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cellnet

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FY2022 Annual Report · cellnet
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2022
ANNUAL
REPORT
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Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
CVR2
We source products and represent 
market leading brands of interactive 
and lifestyle technology products 
into retail, business and digital 
channels.
Our innovative and passionate 
approach makes us the most exciting 
and engaging company to partner 
with.
ABN 97 010 721 749
Cellnet Group Limited
Tenancy E1/5 Grevillea Pl, Brisbane Airport QLD 4008
t: 1300 255 563  www.cellnet.com.au

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
1
The Cellnet Group
Cellnet listed on the Australian Stock Exchange in 1999 and now 
employs more than 70 staff across Australia and New Zealand.
Cellnet sources products and represent market leading brands 
of lifestyle technology including mobile accessories and gaming 
products into retail, business, and online channels. 
Cellnet
Established in 1992, Cellnet listed on the Australian Stock Exchange (ASX) in 1999 and 
is a leading distributor of interactive and lifestyle technology products, employing 
more than 70 people across Australia and New Zealand. Cellnet is one of the largest 
accessory specialist distributors in the region. Cellnet’s success is derived from its 
unique managed services model, combining world leading brands, its own 3sixT 
brand and an innovative category management approach. Cellnet provides extensive 
reach and coverage across all markets in both the Australian and New Zealand retail 
and telecommunications channels. 
cellnet.com.au
Turn Left Distribution
Turn Left Distribution (TLD) is a leading Interactive Entertainment specialist across 
Australia and New Zealand. Partnering with some of the world’s market leading 
gaming brands across software and accessories, TLD provides a full-service 
distribution model. Working with vendors and partners to manage fully integrated 
and localised end-to-end, go-to-market solutions. Supported by an overarching 
marketing and PR strategy as well as event and activation management, TLD offers 
industry-leading services that connect world leading brands and partners to their 
customers and the communities they inspire. Building on decades of experience and 
a team of passionate, dedicated individuals all sharing a love for the culture. Driven 
by a desire to deliver excellence, TLD aims to provide its partners, customers and the 
gaming community award winning campaigns, category leading service and products 
that deliver a highly satisfying entertainment experience. 
turnleft.net.au
Performance Distribution
Performance Distribution is a leading specialist in online channels and direct to 
consumer distribution across Australia and New Zealand. Providing brands with 
website, database management and digital campaigns as well as traditional 
distribution services. Performance Distribution provides an Omni-Channel technology 
platform to brands and retailers that wish to sell online and strengthens the 
established Cellnet and Turn Left retail network with support for endless aisle and 
click and collect strategies.
cellnet.com.au/performance-distribution

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
2
About our Company
In 2017, Wentronic Holdings GmbH acquired a majority 
shareholding in Cellnet. Wentronic distributes AV, IT, and 
mobility accessories throughout Europe. The investment by 
Wentronic provides a strong strategic partnership whereby 
Cellnet and Wentronic can ensure products are sourced in the 
most cost-efficient manner. 
In 2018 Cellnet diversified its product offering into gaming with 
the acquisition of Turn Left Distribution and in 2019 acquired 
PowerGuard to enter the surge protection power category. 
In April 2020 Cellnet acquired Performance Distribution, 
a strategic purchase for infrastructure, knowledge, and 
experience to accelerate its online business across Australia 
and New Zealand.
Directors
Mr Tony Pearson
Non-Executive Chairman
Mr Kevin Gilmore
Non-Executive Deputy Chairman
Mr Michael Wendt
Non-Executive Director
Mr Brian Danos
Non-Executive Director
Mr Giles Karhan
Non-Executive Director
Company Secretary
Mr Chris Barnes
Company Secretary
Principal Registered Office
Tenancy E1, 5 Grevillea Place, 
Brisbane Airport QLD 4008 Australia
Phone: 1300 255 563
www.cellnet.com.au
30
NUMBER 
OF YEARS IN 
OPERATION
SINCE 1999
A S X : C LT
LISTED ON THE

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
3
Cellnet brings logistics in-house,  
opens new Distribution Centre  
in Melbourne 
Cellnet Group Limited (ASX: CLT) is pleased to announce it 
has invested in its own dedicated Distribution Centre located 
in Melbourne, in a move to optimise and consolidate its 
Australian warehousing and logistics operations.
The strategic direction to take its supply chain in-house is 
driven by a desire to further enrich customer experience, with 
an enhanced distribution model that will deliver omni-channel 
solutions for traditional retail partners, customised business 
partner solutions, comprehensive digital channel fulfilment 
and 3PL services.
“This is an extremely exciting step in our supply chain 
evolution. The need to unify logistics across the group and 
have direct relationships with freight carriers became more 
evident during the pandemic.” says Dave Clark, Cellnet Chief 
Executive. 
Located in the Heatherton Parkview Estate, the modern 
3,600m2 office and distribution facility has sufficient capacity 
for all Cellnet operations with further headroom available for 
future growth requirements. 
Opening on 1 July 2022, Cellnet will commence transitioning 
from its outsourced providers this month, with initial deliveries 
from the new facility to commence mid-July ahead of the next 
iPhone launch. Its online and gaming business units will follow 
in a carefully managed phased approach to ensure minimal 
disruption.
“The team are looking forward to providing our brand and 
customer partners an enhanced fulfilment experience from our 
new facility” Clark adds.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
4
In its most recently published report Digital Australia 2022 
(DA22), the Interactive Gaming & Entertainment Association, 
highlights vitally important role played by the video games 
industry in keeping people connected during the pandemic. 
The theme of Digital Australia 2022 is Connected by Games. 
It’s an effort to find joy and respite despite the Pandemic. 
DA22 really brings to the forefront the connectivity aspect of 
this artform and truly dynamic, entertainment industry. It is 
evident from the data that people have been connected by 
games, to games and with games. Through the pandemic, 
games provided a vehicle through which they connected with 
their families, for personal benefit, to connect to player culture, 
and connect to the growing value of our digital economy.
Friends, family, businesses, and education institutions, all 
benefited by the platforms that gaming provides. Two-thirds, 
or more than 17 million of Australia’s 25.8 million residents, 
are connected with video games. The report reveals over 
8.5 million households play games. Games ranked 2nd 
most popular form of entertainment, with an average age 
of participants being 35 years. 76% of Australian parents 
play games to connect with their children. The business and 
education sector also sees the benefits of gaming as 60% of 
students learn with games at schools (DA22 IGEA report)
With the introduction of the Digital Games Tax Offset in 
2021 by the Australian government, the industry is poised 
and positioned better than ever to get stronger and further 
establish itself as a major contributor to the local economy. 
Highlighting the Australian video games industry’s strength 
and resilience, the industry saw an increase of 23% last year 
with almost 3500 employment opportunities across the 
various disciplines and digital games ecosystem.
Such support will also ensure alignment with the upward 
trajectory of video games continuing to be the most popular 
form of entertainment (Leve Up – A guide to the Aust. Gaming 
Industry 2022 report)
Gaming
Industry

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
5
As RIG gaming headsets continue to be a category leading 
brand, our partnerships with mainstream national sports 
leagues such as the NBL’s Illawarra Hawks and iconic FMCG 
brand Redbull will continue to compliment core partnerships 
in the Esports space with the Australian Esports League (AEL) 
as their exclusive and official partner on all events. Reaching 
beyond the mainstream, our planned grassroots activations 
will ensure the brand is front and centre in the minds of our key 
target demographic. 
Delivering on all objectives, the partnerships have been 
renewed and confirmed to continue for the upcoming year 
which will run well into 2022. RIG will continue to be the official 
event and game day partner as well as being the official and 
exclusive headset partner for the upcoming esports program 
of events. 
The second half of 2022 will also see popular, renowned 
software licensed titles such as Nickelodeon and the critically 
acclaimed, global Netflix hit, Cobra Kai. Both will enjoy a 
physical release through retail to build on the success of their 
previously released iterations in 2021.
The first half of 2023 will continue to see Turn Left support a 
strong release slate of highly anticipated titles that include 
the iconic Street Fighter 6™, multiple exciting additions to the 
world of Resident Evil™ and the new, dynamic multiplayer IP, 
Exoprimal™.
With console supply still constrained below regular availability 
and capacity, there is opportunity around future growth for 
the accessories category. As console supplies becomes more 
available heading into 2023 and the install base grows, so do 
accessories attachment sales.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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Offering the latest in technology, we 
are constantly researching  
and testing new products,  
and are frequently updating  
our list of cool tech gadgets.
Trending
products
5 in 1 Magnetic Wireless Charger 
Charge up to 5 devices with the ultimate 
magnetic wireless charging stand. Fast 
charge each device at the same time with 
all power ports offering their own power 
supply up to a combined 45W. With MagSafe 
compatibility, 3 wireless charging stations, 
USB-A and USB-C charging, you'll be able to 
fast charge all devices with ease.
Symphony ANC earphones
Experience a symphony of sounds with 
our active noise-cancelling Bluetooth 
headphones. These headphones deliver a 
bass boost via the 40mm dynamic drivers, 
that uncover the rich details of every sound. 
With up to 50 hours of listening time, super-
fast charging, and 3 active noise-cancelling 
modes, you'll be able to experience truly 
immersive sound all day long. And with our 
omnidirectional 5 microphone technology, 
you'll be able to jump from jamming out to 
making calls seamlessly.
Shuffle Party Speaker 
Take the party anywhere with this light-up 
party speaker that packs a punch.  
This powerful wireless party speaker with 
bass boost is water-resistant and can play up 
to 8 hours of uninterrupted tunes, so you can 
rock on from sunup to sundown. 

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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12-in-1 USB-C Premium Dock  
+ Wireless Charger + Speaker 
The USB-C™ Multiport Dock adds 3 USB A 3.0 
ports, one USB A 2.0 port, one MicroSD & SD 
card reader, one 4K HDMI™ port, one RJ45 
Ethernet port & one 3.5 mm Aux port to a 
USB-C™ port.
Additionally, the Multiport Dock offers 
the possibility to charge end devices with 
up to 100 W via the USB-C™ port. The 
wireless quick charge function charges your 
smartphone with a power of up to max. 10 
W. Simply place the Smartphone on the top 
of the Multiport Dock. The whole thing is 
completed by a high-quality loudspeaker 
with a very good sound image. 
Its compact size makes it the perfect 
companion for the office or home.
Notebook Protector  
ChargeAll
The PowerGuard Notebook Protector 
ChargeAll Surge Protector is a travel essential 
that protects your devices against power 
spikes and surges and keep them powered 
when you need them most.
Home Multiroom Wi-Fi Speaker
Want audio design with decor in mind? Then 
our Defunc HOME multiroom Wi-Fi speaker is 
for you. Featuring smart and powerful sound, 
every detail of HOME has been designed 
for smooth integration with the details of 
an authentic home environment. Created 
together with Swedish top audio engineer 
and acoustics expert Henrik Isaksson, the 
speaker’s carefully calibrated components 
do all music genres and audio types justice. 
From heavy beats to chatty podcasts to 
delicate strings, you’ll be listening to your 
tracks just the way they were meant to be 
heard. Wherever you are in your home. 
True Talk 
Want to truly make your voice heard? Then 
Defunc TRUE TALK is for you. Featuring Pure 
Voice™ Bone Conductor Sensor Technology, 
these earbuds sense your jaw movement 
vibrations when you‘re talking. Automatically 
reduce disturbing ambient background 
noises like wind and traffic, creating an 
advanced version of ENC (Environment Noise 
Cancellation).
T300RS GT Edition
Good stories never end: After the success 
of The T300 RS, Thrustmaster and GT join 
strength again to offer gamers a realistic, 
powerful driving experience, with no 
compromises. This special GT EDITION of the 
T300 RS shows a new look of the detachable 
GT Style wheel and pedal set.
Ultimate Bundle  
Case & Screen Protector
The Ultimate Protection Bundle by Impact 
Zero includes a high impact screen protector, 
phone case and is backed by a lifetime 
product warranty with 2-year device repair 
guarantee. 
Loaded with all the features you need for 
worry free use. This maximum strength 
screen protector and MagSafe compatible 
phone case includes active impact 
dispersion for up to 6 meters for ultimate 
protection where it matters most.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
8
Board members
Tony is an experienced international executive and company director, with over 
ten years’ experience on ASX, Hong Kong, Toronto and not-for-profit boards.
He is currently Chair of ASX listed Peak Resources, and a non-executive director 
of ASX listed Xanadu Mines, a Trustee of the Royal Botanic Garden & Domain 
Trust, and a non-executive director of Communicare, and the Foundation & 
Friends of the Botanic Gardens. Tony’s prior non-executive appointments include 
working as a Commissioner of the Independent Planning Commission, chair of 
White Ribbon, and non-executive director of Aspire Mining and the International 
Grammar School. Prior to this, Tony was Managing Director at HSBC. 
Mr Pearson is a member of the Audit and Risk Committee and the Remuneration 
and Nomination Committee. 
Mr Wendt is the Chief Executive Officer of Wentronic Group, a market leading 
electronic accessory distributor that is headquartered in Braunschweig, 
Germany.
Wentronic employs over 200 people worldwide and has offices in Germany as 
well as in Hong Kong and China. Mr Wendt has about 30 years of experience in the 
international electronic accessory industry and has had roles in sales, marketing 
and human relations.
Mr Wendt is currently a member of the Remuneration and Nomination Committee 
(Chairman).
Mr Gilmore is the Managing Partner at Pegu Partners,  
a capital and strategy advisory firm. 
He has also held management positions with many multinational corporations 
such as General Electric, Shell Petroleum, Philips Electronics and Belkin where he 
gained extensive experience in strategy, business development and marketing.
Mr Gilmore is currently a member of Remuneration and Nomination Committee.
Tony Pearson
B. Bus (Management) 
Non-Executive Chairman
Kevin Gilmore
B. Econ. MBA
Non-Executive Deputy Chairman
Michael Wendt
Non-Executive Director

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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Mr Danos is the Chief Operations Officer for Wentronic GmbH. He has held this 
position since September 2019 and leads the process, supply chain, quality 
control and international operations for Wentronic. 
From April 2015 until August 2019 he was the General Manager of Wentronic 
Asia Pacific where he led the overall operations of the Asian region and directed 
Wentronic’s offices in China in all sourcing and logistical operations. Prior to his 
joining Wentronic Asia Pacific, Mr Danos held the position of Director of Marketing 
and Sales with A&L International Holdings Limited, a Hong Kong based private 
label manufacturer. He has also held senior positions with Philips Consumer 
Electronic Accessories in both Europe and the USA. 
Mr Danos is currently a member of the Audit and Risk Committee.
Giles has worked in operations, sales and marketing and management across 
both equities and funds management for over 15 years. 
He has worked in both large Australian Banks and Wealth Managers as well as in 
boutique funds management. Giles is a keen entrepreneur and currently is the 
CEO and Founder of Rocking Horse, a debt platform for early stage businesses. 
He has obtained a Bachelor of Arts from Australian National University (ANU), 
Graduate Diploma in Finance and Investment (FINSIA) and a Masters of Business 
Administration from University of Technology, Sydney.
Mr Karhan is the Chairman of the Audit and Risk Committee.
Brian Danos
Bachelor of Science (Management)
Non-Executive Director
Giles Karhan
Non-Executive Director

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
10
Executive Leadership Team
Dave Clark 
Chief Executive
Chris Barnes B. Acc, CPA, GAICD
Chief Financial Officer & Company Secretary
Paul Elliot 
Executive Consultant - Turn Left Distribution
Dave is an experienced, results driven executive with over 25 years’ experience 
in consumer electronics. Appointed as Chief Executive of Cellnet Group  
in July 2020, Dave was previously the Managing Director of Cellnet NZ  
for over 10 years.
Prior to Cellnet, Dave was with Sony for 10 years managing strategic growth categories 
including audio, video, computers, and television.
After 15 years at Cellnet, Dave has inspired and developed a culture that is highly productive, 
results driven and rewarding. A strategic thinker, able to turn theory into reality by leading, 
influencing, developing, and motivating teams. Passionate, enthusiastic, and driven to 
succeed with a demonstrated and proven ability to deliver practical solutions and with a 
commitment in achieving long term growth, sustained profitability, and success.
Chris has been with the Company  for 14 years  
and has been the Head of Finance for the past 11 years.
Over this time, he has gained significant experience in accounting, treasury and corporate 
finance.  Chris is also the Company Secretary and works closely with the Cellnet Board to 
ensure that a culture of strong governance is in place.  He is CPA qualified and is a member of 
the Australian Institute of Company Directors.
Paul was the co-founder, majority owner and CEO of QV Software (QVS)  
and Turn Left Distribution (TLD). 
Founded in 2003, both QV Software and TLD went on to establish themselves as the leading 
independent gaming distributors in Australia. After enjoying years of independent success, QV 
Software was merged into Turn Left Distribution to build on their combined experience and 
strengths.
In 2018, selling Turn Left Distribution to Cellnet made for a natural progression fit. Over 
the span of 18 years, Paul has worked with key leading brands across the interactive 
entertainment space such as; Sony, Nintendo, Microsoft, Capcom, Konami, Disney, 
Plantronics, Nacon, Thrustmaster, Razer and Steel Series.
Paul’s strengths lie in building partner relations and mapping out long term strategic plans, 
ensuring Turn Left Distribution remains not only relevant in an ever-evolving industry but to 
also reinvent itself to take advantage of potential growth opportunities that come its way. Paul 
remains involved with Turn Left Distribution as Executive Consultant.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
11
Belinda Campos 
Managing Director - Turn Left Distribution
Quang Nguyen 
GM Product ANZ & Group Digital
Peter Young
Managing Director - Cellnet New Zealand
Jason Leuzzi
GM Sales and Operations
Belinda was one of the owners of Turn Left Distribution and was extremely 
excited to stay on after the sale to Cellnet in 2018.
Prior to this, Belinda ran both Turn Left and Q V Software as General Manager until both 
businesses were consolidated under Turn Left, gaining synergies and efficiencies within the 
business and into the retail channel.
Belinda has over 30 years of experience in Management roles including Commercial Manager 
for Tyco Electronics,  completing 15 years’ service. This exposed her to a variety of industries 
within the Tyco Group including Aviation, I.T Telecom and Professional Services, Structured 
Cabling and Infrastructure Management along with specializing in technical product 
knowledge and training to support Maritime and Military requirements.
With her strengths in people management and strong business acumen developed over the 
years, it allows her to be a mentor, as well as a leader in any type of business environment.
Peter was appointed Managing Director of Cellnet New Zealand in September 
2021 rejoining the business after 12 years leading the sales team of one  
of New Zealand’s largest IT system integrators through significant growth.
Peter brings over 35 years of varied business experience including ownership and 
development of three startup organisations in the technology and gaming sector as well a 
strong industry and commercial knowledge of the Australasian IT, retail, and distribution 
markets gained from previous executive roles.
A salesperson at heart, Peter has a strong sales process and sales execution focus consistently 
overachieving targets and accelerating growth in sales revenue and profitability while building 
sales team capability and capacity.
Peter is also a member of the New Zealand Institute of Directors, serves as a trustee for 
Community Waitakere and is Co-Chair of the Life Education Trust Auckland West.
Jason has been with the company for 9 years. Starting in product and 
eventually leading the product team, before switching to Sales and ultimately 
the GM of Sales and Operations. He brings a balanced product and sales 
approach to management and decision making, with a strong knowledge  
of the overall business. 
Jason has been involved with Consumer Electronics’ and Telecommunications for over 30 
years. 20 of them in distribution. From a product perspective his self-confessed passion for 
tech is evident, particularly around design, use, positioning, and marketing. 
Jason has a passion for tech that is infectious, and it’s something that’s helped inspire internal 
and external teams to close sales. Always thinking outside the square, his problem-solving, 
customer first approach has delivered strong relationships with the brands Cellnet represent 
and the customers Cellnet manage.
Quang has been with Cellnet since 2018 and has served in several senior roles 
across sales and product within the organisation.
In his current role Quang overseas Vendor Brands, Own Brands, and Digital across the group.
He is an experienced Product, Marketing and eCommerce Executive that has successfully built 
multi-million-dollar brands, businesses, and services from the ground up both domestically 
and internationally.
Prior to his time at Cellnet, Quang held product, sales, and marketing roles at Telstra and 
Likewize (formally Brightstar) and co-founded a brand marketing acceleration company that 
worked with global brands.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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Partner brands

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
13
owned brands
Cellnet owned brands are designed  
to meet customer needs with the aim of providing 
quality products catered for a variety of segments 
and retailers.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
14
A B O U T
C O M P L I A N C E
Established 2014 in Brisbane Australia, 3sixT is an Australian leader in the mobile 
accessory industry creating smartphone & tablet accessories for every lifestyle. 
Our goal is to provide convenient, affordable, and ethical solutions that you 
can trust and rely on. We pride ourselves on our market-leading 5 Year Product 
Warranty and market-first Ultimate Program. 
Our categories include Cases, Screen Protection, Audio, Mounts, Connectivity, 
Surge Protection and Power. 3sixT continuously works towards a more 
sustainable future with plastic free packaging and biodegradable and 
compostable materials. Find out more at 3sixtgear.com

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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A B O U T
PowerGuard: Since 2002, PowerGuard has been one of the leaders 
in surge protection products across Australia and New Zealand. 
Designed to protect your most valuable electronics, the products 
come with a Lifetime Warranty and Connected Equipment 
Warranty.
PowerGuard aims to be the gold standard of surge protection in 
the market.
Lifetime 
Warranty
Connected 
Equipment Cover
Designed & 
Engineered in 
Australia
Protection at 
Home and On 
The Go

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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A B O U T
We are Australia’s newest audio brand, created in Melbourne in 2020.  We design, source, 
and manufacture quality audio products and accessories that are built to withstand life’s 
greatest adventures.  Whether commuting to work, travelling the outback, or chilling on 
the beach, Wave’s product range is there to provide the soundtrack to your life. We pride 
ourselves on being an audio brand that offers affordable, ethical products for everyday 
use. Wave aims to be the true blue Australian brand that is known for quality, and 
durability.
Find out more at waveaudio.com.au
Designed & 
Engineered in 
Australia

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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A B O U T
For every office, for every family and for every single person –
Goobay stands for reliable, uncomplicated functional quality 
and an attractive price-performance ratio.
The claim: always the right accessories for every electronic 
need. Goobay provides a range of cables, cable management, 
tv brackets and a large range of USB-C products.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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A B O U T
Clicktronic believes in the importance of durability and stability. Our quality promise: 
10-year warranty on our HDMI™ cables. The proprietary construction of our connection 
cables makes them extremely robust. The three-part connector construction made of 
PVC and ABS components compensates for jerky pulling on the cable, making it ideally 
protected against cable breakage. High-quality, gold-plated contacts and pure copper 
conductors transmit audio and video signals in maximum quality for a perfect home 
cinema and gaming experience. The Clicktronic Ultra High-Speed HDMI™ cable enables  
a razor-sharp picture and has the fastest transmission speed currently available.

