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Bubs Australia

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FY2020 Annual Report · Bubs Australia
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LIFTING OFF 
INTO GLOBAL GROWTH
FY20 Annual Report

Bubs Australia Limited and Controlled Entities ACN 060 094 7422020For personal use onlyTABLE OF
CONTENTS

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FY20 REVIEW
FINANCIAL HIGHLIGHTS
FROM OUR CHAIR
FROM OUR CEO
CEO YEAR IN REVIEW
BOARD OF DIRECTORS
EXECUTIVE LEADERSHIP

OUR BUSINESS
BUILDING ON SOLID FOUNDATIONS
OUR BRANDS
ONE BRAND, MULTIPLE FEEDING OCCASIONS
OPTIMISED SUPPLY CHAIN

DIRECTOR’S REPORT
DIRECTOR’S REPORT
REMUNERATION REPORT
INDEPENDENT AUDITORS REPORT
LEAD AUDITOR’S INDEPENDENCE DECLARATION 

FINANCIAL STATEMENTS
CONSOLIDATED STATEMENT OF PROFIT OR LOSS AND OTHER COMPREHENSIVE INCOME
CONSOLIDATED STATEMENT OF FINANCIAL POSITION
CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
CONSOLIDATED STATEMENT OF CASH FLOWS
NOTES TO THE FINANCIAL STATEMENTS
DIRECTOR’S DECLARATION

05

OTHER INFORMATION

GENERAL INFORMATION

The financial statements cover Bubs Australia Limited for the year ended  
30 June 2020.  The financial statements are presented in Australian dollars, 
which is the Bubs Australia Limited functional and presentational currency.

Bubs Australia Limited registered office is: 
23 Nina Link, Dandenong South 
VIC 3175 Australia

Bubs Australia Limited principal place of business is:  
2-4/6 Tilley Lane, Frenchs Forest 
NSW 2086 Australia

For personal use only01

FY20
REVIEW

Financial Highlights

From our Chair

From our CEO

CEO Year in Review 

Board of Directors 

Executive Leadership

4

5

01For personal use only 
 
 
 
 
 
FINANCIAL HIGHLIGHTS

Financial Performance

ASX 300 
Bubs Australia 

FY20 results were driven by the 
strong performance of Bubs® 
Infant Formula in all retail 
channels and regions.

 $62m

Group Gross Revenue1

 +32%

Group Gross Revenue1 pcp

+32%

Direct sales to China growth pcp

 55%

Infant Formula Share  
Group Gross Revenue1 

5x

Export sales growth pcp to 
emerging markets outside of China

+69%

Infant Formula Gross  
Revenue1 growth pcp

$26m

Cash reserves as at  
30 June 2020

6

7

7

1Gross revenue is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review.   Gross revenue represents the revenue recognised without rebates and marketing contribution.Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202001  FY20 REVIEW Financial HightlightsFor personal use onlyFROM OUR CHAIR

Dear Shareholders, 

I am pleased to advise, over the past financial year Bubs 
has achieved numerous important milestones within our 
business strategy to deliver a record operating result of 
$62 million in gross revenue1, up 32% on FY19, with a 
24% increase in revenue to $55 million. 

Importantly, the COVID-19 mitigation measures that 
we took on the ground have kept the Bubs family safe 
and ensured continuity of production as an essential 
service to meet unexpected sporadic peaks in demand 
during this difficult period. Our unique and robust 
business model, along with our collaborative strategic 
partnerships, meant we were able to mitigate supply 
chain risks and quickly adapt our China route-to-market 
strategy in response to shifts in channel dynamics.

During the year we relocated our headquarters to our 
state-of-the-art Deloraine manufacturing facility in 
Dandenong South, Victoria, to be close to our farmers, 
suppliers, and key customers.

As a sign of our growing maturity and long-term 
investment growth potential, in September 2019 Bubs 
Australia entered the S&P/ASX 300, a position the 
Company retained when the ASX Quarterly Index was 
rebalanced in June 2020 (now ranked 244).  

Bubs domestic footprint expanded significantly in the 
back half of the financial year with our Infant Formula 
range now retailed in over 2,000 outlets. Domestic 
revenue accounted for 67% of Group revenue. We have 
now established an optimal domestic national footprint 
in both the grocery and pharmacy channels – strongly 
positioning Bubs as a challenger brand with coverage on 
par with leading multinational Infant Formula brands.

It is because of this unique position as an Australian 
children’s nutrition specialist, that we continue to 
expand the Bubs® brand offering into high margin 
adjacent categories. As we enter FY21, our hero 
product innovation; ‘Vita Bubs™’ children’s vitamin and 
mineral supplements range, will further expand our 
brand touchpoints across more consumer needs and 
occasions. With this development, we are also pleased 
to have further strengthened our strategic equity-linked 
partnership with Chemist Warehouse, who will be our 
launch retail partner ranging the new product line in 400 
stores from October 2020.

Our China strategy has made significant advancements 
throughout the year, with direct sales delivering a 32% 
uplift over the full year compared to 2019. We have been 
pleased to see the continued deepening of our productive 
relationship with Alibaba through a Master Distribution 
Agreement with its Centralised Import Procurement (CIP) 
division for the development, promotion, and distribution 
of our adult goat dairy products. We are privileged to 
have this important relationship with Alibaba, and the 
support and insights of C2 Capital Partners.

Towards the backend of the financial year we 
experienced the disruption of the macro-environment 
with the global pandemic limiting inbound Chinese 
tourists and international students, along with prolonged 
lead-times and the rising cost of airfreight logistics. 
Whilst this significantly impacted on personal Daigou 
shoppers within the domestic retail market, we also saw 
an accelerated shift in purchasing behaviour across all 
other channels, indicating Chinese consumer demand for 
our premium products remains strong. 

In response to this shift in channel demand, we 
continue to invest marketing resources for the future 
to build customer acquisition and brand equity in our 
key markets, particularly China. We have focused on 
redirecting and up-weighting our marketing effort to 
accelerate the growth of our Cross-Border eCommerce 
business in China. 

Market access to China’s General Trade Channel remains 
a key objective for our future growth strategy and will 
undoubtedly provide material upside to the Company’s 
revenues and profitability. Given the current macro 
geo-political landscape and increasing regulatory risks, 
we will look to produce Bubs® Chinese label Goat Infant 
Formula products in China, utilising our own Australian 
premium goat milk source. On 24 August 2020, Bubs 
entered a Memorandum of Understanding to acquire 
an ownership interest in Beingmate’s facility located 
in Beihai, China, and secure exclusive use of a SAMR 
approved brand slot.

This evolution of our China market access strategy 
is only made possible through our existing strong 
partnership with Beingmate, a public company listed 
on the Shenzhen Stock Exchange with a market 
capitalisation of RMB5.5bn (c.A$1.1bn) and reported 
revenues for FY19 of RMB2.8bn (c.A$572 million). 
Beingmate was the first Infant Formula company to 
obtain certification when the new registration system 
was established. 

“I am more confident than ever that Bubs has achieved the right 
foundations and initial scale to realising our long-term ambition to 
becoming a major global food business, spearheaded by the best 
Australia has to offer in specialised infant nutrition.” 

We are confident this step up in our collaboration with 
one of the largest Chinese owned enterprises in the 
infant formula industry, coupled with the additional 
capability to manufacture locally in China, will secure 
our State Administration for Market Regulation (SAMR) 
brand registration and provide Bubs with a faster route-
to-market with full access to distribute our products in 
Mother and Baby stores. Bubs intends to withdraw the 
existing SAMR brand applications previously made by 
Deloraine, and resubmit differentiated super-premium 
formulations targeting consumers in tier-one cities.

Importantly, this “Created by Bubs®” strategy also 
enables Bubs to retain secure and proprietary ownership 
of our brand production slots and is underpinned by 
our vertically integrated business model. This provides 
us with unrivalled proprietary insight into the supply 
chain process, and the ability to provide 100% Australian 
premium goat milk. Our “Created by Bubs®” strategy can 
also be applied to other regulatory jurisdictions in the 
future.   

To that end, the Company has advanced our commitment 
to regional diversification in FY20 by entering a 
partnership with Vietnam TVV Service and Trading 
Company to distribute Bubs® products in Vietnam’s 
leading Mother and Baby retail chains. The Vietnam 
market has delivered material growth throughout the 
year and will remain a key focus for the business. 

With representation well established in all major 
Australian retailers, as well as increasing penetration 

into China and Vietnam, we have a strong platform to 
provide major global growth momentum in FY21 and 
beyond. Now that we have reached a position of scale 
and established supply chain security, we will evaluate 
and enter further new markets which have the highest 
potential to leverage our unique advantage as a premium 
children’s nutrition specialist and Australian leader in 
goat dairy production. 

In my first year as Executive Chairman, I would like 
to thank shareholders and our partners for their 
unwavering support and my special thanks to the 
wonderful Bubs family who responded so well to the 
challenging macro dynamics that confronted all of us on 
a professional and personal level. 

I am confident our competitively advantaged business 
model is well positioned for continued rapid growth, with 
a pathway to profitability in the near term. I am looking 
forward to working with our Leadership Team and Board 
of Directors to implement the next phase of our growth 
strategy, including pursuing new markets and product 
categories, further collaborative strategic partnerships, 
and evaluating M&A opportunities to support our long-
term vision of becoming a major global food business. 

DENNIS LIN
Executive Chairman

8

9

1Gross revenue is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review. Gross revenue represents the revenue recognised without rebates and marketing contribution.Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202001  FY20 REVIEW From Our ChairFor personal use only01   FY20 REVIEW From Our CEO

FROM OUR CEO

Dear Shareholders, 

2020 will be remembered as the year the COVID-19 
global pandemic disrupted life to an unimaginable 
level, and perhaps changed the relationship between 
consumers and brands forever. 

I am enormously proud of the Bubs family, who remained 
diligent and agile, overcoming countless operational 
challenges brought on by evolving market dynamics. Our 
team continued to thrive - whether working remotely or 
on the production floor, demonstrating passion, pace and 
purpose. I am confident that our unique business model, 
underpinned by supply chain security and manufacturing 
flexibility, will enable us to continue to navigate COVID-19 
impacts into FY21.

Critical progress was made throughout the year on 
expanding our infant nutrition portfolio and distribution 
footprint, ensuring we maintained strong growth 
momentum in our performance. FY20 gross revenue1 
increased 32% year-on-year to $62 million, and despite 
the challenges and disruption caused by COVID-19, 
second half gross revenue was up 28% over prior year. 

It was a mark of our organisational strength, 
foundational building blocks, and strategic focus that 
we were able to continue to supply through the sudden 
demand surges caused by ‘pantry stocking’ in the third 
quarter, as well as accommodate the shifts in channel 
demand and the disruption to international logistics that 
followed.

Despite the obvious challenges that arose from the 
COVID-19 global pandemic in the second half of the 
financial year, we achieved an increase in our normalised 
gross margin2, increasing to 24%, versus 21% in 
FY19 and 14% in FY18, derived from increased scale, 
optimised channel and product mix, and improvements 
to supply chain operational efficiencies. This validates 
our decision to acquire the Deloraine manufacturing 
facility in 2019, with further margin improvements 
expected to be made in FY21. 

Infant Formula revenue continued to shine as the most 
profitable growth engine of the business, up 58% to $30 
million in revenue. The Bubs® brand portfolio of products 
now accounts for 60% of group revenue, versus 49% in 
FY19. 

Our three key markets saw strong growth throughout the 
year and we have been privileged to have the support 
from our strategic partners across our key channels and 
markets, particularly Alibaba and Chemist Warehouse. 

We welcomed the step change agreement with 
Woolworths to carry our entire range of eight Infant 
Formula products across a targeted selection of its 
700 stores from May 2020. In June, further new supply 
agreements were secured for Bubs Organic® grass-fed 
cow’s milk formula to be ranged in 482 Coles stores and 
all 130 Big W stores, as well as the full Bubs® portfolio 
to be ranged in 52 Baby Bunting stores. This significant 
increase in distribution footprint led to a 270% increase 
in Infant Formula gross revenue in domestic retailers in 
the fourth quarter compared to prior year.

China momentum continued throughout the year, with 
direct revenue increasing 32% year-on-year to $13 
million, representing 23% of Group revenue. Other 
international markets experienced five-fold growth, 
accounting for 10% of Group gross revenue, driven 
largely by the successful launch of Bubs® infant nutrition 
products in Vietnam.

We continue to work closely in partnership with Alibaba 
to maximise the China eCommerce opportunity. During 
the year Bubs® achieved the fastest growing imported 
brand share across the Alibaba ecosystem, with a 90% 
uplift in Q4 FY20 Gross Merchandise Value (GMV) pcp.

Post balance date the Company has entered into a 
Memorandum of Understanding with Bubs Joint Venture 
partner, Beingmate, to acquire an ownership interest 
in one of their registered manufacturing facilities 
in Beihai, China. Beingmate owns the largest Infant 
Formula portfolio in China, including 51 products across 
17 brands, that are all successfully registered with the 
State Administration for Market Regulation (SAMR), and 
distributed throughout 30,000 Mother and Baby stores. 

Beingmate offer Bubs unparalleled expertise advising on 
Chinese regulatory compliance and product registration 
and have an impeccable track record in Food Safety and 
Quality Assurance. Their Research and Development 
Centre is a certified post-doctoral research station, 
making them an ideal partner to co-produce Bubs® 
Chinese label products in-market. We are confident 
this will fast track the registration process, ultimately 

“Despite the challenging macro environment, the Bubs family 
continues to thrive with passion, pace and purpose. We are 
now ideally positioned to deliver on the next phase of our 
global growth strategy.” 

Group liquidity remains strong with $26 million in 
cash reserves as at 30 June 2020. We have taken the 
precaution of increasing our working capacity facility to 
$10 million with $8 million undrawn. 

I would like to take this opportunity to sincerely thank 
our shareholders, partners, suppliers and the extended 
Bubs family for their continued support and ongoing 
belief in Bubs journey to becoming a global food 
company and category leader in infant nutrition. I look 
forward to continuing to build our brand-led growth 
trajectory, as we accelerate our global expansion, 
creating new generations of happy, healthy bubs.

KRISTY CARR
Chief Executive Officer

providing Bubs with widespread access to China’s 
lucrative Mother and Baby store channel.

Product innovation continued to be an integral 
component of our growth strategy, as we launched 
multiple new products and brands in the Adult Goat Dairy 
sector to cater for differentiated target segments and 
nutritional needs. We also extended the Bubs® Infant 
Formula portfolio offering to include Junior Nutrition, 
catering for 3-12 year olds.

In addition, we are excited to enter the high margin 
adjacent Vitamin and Mineral Supplements category 
with the launch of ‘Vita Bubs™’ in October 2020. 
The significant show of support from our strategic 
relationship with Chemist Warehouse, now committed 
to ranging all forty of Bubs® products, is a further 
testament to our continued success in this channel. 

We continue to make digitally-led brand building 
investment in our Bubs® hero brand in key markets, 
boosted by the recent appointment of former Miss 
Universe and new mum, Jennifer Hawkins, as Bubs® 
Global Brand Ambassador.

It is with this position of strength in our brand reach and 
relevance, our multi-market manufacturing capabilities 
and collaborative strategic partnerships, that we are well 
placed to accelerate domestic and international growth, 
driving profitability into the near term future.

10

11

1Gross revenue is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review. Gross revenue represents the revenue recognised without rebates and marketing contribution.2 Normalised gross margin is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review. Normalised gross margin is calculated as (Revenue – Production Costs) / Revenue. Revenue excludes one off discount to CapriLac® old packaging adult powder products($1.6m)Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 2020For personal use only01   FY20 REVIEW CEO Year in Review

CEO YEAR IN REVIEW

Category Performance – Bubs Infant 
Formula shines as growth engine 

Infant formula was the stand out in FY20 performance 
with a 58% increase in revenue to $30 million, now 
accounting for 55% of Group revenue, compared to only 
43% in FY19. As the growth engine of our business, and 
most profitable sector of the Group portfolio, Bubs® 
Infant Formula remains our key driver for brand building 
investment and long-term sustainable growth profile.

A refreshed range of newly packaged and formulated 
CapriLac® adult goat milk powder products were 
successfully launched through Alibaba in the fourth 
quarter. Our product innovation has led the expansion 
of our Adult Goat Dairy portfolio across multiple brands 
to cater for different target segments and functional 
nutritional needs.

Domestic performance – Strong foothold 
in all major retailers

Bubs domestic retail footprint expanded significantly 
in the back half of the financial year with Bubs® Infant 
Formula coverage more than doubling to over 2,000 
retail touchpoints with our domestic market now 
accounting for 67% of group revenues. Incremental 
supply agreements with Chemist Warehouse, 
Woolworths, Coles, Big W and Baby Bunting led to 
domestic retail gross revenue growth increasing 270% in 
the fourth quarter compared to the same prior period. 

However, overall domestic full-year revenue increased 
by only 9% on 2019, offset by a second half contraction in 
the Daigou channel as a result of the COVID-19 pandemic 
causing a significant reduction in Chinese tourists and 
students, together with increasing costs and prolonged 
delivery times for international logistics.

($million)

40

35

30

25

20

15

10

5

0

($million)

60

50

40

30

20

10

29.8

+58%

18.9

+278%

5.0

FY18

FY19

FY20

54.6

5.4

12.7

36.5

+501%

+32%

+9%

43.9

0.9

9.6

33.4

16.9

0.3

2.5

14.1

FY18

FY19

FY20

China channel shifts - Accelerating 
importance of Cross-Border eCommerce 

Responding rapidly to channel shifts in consumer 
demand, increased marketing investment drove Cross-
Border eCommerce (CBEC) revenue to China upward, 
delivering a 32% uplift year-on-year, now representing 
23% of our total business. Bubs® was the fastest growing 
imported brand on the Alibaba ecosystem – up 90% year-
on-year.

As well, China direct gross revenue in the fourth quarter 
were up 26%, further demonstrating Chinese consumer 
demand for our premium products remains strong. 

The successful CapriLac® relaunch also supported our 
China growth with 170% uplift in Q4 gross revenue 
compared to Q4 2019. 

International expansion – Market 
diversification

Earlier this financial year we launched Bubs® Infant 
Formula and organic baby food portfolio in Vietnam 
with great success, driving a five-fold increase in Export 
revenue outside of China, contributing 10% of our total 
Group revenues (up from 2% contribution share in FY19).

Gross margin expansion – Pathway to 
profitability

Our vertically integrated business model and unique 
‘one-step’ production process provided Bubs with supply 
chain security and agility to respond quickly to changes 
in demand, particularly during the sudden surge driven 
by ‘pantry stocking’ across all of our key markets in the 
third quarter.

This end-to-end control over our supply chain, optimised 
product assortment towards Infant Formula, improved 
allocation of our milk pool, together with increased scale 
delivered an improvement in normalised gross margin1 
of three percentage points to 24% in FY20 (compared to 
21% FY19 and 14% in FY18).

Infant Formula will continue to be our highest margin 
product with the full benefit of wholesale list price 
increases in May 2020 and further supply chain 
efficiencies to be achieved via implementation of margin 
improvement initiatives in FY21.

($million)

6

5

4

3

2

1

0

5.4

+501%

0.9

0.3

FY18

FY19

FY20

24%

21%

14%

FY18

FY19

FY20

12

Annual Report for the year ended 30 June 2020

13

Bubs® Infant Formula RevenueRevenue by MarketAustraliaChinaOther InternationalOther International RevenueNormalised Group Gross Margin11 Normalised gross margin is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review. Normalised gross margin is calculated as (Revenue – Production Costs) / Revenue. Revenue excludes one off discount to CapriLac® old packaging adult powder productsFor personal use only01   FY20 REVIEW CEO Year in Review

Post balance date  
strategic developments

While this report reflects FY20 developments, apart from 
our trading performance, work has continued on product 
innovation and laying the groundwork for creating new 
revenue streams via market access and geographical 
expansion in FY21.

Vita Bubs™ – entry into Vitamin and Mineral 

Supplements category

Among these initiatives is an expansion into the high 
margin adjacent category of Children’s Vitamin and 
Mineral Supplements (VMS) with the launch of ‘Vita 
Bubs™,’ announced in July 2020.

This is a key strategic development as we take advantage 
of a white space opportunity for a children’s product 
in the A$2.3bn Australian VMS market, leveraging our 
unique positioning as an Infant Nutrition and Australian 
Goat Dairy specialist. 

Having already secured brand loyalty and trust with an 
existing consumer base in what is a highly sensitive 
and emotional purchase decision tree, the launch of Vita 
Bubs™ is a natural extension of this trust. We are thrilled 
to be partnering with Chemist Warehouse, the clear retail 
leader for this category accounting for over half of all 
VMS sales. All eight new products will be available in 400 
Chemist Warehouse stores from October 2020.

