Quarterlytics / Consumer Cyclical / Restaurants / Cracker Barrel Old Country Store, Inc.

Cracker Barrel Old Country Store, Inc.

cbrl · NASDAQ Consumer Cyclical
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Ticker cbrl
Exchange NASDAQ
Sector Consumer Cyclical
Industry Restaurants
Employees 77600
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FY2022 Annual Report · Cracker Barrel Old Country Store, Inc.
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ANNUAL REPORT 
2022 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
WASHINGTON, D.C. 20549 

FORM 10-K 

(Mark One) 
[x] Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 

For the fiscal year ended July 29, 2022 

OR 

[ ] Transition report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 

For the transition period from   

 to  

Commission file number: 000-25225 

Cracker Barrel Old Country Store, Inc. 
(Exact name of registrant as specified in its charter) 

Tennessee 
(State or other jurisdiction of 
incorporation or organization) 
305 Hartmann Drive 
Lebanon, Tennessee 
(Address of principal executive offices) 

62-0812904 
(I.R.S. Employer 
Identification Number) 
37087-4779 
(Zip code) 

Registrant's telephone number, including area code: (615) 444-5533 

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class 
Common Stock (Par Value $0.01) 

Rights to Purchase Series A Junior   
Participating Preferred Stock (Par Value $0.01) 

Trading Symbol(s) 
CBRL 

  Name of each exchange on which registered 
The  Nasdaq  Stock  Market  LLC  (Nasdaq 
Global Select Market)  

Securities registered pursuant to Section 12(g) of the Act: None  

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities 

Act.     Yes     No  

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of 

the Act.     Yes     No  

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) 
of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant 
was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days.                

 Yes     No  

1

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required 
to be submitted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months 
(or for such shorter period that the registrant was required to submit such files).  Yes     No  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated 
filer, a smaller reporting company or an emerging growth company.  See the definitions of “large accelerated filer”, 
“accelerated filer”, ”smaller reporting company”, and “emerging growth company” in Rule 12b-2 of the Exchange Act.  

Large accelerated filer   
Smaller reporting company   

Accelerated filer   
Emerging growth company   

Non-accelerated filer   

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended 
transition  period  for  complying  with  any  new  or  revised  financial  accounting  standards  provided  pursuant  to 
Section 13(a) of the Exchange Act.   

Indicate  by  check  mark  whether  the  registrant  has  filed  a  report  on  and  attestation  to  its  management 
assessment of the effectiveness of internal control over financial reporting under Section 404(b) of the Sarbanes-
Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report.  

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). 
Yes     No  

The aggregate market value of voting stock held by non-affiliates of the registrant as of January 28, 2022 (the 

last business day of the registrant’s most recently completed second fiscal quarter) was $2,683,935,429. 

As of September 14, 2022, there were 22,160,863 shares of common stock outstanding. 

Documents Incorporated by Reference 

Document from which Portions 
are Incorporated by Reference 

1.  Proxy Statement for Annual Meeting of  

Shareholders to be held November 17, 2022 
(the “2022 Proxy Statement”) 

Part of Form 10-K 
into which incorporated 

Part III 

2

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PART I 

PAGE 

INTRODUCTION 
ITEM 1.     BUSINESS 

ITEM 1A.   RISK FACTORS 
ITEM 1B.   UNRESOLVED STAFF COMMENTS 
ITEM 2.     PROPERTIES 

ITEM 3.     LEGAL PROCEEDINGS 
                  INFORMATION ABOUT OUR EXECUTIVE OFFICERS 

PART II 

ITEM 5.    MARKET FOR REGISTRANT'S COMMON EQUITY, RELATED STOCKHOLDER MATTERS  

                 AND ISSUER PURCHASES OF EQUITY SECURITIES 
ITEM 6.    RESERVED 

ITEM 7.     MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS     
                 OF OPERATIONS 
ITEM 7A.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK. 

ITEM 8.    FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA 
ITEM 9.    CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND  
                 FINANCIAL DISCLOSURE 

ITEM 9A.  CONTROLS AND PROCEDURES 
ITEM 9B.  OTHER INFORMATION 
ITEM 9C.  DISCLOSURE REGARDING FOREIGN JURISDICTIONS THAT PREVENT INSPECTIONS 

PART III 

ITEM 10.   DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE 
ITEM 11.   EXECUTIVE COMPENSATION 
ITEM 12.   SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND 

                  RELATED STOCKHOLDER MATTERS 
ITEM 13.   CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE  

ITEM 14.   PRINCIPAL ACCOUNTING FEES AND SERVICES 

ITEM 15.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES 

PART IV 

INDEX TO EXHIBITS 

SIGNATURES 

3

4 
5 

13 
27 
27 

28 
28 

30 
31 

31 
48 

49 

78 

78 
81 
81 

81 
81 

81 

81 

81 

82 

85 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
General 

INTRODUCTION 

This report contains references to years 2022, 2021 and 2020, which represent our fiscal years ended July 
29, 2022, July 30, 2021 and July 31, 2020, respectively.  All of the discussion in this report should be read with, 
and is qualified in its entirety by, the Consolidated Financial Statements and the notes thereto.  All amounts other 
than share and certain statistical information (e.g., number of units) are in thousands unless the context clearly 
indicates otherwise.  Similarly, references to a year or quarter are to our fiscal year or quarter unless expressly 
noted or the context clearly indicates otherwise. 

Forward-Looking Statements/Risk Factors 

Except for specific historical information, many of the matters discussed in this Annual Report on Form 10-K, as 
well  as  other  documents  incorporated  herein  by  reference,  may  express  or  imply  projections  of  items  such  as 
revenues or expenditures, estimated capital expenditures, compliance with debt covenants, plans and objectives 
for  future  operations,  store  economics,  inventory  shrinkage,  growth  or  initiatives,  expected  future  economic 
performance or the expected outcome or impact of pending or threatened litigation. These and similar statements 
regarding events or results that Cracker Barrel Old Country Store, Inc. (the “Company”) expects will or may occur 
in the future are forward-looking statements that, by their nature, involve risks, uncertainties and other factors which 
may cause our actual results and performance to differ materially from those expressed or implied by such forward-
looking statements. All forward-looking information is provided pursuant to the safe harbor established under the 
Private Securities Litigation Reform Act of 1995 and should be evaluated in the context of these risks, uncertainties 
and other factors. Forward-looking statements generally can be identified by the use of forward-looking terminology 
such as “trends,” “assumptions,” “target,” “guidance,” “outlook,” “opportunity,” “future,” “plans,” “goals,” “objectives,” 
“expectations,”  “near-term,”  “long-term,”  “projection,”  “may,”  “will,”  “would,”  “could,”  “expect,”  “intend,”  “estimate,” 
“anticipate,” “believe,” “potential,” “regular,” “should,” “projects,” “forecasts” or “continue”  (or the negative or other 
derivatives  of each  of these terms) or similar terminology.  We believe the assumptions underlying any forward-
looking  statements  are reasonable;  however, any of the assumptions could  be  inaccurate,  and  therefore,  actual 
results may differ materially from those projected in or implied by the forward-looking statements.  In addition to the 
risks of ordinary business operations, and those discussed or described in this report or in information incorporated 
by reference into this report, factors and risks that may result in actual results differing from this forward-looking 
information  include,  but  are  not  limited  to  risks  and  uncertainties  associated  with  current  and  future  inflationary 
conditions with respect to the cost for food, ingredients, retail merchandise, labor, transportation and distribution, 
the COVID-19 pandemic and any outbreaks of COVID-19 variants, levels of consumer confidence in the safety of 
dine-in restaurants, restrictions (including occupancy restrictions) imposed by governmental authorities, disruptions 
to our operations as a result of the spread of COVID-19 in our workforce; general or regional economic weakness, 
business  and  societal  conditions,  and  weather  on  sales  and  customer  travel;  discretionary  income  or  personal 
expenditure  activity  of  our  customers;  information  technology-related  incidents,  including  data  privacy  and 
information security breaches, whether as a result of infrastructure failures, employee or vendor errors, or actions 
of third parties; our ability to identify, acquire and sell successful new lines of retail merchandise and new menu 
items at our restaurants; our ability to sustain or the effects of plans intended to improve operational or marketing 
execution  and  performance;  uncertain  performance  of  acquired  businesses,  strategic  investments  and  other 
initiatives  that  we  may  pursue  from  time  to  time;  changes  in  or  implementation  of  additional  governmental  or 
regulatory rules, regulations and interpretations affecting tax, wage and hour matters, health and safety, pensions, 
insurance  or  other  undeterminable  areas;  the  effects  of  plans  intended  to  promote  or  protect  our  brands  and 
products; commodity price increases; the ability of and cost to us to recruit, train, and retain qualified hourly and 
management employees; the effects of increased competition at our locations on sales and on labor recruiting, cost, 
and retention; workers’ compensation, group health and utility price changes; consumer behavior based on negative 
publicity or changes in consumer health or dietary trends or safety aspects of our food or products or those of the 
restaurant industry in general,  including concerns about outbreaks of infectious disease, as well as the  possible 
effects  of  such  events  on  the  price  or  availability  of  ingredients  used  in  our  restaurants;  the  effects  of  our 
indebtedness and associated restrictions on our financial and operating flexibility and ability to execute or pursue 
our  operating  plans  and  objectives;  changes  in  interest  rates,  increases  in  borrowed  capital  or  capital  market 
conditions affecting  our financing costs and ability to refinance all or portions of our indebtedness; the effects  of 
business  trends  on  the  outlook  for  individual  restaurant  locations  and  the  effect  on  the  carrying  value  of  those 
locations; our ability to retain key personnel; the availability and cost of suitable sites for restaurant development 
and our ability to identify those sites; our ability to enter successfully into new geographic markets that may be less 
4

 
 
 
 
 
 
familiar to us; changes in land, building materials and construction costs; the actual results of pending, future or 
threatened litigation or governmental investigations and the costs and effects of negative publicity or our ability to 
manage the impact of social media associated with these activities; economic or psychological effects of natural 
disasters  or  other  unforeseen  events such  as  terrorist  acts, social  unrest or  war and  the  military or  government 
responses to such events; disruptions to our restaurant or retail supply chain, including as a result of COVID-19; 
changes in foreign exchange rates affecting our future retail inventory purchases; the impact of activist shareholders; 
our reliance on limited distribution facilities and certain significant vendors; implementation of new or changes in 
interpretation of existing accounting principles generally accepted in the United States of America (“GAAP”), and 
those  factors  contained  in  Part  I,  Item  1A  of  this  report  below,  as  well  as  the  factors  described  under  “Critical 
Accounting Estimates” in Part II, Item 7 of this report below or, from time to time, in our filings with the Securities 
and Exchange Commission (“SEC”), press releases and other communications. 

Readers are cautioned not to place undue reliance on forward-looking statements made in this report, 
since the statements speak only as of the report’s date.  Except as may be required by law, we have no 
obligation or intention to publicly update or revise any of these forward-looking statements to reflect events 
or circumstances occurring after the date of this report or to reflect the occurrence of unanticipated events.  
Readers  are  advised,  however,  to  consult  any  future  public  disclosures  that  we  may  make  on  related 
subjects in reports that we file with or furnish to the SEC or in our other public disclosures. 

PART I 

ITEM 1. BUSINESS 

OVERVIEW 

Cracker Barrel Old Country Store, Inc. (“we,” “us,” “our” or the “Company,” which reference, unless the context 
requires  otherwise,  also  includes  our  direct  and  indirect  wholly  owned  subsidiaries),  is  principally  engaged  in  the 
operation  and  development  of  the  Cracker  Barrel  Old  Country  Store®  concept  (“Cracker  Barrel”).    We  are 
headquartered in Lebanon, Tennessee and were originally founded in 1969.  We are organized under the laws of the 
State of Tennessee.   

We maintain a website at crackerbarrel.com.  We make available free of charge through our website our periodic 
and other reports filed with or furnished to the SEC pursuant to the Securities Exchange Act of 1934, as amended 
(the “Exchange Act”), as soon as reasonably practicable after we file such material with, or furnish it to, the SEC.  
Information on our website is not deemed to be incorporated by reference into this Annual Report on Form 10-K or 
any other filings that we make from time to time with the SEC. 

The following description of our business should be read in conjunction with the information in Part II of this report 
under the caption “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations” 
and “Item 8. Financial Statements and Supplementary Data.” 

Cracker Barrel Old Country Store Concept 

As of September 14, 2022, we operated 664 Cracker Barrel stores in 45 states.  Our stores are not franchised.  
Our stores are intended to appeal to both the traveler and the local customer, and we believe they have consistently 
been a consumer favorite.  We pride ourselves on our consistent quality, value and friendly service.   

Store Format: The format of our stores consists of a trademarked rustic old country-store design offering a full-
service restaurant menu that features home-style country food and a wide variety of decorative and functional items 
such as rocking chairs, holiday and seasonal gifts, toys, apparel, cookware and foods.  All stores are freestanding 
buildings and consist of approximately 20% of gift shop space with the remainder dedicated to our restaurant, training 
and storage space.  Our stores  have stone fireplaces and  are decorated with antique-style furnishings and  other 
authentic and nostalgic items, reminiscent of and similar to those found and sold in the past in traditional old country 
stores.  The front porch of each store features rows of the signature Cracker Barrel rocking chairs that we invite guests 
to use while waiting for a table in our dining room or after enjoying a meal and they are a popular item sold by the gift 
shops.   

5

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Products:  Our restaurants, which generated approximately 78% of our total revenue in 2022, offer home-style 
country cooking featuring many of our own recipes that emphasize authenticity and quality.  Our restaurants serve 
breakfast, lunch and dinner daily and offer dine-in, pick-up and delivery services.  Menu items are moderately priced.  
Beginning in 2020, certain of our Cracker Barrel restaurants began serving an assortment of beer and wine, and the 
subsequent ongoing expansion of this program throughout our system has resulted in beer and wine service in 574, 
or approximately 86%, of our restaurants as of the end of 2022.    

Breakfast items can be ordered at any time throughout the day and include juices, eggs, pancakes, meats, grits, 
and a variety of biscuit specialties, such as gravy and biscuits and country ham and biscuits.  Lunch and dinner items 
include fried and grilled chicken, chicken and dumplings, chicken pot pie, meatloaf, country fried steak, pork chops, 
fish, country fried shrimp, steak, roast beef, ham, vegetable plates, sandwiches and a variety of salads.  We also offer 
multi-serving takeout family meal baskets.  Additionally, from time to time, we feature new items as off-menu specials 
or on test menus at certain locations to evaluate possible ways to enhance customer interest and identify potential 
future additions to the menu.  We offer weekday lunch specials, which include some of our favorite entrées in lunch-
sized  portions.    Our  menu  also  features  weekday  and  weekend  dinner  specials  that  showcase  a  popular  dinner 
entrée.  There is some variation in menu pricing and content in different regions of the country. The average check 
per guest during 2022 was $12.13, which represents a 6.4% increase over the prior year.  We served an average of 
approximately 5,900 restaurant guests per week in a typical store in 2022.    

The following table highlights the price ranges for our meals in 2022: 

Breakfast 
Lunch and Dinner 

The following table highlights each day-part’s percentage of restaurant sales in 2022: 

Breakfast Day-Part (until 11:00 a.m.) 
Lunch Day-Part (11:00 a.m. to 4:00 p.m.) 
Dinner Day-Part (4:00 p.m. to close) 

Price Range 
$5.99 to $15.99 
$5.19 to $18.99 

Percentage of 
Restaurant 
Sales in 2022 
25% 
39% 
36% 

We also offer items for sale in our gift shops that are featured on, or related to, the restaurant menu, such as 
pies, cornbread mix, coffee, syrups and pancake mixes. Our gift shops offer a wide variety of decorative and functional 
items such as rocking chairs, seasonal gifts, apparel, toys, cookware and various other gift items, as well as various 
candies, preserves and other food items.   

The following table highlights the five categories which accounted for the largest shares of our retail sales in 2022: 

Apparel and Accessories 
Food 
Toys 
Décor 
Bed and Bath 

Percentage of 
Retail Sales in 
2022 
28% 
18% 
15% 
14% 
  8% 

Our typical gift shop features approximately 4,100 stock keeping units.  Certain food items are sold under the 
“Cracker Barrel Old Country Store” brand name.  We believe that we achieve high retail sales per square foot of retail 
selling space (approximately $503 per square foot in 2022) as compared to mall stores both by offering appealing 
merchandise and by having a significant source of customers who are typically our restaurant guests.   

Product  Development  and Merchandising:   We  maintain a  product development  department, which develops 
new and improved menu items either in response to shifts in customer preferences or to create customer interest.  
We use a formal development and testing process, which includes guest research and in-store market tests to ensure 
products brought to market have a greater likelihood of meeting our goals.  Menu-driven growth is built through three 

6

 
 
 
 
 
 
 
 
 
 
 
 
  
 
areas:  enhancements to our current core menu offerings, the addition of new core menu offerings and limited time 
offer promotions we call seasonal events.   

Our merchandising department selects and develops products for our gift shop.  We are focused on driving retail 
sales  by  converting  those  customers  who  come  to  us  for  a  restaurant  visit.    Our  assortment  includes  core  and 
seasonal themes.  Our seasonal themes are designed to create interest and excitement in our stores by providing 
our guests with additional choices.      

Store Management: At each store, our store management typically consists of one general manager, four 
associate managers and one retail manager.  The relative complexity of operating one of our stores requires an 
effective management team at the individual store level.  To motivate managers to improve sales and operational 
performance, we maintain bonus plans designed to provide managers with incentives to meet and exceed the 
operational targets of their store.  Each store is assigned to both a restaurant and a retail district manager who 
each report to a regional vice president.   

Purchasing and Distribution: We negotiate directly with food vendors as to specification, price and other material 
terms of most food purchases.  We have a contract with an unaffiliated distributor with custom distribution centers in 
Lebanon, Tennessee; McKinney, Texas; Gainesville, Florida; Elkton, Maryland; Kendallville, Indiana; Rock Hill, South 
Carolina;  and  Shafter,  California.    We  purchase  the  majority  of  our  food  products  and  restaurant  supplies  on  a 
cost-plus basis through this unaffiliated distributor.  The distributor is responsible for placing food orders, warehousing 
and delivering food products to our stores.  Deliveries are generally made once per week to individual stores.  Produce 
is  purchased  through  a  national  program  and  is  delivered  two  to  three  times  a  week  through  a  network  of 
approximately  fifty  independent  produce  suppliers.    Fluid  dairy  is  delivered  two  to  three  times  a  week  through 
approximately fifty regional dairies, the majority of which are under the ownership of two separate companies. Beer 
and  wine,  currently  in  approximately  574  stores,  are  purchased  and  distributed  through  approximately  314 
distributors with deliveries ranging from weekly to monthly. 

The  following  table  highlights  the  five  food  categories  which  accounted  for  the  largest  shares  of  our  food 

purchasing expense in 2022: 

Beef 
Fruits and vegetables 
Poultry 
Pork 
Dairy (including eggs) 

Percentage of 
Food Purchases 
in 2022 
15% 
12% 
           12% 
12% 
11% 

Each of these categories includes several individual items.  The single food item within these categories that 
accounted for the largest share of our food purchasing expense in 2022 was bacon at approximately 6% of total 
food purchases.  Dairy, fruits and vegetables are purchased through numerous vendors, including local vendors.  
Eggs are purchased through five vendors.  We purchase our pork through six vendors, poultry through twelve 
vendors and beef through seven vendors.  Should any food items from a particular vendor become unavailable, 
we  generally  believe  that  these  food  items  could  be  obtained,  or  alternative  products  substituted,  in  sufficient 
quantities from other sources at competitive prices to allow us to avoid any material adverse effects that could be 
caused by such unavailability.  

We purchase the majority of our retail items (approximately 80% in 2022) directly from domestic and international 
vendors and warehouse, or crossdock, such items at our retail distribution center in Lebanon, Tennessee, which we 
lease.    The  distribution  center  fulfills  retail  item  orders  generated  by  our  automated  replenishment  system  and 
generally ships the retail orders once a week to the individual stores by two third-party dedicated freight lines.  Certain 
retail  items,  not  centrally  purchased  and  warehoused  at  the  distribution  center,  are  drop-shipped  directly  by  our 
vendors to individual stores.   

Approximately one-third of our 2022 retail items were purchased directly from vendors in the People’s Republic 
of China.  We have relationships with several foreign buying agencies to source product, monitor quality control and 
supplement product development. 

7

 
 
 
 
 
 
 
 
 
 
 
 
Information Technology: We believe that an essential part of pleasing people is established through our ability to 
leverage technology.  We use technology to enhance the experiences of our guests and our employees, and to assist 
management in all aspect of operating the business.  Examples include a digital experience that effectively enables 
our off-premise business, allows for mobile payments in store, and provides guests with a digital waitlist.  Our store 
employees  use  our  recently  upgraded  point  of  sale  system,  our  new  food  management  and  labor  management 
systems, and our retail systems to manage inventory, labor, forecasting, and orders for retail and restaurants.  In our 
distribution center, we manage retail merchandise planning, purchasing, warehousing, and distribution using various 
retail management solutions.  We have recently migrated from an on-premise data storage and computing platform 
to a modern cloud-based data as a service platform providing advanced security and reliability features.  Our data 
solutions provide management with daily reports used to operate stores in a cost-effective manner.  Our service desk 
leverages technology solutions that enable an efficient and effective way to resolve technology concerns.  We believe 
our technology is highly effective in supporting Cracker Barrel’s daily operations, and we continue to enhance this 
technology in line with our Company’s strategic vision.   

We continue to make investments in our cybersecurity program to protect and fortify our brands.  From protecting 
guest information to ensuring systems are reliably available, data privacy and cybersecurity are organization-wide 
efforts  that  are  incorporated  into  every  technology  and  business  decision  at  all  our  brands.    Led  by  our  Chief 
Information Officer and Director of Security, cybersecurity is a top priority that is reviewed by our Audit Committee on 
a  quarterly  basis.    Our  program  is  designed  to  monitor,  assess,  and  manage  cyber-risk  with  a  continuous 
improvement mindset. 

Our  cybersecurity  program  is  aligned  with  the  National  Institute  of  Standards  and  Technology  (NIST) 
Cybersecurity Framework.  Every year we have a third-party organization assess and measure the maturity of our 
program.  We also perform regular technical assessments, including annual penetration testing of our online systems 
and internal networks.  Feedback from our maturity and technical assessments is incorporated into our actions to 
further improve our security posture.   

Guest Satisfaction:  We are committed to providing our guests a home-style, country-cooked meal, and a variety 
of retail merchandise served and sold with genuine hospitality in a comfortable environment.  Our commitment to 
offering guests a quality experience begins with our employees.  Our mission statement, “Pleasing People,” embraces 
guests and employees alike, and our employees are trained on the importance of that mission in a culture of mutual 
respect.  We also are committed to staffing each store with an experienced management team to ensure attentive 
guest  service  and  consistent  food  quality.    Through  the  regular  use  of  guest  surveys  and  store  visits  by  district 
managers  and  operational  vice  presidents,  management  receives  valuable  feedback  that  is  used  in  our  ongoing 
efforts  to  improve the stores and  to  demonstrate  our continuing commitment  to pleasing our guests.   We have  a 
guest-relations call center that takes comments and suggestions from guests and forwards them to operations or 
other management for information and follow up.  We use internet and interactive voice response systems to monitor 
operational performance and guest satisfaction at all stores on an ongoing basis.  We have public notices in  our 
menus, on our website and posted in our stores informing customers and employees about how to contact us by 
internet or toll-free telephone number with questions, complaints or concerns regarding services or products.  We 
conduct  training  on  how  to  gather  information  and  investigate  and  resolve  customer  concerns.    This  is 
accompanied  by  comprehensive  training  for  all  store  employees  on  our  public  accommodations  policy  and 
commitment to “Pleasing People.”   

Marketing: We employ multiple media to reach and engage our guests.  Outdoor advertising (i.e., billboards and 
state department of transportation signs) is the largest advertising vehicle we use to reach our traveling and local 
guests. In 2022, we had over 1,500 billboards and this expenditure accounted for approximately one-third of our total 
advertising spend for the year.  We continue to optimize our non-billboard advertising mix which includes television 
(increasingly digital), digital display and video, mobile, social media, and search marketing.  Our digital marketing 
efforts  have  also  expanded  to  focus  on  improving  brand  preference,  guest  engagement  and  sales.  We  have  a 
presence  on  multiple  social  media  sites  and  several  food  delivery  apps,  an  e-commerce  platform  that  integrates 
individual-to-go and catering shopping, and a customer relationship management (CRM) program that employs email, 
text messages, push notifications and personalization. Our exclusive holiday music program drives awareness for 
the brand and builds cultural relevance and affinity with our guests.   

Store Development:  While we did not open any new Cracker Barrel stores in 2022, we plan to open three to 
four new  stores during 2023.    As of  September 14,  2022, approximately 83%  of our  stores  are located along 
interstate highways.  Our remaining stores are located off-interstate or near tourist destinations.   

8

 
 
 
 
 
 
 
 
Of the 664 stores open as of September 14, 2022, we own the land and buildings for 360, while the other 304 
properties  are  either  ground  leases  or  ground  and  building  leases.  Building,  site  improvement,  furniture, 
equipment and related development costs for stores opened during 2021 averaged approximately $4,900  and 
pre-opening costs averaged $428 per store in 2021, the most recent period in which we opened new Cracker 
Barrel stores.  

Our current store prototype is approximately 8,900 square feet, including approximately 1,900 square feet of 
retail selling space and dining room seating for approximately 170 guests.  Our capital investment in new stores 
may differ in the future due to changes in our store prototype, building design specifications, site location and site 
characteristics.   

Maple Street Biscuit Company  

Effective  October  10,  2019,  we  acquired  100%  ownership  of  Maple  Street  Biscuit  Company  (“MSBC”),  a 
breakfast and lunch fast casual concept as we believe this to be an attractive category within the restaurant space.  
Like  Cracker  Barrel,  MSBC  values  genuine  hospitality  and  made-from-scratch  cooking  including  biscuit-inspired 
entrées  as  well  as  freshly  roasted  coffee  with  a  proprietary  blend  and  a  limited  selection  of  beer  and  wine  in 
certain locations.   MSBC operates in a smaller footprint than our Cracker Barrel Old Country Store concept and has 
operating hours limited to the breakfast and lunch day parts.  As of September 14, 2022, 53 MSBC locations were 
open, an  increase  from 44 at the same time last year (seven of which were franchised at that time) —  all are 
currently leased properties in Alabama, Florida, Georgia, Kentucky, North Carolina, South Carolina, Tennessee, 
Texas and Virginia.  As of September 14, 2022, no locations were franchised. 

MSBC will serve as a long-term growth vehicle that complements Cracker Barrel while providing increased 

exposure to urban and suburban markets.  We anticipate accelerating unit growth in the coming years. 

COVID-19 Impact  

During 2022, the Company continued to recover from the COVID-19 pandemic (notwithstanding new variant 
outbreaks), and all dining rooms were open to some extent during 2022.  While all of our dining rooms are currently 
operating  without  COVID-19-related  restrictions,  it  is  possible  that  renewed  outbreaks  or  increases  in  cases 
and/or further new variants of the disease, either as part of a national trend or on a more localized basis, could 
result in  COVID-19-related restrictions including capacity restrictions or otherwise limit  our dine-in services, or 
negatively affect consumer demand.   

In  response  to  the  COVID-19  pandemic,  we  instituted  operational  protocols  to  comply  with  applicable 
regulatory  requirements  to  protect  the  health  and  safety  of  employees  and  guests,  and  we  implemented  and 
continually  adapted  a  number  of  strategies  to  support  the  recovery  of  our  business  and  navigate  through  the 
uncertain environment.  We continue to focus on growing our off-premise business and investing in our digital 
infrastructure to improve the guest experience in the face of these ongoing challenges.  

HUMAN CAPITAL 

       As of July 29, 2022, we employed approximately 73,000 people (as compared to approximately 70,000 people 
as of July 30, 2021), of whom approximately 361 were in advisory and supervisory capacities, approximately 3,215 
were in-store management positions and 47 were officers. Many store personnel are employed on a part-time basis. 
Our employees are not represented by any union, and management considers its employee relations to be good. 
People are at the core of our business and an essential part of our Company. 

Diversity, Equity & Inclusion 

      Since 1969, our corporate mission has been Pleasing People. As an organization, we have a responsibility to live 
up to our mission of Pleasing People each day, ensuring that every member of our team and every guest feels at 
home, feels cared for like family, and feels like they belong. Also guiding our way is the sense of belonging we strive 
to deliver as part of our People Promise.  Our teams work hard to create a culture of hospitality that’s welcoming, 
respectful and inclusive to everyone who walks through our doors – whether as an employee or as a guest. This 
includes embracing openness for all people, ideas, and perspectives. Our food and décor celebrate warm memories 
9

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
of  the  past,  and  we  believe  our  inclusive  culture  and  beliefs  are  vital  to  reinforcing  these  positive  feelings  in  our 
employees and guests, and are thus critical to the strength of our brand and our corporate strategy.  Our firmly held 
organization-wide policy is that discrimination, overt or through unconscious bias, has no place at Cracker Barrel Old 
Country Store. 

As of July 29, 2022, more than 33% of our employee population is comprised of racial and ethnic minorities and 

approximately 67% of our employee population is female.   

We  provide  opportunities  for  our  employees  to  drive  our  Diversity,  Equity  &  Inclusion  strategy  by  creating 
programs  that  raise  awareness  and  allow  for  a  more  inclusive  culture.  Our  Business  Resource  Groups  allow 
employees  to  come  together  with  common  interests,  perspectives,  and  experiences  around  topics  such  as race, 
ethnicity, gender  identity, and other  special interests.   These employee-led organizations provide opportunities to 
network, to obtain and develop leadership skills, and to inform and influence on all aspects of the Cracker Barrel 
brand.   

