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Bridgeline Digital

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Employees 51-200
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FY2016 Annual Report · Bridgeline Digital
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UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 
Form 10-K 

(Mark One) 
☒ ANNUAL REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended September 30, 2016 

☐ TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the transition period from ______________ to ______________ 

Commission File Number 333-139298 

Bridgeline Digital, Inc. 

(Exact name of registrant as specified in its charter)  

Delaware 
State or Other Jurisdiction of Incorporation 

80 Blanchard Road 
Burlington, Massachusetts 
(Address of Principal Executive Offices) 

52-2263942 
IRS Employer Identification No. 

 01803 
(Zip Code) 

(781) 376-5555 
(Registrant’s telephone number) 

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class 
Common Stock, $0.001 par value per share 

Name of exchange on which registered 
The NASDAQ Stock Market, LLC 

Securities registered pursuant to Section 12(g) of the Act: None 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.  Yes ☐  No ☒ 

Indicate by check mark if the registrant in not required to file reports pursuant to Section 13 or Section 15(d) of the Act.  Yes ☐  No ☒ 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has 
been subject to such filing requirements for the past 90 days.  Yes ☒  No ☐ 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate web site, if any, every Interactive 
Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 
months (or for such shorter period that the registrant was required to submit and post such files).  Yes ☒  No ☐ 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be 
contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this 
Form 10-K or any amendment to this Form 10-K. ☒ 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting 
company. See definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange 
Act. 

Large accelerated filer   ☐ 

Accelerated filer   ☐ 

Non-accelerated filer   ☐ 
(Do not check if a smaller reporting company) 

Smaller reporting company  ☒ 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).  Yes ☐  No ☒  

The  aggregate  market  value  of  the  voting  and  non-voting  common  equity  held  by  non-affiliates  of  the  registrant  was  approximately 
$4,128,871 based on the closing price of $0.84 of the issuer’s common stock, par value $.001 per share, as reported by the NASDAQ Stock 
Market on March 31, 2016. 

On December 12, 2016, there were 20,783,747 shares of the registrant’s common stock outstanding. 

DOCUMENTS  INCORPORATED  BY  REFERENCE:  Portions  of  the  definitive  proxy  statement  for  our  2016  annual  meeting  of 
stockholders, which is to be filed within 120 days after the end of the fiscal year ended September 30, 2016, are incorporated by reference 
into Part III of this Form 10-K, to the extent described in Part III. 

 
  
 
Forward Looking Statement 

Statements  contained  in  this  Annual  Report  on  Form  10-K  that  are  not  based  on  historical  facts  are  “forward-looking 
statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be 
identified  by  the  use  of  forward-looking  terminology  such  as  “should,”  “could,”  “may,”  “will,”  “expect,”  “believe,” 
“estimate,” “anticipate,” “intends,” “continue,” or similar terms or variations of those terms or the negative of those terms. 
These statements appear in a number of places in this Form 10-K and include statements regarding the intent, belief or 
current  expectations of  Bridgeline Digital,  Inc.  Forward-looking  statements are  merely  our  current predictions  of future 
events. Investors are cautioned that any such forward-looking statements are inherently uncertain, are not guaranties of 
future performance and involve risks and uncertainties. Actual results may differ materially from our predictions. Important 
factors  that  could  cause  actual  results  to differ  from  our predictions  include  the  impact  of  the  weakness  in  the  U.S.  and 
international economies on our business, our inability to manage our future growth effectively or profitably, fluctuations in 
our revenue and quarterly results, our license renewal rate, the impact of competition and our ability to maintain margins 
or market share, the limited market for our common stock, the volatility of the market price of our common stock, the ability 
to maintain our listing on the NASDAQ Capital Market, the ability to raise capital, the performance of our products, our 
ability  to  respond  to  rapidly  evolving  technology  and  customer  requirements,  our  ability  to  protect  our  proprietary 
technology, the security of our software, our dependence on our management team and key personnel, our ability to hire and 
retain future key personnel, or our ability to maintain an effective system of internal controls. Although we have sought to 
identify the most significant risks to our business, we cannot predict whether, or to what extent, any of such risks may be 
realized, nor is there any assurance that we have identified all possible issues which we might face. We assume no obligation 
to update our forward-looking statements to reflect new information or developments. We urge readers to review carefully 
the risk factors described herein and in the other documents that we file with the Securities and Exchange Commission. You 
can read these documents at www.sec.gov. 

Where we say “we,” “us,” “our,” “Company” or “Bridgeline” or “Bridgeline Digital” we mean Bridgeline Digital, Inc.  

PART I 

Item 1.   Business. 

Overview 

Bridgeline  Digital,  The Digital  Engagement  Company™, helps  customers  maximize  the  performance  of  their  full  digital 
experience  from  websites  and  intranets  to  online  stores.  Bridgeline’s  iAPPS®  platform  deeply  integrates  Web  Content 
Management,  eCommerce,  eMarketing,  Social  Media  management,  and  Web  Analytics  to  help  marketers  deliver  digital 
experiences that attract, engage and convert their customers across all channels. Bridgeline’s iAPPS platform combined with 
its  digital  services  assists  customers  in  maximizing  on-line  revenue,  improving  customer  service  and  loyalty,  enhancing 
employee knowledge, and reducing operational costs. Our iAPPSds (“distributed subscription”), is a platform that empowers 
large  franchise  and  multi-unit  organizations  with  state-of-the-art  web  engagement  management  while  providing  superior 
oversight of corporate branding. iAPPSds deeply integrates content management, eCommerce, eMarketing and web analytics 
and is a self-service web platform that is offered to each authorized franchise or dealer for a monthly subscription fee.  

The iAPPS platform is delivered through a cloud-based SaaS (“Software as a Service”) multi-tenant business model, whose 
flexible architecture provides customers with state of the art deployment providing maintenance, daily technical operation 
and support; or via a traditional perpetual licensing business model, in which the iAPPS software resides on a dedicated 
server in either the customer’s facility or Bridgeline’s Tier 1 co-managed hosting facility. 

The iAPPS Platform is an award-winning application recognized around the globe. Our teams of Microsoft Gold© certified 
developers have won over 100 industry related awards. In 2016, CIO Review selected iAPPS as one of the 20 Most Promising 
Digital  Marketing  Solution  Providers.  This  followed  accolades  from  the  SIIA  (Software  and  Information  Industry 
Association),  which  recognized  iAPPS  Content  Manager  with  the  2015  SIIA  CODiE  Award  for  Best  Web  Content 
Management Platform. Also in 2015, EContent magazine named iAPPS Digital Engagement Platform to its Trendsetting 
Products list. The list of 75 products and platforms was compiled by EContent’s editorial staff, and selections were based on 
each offering’s uniqueness and importance to digital publishing, media, and marketing. We were also recognized in 2015 as 
a  strong  performer  by  Forrester  Research,  Inc  in  its  independence  report,  “The  Forrester  Wave  ™:  Through-Channel 
Marketing Automation Platforms, Q3 2015.” In recent years, our iAPPS Content Manager and iAPPS Commerce products 
were selected as finalists for the 2014, 2013, and 2012 CODiE Awards for Best Content Management Solution and Best 
Electronic Commerce Solution, globally. In 2014 and 2013, Bridgeline Digital won twenty-five Horizon Interactive Awards  

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for outstanding development of web applications and websites. Also in 2013, the Web Marketing Association sponsored 
Internet  Advertising  Competition  honored  Bridgeline  Digital  with  three  awards  for  iAPPS  customer  websites  and  B2B 
Magazine selected Bridgeline Digital as one of the Top Interactive Technology companies in the United States. KMWorld 
Magazine Editors selected Bridgeline Digital as one of the 100 Companies That Matter in Knowledge Management and also 
selected iAPPS as a Trend Setting Product in 2013. 

Bridgeline Digital was incorporated under the laws of the State of Delaware on August 28, 2000. 

Locations 

The Company’s corporate office is in Burlington, Massachusetts. The Company maintains regional field offices serving the 
following  geographical  locations:  Boston,  MA;  Chicago,  IL;  Denver,  CO;  San  Luis  Obispo,  CA;  and  Tampa,  FL.  The 
Company has one wholly-owned subsidiary, Bridgeline Digital Pvt. Ltd. located in Bangalore, India.  

Products and Services 

Products 

iAPPS Platform 

Subscription and Perpetual Licenses 

iAPPS  is  available  as  either  a  SaaS  or  perpetual  license  and  is  reported  as  subscription  and  perpetual  licenses  in  the 
accompanying consolidated financial statements. 

The iAPPS platform provides a unified common set of shared software modules that are critical to today’s mission critical 
websites, on-line stores, intranets, extranets, and portals. The iAPPS platform empowers companies and developers to create 
websites,  web  applications  and  online  stores  with  advanced  business  logic,  state-of-the-art  graphical  user  interfaces,  and 
improved quality. 

The iAPPS platform is a Web Engagement Management (WEM) platform that unifies Content Management, eCommerce, 
eMarketing,  and  Analytic  capabilities  deep  within  the  websites,  intranets  or  online  stores  in  which  they  reside,  enabling 
customers  to  enhance  and  optimize  the  value  of  their  web  properties  and  better  engage  their  website  users.  The  iAPPS 
platform significantly enhances WEM and Customer Experience Management (CXM) capabilities. 

The iAPPSds platform was built specifically to support the needs of multi-unit organizations and franchises. Bridgeline's 
cloud-based  platform  allows  companies  to  execute  local  marketing  plans,  follow  SEO  best  practices,  drive  eCommerce 
initiatives, and measure results with actionable analytics.  

The iAPPS suite of products includes: 

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iAPPS  Experience  Manager  is  a  marketing  automation  engine  and  content  management  system  in  one  –
delivering  the  digital  experiences  consumers  demand.  Centered  on  robust  audience  segmentation  and  list
management,  the  tool  allows  marketers  to  easily  create  personalized  customer  journeys.  Each  iAPPS 
implementation incorporates a set of flexible templates and modules to get you started quickly in building your
full  digital  experience  with  iAPPS  Pro.  From  there,  you  can  opt  to  further  customize  these  templates  and
incorporate  any  necessary  custom  application  integrations  with  iAPPS  Enterprise  to  meet  an  organizations 
unique business needs.  

iAPPS Content Manager allows non-technical users to create, edit, and publish content via a browser-based 
interface. The advanced, easy-to-use interface allows businesses to keep content and promotions fresh - whether 
for a public commercial site or a company intranet. iAPPS Content Manager handles the presentation of content 
based on a sophisticated indexing and security scheme that includes management of front-end access to online 
applications.  The  system  provides  a  robust  library  functionality  to  manage  permissions,  versions  and 
organization of different content types, including multimedia files and images. Administrators are able to easily 
configure a simple or advanced workflow. The system can accommodate the complexity of larger companies 
with strict regulatory policies. iAPPS Content Manager is uniquely integrated and unified with iAPPS Analyzer, 
iAPPS Commerce, and iAPPS Marketier; providing our customers with precise information, accurate results, 
expansion options, and stronger user adoption. 

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iAPPS Commerce is an online B2B and B2C eCommerce solution that allows users to maximize and manage 
all  aspects  of  their  domestic  and  international  Commerce  initiatives.  The  customizable  dashboard  provides 
customers  with  a  real-time  overview  of  the  performance  of  their  online  stores,  including  sales  trends, 
demographics,  profit  margins,  inventory  levels,  inventory  alerts,  fulfillment  deficiencies,  average  check  out 
times,  potential  production  issues,  and  delivery  times.  iAPPS  Commerce  also  provides  backend  access  to 
payment and shipping gateways. In combining iAPPS Commerce with iAPPS Analyzer and iAPPS Marketier, 
our customers can take their Commerce initiatives to an advanced level by personalizing their product offerings, 
improving  their  marketing  effectiveness,  providing  value-added  services  and  cross  selling  additional 
products. iAPPS Commerce is uniquely integrated and unified with iAPPS Analyzer, iAPPS Content Manager, 
and  iAPPS  Marketier;  providing  our  customers  with  precise  information,  more  accurate  results,  expansion 
options, and stronger user adoption. 

iAPPS Marketier is a powerful online marketing management solution that helps marketers drive more qualified 
traffic to their sites through personalized and highly targeted marketing automation flows. Marketier's powerful 
feature set includes end-to-end campaign administration - from drag-and-drop landing pages with our flexible 
form builder to behavior-based drip email campaigns, add-on dynamic contact and distribution list management, 
event-based response marketing, wizard-driven email campaign creation, as well as built-in goal tracking tools 
to measure campaign effectiveness and ROI. 

iAPPS Analyzer provides the ability to manage, measure and optimize web properties by recording detailed 
events and subsequently mine data within a web application for statistical analysis. Our customers have access 
to information regarding where their visitors are coming from, what content and products their viewers are most 
interested in, and how they navigate through a particular web application. Through user-definable web reports, 
iAPPS Analytics provides deep insight into areas like visitor usage, content access, age of content, actions taken, 
event triggers, and reports on both client and server-side events. iAPPS Analyzer’s smart recommendation engine 
uses this data and identifies actionable solutions enabling our customers to optimize site content and reach their 
digital campaign goals. There are over 20 standard web reports that come with iAPPS Analyzer. iAPPS Analyzer 
is  uniquely  integrated  and  unified  with  iAPPS  Content  Manager,  iAPPS  Commerce,  and  iAPPS  Marketier; 
providing  our  customers  with  precise  information,  accurate  results,  expansion  options,  and  stronger  user 
adoption. 

iAPPS Social is a social media management solution that empowers customers to easily set up customized watch 
lists tailored by social network, topic, or author to monitor relevant conversations happening on social media, 
popular  websites  and  blogs.  Customers  can  also  prioritize  and  engage  in  conversations  across  the  web  and 
leverage the power of publishing content to department, dealer, franchise or other social media accounts. 

iAPPSds is a web content management and eCommerce platform built specifically to support the needs of multi-
unit organizations and franchises. iAPPSds deeply integrates content management, eCommerce, eMarketing, and
web  analytics  and  is  a  self-service  web  platform  that  is  offered  to  each  authorized  franchise  or  multi-unit 
organization for a monthly subscription fee. iAPPSds acts as a control center for a large organization’s distributed
websites  enabling  local  content  publishing  that  is  managed  through  a  workflow  approval  process  that  gives
corporate marketing control of the brand and message. iAPPSds also supports responsive design that adapts to
specific device screen sizes access a website, driving more positive user experiences and engagement. iAPPSds 
is a cloud based SaaS solution.  

Services 

Revenue from Digital Engagement Services 

Revenue from all digital engagement services is reported as digital engagement services in the accompanying consolidated 
financial statements. 

Digital Engagement Services 

Digital  engagement  services address  specific  customer  needs  such  as  digital  strategy, web design  and  web development, 
usability engineering, information architecture, and Search Engine Optimization (SEO) for their mission critical web site, 
intranet or online store. Application development engagements are often sold as part of a multiple element arrangement that 
includes  our  software  products,  hosting  arrangements  (i.e.  Managed  Service  Hosting)  that  provide  for  the  use  of  certain 
hardware and infrastructure at one of our co-managed network operating centers, or retained professional services subsequent 
to completion of the application development. 

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Digital Strategy Services 

Bridgeline  helps  customers  maximize  the  effectiveness  of  their  online  marketing  activities  to  ensure  that  their  web 
applications can be exposed to the potential customers that use search engines to locate products and services. Bridgeline’s 
SEO  services  include  competitive  analysis,  website  review,  keyword  generation,  proprietary  leading  page  technology, 
ongoing registration, monthly reports, and monitoring. Bridgeline’s web analytics experts offer consulting and assistance in 
implementing iAPPS Analyzer or any other type of web analytics package. 

Usability Design 

By integrating usability into traditional development life cycles, we believe our usability experts can significantly enhance a 
user’s  experience.  Our  usability  professionals  provide  the  following  services:  usability  audits,  information  architecture, 
process  analysis  and  optimization,  interface  design  and  user  testing.  Our  systematic  and  user-centered  approach  to 
application development focuses on developing applications that are intuitive, accessible, engaging, and effective. Our goal 
is to produce a net effect of increased traffic, improved visitor retention, increased user productivity, reduced user error, lower 
support cost, and reduced long-term development cost. 

Information Architecture 

Information  Architecture  is  a  design  methodology  focused  on  structuring  information  to  ensure  that  users  can  find  the 
appropriate data and can complete their desired transactions within a website or application. Understanding users and the 
context in which users will be initiating with a web application is central to information architecture. Information architects 
try to put themselves in the position of a typical user of an application to better understand a user’s characteristics, behaviors, 
intentions and motivations. At the same time, the information architect develops an understanding of a web application’s 
functionality  and  data  structures.  The  understanding  of  these  components  enables  the  architect  to  make  customer  centric 
decisions about the end user and then translate those decisions into site maps, wire frames and clickable prototypes. 

Information architecture forms the foundation of a web application’s usability. The extent to which a web application is user-
friendly  and  is  widely  adopted  by  a  user  base  is  primarily  dependent  on  the  success  of  the  information  architecture. 
Information architecture defines how well users can navigate through a website or application and how easily they can find 
the  desired  information  or  function.  As  digital  engagement  becomes  more  standard  and  commoditized,  information 
architecture will increase as a differentiator for application developers. 

Managed Service Hosting 

Revenue from Managed Service Hosting 

Revenue from managed service hosting is reported as managed service hosting in the accompanying consolidated financial 
statements. 

A large number of our customers engage Bridgeline to host and manage the mission critical web sites and web stores we 
develop. Through our partnership with a Tier 1 secured data center, we offer co-location services in state-of-the-art facilities. 
We  provide  24/7  application  monitoring,  emergency  response,  version  control  of  application  control,  load  balancing, 
managed firewall security and virus protection services, and secure UDS environments. We provide shared hosting, dedicated 
hosting, and SaaS hosting for our customers. 

Sales and Marketing 

Overview 

Bridgeline employs a direct sales force to sell enterprise iAPPS engagements and each sale takes on average 3-6 months to 
complete. Our direct sales force focuses its efforts selling to mid-sized and large companies. These companies are generally 
categorized  in  the  following  vertical  markets:  financial  services,  retail  brand  names,  health  services  and  life  sciences, 
technology (software and hardware), credit unions and regional banks, as well as associations and foundations. 

Bridgeline also employs a direct sales force to sell iAPPSds engagements to franchises and multi-unit organizations. Each 
sale in the iAPPSds vertical market takes on average approximately one year to complete.  

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Strategic Alliances 

We  have  dedicated  business  development  professionals  whose  mission  is  to  identify  and  establish  strategic  alliances  for 
iAPPS  and  iAPPSds.  We  maintain  a  strategic  alliance  with  UPS  Logistics,  which  began  in  2012.  Bridgeline  and  UPS 
Logistics  signed  a  multi-year  agreement  to  offer  B2B  and  B2C  eCommerce  web  stores  with  an  end-to-end  eCommerce 
offering  comprised  of  Bridgeline’s  eCommerce  Fulfilled™  solution  and  UPS  Logistics  and  fulfillment  services.  The 
combined Bridgeline and UPS Logistics offering provides customers with the ability to manage the eCommerce and supply 
chain fulfillment needs and was designed to benefit mid-market and larger online web stores who seek end to end solutions.  

Also in 2012, Bridgeline signed a multi-year agreement with The UPS Stores, a national franchise network of over 4,500 
locations who license the iAPPSds platform.  

We continue to pursue other significant strategic alliances that will enhance the sales and distribution opportunities of iAPPS 
related intellectual property.  

Engagement Methodology 

We use an accountable, strategic engagement process developed specifically for target companies that require a technology 
based professional approach. We believe it is critical to qualify each opportunity and to assure our skill set and tools match 
up  well  with  customer’s  needs.  As  an  essential  part  of  every  engagement,  we  believe  our  engagement  methodology 
streamlines our customer qualification process, strengthens our customer relationships, ensures our skill set and tools match 
the customer’s needs, and results in the submission of targeted proposals. 

Organic Growth from Existing Customer Base 

We have specific proactive programs that consistently market our iAPPS platform and interactive development capabilities. 
Our business development professionals seek ongoing business opportunities within our existing customer base and within 
other operating divisions or subsidiaries of our existing customer base. 

New Customer Acquisition 

We identify customers within our vertical expertise (financial services, franchise/dealer networks, retail brand names, health 
services and life sciences, high technology, credit unions and regional banks, as well as associations and foundations). Our 
business  development  professionals  create  an  annual  territory  plan  identifying  various  strategies  to  engage  our  target 
customers.  

Customer Retention Programs 

We use digital marketing capabilities when marketing to our customer base. We make available via email and on our website 
Bridgeline  authored  Whitepapers,  featured  case  studies,  and/or  Company  related  announcements  to  our  customers  on  a 
bimonthly basis. We also host educational on-line webinars, face to face seminars and training. 

New Lead Generation Programs 

We generate targeted leads and new business opportunities by leveraging on-line marketing strategies. We receive leads by 
maximizing the SEO capabilities of our own website. Through our website, we provide various educational Whitepapers and 
promote upcoming on-line seminars. In addition, we utilize banner advertisements on various independent newsletters and 
paid search advertisements that are linked to our website. We also participate and exhibit at targeted events. 

Social Media Programs 

We market Bridgeline’s upcoming events, Whitepapers, blogs, case studies, digital product tutorials, announcements, and 
related articles frequently on leading social media platforms such as Twitter, LinkedIn, YouTube and Facebook. 

Acquisitions 

There were no acquisitions during the fiscal years ended September 30, 2016 and 2015. 

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Research and Development 

We have a strong commitment to research and development activities focusing on creating new products and innovations, 
product enhancements, and funding future market opportunities. In fiscal 2016 and 2015, research and development expenses 
were $1.6 million, or 10% of revenues, and $1.9 million, or 10% of revenues, respectively.  

Employees 

We have 79 employees worldwide as of September 30, 2016. Substantially all of those employees are full time employees. 

Customers 

We  primarily  serve  the  following  vertical  markets  that  we  believe  have  a  history of  investing  in  information  technology 
enhancements and initiatives as follows: 

●  Financial Services 
●  Franchises/Multi-unit Organizations 
●  Retail Brand Names 
●  Health Services and Life Sciences 
●  Technology (software and hardware) 

    ●  Credit Unions and Regional Banks 
●  Associations and Foundations 

For the year ended September 30, 2016, one customer generated 10.2% of our revenue. For the year ended September 30, 
2015, no customer generated more than 10% of our revenue.  

Competition 

The markets for our products and services, including software for web content management, eCommerce platform software, 
eMarketing software, web analytics software and digital engagement services are highly competitive, fragmented, and rapidly 
changing. Barriers to entry in such markets remain relatively low. The markets are significantly affected by new product 
introductions  and  other  market  activities  of  industry  participants.  With  the  introduction  of  new  technologies  and  market 
entrants, we expect competition to persist and intensify in the future. 

We believe we compete adequately with others and we distinguish ourselves from our competitors in a number of ways:  

   ●  We believe our competitors generally offer their web application software typically as a single point of entry type 
product (such as content management only, or commerce only) as compared to the deeply integrated approach as 
provided by the iAPPS platform.  

   ●  We believe our competitors can generally only deploy their solutions in either a Cloud/SaaS environment or in a 
dedicated server environment. The iAPPS platform’s architecture is flexible and is capable of being deployed in either 
a Cloud/SaaS or dedicated server environment. 

   ●  We  believe  the  majority  of  our  competitors  do  not  provide  interactive  technology  development  services  that 
complement their software products. Our ability to develop mission critical web sites and online stores on our own 
deeply integrated iAPPS platform provides a quality end-to-end solution that distinguishes us from our competitors. 

   ●  We believe the interface of the iAPPS platform has been designed for ease of use without substantial technical skills. 

   ●  Finally,  we  believe  the  iAPPS  platform  offers  a  competitive  price-to-functionality  ratio  when  compared  to  our 

competitors. 

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Available Information 

This Annual Report on Form 10-K, as well as our quarterly reports on Form 10-Q and current reports on Form 8-K, along 
with any amendments to those reports, are made available upon request, on our website www.bridgeline.com as soon as 
reasonably  practicable  after  such  material  is  electronically  filed  with  or  furnished  to  the  Securities  and  Exchange 
Commission. Copies of the following are also available through our website on the “About Us - Investor Information” page 
under the caption “Governance” and are available in print to any shareholder who requests it: 

● Code of Business Ethics 
● Committee Charters for the following Board Committees: 
o Nominating and Corporate Governance Committee 
o Audit Committee 
o Compensation Committee 

The public may read and copy any materials that we file with the SEC at the SEC’s Public Reference Room at 450 Fifth 
Street, N.W., Washington, D.C. 20549. Information regarding the SEC’s Public Reference Room can be obtained by calling 
the SEC at 1-800-SEC-0330. The SEC also maintains an Internet site that contains reports, proxy and information statements, 
and other information and can be found at http://www.sec.gov. 

Item 1A. Risk Factors 

This report contains forward-looking statements that involve risks and uncertainties, such as statements of our objectives, 
expectations and intentions. The cautionary statements made in this report are applicable to all forward-looking statements 
wherever they appear in this report. Our actual results could differ materially from those discussed herein. In addition to the 
risks discussed in “Management’s Discussion and Analysis of Financial Condition and Results of Operations,” our business 
is subject to the risks set forth below. 

We operate in a rapidly changing environment that involves certain risks and uncertainties, some of which are beyond our 
control. The risks described below are not the only risks we face. Additional risks and uncertainties not currently known to 
us or that we currently deem to be immaterial may also materially adversely affect our business, financial condition and/or 
operating results. 

If we are unable to manage our future growth efficiently, our business, liquidity, revenues and profitability may suffer. 

We anticipate that continued expansion of our core business will require us to address potential market opportunities. For 
example, we may need to expand the size of our research and development, sales, corporate finance or operations staff. There 
can be no assurance that our infrastructure will be sufficiently flexible and adaptable to manage our projected growth or that 
we will have sufficient resources, human or otherwise, to sustain such growth. If we are unable to adequately address these 
additional demands on our resources, our profitability and growth might suffer. Also, if we continue to expand our operations, 
management might not be effective in expanding our physical facilities and our systems, and our procedures or controls might 
not be adequate to support such expansion. Our inability to manage our growth could harm our business and decrease our 
revenues. 

We  may  also  require  additional  funding  to  further  expand  our  operations.  We  currently  have  a  borrowing  facility  with 
Heritage Bank from which we can borrow, and this line is subject to financial covenants that must be met. It is not certain 
that all or part of this line will be available to us in the future. We also depend on other sources of financing and this may not 
be available to us in a timely basis if at all, or on terms acceptable to us. If we fail to obtain acceptable funding when needed, 
we may not have sufficient resources to fund our normal operations, and this would have a material adverse effect on our 
business.  

Our revenue and quarterly results may fluctuate, which could adversely affect our stock price. 

We have experienced, and may in the future experience, significant fluctuations in our quarterly operating results that may 
be caused by many factors. These factors include: 

   ●  changes in demand for our products; 
   ● 
   ●  market acceptance of our new products; 

introduction, enhancement or announcement of products by us or our competitors; 

7 

  
  
  
   
  
  
  
  
  
  
  
  
 
the growth rates of certain market segments in which we compete; 

   ● 
   ●  size and timing of significant orders; 
   ●  budgeting cycles of customers; 
   ●  mix of products and services sold; 
   ●  changes in the level of operating expenses; 
   ●  completion or announcement of acquisitions; and 
   ●  general economic conditions in regions in which we conduct business. 

The length of our sales cycle can fluctuate significantly which could result in significant fluctuations in license 
revenues being recognized from quarter to quarter.  

The decision  by  a  customer  to purchase our  products often  involves  the  development  of  a  complex  implementation  plan 
across  a  customer’s  business.  This  process  often  requires  a  significant  commitment  of  resources  both  by  prospective 
customers and us. Given the significant investment and commitment of resources required in order to implement our software, 
it may take several months, or even several quarters, for marketing opportunities to materialize. If a customer's decision to 
purchase our products is delayed or if the installation of our products takes longer than originally anticipated, the date on 
which we may recognize revenues from these sales would be delayed. Such delays and fluctuations could cause our revenues 
to be lower than expected in a particular period and we may not be able to adjust our costs quickly enough to offset such 
lower revenue, potentially negatively impacting our results of operations. 

A reduction in our license renewal rate could reduce our revenue. 

Our customers have no obligation to renew their subscription licenses, and some customers have elected not to do so. Our 
license renewal rates may decline or fluctuate as a result of a number of factors, including customer dissatisfaction with our 
products  and  services,  our  failure  to  update  our  products  to  maintain  their  attractiveness  in  the  market,  or  constraints  or 
changes in budget priorities faced by our customers. A decline in license renewal rates could cause our revenue to decline 
which would have a material adverse effect on our operations. 

We face intense and growing competition, which could result in price reductions, reduced operating margins and loss of 
market share. 