Jennifer Hawkins appointed as Bubs Global Brand 
Ambassador  

In July 2020, the Company announced the appointment 
of Jennifer Hawkins, a much-loved Australian icon and 
new mum herself, as Bubs® Global Brand Ambassador. 
Jennifer provides strong brand alignment with Bubs® 
core positioning and values, and will exclusively 
represent the Bubs® entire product portfolio. She will 
appear on all media platforms to support consumer 
awareness, education and ongoing engagement with new 
parents in all markets, as well as providing strong social 
influence within her own following of over two million 
fans.  

China in-market manufacturing – Securing and 

fast tracking SAMR registration 

In August 2020, the Company announced it had entered 
a Memorandum of Understanding with existing Joint 
Venture partner Beingmate to locally produce Bubs® 
Chinese label Goat Milk Infant Formula products in a 
China registered facility, whilst still utilising Bubs® brand, 
intellectual property and Australian premium goat milk 
source.

”We continue to focus and invest in 
our strategic priorities to deliver on 
our long-term ambition of becoming 
a major global food company, 
spearheaded by Australian 
premium infant nutrition, and 
underpinned by our domination 
in Goat Dairy production.”

The milestone agreement would result in Bubs acquiring 
an ownership interest in one of Beingmate’s five 
approved facilities located in Beihai, China, providing 
Bubs with exclusive use of an approved SAMR brand 
slot and unique proprietary formulation. Beingmate 
would assist in developing, manufacturing and obtaining 
the State Administration for Market Regulation (SAMR) 
registration for Bubs® Chinese label Goat Milk Infant 
Formula products. 

Once registered, the Bubs-Beingmate Joint Venture 
Company will distribute the products within their existing 
network of 30,000 Mother and Baby stores. Both parties 
are confident this manufacturing merger with one of the 
largest Chinese owned enterprises, coupled with a stake-
holding in a domestic facility for local manufacture, 
will place Bubs in the best possible position to achieve 
successful brand registration to gain full market access 
to China’s General Trade Channel in the shortest possible 
timeframe.

Meanwhile Bubs intends to withdraw existing brand 
applications previously made by Deloraine and resubmit 
differentiated premium formulations that adhere to any 
amendments in the China GB-national food guidelines, 
expected to be published in the near term.

Each of these two approaches provide the cornerstone 
for our “Created by Bubs®” market access and global 
expansion strategy.

Outlook

The Company anticipates continued benefit from its unique integrated business model and key competitive 
advantage stemming from Bubs® unrivalled provenance brand story in premium infant nutrition. 

We expect Bubs® Infant Formula to be the engine room for accelerated profitable growth across all key channels 
and markets. To that end, we can see pathways for the Company to an aspirational revenue goal of $400 million and 
gross margin floor of 40% by 2025.      

Looking ahead, the effects of the COVID-19 pandemic will continue to have long-lasting effects on many sectors of 
the economy, resulting in new ways of doing business and engaging with consumers. Whilst there remains general 
uncertainty around the long-term disruption of the pandemic, Management and the Board remain optimistic and 
retain a high level of confidence in the strengths of Bubs business model to continue to navigate these challenges 
and leverage ongoing opportunities for international growth and product expansion with the support and 
collaboration of our key strategic partners.

14

Annual Report for the year ended 30 June 2020

15

Outlook

The Company anticipates continued benefit from its 

unique integrated business model and key competitive 

advantage stemming from Bubs® unrivalled provenance 

brand story in premium infant nutrition. 

We expect Bubs® Infant Formula to be the engine room 

for accelerated profitable growth across all key channels 

and markets. To that end, we can see pathways for the 

Company to an aspirational revenue goal of $400 million 

and gross margin floor of 40% by 2025.      

Looking ahead, the effects of the COVID-19 pandemic will 

continue to have long-lasting effects on many sectors of 

the economy, resulting in new ways of doing business 

and engaging with consumers. Whilst there remains 

general uncertainty around the long-term disruption 

of the pandemic, Management and the Board remain 

optimistic and retain a high level of confidence in the 

strengths of Bubs business model to continue to navigate 

these challenges and leverage ongoing opportunities 

for international growth and product expansion with the 

support and collaboration of our key strategic partners.

Concept label only.Concept label only.Concept label only.For personal use only01   FY20 REVIEW COVID—19 Impact 

COVID-19 IMPACT

Significant pantry stocking 
brought forward demand. 
Australian domestic 
consumption from local 
consumers now returning to 
pre-COVID levels.

Increasing demand evident in 
China for brands manufactured 
in China for Chinese babies. 
Australian consumers also 
demanding more Australian 
made products. 

Channel shifting towards 
Cross Border e-Commerce 
(CBEC) China sales growing 
and strategic partnership with 
Alibaba strengthening.

As an essential service, there 
was no disruption to production 
or material impact to supply 
chain over the period. 

Fluctuating demand surges 
managed at Deloraine with 
ability to rapidly increase 
production.

Vertical integration model 
and local procurement policy 
provided control and flexibility in 
supply chain. 

Temporary closure of borders 
to Chinese tourists and students, 
as well as rising cost of 
airfreight and prolonged delivery 
lead times has impacted Daigou 
domestic sales. 

China SAMR regulatory 
process continues to be 
delayed.

Market access for SAMR 
brands manufactured and 
registered in China is continuing 
and provides most favourable 
route to market. Opportunity to 
continue to leverage strategic 
partnership with Beingmate 
China via Joint Venture to 
develop locally approved SAMR 
Chinese label products.

Additional health and safety 
measures put in place across 
production floor and flexible 
remote working.

Agile and responsive culture 
enabled quick redeployment of 
team resources in response to 
changing channel and marketing 
dynamics, and acceleration of 
24/7 production to fulfil sudden 
surges in demand driven by 
pantry stocking.

16

Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

17

Consumer Behaviour  & Consumption ChannelsSupply Chain  ResilienceRegulatory  & Market AccessPeople  & CultureFor personal use only  
01   FY20 REVIEW Board Of Directors

BOARD OF
DIRECTORS

The directors present their report together with the 
consolidated financial statements of Bubs Australia Limited 
as a consolidated entity consisting of Bubs Australia Limited 
(the “Company”) and the entities it controlled (“the Group”) for 
the financial year ended 30 June 2020 and the auditor’s report 
thereon.

The names of the directors in office at any time during or 
since the end of the financial year are:

DENNIS 
LIN

KRISTY
CARR

Executive Chairman 
GradDipAppFin, CA, Solicitor of the Supreme Court of 
Queensland – Executive Chairman (appointed 22 October 
2019), Chairman and Non – executive Director (resigned 21 
October, 2019)

Mr Lin focuses on high growth branded businesses that 
are looking to expand globally, and has been part of Bubs 
Australia board since its listing.  He works closely with the 
team in creating, setting and executing strategic priorities 
for the business, especially in relation to international 
markets and vertical integration.  He speaks fluent 
Chinese Mandarin and Japanese.  In addition, Mr Lin is co-
founder and chairman of Cortina Capital, an independent 
private equity fund that focuses on investing in health and 
wellness brands.   

 Mr Lin was appointed as a non-executive director 
of Buderim Group Limited on 3 November 2017 and 
executive director from 1 July 2020 and a non-executive 
director of Synertec Corporation Limited on 20 August 
2019. Mr Lin was appointed as a non-executive director of 
Ecargo Holdings Limited on 9 April 2019 and resigned on 
30 October 2019. Mr Lin completed his contract with BDO 
on 30 June 2020.

Managing Director
BBus (Bachelor Degree of Business) – Managing Director 
(appointed 22 December 2016)

Mrs Carr is the Chief Executive Officer of Bubs Australia 
Limited and holds a Bachelor of Business Degree 
(Queensland University of Technology). She has a proven 
track record of leading and building successful brands 
and businesses spanning Australia and Asia Pacific over 
the past 25 years. Kristy’s passion is in creating and 
developing new business opportunities that not only make 
a difference in the world we live in today, but also closely 
identify with emerging global consumer trends. Kristy 
has lived and worked in Hong Kong for over a decade and 
travelled extensively throughout Asia for both business 
and leisure. It is with this experience that she founded 
Bubs when on maternity leave with her first of three 
daughters in 2005.

Mrs Carr has not held any other Directorships in publicly 
listed companies in the past three years.

MATTHEW 
REYNOLDS

STEVE  
LIN 

MR JAY 
STEPHENSON

Company Secretary 
MBA, FCPA, FGIA, MAICD, CPA (Canada), 
CMA (Canada) – Company Secretary 
(appointed 1 September 2015)

Mr Stephenson has been involved 
in business development for over 
30 years including approximately 
26 years as Director, Chief Financial 
Officer and Company Secretary for 
various listed and unlisted entities 
in resources, IT, manufacturing, 
food, wine, hotels and property. Mr 
Stephenson has been involved in 
business acquisitions, mergers, 
initial public offerings, capital 
raisings, business restructuring as 
well managing all areas of finance 
for companies.

Non-Executive Director 
B.Sc (Hons), LLB (Hons), MQLS - 
Non-Executive Director (appointed 22 
December 2016)

Mr Reynolds is a Partner at Thomson 
Geer Lawyers who specialises 
in capital markets (retail and 
wholesale), debt capital markets 
(wholesale) and mergers and 
acquisitions (public and private) 
including private equity. He holds 
a Bachelor of Political Science & 
Economics (Hons) and a Bachelor of 
Laws (Hons) and is a member of the 
Queensland Law Society.

 Mr Reynolds was a director in 
publicly listed G8 Education Limited 
(ASX: GEM) retiring from the board 
on the 31st of August 2017. 

Non-Executive Director 
(appointed 18 April 2019)

Mr Lin has over 25 years of 
investment, operations and 
management experience in Asia. 
He started his career in investment 
banking at Morgan Stanley in New 
York. He then joined Goldman 
Sachs’ Merchant Banking Division in 
Hong Kong and Tokyo and invested 
in private equity, real estate and 
epical situations opportunities. 
Mr Lin became the President and 
CEO – Asia of GMAC Commercial 
Holding Corp., managing a multi-
billion dollar portfolio of real estate 
investments and loans. Thereafter, 
he co-founded a non-profit 
organisation, Hands On Tokyo, joined 
Laureate Education as President and 
CEO – North Asia and served on the 
board of two universities in China.  
Mr Lin has a B.A. in Economics from 
Harvard College. 

Mr Lin has not held any other 
Directorships in publicly listed 
companies in Australia in the past 
three years.

All directors have been in office since the start of the financial year to the date of this report unless otherwise stated.

RECORD OF ATTENDANCE AT THE BOARD MEETINGS

Director attendance at Board meetings during the year is set out below.

D Lin (Resigned as Non-executive Director on  
21 October 2019 and appointed as Executive 
 Chairman on 22 October 2019)

K Newland Carr (Executive Director) 

M Reynolds (Non-executive Director)

S Lin (Non-executive Director)

Held

14

14

14

14

Attended

14

14

14

14

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Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

19

For personal use only01   FY20 REVIEW Executive Leadership

EXECUTIVE  
LEADERSHIP

DENNIS 
LIN

Executive  
Chairman

Mr Lin focuses on high growth 
branded businesses that are looking 
to expand globally, and has been 
part of Bubs Australia board since 
its listing.  He works closely with 
the team in creating, setting and 
executing strategic priorities for the 
business, especially in relation to 
international markets and vertical 
integration.  He speaks fluent 
Chinese Mandarin and Japanese.  
In addition, Mr Lin is co-founder 
and chairman of Cortina Capital, an 
independent private equity fund that 
focuses on investing in health and 
wellness brands.   

KRISTY
CARR

Founder  
CEO

Kristy Carr has an in-depth 
knowledge of the infant nutrition 
category and retail sector, with 
a proven track record of leading 
and building successful brands 
and businesses over the past 
20 years. Prior to Bubs®, Kristy 
held international marketing and 
business development roles based 
in Hong Kong. It is with this expertise 
that Kristy founded Bubs® in 2006 
and continues to lead a talented 
team in delivering on her original 
vision to make Bubs® a successful 
global brand.

IRIS  
REN

Chief Financial 
Officer

Iris Ren spent 3 years in KPMG’s 
CFO Advisory division where she 
specialised in providing IFRS 
advisory services and transaction 
support to public and private entities 
to achieve positive accounting and 
commercial outcomes. Prior to that, 
Iris worked for 7 years in the audit 
and assurance division of BDO and 
is a current member of the Institute 
of Chartered Accounts Australia. Iris 
joined Bubs Australia in February 
2018.

DAVID  
ORTON 

VIVIAN  
ZURLO

RICHARD  
PAINE

General Manager 
Commercial and Operations

General Manager 
Marketing

General Manager 
Dairy Operations

David Orton has been in FMCG sales 
and operations for the last 25 years 
where he held senior roles with 
Henkel Beauty Care, SC Johnson & 
Sons and several other multinational 
firms responsible for overseeing 
sales and the ultimate profitability 
of the company. David was 
appointed as Bubs General Manager 
Commercial in Jan 2018 responsible 
for all domestic sales, commercial 
planning and operations. David 
joined Bubs Australia in March 2017.  

Vivian has over 20 years’ marketing 
& commercial experience in senior 
marketing positions across various 
consumer goods categories at FMCG 
multinationals. Vivian is responsible 
for marketing, brand development 
and product innovation leadership 
across all markets. Vivian brings 
her extensive marketing strategy, 
consumer insights, brand strategy 
and product innovation experience. 
Vivian joined Bubs Australia in July 
2019.

Richard Paine has over 25 years 
manufacturing and management 
experience in the Australian dairy 
specialising in the nutritional 
ingredient and nutraceutical space.  
He also has broader dairy expertise 
covering commercial and operational 
management from milk collection/
milk pool through to ‘whole of 
manufacture’ in both medium size 
private to larger listed entities. 
Prior to this, Richard held several 
senior operational management 
roles including roles reporting to 
CEOs. Richard joined Bubs Australia 
February 2019.

20

Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

21

For personal use only02

OUR 
BUSINESS

Building on Solid Foundations

Our Brands

One Brand, Multiple Feeding Occasions

Optimised Supply Chain

22

23

For personal use only 
 
 
 
 
02   OUR BUSINESS Building on Solid Foundations

BUILDING ON SOLID FOUNDATIONS TO 
ACCELERATE GLOBAL GROWTH
Since listing Bubs has become Australia’s leading producer of goat dairy and one of the fastest growing infant formula brands. Bubs is well positioned to become a major global 
consumer food business spearheaded by infant nutrition and underpinned by a unique goat dairy supply chain.  

MAXIMISE BRAND 
EQUITY GROWTH

Building brand 
equity and 
awareness to 
increase market 
share in all key 
markets.

OPTIMISE  
GOAT DAIRY 
LEADERSHIP

Optimise supply 
chain integration 
and capability to 
drive efficiencies 
and improve 
margins.

DRIVE  
INNOVATION 

Drive consumer 
led innovation 
in emerging and 
adjacent categories.

LEVERAGE 
STRATEGIC 
PARTNERSHIPS

Accelerate market 
access into China 
via localised 
manufacturing of 
SAMR product.

ACCELERATING 
GLOBAL REACH

Rapid growth of 
global expansion 
driving brand equity 
across all key 
markets.

Bubs is an authentic 
trusted brand with 
unique proposition 
operating in an attractive 
high growth market.

Clear market leader in 
goat dairy production 
with supply chain 
security and scalability.

Ownership of registered 
manufacturing facility 
with impeccable R&D, 
QA and manufacturing 
capabilities.

Strategic collaborative 
partners with industry 
giants in key markets.

Domestic retail 
distribution strength 
across all major 
retailers.

24

Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

25

For personal use only02   OUR BUSINESS Our Brands

OUR BRANDS

26

Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

27

Our portfolio of brands is led by Bubs®, our hero brand and the catalyst for value creation across the business.Our goat dairy specialist brands: CapriLac®, Deloraiane® and Capela® optimise brand equity value conversion from our milk pool.For personal use only02   OUR BUSINESS One Brand, Multiple Feeding Occasions 

ONE BRAND,  
ONE BRAND,  
MULTIPLE FEEDING OCCASIONS
MULTIPLE FEEDING OCCASIONS

GOAT INFANT FORMULA

VITAMIN & MINERAL SUPPLEMENTS

COW INFANT FORMULA

SNACKS

CEREAL

28

Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

JUNIOR NUTRITION

POUCHES

1

29

Bubs® caters for all feeding occasions throughout a child’s development. Bubs® is a brand driven by it’s core – centered around children’s nutritional needs in key consumption occasions.For personal use only02   OUR BUSINESS Optimised Supply Chain

OPTIMISED 
SUPPLY CHAIN

UNIQUE SUPPLY  
CHAIN MODEL

Our  secure  supply  chain 
integrating 
farm to production, provides traceability, 
scalability and flexibility.

SCALABLE 
MANUFACTURING

100% ownership of Australia Deloraine 
Dairy, holder of only 1 of 15 CNCA 
accredited infant formula China 
manufacturing licences in Australia.

No.1

Australia’s largest 
goat dairy producer

UNDERPINNED BY GOAT 
DAIRY DOMINANCE

Bubs is the market leader in goat dairy 
across Australia and owns exclusive 
access to its goat milk pool.

30

Bubs Australia Limited and Controlled Entities

Annual Report for the year ended 30 June 2020

31

Bubs unique vertical integration model continues to be our foundational strength.For personal use only03

DIRECTOR’S 
REPORT

Director’s Report

Remuneration Report

Independent Auditors Report

Lead Auditor’s Independence Declaration

32

33

For personal use only 
 
 
 
DIRECTOR’S 
REPORT

SIGNIFICANT CHANGES IN THE STATE OF AFFAIRS

There was no significant change in the state of affairs of the Group during the financial year.

REVIEW OF OPERATIONS AND FINANCIAL RESULTS

Normalised financial performance for FY20 compares to FY19 in the table below.

Loss before tax

Interest income

Finance cost

Depreciation and amortisation

EBITDA

Profit on disposal of joint ventures

Inventories written off1

Share based payments

Share based payment expense – Corporate transaction

Employee benefit expense - Nulac acquisition

FY20

FY19

(16,100,700)

(35,582,033)

317,504 

455,554 

(1,380,255)

(893,576)

(3,730,852)

(1,178,954)

(11,307,097)

(33,965,057)

-

937,185 

(450,619)

(404,442)

141,049

(1,346,954)

-

-

(20,425,504)

(5,897,633)

FINANCIAL PERFORMANCE AND OPEX MANAGEMENT

Top line gross revenues2 for the year were $62 million (up 32% over FY19), while revenue was $55 
million (24% upon FY19).  Normalised gross margin3 improved to 24% from 21% in FY19. 

Our financial result for the year reflects solid underlying growth momentum despite the impact of 
channel shifts brought on by the COVID-19 global pandemic. Importantly, our distribution costs to 
revenue ratio remained consistent year-on-year in spite of the disruption to international logistics.

Corporate transaction accounting and legal expense

(349,209)

(897,327)

Discount to Caprilac old packaging adult powder product

(1,564,025)

-

Employee costs provision - ex CEO

Normalised EBITDA

-

(235,616)

(9,084,293)

(5,694,766)

Our employee costs4 to revenue ratio remained consistent year on year, supporting the ability of our  
organisational capability to sustain continued growth. 

Meanwhile, the Group continues to maintain a strong balance sheet and liquidity position with $26 million cash and cash 
equivalents, and minimal external debt at balance date.

The increased inventory position of $30.6 million is in part due to the constrained fourth quarter 
performance and in part planned increase in inventory coverage to protect our supply chain against 
ongoing COVID-19 disruption. 53% of inventory is in finished goods.

Throughout the year, we continued to make significant and essential investment in brand marketing, 
increasing our spend to 18% of revenue, predominantly due to our increasing domestic presence and 
leveraging China in-market customer acquisition. This is an investment where the benefits will be 
realised in future years. We expect this marketing investment to revenue ratio to be reduced in FY21. 
We also invested in channel capacity, new product development across multiple brands and categories, 
and our end-to-end supply chain. Within this, trade marketing spend increased in line with our 
expanded distribution footprint across domestic retailers. 

On a statutory basis, loss after tax was $7.8m (FY19: $35.5m). Normalised EBITDA loss was $9.1m 
(FY19: $5.7m loss) adjusted for transactions that are one off in nature, Mergers & Acquisitions in 
nature and share based payments of the Group. 

2  Gross revenue is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review. Gross revenue represents the revenue recognised 

without rebates and marketing contribution.

