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CNO Financial Group

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Employees 1001-5000
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FY2015 Annual Report · CNO Financial Group
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2015 A N N U AL REP O RT

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CNO Financial Group, Inc.
11825 N. Pennsylvania Street 
Carmel, IN 46032

CNOinc.com

© 2016 CNO Financial Group, Inc. 
(03/16) 166984

 
 
 
 
 
 
 
Table of Contents

2015 in Review 

To Our Shareholders 

Bankers Life 

Colonial Penn 

Washington National 

CNO Financial in the Community 

Annual Report on Form 10-K 

Market for Registrant’s Common Equity, Related Stockholder 
Matters and Issuer Purchases of Equity Securities

Selected Consolidated Financial Data 

Management’s Discussion and Analysis of Consolidated 
Financial Condition and Results of Operations

Consolidated Financial Statements 

Exhibits and Financial Statement Schedules 

Directors of CNO Financial Group, Inc. 

Investor Information 

1

2

6

8

10

12

15

49

51

52

109

171

178

179

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Investor Information

Meeting of Shareholders
Our  annual  meeting  of  shareholders  will  be  held  at  
8:00 a.m. (EDT) on May 4, 2016, in the auditorium of CNO 
Financial  Group’s  headquarters  at  11825  N.  Pennsylvania 
Street,  Carmel,  Indiana.  This  information  is  included  in  the 
meeting notice, proxy statement and form of proxy sent to each 
shareholder with this annual report. You may vote your proxy by 
executing and returning your form of proxy. If a brokerage firm 
holds your shares, you may be able to vote over the Internet or 
by telephone; consult your broker for information.

Shareholder Services
If  you  are  a  registered  shareholder  and  have  a  question 
about  your  account,  or  if  you  would  like  to  report  a 
change  in  your  name  or  address,  please  call  CNO’s  transfer 
agent,  American  Stock  Transfer  &  Trust  Company  LLC,  at 
(800)  937-5449  or  (718)  921-8124.  Shareholders  may 
reach American  Stock Transfer  at  amstock.com,  by  email  to 
info@amstock.com or by mail:

AST
Operations Center
6201 15th Avenue
Brooklyn, NY 11219

Ways to Learn More About Us
Investor  Hotline:  Call  (800)  426-6732  or  (317)  817-2893 
to  receive  annual  reports,  Form  10-Ks,  Form  10-Qs  and 
other  documents  by  mail  or  to  speak  with  an  investor 
relations representative.

Email:  Contact  us  at  ir@CNOinc.com  to  ask  questions  or 
request materials.

Quarterly Reporting
To  receive  CNO’s  quarterly  results  as  soon  as  they  are 
announced, please sign up for CNO’s mailing list by contacting 
the investor relations department or visit investor.CNOinc.com.

Copies of this Report
To obtain additional copies of this report or to receive other free 
investor materials, contact the investor relations department. 
To view these reports online, please visit investor.CNOinc.com.

Stock Information
CNO Financial Group’s common stock is listed on the 
New York Stock Exchange (trading symbol: CNO).

110

55

0

2

0

1

3

2

0

1

4

2

0

1

5

$365

3-YEAR RETURN

CNO

S&P 500

105%

43%

BOOK VALUE PER DILUTED SHARE

$18.62

$18.75

$20.05

OPERATING EARNINGS PER SHARE

$1.41

$1.27

2015 in Review

$1.03

2013

2014

2015

110

55

110

110
CNO
S&P 500

CNO
S&P 500

NEW ANNUALIZED PREMIUM ($MM)

$416.3
$62.2

55

$94.0
CNO
S&P 500
$260.1

$425.4
$64.6
3-YEAR RETURN
$99.2

$426.4
$74.1

$100.4
43%

105%

43%

$261.6

$251.9

3-YEAR RETURN

3-YEAR RETURN

105%

105%

OPERATING EARNINGS PER SHARE

OPERATING EARNINGS PER SHARE

$1.41
3-YEAR RETURN

$1.27

$1.41

$1.27

110
$1.03

$1.03
CNO
S&P 500

OPERATING EARNINGS PER SHARE

$1.41

$1.27

55

$1.03

105%

43%

OPERATING EARNINGS PER SHARE

$1.41

$1.27

$1.03

0

55

0

43%

2013

2013

2014

2014

2015

2015

2013

BOOK VALUE PER DILUTED SHARE
Bankers Life

2015
2014
BOOK VALUE PER DILUTED SHARE
Washington National

Colonial Penn

0

NEW ANNUALIZED PREMIUM ($MM)

NEW ANNUALIZED PREMIUM ($MM)

2013

2014

2015

2
0
1
3

2
0
1
4

2
0
1
5

CAPITAL DEPLOYMENT ($MM)

$42

$18

$20

$52

Common Stock 
Repurchases

Interest

Holding Company
Expenses & Other

Debt Repayment/
Financing Costs

Common Stock

Dividends

0

2
0
1
3

OPERATING RETURN ON EQUITY

$18.62

$18.62

110

2
0
1
3

2
0
1
4

55

2
0
1
5

0

2
0
1
4

2
0
1
5

9.2%
BOOK VALUE PER DILUTED SHARE

9.1%

7.7%

CNO
S&P 500

$18.75
3-YEAR RETURN

$18.75

105%

$18.62
$20.05

$20.05

$18.75

43%

2013

2014

$20.05
2015

CAPITAL DEPLOYMENT ($MM)

CAPITAL DEPLOYMENT ($MM)

$18
$42

$42

$18

$20

$20

Common Stock 
Repurchases

Common Stock 
Repurchases

CAPITAL DEPLOYMENT ($MM)
BOOK VALUE PER DILUTED SHARE
Interest

Interest

$52

$52

$416.3
2013
$62.2

$94.0

$94.0

$99.2

$416.3
$62.2

$425.4
2014
$64.6

$425.4
2015
$64.6

$426.4
$74.1
BOOK VALUE PER DILUTED SHARE
$100.4
NEW ANNUALIZED PREMIUM ($MM)
$251.9
$18.62

$261.6
$416.3
OPERATING EARNINGS PER SHARE
$62.2

$425.4
$64.6

$261.6

$260.1

$99.2

$260.1

2
0
1
3

$426.4
$74.1

$426.4
$74.1

$100.4

$251.9

$94.0

2
0
1
4

$99.2

$1.27

$1.41

$100.4

$18.75

2013

2013

$260.1
$1.03
Bankers Life

Bankers Life

2
0
1
5

$261.6

2014

2014

2015

2015

$251.9
Colonial Penn
$20.05

Washington National

Washington National

Colonial Penn

OPERATING RETURN ON EQUITY

OPERATING RETURN ON EQUITY

2013

2014

2015

Bankers Life

Washington National

Colonial Penn

2013

2014

Bankers Life
2013

9.2%
Washington National
9.1%
2015

9.1%

2014

2015
9.2%

Colonial Penn

7.7%

CAPITAL DEPLOYMENT ($MM)

7.7%

OPERATING RETURN ON EQUITY

NEW ANNUALIZED PREMIUM ($MM)

$18

NEW ANNUALIZED PREMIUM ($MM)

$416.3

$62.2

$94.0

$425.4

$64.6

$99.2

$260.1

$261.6

$426.4

$74.1

$100.4

$251.9

OPERATING RETURN ON EQUITY

9.1%

9.2%

7.7%

$365

$365

2
0
1
3

$42

$18

$20

$52

Holding Company
Expenses & Other

Holding Company
Expenses & Other

Debt Repayment/
Financing Costs

Debt Repayment/
$18.62
Common Stock 
Financing Costs
Repurchases
Common Stock
Interest
Dividends
$18.75
Holding Company
Expenses & Other

Common Stock
Dividends

$42

$416.3
$62.2
7.7%
$94.0

$425.4
9.1%
$20
$64.6

9.2%

$426.4
Common Stock 
$74.1
Repurchases

$99.2
$52

$365

$260.1

2013

2013

2014

$261.6
2014

2015

Debt Repayment/
$20.05
Financing Costs
Common Stock
Dividends

2013
2013
Bankers Life

2014

2014

2015
Washington National

2015

Colonial Penn

Interest

$100.4

Holding Company
Expenses & Other

$251.9
2015
Debt Repayment/
Financing Costs

Common Stock
Dividends

2013

2014

2015

2
0
1
4

$365

2
0
1
5

$365

CAPITAL DEPLOYMENT ($MM)

OPERATING RETURN ON EQUITY

$42

$18

$20

$52

Common Stock 

Repurchases

Interest

Holding Company

Expenses & Other

Debt Repayment/

Financing Costs

Common Stock

Dividends

9.1%

9.2%

7.7%

2013

2014

2015

Edward J. Bonach 
Chief Executive Officer

To Our Shareholders

CNO Financial Group’s commitment to continued progress on our 
Grow and Deliver journey has never been greater.

Early in my tenure as CEO, we introduced a multi-year strategy—
Grow  and  Deliver—in  transition  to  another  new  chapter  of  the 
CNO  Financial  story.  Focused  on  growing  our  businesses  by 
delivering financial security to middle-income American working 
families and retirees, we rely on solid execution to achieve our 
operational goals, and maintain a strong capital plan to deliver 
value to our shareholders.

In  2013,  Grow  and  Deliver  established  several  three-year 
milestones,  and  I’m  proud  to  say  we’ve  succeeded  in  reaching 
many  of  these  targets. These  include  significant  investments  in 
transformational strategic business initiatives; accelerating run-on 
of new, profitable business and run-off of legacy business; a drive 
to investment grade ratings; an enhanced customer experience; 
operational efficiencies; and a 20% dividend payout ratio.   

Over  that  same  time  span,  we  invested  over  $100  million  in 
strategic initiatives, sold or reinsured almost $4 billion in legacy 
run-off  business  while  continuing  to  grow  sales,  achieved  13 
rating agency upgrades, and finished 2015 with a 9% operating 
return on equity (ROE).  

Amid  these  milestones,  2015  was  not  without  its  share  of 
challenges. While the economy improved, persistent low interest 

rates  continued  to  impede  earnings  growth.  In  addition,  the 
strengthening  labor  market  made  it  difficult  to  recruit  agents, 
impacting sales at Bankers Life.  

Despite  these  challenges,  CNO  Financial  continued  to  grow. 
Collected premiums and in-force policies were each up 1%. Third 
party fee income increased 14%. Annuity account values grew 1%. 
Total enterprise sales were flat. However, sales at our Washington 
National unit were up 1%, and at Colonial Penn up 15%.

We strengthened our financial position, including a successful 
debt  recapitalization  in  May,  which  resulted  in  an  investment 
grade-like  structure.  It  also  extended  our  debt  maturities  and 
eliminated  annual  amortization  payments,  adding  to  our 
financial flexibility. 

With a focus on return of capital, common stock repurchases 
and  dividends  totaled  $417  million  in  2015.  Our  solid 
operating  performance  rewarded  us  with  total  shareholder 
return of over 12%.

CNO  Financial  earned  three  rating  agency  upgrades  in  2015, 
continuing our positive ratings momentum and commitment to 
achieving investment grade status at all major rating agencies. 

2

Our solid operating 
performance rewarded 
us with another year of 
industry-leading total 
shareholder return.

A  2015  highlight  was  achieving  the A-  or ‘Excellent’  Financial 
Strength Rating from A.M. Best for CNO Financial’s subsidiaries.

Business Performance

Financial Performance

CNO  Financial  continued  a  strong  track  record  of  operating 
performance  in  2015,  marked  by  a  fourth  consecutive  year 
of  operating  earnings  per  share  growth.  We  continued  to  be 
an  industry  leader  in  return  of  capital  when  measured  as  a 
percentage of market capitalization.  

For the full year, CNO Financial recorded operating earnings of 
$275 million, or $1.41 per diluted share, compared to $1.27 
per  diluted  share  in  2014.  Net  income  was  $271  million,  or 
$1.39 per diluted share, compared to $0.24 per diluted share 
in 2014.  

We ended the year with $382 million in cash and investments 
at  the  holding  company  and  over  $200  million  in  deployable 
capital. Our consolidated risk-based capital ratio increased 18 
percentage points over 2014 to 449%.

CNO  Financial’s  ability  to  grow  and  deliver  value  to  our 
stakeholders stems from our middle-income market focus, our 
mix  of  distribution  channels,  and  the  breadth  of  products  we 
offer to meet our customers’ needs. 

Strategic investments to increase the reach and productivity of 
our  distribution  force  and  drive  efficiencies  in  our  operations 
through  focused  cost  structure  optimization  continue  to 
accelerate.  We  sold  3%  more  new  policies  in  2015  than  in 
2014,  resulting  in  approximately  3.5  million  policies  in  force 
(including third-party policies sold by Bankers Life agents).  

We  made  progress  advancing  our  customer  experience,  with 
encouraging  increases  in  customer  loyalty.  Our  net  promoter 
scores have steadily improved over the last seven quarters.

The remarkable growth at Colonial Penn in 2015 is a result of 
strategic investments made in the business over the last couple 
of years to deliver growth and profitability. Similar investments 
are occurring at Bankers Life and Washington National; however, 
these investments commenced more recently, and as such, will 
take longer to produce results.

3

Bankers  Life,  our  career  distribution  channel,  experienced  a 
challenging  2015.  Sales,  as  measured  by  new  annualized 
premium  (NAP),  were  down  4%  for  the  year,  largely  due  to  life 
insurance  sales  where  average  premium-per-policy  declined. 
Long-term care sales were solid, up 14%, led by our short-term 
care product, as distribution expanded into new states. Annuity 
sales were up 3%. Bankers Life’s producing agent force declined 
in  2015,  as  the  strengthening  labor  environment  weakened 
recruiting. Somewhat offsetting the recruiting challenges, veteran 
producing agent counts grew 3% in 2015.

Washington National, CNO Financial’s channel that sells through 
our wholly-owned agency Performance Matters Associates (PMA) 
and select independent distribution, produced sales growth of 1% 
in 2015. Though individual sales were down 2%, worksite sales 
increased due to successful development of new producing agents, 
coupled with enhanced worksite capabilities that positioned us 
for a strong fourth quarter enrollment season. PMA recorded sales 
growth of 3%, and producing agent count—a leading indicator of 
future sales growth—continued to increase in 2015.

Colonial  Penn,  our  direct  distribution  channel,  grew  sales  by 
15%,  collected  premiums  by  7%,  and  in-force  policies  by  2%. 

initiatives; 

These  results  were  driven  by  new  product  introductions;  lead 
diversification 
increased  marketing  and  sales 
effectiveness;  and  implementation  of  voice-authorization  and 
real-time  processing  of  leads,  allowing  agents  to  close  a  sale 
prior to ending a call with the customer.

Our People

Behind every successful organization are successful people, and 
CNO Financial is no different. Our ability to attract, develop and 
retain  great  people  is  one  of  our  strengths  and  a  meaningful 
competitive  advantage.  CNO  Financial’s  team  of  seasoned 
leaders has extensive insurance industry experience, knowledge 
and perspective, and a track record of execution. 

In 2015, we continued our tradition of investing in the careers of 
our associates with a record number of promotions, development 
moves  and  new  assignments,  along  with  high  participation 
rates  in  our  core  curriculum,  insurance  education  and  tuition 
reimbursement  programs.  CNO  Financial’s  commitment  to  our 
associates’ health and wellness earned top spots for a second 
consecutive year; in 2015, we were part of the “Best of the Best” 
Healthiest  100 Workplaces  in America  and  a  Platinum  winner 

4

Efforts in 2015 have enabled our consumer brands to be better positioned 
to meet the opportunities and challenges in the coming years.

for the Best Employers for Healthy Lifestyles. Bankers Life was 
recognized by Training magazine as one of the country’s top 125 
training companies for the fourth consecutive year.

Our Industry’s Value

CNO Financial’s mission is to enrich lives by providing insurance 
solutions that help protect the health and retirement needs of 
middle-income Americans, while building enduring value for all 
our stakeholders. As one of the few life and health companies 
to focus on the rapidly growing 65-and-over population and the 
underserved, underinsured middle-income market, we know and 
understand our customers, and are committed to serving their 
needs. This is a noble cause and business.

The substantial opportunities for sustainable, profitable growth 
are evident when you look at the numbers. According to a 2015 
LIMRA study, 52% of U.S. households are middle-income, and 
more than half are underinsured, pointing to coverage gaps not 
being addressed. In addition, 10,000 baby boomers are turning 
65 each day. 

Our  customers  want  simple,  straightforward  insurance  solutions 
that  help  provide  for  their  health  care  expenses,  preserve  hard-
earned savings and provide for their loved ones. Our efforts in 2015 
have enabled our consumer brands to be even better positioned to 
meet both the opportunities and challenges in the coming years.

Looking Forward

As  we  recognize  achievement  of  the  milestones  reached  in 
2015,  our  commitment  to  continued  progress  on  our  Grow 
and Deliver journey has never been greater. Our 2016 priorities 
will  capitalize  on  these  accomplishments,  and  continue  to 
strengthen our business foundation as we focus on successful 
execution. Meeting the changing needs of our market through 
the right product portfolio, and delivering a customer experience 
that meets expectations, will allow CNO Financial to continue to 
generate shareholder value in the long term.

Rebounding from a challenging year, Bankers Life expects to see 
recruiting and sales gains from infrastructure investments made 
over  the  last  few  years.  Our  new,  centralized  recruiting  center 

is  expected  to  fill  the  pipeline  necessary  to  grow  the  agent 
force. Implementation of a customer relationship management 
solution for our sales force will help new and veteran agents work 
more efficiently, increase productivity and improve retention. Our 
in-house  broker-dealer,  Bankers  Life  Securities,  will  align  our 
product suite to our customers’ need for diverse investment and 
planning solutions, and risk protection.

Washington  National  will  focus  on  addressing  declines  in 
the  individual  market  through  continued  agent  growth,  new 
product introductions and geographic expansion.  The worksite 
distribution channel will look to benefit from full implementation 
of the Washington National One Source benefit enrollment and 
servicing platform this year.

Colonial  Penn  will  continue  diversifying  its  lead  generation 
sources by further investing in innovative direct mail and digital 
marketing  activities,  expanding  their  marketing  campaigns  to 
yield improvements in cost effectiveness, and pursuing initiatives 
to boost telesales productivity.

As baby boomers age and seek options to pay for care, we continue 
to believe long-term care (LTC) insurance serves an important role 
in the retirement care and security of middle-income Americans. 
CNO Financial remains one of the country’s few active writers of 
new LTC insurance, but not without understanding and addressing 
the challenges, with dedicated leadership and a cross-functional 
team of experienced professionals focused on actively managing 
the  business.  In  2015,  we  continued  to  pursue  rate  actions 
when  justified,  and  implemented  innovative  programs  to  more 
effectively manage claims. Our objective is to reduce our relative 
LTC exposure by half over the next three-to-six years in order to 
increase our financial flexibility, ROE and value of our stock. We 
expect to accomplish this by growing our non-LTC businesses and 
executing LTC reinsurance solutions.

I’m  pleased  we  were  able  to  demonstrate  the  strength  of  our 
enterprise and core businesses in 2015. With the continued support 
of our stakeholders, and the ongoing teamwork of our dedicated 
associates, we enter 2016 with clarity, a determination to succeed, 
and a renewed commitment to grow and deliver on our mission.

5

CNO Financial Group 2015 Annual ReportBankers Life, based in Chicago, serves everyday Americans who are near 
and in retirement with life and health insurance products, and annuities. 
More than 4,500 exclusive producing agents build relationships with 
customers from coast to coast.

We’ve made meaningful 

progress on a number 

of endeavors, creating 

tremendous opportunities 

for Bankers Life in the years ahead. 

Scott Goldberg, President, Bankers Life

The  American  retirement  landscape  is  ever  changing,  but  at 
Bankers Life, some things never change. For nearly 140 years, 
we’ve  been  taking  the  personalized  approach  to  help  those 
navigating  retirement  with  our  life,  supplemental  health  and 
annuity products.

Our  mission  is  to  understand  and  solve  for  our  customers’ 
primary  concerns  of  saving  for  retirement,  paying  for  health 
expenses,  and  leaving  a  legacy  for  loved  ones.  To  that  end, 
Bankers Life made important investments in our infrastructure 
in 2015 to support long-term growth. 

With  over  300  Bankers  Life  offices  nationwide,  our  4,500 
exclusive producing agents play a vital role in the communities 
where they live and work. They serve as primary advisors in the 

6

 
retirement planning process by helping generations of Americans 
build financial peace of mind for the life of their retirement.  The 
right team is critical, and in 2015, we implemented new systems 
to  optimize  agent  recruitment  and  retention,  and  enhance 
efficiency with better tracking, workflow and management.

To better serve our market by improving the sales process and 
customer experience, we implemented new solutions that give our 
agents 24/7 mobile access to systems that boost productivity. 
These  include  new  customer  relationship  management  tools, 
innovative quoting and illustration applications, and expanded 
digital application options.

As baby boomers look to securely navigate their retirement years, 
many  will  require  a  combination  of  insurance  and  investment 

products.  In  2015,  we  gained  regulatory  approval  to  operate 
an  affiliated  broker-dealer,  Bankers  Life  Securities,  giving  our 
agents  the  ability  to  expand  their  offerings  to  cover  an  ever-
growing, diverse set of consumer needs. 

Supporting  the  causes  that  are  most  important  to  our 
policyholders and their families, we supported the Alzheimer’s 
Association in 2015 with $515,000 raised during our annual 
Bankers Life Forget Me Not Days fundraiser. This brings our total 
amount raised for Alzheimer’s research and caregiver services to 
$4.1 million since 2003.

62%

62% of middle-income baby boomers have doubts that their 
savings will last throughout retirement.

Source: Bankers Life Center For A Secure Retirement, CenterForASecureRetirement.com.

7

CNO Financial Group 2015 Annual ReportColonial Penn, based in Philadelphia, specializes in offering insurance 
directly to consumers at affordable prices. Colonial Penn’s commitment 
to policyholders is evident in the $150 million in life insurance benefits 
paid in 2015. 

Colonial Penn 

saw extraordinary, 

accelerated growth 

this year, and earned 

outstanding ratings from our customers.

Gerardo Monroy, President, Colonial Penn

Colonial Penn has been a direct-to-consumer manufacturer and 
distributor of simple, low-cost life insurance products for nearly 
60 years. Serving the life insurance needs of the underserved 
low-to-middle income retirement market to help preserve their 
legacy is what we do best.

As  a  pioneer  in  designing  insurance  products  for  the  mature 
market,  Colonial  Penn  was  one  of  the  first  insurers  to  offer  a 
guaranteed  acceptance  life  insurance  plan,  exclusively  for 
people over age 50. In 2015, this affordable product continued 
to make life insurance accessible to more Americans, along with 
our  suite  of  simplified  issue  products  with  no  medical  exam 
required, and our new term and whole life products.

8

 
Highly  experienced  in  connecting  with  the  retirement  market, 
Colonial Penn’s solid distribution model and service standards 
have  resulted  in  increased  customer  satisfaction  ratings.  Our 
multiple marketing channels include direct response television, 
direct mail, telephone and online. These channels, coupled with 
our extensive experience in lead generation, lead management, 
and optimization of consumer value, have allowed us to achieve 
important sales growth and deliver on the promise of our policies.

Our  clear  focus  on  meeting  the  needs  of  our  customers  and 
treating them well is the cornerstone of Colonial Penn’s reputation. 
Our seasoned team of telesales and teleservice representatives 
continually  receives  high  marks  for  professionalism,  courtesy 
and knowledge. They provide value by making sure our customers 

are well informed about our products, and get the right answers 
to their questions. As a result, our customers are more likely to 
remain loyal to Colonial Penn and recommend us to their friends 
and family.

In the last five years, Colonial Penn associates have contributed 
more  than  $300,000  to  United  Way  nonprofit  agencies, 
showing our ongoing commitment to the communities in which 
we live and work. Additionally, over 80 associates volunteered 
for  our Afternoon  of  Service  to  support  an  organization  that 
contributes  to  the  development  of  healthy  children,  strong 
families and safe communities.

3X

Those with no life insurance think it’s three times more 
expensive than it actually is.

Source: 2015 Insurance Barometer Study, Life Happens and LIMRA

9

CNO Financial Group 2015 Annual ReportWashington National, based in Carmel, Indiana, is focused on serving the 
supplemental health and life insurance needs of middle-income Americans 
at the worksite and at home. We insure nearly one million policyholders and 
25,000 employer groups.

Washington National’s 

commitment to 

investments in 

new programs and 

technologies is helping our growing 

agent force better serve our customers.

Barb Stewart, President, Washington National

The incidence of cancer and the rising costs of treatment and 
recovery  continue  to  be  a  formidable  challenge  for  middle-
income  consumers.  According  to  Health  Affairs,  the  cost  of 
cancer care in the U.S. is rising at two to three times the rate 
of other health care—with some cancer therapies costing more 
than $60,000 a month. 

The burden of high deductibles and copays for hospital visits, 
procedures and drugs leaves consumers with a difficult choice 
to  make—paying  large  out-of-pocket  costs  or  sacrificing 
treatment. At Washington National, our objective is to provide 
another option, one with the flexibility to choose health care 
and  financial  support  through  our  supplemental  health  and 
life insurance.

10

 
Washington  National  continues  to  advance  the  solutions  we 
provide  our  customers  by  adding  important  new  benefits. 
We’re  one  of  the  first  U.S.  carriers  to  offer  observation  care, 
recognizing the emerging trend of nonadmitted hospital stays. 
In  2015,  we  added  new  coverage  for  up-and-coming  cancer 
treatments approved by the U.S. Food and Drug Administration. 
We introduced three new group health products, enhancing our 
worksite portfolio to serve the needs of employers who prefer to 
make guarantee-issue coverage available to their employees. 
We’ve also returned more than $2.2 billion in premiums to our 
customers since 1995 through our premium-return benefits. 

we introduced the Washington National One SourceSM platform, 
which makes enrollment and servicing employee benefits easier 
for agents and employers.

Finally,  we’re  committed  to  making  a  difference  in  the  lives 
of  middle-income  Americans  through  our  relationships  with 
Health  Opportunity  through  Partnership  in  Education  (HOPE) 
and other nonprofit organizations focused on cancer research, 
accident prevention and disaster recovery. Together with HOPE, 
we’ve donated $500,000 to the American Cancer Society and 
$100,000 to the American Red Cross in the past five years.

We’re committed to investing in new programs and technologies 
to help our growing agent force serve our customers. This year, 

33%

33% of cancer survivors went into debt as a result of cancer.

Source: Health Affairs, For Working-Age Cancer Survivors, Medical Debt and Bankruptcy 
Create Financial Hardships, January 2016.

11

CNO Financial Group 2015 Annual ReportCNO Financial in the Community

CNO Financial Group supports our communities, our associates and our 
customers through nonprofit organizations that address the health and 
financial wellness of middle-income Americans and military families.

$2.2 million in total community impact delivered in 2015.

In 2015, CNO Financial helped deliver more than $2.2 million 
in total community impact to the neighborhoods where we live 
and  work.  CNO  Financial,  our  associates  and  our  insurance 
producers  donated  more  than  $1.8  million  to  our  partner 
organizations in 2015 and raised an additional $0.4 million 
through participation in community fundraising. 

Our  associates  volunteered  more  than  12,000  hours  to 
community  service  in  2015,  including  donating  their  time  to 
our CNO Financial Afternoon of Service projects in Indianapolis, 
Chicago and Philadelphia, where we have corporate locations.

12

CNO  Financial  is  proud  to  partner 
with  the  United  Way  to  build  stronger, 
healthier  communities.  In  2015,  CNO 
Financial  and  our  associates  contributed  $600,000  to  United 
Way and its community agencies.

$600,000

CONTRIBUTED 
IN 2015

Bankers  Life  is  a  proud  national  sponsor  of  the  Alzheimer’s 
Association.  Since  2003,  Bankers  Life  has  helped  raise  more 
than  $4.1  million  for  the  Alzheimer’s  Association  through  its 
annual Forget Me Not Days fundraiser and corporate donations.

$515,000

IN COLLECTIONS 
AND CORPORATE 
DONATIONS IN 2015

Washington National is a proud sponsor 
of  the American  Cancer  Society  and  its 
Making  Strides  Against  Breast  Cancer 
Walk. In 2015, Washington National and 
Health  Opportunity  through  Partnership  in  Education  (HOPE) 
awarded  a  $100,000  research  grant  to  the American  Cancer 
Society,  a  gift  made  possible  through  contributions  from 
Washington National policyholders.

$158,000 CONTRIBUTED 

IN 2015

CNO Financial Community 
Spirit Awards

CNO  Financial  is  proud  to  recognize  our  associates  and  the 
community  causes  they  support.  Since  2010,  CNO  Financial’s 
Community  Spirit  Awards  program  has  awarded  $120,000  to 
community organizations where our associates volunteer their time.

13

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 10-K
✔  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934  
For the fiscal year ended December 31, 2015

 TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934  

For the transition period from ______ to ______

CNO FINANCIAL GROUP, INC.

Commission File Number 001-31792

DELAWARE
State of Incorporation
11825 N. Pennsylvania Street, Carmel, Indiana 46032
Address of principal executive offices

75-3108137
IRS Employer Identification No.
(317) 817-6100
Telephone

SECURITIES REGISTERED PURSUANT TO SECTION 12(B) OF THE ACT:

Title of each class
Common Stock, par value $0.01 per share

Name of Each Exchange on which Registered
New York Stock Exchange

Rights to purchase Series C Junior Participating Preferred Stock

New York Stock Exchange

SECURITIES REGISTERED PURSUANT TO SECTION 12(G) OF THE ACT:
NONE

YES

NO

✔

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of 
the Securities Act.
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) 
of the Act.
Indicate  by  check  mark  whether  the  Registrant  (1)  has  filed  all  reports  required  to  be  filed  by 
Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for 
such shorter period that the registrant was required to file such reports) and (2) has been subject to 
such filing requirements for the past 90 days:
Indicate  by  check  mark  whether  the  registrant  has  submitted  electronically  and  posted  on  its 
corporate Website, if any, every Interactive Data File required to be submitted and posted pursuant 
to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for 
such shorter period that the registrant was required to submit and post such files).
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is 
not contained herein, and will not be contained, to the best of Registrant’s knowledge, in definitive 
proxy or information statements incorporated by reference in Part III of this Form 10-K or any 
amendment to this Form 10-K.
Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller 
reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 
of the Exchange Act.

✔

✔

✔

✔

Large accelerated filer  ✔  

Accelerated filer 

Non-accelerated filer 

Smaller reporting company 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the 
Exchange Act):

✔

At June 30, 2015, the last business day of the Registrant’s most recently completed second fiscal quarter, the aggregate market value of the 
Registrant’s common equity held by nonaffiliates was approximately $3.5 billion.

Shares of common stock outstanding as of February 9, 2016: 179,593,602

DOCUMENTS INCORPORATED BY REFERENCE:
Portions of the Registrant’s definitive proxy statement for the 2016 annual meeting of shareholders are incorporated by reference into 
Part III of this report.

15

CNO FINANCIAL GROUP, INC. - Form 10-KTable of Contents

PART I

Page
17

Item 1.
Business of CNO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .17
Item 1A. Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .32
Item 1B. Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47
Item 2.
Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47
Item 3.
Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47
Item 4. Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .48
Executive Officers of the Registrant  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .48

PART II

49

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and  

Issuer Purchases of Equity Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .49
Selected Consolidated Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .51

Item 6.
Item 7. Management’s Discussion and Analysis of Consolidated Financial Condition and  

Results of Operations. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52
Item 7A. Quantitative and Qualitative Disclosures About Market Risk. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 108
Item 8.
Consolidated Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 109
Item 9.
Changes in and Disagreements with Accountants on Accounting and  
Financial Disclosure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .169
Item 9A. Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .169
Item 9B. Other Information  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .169

PART III

170
Item 10. Directors, Executive Officers and Corporate Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 170
Item 11.
Executive Compensation  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . 170
Item 12.
Security Ownership of Certain Beneficial Owners and Management and  
Related Stockholder Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 170
Item 13. Certain Relationships and Related Transactions, and Director Independence . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 170
Item 14.
Principal Accountant Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 170

PART IV

171
Item 15. Exhibits and Financial Statement Schedules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 171

PART I

ITEM 1.  Business of CNO.

CNO Financial Group, Inc., a Delaware corporation (“CNO”), is 
a holding company for a group of insurance companies operating 
throughout the United States that develop, market and administer 
health  insurance,  annuity,  individual  life  insurance  and  other 
insurance  products.  The  terms  “CNO  Financial  Group,  Inc.”, 
“CNO”,  the  “Company”,  “we”,  “us”,  and  “our”  as  used  in  this 
report refer to CNO and its subsidiaries. Such terms, when used 
to describe insurance business and products, refer to the insurance 
business and products of CNO’s insurance subsidiaries.

We  focus  on  serving  middle-income  pre-retiree  and  retired 
Americans,  which  we  believe  are  attractive,  underserved,  high 
growth markets. We sell our products through three distribution 
channels: career agents, independent producers (some of whom 
sell  one  or  more  of  our  product  lines  exclusively)  and  direct 
marketing.  As  of  December  31,  2015,  we  had  shareholders’ 
equity  of  $4.1  billion  and  assets  of  $31.1  billion.  For  the  year 
ended December 31, 2015, we had revenues of $3.8 billion and 
net  income  of  $270.7  million.  See  our  consolidated  financial 
statements and accompanying footnotes for additional financial 
information about the Company and its segments.

The  Company  manages  its  business  through  the  following 
operating  segments:  Bankers  Life,  Washington  National  and 
Colonial  Penn,  which  are  defined  on  the  basis  of  product 
distribution;  and  corporate  operations,  comprised  of  holding 
company activities and certain noninsurance company businesses. 
The Company’s insurance segments are described below:

life 

insurance, 

interest-sensitive 

Bankers  Life,  which  markets  and  distributes  Medicare 
supplement 
insurance, 
traditional  life  insurance,  fixed  annuities  and  long-term 
care insurance products to the middle-income senior market 
through  a  dedicated  field  force  of  career  agents,  financial 
and investment advisors, and sales managers supported by a 
network of community-based sales offices. The Bankers Life 
segment includes primarily the business of Bankers Life and 
Casualty Company (“Bankers Life”). Bankers Life also has 
various  distribution  and  marketing  agreements  with  other 

insurance  companies  to  use  Bankers  Life’s  career  agents  to 
distribute Medicare Advantage and prescription drug plans 
(“PDP”) products in exchange for a fee.

Washington  National,  which  markets  and  distributes 
supplemental  health  (including  specified  disease,  accident 
and hospital indemnity insurance products) and life insurance 
to  middle-income  consumers  at  home  and  at  the  worksite. 
These products are marketed through Performance Matters 
Associates of Texas, Inc. (“PMA”, a wholly owned subsidiary) 
and  through  independent  marketing  organizations  and 
insurance  agencies  including  worksite  marketing.  The 
products  being  marketed  are  underwritten  by  Washington 
National  Insurance  Company  (“Washington  National”). 
This  segment’s  business  also  includes  certain  closed  blocks 
of  annuities  and  Medicare  supplement  policies  which  are 
no longer being actively marketed by this segment and were 
primarily issued or acquired by Washington National.

Colonial Penn, which markets primarily graded benefit and 
simplified  issue  life  insurance  directly  to  customers  in  the 
senior middle-income market through television advertising, 
direct  mail,  the  internet  and  telemarketing.  The  Colonial 
Penn  segment  includes  primarily  the  business  of  Colonial 
Penn Life Insurance Company (“Colonial Penn”).

As  further  described  in  the  note  to  the  consolidated  financial 
statements  entitled  “Sale  of  Subsidiary”,  we  sold  Conseco  Life 
Insurance  Company  (“CLIC”)  on  July  1,  2014.  The  business 
of  CLIC  primarily  related  to  traditional  and  interest-sensitive 
life products. In periods prior to 2014, we had an Other CNO 
Business segment comprised of the long-term care business that 
was ceded effective December 31, 2013 and the overhead expense 
of CLIC that was expected to continue after the completion of the 
sale. Beginning on January 1, 2014: (i) the overhead expense of 
CLIC that was expected to continue after the completion of the 
sale was reallocated primarily to the Bankers Life and Washington 
National segments; and (ii) there was no longer an Other CNO 
Business segment.

Our Strategic Direction

Our mission is to be the recognized market leader in providing financial security for the protection and retirement needs of middle-income 
American working families and retirees. Our strategic plans are focused on continuing to grow and deliver long-term value for all our 
stakeholders. Specifically, we will focus on the following priorities:

17

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

•  Growth

(i)    Focus on initiatives that drive sales including lead programs, 

new products, agent recruitment and retention

(ii)   Expand  offering  middle-market  consumers  a  range  of 

investment and planning solutions

(iii)  Exploring  non-organic  growth  opportunities  that  are 
focused on the middle market, fill product gaps, expand our 
distribution and geographic footprint and/or enhance agent 
recruiting

•  Increase profitability and return on equity

(i) 

 Maintain our strong capital position and favorable financial 
metrics

(ii)  Continue to increase our return on equity

•  Effectively manage risk and deploy capital

(i)  Active enterprise risk management process
(ii)  Continue to cost effectively repurchase our common stock
(iii) Maintain a competitive dividend payout ratio

Other Information

•  Further  enhance  the  customer  experience  and  agent 

productivity
(i) 

 Completion and implementation of new tools to be used by 
our distribution force

(ii)   Further  development  of  capabilities  for  generating  and 
acting on prospect/customer data insights making it easier 
to sell and deliver service

•  Reduce long-term care exposure by approximately one-half 

over the next three to six years
(i)  Drive growth of other lines of business
(ii)  Evaluate reinsurance and/or other potential solutions

•  Continue to invest in talent

(i)  Expanded leadership development programs
(ii)   Emphasis on skills and experiences that are aligned with our 

priorities

Our  executive  offices  are  located  at  11825  N.  Pennsylvania 
Street,  Carmel,  Indiana  46032,  and  our  telephone  number  is  
(317) 817-6100. Our annual reports on Form 10-K, quarterly reports 
on  Form  10-Q,  current  reports  on  Form  8-K  and  amendments 
to  those  reports  filed  or  furnished  pursuant  to  Section  13(a)  or 
15(d) of the Securities Exchange Act are available free of charge 
on  our  website  at  www.CNOinc.com  as  soon  as  reasonably 
practicable  after  they  are  electronically  filed  with,  or  furnished 
to, the Securities and Exchange Commission (the “SEC”). These 
filings are also available on the SEC’s website at www.sec.gov. In 
addition, the public may read and copy any document we file at 
the  SEC’s  Public  Reference  Room  located  at  100  F  Street,  NE, 
Room  1580,  Washington,  D.C.  20549.  The  public  may  obtain 
information  on  the  operation  of  the  Public  Reference  Room  by 
calling the SEC at 1-800-SEC-0330. Copies of these filings are 
also  available,  without  charge,  from  CNO  Investor  Relations, 
11825 N. Pennsylvania Street, Carmel, IN 46032.

Our website also includes the charters of our Audit and Enterprise 
Risk  Committee,  Executive  Committee,  Governance  and 
Nominating Committee, Human Resources and Compensation 
Committee and Investment Committee, as well as our Corporate 
Governance  Operating  Principles  and  our  Code  of  Business 
Conduct  and  Ethics  that  applies  to  all  officers,  directors  and 
employees.  Copies  of  these  documents  are  available  free  of 

charge  on  our  website  at  www.CNOinc.com  or  from  CNO 
Investor Relations at the address shown above. Within the time 
period specified by the SEC and the New York Stock Exchange, 
we  will  post  on  our  website  any  amendment  to  our  Code  of 
Business  Conduct  and  Ethics  and  any  waiver  applicable  to  our 
principal executive officer, principal financial officer or principal 
accounting officer.

In  May  2015,  we  filed  with  the  New  York  Stock  Exchange  the 
Annual CEO Certification regarding the Company’s compliance 
with  their  Corporate  Governance  listing  standards  as  required 
by  Section  303A.12(a)  of  the  New  York  Stock  Exchange  Listed 
Company Manual. In addition, we have filed as exhibits to this 
2015  Form  10-K  the  applicable  certifications  of  the  Company’s 
Chief  Executive  Officer  and  Chief  Financial  Officer  required 
under Section 302 of the Sarbanes-Oxley Act of 2002 regarding 
the Company’s public disclosures.

CNO  became  the  successor  to  Conseco,  Inc.,  an  Indiana 
corporation (our “Predecessor”), in connection with a bankruptcy 
reorganization  which  became  effective  on  September  10,  2003 
(the “Effective Date”). Our Predecessor was organized in 1979 and 
commenced operations in 1982.

Data in Item 1 are provided as of or for the year ended December 31, 
2015 (as the context implies), unless otherwise indicated.

Marketing and Distribution

Insurance

Our  insurance  subsidiaries  develop,  market  and  administer 
health  insurance,  annuity,  individual  life  insurance  and  other 
insurance products. We sell these products through three primary 
distribution  channels:  career  agents,  independent  producers 
(some of whom sell one or more of our product lines exclusively) 

and  direct  marketing.  We  had  premium  collections,  excluding 
premium  collections  related  to  CLIC  prior  to  being  sold,  of 
$3.4 billion, $3.4 billion and $3.3 billion in 2015, 2014 and 2013, 
respectively.

Our insurance subsidiaries collectively hold licenses to market our 
insurance  products  in  all  fifty  states,  the  District  of  Columbia, 
and certain protectorates of the United States. Sales to residents of 

18

CNO FINANCIAL GROUP, INC. - Form 10-K

the following states accounted for at least five percent of our 2015 
collected premiums: Florida (9 percent), Pennsylvania (7 percent), 
California (6 percent) and Texas (6 percent).

We  believe  that  most  purchases  of  life  insurance,  accident  and 
health insurance and annuity products occur only after individuals 
are  contacted  and  solicited  by  an  insurance  agent.  Accordingly, 
the success of our distribution system is largely dependent on our 
ability  to  attract  and  retain  experienced  and  highly  motivated 
agents.  A  description  of  our  primary  distribution  channels  is  as 
follows:

Career  Agents.  The  products  of  the  Bankers  Life  segment  are 
sold  through  a  career  agency  force  of  over  4,500  producing 
agents  working  from  over  300  Bankers  Life  branch  offices  and 
satellites. These agents establish one-on-one contact with potential 
policyholders  and  promote  strong  personal  relationships  with 
existing policyholders. The career agents sell primarily Medicare 
supplement and long-term care insurance policies, life insurance 
and  annuities.  In  2015,  this  distribution  channel  accounted  for 
$2.5 billion, or 73 percent, of our total collected premiums. These 
agents sell Bankers Life policies, as well as Medicare Advantage 
plans primarily through distribution arrangements with Humana, 
Inc. (“Humana”) and United HealthCare, and typically visit the 
prospective policyholder’s home to conduct personalized “kitchen-
table” sales presentations. After the sale of an insurance policy, the 
agent serves as a contact person for policyholder questions, claims 
assistance and additional insurance needs.

Products

PART I
ITEM 1 Business of CNO

Independent Producers. The products of the Washington National 
segment are primarily sold through our wholly-owned marketing 
organization, PMA. In addition, Washington National’s products 
are  sold  through  a  diverse  network  of  independent  agents, 
insurance  brokers  and  marketing  organizations.  The  general 
agency and insurance brokerage distribution system is comprised 
of independent licensed agents doing business in all fifty states, 
the  District  of  Columbia,  and  certain  protectorates  of  the 
United  States.  In  2015,  this  distribution  channel  accounted  for 
$649.7 million, or 19 percent, of our total collected premiums.

Marketing  organizations  typically  recruit  agents  by  advertising 
our  products  and  commission  structure  through  direct  mail 
advertising  or  through  seminars  for  agents  and  brokers.  These 
organizations  bear  most  of  the  costs  incurred  in  marketing  our 
products. We compensate the marketing organizations by paying 
them  a  percentage  of  the  commissions  earned  on  new  sales 
generated  by  agents  recruited  by  such  organizations.  Certain  of 
these  marketing  organizations  are  specialty  organizations  that 
have  a  marketing  expertise  or  a  distribution  system  related  to  a 
particular  product  or  market,  such  as  worksite  and  individual 
health products.

Direct Marketing.  This distribution channel is engaged primarily 
in the sale of graded benefit life insurance policies through Colonial 
Penn.  In  2015,  this  channel  accounted  for  $262.9  million,  or 
8 percent, of our total collected premiums.

The following table summarizes premium collections by major category and segment for the years ended December 31, 2015, 2014 and 
2013 (dollars in millions):

TOTAL PREMIUM COLLECTIONS

Health:

Bankers Life
Washington National
Colonial Penn
Other CNO Business

Total health

Annuities:

Bankers Life
Washington National

Total annuities

Life:

Bankers Life
Washington National
Colonial Penn
Total life

2015

2014

2013

$

$

1,242.3
619.6
3.0
—
1,864.9

1,275.1 $
603.0
3.4
—
1,881.5

803.0
2.4
805.4

446.0
27.7
259.9
733.6

782.3
2.6
784.9

424.9
25.9
241.7
692.5

1,317.8
596.3
4.1
23.6
1,941.8

744.1
4.3
748.4

368.3
26.5
227.6
622.4

Total premium collections from business segments excluding the business of  
CLIC prior to being sold

Premium collections related to business of CLIC prior to being sold  
(primarily life products)

TOTAL PREMIUM COLLECTIONS

3,403.9

3,358.9

3,312.6

$

—
3,403.9

$

71.2
3,430.1 $

142.3
3,454.9

19

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

Our collected premiums by product and segment were as follows:

Health

HEALTH PREMIUM COLLECTIONS (DOLLARS IN MILLIONS)

Medicare supplement:

Bankers Life
Washington National
Colonial Penn

Total

Long-term care:
Bankers Life
Other CNO Business

Total

Prescription Drug Plan products included in Bankers Life
Supplemental health:

Bankers Life
Washington National

Total

Other:

Bankers Life
Washington National
Colonial Penn

Total

TOTAL HEALTH PREMIUM COLLECTIONS

The following describes our major health products:

$

2015

739.4
72.6
2.7
814.7

476.6
—
476.6
—

19.2
544.8
564.0

2014

743.3 $
85.2
3.2
831.7

500.6
—
500.6
6.8

16.3
515.4
531.7

7.1
2.2
.3
9.6
1,864.9

$

8.1
2.4
.2
10.7
1,881.5 $

2013

745.3
101.9
3.7
850.9

534.0
23.6
557.6
18.2

9.9
491.3
501.2

10.4
3.1
.4
13.9
1,941.8

$

$

Medicare Supplement

Long-Term Care

Medicare  supplement  collected  premiums  were  $814.7  million 
during  2015,  or  24  percent,  of  our  total  collected  premiums. 
Medicare  is  a  federal  health  insurance  program  for  disabled 
persons  and  seniors  (age  65  and  older).  Part  A  of  the  program 
provides protection against the costs of hospitalization and related 
hospital  and  skilled  nursing  facility  care,  subject  to  an  initial 
deductible, related coinsurance amounts and specified maximum 
benefit levels. The deductible and coinsurance amounts are subject 
to change each year by the federal government. Part B of Medicare 
covers  doctor’s  bills  and  a  number  of  other  medical  costs  not 
covered by Part A, subject to deductible and coinsurance amounts 
for  charges  approved  by  Medicare.  The  deductible  amount  is 
subject to change each year by the federal government. 

Medicare  supplement  policies  provide  coverage  for  many  of  the 
hospital and medical expenses which the Medicare program does 
not  cover,  such  as  deductibles,  coinsurance  costs  (in  which  the 
insured  and  Medicare  share  the  costs  of  medical  expenses)  and 
specified  losses  which  exceed  the  federal  program’s  maximum 
benefits.  Our  Medicare  supplement  plans  automatically  adjust 
coverage  to  reflect  changes  in  Medicare  benefits.  In  marketing 
these products, we currently concentrate on individuals who have 
recently become eligible for Medicare by reaching the age of 65. 
Approximately  57  percent  of  new  sales  of  Medicare  supplement 
policies in 2015 were to individuals who had recently reached the 
age of 65.

Bankers  Life  sells  Medicare  supplement  insurance.  Washington 
National discontinued new sales of Medicare supplement policies 
in the fourth quarter of 2012 to focus on the sale of supplemental 
health products.

Long-term  care  collected  premiums  were  $476.6  million  during 
2015,  or  14  percent  of  our  total  collected  premiums.  Long-term 
care  products  provide  coverage,  within  prescribed  limits,  for 
nursing homes, home healthcare, or a combination of both. We sell 
long-term care plans primarily to retirees and, to a lesser degree, to 
older self-employed individuals in the middle-income market. 

Current nursing home care policies cover incurred charges up to a 
daily fixed-dollar limit with an elimination period (which, similar 
to a deductible, requires the insured to pay for a certain number of 
days of nursing home care before the insurance coverage begins), 
subject  to  a  maximum  benefit.  Home  healthcare  policies  cover 
incurred charges after a deductible or elimination period and are 
subject  to  a  weekly  or  monthly  maximum  dollar  amount,  and 
an overall benefit maximum. Comprehensive policies cover both 
nursing  home  care  and  home  healthcare.  We  monitor  the  loss 
experience  on  our  long-term  care  products  and,  when  necessary, 
apply for rate increases in the jurisdictions in which we sell such 
products.  Regulatory  filings  are  made  before  we  increase  our 
premiums on these products.

A  small  portion  of  our  long-term  care  business  was  included  in 
the former Other CNO Business segment. This business was sold 
through  independent  producers  and  was  largely  underwritten 
by  certain  of  our  subsidiaries  prior  to  their  acquisitions  by  our 
Predecessor in 1996 and 1997. The performance of these blocks of 
business did not meet the expectations we had when the blocks were 
acquired. As a result, we ceased selling new long-term care policies 
through  independent  distribution  in  2003.  In  December  2013, 
we ceded the long-term care business in our former Other CNO 
Business segment to an unaffiliated reinsurer. We remain primarily 

20

CNO FINANCIAL GROUP, INC. - Form 10-K

PART I
ITEM 1 Business of CNO

liable to the insured policyholders in the event the reinsurer does 
not meet its contractual obligations (see the note to the consolidated 
financial statements entitled “Summary of Significant Accounting 
Policies - Reinsurance”).

Our  long-term  care  insurance  block  is  not  expected  to  generate 
significant future profits and has low margins to offset any future 
deterioration  in  experience.  We  continue  to  sell  long-term  care 
insurance  through  the  Bankers  Life  career  agent  distribution 
channel. However, the business currently being sold is underwritten 
using stricter underwriting and pricing standards and generally has 
shorter benefit periods than the older long-term care business in 
Bankers Life.

Prescription Drug Plan and Medicare Advantage

Prior to its termination in 2013, we had a quota-share reinsurance 
agreement  with  Coventry.  Such  agreement  had  provided  CNO 
with  a  specified  percentage  of  net  premiums  and  related  profits 
subject to a risk corridor for CNO enrollees. The $6.8 million of 
premiums collected in 2014 represented adjustments to premiums 
on  such  business  related  to  periods  prior  to  the  termination  of 
the agreement. We continue to receive distribution income from 
Coventry for PDP business sold through our Bankers Life segment.

Bankers  Life  primarily  partners  with  Humana  and  United 
HealthCare to offer Medicare Advantage plans to its policyholders 
and  consumers  nationwide  through  its  career  agency  force  and 
receives marketing fees based on sales.

Supplemental Health Products

Supplemental  health  collected  premiums  were  $564.0  million 
during  2015,  or  17  percent  of  our  total  collected  premiums. 
These  policies  generally  provide  fixed  or  limited  benefits. 
Cancer  insurance  and  heart/stroke  products  are  guaranteed 
renewable  individual  accident  and  health  insurance  policies. 
Payments  under  cancer  insurance  policies  are  generally  made 
directly  to,  or  at  the  direction  of,  the  policyholder  following 
diagnosis of, or treatment for, a covered type of cancer. Heart/
stroke policies provide for payments directly to the policyholder 
for treatment of a covered heart disease, heart attack or stroke. 
Accident products combine insurance for accidental death with 

limited benefit disability income insurance. Hospital indemnity 
products provide a fixed dollar amount per day of confinement 
in  a  hospital.  The  benefits  provided  under  the  supplemental 
health policies do not necessarily reflect the actual cost incurred 
by the insured as a result of the illness, or accident, and benefits 
are not reduced by any other medical insurance payments made 
to or on behalf of the insured.

Approximately 72 percent of the total number of our supplemental 
health policies inforce was sold with return of premium or cash 
value  riders.  The  return  of  premium  rider  generally  provides 
that, after a policy has been inforce for a specified number of 
years or upon the policyholder reaching a specified age, we will 
pay to the policyholder, or in some cases, a beneficiary under 
the  policy,  the  aggregate  amount  of  all  premiums  paid  under 
the  policy,  without  interest,  less  the  aggregate  amount  of  all 
claims incurred under the policy. For some policies, the return 
of premium rider does not have any claim offset. The cash value 
rider is similar to the return of premium rider, but also provides 
for  payment  of  a  graded  portion  of  the  return  of  premium 
benefit  if  the  policy  terminates  before  the  return  of  premium 
benefit is earned.

Premiums  collected  on  supplemental  health  products  in  the 
Bankers  Life  segment  primarily  relate  to  a  new  critical  illness 
product  that  was  introduced  in  2012.  This  critical  illness 
insurance product pays a lump sum cash benefit directly to the 
insured when the insured is diagnosed with a specified critical 
illness. The product is designed to provide additional financial 
protection  associated  with  treatment  and  recovery  as  well  as 
cover  non-medical  expenses  such  as:  (i)  loss  of  income;  (ii)  at 
home recovery or treatment; (iii) experimental and/or alternative 
medicine; (iv) co-pays, deductibles and out-of-network expenses; 
and (v) child care and transportation costs.

Other Health Products

Collected premiums on other health products were $9.6 million 
during 2015. This category includes various other health products 
such as disability income products which are sold in small amounts 
and other products such as major medical health insurance which 
are no longer actively marketed.

Annuities

ANNUITY PREMIUM COLLECTIONS (DOLLARS IN MILLIONS)

Fixed index annuity:

Bankers Life
Washington National

Total fixed index annuity premium collections

Other fixed interest annuity:

Bankers Life
Washington National

Total fixed interest annuity premium collections

Total annuity premium collections from business segments excluding the business of 
CLIC prior to being sold

Premium collections related to business of CLIC prior to being sold

TOTAL ANNUITY PREMIUM COLLECTIONS

2015

706.6
1.9
708.5

96.4
.5
96.9

805.4
—
805.4

$

$

2014

646.2 $
2.0
648.2

136.1
.6
136.7

784.9
.2
785.1 $

$

$

2013

566.8
3.8
570.6

177.3
.5
177.8

748.4
.3
748.7

21

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

During 2015, we collected annuity premiums of $805.4 million, 
or 24 percent, of our total premiums collected. Annuity products 
include  fixed  index  annuity,  traditional  fixed  rate  annuity  and 
single  premium  immediate  annuity  products  sold  through 
Bankers Life. Washington National no longer actively sells annuity 
products.  Annuities  offer  a  tax-deferred  means  of  accumulating 
savings for retirement needs, and provide a tax-efficient source of 
income in the payout period. Our major source of income from 
fixed rate annuities is the spread between the investment income 
earned on the underlying general account assets and the interest 
credited  to  contractholders’  accounts.  For  fixed  index  annuities, 
our major source of income is the spread between the investment 
income earned on the underlying general account assets and the 
cost of the index options purchased to provide index-based credits 
to the contractholders’ accounts. 

The  change  in  mix  of  premium  collections  between  Bankers 
Life’s  fixed  index  products  and  fixed  interest  annuity  products 
has fluctuated due to volatility in the financial markets in recent 
periods.  In  addition,  premium  collections  from  Bankers  Life’s 
fixed  rate  annuity  products  decreased  in  2015  and  2014  as  low 
market interest rates negatively impacted the attractiveness to the 
consumer of these products. 

The following describes the major annuity products:

Fixed Index Annuities

These  products  accounted  for  $708.5  million,  or  21  percent,  of 
our total premium collections during 2015. The account value (or 
“accumulation value”) of these annuities is credited in an amount 
that is based on changes in a particular index during a specified 
period  of  time.  Within  each  contract  issued,  each  fixed  index 
annuity specifies: 

•  The index to be used. 

•  The  time  period  during  which  the  change  in  the  index  is 
measured. At the end of the time period, the change in the index 
is applied to the account value. The time period of the contract 
ranges from 1 to 4 years. 

•  The method used to measure the change in the index. 

•  The measured change in the index is multiplied by a “participation 
rate”  (percentage  of  change  in  the  index)  before  the  credit  is 
applied. Some policies guarantee the initial participation rate for 
the life of the contract, and some vary the rate for each period. 

•  The  measured  change  in  the  index  may  also  be  limited  by  a 
“cap” before the credit is applied. Some policies guarantee the 
initial cap for the life of the contract, and some vary the cap for 
each period. 

•  The measured change in the index may also be limited to the 
excess in the measured change over a “margin” before the credit 
is applied. Some policies guarantee the initial margin for the life 
of the contract, and some vary the margin for each period.

These  products  have  guaranteed  minimum  cash  surrender 
values, regardless of actual index performance and the resulting 
indexed-based interest credits applied.

We  have  generally  been  successful  at  hedging  increases  to 
policyholder  benefits  resulting  from  increases  in  the  indices  to 
which the product’s return is linked.

22

CNO FINANCIAL GROUP, INC. - Form 10-K

Other Fixed Interest Annuities

These  products  include  fixed  rate  single-premium  deferred 
annuities  (“SPDAs”), 
flexible  premium  deferred  annuities 
(“FPDAs”)  and  single-premium  immediate  annuities  (“SPIAs”). 
These  products  accounted  for  $96.9  million,  or  3  percent,  of 
our  total  premium  collections  during  2015,  of  which  SPDAs 
and FPDAs comprised $87.6 million. Our fixed rate SPDAs and 
FPDAs typically have an interest rate (the “crediting rate”) that is 
guaranteed by the Company for the first policy year, after which 
we have the discretionary ability to change the crediting rate to any 
rate not below a guaranteed minimum rate. The guaranteed rates 
on annuities written recently are 1.0 percent, and the guaranteed 
rates on all policies inforce range from 1.0 percent to 5.5 percent. 
The initial crediting rate is largely a function of:

•  the interest rate we can earn on invested assets acquired with the 

new annuity fund deposits; 

•  the  costs  related  to  marketing  and  maintaining  the  annuity 

products; and 

•  the rates offered on similar products by our competitors. 

For subsequent adjustments to crediting rates, we take into account 
current and prospective yields on investments, annuity surrender 
assumptions, competitive industry pricing and the crediting rate 
history  for  particular  groups  of  annuity  policies  with  similar 
characteristics.

In 2015, a significant portion of our new annuity sales were “bonus 
interest”  products.  The  initial  credited  rate  on  these  products 
generally specifies a bonus crediting rate of 0.5 percent for the first 
policy  year  only.  After  the  first  year,  the  bonus  interest  portion 
of the initial crediting rate is automatically discontinued, and the 
renewal  crediting  rate  is  established.  As  of  December  31,  2015, 
the average crediting rate, excluding bonuses, on our outstanding 
traditional annuities was 3.0 percent.

Withdrawals  from  fixed  interest  annuities  we  are  currently 
selling are generally subject to a surrender charge of 8 percent to 
10 percent in the first year, declining to zero over a 5 to 12 year 
period,  depending  on  issue  age  and  product.  Surrender  charges 
are  set  at  levels  intended  to  protect  the  Company  from  loss  on 
early terminations and to reduce the likelihood that policyholders 
will terminate their policies during periods of increasing interest 
rates. This practice is intended to lengthen the duration of policy 
liabilities and to enable us to maintain profitability on such policies.

Penalty-free  withdrawals  from  fixed  interest  annuities  of  up  to 
10 percent of either premiums or account value are available in most 
fixed interest annuities after the first year of the annuity’s term.

Some  fixed  interest  annuity  products  apply  a  market  value 
adjustment during the surrender charge period. This adjustment 
is determined by a formula specified in the annuity contract, and 
may increase or decrease the cash surrender value depending on 
changes in the amount and direction of market interest rates or 
credited  interest  rates  at  the  time  of  withdrawal.  The  resulting 
cash  surrender  values  will  be  at  least  equal  to  the  guaranteed 
minimum values.

SPIAs accounted for $9.3 million of our total premiums collected 
in  2015.  SPIAs  are  designed  to  provide  a  series  of  periodic 
payments for a fixed period of time or for life, according to the 

PART I
ITEM 1 Business of CNO

policyholder’s choice at the time of issuance. Once the payments 
begin, the amount, frequency and length of time over which they 
are payable are fixed. SPIAs often are purchased by persons at 
or near retirement age who desire a steady stream of payments 
over a future period of years. The single premium is often the 

payout from a fixed rate contract. The implicit interest rate on 
SPIAs is based on market conditions when the policy is issued. 
The  implicit  interest  rate  on  our  outstanding  SPIAs  averaged 
6.7 percent at December 31, 2015.

Life Insurance

LIFE INSURANCE PREMIUM COLLECTIONS (DOLLARS IN MILLIONS)

Interest-sensitive life products:

Bankers Life
Washington National
Colonial Penn

Total interest-sensitive life premium collections

Traditional life:
Bankers Life
Washington National
Colonial Penn

Total traditional life premium collections

Total life premium collections from business segments excluding the business of  
CLIC prior to being sold
Premium collections related to business of CLIC prior to being sold:

Interest-sensitive life
Traditional life

Total premium collections related to business of CLIC prior to being sold

TOTAL LIFE INSURANCE PREMIUM COLLECTIONS

2015

169.1
15.6
.2
184.9

276.9
12.1
259.7
548.7

733.6

—
—
—
733.6

$

$

2014

169.8 $
13.0
.4
183.2

255.1
12.9
241.3
509.3

692.5

61.3
9.7
71.0
763.5 $

2013

125.8
13.1
.3
139.2

242.5
13.4
227.3
483.2

622.4

120.4
21.6
142.0
764.4

$

$

Life products include traditional and interest-sensitive life insurance 
products. These products are currently sold through the Bankers 
Life, Washington National and Colonial Penn segments. During 
2015, we collected life insurance premiums of $733.6 million, or 
21 percent, of our total collected premiums.

Interest-Sensitive Life Products

These products include universal life and other interest-sensitive 
life  products  that  provide  life  insurance  with  adjustable  rates 
of  return  related  to  current  interest  rates.  They  accounted  for 
$184.9 million, or 5 percent, of our total collected premiums in 
2015. These products are marketed by independent producers and 
career agents (including independent producers and career agents 
specializing in worksite sales). The principal differences between 
universal life products and other interest-sensitive life products are 
policy  provisions  affecting  the  amount  and  timing  of  premium 
payments.  Universal  life  policyholders  may  vary  the  frequency 
and  size  of  their  premium  payments,  and  policy  benefits  may 
also  fluctuate  according  to  such  payments.  Premium  payments 
under  other  interest-sensitive  policies  may  not  be  varied  by  the 
policyholders. Universal life products include fixed index universal 
life products. The account value of these policies is credited with 
interest at a guaranteed rate, plus additional interest credits based 
on changes in a particular index during a specified time period.

Traditional Life

These products accounted for $548.7 million, or 16 percent, of 
our total collected premiums in 2015. Traditional life policies, 
including  whole  life,  graded  benefit  life,  term  life  and  single 

premium whole life products, are marketed through independent 
producers, career agents and direct response marketing. Under 
whole  life  policies,  the  policyholder  generally  pays  a  level 
premium  over  an  agreed  period  or  the  policyholder’s  lifetime. 
The annual premium in a whole life policy is generally higher 
than  the  premium  for  comparable  term  insurance  coverage  in 
the  early  years  of  the  policy’s  life,  but  is  generally  lower  than 
the  premium  for  comparable  term  insurance  coverage  in  the 
later years of the policy’s life. These policies combine insurance 
protection with a savings component that gradually increases in 
amount over the life of the policy. The policyholder may borrow 
against  the  savings  component  generally  at  a  rate  of  interest 
lower  than  that  available  from  other  lending  sources.  The 
policyholder may also choose to surrender the policy and receive 
the accumulated cash value rather than continuing the insurance 
protection.  Term  life  products  offer  pure  insurance  protection 
for life with a guaranteed level premium for a specified period 
of time-typically 5, 10, 15 or 20 years. In some instances, these 
products offer an option to return the premium at the end of the 
guaranteed period. 

Traditional  life  products  also  include  graded  benefit  life 
insurance  products.  Graded  benefit  life  products  accounted 
for  $257.6  million,  or  8  percent,  of  our  total  collected 
premiums in 2015. Graded benefit life insurance products are 
offered  on  an  individual  basis  primarily  to  persons  age  50  to 
85,  principally  in  face  amounts  of  $400  to  $25,000,  without 
medical examination or evidence of insurability. Premiums are 
paid  as  frequently  as  monthly.  Benefits  paid  are  less  than  the 
face amount of the policy during the first two years, except in 

23

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

cases of accidental death. Our Colonial Penn segment markets 
graded  benefit  life  policies  under  its  own  brand  name  using 
direct response marketing techniques. New policyholder leads 
are  generated  primarily  from  television,  print  advertisements, 
direct response mailings and the internet. 

Traditional  life  products  also  include  single  premium  whole  life 
insurance. This product requires one initial lump sum payment 
in return for providing life insurance protection for the insured’s 
entire lifetime. Single premium whole life products accounted for 
$37.5 million of our total collected premiums in 2015.

Investments

40|86  Advisors,  Inc.  (“40|86  Advisors”,  a  registered  investment 
advisor  and  wholly  owned  subsidiary  of  CNO)  manages  the 
investment portfolios of our insurance subsidiaries. 40|86 Advisors 
had  approximately  $24.4  billion  of  assets  (at  fair  value)  under 
management at December 31, 2015, of which $24.1 billion were 
our assets and $.3 billion were assets managed for third parties. 
Our general account investment strategies are to: 

•  provide largely stable investment income from a diversified high 

quality fixed income portfolio; 

•  maximize and maintain a stable spread between our investment 

income and the yields we pay on insurance products; 

•  sustain adequate liquidity levels to meet operating cash requirements, 

including a margin for potential adverse development;

•  continually monitor and manage the relationship between our 
investment  portfolio  and  the  financial  characteristics  of  our 
insurance reserves such as durations and cash flows; and 

•  maximize total return through active investment management. 

Investment  activities  are  an  important  and  integral  part  of  our 
business because investment income is a significant component of 
our revenues. The profitability of many of our insurance products 
is  significantly  affected  by  spreads  between  interest  yields  on 
investments and rates credited on insurance liabilities. Also, certain 
insurance  products  are  priced  based  on  long  term  assumptions 
including investment returns. Although substantially all credited 
rates on SPDAs, FPDAs and interest sensitive life products may be 
changed annually (subject to minimum guaranteed rates), changes 
in  crediting  rates  may  not  be  sufficient  to  maintain  targeted 
investment  spreads  in  all  economic  and  market  environments. 
In  addition,  competition,  minimum  guaranteed  rates  and  other 
factors, including the impact of surrenders and withdrawals, may 
limit our ability to adjust or to maintain crediting rates at levels 
necessary  to  avoid  narrowing  of  spreads  under  certain  market 
conditions. As of December 31, 2015, the average yield, computed 
on the cost basis of our fixed maturity portfolio, was 5.5 percent, 
and  the  average  interest  rate  credited  or  accruing  to  our  total 
insurance liabilities was 4.5 percent.

Competition

We manage the equity-based risk component of our fixed index 
annuity products by:

•  purchasing  options  on  equity  indices  with  similar  payoff 

characteristics; and 

•  adjusting the participation rate to reflect the change in the cost 
of such options (such cost varies based on market conditions). 

The prices of the options we purchase to manage the equity-based 
risk component of our fixed index annuities vary based on market 
conditions.  All  other  factors  held  constant,  the  prices  of  the 
options generally increase with increases in the volatility of the 
applicable  indices,  which  may  either  reduce  the  profitability  of 
the fixed index products or cause us to lower participation rates. 
Accordingly, volatility of the indices is one factor in the uncertainty 
regarding the profitability of our fixed index products.

Our  invested  assets  are  predominately  fixed  rate  in  nature  and 
their value fluctuates with changes in market rates, among other 
factors (such as changes in the credit quality of the issuer). We 
seek to manage the interest rate risk inherent in our business by 
managing  the  durations  and  cash  flows  of  our  fixed  maturity 
investments along with those of the related insurance liabilities. 
For  example,  one  management  measure  we  use  is  asset  and 
liability  duration.  Duration  measures  expected  change  in  fair 
value for a given change in interest rates. If interest rates increase 
by  1  percent,  the  fair  value  of  a  fixed  maturity  security  with  a 
duration of 5 years is typically expected to decrease in value by 
approximately 5 percent. When the estimated durations of assets 
and  liabilities  are  similar,  absent  other  factors,  a  change  in  the 
value of assets related to changes in interest rates should be largely 
offset by a change in the value of liabilities. We calculate asset and 
liability durations using our estimates of future asset and liability 
cash  flows.  At  December  31,  2015,  the  estimated  duration  of 
our fixed income securities (as modified to reflect prepayments 
and potential calls) and the estimated duration of our insurance 
liabilities were both approximately 8.2 years.

The markets in which we operate are competitive. Compared to 
CNO, many companies in the financial services industry are larger, 
have greater capital, technological and marketing resources, have 
greater access to capital and other sources of liquidity at a lower 
cost, offer broader and more diversified product lines, have greater 
brand  recognition,  have  larger  staffs  and  higher  ratings.  Banks, 
securities  brokerage  firms  and  other  financial  intermediaries 
also  market  insurance  products  or  offer  competing  products, 

such as mutual fund products, traditional bank investments and 
other  investment  and  retirement  funding  alternatives.  We  also 
compete with many of these companies and others in providing 
services for fees. In most areas, competition is based on a number 
of factors including pricing, service provided to distributors and 
policyholders and ratings. CNO’s subsidiaries must also compete 
to  attract  and  retain  the  allegiance  of  agents,  insurance  brokers 
and marketing companies.

24

CNO FINANCIAL GROUP, INC. - Form 10-K

In the individual health insurance business, companies compete 
primarily on the bases of marketing, service and price. Pursuant to 
federal regulations, the Medicare supplement products offered by 
all companies have standardized policy features. This increases the 
comparability of such policies and intensifies competition based on 
other factors. See “Insurance Underwriting” and “Governmental 
Regulation” for additional information. In addition to competing 
with  the  products  of  other  insurance  companies,  commercial 
banks, mutual funds and broker dealers, our insurance products 
compete  with  health  maintenance  organizations,  preferred 
provider  organizations  and  other  health  care-related  institutions 
which provide medical benefits based on contractual agreements.

Our  principal  competitors  vary  by  product  line.  Our  main 
competitors  for  agent-sold  long-term  care  insurance  products 
include  Genworth,  Northwestern  Mutual  and  John  Hancock 
Financial Services. Our main competitors for agent-sold Medicare 
supplement  insurance  products  include  Blue  Cross  and  Blue 
Shield  Plans,  Mutual  of  Omaha  and  United  HealthCare.  Our 
main competitors for life insurance sold through direct marketing 
channels include Gerber Life, MetLife, Mutual of Omaha, New 
York  Life,  Massachusetts  Mutual  Life  Insurance  Company  and 
subsidiaries of Torchmark Corporation (“Torchmark”). Our main 
competitors  for  supplemental  health  products  sold  through  our 
Washington  National  segment  include  AFLAC,  subsidiaries  of 
Allstate,  Colonial  Life  and  Accident  Company  and  subsidiaries 
of Torchmark.

In  some  of  our  product  lines,  such  as  life  insurance  and  fixed 
annuities, we have a relatively small market share. Even in some of 
the lines in which we are one of the top writers, our market share 
is  relatively  small.  For  example,  while,  based  on  an  Individual 
Long-Term  Care  Insurance  Survey,  our  Bankers  Life  segment 
ranked seventh in annualized premiums of individual long-term 
care  insurance  in  2014  with  a  market  share  of  approximately 
4 percent, the top six writers of individual long-term care insurance 
had  annualized  premiums  with  a  combined  market  share  of 
approximately 76 percent during the period. In addition, while, 
based  on  a  2014  Medicare  Supplement  Loss  Ratios  report,  we 
ranked fifth in direct premiums earned for Medicare supplement 
insurance  in  2014  with  a  market  share  of  3.3  percent,  the  top 
writer  of  Medicare  supplement  insurance  had  direct  premiums 
with a market share of 35 percent during the period. 

Most  of  our  major  competitors  have  higher  financial  strength 
ratings than we do. Many of our competitors are larger companies 
that  have  greater  capital,  technological  and  marketing  resources 
and  have  access  to  capital  at  a  lower  cost.  Recent  industry 
consolidation, including business combinations among insurance 
and  other  financial  services  companies,  has  resulted  in  larger 
competitors  with  even  greater  financial  resources.  Furthermore, 
changes  in  federal  law  have  narrowed  the  historical  separation 
between  banks  and  insurance  companies,  enabling  traditional 
banking institutions to enter the insurance and annuity markets 
and further increase competition. This increased competition may 
harm our ability to maintain or improve our profitability.

In addition, because the actual cost of products is unknown when 
they are sold, we are subject to competitors who may sell a product 
at a price that does not cover its actual cost. Accordingly, if we do 
not also lower our prices for similar products, we may lose market 
share  to  these  competitors.  If  we  lower  our  prices  to  maintain 
market share, our profitability will decline.

PART I
ITEM 1 Business of CNO

The Colonial Penn segment has faced increased competition from 
other insurance companies who also distribute products through 
direct marketing. In addition, the demand and cost of television 
advertising appropriate for Colonial Penn’s campaigns fluctuates 
from period to period and will impact the average cost to generate 
a TV lead.

We  must  attract  and  retain  sales  representatives  to  sell  our 
insurance  and  annuity  products.  Strong  competition  exists 
among  insurance  and  financial  services  companies  for  sales 
representatives.  We  compete  for  sales  representatives  primarily 
on the basis of our financial position, financial strength ratings, 
support  services,  compensation,  products  and  product  features. 
Our  competitiveness  for  such  agents  also  depends  upon  the 
relationships we develop with these agents.

An  important  competitive  factor  for  life  insurance  companies 
is  the  ratings  they  receive  from  nationally  recognized  rating 
organizations. Agents, insurance brokers and marketing companies 
who  market  our  products  and  prospective  purchasers  of  our 
products use the ratings of our insurance subsidiaries as one factor 
in  determining  which  insurer’s  products  to  market  or  purchase. 
Ratings have the most impact on our sales in the worksite market 
and sales of our annuity, interest-sensitive life insurance and long-
term care products. Financial strength ratings provided by A.M. 
Best  Company  (“A.M.  Best”),  Standard  &  Poor’s  Corporation 
(“S&P”), Fitch Ratings (“Fitch”) and Moody’s Investor Services, 
Inc.  (“Moody’s”)  and  are  the  rating  agency’s  opinions  of  the 
ability  of  our  insurance  subsidiaries  to  pay  policyholder  claims 
and  obligations  when  due.  They  are  not  directed  toward  the 
protection of investors, and such ratings are not recommendations 
to buy, sell or hold securities. The most recent ratings actions are 
described below.

On August 26, 2015, A.M. Best upgraded the financial strength 
ratings of our primary insurance subsidiaries to “A-” from “B++” 
and  the  outlook  for  these  ratings  is  stable.  The  “A-”  rating  is 
assigned  to  companies  that  have  an  excellent  ability,  in  A.M. 
Best’s opinion, to meet their ongoing obligations to policyholders. 
A.M.  Best  ratings  for  the  industry  currently  range  from  “A++ 
(Superior)” to “F (In Liquidation)” and some companies are not 
rated. An “A++” rating indicates a superior ability to meet ongoing 
obligations  to  policyholders.  A.M.  Best  has  sixteen  possible 
ratings.  There  are  three  ratings  above  the  “A-”  rating  of  our 
primary insurance subsidiaries and twelve ratings that are below 
that rating.

On  June  18,  2015,  S&P  affirmed  the  financial  strength  ratings 
of  “BBB+”  of  our  primary  insurance  subsidiaries  and  revised 
the outlook for these ratings to positive from stable. On July 2, 
2014, S&P upgraded the financial strength ratings of our primary 
insurance  subsidiaries  to  “BBB+”  from  “BBB”.  S&P  financial 
strength ratings range from “AAA” to “R” and some companies are 
not rated. An insurer rated “BBB” or higher is regarded as having 
financial security characteristics that outweigh any vulnerabilities, 
and  is  highly  likely  to  have  the  ability  to  meet  financial 
commitments. An insurer rated “BBB”, in S&P’s opinion, has good 
financial security characteristics, but is more likely to be affected by 
adverse business conditions than are higher-rated insurers. Pluses 
and minuses show the relative standing within a category. S&P 
has twenty-one possible ratings. There are seven ratings above the 
“BBB+” rating of our primary insurance subsidiaries and thirteen 
ratings that are below that rating.

25

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

On May 11, 2015, Fitch upgraded the financial strength ratings 
of our primary insurance subsidiaries to “BBB+” from “BBB” and 
the outlook for these ratings is positive. A “BBB” rating, in Fitch’s 
opinion,  indicates  that  there  is  currently  a  low  expectation  of 
ceased or interrupted payments. The capacity to meet policyholder 
and contract obligations on a timely basis is considered adequate, 
but adverse changes in circumstances and economic conditions are 
more likely to impact this capacity. Fitch ratings for the industry 
range  from  “AAA  Exceptionally  Strong”  to  “C  Distressed”  and 
some companies are not rated. Pluses and minuses show the relative 
standing  within  a  category.  Fitch  has  nineteen  possible  ratings. 
There are seven ratings above the “BBB+” rating of our primary 
insurance subsidiaries and eleven ratings that are below that rating.

On  May  11,  2015,  Moody’s  upgraded  the  financial  strength 
ratings  of  our  primary  insurance  subsidiaries  to  “Baa1”  from 
“Baa2” and the outlook for these ratings is stable. On March 27, 
2014,  Moody’s  upgraded  the  financial  strength  ratings  of  our 
primary insurance subsidiaries to “Baa2” from “Baa3”. Moody’s 
financial strength ratings range from “Aaa” to “C”. These ratings 
may  be  supplemented  with  numbers  “1”,  “2”,  or  “3”  to  show 

relative standing within a category. In Moody’s view, an insurer 
rated  “Baa”  offers  adequate  financial  security,  however,  certain 
protective  elements  may  be  lacking  or  may  be  characteristically 
unreliable over any great length of time. Moody’s has twenty-one 
possible ratings. There are seven ratings above the “Baa1” rating 
of our primary insurance subsidiaries and thirteen ratings that are 
below the rating.

Rating agencies have increased the frequency and scope of their 
credit  reviews  and  requested  additional  information  from  the 
companies  that  they  rate,  including  us.  They  may  also  adjust 
upward  the  capital  and  other  requirements  employed  in  the 
rating  agency  models  for  maintenance  of  certain  ratings  levels. 
We cannot predict what actions rating agencies may take, or what 
actions  we  may  take  in  response.  Accordingly,  downgrades  and 
outlook revisions related to us or the life insurance industry may 
occur in the future at any time and without notice by any rating 
agency. These could increase policy surrenders and withdrawals, 
adversely  affect  relationships  with  our  distribution  channels, 
reduce new sales, reduce our ability to borrow and increase our 
future borrowing costs.

Insurance Underwriting

Under  regulations  developed  by  the  National  Association  of 
Insurance  Commissioners  (the  “NAIC”)  (an  association  of  state 
regulators  and  their  staffs)  and  adopted  by  the  states,  we  are 
prohibited from underwriting our Medicare supplement policies 
for certain first-time purchasers. If a person applies for insurance 
within  six  months  after  becoming  eligible  by  reason  of  age,  or 
disability  in  certain  limited  circumstances,  the  application  may 
not  be  rejected  due  to  medical  conditions.  Some  states  prohibit 
underwriting  of  all  Medicare  supplement  policies.  For  other 
prospective  Medicare  supplement  policyholders,  such  as  senior 
citizens  who  are  transferring  to  our  products,  the  underwriting 
procedures  are  relatively  limited,  except  for  policies  providing 
prescription drug coverage.

Before issuing long-term care products, we generally apply detailed 
underwriting procedures to assess and quantify the insurance risks. 
We require medical examinations of applicants (including blood 
and  urine  tests,  where  permitted)  for  certain  health  insurance 
products and for life insurance products which exceed prescribed 
policy  amounts.  These  requirements  vary  according  to  the 
applicant’s age and may vary by type of policy or product. We also 
rely  on  medical  records  and  the  potential  policyholder’s  written 
application. In recent years, there have been significant regulatory 
changes  with  respect  to  underwriting  certain  types  of  health 
insurance. An increasing number of states prohibit underwriting 

Liabilities for Insurance Products

and/or  charging  higher  premiums  for  substandard  risks.  We 
monitor  changes  in  state  regulation  that  affect  our  products, 
and  consider  these  regulatory  developments  in  determining  the 
products we market and where we market them.

Our  supplemental  health  policies  are  individually  underwritten 
using  a  simplified  issue  application.  Based  on  an  applicant’s 
responses on the application, the underwriter either: (i) approves 
the  policy  as  applied  for;  (ii)  approves  the  policy  with  reduced 
benefits; or (iii) rejects the application.

Our life insurance products include policies that are underwritten 
individually and low face-amount life insurance products that utilize 
standardized  underwriting  procedures.  After  initial  processing, 
insurance  underwriters  obtain  the  information  needed  to  make 
an  underwriting  decision  (such  as  medical  examinations,  doctors’ 
statements and special medical tests). After collecting and reviewing 
the information, the underwriter either: (i) approves the policy as 
applied for; (ii) approves the policy with an extra premium charge 
because of unfavorable factors; or (iii) rejects the application.

We underwrite group insurance policies based on the characteristics 
of  the  group  and  its  past  claim  experience.  Graded  benefit  life 
insurance  policies  are  issued  without  medical  examination  or 
evidence of insurability. There is minimal underwriting on annuities.

At  December  31,  2015,  the  total  balance  of  our  liabilities  for 
insurance products was $22.1 billion. These liabilities are generally 
payable  over  an  extended  period  of  time.  The  profitability  of 
our  insurance  products  depends  on  pricing  and  other  factors. 
Differences between our expectations when we sold these products 
and our actual experience could result in future losses. 

Liabilities for insurance products are calculated using management’s 
best  judgments,  based  on  our  past  experience  and  standard 
actuarial  tables,  of  mortality,  morbidity,  lapse  rates,  investment 
experience and expense levels with due consideration of provision 
for adverse development where prescribed by accounting principles 
generally accepted in the United States of America (“GAAP”). For 

26

CNO FINANCIAL GROUP, INC. - Form 10-K

PART I
ITEM 1 Business of CNO

all of our insurance products, we establish an active life reserve, 
a  liability  for  due  and  unpaid  claims,  claims  in  the  course  of 
settlement and incurred but not reported claims. In addition, for 
our health insurance business, we establish a reserve for the present 
value of amounts not yet due on incurred claims. Many factors can 
affect  these  reserves  and  liabilities,  such  as  economic  and  social 
conditions, inflation, hospital and pharmaceutical costs, changes 
in  doctrines  of  legal  liability  and  extra-contractual  damage 
awards. Therefore, our reserves and liabilities are necessarily based 
on  extensive  estimates,  assumptions  and  historical  experience. 
Establishing  reserves  is  an  uncertain  process,  and  it  is  possible 

that actual claims will materially exceed our reserves and have a 
material adverse effect on our results of operations and financial 
condition.  Our  financial  results  depend  significantly  upon  the 
extent to which our actual claims experience is consistent with the 
assumptions we used in determining our reserves and pricing our 
products. If our assumptions are incorrect with respect to future 
claims, future policyholder premiums and policy charges or the 
investment income on assets supporting liabilities, or our reserves 
are insufficient to cover our actual losses and expenses, we would 
be  required  to  increase  our  liabilities,  which  would  negatively 
affect our operating results.

Reinsurance

Consistent with the general practice of the life insurance industry, 
our subsidiaries enter into both facultative and treaty agreements 
of indemnity reinsurance with other insurance companies in order 
to  reinsure  portions  of  the  coverage  provided  by  our  insurance 
products. Indemnity reinsurance agreements are intended to limit 
a life insurer’s maximum loss on a large or unusually hazardous risk 
or to diversify its risk. Indemnity reinsurance does not discharge 
the  original  insurer’s  primary  liability  to  the  insured.  Our 
reinsured business is ceded to numerous reinsurers. Based on our 
periodic review of their financial statements, insurance industry 

reports  and  reports  filed  with  state  insurance  departments,  we 
believe the assuming companies are able to honor all contractual 
commitments.

As  of  December  31,  2015,  the  policy  risk  retention  limit  of  our 
insurance subsidiaries was generally $.8 million or less. Reinsurance 
ceded  by  CNO  represented  15  percent  of  gross  combined  life 
insurance inforce and reinsurance assumed represented .6 percent 
of net combined life insurance inforce. Our principal reinsurers at 
December 31, 2015 were as follows (dollars in millions):

Name of Reinsurer
Jackson National Life Insurance Company (“Jackson”)(a)
Beechwood Re Ltd. (“BRe”)(b)
Wilton Reassurance Company (“Wilton Re”)
RGA Reinsurance Company(c)
Munich American Reassurance Company
Swiss Re Life and Health America Inc.
SCOR Global Life USA Reinsurance Company
All others(d)

Reinsurance receivables Ceded life insurance inforce
814.5
$
$
—
1,412.9
92.8
457.0
619.4
103.5
280.7
3,780.8

1,577.8
502.9
331.4
173.1
3.4
3.0
1.9
265.8
2,859.3

$

$

A.M. Best rating
A+
Not rated
A
A+
A+
A+
A

(a)  In  addition  to  the  life  insurance  business,  Jackson  has  assumed  certain  annuity  business  from  our  insurance  subsidiaries  through  a  coinsurance  agreement.  

Such business had total insurance policy liabilities of $1.2 billion at December 31, 2015. 

(b)  BRe has assumed long-term care business as summarized in the paragraph below.
(c)  RGA Reinsurance Company has assumed a portion of the long-term care business of Bankers Life on a coinsurance basis.
(d)  No other single reinsurer represents more than 2 percent of the reinsurance receivables balance or has assumed greater than 2 percent of the total ceded life insurance 

business inforce.

In  December  2013,  two  of  our  insurance  subsidiaries  with 
long-term care business in the former Other CNO Business segment 
entered into 100% coinsurance agreements ceding $495 million 
of  long-term  care  reserves  to  BRe,  a  reinsurer  domiciled  in  the 
Cayman  Islands.  BRe  was  formed  in  2012  and  is  focused  on 
specialized insurance including long-term care. BRe is a reinsurer 
that is not licensed or accredited by the states of domicile of the 
insurance subsidiaries ceding the long-term care business and BRe 
is not rated by A.M. Best. As a result of its non-accredited status, 
BRe is required to provide collateral which meets the regulatory 
requirements of the states of domicile (New York and Indiana) in 
order for our insurance subsidiaries to obtain full credit in their 

statutory financial statements for the reinsurance receivables due 
from  BRe.  Such  collateral  is  held  in  market  value  trusts  subject 
to 7% over collateralization, investment guidelines and periodic 
true-up provisions. Future payments into the trusts to maintain 
collateral requirements are subject to the ability and willingness 
of  the  reinsurer  to  honor  its  obligations.  In  the  event  of  default 
by BRe, we could be exposed to credit risk if the collateral held in 
the trusts cannot be realized or is liquidated at prices that are not 
sufficient to recover the full amount of the reinsurance receivables. 
We  remain  primarily  liable  to  the  insured  policyholders  in  the 
event BRe does not meet its contractual obligations.