We operate in a highly competitive marketplace and generally encounter intense competition to create and maintain demand 
for  our  services  and  to  obtain  service  contracts.  If  we  are  unable  to  successfully  compete  for  new  business  and  license 
renewals, our revenue growth and operating margins may decline. The market for our iAPPS platform (Content Manager, 
Analyzer, eCommerce, Marketier, Social) and web development services are competitive and rapidly changing. Barriers to 
entry  in  such  markets  are  relatively  low.  With  the  introduction  of  new  technologies  and  market  entrants,  we  expect 
competition to intensify in the future. Some of our principal competitors offer their products at a lower price, which may 
result in pricing pressures. Such pricing pressures and increased competition generally could result in reduced sales, reduced 
margins or the failure of our product and service offerings to achieve or maintain more widespread market acceptance. 

The web development/services market is highly fragmented with a large number of competitors and potential competitors. 
Our prominent public company competitors are Big Commerce, Demandware, Episerver, Hubspot and Sitecore. We face 
competition from customers and potential customers who develop their own applications internally. We also face competition 
from potential competitors that are substantially larger than we are and who have significantly greater financial, technical 
and marketing resources, and established direct and indirect channels of distribution. As a result, they are able to devote 
greater resources to the development, promotion and sale of their products than we can. 

There may be a limited market for our common stock which may make it more difficult for you to sell your stock and 
which may reduce the market price of our common stock. 

The  average  shares  traded per  day  in  fiscal  2016  was  approximately  188,400  shares per day  compared  to  approximately 
15,000 for fiscal 2015 and 20,000 for fiscal 2014. Our average trading volume of our common stock can be very sporadic 
and may impair the ability of holders of our common stock to sell their shares at the time they wish to sell them or at a price 
that they consider reasonable. A low trading volume may also reduce the fair market value of the shares of our common 
stock. Accordingly, there can be no assurance that the price of our common stock will reflect our actual value. There can be 
no assurance that the daily trading volume of our common stock will increase or improve either now or in the future. 

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The market price of our common stock is volatile which could adversely affect your investment in our common stock. 

The  market price  of our  common  stock  is volatile  and  could  fluctuate significantly  for  many  reasons,  including, without 
limitation: as a result of the risk factors listed in this annual report on Form 10-K; actual or anticipated fluctuations in our 
operating results; and general economic and industry conditions. During fiscal 2016, the closing price of our common stock 
as reported by NASDAQ fluctuated between $.62 and $1.55. 

We  will  not  be  able  to  maintain  our  listing  on  the  NASDAQ  Capital  Market  if  we  are  unable  to  satisfy  NASDAQ’s 
minimum bid price requirements of $1.00 per share.  

We are currently not in compliance with the requirements for listing on the NASDAQ Capital Market. We are required to 
meet certain financial criteria in order to maintain our listing on the NASDAQ Capital Market. One such requirement is that 
we maintain a minimum closing bid price of at least $1.00 per share for our common stock. Because our stock traded below 
$1.00 per share for 30 consecutive business days, on August 19, 2016, The Nasdaq Stock Market (“Nasdaq”) notified us that 
we were not in compliance with Marketplace Rule 5550(a)(2). We were provided 180 calendar days, or until February 15, 
2017, to regain compliance with the minimum closing bid price requirement.  

If we are unable to demonstrate compliance by February 15, 2017 then our shares of common stock will be subject to delisting. 
At that point, the Nasdaq staff will determine whether we meet the NASDAQ Capital Market initial listing criteria, except 
for the minimum bid price requirement. If NASDAQ determines that we meet the initial listing criteria, the NASDAQ staff 
will grant us an additional 180 calendar day compliance period. If we are not eligible for an additional compliance period, 
the NASDAQ staff will provide written notice that our securities will be delisted from the NASDAQ Capital Market.  

If our products fail to perform properly due to undetected errors or similar problems, our business could suffer, and we 
could face product liability exposure. 

We develop and sell complex web engagement software which may contain undetected errors or bugs. Such errors can be 
detected at any point in a product’s life cycle, but are frequently found after introduction of new software or enhancements 
to existing software. We continually introduce new products and new versions of our products. Despite internal testing and 
testing by current and potential customers, our current and future products may contain serious defects. If we detect any errors 
before we ship a product, we might have to delay product shipment for an extended period of time while we address the 
problem. We might not discover software errors that affect our new or current products or enhancements until after they are 
deployed, and we may need to provide enhancements to correct such errors. Therefore, it is possible that, despite our testing, 
errors may occur in our software. These errors could result in the following: 

lost sales; 

   ●  harm to our reputation; 
   ● 
   ●  delays in commercial release; 
   ●  product liability claims; 
   ●  contractual disputes; 
   ●  negative publicity; 
   ●  delays in or loss of market acceptance of our products; 
   ● 
   ●  unexpected expenses and diversion of resources to remedy errors. 

license terminations or renegotiations; or 

Furthermore, our customers may use our software together with products from other companies. As a result, when problems 
occur, it might be difficult to identify the source of the problem. Even when our software does not cause these problems, the 
existence of these errors might cause us to incur significant costs, divert the attention of our technical personnel from our 
product development efforts, impact our reputation, or cause significant customer relations problems. 

Technology and customer requirements evolve rapidly in our industry, and if we do not continue to develop new products 
and enhance our existing products in response to these changes, our business could suffer. 

We will need to continue to enhance our products in order to maintain our competitive position. We may not be successful 
in developing and marketing enhancements to our products on a timely basis, and any enhancements we develop may not 
adequately address the changing needs of the marketplace. Overlaying the risks associated with our existing products and 
enhancements are ongoing technological developments and rapid changes in customer requirements. Our future success will 
depend upon  our  ability  to  develop  and  introduce  in  a  timely  manner new products  that  take  advantage  of  technological  

9 

  
   
  
   
   
  
  
  
  
  
 
advances  and  respond  to  new  customer  requirements.  The  development  of  new  products  is  increasingly  complex  and 
uncertain, which increases the risk of delays. We may not be successful in developing new products and incorporating new 
technology on a timely basis, and any new products may  not adequately address the changing needs of the marketplace. 
Failure to develop new products and product enhancements that meet market needs in a timely manner could have a material 
adverse effect on our business, financial condition and operating results. 

If we are unable to protect our proprietary technology and other intellectual property rights, our ability to compete in the 
marketplace may be substantially reduced. 

If we are unable to protect our intellectual property, our competitors could use our intellectual property to market products 
similar  to  our  products,  which  could  decrease  demand  for  such  products,  thus  decreasing  our  revenue.  We  rely  on  a 
combination  of  copyright,  trademark  and  trade  secret  laws,  as  well  as  licensing  agreements,  third-party  non-disclosure 
agreements and other contractual measures to protect our intellectual property rights. These protections may not be adequate 
to prevent our competitors from copying or reverse-engineering our products. Our competitors may independently develop 
technologies that are substantially similar or superior to our technology. To protect our trade secrets and other proprietary 
information, we require employees, consultants, advisors and collaborators to enter into confidentiality agreements. These 
agreements may not provide meaningful protection for our trade secrets, know-how or other proprietary information in the 
event  of  any  unauthorized  use,  misappropriation  or  disclosure  of  such  trade  secrets,  know-how  or  other  proprietary 
information. The protective mechanisms we include in our products may not be sufficient to prevent unauthorized copying. 
Existing copyright laws afford only limited protection for our intellectual property rights and may not protect such rights in 
the event competitors independently develop similar products. In addition, the laws of some countries in which our products 
are or may be licensed do not protect our products and intellectual property rights to the same extent as do the laws of the 
United States. 

Policing  unauthorized  use  of  our  products  is  difficult  and  litigation  could  become necessary  in  the  future  to  enforce  our 
intellectual property rights. Any litigation could be time consuming and expensive to prosecute or resolve, result in substantial 
diversion of management attention and resources, and materially harm our business or financial condition. 

If a third party asserts that we infringe upon its proprietary rights, we could be required to redesign our products, pay 
significant royalties or enter into license agreements. 

Claims of infringement are becoming increasingly common as the software industry develops and as related legal protections, 
including but not limited to patents, are applied to software products. Although we do not believe that our products infringe 
on the rights of third parties, a third party may assert that our technology or technologies of entities we acquire violates its 
intellectual  property  rights.  As  the  number  of  software  products  in  our  markets  increases  and  the  functionality  of  these 
products further overlap, we believe that infringement claims will become more common. Any claims against us, regardless 
of their merit, could: 

   ●  be expensive and time consuming to defend; 
   ●  result in negative publicity; 
   ●  force us to stop licensing our products that incorporate the challenged intellectual property;  
   ●  require us to redesign our products;  
   ●  divert management’s attention and our other resources; and/or  
   ●  require us to enter into royalty or licensing agreements in order to obtain the right to use necessary technologies, which 

may not be available on terms acceptable to us, if at all. 

We believe that any successful challenge to our use of a trademark or domain name could substantially diminish our ability 
to conduct business in a particular market or jurisdiction and thus decrease our revenue and result in possible losses to our 
business. 

If the security of our software, in particular the hosted Internet solutions products we have developed, is breached, our 
business and reputation could suffer. 

Fundamental to the use of our products is the secure collection, storage and transmission of confidential information. Third 
parties may attempt to breach our security or that of our customers and their databases. We might be liable to our customers 
for any breach in such security, and any breach could harm our customers, our business and reputation. Any imposition of 
liability, particularly liability that is not covered by insurance or is in excess of insurance coverage, could harm our reputation, 
business  and  operating  results.  Computers,  including  those  that  utilize  our  software,  are  vulnerable  to  computer  viruses,  

10 

  
  
   
  
  
  
  
  
  
 
physical or electronic break-ins and similar disruptions, which could lead to interruptions, delays or loss of data. We might 
be required to expend significant capital and other resources to protect further against security breaches or to rectify problems 
caused  by  any  security  breach,  which,  in  turn  could  divert  funds  available  for  corporate  growth  and  expansion  or  future 
acquisitions. 

If our co-managed network operations center that houses our iAPPS SaaS environment and managed service hosting 
were to experience a disruption in service, our business and reputation could suffer. 

We  host  our  SaaS  and  managed  hosting  customers  from  our  co-managed  Network  Operation  Center  (“NOC”),  which  is 
operated by a third-party. While we have ownership control and have access to our servers and all of the components of our 
network operation center, we do not control the operation of the Tier 1 data facility. Our data facility lease automatically 
renews each year. If upon renewal date our third-party provider does not provide commercially reasonable terms, we may be 
required  to  transfer  our  servers  to  a  new  data  center  facility,  and  we  may  incur  significant  costs  and  possible  service 
interruption in connection with doing so.  

Problems faced by our third-party data center location, with the telecommunications network providers with whom we or 
they  contract,  or  with  the  systems  by  which  our  telecommunications  providers  allocate  capacity  among  their  customers, 
including us, could adversely affect the experience of our customers. Our third-party data center operator could decide to 
close their facilities without adequate notice. In addition, any financial difficulties, such as bankruptcy, faced by our third-
party data center operators or any of the service providers with whom we or they contract may have negative effects on our 
business, the nature and extent of which are difficult to predict. Additionally, if our data center is unable to keep up with our 
growing needs for capacity, this could have an adverse effect on our business. Any changes in third-party service levels at 
our  data  centers  or  any  errors,  defects,  disruptions,  or  other  performance  problems  with  our  services  could  harm  our 
reputation. Interruptions in our services might reduce our revenue, cause us to issue credits or refunds to customers, subject 
us to potential liability, or harm our renewal rates. 

We are dependent upon our management team and the loss of any of these individuals could harm our business. 

We are dependent on the efforts of our key management personnel. The loss of any of our key management personnel, or our 
inability  to  recruit  and  train  additional  key  management  and  other  personnel  in  a  timely  manner,  could  materially  and 
adversely affect our business, operations and future prospects. We do not maintain a key man insurance policy covering any 
of our employees.  

Because competition for highly qualified personnel is intense, we might not be able to attract and retain the employees we 
need to support our planned growth. 

We will need to increase the size and maintain the quality of our sales force, software development staff and professional 
services  organization  to  execute  our  growth  plans.  To  meet  our  objectives,  we  must  attract  and  retain  highly  qualified 
personnel with specialized skill sets. Competition for qualified personnel can be intense, and we might not be successful in 
attracting and retaining them. Our ability to maintain and expand our sales, product development and professional services 
teams will depend on our ability to recruit, train and retain top quality people with advanced skills who understand sales to, 
and the specific needs of, our target customers. For these reasons, we have experienced, and we expect to again experience 
in the future, challenges in hiring and retaining highly skilled employees with appropriate qualifications for our business. In 
addition to hiring services personnel to meet our needs, we may also engage additional third-party consultants as contractors, 
which could have a negative impact on our financial results. If we are unable to hire or retain qualified personnel, or if newly 
hired personnel fail to develop the necessary skills or reach productivity slower than anticipated, it would be more difficult 
for us to sell our products and services, and we could experience a shortfall in revenue and not achieve our planned growth. 

Future acquisitions may be difficult to integrate into our existing operations, may disrupt our business, dilute stockholder 
value, divert management’s attention, or negatively affect our operating results. 

We have acquired multiple businesses since our inception in 2000. A key element of our growth and market share expansion 
strategy has been the pursuit of additional acquisitions in the fragmented digital engagement industry in the future. These 
future acquisitions may create risks such as: (i) the need to integrate and manage the businesses and products acquired with 
our own business and products; (ii) additional demands on our resources, systems, procedures and controls; (iii) disruption 
of our ongoing business; (iv) unknown liabilities associated with the acquired businesses; and (v) diversion of management's 
attention  from  other  business  concerns.  In  addition,  future  acquisitions  could  involve  substantial  investment  of  funds  or 
financings by issuance of debt or equity securities and could result in one-time charges and expenses and have the potential  

11 

  
  
   
  
  
  
  
  
  
 
to either dilute the interests of existing shareholders or result in the issuance of or assumption of debt. Any such acquisition 
may not be successful in generating revenues, income or other returns to us, and the resources committed to such activities 
will not be available to us for other purposes. Moreover, if we are unable to access capital markets on acceptable terms or at 
all, we may not be able to consummate acquisitions, or may have to do so based upon less than optimal capital structure. Our 
inability  to  take  advantage  of  growth  opportunities  for  our  business  or  to  address  risks  associated  with  acquisitions  or 
investments in businesses may negatively affect our operating results. Additionally, any impairment of goodwill or other 
intangible assets acquired in an acquisition or in an investment, or charges to earnings associated with any acquisition or 
investment activity, may materially reduce our earnings which, in turn, may have an adverse material effect on the price of 
our common stock. 

Increasing government regulation could affect our business and may adversely affect our financial condition. 

We are subject not only to regulations applicable to businesses generally, but also to laws and regulations directly applicable 
to electronic commerce. Although there are currently few such laws and regulations, state, federal and foreign governments 
may adopt laws and regulations applicable to our business. Any such legislation or regulation could dampen the growth of 
the Internet and decrease its acceptance. If such a decline occurs, companies may choose in the future not to use our products 
and services. Any new laws or regulations in the following areas could affect our business: 

   ●  user privacy; 
   ●  the pricing and taxation of goods and services offered over the Internet; 
   ●  the content of websites; 
   ●  copyrights; 
   ●  consumer  protection,  including  the  potential  application  of  “do  not  call”  registry  requirements  on  customers  and 

consumer backlash in general to direct marketing efforts of customers; 
   ●  the online distribution of specific material or content over the Internet; or 
   ●  the characteristics and quality of products and services offered over the Internet. 

We have never paid dividends and we do not anticipate paying dividends in the future. 

We have never paid cash dividends and do not believe that we will pay any cash dividends on our common stock in the future. 
Since we have no plan to pay cash dividends, an investor would only realize income from his investment in our shares if 
there is a rise in the market price of our common stock, which is uncertain and unpredictable. 

Item 1B. Unresolved Staff Comments 

Not required.  

Item 2.   Properties. 

The following table lists our offices, all of which are leased:  

Geographic Location 
  Bangalore, India 

  Boston, Massachusetts 

  Chicago, Illinois 

  Denver, Colorado 

  San Luis Obispo, California 

  Tampa, Florida 

   Address 
    Bagmane Tech Park 
Bangalore 560 093 
   80 Blanchard Road 

Burlington, Massachusetts 01803 

   30 N. LaSalle Street, 20th Floor 

Chicago, IL  60602 

   1600 Broadway, Suite 1600 

Denver, CO  80202 

   3450 Broad Street 

San Luis Obispo, CA 93401 
   5321 Primrose Lake Circle 

Tampa, FL 33647 

Size 
2,617 square feet 
professional office space 
21,136 square feet, 
professional office space 
4,880 square feet, 
professional office space 
702 square feet, 
professional office space 
1,089 square feet 
professional office space 
2,380 square feet 
professional office space 

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Item 3.  Legal Proceedings. 

From time to time we are subject to ordinary routine litigation and claims incidental to our business. We are not currently 
involved in any legal proceedings that we believe are material. 

Item 4.  Mine Safety Disclosures 

Not applicable. 

13 

  
  
  
     
 
 
PART II 

Item 5.   Market for Common Equity, Related Stockholder Matters and Issuer Purchase of Equity Securities. 

The following table sets forth, for the periods indicated, the range of high and low sale prices for our common stock. Our 
common stock trades on the NASDAQ Capital Market under the symbol BLIN. 

Year Ended September 30, 2016 

High 

Low 

Fourth Quarter ..........................................................................................................   $ 
Third Quarter............................................................................................................   $ 
Second Quarter .........................................................................................................   $ 
First Quarter .............................................................................................................   $ 

1.09     $ 
1.55     $ 
1.06     $ 
1.33     $ 

Year Ended September 30, 2015 

High 

Low 

Fourth Quarter ..........................................................................................................   $ 
Third Quarter............................................................................................................   $ 
Second Quarter .........................................................................................................   $ 
First Quarter .............................................................................................................   $ 

1.81     $ 
2.35     $ 
2.65     $ 
3.80     $ 

0.76   
0.73   
0.62   
1.06   

1.15   
1.61   
2.25   
2.23   

We have not declared or paid cash dividends on our common stock and do not plan to pay cash dividends to our common 
shareholders in the near future. During fiscal 2016 and 2015, we did issue stock dividends to holders of our Series A preferred 
stock. As of December 12, 2016, our common stock was held of record by approximately 700 shareholders. Most of the 
Company’s stock is held in street name through one or more nominees. 

Recent Sales of Unregistered Securities; Use of Proceeds From Registered Securities 

The following summarizes all sales of our unregistered securities during the year ended September 30, 2016 for which more 
information  is  disclosed  on  our  Form  8-Ks.  The  securities  in  the  below-referenced  transactions  were  (i)  issued  without 
registration and (ii) were subject to restrictions under the Securities Act and the securities laws of certain states, in reliance 
on the private offering exemptions contained in Sections 4(2), 4(6) and/or 3(b) of the Securities Act and on Regulation D 
promulgated there under, and in reliance on similar exemptions under applicable state laws as transactions not involving a 
public offering. Unless stated otherwise, no placement or underwriting fees were paid in connection with these transactions. 

(1)  In October 2015, the Company sold 680,000 shares of common stock at $1.00 per share for gross proceeds of $680,000

in a private placement. Net proceeds to the Company after offering expenses were approximately $669,000.  

(2)  In February 2016, the Company issued 107,692 shares of restricted common stock at $0.91 to four members of its

Board of Directors in lieu of cash payments for their services as board members.  

(3)  In May 2016, the Company issued 1,806,680 shares of common stock for net proceeds of $1.2 million for the first
closing in connection with the conversion of term notes issued to accredited investors, as approved by the shareholders
on April 29, 2016. In June 2016, the Company issued an additional 860,005 shares of common stock for net proceeds
of $400,000 for the second closing in connection with the conversion of these term notes.  

(4)  In May 2016, each of Michael Taglich, Robert Taglich, and Roger Kahn, holders of outstanding term notes, converted
all outstanding principal and accrued but unpaid interest due under such outstanding term notes into shares of Common
Stock of the Company at a conversion price of $0.75 per share. In connection with the conversion, a total of 4,338,822
shares of common stock were issued.  

(5)  In July 2016, the Company sold 2,200,000 shares of common stock at $0.75 per share for gross proceeds of $1.7
million in a private placement. Net proceeds to the Company after offering expenses were approximately $1.5 million.
(6)  During  the  year  ended  September  30,  2016,  the  Company  granted  1,688,789  stock  options  at  a  weighted  average
exercise price of $0.84 per share under its two plans: the Amended and Restated Stock Incentive Plan and The 2016
Plan. 

(7)  The stock option securities were issued exclusively to our directors, executive officers and employees. The issuance
of options and the shares of common stock issuable upon the exercise of such options as described above were issued 
pursuant to written compensatory plans or arrangements with our employees, directors and consultants, in reliance on
the exemptions from the registration provisions of the Securities Act set forth in Section 4(2) thereof relative to sales 
by an issuer not involving any public offering, to the extent an exemption from such registration was required.  

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Item 6.   Selected Financial Data. 

Not required. 

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations. 

This  section  contains  forward-looking  statements  that  involve  risks  and  uncertainties.  Our  actual  results  could  differ 
materially from those anticipated in the forward-looking statements as a result of a variety of factors and risks including the 
impact of the weakness in the U.S. and international economies on our business, our inability to manage our future growth 
effectively or profitably, fluctuations in our revenue and quarterly results, our license renewal rate, the impact of competition 
and our ability to maintain margins or market share, the limited market for our common stock, the ability to maintain our 
listing on the NASDAQ Capital Market, the volatility of the market price of our common stock, the ability to raise capital, 
the performance of our products, our ability to respond to rapidly evolving technology and customer requirements, our ability 
to  protect  our  proprietary  technology,  the  security  of  our  software,  our  dependence  on  our  management  team  and  key 
personnel,  our  ability  to  hire  and  retain  future  key  personnel,  or  our  ability  to  maintain  an  effective  system  of  internal 
controls. These and other risks are more fully described herein and in our other filings with the Securities and Exchange 
Commission. 

This section should be read in combination with the accompanying audited consolidated financial statements and related 
notes prepared in accordance with United States generally accepted accounting principles. 

Overview 

Bridgeline Digital, The Digital Engagement Company™, enables its customers to maximize the performance of their mission 
critical websites, intranets, and online stores. Bridgeline’s iAPPS® platform deeply integrates Web Content Management, 
eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver online experiences that 
attract, engage and convert their customers across all digital channels. Bridgeline’s iAPPS platform combined with its digital 
services  assists  customers  in  maximizing  on-line  revenue,  improving  customer  service  and  loyalty,  enhancing  employee 
knowledge, and reducing operational costs. The iAPPSds (“distributed subscription”) product is a platform that empowers 
franchise and large dealer networks with state-of-the-art web engagement management while providing superior oversight of 
corporate branding. iAPPSds deeply integrates content management, eCommerce, eMarketing and web analytics and is a 
self-service web platform that is offered to each authorized franchise or dealer for a monthly subscription fee. Our iAPPSdsr 
platform, released in 2015, targets the growing multi-unit organizations with 10-500 locations providing them with powerful 
web engagement tools while maintaining corporate brand control and consistency.  

The iAPPS platform is delivered through a cloud-based SaaS (“Software as a Service”) multi-tenant business model, whose 
flexible architecture provides customers with state of the art deployment providing maintenance, daily technical operation 
and support; or via a traditional perpetual licensing business model, in which the iAPPS software resides on a dedicated 
server in either the customer’s facility or Bridgeline’s co-managed hosting facility. 

The iAPPS Platform is an award-winning application recognized around the globe. Our teams of Microsoft Gold© certified 
developers have won over 100 industry related awards. In 2016, CIO Review selected iAPPS as one of the 20 Most Promising 
Digital  Marketing  Solution  Providers.  This  followed  accolades  from  the  SIIA  (Software  and  Information  Industry 
Association)  which  recognized  iAPPS  Content  Manager  with  the  2015  SIIA  CODiE  Award  for  Best  Web  Content 
Management Platform. Also in 2015, EContent magazine named iAPPS Digital Engagement Platform to its Trendsetting 
Products list. The list of 75 products and platforms was compiled by EContent’s editorial staff, and selections were based on 
each offering’s uniqueness and importance to digital publishing, media, and marketing. We were also recognized in 2015 as 
a  strong  performer  by  Forrester  Research,  Inc  in  its  independence  report,  “The  Forrester  Wave  ™:  Through-Channel 
Marketing Automation Platforms, Q3 2015.” In recent years, our iAPPS Content Manager and iAPPS Commerce products 
were selected as finalists for the 2014, 2013, and 2012 CODiE Awards for Best Content Management Solution and Best 
Electronic Commerce Solution, globally. In 2014 and 2013, Bridgeline Digital won twenty-five Horizon Interactive Awards 
for outstanding development of web applications and websites. Also in 2013, the Web Marketing Association sponsored 
Internet  Advertising  Competition  honored  Bridgeline  Digital  with  three  awards  for  iAPPS  customer  websites  and  B2B 
Magazine selected Bridgeline Digital as one of the Top Interactive Technology companies in the United States. KMWorld 
Magazine Editors selected Bridgeline Digital as one of the 100 Companies That Matter in Knowledge Management and also 
selected iAPPS as a Trend Setting Product in 2013. 

Bridgeline Digital was incorporated under the laws of the State of Delaware on August 28, 2000. 

15 

  
  
  
  
  
  
  
  
  
  
Locations 

The  Company’s  corporate  office  is  located  in  Burlington,  Massachusetts.  The  Company  maintains  regional  field  offices 
serving the following geographical locations: Boston, MA; Chicago, IL; Denver, CO; San Luis Obispo, CA; and Tampa, 
FL.   The Company has one wholly-owned subsidiary, Bridgeline Digital Pvt. Ltd. located in Bangalore, India. 

Sales and Marketing 

Bridgeline employs a direct sales force and each sale takes on average 2-6 months to complete. Each franchise/multi-unit 
organization sale takes on average one year to complete. Our direct sales force focuses its efforts selling to medium-sized 
and large companies. These companies are generally categorized in the following vertical markets: (i) financial services; (ii) 
franchises/multi-unit organizations; (iii) retail brand names; (iv) health services and life sciences; (v) technology (software 
and hardware); (vi) credit unions and regional banks and (vii) associations and foundations. We have five sales geographic 
locations in the United States.  

We  have  business  development  professionals  dedicated  to  identifying  and  establishing  strategic  alliances  for  iAPPS  and 
iAPPSds. We have maintained a strategic alliance with UPS Logistics since 2012. Bridgeline and UPS Logistics signed a 
multi-year agreement to offer B2B and B2C eCommerce web stores with an end-to-end eCommerce offering comprised of 
Bridgeline’s eCommerce Fulfilled™ solution and UPS Logistics and fulfillment services. The combined Bridgeline and UPS 
Logistics offering provides customers with the ability to manage the eCommerce and supply chain fulfillment needs and was 
designed to benefit mid-market and larger online web stores who seek end to end solutions.  

We  continue  to  pursue  significant  strategic  alliances  that  will  enhance  the  sales  and  distribution  opportunities  of  iAPPS 
related intellectual property.  

Acquisitions 

Bridgeline will continue to evaluate expanding its distribution of iAPPS and its interactive development capabilities through 
acquisitions. We may make additional acquisitions in the foreseeable future. These potential acquisitions will be consistent 
with our iAPPS platform distribution strategy and growth strategy by providing Bridgeline with new geographical distribution 
opportunities, an expanded customer base, an expanded sales force and an expanded developer force. In addition, integrating 
acquired companies into our existing operations allows us to consolidate the finance, human resources, legal, marketing, 
research and development of the acquired businesses with our own internal resources, hence reducing the aggregate of these 
expenses for the combined businesses and resulting in improved operating results. 

Customer Information 

We currently have over 3,000 active customers. For the year ended September 30, 2016, one customer represented 10.2% of 
the Company’s total revenue. For the year ended September 30, 2015, there were no customers representing 10% or more of 
the Company’s total revenue.  

Summary of Results of Operations 

Total revenue for the fiscal year ended September 30, 2016 (“fiscal 2016”) decreased to $15.9 million from $19.2 million for 
the fiscal year ended September 30, 2015 (“fiscal 2015”). Loss from operations for fiscal 2016 was ($3.5) million compared 
with loss from operations of ($16.1) million for fiscal 2015. We had a net loss for fiscal 2016 of ($7.8) million compared 
with a net loss of ($16.8) million for fiscal 2015. In fiscal 2016, we converted $3.0 million of secured subordinated debt to 
equity, which resulted in a non-cash inducement charge of $3.4 million. In fiscal 2015, we recorded a goodwill impairment 
charge  of  $10.5  million,  which  comprised  the  majority  of  the  loss  in  fiscal  2015.  This  was  also  a  non-cash  charge  to 
operations. Loss per share attributable to common shareholders for fiscal 2016 was ($0.84) compared with loss per share 
attributable to common shareholders of ($3.88) for fiscal 2015. 

Highlights of Fiscal 2016 

●  Subscription and perpetual license revenue increased 5% to $6.1 million for fiscal 2016. 
●  Licenses and Managed Hosting comprised 46% of revenue in fiscal 2016 compared to 38% in fiscal 2015 

16 

  
  
  
  
  
  
  
  
  
   
  
  
  
  
   
 
 
 
●  Cost of revenue decreased $3.8 million reflecting our commitment to align costs to revenue expectations. 
●  Gross Margin improved to 54% in fiscal 2016 compared to 43% in fiscal 2015.  
●  Excluding  the  goodwill  impairment  charge  in  fiscal  2015,  operating  expenses  decreased  $1.6  million  also

reflecting our cost control initiatives. 