Currently, there are seven Business Resource Groups in Cracker Barrel: 

-  AMPT  (“Advancing  Modern  Professionals  for  Tomorrow”):  Aims  to  connect  and  empower  modern 
professionals by promoting a community of inclusive, ambitious, and diverse members that unify through 
Cracker Barrel to equip our community and leaders for the future;   

-  Be  Bold:  Cultivates  and  develops  Black  Leaders  within  the  Cracker  Barrel  organization  utilizing  allyship, 
mentorship,  and  education  to  create  a  path  to  continued  excellence  as  well  as  a  vibrant  and  diverse 
community; 

-  B-WELL:  Improving  the  employee  experience  by  sponsoring  health  and  wellness  activities  that  nurture 

employees’ physical, emotional, financial and intellectual wellbeing;  

-  HOLA:  Promoting Hispanic and Latino culture through hiring, developing and retaining talent within Cracker 

Barrel; 
LGBTQ+ Alliance: Promoting LGBTQ+ Awareness and Building Workplace Inclusion; 

- 
-  SERVE:  Advocating for leadership and development opportunities for Veterans, fostering an environment 

of networking and volunteerism and focusing on recruitment, retention and advancement; and 

-  Women’s Connect: Inspiring Women Leaders. 

Employee Development / Training 

      Because of the importance of our employees to our ability to deliver the service levels that are a vital part of the 
hospitality that drives our brand appeal to guests, we emphasize employee development and training. To ensure that 
individual stores operate at a high level of quality, we focus significant attention on the training of store managers. 
We  believe  that  our  training  programs  are  key  in  developing  our  managers’  leadership  skills  and commitment  to 
operational excellence, which we believe is important to delivering a positive employee and guest experience. We 
provide  our  managers  and  hourly  employees  with  ongoing  training  through  various  development  courses  taught 
through a blended learning approach, including a mix of hands-on, traditional classroom, written and cloud-based 
training. Each store is equipped with dedicated training computers and cloud-based proprietary eLearning instruction 
programs. Additionally, each store typically has an employee training coordinator who oversees the training of the 
store’s hourly employees.   

We are increasing our focus on leadership development and mentorship programs to better secure strong, diverse 
talents across all facets of our organization.  This commitment is exemplified by our D.E.L.T.A program (“Diverse 
Employee  Leadership  Talent  Advancement”).    This  leadership  program  identifies  diverse  managers  who  have 
exhibited  all  the  skills  we  value  in  our  top-performing  managers,  brings  them  together  to  learn  from  each  other, 
positions them  to advance to their  next role, while continuing  to advance our  business and strategic goals in  the 
process. 

Our new, robust diversity training includes education throughout all levels of the Company about unconscious and 

implicit bias and focuses on creating an inclusive culture. 

Employee Benefits / Compensation 

      Cracker Barrel is committed to providing comprehensive and competitive benefits to meet our employees’ needs. 
10

 
 
 
 
 
 
 
 
 
 
 
 
 
We offer a robust set of benefits to help our employees and their families stay healthy and effectively manage spend 
related  to  health  and  financial  well-being.  These  benefits  include  programs  such  as  medical,  dental,  vision, 
prescription  drug,  and  life  insurance  coverage,  as  well  as  short  and  long  term  disability  insurance  coverage. 
Additionally,  Cracker  Barrel  is  pleased  to  offer  our  Employee  Assistance  Program  to  all  employees  and  family 
members. This confidential program is available 24/7 for personal or professional consultations.  

In addition, we provide all of our employees with access to paid parental leave and adoption benefits, a 401(k) 
savings plan, an employee discount policy at our Cracker Barrel stores, an employee stock purchase plan, and a 
competitive vacation policy.  

Our compensation and performance evaluation systems are carefully designed to maintain pay equity by focusing 
pay  decisions  on  experience  and  performance  to  ensure  the  Company  retains  a  highly  productive  workforce  to 
operate our business while providing a high level of service to our guests. 

Health & Safety 

Since  the  beginning  of  the  COVID-19  pandemic,  our  teams  have  maintained  close  contact  with  applicable 
regulatory agencies, from the Centers for Disease Control and Prevention (“CDC”) and the U.S. Food and Drug 
Administration to state and local regulatory agencies and health authorities, to ensure we are following the latest 
recommended practices and procedures to protect the health of employees and guests.  We instituted operational 
changes and enhancements to safety protocols to ensure that both our guests and employees experience a clean 
and safe environment. These enhanced processes were added to the already rigorous food safety and sanitation 
standards that we continuously follow and are verified by a third-party firm. 

Cracker Barrel incorporates robust quality assurance and food safety processes to ensure the safety of all 

our food and retail products delivered to our guests including the following: 

  Extensive requirements for food supplier approval: 
  Ongoing third-party food safety audits of food production and distribution centers: 
  Periodic food product audits conducted by Cracker Barrel quality assurance team: 
  Rigid processes to ensure new or alternative source suppliers deliver food products to exact 

specifications: 

  Third-party testing of retail non-food products to ensure compliance with all specifications and Federal 

regulations: 

  Food safety audits conducted on all Cracker Barrel locations three times per year: 
  Ensuring a pest free environment in our locations though a stringent pest control process: 
  Monitoring of all national and local food safety regulations pertaining both food products and store 

operations: 

  Monitoring of all health department inspections of all Cracker Barrel locations: and 
  Monitoring and responding to: 

o  Food borne illness outbreaks, 
o  Food and product recalls, and 
o  Pandemic situations, e.g., COVID-19. 

COMPETITION 

The restaurant and retail industries are intensely competitive with respect to the type and quality of food, retail 
merchandise, price, service, location, personnel, concept, attractiveness of facilities, availability of carryout and home 
delivery, internet and mobile ordering capabilities and effectiveness of advertising and marketing.  We compete with 
a significant number of national and regional restaurant and retail chains, some of which have greater resources than 
us, as well as locally owned restaurants and retail stores.  We also face growing competition from the supermarket 
industry, which offers “convenient meals” in the form of improved entrées and side dishes from the deli section; fast 
casual  restaurants;  quick-service  restaurants;  and  highly  promotional  casual  and  family  dining  restaurants.    In 
addition, improving product offerings at fast casual restaurants and quick-service restaurants and expansion of home 
delivery  services,  together  with  negative  economic  conditions,  could  cause  consumers  to  choose  less  expensive 
alternatives.  We expect competition to continue in all of these areas. The restaurant and retail businesses are also 
often  affected  by  changes  in  consumer  taste  and  preference;  national,  regional  or  local  economic  conditions; 

11

 
 
 
 
 
 
 
 
 
demographic  trends;  traffic  and  weather  patterns;  the  type,  number  and  location  of  competing  restaurants  and 
retailers;  and  consumers’  discretionary  purchasing  power.    Factors  such  as  inflation,  increased  food,  labor  and 
benefits costs and the lack of experienced management and hourly employees may adversely affect the restaurant 
and retail industries in general and our stores in particular.  We believe we compete effectively and have successfully 
differentiated ourselves from many of our competitors in the restaurant and retail industries through a unique brand 
and guest experience, which offers a diversified full=service menu and a large variety of nostalgic and unique retail 
items.  For further information regarding competition, see Item 1A. Risk Factors. 

RAW MATERIALS SOURCES AND AVAILABILITY 

Essential restaurant supplies and raw materials are generally available from several sources.  Generally, we are 
not dependent upon single sources of supplies or raw materials.  However, in our stores, certain branded items are 
single  source  products  or  product  lines.    Our  ability  to  maintain  consistent  quality  throughout  our  store  system 
depends in part upon our ability to acquire food products and related items from reliable sources.  When the supply 
of certain products is uncertain or prices are expected to rise significantly, we may enter into purchase contracts or 
purchase bulk quantities for future use. 

       Adequate alternative sources of supply, as well as the ability to adjust menus if needed, are believed to exist for 
substantially all of our restaurant products.  Our retail supply chain generally involves longer lead-times and, often, 
more remote sources of product, including the People’s Republic of China, and most of our retail product is distributed 
to our stores through a single distribution center.  Although disruption of our retail supply chain could be difficult to 
overcome, we continuously evaluate the potential for disruptions and ways to mitigate such disruptions should they 
occur. 

GOVERNMENT REGULATION 

We are subject to various federal, state and local laws affecting our business, including areas of food safety, 
minimum  wage  increases,  health  care,  zoning  requirements,  preparation  and  sale,  among  others,  of  food  and 
alcoholic beverages, information security, and environmental matters.  Each of our stores must comply with licensing 
requirements and regulations by a number of governmental authorities and we have not been significantly affected 
by  any  delay  in  obtaining  these  licenses.  Federal,  state  and  local  environmental  laws  and  regulations  have  not 
historically  had  a  significant  impact  on  our  operations;  however,  we  cannot  predict  the  effect  of  possible  future 
environmental legislation or regulations on our operations.   

TRADEMARKS 

We deem the various Cracker Barrel and MSBC trademarks and service marks that we own to be of substantial 
value.  Our policy is to obtain federal registration of trademarks and other intellectual property whenever possible and 
to pursue vigorously any infringement of our trademarks and service marks. 

RESEARCH AND DEVELOPMENT 

While research and development is important to us, these expenditures have not been material due to the nature 

of the restaurant and retail industries. 

SEASONAL ASPECTS 

Historically, our revenue and profits have been lower in the first and third fiscal quarters and higher in the second 
and fourth fiscal quarters.  We attribute these variations primarily to the holiday shopping season and the summer 
vacation and travel season.  Our gift shop sales, which are made substantially to our restaurant guests, historically 
have been highest in our second quarter, which includes the holiday shopping season.  Historically, interstate tourist 
traffic  and  the  propensity  to  dine  out  have  been  much  higher  during  the  summer  months,  thereby  generally 
contributing  to  higher  profits  in  the  Company’s  fourth  quarter.    We  also  generally  open  additional  new  stores 
throughout the year.  Therefore, the results of operations for any interim period cannot be considered indicative of the 
operating results for an entire year.   

12

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
WORKING CAPITAL 

In the restaurant industry, substantially all sales are either for cash or third-party credit card.  Therefore, like many 
restaurant companies, we are able to, and often do operate with negative working capital.  Restaurant inventories 
purchased through our  principal  food distributor are  on  terms of net  zero days,  while  other restaurant inventories 
purchased locally generally are financed through trade credit at terms of 30 days or less.  Because of our gift shop, 
which have a lower product turnover than our restaurants, we carry larger inventories than many other companies in 
the restaurant industry.  Retail inventories are generally financed through trade credit at terms of 60 days or less.  
These various trade terms are aided by rapid product turnover of the restaurant inventory.  Employees generally are 
paid on weekly or semi-monthly schedules in arrears of hours worked except for bonuses that are paid either quarterly 
or  annually  in  arrears.    Many  other  operating  expenses  have  normal  trade  terms and  certain  expenses, such  as 
certain taxes and some benefits, are deferred for longer periods of time.   

ITEM 1A. RISK FACTORS 

Investing in our securities involves a degree of risk.  Persons buying our securities should carefully consider 
the  risks  described  below  and  the  other  information  contained  in  this  Annual  Report  on  Form  10-K  and  other 
filings  that  we  make  from  time  to  time  with  the  SEC,  including  our  consolidated  financial  statements  and 
accompanying  notes.   If any of the  following  risks  actually  occurs,  our business, financial condition,  results of 
operations  or  cash  flows  could  be  materially  adversely  affected.  In  any  such  case,  the  trading  price  of  our 
securities could decline and you could lose all or part of your investment.   

Risks Related to Macroeconomic and Industry Conditions 

We have experienced and continue to experience inflationary conditions with respect to the cost for food, 
ingredients, retail merchandise, transportation, distribution, labor and utilities, and we may not be able 
to increase prices or implement operational improvements sufficient to fully offset inflationary pressures 
on such costs, which may adversely impact our revenues and results of operations.  

The strength of our revenues and results of operations are dependent upon, among other things, the price 
and  availability  of  food,  ingredients,  retail  merchandise,  transportation,  distribution,  labor  and  utilities.  In  fiscal 
2021 and fiscal 2022, the costs of commodities, labor, energy, fuel, transportation and other inputs necessary to 
operate our stores have significantly increased. Fluctuations in economic conditions, weather, freight efficiency, 
demand and other factors also affect the availability, quality and cost of the ingredients and products that we buy.  
Furthermore, many of the products that we use and their costs are interrelated.  Changes in global demand for 
corn, wheat  and dairy  products  could cause volatility in the feed  costs  for poultry and  livestock. The effect  of, 
introduction of, or changes to tariffs or exchange rates on imported retail products or food products could increase 
our costs and possibly affect the supply of those products.  Changes in demand for over-the-road transportation 
and distribution services could cause volatility, increase our costs and adversely affect our operating margins. In 
addition, food safety concerns, widespread outbreaks of livestock and poultry diseases, and product recalls, all 
of which are out of our control, and, in many instances, unpredictable, could also increase our costs and possibly 
affect the supply of livestock and poultry products.  Our operating margins are also affected, whether as a result 
of general inflation or otherwise, by fluctuations in the price of utilities such as natural gas and electricity, on which 
our locations depend for much of their energy supply.  Our inability to anticipate and respond effectively to one or 
more adverse changes in any of these factors could have a significant adverse effect on our results of operations. 
We expect the inflationary pressures and other fluctuations impacting the cost of these items to continue to impact 
our  business  in  2023.  Our  attempts  to  offset  cost  pressures,  such  as  through  menu  price  increases  and 
operational improvements, may not be successful. We seek to provide a moderately priced product, and, as a 
result, we may not seek to or be able to pass along price increases to our customers sufficient to completely offset 
cost increases. Consumers may be less willing to pay our menu prices and may increasingly visit lower-priced 
competitors,  or  may  forgo  some  purchases  altogether.  To  the  extent  that  price  increases  are  not  sufficient  to 
offset  higher  costs  adequately  or  in  a  timely  manner,  and/or  if  they  result  in  significant  decreases  in  revenue 
volume, our revenues and results of operations may be adversely affected. 

The COVID-19 pandemic has had and may in the future have a material adverse effect on our business, 
financial condition, results of operations, and our ability to make distributions to our shareholders for an 
extended period of time. 

13

 
 
 
 
 
 
 
 
 
 
 
In March 2020, the World Health Organization declared COVID-19 to be a pandemic. In connection with the 
efforts to contain and mitigate the spread of COVID-19, we have experienced significant disruptions for the past 
two and one half years to our business resulting from the limitations on or full prohibitions of dine-in services (in 
the  earlier  stages  of  the  pandemic)  mandated  or  suggested  by  U.S.  federal,  state  and  local  governmental 
authorities.  Continuing  uncertainty  remains  as  to  the  potential  impact  of  the  COVID-19  pandemic  on  the  U.S. 
economy  as a whole, as well as on the restaurant industry and  our business,  in  particular. In response to the 
COVID-19 pandemic, both our off-premise and dine-in operations have been conducted under enhanced health 
and safety procedures and practices that are intended to ensure the safety and comfort of our employees and 
guests, and these enhanced measures have had and will continue to have adverse effects on our operating costs.  

During 2022, consumer demand decreased in part as a result of outbreaks of new variants of COVID-19. We 
cannot  predict  how  quickly  or  whether  consumer  demand  for  our  business  will  return  to  pre-pandemic  levels, 
which may be a function of continued concerns over safety and/or depressed consumer sentiment as a result of 
adverse economic conditions and uncertainty, including job losses and lower discretionary income. In addition, 
we also cannot predict whether future variants of COVID-19 or outbreaks of other infectious disease will have 
similar effects on consumer demand. As a result of these factors, the COVID-19 pandemic, the resulting public 
health response and diminished economic activity have had and may continue to have a material adverse effect 
on our guest traffic, sales and operating costs, and we cannot predict the duration of the pandemic or what other 
government responses or economic effects may occur. 

Our  restaurant  operations  could  be  further  disrupted  if  large  numbers  of  our  employees  are  diagnosed 
with COVID-19. If  a  significant  percentage  of  our  workforce  is  unable  to  work,  whether  because  of  illness, 
quarantine,  fear  of  contracting  COVID-19,  limitations  on  travel  or  other  government  restrictions  in  connection 
with COVID-19, our operations may be negatively impacted, potentially having a material adverse effect on our 
liquidity, financial condition or results of operations. 

Our  suppliers have  been  and  could  continue to  be  adversely  impacted  by the COVID-19 pandemic.  If  our 
suppliers’ employees are unable to work, whether because of illness, quarantine, fear of contracting COVID-19, 
limitations  on  travel  or  other  government  restrictions  in  connection  with COVID-19  or  if  our  suppliers  face 
shortages that are otherwise caused or exacerbated by the COVID-19 pandemic, we could face shortages of food 
items or other supplies at our restaurants, and our operations and sales could be adversely impacted by such 
supply interruptions. Although we have not experienced material adverse impacts to date, additional or prolonged 
closures of meat processing facilities that have occurred because of COVID-19 could adversely impact our supply 
chain and the products that we offer. Similarly, many of the products sold in our retail operations are sourced from 
international  suppliers,  including  from  the  People’s  Republic  of  China,  and  have  experienced,  and  will  likely 
continue to experience, disruptions, temporary closures and worker shortages that may result in an inability to 
fulfill  our  orders  timely  or,  in  some  cases,  at  all,  which  could  have  an  adverse  impact  on  our  retail  sales  and 
margins. 

The COVID-19 pandemic may also have the effect of heightening other risk factors, or amplifying the adverse 
effects on our liquidity, financial condition or results of operations should other risks that we discuss in this Annual 
Report on Form 10-K actually occur. 

Risks Related to Our Business 

Health concerns, government regulation relating to the consumption of food products and widespread 
infectious  diseases  could  affect  consumer  preferences  and  could  negatively  affect  our  results  of 
operations. 

      In  addition  to  the  COVID-19  pandemic,  the  United  States  and  other  countries  have  experienced,  or  may 
experience in the future, outbreaks of other viruses, such as norovirus, the bird/avian flu or other diseases.  As 
we have experienced with the COVID-19 pandemic, if a regional or global health pandemic occurs, depending 
upon its location, duration and severity, our business could be severely affected.  In the event a health pandemic 
occurs, customers might avoid public places, and local, regional or national governments might limit or ban public 
gatherings  to  halt  or  delay  the  spread  of  disease.    Jurisdictions  in  which  we  have  restaurants  may  impose 
mandatory closures or impose restrictions on operations.  If a virus is transmitted by human contact or respiratory 
transmission, our employees or guests could become infected, or could choose, or be advised, to avoid gathering 
in  public  places,  any  of  which  would  adversely  affect  our  restaurant  guest  traffic  or  perform  functions  at  the 

14

 
 
 
 
 
 
 
 
 
corporate level.  A regional or global health pandemic might also adversely affect our business by disrupting or 
delaying production and delivery of materials and products in our supply chain and by causing staffing shortages 
in our stores.  

       The  sale  of  food  and  prepared  food  products  for  human  consumption  involves  the  risk  of  injury  to  our 
customers.    Such  injuries  may  result  from  tampering  by  unauthorized  third  parties,  product  contamination  or 
spoilage, including the presence of foreign objects, substances, chemicals, other agents, or residues introduced 
during  the  growing, storage,  handling and  transportation  phases.   Additionally,  many  of the food  items  on our 
menu contain beef and chicken. The preferences of our customers toward beef and chicken could be affected by 
changes in consumer health or dietary trends and preferences regarding meat consumption or health concerns 
and  publicity  concerning  food  quality,  illness  and  injury  generally.    In  recent  years  there  has  been  publicity 
concerning E. coli bacteria, hepatitis A, “mad cow” disease, “foot-and-mouth” disease, salmonella, African swine 
fever, peanut and other food allergens, and other public health concerns affecting the food supply, including beef, 
chicken,  pork,  dairy  and  eggs.   In  addition,  government regulations or the  likelihood  of government  regulation 
could  increase  the  costs  of  obtaining  or  preparing  food  products.    A  decrease  in  guest  traffic  to  our  stores,  a 
change in our mix of products sold or an increase in costs as a result of these health concerns either in general 
or specific to our operations, could result in a decrease in sales or higher costs to our stores that would materially 
harm our business.   

Our plans depend significantly on our strategic priorities and business initiatives designed to enhance 
our menu and retail offerings, support our brand, improve operating margins and improve the efficiencies 
and effectiveness of our operations.  Failure to achieve or sustain these plans could adversely affect our 
results of operations. 

We have had, and expect to continue to have, priorities and initiatives in various stages of testing, evaluation 
and implementation, upon which we expect to improve our results of operations and financial condition.  These 
priorities  and  initiatives  include,  but  are  not  limited  to,  tiered  menu  and  retail  pricing,  evolving  our  marketing 
messaging to support the brand, improving the quality and breadth of retail assortments, evolving our menu, re-
engineering  store  processes  to  reduce  costs  and  improve  store  margins,  applying  technology  to  improve  the 
employee and guest experience, expanding our store footprint, focusing on new and existing fast casual concepts, 
focusing  on  our  off  premise  business  and  transactions  such  as  strategic  relationships,  joint  ventures  and 
acquisitions.  It  is  possible  that  our  focus  on  these  priorities  and  initiatives  and  constantly  changing  consumer 
preferences could  cause unintended  changes to our current  results  of operations.  Additionally,  many of these 
initiatives  are  inherently  risky  and  uncertain  in  their  application  to  our  business  in  general,  even  when  tested 
successfully on a more limited scale.  It is possible that successful testing can result partially from resources and 
attention that cannot be duplicated in broader implementation. Testing and general implementation also can be 
affected  by  other  risk  factors  described  herein  that  reduce  the  results  expected.  Successful  system-wide 
implementation across hundreds of stores and involving tens of thousands of employees relies on consistency of 
training, stability of workforce, ease of execution and the absence of offsetting factors that can adversely influence 
results.  Failure  to  achieve  successful  implementation  of  our  initiatives  could  adversely  affect  our  results  of 
operations. 

We  face  intense  competition,  and  if  we  are  unable  to  continue  to  compete  effectively,  our  business, 
financial condition and results of operations would be adversely affected. 

The restaurant and retail industries are intensely competitive, and we face many well-established competitors.  
We  compete  within  each  market  with  national  and  regional  restaurant  and  retail  chains  and  locally  owned 
restaurants  and  retailers.    Competition  from  other  regional  or  national  restaurant  and  retail  chains  typically 
represents  the  more  important  competitive  influence,  principally  because  of  their  significant  marketing  and 
financial resources.  We also face competition as a result of the convergence of grocery, deli, retail and restaurant 
services,  particularly  in  the  supermarket  industry.    We  also  face  competition  from  various  off-premise  meal 
replacement offerings including, but not limited to, home meal kits delivery, third-party meal delivery and catering 
and the rapid growth of these channels by our competitors. Moreover, our competitors can harm our business 
even if they are not successful in their own operations by taking away customers or employees through aggressive 
and costly advertising, promotions or hiring practices.  We compete primarily on the quality, variety and perceived 
value of menu and retail items. The number and location of stores, the growth of e-commerce, type of concept, 
quality  and  efficiency  of  service,  attractiveness  of  facilities  and  effectiveness  of  advertising  and  marketing 
programs  also are important factors. We anticipate that intense competition will  continue with respect to all of 
15

 
 
 
 
 
 
 
 
these factors.  We also compete with other restaurant chains and other retail businesses for quality site locations, 
management and hourly employees, and other competitive pressures that could affect both the availability and 
cost of these important resources.  If we are unable to continue to compete effectively, our business, financial 
condition and results of operations would be adversely affected. 

Unfavorable  publicity  could  harm  our  business.  In  addition,  our  failure  to  recognize,  respond  to  and 
effectively manage the impact of social media could materially impact our business. 

Multi-unit businesses such as ours can be adversely affected by publicity resulting from complaints or litigation 
alleging  poor  food  quality,  poor  service,  food-borne  illness,  viruses,  product  defects,  personal  injury,  adverse 
health effects (including obesity) or other concerns stemming from one or a limited number of our stores.  Even 
when the allegations or complaints are not valid, unfavorable publicity relating to one or more of our stores, or 
only to a single store, could adversely affect public perception of the entire brand.  Additionally, social media can 
be utilized to target specific companies or brands as a result of a variety of actual or perceived actions or inactions 
that are disfavored by our customers, local culture, employees, or interest groups, which can materially impact 
consumer behavior.  Adverse publicity and its effect on overall consumer perceptions of food safety or customer 
service could have a material adverse effect on our business, financial condition and results of operations. 

Risks Related to our Capital Structure 

The  performance  of  our  business  as  affected  by  the  level  of  our  indebtedness  could  prevent  us  from 
meeting the obligations  under  our  revolving credit facility  or  the  indenture  governing the $300 million 
aggregate  principal  amount  of  0.625%  Convertible  Senior  Notes  due  2026  (the  “Notes”),  maintaining 
sufficient liquidity to operate our business or service our debt obligations, and we cannot provide any 
guarantee of future cash dividend payments or that we will be able to actively repurchase our common 
stock pursuant to a share repurchase program.   

Our  consolidated indebtedness and restrictions  in  our revolving  credit  facility  may have  the effect,  among 
other things, of reducing our flexibility to respond to changing business and economic conditions and increasing 
borrowing costs. Given the significant uncertainty relating to the macroeconomic environment, there are potential 
scenarios under which we could fail to comply with these covenants, which would result in an event of default 
that, if not waived, could have a material adverse effect on our financial condition, results of operations or ability 
to continue to service our debt obligations. A default under our credit agreement or under the indenture governing 
the Notes may also significantly affect our ability to obtain additional or alternative financing.  For example, the 
lenders’ ongoing obligation to extend credit under the revolving credit facility is dependent upon our compliance 
with these covenants and restrictions. 

Our ability to make scheduled interest payments or to refinance our obligations with respect to indebtedness 
will depend on our operating and financial performance, which, in turn, is subject to prevailing economic conditions 
and to financial, business and other factors beyond our control.  Our inability to refinance our indebtedness when 
necessary  or  to  do  so  upon  attractive  terms  would  materially  and  adversely  affect  our  liquidity  and  results  of 
operations. 

Depending on the impact of macroeconomic environment, we may seek other sources of liquidity and other 
ways of preserving liquidity. No assurance can be made that sources of additional liquidity will be readily available 
or that we will be successful in obtaining additional liquidity or preserving liquidity. Further, no assurance can be 
made that sources of additional liquidity will be available on terms that are favorable to us. 

Any determination to pay cash dividends on our common stock in the future will be based primarily upon our 
financial  condition,  and  prospects,  results  of  operations,  business  requirements  and  our  Board  of  Directors’ 
conclusion that the declaration of cash dividends is in the best interest of our shareholders and is in compliance 
with all laws and agreements applicable to the payment of dividends.  Furthermore, there can be no assurance 
that  we  will  be  able  to  actively  repurchase  our  common  stock,  and  we  may  discontinue  plans  to  repurchase 
common stock at any time.  

16

 
 
 
 
 
 
 
 
 
  
 
 
We may be unable to raise the funds necessary to repurchase the Notes for cash following a fundamental 
change,  or  to  pay  the  cash  amounts  due  upon  conversion,  and  our  other  indebtedness  may  limit  our 
ability to repurchase the Notes or pay cash upon their conversion.  

Noteholders may require us to repurchase their Notes following a fundamental change at a cash repurchase 
price generally equal to the principal amount of the Notes to be repurchased, plus accrued and unpaid interest, if 
any. In addition, all conversions of Notes will be settled partially or entirely in cash. We may not have enough 
available cash or be able to obtain financing at the time we are required to repurchase the Notes or pay the cash 
amounts due upon conversion. In addition, applicable law, regulatory authorities and the agreements governing 
our  other  indebtedness  may  restrict  our  ability  to  repurchase  the  Notes  or  pay  the  cash  amounts  due  upon 
conversion.  

Our failure to repurchase Notes or to pay the cash amounts due upon conversion when required will constitute 
a  default  under  the  indenture  governing  the  Notes.  A  default  under  the  indenture  governing  the  Notes  or  the 
fundamental change itself could also lead to a default under agreements governing our other indebtedness, which 
may result in that other indebtedness becoming immediately payable in full. We may not have or be able to secure 
financing for sufficient funds to satisfy all amounts due under the other indebtedness and the Notes.  

Provisions in the indenture governing the Notes could delay or discourage a takeover of us.  

Certain provisions in the Notes and the indenture governing the Notes could make a third party attempt to 
acquire  us  more  difficult  or  expensive.  For  example,  if  a  takeover  constitutes  a  fundamental  change,  then 
noteholders will have the right to require us to repurchase their Notes for cash. In addition, if a takeover constitutes 
a make-whole fundamental change, then we may be required to temporarily increase the conversion rate for the 
Notes. In either case, and in other cases, our obligations under the Notes and the indenture governing the Notes 
could  increase  the  cost  of  acquiring  us  or  otherwise  discourage  a  third  party  from  acquiring  us  or  removing 
incumbent management, including in a transaction that noteholders or holders of our common stock may view as 
favorable. 

The convertible note hedge and warrant transactions may affect the value of the notes and our common 
stock.  

In connection with the issuance of the Notes, we entered into convertible note hedge transactions with the 
hedge  counterparties.  The  convertible  note  hedge  transactions  cover,  subject  to  customary  anti-dilution 
adjustments, the number of shares of common stock that initially underlie the Notes. We also entered into warrant 
transactions  with  the  hedge  counterparties  collectively  relating  to  the  same  number  of  shares  of  our  common 
stock, subject to customary anti-dilution adjustments, and for which we received premiums to partially offset the 
cost of entering into the hedge transactions. 

The convertible note hedge transactions are expected generally to reduce or offset potential dilution to our 
common stock upon any conversion of the Notes and/or offset any cash payments we may be required to make 
in excess of the principal amount of converted Notes, as the case may be. However, the warrant transactions 
could separately have a dilutive effect to the extent that the market value per share of our common stock exceeds 
the  strike  price  of  the  warrants.  In  connection  with  establishing  and  maintaining  their  initial  hedges  of  the 
convertible note hedge and warrant transactions, we understand that the hedge counterparties or their respective 
affiliates may modify their hedge positions with respect to the convertible note hedge transactions and the warrant 
transactions  from  time  to  time  by  purchasing  or  selling  shares  of  our  common  stock  or  the  Notes  in  privately 
negotiated transactions or open-market transactions or by entering into or unwinding various over-the-counter 
derivative transactions with respect to our common stock. 