3  Normalised gross margin is a non-IFRS measure. Non-IFRS measures have not been subject to audit or review. Normalised gross margin is calculated as 

(Revenue – Production Costs) / Revenue. Revenue excludes one off discount to Caprilac old packaging adult powder products ($1.6m).

4  Employee costs exclude share based payments and employee benefit expense – Nulac acquisition.

MITIGATING COVID-19 IMPACT – DEMONSTRATING RESILIENCE AND AGILITY

Importantly, throughout this period of growth, we have also been focusing on responsibly operating in the face of the 
pandemic for six months without incident and believe the risk of enforced factory closure is extremely low given infant 
formula is the sole source of nutrition for non breastfed babies. 

We have implemented additional health and safety measures, including splitting work teams and zones in our Deloraine 
production facility, to reduce the risk of a major supply disruption and the health and safety of our team remains paramount.

Whilst the second half macro environment was challenging for the industry, with a significant amount of pantry stocking in 
the third quarter bringing forward sales, the Australian consumer demand is now showing signs of moving back towards 
normal pre-COVID levels. Meanwhile, a sharp reduction in Chinese students and tourists and increasing outbound shipping 
costs has triggered a channel shift away from the Daigou channel and towards China’s Cross-border eCommerce platforms. 

In light of these factors, the company undertook a deep examination of the potential short and long-term consequences 
of the pandemic at both the supply chain and manufacturing level, and sales prospects going forward under a range 
of scenarios based on the duration of restrictions in all key markets. The increased potential for WH&S regulations, 
likelihood of manufacturing interruption, freight and transport availability and pricing, terms of trade (including 
receivables management) and the likely rate of recovery of business in affected sales channels, primarily the Daigou 
channel were also evaluated.

1 Of the $547,873 inventory written off in FY20, $450,619 was due to discontinued products and one off write offs.  

34

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORTFor personal use onlyWhilst there has been re-weighting of the Daigou channel throughput toward Cross-Border eCommerce platforms, as 
future Chinese students and visitors return when international borders open and passenger planes resume, we are 
optimistic this will in turn have a positive impact on a rebound in the Daigou channel in the long-term. However, it is 
anticipated short-term growth will be impacted by the downward pressure being experienced in this outbound consumer-
to-consumer channel.

The ability to have line of sight on inventory through our channel partners enabled Bubs to sustain and increase our 
wholesale list price and avoid the push of inventory into the field ahead of end consumer off-take demand, Bubs products 
have not incurred heavy discounting which has been evident in the category in recent months. Management are focused 
on a balanced supply and demand ratio, and will continue to be demand-led whilst closely managing the amount of 
inventory in-market to protect margins and avoid any negative impact to our pricing architecture. This is considered 
paramount to delivering on our China strategic objectives.

GOING CONCERN

As part of the directors’ consideration of the appropriateness of adopting the going concern basis in preparing the 
financial statements, a range of scenarios have been reviewed. The assumptions modelled are based on the estimated 
potential impact of COVID-19 along with our proposed responses over the course of the next 12 months. These include a 
range of estimated impacts primarily based on length of time various levels of restrictions are in place and the severity of 
the consequent impact to our relevant distribution channels. For the channels that have adversely impacted by COVID-19 
and expected to contribute significant incremental revenue growth to the Group in FY21, we have sensitised the revenue, 
operating costs and cashflow impact of reduced trading activities. A key judgement applied in the base case scenario 
is the trading activities back to pre-COVID level in Q3 FY21 for the distribution channels that have been adversely 
impacted. Under each scenario, mitigating actions are all within management control and can be initiated as they relate 
to discretionary spend, and do not impact the ability to meet demand. These actions include reduced administration 
and marketing costs and stopping all non-essential and non-committed capex in the next 12 months. We believe that 
the risk of enforced factory closure is extremely low as an essential service under Victoria Stage 4 restriction and 
have implemented additional health and safety measures in our Deloraine factory to reduce the risk of a major supply 
disruption. In the event of enforced factory closure temporarily, we have enough inventory to meet the end consumer 
demand. We have assumed no significant structural changes to the business will be needed in any of the scenarios 
modelled. As at 30 June 2020, the Group balance sheet reflects a net asset position of $132 million and the liquidity of 
the Group remains strong. We have recently increased NAB working capital facility to $10 million with undrawn balance 
of $8 million at 30 June 2020. The maturity date of the facility is 21 May 2021. In all scenarios modelled, our liquidity 
requirements are within the $10 million working capital facility and able to repay the drawdown balance in full before 
the expiry date. On the basis of these reviews, the directors consider it is appropriate for the going concern basis to be 
adopted in preparing the financial statements.

PRINCIPAL ACTIVITIES

The Group offers a great range of organic baby food, goat milk infant formula products, the adult goat milk powder 
products and fresh dairy products. The Group also provides canning services of nutritional dairy products.

ENVIRONMENTAL REGULATIONS

The Group is not aware of any matter which requires disclosure with respect to any significant environmental regulation 
in respect of its operating activities.

CORPORATE GOVERNANCE 

The Group’s corporate governance statement sets out the key features of the Group’s governance framework and 
practices. The Group has adopted corporate governance policies and practices which are designed to support and 
promote the responsible management and conduct of the Group. The Group’s corporate governance statement can be 
found at https://www.asx.com.au/asxpdf/20180606/pdf/43vldgzjlb5bg7.pdf.

EVENTS SUBSEQUENT TO THE END OF THE REPORTING PERIOD

On 24 July 2020, Bubs issued 12,356,627 fully paid ordinary shares to Chemist Warehouse Retail Group upon satisfying 
its sales performance condition of meeting minimum sales target for the year ended 30 June 2020.

On 24 August 2020, Bubs has entered into a Memorandum of Understanding with Beingmate Co., Ltd under which Bubs 
has the opportunity to acquire an ownership interest in one of Beingmate’s Infant Formula manufacturing facilities in 
Beihai China, and obtain Beingmate’s support in securing a State Administration for Market Regulation (SAMR) brand slot, 
with the objective of producing Bubs® China label Goat Milk Infant Formula using 100% Bubs Australian goat milk. Bubs 
intends to withdraw the existing SAMR brand applications previously made by Deloraine, and resubmit differentiated 
super-premium formulations targeting consumers in tier-one cities. 

Bubs continues to monitor milk supply in line with projected demand and conduct pricing reviews with suppliers. As part 
of the FY21 review process, some milk supply agreements have been reset to better align volumes and reduce costs. 
This restructure included terminating without penalty the guaranteed supply under the CIBUS Australia Milk Supply 
Agreement from 31 December 2020, and forgoing the call option over CIBUS farms. In addition, the Company entered 
into a new Milk Supply Agreement with a Victorian supplier who is expected to replace and exceed CIBUS volume over 
time, thereby better aligning with the Company’s demand profile in the short term whilst safeguarding Bubs provenance 
positioning and long-term supply chain security, including meeting future demand for SAMR China label products. This 
replacement in supply partners is expected to significantly improve raw material costs and cashflow management from 
January 2021.

COVID-19 IMPACT

The COVID-19 pandemic has caused unprecedent social and economic disruption. The Group has to date demonstrated 
resilience in the face of the COVID-19 pandemic, supported by a strong underlying consumer demand for our products 
and the focus of the Board and management team on key initiatives, including:

•  Continued operation of Deloraine factory as an essential service under Victoria stage 4 restriction;

•  The implementation of additional health and safety measures, including splitting work teams and zones in our 

Deloraine production facility, to reduce the risk of a major supply disruption;

•  Working from home arrangement for head office staff;

•  Continued close cooperation with our key suppliers;

•  Increased levels of safety stock to mitigate future supply chain disruption

Other than the event noted above, no item, transaction or event of a material or unusual nature has arisen in the interval 
between the end of the financial year and the date of this report, in the opinion of the directors of the Group, that would 
significantly affect the operations of the Group, the results of those operations, or the state of affairs of the Group, in 
future financial years.

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORTFor personal use onlyDIVIDENDS

GENDER DIVERSITY

No dividends have been paid or declared since the start of the financial year (2019: Nil).

INDEMNIFICATION AND INSURANCE OF DIRECTORS AND OFFICERS AND AUDITORS

The Group has paid insurance premiums in respect of Directors’ and Officers’ liability insurance for current and past directors 
and officers.  Insurance does not indemnify the Directors and Offices where there is conduct involving lack of good faith.

During the financial year, the Group paid a premium in respect of a contract insuring the Directors’ and Officers’ against a 
liability incurred as such a Director or executive officer to the extent permitted by the Corporations Act 2001. The contract 
of insurance prohibits disclosure of the nature of the liability and the amount of the premium. To the extent permitted by 
law, Bubs has agreed to indemnify its auditors, Deloitte, as part of the terms of its audit engagement agreement against 
claims by third parties arising from the audit. 

The Group has not otherwise, during or since the end of the financial year, except to the extent permitted by law, indemnified 
or agreed to indemnify an officer or auditor of the Group against a liability incurred as such an officer or auditor.

PROCEEDINGS ON BEHALF OF THE GROUP

No person has applied for leave of court to bring proceedings on behalf of the Group or intervene in any proceedings to 
which the Group is a party for the purpose of taking responsibility on behalf of the Group for all or part of those proceedings.

The Group was not a party to any such proceedings during the year.

ROUNDING

The financial report is presented in Australian dollars and all values are rounded to the nearest dollar. 

The Group has a strong commitment to diversity and recognises the value of attracting and retaining employees with 
different backgrounds, gender, culture, knowledge, experience and abilities. Diversity contributes to the Group’s business 
success and benefits individuals, clients, teams, shareholders and stakeholders. The Group’s business policies, practices 
and behaviours promote diversity and equal opportunity and creates an environment where individual differences are 
valued and all employees have the opportunity to realise their potential and contribute to the Group’s success.

As at 30 June 2020

As at 30 June 2019

Male

Percentage 
Male (%)

Female

Percentage 
Female (%)

Male

Percentage 
Male (%)

Female

Percentage 
Female (%)

Board

Senior 
management

Employees

Total

3

2

20

25

75%

50%

61%

61%

1

2

13

16

25%

50%

39%

39%

3

3

15

21

75%

75%

54%

58%

1

1

13

15

25%

25%

46%

42%

UNISSUED SHARES UNDER OPTIONS

At the date of this report, unissued shares of the Group under option are:

Expiry Date

Exercise Price

Number of Shares

19 January 2021

29 November 2022

0.10

0.10

4,770,810

4,770,810

All unissued shares are ordinary shares of the Group.

NON-AUDIT SERVICES

No non-audit services were provided by Deloitte during the year ended 30 June 2020.

Details of amounts paid or payable to the auditor for other assurances services provided during the year are outlined in 
Note G3 to the financial statements. 

A copy of the auditor’s independence declaration as required under Section 307C of the Corporations Act 2001 is attached 
to this financial report.

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORTFor personal use onlyREMUNERATION  
REPORT (AUDITED)

KEY MANAGEMENT PERSONNEL

The term key management personnel (KMP) refers to those persons having the authority and responsibility for planning, 
directing and controlling the activities of the Group, directly or indirectly and includes any director of the Group. The 
disclosures in this report have been audited.

The KMP of the Group for the year ended 30 June 2020 were:

•  Dennis Lin (Executive Chairman, appointed on 22 October 2019)

•  Matthew Reynolds (Non-executive Director)

•  Steve Lin (Non-executive Director)

•  Kristy-Lee Newland Carr (Chief Executive Officer and Managing Director) 

•  Iris Ren (Chief Financial Officer)

•  David Orton (General Manager Commercial)

•  Richard Paine (General Manager Dairy)

•  Anthony Gualdi (Operations Director, resigned on 30 November 2019) 

•  Vivian Zurlo (General Manager Marketing, appointed on 1 July 2019)

REMUNERATION STRUCTURE

In consultation with external remuneration consultants, the Board seeks to set aggregate compensation at a level that 
provides the Group with the ability to attract and retain directors and KMP of the highest calibre, whilst incurring a cost 
that is acceptable to shareholders. The amount of aggregate compensation sought to be approved by shareholders and 
the manner in which it is apportioned amongst the directors and KMP is reviewed annually. The overall level of executive 
reward takes into account the performance of the Group over a number of years. 

FIXED REMUNERATION

Employee’s fixed remuneration is based on a matrix of an individual’s skills and experience, 
their individual performance and their current level of remuneration relative to the market. 
Fixed remuneration is reviewed on an annual basis, and where appropriate, is adjusted based on 
consideration of individual performance and market remuneration movement. The overall level of key 
management personnel reward takes into account the performance of the Group over a number of 
years. This ensures that the Group attracts, motivates, and retains top talent executives so they can 
deliver on the Group’s business strategy and contribute to the Group’s ongoing financial performance.    

Total fixed remuneration (TFR) comprises of base salary, superannuation in accordance with the 
statutory rates and allowances. The Board reviews and approves all changes to fixed remuneration. 

VARIABLE REMUNERATION

Short term incentive (STI)

The STI focuses on performance goals which align with the Group’s direction, driving outcomes, 
differentiating high performance and rewarding delivery over the financial year. STI values are generally 
calculated as a percentage of fixed remuneration. STI values and performance targets are approved by 
the Board. For the year ended 30 June 2020, participants may achieve a maximum STI of between 14% 
and 50% of TFR, with the STI payable up to the maximum subject to achievement of financial targets and 
specific agreed personal objectives, aligning with the strategic objectives of the Group. 

Performance against financial targets is compared with the Group’s budget, and achievement of 
personal objectives is tracked and discussed through the performance period as part of the Group’s 
management process.

STI payments are determined and paid annually following the finalisation of audited Group results and 
are contingent on achievement of Group financial targets and specific agreed personal objectives.

Long term incentives (LTI)

The LTI programs provide the potential for KMPs to receive payment over and above fixed 
remuneration and short term incentive. These programs are discretionary, appropriate to the results 
delivered by the Group, and based on the principle of reward for performance.

The purpose of the LTI is to focus the executives’ efforts on the achievement of sustainable long-
term shareholder value creation and the long-term financial success of the Group. 

The provision of LTI plan awards via options for ordinary shares encourages long-term share exposure 
for the executives and, therefore, drives behaviours which align with the interests of our shareholders. 

The Board believes a three-year performance period provides a reasonable period to align reward 
with shareholder return and also acts as a vehicle to help retain the KMP, align the business 
planning cycle, and provide sufficient time for the longer-term performance to be achieved. 

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORT Remuneration Report (Audited)For personal use onlyTOTAL FIXED REMUNERATION (TFR)

SHORT-TERM INCENTIVE PLANS

KMP EXECUTIVES

During the year, the KMP executives of TFR were as follows:

The FY20 STI awards are set based on achievement against a combination of financial and non-financial KPIs. These are 
used to ensure a balance between short term financial measures and more strategic non-financial measures which in the 
medium to longer term will support the growth of the Group.

Performance is measured against the following KPIs:

Title

Name

Annual Base Salary

Allowance

•  Financial – actual results compared to budgeted results for items including revenue, gross margin and normalised 

EBITDA.

Executive Chairman  
(appointed on 22 October 2019)

Chief Executive Officer and  
Managing Director

Dennis Lin

$150,000

Nil

•  Business Management – cash generation, capital management, working capital management.

Kristy Carr

$300,000

$6,000

•  Business Strategy – development, approval, implementation and achievement.

Chief Financial Officer

Iris Ren

General Manager Commercial

David Orton

$220,000

$220,000

General Manager Dairy

Richard Paine

$250,000

General Manager Marketing  
(appointed on 1 July 2019)

Operations Director  
(resigned on 30 November 2019)

Vivian Zurlo

$200,000

Anthony Gualdi

$200,000

$6,000

Nil

Nil

Nil

Nil

GROUP’S FINANCIAL PERFORMANCE 

The following table provides details of the relationship between KMP’s TFR and the summary of Group’s financial performance:

2020

2019

2018

2017

2016

Revenue

54,644,952

43,914,853

16,906,256

3,932,298

3,659,328

EBIT Loss

(15,037,949)

(35,144,011)

(66,025,718)

(5,078,230)

(1,308,057)

Share price at year 
end

Basic loss per 
share

Total dividend 
(cents per share)

0.925

0.01

-

1.13

0.08

-

0.78

0.20

-

0.25

0.02

-

-

-

-

The following table provides details of the maximum STI that each KMP is entitled to receive:

KMP

Dennis Lin

Kristy Carr

Iris Ren

David Orton

Richard Paine

Vivian Zurlo

Anthony Gualdi

STI

-

$150,000

$30,000

$80,000

-

-

-

STI
% of TFR

-

50%

14%

36%

-

-

-

Performance 
measurement

-

100% is measured against 
delivery of Business Strategy

50% is measured against 
Business Management and 
50%  is measured against 
Financial

100% is measured against 
Financial

-

-

-

42

43

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORT Remuneration Report (Audited)For personal use onlyTranche 2 and 3 options were offered to and accepted by the current CEO Kristy Carr on 29th June 2018 with the value of 
$0.68 for each option and an exercise price of $0.10. These tranches have not yet vested. 

EXECUTIVE CONTRACTS

The remuneration and other terms of employment for KMP executives are covered in formal employment contracts. The 
Group may terminate an executive immediately for cause, in which case the executive is not entitled to any payment other 
than the value of total fixed remuneration (and accrued entitlements) up to the termination date.

KMP executive

Notice period by the 
Group

Notice period by  
Executive

Payment in lieu of 
notice

Kristy Carr (Managing Director)

3 months

3 months

Dennis Lin (Executive Chairman, appointed 
on 22 October 2019)

3 months

3 months

Kristy Carr (Chief Executive Officer and 
Managing Director)

3 months

3 months

Iris Ren (Chief Financial Officer)

3 months

David Orton (General Manager Commercial)

3 months

Richard Paine (General Manager Dairy)

3 months

3 months

3 months

3 months

Vivian Zurlo (General Manager Marketing, 
appointed on 1 July 2019)

3 months

3 months

Anthony Gualdi (Operations Director 
resigned on 30 November 2019)

3 months

3 months

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

LONG-TERM INCENTIVE PLANS 

Each option granted represents a right to receive one fully paid share in the Group once the option vests and is exercised. The 
number of options and the vesting conditions issued under the LTI Plans are determined by and at the sole discretion of the Board.

EXECUTIVE CHAIRMAN’S FY20 GRANT OF OPTIONS

The FY20 LTI plan awards were divided in 2 tranches and vest subject to the gross revenue and normalised EBITDA 
performance hurdle calculation in any of a three-year performance period and continuing employment:

•  Tranche 1 (2,385,405 options) will vest 3 months after issue and on the achievement of 

$50,000,000 in gross revenue and $2,000,000 in normalised EBITDA as at the Company’s full 
year results; and

•  Tranche 2 (2,385,405 options) will vest 3 months after issue and on the achievement of 

$60,000,000 in gross revenue and $4,000,000 in normalised EBITDA as at the Company’s full 
year results.

The expiry date of the options is 29 November 2022.

The gross revenue and normalised EBITDA performance hurdle was chosen as being a performance measure 
appropriate to current circumstances of the Group given the Group’s short term objective is to continue to build strong 
sales momentum and deliver profitable growth.

CEO’S FY18 GRANT OF OPTIONS

The FY18 LTI plan awards were divided in 3 tranches and vest subject to the gross revenue or EBIT performance hurdle 
calculation over a three-year performance period:

•  Tranche 1 (3,578,108 options) will vest on the achievement of $15,000,000 in gross revenue 

or achievement of $500,000 in EBIT.

•  Tranche 2 (2,385,405 options) will vest on the achievement of $30,000,000 in gross revenue 

and $2,000,000 in EBIT 

•  Tranche 3 (2,385,405 options) will vest on the achievement of $50,000,000 in gross revenue 

and $4,000,000 in EBIT.

Performance hurdles must be achieved in any consecutive 12 month period and are not cumulative in nature.

Options in respect of Tranche 1 do not have an explicit service condition and Tranches 2 and 3 have a three-month service 
condition after the issue date and the continuing employment. The expiry date of the options is 19 January 2021.

The gross revenue or EBIT performance hurdle was chosen as being a performance measure appropriate to current 
circumstances of the Group, with progress easily tracked against agreed performance targets, encouraging CEO 
engagement and aligning with shareholder objectives.

Tranche 1 was granted to the Group’s previous CEO Nicholas Simms. The options vested in FY18 and were subsequently 
cancelled in FY19. 