●  We significantly reduced our debt. We reduced our convertible debt and term notes from $6 million to zero by

converting all debt to equity.  
In 2016, CIO Review selected iAPPS as one of the 20 Most Promising Digital Marketing Solution Providers. 

● 

RESULTS OF OPERATIONS 

(dollars in thousands) 

Revenue 

Digital engagement services    

Year Ended September 30, 

$  

% 

2016 

2015 

   Change 

     Change 

iAPPS digital engagement services  ................................................   $ 
% of total revenue .......................................................................     
Subscription and perpetual licenses ....................................................     
% of total revenue .......................................................................     
Managed service hosting .....................................................................     
% of total revenue .......................................................................     
Total revenue .................................................................................     

8,520  

  $ 
54%     

6,084  

38%     

1,291  

8%     

15,895  

11,903   

  $ 
62%     

5,792   

30%     

1,529   

8%     

19,224   

(3,383)     

(28%) 

292       

5% 

(238)     

(16%) 

(3,329)     

(17%) 

Cost of revenue 

Digital engagement services  

iAPPS digital engagement cost  ......................................................     
% of iAPPS digital engagement revenue .....................................     
Subscription and perpetual licenses ....................................................     
% of subscription and perpetual licenses revenue .......................     
Managed service hosting .....................................................................     
% of managed service hosting .....................................................     
Total cost of revenue .......................................................................     
Gross profit ............................................................................................     
Gross profit margin ..............................................................................     

Operating expenses  

Sales and marketing  ...........................................................................     
% of total revenue .......................................................................     
General and administrative .................................................................     
% of total revenue .......................................................................     
Research and development ..................................................................     
% of total revenue .......................................................................     
Depreciation and amortization ............................................................     
% of total revenue .......................................................................     
Goodwill impairment ..........................................................................     
% of total revenue .......................................................................     
Restructuring expenses .......................................................................     
% of total revenue .......................................................................     
Total operating expenses ......................................................................     
% of total revenue .......................................................................     

5,143  

60%     

1,835  

30%     
304  

24%     

7,282  
8,613  

8,738   

73%     

1,994   

34%     

307   

20%     

11,039   
8,185   

54%     

43%     

(3,595)     

(41%) 

(159)     

(3)     

(8%) 

(1%) 

(3,757)     
428       

(34%) 

5% 

4,934  

31%     

3,456  

22%     

1,578  

10%     

1,309  

8%     
-  
0%     

879  

6%     

5,760   

30%     

3,935   

20%     

1,901   

10%     

1,695   

9%     

(826)     

(14%) 

(479)     

(12%) 

(323)     

(17%) 

(386)     

(23%) 

10,500   

(10,500)     

(100%) 

55%     
496   

3%     

383       

77% 

12,156  

24,287   

(12,131)     

(50%) 

76%     

126%     

Loss from operations ...............................................................................     
Interest expense, net ................................................................................     
Loss on inducement of debt (convertible notes) ......................................     
Loss before income taxes ........................................................................     
Benefit for income taxes .........................................................................     
Net loss ...................................................................................................   $ 

(3,543) 
(914) 
(3,414) 
(7,871) 
(47) 
(7,824) 

  $ 

(16,102)      
(892)      
-  

(16,994)      
(226)      
(16,768)    $ 

12,559       
(22)     
(3,414)     
9,123       
179       
8,944       

(78%) 

2% 
100% 
(54%) 
(79%) 
(53%) 

Non-GAAP Measure 

Adjusted EBITDA ..............................................................................   $ 

(785) 

  $ 

(2,624)    $ 

1,839       

(70%) 

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Revenue 

Total revenue for the fiscal year ended September 30, 2016 decreased $3.3 million, or 17%, to $15.9 million from $19.2 
million  in  fiscal  2015.  Our  revenue  is  derived  from  three  sources:  (i)  digital  engagement  services;  (ii)  subscription  and 
perpetual licenses; and (iii) managed service hosting. 

Digital Engagement Services 

Digital  engagement  services  revenue  is  comprised  of  iAPPS  digital  engagement  services  and  other  digital  engagement 
services generated from non-iAPPS related engagements. Total revenue from digital engagement services decreased $3.4 
million, or 28% to $8.5 million in fiscal 2016 from $11.9 million in fiscal 2015. The decrease in digital engagement services 
revenue for fiscal 2016 compared to the prior period is due primarily to a decrease in larger value iAPPS engagements.  

Digital engagement services revenue as a percentage of total revenue decreased to 54% in fiscal 2016 from 62% in fiscal 
2015. The decrease is attributable to the decrease in the number of iAPPS license related engagements and lower margin 
iAPPSds  engagements.  The Company  has also  been focused on  selling iAPPS  engagements  that  have  a  smaller  services 
component which results in a shorter sales cycle and a shorter implementation cycle. This has strategically decreased the 
percentage of service revenue compared to total revenue and increased the percentage of license revenue to total revenue.  

Subscription and Perpetual Licenses 

Revenue from subscription (SaaS) and perpetual licenses increased $292 thousand, or 5% to $6.1 million in fiscal 2016 from 
$5.8 million in fiscal 2015. Subscription and perpetual license revenue as a percentage of total revenue increased to 38% in 
fiscal 2016 from 30% in fiscal 2015. The increases are due primarily to a higher concentration of iAPPS subscription license 
revenues and a decrease in perpetual licenses. 

Managed Service Hosting 

Revenue from managed service hosting decreased $238 thousand, or 16%, to $1.3 million in fiscal 2016 from $1.5 million 
in fiscal 2015. The decreases are due to the non-renewal of engagements with smaller hosting customers obtained through 
previous  acquisitions  combined  with  a  majority  of  our  new  engagements  that  are  SaaS  engagements  and  do  not  have  a 
separate managed hosting component. Managed services revenue as a percentage of total revenue remained constant at 8% 
for both fiscal 2016 and fiscal 2015.  

The decreases are due to most of our new engagements being subscription licenses (SaaS) rather than perpetual licenses, 
which typically require hosting.  

Cost of Revenue 

Total cost of revenue for the fiscal year ended September 30, 2016 decreased $3.8 million, or 34%, to $7.3 million from 
$11.0 million in fiscal 2015. 

Cost of Digital Engagement Services 

Cost  of  digital  engagement  services  decreased  $3.6  million,  or  41%,  compared  to  fiscal  2015.  The  cost  of  total  digital 
engagement services as a percentage of total digital engagement services revenue decreased to 60% in fiscal 2016 from 73% 
in fiscal 2015. The decreases are attributable to aligning labor costs with expected revenues and the focus on reducing our 
facility and overhead costs. 

Cost of Subscription and Perpetual License 

Cost of subscription and perpetual licenses decreased $159 thousand or 8% to $1.8 million in fiscal 2016 compared to $2.0 
million in fiscal 2015. The cost of subscription and perpetual licenses as a percentage of subscription and perpetual license 
revenue decreased to 30% in fiscal 2016 from 34% in fiscal 2015. The decreases are due to the cessation of amortization 
costs related to the capitalization of software partially offset by fixed costs to support our network operations center.  

18 

  
  
  
  
  
  
  
  
  
  
  
  
  
   
  
   
 
 
Cost of Managed Service Hosting 

Cost of managed service hosting decreased $3 thousand or 1% in fiscal 2016 to $304 thousand compared to $307 thousand 
in fiscal 2015. The cost of managed services as a percentage of managed services revenue increased to 24% in fiscal 2016 
from 20% in fiscal 2015. The percentage increase is attributable to maintaining a certain level of fixed costs to support the 
network operations center. 

Gross Profit 

Gross profit increased $428 thousand, or 5% in fiscal 2016 to $8.6 million compared to $8.2 million in fiscal 2015. The 
increase is primarily attributable to the increase in iAPPS SaaS licenses revenue. The increase is related to a higher percentage 
of our revenue coming from license and managed service hosting, as well as the result of a number of improvements we have 
made with our facilities and services organization.  

Operating Expenses 

Sales and Marketing Expenses 

Sales and marketing expenses decreased $826 thousand, or 14% to $4.9 million in fiscal 2016 from $5.8 million in fiscal 
2015.  The  decrease  is  primarily  attributable  to  decreases  in  headcount  and  facility  costs  and  travel  related  expenditures, 
partially offset by increases in marketing expenses.  Sales and marketing expense as a percentage of total revenue increased 
to 31% in fiscal 2016 compared to 30% in fiscal 2015. The increase as a percentage of total revenue is attributable to the 
decrease in overall revenue.  

General and Administrative Expenses 

General and administrative expenses decreased $479 thousand, or 12% to $3.5 million in fiscal 2016 from $3.9 million in 
fiscal  2015.  The  decrease  is  attributable  to  decreases  in  compensation  related  expenses  and  legal  expenses.  General  and 
administrative expense as a percentage of revenue increased to 22% in fiscal 2016 compared to 20% in fiscal 2015. The 
increase as a percentage of revenue is attributable to the decrease in revenues.  

Research and Development 

Research and development expense decreased by $323 thousand, or 17% to $1.6 million in fiscal 2016 from $1.9 million in 
fiscal 2015. The decrease in fiscal 2016 compared to fiscal 2015 is attributable to a decrease in compensation related costs. 
In order to compensate for headcount reduction in services, employees from our development group assisted the delivery 
team to maintain certain production schedules and their costs were charged to cost of digital engagement services. Research 
and development expense as a percentage of total revenue was 10% for both periods.  

Depreciation and Amortization 

Depreciation and amortization expense decreased by $386 thousand, or 23% to $1.3 million in fiscal 2016 from $1.7 million 
in fiscal 2015. This decrease is primarily attributable to retirement of fixed assets in relation to a reduction of office space 
during  fiscal  2016  and  a  reduction  in  capital  expenditure  purchases  in  fiscal  2016.  Depreciation  and  amortization  as  a 
percentage of total revenue decreased to 8% in fiscal 2016 from 9% in fiscal 2015. 

Goodwill Impairment 

We  performed  our  annual  assessment  of  goodwill  for  both  fiscal  2016 and fiscal  2015. We  concluded  that  there was no 
impairment loss for 2016. In 2015, we concluded that it was more likely than not that the fair values of our reporting unit 
were less than their carrying amounts and that there should be an impairment loss. We determined that the most appropriate 
approach to use to determine the fair value of the reporting unit was the discounted cash flow method. A comparison to the 
implied fair value of goodwill to its carrying value resulted in an impairment charge of $10.5 million for fiscal 2015.  

19 

  
  
  
  
  
  
  
  
  
  
  
  
    
  
  
 
 
Restructuring Expenses 

During the second half of fiscal 2015 and through fiscal 2016, the Company’s management approved, committed to and 
initiated  plans  to  restructure  and  further  improve  efficiencies  by  implementing  cost  reductions  in  line  with  the  expected 
decrease in revenues. The Company renegotiated several office leases. We entered in into sub-leases for the original space 
and moved to new less expensive leases or vacated the office space entirely. In addition, the Company executed a general 
work-force reduction in fiscal 2015 and recognized costs for severance and termination benefits. These restructuring charges 
and accruals require estimates and assumptions, including contractual rental commitments or lease buy-outs for vacated office 
space  and  related  costs,  and  estimated  sub-lease  income.  The  Company’s  sub-lease  assumptions  include  the  rates  to  be 
charged to a sub-tenant and the timing of the sub-lease arrangement. These estimates and assumptions will be monitored on 
a quarterly basis for changes in circumstances with the corresponding adjustments reflected in the consolidated statement of 
operations.  

In total, a charge of $879 and $496 was recorded to restructuring expenses for fiscal 2016 and fiscal 2015 in the consolidated 
statement of operations for the total lease expenses less sub-lease rental income, other miscellaneous lease termination costs, 
loss on disposal of fixed assets, and costs for severance and termination benefits. 

Loss from Operations 

The loss from operations was ($3.5) million for fiscal 2016 compared to a loss from operations of ($16.1) million for fiscal 
2015. The decrease in iAPPS related digital engagement services revenue in fiscal 2016 was partially offset by the reduction 
in cost of revenue and operating expenses.  

Provision for Income Taxes 

We recorded a net benefit for income tax expense of $47 thousand for fiscal 2016 compared to a net benefit for income tax 
of $226 thousand for fiscal 2015. The benefit in 2015 was primarily attributable to the elimination of a naked tax credit 
related  to  deductible  goodwill  from  previous  acquisitions  that  was  eliminated  upon  recording  a  $10.5  million  goodwill 
impairment charge. Income tax expense represents the estimated liability for Federal, state and foreign income taxes owed 
by  the  Company,  including  the  alternative  minimum  tax.  The  Company  has  net  operating  loss  carryforwards  and  other 
deferred tax benefits that are available to offset future taxable income. A valuation allowance is established if it is more likely 
than not that all or a portion of the deferred tax asset will not be realized. Accordingly, the Company has established a full 
valuation allowance against its net deferred tax assets at September 30, 2016 and 2015. 

The Federal net operating loss (NOL) carryforward of approximately $26.0 million as of September 30, 2016 expires on 
various dates through 2036. Internal Revenue Code Section 382 places a limitation on the amount of taxable income which 
can be offset by NOL carryforwards after a change in control of a loss corporation. Generally, after a change in control, a 
loss  corporation  cannot  deduct  NOL  carryforwards  in  excess  of  the  Section  382  limitation.  Due  to  these  “change  of 
ownership” provisions, utilization of NOL carryforwards may be subject to an annual limitation regarding their utilization 
against taxable income in future periods. The Company has not performed a Section 382 analysis. However, if performed, 
Section 382 may be found to limit potential future utilization of our NOL carryforwards. 

Adjusted EBITDA 

We also measure our performance based on a non-GAAP (“Generally Accepted Accounting Principles”) measurement of 
earnings  before  interest,  taxes,  depreciation,  and  amortization  and  before  inducement  of  debt  charges,  stock-based 
compensation expense, impairment of goodwill and intangible assets, and restructuring charges (“Adjusted EBITDA”). 

We believe this non-GAAP financial measure of Adjusted EBITDA is useful to management and investors in evaluating our 
operating  performance  for  the  periods  presented  and  provides  a  tool  for  evaluating  our  ongoing  operations.  Adjusted 
EBITDA, however, is not a measure of operating performance under GAAP and should not be considered as an alternative 
or substitute for GAAP profitability measures such as (i) income from operations and net income, or (ii) cash flows from 
operating,  investing  and  financing  activities,  both  as  determined  in  accordance  with  GAAP.  Adjusted  EBITDA  as  an 
operating performance measure has material limitations since it excludes the financial statement impact of income taxes, net 
interest expense, loss on inducement of debt, amortization of intangibles, depreciation, goodwill impairment, restructuring 
charges,  other  amortization  and  stock-based  compensation,  and  therefore  does  not  represent  an  accurate  measure  of 
profitability. As a result, Adjusted EBITDA should be evaluated in conjunction with net income for a complete analysis of 
our profitability, as net income includes the financial statement impact of these items and is the most directly comparable  

20 

  
  
  
  
  
  
  
   
  
  
 
GAAP operating performance measure to Adjusted EBITDA. Our definition of Adjusted EBITDA may also differ from and 
therefore may not be comparable with similarly titled measures used by other companies, thereby limiting its usefulness as a 
comparative  measure.  Because  of  the  limitations  that  Adjusted  EBITDA  has  as  an  analytical  tool,  investors  should  not 
consider it in isolation, or as a substitute for analysis of our operating results as reported under GAAP. 

The following table reconciles net loss (which is the most directly comparable GAAP operating performance measure) to 
EBITDA, and EBITDA to Adjusted EBITDA: 

Net loss .............................................................................................................................   $
Benefit for income taxes ..................................................................................................     
Interest expense, net .........................................................................................................     
Amortization of intangible assets .....................................................................................     
Depreciation .....................................................................................................................     
EBITDA .......................................................................................................................     
Loss on inducement of debt (convertible notes) ...............................................................     
Goodwill impairment .......................................................................................................     
Restructuring expenses .....................................................................................................     
Other amortization ...........................................................................................................     
Stock-based compensation ...............................................................................................     
Adjusted EBITDA ........................................................................................................   $

Year Ended September 30, 

2016 

2015 

(7,824 )   $
(47 )     
914       
480       
707       
(5,770 )     
3,414       
-       
879       
372       
320       
(785 )   $

(16,768) 
(226) 
892   
554   
1,065   
(14,483) 
-  
10,500   
496   
549   
314   
(2,624) 

Adjusted EBITDA was ($785) thousand for fiscal 2016 compared with ($2.6) million for fiscal 2015. This was primarily due 
to the improvement in gross margin along with our focus on reducing our expenses.  

Liquidity and Capital Resources 

Cash Flows 

Operating Activities 

Cash  used  in  operating  activities  was  $2.7  million  for  fiscal  2016,  compared  to  cash  used  in  operating  activities  of  $2.8 
million for fiscal 2015.  Although the net loss was reduced in fiscal 2016, we used funds to pay down accounts payable.  

Investing Activities 

Cash  used  in  investing  activities  was  $165  thousand  for  fiscal  2016  compared  with  $187  thousand  for  fiscal  2015.  The 
decrease was primarily due to less purchases of capital equipment and software in fiscal 2016 than fiscal 2015.  

Financing Activities 

Cash  provided  by  financing  activities  was  $3.2  million  for  fiscal  2016  compared  with  $2.1  million  for  fiscal  2015.  The 
increase was due to proceeds from the sale of common stock of $3.7 million and $1 million in term notes from a shareholder 
offset by payments made on bank term loans, our bank line of credit and contingent acquisition payments. At September 30, 
2016, we had an outstanding balance under our credit line with Heritage Bank of $2.1 million.  

Capital Resources and Liquidity Outlook 

In  June 2016, the  Company entered  into  a new  Loan  and  Security  Agreement  with Heritage  Bank  of  Commerce  (“Loan 
Agreement”). The Loan Agreement has a term of 24 months and will expire on June 9, 2018. The Loan Agreement currently 
provides for $2.5 million of revolving credit advances and may be used for acquisitions and working capital purposes. The 
credit  advances  may  not  exceed  the  monthly  borrowing  base  capacity,  which  will  fluctuate  based  on  monthly  accounts 
receivable balances. The Company may request credit advances if the borrowing capacity is more than the current outstanding 
loan advance, and must pay down the outstanding loan advance if it exceeds the borrowing capacity. As of September 30, 
2016, the Company had an outstanding balance under the Loan Agreement of $2.1 million.  

21 

   
  
  
  
  
  
  
    
  
  
    
  
  
  
  
  
  
  
  
  
  
In November 2016, we entered into Securities Purchase Agreements with certain institutional and accredited investors to sell 
an aggregate total of 2,135,362 shares of our common stock for $0.48 per share (“November Private Placement”).  In total, 
we received net proceeds of $987 thousand. The proceeds will be used to fund current and future operations.  

We believe that the proceeds from the November Private Placement, cash generated from operations, and borrowing capacity 
from the Heritage Bank line of credit will be sufficient to fund our working capital and capital expenditure needs in the 
foreseeable future. However, we currently have a borrowing facility with Heritage Bank from which we can borrow, and this 
line is subject to financial covenants that must be met. It is not certain that all or part of this line will be available to us in the 
future; and other sources of financing may not be available to us in a timely basis if at all, or on terms acceptable to us. If we 
fail to obtain acceptable funding when needed, we may not have sufficient resources to fund our normal operations, and this 
would have a material adverse effect on our business.  

Inflation 

Inflationary  increases  can  cause  pressure  on  wages  and  the  cost  of  benefits  offered  to  employees.    We  believe  that  the 
relatively moderate rates of inflation in recent years have not had a significant impact on our operations.   

Off-Balance Sheet Arrangements 

We do not have any off-balance sheet arrangements, financings or other relationships with unconsolidated entities or other 
persons, other than our operating leases and contingent acquisition payments. 

We currently do not have any variable interest entities. We do not have any relationships with unconsolidated entities or 
financial partnerships, such as entities often referred to as structured finance or special purpose entities, which would have 
been  established  for  the  purpose  of  facilitating  off-balance  sheet  arrangements  or  other  contractually  narrow  or  limited 
purposes. Therefore, we are not materially exposed to any financing, liquidity, market or credit risk that could arise if we had 
engaged in such relationships. 

Contractual Obligations 

We lease our facilities in the United States and India.  Other contractual obligations include: (i) certain equipment acquired 
under  capitalized  lease  agreements  and  (ii)  contingent  earnouts  in  the  amount  of  $75  thousand  payable  in  cash  on  the 
achievement of revenue and earnings targets. We have no future commitments that extend past fiscal 2020.  

The following summarizes our contractual obligations: 

(in thousands) 
Payment obligations by year 
Line of credit ........................................................   $ 
Capital Leases ......................................................     
Operating Leases (a) ............................................     
Contingent acquisition payments (b)  ...................     
  $ 

FY17 

For the Year Ended September 30, 
FY20 
FY19 
FY18 

Total 

-    $
45      
564      
75      
684    $

2,115     $ 
-      
474       
-      
2,589     $ 

-    $ 
-      
178       
-      
178     $ 

-    $
-      
64       
-      
64     $

2,115   
45   
1,280   
75   
3,515   

(a) Net of sublease income 
(b) The contingent acquisition payments are maximum potential earn-out consideration payable to former owners of acquired
companies. 

Critical Accounting Policies 

These critical accounting policies and estimates by our management should be read in conjunction with Note 2 Summary of 
Significant Accounting Policies to the Consolidated Financial Statements that were prepared in accordance with accounting 
principles generally accepted in the United States of America (“US GAAP”).  

The preparation of financial statements in accordance US GAAP requires us to make estimates and assumptions that affect 
the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and 
expenses in the reporting period. We regularly make estimates and assumptions that affect the reported amounts of assets and 
liabilities. The most significant estimates included in our financial statements are the valuation of accounts receivable and 

22 

  
  
  
  
  
   
  
  
   
  
  
  
  
    
    
    
    
  
  
  
  
  
  
long-term assets, including intangibles, goodwill and deferred tax assets, stock-based compensation, amounts of revenue to 
be  recognized  on  service  contracts  in  progress,  unbilled  receivables,  and  deferred  revenue.  We  base  our  estimates  and 
assumptions  on  current  facts,  historical  experience  and  various  other  factors  that  we  believe  to  be  reasonable  under  the 
circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities 
and the accrual of costs and expenses that are not readily apparent from other sources. The actual results experienced by us 
may differ materially and adversely from our estimates. To the extent there are material differences between our estimates 
and the actual results, our future results of operations will be affected. 

We consider the following accounting policies to be both those most important to the portrayal of our financial condition 
and those that require the most subjective judgment: 

    ●  Revenue recognition; 

   ●  Allowance for doubtful accounts; 

   ●  Accounting for cost of computer software to be sold, leased or otherwise marketed; 

   ●  Accounting for goodwill and other intangible assets; and 

   ●  Accounting for stock-based compensation. 

Revenue Recognition 

Overview 

The  Company  enters  into  arrangements  to  sell  digital  engagement  services  (professional  services),  software  licenses  or 
combinations thereof.  Revenue is categorized into (i) digital engagement services; (ii) managed service hosting; and (iii) 
subscriptions and perpetual licenses. 

The Company recognizes revenue as required by the Revenue Recognition Topic of the Codification.  Revenue is generally 
recognized when all of the following conditions are satisfied: (1) there is persuasive evidence of an arrangement; (2) delivery 
has occurred or the services have been provided to the customer; (3) the amount of fees to be paid by the customer is fixed 
or determinable; and (4) the collection of the fees is reasonably assured. Billings made or payments received in advance of 
providing services are deferred until the period these services are provided. 

The  Company  maintains  a  reseller  channel  to  supplement  our  direct  sales  force  for  our  iAPPS  platform.    Resellers  are 
generally located in territories where the Company does not have a direct sales force.  Customers generally sign a license 
agreement directly with us. Revenue from perpetual licenses sold through resellers is recognized upon delivery to the end 
user as long as evidence of an arrangement exists, collectability is probable, and the fee is fixed and determinable. Revenue 
for subscription licenses is recognized monthly as the services are delivered. 

Digital Engagement Services 

Digital engagement services include professional services primarily related to the Company’s web development solutions 
that  address  specific  customer  needs  such  as  digital  strategy,  information  architecture  and  usability  engineering,  .Net 
development,  rich  media  development,  back  end  integration,  search  engine  optimization,  quality  assurance  and  project 
management. 

Digital  engagement  services  are  contracted  for  on  either  a  fixed  price  or  time  and  materials  basis.    For  its  fixed  price 
engagements,  after  assigning  the  relative  selling  price  to  the  elements  of  the  arrangement,  the  Company  applies  the 
proportional performance model (if not subject to contract accounting) to recognize revenue based on cost incurred in relation 
to total estimated cost at completion. The Company has determined that labor costs are the most appropriate measure to 
allocate revenue among reporting periods, as they are the primary input when providing application development services. 
Customers are invoiced monthly or upon the completion of milestones. For milestone based projects, since milestone pricing 
is based on expected hourly costs and the duration of such engagements is relatively short, this input approach principally 
mirrors  an  output  approach  under  the  proportional  performance  model  for  revenue  recognition  on  such  fixed  priced 
engagements.  For time and materials contracts, revenues are recognized as the services are provided.   

23 

  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
Digital engagement services also include retained professional services contracted for on an “on call” basis or for a certain 
amount of hours each month. Such arrangements generally provide for a guaranteed availability of a number of professional 
services hours each month on a “use it or lose it” basis.   For retained professional services sold on a stand-alone basis the 
Company  recognizes  revenue  as  the  services  are  delivered  or  over  the  term  of  the  contractual  retainer  period.  These 
arrangements do not require formal customer acceptance and do not grant any future right to labor hours contracted for but 
not used. 

Subscriptions and Perpetual Licenses 

The  Company  licenses  its  software  on  either  a perpetual or  subscription  basis.  Customers who  license  the  software  on  a 
perpetual  basis  receive  rights  to  use  the  software  for  an  indefinite  time  period  and  an  option  to  purchase  Post-Customer 
Support  (“PCS”).    For  arrangements  that  consist  of  a  perpetual  license  and  PCS,  as  long  as  Vendor  Specific  Objective 
Evidence (“VSOE”) exists for the PCS, then PCS revenue is recognized ratably on a straight-line basis over the period of 
performance and the perpetual license is recognized on a residual basis.  Under the residual method, the fair value of the 
undelivered elements are deferred and the remaining portion of the arrangement fee is allocated to the delivered elements and 
recognized as revenue, assuming all other revenue recognition criteria have been met.    

Customers  may  also  license  the  software  on  a  subscription  basis,  which  can  be  described  as  “Software  as  a  Service”  or 
“SaaS”.  SaaS is a model of software deployment where an application is hosted as a service provided to customers across 
the Internet.  Subscription agreements include access to the Company’s software application via an internet connection, the 
related hosting of the application, and PCS.  Customers receive automatic updates and upgrades, and new releases of the 
products as soon as they become available. Customers cannot take possession of the software.  Subscription agreements are 
either annual or month-to-month arrangements that provide for termination for convenience by either party upon 90 days’ 
notice.  Revenue is recognized monthly as the services are delivered.  Set up fees paid by customers in connection with 
subscription services are deferred and recognized ratably over the longer of the life of subscription period or the expected 
lives of customer relationships. The Company continues to evaluate the length of the amortization period of the set up fees 
as it gains more experience with customer contract renewals.   

Managed Service Hosting 

Managed service hosting includes hosting arrangements that provide for the use of certain hardware and infrastructure for 
those customers who do not wish to host our applications independently.  Hosting agreements are either annual or month-to-
month arrangements that provide for termination for convenience by either party generally upon 30-days’ notice.  Revenue 
is recognized monthly as the hosting services are delivered.   Set up fees paid by customers in connection with managed 
hosting services are deferred and recognized ratably over the longer of the life of the hosting period or the expected lives of 
customer relationships. The Company continues to evaluate the length of the amortization period of the set up fees as it gains 
more experience with customer contract renewals.  

Multiple Element Arrangements  

 In accounting for multiple element arrangements, the Company follows either ASC Topic 605-985 Revenue Recognition 
Software or ASC Topic 605-25 Revenue Recognition Multiple Element Arrangements, as applicable.  

In October 2009, the FASB issued Accounting Standards Update No. 2009-13, Revenue Recognition: Multiple-Deliverable 
Revenue Arrangements (“ASU 2009-13”). ASU 2009-13 provides amendments to certain paragraphs of previously issued 
ASC Subtopic 605-25 – Revenue Recognition: Multiple-Deliverable Revenue Arrangements. In accordance with ASU 2009-
13, each deliverable within a multiple-deliverable revenue arrangement is accounted for as a separate unit of accounting if 
both of the following criteria are met (1) the delivered item has value to the customer on a standalone basis and (2) for an 
arrangement that includes a right of return relative to the delivered item, delivery or performance of the delivered item is 
considered probable and within our control. If the deliverables do not meet the criteria for being a separate unit of accounting 
then  they  are  combined  with  a  deliverable  that  does  meet  that  criterion.  The  accounting  guidance  also  requires  that 
arrangement consideration be allocated at the inception of an arrangement to all deliverables using the relative selling price 
method. The accounting guidance also establishes a selling price hierarchy for determining the selling price of a deliverable. 
The Company determines selling price using VSOE, if it exists; otherwise, it uses Third-party Evidence (“TPE”). If neither 
VSOE nor TPE of selling price exists for a unit of accounting, the Company uses Estimated Selling Price (“ESP”).  