27

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

Employees

At  December  31,  2015,  we  had  approximately  3,500  full  time 
employees,  including  1,350  employees  supporting  our  Bankers 
Life  segment,  300  employees  supporting  our  Colonial  Penn 
segment and 1,850 employees supporting our shared services and 

our Washington National and corporate segments. None of our 
employees are covered by a collective bargaining agreement. We 
believe that we have good relations with our employees.

Governmental Regulation

Insurance Regulation and Oversight

Our insurance businesses are subject to extensive regulation and 
supervision by the insurance regulatory agencies of the jurisdictions 
in which they operate. This regulation and supervision is primarily 
for the benefit and protection of customers, and not for the benefit 
of investors or creditors. State laws generally establish supervisory 
agencies  that  have  broad  regulatory  authority,  including  the 
power to:

• grant and revoke business licenses;

• regulate and supervise sales practices and market conduct;

• establish guaranty associations;

• license agents;

• approve policy forms;

•  approve premium rates and premium rate increases for some lines 
of business such as long-term care and Medicare supplement;

• establish reserve requirements;

•  prescribe the form and content of required financial statements 

and reports;

•  determine the reasonableness and adequacy of statutory capital 

and surplus;

• perform financial, market conduct and other examinations;

• define acceptable accounting principles; and

• regulate the types and amounts of permitted investments.

In addition, the NAIC develops model laws and regulations, many 
of which have been adopted by state legislators and/or insurance 
regulators, relating to:

• reserve requirements;

• risk-based capital (“RBC”) standards;

• codification of insurance accounting principles;

• investment restrictions;

• restrictions on an insurance company’s ability to pay dividends;

• credit for reinsurance; and

• product illustrations.

The  Company’s  insurance  subsidiaries  are  required  to  file 
detailed annual reports, in accordance with prescribed statutory 
accounting  rules,  with  regulatory  authorities  in  each  of  the 

28

CNO FINANCIAL GROUP, INC. - Form 10-K

jurisdictions in which they do business. As part of their routine 
oversight  process,  state  insurance  departments  conduct  periodic 
detailed  examinations,  generally  once  every  three  to  five  years, 
of the books, records and accounts of insurers domiciled in their 
states. These examinations are generally conducted in cooperation 
with the departments of two or three other states under guidelines 
promulgated by the NAIC.

State regulatory authorities and industry groups have developed 
several  initiatives  regarding  market  conduct,  including  the 
form  and  content  of  disclosures  to  consumers,  advertising, 
sales practices and complaint handling. Various state insurance 
departments periodically examine the market conduct activities 
of  domestic  and  non-domestic  insurance  companies  doing 
business in their states, including our insurance subsidiaries. The 
purpose of these market conduct examinations is to determine 
if  operations  are  consistent  with  the  laws  and  regulations  of 
the  state  conducting  the  examination.  In  addition,  market 
conduct has become one of the criteria used by rating agencies 
to establish the ratings of an insurance company. For example, 
A.M. Best’s ratings analysis now includes a review of the insurer’s 
compliance program.

Most  states  mandate  minimum  benefit  standards  and  benefit 
ratios  for  accident  and  health  insurance  policies.  We  are 
generally  required  to  maintain,  with  respect  to  our  individual 
long-term care policies, minimum anticipated benefit ratios over 
the entire period of coverage of not less than 60 percent. With 
respect  to  our  Medicare  supplement  policies,  we  are  generally 
required  to  attain  and  maintain  an  actual  benefit  ratio,  after 
three  years,  of  not  less  than  65  percent.  We  provide  to  the 
insurance departments of all states in which we conduct business 
annual calculations that demonstrate compliance with required 
minimum benefit ratios for both long-term care and Medicare 
supplement insurance. These calculations are prepared utilizing 
statutory lapse and interest rate assumptions. In the event that 
we  fail  to  maintain  minimum  mandated  benefit  ratios,  our 
insurance subsidiaries could be required to provide retrospective 
refunds  and/or  prospective  rate  reductions.  We  believe  that 
our insurance subsidiaries currently comply with all applicable 
mandated minimum benefit ratios.

Our insurance subsidiaries are required, under guaranty fund laws 
of most states, to pay assessments up to prescribed limits to fund 
policyholder losses or liabilities of insolvent insurance companies. 
Typically,  assessments  are  levied  on  member  insurers  on  a  basis 
which  is  related  to  the  member  insurer’s  proportionate  share  of 
the business written by all member insurers. Assessments can be 
partially recovered through a reduction in future premium taxes 
in some states.

PART I
ITEM 1 Business of CNO

Insurance Holding Company Regulations

Long-Term Care Regulations

Most states have enacted laws or regulations regarding the activities 
of insurance holding company systems, including acquisitions, the 
terms  of  surplus  debentures,  the  terms  of  transactions  between 
or  involving  insurance  companies  and  their  affiliates  and  other 
related  matters.  Various  reporting  and  approval  requirements 
apply to transactions between or involving insurance companies 
and their affiliates within an insurance holding company system, 
depending on the size and nature of the transactions. Currently, 
the  Company  and  its  insurance  subsidiaries  are  registered  as  a 
holding company system pursuant to such laws and regulations 
in the domiciliary states of the insurance subsidiaries. In addition, 
the  Company’s  insurance  subsidiaries  routinely  report  to  other 
jurisdictions.

Most states have also enacted legislation or adopted administrative 
regulations  that  affect  the  acquisition  (or  sale)  of  control  of 
insurance companies. The nature and extent of such legislation and 
regulations vary from state to state. Generally, these regulations 
require an acquirer of control to file detailed information and the 
plan  of  acquisition,  and  to  obtain  administrative  approval  prior 
to  the  acquisition  of  control.  “Control”  is  generally  defined  as 
the direct or indirect power to direct or cause the direction of the 
management and policies of a person and is rebuttably presumed to 
exist if a person or group of affiliated persons directly or indirectly 
owns  or  controls  10  percent  or  more  of  the  voting  securities  of 
another person.

Insurance  regulators  may  prohibit  the  payment  of  dividends  or 
other payments by our insurance subsidiaries to parent companies 
if  they  determine  that  such  payment  could  be  adverse  to  our 
policyholders  or  contract  holders.  Otherwise,  the  ability  of  our 
insurance subsidiaries to pay dividends is subject to state insurance 
department regulations and is based on the financial statements of 
our insurance subsidiaries prepared in accordance with statutory 
accounting  practices  prescribed  or  permitted  by  regulatory 
authorities,  which  differ  from  financial  statements  prepared 
in  accordance  with  GAAP.  These  regulations  generally  permit 
dividends to be paid by the insurance company if such dividends 
are  not  in  excess  of  unassigned  surplus  and,  for  any  12-month 
period, are in amounts less than the greater of, or in a few states, 
the lesser of:

•  statutory net gain from operations or statutory net income for 

the prior year; or 

•  10  percent  of  statutory  capital  and  surplus  at  the  end  of  the 

preceding year. 

Any  dividends  in  excess  of  these  levels  require  the  approval  of 
the  director  or  commissioner  of  the  applicable  state  insurance 
department.

In accordance with an order from the Florida Office of Insurance 
Regulation,  Washington  National  may  not  distribute  funds  to 
any affiliate or shareholder, except pursuant to agreements with 
affiliates  that  have  been  approved,  without  prior  notice  to  the 
Florida  Office  of  Insurance  Regulation.  In  addition,  the  RBC 
and other capital requirements described below can also limit, in 
certain circumstances, the ability of our insurance subsidiaries to 
pay dividends.

The  NAIC  has  adopted  model  long-term  care  policy  language 
providing  nonforfeiture  benefits  and  has  proposed  a  rate 
stabilization standard for long-term care policies. Various bills are 
introduced from time to time in the U.S. Congress which propose 
the  implementation  of  certain  minimum  consumer  protection 
standards  in  all  long-term  care  policies,  including  guaranteed 
renewability,  protection  against  inflation  and  limitations  on 
waiting  periods  for  pre-existing  conditions.  Federal  legislation 
permits premiums paid for qualified long-term care insurance to 
be  tax-deductible  medical  expenses  and  for  benefits  received  on 
such policies to be excluded from taxable income.

Our insurance subsidiaries that have long-term care business have 
made insurance regulatory filings seeking actuarially justified rate 
increases on our long-term care policies. Most of our long-term care 
business is guaranteed renewable, and, if necessary rate increases 
are not approved, we may be required to write off all or a portion 
of  the  deferred  acquisition  costs  and  the  present  value  of  future 
profits (collectively referred to as “insurance acquisition costs”) and 
establish a premium deficiency reserve. If we are unable to raise our 
premium rates because we fail to obtain approval for actuarially 
justified rate increases in one or more states, our financial condition 
and results of operations could be adversely affected.

Capital Requirements

Using statutory statements filed with state regulators annually, the 
NAIC calculates certain financial ratios to assist state regulators 
in  monitoring  the  financial  condition  of  insurance  companies. 
A “usual range” of results for each ratio is used as a benchmark. 
An insurance company may fall out of the usual range for one or 
more ratios because of specific transactions that are in themselves 
immaterial or eliminated at the consolidated level. Generally, an 
insurance company will become subject to regulatory scrutiny if 
it falls outside the usual ranges of four or more of the ratios, and 
regulators may then act, if the company has insufficient capital, 
to  constrain  the  company’s  underwriting  capacity.  In  the  past, 
variances  in  certain  ratios  of  our  insurance  subsidiaries  have 
resulted  in  inquiries  from  insurance  departments,  to  which  we 
have responded. These inquiries have not led to any restrictions 
affecting our operations.

The  NAIC’s  RBC  requirements  provide  a  tool  for  insurance 
regulators to determine the levels of statutory capital and surplus an 
insurer must maintain in relation to its insurance and investment 
risks and the need for possible regulatory attention. The basis of 
the system is a formula that applies prescribed factors to various 
risk elements in an insurer’s business to report a minimum capital 
requirement proportional to the amount of risk assumed by the 
insurer. The life and health insurer RBC formula is designed to 
measure annually: (i) the risk of loss from asset defaults and asset 
value fluctuations; (ii) the risk of loss from adverse mortality and 
morbidity  experience;  (iii)  the  risk  of  loss  from  mismatching  of 
assets and liability cash flow due to changing interest rates; and 
(iv) business risks.

29

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1 Business of CNO

In addition, the RBC requirements currently provide for a trend 
test if a company’s total adjusted capital is between 100 percent 
and 150 percent of its RBC at the end of the year. The trend test 
calculates the greater of the decrease in the margin of total adjusted 
capital over RBC:

• between the current year and the prior year; and 

• for the average of the last 3 years. 

It  assumes  that  such  decrease  could  occur  again  in  the  coming 
year.  Any  company  whose  trended  total  adjusted  capital  is  less 
than 95 percent of its RBC would trigger a requirement to submit 
a comprehensive plan as described above for the Company Action 
Level.  The  2015  statutory  annual  statements  of  each  of  our 
insurance subsidiaries reflect total adjusted capital in excess of the 
levels subjecting the subsidiaries to any regulatory action.

Although we are under no obligation to do so, we may elect to 
contribute additional capital or retain greater amounts of capital 
to  strengthen  the  surplus  of  certain  insurance  subsidiaries.  Any 
election  to  contribute  or  retain  additional  capital  could  impact 
the  amounts  our  insurance  subsidiaries  pay  as  dividends  to  the 
holding company. The ability of our insurance subsidiaries to pay 
dividends is also impacted by various criteria established by rating 
agencies to maintain or receive higher ratings and by the capital 
levels that we target for our insurance subsidiaries.

The  NAIC  currently  has  in  place  its  “Solvency  Modernization 
Initiative,”  which  is  designed  to  review  the  U.S.  financial 
regulatory system and all aspects of financial regulation affecting 
insurance  companies.  Though  broad  in  scope,  the  NAIC  has 
stated  that  the  Solvency  Modernization  Initiative  will  focus 
on:  (1)  capital  requirements;  (2)  corporate  governance  and  risk 
management;  (3)  group  supervision;  (4)  statutory  accounting 
and  financial  reporting;  and  (5)  reinsurance.  This  initiative  has 
resulted in the adoption by the NAIC of the Risk Management 
and Own Risk and Solvency Assessment Model Act (“ORSA”), 
which  has  been  enacted  by  each  of  our  insurance  subsidiaries’ 
domiciliary  states.  ORSA  requires  that  insurers  maintain  a  risk 
management  framework  and  conduct  an  internal  own  risk  and 
solvency assessment of the insurer’s material risks in normal and 
stressed environments. The assessment must be documented in an 
annual summary report, a copy of which must be submitted to 
insurance regulators as required or upon request. We submitted 
our first ORSA summary report in 2015.

Regulation of Investments

Our insurance subsidiaries are subject to state laws and regulations 
that require diversification of their investment portfolios and limit 
the amount of investments in certain investment categories, such 
as below-investment grade bonds, equity real estate and common 
stocks. Failure to comply with these laws and regulations would 
cause investments exceeding regulatory limitations to be treated 
as  non-admitted  assets  for  purposes  of  measuring  statutory 
surplus,  and,  in  some  instances,  would  require  divestiture  of 
such non-qualifying investments. The investments made by our 
insurance  subsidiaries  comply  in  all  material  respects  with  such 
investment regulations as of December 31, 2015.

30

CNO FINANCIAL GROUP, INC. - Form 10-K

Other Federal and State Laws and Regulations

Federal and state law and regulation require financial institutions 
to protect the security and confidentiality of personal information, 
including health-related and customer information, and to notify 
customers and other individuals about their policies and practices 
relating  to  their  collection  and  disclosure  of  health-related  and 
customer information and their practices relating to protecting the 
security and confidentiality of that information. State laws regulate 
use  and  disclosure  of  social  security  numbers  and  federal  and 
state laws require notice to affected individuals, law enforcement, 
regulators and others if there is a breach of the security of certain 
personal information, including social security numbers. Federal 
and  state  laws  and  regulations  regulate  the  ability  of  financial 
institutions  to  make  telemarketing  calls  and  to  send  unsolicited 
e-mail  or  fax  messages  to  consumers  and  customers.  Federal 
and  state  lawmakers  and  regulatory  bodies  may  be  expected  to 
consider  additional  or  more  detailed  regulation  regarding  these 
subjects  and  the  privacy  and  security  of  personal  information. 
The  United  States  Department  of  Health  and  Human  Services 
has issued regulations under the Health Insurance Portability and 
Accountability Act relating to standardized electronic transaction 
formats, code sets and the privacy of member health information. 
These regulations, and any corresponding state legislation, affect 
our administration of health insurance.

The USA PATRIOT Act of 2001 seeks to promote cooperation 
among  financial  institutions,  regulators  and  law  enforcement 
entities in identifying parties that may be involved in terrorism, 
money  laundering  or  other  illegal  activities.  To  the  extent 
required  by  applicable  laws  and  regulations,  CNO  and  its 
insurance  subsidiaries  have  adopted  anti-money  laundering 
(“AML”) programs that include policies, procedures and controls 
to  detect  and  prevent  money  laundering,  have  designated 
compliance  officers  to  oversee  the  programs,  provide  for 
on-going  employee  training  and  ensure  periodic  independent 
testing of the programs. CNO’s and the insurance subsidiaries’ 
AML programs, to the extent required, also establish and enforce 
customer identification programs and provide for the monitoring 
and the reporting to the Department of the Treasury of certain 
suspicious transactions.

In April 2015, the Department of Labor re-proposed regulations 
that  would,  if  finalized  in  current  form,  substantially  expand 
the  range  of  activities  that  would  be  considered  to  be  fiduciary 
investment  advice  under  the  Employee  Retirement  Income 
Security  Act  of  1974  and  the  Internal  Revenue  Code.  If  final 
regulations  were  to  be  issued  with  provisions  similar  to  the 
proposed regulations, some of the investment-related information 
and  support  that  our  agents,  advisors  and  employees  provide  to 
customers on a non-fiduciary basis could be substantially limited 
beyond what is allowed under current law. This could change the 
methods that we use to deliver services and the compensation we 
provide to our agents. The regulations are expected to be finalized 
in 2016 and such regulations and/or their implementation could 
result in increased costs and could impact the sales of certain of 
our products. The potential impacts of the final regulations are 
uncertain and difficult to predict.

In addition, the Dodd-Frank Wall Street Reform and Consumer 
Protection Act of 2010 (the “Dodd-Frank Act”) generally provides 
for  enhanced  federal  supervision  of  financial  institutions, 
including  insurance  companies  in  certain  circumstances,  and 
financial  activities  that  represent  a  systemic  risk  to  financial 
stability  or  the  U.S.  economy.  Under  the  Dodd-Frank  Act,  a 
Federal  Insurance  Office  has  been  established  within  the  U.S. 
Treasury  Department  to  monitor  all  aspects  of  the  insurance 
industry  and  its  authority  will  likely  extend  to  most  lines  of 
insurance that are written by the Company, although the Federal 
Insurance Office is not empowered with any general regulatory 
authority  over  insurers.  The  director  of  the  Federal  Insurance 
Office  serves  in  an  advisory  capacity  to  the  newly  established 
Financial Stability Oversight Council and will have the ability to 
recommend that an insurance company or an insurance holding 
company  be  subject  to  heightened  prudential  standards  by  the 
Federal Reserve, if it is determined that financial distress at the 
company could pose a threat to financial stability in the U.S. The 
Dodd-Frank Act also provides for the preemption of state laws 
when  inconsistent  with  certain  international  agreements,  and 
would  streamline  the  state-level  regulation  of  reinsurance  and 
surplus lines insurance. Under certain circumstances, the FDIC 
can  assume  the  role  of  a  state  insurance  regulator  and  initiate 
liquidation proceedings under state law.

Federal Income Taxation

Our  annuity  and  life  insurance  products  generally  provide 
policyholders with an income tax advantage, as compared to other 
savings  investments  such  as  certificates  of  deposit  and  bonds, 
because taxes on the increase in value of the products are deferred 
until received by policyholders. With other savings investments, 
the increase in value is generally taxed as earned. Annuity benefits 
and life insurance benefits, which accrue prior to the death of the 
policyholder, are generally not taxable until paid. Life insurance 
death  benefits  are  generally  exempt  from  income  tax.  Also, 
benefits received on immediate annuities (other than structured 
settlements) are recognized as taxable income ratably, as opposed 
to  the  methods  used  for  some  other  investments  which  tend  to 
accelerate taxable income into earlier years. The tax advantage for 
annuities and life insurance is provided in the Internal Revenue 
Code (the “Code”), and is generally followed in all states and other 
United States taxing jurisdictions.

Congress has considered, from time to time, possible changes to 
the U.S. tax laws, including elimination of the tax deferral on the 
accretion of value of certain annuities and life insurance products. 
It  is  possible  that  further  tax  legislation  will  be  enacted  which 
would  contain  provisions  with  possible  adverse  effects  on  our 
annuity and life insurance products.

Our  insurance  company  subsidiaries  are  taxed  under  the  life 
insurance  company  provisions  of  the  Code.  Provisions  in 
the  Code  require  a  portion  of  the  expenses  incurred  in  selling 
insurance  products  to  be  deducted  over  a  period  of  years,  as 

PART I
ITEM 1 Business of CNO

The asset management activities of 40|86 Advisors and our other 
investment advisory subsidiary are subject to various federal and 
state securities laws and regulations. The SEC and the Commodity 
Futures Trading Commission are the principal regulators of our 
asset management operations.

Broker-Dealer and Securities Regulation

We  have  a  broker-dealer  subsidiary  that  is  registered  under  the 
Securities  Exchange  Act  of  1934  and  is  subject  to  federal  and 
state  regulation,  including,  but  not  limited  to,  the  Financial 
Industry Regulatory Authority (“FINRA”). Agents and employees 
registered  or  associated  with  our  broker-dealer  subsidiary  are 
subject to the Securities Exchange Act of 1934 and to examination 
requirements  and  regulation  by  the  SEC,  FINRA  and  state 
securities  commissioners.  The  SEC  and  other  governmental 
agencies,  as  well  as  state  securities  commissions  in  the  U.S., 
have  the  power  to  conduct  administrative  proceedings  that  can 
result in censure, fines, the issuance of cease-and-desist orders or 
suspension and termination or limitation of the activities of the 
regulated entity or its employees.

opposed  to  immediate  deduction  in  the  year  incurred.  This 
provision  increases  the  tax  for  statutory  accounting  purposes, 
which  reduces  statutory  earnings  and  surplus  and,  accordingly, 
decreases the amount of cash dividends that may be paid by the 
life insurance subsidiaries.

Our  income  tax  expense  includes  deferred  income  taxes  arising 
from temporary differences between the financial reporting and 
tax bases of assets and liabilities, capital loss carryforwards and net 
operating loss carryforwards (“NOLs”). In evaluating our deferred 
tax assets, we consider whether it is more likely than not that the 
deferred  tax  assets  will  be  realized.  The  ultimate  realization  of 
our  deferred  tax  assets  depends  upon  generating  future  taxable 
income  during  the  periods  in  which  our  temporary  differences 
become deductible and before our NOLs expire. In addition, the 
use of our NOLs is dependent, in part, on whether the Internal 
Revenue Service (“IRS”) ultimately agrees with the tax positions 
we  have  taken  in  previously  filed  tax  returns  and  that  we  plan 
to  take  in  future  tax  returns.  Accordingly,  with  respect  to  our 
deferred tax assets, we assess the need for a valuation allowance on 
an ongoing basis.

As of December 31, 2015, 2014 and 2013, we have established a 
valuation allowance equal to the portion of the net deferred tax 
assets  whose  realization  is  uncertain.  The  determination  of  the 
amount  of  valuation  allowance  established  is  made  by  assessing 
the effects of limitations or issues on the value of our net deferred 
tax assets expected to be fully recognized in the future.

31

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

ITEM 1A. Risk Factors.

CNO and its businesses are subject to a number of risks including general business and financial risk. Any or all of such risks could have 
a material adverse effect on the business, financial condition or results of operations of CNO. In addition, please refer to the “Cautionary 
Statement  Regarding  Forward-Looking  Statements”  included  in  “Item  7  -  Management’s  Discussion  and  Analysis  of  Consolidated 
Financial Condition and Results of Operations”.

Potential continuation of a low interest rate 
environment for an extended period of time 
may negatively impact our results of operations, 
financial position and cash flows.

In recent periods, interest rates have been at or near historically 
low  levels.  Some  of  our  products,  principally  traditional  whole 
life,  universal  life,  fixed  rate  and  fixed  index  annuity  contracts, 
expose  us  to  the  risk  that  low  or  declining  interest  rates  will 
reduce  our  spread  (the  difference  between  the  amounts  that  we 
are required to pay under the contracts and the investment income 
we are able to earn on the investments supporting our obligations 
under the contracts). Our spread is a key component of our net 
income.  Investment  income  is  also  an  important  component  of 
the profitability of our health products, especially long-term care 
and supplemental health policies. In addition, interest rates impact 
the liability for the benefits we provide under our agent deferred 
compensation plan (as it is our policy to immediately recognize 
changes in assumptions used to determine this liability).

If  interest  rates  were  to  decrease  further  or  remain  at  low  levels 
for an extended period of time, we may have to invest new cash 
flows or reinvest proceeds from investments that have matured or 
have been prepaid or sold at yields that have the effect of reducing 
our net investment income as well as the spread between interest 
earned on investments and interest credited to some of our products 
below present or planned levels. To the extent prepayment rates on 
fixed maturity investments or mortgage loans in our investment 
portfolio exceed our assumptions, this could increase the impact 
of this risk. We can lower crediting rates on certain products to 
offset  the  decrease  in  investment  yield.  However,  our  ability  to 
lower these rates may be limited by: (i) contractually guaranteed 
minimum  rates;  or  (ii)  competition.  In  addition,  a  decrease  in 
crediting rates may not match the timing or magnitude of changes 
in investment yields. Currently, the vast majority of our products 
with  contractually  guaranteed  minimum  rates,  have  crediting 
rates  set  at  the  minimum  rate.  As  a  result,  further  decreases  in 
investment  yields  would  decrease  the  spread  we  earn  and  such 
spread could potentially become a loss.

The following table summarizes the distribution of annuity and universal life account values, net of amounts ceded, by guaranteed interest 
crediting rates as of December 31, 2015 (dollars in millions):

Guaranteed rate
> 5.0% to 6.0%
> 4.0% to 5.0%
> 3.0% to 4.0%
> 2.0% to 3.0%
> 1.0% to 2.0%
1.0% and under

Weighted average

In  addition,  during  periods  of  declining  or  low  interest  rates, 
life  and  annuity  products  may  be  relatively  more  attractive  to 
consumers, resulting in increased premium payments on products 
with  flexible  premium  features,  repayment  of  policy  loans  and 
increased  persistency  (a  higher  percentage  of  insurance  policies 
remaining in force from year-to-year).

Our expectation of future investment income is an important 
consideration  in  determining  the  amortization  of  insurance 
acquisition  costs  and  analyzing  the  recovery  of  these  assets  
as  well  as  determining  the  adequacy  of  our  liabilities  for 
insurance  products.  Expectations  of  lower  future  investment 
earnings may cause us to accelerate amortization, write down 
the balance of insurance acquisition costs or establish additional 
liabilities for insurance products, thereby reducing net income 
in the future periods.

32

CNO FINANCIAL GROUP, INC. - Form 10-K

$

Fixed rate and fixed 
index annuities
.2
38.7
1,129.5
2,729.4
984.8
3,142.1
8,024.7

$

Universal 
life
13.7
296.7
54.5
184.6
5.7
248.3
803.5

$

$

$

$

Total
13.9
335.4
1,184.0
2,914.0
990.5
3,390.4
8,828.2

2.03%

3.06%

2.12%

In  the  fourth  quarter  of  2015,  we  completed  a  comprehensive 
review  of  interest  rate  assumptions  on  all  of  our  products.  The 
new  money  rate  is  the  rate  of  return  we  receive  on  cash  flows 
invested at a current date. If new money rates are lower than the 
overall  weighted  average  return  we  earn  from  our  investment 
portfolio,  and  the  lower  rates  persist,  our  overall  earned  rates 
will  decrease.  Specifically,  our  current  projections  assume  new 
money rates ranging from 4.74 percent to 5.51 percent for one year 
(previously ranged from 4.36 percent to 5.13 percent) and then 
grade over 5 years from these levels to an ultimate new money rate 
ranging from 5.73 percent to 6.50 percent (previously ranged from 
5.85 percent to 6.50 percent), depending on the specific product. 
While subject to many uncertainties, we believe our assumptions 
for future new money rates are reasonable.

We  have  established  a  deficiency  reserve  for  the  life  contingent 
payout  annuities 
segment. 
Accordingly, these annuities are not expected to generate future 
profits  and  future  unfavorable  changes  to  our  assumptions  will 
reduce earnings in the period such changes occur.

the  Washington  National 

in 

The  following  hypothetical  scenarios  illustrate  the  sensitivity  of 
changes in interest rates to our products:

•  The first hypothetical scenario assumes immediate and permanent 
reductions  to  current  interest  rates.  We  estimate  that  a  pre-tax 
charge  of  approximately  $30  million  would  occur  if  assumed 
spreads related to our interest-sensitive life and annuity products 
immediately and permanently decreased by 10 basis points. 

With  respect  to  products  other  than  interest-sensitive  life  and 
annuity products, no charge would occur if investment earnings 
rates immediately and permanently decreased by 20 basis points 
or  less  (a  decrease  of  50  basis  points  would  result  in  a  pre-tax 
charge of approximately $85 million).

•  The second hypothetical scenario assumes current new money 
rates increase such that our current portfolio yield remains level. 
We estimate that this scenario would result in an after tax charge 
of approximately $5 million primarily related to an increase in 
deficiency  reserves  related  to  life  contingent  payout  annuities. 
Under  this  scenario,  insurance  liabilities  under  statutory 
accounting  principles  may  also  increase  modestly,  but  by  less 
than  $10  million,  with  a  reduction  in  our  consolidated  RBC 
ratio of approximately 2 percentage points.

While  we  expect  the  long-term  care  business  to  generate  future 
net profits, the margins are relatively small and are vulnerable to a 
variety of factors including lower interest rates, higher morbidity 
and higher persistency. In addition, our projections of estimated 
future  profits  (losses)  indicates  that  profits  will  be  recognized 
in  earlier  periods,  followed  by  losses  in  later  periods,  which  has 
required  us  to  establish  a  future  loss  reserve  for  this  business. 
Our  2015  comprehensive  actuarial  review  of  the  long-term  care 
business indicated margins have increased by $80 million in 2015 
to  approximately  $180  million,  or  approximately  4  percent  of 
related insurance liabilities net of insurance intangibles. Given the 
concentration of exposure to interest rates in our long-term care 
block, we modeled the following additional hypothetical scenarios 
to illustrate the sensitivity of additional changes in interest rates on 
long-term care products:

•  One  scenario  assumes  that  the  new  money  rates  available  to 
invest cash flows from our long-term care block decrease slightly 
for the next 12 months and then return to the current level of 
5.5  percent  indefinitely.  This  scenario  would  reduce  margins 
by approximately $90 million but would not result in a charge 
because margins would continue to be positive.

•  An  additional  scenario  assumes  that  current  new  money  rates 
available  to  invest  cash  flows  from  our  long-term  care  block 
immediately decrease to approximately 3.5 percent and remain 
at  that  level  indefinitely.  This  scenario  would  reduce  margins 
by approximately $400 million and would result in a charge of 
approximately $220 million. 

PART I
ITEM 1A Risk Factors

Although the hypothetical revisions described in the scenarios 
summarized  above  are  not  currently  required  or  anticipated, 
we believe similar changes could occur based on past variances 
in  experience  and  our  expectations  of  the  ranges  of  future 
experience that could reasonably occur. We have assumed that 
revisions  to  assumptions  resulting  in  such  adjustments  would 
occur  equally  among  policy  types,  ages  and  durations  within 
each  product  classification.  Any  actual  adjustment  would  be 
dependent on the specific policies affected and, therefore, may 
differ  from  such  estimates.  In  addition,  the  impact  of  actual 
adjustments  would  reflect  the  net  effect  of  all  changes  in 
assumptions during the period.

Sustained  periods  of  low  or  declining  interest  rates  may 
adversely affect our results of operations, financial position and 
cash flows.

There are risks to our business associated with broad 
economic conditions.

From  2008  to  2010,  the  U.S.  economy  experienced  unusually 
severe credit and liquidity contraction and underwent a recession. 
Following several years of rapid credit expansion, a contraction in 
mortgage lending coupled with substantial declines in home prices 
and rising mortgage defaults, resulted in significant write-downs 
of  asset  values  by  financial  institutions,  including  government-
sponsored entities and major commercial and investment banks. 
These  write-downs,  initially  of  mortgage-backed  securities  but 
spreading  to  many  sectors  of  the  related  credit  markets,  and  to 
related credit default swaps and other derivative securities, caused 
many  financial  institutions  to  seek  additional  capital,  to  merge 
with larger and stronger institutions, to be subsidized by the U.S. 
government  or,  in  some  cases,  to  fail.  These  factors,  combined 
with declining business and consumer confidence and increased 
unemployment, precipitated an economic slowdown.

General  factors  such  as  the  availability  of  credit,  consumer 
spending,  business  investment,  capital  market  conditions  and 
inflation  affect  our  business.  For  example,  in  an  economic 
downturn,  higher  unemployment,  lower  family  income,  lower 
corporate earnings, lower business investment and lower consumer 
spending  may  depress  the  demand  for  life  insurance,  annuities 
and other insurance products. In addition, this type of economic 
environment may result in higher lapses or surrenders of policies.

Our business is exposed to the performance of the debt and equity 
markets. Adverse market conditions can affect the liquidity and 
value of our investments. The manner in which debt and equity 
market performance and changes in interest rates have affected, 
and  will  continue  to  affect,  our  business,  financial  condition, 
growth  and  profitability  include,  but  are  not  limited  to,  the 
following:

•  The  value  of  our  investment  portfolio  has  been  materially 
affected  in  the  past  by  changes  in  market  conditions  which 
resulted  in  substantial  changes  in  realized  and/or  unrealized 
losses. Future adverse capital market conditions could result in 
additional realized and/or unrealized losses. 

33

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

•  Changes in interest rates also affect our investment portfolio. In 
periods  of  increasing  interest  rates,  life  insurance  policy  loans, 
surrenders and withdrawals could increase as policyholders seek 
higher  returns.  This  could  require  us  to  sell  invested  assets  at 
a  time  when  their  prices  may  be  depressed  by  the  increase  in 
interest rates, which could cause us to realize investment losses. 
Conversely, during periods of declining interest rates, we could 
experience increased premium payments on products with flexible 
premium  features,  repayment  of  policy  loans  and  increased 
percentages of policies remaining inforce. We could obtain lower 
returns on investments made with these cash flows. In addition, 
prepayment rates on investments may increase so that we might 
have to reinvest those proceeds in lower-yielding investments. As 
a consequence of these factors, we could experience a decrease 
in the spread between the returns on our investment portfolio 
and amounts to be credited to policyholders and contractholders, 
which could adversely affect our profitability. 

•  The  attractiveness  of  certain  of  our  insurance  products  may 
decrease  because  they  are  linked  to  the  equity  markets  and 
assessments of our financial strength, resulting in lower profits. 
Increasing  consumer  concerns  about  the  returns  and  features 
of our insurance products or our financial strength may cause 
existing customers to surrender policies or withdraw assets, and 
diminish our ability to sell policies and attract assets from new 
and existing customers, which would result in lower sales and 
fee revenues. 

Claims experience on our long-term care products 
could negatively impact our operations if actual 
experience diverges from historical patterns and 
our expectations.

In setting premium rates, we consider historical claims information 
and  other  factors,  but  we  cannot  predict  future  claims  with 
certainty.  This  is  particularly  applicable  to  our  long-term  care 
insurance products, for which historical claims experience may not 
be indicative of future experience. Long-term care products tend 
to have fewer claims than other health products such as Medicare 
supplement products, but when claims are incurred, they tend to 
be much higher in dollar amount and longer in duration. Also, 
long-term  care  claims  are  incurred  much  later  in  the  life  of  the 
policy than most other supplemental health products. As a result 
of  these  traits,  it  is  difficult  to  appropriately  price  this  product. 
For our long-term care insurance, actual persistency in later policy 
durations that is higher than our persistency assumptions could 
have  a  negative  impact  on  profitability.  If  these  policies  remain 
inforce longer than we assumed, then we could be required to make 
greater benefit payments than anticipated when the products were 
priced. Mortality is a critical factor influencing the length of time 
a  claimant  receives  long-term  care  benefits.  Mortality  continues 
to  improve  for  the  general  population.  Improvements  in  actual 
mortality  compared  to  our  pricing  assumptions  have  adversely 
affected  the  profitability  of  long-term  care  products  and  if  such 
trends continue, further losses may be realized.

Our Bankers Life segment has offered long-term care insurance 
since 1985. In recent years, the claims experience and persistency 
on some of Bankers Life long-term care blocks has generally been 
higher than our pricing expectations which has resulted in higher 
benefit  ratios  and  adversely  affected  our  profitability.  While  we 

34

CNO FINANCIAL GROUP, INC. - Form 10-K

have  received  regulatory  approvals  for  numerous  premium  rate 
increases in recent years pertaining to these blocks, there can be 
no assurance that future requests will be approved. Even with the 
rate  increases  that  have  been  approved,  this  block  experienced 
benefit ratios of 139.2 percent in 2015, 129.7 percent in 2014 and 
129.3 percent in 2013. 

The results of operations of our insurance business 
will decline if our premium rates are not adequate 
or if we are unable to increase rates.

We set the premium rates on our health insurance policies based on 
facts and circumstances known at the time we issue the policies and 
on assumptions about numerous variables, including the actuarial 
probability of a policyholder incurring a claim, the probable size 
of the claim, maintenance costs to administer the policies and the 
interest  rate  earned  on  our  investment  of  premiums.  In  setting 
premium rates, we consider historical claims information, industry 
statistics,  the  rates  of  our  competitors  and  other  factors,  but  we 
cannot  predict  with  certainty  the  future  actual  claims  on  our 
products. If our actual claims experience proves to be less favorable 
than we assumed and we are unable to raise our premium rates to 
the extent necessary to offset the unfavorable claims experience, 
our financial results will be adversely affected.

We review the adequacy of our premium rates regularly and file 
proposed rate increases on our health insurance products when we 
believe existing premium rates are too low. It is possible that we 
will not be able to obtain approval for premium rate increases from 
currently pending or future requests. If we are unable to raise our 
premium rates because we fail to obtain approval in one or more 
states, our financial results will be adversely affected. Moreover, in 
some instances, our ability to exit unprofitable lines of business is 
limited by the guaranteed renewal feature of most of our insurance 
policies. Due to this feature, we cannot exit such lines of business 
without regulatory approval, and accordingly, we may be required 
to  continue  to  service  those  products  at  a  loss  for  an  extended 
period of time.

If  we  are  successful  in  obtaining  regulatory  approval  to  raise 
premium  rates,  the  increased  premium  rates  may  reduce  the 
volume of our new sales and cause existing policyholders to allow 
their policies to lapse. This could result in a significantly higher 
ratio of claim costs to premiums if healthier policyholders allow 
their policies to lapse, while policies of less healthy policyholders 
continue  inforce.  This  would  reduce  our  premium  income  and 
profitability in future periods.

Our  Medicare  supplement  health  policies  allow  us  to  increase 
premium rates when warranted by our actual claims experience. 
These  rate  increases  must  be  approved  by  the  applicable  state 
insurance departments, and we are required to submit actuarial 
claims data to support the need for such rate increases. The re-rate 
application and approval process on Medicare supplement health 
products  is  a  normal  recurring  part  of  our  business  operations 
and reasonable rate increases are typically approved by the state 
departments  as  long  as  they  are  supported  by  actual  claims 
experience  and  are  not  unusually  large  in  either  dollar  amount 
or percentage increase. For policy types on which rate increases 
are a normal recurring event, our estimates of insurance liabilities 
assume we will be able to raise rates if experience on the blocks 
warrants such increases in the future.

As a result of higher persistency and resultant higher claims in our 
long-term care block in the Bankers Life segment than assumed in 
the original pricing, our premium rates were too low. Accordingly, 
we have been seeking approval from regulatory authorities for rate 
increases on portions of this business. Many of the rate increases 
have  been  approved  by  regulators  and  implemented,  but  it  has 
become increasingly difficult to receive regulatory approval for the 
premium rate increases we have sought. If we are unable to obtain 
pending or future rate increases, the profitability of these policies and 
the performance of this block of business will be adversely affected. 
Most of our long-term care business is guaranteed renewable, and, 
if necessary rate increases are not approved, we would be required 
to recognize a loss and establish a premium deficiency reserve.

In some cases, we offer long-term care policyholders the opportunity 
to reduce their coverage amounts or accept non-forfeiture benefits 
as  alternatives  to  increasing  their  premium  rates.  The  financial 
impact  of  these  alternatives  could  also  result  in  policyholder 
anti-selection,  meaning  that  policyholders  who  are  less  likely  to 
incur claims may reduce their benefits, while policyholders who 
are more likely to incur claims may maintain full coverage and 
accept their rate increase.

Our reserves for future insurance policy benefits 
and claims may prove to be inadequate, requiring 
us to increase liabilities which results in reduced net 
income and shareholders’ equity.

for 

Liabilities 
insurance  products  are  calculated  using 
management’s  best  judgments,  based  on  our  past  experience 
and standard actuarial tables of mortality, morbidity, lapse rates, 
investment experience and expense levels. For our health insurance 
business, we establish an active life reserve, a liability for due and 
unpaid  claims,  claims  in  the  course  of  settlement,  incurred  but 
not reported claims, and a reserve for the present value of amounts 
on  incurred  claims  not  yet  due.  We  establish  reserves  based  on 
assumptions  and  estimates  of  factors  either  established  at  the 
Effective  Date  for  business  inforce  or  considered  when  we  set 
premium rates for business written after that date.

Many  factors  can  affect  these  reserves  and  liabilities,  such 
as  economic  and  social  conditions,  inflation,  hospital  and 
pharmaceutical  costs,  changes  in  life  expectancy,  regulatory 
actions, changes in doctrines of legal liability and extra-contractual 
damage awards. Therefore, the reserves and liabilities we establish 
are necessarily based on estimates, assumptions, industry data and 
prior years’ statistics. It is possible that actual claims will materially 
exceed  our  reserves  and  have  a  material  adverse  effect  on  our 
results  of  operations  and  financial  condition.  We  have  incurred 
significant losses beyond our estimates as a result of actual claim 
costs and persistency of our long-term care business included in 
our Bankers Life segment. The insurance policy benefits incurred 
for  our  long-term  care  products  in  our  Bankers  Life  segment 
were $669.0 million, $656.0 million and $689.2 million in 2015, 
2014 and 2013, respectively. The benefit ratios for our long-term 
care  products  in  our  Bankers  Life  segment  were  139.2  percent,  
129.7 percent and 129.3 percent in 2015, 2014 and 2013, respectively. 

PART I
ITEM 1A Risk Factors

Our financial performance depends significantly upon the extent 
to  which  our  actual  claims  experience  and  future  expenses  are 
consistent with the assumptions we used in setting our reserves. 
If our assumptions with respect to future claims are incorrect, and 
our reserves prove to be insufficient to cover our actual losses and 
expenses, we would be required to increase our liabilities, and our 
financial results could be adversely affected. 

We may be required to accelerate the amortization of 
deferred acquisition costs or the present value of future 
profits or establish premium deficiency reserves.

Deferred  acquisition  costs  represent  incremental  direct  costs 
related to the successful acquisition of new or renewal insurance 
contracts. The present value of future profits represents the value 
assigned to the right to receive future cash flows from contracts 
existing at the Effective Date. The balances of these accounts are 
amortized  over  the  expected  lives  of  the  underlying  insurance 
contracts. On an ongoing basis, we test these accounts recorded 
on our balance sheet to determine if these amounts are recoverable 
under  current  assumptions.  In  addition,  we  regularly  review 
the estimates and assumptions underlying these accounts for those 
products for which we amortize deferred acquisition costs or the 
present value of future profits in proportion to gross profits or gross 
margins. If facts and circumstances change, these tests and reviews 
could  lead  to  reduction  in  the  balance  of  those  accounts,  and 
the  establishment  of  a  premium  deficiency  reserve.  Such  results 
could have an adverse effect on the results of our operations and 
our  financial  condition.  See  “Item  7  Management’s  Discussion 
and Analysis of Consolidated Finance Condition and Results of 
Operations, Critical Accounting Policies, Present Value of Future 
Profits and Deferred Acquisition Costs.”

Our operating results may suffer if policyholder 
surrender levels differ significantly from our 
assumptions.

Surrenders of our annuities and life insurance products can result in 
losses and decreased revenues if surrender levels differ significantly 
from  assumed  levels.  At  December  31,  2015,  approximately 
23  percent  of  our  total  insurance  liabilities,  or  approximately 
$5.1  billion,  could  be  surrendered  by  the  policyholder  without 
penalty. The surrender charges that are imposed on our fixed rate 
annuities typically decline during a penalty period, which ranges 
from five to twelve years after the date the policy is issued. Surrender 
charges  are  eliminated  after  the  penalty  period.  Surrenders  and 
redemptions could require us to dispose of assets earlier than we had 
planned, possibly at a loss. Moreover, surrenders and redemptions 
require  faster  amortization  of  either  the  acquisition  costs  or  the 
commissions associated with the original sale of a product, thus 
reducing our net income. We believe policyholders are generally 
more  likely  to  surrender  their  policies  if  they  believe  the  issuer 
is having financial difficulties, or if they are able to reinvest the 
policy’s value at a higher rate of return in an alternative insurance 
or investment product. 

35

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

Changing interest rates may adversely affect our  
results of operations.

Our profitability is affected by fluctuating interest rates. While we 
monitor the interest rate environment and employ asset/liability 
and  hedging  strategies  to  mitigate  such  impact,  our  financial 
results  could  be  adversely  affected  by  changes  in  interest  rates. 
Our  spread-based  insurance  and  annuity  business  is  subject  to 
several  inherent  risks  arising  from  movements  in  interest  rates. 
First, interest rate changes can cause compression of our net spread 
between  interest  earned  on  investments  and  interest  credited  to 
customer  deposits.  Our  ability  to  adjust  for  such  a  compression 
is limited by the guaranteed minimum rates that we must credit 
to policyholders on certain products, as well as the terms on most 
of our other products that limit reductions in the crediting rates 
to  pre-established  intervals.  As  of  December  31,  2015,  the  vast 
majority of our products with contractual guaranteed minimum 
rates,  had  crediting  rates  set  at  the  minimum.  In  addition, 
approximately 24 percent of our insurance liabilities were subject 
to interest rates that may be reset annually; 51 percent had a fixed 
explicit interest rate for the duration of the contract; 23 percent 
had credited rates that approximate the income we earn; and the 
remainder  had  no  explicit  interest  rates.  Second,  if  interest  rate 
changes  produce  an  unanticipated  increase  in  surrenders  of  our 
spread-based products, we may be forced to sell invested assets at 
a  loss  in  order  to  fund  such  surrenders.  Third,  the  profits  from 
many  non-spread-based  insurance  products,  such  as  long-term 
care policies, can be adversely affected when interest rates decline 
because  we  may  be  unable  to  reinvest  the  cash  from  premiums 
received at the interest rates anticipated when we sold the policies. 
Finally,  changes  in  interest  rates  can  have  significant  effects  on 
the  fair  value  and  performance  of  our  investments  in  general 
such  as  the  timing  of  cash  flows  on  many  structured  securities 
due  to  changes  in  the  prepayment  rate  of  the  loans  underlying 
such securities. 

We employ asset/liability strategies that are designed to mitigate 
the  effects  of  interest  rate  changes  on  our  profitability  but  do 
not  currently  extensively  employ  derivative  instruments  for 
this  purpose.  We  may  not  be  successful  in  implementing  these 
strategies and achieving adequate investment spreads.

We simulate our cash flows expected from existing business under 
various  interest  rate  scenarios.  With  such  estimates,  we  actively 
manage the relationship between the duration of our assets and the 
expected duration of our liabilities. When the estimated durations 
of assets and liabilities are similar, exposure to interest rate risk is 
minimized because a change in the value of assets should be largely 
offset  by  a  change  in  the  value  of  liabilities.  At  December  31, 
2015,  the  estimated  durations  of  our  fixed  income  securities  (as 
modified to reflect prepayments and potential calls) and insurance 
liabilities  were  both  approximately  8.2  years.  We  estimate  that 
our  fixed  maturity  securities  and  short-term  investments,  net  of 
corresponding  changes  in  insurance  acquisition  costs,  would 
decline  in  fair  value  by  approximately  $320  million  if  interest 
rates were to increase by 10 percent from rates as of December 31, 
2015.  Our  simulations  incorporate  numerous  assumptions, 
require significant estimates and assume an immediate change in 
interest rates without any management reaction to such change. 
Consequently,  potential  changes  in  the  values  of  our  financial 
instruments indicated by the simulations will likely be different 
from  the  actual  changes  experienced  under  given  interest  rate 

36

CNO FINANCIAL GROUP, INC. - Form 10-K

scenarios, and the differences may be material. Because we actively 
manage our investments and liabilities, our net exposure to interest 
rates can vary over time. 

General market conditions affect investments and 
investment income.

The  performance  of  our  investment  portfolio  depends  in  part 
upon the level of and changes in interest rates, risk spreads, real 
estate values, market volatility, the performance of the economy in 
general, the performance of the specific obligors included in our 
portfolio and other factors that are beyond our control. Changes in 
these factors can affect our net investment income in any period, 
and such changes can be substantial.

Financial  market  conditions  can  also  affect  our  realized  and 
unrealized  investment  gains  (losses).  During  periods  of  rising 
interest  rates,  the  fair  values  of  our  investments  will  typically 
decline. Conversely, during periods of falling interest rates, the fair 
values of our investments will typically rise.

In addition, our investment borrowings from the Federal Home 
Loan Bank (“FHLB”) are secured by collateral, the fair value of 
which can be significantly impacted by general market conditions. 
If the fair value of pledged collateral falls below specific levels, we 
would be required to pledge additional collateral or repay all or a 
portion of the investment borrowings.

We face risk with respect to our reinsurance 
agreements.

We transfer exposure to certain risks to others through reinsurance 
arrangements. Under these arrangements, other insurers assume a 
portion of our losses and expenses associated with reported and 
unreported claims in exchange for a portion of policy premiums. 
The availability, amount and cost of reinsurance depend on general 
market conditions and may vary significantly. As of December 31, 
2015, our reinsurance receivables and ceded life insurance in-force 
totaled $2.9 billion and $3.8 billion, respectively. Our six largest 
reinsurers  accounted  for  93  percent  of  our  ceded  life  insurance 
in-force.  We  face  credit  risk  with  respect  to  reinsurance.  When 
we  obtain  reinsurance,  we  are  still  liable  for  those  transferred 
risks even if the reinsurer defaults on its obligations. The failure, 
insolvency,  inability  or  unwillingness  of  one  or  more  of  the 
Company’s reinsurers to perform in accordance with the terms of 
its reinsurance agreement could negatively impact our earnings or 
financial position. 

In  December  2013,  two  of  our  insurance  subsidiaries  with 
long-term  care  business  in  the  former  Other  CNO  Business 
segment  entered  into  100%  coinsurance  agreements  ceding 
$495  million  of  long-term  care  reserves  to  BRe,  a  reinsurer 
domiciled in the Cayman Islands. BRe was formed in 2012 and 
is  focused  on  specialized  insurance  including  long-term  care. 
BRe is a reinsurer that is not licensed or accredited by the states 
of  domicile  of  the  insurance  subsidiaries  ceding  the  long-term 
care business and BRe is not rated by A.M. Best. As a result of 
its  non-accredited  status,  BRe  is  required  to  provide  collateral 
which meets the regulatory requirements of the states of domicile 
(New York and Indiana) in order for our insurance subsidiaries 
to  obtain  full  credit  in  their  statutory  financial  statements  for 

the  reinsurance  receivables  due  from  BRe.  Such  collateral  is 
held in market value trusts subject to 7% over collateralization, 
investment  guidelines  and  periodic  true-up  provisions.  Future 
payments into the trusts to maintain collateral requirements are 
subject to the ability and willingness of the reinsurer to honor its 
obligations. In the event of default by BRe, we could be exposed 
to credit risk if the collateral held in the trusts cannot be realized 
or is liquidated at prices that are not sufficient to recover the full 
amount of the reinsurance receivables.

Our investment portfolio is subject to several risks 
that may diminish the value of our invested assets 
and negatively impact our profitability, our financial 
condition and our liquidity.

The  value  of  our  investment  portfolio  is  subject  to  numerous 
factors, which may be difficult to predict, and are often beyond 
our control. These factors include, but are not limited to, the 
following:

•  changes in interest rates and credit spreads, which can reduce the 
value of our investments as further discussed in the risk factor 
entitled “Changing interest rates may adversely affect our results 
of operations”; 

•  changes in patterns of relative liquidity in the capital markets for 

various asset classes; 

•  changes in the perceived or actual ability of issuers to make timely 
repayments, which can reduce the value of our investments. This 
risk is significantly greater with respect to below-investment grade 
securities, which comprised 12 percent of the cost basis of our 
available for sale fixed maturity investments as of December 31, 
2015; and

•  changes  in  the  estimated  timing  of  receipt  of  cash  flows.  For 
example, our structured securities, which comprised 24 percent of 
our available for sale fixed maturity investments at December 31, 
2015, are subject to variable prepayment on the assets underlying 
such  securities,  such  as  mortgage  loans.  When  asset-backed 
securities, collateralized debt obligations, commercial mortgage-
backed  securities,  mortgage  pass-through  securities  and 
collateralized  mortgage  obligations  (collectively  referred  to  as 
“structured securities”) prepay faster than expected, investment 
income may be adversely affected due to the acceleration of the 
amortization of purchase premiums or the inability to reinvest at 
comparable yields in lower interest rate environments. 

We  have  recorded  writedowns  of  fixed  maturity  investments, 
equity securities and other invested assets as a result of conditions 
which  caused  us  to  conclude  a  decline  in  the  fair  value  of  the 
investment was other than temporary as follows: $39.9 million 
in 2015 ($42.9 million, prior to the $3.0 million of impairment 
losses  recognized  through  accumulated  other  comprehensive 
income); $27.3 million in 2014; and $11.6 million in 2013. Our 
investment portfolio is subject to the risks of further declines in 
realizable value. However, we attempt to mitigate this risk through 
the diversification and active management of our portfolio.

In  the  event  of  substantial  product  surrenders  or  policy  claims, 
we  may  be  required  to  sell  assets  at  a  loss,  thereby  eroding  the 
performance of our portfolio.

PART I
ITEM 1A Risk Factors

Because a substantial portion of our operating results are derived 
from  returns  on  our  investment  portfolio,  significant  losses  in 
the portfolio may have a direct and materially adverse impact on 
our  results  of  operations.  In  addition,  losses  on  our  investment 
portfolio could reduce the investment returns that we are able to 
credit to our customers of certain products, thereby impacting our 
sales  and  eroding  our  financial  performance.  Investment  losses 
may also reduce the capital of our insurance subsidiaries, which 
may  cause  us  to  make  additional  capital  contributions  to  those 
subsidiaries or may limit the ability of the insurance subsidiaries to 
make dividend payments to CNO.

Deteriorating financial performance of securities 
collateralized by mortgage loans and commercial 
mortgage loans may lead to writedowns, which 
could have a material adverse effect on our results 
of operations and financial condition.

Changes  in  mortgage  delinquency  or  recovery  rates,  declining 
real  estate  prices,  challenges  to  the  validity  of  foreclosures  and 
the quality of service provided by service providers on securities 
in our portfolios could lead us to determine that writedowns are 
appropriate in the future.

The determination of the amount of realized 
investment losses recorded as impairments of our 
investments is highly subjective and could have a 
material adverse effect on our operating results 
and financial condition.

The  determination  of  realized  investment  losses  recorded  as 
impairments is based upon our ongoing evaluation and assessment 
of known risks. We consider a wide range of factors about the issuer 
and  use  our  best  judgment  in  evaluating  the  cause  of  a  decline 
in  estimated  fair  value  and  in  assessing  prospects  for  recovery. 
Inherent in our evaluation are assumptions and estimates about 
the operations of the issuer and its future earnings potential. Such 
evaluations and assessments are revised as conditions change and 
new  information  becomes  available.  We  update  our  evaluations 
regularly and reflect losses from impairments in operating results 
as  such  evaluations  are  revised.  Our  assessment  of  whether 
unrealized losses are other-than-temporary impairments requires 
significant judgment and future events may occur, or additional 
information may become available, which may necessitate changes 
in our ongoing assessments which may impact the level of future 
impairments of securities in our portfolio. Historical trends may 
not be indicative of future other-than- temporary impairments.

The determination of fair value of our fixed maturity 
securities results in unrealized investment gains and 
losses and is, in some cases, highly subjective and could 
materially impact our operating results and financial 
condition.

In determining fair value, we generally utilize market transaction 
data for the same or similar instruments. The degree of management 
judgment involved in determining fair values is inversely related to 
the availability of market observable information. Since significant 

37

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

observable market inputs are not available for certain securities, it 
may be difficult to value them. The fair value of financial assets and 
financial liabilities may differ from the amount actually received to 
sell an asset or the amount paid to transfer a liability in an orderly 
transaction  between  market  participants  at  the  measurement 
date.  Moreover,  the  use  of  different  valuation  assumptions  may 
have a material effect on the fair values of the financial assets and 
financial liabilities. As of December 31, 2015 and 2014, our total 
unrealized net investment gains before adjustments for insurance 
intangibles  and  deferred  income  taxes  were  $0.9  billion  and 
$2.2 billion, respectively. 

Concentration of our investment portfolio in any 
particular sector of the economy or type of asset may 
have an adverse effect on our financial position or 
results of operations.

The concentration of our investment portfolio in any particular 
industry,  group  of  related  industries,  asset  classes  (such  as 
residential  mortgage-backed  securities  and  other  asset-backed 
securities),  or  geographic  area  could  have  an  adverse  effect  on 
our results of operations and financial position. While we seek to 
mitigate this risk by having a broadly diversified portfolio, events 
or  developments  that  have  a  negative  impact  on  any  particular 
industry, group of related industries or geographic area may have 
an adverse effect on the investment portfolio.

Our business is subject to extensive regulation, which 
limits our operating flexibility and could result in our 
insurance subsidiaries being placed under regulatory 
control or otherwise negatively impact our financial 
results.

Our  insurance  business  is  subject  to  extensive  regulation  and 
supervision in the jurisdictions in which we operate. See “Business 
of CNO - Governmental Regulation.” Our insurance subsidiaries 
are  subject  to  state  insurance  laws  that  establish  supervisory 
agencies. The regulations issued by state insurance agencies can be 
complex and subject to differing interpretations. If a state insurance 
regulatory agency determines that one of our insurance company 
subsidiaries is not in compliance with applicable regulations, the 
subsidiary is subject to various potential administrative remedies 
including, without limitation, monetary penalties, restrictions on 
the subsidiary’s ability to do business in that state and a return of 
a portion of policyholder premiums. In addition, regulatory action 
or investigations could cause us to suffer significant reputational 
harm, which could have an adverse effect on our business, financial 
condition and results of operations.

Our insurance subsidiaries are also subject to RBC requirements. 
These  requirements  were  designed  to  evaluate  the  adequacy 
of  statutory  capital  and  surplus  in  relation  to  investment  and 
insurance  risks  associated  with  asset  quality,  mortality  and 
morbidity, asset and liability matching and other business factors. 
The requirements are used by states as an early warning tool to 
discover companies that may be weakly-capitalized for the purpose 
of  initiating  regulatory  action.  Generally,  if  an  insurer’s  RBC 
ratio falls below specified levels, the insurer is subject to different 
degrees  of  regulatory  action  depending  upon  the  magnitude  of 

38

CNO FINANCIAL GROUP, INC. - Form 10-K

the deficiency. The 2015 statutory annual statements of each of 
our insurance subsidiaries reflect RBC ratios in excess of the levels 
subjecting the insurance subsidiaries to any regulatory action.

In addition to the RBC requirements, certain states have established 
minimum capital requirements for insurance companies licensed 
to do business in their state. These regulators have the discretionary 
authority,  in  connection  with  the  continual  licensing  of  the 
Company’s insurance subsidiaries, to limit or prohibit writing new 
business within its jurisdiction when, in the state’s judgment, the 
insurance subsidiary is not maintaining adequate statutory surplus 
or capital or that the insurance subsidiary’s further transaction of 
business would be hazardous to policyholders. The state insurance 
department  rules  provide  several  standards  for  the  regulators 
to use in identifying companies which may be deemed to be in 
hazardous  financial  condition.  One  of  the  standards  defines 
hazardous conditions as existing if an insurer’s operating loss in 
the last twelve months or any shorter period of time, (including, 
but  not  limited  to:  (A)  net  capital  gain  or  loss;  (B)  change  in 
nonadmitted assets; and (C) cash dividends paid to shareholders), 
is greater than fifty percent of the insurer’s remaining surplus. All 
of our insurance subsidiaries currently exceed these standards.

Our  broker-dealer  and  investment  advisor  subsidiaries  are 
subject to regulation and supervision by the SEC, FINRA and 
certain  state  regulatory  bodies.  The  SEC,  FINRA  and  other 
governmental  agencies,  as  well  as  state  securities  commissions, 
may examine or investigate the activities of broker-dealers and 
investment  advisors.  These  examinations  or  investigations 
often  focus  on  the  activities  of  the  registered  representatives 
and registered investment advisors doing business through such 
entities and the entities’ supervision of those persons. It is possible 
that any examination or investigation could lead to enforcement 
action by the regulator and/or may result in payments of fines 
and penalties, payments to customers, or both, as well as changes 
in systems or procedures of such entities, any of which could have 
a material adverse effect on the Company’s financial condition or 
results of operations.

Furthermore,  the  SEC  is  reviewing  the  standard  of  conduct 
applicable to brokers, dealers and investment advisors when those 
entities provide personalized investment advice about securities to 
retail customers. FINRA has also issued a report addressing how 
its member firms might identify and address conflicts of interest 
including conflicts related to the introduction of new products and 
services  and  the  compensation  of  the  member  firms’  associated 
persons.  These  regulatory  initiatives  could  have  an  impact  on 
Company operations and the manner in which broker-dealers and 
investment advisors distribute the Company’s products.

Volatility in the securities markets, and other economic 
factors, may adversely affect our business, particularly 
our sales of certain life insurance products and 
annuities.

Fluctuations in the securities markets and other economic factors 
may adversely affect sales and/or policy surrenders of our annuities 
and  life  insurance  policies.  For  example,  volatility  in  the  equity 
markets  may  deter  potential  purchasers  from  investing  in  fixed 
index annuities and may cause current policyholders to surrender 
their policies for the cash value or to reduce their investments. In 

addition,  significant  or  unusual  volatility  in  the  general  level  of 
interest rates could negatively impact sales and/or lapse rates on 
certain types of insurance products.

Litigation and regulatory investigations are inherent 
in our business, may harm our financial condition 
and reputation, and may negatively impact our 
financial results.

Insurance companies historically have been subject to substantial 
litigation. In addition to the traditional policy claims associated 
with their businesses, insurance companies like ours face class action 
suits and derivative suits from policyholders and/or shareholders. 
We also face significant risks related to regulatory investigations 
and  proceedings.  The  litigation  and  regulatory  matters  we  are, 
have been, or may become, subject to include matters related to the 
classification of our career agents as independent contractors, sales, 
marketing and underwriting practices, payment of contingent or 
other sales commissions, claim payments and procedures, product 
design,  product  disclosure,  administration,  additional  premium 
charges  for  premiums  paid  on  a  periodic  basis,  calculation  of 
cost  of  insurance  charges,  changes  to  certain  non-guaranteed 
policy features, denial or delay of benefits, charging excessive or 
impermissible  fees  on  products,  procedures  related  to  canceling 
policies  and  recommending  unsuitable  products  to  customers. 
Certain  of  our  insurance  policies  allow  or  require  us  to  make 
changes based on experience to certain non-guaranteed elements 
(“NGEs”)  such  as  cost  of  insurance  charges,  expense  loads, 
credited  interest  rates  and  policyholder  bonuses.  We  intend  to 
make changes to certain NGEs in the future. In some instances 
in  the  past,  such  action  has  resulted  in  litigation  and  similar 
litigation  may  arise  in  the  future.  Our  exposure  (including  the 
potential  adverse  financial  consequences  of  delays  or  decisions 
not to pursue changes to certain NGEs), if any, arising from any 
such  action  cannot  presently  be  determined.  Our  pending  legal 
and  regulatory  proceedings  include  matters  that  are  specific  to 
us, as well as matters faced by other insurance companies. State 
insurance  departments  have  focused  and  continue  to  focus  on 
sales, marketing and claims payment practices and product issues 
in their market conduct examinations. Negotiated settlements of 
class action and other lawsuits have had a material adverse effect 
on the business, financial condition and results of operations of 
our insurance subsidiaries.

We  are,  in  the  ordinary  course  of  our  business,  a  plaintiff  or 
defendant in actions arising out of our insurance business, including 
class  actions  and  reinsurance  disputes,  and,  from  time  to  time, 
we are also involved in various governmental and administrative 
proceedings and investigations and inquiries such as information 
requests, subpoenas and books and record examinations, from state, 
federal  and  other  authorities.  Recently,  we  and  other  insurance 
companies  have  been  the  subject  of  regulatory  examinations 
regarding compliance with state unclaimed property laws. Such 
examinations  have  included  inquiries  related  to  the  use  of  data 
available  on  the  U.S.  Social  Security  Administration’s  Death 
Master File to identify instances where benefits under life insurance 
policies,  annuities  and  retained  asset  accounts  are  payable.  It  is 
possible that such examination or other regulatory inquiries may 
result in payments to beneficiaries, escheatment of funds deemed 
abandoned  under  state  laws  and  changes  to  procedures  for  the 

PART I
ITEM 1A Risk Factors

identification  and  escheatment  of  abandoned  property.  See  the 
note to the consolidated financial statements entitled “Litigation 
and  Other  Legal  Proceedings.”  The  ultimate  outcome  of  these 
lawsuits,  regulatory  proceedings  and  investigations  cannot  be 
predicted with certainty. In the event of an unfavorable outcome in 
one or more of these matters, the ultimate liability may be in excess 
of liabilities we have established and could have a material adverse 
effect on our business, financial condition, results of operations or 
cash flows. We could also suffer significant reputational harm as a 
result of such litigation, regulatory proceedings or investigations, 
including harm flowing from actual or threatened revocation of 
licenses to do business, regulator actions to assert supervision or 
control over our business, and other sanctions which could have a 
material adverse effect on our business, financial condition, results 
of operations or cash flows.

Managing operational risks may not be effective in 
mitigating risk and loss to us.

We  are  subject  to  operational  risks  including,  among  other 
things,  fraud,  errors,  failure  to  document  transactions  properly 
or to obtain proper internal authorization, failure to comply with 
regulatory  requirements  or  obligations  under  our  agreements, 
information technology failures including cyber security attacks 
and failure of our service providers (such as investment custodians 
and  information  technology  and  policyholder  service  providers) 
to  comply  with  our  services  agreements.  The  associates  and 
agents  who  conduct  our  business,  including  executive  officers 
and other members of management, sales managers, investment 
professionals, product managers, sales agents and other associates, 
do so in part by making decisions and choices that involve exposing 
us to risk. These include decisions involving numerous business 
activities such as setting underwriting guidelines, product design 
and pricing, investment purchases and sales, reserve setting, claim 
processing, policy administration and servicing, financial and tax 
reporting and other activities, many of which are very complex.

We seek to monitor and control our exposure to risks arising out 
of these activities through a risk control framework encompassing 
a  variety  of  reporting  systems,  internal  controls,  management 
review processes and other mechanisms. However, these processes 
and  procedures  may  not  effectively  control  all  known  risks  or 
effectively identify unforeseen risks. Management of operational 
risks  can  fail  for  a  number  of  reasons  including  design  failure, 
systems failure, cyber security attacks, human error or unlawful 
activities. If our controls are not effective or properly implemented, 
we could suffer financial or other loss, disruption of our business, 
regulatory sanctions or damage to our reputation. Losses resulting 
from  these  failures  may  have  a  material  adverse  effect  on  our 
financial position or results of operations.

The occurrence of natural or man-made disasters 
or a pandemic could adversely affect our financial 
condition and results of operations.

We  are  exposed  to  various  risks  arising  out  of  natural  disasters, 
including  earthquakes,  hurricanes,  floods  and  tornadoes,  and 
man-made disasters, including acts of terrorism and military actions 
and pandemics. For example, a natural or man-made disaster or a 

39

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

pandemic could lead to unexpected changes in persistency rates as 
policyholders and contractholders who are affected by the disaster 
may  be  unable  to  meet  their  contractual  obligations,  such  as 
payment of premiums on our insurance policies and deposits into 
our investment products. In addition, such a disaster or pandemic 
could  also  significantly  increase  our  mortality  and  morbidity 
experience above the assumptions we used in pricing our products. 
The continued threat of terrorism and ongoing military actions 
may  cause  significant  volatility  in  global  financial  markets,  and 
a  natural  or  man-made  disaster  or  a  pandemic  could  trigger  an 
economic downturn in the areas directly or indirectly affected by 
the disaster or pandemic. These consequences could, among other 
things, result in a decline in business and increased claims from 
those areas. Disasters or a pandemic also could disrupt public and 
private  infrastructure,  including  communications  and  financial 
services, which could disrupt our normal business operations.

A natural or man-made disaster or a pandemic could also disrupt 
the operations of our counterparties or result in increased prices 
for the products and services they provide to us. For example, a 
natural or man-made disaster or a pandemic could lead to increased 
reinsurance prices and potentially cause us to retain more risk than 
we otherwise would retain if we were able to obtain reinsurance at 
lower prices. In addition, a disaster or a pandemic could adversely 
affect the value of the assets in our investment portfolio if it affects 
companies’ ability to pay principal or interest on their securities.

Interruption in telecommunication, information 
technology and other operational systems, or a failure 
to maintain the security, confidentiality or privacy of 
sensitive data residing on such systems, could harm our 
business.

We  depend  heavily  on  our  telecommunication,  information 
technology and other operational systems and on the integrity and 
timeliness  of  data  we  use  to  run  our  businesses  and  service  our 
customers. These systems may fail to operate properly or become 
disabled  as  a  result  of  events  or  circumstances  which  may  be 
wholly or partly beyond our control. Further, we face the risk of 
operational and technology failures by others, including financial 
intermediaries, vendors and parties that provide services to us. If 
these  parties  do  not  perform  as  anticipated,  we  may  experience 
operational difficulties, increased costs and other adverse effects 
on  our  business.  Despite  our  implementation  of  a  variety  of 
security measures, our information technology and other systems 
could be subject to cyber attacks (including the risk of undetected 
attacks)  and  unauthorized  access,  such  as  physical  or  electronic 
break-ins,  unauthorized  tampering  or  other  security  breaches, 
resulting in a failure to maintain the security, confidentiality or 
privacy of sensitive data, including personal financial and health 
information relating to customers. There can be no assurance that 
any such breach will not occur or, if any does occur, that it can be 
sufficiently remediated.

Interruption in telecommunication, information technology and 
other  operational  systems,  or  a  failure  to  maintain  the  security, 
confidentiality  or  privacy  of  sensitive  data  residing  on  such 
systems,  whether  due  to  actions  by  us  or  others,  could  delay  or 
disrupt our ability to do business and service our customers, harm 
our reputation, subject us to litigation, regulatory sanctions and 
other  claims,  require  us  to  incur  significant  expenses,  lead  to  a 

40

CNO FINANCIAL GROUP, INC. - Form 10-K

loss  of  customers  and  revenues  and  otherwise  adversely  affect 
our  business.  Depending  on  the  nature  of  the  information 
compromised, in the event of a data breach or other unauthorized 
access to our customer data, we may also have obligations to notify 
customers about the incident and we may need to provide some 
form  of  remedy,  such  as  a  subscription  to  a  credit  monitoring 
service,  for  the  individuals  affected  by  the  incident.  A  growing 
number of legislative and regulatory bodies have adopted consumer 
notification  requirements  in  the  event  of  unauthorized  access 
to  or  acquisition  of  certain  types  of  personal  data.  Such  breach 
notification laws continue to evolve and may be inconsistent from 
one  jurisdiction  to  another.  Complying  with  these  obligations 
could  cause  us  to  incur  substantial  costs  (including  fines)  and 
could  increase  negative  publicity  surrounding  any  incident  that 
compromises  customer  data.  While  we  maintain  insurance 
coverage  that,  subject  to  policy  terms  and  conditions  and  a 
self-insured  retention,  is  designed  to  address  certain  aspects  of 
cyber risks, such insurance coverage may be insufficient to cover 
all losses or all types of claims that may arise in the continually 
evolving area of cyber risk.

Third  parties  to  whom  we  outsource  certain  of  our  functions 
are also subject to the risks outlined above, and failures in their 
systems could adversely affect our business.

Our business could be interrupted or compromised 
if we experience difficulties arising from outsourcing 
relationships.

information  technology  and  policy 
We  outsource  certain 
administration operations to third-party service providers. If we 
fail to maintain an effective outsourcing strategy or if third-party 
providers  do  not  perform  as  contracted,  we  may  experience 
operational difficulties, increased costs and a loss of business that 
could have a material adverse effect on our results of operations. 
In the event that one or more of our third-party service providers 
becomes  unable  to  continue  to  provide  services,  we  may  suffer 
financial loss and other negative consequences.

We have substantial indebtedness which may restrict 
our ability to take advantage of business, strategic or 
financing opportunities.

As of December 31, 2015, we had an aggregate principal amount of 
indebtedness of $925.0 million. CNO’s indebtedness will require 
approximately $44 million in cash to service in 2016 (based on 
the  principal  amounts  outstanding  and  applicable  interest  rates 
as of December 31, 2015). Our substantial indebtedness and the 
obligations under our debt agreements may restrict our ability to 
take advantage of business, strategic or financing opportunities. 

In  conjunction  with  the  refinancing  of  its  existing  debt,  the 
Company  entered  into  a  $150.0  million  four-year  unsecured 
revolving  credit  agreement 
(the  “New  Revolving  Credit 
Agreement”)  on  May  19,  2015,  and  made  an  initial  drawing  of 
$100.0 million, resulting in $50.0 million available for additional 
borrowings.  The  New  Revolving  Credit  Agreement  matures 
on  May  19,  2019.  On  May  19,  2015,  the  Company  also  issued 
$325.0  million  aggregate  principal  amount  of  4.500%  Senior 
Notes due 2020 (the “2020 Notes”) and $500.0 million aggregate 

principal  amount  of  5.250%  Senior  Notes  due  2025  (together 
with the 2020 Notes, the “Notes”). The New Revolving Credit 
Agreement  contains  various  restrictive  covenants  and  required 
financial ratios that we are required to meet or maintain and that 
will limit our operating flexibility. If we default under any of these 
covenants,  the  lenders  could  declare  the  outstanding  principal 
amount  of  the  loan,  accrued  and  unpaid  interest  and  all  other 
amounts owing or payable thereunder to be immediately due and 
payable, which would have material adverse consequences to us. 
In such event, the holders of the Notes could elect to take similar 
action with respect to those debts. If that were to occur, we would 
not have sufficient liquidity to repay our indebtedness. 

If we fail to pay interest or principal on our other indebtedness, 
including  the  Notes,  we  will  be  in  default  under  the  indenture 
governing such indebtedness, which could also lead to a default 
under agreements governing our existing and future indebtedness, 
including  under  the  New  Revolving  Credit  Agreement.  If  the 
repayment  of  the  related  indebtedness  were  to  be  accelerated 
after any applicable notice or grace periods, we likely would not 
have sufficient funds to repay our indebtedness. Absent sufficient 
liquidity  to  repay  our  indebtedness,  our  management  or  our 
independent registered public accounting firm may conclude that 
there  is  substantial  doubt  regarding  our  ability  to  continue  as  a 
going concern.

The New Revolving Credit Agreement and the 
Indenture for the Notes contain various restrictive 
covenants and required financial ratios that limit 
our operating flexibility. The violation of one or more 
loan covenant requirements will entitle our lenders 
to declare all outstanding amounts under the New 
Revolving Credit Agreement and the Notes to be due 
and payable.

Pursuant to the New Revolving Credit Agreement, CNO agreed 
to  a  number  of  covenants  and  other  provisions  that  restrict  the 
Company’s ability to borrow money and pursue some operating 
activities without the prior consent of the lenders. We also agreed 
to  meet  or  maintain  various  financial  ratios  and  balances.  Our 
ability  to  meet  these  financial  tests  may  be  affected  by  events 
beyond our control. There are several conditions or circumstances 
that could lead to an event of default under the New Revolving 
Credit Agreement, as described below.

The New Revolving Credit Agreement contains certain financial, 
affirmative  and  negative  covenants.  The  negative  covenants  in 
the  New  Revolving  Credit  Agreement  include  restrictions  that 
relate to, among other things and subject to customary baskets, 
exceptions and limitations for facilities of this type:

•  subsidiary debt;

•  liens;

•  restrictive agreements;

•  restricted payments during the continuance of an event of default;

•  disposition of assets and sale and leaseback transactions;

•  transactions with affiliates;

PART I
ITEM 1A Risk Factors

•  change in business;

•  fundamental changes;

•  modification of certain agreements; and

•  changes to fiscal year.

The  New  Revolving  Credit  Agreement  requires  the  Company 
to  maintain  (each  as  calculated  in  accordance  with  the  New 
Revolving  Credit  Agreement):  (i)  a  debt  to  total  capitalization 
ratio of not more than 30.0 percent (such ratio was 19.9 percent at 
December 31, 2015); (ii) an aggregate ratio of total adjusted capital 
to  company  action  level  risk-based  capital  for  the  Company’s 
insurance  subsidiaries  of  not  less  than  250  percent  (such  ratio 
was  estimated  to  be  449  percent  at  December  31,  2015);  and 
(iii) a minimum consolidated net worth of not less than the sum 
of (x) $2,674 million plus (y) 50.0% of the net equity proceeds 
received  by  the  Company  from  the  issuance  and  sale  of  equity 
interests in the Company (the Company’s consolidated net worth 
was  $3,735.7  million  at  December  31,  2015  compared  to  the 
minimum requirement of $2,677 million).

The  New  Revolving  Credit  Agreement  provides  for  customary 
events of default (subject in certain cases to customary grace and 
cure periods), which include, without limitation, the following:

•  non-payment;

•  breach of representations, warranties or covenants;

•  cross-default and cross-acceleration;

•  bankruptcy and insolvency events;

•  judgment defaults;

•  actual or asserted invalidity of documentation with respect to the 

New Revolving Credit Agreement;

•  change of control; and

•  customary ERISA defaults.

If an event of default under the New Revolving Credit Agreement 
occurs and is continuing, the Agent may accelerate the amounts 
and  terminate  all  commitments  outstanding  under  the  New 
Revolving Credit Agreement.

These  covenants  place  significant  restrictions  on  the  manner  in 
which we may operate our business and our ability to meet these 
financial covenants may be affected by events beyond our control. 
If we default under any of these covenants, the lenders could declare 
the outstanding principal amount of the loan, accrued and unpaid 
interest and all other amounts owing and payable thereunder to be 
immediately due and payable, which would have material adverse 
consequences to us. If the lenders under the New Revolving Credit 
Agreement elect to accelerate the amounts due, the holders of the 
Notes could elect to take similar action with respect to those debts. 
If  that  were  to  occur,  we  would  not  have  sufficient  liquidity  to 
repay our indebtedness.

The  Indenture  contains  covenants  that  restrict  the  Company’s 
ability, with certain exceptions, to:

•  incur certain subsidiary indebtedness without also guaranteeing 

the Notes;

•  create liens;

41

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

•  enter into sale and leaseback transactions;

•  issue, sell, transfer or otherwise dispose of any shares of capital 
stock of any Insurance Subsidiary (as defined in the Indenture); 
and

•  consolidate or merge with or into other companies or transfer all 

or substantially all of the Company’s assets.

The Indenture provides for customary events of default (subject 
in  certain  cases  to  customary  grace  and  cure  periods),  which 
include nonpayment, breach of covenants in the Indenture, failure 
to pay at maturity or acceleration of other indebtedness, a failure 
to  pay  certain  judgments  and  certain  events  of  bankruptcy  and 
insolvency. Generally, if an event of default occurs, Wilmington 
Trust, National Association or holders of at least 25% in principal 
amount of the then outstanding Notes may declare the principal of 
and accrued but unpaid interest, including any additional interest, 
on all of the Notes to be due and payable.

Our current credit ratings may adversely affect our 
ability to access capital and the cost of such capital, 
which could have a material adverse effect on our 
financial condition and results of operations.

Our  issuer  credit  and  senior  secured  debt  rating  from  each  of 
the major rating agencies is below investment grade. If we were 
to  require  additional  capital,  either  to  refinance  our  existing 
indebtedness  or  for  any  other  reason,  our  current  senior  debt 
ratings, as well as conditions in the credit markets generally, could 
restrict our access to such capital and adversely affect its cost. See 
“Management’s Discussion and Analysis of Financial Condition 
and Results of Operations-Liquidity of the Holding Companies” 
for more information.

CNO is a holding company and its liquidity and 
ability to meet its obligations may be constrained 
by the ability of CNO’s insurance subsidiaries to 
distribute cash to it.

CNO and CDOC, Inc. (“CDOC”) are holding companies with 
no business operations of their own. CNO and CDOC depend 
on  their  operating  subsidiaries  for  cash  to  make  principal  and 
interest payments on debt and to pay administrative expenses and 
income taxes. CNO and CDOC receive cash from our insurance 
subsidiaries,  consisting  of  dividends  and  distributions,  principal 
and  interest  payments  on  surplus  debentures  and  tax-sharing 
payments,  as  well  as  cash  from  their  non-insurance  subsidiaries 
consisting  of  dividends,  distributions,  loans  and  advances. 
Deterioration  in  the  financial  condition,  earnings  or  cash  flow 
of  these  significant  subsidiaries  for  any  reason  could  hinder 
the  ability  of  such  subsidiaries  to  pay  cash  dividends  or  other 
disbursements  to  CNO  and/or  CDOC,  which  would  limit  our 
ability  to  meet  our  debt  service  requirements  and  satisfy  other 
financial obligations. In addition, CNO may elect to contribute 
additional capital to certain insurance subsidiaries to strengthen 
their  surplus  for  covenant  compliance  or  regulatory  purposes 
(including, for example, maintaining adequate RBC level) or to 
provide the capital necessary for growth, in which case it is less 
likely that its insurance subsidiaries would pay dividends to the 

42

CNO FINANCIAL GROUP, INC. - Form 10-K

holding company. Accordingly, this could limit CNO’s ability to 
meet debt service requirements and satisfy other holding company 
financial obligations. See “Management’s Discussion and Analysis 
of Financial Condition and Results of Operations-Liquidity of the 
Holding Companies” for more information.

CNO receives dividends and other payments from CDOC and 
from certain non-insurance subsidiaries. CDOC receives dividends 
and  surplus  debenture  interest  payments  from  our  insurance 
subsidiaries  and  payments  from  certain  of  our  non-insurance 
subsidiaries.  Payments  from  our  non-insurance  subsidiaries  to 
CNO  or  CDOC,  and  payments  from  CDOC  to  CNO,  do 
not  require  approval  by  any  regulatory  authority  or  other  third 
party.  However,  the  payment  of  dividends  or  surplus  debenture 
interest  by  our  insurance  subsidiaries  to  CDOC  is  subject  to 
state  insurance  department  regulations  and  may  be  prohibited 
by insurance regulators if they determine that such dividends or 
other payments could be adverse to our policyholders or contract 
holders.  Insurance  regulations  generally  permit  dividends  to  be 
paid  from  statutory  earned  surplus  of  the  insurance  company 
without regulatory approval for any 12-month period in amounts 
equal to the greater of (or in a few states, the lesser of):

•  statutory net gain from operations or statutory net income for 

the prior year, or 

•  10 percent of statutory capital and surplus as of the end of the 

preceding year. 

This type of dividend is referred to as an “ordinary dividend”. Any 
dividend in excess of these levels requires the approval of the director 
or commissioner of the applicable state insurance department and 
is referred to as an “extraordinary dividend”. In 2015, our insurance 
subsidiaries  paid  extraordinary  dividends  of  $265.7  million  to 
CDOC. Each of the immediate insurance subsidiaries of CDOC 
had  negative  earned  surplus  at  December  31,  2015.  As  a  result, 
any dividend payments from the insurance subsidiaries to CNO 
will  be  considered  extraordinary  dividends  and  will  require  the 
prior approval of the director or commissioner of the applicable 
state  insurance  department.  CNO  expects  to  receive  regulatory 
approval for future dividends from our insurance subsidiaries, but 
there can be no assurance that such payments will be approved or 
that the financial condition of our insurance subsidiaries will not 
deteriorate, making future approvals less likely. 

CDOC  holds  surplus  debentures  from  Conseco  Life  Insurance 
Company  of  Texas  (“CLTX”)  with  an  aggregate  principal 
amount  of  $749.6  million.  Interest  payments  on  those  surplus 
debentures do not require additional approval provided the RBC 
ratio of CLTX exceeds 100 percent (but do require prior written 
notice  to  the  Texas  state  insurance  department).  The  estimated 
RBC  ratio  of  CLTX  was  393  percent  at  December  31,  2015. 
CDOC also holds a surplus debenture from Colonial Penn with 
a principal balance of $160.0 million. Interest payments on that 
surplus  debenture  require  prior  approval  by  the  Pennsylvania 
state insurance department. Dividends and other payments from 
our  non-insurance  subsidiaries,  including  40|86  Advisors  and 
CNO Services, LLC (“CNO Services”), to CNO or CDOC do 
not  require  approval  by  any  regulatory  authority  or  other  third 
party.  However,  insurance  regulators  may  prohibit  payments  by 
our insurance subsidiaries to parent companies if they determine 
that  such  payments  could  be  adverse  to  our  policyholders 
or contractholders.

In addition, although we are under no obligation to do so, we may 
elect  to  contribute  additional  capital  to  strengthen  the  surplus 
of  certain  insurance  subsidiaries  for  covenant  compliance  or 
regulatory purposes or to provide the capital necessary for growth. 
Any  election  regarding  the  contribution  of  additional  capital 
to  our  insurance  subsidiaries  could  affect  the  ability  of  our  top 
tier  insurance  subsidiaries  to  pay  dividends.  The  ability  of  our 
insurance subsidiaries to pay dividends is also impacted by various 
criteria established by rating agencies to maintain or receive higher 
financial strength ratings and by the capital levels that we target 
for  our  insurance  subsidiaries,  as  well  as  the  RBC  compliance 
requirements  under  the  New  Revolving  Credit  Agreement. 
CDOC made no capital contributions to its insurance subsidiaries 
in 2015.

In  addition,  Washington  National  may  not  distribute  funds  to 
any affiliate or shareholder, except pursuant to agreements with 
affiliates  that  have  been  approved,  without  prior  notice  to  the 
Florida  Office  of  Insurance  Regulation,  in  accordance  with  an 
order from the Florida Office of Insurance Regulation.

We previously identified a material weakness in our 
internal control over financial reporting which has 
been remediated, and our business may be adversely 
affected if we fail to maintain effective controls over 
financial reporting.

We  have  previously  identified  material  weaknesses  in  internal 
controls, including one identified at September 30, 2012 related 
to the accurate calculation of certain adjustments impacting other 
comprehensive  income.  Specifically,  controls  in  place  to  ensure 
the  accurate  calculation  of  these  adjustments  did  not  operate 
effectively. We have emphasized the importance of performing and 
reviewing calculations consistent with the design of our internal 
control structure in an effort to ensure controls operate effectively. 
The  Company  has  completed  its  testing  of  controls  over  the 
calculation of these adjustments and concluded that the material 
weakness identified at September 30, 2012 was remediated as of 
December 31, 2012.

We  face  the  risk  that,  notwithstanding  our  efforts  to  date  to 
identify  and  remedy  the  material  weakness  in  our  internal 
control over financial reporting, we may discover other material 
weaknesses in the future and the cost of remediating the material 
weakness could be high and could have a material adverse effect 
on our financial condition and results of operations.

Our ability to use our existing NOLs may be limited 
by certain transactions, and an impairment of existing 
NOLs could result in a significant writedown in the 
value of our deferred tax assets, which could cause us to 
breach the debt to total capitalization covenant of the 
New Revolving Credit Agreement.

As of December 31, 2015, we had approximately $2.6 billion of 
federal tax NOLs resulting in deferred tax assets of approximately 
$0.9 billion, expiring in years 2023 through 2032. Section 382 of 
the Code imposes limitations on a corporation’s ability to use its 
NOLs when it undergoes a 50 percent “ownership change” over a 

PART I
ITEM 1A Risk Factors

three year period. Although we underwent an ownership change 
in 2003 as the result of our reorganization, the timing and manner 
in  which  we  will  be  able  to  utilize  our  NOLs  is  not  currently 
limited by Section 382. 