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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digital services
Marketplaces
Direct Store

Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
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eCommerce
Brand Stores
Brand Stores
- Marketplaces

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Financial Report 2021–22
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Guided by purpose, Driven by data, Powered by technology, and Enabled by Cellnet
Category Management or Catman is the 
single biggest differentiator between 
Cellnet and its competitors. It has 
been the key to not only the survival 
of the company in recent economic 
times, it has been the driving force 
behind our growth and our customers 
growth. Managing categories requires 
a deep understanding of the market, 
the consumer, and the products. The 
term Catman refers to a number of 
business functions and principles that 
all contribute to a seamless enjoyable 
experience for a consumer, and an 
efficient profitable business for the 
retailer.
For our customers and partners, this 
program results in substantial revenue 
and margin growth, training programs, 
seamless merchandising, and the 
removal of their risk in inventory. 
Our Services
Data integration
Data analytics
Product marketing
Space management
Field services
Financial services
Key Deliverables
Cost of business  
reduction for retailer
Flexible financial  
modelling
One touch  
support team
Consistent customer 
experience
Strategic ranging &  
life cycle management
Revenue and share  
growth
Catman Services
Cellnet uses a range of high-powered 
tools to:
•	 Bespoke space planning  
developed with Nielsen
•	 Range development
•	 Individual store planograms  
and ordering
•	 Min-Max architecture
•	 Weekly data feed
•	 Weekly analysis
•	 Weekly replenishment
•	 Bespoke planogram evolution
•	 Heat-mapping
Spaceman
Cellnet uses a range of high-powered tools to:
•	 Measure true return on investment
•	 Increase sales through world class 
planograms, clear ranging strategy 
and segmentation
•	 Increase margin by ensuring 
focusing on lifting average  
sell price and attachment
•	 Cut the cost of doing business 
by reduced capital investment, 
obsolescence and administration
•	 Identify trends in categories and 
devices
•	 Produce more reliable business 
forecasts
•	 Explore new categories with external 
market insights
•	 Exploit world leading tools with little 
IT development or training required
•	 Empower customers with detailed 
insights by state, store and staff
•	 Know the customer, using 
demographics and age segmentation
•	 Customer experience management
Business
Intelligence

22
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22

23
Chair and Chief Executive’s Report
We present to you the FY2022 report 
for Cellnet Group Limited.
This year Cellnet celebrates 30 years in operation having been 
incorporated in 1992, and then subsequently listing on the ASX 
in 1999. The longevity and milestone achieved are a testament 
to the dedicated and talented team of over 70 professionals 
across Australia and New Zealand who strive to achieve 
success each year.
Following the landmark FY2021 result with an after-tax 
profit of $3.81m, in FY2022 Cellnet navigated an increasingly 
challenging operating environment, with an EBITDA loss  
of $373,000 for the year ending 30 June 2022. After including 
one-off and other non-cash items, the company generated 
an after-tax loss of $2.3 million. The non-cash, non-recurring 
items that affected the financial reporting period included 
impairment of goodwill which arose from an acquisition 
in FY2020 ($481,000) and impairment of right of use assets 
($132,000).
Total sales were adversely impacted by further Covid-19 
restrictions and increased input costs of goods, logistics and 
freight.  The Company also experienced reduced gaming sales 
with software publishers delaying releases due to Covid-19 
disruption. Many of the delayed titles are now set for release  
in 2023. 
Online sales from Cellnet managed websites and marketplace 
stores continued to experience strong growth, up 27% year-
on-year. Cellnet own brands which include 3sixT, PowerGuard 
and Wave Audio continued to perform well in all channels, 
increasing 12% compared to the same period last year.
The Company maintained its strong balance sheet with $6.5m 
cash at bank as of 30 June 2022 and Net Tangible Assets of 7.5 
cents per share. Excluding the dividend payment of $729,000 
paid in second quarter of FY2022, cash at bank increased by 
$201,000 compared with the same period last year. 
Tony Pearson
Chairman
Dave Clark
Chief Executive
Dear Shareholder, 
In the second-half of the financial year Cellnet moved to 
optimise and consolidate its Australian warehousing and 
logistics operations, opening a new distribution centre on 
1 July 2022. The strategic direction to take its supply chain 
in-house was driven by a desire to further enrich customer 
experience, and offer customised business partner solutions, 
comprehensive digital channel fulfilment and 3PL services. 
Located in Melbourne, the modern 3,600m2 office and 
distribution facility has sufficient capacity for all Cellnet 
operations with further headroom available for future growth 
requirements. 
We acknowledge it has been a challenging year but believe 
we have now taken appropriate steps to ensure we have the 
right team in place with a competitive advantage, underpinned 
by our new distribution centre and market leading brand 
portfolio.
We would also like to take the opportunity to thank all 
our brand and customer partners for their support and 
commitment, ensuring Cellnet remains a market leading 
distributor of lifestyle technology and interactive products. 
Finally, we would like to thank all our shareholders for their 
ongoing support. 
If any current or prospective investors would like  
to make contact, please email Cellnet Investor Relations  
on ir@cellnet.com.au.
We look forward to a successful year in FY2023.

24
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Corporate Information
ABN 97 010 721 749
Directors
T. Pearson (Independent 
Chairman)
K. Gilmore (Deputy Chairman)
M. Wendt
B. Danos
G. Karhan
Company Secretary
C. Barnes
Principal Registered Office
Cellnet Group Limited
E1 / 5 Grevillea Place
Brisbane Airport Qld 4008
Phone: 1300 255 563
Fax: 1800 255 563
Banker
Westpac Banking Corporation
260 Queen Street
Brisbane QLD 4000
Auditor
Pitcher Partners
345 Queen Street
Brisbane QLD 4000
Share Register
Link Market Services Ltd
Level 21, 10 Eagle Street
Brisbane QLD 4000
Phone: 1300 554 474
Solicitors
Reddie Lawyers 
Level 40, 140 William Street  
Melbourne VIC 3008
Securities Exchange
The Company is listed on the 
Australian Securities Exchange. 
The home exchange is Brisbane.
Corporate Governance
All corporate governance 
related matters and associated 
disclosures regarding 
the company, including 
the company’s corporate 
governance statement, can 
be found on the company’s 
website in the investor relations 
section at:  
https://www.cellnet.com.au/
investor-hub/
Contents
Corporate information........................................................24
Directors’ report................................................26
Financial report.................................................41
Statement of financial position...........................................41
Statement of comprehensive income..................................42
Statement of changes in equity...........................................43
Statement of cash flows......................................................44
Notes to the financial statements........................................45
1.	 Corporate Information.............................................45
2.	 Significant accounting policies................................45
3.	 Financial risk management objectives  
and policies.............................................................55
4.	 Fair value measurement..........................................58
5.	 Operating segments................................................59
6.	 Other income. .........................................................60
7.	 Items included in profit/(loss)..................................60
8.	 Income Tax..............................................................61
9.	 Earnings per share...................................................63
10.	Current assets – cash and cash equivalents..............63
11.	Current assets – trade and other receivables............64
12.	Current assets – inventories.....................................65
13.	Non-current assets -  
property, plant and equipment................................66
14.	Non-current assets - intangible assets .....................67
15.	Current liabilities - trade and other payables...........69
16.	Provisions...............................................................69
17.	Interest bearing loans and borrowings. ...................70
18.	Derivative financial instruments..............................70
19.	Leases.....................................................................71
20.	Contributed equity and reserves. ............................71
21.	Share based payments............................................73
22.	Financial guarantees...............................................75
23.	Key management personnel remuneration..............75
24.	Related party disclosure..........................................76
25.	Subsequent events..................................................76
26.	Parent entity information........................................76
27.	Auditors’ remuneration...........................................77
28.	Dividend franking account.......................................77
29.	Cash flow statement reconciliation..........................77
30.	Change in accounting policy....................................78
Directors’ declaration. ........................................................79
Independent auditor’s report..............................................80
ASX Additional Information.................................................85

25
Directors’ Report

26
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Your Directors submit their report for the year ended 30 June 
2022.
Directors
The names and details of the Company’s Directors in office 
during the financial year and until the date of this report are 
as follows. Directors were in office for this entire period unless 
otherwise stated.
Names, qualifications, experience and special 
responsibilities
Tony Pearson 
B.  Com (Management) 
(Non-Executive Chairman)
Tony is an experienced international executive and company 
director, with over ten years’ experience on ASX, Hong Kong, 
Toronto and not-for-profit boards.  He is currently Chair of ASX 
listed Peak Resources, and a non-executive director of ASX listed 
Xanadu Mines, Chair of Lifestyle Solutions, a Trustee of the Royal 
Botanic Garden & Domain Trust, and a non-executive director 
of Communicare, and the Foundation & Friends of the Botanic 
Gardens.  Tony’s prior non-executive appointments include as a 
Commissioner of the Independent Planning Commission, Chair 
of White Ribbon, and non-executive director of Aspire Mining 
and the International Grammar School.
Mr Pearson is a member of the Audit and Risk Committee and 
the Remuneration and Nomination Committee.
Kevin Gilmore 
B. Econ. MBA
(Non-Executive Director Deputy Chairman)
Mr. Gilmore is the Managing Partner at Pegu Partners, a capital 
and strategy advisory firm.  He has also held management 
positions with many multinational corporations such as 
General Electric, Shell Petroleum, Philips Electronics and Belkin 
where he gained extensive experience in strategy, business 
development and marketing
Mr Gilmore is currently a member of Remuneration and 
Nomination Committee and was a member of the Audit and 
Risk Committee during the year.
Michael Wendt 
(Non-Executive Director)
Mr Wendt is the Chief Executive Officer of Wentronic Group, 
a market leading electronic accessory distributor that is 
headquartered in Braunschweig Germany.  Wentronic employs 
over 200 people worldwide and has offices in Germany, Italy, 
and UK as well as in Honk Kong and China.  Mr Wendt has over 
26 years of experience in the international electronic accessory 
industry and has had roles in sales, marketing and human 
relations.
Mr Wendt is currently a member of the Remuneration and 
Nomination Committee (Chairman).
Giles Karhan 
B. Arts, Grad. Dip. Finance & Investment, MBA
(Non-Executive Director)
Mr Karhan has worked in operations, sales and marketing, and 
management roles across both equities and funds management 
for over 20 years. He has worked in both large Australian 
banks and wealth managers as well as in boutique funds 
management. He currently is founder and CEO of Rocking Horse 
Finance, which accelerates a company’s growth prospects and 
supports cash flow by providing financing against eligible R&D. 
Mr Karhan is a keen entrepreneur and has invested in a number 
of innovative businesses over the past 10 years. He has a wide 
range of asset management experience with institutional and 
wholesale clients. 
Mr Karhan in the Chairman of the Audit and Risk Committee.
Brian Danos 
B. Bus (Management)
(Non-Executive Director)
Mr. Danos is the Chief Operations Officer for Wentronic GmbH. 
He has held this position since September 2019 and leads 
the process, supply chain, quality control and international 
operations for Wentronic. From April 2015 until August 2019 
he was the General Manager of Wentronic Asia Pacific, where 
he led the overall operations of the Asian region and directed 
Wentronic’s offices in China in all sourcing and logistical 
operations. Prior to his joining Wentronic Asia Pacific Mr. Danos 
held the position of Director of Marketing and Sales with A&L 
International Holdings Limited, a Hong Kong based private label 
manufacturer. He has also held senior positions with Philips 
Consumer Electronic Accessories in both Europe and the USA.
Mr Danos is currently a member of the Audit and Risk Committee.
Directors’ Report

27
 Directors’ Report
Chris Barnes
B. Acc, CPA, GAICD
(Company Secretary and Chief Financial Officer)
Mr Barnes has been with the Company since 2006 and has 
been the Head of Finance since 2010. He holds a Bachelor 
of Accounting Degree, is a Certified Practicing Accountant 
(CPA) and is a Member of the Australian Institute of Company 
Directors.
As at the date of this report, the interest of the directors 
(including their related parties) in the shares and options of 
Cellnet Group Limited were:
Director
Number of 
ordinary 
shares
Number of options/
performance rights
M. Wendt
129,658,107
-
T. Pearson
2,900,000
-
K. Gilmore
4,288,000
4,000,000
G. Karhan
-
-
B. Danos
-
-
Dividends
No dividend is declared for the current financial year. A final 
dividend of 0.30 cents per share was declared on 25th August 
2021 and was paid 11 November 2021. 
Principal activities
The principal activities of the group are:
	•
Sourcing products and the distribution of market leading 
brands of lifestyle technology products including mobile 
phone, gaming, tablet and notebook/hybrid accessories 
into retail and business channels in Australia and New 
Zealand; and
	•
Fulfilment services to the mobile telecommunications and 
retail industries in Australia and New Zealand.

28
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
The Company has maintained its strong balance sheet with 
$6.5m cash at bank as of 30 June 2022 and Net Tangible Assets 
of 7.5 cents per share. Excluding the dividend payment of 
$729,000, cash at bank increased by $201,000 compared with 
the same period last year. 
Online sales from Cellnet managed websites and marketplace 
stores continued to experience strong growth, up 27% year-
on-year. Cellnet own brands which include 3sixT, PowerGuard 
and Wave Audio continued to perform well in all channels, 
increasing 12% compared to the same period last year.
Total sales decreased 18% year-on-year and were adversely 
impacted by further Covid-19 restrictions and increased 
input costs of goods, logistics and freight.  The Company also 
experienced reduced gaming sales with software publishers 
delaying releases due to Covid-19 disruption. Many of the 
delayed titles are now set for release in 2023.
In the second-half of the financial year Cellnet moved to optimise 
and consolidate its Australian warehousing and logistics 
operations, opening a new distribution centre on 1 July 2022. 
The strategic direction to take its supply chain in-house was 
driven by a desire to further enrich customer experience, and 
offer customised business partner solutions, comprehensive 
digital channel fulfilment and 3PL services. Located in 
Melbourne, the modern 3,600m2 office and distribution facility 
has sufficient capacity for all Cellnet operations with further 
headroom available for future growth requirements.
“This is an extremely exciting step in our supply chain evolution. 
The need to unify logistics across the group and have direct 
relationships with freight carriers became more evident during 
the pandemic. The team are excited to provide our brand and 
customer partners an enhanced fulfilment experience.” says 
Dave Clark, Cellnet Chief Executive. 
Commenting on the results Clark added “We acknowledge it 
has been a challenging year, but we believe we have now taken 
appropriate steps to ensure we have the right team in place 
with a real competitive advantage, underpinned by our new 
distribution centre and market leading brand portfolio.” 
Cellnet Chief Executive, Dave Clark, and Chief Financial 
Officer, Chris Barnes, are available to discuss the results with 
investors. To register interest in a Cellnet results briefing please 
email ir@cellnet.com.au.
Directors’ Report  continued 
Operating and financial review
The Directors hereby present the results of Cellnet Group for the 
2022 financial year.
	•
Strong balance sheet with $6.5m cash at bank as of 30 June 
2022
	•
Net Tangible Assets of 7.5 cents per share
	•
EBITDA loss of $373,000 
	•
Online sales continue to grow, up 27% year-on-year
	•
Cellnet expands own brand range, sales up 12% year-on-
year
	•
New distribution centre opens in Melbourne
Trans-Tasman lifestyle technology distributor Cellnet Group 
Limited (“Cellnet” or the “Company”) has announced an 
EBITDA loss of $373,000 for the year ending 30 June 2022. After 
including one-off and other non-cash items, the Company 
generated an after-tax loss of $4.1 million. Statutory EBITDA is 
reconciled to a net loss after tax as follows:
2022
$000
Statutory EBITDA
(373)
Depreciation and amortisation
(1,032)
Impairment expense
(613)
Interest expense
(292)
Loss before tax
(2,300)
Income tax benefit
-
Net loss attributable to shareholders
(2,300)
The non-cash, non-recurring items that negatively affected the 
financial reporting period are as follows:
	•
Impairment of goodwill which arose from an acquisition in 
FY2020 ($481,000)
	•
Impairment of right of use assets ($132,000)

29
 Directors’ Report
Significant changes in the state of affairs
There have been no significant changes in the state of affairs of 
the company during or since the end of the financial year.
Significant events after balance date
There are no other matters or circumstances that have arisen 
since the end of the financial year which significantly affected or 
may significantly affect the operations of the group, the results 
of those operations, or the state of affairs of the group in future 
periods.
Share options
At the date of this report there were a total of 4,000,000 share options over ordinary shares in the company on issue. No option holder 
has any rights under the terms of the instruments to participate in any other share issue of the company or any other entity.
Grant Date
Vest Date
Expiry Date
Exercise Price ($)
Number of Options on Issue at Date of This Report
22/10/2020
13/01/2021
21/10/2023
0.03
2,000,000
22/10/2020
23/02/2021
21/10/2025
0.03
2,000,000
During the financial year, the company issued a total of 1,000,000 ordinary shares on exercise of share options, at an exercise price of $0.03. The total consideration paid on these shares was $30,000, and no 
amount of consideration is unpaid.
Indemnification and insurance of officers 
Indemnification
The Company has agreed to indemnify the current and former Directors and Company Secretaries of its controlled entities for all 
liabilities to another person, other than the Company or a related body corporate that may arise from their position, except where the 
liability arises out of conduct involving a lack of good faith.  The agreement stipulates that the Company will meet the full amount of 
any such liabilities, including costs and expenses.
Insurance premiums
Insurance premiums have been paid in respect of Directors’ and Officers’ Liability Insurance.  Insurance premiums paid for Directors 
insurance covers Directors whilst they are appointed as Directors of the Company and for a period of seven years after their 
resignation.  The Directors have not included details of the nature of the liabilities covered or the amount of the premium paid in 
respect of Directors’ and Officers’ liability insurance as such disclosure is prohibited under the terms of the contract.  
Likely Developments
In respect of future strategy and future performance, the group 
is constantly reviewing the strategic value inherent in the 
business.  In conjunction with this, the group will continue to 
pursue its trading activities to further improve on operational 
aspects to produce the most beneficial long term results for the 
shareholders of the Company.