VSOE is generally limited to the price at which the Company sells the element in a separate stand-alone transaction. TPE is 
determined based on the prices charged by our competitors for a similar deliverable when sold separately. It is difficult for  

24 

   
  
  
  
  
  
  
  
  
 
us to obtain sufficient information on competitor pricing, so we may not be able to substantiate TPE. If the Company cannot 
establish selling price based on VSOE or TPE then it will use ESP. ESP is derived by considering the selling price for similar 
services and our ongoing pricing strategies. The selling prices used in allocations of arrangement consideration are analyzed 
at  minimum  on  an  annual  basis  and  more  frequently  if  business  necessitates  a  more  timely  review.  The  Company  has 
determined that it has VSOE on its SaaS offerings, certain application development services, managed hosting services, and 
PCS because it has evidence of these elements sold on a stand-alone basis.  

When the Company licenses its software on a perpetual basis in a multiple element arrangement that arrangement typically 
includes  PCS  and  application  development  services,  we  follow  the  guidance  of  ASC  Topic  605-985.    In  assessing  the 
hierarchy of relative selling price for PCS, we have determined that VSOE is established for PCS. VSOE for PCS is based 
on the price of PCS when sold separately, which has been established via annual renewal rates. Similarly, when the Company 
licenses  its  software  on  a  perpetual  basis  in  a  multiple  element  arrangement  that  also  includes  managed  service  hosting 
(“hosting”), we have determined that VSOE is established for hosting based on the price of the hosting when sold separately, 
which has been established based on renewal rates of the hosting contract.  Revenue recognition for perpetual licenses sold 
with application development services are considered on a case by case basis.  The Company has not established VSOE for 
perpetual licenses or fixed price development services and therefore in accordance with ASC Topic 605-985, when perpetual 
licenses are sold in multiple element arrangements including application development services where VSOE for the services 
has  not  been  established,  the  license  revenue  is  deferred  and  recognized  using  contract  accounting.  The  Company  has 
determined that services are not essential to the functionality of the software and it has the ability to make estimates necessary 
to apply proportional performance model. In those cases where perpetual licenses are sold in a multiple element arrangement 
that includes application development services where VSOE for the services has been established, the license revenue is 
recognized under the residual method and the application services are recognized upon delivery.   

In determining VSOE for the digital engagement services element, the separability of the services from the software license 
and the value of the services when sold on a standalone basis are considered.  The Company also considers the categorization 
of the services, the timing of when the services contract was signed in relation to the signing of the perpetual license contract 
and delivery of the software, and whether the services can be performed by others.  The Company has concluded that its 
application development services are not required for the customer to use the product but, rather enhance the benefits that the 
software  can  bring  to  the  customer.    In  addition,  the  services  provided  do  not  result  in  significant  customization  or 
modification of the software and are not essential to its functionality, and can also be performed by the customer or a third 
party.  If an application development services arrangement does qualify for separate accounting, the Company recognizes the 
perpetual  license  on  a  residual  basis.    If  an  application  development  services  arrangement  does  not  qualify  for  separate 
accounting, the Company recognizes the perpetual license under the proportional performance model as described above. 

When  subscription  arrangements  are  sold  with  application  development  services,  the  Company  uses  its  judgment  as  to 
whether  the  application  development  services  qualify  as  a  separate  unit  of  accounting.  When  subscription  service 
arrangements involve multiple  elements that qualify  as separate units of accounting, the  Company allocates  arrangement 
consideration in multiple-deliverable arrangements at the inception of an arrangement to all deliverables based on the relative 
selling price model in accordance with the selling price hierarchy, which includes: (i) VSOE when available; (ii) TPE if 
VSOE is not available; and (iii) ESP if neither VSOE or TPE is available. For those subscription arrangements sold with 
multiple  elements  whereby  the  application  development  services  do  not  qualify  as  a  separate  unit  of  accounting,  the 
application services revenue is recognized ratably over the subscription period. Subscriptions also include a PCS component, 
and the Company has determined that the two elements cannot be separated and must be recognized as one unit over the 
applicable  service  period.  Set  up  fees  paid  by  customers  in  connection  with  subscription  arrangements  are  deferred  and 
recognized ratably over the longer of the life of the hosting period or the expected lives of customer relationships, which 
generally range from two to three years. The Company continues to evaluate the length of the amortization period of the set 
up fees as it gains more experience with customer contract renewals and our newer product offerings.  

Customer Payment Terms 

Payment terms with customers typically require payment 30 days from invoice date. Payment terms may vary by customer 
but generally do not exceed 45 days from invoice date.  Invoicing for digital engagement services are either monthly or upon 
achievement of milestones and payment terms for such billings are within the standard terms described above. Invoicing for 
subscriptions  and  hosting  are  typically  issued  monthly  and  are  generally  due  in  the  month  of  service.  The  Company’s 
subscription and hosting agreements provide for refunds when service is interrupted for an extended period of time and are 
reserved for in the month in which they occur if necessary.  

25 

   
  
  
  
  
   
 
 
Our  digital  engagement  services  agreements  with  customers  do not provide for  any  refunds  for  services  or  products  and 
therefore  no  specific  reserve  for  such  is  maintained.  In  the  infrequent  instances  where  customers  raise  a  concern  over 
delivered products or services, we have endeavored to remedy the concern and all costs related to such matters have been 
insignificant in all periods presented. 

Warranty 

Certain  arrangements  include  a  warranty  period,  which  is  generally  30  days  from  the  completion  of  work.  In 
hosting arrangements, we provide warranties of up-time reliability. We continue to monitor the conditions that are subject to 
the warranties to identify if a warranty claim may arise. If we determine that a warranty claim is probable, then any related 
cost to satisfy the warranty obligation is estimated and accrued. Warranty claims to date have been immaterial. 

Reimbursable Expenses 

In  connection  with  certain  arrangements,  reimbursable  expenses  are  incurred  and  billed  to  customers  and  such  amounts 
are recognized as both revenue and cost of revenue. 

Allowance for Doubtful Accounts 

We maintain an allowance for doubtful accounts which represents estimated losses resulting from the inability, failure or 
refusal of our clients to make required payments. 

We analyze historical percentages of uncollectible accounts and changes in payment history when evaluating the adequacy 
of the allowance for doubtful accounts. We use an internal collection effort, which may include our sales and services groups 
as  we  deem  appropriate.  Although  we  believe  that  our  allowances  are  adequate,  if  the  financial  condition  of  our  clients 
deteriorates, resulting in an impairment of their ability to make payments, or if we underestimate the allowances required, 
additional allowances may be necessary, resulting in increased expense in the period in which such determination is made. 

Accounting for Cost of Computer Software to be Sold, Leased or Otherwise Marketed    

We  charge  research  and  development  expenditures  for  technology  development  to  operations  as  incurred.    However,  in 
accordance  with  Codification  985-20  Costs  of  Software  to  be  Sold  Leased  or  Otherwise  Marketed,  we  capitalize  certain 
software development costs subsequent to the establishment of technological feasibility.  Based on our product development 
process,  technological  feasibility  is  established  upon  completion  of  a  working  model.  Certain  costs  incurred  between 
completion of a working model and the point at which the product is ready for general release is capitalized if significant. 
Once the product is available for general release, the capitalized costs are amortized in cost of sales. 

Accounting for Goodwill and Intangible Assets 

Goodwill  is  tested  for  impairment  annually  during  the  fourth  quarter  of  every  year  and  more  frequently  if  events  and 
circumstances indicate that the asset might be impaired.  In assessing goodwill for impairment, an entity has the option to 
assess qualitative factors to determine whether events or circumstances indicate that it is not more likely than not that the fair 
value of a reporting unit is less than its carrying amount. We assess goodwill at the consolidated level as one reporting unit. 
If this is the case, then performing the quantitative two-step goodwill impairment test is unnecessary. An entity can choose 
not to perform a qualitative assessment for any or all of its reporting units, and proceed directly to the use of the two-step 
impairment test. In assessing qualitative factors to determine whether it is more likely than not that the fair value of a reporting 
unit is less than its carrying amount, we assess relevant events and circumstances that may impact the fair value and the 
carrying amount of a reporting unit. The identification of relevant events and circumstances and how these may impact a 
reporting unit’s fair value or carrying amount involve significant judgments by management. These judgments include the 
consideration of macroeconomic conditions, industry and market considerations, cost factors, overall financial performance, 
events  which  are  specific  to  Bridgeline,  and  trends  in  the  market  price  of  our  common  stock.  Each  factor  is  assessed  to 
determine whether it impacts the impairment test positively or negatively, and the magnitude of any such impact. 

26 

  
  
  
  
  
  
  
   
  
  
  
   
 
 
For fiscal 2016, the Company performed the annual assessment of goodwill during the fourth quarter of 2016 and concluded 
that  it  was  not  more  likely  than  not  that  the  fair  values  of  the  reporting  units  were  less  than  their  carrying  amounts.  In 
estimating fair value, the Company performed a discounted cash flow analysis on the reporting unit to determine fair value. 
The inputs to the discounted cash flow model are considered level 3 in the fair value hierarchy. The impairment test performed 
by the Company indicated that the estimated fair value of the reporting unit was more than its corresponding carrying amount. 
As a result of the analyses performed, the Company assessed that goodwill was not impaired. 

For fiscal 2015, the Company performed the annual assessment of goodwill during the fourth quarter of 2015, using the 
qualitative approach described above. Based on the qualitative assessment, the Company concluded that it was more likely 
than not that the fair values of the reporting units were less than their carrying amounts. While there were numerous positive 
qualitative factors discovered during the qualitative analysis, the instability of the market price of the Company’s common 
stock and the decline in revenues were significant adverse factors that directed a full assessment. (See Note 7) In estimating 
fair value, the Company performed a discounted cash flow analysis on the reporting unit to determine fair value. The inputs 
to the discounted cash flow model are considered level 3 in the fair value hierarchy. The impairment test performed by the 
Company indicated that the estimated fair value of the reporting unit was less than its corresponding carrying amount. As a 
result of the analyses performed, the Company recorded goodwill impairment charges of $10.5 million in 2015.  

Accounting for Stock-Based Compensation 

At  September 30, 2016, we maintained  two stock-based compensation plans, one  of which  has  expired  but  still  contains 
vested  and  unvested  stock  options.  The  two  plans  are  more  fully  described  in  Note  12  of  these  consolidated  financial 
statements. 

The  Company  accounts  for  stock-based  compensation  awards  in  accordance  with  the  Compensation-Stock  Topic  of  the 
Codification.  Share-based payments (to the extent they are compensatory) are recognized in our consolidated statements of 
operations based on their fair values.  

We recognize stock-based compensation expense for share-based payments issued or assumed after October 1, 2006 that are 
expected to vest on a straight-line basis over the service period of the award, which is generally three years.  We recognize 
the fair value of the unvested portion of share-based payments granted prior to October 1, 2006 over the remaining service 
period, net of estimated forfeitures.  In determining whether an award is expected to vest, we use an estimated, forward-
looking forfeiture rate based upon our historical forfeiture rate and reduce the expense over the recognition period. Estimated 
forfeiture rates are updated for actual forfeitures quarterly.  We also consider, each quarter, whether there have been any 
significant changes in facts and circumstances that would affect our forfeiture rate.  Although we estimate forfeitures based 
on historical experience, actual forfeitures in the future may differ.  In addition, to the extent our actual forfeitures are different 
than our estimates, we record a true-up for the difference in the period that the awards vest, and such true-ups could materially 
affect our operating results. 

We estimate the fair value of employee stock options using the Black-Scholes-Merton option valuation model.  The fair value 
of an award is affected by our stock price on the date of grant as well as other assumptions including the estimated volatility 
of our stock price over the term of the awards and the estimated period of time that we expect employees to hold their stock 
options.  The risk-free interest rate assumption we use is based upon United States treasury interest rates appropriate for the 
expected life of the awards.  We use the historical volatility of our publicly traded options in order to estimate future stock 
price trends.  In order to determine the estimated period of time that we expect employees to hold their stock options, we use 
historical trends of employee turnovers.  Our expected dividend rate is zero since we do not currently pay cash dividends on 
our common stock and do not anticipate doing so in the foreseeable future. The aforementioned inputs entered into the option 
valuation model we use to fair value our stock awards are subjective estimates and changes to these estimates will cause the 
fair value of our stock awards and related stock-based compensation expense we record to vary. 

We record deferred tax assets for stock-based awards that result in deductions on our income tax returns, based on the amount 
of  stock-based  compensation  recognized  and  the  statutory  tax  rate  in  the  jurisdiction  in  which  we  will  receive  a  tax 
deduction.    

Item 7A. Quantitative and Qualitative Disclosures About Market Risk. 

Not required.  

27 

  
  
  
  
  
   
  
  
  
    
 
 
Item 8.   Financial Statements and Supplementary Data. 

Report of Independent Registered Public Accounting Firm 

To the Audit Committee 
of the Board of Directors 
and Shareholders of 
Bridgeline Digital, Inc. 
Burlington, MA 

We have audited the accompanying consolidated balance sheets of Bridgeline Digital, Inc., and subsidiary (the “Company”) 
as of September 30, 2016 and 2015, and the related consolidated statements of operations, comprehensive loss, stockholders’ 
equity,  and  cash  flows  for  the  years  then  ended.  These  consolidated  financial  statements  are  the  responsibility  of  the 
Company’s management. Our responsibility is to express an opinion on these consolidated financial statements based on our 
audits. 

We  conducted  our  audits  in  accordance  with  the  standards  of  the  Public  Company  Accounting  Oversight  Board  (United 
States).  Those  standards  require  that  we  plan  and  perform  the  audit  to  obtain  reasonable  assurance  about  whether  the 
consolidated  financial  statements  are  free  of  material  misstatement.  The  Company  is  not  required  to  have,  nor  were  we 
engaged  to perform,  an  audit  of  its  internal  control over financial  reporting.  Our  audit  included  consideration of  internal 
control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not 
for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. 
Accordingly, we express no such opinion. An audit also includes examining, on a test basis, evidence supporting the amounts 
and disclosures in the consolidated financial statements, assessing the accounting principles used and significant estimates 
made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide 
a reasonable basis for our opinion. 

In  our  opinion,  the  consolidated  financial  statements  referred  to  above  present  fairly,  in  all  material  respects,  the 
consolidated financial position of Bridgeline Digital, Inc. as of September 30, 2016 and 2015, and the consolidated results 
of its operations and its cash flows for the years then ended in conformity with accounting principles generally accepted in 
the United States of America. 

/s/ Marcum LLP 
Marcum LLP 

December 16, 2016 
Boston, Massachusetts 

28 

  
  
  
  
  
  
  
  
  
  
    
 
 
BRIDGELINE DIGITAL, INC. 
CONSOLIDATED BALANCE SHEETS 
(Dollars in thousands, except share data)  

As of September 30,  
2015 
2016 

ASSETS 

Current assets: 

Cash and cash equivalents ............................................................................................   $
Accounts receivable and unbilled receivables, net .......................................................     
Prepaid expenses and other current assets ....................................................................     
Total current assets ....................................................................................................     
Equipment and improvements, net ...................................................................................     
Intangible assets, net ........................................................................................................     
Goodwill ...........................................................................................................................     
Other assets ......................................................................................................................     
Total assets ................................................................................................................   $

LIABILITIES AND STOCKHOLDERS’ EQUITY 

Current liabilities: 

Accounts payable ..........................................................................................................   $
Accrued liabilities .........................................................................................................     
Accrued earnouts, current .............................................................................................     
Debt, current .................................................................................................................     
Capital lease obligations ...............................................................................................     
Deferred revenue ..........................................................................................................     
Total current liabilities ..............................................................................................     

Debt, net of current portion ..............................................................................................     
Other long term liabilities ................................................................................................     
Total liabilities ..........................................................................................................     

661     $
2,549       
381       
3,591       
512       
548       
12,641       
436       
17,728     $

1,285     $
946       
75       
-       
45       
1,360       
3,711       

2,115       
400       
6,226       

337   
2,463   
680   
3,480   
1,315   
1,028   
12,641   
723   
19,187   

1,626   
1,046   
468   
92   
320   
1,542   
5,094   

7,695   
726   
13,515   

Commitments and contingencies 

Stockholders’ equity: 

Preferred stock - $0.001 par value; 1,000,000 shares authorized; 221,092 at 

September 30, 2016 and 208,222 at September 30, 2015, issued and outstanding ...     

-       

-  

(liquidation preference $2,245) 

Common stock - $0.001 par value; 50,000,000 shares authorized; 18,637,709 at 

September 30, 2016 and 4,637,684 at September 30, 2015, issued and  
outstanding ................................................................................................................     
Additional paid-in capital  ............................................................................................     
Accumulated deficit ......................................................................................................     
Accumulated other comprehensive loss .......................................................................     
Total stockholders’ equity .........................................................................................     
Total liabilities and stockholders’ equity ..................................................................   $

19       
64,202       
(52,366 )     
(353 )     
11,502       
17,728     $

5   
50,434   
(44,411) 
(356) 
5,672   
19,187   

      The accompanying notes are an integral part of these consolidated financial statements. 

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BRIDGELINE DIGITAL, INC. 
CONSOLIDATED STATEMENTS OF OPERATIONS 
(Dollars in thousands, except per share data) 

   Year Ended September 30, 

2016 

2015 

Net revenue: 

Digital engagement services .........................................................................................   $
Subscription and perpetual licenses ..............................................................................     
Managed service hosting ..............................................................................................     
Total net revenue .......................................................................................................     

Cost of revenue: 

Digital engagement services .........................................................................................     
Subscription and perpetual licenses ..............................................................................     
Managed service hosting ..............................................................................................     
Total cost of revenue .................................................................................................     
Gross profit ...............................................................................................................     

Operating expenses: 

Sales and marketing ......................................................................................................     
General and administrative ...........................................................................................     
Research and development ...........................................................................................     
Depreciation and amortization ......................................................................................     
Goodwill impairment charge ........................................................................................     
Restructuring expenses .................................................................................................     
Total operating expenses ...........................................................................................     
Loss from operations ........................................................................................................     
Interest expense, net .....................................................................................................     
Loss on inducement of debt (convertible notes) ...........................................................     
Loss before income taxes .................................................................................................     
Benefit for income taxes ..................................................................................................     
Net loss .............................................................................................................................     
Dividends on convertible preferred stock.........................................................................     
Net loss applicable to common shareholders ...................................................................   $
Net loss per share attributable to common shareholders: 

8,520     $
6,084       
1,291       
15,895       

5,143       
1,835       
304       
7,282       
8,613       

4,934       
3,456       
1,578       
1,309       
-       
879       
12,156       
(3,543 )     
(914 )     
(3,414 )     
(7,871 )     
(47 )     
(7,824 )     
(131 )     
(7,955 )   $

11,903   
5,792   
1,529   
19,224   

8,738   
1,994   
307   
11,039   
8,185   

5,760   
3,935   
1,901   
1,695   
10,500   
496   
24,287   
(16,102) 
(892) 
-  
(16,994) 
(226) 
(16,768) 
(114) 
(16,882) 

Basic and diluted ..........................................................................................................   $

(0.84 )   $

(3.88) 

Number of weighted average shares outstanding:  

Basic and diluted ..........................................................................................................     

9,465,012       

4,350,627  

  The accompanying notes are an integral part of these consolidated financial statements. 

30 

   
  
  
  
  
    
  
      
        
  
      
        
  
      
        
  
      
        
  
      
        
  
   
  
  
   
 
 
BRIDGELINE DIGITAL, INC. 
CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS 
(Dollars in thousands)  

Net Loss ...........................................................................................................................   $

(7,824 )   $

(16,768) 

Other Comprehensive Loss: Net change in foreign currency translation adjustment ...     
Comprehensive loss .........................................................................................................   $

3       
(7,821 )   $

(23) 
(16,791) 

 The accompanying notes are an integral part of these consolidated financial statements. 

   Year Ended September 30,  

2016 

2015 

31 

  
  
  
  
  
    
  
  
      
        
  
  
  
  
   
 
 
BRIDGELINE DIGITAL, INC. 
CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY 
(In thousands) 

     Accumulated  

   Preferred Stock 
     Par  

     Common Stock 
Par  
   Shares       Value        Shares       Value  

     Additional        
     Paid in  
     Capital  

Other  
     Accumulated        Comprehensive       Stockholders’     
Loss 

Equity  

Deficit  

Total  

Balance at September 30, 

2014 ...................................      
Issuance of common  

stock  .............................     

Stock-based compensation 

expense .........................     

Issuance of common stock 

- ESPP ...........................     

Issuance of common stock 

- contingent shares ........     

Issuance of common stock 

- restricted shares ..........     

Issuance of preferred stock 

- less issuance costs ......     
Stock dividends - issued ...     
Stock dividends -  

declared......................... 

Valuation of debt  

warrants ........................     
Net loss ..............................      
Foreign currency 

translation .....................     

Balance at September 30, 

2015 ...................................      
Issuance of common  

stock  .............................     

Conversion of term notes 
from shareholders, 
including accrued 
interest of $204 ............. 

Conversion of 10% 

secured subordinated 
notes .............................. 

Inducement of debt 

(convertible notes) ........ 
Stock-based compensation 

expense .........................     

Issuance of common stock 

- contingent shares ........     

Issuance of common stock 

- restricted shares  .........     
Stock dividends - issued ...     
Stock dividends -  

declared.........................     
Net loss ..............................      
Foreign currency 

translation adj ...............     

Balance at September 30, 

-    $ 

-      

4,389     $ 

5    $ 

47,790     $ 

(27,529)   $ 

(333)   $ 

19,933   

-      

-      

-      

-      

-  

200       
8       

-      
-      

-  

-      

185       

-  

-      

-      

-  
-      

-      
-      

3       

19       

41       

-      
-      

-      

-      

-      

-      

-      

-      

-      
-      

-      

197       

216       

6       

-      

97       

1,776   

82       

270       
-      

-      

-      

-      

-      

-      

-      

(82)     

(32)     

-      
(16,768)     

-      

208     $ 

-      

4,637     $ 

5    $ 

50,434     $ 

(44,411)   $ 

-      

-      

5,546       

6      

3,709       

-      

4,339       

4      

3,200   

4,000       

4      

2,996   

-      

-      

-      
13       

-      
-      

-      

-  

-      

-      
-      

-      
-      

-      

26       

119       
-      

-      
-      

-      

3,414   

214       

106       
129       

-      

-      

-      

-  

-      
-      

-  
-      

-      

-      

-      

-      
(98)     

(33)     
(7,824)     

-      

-      

-      

-      

-      

-      

-      
-      

-      

-      
-      

(23)     

(356)   $ 

-      

-      

-      

-      
-      

-      
-      

3       

197   

216   

6   

-  

97   

1,776   
-  

(32) 

270   
(16,768) 

(23) 

5,672   

3,715   

3,204   

3,000   

3,414   

214   

-  

106   
31   

(33) 
(7,824) 

3   

2016 ...................................      

221     $ 

-       18,667     $ 

19    $ 

64,202     $ 

(52,366)   $ 

(353)   $ 

11,502   

 The accompanying notes are an integral part of these consolidated financial statements. 

32 

  
  
    
  
      
  
      
  
      
  
      
  
      
  
      
  
  
  
  
    
    
  
  
    
  
      
  
    
  
    
    
    
  
    
   
    
    
   
    
    
       
   
    
    
   
    
       
       
    
       
       
       
       
   
    
    
   
    
    
       
   
    
    
       
   
    
    
       
   
    
    
       
   
    
    
       
       
       
   
    
    
       
   
    
    
   
    
    
   
    
    
   
    
      
  
  
    
 
 
BRIDGELINE DIGITAL, INC. 
CONSOLIDATED STATEMENTS OF CASH FLOWS 
(Dollars in thousands)  

Cash flows from operating activities: 

Net loss ......................................................................................................................................   $ 
Adjustments to reconcile net loss to net cash used in operating activities: 

Provision for deferred taxes ...................................................................................................     
Amortization of intangible assets ...........................................................................................     
Depreciation ...........................................................................................................................     
Other amortization .................................................................................................................     
Goodwill impairment .............................................................................................................     
Capitalized interest expense ...................................................................................................     
Loss on inducement of convertible notes ...............................................................................     
Stock-based compensation/restricted shares ..........................................................................     
Adjustment to accrued earnouts .............................................................................................     
Net loss on disposal of fixed assets/restructuring ...................................................................     

Changes in operating assets and liabilities, net of acquisitions: 

Accounts receivable and unbilled receivables ........................................................................     
Prepaid expenses and other assets ..........................................................................................     
Accounts payable and accrued liabilities ...............................................................................     
Deferred revenue ....................................................................................................................     
Other liabilities .......................................................................................................................     
Total adjustments ...............................................................................................................     
Net cash used in operating activities ..................................................................................     

Cash flows used in investing activities: 

Purchase of equipment and improvements .............................................................................     
Software development capitalization costs/other intangibles .................................................     
Net cash used in investing activities ...................................................................................     

Cash flows provided by financing activities: 

Proceeds from issuance of common stock, net of issuance costs ...........................................     
Proceeds from issuance of preferred stock, net of issuance costs ...........................................     
Proceeds from employee stock purchase plan ........................................................................     
Proceeeds from bank term loan ..............................................................................................     
Proceeds from term notes from stockholder ...........................................................................     
Borrowings on bank line of credit ..........................................................................................     
Payments on bank term loan ..................................................................................................     
Payments on bank line of credit .............................................................................................     
Payments on subordinated promissory notes .........................................................................     
Contingent acquisition payments ...........................................................................................     
Principal payments on capital leases ......................................................................................     
Net cash provided by financing activities ......................................................................................     
Effect of exchange rate changes on cash and cash equivalents ......................................................     
Net increase(decrease) in cash and cash equivalents ..........................................................     
Cash and cash equivalents at beginning of period ..........................................................................     
Cash and cash equivalents at end of period ....................................................................................   $ 
Supplemental disclosures of cash flow information: 

Cash paid for:  

Interest ...................................................................................................................................   $ 
Income taxes ..........................................................................................................................   $ 

Non cash investing and financing activities: 

Conversion of 10% secured subordinated convertible notes (principal) ....................................   $ 
Conversion of term notes to shareholders (principal) .................................................................   $ 
Equipment purchased under capital leases .................................................................................   $ 
Stock dividends on convertible preferred stock .........................................................................   $ 

Year Ended September 30, 

2016 

2015 

(7,824)   $ 

(16,768) 

-      
480       
707       
530       
-      
204       
3,414       
320       
-      
67       

(86)     
356       
(425)     
(182)     
(243)     
5,142       
(2,682)     

(23)     
(142)     
(165)     

3,715       
-      
-      
500       
1,000       
383       
(750)     
(963)     
-      
(393)     
(324)     
3,168       
3       
324       
337       
661     $ 

469     $ 
17     $ 

3,000       
3,000       
-    $ 
131     $ 

(376) 
554   
1,065   
700   
10,500   
-  
-  
314   
109   
161   

879   
622   
195   
(448) 
(270) 
14,005   
(2,763) 

(124) 
(63) 
(187) 

197   
1,776   
6   
1,710   
2,000   
795   
(2,460) 
(1,038) 
(21) 
(447) 
(463) 
2,055   
(24) 
(919) 
1,256   
337   

243   
52   

-  
-  
172   
114   

The accompanying notes are an integral part of these consolidated financial statements. 

33 

  
  
  
  
  
  
    
  
      
        
  
      
        
  
      
        
  
      
        
  
      
        
  
      
        
  
      
        
  
      
        
  
  
     
BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

1.   Description of Business 

Overview 

Bridgeline Digital, The Digital Engagement Company™, enables its customers to maximize the performance of their mission 
critical websites, intranets, and online stores. Bridgeline’s iAPPS® platform deeply integrates Web Content Management, 
eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver online experiences that 
attract, engage and convert their customers across all digital channels. Bridgeline’s iAPPS platform combined with its digital 
services  assists  customers  in  maximizing  on-line  revenue,  improving  customer  service  and  loyalty,  enhancing  employee 
knowledge, and reducing operational costs. The iAPPSds (“distributed subscription”) product is a platform that empowers 
franchise and large dealer networks with state-of-the-art web engagement management while providing superior oversight of 
corporate branding. iAPPSds deeply integrates content management, eCommerce, eMarketing and web analytics and is a 
self-service web platform that is offered to each authorized franchise or dealer for a monthly subscription fee. Our iAPPSdsr 
platform, released in 2015, targets the growing multi-unit organizations with 10-500 locations providing them with powerful 
web engagement tools while maintaining corporate brand control and consistency.  