The effect,  if  any,  of  these  activities on the trading price of  our common stock  will depend  on  a variety of 
factors, including market conditions, and is uncertain at this time. Any of these activities could, however, adversely 
affect the trading price of our common stock.  

We are subject to counterparty risk with respect to the convertible note hedge transactions.  

The hedge counterparties  are  financial institutions,  and we  are  subject to  the risk  that one or more of the 
hedge counterparties might default under their respective convertible note hedge transactions. Our exposure to 
the credit risk of the hedge counterparties is not secured by any collateral. Global economic conditions have from 
time to time resulted in the actual or perceived failure or financial difficulties of  many financial institutions. If a 

17

 
 
 
 
 
 
 
hedge counterparty becomes subject to insolvency proceedings, we will become an unsecured creditor in those 
proceedings with a claim equal to our exposure at that time under our transactions with such hedge counterparty.  

Our exposure will depend on many factors, but, generally, the increase in our exposure will be correlated to 
the increase in the market price and in the volatility of our common stock. In addition, upon a default by any hedge 
counterparty,  we  may  suffer  adverse  tax  consequences  and  more  dilution  than  we  currently  anticipate  with 
respect to our common stock. We can provide no assurances as to the financial stability or viability of any of the 
hedge counterparties.  

Conversion of the Notes or exercise of the warrants evidenced by the warrant transactions may dilute the 
ownership interest of existing stockholders, including noteholders who have previously converted their 
Notes.  

       At our election, if applicable, we may settle Notes tendered for conversion partly in shares of our common 
stock. Furthermore, the warrants evidenced by the warrant transactions are expected to be settled on a net-share 
basis. As a result, the conversion of some or all of the Notes or the exercise of some or all of such warrants may 
dilute the ownership interests of existing stockholders. Any sales in the public market of the shares of our common 
stock  issuable  upon  such  conversion  of  the  Notes  or  such  exercise  of  the  warrants  could  adversely  affect 
prevailing market prices of our common stock. In addition, the existence of the Notes may encourage short selling 
by market participants because the conversion of the Notes could depress the price of our common stock. 

Risks Related to Labor and Supply Chains 

Our reliance on certain significant vendors, particularly for foreign-sourced retail products, subjects us 
to numerous risks, including possible interruptions in supply, which could adversely affect our business. 

Our ability to maintain consistent quality throughout our operations depends in part upon our ability to acquire 
specified food and retail products and supplies in sufficient quantities.  Partly because of our size, finding qualified 
vendors and accessing food, retail products, supplies and certain outsourced services in a timely and efficient 
manner is a significant challenge that typically is more difficult with respect to goods or services sourced outside 
the United States.  In some cases, we may have only one supplier for a product or service.  Our dependence on 
single-source suppliers subjects us to the possible risks of shortages, interruptions and price fluctuations, and 
possible litigation when we change vendors because of performance issues. Global economic factors and the 
weak economic recovery continue to put significant pressure on suppliers, with some suppliers facing financial 
distress and others attempting to rebuild profitability, all of which tends to make the supply environment  more 
expensive.    If  any  of  these  vendors  is  unable  to  fulfill  its  obligations,  or  if  we  are  unable  to  find  replacement 
suppliers in the event of a supply disruption, we could encounter supply shortages and/or incur higher costs to 
secure adequate supplies, either of which could materially harm our business. 

Additionally, we use a number of products that are or may be manufactured in a number of foreign countries.  
In addition to the risk presented by the possible long lead times to source these products, our results of operations 
may be materially affected by risks such as: 

 

tariffs,  trade  barriers,  sanctions,  import  limitations  and  other  trade  restrictions  by  the  U.S.  government  on 
products or components shipped from foreign sources (particularly, the People’s Republic of China); 
fluctuating currency exchange rates or control regulations;  
foreign government regulations; 

 
 
  product testing regulations; 
 
  disruptions due to labor stoppages, strikes or slowdowns, or other disruptions, involving our vendors or the 

foreign political and economic instability; and 

transportation and handling industries. 

Possible shortages or interruptions in the supply of food items, retail merchandise and other supplies to our 
stores caused by inclement weather, natural disasters such as droughts, floods and earthquakes, the inability of 
our vendors to obtain credit in a tightened credit market or other conditions beyond our control could adversely 
affect  the  availability,  quality  and  cost  of  the  items  we  buy  and  the  operations  of  our  stores.    Our  inability  to 
effectively manage supply chain risk could increase our costs and limit the availability of products that are critical 
to our store operations.  If we temporarily close a store or remove popular items from a store’s menu or retail 

18

 
 
 
 
 
 
 
 
 
product assortment, that store may experience a significant reduction in revenue during the time affected by the 
shortage or thereafter as a result of our customers changing their dining and shopping habits.  

We are dependent upon attracting and retaining qualified employees while also controlling labor costs. 

Our  performance  is  dependent  on  attracting  and  retaining  a  large  and  growing  number  of  qualified  store 
employees.  Availability of staff varies widely from location to location.  Many staff members are in entry-level or 
part-time  positions,  typically  with  high  rates  of  turnover.    High  turnover  of  store  management  and  staff  would 
cause  us  to  incur  higher direct costs associated with  recruiting,  training  and retaining replacement  personnel.  
Management turnover as well as general shortages in the labor pool can cause our stores to operate with reduced 
staff, which negatively affects our ability to provide appropriate service levels to our customers.  The market for 
the  most  qualified  talent  continues  to  be  competitive  and  we  must  provide  competitive  wages,  benefits  and 
workplace conditions to maintain our most qualified employees.  Additionally, personal or public health concerns 
related  to  COVID-19  or  other  widespread  outbreaks  of  infectious  disease  might  make  some  existing  team 
members or potential candidates reluctant to work in enclosed restaurant environments.  Competition for qualified 
employees  exerts  upward  pressure  on  wages  paid  to  attract  such  personnel,  resulting  in  higher  labor  costs, 
together with greater recruiting and training expenses  

Our  ability  to  meet  our  labor  needs  while  controlling  our  costs  is  subject  to  external  factors  such  as 
unemployment  levels,  minimum  wage  legislation,  health  care  legislation,  payroll  taxes  and  changing 
demographics.  Many of our employees are hourly workers whose wages are affected by increases in the federal 
or state minimum wage or changes to tip credits.  Tip credits are the amounts an employer is permitted to assume 
an  employee  receives  in  tips  when  the  employer  calculates  the  employee’s  hourly  wage  for  minimum  wage 
compliance purposes.  Increases in minimum wage levels and changes to the tip credit have been made and 
continue to be proposed at both federal and state levels.   As minimum wage rates increase, we may need to 
increase not only the wages of our minimum wage employees but also the wages paid to employees at wage 
rates that are above minimum wage.  If competitive pressures or other factors prevent us from offsetting increased 
labor costs by increases in prices, our profitability may decline.  

Our ability to manage our retail inventory levels and changes in merchandise mix may adversely affect 
our business. 

The  long  lead  times  required  for  a  substantial  portion  of  our  retail  merchandise  and  the  risk  of  product 
damages or non-compliance with required specifications could affect the amount of inventory we have available 
for sale.  Additionally, our success depends on our ability to anticipate and respond in a timely manner to changing 
consumer demand and preferences for merchandise. If we misjudge the market, we may overstock unpopular 
products and be forced to take significant markdowns, which could reduce our gross margin.  Conversely, if we 
underestimate demand for our merchandise we may experience inventory shortages resulting in lost revenues.  
Any of these factors could have an adverse effect on our results of operations, cash flows from operations and 
our financial condition.  

Our risks are  heightened  because of our single  retail distribution facility  and our  potential  inability or 
failure to execute on a comprehensive business continuity plan following a major disaster at or near our 
corporate facility could adversely affect our business. 

The majority of our retail inventory is shipped into, stored at and shipped out of a single warehouse located 
in Lebanon, Tennessee.  All of the decorative fixtures used in our stores are shipped into, stored at and shipped 
out of a separate warehouse that is also located in Lebanon, Tennessee.  A natural disaster or public health crisis 
(such as the COVID-19 pandemic) affecting either of these warehouses or their personnel and operations could 
materially adversely affect our business.  Additionally, our corporate systems and processes and support for our 
restaurant  and  retail  operations  are  centralized  on  one  campus  in  Tennessee.  We  have  disaster  recovery 
procedures  and  business  continuity  plans  in  place  to  address  most  events,  back  up  and  offsite  locations  for 
recovery  of  electronic  and  other  forms  of  data  and  information.    However,  if  we  are  unable  to  implement  our 
disaster recovery and business continuity plans, we may experience delays in recovery of data, failure to support 
field  operations,  tardiness  in  required  reporting  and  compliance  and  the  inability  to  perform  vital  corporate 
functions which could adversely affect our business. 

19

 
 
 
 
 
 
 
 
 
Risks Related to IT Systems, Cybersecurity and Data Privacy 

A  material  disruption  in  our  information  technology,  network  infrastructure  and  telecommunication 
systems could adversely affect our business and results of operations.  

We rely extensively on our information technology across our operations, including, but not limited to, point 
of sales processing, supply chain management, retail merchandise allocation and distribution, labor productivity 
and  expense management   Our business depends significantly on the reliability, security and capacity of our 
information  technology  systems  to  process  these  transactions,  summarize  results,  manage  and  report  on  our 
business and our supply chain.  Our information technology systems are subject to damage or interruption from 
power outages, computer, network, cable system, internet and telecommunications failures, computer viruses, 
security breaches, catastrophic events such as fires, floods, earthquakes, tornadoes, hurricanes, acts of war or 
terrorism, and usage errors by our employees. If our information technology and telecommunication systems are 
damaged or cease to function properly, we may have to make a significant investment to repair or replace them, 
and we could suffer loss of critical data and interruptions or delays in our operations in the interim.  Any material 
interruption in our information technology and telecommunication systems could adversely affect our business or 
results of operations. In addition, some of these essential technology-based business systems are outsourced to 
third parties.  While we make efforts to ensure that our outsourced providers are observing proper standards and 
controls, we cannot guarantee that breaches, disruptions or failures caused by these providers will not occur. 

A privacy breach could adversely affect our business.  

The protection of customer, employee and company data is critical to us.  We are subject to laws relating to 
information security, privacy, cashless payments, consumer credit, and fraud.  Additionally, an increasing number 
of government and industry groups have established laws and standards for the protection of personal and health 
information. As a merchant and service provider of point-of-sale services, we are also subject to the Payment 
Card Industry Data Security Standard issued by the Payment Card Industry Council.  The regulatory environment 
surrounding information security and privacy is increasingly demanding, with the frequent imposition of new and 
constantly  changing  requirements,  including  the  recently  enacted  California  Consumer  Privacy  Act  (“CCPA”). 
Compliance  with  these  requirements  may  result  in  cost  increases  due  to  necessary  system  changes  and  the 
development of new administrative processes.  In addition, customers and employees have a high expectation 
that we will adequately protect their personal information. For example, in connection with credit and debit card 
sales, we transmit confidential card information. Third parties may have the technology or know-how to breach 
the security of this customer information, and our security measures and those of our technology vendors may 
not effectively prevent others from obtaining improper access to this information. If we fail to comply with the laws 
and regulations regarding privacy and security or experience a security breach, we could be exposed to risks of 
data loss, regulatory investigations and/or penalties, a loss of the ability to process credit and debit card payments, 
substantial inconvenience or harm to our guests, litigation and serious disruption of our operations.  Additionally, 
any resulting negative publicity could significantly harm our reputation and damage our relations with our guests.  
As privacy and information security laws, regulations and practices change and cyber risks continue to evolve, 
we may incur additional costs to ensure we remain in compliance  and protect guest, employee and Company 
information.  

Failure to maximize or to successfully assert our intellectual property rights could adversely affect our 
business and results of operations. 

We rely on trademark, unfair competition, trade secret and copyright laws to protect our intellectual property 
rights.  We have registered certain trademarks and service marks with appropriate governmental authorities.  We 
cannot  guarantee  that  these  intellectual  property  rights  will  be  maximized  or  that  they  can  be  successfully 
asserted.  There is a risk that we will not be able to obtain and perfect our own, or, where appropriate, license 
intellectual property rights necessary to support new product introductions or other brand extensions.  We cannot 
be sure that these rights, if obtained, will not be invalidated, circumvented or challenged in the future.  Our failure 
to protect or successfully assert our intellectual property rights could make us less competitive and could have 
an adverse effect on our business and results of operations. 

We  outsource  certain  business  processes  to  third-party  vendors  that  subject  us  to  risks,  including 
disruptions in business and increased costs; our use of third-party technologies has increased and if we 
are unable to maintain our rights to these technologies our business may be harmed. 

20

 
 
 
 
  
 
 
 
 
 
Some of our business processes are currently outsourced to third parties.  Such processes include distribution 
of  food  and  retail  products  to  our  store  locations  and  customers,  credit  and  debit  card  authorization  and 
processing,  gift  card  tracking  and  authorization,  employee  payroll  card  services,  health  care  and  workers’ 
compensation  insurance  claims  processing,  wage  and  related  tax  credit  documentation  and  approval,  guest 
satisfaction  survey  programs,  employee  engagement  surveys  and  externally  hosted  business  software 
applications.  We  cannot ensure that  all  providers of outsourced services are  observing  proper internal control 
practices, such as redundant processing facilities, and there are no guarantees that failures will not occur.  Failure 
of third parties to provide adequate services could have an adverse effect on our financial condition and results 
of operations. 

We maintain relationships with various third-party delivery apps and services such as DoorDash® and Uber 
Eats. Our sales may be negatively affected if these platforms are damaged or interrupted through technological 
failures  or  otherwise.  The  drivers  fulfilling  third-party  delivery  orders  may  make  errors  or  fail  to  make  timely 
deliveries such that our food or brands are poorly represented. This could cause reputational harm or adversely 
impact sales and customer satisfaction. Our sales through these services may also depend on the availability of 
delivery drivers, who are generally independent contractors. 

We rely on certain technology licensed from third parties and may be required to license additional technology 
in the future for use in managing our internet sites and providing services to our guests and employees.  These 
third-party technology licenses may not continue to be available to us on acceptable terms or at all.  The inability 
to enter into and maintain these technology licenses could adversely affect our business. 

Legal and Regulatory Risks 

We  are  subject  to  a  number  of  risks  relating  to  federal,  state  and  local  regulation  of  our  business, 
including the areas of minimum wage increases, health care reform and environmental matters, and an 
insufficient or ineffective response to government regulation may increase our costs and decrease our 
profit margins. 

The restaurant industry is subject to extensive federal, state and local laws and regulations, including those 
relating to food safety, minimum wage and other labor issues (such as unionization), health care, menu labeling 
and  building  and  zoning  requirements  and  those  relating  to  the  preparation  and  sale  of  food  and  alcoholic 
beverages as well as certain retail products.  The development and operation of our stores depend to a significant 
extent on the selection and acquisition of suitable sites, which are subject to zoning,  land use, environmental, 
traffic and other regulations and requirements.  We are also subject to licensing and regulation by state and local 
authorities relating to health, sanitation, safety and fire standards and the sale of alcoholic beverages, federal and 
state  laws  governing  our  relationships  with  employees  (including  the  Fair  Labor  Standards  Act  of  1938,  the 
Immigration Reform and Control Act of 1986, the Patient Protection and Affordable Care Act, the Health Care and 
Education  Reconciliation  Act  of  2010  and  applicable  requirements  concerning  minimum  wage,  overtime, 
healthcare  coverage,  family  leave,  medical  privacy,  tip  credits,  working  conditions,  safety  standards  and 
immigration status), and federal and state laws which prohibit discrimination and other laws regulating the design 
and operation of facilities, such as the Americans With Disabilities Act of 1990.  In addition, we are subject to a 
variety  of  federal,  state  and  local  laws  and  regulations  relating  to  the  use,  storage,  discharge,  emission  and 
disposal of hazardous materials.  We also face risks from new and changing laws and regulations relating to gift 
cards, nutritional content, nutritional labeling, product safety and menu labeling. Compliance with these laws and 
regulations  can  be  costly  and  can  increase  our  exposure  to  litigation  or  governmental  investigations  or 
proceedings.  

Increases  in  state  or  federal  minimum  wage  rates,  including  recent  proposals  to  increase  state  or  federal 
minimum wage rates and index future increases to inflation, or other changes in these laws could increase our 
labor costs.  Our ability to respond to minimum wage increases by increasing menu prices will depend on the 
responses  of  our  competitors  and  customers.    Our  distributors  and  suppliers  also  may  be  affected  by  higher 
minimum wage and benefit standards and tracking costs, which could result in higher costs for goods and services 
supplied to us. 

The  Patient  Protection  and  Affordable  Care  Act  and  the  Health  Care  and  Education  Affordability 
Reconciliation  Act  of  2010  required  restaurant  companies  such  as  ours  to  disclose  calorie  and  nutritional 
21

 
 
 
 
 
 
 
 
 
 
 
information on their menus effective as of May 2018.  We cannot fully predict the long-term changes, if any, in 
guest behavior that could result from implementation of this provision, which may have an adverse effect on our 
sales or results of operations.  

There also has been increasing focus by U.S. and foreign governmental authorities on environmental matters, 
such as climate change, the reduction of greenhouse gases and water consumption.  This increased focus may 
lead to new initiatives directed at regulating an as yet unspecified array of environmental matters.  Legislative, 
regulatory  or  other  efforts  to  combat  climate  change  or  other  environmental  concerns  could  result  in  future 
increases  in  taxes,  the  cost  of  raw  materials,  transportation  and  utilities,  which  could  decrease  our  operating 
profits and necessitate future investments in facilities and equipment.  

The impact of current laws and regulations, the effect of future changes in laws or regulations that impose 
additional requirements and the consequences of litigation relating to current or future laws and regulations could 
increase our compliance and other costs of doing business and therefore have an adverse effect on our results 
of operations.  Failure to comply with the laws and regulatory requirements of federal, state and local authorities 
could result in, among other things, revocation of required licenses, administrative enforcement actions, fines and 
civil  and  criminal  liability.    Compliance  with  these  laws  and  regulations  can  be  costly  and  can  increase  our 
exposure  to  litigation  or  governmental  investigations  or  proceedings.    Also,  the  failure  to  obtain  and  maintain 
required licenses, permits and approvals could adversely affect our operating results.  Typically, licenses must 
be renewed annually and may be revoked, suspended or denied renewal for cause at any time if governmental 
authorities determine that our conduct violates applicable regulations, which could adversely affect our business 
and results of operations.  

Our  advertising  is  heavily  dependent  on  billboards,  which  are  highly  regulated,  and  our  evolving 
marketing strategy involves increased advertising and marketing costs that could adversely affect our 
results of operations.  

Historically,  we have  relied  upon  billboards as our principal  method of  advertising.   A  number of states in 
which  we  operate  restrict  highway  signage  and  billboards.    Because  many  of  our  stores  are  located  on  the 
interstate highway system, our business is highly related to highway travel. Thus, signage or billboard restrictions 
or loss of existing signage or billboards could adversely affect our visibility and ability to attract customers. 

Additionally, as we continue to evolve our marketing strategy, we are increasingly utilizing more traditional 
and higher  cost  methods  of  advertising,  such  as  national cable television,  radio  and online and  digital media.  
These types of advertising, their effects upon our revenues and, in turn, our profits, are uncertain.  Additionally, if 
our  competitors  increased  their  spending  on  advertising  and  promotions,  we  could  be  forced  to  substantially 
increase our advertising, media or marketing expenses.  If we did so or if our current advertising and promotion 
programs become less effective, we could experience a material adverse effect on our results of operations.   

Litigation may adversely affect our business, financial condition and results of operations. 

Our business is subject to the risk of litigation by employees, guests, suppliers, shareholders, governmental 
agencies,  competitors  or  others  through  private  actions,  class  actions,  administrative  proceedings,  regulatory 
actions or other litigation.  These actions and proceedings may involve allegations of illegal, unfair or inconsistent 
employment practices, including wage and hour violations and employment discrimination; guest discrimination; 
food  safety  issues,  including  poor  food  quality,  food-borne  illness,  food  tampering,  food  contamination,  and 
adverse health effects from consumption of various food products or high-calorie foods (including obesity); other 
personal  injury,  including  claims  related  to  COVID-19;  violation  of  “dram  shop”  laws;  trademark  and  patent 
infringement; violation of the federal securities laws; or other concerns. The outcome of litigation, particularly class 
action lawsuits and regulatory actions, is difficult to assess or quantify.  Plaintiffs in these types of lawsuits may 
seek recovery of very large or indeterminate amounts and the magnitude of the potential loss relating to such 
lawsuits  may  remain  unknown  for  substantial  periods  of  time.    The  cost  to  defend  future  litigation  may  be 
significant.  There may also be adverse publicity associated with litigation that could decrease guest or consumer 
acceptance  of  our  brand,  regardless  of  whether  the  allegations  are  valid  or  we  ultimately  are  found  liable.  
Litigation could adversely impact our operations and our ability to expand our brand in other ways as well.  As a 
result, litigation may adversely affect our business, financial condition and results of operations. 

Our business could be negatively affected as a result of actions of activist shareholders. 

22

 
 
 
 
 
 
 
 
 
 
 
The Lion Fund II, L.P., Biglari Capital Corp., First Guard Insurance Company, Southern Pioneer Property and 
Casualty Insurance Company, Biglari Holdings Inc. and SPP&C Holding Co., Inc., are affiliates of Sardar Biglari 
(“Biglari”), and are the beneficial owners of approximately 9.0% of our outstanding common stock as of August 
18, 2022.  We recently received notice from Biglari nominating two candidates for election to our board of directors 
at our 2022 annual meeting of shareholders.  If a proxy contest ensues, or  if we become engaged in  a proxy 
contest with another activist shareholder in the future, our business could be adversely affected because:   

 

responding  to  public  proposals,  special  meeting  requests  and  other  actions  by  activist  shareholders  can 
disrupt  our  operations,  be  costly  and  time-consuming,  and  divert  the  attention  of  our  management  and 
employees; 

  perceived uncertainties as to our future direction may result in the loss of potential business opportunities, 

 

and may make it more difficult to attract and retain qualified personnel and business partners;  
claims  made  by  activist  shareholders  in  connection  with  a  proxy  contest  or  otherwise  may  harm  our 
reputation, damage our relations with  customers,  employees and business relations such  as suppliers,  or 
otherwise impair our business; and  

  pursuit  of  an  activist  shareholder’s  agenda  may  adversely  affect  our  ability  to  effectively  implement  our 

business strategy and create additional value for our shareholders. 

Provisions  in  our  charter,  Tennessee  law  and  our  shareholder  rights  plan  may  discourage  potential 
acquirers of the Company. 

Our charter documents contain provisions that may have the effect of making it more difficult for a third party 
to  acquire  or  attempt  to  acquire  control  of  the  Company.    In  addition,  we  are  subject  to  certain  provisions  of 
Tennessee law that limit, in some cases, our ability to engage in certain business combinations with significant 
shareholders.  In addition, we have adopted a shareholder rights plan, which provides, among other things, that 
when  specified  events  occur,  our  shareholders  will  be  entitled  to  purchase  from  us  shares  of  junior  preferred 
stock.  The shareholder rights plan will expire on April 9, 2024. The preferred stock purchase rights are triggered 
ten  days  after  the  date  of  a  public  announcement  that  a  person  or  group  acting  in  concert  has  acquired,  or 
obtained  the  right  to  acquire,  beneficial  ownership  of  20%  or  more  of  our  outstanding  common  stock.    The 
preferred stock purchase rights would cause dilution to a person or group that attempts to acquire the Company 
on  terms  that  do  not  satisfy  the  requirements  of  a  qualifying  offer  under  the  shareholder  rights  plan  or  are 
otherwise not approved by our Board of Directors. 

These provisions, either alone or in combination  with each other,  give our current directors and executive 
officers a substantial ability to influence the outcome of a proposed acquisition of the Company.  These provisions 
would apply even if an acquisition or other significant corporate transaction was considered beneficial by some 
of our shareholders.  If a change in control or change in management is delayed or prevented by these provisions, 
the market price of our securities could decline. 

Risks Related to Our Business Strategy 

If we fail to execute our business strategy, which includes our ability to find new store locations and open 
new stores that are profitable, our business could suffer. 

One of the means of achieving our growth objectives is opening and operating new and profitable stores. This 
strategy involves numerous risks, and we may not be able to open all of our planned new stores and the new 
stores that we open may not be profitable or as profitable as our existing stores.   

A significant risk in executing our business strategy is locating, securing and profitably operating an adequate 
supply  of  suitable  new  store  sites.    Competition  for  suitable  store  sites  and  operating  personnel  in  our  target 
markets is intense,  and there can be no  assurance that we  will  be  able  to  find  sufficient  suitable  locations, or 
negotiate suitable purchase or lease terms, for our planned expansion in any future period.  Recently, our target 
markets have been expanded to include markets that are outside of our existing core markets and in states where 
we  currently  do  not  have  existing  operations,  which  increases  the  risk  of  executing  our  business  strategy.  
Economic conditions may also reduce commercial development activity and limit the availability of attractive sites 

23

 
 
 
 
 
 
 
 
 
 
 
 
 
for new stores.  New stores typically experience an adjustment period before sales levels and operating margins 
normalize, and even sales at successful newly opened stores generally do not make a significant contribution to 
profitability  in  their  initial  months  of  operation.    Our  ability  to  open  and  operate  new  stores  successfully  also 
depends  on  numerous  other  factors,  some  of  which  are  beyond  our  control,  including,  among  other  items 
discussed in other risk factors, the following:  our ability to control construction and development costs of new 
stores;  our  ability  to  manage  the  local,  state  or  other  regulatory  approvals  and  permits,  zoning  and  licensing 
processes  in  a  timely  manner;  our  ability  to  appropriately  train  employees  and  staff  the  stores;  consumer 
acceptance of our stores in new markets; and our ability to manage construction delays related to the opening of 
a new store.  Delays or failures in opening new stores, or achieving lower than expected sales in new stores, or 
drawing a greater than expected proportion of sales in new stores from existing stores, could materially adversely 
affect our business strategy and could have an adverse effect on our business and results of operations.   

Our expansion into new geographic markets may present increased risks due to our relative unfamiliarity 
with these markets. 

Some of our new store locations may be located in areas where we have lower market presence and, as a 
result, less or no meaningful business experience than in our traditional, existing markets. Those new markets 
may  have  different  competitive  conditions,  consumer  tastes  and  discretionary  spending  patterns  than  our 
traditional, existing markets, which may cause our new store locations to be less successful than restaurants in 
our existing markets.  An additional risk of expanding into new markets is the potential for lower or lacking market 
awareness of our brand in those areas.  Stores opened in new markets may open at lower average weekly sales 
volumes than stores opened in existing markets and may have higher store-level operating expense ratios than 
in existing markets.  Sales at stores opened in new markets may take longer to reach average unit volume and 
margins, if at all, thereby affecting our overall profitability. 

The loss of key executives or difficulties in recruiting and retaining qualified personnel could jeopardize 
our future growth and success. 

We have assembled a senior management team which has substantial background and experience in the 
restaurant  and retail industries.  Our future growth and success depend substantially on the contributions and 
abilities of our senior management and other key personnel, and we design our compensation programs to attract 
and retain key personnel and facilitate our ability to develop effective succession plans.  If we fail to attract or 
retain senior management or other key personnel, our succession planning and operations could be materially 
and  adversely  affected.    We  must  continue  to  recruit,  retain  and  motivate  management  and  other  employees 
sufficiently  to  maintain  our  current  business  and  support  our  projected  growth.  A  loss  of  key  employees  or  a 
significant shortage of high-quality store employees could jeopardize our ability to meet our business goals.  We 
have experienced and may continue to experience challenges in recruiting and retaining team members in various 
locations. 

Strategic investments or initiatives that the Company may pursue now or in the future, may not yield 
their expected benefits, resulting in a loss of some or all of the Company’s investment.  

The Company may, from time to time, evaluate and pursue other opportunities for growth, including through 
strategic investments, joint ventures, other acquisitions, and other Company initiatives, such as our recent rollout 
of  a  limited  selection  of  beer  and  wine  in  certain  locations.  These  initiatives  involve  various  inherent  risks, 
including, without limitation, general business risk, integration and synergy risk, market acceptance risk and risks 
associated  with  the  potential  distraction  of  management.  Such  transactions  and  initiatives  may  not  ultimately 
create value for us or our stockholders and may harm our reputation and materially adversely affect our business, 
financial condition and results of operations. 

Individual  store  locations  are  affected  by  local  conditions  that  could  change  and  adversely  affect  the 
carrying value of those locations. 

The success of our business depends on the success of individual locations, which in turn depends on stability 
of or improvements in operating conditions at and around those locations.  Our revenues and expenses can be 
affected  significantly  by  the  number  and  timing  of  the  opening  of  new  stores  and  the  closing,  relocating  and 
remodeling of existing stores. We incur substantial pre-opening expenses each time we open a new store and 
other expenses when we close, relocate or remodel existing stores. The expenses of opening, closing, relocating 
24

 
 
 
 
 
 
 
 
 
 
 
or remodeling any of our stores may be higher than anticipated.  An increase in such expenses could have an 
adverse  effect  on  our  results  of  operations.    Also,  as  demographic  and  economic  patterns  (e.g.,  highway  or 
roadway traffic patterns, concentrations of general retail or hotel activity, local population densities or increased 
competition)  change,  current  locations  may  not  continue  to  be  attractive  or  profitable.    Possible  declines  in 
neighborhoods  where  our  stores  are  located  or  adverse  economic  conditions  in  areas  surrounding  those 
neighborhoods could  result  in  reduced revenues  in  those  locations.   The occurrence  of  one  or more  of  these 
events could have a material adverse effect on our revenues and results of operations as well as the carrying 
value of our individual locations. 

General Risk Factors 

General economic, business and societal conditions as well as those specific to the restaurant or retail 
industries that are largely out of our control may adversely affect our business, financial condition and 
results of operations. 