44

45

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORT Remuneration Report (Audited)For personal use only 
 
NON-EXECUTIVE DIRECTORS’ REMUNERATION

DETAILS OF THE NATURE AND AMOUNT OF EACH ELEMENT OF THE REMUNERATION 

The Group’s remuneration policy for non-executive directors aims to ensure that the Group can attract and retain suitably 
qualified and experienced directors having regard to: 

Table A(1): Remuneration for KMP for the year ended 30 June 2020 

•  the level of fees paid to non-executive directors of other comparable Australian listed companies; 

•  the growing size and complexity of the Group’s operations; 

•  the responsibilities and work requirements of Board members; and 

•  the skills and diversity of Board members. 

Under the ASX Listing Rules, the total amount paid to all non-executive directors in any financial year must not exceed the 
amount fixed in a general meeting of the Group. This amount is currently $300,000 as determined by Shareholders at the 
AGM held on 18 November 2009. The Board’s present policy is that all non-executive directors, other than the chairman, 
be paid $40,000, per annum, exclusive of superannuation in accordance with statutory rates as remuneration for their 
services as directors.

For FY20, non-executive chairman and directors’ remuneration was as follows:

Title

Name

Annual remuneration

Non-Executive Chairman (resigned on 21 October 2019)

Dennis Lin

Non-Executive Director

Non-Executive Director

Matthew Reynolds

Steve Lin

$150,000

$40,000

$40,000*

*Steve Lin’s services were remunerated by C2 Capital Partners.

Directors are also reimbursed for travel and other expenses incurred in attending to Board meetings and the Group’s affairs.

COMPANY SECRETARY

Jay Stephenson is contracted on a monthly basis as Company Secretary at a rate of $30,000 per annum.

OTHER RELATED PARTY TRANSACTIONS WITH KMP

Dennis Lin, Executive Chairman, was a strategic advisor in an accounting firm up to 30 June 2020. The Group contracted 
professional services from the accounting firm to the amount of $39,488 in FY2020 (2019: $181,794), with an outstanding 
balance at 30 June 2020 of $14,149 (2019: $64,538).

Apart from the details disclosed above, no director or any other related party has entered into any other material 
contracts with the Group since the end of the previous financial year. All of the above transactions were considered to be 
on an arms’ length basis.

Short Term

Post- 
Employment

Other Long 
Term

Salary & 
fees
$

Annual 
leave $

Cash  
bonus
$

Non- 
monetary
$ (1)

Super- 
annuation
$

Long service 
leave
$

Share based 
payments – 
options
$

Total
$

Perfor- 
mance 
related
%

Dennis Lin (2)

2020

99,934 

7,998 

2019

-

-

-

-

2020

270,000  23,077  150,000 

2019

285,000  23,077 

2020

68,031 

6,407 

2019

190,769  15,385 

-

-

-

2020

212,385  16,923 

15,000 

2019

137,513  11,170 

20,000 

2020

211,538  16,923 

10,000 

2019

138,282  11,170  100,000 

2020

238,462  19,231 

2019

89,041 

6,849 

2020

194,615  5,385 

2019

-

-

-

-

-

-

Kristy Carr

Anthony  
Gualdi (3)

Iris Ren 

David Orton

Richard Paine 

Vivian Zurlo 

Total

-

-

-

9,494 

252 

1,207,997  1,325,678

91%

-

-

-

-

25,650 

5,251 

(1,349,046)

(875,068)

137%

6,000 

27,075 

18,768 

1,346,954  1,706,874 

79%

2,500 

6,463 

45,212 

6,000 

18,123 

4,674 

-

-

-

-

-

-

-

-

20,177 

2,985 

13,064 

824 

20,096 

3,140 

13,137 

892 

22,654 

1,475 

8,459 

98 

18,488 

695 

-

-

-

-

-

-

-

-

-

-

-

-

128,613 

0%

234,951 

0%

267,470 

6%

182,571 

11%

261,697 

4%

263,481 

38%

281,822 

0%

104,447 

0%

219,183 

0%

-

2020 1,294,965  95,944  175,000 

2,500 

123,022 

59,010 

(141,049)

1,609,392

2019

840,605  67,651  120,000 

12,000 

79,858 

25,256 

1,346,954  2,492,324 

46

47

(1)  Non-monetary benefits include motor vehicle and travel allowances.

(2)  Dennis Lin was appointed as an executive chairman on 22 October 2019. 

(3)  Anthony Gualdi resigned on 30 November 2019.

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORT Remuneration Report (Audited)For personal use only 
 
 
 
Table A(2): Remuneration for Non-executive Directors for the year ended 30 June 2020

FULLY PAID ORDINARY SHARES OF BUBS AUSTRALIA LIMITED 

Short Term

Post- 
Employment

Other Long 
Term

Salary & fees
$

Non- 
monetary
$

Super- 
annuation
$

Long service 
leave
$

Share based 
payments – 
options
$

Matthew 
Reynolds

John  
Gommans 

Steve Lin (2) 

Dennis Lin (1) 

Total

2020

40,000 

2019

40,000 

2020

-

2019

31,969 

2020

40,000 

2019

8,000 

2020

46,027  

2019

150,000 

2020

126,027 

2019

229,969 

-

-

-

-

-

-

-

-

-

-

3,800 

3,800 

-   

3,037 

- 

-

4,373 

14,250 

8,173 

21,087 

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

Total
$

43,800 

43,800 

-   

35,006 

40,000 

8,000 

50,400 

164,250 

134,200 

251,056 

Perfor- 
mance 
related
%

-

-

-

-

-

-

-

-

-

-

(1)  Dennis Lin resigned as a Non-executive Director on 21 October 2019 and was appointed as an executive chairman on 22 October 2019. 

(2)  Steve Lin’s services were remunerated by C2 Capital Partners in FY19 and FY20.

Table B: Movement in the shares of Bubs held, directly, indirectly or beneficially, by each KMP, including their related parties. 

At the 
beginning of 
the year

16,761,600 

20,761,600 

12,000,000 

17,676,600 

-   

-   

 -   

-   

-   

-   

-   

19,200,671 

-   

-   

-   

-   

1,500 

1,500

-

-

Kristy Carr (1)

Anthony Gualdi 
(2)

Steve Lin(3)

Dennis Lin

Matthew 
Reynolds

John Gommans 
(4)

Iris Ren

David Orton

Richard Paine

Vivian Zurlo

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

Purchase of 
shares

Other change

Shares 
disposed

At the end of 
the year

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

-

-

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-   

(3,141,000)

13,620,600 

(4,000,000)   

16,761,600 

(2,000,000)   

10,000,000 

(5,676,000)

12,000,000 

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-   

-   

-   

 -   

-

-

-   

-   

 -   

-   

-

-

-

19,200,671 

-   

 -   

-   

-   

1,500  

1,500

-

-

[1] Shares are held under Carr Family Pty Limited.

[2] Shares are held under Infant Food Business Pty Limited. Anthony Gualdi resigned on 30 November 2019.

[3] At 30 June 2019 and 30 June 2020, 76,288,510 shares were held by C2 Capital Partners, of which Steve Lin is the Managing Director.

[4] 19,200,671 shares were held by J Gommans on resignation date. At resignation date, J Gommans close family member held 19,200,671 shares as part of 

the acquisition of Nulac Foods Pty Ltd on 20 December 2017.

48

49

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORT Remuneration Report (Audited)For personal use onlySHARE BASED PAYMENTS 

Table C: Share-based payments granted as remuneration to KMP

Grant  
date

Number 
of options 
granted 

Fair Value 
of options 
granted

Exercise 
price per 
option 

Expiry  
date

Number 
vested 

Number 
exercised

Number 
forfeited

Number 
cancelled

Dennis 
Lin

Kristy 
Carr

2020

29/11/2019 4,770,810 $0.9838

$0.10

29/11/2022

2019

2020

2019

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

2018

29/06/2018

4,770,810)  $0.6836

$0.10

19/01/2021

2020

2019

-

-

Nicholas 
Simms

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

2018

14/12/2017 8,348,918 $0.7106

$0.10

19/01/2021

3,578,1082

-

-

-

-

-

-

-

-

Number of 
options held 
at the end of 
the period

4,770,810

-

4,770,810

4,770,810

4,770,810

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

3,578,1082

4,770,8101

-

3,578,108

(1)  As a result of her appointment to the position of CEO, tranche 2 and tranche 3 options were offered to and accepted by Kristy Carr in FY18. The tranche 2 

and tranche 3 options issued to Nicholas Simms were forfeited. 

(2)  3,578,108 options vested in FY18 and were subsequently cancelled in FY19. As such, these options are unable to be exercised. 

END OF REMUNERATION REPORT (AUDITED) 

This directors’ report is signed in accordance with a resolution of the board of directors:

Dated:  31 August 2020

DENNIS LIN
EXECUTIVE CHAIRMAN
SYDNEY

50

51

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   DIRECTOR’S REPORT Remuneration Report (Audited)For personal use only52

53

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   Independent Auditor’s ReportFor personal use only54

55

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202003   Independent Auditor’s ReportFor personal use only03   Lead Auditor Independence Declaration

Deloitte Touche Tohmatsu 
ABN 74 490 121 060 

477 Collins Street 
Melbourne, VIC, 3000 
Australia 

Phone: +61 3 9671 7000  
www.deloitte.com.au 

31 August 2020 

The Board of Directors 
Bubs Australia Limited 
23-29 Nina Link 
Dandenong South VIC 3175 

Dear Board Members 

Bubs Australia Limited 

In accordance with section 307C of the Corporations Act 2001, I am pleased to provide the 
following declaration of independence to the directors of Bubs Australia Limited. 

As lead audit partner for the audit of the financial report of Bubs Australia Limited for the 
financial year ended 30 June 2020, I declare that to the best of my knowledge and belief, 
there have been no contraventions of: 

(i)  the auditor independence requirements of the Corporations Act 2001 in relation 

to the audit; and 

(ii)  any applicable code of professional conduct in relation to the audit.   

Yours faithfully 

DELOITTE TOUCHE TOHMATSU 

Lian (Andrew) Sun 
Partner  
Chartered Accountants 

Liability limited by a scheme approved under Professional Standards Legislation. 

Member of Deloitte Asia Pacific Limited and the Deloitte organisation. 

56

57

Annual Report for the year ended 30 June 2020For personal use only 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
04

FINANCIAL  
STATEMENTS

Consolidated Statement of Profit or Loss 
and Other Comprehensive Income 

Consolidated Statement of Financial 
Position

Consolidated Statement of Changes in 
Equity

Consolidated Statement of 
Cash Flows

Notes to Financial Statements

Director’s Declaration

Other Information

58

59

For personal use onlyCONSOLIDATED STATEMENT OF 
PROFIT OR LOSS AND OTHER 
COMPREHENSIVE INCOME 

Revenue

Cost of sales

Gross Profit

Other Income

Share of net profits of joint ventures accounted for using the equity 
method

Distribution and selling costs

Marketing and promotion costs

Administrative and other costs

Share based payment expense – Corporate transaction

Other expenses

Interest income

Finance cost

Loss before tax

Income tax benefit

Loss for the year after tax

Other comprehensive income

Other comprehensive income that may be reclassified to profit or 
loss in subsequent periods (net of tax)

Exchange difference on translation of foreign operations

Other comprehensive income, net of tax

Total comprehensive loss for the year

Loss per share

Basic (loss) per share (dollars) 

Diluted (loss) per share (dollars) 

The accompanying notes form part of these financial statements.

60

Note

B2

B3

B3

B3

B3

B5

B4

B4

2020  
$

54,644,952 

(44,276,408)

10,368,544 

377,697 

(272,496)

(1,885,185)

(9,907,735)

(13,369,565)

- 

(349,209)

317,504 

(1,380,255)

(16,100,700)

8,329,562 

(7,771,138)

(14,177)

(14,177)

(7,785,315)

(0.01)

(0.01)

2019  
$

43,914,853 

(35,301,918)

8,612,935 

1,238,845 

-   

(1,468,069)

(4,056,514)

(18,148,377)

(20,425,504)

(897,327)

455,554 

(893,576)

(35,582,033)

72,797 

(35,509,236)

-

-

(35,509,236)

(0.08)

(0.08)

61

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Consolidated Statement of Profit or Loss and Other Comprehensive IncomeFor personal use only 
 
 
 
 
 
 
 
 
CONSOLIDATED STATEMENT OF
FINANCIAL POSITION

Assets
Current Assets
Cash and cash equivalents
Trade and other receivables
Other assets
GST receivable
Inventories
Total Current Assets

Non-Current Assets
GST receivable
Plant and equipment
Right of use assets
Intangible assets
Investment in joint ventures
Total Non-Current Assets
Total Assets
Liabilities

Current Liabilities
Trade and other payables
Contract liabilities
Lease liabilities
Borrowings
Provisions
Share based payment liability 
Employee benefit liability - Nulac acquisition
Consideration payable
Deferred consideration payables
Total Current Liabilities

Non-Current Liabilities
Lease liabilities
Provisions

Share based payment liability 

Deferred consideration payables
Deferred tax liabilities
Total Non-Current Liabilities
Total Liabilities

Net Assets
Equity
Issued capital
Share based payments reserve
Foreign currency translation reserve
Accumulated losses
Total Equity

Note

D3
C1
C3
C11
C2

C11
C4
C8
C5
E

C6
C7
C8
C9
C10
C11

C12

C8
C10

C11

C12
B5

D5
D6

30/06/2020  
$

26,025,575 
6,619,072 
1,654,106 
956,045 
30,602,156 
65,856,954 

255,768 
4,067,769 
2,081,000 
88,504,687 
743,542 
95,652,766 
 161,509,720 

11,003,580 
67,234 
422,805 
2,000,000 
601,269 
956,045 
-
-
4,510,181 
19,561,114 

2,166,131 
148,841 

255,768 

3,873,573 
3,605,635 
10,049,948 
29,611,062 

131,898,658 

236,965,360 
11,005,047 
(12,210)
(116,059,539)
131,898,658 

30/06/2019  
$

23,291,058 
15,552,802 
1,636,563 
1,946,169 
14,552,400 
56,978,992 

593,477 
4,213,775 
-
91,782,992 
1,030,470
97,620,714 
154,599,706 

8,931,497 
926,382 
-
2,000,000 
2,357,410 
1,946,169 
6,700,000 
238,095 
5,000,000 
28,099,553 

-
553,949 

593,477 

7,347,062 
12,354,026 
20,848,514 
48,948,067 

105,651,639 

189,059,150 
24,878,923 
1,967 
(108,288,401)
105,651,639 

The accompanying notes form part of these financial statements.

62

63

Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Consolidated Statement of Financial PositionFor personal use only 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CONSOLIDATED STATEMENT 
OF CHANGES IN 
EQUITY

2020

Issued Capital 
$

Share Based 
Payments 
Reserve  
$

Foreign 
Currency 
Translation 
Reserve  
$

Retained 
Earnings  
$

Total equity  
$

Balance at 1 July 2019

189,059,150 

24,878,923 

1,967 

(108,288,401)

105,651,639 

Comprehensive income

Loss for the period

Other comprehensive income

Total comprehensive income

Transactions with owners in 
their capacity as owners:

-

-   

-   

Issue of shares

D5

48,732,827 

Exercise of options

D5

150,655 

Capital raising costs, net of tax

D5

(977,272)

-   

-   

-   

 - 

- 

 - 

Share based payment expense

D6

Share based payment expense – 
Corporate transaction

D6

- 

- 

(141,049)

(13,732,827)

-   

(7,771,138)

(7,771,138)

(14,177)

-

(14,177)

(14,177)

(7,771,138)

(7,785,315)

-   

-   

-   

-   

-   

 - 

- 

 - 

- 

 -

48,732,827 

150,655 

(977,272)

(141,049)

(13,732,827)

Balance at 30 June 2020

236,965,360 

11,005,047 

(12,210)

(116,059,539)

131,898,658

2019

Issued Capital 
$

Share Based 
Payments 
Reserve  
$

Foreign 
Currency 
Translation 
Reserve 
$

Retained 
Earnings 
$

Total equity 
$

Balance at 1 July 2019

142,189,264

3,106,465

-

(72,779,165)

72,516,564

Comprehensive income

Loss for the period

Other comprehensive income

Total comprehensive income

Transactions with owners in 
their capacity as owners:

-

-   

-   

Shares issued at acquisition

13,384,615 

Issue of shares

32,738,477

Exercise of options

D5

791,081 

Capital raising costs, net of tax

D5

(44,287)

-   

-   

-   

-   

-   

-   

-   

Share based payment expense

D6

Share based payment expense – 
Corporate transaction

D6

- 

- 

1,346,954 

20,425,504 

-   

(35,509,236)

(35,509,236)

1,967 

- 

1,967 

1,967 

(35,509,236)

(35,507,269)

-   

-   

-   

-   

-   

-

- 

-

- 

- 

- 

-

13,384,615

32,738,477

791,081

(44,287)

1,346,954 

20,425,504 

Balance at 30 June 2020

189,059,150

24,878,923

1,967 

(108,288,401)

105,651,639

The accompanying notes form part of these financial statements.

The accompanying notes form part of these financial statements.

64

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS  Consolidated Statement of Changes in EquityFor personal use only 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
                   
CONSOLIDATED STATEMENT OF 
CASH FLOWS

Cash flows from operating activities

Receipts from customers

Payments to suppliers and employees

Interest received

Interest paid

Net cash used in operating activities

Cash flows from investing activities

Purchases of property, plant and equipment

Proceeds from disposal of property, plant and equipment

Net payments to Deloraine vendors relating to Deloraine acquisition

Payments for subsidiaries net of cash acquired

Purchases of intangible assets

Payments for interests in associates

Net payments to Nulac vendors relating to Nulac Foods acquisition and disposal of joint ventures

Proceeds from disposal of Coach House Dairy assets

Repayment to a related party

Net cash (used in) / from investing activities 

Cash flows from financing activities

Proceeds from share issue

Exercise of options

Capital raising costs

Repayment of the shareholder loan from the Deloraine Dairy vendors (pre-acquisition shareholders)

Repayment of lease liabilities

Net cash from financing activities

Net increase in cash and cash equivalents

Cash and cash equivalents at the beginning of the financial year

Total cash and cash equivalents at the end of the year

The accompanying notes form part of these financial statements.

2020 
$

65,487,490

(87,444,781)

383,665 

(343,452)

(21,917,078)

(166,861)

864 

(2,205,073)

-

(52,550)

(1,030,470)

(5,245,095)

-

-

(8,699,185)

35,000,000 

150,655 

(1,396,102)

-

(403,773)

33,350,780

2,734,517 

23,291,058

26,025,575

2019 
$

40,061,416

(57,415,513)

369,910 

(174,180)

(17,158,367)

(82,730)

1,709 

-

(15,956,865)

-

-

(7,950,232)

500,000 

600,000 

(22,888,118)

32,738,477 

791,081 

(44,287)

(8,790,630)

-

24,694,641

(15,351,844)

38,642,902

23,291,058

66

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Consolidated Statement of Cash FlowsFor personal use only 
 
NOTES TO THE FINANCIAL 
STATEMENTS
A.

BASIS OF PREPARATION

CORPORATE INFORMATION

The  financial  statements  cover  Bubs 
Australia  Limited  as  a  consolidated 
entity  consisting  of  Bubs  Australia 
Limited  and  the  entities  it  controlled 
(“the  Group”)  for  the  year  ended  30 
June  2020.  The  financial  report  is 
presented in Australian dollars, which 
is Bubs Australia Limited’s functional 
and  presentational  currency.

of  the  Group’s  operations  and  its 
principal  activities  is  included  in  the 
directors’  report,  which  is  not  part 
of  the  financial  report.  The  annual 
report  was  authorised  for 
issue, 
in  accordance  with  a  resolution  of 
directors,  on  30  August  2020.  The 
directors  have  the  power  to  amend 
and  reissue  the  financial  report.

The  Group  is  a  for-profit  entity  that 
is a listed public company limited by 
shares, incorporated and domiciled in 
Australia. A description of the nature 

BASIS OF PREPARATION

The Group applies AASB 16 Leases for 
the first time. The nature and effect of 
the changes as a result of adoption of 
these  new  accounting  standards  are 
described below.

The  financial  report  is  a  general 
purpose  financial  report,  which  has 
been  prepared  in  accordance  with 
Australian  Accounting  Standards 
and  Interpretations  issued  by  the 
Australian  Accounting  Standards 
Board  (‘AASB’)  and  the  Corporations 
Act 2001. These financial statements 
International 
also 
Financial  Reporting  Standards  as 
issued by the International Accounting 
Standards  Board 

comply  with 

(‘IASB’).

The  financial  statements,  apart  from 
the cash flow information, have been 
prepared  on  an  accruals  basis  and 
are  based  on  historical  costs.