The iAPPS platform is delivered through a cloud-based SaaS (“Software as a Service”) multi-tenant business model, whose 
flexible architecture provides customers with state of the art deployment providing maintenance, daily technical operation 
and support; or via a traditional perpetual licensing business model, in which the iAPPS software resides on a dedicated 
server in either the customer’s facility or Bridgeline’s co-managed hosting facility. 

The iAPPS Platform is an award-winning application recognized around the globe. Our teams of Microsoft Gold© certified 
developers have won over 100 industry related awards. In 2016, CIO Review selected iAPPS as one of the 20 Most Promising 
Digital  Marketing  Solution  Providers.  This  followed  accolades  from  the  SIIA  (Software  and  Information  Industry 
Association)  which  recognized  iAPPS  Content  Manager  with  the  2015  SIIA  CODiE  Award  for  Best  Web  Content 
Management Platform. Also in 2015, EContent magazine named iAPPS Digital Engagement Platform to its Trendsetting 
Products list. The list of 75 products and platforms was compiled by EContent’s editorial staff, and selections were based on 
each offering’s uniqueness and importance to digital publishing, media, and marketing. We were also recognized in 2015 as 
a  strong  performer  by  Forrester  Research,  Inc  in  its  independence  report,  “The  Forrester  Wave  ™:  Through-Channel 
Marketing Automation Platforms, Q3 2015.” In recent years, our iAPPS Content Manager and iAPPS Commerce products 
were selected as finalists for the 2014, 2013, and 2012 CODiE Awards for Best Content Management Solution and Best 
Electronic Commerce Solution, globally. In 2014 and 2013, Bridgeline Digital won twenty-five Horizon Interactive Awards 
for outstanding development of web applications and websites. Also in 2013, the Web Marketing Association sponsored 
Internet  Advertising  Competition  honored  Bridgeline  Digital  with  three  awards  for  iAPPS  customer  websites  and  B2B 
Magazine selected Bridgeline Digital as one of the Top Interactive Technology companies in the United States. KMWorld 
Magazine Editors selected Bridgeline Digital as one of the 100 Companies That Matter in Knowledge Management and also 
selected iAPPS as a Trend Setting Product in 2013. 

Bridgeline Digital was incorporated under the laws of the State of Delaware on August 28, 2000. 

Locations 

The Company’s corporate office is located north of Boston, Massachusetts.  The Company maintains regional field offices 
serving the following geographical locations: Boston, MA; Chicago, IL; Denver, CO; San Luis Obispo, CA; and Tampa, 
FL.  The Company has one wholly-owned subsidiary, Bridgeline Digital Pvt. Ltd. located in Bangalore, India. 

Reverse Stock Split 

On May 4, 2015, the Company’s Shareholders and the Board of Directors approved a reverse stock split pursuant to which 
all classes of our issued and outstanding shares of common stock at the close of business on such date were combined and 
reconstituted into a smaller number of shares of common stock in a ratio of 1 share of common stock for every 5 shares of 
common stock (“1-for-5 reverse stock split”). The 1-for-5 reverse stock split was effective as of close of business on May 7, 
2015 and the Company’s stock began trading on a split-adjusted basis on May 8, 2015.  

34 

 
 
  
  
  
  
  
  
  
   
  
  
BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

The reverse stock split reduced the number of shares of the Company’s common stock currently outstanding at that time from 
approximately  22  million  shares  to  approximately  4.4  million  shares.  Proportional  adjustments  have  been  made  to  the 
conversion and exercise prices of the Company’s outstanding convertible preferred stock, warrants, restricted stock awards, 
convertible notes and stock options, and to the number of shares issued and issuable under the Company’s Amended and 
Restated Stock Incentive Plan. Upon the effectiveness of the 1-for-5 reverse stock split, each five shares of the Company’s 
issued and outstanding common stock were automatically combined and converted into one issued and outstanding share of 
common stock, par value $0.001. The Company did not issue any fractional shares in connection with the reverse stock split. 
Instead, fractional share interests were rounded up to the next largest whole share. The reverse stock split does not modify 
the rights or preferences of the common stock. The number of authorized shares of the Company’s common stock remains at 
50 million shares and the par value remains $0.001. 

The accompanying consolidated financial statements and footnotes have been retroactively adjusted to reflect the effects of 
the 1-for-5 reverse stock split. 

Liquidity 

The Company has incurred operating losses and used cash in its operating activities for the past several years. Cash was used 
to fund acquisitions to broaden our geographic footprint, develop new products, and build infrastructure. In fiscal 2015, the 
Company initiated a restructuring plan that included a reduction of workforce and office space, which significantly reduced 
operating  expenses.  Restructuring  activities  continued  in  fiscal  2016  with  more  renegotiations  of  office  space.  The 
Company’s  management  believes  it  will  have  an  appropriate  cost  structure  for  its  anticipated  sales  in  fiscal  2017. 
Management believes that operating expenses will be reduced to the point where the Company can drive positive Adjusted 
EBITDA (earnings before interest, taxes, depreciation and amortization, stock-based compensation charges and other onetime 
charges). As such, management believes that the Company will provide sufficient cash flows to fund its operations in the 
ordinary course of business through at least the next twelve months. However, there can be no assurance that the anticipated 
sales level will be achieved.  

In June 2016, the Company replaced its Loan and Security Agreement with BridgeBank (the “Bridgebank Agreement”) with 
a new Loan and Security Agreement with Heritage Bank of Commerce (“Heritage Agreement” or “Loan Agreement”). The 
Heritage Agreement has a term of 24 months and will expire on June 9, 2018. The Loan Agreement currently provides for 
$2.5 million of revolving credit advances and may be used for acquisitions and working capital purposes. The credit advances 
may not exceed the monthly borrowing base capacity, which will fluctuate based on monthly accounts receivable balances. 
The Company may request credit advances if the borrowing capacity is more than the current outstanding loan advance, and 
must pay down the outstanding loan advance if it exceeds the borrowing capacity. As of September 30, 2016, the Company 
had an outstanding balance under the Loan Agreement of $2.1 million.  

2.   Summary of Significant Accounting Policies 

Basis of Presentation and Principles of Consolidation 

The Company’s fiscal year end is September 30. The consolidated financial statements include the accounts of the Company 
and  its  wholly-owned  subsidiary.  All  significant  inter-company  accounts  and  transactions  have  been  eliminated  in 
consolidation.  

Use of Estimates 

The preparation of financial statements in conformity with US GAAP requires management to make certain estimates and 
assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the 
date of the financial statements and the reported amounts of revenue and expenses during the reported periods. The most 
significant estimates included in these financial statements are the valuation of accounts receivable and long-term assets, 
including intangibles, goodwill and deferred tax assets, stock-based compensation, amounts of revenue to be recognized on 
service contracts in progress, unbilled receivables, and deferred revenue. Actual results could differ from these estimates 
under different assumptions or conditions. 

35 

 
 
  
  
  
  
  
   
  
   
  
  
 
BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

The complexity of the estimation process and factors relating to assumptions, risks and uncertainties inherent with the use of 
the proportional performance model affect the amount of revenue and related expenses reported in the Company’s financial 
statements. Internal and external factors can affect the Company’s estimates. 

Cash and Cash Equivalents 

The Company considers all highly liquid instruments with original maturity of three months or less from the date of purchase 
to be cash equivalents. 

Concentration of Credit Risk, Significant Customers, and Off-Balance Sheet Risk 

Financial instruments, which potentially expose the Company to concentrations of credit risk consist primarily of cash, cash 
equivalents, and accounts receivable. The Company’s cash is maintained with what management believes to be a high-credit 
quality  financial  institution.    At  times,  deposits  held  at  this  bank  may  exceed  the  federally  insured  limits.    Management 
believes that the financial institutions that hold the Company’s deposits are financially sound and have minimal credit risk. 
Risks  associated  with  cash  and  cash  equivalents  are  mitigated  by  the  Company’s  investment  policy,  which  limits  the 
Company’s investing of excess cash into only money market mutual funds. 

The Company extends credit to customers on an unsecured basis in the normal course of business.  Management performs 
ongoing  credit  evaluations  of  its  customers’  financial  condition  and  limits  the  amount  of  credit  when  deemed 
necessary.  Accounts receivable are carried at original invoice less an estimate for doubtful accounts based on a review of all 
outstanding  amounts.  The  Company  had  one  customer  that  contributed  10.2%  of  revenue  for  fiscal  2016.  No  customer 
contributed more than 10% of total revenue in fiscal 2015. 

The  Company  has  no  significant  off-balance  sheets  risks  such  as  foreign  exchange  contracts,  interest  rate  swaps,  option 
contracts or other foreign hedging agreements. 

Allowance for Doubtful Accounts 

The Company maintains allowances for doubtful accounts for estimated losses resulting from the inability of its customers 
to make required payments. For all customers, the Company recognizes allowances for doubtful accounts based on the length 
of time that the receivables are past due, current business environment and its historical experience. If the financial condition 
of  the  Company’s  customers  were  to  deteriorate,  resulting  in  impairment  of  their  ability  to  make  payments,  additional 
allowances may be required. The Company had two customers that had an accounts receivable balance of greater than 10% 
of total accounts receivable at September 30, 2016. There were no customers that had an accounts receivable balance greater 
than 10% at September 30, 2015. 

Revenue Recognition 

Overview 

The  Company  enters  into  arrangements  to  sell  digital  engagement  services  (professional  services),  software  licenses  or 
combinations  thereof.    Revenue  is  categorized  into:  (i)  Digital  Engagement  Services;  (ii)  Subscriptions  and  Perpetual 
Licenses; and (iii) Managed Service Hosting. 

The Company recognizes revenue as required by the Revenue Recognition Topic of the Codification.  Revenue is generally 
recognized when all of the following conditions are satisfied: (1) there is persuasive evidence of an arrangement; (2) delivery 
has occurred or the services have been provided to the customer; (3) the amount of fees to be paid by the customer is fixed 
or determinable; and (4) the collection of the fees is reasonably assured. Billings made or payments received in advance of 
providing services are deferred until the period these services are provided. 

The  Company  maintains  a  reseller  channel  to  supplement  our  direct  sales  force  for  our  iAPPS  platform.  Resellers  are 
generally located in territories where the Company does not have a direct sales force.  Customers generally sign a license 
agreement directly with the Company. Revenue from perpetual licenses sold through resellers is recognized upon delivery to 

36 

 
 
  
  
  
  
  
  
  
  
   
  
  
  
  
BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

the end user as long as evidence of an arrangement exists, collectability is probable, and the fee is fixed and determinable. 
Revenue for subscription licenses is recognized monthly as the services are delivered.   

Digital Engagement Services 

Digital engagement services include professional services primarily related to the Company’s web development solutions 
that  address  specific  customer  needs  such  as  digital  strategy,  information  architecture  and  usability  engineering,  .Net 
development,  rich  media  development,  back  end  integration,  search  engine  optimization,  quality  assurance  and  project 
management. 

Digital  engagement  services  are  contracted  for  on  either  a  fixed  price  or  time  and  materials  basis.    For  its  fixed  price 
engagements,  after  assigning  the  relative  selling  price  to  the  elements  of  the  arrangement,  the  Company  applies  the 
proportional performance model (if not subject to contract accounting) to recognize revenue based on cost incurred in relation 
to total estimated cost at completion. The Company has determined that labor costs are the most appropriate measure to 
allocate revenue among reporting periods, as they are the primary input when providing application development services. 
Customers are invoiced monthly or upon the completion of milestones. For milestone based projects, since milestone pricing 
is based on expected hourly costs and the duration of such engagements is relatively short, this input approach principally 
mirrors  an  output  approach  under  the  proportional  performance  model  for  revenue  recognition  on  such  fixed  priced 
engagements.  For time and materials contracts, revenues are recognized as the services are provided.   

Digital engagement services also include retained professional services contracted for on an “on call” basis or for a certain 
amount of hours each month. Such arrangements generally provide for a guaranteed availability of a number of professional 
services hours each month on a “use it or lose it” basis.   For retained professional services sold on a stand-alone basis the 
Company  recognizes  revenue  as  the  services  are  delivered  or  over  the  term  of  the  contractual  retainer  period.  These 
arrangements do not require formal customer acceptance and do not grant any future right to labor hours contracted for but 
not used. 

Managed Service Hosting 

Managed service hosting includes hosting arrangements that provide for the use of certain hardware and infrastructure for 
those customers who do not wish to host the Company’s applications independently.  Hosting agreements are either annual 
or  month-to-month  arrangements  that  provide  for  termination  for  convenience  by  either  party  generally  upon  30-days’ 
notice.  Revenue is recognized monthly as the hosting services are delivered.   Set up fees paid by customers in connection 
with managed hosting services are deferred and recognized ratably over the longer of the life of the hosting period or the 
expected lives of customer relationships. The Company will continue to evaluate the length of the amortization period of the 
set up fees as the Company gains more experience with customer contract renewals.  

Subscriptions and Perpetual Licenses 

The  Company  licenses  its  software  on  either  a perpetual or  subscription  basis.  Customers who  license  the  software  on  a 
perpetual basis receive rights to use the software for an indefinite time period and an option to purchase post-customer support 
(“PCS”).    For  arrangements  that  consist  of  a  perpetual  license  and  PCS,  as  long  as  Vendor  Specific  Objective  Evidence 
(“VSOE”) exists for the PCS, then PCS revenue is recognized ratably on a straight-line basis over the period of performance 
and the perpetual license is recognized on a residual basis.  Under the residual method, the fair value of the undelivered 
elements are deferred and the remaining portion of the arrangement fee is allocated to the delivered elements and recognized 
as revenue, assuming all other revenue recognition criteria have been met.    

Customers  may  also  license  the  software  on  a  subscription  basis,  which  can  be  described  as  “Software  as  a  Service”  or 
“SaaS”.  SaaS is a model of software deployment where an application is hosted as a service provided to customers across 
the Internet.  Subscription agreements include access to the Company’s software application via an internet connection, the 
related hosting of the application, and PCS.  Customers receive automatic updates and upgrades, and new releases of the 
products as soon as they become available. Customers cannot take possession of the software.  Subscription agreements are 
either annual or month-to-month arrangements that provide for termination for convenience by either party upon 90 days’ 
notice.  Revenue is recognized monthly as the services are delivered.  Set up fees paid by customers in connection with  

37 

 
 
  
  
  
  
  
  
   
  
  
 
BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

subscription services are deferred and recognized ratably over the longer of the life of subscription period or the expected 
lives of customer relationships. The Company continues to evaluate the length of the amortization period of the set up fees 
as the Company gains more experience with customer contract renewals.   

Multiple Element Arrangements  

 In accounting for multiple element arrangements, we follow either ASC Topic 605-985 Revenue Recognition Software or 
ASC Topic 605-25 Revenue Recognition Multiple Element Arrangements, as applicable.    

In accordance with Revenue Recognition: Multiple Deliverable Revenue Arrangement., each deliverable within a multiple-
deliverable revenue arrangement is accounted for as a separate unit of accounting if both of the following criteria are met (1) 
the delivered item has value to the customer on a standalone basis and (2) for an arrangement that includes a right of return 
relative to the delivered item, delivery or performance of the delivered item is considered probable and within our control. If 
the deliverables do not meet the criteria for being a separate unit of accounting then they are combined with a deliverable 
that  does  meet  that  criterion.  The  accounting  guidance  also  requires  that  arrangement  consideration  be  allocated  at  the 
inception  of  an  arrangement  to  all  deliverables  using  the  relative  selling  price  method.  The  accounting  guidance  also 
establishes a selling price hierarchy for determining the selling price of a deliverable. We determine selling price using VSOE, 
if it exists; otherwise, we use Third-party Evidence (“TPE”). If neither VSOE nor TPE of selling price exists for a unit of 
accounting, we use Estimated Selling Price (“ESP”).  

VSOE is generally limited to the price at which we sell the element in a separate stand-alone transaction. TPE is determined 
based on the prices charged by the Company’s competitors for a similar deliverable when sold separately. It is difficult for 
us to obtain sufficient information on competitor pricing, so we may not be able to substantiate TPE. If we cannot establish 
selling price based on VSOE or TPE then we will use ESP. ESP is derived by considering the selling price for similar services 
and our ongoing pricing strategies. The selling prices used in the Company’s allocations of arrangement consideration are 
analyzed at minimum on an annual basis and more frequently if our business necessitates a more timely review. The Company 
has  determined  that  the  Company  has  VSOE  on  our  SaaS  offerings,  certain  application  development  services,  managed 
hosting services, and PCS because we have evidence of these elements sold on a stand-alone basis.  

When the Company licenses its software on a perpetual basis in a multiple element arrangement that arrangement typically 
includes PCS and application development services.  In assessing the hierarchy of relative selling price for PCS, we have 
determined that VSOE is established for PCS. VSOE for PCS is based on the price of PCS when sold separately, which has 
been established via annual renewal rates. Similarly, when the Company licenses its software on a perpetual basis in a multiple 
element arrangement that also includes managed service hosting (“hosting”), we have determined that VSOE is established 
for hosting based on the price of the hosting when sold separately, which has been established based on renewal rates of the 
hosting contract.  Revenue recognition for perpetual licenses sold with application development services are considered on a 
case by case basis.  The Company has not established VSOE for perpetual licenses or fixed price development services and 
therefore  in  accordance  with  ASC  Topic  605-985,  when  perpetual  licenses  are  sold  in  multiple  element  arrangements 
including application development services where VSOE for the services has not been established, the license revenue is 
deferred  and  recognized  using  contract  accounting.  The  Company  has  determined  that  services  are  not  essential  to  the 
functionality of the software and it has the ability to make estimates necessary to apply proportional performance method. In 
those  cases  where  perpetual  licenses  are  sold  in  a  multiple  element  arrangement  that  includes  application  development 
services where VSOE for the services has been established, the license revenue is recognized under the residual method and 
the application services are recognized upon delivery.    

In determining VSOE for the digital engagement services element, the separability of the services from the software license 
and the value of the services when sold on a standalone basis are considered.   The Company also considers the categorization 
of the services, the timing of when the services contract was signed in relation to the signing of the perpetual license contract 
and delivery of the software, and whether the services can be performed by others.  The Company has concluded that its 
application development services are not required for the customer to use the product but, rather enhance the benefits that the 
software  can  bring  to  the  customer.    In  addition,  the  services  provided  do  not  result  in  significant  customization  or 
modification of the software and are not essential to its functionality, and can also be performed by the customer or a third 
party.  If an application development services arrangement does qualify for separate accounting, the Company recognizes the  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

perpetual  license  on  a  residual  basis.    If  an  application  development  services  arrangement  does  not  qualify  for  separate 
accounting, the Company recognizes the perpetual license under the proportional performance model as described above. 

When  subscription  arrangements  are  sold  with  application  development  services,  the  Company  uses  its  judgment  as  to 
whether  the  application  development  services  qualify  as  a  separate  unit  of  accounting.  When  subscription  service 
arrangements involve multiple  elements that qualify  as separate units of accounting, the  Company allocates  arrangement 
consideration in multiple-deliverable arrangements at the inception of an arrangement to all deliverables based on the relative 
selling price model in accordance with the selling price hierarchy, which includes: (i) VSOE when available; (ii) TPE if 
VSOE is not available; and (iii) ESP if neither VSOE or TPE is available. For those subscription arrangements sold with 
multiple  elements  whereby  the  application  development  services  do  not  qualify  as  a  separate  unit  of  accounting,  the 
application services revenue is recognized ratably over the subscription period. Subscriptions also include a PCS component, 
and the Company has determined that the two elements cannot be separated and must be recognized as one unit over the 
applicable  service  period.  Set  up  fees  paid  by  customers  in  connection  with  subscription  arrangements  are  deferred  and 
recognized ratably over the longer of the life of the hosting period or the expected lives of customer relationships, which 
generally range from two to three years. The Company continues to evaluate the length of the amortization period of the set 
up fees as we gain more experience with customer contract renewals and our newer product offerings.   

Customer Payment Terms 

Payment terms with customers typically require payment 30 days from invoice date. Payment terms may vary by customer 
but generally do not exceed 45 days from invoice date.  Invoicing for digital engagement services are either monthly or upon 
achievement of milestones and payment terms for such billings are within the standard terms described above. Invoicing for 
subscriptions and hosting are typically issued monthly and are generally due in the month of service. 

The  Company's  digital  engagement  services  agreements  with  customers  do  not  provide  for  any  refunds  for  services  or 
products and therefore no specific reserve for such is maintained. In the infrequent instances where customers raise concerns 
over delivered services, the Company has endeavored to remedy the concern and all costs related to such matters have been 
insignificant in all periods presented. The Company’s subscription and hosting agreements provide for refunds when service 
is interrupted for an extended period of time and are reserved for in the month in which they occur if necessary. 

Warranty 

Certain  arrangements  include  a  warranty  period,  which  is  generally  30  days  from  the  completion  of  work.  In 
hosting  arrangements,  the  Company  provides  warranties  of  up-time  reliability.  The  Company  continues  to  monitor  the 
conditions that are subject to the warranties to identify if a warranty claim may arise. If it is determined that a warranty claim 
is probable, then any related cost to satisfy the warranty obligation is estimated and accrued. Warranty claims to date have 
been immaterial. 

Reimbursable Expenses 

In  connection  with  certain  arrangements,  reimbursable  expenses  are  incurred  and  billed  to  customers  and  such  amounts 
are recognized as both revenue and cost of revenue. 

Equipment and Improvements 

The components of equipment are stated at cost, net of accumulated depreciation. Depreciation is computed using the straight-
line method over the estimated useful lives of the related assets (three to five years). Leasehold improvements are amortized 
using  the  straight-line  method  over  the  lesser  of  the  estimated  useful  life  of  the  asset  or  the  lease  term.    Repairs  and 
maintenance costs are expensed as incurred. 

Internal Use Software 

Costs  incurred  in  the  preliminary  stages  of  development  are  expensed  as  incurred.    Once  an  application  has  reached  the 
development stage, internal and external costs, if direct and incremental, are capitalized until the software is substantially  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

complete and ready for its intended use. Capitalization ceases upon completion of all substantial testing.  The Company also 
capitalizes  costs  related  to  specific  upgrades  and  enhancements  when  it  is  probable  that  the  expenditures  will  result  in 
additional functionality.  Capitalized costs are recorded as part of equipment and improvements. Training costs are expensed 
as incurred.  Internal use software is amortized on a straight-line basis over its estimated useful life, generally three years. 

Research and Development and Software Development Costs 

Costs for research and development of a product to sell, lease or otherwise market are charged to operations as incurred until 
technological  feasibility  has  been  established.    Once  technological  feasibility  has  been  established,  certain  software 
development costs incurred during the application development stage are eligible for capitalization. Based on the Company’s 
product development process, technological feasibility is established upon completion of a working model. 

Software development costs that are capitalized are amortized to cost of sales over the estimated useful life of the software, 
typically three years. Capitalization ceases when a product is available for general release to customers. Capitalization costs 
are included in other assets in the consolidated financial statements.  The Company capitalized $142 and $63 of costs in fiscal 
2016 and fiscal 2015, respectively. 

Intangible Assets 

All intangible assets have finite lives and are stated at cost, net of amortization. Amortization is computed over the estimated 
useful life of the related assets on a straight-line method as follows: 

Description 
Developed and core technology ...................................................................................................    
Non-compete agreements .............................................................................................................    
Customer relationships .................................................................................................................    
Trademarks and trade names ........................................................................................................    

   Estimated Useful Life  
(in years) 
3 
3 - 6 
5 - 6 
1 - 10 

Goodwill 

Goodwill represents the excess of the purchase price over the fair value of identifiable net assets of the business acquired. 
Goodwill  is  tested  for  impairment  annually  during  the  fourth  quarter  of  every  year  and  more  frequently  if  events  and 
circumstances indicate that the asset might be impaired.  Goodwill is assessed at the consolidated level as one reporting unit. 
In assessing goodwill for impairment, an entity has the option to assess qualitative factors to determine whether events or 
circumstances indicate that it is not more likely than not that the fair value of a reporting unit is less than its carrying amount. 
If this is the case, then performing the quantitative two-step goodwill impairment test is unnecessary. An entity can choose 
not to perform a qualitative assessment for any or all of its reporting units, and proceed directly to the use of the two-step 
impairment test. In assessing qualitative factors to determine whether it is more likely than not that the fair value of a reporting 
unit is less than its carrying amount, the relevant events and circumstances that may impact the fair value and the carrying 
amount of a reporting unit are assessed. The identification of relevant events and circumstances and how these may impact a 
reporting unit’s fair value or carrying amount involve significant judgments by management. These judgments include the 
consideration of macroeconomic conditions, industry and market considerations, cost factors, overall financial performance, 
events which are specific to the company, and trends in the market price of our common stock. Each factor is assessed to 
determine whether it impacts the impairment test positively or negatively, and the magnitude of any such impact. 

For fiscal 2016, the Company performed the annual assessment of goodwill during the fourth quarter of 2016 and concluded 
that goodwill was not impaired. In estimating fair value, the Company performed a discounted cash flow analysis on the 
reporting unit to determine fair value. The inputs to the discounted cash flow model are considered level 3 in the fair value 
hierarchy. The impairment test performed by the Company indicated that the estimated fair value of the reporting unit was 
more than its corresponding carrying amount. As a result of the analyses performed, the Company assessed that goodwill 
was not impaired. 

40 

 
 
 
  
  
   
  
  
  
  
  
  
  
  
  
  
  
 
 
BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

For fiscal 2015, the Company performed the annual assessment of goodwill during the fourth quarter of 2015. In estimating 
fair value, the Company performed a discounted cash flow analysis on the reporting unit to determine fair value. The inputs 
to the discounted cash flow model are considered level 3 in the fair value hierarchy. The impairment test performed by the 
Company indicated that the estimated fair value of the reporting unit was less than its corresponding carrying amount. As a 
result of the analyses performed, the Company recorded goodwill impairment charges of $10.5 million in 2015.  

While there are inherent limitations in any valuation, the Company believes that using a Discounted Cash Flow Method is 
the most indicative of the fair value, or the price, that the Company would be sold at in an orderly transaction between market 
participants. The Company believes the most significant change in circumstances that could affect the key assumptions in 
our valuation are a significant reduction in the observed revenue multiples implied by future mergers and acquisitions and/or 
a significant deterioration of the Company’s projected financial performance. 

The Company records contingent consideration payments as additional purchase price and goodwill at the acquisition date. 
Any adjustments made within one year from the acquisition date are charged to goodwill. Any adjustment made after the one 
year refinement period will be charged to the consolidated statement of operations. 

Valuation of Long-Lived Assets 

The Company periodically reviews its long-lived assets, which consist primarily of property and equipment and intangible 
assets with finite lives, for impairment whenever events or changes in circumstances indicate the carrying amount of such 
assets may exceed their fair value. Recoverability of these assets is assessed using a number of factors including operating 
results, business plans, budgets, economic projections and undiscounted cash flows. 

In addition, the Company’s evaluation considers non-financial data such as market trends, product development cycles and 
changes in management’s market emphasis. For the definite-lived intangible asset impairment review, the carrying value of 
the intangible assets is compared against the estimated undiscounted cash flows to be generated over the remaining life of 
the intangible assets. To the extent that the undiscounted future cash flows are less than the carrying value, the fair value of 
the asset is determined and impairment is recognized. If such fair value is less than the current carrying value, the asset is 
written down to the estimated fair value. There were no impairments in fiscal 2016 or 2015.  

Deferred Revenue 

Deferred revenue includes PCS and services billed in advance.  PCS revenue, whether sold separately or as part of a multiple 
element  arrangement,  is  deferred  and  recognized  ratably  over  the  term  of  the  maintenance  contract,  generally  12 
months.  Payments made for PCS fees are generally made in advance and are nonrefundable.  Revenue from consulting and 
training services is recognized as the related services are performed, using a proportional performance model. 

Fair Value of Financial Instruments 

The Company’s financial instruments consist principally of cash and cash equivalents, accounts receivable, accounts payable, 
and debt. Estimated fair values of amounts reported in the consolidated financial statements have been determined using 
available market information and valuation methodologies, as applicable. Fair value is defined as the exchange price that 
would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for 
the asset or liability in an orderly transaction between market participants on the measurement date. The Company believes 
the recorded values for accounts receivable and accounts payable approximate current fair values as of September 30, 2016 
and September 30, 2015 because of their nature and durations. The carrying value of debt instruments also approximates fair 
value as of September 30, 2016 and September 30, 2015 based on acceptable valuation methodologies which use market data 
of similar size and situated debt issues.  

Fair Value Measurements 

For fair value measurements, the Company defines fair value as the price that would be received to sell an asset or paid to 
transfer a liability in an orderly transaction between market participants at the measurement date. The use of market-based 
information  over  entity  specific  information  is  also  prioritized  and  establishes  a  three-level  hierarchy  for  fair  value 
measurements based on the nature of inputs used in the valuation of an asset or liability as of the measurement date. 

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

The hierarchy established under the Codification gives the highest priority to unadjusted quoted prices in active markets for 
identical assets or liabilities (Level 1) and the lowest priority to unobservable inputs (Level 3). 

Level 1 –Quoted prices in active markets for identical assets or liabilities; 

Level 2 – Observable inputs other than Level 1 prices, such as quoted prices for similar assets or liabilities; quoted prices in 
markets  that  are  not  active;  or  other  inputs  that  are  observable  or  can  be  corroborated  by  observable  market  data  for 
substantially the full term of the assets or liabilities; and 

Level 3 – Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of the 
assets or liabilities. 