30
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Non-audit services
Non-audit services were provided by the entity’s current auditor, 
Pitcher Partners during the year. Pitcher Partners received or 
are due to receive the following amounts for the provision of 
non-audit services.
Consolidated
2022
$
2021
$
Taxation Services
54,715
110,590
Financial due diligence services
1,000
25,000
55,715
135,590
The board of directors, in accordance with advice provided by 
the audit and risk committee, is satisfied that the provision 
of non-audit services is compatible with the general standard 
of independence for auditors imposed by the Corporations 
Act 2001. The directors are satisfied that the provision of non-
audit services by the auditor did not compromise the auditor 
independence requirements of the Corporations Act 2001 for the 
following reasons:
	•
All non-audit services have been reviewed by the audit 
and risk committee to ensure they do not impact the 
impartiality and objectivity of the auditor; and
	•
None of the services undermine the general principles 
relating to auditor independence as set out in APES 110 
Code of Ethics for Professional Accountants (including 
Independence Standards).
Auditor’s independence declaration
The Auditor’s independence declaration is set out on page 39 
and forms part of the Directors’ report for the financial year 
ended 30 June 2022.
Rounding
The Company is of a kind referred to in ASIC Corporations 
(Rounding in Financial/Directors’ Report) Instrument 2016/191 
dated 1 April 2016 and in accordance with that Instrument, 
amounts in the financial report and Directors’ report have been 
rounded off to the nearest thousand dollars, unless otherwise 
stated.
Directors’ meetings
The number of Directors’ meetings (including meetings of 
committees of Directors) and number of meetings attended by 
each of the Directors of the Company during the financial year 
are:
Meetings
Board
Audit & Risk 
Nomination & 
Remuneration1
Held
Attended
Held
Attended
Held
Attended
M. Wendt
16
16
-
-
-
-
K. Gilmore
16
15
-
-
-
-
B. Danos
16
16
3
3
-
-
T. Pearson
16
16
3
3
-
-
G. Karhan
16
16
3
3
-
-
1 The Nomination and Remuneration Committee meeting scheduled for 30 June 2022 was 
convened on 7 July 2022. 
Committee membership
As at the date of this report the Company had an Audit and Risk 
Committee, and a Nomination and Remuneration Committee. 
Members acting on the committees of the Board during the year 
were:
Audit & Risk
Nomination & Remuneration
G. Karhan (Chairman)
M. Wendt (Chairman)
T. Pearson
T. Pearson
B. Danos
K. Gilmore

31
Remuneration Report (audited)
This remuneration report for the year ended 30 June 2022 
outlines the remuneration arrangements of the group in 
accordance with the requirements of the Corporations Act 
2001 (the Act) and its regulations.  This information has 
been audited as required by section 308 (3C) of the Act.  The 
remuneration report details the remuneration arrangements 
for key management personnel (KMP) who are defined as 
those persons having authority and responsibility for planning, 
directing and controlling the major activities of the group, 
directly or indirectly, including any director (whether executive 
or otherwise) of the parent.
Remuneration report  
approval at FY21 AGM
The FY21 remuneration report received positive shareholder 
support at the FY21 AGM with a vote of 99.97% in favour.
For the purposes of this report, the term “executive” includes 
the executive directors, senior executives, general managers 
and secretaries of the group and the term “director” refers to 
non-executive directors only.
The remuneration report is presented under the following 
sections:
1.	 Individual key management personnel disclosures
2.	 Remuneration at a glance
3.	 Board oversight of remuneration
4.	 Non-executive director remuneration arrangements
5.	 Executive remuneration arrangements and the link to 
company performance 
6.	 Executive contractual arrangements
7.	 Additional statutory disclosures
1.	 Individual key management personnel disclosures
(i)
Directors
T. Pearson
Chairman (Non-Executive)
K. Gilmore
Deputy Chairman (Non-Executive)
M. Wendt
Director (Non-Executive)
G. Karhan
Director (Non-Executive) 
B. Danos
Director (Non-Executive) 
(ii)
Executives
D. Clark
Chief Executive Officer 
C. Barnes
Chief Financial Officer and Company 
Secretary 
2.	 Remuneration at a glance
Remuneration levels for key management personnel are 
competitively set to attract and retain appropriately qualified 
and experienced executives.  The Board as necessary obtains 
independent advice on the appropriateness of remuneration 
packages of the group given trends in comparative companies 
both locally and internationally and the objectives of the 
Company’s remuneration strategy. Non-Executive Directors 
receive a fixed fee for their services, although may from time 
to time receive compensation in the form of shares or share 
options subject to the approvals outlined in section 4 of the 
remuneration report.
The remuneration structures explained below are designed to 
attract suitably qualified candidates, reward the achievement 
of strategic objectives, and achieve the broader outcome of 
creation of value for shareholders.  The remuneration structures 
take into account:
•	
the capability and experience of the key management 
personnel;
•	
the key management personnel’s ability to control 
performance;
•	
the group’s performance including: 
	- 	the group’s earnings; and
	- 	the growth in share price and delivering of constant 
returns on shareholder wealth;
•	
the amount of incentives within each key management 
person's remuneration.
Remuneration packages include a mix of fixed and variable 
remuneration including short and long-term performance-
based incentives.
Remuneration Report (audited)

32
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Remuneration Report (audited)  continued 
3.	 Board oversight of remuneration
Nomination and remuneration committee
The nomination and remuneration committee is responsible for 
making recommendations to the board on the remuneration 
arrangements of directors and executives.
The nomination and remuneration committee assesses the 
appropriateness of the nature and amount of remuneration of 
non-executive directors and executives on a periodic basis by 
reference to the relevant employment market conditions, with 
the overall objective of ensuring maximum stakeholder benefit 
from the retention of a high performing director and executive 
team.
Remuneration strategy
Cellnet Group Limited’s remuneration strategy is designed 
to attract, motivate and retain employees and non-executive 
directors by identifying and rewarding high performers and 
recognising the contribution of each employee to the continued 
growth and success of the group.
To this end, key objectives of the Company’s reward framework 
are to ensure that remuneration practices:
	•
are aligned to the group’s business strategy;
	•
offer competitive remuneration benchmarked against the 
external market;
	•
provides strong linkage between the individual and the 
performance and rewards of the group.
Remuneration structure
In accordance with best practice corporate governance, the 
structure of non-executive director and executive remuneration 
is separate and distinct.
4.	 Non-executive director remuneration arrangements  
Total remuneration for all Non-Executive Directors, last voted 
upon by shareholders at the 1999 AGM, is not to exceed $300,000 
per annum. Total Non-executive Director remuneration 
exceeded this limit in the 2021 financial year, due to options 
granted as detailed below. These options were approved by the 
shareholders at the AGM held on 22 October 2020. 
The Chairman’s base fee for the financial year ended 30 June 
2022 was $80,000 (2021: $50,000). Non-executive director base 
fees ranged from $20,000 to $55,000 during the financial year 
ended 30 June 2022 (2021: $20,000 to $30,000). Non-executive 
directors do not receive performance related remuneration. 
Non-executive directors may, at the discretion of the 
Remuneration Committee and subject to shareholder approval, 
receive compensation in the form of shares or share options.
Terms and conditions of options granted on issue
There were no options granted in the 2022 financial year. 
15,000,000 options were granted to Non-executive Directors 
during the previous financial year, as described above. These 
options were subject to a market-based vesting condition, 
whereby the options would vest on the earlier of the Volume 
Weighted Average Price (VWAP) of the company’s shares 
exceeding a target price for 5 consecutive days on which the 
shares are traded on the ASX, or 15 trading days regardless of 
whether shares trade on the ASX for consecutive trading days. 
For the purpose of these vesting conditions, the options were 
split into three tranches of 3,000,000, 6,000,000, and 6,000,000 
options, with target share-prices of $0.05, $0.10 and $0.15 
respectively.
The grant date fair value per option of each of the three tranches 
granted during the previous year are $0.2162, $0.2178 and 
$0.2175 respectively. 
In addition, an option cannot be exercised unless the Board 
acting reasonably is satisfied that the following conditions have 
been satisfied:
	•
The option holders were also directors at the time when 
the relevant vesting condition was satisfied;
	•
There is no outstanding breach of the terms of engagement 
with the company;
	•
No notice of termination of engagement has been either 
given by the director or received by the company; and
	•
All vesting conditions have been satisfied. 

33
The following table summarises the Non-executive Director options issued granted, exercised, or forfeited/lapsed during the financial 
year: 
KMP
Grant Date
Expiry Date
Exercise Price
Opening 
Balance
No Granted
No. Forfeited
No Exercised
Closing 
balance
K Gilmore
22/10/2020
21/10/2022
$0.03
1,000,000
-
-
(1,000,000)
-
K Gilmore
22/10/2020
21/10/2023
$0.03
2,000,000
-
-
-
2,000,000
K Gilmore
22/10/2020
21/10/2025
$0.03
2,000,000
-
-
-
2,000,000
All options outstanding as at 30 June 2022 have vested and are exercisable. The full amount of the exercise price of $0.03 was paid on options exercised during the period, and no amount of consideration is 
unpaid. 
5.	 Executive remuneration arrangements and the link to 
company performance
5.1	 Fixed remuneration
Fixed remuneration consists of base remuneration 
(which is calculated on a total cost basis and includes 
any fringe benefits tax charges related to employee 
benefits including motor vehicles) as well as employer 
contributions to superannuation funds.  Remuneration 
levels are reviewed annually by the Board.
5.2	 Variable remuneration – short term incentive 
(STI) and long term incentive (LTI)
Performance linked remuneration includes both 
STI and LTI and is designed to reward executives for 
meeting or exceeding their financial and personal 
objectives.  The STI is an ‘at risk’ bonus provided in the 
form of cash.
5.3	 STI bonus
The group operates an annual STI program that 
applies to executives and awards a cash bonus subject 
to the attainment of clearly defined group, business 
unit and individual measures.  Actual STI payments 
awarded to each executive depends on the extent to 
which specific targets set at the beginning of each 12 
months are met.  The targets consist of a number of 
key performance indicators (KPIs) covering financial 
and non-financial, corporate and individual measures 
of performance.  A summary of these measures and 
weightings are set out below.
Return on equity
Chief Executive Officer
100%
Chief Financial Officer
100%
These performance indicators were chosen as they 
represent the key drivers for the short-term success of 
the business and provide a framework for delivering 
long-term value.
At the end of the financial year the Board assesses the 
actual performance of the group and the individual 
against their respective financial KPI’s set at the 
beginning of the financial year.  No bonus is awarded 
where performance falls below 90% of the return on 
equity target. Performance beyond 90% is uncapped, 
and there is therefore no maximum amount of STI that 
may be awarded.
The following table outlines the proportion of the 
agreed STI (as a percentage of base remuneration) 
that was earned and forfeited in relation to the 2022 
financial year.
Proportion of 
maximum STI 
earned in FY22
Proportion of 
maximum STI 
forfeited in FY22
D. Clark
0%
0%
C. Barnes
0%
0%
No other executives were eligible to earn an STI in the 
2022 financial year.
STI awards for 2021 and 2022 financial years   
For the 2022 financial year, there was no STI earned. 
For the 2021 financial year, a total payment of $217,478 
was made in the 2021 financial year which represents 
100% of the total STI cash bonus previously accrued in 
that period which has vested to executives.
Remuneration Report (audited)

34
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
5.4	 LTIs
Executive Share Option Plan
The Board has established an Executive Share Option 
Plan which is designed to provide incentives to the 
Executives of the group. The plan was approved by 
shareholders at the Annual General Meeting held on 
18 December 2007. 
Under the plan the Board has the discretion to issue 
options to Executives as long as the issue does not 
result in the Executive owning or controlling the 
exercise of voting power attached to 5% or more of 
all shares then on issue.  Each option is convertible to 
one ordinary share.  The exercise price of the option is 
determined by the Board.
The rules governing the operation of the plan may 
be amended, waived or modified, at any time by 
resolution of the Board provided there is no reduction 
of rights to Executives in the plan. If an amendment 
reduces the rights of Executives in the plan, it 
requires written consent of three-quarters of affected 
Executives.
LTI Plan 
The Board has established a Long Term Incentive 
Plan which is designed to provide incentives to the 
Executives of the group. The plan was approved by 
shareholders at the Annual General Meeting held on 
18 December 2007. 
The purpose and rules of the plan are the same as the 
Executive Share Option Plan described above, except 
that there is no prohibition on issuing shares if it would 
result in an Executive owning (legally or beneficially) 
or controlling the exercise of voting power attached to 
5% or more of all shares then on issue.  
Performance Rights Plan 
On 10 October 2018 at the Company’s Annual General 
Meeting, shareholders approved a performance rights 
plan. Under this plan, performance rights (which may 
take the form of options or ordinary shares) are issued 
to executives.  The rights deliver ordinary shares to 
senior management and Directors (at no cost to the 
senior management employee or Director) where the 
performance hurdle (where applicable) in relation to 
those performance rights is met. 
5.5	 STI structure
The Board considers that the above performance-linked remuneration structure is appropriate at this time.  It provides both 
short-term focus on operating performance and longer term focus on share price growth.
5.6	 Consequences of performance on shareholder wealth
In considering the group’s performance and benefits for shareholder wealth, the Board has regard to the following indices in 
respect of the current financial year and previous financial years.
Details
2022
2021
(restated)
2019
2018
2017
Net profit / (loss) attributable to equity holders of the 
Company
($2,300,000)
$3,773,000
($2,373,000)
$405,000
$5,982,000
Return on equity
(8.0%)
15.2%
(10.98%)
1.9%
38.2%
Dividends paid
-
-
-
$782,439
$688,946
Reduction (increase) of share capital
($30,000)
($336,000)
($4,936,000)
-
-
Change in share price
($0.028)
$0.01
($0.19)
($0.17)
$0.11
5.7	 Other benefits
During the current and prior year, there were no non-cash bonuses or benefits provided to executives.
Remuneration Report (audited)  continued 

35
6.	 Executive contractual arrangements
It is the group’s policy that service contracts for executives are unlimited in term but capable of termination as per the 
relevant period of notice and that the group retains the right to terminate the contract immediately, by making payment that 
is commensurate with pay in lieu of notice.
The service contract outlines the components of remuneration paid to the executive but does not prescribe how remuneration 
levels are modified year to year.  Remuneration levels are reviewed each year to take into account cost-of-living changes, any 
change in the scope of the role performed by the senior executive and any changes required to meet the principles of the 
remuneration policy.
Standard executive termination payment provisions apply to all current executives, including the Chief Executive Officer. The 
standards contractual provisions are as follows:
Notice period
Payment in 
lieu 
of notice
Treatment of STI on termination
Treatment of LTI on termination
Employer initiated 
termination
3 months
3 months
Pro-rated for time and 
performance
Pro-rated for time and 
performance
Termination for serious 
misconduct
None
None
Unvested awards forfeited
Unvested awards forfeited
Employee initiated 
termination
3 months
3 months
Pro-rated for time and 
performance
Pro-rated for time and 
performance.
Remuneration Report (audited)

36
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
6.1	 Directors’ and executive officers’ remuneration
The remuneration report details the remuneration arrangements for key management personnel (KMP) who are defined as 
those persons having authority and responsibility for planning, directing and controlling the major activities of the group, 
directly or indirectly, including any director (whether executive or otherwise).  Remuneration of Directors and executive 
officers are as follows:
Short Term $
Post 
Employment $
Long Term Benefits $
Termination 
benefits $
Year
Salary 
& Fees
STI Cash 
Bonus
Motor 
Vehicle 
Allowances
Non- 
Monetary 
benefits
Superannuation 
Benefits
Cash 
Incentives
Long 
Service 
Leave
Share-
based 
Payment
Termination/
Retention 
Benefits
Total 
$
% 
Performance 
Related
% 
Options/ 
shares
Non-executive directors
M. Wendt
2022
26,000
-
-
-
-
-
-
-
-
26,000
-
-
2021
19,637
-
-
-
-
-
-
83,400
-
103,037
80.9
80.9
B. Danos
2022
17,333
-
-
-
-
-
-
-
-
17,333
-
-
2021
20,000
-
-
-
-
-
-
-
-
20,000
-
-
K. Gilmore
2022
47,667
-
-
-
-
-
-
-
-
47,667
-
-
2021
20,000
-
-
-
-
-
-
83,400
-
103,400
80.7
80.7
T. Pearson
2022
69,333
-
-
-
6,933
-
-
-
-
76,267
-
-
2021
39,638
-
-
-
3,766
-
-
83,400
-
126,804
65.8
65.8
Giles Karhan
2022
26,000
-
-
-
-
-
-
-
-
26,000
-
-
2021
30,000
-
-
-
-
-
-
-
-
30,000
-
-
Total non-executive 
directors
2022
186,333
-
-
-
6,933
-
-
-
-
193,267
-
-
2021
129,275
-
-
-
3,766
-
-
250,200
-
383,241
65.3%
65.3%
Short Term $
Post 
Employment $
Long Term Benefits $
Termination 
benefits $
Year
Salary 
& Fees
STI Cash 
Bonus
Motor 
Vehicle 
Allowances
Non- 
Monetary 
benefits
Superannuation 
Benefits
Cash 
Incentives
Long 
Service 
Leave
Share-
based 
Payment
Termination/
Retention 
Benefits
Total 
$
% 
Performance 
Related
% 
Options/
Rights
Executives
D. Clark
2022
281,486
-
-
-
8,955
-
4,228
-
-
294,669
-
-
2021
267,145
116,704
13,017
-
9,227
-
9,812
-
-
415,905
28.1
-
C. Barnes
2022
250,432
-
-
-
29,460
-
4,057
-
-
283,948
-
-
2021
256,579
100,774
-
-
21,694
-
5,749
-
-
384,796
26. 2
-
Total executives
2022
531,918
-
-
-
38,415
-
8,285
-
-
578,617
-
-
2021
523,724
217,478
13,017
-
30,921
-
15,561
-
-
800,701
27.2
-
Total key 
management 
personnel
2022
718,251
-
-
-
45,348
-
8,285
-
-
771,884
-
-
2021
652,999
217,478
13,017
-
34,687
-
15,561
250,200
-
1,183,942
39.5
21.1
   
Remuneration Report (audited)  continued 

37
7.	 Additional statutory disclosures
This section sets out the additional disclosures required under the Corporations Act 2001.
Transactions and balances with related parties:
Wentronic Holding GmbH
Wentronic Holding GmbH and its associated entities hold 53.23% (2021: 53.45%) of the ordinary shares in Cellnet Group Limited. At 
30 June 2022, the group had a nil receivable from Wentronic Holding GmbH (2021: $92,000).
Wentronic Asia Pacific Limited
During the current and comparative financial years, the group enlisted the services of Wentronic Asia Pacific Limited (WAPL). WAPL is 
a wholly owned subsidiary of Wentronic Holding GmbH, Cellnet’s controlling shareholder. A function of WAPL is to source and procure 
inventory through bulk buying arrangements with third party suppliers on behalf of the Wentronic Group. Cellnet pays WAPL a 6% 
management/services fee for coordination of the purchasing and logistics function provided by WAPL under a service agreement. 
The total value of transactions with WAPL under these arrangements during the year ended 30 June 2022 was $757,000 (2021: 
$840,000). At 30 June 2022, the group had a total of $33,000 owing to WAPL in respect of these arrangements (30 June 2021: $9,000).
Wentronic GmbH
At 30 June 2022, the group had a nil receivable from Wentronic GmbH, a wholly owned subsidiary of Wentronic Holdings GmbH, (2021: 
$9,000), arising from expense recharging arrangements. 
Option/right holdings: 
The tables below details the number of options or rights over ordinary shares in the company held by directors, KMP or their related 
parties:
2022
Director/KMP
No. Held at 
1/7/2021
No. Granted 
No. forfeited
No. Exercised 
No. Held at 
30/6/2022
No. Vested & 
Exercisable
 K. Gilmore
5,000,000
-
-
(1,000,000)
4,000,000
4,000,000
2021
Director/ KMP
No. Held at 
1/7/2020
No. Granted 
No. Lapsed
No. Exercised 
No. Held at 
30/6/2021
No. Vested & 
Exercisable
 M. Wendt
-
5,000,000
-
(5,000,000)
-
-
 B. Danos
-
-
-
-
-
-
 K. Gilmore
-
5,000,000
-
-
5,000,000
5,000,000
 T. Pearson
-
5,000,000
-
(5,000,000)
-
-
 G. Karhan
-
-
-
-
-
-
 C. Barnes
425,000
-
(425,000)
-
-
-
 D. Clark
425,000
-
(425,000)
-
-
-
Remuneration Report (audited)