AASB 16 LEASES

AASB 16 Leases supersedes AASB 117 Leases and introduces significant changes to lessee accounting by removing the 
distinction between operating and finance lease and requiring the recognition of a right-of-use asset and a lease liability 
at commencement for all leases, except for short-term leases and leases of low value assets when such recognition 
exemptions are adopted. 

The Group has applied AASB 16 using the cumulative catch-up approach which requires the Group to recognise an asset 
at amount equal to liability at the date of initial application.

The Group’s accounting policy for Leases and impact on adoption is as follows.

Impact of the new definition of a lease 

The Group has made use of the practical expedient available on transition to AASB 16 not to reassess whether a contract 
is or contains a lease. Accordingly, the definition of a lease in accordance with AASB 117 and Interpretation 4 will 
continue to be applied to those leases entered or changed before 1 July 2019. AASB 16 determines whether a contract 
contains a lease on the basis of whether the customer has the right to control the use of an identified asset for a period 
of time in exchange for consideration. The Group applies the definition of a lease and related guidance set out in AASB 16 
to all lease contracts entered into or changed on or after 1 July 2019. AASB 16 will not significantly change the scope of 
contracts that meet the definition of a lease for the Group. 

Impact on Lessee Accounting 

Applying AASB 16, for all leases, the Group: 

•  Recognises right-of-use assets and lease liabilities in the consolidated statement of financial position, initially 

measured at the present value of the future lease payments, with the right-of-use asset adjusted by the amount of any 
prepaid or accrued lease payments.

•  Recognises depreciation of right-of-use assets and interest on lease liabilities in the consolidated statement of profit or 

loss.

•  Separates the total amount of cash paid into a principal portion (presented within financing activities) and interest 

(presented within financing activities) in the consolidated statement of cash flows.

•  Lease incentives (e.g. rent free period) are recognised as part of the measurement of the right-of-use assets and lease 
liabilities whereas under AASB 117 they resulted in the recognition of a lease incentive, amortised as a reduction of 
rental expenses on a straight line basis. 

Under AASB 16, right-of-use assets are tested for impairment in accordance with AASB 136 Impairment of Assets. 

For short-term leases (lease term of 12 months or less) and leases of low-value assets (which includes tablets and 

68

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use onlySIGNIFICANT ACCOUNTING JUDGEMENTS AND ESTIMATES

The  preparation  of 
the  financial 
statements  requires  management 
to  make  judgements,  estimates  and 
assumptions.  The  most  significant 
use of judgements and estimates has 
been  applied  to  the  following  areas. 
Refer  to  the  respective  notes  for 
additional  details. 

Recoverability of intangibles

Valuation of inventory 

Recoverability of intangibles

Recognition and recoverability of deferred 
tax assets

Share based payments

Reference

Note C1

Note C2

Note C5

Note B5

Note G2

personal computers, small items of office furniture and telephones), the Group has opted to recognise a lease expense on 
a straight-line basis as permitted by AASB 16. This expense is presented within ‘Administrative and other costs’ in profit 
or loss.

The Group has used the following practical expedients when applying the cumulative catch-up approach to leases 
previously classified as operating leases applying AASB 16:

•  The Group has applied a single discount rate to a portfolio of leases with reasonably similar characteristics.  

•  The Group has elected not to recognise right-of-use assets and lease liabilities to leases for which the lease term ends 

within 12 months of the date of initial application.  

Financial impact of initial application of AASB 16

The weighted average lessees incremental borrowing rate applied to lease liabilities recognised in the statement of 
financial position on 1 July 2019 is 5.35%. 

The following table shows the operating lease commitments disclosed applying AASB 117 at 30 June 2019, discounted 
using the incremental borrowing rate at the date of initial application and the lease liabilities recognised in the statement 
of financial position at the date of initial application.

Operating lease commitments at 30 June 2019

Short-term leases and leases of low-value assets 

Present value of the lease payments due in periods covered by extension options that are 
included in the lease term and not previously included in operating lease commitments 

Effect of discounting the above amounts 

Lease liabilities recognised at 1 July 2019

$

3,522,540 

(1,651) 

23,448

(552,177) 

2,992,160 

The Group has recognised right-of-use assets $2,521,038 and lease liabilities $2,992,160 upon transition to AASB 16. The 
difference represents the lease incentive recognised at 30 June 2019 under AASB 117 Leases.

70

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use onlyB.

GROUP PERFORMANCE

This section explains the results and performance of the Group 
for the year, including segment information, earnings per share 
and taxation.

B.1
OPERATING SEGMENTS

Operating segments are identified on the basis of internal 
reports about components of the Group that are regularly 
reviewed by the chief operating decision maker (the Board) 
in order to allocate resources to the segment and assess 
its  performance. 

Geographic information

Revenue (by region)

Australia

China

Other International

Total

In  FY19  and  FY20,  the  Group  had  identified  a  single 
operating segment being the sale of nutritional food, fresh 
products,  adult  powder  and  providing  canning  services 
of  nutritional  dairy  products.  Accordingly,  the  financial 
information  presented 
in  the  consolidated  statement 
of  profit  or  loss  and  other  comprehensive  income  and 
consolidated statement of financial position was the same 
as  that  presented  to  the  chief  operating  decision  maker. 

2020 
$

2019 
$

36,540,584 

33,392,866 

12,692,522 

9,622,100 

5,411,846 

899,887 

54,644,952 

43,914,853 

B.2
REVENUE

Set out below is the disaggregation of the Group’s revenue from contracts with customers:

Type of goods and services

Sale of Infant Formula

Sale of Baby Organic Food

Sale of Adult Powder

Sale of Fresh Dairy Products

Sale of Raw Materials

Canning services

2020
$

29,845,732 

2,604,513 

14,378,082 

3,449,196 

2,340,973 

2,026,456 

2019
$

18,936,215 

2,708,393 

15,611,244 

5,939,231 

337,304 

382,466 

Total revenue from contracts with customers

54,644,952 

43,914,853 

RECOGNITION AND MEASUREMENT

Under  AASB  15  Revenue  from  Contracts  with  Customer,  revenue  is  recognised  at  an  amount  that  reflects 
the  consideration  to  which  an  entity  expects  to  be  entitled  in  exchange  for  transferring  goods  or  services 
to  a  customer.  The  standard  requires  entities  to  exercise  judgement,  taking  into  consideration  all  of  the 
relevant facts and circumstances when applying each step of the model to contracts with their customers. 
The standard also specifies the accounting for the incremental costs of obtaining a contract and the costs 
directly  related  to  fulfilling  a  contract  and  comparatives  were  not  restated. 

The revenue information above is based on the locations of the customers.

The  Group  had  2  external  customers  who  generated  greater  than  10  percent  of  the  Group’s  revenue  at  30  June  2020 
amounting to $17,220,404. The Group had 3 external customers who generated greater than 10 percent of the Group’s 
revenue  at  30  June  2019  amounting  to  $20,926,237.

Sale of products

The Group has identified the following revenue streams by product type:

• 

Infant Formula

•  Baby Organic Food

•  Adult Powder

•  Fresh Dairy Products

•  Raw materials

72

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
For all revenue streams, the Group’s contracts with customers for the sale of products include one performance 
obligation. The Group has concluded that revenue from sale of products should be recognised at the point in time when 
the products are transferred to the customer, generally on delivery of the products or when the goods are picked up 
at the Group’s warehouse. The Group recognises revenue from the sale of goods measured at the fair value of the 
consideration received or receivable, net of returns, volume rebates and marketing contribution. 

Rebates and marketing contribution

Rebates and marketing contribution with customers are recognised as a reduction of revenue. Under AASB 15 Revenue 
from Contracts with Customer, marketing contributions give rise to variable consideration. To estimate the variable 
consideration to which it is entitled, the Group applies the ‘most likely amount method’ for contracts with marketing 
contribution.  The selected method that best predicts the amount of variable consideration is primarily driven by the 
marketing contribution agreed with the customers. The Group then applies the requirements on constraining estimates of 
variable consideration and recognises a refund liability for the expected future rebates.

B.3
EXPENSES

Cost of sales

Production costs

Net realisable value adjustments

Obsolete inventory provision 

Inventories written off

Total

2020  
$

2019  
$

42,639,299 

34,520,080 

105,946 

983,290 

547,873 

36,993 

-

744,845 

44,276,408 

35,301,918 

Canning services

Included in administrative and other expenses are the following:

The Group provides the canning services for nutritional dairy products. The Group recognises revenue from the canning 
services measured at the fair value of the consideration received or receivable. The revenue represents the Group’s right 
to an amount of consideration that is unconditional. Where the Group controls the promised goods before transferring 
them to the customers, the Group is a principal and recognises the full amount of goods and canning services as 
revenue when the production is complete. Where the Group does not control the promised goods and solely provides 
canning services to the customers, the Group is an agent and recognises the revenue for the canning services when the 
production is complete.  

Where contracts with customers have minimum volume commitments over the term of the agreement and the customer 
is not able to fulfil minimum volume commitment, the Group is entitled to charge a penalty fee of the shortfall volume. 
This gives rise to variable consideration. To estimate the variable consideration to which it is entitled, the Group applies 
the ‘expected value method’.  

KEY ESTIMATE AND JUDGEMENT

The Group estimates variable consideration to be included in the transaction price for the sale of products with rebates 
and market contribution. Determining whether a customer will be likely entitled to a rebate will depend on the customer’s 
historical rebates entitlement and accumulated purchases to date. 

The Group estimates variable consideration to be included in the transaction price of the canning service with minimum 
volume commitments. The Group estimates the expected volume based on customer forecasts and accumulated 
purchases to date.

Listing and registry fees

Accountancy and legal fees

Insurance

Travel costs

Consultancy fee

Occupancy costs

Credit losses

Depreciation and amortisation

Retainer fee with UphamGo Australia

Employee costs

Wages and salaries

Superannuation

Share based payments

Employee benefit expense – Nulac acquisition

Total

Other expenses

Corporate transaction accounting expense

Total

Finance costs

Interest expense

Interest expense on lease liabilities

Unwinding of consideration payable

Total

397,964 

673,298 

485,233 

421,412 

214,317 

127,698 

17,788 

3,730,852 

-

5,334,823 

443,096 

(141,049)

-

5,636,870 

349,209 

349,209 

193,703 

149,860 

1,036,692 

1,380,255 

313,136 

493,372 

408,667 

672,754 

764,843 

383,122 

42,150 

1,178,954 

429,265 

4,461,758 

299,294 

1,346,954 

5,897,633 

 12,005,639 

897,327 

897,327 

174,180 

-

719,396 

893,576 

74

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
 
 
 
 
B.4
LOSS PER SHARE (LPS)

B.5
INCOME TAXES

2020

2019

Loss attributable to the Group used in calculating basic and diluted EPS 

(7,771,138)

(35,509,236)

Consolidated profit or loss

Weighted average number of ordinary shares for basic EPS

538,114,198 

455,620,266 

Basic LPS (dollars)

Diluted LPS (dollars)*

(0.01)

(0.01)

(0.08)

(0.08)

* The Group has granted 9,541,620 options to employees that could potentially dilute basic earnings per share in the future, but were not included in the 

calculation above because they are anti-dilutive for the period(s) presented. 

Income tax benefit

Current tax

Deferred tax

2020  
$

2019  
$

- 

 - 

8,329,562 

72,797 

RECOGNITION AND MEASUREMENT

Basic EPS is calculated as net loss attributable to the group divided by the weighted average number of 
ordinary shares outstanding during the financial year.

Diluted EPS adjusts the figures used in the determination of basic earnings per share to take into account 
the after income tax effect of interest and other financing costs associated with dilutive potential ordinary 
shares and the weighted average number of shares assumed to have been issued for no consideration in 
relation to dilutive potential ordinary shares.

Income tax benefit reported in the statement of profit or loss 

8,329,562 

72,797 

Numerical reconciliation of income tax benefit and tax at the statutory rate 

Accounting Loss before income tax benefit 

16,100,700

35,582,033

Income tax benefit calculated at 30% (2018: 27.5%) 

4,830,210

 9,785,059

Tax effect of amounts not taxable in calculating income tax benefit:

Share of profit of joint ventures 

-

51,552

Allocable cost amount relating to Deloraine acquisition

(531,743)

-

 Share based payments 

42,315

(370,412) 

Share based payment - Corporate transaction 

-

(5,617,014) 

Non-deductible costs 

(174,108)

(31,407) 

Employee benefit liability - Nulac acquisition 

-

 (1,621,849) 

Deferred consideration payable fair value movement 

(311,008) 

(197,834) 

Income tax losses not recognised 

-

(1,865,952) 

 Other 

(347,897) 

(59,346) 

Income tax losses recognised 

4,821,793

-

Income tax benefits 

8,329,562

72,797

76

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
Deferred tax assets/(liabilities) arise from the following 

2020

Opening Balance

Recognised in  
Profit or Loss

Recognised in 
equity

Closing Balance

Trade and other receivables

-

Inventories

Intangible assets

Plant and equipment

Right of use assets

Lease Liabilities

Trade and other payables

Provisions

112,392 

(14,770,024)

48,481 

-

-

-

-

104,828

182,594

657,116 

61,535 

(624,300)

776,681 

69,433 

154,348 

-

-

-

-

-

-

-

-

Carried forward tax losses1

1,418,030 

7,479,070 

Capital raising costs

837,095 

-

484,611

(65,782)

104,828 

294,986 

(14,112,908)

110,016 

(624,300)

776,681 

69,433 

154,348 

9,381,711 

771,313 

Allocable cost amount relating to 
Deloraine acquisition 

-

(531,743)

-

(531,743)

(12,354,026)

8,329,562 

418,829 

(3,605,635)

2019

Opening Balance

Recognised in  
Profit or Loss

Recognised in 
equity

Closing Balance

Trade and other receivables

Inventories

Intangible assets

Capital raising costs

Plant and equipment

(7,355)

64,803 

(2,321,203)

837,095 

-

Carried forward tax losses

1,426,660 

7,355

47,589 

(21,998)

-

48,481 

(8,630)

-

-

-

112,392 

(12,426,823)

(14,770,024)

-

-

-

837,095 

48,481 

1,418,030 

1  As at 30 June 2020, deferred tax assets of $9,381,710 (FY19: $1,418,030) relating to tax losses were recognised and expected to be utilised in the 

foreseeable future.   

-

72,797 

(12,426,823)

(12,354,026)

RECOGNITION AND MEASUREMENT

The income tax expense or benefit for the year is the tax payable on that year’s taxable income based on 
the applicable income tax rate for each jurisdiction, adjusted by the changes in deferred tax assets and 
liabilities attributable to temporary differences, unused tax losses and the adjustment recognised for prior 
years, where applicable.

Deferred tax assets and liabilities are recognised for temporary differences at the tax rates expected to be applied 
when the assets are recovered or liabilities are settled, based on those tax rates that are enacted or substantively 
enacted, except for:

When the deferred income tax asset or liability arises from the initial recognition of goodwill or an asset or 
liability in a transaction that is not a business combination and that, at the time of the transaction, affects 
neither the accounting nor taxable profits; or

When  the  taxable  temporary  difference  is  associated  with  interests  in  subsidiaries,  associates  or  joint 
ventures, and the timing of the reversal can be controlled and it is probable that the temporary difference 
will not reverse in the foreseeable future.

Deferred tax assets are recognised for deductible temporary differences and unused tax losses only if it is 
probable that future taxable amounts will be available to utilise those temporary differences and losses.

Deferred tax assets and liabilities are offset only where there is a legally enforceable right to offset current tax 
assets against current tax liabilities and deferred tax assets against deferred tax liabilities; and they relate to 
the same taxable authority on either the same taxable entity or different taxable entities which intend to settle 
simultaneously. 

Bubs Australia Limited and its 100% owned Australian resident subsidiaries formed a tax consolidated group 
(‘TCG’) and Bubs Australia Limited is the head entity of the tax consolidated group.  

KEY ESTIMATE AND JUDGEMENT

RECOVERY OF DEFERRED TAX ASSETS

Judgement  is  required  to  be  made  by  the  group 
in  assessing  whether  deferred  tax  assets  and 
certain  deferred  tax  liabilities  are  recognised  on 
the consolidated statement of financial position. As 
detailed above, in the year ended 30 June 2020, Bubs 
has  recognised  deferred  tax  assets  of  $11,553,301 
(2019: $94,797) primarily relating to carried forward 
tax losses and temporary differences impacting the 
profit or loss. Deferred tax assets are recognised for 
unused tax losses, unused tax credits and deductible 
temporary differences, to the extent that it is probable 
that  future  taxable  profits  will  be  available  against 
which they can be used. Probable is considered more 
likely than not. 

Judgement is required when deferred tax assets are 
reviewed at each reporting date. Deferred tax assets 
may  be  reduced  to  the  extent  that  it  is  no  longer 
probable that future taxable profits  will  be available.

Assumptions  about  the  generation  of  future 
taxable  profits  depend  on  management’s 
estimates  of  future  cash  flows.  These  depend 
on  estimates  of  future  sales,  operating  costs, 
capital  expenditure,  dividends  and  other  capital 
management transactions. Judgements are also 
required  about  the  application  of  income  tax 
legislation. 

for 

the 

in  expectations 

Changes 
future 
performance  of  the  business  may  impact  the 
amount  of  deferred  tax  assets  recoverable 
and  recognised  on  the  statement  of  financial 
position and the amount of other tax losses and 
temporary differences not yet recognised. At 30 
June 2020, the Group had nil (2019: $8,988,100) 
of  unrecognised  tax  losses. 

78

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
 
 
 
 
C.

OPERATING ASSETS AND LIABILITIES 

This section provides details of the Group’s operating assets, and liabilities incurred as a result of trading activities, used to generate 
the Group’s performance.

C.1
TRADE AND OTHER RECEIVABLES

Trade debtors

Allowance for credit losses

Deferred consideration receivable

Other receivables

Working capital adjustment

Receivable from associates

30/06/2020  
$

30/06/2019  
$

4,451,294

7,580,552

(10,525)

(3,755)

-   

360,515

-   

3,493,000 

956,828

2,794,927

1,817,788 

731,250

6,619,072

15,552,802

The following table details the risk profile of trade receivables based on the Group’s provision matrix. 

TRADE RECEIVABLES - DAYS PAST DUE

30/06/2020

Not past due <30 days

31-60 days 61-90 days 91-120 days >120 days

Total

Estimated total 
gross carrying 
amount at default

Lifetime ECL

5,723 

98 

4,704 

-

-

-

10,525

10,525 

TRADE RECEIVABLES - DAYS PAST DUE

30/06/2019

Not past due <30 days

31-60 days 61-90 days 91-120 days >120 days

Total

Estimated total 
gross carrying 
amount at default

Lifetime ECL

2,192

1,152

253

117

41

-   

3,755

3,755

The Group’s exposure to credit risks related to trade and other receivables are disclosed in Note D2 Financial risk management.

RECOGNITION AND MEASUREMENT

The Group initially measures a financial asset at its fair value plus, in the case of a financial asset not at fair value 
through profit or loss, transaction costs. Trade receivables are measured at the transaction price determined 
under AASB15 Revenue from Contracts with Customers. Further details are disclosed in Note B2 Revenue. 

Financial instruments are subsequently measured at fair value through profit or loss (FVPL), amortised 
cost, or fair value through other comprehensive income (FVOCI). The classification is based on two criteria: 
the Group’s business model for managing the assets; and whether the instruments’ contractual cash flows 
represent ‘solely payments of principal and interest’ on the principal amount outstanding (the ‘SPPI criterion’). 

The Group’s trade and other receivables and financial assets are measured at amortised cost that are held 
within a business model with the objective to hold the financial assets in order to collect contractual cash 
flows that meet the SPPI criterion. 

The Group adopted a forward-looking expected credit loss (ECL) approach for impairment losses for ECLs 
for financial assets not held at FVPL.

ECLs are based on the difference between the contractual cash flows due in accordance with the 
contract and all the cash flows that the Group expects to receive. The shortfall is then discounted at an 
approximation to the asset’s original effective interest rate.

KEY ESTIMATE AND JUDGEMENT

RECOVERY OF DEFERRED TAX ASSETS

For  trade  receivables,  the  Group  has  applied  the 
standard’s  simplified  approach  and  has  calculated 
ECLs  based  on  lifetime  expected  credit  losses. The 
Group has established a provision matrix that is based 

on  the  Group’s  historical  credit  loss  experience, 
adjusted  for  forward-looking  factors  specific  to 
the  debtors  and  the  economic  environment.