Our business results depend on a number of industry-specific and general economic factors, many of which 
are  beyond  our  control.    These  factors  include  consumer  income,  interest  rates,  inflation,  consumer  credit 
availability, consumer debt levels, tax rates and policy, unemployment trends and other matters that influence 
consumer confidence and spending. The full-service dining sector of the restaurant industry and the retail industry 
are  affected  by  changes  in  national,  regional  and  local  economic  conditions,  seasonal  fluctuation  of  sales 
volumes,  consumer  preferences,  including  changes  in  consumer  tastes  and  dietary  habits  and  the  level  of 
consumer acceptance of our restaurant concept and retail merchandise, and consumer spending patterns.   

Discretionary  consumer  spending,  which  is  critical  to  our  success,  is  influenced  by  general  economic 
conditions  and  the  availability  of  discretionary  income.    General  economic  conditions,  including  economic 
downturns related to the COVID-19 pandemic, geopolitical conditions and uncertainty about the strength or pace 
of economic recovery have also adversely affected our results of operations and may continue to do so.  The 
current economic slowdown, a protracted economic downturn, a worsening economy, increased energy prices, 
and  rising  interest  rates  may  reduce  consumer  confidence  and  affect  consumers’  ability  or  desire  to  spend 
disposable income. A deterioration in the economy or other economic conditions affecting disposable consumer 
income, such as unemployment levels, reduced home values, investment losses, inflation, business conditions, 
fuel and other energy costs, consumer debt levels, lack of available credit, consumer confidence, interest rates, 
tax rates and changes in tax laws, may adversely affect our business by reducing overall consumer spending or 
by causing customers to reduce the frequency with which they shop and dine out or to shift their spending to our 
competitors or to products sold by us that are less profitable than other product choices, all of which could result 
in  lower  revenues,  decreases  in  inventory  turnover,  greater  markdowns  on  inventory,  and  a  reduction  in 
profitability due to lower margins.    

In  addition,  many  of  the  factors  discussed  above,  along  with  the  current  economic  environment  and  the 
related impact on available credit, may affect us and our suppliers and other business partners, landlords, and 
customers in an adverse manner, including, but not limited to, reducing access to liquid funds or credit (including 
through the loss of one or more financial institutions that are a part of our revolving credit facility), increasing the 
cost of credit, limiting our ability to manage interest rate risk, increasing the risk of bankruptcy of our suppliers, 
landlords  or  counterparties  to  or  other  financial  institutions  involved  in  our  revolving  credit  facility  and  our 
derivative and other contracts, increasing the cost of goods to us, and other adverse consequences which we are 
unable to fully anticipate. 

We also cannot predict the effects of actual or threatened armed conflicts or terrorist attacks, efforts to combat 
terrorism,  military  action  against  any  foreign  state  or  group  located  in  a  foreign  state  or  heightened  security 
requirements on the economy or consumer confidence in the United States.  Any of these events could also affect 
consumer sentiment and confidence that in turn affect consumer spending patterns or result in increased costs 
for us due to security measures.  

Unfavorable changes in the factors described above or in other business and economic conditions affecting 
our customers could increase our costs, reduce traffic in some or all of our locations or impose practical limits on 
pricing, any of which could lower our profit margins and have a material adverse effect on our financial condition 
and results of operations.   

25

 
 
 
 
 
 
 
 
 
 
 
There  can be no assurance that the economic  conditions that  have adversely  affected  the restaurant  and 
retail industries, and the capital, credit and real estate markets generally or us in particular will remain static in 
2023, or thereafter, in which case we could experience declines in revenues and profits, and could face capital 
and liquidity constraints or other business challenges.  

Our business is somewhat seasonal and also can be affected by extreme weather conditions and natural 
disasters, social unrest or other catastrophic events. 

Historically, our highest sales and profits have occurred during the second and fourth quarters, which include 
the holiday shopping season and the summer vacation and travel season.  Retail sales historically have been 
seasonally higher between Thanksgiving and Christmas. Therefore, the results of operations for any quarter or 
period  of  less  than  one  year  cannot  be  considered  indicative  of  the  operating  results  for  an  entire  year. 
Furthermore, we are not able to predict the impact that the COVID-19 pandemic may have on the seasonality of our 
business. 

Additionally,  extreme  or  unseasonable  weather  conditions  in  the  areas  where  our  stores  are  located  can 
adversely affect our business. For example, frequent or unusually heavy snowfall, ice storms, rain storms, floods, 
droughts or other extreme weather conditions over a prolonged period could make it difficult for our customers to 
travel to our stores and can disrupt deliveries of food and supplies to our stores and thereby reduce our sales and 
profitability. Similarly, extended  periods of  unseasonably warm temperatures during  the winter  season  or  cool 
weather  during  the  summer  season  could  render  a  portion  of  our  retail  inventory  incompatible  with  those 
unseasonable conditions, and reduced sales from such extreme or prolonged unseasonable weather conditions 
could adversely affect our business.  These risks may be exacerbated in the future as some climatologists predict 
that the long-term effects of climate change may result in more severe, volatile weather. 

In addition, natural disasters such as hurricanes, tornadoes and earthquakes, or a combination of these or 
other factors, could severely damage or destroy one or more of our stores, warehouses or suppliers located in 
the  affected  areas,  thereby  disrupting  our  business  operations  for  a  more  extended  period  of  time.  

Lastly, unforeseen events, such as hostile acts (including terrorist activities and public or workplace violence), 
social unrest or other catastrophic events, and our ability to appropriately respond and adapt to such events could 
negatively impact our business, results of operations and financial condition. 

Our  current  insurance  programs  may  expose  us  to  unexpected  costs,  which  could  have  a  material 
adverse effect on our financial condition and results of operations.   

Our  insurance  coverage  is  structured to  include deductibles, self-insured  retentions,  limits  of liability, stop 
loss limits and similar provisions that we believe are prudent based on our operations. However, there are types 
of losses we may incur against which we cannot be insured or which we believe are not economically reasonable 
to insure, such as losses due to acts of terrorism and some natural disasters, including floods.  If we incur such 
losses, our business could suffer.  In addition, we self-insure a significant portion of expected losses under our 
workers’  compensation,  general  liability  and  group  health  insurance  programs.  Unanticipated  changes  in  the 
actuarial assumptions and management estimates underlying our reserves for these losses, including unexpected 
increases in medical and indemnity costs, could result in materially different amounts of expense than expected 
under these programs.  

Our  annual  and  quarterly  operating  results  may  fluctuate  significantly  and  could  fall  below  the 
expectations of investors and securities analysts due to a number of factors, some of which are beyond 
our control, resulting either in volatility or a decline in the price of our securities. 

Our business is not static – it changes periodically as a result of many factors, including, among other items 

discussed in other risk factors, the following:  

 

 

increases and decreases in guest traffic, average  weekly sales, restaurant and  retail sales and restaurant 
profitability;  
inflationary and other market conditions that affect the costs and availability of commodities, labor, energy, 
fuel, transportation and other inputs necessary to operate our stores effectively in a manner consistent with 
our strategy; 

26

 
 
 
 
 
 
 
 
 
 
 
 
 

 

 
 

continued or increased regulations on our operations, consumer activities or social gatherings as a result of 
the COVID-19 pandemic or other public health conditions; 
the rate at which we open new stores, the timing of new store openings and the related high initial operating 
costs;  
changes in advertising and promotional activities and expansion into new markets; and  
impairment of long-lived assets and any loss on store closures.    

Our quarterly operating results and restaurant and retail sales may fluctuate as a result of any of these or 
other factors.  Accordingly, results for any one quarter are not necessarily indicative of results to be expected for 
any other quarter or for any year, and restaurant and retail sales for any particular future period may decrease.  
In the future, operating results may fall below the expectations of securities analysts and investors.  In such event, 
the price of our securities could fluctuate dramatically over time or could decrease generally. 

Our  reported  results  can  be  affected  adversely  and  unexpectedly  by  the  implementation  of  new,  or 
changes in the interpretation of existing, accounting principles or financial reporting requirements. 

Our financial reporting complies with the United States generally accepted accounting principles (“GAAP”), 
and GAAP is subject to change over time.  If new rules or interpretations of existing rules require us to change 
our financial reporting, our reported results of operations and financial condition could be affected substantially, 
including requirements to restate historical financial reporting.  

Failure of our internal control over financial reporting could adversely affect our business and financial 
results.  

Our  management  is  responsible  for  establishing  and  maintaining  effective  internal  control  over  financial 
reporting. Internal control  over financial reporting is a  process to  provide  reasonable  assurance  regarding the 
reliability of financial reporting for external purposes in accordance with GAAP. Because of its inherent limitations, 
internal control over financial reporting is not intended to provide absolute assurance that we would prevent or 
detect a misstatement of our financial statements or fraud.  Any failure to maintain an effective system of internal 
control  over  financial  reporting  could  limit  our  ability  to  report  our  financial  results  accurately  and  timely  or  to 
detect and prevent fraud.  The identification of a material weakness could indicate a lack of controls adequate to 
generate accurate financial statements that, in turn, could cause a loss of investor confidence and decline in the 
market price of our common stock.  We cannot assure you that we will be able to timely remediate any material 
weaknesses  that  may  be  identified  in  future  periods  or  maintain  all  of  the  controls  necessary  for  continued 
compliance. Likewise, we cannot assure you that we will be able to retain sufficient skilled finance and accounting 
personnel, especially in light of the increased demand for such personnel among publicly traded companies. 

ITEM 1B.  UNRESOLVED STAFF COMMENTS 

None. 

ITEM 2. PROPERTIES   

Our home office headquarters and warehouse facilities are located on approximately 90 acres of land owned by 
the Company in Lebanon, Tennessee.  We use approximately 250,000 square feet of office space for our home office 
headquarters  and  decorative  fixtures  warehouse.    We  lease  our  retail  distribution  center,  which  consists  of 
approximately 370,000 square feet of  warehouse facilities and an additional  approximately  10,000 square feet of 
office and maintenance space.  We also lease an additional distribution center of approximately 52,000 square feet 
in  Lebanon,  Tennessee.    This  distribution  center  is  primarily  used  for  ecommerce  fulfillment  and  overflow  retail 
storage.  From time to time we may also rent offsite storage to handle overflow product.  We currently have 80,000 
square feet of storage temporarily rented in Savannah, Georgia for overflow storage. 

We also lease office space for our MSBC headquarters which consists of approximately 15,000 square feet.  In 
addition to the various corporate facilities, we have three owned properties for future development, a motel used for 
housing management trainees and for the general public, and two parcels of excess real property and improvements 
that we intend to sell.   

27

 
 
 
 
 
 
 
 
 
 
 
 
 
 
In addition to the properties mentioned above, we own or lease the following store properties (including both our 
664 Cracker Barrel Old Country Store locations and 53 locations for our MSBC locations) as of September 14, 2022: 

State 
Tennessee 
Florida 
Texas 
Georgia 
North Carolina 
Kentucky 
Virginia 
Alabama 
Ohio 
South Carolina 
Indiana 
Pennsylvania 
Illinois 
Missouri 
Michigan 
Arizona 
Mississippi 
Arkansas 
Louisiana 
Maryland 
New York 
West Virginia 
Oklahoma 

Owned 
29 
31 
19 
26 
17 
22 
15 
19 
22 
13 
20 
8 
19 
14 
12 
2 
10 
5 
8 
3 
8 
3 
6 

Leased 
30 
51 
40 
26 
27 
16 
19 
14 
9 
16 
8 
17 
2 
4 
3 
12 
4 
7 
2 
6 
1 
6 
2 

  State 

California 
New Jersey 
Kansas 
Wisconsin 
Colorado 
Massachusetts 
New Mexico 
Oregon 
Utah 
Idaho 
Iowa 
Connecticut 
Montana 
Nebraska 
Nevada 
Delaware 
Maine 
Minnesota 
New Hampshire 
North Dakota 
Rhode Island 
  South Dakota 

Owned 
0 
0 
3 
5 
3 
0 
1 
0 
4 
2 
3 
1 
2 
1 
0 
0 
0 
1 
1 
1 
0 
1 
360 

Leased 
7 
6 
2 
0 
1 
4 
3 
4 
0 
1 
0 
1 
0 
1 
2 
1 
1 
0 
0 
0 
1 
0 
357 

We  believe  that  our  properties  are  suitable,  adequate,  well-maintained  and  sufficient  for  the  operations 
contemplated.    See  “Operations"  and  "Store  Development"  in  Item  1  of  this  Annual  Report  on  Form  10-K  for 
additional information on our properties. 

ITEM 3.  LEGAL PROCEEDINGS 

The Company and its subsidiaries are party to various legal and regulatory proceedings and claims incidental 
to  their  business  in  the  ordinary  course.   In  the  opinion  of  management,  based  upon  information  currently 
available,  the  ultimate  liability  with  respect  to  these  proceedings  and  claims  will  not  materially  affect  the 
Company's consolidated results of operations or financial position.  

Pursuant to Instruction to Item 401 of Regulation S-K and General Instruction G(3) to Form 10-K, the following 

information is included in Part I of this Form 10-K. 

Information about Our Executive Officers 

The following table sets forth certain information concerning our executive officers: 

Name 

Age 

Position with the Company 

Sandra B. Cochran 

64 

President and Chief Executive Officer   

Craig A. Pommells 

47 

Senior Vice President and Chief Financial Officer 

P. Doug Couvillion 

58 

Senior Vice President, Sourcing and Supply Chain 

Laura A. Daily 

58 

Senior Vice President, Retail 

28

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Cammie Spillyards-Schaefer 

    45 

Senior Vice President, Operations 

Richard M. Wolfson 

56 

Senior Vice President, General Counsel and Secretary 

Jennifer L. Tate 

51 

Senior Vice President, Chief Marketing Officer 

Bruce A. Hoffmeister 

   61 

Senior Vice President, Chief Information Officer 

Donna L. Roberts 

47 

Senior Vice President and Chief Human Resources Officer 

Kara S. Jacobs 

42 

Vice President, Corporate Controller and Principal 
Accounting Officer 

The following information summarizes the business experience of each of our executive officers for at least the 

past five years: 

Ms. Cochran has been employed with us since 2009 and assumed her current position as President and Chief 
Executive Officer in September 2011, when she also became a member of our Board of Directors.  Prior to September 
2011, Ms. Cochran served as our President and Chief Operating Officer since November 2010 and as our Executive 
Vice President and Chief Financial Officer from April 2009 to November 2010.  Before joining us in April 2009, she 
was the Chief Executive Officer of Books-A-Million, Inc.  Ms. Cochran has 28 years of experience in the retail industry 
and thirteen years of experience in the restaurant industry.   

Mr. Pommells has been employed with us since December 2021 in his current capacity.  From October 2020 to 
December  2021,  he  served  as  Executive  Vice  President  and  Chief  Financial  Officer  of  Red  Lobster  Seafood 
Company.  Prior to serving as Chief Financial Officer of Red Lobster Seafood Company, he served as Senior Vice 
President, Finance and Strategy from January 2015 to October 2020.  Prior to Red Lobster, he spent more than ten 
years with Darden Restaurants in various finance and business analytics roles.  Mr. Pommells has more than 20 
years of experience in the restaurant industry.  

Mr.  Couvillion  has  been  employed  with  us  since  2001.   From  2001  to  2022,  he  served  in  various  capacities 
including Senior Vice President of Sourcing and Supply Chain, Senior Vice President and Interim Chief Financial 
Officer, Vice President of Supply Chain and Quality Assurance and Corporate Controller and Principal Accounting 
Officer.  Mr. Couvillion has 27 years of experience in the restaurant industry and 20 years of experience in the retail 
industry.  

Ms. Daily has been employed with us as Senior Vice President, Retail since May 2012.  Prior to May 2012, she 
served as Vice President for Ballard Designs, an internet and catalog home furnishings retailer that is part of HSN, 
Inc., where she was in charge of all merchandising and trends for the company.  She has over 28 years of experience 
as a merchant with a number of retail organizations.   

Ms. Spillyards-Schaefer has been employed with us since 2017 and assumed her current position in January 
2022.  From 2017 to 2021, she served in various capacities in both operations and home office functions including 
Regional Vice President of Restaurant Operations and Vice President of Culinary.  Ms. Spillyards-Schaefer has over 
20 years of experience in the restaurant industry.   

Mr. Wolfson has been employed with us in his current capacity since July 2017.  From January 2006 to April 
2017,  he  served  as  Vice  President,  General  Counsel  and  Corporate  Secretary  at  CLARCOR  Inc.,  an  industrial 
company.  From 2001 to 2006, he was a partner of the InterAmerican Group, an advisory services and private equity 
firm.  Mr. Wolfson has over 29 years of legal experience. 

Ms. Tate joined us in September 2020 as Senior Vice President, Chief Marketing Officer.  Prior to joining us, she 
held various positions with Darden Restaurants, Inc., since March 2010, including serving as Executive Vice President 
and Chief Marketer  for Olive Garden.   Prior to  joining Darden Restaurants,  Inc., she  served as the  Senior Brand 
Manager of Pizza Hut for Yum! Brands from October 2007 to March 2010 and as the Brand Manager for Frito-Lay 
from August 2002 to October 2007.  Ms. Tate has 20 years of experience in the restaurant industry. 

29

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Mr. Hoffmeister joined us in January 2021 as Senior Vice President and Chief Information Officer. Prior to joining 
us, he worked at Marriott International for over 30 years where he served in a number of finance and technology 
executive positions, including Senior Vice President of Lodging Finance, Senior Vice President of Global Revenue 
Management and his most recent role as Global Chief Information Officer. 

Ms. Roberts has been employed with us since 2012 and assumed her current position in May 2020.  Prior to her 
current role,  she  held  other  positions  in  the  human  resources  and  legal  departments  including  Vice  President  of 
Human Resources and Vice President and Deputy General Counsel.  Before joining us, she practiced law for ten 
years, most recently as a partner focused on commercial litigation and employment law.     

Ms. Jacobs joined  us  in December 2019 as Vice  President,  Corporate  Controller  and  Principal  Accounting 
Officer.  From July 2017 to November 2019, she was the Vice President and Corporate Controller of Bridgestone 
Americas, Inc., and from 2003 until 2017, she held various positions with increasing responsibility at Deloitte & 
Touche, LLP, including as a Managing Director from September 2016 until July 2017.   As previously disclosed, Ms. 
Jacobs  has  informed  the  Company  that  she  will  resign  effective  October  1,  2022  to  pursue  another  professional 
opportunity. 

PART II 

ITEM  5.    MARKET  FOR  REGISTRANT'S  COMMON  EQUITY,  RELATED  STOCKHOLDER  MATTERS  AND 
ISSUER PURCHASES OF EQUITY SECURITIES 

Our common stock is traded on the Nasdaq Global Select Market (“Nasdaq”) under the symbol “CBRL.”  There 

were 6,891 shareholders of record as of September 14, 2022. 

See Note 5 to Consolidated Financial Statements with respect to dividend restrictions.  See Dividends, Share 
Repurchases  and  Share-Based  Compensation  Awards  under  Part  II,  Item  7  Management’s  Discussion  and 
Analysis of Financial Condition, Liquidity and Capital Resources for further information regarding our dividends.  

See the  table labeled “Equity Compensation  Plan  Information”  to be contained  in the  2022 Proxy  Statement, 

incorporated by reference in Part III, Item 12 of this Annual Report on Form 10-K. 

Part III, Item 12 of this Annual Report on Form 10-K is incorporated herein by this reference. 

Unregistered Sales of Equity Securities 

There were no equity securities sold by the Company during the period covered by this Annual Report on Form 

10-K that were not registered under the Securities Act of 1933, as amended.  

Issuer Purchases of Equity Securities  

The following table sets forth information with respect to purchases of shares of the Company’s common 
stock made during the quarter ended July 29, 2022 by or on behalf of the Company or any “affiliated purchaser,” 
as defined by Rule 10b-18(a)(3) of the Exchange Act.  All purchases were made in accordance with Rule 10b-18 
of the Exchange Act. 

30

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Period 

4/30/22 – 5/27/22 
5/28/22 – 6/24/22 
6/25/21 – 7/29/22 
Total for the quarter 

Total Number 
of Shares 
Purchased (1) 
123,723 
103,006 
405,579 
632,308 

Average Price 
Paid Per 
Share (2) 

  $        108.57 
  $          87.39 
  $          88.00 
  $           91.92 

Total Number of 
Shares 
Purchased as 
Part of Publicly 
Announced 
Plans or 
Programs 

123,723 
103,006 
405,579 
632,308 

Maximum Number of 
Shares (or Approximate 
Dollar Value) that May 
Yet Be Purchased 
Under the Plans or 
Programs 
— 
— 
— 
— 

(1) 

On  September  15,  2021,  our  Board  of  Directors  approved  the  repurchase  of  up  to  $100,000  of  our 
common stock, with such authorization to expire on October 7, 2022, to the extent it remains unused. On 
June 2, 2022, our Board of Directors approved the repurchase of up to $200,000 of our common stock 
with  such  authorization  to  expire  on  June  2,  2023  to  the  extent  any  portion  remains  unused.    This 
authorization  was  effective  immediately  and  replaced  the  previous  $100,000  share  repurchase 
authorization.    Repurchases  are  subject  to  prevailing  market  prices,  may  be  made  in  open  market  or 
private transactions and may occur or be discontinued at any time. There can be no assurance that we 
will repurchase any shares. 

(2) 

Average price paid per share is calculated on a settlement basis. 

ITEM 6.  RESERVED 

ITEM  7.  MANAGEMENT'S  DISCUSSION  AND  ANALYSIS  OF  FINANCIAL  CONDITION  AND  RESULTS  OF 
OPERATIONS 

The  following  Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations 
(“MD&A”) provides information which management believes is relevant to an assessment and understanding of 
our  consolidated  results  of  operations  and  financial  condition.    MD&A  should  be  read  in  conjunction  with  the 
Consolidated  Financial  Statements  and  notes  thereto.    Readers  should  also  carefully  review  the  information 
presented  under  the  section  entitled  “Risk  Factors”  and  other  cautionary  statements  in  this  report.    All  dollar 
amounts (other than per share amounts) reported or discussed in this MD&A are shown in thousands.  References 
in MD&A to a year or quarter are to our fiscal year or quarter unless expressly noted or the context clearly indicates 
otherwise. 

This overview summarizes the MD&A, which includes the following sections: 

  Executive Overview – a general description of our business, the restaurant and retail industries, our key 

performance indicators and the Company’s performance in 2022. 

  Results of Operations – an analysis of our consolidated statements of income (loss) for the three years 

presented in our Consolidated Financial Statements. 

  Liquidity and Capital Resources – an analysis of our primary sources of liquidity, capital expenditures and 

material commitments. 

  Critical  Accounting  Estimates  –  a  discussion  of  accounting  policies  that  require  critical  judgments  and 

estimates. 

EXECUTIVE OVERVIEW 

Cracker Barrel Old Country Store, Inc. (the “Company,” “our” or “we”) is a publicly traded (Nasdaq: CBRL) 
company that, through its operations and those of certain subsidiaries, is principally engaged in the operation and 
development of the Cracker Barrel Old Country Store® (“Cracker Barrel”) concept.  Each Cracker Barrel store 
consists of a restaurant with a gift shop.  The restaurants serve breakfast, lunch and dinner.  The gift shop offers 
a variety of decorative and functional items specializing in rocking chairs, holiday gifts, toys, apparel and foods.  
As  of  September  14,  2022,  the  Company  operated  664  Cracker  Barrel  stores  located  in  45  states.    Effective 
31

 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
October  19,  2019,  the  Company  acquired  100%  ownership  of  Maple  Street  Biscuit  Company  (“MSBC”),  a 
breakfast and lunch fast casual concept.  As of September 14, 2022, the Company operated 53 MSBC locations 
in nine states, none of which are franchised. 

Company Performance in 2022  

Management  believes that the Cracker Barrel brand  remains one  of the strongest and  most differentiated 
brands  in  the  restaurant  industry,  and  we  plan  to  continue  to  leverage  and  build  on  that  strength  as  a  core 
component of our business strategy. 

Our  long-term  strategy  remains  centered  on  driving  sustainable  sales  growth,  continued  business  model 

improvements, building profitable Cracker Barrel and MSBC stores, and ultimately driving shareholder returns.  

Fiscal  2022  included  challenges  from  historically  high  commodity  and  wage  inflation,  COVID-19  case  count 
resurgences and record gas prices in the second half of the fiscal year (adversely impacting consumers’ discretionary 
income).    While  navigating  these  challenges,  we  focused  our  efforts  on  maintaining  a  strong  value  proposition, 
continued  growth  in  our  off-premise  business,  delivering  continued  strong  retail  sales,  marketing  and  culinary 
innovation to grow average check through introduction of add-ons and menu enhancements, thoughtful expansion of 
MSBC, and store-level operational excellence. 

While our overall performance was not where we expected at the outset of the fiscal year, and macro challenges 
worsened as the year progressed, we made significant progress on many of our key business initiatives, and we 
continued our focus on generating shareholder returns by paying $4.90 per share in dividends for fiscal 2022 and 
declaring a dividend of $1.30 per share that was subsequently paid on August 5, 2022 to shareholders of record 
on July 15, 2022, totaling $143,744 dividends declared or paid in 2022, and repurchasing $131,542 in shares of 
our common stock.  

Key Performance Indicators 

Management  uses  a  number  of  key  performance  measures  to  evaluate  our  operational  and  financial 

performance, including the following: 

  Comparable store restaurant sales increase/(decrease): To calculate comparable store restaurant sales 
increase/(decrease), we determine total restaurant sales of stores open at least six full quarters before the 
beginning  of  the  applicable  period,  measured  on  comparable  calendar  weeks.  We  then  subtract  total 
comparable store restaurant sales for the current year period from total comparable store restaurant sales 
for the applicable historical period to calculate the absolute dollar change. To calculate comparable store 
restaurant sales increase/(decrease), which we express as a percentage, we divide the absolute dollar 
change by the comparable store restaurant sales for the historical period.  

  Comparable store average restaurant sales: To calculate comparable store average restaurant sales, we 
determine total restaurant sales of stores open at least six full quarters before the beginning of the applicable 
period, measured on comparable calendar weeks, and divide by the number of comparable stores for the 
applicable period. 

  Comparable  store  retail  sales  increase/(decrease):  To  calculate  comparable  store  retail  sales 
increase/(decrease),  we  determine  total  retail  sales  of  stores  open  at  least  six  full  quarters  before  the 
beginning  of  the  applicable  period,  measured  on  comparable  calendar  weeks.  We  then  subtract  total 
comparable store retail sales for the current year period from total comparable store retail sales for the 
applicable historical period to calculate the absolute dollar change. To calculate comparable store retail 
sales increase/(decrease), which we express as a percentage, we divide the absolute dollar change by 
the comparable store retail sales for the historical period.  

  Comparable store retail average weekly sales: To calculate comparable store average retail sales, we 
determine total retail  sales of stores open at least six full quarters before the beginning of the applicable 
period, measured on comparable calendar weeks, and divide by the number of comparable stores for the 
applicable period. 

32

 
 
 
 
 
 
 
 
 
 
 
  Comparable restaurant guest traffic increase/(decrease): To calculate comparable restaurant guest traffic 
increase/(decrease), we determine the number of entrees sold in our dine-in and off-premise business 
from  stores  open  at  least  six  full  quarters  at  the  beginning  of  the  applicable  period,  measured  on 
comparable calendar weeks. We then subtract total entrees sold for the current year period from total 
entrees sold for the applicable historical period to calculate the absolute numerical change. To calculate 
comparable restaurant guest traffic increase/(decrease), which we express as a percentage, we divide 
the absolute numerical change by the total entrees sold for the historical period.  

  Average  check  increase  per  guest:  To  calculate  average  check  per  guest,  we  determine  comparable 
store restaurant sales, as described above, and divide by comparable guest traffic (as described above). 
We then subtract average check per guest for the current year period from average check per guest for 
the  applicable  historical  period  to  calculate  the  absolute  dollar  change.  The  absolute  dollar  change  is 
divided by the prior year average check number to calculate average check increase per guest, which we 
express as a percentage. 

These  performance  indicators  exclude  the  impact  of  new  store  openings  and  sales  related  to  MSBC  and 
Holler  &  Dash  Biscuit  HouseTM  (“Holler  &  Dash”),  since  we  acquired  MSBC  in  the  first  quarter  of  2020  and 
converted our Holler & Dash locations into MSBC locations. 

We use comparable store sales metrics as indicators of sales growth to evaluate how our established stores 
have  performed  over  time.  We  use  comparable  restaurant  guest  traffic  increase/(decrease)  to  evaluate  how 
established  stores  have  performed  over  time,  excluding  growth  achieved  through  menu  price  and  sales  mix 
change.  Finally,  we  use  average  check  per  guest  to  identify  trends  in  guest  preferences,  as  well  as  the 
effectiveness of menu changes. We believe these performance indicators are useful for investors to provide a 
consistent comparison of sales results and trends across comparable periods within our core, established store 
base, unaffected by results of store openings, closings, and other transitional changes. 

COVID-19 Impact and Company Response 

During 2022, the Company continued to recover from the COVID-19 pandemic (notwithstanding new variant 
outbreaks), and all dining rooms were open to some extent during 2022.  While all our dining rooms are currently 
operating  without  COVID-19-related  restrictions,  it  is  possible  that  renewed  outbreaks  or  increases  in  cases 
and/or further new variants of the disease, either as part of a national trend or on a more localized basis, could 
result in  COVID-19-related restrictions including capacity restrictions or otherwise limit  our dine-in services, or 
negatively affect consumer demand.  

In  response  to  the  COVID-19  pandemic,  we  instituted  operational  protocols  to  comply  with  applicable 
regulatory  requirements  to  protect  the  health  and  safety  of  employees  and  guests,  and  we  implemented  and 
continually  adapted  a  number  of  strategies  to  support  the  recovery  of  our  business  and  navigate  through  the 
uncertain environment.  We continue to focus on growing our off-premise business and investing in our digital 
infrastructure to improve the guest experience in the face of these ongoing challenges.  