Foreign Currency 

The Company determines the appropriate method of measuring assets and liabilities as to whether the method should be 
based on the functional currency of the entity in the environment it operates or the reporting currency of the Company, the 
U.S. dollar.  The Company has determined that the functional currency of its Indian subsidiary is the Rupee.  Assets and 
liabilities are translated into U.S. dollars at exchange rates in effect at the balance sheet date. Revenue and expense items are 
translated into U.S. dollars at average exchange rates for the period. The adjustments are recorded as a separate component 
of stockholders’ equity and are included in accumulated other comprehensive income (loss). The Company’s foreign currency 
translation net gains (losses) for fiscal 2016 and 2015 were $3 and $(23), respectively.  Translation gains and losses related 
to monetary assets and liabilities denominated in a currency different from a subsidiary’s functional currency are included in 
the consolidated statements of operations. 

Segment Information 

The Company has sales offices in the United States that operate internally as one reportable operating segment because all 
of these locations have similar economic characteristics. 

Stock-Based Compensation 

The Company accounts for stock-based compensation in the consolidated statements of operations based on their fair values 
of the awards on the date of grant on a straight-line basis over their vesting term. Compensation expense is recognized only 
for share-based payments expected to vest. The Company estimates forfeitures at the date of grant based on the Company’s 
historical experience and future expectations. 

Valuation of Stock Options and Warrants Issued to Non-Employees 

The  Company  measures  expense  for  non-employee  stock-based  compensation  and  the  estimated  fair  value  of  options 
exchanged in business combinations and warrants issued for services using the fair value method for services received or the 
equity  instruments  issued, whichever  is  more  readily  measured.    The  Company  estimated  the  fair value  of  stock options 
issued to non-employees using the Black-Scholes Merton option valuation model. 

The Company estimated the fair value of common stock warrants issued to non-employees using the binomial options pricing 
model. The Company evaluates common stock warrants as they are issued to determine whether they should be classified as 
an equity instrument or a liability. Those warrants that are classified as a liability are carried at fair value at each reporting 
date, with changes in their fair value recorded in other income (expense) in the consolidated statements of operation.  

Advertising Costs 

Advertising costs are expensed when incurred. Such costs were $621 and $461 for fiscal 2016 and 2015, respectively. 

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

Employee Benefits 

The  Company  sponsors  a  contributory  401(k)  plan  allowing  all  full-time  employees  who  meet  prescribed  service 
requirements to participate. The Company is not required to make matching contributions, although the plan provides for 
discretionary contributions by the Company. The Company made no contributions in either fiscal 2016 or fiscal 2015. 

Income Taxes 

The Company recognizes deferred tax assets and liabilities for the expected future tax consequences of events that have been 
included in the Company’s financial statements and tax returns. Deferred income taxes are recognized based on temporary 
differences between the financial statement and tax basis of assets and liabilities using enacted tax rates in effect for the year 
in which the temporary differences are expected to reverse. Valuation allowances are provided if based upon the weight of 
available evidence, it is more likely than not that some or all of the deferred tax assets will not be realized. 

The  Company  provides  for  reserves  for  potential  payments  of  taxes  to  various  tax  authorities  related  to  uncertain  tax 
positions.  Reserves are based on a determination of whether and how much of a tax benefit taken by the Company in its tax 
filings or positions is “more likely than not” to be realized following resolution of any uncertainty related to the tax benefit, 
assuming that the matter in question will be raised by the tax authorities.  Interest and penalties associated with uncertain tax 
positions are included in the provision for income taxes. 

The  Company  does  not  provide  for  U.S.  income  taxes  on  the  undistributed  earnings  of  its  Indian  subsidiary,  which  the 
Company considers to be permanent investments. 

Net Loss Per Share 

Basic net loss per share is computed by dividing net loss available to common shareholders by the weighted average number 
of common shares outstanding.  Diluted net income per share is computed using the weighted average number of common 
shares outstanding during the period plus the dilutive effect of outstanding stock options and warrants using the “treasury 
stock” method.  The computation of diluted earnings per share does not include the effect of outstanding stock options and 
warrants that are anti-dilutive. 

Recent Accounting Pronouncements 

In May 2014, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update (“ASU”) No. 2014-
09, Revenue from Contracts with Customers: Topic 606 (ASU 2014-09), to supersede nearly all existing revenue recognition 
guidance under U.S. GAAP. The core principle of ASU 2014-09 is to recognize revenues when promised goods or services 
are transferred to customers in an amount that reflects the consideration that is expected to be received for those goods or 
services. ASU 2014-09 defines a five step process to achieve this core principle and, in doing so, it is possible more judgment 
and estimates may be required within the revenue recognition process than required under existing U.S. GAAP including 
identifying  performance  obligations  in  the  contract,  estimating  the  amount  of  variable  consideration  to  include  in  the 
transaction  price  and  allocating  the  transaction  price  to  each  separate  performance  obligation.  In  July  2015,  the  FASB 
approved  a  one-year  delay  in  the  effective  date.  ASU  2014-09  is  effective  for  annual  reporting  periods  beginning  after 
December 15, 2017, including interim reporting periods within that reporting period. Management is currently evaluating the 
impact of the adoption of ASU 2014-09 on its consolidated financial statements.  

In November 2015, the FASB issued ASU 2015-17, Balance Sheet Classification of Deferred Taxes, (the “Update”), which 
eliminates the current requirement to present deferred tax liabilities and assets as current and noncurrent in a classified balance 
sheet. Instead, entities will be required to classify all deferred tax assets and liabilities as noncurrent. The Update is effective 
for financial statements issued for annual periods beginning after December 15, 2016 and interim periods within those annual 
periods. Management does not expect the adoption of this Update to have a material impact on its consolidated financial 
position, results of operations or cash flows.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

In February 2016, the FASB issued ASU No. 2016-02, which is guidance on accounting for leases. ASU No, 2016-02 requires 
lessees to recognize most leases on their balance sheets for the rights and obligations created by those leases. The guidance 
requires enhanced disclosures regarding the amount, timing, and uncertainty of cash flows arising from leases and will be 
effective  for  interim  and  annual  periods  beginning  after  December  15,  2018.  Early  adoption  is  permitted.  The  guidance 
requires  the  use  of  a  modified  retrospective  approach.  The  Company  is  evaluating  the  impact  of  the  guidance  on  its 
consolidated financial position, results of operations and related disclosures. 

In March 2016, the FASB issued ASU No. 2016-09, which amended guidance related to employee share-based payment 
accounting. The new guidance simplifies several aspects of the accounting for share-based payment transactions, including 
the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of 
cash flows. For public companies, the amendments in this standard are effective for annual periods beginning after December 
15, 2016, and interim periods within those annual periods. Early adoption is permitted. Management does not expect the 
adoption of this Standard to have a material impact on our consolidated financial position, results of operations or cash flows. 

In April 2016, the FASB issued ASU No. 2016-10, which adds further guidance on identifying performance obligations and 
improves the operability and understanding of the licensing implementation guidance.  

In May 2016, the FASB issued ASU 2016-12, which addresses narrow-scope improvements to the guidance on collectability, 
noncash consideration, and completed contracts at transition. Additionally, the amendments in this update provide a practical 
expedient for contract modifications at transition and an accounting policy election related to the presentation of sales taxes 
and other similar taxes collected from customers. Management is evaluating the new guidelines to determine if they will have 
a significant impact on consolidated results of operation, financial condition or cash flows. 

In August 2016, the FASB issued ASU 2016-15, which is intended to reduce diversity in practice in how certain transactions 
are classified in the statement of cash flows, specifically certain cash receipts and cash payments. The standard is effective 
for public business entities financial statements issued for fiscal years beginning after December 15, 2017, and interim periods 
within those fiscal years. Early adoption is permitted, provided that all of the amendments are adopted in the same period. 
The guidance requires application using a retrospective method. Management does not expect the adoption of this Standard 
to have a material impact on our consolidated cash flows. 

3. Accounts Receivable and Unbilled Receivables 

Accounts receivable and unbilled receivables consists of the following: 

Accounts receivable .........................................................................................................   $
Unbilled receivables .........................................................................................................     
Subtotal ............................................................................................................................     
Allowance for doubtful accounts .....................................................................................     
Accounts receivable and unbilled receivables, net ...........................................................   $

As of September 30, 
2015 
2016 

2,627     $
60       
2,687       
(138 )     
2,549     $

2,228   
306   
2,534   
(71) 
2,463   

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

4.   Equipment and Improvements 

Equipment and improvements consists of the following: 

As of September 30, 
2015 
2016 

Furniture and fixtures .......................................................................................................   $
Purchased software  ..........................................................................................................     
Computers and equipment ................................................................................................     
Leasehold improvements  .................................................................................................     
Total cost ......................................................................................................................     
Less accumulated depreciation .....................................................................................     
Equipment and improvements, net ...................................................................................   $

713     $
1,043       
4,080       
1,223       
7,059       
(6,547 )     
512     $

1,208   
1,119   
4,254   
1,555   
8,136   
(6,821) 
1,315   

Depreciation and amortization on the above assets was $707 and $1.1 million in fiscal 2016 and 2015, respectively. During 
fiscal 2016 and 2015, the Company disposed of $1.1 million and $598, respectively, of fixed assets related to the downsizing 
of offices, of which $67 and $161, respectively, were recorded as restructuring expenses in the consolidated statement of 
operations.  

 5.   Fair Value Measurement and Fair Value of Financial Instruments 

The  Company’s  other  financial  instruments  consist  principally  of  accounts  receivable,  accounts  payable,  and  debt.  The 
Company believes the recorded values for accounts receivable and accounts payable approximate current fair values as of 
September 30, 2016 and 2015 because of their short-term nature and durations. The carrying value of debt instruments also 
approximates fair value as of September 30, 2016 and 2015 based on acceptable valuation methodologies which use market 
data of similar size and situated debt issues.  

Assets and liabilities of the Company measured at fair value on a recurring basis as of September 30, 2016 and 2015 are as 
follows: 

As of September 30, 2016  

   Level 1 

     Level 2 

     Level 3 

Total 

Liabilities: 

Contingent acquisition consideration ........................................    $ 
Total Liabilities .....................................................................    $ 

-    $ 
-    $ 

-    $ 
-    $ 

75     $ 
75     $ 

75   
75   

As of September 30, 2015  

   Level 1 

     Level 2 

     Level 3 

Total 

Liabilities: 

Contingent acquisition consideration ........................................    $ 
Total Liabilities .....................................................................    $ 

-    $ 
-    $ 

-    $ 
-    $ 

468     $ 
468     $ 

468   
468   

The Company determines the fair value of acquisition-related contingent consideration based on assessment of the probability 
that the Company would be required to make such future payments. Changes to the fair value of contingent consideration are 
recorded in general and administrative expenses. The following table provides a rollforward of the fair value, as determined 
by Level 3 inputs, of the contingent consideration.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

The following table summarizes the changes in contingent consideration for the fiscal year ended September 30, 2016 and 
2015. 

Balance at beginning of period .........................................................................................   $
Additions ..........................................................................................................................     
Payments ..........................................................................................................................     
Other adjustments .............................................................................................................     
Balance at end of period ...................................................................................................   $

468     $
-       
(393 )     
-       
75     $

868   
136   
(509) 
(27) 
468   

   Year Ended September 30, 

2016 

2015 

6.   Intangible Assets 

Intangible assets are comprised as follows: 

Domain and trade names ..................................................................................................   $
Customer related ..............................................................................................................     
Non-compete agreements .................................................................................................     
Balance at end of period ...................................................................................................   $

10     $
392       
146       
548     $

10   
802   
216   
1,028   

Total amortization expense of $480 and $554 related to intangible assets for the years ended September 30, 2016 and 2015, 
respectively,  is  reflected  in  the  consolidated  statements  of  operations  in  depreciation  and  amortization.  The  estimated 
amortization expense for fiscal years 2017, 2018, 2019, and 2020 is: $285, $242, $11, $10, respectively.  

As of September 30, 
2015 
2016 

7.   Goodwill 

Changes in the carrying amount of goodwill are as follows: 

As of September 30, 
2015 
2016 

Balance at beginning of period .........................................................................................   $
Impairment .......................................................................................................................     
Balance at end of period ...................................................................................................   $

12,641     $
-       
12,641     $

23,141   
(10,500) 
12,641   

The Company has determined that the most appropriate approach to use to determine the fair value of the reporting unit is 
the discounted cash flow method. Using the discounted cash flow method, the Company concluded that goodwill was not 
impaired as of September 30, 2016. As of September 30, 2015, the Company concluded that goodwill was impaired and 
recorded a $10.5 million goodwill impairment loss. In fiscal 2015, the fair value of our reporting unit was impacted by lower 
than forecasted revenues, volatility of the Company’s common stock, longer sales cycles, and higher operating losses. A 
comparison to the implied fair value of goodwill to its carrying value resulted in the impairment charge.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

8.   Accrued Liabilities 

Accrued liabilities consist of the following: 

Accrued interest ...............................................................................................................   $
Accrued taxes ...................................................................................................................     
Compensation and benefits ..............................................................................................     
Deferred rent (1) ...............................................................................................................     
Professional fees ...............................................................................................................     
Restructuring expenses .....................................................................................................     
Other ................................................................................................................................     
Total ..............................................................................................................................   $

As of September 30,  
2015 
2016 

-     $
44       
194       
141       
133       
331       
103       
946     $

144   
67   
167   
174   
145   
114   
235   
1,046   

(1) The deferred rent liability is being amortized as a reduction of rent expense over the lives of the leases. As of September 
30, 2016, $141 was reflected in Accrued Liabilities and $197 is reflected in Other Long Term Liabilities on the Consolidated 
Balance Sheet as deferred rent liabilities.  

9.   Debt 

Debt consists of the following: 

As of September 30, 
2015 
2016 

Line of credit borrowings .................................................................................................   $
Bank term loan .................................................................................................................     
Secured subordinated convertible debt .............................................................................     
Term notes from shareholders ..........................................................................................     
Subtotal debt .................................................................................................................   $
Other (debt discount warrants) .........................................................................................   $
Total debt ......................................................................................................................   $
Less current portion ..........................................................................................................   $
Long term debt, net of current portion ......................................................................   $

2,115     $
-       
-       
-       
2,115     $
-     $
2,115     $
-     $
2,115     $

2,695   
250   
3,000   
2,000   
7,945   
(158) 
7,787   
92   
7,695   

Line of Credit and Bank Term Loan 

In June 2016, the Company replaced its Loan and Security Agreement with BridgeBank (the “Bridgebank Agreement”) with 
a new Loan and Security Agreement with Heritage Bank of Commerce (“Heritage Agreement” or “Loan Agreement”). The 
Heritage Agreement has a term of 24 months and will expire on June 9, 2018. The Company will pay an annual commitment 
fee of 0.4% of the commitment amount in the first year and 0.2% in the second year.  Borrowings are secured by all of the 
Company’s  assets  and  all of  the  Company’s  intellectual property.  The Company  will  be required  to  comply  with certain 
financial  and  reporting  covenants  including  an  Asset  Coverage  Ratio  and  an  Adjusted  EBITDA  metric.  The  Heritage 
Agreement provides for up to $3 million of revolving credit advances which may be used for acquisitions and working capital 
purposes. Borrowings are limited to the lesser of (i) $3 million and (ii) 75% of eligible receivables as defined. The Company 
can borrow up to $1.0 million in out of formula borrowings for specified periods of time. The borrowings or credit advances 
may not exceed the monthly borrowing base capacity, which will fluctuate based on monthly accounts receivable balances. 
The Company may request credit advances if the borrowing capacity is more than the current outstanding loan advance, and 
must pay down the outstanding loan advance if it exceeds the borrowing capacity.  Borrowings accrue interest at Wall Street 
Journal Prime Rate plus 1.75%, (currently 5.25%).  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

An amendment to the Heritage Agreement (“First Amendment”) was executed on August 15, 2016 and included a waiver for 
the Adjusted EBITDA metric for the quarter ended June 30, 2016. The First Amendment also included a decrease in the  
revolving line of credit from $3.0 million to $2.5 million and the Adjusted EBITDA metric for the quarter ended September 
30, 2016. The First Amendment also included a minimum cash requirement of $500 in the Company’s accounts at Heritage, 
which was waived for the period ended September 30, 2016. On December 14, 2016, a second amendment to the Heritage 
Agreement (“Second Amendment”) was executed. The Second Amendment includes a minimum cash requirement of $250 
in its accounts at Heritage and the Adjusted EBITDA metrics for fiscal 2017. As of September 30, 2016, the Company had 
an outstanding balance under the Loan Agreement of $2.1 million. 

Similar to the Bridgebank Agreement, a Director and Shareholder of the Company, Michael Taglich, signed an unconditional 
guaranty  (the  “Guaranty”)  and  promise  to pay  Heritage  Bank  all  indebtedness  in  an  amount  not  to  exceed  $2  million  in 
connection with the out of formula borrowings. Under the terms of the Guaranty, the Guarantor authorizes Lender, without 
notice  or  demand  and  without  affecting  its  liability  hereunder,  from  time  to  time  to:  (a)  renew,  compromise,  extend, 
accelerate, or otherwise change the time for payment, or otherwise change the terms, of the Indebtedness or any part thereof, 
including increase or decrease of the rate of interest thereon, or otherwise change the terms of the Indebtedness; (b) receive 
and hold security for the payment of this Guaranty or any Indebtedness and exchange, enforce, waive, release, fail to perfect, 
sell, or otherwise dispose of any such security; (c) apply such security and direct the order or manner of sale thereof as Lender 
in its discretion may determine; and (d) release or substitute any Guarantor or any one or more of any endorsers or other 
guarantors of any of the Indebtedness. 

To secure all of Guarantor's obligations hereunder, Guarantor assigns and grants to Lender a security interest in all moneys, 
securities, and other property of Guarantor now or hereafter in the possession of Lender, all deposit accounts of Guarantor 
maintained with Lender, and all proceeds thereof. Upon default or breach of any of Guarantor's obligations to Lender, Lender 
may apply any deposit account to reduce the Indebtedness, and may foreclose any collateral as provided in the Uniform 
Commercial Code and in any security agreements between Lender and Guarantor. 

The Bridgebank Agreement had an original term of 27 months and was extended to a maturity date of March 31, 2017. The 
Bridgebank Agreement provided for up to $5 million of revolving credit advances which could be used for acquisitions and 
working  capital  purposes.  Borrowings  were  limited  to  the  lesser  of  (i)  $5  million  and (ii)  80% of  eligible  receivables  as 
defined.  The  Company  could  borrow  up  to  $1.0  million  in  out  of  formula  borrowings  for  specified  periods  of 
time. Borrowings accrued interest at BridgeBank’s prime plus 1.00% (4.25%) through June 1, 2015 and then increased to 
prime plus 5.00% (8.25%) in accordance with an amendment to the Loan and Security Agreement (see below).  The prime 
rate increased to 3.50% on December 17, 2015. The Company paid an annual commitment fee of 0.25%. Borrowings were 
secured by all of the Company’s assets and all of the Company’s intellectual property. The Company was also required to 
comply with certain financial and reporting covenants including an Asset Coverage Ratio.  

In  December  2014,  the  Company  signed  an  Amendment  to  its  Loan  and  Security  Agreement  with  BridgeBank  (the 
“Amendment”). As part of the Amendment Mr. Michael Taglich, a member of the Board of Directors, signed an unconditional 
guaranty (the “Guaranty”) and promise to pay the Company’s lender, BridgeBank, N.A all indebtedness in an amount not to 
exceed $1 million in connection with the out of formula borrowings. The Amendment also modified certain monthly financial 
reporting requirements and financial covenants on a prospective basis commencing as of the effective date of the Amendment. 
In July 2015, the Company further amended its Loan and Security Agreement with BridgeBank which further extended the 
Guaranty from Mr. Taglich to an amount not to exceed $2 million in connection with the out of formula borrowings.  

At September 30, 2015, the Company had an outstanding short term bank term loan with BridgeBank of $250 which was 
repaid in October 2015.  

Term Notes from Shareholders 

The Company issued term notes to certain officers and directors of the Company. Term notes totaling $2.45 million were 
issued to Michael Taglich from the period of January 7, 2015 through February 2016. Term notes totaling $450 were issued 
to Robert Taglich on December 3, 2015 and February 2016. Michael Taglich and Robert Taglich are both shareholders and 
directors of the Company. In February 2016, Bridgeline issued a term note to Roger Kahn in the amount of $100. Roger Kahn 
is the Company’s President and Chief Executive Officer.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

On April 29, 2016, the shareholders of the Company approved the proposal for the issuance of up to 4,700,000 shares of the 
Company’s common stock upon conversion of the above outstanding term notes totaling $3 million. In May 2016, each of 
the holders of the outstanding term notes converted all outstanding principal and accrued but unpaid interest due under such 
outstanding term notes into shares of common stock of the Company at a conversion price of $0.75 per share. In connection 
with the conversion, a total of 4,338,822 shares of common stock was issued. Michael Taglich received 3,576,045 shares of 
common  stock,  Robert  Taglich  received  626,599  shares  of  common  stock  and  Roger  Kahn  received  136,178  shares  of 
common stock. The Taglich Brothers, Inc acted as the Placement Agent for the conversion of these notes and were granted 
warrants to purchase 433,883 shares of common stock at a price of $0.75 per share.  

Subordinated Convertible Debt 

On September 30, 2013 and November 6, 2013, Bridgeline Digital entered into Note Purchase Agreements with accredited 
investors pursuant to which Bridgeline Digital sold an aggregate of $3.0 million of secured subordinated convertible notes 
(the "Convertible Notes"). The Convertible Notes were convertible at the election of the holder into shares of common stock 
of Bridgeline Digital at a conversion price equal to $6.50 per share at any time prior to the maturity date, provided that no 
holder  could  convert  the  Convertible Notes  if such  conversion would result  in  the  holder beneficially  owning  more  than 
4.99% of the number of shares of Bridgeline Digital common stock outstanding at the time of conversion.  

On  April  29,  2016,  the  shareholders  of  the  Company  approved  a  proposal  for  issuance  of  up  to  4,000,000  shares  of  the 
Company’s Common Stock upon conversion of the outstanding Convertible Notes with a new conversion price of $0.75. The 
conversion price to $0.75 per share was provided as an incentive to the holders of such Convertible Notes to convert the 
outstanding principal into shares of Common Stock. As of September 30, 2016, all of the shares converted and a total of 
4,000,000 shares of common stock was issued. Due to the reduction in the conversion price from $6.50 per share to $0.75 
per share, the Company recorded an inducement charge of $3.4 million in fiscal 2016. The charge was recorded as a non-
operating expense in the Consolidated Income Statement with a corresponding credit to additional paid in capital.  

Minimum Debt Obligations 

As of September 30, 2016, the Company had minimum debt obligations of $2,115, related to the Heritage Bank line of 
credit, which has a maturity date of June 2018. 

10.   Restructuring Charges 

During the second half of fiscal 2015 and through fiscal 2016, the Company’s management approved, committed to and 
initiated plans to restructure and further improve efficiencies by implementing cost reductions in line with the recent decrease 
in revenue. The Company renegotiated several office leases and relocated to smaller space, while also negotiating sub-leases 
for the original space. In addition, the Company executed a general work-force reduction and recognized costs for severance 
and termination benefits. These restructuring charges and accruals require estimates and assumptions, including contractual 
rental  commitments  or  lease  buy-outs  for  vacated  office  space  and  related  costs,  and  estimated  sub-lease  income.  The 
Company’s sub-lease assumptions include the rates to be charged to a sub-tenant and the timing of the sub-lease arrangement. 
All of the vacated lease space is currently contractually occupied by a new sub-tenant for the remaining life of the lease. 
These estimates and assumptions will be monitored on a quarterly basis for changes in circumstances with the corresponding 
adjustments reflected in the consolidated statement of operations.  

In total, a charge of $879 and $496 was recorded to restructuring expenses for fiscal 2016 and fiscal 2015 in the consolidated 
statement of operations for the total lease expenses less sub-lease rental income, other miscellaneous lease termination costs, 
loss on disposal of fixed assets, and costs for severance and termination benefits.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

The following table summarizes the restructuring charges reserve activity: 

Employee 
Severence and 
Benefits 

Facility 
Related and 
Other Costs 

Total 

Balance at beginning of period, October 1, 2014 ...............................   $ 
Charges to operations .....................................................................     
Cash disbursements ........................................................................     
Changes in estimates ......................................................................     
Balance at end of period, September 30, 2015 ...................................   $ 
Charges to operations .....................................................................     
Cash disbursements ........................................................................     
Changes in estimates ......................................................................     
Balance at end of period, September 30, 2016 ...................................   $ 

-    $ 
-      
-      
-      
-    $ 
505       
(311)     
(1)     
193     $ 

-     $
307       
-       
-       
307     $
158       
(223 )     
5       
247     $

-   
307   
-   
-   
307   
663   
(534 ) 
4   
440   

As of September 30, 2016 and 2015, $331 and $114, respectively, is reflected in Accrued Liabilities and $109 and $193, 
respectively, is reflected in Other Long Term Liabilities.  

Accrued restructuring liabilities is comprised of the following: 

As of September 30, 
2015 
2016 

Facilities and related ........................................................................................................   $ 
Employee related ..............................................................................................................     
Other.................................................................................................................................     
Total ..............................................................................................................................   $ 

195     $
193       
52       
440     $

259   
-  
48  
307   

11.   Commitments and Contingencies 

Operating Lease Commitments 

The Company leases facilities in the United States and India.  Future minimum rental commitments under non-cancelable 
operating leases with initial or remaining terms in excess of one year at September 30, 2016 were as follows: 

Years Ending September 30, 
2017 ....................................................................................................   $ 
2018 ....................................................................................................     
2019 ....................................................................................................     
2020 ....................................................................................................     
Total  ...............................................................................................   $ 

778     $ 
579       
286       
138       
1,781     $ 

(214 )   $
(105 )     
(108 )     
(73 )     
(500 )   $

Net 

564   
474   
178   
65   
1,281   

Gross Amount 

Sublease 
Income 
Amount 

The Company has no lease commitments that extend past fiscal 2020. Rent expense for fiscal 2016 and 2015 was $976 and 
$1,500, inclusive of sublease income $70 for fiscal 2015.   

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

Capital Lease Obligations 

As of September 30, 
2015 
2016 

Capital Lease Obligations ................................................................................................   $ 
Less: Current portion ........................................................................................................     
Capital Lease obligations ..............................................................................................   $ 

45     $
(45 )     
-     $

320   
(320) 
-  

As of September 30, 2016, the Company’s future minimum lease payments due under capitalized lease obligations due in 
fiscal 2017 consist of $45. 

Other Commitments, Guarantees, and Indemnification Obligations 

The Company frequently warrants that the technology solutions it develops for its clients will operate in accordance with the 
project specifications without defects for a specified warranty period, subject to certain limitations that the Company believes 
are standard in the industry. In the event that defects are discovered during the warranty period, and none of the limitations 
apply, the Company is obligated to remedy the defects until the solution that the Company provided operates within the 
project specifications. The Company is not typically obligated by contract to provide its clients with any refunds of the fees 
they have paid, although a small number of its contracts provide for the payment of liquidated damages upon default. The 
Company has purchased insurance policies covering professional errors and omissions, property damage and general liability 
that reduce its monetary exposure for warranty-related claims and enable it to recover a portion of any future amounts paid.  

The Company’s contracts typically provide for testing and client acceptance procedures that are designed to mitigate the 
likelihood of warranty-related claims, although there can be no assurance that such procedures will be effective for each 
project.  The Company has not paid any material amounts related to warranties for its solutions.  The Company sometimes 
commits unanticipated levels of effort to projects to remedy defects covered by its warranties.  The Company’s estimate of 
its exposure to warranties on contracts is immaterial as of September 30, 2016. 

The  Company’s  agreements  with  customers  generally  require  the  Company  to  indemnify  the  customer  against  claims  in 
which the Company’s products infringe third-party patents, copyrights, or trademarks and indemnify against product liability 
matters.  As  of  September  30,  2016  and  2015,  respectively,  the  Company  has  not  experienced  any  losses  related  to  the 
indemnification obligations and no significant claims with respect thereto were outstanding.  The Company does not expect 
significant  claims  related  to  the  indemnification  obligations  and,  consequently,  concluded  that  the  fair  value  of  these 
obligations is negligible, and no related reserves were established. 

Litigation 

The  Company  is  subject  to  ordinary  routine  litigation  and  claims  incidental  to  its  business.    As  of  September  30,  2016, 
Bridgeline was not engaged with any material legal proceedings. 