We  regularly  monitor  ownership  changes  (as  calculated  for 
purposes of Section 382) based on available information and, as 
of December 31, 2015, our analysis indicated that we were below 
the 50 percent ownership change threshold that would limit our 
ability to utilize our NOLs. A future transaction or transactions 
and the timing of such transaction or transactions could trigger 
an ownership change under Section 382. Such transactions may 
include, but are not limited to, additional repurchases or issuances 
of common stock, acquisitions or sales of shares of CNO’s stock 
by  certain  holders  of  its  shares,  including  persons  who  have 
held,  currently  hold  or  may  accumulate  in  the  future  5  percent 
or  more  of  CNO’s  outstanding  common  stock  for  their  own 
account. In January 2009, CNO’s Board of Directors adopted a 
Section  382  Rights  Agreement  designed  to  protect  shareholder 
value  by  preserving  the  value  of  our  NOLs.  The  Section  382 
Rights  Agreement  was  amended  and  extended  by  the  CNO 
Board of Directors on December 6, 2011 and on November 13, 
2014.  The  Amended  Section  382  Rights  Agreement  provides  a 
strong economic disincentive for any one shareholder knowingly, 
and  without  the  approval  of  the  Board  of  Directors,  to  become 
an  owner  of  more  than  4.99%  of  the  Company’s  outstanding 
common stock (or any other interest in CNO that would be treated 
as “stock” under applicable Section 382 regulations) and for any 
owner of more than 4.99% of CNO’s outstanding common stock 
as  of  the  date  of  the  Amended  Section  382  Rights  Agreement 
to increase their ownership stake by more than 1 percent of the 
shares of CNO’s common stock then outstanding, and thus limits 
the uncertainty with regard to the potential for future ownership 
changes.  However,  despite  the  strong  economic  disincentives  of 
the  Amended  Section  382  Rights  Agreement,  shareholders  may 
elect  to  increase  their  ownership,  including  beyond  the  limits 
set  by  the  Amended  Section  382  Rights  Agreement,  and  thus 
adversely  affect  CNO’s  ownership  shift  calculations.  To  further 
protect against the possibility of triggering an ownership change 
under Section 382, CNO’s shareholders approved an amendment 
to CNO’s certificate of incorporation (the “Original Section 382 
Charter  Amendment”)  designed  to  prevent  certain  transfers  of 
common stock which could otherwise adversely affect our ability 
to use our NOLs. 

On May 8, 2013, our shareholders approved an amendment (the 
“Extended Section 382 Charter Amendment”) to CNO’s certificate 
of incorporation to: (i) extend the term of the Original Section 382 
Charter  Amendment  for  three  years  until  December  31,  2016, 
(ii) provide for a 4.99% ownership threshold relating to our stock, 
and (iii) amend certain other provisions of the Original Section 382 
Charter Amendment, including updates to certain definitions, for 
consistency  with  the  Amended  Section  382  Rights  Agreement. 
See  the  note  to  the  consolidated  financial  statements  entitled 
“Income Taxes” for further information regarding the Amended 
Section 382 Rights Agreement, the Extended Section 382 Charter 
Amendment and CNO’s NOLs.

If an ownership change were to occur for purposes of Section 382, 
we would be required to calculate an annual limitation on the use of 
our NOLs to offset future taxable income. The annual restriction 
would be calculated based upon the value of CNO’s equity at the 

43

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

time of such ownership change, multiplied by a federal long-term 
tax  exempt  rate  (2.61  percent  at  December  31,  2015),  and  the 
annual restriction could eliminate our ability to use a substantial 
portion of our NOLs to offset future taxable income. Additionally, 
the writedown of our deferred tax assets that would occur in the 
event of an ownership change for purposes of Section 382 could 
cause us to breach the debt to total capitalization covenant in the 
New Revolving Credit Agreement. 

The value of our deferred tax assets may be reduced 
to the extent our future profits are less than we have 
projected or the current corporate income tax rate is 
reduced, and such reductions in value may have a 
material adverse effect on our results of operations 
and our financial condition.

As  of  December  31,  2015,  we  had  net  deferred  tax  assets  of 
$946.6  million.  Our  income  tax  expense  includes  deferred 
income  taxes  arising  from  temporary  differences  between  the 
financial reporting and tax bases of assets and liabilities, capital 
loss carry-forwards and NOLs. We evaluate the realizability of our 
deferred tax assets and assess the need for a valuation allowance on 
an ongoing basis. In evaluating our deferred tax assets, we consider 
whether it is more likely than not that the deferred tax assets will 
be  realized.  The  ultimate  realization  of  our  deferred  tax  assets 
depends upon generating sufficient future taxable income during 
the periods in which our temporary differences become deductible 
and before our capital loss carry-forwards and NOLs expire. Our 
assessment of the realizability of our deferred tax assets requires 
significant  judgment.  Failure  to  achieve  our  projections  may 
result in an increase in the valuation allowance in a future period. 
Any  future  increase  in  the  valuation  allowance  would  result  in 
additional income tax expense which could have a material adverse 
effect upon our earnings in the future, and reduce shareholders’ 
equity. 

The value of our net deferred tax assets as of December 31, 2015 
reflects  the  current  corporate  income  tax  rate  of  approximately 
35 percent. A reduction in the corporate income tax rate would cause 
a writedown of our deferred tax assets, which may have a material 
adverse effect on our results of operations and financial condition.

From time to time we may become subject to tax 
audits, tax litigation or similar proceedings, and as 
a result we may owe additional taxes, interest and 
penalties, or our NOLs may be reduced, in amounts 
that may be material.

In determining our provisions for income taxes and our accounting 
for  tax-related  matters  in  general,  we  are  required  to  exercise 
judgment.  We  regularly  make  estimates  where  the  ultimate  tax 
determination  is  uncertain.  The  final  determination  of  any  tax 
audit, appeal of the decision of a taxing authority, tax litigation or 
similar proceedings may be materially different from that reflected 
in  our  financial  statements.  The  assessment  of  additional  taxes, 
interest and penalties could be materially adverse to our current 
and future results of operations and financial condition. See the 
note  to  the  consolidated  financial  statements  entitled  “Income 
Taxes” for further information.

44

CNO FINANCIAL GROUP, INC. - Form 10-K

Our results of operations may be negatively impacted if 
our initiatives to restructure our insurance operations 
or our efforts to become more efficient are unsuccessful.

initiatives  to 

improve  operating  results, 

We  have  implemented  or  are  in  the  process  of  implementing 
several 
including: 
(i) focusing sales efforts on higher margin products; (ii) reducing 
operating  expenses  by  eliminating  or  reducing  marketing  costs 
of  certain  products;  (iii)  streamlining  administrative  procedures 
and reducing personnel; (iv) using third party service providers to 
improve service and reduce expenses; and (v) increasing retention 
rates on our more profitable blocks of inforce business. Many of 
our initiatives address issues resulting from the substantial number 
of acquisitions of our Predecessor. Between 1982 and 1997, our 
Predecessor completed 19 transactions involving the acquisitions 
of  44  separate  insurance  companies.  These  prior  acquisitions 
have  contributed  to  the  complexity  and  cost  of  our  current 
administrative operating environment and make it challenging, in 
some instances, to operate our business within the expense levels 
assumed in the pricing of our products. If we are unsuccessful in 
our efforts to become more efficient, our future earnings will be 
adversely affected.

In the event one or more of our third party service providers to 
whom  we  outsource  certain  of  our  functions  becomes  unable 
to  continue  to  provide  services  or  experiences  a  failure  in  their 
systems, our business could be adversely impacted.

Conversions  to  new  systems  can  result  in  valuation  differences 
between the prior system and the new system. We have recognized 
such differences in the past. Our planned conversions could result 
in future valuation adjustments, and these adjustments may have a 
material adverse effect on future earnings.

A decline in the current financial strength rating of 
our insurance subsidiaries could cause us to experience 
decreased sales, increased agent attrition and increased 
policyholder lapses and redemptions.

An important competitive factor for our insurance subsidiaries 
is  the  ratings  they  receive  from  nationally  recognized  rating 
organizations.  Agents, 
insurance  brokers  and  marketing 
companies who market our products and prospective purchasers 
of  our  products  use  the  financial  strength  ratings  of  our 
insurance  subsidiaries  as  an  important  factor  in  determining 
whether to market or purchase. Ratings have the most impact 
on our annuity, interest-sensitive life insurance and long-term 
care products.

The current financial strength ratings of our primary insurance 
subsidiaries  from  A.M.  Best,  S&P,  Fitch  and  Moody’s  are  
“A-”, “BBB+”, “BBB+” and “Baa1”, respectively. A.M. Best has 
sixteen possible ratings. There are three ratings above our “A-” 
rating  and  twelve  ratings  that  are  below  our  rating.  S&P  has 
twenty-one possible ratings. There are seven ratings above our 
“BBB+” rating and thirteen ratings that are below our rating. 
Fitch  has  nineteen  possible  ratings.  There  are  seven  ratings 
above  our  “BBB+”  rating  and  eleven  ratings  that  are  below 
our rating. Moody’s has twenty-one possible ratings. There are 
seven ratings above our “Baa1” rating and thirteen ratings that 
are below our rating.

If our ratings are downgraded, we may experience declining sales 
of certain of our insurance products, defections of our independent 
and career sales force, and increased policies being redeemed or 
allowed to lapse. These events would adversely affect our financial 
results, which could then lead to ratings downgrades.

Competition from companies that have greater market 
share, higher ratings, greater financial resources and 
stronger brand recognition, may impair our ability 
to retain existing customers and sales representatives, 
attract new customers and sales representatives and 
maintain or improve our financial results.

The  supplemental  health  insurance,  annuity  and  individual  life 
insurance  markets  are  highly  competitive.  Competitors  include 
other  life  and  accident  and  health  insurers,  commercial  banks, 
thrifts, mutual funds and broker-dealers.

Our  principal  competitors  vary  by  product  line.  Our  main 
competitors  for  agent-sold  long-term  care  insurance  products 
include  Genworth,  Northwestern  Mutual  and  John  Hancock. 
Our  main  competitors  for  agent-sold  Medicare  supplement 
insurance  products  include  Blue  Cross  and  Blue  Shield  Plans, 
Mutual of Omaha and United HealthCare. Our main competitors 
for life insurance sold through direct marketing channels include 
Gerber  Life,  MetLife,  Mutual  of  Omaha,  New  York  Life, 
Massachusetts Mutual Life Insurance Company and subsidiaries 
of Torchmark. Our main competitors for supplemental health 
products  sold  through  our  Washington  National  segment 
include  AFLAC,  subsidiaries  of  Allstate,  Colonial  Life  and 
Accident Company and subsidiaries of Torchmark.

In  some  of  our  product  lines,  such  as  life  insurance  and  fixed 
annuities, we have a relatively small market share. Even in some of 
the lines in which we are one of the top writers, our market share 
is  relatively  small.  For  example,  while,  based  on  an  Individual 
Long-Term  Care  Insurance  Survey,  our  Bankers  Life  segment 
ranked seventh in annualized premiums of individual long-term 
care  insurance  in  2014  with  a  market  share  of  approximately 
4 percent, the top six writers of individual long-term care insurance 
had  annualized  premiums  with  a  combined  market  share  of 
approximately 76 percent during the period. In addition, while, 
based  on  a  2014  Medicare  Supplement  Loss  Ratios  report,  we 
ranked fifth in direct premiums earned for Medicare supplement 
insurance  in  2014  with  a  market  share  of  3.3  percent,  the  top 
writer  of  Medicare  supplement  insurance  had  direct  premiums 
with a market share of 35 percent during the period. 

Most  of  our  major  competitors  have  higher  financial  strength 
ratings than we do. Many of our competitors are larger companies 
that  have  greater  capital,  technological  and  marketing  resources 
and  have  access  to  capital  at  a  lower  cost.  Recent  industry 
consolidation, including business combinations among insurance 
and  other  financial  services  companies,  has  resulted  in  larger 
competitors  with  even  greater  financial  resources.  Furthermore, 
changes  in  federal  law  have  narrowed  the  historical  separation 
between  banks  and  insurance  companies,  enabling  traditional 
banking institutions to enter the insurance and annuity markets 
and further increase competition. This increased competition may 
harm our ability to maintain or improve our profitability.

PART I
ITEM 1A Risk Factors

In addition, because the actual cost of products is unknown when 
they are sold, we are subject to competitors who may sell a product 
at a price that does not cover its actual cost. Accordingly, if we do 
not also lower our prices for similar products, we may lose market 
share  to  these  competitors.  If  we  lower  our  prices  to  maintain 
market share, our profitability will decline.

The Colonial Penn segment has faced increased competition from 
other insurance companies who also distribute products through 
direct marketing. In addition, the demand and cost of television 
advertising appropriate for Colonial Penn’s campaigns fluctuates 
from  period  to  period  and  this  will  impact  the  average  cost  to 
generate a TV lead.

We must attract and retain sales representatives to sell our insurance 
and annuity products. Strong competition exists among insurance 
and  financial  services  companies  for  sales  representatives.  We 
compete  for  sales  representatives  primarily  on  the  basis  of  our 
financial  position,  financial  strength  ratings,  support  services, 
compensation, products and product features. Our competitiveness 
for  such  agents  also  depends  upon  the  relationships  we  develop 
with these agents. Our Predecessor’s bankruptcy continues to be 
an adverse factor in developing relationships with certain agents. 
If we are unable to attract and retain sufficient numbers of sales 
representatives to sell our products, our ability to compete and our 
revenues and profitability would suffer.

If we are unable to attract and retain agents and 
marketing organizations, sales of our products may be 
reduced.

Our  products  are  marketed  and  distributed  primarily  through 
a  dedicated  field  force  of  career  agents  and  sales  managers  (in 
our  Bankers  Life  segment)  and  through  PMA  and  independent 
marketing  organizations  (in  our  Washington  National  segment). 
We must attract and retain agents, sales managers and independent 
marketing  organizations  to  sell  our  products  through  those 
distribution channels. We compete with other insurance companies 
and financial services companies for agents and sales managers and 
for  business  through  marketing  organizations.  If  we  are  unable 
to  attract  and  retain  these  agents,  sales  managers  and  marketing 
organizations,  our  ability  to  grow  our  business  and  generate 
revenues from new sales would suffer.

Federal and state legislation could adversely affect the 
financial performance of our insurance operations.

During recent years, the health insurance industry has experienced 
substantial  changes,  including  those  caused  by  healthcare 
legislation.  Recent  federal  and  state  legislation  and  pending 
legislative proposals concerning healthcare reform contain features 
that could severely limit, or eliminate, our ability to vary pricing 
terms  or  apply  medical  underwriting  standards  to  individuals, 
thereby  potentially  increasing  our  benefit  ratios  and  adversely 
impacting  our  financial  results.  In  particular,  Medicare  reform 
could affect our ability to price or sell our products or profitably 
maintain our blocks inforce. For example, the Medicare Advantage 
program  provides  incentives  for  health  plans  to  offer  managed 
care plans to seniors. The growth of managed care plans under 
this  program  could  decrease  sales  of  the  traditional  Medicare 

45

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 1A Risk Factors

supplement  products  we  sell.  Some  current  proposals  contain 
government provided long-term care insurance which could affect 
the sales of our long-term care products.

Proposals currently pending in Congress and some state legislatures 
may also affect our financial results. These proposals include the 
implementation  of  minimum  consumer  protection  standards  in 
all long-term care policies, including: guaranteed premium rates; 
protection  against  inflation;  limitations  on  waiting  periods  for 
pre-existing  conditions;  setting  standards  for  sales  practices  for 
long-term  care  insurance;  and  guaranteed  consumer  access  to 
information about insurers, including information regarding lapse 
and  replacement  rates  for  policies  and  the  percentage  of  claims 
denied. Enactment of any proposal that would limit the amount 
we can charge for our products, such as guaranteed premium rates, 
or that would increase the benefits we must pay, such as limitations 
on waiting periods, or that would otherwise increase the costs of 
our business, could adversely affect our financial results.

In April 2015, the Department of Labor re-proposed regulations 
that  would,  if  finalized  in  current  form,  substantially  expand 
the  range  of  activities  that  would  be  considered  to  be  fiduciary 
investment  advice  under  the  Employee  Retirement  Income 
Security  Act  of  1974  and  the  Internal  Revenue  Code.  If  final 
regulations  were  to  be  issued  with  provisions  similar  to  the 
proposed regulations, some of the investment-related information 
and  support  that  our  agents,  advisors  and  employees  provide  to 
customers on a non-fiduciary basis could be substantially limited 
beyond what is allowed under current law. This could change the 
methods that we use to deliver services and the compensation we 
provide to our agents. The regulations are expected to be finalized 
in 2016 and such regulations and/or their implementation could 
result in increased costs and could impact the sales of certain of our 
products. Although the potential impacts of the final regulations 
are uncertain and difficult to predict, they could negatively impact 
our sales, business, results of operations and financial condition.

On July 21, 2010, the Dodd-Frank Act was enacted and signed 
into law. The Dodd-Frank Act made extensive changes to the laws 
regulating  financial  services  firms  and  requires  various  federal 
agencies  to  adopt  a  broad  range  of  new  rules  and  regulations. 
Among  other  provisions,  the  Dodd-Frank  Act  provides  for  a 
new  framework  of  regulation  of  over-the-counter  derivatives 
markets. This will require us to clear certain types of transactions 
currently  traded  in  the  over-the-counter  derivative  markets  and 
may limit our ability to customize derivative transactions for our 
needs. In addition, we will likely experience additional collateral 
requirements and costs associated with derivative transactions.

The  Dodd-Frank  Act  also  establishes  a  Financial  Stability 
Oversight  Council,  which  is  authorized  to  subject  nonbank 
financial  companies  deemed  systemically  significant  to  stricter 
prudential standards and other requirements and to subject such a 
company to a special orderly liquidation process outside the federal 
bankruptcy code, administered by the Federal Deposit Insurance 
Corporation  (although  insurance  company  subsidiaries  would 
remain subject to liquidation and rehabilitation proceedings under 
state law). In addition, the Dodd-Frank Act establishes a Federal 
Insurance Office within the Department of the Treasury. While 
not having a general supervisory or regulatory authority over the 
business  of  insurance,  the  director  of  this  office  will  perform 
various functions with respect to insurance, including serving as a 
non-voting member of the Financial Stability Oversight Council 

46

CNO FINANCIAL GROUP, INC. - Form 10-K

and making recommendations to the Council regarding insurers 
to be designated for more stringent regulation. The director is also 
required to conduct a study on how to modernize and improve the 
system of insurance regulation in the United States, including by 
increased national uniformity through either a federal charter or 
effective action by the states.

Federal agencies have been given significant discretion in drafting 
the rules and regulations that will implement the Dodd-Frank Act. 
Consequently, many of the details and much of the impact of the 
Dodd-Frank Act may not be known for some time. In addition, 
this legislation mandated multiple studies and reports for Congress, 
which could result in additional legislative or regulatory action.

We cannot predict the requirements of the regulations ultimately 
adopted  under  the  Dodd-Frank  Act,  the  effect  such  regulations 
will  have  on  financial  markets  generally,  or  on  our  businesses 
specifically, the additional costs associated with compliance with 
such  regulations,  or  any  changes  to  our  operations  that  may  be 
necessary to comply with the Dodd-Frank Act, any of which could 
have a material adverse affect on our business, results of operations, 
cash flows or financial condition.

Reinsurance may not be available, affordable or 
adequate to protect us against losses.

As part of our overall risk and capital management strategy, we 
have  historically  purchased  reinsurance  from  external  reinsurers 
as well as provided internal reinsurance support for certain risks 
underwritten by our business segments. The availability and cost 
of  reinsurance  protection  are  impacted  by  our  operating  and 
financial performance as well as conditions beyond our control. 
For  example,  volatility  in  the  equity  markets  and  the  related 
impacts  on  asset  values  required  to  fund  liabilities  may  reduce 
the availability of certain types of reinsurance and make it more 
costly when it is available, as reinsurers are less willing to take on 
credit  risk  in  a  volatile  market.  Accordingly,  we  may  be  forced 
to incur additional expenses for reinsurance or may not be able 
to obtain sufficient new reinsurance on acceptable terms, which 
could adversely affect our ability to write future business or obtain 
statutory capital credit for new reinsurance.

Our insurance subsidiaries may be required to pay 
assessments to fund other companies’ policyholder 
losses or liabilities and this may negatively impact our 
financial results.

The solvency or guaranty laws of most states in which an insurance 
company does business may require that company to pay assessments 
up to certain prescribed limits to fund policyholder losses or liabilities 
of other insurance companies that become insolvent. Insolvencies of 
insurance companies increase the possibility that these assessments 
may  be  required.  These  assessments  may  be  deferred  or  forgiven 
under  most  guaranty  laws  if  they  would  threaten  an  insurer’s 
financial strength and, in certain instances, may be offset against 
future  premium  taxes.  We  cannot  estimate  the  likelihood  and 
amount of future assessments. Although past assessments have not 
been material, if there were a number of large insolvencies, future 
assessments  could  be  material  and  could  have  a  material  adverse 
effect on our operating results and financial position.

ITEM 1B. Unresolved Staff Comments.

None.

PART I
ITEM 3. Legal Proceedings

ITEM 2.  Properties.

Our  headquarters  and  the  administrative  operations  of  our 
Washington  National  segment  and  certain  administrative 
operations of our subsidiaries are located on a Company-owned 
corporate  campus  in  Carmel,  Indiana,  immediately  north  of 
Indianapolis. We currently occupy four buildings on the campus 
with approximately 422,000 square feet of space.

Our  Bankers  Life  segment  is  primarily  administered  from 
downtown  Chicago,  Illinois.  In  2012,  Bankers  Life  relocated 
from one downtown location to another. The new location has 
approximately  135,000  square  feet  leased  under  an  agreement 
which  expires  in  2023.  Bankers  Life  has  subleased  its  prior 
location of 222,000 square feet through the remaining term of 

the lease which expires in 2018. We also lease 321 sales offices in 
various states totaling approximately 950,000 square feet. These 
leases  generally  are  short-term  in  length,  with  remaining  lease 
terms expiring between 2016 and 2021.

Our Colonial Penn segment is administered from a Company-
owned  office  building  in  Philadelphia,  Pennsylvania,  with 
approximately  127,000  square  feet.  We  occupy  approximately 
45 percent of this space, with unused space leased to tenants.

Management  believes  that  this  office  space  is  adequate  for 
our needs.

ITEM 3.  Legal Proceedings.

Information required for Item 3 is incorporated by reference to the discussion under the heading “Legal Proceedings” in the note to the 
consolidated financial statements entitled “Litigation and Other Legal Proceedings” included in Item 8 of this Form 10-K.

47

CNO FINANCIAL GROUP, INC. - Form 10-KPART I
ITEM 4. Mine Safety Disclosures

ITEM 4.  Mine Safety Disclosures.

Not applicable. 

Executive Officers of the Registrant

Officer Name and Age(a)
Bruce Baude, 51

Edward J. Bonach, 61

Eric R. Johnson, 55

John R. Kline, 58

Susan L. Menzel, 50
Christopher J. Nickele, 59

Scott R. Perry, 53

Matthew J. Zimpfer, 48

Since
2012

2007

1997

1990

2005
2005

2001

1998

Positions with CNO, Principal Occupation and Business Experience(b)
Since July 2012, executive vice president, chief operations and technology officer. From 2008 to 
2012, Mr. Baude was chief operating officer at Univita Health.
Since October 2011, chief executive officer. From May 2007 to January 2012, chief financial 
officer of CNO.
Since September 2003, chief investment officer of CNO and president and chief executive officer of 
40|86 Advisors, CNO’s wholly-owned registered investment advisor. Mr. Johnson has held various 
investment management positions since joining CNO in 1997.
Since July 2002, senior vice president and chief accounting officer. Mr. Kline has served in various 
accounting and finance capacities with CNO since 1990.
Since May 2005, executive vice president, human resources.
Since August 2014, executive vice president and chief actuary. From October 2005 until 
August 2014, executive vice president, product management and from May 2010 until 
March 2014, president, Other CNO Business.
Since July 2011, chief business officer of CNO. From 2006 until September 2013, president of 
Bankers Life and from 2001 to 2006, employed in various capacities for Bankers Life.
Since June 2008, executive vice president and general counsel. Mr. Zimpfer has held various legal 
positions since joining CNO in 1998.

(a)  The executive officers serve as such at the discretion of the Board of Directors and are elected annually.
(b)  Business experience is given for at least the last five years.

48

CNO FINANCIAL GROUP, INC. - Form 10-K

Part II

ITEM 5.  Market for Registrant’s Common Equity, 

Related Stockholder Matters and Issuer 
Purchases of Equity Securities.

Market Information and Dividends

The following table sets forth the dividends declared and paid per share and the ranges of high and low sales prices per share for our 
common stock on the New York Stock Exchange for the quarterly periods beginning January 1, 2014.

Period
2014:

First Quarter
Second Quarter
Third Quarter
Fourth Quarter

2015:

First Quarter
Second Quarter
Third Quarter
Fourth Quarter

Market price
High

Dividends declared 
and paid

Low

$

$

19.33 $
19.00
18.23
18.47

17.53 $
19.49
19.28
20.88

$

$

16.09
15.55
15.90
15.46

14.89
16.88
16.06
17.93

0.06
0.06
0.06
0.06

0.06
0.07
0.07
0.07

As of February 9, 2016, there were approximately 30,000 holders 
of the outstanding shares of common stock, including individual 
participants in securities position listings.

dividends,  our  Board  of  Directors  takes  into  consideration  our 
financial condition, including current and expected earnings and 
projected cash flows.

We commenced the payment of a dividend on our common stock 
in the second quarter of 2012. The dividend on our common stock 
is declared each quarter by our Board of Directors. In determining 

Performance Graph

The  performance  graph  below  compares  CNO’s  cumulative 
total  shareholder  return  on  its  common  stock  for  the  period 
from  December  31,  2010  through  December  31,  2015  with  the 
cumulative total return of the Standard & Poor’s 500 Composite 
Stock Price Index (the “S&P 500 Index”), the Standard & Poor’s 
Life  and  Health  Insurance  Index  (the  “S&P  Life  and  Health 
Insurance Index”) and the Standard & Poor’s MidCap 400 Index 
(the “S&P MidCap 400 Index”). The comparison for each of the 

periods  assumes  that  $100  was  invested  on  December  31,  2010 
in each of CNO common stock, the stocks included in the S&P 
500  Index,  the  stocks  included  in  the  S&P  Life  and  Health 
Insurance  Index  and  the  stocks  included  in  the  S&P  MidCap 
400  Index  and  that  all  dividends  were  reinvested.  The  stock 
performance shown in this graph represents past performance and 
should not be considered an indication of future performance of 
CNO’s common stock.

49

CNO FINANCIAL GROUP, INC. - Form 10-KCOMPARISON OF 5 YEAR CUMULATIVE TOTAL RETURN*
Among CNO Financial Group, Inc., the S&P 500 Index, the S&P Life & Health Insurance Index, and the S&P MidCap 400 Index

$300

$250

$200

$150

$100

$50

$-
12/10

12/11

12/12

12/13

12/14

12/15

CNO Financial Group, Inc.

S&P 500

S&P Life & Health Insurance

S&P Mid Cap 400

* 

$100 invested on 12/31/10 in stock or index, including reinvestment of dividends.

CNO Financial Group, Inc.
S&P 500 Index
S&P Life & Health Insurance Index
S&P MidCap 400 Index

$

12/10
100.00 $
100.00
100.00
100.00

12/11
93.07 $
102.11
79.29
98.27

12/12
138.60 $
118.45
90.86
115.84

12/13
264.92 $
156.82
148.53
154.64

$

12/14
261.44
178.28
151.42
169.75

12/15
294.18
180.75
141.87
166.06

Issuer Purchases of Equity Securities

Period (in 2015)
October 1 through October 31
November 1 through November 30
December 1 through December 31

tOtaL

total number 
of shares 
(or units)

864,984 $ 
362,156
1,590,445
2,817,585

average price 
paid per share 
(or unit)
19.08
19.90
19.07
19.18

total number of shares 
(or units) purchased as 
part of publicly announced 
plans or programs
864,984
362,156
1,589,407
2,816,547

Maximum number (or approximate dollar 
value) of shares (or units) that may yet be 
purchased under the plans or programs(a)
(dollars in millions)
93.2
486.0
455.7
455.7

$

(a)  In May 2011, the Company announced a securities repurchase program of up to $100.0 million. In February 2012, June 2012, December 2012, December 2013, 
November  2014  and  November  2015,  the  Company’s  Board  of  Directors  approved,  in  aggregate,  an  additional  $1,600.0  million  to  repurchase  the  Company’s 
outstanding securities.

50

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 5 Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity SecuritiesPart II
ITEM 6 Selected Consolidated Financial Data

Equity Compensation Plan Information

The following table summarizes information, as of December 31, 2015, relating to our common stock that may be issued under the CNO 
Financial Group, Inc. Amended and Restated Long-Term Incentive Plan.

Equity compensation plans approved by security holders
Equity compensation plans not approved by security holders

tOtaL

Number of securities to 
be issued upon exercise 
of outstanding options, 
warrants and rights

Weighted-average 
exercise price of 
outstanding options, 
warrants and rights
13.32
—
13.32

Number of securities remaining 
available for future issuance under 
equity compensation plans (excluding 
securities reflected in first column)
6,881,705
—
6,881,705

5,198,765 $ 

—

5,198,765 $

ITEM 6.  Selected Consolidated Financial Data.

(Amounts in millions, except per share data)
STATEMENT OF OPERATIONS DATA
Insurance policy income
Net investment income
Net realized investment gains
Total revenues
Interest expense
Total benefits and expenses
Income before income taxes
Income tax expense (benefit)
Net income
PER SHARE DATA
Net income, basic
Net income, diluted
Dividends declared per common share
Book value per common share outstanding
Weighted average shares outstanding for basic earnings
Weighted average shares outstanding for diluted earnings
Shares outstanding at period-end
BALANCE SHEET DATA - AT PERIOD END(a)
Total investments
Total assets
Corporate notes payable
Total liabilities
Shareholders’ equity
STATUTORY DATA - AT PERIOD END(b)
Statutory capital and surplus
Asset valuation reserve (“AVR”)
Total statutory capital and surplus and AVR

Years ended December 31,

2015

2014

2013

2012

2011

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

2,556.0
1,233.6
(36.6)
3,811.9
94.9
3,444.2
367.7
97.0
270.7

1.40
1.39
.27
22.49
193.1
195.2
184.0

24,487.1
31,125.1
911.1
26,986.6
4,138.5

1,739.2
196.9
1,936.1

$ 

$ 

$ 

$ 

2,629.7
1,427.4
36.7
4,144.7
92.8
3,969.6
175.1
123.7
51.4

.24
.24
.24
23.06
212.9
217.7
203.3

24,908.3
31,155.9
780.3
26,467.7
4,688.2

1,654.4
203.1
1,857.5

$ 

$ 

$ 

2,744.7
1,664.0
33.4
4,476.1
105.3
4,171.3
304.8
(173.2)
478.0

2.16
2.06
.11
22.49
221.6
232.7
220.3

27,151.7
34,750.2
838.0
29,795.0
4,955.2

2,755.4
1,486.4
81.1
4,342.7
114.6
4,187.0
155.7
(65.3)
221.0

.95
.83
.06
22.80
233.7
281.4
221.5

27,959.3
34,103.7
986.1
29,054.4
5,049.3

$

1,711.9
233.9
1,945.8

1,560.4
222.2
1,782.6

$ 

$ 

$ 

$ 

2,690.5
1,354.1
61.8
4,124.6
114.1
3,818.4
306.2
(29.5)
335.7

1.35
1.15
—
19.12
248.0
304.1
241.3

26,364.3
32,901.4
845.1
28,287.6
4,613.8

1,578.1
168.4
1,746.5

(a)  Selected amounts have been restated to reflect the retrospective application of the adoption of authoritative guidance that requires debt issuance costs in financial 

statements to be presented as a direct deduction from the carrying value of the associated debt liability rather than as an asset on the balance sheet.

(b)  We have derived the statutory data from statements filed by our insurance subsidiaries with regulatory authorities which are prepared in accordance with statutory 

accounting principles, which vary in certain respects from GAAP.

51

CNO FINANCIAL GROUP, INC. - Form 10-KITEM 7.  Management’s Discussion and Analysis of 

Consolidated Financial Condition and Results 
of Operations.

In this section, we review the consolidated financial condition of CNO and its consolidated results of operations for the years ended 
December 31, 2015, 2014 and 2013 and, where appropriate, factors that may affect future financial performance. Please read this discussion 
in conjunction with the consolidated financial statements and notes included in this Form 10-K.

Cautionary Statement Regarding Forward-Looking Statements

Our statements, trend analyses and other information contained 
in this report and elsewhere (such as in filings by CNO with the 
SEC,  press  releases,  presentations  by  CNO  or  its  management 
or  oral  statements)  relative  to  markets  for  CNO’s  products  and 
trends in CNO’s operations or financial results, as well as other 
statements,  contain  forward-looking  statements  within  the 
meaning of the federal securities laws and the Private Securities 
Litigation  Reform  Act  of  1995.  Forward-looking  statements 
typically  are  identified  by  the  use  of  terms  such  as  “anticipate,” 
“believe,” “plan,” “estimate,” “expect,” “project,” “intend,” “may,” 
“will,”  “would,”  “contemplate,”  “possible,”  “attempt,”  “seek,” 
“should,” “could,” “goal,” “target,” “on track,” “comfortable with,” 
“optimistic,” “guidance,” “outlook” and similar words, although 
some  forward-looking  statements  are  expressed  differently.  You 
should  consider  statements  that  contain  these  words  carefully 
because  they  describe  our  expectations,  plans,  strategies  and 
goals and our beliefs concerning future business conditions, our 
results of operations, financial position, and our business outlook 
or  they  state  other  “forward-looking”  information  based  on 
currently  available  information.  The  “Risk  Factors”  in  Item  1A 
provide  examples  of  risks,  uncertainties  and  events  that  could 
cause our actual results to differ materially from the expectations 
expressed  in  our  forward-looking  statements.  Assumptions  and 
other  important  factors  that  could  cause  our  actual  results  to 
differ  materially  from  those  anticipated  in  our  forward-looking 
statements include, among other things:

•  changes in or sustained low interest rates causing reductions in 
investment  income,  the  margins  of  our  fixed  annuity  and  life 
insurance businesses, and sales of, and demand for, our products;

•  expectations of lower future investment earnings may cause us 
to accelerate amortization, write down the balance of insurance 
acquisition costs or establish additional liabilities for insurance 
products;

•  general  economic,  market  and  political  conditions,  including 
the performance of the financial markets which may affect the 
value of our investments as well as our ability to raise capital or 
refinance existing indebtedness and the cost of doing so;

•  the ultimate outcome of lawsuits filed against us and other legal 

and regulatory proceedings to which we are subject;

•  our ability to make anticipated changes to certain non-guaranteed 

elements of our life insurance products;

•  our ability to obtain adequate and timely rate increases on our 

health products, including our long-term care business;

•  the  receipt  of  any  required  regulatory  approvals  for  dividend 
and  surplus  debenture  interest  payments  from  our  insurance 
subsidiaries;

•  mortality,  morbidity,  the  increased  cost  and  usage  of  health 
care services, persistency, the adequacy of our previous reserve 
estimates and other factors which may affect the profitability of 
our insurance products;

•  changes in our assumptions related to deferred acquisition costs 

or the present value of future profits;

•  the  recoverability  of  our  deferred  tax  assets  and  the  effect  of 
potential ownership changes and tax rate changes on their value;

•  our  assumption  that  the  positions  we  take  on  our  tax  return 

filings will not be successfully challenged by the IRS;

•  changes in accounting principles and the interpretation thereof;

•  our ability to continue to satisfy the financial ratio and balance 

requirements and other covenants of our debt agreements;

•  our ability to achieve anticipated expense reductions and levels 
of  operational  efficiencies  including  improvements  in  claims 
adjudication and continued automation and rationalization of 
operating systems;

•  performance and valuation of our investments, including the 
impact  of  realized  losses  (including  other-than-temporary 
impairment charges);

•  our ability to identify products and markets in which we can 
compete  effectively  against  competitors  with  greater  market 
share,  higher  ratings,  greater  financial  resources  and  stronger 
brand recognition;

•  our  ability  to  generate  sufficient  liquidity  to  meet  our  debt 

service obligations and other cash needs;

•  our ability to maintain effective controls over financial reporting;

•  our ability to continue to recruit and retain productive agents 

and distribution partners;

52

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operations•  customer response to new products, distribution channels and 

marketing initiatives;

•  our  ability  to  achieve  additional  upgrades  of  the  financial 
strength  ratings  of  CNO  and  our  insurance  company 
subsidiaries as well as the impact of our ratings on our business, 
our ability to access capital, and the cost of capital;

•  regulatory  changes  or  actions,  including  those  relating  to 
regulation  of  the  financial  affairs  of  our  insurance  companies, 
such as the payment of dividends and surplus debenture interest 
to us, regulation of the sale, underwriting and pricing of products, 
and health care regulation affecting health insurance products;

•  changes in the Federal income tax laws and regulations which 
may affect or eliminate the relative tax advantages of some of 
our products or affect the value of our deferred tax assets;

•  availability  and  effectiveness  of  reinsurance  arrangements,  as 

well as any defaults or failure of reinsurers to perform;

•  the performance of third party service providers and potential 

difficulties arising from outsourcing arrangements;

•  the growth rate of sales, collected premiums, annuity deposits 

and assets;

•  interruption in telecommunication, information technology or 
other  operational  systems  or  failure  to  maintain  the  security, 
confidentiality or privacy of sensitive data on such systems;

Overview

We are a holding company for a group of insurance companies 
operating throughout the United States that develop, market and 
administer  health  insurance,  annuity,  individual  life  insurance 
and  other  insurance  products.  We  focus  on  serving  the  senior 
and  middle-income  markets,  which  we  believe  are  attractive, 
underserved, high growth markets. We sell our products through 
three distribution channels: career agents, independent producers 
(some of whom sell one or more of our product lines exclusively) 
and  direct  marketing.  In  periods  prior  to  2014,  we  had  an 
Other CNO Business segment comprised of the long-term care 
business  that  was  ceded  effective  December  31,  2013  and  the 
overhead  expense  of  CLIC  that  was  expected  to  continue  after 
the completion of the sale. Beginning on January 1, 2014: (i) the 
overhead expense of CLIC that was expected to continue after the 
completion of the sale was reallocated primarily to the Bankers 
Life  and  Washington  National  segments;  and  (ii)  there  was  no 
longer an Other CNO Business segment.

We measure segment performance by excluding the net loss on 
the  sale  of  CLIC  and  gain  (loss)  on  reinsurance  transactions, 
the  earnings  of  CLIC  prior  to  being  sold  on  July  1,  2014, 
net  realized  investment  gains  (losses),  fair  value  changes  in 
embedded derivative liabilities (net of related amortization), fair 
value changes in the agent deferred compensation plan, loss on 
extinguishment or modification of debt, income taxes and other 
non-operating  items  consisting  primarily  of  equity  in  earnings 

•  events  of  terrorism,  cyber  attacks,  natural  disasters  or  other 
catastrophic events, including losses from a disease pandemic;

•  ineffectiveness of risk management policies and procedures in 

identifying, monitoring and managing risks; and 

•  the risk factors or uncertainties listed from time to time in our 

filings with the SEC.

Other  factors  and  assumptions  not  identified  above  are  also 
relevant  to  the  forward-looking  statements,  and  if  they  prove 
incorrect, could also cause actual results to differ materially from 
those projected.

All written or oral forward-looking statements attributable to us 
are expressly qualified in their entirety by the foregoing cautionary 
statement. Our forward-looking statements speak only as of the 
date  made.  We  assume  no  obligation  to  update  or  to  publicly 
announce the results of any revisions to any of the forward-looking 
statements to reflect actual results, future events or developments, 
changes in assumptions or changes in other factors affecting the 
forward-looking statements.

The reporting of RBC measures is not intended for the purpose of 
ranking any insurance company or for use in connection with any 
marketing, advertising or promotional activities.

of certain non-strategic investments and earnings attributable to 
variable interest entities (“VIEs”) (“pre-tax operating earnings”) 
because  we  believe  that  this  performance  measure  is  a  better 
indicator of the ongoing business and trends in our business. Our 
primary investment focus is on investment income to support our 
liabilities for insurance products as opposed to the generation of 
net  realized  investment  gains  (losses),  and  a  long-term  focus  is 
necessary to maintain profitability over the life of the business.

The  net  loss  on  the  sale  of  CLIC,  gain  (loss)  on  reinsurance 
transactions,  the  earnings  of  CLIC  prior  to  being  sold,  net 
realized investment gains (losses), fair value changes in embedded 
derivative  liabilities  (net  of  related  amortization),  fair  value 
changes  in  the  agent  deferred  compensation  plan,  loss  on 
extinguishment or modification of debt and other non-operating 
items consisting primarily of equity in earnings of certain non-
strategic  investments  and  earnings  attributable  to  VIEs  depend 
on  market  conditions  or  represent  unusual  items  that  do  not 
necessarily  relate  to  the  underlying  business  of  our  segments. 
Net realized investment gains (losses) and fair value changes in 
embedded derivative liabilities (net of related amortization) may 
affect  future  earnings  levels  since  our  underlying  business  is 
long-term in nature and changes in our investment portfolio may 
impact our ability to earn the assumed interest rates needed to 
maintain the profitability of our business.

53

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-Kto  middle-income  consumers  at  home  and  at  the  worksite. 
These  products  are  marketed  through  PMA  and  through 
independent  marketing  organizations  and  insurance  agencies 
including  worksite  marketing.  The  products  being  marketed 
are  underwritten  by  Washington  National.  This  segment’s 
business  also  includes  certain  closed  blocks  of  annuities  and 
Medicare  supplement  policies  which  are  no  longer  being 
actively marketed by this segment and were primarily issued or 
acquired by Washington National.

•  Colonial  Penn,  which  markets  primarily  graded  benefit  and 
simplified  issue  life  insurance  directly  to  customers  in  the 
senior  middle-income  market  through  television  advertising, 
direct mail, the internet and telemarketing. The Colonial Penn 
segment includes primarily the business of Colonial Penn.

The Company’s insurance segments are described below:

life 

insurance, 

interest-sensitive 

•  Bankers  Life,  which  markets  and  distributes  Medicare 
supplement 
insurance, 
traditional  life  insurance,  fixed  annuities  and  long-term  care 
insurance  products  to  the  middle-income  senior  market 
through  a  dedicated  field  force  of  career  agents,  financial 
and  investment  advisors,  and  sales  managers  supported  by  a 
network  of  community-based  sales  offices.  The  Bankers  Life 
segment  includes  primarily  the  business  of  Bankers  Life  and 
Casualty Company. Bankers Life also has various distribution 
and  marketing  agreements  with  other  insurance  companies 
to  use  Bankers  Life’s  career  agents  to  distribute  Medicare 
Advantage and PDP products in exchange for a fee.

•  Washington  National,  which  markets  and  distributes 
supplemental  health  (including  specified  disease,  accident 
and hospital indemnity insurance products) and life insurance 

54

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe following summarizes our earnings for the three years ending December 31, 2015 (dollars in millions, except per share data):

EBIT (a non-GAAP financial measure)(a)

Bankers Life
Washington National
Colonial Penn
Other CNO Business:

Losses from the long-term care business reinsured effective December 31, 2013
Overhead expense of CLIC allocated to other segments effective January 1, 2014
EBIT from business segments continuing after the CLIC sale

Corporate operations, excluding corporate interest expense
EBIT from operations continuing after the CLIC sale

Corporate interest expense

Operating earnings before taxes
Tax expense on operating income

Net operating income(a)

Earnings of CLIC prior to being sold (net of taxes)
Net loss on sale of CLIC and gain (loss) on reinsurance transactions (including impact of taxes)(b)
Net realized investment gains (losses) (net of related amortization and taxes)
Fair value changes in embedded derivative liabilities (net of related amortization and taxes)
Fair value changes related to agent deferred compensation plan (net of taxes)
Loss on extinguishment or modification of debt (net of taxes)
Valuation allowance for deferred tax assets and other tax items(b)
Other

NEt INCOME

Per diluted share:

Net operating income
Earnings of CLIC prior to being sold (net of taxes)
Net loss on sale of CLIC and gain (loss) on reinsurance transactions (including impact of taxes)(b)
Net realized investment gains (losses) (net of related amortization and taxes)
Fair value changes in embedded derivative liabilities (net of related amortization and taxes)
Fair value changes related to agent deferred compensation plan (net of taxes)
Loss on extinguishment or modification of debt (net of taxes)
Valuation allowance for deferred tax assets and other tax items(b)
Other

NEt INCOME

2015

369.6
111.5
5.6

—
—
486.7
(18.9)
467.8
(45.0)
422.8
148.1
274.7
—
—
(30.8)
7.7
9.8
(21.3)
32.5
(1.9)
270.7

1.41
—
—
(.16)
.04
.05
(.11)
.17
(.01)
1.39

2014

2013

$

$

386.9
111.2
.8

—
—
498.9
(27.6)
471.3
(43.9)
427.4
150.5
276.9
15.2
(269.7)
21.4
(23.4)
(17.4)
(.4)
54.9
(6.1)
51.4

1.27
.07
(1.24)
.10
(.11)
(.08)
—
.25
(.02)
.24

$

$

$

$

$

$

310.5
140.6
(12.5)

(8.0)
(19.6)
411.0
2.8
413.8
(51.3)
362.5
124.3
238.2
25.5
(63.3)
16.8
23.0
10.2
(64.0)
301.5
(9.9)
478.0

1.03
.11
(.27)
.08
.10
.04
(.28)
1.29
(.04)
2.06

$

$

$

$

(a)  Management believes that an analysis of net operating income provides a clearer comparison of the operating results of the Company from period to period because it 
excludes: (i) the net loss on the sale of CLIC and gain (loss) on reinsurance transactions, including impact of taxes; (ii) the earnings of CLIC prior to being sold on July 
1, 2014, net of taxes; (iii) net realized investment gains or losses, net of related amortization and taxes; (iv) fair value changes due to fluctuations in the interest rates 
used to discount embedded derivative liabilities related to our fixed index annuities, net of related amortization and taxes; (v) fair value changes related to the agent 
deferred compensation plan, net of taxes; (vi) loss on extinguishment or modification of debt, net of taxes; (vii) changes in the valuation allowance for deferred tax 
assets; and (viii) other non-operating items consisting primarily of equity in earnings of certain non-strategic investments and earnings attributable to variable interest 
entities. Net realized investment gains or losses include: (i) gains or losses on the sales of investments; (ii) other-than-temporary impairments recognized through net 
income; and (iii) changes in fair value of certain fixed maturity investments with embedded derivatives. EBIT is presented as net operating income excluding corporate 
interest expense and income tax expense. The table above reconciles the non-GAAP measure to the corresponding GAAP measure.
In addition, management uses these non-GAAP financial measures in its budgeting process, financial analysis of segment performance and in assessing the allocation of 
resources. We believe these non-GAAP financial measures enhance an investor’s understanding of our financial performance and allows them to make more informed 
judgments about the Company as a whole. These measures also highlight operating trends that might not otherwise be transparent. However, EBIT and net operating 
income are not measurements of financial performance under GAAP and should not be considered as alternatives to cash flow from operating activities, as measures 
of liquidity, or as alternatives to net income as measures of our operating performance or any other measures of performance derived in accordance with GAAP. In 
addition, EBIT and net operating income should not be construed as an inference that our future results will be unaffected by unusual or non-recurring items. EBIT 
and net operating income have limitations as analytical tools, and you should not consider such measures either in isolation or as substitutes for analyzing our results 
as reported under GAAP. Our definitions and calculation of EBIT and net operating income are not necessarily comparable to other similarly titled measures used by 
other companies due to different methods of calculation.

(b)  Increase in valuation allowance of $19.4 million in 2014, related to the expected change in future taxable income following the sale of CLIC, is included in the “net 

loss on sale of CLIC and gain (loss) on reinsurance transactions (including impact of taxes)”.

55

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K 
Our mission is to be the recognized market leader in providing 
financial  security  for  the  protection  and  retirement  needs  of 
middle-income  American  working  families  and  retirees.  Our 
strategic  plans  are  focused  on  continuing  to  grow  and  deliver 
long-term value for all our stakeholders. Specifically, we will focus 
on the following priorities:

• Growth

• Effectively manage risk and deploy capital

(i)  Active enterprise risk management process

(ii)  Continue to cost effectively repurchase our common stock

(iii) Maintain a competitive dividend payout ratio

•  Further enhance the customer experience and agent productivity

(i) 

 Focus on initiatives that drive sales including lead programs, 
new products, agent recruitment and retention

(i) 

 Completion and implementation of new tools to be used by 
our distribution force

(ii)   Expand  offering  middle-market  consumers  a  range  of 

investment and planning solutions

(iii)  Exploring  non-organic  growth  opportunities  that  are 
focused on the middle market, fill product gaps, expand our 
distribution and geographic footprint and/or enhance agent 
recruiting

• Increase profitability and return on equity

(i) 

 Maintain our strong capital position and favorable financial 
metrics

(ii)  Continue to increase our return on equity

(ii)   Further  development  of  capabilities  for  generating  and 
acting on prospect/customer data insights making it easier 
to sell and deliver service

•  Reduce  long-term  care  exposure  by  approximately  one-half 

over the next three to six years

(i)  Drive growth of other lines of business

(ii)  Evaluate reinsurance and/or other potential solutions

• Continue to invest in talent

(i)  Expanded leadership development programs

(ii)   Emphasis  on  skills  and  experiences  that  are  aligned  with 

our priorities

Critical Accounting Policies

The preparation of financial statements in accordance with GAAP 
requires  management  to  make  estimates  and  assumptions  that 
 affect the reported amounts of assets and liabilities and disclosure 
of  contingent  assets  and  liabilities  at  the  date  of  the  financial 
statements  and  the  reported  amounts  of  revenues  and  expenses 
during the reporting period. Management has made estimates in 
the past that we believed to be appropriate but were subsequently 
revised to reflect actual experience. If our future experience differs 
materially  from  these  estimates  and  assumptions,  our  results  of 
operations and financial condition could be materially affected.

We base our estimates on historical experience and other assumptions 
that  we  believe  are  reasonable  under  the  circumstances.  We 
continually evaluate the information used to make these estimates 
as our business and the economic environment change. The use 
of estimates is pervasive throughout our financial statements. The 
accounting  policies  and  estimates  we  consider  most  critical  are 
summarized  below.  Additional  information  on  our  accounting 
policies  is  included  in  the  note  to  our  consolidated  financial 
statements entitled “Summary of Significant Accounting Policies”.

Investments

At  December  31,  2015,  the  carrying  value  of  our  investment 
portfolio was $24.5 billion.

Interest  income  on  fixed  maturity  securities  is  recognized  when 
earned  using  a  constant  effective  yield  method  giving  effect  to 
amortization of premiums and accretion of discounts. Prepayment 
fees are recognized when earned. Dividends on equity securities 
are recognized when declared.

Our evaluation of investments for impairment requires significant 
judgments, including: (i) the identification of potentially impaired 
securities; (ii) the determination of their estimated fair value; and 
(iii) the assessment of whether any decline in estimated fair value 
is other than temporary.

We regularly evaluate all of our investments with unrealized losses 
for  possible  impairment.  Our  assessment  of  whether  unrealized 
losses are “other than temporary” requires significant judgment. 
Factors  considered  include:  (i)  the  extent  to  which  fair  value  is 
less than the cost basis; (ii) the length of time that the fair value 
has been less than cost; (iii) whether the unrealized loss is event 
driven,  credit-driven  or  a  result  of  changes  in  market  interest 
rates  or  risk  premium;  (iv)  the  near-term  prospects  for  specific 
events,  developments  or  circumstances  likely  to  affect  the  value 
of  the  investment;  (v)  the  investment’s  rating  and  whether  the 
investment is investment-grade and/or has been downgraded since 
its  purchase;  (vi)  whether  the  issuer  is  current  on  all  payments 
in accordance with the contractual terms of the investment and 
is expected to meet all of its obligations under the terms of the 
investment; (vii) whether we intend to sell the investment or it is 
more likely than not that circumstances will require us to sell the 
investment before recovery occurs; (viii) the underlying current and 
prospective asset and enterprise values of the issuer and the extent 
to which the recoverability of the carrying value of our investment 
may  be  affected  by  changes  in  such  values;  (ix)  projections  of, 
and  unfavorable  changes  in,  cash  flows  on  structured  securities 
including  mortgage-backed  and  asset-backed  securities;  (x)  our 
best estimate of the value of any collateral; and (xi) other objective 
and subjective factors.

56

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsFuture events may occur, or additional information may become 
available,  which  may  necessitate  future  realized  losses  in  our 
portfolio. Significant losses could have a material adverse effect on 
our consolidated financial statements in future periods.

Impairment  losses  on  equity  securities  are  recognized  in  net 
income.  The  manner  in  which  impairment  losses  on  fixed 
maturity  securities,  available  for  sale,  are  recognized  in  the 
financial statements is dependent on the facts and circumstances 
related  to  the  specific  security.  If  we  intend  to  sell  a  security  or 
it  is  more  likely  than  not  that  we  would  be  required  to  sell  a 
security  before  the  recovery  of  its  amortized  cost,  the  security 
is  other-than-temporarily  impaired  and  the  full  amount  of  the 
impairment is recognized as a loss through earnings. If we do not 
expect to recover the amortized cost basis, we do not plan to sell 
the security, and if it is not more likely than not that we would 
be required to sell a security before the recovery of its amortized 
cost,  less  any  current  period  credit  loss,  the  recognition  of  the 
other-than-temporary impairment is bifurcated. We recognize the 
credit loss portion in net income and the noncredit loss portion in 
accumulated other comprehensive income.

We estimate the amount of the credit loss component of a fixed 
maturity security impairment as the difference between amortized 
cost  and  the  present  value  of  the  expected  cash  flows  of  the 
security. The present value is determined using the best estimate of 
future cash flows discounted at the effective interest rate implicit 
to the security at the date of purchase or the current yield to accrete 
an  asset-backed  or  floating  rate  security.  The  methodology  and 
assumptions for establishing the best estimate of future cash flows 
vary depending on the type of security.

For most structured securities, cash flow estimates are based on 
bond specific facts and circumstances that may include collateral 
characteristics, expectations of delinquency and default rates, loss 
severity,  prepayment  speeds  and  structural  support,  including 
excess spread, subordination and guarantees. For corporate bonds, 
cash flow estimates are derived from scenario-based outcomes of 
expected corporate restructurings or the disposition of assets using 
bond  specific  facts  and  circumstances.  The  previous  amortized 
cost basis less the impairment recognized in net income becomes 
the security’s new cost basis. We accrete the new cost basis to the 
estimated  future  cash  flows  over  the  expected  remaining  life  of 
the security, except when the security is in default or considered 
nonperforming.

The  remaining  noncredit  impairment,  which  is  recorded  in 
accumulated  other  comprehensive  income,  is  the  difference 
between the security’s estimated fair value and our best estimate 
of future cash flows discounted at the effective interest rate prior 
to  impairment.  The  remaining  noncredit  impairment  typically 
represents  changes  in  the  market  interest  rates,  current  market 
liquidity  and  risk  premiums.  As  of  December  31,  2015,  other-
than-temporary  impairments  included  in  accumulated  other 
comprehensive  income  totaled  $4.9  million  (before  taxes  and 
related amortization).

Fair value is the price that would be received to sell an asset or paid 
to  transfer  a  liability  in  an  orderly  transaction  between  market 
participants at the measurement date and, therefore, represents an 
exit price, not an entry price. We carry certain assets and liabilities 
at  fair  value  on  a  recurring  basis,  including  fixed  maturities, 
equity  securities,  trading  securities,  investments  held  by  VIEs, 

derivatives,  cash  and  cash  equivalents,  separate  account  assets 
and  embedded  derivatives.  We  carry  our  Company-owned  life 
insurance policy (“COLI”), which is invested in a series of mutual 
funds, at its cash surrender value which approximates fair value. In 
addition, we disclose fair value for certain financial instruments, 
including mortgage loans and policy loans, insurance liabilities for 
interest-sensitive products, investment borrowings, notes payable 
and borrowings related to VIEs.

The  degree  of  judgment  utilized  in  measuring  the  fair  value 
of  financial  instruments  is  largely  dependent  on  the  level  to 
which  pricing  is  based  on  observable  inputs.  Observable  inputs 
reflect  market  data  obtained  from  independent  sources,  while 
unobservable inputs reflect our view of market assumptions in the 
absence of observable market information. Financial instruments 
with readily available active quoted prices would be considered to 
have  fair  values  based  on  the  highest  level  of  observable  inputs, 
and  little  judgment  would  be  utilized  in  measuring  fair  value. 
Financial instruments that rarely trade would often have fair value 
based on a lower level of observable inputs, and more judgment 
would be utilized in measuring fair value.

Valuation Hierarchy

There is a three-level hierarchy for valuing assets or liabilities at 
fair value based on whether inputs are observable or unobservable.

•  Level 1 – includes assets and liabilities valued using inputs that 
are  unadjusted  quoted  prices  in  active  markets  for  identical 
assets or liabilities. Our Level 1 assets primarily include cash and 
exchange traded securities.

•  Level 2 – includes assets and liabilities valued using inputs that 
are quoted prices for similar assets in an active market, quoted 
prices for identical or similar assets in a market that is not active, 
observable inputs, or observable inputs that can be corroborated 
by market data. Level 2 assets and liabilities include those financial 
instruments that are valued by independent pricing services using 
models or other valuation methodologies. These models consider 
various  inputs  such  as  credit  rating,  maturity,  corporate  credit 
spreads, reported trades and other inputs that are observable or 
derived  from  observable  information  in  the  marketplace  or  are 
supported by transactions executed in the marketplace. Financial 
assets in this category primarily include: certain publicly registered 
and privately placed corporate fixed maturity securities; certain 
government  or  agency  securities;  certain  mortgage  and  asset-
backed securities; certain equity securities; most investments held 
by our consolidated VIEs; certain mutual fund and hedge fund 
investments;  most  short-term  investments;  and  non-exchange-
traded  derivatives  such  as  call  options.  Financial  liabilities  in 
this category include investment borrowings, notes payable and 
borrowings related to VIEs.

•  Level 3 – includes assets and liabilities valued using unobservable 
inputs  that  are  used  in  model-based  valuations  that  contain 
management assumptions. Level 3 assets and liabilities include 
those financial instruments whose fair value is estimated based 
on broker/dealer quotes, pricing services or internally developed 
models or methodologies utilizing significant inputs not based 
on,  or  corroborated  by,  readily  available  market  information. 
Financial  assets  in  this  category  include  certain  corporate 
securities  (primarily  certain  below-investment  grade  privately 
placed securities), certain structured securities, mortgage loans, 
and other less liquid securities. Financial liabilities in this category 

57

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-Kinclude  our  insurance  liabilities  for  interest-sensitive  products, 
which  includes  embedded  derivatives  (including  embedded 
derivatives  related  to  our  fixed  index  annuity  products  and  to 
a modified coinsurance arrangement) since their values include 
significant unobservable inputs including actuarial assumptions.

At  each  reporting  date,  we  classify  assets  and  liabilities  into 
the  three  input  levels  based  on  the  lowest  level  of  input  that  is 
significant  to  the  measurement  of  fair  value  for  each  asset  and 
liability reported at fair value. This classification is impacted by 
a number of factors, including the type of financial instrument, 
whether  the  financial  instrument  is  new  to  the  market  and  not 
yet established, the characteristics specific to the transaction and 
overall market conditions. Our assessment of the significance of 
a particular input to the fair value measurement and the ultimate 
classification of each asset and liability requires judgment and is 
subject to change from period to period based on the observability 
of the valuation inputs.

Below-investment  grade  corporate  debt  securities  typically  have 
different  characteristics  than  investment  grade  corporate  debt 
securities. Based on historical performance, probability of default 
by  the  borrower  is  significantly  greater  for  below-investment 
grade corporate debt securities and in many cases severity of loss 
is relatively greater as such securities are generally unsecured and 
often subordinated to other indebtedness of the issuer. Also, issuers 
of  below-investment  grade  corporate  debt  securities  frequently 
have  higher  levels  of  debt  relative  to  investment-grade  issuers, 
hence, all other things being equal, are generally more sensitive to 
adverse economic conditions. The Company attempts to reduce 
the overall risk related to its investment in below-investment grade 
securities,  as  in  all  investments,  through  careful  credit  analysis, 
strict  investment  policy  guidelines,  and  diversification  by  issuer 
and/or guarantor and by industry.

Our  fixed  maturity  investments  are  generally  purchased  in  the 
context  of  long-term  strategies,  including  funding  insurance 
liabilities,  so  we  do  not  generally  seek  to  generate  short-term 
realized  gains  through  the  purchase  and  sale  of  such  securities. 
In  certain  circumstances,  including  those  in  which  securities 
are  selling  at  prices  which  exceed  our  view  of  their  underlying 
economic value, or when it is possible to reinvest the proceeds to 
better  meet  our  long-term  asset-liability  objectives,  we  may  sell 
certain securities. During 2015, we sold $724.4 million of fixed 
maturity  investments  which  resulted  in  gross  investment  losses 
(before income taxes) of $88.4 million. 

We actively manage the relationship between the duration and cash 
flows of our invested assets and the estimated duration and cash 
flows of benefit payments arising from contract liabilities. These 
efforts may cause us to sell investments before their maturity date 
and could result in the realization of net realized investment gains 
(losses).  When  the  estimated  durations  of  assets  and  liabilities 
are similar, exposure to interest rate risk is minimized because a 
change in the value of assets should be largely offset by a change 
in  the  value  of  liabilities.  In  certain  circumstances,  a  mismatch 
of  the  durations  or  related  cash  flows  of  invested  assets  and 
insurance liabilities could have a significant impact on our results 
of operations and financial position.

For more information on our investment portfolio and our critical 
accounting  policies  related  to  investments,  see  the  note  to  our 
consolidated financial statements entitled “Investments”.

Present Value of Future Profits and Deferred 
Acquisition Costs

In conjunction with the implementation of fresh start accounting, 
we eliminated the historical balances of our Predecessor’s deferred 
acquisition  costs  and  the  present  value  of  future  profits  and 
replaced them with the present value of future profits as calculated 
on the Effective Date.

The value assigned to the right to receive future cash flows from 
contracts existing at the Effective Date is referred to as the present 
value of future profits. The balance of this account is amortized, 
evaluated  for  recovery,  and  adjusted  for  the  impact  of  unrealized 
gains (losses) in the same manner as the deferred acquisition costs 
described below. We expect to amortize the balance of the present 
value of future profits as of December 31, 2015 as follows: 11 percent 
in 2016, 10 percent in 2017, 9 percent in 2018, 8 percent in 2019 and 
7 percent in 2020.

Deferred acquisition costs represent incremental direct costs related 
to the successful acquisition of new or renewal insurance contracts. 
For interest-sensitive life or annuity products, we amortize these 
costs in relation to the estimated gross profits using the interest 
rate  credited  to  the  underlying  policies.  For  other  products,  we 
generally  amortize  these  costs  in  relation  to  future  anticipated 
premium revenue using the projected investment earnings rate.

Insurance  acquisition  costs  are  amortized  to  expense  over  the 
lives  of  the  underlying  policies  in  relation  to  future  anticipated 
premiums  or  gross  profits.  The  insurance  acquisition  costs  for 
policies other than interest-sensitive life and annuity products are 
amortized with interest (using the projected investment earnings 
rate) over the estimated premium-paying period of the policies, in 
a  manner  which  recognizes  amortization  expense  in  proportion 
to each year’s premium income. The insurance acquisition costs 
for interest-sensitive life and annuity products are amortized with 
interest (using the interest rate credited to the underlying policy) 
in proportion to estimated gross profits. The interest, mortality, 
morbidity and persistency assumptions used to amortize insurance 
acquisition  costs  are  consistent  with  those  assumptions  used  to 
estimate  liabilities  for  insurance  products.  For  interest-sensitive 
life  and  annuity  products,  these  assumptions  are  reviewed  on  a 
regular  basis.  When  actual  profits  or  our  current  best  estimates 
of future profits are different from previous estimates, we adjust 
cumulative amortization of insurance acquisition costs to maintain 
amortization expense as a constant percentage of gross profits over 
the entire life of the policies.

When we realize a gain or loss on investments backing our interest-
sensitive  life  or  annuity  products,  we  adjust  the  amortization 
of  insurance  acquisition  costs  to  reflect  the  change  in  estimated 
gross profits from the products due to the gain or loss realized and 
the  effect  on  future  investment  yields.  We  increased  (decreased) 
amortization expense for such changes by $(.5) million, $1.0 million 
and $1.6 million during the years ended December 31, 2015, 2014 
and 2013, respectively. We also adjust insurance acquisition costs 
for the change in amortization that would have been recorded if 
fixed maturity securities, available for sale, had been sold at their 
stated aggregate fair value and the proceeds reinvested at current 
yields.  Such  adjustments  are  commonly  referred  to  as  “shadow 
adjustments”  and  may  include  adjustments  to:  (i)  deferred 
acquisition  costs;  (ii)  the  present  value  of  future  profits;  (iii)  loss 

58

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operationsrecognition reserves; and (iv) income taxes. We include the impact 
of  this  adjustment  in  accumulated  other  comprehensive  income 
(loss)  within  shareholders’  equity.  The  total  pre-tax  impact  of 
such  adjustments  on  accumulated  other  comprehensive  income 
was a decrease of $269.1 million at December 31, 2015 (including 
$157.1 million for premium deficiencies that would exist on certain 
blocks of business (primarily long-term care products) if unrealized 
gains on the assets backing such products had been realized and 
the  proceeds  from  our  sales  of  such  assets  were  invested  at  then 
current  yields.)  The  total  pre-tax  impact  of  such  adjustments  on 
accumulated other comprehensive income at December 31, 2014 
was  a  decrease  of  $921.8  million  (including  $652.4  million  for 
premium deficiencies that would exist on certain blocks of business 
(primarily long-term care products) if unrealized gains on the assets 
backing such products had been realized and the proceeds from our 
sales of such assets were invested at then current yields.)

At December 31, 2015, the balance of insurance acquisition costs 
was $1.8 billion prior to shadow adjustments. The recoverability 
of  this  amount  is  dependent  on  the  future  profitability  of  the 
related  business.  Each  year,  we  evaluate  the  recoverability  of 
the  unamortized  balance  of  insurance  acquisition  costs.  These 
evaluations are performed to determine whether estimates of the 
present value of future cash flows, in combination with the related 
liability  for  insurance  products,  will  support  the  unamortized 
balance. These future cash flows are based on our best estimate of 
future premium income, less benefits and expenses. The present 
value  of  these  cash  flows,  plus  the  related  balance  of  liabilities 
for insurance products, is then compared with the unamortized 
balance of insurance acquisition costs. In the event of a deficiency, 
such  amount  would  be  charged  to  amortization  expense.  If  the 

Change in assumptions
Interest-sensitive life products:

5% increase to assumed mortality
5% decrease to assumed mortality
15% increase to assumed expenses
15% decrease to assumed expenses
10 basis point decrease to assumed spread
10 basis point increase to assumed spread
10% increase to assumed lapses
10% decrease to assumed lapses

Fixed index and fixed interest annuity products:

20% increase to assumed surrenders
20% decrease to assumed surrenders
15% increase to assumed expenses
15% decrease to assumed expenses
10 basis point decrease to assumed spread
10 basis point increase to assumed spread

Other than interest-sensitive life and annuity products(a):

5% increase to assumed morbidity
50 basis point decrease to investment earnings rate
5% decrease to assumed mortality

deficiency  exceeds  the  balance  of  insurance  acquisition  costs, 
a  premium  deficiency  reserve  is  established  for  the  excess.  The 
determination of future cash flows involves significant judgment. 
Revisions  to  the  assumptions  which  determine  such  cash  flows 
could have a significant adverse effect on our results of operations 
and  financial  position.  While  we  expect  the  long-term  care 
business  in  the  Bankers  Life  segment  to  generate  future  profits, 
the margins are relatively thin and are vulnerable to changes in 
assumptions. In 2014, we were required to establish a $9 million 
deficiency reserve for the life contingent payout annuities in the 
Washington  National  segment.  Accordingly,  these  annuities  are 
not  expected  to  generate  future  profits  and  future  unfavorable 
changes  to  our  assumptions  will  reduce  earnings  in  the  period 
such changes occur.

The  table  presented  below  summarizes  our  estimates  of 
cumulative adjustments to insurance acquisition costs or premium 
deficiency  reserves  (when  the  deficiency  exceeds  the  balance  of 
insurance acquisition costs) resulting from hypothetical revisions 
to certain assumptions. Although such hypothetical revisions are 
not currently required or anticipated, we believe they could occur 
based on past variances in experience and our expectations of the 
ranges of future experience that could reasonably occur. We have 
assumed that revisions to assumptions resulting in the adjustments 
summarized below would occur equally among policy types, ages 
and  durations  within  each  product  classification.  Any  actual 
adjustment would be dependent on the specific policies affected 
and, therefore, may differ from the estimates summarized below. 
In addition, the impact of actual adjustments would reflect the net 
effect of all changes in assumptions during the period.

Estimated adjustment to income before income 
taxes based on revisions to certain assumptions

(dollars in millions)

$

(15)
15
(5)
5
(5)
5
(1)
1

(55)
70
(5)
5
(30)
30

(125)
(85)
(5)

(a)  We have excluded the effect of reasonably likely changes in lapse, surrender and expense assumptions for policies other than interest-sensitive life and annuity products.

59

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe following summarizes the persistency of our major blocks of insurance business summarized by segment and line of business:

Bankers Life:

Medicare supplement(1)
Long-term care(1)
Fixed index annuities(2)
Other annuities(2)
Life(1)

Washington National:

Medicare supplement(1)
Supplemental health(1)
Life(1)

Colonial Penn:

Life(1)

(1)  Based on number of inforce policies.
(2)  Based on the percentage of the inforce block persisting.

Years ended December 31,

2015

2014

2013

86.3%
90.4%
91.2%
85.1%
87.3%

83.7%
89.0%
91.8%

82.6%

82.8%
91.1%
90.8%
85.2%
87.3%

84.2%
88.4%
92.5%

83.2%

82.3%
90.9%
90.8%
86.6%
87.2%

82.4%
87.2%
90.9%

83.8%

Liabilities for Insurance Products - reserves for 
the future payment of long-term care policy 
claims

We  calculate  and  maintain  reserves  for  the  future  payment  of 
claims to our policyholders based on actuarial assumptions. For 
all  our  insurance  products,  we  establish  an  active  life  reserve, 
a  liability  for  due  and  unpaid  claims,  claims  in  the  course  of 
settlement  and  incurred  but  not  reported  claims.  In  addition, 
for  our  health  insurance  business,  we  establish  a  reserve  for  the 
present value of amounts not yet due on claims. Many factors can 

affect  these  reserves  and  liabilities,  such  as  economic  and  social 
conditions, inflation, hospital and pharmaceutical costs, changes 
in  doctrines  of  legal  liability  and  extra-contractual  damage 
awards. Therefore, our reserves and liabilities are necessarily based 
on  numerous  estimates  and  assumptions  as  well  as  historical 
experience.  Establishing  reserves  is  an  uncertain  process,  and  it 
is  possible  that  actual  claims  will  materially  exceed  our  reserves 
and  have  a  material  adverse  effect  on  our  results  of  operations 
and financial condition. For example, our long-term care policy 
claims may be paid over a long period of time and, therefore, loss 
estimates have a higher degree of uncertainty.

The following summarizes the components of the reserves related to our long-term care business in our Bankers Life segment as well as 
the long-term care reserves ceded to BRe as of December 31, 2015 and 2014 (dollars in millions):

Amounts classified as future policy benefits:

Active life reserves
Reserves for the present value of amounts not yet due on claims
Future loss reserves
Premium deficiency reserves assuming net unrealized gains had been realized

Amounts classified as liability for policy and contract claims:

Liability for due and unpaid claims, claims in the course of settlement and incurred but not reported claims

Total

Reinsurance receivables

LONG-tErM CarE rESErVES, NEt OF rEINSUraNCE rECEIVaBLES

2015

2014

3,707.8
1,306.1
158.3
—

194.1
5,366.3
491.0
4,875.3

$

$

3,634.5
1,279.7
120.1
350.9

185.1
5,570.3
490.1
5,080.2

$

$

The  significant  assumptions  used  to  calculate  the  active  life 
reserves  include  morbidity,  persistency  and  investment  yields. 
These assumptions are determined at the issuance date and do not 
change over the life of the policy.

The significant assumptions used to calculate the reserves for the 
present  value  of  amounts  not  yet  due  on  claims  include  future 
benefit payments, interest rates and claim continuance patterns. 
Interest rates are used to determine the present value of the future 
benefit payments and are based on the investment yield of assets 
supporting  the  reserves.  Claim  continuance  assumptions  are 
estimates of the expected period of time that claim payments will 
continue before termination due to recovery, death or attainment 

of  policy  maximum  benefits.  These  estimates  are  based  on 
historical claim experience for similar policy and coverage types. 
Our  estimates  of  benefit  payments,  interest  rates  and  claim 
continuance  are  reviewed  regularly  and  updated  to  consider 
current portfolio investment yields and recent claims experience.

In December 2013, two of our insurance subsidiaries with long-term 
care business in our former Other CNO Business segment entered 
into  100%  coinsurance  agreements  ceding  $495  million  of 
long-term  care  reserves  to  BRe.  Pursuant  to  the  agreements,  the 
Company  paid  an  additional  premium  of  $96.9  million  to  BRe 
and an amount equal to the related net liabilities. We recognized a 
premium deficiency reserve of $96.9 million at December 31, 2013. 

60

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsSuch deficiency reserve was no longer required when the additional 
premium was paid to BRe in conjunction with its assumption of 
the liabilities related to this block.

With  respect  to  the  long-term  care  block  in  our  Bankers  Life 
segment, the aggregate liability is not deficient, but our projections 
of  estimated  future  profits  (losses)  indicate  that  profits  will  be 
recognized  in  earlier  periods,  followed  by  losses  in  later  periods. 
In this situation, we are required to recognize future loss reserves. 
Such reserves are calculated based on our current estimate of the 
amount  necessary  to  offset  the  losses  in  future  periods  and  are 
established during the period the block is profitable. We estimate 
the future losses based on our current best estimates of morbidity, 
persistency, premium rates, maintenance expense and investment 
yields,  which  estimates  are  generally  updated  annually.  During 
2015, we increased the future loss reserves related to our long-term 
care blocks of business by $38.2 million based on these calculations.

The significant assumptions used to calculate the liability for due 
and unpaid claims, claims in the course of settlement and incurred 
but  not  reported  claims  are  based  on  historical  claim  payment 
patterns and include assumptions related to the number of claims 
and  the  size  and  timing  of  claim  payments.  These  assumptions 
are  updated  quarterly  to  reflect  the  most  current  information 
regarding  claim  payment  patterns.  In  order  to  determine  the 
accuracy of our prior estimates, we calculate the total redundancy 
(deficiency) of our prior claim reserve estimates. The 2014 claim 
reserve  redundancy  for  long-term  care  claim  reserves  in  our 
Bankers  Life  segment,  as  measured  at  December  31,  2015,  was 
$16.2 million.

Estimates of unpaid losses related to long-term care business have a 
higher degree of uncertainty than estimates for our other products 
due  to  the  range  of  ultimate  duration  of  these  claims  and  the 

resulting variability in their cost (in addition to the variations in the 
lag time in reporting claims). As an example, an increase in the loss 
ratio of 5 percentage points for claims incurred in 2015 related to 
our long-term care business in our Bankers Life segment would have 
resulted in an immediate decrease in our earnings of approximately 
$25 million. Our financial results depend significantly upon the 
extent  to  which  our  actual  claims  experience  is  consistent  with 
the assumptions we used in determining our reserves and pricing 
our  products.  If  our  assumptions  with  respect  to  future  claims 
are incorrect, and our reserves are insufficient to cover our actual 
losses and expenses, we would be required to increase our liabilities, 
which would negatively affect our operating results.

Accounting for certain marketing agreements

Bankers Life has entered into various distribution and marketing 
agreements  with  other  insurance  companies  to  use  Bankers 
Life’s  career  agents  to  distribute  prescription  drug  and  Medicare 
Advantage  plans.  These  agreements  allow  Bankers  Life  to  offer 
these products to current and potential future policyholders without 
investment  in  management  and  infrastructure.  We  receive  fee 
income related to the plans sold through our distribution channels.

We account for these distribution agreements as follows:

•  We  recognize  fee  income  based  on  either:  (i)  a  fixed  fee  per 
contract sold; or (ii) a percentage of premiums collected. This fee 
income is recognized over the calendar year term of the contract.

•  We  also  pay  commissions  to  our  agents  who  sell  the  plans. 
These  payments  are  deferred  and  amortized  over  the  term  of 
the contract.

The following summarizes the fee revenue, net of distribution expenses, earned through these marketing agreements (dollars in millions):

Fee revenue:

Medicare Advantage contracts
PDP contracts
Total revenue
Distribution expenses

FEE rEVENUE, NEt OF DIStrIBUtION EXPENSES

2015

23.1
3.2
26.3
9.4
16.9

$

$

2014

22.4 $
3.0
25.4
10.4
15.0 $

2013

16.1
2.3
18.4
7.1
11.3

$

$

Income Taxes

Our  income  tax  expense  includes  deferred  income  taxes  arising 
from temporary differences between the financial reporting and tax 
bases of assets and liabilities, capital loss carryforwards and NOLs. 
Deferred tax assets and liabilities are measured using enacted tax 
rates expected to apply in the years in which temporary differences 
are expected to be recovered or paid. The effect of a change in tax 
rates on deferred tax assets and liabilities is recognized in earnings 
in the period when the changes are enacted.

A reduction of the net carrying amount of deferred tax assets by 
establishing  a  valuation  allowance  is  required  if,  based  on  the 
available evidence, it is more likely than not that such assets will 
not be realized. In assessing the need for a valuation allowance, 
all  available  evidence,  both  positive  and  negative,  shall  be 
considered  to  determine  whether,  based  on  the  weight  of  that 

evidence, a valuation allowance for deferred tax assets is needed. 
This  assessment  requires  significant  judgment  and  considers, 
among other matters, the nature, frequency and severity of current 
and cumulative losses, forecasts of future profitability, the duration 
of carryforward periods, our experience with operating loss and 
tax  credit  carryforwards  expiring  unused,  and  tax  planning 
strategies. We evaluate the need to establish a valuation allowance 
for our deferred tax assets on an ongoing basis. The realization of 
our deferred tax assets depends upon generating sufficient future 
taxable  income  of  the  appropriate  type  during  the  periods  in 
which  our  temporary  differences  become  deductible  and  before 
our capital loss carryforwards and life and non-life NOLs expire.

Based  on  our  assessment,  it  appears  more  likely  than  not  that 
$946.6 million of our total deferred tax assets of $1,160.1 million 
will be realized through future taxable earnings. Accordingly, we 
have established a deferred tax valuation allowance of $213.5 million 

61

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-Kat December 31, 2015. We will continue to assess the need for a 
valuation  allowance  in  the  future.  If  future  results  are  less  than 
projected, an increase to the valuation allowance may be required 
to reduce the deferred tax asset, which could have a material impact 
on our results of operations in the period in which it is recorded.

We  use  a  deferred  tax  valuation  model  to  assess  the  need  for  a 
valuation  allowance.  Our  model  is  adjusted  to  reflect  changes 
in  our  projections  of  future  taxable  income  including  changes 
resulting 
reinsurance 
transactions and the impact of the sale of CLIC. Our estimates 
of future taxable income are based on evidence we consider to be 
objective and verifiable.

investment 

strategies, 

trading 

from 

At December 31, 2015, our projection of future taxable income 
for purposes of determining the valuation allowance is based on 
our adjusted average annual taxable income which is assumed to 

remain flat for two years and then increase by 3 percent for the 
next five years, and level taxable income is assumed thereafter. In 
the projections used for our analysis, our adjusted average taxable 
income is based on the level of recent normalized taxable income, 
which  was  approximately  $345  million  ($75  million  of  which 
relates to non-life taxable income and $270 million relates to life 
taxable income).

Based  on  our  assessment,  we  recognized  a  reduction  to  the 
allowance for deferred tax assets of $32.5 million in 2015. We have 
evaluated the recovery of our deferred tax assets and assessed the 
effect of limitations and/or interpretations on their value and have 
concluded that it is more likely than not that the value recognized 
will be fully realized in the future.

Changes in our valuation allowance are summarized as follows (dollars in millions):

Balance, December 31, 2012

Decrease in 2013

Balance, December 31, 2013

Decrease in 2014

Balance, December 31, 2014

Decrease in 2015

BaLaNCE, DECEMBEr 31, 2015

$

$

766.9
(472.1)(a)
294.8
(48.8)(b)
246.0
(32.5)(c)
213.5

(a)   The 2013 reduction to the deferred tax valuation allowance primarily resulted from the impact of higher levels of income on projected future taxable income, the expiration 
of capital loss carryforwards, a settlement with the IRS related to the classification of a portion of the cancellation of indebtedness income and the execution of certain 
investment trading strategies.

(b)  The 2014 reduction to the deferred tax valuation allowance primarily resulted from tax examination adjustments and the tax gain on the sale of CLIC.
(c)  The 2015 reduction to the deferred tax valuation allowance primarily resulted from higher actual and projected non-life income.

Recovery of our deferred tax asset is dependent on achieving the 
level of future taxable income projected in our deferred tax valuation 
model and failure to do so could result in an increase in the valuation 
allowance in a future period. Any future increase in the valuation 
allowance may result in additional income tax expense and reduce 
shareholders’ equity, and such an increase could have a significant 
impact upon our earnings in the future.

The Code limits the extent to which losses realized by a non-life 
entity (or entities) may offset income from a life insurance company 
(or companies) to the lesser of: (i) 35 percent of the income of the 
life  insurance  company;  or  (ii)  35  percent  of  the  total  loss  of  the 
non-life  entities  (including  NOLs  of  the  non-life  entities).  There 
is no similar limitation on the extent to which losses realized by a 
life insurance entity (or entities) may offset income from a non-life 
entity (or entities). This limitation is the primary reason a valuation 
allowance for NOL carryforwards is required.

Section  382  of  the  Code  imposes  limitations  on  a  corporation’s 
ability to use its NOLs when the company undergoes an ownership 
change.  Future  transactions  and  the  timing  of  such  transactions 

could  cause  an  ownership  change  for  Section  382  income  tax 
purposes.  Such  transactions  may  include,  but  are  not  limited  to, 
additional  repurchases  under  our  securities  repurchase  program, 
issuances  of  common  stock  and  acquisitions  or  sales  of  shares  of 
CNO stock by certain holders of our shares, including persons who 
have held, currently hold or may accumulate in the future five percent 
or more of our outstanding common stock for their own account. 
Many of these transactions are beyond our control. If an additional 
ownership change were to occur for purposes of Section 382, we 
would be required to calculate an annual restriction on the use of 
our NOLs to offset future taxable income. The annual restriction 
would be calculated based upon the value of CNO’s equity at the 
time of such ownership change, multiplied by a federal long-term 
tax exempt rate (2.61 percent at December 31, 2015), and the annual 
restriction  could  limit  our  ability  to  use  a  substantial  portion  of 
our NOLs to offset future taxable income. We regularly monitor 
ownership change (as calculated for purposes of Section 382) and, 
as of December 31, 2015, we were below the 50 percent ownership 
change level that would trigger further impairment of our ability to 
utilize our NOLs.

62

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsAs  of  December  31,  2015,  we  had  $2.6  billion  of  federal  NOLs.  The  following  table  summarizes  the  expiration  dates  of  our  loss 
carryforwards assuming the IRS ultimately agrees with the position we have taken with respect to the loss on our investment in Conseco 
Senior Health Insurance Company (“CSHI”) and other uncertain tax positions (dollars in millions):

Year of expiration
2023
2025
2026
2027
2028
2029
2032

Subtotal

Less:

Unrecognized tax benefits

tOtaL

Net operating loss carryforwards

$

Life
538.3
—
—
—
—
—
—
538.3

$

Non-life
1,922.0
91.5
207.4
4.9
203.7
146.6
44.0
2,620.1

total loss
carryforwards
2,460.3
91.5
207.4
4.9
203.7
146.6
44.0
3,158.4

(342.9)
195.4

$

(197.4)
2,422.7

$

(540.3)
2,618.1

$

$

In addition, at December 31, 2015, we had $39.4 million of capital loss carryforwards that expire in 2020.

We had deferred tax assets related to NOLs for state income taxes of $14.1 million and $15.2 million at December 31, 2015 and 2014, 
respectively. The related state NOLs are available to offset future state taxable income in certain states through 2025.

A reconciliation of the beginning and ending amount of unrecognized tax benefits for the years ended December 31, 2015 and 2014 is as 
follows (dollars in millions):

Balance at beginning of year

Increase based on tax positions taken in prior years
Decrease based on tax positions taken in prior years
Increase based on tax positions taken in the current year
Decrease in unrecognized tax benefits related to settlements with taxing authorities

BaLaNCE at END OF YEar

Years ended December 31,

2015
228.7
5.5
—
—
—
234.2

$

$

2014
226.7
10.9
—
—
(8.9)
228.7

$

$

As  of  both  December  31,  2015  and  2014,  $155.4  million  of  our 
unrecognized  tax  benefits,  if  recognized,  would  affect  the  effective 
tax  rate.  The  remaining  balances  relate  to  timing  differences  which, 
if  recognized,  would  have  no  effect  on  the  Company’s  tax  expense. 
The Company recognizes interest related to unrecognized tax benefits 
as  income  tax  expense  in  the  consolidated  statement  of  operations. 
Such  amounts  were  not  significant  in  each  of  the  three  years  ended 
December 31, 2015. The liability for accrued interest was $3.2 million 
and $2.4 million at December 31, 2015 and 2014, respectively.

We recognized an $878 million ordinary loss on our investment 
in  CSHI  which  was  worthless  when  it  was  transferred  to  an 
independent trust in 2008. Of this loss, $742 million has been 
reported  as  a  life  loss  and  $136  million  as  a  non-life  loss.  The 
IRS has disagreed with our ordinary loss treatment and believes 
that  it  should  be  treated  as  a  capital  loss,  subject  to  a  five  year 
carryover.  If  the  IRS  position  is  ultimately  determined  to  be 
correct, $473 million would have expired unused in 2013. Due 
to  this  uncertainty,  we  have  not  recognized  a  tax  benefit  of 
$166.0 million. However, if this unrecognized tax benefit would 
have been recognized, we would also have established a valuation 
allowance of $34.0 million at December 31, 2015. 

The  IRS  has  completed  the  examination  for  2004  and  2008 
through  2010  and  has  proposed  two  adjustments  to  which  we 
disagree,  including  the  adjustment  to  classify  the  loss  on  our 
investment  in  CSHI  as  a  capital  loss  as  described  above.  The 

Company  is  contesting  these  adjustments  through  the  IRS 
Appeals  Office.  Although  the  resolution  of  the  Appeals  could 
occur  in  the  next  12  months,  there  is  no  reasonable  basis  to 
estimate the changes in unrecognized tax benefits that may occur. 
The  IRS  has  also  begun  an  examination  of  2011  and  2012.  In 
connection with this exam, we have agreed to extend the statute 
of limitations to September 10, 2017. The Company’s various state 
income tax returns are generally open for tax years beginning in 
2012, based on individual state statutes of limitation. Generally, 
for  tax  years  which  generate  NOLs,  capital  losses  or  tax  credit 
carryforwards, the statute remains open until the expiration of the 
statute of limitations for the tax year in which such carryforwards 
are utilized. The outcome of tax audits cannot be predicted with 
certainty. If the Company’s tax audits are not resolved in a manner 
consistent with management’s expectations, the Company may be 
required to adjust its provision for income taxes.