Restaurant and Retail Industries 

Our stores operate in both the restaurant and retail industries in the United States.  The restaurant and retail 
industries  are  highly  competitive  with  respect  to  quality,  variety  and  price  of  the  food  products,  availability  of 
carryout and home delivery, internet and mobile ordering capabilities and retail merchandise offered.  We compete 
with  a  significant  number  of  national  and  regional  restaurant  and  retail  chains.    Additionally,  there  are  many 
segments within the restaurant industry, such as family dining, casual dining, full-service, fast casual and quick 
service,  which  often  overlap  and  provide  competition  for  widely  diverse  restaurant  concepts.    Cracker  Barrel 
primarily operates in the full-service segment of the restaurant industry, and our growing MSBC concept operates 
in the fast casual segment.  Competition also exists in securing prime real estate locations for new stores, in hiring 
qualified employees, in advertising, in the attractiveness of facilities and with competitors having similar menu 
offerings or convenience features.  The restaurant and retail industries are often affected by changes in consumer 
taste and preference; national, regional or local economic conditions; demographic trends; traffic patterns; the 

33

 
 
 
 
 
 
 
 
 
type,  number  and  location  of  competing  restaurants  and  retailers;  and  consumers’  discretionary  purchasing 
power.   

Additionally, economic, seasonal and weather conditions affect the restaurant and retail industries.  Adverse 
economic conditions and  unemployment rates  affect  consumer discretionary income  and  dining  and  shopping 
habits.    Historically,  interstate  tourist  traffic  and  the  propensity  to  dine  out  have  been  much  higher  during  the 
summer  months,  thereby  contributing  to  higher  profits  in  our  fourth  quarter.    Retail  sales,  which  are  made 
substantially to our restaurant guests, are historically strongest in the second quarter, which includes the holiday 
shopping season.   

Severe weather events such as hurricanes, floods, tornadoes, and winter storms may prevent or dissuade 
guests from visiting our stores, impair our ability to staff our stores or force us to temporarily close affected stores, 
adversely impacting our restaurant and retail sales.  Additionally, severe drought conditions (such as the severe 
drought affecting much of the southwestern United States) and associated restrictions on water use may impair 
restaurant  operations  or  increase  costs  in  locations  affected  by  such  conditions.  Climate  change,  changing 
weather  patterns  or  unpredictable  weather  patterns  may  increase  the  incidence  of  any  of  these  events  and 
otherwise also impact guest visitation patterns on a macro scale. In addition to its impact on store operations, 
severe weather may also disrupt our supply chain, both in distribution to ports and central warehouses and in 
distribution  to  local  stores.   In  general,  we  believe  that  the  geographic  dispersion  of  our  stores  and  multiple 
sources of distribution adequately mitigate the potential impact of severe weather and changing weather patterns 
on  our  stores,  but  our  board  of  directors  and  management  team  continually  monitor  and  reexamine  these 
considerations in light of ongoing trends. 

RESULTS OF OPERATIONS 

The following table highlights operating results over the past three years: 

Total revenue 
Cost of goods sold (exclusive of depreciation and rent) 
Labor and other related expenses 
Other store operating expenses 
General and administrative 
Gain on sale and leaseback transactions 
Impairment 
Operating income 
Interest expense 
Income before income taxes 
Provision for income taxes (income tax benefit) 
Net loss from unconsolidated subsidiary 
Net income (loss) 

Relationship to Total Revenue 
2021 
2022 
  100.0%   
  100.0% 
   30.7 
32.1 
 34.8 
35.2 
 24.0 
23.2 
  5.2 
4.8 
 (7.7) 
— 
  — 
— 
13.0 
4.7 
 2.0 
0.3 
11.0 
4.4 
  2.0 
0.4 
  — 
— 
 9.0 
4.0 

2020 
 100.0% 
    30.9 
    36.7 
   24.4 
    5.8 
    (2.8) 
    0.9 
      4.1 
   0.9 
      3.2 
   (1.1) 
   (5.6) 
   (1.3) 

34

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Total Revenue 

The following table highlights the key components of revenue for the past three years: 

2022 

2021 

2020 

Revenue in dollars(1):  

Restaurant 
Retail 
  Total revenue 

Total revenue percentage increase (decrease) 
Total revenue by percentage relationships: 

Restaurant 
Retail 

Comparable number of stores 
Comparable store sales averages per store: (1) 

Restaurant  
Retail 
Total 

Restaurant average weekly sales (2) 
Retail average weekly sales (2) 
Average check increase 
Comparable restaurant guest traffic increase/(decrease) (3) 

702,158 

$  2,565,628   $ 2,227,246   $ 2,032,030  
     490,762 
     594,198 
$  3,267,786   $ 2,821,444   $ 2,522,792  
  (17.9%) 

11.8% 

15.8% 

78.5% 
21.5% 

78.9% 
21.1% 

            659 

            655 

         80.5% 
         19.5% 
            646 

            737  

$         3,804  $        3,312  $       3,065 
           1,052               890  
$         4,856  $        4,202  $       3,802 
$           72.9   $          63.4   $         58.4  
          14.3 
           17.2 
  2.7% 
3.1% 
      (21.6%) 
          5.3% 

20.3 
7.0% 
            8.0% 

(1) Comparable store averages exclude MSBC and Holler & Dash. 
(2) Average weekly sales are calculated by dividing net sales by operating weeks and include all stores except 
for MSBC and Holler & Dash. 
(3) Comparable store sales and traffic consist of sales of stores open at least six full quarters at the beginning of 
the period and are measured on comparable calendar weeks.  Comparable store sales and traffic exclude MSBC 
and Holler & Dash. 

Total revenue benefited from the opening of seven new MSBC units in 2022, two new units for both Cracker 
Barrel and MSBC in 2021, and four new Cracker Barrel units and one new MSBC unit in 2020, partially offset by 
the closing of one Cracker Barrel unit in 2021 and one unit each for Cracker Barrel and Holler & Dash in 2020.   
Additionally, in the fourth quarter of 2022, the Company acquired direct ownership of MSBC’s seven franchised 
units from their respective franchisees.   

During 2020 and 2021, the COVID-19 pandemic negatively impacted our sales and traffic as a result of both 
changes  in  consumer  behavior  and  federal,  state  and  local  governmental  authorities’  continuation  of  various 
restrictions  on  travel,  group  gatherings  and  dine-in  services.   Dining  room  service  was  operational  to  varying 
degrees,  yet  most  locations  were  impacted  at  times  by  capacity  restrictions,  social  distancing  guidelines,  and 
decreased consumer demand for in-person dining.  In 2022, the Company continued to recover from the COVID-
19 pandemic; however, we believe  outbreaks of  new variants adversely impacted consumer demand in 2022.    
All  dining  rooms  were  open  to  some  extent  during  2022  and  most  dining  rooms  operated  with  few,  if  any, 
restrictions.  Going forward it is possible that renewed outbreaks, increases in cases and/or new variants of the 
disease,  either  as  part  of  a  national  trend  or  on  a  more  localized  basis,  could  result  in  COVID-19-related 
restrictions including capacity restrictions or otherwise limit our dine-in services, or negatively affect consumer 
demand.    

The following table highlights comparable store sales* results over the past two years: 

Restaurant 
Retail 
Restaurant & Retail 

35

Period to Period  
Increase (Decrease)  

2022 vs 2021 
(659 Stores) 
  15.0% 

2021 vs 2020 
(655 Stores) 
  8.4% 

        18.2 

        20.9 

 15.7% 

 10.8% 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
*Comparable store sales consist of sales of stores open at least six full quarters at the beginning of the year, are 
measured on comparable calendar weeks and exclude MSBC and Holler & Dash.  

Our comparable store restaurant sales increase in 2022 as compared to 2021 resulted from an average check 

increase of 7.0% (including a 5.9% average menu price increase) and an increase in guest traffic of 8.0%. 

Our comparable store restaurant sales increase in 2021 as compared to 2020 resulted from an average check 

increase of 3.1% (including a 2.1% average menu price increase) and an increase in guest traffic of 5.3%. 

Our retail sales are made substantially to our restaurant guests.  The increase in our comparable store retail 
sales in 2022 as compared to 2021 resulted primarily from the guest traffic increase and strong performance in 
the apparel and accessories, food and convenience, toys, décor, and bed and bath merchandise categories. The 
increase in our comparable store retail sales in 2021 as compared to 2020 resulted primarily from the guest traffic 
increase  and  strong  performance  in  the  toys,  apparel  and  accessories,  food  and  convenience  and  décor 
merchandise categories.  

Cost of Goods Sold (Exclusive of Depreciation and Rent) 

The following table highlights the components of cost of goods sold in dollar amounts for the past three years: 

     2022 

     2021 

2020 

Cost of Goods Sold: 
Restaurant 
Retail 
  Total Cost of Goods Sold 

$     706,125   $   567,825   $  515,663  
264,274 
$  1,049,884   $   865,261   $  779,937  

343,759 

297,436 

The following table highlights restaurant cost  of goods sold as a percentage of restaurant revenue for the 

past three years: 

Restaurant Cost of Goods Sold 

2022 
27.5% 

2021 
25.5% 

 2020 
25.4% 

The increase in restaurant cost of goods sold as a percentage of restaurant revenue in 2022 as compared to 
2021  was  primarily  the  result  of  commodity  inflation  of  13.1%  partially  offset  by  our  menu  price  increase 
referenced above. 

The increase in restaurant cost of goods sold as a percentage of restaurant revenue in 2021 as compared to 
2020 was primarily the result of commodity inflation of 2.4% partially offset by lower food waste and a decrease 
in employee discounts. Lower food waste and the decrease in employee discounts both accounted for decreases 
of 0.1%.  

We  continue  to  partially  offset  inflationary  pressures  through  menu  price  increases  and  operational 
improvements,  and  we  presently  expect  the  rate  of  commodity  inflation  to  be  approximately  8%  in  2023  as 
compared to 13.1% in 2022.   

The following table highlights retail cost of goods sold as a percentage of retail revenue for the past three 

years: 

  Retail Cost of Goods Sold 

Markdowns 
Provision for obsolete inventory  

2022 
49.0% 

2021 
50.1% 

2020 
53.8% 

2022 Compared to 2021  
(Decrease) Increase as a 
Percentage of Total Revenue 
                               (1.4%)  
                              0.4%                

The decrease in retail cost of goods sold as a percentage of retail revenue in 2022 as compared to 2021 

resulted primarily from lower markdowns partially offset by the change in the provision for obsolete inventory.  

36

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
Markdowns 
Higher initial margin 
Freight expense 
Provision for obsolete inventory 
Inventory shrinkage 
Discounts and allowances 

2021 Compared to 2020  
(Decrease) Increase as a 
Percentage of Total Revenue 
                               (2.9%) 
                               (0.3%)  
                               (0.3%)  
                               (0.2%)  
                               (0.2%) 
                                0.2%  

The decrease in retail cost of goods sold as a percentage of retail revenue in 2021 as compared to 2020 
resulted  from  lower  markdowns,  higher  initial  margin,  lower  freight  expense,  the  change  in  the  provision  for 
obsolete inventory and lower inventory shrinkage partially offset by an increase in discounts and allowances. 

Labor and Other Related Expenses 

Labor  and  other  related  expenses  include  all  direct  and  indirect  labor  and  related  costs  incurred  in  store 
operations.  The following table highlights labor and other related expenses as a percentage of total revenue for 
the past three years: 

Labor and other related expenses 

2022 
35.2% 

2021 
34.8% 

 2020 
36.7% 

The year-to-year percentage change in 2022 as compared to 2021 resulted from the following: 

Store hourly labor 
Store management expenses 

2022 Compared to 2021  
 Increase (Decrease) as a 
Percentage of Total Revenue 
                                  1.1% 
                                 (0.7%) 

The increase in store hourly labor in 2022 as compared to 2021 as a percentage of total revenue resulted 
primarily from wage inflation exceeding menu price increases and lower productivity, i.e., fewer guests served 
per labor hours incurred.   In addition to menu price increases, we continue to partially offset inflationary pressures 
through labor productivity initiatives, and we presently expect the rate of wage inflation to be approximately 5% 
in 2023. 

The decrease in store management expenses as a percentage of total revenue in 2022 as compared to 2021 
was primarily driven by lower bonus expense in 2022 and the increase in total revenue in 2022 partially offset by 
wage inflation.  The lower bonus expense resulted from lower performance against financial objectives for certain 
components of the incentive plan in 2022 as compared to 2021. 

The year-to-year percentage change in 2021 as compared to 2020 resulted primarily from the following: 

Store management compensation 
Miscellaneous wages 
Employee health care expenses 
Store bonus expense  
co hourly labor 

2021 Compared to 2020  
 (Decrease) Increase as a 
Percentage of Total Revenue 
                                 (1.5%) 
                                 (0.8%) 
                                 (0.2%) 
                                 (0.1%) 
                                  0.8% 

In general, during 2021 as compared to 2020, certain expenses as a percentage of total revenue materially 
decreased as a function of the significant increase in total revenue and increased operations. In particular, the 

37

 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
decreases in store management compensation, miscellaneous wages, and store bonus expense as a percentage 
of total revenue in 2021 as compared to 2020 were primarily driven by the increases in total revenue in 2021. 

Lower employee health care expenses as a percentage of total revenue in 2021 as compared to 2020 resulted 

primarily from both lower claims activity and the increase in total revenue in 2021. 

The increase in store hourly labor in 2021 as compared to 2020 as a percentage of total revenue resulted 

primarily from wage inflation exceeding menu price increases.    

Other Store Operating Expenses 

Other store operating expenses include all store-level operating costs, the major components of which are 
operating supplies, repairs and maintenance, utilities, depreciation and amortization, advertising, rent, credit card 
and gift card fees, real and personal property taxes and general insurance.  The following table highlights other 
store operating expenses as a percentage of total revenue for the past three years: 

Other store operating expenses 

2022 
23.2% 

2021 
24.0% 

2020 
24.4% 

The year-to-year percentage change in 2022 as compared to 2021 resulted primarily from the following: 

Depreciation 
Rent  
Advertising 
Maintenance 
Other store expenses 

2022 Compared to 2021  
(Decrease) Increase as a 
Percentage of Total Revenue 
                                 (0.6%) 
                                 (0.3%) 
                                 (0.2%) 
                                  0.2% 
                                  0.2% 

The decreases in depreciation expense, rent and advertising expenses as a percentage of total revenue 

for 2022 as compared to 2021 were primarily driven by the increase in total revenue in 2022. 

The increase in maintenance expense as a percentage of total revenue for 2022 as compared to 2021 
resulted primarily from higher expenditures, which were the result of increased repair costs associated with limited 
availability of replacement equipment. 

The increase in other store expenses as a percentage of total revenue for 2022 as compared to the same 
period in the prior year resulted primarily from costs associated with the expansion of our off-premise business. 

The year-to-year percentage change from 2021 as compared to 2020 resulted from the following: 

Depreciation  
Real and personal property taxes 
Utilities 
Pre-opening expenses 
Loss on asset disposition 
Advertising 
Rent 
Other store expenses 

2021 Compared to 2020  
(Decrease) Increase as a 
Percentage of Total Revenue 
                                 (0.8%) 
                                 (0.2%) 
                                 (0.1%) 
                                 (0.1%) 
                                 (0.1%) 
                                 (0.1%) 
                                  0.6% 
                                  0.4% 

In general, during 2021 as compared to 2020, certain expenses as a percentage of total revenue materially 
decreased by the significant increase in total revenue and increased operations. In particular, the decreases in 

38

 
 
 
 
 
 
 
 
 
 
 
 
 
 
depreciation expense, real and personal property taxes, and advertising expense as a percentage of total revenue 
for 2021 as compared to 2020 were primarily driven by the increase in total revenue in 2021. 

The decrease in utilities expense as a percentage of total revenue for 2021 as compared to 2020 was primarily 

driven by the increase in total revenue in 2021 partially offset by higher natural gas, electricity, and water rates. 

The  decrease  in  pre-opening  expenses  as  a  percentage  of  total  revenue  for  2021  as  compared  to  2020 

resulted primarily from the timing of new store openings. 

The decrease in loss on asset disposition as a percentage of total revenue for 2021 as compared to 2020 

resulted primarily from increased repair and maintenance activity for equipment as opposed to asset disposal. 

The  increase  in  rent  expense  as  a  percentage  of  total  revenue  for  2021  as  compared  to  2020  resulted 
primarily from the sale and leaseback transaction involving 62 of our owned Cracker Barrel stores completed on 
August  4,  2020.   The  aggregate  initial  annual  rent  payment  for  these  properties  is  approximately 
$10,393.  Additionally, the related rent expense includes $12,735 recorded in 2021 for the non-cash amortization 
of  the  asset  recognized  from  the  gain  on  the  Company’s  sale  and  leaseback  transactions.  See  Note  9  to  the 
Consolidated  Financial  Statements  for  additional  information  regarding  the  Company’s  sale  and  leaseback 
transactions. 

General and Administrative Expenses 

The following table highlights general and administrative expenses as a percentage of total revenue for the 

past three years: 

General and administrative expenses 

2022 
4.8% 

2021 
5.2% 

2020 

5.8% 

The  year-to-year  percentage  change  in  2022  as  compared  to  2021  resulted  from  lower  incentive 
compensation.  The decrease in incentive compensation as a percentage of total revenue in 2022 as compared 
to 2021 was primarily the result of lower performance against financial objectives in 2022 as compared to 2021. 

The year-to-year percentage change in 2021 as compared to 2020 resulted from the following: 

Payroll and related expenses 
Professional fees 
Depreciation expense 
Travel expense 
Incentive compensation expense 

2021 Compared to 2020  
 (Decrease) Increase as a 
Percentage of Total Revenue 
                                 (0.5%) 
                                 (0.2%) 
                               (0.1%) 
                               (0.1%) 
                                 0.3% 

The decreases in payroll and related expense and travel expense as a percentage of total revenue in 2021 
as compared to 2020 were primarily driven by cost savings initiatives implemented in response to the COVID-19 
pandemic and the increase in total revenue in 2021. 

The  decrease  in  professional  fees  as  a  percentage  of  total  revenue  in  2021  as  compared  to  2020  was 
primarily  driven  by  lower  fees  related  to  sale  and  leaseback  transactions  partially  offset  by  additional  proxy 
expenses related to the proxy contest initiated by affiliates of Sardar Biglari in connection with the Company’s 
2020 annual shareholders meeting held  on November 19,  2020. The reduction  in  total  professional  fees as a 
percentage of total revenue in 2021 was the result of higher fees associated with the initial sale and leaseback 
transaction  in  the  fourth  quarter  of  2020,  when  compared  to  the  2021  sale  and  leaseback  transactions  and 
additional  professional  fees  related  to  the  proxy  contest  in  connection  with  the  2020  annual  meeting  of 
shareholders (held in the second fiscal quarter of 2021). 

The decrease in depreciation expense as a percentage of total revenue in 2021 as compared to 2020 was 

primarily driven by the increase in total revenue in 2021. 

39

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The increase in incentive compensation as a percentage of total revenue in 2021 as compared to 2020 was 

primarily driven by better performance against financial objectives in 2021 as compared to 2020. 

Gain on Sale and Leaseback Transactions 

On July 29, 2020, we entered into a sale and leaseback transaction involving 64 of our owned Cracker Barrel 
properties and recorded a gain of $69,954.  On August 4, 2020, we entered into a second sale and leaseback 
transaction involving 62 of our owned Cracker Barrel stores and recorded a gain of $217,722. See Note 9 to the 
Consolidated Financial Statements for additional information regarding these sale and leaseback transactions. 

Impairment 

During the third and fourth quarters of 2020, we determined that certain Cracker Barrel and MSBC locations 
were impaired, resulting in impairment charges of $22,496.  These locations were impaired because of declining 
operating performance and resulting negative cash flow projections as a result of the impact of the COVID-19 
pandemic.  The Company did not incur similar impairment charges in 2022 or 2021.  It is possible that we may 
recognize future additional impairment charges as a result of the unknown impacts of the COVID-19 pandemic 
and our response or for other business reasons.  

Interest Expense 

The following table highlights interest expense for the past three years: 

Interest expense 

2022 
$   9,620 

2021 
$   56,108 

2020 
$   22,327 

      The year-to-year decrease in 2022 as compared to 2021 resulted primarily from lower weighted average debt 
levels, lower weighted average interest rates and the prior year including costs associated with the termination of 
the Company’s interest rate swaps. 

The year-to-year  increase  in  2021  as compared to  2020  resulted  primarily  from the  costs  associated  with 
termination of interest rate swaps, higher weighted average debt levels caused by our borrowing under our 2019 
Revolving Credit Facility in response to the COVID-19 pandemic, higher weighted average interest rates, and the 
cessation of interest income on  Punch  Bowl Social (“PBS”) promissory notes written off  in the third quarter of 
2020.  Additionally, as part of our amendment to the 2019 Revolving Credit Facility in the third quarter of 2021, 
we incurred additional interest expense of $452 related to the write-off of deferred financing costs and we incurred 
interest expense of $768 related to the amortization of the original issue discount on our Notes. 

Provision for Income Taxes (Income Tax Benefit) 

The following table highlights the provision for income taxes (income tax benefit) as a percentage of income 

before income taxes (“effective tax rate”) for the past three years: 

  Effective tax rate 

2022 
8.0% 

2021 
18.0% 

2020 
(35.3%) 

The decrease in our effective tax rate in 2022 as compared to 2021 is primarily the result of the decrease in 
income before income tax and the benefit of higher income tax credits.  The increase in our effective tax rate in 
2021 as compared to 2020 is primarily the result of the increase in income before income tax.  

We presently expect our effective tax rate for 2023 to be approximately 10% to 15%.  

40

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
LIQUIDITY AND CAPITAL RESOURCES 

The following table presents a summary of our cash flows for the last three years: 

Net cash provided by operating activities 
Net cash provided by (used in) investing activities 
Net cash provided by (used in) financing activities 
Net increase (decrease) in cash and cash equivalents 

2022 

2021 

2020 

$       205,253   $    301,903   $     161,002  
 (157,226) 
        78,330 
          (98,499) 
    (672,636)  
        (206,242) 
 396,336 
$  (292,403)   $     400,112 
$      (99,488) 

Our primary sources of liquidity are cash generated from our operations and our borrowing capacity under 
our  revolving  credit  facility.  Our  internally  generated  cash,  along  with  cash  on  hand  at  July  30,  2021  and 
borrowings  under  our  revolving  credit  facility,  were  sufficient  to  finance  all  of  our  growth,  share  repurchases, 
dividend  payments,  working  capital  needs,  interest  payments  on  long-term  debt  obligations  and  other  cash 
payment obligations in 2022. We believe that cash at July 29, 2022, along with cash expected to be generated 
from  our  operating  activities  and  the  borrowing  capacity  under  our  revolving  credit  facility,  will  be  sufficient  to 
finance  our  continuing  operations,  our  continuing  expansion  plans,  debt  service,  dividend  payments,  share 
repurchases and working capital needs for the next twelve months.  Furthermore, we believe that cash expected 
to be generated from our operating activities and the borrowing capacity under our revolving credit facility will be 
sufficient  to  finance  our  continuing  operations,  capital  expenditures,  interest  expense  on  long-term  debt 
obligations,  operating  lease  obligations,  continuing  expansion  plans,  share  repurchases  and  working  capital 
needs beyond the next twelve months.  

A summary of our contractual cash obligations and commitments as of July 29, 2022, is as follows:   

Contractual Obligations (a) 
2022 Revolving Credit Facility (b) 
Convertible Debt (c) 
Leases (d) 
Purchase obligations (e) 
Other long-term obligations (f) 
Total contractual cash obligations 

Total 
$     130,000 
       307,500 
    1,187,392 
79,280  
33,946 

Payments due by Years 
2024-2025  2026-2027 
 $  130,000 
$           —           
     301,875  
        3,750 
128,985  
135,474  
1,291  
9,625  
50  
3,887  
$ 1,738,118   $  160,685   $  152,736 

2023 
   $         — 
         1,875 
90,446  
68,364  
— 

After 2027 
$           — 
— 
832,487  
—  
30,009  
$  562,201   $ 862,496  

Amount of Commitment Expirations by Years 
2024-2025 
$          — 
               —  
31,896  

2026-2027 
$   700,000 

Total 
$   700,000 

2023 
$          — 
— 
— 
$  1,031,896  $          — 

300,000  
31,896 

2022 Revolving Credit Facility(b) 
Convertible Debt (c) 
Standby letters of credit(g) 
Total commitments 
(a)  At July 29, 2022, the entire liability for uncertain tax positions (including penalties and interest) is classified as a long-term 
liability.  At this time, we are unable to make a reasonably reliable estimate of the amounts and timing of payments in 
individual years because of uncertainties in the timing of the effective settlement of tax positions.  As such, the liability for 
uncertain tax positions of $17,991 is not included in the contractual cash obligations and commitments table above. 
(b)  Our 2022 Revolving Credit Facility expires on June 17, 2027. Using our weighted average interest rate of 3.49% and the 
outstanding borrowings at July 29, 2022, we anticipate having interest payments of $4,543, $9,086 and $9,086 in 2023, 
2024-2025 and 2026-2027, respectively. Based on our outstanding borrowings and our standby letters of credit at July 
29,  2022  and  our  current  unused  commitment  fee  as  defined  in  the  2022  Revolving  Credit  Facility,  our  unused 
commitment fees in 2023, 2024-2025 and 2026-2027 would be $1,376, $2,753 and $2,613, respectively; however, the 
actual amount will differ based on actual usage of the 2022 Revolving Credit Facility.   

300,000  
— 
$   31,896  $1,000,000 

After 2027 
$           — 
— 
— 
$           — 

(c)  Our $300,000 aggregate principal amount of 0.625% Convertible Senior Notes mature on June 15, 2026. The Notes bear 
cash interest at an annual rate of 0.625%, payable semi-annually in arrears on June 15 and December 15 of each year. 
(d)  Includes base lease terms and certain optional renewal periods for which, at the inception of the lease, it is reasonably 

certain that we will exercise.  

(e)  Purchase  obligations  consist  of  purchase  orders  for  food  and  retail  merchandise;  purchase  orders  for  capital 
expenditures, supplies, other operating needs and other services; and commitments under contracts for maintenance 
needs and other services.  We have excluded contracts that do not contain minimum purchase obligations.  We excluded 
long-term agreements for services and operating needs that can be cancelled within 60 days without penalty.  We included 
long-term agreements and certain retail purchase  orders for services and  operating needs  that can  be cancelled with 

41

 
 
 
 
 
 
 
 
 
 
 
 
 
more than 60 days’ notice without penalty only through the term of the notice.  We included long-term agreements for 
services and operating needs that only can be cancelled in the event of an uncured material breach or with a penalty 
through the entire term of the contract.  Because of the uncertainties of seasonal demands and promotional calendar 
changes, our best estimate of usage for food, supplies and other operating needs and services is ratably over either the 
notice period or the remaining life of the contract, as applicable, unless we had better information available at the time 
related to each contract. 

(f)  Other long-term obligations include our Non-Qualified Savings Plan ($27,843, with a corresponding long-term asset to 
fund the liability; see Note 12 to the Consolidated Financial Statements), Deferred Compensation Plan ($2,166) and our 
long-term incentive plans ($3,937).   

(g)  Our  standby  letters  of  credit  relate  to securing  reserved  claims  under  workers’ compensation  insurance  and  securing 
certain sale and leaseback transactions. Our standby letters of credit reduce our borrowing availability under our revolving 
credit facility.   

Cash Generated from Operations 

The decrease in net cash flow provided by operating activities in 2022 as compared to 2021 primarily reflected 
higher retail inventory, the timing of payments for certain taxes and higher bonus payments made in 2022 as a 
result of the prior year’s performance.  The higher retail inventory in 2022 as compared to 2021 was driven by 
unusually low retail inventory in 2021 resulting from market constraints on the availability of goods.   

The increase in net cash flow provided by operating activities in 2021 as compared to 2020 primarily reflected 
the timing of payments for accounts payable and certain taxes and lower bonus payments made in 2021 as a 
result of the prior year impact of the COVID-19 pandemic on our operations in 2020. 

Capital Expenditures and Proceeds from Sale of Property and Equipment 

The following table presents our capital expenditures (purchase of property and equipment), net of proceeds 

from insurance recoveries, for the last three years: 

Capital expenditures, net of proceeds from insurance recoveries 

2022 
$ 97,104 

2021 
$ 70,130 

2020 
$ 296,008 

Our capital expenditures consisted primarily of capital investments for existing stores, new store locations 
and strategic initiatives.  The increase in capital expenditures in 2022 from 2021 resulted primarily from higher 
capital expenditures for existing stores and an increase in the number of new store locations partially offset by 
lower capital expenditures for strategic initiatives.   

On July 29, 2020, we entered into an agreement with the original lessor and a third-party financier to obtain 
ownership of 64 Cracker Barrel properties and simultaneously entered into a sale and leaseback transaction with 
the financier.  The decrease in capital expenditures in 2021 from 2020 resulted primarily from a similar transaction 
in 2021 as well as decreases in new store construction, store remodels and other similar cost-saving measures 
in response to the COVID-19 pandemic and lower capital expenditures for existing stores partially offset by higher 
capital expenditures for strategic initiatives. 

We estimate that our capital expenditures during 2023 will be approximately $125,000. This estimate includes 
existing store  maintenance  and  aging  equipment  replacement, the  acquisition  of  sites and  construction  costs  of 
three to four new Cracker Barrel stores and fifteen to twenty MSBC locations that we plan to open during 2023, as 
well  as  acquisition  and  construction  costs  for  store  locations  to  be  opened  in  2024,  investments  in  digital  and 
technology infrastructure and the development of a loyalty program.  We intend to fund our capital expenditures with 
cash generated by operations and cash on hand as the result of borrowings under our revolving credit facility, as 
necessary.  