38
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Shareholdings: 
The table below details the number of ordinary shares in the company held by directors, KMP or their related parties.  Unless otherwise 
stated, shares were acquired on-market.
2022
Director/ KMP
No. Held at 
1/7/2021
No. Acquired – 
Bonus Shares 
No. Acquired – 
On Market
No. Acquired 
– Exercise of 
Options
No. Disposed
Shareholding 
at date of 
appointment/ 
resignation
No. Held at 
30/6/2022
 M. Wendt
129,658,107
-
-
-
-
-
129,658,107
 K. Gilmore
3,288,000
-
-
1,000,000
-
-
4,288,000
 T. Pearson
6,375,000
-
-
-
(3,475,000)
-
2,900,000
 G. Karhan
-
-
-
-
-
-
 B. Danos
-
-
-
-
-
-
 C. Barnes
762,528
-
-
-
-
-
762,528
 D. Clark
1,000,000
-
-
-
-
-
1,000,000
2021
Director/ KMP
No. Held at 
1/7/2020
No. Acquired – 
Rights Offer
No. Acquired – 
On Market
No. Acquired 
– Exercise of 
Options
No. Disposed
Shareholder 
at date of 
appointment/ 
resignation
No. Held at 
30/6/2021
 M. Wendt
124,658,107
-
-
5,000,000
-
-
129,658,107
 K. Gilmore
3,288,000
-
-
-
-
-
3,288,000
 T. Pearson
-
875,000
500,000
5,000,000
-
-
6,375,000
 G. Karhan
-
-
-
-
-
-
 B. Danos
-
-
-
-
-
-
 C. Barnes
644,750
117,778
-
-
-
-
762,528
 D. Clark
750,000
-
250,000
-
-
-
1,000,000
End of Remuneration Report
This report is made with a resolution of the Directors:
Tony Pearson 
Chairman
Signed at Brisbane on 30th August 2022
Remuneration Report (audited)  continued 

39
Remuneration Report (audited)
Auditor’s independence declaration
 
 
Brisbane    Sydney    Newcastle    Melbourne    Adelaide   Perth 
Pitcher Partners is an association of independent firms. 
An Independent Queensland Partnership ABN 84 797 724 539. Liability limited by a scheme approved under Professional Standards Legislation. 
Pitcher Partners is a member of the global network of Baker Tilly International Limited, the members of which are separate and independent legal entities. 
 
pitcher.com.au 
NIGEL FISCHER 
MARK NICHOLSON 
PETER CAMENZULI 
JASON EVANS 
KYLIE LAMPRECHT 
NORMAN THURECHT 
BRETT HEADRICK 
WARWICK FACE 
COLE WILKINSON 
SIMON CHUN 
JEREMY JONES 
TOM SPLATT 
JAMES FIELD 
DANIEL COLWELL 
ROBYN COOPER 
FELICITY CRIMSTON 
CHERYL MASON 
KIERAN WALLIS 
MURRAY GRAHAM 
ANDREW ROBIN 
KAREN LEVINE 
Level 38, 345 Queen Street 
Brisbane, QLD 4000 
 
Postal address 
GPO Box 1144 
Brisbane, QLD 4001 
 
p. +61 7 3222 8444 
 
 
 
 
The Directors 
Cellnet Group Limited 
E1, 5-6 Grevillea Place 
BRISBANE AIRPORT  QLD 4008 
 
Auditor’s Independence Declaration 
 
In relation to the independent audit for the year ended 30 June 2022, to the best of my knowledge and 
belief there have been: 
(i) 
No contraventions of the auditor independence requirements of the Corporations Act 2001; 
and  
(ii) 
No contraventions of APES 110 Code of Ethics for Professional Accountants (including 
Independence Standards). 
 
This declaration is in respect of Cellnet Group Limited and the entities it controlled during the year. 
 
 
PITCHER PARTNERS 
 
 
 
 
DANIEL COLWELL 
Partner 
 
Brisbane, Queensland 
30th August 2022 

40
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Financial Report

Consolidated statement of financial position
As at 30 June 2022
Consolidated
Note
2022
2021
1 July 2020
$000
$000
Restated*
$000
Restated*
ASSETS
Current assets
Cash and cash equivalents
10
6,471
6,999
6,936
Trade and other receivables
11
9,347
13,161
15,027
Inventories
12
21,848
17,700
15,377
Other current assets
757
1,566
1,409
Derivative financial instruments
18
69
-
37
Total current assets
38,492
39,426
38,786
Non-current assets
Property, plant and equipment
13
275
293
299
Right of use asset
19
663
408
700
Deferred tax assets (net)
8(c)
3,051
3,095
3,015
Intangible assets
14
4,526
5,559
5,928
Total non-current assets
8,515
9,355
9,942
TOTAL ASSETS
47,007
48,781
48,728
LIABILITIES
Current liabilities
Trade and other payables
15
14,449
10,073
11,905
Provisions
16
877
860
768
Current tax liabilities
8(c)
8
49
33
Lease liability
19
324
229
360
Interest-bearing loans and borrowings
17
4,936
8,359
9,042
Total current liabilities
20,594
19,570
22,108
Non-current liabilities
Provisions
16
77
69
168
Lease liability
19
516
252
420
Interest-bearing loans and borrowings
17
-
-
1,250
Total non-current liabilities
593
321
1,838
TOTAL LIABILITIES
21,187
19,891
23,946
NET ASSETS
25,820
28,890
24,782
EQUITY
Issued capital
20(a)
38,755
38,725
38,389
Reserves
20(b)
10,526
13,626
9,854
Accumulated losses
(23,461)
(23,461)
(23,461)
TOTAL EQUITY
25,820
28,890
24,782
The above statement of financial position should be read in conjunction with the accompanying notes.
* See note 30 for details regarding the restatement as a result of change in accounting policy.
Financial Report

42
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Consolidated statement of comprehensive income
For the year ended 30 June 2022
Consolidated
Note
2022
2021
$000
$000
Restated*
Revenue from contracts with customers
5
78,579
96,141
Other income
6
1
517
Materials, packaging and consumables used
(61,795)
(72,527)
Depreciation and amortisation expense
(1,032)
(1,045)
Employee benefit expense
(8,731)
(10,238)
Finance costs
(571)
(754)
Freight expense
(2,556)
(2,137)
Occupancy expense
(106)
(142)
Warehousing expense
(2,879)
(2,797)
Other expense
(2,597)
(3,260)
Impairment expense
(613)
-
Profit / (loss) before income tax
(2,300)
3,758
Income tax (expense) / benefit
8(a)
-
15 
Net profit / (loss) for the period
7
(2,300)
3,773
Items that may be reclassified subsequently to profit or loss
Foreign currency translation
(71)
(251)
Total comprehensive income / (loss) for the period
(2,371)
3,522
Earnings per share for profit attributable to the ordinary  
equity holders of the Company
Basic earnings per share (cents per share)
9
(0.95)
1.60
Diluted earnings per share (cents per share)
9
(0.95)
1.57
The above statement of comprehensive income should be read in conjunction with the accompanying notes.
* See note 30 for details regarding the restatement as a result of change in accounting policy.

43
Financial Report
Consolidated statement of changes in equity
For the year ended 30 June 2022
Share 
capital
$000
Reserve for 
own shares
$000
Foreign 
Currency 
translation 
reserve
$000
Share based 
payment 
reserve
$000
Reserve for 
Profits
$000
Accumulated 
losses
$000
Total equity
$000
At 1 July 2021 as originally stated
38,725
(25)
(590)
1,945
12,952
(23,461)
29,546
Restatement as a result of change in 
accounting policy (note 30)
-
-
-
-
(656)
-
(656)
Restated balance at 1 July 2021
38,725
(25)
(590)
1,945
12,296
(23,461)
28,890
Loss for the period
-
-
-
-
-
(2,300)
(2,300)
Foreign currency translation
-
-
(71)
-
-
-
(71)
Total comprehensive profit for the 
period
-
-
(71)
-
-
(2,300)
(2,371)
Transfers to/from reserves
-
-
-
-
(2,300)
2,300
-
Transactions with owners  
in their capacity as owners:
Issue of shares
30
-
-
-
-
-
30
Share based payments
-
-
-
-
-
-
-
Dividends paid
-
-
-
-
(729)
-
(729)
Balance as at 30 June 2022
38,755
(25)
(661)
1,945
9,267
(23,461)
25,820
At 1 July 2020 as originally stated
38,389
(25)
(339)
1,695
9,142
(23,461)
25,401
Restatement as a result of change in 
accounting policy (note 30)
-
-
-
-
(619)
-
(619)
Restated balance at 1 July 2020
38,389
(25)
(339)
1,695
8,523
(23,461)
24,782
Profit for the period (restated)
-
-
-
-
-
3,773
3,773
Foreign currency translation
-
-
(251)
-
-
-
(251)
Total comprehensive income for the 
period (restated)
-
-
(251)
-
-
3,773
3,522
Transfers to/from reserves
3,773
(3,773)
-
Transactions with owners 
 in their capacity as owners:
Issue of shares
336
-
-
-
-
-
336
Share based payments
-
-
-
250
-
-
250
Balance as at 30 June 2021
38,725
(25)
(590)
1,945
12,296
(23,461)
28,890
The above statement of changes in equity should be read in conjunction with the accompanying notes.

44
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Financial Report  continued
 
Consolidated statement of cash flows
For the year ended 30 June 2022
Consolidated
Note
2022
2021
$000
$000
Restated*
Cash flows from / (used in) operating activities
Receipts from customers (inclusive of GST)
91,981
107,253
Payments to suppliers and employees (inclusive of GST)
(87,475)
(104,021)
Income tax paid
-
(51)
Interest paid
(292)
(560)
Net cash flows from / (used in) operating activities
29
4,214
2,621
Cash flows used in investing activities
Purchase of property, plant and equipment
(59)
(64)
Payments for purchase of intangibles
-
(168)
Net cash flows used in investing activities
(59)
(232)
Cash flows from financing activities
Proceeds from issuance of shares
20
30
300
Principal repayments on leases
19
(435)
(445)
Proceeds from borrowings
16,570
26,509
Repayment of borrowings
(19,993)
(28,442)
Dividends
(729)
-
Net cash flows (used in) / from financing activities
(4,557)
(2,078)
Net increase / (decrease) in cash and cash equivalents
(402)
311
Net foreign exchange differences
(126)
(248)
Cash and cash equivalents at beginning of period
6,999
6,936
Cash and cash equivalents at end of period
10
6,471
6,999
The above statement of cash flows should be read in conjunction with the accompanying notes.
* See note 30 for details regarding the restatement as a result of change in accounting policy. 

45
Financial Report
1.	
Corporate Information
Cellnet Group Limited (the ‘Company’) is a company 
limited by shares and incorporated in Australia.  The 
consolidated financial report of the Company for 
the financial year ended 30 June 2022 comprises the 
Company and its subsidiaries (together referred to as 
the ‘group’ or the ‘consolidated entity’). The company 
is a for-profit entity for the purpose or preparing these 
financial statements. The financial statements of the 
subsidiaries are prepared for the same reporting period 
as the parent company.
The financial report was authorised for issue by the 
Directors on 30th August 2022.  The nature of the 
operations and principal activities of the group are 
described in the directors’ report.
2.	
Significant accounting policies
(a)	 Basis of preparation
The financial report is a general purpose financial 
report, which has been prepared in accordance 
with the requirements of the Corporations Act 
2001, Australian Accounting Standards and other 
authoritative pronouncements of the Australian 
Accounting Standards Board.
The consolidated financial statements also comply 
with International Financial Reporting Standards 
(IFRS) as issued by the International Accounting 
Standards Board (IASB).
The financial report is presented in Australian 
dollars and has been prepared on the historical cost 
basis, except for derivative financial instruments 
and contingent consideration liabilities which are 
measured at fair value. 
The Company is of a kind referred to in ASIC 
Corporations 
(Rounding 
in 
Financial/Directors’ 
Report) Instrument 2016/191 dated 1 April 2016 and 
in accordance with that Instrument, amounts in 
the financial report and directors’ report have been 
rounded off to the nearest thousand dollars, unless 
otherwise stated.
The estimates and underlying assumptions are 
reviewed on an ongoing basis.  Revisions to 
accounting estimates are recognised in the period 
in which the estimate is revised if the revision affects 
only that period or in the period of the revision and 
future periods if the revision affects both current 
and future periods. Refer to note 2(v) for further 
information on the critical accounting estimates 
and judgements made in the preparation of these 
financial statements.
The financial report complies with International 
Financial Reporting Standards (IFRS) as issued by the 
International Accounting Standards Board.
(b)	 New accounting standards and interpretations 
(i)	 Application of new accounting standards
No new or revised accounting standards 
considered as having a material effect on the 
group have become effective for the first time in 
preparing this financial report.
(ii)	 Accounting standards and interpretations issued 
but not yet effective
The AASB has issued a number of new 
and amended Accounting Standards and 
Interpretations that have mandatory application 
dates for future reporting periods, some of which 
are relevant to the group. The group has decided 
not to early adopt any of these new and amended 
pronouncements. The directors have assessed 
that none of these standards will have a material 
impact on the group’s financial statements in the 
period of initial application.
(c)	 Basis of Consolidation
The consolidated financial statements comprise 
the financial statements of Cellnet Group Ltd and 
its subsidiaries (as outlined in note 24) as at and 
for the year ended 30 June each year (the group or 
the consolidated entity).  Interests in associates 
are equity accounted and are not part of the group. 
Subsidiaries are all those entities over which the 
group has control. The group controls an entity 
where it has power over the entity, exposure or rights 
to variable returns from its involvement with the 
entity, and for which it has the ability to use its power 
over the entity to affect the amount of its returns.
The financial statements of the subsidiaries are 
prepared for the same reporting period as the parent 
company, using consistent accounting policies.  In 
preparing the consolidated financial statements, all 
Notes to the financial statements

46
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
intercompany balances and transactions, income 
and expenses and profit and losses resulting from 
intra-group transactions have been eliminated in 
full.
Intra-group balances and any unrealised gains and 
losses or income and expenses arising from intra-
group transactions, are eliminated in preparing the 
consolidated financial statements.
(d)	 Foreign currency
(i)	 Functional and presentation currency
Both the functional and presentation currency 
of Cellnet Group Limited and its Australian 
subsidiaries are Australian dollars ($). The group 
has subsidiaries with functional currencies of 
New Zealand dollars and United States dollars. 
The results of these subsidiaries which are 
translated to the presentation currency as 
described in (iii) below.
(ii)	 Transactions and balances 
Transactions in foreign currencies are translated 
at the foreign exchange rate ruling at the date of 
the transaction.  Monetary assets and liabilities 
denominated in foreign currencies at the 
balance date are translated to Australian dollars 
at the foreign exchange rate ruling at reporting 
date.  Foreign exchange differences arising on 
translation are recognised in net income.
Non-monetary assets and liabilities that are 
measured in terms of historical cost in a foreign 
currency are translated using the exchange rate 
at the date of the transaction.
(iii)	 Financial statements of foreign operations
The assets and liabilities of foreign operations 
are translated to Australian dollars at foreign 
exchange rates ruling at the balance date.  The 
revenues and expenses of foreign operations 
are translated to Australian dollars at rates 
approximating the foreign exchange rates 
ruling at the dates of the transactions.  Foreign 
exchange differences arising on translation are 
recognised directly in a separate component of 
equity.
(e)	 Business combinations
Business combinations are accounted for using 
the acquisition method.  The cost of an acquisition 
is measured as the aggregate of the consideration 
transferred, measured at acquisition date fair value 
and the amount of any non-controlling interest in the 
acquiree.  For each business combination the group 
elects whether it measures the non-controlling 
interest in the acquiree either at fair value or at the 
proportionate share of the acquiree’s identifiable net 
assets.  Acquisition costs incurred are expensed and 
included in administrative expenses.
When the group acquires a business, it assesses 
the financial assets and liabilities assumed for 
appropriate 
classification 
and 
designation 
in 
accordance with the contractual terms, economic 
circumstances and pertinent conditions as at the 
acquisition date.
If the business combination is achieved in stages, the 
acquisition date fair value of the acquirer’s previously 
held equity interest in the acquiree is remeasured to 
fair value at the acquisition date through profit or 
loss.
(f)	
Revenue from contracts with customers
Revenue from the sale of goods is recognised at 
the point in time when control of the products has 
transferred, being when the products are delivered 
to the customer.
Products are typically sold with an attaching 
contractual or constructive entitlement to rebates 
and other incentive arrangements. As such, revenue 
from the sale of goods is recognised based on the 
price specified in the contract (i.e. the gross sale 
price) net of the estimated rebates and incentives.
Accumulated experience is used to estimate and 
provide for the rebates and incentives, using 
the expected value method, and revenue is only 
recognised to the extent that it is highly probable 
that a significant reversal will not occur. A refund 
liability (included in trade and other payables) is 
recognised for expected rebates and incentives 
payable to customers in relation to sales made until 
the end of the reporting period. 
Notes to the financial statements
2.	
Significant accounting policies  continued 

47
Financial Report
In addition, products sold by the group carry a right 
of return. A refund liability (included in trade and 
other payables) and a right to returned goods asset 
(other current assets in the statement of financial 
position) are recognised for the products expected 
to be returned. Accumulated experience is used 
to estimate such returns at the time of sale at an 
operating segment level (expected value method). 
Because the percentage of sales returns has been 
steady for a number of years, it is highly probable 
that a significant reversal in the cumulative revenue 
recognised will not occur. The validity of this 
assumption and the estimated amount of returns are 
reassessed at each reporting date.
Sales are made with credit terms of 60 days or less; 
as such no element of financing is deemed present 
in sales of goods made to customers. The group does 
not generally receive funds in advance of providing 
goods nor provide goods in advance of contractual 
entitlement to invoice the customer.
Disaggregation of revenue
The group’s sole material source of revenue is the 
sale of goods to customers. The nature of contracts 
with customers for sale of goods is consistent across 
the group. Required disaggregation disclosures 
under AASB 15 are made within note 5.
(g)	 Financial instruments
(i)	 Financial assets
Initial recognition and measurement
Financial assets within the scope of AASB 
9 Financial Instruments are classified as at 
amortised cost, at fair value through profit and 
loss, or at fair value through other comprehensive 
income.  The group determines the classification 
of its financial assets at initial recognition.
All financial assets are recognised initially at fair 
value plus transaction costs, except in the case 
of financial assets recorded at fair value through 
the profit or loss, on the basis of both the group’s 
business model for managing the financial assets, 
and the contractual cash flow characteristics of 
the financial asset.  The group’s financial assets 
include cash and short-term deposits (amortised 
cost), trade and other receivables (amortised 
cost), and derivative financial instruments (fair 
value through profit and loss).
(ii)	 Financial liabilities
Initial recognition and measurement
Financial liabilities within the scope of AASB 
9 Financial Instruments are classified as at 
amortised cost, at fair value through profit and 
loss, or as derivatives designated as hedging 
instruments as appropriate.  The group 
determines the classification of its financial 
liabilities at initial recognition.
All financial liabilities are recognised initially 
at fair values plus, in the case of loans and 
borrowings, directly attributable transaction 
costs. The group’s financial liabilities include 
trade and other payables (amortised cost), and 
contingent consideration payable (fair value 
through profit and loss).
Derecognition 
A financial liability is derecognised when the 
obligation under the liability is discharged or 
cancelled or expires.
(iii)	 Fair value of financial instruments
Information regarding fair value measurements 
made by the group is included in note 4.

48
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
2.	
Significant accounting policies  continued 
(h)	 Receivables
Receivables from contracts with customers, loans, 
and other receivables are stated at their amortised 
cost less allowances for expected credit losses. 
Receivables from contracts with customers are 
recognised at the time the goods are delivered to 
the customer, as this is the point in time that the 
consideration is unconditional because only the 
passage of time is required before the payment is 
due. Other receivables are recognised when the 
entity becomes party to the contractual provisions 
of the asset.
The group applies the simplified expected credit loss 
model prescribed in AASB 9 to determine an allowance 
for expected credit losses on its receivables from 
contracts with customers and its other receivables. 
Under this approach, the lifetime expected credit 
losses are estimated using a provision matrix based 
on historical rates of losses observed on similar 
assets, as adjusted for the group’s forecasts of future 
economic conditions. 
The measurement of expected credit losses reflects 
the group’s ‘expected rate of loss’, which is a product 
of the probability of default and the loss given default, 
and its ‘exposure at default’, which is typically the 
carrying amount of the relevant asset. In determining 
the allowance for expected credit losses, the group 
has consideration to expected recoveries through 
collateral or trade credit insurance arrangements. 
The group has identified contractual payments 
more than 90 days past due as default events for 
the purpose of measuring expected credit losses. 
These default events have been selected based on 
the company’s historical experience. Receivables 
are written off when they exceed 150 days past due 
and have been submitted to the group’s trade credit 
insurer for processing.
(i)	
Inventories
Inventories are stated at the lower of cost and net 
realisable value.  Net realisable value is the estimated 
selling price in the ordinary course of business, 
less the estimated costs of completion and selling 
expenses.  Cost is calculated using the average cost 
method and includes direct and allocated costs 
incurred in acquiring the inventories and bringing 
them to their present location and condition.  A 
provision is recognised when there is objective 
evidence that the group will not be able to sell the 
inventory at normal reseller pricing.  
(j)	
Cash and cash equivalents
Cash and cash equivalents in the statement of 
financial position comprise of cash at bank and 
in hand and short-term deposits with a maturity 
of 60 days or less that are readily convertible to 
known amounts of cash and which are subject to 
insignificant risks of change in values.
(k)	 Property, plant and equipment
Items of property, plant and equipment are stated 
at cost less accumulated depreciation (see below) 
and impairment losses (see accounting policy 
(m)).  Where parts of an item of property, plant 
and equipment have different useful lives, they are 
accounted for as separate items of property, plant 
and equipment.
Depreciation is charged to net income on a straight-
line basis over the estimated useful lives of each part 
of an item of property, plant and equipment. The 
estimated useful lives in the current and comparative 
periods are as follows:
Leasehold improvements
3–5 years
Plant and equipment
2–3 years
The residual value, useful life and depreciation 
method applied to an asset are reassessed at least 
annually. An item of property, plant and equipment 
is derecognised upon disposal or when no further 
future economic benefits are expected from its use 
or disposal.