Liabilities for Insurance Products

At  December  31,  2015,  the  total  balance  of  our  liabilities 
for  insurance  products  was  $22.1  billion.  These  liabilities 
are  generally  payable  over  an  extended  period  of  time  and 
the  profitability  of  the  related  products  is  dependent  on  the 
pricing of the products and other factors. Differences between 
our  expectations  when  we  sold  these  products  and  our  actual 
experience could result in future losses.

63

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KWe  calculate  and  maintain  reserves  for  the  future  payment  of 
claims to our policyholders based on actuarial assumptions. For 
our insurance products, we establish an active life reserve, a liability 
for  due  and  unpaid  claims,  claims  in  the  course  of  settlement 
and incurred but not reported claims. In addition, for our health 
insurance  business,  we  establish  a  reserve  for  the  present  value 
of amounts not yet due on claims. Many factors can affect these 
reserves  and  liabilities,  such  as  economic  and  social  conditions, 
inflation, hospital and pharmaceutical costs, changes in doctrines 
of  legal  liability  and  extra-contractual  damage  awards.  We 
establish liabilities for annuity and interest-sensitive life products 
equal  to  the  accumulated  policy  account  values,  which  include 
an  accumulation  of  deposit  payments  plus  credited  interest,  less 
withdrawals  and  the  amounts  assessed  against  the  policyholder 
through the end of the period. In addition, policyholder account 
values  for  certain  interest-sensitive  life  products  are  impacted 
by our assumptions related to changes of certain NGEs that we 
are allowed to make under the terms of the policy, such as cost 
of  insurance  charges,  expense  loads,  credited  interest  rates  and 
policyholder  bonuses.  Therefore,  our  reserves  and  liabilities  are 
necessarily  based  on  numerous  estimates  and  assumptions  as 
well as historical experience. Establishing reserves is an uncertain 
process, and it is possible that actual claims will materially exceed 
our reserves and have a material adverse effect on our results of 
operations and financial condition. Our financial results depend 
significantly upon the extent to which our actual claims experience 
is  consistent  with  the  assumptions  we  used  in  determining  our 
reserves and pricing our products. If our assumptions with respect 
to  future  claims  are  incorrect,  and  our  reserves  are  insufficient 
to  cover  our  actual  losses  and  expenses,  we  would  be  required 
to  increase  our  liabilities,  which  would  negatively  affect  our 
operating results. Liabilities for insurance products are calculated 
using management’s best judgments, based on our past experience 
and standard actuarial tables, of mortality, morbidity, lapse rates, 
investment experience and expense levels.

Accounting for Long-term Care Premium Rate 
Increases

Many of our long-term care policies have been subject to premium 
rate increases. In some cases, these premium rate increases were 
materially consistent with the assumptions we used to value the 
particular  block  of  business  at  the  Effective  Date.  With  respect 
to certain premium rate increases, some of our policyholders were 
provided an option to cease paying their premiums and receive a 
non-forfeiture option in the form of a paid-up policy with limited 
benefits.  In  addition,  our  policyholders  could  choose  to  reduce 
their  coverage  amounts  and  premiums  in  the  same  proportion, 
when permitted by our contracts or as required by regulators. The 
following describes how we account for these policyholder options:

•  Premium rate increases - If premium rate increases reflect a change 
in our previous rate increase assumptions, the new assumptions 
are  not  reflected  prospectively  in  our  reserves.  Instead,  the 
additional  premium  revenue  resulting  from  the  rate  increase  is 
recognized  as  earned  and  original  assumptions  continue  to  be 
used  to  determine  changes  to  liabilities  for  insurance  products 
unless a premium deficiency exists.

•  Benefit  reductions  -  If  there  is  a  premium  rate  increase  on  one 
of our long-term care policies, a policyholder may choose reduced 
coverage  with  a  proportionate  reduction  in  premium,  when 

permitted by our contracts. This option does not require additional 
underwriting. Benefit reductions are treated as a partial lapse of 
coverage, and the balance of our reserves and deferred insurance 
acquisition costs is reduced in proportion to the reduced coverage.

•  Non-forfeiture  benefits  offered  in  conjunction  with  a  rate 
increase  -  In  some  cases,  non-forfeiture  benefits  are  offered  to 
policyholders  who  wish  to  lapse  their  policies  at  the  time  of  a 
significant  rate  increase.  In  these  cases,  exercise  of  this  option 
is  treated  as  an  extinguishment  of  the  original  contract  and 
issuance  of  a  new  contract.  The  balance  of  our  reserves  and 
deferred insurance acquisition costs are released, and a reserve 
for the new contract is established.

Some  of  our  policyholders  may  receive  a  non-forfeiture  benefit 
if  they  cease  paying  their  premiums  pursuant  to  their  original 
contract (or pursuant to changes made to their original contract as 
a result of a litigation settlement made prior to the Effective Date 
or an order issued by the Florida Office of Insurance Regulation). 
In these cases, exercise of this option is treated as the exercise of 
a policy benefit, and the reserve for premium paying benefits is 
reduced, and the reserve for the non-forfeiture benefit is adjusted 
to reflect the election of this benefit.

Liabilities for Loss Contingencies Related to 
Lawsuits

The  Company  and  its  subsidiaries  are  involved  in  various  legal 
actions  in  the  normal  course  of  business,  in  which  claims  for 
compensatory  and  punitive  damages  are  asserted,  some  for 
substantial  amounts.  We  recognize  an  estimated  loss  from  these 
loss contingencies when we believe it is probable that a loss has been 
incurred and the amount of the loss can be reasonably estimated. 
Some  of  the  pending  matters  have  been  filed  as  purported  class 
actions  and  some  actions  have  been  filed  in  certain  jurisdictions 
that  permit  punitive  damage  awards  that  are  disproportionate  to 
the  actual  damages  incurred.  The  amounts  sought  in  certain  of 
these  actions  are  often  large  or  indeterminate  and  the  ultimate 
outcome  of  certain  actions  is  difficult  to  predict.  In  the  event 
of  an  adverse  outcome  in  one  or  more  of  these  matters,  there  is 
a  possibility  that  the  ultimate  liability  may  be  in  excess  of  the 
liabilities  we  have  established  and  could  have  a  material  adverse 
effect  on  our  business,  financial  condition,  results  of  operations 
and  cash  flows.  In  addition,  the  resolution  of  pending  or  future 
litigation  may  involve  modifications  to  the  terms  of  outstanding 
insurance policies or could impact the timing and amount of rate 
increases,  which  could  adversely  affect  the  future  profitability  of 
the  related  insurance  policies.  Based  upon  information  presently 
available, and in light of legal, factual and other defenses available 
to the Company and its subsidiaries, the Company does not believe 
that it is probable that the ultimate liability from either pending 
or  threatened  legal  actions,  after  consideration  of  existing  loss 
provisions,  will  have  a  material  adverse  effect  on  the  Company’s 
consolidated  financial  condition,  operating  results  or  cash  flows. 
However, given the inherent difficulty in predicting the outcome 
of legal proceedings, there exists the possibility such legal actions 
could have a material adverse effect on the Company’s consolidated 
financial condition, operating results or cash flows.

In  addition  to  the  inherent  difficulty  of  predicting  litigation 
outcomes,  particularly  those  that  will  be  decided  by  a  jury,  some 
matters  purport  to  seek  substantial  or  an  unspecified  amount 

64

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operationsof  damages  for  unsubstantiated  conduct  spanning  several  years 
based on complex legal theories and damages models. The alleged 
damages  typically  are  indeterminate  or  not  factually  supported  in 
the complaint, and, in any event, the Company’s experience indicates 
that monetary demands for damages often bear little relation to the 
ultimate loss. In some cases, plaintiffs are seeking to certify classes 
in the litigation and class certification either has been denied or is 
pending and we have filed oppositions to class certification or sought 
to decertify a prior class certification. In addition, for many of these 

cases: (i) there is uncertainty as to the outcome of pending appeals or 
motions; (ii) there are significant factual issues to be resolved; and/or 
(iii) there are novel legal issues presented. Accordingly, the Company 
cannot reasonably estimate the possible loss or range of loss in excess 
of  amounts  accrued,  if  any,  or  predict  the  timing  of  the  eventual 
resolution of these matters. The Company reviews these matters on 
an ongoing basis. When assessing reasonably possible and probable 
outcomes,  the  Company  bases  its  assessment  on  the  expected 
ultimate outcome following all appeals.

Results of Operations

The following tables and narratives summarize the operating results of our segments (dollars in millions):

Pre-tax operating earnings (a non-GAAP measure)(a):

Bankers Life
Washington National
Colonial Penn
Corporate operations
Other CNO Business

Gain (loss) on reinsurance transactions:

Bankers Life
Washington National
Other CNO Business

Net realized investment gains (losses), net of related amortization:

Bankers Life
Washington National
Colonial Penn
Corporate operations

Fair value changes in embedded derivative liabilities, net of related amortization:

Bankers Life
Washington National

Equity in earnings of certain non-strategic investments and earnings attributable to VIEs:

Corporate operations

Net revenue pursuant to transition and support services agreements, net of taxes:

Corporate operations

Fair value changes related to agent deferred compensation plan:

Corporate operations

Transition expenses:

Corporate operations

Loss on extinguishment or modification of debt:

Corporate operations

Amounts related to CLIC prior to being sold:

Earnings of CLIC prior to being sold
Loss on sale of CLIC

Income (loss) before income taxes:

Bankers Life
Washington National
Colonial Penn
Corporate operations
Other CNO Business
Amount related to CLIC prior to being sold

INCOME BEFOrE INCOME taXES

2015

2014

2013

$

$

369.6
111.5
5.6
(63.9)
—
422.8

—
—
—
—

(16.7)
(9.6)
1.2
(22.3)
(47.4)

11.7
.2
11.9

4.6

2.5

15.1

(9.0)

(32.8)

—
—
—

364.6
102.1
6.8
(105.8)
—
—
367.7

$

$

386.9
111.2
.8
(71.5)
—
427.4

26.1
3.8
—
29.9

7.8
33.9
1.1
(9.9)
32.9

(35.6)
(.4)
(36.0)

(8.0)

2.6

(26.8)

—

(.6)

23.4
(269.7)
(246.3)

385.2
148.5
1.9
(114.2)
—
(246.3)
175.1

$

$

310.5
140.6
(12.5)
(48.5)
(27.6)
362.5

—
—
(98.4)
(98.4)

15.1
11.8
.4
(1.5)
25.8

34.8
.6
35.4

(10.2)

—

15.8

—

(65.4)

39.3
—
39.3

360.4
153.0
(12.1)
(109.8)
(126.0)
39.3
304.8

65

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K(a)  These non-GAAP measures as presented in the above table and in the following segment financial data and discussions of segment results exclude the net loss on the sale 
of CLIC and gain (loss) on reinsurance transactions, the earnings of CLIC prior to being sold, net realized investment gains (losses), fair value changes in embedded 
derivative liabilities, net of related amortization, fair value changes related to the agent deferred compensation plan, equity in earnings of certain non-strategic 
investments and earnings attributable to VIEs, net revenue (expense) pursuant to transition and support services agreements, loss on extinguishment or modification 
of debt and before income taxes. These are considered non-GAAP financial measures. A non-GAAP measure is a numerical measure of a company’s performance, 
financial position, or cash flows that excludes or includes amounts that are normally excluded or included in the most directly comparable measure calculated and 
presented in accordance with GAAP.

These non-GAAP financial measures of “pre-tax operating earnings” differ from “ income (loss) before income taxes” as presented in our consolidated statement of 
operations prepared in accordance with GAAP due to the exclusion of the net loss on the sale of CLIC and gain (loss) on reinsurance transactions, the earnings of CLIC 
prior to being sold, realized investment gains (losses), fair value changes in embedded derivative liabilities, net of related amortization, fair value changes related to 
the agent deferred compensation plan, equity in earnings of certain non-strategic investments and earnings attributable to VIEs, net revenue pursuant to transition 
and support services agreements and loss on extinguishment or modification of debt. We measure segment performance excluding these items because we believe that 
this performance measure is a better indicator of the ongoing businesses and trends in our business. Our primary investment focus is on investment income to support 
our liabilities for insurance products as opposed to the generation of realized investment gains (losses), and a long-term focus is necessary to maintain profitability 
over the life of the business. Realized investment gains (losses), fair value changes in embedded derivative liabilities, fair value changes related to the agent deferred 
compensation plan and equity in earnings of certain non-strategic investments and earnings attributable to VIEs depend on market conditions and do not necessarily 
relate to decisions regarding the underlying business of our segments. However, “pre-tax operating earnings” does not replace “ income (loss) before income taxes” as a 
measure of overall profitability.

  We may experience realized investment gains (losses), which will affect future earnings levels since our underlying business is long-term in nature and we need to earn 
the assumed interest rates on the investments backing our liabilities for insurance products to maintain the profitability of our business. In addition, management 
uses this non-GAAP financial measure in its budgeting process, financial analysis of segment performance and in assessing the allocation of resources. We believe 
these non-GAAP financial measures enhance an investor’s understanding of our financial performance and allows them to make more informed judgments about the 
Company as a whole. These measures also highlight operating trends that might not otherwise be transparent. The table above reconciles the non-GAAP measure to 
the corresponding GAAP measure.

General:  CNO  is  the  top  tier  holding  company  for  a  group  of 
insurance  companies  operating  throughout  the  United  States 
that  develop,  market  and  administer  health  insurance,  annuity, 
individual life insurance and other insurance products. We distribute 

these products through our Bankers Life segment, which utilizes a 
career  agency  force,  through  our  Washington  National  segment, 
which  utilizes  independent  producers  and  through  our  Colonial 
Penn segment, which utilizes direct response marketing.

66

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operations 
Bankers Life (dollars in millions)

Premium collections:

Annuities
Medicare supplement and other supplemental health
Life

Total collections

Average liabilities for insurance products:

Fixed index annuities
Fixed interest annuities
SPIAs and supplemental contracts:

Mortality based
Deposit based

Health:

Long-term care
Medicare supplement
Other health

Life:

Interest sensitive
Non-interest sensitive

Total average liabilities for insurance products, net of reinsurance ceded

Revenues:

Insurance policy income
Net investment income:

General account invested assets
Fixed index products

Fee revenue and other income

Total revenues

Expenses:

Insurance policy benefits
Amounts added to policyholder account balances:

Cost of interest credited to policyholders
Cost of options to fund index credits, net of forfeitures
Market value changes credited to policyholders

Amortization related to operations
Interest expense on investment borrowings
Other operating costs and expenses
Total benefits and expenses

Income before gain on reinsurance transaction, net realized investment gains (losses), net of 
related amortization, and fair value changes in embedded derivative liabilities, net of related 
amortization, and income taxes

Gain on reinsurance transaction
Net realized investment gains (losses)
Amortization related to net realized investment gains (losses)

Net realized investment gains (losses), net of related amortization

Insurance policy benefits - fair value changes in embedded derivative liabilities
Amortization related to fair value changes in embedded derivative liabilities

Fair value changes in embedded derivative liabilities, net of related amortization

INCOME BEFOrE INCOME taXES

2015
803.0
1,242.3
446.0
2,491.3

4,075.5
3,487.8

189.5
153.8

4,916.2
331.0
47.7

643.0
941.5
14,786.0

1,648.7

918.7
(34.0)
27.7
2,561.1

$

$

$

$

$

$

$

$

$

$

2014
782.3
1,275.1
424.9
2,482.3

3,636.7
3,845.0

202.8
149.1

4,735.4
331.0
47.5

564.7
782.1
14,294.3

1,651.7

895.4
61.9
29.3
2,638.3

2013
744.1
1,317.8
368.3
2,430.2

3,185.8
4,137.2

221.5
156.5

4,632.2
332.4
45.4

490.4
610.6
13,812.0

1,648.7

854.0
151.7
19.0
2,673.4

1,442.5

1,427.7

1,447.5

118.5
60.3
(32.9)
187.1
8.8
407.2
2,191.5

369.6
—
(17.2)
.5
(16.7)
14.9
(3.2)
11.7
364.6

127.2
49.2
63.5
174.7
7.9
401.2
2,251.4

386.9
26.1
8.3
(.5)
7.8
(47.0)
11.4
(35.6)
385.2

$

$

141.9
47.4
151.9
187.5
6.7
380.0
2,362.9

310.5
—
16.3
(1.2)
15.1
51.7
(16.9)
34.8
360.4

$

$

$

$

$

$

67

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KHealth benefit ratios:
All health lines:

Insurance policy benefits
Benefit ratio(a)

Medicare supplement:

Insurance policy benefits
Benefit ratio(a)
Long-term care:

Insurance policy benefits
Benefit ratio(a)
Interest-adjusted benefit ratio (b)

PDP:

Insurance policy benefits
Benefit ratio(a)

2015

2014

2013

$

$

$

$

1,205.1

96.3%

536.1
69.6%

669.0
139.2%
82.8%

—
—%

$

$

$

$

1,190.6

92.5%

529.3
68.4%

656.0
129.7%
77.2%

5.3
77.9%

$

$

$

$

1,214.0

92.6%

509.0
67.1%

689.2
129.3%
80.6%

15.9
80.5%

(a)  We calculate benefit ratios by dividing the related product’s insurance policy benefits by insurance policy income.
(b)  We calculate the interest-adjusted benefit ratio (a non-GAAP measure) for Bankers Life’s long-term care products by dividing such product’s insurance policy benefits 
less the imputed interest income on the accumulated assets backing the insurance liabilities by policy income. These are considered non-GAAP financial measures. 
A non-GAAP measure is a numerical measure of a company’s performance, financial position, or cash flows that excludes or includes amounts that are normally 
excluded or included in the most directly comparable measure calculated and presented in accordance with GAAP.
These  non-GAAP  financial  measures  of  “ interest-adjusted  benefit  ratios”  differ  from  “benefit  ratios”  due  to  the  deduction  of  imputed  interest  income  on  the 
accumulated assets backing the insurance liabilities from the product’s insurance policy benefits used to determine the ratio. Interest income is an important factor 
in measuring the performance of health products that are expected to be inforce for a longer duration of time, are not subject to unilateral changes in provisions 
(such as non-cancelable or guaranteed renewable contracts) and require the performance of various functions and services (including insurance protection) for an 
extended period of time. The net cash flows from long-term care products generally cause an accumulation of amounts in the early years of a policy (accounted for 
as reserve increases) that will be paid out as benefits in later policy years (accounted for as reserve decreases). Accordingly, as the policies age, the benefit ratio will 
typically increase, but the increase in benefits will be partially offset by the imputed interest income earned on the accumulated assets. The interest-adjusted benefit 
ratio reflects the effects of such interest income offset (which is equal to the tabular interest on the related insurance liabilities). Since interest income is an important 
factor in measuring the performance of this product, management believes a benefit ratio that includes the effect of interest income is useful in analyzing product 
performance. We utilize the interest-adjusted benefit ratio in measuring segment performance because we believe that this performance measure is a better indicator 
of the ongoing businesses and trends in the business. However, the “ interest-adjusted benefit ratio” does not replace the “benefit ratio” as a measure of current period 
benefits to current period insurance policy income. Accordingly, management reviews both “benefit ratios” and “ interest-adjusted benefit ratios” when analyzing the 
financial results attributable to these products. The imputed investment income earned on the accumulated assets backing Bankers Life’s long-term care reserves was 
$271.2 million, $265.5 million and $259.5 million in 2015, 2014 and 2013, respectively.

The Bankers Life segment included approximately $5.5 million 
of additional pre-tax earnings in the last six months of 2014 from 
the  recapture  of  a  block  of  life  insurance  business  previously 
ceded to Wilton Re.

Total  premium  collections  were  $2,491.3  million  in  2015, 
up  .4  percent  from  2014,  and  $2,482.3  million  in  2014,  up 
2.1 percent from 2013. See “Premium Collections” for further 
analysis of Bankers Life’s premium collections.

Average liabilities for insurance products, net of reinsurance 
ceded were $14.8 billion in 2015, up 3.4 percent from 2014 and 
$14.3 billion in 2014, up 3.5 percent from 2013. Such average 
insurance  liabilities  for  certain  long-term  care  products  were 
increased  by  $196  million,  $126  million  and  $159  million 
in  2015,  2014  and  2013,  respectively,  to  reflect  the  premium 
deficiencies  that  would  exist  if  unrealized  gains  on  the  assets 
backing such products had been realized and the proceeds from 
the  sales  of  such  assets  were  invested  at  then  current  yields. 
Such increase is reflected as a reduction of accumulated other 
comprehensive  income.  In  addition,  the  increase  in  the  non-
interest  sensitive  life  reserves  in  2014  reflects  approximately 
$155 million of reserves related to the recapture in July 2014 of 
a block of life insurance business previously ceded to Wilton Re. 
Excluding the impact of the aforementioned items, the increase 
in average liabilities for insurance products was primarily due 
to  new  sales  and  the  amounts  added  to  policyholder  account 
balances on interest-sensitive products. 

Insurance  policy  income  is  comprised  of  premiums  earned 
on policies which provide mortality or morbidity coverage and 
fees  and  other  charges  assessed  on  other  policies.  Insurance 
policy income included premium revenue of $6.8 million and 
$19.7 million in 2014 and 2013, respectively, related to our PDP 
quota-share  reinsurance  agreement  with  Coventry.  In  August 
2013, we received a notice of Coventry’s intent to terminate our 
PDP  quota-share  reinsurance  agreement,  as  further  described 
in  the  note  to  the  consolidated  financial  statements  entitled 
“Summary  of  Significant  Accounting  Policies  -  Reinsurance”. 
The  PDP  premiums  collected  in  2014  represent  adjustments 
to  premiums  on  such  business  related  to  periods  prior  to  the 
termination of the agreement.

Net  investment  income  on  general  account  invested  assets 
(which  excludes  income  on  policyholder  accounts)  increased 
2.6  percent,  to  $918.7  million,  in  2015  and  4.8  percent,  to 
$895.4 million, in 2014. The increase in net investment income 
is due to higher general account invested assets resulting from 
sales  and  increased  persistency  of  our  annuity  and  health 
products in recent periods and prepayment income. Prepayment 
income was $26.6 million, $16.9 million and $13.4 million in 
2015, 2014 and 2013, respectively.

Net  investment  income  related  to  fixed  index  products 
represents  the  change  in  the  estimated  fair  value  of  options 
which  are  purchased  in  an  effort  to  offset  or  hedge  certain 
potential  benefits  accruing  to  the  policyholders  of  our  fixed 

68

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operations 
index products. Our fixed index products are designed so that 
investment income spread is expected to be more than adequate 
to cover the cost of the options and other costs related to these 
policies.  Net  investment  income  (loss)  related  to  fixed  index 
products was $(34.0) million, $61.9 million and $151.7 million 
in 2015, 2014 and 2013, respectively. Such amounts were mostly 
offset by the corresponding charge (credit) to amounts added to 
policyholder account balances - market value changes credited 
to  policyholders.  Such  income  and  related  charges  fluctuate 
based on the value of options embedded in the segment’s fixed 
index  annuity  policyholder  account  balances  subject  to  this 
benefit and to the performance of the index to which the returns 
on such products are linked.

Fee revenue and other income was $27.7 million, $29.3 million 
and  $19.0  million  in  2015,  2014  and  2013,  respectively.  We 
recognized  fee  income  of  $26.3  million,  $25.4  million  and 
$18.4  million  in  2015,  2014  and  2013,  respectively,  pursuant 
to  distribution  and  marketing  agreements  to  sell  Medicare 
Advantage and PDP products of other insurance companies. The 
increase reflects higher sales of third party products by Bankers 
agents. In 2014, we also received a $3 million settlement from 
Coventry  related  to  the  termination  of  our  PDP  quota-share 
agreement.

Insurance policy benefits fluctuated as a result of the factors 
summarized  below.  Benefit  ratios  are  calculated  by  dividing 
the  related  insurance  product’s  insurance  policy  benefits  by 
insurance policy income.

In the fourth quarter of 2015, we completed our comprehensive 
review  of  actuarial  assumptions.  Such  review  resulted  in 
a  decrease  in  reserves  of  $21.9  million  and  a  decrease  in 
amortization of $3.9 million primarily reflecting the net impact 
from  changes  in  assumptions  related  to  mortality,  long-term 
interest rates and the spread earned on fixed index annuities. In 
the fourth quarter of 2014, our comprehensive review resulted 
in  a  decrease  to  amortization  expense  of  $11  million  due  to 
changes  in  mortality,  spread  and  surrender  rate  assumptions 
related  to  certain  annuity  and  interest-sensitive  life  products. 
Such  amount  was  partially  offset  by  $5  million  of  additional 
reserves  on  such  products  due  to  the  changes  in  assumptions 
and refinements to reserving methodologies.

The Medicare supplement business consists of both individual 
and  group  policies.  Government  regulations  generally  require 
us to attain and maintain a ratio of total benefits incurred to 
total  premiums  earned  (excluding  changes  in  policy  benefit 
reserves),  after  three  years  from  the  original  issuance  of  the 
policy  and  over  the  lifetime  of  the  policy,  of  not  less  than 
65 percent on individual products and not less than 75 percent 
on group products, as determined in accordance with statutory 
accounting  principles.  Since  the  insurance  product  liabilities 
we  establish  for  Medicare  supplement  business  are  subject  to 
significant  estimates,  the  ultimate  claim  liability  we  incur  for 
a  particular  period  is  likely  to  be  different  than  our  initial 
estimate.  Our  benefit  ratios  were  69.6  percent,  68.4  percent 
and  67.1  percent  in  2015,  2014  and  2013,  respectively.  Our 
insurance  policy  benefits  in  2015  reflected  $1.1  million  of 
unfavorable  reserve  developments  while  the  benefit  ratios  in 
2014 and 2013 were impacted by the favorable development of 
prior period claim reserves of approximately $2.3 million and  

$10.3 million in 2014 and 2013, respectively. Excluding the effects 
of prior period claim reserve redundancies and deficiencies, our 
benefit ratios would have been 69.4 percent, 68.7 percent and 
68.5 percent in 2015, 2014 and 2013, respectively. We currently 
expect the benefit ratio on this Medicare supplement business to 
be in range of 70 percent to 73 percent during 2016.

The net cash flows from our long-term care products generally 
cause an accumulation of amounts in the early years of a policy 
(accounted  for  as  reserve  increases)  which  will  be  paid  out  as 
benefits in later policy years (accounted for as reserve decreases). 
Accordingly,  as  the  policies  age,  the  benefit  ratio  typically 
increases,  but  the  increase  in  reserves  is  partially  offset  by 
investment income earned on the accumulated assets. The benefit 
ratio on our long-term care business in the Bankers Life segment 
was  139.2  percent,  129.7  percent  and  129.3  percent  in  2015, 
2014 and 2013, respectively. The interest-adjusted benefit ratio 
on this business was 82.8 percent, 77.2 percent and 80.6 percent 
in 2015, 2014 and 2013, respectively. The increase in the interest-
adjusted benefit ratio in 2015 reflects the impacts of refinements 
initiated  in  the  first  quarter  of  2015  used  to  determine  the 
increase in our future loss reserves. The refinements were not a 
result of any adjustment to our total expectations of projected 
profits and losses on the long-term care block, and only impact 
the timing of the future loss reserve increases. The refinements 
had no impact on insurance liabilities determined in accordance 
with statutory accounting principles. The benefit ratio in 2014 
reflects  $2.8  million  of  reserve  releases  related  to  the  use  of  a 
new  process  to  identify  changes  in  the  status  of  our  insureds 
in  a  more  timely  manner.  The  benefit  ratio  in  2013  reflected 
an out-of-period adjustment of $6.7 million in the first quarter 
of 2013 and certain refinements to reserving methodologies of  
$3.5  million  in  the  second  quarter  of  2013,  both  of  which 
increased  insurance  policy  benefits.  We  currently  expect  the 
interest-adjusted benefit ratio on this long-term care business to 
be in the range of 81 percent to 86 percent during 2016, excluding 
the impacts of rate increase actions. We expect that the impacts 
of  rate  increases  will  favorably  impact  the  interest-adjusted 
benefit ratio in 2016. Since the insurance product liabilities we 
establish for the long-term care business are subject to significant 
estimates, the ultimate claim liability we incur for a particular 
period  is  likely  to  be  different  than  our  initial  estimate.  Our 
insurance  policy  benefits  reflected  reserve  redundancies  from 
prior  years  of  $16.2  million,  $21.2  million  and  $17.9  million 
in 2015, 2014 and 2013, respectively. Excluding the effects of 
prior year claim reserve redundancies, our benefit ratios would 
have  been  142.5  percent,  133.8  percent  and  132.7  percent  in 
2015, 2014 and 2013, respectively. When policies lapse, active 
life  reserves  for  such  lapsed  policies  are  released,  resulting  in 
decreased insurance policy benefits (although such decrease is 
somewhat offset by additional amortization expense).

In 2015, earnings on our long-term care business were favorably 
impacted  by  $6.3  million  of  one-time  reserve  releases  (net  of 
the reduction in insurance intangibles) related to policyholder 
decisions  to  surrender  or  reduce  coverage  following  rate 
increases. In 2014, the impact of rate increases was not material. 
In  2013,  this  segment’s  earnings  were  favorably  impacted  by 
approximately  $4  million  (net  of  the  reduction  in  insurance 
intangibles) due to rate increase actions.

69

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe  insurance  policy  benefits  on  our  PDP  business  resulted 
from  our  quota-share  reinsurance  agreement  with  Coventry. 
Insurance  margins  (insurance  policy  income  less  insurance 
policy  benefits)  on  the  PDP  business  were  $1.5  million  and 
$3.8  million  in  2014  and  2013,  respectively.  In  August  2013, 
we  received  a  notice  of  Coventry’s  intent  to  terminate  our 
PDP  quota-share  reinsurance  agreement,  as  further  described 
in  the  note  to  the  consolidated  financial  statements  entitled 
“Summary  of  Significant  Accounting  Policies  -  Reinsurance”. 
As a result, there was no PDP business recognized in the third 
and fourth quarters of 2013. The PDP results in 2014 represent 
adjustments  to  earnings  on  such  business  related  to  periods 
prior to the termination of the agreement.

Amounts  added  to  policyholder  account  balances  -  cost  of 
interest credited to policyholders were $118.5 million, $127.2 
million and $141.9 million in 2015, 2014 and 2013, respectively. 
The  weighted  average  crediting  rates  for  these  products  was 
2.8  percent,  2.8  percent  and  3.0  percent  in  2015,  2014  and 
2013,  respectively.  The  average  liabilities  of  the  fixed  interest 
annuity block was $3.5 billion, $3.8 billion and $4.1 billion in 
2015, 2014 and 2013, respectively. The decrease in the liabilities 
related to these annuities reflects consumer preference for fixed 
index products.

Amounts  added  to  policyholder  account  balances  for  fixed 
index products represent a guaranteed minimum rate of return 
and a higher potential return that is based on a percentage (the 
“participation rate”) of the amount of increase in the value of a 
particular index, such as the S&P 500 Index, over a specified 
period. Such amounts include our cost to fund the annual index 
credits, net of policies that are canceled prior to their anniversary 
date (classified as cost of options to fund index credits, net of 
forfeitures).  Market  value  changes  in  the  underlying  indices 
during a specified period of time are classified as market value 
changes credited to policyholders. Such market value changes 
are  generally  offset  by  the  net  investment  income  related  to 
fixed index products discussed above.

Amortization related to operations includes amortization of 
deferred acquisition costs and the present value of future profits. 
Deferred  acquisition  costs  and  the  present  value  of  future 

Commission expense and agent manager benefits
Other operating expenses

tOtaL

profits  are  collectively  referred  to  as  “insurance  acquisition 
costs”.  Insurance  acquisition  costs  are  generally  amortized 
either: (i) in relation to the estimated gross profits for interest-
sensitive life and annuity products; or (ii) in relation to actual 
and expected premium revenue for other products. In addition, 
for interest-sensitive life and annuity products, we are required 
to  adjust  the  total  amortization  recorded  to  date  through  the 
statement  of  operations  if  actual  experience  or  other  evidence 
suggests that earlier estimates of future gross profits should be 
revised. Accordingly, amortization for interest-sensitive life and 
annuity  products  is  dependent  on  the  profits  realized  during 
the period and on our expectation of future profits. For other 
products,  we  amortize  insurance  acquisition  costs  in  relation 
to actual and expected premium revenue, and amortization is 
only  adjusted  if  expected  premium  revenue  changes  or  if  we 
determine  the  balance  of  these  costs  is  not  recoverable  from 
future  profits.  Amortization  was  impacted  in  2015  and  2014 
by our comprehensive review of actuarial assumptions discussed 
above under insurance policy benefits.

Interest expense on investment borrowings represents interest 
expense on collateralized borrowings as further described in the 
note to the consolidated financial statements entitled “Summary 
of Significant Accounting Policies - Investment Borrowings”.

Other  operating  costs  and  expenses  in  our  Bankers  Life 
segment were $407.2 million in 2015 up 1.5 percent from 2014, 
and  were  $401.2  million  in  2014,  up  5.6  percent  from  2013. 
The increase in commission and agent manager benefits in 2015 
reflects the larger in-force block and increased costs associated 
with  the  agent  deferred  compensation  plan  due  to  changes  in 
underlying  actuarial  assumptions.  Expenses  in  2014  included 
approximately  $9  million  of  overhead  expenses  that  were 
allocated  to  the  Other  CNO  Business  segment  prior  to  2014 
and were expected to continue after the completion of the sale 
of CLIC. The increase in operating costs in 2014 from 2013 also 
reflected additional investments in our business, partially offset 
by lower legal and regulatory costs. Other operating costs and 
expenses include the following (dollars in millions):

$

$

2015
64.4
342.8
407.2

$

$

2014
57.2 $
344.0
401.2 $

2013
60.0
320.0
380.0

Gain  on  reinsurance  transaction  in  2014  resulted  from  the 
recapture of life insurance business written by Bankers Life that 
was reinsured by Wilton Re.

Net  realized  investment  gains  (losses)  fluctuate  each  period. 
During 2015, we recognized $5.5 million of net losses from the 
sales of investments (primarily fixed maturities) and $11.7 million 
of writedowns of investments for other than temporary declines in 
fair value recognized through net income ($14.0 million, prior to 
the $2.3 million of impairment losses recognized in accumulated 
other  comprehensive  income  (loss)).  During  2014,  net  realized 
investment  gains  in  this  segment  included  $13.1  million  of  net 
gains  from  the  sales  of  investments  (primarily  fixed  maturities) 

and  $4.8  million  of  writedowns  of  investments  for  other  than 
temporary declines in fair value recognized through net income. 
During  2013,  net  realized  investment  gains  in  this  segment 
included $22.3 million of net gains from the sales of investments 
(primarily  fixed  maturities)  and  $6.0  million  of  writedowns 
of  investments  for  other  than  temporary  declines  in  fair  value 
recognized through net income.

Amortization related to net realized investment gains (losses) 
is  the  increase  or  decrease  in  the  amortization  of  insurance 
acquisition costs which results from realized investment gains or 
losses. When we sell securities which back our interest-sensitive life 
and annuity products at a gain (loss) and reinvest the proceeds at 

70

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operationsa different yield, we increase (reduce) the amortization of insurance 
acquisition costs in order to reflect the change in estimated gross 
profits  due  to  the  gains  (losses)  realized  and  the  resulting  effect 
on  estimated  future  yields.  Sales  of  fixed  maturity  investments 
resulted in an increase (decrease) in the amortization of insurance 
acquisition costs of $(.5) million, $.5 million and $1.2 million in 
2015, 2014 and 2013, respectively.

Insurance  policy  benefits  -  fair  value  changes  in  embedded 
derivative  liabilities  represents  fair  value  changes  due  to 
fluctuations  in  the  interest  rates  used  to  discount  embedded 
derivative liabilities related to our fixed index annuities.

Amortization  related  to  fair  value  changes  in  embedded 
derivative liabilities is the increase or decrease in the amortization 
of insurance acquisition costs which results from changes in interest 
rates used to discount embedded derivative liabilities related to our 
fixed index annuities.

71

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K$

$

$

$

$

Washington National (dollars in millions)

Premium collections:

Supplemental health and other health
Medicare supplement
Life
Annuity

Total collections

Average liabilities for insurance products:

Fixed index annuities
Fixed interest annuities
SPIAs and supplemental contracts:

Mortality based
Deposit based
Separate Accounts
Health:

Supplemental health
Medicare supplement
Other health

Life:

Interest sensitive life
Non-interest sensitive life
Total average liabilities for insurance products, net of reinsurance ceded

Revenues:

Insurance policy income
Net investment income:

General account invested assets
Fixed index products
Trading account income related to reinsurer accounts
Change in value of embedded derivative related to modified coinsurance agreement
Trading account income related to policyholder accounts

Fee revenue and other income

Total revenues

Expenses:

Insurance policy benefits
Amounts added to policyholder account balances:

Cost of interest credited to policyholders
Cost of options to fund index credits, net of forfeitures
Market value changes credited to policyholders

Amortization related to operations
Interest expense on investment borrowings
Other operating costs and expenses

Total benefits and expenses

Income before gain on reinsurance transaction, net realized investment gains and fair value 
changes in embedded derivative liabilities, net of related amortization, and income taxes

Gain on reinsurance transaction
Net realized investment gains (losses)
Amortization related to net realized investment gains (losses)

Net realized investment gains (losses), net of related amortization

Insurance policy benefits - fair value changes in embedded derivative liabilities
Amortization related to fair value changes in embedded derivative liabilities

Fair value changes in embedded derivative liabilities, net of related amortization

INCOME BEFORE INCOME TAXES

$

72

CNO FINANCIAL GROUP, INC. - Form 10-K

2015

547.0
72.6
27.7
2.4
649.7

386.0
119.1

258.4
260.5
5.2

2,494.0
30.9
15.0

151.9
185.9
3,906.9

643.8

256.0
(2.2)
—
—
(.2)
1.3
898.7

528.4

14.6
6.3
(2.7)
55.2
2.0
183.4
787.2

111.5
—
(9.6)
—
(9.6)
.8
(.6)
.2
102.1

$

$

$

$

$

$

2014

517.8
85.2
25.9
2.6
631.5

421.5
130.2

245.4
252.6
8.5

2,387.9
35.2
14.9

159.4
192.0
3,847.6

626.0

266.5
6.3
1.4
(1.4)
3.3
1.1
903.2

505.7

14.9
5.6
10.0
64.6
1.7
189.5
792.0

111.2
3.8
34.4
(.5)
33.9
(1.5)
1.1
(.4)
148.5

$

$

$

$

$

$

2013

494.4
101.9
26.5
4.3
627.1

457.4
147.1

248.9
245.9
14.1

2,231.0
38.7
12.3

166.2
198.8
3,760.4

621.5

275.0
17.9
(3.7)
3.7
4.0
.9
919.3

497.8

14.7
6.1
22.8
64.9
1.9
170.5
778.7

140.6
—
12.2
(.4)
11.8
2.7
(2.1)
.6
153.0

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsHealth benefit ratios:

Supplemental health:

Insurance policy benefits
Benefit ratio(a)

Interest-adjusted benefit ratio(b)

Medicare supplement:
Insurance policy benefits
Benefit ratio(a)

2015

2014

2013

$

$

455.3
84.0%
59.6%

47.9
65.0%

$

$

$

$

408.7
80.1%
54.6%

55.2
63.3%

378.1
78.5%
52.3%

66.1
64.6%

(a)  We calculate benefit ratios by dividing the related product’s insurance policy benefits by insurance policy income.
(b)  We calculate the interest-adjusted benefit ratio (a non-GAAP measure) for Washington National’s supplemental health products by dividing such product’s insurance 
policy benefits less the imputed interest income on the accumulated assets backing the insurance liabilities by policy income. These are considered non-GAAP financial 
measures. A non-GAAP measure is a numerical measure of a company’s performance, financial position, or cash flows that excludes or includes amounts that are 
normally excluded or included in the most directly comparable measure calculated and presented in accordance with GAAP.
These  non-GAAP  financial  measures  of  “ interest-adjusted  benefit  ratios”  differ  from  “benefit  ratios”  due  to  the  deduction  of  imputed  interest  income  on  the 
accumulated assets backing the insurance liabilities from the product’s insurance policy benefits used to determine the ratio. Interest income is an important factor 
in measuring the performance of health products that are expected to be inforce for a longer duration of time, are not subject to unilateral changes in provisions 
(such as non-cancelable or guaranteed renewable contracts) and require the performance of various functions and services (including insurance protection) for an 
extended period of time. The net cash flows from supplemental health products generally cause an accumulation of amounts in the early years of a policy (accounted 
for as reserve increases) that will be paid out as benefits in later policy years (accounted for as reserve decreases). Accordingly, as the policies age, the benefit ratio will 
typically increase, but the increase in benefits will be partially offset by the imputed interest income earned on the accumulated assets. The interest-adjusted benefit 
ratio reflects the effects of such interest income offset (which is equal to the tabular interest on the related insurance liabilities). Since interest income is an important 
factor in measuring the performance of these products, management believes a benefit ratio that includes the effect of interest income is useful in analyzing product 
performance. We utilize the interest-adjusted benefit ratio in measuring segment performance because we believe that this performance measure is a better indicator 
of the ongoing businesses and trends in the business. However, the “ interest-adjusted benefit ratio” does not replace the “benefit ratio” as a measure of current period 
benefits to current period insurance policy income. Accordingly, management reviews both “benefit ratios” and “ interest-adjusted benefit ratios” when analyzing 
the financial results attributable to these products. The imputed investment income earned on the accumulated assets backing the supplemental health reserves was  
$132.6 million, $130.2 million and $126.4 million in 2015, 2014 and 2013, respectively.

Total  premium  collections  were  $649.7  million  in  2015,  up  
2.9 percent from 2014, and $631.5 million in 2014, up .7 percent 
from 2013, driven by sales and higher persistency of the segment’s 
supplemental  health  block.  This  segment  no  longer  markets 
Medicare  supplement  products  and  no  longer  actively  pursues 
sales of annuity products. See “Premium Collections” for further 
analysis of fluctuations in premiums collected by product.

Average liabilities for insurance products, net of reinsurance 
ceded were $3,906.9 million in 2015, up 1.5 percent from 2014, 
and $3,847.6 million in 2014, up 2.3 percent from 2013, reflecting 
an increase in the supplemental health block; partially offset by the 
run-off of the annuity blocks.

Insurance  policy  income  is  comprised  of  premiums  earned 
on  traditional  insurance  policies  which  provide  mortality  or 
morbidity coverage and fees and other charges assessed on other 
policies. Such income increased in recent periods as supplemental 
health  premiums  have  increased  consistent  with  sales;  partially 
offset by the decrease in Medicare supplement premiums.

Net  investment  income  on  general  account  invested  assets 
(which excludes income on policyholder and reinsurer accounts) 
decreased 3.9 percent, to $256.0 million in 2015 and 3.1 percent, 
to  $266.5  million  in  2014.  As  a  result  of  the  sale  of  CLIC, 
investment  income  decreased  by  approximately  $3.5  million 
and  $5.2  million  in  2015  and  2014,  respectively,  representing 
the  investment  income  earned  on  the  invested  assets  backing 
a  block  of  health  business  issued  by  CLIC  and  included  in  the 
Washington National segment. Subsequent to the sale of CLIC, 
such  business  was  ceded  to  Washington  National  through  a 
modified  coinsurance  agreement  pursuant  to  which  all  invested 
assets related to the insurance block were held by CLIC.

Net  investment  income  related  to  fixed  index  products 
represents the change in the estimated fair value of options which 
are  purchased  in  an  effort  to  offset  or  hedge  certain  potential 
benefits accruing to the policyholders of our fixed index products. 
Our  fixed  index  products  are  designed  so  that  investment 
income  spread  is  expected  to  be  more  than  adequate  to  cover 
the  cost  of  the  options  and  other  costs  related  to  these  policies. 
Net investment income (loss) related to fixed index products was 
$(2.2) million, $6.3 million and $17.9 million in 2015, 2014 and 
2013, respectively. Such amounts were substantially offset by the 
corresponding charge to amounts added to policyholder account 
balances - market value changes credited to policyholders. Such 
income and related charges fluctuate based on the value of options 
embedded  in  the  segment’s  fixed  index  annuity  policyholder 
account balances subject to this benefit and to the performance of 
the index to which the returns on such products are linked.

Trading  account  income  related  to  reinsurer  accounts 
represents  the  income  on  trading  securities  which  were  held 
to  act  as  hedges  for  embedded  derivatives  related  to  a  modified 
coinsurance  agreement.  The  income  on  such  trading  account 
securities  was  designed  to  substantially  offset  the  change  in 
value of embedded derivatives related to a modified coinsurance 
agreement.  Such  trading  securities  were  sold  in  the  second 
quarter of 2014 in conjunction with the recapture of a modified 
coinsurance agreement.

Change in value of embedded derivative related to modified 
coinsurance agreement  is described in the note to our consolidated 
financial statements entitled “Summary of Significant Accounting 
Policies  -  Accounting  for  Derivatives.”  We  transferred  a  specific 
block  of  investments  related  to  this  agreement  to  our  trading 
securities account, which we carried at estimated fair value with 

73

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K 
changes  in  such  value  recognized  as  trading  account  income. 
The change in the value of the embedded derivatives was largely 
offset  by  the  change  in  value  of  the  trading  securities.  In  the 
second quarter of 2014, we recaptured this modified coinsurance 
agreement and the embedded derivative was eliminated.

Trading  account  income  related  to  policyholder  accounts 
represents the income on investments backing the market strategies 
of  certain  annuity  products  which  provide  for  different  rates  of 
cash value growth based on the experience of a particular market 
strategy. The income on our trading account securities is designed 
to  substantially  offset  certain  amounts  included  in  insurance 
policy benefits related to the aforementioned annuity products.

Insurance  policy  benefits  fluctuated  as  a  result  of  the  factors 
summarized below. Benefit ratios are calculated by dividing the 
related insurance product’s insurance policy benefits by insurance 
policy income.

In the fourth quarter of 2015, we completed our comprehensive 
annual review of actuarial assumptions. Such review resulted in a 
$1 million decrease in reserves. In the fourth quarter of 2014, our 
review of actuarial assumptions resulted in a $10 million increase 
in reserves primarily related to a closed block of payout annuities 
due to changes in our interest rate and mortality assumptions for 
this block.

Washington National’s supplemental health products (including 
specified  disease,  accident  and  hospital  indemnity  products) 
generally provide fixed or limited benefits. For example, payments 
under  cancer  insurance  policies  are  generally  made  directly 
to,  or  at  the  direction  of,  the  policyholder  following  diagnosis 
of,  or  treatment  for,  a  covered  type  of  cancer.  Approximately  
three-fourths  of  our  supplemental  health  policies  inforce  (based 
on policy count) were sold with return of premium or cash value 
riders. The return of premium rider generally provides that after 
a policy has been inforce for a specified number of years or upon 
the  policyholder  reaching  a  specified  age,  we  will  pay  to  the 
policyholder,  or  a  beneficiary  under  the  policy,  the  aggregate 
amount of all premiums paid under the policy, without interest, 
less the aggregate amount of all claims incurred under the policy. 
The  cash  value  rider  is  similar  to  the  return  of  premium  rider, 
but also provides for payment of a graded portion of the return 
of premium benefit if the policy terminates before the return of 
premium benefit is earned. Accordingly, the net cash flows from 
these  products  generally  result  in  the  accumulation  of  amounts 
in the early years of a policy (reflected in our earnings as reserve 
increases) which will be paid out as benefits in later policy years 
(reflected  in  our  earnings  as  reserve  decreases  which  offset  the 
recording  of  benefit  payments).  As  the  policies  age,  the  benefit 
ratio  will  typically  increase,  but  the  increase  in  benefits  will  be 
partially offset by investment income earned on the accumulated 
assets.  The  benefit  ratio  will  fluctuate  depending  on  the  claim 
experience during the year.

Insurance margins (insurance policy income less insurance policy 
benefits)  on  supplemental  health  products  were  $86.4  million, 
$101.8  million  and  $103.4  million  in  2015,  2014  and  2013, 
respectively. The benefit ratio on these products was 84.0 percent, 
80.1 percent and 78.5 percent in 2015, 2014 and 2013, respectively. 
The  interest-adjusted  benefit  ratio  on  this  supplemental  health 
business was 59.6 percent, 54.6 percent and 52.3 percent in 2015, 

2014  and  2013,  respectively.  In  2015,  the  insurance  margin  on 
these  products  was  reduced  by  approximately  $12  million  due 
to  the  unfavorable  development  of  prior  period  incurred  claim 
estimates  as  further  discussed  below.  After  adjusting  for  this 
item, the interest-adjusted benefit ratio was 57.3 percent in 2015. 
We  currently  expect  the  interest-adjusted  benefit  ratio  on  this 
supplemental health business to be in the range of 56 percent to  
59 percent during 2016.

The  unfavorable  reserve  developments  recognized  in  2015  were 
primarily  based  on  the  completion  of  an  in-depth  review  of 
recent claim trends in the block, including the impact of newer 
cancer treatments on claims. In recent quarters, we have observed 
and  disclosed  increases  in  insurance  policy  benefits  for  our 
supplemental  health  products.  As  these  developments  emerged, 
we initiated an in-depth claim review. The review revealed some 
recent  claim  trends  on  certain  blocks  of  supplemental  health 
business  that  warranted  additional  analysis.  The  additional 
analysis revealed longer and higher treatment patterns for cancer 
claims than previously recognized in our claim reserving process. 
An  example  of  changes  in  cancer  treatment  we  noticed  is  an 
increase in the use of expensive oral drugs rather than intravenous 
chemotherapy.  We  have  also  observed  an  increase  in  the  length 
of time claimants remain on a treatment regimen. Claim reserves 
for  supplemental  health  business  are  developed  using  data  that 
extends over a time period that is sufficient in an effort to produce 
credible  averages  and  avoid  over-reacting  to  normal  ranges  of 
claim volatility. We believe this approach fully recognizes the new 
emerging treatment patterns. 

In  addition,  the  insurance  margin  on  supplemental  health 
products was reduced by $2.5 million in 2014 related to premium 
refunds  due  to  the  use  of  a  new  process  to  identify  changes  in 
the  status  of  insureds  in  a  more  timely  manner.  The  benefit 
ratios on this business can be impacted by changes in the extent 
to  which  policyholders  convert  their  current  policies  to  policies 
with additional benefits, as well as persistency in certain blocks. 
The benefit ratios reflect a decision we made in 2013 to reduce 
the commission we pay on certain conversion activity. While we 
believe  this  change  will  improve  the  longer-term  profitability  of 
the  block,  lower  conversions  of  policies  with  return-of-premium 
features  that  are  approaching  maturity,  results  in  lower  reserve 
releases. Accordingly, the benefit ratio on this block has increased.

Washington  National’s  Medicare  supplement  business  primarily 
consists  of  individual  policies.  The  insurance  product  liabilities 
we establish for our Medicare supplement business are subject to 
significant estimates and the ultimate claim liability we incur for a 
particular period is likely to be different than our initial estimate. 
Governmental  regulations  generally  require  us  to  attain  and 
maintain a ratio of total benefits incurred to total premiums earned 
(excluding  changes  in  policy  benefit  reserves),  after  three  years 
from  the  original  issuance  of  the  policy  and  over  the  lifetime 
of  the  policy,  of  not  less  than  65  percent  on  these  products,  as 
determined  in  accordance  with  statutory  accounting  principles. 
Insurance margins (insurance policy income less insurance policy 
benefits)  on  these  products  were  $25.7  million,  $31.9  million 
and  $36.2  million  in  2015,  2014  and  2013,  respectively.  Such 
decrease reflects the run-off of this business as we discontinued 
new sales of Medicare supplement business in this segment in the  
fourth quarter of 2012.

74

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsAmounts added to policyholder account balances - cost of interest 
credited  to  policyholders  were  $14.6  million,  $14.9  million  and 
$14.7 million in 2015, 2014 and 2013, respectively.

Gain on reinsurance transaction of $3.8 million related to the 
recapture  of  a  modified  coinsurance  agreement  in  the  second 
quarter of 2014.

Amounts  added  to  policyholder  account  balances  for  fixed 
index  products  represent  a  guaranteed  minimum  rate  of  return 
and a higher potential return that is based on a percentage (the 
“participation rate”) of the amount of increase in the value of a 
particular  index,  such  as  the  S&P  500  Index,  over  a  specified 
period. Such amounts include our cost to fund the annual index 
credits, net of policies that are canceled prior to their anniversary 
date  (classified  as  cost of options to fund index credits, net of 
forfeitures).  Market  value  changes  in  the  underlying  indices 
during a specified period of time are classified as market value 
changes credited to policyholders. Such market value changes are 
generally offset by the net investment income related to fixed 
index products discussed above.

Amortization  related  to  operations  includes  amortization 
of  insurance  acquisition  costs.  Insurance  acquisition  costs  are 
generally amortized in relation to actual and expected premium 
revenue, and amortization is only adjusted if expected premium 
revenue changes or if we determine the balance of these costs is 
not recoverable from future profits. Such amounts were generally 
consistent  with  the  related  premium  revenue.  A  revision  to  our 
current  assumptions  could  result  in  increases  or  decreases  to 
amortization expense in future periods.

Interest  expense  on  investment  borrowings  represents  
$2.0 million, $1.7 million and $1.9 million of interest expense on 
collateralized borrowings in 2015, 2014 and 2013, respectively, 
as  further  described  in  the  note  to  the  consolidated  financial 
statements  entitled  “Summary  of  Significant  Accounting 
Policies - Investment Borrowings”.

Other  operating  costs  and  expenses  were  $183.4  million,  
$189.5  million  and  $170.5  million  in  2015,  2014  and  2013, 
respectively.  Other  operating  costs  and  expenses  include 
commission  expense  of  $68.3  million,  $64.6  million  and 
$63.1  million  in  2015,  2014  and  2013,  respectively.  The 
increase  in  commission  expense  is  consistent  with  the  growth 
in  the  supplemental  health  block.  Excluding  commission 
expenses, expenses were down 7.8 percent in 2015 as compared 
to 2014. Expenses in 2014 included approximately $7 million 
of  overhead  expenses  that  were  allocated  to  the  Other  CNO 
Business segment prior to 2014 and were expected to continue 
after the completion of the sale of CLIC.

Net  realized  investment  gains  (losses)  fluctuate  each  period. 
During  2015,  we  recognized  $.7  million  of  net  gains  from  the 
sales  of  investments;  the  decrease  in  fair  value  of  embedded 
derivatives  related  to  a  modified  coinsurance  agreement  of  
$7.0 million; and $3.3 million of writedowns of investments for 
other  than  temporary  declines  in  fair  value  recognized  through 
net income ($3.7 million, prior to the $.4 million of impairment 
losses  recognized  in  accumulated  other  comprehensive  income 
(loss)). During 2014, net realized investment gains in this segment 
included $35.8 million of net gains from the sales of investments 
(primarily fixed maturities); the increase in fair value of embedded 
derivatives  related  to  a  modified  coinsurance  agreement  of  
$2.0 million; and $3.4 million of writedowns of investments for 
other  than  temporary  declines  in  fair  value  recognized  through 
net  income.  During  2013,  net  realized  investment  gains  in  this 
segment  included  $15.9  million  of  net  gains  from  the  sales  of 
investments  (primarily  fixed  maturities)  and  $3.7  million  of 
writedowns of investments for other than temporary declines in 
fair value recognized through net income. 

Amortization related to net realized investment gains (losses) 
is  the  increase  or  decrease  in  the  amortization  of  insurance 
acquisition costs which results from realized investment gains or 
losses. When we sell securities which back our interest-sensitive life 
and annuity products at a gain (loss) and reinvest the proceeds at 
a different yield (or when we have the intent to sell the impaired 
investments  before  an  anticipated  recovery  in  value  occurs),  we 
increase (reduce) the amortization of insurance acquisition costs 
in  order  to  reflect  the  change  in  estimated  gross  profits  due  to 
the  gains  (losses)  realized  and  the  resulting  effect  on  estimated 
future yields. Sales of fixed maturity investments resulted in an 
increase in the amortization of insurance acquisition costs of nil, 
$.5 million and $.4 million in 2015, 2014 and 2013, respectively.

Insurance  policy  benefits  -  fair  value  changes  in  embedded 
derivative  liabilities  represents  fair  value  changes  due  to 
fluctuations  in  the  interest  rates  used  to  discount  embedded 
derivative liabilities related to our fixed index annuities.

Amortization  related  to  fair  value  changes  in  embedded 
derivative liabilities is the increase or decrease in the amortization 
of insurance acquisition costs which results from changes in interest 
rates used to discount embedded derivative liabilities related to our 
fixed index annuities.

75

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KColonial Penn (dollars in millions)

Premium collections:

Life
Supplemental health
Total collections

Average liabilities for insurance products:

SPIAs - mortality based
Health:

Medicare supplement
Other health

Life:

Interest sensitive
Non-interest sensitive

Total average liabilities for insurance products, net of reinsurance ceded

Revenues:

Insurance policy income
Net investment income on general account invested assets
Fee revenue and other income

Total revenues

Expenses:

Insurance policy benefits
Amounts added to annuity and interest-sensitive life product account balances
Amortization related to operations
Interest expense on investment borrowings
Other operating costs and expenses
Total benefits and expenses
Income (loss) before net realized investment gains and income taxes
Net realized investment gains (losses)

INCOME (LOSS) BEFORE INCOME TAXES

2015

259.9
3.0
262.9

73.1

7.7
4.4

16.5
670.1
771.8

263.5
43.0
1.0
307.5

188.3
.7
14.4
.1
98.4
301.9
5.6
1.2
6.8

$

$

$

$

$

$

2014

241.7 $
3.4
245.1 $

2013

227.6
4.1
231.7

69.6 $

73.5

8.3
4.5

17.0
649.8
749.2 $

246.0 $
41.7
1.0
288.7

172.5
.7
15.3
—
99.4
287.9
.8
1.1
1.9 $

9.2
4.7

17.5
629.4
734.3

232.1
40.0
.8
272.9

165.0
.7
14.5
—
105.2
285.4
(12.5)
.4
(12.1)

$

$

$

$

$

$

This segment’s results are significantly impacted by the accounting 
standard related to deferred acquisition costs. We are not able to 
defer  most  of  Colonial  Penn’s  direct  response  advertising  costs 
although such costs generate predictable sales and future inforce 
profits. We plan to continue to invest in this segment’s business, 
including  the  development  of  new  products  and  markets.  The 
amount  of  our  investment  in  new  business  during  a  particular 
period  will  have  a  significant  impact  on  this  segment’s  results. 
We  expect  this  segment  to  report  earnings  (before  net  realized 
investment gains (losses) and income taxes) in 2016 in the range 
of breakeven to $6 million, but because of the seasonality of the 
advertising spend, we expect a loss in the $8 million to $10 million 
range in the first quarter of 2016. The range of earnings we expect 
to  report  in  2016  reflects  uncertainty  related  to  how  the  U.S. 
presidential election will impact the cost of television advertising.

collections 

Total  premium 
to  
$262.9  million,  in  2015  and  5.8  percent,  to  $245.1  million,  in 
2014. The increases have been driven by increased sales and steady 
persistency.  See  “Premium  Collections”  for  further  analysis  of 
Colonial Penn’s premium collections.

increased  7.3  percent, 

Average liabilities for insurance products, net of reinsurance 
ceded  have  increased  as  a  result  of  growth  in  the  core  graded 
benefit and simplified issue life insurance block in this segment.

76

CNO FINANCIAL GROUP, INC. - Form 10-K

Insurance  policy  income  is  comprised  of  premiums  earned  on 
policies which provide mortality or morbidity coverage and fees 
and other charges assessed on other policies. The increase in such 
income  reflects  the  growth  in  the  block  of  graded  benefit  and 
simplified issue life insurance business.

Net  investment  income  on  general  account  invested  assets 
increased  in  2015  and  2014  primarily  due  to  the  increase  in 
invested assets as a result of growth in this segment.

Insurance policy benefits fluctuated as a result of the growth in 
this segment.

Amortization  related  to  operations  includes  amortization  of 
insurance  acquisition  costs.  Insurance  acquisition  costs  in  the 
Colonial  Penn  segment  are  amortized  in  relation  to  actual  and 
expected premium revenue, and amortization is only adjusted if 
expected premium revenue changes or if we determine the balance 
of these costs is not recoverable from future profits. Such amounts 
were generally consistent with the related premium revenue and 
gross profits for such periods and the assumptions we made when 
we  established  the  present  value  of  future  profits.  A  revision  to 
our current assumptions could result in increases or decreases to 
amortization expense in future periods.

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsOther  operating  costs  and  expenses  in  our  Colonial  Penn 
segment  fluctuate  primarily  due  to  changes  in  the  marketing 
expenses incurred to generate new business. Although marketing 
expenses  increased  by  approximately  $6  million  in  2015,  our 
mix  of  marketing  activities  has  resulted  in  a  similar  increase 
in  the  deferral  of  such  acquisition  costs.  We  continue  to  face 
increased  competition  from  other  insurance  companies  who 
also distribute products through direct marketing. In addition, 
the  demand  and  cost  of  television  advertising  appropriate  for 
Colonial  Penn’s  campaigns  has  fluctuated  widely  in  certain 
periods.  In  some  periods,  increased  advertising  costs  have 
resulted  in  decisions  to  lower  our  planned  spending.  These 
factors may reoccur in the future.

Net  realized  investment  gains  (losses)  fluctuated  each  period. 
During 2015, we recognized $1.8 million of net gains from the 
sales of investments (primarily fixed maturities) and $.6 million 
of writedowns of investments for other than temporary declines 
in fair value recognized through net income ($.9 million, prior to 
the $.3 million of impairment losses recognized in accumulated 
other comprehensive income (loss)). During 2014, we recognized 
$1.1 million of net gains from the sales of investments (primarily 
fixed  maturities).  During  2013,  net  realized  investment  gains 
in this segment included $.6 million of net gains from the sales 
of  investments  (primarily  fixed  maturities)  and  $.2  million  of 
writedowns of investments for other than temporary declines in 
fair value recognized through net income.

Corporate Operations (dollars in millions)

Corporate operations:

Interest expense on corporate debt
Net investment income (loss):
General investment portfolio
Other special-purpose portfolios:

COLI
Investments held in a rabbi trust
Investments in certain hedge funds
Other trading account activities

Fee revenue and other income
Interest expense on investment borrowings
Other operating costs and expenses

Loss before net realized investment gains (losses), equity in earnings of certain non-
strategic investments and earnings attributable to non-controlling interests, net revenue 
pursuant to transition and support services agreements, fair value changes related to agent 
deferred compensation plan, transition expenses, loss on extinguishment or modification 
of debt and income taxes

Net realized investment gains (losses)
Equity in earnings of certain non-strategic investments and earnings attributable to  
non-controlling interests
Net revenue pursuant to transition and support services agreements
Fair value changes related to agent deferred compensation plan
Transition expenses
Loss on extinguishment or modification of debt

LOSS BEFORE INCOME TAXES

$

2015

2014

2013

$

(45.0)

$

(43.9) $

(51.3)

6.9

(6.4)
(.1)
—
10.9
8.6
(.2)
(38.6)

8.5

(1.3)
.4
(2.8)
10.1
6.7
(.1)
(49.1)

(63.9)
(22.3)

4.6
2.5
15.1
(9.0)
(32.8)
(105.8)

$

(71.5)
(9.9)

(8.0)
2.6
(26.8)
—
(.6)
(114.2) $

5.4

15.7
1.3
4.9
12.5
6.2
(.1)
(43.1)

(48.5)
(1.5)

(10.2)
—
15.8
—
(65.4)
(109.8)

Interest  expense  on  corporate  debt  has  been  impacted  by: 
(i) the timing and amount of debt repayments in 2015 and 2014, 
including the debt refinancing transactions, along with the mix 
of  interest  rates  on  the  related  outstanding  borrowings;  (ii)  the 
amendment  to  our  credit  agreement  dated  as  of  September  28,  
2012 (as amended by the First Amendment to Credit Agreement 
dated May 20, 2013, as further amended by the Second Amendment 
to Credit Agreement dated May 30, 2014, the “Previous Senior 
Secured  Credit  Agreement”)  in  May  2013  which  reduced  the 
interest rate payable; and (iii) the completion of the cash tender 
offer  (the  “Offer”)  in  March  2013  for  $59.3  million  aggregate 
principal  amount  of  our  7.0%  Senior  Debentures  due  2016  
(the “7.0% Debentures”). Such transactions are further discussed 
in the note to the consolidated financial statements entitled “Notes 
Payable - Direct Corporate Obligations”. Our average corporate 

debt  outstanding  was  $888.6  million,  $838.2  million  and  
$926.9  million  in  2015,  2014  and  2013,  respectively.  The 
average interest rate on our debt was 4.7 percent, 4.5 percent and  
4.8 percent in 2015, 2014 and 2013, respectively.

Net  investment  income  on  general  investment  portfolio 
fluctuates based on the amount and type of invested assets in the 
corporate operations segment.

Net  investment  income  on  other  special-purpose  portfolios 
includes the income (loss) from: (i) investments related to deferred 
compensation plans held in a rabbi trust (which is offset by amounts 
included in other operating costs and expenses as the investment 
results are allocated to participants’ account balances); (ii) trading 
account  activities;  (iii)  income  (loss)  from  COLI  equal  to  the 
difference between the return on these investments (representing 

77

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-Kthe change in value of the underlying investments) and our overall 
portfolio  yield;  and  (iv)  other  investments  including  certain 
hedge  funds  and  other  alternative  strategies.  COLI  is  utilized 
as  an  investment  vehicle  to  fund  Bankers  Life’s  agent  deferred 
compensation  plan.  For  segment  reporting,  the  Bankers  Life 
segment is allocated a return on these investments equivalent to 
the yield on the Company’s overall portfolio, with any difference 
in the actual COLI return allocated to the Corporate operations 
segment.  We  recognized  death  benefits,  net  of  cash  surrender 
value,  of  $1.1  million,  $1.7  million  and  $2.9  million  related  to 
the  COLI  in  2015,  2014  and  2013,  respectively.  The  corporate 
segment sold all of its investments in hedge funds in the fourth 
quarter of 2014.

Fee  revenue  and  other  income  includes  the  fees  our  wholly-
owned  investment  advisor  earns  for  managing  portfolios  of 
commercial  bank  loans  for  investment  trusts.  These  trusts  are 
consolidated as VIEs in our consolidated financial statements, but 
the fees are reflected as revenues and the fee expense is reflected 
in the earnings attributable to non-controlling interests. This fee 
revenue fluctuates consistent with the size of the loan portfolios.

Other  operating  costs  and  expenses  include  general  corporate 
expenses,  net  of  amounts  charged  to  subsidiaries  for  services 
provided  by  the  corporate  operations.  These  amounts  fluctuate 
as  a  result  of  expenses  such  as  consulting  and  legal  costs  which 
often vary from period to period. Such amounts in the first three 
months of 2014 included higher expenses of $3 million primarily 
related to accrual adjustments for incentive compensation.

Net  realized  investment  gains  (losses)  often  fluctuate  each 
period.  During  2015,  net  realized  investment  losses  in  this 
segment included: (i) $2.0 million of net gains from the sales 
of  investments  (including  $1.3  million  of  losses  recognized 
by  the  VIEs  and  $3.3  million  of  net  gains  on  other  sales  of 
investments); (ii) a $7.9 million writedown of a legacy investment 
in a private company that was liquidated; and (iii) $16.4 million 
of writedowns of investments held by VIEs due to other-than-
temporary declines in value. We no longer have any investment 
exposure  to  legacy  private  company  investments.  During 
2014,  net  realized  investment  losses  in  this  segment  included  
$9.2 million of net gains from the sales of investments (of which 
$2.2 million were losses recognized by VIEs) and $19.1 million 
of writedowns of investments (none of which were recognized 
by VIEs) due to other-than-temporary declines in value. During 
2013,  net  realized  investment  losses  in  this  segment  included 
$.4 million of net losses from the sales of investments (of which 
$.5  million  were  losses  recognized  by  VIEs)  and  $1.1  million 
of writedowns of investments (all of which were recognized by 
VIEs) due to other-than-temporary declines in value.

Equity  in  earnings  of  certain  non-strategic  investments  and 
earnings attributable to non-controlling interests include the 
earnings attributable to non-controlling interests in certain VIEs 
that we are required to consolidate and certain private companies 
that were acquired in the commutation of an investment made by 
our Predecessor, net of affiliated amounts. This amount included 
an $11.3 million gain in 2015 on the dissolution of a VIE. Such 
earnings  are  not  indicative  and  are  unrelated  to  the  Company’s 
underlying fundamentals.

Net  revenue  pursuant  to  transition  and  support  services 
agreements represents the difference between the fees we receive 
from Wilton Re and the overhead costs incurred to provide such 
services under the agreements subsequent to the sale of CLIC.

Fair  value  changes  related  to  agent  deferred  compensation 
plan related to changes in the underlying actuarial assumptions 
used to value liabilities for our agent deferred compensation plan.

Transition  expenses  include  one-time  expenses  associated  with 
our comprehensive agreement with Cognizant for our application 
development, maintenance and testing functions as well as select 
information technology infrastructure operations.

Loss  on  extinguishment  or  modification  of  debt  in  2015  of 
$32.8 million consisted of: (i) $15.0 million related to the write-off 
of unamortized discount and issuance costs due to the repayment 
of our Previous Senior Secured Credit Agreement and the 6.375% 
Senior Secured Notes due October 2020 (the “6.375% Notes”); 
and (ii) a make-whole redemption premium of $17.8 million due to 
the repayment of the 6.375% Notes. The loss on extinguishment 
of debt of $.6 million in 2014 resulted from: (i) expenses related to 
the amendment of the Previous Senior Secured Credit Agreement 
in May 2014; and (ii) the repurchase of the remaining $3.5 million 
principal amount of the 7.0% Debentures for a purchase price of 
$3.7 million. The loss on extinguishment of debt of $65.4 million 
in  2013  resulted  from:  (i)  the  Offer  and  repurchase  of  7.0% 
Debentures, the write-off of unamortized discount and issuance 
costs associated with the 7.0% Debentures that were repurchased 
and  other  transaction  costs;  and  (ii)  expenses  related  to  the 
amendment  of  our  Previous  Senior  Secured  Credit  Agreement 
and  the  write-off  of  unamortized  discount  and  issuance  costs 
associated  with  prepayments  on  the  Previous  Senior  Secured 
Credit  Agreement.  These  transactions  are  further  discussed  in 
the note to the consolidated financial statements entitled “Notes 
Payable - Direct Corporate Obligations”.

78

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsOther CNO Business (dollars in millions)

The Other CNO Business segment included the long-term care 
business  that  was  ceded  to  BRe  effective  December  31,  2013, 
as  further  described  below.  This  segment  also  included  the 
overhead expense of CLIC that was expected to continue after the 
completion of the CLIC sale. The Other CNO Business segment 

no longer exists, effective January 1, 2014. Beginning on January 1,  
2014 the overhead of CLIC that was expected to continue after 
the completion of the sale was reallocated primarily to the Bankers 
Life and Washington National segments.

Premium collections:

Long-term care (all renewal)

Average liabilities for insurance products:

Average liabilities for long-term care products, net of reinsurance ceded

Revenues:

Insurance policy income
Net investment income on general account invested assets

Total revenues

Expenses:

Insurance policy benefits
Other operating costs and expenses:

Related to the long-term care business reinsured in 4Q13
Overhead expense of CLIC expected to continue after the completion of the sale

Total benefits and expenses

Loss before loss related to reinsurance transaction and income taxes

Loss related to reinsurance transaction

LOSS BEFORE INCOME TAXES
Health benefit ratios:
Long-term care:

Insurance policy benefits
Benefit ratio(a)
Interest-adjusted benefit ratio(b)

$

$

$

$

$

2013

23.6

467.4

24.1
33.3
57.4

59.2

6.2
19.6
85.0
(27.6)
(98.4)
(126.0)

59.2
245.7 %
131.2 %

(a)  We calculate benefit ratios by dividing the related product’s insurance policy benefits by insurance policy income.
(b)  We calculate the interest-adjusted benefit ratio (a non-GAAP measure) for long-term care products in our Other CNO Business segment by dividing such product’s 
insurance policy benefits less the imputed interest income on the accumulated assets backing the insurance liabilities by policy income. These are considered non-GAAP 
financial measures. A non-GAAP measure is a numerical measure of a company’s performance, financial position, or cash flows that excludes or includes amounts 
that are normally excluded or included in the most directly comparable measure calculated and presented in accordance with GAAP.
These  non-GAAP  financial  measures  of  “ interest-adjusted  benefit  ratios”  differ  from  “benefit  ratios”  due  to  the  deduction  of  imputed  interest  income  on  the 
accumulated assets backing the insurance liabilities from the product’s insurance policy benefits used to determine the ratio. Interest income is an important factor 
in measuring the performance of health products that are expected to be inforce for a longer duration of time, are not subject to unilateral changes in provisions 
(such as non-cancelable or guaranteed renewable contracts) and require the performance of various functions and services (including insurance protection) for an 
extended period of time. The net cash flows from long-term care products generally cause an accumulation of amounts in the early years of a policy (accounted for 
as reserve increases) that will be paid out as benefits in later policy years (accounted for as reserve decreases). Accordingly, as the policies age, the benefit ratio will 
typically increase, but the increase in benefits will be partially offset by the imputed interest income earned on the accumulated assets. The interest-adjusted benefit 
ratio reflects the effects of such interest income offset (which is equal to the tabular interest on the related insurance liabilities). Since interest income is an important 
factor in measuring the performance of these products, management believes a benefit ratio that includes the effect of interest income is useful in analyzing product 
performance. We utilize the interest-adjusted benefit ratio in measuring segment performance because we believe that this performance measure is a better indicator 
of the ongoing businesses and trends in the business. However, the “ interest-adjusted benefit ratio” does not replace the “benefit ratio” as a measure of current period 
benefits to current period insurance policy income. Accordingly, management reviews both “benefit ratios” and “ interest-adjusted benefit ratios” when analyzing 
the  financial  results  attributable  to  these  products.  The  imputed  investment  income  earned  on  the  accumulated  assets  backing  the  long-term  care  reserves  was  
$27.6 million in 2013.

Loss  related  to  reinsurance  transaction  resulted  from  the 
long-term care business in this segment being ceded under 100% 
coinsurance agreements effective December 31, 2013. As a result, 
the long-term care reserves in this segment were ceded to BRe. 
Pursuant to the agreements, we paid an additional premium of 
$96.9 million to BRe plus an amount equal to the related net 
statutory  liabilities.  The  reinsurance  receivables  related  to  the 
agreements are secured by assets in market-value trusts subject 
to  a  7%  over-collateralization,  investment  guidelines  and 

periodic  true-up  provisions.  Future  payments  into  the  trusts 
to  maintain  collateral  requirements  are  the  responsibility  of 
BRe.  We  evaluate  this  block  separately  to  determine  whether 
aggregate liabilities are deficient. We recognized a pre-tax loss of 
$98.4 million in 2013 to reflect: (i) the known loss (or premium 
deficiency)  on  the  business,  as  we  will  not  be  recognizing 
additional income in future periods to recover the unamortized 
additional premium which will be paid to BRe; and (ii) other 
transaction costs related to the reinsurance agreements.

79

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K 
Amounts related to CLIC prior to being sold (dollars in millions)

Premium collections:

Annuities
Life

Total collections

Average liabilities for insurance products:

Fixed index annuities
Fixed interest annuities
SPIAs and supplemental contracts:

Mortality based
Deposit based

Health:

Supplemental health
Medicare supplement
Other health

Life:

Interest sensitive
Non-interest sensitive

Total average liabilities for insurance products, net of reinsurance ceded

Revenues:

Insurance policy income
Net investment income:

General account invested assets
Fixed index products

Fee revenue and other income

Total revenues

Expenses:

Insurance policy benefits
Amounts added to policyholder account balances:

Cost of interest credited to policyholders
Cost of options to fund index credits, net of forfeitures
Market value changes credited to policyholders

Amortization related to operations
Interest expense on investment borrowings
Other operating costs and expenses

Total benefits and expenses

Income (loss) before net realized investment gains (losses), loss on sale of CLIC  
and income taxes

Net realized investment gains (losses)
Amortization related to net realized investment gains (losses)

Net realized investment gains (losses), net of related amortization

Earnings of CLIC prior to being sold
Loss on sale of CLIC
INCOME (LOSS) BEFORE INCOME TAXES

2014

.2
71.0
71.2

$

$

— $
—

—
—

—
—
—

2013

.3
142.0
142.3

.6
148.4

39.2
106.7

146.9
2.2
6.7

—
—
— $

2,317.8
432.1
3,200.6

106.0

$

218.3

100.7
1.3
—
208.0

115.8

43.2
.8
.9
4.3
9.1
13.3
187.4

20.6
2.8
—
2.8
23.4
(269.7)
(246.3)

$

210.2
7.9
5.1
441.5

239.6

90.2
1.4
7.9
8.8
19.3
41.0
408.2

33.3
6.0
—
6.0
39.3
—
39.3

$

$

$

$

$

$

The  information  summarized  above  represents  the  pre-tax 
earnings  related  to  the  operations  of  CLIC  prior  to  being  sold 
(which occurred on July 1, 2014) as well as the loss on the sale 
of CLIC. Operating expenses exclude overhead expense that was 

expected to continue after the sale of CLIC. Refer to the note to 
the consolidated financial statements entitled “Sale of Subsidiary” 
for additional information.

80

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsEBIT From Business Segments Continuing after the CLIC Sale Summarized by In-Force 
and New Business

Management believes that an analysis of EBIT from our business 
segments  continuing  after  the  CLIC  sale,  separated  between 
in-force and new business, provides increased clarity around the 
value drivers of our business, particularly since the new business 
results are significantly impacted by the rate of sales, mix of business 
and the distribution channel through which new sales are made. 
EBIT from new business includes pre-tax revenues and expenses 

associated  with  new  sales  of  our  insurance  products  during  the 
first year after the sale is completed. EBIT from in-force business 
includes  all  pre-tax  revenues  and  expenses  associated  with  sales 
of  insurance  products  that  were  completed  more  than  one  year 
before the end of the reporting period. The allocation of certain 
revenues and expenses between new and in-force business is based 
on estimates, which we believe are reasonable.

The following summarizes our earnings, separated between in-force and new business on a consolidated basis and for each of our operating 
segments for the three years ended December 31, 2015:

Business segments - total (dollars in millions)

2015

2014

2013

EBIT FROM IN-FORCE BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force Business

EBIT FROM NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses
EBIT from New Business

EBIT FROM IN-FORCE AND NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force and New Business

$

$

$

$

$

$

2,206.3
1,184.0
3,390.3

2,111.1
230.8
360.4
2,702.3
688.0

349.7
27.3
377.0

212.9
25.9
339.5
578.3
(201.3)

2,556.0
1,211.3
3,767.3

2,324.0
256.7
699.9
3,280.6
486.7

$

$

$

$

$

$

$

$

$

2,163.4
1,263.2
3,426.6

2,136.4
228.2
357.5
2,722.1
704.5

360.3
43.3
403.6

240.6
26.4
342.2
609.2
(205.6) $

2,523.7
1,306.5
3,830.2

2,377.0
254.6
699.7
3,331.3
498.9

$

$

2,147.1
1,348.8
3,495.9

2,287.9
236.3
358.6
2,882.8
613.1

379.3
47.8
427.1

267.1
30.6
331.5
629.2
(202.1)

2,526.4
1,396.6
3,923.0

2,555.0
266.9
690.1
3,512.0
411.0

81

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KBankers Life (dollars in millions)

EBIT FROM IN-FORCE BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force Business

EBIT FROM NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses
EBIT from New Business

EBIT FROM IN-FORCE AND NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force and New Business

2015

2014

2013

$

$

$

$

$

$

1,429.8
885.1
2,314.9

1,438.5
167.0
195.7
1,801.2
513.7

218.9
27.3
246.2

149.9
20.1
220.3
390.3
(144.1)

1,648.7
912.4
2,561.1

1,588.4
187.1
416.0
2,191.5
369.6

$

$

$

$

$

$

$

$

$

1,411.0
943.3
2,354.3

1,484.3
153.3
184.7
1,822.3
532.0

240.7
43.3
284.0

183.3
21.4
224.4
429.1
(145.1) $

1,651.7
986.6
2,638.3

1,667.6
174.7
409.1
2,251.4
386.9

$

$

1,378.0
976.9
2,354.9

1,574.7
160.9
176.7
1,912.3
442.6

270.7
47.8
318.5

214.0
26.6
210.0
450.6
(132.1)

1,648.7
1,024.7
2,673.4

1,788.7
187.5
386.7
2,362.9
310.5

82

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsWashington National (dollars in millions)

2015

2014

2013

EBIT FROM IN-FORCE BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force Business

EBIT FROM NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses
EBIT from New Business

EBIT FROM IN-FORCE AND NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force and New Business

$

$

$

$

$

$

564.5
254.9
819.4

513.2
50.1
135.4
698.7
120.7

79.3
—
79.3

33.4
5.1
50.0
88.5
(9.2)

643.8
254.9
898.7

546.6
55.2
185.4
787.2
111.5

$

$

$

$

$

$

$

$

$

552.1
277.2
829.3

505.2
60.0
141.2
706.4
122.9

73.9
—
73.9

31.0
4.6
50.0
85.6
(11.7) $

626.0
277.2
903.2

536.2
64.6
191.2
792.0
111.2

$

$

558.0
297.8
855.8

514.2
61.3
128.4
703.9
151.9

63.5
—
63.5

27.2
3.6
44.0
74.8
(11.3)

621.5
297.8
919.3

541.4
64.9
172.4
778.7
140.6

83

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KColonial Penn (dollars in millions)

2015

2014

2013

EBIT FROM IN-FORCE BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force Business
EBIT FROM NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses
EBIT from New Business

EBIT FROM IN-FORCE AND NEW BUSINESS
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force and New Business

Other CNO Business (dollars in millions)

EBIT FROM IN-FORCE BUSINESS(a)
Revenues:

Insurance policy income
Net investment income and other

Total revenues
Benefits and expenses:

Insurance policy benefits
Amortization
Other expenses

Total benefits and expenses

EBIT from In-Force Business

(a)  All activity in the Other CNO Business segment related to in-force business.

84

CNO FINANCIAL GROUP, INC. - Form 10-K

$

$

$

$

$

$

212.0
44.0
256.0

159.4
13.7
29.3
202.4
53.6

51.5
—
51.5

29.6
.7
69.2
99.5
(48.0)

263.5
44.0
307.5

189.0
14.4
98.5
301.9
5.6

$

$

$

$

$

$

$

$

$

200.3
42.7
243.0

146.9
14.9
31.6
193.4
49.6

45.7
—
45.7

26.3
.4
67.8
94.5
(48.8) $

246.0
42.7
288.7

173.2
15.3
99.4
287.9
.8

$

$

$

$

187.0
40.8
227.8

139.8
14.1
27.7
181.6
46.2

45.1
—
45.1

25.9
.4
77.5
103.8
(58.7)

232.1
40.8
272.9

165.7
14.5
105.2
285.4
(12.5)

2013

24.1
33.3
57.4

59.2
—
25.8
85.0
(27.6)

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe above analysis of EBIT, separated between in-force and new 
business, illustrates how our segments are impacted by the rate of 
sales, mix of business and distribution channel through which new 
sales are made. In addition, when the impacts from new business 
are separated, the value drivers of our in-force business are more 
apparent.

The EBIT from in-force business in the Bankers Life segment 
(as  summarized  on  page  82)  decreased  in  2015,  consistent  with 
the  explanations  in  the  segment’s  results  of  operations  section, 
including the impacts of: (i) favorable claim developments in 2014 
which  did  not  reoccur  in  2015;  (ii)  higher  expenses  reflecting 
investments being made to support future sales growth and expense 
reductions; partially offset by: (iii) the favorable impacts from our 
comprehensive  annual  actuarial  review  compared  to  2014;  and  
(iv) higher prepayment income. The EBIT from in-force business 

in  the  Bankers  Life  segment  grew  in  2014  primarily  due  to  the 
growth in the size of the block. The EBIT from new business in 
the Bankers Life segment reflects new sales.

The EBIT from in-force business in the Washington National 
segment (as summarized on page 83) fluctuated consistent with 
the explanations in the segment’s results of operations section.

The EBIT from in-force business in the Colonial Penn segment 
(as summarized on page 84) reflects the growth in the block. The 
EBIT from new business in the Colonial Penn segment in 2015 
and 2014 reflects a modest increase in the deferral of acquisition 
costs due to a slight shift to deferrable marketing activities. The 
vast majority of the costs to generate new business in this segment 
are not deferrable and EBIT will fluctuate based on management’s 
decisions on how much marketing costs to incur in each period.

Premium Collections

In  accordance  with  GAAP,  insurance  policy  income  in  our 
consolidated statement of operations consists of premiums earned 
for  traditional  insurance  policies  that  have  life  contingencies  or 
morbidity features. For annuity and interest-sensitive life contracts, 
premiums collected are not reported as revenues, but as deposits 
to insurance liabilities. We recognize revenues for these products 
over time in the form of investment income and surrender or other 
charges.

Ratings have the most impact on our sales of supplemental health 
and  life  products  to  consumers  at  the  worksite.  The  current 
financial  strength  ratings  of  our  primary  insurance  subsidiaries 
from  A.M.  Best,  S&P,  Fitch  and  Moody’s  are  “A-”,  “BBB+”, 
“BBB+” and “Baa1”, respectively. For a description of these ratings 
and  additional  information  on  our  ratings,  see  “Consolidated 
Financial Condition - Financial Strength Ratings of our Insurance 
Subsidiaries.”

Our  insurance  segments  sell  products  through  three  primary 
distribution  channels  -  career  agents  (our  Bankers  Life  segment), 
direct  marketing  (our  Colonial  Penn  segment)  and  independent 
producers  (our  Washington  National  segment).  Our  career 
agency force in the Bankers Life segment sells primarily Medicare 
supplement and long-term care insurance policies, life insurance and 
annuities.  These  agents  visit  the  customer’s  home,  which  permits 
one-on-one  contact  with  potential  policyholders  and  promotes 
strong personal relationships with existing policyholders. Our direct 
marketing  distribution  channel  in  the  Colonial  Penn  segment  is 
engaged primarily in the sale of graded benefit life and simplified 
issue life insurance policies which are sold directly to the policyholder. 
Our  Washington  National  segment  sells  primarily  supplemental 
health  and  life  insurance.  These  products  are  marketed  through 
PMA, a wholly-owned subsidiary that specializes in marketing and 
distributing health products, and through independent marketing 
organizations and insurance agencies, including worksite marketing.

Agents, insurance brokers and marketing companies who market 
our  products  and  prospective  purchasers  of  our  products  use 
the financial strength ratings of our insurance subsidiaries as an 
important factor in determining whether to market or purchase. 