The following table presents our proceeds from sale of property and equipment for the last three years: 

Proceeds from sale of property and equipment 

2022 

2021 
$        105  $ 149,960  $ 207,253 

2020 

In 2021  and 2020, we completed  sale and  leaseback transactions.    The  decrease  in  proceeds  from  sale of 
property and equipment in 2022 from 2021 resulted from the sale and leaseback transaction in 2021.  The decrease 

42

 
 
 
 
 
 
 
 
 
 
 
 
 
 
in proceeds from sale of property and equipment in 2021 from 2020 primarily relates to the proceeds from the August 
4, 2020 sale and leaseback transactions being lower than the July 29, 2020 sale and leaseback transaction.   See 
Note  9  to  the  Consolidated  Financial  Statements  for  additional  information  regarding  our  sale  and  leaseback 
transactions.  

Maple Street Biscuit Company 

Effective October 10, 2019, we acquired 100% ownership of MSBC, a breakfast and lunch fast casual concept, 
for a purchase price of $36,000, of which $32,000 was paid to the sellers in cash with the remaining $4,000 being 
held as security for the satisfaction of indemnification obligations, if any.  The first installment of $1,500, to be held as 
security, was paid to the principal seller in the first quarter of 2021, and the second installment of $1,500 was paid to 
the principal seller in the first quarter of 2022.  We also incurred acquisition-related costs of $1,269.  During 2020, we 
converted our six Holler & Dash locations into MSBC locations.  We believe that the investment in MSBC supports 
our strategic initiative to extend the brand by becoming a market leader in the breakfast and lunch-focused fast casual 
dining segment of the restaurant industry and by providing a platform for growth.  

Punch Bowl Social 

        Effective July 18, 2019, we entered into a strategic relationship with PBS, a food, beverage and entertainment 
concept, by purchasing a non-controlling equity interest in the concept.  The PBS concept was developed to focus 
on made-from-scratch food, a craft beverage program and social gaming.  At the time of our investment, we believed 
the investment in PBS would provide a growth vehicle to deliver additional shareholder value and extend our footprint 
into a complementary market segment.  During the onset of the COVID-19 pandemic; however, PBS Holdco’s wholly-
owned subsidiary and principal operating company, PBS BrandCo, LLC (“Brandco”) suffered unsustainable disruption 
to  its  business  across  the  chain  and  suspended  all  operations.    On  March  20,  2020,  the  primary  lender  under 
Brandco’s  secured  credit  facility  (“Lender”)  provided  notice  of  the  Lender’s  intention  to  foreclose  on  its  collateral 
interest  in  Brandco  unless  Cracker  Barrel  repaid  or  unconditionally  guaranteed  the  indebtedness.    For  reasons 
previously  disclosed  in  our  public  filings,  we  determined  not  to  invest  further  resources  to  prevent  foreclosure  or 
otherwise  provide  additional  capital  to  PBS  and  recorded  a  non-cash  impairment  charge  on  our  investment  of 
$132,878.   

       During  the  course  of  the  pandemic,  the  Lender  unsuccessfully  sought  a  buyer  for  Brandco  and  its  assets, 
culminating in Brandco filing a petition for reorganization under Chapter 11 of the United States Bankruptcy Code in 
December 2020.  In April 2021, the United States Bankruptcy Court for the District of Delaware approved a plan of 
liquidation of Brandco, pursuant to which the Lender purchased Brandco and certain of its assets and liabilities for a 
purchase price  of approximately  $32,000, none of which proceeds were  attributable to the  Company’s interest  in 
PBS.  Following the completion of this sale transaction, the Company’s remaining interest in PBS was determined to 
have no remaining value.    

Borrowing Capacity, Debt Covenants and Notes 

On June 17, 2022, we entered into a five-year $700,000 revolving credit facility (the “2022 Revolving Credit 
Facility”) with substantially the same terms and financial covenants as our previous amended $800,000 revolving 
credit facility (the “2019 Revolving Credit Facility”).  The 2022 Revolving Credit Facility also contains an option 
for the Company to increase the revolving credit facility by $200,000.   

The following table highlights our borrowing capacity and outstanding borrowings under the 2022 Revolving 
Credit Facility, our standby letters of credit and our borrowing availability under the 2022 Revolving Credit Facility 
as of July 29, 2022: 

Borrowing capacity under the 2022 Revolving Credit Facility 

Less: Outstanding borrowings under the 2022 Revolving Credit Facility 
Less: Standby letters of credit* 

Borrowing availability under the 2022 Revolving Credit Facility 

July 29, 2022 
$         700,000  
           130,000 
31,896 
$         538,104  

43

 
 
 
 
 
 
 
 
 
 
 
 
*Our  standby  letters  of  credit  relate  to  securing  reserved  claims  under  workers’  compensation  insurance  and 
securing certain sale and leaseback transactions.  Our standby letters of credit reduce our borrowing availability 
under the 2022 Revolving Credit Facility.  

During 2022, in addition to the refinancing of the revolving credit facility, we borrowed $100,000 and repaid 
$55,000  of  borrowings under  the 2019  Revolving Credit Facility.   During  2021,  we  repaid  $924,395  under  the 
2019  Revolving  Credit  Facility  and  borrowed  an  additional  $60,000  under  the  2019  Revolving  Credit  Facility. 
During 2020, we  borrowed $801,395 under the 2019 Revolving Credit Facility  to fund  our dividend  payments, 
acquisition of MSBC, other working capital needs and to provide flexibility as a result of the uncertainty caused 
by the COVID-19 pandemic.  During 2020, we repaid $252,000 of the borrowings. 

Our 2022 Revolving Credit Facility contains customary financial covenants, which include maintenance of a 
maximum consolidated total senior secured leverage ratio and a minimum consolidated interest coverage ratio.  
We were in compliance with the 2022 Revolving Credit Facility’s financial covenants at July 29, 2022, and we 
expect to be in compliance with the 2022 Revolving Credit Facility’s financial covenants for the remaining term of 
the facility. 

On June 18, 2021, the Company entered into an issuance and sale of $300,000 aggregate principal amount 
of 0.625% Convertible Senior Notes due 2026.  The Notes are senior, unsecured obligations of the Company and 
bear cash interest at a rate of 0.625% per annum, payable semi-annually in arrears on June 15 and December 15 
of each year, beginning on December 15, 2021. The Notes mature on June 15, 2026, unless earlier converted, 
repurchased or redeemed.  Net proceeds from the Notes were $291,125, after deducting the initial purchasers’ 
discounts and commissions and the Company’s offering fees and expenses. 

In connection with the issuance of the Notes, the Company entered into privately negotiated convertible note 
hedge transactions (the “Convertible Note Hedge Transactions”) with certain of the initial purchasers of the Notes  
and/or  their  respective  affiliates  and  other  financial  institutions  (in  this  capacity,  the  “Hedge  Counterparties”), 
which cover, subject to customary anti-dilution adjustments, the aggregate number of shares of the Company’s 
common stock that initially underlie the Notes. Concurrently with the Company’s entry into the Convertible Note 
Hedge Transactions, the Company also entered into separate, privately negotiated warrant transactions with the 
Hedge  Counterparties  collectively  relating  to  the  same  number  of  shares  of  the  Company’s  common  stock 
underlying  the  Notes,  subject  to  customary  anti-dilution  adjustments,  and  for  which  the  Company  received 
premiums that partially offset the cost of entering into the Convertible  Note Hedge Transactions (the “Warrant 
Transactions”).  The portion of the net proceeds to the Company from the offering of the Notes that was used to 
pay the  premium on  the  Convertible  Note Hedge Transactions,  net  of the  proceeds to the Company from the 
Warrant Transactions, was approximately $30,300. 

See Note 5 to our Consolidated Financial Statements for further information on our long-term debt. 

Dividends, Share Repurchases and Share-Based Compensation Awards 

Our 2022 Revolving Credit Facility imposes restrictions on the amount of dividends we are permitted to pay 
and the amount of shares we are permitted to repurchase.  Under the 2022 Revolving Credit Facility, provided 
there is no default existing and the total of our availability under the 2022 Revolving Credit Facility plus our cash 
and  cash  equivalents  on  hand  is  at  least  $100,000  (the  “Cash  Availability”),  we  may  declare  and  pay  cash 
dividends on shares of our common stock and repurchase shares of our common stock (1) in an unlimited amount 
if at the time the dividend or the repurchase is made our consolidated total senior secured leverage ratio is 2.75 
to 1.00 or less and (2) in an aggregate amount not to exceed $100,000 in any fiscal year if our consolidated total 
leverage ratio is greater than 2.75 to 1.00 at the time the dividend or repurchase is made; notwithstanding (1) and 
(2), so long as immediately after giving effect to the payment of any such dividends, Cash Availability is at least 
$100,000, we may declare and pay cash dividends on shares of our common stock in an aggregate amount not 
to exceed in any fiscal year the product of the aggregate amount of dividends declared in the fourth quarter of the 
immediately preceding fiscal year multiplied by four. 

In 2022, we paid regular dividends of $4.90 per share and declared a dividend of $1.30 per share that was 
subsequently paid on August 5, 2022 to shareholders of record on July 15, 2022 of $1.30 per share.  In 2021, in 
order to preserve available cash during the COVID-19 pandemic and in light of the uncertainties as to its duration 
and economic impact, we deferred the payment of the dividend of $1.30 per share declared in the third quarter of 
2020 until September 2, 2020 to shareholders of record on August 14, 2020 and temporarily suspended future 
44

 
 
 
 
 
 
 
 
 
dividend payments.  In the fourth quarter of 2021, in light of the ongoing recovery from the COVID-19 pandemic, 
our Board of Directors resumed our dividend program. 

The following table highlights the dividends per share we paid for the last three years:  

Dividends per share paid 

2022 

2021 

2020 

$ 

4.90  $ 

1.30  $ 

3.90 

Our criteria for share repurchases are that they be accretive to expected net income per share and are within 
the limits imposed by our debt commitments.  In 2020, in response to the COVID-19 pandemic, we temporarily 
suspended all share repurchases until the fourth quarter of 2021.  Subject to the limits imposed by our revolving 
credit  facility,  in  September  2021,  we  were  authorized  by  our  Board  of  Directors  to  repurchase  shares  at  the 
discretion of management up to $100,000.  In the fourth quarter of 2022, we were authorized by our Board of 
Directors to repurchase shares of the Company’s outstanding common stock at management’s discretion up to a 
total  value  of  $200,000;  this  authorization  replaced  the  previous  unused  portion  of  the  previous  $100,000 
authorization.     

The following table highlights our share repurchases for the last three years:  

Shares of common stock repurchased 
Cost of shares repurchased 

Working Capital 

2020 
2021 
2022 
1,248,184 
  378,974 
  232,543  
$  131,542           $  35,000  $  55,007 

In the restaurant industry, substantially all sales are either for cash or third-party credit card.  Like many other 
restaurant companies, we are able to, and often do, operate with negative working capital.  Restaurant inventories 
purchased through our principal food distributor are on terms of net zero days, while other restaurant inventories 
purchased locally are generally financed through trade credit at terms of 30 days or less.  Because of our gift 
shop,  which  has  a  lower  product  turnover  than  the  restaurant,  we  carry  larger  inventories  than  many  other 
companies in the restaurant industry.  Retail inventories are generally financed through trade credit at terms of 
60 days or less.  These various trade terms are aided by rapid turnover of the restaurant inventory.  Employees 
generally are paid on weekly or semi-monthly schedules in arrears for hours worked except for bonuses that are 
paid either quarterly or annually in arrears.  Many other operating expenses have normal trade terms and certain 
expenses such as certain taxes and some benefits are deferred for longer periods of time. 

The following table highlights our working capital deficit:  

Working capital (deficit) 

2022 

2021 
$ (185,048)  $ (111,666)   $ 191,956 

2020 

The change in working capital at July 29, 2022 compared to July 30, 2021 primarily reflected the decrease in 
cash, higher accounts payable and the timing of payments for income taxes partially offset by higher inventory 
levels.   The decrease in cash resulted primarily from higher share repurchases partially offset by net borrowings 
under  of  revolving  credit  facility.    The  change  in  working  capital  at  July  30,  2021  compared  to  July  31,  2020 
primarily reflected the decrease in cash and timing of payments for certain taxes.  The decrease in cash resulted 
primarily from higher debt repayments partially offset by lower capex spending, cash generated from operations 
and lower dividend payments. 

Off-Balance Sheet Arrangements 

We have no material off-balance sheet arrangements. 

Recent Accounting Pronouncements Adopted 

See Note 2 to the accompanying Consolidated Financial Statements for a discussion of recent accounting 
guidance adopted.  The adoption of accounting guidance on income taxes discussed in Note 2 did not have a 

45

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
significant impact on our consolidated financial position or results of operations.  See Note 2 regarding the impact 
of the adoption of the convertible instruments guidance.  The adoption of the accounting guidance for convertible 
instruments discussed in  Note 2 resulted in  an  increase in  long-term debt  of  $49,242,  a  reduction in deferred 
income taxes of $12,286  and a decrease in equity of $36,956 on the Consolidated Balance Sheet.   

CRITICAL ACCOUNTING ESTIMATES 

We  prepare  our  Consolidated  Financial  Statements  in  conformity  with  GAAP.  The  preparation  of  these 
financial statements requires us to make estimates and assumptions about future events and apply judgments 
that affect the reported amounts of assets, liabilities, revenue, expenses and related disclosures.  We base our 
estimates  and  judgments  on  historical  experience,  current  trends,  outside  advice  from  parties  believed  to  be 
experts  in  such  matters  and  on  various  other  assumptions  that  are  believed  to  be  reasonable  under  the 
circumstances, the results of which form the basis for making judgments about the carrying value of assets and 
liabilities  that  are  not  readily  apparent  from  other  sources.    However,  because  future  events  and  their  effects 
cannot be determined with certainty, actual results could differ from those assumptions and estimates, and such 
differences could be material. 

Our  significant  accounting  policies  are  discussed  in  Note  2  to  the  Consolidated  Financial  Statements.  
Judgments and uncertainties affecting the application of those policies may result in materially different amounts 
being reported under different conditions or using different assumptions.  Critical accounting estimates are those 
that: 
  management  believes  are  most  important  to  the  accurate  portrayal  of  both  our  financial  condition  and 

 

operating results; and 
require management’s most difficult, subjective or complex judgments, often as a result of the need to make 
estimates about the effect of matters that are inherently uncertain. 

We consider the following accounting estimates to be most critical in understanding the judgments that are 

involved in preparing our Consolidated Financial Statements: 
Impairment of Long-Lived Assets 
 
 
Insurance Reserves 
  Retail Inventory Valuation 
  Lease Accounting 

Management has reviewed these critical accounting estimates and related disclosures with the Audit Committee 
of our Board of Directors. 

Impairment of Long-Lived Assets 

We assess the impairment of long-lived assets whenever events or changes in circumstances indicate that 
the carrying value of an asset may not be recoverable.  Recoverability of assets is measured by comparing the 
carrying value of the asset to the undiscounted future cash flows expected to be generated by the asset.  If the 
total expected future cash flows are less than the carrying amount of the asset, the carrying value is written down, 
for an asset to be held and used, to the estimated fair value or, for an asset to be disposed of, to the fair value, 
net  of  estimated  costs  of  disposal.    Any  loss  resulting  from  impairment  is  recognized  by  a  charge  to  income.  
Judgments and estimates that we make related to the expected useful lives of long-lived assets and future cash 
flows are affected by factors such as changes in economic conditions and changes in operating performance.  
The accuracy of such provisions can vary materially from original estimates and management regularly monitors 
the adequacy of the provisions until final disposition occurs. 

We have not made any material changes in our methodology for assessing impairments during the past three 
years  and  we  do  not  believe  that  there  is  a  reasonable  likelihood  that  there  will  be  a  material  change  in  the 
estimates or assumptions used by us to assess impairment of long-lived assets.  However, if actual results are 
not consistent with our estimates and assumptions used in estimating future cash flows and fair values of long-
lived assets, we may be exposed to losses that could be material.  During 2020, we recorded impairment charges 
of approximately $23,000 due to the deterioration in operating performance of certain Cracker Barrel and MSBC 
locations  as  a  result  of  the  impact  of  the  COVID-19  pandemic.    It  is  possible  that  we  may  recognize  future 
additional impairment charges as a result of the impacts of the COVID-19 pandemic and our response. 

46

 
 
 
 
 
 
Insurance Reserves 

We self-insure a significant portion  of our expected workers’ compensation  and general liability programs. 
We purchase insurance for individual workers’ compensation claims that exceed $300, $750 or $1,000 depending 
on  the  state  in  which  the  claim  originated.    We  purchase  insurance  for  individual  general  liability  claims  that 
exceed $500.  We record a reserve for workers’ compensation and general liability for all unresolved claims and 
for an estimate of incurred but not reported (“IBNR”) claims.  These reserves and estimates of IBNR claims are 
based upon a full scope actuarial study which is performed annually at the end of our third quarter and is adjusted 
by the actuarially determined losses and actual claims payments for the fourth quarter.  Additionally, we perform 
limited scope actuarial studies on a quarterly basis to verify and/or modify our reserves.  The reserves and losses 
in the actuarial study represent a range of possible outcomes within which no given estimate is more likely than 
any other estimate.  As such, we record the losses in the lower half of that range and discount them to present 
value  using  a  risk-free  interest  rate  based  on  projected  timing  of  payments.  We  also  monitor  actual  claims 
development,  including  incurrence  or  settlement  of  individual  large  claims  during  the  interim  periods  between 
actuarial studies as another means of estimating the adequacy of our reserves.   

Our group health plans combine the use of self-insured and fully-insured programs.  Benefits for any individual 
(employee or dependents) in the self-insured group health program are limited.  We record a liability for the self-
insured portion of our group health program for all unpaid claims based upon a loss development analysis derived 
from actual group health claims payment experience.  We also record a liability for unpaid prescription drug claims 
based on historical experience.   

Our accounting policies regarding insurance reserves include certain actuarial assumptions and management 
judgments regarding economic conditions, the frequency and severity of claims and claim development history 
and settlement practices.  We have not made any material changes in the methodology used to establish our 
insurance reserves during the past three years and do not believe there is a reasonable likelihood that there will 
be  a  material  change  in  the  estimates  or  assumptions  used  to  calculate  the  insurance  reserves.    However, 
changes in these actuarial assumptions or management judgments in the future may produce materially different 
amounts of expense that would be reported under these insurance programs. 

Retail Inventory Valuation 

Cost  of  goods  sold  includes  the  cost  of  retail  merchandise  sold  at  our  stores  utilizing  the  retail  inventory 
method (“RIM”).  Under RIM, the valuation of our retail inventories is determined by applying a cost-to-retail ratio 
to the retail value of our inventories.  Inherent in the RIM calculation are certain inputs, including initial markons, 
markups, markdowns and shrinkage, which may significantly impact the gross margin calculation as well as the 
ending inventory valuation.    

Inventory valuation provisions are included for retail inventory obsolescence and retail inventory shrinkage.  
Retail  inventory  is  reviewed  on  a  quarterly  basis  for  obsolescence  and  adjusted  as  appropriate  based  on 
assumptions  made by management and judgment regarding  inventory aging  and future  promotional activities.  
Retail inventory also includes an estimate of shrinkage that is adjusted upon physical inventory counts.  Annual 
physical inventory counts are conducted based upon a cyclical inventory schedule.  An estimate of shrinkage is 
recorded  for  the  time  period  between  physical  inventory  counts  by  using  a  two-year  average  of  the  physical 
inventories’ results on a store-by-store basis.     

We  have  not  made  any  material  changes  in  the  methodologies,  estimates  or  assumptions  related  to  our 
merchandise inventories during the past three years and do not believe there is a reasonable likelihood that there 
will  be  a  material  change  in  the  estimates  or  assumptions  in  the  future.    However,  actual  obsolescence  or 
shrinkage recorded may produce materially different amounts than we have estimated.   

Lease Accounting 

We have ground leases for our leased stores and office space leases that are recorded as operating leases 
under various non-cancellable operating leases.  Additionally, we lease our retail distribution center, advertising 
billboards, vehicle fleets, and certain equipment under various non-cancellable operating leases.   

47

 
 
 
 
 
 
We evaluate our leases at contract inception to determine whether we have the right to control use of the 
identified asset for a period of time in exchange for consideration.  If we determine that we have the right to obtain 
substantially  all  of  the  economic  benefit  from  use  of  the  identified  asset  and  the  right  to  direct  the  use  of  the 
identified asset, we recognize a right-of-use asset and lease liability.  Also, at contract inception, we evaluate our 
leases to estimate their expected term which includes renewal options that we are reasonably assured that we 
will exercise, and the classification of the lease as either an operating lease or a finance lease.  Additionally, as 
our  leases  do  not  provide  an  implicit  rate,  we  use  our  incremental  borrowing  rate  based  on  the  information 
available at the time of commencement or modification date in determining the present value of lease payments. 
Assumptions used in determining our incremental borrowing rate include our implied credit rating and an estimate 
of  secured  borrowing  rates  based  on  comparable  market  data.  We  assess  the  impairment  of  the  right-of-use 
asset at the asset group level whenever events or changes in circumstances indicate that the carrying value of 
the asset may not be recoverable.  

Changes in these assumptions and management judgments may produce materially different amounts in the 
recognition of the right-of-use assets and lease liabilities.  Additionally, any loss resulting from an impairment of 
the right-of-use assets is recognized by a charge to income, which could be material. 

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK 

We are exposed to market risk, such as changes in interest rates and commodity prices.  We do not hold or 

use derivative financial instruments for trading purposes. 

Interest  Rate  Risk.    We  have  interest  rate  risk  relative  to  our  outstanding  borrowings  under  our  revolving 
credit facility.  At July 29, 2022 and July 30, 2021, our outstanding borrowings totaled $130,000 and $85,000, 
respectively  (see  Note  5  to  our  Consolidated  Financial  Statements).    Loans  under  the  2022  Revolving  Credit 
Facility bear interest, at our election, either at the prime rate or a rate 0.5% in excess of the Federal Funds Rate 
or a rate 1.0% in excess of one-month Term Secured Overnight Financing Rate (SOFR), in each case plus an 
applicable margin, or the one-, three-, or six-month per annum Term SOFR plus an applicable margin.  Under the 
2019 Revolving Credit Facility, loans bore interest, at our election, either at the prime rate or London Inter-Bank 
Offer Rate (LIBOR) plus a percentage point spread based on certain specified financial ratios.  Our policy has 
been to manage interest cost using a mix of fixed and variable rate debt (see Notes 5, 6 and 9 to our Consolidated 
Financial Statements).  To manage this risk in a cost-efficient manner, historically, we have entered into interest 
rate swaps. During the fourth quarter of 2021, we terminated  all of our interest rate swaps. See Note 6 to our 
Consolidated Financial Statements for further discussion of our interest rate swaps.  Additionally, in the fourth 
quarter of 2021, we issued and sold the Notes, which bear cash interest at a fixed rate of 0.625% per annum.    

At July 29, 2022, the weighted average interest rate of our outstanding $130,000 borrowings was 3.49%. At 

July 30, 2021, the weighted average interest rate of our outstanding $85,000 borrowings was 3.18%.   

The impact  of  a one-percentage point  increase in  the $130,000  of our  outstanding  borrowings at July 29, 

2022 is approximately $1,300.  

Credit  Risk.  In  June  2021,  the  Company  issued  the  Notes  and  entered  into  the  Convertible  Note  Hedge 
Transactions  and  the  Warrant  Transactions  with  the  Hedge  Counterparties.    Subject  to  the  movement  in  the 
Company’s common stock price, the Company could be exposed to credit risk arising out of the net settlement of 
the Convertible Note Hedge Transactions and the Warrant Transactions in its favor.  Based on the Company’s 
review of the possible net settlements and the creditworthiness of the Hedge Counterparties and their affiliates, 
the Company believes it does not have a material exposure to credit risk as a result of these transactions at this 
time. 

Commodity Price Risk. Many of the food products that we purchase are affected by commodity pricing and 
are,  therefore,  subject  to  price  volatility  caused  by  market  conditions,  weather,  production  problems,  delivery 
difficulties and other factors which are outside our control and which are generally unpredictable.  

The  following  table  highlights  the  five  food  categories  which  accounted  for  the  largest  shares  of  our  food 

purchases in 2022 and 2021: 

48

 
 
 
 
 
 
 
          
         
 
 
 
Beef 
Fruits and vegetables 
Poultry 
Pork 
Dairy (including eggs) 

Percentage of Food Purchases 

2022 
15% 
12% 
12% 
12% 
11% 

2021 
15% 
13% 
12% 
11% 
12% 

Other categories affected by the commodities markets, such as grains and seafood, may each account for 
as  much  as  7%  of  our  food  purchases.    While  some  of  our  food  items  are  produced  to  our  proprietary 
specifications, our food items are based on generally available products, and if any existing suppliers fail, or are 
unable to deliver in quantities required by us, we believe that there are sufficient other quality suppliers in the 
marketplace that our sources of supply can be replaced as necessary to allow us to avoid any material adverse 
effects  that  could  be  caused  by  such  unavailability.    We  also  recognize,  however,  that  commodity  pricing  is 
extremely volatile and can change unpredictably even over short periods of time.  Changes in commodity prices 
would  affect  us  and  our  competitors  generally  and  depending  on  the  terms  and  duration  of  supply  contracts, 
sometimes simultaneously.  We enter into contracts for certain of our products in an effort to minimize volatility of 
supply and pricing.  In many cases, or over the longer term, we believe we will be able to pass through some or 
much  of  the  increased  commodity  costs  by  adjusting  our  menu  pricing.    From  time  to  time,  competitive 
circumstances, or judgments about consumer acceptance of price increases, may limit menu price flexibility, and 
in those circumstances, increases in commodity prices can result in lower margins.  In 2022, we continued to 
partially offset commodity pressures through menu price increases and operational improvements. 

ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA  

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM  

To the shareholders and the Board of Directors of Cracker Barrel Old Country Store, Inc.  

Opinion on the Financial Statements 

We have audited the accompanying consolidated balance sheets of Cracker Barrel Old Country Store, Inc. and 
subsidiaries  (the  "Company")  as  of  July  29,  2022,  and  July  30,  2021,  the  related  consolidated  statements  of 
income (loss), consolidated statements of comprehensive income (loss), consolidated statements of changes in 
shareholders' equity, and consolidated statements of cash flows, for each of the three years in the period ended 
July  29,  2022,  and  the related notes (collectively referred to as the "financial  statements"). In  our opinion,  the 
financial statements present fairly, in all material respects, the financial position of the Company as of July 29, 
2022, and July 30, 2021, and the results of its operations and its cash flows for each of the three years in the 
period ended July 29, 2022, in conformity with accounting principles generally accepted in the United States of 
America. 

We  have  also  audited,  in  accordance  with  the  standards  of  the  Public  Company  Accounting  Oversight  Board 
(United States) (PCAOB), the Company's internal control over financial reporting as of July 29, 2022, based on 
criteria established in Internal Control — Integrated Framework (2013) issued by the Committee of Sponsoring 
Organizations of the Treadway Commission and our report dated September 27, 2022, expressed an unqualified 
opinion on the Company's internal control over financial reporting. 

Change in Accounting Principle 

As discussed in Note 2 to the financial statements, the Company has changed its method of accounting for debt 
with conversion options as of July 31, 2021, due to adoption of Accounting Standards Update No. 2020-06, Debt 
- Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging - Contracts in Entity's 
Own Equity (Subtopic 815-40): Accounting for Convertible Instruments and Contracts in an Entity's Own Equity. 

49

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Basis for Opinion 

These financial statements are the responsibility of the Company's management. Our responsibility is to express 
an opinion on the Company's financial statements based on our audits. We are a public accounting firm registered 
with the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. 
federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and 
the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan 
and perform the audit to obtain reasonable assurance about whether the financial statements are free of material 
misstatement, whether due to error or fraud. Our audits included performing procedures to assess the risks of 
material misstatement of the financial statements, whether due to error or fraud, and performing procedures that 
respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts 
and disclosures in the financial statements. Our audits also included evaluating the accounting principles used 
and significant estimates made by management, as well as evaluating the overall presentation of the financial 
statements. We believe that our audits provide a reasonable basis for our opinion. 

Critical Audit Matter  

The critical audit  matter communicated below is a matter arising  from  the current-period  audit  of  the financial 
statements that was communicated or required to be communicated to the audit committee and that (1) relates 
to accounts or disclosures that are material to the financial statements and (2) involved our especially challenging, 
subjective,  or  complex  judgments.  The  communication  of  critical  audit  matters  does  not  alter  in  any  way  our 
opinion on the financial statements, taken as a whole, and we are not, by communicating the critical audit matter 
below, providing a separate opinion on the critical audit matter or on the accounts or disclosures to which it relates. 

Commitments and Contingencies – Insurance Reserves – Refer to Notes 2 and 15 to the financial 
statements 

Critical Audit Matter Description 

The Company self-insures a significant portion of  its workers’ compensation and general  liability program  and 
records a reserve for all unresolved claims and an estimate of incurred but not reported (IBNR) claims. These 
reserves  and  estimates  of  IBNR  claims  are  based  upon  a  full-scope  actuarial  study  performed  annually  by 
management’s specialist at the end of the third quarter and are adjusted by the actuarially determined losses and 
actual claims payments for the fourth quarter. The reserves and losses in the actuarial study represent a range 
of possible outcomes within which no given estimate is more likely than any other estimate. Using this information, 
the Company records the expected losses in the lower half of the range, which is discounted to present value 
using  a  risk-free  interest  rate.  The  Company  also  monitors  actual  claims  development  as  another  means  of 
estimating the adequacy of the historical reserves. 

We identified insurance reserves as a critical audit matter because estimating the reserve for all unresolved claims 
and IBNR claims involves significant estimation by management. This required a high degree of auditor judgment 
and an increased extent of effort, including the need to involve our actuarial specialists, when performing audit 
procedures to evaluate whether insurance reserves were appropriately recorded as of July 29, 2022. 

How the Critical Audit Matter Was Addressed in the Audit 

Our audit procedures related to the insurance reserves included the following, among others:  

  We tested the effectiveness of controls related to insurance reserves, including management’s controls over 
the claims data provided to the actuary and those over the estimation of unresolved claims and IBNR claims. 