49
Financial Report
(l)	
Intangible assets 
(i)	 Goodwill
Goodwill acquired in a business combination 
is initially measured at cost of the business 
combination being the excess of the consideration 
transferred over the fair value of the identifiable 
net assets acquired and liabilities assumed. 
After initial recognition, goodwill is measured at 
cost less any accumulated impairment losses.
(ii)	 Other intangible assets
Other intangible assets that are acquired by 
the group are stated at cost less accumulated 
amortisation (see below) and impairment losses 
(see accounting policy (m)). The group’s other 
intangible assets represent software assets 
purchased by the entity or developed by a third 
party, and customer and supplier relationships 
acquired 
through 
business 
combination 
transactions.
(iii)	 Subsequent expenditure
Subsequent 
expenditure 
on 
capitalised 
intangible assets is capitalised only when 
it increases the future economic benefits 
embodied in the specific asset to which it relates. 
All other expenditure is expensed as incurred.
(iv)	 Amortisation
Amortisation is charged to net income on a 
straight-line basis over the estimated useful 
lives of intangible assets unless such lives are 
indefinite.  Goodwill and intangible assets with 
an indefinite useful life are systematically tested 
for impairment at each balance date.  Other 
intangible assets are amortised from the date 
they are available for use over their estimated 
useful lives.
(m)	 Impairment
The carrying amounts of the group’s property, plant 
and equipment and intangible assets, are reviewed 
at each balance date to determine whether there is 
any indication of impairment.  If any such indication 
exists, the asset’s recoverable amount is estimated 
(see below).
For goodwill, intangible assets that have an 
indefinite useful life and intangible assets that are 
not yet available for use, the recoverable amount is 
estimated at each balance date.
An impairment loss is recognised whenever the 
carrying amount of an asset or its cash-generating 
unit exceeds its recoverable amount.  Impairment 
losses are recognised in net income.
Impairment losses recognised in respect of cash-
generating units are allocated first to reduce the 
carrying amount of any goodwill allocated to cash-
generating units (group of units) and then, to reduce 
the carrying amount of the other assets in the unit 
(group of units) on a pro-rata basis.
Calculation of recoverable amount
The recoverable amount of property, plant and 
equipment and intangible assets is the greater of 
their fair value less costs to sell or value in use.  In 
assessing value in use, the estimated future cash 
flows are discounted to their present value using a 
pre-tax discount rate that reflects current market 
assessments of the time value of money and the 
risks specific to the asset.  For an asset that does 
not generate largely independent cash inflows, the 
recoverable amount is determined for the cash-
generating unit to which the asset relates.
Impairment losses, other than in respect of goodwill, 
are reversed when there is an indication that the 
impairment loss may no longer exist and there has 
been a change in the estimate used to determine the 
recoverable amount.  An impairment loss in respect 
of goodwill is not reversed.

50
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
2.	
Significant accounting policies  continued 
An impairment loss is reversed only to the extent 
that the asset’s carrying amount does not exceed the 
carrying amount that would have been determined, 
net of depreciation or amortisation, if no impairment 
loss had been recognised.
(n)	 Trade and other payables
Trade and other payables are stated at their amortised 
cost. Trade payables are non-interest bearing and are 
normally settled on average between 30 day and 45 
day terms.  They represent liabilities for goods and 
services provided to the group prior to the end of 
the financial year that are unpaid and arise when the 
group becomes obliged to make future payments in 
respect of the purchase of these goods and services.
(o)	 Interest-bearing loans and borrowings
Interest-bearing borrowings are recognised initially 
at fair value of the consideration received less related 
transaction costs.  Subsequent to initial recognition, 
interest-bearing borrowings are stated at amortised 
cost applying the effective interest method.
(p)	 Provisions and employee leave benefits
(i)	 Provisions 
Provisions are recognised when the group has 
a present obligation (legal or constructive) as 
a result of a past event, it is probable that an 
outflow of resources embodying economic 
benefits will be required to settle the obligation 
and a reliable estimate can be made of the 
amount of the obligation.
When the group expects some or all of a 
provision to be reimbursed, for example under 
an insurance contract, the reimbursement is 
recognised as a separate asset but only when the 
reimbursement is virtually certain. The expense 
relating to any provision is presented in net 
income net of any reimbursement.
Provisions are measured at the present value of 
management’s best estimate of the expenditure 
required to settle the present obligation at 
the balance date using a discounted cash flow 
methodology. The risks specific to the provision 
are factored into the cash flows and as such 
a risk-free government bond rate relative to 
the expected life of the provision is used as a 
discount rate. If the effect of the time value of 
money is material, provisions are discounted 
using a current pre-tax rate that reflects the 
time value of money and the risks specific to the 
liability.
(ii)	 Long-term service benefits
The group’s net obligation in respect of long-term 
service benefits is the amount of future benefit 
that employees have earned in return for their 
service in the current and prior periods.  The 
obligation is calculated using expected future 
increases in wage and salary rates including 
related on-costs and expected settlement dates, 
and is discounted using the rates attached to 
high quality corporate bonds at the balance date 
which have maturity dates approximating the 
terms of the group’s obligations.
(iii)	 Wages, salaries, annual leave and sick leave
Liabilities for employee benefits for wages, 
salaries and annual leave that are expected to be 
wholly settled within 12 months of the reporting 
date represent present obligations resulting 
from employees’ services provided to reporting 
date, and are calculated using undiscounted 
amounts based on remuneration wage and 
salary rates that the group expects to pay as at 
reporting date including related on-costs, such 
as worker’s remuneration insurance and payroll 
tax.  Amounts not expected to be wholly settled 
within 12 months are carried at a net present 
value determined in the same manner as long 
service leave benefits described in note 2(p)
(ii). Expenses for non-accumulating sick leave 
are recognised when the leave is taken and are 
measured at the rates paid or payable.
(q)	 Share based payment transactions
The group provides incentives to KMP in the form of 
share based payments.  There are currently share 
based payment plans in place for the KMP.  The cost 
of share based payments with KMP is measured by 
reference to the fair value of the equity instrument at 
the date at which they are granted (refer note 21 for 
further details). 

51
Financial Report
(r)	
Share capital
Ordinary shares are classified as equity.  Incremental 
costs directly attributable to the issue of new shares 
or options are shown in equity as a deduction, net of 
tax, from the proceeds.
(s)	 Leases
Leases are recognised as a right-of-use asset and 
a corresponding liability at the date at which the 
leased asset is available for use by the group. Each 
lease payment is allocated between the liability and 
finance cost. The finance cost is charged to profit or 
loss over the lease period so as to produce a constant 
periodic rate of interest on the remaining balance of 
the liability for each period. The right-of-use asset is 
depreciated over the shorter of the asset’s useful life 
and the lease term on a straight-line basis.
Assets and liabilities arising from a lease are initially 
measured on a present value basis. Lease liabilities 
include the net present value of the following lease 
payments:
	•
Fixed payments (including in-substance fixed 
payments), less any lease incentives receivable
	•
Variable lease payments that are based on an 
index or a rate
	•
Amounts expected to be payable by the group 
under residual value guarantees
	•
The exercise price of a purchase option if the 
group is reasonably certain to exercise that 
option, and
	•
Payments of penalties for terminating the lease, 
if the lease term reflects the group exercising 
that option.
The lease payments are discounted using the 
interest rate implicit in the lease. If that rate cannot 
be determined, the group’s incremental rate of 
borrowing is used, being the rate that the group 
would have to pay to borrow the funds necessary to 
obtain an asset of similar value in a similar economic 
environment with similar terms and conditions.
Right-of-use assets are measured at cost comprising 
the following:
	•
The amount of the initial measurement of lease 
liability
	•
Any lease payments made at or before the 
commencement date less any lease incentives 
received
	•
Any initial direct costs, and
	•
Restoration costs

52
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
2.	
Significant accounting policies  continued 
Payments associated with short-term leases and 
leases of low-value assets are recognised on a 
straight-line basis as an expense in profit or loss. 
Short-term leases are leases with a lease term of 
12 months or less. Low-value assets comprise IT 
equipment and small items of office furniture.
(t)	
Income tax
Current tax assets and liabilities for the current and 
prior periods are measured at the amount expected to 
be recovered from or paid to the taxation authorities 
based on the current period’s taxable income.  The 
tax rates and tax laws used to compute the amount 
are those that are enacted or substantively enacted 
by the reporting date.
Deferred tax is provided using the statement of 
financial position method, providing for temporary 
differences between the carrying amounts of assets 
and liabilities for financial reporting purposes 
and the amounts used for taxation purposes.  The 
following temporary differences are not provided 
for - initial recognition of goodwill, the initial 
recognition of assets or liabilities that affect neither 
accounting nor taxable profit, and differences 
relating to investments in subsidiaries to the extent 
that they will probably not reverse in the foreseeable 
future.  The amount of deferred tax provided is based 
on the expected manner of realisation or settlement 
of the carrying amount of assets and liabilities, using 
tax rates enacted or substantively enacted at the 
balance date.
A deferred tax asset is recognised only to the extent 
that it is probable that future taxable profits will be 
available against which the asset can be utilised. 
Deferred tax assets are reduced to the extent that 
it is no longer probable that the related tax benefit 
will be realised. Deferred tax assets and deferred tax 
liabilities are offset only if a legally enforceable right 
exists to set off current tax assets against current tax 
liabilities and the deferred tax assets and liabilities 
relate to the same taxable entity and the same 
taxation authority
Tax consolidation
The Company and its wholly-owned Australian 
resident subsidiaries have formed a tax-consolidated 
entity with effect from 1 July 2003 and are therefore 
taxed as a single entity from that date.  The head 
entity within the tax-consolidated entity is Cellnet 
Group Limited.
Current tax expense/income, deferred tax liabilities 
and deferred tax assets arising from temporary 
differences of the members of the tax-consolidated 
entity are recognised in the separate financial 
statements of the members of the tax-consolidated 
entity using the ‘separate taxpayer’ within the 
consolidated entity approach. Deferred tax assets 
and deferred tax liabilities are measured by reference 
to the carrying amounts in the separate financial 
statements of each entity and the tax values applied 
under tax consolidation.
Any current tax liabilities (or assets) and deferred 
tax assets arising from unused tax losses or unused 
tax credits of the subsidiaries are assumed by the 
head entity in the tax consolidated entity and are 
recognised as amounts payable / (receivable) to / 
(from) other entities in the tax-consolidated entity 
in conjunction with any tax funding arrangement 
amounts (refer below).  Any difference between 
these amounts is recognised by the Company as an 
equity contribution or distribution.
The Company recognises deferred tax assets 
arising from unused tax losses and unused tax 
credits of the tax-consolidated entity to the extent 
that it is probable that future taxable profits of the 
tax-consolidated entity will be available against 
which the asset can be utilised.  Any subsequent 
period adjustments to deferred tax assets arising 
from unused tax losses and unused tax credits as a 
result of revised assessments of the probability of 
recoverability are recognised by the head entity only.
The head entity, in conjunction with other members 
of the tax-consolidated entity, has entered into a tax 
funding arrangement which sets out the funding 
obligations of members of the tax-consolidated 
entity in respect of tax amounts.  The tax funding 
arrangements require payments to / (from) the 
head entity equal to the current tax liability / (asset) 

53
Financial Report
assumed by the head entity and any tax-loss or tax 
credit related deferred tax asset assumed by the 
head entity, resulting in the head entity recognising 
an inter-entity payable / (receivable) equal in amount 
to the tax liability / (asset) assumed. The inter-entity 
payable / (receivable) is at call.
Contributions to fund the current tax liabilities are 
payable as per the tax funding arrangement and 
reflect the timing of the head entity’s obligation to 
make payments for tax liabilities to the relevant tax 
authorities.
(u)	 Goods and services tax
Revenue, expenses and assets are recognised net of 
the amount of goods and services tax (GST), except 
where the amount of GST incurred is not recoverable 
from the taxation authority.  In these circumstances, 
the GST is recognised as part of the cost of acquisition 
of the asset or as part of the expense.
Receivables and payables are stated with the amount 
of GST included.  The net amount of GST recoverable 
from, or payable to, the relevant taxation authority 
is included as a current asset or liability in the 
statement of financial position.
Cash flows are included in the statement of cash 
flows on a gross basis.  The GST components of 
cash flows arising from investing and financing 
activities which are recoverable from, or payable 
to, the relevant taxation authority are classified as 
operating cash flows.
(v)	 Critical accounting estimates and judgements
Management discusses with the Audit Committee the 
development, selection and disclosure of the group’s 
critical accounting judgements and estimates and 
the application of these policies and estimates.  The 
estimates and judgements that have a significant 
risk of causing a material adjustment to the carrying 
amounts of assets and liabilities within the next 
financial year are discussed below. 
Revenue recognition
As described in note 2(f) revenue is recognised net of 
expected sales returns, incentives and rebates offered 
to customers. Management applies the expected 
value method in making estimates of the amounts 
of incentives and rebates outstanding and the 
value of expected returns (including any associated 
right to returned goods asset) as at balance date 
based on customer trading and claim history, the 
terms of underlying contractual arrangements, and 
historical rates of product return. Such estimates 
involve the use of management’s judgement and 
the actual amount of incentives and rebates settled, 
and products returned, may vary from the amounts 
accrued at balance date.
Valuation of consideration paid and net assets 
acquired in business combinations
Consideration paid and net assets acquired in 
business combination transactions are recognised 
at their acquisition date fair values. The most 
significant judgements and assumptions are made in 
determining the fair value of identifiable intangible 
assets 
(customer 
and 
supplier 
relationships) 
and contingent consideration payable. These 
assumptions include forecast cash flows (including 
growth rates), probability weightings applied to 
different earn-out scenarios, customer and supplier 
attrition rates, contributory asset charges and 
discount rates.  
Impairment assessment for cash-generating units 
containing goodwill
The group completes an impairment assessment on 
cash-generating units to which goodwill is allocated 
on an annual basis, or otherwise where there are 
indicators that CGU assets may be impaired. This 
assessment involves comparison of the value-in-
use of a cash-generating unit to its carrying value. 
There are a number of assumptions made in the 
determination of value-in-use, which are outlined in 
detail in note 14(b).  

54
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
2.	
Significant accounting policies  continued 
Impairment losses for stock on hand
The group’s inventory is exposed to a risk of 
obsolescence. A provision for obsolescence is raised 
where there is evidence suggesting that the net 
realisable value of inventory is less than its cost to the 
group. Management relies on inventory ageing data, 
days stock on hand (based on recent sales data), and 
future sales forecasts in determining the required 
provision against inventory at an individual product 
level. Note 7 discloses the amount of stock which has 
been scrapped throughout the course of the year, or 
which has been written down to net realisable value 
in accordance with the policy outlined in note 2(i).
Share based payments
The group measures the cost of equity-settled 
transactions with employees by reference to the fair 
value of the equity instruments at the date at which 
they are granted.  The fair value is determined by 
management using a binomial model.  The related 
assumptions are detailed in note 21.  The accounting 
estimates and assumptions relating to equity-settled 
share-based payments will have no impact on the 
carrying amounts of assets and liabilities, or on profit 
or loss, within the next annual reporting period.
Recovery of deferred tax assets 
Deferred tax assets are recognised for tax losses and 
deductible temporary differences to the extent that 
management considers that it is probable that future 
taxable profits will be available to utilise temporary 
differences and recognised tax losses.  Where the 
group has made a taxable loss in the current or 
preceding year, a deferred tax asset for carry forward 
tax losses is only recognised to the extent that there 
is convincing other evidence that sufficient taxable 
profit will be available against which the recognised 
unused tax losses can be utilised. Significant 
judgement was required to determine the amount 
of deferred tax assets that can be recognised, based 
upon the probability weighted forecasts of future 
taxable profits over the next three years.
(v)	 Earnings per share
Expected credit loss allowances on trade receivables 
The group recognises an allowance for expected 
credit losses on its trade receivables. The basis for 
determination of this allowance is as described in 
note 2(h). There are a number of assumptions made 
in the determination of the allowance for expected 
credit losses, which are outlined in detail in note 11.
(w)	 Earnings per share 
The group presents basic and diluted earnings per 
share (EPS) data for its ordinary shares. Basic EPS is 
calculated by dividing the profit or loss attributable 
to ordinary shareholders of the Company by the 
weighted average number of ordinary shares 
outstanding during the period. Diluted EPS is 
determined by adjusting the profit or loss attributable 
to ordinary shareholders and the weighted average 
number of ordinary shares outstanding for the effects 
of all dilutive potential ordinary shares. Potential 
ordinary shares shall be treated as dilutive when 
their conversion to ordinary shares would decrease 
earnings per share or increase loss per share from 
continuing operations.
(x)	 Government grants 
Government grants are recognised when there is 
reasonable certainty that the grant will be received 
and all grant conditions are met. Grants relating to 
expense items are recognised as income over the 
periods necessary to match the grant to the costs they 
are compensating. Grants relating to depreciable 
assets are credited to deferred income and are 
recognised in profit or loss over the period and in the 
proportions in which depreciation expense on those 
assets is recognised.
Government grants include amounts received or 
receivable under the Australian Federal Government’s 
JobKeeper Payment Scheme, and the New Zealand 
Federal Government’s Job Subsidy Scheme, which 
provides a temporary subsidy to eligible businesses 
significantly affected by coronavirus (COVID-19). 
Wage subsidies received have been offset against 
the related employee benefits expense in the 
statement of comprehensive income. The amount 
of these subsidies received during the year has been 
disclosed in note 7.

55
Financial Report
3.	
Financial risk management 
objectives and policies
The group’s principal financial instruments comprise 
of receivables, payables, cash and short-term deposits, 
interest bearing loans, lease liabilities and forward 
foreign currency contracts.
Risk exposures and responses
The group manages its exposure to key financial risks, 
including interest and currency risk in accordance 
with the group’s financial risk management policy. 
The objective of this policy is to support the delivery 
of the group’s financial targets whilst protecting future 
financial security.
The group enters into derivative transactions, principally 
forward currency exchange contracts. The purpose is 
to manage the currency risks arising from the group’s 
operations. The main risks arising from the group’s 
financial instruments are interest rate risk, foreign 
currency risk, credit risk and liquidity risk. The group uses 
different methods to measure and manage different types 
of risks to which it is exposed. These include monitoring 
levels of exposure to interest rate and foreign exchange 
risk and assessment of market forecasts for interest 
rate and foreign exchange prices. Ageing analysis and 
monitoring of specific credit allowances are undertaken 
to manage credit risk. Liquidity risk is monitored through 
using future rolling cash flow forecasts.
Primary responsibility for identification and control of 
financial risks rests with the Audit & Risk Committees 
under the authority of the Board. The Board reviews and 
agrees policies for managing each of the risks identified 
below, including the setting of limits for forward 
currency contracts, credit allowances and future cash 
flow forecast projections.
Interest rate risk
The group’s exposure to market interest rates relates 
solely to the group’s short-term cash deposits and 
interest bearing loans and borrowings as disclosed in 
note 10 and 17.
Note
2022
2021
$000
$000
Cash and cash 
equivalents
10
6,471
6,999
Interest bearing loans 
and borrowings
17
(4,936)
(8,359)
1,535
(1,360)
The group frequently analyses its interest rate exposure. 
Within this analysis consideration is given to potential 
renewals of existing positions, alternative hedging 
positions and the mix of fixed and variable interest rates.
The following sensitivity analysis is based on the interest 
rate risk exposures in existence at the reporting date.
At 30 June 2022, if interest rates had moved as illustrated 
in the table below, with all other variables held constant, 
post-tax profit and net assets would have been affected 
as follows:
Post tax profit
higher/(lower)
Net assets 
higher/(lower)
2022
2021
2022
2021
Consolidated
$000
$000
$000
$000
+1% (100 basis 
points) (2021: 1%)
(6)
(10)
(6)
(10)
-0.5% (50 basis 
points) (2021: 0.5%)
3
5
3
5
The movements in profit are due to higher / lower cash receipts / payments from 
variable rate net interest bearing balances.