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C.2
INVENTORIES

30/06/2020  
$

30/06/2019  
$

Raw materials

14,266,867 

2,624,457 

Finished goods at cost

16,335,289 

11,927,943 

30,602,156 

14,552,400 

C.3
OTHER ASSETS

Prepayments and other assets

Deposits paid

Inventories paid in advance

Security bond

30/06/2020 
$

30/06/2019
$

497,175

586,286

187,661

382,985

239,219 

596,939 

426,717 

373,688 

1,654,106

1,636,563 

The amount of inventory that was written off during the period was $547,873 (2019: $744,845).
An adjustment of 105,946 (2019: $36,993) was made on inventories carried at net realisable value. 
An inventory obsolete provision $983,290 (2019: $nil) was recognised as an expense during the year. $38,849,052 (2019: $30,668,221) 
inventories were recognised as an expense during the year. 

RECOGNITION AND MEASUREMENT

Inventories paid in advance 

RECOGNITION AND MEASUREMENT

Deposits paid

Inventories paid in advance represent payments for purchases of finished goods prior to ownership passing 
to the Group.

Inventories are valued at the lower of cost and net realisable value. Cost is calculated using weighted average 
methods. Net realisable value represents the estimated selling price in the ordinary course of business, less 
estimated costs of completion and the estimated costs necessary to make the sale.

Deposits  paid  represent  payments  to  suppliers  in  relation  to  goods  received  or  services  rendered.  These 
deposits  are  refundable  to  the  Group.

Security bond 

Security  bond  represents  payments  to  the  landlord  securing  the  obligations  of  the  Group  under  the  lease 
contract  of  the  Deloraine  Dairy  site.

KEY ESTIMATES AND JUDGEMENTS

RECOVERY OF INVENTORY

Estimation  of  net  realisable  value 
includes  assessment  of  expected 
future  turnover  of  inventory  held  for 
sale  and  the  expected  future  selling 
price of such inventory. Management 
assessed 
of 
inventories  based  on  the  estimated 

recoverability 

the 

ongoing  impact  from  COVID-19  on 
distribution  channels  and  estimated 
in  FY21. 
end  consumer  demand 
Changes  in  trading  and  economic 
conditions,  and  changes  in  country 
specific  regulations,  may 
impact 
these  estimations  in  future  periods.

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C.4
PLANT AND EQUIPMENT

RECOGNITION AND MEASUREMENT

Building and 
improvements
$

Production 
equipment
$

Motor Vehicle
$

Office 
equipment
$

Total  
$

Cost

As at 1 July 2018

Additions

-

-

73,730 

45,777 

-

-

Acquisition of a subsidiary

1,371,300 

2,707,170 

25,000 

Disposals

-

-

-

45,309 

36,950 

70,730 

(9,320)

119,039 

82,727 

4,174,200 

(9,320)

As at 30 June 2019

1,371,300 

2,826,677 

25,000 

143,669 

4,366,646 

Additions

Disposal

17,570 

-

124,452 

(28,652)

-

-

24,842 

(10,194)

166,864 

(38,846)

As at 30 June 2020

1,388,870 

2,922,477 

25,000 

158,317 

4,494,664 

Accumulated Depreciation

As at 1 July 2018

Depreciation

Disposal

As at 30 June 2019

Depreciation

Disposal

-   

(16,170)

-   

(16,170)

(81,320)

(52,062)

(50,102)

-   

(102,165)

-   

(416)

-   

(416)

(175,276)

(2,083)

-   

12,143 

-   

(19,672)

(22,483)

8,035 

(34,120)

(34,250)

6,762 

(71,734)

(89,172)

8,035 

(152,871)

(292,929)

 18,905 

As at 30 June 2020

(97,490)

(265,298)

(2,499)

(61,608)

 (426,895)

Net book value

As at 30 June 2019

1,355,130 

2,724,512 

As at 30 June 2020

1,291,380 

2,657,179 

24,584 

22,501 

109,549 

4,213,775 

96,709 

4,067,769 

Plant  and  equipment  are  stated  at  historical  cost  less 
accumulated depreciation and impairment. Historical cost 
includes  expenditure  that  is  directly  attributable  to  the 
acquisition  of  the  items.

Depreciation is calculated on a straight-line basis to write 
off the net cost of each item of plant and equipment over 
their expected useful lives as follows:

The residual values, useful lives and depreciation methods are 
reviewed, and adjusted if appropriate, at each reporting date.

An  item  of  plant  and  equipment  is  derecognised  upon 
disposal or when there is no future economic benefit to the 
Group. Gains and losses between the carrying amount and 
the disposal proceeds are taken to profit or loss.

Building and improvements 
Production equipment 
Motor Vehicle 
Office equipment  

17-19 years
12-19 years
10 years
2-13 years

84

C.5
INTANGIBLE ASSETS

Goodwill 
$

Brand 
name  
$

Licence $

Priority 
right  
$

Customer 
contract/
list  
$

Recipes   
$

Patents, 
trademarks 
and 
software 
$

Total  
$

Cost

As at 1 July 
2018

Acquisition of 
a subsidiary

Addition

Disposal

As at 30 June 
2019

Addition

Disposal

As at 30 June 
2020

-

-

73,690,417 

5,091,634 

-

3,765,731 

47,740 

52,188 

82,647,710 

16,924,256 

-

-

-

-

(400,000)

38,489,095 

3,094,033 

-

-

1,800,000 

-

-

(100,000)

-

-

-

58,444 

58,565,828 

-

-

1,800,000 

(500,000)

90,614,673 

4,691,634 

38,489,095

1,800,000

6,759,764 

47,740 

110,632 

142,513,538

-

-

-

-

-

-

-

-

-

-

-

-

52,550

52,550 

-

-

90,614,673 

4,691,634

38,489,095

1,800,000

6,759,764

47,740

163,182

142,566,088

Amortisation and impairment  

As at 1 July 
2018

Amortisation

Disposal

As at 30 June 
2019

Amortisation

Disposal

As at 30 June 
2020

Net book value 

At 30 June 
2019

As at 30 June 
2020

(49,138,940)

-

-

(49,138,940)

- 

-

-

-

-

- 

-

-

-

(442,687)

(46,196)

(28,241)

(49,656,064)

(349,901)

(300,000)

(420,466)

(1,544)

(17,872)

(1,089,783)

-

-

15,301 

-

-

15,301 

(349,901)

(300,000)

(847,852)

(47,740)

(46,113)

(50,730,546)

(1,749,504)

(900,000)

(648,199)

-

-

-

-

-

(33,152)

(3,330,855)

-

-

(49,138,940)

(2,099,405)

(1,200,000)

   (1,496,051)

(47,740)

(79,265)

(54,061,401)

41,475,733 

4,691,634    

38,139,194 

1,500,000

5,911,912 

41,475,733 

4,691,634

36,389,690 

600,000

5,263,713 

-

-

64,519 

91,782,992

83,917 

88,504,687

Brand name, customer contract/list, licence, priority right and 
goodwill are allocated to the following cash generating units 
(CGUs)  for  the  purposes  of  impairment  testing:  Infant  Food 

Co  $1,165,712  (2019:  $1,165,712);  Nulac  Foods  $31,218,363 
(2019:  $32,457,159)  and  Deloraine  Dairy  $56,036,695  (2019: 
$58,095,603).

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RECOGNITION AND MEASUREMENT

Intangible assets acquired separately are capitalised at cost and from a business combination are capitalised at fair 
value as at the date of acquisition. Following initial recognition, the cost model is applied to the class of intangible 
assets.

GOODWILL

Goodwill is recognised on business acquisitions, representing the excess of the fair value of the consideration 
transferred over the Group’s interest in the net fair value of the identifiable assets, liabilities and contingent 
liabilities of the business recognised at the date of acquisition. Goodwill is initially recognised as an asset 
at cost and is subsequently measured at cost less any accumulated impairment losses. For the purposes of 
impairment testing, goodwill acquired in a business combination is, from the date of acquisition, allocated to 
the Group’s cash-generating units that are expected to benefit from the synergies of the combination. 

BRAND NAMES

Brand names are considered to have an indefinite life and are not amortised. As at 30 June 2018, these assets 
were tested for impairment.

LICENCE

The licence represents the CNCA (Certification and Accreditation Administration of the People’s Republic of 
China) licence that Deloraine Dairy currently holds. The licence is amortised on a straight-line basis over the 
period of the expected benefit, being the finite life of 22 years.

CUSTOMER CONTRACT/LIST 

Customer lists acquired in a business combination are amortised on a straight-line basis over the period of 
their expected benefit, being their finite life of 10 years.

PRIORITY RIGHT

Priority right represents the priority right of processing and manufacturing goat milk at Uphamgo Australia.  
The amount is amortised on a straight-line basis over the two year agreement with the commencement date 
of 28 February 2018.

IMPAIRMENT TESTING FOR CASH-GENERATING UNITS (CGUS) INCLUDING GOODWILL

GOODWILL AND BRAND NAMES ALLOCATION

For the purposes of impairment testing, goodwill and brand names are allocated to the Group’s CGUs which represent the 
lowest level within the Group at which goodwill and brand names are monitored by internal management and are no higher 
than an operating segment as follows:

Infant Food Co

Nulac Foods

Deloraine Dairy

2020

2019

1,165,712 

1,165,712 

31,218,363 

32,457,159 

56,036,695 

58,095,603 

88,420,770 

91,718,474 

RECOGNITION AND MEASUREMENT

The Group assesses, at each reporting date, whether there is an indication that an asset may be impaired. 
If any indication exists, or when annual impairment testing for an asset is required, the Group estimates the 
asset’s recoverable amount. An asset’s recoverable amount is the higher of an asset’s or CGU’s fair value less 
costs of disposal and its value in use. The recoverable amount is determined for an individual asset, unless 
the asset does not generate cash inflows that are largely independent of those from other assets or groups of 
assets. When the carrying amount of an asset or CGU exceeds its recoverable amount, the asset is considered 
impaired and is written down to its recoverable amount. 

In assessing value in use, the estimated future cash flows are discounted to their present value using a pre-
tax discount rate that reflects current market assessments of the time value of money and the risks specific to 
the asset. In determining fair value less costs of disposal, recent market transactions are taken into account. 
If  no  such  transactions  can  be  identified,  an  appropriate  valuation  model  is  used.  These  calculations  are 
corroborated by valuation multiples, quoted share prices for publicly traded companies or other available fair 
value indicators.

The Group bases its impairment calculation on detailed budgets and forecast calculations, which are prepared 
separately  for  each  of  the  Group’s  CGUs  to  which  the  individual  assets  are  allocated.  These  budgets  and 
forecast calculations generally cover a period of five years. A long-term growth rate is calculated and applied 
to project future cash flows after the fifth year.

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KEY ESTIMATES AND JUDGEMENTS

GOODWILL AND INTANGIBLES

Judgements  are  made  with  respect 
to  identifying  and  valuing  intangible 
assets  on  acquisitions  of  new 
businesses.  The  Group  assesses 
intangibles 
whether  goodwill  and 
lives  are 
indefinite  useful 
with 

impaired  at  least  annually.  These 
calculations  involve  judgements  to 
estimate  the  recoverable  amount  of 
the  cash-generating  units  to  which 
the  goodwill  and  intangibles  with 
indefinite  useful  lives  are  allocated.

ANNUAL IMPAIRMENT TESTING AT 30 JUNE 2020

The recoverable amount of the CGUs 
to  which  goodwill  and  indefinite  life 
brand  names  were  allocated  has 
been  determined  on  a  value  in  use 
basis  using  a  discounted  cash  flow 
approach,  and  projections  based 
on  financial  budgets  and  five-year 
forward plans approved by the Board.

In  light  of  the  current  impact  of 
COVID-19 on the Group’s performance 
has 
2HFY20,  management 
in 

impairment 

reviewed  the  assumptions  applied 
in  use  models  for 
to  the  value 
goodwill 
testing  and 
made  additional  adjustments  to  the 
five-year  forward  plans  used  in  the 
Group’s  impairment  testing  in  order 
to  reflect  the  estimated  impact  from 
COVID-19  based  on 
information 
available  as  at  30  June  2020.  The 
value in use models are considered to 
reflect a base case of cashflows and 
appropriate  discount  rate. 

KEY ASSUMPTIONS

2020

2019

CGUs

Infant Food Co Nulac Foods

Deloraine 
Dairy

Infant Food Co Nulac Foods

Deloraine 
Dairy

Discount rate (post tax)

12.90%

11.90%

11.91%

12.90%

11.90%

11.91%

Discount rate (pre tax)

18.50%

17.00%

17.01%

18.50%

17.00%

17.01%

Terminal growth

2.00%

2.00%

2.00%

2.50%

2.50%

2.50%

SENSITIVITY TO CHANGE IN ASSUMPTIONS

The  calculation  of  value  in  use  for  the  above  CGUs  is  most 
sensitive  to  the  following  assumptions: 

•  Gross margins

•  Discount rates

•  Revenue growth during the forecast period

•  Growth rates used to extrapolate cash flows beyond the 

forecast period (terminal growth rate)

Gross  margins  –  Gross  margins  are  based  on  budgeted 
margins  for  FY2020,  and  conservative  estimates  for  future 
years,  which  have  been  adjusted  where  appropriate  to 
account for expected future trading conditions. Consideration 
has  been  given  to  the  growth  profile  of  each  CGU  when 
forecasting  future  margin  returns.

Discount rates – Discount rates represent the risks specific 
to  each  CGU,  taking  into  consideration  the  time  value  of 
money  and  individual  risks  of  the  underlying  cash  flows 
expected from the CGU being assessed. CGU specific risk is 
incorporated by applying individual beta factors. The discount
rate  calculation  is  based  on  the  specific  circumstances  of 
each  CGU  and  its  operating  segments  and  is  derived  from 
its  weighted  average  cost  of  capital  (WACC).  The  WACC 
takes into account both debt and equity. The cost of equity is 
derived from the expected return on investment by the CGU’s 
investors. The cost of debt is derived from the interest rate of 
the  CGU’s  working  capital  facility.

The Group has not adjusted the discount rates in light of the 
current  impact  of  COVID-19  as  the  Group  has  incorporated 
the risk into five-year forward plans and reflected in the value 
in use models for goodwill impairment testing.

Revenue growth – Revenue projections have been constructed 
with  reference  to  the  FY20  results  and  five-year  forward-
looking plans with the earlier years being estimated through 
specific volume assumptions based on known opportunities, 
while years thereafter are adjusted for performance trends 
across  the  particular  regions.  In  addition,  the  Group  made 
further  adjustments  on  revenue  growth  in  FY21  to  reflect 
the estimated impact from COVID-19. Lower revenue for the 
first  quarter  were  assumed  in  the  distribution  channel  that 
have  been  adversely  impacted  from  COVID-19.  A  gradual 
return of trading activities is assumed with no return to pre 
COVID-19  levels  until  Q3  FY21.    Management  assesses  the 
reasonableness  of  the  growth  assumptions  by  reviewing 
the achieved growth of comparable entities in the nutritional 
products  industry.

Terminal  growth  rate  –  A  terminal  growth  rate  of  2.0% 
(2019:  2.5%)  has  been  used  for  future  cash  flow  growth 
beyond the five-year forecast period for all CGUs. This is a 
conservative rate when compared to annual growth rates 
during  the  forecast  period.

The  terminal  value  (being  the  total  value  of  expected  cash 
flows  beyond  the  forecast  period)  is  discounted  to  present 
values  using  the  discount  rate  specific  to  each  CGU.

As a result of this testing, the recoverable amount of each 
CGU exceeded its carrying amount and no impairment loss 
has been recognised on intangible assets that are subject 
to goodwill impairment testing. 

Management has identified that a reasonably possible change 
in three key assumptions could reduce the headroom of each 
CGU as showing in the following table. However, it would not 
result in an impairment.

Impact on headroom

% change 

Infant Food Co 

Nulac Foods 

Deloraine Dairy

Discount rate 

Budgeted gross revenue growth 

Budgeted gross margin 

1.5%

-5%

-1%

(13,808,595)

(6,265,855)

(12,316,889)

(21,526,640)

(5,274,381)

(5,370,753)

(13,122,716)

(3,247,141)

(3,098,950)

The gross margin would need to adversely change by 
4.45% before the recoverable amount of Infant Food Co 
CGU and Nulac Foods CGU would be equal to the carrying 
amount.  Management has conducted sensitivity review on 
the forecast revenue, it would not result in an impairment 
if the revenue of each of the three CGUs is 10% lower than 
the forecast. No reasonably possible change in discount 
rate as described above would result in an impairment to 
any CGUs.

The Group believes that the assumptions adopted in the 
value in use calculations reflect an appropriate balance 
between the Group’s experience to date and the uncertainty 
associated with the COVID-19 pandemic. Whilst the 
disruption caused by COVID-19 to the business may impact 
short term results, the expected timing and nature of any 
such disruptions is not expected to impact the long-term 
performance of the Group’s business and result of our 
impairment testing. Accordingly, the Group has concluded 
that no impairment is required based on current market 
and economic conditions and expected future performance.

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TRADE AND OTHER PAYABLES

C.7
CONTRACT LIABILITIES

Trade payables

Other payables

Customer deposit

Priority right payable

Payable to associates

2020  
$

2019  
$

7,559,124 

4,152,617 

Contract liabilities

2020  
$

67,234 

67,234 

2019  
$

926,382 

926,382 

$27,546 included in contract liabilities at 30 June 2019 
was recognised as revenue during the year and $881,236 
deposit received pre Deloraine acquisition was refunded 

to the customer. No revenue was recognised in the current 
year that related to performance obligations that were 
satisfied in the prior year.

2,773,565 

1,345,667 

609,884 

602,743 

-   

1,800,000 

61,007 

1,030,470 

11,003,580 

8,931,497 

As at 30 June 2020, a total of $400,932 PAYG payable, GST 
payable and FBT payable were deferred to September 

2020 as part of the benefits received by the Group during 
the COVID-19 period.

RECOGNITION AND MEASUREMENT

TRADE AND OTHER PAYABLES

Trade and other payables are initially recognised at fair value, and subsequently carried at amortised cost due to 
their short-term nature, and they are not discounted. They represent liabilities recognised when the Group becomes 
obligated to make future payments resulting from the purchase of goods and services. The amounts are unsecured.
The carrying value of trade and other payables approximates their fair value.

C.6

C.6

CUSTOMER DEPOSIT

Customer  deposits  are  cash  considerations  received  from  customers  in  relation  to  the  packaging  service  to  be 
provided by the Group after obtaining the approval from the People’s Republic of China on its brand slot application 
(“SAMR registration”). Deposits are refundable to the customer.

There is no impact on the accounting for the Group’s financial liabilities under AASB 9 Financial Instruments.

RECOGNITION AND MEASUREMENT

Contract liabilities are obligations to transfer goods or services to a customer for which the Group has received 
consideration (or an amount of consideration is due) from the customer. If a customer pays consideration before the 
Group transfers goods or services to the customer, contract liabilities are recognised when the payment is made or 
the payment is due (whichever is earlier). Income received in advance are recognised as revenue when the Group 
satisfies the performance obligations under the contract. 

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C.8
LEASES

RIGHT OF USE ASSETS

Cost 

At 1 July 2019

Additions

Buildings  
$

Equipment  
$

Total  
$

2,444,996 

76,042 

2,521,038 

-

-

-

At 30 June 2020

2,444,996 

76,042 

2,521,038 

Accumulated depreciation

At 1 July 2019

-

-

-

Charges for the period

421,805 

18,233 

440,038 

At 30 June 2020

Carrying amount

At 30 June 2020

421,805 

18,233 

440,038 

2,023,191 

57,809 

2,081,000 

The Group leases several assets including buildings and IT equipment. The lease terms range from 1.2 – 5.75 years (2019: 
2.2 - 6.75 years).

AMOUNTS RECOGNISED IN PROFIT AND LOSS

Depreciation expense on right-of-use assets

Interest expense on lease liabilities

Expense relating to short-term leases

The total cash outflow for leases amount to $553,633.

30/06/2020  
$

 440,038 

149,860 

19,812 

LEASE LIABILITIES

Current

Non-current

Maturity analysis

Year 1

Year 2

Year 3

Year 4

Year 5

Onwards

Less unearned interest

Total

30/06/2020  
$

422,805 

2,166,131 

2,588,936 

550,557 

532,824 

499,444 

502,267 

512,266 

 393,347 

2,990,705 

401,769 

2,588,936 

The Group does not face a significant liquidity risk with regard to its lease liabilities. All lease obligations are 
denominated in Australian dollars.

RECOGNITION AND MEASUREMENT

Further details are disclosed in Note A.

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BORROWINGS

Current

2020  
$

2019  
$

2,000,000 

2,000,000   

2,000,000 

2,000,000   

The  Group  has  a  working  capital  facility  with  National 
Australia Bank. Total limit of the facility is $10 million with 

$2 million drawn at 30 June 2020 (2019: $2 million). Bubs 
Australia  Limited  is  the  guarantor  of  the  facility.