We  set  premium  rates  on  our  health  insurance  policies  based  on 
facts  and  circumstances  known  at  the  time  we  issue  the  policies 
using assumptions about numerous variables, including the actuarial 
probability of a policyholder incurring a claim, the probable size of the 
claim, and the interest rate earned on our investment of premiums. 
We  also  consider  historical  claims  information,  industry  statistics, 
the rates of our competitors and other factors. If our actual claims 
experience  is  less  favorable  than  we  anticipated  and  we  are  unable 
to  raise  our  premium  rates,  our  financial  results  may  be  adversely 
affected. We generally cannot raise our health insurance premiums in 
any state until we obtain the approval of the state insurance regulator. 
We review the adequacy of our premium rates regularly and file for 
rate increases on our products when we believe such rates are too low. 
It is likely that we will not be able to obtain approval for all requested 
premium rate increases. If such requests are denied in one or more 
states, our net income may decrease. If such requests are approved, 
increased premium rates may reduce the volume of our new sales and 
may cause existing policyholders to lapse their policies. If the healthier 
policyholders  allow  their  policies  to  lapse,  this  would  reduce  our 
premium income and profitability in the future.

85

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KTotal premium collections by segment were as follows:

Bankers Life (dollars in millions)

Premiums collected by product:

Annuities:

Fixed index (first-year)
Other fixed interest (first-year)
Other fixed interest (renewal)

Subtotal - other fixed interest annuities

Total annuities

Health:

Medicare supplement (first-year)
Medicare supplement (renewal)

Subtotal - Medicare supplement

Long-term care (first-year)
Long-term care (renewal)

Subtotal - long-term care

PDP (first year)
PDP (renewal)

Subtotal – PDP

Supplemental health (first-year)
Supplemental health (renewal)

Subtotal – supplemental health

Other health (first-year)
Other health (renewal)

Subtotal - other health

Total health

Life insurance:

Traditional (fist-year)
Traditional (renewal)

Subtotal - traditional

Interest-sensitive (first-year)
Interest-sensitive (renewal)

Subtotal - interest-sensitive

Total life insurance
Collections on insurance products:

2015

2014

2013

$

706.6
89.6
6.8
96.4
803.0

80.3
659.1
739.4
16.7
459.9
476.6
—
—
—
6.1
13.1
19.2
.1
7.0
7.1
1,242.3

83.0
193.9
276.9
83.3
85.8
169.1
446.0

$

646.2 $
129.1
7.0
136.1
782.3

88.6
654.7
743.3
16.8
483.8
500.6
—
6.8
6.8
7.6
8.7
16.3
.7
7.4
8.1
1,275.1

91.6
163.5
255.1
100.2
69.6
169.8
424.9

566.8
170.6
6.7
177.3
744.1

92.1
653.2
745.3
21.2
512.8
534.0
.1
18.1
18.2
8.3
1.6
9.9
1.3
9.1
10.4
1,317.8

117.5
125.0
242.5
65.9
59.9
125.8
368.3

Total first-year premium collections on insurance products
Total renewal premium collections on insurance products

TOTAL COLLECTIONS ON INSURANCE PRODUCTS

1,065.7
1,425.6
2,491.3

$

1,080.8
1,401.5
2,482.3 $

1,043.8
1,386.4
2,430.2

$

Annuities  in  this  segment  include  fixed  index  and  other  fixed 
interest annuities sold to the senior market. Annuity collections in 
this segment increased 2.6 percent, to $803.0 million in 2015 and 
5.1 percent, to $782.3 million, in 2014. Premium collections from 
our  fixed  index  products  were  favorably  impacted  in  2015  and 
2014 by the general stock market performance which made these 
products attractive to certain customers. Premium collections from 
Bankers Life’s other fixed interest annuity products have decreased 
in recent periods as low new money rates negatively impacted our 
sales and the overall sales in the fixed rate annuity market.

Health products include Medicare supplement, long-term care and 
other insurance products. Our profits on health policies depend on the 
overall level of sales, the length of time the business remains inforce, 
investment yields, claims experience and expense management.

Collected  premiums  on  Medicare  supplement  policies  in  the 
Bankers Life segment decreased .5 percent, to $739.4 million, in 
2015 and .3 percent, to $743.3 million, in 2014. In recent periods, 
we experienced a slight shift in the sale of Medicare supplement 
policies  to  the  sale  of  Medicare  Advantage  policies.  Medicare 
Advantage  policies  are  sold  through  Bankers  Life’s  agency  force 
for other providers in exchange for marketing fees.

Premiums  collected  on  Bankers  Life’s  long-term  care  policies 
decreased 4.8 percent, to $476.6 million in 2015 and 6.3 percent, to 
$500.6 million in 2014, reflecting the run-off of this business and 
a continuing shift in the mix of new business to shorter duration 
long-term care sales, which have lower premiums per policy.

Premiums  collected  on  PDP  business  related  to  our  quota-share 
reinsurance agreement with Coventry. In August 2013, we received 
a  notice  of  Coventry’s  intent  to  terminate  our  PDP  quota-share 
reinsurance  agreement  as  further  described  in  the  note  to  the 

86

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operationsconsolidated financial statements entitled “Summary of Significant 
Accounting Policies - Reinsurance”. The premiums collected in 2014 
represent adjustments to premiums on such business related to periods 
prior to the termination of the agreement.

Premiums collected on supplemental health products relate to a 
new critical illness product that was introduced in 2012.

Life  products  in  this  segment  include  traditional  and  interest-
sensitive  life  products.  Life  premiums  collected  in  this  segment 
increased 5.0 percent, to $446.0 million, in 2015 and 15 percent, 
to $424.9 million, in 2014. Collected premiums in 2015 reflect 
higher  persistency;  partially  offset  by  lower  first-year  premiums 
including reduced sales of single premium life products.

Washington National (dollars in millions)

2015

2014

2013

Premiums collected by product:

Health:

Medicare supplement (first-year)
Medicare supplement (renewal)

Subtotal - Medicare supplement

Supplemental health (first-year)
Supplemental health (renewal)

Subtotal – supplemental health

Other health (first-year)
Other health (renewal)

 Subtotal – other health

Total health

Life insurance:

Traditional (fist-year)
Traditional (renewal)

Subtotal - traditional

Interest-sensitive (first-year)
Interest-sensitive (renewal)

Subtotal - interest-sensitive

Total life insurance

Annuities:

Fixed index (first-year)
Fixed index (renewal)

Subtotal - fixed index annuities

Other fixed interest (renewal)

Total annuities

Collections on insurance products:

$

— $

— $

72.6
72.6
74.9
469.9
544.8
.2
2.0
2.2
619.6

.7
11.4
12.1
4.3
11.3
15.6
27.7

.1
1.8
1.9
.5
2.4

85.2
85.2
72.8
442.6
515.4
.2
2.2
2.4
603.0

.6
12.3
12.9
3.8
9.2
13.0
25.9

.2
1.8
2.0
.6
2.6

.3
101.6
101.9
64.7
426.6
491.3
.2
2.9
3.1
596.3

.7
12.7
13.4
3.9
9.2
13.1
26.5

.4
3.4
3.8
.5
4.3

Total first-year premium collections on insurance products
Total renewal premium collections on insurance products

Total collections on insurance products

80.2
569.5
649.7

$

77.6
553.9
631.5

$

70.2
556.9
627.1

$

Health  products  in  the  Washington  National  segment  include 
Medicare  supplement,  supplemental  health  and  other  insurance 
products. Our profits on health policies depend on the overall level 
of sales, the length of time the business remains inforce, investment 
yields, claim experience and expense management.

Collected  premiums  on  Medicare  supplement  policies  in  the 
Washington National segment decreased 15 percent, to $72.6 million, 
in 2015 and 16 percent, to $85.2 million, in 2014 due to the run-off 
of  this  block  of  business.  We  discontinued  new  sales  of  Medicare 
supplement policies in this segment in the fourth quarter of 2012.

Premiums collected on supplemental health products (including 
specified  disease,  accident  and  hospital  indemnity  insurance 
products) increased 5.7 percent, to $544.8 million, in 2015 and 
4.9 percent, to $515.4 million, in 2014. Such increases are due to 
new sales in recent periods and steady persistency.

Overall,  excluding  premiums  from  the  Washington  National 
Medicare  supplement  and  annuity  blocks  which  are  in  run-off, 
collected  premiums  were  up  5.7  percent  in  2015  compared  to 
2014, driven by strong sales and persistency.

Life  premiums  collected  in  the  Washington  National  segment 
increased  6.9  percent,  to  $27.7  million,  in  2015  and  decreased 
2.3 percent, to $25.9 million, in 2014.

Annuities  in  this  segment  include  fixed  index  and  other  fixed 
interest  annuities.  We  are  no  longer  actively  pursuing  sales  of 
annuity products in this segment.

87

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KColonial Penn (dollars in millions)

Premiums collected by product:

Life insurance:

Traditional (fist-year)
Traditional (renewal)

Subtotal - traditional

Interest-sensitive (all renewal)

Total life insurance
Health (all renewal):

Medicare supplement
Other health
Total health

Collections on insurance products:

Total first-year premium collections on insurance products
Total renewal premium collections on insurance products

TOTAL COLLECTIONS ON INSURANCE PRODUCTS

Life  products  in  this  segment  are  sold  primarily  to  the  senior 
market.  Life  premiums  collected  in  this  segment  increased  
7.5  percent,  to  $259.9  million,  in  2015  and  6.2  percent,  to  
$241.7 million, in 2014. Graded benefit life products sold through 
our direct response marketing channel accounted for $257.6 million, 
$239.5 million and $225.2 million of collected premiums in 2015, 
2014 and 2013, respectively. Premiums collected reflect strong sales 
in 2015 due to the positive impact from marketing and telesales 
productivity initiatives, increased lead generation investments and 
recovery from a weak first quarter of 2014.

Other CNO Business (dollars in millions)

Premiums collected by product:

Health:

Long-term care (all renewal)

2015

2014

2013

$

$

$

51.5
208.2
259.7
.2
259.9

2.7
.3
3.0

$

45.7
195.6
241.3
.4
241.7

3.2
.2
3.4

51.5
211.4
262.9

$

45.7
199.4
245.1

$

45.2
182.1
227.3
.3
227.6

3.7
.4
4.1

45.2
186.5
231.7

Health  products  include  Medicare  supplement  and  other 
insurance  products.  Our  profits  on  health  policies  depend  on 
the overall level of sales, the length of time the business remains 
inforce,  investment  yields,  claims  experience  and  expense 
management.  Premiums  collected  on  these  products  have 
decreased as we do not currently market these products through 
this segment.

2013

$

23.6

The Other CNO Business segment reflected the long-term care premiums collected prior to the reinsurance agreement with BRe effective 
December 31, 2013. Refer to the note to the consolidated financial statements entitled “Summary of Significant Accounting Policies - 
Reinsurance” for additional information.

Investments

Our investment strategy is to: (i) provide largely stable investment 
income  from  a  diversified  high  quality  fixed  income  portfolio; 
(ii)  mitigate  the  effect  of  changing  interest  rates  through  active 
asset/liability management; (iii) provide liquidity to meet our cash 
obligations  to  policyholders and others; and (iv) maximize total 
return through active investment management. Consistent with 

this  strategy,  investments  in  fixed  maturity  securities,  mortgage 
loans and policy loans made up 89 percent of our $24.5 billion 
investment portfolio at December 31, 2015. The remainder of the 
invested assets was trading securities, investments held by variable 
interest entities, equity securities and other invested assets.

88

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe following table summarizes the composition of our investment portfolio as of December 31, 2015 (dollars in millions):

Fixed maturities, available for sale
Equity securities
Mortgage loans
Policy loans
Trading securities
Investments held by variable interest entities
Company-owned life insurance
Other invested assets
TOTAL INVESTMENTS

Carrying value
19,882.9
463.0
1,721.0
109.4
262.1
1,633.6
158.1
257.0
24,487.1

$

$

Percent of total 
investments

81%
2
7
—
1
7
1
1
100%

Insurance  statutes  regulate  the  types  of  investments  that  our 
insurance  subsidiaries  are  permitted  to  make  and  limit  the 
amount of funds that may be used for any one type of investment. 
In  addition,  we  have  internal  management  compliance  limits 
on  various  exposures  and  activities  which  are  typically  more 
restrictive than insurance statutes. In light of these statutes and 

regulations and our business and investment strategy, we generally 
seek  to  invest  in  United  States  government  and  government-
agency securities and corporate securities rated investment grade 
by  established  nationally  recognized  rating  organizations  or  in 
securities of comparable investment quality, if not rated.

The following table summarizes the carrying values and gross unrealized losses of our fixed maturity securities, available for sale, by 
category as of December 31, 2015 (dollars in millions):

$

States and political subdivisions
Asset-backed securities
Utilities
Commercial mortgage-backed securities
Energy
Insurance
Healthcare/pharmaceuticals
Collateralized mortgage obligations
Food/beverage
Banks
Cable/media
Real estate/REITs
Capital goods
Transportation
Chemicals
Telecom
Aerospace/defense
Building materials
Business services
Brokerage
Paper
Autos
Metals and mining
U.S. Treasury and Obligations
Other

TOTAL FIXED MATURITIES, AVAILABLE FOR SALE $

Carrying value
2,104.2
1,852.2
1,625.5
1,605.3
1,514.1
1,403.8
1,270.1
1,047.4
848.1
792.8
682.4
627.1
464.0
423.4
409.8
362.6
302.4
279.7
261.7
243.9
237.1
218.4
213.3
194.5
899.1
19,882.9

Percent of fixed 
maturities

10.6% $
9.3
8.2
8.1
7.6
7.1
6.4
5.3
4.3
4.0
3.4
3.2
2.3
2.1
2.1
1.8
1.5
1.4
1.3
1.2
1.1
1.1
1.1
1.0
4.5

100.0% $

Gross unrealized 
losses
7.6
13.4
3.3
17.6
160.9
13.6
18.4
1.6
7.1
5.7
27.4
1.1
10.4
5.5
13.7
7.6
2.1
2.0
8.1
1.7
2.6
3.6
37.1
.3
16.1
388.5

Percent of gross 
unrealized losses

2.0%
3.5
.9
4.5
41.4
3.5
4.7
.4
1.8
1.5
7.0
.3
2.7
1.4
3.5
1.9
.5
.5
2.1
.4
.7
.9
9.6
.1
4.2
100.0%

At December 31, 2015, the carrying value of the Company’s fixed maturity securities in the energy sector was $1.5 billion, with gross 
unrealized gains of $59.4 million and gross unrealized losses of $160.9 million. Although these securities are of high quality (90 percent 
are rated investment grade) and diversified (81 issuers), we could be exposed to future downgrades and declines in market values if oil 
prices remain at low levels for an extended period of time.

89

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table summarizes the gross unrealized losses of our fixed maturity securities, available for sale, by category and ratings 
category as of December 31, 2015 (dollars in millions):

Energy
Metals and mining
Cable/media
Healthcare/pharmaceuticals
Commercial mortgage-backed securities
Chemicals
Insurance
Asset-backed securities
Capital goods
Business services
States and political subdivisions
Telecom
Food/beverage
Retail
Banks
Transportation
Technology
Autos
Utilities
Paper
Collateralized debt obligations
Aerospace/defense
Building materials
Brokerage
Collateralized mortgage obligations
Real estate/REITs
Gaming
Debt securities issued by foreign 
governments
United States Treasury securities and 
obligations of United States government 
corporations and agencies
Other

TOTAL FIXED MATURITIES, 
AVAILABLE FOR SALE

Investment grade

AAA/AA/A

$

1.0 $
2.0
—
2.9
13.3
—
3.3
3.8
—
—
3.0
—
.7
—
1.4
—
—
—
.1
—
1.6
.1
—
.3
.3
.1
—

.1

.3
.1

$

BBB
117.9
27.3
23.5
14.6
3.0
12.7
10.3
3.4
8.5
1.8
.7
3.3
6.3
.9
4.3
4.3
4.6
3.6
2.6
2.3
.6
—
—
1.2
.3
.8
—

.5

—
.1

Below-investment grade

BB
26.8 $
7.8
3.7
.2
1.3
1.0
—
.6
.6
6.3
—
.5
.1
—
—
—
—
.1
—
—
—
.1
1.7
.1
.1
.2
.7

—

—
1.2

B+ and below
15.2
—
.2
.7
—
—
—
5.6
1.3
—
3.9
3.8
—
5.4
—
1.2
.2
—
.6
.3
—
1.9
.3
.1
.9
—
—

—

—
—

Total gross 
unrealized losses
160.9
$
37.1
27.4
18.4
17.6
13.7
13.6
13.4
10.4
8.1
7.6
7.6
7.1
6.3
5.7
5.5
4.8
3.7
3.3
2.6
2.2
2.1
2.0
1.7
1.6
1.1
.7

.6

.3
1.4

$

34.4 $

259.4

$

53.1 $

41.6

$

388.5

Our investment strategy is to maximize, over a sustained period 
and within acceptable parameters of quality and risk, investment 
income  and  total  investment  return  through  active  investment 
management. Accordingly, we may sell securities at a gain or a loss 
to enhance the projected total return of the portfolio as market 
opportunities change, to reflect changing perceptions of risk, or 
to better match certain characteristics of our investment portfolio 
with the corresponding characteristics of our insurance liabilities.

Our fixed maturity securities consist predominantly of publicly 
traded  securities.  We  classify  securities  issued  in  the  Rule 
144A market as publicly traded. Securities not publicly traded 
comprise approximately 10 percent of our total fixed maturity 
securities portfolio.

Fair Value of Investments

Fair value is the price that would be received to sell an asset or paid 
to  transfer  a  liability  in  an  orderly  transaction  between  market 
participants at the measurement date and, therefore, represents an 
exit price, not an entry price. We carry certain assets and liabilities 
at fair value on a recurring basis, including fixed maturities, equity 
securities, trading securities, investments held by VIEs, derivatives, 
cash and cash equivalents, separate account assets and embedded 
derivatives.  We  carry  our  COLI,  which  is  backed  by  a  series  of 
mutual  funds,  at  its  cash  surrender  value  which  approximates 
fair value. In addition, we disclose fair value for certain financial 
instruments, including mortgage loans and policy loans, insurance 
liabilities  for  interest-sensitive  products,  investment  borrowings, 
notes payable and borrowings related to VIEs.

90

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe  degree  of  judgment  utilized  in  measuring  the  fair  value 
of  financial  instruments  is  largely  dependent  on  the  level  to 
which  pricing  is  based  on  observable  inputs.  Observable  inputs 
reflect  market  data  obtained  from  independent  sources,  while 
unobservable inputs reflect our view of market assumptions in the 
absence of observable market information. Financial instruments 
with readily available active quoted prices would be considered to 
have  fair  values  based  on  the  highest  level  of  observable  inputs, 
and  little  judgment  would  be  utilized  in  measuring  fair  value. 
Financial instruments that rarely trade would often have fair value 
based on a lower level of observable inputs, and more judgment 
would be utilized in measuring fair value.

Valuation Hierarchy

There is a three-level hierarchy for valuing assets or liabilities at 
fair value based on whether inputs are observable or unobservable.

•  Level 1 – includes assets and liabilities valued using inputs that 
are  unadjusted  quoted  prices  in  active  markets  for  identical 
assets or liabilities. Our Level 1 assets primarily include cash and 
exchange traded securities.

•  Level 2 – includes assets and liabilities valued using inputs that 
are quoted prices for similar assets in an active market, quoted 
prices for identical or similar assets in a market that is not active, 
observable inputs, or observable inputs that can be corroborated 
by  market  data.  Level  2  assets  and  liabilities  include  those 
financial  instruments  that  are  valued  by  independent  pricing 
services using models or other valuation methodologies. These 
models consider various inputs such as credit rating, maturity, 
corporate credit spreads, reported trades and other inputs that 
are  observable  or  derived  from  observable  information  in  the 
marketplace  or  are  supported  by  transactions  executed  in  the 
marketplace. Financial assets in this category primarily include: 
certain publicly registered and privately placed corporate fixed 
maturity  securities;  certain  government  or  agency  securities; 
certain  mortgage  and  asset-backed  securities;  certain  equity 
securities;  most  investments  held  by  our  consolidated  VIEs; 
certain mutual fund investments; most short-term investments; 
and  non-exchange-traded  derivatives  such  as  call  options. 
Financial 
investment 
in  this  category 
borrowings, notes payable and borrowings related to VIEs.

liabilities 

include 

•  Level 3 – includes assets and liabilities valued using unobservable 
inputs  that  are  used  in  model-based  valuations  that  contain 
management assumptions. Level 3 assets and liabilities include 
those financial instruments whose fair value is estimated based 
on broker/dealer quotes, pricing services or internally developed 
models or methodologies utilizing significant inputs not based 
on,  or  corroborated  by,  readily  available  market  information. 
Financial  assets  in  this  category  include  certain  corporate 
securities  (primarily  certain  below-investment  grade  privately 
placed securities), certain structured securities, mortgage loans, 
and other less liquid securities. Financial liabilities in this category 
include  our  insurance  liabilities  for  interest-sensitive  products, 
which  includes  embedded  derivatives  (including  embedded 
derivatives  related  to  our  fixed  index  annuity  products  and  to 
a modified coinsurance arrangement) since their values include 
significant unobservable inputs including actuarial assumptions.

At  each  reporting  date,  we  classify  assets  and  liabilities  into 
the  three  input  levels  based  on  the  lowest  level  of  input  that  is 
significant  to  the  measurement  of  fair  value  for  each  asset  and 
liability reported at fair value. This classification is impacted by 
a number of factors, including the type of financial instrument, 
whether  the  financial  instrument  is  new  to  the  market  and  not 
yet established, the characteristics specific to the transaction and 
overall market conditions. Our assessment of the significance of 
a particular input to the fair value measurement and the ultimate 
classification of each asset and liability requires judgment and is 
subject to change from period to period based on the observability 
of the valuation inputs. Any transfers between levels are reported 
as having occurred at the beginning of the period. There were no 
transfers between Level 1 and Level 2 in both 2015 and 2014.

The  vast  majority  of  our  fixed  maturity  and  equity  securities, 
including  those  held  in  trading  portfolios  and  those  held  by 
consolidated  VIEs,  short-term  and  separate  account  assets  use 
Level 2 inputs for the determination of fair value. These fair values 
are obtained primarily from independent pricing services, which 
use Level 2 inputs for the determination of fair value. Our Level 2 
assets are valued as follows:

•  Fixed maturities available for sale, equity securities and trading 

securities

Corporate securities are generally priced using market and income 
approaches.  Inputs  generally  consist  of  trades  of  identical  or 
similar securities, quoted prices in inactive markets, issuer rating, 
benchmark yields, maturity, and credit spreads.

U.S. Treasuries and obligations of U.S. Government corporations 
and  agencies  are  generally  priced  using  the  market  approach. 
Inputs generally consist of trades of identical or similar securities, 
quoted prices in inactive markets and maturity.

States  and  political  subdivisions  are  generally  priced  using  the 
market approach. Inputs generally consist of trades of identical 
or  similar  securities,  quoted  prices  in  inactive  markets,  new 
issuances and credit spreads.

Asset-backed securities, collateralized debt obligations, commercial 
mortgage-backed  securities,  mortgage  pass-through  securities  and 
collateralized  mortgage  obligations  are  generally  priced  using 
market  and  income  approaches.  Inputs  generally  consist  of 
quoted  prices  in  inactive  markets,  spreads  on  actively  traded 
securities,  expected  prepayments,  expected  credit  default  rates, 
delinquencies, and issue specific information including, but not 
limited to, collateral type, seniority and vintage.

Equity 
securities  (primarily  comprised  of  non-redeemable 
preferred stock) are generally priced using the market approach. 
Inputs generally consist of trades of identical or similar securities, 
quoted  prices  in  inactive  markets,  issuer  rating,  benchmark 
yields, maturity, and credit spreads.

•  Investments held by VIEs

Corporate securities are generally priced using market and income 
approaches  using  pricing  vendors.  Inputs  generally  consist  of 
issuer rating, benchmark yields, maturity, and credit spreads.

91

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K•  Other invested assets - derivatives

The fair value measurements for derivative instruments, including 
embedded  derivatives  requiring  bifurcation,  are  determined 
based  on  the  consideration  of  several  inputs  including  closing 
exchange  or  over-the-counter  market  price  quotes;  time  value 
and volatility factors underlying options; market interest rates; 
and non-performance risk.

Third  party  pricing  services  normally  derive  security  prices 
through recently reported trades for identical or similar securities 
making  adjustments  through  the  reporting  date  based  upon 
available market observable information. If there are no recently 
reported  trades,  the  third  party  pricing  services  may  use  matrix 
or model processes to develop a security price where future cash 
flow  expectations  are  discounted  at  an  estimated  risk-adjusted 
market rate. The number of prices obtained for a given security 
is dependent on the Company’s analysis of such prices as further 
described below.

As the Company is responsible for the determination of fair value, 
we have control processes designed to ensure that the fair values 
received from third-party pricing sources are reasonable and the 
valuation  techniques  and  assumptions  used  appear  reasonable 
and  consistent  with  prevailing  market  conditions.  Additionally, 
when inputs are provided by third-party pricing sources, we have 
controls in place to review those inputs for reasonableness. As part 
of these controls, we perform monthly quantitative and qualitative 
analysis  on  the  prices  received  from  third  parties  to  determine 
whether  the  prices  are  reasonable  estimates  of  fair  value.  The 
Company’s analysis includes: (i) a review of the methodology used 
by third party pricing services; (ii) where available, a comparison 
of  multiple  pricing  services’  valuations  for  the  same  security;  
(iii) a review of month to month price fluctuations; (iv) a review to 
ensure valuations are not unreasonably dated; and (v) back testing 
to compare actual purchase and sale transactions with valuations 
received  from  third  parties.  As  a  result  of  such  procedures,  the 
Company may conclude the prices received from third parties are 
not reflective of current market conditions. In those instances, we 
may request additional pricing quotes or apply internally developed 

valuations. However, the number of such instances is insignificant 
and  the  aggregate  change  in  value  of  such  investments  is  not 
materially different from the original prices received.

The categorization of the fair value measurements of our investments  
priced  by  independent  pricing  services  was  based  upon  the 
Company’s  judgment  of  the  inputs  or  methodologies  used  by 
the  independent  pricing  services  to  value  different  asset  classes. 
Such inputs typically include: benchmark yields, reported trades, 
broker  dealer  quotes,  issuer  spreads,  benchmark  securities,  bids, 
offers  and  reference  data.  The  Company  categorizes  such  fair 
value measurements based upon asset classes and the underlying 
observable or unobservable inputs used to value such investments.

For securities that are not priced by pricing services and may not 
be reliably priced using pricing models, we obtain broker quotes. 
These broker quotes are non-binding and represent an exit price, 
but  assumptions  used  to  establish  the  fair  value  may  not  be 
observable and therefore represent Level 3 inputs. Approximately 
45 percent of our Level 3 fixed maturity securities were valued using 
unadjusted broker quotes or broker-provided valuation inputs. The 
remaining Level 3 fixed maturity investments do not have readily 
determinable  market  prices  and/or  observable  inputs.  For  these 
securities, we use internally developed valuations. Key assumptions 
used to determine fair value for these securities may include risk 
premiums,  projected  performance  of  underlying  collateral  and 
other factors involving significant assumptions which may not be 
reflective of an active market. For certain investments, we use a 
matrix or model process to develop a security price where future 
cash flow expectations are discounted at an estimated market rate. 
The  pricing  matrix  incorporates  term  interest  rates  as  well  as  a 
spread level based on the issuer’s credit rating, other factors relating 
to the issuer, and the security’s maturity. In some instances issuer-
specific spread adjustments, which can be positive or negative, are 
made  based  upon  internal  analysis  of  security  specifics  such  as 
liquidity, deal size, and time to maturity.

For certain embedded derivatives, we use actuarial assumptions 
in  the  determination  of  fair  value  which  we  consider  to  be 
Level 3 inputs.

92

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe categorization of fair value measurements, by input level, for our financial instruments carried at fair value on a recurring basis at 
December 31, 2015 is as follows (dollars in millions):

ASSETS:

Fixed maturities, available for sale:

Corporate securities
United States Treasury securities and obligations of 
United States government corporations and agencies
States and political subdivisions
Debt securities issued by foreign governments
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations

Total fixed maturities, available for sale

Equity securities - corporate securities
Trading securities:

Corporate securities
United States Treasury securities and obligations of 
United States government corporations and agencies
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Collateralized mortgage obligations
Equity securities

Total trading securities

Investments held by variable interest entities -  
corporate securities
Other invested assets - derivatives
Assets held in separate accounts

TOTAL ASSETS CARRIED AT FAIR VALUE 
BY CATEGORY
LIABILITIES:

Future policy benefits - embedded derivatives 
associated with fixed index annuity products

Quoted prices in active markets 
for identical assets or liabilities 
(Level 1)

Significant other 
observable inputs
(Level 2)

Significant 
unobservable inputs
 (Level 3)

Total

$

— $

12,698.1 $

170.4 $ 12,868.5

—
—
—
—
—
—
—
—
—
254.9

—

—
—
—
—
—
4.9
4.9

—
1.6
—

194.5
2,104.2
20.7
1,816.3
186.7
1,604.2
3.3
1,047.4
19,675.4
176.1

21.5

1.9
35.5
2.1
118.1
38.2
—
217.3

1,633.6
41.0
4.7

—
—
—
35.9
—
1.1
.1
—
207.5
32.0

—

—
—
—
39.9
—
—
39.9

—
—
—

194.5
2,104.2
20.7
1,852.2
186.7
1,605.3
3.4
1,047.4
19,882.9
463.0

21.5

1.9
35.5
2.1
158.0
38.2
4.9
262.1

1,633.6
42.6
4.7

$

$

261.4 $

21,748.1 $

279.4 $ 22,288.9

— $

— $

1,057.1 $

1,057.1

93

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table presents additional information about assets and liabilities measured at fair value on a recurring basis and for which we 
have utilized significant unobservable (Level 3) inputs to determine fair value for the year ended December 31, 2015 (dollars in millions):

December 31, 2015

Beginning  
balance  
as of 
December 31,  
2014

Purchases, 
sales, 
issuances 
and 
settlements, 
net(b)

Total 
realized 
and 
unrealized 
gains 
(losses) 
included in 
net income

Total realized 
and unrealized 
gains (losses) 
included in 
accumulated 
other 
comprehensive 
income (loss)

Transfers 
into 
Level 3(a)

Transfers 
out of 
Level 3(a)

Ending  
balance  
as of 
December 31, 
2015

Amount of 
total gains 
(losses) 
for the 
year ended 
December 31, 
2015 included 
in our net 
income 
relating to 
assets and 
liabilities still 
held as of 
the reporting 
date

ASSETS:

Fixed maturities,  
available for sale:

Corporate securities
States and political 
subdivisions
Asset-backed securities
Collateralized debt 
obligations
Commercial mortgage-
backed securities
Mortgage pass-through 
securities

Total fixed maturities, 
available for sale
Equity securities - 
corporate securities
Trading securities - 
commercial mortgage-
backed securities

LIABILITIES:

Future policy benefits - 
embedded derivatives 
associated with fixed 
index annuity products

$

365.9

$

31.0

$

(2.2)

$

(19.5)

$

37.4

$ (242.2)

$

170.4

$

35.5
59.2

—

1.2

.4

462.2

28.0

28.6

(35.5)
6.7

—

(.1)

(.3)

1.8

4.0

9.5

—
—

—

—

—

—
(1.4)

—

—

—

—
—

—

—

—

—
(28.6)

—

—

—

(2.2)

(20.9)

37.4

(270.8)

—

—

—

1.8

—

—

—

—

—
35.9

—

1.1

.1

207.5

32.0

39.9

1.8

—

—
—

—

—

—

—

—

(1,081.5)

(11.9)

36.3

—

—

—

(1,057.1)

36.3

(a)  Transfers into Level 3 are the result of unobservable inputs utilized within valuation methodologies for assets that were previously valued using observable inputs. 
Transfers out of Level 3 are due to the use of observable inputs in valuation methodologies as well as the utilization of pricing service information for certain assets that 
the Company is able to validate.

(b)  Purchases, sales, issuances and settlements, net, represent the activity that occurred during the period that results in a change of the asset or liability but does not 
represent changes in fair value for the instruments held at the beginning of the period. Such activity primarily consists of purchases and sales of fixed maturity and equity 
securities and changes to embedded derivative instruments related to insurance products resulting from the issuance of new contracts, or changes to existing contracts. 
The following summarizes such activity for the year ended December 31, 2015 (dollars in millions):

94

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsASSETS:

Fixed maturities, available for sale:

Corporate securities
States and political subdivisions
Asset-backed securities
Commercial mortgage-backed securities
Mortgage pass-through securities

Total fixed maturities, available for sale

$

Equity securities - corporate securities
Trading securities - commercial mortgage-backed 
securities

LIABILITIES:

Future policy benefits - embedded derivatives associated 
with fixed index annuity products

Purchases

Sales

Issuances

Settlements

Purchases, sales, 
issuances and 
settlements, net

62.2
—
13.7
—
—
75.9
4.0

9.5

$

(31.2) $
(35.5)
(7.0)
(.1)
(.3)
(74.1)
—

— $
—
—
—
—
—
—

— $
—
—
—
—
—
—

—

—

—

31.0
(35.5)
6.7
(.1)
(.3)
1.8
4.0

9.5

(137.8)

64.4

(4.0)

65.5

(11.9)

At December 31, 2015, 45 percent of our Level 3 fixed maturities, 
available  for  sale,  were  investment  grade  and  82  percent  of  our 
Level 3 fixed maturities, available for sale, consisted of corporate 
securities.

Realized and unrealized investment gains and losses presented in 
the preceding tables represent gains and losses during the time the 
applicable financial instruments were classified as Level 3.

Realized  and  unrealized  gains  (losses)  on  Level  3  assets  are 
primarily reported in either net investment income for policyholder 
and reinsurer accounts and other special-purpose portfolios, net 
realized  investment  gains  (losses)  or  insurance  policy  benefits 
within the consolidated statement of operations or accumulated 
other comprehensive income within shareholders’ equity based on 
the appropriate accounting treatment for the instrument.

The  amount  presented  for  gains  (losses)  included  in  our  net  loss 
for assets and liabilities still held as of the reporting date primarily 
represents  impairments  for  fixed  maturities,  available  for  sale, 

changes in fair value of trading securities and certain derivatives and 
changes in fair value of embedded derivative instruments included 
in liabilities for insurance products that exist as of the reporting date.

Investment  ratings  are  assigned  the  second  lowest  rating 
by  Nationally  Recognized  Statistical  Rating  Organizations 
(Moody’s,  S&P  or  Fitch),  or  if  not  rated  by  such  firms,  the 
rating  assigned  by  the  NAIC.  NAIC  designations  of  “1”  or 
“2”  include  fixed  maturities  generally  rated  investment  grade 
(rated “Baa3” or higher by Moody’s or rated “BBB-” or higher 
by S&P and Fitch). NAIC designations of “3” through “6” are 
referred to as below-investment grade (which generally are rated 
“Ba1”  or  lower  by  Moody’s  or  rated  “BB+”  or  lower  by  S&P 
and Fitch). References to investment grade or below-investment 
grade  throughout  our  consolidated  financial  statements  are 
determined  as  described  above.  The  following  table  sets  forth 
fixed maturity investments at December 31, 2015, classified by 
ratings (dollars in millions):

Estimated fair value

Investment rating
AAA
AA
A
BBB+
BBB
BBB-

Investment grade

BB+
BB
BB-
B+ and below

Below-investment grade

TOTAL FIXED MATURITY SECURITIES

$

Amortized cost
996.1
1,700.2
5,215.3
2,495.9
3,410.7
2,894.3
16,712.5
238.0
312.4
298.0
1,386.1
2,234.5
18,947.0

$

Amount
1,046.0
1,873.4
5,687.8
2,654.9
3,464.1
2,933.9
17,660.1
233.2
283.6
292.8
1,413.2
2,222.8
19,882.9

$

$

Percent of fixed 
maturities

5%
10
29
13
17
15
89
1
1
2
7
11
100%

95

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table summarizes investment yields earned over the past three years on the general account invested assets of our insurance 
subsidiaries. General account investments exclude the value of options (dollars in millions).

Weighted average general account invested assets at amortized cost
Net investment income on general account invested assets
Yield earned

Although investment income is a significant component of total 
revenues, the profitability of certain of our insurance products is 
evaluated primarily by the spreads between the interest rates we 
earn and the rates we credit or accrue to our insurance liabilities. 
At December 31, 2015 and 2014, the average yield, computed on 
the cost basis of our fixed maturity portfolio, was 5.5 percent and 
5.6 percent, respectively, and the average interest rate credited or 
accruing to our total insurance liabilities (excluding interest rate 
bonuses for the first policy year only and excluding the effect of 
credited rates attributable to variable or fixed index products) was 
4.5 percent.

Fixed Maturities, Available for Sale

Our  fixed  maturity  portfolio  at  December  31,  2015,  included 
primarily debt securities of the United States government, various 
corporations,  and  structured  securities.  Asset-backed  securities, 
collateralized  debt  obligations,  commercial  mortgage-backed 
securities,  mortgage  pass-through  securities  and  collateralized 
mortgage  obligations  are  collectively  referred  to  as  “structured 
securities”.

At  December  31,  2015,  our  fixed  maturity  portfolio  had 
$1,324.4  million  of  unrealized  gains  and  $388.5  million  of 
unrealized  losses,  for  a  net  unrealized  gain  of  $935.9  million. 
Estimated  fair  values  of  fixed  maturity  investments  were 
determined based  on  estimates  from:  (i)  nationally  recognized 
pricing services (90 percent of the portfolio); (ii) broker-dealer 
market makers (1 percent of the portfolio); and (iii) internally 
developed methods (9 percent of the portfolio).

At December 31, 2015, approximately 9 percent of our invested 
assets  (11  percent  of  fixed  maturity  investments)  were  fixed 
maturities rated below-investment grade. Our level of investments 
in  below-investment  grade  fixed  maturities  could  change  based 
on  market  conditions  or  changes  in  our  management  policies. 
Below-investment  grade  corporate  debt  securities  typically  have 
different  characteristics  than  investment  grade  corporate  debt 
securities. Based on historical performance, probability of default 
by the borrower is significantly greater for below-investment grade 
securities and in many cases severity of loss is relatively greater as 
such securities are generally unsecured and often subordinated to 
other indebtedness of the issuer. Also, issuers of below-investment 
grade  corporate  debt  securities  frequently  have  higher  levels  of 
debt  relative  to  investment-grade  issuers,  hence,  all  other  things 
being  equal,  are  more  sensitive  to  adverse  economic  conditions. 
The  Company  attempts  to  reduce  the  overall  risk  related  to 
its  investment  in  below-investment  grade  securities,  as  in  all 
investments,  through  careful  credit  analysis,  strict  investment 
policy  guidelines,  and  diversification  by  issuer  and/or  guarantor 
and  by  industry.  At  December  31,  2015,  our  below-investment 
grade  fixed  maturity  investments  had  an  amortized  cost  of 
$2,234.5 million and an estimated fair value of $2,222.8 million.

$

2015
21,624.6
1,217.7

$

2014
22,939.9
1,304.3

$

2013
24,693.2
1,412.5

5.63%

5.69%

5.72%

We continually evaluate the creditworthiness of each issuer whose 
securities we hold. We pay special attention to large investments, 
investments which have significant risk characteristics and to those 
securities  whose  fair  values  have  declined  materially  for  reasons 
other  than  changes  in  general  market  conditions.  We  evaluate 
the  realizable  value  of  the  investment,  the  specific  condition 
of the issuer and the issuer’s ability to comply with the material 
terms of the security. We review the recent operational results and 
financial  position  of  the  issuer,  information  about  its  industry, 
information about factors affecting the issuer’s performance and 
other information. 40|86 Advisors employs experienced securities 
analysts in a broad variety of specialty areas who compile and review 
such data. If evidence does not exist to support a realizable value 
equal to or greater than the amortized cost of the investment, and 
such decline in fair value is determined to be other than temporary, 
we reduce the amortized cost to its fair value, which becomes the 
new cost basis. We report the amount of the reduction as a realized 
loss. We recognize any recovery of such reductions as investment 
income over the remaining life of the investment (but only to the 
extent our current valuations indicate such amounts will ultimately 
be collected), or upon the repayment of the investment. During 
2015, we recognized net realized investment losses of $36.6 million, 
which were comprised of: (i) $1.0 million of net losses from the 
sales of investments; (ii) an $11.3 million gain on the dissolution 
of a VIE; (iii) the decrease in fair value of embedded derivatives 
related to a modified coinsurance agreement of $7.0 million; and 
(iv)  $39.9  million  of  writedowns  of  investments  for  other  than 
temporary declines in fair value recognized through net income 
($42.9  million,  prior  to  the  $3.0  million  of  impairment  losses 
recognized  through  accumulated  other  comprehensive  income). 
Our  investment  portfolio  is  subject  to  the  risk  of  declines  in 
realizable value. However, we attempt to mitigate this risk through 
the diversification and active management of our portfolio.

Our investment strategy is to maximize, over a sustained period 
and within acceptable parameters of quality and risk, investment 
income  and  total  investment  return  through  active  investment 
management. Accordingly, we may sell securities at a gain or a loss 
to enhance the projected total return of the portfolio as market 
opportunities change, to reflect changing perceptions of risk, or 
to better match certain characteristics of our investment portfolio 
with the corresponding characteristics of our insurance liabilities.

As of December 31, 2015, we had no investments in substantive 
default (i.e., in default due to nonpayment of interest or principal). 
There were no other fixed maturity investments about which we 
had serious doubts as to the recoverability of the carrying value of 
the investment.

When  a  security  defaults  or  securities  (other  than  structured 
securities)  are  other-than-temporarily  impaired,  our  policy  is 
to  discontinue  the  accrual  of  interest  and  eliminate  all  previous 
interest  accruals,  if  we  determine  that  such  amounts  will  not 
be  ultimately  realized  in  full.  Investment  income  forgone  on 

96

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operationsnonperforming investments was less than $.1 million for the years 
ended December 31, 2015 and 2014 and $.5 million for the year 
ended December 31, 2013.

At  December  31,  2015,  fixed  maturity  investments  included 
structured securities with an estimated fair value of $4.7 billion (or 
24 percent of all fixed maturity securities). The yield characteristics 
of structured securities generally differ in some respects from those 
of  traditional  corporate  fixed-income  securities  or  government 
securities.  For  example,  interest  and  principal  payments  on 
structured securities may occur more frequently, often monthly. 
In  many  instances,  we  are  subject  to  variability  in  the  amount 
and  timing  of  principal  and  interest  payments.  For  example, 
in  many  cases,  partial  prepayments  may  occur  at  the  option  of 
the  issuer  and  prepayment  rates  are  influenced  by  a  number  of 
factors  that  cannot  be  predicted  with  certainty,  including:  the 
relative  sensitivity  of  prepayments  on  the  underlying  assets 
backing the security to changes in interest rates and asset values; 
the  availability  of  alternative  financing;  a  variety  of  economic, 
geographic  and  other  factors;  the  timing,  pace  and  proceeds  of 
liquidations  of  defaulted  collateral;  and  various  security-specific 
structural considerations (for example, the repayment priority of 
a given security in a securitization structure). In addition, the total 
amount of payments for non-agency structured securities may be 
affected by changes to cumulative default rates or loss severities of 
the related collateral.

Historically, the rate of prepayments on structured securities has 
tended  to  increase  when  prevailing  interest  rates  have  declined 
significantly in absolute terms and also relative to the interest rates 
on the underlying collateral. The yields recognized on structured 
securities  purchased  at  a  discount  to  par  will  generally  increase 
(relative to the stated rate) when the underlying collateral prepays 

faster than expected. The yields recognized on structured securities 
purchased at a premium will decrease (relative to the stated rate) 
when  the  underlying  collateral  prepays  faster  than  expected. 
When interest rates decline, the proceeds from prepayments may 
be reinvested at lower rates than we were earning on the prepaid 
securities. When interest rates increase, prepayments may decrease 
below expected levels. When this occurs, the average maturity and 
duration of structured securities increases, decreasing the yield on 
structured  securities  purchased  at  discounts  and  increasing  the 
yield on those purchased at a premium because of a decrease in the 
annual amortization of premium.

For structured securities included in fixed maturities, available for 
sale, that were purchased at a discount or premium, we recognize 
investment income using an effective yield based on anticipated 
future  prepayments  and  the  estimated  final  maturity  of  the 
securities. Actual prepayment experience is periodically reviewed 
and effective yields are recalculated when differences arise between 
the prepayments originally anticipated and the actual prepayments 
received and currently anticipated. For credit sensitive mortgage-
backed and asset-backed securities, and for securities that can be 
prepaid or settled in a way that we would not recover substantially 
all  of  our  investment,  the  effective  yield  is  recalculated  on  a 
prospective basis. Under this method, the amortized cost basis in 
the security is not immediately adjusted and a new yield is applied 
prospectively. For all other structured and asset-backed securities, 
the effective yield is recalculated when changes in assumptions are 
made, and reflected in our income on a retrospective basis. Under 
this  method,  the  amortized  cost  basis  of  the  investment  in  the 
securities is adjusted to the amount that would have existed had 
the new effective yield been applied since the acquisition of the 
securities. Such adjustments were not significant in 2015.

The following table sets forth the par value, amortized cost and estimated fair value of structured securities, summarized by interest rates 
on the underlying collateral, at December 31, 2015 (dollars in millions):

Below 4 percent
4 percent – 5 percent
5 percent – 6 percent
6 percent – 7 percent
7 percent – 8 percent
8 percent and above

TOTAL STRUCTURED SECURITIES

Par value
1,387.4
1,363.8
1,868.3
454.6
75.0
64.0
5,213.1

$

$

Amortized 
cost
978.3
1,289.7
1,747.4
419.4
75.7
63.5
4,574.0

$

$

Estimated 
fair value
982.3
1,300.0
1,822.2
445.2
82.5
62.8
4,695.0

$

$

The amortized cost and estimated fair value of structured securities at December 31, 2015, summarized by type of security, were as follows 
(dollars in millions):

Type
Pass-throughs, sequential and equivalent securities
Planned amortization classes, target amortization classes and accretion-directed bonds
Commercial mortgage-backed securities
Asset-backed securities
Collateralized debt obligations
Other

TOTAL STRUCTURED SECURITIES

$

Amortized cost
750.0
187.7
1,581.6
1,817.8
188.5
48.4
4,574.0

$

Estimated fair value

Amount
799.8
202.4
1,605.3
1,852.2
186.7
48.6
4,695.0

$

$

Percent of fixed 
maturities

4.0%
1.0
8.1
9.3
.9
.3
23.6%

97

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KPass-throughs, sequentials and equivalent securities have unique 
prepayment  variability  characteristics.  Pass-through  securities  
typically return principal to the holders based on cash payments 
from the underlying mortgage obligations. Sequential securities 
return  principal  to  tranche  holders  in  a  detailed  hierarchy. 
Planned  amortization  classes,  targeted  amortization  classes 
and  accretion-directed  bonds  adhere  to  fixed  schedules  of 
principal  payments  as  long  as  the  underlying  mortgage  loans 
experience prepayments within certain estimated ranges. In most 
circumstances,  changes  in  prepayment  rates  are  first  absorbed  by 
support or companion classes insulating the timing of receipt of cash 
flows from the consequences of both faster prepayments (average life 
shortening) and slower prepayments (average life extension).

securities  are 

Commercial  mortgage-backed 
secured  by 
commercial  real  estate  mortgages,  generally  income  producing 
properties  that  are  managed  for  profit.  Property  types  include 
multi-family  dwellings  including  apartments,  retail  centers, 
hotels,  restaurants,  hospitals,  nursing  homes,  warehouses,  and 
office  buildings.  While  most  commercial  mortgage-backed 
securities  have  call  protection  features  whereby  underlying 
borrowers  may  not  prepay  their  mortgages  for  stated  periods 
of  time  without  incurring  prepayment  penalties,  recoveries  on 
defaulted collateral may result in involuntary prepayments.

During 2015, we sold $724.4 million of fixed maturity investments 
which  resulted  in  gross  investment  losses  (before  income  taxes) 
of $88.4 million. Securities are generally sold at a loss following 

unforeseen issue-specific events or conditions or shifts in perceived 
risks. These reasons include but are not limited to: (i) changes in 
the investment environment; (ii) expectation that the market value 
could  deteriorate  further;  (iii)  desire  to  reduce  our  exposure  to 
an asset class, an issuer or an industry; (iv) prospective or actual 
changes in credit quality; or (v) changes in expected cash flows.

Other Investments

At  December  31,  2015,  we  held  commercial  mortgage  loan 
investments with a carrying value of $1,721.0 million (or 7.0 percent 
of total invested assets) and a fair value of $1,772.4 million. We 
had no mortgage loans that were in the process of foreclosure at 
December 31, 2015. During 2015, 2014 and 2013, we recognized 
nil,  $6.8  million  and  $.8  million,  respectively,  of  impairments 
on  commercial  mortgage  loans.  Our  commercial  mortgage 
loan  portfolio  is  comprised  of  large  commercial  mortgage  loans. 
We  do  not  hold  groups  of  smaller-balance  homogeneous  loans. 
Our  loans  have  risk  characteristics  that  are  individually  unique. 
Accordingly,  we  measure  potential  losses  on  a  loan-by-loan  basis 
rather than establishing an allowance for losses on mortgage loans. 
Approximately 13 percent, 9 percent, 8 percent and 5 percent of 
the mortgage loan balance were on properties located in California, 
Texas, Maryland and Florida, respectively. No other state comprised 
greater than five percent of the mortgage loan balance.

The following table shows the distribution of our commercial mortgage loan portfolio by property type as of December 31, 2015 (dollars 
in millions):

Retail
Office building
Multi-family
Industrial
Other

TOTAL COMMERCIAL MORTGAGE LOANS

$

Number of loans Carrying value
474.8
365.3
486.5
242.9
151.5
1,721.0

123
41
35
28
19
246

$

The following table shows our commercial mortgage loan portfolio by loan size as of December 31, 2015 (dollars in millions):

$

Number of loans Carrying value
216.3
408.8
491.5
604.4
1,721.0

126
59
36
25
246

$

Under $5 million
$5 million but less than $10 million
$10 million but less than $20 million
Over $20 million

TOTAL COMMERCIAL MORTGAGE LOANS

98

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe following table summarizes the distribution of maturities of our commercial mortgage loans as of December 31, 2015 (dollars in millions):

2016
2017
2018
2019
2020
after 2020

TOTAL COMMERCIAL MORTGAGE LOANS

$

Number of loans Carrying value
12.3
105.4
138.1
45.0
37.8
1,382.4
1,721.0

10
19
29
23
10
155
246

$

The following table provides the carrying value and estimated fair value of our outstanding mortgage loans and the underlying collateral 
as of December 31, 2015 (dollars in millions):

Loan-to-value ratio(a)
Less than 60%
60% to 70%
Greater than 70% to 80%
Greater than 80% to 90%
Greater than 90%

TOTAL

Estimated fair value

Carrying value Mortgage loans

$ 

$ 

796.2 $ 
503.8
326.8
89.9
4.3
1,721.0 $ 

828.0 $ 
509.6
336.9
93.0
4.9
1,772.4 $ 

Collateral
1,925.0
771.8
440.0
108.6
4.3
3,249.7

(a)  Loan-to-value ratios are calculated as the ratio of: (i) the carrying value of the commercial mortgage loans; to (ii) the estimated fair value of the underlying collateral.

At December 31, 2015, we held $262.1 million of trading securities. 
We carry trading securities at estimated fair value; changes in fair 
value  are  reflected  in  the  statement  of  operations.  Our  trading 
securities  include:  (i)  investments  purchased  with  the  intent  of 
selling  in  the  near  term  to  generate  income;  (ii)  investments 
supporting  certain  insurance  liabilities  (including  investments 
backing  the  market  strategies  of  our  multibucket  annuity 
products)  and  certain  reinsurance  agreements;  and  (iii)  certain 
fixed  maturity  securities  containing  embedded  derivatives  for 
which we have elected the fair value option. Investment income 
from trading securities backing certain insurance liabilities and 
certain  reinsurance  agreements  is  substantially  offset  by  the 
change  in  insurance  policy  benefits  related  to  certain  products 
and agreements.

Other invested assets also include options backing our fixed index 
products, COLI, credit default swaps and certain nontraditional 
investments,  including  investments  in  limited  partnerships, 
promissory  notes,  hedge  funds  and  real  estate  investments  held 
for sale.

At December 31, 2015, we held investments with an amortized cost 
of $1,679.3 million and an estimated fair value of $1,633.6 million 
related  to  variable  interest  entities  that  we  are  required  to 
consolidate. The investment portfolio held by the variable interest 
entities  is  primarily  comprised  of  commercial  bank  loans,  the 
borrowers  for  which  are  almost  entirely  rated  below-investment 
grade. Refer to the note to the consolidated financial statements 
entitled “Investments in Variable Interest Entities” for additional 
information on these investments.

Consolidated Financial Condition

Changes in the Consolidated Balance Sheet

Changes in our consolidated balance sheet between December 31, 
2015 and December 31, 2014, primarily reflect: (i) our net income 
for  2015;  (ii)  changes  in  the  fair  value  of  our  fixed  maturity 
securities,  available  for  sale;  and  (iii)  payments  to  repurchase 
common stock of $365.2 million.

In accordance with GAAP, we record our fixed maturity securities, 
available for sale, equity securities and certain other invested assets 
at estimated fair value with any unrealized gain or loss (excluding 
impairment  losses,  which  are  recognized  through  earnings), 
net  of  tax  and  related  adjustments,  recorded  as  a  component  of 
shareholders’  equity.  At  December  31,  2015,  we  increased  the 
carrying value of such investments by $.9 billion as a result of this 
fair value adjustment.

99

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KOur capital structure as of December 31, 2015 and December 31, 2014 was as follows (dollars in millions):

Total capital:

Corporate notes payable
Shareholders’ equity:
Common stock
Additional paid-in capital
Accumulated other comprehensive income
Retained earnings

Total shareholders’ equity
TOTAL CAPITAL

December 31, 2015

December 31, 2014

$

$

911.1

$

780.3

1.8
3,386.8
402.8
347.1
4,138.5
5,049.6

$

2.0
3,732.4
825.3
128.5
4,688.2
5,468.5

The following table summarizes certain financial ratios as of and for the years ended December 31, 2015 and December 31, 2014:

Book value per common share
Book value per common share, excluding accumulated other comprehensive income(a)
Ratio of earnings to fixed charges
Debt to total capital ratios:

Corporate debt to total capital
Corporate debt to total capital, excluding accumulated other comprehensive income(a)

December 31, 2015
$

22.49
20.30
2.59X

December 31, 2014
$

23.06
19.00
1.62X

18.0%
19.6%

14.3%
16.8%

(a)  This  non-GAAP  measure  differs  from  the  corresponding  GAAP  measure  presented  immediately  above,  because  accumulated  other  comprehensive  income  has  been 
excluded from the value of capital used to determine this measure. Management believes this non-GAAP measure is useful because it removes the volatility that arises from 
changes in accumulated other comprehensive income. Such volatility is often caused by changes in the estimated fair value of our investment portfolio resulting from changes 
in general market interest rates rather than the business decisions made by management. However, this measure does not replace the corresponding GAAP measure.

Contractual Obligations

The Company’s significant contractual obligations as of December 31, 2015, were as follows (dollars in millions):

Payment due in

Insurance liabilities(a)
Notes payable(b)
Investment borrowings(c)
Borrowings related to variable interest entities(d)
Postretirement plans(e)
Operating leases and certain other contractual commitments(f )

TOTAL

Total

$  54,967.6 $ 
1,251.6
1,630.8
2,115.0
277.0
229.3

$  60,471.3 $ 

2016
3,522.0 $ 
43.6
19.5
43.6
6.6
136.5
3,771.8 $ 

2017-2018

2019-2020 Thereafter
6,628.4 $  37,555.6
620.4
74.2
1,897.3
240.3
8.9
7,985.3 $  40,396.7

500.6
730.9
87.1
15.9
22.4

7,261.6 $ 
87.0
806.2
87.0
14.2
61.5
8,317.5 $ 

(a)  These cash flows represent our estimates of the payments we expect to make to our policyholders, without consideration of future premiums or reinsurance recoveries. 
These estimates are based on numerous assumptions (depending on the product type) related to mortality, morbidity, lapses, withdrawals, future premiums, future 
deposits, interest rates on investments, credited rates, expenses and other factors which affect our future payments. The cash flows presented are undiscounted for 
interest. As a result, total outflows for all years exceed the corresponding liabilities of $22.1 billion included in our consolidated balance sheet as of December 31, 2015. 
As such payments are based on numerous assumptions, the actual payments may vary significantly from the amounts shown.

In estimating the payments we expect to make to our policyholders, we considered the following:
• 

 For products such as immediate annuities and structured settlement annuities without life contingencies, the payment obligation is fixed and determinable based 
on the terms of the policy.
 For products such as universal life, ordinary life, long-term care, supplemental health and fixed rate annuities, the future payments are not due until the occurrence 
of an insurable event (such as death or disability) or a triggering event (such as a surrender or partial withdrawal). We estimated these payments using actuarial 
models based on historical experience and our expectation of the future payment patterns.
 For short-term insurance products such as Medicare supplement insurance, the future payments relate only to amounts necessary to settle all outstanding claims, 
including those that have been incurred but not reported as of the balance sheet date. We estimated these payments based on our historical experience and our 
expectation of future payment patterns.
 The average interest rate we assumed would be credited to our total insurance liabilities (excluding interest rate bonuses for the first policy year only and excluding 
the effect of credited rates attributable to variable or fixed index products) over the term of the contracts was 4.5 percent.

• 

• 

• 

(b)  Includes projected interest payments based on interest rates, as applicable, as of December 31, 2015. Refer to the note to the consolidated financial statements entitled 

“Notes Payable - Direct Corporate Obligations” for additional information on notes payable.

(c)  These borrowings primarily represent collateralized borrowings from the FHLB.

100

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of Operations 
 
 
 
 
(d)  These borrowings represent the securities issued by VIEs and include projected interest payments based on interest rates, as applicable, as of December 31, 2015. 
(e)  Includes benefits expected to be paid pursuant to our deferred compensation plan and postretirement plans based on numerous actuarial assumptions and interest 

credited at 4.50 percent.

(f)  Includes amounts related to noncancellable operating leases, sponsorship agreements and commitments to purchase investments.

It is possible that the ultimate outcomes of various uncertainties 
could  affect  our  liquidity  in  future  periods.  For  example,  the 
following  events  could  have  a  material  adverse  effect  on  our 
cash flows:

• 

• 

• 

• 

• 

• 

• 

• 

 An adverse decision in pending or future litigation.

 An  inability  to  obtain  rate  increases  on  certain  of  our 
insurance products.

 Worse than anticipated claims experience.

 Lower than expected dividends and/or surplus debenture 
interest  payments  from  our  insurance  subsidiaries 
(resulting  from  inadequate  earnings  or  capital  or 
regulatory requirements).

 An inability to meet and/or maintain the covenants in 
our New Revolving Credit Agreement.

 A significant increase in policy surrender levels.

 A significant increase in investment defaults.

 An  inability  of  our  reinsurers  to  meet  their  financial 
obligations.

While we actively manage the relationship between the duration 
and cash flows of our invested assets and the estimated duration 
and cash flows of benefit payments arising from contract liabilities, 
there  could  be  significant  variations  in  the  timing  of  such  cash 
flows. Although we believe our current estimates properly project 
future claim experience, if these estimates prove to be wrong, and 
our experience worsens (as it did in some prior periods), our future 
liquidity could be adversely affected.

Liquidity for Insurance Operations

Our  insurance  companies  generally  receive  adequate  cash  flows 
from premium collections and investment income to meet their 
obligations. Life insurance, long-term care insurance and annuity 
liabilities  are  generally  long-term  in  nature.  Life  and  annuity 
policyholders  may,  however,  withdraw  funds  or  surrender  their 
policies,  subject  to  any  applicable  penalty  provisions;  there  are 
generally no withdrawal or surrender benefits for long-term care 
insurance.  We  actively  manage  the  relationship  between  the 
duration  of  our  invested  assets  and  the  estimated  duration  of 
benefit payments arising from contract liabilities.

101

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-K 
 
 
 
 
 
 
 
Three  of  the  Company’s  insurance  subsidiaries  (Washington 
National,  Bankers  Life  and  Colonial  Penn)  are  members  of  the 
FHLB. As members of the FHLB, our insurance subsidiaries have 
the  ability  to  borrow  on  a  collateralized  basis  from  the  FHLB. 
We  are  required  to  hold  certain  minimum  amounts  of  FHLB 
common stock as a condition of membership in the FHLB, and 
additional amounts based on the amount of the borrowings. At 
December  31,  2015,  the  carrying  value  of  the  FHLB  common 

stock was $74.2 million. As of December 31, 2015, collateralized 
borrowings from the FHLB totaled $1.5 billion and the proceeds 
were used to purchase fixed maturity securities. The borrowings 
are  classified  as  investment  borrowings  in  the  accompanying 
consolidated  balance  sheet.  The  borrowings  are  collateralized 
by  investments  with  an  estimated  fair  value  of  $1.8  billion  at 
December 31, 2015, which are maintained in custodial accounts 
for the benefit of the FHLB.

The  following  summarizes  the  terms  of  the  borrowings  from  the  FHLB  by  Washington  National,  Bankers  Life  and  Colonial  Penn 
(dollars in millions):

Amount borrowed
$ 

57.7
50.0
75.0
100.0
50.0
50.0
50.0
50.0
50.0
22.0
100.0
50.0
50.0
10.0
50.0
50.0
100.0
21.8
15.0
50.0
21.8
25.0
100.0
50.0
75.0
100.0
50.0
28.2
26.1
20.5
1,548.1

Maturity date
June 2017
August 2017
August 2017
October 2017
November 2017
January 2018
January 2018
February 2018
February 2018
February 2018
May 2018
July 2018
August 2018
December 2018
January 2019
February 2019
March 2019
July 2019
October 2019
May 2020
June 2020
September 2020
September 2020
September 2020
September 2020
October 2020
December 2020
August 2021
March 2023
June 2025

Interest rate at December 31, 2015
Variable rate – 0.699%
Variable rate – 0.562%
Variable rate – 0.543%
Variable rate – 0.751%
Variable rate – 0.917%
Variable rate – 0.670%
Variable rate – 0.656%
Variable rate – 0.654%
Variable rate – 0.452%
Variable rate – 0.742%
Variable rate – 0.872%
Variable rate – 0.793%
Variable rate – 0.482%
Variable rate – 0.807%
Variable rate – 0.737%
Variable rate – 0.452%
Variable rate – 0.831%
Variable rate – 0.892%
Variable rate – 0.837%
Variable rate – 0.851%
Fixed rate – 1.960%
Variable rate – 0.951%
Variable rate – 1.082%
Variable rate – 1.082%
Variable rate – 0.723%
Variable rate – 0.723%
Variable rate – 0.951%
Fixed rate – 2.550%
Fixed rate – 2.160%
Fixed rate – 2.940%

$ 

State laws generally give state insurance regulatory agencies broad 
authority to protect policyholders in their jurisdictions. Regulators 
have used this authority in the past to restrict the ability of our 
insurance  subsidiaries  to  pay  any  dividends  or  other  amounts 
without prior approval. We cannot be assured that the regulators 
will  not  seek  to  assert  greater  supervision  and  control  over  our 
insurance subsidiaries’ businesses and financial affairs.

Our estimated consolidated statutory RBC ratio of 449 percent 
at  December  31,  2015,  reflects  estimated  consolidated  statutory 
operating earnings of $350 million and dividends to the holding 
company of $265.7 million during 2015.

During 2015, the financial statements of three of our insurance 
subsidiaries prepared in accordance with statutory accounting 
practices prescribed or permitted by regulatory authorities reflected 

102

CNO FINANCIAL GROUP, INC. - Form 10-K

asset  adequacy  or  premium  deficiency  reserves.  Total  asset 
adequacy  and  premium  deficiency  reserves  for  Washington 
National,  Bankers  Conseco  Life  Insurance  Company  and 
Bankers Life were $8.0 million, $11.5 million and $113.7 million, 
respectively, at December 31, 2015. Due to differences between 
statutory and GAAP insurance liabilities, we were not required 
to  recognize  a  similar  asset  adequacy  or  premium  deficiency 
reserve  in  our  consolidated  financial  statements  prepared  in 
accordance  with  GAAP.  The  determination  of  the  need  for 
and amount of asset adequacy or premium deficiency reserves 
is  subject  to  numerous  actuarial  assumptions,  including  the 
Company’s ability to change NGEs related to certain products 
consistent with contract provisions.

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsFinancial Strength Ratings of our Insurance 
Subsidiaries

Financial  strength  ratings  provided  by  A.M.  Best,  S&P,  Fitch 
and Moody’s are the rating agency’s opinions of the ability of our 
insurance subsidiaries to pay policyholder claims and obligations 
when due.

On August 26, 2015, A.M. Best upgraded the financial strength 
ratings of our primary insurance subsidiaries to “A-” from “B++” 
and  the  outlook  for  these  ratings  is  stable.  The  “A-”  rating  is 
assigned to companies that have an excellent ability, in A.M. Best’s 
opinion, to meet their ongoing obligations to policyholders. A.M. 
Best ratings for the industry currently range from “A++ (Superior)” 
to  “F  (In  Liquidation)”  and  some  companies  are  not  rated.  An 
“A++” rating indicates a superior ability to meet ongoing obligations 
to  policyholders.  A.M.  Best  has  sixteen  possible  ratings.  There 
are three ratings above the “A-” rating of our primary insurance 
subsidiaries and twelve ratings that are below that rating.

On  June  18,  2015,  S&P  affirmed  the  financial  strength  ratings 
of  “BBB+”  of  our  primary  insurance  subsidiaries  and  revised 
the outlook for these ratings to positive from stable. On July 2, 
2014, S&P upgraded the financial strength ratings of our primary 
insurance  subsidiaries  to  “BBB+”  from  “BBB”.  S&P  financial 
strength ratings range from “AAA” to “R” and some companies are 
not rated. An insurer rated “BBB” or higher is regarded as having 
financial security characteristics that outweigh any vulnerabilities, 
and  is  highly  likely  to  have  the  ability  to  meet  financial 
commitments. An insurer rated “BBB”, in S&P’s opinion, has good 
financial security characteristics, but is more likely to be affected by 
adverse business conditions than are higher-rated insurers. Pluses 
and minuses show the relative standing within a category. S&P 
has twenty-one possible ratings. There are seven ratings above the 
“BBB+” rating of our primary insurance subsidiaries and thirteen 
ratings that are below that rating.

On May 11, 2015, Fitch upgraded the financial strength ratings 
of our primary insurance subsidiaries to “BBB+” from “BBB” and 
the outlook for these ratings is positive. A “BBB” rating, in Fitch’s 
opinion,  indicates  that  there  is  currently  a  low  expectation  of 
ceased or interrupted payments. The capacity to meet policyholder 
and contract obligations on a timely basis is considered adequate, 
but adverse changes in circumstances and economic conditions are 
more likely to impact this capacity. Fitch ratings for the industry 
range  from  “AAA  Exceptionally  Strong”  to  “C  Distressed”  and 
some  companies  are  not  rated.  Pluses  and  minuses  show  the 
relative  standing  within  a  category.  Fitch  has  nineteen  possible 
ratings. There are seven ratings above the “BBB+” rating of our 
primary insurance subsidiaries and eleven ratings that are below 
that rating.

On  May  11,  2015,  Moody’s  upgraded  the  financial  strength 
ratings  of  our  primary  insurance  subsidiaries  to  “Baa1”  from 
“Baa2” and the outlook for these ratings is stable. On March 27, 
2014,  Moody’s  upgraded  the  financial  strength  ratings  of  our 
primary insurance subsidiaries to “Baa2” from “Baa3”. Moody’s 

financial strength ratings range from “Aaa” to “C”. These ratings 
may  be  supplemented  with  numbers  “1”,  “2”,  or  “3”  to  show 
relative standing within a category. In Moody’s view, an insurer 
rated  “Baa”  offers  adequate  financial  security,  however,  certain 
protective  elements  may  be  lacking  or  may  be  characteristically 
unreliable over any great length of time. Moody’s has twenty-one 
possible ratings. There are seven ratings above the “Baa1” rating 
of our primary insurance subsidiaries and thirteen ratings that are 
below the rating.

Rating agencies have increased the frequency and scope of their 
credit  reviews  and  requested  additional  information  from  the 
companies  that  they  rate,  including  us.  They  may  also  adjust 
upward  the  capital  and  other  requirements  employed  in  the 
rating  agency  models  for  maintenance  of  certain  ratings  levels. 
We cannot predict what actions rating agencies may take, or what 
actions  we  may  take  in  response.  Accordingly,  downgrades  and 
outlook revisions related to us or the life insurance industry may 
occur in the future at any time and without notice by any rating 
agency. These could increase policy surrenders and withdrawals, 
adversely  affect  relationships  with  our  distribution  channels, 
reduce new sales, reduce our ability to borrow and increase our 
future borrowing costs.

Liquidity of the Holding Companies

Availability and Sources and Uses of Holding 
Company Liquidity; Limitations on Ability of 
Insurance Subsidiaries to Make Dividend and 
Surplus Debenture Interest Payments to the Holding 
Companies; Limitations on Holding Company 
Activities

At  December  31,  2015,  CNO,  CDOC  and  our  other  non-
insurance  subsidiaries  held:  (i)  unrestricted  cash  and  cash 
equivalents  of  $130.1  million;  (ii)  fixed  income  investments 
of $127.2 million; and (iii) equity securities of $124.9 million. 
CNO  and  CDOC  are  holding  companies  with  no  business 
operations  of  their  own;  they  depend  on  their  operating 
subsidiaries  for  cash  to  make  principal  and  interest  payments 
on debt, and to pay administrative expenses and income taxes. 
CNO  and  CDOC  receive  cash  from  insurance  subsidiaries, 
consisting  of  dividends  and  distributions,  interest  payments 
on  surplus  debentures  and  tax-sharing  payments,  as  well  
as cash from non-insurance subsidiaries consisting of dividends, 
distributions, loans and advances. The principal non-insurance 
subsidiaries that provide cash to CNO and CDOC are 40|86 
Advisors, which receives fees from the insurance subsidiaries for 
investment services, and CNO Services which receives fees from 
the insurance subsidiaries for providing administrative services. 
The agreements between our insurance subsidiaries and CNO 
Services  and  40|86  Advisors,  respectively,  were  previously 
approved by the domestic insurance regulator for each insurance 
company, and any payments thereunder do not require further 
regulatory approval.

103

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table sets forth the aggregate amount of dividends (net of capital contributions) and other distributions that our insurance 
subsidiaries paid to our non-insurance subsidiaries in each of the last three fiscal years (dollars in millions):

Dividends from insurance subsidiaries, net of contributions
Surplus debenture interest
Fees for services provided pursuant to service agreements

TOTAL DIVIDENDS AND OTHER DISTRIBUTIONS PAID  
BY INSURANCE SUBSIDIARIES

The following summarizes the current ownership structure of CNO’s primary subsidiaries:

Years ended December 31,

$

2015
265.7
60.6
70.1

$

2014
174.0
63.3
92.5

2013
236.8
63.7
72.9

396.4

$

329.8

$

373.4

$

$

CNO

CNO Services,
LLC

40|86 Advisors

CDOC

Washington
National

Conseco Life
of Texas

Bankers Life

Colonial Penn

Bankers
Conseco Life

The  ability  of  our  insurance  subsidiaries  to  pay  dividends  is 
subject to state insurance department regulations and is based on 
the financial statements of our insurance subsidiaries prepared 
in accordance with statutory accounting practices prescribed or 
permitted by regulatory authorities, which differ from GAAP. 
These  regulations  generally  permit  dividends  to  be  paid  from 
statutory  earned  surplus  of  the  insurance  company  for  any 
12-month period in amounts equal to the greater of (or in a few 
states, the lesser of): (i) statutory net gain from operations or net 
income for the prior year; or (ii) 10 percent of statutory capital 
and  surplus  as  of  the  end  of  the  preceding  year.  This  type  of 
dividend is referred to as an “ordinary dividend”. Any dividend 
in excess of these levels or from an insurance company that has 
negative  earned  surplus  requires  the  approval  of  the  director 
or  commissioner  of  the  applicable  state  insurance  department 
and is referred to as an “extraordinary dividend”. Each of the 
direct insurance subsidiaries of CDOC has significant negative 
earned surplus and any dividend payments from the subsidiaries 
of  CDOC  would  be  considered  extraordinary  dividends  and, 
therefore, require the approval of the director or commissioner 
of  the  applicable  state  insurance  department.  In  2015,  our 
insurance subsidiaries paid extraordinary dividends to CDOC 

totaling $265.7 million. We expect to receive regulatory approval 
for  future  dividends  from  our  subsidiaries,  but  there  can  be 
no  assurance  that  such  payments  will  be  approved  or  that  the 
financial condition of our insurance subsidiaries will not change, 
making future approvals less likely.

CDOC holds surplus debentures from CLTX with an aggregate 
principal amount of $749.6 million. Interest payments on those 
surplus  debentures  do  not  require  additional  approval  provided 
the  RBC  ratio  of  CLTX  exceeds  100  percent  (but  do  require 
prior written notice to the Texas state insurance department). The 
estimated RBC ratio of CLTX was 393 percent at December 31, 
2015. CDOC also holds a surplus debenture from Colonial Penn 
with a principal balance of $160.0 million. Interest payments on 
that surplus debenture require prior approval by the Pennsylvania 
state insurance department. Dividends and other payments from 
our  non-insurance  subsidiaries,  including  40|86  Advisors  and 
CNO  Services,  to  CNO  or  CDOC  do  not  require  approval  by 
any regulatory authority or other third party. However, insurance 
regulators may prohibit payments by our insurance subsidiaries to 
parent companies if they determine that such payments could be 
adverse to our policyholders or contractholders.

104

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsThe insurance subsidiaries of CDOC receive funds to pay dividends primarily from: (i) the earnings of their direct businesses; (ii) tax 
sharing  payments  received  from  subsidiaries  (if  applicable);  and  (iii)  with  respect  to  CLTX,  dividends  received  from  subsidiaries.  At 
December 31, 2015, the subsidiaries of CLTX had earned surplus (deficit) as summarized below (dollars in millions):

Subsidiary of CDOC

Bankers Life
Colonial Penn

Earned surplus 
(deficit)
480.0
(297.6)

$

Additional 
information
(a)
(b)

(a)  Bankers Life paid ordinary dividends of $155.0 million to CLTX in 2015.
(b)  The deficit is primarily due to transactions which occurred several years ago, including a tax planning transaction and the fee paid to recapture a block of business 

previously ceded to an unaffiliated insurer.

A significant deterioration in the financial condition, earnings or 
cash flow of the material subsidiaries of CNO or CDOC for any 
reason could hinder such subsidiaries’ ability to pay cash dividends 
or other disbursements to CNO and/or CDOC, which, in turn, 
could limit CNO’s ability to meet debt service requirements and 
satisfy  other  financial  obligations.  In  addition,  we  may  choose 

to  retain  capital  in  our  insurance  subsidiaries  or  to  contribute 
additional capital to our insurance subsidiaries to strengthen their 
surplus, and these decisions could limit the amount available at 
our top tier insurance subsidiaries to pay dividends to the holding 
companies. CDOC made no capital contributions to its insurance 
subsidiaries in 2015.

In the second quarter of 2015, as further discussed in the note to the consolidated financial statements entitled “Notes Payable - Direct 
Corporate Obligations”, we completed our debt refinancing transactions. The following table sets forth the sources and uses of cash from 
such transactions (dollars in millions):

Sources:
Notes
New Revolving Credit Agreement

TOTAL SOURCES

Uses:

Repayment of Previous Senior Secured Credit Agreement
Repayment of 6.375% Notes, including redemption premium
Accrued interest
Debt issuance costs
General corporate purposes

TOTAL USES

On  May  19,  2015,  the  Company  made  an  initial  drawing  of 
$100.0  million  under  the  New  Revolving  Credit  Agreement, 
resulting  in  $50.0  million  available  for  additional  borrowings. 
The New Revolving Credit Agreement includes an uncommitted 
subfacility  for  swingline  loans  of  up  to  $5.0  million,  and  up  to 
$5.0 million of the New Revolving Credit Agreement is available 
for  the  issuance  of  letters  of  credit.  The  Company  may  incur 
additional  incremental  loans  under  the  New  Revolving  Credit 
Agreement in an aggregate principal amount of up to $50.0 million, 
provided that there are no events of default and subject to certain 
other  terms  and  conditions  including  the  delivery  of  certain 
documentation.

The  New  Revolving  Credit  Agreement  requires  the  Company 
to  maintain  (each  as  calculated  in  accordance  with  the  New 
Revolving  Credit  Agreement):  (i)  a  debt  to  total  capitalization 

$

$

$

$

825.0
100.0
925.0

502.3
292.8
4.3
16.0
109.6
925.0

ratio of not more than 30.0 percent (such ratio was 19.9 percent at 
December 31, 2015); (ii) an aggregate ratio of total adjusted capital 
to  company  action  level  risk-based  capital  for  the  Company’s 
insurance  subsidiaries  of  not  less  than  250  percent  (such  ratio 
was  estimated  to  be  449  percent  at  December  31,  2015);  and 
(iii) a minimum consolidated net worth of not less than the sum 
of (x) $2,674 million plus (y) 50.0% of the net equity proceeds 
received  by  the  Company  from  the  issuance  and  sale  of  equity 
interests in the Company (the Company’s consolidated net worth 
was  $3,735.7  million  at  December  31,  2015  compared  to  the 
minimum requirement of $2,677 million).

In  2015,  we  also  made  $19.8  million  of  scheduled  quarterly 
principal payments due under the Previous Senior Secured Credit 
Agreement.

105

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsCNO FINANCIAL GROUP, INC. - Form 10-KThe scheduled principal and interest payments on our direct corporate obligations are as follows (dollars in millions):

2016
2017
2018
2019
2020
2021

Principal
—
—
—
100.0
325.0
500.0
925.0

$

$

Interest(a)
43.6
43.5
43.5
42.0
33.6
120.4
326.6

$

$

(a)  Based on interest rates as of December 31, 2015.

In  May  2011,  the  Company  announced  a  common  share 
repurchase program of up to $100.0 million. In February 2012,  
June 2012, December 2012, December 2013, November 2014 and 
November 2015, the Company’s Board of Directors approved, 
in aggregate, an additional $1,600.0 million to repurchase the 
Company’s  outstanding  securities.  In  2015,  we  repurchased 
20.6  million  shares  of  common  stock  for  $365.2  million 
(including  $3.7  million  of  repurchases  settled  in  the  first 
quarter of 2016) under our securities repurchase program. The 
Company had remaining repurchase authority of $455.7 million 
as of December 31, 2015. We currently anticipate repurchasing 
a  total  of  approximately  $275  million  to  $375  million  of  our 
common  stock  during  2016,  absent  compelling  alternatives 
including, but not limited to, investment in our business, dividends 
on common stock, acquisition transactions or ceding commissions 
related to reinsurance transactions. The amount and timing of the 
securities repurchases (if any) will be based on business and market 
conditions and other factors.

In  2015,  2014  and  2013,  dividends  declared  and  paid  on 
common stock totaled $52.0 million ($0.27 per common share), 
$51.0  million  ($0.24  per  common  share)  and  $24.4  million  
($0.11  per  common  share),  respectively.  In  May  2015,  the 
Company  increased  its  quarterly  common  stock  dividend  to 
$0.07 per share from $0.06 per share.

On  May  30,  2014,  the  Company  completed  an  amendment  to 
the  Previous  Senior  Secured  Credit  Agreement  to  waive  the 
requirement that the net proceeds in excess of $125 million received 
from  the  sale  of  CLIC  be  used  to  prepay  amounts  outstanding 
under the Previous Senior Secured Credit Agreement.

On August 26, 2015, A.M. Best upgraded our issuer credit and 
senior secured debt ratings to “bbb-” from “bb+” and the outlook 
for these ratings is stable. In A.M. Best’s view, a company rated 
“bbb-” has an adequate ability to meet the terms of its obligations; 
however, the issuer is more susceptible to changes in economic or 
other conditions. Pluses and minuses show the relative standing 
within  a  category.  A.M.  Best  has  a  total  of  22  possible  ratings 
ranging  from  “aaa  (Exceptional)”  to  “d  (In  default)”.  There  are 
nine ratings above CNO’s “bbb-” rating and twelve ratings that 
are below its rating.

On  June  18,  2015,  S&P  affirmed  our  issuer  credit  and  senior 
secured debt ratings of “BB+” and revised the outlook for these 
ratings to positive from stable. In S&P’s view, an obligation rated 

“BB”  is  less  vulnerable  to  nonpayment  than  other  speculative 
issues. However, it faces major ongoing uncertainties or exposure 
to adverse business, financial or economic conditions which could 
lead  to  the  obligor’s  inadequate  capacity  to  meet  its  financial 
commitment  on  the  obligation.  Pluses  and  minuses  show  the 
relative standing within a category. S&P has a total of 22 possible 
ratings ranging from “AAA (Extremely Strong)” to “D (Payment 
Default)”. There are ten ratings above CNO’s “BB+” rating and 
eleven ratings that are below its rating.

On May 11, 2015, Moody’s upgraded our issuer credit and senior 
secured  debt  ratings  to  “Ba1”  from  “Ba2”  and  the  outlook  for 
these  ratings  is  stable.  On  March  27,  2014,  Moody’s  upgraded 
our  issuer  credit  and  senior  secured  debt  ratings  to  “Ba2”  from 
“Ba3”. In Moody’s view, obligations rated “Ba” are judged to have 
speculative  elements  and  are  subject  to  substantial  credit  risk. 
A  rating  is  supplemented  with  numerical  modifiers  “1”,  “2”  or 
“3” to show the relative standing within a category. Moody’s has 
a  total  of  21  possible  ratings  ranging  from  “Aaa”  to  “C”.  There 
are ten ratings above CNO’s “Ba1” rating and ten ratings that are 
below its rating.

On  May  5,  2014,  Fitch  upgraded  our  issuer  credit  and  senior 
secured debt ratings to “BB+” from “BB” and the outlook for these 
ratings  is  positive.  The  rating  outlook  indicates  the  direction  a 
rating is likely to move over a one to two year period. In Fitch’s 
view, an obligation rated “BB” indicates an elevated vulnerability 
to  default  risk,  particularly  in  the  event  of  adverse  changes  in 
business or economic conditions over time; however, business or 
financial flexibility exists which supports the servicing of financial 
commitments.  Pluses  and  minuses  show  the  relative  standing 
within a category. Fitch has a total of 21 possible ratings ranging 
from “AAA” to “D”. There are ten ratings above CNO’s “BB+” 
rating and ten ratings that are below its rating.

As part of our investment strategy, we may enter into repurchase 
agreements  to  increase  our  investment  return.  Pursuant  to  such 
agreements, the Company sells securities subject to an obligation 
to  repurchase  the  same  securities.  Under  these  arrangements, 
the Company may transfer legal control over the assets but still 
retain  effective  control  through  an  agreement  that  both  entitles 
and obligates the Company to repurchase the assets. As a result, 
these  repurchase  agreements  are  accounted  for  as  collateralized 
financing  arrangements  (i.e.,  secured  borrowings)  and  not  as  a 
sale and subsequent repurchase of securities. There were no such 
borrowings outstanding at December 31, 2015.

106

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7 Management’s Discussion and Analysis of Consolidated Financial Condition and Results of OperationsOutlook

We  believe  that  the  existing  cash  available  to  the  holding 
company, the cash flows to be generated from operations and 
other transactions will be sufficient to allow us to meet our debt 
service  obligations,  pay  corporate  expenses  and  satisfy  other 
financial  obligations.  However,  our  cash  flow  is  affected  by  a 
variety  of  factors,  many  of  which  are  outside  of  our  control, 

including  insurance  regulatory  issues,  competition,  financial 
markets  and  other  general  business  conditions.  We  cannot 
provide  assurance  that  we  will  possess  sufficient  income  and 
liquidity  to  meet  all  of  our  debt  service  requirements  and 
other  holding  company  obligations.  For  additional  discussion 
regarding  the  liquidity  and  other  risks  that  we  face,  see 
“Risk Factors”.

Market-Sensitive Instruments and Risk Management

Our spread-based insurance business is subject to several inherent 
risks arising from movements in interest rates, especially if we fail 
to  anticipate  or  respond  to  such  movements.  First,  interest  rate 
changes can cause compression of our net spread between interest 
earned on investments and interest credited on customer deposits, 
thereby  adversely  affecting  our  results.  Second,  if  interest  rate 
changes  produce  an  unanticipated  increase  in  surrenders  of  our 
spread-based  products,  we  may  be  forced  to  sell  invested  assets 
at a loss in order to fund such surrenders. Many of our products 
include  surrender  charges,  market  interest  rate  adjustments  or 
other features to encourage persistency; however at December 31, 
2015, approximately 23 percent of our total insurance liabilities, 
or  approximately  $5.1  billion,  could  be  surrendered  by  the 
policyholder  without  penalty.  Finally,  changes  in  interest  rates 
can have significant effects on the performance of our investment 
portfolio as a result of changes in the prepayment rate of various 
securities.  We  use  asset/liability  strategies  that  are  designed  to 
mitigate  the  effect  of  interest  rate  changes  on  our  profitability. 
However,  there  can  be  no  assurance  that  management  will  be 
successful in implementing such strategies and achieving adequate 
investment spreads.

We seek to invest our available funds in a manner that will fund 
future  obligations  to  policyholders,  subject  to  appropriate  risk 
considerations. We seek to meet this objective through investments 
that: (i) have similar cash flow characteristics with the liabilities 
they support; (ii) are diversified (including by types of obligors); 
and (iii) are predominantly investment-grade in quality.

Our investment strategy is to maximize, over a sustained period 
and within acceptable parameters of risk, investment income and 
total investment return through active investment management. 
Accordingly, our portfolio of fixed maturity securities is available 
to  be  sold  in  response  to:  (i)  changes  in  market  interest  rates; 
(ii)  changes  in  relative  values  of  individual  securities  and  asset 
sectors;  (iii)  changes  in  prepayment  risks;  (iv)  changes  in  credit 
quality  outlook  for  certain  securities;  (v)  liquidity  needs;  and 
(vi) other factors. From time to time, we invest in securities for 
trading purposes, although such investments are a relatively small 
portion of our total portfolio.

The profitability of many of our products depends on the spread 
between the interest earned on investments and the rates credited 
on our insurance liabilities. In addition, changes in competition 
and other factors, including the level of surrenders and withdrawals, 
may  limit  our  ability  to  adjust  or  to  maintain  crediting  rates  at 
levels  necessary  to  avoid  narrowing  of  spreads  under  certain 
market  conditions.  As  of  December  31,  2015,  approximately 
24 percent of our insurance liabilities had interest rates that may 

be  reset  annually;  51  percent  had  a  fixed  explicit  interest  rate 
for  the  duration  of  the  contract;  23  percent  had  credited  rates 
which approximate the income earned by the Company; and the 
remainder had no explicit interest rates. At December 31, 2015, 
the average yield, computed on the cost basis of our fixed maturity 
portfolio, was 5.5 percent, and the average interest rate credited or 
accruing to our total insurance liabilities (excluding interest rate 
bonuses for the first policy year only and excluding the effect of 
credited rates attributable to variable or fixed index products) was 
4.5 percent.