56
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Foreign currency risk
The group is exposed to foreign currency risk on sales 
and purchases that are denominated in a currency other 
than Australian dollars.  The currencies giving rise to risk 
are primarily U.S dollars and New Zealand dollars.
The group enters into forward foreign exchange contracts 
to hedge certain anticipated purchase commitments 
denominated in foreign currencies (principally U.S 
dollars).  The terms of these commitments are no more 
than 45 days.  It is the group’s policy not to enter into 
forward contracts until a firm commitment is in place.
The group has subsidiaries with function currencies 
of New Zealand and United States dollars. There are 
currently no hedges in place to mitigate the foreign 
currency risk for these subsidiaries.
Entering into forward foreign currency exchange 
contracts minimises the risk of sharp fluctuations 
in foreign exchange rates and allows for better cash 
flow management in relation to paying international 
suppliers.  At balance date, the group had the following 
exposure to US$ foreign currency, expressed in Australian 
dollars that is not designated as cash flow hedges:
2022
2021
 $000
$000
Financial assets
Trade and other receivables
480
98
480
98
Financial liabilities
Trade and other payables
(6,973)
(2,359)
Forward foreign currency 
contracts*
(1,308)
(118)
(8,281)
(2,477)
Net exposure
(7,801)
(2,379)
At 30 June 2022, had the Australian dollar moved, as 
illustrated in the table below, with all other variables 
held constant, post-tax profit and other comprehensive 
income would have been affected as follows:
Post tax profit
higher/(lower)
Net assets 
higher/(lower)
2022
2021
2022
2021
Consolidated
$000
$000
$000
$000
AUD / USD +10% 
(2021: +10%)
661
206
661
206
AUD / USD -10% 
(2021: -10%)
(807)
(251)
(807)
(251)
Significant assumptions:
The reasonably possible movement was calculated by taking the USD spot rate 
as at balance date, moving the spot rate by the reasonably possible movements 
and then re-converting the USD into AUD with the ‘new spot rate’.  This amount 
was then tax effected. This methodology reflects the translation methodology 
undertaken by the group.
Credit Risk
Credit risk represents the loss that would be recognised 
if counterparties failed to perform as contracted.  The 
maximum exposure to credit risk on financial assets of 
the group is the carrying amount, net of any allowance 
for expected credit losses, as disclosed in the maturity 
analysis table below. The group mitigates this risk 
by adopting procedures whereby it only deals with 
creditworthy customers. Wherever possible the group 
also insures debtors that have an approved credit limit 
of greater than $5,000 through trade credit insurance. 
Where possible trade receivables that are greater than 
$5,000 are insured up to 90% of the approved credit limit, 
with a $5,000 excess payable per claim. Details regarding 
the determination of the allowance for expected credit 
losses are contained in note 11(a).
Liquidity risk
Liquidity risk arises from both the financial liabilities 
and lease liabilities of the group and the group’s 
subsequent ability to meet its obligations to repay its 
financial liabilities as and when they fall due. The group’s 
objective is to maintain a balance between continuity of 
at cash funding and short-term fixed cash deposits.  The 
group manages its liquidity risk by monitoring the total 
cash inflows and outflows expected on a daily basis.
Notes to the financial statements
3.	
Financial risk management objectives and policies  continued 

57
Financial Report
Maturity analysis of financial assets, financial liabilities and lease liabilities based on management’s expectation is presented 
below.
2022
Note
Carrying 
Value 
$000
Total 
contractual 
cash flows
6 months 
or less
6 – 12 
 months
1 – 5 
years
Financial assets
Cash and cash equivalents
10
6,471
-
-
-
-
Trade and other receivables
11
9,347
9,347
9,347
-
-
Derivative financial instruments
18
69
69
69
-
-
15,887
9,416
9,416
Financial liabilities
Trade and other payables
15
(14,449)
(14,449)
(14,449)
-
-
Interest bearing loans and borrowings
17
(4,936)
(4,936)
(4,936)
-
-
(19,385)
(19,385)
(19,385)
-
-
Lease liabilities
(840)
(899)
(24)
(146)
(542)
Net inflow / (outflow)
(4,338)
(10,868)
(9,993)
(146)
(542)
2021
Carrying 
Value 
$000
Total 
contractual 
cash flows
6 months 
or less
6 – 12 
 months
1 – 5 
years
Financial assets
Cash and cash equivalents
10
6,999
-
-
-
-
Trade and other receivables
11
13,161
13,161
13,161
-
-
Derivative financial instruments
18
-
-
-
-
-
20,160
13,161
13,161
-
-
Financial liabilities
Trade and other payables
15
(10,073)
(10,073)
(10,073)
-
-
Interest bearing loans and borrowings
17
(8,359)
(8,359)
(8,359)
-
-
(18,432)
(18,432)
(18,432)
-
-
Lease liabilities
(481)
(512)
(186)
(59)
(267)
Net inflow / (outflow)
1,247
(5,783)
(5,457)
(59)
(267)

58
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
4.	
Fair Value Measurement
The fair values together with the carrying amounts of financial assets and financial liabilities shown in the statement of financial 
position are outlined in the table below. For short term trade receivables and payables with a maturity date of less than one 
year, the carrying amount, as adjusted for any allowances for impairment, is deemed to reflect the fair value.
2022
2021
Note
Carrying amount 
$000
Fair value 
$000
Carrying amount 
$000
Fair value 
$000
Amortised cost
Cash and cash equivalents
10
6,471
6,471
6,999
6,999
Trade and other receivables
11 
9,347
9,347
13,161
13,161
Trade and other payables
15 
(14,449)
(14,449)
(10,073)
(10,073)
Borrowings
17
(4,936)
(4,936)
(8,359)
(8,359)
Fair value through profit or loss
Derivative financial instruments
18
69
69
-
-
(3,498)
(3,498)
1,728
1,728
Fair value hierarchy
Outlined below are the judgements and estimates made 
in determining the fair value of assets and liabilities that 
are recognised and measured at fair value. To provide 
an indication about the reliability of the inputs used in 
determining fair value, the group has classified its assets 
and liabilities into the three levels prescribed under the 
accounting standards, as follows:
Level 1:	 The fair value of financial instruments traded in 
active markets is based on quoted market prices 
at the end of the reporting period
Level 2:	 The fair value of financial instruments that are not 
traded in an active market is determined using 
valuation techniques which maximise the use 
of observable market data and rely as little as 
possible on entity-specific estimates. That is, all 
valuation inputs are observable.
Level 3:	 If one or more of the significant inputs is not 
based on observable market data, the instrument 
is included in level 3.
The only balances on the group’s balance sheet which 
is measured at fair value are forward foreign exchange 
contracts (refer note 18). The fair value of forward foreign 
exchange contracts is determined using forward exchange 
rates at the balance sheet date. Such fair value measurement 
is included in level 2, as it is based on an observable input.
At the conclusion of the earn-out period, being 30 June 
2021, the group has assessed that the earn-out targets 
as described above have not been met and the liability 
has been valued at $nil as at 30 June 2021, resulting in a 
gain on remeasurement of the contingent liability in the 
prior financial year of $131,000, being the value of the 
contingent consideration liability recognised as at the 
comparative balance date of 30 June 2020.
Performance Distribution
Contingent consideration consisted of contractual earn-
out arrangements amounting to 35% of net profit before 
tax generated by the acquired business for a three year 
period subsequent to the acquisition date of 1 April 2020.
On 18 March 2021, the group entered into an agreement 
with the former owner of the Performance Distribution 
business whereby a payment of $100,000 was made 
by the group in full and final settlement of any future 
contingent consideration liability payable under the 
business acquisition agreement. As a result of this 
arrangement, the contingent consideration liability 
has been derecognised and a gain on settlement of the 
liability amounting to $264,000 has been recorded in 
profit and loss in the prior financial year.

59
Financial Report
5.	
Operating segments
Identification of reportable segments
An operating segment is a component of an entity that engages in business activities from which it may earn revenues 
and incur expenses (including revenues and expenses relating to transactions with other components of the same entity), 
whose operating results are regularly reviewed by the entity’s chief operating decision maker (the Chief Executive Officer) to 
make decisions about resources to be allocated to the segment and assess its performance and for which discrete financial 
information is available. 
Operating segments are identified by management based on the manner in which products are sold. The group has identified 
three operating segments, being Cellnet Australia, Cellnet New Zealand, and Turn Left Distribution. The Cellnet Australia and 
Cellnet New Zealand operating segments are aggregated into the one reportable segment (Cellnet), based on the similar 
economic characteristics that exist between these two segments, and similarities in the nature of products, type and class of 
customer for these products, distributions methods and similar economic and regulatory environments in Australia and New 
Zealand.
Financial information for each of the group’s reportable segments is set out below:
Cellnet
Turn Left
Corporate and 
Eliminations
Total
$'000
$'000
$'000
$'000
June 2022
Australia
43,802
21,605
-
65,407
New Zealand
13,172
-
-
13,172
Total Revenue from contracts with customers
56,974
21,605
-
78,579
Other income
1
-
-
1
Loss before tax
(1,659)
(641)
(2,300)
Segment assets
32,992
13,978
36
47,006
Segment liabilities
14,814
6,372
-
21,186
June 2021
Australia
56,541
23,307
-
79,848
New Zealand
16,293
-
-
16,293
Total Revenue from contracts with customers
72,834
23,307
-
96,141
Other income
22
-
495
517
Profit before tax (restated)
1,623
1,758
377
3,758
Segment assets (restated)
33,420
13,449
1,912
48,781
Segment liabilities
16,037
3,854
-
19,891

60
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
6.	
Other income
2022
2021
$000
$000
Fair value gain on revaluation 
of contingent consideration 
payable
-
495
Other income
1
22
Total other revenue
1
517
7.	
Items included in profit/(loss)
2022
2021
$000
$000
Increase / (decrease) in credit 
loss allowance
12
819
Loss on scrapping of / 
provisioning for obsolete 
inventory
3,252
1,801
Depreciation of right-of-use 
assets
407
438
Impairment of right-of-use 
assets
132
-
Impairment of intangible assets
481
-
Interest expense on lease 
liabilities
39
31
Government grants – wage 
subsidies1
(267)
(667)
Defined contribution employee 
superannuation expense
516
579
Share-based payments 
expense/(income)
-
250
Fair value (gains) / losses on FX 
derivatives
69
-
Net foreign exchange losses/
(gains)
170
(321)
1 During the year the group received $126,176 under the Australian government’s 
JobKeeper wage subsidy scheme, and $140,598 under the New Zealand 
government’s wage subsidy scheme. These amounts have been offset against 
employee benefits expense in the statement of comprehensive income.

61
Financial Report
8.	
Income Tax
2022
2021
(a)
Income tax expense / (benefit)
$000
$000
Restated*
The major components to income tax are:
Current income tax charge 
-
50
Prior year under/ (over) provision – current tax
(41)
-
Prior year under/ (over) provision – deferred tax
(34)
Deferred income tax charge
75
(65)
Total income tax expense/(benefit) 
-
(15)
2022
2021
(b)
Numerical reconciliation between aggregate tax expense / (benefit) recognised in 
net income and tax expense / (benefit) calculated per the statutory income tax rate
$'000
$'000
Restated*
A reconciliation between tax expense / (benefit) and the product of accounting profit / 
(loss) before income tax multiplied by the group’s applicable income tax rate is as follows:
Accounting profit/(loss) before tax
(2,300)
3,758
At the parent entity’s statutory income tax rate 30% (2021: 30%)
(690)
1,127
Adjustments in respect of income tax:
Entertainment
5
9
Impairment (goodwill)
144
-
Share-based payments
-
75
Effect of lower tax rate in New Zealand (28%)
(5)
(3)
Prior year under / (over) provision
75
Fair value gain on revaluation of contingent consideration payable
-
(149)
Other
15
(15)
Recognition of previously unrecognised tax losses
-
(1,075)
De-recognition of deferred tax assets for tax losses
-
-
Current year losses not recognised
456
-
Aggregate income tax expense / (benefit)
-
(15)

62
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
8.	
Income Tax  continued 
Recognised deferred tax assets and liabilities
Consolidated
2022
2022
2021
2021
$000
$000
$000
$000
(c)
Current tax 
liability
Deferred tax 
asset 
Current tax 
liability
Deferred tax 
asset 
Restated
Opening balance
(49)
3,095
(33)
2,750
Tax paid / (refund)
-
-
51
-
Charged to income / (expense)
-
(75)
(65)
80
Charged to equity
-
-
-
265
Prior year over / (under) provision
41
34
-
-
FX translation
-
(3)
(2)
-
Closing balance
(8)
3,051
(49)
3,095
Deferred income tax at 30 June relates to the following:
2022
2021
$000
$000
Restated
Net deferred tax assets
Allowance for expected credit losses
70
296
Right of return liabilities (net of right 
to returned goods asset)
96
167
Lease liability (net of right of use 
assets)
53
22
Employee provisions
281
270
Unrealised foreign exchange gain
(21)
-
Sundry accruals
485
721
Other
(24)
33
Inventory
997
1,082
Intangible assets
(510)
(593)
Tax losses carried forward
2,875
(991)
Tax losses not recognised
(1,251)
1,802
Net deferred tax asset
3,051
3,095
At 30 June 2022, the group has assessed that deferred 
tax assets recognised above relating to carried forward 
tax losses of the Australian tax consolidated group are 
recoverable. This assessment is based on forecast taxable 
profits over a three year period, and a history of profits 
arising in all but one (2021) of the last seven financial years. 
(d)	 Tax losses not recognised
The group has gross tax losses, stated in the reporting 
currency of Australian dollars, for which no deferred tax 
asset is recognised on the statement of financial position 
of $5,413,000 (Tax effected: $1,624,000) (2021: $2,350,000 
(Tax effected: $705,000) which are available indefinitely 
for offset against future gains subject to meeting the 
relevant statutory tests.

63
Financial Report
9.	
Earnings per share
The following reflects the income used in the basic and 
diluted earnings per share computations:
2022
2021
$000
$000
Restated
(a)
Earnings used in calculating earnings per share
For basic earnings per share:
Profit / (Loss) from 
continuing operations
(2,300)
3,773
Net profit/(loss) 
attributable to ordinary 
equity holders
(2,300)
3,773
For diluted earnings per share:
Profit / (loss) from 
continuing operations
(2,300)
3,773
Net profit/(loss) 
attributable to ordinary 
equity holders
(2,300)
3,773
2022
2021
No. 000
No. 000
(b)
Weighted average number of shares
Weighted average 
number of shares (basic) 
at 30 June
243,362
236,008
Weighted average 
number of shares 
adjusted for effect of 
dilution
243,362
240,629
Potential ordinary shares under option and restricted 
shares are considered non-dilutive where the current 
share price is lower than the exercise price.
2022
2021
$000
$000
(c)
Earnings per share
Basic earnings per share 
(cents per share)
(0.95)
1.60
Diluted earnings per 
share (cents per share)
(0.95)
1.57
10.	 	Current assets – 
cash and cash equivalents
2022
2021
$000
$000
Cash at bank and in hand
6,471
6,999
6,471
6,999
Cash and funds held at bank earns interest at floating rates based on daily bank 
deposit rates.

64
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
11.	 Current assets – 
trade and other receivables
2022
2021
$000
$000
Receivables from contracts 
with customers
8,447
13,283
Allowances for expected 
credit losses
(234)
(993)
8,213
12,290
Other receivables and 
prepayments
1,134
871
Carrying amount of trade 
and other receivables
9,347
13,161
The tables below show the calculation of the expected credit loss provision for receivables from contracts with customers at 
both 30 June 2022 and 30 June 2021.
Current
0-30 days past 
due
31-60 days past 
due
Over 60 days 
past due
Other*
Total
$000
$000
$000
$000
$000
$000
30 June 2022
Expected loss rates
0.05%
0.96%
1.57%
24.47%
-
2.78%
Gross carrying 
amount
7,236
254
21
936
-
8,447
Loss allowance
3
2
-
229
-
234
30 June 2021
Expected loss rates
0.05%
1.01%
2.00%
12.82%
23.79%
3.56%
Gross carrying 
amount
6,298
1,657
487
1,723
3,118
13,283
Loss allowance
3
17
10
221
742
993
*There is a significant concentration of credit risk within a single customer account balance, which has different characteristics to the remainder of the groups trade receivables.  
For this reason the gross carrying value of this receivable and the related credit loss allowance have been disclosed separate from the group’s other receivables from contracts with customers.
(a)	 Allowance for expected credit losses
As described in note 2(h), the group applies the simplified 
expected credit loss model prescribed in AASB 9 to 
determine an allowance for expected credit losses on its 
receivables from contracts with customers. To measure 
the expected credit losses, receivables from contracts 
with customers have been grouped based on shared 
credit risk characteristics and the days past due.
The expected loss rates are based on the payment profiles 
for sales over a 4-5 year period prior to 30 June 2022 
and 30 June 2021 respectively, and the corresponding 
historical credit losses experienced within this period. 
The historical loss rates are adjusted to reflect current 
and forward looking macroeconomic factors affecting 
the ability of customers to settle the receivables. The 
group has identified retail trade industry output growth 
and retail sector gross margin trends as the most relevant 
factors, and accordingly adjusts the historical loss rates 
based on expected changes in these factors.