  We evaluated the methods and assumptions used by management to estimate the insurance reserves by: 

-  Reconciling the claims data to the actuarial analysis. 

50

 
 
 
-  Comparing management’s selected insurance reserve estimates within the range provided by their third-

party actuary to historical trends. 

-  Performing a retrospective review by comparing the prior-year recorded amounts to the subsequent claim 

emergence. 

-  Developing,  with  the  assistance of  our  actuarial  specialists,  an  independent  range of  estimates of the 
insurance reserves, utilizing paid and reported loss development factors from the Company’s historical 
data and industry loss development factors as deemed necessary, and comparing our estimated range 
to management’s estimates. 

/s/ Deloitte & Touche LLP 

Nashville, Tennessee   
September 27, 2022  

We have served as the Company's auditor since 1974. 

51

 
 
 
 
 
 
 
 
CRACKER BARREL OLD COUNTRY STORE, INC. 
CONSOLIDATED BALANCE SHEETS 

ASSETS 
Current Assets: 
Cash and cash equivalents 
Accounts receivable 
Income taxes receivable 
Inventories 
Prepaid expenses and other current assets 
Total current assets 
Property and Equipment: 
Land 
Buildings and improvements 
Restaurant and other equipment 
Leasehold improvements 
Construction in progress 
Total 

Less: Accumulated depreciation and amortization 

Property and equipment – net 
Operating lease right-of-use assets, net 
Goodwill 
Intangible assets 
Other assets 
Total 

LIABILITIES AND SHAREHOLDERS’ EQUITY 
Current Liabilities: 
Accounts payable 
Current portion of long-term debt 
Current operating lease liabilities 
Taxes withheld and accrued 
Accrued employee compensation 
Accrued employee benefits 
Deferred revenues 
Dividend payable 
Other current liabilities 
Total current liabilities 
Long-term debt 
Long-term operating lease liabilities 
Other long-term obligations 
Deferred income taxes 

Commitments and Contingencies (Notes 9 and 15) 

(In thousands except share data) 
July 29, 2022 

July 30, 2021 

$           45,105  
32,246 
2,451 
213,249 
24,225 
317,276 

255,238 
792,211 
817,240 
422,485 
22,404 
2,309,578 
1,339,969 
969,609 
           933,524 
               4,690 
             21,210 
48,602 
$      2,294,911  

 $        144,593  
27,372  
21,123  
138,320  
22,188  
353,596  

255,238  
776,441  
783,264 
405,785 
13,761 
2,234,489  
1,254,639  
979,850  
           974,477 
               4,690  
             21,285 
57,796  
 $     2,391,694 

$      169,871  
124 
54,571 
60,212 
51,670 
25,002 
93,615 
29,960 
17,299 
502,324 
423,249 
722,159 
55,507 
80,193 

$     135,176 
124 

                 50,451            

48,031  
64,792  
23,724  
93,157  
23,970  
25,837 
465,262 
327,253  
748,305  
88,615  
98,626  

Shareholders’ Equity: 
Preferred stock – 100,000,000 shares of $0.01 par value authorized; 300,000 
shares designated as Series A Junior Participating Preferred Stock; no 
shares issued 

Common stock – 400,000,000 shares of $0.01 par value authorized; 2022 – 

22,281,443 shares issued and outstanding; 2021 – 23,497,166 

    shares issued and outstanding     
Retained earnings 
Total shareholders’ equity 
Total 

See Notes to Consolidated Financial Statements. 

— 

— 

223 
511,256 
511,479 
$   2,294,911  

235 
663,398  
663,633  
$   2,391,694  

52

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CRACKER BARREL OLD COUNTRY STORE, INC. 
CONSOLIDATED STATEMENTS OF INCOME (LOSS) 

(In thousands except share data) 
Fiscal years ended 
July 30, 2021 

July 31, 2020 

July 29, 2022 

Total revenue 
Cost of goods sold (exclusive of depreciation and rent) 
Labor and other related expenses 
Other store operating expenses 
General and administrative expenses 
Gain on sale and leaseback transactions 
Impairment 
Operating income 
Interest expense 
Income before income taxes 
Provision for income taxes (income tax benefit) 
Loss from unconsolidated subsidiary 
Net income (loss) 

$      3,267,786  
1,049,884 
1,149,077 
758,389 
157,433 
— 
— 
153,003 
9,620 
143,383 
11,503 
— 
$         131,880  

 $     2,821,444  
865,261  
983,120  
676,301  
147,825  
(217,722) 
— 
366,659  
56,108  
310,551  
56,038  
— 
 $        254,513 

 $     2,522,792  
779,937  
924,994  
614,733  
146,975  
(69,954) 
22,496  
103,611  
22,327  
81,284  
(28,683)  
(142,442) 
 $        (32,475) 

Net income (loss) per share – basic 
Net income (loss) per share – diluted 

$               5.69  
$               5.67  

 $            10.74  
 $            10.71  

 $            (1.36)  
 $            (1.36)  

Basic weighted average shares outstanding 
Diluted weighted average shares outstanding 

23,164,180 
23,246,010 

23,692,063 
23,767,390 

23,865,367 
23,865,367 

See Notes to Consolidated Financial Statements. 

53

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CRACKER BARREL OLD COUNTRY STORE, INC. 
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS) 

(In thousands) 
Fiscal years ended 
July 30, 2021 

July 29, 2022 

July 31, 2020 

Net income (loss) 

$         131,880    $       254,513 

$        (32,475) 

Other comprehensive income (loss) before income tax 
expense (benefit): 

 Change in fair value of interest rate swaps 

Income tax expense (benefit) 
Other comprehensive income (loss), net of tax 
Comprehensive income (loss) 

— 
           27,110 
—                6,764 
             —              20,346 
$         131,880  $        274,859 

       (17,740) 
            (4,307) 
          (13,433) 
$        (45,908)  

See Notes to Consolidated Financial Statements. 

54

 
 
 
 
 
 
 
 
 
 
 
 
 
             
             
             
 
 
 
 
 
 
 
 
 
CRACKER BARREL OLD COUNTRY STORE, INC. 
CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY 
(In thousands except share data) 

Balances at August 2, 2019 
Comprehensive Income: 

Net loss 

Other comprehensive loss, net of tax  
Total comprehensive loss 

Cash dividends declared - $3.90 per share 
Share-based compensation 
Issuance of share-based compensation awards, net 

of shares withheld for employee taxes 
Purchases and retirement of common stock 

   Cumulative-effect of change in accounting principle 
Balances at July 31, 2020 

Net income 

Other comprehensive income, net of tax  

Total comprehensive income 

Cash dividends declared - $1.00 per share 
Share-based compensation 
Issuance of share-based compensation awards, net 

of shares withheld for employee taxes 
Purchases and retirement of common stock 
Equity component value of convertible note   

issuance, net of tax 

Sale of common stock warrant 
Purchase of convertible note hedge 

Balances at July 30, 2021 

Net income 

Other comprehensive income, net of tax  
Total comprehensive income 

Cash dividends declared - $5.20 per share 
Share-based compensation 
Issuance of share-based compensation awards, net  

of shares withheld for employee taxes 

Purchases and retirement of common stock 
Cumulative-effect of change in accounting principle,  

net of taxes (Note 2) 
Balances at July 29, 2022 

Retained 
Earnings 
  561,650  

Total 
Shareholders’ 
Equity 
        604,710  

(32,475) 
— 
(32,475) 
(93,757) 
— 
— 

(1,045) 
       4,125 
$  438,498 
254,513 
— 
254,513 
(23,766) 
— 
— 

(32,475) 
(13,433) 
(45,908) 
(93,757) 
            6,386 

(2,160) 

(55,007) 
4,125 
$        418,389 
254,513 
            20,346 

274,859 
(23,766) 
8,729 

(2,282) 

(5,847) 

(35,000) 

          — 
— 
— 
$  663,398 
131,880 
— 
131,880 
 (121,135) 
— 

53,004 

31,710 
(62,010) 

$        663,633 
131,880 
           — 
131,880 
(121,135) 
8,198 

— 
(125,931) 

(2,599) 

(131,542) 

    (36,956) 
$  511,256  

          (36,956) 
$       511,479  

Common Stock 

Shares 
24,049,240 

Amount 
     241  

— 
— 
— 
— 
— 

27,130 

(378,974) 
— 
23,697,396 
— 
— 
— 
— 
— 

32,313 

— 
— 
— 
— 
— 
— 

(4) 
— 
$     237 
— 
— 
— 
— 
— 
— 

Additional 
Paid-In 
Capital 
      49,732  

— 
— 
— 
— 
        6,386 

(2,160) 

Accumulated 
Other 
Comprehensive 
Income (Loss) 
              (6,913)  

                — 
            (13,433) 
            (13,433) 
                — 
                — 
                — 

(53,958) 
— 

                — 
                — 
$       —  $          (20,346) 
                — 
              20,346 
              20,346 
                — 
                — 
                — 

— 
— 
— 
— 
8,729 

 (2,282) 

(232,543) 

(2) 

 (29,151) 

           — 
           — 
           — 
23,497,166 
— 
— 
— 
— 
— 

32,461 
 (1,248,184) 

           — 

— 
— 
— 
$     235 
— 
— 
— 
— 
— 

— 
(12) 

— 

                    — 
                — 

53,004 

                — 
31,710 
(62,010)                  — 
$       —  $                  — 
                — 
                   — 
                   — 
                — 
                — 

— 
— 
— 
— 
8,198 

(2,599) 
                — 
(5,599)                      — 
                — 

— 

22,281,443 

$     223  

$       —  $                  — 

55

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
                 
 
 
 
 
CRACKER BARREL OLD COUNTRY STORE, INC.  
CONSOLIDATED STATEMENTS OF CASH FLOWS 

Cash flows from operating activities: 

Net income (loss) 
Net loss from unconsolidated subsidiary 

Adjustments to reconcile net income to net cash provided by operating 
activities: 

Depreciation and amortization 
Amortization of debt discount and issuance costs 
Loss on disposition of property and equipment 
Gain on sale and leaseback transactions 
Impairment 
Share-based compensation 
Noncash lease expense 
Amortization of asset recognized from gain on sale and leaseback 

transactions 

Changes in assets and liabilities: 

Accounts receivable 
Income taxes receivable 
Inventories 
Prepaid expenses and other current assets 
Other assets 
Accounts payable 
Current operating lease liabilities 
Taxes withheld and accrued 
Accrued employee compensation 
Accrued employee benefits 
Deferred revenues 
Other current liabilities 
Long-term operating lease liabilities 
Other long-term obligations 

          Deferred income taxes 

Net cash provided by operating activities 

Cash flows from investing activities: 

Purchase of property and equipment 
Proceeds from insurance recoveries of property and equipment 
Proceeds from sale of property and equipment 
Notes receivable from unconsolidated subsidiary 
Acquisition of business, net of cash acquired 
Net cash provided by (used in) investing activities 

Cash flows from financing activities: 

 Proceeds from issuance of long-term debt 
 Proceeds from issuance of convertible senior notes 
 Taxes withheld from issuance of share-based compensation awards 
 Principal payments under long-term debt 
 Proceeds from issuance of warrants 
 Purchase of convertible note hedge 
Purchases and retirement of common stock 
Deferred financing costs 
Dividends on common stock 
Net cash provided by (used in) financing activities 
Net increase (decrease) in cash and cash equivalents 
Cash and cash equivalents, beginning of year 
Cash and cash equivalents, end of year 

Supplemental disclosure of cash flow information: 

Cash paid during the year for: 

Interest, net of amounts capitalized 
Income taxes 

Supplemental schedule of non-cash investing and financing activities: 

Capital expenditures accrued in accounts payable 
Change in fair value of interest rate swaps 
Change in deferred tax asset for interest rate swaps 
Dividends declared but not yet paid 

See Notes to Consolidated Financial Statements. 

56

July 29, 2022 

(In thousands) 
Fiscal years ended 
July 30, 2021 

$                131,880 

 $          254,513 

—  — 

103,568  
1,755 
5,637  
— 
— 
8,198 
58,498 

108,604  
864 
4,064  
 (217,722) 
— 
8,729 
55,817 

July 31, 2020 

 $             (32,475) 
                142,442  

118,178  

                         — 

6,469  
 (69,954) 
23,160 
6,386 
63,442 

                    12,735 

                  12,735 

— 

(2,039) 
18,672 
(74,929) 
(2,771) 
8,459 
34,695 
4,120 
12,181 
(13,129) 
1,278  
458 
(6,591) 
(59,227) 
(32,048) 
(6,147) 
205,253 

                  (7,016) 
                    7,729 
                       771  
                  (3,538)  
(3,997) 
31,672 
8,150 
16,854 
8,472 
                     (653) 
(1,605)  
2,791  
         (59,388) 
                    6,919 
                  67,138  
301,903  

                   3,124 
                (19,403) 
                  16,094 
                  401  
              (5,638) 
            (30,593) 
            (11,269) 
             (7,019) 
(11,573) 
                 (550) 
                  13,028  
6,868  
         (48,854) 
                  10,673 
                (11,935) 
                161,002  

(98,341) 
1,237 
105 
                      — 
                (1,500) 
                (98,499) 

              (71,409) 
                    1,279  
                149,960  
                      — 
                (1,500) 
                  78,330 

          (297,328) 
1,320  
207,253  
(35,500) 
                (32,971) 

      (157,226) 

                  230,000 
                 — 
                 (2,599) 
(185,124) 
              — 
               — 
(131,542) 
(2,148) 
(114,829) 
               (206,242) 
(99,488) 
144,593 

                  60,000 
                291,605 
                 (2,282) 
              (924,572)       
                31,710 
               (62,010) 
                (35,000) 
                     (420) 
                (31,667) 
              (672,636)  
              (292,403) 
                436,996 
$                 45,105   $            144,593  

              801,395 

                       — 
            (2,160) 
             (252,000)         
                      — 
                      —          

                (55,007) 
                  (1,348) 
            (94,544) 
             396,336 
                400,112 
                 36,884  
$              436,996  

    $               7,698  
                   25,948  

    $           40,802  
                   2,907  

   $           20,268  
                5,666  

   $              5,806 

   $               7,421 
                   — 
                   —                             (6,764)           
              30,456               

                 24,157 

27,110  

  $              1,691 
            (17,740)  
               4,307           

              32,063 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
                
                
                
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CRACKER BARREL OLD COUNTRY STORE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
(In thousands except share data) 

1.  Description of the Business 

Cracker  Barrel  Old  Country  Store,  Inc.  and  its  affiliates  (collectively,  in  the  Notes,  the  “Company”)  are 
principally  engaged  in  the  operation  and  development  in  the  United  States  (“U.S.”)  of  the  Cracker  Barrel  Old 
Country Store® (“Cracker Barrel”) concept.   

COVID-19 Impact and Company Response 

During 2022, the Company continued to recover from the COVID-19 pandemic, and all dining rooms were 
open  to  some  extent  during  2022.    While  all  of  the  Company’s  dining  rooms  are  currently  operating  without 
COVID-19-related restrictions, it is possible that renewed outbreaks or increases in cases and/or new variants of 
the  disease,  either  as  part  of  a  national  trend  or  on  a  more  localized  basis,  could  result  in  COVID-19-related 
restrictions including capacity restrictions or otherwise limit our dine-in services, or negatively affect consumer 
demand.   

In  response  to  the  COVID-19  pandemic,  the  Company  instituted  operational  protocols  to  comply  with 
applicable regulatory requirements to protect the health and safety of employees and guests, and the Company 
implemented and continually adapted a number of strategies to support the recovery of our business and navigate 
through the uncertain environment.  The Company continues to focus on growing its off-premise business and 
investing in its digital infrastructure to improve the guest experience in the face of these ongoing challenges.  

2.  Summary of Significant Accounting Policies 

GAAP  –  The  accompanying  Consolidated  Financial  Statements  have  been  prepared  in  accordance  with 

generally accepted accounting principles in the U.S. (“GAAP”). 

Fiscal year – The Company’s fiscal year ends on the Friday nearest July 31st and each quarter consists of 
thirteen weeks unless noted otherwise.  References in these Notes to a year or quarter are to the Company’s 
fiscal year or quarter unless noted otherwise.   

Principles of consolidation – The Consolidated Financial Statements include the accounts of the Company 
and its subsidiaries, all of which are wholly owned.  All significant intercompany transactions and balances have 
been eliminated. 

Investment in unconsolidated subsidiary –  Effective July 18, 2019, the Company purchased approximately 
58.6% of the economic ownership  interest, and approximately  49.7%  of  the  voting interest,  in  PBS HoldCo,  LLC 
(“PBS  HC”).    PBS  HC  and  its  subsidiaries  developed,  owned,  and  operated  food,  beverage  and  entertainment 
establishments  under  the  name  of  Punch  Bowl  Social  (“PBS”).    Since  the  Company  had  the  ability  to  exercise 
significant influence, but not control, over PBS HC, the Company accounted for its investment in PBS HC under the 
equity method.   Accordingly, the Company recognized its proportionate share of the reported losses of PBS HC 
adjusted for basis differences on its consolidated statement of income (loss) and as an adjustment to the Company’s 
investment in unconsolidated subsidiary on the consolidated balance sheet.   

During the course of the COVID-19 pandemic, PBS Holdco’s wholly-owned subsidiary and principal operating 
company, PBS BrandCo, LLC (“Brandco”) suffered unsustainable  disruption to  its business  across  the chain and 
suspended all operations.  As a result, the Company recorded a loss of $132,878, which represented the Company’s 
equity  investment  in  PBS  HC  and  the  principal  and  accumulated  interest  under  the  outstanding  unsecured 
indebtedness of PBS HC held by the Company.  This loss is recorded in the net loss in unconsolidated subsidiary 
line on the Company’s Consolidated Statement of Income (Loss) in 2020. 

Cash and cash  equivalents – The Company’s policy is to consider all highly liquid investments purchased 

with an original maturity of three months or less to be cash equivalents. 

57

 
 
 
 
 
 
 
 
 
Accounts  receivable  –  Accounts  receivable  represent  their  estimated  net  realizable  value.    Accounts 

receivable are written off when they are deemed uncollectible. 

Inventories  –  Cost  of  restaurant  inventory  is  determined  by  the  first-in,  first-out  (“FIFO”)  method.    Retail 
inventories are valued using the retail inventory method (“RIM”) except at the retail distribution center which are 
valued using moving average cost.  Approximately 60% to 70% of retail inventories are valued using RIM.  Retail 
inventories valued using RIM are stated at the lower of cost or market.  Cost of restaurant inventory and retail 
inventory valued using moving average cost are stated at the lower of cost and net realizable value.  See Note 4 
for additional information regarding the components of inventory. 

Valuation  provisions  are  included  for retail inventory obsolescence, retail  inventory  shrinkage,  returns  and 
amortization  of  certain  items.    The  estimate  of  retail  inventory  shrinkage  is  adjusted  upon  physical  inventory 
counts.  Annual physical inventory counts are conducted based upon a cyclical inventory schedule.  An estimate 
of shrinkage is recorded for the time period between physical inventory counts by using a two-year average of 
the physical inventories’ results on a store-by-store basis. 

Property  and  equipment  –  Property  and  equipment  are  stated  at  cost.    For  financial  reporting  purposes, 
depreciation  and  amortization  on  these  assets  are  computed  by  use  of  the  straight-line  and  double-declining 
balance methods over the estimated useful lives of the respective assets, as follows: 

Buildings and improvements 
Restaurant and other equipment 
Leasehold improvements 

Years 
     30-45 
       2-10 
       1-35 

Accelerated depreciation methods are generally used for income tax purposes. 

Total depreciation expense and depreciation expense related to store operations for each of the three years 

are as follows: 

Total depreciation expense 
Depreciation expense related to store operations* 

2022 

2021 
$    102,297   $ 107,090   $ 117,259 
109,362 

100,054 

96,243 

2020 

*Depreciation  expense  related  to  store  operations  is  included  in  other  store  operating  expenses  in  the 
Consolidated Statements of Income. 

Gain or loss is recognized  upon disposal of property and equipment.  The asset and related accumulated 

depreciation and amortization amounts are removed from the accounts. 

Maintenance  and  repairs,  including  the  replacement  of  minor  items,  are  charged  to  expense  and  major 

additions to property and equipment are capitalized. 

Impairment  of  long-lived  assets  –  The  Company  assesses  the  impairment  of  long-lived  assets  whenever 
events  or  changes  in  circumstances  indicate  that  the  carrying  value  of  an  asset  may  not  be  recoverable. 
Recoverability  of  assets is  measured  by comparing the carrying  value  of the asset  to  the undiscounted  future 
cash  flows  expected  to  be  generated  by  the  asset.    If  the  total  expected  future  cash  flows  are  less  than  the 
carrying value of the asset, the carrying value is written down, for an asset to be held and used, to the estimated 
fair value or, for an asset to be disposed of, to the fair value, net of estimated costs of disposal.  Any loss resulting 
from impairment is recognized by a charge to income.  During 2020, certain Cracker Barrel and MSBC locations 
were determined to be impaired and the Company recorded an impairment charge of $22,496, which is included 
in the impairment line on the Consolidated Statement of Income (Loss).  

Goodwill and other intangible assets – The Company accounts for all transactions that represent business 
combinations using the acquisition method of accounting, where the identifiable assets acquired and the liabilities 
assumed  are  recognized  and  measured  at  their  fair  values  on  the  date  the  Company  obtains  control  in  the 
acquiree. Such fair values that are not finalized for reporting periods following the acquisition date are estimated 
and recorded as estimated amounts.  Adjustments to these estimated amounts during the measurement period 
(defined as the date through which all information required to identify and measure the consideration transferred, 

58

 
 
 
 
 
 
 
the assets acquired and the liabilities assumed has been obtained, limited to one year from the acquisition date) 
are recorded when identified. Goodwill is determined as the excess of the fair value of the consideration conveyed 
in the acquisition over the fair value of the net assets acquired.  Goodwill and other intangibles will be evaluated 
for impairment annually on June 1 and when an event occurs or circumstances change that, more likely than not, 
reduce  the  fair  value  of  the  reporting  unit  below  its  carrying  value.    At  July  29,  2022  and  July  30,  2021,  the 
Company does not have any reporting units that are at risk of failing step one of the impairment test. At both July 
29, 2022 and July 30, 2021, goodwill of $4,690 consisted of the Company’s acquisition of its 100% ownership of 
Maple Street Biscuit Company (“MSBC”), a breakfast and lunch fast casual concept.   

Convertible Senior Notes – In June 2021, the Company completed a $300,000 principal aggregate amount 
private  offering  of  0.625%  convertible Senior  Notes  due  in 2026  (the “Notes”). In  accordance  with  accounting 
guidance on embedded conversion features indexed to and settled in equity, the Company valued and bifurcated 
the conversion option associated with the Notes from the respective host debt instrument. The carrying amount 
of the equity is recorded as a debt discount and represents the difference between the proceeds from the issuance 
of the Notes and the fair value of the liability component of the Notes. The significant assumptions used in the fair 
value of the liability component of the Notes were risk-free rate, discount rate based on the Company’s implied 
credit spread  and term  of  the Notes,  expected  volatility  of the Company’s stock  price and  dividend  yield.  The 
resulting debt discount on the Notes is amortized to interest expense using the effective interest method over the 
contractual  term  of  the  Notes.  In  addition,  the  debt  issuance  costs  related  to  the  issuance  of  the  Notes  were 
allocated  between  the  liability  and  equity  components  based  on  their  relative  values.  Debt  issuance  costs 
attributable to the liability component were recorded as a contra-liability and are presented net against the Notes 
balance on the Company’s consolidated balance sheets. These costs are amortized to interest expense using 
the effective interest method over the term of the Notes. 

Due to the Company’s adoption of new accounting guidance for convertible instruments on July 31, 2021, the 
Company no longer bifurcates the Notes into a liability and an equity component in the Company’s Condensed 
Consolidated  Balance  Sheets  (see  Accounting  for  Convertible  Instruments  under  Recent  Accounting 
Pronouncements Adopted section below for additional information regarding the adoption of this new accounting 
guidance). Upon adoption of this new accounting guidance, the Notes are accounted for entirely as a liability, and 
the issuance costs of the Notes are accounted for wholly as debt issuance costs. The equity conversion feature 
that was recorded to equity, as well as the unamortized debt discount and amortization expense attributable to 
equity, have been derecognized. 

Derivative instruments and hedging activities – The Company is exposed to market risk, such as changes in 
interest rates and commodity prices.  The Company has interest rate risk relative to its outstanding borrowings 
under the revolving credit facility (see Note 5).  The Company’s policy has been to manage interest cost using a 
mix of fixed and variable rate debt.  To manage this risk in a cost-efficient manner, prior to 2022, the Company 
used  derivative  instruments,  specifically  interest  rate  swaps.    In  the  fourth  quarter  of  2021,  the  Company 
terminated all of its interest rate swaps and issued the Notes (see discussion above under “Convertible Senior 
Notes” and Note 5 for further information).   

Prior to the termination of the interest rate swaps in the fourth quarter of 2021, all of the Company’s interest 
rate swaps were accounted for as cash flow hedges.  For derivative instruments that were designated and qualify 
as  a  cash  flow  hedge,  the  gain  or  loss  on  the  derivative  instrument  was  reported  as  a  component  of  other 
comprehensive income and reclassified into earnings in the same period  during which the hedged transaction 
affects earnings and was presented in the same statement of income (loss) line item as the earnings effect of the 
hedged item. Gains and losses on the derivative instrument representing hedge components excluded from the 
assessment of effectiveness, if  any, will be recognized  currently  in earnings in the same  statement  of  income 
(loss) line item as the earnings effect of the hedged item.  The Company did not elect to reclassify income tax 
effects  resulting  from  the  Tax  Cuts  and  Jobs  Act  to  retained  earnings;  income  tax  effects  are  released  on  an 
individual basis to income tax expense (benefit). 

Companies may elect whether or not to offset related assets and liabilities and report the net amount on their 
financial statements if the right of setoff exists.  Under a master netting agreement, the Company has the legal 
right  to  offset  the  amounts owed  to  the  Company against amounts owed  by the Company under a  derivative 
instrument that exists between the Company and a counterparty.  When the Company is engaged in more than 
one  outstanding  derivative  transaction  with  the  same  counterparty  and  also  has  a  legally  enforceable  master 
netting agreement with that counterparty, its credit risk exposure is based on the net exposure under the master 
59

 
 
 
 
 
 
netting  agreement.    If,  on  a  net  basis,  the  Company  owes  the  counterparty,  the  Company  regards  its  credit 
exposure to the counterparty as being zero.   

The Company does not hold or use derivative instruments for trading purposes.  The Company also does not 
have  any  derivatives  not  designated  as  hedging  instruments  and  has  not  designated  any  non-derivatives  as 
hedging instruments.  See Note 6 for additional information on the Company’s derivative and hedging activities.  

Segment reporting – Operating segments are components of an enterprise about which separate financial 
information  is  available  that  is  evaluated  regularly  by  the  chief  operating  decision  maker  in  deciding  how  to 
allocate resources and in assessing performance.  Using these criteria, the Company manages its business on 
the  basis  of  one  reportable  operating  segment  (see  Note  8  for  additional  information  regarding  segment 
reporting). 

Unredeemed gift cards and certificates – Unredeemed gift cards and certificates represent a liability of the 
Company  related  to  unearned  income  and  are  recorded  at  their  expected  redemption  value.  No  revenue  is 
recognized in connection with the point-of-sale transaction when gift cards or gift certificates are sold.  For those 
states  that  exempt  gift  cards  and  certificates  from  their  escheat  laws,  the  Company  makes  estimates  of  the 
ultimate unredeemed (“breakage”) gift cards and certificates in the period of the original sale and amortizes this 
breakage over the redemption period that other gift cards and certificates historically have been redeemed by 
reducing  its  liability  and  recording  revenue  accordingly.    For  those  states  that  do  not  exempt  gift  cards  and 
certificates from their escheat laws, the Company records breakage in the period that gift cards and certificates 
are remitted to the state and reduces its liability accordingly.  Any amounts remitted to states under escheat or 
similar laws reduce the Company’s deferred revenue liability and have no effect on revenue or expense while any 
amounts that the Company is permitted to retain are recorded as revenue.  See “Revenue recognition” section in 
this Note for further information regarding breakage. 

Revenue  recognition  –  Revenue  consists  primarily  of  sales  from  restaurant  and  retail  operations.    The 
Company recognizes revenue when it satisfies a performance obligation by transferring control over a product or 
service  to  a  restaurant  guest,  retail  customer  or  other  customer.    The  Company  recognizes  revenues  from 
restaurant  sales  when  payment  is  tendered  at  the  point  of  sale,  as  the  Company’s  performance  obligation  to 
provide food and beverages is satisfied.  The Company recognizes revenues from retail sales when payment is 
tendered  at  the  point  of  sale,  as  the  Company’s  performance  obligation  to  provide  merchandise  is  satisfied.  
Ecommerce  sales,  including  shipping  revenue,  are  recorded  upon  delivery  to  the  customer.    Additionally,  the 
Company provides for estimated returns based on return history and sales levels.  The Company’s policy is to 
present sales in the Consolidated Statements of Income on a net presentation basis after deducting sales tax. 

Included  in  restaurant  and  retail  revenue  is  gift  card  breakage.    Customer  purchases  of  gift  cards,  to  be 
utilized  at  the  Company's  stores,  are  not  recognized  as  sales  until  the  card  is  redeemed  and  the  customer 
purchases food and/or merchandise.  Gift cards do not carry an expiration date; therefore, customers can redeem 
their  gift  cards  indefinitely.  A  certain  number  of  gift  cards  will  not  be  fully  redeemed.  Management  estimates 
unredeemed  balances  and  recognizes  gift  card  breakage  revenue  for  these  amounts  in  the  Company's 
Consolidated Statements of Income over the expected redemption period.  Gift card breakage is recognized when 
the likelihood of a gift card being redeemed by the customer is remote and the Company determines that there is 
not a legal obligation to remit the unredeemed gift card balance to the relevant jurisdiction.  The determination of 
the gift card breakage rate is based upon the Company’s specific historical redemption patterns. The Company 
recognizes gift card breakage by applying its estimate of the rate of gift card breakage over the period of estimated 
redemption.    For  2022,  2021  and  2020,  gift  card  breakage  was  $9,572,  $6,349,  and  $6,288,  respectively.  
Revenue recognized in the Consolidated Statements of Income (Loss) for 2022, 2021 and 2020, respectively, for 
the redemption of gift cards which were included in the deferred revenue balance at the beginning of the fiscal 
year was $42,169, $42,266, and $36,756, respectively.  Deferred revenue related to the Company’s gift cards 
was $93,569 and $93,098, respectively, at July 29, 2022 and July 30, 2021. 