We simulate the cash flows expected from our existing insurance 
business under various interest rate scenarios. These simulations 
help us to measure the potential gain or loss in fair value of our 
interest rate-sensitive investments and to manage the relationship 
between the interest sensitivity of our assets and liabilities. When 
the estimated durations of assets and liabilities are similar, absent 
other  factors,  a  change  in  the  value  of  assets  related  to  changes 
in interest rates should be largely offset by a change in the value 
of  liabilities.  At  December  31,  2015,  the  estimated  duration  of 
our  fixed  income  securities  (as  modified  to  reflect  payments 
and potential calls) and the estimated duration of our insurance 
liabilities  were  both  approximately  8.2  years.  We  estimate  that 
our  fixed  maturity  securities  and  short-term  investments  (net 
of  corresponding  changes  in  insurance  acquisition  costs)  would 
decline in fair value by approximately $320 million if interest rates 
were to increase by 10 percent from their levels at December 31, 
2015.  Our  simulations  incorporate  numerous  assumptions, 
require significant estimates and assume an immediate change in 
interest rates without any management of the investment portfolio 
in  reaction  to  such  change.  Consequently,  potential  changes  in 
value  of  our  financial  instruments  indicated  by  the  simulations 
will likely be different from the actual changes experienced under 
given interest rate scenarios, and the differences may be material. 
Because  we  actively  manage  our  investments  and  liabilities,  our 
net exposure to interest rates can vary over time.

We are subject to the risk that our investments will decline in value. 
This has occurred in the past and may occur again, particularly 
if  interest  rates  rise  from  their  current  low  levels.  During  2015, 
we  recognized  net  realized  investment  losses  of  $36.6  million, 
which were comprised of: (i) $1.0 million of net losses from the 
sales of investments; (ii) an $11.3 million gain on the dissolution 
of a VIE; (iii) the decrease in fair value of embedded derivatives 
related to a modified coinsurance agreement of $7.0 million; and 
(iv)  $39.9  million  of  writedowns  of  investments  for  other  than 
temporary declines in fair value recognized through net income 
($42.9  million,  prior  to  the  $3.0  million  of  impairment  losses 

107

PART IIITEM 7A Quantitative and Qualitative Disclosures About Market RiskCNO FINANCIAL GROUP, INC. - Form 10-Krecognized  through  accumulated  other  comprehensive  income). 
During  2014,  we  recognized  net  realized  investment  gains  of 
$36.7 million, which were comprised of: (i) $54.4 million of net 
gains  from  the  sales  of  investments  (primarily  fixed  maturities); 
(ii) the increase in fair value of certain fixed maturity investments 
with  embedded  derivatives  of  $7.6  million;  (iii)  the  increase 
in  fair  value  of  embedded  derivatives  related  to  a  modified 
coinsurance  agreement  of  $2.0  million;  and  (iv)  $27.3  million 
of writedowns of investments for other than temporary declines 
in  fair  value  recognized  through  net  income.  During  2013,  we 
recognized net realized investment gains of $33.4 million, which 
were comprised of: (i) $51.8 million of net gains from the sales 
of  investments  (primarily  fixed  maturities);  (ii)  the  decrease  in 
fair value of certain fixed maturity investments with embedded 
derivatives of $6.8 million; and (iii) $11.6 million of writedowns 
of  investments  for  other  than  temporary  declines  in  fair  value 
recognized through net income.

The  Company  is  subject  to  risk  resulting  from  fluctuations  in 
market prices of our equity securities. In general, these investments 
have more year-to-year price variability than our fixed maturity 

investments. However, returns over longer time frames have been 
consistently higher. We manage this risk by limiting our equity 
securities to a relatively small portion of our total investments.

Our  investment  in  options  backing  our  equity-linked  products 
is  closely  matched  with  our  obligation  to  fixed  index  annuity 
holders.  Fair  value  changes  associated  with  that  investment  are 
substantially  offset  by  an  increase  or  decrease  in  the  amounts 
added to policyholder account balances for fixed index products.

Inflation

Inflation rates may impact the financial statements and operating 
results in several areas. Inflation influences interest rates, which 
in  turn  impact  the  fair  value  of  the  investment  portfolio  and 
yields on new investments. Inflation also impacts a portion of our 
insurance policy benefits affected by increased medical coverage 
costs. Operating expenses, including payrolls, are impacted to a 
certain degree by the inflation rate.

ITEM 7A. Quantitative and Qualitative Disclosures About 

Market Risk.

The information included under the caption “Market-Sensitive Instruments and Risk Management” in Item 7. “Management’s Discussion 
and Analysis of Consolidated Financial Condition and Results of Operations” is incorporated herein by reference.

108

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 7A Quantitative and Qualitative Disclosures About Market RiskITEM 8.  Consolidated Financial Statements.

Index to Consolidated Financial Statements

Page
Report of Independent Registered Public Accounting Firm  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .109
Consolidated Balance Sheet at December 31, 2015 and 2014 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .110
Consolidated Statement of Operations for the years ended December 31, 2015, 2014 and 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .112
Consolidated Statement of Comprehensive Income for the years ended December 31, 2015, 2014 and 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . .113
Consolidated Statement of Shareholders’ Equity for the years ended December 31, 2015, 2014 and 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .114
Consolidated Statement of Cash Flows for the years ended December 31, 2015, 2014 and 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .115
Notes to Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .116

Report of Independent Registered Public Accounting Firm

To  the  Shareholders  and  Board  of  Directors  of  CNO  Financial 
Group, Inc.:

In our opinion, the accompanying consolidated balance sheets and 
the related consolidated statements of operations, comprehensive 
income, shareholders’ equity and cash flows present fairly, in all 
material respects, the financial position of CNO Financial Group, 
Inc. and its subsidiaries at December 31, 2015 and 2014, and the 
results of their operations and their cash flows for each of the three 
years in the period ended December 31, 2015 in conformity with 
accounting principles generally accepted in the United States of 
America.  Also  in  our  opinion,  the  Company  maintained,  in  all 
material respects, effective internal control over financial reporting 
as of December 31, 2015, based on criteria established in Internal 
Control - Integrated Framework (2013) issued by the Committee of 
Sponsoring Organizations of the Treadway Commission (COSO). 
The  Company’s  management  is  responsible  for  these  financial 
statements, for maintaining effective internal control over financial 
reporting,  and  for  its  assessment  of  the  effectiveness  of  internal 
control  over  financial  reporting,  included  in  Management’s 
Report  on  Internal  Control  over  Financial  Reporting  appearing 
under Item 9A. Our responsibility is to express opinions on these 
financial  statements  and  on  the  Company’s  internal  control 
over  financial  reporting  based  on  our  integrated  audits.  We 
conducted  our  audits  in  accordance  with  the  standards  of  the 
Public  Company  Accounting  Oversight  Board  (United  States). 
Those  standards  require  that  we  plan  and  perform  the  audits 
to  obtain  reasonable  assurance  about  whether  the  financial 
statements are free of material misstatement and whether effective 
internal  control  over  financial  reporting  was  maintained  in  all 
material respects. Our audits of the financial statements included 
examining, on a test basis, evidence supporting the amounts and 
disclosures  in  the  financial  statements,  assessing  the  accounting 
principles used and significant estimates made by management, 
and  evaluating  the  overall  financial  statement  presentation. 
Our  audit  of  internal  control  over  financial  reporting  included 

obtaining  an  understanding  of  internal  control  over  financial 
reporting, assessing the risk that a material weakness exists, and 
testing  and  evaluating  the  design  and  operating  effectiveness  of 
internal control based on the assessed risk. Our audits also included 
performing such other procedures as we considered necessary in 
the circumstances. We believe that our audits provide a reasonable 
basis for our opinions.

A company’s internal control over financial reporting is a process 
designed to provide reasonable assurance regarding the reliability 
of financial reporting and the preparation of financial statements 
for  external  purposes  in  accordance  with  generally  accepted 
accounting principles. A company’s internal control over financial 
reporting includes those policies and procedures that (i) pertain to 
the maintenance of records that, in reasonable detail, accurately 
and fairly reflect the transactions and dispositions of the assets of 
the company; (ii) provide reasonable assurance that transactions are 
recorded as necessary to permit preparation of financial statements 
in accordance with generally accepted accounting principles, and 
that receipts and expenditures of the company are being made only 
in accordance with authorizations of management and directors 
of the company; and (iii) provide reasonable assurance regarding 
prevention  or  timely  detection  of  unauthorized  acquisition,  use, 
or disposition of the company’s assets that could have a material 
effect on the financial statements.

Because of its inherent limitations, internal control over financial 
reporting  may  not  prevent  or  detect  misstatements.  Also, 
projections of any evaluation of effectiveness to future periods are 
subject to the risk that controls may become inadequate because 
of changes in conditions, or that the degree of compliance with 
the policies or procedures may deteriorate.

/s/PricewaterhouseCoopers LLP

Indianapolis, Indiana

February 19, 2016

109

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KConsolidated Balance Sheet

December 31, 2015 and 2014 

(Dollars in millions)
ASSETS
Investments:

Fixed maturities, available for sale, at fair value (amortized cost: 2015 - $18,947.0; 2014 - $18,408.1)
Equity securities at fair value (cost: 2015 - $447.4; 2014 - $400.5)
Mortgage loans
Policy loans
Trading securities
Investments held by variable interest entities
Other invested assets
Total investments

Cash and cash equivalents - unrestricted
Cash and cash equivalents held by variable interest entities
Accrued investment income
Present value of future profits
Deferred acquisition costs
Reinsurance receivables
Income tax assets, net
Assets held in separate accounts
Other assets

TOTAL ASSETS

(CONTINUED ON NEXT PAGE)
The accompanying notes are an integral part of the consolidated financial statements.

2015

2014

$

$

19,882.9
463.0
1,721.0
109.4
262.1
1,633.6
415.1
24,487.1
432.3
364.4
237.0
449.0
1,083.3
2,859.3
898.8
4.7
309.2
31,125.1

$

$

20,634.9
419.0
1,691.9
106.9
244.9
1,367.1
443.6
24,908.3
611.6
68.3
242.9
489.4
770.6
2,991.1
758.7
5.6
309.4
31,155.9

110

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsConsolidated Balance Sheet, continued

December 31, 2015 and 2014 

(Dollars in millions)
LIABILITIES AND SHAREHOLDERS’ EQUITY
Liabilities:

Liabilities for insurance products:
Policyholder account balances
Future policy benefits
Liability for policy and contract claims
Unearned and advanced premiums
Liabilities related to separate accounts

Other liabilities
Investment borrowings
Borrowings related to variable interest entities
Notes payable – direct corporate obligations

Total liabilities

Commitments and Contingencies
Shareholders’ equity:

Common stock ($0.01 par value, 8,000,000,000 shares authorized, shares issued and outstanding:  
2015 - 184,028,511; 2014 - 203,324,458)
Additional paid-in capital
Accumulated other comprehensive income
Retained earnings

Total shareholders’ equity
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY

The accompanying notes are an integral part of the consolidated financial statements.

2015

2014

$

$

10,762.3
10,602.1
487.8
286.3
4.7
707.8
1,548.1
1,676.4
911.1
26,986.6

1.8
3,386.8
402.8
347.1
4,138.5
31,125.1

$

$

10,707.2
10,835.4
468.7
291.8
5.6
587.6
1,519.2
1,271.9
780.3
26,467.7

2.0
3,732.4
825.3
128.5
4,688.2
31,155.9

111

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KConsolidated Statement of Operations

for the years ended December 31, 2015, 2014 and 2013 

(Dollars in millions, except per share data)
Revenues:

Insurance policy income
Net investment income (loss):

General account assets
Policyholder and reinsurer accounts and other special-purpose portfolios

Realized investment gains (losses):

Net realized investment gains (losses), excluding impairment losses
Other-than-temporary impairments:

Total other-than-temporary impairment losses
Portion of other-than-temporary impairment losses recognized in accumulated  
other comprehensive income
Net impairment losses recognized
Gain on dissolution of a variable interest entity

Total realized gains (losses)
Fee revenue and other income

Total revenues
Benefits and expenses:

Insurance policy benefits
Loss on sale of subsidiary, (gain) loss on reinsurance transactions and transition expenses
Interest expense
Amortization
Loss on extinguishment or modification of debt
Other operating costs and expenses

Total benefits and expenses

Income before income taxes

Income tax expense (benefit):

Tax expense on period income
Valuation allowance for deferred tax assets and other tax items

NET INCOME

Earnings per common share:

Basic:

Weighted average shares outstanding
NET INCOME

Diluted:

Weighted average shares outstanding
NET INCOME

The accompanying notes are an integral part of the consolidated financial statements.

2015

2014

2013

$

2,556.0

$

2,629.7

$

2,744.7

1,203.6
30.0

(8.0)

(42.9)

3.0
(39.9)
11.3
(36.6)
58.9
3,811.9

2,308.3
9.0
94.9
260.0
32.8
739.2
3,444.2
367.7

129.5
(32.5)
270.7

$

1,301.0
126.4

64.0

(27.3)

—
(27.3)
—
36.7
50.9
4,144.7

2,586.2
239.8
92.8
247.4
.6
802.8
3,969.6
175.1

159.2
(35.5)
51.4

$

1,405.8
258.2

45.0

(11.6)

—
(11.6)
—
33.4
34.0
4,476.1

2,839.7
98.4
105.3
296.3
65.4
766.2
4,171.3
304.8

128.3
(301.5)
478.0

$

193,054,000
1.40

$

212,917,000
.24

$

221,628,000
2.16

$

195,166,000
1.39

$

217,655,000
.24

$

232,702,000
2.06

$

112

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsConsolidated Statement of Comprehensive Income

for the years ended December 31, 2015, 2014 and 2013

(Dollars in millions)
Net income
Other comprehensive income, before tax:
Unrealized gains (losses) for the period
Amortization of present value of future profits and deferred acquisition costs
Amount related to premium deficiencies assuming the net unrealized gains (losses)  
had been realized
Reclassification adjustments:

For net realized investment (gains) losses included in net income
For amortization of the present value of future profits and deferred acquisition costs  
related to net realized investment gains (losses) included in net income

Unrealized gains (losses) on investments
Change related to deferred compensation plan
Other comprehensive income (loss) before tax

Income tax (expense) benefit related to items of accumulated other comprehensive income

Other comprehensive income (loss), net of tax
COMPREHENSIVE INCOME (LOSS)

$

The accompanying notes are an integral part of the consolidated financial statements.

2015
270.7

$

2014
51.4

$

2013
478.0

$

(1,337.6)
157.9

942.9
(113.5)

(1,627.4)
175.2

495.3

29.6

(.5)
(655.3)
(.1)
(655.4)
232.9
(422.5)
(151.8)

$

(624.6)

774.2

(59.0)

(39.8)

1.0
146.8
(1.4)
145.4
(51.9)
93.5
144.9

$

1.6
(716.2)
.8
(715.4)
249.8
(465.6)
12.4

113

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KConsolidated Statement of Shareholders’ Equity

(Dollars in millions)
Balance, December 31, 2012

Net income
Change in unrealized appreciation (depreciation) of investments  
(net of applicable income tax benefit of $248.7)
Change in noncredit component of impairment losses on fixed maturities, 
available for sale (net of applicable income tax benefit of $1.1)
Extinguishment of beneficial conversion feature related to the  
repurchase of convertible debentures
Cost of common stock repurchased
Dividends on common stock
Conversion of convertible debentures
Stock options, restricted stock and performance units

Balance, December 31, 2013

Net income
Change in unrealized appreciation (depreciation) of investments  
(net of applicable income tax expense of $52.3)
Change in noncredit component of impairment losses on fixed 
maturities, available for sale (net of applicable income tax benefit of $.4)
Cost of common stock and warrants repurchased
Dividends on common stock
Stock options, restricted stock and performance units

Balance, December 31, 2014

Net income
Change in unrealized appreciation (depreciation) of investments  
(net of applicable income tax benefit of $231.7)
Change in noncredit component of impairment losses on fixed 
maturities, available for sale (net of applicable income tax benefit of $1.2)
Cost of common stock repurchased
Dividends on common stock
Stock options, restricted stock and performance units

BALANCE, DECEMBER 31, 2015

$

Common stock 
and additional
paid-in capital
4,176.9
$
—

Accumulated other
 comprehensive 
income
1,197.4
—

$

Retained 
earnings 
(accumulated 
deficit)
(325.0) $
478.0

$

—

—

(12.6)
(118.4)
—
24.9
24.2
4,095.0
—

—

—
(376.5)
—
15.9
3,734.4
—

(463.7)

(1.9)

—
—
—
—
—
731.8
—

94.2

(.7)
—
—
—
825.3
—

Total
5,049.3
478.0

(463.7)

(1.9)

(12.6)
(118.4)
(24.6)
24.9
24.2
4,955.2
51.4

—

—

—
—
(24.6)
—
—
128.4
51.4

—

94.2

—
—
(51.3)
—
128.5
270.7

(.7)
(376.5)
(51.3)
15.9
4,688.2
270.7

—

(420.4)

—

(420.4)

—
(365.2)
—
19.4
3,388.6

$

(2.1)
—
—
—
402.8

$

—
—
(52.1)
—
347.1

$

(2.1)
(365.2)
(52.1)
19.4
4,138.5

The accompanying notes are an integral part of the consolidated financial statements.

114

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsConsolidated Statement of Cash Flows

for the years ended December 31, 2015, 2014 and 2013

(Dollars in millions)
Cash flows from operating activities:

Insurance policy income
Net investment income
Fee revenue and other income
Insurance policy benefits
Payment to reinsurer pursuant to long-term care business reinsured
Interest expense
Deferrable policy acquisition costs
Other operating costs
Taxes

NET CASH FROM OPERATING ACTIVITIES

Cash flows from investing activities:

Sales of investments
Maturities and redemptions of investments
Purchases of investments
Net sales (purchases) of trading securities
Change in cash and cash equivalents held by variable interest entities
Cash and cash equivalents held by subsidiary prior to being sold
Proceeds from sale of subsidiary
Other

NET CASH PROVIDED (USED) BY INVESTING ACTIVITIES

Cash flows from financing activities:

Issuance of notes payable, net
Payments on notes payable
Expenses related to extinguishment or modification of debt
Amount paid to extinguish the beneficial conversion feature associated with repurchase of 
convertible debentures
Issuance of common stock
Payments to repurchase common stock and warrants
Common stock dividends paid
Amounts received for deposit products
Withdrawals from deposit products
Issuance of investment borrowings:

Federal Home Loan Bank
Related to variable interest entities
Payments on investment borrowings:

Federal Home Loan Bank
Related to variable interest entities and other

Investment borrowings - repurchase agreements, net

NET CASH PROVIDED (USED) BY FINANCING ACTIVITIES
Net increase (decrease) in cash and cash equivalents

Cash and cash equivalents, beginning of year
CASH AND CASH EQUIVALENTS, END OF YEAR

2015

2014

2013

2,423.4
1,205.9
58.9
(1,879.4)
—
(90.0)
(246.4)
(724.4)
(4.1)
743.9

2,177.6
1,853.4
(4,767.2)
(12.3)
(296.1)
—
—
(25.0)
(1,069.6)

910.0
(797.1)
(17.8)

—
6.3
(361.5)
(52.0)
1,241.9
(1,225.0)

475.0
544.7

(425.7)
(132.0)
(20.4)
146.4
(179.3)
611.6
432.3

$

$

2,407.9
1,279.0
50.9
(1,968.4)
(590.3)
(81.7)
(242.8)
(728.8)
(4.0)
121.8(a)

2,090.0
1,618.2
(3,731.6)
4.9
36.0
(164.7)
231.0
(27.5)
56.3

—
(62.9)
(.6)

—
5.0
(376.5)
(51.0)
1,295.4
(1,347.3)

350.0
358.5

(367.7)
(88.8)
20.4
(265.5)
(87.4)
699.0
611.6

$

$

2,464.9
1,387.7
34.0
(2,093.8)
—
(95.9)
(222.8)
(745.7)
(8.0)
720.4

2,315.8
2,491.9
(5,367.1)
30.0
(50.1)
—
—
(23.0)
(602.5)

—
(126.9)
(61.6)

(12.6)
15.1
(118.4)
(24.4)
1,298.1
(1,464.4)

500.0
376.3

(250.5)
(132.1)
—
(1.4)
116.5
582.5
699.0

$

$

(a)   Cash flows from operating activities reflect outflows in 2014 due to the payment to reinsurer to transfer certain long-term care business.

The accompanying notes are an integral part of the consolidated financial statements.

115

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KNotes to Consolidated Financial Statements

1.  BUSINESS AND BASIS OF PRESENTATION

•	Colonial  Penn, which markets primarily graded benefit and 
simplified  issue  life  insurance  directly  to  customers  in  the 
senior middle-income market through television advertising, 
direct mail, the internet and telemarketing. The Colonial Penn 
segment includes primarily the business of Colonial Penn Life 
Insurance Company (“Colonial Penn”).

As  further  described  in  the  note  to  the  consolidated  financial 
statements  entitled  “Sale  of  Subsidiary”,  we  sold  Conseco  Life 
Insurance  Company  (“CLIC”)  on  July  1,  2014.  The  business 
of  CLIC  primarily  related  to  traditional  and  interest-sensitive 
life products. In periods prior to 2014, we had an Other CNO 
Business segment comprised of the long-term care business that 
was ceded effective December 31, 2013 and the overhead expense 
of CLIC that was expected to continue after the completion of the 
sale. Beginning on January 1, 2014: (i) the overhead expense of 
CLIC that was expected to continue after the completion of the 
sale was reallocated primarily to the Bankers Life and Washington 
National segments; and (ii) there was no longer an Other CNO 
Business segment.

We  prepare  our  financial  statements 
in  accordance  with 
accounting principles generally accepted in the United States of 
America  (“GAAP”).  We  have  reclassified  certain  amounts  from 
the  prior  periods  to  conform  to  the  2015  presentation.  These 
reclassifications  have  no  effect  on  net  income  or  shareholders’ 
equity.

The accompanying financial statements include the accounts of 
the  Company  and  its  subsidiaries.  Our  consolidated  financial 
statements exclude transactions between us and our consolidated 
affiliates, or among our consolidated affiliates.

When  we  prepare  financial  statements  in  conformity  with 
GAAP, we are required to make estimates and assumptions that 
significantly affect reported amounts of various assets and liabilities 
and the disclosure of contingent assets and liabilities at the date 
of  the  financial  statements  and  revenues  and  expenses  during 
the reporting periods. For example, we use significant estimates 
and assumptions to calculate values for deferred acquisition costs, 
the  present  value  of  future  profits,  fair  value  measurements  of 
certain investments (including derivatives), other-than-temporary 
impairments  of  investments,  assets  and  liabilities  related  to 
income taxes, liabilities for insurance products, liabilities related 
to litigation and guaranty fund assessment accruals. If our future 
experience  differs  from  these  estimates  and  assumptions,  our 
financial statements would be materially affected.

CNO Financial Group, Inc., a Delaware corporation (“CNO”), is 
a holding company for a group of insurance companies operating 
throughout the United States that develop, market and administer 
health  insurance,  annuity,  individual  life  insurance  and  other 
insurance  products.  The  terms  “CNO  Financial  Group,  Inc.”, 
“CNO”, the “Company”, “we”, “us”, and “our” as used in these 
financial statements refer to CNO and its subsidiaries. Such terms, 
when used to describe insurance business and products, refer to the 
insurance business and products of CNO’s insurance subsidiaries.

We  focus  on  serving  middle-income  pre-retiree  and  retired 
Americans,  which  we  believe  are  attractive,  underserved,  high 
growth markets. We sell our products through three distribution 
channels: career agents, independent producers (some of whom sell 
one or more of our product lines exclusively) and direct marketing.

The  Company  manages  its  business  through  the  following 
operating  segments:  Bankers  Life,  Washington  National  and 
Colonial  Penn,  which  are  defined  on  the  basis  of  product 
distribution;  and  corporate  operations,  comprised  of  holding 
company activities and certain noninsurance company businesses. 
The Company’s insurance segments are described below:

life 

insurance, 

interest-sensitive 

•	Bankers  Life,  which  markets  and  distributes  Medicare 
supplement 
insurance, 
traditional  life  insurance,  fixed  annuities  and  long-term 
care insurance products to the middle-income senior market 
through  a  dedicated  field  force  of  career  agents,  financial 
and  investment  advisors,  and  sales  managers  supported  by  a 
network of community-based sales offices. The Bankers Life 
segment includes primarily the business of Bankers Life and 
Casualty  Company  (“Bankers  Life”).  Bankers  Life  also  has 
various  distribution  and  marketing  agreements  with  other 
insurance  companies  to  use  Bankers  Life’s  career  agents  to 
distribute  Medicare  Advantage  and  prescription  drug  plan 
(“PDP”) products in exchange for a fee.

•	Washington  National,  which  markets  and  distributes 
supplemental health (including specified disease, accident and 
hospital  indemnity  insurance  products)  and  life  insurance 
to  middle-income  consumers  at  home  and  at  the  worksite. 
These  products  are  marketed  through  Performance  Matters 
Associates of Texas, Inc. and through independent marketing 
organizations  and  insurance  agencies  including  worksite 
marketing.  The  products  being  marketed  are  underwritten 
by Washington National Insurance Company (“Washington 
National”). This segment’s business also includes certain closed 
blocks of annuities and Medicare supplement policies which 
are  no  longer  being  actively  marketed  by  this  segment  and 
were primarily issued or acquired by Washington National.

116

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statements2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Investments

Fixed  maturity  securities  include  available  for  sale  bonds  and 
redeemable  preferred  stocks.  We  carry  these  investments  at 
estimated fair value. We record any unrealized gain or loss, net of 
tax and related adjustments, as a component of shareholders’ equity.

Equity securities include available for sale investments in common 
stock  and  non-redeemable  preferred  stock.  We  carry  these 
investments  at  estimated  fair  value.  We  record  any  unrealized 
gain or loss, net of tax and related adjustments, as a component of 
shareholders’ equity.

Mortgage  loans  held  in  our  investment  portfolio  are  carried  at 
amortized unpaid balances, net of provisions for estimated losses. 
Interest  income  is  accrued  on  the  principal  amount  of  the  loan 
based  on  the  loan’s  contractual  interest  rate.  Payment  terms 
specified for mortgage loans may include a prepayment penalty for 
unscheduled payoff of the investment. Prepayment penalties are 
recognized as investment income when received.

Policy loans are stated at current unpaid principal balances. Policy 
loans  are  collateralized  by  the  cash  surrender  value  of  the  life 
insurance policy. Interest income is recorded as earned using the 
contractual interest rate.

Trading  securities  include:  (i)  investments  purchased  with  the  
intent  of  selling  in  the  near  team  to  generate  income; 
(ii) investments supporting certain insurance liabilities (including 
investments  backing  the  market  strategies  of  our  multibucket 
annuity  products)  and  certain  reinsurance  agreements;  and  
(iii)  certain  fixed  maturity  securities  containing  embedded 
derivatives for which we have elected the fair value option. The 
change  in  fair  value  of  the  income  generating  investments  and 
investments  supporting  insurance  liabilities  and  reinsurance 
agreements is recognized in income from policyholder and reinsurer 
accounts and other special-purpose portfolios (a component of net 
investment  income).  The  change  in  fair  value  of  securities  with 
embedded derivatives is recognized in realized investment gains 
(losses).  Investment  income  related  to  investments  supporting 
certain  insurance  liabilities  and  certain  reinsurance  agreements 
is substantially offset by the change in insurance policy benefits 
related to certain products and agreements.

Other invested assets include: (i) call options purchased in an effort 
to  offset  or  hedge  the  effects  of  certain  policyholder  benefits 
related  to  our  fixed  index  annuity  and  life  insurance  products; 
(ii)  Company-owned  life  insurance  (“COLI”);  and  (iii)  certain 
non-traditional investments. We carry the call options at estimated 
fair value as further described in the section of this note entitled 
“Accounting for Derivatives”. We carry COLI at its cash surrender 
value which approximates its net realizable value. Non-traditional 
investments  include  investments  in  certain  limited  partnerships 
and  hedge  funds  which  are  accounted  for  using  the  equity 
method; and promissory notes, which are accounted for using the 
cost  method.  In  accounting  for  limited  partnerships  and  hedge 
funds,  we  consistently  use  the  most  recently  available  financial 
information provided by the general partner or manager of each of 
these investments, which is one to three months prior to the end 
of our reporting period.

Interest  income  on  fixed  maturity  securities  is  recognized  when 
earned  using  a  constant  effective  yield  method  giving  effect  to 
amortization of premiums and accretion of discounts. Prepayment 
fees are recognized when earned. Dividends on equity securities 
are recognized when declared.

When  we  sell  a  security  (other  than  trading  securities),  we 
report  the  difference  between  the  sale  proceeds  and  amortized 
cost  (determined  based  on  specific  identification)  as  a  realized 
investment gain or loss.

We  regularly  evaluate  our  investments  for  possible  impairment 
as  further  described  in  the  note  to  the  consolidated  financial 
statements entitled “Investments”.

When a security defaults (including mortgage loans) or securities 
are other-than-temporarily impaired, our policy is to discontinue 
the accrual of interest and eliminate all previous interest accruals, 
if we determine that such amounts will not be ultimately realized 
in full.

Cash and Cash Equivalents

Cash  and  cash  equivalents  include  commercial  paper,  invested 
cash and other investments purchased with original maturities of 
less than three months. We carry them at amortized cost, which 
approximates estimated fair value.

Deferred Acquisition Costs

Deferred  acquisition  costs  represent  incremental  direct  costs 
related to the successful acquisition of new or renewal insurance 
contracts.  For  interest-sensitive  life  or  annuity  products,  we 
amortize these costs in relation to the estimated gross profits using 
the  interest  rate  credited  to  the  underlying  policies.  For  other 
products, we amortize these costs in relation to future anticipated 
premium revenue using the projected investment earnings rate.

When we realize a gain or loss on investments backing our interest-
sensitive life or annuity products, we adjust the amortization to 
reflect the change in estimated gross profits from the products due 
to  the  gain  or  loss  realized  and  the  effect  on  future  investment 
yields. We also adjust deferred acquisition costs for the change in 
amortization that would have been recorded if our fixed maturity 
securities, available for sale, had been sold at their stated aggregate 
fair value and the proceeds reinvested at current yields. We limit 
the  total  adjustment  related  to  the  impact  of  unrealized  losses 
to the total of costs capitalized plus interest related to insurance 
policies issued in a particular year. We include the impact of this 
adjustment  in  accumulated  other  comprehensive  income  (loss) 
within shareholders’ equity.

We  regularly  evaluate  the  recoverability  of  the  unamortized 
balance of the deferred acquisition costs. We consider estimated 
future  gross  profits  or  future  premiums,  expected  mortality  or 
morbidity,  interest  earned  and  credited  rates,  persistency  and 
expenses  in  determining  whether  the  balance  is  recoverable. 
If  we  determine  a  portion  of  the  unamortized  balance  is  not 
recoverable, it is charged to amortization expense. In certain cases, 

117

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kthe unamortized balance of the deferred acquisition costs may not 
be deficient in the aggregate, but our estimates of future earnings 
indicate that profits would be recognized in early periods and losses 
in later periods. In this case, we increase the amortization of the 
deferred acquisition costs over the period of profits, by an amount 
necessary to offset losses that are expected to be recognized in the 
later years.

Present Value of Future Profits

The present value of future profits is the value assigned to the right 
to receive future cash flows from policyholder insurance contracts 
existing at September 10, 2003 (the “Effective Date”, the effective 
date of the bankruptcy reorganization of Conseco, Inc., an Indiana 
corporation  (our  “Predecessor”)).  The  discount  rate  we  used  to 
determine the present value of future profits was 12 percent. The 
balance of this account is amortized and evaluated for recovery in 
the same manner as described above for deferred acquisition costs. 
We also adjust the present value of future profits for the change in 
amortization that would have been recorded if the fixed maturity 
securities, available for sale, had been sold at their stated aggregate 
fair  value  and  the  proceeds  reinvested  at  current  yields,  similar 
to  the  manner  described  above  for  deferred  acquisition  costs.  
We limit the total adjustment related to the impact of unrealized 
losses to the total present value of future profits plus interest.

Assets Held in Separate Accounts

Separate  accounts  are  funds  on  which  investment  income  and 
gains or losses accrue directly to certain policyholders. The assets 
of these accounts are legally segregated. They are not subject to the 
claims that may arise out of any other business of CNO. We report 
separate  account  assets  at  fair  value;  the  underlying  investment 
risks  are  assumed  by  the  contractholders.  We  record  the  related 
liabilities  at  amounts  equal  to  the  separate  account  assets.  We 
record  the  fees  earned  for  administrative  and  contractholder 
services performed for the separate accounts in insurance policy 
income.

Recognition of Insurance Policy Income and 
Related Benefits and Expenses on Insurance 
Contracts

For interest-sensitive life and annuity contracts that do not involve 
significant  mortality  or  morbidity  risk,  the  amounts  collected 
from policyholders are considered deposits and are not included in 
revenue. Revenues for these contracts consist of charges for policy 
administration, cost of insurance charges and surrender charges 
assessed  against  policyholders’  account  balances.  Such  revenues 
are recognized when the service or coverage is provided, or when 
the policy is surrendered.

We  establish  liabilities  for  annuity  and  interest-sensitive  life 
products equal to the accumulated policy account values, which 
include an accumulation of deposit payments plus credited interest, 
less withdrawals and the amounts assessed against the policyholder 
through the end of the period. In addition, policyholder account 
values for certain interest-sensitive life products are impacted by 

our  assumptions  related  to  changes  of  certain  non-guaranteed 
elements that we are allowed to make under the terms of the policy, 
such as cost of insurance charges, expense loads, credited interest 
rates  and  policyholder  bonuses.  Sales  inducements  provided  to 
the  policyholders  of  these  products  are  recognized  as  liabilities 
over the period that the contract must remain in force to qualify 
for  the  inducement.  The  options  attributed  to  the  policyholder 
related  to  our  fixed  index  annuity  products  are  accounted  for 
as embedded derivatives as described in the section of this note 
entitled “Accounting for Derivatives”.

Premiums  from  individual  life  products  (other  than  interest-
sensitive life contracts) and health products are recognized when 
due. When premiums are due over a significantly shorter period 
than  the  period  over  which  benefits  are  provided,  any  gross 
premium  in  excess  of  the  net  premium  (i.e.,  the  portion  of  the 
gross premium required to provide for all expected future benefits 
and expenses) is deferred and recognized into revenue in a constant 
relationship  to  insurance  in  force.  Benefits  are  recorded  as  an 
expense when they are incurred.

We  establish  liabilities  for  traditional  life,  accident  and  health 
insurance,  and  life  contingent  payment  annuity  products  using 
mortality  tables  in  general  use  in  the  United  States,  which  are 
modified  to  reflect  the  Company’s  actual  experience  when 
appropriate. We establish liabilities for accident and health insurance 
products using morbidity tables based on the Company’s actual 
or expected experience. These reserves are computed at amounts 
that,  with  additions  from  estimated  future  premiums  received 
and with interest on such reserves at estimated future rates, are 
expected to be sufficient to meet our obligations under the terms 
of the policy. Liabilities for future policy benefits are computed on 
a net-level premium method based upon assumptions as to future 
claim costs, investment yields, mortality, morbidity, withdrawals, 
policy dividends and maintenance expenses determined when the 
policies were issued (or with respect to policies inforce at August 31,  
2003,  the  Company’s  best  estimate  of  such  assumptions  on 
the  Effective  Date).  We  make  an  additional  provision  to  allow 
for potential adverse deviation for some of our assumptions. Once 
established,  assumptions  on  these  products  are  generally  not 
changed unless a premium deficiency exists. In that case, a premium 
deficiency  reserve  is  recognized  and  the  future  pattern  of  reserve 
changes is modified to reflect the relationship of premiums to benefits 
based on the current best estimate of future claim costs, investment 
yields,  mortality,  morbidity,  withdrawals,  policy  dividends  and 
maintenance expenses, determined without an additional provision 
for potential adverse deviation.

We establish claim reserves based on our estimate of the loss to 
be  incurred  on  reported  claims  plus  estimates  of  incurred  but 
unreported claims based on our past experience.

Accounting for Long-term Care Premium Rate 
Increases

Many of our long-term care policies have been subject to premium 
rate increases. In some cases, these premium rate increases were 
materially consistent with the assumptions we used to value the 
particular  block  of  business  at  the  Effective  Date.  With  respect 
to certain premium rate increases, some of our policyholders were 

118

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statementsprovided an option to cease paying their premiums and receive a 
non-forfeiture option in the form of a paid-up policy with limited 
benefits.  In  addition,  our  policyholders  could  choose  to  reduce 
their  coverage  amounts  and  premiums  in  the  same  proportion, 
when permitted by our contracts or as required by regulators. The 
following describes how we account for these policyholder options:

•	Premium  rate  increases  -  If  premium  rate  increases  reflect  a 
change  in  our  previous  rate  increase  assumptions,  the  new 
assumptions  are  not  reflected  prospectively  in  our  reserves. 
Instead,  the  additional  premium  revenue  resulting  from  the 
rate increase is recognized as earned and original assumptions 
continue  to  be  used  to  determine  changes  to  liabilities  for 
insurance products unless a premium deficiency exists.

•	Benefit  reductions  -  A  policyholder  may  choose  reduced 
coverage  with  a  proportionate  reduction  in  premium,  when 
permitted  by  our  contracts.  This  option  does  not  require 
additional  underwriting.  Benefit  reductions  are  treated  as  a 
partial lapse of coverage, and the balance of our reserves and 
deferred insurance acquisition costs is reduced in proportion 
to the reduced coverage.

•	We  also  pay  commissions  to  our  agents  who  sell  the  plans. 
These payments are deferred and amortized over the term of 
the contract.

Prior  to  its  termination  in  August  2013,  we  had  a  quota-share 
reinsurance agreement with Coventry Health Care (“Coventry”) 
that provided Bankers Life with 50 percent of the net premiums 
and related policy benefits of certain PDP business sold through 
Bankers  Life’s  career  agency  force.  We  accounted  for  the 
quota-share agreement as follows: 

•	We recognized premium revenue evenly over the period of the 

underlying Medicare Part D contracts.

•	We recognized policyholder benefits and assumed commission 

expense as incurred.

•	We  recognized  risk-share  premium  adjustments  consistent 
with  Coventry’s  risk-share  agreement  with  the  Centers  for 
Medicare and Medicaid Services.

Reinsurance

•	Non-forfeiture  benefits  offered  in  conjunction  with  a  rate 
increase - In some cases, non-forfeiture benefits are offered to 
policyholders who wish to lapse their policies at the time of a 
significant rate increase. In these cases, exercise of this option 
is  treated  as  an  extinguishment  of  the  original  contract  and 
issuance  of  a  new  contract.  The  balance  of  our  reserves  and 
deferred insurance acquisition costs are released, and a reserve 
for the new contract is established.

In the normal course of business, we seek to limit our loss exposure 
on any single insured or to certain groups of policies by ceding 
reinsurance  to  other  insurance  enterprises.  We  currently  retain 
no  more  than  $.8  million  of  mortality  risk  on  any  one  policy. 
We  diversify  the  risk  of  reinsurance  loss  by  using  a  number  of 
reinsurers that have strong claims-paying ratings. In each case, the 
ceding CNO subsidiary is directly liable for claims reinsured in 
the event the assuming company is unable to pay.

Some  of  our  policyholders  may  receive  a  non-forfeiture  benefit 
if  they  cease  paying  their  premiums  pursuant  to  their  original 
contract (or pursuant to changes made to their original contract as 
a result of a litigation settlement made prior to the Effective Date 
or an order issued by the Florida Office of Insurance Regulation). 
In these cases, exercise of this option is treated as the exercise of 
a policy benefit, and the reserve for premium paying benefits is 
reduced, and the reserve for the non-forfeiture benefit is adjusted 
to reflect the election of this benefit.

Accounting for Certain Marketing and 
Reinsurance Agreements

Bankers Life has entered into various distribution and marketing 
agreements  with  other  insurance  companies  to  use  Bankers 
Life’s career agents to distribute prescription drug and Medicare 
Advantage  plans.  These  agreements  allow  Bankers  Life  to  offer 
these  products  to  current  and  potential  future  policyholders 
without investment in management and infrastructure. We receive 
fee  income  related  to  the  plans  sold  through  our  distribution 
channels. We account for these distribution agreements as follows:

•	We recognize distribution income based on either: (i) a fixed 
fee per contract sold; or (ii) a percentage of premiums collected. 
This fee income is recognized over the calendar year term of 
the contract.

The cost of reinsurance ceded totaled $133.6 million, $176.7 million 
and  $212.1  million  in  2015,  2014  and  2013,  respectively.  We 
deduct  this  cost  from  insurance  policy  income.  Reinsurance 
recoveries  netted  against  insurance  policy  benefits  totaled  
$167.7 million, $195.3 million and $196.2 million in 2015, 2014 
and 2013, respectively.

From time-to-time, we assume insurance from other companies. 
Any  costs  associated  with  the  assumption  of  insurance  are 
amortized consistent with the method used to amortize deferred 
acquisition  costs.  Reinsurance  premiums  assumed  totaled  
$38.5  million,  $35.0  million  and  $37.4  million  in  2015,  2014 
and 2013, respectively. Reinsurance premiums included amounts 
assumed  pursuant  to  marketing  and  quota-share  agreements 
with Coventry of $6.8 million and $19.7 million, in 2014 and 
2013  respectively.  As  further  described  above,  we  received  a 
notice  of  Coventry’s  intent  to  terminate  the  PDP  quota-share 
reinsurance agreement in August 2013. The premiums collected 
from  Coventry  in  2014  represented  adjustments  to  premiums 
on  such  business  related  to  periods  prior  to  the  termination  of 
the agreement. We continue to receive distribution income from 
Coventry for PDP business sold through our Bankers Life segment.

In December 2013, two of our insurance subsidiaries with long-
term care business in the former Other CNO Business segment 
entered into 100% coinsurance agreements ceding $495 million of 
long-term care reserves to Beechwood Re Ltd. (“BRe”). Pursuant 
to the agreements, the insurance subsidiaries paid an additional 

119

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kpremium  of  $96.9  million  to  BRe  and  an  amount  equal  to  the 
related  net  liabilities.  The  insurance  subsidiaries’  ceded  reserve 
credits are secured by assets in market-value trusts subject to a 7% 
over-collateralization, investment guidelines and periodic true-up 
provisions. Future payments into the trusts to maintain collateral 
requirements  are  the  responsibility  of  BRe.  We  recognized  a  
pre-tax  loss  of  $98.4  million  in  2013  to  reflect:  (i)  the  known 
loss  (or  premium  deficiency)  on  the  business,  as  we  will  not  be 
recognizing  additional  income  in  future  periods  to  recover  the 
unamortized additional premium which will be paid to BRe; and 
(ii) other transaction costs.

In the second quarter of 2014, we recaptured a block of interest-
sensitive life business that was previously ceded under a modified 
coinsurance agreement. The recapture of this block resulted in a 
gain related to reinsurance transaction of $3.8 million.

As further described in the note to the financial statements entitled 
“Sale  of  Subsidiary”,  we  recaptured  a  block  of  life  insurance 
business in 2014 that was previously ceded under a coinsurance 
agreement.

Income Taxes

Our  income  tax  expense  includes  deferred  income  taxes  arising 
from temporary differences between the financial reporting and 
tax  bases  of  assets  and  liabilities,  capital  loss  carryforwards  and 
net  operating  loss  carryforwards  (“NOLs”).  Deferred  tax  assets 
and  liabilities  are  measured  using  enacted  tax  rates  expected  to 
apply in the years in which temporary differences are expected to 
be recovered or paid. The effect of a change in tax rates on deferred 
tax  assets  and  liabilities  is  recognized  in  earnings  in  the  period 
when the changes are enacted.

A reduction of the net carrying amount of deferred tax assets by 
establishing  a  valuation  allowance  is  required  if,  based  on  the 
available evidence, it is more likely than not that such assets will 
not be realized. In assessing the need for a valuation allowance, 
all  available  evidence,  both  positive  and  negative,  shall  be 
considered  to  determine  whether,  based  on  the  weight  of  that 
evidence, a valuation allowance for deferred tax assets is needed. 
This  assessment  requires  significant  judgment  and  considers, 
among  other  matters,  the  nature,  frequency  and  severity  of 
current and cumulative losses, forecasts of future profitability, the 
duration of carryforward periods, our experience with operating 
loss  and  tax  credit  carryforwards  expiring  unused,  and  tax 
planning strategies. We evaluate the need to establish a valuation 
allowance  for  our  deferred  income  tax  assets  on  an  ongoing 
basis.  The  realization  of  our  deferred  tax  assets  depends  upon 
generating  sufficient  future  taxable  income  of  the  appropriate 
type  during  the  periods  in  which  our  temporary  differences 
become deductible and before our capital loss carryforwards and 
life and non-life NOLs expire.

At December 31, 2015, our valuation allowance for our net deferred 
tax assets was $213.5 million, as we have determined that it is more 
likely than not that a portion of our deferred tax assets will not 
be  realized.  This  determination  was  made  by  evaluating  each 
component of the deferred tax assets and assessing the effects of 
limitations and/or interpretations on the value of such component 
to be fully recognized in the future.

Investments in Variable Interest Entities

We  have  concluded  that  we  are  the  primary  beneficiary  with 
respect  to  certain  variable  interest  entities  (“VIEs”),  which 
are  consolidated  in  our  financial  statements.  All  such  VIEs  are 
collateralized loan trusts that were established to issue securities 
to  finance  the  purchase  of  corporate  loans  and  other  permitted 
investments.  The  assets  held  by  the  trusts  are  legally  isolated 
and  not  available  to  the  Company.  The  liabilities  of  the  VIEs 
are expected to be satisfied from the cash flows generated by the 
underlying  loans  held  by  the  trusts,  not  from  the  assets  of  the 
Company. The Company has no financial obligation to the VIEs 
beyond its investment in each VIE.

The  investment  portfolios  held  by  the  VIEs  are  primarily 
comprised of commercial bank loans to corporate obligors which 
are almost entirely rated below-investment grade. Refer to the note 
to the consolidated financial statements entitled “Investments in 
Variable Interest Entities” for additional information about VIEs.

In  addition,  the  Company,  in  the  normal  course  of  business, 
makes passive investments in structured securities issued by VIEs 
for  which  the  Company  is  not  the  investment  manager.  These 
structured securities include asset-backed securities, collateralized 
debt  obligations,  commercial  mortgage-backed 
securities, 
residential mortgage-backed securities and collateralized mortgage 
obligations. Our maximum exposure to loss on these securities is 
limited to our cost basis in the investment. We have determined 
that  we  are  not  the  primary  beneficiary  of  these  structured 
securities due to the relative size of our investment in comparison 
to the total principal amount of the individual structured securities 
and the level of credit subordination which reduces our obligation 
to absorb gains or losses.

At December 31, 2015, we held investments in various limited 
partnerships,  in  which  we  are  not  the  primary  beneficiary, 
totaling  $76.9  million  (classified  as  other  invested  assets).  At 
December  31,  2015,  we  had  unfunded  commitments  to  these 
partnerships of $82.2 million. Our maximum exposure to loss 
on these investments is limited to the amount of our investment.

Investment borrowings

Three  of  the  Company’s  insurance  subsidiaries  (Washington 
National,  Bankers  Life  and  Colonial  Penn)  are  members  of 
the  Federal  Home  Loan  Bank  (“FHLB”).  As  members  of  the 
FHLB, our insurance subsidiaries have the ability to borrow on 
a  collateralized  basis  from  the  FHLB.  We  are  required  to  hold 
certain minimum amounts of FHLB common stock as a condition 
of  membership  in  the  FHLB,  and  additional  amounts  based 
on  the  amount  of  the  borrowings.  At  December  31,  2015,  the 
carrying value of the FHLB common stock was $74.2 million. As 
of December 31, 2015, collateralized borrowings from the FHLB 
totaled $1.5 billion and the proceeds were used to purchase fixed 
maturity  securities.  The  borrowings  are  classified  as  investment 
borrowings in the accompanying consolidated balance sheet. The 
borrowings are collateralized by investments with an estimated fair 
value of $1.8 billion at December 31, 2015, which are maintained 
in a custodial account for the benefit of the FHLB. Substantially 
all of such investments are classified as fixed maturities, available 
for sale, in our consolidated balance sheet.

120

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsThe following summarizes the terms of the borrowings from the 
FHLB by Washington National, Bankers Life and Colonial Penn 
(dollars in millions):

Amount  
borrowed
$

$

Maturity date
June 2017
August 2017
August 2017
October 2017
November 2017
January 2018
January 2018
February 2018
February 2018
February 2018
May 2018
July 2018
August 2018
December 2018
January 2019
February 2019
March 2019
July 2019
October 2019
May 2020
June 2020
September 2020
September 2020
September 2020
September 2020
October 2020
December 2020
August 2021
March 2023
June 2025

Interest rate at 
December 31, 2015
Variable rate – 0.699%
Variable rate – 0.562%
Variable rate – 0.543%
Variable rate – 0.751%
Variable rate – 0.917%
Variable rate – 0.670%
Variable rate – 0.656%
Variable rate – 0.654%
Variable rate – 0.452%
Variable rate – 0.742%
Variable rate – 0.872%
Variable rate – 0.793%
Variable rate – 0.482%
Variable rate – 0.807%
Variable rate – 0.737%
Variable rate – 0.452%
Variable rate – 0.831%
Variable rate – 0.892%
Variable rate – 0.837%
Variable rate – 0.851%
Fixed rate – 1.960%
Variable rate – 0.951%
Variable rate – 1.082%
Variable rate – 1.082%
Variable rate – 0.723%
Variable rate – 0.723%
Variable rate – 0.951%
Fixed rate – 2.550%
Fixed rate – 2.160%
Fixed rate – 2.940%

57.7
50.0
75.0
100.0
50.0
50.0
50.0
50.0
50.0
22.0
100.0
50.0
50.0
10.0
50.0
50.0
100.0
21.8
15.0
50.0
21.8
25.0
100.0
50.0
75.0
100.0
50.0
28.2
26.1
20.5
1,548.1

The variable rate borrowings are pre-payable on each interest reset 
date without penalty. The fixed rate borrowings are pre-payable 
subject to payment of a yield maintenance fee based on prevailing 
market  interest  rates.  At  December  31,  2015,  the  aggregate 
yield  maintenance  fee  to  prepay  all  fixed  rate  borrowings  was  
$1.7 million.

Interest expense of $10.9 million, $18.7 million and $27.9 million 
in  2015,  2014  and  2013,  respectively,  was  recognized  related  to 
total borrowings from the FHLB.

In addition to our borrowings from the FHLB, we may enter into 
repurchase agreements to increase our investment return as part 
of our investment strategy as further discussed in the note to the 
consolidated  financial  statements  entitled  “Derivatives”.  These 
repurchase agreements are accounted for as collateralized financing 
arrangements  and  not  as  a  sale  and  subsequent  repurchase  of 
securities.  There  were  no  such  borrowings  outstanding  at 
December  31,  2015.  We  had  $20.4  million  of  such  borrowings 
outstanding at December 31, 2014. 

The  primary  risks  associated  with  short-term  collateralized 
borrowings are: (i) a substantial decline in the market value of the 
margined security; and (ii) that a counterparty may be unable to 
perform under the terms of the contract or be unwilling to extend 
such financing in future periods especially if the liquidity or value 
of the margined security has declined. Exposure is limited to any 
depreciation in value of the related securities.

Accounting for Derivatives

Our fixed index annuity products provide a guaranteed minimum 
rate  of  return  and  a  higher  potential  return  that  is  based  on  a 
percentage (the “participation rate”) of the amount of increase in 
the value of a particular index, such as the Standard & Poor’s 500 
Index, over a specified period. Typically, on each policy anniversary 
date, a new index period begins. We are generally able to change 
the participation rate at the beginning of each index period during 
a  policy  year,  subject  to  contractual  minimums.  The  Company  
accounts for the options attributed to the policyholder for the 
estimated  life  of  the  contract  as  embedded  derivatives.  These 
accounting  requirements  often  create  volatility  in  the  earnings 
from these products. We typically buy call options (including call 
spreads) referenced to the applicable indices in an effort to offset or 
hedge potential increases to policyholder benefits resulting from  
increases in the particular index to which the policy’s return is linked.

We utilize United States Treasury interest rate futures primarily 
to  hedge  interest  rate  risk  related  to  anticipated  mortgage  loan 
transactions.

In periods prior to the second quarter of 2014, we were required to 
establish an embedded derivative related to a modified coinsurance 
agreement  which  ceded  the  risks  of  a  block  of  interest  sensitive 
life business. We recaptured this block in the second quarter of 
2014 resulting in a gain of $3.8 million. Prior to the recapture of 
this block, we maintained the investments related to the modified 
coinsurance  agreement  in  our  trading  securities  account,  which 
we  carried  at  estimated  fair  value  with  changes  in  such  value 
recognized as investment income. Such trading securities were sold 
in the second quarter of 2014 in conjunction with the reinsurance 
recapture.

We  purchase  certain  fixed  maturity  securities  that  contain 
embedded  derivatives  that  are  required  to  be  held  at  fair  value 
on the consolidated balance sheet. We have elected the fair value 
option to carry the entire security at fair value with changes in fair 
value reported in net income.

Multibucket Annuity Products

The Company’s multibucket annuity is an annuity product that 
credits  interest  based  on  the  experience  of  a  particular  market 
strategy. Policyholders allocate their annuity premium payments 
to  several  different  market  strategies  based  on  different  asset 
classes  within  the  Company’s  investment  portfolio.  Interest  is 
credited to this product based on the market return of the given 
strategy, less management fees, and funds may be moved between 
different strategies. The Company guarantees a minimum return 
of premium plus approximately 3 percent per annum over the life 
of the contract. The investments backing the market strategies of 

121

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kthese products are designated by the Company as trading securities. 
The  change  in  the  fair  value  of  these  securities  is  recognized  as 
investment  income  (classified  as  income  from  policyholder  and 
reinsurer  accounts  and  other  special-purpose  portfolios),  which 
is substantially offset by the change in insurance policy benefits 
for these products. We hold insurance liabilities of $37.5 million 
and $43.4 million related to multibucket annuity products as of 
December 31, 2015 and 2014, respectively.

Sales Inducements

Certain  of  our  annuity  products  offer  sales  inducements  to 
contract holders in the form of enhanced crediting rates or bonus 
payments  in  the  initial  period  of  the  contract.  Certain  of  our 
life insurance  products offer persistency bonuses credited to the 
contract holders balance after the policy has been outstanding for 
a specified period of time. These enhanced rates and persistency 
bonuses  are  considered  sales  inducements  in  accordance  with 
GAAP.  Such  amounts  are  deferred  and  amortized  in  the  same 
manner as deferred acquisition costs. Sales inducements deferred 
totaled  $3.8  million,  $5.1  million  and  $5.0  million  during 
2015,  2014  and  2013,  respectively.  Amounts  amortized  totaled  
$13.8 million, $12.4 million and $22.9 million during 2015, 2014 
and 2013, respectively. The unamortized balance of deferred sales 
inducements was $57.4 million and $67.4 million at December 31, 
2015 and 2014, respectively. The balance of insurance liabilities 
for persistency bonus benefits was $.9 million and $1.5 million at 
December 31, 2015 and 2014, respectively.

Out-of-Period Adjustments

In  2014,  we  recorded  the  net  effect  of  an  out-of-period 
adjustment  related  to  the  calculation  of  incentive  compensation 
accruals  which  increased  other  operating  costs  and  expenses  by  
$2.4 million, decreased tax expense by $.8 million and decreased 
our net income by $1.6 million (or 1 cent per diluted share). In 
2013 we recorded the net effect of out-of-period adjustments which 
increased our insurance policy benefits by $4.7 million, increased 
amortization expense by $2.1 million, increased other operating 
costs  and  expenses  by  $1.5  million,  decreased  tax  expense  by  
$.7  million  and  decreased  our  net  income  by  $7.6  million  
(or  3  cents  per  diluted  share).  We  evaluated  these  adjustments 
taking into account both qualitative and quantitative factors and 
considered  the  impact  of  these  adjustments  in  relation  to  each 
period, as well as the periods in which they originated. The impact 
of recognizing these adjustments in prior years was not significant 
to any individual period. Management believes these adjustments 
are  immaterial  to  the  consolidated  financial  statements  and  all 
previously issued financial statements.

Recently Issued Accounting Standards

Pending Accounting Standards

In  May  2014,  the  Financial  Accounting  Standards  Board  (the 
“FASB”)  issued  authoritative  guidance  for  recognizing  revenue 
from contracts with customers. Certain contracts with customers 
are specifically excluded from this guidance, including insurance 
contracts. The core principle of the new guidance is that an entity 
should  recognize  revenue  when  it  transfers  promised  goods  or 

services  in  an  amount  that  reflects  the  consideration  to  which 
the entity expects to be entitled in exchange for those goods or 
services. The guidance also requires additional disclosures about 
the nature, amount, timing and uncertainty of revenue and cash 
flows  arising  from  contracts  with  customers.  In  July  2015,  the 
guidance was updated and will now be effective for the Company 
on January 1, 2018 and permits two methods of transition upon 
adoption;  full  retrospective  and  modified  retrospective.  Under 
the  full  retrospective  method,  prior  periods  would  be  restated 
under the new revenue standard, providing for comparability in 
all periods presented. Under the modified retrospective method, 
prior periods would not be restated. Instead, revenues and other 
disclosures for pre-2017 periods would be provided in the notes to 
the financial statements as previously reported under the current 
revenue standard. The Company is currently assessing the impact 
the guidance will have upon adoption.

In  August  2014,  the  FASB  issued  authoritative  guidance  related 
to  measuring  the  financial  assets  and  the  financial  liabilities  of  a 
consolidated  collateralized  financing  entity  which  provides  a 
measurement alternative for an entity that consolidates collateralized 
financing entities. A collateralized financing entity is a VIE with 
no  more  than  nominal  equity  that  holds  financial  assets  and 
issues  beneficial  interests  in  those  financial  assets;  the  beneficial 
interests  have  contractual  recourse  only  to  the  related  assets  of 
the  collateralized  financing  entity  and  are  classified  as  financial 
liabilities. If elected, the alternative method results in the reporting 
entity measuring both the financial assets and the financial liabilities 
of  the  collateralized  financing  entity  using  the  more  observable 
of  the  two  fair  value  measurements,  which  effectively  removes 
measurement  differences  between  the  financial  assets  and  the 
financial liabilities of the collateralized financing entity previously 
recorded  as  net  income  (loss)  attributable  to  non-controlling  and 
other  beneficial  interests  and  as  an  adjustment  to  appropriated 
retained  earnings.  The  reporting  entity  continues  to  measure  its 
own beneficial interests in the collateralized financing entity (other 
than those that represent compensation for services) at fair value. 
The  guidance  will  be  effective  for  the  Company  for  interim  and 
annual periods beginning in 2016. A reporting entity may apply the 
guidance  using  a  modified  retrospective  approach  by  recording  a 
cumulative-effect adjustment to equity as of the beginning of the 
annual period of adoption. A reporting entity may also apply the 
guidance retrospectively to all relevant prior periods. The adoption 
of this guidance is not expected to have a material impact on our 
consolidated financial statements.

In February 2015, the FASB issued authoritative guidance which 
updates  the  analysis  that  a  reporting  entity  must  perform  to 
determine  whether  it  should  consolidate  certain  legal  entities. 
Such  guidance:  (i)  modifies  the  evaluation  of  whether  limited 
partnerships  and  similar  legal  entities  are  VIEs  or  voting 
interest  entities;  (ii)  eliminates  the  presumption  that  a  general 
partner  should  consolidate  a  limited  partnership;  (iii)  affects 
the  consolidation  analysis  of  reporting  entities  that  are  involved 
with  VIEs,  particularly  those  that  have  fee  arrangements  and 
related  party  relationships;  and  (iv)  provides  a  scope  exception 
from  consolidation  guidance  for  certain  investment  funds.  The 
guidance will be effective for the Company for interim and annual 
periods  beginning  in  2016.  A  reporting  entity  may  apply  the 
guidance using a modified retrospective approach by recording a 
cumulative-effect adjustment to equity as of the beginning of the 
annual period of adoption. A reporting entity may also apply the 

122

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statementsguidance retrospectively to all relevant prior periods. The adoption 
of this guidance is not expected to have a material impact on our 
consolidated financial statements.

In  May  2015,  the  FASB  issued  authoritative  guidance  which 
requires additional disclosures related to short-duration contracts. 
The guidance will require insurance entities to disclose for annual 
reporting  periods  information  about  the  liability  for  unpaid 
claims and claim adjustment expenses. The guidance also requires 
insurance entities to disclose information about significant changes 
in methodologies and assumptions used to calculate the liability 
for  unpaid  claims  and  claim  adjustment  expenses,  including 
reasons for the change and the effects on the financial statements. 
Additionally, the guidance requires insurance entities to disclose for 
annual and interim reporting periods a rollforward of the liability 
for  unpaid  claims  and  claim  adjustment  expenses.  For  health 
insurance claims, the guidance requires the disclosure of the total 
of incurred-but-not-reported liabilities plus expected development 
on reported claims included in the liability for unpaid claims and 
claim  adjustment  expenses.  The  guidance  will  be  effective  for 
the  Company  for  annual  periods  beginning  after  December  15, 
2015,  and  the  interim  periods  within  annual  periods  beginning 
after December 15, 2016. The Company is currently assessing the 
impact the guidance will have on its disclosures upon adoption.

In January 2016, the FASB issued authoritative guidance related to 
the recognition and measurement of financial assets and financial 
liabilities which made targeted improvements to GAAP as follows:

(i) 

(ii) 

(iii) 

(iv) 

(v) 

 Require  equity  investments  (except  those  accounted  for 
under the equity method of accounting or those that result in 
consolidation of the investee) to be measured at fair value with 
changes in fair value recognized in net income. However, an 
entity may choose to measure equity investments that do not 
have readily determinable fair values at cost minus impairment, 
if any, plus or minus changes resulting from observable price 
changes in orderly transactions for the identical or a similar 
investment of the same issuer.

 Simplify the impairment assessment of equity investments 
without  readily  determinable  fair  values  by  requiring  
a  qualitative  assessment  to  identify  impairment.  When 
a qualitative assessment indicates that impairment exists, an 
entity is required to measure the investment at fair value.

 Eliminate  the  requirement  for  public  business  entities  to 
disclose the method(s) and significant assumptions used to 
estimate  the  fair  value  that  is  required  to  be  disclosed  for 
financial  instruments  measured  at  amortized  cost  on  the 
balance sheet.

 Require public business entities to use the exit price notion 
when measuring the fair value of financial instruments for 
disclosure purposes.

in  other 
 Require  an  entity  to  present  separately 
comprehensive  income  the  portion  of  the  total  change  in 
the  fair  value  of  a  liability  resulting  from  a  change  in  the 
instrument-specific credit risk when the entity has elected to 
measure the liability at fair value in accordance with the fair 
value option for financial instruments.

(vi) 

(vii) 

 Require separate presentation of financial assets and financial 
liabilities  by  measurement  category  and  form  of  financial 
asset (that is, securities or loans and receivables) on the balance 
sheet or the accompanying notes to the financial statements.

 Clarify that an entity should evaluate the need for a valuation 
allowance on a deferred tax asset related to available-for-sale 
securities in combination with the entity’s other deferred tax 
assets.

The guidance will be effective for the Company for fiscal years 
beginning  after  December  15,  2017,  including  interim  periods 
within  those  fiscal  years.  Early  adoption  of  the  guidance  is  not 
permitted; except that item (v) above is permitted to be adopted 
early as of the beginning of the fiscal year of adoption.

An entity should apply the amendments in the guidance by means 
of  a  cumulative-effect  adjustment  to  the  balance  sheet  as  of  the 
beginning of the fiscal year of adoption. The amendments related to 
equity securities without readily determinable fair values (including 
disclosure requirements) should be applied prospectively to equity 
investments that exist as of the date of adoption of the guidance. 
The Company is currently assessing the impact the guidance will 
have upon adoption.

Adopted Accounting Standards

In April 2014, the FASB issued authoritative guidance changing 
the  criteria  for  reporting  discontinued  operations.  Under  the 
revised  guidance,  only  disposals  of  a  component  or  a  group  of 
components,  including  those  classified  as  held  for  sale,  which 
represent a strategic shift that has or will have a major effect on 
a company’s  operations and financial results will be reported as 
discontinued operations. The guidance was effective prospectively 
for new disposals occurring after January 1, 2015.

In  June  2014,  the  FASB  issued  authoritative  guidance  on  the 
accounting and disclosure of repurchase-to-maturity transactions 
and repurchase financings. Under this new accounting guidance, 
repurchase-to-maturity  transactions  will  be  accounted  for  as 
secured borrowings rather than sales of an asset, and transfers of 
financial  assets  with  a  contemporaneous  repurchase  financing 
arrangement  will  no  longer  be  evaluated  to  determine  whether 
they  should  be  accounted  for  on  a  combined  basis  as  forward 
contracts. The new guidance also prescribes additional disclosures 
particularly on the nature of collateral pledged in the repurchase 
agreement  accounted  for  as  a  secured  borrowing.  The  new 
guidance  was  effective  beginning  on  January  1,  2015.  The 
adoption of this guidance did not have a material impact on our 
consolidated financial statements.

In  April  2015,  the  FASB  issued  authoritative  guidance  which 
requires debt issuance costs in financial statements to be presented 
as  a  direct  deduction  from  the  carrying  value  of  the  associated 
debt  liability  rather  than  as  an  asset  on  the  balance  sheet.  This 
guidance  is  effective  beginning  January  1,  2016,  with  early 
adoption permitted. The Company adopted this guidance in the 
fourth quarter of 2015. The adoption of this guidance resulted in 
a change in presentation on our balance sheet but did not have 
any impact on our operating results or cash flows. The impact of 
adoption on prior periods is as follows (dollars in millions):

123

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KOther assets
Total assets
Borrowings related to variable interest entities
Notes payable - direct corporate obligations
TOTAL LIABILITIES

$

$

December 31, 2014
Effect of 
adoption

As originally 
reported
337.7
31,184.2
1,286.1
794.4
26,496.0

$

$

(28.3) $
(28.3)
(14.2)
(14.1)
(28.3) $

As adjusted
309.4
31,155.9
1,271.9
780.3
26,467.7

In May 2015, the FASB issued authoritative guidance that removes 
the requirement to categorize within the fair value hierarchy all 
investments for which fair value is measured using the net asset 
value per share practical expedient. The guidance also removes the 
requirement to make certain disclosures for all investments that 
are eligible to be measured at fair value using the net asset value per 
share practical expedient. The guidance is effective for fiscal years 
beginning after December 15, 2015, and interim periods within 

those fiscal years, with early adoption permitted. A reporting entity 
should apply the guidance retrospectively to all periods presented. 
The Company elected to early adopt this guidance as of December 
31, 2015, and has removed certain investments that are measured 
using  the  net  asset  value  per  share  practical  expedient  from  the 
fair  value  hierarchy  in  all  periods  presented  in  our  consolidated 
financial statements.

3. 

INVESTMENTS

At December 31, 2015, the amortized cost, gross unrealized gains and losses, estimated fair value and other-than-temporary impairments 
in accumulated other comprehensive income of fixed maturities, available for sale, and equity securities were as follows (dollars in millions):

Amortized
cost

Gross
unrealized
gains

Gross
unrealized
losses

Estimated
fair
value

Other-than-temporary 
impairments included 
in accumulated other 
comprehensive income

Investment grade(a):

Corporate securities
United States Treasury securities and obligations of United 
States government corporations and agencies
States and political subdivisions
Debt securities issued by foreign governments
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations

Total investment grade fixed maturities, available for sale

Below-investment grade(a):

Corporate securities
States and political subdivisions
Debt securities issued by foreign governments
Asset-backed securities
Commercial mortgage-backed securities
Collateralized mortgage obligations

$ 11,477.5

$

929.4

$

(262.9) $ 12,144.0 $

172.5
1,889.6
18.9
979.8
188.5
1,531.7
3.1
450.9
16,712.5

798.5
13.6
2.4
838.0
49.9
532.1

22.3
208.6
—
22.1
.4
41.3
.3
17.0
1,241.4

8.3
—
—
25.7
—
49.0

(.3)
(3.7)
(.6)
(7.2)
(2.2)
(16.3)
—
(.6)
(293.8)

(82.3)
(3.9)
—
(6.2)
(1.3)
(1.0)

194.5
2,094.5
18.3
994.7
186.7
1,556.7
3.4
467.3
17,660.1

724.5
9.7
2.4
857.5
48.6
580.1

Total below-investment grade fixed maturities,  
available for sale
TOTAL FIXED MATURITIES, AVAILABLE FOR SALE $ 18,947.0 $
447.4 $

EQUITY SECURITIES

2,234.5

$

83.0
1,324.4 $
18.4 $

(94.7)

2,222.8

(388.5) $ 19,882.9 $

(2.8) $

463.0

—

—
—
—
—
—
—
—
—
—

—
(3.0)
—
—
—
(1.9)

(4.9)
(4.9)

(a)  Investment ratings – Investment ratings are assigned the second lowest rating by Nationally Recognized Statistical Rating Organizations (“NRSROs”) (Moody’s 
Investor  Services,  Inc.  (“Moody’s”),  Standard  &  Poor’s  Corporation  (“S&P”)  or  Fitch  Ratings  (“Fitch”)),  or  if  not  rated  by  such  firms,  the  rating  assigned  by 
the National Association of Insurance Commissioners (the “NAIC”). NAIC designations of “1” or “2” include fixed maturities generally rated investment grade  
(rated  “Baa3”  or  higher  by  Moody’s  or  rated  “BBB-”  or  higher  by  S&P  and  Fitch).  NAIC  designations  of  “3”  through  “6”  are  referred  to  as  below-investment 
grade (which generally are rated “Ba1” or lower by Moody’s or rated “BB+” or lower by S&P and Fitch). References to investment grade or below-investment grade 
throughout our consolidated financial statements are determined as described above.

124

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsThe NAIC evaluates the fixed maturity investments of insurers 
for  regulatory  and  capital  assessment  purposes  and  assigns 
securities  to  one  of  six  credit  quality  categories  called  NAIC 
designations, which are used by insurers when preparing their 
annual  statements  based  on  statutory  accounting  principles. 
The  NAIC  designations  are  generally  similar  to  the  credit 
quality  designations  of  the  NRSROs  for  marketable  fixed 
maturity  securities,  except  for  certain  structured  securities. 
However,  certain  structured  securities  rated  below  investment 
grade  by  the  NRSROs  can  be  assigned  NAIC  1  or  NAIC  2 
designations dependent on the cost basis of the holding relative 

to estimated recoverable amounts as determined by the NAIC. 
The following summarizes the NAIC designations and NRSRO 
equivalent ratings:

NAIC Designation
1
2
3
4
5
6

NRSRO Equivalent Rating
AAA/AA/A
BBB
BB
B
CCC and lower
In or near default

A summary of our fixed maturity securities, available for sale, by NAIC designations (or for fixed maturity securities held by non-regulated 
entities, based on NRSRO ratings) as of December 31, 2015 is as follows (dollars in millions):

NAIC designation
1
2
3
4
5
6

Amortized cost
9,491.4
$
8,609.3
591.4
187.4
53.7
13.8
18,947.0

$

Estimated fair 
value
10,238.7
8,876.1
547.4
160.0
50.8
9.9
19,882.9

$

$

Percentage of total 
estimated fair value

51.5%
44.6
2.8
.8
.3
—
100.0%

At December 31, 2014, the amortized cost, gross unrealized gains and losses, estimated fair value and other-than-temporary impairments 
in accumulated other comprehensive income of fixed maturities, available for sale, and equity securities were as follows (dollars in millions):

Amortized
cost

Gross
unrealized
gains

Gross
unrealized
losses

Estimated
fair
value

Other-than-temporary 
impairments included 
in accumulated other 
comprehensive income

Investment grade:

Corporate securities
United States Treasury securities and obligations of United  
States government corporations and agencies
States and political subdivisions
Debt securities issued by foreign governments
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations

Total investment grade fixed maturities, available for sale

Below-investment grade:
Corporate securities
States and political subdivisions
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Collateralized mortgage obligations

$ 11,177.1 $

1,710.5 $

(42.1) $ 12,845.5 $

138.8
1,960.6
1.8
720.7
314.9
1,179.7
4.2
571.1
16,068.9

1,139.3
20.6
465.9
10.4
15.3
687.7

30.2
299.3
.1
52.0
2.4
80.9
.4
23.1
2,198.9

29.2
.2
33.8
.2
.9
60.4

(.1)
(.7)
—
(1.6)
(3.4)
(.5)
—
(.6)
(49.0)

(43.0)
(2.3)
(1.8)
—
—
(.7)

168.9
2,259.2
1.9
771.1
313.9
1,260.1
4.6
593.6
18,218.8

1,125.5
18.5
497.9
10.6
16.2
747.4

Total below-investment grade fixed maturities,  
available for sale
TOTAL FIXED MATURITIES, AVAILABLE FOR SALE

EQUITY SECURITIES

2,339.2
$ 18,408.1 $
400.5 $
$

124.7
2,323.6 $
19.1 $

(47.8)
(96.8) $ 20,634.9 $

2,416.1

(.6) $

419.0

—

—
—
—
—
—
—
—
—
—

—
—
—
—
—
(3.2)

(3.2)
(3.2)

125

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KAccumulated  other  comprehensive  income  is  primarily  comprised  of  the  net  effect  of  unrealized  appreciation  (depreciation)  on  our 
investments. These amounts, included in shareholders’ equity as of December 31, 2015 and 2014, were as follows (dollars in millions):

Net unrealized appreciation (depreciation) on fixed maturity securities, available for sale,  
on which an other-than-temporary impairment loss has been recognized
Net unrealized gains on all other investments
Adjustment to present value of future profits(a)
Adjustment to deferred acquisition costs
Adjustment to insurance liabilities
Unrecognized net loss related to deferred compensation plan
Deferred income tax liabilities

ACCUMULATED OTHER COMPREHENSIVE INCOME

2015

1.6
903.4
(121.2)
(133.3)
(14.6)
(8.6)
(224.5)
402.8

$

$

2014

5.3
2,207.7
(149.9)
(390.5)
(381.4)
(8.5)
(457.4)
825.3

$

$

(a)  The present value of future profits is the value assigned to the right to receive future cash flows from contracts existing at September 10, 2003, the date our Predecessor 

emerged from bankruptcy.

At December 31, 2015, adjustments to the present value of future 
profits, deferred acquisition costs, insurance liabilities and deferred 
tax assets included $(109.3) million, $(33.2) million, $(14.6) million 
and  $55.8  million,  respectively,  for  premium  deficiencies  that 
would exist on certain blocks of business (primarily long-term care 
products) if unrealized gains on the assets backing such products 
had been realized and the proceeds from the sales of such assets were 
invested at then current yields.

At  December  31,  2014,  adjustments  to  the  present  value  of 
future profits, deferred acquisition costs, insurance liabilities and 
deferred  tax  assets  included  $(128.8)  million,  $(142.2)  million, 
$(381.4)  million  and  $232.1  million,  respectively,  for  premium 
deficiencies  that  would  exist  on  certain  blocks  of  business 
(primarily  long-term  care  products)  if  unrealized  gains  on  the 
assets backing such products had been realized and the proceeds 
from the sales of such assets were invested at then current yields.

Below-Investment Grade Securities

At  December  31,  2015,  the  amortized  cost  of  the  Company’s 
below-investment  grade 
securities  was 
$2,234.5  million,  or  12  percent  of  the  Company’s  fixed 
maturity  portfolio.  The  estimated  fair  value  of  the  below-
investment grade portfolio was $2,222.8 million, or 99 percent 
of the amortized cost.

fixed  maturity 

Below-investment  grade  corporate  debt  securities  typically  have 
different  characteristics  than  investment  grade  corporate  debt 

(Dollars in millions)
Due in one year or less
Due after one year through five years
Due after five years through ten years
Due after ten years

Subtotal

Structured securities

TOTAL FIXED MATURITIES, AVAILABLE FOR SALE

securities. Based on historical performance, probability of default 
by  the  borrower  is  significantly  greater  for  below-investment 
grade corporate debt securities and in many cases severity of loss 
is relatively greater as such securities are generally unsecured and 
often subordinated to other indebtedness of the issuer. Also, issuers 
of  below-investment  grade  corporate  debt  securities  frequently 
have  higher  levels  of  debt  relative  to  investment-grade  issuers, 
hence, all other things being equal, are generally more sensitive to 
adverse economic conditions. The Company attempts to reduce 
the overall risk related to its investment in below-investment grade 
securities,  as  in  all  investments,  through  careful  credit  analysis, 
strict  investment  policy  guidelines,  and  diversification  by  issuer 
and/or guarantor and by industry.

Contractual Maturity

The following table sets forth the amortized cost and estimated 
fair value of fixed maturities, available for sale, at December 31, 
2015, by contractual maturity. Actual maturities will differ from 
contractual maturities because certain borrowers may have the 
right to call or prepay obligations with or without penalties. In 
addition, structured securities (such as asset-backed securities, 
collateralized  debt  obligations,  commercial  mortgage-backed 
securities,  mortgage  pass-through  securities  and  collateralized 
mortgage  obligations,  collectively  referred  to  as  “structured 
securities”) frequently include provisions for periodic principal 
payments and permit periodic unscheduled payments.

Amortized cost
265.0
$
2,246.2
1,755.7
10,106.1
14,373.0
4,574.0
18,947.0

$

Estimated fair value
268.9
2,389.1
1,824.5
10,705.4
15,187.9
4,695.0
19,882.9

$

$

126

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsNet Investment Income

Net investment income consisted of the following (dollars in millions): 

General account assets:

Fixed maturities
Equity securities
Mortgage loans
Policy loans
Other invested assets
Cash and cash equivalents

Policyholder and reinsurer accounts and other special-purpose portfolios:

Trading securities(a)
Options related to fixed index products:

Option income
Change in value of options
Other special-purpose portfolios
Gross investment income

Less investment expenses

NET INVESTMENT INCOME

2015

2014

2013

$

1,090.1
18.3
91.4
7.3
17.4
.8

$

1,175.8
13.9
104.2
11.0
17.1
.6

1,290.3
7.0
96.3
17.3
14.4
.5

10.7

14.8

12.8

36.5
(72.7)
55.5
1,255.3
21.7
1,233.6

$

118.9
(49.4)
42.1
1,449.0
21.6
1,427.4

$

77.4
100.1
67.9
1,684.0
20.0
1,664.0

$

$

(a)  Changes in the estimated fair value for trading securities still held as of the end of the respective years and included in net investment income were $.4 million,  

$3.4 million and $.4 million for the years ended December 31, 2015, 2014 and 2013, respectively.

There were no fixed maturity investments or mortgage loans not accruing investment income at both at December 31, 2015 and 2014.

Net Realized Investment Gains (Losses)

The following table sets forth the net realized investment gains (losses) for the periods indicated (dollars in millions):

Fixed maturity securities, available for sale:

Gross realized gains on sale
Gross realized losses on sale
Impairments:

Total other-than-temporary impairment losses
Other-than-temporary impairment losses recognized in accumulated  
other comprehensive income

Net impairment losses recognized
Net realized investment gains (losses) from fixed maturities

Equity securities
Commercial mortgage loans
Impairments of mortgage loans and other investments
Gain on dissolution of a variable interest entity
Other(a)

2015

2014

2013

$

$

95.7
(88.4)

$

64.4
(13.0)

57.7
(11.4)

(17.9)

3.0
(14.9)
(7.6)
3.7
(2.3)
(25.0)
11.3
(16.7)
(36.6)

$

—

—
—
51.4
10.1
(.1)
(27.3)
—
2.6
36.7

$

(7.1)

—
(7.1)
39.2
4.8
(1.1)
(4.5)
—
(5.0)
33.4

NET REALIZED INVESTMENT GAINS (LOSSES)

$

(a)  Changes  in  the  estimated  fair  value  of  trading  securities  that  we  have  elected  the  fair  value  option  (and  still  held  as  of  the  end  of  the  respective  periods)  were 

$(9.2) million, $7.8 million and $(3.0) million for the years ended December 31, 2015, 2014 and 2013, respectively.

During  2015,  we  recognized  net  realized  investment  losses  of 
$36.6  million,  which  were  comprised  of:  (i)  $1.0  million  of 
net  losses  from  the  sales  of  investments;  (ii)  an  $11.3  million 
gain on the dissolution of a VIE; (iii) the decrease in fair value 
of  embedded  derivatives  related  to  a  modified  coinsurance 
agreement of $7.0 million; and (iv) $39.9 million of writedowns 
of  investments  for  other  than  temporary  declines  in  fair 
value  recognized  through  net  income  ($42.9  million,  prior 
to  the  $3.0  million  of  impairment  losses  recognized  through 
accumulated other comprehensive income). 

During  2015,  a  VIE  that  was  required  to  be  consolidated  was 
dissolved.  A  gain  of  $11.3  million  was  recognized  representing 
the  difference  between  the  borrowings  of  such  VIE  and  the 
contractual distributions required following the liquidation of the 
underlying assets.

During  2014,  we  recognized  net  realized  investment  gains  of 
$36.7 million, which were comprised of: (i) $54.4 million of net 
gains  from  the  sales  of  investments  (primarily  fixed  maturities) 
with  proceeds  of  $2.1  billion;  (ii)  the  increase  in  fair  value  of 

127

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kcertain fixed maturity investments with embedded derivatives of 
$7.6 million; (iii) the increase in fair value of embedded derivatives 
related  to  a  modified  coinsurance  agreement  of  $2.0  million; 
and  (iv)  $27.3  million  of  writedowns  of  mortgage  loans  and 
other investments for other than temporary declines in fair value 
recognized through net income.

During  2014,  the  $13.0  million  of  realized  losses  on  sales  of 
$233.7  million  of  fixed  maturity  securities,  available  for  sale, 
included: (i) $.7 million of losses related to the sales of securities 
issued by state and political subdivisions; and (ii) $12.3 million 
of  additional  losses  primarily  related  to  various  corporate 
securities.

During  2013,  we  recognized  net  realized  investment  gains  of 
$33.4  million,  which  were  comprised  of:  (i)  $51.8  million  of  net 
gains from the sales of investments (primarily fixed maturities) with 
proceeds of $2.3 billion; (ii) the decrease in fair value of certain fixed 
maturity investments with embedded derivatives of $6.8 million; 
and (iii) $11.6 million of writedowns of investments for other than 
temporary declines in fair value recognized through net income.

At December 31, 2015, there were no of fixed maturity securities 
in default or considered nonperforming.

During  2015,  the  $88.4  million  of  realized  losses  on  sales  of 
$724.4  million  of  fixed  maturity  securities,  available  for  sale, 
primarily  related  to  various  corporate  securities  (including 
$59.7  million  related  to  sales  of  investments  in  the  energy 
sector). Securities are generally sold at a loss following unforeseen 
issue-specific  events  or  conditions  or  shifts  in  perceived  risks. 
These  reasons  include  but  are  not  limited  to:  (i)  changes  in  the 
investment  environment;  (ii)  expectation  that  the  market  value 
could  deteriorate  further;  (iii)  desire  to  reduce  our  exposure  to 
an asset class, an issuer or an industry; (iv) prospective or actual 
changes in credit quality; or (v) changes in expected cash flows.

During  2015,  we  recognized  $39.9  million  of  impairment  losses 
recorded in earnings which included: (i) $10.2 million of writedowns 
on  fixed  maturities  in  the  energy  sector;  (ii)  $16.4  million  
of  writedowns  on  commercial  bank  loans  held  by  VIEs;  
(iii)  $5.4  million  of  writedowns  on  other  investments  (primarily 
fixed  maturities);  and  (iv)  a  $7.9  million  writedown  of  a  legacy 
investment in a private company that was liquidated. We no longer 
have any exposure to legacy private companies related to investments 
acquired by our Predecessor. Factors considered in determining the 
writedowns of investments in 2015 included the subordination status 
of  each  investment,  the  impact  of  recent  downgrades  and  issuer 
specific events, including the impact of the current low oil prices on 
issuers in the energy sector.

Less than 6 months prior to sale
Greater than or equal to 6 months and less than 12 months prior to sale

During 2014, we recognized $27.3 million of impairment losses 
recorded in earnings which included: (i) a $6.8 million writedown 
of commercial mortgage loans as a result of our intent to sell the 
loans;  (ii)  $19.1  million  of  impairments  related  to  two  legacy 
private company investments where earnings and cash flows had 
not  met  the  expectations  assumed  in  our  previous  valuations; 
and  (iii)  $1.4  million  of  losses  on  other  investments  following 
unforeseen issue-specific events or conditions.

During  2013,  the  $11.4  million  of  realized  losses  on  sales  of  
$477.5  million  of  fixed  maturity  securities,  available  for  sale, 
included:  (i)  $2.5  million  of  losses  related  to  the  sales  of 
mortgage-backed  securities  and  asset-backed  securities;  and 
(ii) $8.9 million of additional losses primarily related to various 
corporate securities.

During  2013,  the  $11.6  million  of  other-than-temporary 
impairments we recorded in earnings included: (i) $5.0 million 
of losses on a corporate security; (ii) $2.5 million of losses on an 
equity security; and (iii) $4.1 million of losses primarily related 
to  fixed  maturity  securities  following  unforeseen  issue-specific 
events or conditions.

Our  fixed  maturity  investments  are  generally  purchased  in  the 
context of various long-term strategies, including funding insurance 
liabilities, so we do not generally seek to generate short-term realized 
gains through the purchase and sale of such securities. In certain 
circumstances,  including  those  in  which  securities  are  selling  at 
prices which exceed our view of their underlying economic value, 
or when it is possible to reinvest the proceeds to better meet our 
long-term asset-liability objectives, we may sell certain securities.

The following summarizes the investments sold at a loss during 
2015 which had been continuously in an unrealized loss position 
exceeding 20 percent of the amortized cost basis prior to the sale 
for the period indicated (dollars in millions):

At date of sale

Number of issuers
12
2
14

Amortized cost
38.7
$
16.9
55.6

$

$

$

Fair value
24.5
9.5
34.0

We regularly evaluate all of our investments with unrealized losses 
for  possible  impairment.  Our  assessment  of  whether  unrealized 
losses are “other than temporary” requires significant judgment. 
Factors  considered  include:  (i)  the  extent  to  which  fair  value  is 
less than the cost basis; (ii) the length of time that the fair value 
has been less than cost; (iii) whether the unrealized loss is event 
driven,  credit-driven  or  a  result  of  changes  in  market  interest 
rates  or  risk  premium;  (iv)  the  near-term  prospects  for  specific 
events,  developments  or  circumstances  likely  to  affect  the  value 
of  the  investment;  (v)  the  investment’s  rating  and  whether  the 

investment is investment-grade and/or has been downgraded since 
its  purchase;  (vi)  whether  the  issuer  is  current  on  all  payments 
in accordance with the contractual terms of the investment and 
is expected to meet all of its obligations under the terms of the 
investment; (vii) whether we intend to sell the investment or it is 
more likely than not that circumstances will require us to sell the 
investment before recovery occurs; (viii) the underlying current and 
prospective asset and enterprise values of the issuer and the extent 
to which the recoverability of the carrying value of our investment 
may  be  affected  by  changes  in  such  values;  (ix)  projections  of, 

128

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statementsand  unfavorable  changes  in,  cash  flows  on  structured  securities 
including  mortgage-backed  and  asset-backed  securities;  (x)  our 
best estimate of the value of any collateral; and (xi) other objective 
and subjective factors.

Future events may occur, or additional information may become 
available,  which  may  necessitate  future  realized  losses  in  our 
portfolio. Significant losses could have a material adverse effect on 
our consolidated financial statements in future periods.