65
Financial Report
The closing loss allowances for receivables from 
contracts with customers as at 30 June 2022 reconcile to 
the opening loss allowance as follows:
2022
2021
$000
$000
At 1 July
993
176
Increase in loss allowances 
recognised in profit or loss
12
819
Receivables written off during 
the year as uncollectable
(771)
(2)
At 30 June
234
993
12.	 Current assets – inventories
2022
2021
$000
$000
Stock on hand
23,861
19,561
Less: provision for obsolescence 
(2,013)
(1,861)
Total inventories at the lower 
of cost and net realisable value
21,848
17,700

66
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
13.	 Non-current assets – property, plant and equipment
Reconciliation of the carrying amounts at the beginning and end of the period.
Leasehold 
improvements
Plant & Equipment
Total
$000
$000
$000
For the year ended 30 June 2022
At 1 July 2021 net of accumulated depreciation and impairment
81
212
293
Additions 
-
59
59
Disposals
-
(4)
(4)
Depreciation charge for the year
(13)
(60)
(73)
At 30 June 2022 net of accumulated depreciation and impairment
68
207
275
At 30 June 2022
Cost
527
7,302
7,829
Accumulated depreciation and impairment
(459)
(7,095)
(7,554)
Net carrying amount
68
207
275
Leasehold 
improvements
Plant & Equipment
Total
$000
$000s
$000
For the year ended 30 June 2021
At 1 July 2020 net of accumulated depreciation and impairment
95
204
299
Additions 
-
64
64
Disposals 
-
-
-
Depreciation charge for the year
(14)
(56)
(70)
At 30 June 2021 net of accumulated depreciation and impairment
81
212
293
At 30 June 2021
Cost
527
7,247
7,774
Accumulated depreciation and impairment
(446)
(7,035)
(7,481)
Net carrying amount
81
212
293

67
Financial Report
14.	 Non-current assets - intangible assets
2022
2021
$000
$000
Restated
Software
92
150
Goodwill 
2,373
2,854
Supplier relationships 
2,061
2,555
Net carrying amount
4,526
5,559
(a)	 Movements in intangible asset balances during the year
Software
Goodwill
Customer 
Relationships
Supplier 
Relationships
Total
$000
$000
$000
$000s
$000
For the year ended 30 June 2022
Written down value at 1 July
150
2,854
-
2,555
5,559
Additions 
-
-
-
-
-
Disposals
(4)
-
-
-
(4)
Amortisation charge for the year
(54)
-
-
(494)
(548)
Impairment charge for the year
-
(481)
-
-
(481)
Written down value at 30 June 2022
92
2,373
-
2,061
4,526
At 30 June 2022
Cost
164
2,854
286
3,957
7,261
Accumulated amortisation and impairment
(72)
(481)
(286)
(1,896)
(2,735)
Net carrying amount
92
2,373
-
2,061
4,526
For the year ended 30 June 2021
Written down value at 1 July (restated)
-
2,854
24
3,050
5,928
Additions (restated)
168
-
-
-
168
Amortisation charge for the year (restated)
(18)
-
(24)
(495)
(537)
Written down value at 30 June 2021 (restated) 
150
2,854
-
2,555
5,559
At 30 June 2021
Cost (restated)
168
2,854
286
3,957
7,265
Accumulated amortisation and impairment (restated)
(18)
-
(286)
(1,402)
(1,706)
Net carrying amount (restated)
150
2,854
-
2,555
5,559

68
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
(b)	 Impairment testing
At each balance date, the group completes an 
impairment assessment for each cash-generating unit 
(CGU) to which goodwill is allocated. Where indicators 
of impairment are present for other CGUs, these CGUs 
are also tested for impairment. As the carrying value of 
the group’s net assets exceeds its market capitalisation, 
the group recorded a loss for the year, and operations 
continue to be affected to varying degrees by the impact 
of the COVID-19 pandemic on consumer demand, 
impairment indicators are deemed to be present for each 
CGU within the group at balance date and each has been 
tested for impairment. The recoverable amount of each 
CGU has been determined as its value-in-use. Value-in-
use is determined as the present value of future CGU 
cash flows. In calculating value-in-use, the group has 
projected cash flows over a 5 year period, based on the 
board approved budget/forecast for FY22.  An impairment 
charge of $613,000 was recognised against the Cellnet 
Australia CGU, $481,000 of which was recorded against 
goodwill and the remaining $132,000 attributed to right-
of-use assets. This impairment is a result of a downwards 
revision of the EBITDA assumption from $2.907m in the 
impairment assessment completed at 30 June 2021 to an 
EBITDA loss of $84,000 at 31 December 2021.
The results of the impairment assessments completed at 30 June 2022 indicated that value-in-use of each CGU exceeds the 
CGU carrying value. The table below summarises the key assumptions applied in testing CGUs for impairment:
2022
Goodwill 
allocated to CGU
EBITDA
Average Annual 
Revenue growth
Terminal growth 
rate 
Pre-tax discount 
rate
Cash-generating unit
($’000)
($’000)
% 
%
%
Cellnet Australia
-
1,068
3%
2.5%
18%
Cellnet New Zealand
-
971
3%
2.5%
18%
Turn Left Distribution
1,946
1,580
3%
2.5%
18%
Cellnet Online
427
51
5%
2.5%
18%
For the Turn Left Distribution and Cellnet Online CGUs, the following reasonably possible changes in the EBITDA assumption 
would have resulted in an impairment charge being recognised at 30 June 2022:
2022
Change in EBITDA Required for Impairment
Cash-generating unit
($’000)
Turn Left Distribution
(903)
Cellnet Online
(34)
Further, an increase in the discount rate across all CGUs by 100 basis points does not result in any impairment charge being 
recognised. 
The following assumptions were applied in the impairment assessment completed as at the comparative balance date:
2021
Goodwill 
allocated to CGU
EBITDA
Average Annual 
Revenue growth
Terminal growth 
rate 
Pre-tax discount 
rate
Cash-generating unit
($’000)
($’000)
% 
%
%
Cellnet Australia
481
2,907
3%
2%
16%
Cellnet New Zealand
-
1,736
2%
2%
16%
Turn Left Distribution
1,946
1,296
3%
2%
16%
Cellnet Online
427
10
16%
2%
16%
Notes to the financial statements
14.	 Non-current assets - intangible assets  continued 

69
(b)	 Impairment testing  (continued)
For the Cellnet Australia, Cellnet New Zealand, and Turn Left Distribution CGUs, the following reasonably possible changes in 
the EBITDA assumption would have resulted in an impairment charge being recognised at 30 June 2021:
2021
Change in EBITDA Required for Impairment
Cash-generating unit
($’000)
Cellnet Australia
(150)
Turn Left Distribution
(155)
Online
(54)
Further, an increase in the discount rate applied for the Cellnet Australia CGU by 70 basis points would have resulted in an 
impairment charge being recognised for this CGU at 30 June 2021. No reasonably possible change in any of the assumptions 
above for the New Zealand CGU would result in an impairment of the carrying value of this CGU at 30 June 2021
15.	 Current liabilities – 
trade and other payables
2022
2021
$000
$000
Trade payables 
10,931
4,083
Rebate and incentive liability
2,188
2,646
Right of return liability
1,080
2,127
Other payables and accrued 
expenses
250
1,217
14,449
10,073
16.	 Provisions 
2022
2021
$000
$000
Current
Provision for long-service leave
357
339
Provision for annual leave
520
521
877
860
Non-Current
Provision for long-service leave
77
69
77
69

70
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
 
17.	 Interest bearing loans and 
borrowings
Weighted 
Average 
Interest Rate
Maturity
2022
2021
%
$000
$000
Current
(a) Business Finance
3.83
1 July – 2 
August 2022
2,598
-
3.06 
6 - 29 July 2021
-
2,846
(b) Invoice Finance
3.29
Various
2,338
5,513
4,936
8,359
(a)	 $3,500,000 Business finance facility
This facility consists of three individual facilities, 
namely surrendered bills of lading, trade finance-
imports and special documentary import letters 
of credit. The combined limit of $3,500,000 applies 
across these individual facilities.  As at 30 June 
2022, the company has drawn down $2,598,000 
(2021: $2,846,000) under its trade finance – imports 
facility. This facility is subject to annual review, 
and individual trade finance drawdowns under 
the facility as at balance date mature on the dates 
disclosed above.
(b)	 $15,000,000 Invoice finance facility
This is a facility for terms of trade.  The total limit of 
the facility is $15,000,000 (2021: $17,000,000).  As at 
30 June 2022, $2,338,000 was outstanding under this 
facility (2021: $5,513,000). Amounts owing under 
the facility are matched to the trade terms of the 
underlying financed transaction up to a maximum 
of 60 days. 
All facilities above are secured by a general security 
agreement given by Cellnet Group Limited and Turn 
Left Distribution Pty Ltd over all existing and future 
assets and undertakings.
Breaches of covenants
The group’s facilities are subjected to covenant clauses, 
whereby the group is required to meet certain key 
financial ratios. The group did not fulfil the interest cover 
ratio date as required in the contract. These facilities 
are subject to review annually with the next review date 
being 30 November 2022. 
Due to this breach of the covenant clause, the bank 
is contractually entitled to request for immediate 
repayment of the outstanding facility amounts. The 
outstanding balance is presented as a current liability as 
at 30 June 2022. 
Reconciliation of changes in borrowings to related 
financing cash flows per the statement of cash 
flows
There were no non-cash movements in borrowings 
during the current or prior financial years. Changes in 
the borrowings arising from cash flows are as disclosed 
in the statement of cash flows. 
18.	 Derivative Financial Instruments
2022
2021
$000
$000
Current 
Forward foreign currency 
exchange contracts
69
-
69
-
Forward foreign currency exchange contracts are carried 
at fair value at balance date.  Changes in the fair value 
of forward foreign currency exchange contracts that 
economically hedge monetary assets and liabilities in 
foreign currencies are recognised in profit or loss.  Both 
the changes in fair value of the forward contracts and 
the foreign exchange gains and losses relating to the 
monetary items are recognised as part of materials, 
packaging and consumables used expenditure in the 
statement of comprehensive income, and are included 
in foreign currency gains or losses disclosed in note 7.

71
Financial Report
19.	 Leases
(a)	 Right-of-use assets
All of the group’s right-of-use assets relate to leases 
of premises. Reconciliation of changes in the 
carrying amount of right-of-use assets during the 
period is as follows:
2022
2021
$000
$000
Opening value as at 1 July 
408
700
Additions
794
146
Impairment 
(132)
-
Depreciation
(407)
(438)
Closing value at 30 June
663
408
At 30 June 
Cost
1,665
1,006
Accumulated depreciation
(1,002)
(598)
Net carrying amount
663
408
(b)	 Lease liabilities
2022
2021
$000
$000
Opening value as at 1 July 
481
780
Additions (non-cash)
794
146
Principal repayments  
(cash outflow)
(435)
(445)
Closing value at 30 June
840
481
At 30 June 
Current
324
229
Non-current
516
252
Total lease liability
840
481
During the year, the group entered into 1 year 
extensions on two existing leases in Sydney and 
a 4 year extension on a lease in Auckland. During 
the comparative year the group entered into 1 year 
extensions on two existing leases in Sydney. These 
non-cash financing activities resulted in an increase 
in lease liabilities of $794,000 (2021: $146,000) on 
initial recognition.
20.	 Contributed equity and reserves
2022
2021
No. of shares
No. of shares
(a)
Share capital
Ordinary shares  
on issue at 1 July
242,594,634
231,601,856
Shares issued –  
bonus shares
- 
992,778 
Shares issued – 
exercise of options 
(note 21)
1,000,000
10,000,000
Ordinary shares  
on issue 30 June
243,594,634
242,594,634
2022
2021
$000
$000
Share capital at 1 July
38,725
38,389
Shares issued – 
exercise of options
30 
300
Shares issued –  
bonus shares
-
36
Share capital  
at 30 June
38,755
38,725
Fully paid ordinary shares carry one vote per share and carry the right to receive a 
dividend.

72
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
20.	 Contributed equity and reserves  continued 
Bonus shares
2022
2021
$000
$000
Restated
(b)
Reserves
Translation reserve
(661)
(590)
Reserve for own 
shares
(25)
(25)
Reserve for profit
9,267
12,296
Share based payment 
reserve
1,945
1,945
10,526
13,626
Translation reserve
The translation reserve comprises all foreign exchange 
differences arising from the translation of the financial 
statements of foreign operations whose functional 
currency is different to the presentation currency of the 
reporting entity.
Reserve for own shares
The reserve for own shares represents the cost of shares 
held by an equity remuneration plan that the group is 
required to include in the financial report. At 30 June 
2022 the group held 18,209 of the Company’s shares 
(2021: 18,209). This reserve will be reversed against share 
capital when the underlying shares are exercised under 
performance rights. No gain or loss is recognised in profit 
or loss on the purchase, sale, issue or cancellation of the 
group’s own equity instruments.
Reserve for profit
Profits are transferred to the reserve for profits to facilitate 
future franked dividend payments in accordance with 
Australian taxation requirements for franked dividend 
payments to be sourced from profits.
Share based payment reserve
The share based payment reserve is used to recognise 
the value of equity-settled share based payments to 
employees.
(c)	 Capital management
When managing capital, management’s objective is 
to ensure the entity continues as a going concern as 
well as to maintain optimal returns to shareholders 
and benefits for other stakeholders. Management 
also aims to maintain a capital structure that 
ensures the lowest cost of capital available to the 
entity.
Management adjusts the capital structure to take 
advantage of favourable costs of capital or high 
returns on assets. As the market is constantly 
changing, management may change the amount of 
dividends to be paid to shareholders, return capital 
to shareholders, or issue new shares. Management 
monitors capital through the capital adequacy ratio 
(net assets/total assets). The target for the group’s 
capital adequacy ratio is between 40% and 60%. 
The capital adequacy ratios based on continuing 
operations at 30 June 2022 and 2021 were as follows:
2022
2021
$'000
$000
Restated
Net Assets
25,820
28,890
Total Assets
47,007
48,781
Capital adequacy ratio
55%
59%

73
Financial Report
21.	 Share based payments
(a)	 Long term incentive plan – employee options
At 30 June 2022, no share options were outstanding under the company’s long-term incentive plan (2021: nil). Details of 
the options issued are as follows:
Options granted
1,587,500, 312,500 and 500,000 (totalling 2,400,000)
Grant date
29 November 2017, 17 April 2018 and 10 October 2018
Issue date
1 July 2018, 1 July 2018 and 10 October 2018
Consideration payable
$Nil
Exercise price
$0.28, $0.375 and $0.28
Last exercise date
5pm Brisbane time on the date which is 12 months subsequent to market release of FY2021 result.
Exercise conditions
Subject to the Plan Rules, an option cannot be exercised unless the Board acting reasonably is satisfied 
that the following conditions have been satisfied:
	• The employee remains employed by the company
	• There is no outstanding breach of the terms of engagement with the Company.
	• No notice of termination of engagement has been either been given by the employee or received by 
the Company.
	• All performance hurdles have been met.
Performance hurdles
Options will vest upon meeting various profit before tax performance hurdles over the financial years 
2019 to 2021.
The following table illustrates movements in the number of employee share options on issue during the year:
2022
2021
Number of options
Weighted Average 
Exercise Price
Number of options
Weighted Average 
Exercise Price
$
$
Opening balance
-
-
1,587,500
0.315
Lapsed - vesting conditions not satisfied
-
-
(1,275,000)
0.315
Forfeited - employee departure
-
-
(312,500)
0.315
Outstanding as at 30 June 
-
-
-
-
Vested and exercisable
-
-
-
--

74
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
(b)	 Non-executive Director options
At the Annual General Meeting held on 22 October 2020 shareholders approved the issue of options to non-executive 
directors of the company, as consideration for the directors agreeing to forego cash payments for all or part of their 
director fees during the 2021 financial year.  Details of the options issued are as follows:
Options granted
15,000,000
Grant date
22 October 2020
Issue date
22 October 2020
Consideration payable
$Nil
Exercise price
$0.03
Expiry date
21 October 2022 (3,000,000 options), 21 October 2023 (6,000,000 options) and 21 October 2025 (6,000,000 
options).
Exercise conditions
An option cannot be exercised unless the Board acting reasonably is satisfied that the following 
conditions have been satisfied:
	• The option holders were also directors at the time when the relevant vesting condition was satisfied
	• There is no outstanding breach of the terms of engagement with the Company.
	• No notice of termination of engagement has been either been given by the director or received by the 
Company.
	• All vesting conditions have been satisfied.
Vesting conditions
Each tranche will vest on the earliest to occur of the Volume Weighted Average Price (VWAP) of the 
company’s shares exceeding a target price:
	• for 5 consecutive trading days on which shares are traded on the ASX; and
	• 15 trading days regardless of whether shares trade on the ASX on consecutive trading days.
As the vesting conditions above are market conditions, these were taken into consideration in deriving the grant date 
fair value of the options. Provided that the Directors remain in service with the company over the life of the options, the 
grant date fair value of the options will be recognised in full as an expense regardless of whether the market-based vesting 
conditions are satisfied. 
The fair value of the options granted was determined by management using an option pricing model. Expected volatility 
was determined based on historical stock price volatility over a period consistent with the life of the options. The table 
below summarises the key inputs into the valuation model for each tranche of options granted:
Tranche
Vesting 
(Target) Price
Life (years)
No. of 
Options
Exercise 
Price
Expected 
Volatility
Risk Free 
Rate
Value per 
Option
$
%
%
$
Tranche 1
$0.05
2
3,000,000
0.03
50
0.26
0.2162
Tranche 2
$0.10
3
6,000,000
0.03
50
0.28
0.2178
Tranche 3
$0.15
5
6,000,000
0.03
50
0.45
0.2175
Notes to the financial statements
21.	 Share based payments  continued 

75
Financial Report
The share price at the grant date was $0.052. The following table illustrates movements in the number of director share 
options on issue during the year:
2022
2021
Weighted Average 
Exercise Price 
Weighted Average 
Exercise Price 
#
$
#
$
Opening balance – 1 July
5,000,000
0.03
-
-
Granted during the year
-
-
15,000,000
0.03
Exercised during the year
(1,000,000)
0.03
(10,000,000)
0.03
Outstanding as at 30 June 
4,000,000
0.03
5,000,000
0.03
Vested and exercisable
4,000,000
0.03
5,000,000
0.03
All options vested during the year.  All outstanding options remain exercisable as at 30 June 2022.
The group has recognised nil share-based payments expense in respect of these options during the year (2021: $250,200).
22.	 Financial guarantees
The group has provided financial guarantees in respect 
of rental leasing arrangements disclosed in Note 19. 
The group’s financier has also provided performance 
guarantees in the form of standby letters of credit to the 
group’s suppliers. The Directors are of the opinion that 
provisions are not required in respect of these matters, 
as it is not probable that a future sacrifice of economic 
benefits will be required.
2022
2021
$000
$000
Bank guarantees provided – 
rental leases
157
37
Standby letters of credit
94
94
23.	 Key management personnel 
remuneration 
2022
2021
$
$
Short-term employee 
benefits
718,251
883,494
Post-employment benefits
45,348
34,687
Long-term employee benefits
8,285
265,761
Total compensation
771,884
1,183,942
24.	 Related party disclosure
The consolidated financial statements include the 
financial statements of Cellnet Group Ltd and the 
subsidiaries included in the following table:
% Equity interest
Name
Country of 
incorporation
2022
2021
Cellnet Group 
Limited (Parent)
Australia
100
100
Cellnet Ltd 
New Zealand
100
100
C&C Warehouse 
(Holdings) Pty Ltd
Australia
100
100
Regadget Pty Ltd
Australia
100
100
OYT Pty Ltd 
Australia
100
100
Turn Left Distribution 
Pty Ltd
Australia
100
100
3SixT Pty Ltd 
(formerly Cellnet 
Online Pty Ltd)
Australia
100
100
3SixT Limited 
(deregistered)
Hong Kong 
0
100

76
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
24.	 Related party disclosure  continued 
Entity with ultimate control over the group
Wentronic Holding GmbH and its associated entities 
holds 53.23% (2021: 53.45%) of the ordinary shares in 
Cellnet Group Limited.
At 30 June 2022, the group had nil receivable from 
Wentronic Holding GmbH (2021: $92,000).
Transactions with entities under common control
Wentronic Asia Pacific Limited
During the current and comparative financial years, the 
group enlisted the services of Wentronic Asia Pacific 
Limited (WAPL). WAPL is a wholly owned subsidiary 
of Wentronic Holding GmbH, Cellnet’s controlling 
shareholder. A function of WAPL is to source and procure 
inventory through bulk buying arrangements with 
third party suppliers on behalf of the Wentronic Group. 
Cellnet pays WAPL a 6% management/services fee for 
coordination of the purchasing and logistics function 
provided by WAPL under a service agreement. 
The total value of transactions with WAPL under these 
arrangements during the year ended 30 June 2022 was 
$757,000 (2021: $840,000). At 30 June 2022, the group 
had a total of $33,000 owing to WAPL in respect of these 
arrangements (30 June 2021: $9,000).
Wentronic GmbH
At 30 June 2022, the group had a nil receivable from 
Wentronic GmbH, a wholly owned subsidiary of 
Wentronic Holdings Gmbh, (2021: $9,000), arising from 
expense recharging arrangements.
25.	 Subsequent events
There are no other matters or circumstances that 
have arisen since the end of the financial year which 
significantly affected or may significantly affect the 
operations of the group, the results of those operations, 
or the state of affairs of the group in future periods.
26.	 Parent entity information
2022
2021
$000
$000
Restated
Current assets
28,427
29,146
Total assets
40,558
42,204
Current liabilities
(19,175)
(18,614)
Total liabilities
(19,453)
(18,928)
Net assets
19,453
23,276
Issued capital
38,755
38,725
Retained earnings / (accumulated 
losses)
(27,240)
(27,240)
Reserve for own shares
(25)
(25)
Reserve for profits
6,018
9,871
Reserve for share based payment
1,945
1,945
Total shareholder’s equity
19,453
23,276
Profit / (loss) of the parent entity 
after tax
(1,931)
2,415
Total comprehensive income of 
the parent entity
(1,931)
2,415
The parent has not issued any guarantees in relation 
to the debts of its subsidiaries and has no contingent 
liabilities or contractual obligations as at 30 June 2022 
(2021: Nil).