12.   Stockholders’ Equity 

Preferred Stock 

On October 27, 2014, the Company sold 200,000 shares of Series A convertible preferred stock (the “Preferred Stock”) at a 
purchase price of $10.00 per share for gross proceeds of $2.0 million in a private placement. Net proceeds to the Company 
after offering expenses were approximately $1.8 million. The shares of Preferred Stock may be converted, at the option of 
the holder at any time, into such number of shares of common stock (“Conversion Shares”) equal (i) to the number of shares 
of Preferred Stock to be converted, multiplied by the stated value of $10.00 (the “Stated Value”) and (ii) divided by the 
conversion price in effect at the time of conversion. The initial conversion price is $3.25, and is subject to adjustment in the 
event of stock splits or stock dividends. Any accrued but unpaid dividends on the shares of Preferred Stock to be converted 
shall also be converted in common stock at the conversion price. A mandatory provision also may provide that the Company 
will have the right to require the holders to convert shares of Preferred Stock into Conversion Shares if (i) the Company’s  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

common stock has closed at or above $6.50 per share for ten consecutive trading days and (ii) the Conversion Shares are (A) 
registered for resale on an effective registration statement or (B) may be resold pursuant to Rule 144.  

In the event of any liquidation, dissolution, or winding up of the Company, the holders of shares of Preferred Stock will be 
entitled to receive in preference to the holders of common stock, the amount equal to the stated value per share of Series A 
Preferred Stock plus declared and unpaid dividends, if any. After such payment has been made, the remaining assets of the 
Company will be distributed ratably to the holders of common stock. 

Cumulative dividends are payable at a rate of 6% per year. If the Company does not pay the dividends in cash, then the 
Company  may  pay  dividends  in  any  quarter  by  delivery  of  additional  shares  of  Preferred  Stock  (“PIK  Election”).  If  the 
Company shall make the PIK Election with respect to the dividend payable, it shall deliver a number of shares of Preferred 
Stock equal to (A) the aggregate dividend payable to such holder as of the end of the quarter divided by (B) the lesser of (x) 
the then effective Conversion Price or (y) the average VWAP for the five (5) consecutive Trading Days prior to such dividend 
payment date. If, after two years, any Preferred Stock are outstanding the cash dividend rate will increase to 12.0% per year. 
The Company shall have the right to force conversion of the Preferred Stock into shares of Common Stock at any time after 
the Common Stock trades in excess of $6.50 per share. The Preferred Shares shall vote with the Common on an as converted 
basis.  

The company has paid all dividends to date as stock dividends. A total of 21,092 shares of preferred convertible stock has 
been issued to preferred shareholders, of which 8,222 were issued in fiscal 2015 and 12,870 were issued in fiscal 2016. In 
September 2016, the Company elected to declare a stock dividend (PIK election) for the dividend payment date of October 
1, 2016. The total stock dividend declared was in the amount of 3,366 shares.  

Common Stock 

In March 2015, the Company issued 40,834 shares of restricted common stock at $2.40 to four members of its Board of 
Directors in lieu of cash payments for their services as board members. The shares vested in equal installments on a monthly 
basis through the end of the service period of September 30, 2015. The aggregate fair value of the shares is $98 and was 
expensed over the service period.  

In October 2015, the Company sold 680,000 shares of common stock at $1.00 per share for gross proceeds of $680 in a 
private placement. Net proceeds to the Company after offering expenses were approximately $669.  

In February 2016, the Company issued 107,692 shares of restricted common stock at $0.91 to four members of its Board of 
Directors in lieu of cash payments for their services as board members. The shares vested in equal installments on a monthly 
basis through the end of the service period of September 30, 2016. The aggregate fair value of the shares is $98 and was 
being expensed over the service period.  

In May 2016, the Company issued 1,806,680 shares of common stock for net proceeds of $1.2 million for the first closing in 
connection with the conversion of term notes issued to accredited investors, as approved by the shareholders on April 29, 
2016. In June 2016, the Company issued an additional 860,005 shares of common stock for net proceeds of $400 for the 
second closing in connection with the conversion of these term notes.  

In May 2016, each of Michael Taglich, Robert Taglich, and Roger Kahn, holders of outstanding term notes, converted all 
outstanding principal and accrued but unpaid interest due under such outstanding term notes into shares of Common Stock 
of the Company at a conversion price of $0.75 per share. In connection with the conversion, a total of 4,338,822 shares of 
common stock were issued. (See Term Notes from Shareholders.)  

In July 2016, the Company sold 2,200,000 shares of common stock at $0.75 per share for gross proceeds of $1.7 million in a 
private placement. Net proceeds to the Company after offering expenses were approximately $1.5 million.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

Contingent Consideration 

In connection with the acquisition of ElementsLocal on August 1, 2013, the Company issued 105,288 common shares to the 
sellers of ElementsLocal. In addition, contingent consideration not to exceed 67,693 shares of Bridgeline Digital common 
stock is contingently issuable to the sellers of ElementsLocal. The contingent consideration is payable quarterly over the 12 
consecutive calendar quarters following the acquisition, contingent upon the acquired business achieving certain revenue 
targets. As of September 30, 2016, the stockholders of ElementsLocal earned the full earnout of 67,693 shares of common 
stock, of which the final earnout shares totaling 5,642 were was issued in November 2016. 

In connection with the acquisition of MarketNet on May 31, 2012, contingent consideration of 40,867 shares of Bridgeline 
Digital common stock is contingently issuable to the sole stockholder of MarketNet. The contingent consideration is payable 
quarterly  over  the  12  consecutive  calendar  quarters  following  the  acquisition,  contingent  upon  the  acquired  business 
achieving certain operating and revenue targets. The common stock has been issued and is being held in escrow pending 
satisfaction  of  the  applicable  earnout  targets.  The  full  earnout  of  40,867  shares  of  common  stock  was  achieved  as  of 
September 30, 2015.  

In connection with the acquisition of Magnetic Corporation on October 3, 2011, contingent consideration of 33,334 shares 
of  Bridgeline  Digital  common  stock  was  contingently  issuable  to  the  sole  stockholder  of  Magnetic.  The  contingent 
consideration was payable quarterly over the 12 consecutive calendar quarters following the acquisition, contingent upon the 
acquired business achieving certain operating and revenue targets. The full earnout of 33,334 shares of common stock was 
achieved as of September 30, 2015.  

Amended and Restated Stock Incentive Plan 

The Company has granted common stock, common stock warrants, and common stock option awards (the “Equity Awards”) 
to  employees,  consultants,  advisors  and  debt  holders  of  the  Company  and  to  former  owners  and  employees  of  acquired 
companies that have become employees of the Company. The Company’s Amended and Restated Stock Incentive Plan (the 
“Plan”) provided for the issuance of up 1,250,000 shares of common stock. This Plan expired in August 2016. A total of 
1,248,089 shares of common stock were issued under the Plan, leaving a balance of 1,911 expired at the end of August 2016. 
On April 29, 2016, the stockholders approved a new plan, The 2016 Stock Incentive Plan (the “2016 Plan”). The 2016 Plan 
authorizes the award of incentive stock options, non-statutory stock options, restricted stock, unrestricted stock, performance 
shares,  stock  appreciation  rights  and  any  combination  thereof  to  employees,  officers,  directors,  consultants,  independent 
contractors and advisors of the Company. Initially, a total of 2,500,000 shares of the Company’s Common Stock will be 
reserved  for  issuance  under  this  new  plan.  There  were  2,242,919  options  outstanding  reserved  under  both  plans  as  of 
September 30, 2016. As of September 30, 2016, there are 1,505,170 shares available for future issuance. 

Common Stock Warrants 

The Company typically issues warrants to individual investors and placement agents to purchase shares of the Company’s 
common stock in connection with private placement fund raising activities. Warrants may also be issued to individuals or 
companies in exchange for services provided for the company. The warrants are typically exercisable six months after the 
issue date, expire in five years, and contain a cashless exercise provision and piggyback registration rights.  

In fiscal 2015 and 2016, the Company issued 401,539 and 950,551 to investors and placements agents, respectively. In fiscal 
2015, the 401,539 warrants were issued as follows: 61,539 warrants to the placement agent in connection with the private 
placement of series A convertible preferred stock and 340,000 to an investor shareholder in connection with $2.0 million of 
term notes. In fiscal 2016, the warrants were issued as follows: 486,668 warrants were issued to the placement agents in 
connection  with  private  placements,  433,883  warrants  were  issued  in  connection  with  the  conversion  of  term  notes  to 
shareholders, and 30,000 warrants were issued to an investor shareholder.     

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

Stock warrants outstanding at September 30, 2016 are as follows: 

Issue 
Date 
Type 
5/31/2012 
Placement Agent ...................................................   
6/19/2013 
Investor  ......................................................   
6/19/2013 
Placement Agent ...................................................   
9/30/2013 
Placement Agent ...................................................   
11/6/2013 
Placement Agent ...................................................   
Placement Agent ...................................................   
3/28/2014 
Placement Agent ...................................................    10/28/2014 
Investor  ......................................................    12/31/2014 
2/12/2015 
Investor  ......................................................   
5/12/2015 
Investor  ......................................................   
Investor  ......................................................   
7/21/2015 
Investor  ......................................................    12/31/2015 
5/17/2016 
5/11/2016 
7/15/2016 

Placement Agent ...................................................   
Placement Agent ...................................................   
Placement Agent ...................................................   

Total 

Stock Option and Warrant Activity and Outstanding Shares 

A summary of combined option and warrant activity follows: 

Shares 

Price 

43,479     $
92,000     $
46,000     $
30,770     $
15,385     $
64,000     $
61,539     $
60,000     $
60,000     $
60,000     $
160,000     $
30,000     $
433,883     $
266,668     $
220,000     $
1,643,724       

   Expiration 
5/31/2017 
7.00   
6/19/2018 
6.25   
6/19/2018 
6.25   
9/30/2018 
6.50   
11/6/2018 
6.50   
5.25   
3/28/2019 
3.25    10/28/2019 
4.00    12/31/2019 
2/12/2020 
4.00   
5/12/2020 
4.00   
1.75   
7/21/2018 
4.00    12/31/2020 
5/17/2021 
0.73   
5/11/2021 
0.75   
7/15/2021 
0.92   

Stock Options 

Stock Warrants 

     Weighted        
     Average        
     Exercise        
Price 

     Weighted    
     Average    
     Exercise    
Price 

   Options 

     Warrants      

Outstanding, September 30, 2014 ................................................      
Granted  ....................................................................................     
Forfeited or expired ..................................................................     
Outstanding, September 30, 2015 ................................................      

707,128    $ 
339,300    $ 
(170,451)   $ 
875,977    $ 
Granted  ....................................................................................      1,688,789    $ 
(321,847)   $ 
Forfeited or expired ..................................................................     
Outstanding, September 30, 2016 ................................................       2,242,919    $ 

301,740     $ 
4.90       
401,541     $ 
1.81       
-    $ 
4.89       
703,281     $ 
3.68       
950,551     $ 
0.84       
3.95       
(10,108)   $ 
1.51        1,643,724     $ 

6.25   
2.99   
-  
4.38   
0.88   
7.42   
2.34   

There were no options exercised during fiscal 2016 and 2015. There were 345,111 and 441,502 options vested and exercisable 
as of September 30, 2016 and September 30, 2015, respectively.  

A summary of the status of nonvested shares is as follows: 

     Weighted 
Average 

     Grant-Date 
     Fair Value 

Shares 

Nonvested at September 30, 2015 ....................................................................................    
Granted  ........................................................................................................................    
Vested  ..........................................................................................................................    
Forfeited  ......................................................................................................................    
Nonvested at September 30, 2016 ....................................................................................    

434,475     $ 
1,688,789       
(162,561)     
(62,895)     
1,897,808     $ 

1.99   
0.60   
2.64   
2.38   
0.70   

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

Price ranges of outstanding and exercisable options as of September 30, 2016 are summarized below: 

Outstanding Options 

Exercisable Options 

     Weighted 
Average 

     Remaining 
     Contractual 
     Life (Years) 

     Weighted 
Average 
Exercise 
Price 

Number 
of 
Options 

Number 
of 
Options 

     Exercisable 

     Weighted 
Average 
Exercise 
Price 

1,583,789       
387,067       
94,463       
177,600       
2,242,919       

9.88     $ 
8.71       
4.17       
6.18       
9.14     $ 

0.82       
1.49      
3.96      
6.33      
1.51       

-    $ 
106,468       
90,464       
148,179       
345,111    $ 

- 
1.77  
3.93 
6.45  
4.35  

Exercise 
Price 
$0.01 to $1.00 
$1.01 to $3.00 
$3.01 to $5.00 
$5.01 to $8.20 

Compensation Expense 

The  Company  estimates  the  fair  value  of  stock  options  using  the  Black-Scholes-Merton  option  valuation  model  (the 
“Model”).  The assumptions used to calculate compensation expense is as follows: 

Year Ended September 30, 

Expected option life in years ........................................................................................     
Expected volatility .......................................................................................................     
Expected dividend rate  ................................................................................................     
Risk free interest rate ...................................................................................................     
Option exercise prices ..................................................................................................    $0.73 to $1.21 
Weighted average fair value of options granted during the year ..................................     

$0.60  

2016 
6.0  
84.12%
0.00% 
1.33% 

2015 
6.0     
87.08%  
0.00%   
1.68%   

   $1.15 to $3.25 

$1.30  

Compensation expense is generally recognized on a graded accelerated basis over the vesting period of grants. During the 
years ended September 30, 2016 and 2015, the Company recognized $214 and $216, respectively, as compensation expense 
related  to  share  based  payments.    As  of  September  30,  2016,  the  Company  had  approximately  $836  of  unrecognized 
compensation costs related to unvested options which the Company expects to recognize through fiscal 2019. 

Employee Stock Purchase Plan 

On April 12, 2012, the Company’s stockholders approved and adopted the Bridgeline Digital, Inc. 2012 Employee Stock 
Purchase Plan (the “ESPP”). Under the terms of the ESPP, the Company granted eligible employees the right to purchase 
shares of Bridgeline common stock through payroll deductions at a price equal to 85% of the fair market value of Bridgeline 
common stock on the purchase termination date of defined offering or purchase periods. Each offering period was six months 
in duration. The ESPP permits the Company to offer up to 60,000 shares of common stock. The maximum number of shares 
of common stock that may be purchased by all participants in any purchase period may not exceed 30,000 shares. As of 
September 30, 2015, 19,977 shares were issued under the ESPP plan. The ESPP Plan was cancelled in fiscal 2016 and no 
shares were issued under this plan in fiscal 2016. 

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

13.   Income Taxes 

The components of the Company’s tax provision as of September 30, 2016 and 2015 is as follows: 

   Year Ended September 30,  

2016 

2015 

Currently payable: 

Federal .........................................................................................................................   $ 
State .............................................................................................................................     
Foreign .........................................................................................................................     
Total current .............................................................................................................     

Federal .........................................................................................................................     
State .............................................................................................................................     
Total deferred ...........................................................................................................     
Grand Total ..............................................................................................................   $ 

-    $
(47)     
-      
(47)     

-      
-      
-      
(47)   $

-  
75   
20   
95   

(248) 
(73) 
(321) 
(226) 

The Company’s income tax provision was computed using the federal statutory rate and average state statutory rates, net of 
related federal benefit. The provision differs from the amount computed by applying the statutory federal income tax rate to 
pretax income, as follows: 

   Year Ended September 30, 

2016 

2015 

Income tax benefit at the federal statutory rate of 34% ...................................................   $
Permanent differences, net ..............................................................................................     
State income tax benefit, net of federal tax .....................................................................     
Change in valuation allowance .......................................................................................     
Foreign Taxes ..................................................................................................................     
Other................................................................................................................................     
Total .............................................................................................................................   $

(2,606)   $
494       
(475)     
1,964       
-      
576       
(47 )   $

(5,700) 
2,733   
(822) 
2,917   
20   
626   
(226) 

As of September 30, 2016, the Company has a federal net operating loss (NOL) carryforward of approximately $26 million 
that expires on various dates through 2036. Internal Revenue Code Section 382 places a limitation on the amount of taxable 
income which can be offset by NOL carryforwards after a change in control of a loss corporation. Due to these “change of 
ownership”  provisions,  utilization  of  NOL  carryforwards  may  be  subject  to  an  annual  limitation  in  future  periods.  The 
Company has not performed a Section 382 analysis. However, if performed, Section 382 may be found to limit potential 
future utilization of the Company’s NOL carryforwards. The Company also has approximately $22 million in state NOLs 
which expire on various dates through 2036. 

The Company has deferred tax assets that are available to offset future taxable income. A valuation allowance is established 
if it is more likely than not that all or a portion of the deferred tax assets will not be realized. Management believes that it is 
more likely than not that all deferred tax assets will not be realized. Accordingly, the Company has established a valuation 
allowance against its deferred tax assets at September 30, 2016 and 2015. For the years ended September 30, 2016 and 2015, 
the  valuation  allowance  for  deferred  tax  assets  increased  $1,964  and  $2,917,  respectively,  which  was  mainly  due  to  the 
increases in the net operating losses.  

The Company recognizes interest accrued related to unrecognized tax benefits in interest expense. Penalties, if incurred, are 
recognized as a component of tax expense. 

The Company is subject to U.S. federal income tax as well as income tax of certain state jurisdictions. The Company has not 
been audited by the Internal Revenue Service (IRS) or any states in connection with income taxes. The tax periods from 2013 
to 2016 generally remain open to examination by the IRS and state authorities. 

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

Significant components of the Company’s deferred tax assets and liabilities are as follows: 

As of September 30, 
2015 
2016 

Deferred tax assets: 
Current: 

Bad debt reserve ...........................................................................................................   $
Deferred revenue  .........................................................................................................     
Accrued vacation ..........................................................................................................     

Long-term  

AMT carryforward .......................................................................................................     
Net operating loss carryforwards  .................................................................................     
Depreciation .................................................................................................................     
Intangibles  ...................................................................................................................     
Contribution carryforward ............................................................................................     
Total deferred tax assets ............................................................................................     

54     $
489       
3       

9       
9,770       
152       
967       
28       
11,472       

28   
563  
8  

9  
7,624  
65  
1,184  
27  
9,508  

Deferred tax liabilities:  
Current:  

Contract loss reserve  ....................................................................................................     

-       

-  

Long-term:  

Intangibles  ...................................................................................................................     
Depreciation  ................................................................................................................     
Total deferred tax liabilities ......................................................................................     
Total deferred tax assets, net, before valuation allowance ........................................     
Valuation allowance  ........................................................................................................     
Net deferred tax assets ...........................................................................................   $

-       
-       
-       
11,472       
(11,472 )     
-     $

-  
-  
-  
9,508   
(9,508) 
-  

Undistributed losses of the Company’s foreign subsidiary amounted to approximately $(415) and $(184) at September 30, 
2016 and 2015, respectively. These earnings are considered to be indefinitely reinvested; accordingly, no provision for US 
federal and state income taxes has been provided thereon. Upon repatriation of those earnings, in the form of dividends or 
otherwise, the Company would be subject to both US income taxes (subject to an adjustment for foreign tax credits) and 
withholding taxes payable to the applicable foreign tax authority. Determination of the amount of unrecognized deferred US 
income tax liability is not material and the detailed calculations have not been performed. As of September 30, 2016, there 
would be minimal withholding taxes upon remittance of all previously unremitted earnings.  

When accounting for uncertain income tax positions, the impact of uncertain tax positions are recognized in the financial 
statements if they are more likely than not of being sustained upon examination, based on the technical merits of the position. 
The Company’s management has determined that the Company has no uncertain tax positions requiring recognition as of 
September 30, 2016 and 2015. 

 14.   Net Loss per Share 

For fiscal 2016 and 2015, all outstanding options to purchase shares of the Company’s common stock totaling 2,424,919 and 
875,977, respectively, were considered as anti-dilutive, as the options were all valued at more than the current market price. 
Common stock warrants of 1,643,724 and 703,281 for fiscal 2016 and fiscal 2015 were also excluded due to their anti-dilutive 
nature.  Also,  excluded  were  contingent  shares  issuable  in  connection  with  the  Magnetic,  MarketNet  and  ElementsLocal 
acquisitions for fiscal 2015 and contingent shares issuable in connection with ElementsLocal acquisition for fiscal 2016. 

 15.   Related Party Transactions 

In October 2013,  Mr.  Michael  Taglich  joined  the  Board  of Directors. Michael  Taglich  is  the  Chairman  and President of 
Taglich Brothers, Inc. a New York based securities firm. Taglich Brothers, Inc were the Placement Agents for many of the 
Company’s  private  offerings  in  2012,  2013,  2014,  and  2016.  They  were  also  the  Placement  Agent  for  the  Company’s  
$3 million subordinated debt offering in 2013 and the Series A Preferred stock sale in 2015. Michael Taglich beneficially 

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

owns  approximately  24%  of  Bridgeline  stock.  Michael  Taglich  has  also  guaranteed  $2  million  in  connection  with  the 
Company’s out of formula borrowings on its credit facility with Heritage Bank.  

In consideration of previous loans by Michael Taglich and a personal guaranty delivered by Michael Taglich to BridgeBank, 
N.A. for the benefit of Bridgeline on December 19, 2014 (the “Guaranty”), on January 7, 2015 the Company issued Michael 
Taglich a warrant to purchase 60,000 shares of Common Stock of the Company at a price equal to $4.00 per share. On January 
7, 2015, Bridgeline also entered into a side letter with Michael Taglich pursuant to which Bridgeline agreed in the event the 
Guaranty  remains  outstanding  for  a  period  of  more  than  12  months,  on  each  anniversary  of  the  date  of  issuance  of  the 
Guaranty while the Guaranty remains outstanding Bridgeline will issue Michael Taglich a warrant to purchase 30,000 shares 
of common stock, which warrant shall contain the same terms as the warrant issued to Michael Taglich on January 7, 2015. 
Since the Guaranty did remain outstanding for a period of more than 12 months, a warrant to purchase 30,000 shares of 
common stock was issued to Michael Taglich in January 2016 at a price of $4.00. 

Mr.  Taglich  was  also  issued  warrants  in  fiscal  2015  in  connection  with  shareholder  term  notes  issued  to  him,  which 
subsequently converted to shares of common stock in May 2016. He was issued three warrants totaling 180,000 shares at an 
exercise price of $4.00 and one warrant for 160,000 shares at an exercise price of $1.75 in connection with these notes. The 
warrants have a term of five years and are exercisable six months after the date of issuance. A fair market value of $270 was 
assigned to the warrants and recorded as a debt discount in current liabilities with the offsetting amount recorded to additional 
paid in capital in the Consolidated Balance Sheet. The fair market value of the warrants was being amortized on a straight-
line basis over their expected life. However, when the Company converted these term notes in May 2016, the remaining 
unamortized value was recorded as amortization expense. Total amortization expense of $158 was recorded in fiscal 2016 
related to the warrants. 

Robert  Taglich  was  appointed  to  the  Company’s  Board  of  Directors  in  May  2016.  Robert  Taglich  beneficially  owns 
approximately 8% of Bridgeline stock. Mr. Taglich was a consultant to the Company prior to his appointment to the Board 
of  Directors.  As  compensation  for  his  consulting  services,  Robert  Taglich  was  granted  15,000  options  to  purchase  the 
Company’s common stock at a price of $1.21. The fair value of the options at the time of grant was $0.83 per share.  

In connection with the equity conversion of the $3 million in term notes from shareholders that was completed in May 2016, 
the Taglich Brothers, Inc were granted Placement Agent warrants to purchase 433,883 shares of common stock at a price of 
$0.75  per  share.  Included  in  the  distribution  were  175,600  warrants  to  Michael  Taglich  and  142,758  warrants  to  Robert 
Taglich. The warrants expire in five years. 

In connection with the private offering in July 2016, the Taglich Brothers, Inc were granted Placement Agent warrants to 
purchase 220,000 shares of common stock at a price of $0.92 per share. Included in the distribution were 44,320 warrants to 
Michael Taglich and 36,180 warrants to Robert Taglich. The warrants expire in five years.  

The Company also had an annual service contract for $18 for fiscal 2016 and 2015 with Taglich Brothers, Inc to perform 
market research and many of the employees of Taglich Brothers, Inc are investors of the Company.  

16.   Subsequent Events 

November Private Placement 

On November 3, 2016, the Company entered into Securities Purchase Agreements (“Purchase Agreements”) with 
certain institutional and accredited investors (the “Purchasers”) to sell an aggregate total of 2,135,362 shares of common 
stock for $0.48 per share (the “Purchaser Shares”) (the “November Private Placement. In total, the Company received net 
proceeds of $987. As additional consideration, the Company issued to the Purchasers warrants to purchase an aggregate total 
of 1,067,681 shares common stock (the “Purchaser Warrant Shares”). Each Purchaser Warrant expires five and one-half years 
from the date of issuance and is exercisable for $0.70 per share beginning six-months from the date of issuance, or May 9, 
2017.  The Company’s President and CEO (Roger Kahn) and two of the Company’s directors (Michael Taglich and Robert 
Taglich)  purchased  shares  of  common  stock  in  this  private  offering.  Roger  Kahn  purchased  86,000  common  shares  and 
Michael and Robert Taglich each purchased 153,846 common shares. Purchasers Warrant Shares were also issued as follows: 
43,000 to Roger Kahn and 76,923 each to Michael and Robert Taglich.  

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BRIDGELINE DIGITAL, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(Dollars in thousands, except per share data) 

The  Company  and  the  Purchasers  also  entered  into  a  Registration  Rights  Agreement  (the  “Registration  Rights 
Agreement”), wherein the Company agreed to file a registration statement to register the Purchaser Shares and Purchaser 
Warrant Shares under the Securities Act of 1933, as amended (the “Securities Act”). The registration statement was filed 
with the SEC on November 14, 2016 to satisfy our obligations under the Registration Rights Agreement. 

Piggyback Registration Rights 

Prior  to  the  November  Private  Placement,  the  Company  completed  several  private  placements  of  our  securities, 
including  equity  and  debt  issuances.  As  a  part  of  these  transactions,  the  Company  offered  certain  investors  piggyback 
registration  rights  such  that,  in  the  event  the  Company  filed  a  registration  statement  to  register  its  securities  under  the 
Securities Act, the shares of common stock issued or issuable to those investors would be eligible to also be included in the 
registration statement to be registered under the Securities Act. Accordingly, in addition to the Purchaser Shares, a total of 
3,778,747 shares are included in the registration statement pursuant to these previously granted piggyback registration rights.  

The Company completed the November Private Placement and the issuances of the Piggyback Shares, the Notes 
and the Piggyback Warrants in reliance on an exemption to registration afforded by Section 4(a)(2) of the Securities Act and 
rules promulgated thereunder, including Regulation D.  Each of the selling stockholders has represented that they qualify as 
an “accredited investor” as defined in Rule 501(a) under the Securities Act. 

Bank Line of Credit 

On December 14, 2016, a second amendment to the Heritage Agreement (“Second Amendment”) was executed. 
The Second Amendment includes a minimum cash requirement of $250 in the Company’s accounts at Heritage and Adjusted 
EBITDA metrics for fiscal 2017.  

59 

 
 
  
  
  
  
  
  
  
   
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure.  

None 

Item 9A. Controls and Procedures. 

Management’s Report on Disclosure Controls and Procedures 

We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed in our 
reports  filed under  the   Securities  Exchange  Act of 1934 ,  as  amended, is  recorded,  processed,  summarized  and  reported 
within the time periods specified in the Securities and Exchange Commission’s rules and forms, and that such information is 
accumulated  and  communicated  to  our  management,  including  our  President  and  Chief  Executive  Officer  (Principal 
Executive  Officer)  and  our  Executive  Vice  President  of  Finance  and  Chief  Financial  Officer  (Principal  Financial  and 
Accounting Officer), as appropriate, to allow timely decisions regarding required disclosure.  In designing and evaluating the 
disclosure controls and procedures, management recognized that any controls and procedures, no matter how well designed 
and operated, can provide only reasonable assurance of achieving the desired control objectives, as ours are designed to do, 
and management necessarily was required to apply its judgment in evaluating the cost-benefit relationship of possible controls 
and procedures. 

As of September 30, 2016, the end of our fiscal year covered by this report, we carried out an evaluation of the effectiveness 
of  the  design  and  operation  of  our  disclosure  controls  and  procedures.  Based  on  the  foregoing,  we  concluded  that  our 
disclosure controls and procedures were effective as of the end of the period covered by this annual report. 

Management’s Report on Internal Control over Financial Reporting 

Our  management  is  responsible  for  establishing  and  maintaining  adequate  internal  control  over  financial  reporting. 
Responsibility, estimates and judgments by management are required to assess the expected benefits and related costs of 
control  procedures.  The  objectives  of  internal  control  include  providing  management  with  reasonable,  but  not  absolute, 
assurance that assets are safeguarded against loss from unauthorized use or disposition, and that transactions are executed in 
accordance  with  management’s  authorization  and  recorded  properly  to  permit  the  preparation  of  consolidated  financial 
statements in conformity with accounting principles generally accepted in the United States. Our management assessed the 
effectiveness  of  our  internal  control  over  financial  reporting  as  of  September  30,  2016.    In  making  this  assessment,  our 
management  used  the  criteria  set  forth  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission 
(“COSO”) in the 2013 Internal Control-Integrated Framework . Our management has concluded that as of September 30, 
2016, our internal control over financial reporting is effective in providing reasonable assurance regarding the reliability of 
financial reporting and the preparation of financial statements for external purposes in accordance with US generally accepted 
accounting principles. Our management reviewed the results of their assessment with our Board of Directors. 