Impairment  losses  on  equity  securities  are  recognized  in  net 
income.  The  manner  in  which  impairment  losses  on  fixed 
maturity  securities,  available  for  sale,  are  recognized  in  the 
financial statements is dependent on the facts and circumstances 
related to the specific security. If we intend to sell a security or 
it  is  more  likely  than  not  that  we  would  be  required  to  sell  a 
security before the recovery of its amortized cost, the security 
is other-than-temporarily impaired and the full amount of the 
impairment is recognized as a loss through earnings. If we do not 
expect to recover the amortized cost basis, we do not plan to sell 
the security, and if it is not more likely than not that we would 
be required to sell a security before the recovery of its amortized 
cost, less any current period credit loss, the recognition of the 
other-than-temporary impairment is bifurcated. We recognize 
the  credit  loss  portion  in  net  income  and  the  noncredit  loss 
portion in accumulated other comprehensive income.

We estimate the amount of the credit loss component of a fixed 
maturity security impairment as the difference between amortized 
cost  and  the  present  value  of  the  expected  cash  flows  of  the 
security. The present value is determined using the best estimate of 
future cash flows discounted at the effective interest rate implicit 
to the security at the date of purchase or the current yield to accrete 

an  asset-backed  or  floating  rate  security.  The  methodology  and 
assumptions for establishing the best estimate of future cash flows 
vary depending on the type of security.

For  most  structured  securities,  cash  flow  estimates  are  based  on 
bond  specific  facts  and  circumstances  that  may  include  collateral 
characteristics,  expectations  of  delinquency  and  default  rates,  loss 
severity, prepayment speeds and structural support, including excess 
spread,  subordination  and  guarantees.  For  corporate  bonds,  cash 
flow estimates are derived from scenario-based outcomes of expected 
corporate  restructurings  or  the  disposition  of  assets  using  bond 
specific facts and circumstances. The previous amortized cost basis 
less the impairment recognized in net income becomes the security’s 
new cost basis. We accrete the new cost basis to the estimated future 
cash flows over the expected remaining life of the security, except 
when the security is in default or considered nonperforming.

The  remaining  noncredit  impairment,  which  is  recorded  in 
accumulated  other  comprehensive  income,  is  the  difference 
between the security’s estimated fair value and our best estimate 
of future cash flows discounted at the effective interest rate prior 
to  impairment.  The  remaining  noncredit  impairment  typically 
represents  changes  in  the  market  interest  rates,  current  market 
liquidity  and  risk  premiums.  As  of  December  31,  2015,  other-
than-temporary  impairments  included  in  accumulated  other 
comprehensive  income  totaled  $4.9  million  (before  taxes  and 
related amortization).

Mortgage  loans  are  impaired  when  it  is  probable  that  we  will 
not  collect  the  contractual  principal  and  interest  on  the  loan. 
We measure impairment based upon the difference between the 
carrying  value  of  the  loan  and  the  estimated  fair  value  of  the 
collateral securing the loan less cost to sell.

The following table summarizes the amount of credit losses recognized in earnings on fixed maturity securities, available for sale, held 
at the beginning of the period, for which a portion of the other-than-temporary impairment was also recognized in accumulated other 
comprehensive income for years ended December 31, 2015, 2014 and 2013 (dollars in millions):

Credit losses on fixed maturity securities, available for sale, beginning of period

$

Add: credit losses on other-than-temporary impairments not previously recognized
Less: credit losses on securities sold
Less: credit losses on securities impaired due to intent to sell(a)
Add: credit losses on previously impaired securities
Less: increases in cash flows expected on previously impaired securities

CREDIT LOSSES ON FIXED MATURITY SECURITIES,  
AVAILABLE FOR SALE, END OF PERIOD

Year ended December 31,

2015
(1.0)
(2.0)
.4
—
—
—

2014
(1.3) $

$

—
.3
—
—
—

2013
(1.6)
—
.3
—
—
—

$

(2.6)

$

(1.0) $

(1.3)

(a)  Represents securities for which the amount previously recognized in accumulated other comprehensive income was recognized in earnings because we intend to sell the 

security or we more likely than not will be required to sell the security before recovery of its amortized cost basis.

129

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KInvestments with Unrealized Losses

The following table sets forth the amortized cost and estimated fair value of those fixed maturities, available for sale, with unrealized losses 
at December 31, 2015, by contractual maturity. Actual maturities will differ from contractual maturities because borrowers may have 
the right to call or prepay obligations with or without penalties. Structured securities frequently include provisions for periodic principal 
payments and permit periodic unscheduled payments.

(Dollars in millions)
Due in one year or less
Due after one year through five years
Due after five years through ten years
Due after ten years

Subtotal

Structured securities

TOTAL

Amortized cost
20.7
358.7
464.3
2,938.4
3,782.1
1,916.4
5,698.5 $

Estimated fair value
20.7
$
343.8
426.4
2,637.5
3,428.4
1,881.6
5,310.0

$

$

The following summarizes the investments in our portfolio rated below-investment grade which have been continuously in an unrealized 
loss position exceeding 20 percent of the cost basis for the period indicated as of December 31, 2015 (dollars in millions):

Less than 6 months
Greater than or equal to 6 months and less than 12 months
Greater than 12 months(a)

Number
of issuers
22
2
1

$

$

Cost
basis
172.8
23.0
18.2
214.0

$

$

Unrealized
loss

(50.3) $
(9.8)
(6.1)
(66.2) $

Estimated
fair value
122.5
13.2
12.1
147.8

(a)   With respect to the security which has been in an unrealized position for greater than 12 months, we have analyzed the issuer’s financial performance and determined 

we expect to recover the entire amortized cost.

The following table summarizes the gross unrealized losses and fair values of our investments with unrealized losses that are not deemed to 
be other-than-temporarily impaired, aggregated by investment category and length of time that such securities have been in a continuous 
unrealized loss position, at December 31, 2015 (dollars in millions):

Less than 12 months

12 months or greater

Total

Fair value

Unrealized
losses

Unrealized

Fair value

losses Fair value

Unrealized
losses

$

43.6
156.8
20.7
2,913.6
930.3
96.2
556.0
—
97.8
$ 4,815.0
140.1
$

$

$
$

(.3)
(4.1)
(.6)
(255.7)
(11.7)
(1.8)
(16.1)
—
(1.0)
(291.3)
(2.4)

$

— $

14.8
—
278.9
98.4
36.3
25.7
.1
40.8
495.0
2.4

$
$

$
$

— $

(3.5)
—
(89.5)
(1.7)
(.4)
(1.5)
—
(.6)

43.6
171.6
20.7
3,192.5
1,028.7
132.5
581.7
.1
138.6
(97.2) $ 5,310.0
142.5

(.4) $

$

$
$

(.3)
(7.6)
(.6)
(345.2)
(13.4)
(2.2)
(17.6)
—
(1.6)
(388.5)
(2.8)

Description of securities
United States Treasury securities and obligations of  
United States government corporations and agencies
States and political subdivisions
Debt securities issued by foreign governments
Corporate securities
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations

TOTAL FIXED MATURITIES, AVAILABLE FOR SALE

EQUITY SECURITIES

130

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsThe following table summarizes the gross unrealized losses and fair values of our investments with unrealized losses that are not deemed to 
be other-than-temporarily impaired, aggregated by investment category and length of time that such securities have been in a continuous 
unrealized loss position, at December 31, 2014 (dollars in millions):

Description of securities
United States Treasury securities and obligations of  
United States government corporations and agencies
States and political subdivisions
Corporate securities
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations

TOTAL FIXED MATURITIES, AVAILABLE FOR SALE

EQUITY SECURITIES

Less than 12 months

12 months or greater

Total

Fair value

Unrealized  
losses

Unrealized 

Fair value

losses Fair value

Unrealized  
losses

$

12.1
13.2
985.0
91.2
184.2
46.7
.5
79.0
$ 1,411.9
13.2
$

$

$
$

(.1)
(.3)
(65.9)
(1.3)
(3.4)
(.5)
—
(.8)
(72.3)
(.6)

$

$
$

4.6
44.5
297.5
60.5
—
—
.1
32.0
439.2
.5

$

$
$

— $

(2.7)
(19.2)
(2.1)
—
—
—
(.5)

16.7
57.7
1,282.5
151.7
184.2
46.7
.6
111.0
(24.5) $ 1,851.1
13.7

— $

$

$
$

(.1)
(3.0)
(85.1)
(3.4)
(3.4)
(.5)
—
(1.3)
(96.8)
(.6)

Based  on  management’s  current  assessment  of  investments  with 
unrealized  losses  at  December  31,  2015,  the  Company  believes 
the issuers of the securities will continue to meet their obligations  
(or with respect to equity-type securities, the investment value will 
recover to its cost basis). While we do not have the intent to sell 
securities with unrealized losses and it is not more likely than not 
that we will be required to sell securities with unrealized losses prior 
to their anticipated recovery, our intent on an individual security 
may change, based upon market or other unforeseen developments. 
In such instances, if a loss is recognized from a sale subsequent to a 
balance sheet date due to these unexpected developments, the loss 
is recognized in the period in which we had the intent to sell the 
security before its anticipated recovery.

securities  purchased  at  a  discount  to  par  will  generally  increase 
(relative to the stated rate) when the underlying collateral prepays 
faster than expected. The yields recognized on structured securities 
purchased at a premium will decrease (relative to the stated rate) 
when  the  underlying  collateral  prepays  faster  than  expected. 
When interest rates decline, the proceeds from prepayments may 
be reinvested at lower rates than we were earning on the prepaid 
securities. When interest rates increase, prepayments may decrease 
below expected levels. When this occurs, the average maturity and 
duration of structured securities increases, decreasing the yield on 
structured  securities  purchased  at  discounts  and  increasing  the 
yield on those purchased at a premium because of a decrease in the 
annual amortization of premium.

Structured Securities

At  December  31,  2015  fixed  maturity  investments  included 
structured  securities  with  an  estimated  fair  value  of  $4.7  billion  
(or 24 percent of all fixed maturity securities). The yield characteristics 
of structured securities generally differ in some respects from those  
of  traditional  corporate  fixed-income  securities  or  government 
securities. For example, interest and principal payments on structured 
securities  may  occur  more  frequently,  often  monthly.  In  many 
instances, we are subject to variability in the amount and timing of 
principal and interest payments. For example, in many cases, partial 
prepayments may occur at the option of the issuer and prepayment 
rates are influenced by a number of factors that cannot be predicted 
with certainty, including: the relative sensitivity of prepayments on 
the underlying assets backing the security to changes in interest rates 
and  asset  values;  the  availability  of  alternative  financing;  a  variety 
of  economic,  geographic  and  other  factors;  the  timing,  pace  and 
proceeds of liquidations of defaulted collateral; and various security-
specific structural considerations (for example, the repayment priority 
of a given security in a securitization structure). In addition, the total 
amount  of  payments  for  non-agency  structured  securities  may  be 
affected by changes to cumulative default rates or loss severities of 
the related collateral.

Historically, the rate of prepayments on structured securities has 
tended  to  increase  when  prevailing  interest  rates  have  declined 
significantly in absolute terms and also relative to the interest rates 
on the underlying collateral. The yields recognized on structured 

For structured securities included in fixed maturities, available for 
sale, that were purchased at a discount or premium, we recognize 
investment  income  using  an  effective  yield  based  on  anticipated 
future  prepayments  and  the  estimated  final  maturity  of  the 
securities.  Actual  prepayment  experience  is  periodically  reviewed 
and effective yields are recalculated when differences arise between 
the prepayments originally anticipated and the actual prepayments 
received and currently anticipated. For credit sensitive mortgage-
backed and asset-backed securities, and for securities that can be 
prepaid or settled in a way that we would not recover substantially 
all  of  our  investment,  the  effective  yield  is  recalculated  on  a 
prospective basis. Under this method, the amortized cost basis in 
the security is not immediately adjusted and a new yield is applied 
prospectively. For all other structured and asset-backed securities, 
the effective yield is recalculated when changes in assumptions are 
made, and reflected in our income on a retrospective basis. Under 
this  method,  the  amortized  cost  basis  of  the  investment  in  the 
securities is adjusted to the amount that would have existed had 
the  new  effective  yield  been  applied  since  the  acquisition  of  the 
securities. Such adjustments were not significant in 2015.

For  purchased  credit  impaired  securities,  at  acquisition,  the 
difference  between  the  undiscounted  expected  future  cash  flows 
and the recorded investment in the securities represents the initial 
accretable yield, which is accreted into net investment income over 
the securities’ remaining lives on a level-yield basis. Subsequently, 
effective yields recognized on purchased credit impaired securities 
are  recalculated  and  adjusted  prospectively  to  reflect  changes  in 

131

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kthe contractual benchmark interest rates on variable rate securities 
and  any  significant  increases  in  undiscounted  expected  future 
cash flows arising due to reasons other than interest rate changes. 

Significant  decreases  in  expected  cash  flows  arising  from  credit 
events would result in impairment if such security’s fair value is 
below amortized cost.

The following table sets forth the par value, amortized cost and estimated fair value of structured securities, summarized by interest rates 
on the underlying collateral, at December 31, 2015 (dollars in millions):

Below 4 percent
4 percent – 5 percent
5 percent – 6 percent
6 percent – 7 percent
7 percent – 8 percent
8 percent and above

TOTAL STRUCTURED SECURITIES

Par value
1,387.4
1,363.8
1,868.3
454.6
75.0
64.0
5,213.1

$

$

Amortized
cost
978.3
1,289.7
1,747.4
419.4
75.7
63.5
4,574.0

$

$

Estimated
fair value
982.3
1,300.0
1,822.2
445.2
82.5
62.8
4,695.0

$

$

The amortized cost and estimated fair value of structured securities at December 31, 2015, summarized by type of security, were as follows 
(dollars in millions):

Type
Pass-throughs, sequential and equivalent securities
Planned amortization classes, target amortization classes and accretion-directed bonds
Commercial mortgage-backed securities
Asset-backed securities
Collateralized debt obligations
Other

TOTAL STRUCTURED SECURITIES

Estimated fair value

Amount
799.8
202.4
1,605.3
1,852.2
186.7
48.6
4,695.0

$

$

Percent of fixed
maturities

4.0%
1.0
8.1
9.3
.9
.3
23.6%

$

Amortized cost
750.0
187.7
1,581.6
1,817.8
188.5
48.4
4,574.0

$

Pass-throughs, sequentials and equivalent securities have unique 
prepayment  variability  characteristics.  Pass-through  securities 
typically return principal to the holders based on cash payments 
from  the  underlying  mortgage  obligations.  Sequential  securities 
return principal to tranche holders in a detailed hierarchy. Planned 
amortization classes, targeted amortization classes and accretion-
directed  bonds  adhere  to  fixed  schedules  of  principal  payments 
as long as the underlying mortgage loans experience prepayments 
within certain estimated ranges. In most circumstances, changes 
in prepayment rates are first absorbed by support or companion 
classes  insulating  the  timing  of  receipt  of  cash  flows  from  the 
consequences of both faster prepayments (average life shortening) 
and slower prepayments (average life extension).

Commercial mortgage-backed securities are secured by commercial 
real  estate  mortgages,  generally  income  producing  properties 
that are managed for profit. Property types include multi-family 
dwellings including apartments, retail centers, hotels, restaurants, 
hospitals, nursing homes, warehouses, and office buildings. While 
most commercial mortgage-backed securities have call protection 
features  whereby  underlying  borrowers  may  not  prepay  their 

mortgages for stated periods of time without incurring prepayment 
penalties, recoveries on defaulted collateral may result in involuntary 
prepayments.

Commercial Mortgage Loans

At December 31, 2015, the mortgage loan balance was primarily 
loans.  Approximately 
comprised  of  commercial  mortgage 
13 percent, 9 percent, 8 percent and 5 percent of the mortgage loan 
balance were on properties located in California, Texas, Maryland 
and  Florida,  respectively.  No  other  state  comprised  greater  than 
five percent of the mortgage loan balance. None of the commercial 
mortgage  loan  balance  was  noncurrent  at  December  31,  2015. 
Our  commercial  mortgage  loan  portfolio  is  comprised  of  large 
commercial  mortgage  loans.  We  do  not  hold  groups  of  smaller-
balance  homogeneous  loans.  Our  loans  have  risk  characteristics 
that  are  individually  unique.  Accordingly,  we  measure  potential 
losses on a loan-by-loan basis rather than establishing an allowance 
for losses on mortgage loans.

132

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsThe following table provides the carrying value and estimated fair value of our outstanding mortgage loans and the underlying collateral 
as of December 31, 2015 (dollars in millions):

Estimated fair value

Loan-to-value ratio(a)
Less than 60%
60% to 70%
Greater than 70% to 80%
Greater than 80% to 90%
Greater than 90%

TOTAL

$

$

Carrying value Mortgage loans
828.0
$
509.6
336.9
93.0
4.9
1,772.4

796.2
503.8
326.8
89.9
4.3
1,721.0

$

Collateral
1,925.0
771.8
440.0
108.6
4.3
3,249.7

$

$

(a)  Loan-to-value ratios are calculated as the ratio of: (i) the carrying value of the commercial mortgage loans; to (ii) the estimated fair value of the underlying collateral.

Other Investment Disclosures

Life  insurance  companies  are  required  to  maintain  certain 
investments on deposit with state regulatory authorities. Such assets 
had aggregate carrying values of $38.2 million and $42.3 million at 
December 31, 2015 and 2014, respectively.

4.  FAIR VALUE MEASUREMENTS

Fair value is the price that would be received to sell an asset or paid 
to  transfer  a  liability  in  an  orderly  transaction  between  market 
participants at the measurement date and, therefore, represents an 
exit price, not an entry price. We carry certain assets and liabilities 
at fair value on a recurring basis, including fixed maturities, equity 
securities, trading securities, investments held by VIEs, derivatives, 
cash and cash equivalents, separate account assets and embedded 
derivatives. We carry our COLI, which is invested in a series of 
mutual  funds,  at  its  cash  surrender  value  which  approximates 
fair value. In addition, we disclose fair value for certain financial 
instruments, including mortgage loans and policy loans, insurance 
liabilities  for  interest-sensitive  products,  investment  borrowings, 
notes payable and borrowings related to VIEs.

The  degree  of  judgment  utilized  in  measuring  the  fair  value 
of  financial  instruments  is  largely  dependent  on  the  level  to 
which  pricing  is  based  on  observable  inputs.  Observable  inputs 
reflect  market  data  obtained  from  independent  sources,  while 
unobservable inputs reflect our view of market assumptions in the 
absence of observable market information. Financial instruments 
with readily available active quoted prices would be considered to 
have  fair  values  based  on  the  highest  level  of  observable  inputs, 
and  little  judgment  would  be  utilized  in  measuring  fair  value. 
Financial instruments that rarely trade would often have fair value 
based on a lower level of observable inputs, and more judgment 
would be utilized in measuring fair value.

Valuation Hierarchy

There is a three-level hierarchy for valuing assets or liabilities at 
fair value based on whether inputs are observable or unobservable.

•	 Level 1 – includes assets and liabilities valued using inputs that 
are  unadjusted  quoted  prices  in  active  markets  for  identical 
assets or liabilities. Our Level 1 assets primarily include cash and 
exchange traded securities.

CNO had no fixed maturity investments that were in excess of 
10 percent of shareholders’ equity at December 31, 2015 and 2014.

•	 Level  2  –  includes  assets  and  liabilities  valued  using  inputs 
that  are  quoted  prices  for  similar  assets  in  an  active  market, 
quoted  prices  for  identical  or  similar  assets  in  a  market  that 
is not active, observable inputs, or observable inputs that can 
be corroborated by market data. Level 2 assets and liabilities 
include  those  financial  instruments  that  are  valued  by 
independent pricing services using models or other valuation 
methodologies.  These  models  consider  various  inputs  such 
as  credit  rating,  maturity,  corporate  credit  spreads,  reported 
trades  and  other  inputs  that  are  observable  or  derived  from 
observable  information  in  the  marketplace  or  are  supported 
by transactions executed in the marketplace. Financial assets 
in this category primarily include: certain publicly registered 
and  privately  placed  corporate  fixed  maturity  securities; 
certain  government  or  agency  securities;  certain  mortgage 
and  asset-backed  securities;  certain  equity  securities;  most 
investments  held  by  our  consolidated  VIEs;  certain  mutual 
fund  investments;  most  short-term  investments;  and  non-
exchange-traded  derivatives  such  as  call  options.  Financial 
liabilities  in  this  category  include  investment  borrowings, 
notes payable and borrowings related to VIEs.

•	 Level 3 – includes assets and liabilities valued using unobservable 
inputs  that  are  used  in  model-based  valuations  that  contain 
management assumptions. Level 3 assets and liabilities include 
those financial instruments whose fair value is estimated based 
on broker/dealer quotes, pricing services or internally developed 
models or methodologies utilizing significant inputs not based 
on,  or  corroborated  by,  readily  available  market  information. 
Financial  assets  in  this  category  include  certain  corporate 
securities  (primarily  certain  below-investment  grade  privately 
placed securities), certain structured securities, mortgage loans, 
and other less liquid securities. Financial liabilities in this category 
include  our  insurance  liabilities  for  interest-sensitive  products, 
which  includes  embedded  derivatives  (including  embedded 

133

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kderivatives  related  to  our  fixed  index  annuity  products  and  to 
a modified coinsurance arrangement) since their values include 
significant unobservable inputs including actuarial assumptions.

The  Company  elected  to  early  adopt  authoritative  guidance 
that removed the requirement to categorize within the fair value 
hierarchy  certain  investments  for  which  fair  value  is  measured 
using the net asset value per share practical expedient. Accordingly, 
certain  alternative  investments  classified  as  other  invested  assets 
with a carrying value of $92.7 million and $102.8 million as of 
December 31, 2015 and 2014, respectively, have not been classified 
in the fair value hierarchy.

At  each  reporting  date,  we  classify  assets  and  liabilities  into 
the  three  input  levels  based  on  the  lowest  level  of  input  that  is 
significant  to  the  measurement  of  fair  value  for  each  asset  and 
liability reported at fair value. This classification is impacted by 
a number of factors, including the type of financial instrument, 
whether  the  financial  instrument  is  new  to  the  market  and  not 
yet established, the characteristics specific to the transaction and 
overall market conditions. Our assessment of the significance of 
a particular input to the fair value measurement and the ultimate 
classification of each asset and liability requires judgment and is 
subject to change from period to period based on the observability 
of the valuation inputs. Any transfers between levels are reported 
as having occurred at the beginning of the period. There were no 
transfers between Level 1 and Level 2 in both 2015 and 2014.

The  vast  majority  of  our  fixed  maturity  and  equity  securities, 
including  those  held  in  trading  portfolios  and  those  held  by 
consolidated  VIEs,  short-term  and  separate  account  assets  use 
Level 2 inputs for the determination of fair value. These fair values 
are obtained primarily from independent pricing services, which 
use Level 2 inputs for the determination of fair value. Our Level 2 
assets are valued as follows:

•	 Fixed maturities available for sale, equity securities and trading 

securities

 Corporate  securities  are  generally  priced  using  market  and 
income  approaches.  Inputs  generally  consist  of  trades  of 
identical or similar securities, quoted prices in inactive markets, 
issuer rating, benchmark yields, maturity, and credit spreads.

 U.S. Treasuries and obligations of U.S. Government corporations 
and  agencies  are  generally  priced  using  the  market  approach. 
Inputs generally consist of trades of identical or similar securities, 
quoted prices in inactive markets and maturity.

 States  and  political  subdivisions  are  generally  priced  using  the 
market approach. Inputs generally consist of trades of identical 
or  similar  securities,  quoted  prices  in  inactive  markets,  new 
issuances and credit spreads.

 Asset-backed securities, collateralized debt obligations, commercial 
mortgage-backed  securities,  mortgage  pass-through  securities  and 
collateralized  mortgage  obligations  are  generally  priced  using 
market  and  income  approaches.  Inputs  generally  consist  of 
quoted  prices  in  inactive  markets,  spreads  on  actively  traded 
securities, expected prepayments, expected credit default rates, 
delinquencies, and issue specific information including, but not 
limited to, collateral type, seniority and vintage.

 Equity  securities  (primarily  comprised  of  non-redeemable 
preferred stock) are generally priced using the market approach. 
Inputs generally consist of trades of identical or similar securities, 
quoted  prices  in  inactive  markets,  issuer  rating,  benchmark 
yields, maturity, and credit spreads.

•	 Investments held by VIEs 

 Corporate securities are generally priced using market and income 
approaches  using  pricing  vendors.  Inputs  generally  consist  of 
issuer rating, benchmark yields, maturity, and credit spreads.

•	  Other invested assets - derivatives

 The  fair  value  measurements  for  derivative  instruments, 
including  embedded  derivatives  requiring  bifurcation,  are 
determined  based  on  the  consideration  of  several  inputs 
including  closing  exchange  or  over-the-counter  market  price 
quotes;  time  value  and  volatility  factors  underlying  options; 
market interest rates; and non-performance risk.

Third  party  pricing  services  normally  derive  security  prices 
through recently reported trades for identical or similar securities 
making  adjustments  through  the  reporting  date  based  upon 
available market observable information. If there are no recently 
reported trades, the  third party pricing services may use matrix 
or model processes to develop a security price where future cash 
flow  expectations  are  discounted  at  an  estimated  risk-adjusted 
market rate. The number of prices obtained for a given security 
is dependent on the Company’s analysis of such prices as further 
described below.

As the Company is responsible for the determination of fair value, 
we have control processes designed to ensure that the fair values 
received from third-party pricing sources are reasonable and the 
valuation  techniques  and  assumptions  used  appear  reasonable 
and  consistent  with  prevailing  market  conditions.  Additionally, 
when inputs are provided by third-party pricing sources, we have 
controls in place to review those inputs for reasonableness. As part 
of these controls, we perform monthly quantitative and qualitative 
analysis  on  the  prices  received  from  third  parties  to  determine 
whether  the  prices  are  reasonable  estimates  of  fair  value.  The 
Company’s analysis includes: (i) a review of the methodology used 
by third party pricing services; (ii) where available, a comparison 
of  multiple  pricing  services’  valuations  for  the  same  security; 
(iii) a review of month to month price fluctuations; (iv) a review to 
ensure valuations are not unreasonably dated; and (v) back testing 
to compare actual purchase and sale transactions with valuations 
received  from  third  parties.  As  a  result  of  such  procedures,  the 
Company may conclude the prices received from third parties are 
not  reflective  of  current  market  conditions.  In  those  instances, 
we  may  request  additional  pricing  quotes  or  apply  internally 
developed valuations. However, the number of such instances is 
insignificant and the aggregate change in value of such investments 
is not materially different from the original prices received.

The  categorization  of  the  fair  value  measurements  of  our 
investments  priced  by  independent  pricing  services  was  based 
upon  the  Company’s  judgment  of  the  inputs  or  methodologies 
used by the independent pricing services to value different asset 
classes.  Such  inputs  include:  benchmark  yields,  reported  trades, 

134

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statements 
 
 
 
 
 
 
broker  dealer  quotes,  issuer  spreads,  benchmark  securities,  bids, 
offers  and  reference  data.  The  Company  categorizes  such  fair 
value measurements based upon asset classes and the underlying 
observable or unobservable inputs used to value such investments.

For securities that are not priced by pricing services and may not 
be reliably priced using pricing models, we obtain broker quotes. 
These broker quotes are non-binding and represent an exit price, 
but  assumptions  used  to  establish  the  fair  value  may  not  be 
observable and therefore represent Level 3 inputs. Approximately 
45  percent  of  our  Level  3  fixed  maturity  securities  were  valued 
using  unadjusted  broker  quotes  or  broker-provided  valuation 
inputs. The remaining Level 3 fixed maturity investments do not 
have readily determinable market prices and/or observable inputs. 
For these securities, we use internally developed valuations. Key 
assumptions used to determine fair value for these securities may 

include  risk  premiums,  projected  performance  of  underlying 
collateral and other factors involving significant assumptions which 
may not be reflective of an active market. For certain investments, 
we use a matrix or model process to develop a security price where 
future  cash  flow  expectations  are  discounted  at  an  estimated 
market  rate.  The  pricing  matrix  incorporates  term  interest  rates 
as well as a spread level based on the issuer’s credit rating, other 
factors relating to the issuer, and the security’s maturity. In some 
instances issuer-specific spread adjustments, which can be positive 
or  negative,  are  made  based  upon  internal  analysis  of  security 
specifics such as liquidity, deal size, and time to maturity.

For certain embedded derivatives, we use actuarial assumptions 
in the determination of fair value which we consider to be Level 3 
inputs.

The categorization of fair value measurements, by input level, for our financial instruments carried at fair value on a recurring basis at 
December 31, 2015 is as follows (dollars in millions):

Quoted prices in active  
markets for identical  
assets or liabilities  
(Level 1)

Significant 
other observable 
inputs  
(Level 2)

Significant  
unobservable 
inputs  
(Level 3)

Total

$

— $

12,698.1

$

170.4

$ 12,868.5

ASSETS:

Fixed maturities, available for sale:

Corporate securities
United States Treasury securities and obligations of  
United States government corporations and agencies
States and political subdivisions
Debt securities issued by foreign governments
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations

Total fixed maturities, available for sale

Equity securities - corporate securities
Trading securities:

Corporate securities
United States Treasury securities and obligations of United States 
government corporations and agencies
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Collateralized mortgage obligations
Equity securities

Total trading securities

Investments held by variable interest entities - corporate securities
Other invested assets - derivatives
Assets held in separate accounts

TOTAL ASSETS CARRIED AT FAIR VALUE BY CATEGORY
LIABILITIES:

Future policy benefits - embedded derivatives  
associated with fixed index annuity products

$

$

—
—
—
—
—
—
—
—
—
254.9

—

—
—
—
—
—
4.9
4.9
—
1.6
—
261.4

$

194.5
2,104.2
20.7
1,816.3
186.7
1,604.2
3.3
1,047.4
19,675.4
176.1

—
—
—
35.9
—
1.1
.1
—
207.5
32.0

194.5
2,104.2
20.7
1,852.2
186.7
1,605.3
3.4
1,047.4
19,882.9
463.0

21.5

—

21.5

1.9
35.5
2.1
118.1
38.2
—
217.3
1,633.6
41.0
4.7
21,748.1

$

—
—
—
39.9
—
—
39.9
—
—
—
279.4

1.9
35.5
2.1
158.0
38.2
4.9
262.1
1,633.6
42.6
4.7
$ 22,288.9

— $

— $

1,057.1

$

1,057.1

135

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KThe categorization of fair value measurements, by input level, for our financial instruments carried at fair value on a recurring basis at 
December 31, 2014 is as follows (dollars in millions):

ASSETS:

Fixed maturities, available for sale:

Corporate securities
United States Treasury securities and obligations of  
United States government corporations and agencies
States and political subdivisions
Debt securities issued by foreign governments
Asset-backed securities
Collateralized debt obligations
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations
Total fixed maturities, available for sale
Equity securities - corporate securities
Trading securities:

Corporate securities
United States Treasury securities and obligations of  
United States government corporations and agencies
Asset-backed securities
Commercial mortgage-backed securities
Mortgage pass-through securities
Collateralized mortgage obligations
Equity securities

Total trading securities

Investments held by variable interest entities - corporate securities
Other invested assets - derivatives
Assets held in separate accounts

TOTAL ASSETS CARRIED AT FAIR VALUE BY CATEGORY
LIABILITIES:

Future policy benefits - embedded derivatives associated  
with fixed index annuity products

$

$

Quoted prices in active 
markets for identical 
assets or liabilities  
(Level 1)

Significant 
other observable 
inputs  
 (Level 2)

Significant 
unobservable 
inputs 
(Level 3)

Total

$

— $

13,605.1

$

365.9 $

13,971.0

—
—
—
—
—
—
—
—
—
216.9

—

—
—
—
—
—
3.5
3.5
—
1.4
—
221.8

$

168.9
2,242.2
1.9
1,209.8
324.5
1,275.1
4.2
1,341.0
20,172.7
174.1

—
35.5
—
59.2
—
1.2
.4
—
462.2
28.0

168.9
2,277.7
1.9
1,269.0
324.5
1,276.3
4.6
1,341.0
20,634.9
419.0

24.3

—

24.3

3.7
24.0
131.0
.1
29.7
—
212.8
1,367.1
107.2
5.6
22,039.5

$

—
—
28.6
—
—
—
28.6
—
—
—

3.7
24.0
159.6
.1
29.7
3.5
244.9
1,367.1
108.6
5.6
518.8 $ 22,780.1

— $

— $

1,081.5 $

1,081.5

For those financial instruments disclosed at fair value, we use the 
following methods and assumptions to determine the estimated 
fair values:

Mortgage loans and policy loans. We discount future expected cash 
flows  based  on  interest  rates  currently  being  offered  for  similar 
loans  with  similar  risk  characteristics.  We  aggregate  loans  with 
similar characteristics in our calculations. The fair value of policy 
loans approximates their carrying value.

Company-owned  life  insurance  is  backed  by  a  series  of  mutual 
funds and is carried at cash surrender value which approximates 
estimated fair value.

Cash  and  cash  equivalents  include  commercial  paper,  invested 
cash and other investments purchased with original maturities of 
less than three months. We carry them at amortized cost, which 
approximates estimated fair value.

Liabilities  for  policyholder  account  balances.  The  estimated  fair 
value of insurance liabilities for policyholder account balances was 
approximately equal to its carrying value as interest rates credited 
on the vast majority of account balances approximate current rates 
paid on similar products and because these rates are not generally 
guaranteed beyond one year.

Investment  borrowings,  notes  payable  and  borrowings  related  to 
variable interest entities. For publicly traded debt, we use current 
fair values. For other notes, we use discounted cash flow analyses 
based on our current incremental borrowing rates for similar types 
of borrowing arrangements.

136

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsThe fair value measurements for our financial instruments disclosed at fair value on a recurring basis are as follows (dollars in millions):

Quoted prices in active 
markets for identical 
assets or liabilities 
(Level 1)

December 31, 2015
Significant 
other observable 
inputs 
 (Level 2)

Significant 
unobservable 
inputs 
(Level 3)

Total 
estimated 
fair value

Total 
carrying 
amount

Assets:

Mortgage loans
Policy loans
Other invested assets:

Company-owned life insurance

Cash and cash equivalents:

Unrestricted
Held by variable interest entities

Liabilities:

Policyholder account balances
Investment borrowings
Borrowings related to variable interest entities
Notes payable – direct corporate obligations

Assets:

Mortgage loans
Policy loans
Other invested assets:

Company-owned life insurance

Cash and cash equivalents:

Unrestricted
Held by variable interest entities

Liabilities:

Policyholder account balances
Investment borrowings
Borrowings related to variable interest entities
Notes payable – direct corporate obligations

$ 

— $ 
—

— $ 
—

1,772.4 $  1,772.4 $  1,721.0
109.4

109.4

109.4

—

432.3
364.4

—
—
—
—

158.1

—
—

—
1,549.8
1,673.6
937.8

—

—
—

158.1

158.1

432.3
364.4

432.3
364.4

10,762.3
—
—
—

10,762.3
1,549.8
1,673.6
937.8

10,762.3
1,548.1
1,676.4
911.1

Quoted prices in active 
markets for identical 
assets or liabilities 
(Level 1)

December 31, 2014
Significant 
other observable 
inputs 
 (Level 2)

Significant 
unobservable 
inputs 
(Level 3)

Total 
estimated 
fair value

Total 
carrying 
amount

$ 

— $ 
—

— $ 
—

1,768.9 $  1,768.9 $  1,691.9
106.9

106.9

106.9

—

549.6
68.3

—
—
—
—

157.6

62.0
—

—
1,520.4
1,229.2
807.4

—

—
—

157.6

157.6

611.6
68.3

611.6
68.3

10,707.2
—
—
—

10,707.2
1,520.4
1,229.2
807.4

10,707.2
1,519.2
1,271.9
780.3

137

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table presents additional information about assets and liabilities measured at fair value on a recurring basis and for which we 
have utilized significant unobservable (Level 3) inputs to determine fair value for the year ended December 31, 2015 (dollars in millions):

December 31, 2015

Purchases, 
sales, 
issuances 
and 
settlements, 
net(b)

Total 
realized and 
unrealized 
gains  
(losses) 
included in 
net income

Total realized 
and unrealized 
gains (losses) 
included in 
accumulated 
other 
comprehensive 
income (loss)

Beginning 
balance as of 
December 31, 
2014

Transfers 
into  
Level 3(a)

Transfers 
out of  
Level 3(a)

Ending 
balance as of 
December 31, 
2015

Amount of 
total gains 
(losses) for the 
year ended 
December 31, 
2015 included 
in our net 
income relating 
to assets and 
liabilities still 
held as of the 
reporting date

ASSETS:

Fixed maturities, 
available for sale:

Corporate securities
States and political 
subdivisions
Asset-backed securities
Commercial 
mortgage-backed 
securities
Mortgage  
pass-through 
securities

Total fixed 
maturities,  
available for sale
Equity securities - 
corporate securities
Trading securities - 
commercial mortgage-
backed securities

LIABILITIES:

Future policy benefits - 
embedded derivatives 
associated with fixed 
index annuity products

$ 

365.9 $ 

31.0 $ 

(2.2) $ 

(19.5) $ 

37.4 $ 

(242.2) $ 

170.4 $ 

35.5
59.2

1.2

.4

462.2

28.0

28.6

(35.5)
6.7

(.1)

(.3)

1.8

4.0

9.5

—
—

—

—

—
(1.4)

—

—

—
—

—

—

—
(28.6)

—

—

(2.2 )

(20.9)

37.4

(270.8)

—

—

—

1.8

—

—

—

—

—
35.9

1.1

.1

207.5

32.0

39.9

1.8

—

—
—

—

—

—

—

(1,081.5)

(11.9)

36.3

—

—

—

(1,057.1)

36.3

(a)  Transfers into Level 3 are the result of unobservable inputs utilized within valuation methodologies for assets that were previously valued using observable inputs. 
Transfers out of Level 3 are due to the use of observable inputs in valuation methodologies as well as the utilization of pricing service information for certain assets that 
the Company is able to validate.

138

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statements(b)  Purchases, sales, issuances and settlements, net, represent the activity that occurred during the period that results in a change of the asset or liability but does not 
represent changes in fair value for the instruments held at the beginning of the period. Such activity primarily consists of purchases and sales of fixed maturity and 
equity securities and changes to embedded derivative instruments related to insurance products resulting from the issuance of new contracts, or changes to existing 
contracts. The following summarizes such activity for the year ended December 31, 2015 (dollars in millions):

Purchases

Sales

Issuances Settlements

Purchases, sales, issuances 
and settlements, net

ASSETS:

Fixed maturities, available for sale:

Corporate securities
States and political subdivisions
Asset-backed securities
Commercial mortgage-backed securities
Mortgage pass-through securities

Total fixed maturities, available for sale

Equity securities - corporate securities
Trading securities - commercial mortgage-backed securities

LIABILITIES:

Future policy benefits - embedded derivatives associated  
with fixed index annuity products

$ 

62.2
—
13.7
—
—
75.9
4.0
9.5

$ 

(31.2) $ 
(35.5)
(7.0)
(.1)
(.3)
(74.1)
—
—

— $ 
—
—
—
—
—
—
—

— $ 
—
—
—
—
—
—
—

(137.8)

64.4

(4.0)

65.5

31.0
(35.5)
6.7
(.1)
(.3)
1.8
4.0
9.5

(11.9)

139

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table presents additional information about assets and liabilities measured at fair value on a recurring basis and for which we have 
utilized significant unobservable (Level 3) inputs to determine fair value for the year ended December 31, 2014 (dollars in millions):

December 31, 2014

Purchases, 
sales, 
issuances  
and 
settlements, 
net(b)

Total 
realized and 
unrealized 
gains 
(losses) 
included in 
net income

Total realized 
and unrealized 
gains (losses) 
included in 
accumulated 
other 
comprehensive 
income (loss)

Beginning 
balance as of 
December 31, 
2013

Transfers 
into  
Level 3(a)

Transfers 
out of 
Level 3(a)

Assets of  
CLIC  
sold

Ending 
balance as of 
December 31, 
2014

Amount of 
total  
gains (losses)  
for the year  
ended  
December 31,  
2014 included  
in our net  
income 
relating  
to assets and 
liabilities still  
held as of the 
reporting date

ASSETS:

Fixed maturities, available 
for sale:

Corporate securities
States and political 
subdivisions
Asset-backed securities
Collateralized debt 
obligations
Commercial mortgage-
backed securities
Mortgage pass-through 
securities

Total fixed maturities, 
available for sale
Equity securities - 
corporate securities
Trading securities - 
commercial mortgage-
backed securities

LIABILITIES:

Future policy benefits 
- embedded derivatives 
associated with fixed 
index annuity products
Other liabilities - 
embedded derivatives 
associated with modified 
coinsurance agreement

Total liabilities

$

359.6 $

70.0 $

— $

20.1 $

36.8 $

(69.4) $

(51.2) $

365.9 $

—
42.2

246.7

—

1.6

650.1

24.5

(1.8)
7.6

—

1.1

(1.2)

75.7

3.5

—

29.0

—
—

—

—

—

—

—

—

(903.7)

(104.3)

(73.5)

(1.8)
(905.5)

1.8
(102.5)

—
(73.5)

—

—
—

—

—

—

—

—

3.0
5.1

—

.1

—

36.5
14.0

—

—

—

—
—

(2.2)
(9.7)

(246.7)

—

—

—

—

—

28.3

87.3

(316.1)

(63.1)

35.5
59.2

—

1.2

.4

462.2

28.0

—

(.4)

—

—
—

—

—

—

—
—

—

—

—

—

28.6

(.4)

—

—

(1,081.5)

(73.5)

—
—

—
—

—
(1,081.5)

—
(73.5)

(a)  Transfers into Level 3 are the result of unobservable inputs utilized within valuation methodologies for assets that were previously valued using observable inputs. Transfers out 
of Level 3 are due to the use of observable inputs in valuation methodologies as well as the utilization of pricing service information for certain assets that the Company is able  
to validate.

(b)  Purchases, sales, issuances and settlements, net, represent the activity that occurred during the period that results in a change of the asset or liability but does not represent changes 
in fair value for the instruments held at the beginning of the period. Such activity primarily consists of purchases and sales of fixed maturity and equity securities and changes to 
embedded derivative instruments related to insurance products resulting from the issuance of new contracts, or changes to existing contracts. The following summarizes such activity 
for the year ended December 31, 2014 (dollars in millions):

140

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsPurchases

Sales

Issuances

Settlements

Purchases, sales, issuances 
and settlements, net

ASSETS:

Fixed maturities, available for sale:

Corporate securities
States and political subdivisions
Asset-backed securities
Commercial mortgage-backed securities
Mortgage pass-through securities

Total fixed maturities, available for sale

Equity securities - corporate securities
Trading securities - commercial mortgage-backed securities

LIABILITIES:

Future policy benefits - embedded derivatives associated  
with fixed index annuity products
Other liabilities - embedded derivatives associated  
with modified coinsurance agreement

Total liabilities

$

$

71.7
—
9.9
1.1
1.1
83.8
3.5
29.0

(1.7) $
(1.8)
(2.3)
—
(2.3)
(8.1)
—
—

— $
—
—
—
—
—
—
—

— $
—
—
—
—
—
—
—

(121.9)

—
(121.9)

7.5

3.4
10.9

(45.9)

(1.6)
(47.5)

56.0

—
56.0

70.0
(1.8)
7.6
1.1
(1.2)
75.7
3.5
29.0

(104.3)

1.8
(102.5)

At December 31, 2015, 45 percent of our Level 3 fixed maturities, 
available for sale, were investment grade and 82 percent of our Level 
3 fixed maturities, available for sale, consisted of corporate securities.

Realized and unrealized investment gains and losses presented in 
the preceding tables represent gains and losses during the time the 
applicable financial instruments were classified as Level 3. 

Realized and unrealized gains (losses) on Level 3 assets are primarily 
reported  in  either  net  investment  income  for  policyholder  and 
reinsurer accounts and other special-purpose portfolios, net realized 

investment  gains  (losses)  or  insurance  policy  benefits  within 
the  consolidated  statement  of  operations  or  accumulated  other 
comprehensive  income  within  shareholders’  equity  based  on  the 
stated accounting policy for the instrument.

The  amount  presented  for  gains  (losses)  included  in  our  net  loss 
for assets and liabilities still held as of the reporting date primarily 
represents  impairments  for  fixed  maturities,  available  for  sale, 
changes in fair value of trading securities and certain derivatives and 
changes in fair value of embedded derivative instruments included 
in liabilities for insurance products that exist as of the reporting date.

The  following  table  provides  additional  information  about  the  significant  unobservable  (Level  3)  inputs  developed  internally  by  the 
Company to determine fair value for certain assets and liabilities carried at fair value at December 31, 2015 (dollars in millions):

Fair value at 
December 31, 2015

Valuation techniques

inputs Range (weighted average)

Unobservable  

ASSETS:

Corporate securities(a)
Asset-backed securities(b)
Equity security(c)
Other assets categorized as Level 3(d)

$

Total
LIABILITIES:

Future policy benefits(e)

Discounted cash flow analysis
76.9
Discounted cash flow analysis
22.2
Market approach
32.0
148.3 Unadjusted third-party price source
279.4

Discount margins
Discount margins
Projected cash flows
Not applicable

1.65% - 9.74% (5.35%)
2.83% - 4.45% (3.50%)
Not applicable
Not applicable

1,057.1

Discounted projected embedded 
derivatives

5.15% - 5.61% (5.42%)
Projected portfolio yields
Discount rates
0.00 - 3.18% (1.94%)
Surrender rates 1.67% - 46.56% (14.09%)

(a)  Corporate securities - The significant unobservable input used in the fair value measurement of our corporate securities is discount margin added to a riskless market 

yield. Significant increases (decreases) in discount margin in isolation would result in a significantly lower (higher) fair value measurement.

(b)  Asset-backed securities - The significant unobservable input used in the fair value measurement of these asset-backed securities is discount margin added to a riskless 

market yield. Significant increases (decreases) in discount margin in isolation would result in a significantly lower (higher) fair value measurement.

(c)  Equity security - This equity security represents an investment in a company that is constructing a manufacturing facility. The significant unobservable input is the 
cash flows that will be generated upon completion of the manufacturing facility. Given the nature of this investment, the best current indicator of value is the cost basis 
of the investment, which we believe approximates market value.

(d)  Other assets categorized as Level 3 - For these assets, there were no adjustments to quoted market prices obtained from third-party pricing sources.
(e)  Future policy benefits - The significant unobservable inputs used in the fair value measurement of our embedded derivatives associated with fixed index annuity 
products are projected portfolio yields, discount rates and surrender rates. Increases (decreases) in projected portfolio yields in isolation would lead to a higher (lower) 
fair value measurement. The discount rate is based on the Treasury rate adjusted by a margin. Increases (decreases) in the discount rates would lead to a lower (higher) 
fair value measurement. Assumed surrender rates are used to project how long the contracts remain in force. Generally, the longer the contracts are assumed to be in 
force the higher the fair value of the embedded derivative.

141

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KThe  following  table  provides  additional  information  about  the  significant  unobservable  (Level  3)  inputs  developed  internally  by  the 
Company to determine fair value for certain assets and liabilities carried at fair value at December 31, 2014 (dollars in millions):

Fair value at 
December 31, 2014

Valuation  
techniques

Unobservable  

inputs Range (weighted average)

ASSETS:

Corporate securities(a)
Asset-backed securities(b)
Equity security(c)
Other assets categorized as Level 3(d)

$

Total
LIABILITIES:

Future policy benefits(e)

Discounted cash flow analysis
312.1
Discounted cash flow analysis
30.6
28.0
Market approach
148.1 Unadjusted third-party price source
518.8

Discount margins
Discount margins
Projected cash flows
Not applicable

1.48% - 5.83% (2.58%)
1.99% - 4.15% (2.95%)
Not applicable
Not applicable

1,081.5

Discounted projected embedded 
derivatives

5.15% - 5.61% (5.42%)
Projected portfolio yields
Discount rates
0.00 - 2.74% (1.78%)
Surrender rates 1.98% - 47.88% (14.16%)

(a)  Corporate securities - The significant unobservable input used in the fair value measurement of our corporate securities is discount margin added to a riskless market 

yield. Significant increases (decreases) in discount margin in isolation would result in a significantly lower (higher) fair value measurement.

(b)  Asset-backed securities - The significant unobservable input used in the fair value measurement of these asset-backed securities is discount margin added to a riskless 

market yield. Significant increases (decreases) in discount margin in isolation would result in a significantly lower (higher) fair value measurement.

(c)  Equity security - This equity security represents an investment in a company that is constructing a manufacturing facility. The significant unobservable input is the 
cash flows that will be generated upon completion of the manufacturing facility. Given the nature of this investment, the best current indicator of value is the cost basis 
of the investment, which we believe approximates market value.

(d)  Other assets categorized as Level 3 - For these assets, there were no adjustments to quoted market prices obtained from third-party pricing sources.
(e)  Future policy benefits - The significant unobservable inputs used in the fair value measurement of our embedded derivatives associated with fixed index annuity 
products are projected portfolio yields, discount rates and surrender rates. Increases (decreases) in projected portfolio yields in isolation would lead to a higher (lower) 
fair value measurement. The discount rate is based on the Treasury rate adjusted by a margin. Increases (decreases) in the discount rates would lead to a lower (higher) 
fair value measurement. Assumed surrender rates are used to project how long the contracts remain in force. Generally, the longer the contracts are assumed to be in 
force the higher the fair value of the embedded derivative.

5. 

LIABILITIES FOR INSURANCE PRODUCTS

Our future policy benefits are summarized as follows (dollars in millions):

Long-term care

Traditional life insurance contracts

Accident and health contracts

Interest-sensitive life insurance contracts

Annuities and supplemental contracts with life 
contingencies
TOTAL

Withdrawal 
assumption
Company 
experience
Company 
experience
Company 
experience
Company 
experience
Company 
experience

Morbidity 
assumption
Company 
experience
Company 
experience
Company 
experience
Company 
experience
Company 
experience

Mortality 
assumption
Company 
experience

(a)

Company 
experience
Company 
experience

(b)

Interest rate 
assumption

2015

2014

6% $

5,172.2

$

5,385.2

5%

5%

4%

4%

2,248.7

2,589.9

44.7

2,175.8

2,519.1

47.6

546.6
10,602.1

$

$

707.7
10,835.4

(a)  Principally, modifications of: (i) the 1965 - 70 and 1975 - 80 Basic Tables; and (ii) the 1941, 1958 and 1980 Commissioners’ Standard Ordinary Tables; as well as 

Company experience.

(b)  Principally, modifications of: (i) the 1971 Individual Annuity Mortality Table; (ii) the 1983 Table “A”; and (iii) the Annuity 2000 Mortality Table; as well as 

Company experience.

Our policyholder account balances are summarized as follows (dollars in millions):

Fixed index annuities
Other annuities
Interest-sensitive life insurance contracts
TOTAL

2015
4,884.4
4,885.1
992.8
10,762.3

$

$

$

$

2014
4,496.9
5,280.8
929.5
10,707.2

The  Company  establishes  reserves  for  insurance  policy  benefits 
based on assumptions as to investment yields, mortality, morbidity, 
withdrawals,  lapses  and  maintenance  expenses.  These  reserves 
include  amounts  for  estimated  future  payment  of  claims  based 

on actuarial assumptions. The balance includes provision for the 
Company’s best estimate of the future policyholder benefits to be 
incurred on this business, given recent and expected future changes 
in experience.

142

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsChanges in the unpaid claims reserve (included in claims payable) and disabled life reserves related to accident and health insurance 
(included in the liability for future policy benefits) were as follows (dollars in millions):

Balance, beginning of year

Less reinsurance receivables
Net balance, beginning of year
Incurred claims related to:

Current year
Prior years(a)

Total incurred

Interest on claim reserves
Paid claims related to:

Current year
Prior years

Total paid

Net balance, end of year

Add reinsurance receivables
BALANCE, END OF YEAR

2015
1,679.5
(125.0)
1,554.5

1,481.0
(13.3)
1,467.7
71.0

841.8
649.6
1,491.4
1,601.8
130.0
1,731.8

$

$

2014
1,710.1
(164.1)
1,546.0

1,468.1
(39.9)
1,428.2
70.5

848.7
641.5
1,490.2
1,554.5
125.0
1,679.5

$

$

2013
1,679.3
(27.4)
1,651.9

1,511.1
(162.3)
1,348.8
75.2

870.0
659.9
1,529.9
1,546.0
164.1
1,710.1

$

$

(a)  The reserves and liabilities we establish are necessarily based on estimates, assumptions and prior years’ statistics. Such amounts will fluctuate based upon the estimation 
procedures used to determine the amount of unpaid losses. It is possible that actual claims will exceed our reserves and have a material adverse effect on our results of operations 
and financial condition.

6.  INCOME TAXES

The components of income tax expense (benefit) were as follows (dollars in millions):

Current tax expense
Deferred tax expense

Tax expense on period income

Tax expense related to the sale of CLIC
Deferred taxes on expired capital loss carryforwards
Change in valuation allowance
Other items

TOTAL INCOME TAX EXPENSE (BENEFIT)

$

$

2015
10.7
118.6
129.3
—
—
(32.5)
.2
97.0

$

$

2014
15.6
143.6
159.2
14.2
—
(48.8)
(.9)
123.7

$

$

2013
8.2
120.1
128.3
—
159.4
(472.1)
11.2
(173.2)

A reconciliation of the U.S. statutory corporate tax rate to the estimated annual effective rate reflected in the consolidated statement of 
operations is as follows:

U.S. statutory corporate rate
Valuation allowance
Expired capital loss carryforwards (which were fully offset by a corresponding 
reduction in the valuation allowance)
Non-taxable income and nondeductible benefits, net
State taxes
Impact of the sale of CLIC
Other items

EFFECTIVE TAX RATE

2015
35.0%
(8.8)

—
(.2)
2.1
—
(1.7)
26.4%

2014
35.0%
(27.9)

—
(.9)
1.5
66.3
(3.4)
70.6%

2013
35.0%

(154.9)

52.3
5.0
1.9
—
3.9
(56.8)%

143

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KThe components of the Company’s income tax assets and liabilities are summarized below (dollars in millions):

2015

916.3
14.1
55.3
13.8
26.5
600.3
63.0
1,689.3

(305.4)
(223.8)
(529.2)
1,160.1
(213.5)
946.6
(47.8)
898.8

$

$

2014

1,048.4
15.2
47.2
—
59.7
585.9
67.3
1,823.7

(320.5)
(457.4)
(777.9)
1,045.8
(246.0)
799.8
(41.1)
758.7

$

$

$213.5 million at December 31, 2015. We will continue to assess 
the need for a valuation allowance in the future. If future results 
are less than projected, an increase to the valuation allowance may 
be required to reduce the deferred tax asset, which could have a 
material impact on our results of operations in the period in which 
it is recorded.

We  use  a  deferred  tax  valuation  model  to  assess  the  need  for  a 
valuation  allowance.  Our  model  is  adjusted  to  reflect  changes 
in  our  projections  of  future  taxable  income  including  changes 
resulting 
reinsurance 
transactions and the impact of the sale of CLIC. Our estimates 
of future taxable income are based on evidence we consider to be 
objective and verifiable.

investment 

strategies, 

trading 

from 

At December 31, 2015, our projection of future taxable income 
for purposes of determining the valuation allowance is based on 
our adjusted average annual taxable income which is assumed to 
remain flat for two years and then increase by 3 percent for the 
next five years, and level taxable income is assumed thereafter. In 
the projections used for our analysis, our adjusted average taxable 
income is based on the level of recent normalized taxable income, 
which  was  approximately  $345  million  ($75  million  of  which 
relates to non-life taxable income and $270 million relates to life 
taxable income).

Based  on  our  assessment,  we  recognized  a  reduction  to  the 
allowance  for  deferred  tax  assets  of  $32.5  million  in  2015.  We 
have evaluated the recovery of our deferred tax assets and assessed 
the  effect  of  limitations  and/or  interpretations  on  their  value 
and have concluded that it is more likely than not that the value 
recognized will be fully realized in the future.

Deferred tax assets:

Net federal operating loss carryforwards
Net state operating loss carryforwards
Tax credits
Capital loss carryforwards
Investments
Insurance liabilities
Other

Gross deferred tax assets

Deferred tax liabilities:

Present value of future profits and deferred acquisition costs
Accumulated other comprehensive income

Gross deferred tax liabilities
Net deferred tax assets before valuation allowance

Valuation allowance

Net deferred tax assets

Current income taxes accrued

INCOME TAX ASSETS, NET

Our  income  tax  expense  includes  deferred  income  taxes  arising 
from temporary differences between the financial reporting and tax 
bases of assets and liabilities, capital loss carryforwards and NOLs. 
Deferred tax assets and liabilities are measured using enacted tax 
rates expected to apply in the years in which temporary differences 
are expected to be recovered or paid. The effect of a change in tax 
rates on deferred tax assets and liabilities is recognized in earnings 
in the period when the changes are enacted.

A reduction of the net carrying amount of deferred tax assets by 
establishing  a  valuation  allowance  is  required  if,  based  on  the 
available evidence, it is more likely than not that such assets will 
not be realized. In assessing the need for a valuation allowance, all 
available evidence, both positive and negative, shall be considered 
to  determine  whether,  based  on  the  weight  of  that  evidence, 
a  valuation  allowance  for  deferred  tax  assets  is  needed.  This 
assessment  requires  significant  judgment  and  considers,  among 
other matters, the nature, frequency and severity of current and 
cumulative losses, forecasts of future profitability, the duration of 
carryforward periods, our experience with operating loss and tax 
credit carryforwards expiring unused, and tax planning strategies. 
We evaluate the need to establish a valuation allowance for our 
deferred income tax assets on an ongoing basis. The realization 
of  our  deferred  tax  assets  depends  upon  generating  sufficient 
future taxable income of the appropriate type during the periods 
in which our temporary differences become deductible and before 
our capital loss carryforwards and life and non-life NOLs expire.

Based  on  our  assessment,  it  appears  more  likely  than  not  that 
$946.6 million of our total deferred tax assets of $1,160.1 million 
will  be  realized  through  future  taxable  earnings.  Accordingly, 
we  have  established  a  deferred  tax  valuation  allowance  of 

144

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsChanges in our valuation allowance are summarized as follows (dollars in millions):

Balance, December 31, 2012

Decrease in 2013

Balance, December 31, 2013

Decrease in 2014

Balance, December 31, 2014

Decrease in 2015

BALANCE, DECEMBER 31, 2015

$

$

766.9
(472.1)(a)
294.8
(48.8)(b)
246.0
(32.5)(c)
213.5

(a)  The 2013 reduction to the deferred tax valuation allowance primarily resulted from the impact of higher levels of income on projected future taxable income, the 
expiration  of  capital  loss  carryforwards,  a  settlement  with  the  Internal  Revenue  Service  (the  “IRS”)  related  to  the  classification  of  a  portion  of  the  cancellation  of 
indebtedness income and the execution of certain investment trading strategies.

(b)  The 2014 reduction to the deferred tax valuation allowance primarily resulted from tax examination adjustments and the tax gain on the sale of CLIC.
(c)  The 2015 reduction to the deferred tax valuation allowance primarily resulted from higher actual and projected non-life income.

Recovery  of  our  deferred  tax  asset  is  dependent  on  achieving 
the  level  of  future  taxable  income  projected  in  our  deferred  tax 
valuation model and failure to do so could result in an increase 
in the valuation allowance in a future period. Any future increase 
in  the  valuation  allowance  may  result  in  additional  income  tax 
expense  and  reduce  shareholders’  equity,  and  such  an  increase 
could have a significant impact upon our earnings in the future.

The  Internal  Revenue  Code  (the  “Code”)  limits  the  extent  to 
which losses realized by a non-life entity (or entities) may offset 
income from a life insurance company (or companies) to the lesser 
of: (i) 35 percent of the income of the life insurance company; or 
(ii) 35 percent of the total loss of the non-life entities (including 
NOLs  of  the  non-life  entities).  There  is  no  similar  limitation 
on  the  extent  to  which  losses  realized  by  a  life  insurance  entity 
(or entities) may offset income from a non-life entity (or entities). 
This  limitation  is  the  primary  reason  a  valuation  allowance  for 
non-life NOL carryforwards is required.

Section  382  of  the  Code  imposes  limitations  on  a  corporation’s 
ability to use its NOLs when the company undergoes an ownership 
change. Future transactions and the timing of such transactions 
could  cause  an  ownership  change  for  Section  382  income  tax 
purposes. Such transactions may include, but are not limited to, 
additional repurchases under our securities repurchase program, 
issuances of common stock and acquisitions or sales of shares of 
CNO  stock  by  certain  holders  of  our  shares,  including  persons 
who  have  held,  currently  hold  or  may  accumulate  in  the  future 
five percent or more of our outstanding common stock for their 
own account. Many of these transactions are beyond our control. 
If  an  additional  ownership  change  were  to  occur  for  purposes 
of  Section  382,  we  would  be  required  to  calculate  an  annual 
restriction on the use of our NOLs to offset future taxable income. 
The annual restriction would be calculated based upon the value of 
CNO’s equity at the time of such ownership change, multiplied by 
a federal long-term tax exempt rate (2.61 percent at December 31, 
2015), and the annual restriction could limit our ability to use a 
substantial portion of our NOLs to offset future taxable income. 
We  regularly  monitor  ownership  change  (as  calculated  for 
purposes of Section 382) and, as of December 31, 2015, we were 
below the 50 percent ownership change level that would trigger 
further impairment of our ability to utilize our NOLs.

On January 20, 2009, the Company’s Board of Directors adopted 
a Section 382 Rights Agreement designed to protect shareholder 
value by preserving the value of our tax assets primarily associated 
with  tax  NOLs  under  Section  382.  The  Section  382  Rights 

Agreement was adopted to reduce the likelihood of an ownership 
change  occurring  by  deterring  the  acquisition  of  stock  that 
would  create  “5  percent  shareholders”  as  defined  in  Section 
382. On December 6, 2011, the Company’s Board of Directors 
amended  the  Section  382  Rights  Agreement  to,  among  other 
things, (i) extend the final expiration date of the Amended Rights 
Agreement to December 6, 2014, (ii) update the purchase price 
of  the  rights  described  below,  (iii)  provide  for  a  new  series  of 
preferred stock relating to the rights that is substantially identical 
to the prior series of preferred stock, (iv) provide for a 4.99 percent 
ownership  threshold  relating  to  any  Company  382  Securities 
(as  defined  below),  and  amend  other  provisions  to  reflect  best 
practices for tax benefit preservation plans, including updates to 
certain definitions. On November 13, 2014, the Company entered 
into  the  Second  Amended  and  Restated  Section  382  Rights 
Agreement  which  (as  subsequently  amended)  extends  the  final 
expiration date of the Amended Section 382 Rights Agreement to 
November 13, 2017, updates the purchase price of the Rights and 
provides for a new series of preferred stock relating to the Rights 
that is substantially identical to the prior series of preferred stock. 
The  Second  Amended  Rights  Agreement  was  approved  by  the 
Company’s stockholders at the Company’s 2015 annual meeting.

Under the Section 382 Rights Agreement, one right was distributed 
for each share of our common stock outstanding as of the close of 
business on January 30, 2009 and for each share issued after that 
date. Pursuant to the Amended Section 382 Rights Agreement, if 
any person or group (subject to certain exemptions) becomes an 
owner of more than 4.99 percent of the Company’s outstanding 
common stock (or any other interest in the Company that would 
be  treated  as  “stock”  under  applicable  Section  382  regulations) 
without the approval of the Board of Directors, there would be a 
triggering event causing significant dilution in the voting power 
and  economic  ownership  of  that  person  or  group.  Shareholders 
who held more than 4.99 percent of the Company’s outstanding 
common stock as of December 6, 2011 will trigger a dilutive event 
only  if  they  acquire  additional  shares  exceeding  one  percent  of 
our  outstanding  shares  without  prior  approval  from  the  Board  
of Directors.

On May 11, 2010, our shareholders approved an amendment to 
CNO’s  certificate  of  incorporation  designed  to  prevent  certain 
transfers of common stock which could otherwise adversely affect 
our ability to use our NOLs (the “Original Section 382 Charter 
Amendment”). Subject to the provisions set forth in the Original 
Section  382  Charter  Amendment,  transfers  of  our  common 

145

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-Kstock would be void and of no effect if the effect of the purported 
transfer would be to: (i) increase the direct or indirect ownership 
of our common stock by any person or public group (as such term 
is defined in the regulations under Section 382) from less than 5% 
to 5% or more of our common stock; (ii) increase the percentage 
of  our  common  stock  owned  directly  or  indirectly  by  a  person 
or  public  group  owning  or  deemed  to  own  5%  or  more  of  our 
common stock; or (iii) create a new public group.

On  May  8,  2013,  our  shareholders  approved  an  amendment 
(the  “Extended  Section  382  Charter  Amendment”)  to  CNO’s 
certificate  of  incorporation  to:  (i)  extend  the  term  of  the 
Original Section 382 Charter Amendment for three years until 
December  31,  2016,  (ii)  provide  for  a  4.99  percent  ownership 
threshold  relating  to  our  stock,  and  (iii)  amend  certain  other 
provisions  of  the  Original  Section  382  Charter  Amendment, 
including updates to certain definitions, for consistency with the 
Amended Section 382 Rights Agreement.

As  of  December  31,  2015,  we  had  $2.6  billion  of  federal  NOLs.  The  following  table  summarizes  the  expiration  dates  of  our  loss 
carryforwards assuming the IRS ultimately agrees with the position we have taken with respect to the loss on our investment in Conseco 
Senior Health Insurance Company (“CSHI”) and other uncertain tax positions (dollars in millions):

Year of expiration

Net operating loss carryforwards

2023
2025
2026
2027
2028
2029
2032
Subtotal

Less:

Unrecognized tax benefits

TOTAL

$

$

$

Life
538.3
—
—
—
—
—
—
538.3

$

Non-life
1,922.0
91.5
207.4
4.9
203.7
146.6
44.0
2,620.1

Total loss
carryforwards
2,460.3
91.5
207.4
4.9
203.7
146.6
44.0
3,158.4

(342.9)
195.4

$

(197.4)
2,422.7

$

(540.3)
2,618.1

In addition, at December 31, 2015, we had $39.4 million of capital 
loss carryforwards that expire in 2020.

We had deferred tax assets related to NOLs for state income taxes 
of  $14.1  million  and  $15.2  million  at  December  31,  2015  and 
2014, respectively. The related state NOLs are available to offset 
future state taxable income in certain states through 2025.

A reconciliation of the beginning and ending amount of unrecognized tax benefits for the years ended December 31, 2015 and 2014 is as 
follows (dollars in millions):

Balance at beginning of year

Increase based on tax positions taken in prior years
Decrease based on tax positions taken in prior years
Increase based on tax positions taken in the current year
Decrease in unrecognized tax benefits related to settlements with taxing authorities

BALANCE AT END OF YEAR

Years ended December 31,

2015
228.7
5.5
—
—
—
234.2

$

$

2014
226.7
10.9
—
—
(8.9)
228.7

$

$

As of both December 31, 2015 and 2014, $155.4 million of our 
unrecognized tax benefits, if recognized, would affect the effective 
tax  rate.  The  remaining  balances  relate  to  timing  differences 
which, if recognized, would have no effect on the Company’s tax 
expense. The Company recognizes interest related to unrecognized 
tax benefits as income tax expense in the consolidated statement 
of operations. Such amounts were not significant in each of the 
three years ended December 31, 2015. The liability for accrued 
interest was $3.2 million and $2.4 million at December 31, 2015 
and 2014, respectively.

We recognized an $878 million ordinary loss on our investment 
in  CSHI  which  was  worthless  when  it  was  transferred  to  an 
independent trust in 2008. Of this loss, $742 million has been 
reported  as  a  life  loss  and  $136  million  as  a  non-life  loss.  The 
IRS  disagreed  with  our  ordinary  loss  treatment  and  believes 

that  it  should  be  treated  as  a  capital  loss,  subject  to  a  five  year 
carryover.  If  the  IRS  position  is  ultimately  determined  to  be 
correct, $473 million would have expired unused in 2013. Due 
to  this  uncertainty,  we  have  not  recognized  a  tax  benefit  of 
$166.0 million. However, if this unrecognized tax benefit would 
have been recognized, we would also have established a valuation 
allowance of $34.0 million at December 31, 2015. 

The  IRS  has  completed  the  examination  for  2004  and  2008 
through  2010  and  has  proposed  two  adjustments  to  which  we 
disagree,  including  the  adjustment  to  classify  the  loss  on  our 
investment  in  CSHI  as  a  capital  loss  as  described  above.  The 
Company is contesting these adjustments through the IRS Appeals 
Office.  Although  the  resolution  of  the  Appeals  could  occur  in 
the next 12 months, there is no reasonable basis to estimate the 
changes in unrecognized tax benefits that may occur. The IRS 

146

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statementshas also begun an examination of 2011 and 2012. In connection 
with this exam, we have agreed to extend the statute of limitations 
to September 10, 2017. The Company’s various state income tax 
returns are generally open for tax years beginning in 2012, based 
on individual state statutes of limitation. Generally, for tax years 
which generate NOLs, capital losses or tax credit carryforwards, 
the  statute  remains  open  until  the  expiration  of  the  statute  of 
limitations  for  the  tax  year  in  which  such  carryforwards  are 
utilized.  The  outcome  of  tax  audits  cannot  be  predicted  with 
certainty. If the Company’s tax audits are not resolved in a manner 
consistent  with  management’s  expectations,  the  Company  may 
be required to adjust its provision for income taxes.

We  currently  expect  to  utilize  all  of  our  remaining  life  NOLs 
in  2016,  absent  a  favorable  outcome  on  the  classification  of 
the loss on our investment in CSHI. After all of the life NOLs 

are  utilized,  we  will  begin  making  cash  tax  payments  equal  to 
the  prescribed  federal  tax  rate  applied  to  65  percent  of  our  life 
insurance company taxable income due to the limitations on the 
extent to which we can use non-life NOLs to offset life insurance 
company taxable income. We will continue to pay tax on only 
65 percent of our life insurance company taxable income until all 
non-life NOLs are utilized or expire.

In  accordance  with  GAAP,  we  are  precluded  from  recognizing 
the tax benefits of any tax windfall upon the exercise of a stock 
option  or  the  vesting  of  restricted  stock  unless  such  deduction 
resulted in actual cash savings to the Company. Because of the 
Company’s NOLs, no cash savings have occurred. The value of 
NOL  carryforwards  of  $13.9  million  related  to  deductions  for 
stock options and restricted stock will be reflected in additional 
paid-in capital if realized.

7.  NOTES PAYABLE - DIRECT CORPORATE OBLIGATIONS

The following notes payable were direct corporate obligations of the Company as of December 31, 2015 and 2014 (dollars in millions):

4.500% Senior Notes due May 2020
5.250% Senior Notes due May 2025
New Revolving Credit Agreement (as defined below)
Unamortized debt issue costs
Previous Senior Secured Credit Agreement (as defined below)
6.375% Senior Secured Notes due October 2020 (the “6.375% Notes”)
Unamortized discount on Previous Senior Secured Credit Agreement

DIRECT CORPORATE OBLIGATIONS

New Notes

On May 19, 2015, the Company executed the Indenture, dated as 
of May 19, 2015 (the “Base Indenture”) and the First Supplemental 
Indenture, dated as of May 19, 2015 (the “Supplemental Indenture” 
and, together with the Base Indenture, the “Indenture”), between 
the  Company  and  Wilmington  Trust,  National  Association,  as 
trustee  (the  “Trustee”)  pursuant  to  which  the  Company  issued 
$325.0  million  aggregate  principal  amount  of  4.500%  Senior 
Notes due 2020 (the “2020 Notes”) and $500.0 million aggregate 
principal amount of 5.250% Senior Notes due 2025 (the “2025 
Notes” and, together with the 2020 Notes, the “Notes”).

The  Company  used  the  proceeds  of  the  offering  of  the  Notes, 
together  with  borrowings  under  the  New  Revolving  Credit 
Agreement (as defined below): (i) to repay all amounts outstanding 
under the Company’s Previous Senior Secured Credit Agreement 
(as defined below); (ii) to redeem and satisfy and discharge all of 
the outstanding 6.375% Notes; and (iii) to pay fees and expenses 
related to the offering of the Notes and the foregoing transactions. 
The remaining proceeds of the Notes and the borrowings under 
the  New  Revolving  Credit  Agreement  were  used  for  general 
corporate purposes, including share repurchases.

The 2020 Notes mature on May 30, 2020, and the 2025 Notes 
mature on May 30, 2025. Interest on the 2020 Notes is payable 
at  4.500%  per  annum.  Interest  on  the  2025  Notes  is  payable  at 

$

$

2015
325.0
500.0
100.0
(13.9)
—
—
—
911.1

$

$

2014
—
—
—
(14.1)
522.1
275.0
(2.7)
780.3

5.250% per annum. Interest on the Notes is payable semi-annually 
in  cash  in  arrears  on  May  30  and  November  30  of  each  year, 
commencing on November 30, 2015.

The Notes are the Company’s senior unsecured obligations and 
rank  equally  with  the  Company’s  other  senior  unsecured  and 
unsubordinated  debt  from  time  to  time  outstanding,  including 
obligations under a $150.0 million four-year unsecured revolving 
credit agreement (the “New Revolving Credit Agreement”). The 
Notes are effectively subordinated to all of the Company’s existing 
and future secured indebtedness to the extent of the value of the 
assets  securing  such  indebtedness.  The  Notes  are  structurally 
subordinated  to  all  existing  and  future  indebtedness  and  other 
liabilities of the Company’s subsidiaries.

The Company may redeem some or all of the 2020 Notes at any time 
or from time to time at a “make-whole” redemption price plus accrued 
and unpaid interest to, but not including, the redemption date.

Prior  to  February  28,  2025,  the  Company  may  redeem  some  
or all of the 2025 Notes at any time or from time to time at a  
“make-whole” redemption price plus accrued and unpaid interest  
to, but not including, the redemption date. On and after February 28, 
2025, the Company may redeem some or all of the 2025 Notes 
at any time or from time to time at a redemption price equal to 
100% of the principal amount thereof plus accrued and unpaid 
interest to, but not including, the redemption date.

147

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KUpon the occurrence of a Change of Control Repurchase Event  
(as  defined  in  the  Indenture),  the  Company  will  be  required  to 
make an offer to repurchase the Notes at a price equal to 101% of 
the principal amount thereof, plus accrued and unpaid interest, if 
any, to, but not including, the date of repurchase.

The  Indenture  contains  covenants  that  restrict  the  Company’s 
ability, with certain exceptions, to:

•  incur certain subsidiary indebtedness without also guaranteeing 

the Notes;

•  create liens;

in  arrears.  The  applicable  margin  for,  and  the  commitment  fee 
applicable  to,  the  New  Revolving  Credit  Agreement,  will  be 
adjusted  from  time-to-time  pursuant  to  a  ratings  based  pricing 
grid. In addition, a fronting fee, in an amount equal to 0.125% per 
annum on the aggregate face amount of the outstanding letters of 
credit, will be payable to the issuers of such letters of credit.

The New Revolving Credit Agreement contains certain financial, 
affirmative  and  negative  covenants.  The  negative  covenants  in 
the  New  Revolving  Credit  Agreement  include  restrictions  that 
relate to, among other things and subject to customary baskets, 
exceptions and limitations for facilities of this type:

•  enter into sale and leaseback transactions;

•  subsidiary debt;

•  issue, sell, transfer or otherwise dispose of any shares of capital stock 

•  liens;

of any Insurance Subsidiary (as defined in the Indenture); and

•  restrictive agreements;

•  consolidate or merge with or into other companies or transfer 

all or substantially all of the Company’s assets.

The Indenture provides for customary events of default (subject in 
certain cases to customary grace and cure periods), which include 
nonpayment, breach of covenants in the Indenture, failure to pay 
at maturity or acceleration of other indebtedness, a failure to pay 
certain judgments and certain events of bankruptcy and insolvency. 
Generally, if an event of default occurs, the Trustee or holders of at 
least 25% in principal amount of the then outstanding Notes may 
declare the principal of and accrued but unpaid interest, including 
any additional interest, on all of the Notes to be due and payable.

New Revolving Credit Agreement

On May 19, 2015, the Company entered into the New Revolving 
Credit  Agreement,  with  KeyBank  National  Association,  as 
administrative  agent  (the  “Agent”),  and  the  lenders  from  time 
to time party thereto. On May 19, 2015, the Company made an 
initial drawing of $100.0 million under the New Revolving Credit 
Agreement,  resulting  in  $50.0  million  available  for  additional 
borrowings.  The  New  Revolving  Credit  Agreement  matures  on 
May 19, 2019.

The New Revolving Credit Agreement includes an uncommitted 
subfacility  for  swingline  loans  of  up  to  $5.0  million,  and  up 
to  $5.0  million  of  the  New  Revolving  Credit  Agreement  is 
available for the issuance of letters of credit. The Company may 
incur  additional  incremental  loans  under  the  New  Revolving 
Credit  Agreement  in  an  aggregate  principal  amount  of  up  to 
$50.0 million, provided that there are no events of default and 
subject  to  certain  other  terms  and  conditions  including  the 
delivery of certain documentation.

The interest rates with respect to loans under the New Revolving 
Credit Agreement are based on, at the Company’s option, a floating 
base rate (defined as a per annum rate equal to the highest of: (i) the 
federal funds rate plus 0.50%; (ii) the “prime rate” of the Agent; 
and (iii) the eurodollar rate for a one-month interest period plus an 
applicable margin of initially 1.00% per annum), or a eurodollar 
rate plus an applicable margin of initially 2.00% per annum. At 
December 31, 2015, the interest rate on the amounts outstanding 
under the New Revolving Credit Agreement was 2.42 percent. In 
addition, the daily average undrawn portion of the New Revolving 
Credit Agreement will accrue a commitment fee payable quarterly 

•  restricted  payments  during  the  continuance  of  an  event  of 

default;

•  disposition of assets and sale and leaseback transactions;

•  transactions with affiliates;

•  change in business;

•  fundamental changes;

•  modification of certain agreements; and

•  changes to fiscal year.

The  New  Revolving  Credit  Agreement  requires  the  Company 
to  maintain  (each  as  calculated  in  accordance  with  the  New 
Revolving  Credit  Agreement):  (i)  a  debt  to  total  capitalization 
ratio of not more than 30.0 percent (such ratio was 19.9 percent at 
December 31, 2015); (ii) an aggregate ratio of total adjusted capital 
to  company  action  level  risk-based  capital  for  the  Company’s 
insurance  subsidiaries  of  not  less  than  250  percent  (such  ratio 
was  estimated  to  be  449  percent  at  December  31,  2015);  and 
(iii) a minimum consolidated net worth of not less than the sum 
of (x) $2,674 million plus (y) 50.0% of the net equity proceeds 
received  by  the  Company  from  the  issuance  and  sale  of  equity 
interests in the Company (the Company’s consolidated net worth 
was  $3,735.7  million  at  December  31,  2015  compared  to  the 
minimum requirement of $2,677 million).

The  New  Revolving  Credit  Agreement  provides  for  customary 
events of default (subject in certain cases to customary grace and 
cure periods), which include, without limitation, the following:

•  non-payment;

•  breach of representations, warranties or covenants;

•  cross-default and cross-acceleration;

•  bankruptcy and insolvency events;

•  judgment defaults;

•  actual or asserted invalidity of documentation with respect to 

the New Revolving Credit Agreement;

•  change of control; and

•  customary ERISA defaults.

148

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsIf an event of default under the New Revolving Credit Agreement 
occurs and is continuing, the Agent may accelerate the amounts 
and  terminate  all  commitments  outstanding  under  the  New 
Revolving Credit Agreement.

Previous Senior Secured Credit Agreement

The Company used a portion of the net proceeds from its offering 
of the Notes, together with borrowings under the New Revolving 
Credit Agreement, to repay all of the outstanding borrowings under 
its credit agreement, dated as of September 28, 2012 (as amended 
by the First Amendment to Credit Agreement dated May 20, 2013, 
and  as  further  amended  by  the  Second  Amendment  to  Credit 
Agreement  dated  May  30,  2014,  the  “Previous  Senior  Secured 
Credit Agreement”) among the Company, the lenders from time 
to time party thereto, and JPMorgan Chase Bank, N.A., as agent. 
The Previous Senior Secured Credit Agreement consisted of: (i) a 
six-year term loan facility with $389.8 million outstanding prior to 
repayment; (ii) a four-year term loan facility with $112.5 million 
outstanding prior to repayment; and (iii) a $50.0 million three-year 
revolving credit facility that had no outstanding principal balance. 
Upon repayment of all such outstanding borrowings on May 19, 
2015, all of the commitments under the Previous Senior Secured 
Credit  Agreement  were  terminated,  all  of  the  collateral  securing 
the facilities thereunder was released, the related security, guarantee 
and intercreditor agreements were terminated and any remaining 
restrictive  covenants  and  certain  additional  events  of  default 
contained in the Previous Senior Secured Credit Agreement ceased 
to have effect.

The six-year term loan facility amortized in quarterly installments 
in  amounts  resulting  in  an  annual  amortization  of  1%  and  the 
four-year  term  loan  facility  amortized  in  quarterly  installments 
resulting in an annual amortization of 20% during the first and 
second years and 30% during the third and fourth years. 

On  May  30,  2014,  the  Company  completed  an  amendment  to 
the  Previous  Senior  Secured  Credit  Agreement  to  waive  the 
requirement that the net proceeds in excess of $125 million received 
from  the  sale  of  CLIC  be  used  to  prepay  amounts  outstanding 
under the Previous Senior Secured Credit Agreement.

In  May  2013,  we  amended  our  Previous  Senior  Secured  Credit 
Agreement. Pursuant to the amended terms, the applicable interest 
rates were decreased. At December 31, 2014, the interest rates on 
the six-year term loan facility and the four-year term loan facility 
were 3.75% and 3.00%, respectively.

Other  changes  made  in  May  2013  to  the  Previous  Senior 
Secured Credit Agreement included modifications of mandatory 
prepayments  resulting  from  certain  restricted  payments  made 
(including any common stock dividends and share repurchases) as 
defined in the Previous Senior Secured Credit Agreement.

In 2015, we made $19.8 million of scheduled quarterly principal 
payments  due  under  the  Previous  Senior  Secured  Credit 
Agreement. In 2014, we made $59.4 million of scheduled quarterly 
principal payments due under the Previous Senior Secured Credit 
Agreement. In the first six months of 2013, we made mandatory 
prepayments of $20.4 million in an amount equal to 33.33% of 
our  share  repurchases  and  common  stock  dividend  payments, 
as  required  under  the  terms  of  our  Previous  Senior  Secured 
Credit Agreement. No mandatory prepayments were required in 
the second half of 2013 as our debt to total capitalization ratio, 
as  defined  in  the  Previous  Senior  Secured  Credit  Agreement, 
was  below  20.0  percent.  We  also  made  additional  payments 
of $42.7 million in 2013 to cover the remaining portion of the 
scheduled  quarterly  principal  payments  due  under  the  Previous 
Senior Secured Credit Agreement. 

6.375% Notes

On September 28, 2012, we issued $275.0 million in aggregate 
principal  amount  of  6.375%  Notes  pursuant  to  an  Indenture, 
dated  as  of  September  28,  2012  (the  “6.375%  Indenture”), 
among  the  Company,  the  subsidiary  guarantors  party  thereto 
and the Trustee. On May 19, 2015, the Company deposited with 
the Trustee for the 6.375% Notes sufficient funds to satisfy and 
discharge  the  indenture  governing  the  6.375%  Indenture  and 
to fund the make-whole redemption of the outstanding 6.375% 
Notes and to pay accrued and unpaid interest on the redeemed 
notes to, but not including, the June 10, 2015 redemption date. 
Upon  the  satisfaction  and  discharge  of  the  6.375%  Indenture, 
all of the collateral securing the 6.375% Notes was released, the 
related security and intercreditor agreements were terminated and 
any remaining restrictive covenants and certain additional events 
of default contained in the 6.375% Indenture ceased to have effect.

The following table sets forth the sources and uses of cash from the debt refinancing transactions discussed above (dollars in millions):

Sources:
Notes
New Revolving Credit Agreement

TOTAL SOURCES

Uses:

Repayment of Previous Senior Secured Credit Agreement
Repayment of 6.375% Notes, including redemption premium
Accrued interest
Debt issuance costs
General corporate purposes

TOTAL USES

$

$

$

$

825.0
100.0
925.0

502.3
292.8
4.3
16.0
109.6
925.0

149

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-K7.0% Debentures

From November 2009 through May 2010, we issued $293.0 million 
aggregate  principal  amount  of  our  7.0%  Senior  Debentures 
due  2016  (the  “7.0%  Debentures”).  The  Company  used  the  net 
proceeds  from  the  issuance  of  the  7.0%  Debentures  to  retire 
outstanding indebtedness.

The 7.0% Debentures ranked equally in right of payment with 
all of the Company’s unsecured and unsubordinated obligations. 
The 7.0% Debentures were governed by an Indenture dated as 
of October 16, 2009 between the Company and The Bank of 
New York Mellon Trust Company, N.A., as trustee. The 7.0% 
Debentures bore interest at a rate of 7.0% per annum, payable 
semi-annually on June 30 and December 30 of each year. The 
7.0% Debentures would have matured on December 30, 2016. 
The  7.0%  Debentures  were  not  convertible  prior  to  June  30, 
2013,  except  under  limited  circumstances.  Commencing  on 
June  30,  2013,  the  7.0%  Debentures  were  convertible  into 
shares of our common stock at the option of the holder at any 
time, subject to certain exceptions and subject to our right to 
terminate  such  conversion  rights  under  certain  circumstances 
relating  to  the  sale  price  of  our  common  stock.  As  further 
described below, we elected to terminate the conversion rights 
in July 2013.

In September 2012, the Company repurchased $200.0 million in 
aggregate  principal  amount  of  the  Company’s  7.0%  Debentures 
for a cash purchase price of $355.1 million. On March 28, 2013, 
the  Company  completed  the  cash  tender  offer  (the  “Offer”)  for 
$59.3 million aggregate principal amount of its 7.0% Debentures 
for an aggregate purchase price of $124.8 million.

In May 2013, we repurchased $4.5 million principal amount of the 
7.0% Debentures for an aggregate purchase price of $9.4 million.

On July 1, 2013, the Company issued a conversion right termination 
notice to holders of the remaining outstanding 7.0% Debentures. 
Holders of the 7.0% Debentures were able to exercise their conversion 

right at any time on or prior to the close of business on July 30, 
2013. Holders exercising their conversion right received 184.3127 
shares  of  common  stock  per  $1,000  principal  amount  of  7.0% 
Debentures  converted.  Holders  of  $25.7  million  in  aggregate 
principal amount of the 7.0% Debentures exercised their conversion 
right and received 4.7 million shares of our common stock. 

On  May  30,  2014,  we  repurchased  the  remaining  $3.5  million 
principal amount of the 7.0% Debentures for a purchase price of 
$3.7 million.

Loss on Extinguishment of Debt

In 2015, we recognized a loss on extinguishment or modification of 
debt totaling $32.8 million primarily related to: (i) the redemption 
premium  related  to  the  repayment  of  the  6.375%  Notes;  and 
(ii)  the  write-off  of  unamortized  discount  and  issuance  costs 
associated  with  the  repayment  of  the  Previous  Senior  Secured 
Credit Agreement and the 6.375% Notes.