RECOGNITION AND MEASUREMENT

Borrowings are initially recognised at the fair value of the consideration received, net of transaction costs. 
They are subsequently measured at amortised cost using the effective interest method.
The carrying value of borrowings approximates their fair value due to relatively short term maturity.

C.10
PROVISION

Current

Annual leave and long service leave

Lease incentive

Supplier contract liability

Other provision

Non - Current

Long service leave

Lease incentive

Make good provision

2020  
$

365,653 

-

-

235,616 

601,269 

59,520 

-

89,321 

 148,841 

2019  
$

291,870 

29,924 

1,800,000 

235,616 

2,357,410 

25,505 

441,198 

87,246 

553,949 

RECOGNITION AND MEASUREMENT

ANNUAL LEAVE AND LONG SERVICE LEAVE

Provision is made for benefits accruing to employees in respect of wages and salaries, annual leave and 
long service leave when it is probable that settlement will be required and they are capable of being 
measured reliably.

Provisions made in respect of employee benefits expected to be settled within 12 months are measured at 
their nominal values using the remuneration rate expected to apply at the time of settlement.

Provisions made in respect of employee benefits which are not expected to be settled within 12 months are 
measured as the present value of the estimated future cash outflows to be made by the Group in respect of 
services provided by employees up to the reporting date.

SUPPLIER CONTRACT LIABILITY

Deloraine Dairy entered into a manufacturing agreement which has minimum volume commitments over 
the term of the agreement. Where Deloraine Dairy is not able to fulfil minimum volume commitments, it is 
required to make production shortfall payments. A provision is raised when production thresholds have not 
been met. 

OTHER PROVISION

An employee costs provision relating to the expected termination settlement with the previous CEO.

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C.11
SHARE BASED PAYMENT LIABILITY

C.12
DEFERRED CONSIDERATION

Current

Non-Current

2020  
$

2019  
$

       956,045 

       1,946,169 

       255,768 

          593,477 

As  part  of  the  Chemist Warehouse  transaction  the  Group 
engaged  in  FY19,  the  Group  is  required  to  pay  cash  for 
the GST component relating to the shares to be issued to 
Chemist Warehouse. This  has  been  presented  as  a  share 

based payment liability. This amount is expected to be fully 
recoverable and a corresponding GST receivable has been 
recorded.

As part of the acquisition of Deloraine Dairy in FY19, a deferred consideration of $15 million is payable in cash over the 
three year period. The fair value of the deferred consideration is estimated by calculating the present value of future 
expected cashflow.

A reconciliation of fair value measurement of the deferred consideration payable is provided below:

Balance at 30 June 2019 

$12,347,062  

Unwinding of the deferred consideration payable recognised in profit or loss in the current period

$1,036,692

Deferred consideration paid in the current period

Balance at 30 June 2020

($5,000,000)

$8,383,754

96

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only                                       
D.

CAPITAL AND FINANCIAL RISK MANAGEMENT

This section outlines how the Group manages its capital structure and its exposure to financial risk, and provides details of its 
balance  sheet  liquidity  and  access  to  financing  facilities.

D.1
CAPITAL MANAGEMENT

The Group’s objectives when managing capital is to safeguard 
its ability to continue as a going concern so that in due course it 
can provide returns for stakeholders and maintain an optimum 
capital structure.

In order to maintain or adjust the capital structure, the Group 
manages  the  level  of  debt  such  that  it  remains  prudent  and 
facilitates  the  execution  of  the  operational  plan  and  provides 
flexibility  for  growth.

D.2
FINANCIAL RISK MANAGEMENT

Exposure to credit risk, foreign currency risk and liquidity risk 
arises in the normal course of the Group’s business.

The  Group’s  financial  risk  management  processes  and 
procedures  seek  to  minimise  the  potential  adverse  impacts 
that may arise from the unpredictability of financial markets.

Policies  and  procedures  are  reviewed  periodically  to  reflect 
both changes in market conditions and changes in the nature 
and volume of Group activities.

CREDIT RISK MANAGEMENT

COUNTERPARTY RISK

At  balance  date,  the  Group’s  bank 
accounts  were  held  with  National 
Australia Bank Limited and Australia 
and  New  Zealand  Bank  Limited. 

The  Group  does  not  have  any  other 
concentrations of counterparty credit 
risk.

CUSTOMER CREDIT RISK

The  Group’s  exposure  to  customer 
credit  risk  is  influenced  mainly  by 
the  individual  characteristics  of  each 
customer.  The  majority  of  sales  are 
to  major  retailers  with  established 
creditworthiness  and  minimum  levels 
of  default. 

are 

customers 
for 

analysed 
New 
individually 
creditworthiness, 
taking into account credit ratings where 
available,  financial  position,  previous 
trading  experience  and  other  factors.

There  is  significant  concentration  of 
credit risk within the Group. In FY20, 19% 
of  sales  were  to  one  customer  (2019: 
24% sales to one customer). There is no 
history  of  default  for  this  customer.

For  trade  receivables  and  contract 
assets,  the  Group  has  applied  the 
standard’s  simplified  approach  and 
has calculated ECLs based on lifetime 
expected  credit  losses.  

in  default  when 
information 

The  Group  considers  a  financial 
asset 
internal  or 
external 
indicates  that 
the  Group  is  unlikely  to  receive  the 
outstanding contractual amounts in full 
before  taking  into  account  any  credit 
enhancements  held  by  the  Group. 

The  Group  is  exposed  to  related  party 
credit  risk  and  other  credit  risk.  In 
monitoring other credit risk, the related 
parties and counterparties are analysed 

individually for creditworthiness, taking 
into  account  credit  ratings  where 
available,  financial  position  and  other 
factors.

As  at  30  June  2020  there  were  no  derivative  financial 
instruments in place. Specific risk management objectives and 
policies  are  set  out  below.

The  Group  uses  various  methods  to  measure  different  types 
of  risk  exposures.  These  methods  include  ageing  analysis 
for  credit  risk,  and  sensitivity  analysis  in  the  case  of  foreign 
exchange  risks  and  equity  price  risk.

In  monitoring  customer  credit  risk, 
customers are assessed individually by 
their debtor ageing profile. Monitoring of 
receivable balances on an ongoing basis 
minimises the exposure to bad debts.

OTHER CREDIT RISK

Credit risk is the risk of financial loss to the Group if a customer or the counterparty to a financial instrument fails to meet its 
contractual  obligations  and  arises  principally  from  the  Group’s  receivables  from  customers.

Ageing of trade receivables at the reporting date:

Maximum exposures to credit risk at balance date:

Cash and cash equivalent (counterparty risk) 

Trade receivables (customer credit risk) 

Deferred consideration receivable

Working capital adjustment

Other receivables

GST receivable

Deposits paid

98

2020  
$
26,025,575 

6,258,557 

-

-

360,515 

1,211,813 

586,286 

2019  
$
23,291,058 

8,308,047 

3,493,000 

2,794,927 

956,828 

2,539,646 

596,939 

34,442,746 

41,980,445 

Neither past due nor default

Past due but not impaired

Past due up to 30 days

Past due 31 to 60 days

Past due 61 to 90 days

Past due more than 90 days

2020  
$

2019  
$

4,995,348 

3,447,415 

1,203,758 

4,747,038 

56,241 

3,210 

-

99,502 

1,039 

13,053 

6,258,557 

8,308,047 

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Movement in allowance for doubtful debts

Allowance of doubtful debts

Balance at beginning of the year

2020  
$

2019  
$

3,755 

1,266 

Amount charged to the statement of profit or loss and other comprehensive income

17,788 

42,150 

Provision utilised

Balance at the end of year

(11,018)

(39,661)

10,525

3,755 

MARKET RISK

Market risk is the risk that changes in 
market prices will affect the Group’s 
income  or  the  value  of  its  holdings 
in financial instruments. The Group’s 
activities  expose  it  primarily  to  the 
financial  risks  of  changes  in  foreign 
currency  exchange  rates  to  the  AUD 
dollar.

Market risk exposures are monitored 
by management on an ongoing basis 
and there has been no change during 
the  year  to  the  Group’s  exposure  to 
market risks or the manner in which 
it  manages and measures risk.

FOREIGN CURRENCY RISK MANAGEMENT

The  Group  enters  into  the  transactions  in  Australia,  New 
Zealand,  China  and  Europe  and  is  exposed  to  currency  risk 
arising from movements in the currencies of those countries 
against  the  AUD  dollar. 

Expressed  in  AUD  dollars,  the  table  below  indicates  material 
exposure  and  sensitivity  to  movements  in  exchange  rates  on 

the profit or loss of the Group based on closing exchange rates 
as at 30 June, applied to the Group’s financial assets/(liabilities) 
at 30 June.

Exchange  rates  and  assets  and  liabilities  held  in  foreign 
currencies will fluctuate over the course of normal operations. 
The  analysis  is  performed  consistently  from  year  to  year.

Net exposure on reporting 
date (Payable)/Receivable

Impact on pre-tax profit / (loss)

$

(800,571)

253,428 

98,332 

179,782 

(269,029)

+10%  
$

72,779 

(23,039)

(8,939)

(23,039)

17,762 

-10%  
$

(88,952)

28,159 

10,926 

19,976 

(29,891)

2020

Movement on exchange rate

NZD

USD

RMB

Euro

Net exposure

100

2019

Movement on exchange rate

NZD

USD

RMB

Euro

Net exposure

Net exposure on reporting 
date (Payable)/Receivable

Impact on pre-tax profit / (loss)

$

(271,771) 

14,761 

59,414 

196,045 

1,551 

+10%  
$

24,706

(1,342)

(5,401)

(17,822)

(141)

-10%  
$

(30,197) 

1,640 

6,602 

21,783 

(172) 

INTEREST RISK MANAGEMENT

The Group’s main interest rate risk arises from borrowings, which expose the Group to cash flow interest rate risk. The risk is 
considered  immaterial. 

LIQUIDITY RISK MANAGEMENT

Liquidity  risk  is  the  risk  that  the  Group  will  be  unable  to 
meet its obligations as they fall due. This risk is managed by 
establishing  a  target  minimum  liquidity  level,  ensuring  that 
ongoing commitments are managed with respect to forecast 
available  cash  inflows.

The Group holds significant cash reserves which enable it to 
meet its obligations as they fall due, and to support operations 
in the event of unanticipated external events.
The  Group  has  one  working  capital  facility  with  $2,000,000 
(2018: $2,000,000) drawn at 30 June 2020. Total limit of facility 
is  $10,000,000.

Contractual undiscounted maturities of financial liabilities

2020

Contractual cashflows

Carrying 
amount

Total

2 months  
or less

2-12 
months

1-2 years

2-5 years

More than  
5 years

Non-derivative financial liabilities

Lease liability 

2,588,936 

2,990,705 

91,759 

458,798 

532,824 

1,513,977 

393,347 

8,383,754 

10,000,000 

-

5,000,000 

5,000,000 

Deferred consideration 
payable 

Trade and other 
payables 

11,003,580  11,003,580  11,003,580 

Borrowings 

2,000,000 

2,000,000 

2,000,000 

Payable to associates 

61,007 

61,007 

61,007 

-

-

-

-

-

-

-

-

-

-

-

-

-

-

24,037,277  26,055,292  13,156,346 

5,458,798 

5,532,824 

1,513,977 

393,347 

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Contractual cashflows

Carrying 
amount

Total

2 months  
or less

2-12 
months

1-2 years

2-5 years

More than  
5 years

D.4
CASH FLOW INFORMATION

Non-derivative financial liabilities

Consideration payable 

238,095 

238,095 

Employee benefit 
liability - Nulac 
acquisition 
Deferred consideration 
payable 

6,700,000 

6,700,000 

12,347,062  15,000,000 

Priority right payable 

1,800,000 

1,800,000 

-

-

-

-

Trade and other 
payables 

5,498,284 

5,498,284 

5,498,284 

Borrowings 

2,000,000 

2,000,000 

2,000,000 

238,095 

6,700,000 

-

-

-

-

5,000,000 

5,000,000 

5,000,000 

1,800,000 

-

-

-

-

-

-

-

-

-

-

-

-

Payable to associates 

1,030,470 

1,030,470 

1,030,470 

-   

Supplier contract 
liability

1,800,000 

1,800,000 

1,000,000 

800,000 

31,413,911  34,066,849 

9,528,754 

14,538,095 

5,000,000 

5,000,000 

D.3
CASH AND CASH EQUIVALENTS

Cash at bank and on hand

2020  
$

26,025,575 

26,025,575 

2019  
$

23,291,058 

23,291,058 

-

-

-

-

-

-

-

-

-

Reconciliation of after tax profit with net cash flows from operating activities

2020  
$

2019  
$

(Loss) after income tax expense for the year

(7,771,138)

(35,509,236)

Income tax benefit

Share-based payments

(8,329,562)

(72,797)

(141,049)

1,346,954 

Share-based payments - Corporate transaction

-

20,425,504 

Unwinding of deferred consideration payable

1,036,692 

719,396 

Employee benefit expense – NuLac acquisition

-

13,847,865 

Depreciation and amortisation

4,063,818 

1,178,954 

Equity accounting profit

Foreign currency reserve

Gain on disposal of JVs

Gain on disposal of Coach House Dairy assets

286,929 

(187,464)

(14,177)

1,967 

-

-

(937,185)

(15,301)

Gain on disposal of plant and equipment

19,079 

(424)

Interest is earned at floating rates based on daily bank deposit rates. 

Decrease / (increase) in trade and other receivables

2,124,833 

(5,578,137)

RECOGNITION AND MEASUREMENT

Cash and cash equivalents in the statement of financial position comprise cash at bank and in hand and 
short-term deposits with an original maturity of three months or less that are readily convertible to known 
amounts of cash, and which are subject to an insignificant risk of changes in value.

The carrying value of cash and cash equivalents approximates their fair value.

Decrease / (increase) in inventories

(16,049,756)

(7,423,338)

Decrease / (increase) in other assets

(17,545)

4,272,024 

Increase / (decrease) in trade and other payables

2,764,925 

(9,613,288)

Increase/ (decrease) in provisions

109,873 

386,139 

Net cash outflow from operating activities

(21,917,078)

(17,158,367)

102

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
D.5
SHARE CAPITAL

Movement in share capital

D.6
SHARE BASED PAYMENTS RESERVE

30/06/2020

30/06/2019

30/06/2020  
$

30/06/2019  
$

Shares

$

Shares

$

Balance at the beginning of the year

24,878,923 

3,106,465 

Balance at beginning of the year

509,590,057 

189,059,150 

436,194,415 

142,189,264 

Issue of shares as part of acquisition

-

-

15,384,615 

13,384,615 

Share based payment expense – Corporate 
transaction

12,356,627 

13,732,827 

-

-

Exercise of options

1,506,545 

150,655 

7,910,805 

791,081 

Placement of shares

31,578,947 

30,000,000 

-

-

Share purchase plan

5,263,158 

5,000,000 

50,100,222 

32,738,477 

Share issue transactions costs (net of tax)

-

(977,272)

-

(44,287)

Balance at end of year

560,295,334

236,965,360

509,590,057

189,059,150

Fully paid ordinary shares carry one vote per share and carry right to dividends. Fully paid ordinary shares have no par 
value. 

Share based payment

(141,049) 

1,346,954 

Share based payment – Corporate transaction

(13,732,827)

20,425,504 

Balance at the end of the year

11,005,047

24,878,923 

The equity settled payments reserve is used to record 
the value of share-based payments. Further details are 
disclosed in Note G2 Share based payments.

Share based payment – Corporate transaction represents 
the value of shares that the Group has issued to Chemist 
Warehouse Retail Group during the period. The value of 
the shares was transferred to the issued capital with a 
reduction in the share based payments reserve. 

An initial tranche of 2,974,272 fully paid ordinary shares 
was issued to Chemist Warehouse Retail Group on 2 
September 2019 upon Chemist Warehouse stocking the 
products in accordance with the Heads of Agreement. The 
second tranche of 9,382,355 fully paid ordinary shares 

was issued on 23 December 2019 upon the approval at 
Bubs’ 2019 AGM. 

The third tranches of 12,356,627 fully paid ordinary 
shares were issued on 24 July 2020 upon satisfying its 
sales performance condition of meeting minimum sales 
target for the year ending 30 June 2020. 

The remaining 24,713,254 fully paid ordinary shares will 
be issued in two annual tranches, each of 12,356,627 
shares upon the future satisfaction of sales performance 
targets by Chemist Warehouse relating to the actual sales 
of Bubs products in Chemist Warehouse stores for the 
years ending 30 June 2021 and 30 June 2022.

D.7
CONTINGENT LIABILITIES

As at 30 June 2020, there were no material contingent liabilities (2019: $nil).

104

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
 
 
 
 
 
E.

ASSOCIATES

On 6 May 2019, the Group and Beingmate Baby & Child Food Co., Ltd (‘Beingmate’) established a joint venture company 
Bubs Brand Management Shanghai Co. Ltd (‘Bubs Brand Management’). The Group contributed 49% of registered capital 
RMB 4,900,000 in FY20. 

Summarised financial information of the associate are set out below:

Current assets

Non-current assets

Current liabilities

Non-current liabilities

Net assets

Loss for the year ended 30 June 2020

Revenue

Loss before tax 

Income tax expense

Loss for the year

Other comprehensive income

Total comprehensive loss for the year

Reconciliation of the above summarised financial information to the carrying amount of the 
investment in Associate recognised in the consolidated financial statements

Net assets of associate (49%)

Proportion of the Groups ownership interest in the associate (49%)

Carrying amount of the investment in the associate

30/06/2020

3,218,647

224,674

(1,842,764)

(83,124)

(1,517,433)

6,580,963

(547,628)

(8,487)

(556,115)

-

(556,115)

1,517,433 

743,542 

743,542 

RECOGNITION AND MEASUREMENT

The Group has determined that it does not have joint control of Bubs Brand Management and is therefore 
outside the scope of AASB 11 Joint Arrangements. As such, The Group’s investment in Bubs Brand Management 
will be accounted for as an associate under AASB 128 Investments in Associates and Joint Ventures. 

The financial results of the associate are used by the Group to apply the equity method. Where associates 
apply different accounting policies to the Group, adjustment are made upon application of the equity method. 

Investments  in  associates  are  carried  in  the  consolidated  Statement  of  Financial  Position  at  cost  plus 
post-acquisition  changes  in  the  Group’s  share  of  net  assets  of  the  associates,  less  impairment  in  value. 
The consolidated Statement of Profit or Loss reflects the Group’s share of the results of operations of the 
associate. 

Where there has been a change in the associates OCI or equity, the Group recognises its share of any changes 
and discloses this, when applicable in the consolidated Statement of Other Comprehensive Income. 

When the Group’s share of losses in an associate equals or exceeds its interest in the associate, including 
any unsecured long term receivables and loans, the Group does not recognise further losses unless it has 
incurred obligations or made payments on behalf of the associate.

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F.

GROUP STRUCTURE

F.1
PARENT ENTITY

Bubs Australia Limited is the ultimate parent of the Group.

F.2
SUBSIDIARIES

Country of 
incorporation

Principal 
Activity

Class or 
Shares

% Owned  
2020

% Owned  
2019

The Infant Food Holding  
Co. Pty Limited

Australia

Non-trading

Ordinary

100%

100%

The Infant Food Co. Pty Limited

Australia

Trading  
Company

Ordinary

100%

100%

Bubs IP Pty Ltd (formerly Bubs 
Australia Pty Limited)

Australia

Holder of IP and 
trademarks

Ordinary

100%

100%

Nulac Foods Pty Ltd

Australia

Bubs New Zealand Pty Limited 

New Zealand

Australia Deloraine Dairy Group 
Limited 

British Virgin 
Island

Australia Deloraine Dairy Pty Ltd 

Australia

Trading  
Company

Trading  
Company

Non-trading

Holding 
Company

Trading  
Company

Ordinary

100%

100%

Ordinary

100%

100%

Ordinary

100%

100%

Ordinary

100%

100%

F.3
PARENT ENTITY INFORMATION

Set out below is the supplementary information of the legal parent entity.

2020  
$

2019  
$

Result of parent entity

Loss for the year

(49,811,208)

(29,036,379)

Other comprehensive income

-   

 -   

Total comprehensive loss for the year

(49,811,208)

(29,036,379)

Financial position of parent entity at year end

Current assets

Total assets

Current liabilities

Total liabilities

981,810 

8,340,374 

123,148,102

152,318,984 

1,192,920 

3,225,016 

9,832,442 

23,103,651 

Issued share capital

264,127,057

216,220,846 

Reserves

10,884,247 

24,878,923 

Accumulated losses

(161,695,644)

(111,884,436)

Total Equity

113,315,660

129,215,333 

108

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
 
 
G.