This annual report does not include an attestation report of the Company’s registered public accounting firm regarding internal 
control  over  financial  reporting.  Management’s  report  was  not  subject  to  attestation  by  the  Company’s  registered  public 
accounting firm pursuant to a permanent exemption from the internal control audit requirements of Section 404(b) of the 
Sarbanes-Oxley Act of 2002. 

Inherent Limitations on Effectiveness of Controls 

Internal control over financial reporting has inherent limitations which include but are not limited to the use of independent 
professionals  for  advice  and  guidance,  interpretation  of  existing  and/or  changing  rules  and  principles,  segregation  of 
management duties, scale of organization, and personnel factors. Internal control over financial reporting is a process which 
involves human diligence and compliance and is subject to lapses in judgment and breakdowns resulting from human failures. 
Internal control over financial reporting also can be circumvented by collusion or improper management override. Provided 
its inherent limitations, internal control over financial reporting may not prevent or detect misstatements on a timely basis, 
however these inherent limitations are known features of the financial reporting process and it is possible to design into the 
process safeguards to reduce, though not eliminate, this risk. Therefore, even those systems determined to be effective can 
provide  only  reasonable  assurance  with  respect  to  financial  statement  preparation  and  presentation.  Projections  of  any 
evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes 
in conditions, or that the degree of compliance with the policies or procedures may deteriorate. 

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Changes in Internal Control over Financial Reporting 

There have been no significant changes in our internal controls over financial reporting that occurred during the fiscal quarter 
ended  September  30,  2016  that  have  materially  or  are  reasonably  likely  to  materially  affect,  our  internal  controls  over 
financial reporting. 

PART III 

Item 10. Directors, Executive Officers and Corporate Governance. 

The following table sets forth information regarding our directors and executive officers: 

Name 

Age 

Position 

Joni Kahn ...............................    

61 

   Chairperson (1)(2)(3)(4)  

Kenneth Galaznik ...................    

65 

   Director (1)(2)(4) 

Scott Landers ..........................    

46 

   Director(1)(2)(3)(4) 

Michael Taglich .....................    

61 

   Director 

Robert Taglich ........................    

50 

   Director 

Roger Kahn ............................     

47 

    President and Chief Executive Officer  

Michael Prinn  ........................    

43 

   Executive Vice President and Chief Financial Officer 

(1)   Member of the Audit Committee. 
(2)   Member of the Compensation Committee. 
(3)   Member of the Nominating and Governance Committee. 
(4)  

Independent director. 

The additional information required by this Item 10 of Form 10-K is hereby incorporated by reference to the information in 
our definitive proxy statement to be filed within 120 days after the close of our fiscal year. 

Item 11. Executive Compensation. 

The information required by this Item 11 of Form 10-K is hereby incorporated by reference to the information in our definitive 
proxy statement to be filed within 120 days after the close of our fiscal year. 

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Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters. 

We maintain a number of equity compensation plans for employees, officers, directors and other entities and individuals 
whose efforts contribute to our success. The table below sets forth certain information as of our fiscal year ended September 
30, 2016 regarding the shares of our common stock available for grant or granted under our equity compensation plans. In 
fiscal  2015  and  2016,  the  Company  issued  401,539  and  950,551  to  investors  and  placements  agents.  In  fiscal  2015,  the 
401,539 warrants were issued as follows: 61,539 warrants to the placement agent in connection with the private placement 
of series A convertible preferred stock and 340,000 to an investor shareholder in connection with $2.0 million of term notes. 
In fiscal 2016, the warrants were issued as follows: 486,668 warrants were issued to the placement agents in connection with 
private placements and 433,883 warrants were issued in connection with the conversion of term notes to shareholders, and 
30,000 to an investor shareholder.     

Equity Compensation Plan Information 

Number of 
securities 

Number of 
securities 

Plan category 

   to be issued upon       Weighted average      remaining available   
     exercise price of       for future issuance    

exercise of 
outstanding 
options, 
warrants and 
rights 
(a) 

outstanding 
options, 
warrants and 
rights 
(b) 

under equity 
compensation plans 
(excluding securities 
reflected in 
column a) (c) 

Equity compensation plans approved by security 

holders  ..................................................................      

2,242,919    $ 

1.51       

1,507,081  

Equity compensation plans not approved by 

security holders (1) ................................................      

1,643,724    $ 

2.34       

-  

Total .........................................................................      

3,886,643    $ 

1.86       

1,507,081   

(1) At September 30, 2016, there were 1,643,724 total Warrants outstanding.  

In fiscal 2015 and 2016, the Company issued 401,539 and 950,551 to investors and placements agents. In fiscal 2015, the 
401,539 warrants were issued as follows: 61,539 warrants to the placement agent in connection with the private placement 
of series A convertible preferred stock and 340,000 to an investor shareholder in connection with $2.0 million of term notes. 
In fiscal 2016, the warrants were issued as follows: 486,668 warrants were issued to the placement agents in connection with 
private placements, 433,883 warrants were issued in connection with the conversion of term notes to shareholders, and 30,000 
warrants were issued to an investor shareholder.  

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Stock warrants outstanding at September 30, 2016 are as follows: 

Issue 
Date 

Type 
Placement Agent ..............................................................    5/31/2012 
Investor  .................................................................    6/19/2013 
Placement Agent ..............................................................    6/19/2013 
Placement Agent ..............................................................    9/30/2013 
Placement Agent ..............................................................    11/6/2013 
Placement Agent ..............................................................    3/28/2014 
Placement Agent ..............................................................    10/28/2014      
Investor  .................................................................    12/31/2014      
Investor  .................................................................    2/12/2015 
Investor  .................................................................    5/12/2015 
Investor  .................................................................    7/21/2015 
Investor  .................................................................    12/31/2015      

Placement Agent ..............................................................    5/17/2016 
Placement Agent ..............................................................    5/11/2016 
Placement Agent ..............................................................    7/15/2016 

Total 

Shares 

Price 

43,479     $
92,000     $
46,000     $
30,770     $
15,385     $
64,000     $
61,539     $
60,000     $
60,000     $
60,000     $
160,000     $
30,000     $
433,883     $
266,668     $
220,000     $
1,643,724       

   Expiration 
7.00    5/31/2017 
6.25    6/19/2018 
6.25    6/19/2018 
6.50    9/30/2018 
6.50    11/6/2018 
5.25    3/28/2019 
3.25    10/28/2019 
4.00    12/31/2019 
4.00    2/12/2020 
4.00    5/12/2020 
1.75    7/21/2018 
4.00    12/31/2020 
0.73    5/17/2021 
0.75    5/11/2021 
0.92    7/15/2021 

The additional information required by this Item 12 of Form 10-K is hereby incorporated by reference to the information in 
our definitive proxy statement to be filed within 120 days after the close of our fiscal year. 

Item 13. Certain Relationships and Related Transactions, and Director Independence. 

The information required by this Item 13 of Form 10-K is hereby incorporated by reference to the information in our definitive 
proxy statement to be filed within 120 days after the close of our fiscal year. 

Item 14. Principal Accounting Fees and Services. 

The information required by this Item 14 of Form 10-K is hereby incorporated by reference to the information in our definitive 
proxy statement to be filed within 120 days after the close of our fiscal year. 

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PART IV 

Item 15. Exhibits and Financial Statement Schedules. 

(a) Documents Filed as Part of this Form 10-K 

1. Financial Statements (included in Item 8 of this report on Form 10-K): 

  – Reports of Independent Registered Public Accounting Firm 
  –  Consolidated Balance Sheets as of September 30, 2016 and 2015 
  –  Consolidated Statements of Operations for the years ending September 30, 2016 and 2015 
  –  Consolidated Statements of Comprehensive Loss for the years ending September 30, 2016 and 2015 
  –  Consolidated Statements of Shareholders’ Equity for the years ending September 30, 2016 and 2015 
  –  Consolidated Statements of Cash Flows for the years ending September 30, 2016 and 2015 
  –  Notes to Consolidated Financial Statements 

2. Financial Statement Schedules 

 –  Not applicable 

(b) Exhibits 

Documents listed below, except for documents followed by a parenthetical, are being filed as exhibits. Documents followed 
by  a  parenthetical  are  not  being  filed  herewith  and,  pursuant  to  Rule  12b-32  of  the  General  Rules  and  Regulations 
promulgated  by  the  SEC  under  the  Securities  Exchange  Act  of  1934  (the  Act),  reference  is  made  to  such  documents  as 
previously filed as exhibits with the SEC. 

Item 
2.1 

2.2 

2.3 

2.4 

2.5 

3.1(i) 

3.1(ii) 

3.1(iii) 

3.1 (iv) 

Title 
Asset Purchase Agreement, dated as of May 11, 2010, by and between Bridgeline Digital, Inc. and 
TMX Interactive, Inc. (incorporated by reference to Exhibit 2.1 to our Quarterly Report on Form 10-
Q for the quarter ended March 31, 2010, filed on May 17, 2010) 

Subordinated Promissory Note dated May 11, 2010, issued by Bridgeline Digital, Inc. (incorporated 
by reference to Exhibit 2.2 to our Quarterly Report on Form 10-Q for the quarter ended March 31, 
2010, filed on May 17, 2010) 

Asset  Purchase  Agreement,  dated  as  of  July  9,  2010,  by  and  between  Bridgeline  Digital,  Inc.  and 
e.magination network, LLC. (incorporated by reference to Exhibit 2.1 to our Current Report on Form 
8-K filed on July 15, 2010) 

Agreement and Plan of Merger, dated as of October 3, 2011, by and among Bridgeline Digital, Inc., 
Magnetic Corporation and Jennifer Bakunas (incorporated by reference to Exhibit 2.1 to our Current 
Report on Form 8-K filed on October 6, 2011) 

Agreement and Plan of Merger, dated as of May 31, 2012, by and among Bridgeline Digital, Inc., 
MarketNet, Inc. and Jill Bach (incorporated by reference to Exhibit 2.1 to our Current Report on Form 
8-K filed on June 5, 2012) 

Amended and Restated Certificate of Incorporation, as amended (incorporated by reference to Exhibit
3.1 to our Quarterly Report on Form 10-Q filed on May 15, 2013)  

Certificate of Amendment to Amended and Restated Certificate of Incorporation, dated May 4, 2015
(incorporated by reference to Exhibit 3.1 to our Current Report on Form 8-K filed on May 5, 2015) 

Certificate of Designations of the Series A Convertible Preferred Stock (incorporated by reference to
Exhibit 3.1 to our Current Report on Form 8-K filed on November 4, 2014)  

Amended and Restated By-Laws (incorporated by reference to Exhibit 3.1 to our Quarterly Report on 
Form 10-Q filed on February 17, 2015) 

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4.1 

10.1* 

10.2* 

10.3* 

10.4 

10.5 

10.6 

10.7 

10.8 

10.9 

10.10 

10.11 

10.12 

10.13 

10.14 

10.15 

10.16 

Specimen  Common  Stock Certificate  (incorporated by  reference  to  Exhibit 4.1  to our  Registration 
Statement on Form S-B2, File No. 333-139298) 

Employment Agreement with Roger “ Ari” Kahn, dated August 24, 2015 (incorporated by reference 
to Exhibit 10.1 to our Current Report on Form 10-K filed on December 24, 2015) 

Employment Agreement with Michael D. Prinn, dated January 19, 2011 (incorporated by reference to 
Exhibit 10.1 to our Current Report on Form 8-K filed on January 21, 2011) 

First Amendment to Employment Agreement, Roger “Ari” Kahn, dated May 10, 2016 (incorporated
by reference to Exhibit 10.1 to our Current Report on Form 8-K filed on May 13, 2016) 

Amended and Restated Stock Incentive Plan, as amended (incorporated by reference to Appendix C 
to our Definitive Proxy Statement filed on July 14, 2014)* 

2012  Employee  Stock  Purchase  Plan  (incorporated  by  reference  to  Appendix  C  to  our  Revised 
Definitive Proxy Statement filed on February 28, 2011)* 

Amended and Restated Loan Agreement dated March 31, 2010, between Bridgeline Digital, Inc. and 
Silicon Valley Bank (incorporated by reference to Exhibit 10.1 to our Current Report on Form 8-K 
filed on April 5, 2010) 

Amended  and  Restated  Intellectual  Property  Security  Agreement  dated  March  31,  2010,  between 
Bridgeline  Digital,  Inc.  and  Silicon  Valley Bank (incorporated by  reference  to  Exhibit  10.2  to  our 
Current Report on Form 8-K filed on April 5, 2010) 

Fourth  Loan  Modification  Agreement  dated  May  6,  2011,  between  Bridgeline  Digital,  Inc., 
e.MAGINATION IG, LLC and Silicon Valley Bank (incorporated by reference to Exhibit 10.1 to our 
Current Report on Form 8-K filed on May 11, 2011) 

Sixth Loan Modification Agreement dated May 11, 2012 between Bridgeline Digital, Inc., Bridgeline 
Intelligence Group, Inc. and Silicon Valley Bank (incorporated by reference to Exhibit 10.1 to our 
Quarterly Report on Form 10-Q filed on May 14, 2012) 

Securities  Purchase  Agreement  between  Bridgeline  Digital,  Inc.  and  the  investors  named  therein, 
dated October 29, 2010 (incorporated by reference to Exhibit 10.1 to our Current Report on Form 8-
K filed on November 4, 2010) 

Securities  Purchase  Agreement  between  Bridgeline  Digital,  Inc.  and  the  investors  named  therein, 
dated May 31, 2012 (incorporated by reference to Exhibit 10.1 to our Current Report on Form 8-K 
filed on June 5, 2012) 

Form  of  Common  Stock  Purchase  Warrant  issued  to  Placement  Agent,  dated  May  31,  2012 
(incorporated by reference to Exhibit 10.2 to our Current Report on Form 8-K filed on June 5, 2012) 

Amendment to Note Purchase Agreement between Bridgeline Digital, Inc. and the investors named 
therein, dated November 6, 2013 (incorporated by reference to Exhibit 10.1 to our Current Report on 
Form 8-K filed on November 12, 2013) 

Form of Promissory Note issued to Investors, dated November 6, 2013 (incorporated by reference to 
Exhibit 10.2 to our Current Report on Form 8-K filed on November 12, 2013) 

Form  of  Common  Stock  Purchase  Warrant  issued  to  Placement  Agent,  dated  November  6,  2013
(incorporated by reference to Exhibit 10.3 to our Current Report on Form 8-K filed on November 12, 
2013) 

First  Amendment  to  the  Security  Agreement  made  by  Bridgeline  Digital,  Inc.  in  favor  of  Taglich 
Brothers, Inc. in its capacity as collateral agent for the lenders named therein, dated November 6, 2013 
(incorporated by reference to Exhibit 10.4 to our Current Report on Form 8-K filed on November 12, 
2013) 

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10.17 

10.18 

10.19 

10.20 

10.21 

10.22 

10.23 

10.24 

10.25 

10.26 

10.27 

10.28 

10.29 

10.30 

10.31 

10.32 

10.33 

10.34 

Placement  Agent  Agreement  between  Bridgeline  Digital,  Inc.  and  Taglich  Brothers,  Inc.,  dated 
October 30, 2013 (incorporated by reference to Exhibit 10.5 to our Current Report on Form 8-K filed 
November 12, 2013). 

Bridgeline Digital, Inc. and BridgeBank, National Association Loan and Security Agreement dated 
December 20, 2013 (incorporated by reference to our Exhibit 10.6 to our Quarterly Report on Form 
10-Q filed on February 14, 2014) 

Form of Restricted Stock Agreement by and between Bridgeline Digital, Inc. and certain Board of 
Directors dated February 24, 2014 (incorporated by reference to Exhibit 10.2 to our Quarterly Report 
on Form 10-Q filed on May 15, 2014) 

Securities Purchase Agreement between Bridgeline Digital, Inc. and the Investors named therein dated 
March 28, 2014 (incorporated by reference to our Exhibit 10.3 to our Quarterly Report on Form 10-Q 
filed on May 15, 2014) 

Form  of  Common  Stock  Purchase  Warrant  issued  to  Placement  Agent,  dated  March  28,  2014 
(incorporated by reference to our Exhibit 10.4 to our Quarterly Report on Form 10-Q filed on May 15, 
2014) 

Loan and Security Modification Agreement (incorporated by reference to our Exhibit 10.25 to our 
Annual Report on Form 10-K filed on December 29, 2014). 

BridgeBank Guaranty (incorporated by reference to our Exhibit 10.26 to our Annual Report on Form 
10-K filed on December 29, 2014) 

Securities  Purchase  Agreement  between  Bridgeline  Digital,  Inc  and  the  investors  therein,  dated 
October 28, 2014 (incorporated by reference to our Exhibit 10.1 to our Current Report on Form 8-K 
filed on November 4, 2014) 

Form of Common Stock Purchase Warrant Issued to Placement Agent (incorporated by reference to 
our Exhibit 10.2 to our Current Report on Form 8-K filed on November 4, 2014) 

Term Note in principal amount of $500,000 dated January 7, 2015 (incorporated by reference to our 
Exhibit 10.1 to our Current Report on Form 8-K filed on January 7, 2015) 

Form of Common Stock Purchase Warrant Issued by Company to Michael Taglich dated January 7, 
2015  (incorporated  by  reference  to  our  Exhibit  10.3  to  our  Current  Report  on  Form  8-K  filed  on 
January 9, 2015) 

Side  Letter  between  the  Company  and  Michael  Taglich,  dated  January  7,  2015  (incorporated  by 
reference to Exhibit 10.3 to our Current Report on Form 8-K filed on January 9, 2015) 

Term Note in principal amount of $500,000 dated February 12, 2015 (incorporated by reference to 
our Exhibit 10.1 to our Quarterly Report on Form 10-Q filed on February 17, 2015) 

Form of Common Stock Purchase Warrant Issued by Company to Michael Taglich dated February 17, 
2015 (incorporated by reference to our Exhibit 10.2 to our Quarterly Report on Form 10-Q filed on 
February 15, 2015) 

Form of Restricted Stock Agreement (incorporated by reference to our Exhibit 10.6 to our Quarterly 
Report on Form 10-Q filed on May 15, 2015) 

Amendment  to  Loan  and  Security  Agreement  with  BridgeBank  (incorporated  by  reference  to  our 
Exhibit 10.7 to our Quarterly Report on Form 10-Q filed on May 15, 2015) 

Term Note in principal amount of $500,000 dated May 12, 2015 (incorporated by reference to our 
Exhibit 10.8 to our Quarterly Report on Form 10-Q filed on May 15, 2015) 

Form of Common Stock Purchase Warrant Issued by Company to Michael Taglich dated May 12, 
2015 (incorporated by reference to our Exhibit 10.9 to our Quarterly Report on Form 10-Q filed on 
May 15, 2015) 

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10.35 

10.36 

10.37  

10.38 

10.39 

10.40 

10.41 

10.42 

10.43 

10.44 

10.45 

10.46 

10.47 

10.48 

10.49 

10.50 

Loan  and  Security  Modification  Agreement  between  Bridgeline  Digital,  Inc  and  Western  Alliance 
Bank (formerly BridgeBank), dated July 21, 2015 (incorporated by reference to our Exhibit 10.3 to 
our Current Report on Form 8-K filed on July 24, 2015) 

Term Note in principal amount of $500,000 dated July 21, 2015 (incorporated by reference to our 
Exhibit 10.2 to our Current Report on Form 8-K filed on July 24, 2015) 

Form  of  Common  Stock  Purchase Warrant  Issued by  Company  to  Michael  Taglich dated  July  21, 
2015 (incorporated by reference to our Exhibit 10.2 to our Current Report on Form 8-K filed on July 
24, 2015) 

Amendment  to  Loan  and  Security  Agreement  with  BridgeBank  (incorporated  by  reference  to  our 
Exhibit 10.4 to our Quarterly Report on Form 10-Q filed on August 14, 2015) 

Term  Notes  in  principal  amount  of  $250,000  each  issued  to  Micheal  Taglich  and  Robert  Taglich 
(incorporated by reference to our Exhibit 10.1 and 10.2 to our Current Report on Form 8-K filed on 
December 4, 2015) 

Amendment  to  Loan  and  Security Agreement with Western Alliance  Bank  (formerly  BridgeBank) 
(incorporated  by  reference  to  our  Exhibit  10.42  to  our  Current  Report  on  Form  10-K  filed  on 
December 24, 2015) 

Amendment to Promissory Notes issued to Michael Taglich dated December 23, 2015 (incorporated 
by reference to our Exhibit 10.43 to our Current Report on Form 10-K filed on December 24, 2015) 

Amendment to Promissory Notes issued to Robert Taglich dated December 23, 2015 (incorporated by 
reference to our Exhibit 10.44 to our Current Report on Form 10-K filed on December 24, 2015) 

Form  of  Amendment  to  10%  Secured  Subordinated  Convertible  Notes  dated  December  23, 
2015(incorporated by reference to our Exhibit 10.45 to our Current Report on Form 10-K filed on 
December 24, 2015) 

Securities  Purchase  Agreement  between  Bridgeline  Digital,  Inc  and  the  investors  therein,  dated 
October 13, 2015 (incorporated by reference to our Exhibit 10.3 to our Current Report on Form 10-Q 
filed on February 12, 2016) 

Term  Notes  in  principal  amount  of  $200,000  issued  to  Robert  Taglich  dated  February  10,  2016 
(incorporated by reference to our Exhibit 10.4 to our Current Report on Form 10-Q filed on February 
12, 2016) 

Term  Notes  in  principal  amount  of  $200,000  issued  to  Michael  Taglich  dated  February  10,  2016 
(incorporated by reference to our Exhibit 10.5 to our Current Report on Form 10-Q filed on February 
12, 2016) 

Term  Notes  in  principal  amount  of  $200,000  issued  to  Roger  Kahn  dated  February  10,  2016 
(incorporated by reference to our Exhibit 10.6 to our Current Report on Form 10-Q filed on February 
12, 2016). 

Amendment  to  Loan  and  Security Agreement with Western Alliance  Bank  (formerly  BridgeBank) 
(incorporated by reference to our Exhibit 10.7 to our Current Report on Form 10-Q filed on February 
12, 2016) 

Bridgeline Digital Inc. 2016 Stock Incentive Plan (incorporated by reference to Appendix B of the 
Company’s Definitive Proxy Statement filed on March 22, 2016)* 

Note  Purchase  Agreement  between  Bridgeline Digital, Inc.  and  the  investors named  therein,  dated 
May 11, 2016 (incorporated by reference to Exhibit 10.1 to our Current Report on Form 8-K filed on 
May 17, 2016 

10.51  

Form of Promissory Note (incorporated by reference to Exhibit 10.2 to our Current Report on Form 
8-K filed on May 17, 2016) 

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10.52 

10.53 

10.54 

10.55 

10.56 

10.57 

10.58 

10.59 

10.60 

10.61 

10.62 

10.63 

10.64 

10.65 

10.66 

Form of Common Stock Purchase Warrant issued to placement agent (incorporated by reference to
Exhibit 10.3 to our Current Report on Form 8-K filed on May 17, 2016) 

Amendment #2 to Promissory Notes between Bridgeline Digital, Inc and Michael Taglich, dated May
17, 2016 (incorporated by reference to Exhibit 10.1 to our Current Report on Form 8-K filed on May 
23, 2016) 

Amendment #2 to Promissory Notes between Bridgeline Digital, Inc and Robert Taglich, dated May
17, 2016 (incorporated by reference to Exhibit 10.2 to our Current Report on Form 8-K filed on May 
23, 2016) 

Amendment #2 to Promissory Notes between Bridgeline Digital, Inc and Roger Kahn, dated May 17,
2016 (incorporated by reference to Exhibit 10.3 to our Current Report on Form 8-K filed on May 23, 
2016) 

Loan and Security Agreement between Bridgeline Digital Inc. and Heritage Bank of Commerce, dated
June 9, 2016 (incorporated by reference to Exhibit 10.1 to our Current Report on Form 8-K filed on 
June 15, 2016) 

Unconditional Guarantee entered into by Michael N. Taglich in favor of Heritage Bank of Commerce,
dated June 9, 2016 (incorporated by reference to Exhibit 10.2 to our Current Report on Form 8-K filed 
on June 15, 2016) 

Placement Agreement between Bridgeline Digital, Inc and Taglich Brothers, Inc dated March 31, 2016 
(incorporated by reference to Exhibit 10.3 to our Current Report on Form 8-K filed on June 15, 2016)

Amendment #2 to 10% Secured Subordinated Convertible Notes between Bridgeline Digital, Inc. and
the holders of the 10% Secured Subordinated Convertible Notes, dated June 17, 2016 (incorporated
by reference to Exhibit 10.1 to our Current Report on Form 8-K filed on June 23, 2016) 

First Amendment to the Loan and Security Agreement between Bridgeline Digital Inc. and Heritage 
Bank of Commerce, dated August 15, 2016 (incorporated by reference to Exhibit 10.12 to our Current 
Report on Form 10-Q filed on August 15, 2016) 

Form of Securities Purchase Agreement dated November 3, 2016 (incorporated by reference to Exhibit 
10.1 to our Current Report on Form 8-K Filed on November 4, 2016) 

Form of Purchaser Warrant (incorporated by reference to Exhibit 10.2 to our Current Report on Form 
8-K Filed on November 4, 2016) 

Form of Registration Rights Agreement dated November 3, 2016 (incorporated by reference to Exhibit 
10.3 to our Current Report on Form 8-K Filed on November 4, 2016) 

Form of Insider Securities Purchase Agreement dated November 3, 2016 (incorporated by reference 
to Exhibit 10.4 to our Current Report on Form 8-K Filed on November 4, 2016 

Form  of  Lock-Up  Agreement  (incorporated by  reference  to  Exhibit  10.5  to our  Current  Report  on 
Form 8-K Filed on November 4, 2016 

Second Amendment to the Loan and Security Agreement between Bridgeline Digital Inc. and Heritage 
Bank of Commerce, dated December 14, 2016 

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21.1  
23.1 
31.1 
31.2 
32.1 
32.2 
101.INS** 
101.SCH** 
101.CAL** 
101.DEF** 
101.LAB** 
101.PRE** 

Subsidiaries of the Registrant  
Consent of Marcum LLP 
CEO Certification, Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 
CFO Certification, Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. 
CEO Certification, Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 
CFO Certification, Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 
XBRL Instance 
XBRL Taxonomy Extension Schema 
XBRL Taxonomy Extension Calculation 
XBRL Taxonomy Extension Definition 
XBRL Taxonomy Extension Labels 
XBRL Taxonomy Extension Presentation 

* 

   ** 

Management compensatory plan 

XBRL information is furnished and not filed or a part of a registration statement or prospectus for 
purposes  of  sections  11  or  12  of  the  Securities  Act  of  1933,  as  amended,  is  deemed  not  filed  for 
purposes of section 18 of the Securities and Exchange Act of 1934, as amended, and otherwise is not 
subject to liability under these sections. 

(c) Financial Statement Schedules 

Not applicable  

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Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused 
this report to be signed on its behalf by the undersigned, thereunto duly authorized. 

SIGNATURES 

BRIDGELINE DIGITAL, INC. 
a Delaware corporation 

By: 

/s/ Roger Kahn 

Name: Roger Kahn 

December 16, 2016 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 
persons on behalf of the registrant and in the capacities and on the dates indicated. 

Signature 

Title 

Date 

/s/ Roger Kahn 
Roger Kahn 

/s/ Michael Prinn 
Michael Prinn 

/s/Kenneth Galaznik 
Kenneth Galaznik 

/s/ Joni Kahn 
Joni Kahn 

/s/ Scott Landers 
Scott Landers 

/s/ Michael Taglich 
Michael Taglich 

/s/Robert Taglich 
Robert Taglich 

December 16, 2016 

December 16, 2016 

December 16, 2016 

December 16, 2016 

December 16, 2016 

December 16, 2016 

December 16, 2016 

President and Chief Executive Officer 
(Principal Executive Officer) 

Executive Vice President and  
Chief Financial Officer 
(Principal Financial Officer) 

Director 

Director 

Director 

Director 

Director 

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Index of Exhibits 

Exhibit No. 
10.66 

21.1 
23.1 
31.1 
31.2 
32.1 
32.2 
101.INS* 
101.SCH* 
101.CAL* 
101.DEF* 
101.LAB* 
101.PRE* 

  Description of Document 
  Second Amendment to Loan and Security Agreement with Heritage Bank of Commerce, dated December 
14, 2016 
  Subsidiaries of the Registrant 
  Consent of Marcum LLP 
  CEO Certification, Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. 
  CFO Certification, Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. 
  CEO Certification, Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 
  CFO Certification, Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 
  XBRL Instance 
  XBRL Taxonomy Extension Schema 
  XBRL Taxonomy Extension Calculation 
  XBRL Taxonomy Extension Definition 
  XBRL Taxonomy Extension Labels 
  XBRL Taxonomy Extension Presentation 

*XBRL information is furnished and not filed or a part of a registration statement or prospectus for purposes of sections 11 
or 12 of the Securities Act of 1933, as amended, is deemed not filed for purposes of section 18 of the Securities and Exchange 
Act of 1934, as amended, and otherwise is not subject to liability under these sections. 

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