In 2014, we recognized a loss on extinguishment or modification 
of debt totaling $.6 million consisting of: (i) $.4 million of expenses 
related to the amendment of the Previous Senior Secured Credit 
Agreement;  and  (ii)  $.2  million  related  to  the  repurchase  of  the 
remaining principal amount of the 7.0% Debentures.

In 2013, we recognized a loss on extinguishment of debt totaling 
$65.4  million  consisting  of:  (i)  $2.9  million  related  to  the 
amendment  of  the  Previous  Senior  Secured  Credit  Agreement 
and  the  write-off  of  unamortized  discount  and  issuance  costs 
associated  with  prepayments  on  the  Previous  Senior  Secured 
Credit Agreement; and (ii) $62.5 million as a result of the Offer 
and repurchase of 7.0% Debentures described above, the write-off 
of unamortized discount and issuance costs associated with the 
7.0%  Debentures  that  were  repurchased  and  other  transaction 
costs. Additional paid-in capital was also reduced by $12.6 million 
to extinguish the beneficial conversion feature associated with a 
portion of the 7.0% Debentures that were repurchased. 

Scheduled Repayment of our Direct Corporate Obligations

The scheduled repayment of our direct corporate obligations was as follows at December 31, 2015 (dollars in millions):

Year ending December 31,
2016
2017
2018
2019
2020
Thereafter

150

CNO FINANCIAL GROUP, INC. - Form 10-K

$

$

—
—
—
100.0
325.0
500.0
925.0

PART IIITEM 8 Consolidated Financial Statements8.  LITIGATION AND OTHER LEGAL PROCEEDINGS

Legal Proceedings

Regulatory Examinations and Fines

The Company and its subsidiaries are involved in various legal 
actions  in  the  normal  course  of  business,  in  which  claims  for 
compensatory  and  punitive  damages  are  asserted,  some  for 
substantial  amounts.  We  recognize  an  estimated  loss  from 
these  loss  contingencies  when  we  believe  it  is  probable  that 
a  loss  has  been  incurred  and  the  amount  of  the  loss  can  be 
reasonably estimated. Some of the pending matters have been 
filed as purported class actions and some actions have been filed 
in  certain  jurisdictions  that  permit  punitive  damage  awards 
that are disproportionate to the actual damages incurred. The 
amounts  sought  in  certain  of  these  actions  are  often  large  or 
indeterminate  and  the  ultimate  outcome  of  certain  actions  is 
difficult to predict. In the event of an adverse outcome in one 
or more of these matters, there is a possibility that the ultimate 
liability may be in excess of the liabilities we have established and 
could have a material adverse effect on our business, financial 
condition,  results  of  operations  and  cash  flows.  In  addition, 
the  resolution  of  pending  or  future  litigation  may  involve 
modifications to the terms of outstanding insurance policies or 
could impact the timing and amount of rate increases, which 
could  adversely  affect  the  future  profitability  of  the  related 
insurance policies. Based upon information presently available, 
and in light of legal, factual and other defenses available to the 
Company  and  its  subsidiaries,  the  Company  does  not  believe 
that it is probable that the ultimate liability from either pending 
or threatened legal actions, after consideration of existing loss 
provisions, will have a material adverse effect on the Company’s 
consolidated  financial  condition,  operating  results  or  cash 
flows. However, given the inherent difficulty in predicting the 
outcome  of  legal  proceedings,  there  exists  the  possibility  that 
such  legal  actions  could  have  a  material  adverse  effect  on  the 
Company’s  consolidated  financial  condition,  operating  results 
or cash flows.

In  addition  to  the  inherent  difficulty  of  predicting  litigation 
outcomes, particularly those that will be decided by a jury, some 
matters  purport  to  seek  substantial  or  an  unspecified  amount 
of  damages  for  unsubstantiated  conduct  spanning  several  years 
based on complex legal theories and damages models. The alleged 
damages  typically  are  indeterminate  or  not  factually  supported 
in  the  complaint,  and,  in  any  event,  the  Company’s  experience 
indicates  that  monetary  demands  for  damages  often  bear  little 
relation to the ultimate loss. In some cases, plaintiffs are seeking 
to certify classes in the litigation and class certification either has 
been denied or is pending and we have filed oppositions to class 
certification  or  sought  to  decertify  a  prior  class  certification.  In 
addition, for many of these cases: (i) there is uncertainty as to the 
outcome of pending appeals or motions; (ii) there are significant 
factual issues to be resolved; and/or (iii) there are novel legal issues 
presented. Accordingly, the Company cannot reasonably estimate 
the  possible  loss  or  range  of  loss  in  excess  of  amounts  accrued, 
if  any,  or  predict  the  timing  of  the  eventual  resolution  of  these 
matters. The Company reviews these matters on an ongoing basis. 
When  assessing  reasonably  possible  and  probable  outcomes,  the 
Company bases its assessment on the expected ultimate outcome 
following all appeals.

Insurance  companies  face  significant  risks  related  to  regulatory 
investigations  and  actions.  Regulatory  investigations  generally 
result  from  matters  related  to  sales  or  underwriting  practices, 
payment of contingent or other sales commissions, claim payments 
and  procedures,  product  design,  product  disclosure,  additional 
premium charges for premiums paid on a periodic basis, denial 
or delay of benefits, charging excessive or impermissible fees on 
products,  procedures  related  to  canceling  policies,  changing 
the  way  cost  of  insurance  charges  are  calculated  for  certain  life 
insurance  products  or  recommending  unsuitable  products  to 
customers. We are, in the ordinary course of our business, subject 
to various examinations, inquiries and information requests from 
state,  federal  and  other  authorities.  The  ultimate  outcome  of 
these  regulatory  actions  (including  the  costs  of  complying  with 
information requests and policy reviews) cannot be predicted with 
certainty. In the event of an unfavorable outcome in one or more 
of these matters, the ultimate liability may be in excess of liabilities 
we have established and we could suffer significant reputational 
harm as a result of these matters, which could also have a material 
adverse  effect  on  our  business,  financial  condition,  results  of 
operations or cash flows.

In August 2011, we were notified of an examination to be done 
on  behalf  of  a  number  of  states  for  the  purpose  of  determining 
compliance  with  unclaimed  property  laws  by  the  Company 
and  its  subsidiaries.  Such  examination  has  included  inquiries 
related  to  the  use  of  data  available  on  the  U.S.  Social  Security 
Administration’s  Death  Master  File  to  identify  instances  where 
benefits under life insurance policies, annuities and retained asset 
accounts are payable. We are continuing to provide information 
to the examiners in response to their requests. A total of 38 states 
and  the  District  of  Columbia  are  currently  participating  in  this 
examination.

Guaranty Fund Assessments

The balance sheet at December 31, 2015, included: (i) accruals of 
$24.0 million, representing our estimate of all known assessments 
that will be levied against the Company’s insurance subsidiaries 
by various state guaranty associations based on premiums written 
through December 31, 2015; and (ii) receivables of $26.1 million 
that we estimate will be recovered through a reduction in future 
premium taxes as a result of such assessments. At December 31, 
2014, such guaranty fund assessment accruals were $23.7 million 
and  such  receivables  were  $23.6  million.  These  estimates  are 
subject to change when the associations determine more precisely 
the losses that have occurred and how such losses will be allocated 
among the insurance companies. We recognized expense for such 
assessments of $1.2 million, $1.1 million and $2.7 million in 2015, 
2014 and 2013, respectively.

151

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KGuarantees

In accordance with the terms of the employment agreements of 
two  of  the  Company’s  former  chief  executive  officers,  certain 
wholly-owned  subsidiaries  of  the  Company  are  the  guarantors 
of  the  former  executives’  nonqualified  supplemental  retirement 
benefits.  The  liability  for  such  benefits  was  $25.8  million  and 
$27.2 million at December 31, 2015 and 2014, respectively, and 
is included in the caption “Other liabilities” in the consolidated 
balance sheet.

Leases and Certain Other Long-Term 
Commitments

The Company rents office space, equipment and computer software 
under noncancellable operating lease agreements. In addition, the 
Company has entered into certain sponsorship agreements which 

require  future  payments.  Total  expense  pursuant  to  these  lease 
and  sponsorship  agreements  was  $48.8  million,  $50.4  million 
and $44.3 million in 2015, 2014 and 2013, respectively. Future 
required minimum payments as of December 31, 2015, were as 
follows (dollars in millions):

2016
2017
2018
2019
2020
Thereafter
Total

$

$

54.3
33.2
28.3
17.2
5.2
8.9
147.1

9.  AGENT DEFERRED COMPENSATION PLAN

For  our  agent  deferred  compensation  plan,  it  is  our  policy  to 
immediately recognize changes in the actuarial benefit obligation 
resulting from either actual experience being different than expected 
or from changes in actuarial assumptions.

One  of  our  insurance  subsidiaries  has  a  noncontributory, 
unfunded deferred compensation plan for qualifying members of 
its career agency force. Benefits are based on years of service and 
career earnings. The actuarial measurement date of this deferred 
compensation plan is December 31. The liability recognized in the 
consolidated balance sheet for the agent deferred compensation 
plan  was  $170.8  million  and  $175.1  million  at  December  31, 
2015 and 2014, respectively. Expenses incurred on this plan were 
$2.2 million, $36.3 million and $(2.9) million during 2015, 2014 
and 2013, respectively (including the recognition of gains (losses) 
of $15.2 million, $(24.3) million and $17.2 million in 2015, 2014 
and  2013,  respectively,  primarily  resulting  from:  (i)  changes  in 
the  discount  rate  assumption  used  to  determine  the  deferred 
compensation plan liability to reflect current investment yields; 
and (ii) changes in mortality table assumptions). We purchased 
COLI  as  an  investment  vehicle  to  fund  the  agent  deferred 
compensation plan. The COLI assets are not assets of the agent 
deferred  compensation  plan,  and  as  a  result,  are  accounted  for 
outside the plan and are recorded in the consolidated balance sheet 
as other invested assets. The carrying value of the COLI assets 
was $158.1 million and $157.6 million at December 31, 2015 and 
2014,  respectively.  Changes  in  the  cash  surrender  value  (which 
approximates net realizable value) of the COLI assets are recorded 
as net investment income and totaled $.5 million, $5.7 million 
and $19.7 million in 2015, 2014 and 2013, respectively.

We used the following assumptions for the deferred compensation 
plan to calculate:

Benefit obligations:
Discount rate
Net periodic cost:
Discount rate

2015

2014

4.50%

4.15%

4.15%

4.75%

The discount rate is based on the yield of a hypothetical portfolio 
of  high  quality  debt  instruments  which  could  effectively  settle 
plan benefits on a present value basis as of the measurement date. 
At  December  31,  2015,  for  our  deferred  compensation  plan  for 
qualifying  members  of  our  career  agency  force,  we  assumed  a 
4.0 percent annual increase in compensation until the participant’s 
assumed retirement date (ranging from ages 60 to 65 and completion 
of five years of service).

The benefits expected to be paid pursuant to our agent deferred 
compensation  plan  as  of  December  31,  2015  were  as  follows 
(dollars in millions):

2016
2017
2018
2019
2020
2021 - 2025

$ 

6.6
6.9
7.3
7.8
8.1
47.2

The Company has a qualified defined contribution plan for which 
substantially  all  employees  are  eligible.  Company  contributions, 
which match a portion of certain voluntary employee contributions 
to the plan, totaled $5.0 million, $5.1 million and $4.6 million in 
2015, 2014 and 2013, respectively. Employer matching contributions 
are discretionary.

152

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial Statements 
10. DERIVATIVES

Our  freestanding  and  embedded  derivatives,  which  are  not  designated  as  hedging  instruments,  are  held  at  fair  value  and  are 
summarized as follows (dollars in millions):

Assets:

Other invested assets:
Fixed index call options
Interest rate futures
Reinsurance receivables

TOTAL ASSETS
Liabilities:

Future policy benefits:
Fixed index products
TOTAL LIABILITIES

Fair value

2015

41.0
.1
(5.0)
36.1

1,057.1
1,057.1

$

$

$
$

2014

107.2
(.2)
2.0
109.0

1,081.5
1,081.5

$

$

$
$

The activity associated with freestanding derivative instruments is measured as either the notional or the number of contracts. The activity 
associated with the fixed index annuity embedded derivatives are shown by the number of policies. The following table represents activity 
associated with derivative instruments as of the dates indicated:

Interest futures
Fixed index annuities - embedded derivative
Fixed index call options

(a)  Dollars in millions.

Measurement
Contracts
Policies
Notional(a)

December 31, 
2014
402
93,185
2,403.9 $

$

Additions
2,643
10,256
2,397.0 $

Maturities/
terminations
(2,781)
(6,781)
(2,421.2) $

December 31, 
2015
264
96,660
2,379.7

We are required to establish an embedded derivative related to a modified coinsurance agreement pursuant to which we assume the risks of 
a block of health insurance business. The embedded derivative represents the mark-to-market adjustment for approximately $145 million 
in underlying investments held by the ceding reinsurer.

The following table provides the pre-tax gains (losses) recognized in net income for derivative instruments, which are not designated as 
hedges for the periods indicated (dollars in millions):

Net investment income from policyholder and reinsurer accounts and  
other special-purpose portfolios:

Fixed index call options
Embedded derivative related to reinsurance contract

TOTAL
Net realized gains (losses):
Interest rate futures
Embedded derivative related to modified coinsurance agreement

TOTAL
Insurance policy benefits:

Embedded derivative related to fixed index annuities

TOTAL

2015

2014

2013

$

$

(36.2) $
—
(36.2)

(2.7)
(7.0)
(9.7)

$

69.5
(1.4)
68.1

(7.0)
2.0
(5.0)

177.5
3.7
181.2

(.4)
—
(.4)

36.3
(9.6) $

(73.5)
(10.4) $

49.3
230.1

153

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KDerivative Counterparty Risk

If  the  counterparties  to  the  call  options  fail  to  meet  their 
obligations,  we  may  recognize  a  loss.  We  limit  our  exposure  to 
such a loss by diversifying among several counterparties believed 
to be strong and creditworthy. At December 31, 2015, all of our 
counterparties were rated “A-” or higher by S&P. 

The interest rate future contracts are effected through regulated 
exchanges. Such positions are marked to market and margined on 
a daily basis. The Company has minimal exposure to credit-related 
losses in the event of nonperformance.

The  Company  and  its  subsidiaries  are  parties  to  master  netting 
arrangements  with  its  counterparties  related  to  entering  into 
various  derivative  contracts.  Exchange-traded  derivatives  require 
margin accounts which we offset.

Repurchase agreements

We  may  enter  into  agreements  under  which  we  sell  securities 
subject to an obligation to repurchase the same securities. These 
repurchase agreements are accounted for as collateralized financing 

arrangements  and  not  as  a  sale  and  subsequent  repurchase  of 
securities. The obligation to repurchase the securities is reflected 
as investment borrowings in the Company’s consolidated balance 
sheet, while the securities underlying the repurchase agreements 
remain  in  the  respective  investment  asset  accounts.  There  is  no 
offsetting or netting of the investment securities assets with the 
repurchase agreement liabilities. In addition, as the Company does 
not currently have any outstanding reverse repurchase agreements, 
there  is  no  such  offsetting  to  be  done  with  the  repurchase 
agreements.

The right of offset for a repurchase agreement resembles a secured 
borrowing, whereby the collateral would be used to settle the fair 
value  of  the  repurchase  agreement  should  the  Company  be  in 
default under the agreement (e.g., fails to make an interest payment 
to  the  counterparty).  If  the  counterparty  were  to  default  (e.g., 
declare  bankruptcy),  the  Company  could  cancel  the  repurchase 
agreement  (i.e.,  cease  payment  of  principal  and  interest),  and 
attempt collection on the amount of collateral value in excess of 
the  repurchase  agreement  fair  value.  The  collateral  is  held  by  a 
third  party  financial  institution  in  the  counterparty’s  custodial 
account.  The  counterparty  has  the  right  to  sell  or  repledge  the 
investment securities.

The following table summarizes information related to derivatives and repurchase agreements with master netting arrangements or 
collateral as of December 31, 2015 and 2014 (dollars in millions):

Gross 
amounts 
offset in  
the balance 
sheet

Net amounts 
of assets 
presented in 
the balance 
sheet

Gross amounts not offset in 
the balance sheet
Cash 
collateral 
received

Financial 
instruments

Gross 
amounts 
recognized

Net amount

December 31, 2015:

Fixed index call options
Interest rate futures
December 31, 2014:

$

$

41.0
.1

— $
1.5

$

41.0
1.6

— $
—

— $
—

Fixed index call options
Interest rate futures
Repurchase agreements(a)
(a)  As of December 31, 2014, these agreements were collateralized by investment securities with a fair value of $25.3 million. 

107.2
(.2)
20.4

107.2
1.3
20.4

—
1.5
—

—
—
20.4

—
—
—

41.0
1.6

107.2
1.3
—

11.  SHAREHOLDERS’ EQUITY

Changes in the number of shares of common stock outstanding were as follows (shares in thousands):

Balance, beginning of year

Treasury stock purchased and retired
Conversion of 7.0% Debentures
Stock options exercised
Restricted and performance stock vested(a)

BALANCE, END OF YEAR

2015
203,324
(20,582)
—
769
518
184,029

2014
220,324
(18,489)
—
916
573
203,324

2013
221,502
(8,949)
4,739
2,087
945
220,324

(a)  In 2015, 2014 and 2013, such amount was reduced by 237 thousand, 257 thousand and 472 thousand shares, respectively, which were tendered to the Company for 

the payment of required federal and state tax withholdings owed on the vesting of restricted and performance stock.

154

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsIn  May  2011,  the  Company  announced  a  securities  repurchase 
program of up to $100.0 million. In February 2012, June 2012, 
December 2012, December 2013, November 2014 and November 
2015, the Company’s Board of Directors approved, in aggregate, 
an  additional  $1,600.0  million  to  repurchase  the  Company’s 
outstanding securities. In 2015, 2014 and 2013, we repurchased 
20.6 million, 18.5 million and 8.9 million shares, respectively, for 
$365.2  million,  $319.1  million  and  $118.4  million,  respectively, 
under the securities repurchase program. In addition, in September 
2014, we repurchased all outstanding common stock warrants for 
$57.4 million under the securities repurchase program. In 2013, 
the  Company  also  purchased  $63.8  million  aggregate  principal 
amount of our 7.0% Debentures as further discussed in the note 
to  the  consolidated  financial  statements  entitled  “Notes  Payable 
-  Direct  Corporate  Obligations”.  Such  purchases  were  made 
pursuant  to  our  securities  repurchase  program.  The  Company 
had  remaining  repurchase  authority  of  $455.7  million  as  of 
December 31, 2015.

In 2015, 2014 and 2013, dividends declared and paid on common 
stock totaled $52.0 million ($0.27 per common share), $51.0 million 
($0.24 per common share) and $24.4 million ($0.11 per common 
share), respectively. In May 2015, the Company increased its quarterly 
common stock dividend to $0.07 per share from $0.06 per share.

The Company has a long-term incentive plan which permits the 
grant of CNO incentive or non-qualified stock options, restricted 
stock awards, stock appreciation rights, performance shares or units 
and certain other equity-based awards to certain directors, officers 
and employees of the Company and certain other individuals who 
perform  services  for  the  Company.  As  of  December  31,  2015, 
6.9 million shares remained available for issuance under the plan. 
Our  stock  option  awards  are  generally  granted  with  an  exercise 
price equal to the market price of the Company’s stock on the date 
of grant. For options granted in 2006 and prior years, our stock 
option awards generally vested on a graded basis over a four year 
service term and expire ten years from the date of grant. Our stock 
option  awards  granted  in  2007  through  2009  generally  vested 
on a graded basis over a three year service term and expired five 
years from the date of grant. Our stock options granted in 2010 
through  2014  generally  vest  on  a  graded  basis  over  a  three  year 
service term and expire seven years from the date of grant. Our 
stock options granted in 2015 generally vest on a graded basis over 
a  three  year  service  term  and  expire  ten  years  from  the  date  of 
grant. The vesting periods for our restricted stock awards range 
from immediate vesting to a period of three years.

A summary of the Company’s stock option activity and related information for 2015 is presented below (shares in thousands; dollars in 
millions, except per share amounts):

Outstanding at the beginning of the year

Options granted
Exercised
Forfeited or terminated

Outstanding at the end of the year
Options exercisable at the end of the year
Available for future grant

$

Weighted average 
exercise price
12.04
16.45
(8.20)
(17.70)
13.32

Shares
5,011
1,361
(769)
(404)
5,199
2,399
6,882

Weighted average 
remaining life  
(in years)

Aggregate 
intrinsic value

$

4.8 $
2.5 $

4.8

38.4
15.3

A summary of the Company’s stock option activity and related information for 2014 is presented below (shares in thousands; dollars in 
millions, except per share amounts):

Outstanding at the beginning of the year

Options granted
Exercised
Forfeited or terminated

Outstanding at the end of the year
Options exercisable at the end of the year
Available for future grant

$

Weighted average 
exercise price
10.64
19.10
5.47
20.07
12.04

Shares
5,579
1,014
(917)
(665)
5,011
2,030
8,571

Weighted average 
remaining life  
(in years)

Aggregate 
intrinsic value

$

$
$

4.3
2.7

3.8

32.1
12.1

155

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KA summary of the Company’s stock option activity and related information for 2013 is presented below (shares in thousands; dollars in 
millions, except per share amounts):

Outstanding at the beginning of the year

Options granted
Exercised
Forfeited or terminated

Outstanding at the end of the year
Options exercisable at the end of the year
Available for future grant

$

Weighted average 
exercise price
9.72
11.01
7.27
13.95
10.64

Shares
6,655
1,447
(2,087)
(436)
5,579
2,529
9,099

Weighted average 
remaining life  
(in years)

Aggregate 
intrinsic value

$

$
$

4.0
2.1

6.0

32.5
13.9

We recognized compensation expense related to stock options totaling 
$9.6 million ($6.2 million after income taxes) in 2015, $7.9 million 
($5.1  million  after  income  taxes)  in  2014  and  $7.2  million 
($4.7 million after income taxes) in 2013. Compensation expense 
related to stock options reduced both basic and diluted earnings per 
share by three cents in 2015 and two cents in both 2014 and 2013. 

At December 31, 2015, the unrecognized compensation expense for 
non-vested  stock  options  totaled  $11.2  million  which  is  expected 
to be recognized over a weighted average period of 1.9 years. Cash 
received  by  the  Company  from  the  exercise  of  stock  options  was 
$6.3  million,  $5.0  million  and  $15.1  million  during  2015,  2014 
and 2013, respectively.

The fair value of each stock option grant is estimated on the date of grant using the Black-Scholes option valuation model with the 
following weighted average assumptions:

Weighted average risk-free interest rates
Weighted average dividend yields
Volatility factors
Weighted average expected life (in years)
Weighted average fair value per share

2015 Grants

2014 Grants

2013 Grants

1.7%
1.5%
85%
6.3
10.83

$

$

1.6%
1.3%
51%
4.8
7.65

$

.8%
.7%
107%
4.8
8.02

The  risk-free  interest  rate  is  based  on  the  U.S.  Treasury  yield 
curve in effect at the time of grant. The dividend yield is based 
on the Company’s history and expectation of dividend payouts. 
Volatility factors are based on the weekly historical volatility of the 

Company’s common stock equal to the expected life of the option. 
The  expected  life  is  based  on  the  average  of  the  graded  vesting 
period and the contractual terms of the option.

The exercise price was equal to the market price of our stock on 
the date of grant for all options granted in 2015, 2014 and 2013.

The following table summarizes information about stock options outstanding at December 31, 2015 (shares in thousands):

Options outstanding

Options exercisable

Range of exercise prices
$6.45 - $6.77
$7.38 - $7.51
$8.29 - $12.34
$12.74 - $18.27
$19.15 - $25.45

Number 
outstanding
427
1,097
1,146
1,332
1,197
5,199

Remaining life 
(in years)
1.2
2.8
4.1
8.9
4.0

$

Average exercise  
price
6.45
7.46
10.76
16.40
20.18

Number  
exercisable

427 $

1,097
551
18
306
2,399

Average exercise 
price
6.45
7.46
10.61
14.49
23.19

During 2015, 2014 and 2013, the Company granted .1 million, 
.1 million and .2 million restricted shares, respectively, of CNO 
common stock to certain directors, officers and employees of the 
Company  at  a  weighted  average  fair  value  of  $17.59  per  share, 
$17.15 per share and $12.00 per share, respectively. The fair value 

of such grants totaled $1.7 million, $1.9 million and $2.1 million 
in 2015, 2014 and 2013, respectively. Such amounts are recognized 
as compensation expense over the vesting period of the restricted 
stock. A summary of the Company’s non-vested restricted stock 
activity for 2015 is presented below (shares in thousands):

Non-vested shares, beginning of year

Granted
Vested
Forfeited

NON-VESTED SHARES, END OF YEAR

156

CNO FINANCIAL GROUP, INC. - Form 10-K

Shares
236
95
(234)
(2)
95

$

Weighted average grant 
date fair value
10.95
17.59
11.73
11.31
15.66

PART IIITEM 8 Consolidated Financial StatementsAt December 31, 2015, the unrecognized compensation expense 
for non-vested restricted stock totaled $.9 million which is expected 
to be recognized over a weighted average period of 1.6 years. At 
December 31, 2014, the unrecognized compensation expense for 
non-vested  restricted  stock  totaled  $1.4  million.  We  recognized 
compensation expense related to restricted stock awards totaling 
$2.2  million,  $3.0  million  and  $4.5  million  in  2015,  2014  and 
2013,  respectively.  The  fair  value  of  restricted  stock  that  vested 
during 2015, 2014 and 2013 was $2.7 million, $3.7 million and 
$5.6 million, respectively.

Authoritative guidance also requires us to estimate the amount of 
unvested stock-based awards that will be forfeited in future periods 
and  reduce  the  amount  of  compensation  expense  recognized 
over  the  applicable  service  period  to  reflect  this  estimate.  We 
periodically evaluate our forfeiture assumptions to more accurately 
reflect our actual forfeiture experience.

The Company does not currently recognize tax benefits resulting 
from  tax  deductions  in  excess  of  the  compensation  expense 
recognized because of NOLs which are available to offset future 
taxable income.

In 2015, 2014 and 2013 the Company granted performance units 
totaling 516,660, 283,630 and 424,400, respectively, pursuant to 
its long-term incentive plan to certain officers of the Company. 
The  criteria  for  payment  for  such  awards  are  based  on  certain 
company-wide performance levels that must be achieved within a 
specified performance time (generally three years), each as defined 
in the award. The performance units granted in 2015 provide for 
a payout of up to 200 percent of the award if certain performance 
thresholds are achieved, and the performance units granted prior 
to 2015 provide for a payout of up to 150 percent of the award if 
certain performance thresholds are achieved. Unless antidilutive, 
the diluted weighted average shares outstanding would reflect the 
number  of  performance  units  expected  to  be  issued,  using  the 
treasury stock method.

A summary of the Company’s performance units is presented below (shares in thousands):

Awards outstanding at December 31, 2012

Granted in 2013
Additional shares issued pursuant to achieving certain performance criteria(a)
Shares vested in 2013
Forfeited

Awards outstanding at December 31, 2013

Granted in 2014
Additional shares issued pursuant to achieving certain performance criteria(a)
Shares vested in 2014
Forfeited

Awards outstanding at December 31, 2014

Granted in 2015
Additional shares issued pursuant to achieving certain performance criteria(a)
Shares vested in 2015
Forfeited

AWARDS OUTSTANDING AT DECEMBER 31, 2015

Total 
shareholder 
return awards
193
212
—
—
(23)
382
142
—
—
(5)
519
258
85
(260)
(53)
549

Operating 
return on equity 
awards
—
212
—
—
(8)
204
142
—
—
(3)
343
258
—
—
(52)
549

Pre-tax 
operating 
income awards
977
—
223
(668)
(62)
470
—
142
(434)
(2)
176
—
85
(260)
(1)
—

(a)  The performance units that vested in these years provided for a payout of up to 150 percent of the award if certain performance levels were achieved.

The grant date fair value of the performance units awarded was 
$9.4 million and $5.2 million in 2015 and 2014, respectively. We 
recognized  compensation  expense  of  $5.3  million,  $4.7  million 
and $3.4 million in 2015, 2014 and 2013, respectively, related to 
the performance units.

As further discussed in the footnote to the consolidated financial 
statements  entitled  “Income  Taxes”,  the  Company’s  Board  of 
Directors adopted the Section 382 Rights Agreement on January 
20,  2009  and  amended  and  extended  the  Section  382  Rights 
Agreement on December 6, 2011 and November 13, 2014. The 
Section 382 Rights Agreement, as amended, is designed to protect 
shareholder value by preserving the value of our tax assets primarily 
associated  with  NOLs.  At  the  time  the  Section  382  Rights 
Agreement was adopted, the Company declared a dividend of one 
preferred  share  purchase  right  (a  “Right”)  for  each  outstanding 
share of common stock. The dividend was payable on January 30, 
2009,  to  the  shareholders  of  record  as  of  the  close  of  business 

on that date and a Right is also attached to each share of CNO 
common stock issued after that date. Pursuant to the Section 382 
Rights Agreement, as amended, each Right entitles the shareholder 
to purchase from the Company one one-thousandth of a share of 
Series C Junior Participating Preferred Stock, par value $.01 per 
share  (the  “Junior  Preferred  Stock”)  of  the  Company  at  a  price 
of $70.00 per one one-thousandth of a share of Junior Preferred 
Stock. The description and terms of the Rights are set forth in the 
Section  382  Rights  Agreement,  as  amended.  The  Rights  would 
become exercisable in the event any person or group (subject to 
certain exemptions) becomes an owner of more than 4.99 percent 
of the outstanding stock of CNO (a “Threshold Holder”) without 
the approval of the Board of Directors or an existing shareholder 
who  is  currently  a  Threshold  Holder  acquires  additional  shares 
exceeding  one  percent  of  our  outstanding  shares  without  prior 
approval from the Board of Directors.

157

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KA reconciliation of net income and shares used to calculate basic and diluted earnings per share is as follows (dollars in millions and shares 
in thousands):

Net income for basic earnings per share
Add: interest expense on 7.0% Debentures, net of income taxes

NET INCOME FOR DILUTED EARNINGS PER SHARE

Shares:

Weighted average shares outstanding for basic earnings per share
Effect of dilutive securities on weighted average shares:

7.0% Debentures
Stock options, restricted stock and performance units
Warrants(a)

Dilutive potential common shares
WEIGHTED AVERAGE SHARES OUTSTANDING FOR DILUTED  
EARNINGS PER SHARE

2015
270.7
—
270.7

$

$

$

$

2014
51.4
—
51.4

$

$

2013
478.0
1.6
479.6

193,054

212,917

221,628

—
2,112
—
2,112

—
2,505
2,233
4,738

5,780
2,776
2,518
11,074

195,166

217,655

232,702

(a)  All outstanding warrants were repurchased in September 2014 as further discussed above. Accordingly, the warrants have no dilutive effect in periods beginning after 

September 30, 2014.

Basic  earnings  per  common  share  is  computed  by  dividing  net 
income  by  the  weighted  average  number  of  common  shares 
outstanding  for  the  period.  Restricted  shares  (including  our 
performance  units)  are  not  included  in  basic  earnings  per  share 
until  vested.  Diluted  earnings  per  share  reflect  the  potential 
dilution  that  could  occur  if  outstanding  stock  options  and 
warrants  were  exercised  and  restricted  stock  was  vested.  The 
dilution from options, warrants and restricted shares is calculated 
using the treasury stock method. Under this method, we assume 
the proceeds from the exercise of the options and warrants (or the 
unrecognized  compensation  expense  with  respect  to  restricted 
stock and performance units) will be used to purchase shares of 
our common stock at the average market price during the period, 
reducing  the  dilutive  effect  of  the  exercise  of  the  options  and 

warrants (or the vesting of the restricted stock and performance 
units). Initially, the 7.0% Debentures were convertible into 182.1494 
shares of our common stock for each $1,000 principal amount of 
7.0% Debentures, which was equivalent to an initial conversion 
price of approximately $5.49 per share. The conversion rate was 
subject to adjustment following the occurrence of certain events 
(including  the  payment  of  dividends  on  our  common  stock)  in 
accordance with the terms of an indenture dated as of October 16, 
2009.  On  July  1,  2013,  the  Company  issued  a  conversion  right 
termination  notice  to  holders  of  the  7.0%  Debentures  and  the 
right to convert the 7.0% Debentures into shares of its common 
stock was terminated effective July 30, 2013 as further discussed 
in the note to the consolidated financial statements entitled “Notes 
Payable - Direct Corporate Obligations”.

12. OTHER OPERATING STATEMENT DATA

Insurance policy income consisted of the following (dollars in millions):

Direct premiums collected
Reinsurance assumed
Reinsurance ceded

Premiums collected, net of reinsurance

Change in unearned premiums
Less premiums on interest-sensitive life and products without mortality and morbidity risk 
which are recorded as additions to insurance liabilities

Premiums on traditional products with mortality or morbidity risk

Fees and surrender charges on interest-sensitive products
INSURANCE POLICY INCOME

2015
3,769.6
38.4
(142.8)
3,665.2
5.9

(1,241.9)
2,429.2
126.8
2,556.0

$

$

2014
3,856.2
34.5
(187.9)
3,702.8
9.1

(1,295.4)
2,416.5
213.2
2,629.7

$

$

2013
3,966.0
38.0
(240.5)
3,763.5
(16.6)

(1,298.1)
2,448.8
295.9
2,744.7

$

$

The four states with the largest shares of 2015 collected premiums were Florida (9 percent), Pennsylvania (7 percent), California (6 percent) 
and Texas (6 percent). No other state accounted for more than five percent of total collected premiums.

Other operating costs and expenses were as follows (dollars in millions):

Commission expense
Salaries and wages
Other
TOTAL OTHER OPERATING COSTS AND EXPENSES

2015
103.8
205.2
430.2
739.2

$

$

2014
99.4
242.4
461.0
802.8

$

$

2013
103.8
234.0
428.4
766.2

$

$

158

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsChanges in the present value of future profits were as follows (dollars in millions):

Balance, beginning of year

Amortization
Effect of reinsurance transaction
Amounts related to CLIC prior to being sold
Amounts related to changes in unrealized investment gains (losses)  
on fixed maturities, available for sale

BALANCE, END OF YEAR

2015
489.4
(69.1)
—
—

28.7
449.0

$

$

2014
679.3
(76.2)
5.0
(15.5)

(103.2)
489.4

$

$

2013
626.0
(92.0)
—
—

145.3
679.3

$

$

Based  on  current  conditions  and  assumptions  as  to  future 
events on all policies inforce, the Company expects to amortize 
approximately  11  percent  of  the  December  31,  2015  balance  of 
the  present  value  of  future  profits  in  2016,  10  percent  in  2017, 
9 percent in 2018, 8 percent in 2019 and 7 percent in 2020. The 
discount rate used to determine the amortization of the present 
value  of  future  profits  averaged  approximately  5  percent  in  the 
years ended December 31, 2015, 2014 and 2013.

In  accordance  with  authoritative  guidance,  we  are  required  to 
amortize the present value of future profits in relation to estimated 
gross  profits  for  interest-sensitive  life  products  and  annuity 
products. Such guidance also requires that estimates of expected 
gross profits used as a basis for amortization be evaluated regularly, 
and that the total amortization recorded to date be adjusted by a 
charge or credit to the statement of operations, if actual experience 
or other evidence suggests that earlier estimates should be revised.

Changes in deferred acquisition costs were as follows (dollars in millions):

Balance, beginning of year

Additions
Amortization
Effect of reinsurance transaction
Amounts related to CLIC prior to being sold
Amounts related to changes in unrealized investment gains (losses)  
on fixed maturities, available for sale
Other

BALANCE, END OF YEAR

2015
770.6
246.4
(190.9)
—
—

257.2
—
1,083.3

$

$

$

$

2014
968.1
242.8
(171.2)
24.0
(37.6)

(255.5)
—
770.6

$

$

2013
629.7
222.8
(204.3)
—
—

315.9
4.0
968.1

13. CONSOLIDATED STATEMENT OF CASH FLOWS

The following disclosures supplement our consolidated statement of cash flows.

The following reconciles net income to net cash provided by operating activities (dollars in millions):

Cash flows from operating activities:
Net income
Adjustments to reconcile net income to net cash from operating activities:

Amortization and depreciation
Income taxes
Insurance liabilities
Accrual and amortization of investment income
Deferral of policy acquisition costs
Net realized investment (gains) losses
Payment to reinsurer pursuant to long-term care business reinsured
Net loss on sale of subsidiary, (gain) loss on reinsurance transactions and  
transition expenses
Loss on extinguishment or modification of debt
Other

2015

2014

2013

$

270.7

$

51.4

$

478.0

283.4
92.9
297.4
(27.6)
(246.4)
36.6
—

9.0
32.8
(4.9)
743.9

274.2
119.7
398.2
(148.3)
(242.8)
(36.7)
(590.3)

239.8
.6
56.0

$

121.8(a) $

324.6
(181.2)
465.8
(276.3)
(222.8)
(33.6)
—

98.4
65.4
2.1
720.4

NET CASH FROM OPERATING ACTIVITIES

$

(a)  Cash flows from operating activities reflect outflows in the 2014 period due to the payment to reinsurer to transfer certain long-term care business.

159

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KOn July 1, 2014, Bankers Life recaptured the life business written by Bankers Life that was reinsured by Wilton Reassurance Company 
(“Wilton Re”) in 2009. The following summarizes the impact of the recapture (dollars in millions):

Investments
Cash
Present value of future profits and deferred acquisition costs
Reinsurance receivables
Other liabilities

Gain on reinsurance transaction (classified as “Loss on sale of subsidiary, (gain) loss on  
reinsurance transactions and transition expenses”)

Income tax expense
GAIN ON REINSURANCE TRANSACTION (NET OF INCOME TAXES)

(a)  Such amount has been reduced by a $28.0 million recapture fee.
(b)  Such non-cash amounts have been excluded from the consolidated statement of cash flows.

$

$

139.4(a)(b)
7.7
29.0(b)
(155.9)(b)
5.9(b)

26.1
9.2
16.9

Other non-cash items not reflected in the financing activities section of the consolidated statement of cash flows (dollars in millions):

Stock options, restricted stock and performance units

2015
17.1

$

2014
15.6

$

2013
15.1

$

14.  STATUTORY INFORMATION (BASED ON NON-GAAP MEASURES)

Statutory accounting practices prescribed or permitted by regulatory authorities for the Company’s insurance subsidiaries differ from 
GAAP. The Company’s insurance subsidiaries reported the following amounts to regulatory agencies, after appropriate elimination of 
intercompany accounts among such subsidiaries (dollars in millions):

Statutory capital and surplus
Asset valuation reserve
Interest maintenance reserve
TOTAL

2015
1,739.2
196.9
476.0
2,412.1

$

$

2014
1,654.4
203.1
504.1
2,361.6

$

$

Statutory  capital  and  surplus  included  investments  in  upstream 
affiliates of $42.6 million at both December 31, 2015 and 2014, 
which  were  eliminated  in  the  consolidated  financial  statements 
prepared in accordance with GAAP.

Statutory earnings build the capital required by ratings agencies 
and  regulators.  Statutory  earnings,  fees  and  interest  paid  by 
the  insurance  companies  to  the  parent  company  create  the 
“cash  flow  capacity”  the  parent  company  needs  to  meet  its 
obligations,  including  debt  service.  The  consolidated  statutory 
net income (a non-GAAP measure) of our insurance subsidiaries 
was  $332.6  million,  $364.3  million  and  $386.5  million  in 
2015, 2014 and 2013, respectively. Included in such net income 
were  net  realized  capital  gains  (losses),  net  of  income  taxes,  of 
$(18.0) million, $(18.2) million and $19.0 million in 2015, 2014 
and  2013,  respectively.  In  addition,  such  net  income  included 
pre-tax  amounts  for  fees  and  interest  paid  to  CNO  or  its 
non-life subsidiaries totaling $154.2 million, $157.5 million and 
$159.7 million in 2015, 2014 and 2013, respectively.

Insurance  regulators  may  prohibit  the  payment  of  dividends  or 
other payments by our insurance subsidiaries to parent companies 
if  they  determine  that  such  payment  could  be  adverse  to  our 
policyholders  or  contract  holders.  Otherwise,  the  ability  of  our 
insurance subsidiaries to pay dividends is subject to state insurance 
department  regulations.  Insurance  regulations  generally  permit 
dividends to be paid from statutory earned surplus of the insurance 
company without regulatory approval for any 12-month period in 
amounts equal to the greater of (or in a few states, the lesser of): 
(i) statutory net gain from operations or statutory net income for 
the prior year; or (ii) 10 percent of statutory capital and surplus as 

of the end of the preceding year. This type of dividend is referred 
to  as  an  “ordinary  dividend”.  Any  dividend  in  excess  of  these 
levels  requires  the  approval  of  the  director  or  commissioner  of 
the applicable state insurance department and is referred to as an 
“extraordinary dividend”. During 2015, our insurance subsidiaries 
paid extraordinary dividends of $265.7 million to CDOC, Inc. 
(“CDOC”)  (our  wholly  owned  subsidiary  and  the  immediate 
parent  of  Washington  National  and  Conseco  Life  Insurance 
Company of Texas). CDOC made no capital contributions to its 
insurance subsidiaries in 2015.

Each  of  the  immediate  insurance  subsidiaries  of  CDOC  had 
negative earned surplus at December 31, 2015. Accordingly, any 
dividend  payments  from  these  subsidiaries  require  the  approval 
of the director or commissioner of the applicable state insurance 
department.  The  payment  of  interest  on  surplus  debentures 
requires  either  prior  written  notice  or  approval  of  the  director 
or  commissioner  of  the  applicable  state  insurance  department. 
Dividends  and  other  payments 
from  our  non-insurance 
subsidiaries to CNO or CDOC do not require approval by any 
regulatory authority or other third party. 

In accordance with an order from the Florida Office of Insurance 
Regulation,  Washington  National  may  not  distribute  funds  to 
any  affiliate  or  shareholder,  except  pursuant  to  agreements  that 
have been approved, without prior notice to the Florida Office of 
Insurance Regulation. In addition, the risk-based capital (“RBC”) 
and other capital requirements described below can also limit, in 
certain circumstances, the ability of our insurance subsidiaries to 
pay dividends.

160

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsRBC  requirements  provide  a  tool  for  insurance  regulators  to 
determine  the  levels  of  statutory  capital  and  surplus  an  insurer 
must maintain in relation to its insurance and investment risks and 
the need for possible regulatory attention. The RBC requirements 
provide four levels of regulatory attention, varying with the ratio 
of the insurance company’s total adjusted capital (defined as the 
total of its statutory capital and surplus, asset valuation reserve and 
certain other adjustments) to its RBC (as measured on December 
31 of each year) as follows: (i) if a company’s total adjusted capital 
is less than 100 percent but greater than or equal to 75 percent 
of its RBC, the company must submit a comprehensive plan to 
the  regulatory  authority  proposing  corrective  actions  aimed  at 
improving its capital position (the “Company Action Level”); (ii) if 
a company’s total adjusted capital is less than 75 percent but greater 
than or equal to 50 percent of its RBC, the regulatory authority 
will perform a special examination of the company and issue an 
order specifying the corrective actions that must be taken; (iii) if a 
company’s total adjusted capital is less than 50 percent but greater 
than or equal to 35 percent of its RBC, the regulatory authority may 
take any action it deems necessary, including placing the company 
under  regulatory  control;  and  (iv)  if  a  company’s  total  adjusted 
capital is less than 35 percent of its RBC, the regulatory authority 
must place the company under its control. In addition, the RBC 
requirements provide for a trend test if a company’s total adjusted 
capital is between 100 percent and 150 percent of its RBC at the 
end of the year. The trend test calculates the greater of the decrease 
in the margin of total adjusted capital over RBC: (i) between the 
current year and the prior year; and (ii) for the average of the last 

15.  SALE OF SUBSIDIARY

3  years.  It  assumes  that  such  decrease  could  occur  again  in  the 
coming year. Any company whose trended total adjusted capital 
is less than 95 percent of its RBC would trigger a requirement to 
submit a comprehensive plan as described above for the Company 
Action Level. The 2015 statutory annual statements of each of our 
insurance subsidiaries reflect total adjusted capital in excess of the 
levels subjecting the subsidiaries to any regulatory action.

In addition, although we are under no obligation to do so, we may 
elect to contribute additional capital or retain greater amounts of 
capital to strengthen the surplus of certain insurance subsidiaries. 
Any  election  to  contribute  or  retain  additional  capital  could 
impact the amounts our insurance subsidiaries pay as dividends 
to the holding company. The ability of our insurance subsidiaries 
to pay dividends is also impacted by various criteria established by 
rating agencies to maintain or receive higher ratings and by the 
capital levels that we target for our insurance subsidiaries.

At  December  31,  2015,  the  consolidated  RBC  ratio  of  our 
insurance subsidiaries exceeded the minimum RBC requirement 
included in our New Revolving Credit Agreement. See the note 
to  the  consolidated  financial  statements  entitled  “Notes  Payable 
- Direct Corporate Obligations” for further discussion of various 
financial  ratios  and  balances  we  are  required  to  maintain.  We 
calculate the consolidated RBC ratio by assuming all of the assets, 
liabilities, capital and surplus and other aspects of the business of 
our insurance subsidiaries are combined together in one insurance 
subsidiary, with appropriate intercompany eliminations.

On March 2, 2014, CNO entered into a Stock Purchase Agreement 
(the  “Stock  Purchase  Agreement”)  with  Wilton  Re,  pursuant 
to which CNO agreed to sell to Wilton Re all of the issued and 
outstanding shares of CLIC. The transaction closed on July 1, 2014, 
after the receipt of insurance regulatory approvals and satisfaction 
of  other  customary  closing  conditions.  After  adjustments  for 
transaction  costs  and  post-closing  adjustments,  the  transaction 

resulted  in  net  cash  proceeds  of  $224.9  million,  including  the 
impact of intercompany transactions completed in connection with 
the closing. In the first quarter of 2014, we recognized an estimated 
loss on the sale of CLIC of $298 million, net of income taxes. In the 
third and fourth quarters of 2014, we recognized a reduction to the 
loss on the sale of CLIC of $6 million and $2.9 million, respectively, 
to reflect the determination of the final sales price and net proceeds.

The loss on the sale of CLIC in 2014, is summarized below (dollars in millions):

Net cash proceeds
Net assets being sold:

Investments
Cash and cash equivalents
Accrued investment income
Present value of future profits
Deferred acquisition costs
Reinsurance receivables
Income tax assets, net
Other assets
Liabilities for insurance products
Other liabilities
Investment borrowings
Accumulated other comprehensive income

Net assets being sold
Loss before taxes

Tax expense related to the sale
Valuation allowance release related to the tax on the sale
Valuation allowance increase related to the decrease in projected future taxable income

NET LOSS

$

$

224.9

3,863.8
164.7
42.7
15.5
37.6
307.4
84.4
2.8
(3,201.3)
(199.1)
(383.4)
(240.5)
494.6
(269.7)
14.2
(14.2)
19.4
(289.1)

161

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KBecause the tax basis of CLIC is lower than the net cash proceeds, 
the  transaction  generated  a  taxable  gain  and  estimated  tax 
expense of $14.2 million. Fully offsetting the tax is $14.2 million 
of a valuation allowance release pertaining to NOLs which may 
now be utilized. However, the disposition of CLIC is expected 
to result in a net reduction to CNO’s taxable income in future 
periods which also required us to establish a valuation allowance 
of $19.4 million.

In connection with the closing of the transaction, CNO Services, 
LLC (“CNO Services”), an indirect wholly owned subsidiary of 
CNO, entered into a transition services agreement and a special 
support services agreement with Wilton Re, pursuant to which 
CNO Services makes available to Wilton Re and its affiliates, 
for  a  limited  period  of  time,  certain  services  required  for  the 
operation of CLIC’s business following the closing. Under such 
agreements,  we  will  receive  $30  million  in  the  year  ending 

16. BUSINESS SEGMENTS

The  Company  manages  its  business  through  the  following 
operating  segments:  Bankers  Life,  Washington  National  and 
Colonial  Penn,  which  are  defined  on  the  basis  of  product 
distribution;  and  corporate  operations,  comprised  of  holding 
company activities and certain noninsurance company businesses. 
In periods prior to 2014, we had an Other CNO Business segment 
comprised of the long-term care business that was ceded effective 
December 31, 2013 and the overhead expense of CLIC that was 
expected to continue after the completion of the sale. Beginning 
on  January  1,  2014:  (i)  the  overhead  expense  of  CLIC  that  was 
expected to continue after the completion of the sale was reallocated 
primarily to the Bankers Life and Washington National segments; 
and (ii) there was no longer an Other CNO Business segment.

We  measure  segment  performance  by  excluding  the  net  loss  on 
the  sale  of  CLIC  and  gain  (loss)  on  reinsurance  transactions,  the 
earnings of CLIC prior to being sold on July 1, 2014, net realized 
investment gains (losses), fair value changes in embedded derivative 
liabilities  (net  of  related  amortization),  fair  value  changes  in  the 
agent  deferred  compensation  plan,  loss  on  extinguishment  or 
modification of debt, income taxes and other non-operating items 
consisting  primarily  of  equity  in  earnings  of  certain  non-strategic 
investments and earnings attributable to VIEs (“pre-tax operating 

June  30,  2015  and  $20  million  in  the  year  ending  June  30, 
2016. In addition, certain services will continue to be provided 
in  the  three  years  ending  June  30,  2019  for  an  annual  fee  of 
$.2 million. The costs of the services provided to Wilton Re are 
expected to approximate the fees received under the agreements.

The Stock Purchase Agreement also provided that, at the closing, 
Bankers  Life  recapture  the  life  insurance  business  written  by 
Bankers Life that was reinsured by Wilton Re. The recapture 
agreement  was  conditioned  on  the  concurrent  consummation 
of the closing. On July 1, 2014, Bankers Life paid $28.0 million 
to  recapture  the  life  insurance  business  from  Wilton  Re  and 
recognized a gain (net of income taxes) of $16.9 million in the 
third quarter of 2014 as a result of the recapture. Refer to the note 
to the consolidated financial statements entitled “Consolidated 
Statement of Cash Flows” for additional information.

earnings”)  because  we  believe  that  this  performance  measure  is  a 
better indicator of the ongoing business and trends in our business. 
Our primary investment focus is on investment income to support 
our liabilities for insurance products as opposed to the generation 
of  net  realized  investment  gains  (losses),  and  a  long-term  focus  is 
necessary to maintain profitability over the life of the business.

The  net  loss  on  the  sale  of  CLIC,  gain  (loss)  on  reinsurance 
transactions, the earnings of CLIC prior to being sold, net realized 
investment gains (losses), fair value changes in embedded derivative 
liabilities  (net  of  related  amortization),  fair  value  changes  in  the 
agent  deferred  compensation  plan,  loss  on  extinguishment  or 
modification  of  debt  and  other  non-operating  items  consisting 
primarily of equity in earnings of certain non-strategic investments 
and  earnings  attributable  to  VIEs  depend  on  market  conditions 
or  represent  unusual  items  that  do  not  necessarily  relate  to  the 
underlying business of our segments. Net realized investment gains 
(losses)  and  fair  value  changes  in  embedded  derivative  liabilities 
(net of related amortization) may affect future earnings levels since 
our underlying business is long-term in nature and changes in our 
investment portfolio may impact our ability to earn the assumed 
interest rates needed to maintain the profitability of our business.

162

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsOperating information by segment was as follows (dollars in millions):

Revenues:

Bankers Life:

Insurance policy income:

Annuities
Health
Life

Net investment income(a)
Fee revenue and other income(a)
Total Bankers Life revenues

Washington National:

Insurance policy income:

Annuities
Health
Life

Net investment income(a)
Fee revenue and other income(a)

Total Washington National revenues

Colonial Penn:

Insurance policy income:

Health
Life

Net investment income(a)
Fee revenue and other income(a)

Total Colonial Penn revenues

Other CNO Business:

Insurance policy income - health
Net investment income(a)

Total Other CNO Business revenues

Corporate operations:

Net investment income
Fee and other income

Total corporate revenues

Total revenues

(continued on next page)

2015

2014

2013

$

$

22.4
1,251.0
375.3
884.7
27.7
2,561.1

$

26.0
1,287.1
338.6
957.3
29.3
2,638.3

28.9
1,311.2
308.6
1,005.7
19.0
2,673.4

3.0
615.4
25.4
253.6
1.3
898.7

3.0
260.5
43.0
1.0
307.5

—
—
—

11.3
8.6
19.9
3,787.2

4.0
597.6
24.4
276.1
1.1
903.2

3.6
242.4
41.7
1.0
288.7

—
—
—

14.9
6.7
21.6
3,851.8

11.4
587.1
23.0
296.9
.9
919.3

4.3
227.8
40.0
.8
272.9

24.1
33.3
57.4

39.8
6.2
46.0
3,969.0

163

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-K(continued from previous page)

2015

2014

2013

$

$

1,588.4
187.1
8.8
407.2
2,191.5

$

1,667.6
174.7
7.9
401.2
2,251.4

1,788.7
187.5
6.7
380.0
2,362.9

546.6
55.2
2.0
183.4
787.2

189.0
14.4
.1
98.4
301.9

—
—
—

45.0
—
.2
38.6
83.8
3,364.4

369.6
111.5
5.6
—
(63.9)
422.8

536.2
64.6
1.7
189.5
792.0

173.2
15.3
—
99.4
287.9

—
—
—

43.9
—
.1
49.1
93.1
3,424.4

386.9
111.2
.8
—
(71.5)
427.4

$

$

541.4
64.9
1.9
170.5
778.7

165.7
14.5
—
105.2
285.4

59.2
25.8
85.0

51.3
.1
—
43.1
94.5
3,606.5

310.5
140.6
(12.5)
(27.6)
(48.5)
362.5

Expenses:

Bankers Life:

Insurance policy benefits
Amortization
Interest expense on investment borrowings
Other operating costs and expenses
Total Bankers Life expenses

Washington National:

Insurance policy benefits
Amortization
Interest expense on investment borrowings
Other operating costs and expenses

Total Washington National expenses

Colonial Penn:

Insurance policy benefits
Amortization
Interest expense on investment borrowings
Other operating costs and expenses
Total Colonial Penn expenses

Other CNO Business:

Insurance policy benefits
Other operating costs and expenses

Total Other CNO Business expenses

Corporate operations:

Interest expense on corporate debt
Interest expense on borrowings of variable interest entities
Interest expense on investment borrowings
Other operating costs and expenses

Total corporate expenses

Total expenses
Pre-tax operating earnings by segment:

Bankers Life
Washington National
Colonial Penn
Other CNO Business
Corporate operations

PRE-TAX OPERATING EARNINGS

$

(a)  It is not practicable to provide additional components of revenue by product or services.

164

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsA reconciliation of segment revenues and expenses to consolidated revenues and expenses and net income is as follows (dollars in millions):

Total segment revenues
Net realized investment gains (losses)
Revenues related to certain non-strategic investments and earnings attributable to VIEs
Fee revenue related to transition and support services agreements
Revenues of CLIC prior to being sold
CONSOLIDATED REVENUES

$ 

Total segment expenses
Insurance policy benefits - fair value changes in embedded derivative liabilities
Amortization related to fair value changes in embedded derivative liabilities
Amortization related to net realized investment gains
Expenses related to certain non-strategic investments and expenses  
(earnings) attributable to VIEs
Other operating costs and expenses - fair value changes related to  
agent deferred compensation plan
Loss on extinguishment or modification of debt
Loss on sale of subsidiary, (gain) loss on reinsurance transactions and transition expenses
Expenses related to transition and support services agreements
Expenses of CLIC prior to being sold
CONSOLIDATED EXPENSES
Income before tax
Income tax expense:

2015
3,787.2 $
(47.9)
47.6
25.0
—
3,811.9
3,364.4
(15.7)
3.8
(.5)

2014
3,851.8 $
33.9
33.2
15.0
210.8
4,144.7
3,424.4
48.5
(12.5)
1.0

2013
3,969.0
33.4
32.2
—
441.5
4,476.1
3,606.5
(54.4)
19.0
1.6

43.0

41.2

42.4

(15.1)
32.8
9.0
22.5
—
3,444.2
367.7

26.8
.6
239.8
12.4
187.4
3,969.6
175.1

(15.8)
65.4
98.4
—
408.2
4,171.3
304.8

128.3
(301.5)
478.0

Tax expense on period income
Valuation allowance for deferred tax assets and other tax items

NET INCOME

129.5
(32.5)
270.7 $

$ 

159.2
(35.5)
51.4 $

Segment balance sheet information was as follows (dollars in millions):

Assets:

Bankers Life
Washington National
Colonial Penn
Corporate operations
TOTAL ASSETS

Liabilities:

Bankers Life
Washington National
Colonial Penn
Corporate operations

TOTAL LIABILITIES

2015

2014

$ 

$ 

$ 

$ 

19,067.8 $
7,948.5
985.4
3,123.4
31,125.1 $

16,612.0 $
6,665.1
869.3
2,840.2
26,986.6 $

19,303.0
8,207.9
945.3
2,699.7
31,155.9

16,697.5
6,778.8
802.2
2,189.2
26,467.7

165

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KThe following table presents selected financial information of our segments (dollars in millions):

Segment
2015

Bankers Life
Washington National
Colonial Penn
TOTAL

2014

Bankers Life
Washington National
Colonial Penn
TOTAL

Present value of 
future profits

Deferred 
acquisition costs

Insurance 
liabilities

$ 

$ 

$ 

$ 

114.9
290.2
43.9
449.0

128.4
314.2
46.8
489.4

$ 

$ 

$ 

$ 

718.2
280.0
85.1
1,083.3

456.6
240.2
73.8
770.6

$ 

$ 

$ 

$ 

15,234.1
6,126.2
782.9
22,143.2

15,308.9
6,228.8
771.0
22,308.7

17.  QUARTERLY FINANCIAL DATA (UNAUDITED)

We  compute  earnings  per  common  share  for  each  quarter 
independently of earnings per share for the year. The sum of 
the  quarterly  earnings  per  share  may  not  equal  the  earnings 
per share for the year because of: (i) transactions affecting the 

weighted average number of shares outstanding in each quarter; 
and  (ii)  the  uneven  distribution  of  earnings  during  the  year. 
Quarterly financial data (unaudited) were as follows (dollars in 
millions, except per share data):

2015
Revenues
Income before income taxes
Income tax expense
NET INCOME
Earnings per common share:

Basic:

Net income

Diluted:

Net income

2014
Revenues
Income (loss) before income taxes
Income tax expense (benefit)
NET INCOME (LOSS)
Earnings per common share:

Basic:

Net income (loss)

Diluted:

Net income (loss)

1st Qtr.
978.3
82.3
29.5
52.8

2nd Qtr.
959.5
72.7
25.9
46.8

$ 
$ 

$ 

3rd Qtr.
904.5
52.4
18.6
33.8

$ 
$ 

$ 

4th Qtr.
969.6
160.3
23.0
137.3

$ 
$ 

$ 

.26

$ 

.24

$ 

.18

$ 

.74

$ 

.26
1st Qtr.
1,084.7
$ 
(169.6) $ 

58.4
(228.0) $ 

.24
2nd Qtr.
1,093.0
114.4
36.3
78.1

$ 

$ 
$ 

$ 

.18
3rd Qtr.
967.0
154.4
37.0
117.4

$ 

$ 
$ 

$ 

.73
4th Qtr.
1,000.0
75.9
(8.0)
83.9

(1.03) $ 

.36

$ 

.56

$ 

(1.03) $ 

.35

$ 

.54

$ 

.41

.41

$ 
$ 

$ 

$ 

$ 

$ 
$ 

$ 

$ 

$ 

18. INVESTMENTS IN VARIABLE INTEREST ENTITIES

We  have  concluded  that  we  are  the  primary  beneficiary  with 
respect to certain VIEs, which are consolidated in our financial 
statements.  In  consolidating  the  VIEs,  we  consistently  use  the 
financial  information  most  recently  distributed  to  investors  in 
the VIE.

All of the VIEs are collateralized loan trusts that were established 
to issue securities to finance the purchase of corporate loans and 
other permitted investments (including two new VIEs which were 
consolidated in 2015, two new VIEs which were consolidated in 
2014  and  one  new  VIE  which  was  consolidated  in  2013).  The 
assets held by the trusts are legally isolated and not available to the 
Company. The liabilities of the VIEs are expected to be satisfied  

from  the  cash  flows  generated  by  the  underlying  loans  held  by 
the trusts, not from the assets of the Company. During 2015, a 
VIE that was required to be consolidated was dissolved. A gain of 
$11.3 million was recognized representing the difference between 
the  borrowings  of  such  VIE  and  the  contractual  distributions 
required following the liquidation of the underlying assets. The 
scheduled  repayment of the remaining principal balance of the 
borrowings  related  to  the  VIEs  are  as  follows:  $450.2  million 
in  2022;  $381.8  million  in  2024;  $326.9  million  in  2026; 
$276.3  million  in  2027;  and  $274.8  million  in  2028.  The 
Company  has  no  financial  obligation  to  the  VIEs  beyond  its 
investment in each VIE.

166

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IIITEM 8 Consolidated Financial StatementsCertain of our insurance subsidiaries are noteholders of the VIEs. Another subsidiary of the Company is the investment manager 
for the VIEs. As such, it has the power to direct the most significant activities of the VIEs which materially impacts the economic 
performance of the VIEs.

The following table provides supplemental information about the assets and liabilities of the VIEs which have been consolidated 
(dollars in millions):

ASSETS:

Investments held by variable interest entities
Notes receivable of VIEs held by insurance subsidiaries
Cash and cash equivalents held by variable interest entities
Accrued investment income
Income tax assets, net
Other assets

TOTAL ASSETS

LIABILITIES:

Other liabilities
Borrowings related to variable interest entities
Notes payable of VIEs held by insurance subsidiaries

TOTAL LIABILITIES

ASSETS:

Investments held by variable interest entities
Notes receivable of VIEs held by insurance subsidiaries
Cash and cash equivalents held by variable interest entities
Accrued investment income
Income tax assets, net
Other assets

TOTAL ASSETS

LIABILITIES:

Other liabilities
Borrowings related to variable interest entities
Notes payable of VIEs held by insurance subsidiaries

TOTAL LIABILITIES

December 31, 2015

VIEs

Eliminations

Net effect on
consolidated
balance sheet

1,633.6 $ 
—
364.4
3.3
26.0
1.4
2,028.7 $ 

196.6 $ 

1,676.4
204.0
2,077.0 $ 

— $ 

(204.3)
—
—
(1.9)
(1.5)
(207.7) $ 

(7.2) $ 

—
(204.0)
(211.2) $ 

1,633.6
(204.3)
364.4
3.3
24.1
(.1)
1,821.0

189.4
1,676.4
—
1,865.8

December 31, 2014

VIEs

Eliminations

Net effect on
consolidated
balance sheet

1,367.1 $
—
68.3
3.2
18.1
—
1,456.7 $

61.2 $

1,271.9
157.3
1,490.4 $

— $

(153.3)
—
—
(2.9)
(1.7)
(157.9) $

(6.1) $

—
(157.3)
(163.4) $

1,367.1
(153.3)
68.3
3.2
15.2
(1.7)
1,298.8

55.1
1,271.9
—
1,327.0

$ 

$ 

$ 

$ 

$

$

$

$

The following table provides supplemental information about the revenues and expenses of the VIEs which have been consolidated in 
accordance with authoritative guidance, after giving effect to the elimination of our investment in the VIEs and investment management 
fees earned by a subsidiary of the Company (dollars in millions):

REVENUES:

Net investment income – policyholder and reinsurer accounts and other special-purpose portfolios
Fee revenue and other income

$

Total revenues

EXPENSES:

Interest expense
Other operating expenses

Total expenses
Income before net realized investment losses and income taxes

Net realized investment losses

INCOME BEFORE INCOME TAXES

$

2015

2014

2013

62.1
1.6
63.7

38.8
2.0
40.8
22.9
(17.7)
5.2

$

$

47.2
1.1
48.3

30.1
1.2
31.3
17.0
(2.2)
14.8

$

$

42.3
1.8
44.1

26.0
1.4
27.4
16.7
(1.6)
15.1

167

PART IIITEM 8 Consolidated Financial StatementsCNO FINANCIAL GROUP, INC. - Form 10-KPART II
ITEM 8 Consolidated Financial Statement

The  investment  portfolios  held  by  the  VIEs  are  primarily 
comprised of commercial bank loans to corporate obligors which 
are almost entirely rated below-investment grade. At December 31,  

2015,  such  loans  had  an  amortized  cost  of  $1,679.3  million; 
gross  unrealized  gains  of  $.5  million;  gross  unrealized  losses  of  
$46.2 million; and an estimated fair value of $1,633.6 million.

The following table sets forth the amortized cost and estimated fair value of the investments held by the VIEs at December 31, 2015, by 
contractual maturity. Actual maturities will differ from contractual maturities because borrowers may have the right to call or prepay 
obligations with or without penalties.

(Dollars in millions)
Due in one year or less
Due after one year through five years
Due after five years through ten years

TOTAL

Amortized cost
12.5
719.2
947.6
1,679.3

$

$

Estimated fair value
12.1
695.1
926.4
1,633.6

$

$

The following table sets forth the amortized cost and estimated fair value of those investments held by the VIEs with unrealized losses at 
December 31, 2015, by contractual maturity. Actual maturities will differ from contractual maturities because borrowers may have the 
right to call or prepay obligations with or without penalties.

(Dollars in millions)
Due in one year or less
Due after one year through five years
Due after five years through ten years

TOTAL

Amortized cost
12.5
654.3
852.4
1,519.2

$

$

Estimated fair value
12.1
630.0
830.9
1,473.0

$

$

During  2015,  the  VIEs  recognized  net  realized  investment 
losses of $17.7 million, which were comprised of $1.3 million of 
net losses from the sales of fixed maturities, and $16.4 million 
of writedowns of investments for other than temporary declines 
in fair value recognized through net income. During 2014, the 
VIEs recognized net realized investment losses of $2.2 million 
from  the  sales  of  fixed  maturities.  During  2013,  the  VIEs 
recognized net realized investment losses of $1.6 million, which 
were  comprised  of  $.5  million  of  net  losses  from  the  sales  of 
fixed maturities, and $1.1 million of writedowns of investments 
for  other  than  temporary  declines  in  fair  value  recognized 
through net income.

At  December  31,  2015,  there  were  no  investments  held  by  the 
VIEs that were in default.

During 2015, $46.1 million of investments held by the VIEs 
were  sold  which  resulted  in  gross  investment  losses  (before 
income  taxes)  of  $1.8  million.  During  2014,  $38.7  million 
of investments held by the VIEs were sold which resulted in 
gross investment losses (before income taxes) of $2.4 million. 

During 2013, $11.1 million of investments held by the VIEs 
were  sold  which  resulted  in  gross  investment  losses  (before 
income taxes) of $.9 million.

At  December  31,  2015,  the  VIEs  held:  (i)  investments  with 
a  fair  value  of  $1,178.7  million  and  gross  unrealized  losses  of 
$23.9  million  that  had  been  in  an  unrealized  loss  position  for 
less  than  twelve  months;  and  (ii)  investments  with  a  fair  value 
of  $294.3  million  and  gross  unrealized  losses  of  $22.3  million 
that  had  been  in  an  unrealized  loss  position  for  greater  than 
twelve months.

At  December  31,  2014,  the  VIEs  held:  (i)  investments  with  a 
fair  value  of  $1,053.2  million  and  gross  unrealized  losses  of 
$27.3  million  that  had  been  in  an  unrealized  loss  position  for 
less than twelve months; and (ii) investments with a fair value of 
$167.4 million and gross unrealized losses of $4.2 million that had 
been in an unrealized loss position for greater than twelve months.

The  investments  held  by  the  VIEs  are  evaluated  for  other-
than-temporary  declines  in  fair  value  in  a  manner  that  is 
consistent with the Company’s fixed maturities, available for sale.

168

CNO FINANCIAL GROUP, INC. - Form 10-K

PART II
ITEM 9B Other Information

ITEM 9.  Changes in and Disagreements with Accountants 
on Accounting and Financial Disclosure.

None.

ITEM 9A. Controls and Procedures.

Evaluation  of  Disclosure  Controls  and  Procedures.  CNO’s 
management,  under  the  supervision  and  with  the  participation 
of the Chief Executive Officer and the Chief Financial Officer, 
evaluated  the  effectiveness  of  CNO’s  disclosure  controls  and 
procedures  (as  defined  in  Rules  13a-15(e)  and  15d-15(e)  under 
the Securities Exchange Act of 1934, as amended). Based on its 
evaluation,  the  Chief  Executive  Officer  and  Chief  Financial 
Officer concluded that, as of December 31, 2015, CNO’s disclosure 
controls and procedures were effective to ensure that information 
required to be disclosed by CNO in reports that it files or submits 
under the Securities Exchange Act of 1934 is recorded, processed, 
summarized  and  reported  within  the  time  periods  specified  in 
the  Securities  and  Exchange  Commission’s  (the  “SEC”)  rules 
and forms. Disclosure controls and procedures are also designed 
to  reasonably  assure  that  such  information  is  accumulated 
and  communicated  to  our  management,  including  our  Chief 
Executive Officer and Chief Financial Officer, as appropriate, to 
allow timely decisions regarding required disclosure.

Limitations  on  the  Effectiveness  of  Controls.  Our  management, 
including  our  Chief  Executive  Officer  and  Chief  Financial 
Officer,  does  not  expect  that  our  disclosure  controls  over 
financial  reporting  will  prevent  all  error  and  fraud.  A  control 
system, no matter how well designed and operated, can provide 
only reasonable, not absolute, assurance that the control system’s 
objectives will be met. Further, the design of a control system must 
reflect the fact that there are resource constraints, and the benefits 
of controls must be considered relative to their costs. Because of 
the  inherent  limitations  in  all  control  systems,  no  evaluation  of 
controls  can  provide  absolute  assurance  that  all  control  issues 
and instances of fraud, if any, have been detected. These inherent 
limitations include the realities that judgments in decision-making 
can be faulty and that breakdowns can occur because of error or 
mistake.  Controls  can  also  be  circumvented  by  the  individual 
acts of some persons, by collusion of two or more people, or by 
management override of the controls. The design of any system 
of  controls  is  based  in  part  on  certain  assumptions  about  the 
likelihood of future events, and there can be no assurance that any 
design will succeed in achieving its stated goals under all potential 
future  conditions.  Over  time,  controls  may  become  inadequate 
because of changes in conditions or deterioration in the degree of 

compliance with policies or procedures. Because of the inherent 
limitations in a cost-effective control system, misstatements due to 
error or fraud may occur and not be detected.

Conclusion  Regarding  the  Effectiveness  of  Disclosure  Controls  and 
Procedures. Based on our controls evaluation, our Chief Executive 
Officer and Chief Financial Officer concluded that as of the end 
of the period covered by this annual report, our disclosure controls 
and procedures were effective to provide reasonable assurance that: 
(i) the information required to be disclosed by us in reports that 
we file or submit under the Exchange Act is recorded, processed, 
summarized and reported within the time periods specified in the 
SEC’s rules and forms; and (ii) material information is accumulated 
and  communicated  to  our  management,  including  our  Chief 
Executive Officer and Chief Financial Officer, as appropriate to 
allow timely decisions regarding required disclosure.

Management’s Report on Internal Control Over Financial Reporting. 
Our management is responsible for establishing and maintaining 
adequate  internal  control  over  financial  reporting,  as  such  term 
is defined in Rules 13a-15(f) and 15d-15(f) under the Securities 
Exchange  Act  of  1934.  Under  the  supervision  and  with  the 
participation of our management, including our Chief Executive 
Officer and Chief Financial Officer, we conducted an evaluation 
of the effectiveness of our internal control over financial reporting 
based on the framework in Internal Control - Integrated Framework 
(2013) issued by the Committee of Sponsoring Organizations of 
the  Treadway  Commission.  Based  on  our  evaluation  under  the 
framework in Internal Control - Integrated Framework (2013), our 
management  concluded  that  our  internal  control  over  financial 
reporting was effective as of December 31, 2015.

The effectiveness of our internal control over financial reporting as 
of December 31, 2015 has been audited by PricewaterhouseCoopers 
LLP, an independent registered public accounting firm, as stated 
in their report which is included herein.

Changes to Internal Control Over Financial Reporting. There were no 
changes in the Company’s internal control over financial reporting 
(as defined in Rule 13a-15(f) under the Securities Exchange Act 
of 1934) during the quarter ended December 31, 2015, that have 
materially affected, or are reasonably likely to materially affect, our 
internal control over financial reporting.

ITEM 9B. Other Information.

None.

169

CNO FINANCIAL GROUP, INC. - Form 10-KPART III

ITEM 10.  Directors, Executive Officers and Corporate 

Governance.

We will provide information that is responsive to this Item 10 in our definitive proxy statement or in an amendment to this Annual Report 
not later than 120 days after the end of the fiscal year covered by this Annual Report. That information is incorporated by reference into 
this Item 10. Additional information called for by this item is contained in Part I of this Annual Report under the caption “Executive 
Officers of the Registrant.”

ITEM 11.  Executive Compensation.

We will provide information that is responsive to this Item 11 in our definitive proxy statement or in an amendment to this Annual Report 
not later than 120 days after the end of the fiscal year covered by this Annual Report. That information is incorporated by reference into 
this Item 11.

ITEM 12.  Security Ownership of Certain Beneficial Owners 
and Management and Related Stockholder Matters.

We will provide information that is responsive to this Item 12 in our definitive proxy statement or in an amendment to this Annual Report 
not later than 120 days after the end of the fiscal year covered by this Annual Report. That information is incorporated by reference into 
this Item 12.

ITEM 13.  Certain Relationships and Related Transactions, 

and Director Independence.

We will provide information that is responsive to this Item 13 in our definitive proxy statement or in an amendment to this Annual Report 
not later than 120 days after the end of the fiscal year covered by this Annual Report. That information is incorporated by reference into 
this Item 13.

ITEM 14.  Principal Accountant Fees and Services.

We will provide information that is responsive to this Item 14 in our definitive proxy statement or in an amendment to this Annual Report 
not later than 120 days after the end of the fiscal year covered by this Annual Report. That information is incorporated by reference into 
this Item 14.

170

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IV

ITEM 15.  Exhibits and Financial Statement Schedules.

(a) 

1.   Financial Statements. See Index to Consolidated Financial Statements on page 109 for a list of financial statements included in 

this Report.

2.  Financial Statement Schedules:

Schedule II -- Condensed Financial Information of Registrant (Parent Company)

Schedule IV -- Reinsurance

All other schedules are omitted, either because they are not applicable, not required, or because the information they contain is included 
elsewhere in the consolidated financial statements or notes.

3.  Exhibits. See Exhibit Index immediately preceding the Exhibits filed with this report.

171

CNO FINANCIAL GROUP, INC. - Form 10-K 
 
 
 
 
 
PART IV
Signature

Signature

Pursuant to the requirements of the Securities Exchange Act of 1934, 
the Registrant has duly caused this report to be signed on its behalf 
by the undersigned thereunto duly authorized.

CNO FINANCIAL GROUP, INC. 
Dated: February 19, 2016 
By: /s/ Edward J. Bonach
Edward J. Bonach 
Chief Executive Officer

Pursuant to the requirements of the Securities Exchange Act of 1934, this Report has been signed below by the following persons on behalf 
of the Registrant and in the capacities and on the dates indicated:

Signature
/s/ EDWARD J. BONACH
Edward J. Bonach
/s/ JOHN R. KLINE
John R. Kline
/s/ ELLYN L. BROWN
Ellyn L. Brown
/s/ ROBERT C. GREVING
Robert C. Greving
/s/ MARY R. HENDERSON
Mary R. Henderson
/s/ CHARLES J. JACKLIN
Charles J. Jacklin
/s/ DANIEL R. MAURER
Daniel R. Maurer
/s/ NEAL C. SCHNEIDER
Neal C. Schneider
/s/ FREDERICK J. SIEVERT
Frederick J. Sievert
/s/ MICHAEL T. TOKARZ
Michael T. Tokarz

Title (Capacity)
Director and Chief Executive Officer
(Principal Executive Officer and Principal Financial Officer)
Senior Vice President and Chief Accounting Officer
 (Principal Accounting Officer)
Director

Director

Director

Director

Director

Director

Director

Director

Date
February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

February 19, 2016

172

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IV
Report of Independent Registered Public Accounting Firm on Financial Statement Schedules 

Report of Independent Registered Public Accounting Firm 
on Financial Statement Schedules

To the Shareholders and Board of Directors of CNO Financial Group, Inc.:

Our audits of the consolidated financial statements and of the effectiveness of internal control over financial reporting of CNO Financial 
Group, Inc. and subsidiaries referred to in our report dated February 19, 2016 appearing under Item 8 of this Form 10-K also included 
an audit of the financial statement schedules at December 31, 2015 and 2014 and for the years ended December 31, 2015, 2014 and 2013 
listed in Item 15(a)(2) of this Form 10-K. In our opinion, these financial statement schedules present fairly, in all material respects, the 
information set forth therein when read in conjunction with the related consolidated financial statements.

/s/PricewaterhouseCoopers LLP

Indianapolis, Indiana
February 19, 2016

173

CNO FINANCIAL GROUP, INC. - Form 10-KSCHEDULE II  Condensed Financial Information of Registrant (Parent Company)

Balance Sheet as of December 31, 2015 and 2014

(Dollars in millions)

ASSETS
Fixed maturities, available for sale, at fair value (amortized cost: 2015 - $5.0; 2014 - $35.0)
Cash and cash equivalents - unrestricted
Equity securities at fair value (cost: 2015 - $247.3; 2014 - $202.7)
Trading securities
Investment in wholly-owned subsidiaries (eliminated in consolidation)
Income tax assets, net
Other invested assets - affiliated (eliminated in consolidation)
Receivable from subsidiaries (eliminated in consolidation)
Other assets

TOTAL ASSETS

LIABILITIES AND SHAREHOLDERS’ EQUITY

Liabilities:

Notes payable
Payable to subsidiaries (eliminated in consolidation)
Other liabilities
Total liabilities

Commitments and Contingencies
Shareholders' equity:
Common stock and additional paid-in capital ($0.01 par value, 8,000,000,000 shares authorized, shares issued 
and outstanding: 2015 - 184,028,511; 2014 – 203,324,458)

Accumulated other comprehensive income
Retained earnings

TOTAL SHAREHOLDERS’ EQUITY
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY

The accompanying notes are an integral part of the condensed financial statements.

2015

2014

$

$

$

$

5.0
128.9
254.9
1.0
4,809.2
58.5
—
3.8
3.1
5,264.4

911.1
135.9
78.9
1,125.9

3,388.6
402.8
347.1
4,138.5
5,264.4

$

$

$

$

34.9
86.6
216.9
2.1
5,263.3
47.9
27.0
10.8
3.1
5,692.6

780.3
114.3
109.8
1,004.4

3,734.4
825.3
128.5
4,688.2
5,692.6

SCHEDULE II  Condensed Financial Information of Registrant (Parent Company)

Statement of Operations for the years ended December 31, 2015, 2014 and 2013

(Dollars in millions)
Revenues:

Net investment income
Net realized investment gains
Intercompany revenues (losses) (eliminated in consolidation)

Total revenues

Expenses:

Interest expense
Intercompany expenses (eliminated in consolidation)
Operating costs and expenses
Loss on extinguishment of debt

Total expenses
Loss before income taxes and equity in undistributed earnings of subsidiaries

Income tax benefit on period income

Loss before equity in undistributed earnings of subsidiaries

Equity in undistributed earnings of subsidiaries (eliminated in consolidation)

NET INCOME

2015

2014

2013

$

$

16.9
3.5
(1.5)
18.9

45.2
.4
21.0
32.8
99.4
(80.5)
(37.9)
(42.6)
313.3
270.7

$

$

12.7
11.1
(1.0)
22.8

44.0
.3
66.6
.6
111.5
(88.7)
(34.1)
(54.6)
106.0
51.4

$

$

21.1
.4
1.6
23.1

51.4
.3
26.1
65.4
143.2
(120.1)
(8.8)
(111.3)
589.3
478.0

The accompanying notes are an integral part of the condensed financial statements.

174

CNO FINANCIAL GROUP, INC. - Form 10-K

PART IVSCHEDULE II Condensed Financial Information of Registrant (Parent Company)SCHEDULE II  Condensed Financial Information of Registrant (Parent Company)

Statement of Cash Flows for the years ended December 31, 2015, 2014 and 2013

(Dollars in millions)
Cash flows from operating activities
Cash flows from investing activities:

Sales of investments
Sales of investments - affiliated*
Maturities and redemptions of investments - affiliated*
Purchases of investments
Purchases of investments - affiliated*
Net sales of trading securities
Dividends received from consolidated subsidiary, net of capital contributions of nil in 2015, 
$18.8 in 2014 and nil in 2013*

Net cash provided by investing activities

Cash flows from financing activities:

Issuance of notes payable, net
Payments on notes payable
Expenses related to extinguishment or modification of debt
Issuance of common stock
Payments to repurchase common stock and warrants
Common stock dividends paid
Amount paid to extinguish the beneficial conversion feature associated with repurchase of 
convertible debentures
Investment borrowings - repurchase agreements, net
Issuance of notes payable to affiliates*
Payments on notes payable to affiliates*
Net cash used by financing activities
Net increase (decrease) in cash and cash equivalents

Cash and cash equivalents, beginning of the year
CASH AND CASH EQUIVALENTS, END OF THE YEAR

* 

Eliminated in consolidation

The accompanying notes are an integral part of the condensed financial statements.

$

$

2015
(55.1)

66.5
16.0
8.3
(68.6)
(3.4)
11.8

269.7
300.3

910.0
(797.1)
(17.8)
6.3
(361.5)
(52.0)

—
(20.4)
234.4
(104.8)
(202.9)
42.3
86.6
128.9

2014
(66.7)

$

$

229.8
18.3
—
(320.1)
(30.7)
9.9

423.5
330.7

—
(62.9)
(.6)
5.0
(376.5)
(51.0)

—
20.4
257.8
(100.7)
(308.5)
(44.5)
131.1
86.6

$

$

2013
(65.9)

95.8
—
—
(119.3)
(10.0)
12.6

242.8
221.9

—
(126.9)
(61.6)
15.1
(118.4)
(24.4)

(12.6)
—
222.1
(83.9)
(190.6)
(34.6)
165.7
131.1

175

CNO FINANCIAL GROUP, INC. - Form 10-KPART IVSCHEDULE II Condensed Financial Information of Registrant (Parent Company)SCHEDULE II  Notes to Condensed Financial Information

1. 

Basis of Presentation

The condensed financial information should be read in conjunction with the consolidated financial statements of CNO Financial Group, 
Inc. The condensed financial information includes the accounts and activity of the parent company.

SCHEDULE IV  Reinsurance

for the years ended December 31, 2015, 2014 and 2013

(Dollars in millions)
Life insurance inforce:

Direct
Assumed
Ceded

NET INSURANCE INFORCE
PERCENTAGE OF ASSUMED TO NET

Insurance policy income:

Direct
Assumed
Ceded

NET PREMIUMS
PERCENTAGE OF ASSUMED TO NET

2015

2014

2013

$

$

$

$

25,807.0
137.4
(3,780.8)
22,163.6

.6%

2015

2,524.3
38.5
(133.6)
2,429.2

$

$

$

$

25,029.0
147.1
(3,660.1)
21,516.0

.7%

2014

2,558.2
35.0
(176.7)
2,416.5

$

$

$

$

53,304.9 
305.7
(11,477.6)
42,133.0

.7%

2013

2,623.5
37.4
(212.1)
2,448.8

1.6%

1.4%

1.5%

176

CNO FINANCIAL GROUP, INC. - Form 10-K

This page intentionally left blank.PART IVSCHEDULE II Condensed Financial Information of Registrant (Parent Company)This page intentionally left blank.Directors of CNO Financial Group, Inc.

Neal C. Schneider (Chairman) 
Former Chairman of the Board, 
PMA Capital Corporation

Edward J. Bonach 
Chief Executive Officer, 
CNO Financial Group, Inc.

Ellyn L. Brown 
Retired Principal, 
Brown & Associates

Robert C. Greving 
Retired Executive Vice President, 
Chief Financial Officer and Chief Actuary, 
Unum Group

Mary R. (Nina) Henderson 
Managing Partner, 
Henderson Advisory

Charles J. Jacklin 
Retired Chairman, 
Mellon Capital 
Management Corporation

Daniel R. Maurer 
Retired Executive, 
Intuit Inc.

Fredrick J. Sievert 
Retired President, 
New York Life Insurance Company

Michael T. Tokarz 
Chairman, 
MVC Capital, Inc.

Table of Contents

2015 in Review 

To Our Shareholders 

Bankers Life 

Colonial Penn 

Washington National 

CNO Financial in the Community 

Annual Report on Form 10-K 

Market for Registrant’s Common Equity, Related Stockholder 
Matters and Issuer Purchases of Equity Securities

Selected Consolidated Financial Data 

Management’s Discussion and Analysis of Consolidated 
Financial Condition and Results of Operations

Consolidated Financial Statements 

Exhibits and Financial Statement Schedules 

Directors of CNO Financial Group, Inc. 

Investor Information 

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Investor Information

Meeting of Shareholders
Our  annual  meeting  of  shareholders  will  be  held  at  
8:00 a.m. (EDT) on May 4, 2016, in the auditorium of CNO 
Financial  Group’s  headquarters  at  11825  N.  Pennsylvania 
Street,  Carmel,  Indiana.  This  information  is  included  in  the 
meeting notice, proxy statement and form of proxy sent to each 
shareholder with this annual report. You may vote your proxy by 
executing and returning your form of proxy. If a brokerage firm 
holds your shares, you may be able to vote over the Internet or 
by telephone; consult your broker for information.

Shareholder Services
If  you  are  a  registered  shareholder  and  have  a  question 
about  your  account,  or  if  you  would  like  to  report  a 
change  in  your  name  or  address,  please  call  CNO’s  transfer 
agent,  American  Stock  Transfer  &  Trust  Company  LLC,  at 
(800)  937-5449  or  (718)  921-8124.  Shareholders  may 
reach American  Stock Transfer  at  amstock.com,  by  email  to 
info@amstock.com or by mail:

AST
Operations Center
6201 15th Avenue
Brooklyn, NY 11219

Ways to Learn More About Us
Investor  Hotline:  Call  (800)  426-6732  or  (317)  817-2893 
to  receive  annual  reports,  Form  10-Ks,  Form  10-Qs  and 
other  documents  by  mail  or  to  speak  with  an  investor 
relations representative.

Email:  Contact  us  at  ir@CNOinc.com  to  ask  questions  or 
request materials.

Quarterly Reporting
To  receive  CNO’s  quarterly  results  as  soon  as  they  are 
announced, please sign up for CNO’s mailing list by contacting 
the investor relations department or visit investor.CNOinc.com.

Copies of this Report
To obtain additional copies of this report or to receive other free 
investor materials, contact the investor relations department. 
To view these reports online, please visit investor.CNOinc.com.

Stock Information
CNO Financial Group’s common stock is listed on the 
New York Stock Exchange (trading symbol: CNO).

2015 A N N U AL REP O RT

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CNO Financial Group, Inc.
11825 N. Pennsylvania Street 
Carmel, IN 46032

CNOinc.com

© 2016 CNO Financial Group, Inc. 
(03/16) 166984