77
Financial Report
27.	 Auditors’ remuneration
2022
2021
$000
$000
Amounts received or due and receivable by the auditors 
(Pitcher Partners) for:
Audit services
Audit or review of the financial 
report of the entity and any 
other entity in the group
135,000
112,000
Non-audit services
Taxation compliance services 
in relation to the entity and any 
other entity in the group
54,715
110,590
Financial due diligence
1,000
25,000
190,715
247,590
28.	 Dividends franking account
Franking credit balance
The amount of franking credits available for the 
subsequent financial year are $nil (2021: $nil).
29.	 Cash flow statement reconciliation
2022
2021
Reconciliation of net profit after tax to net cash flows from operations:
$000
$000
Restated
Net profit / (loss)
(2,300)
3,773
Adjustments for:
Depreciation and amortisation
1,032
1,045
Impairment expense
613
-
Share based payments expense / (benefit)
-
286
Fair value gain on revaluation of contingent consideration payable
-
(495)
Foreign exchange differences
55
-
Net loss on disposal of property, plant and equipment
4
-
Changes in assets and liabilities:
(Increase) / decrease in trade and other receivables
3,814
1,879
(Increase) / decrease in other current assets
809
(158)
(Increase) / decrease in inventories
(4,148)
(2,330)
(Increase) / decrease in deferred tax assets
(41)
(80)
(Decrease) / increase in trade and other payables
4,376
(1,346)
(Decrease) / increase in provisions
25
(6)
(Decrease) / increase in current tax liability
44
16
Change in derivative financial instruments
(69)
37
Net cash from operating activities
4,214
2,621

78
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
Notes to the financial statements
30.	 Change in accounting policy
In April 2021, the IFRS Interpretations Committee (IFRIC) published an agenda decision for configuration and customisation 
costs incurred in relation to implementation of Software as a Service (SaaS) arrangements. As a result, the Group has changed 
its accounting policy with respect to these costs. The nature and effect of these changes is described below. 
The Group’s accounting policy has historically been to capitalise costs related to the configuration of SaaS arrangements as 
non-current assets in the Consolidated Statement of Financial Position. Under the group’s revised accounting policy, to the 
extent that such costs modify or enhance a software application that the group does not control (as is typically the case for 
SaaS applications used by the group), these costs are expensed as incurred. 
This change in accounting policy has been applied retrospectively, as required by Australian Accounting Standards. Historical 
financial information has been restated to account for the impact of the change in accounting policy in relation to SaaS 
arrangements, as follows.
30 June 2021 
Adjustments
30 June 2021 
(Restated)
30 June 2020
Adjustments
1 July 2020 
(Restated)
$'000
$'000
$'000
$'000
$'000
$'000
Consolidated statement of financial position (extract)
Intangible assets
6,495
(936)
5,559
6,812
(884)
5,928
Deferred tax assets
2,815
280
3,095
2,750
265
3,015
Net assets
29,546
(656)
28,890
29,546
(619)
28,927
Reserves
14,282
(656)
13,626
10,473
(619)
9,854
Total equity
29,546
(656)
28,890
25,401
(619)
24,782
2021 
Adjustments
2021 (Restated)
$'000
$'000
$'000
Consolidated statement of comprehensive income (extract)
Other expenses
(3,087)
(173)
(3,260)
Depreciation and amortisation expense
(1,166)
121
(1,045)
Profit / (loss) before tax
3,810
(52)
3,758
Income tax (expense) / benefit
-
15
15
Net profit / (loss) for the period
3,810
(37)
3,773
Consolidated statement of cash flows (extract)
Payments to suppliers and employees (inclusive of GST)
(103,848)
(173)
(104,021)
Net cash flows from operating activities
2,794
(173)
2,621
Payments for purchase of intangibles
(341)
173
(168)
Net cash flows used in investing activities
(405)
173
(232)
Basic and diluted earnings per share for the prior year have also been restated. The amount of the correction for basic and diluted earnings per share  
was an increase of 1 cents per share respectively. 

79
Directors’ declaration
In accordance with a resolution of the Directors of Cellnet Group Limited, I state that:
In the opinion of the Directors:
a)	
the financial statements and notes of the consolidated entity are in accordance with the Corporations Act 2001, including:
i)	
giving a true and fair view of the company’s financial position as at 30 June 2022 and of their performance for the year ended 
on that date; 
ii)	 complying with Australian Accounting Standards and Corporations Regulations 2001;
b)	
the financial statements and notes also comply with International Financial Reporting Standards as disclosed in note 2(a);
c)	
there are reasonable grounds to believe that the company will be able to pay its debts as and when they become due and payable; 
and
d)	
this declaration has been made after receiving the declarations required to be made to the directors in accordance with section 
295A of the Corporations Act 2001 for the financial year ending 30 June 2022.
On behalf of the Board
Tony Pearson
Chairman
Brisbane 
30th August 2022
Directors’ declaration
 

80
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
 
 
Brisbane    Sydney    Newcastle    Melbourne    Adelaide   Perth 
Pitcher Partners is an association of independent firms. 
An Independent Queensland Partnership ABN 84 797 724 539. Liability limited by a scheme approved under Professional Standards Legislation. 
Pitcher Partners is a member of the global network of Baker Tilly International Limited, the members of which are separate and independent legal entities. 
 
pitcher.com.au 
NIGEL FISCHER 
MARK NICHOLSON 
PETER CAMENZULI 
JASON EVANS 
KYLIE LAMPRECHT 
NORMAN THURECHT 
BRETT HEADRICK 
WARWICK FACE 
COLE WILKINSON 
SIMON CHUN 
JEREMY JONES 
TOM SPLATT 
JAMES FIELD 
DANIEL COLWELL 
ROBYN COOPER 
FELICITY CRIMSTON 
CHERYL MASON 
KIERAN WALLIS 
MURRAY GRAHAM 
ANDREW ROBIN 
KAREN LEVINE 
Level 38, 345 Queen Street 
Brisbane, QLD 4000 
 
Postal address 
GPO Box 1144 
Brisbane, QLD 4001 
 
p. +61 7 3222 8444
 
 
 
 
The Directors 
Cellnet Group Limited 
E1, 5-6 Grevillea Place 
BRISBANE AIRPORT  QLD 4008 
 
Auditor’s Independence Declaration 
 
In relation to the independent audit for the year ended 30 June 2022, to the best of my knowledge and 
belief there have been: 
(i) 
No contraventions of the auditor independence requirements of the Corporations Act 2001; 
and  
(ii) 
No contraventions of APES 110 Code of Ethics for Professional Accountants (including 
Independence Standards). 
 
This declaration is in respect of Cellnet Group Limited and the entities it controlled during the year. 
 
 
PITCHER PARTNERS 
 
 
 
 
DANIEL COLWELL 
Partner 
 
Brisbane, Queensland 
30th August 2022 

81
 
 
 
 
Pitcher Partners is an association of independent firms. 
An Independent Queensland Partnership ABN 84 797 724 539. Liability limited by a scheme approved under Professional Standards Legislation. 
Pitcher Partners is a member of the global network of Baker Tilly International Limited, the members of which are separate and independent legal entities. 
 
 
 
Key Audit Matter
How our audit addressed the key audit matter  
Impairment testing for non-current assets 
Refer to note 14 Intangible assets and note 2(v) Critical accounting estimates and judgements 
Impairment testing for goodwill is required to be 
completed annually under Australian Accounting 
Standard AASB 136 Impairment of Assets. 
 
This standard also requires impairment testing to 
be conducted for other non-current assets where 
there is an indicator that those assets may be 
impaired. At the reporting date the carrying value 
of the Group’s net assets exceeded the Group’s 
market capitalisation, which is an indicator that 
non-current assets may be impaired. Certain 
cash-generating units (CGUs) with the Group also 
performed below budget expectations for the year, 
with operations continuing to be impacted by the 
ongoing COVID-19 pandemic, with these results 
also considered an indicator of impairment within 
those CGUs. 
 
Impairment testing for non-current assets is a key 
audit matter due to the significant estimates and 
assumptions (as disclosed in notes 2(v) and 14) 
made by the Group, specifically concerning 
discounted cash flows. 
Our procedures included, amongst others: 
 
Understanding and evaluating relevant controls 
over impairment of non-current assets; 
 
Assessing management’s determination of the 
Group’s CGUs based on our understanding of 
the nature of the Group’s business and the 
identifiable groups of cash generating assets; 
 
Comparing the cash flow forecasts used in the 
value-in-use calculation to Board approved 
budgets for the 2023 financial year; 
 
Confirming that forecasts used in value-in-use 
calculations include reasonable assumptions 
over the forecast period; 
 
Checking the mathematical accuracy of the 
impairment testing model and its consistency 
with the requirements of AASB 136; 
 
Assessing the reasonableness of significant 
estimates and assumptions used for the 
impairment assessment, in particular, those 
relating to the budgeted EBITDA, annual growth 
rates, discount rate and terminal growth rates 
used in the cash flow forecasts; 
 
Evaluating the impact of sensitivities in respect 
of reasonable changes to forecast cash flows, 
discount rates, growth rates and terminal growth 
rate used in management’s impairment testing 
calculations; and 
 
Assessing the adequacy of disclosures in the 
financial report. 
Recoverability of deferred tax assets 
Refer to note 8 Income tax and note 2(v) Critical accounting estimates and judgements 
At 30 June 2022, the Group has a total of $3.05 
million of deferred tax assets recognised on its 
balance sheet. 
 
Australian Accounting Standards require deferred 
tax assets to be recognised to the extent that it is 
probable that sufficient future taxable profits will be 
generated in order for the benefits of the deferred 
tax assets to be realised. These benefits are 
realised by reducing tax payable on future taxable 
profits. 
 
Recoverability of deferred tax assets is a key audit 
matter due to the high degree of estimation and 
assumptions (as disclosed in notes 2(v) and 8) 
made by the Group concerning forecast taxable 
profits.  
We have assessed the recoverability of deferred tax 
assets by: 
 
Understanding and evaluating relevant controls 
in place for assessing the recoverability of 
deferred tax assets; 
 
Obtaining management’s forecast of taxable 
income for the next 3 years and agreeing the 
FY23 forecast to the latest Board approved 
budget; 
 
Performing procedures over forecast information 
in response to the key audit matter regarding 
impairment testing for non-current assets, noting 
that the same forecast information for the 
Group’s CGUs are used in management’s 
assessment regarding recoverability of deferred 
tax assets; 
 
Checking 
the 
mathematical 
accuracy 
of 
management’s calculation of forecast taxable 
profit; and 
 
Assessing the adequacy of disclosures in the 
financial report. 
 
 
 
Independent Auditor’s Report

82
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
 
 
 
 
Pitcher Partners is an association of independent firms. 
An Independent Queensland Partnership ABN 84 797 724 539. Liability limited by a scheme approved under Professional Standards Legislation. 
Pitcher Partners is a member of the global network of Baker Tilly International Limited, the members of which are separate and independent legal entities. 
 
 
Valuation of inventory 
Refer to note 12 Inventories and note 2(v) Critical accounting estimates and judgements 
The Group held inventory of $21.85 million at 30 
June 2022. The valuation of inventory is a key 
audit 
matter 
for 
the 
following 
reasons: 
 
 
Retailer demand continues to be subdued in 
some segments serviced by the Group in 
Australia and New Zealand as a result of the 
COVID-19 
pandemic, 
with 
prevailing 
uncertainty in future consumer demand for 
these markets; 
 
A large portion of the Group’s inventory is 
considered to be at risk of obsolescence due 
to 
its 
attachment 
to 
electronic 
and 
telecommunications 
devices, 
such 
as 
smartphone handsets; 
 
Delays in the rollout of the Group’s online 
strategy. 
Our procedures included, amongst others: 
 
Understanding and evaluating the design and 
implementation of the relevant controls over the 
determination of the provision for inventory 
obsolescence; 
 
Evaluating the appropriateness of the Group’s 
obsolescence model, including the basis for 
obsolescence triggers and the percentage write-
downs applied at each trigger point; 
 
Confirming 
the 
methodology 
applied 
for 
providing 
for 
inventory 
obsolescence 
is 
consistent with that applied in previous reporting 
periods, adjusted where necessary for changes 
in assumptions based on actual and forecast 
demand; 
 
Testing the net realisable value of a sample of 
inventory items through subsequent sales 
transactions, and confirming results of this 
testing align with assumptions applied in the 
obsolescence model; 
 
Revenue recognition – variable consideration 
Refer to note 2(v) Critical accounting estimates and judgements 
Revenue 
is 
recognised 
net 
of 
estimated 
incentives, rebates and expected returns. 
 
Rebate and incentive arrangements offered by the 
Group vary and are customer specific. These 
obligations are established either in contract or 
through principal of constructive obligation based 
on customary business practice. The expected 
reversal of sales through customers exercising 
their right of return is estimated based on historical 
rates of return. Due to the variety of contractual 
terms with customers and the degree of 
judgement involved, the estimation of variable 
consideration in respect of these items is 
considered to be complex.  
 
There is a risk that revenue could be misstated 
due to the level of estimation and judgement 
required in accounting for these obligations. As 
such, we considered revenue recognition to be a 
key audit matter. 
Our procedures included, amongst others: 
 
Understanding and evaluating the relevant 
controls over the recognition of revenue, net of 
estimated incentives, rebates and expected 
returns; 
 
Evaluating the appropriateness of the Group’s 
revenue recognition accounting policies; 
 
Assessing 
the 
accuracy 
of 
rebates 
and 
incentives recognised throughout the year 
based on the terms of underlying contractual or 
constructive obligations; 
 
Recalculating the valuation of liabilities for 
outstanding rebates and incentives at year end, 
having regard to contractual arrangements in 
place; 
 
Assessing the calculation of the right of return 
liability and associated right to returned goods 
asset at year end, including testing the accuracy 
of the historical rate of return applied and the 
valuation of the right to returned goods asset; 
and 
 
Assessing the adequacy of disclosures in the 
financial report. 
 
 
 

83
Independent Auditor’s Report
 
 
 
 
Pitcher Partners is an association of independent firms. 
An Independent Queensland Partnership ABN 84 797 724 539. Liability limited by a scheme approved under Professional Standards Legislation. 
Pitcher Partners is a member of the global network of Baker Tilly International Limited, the members of which are separate and independent legal entities. 
 
Other Information 
The directors are responsible for the other information. The other information comprises the information 
included in the Group’s annual report for the year ended 30 June 2022, but does not include the financial 
report and our auditor’s report thereon.  
Our opinion on the financial report does not cover the other information and accordingly we do not express 
any form of assurance conclusion thereon.  
In connection with our audit of the financial report, our responsibility is to read the other information and, in 
doing so, consider whether the other information is materially inconsistent with the financial report or our 
knowledge obtained in the audit or otherwise appears to be materially misstated.  
If, based on the work we have performed, we conclude that there is a material misstatement of this other 
information, we are required to report that fact. We have nothing to report in this regard.  
Responsibilities of the Directors for the Financial Report  
The directors of the Company are responsible for the preparation of the financial report that gives a true and 
fair view in accordance with Australian Accounting Standards and the Corporations Act 2001 and for such 
internal control as the directors determine is necessary to enable the preparation of the financial report that 
gives a true and fair view and is free from material misstatement, whether due to fraud or error.  
In preparing the financial report, the directors are responsible for assessing the ability of the Group to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going 
concern basis of accounting unless the directors either intend to liquidate the Group or to cease operations, 
or has no realistic alternative but to do so.  
Auditor’s Responsibilities for the Audit of the Financial Report  
Our objectives are to obtain reasonable assurance about whether the financial report as a whole is free from 
material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our 
opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted 
in accordance with the Australian Auditing Standards will always detect a material misstatement when it 
exists. Misstatements can arise from fraud or error and are considered material if, individually or in the 
aggregate, they could reasonably be expected to influence the economic decisions of users taken on the 
basis of this financial report.  
As part of an audit in accordance with the Australian Auditing Standards, we exercise professional judgement 
and maintain professional scepticism throughout the audit. We also:  
 Identify and assess the risks of material misstatement of the financial report, whether due to fraud or 
error, design and perform audit procedures responsive to those risks, and obtain audit evidence that is 
sufficient and appropriate to provide a basis for our opinion. The risk of not detecting a material 
misstatement resulting from fraud is higher than for one resulting from error, as fraud may involve 
collusion, forgery, intentional omissions, misrepresentations, or the override of internal control.  
 Obtain an understanding of internal control relevant to the audit in order to design audit procedures that 
are appropriate in the circumstances, but not for the purpose of expressing an opinion on the 
effectiveness of the Group’s internal control.  
 Evaluate the appropriateness of accounting policies used and the reasonableness of accounting 
estimates and related disclosures made by the directors.  
 Conclude on the appropriateness of the directors’ use of the going concern basis of accounting and, 
based on the audit evidence obtained, whether a material uncertainty exists related to events or 
conditions that may cast significant doubt on the Group’s ability to continue as a going concern. If we 
conclude that a material uncertainty exists, we are required to draw attention in our auditor’s report to 
the related disclosures in the financial report or, if such disclosures are inadequate, to modify our 
opinion. Our conclusions are based on the audit evidence obtained up to the date of our auditor’s report. 
However, future events or conditions may cause the Group to cease to continue as a going concern.  
 Evaluate the overall presentation, structure and content of the financial report, including the disclosures, 
and whether the financial report represents the underlying transactions and events in a manner that 
achieves fair presentation. 
 Obtain sufficient appropriate audit evidence regarding the financial information of the entities or 
business activities within the Group to express an opinion on the financial report. We are responsible 
for the direction, supervision and performance of the Group audit. We remain solely responsible for our 
audit opinion.  
 
 
 

84
Cellnet Group Limited and its consolidated entities 
Financial Report 2021–22
 
 
 
 
Pitcher Partners is an association of independent firms. 
An Independent Queensland Partnership ABN 84 797 724 539. Liability limited by a scheme approved under Professional Standards Legislation. 
Pitcher Partners is a member of the global network of Baker Tilly International Limited, the members of which are separate and independent legal entities. 
 
We communicate with the directors regarding, among other matters, the planned scope and timing of the 
audit and significant audit findings, including any significant deficiencies in internal control that we identify 
during our audit.  
We also provide the directors with a statement that we have complied with relevant ethical requirements 
regarding independence, and to communicate with them all relationships and other matters that may 
reasonably be thought to bear on our independence, and where applicable, related safeguards.  
From the matters communicated with the directors, we determine those matters that were of most 
significance in the audit of the financial report of the current period and are therefore the key audit matters. 
We describe these matters in our auditor’s report unless law or regulation precludes public disclosure about 
the matter or when, in extremely rare circumstances, we determine that a matter should not be communicated 
in our report because the adverse consequences of doing so would reasonably be expected to outweigh the 
public interest benefits of such communication.  
 
Report on the Remuneration Report 
Opinion on the Remuneration Report  
We have audited the Remuneration Report included on pages 8 to 17 of the director’ report for the year 
ended 30 June 2022. In our opinion, the Remuneration Report of Cellnet Group Limited for the year ended 
30 June 2022 complies with section 300A of the Corporations Act 2001.  
Responsibilities  
The directors of the Company are responsible for the preparation and presentation of the Remuneration 
Report in accordance with section 300A of the Corporations Act 2001. Our responsibility is to express an 
opinion on the Remuneration Report, based on our audit conducted in accordance with Australian Auditing 
Standards.  
 
 
PITCHER PARTNERS 
 
 
 
 
 
 
 
DANIEL COLWELL 
Partner 
 
Brisbane, Queensland 
30th August 2022 
 

85
As at 8 September 2022
Additional information required by the Australian Securities 
Exchange Limited Listing Rules and not disclosed elsewhere in 
this report is set out below.
Shareholdings
20 largest shareholders
Name
Ordinary 
shares held
% of 
capital 
held
Wentronic Holding Gmbh
118,738,107
48.74%
Michael Wendt
10,920,000
4.48%
BNP Paribas Noms Pty Ltd
8,822,114
3.62%
Faraday Capital Pty Ltd
6,464,808
2.65%
EDP Investments
4,109,589
1.69%
Kevin Gilmore
4,288,000
1.76%
Cuzzilla Family Super
3,000,000
1.23%
Mr Tony Masahiro Pearson
2,900,000
1.19%
TBelle Super Fund
2,810,947
1.15%
Scintilla Strategic Investments Pty Ltd
2,000,000
0.82%
Chemical Trustee Ltd
 1,820,000
0.75%
Philadelphia Investments Pty Ltd
 1,650,274
0.68%
G and C Smart Super Fund
1,620,309
0.67%
Mr Jonathon Matthews
1,565,249
0.65%
Mr Rob Peebles
1,437,371
0.59%
Mr Alex Po-Tsun Chu
1,371,925
0.56%
LB Campos Pty Limited
1,369,863
0.56%
Lilyfield Holdings Pty Ltd
1,250,000
0.51%
Mr David Anthony Clark
1,000,000
0.41%
Mrs Bronte Anne North
998,256
0.41%
Top 20 Holders
178,136,812
73.13%
All other holders
65,457,822
26.87%
All holders
243,594,634
100.00%
ASX Additional information
 
ASX Additional information
Substantial shareholders
The number of shares held by substantial shareholders and 
their associates, as advised in substantial holder notices given 
to the Company, are set out below:
Shareholder
Shares per 
notice
Wentronic Holding Gmbh
118,738,107
Distribution of equity security holders
Category
No. of holders
% of holders
1 – 1000
111
8.83%
1,001 – 5,000
308
24.50%
5,001 – 10,000
216
17.18%
10,001 – 50,000
332
26.41%
50,001 – 100,000
116
9.23%
100,001 and over
174
13.85%
The number of shareholders holding less than a marketable 
parcel of ordinary shares is 787.
Options held over ordinary shares: 4,000,000.  
Number of holders: 1

ABN 97 010 721 749
Cellnet Group Limited
Tenancy E1/5 Grevillea Pl, Brisbane Airport QLD 4008
t: 1300 255 563  www.cellnet.com.au