OTHER DISCLOSURES

G.1
RELATED PARTY TRANSACTIONS

KEY MANAGEMENT PERSONNEL 

Key  management  personnel  are  defined  as  those  persons  having  significant  authority  and  responsibility  for  planning, 
directing  and  controlling  the  activities  of  the  Group.

Key management personnel compensation:

Short-term employee benefits

Post-employment benefits

Long-term benefits

Share-based payments1

Key management personnel disclosures

2020  
$

2019  
$

1,694,436 

1,270,224 

131,195 

59,010 

100,944 

25,256 

(141,049)

1,346,954 

1,743,592

2,743,378 

1 

In FY19, a higher probability was applied to vesting conditions of CEO options. Due to the impact of COVID-19, the probability of satisfying those conditions 
has been significantly reduced which has resulted in a negative balance.

TRANSACTIONS WITH RELATED PARTIES

The following table provides details of transactions that were entered into for the relevant financial year.

Sales to  
related parties

Purchases from 
related parties

Amounts owed to 
related parties

Loan to  
related parties

Amounts owed by 
related parties

2020  
$

2019  
$

2020  
$

2019  
$

2020  
$

2019  
$

2020  
$

2019  
$

2020  
$

2019  
$

 -   

-   

39,488 

181,794 

14,148 

64,538 

-   

 -   

 -   

 -   

KMP of the group

Professional 
services fee to 
BDO Australia 
Ltd

Joint venture in 
which the parent 
is a venturer: 

Cibus Goats 
(Australia) Pty 
Ltd

New Zealand 
Nutritional 
Company

UphamGo 
Australia Pty Ltd

Associate

Bubs Brand 
Management 
Shanghai  
Co. Ltd

-

-

 -   

6,838 

-

-

5,648,592 

9,335,643 

 -   

110,535 

-   

7,722,603 

-

-

-

29,037 

-

-

6,734,364 

-

185,296

-

61,007

-

-

-

-

-

-

-   

-   

-

-

-

-

-

-   

1,817,788

-   

1,817,788 

-

-

-

-

111

Total

6,734,364  117,373  224,784  22,888,632  75,155 

93,575 

All of the above transactions were considered to be on an arms’ length basis.

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
G.2
SHARE BASED PAYMENTS

Share based payments expense in relation to options exercisable is as follows:

Employee options issued to the current CEO

Employee options issued to the Executive Chairman

The movements in the options are as follows:

Balance at 1 July 2018

Options cancelled during the year (Exercisable at $0.10)

Options exercised during the year (Exercisable at $0.10)

Balance at 30 June 2019

Options exercised during the year (Exercisable at $0.10)

Options granted to the Executive Chairman during the year (Exercisable at $0.10)

Balance at 30 June 2020

2020  
$

 2019 
$

(1,349,046)

1,346,954

1,207,997 

-   

(141,049)

1,346,954 

Options #

17,766,268 

(3,578,108)

(7,910,805)

6,277,355 

(1,506,545)

4,770,810 

9,541,620 

Options on issue at 30 June 2020 are as follows:

Options issued to the current CEO in FY18:

Options issued to the Executive Chairman in FY20:

2,385,405:  vest  3  months  after  issue  and  on  the 
achievement  of  $30m  in  gross  revenue  and  $2m  in 
EBIT in any consecutive 12 month period and expire on 
termination  of  employment;  and

2,385,405:  vest  3  months  after  issue  and  on  the 
achievement  of  $50m  in  gross  revenue  and  $2m  in 
normalised  EBITDA  as  at  the  Company’s  full  year 
results  and  expire  on  termination  of  employment.

2,385,405:  vest  3  months  after  issue  and  on  the 
achievement  of  $50m  in  gross  revenue  and  $4m  in 
EBIT in any consecutive 12 month period and expire on 
termination  of  employment.

2,385,405:  vest  3  months  after  issue  and  on  the 
achievement  of  $60m  in  gross  revenue  and  $4m  in 
normalised  EBITDA  as  at  the  Company’s  full  year 
results  and  expire  on  termination  of  employment.

The options issued in FY18 expire on 19 January 2021.

The options issued in FY20 expire on 29 November 2022.

The fair value of the options granted was measured during 
the year using the Black-Scholes pricing model, taking into 
account the terms and conditions upon which the options 
were granted.

The details of the fair value of the options offered to Dennis Lin during the period is as follows:

Exercise price ($)

Share price at date of issue ($)

Grant date

Expected volatility (%)

Expiry date

Expected dividends

Risk free interest rate

Value per option ($)

Number of options

Total value of options

Employee options

0.10

1.08

29-Nov-19

65%

29-Nov-22

Nil

0.65%

$0.98

2,385,405

$2,346,761

RECOGNITION AND MEASUREMENT

The fair value of options granted is recognised as an employee expense with a corresponding increase in 
equity. The fair value is measured at grant date and spread over the period during which the employees 
become unconditionally entitled to the options. The fair value of the options granted is measured using the 
Black-Scholes pricing model, taking into account the terms and conditions upon which the options were 
granted. The amount recognised as an expense is adjusted over the period to reflect the number of awards 
for which the related service and non-market vesting conditions are expected to be met but is not adjusted 
when market performance conditions are not met. 

Expected volatility has been based on an evaluation of the historical volatility of the Group’s share price, 
particularly  over  the  historical  period  commensurate  with  the  expected  term. The  expected  term  of  the 
instruments has been based on historical experience and general option holder behaviour. 

KEY ESTIMATE AND JUDGEMENT

Estimating fair value for share-based payment transactions 
requires  determination  of  the  most  appropriate  valuation 
model, which depends on the terms and conditions of the 
grant.  This  estimate  also  requires  determination  of  the 

most  appropriate  inputs  to  the  valuation  model  including 
the expected life of the share option, volatility and dividend 
yield and making assumptions about them. 

112

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use onlyG.3
AUDITORS REMUNERATION

During the financial year the following fees were paid or payable for services provided by the auditor of the Group:

2020  
$

2019  
$

Audit services 

Audit or review of the financial statements – Deloitte

245,000 

-

Audit or review of the financial statements – Ernst & Young

Completion audit of Australia Deloraine Dairy Group at acquisition date  
– Ernst & Young

Non audit services

-

-

-

434,436 

41,434 

-

245,000 

475,870 

G.4
SUBSEQUENT EVENTS

On 24 July 2020, Bubs issued 12,356,627 fully ordinary paid 
shares to Chemist Warehouse Retail Group upon satisfying 
of  sales  performance  target  for  the  year  ended  30  June 
2020. Further details are disclosed in Note D6 Share based 
payments reserve.

On 24 August 2020, Bubs has entered into a Memorandum 
of  Understanding  with  Beingmate  Co.,  Ltd  under  which 
Bubs has the opportunity to acquire an ownership interest 
in  one  of  Beingmate’s  Infant  Formula  manufacturing 
facilities  in  Beihai  China,  and  obtain  Beingmate’s  support 
in  securing  a  State  Administration  for  Market  Regulation 
(SAMR)  brand  slot,  with  the  objective  of  producing  Bubs® 
China  label  Goat  Milk  Infant  Formula  using  100%  Bubs 
Australian goat milk. Bubs intends to withdraw the existing 
SAMR  brand  applications  previously  made  by  Deloraine, 
and  resubmit  differentiated  super-premium  formulations 
targeting  consumers  in  tier-one  cities. 

Bubs continues to monitor milk supply in line with projected 
demand and conduct pricing reviews with suppliers. As part 
of the FY21 review process, some milk supply agreements 
have been reset to better align volumes and reduce costs. 
This  restructure  included  terminating  without  penalty  the 
guaranteed supply under the CIBUS Australia Milk Supply 
Agreement from 31 December 2020, and forgoing the call 
option over CIBUS farms. In addition, the Company entered 
into a new Milk Supply Agreement with a Victorian supplier 
who  is  expected  to  replace  and  exceed  CIBUS  volume 
over  time,  thereby  better  aligning  with  the  Company’s 
demand  profile  in  the  short  term  whilst  safeguarding 
Bubs  provenance  positioning  and  long-term  supply  chain 
security, including meeting future demand for SAMR China 
label  products.  This  replacement  in  supply  partners  is 
expected  to  significantly  improve  raw  material  costs  and 
cashflow  management  from  January  2021.

COVID19- IMPACT

The COVID-19 pandemic has caused unprecedent social and 
economic disruption. The Group has to date demonstrated 
resilience in the face of the COVID-19 pandemic, supported 
by a strong underlying consumer demand for our products 
and the focus of the Board and management team on key 
initiatives, including:

•  Continued operation of Deloraine factory as an essential 

service under Victoria stage 4 restriction;

•  The implementation of additional health and safety 

measures, including splitting work teams and zones in 
our Deloraine production facility, to reduce the risk of a 
major supply disruption;

•  Working from home arrangement for head office staff;

•  Continued close cooperation with our key suppliers;

•  Increased levels of safety stock to mitigate future 

supply chain disruption

Other  than  the  events  stated  above,  no  matter  or 
circumstance  has  arisen  since  30  June  2020  that  has 
significantly  affected  or  could  significantly  affect  the 
reported results from operations or financial position for 
the  year  then  ended.

G.5
ACCOUNTING POLICIES AND NEW ACCOUNTING STANDARDS

PRINCIPLES OF CONSOLIDATION

The  consolidated  financial  statements  incorporate  the 
assets and liabilities of all subsidiaries of Bubs Australia 
Limited  (‘company’  or  ‘parent  entity’)  as  at  30  June  2020 
and the results of all subsidiaries for the year then ended. 
Bubs  Australia  Limited  and  its  subsidiaries  together  are 
referred  to  in  these  financial  statements  as  the  ‘Group’.

Subsidiaries  are  all  those  entities  over  which  the  Group 
has control. The Group controls an entity when the Group 
is  exposed  to,  or  has  rights  to,  variable  returns  from  its 
involvement  with  the  entity  and  has  the  ability  to  affect 
those returns through its power to direct the activities of 
the  entity.  Subsidiaries  are  fully  consolidated  from  the 
date on which control is transferred to the Group. They are 
deconsolidated  from  the  date  that  control  ceases.

Intercompany 
transactions,  balances  and  unrealised 
gains  on  transactions  between  entities  in  the  Group  are 
eliminated.  Unrealised  losses  are  also  eliminated  unless 
the transaction provides evidence of the impairment of the 
asset transferred. Accounting policies of subsidiaries have 
been changed where necessary to ensure consistency with 
the policies adopted by the Group.

The acquisition of subsidiaries is accounted for using the 
acquisition method of accounting. A change in ownership 
interest,  without  the  loss  of  control,  is  accounted  for  as 
an  equity  transaction,  where  the  difference  between  the 
consideration transferred and the book value of the share 
of  the  non-controlling  interest  acquired  is  recognised 
directly  in  equity  attributable  to  the  parent.

Where  the  Group  loses  control  over  a  subsidiary,  it 
derecognises the assets including goodwill, liabilities and 
non-controlling interest in the subsidiary together with any 
cumulative  translation  differences  recognised  in  equity. 
The  Group  recognises  the  fair  value  of  the  consideration 
received  and  the  fair  value  of  any  investment  retained 
together  with  any  gain  or  loss  in  profit  or  loss.

114

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use onlyGOING CONCERN

As part of the directors’ consideration of the appropriateness 
of  adopting  the  going  concern  basis  in  preparing  the 
financial  statements,  a  range  of  scenarios  have  been 
reviewed.  The  assumptions  modelled  are  based  on  the 
estimated  potential  impact  of  COVID-19  along  with  our 
proposed responses over the course of the next 12 months. 
These  include  a  range  of  estimated  impacts  primarily 
based  on  length  of  time  various  levels  of  restrictions  are 
in  place  and  the  severity  of  the  consequent  impact  to 
our  relevant  distribution  channels.  For  the  channels  that 
have  adversely  impacted  by  COVID-19  and  expected  to 
contribute  significant  incremental  revenue  growth  to  the 
Group in FY21, we have sensitised the revenue, operating 
costs  and  cashflow  impact  of  reduced  trading  activities. 
A key judgement applied in the base case scenario is the 
trading activities back to pre-COVID level in Q3 FY21 for the 
distribution channels that  have been  adversely  impacted. 
Under  each  scenario,  mitigating  actions  are  all  within 
management control and can be initiated as they relate to 
discretionary spend, and do not impact the ability to meet 
demand.  These  actions  include  reduced  administration 
and  marketing  costs  and  stopping  all  non-essential  and 

non-committed  capex  in  the  next  12  months.  We  believe 
that  the  risk  of  enforced  factory  closure  is  extremely 
low  and  have  implemented  additional  health  and  safety 
measures in our Deloraine factory to reduce the risk of a 
major  supply  disruption.  In  the  event  of  enforced  factory 
closure temporarily, we have enough inventory to meet the 
end  consumer  demand.  We  have  assumed  no  significant 
structural  changes  to  the  business  will  be  needed  in  any 
of the scenarios modelled. As at 30 June 2020, the Group 
balance sheet reflects a net asset position of $132 million 
and  the  liquidity  of  the  Group  remains  strong.  We  have 
recently  increased  NAB  working  capital  facility  to  $10 
million  with  undrawn  balance  of  $8  million  at  30  June 
2020. The  maturity  date  of  the  facility  is  21  May  2021.  In 
all  scenarios  modelled,  our  liquidity  requirements  are 
within the $10 million working capital facility and able to 
repay the drawdown balance in full before the expiry date. 
On the basis of these reviews, the directors consider it is 
appropriate  for  the  going  concern  basis  to  be  adopted  in 
preparing  the  financial  statements.

NEW, REVISED OR AMENDING ACCOUNTING STANDARDS AND INTERPRETATIONS ADOPTED

Other  than  the  first  time  adoption  of  AASB  16  Leases, 
several  other  amendments  and 
interpretations  were 
applied for the first time in the 2020 financial period, but 
do not have a material impact on the consolidated financial 
statements  of  the  Group. 

Any  new,  revised  or  amending  Accounting  Standards  or 
Interpretations that are not yet mandatory have not been 
early  adopted.

NEW ACCOUNTING STANDARDS AND INTERPRETATIONS NOT YET MANDATORY OR EARLY 
ADOPTED

Australian  Accounting  Standards  and  Interpretations  that 
have  recently  been  issued  or  amended  but  are  not  yet 
mandatory, have not been early adopted by the Group for 
the  annual  reporting  year  ended  30  June  2020.

The impact of these new or amended Accounting Standards 
to  the  Group’s  consolidated  financial  statements  are  not 
expected to be significant. 

FINANCIAL STATEMENTS Director’s Declaration

DIRECTOR’S DECLARATION

1. In the opinion of the directors of Bubs Australia Limited (the ‘Company’): 

a.) The  consolidated financial statements and notes that are set out on pages  60  to 116  and the Remuneration report 

on pages 40 to 50 in the Directors’ report, are in accordance with the Corporations Act 2001, including:

i. 

 Giving a true and fair view of the Group’s financial position as at 30 June 2020 and of its performance for  

the financial year ended on that date; and

ii.  

Complying with Australian Accounting Standards and the Corporations Regulations 2001; and 

b.) There are reasonable grounds to believe that the Company will be able to pay its debts as and when  

they become due and payable.

2. The directors have been given the declarations required by Section 295A of the Corporations Act 2001 from the chief 

executive officer for the financial year ended 30 June 2020.

3.  The directors draw attention to Note A to the consolidated financial statements, which includes a statement of 

compliance with International Financial Reporting Standards.

Signed in accordance with a resolution of the directors:

Dated at Sydney this 31st day of August 2020

DENNIS LIN

EXECUTIVE CHAIRMAN

116

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202004   FINANCIAL STATEMENTS Notes to the Financial StatementsFor personal use only 
05

OTHER 
INFORMATION

118

For personal use only 
OTHER INFORMATION

The following additional information is required by the Australian Securities Exchange in respect of listed public companies.

1.

SHAREHOLDING AS AT 20 AUGUST 2020

A

Distribution of shareholders

Range

1 - 10,000

10,001 - 20,000

20,001 - 30,000

30,001 - 40,000

40,001 - 50,000

50,001 Over

Rounding

Total

Total holders

25,751

2,979

1,191

511

394

1,107

Units

78,998,333

44,587,192

30,399,674

18,396,184

18,463,408

381,867,170

31,933

572,651,961

B

Unmarketable parcels

Minimum Parcel Size

Holders

Minimum $ 500.00 parcel at  
$ 0.9150 per unit

547

2,538

C

Voting rights

% Units

13.80

7.79

5.30

3.21

3.22

66.68

0.00

100.00

Units

1,013,637

The voting rights attached to each class of equity security are as follows:

Ordinary shares: each ordinary share is entitled to one vote when a poll is called, otherwise each member present at a 
meeting or by proxy has one vote on a show of hands

D

Top 20 shareholders – Ordinary Shares

Rank Name

C2 CAPITAL GLOBAL EXPORT-TO-CHINA FUND

CW RETAIL SERVICES PTY LTD

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED

CITICORP NOMINEES PTY LIMITED

J P MORGAN NOMINEES AUSTRALIA LIMITED

CARR FAMILY PTY LIMITED 

INFANT FOOD BUSINESS PTY LIMITED 

MR GONG XU

BNP PARIBAS NOMINEES PTY LTD 

STABLE CHARTER LIMITED

BNP PARIBAS NOMINEES PTY LTD 

A Z GLOBAL CORPORATION PTY LTD

MS CATHERINE JANE TAYLOR

MR BENJAMIN PAUL LANDON

RHB SECURITIES SINGAPORE PTE LTD 

MR RUPERT ROBIN SOAR

CUSTODIAL SERVICES LIMITED 

NATIONAL NOMINEES LIMITED

MICHEAL WALTER DANIEL + NIGEL GEOFFREY BURTON + MICHAEL MURRAY 
BENJAMIN

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

11.

12.

13.

14.

15.

16.

17.

18.

19.

20.

Units

% of Units

76,288,510

13.32

24,713,254

22,458,978

20,474,568

14,376,358

13,620,600

10,000,000

5,700,00

5,018,595

4,615,385

4,524,924

4,512,911

4,003,612

4,000,270

3,558,000

2,772,039

2,073,566

2,071,701

1,800,000

4.32

3.92

3.58

2.51

2.38

1.75

1.00

0.88

0.81

0.79

0.79

0.70

0.70

0.62

0.48

0.36

0.36

0.31

MR DENNIS BARRY STAMP + MS CHRISTINE DIANNE STAMP 

1,520,000

0.27

Totals: Top 20 holders of ORDINARY FULLY PAID SHARES (TOTAL)

228,103,271

39.83

2.

CORPORATE DIRECTORY

A

B

C

D

E

F

The name of the Company Secretary is Jay Richard Stephenson

Registered office
23 Nina Link, Dandenong South, VIC 3175 Australia

Principal office
2-4/6 Tilley Lane, Frenchs Forest, NSW, Australia, 2086

Registers of securities
Computer Investor Services Pty Ltd

Stock exchange listing
Quotation  has  been  granted  for  all  the  ordinary  shares  of  the  Company  on  all  member 
exchanges  of  the  Australian  Securities  Exchange  Limited 

Unquoted securities
Options over unissued shares
The Group has 9,541,620 options on issue.

120

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Bubs Australia Limited and Controlled EntitiesAnnual Report for the year ended 30 June 202005   OTHER INFORMATIONFor personal use only 
 
CORPORATE 
DIRECTORY

ASX: BUB
Bubs Australia

DIRECTORS

COMPANY SECRETARY

Jay Stephenson

Dennis Lin  
(Resigned as Non-executive Director 
on 21 October 2019, Appointed as 
Executive Chairman and Director on 
22 October 2019)

Kristy-Lee Newland Carr

Matthew Reynolds

Steve Lin

REGISTERED OFFICE 
AND DOMICILE

Bubs Australia Limited is a 
company limited by shares, 
incorporated and domiciled  
in Australia.

Its registered office is: 
23 Nina Link 
Dandenong South 
VIC 3175 Australia

SHARE REGISTRY

AUDITORS

Computershare Investor  
Services Pty Limited

Level 2 
Reserve Bank Buidling 
45 St George’s Terrace 
Perth WA 6000

Deloitte
477 Bourke Street
Melbourne VIC 3000

AUSTRALIAN 
SECURITIES EXCHANGE

ASX Code: BUB

122

INVESTOR RESOURCE CENTRE
www.investor.bubsaustralia.com

Bubs Australia Limited and Controlled Entities05   OTHER INFORMATIONFor personal use only