Insurance – The Company self-insures a significant portion of its workers’ compensation and general liability 
programs.  The Company purchases insurance for individual workers’ compensation claims that exceed $300, 
$750 or $1,000  depending on the state  in which the  claim originates.  The Company purchases insurance for 
individual general liability claims that exceed $500.   

60

 
 
 
 
 
 
 
 
The Company records a reserve for workers’ compensation and general liability for all unresolved claims and 
for an estimate of incurred but not reported claims (“IBNR”).  These reserves and estimates of IBNR claims are 
based upon a full scope actuarial study which is performed annually at the end of the Company’s third quarter 
and  is  adjusted  by  the  actuarially  determined  losses  and  actual  claims  payments  for  the  fourth  quarter.  
Additionally, the Company performs limited scope actuarial studies on a quarterly basis to verify and/or modify 
the Company’s reserves. The reserves and losses in the actuarial study represent a range of possible outcomes 
within which no given estimate is more likely than any other estimate.  As such, the Company records the losses 
at  the  lower  half  of  that  range  and  discounts  them  to  present  value  using  a  risk-free  interest  rate  based  on 
projected timing of payments. The Company also monitors actual claims development, including incurrence or 
settlement  of individual large claims during the  interim periods between actuarial studies as another means of 
estimating the adequacy of its reserves.   

The Company’s group health plans combine the use of self-insured and fully-insured programs.  Benefits for 
any individual (employee or dependents) in the self-insured program are limited.  The Company records a liability 
for  the  self-insured  portion  of  its  group  health  program  for  all  unpaid  claims  based  upon  a  loss  development 
analysis derived from actual group health claims payment experience.  The Company also records a liability for 
unpaid prescription drug claims based on historical experience.  

Store pre-opening costs – Start-up costs of a new store are expensed when incurred. 

Leases – In 2020, the Company adopted new accounting guidance for leases which requires the recognition 
of  lease  assets  and  lease  liabilities  on  the  balance  sheet  and  certain  disclosures  (see  Note  9).    Under  this 
accounting guidance, leases are classified as either finance or operating leases.  Upon adoption of this accounting 
guidance, the Company elected to apply the short-term lease exemption to all asset classes which exempts the 
Company from recognizing lease assets and liabilities for these short-term leases.  Additionally, the Company 
elected to not separate lease and non-lease components for all classes of leased assets. 

The Company has ground leases for its leased stores and office space leases that are recorded as operating 
leases  under  various  non-cancellable  operating  leases.    The  Company  also  leases  its  advertising  billboards, 
vehicle fleets and certain equipment under various non-cancellable operating leases.  To determine whether a 
contract is  or contains a  lease,  the  Company  determines at contract  inception  whether  it  contains  the right  to 
control the use of an identified asset for a period of time in exchange for consideration. If the contract has the 
right to obtain substantially all of the economic benefit from use of the identified asset and the right to direct the 
use of the identified asset, the Company recognizes a right-of-use asset and lease liability. 

The Company’s leases all have varying terms and expire at various dates through 2055. Restaurant leases 
typically have base terms of ten years with four to five optional renewal periods of five years each.  The Company 
uses  a  lease  life  that  generally  begins  on  the  commencement  date,  including  the  rent  holiday  periods,  and 
generally extends through certain renewal periods that can be exercised at the Company’s option.  During rent 
holiday periods, which include the pre-opening period during construction, the Company has possession of and 
access to the property, but is not obligated to, and normally does not, make rent payments.   The Company has 
included lease renewal options in the lease term for calculations of the right-of-use asset and liability for which at 
the  commencement  of  the  lease  it  is  reasonably  certain  that  the  Company  will  exercise  those  renewal 
options.   Additionally,  some  of  the  leases  have  contingent  rent  provisions  and  others  require  adjustments  for 
inflation or index.   Contingent rent is determined as a percentage of gross sales in excess of specified levels. 
The Company records a contingent rent liability and corresponding rent expense when it is probable sales have 
been achieved in amounts in excess of the specified levels.  The Company’s lease agreements do not contain 
any material residual value guarantees or material restrictive covenants.  

Advertising – The Company expenses the costs of producing advertising the first time the advertising takes 

place.  Other advertising costs are expensed as incurred.   

Advertising expense for each of the three years was as follows: 

Advertising expense 

2022 
$     89,850 

2021 

2020 

$    83,630  $    79,155 

61

 
 
 
 
  
 
 
 
Share-based  compensation  –  The  Company’s  share-based  compensation  consists  of  nonvested  stock 
awards  and  units.    Share-based  compensation  is  recorded  in  general  and  administrative  expenses  in  the 
Consolidated Statements of Income (Loss).   Share-based  compensation  expense  is  recognized  based  on  the 
grant  date  fair  value  and  the  achievement  of  performance  conditions  for  certain  awards.    The  Company 
recognizes share-based compensation expense on a straight-line basis over the requisite service period, which 
is generally the award’s vesting period, or to the date on which retirement eligibility is achieved, if shorter.   

Certain  nonvested  stock  awards  and  units  contain  performance  conditions.    Compensation  expense  for 
performance-based awards is recognized when it is probable that the performance criteria will be met.   If any 
performance goals are not met, no compensation expense is ultimately recognized and, to the extent previously 
recognized, compensation expense is reversed.   

If a share-based compensation award is modified after the grant date, incremental compensation expense is 
recognized in  an amount equal to the excess of the fair value of the modified award over the fair value of the 
original  award  immediately  before  the  modification.    Incremental  compensation  expense  for  vested  awards  is 
recognized  immediately.    For  unvested  awards,  the  sum  of  the  incremental  compensation  expense  and  the 
remaining unrecognized compensation expense for the original award on the modification date is recognized over 
the modified service period.   

Additionally, the Company’s policy is to issue shares of common stock to satisfy exercises of share-based 

compensation awards.   

Income taxes – The Company’s provision for income taxes includes employer tax credits for FICA taxes paid 
on employee tip income and other employer tax credits are accounted for by the flow-through method.  Deferred 
income  taxes  reflect the net tax effects of temporary differences  between  the  carrying  amounts  of assets  and 
liabilities  for  financial  reporting  purposes  and  the  amounts  used  for  income  tax  purposes.    The  Company 
recognizes (or derecognizes) a tax position taken or expected to be taken in a tax return in the financial statements 
when it is more likely than not (i.e., a likelihood of more than fifty percent) that the position would be sustained (or 
not sustained) upon examination by tax authorities.  A recognized tax position is then measured at the largest 
amount of benefit that is greater than fifty percent likely of being realized upon ultimate settlement.  The Company 
recognizes, net of tax, interest and estimated penalties related to uncertain tax positions in its provision for income 
taxes.  See Note 13 for additional information regarding income taxes. 

Comprehensive income (loss) – Comprehensive income (loss) includes net income (loss) and the effective 
unrealized portion of the changes in the fair value of the Company’s interest rate swaps.  The Company terminated 
all of its interest rate swaps in 2021. 

Net income (loss) per share – Basic consolidated net income per share is computed by dividing consolidated 
net  income  (loss)  available  to  common  shareholders  by  the  weighted  average  number  of  common  shares 
outstanding for the reporting period.  Diluted consolidated net income per share reflects the potential dilution that 
could  occur  if  securities,  options  or  other  contracts  to  issue  common  stock  were  exercised  or  converted  into 
common  stock  and  is  based  upon  the  weighted  average  number  of  common  and  common  equivalent  shares 
outstanding during the reporting period. Common equivalent shares related to nonvested stock awards and units 
issued by the Company are calculated using the treasury stock method.  The outstanding nonvested stock awards 
and units issued by the Company represent the only dilutive effects on diluted consolidated net income per share. 
Prior to the adoption of new accounting guidance for convertible instruments in 2022, the Company’s convertible 
senior  notes  and  related  warrants  were  calculated  using  the  treasury  stock  method.    Beginning  in  2022,  the 
convertible senior notes and related warrants are calculated using the net share settlement option under the if-
converted method.  Because the principal amount of the convertible senior notes will be settled in cash with any 
excess  conversion  value  settled  in  cash  or  shares  of  common  stock,  the  convertible  senior  notes  have  been 
excluded from the computation of diluted earnings per share because the average market price of the Company’s 
common stock during the reporting period did not exceed the conversion price of $178.51 as of July 29, 2022.  
Warrants were excluded from the computation of diluted earnings per share since the warrants’ strike price of 
$249.91 was greater than the average market price of the Company’s common stock during the period.   See 
Note  14  for  additional  information regarding net income  (loss) per share and Note  5 for additional  information 
regarding the Company’s convertible senior notes. 

62

 
 
 
 
 
 
 
 
Use of estimates – Management of the Company has made certain estimates and assumptions relating to 
the reporting of assets and liabilities and the disclosure of contingent liabilities at the date of the Consolidated 
Financial Statements and the reported amounts of revenues and expenses during the reporting periods to prepare 
these Consolidated Financial Statements in conformity with GAAP.  Management believes that such estimates 
have been based on reasonable and supportable assumptions and that the resulting estimates are reasonable 
for use in the preparation of the Consolidated Financial Statements.  Actual results, however, could differ from 
those estimates. 

Recent Accounting Pronouncements Adopted 

Accounting for Income Taxes 

In December 2019, the Financial Accounting Standards Board (“FASB”) issued accounting guidance in order 
to  simplify  the  accounting  for  income  taxes.    This  new  guidance  eliminates  certain  exceptions  related  to  the 
approach for intraperiod tax allocation, the methodology for calculating income taxes in an interim period and the 
recognition of deferred tax liabilities for outside basis differences.  This guidance also simplifies aspects of the 
accounting  for  franchise  taxes  and  enacted  changes  in  tax  laws  or  rates  and  clarifies  the  accounting  for 
transactions that result in a step-up in the tax basis of goodwill.  This accounting guidance is effective for public 
business entities for fiscal years beginning after December 15, 2020, and interim periods within those fiscal years.  
The new guidance was applied on a prospective basis, except for the guidance on franchise taxes that are partially 
based on income which was applied using a modified retrospective approach.  The adoption of this accounting 
guidance in the first quarter of 2022 did not have a significant impact on the Company’s consolidated financial 
position or results of operations. 

Accounting for Convertible Instruments 

In  August  2020,  the  FASB  issued  accounting  guidance  to  simplify  the  accounting  and  measurement  of 
convertible instruments and the settlement  assessment for contracts  in an entity’s own equity. For convertible 
instruments, the Board decided to reduce the number of accounting models for convertible debt instruments and 
convertible preferred stock. By removing the separation model, a convertible debt instrument will be reported as 
a single liability instrument with no separate accounting for embedded conversion features. This new standard 
also removes certain settlement conditions that are required for contracts to qualify for equity classification and 
simplifies the diluted earnings per share calculations by requiring that an entity use the if-converted method and 
that the effect of potential share settlement be included in diluted earnings per share calculations. This guidance 
is effective for public business entities for fiscal years beginning after December 15, 2021, and interim periods 
within those fiscal years. Early adoption is permitted. This guidance should be applied through either a modified 
retrospective  method  of  transition  or  a  fully  retrospective  method  of  transition.  The  Company  elected  to  early 
adopt  this  guidance  in  the  first  quarter  of  2022  using  the  modified  retrospective  method.  The  impact  of  this 
adoption in the first quarter of 2022 resulted in the increase in long-term debt of $49,242, a reduction in deferred 
income taxes of $12,286 and a decrease in equity of $36,956 on the Consolidated Balance Sheet.  The decrease 
in equity is comprised of a decrease in Retained Earnings of $36,956, which is due to the depletion of Additional 
Paid-In Capital as a result of this adoption. There was no impact to earnings per share in the first quarter of 2022 
as a result of the adoption. 

 3.  Fair Value Measurements 

Fair value for certain of the Company’s assets and liabilities is defined as the price that would be received to 
sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement 
date.  In determining fair value, a three-level hierarchy for inputs is used.  These levels are: 

  Quoted Prices in Active Markets for Identical Assets (“Level 1”) – quoted prices (unadjusted) for an identical 

asset or liability in an active market. 

  Significant  Other  Observable  Inputs  (“Level  2”)  –  quoted  prices  for  a  similar  asset  or  liability  in  an  active 
market or model-derived valuations in which all significant inputs are observable for substantially the full term 
of the asset or liability. 

  Significant Unobservable Inputs (“Level 3”) – unobservable and significant to the fair value measurement of 

the asset or liability. 

63

 
 
 
 
 
 
 
 
 
The Company’s assets and liabilities measured at fair value on a recurring basis at July 29, 2022 were as 

follows: 

Cash equivalents* 
Total  
Deferred  compensation  plan  assets** 
measured at net asset value 
Total assets at fair value 

Level 1 
$     18,001 
$     18,001 

 Level 2 
  $           — 
  $           — 

 Level 3 
  $         — 
  $         — 

Total Fair 
Value  
  $        18,001 
     $        18,001 

27,843 
$        45,844        

The Company’s assets and liabilities measured at fair value on a recurring basis at July 30, 2021 were as 

follows: 

Cash equivalents* 
Total  
Deferred  compensation  plan  assets** 
measured at net asset value 
Total assets at fair value 

Level 1 
$     35,001 
$     35,001 

 Level 2 
  $           — 
  $           — 

 Level 3 
  $         — 
  $         — 

Total Fair 
Value  
  $       35,001 
  $       35,001 

32,527 
$       67,528  

*Consists of money market fund investments. 
**Represents  plan  assets  invested  in  mutual  funds  established  under  a  Rabbi  Trust  for  the  Company’s  non-
qualified savings plan and is included in the Consolidated Balance Sheets as other assets (see Note 12). 

The Company did not have any liabilities measured at fair value on a recurring basis at July 29, 2022 and 
July 30, 2021.  The Company’s money market fund investments are measured at fair value using quoted market 
prices.  The Company’s deferred compensation plan assets are measured based on net asset value per share 
as a practical expedient to estimate fair value.  The fair values of accounts receivable and accounts payable at 
July 29, 2022 and July 30, 2021, approximate their carrying amounts because of their short duration.  The fair 
value of the Company’s variable rate debt, based on quoted market prices, which are considered Level 1 inputs, 
approximates its carrying amounts at July 29, 2022 and July 30, 2021.     

The Company’s financial instruments that are not remeasured at fair value include the 0.625% convertible 
Senior Notes (see Note 5). The Company estimates the fair value of the Notes through consideration of quoted 
market prices of similar instruments, classified as Level 2 as described above. The estimated fair value of the 
Notes was $255,894 and $249,233 as of July 29, 2022 and July 30, 2021, respectively. 

4.  Inventories 

Inventories were comprised of the following at: 

Retail 
Restaurant 
Supplies 
Total 

5.  Debt 

July 30, 2021 

July 29, 2022 
$        170,846  $          104,143 
21,583 
12,594 
$        213,249   $          138,320  

25,284 
17,119 

On  June  17,  2022,  the  Company  entered  into  a  five-year  $700,000  revolving  credit  facility  (the  “2022 
Revolving Credit Facility”) with substantially the same terms and financial covenants as our previous amended 
$800,000 revolving credit facility (the “2019 Revolving Credit Facility”), which it replaced.  The 2022 Revolving 
Credit Facility also contains an option to increase the revolving credit facility by $200,000.   

64

 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
At July 29, 2022 and July 31, 2021, the Company had $130,000 and $85,000, respectively, in outstanding 

borrowings under the 2022 Revolving Credit Facility and 2019 Revolving Credit Facility.   

At  July  29,  2022,  the  Company  had  $31,896  of  standby  letters  of  credit,  which  reduce  the  Company’s 
borrowing availability under the 2022 Revolving Credit Facility (see Note 15).  At July 29, 2022, the Company had 
$538,104 in borrowing availability under the 2022 Revolving Credit Facility. 

In accordance with the 2022 Revolving Credit Facility, outstanding borrowings bear interest, at the Company’s 
election,  either  at  Term  SOFR  or  prime  plus  or  a  rate  of  0.5%  in  excess  of  the  Federal  Funds  Rate  plus  an 
applicable  margin  based  on  certain  specified  financial  ratios.  In  accordance  with  the  2019  Revolving  Credit 
Facility,  outstanding  borrowings  bore  interest,  at  the  Company’s  election,  either  at  LIBOR  or  prime  plus  a 
percentage  point  spread  based  on  certain  specified  financial  ratios.    At  July  29,  2022,  the  weighted  average 
interest rate on $130,000 of the Company’s outstanding borrowings was 3.49%. At July 30, 2021, the weighted 
average interest rate on $85,000 of the Company’s outstanding borrowings was 3.18%.   

The 2022 Revolving Credit Facility contains customary financial covenants, which include maintenance of a 
maximum consolidated total senior secured leverage ratio and a minimum consolidated interest coverage ratio. 
At  July  29,  2022,  the  Company  was  in  compliance  with  all  debt  covenants  under  the  2022  Revolving  Credit 
Facility.  

The  2022  Revolving  Credit  Facility  also  imposes  restrictions  on  the  amount  of  dividends  the  Company  is 
permitted to pay and the amount of shares the Company is permitted to repurchase.  Under the 2022 Revolving 
Credit Facility, provided there is no  default existing and the total of the  Company’s availability under the  2022 
Revolving Credit Facility plus the Company’s cash and cash equivalents on hand is at least $100,000 (the “Cash 
Availability”), the Company may declare and pay cash dividends on shares of its common stock and repurchase 
shares of its common stock (1) in an unlimited amount if, at the time such dividend or repurchase is made, the 
Company’s consolidated total senior secured leverage ratio is 2.75 to 1.00 or less and (2) in an aggregate amount 
not to exceed $100,000 in any fiscal year if the Company’s consolidated total leverage ratio is greater than 2.75 
to 1.00 at the time the dividend or repurchase is made; notwithstanding (1) and (2), so long as immediately after 
giving  effect  to  the  payment  of  any  such  dividends,  Cash  Availability  is  at  least  $100,000,  the  Company  may 
declare and pay cash dividends on shares of its common stock in an aggregate amount not to  exceed in  any 
fiscal year the product of the aggregate amount of dividends declared in the fourth quarter of the  immediately 
preceding fiscal year multiplied by four.  

Convertible Senior Notes  

On June 18, 2021, the Company completed a $300,000 principal aggregate amount private offering of 0.625% 
convertible Senior Notes due in 2026 (the “Notes”) which included the exercise in full of the initial purchasers’ 
option to purchase up to an additional $25,000 principal amount of the Notes. The Notes are governed by the 
terms of an indenture between the Company and U.S. Bank National Association as the Trustee. The Notes will 
mature on June 15, 2026, unless earlier converted, repurchased or redeemed. The Notes bear cash interest at 
an annual rate of 0.625%, payable semi-annually in arrears on June 15 and December 15 of each year, beginning 
on December 15, 2021. 

The Notes are unsecured obligations and do not contain any financial or operating covenants or restrictions 
on the payments of dividends, the incurrence of indebtedness or the issuance or repurchase of securities by the 
Company or any of its subsidiaries. In an event of default, the principal amount of, and all accrued and unpaid 
interest on, all of the notes then outstanding will immediately become due and payable. However, notwithstanding 
the foregoing, the Company may elect, at its option, that the sole remedy for an event of default relating to certain 
failures by the Company to comply with certain reporting covenants in the Indenture will consist exclusively of the 
right of the noteholders to receive special interest on the Notes for up to 180 calendar days during which such 
event of default has occurred and is continuing, at a specified rate for the first 90 days of 0.25% per annum, and 
thereafter at a rate of 0.50% per annum, on the principal amount of the Notes. 

The initial conversion rate applicable to the Notes was 5.3153 shares of the Company’s common stock per 
$1,000  principal  amount  of  Notes, which  represented  an  initial conversion price  of  approximately  $188.14  per 
share  of  the Company’s common  stock,  a  premium  of 25.0%  over  the last reported  sale price of  $150.51  per 
share on June 15, 2021, the date on which the Notes were priced. The conversion rate is subject to customary 

65

 
 
 
adjustments  upon  the  occurrence  of  certain  events,  including  for  the  payment  of  dividends  to  holders  of  the 
Company’s  common  stock.    On  July  29,  2022,  the  conversion  rate,  as  adjusted,  was  5.6020  shares  of  the 
Company’s  common stock per  $1,000  principal amount of Notes.   In  addition,  if  certain  corporate  events that 
constitute a “Make-Whole Fundamental Change” occur, then the conversion rate will, in certain circumstances, 
be increased for a specified period of time. 

Net proceeds from the 2026 Notes offering were $291,125, after deducting the initial purchasers’ discounts 

and commissions and the Company’s offering fees and expenses.   

In  accounting  for  the  issuance  of  the  Notes,  the  Company  separated  the  Notes  into  liability  and  equity 
components.  The  carrying  amount  of  the  liability  component  before  the  allocation  of  any  issuance  costs  was 
calculated by measuring the fair value of a similar liability that does not have an associated exchangeable feature. 
The  carrying  amount  of  the  equity  component  (before  the  allocation  of  any  issuance  costs),  representing  the 
conversion option, which does not require separate accounting as a derivative as it meets a scope exception for 
certain  contracts  involving  an  entity’s  own  equity,  was  determined  by  deducting  the  fair  value  of  the  liability 
component from the par value of the Notes.  

Due to the Company’s adoption of new accounting guidance for convertible instruments on July 31, 2021, the 
Company no longer bifurcates the Notes into a liability and an equity component in the Company’s Consolidated 
Balance  Sheets  (see  Note  2  under  Recent  Accounting  Pronouncements  Adopted  for  additional  information 
regarding the adoption of this new accounting guidance). Upon adoption of this new accounting guidance, the 
Notes are accounted for entirely as a liability, and the issuance costs of the Notes are accounted for wholly as 
debt issuance costs. The equity conversion feature that was recorded to equity, as well as the unamortized debt 
discount and amortization expense attributable to equity, have been derecognized.  At July 29, 2022, the Notes 
are included in long-term debt on the Company’s Consolidated Balance Sheet. 

The following table includes the outstanding principal amount and carrying value of the Notes as of the period 

indicated: 

July 29, 2022 

July 30, 2021 

Liability component 
      Principal 

Less: Debt discount (1) 
Less: Debt issuance costs 
    Net carrying amount                                                                                                          

$         300,000  
             50,767 
7,254 
  $         241,979 
(1)  Prior to the adoption of the new accounting guidance for convertible instruments, debt discount and issuance 
costs are amortized to interest expense using the effective interest method over the expected life of the Notes. 

$         300,000  
                    — 
6,901 
$         293,099 

The  effective  rate  of  the  Notes  over  their  expected  life  is  1.23%.  The  following  is  a  summary  of  interest 

expense for the Notes for the year ended July 29, 2022: 

Coupon interest 
Amortization of issuance costs 

Total interest expense 

Year Ended  
July 29, 2022 
$                1,896  
1,755 
$                3,651  

During any calendar quarter preceding September 30, 2021, in which the closing price of the Company’s 
common  stock  exceeds  130%  of  the  applicable  conversion  price  of  the  Notes  on  at  least  20  of  the  last  30 
consecutive trading days of the quarter, holders may in the immediate quarter following, convert all of a portion 
of their Notes. The holders of the Notes were not eligible to convert their Notes during 2022 or 2021. When a 
conversion notice is received, the Company has the option to pay or deliver the conversion amount entirely in 
cash or a combination of cash and shares of the Company’s common stock. Accordingly, as of July 29, 2022, the 
Company could not be required to settle the Notes in cash and, therefore, the Notes are classified as long-term 
debt.  

66

 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
Convertible Note Hedge and Warrant Transactions 

 In connection with the offering of the Notes, the Company entered into convertible note hedge transactions 
(the  “Convertible  Note  Hedge  Transactions”)  with  certain  of  the  initial  purchasers  of  the  Notes  and/or  their 
respective affiliates and  other  financial  institutions (in  this  capacity, the “Hedge  Counterparties”). Concurrently 
with the Company’s entry into the Convertible Note Hedge Transactions, the Company also entered into separate, 
warrant  transactions  with  the  Hedge  Counterparties  collectively  relating  to  the  same  number  of  shares  of  the 
Company’s common stock, which initially is approximately 1,600,000 shares, subject to customary anti-dilution 
adjustments,  and  for  which  the  Company  received  proceeds  that  partially  offset  the  cost  of  entering  into  the 
Convertible Note Hedge Transactions (the “Warrant Transactions”). 

The Convertible Note Hedge Transactions cover, subject to customary anti-dilution adjustments, the number 
of shares of the Company’s common stock that initially underlie the Notes, and are expected generally to reduce 
the potential equity dilution, and/or offset any cash payments in excess of the principal amount due, as the case 
may  be,  upon  conversion  of  the  Notes.  By  default,  the  Warrant  Transactions  are  net  share  settled  and  the 
Company has the option to settle in cash or shares. The Warrant Transactions could have a dilutive effect on the 
Company’s common stock to the extent that the price of its common stock exceeds the strike price of the Warrant 
Transactions.  The  strike  price  was  initially  $263.39  per  share  and  is  subject  to  certain  adjustments  under  the 
terms of the Warrant Transactions. On July 29, 2022, the strike price, as adjusted, of the Warrant Transactions 
was adjusted to $249.91 per share as a result of dividends declared since the Notes were issued. 

The  portion  of  the  net  proceeds  to  the  Company  from  the  offering  of  the  Notes  that  was  used  to  pay  the 
premium on the Convertible Note Hedge Transactions, net of the proceeds to the Company from the Warrant 
Transactions, was approximately $30,310. The net costs incurred in connection with the Convertible Note Hedge 
Transactions  and  Warrant  Transactions  were  recorded  as  a  reduction  to  additional  paid-in  capital  on  the 
Company’s Consolidated Balance Sheet during 2021. 

   As  these  transactions  meet  certain  accounting  criteria,  the  Convertible  Note  Hedge  Transactions  and 
Warrant  Transactions  were  recorded  in  stockholders’  equity,  not  accounted  for  as  derivatives  and  are  not 
remeasured each reporting period.  

6.  Derivative Instruments and Hedging Activities 

During the fourth quarter of 2021, in conjunction with paying down debt under the revolving credit facility, the 
Company terminated all of its interest rate swap agreements which resulted in the reclassification of the remaining 
losses from accumulated other comprehensive loss (“AOCL”) to the Consolidated Statements of Income (Loss) 
as part of interest expense.   The determination of the amounts reclassified from AOCL to interest expense was 
based on the Company’s assessment that the forecasted transactions under the hedging relationships were no 
longer probable. 

Prior  to  the  termination  of  the  interest  rate  swaps,  for  each  of  the  Company’s  interest  rate  swaps,  the 
Company had agreed to exchange with a counterparty the difference between fixed and variable interest amounts 
calculated by reference to an  agreed-upon  notional principal amount.  The  interest rates on  the portion of the 
Company’s outstanding debt covered by its interest rate swaps were fixed at the rates specified in the interest 
rate  swap  agreements  plus  the  Company’s  credit  spread.    All  of  the  Company’s  interest  rate  swaps  were 
accounted for as cash flow hedges. 

The  following  table  summarizes  the  pre-tax  effects  of  the  Company’s  derivative  instruments  on  AOCL  for 

2021 and 2020: 

Cash flow hedges: 
Interest rate swaps 

Amount of Income (Loss) Recognized in AOCL 
on Derivatives (Effective Portion) 
    2021 

    2020 

  $      27,110 

  $   (17,740) 

The following table summarizes the changes in AOCL, net of tax, related to the Company’s interest rate 

swaps for the years ended July 30, 2021 and July 31, 2020:   

67

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Beginning AOCL balance  

July 30, 
2021 
 $(20,346) 

July 31, 
2020 
 $ (6,913) 

Other comprehensive income (loss) before reclassifications 
Amounts reclassified from AOCL into earnings 

  (12,559)  
       (874) 
  (13,433)  
  $(20,346)  
The following table summarizes the pre-tax effects of the Company’s derivative instruments on income for 

Other comprehensive income (loss), net of tax 
Ending AOCL balance 

     39,424   
   (19,078) 
     20,346  
  $           — 

2021 and 2020: 

Cash flow hedges: 
Interest rate swaps 

Location of Loss Reclassified from 
AOCL into Income (Effective Portion) 

Amount of Loss Reclassified from AOCL       

into Income (Effective Portion) 
2021 

2020 

Interest expense 

  $     25,420 

  $     1,165 

The following table summarizes the amounts reclassified out of AOCL related to the Company’s interest rate 

swaps for the years ended July 30, 2021 and July 31, 2020:  

Details about AOCL 
Loss on cash flow hedges:   

Interest rate swaps 

Tax benefit 

 July 30, 2021 

  July 31, 2020 

Affected Line Item in 
the Consolidated 
Statement of Income 

 $      (25,420) 
            6,342 
 $      (19,078)   

 $       (1,165) 
               291     Provision for income taxes 
  Net of tax 
 $          (874) 

Interest expense 

No gains or losses representing amounts excluded from the assessment of effectiveness were recognized in 

earnings in 2021 and 2020.   

7.  Share Repurchases 

Subject to the limits imposed by the Company’s revolving credit facility, in September 2021, the Company 
was authorized by its Board of Directors to repurchase shares at the discretion of management up to $100,000.  
In the fourth quarter of 2022, the Company was authorized by its Board of Directors to repurchase shares of the 
Company’s  outstanding  common  stock  at  management’s  discretion  up  to  a  total  value  of  $200,000;  this 
authorization replaced the previous unused portion of the previous $100,000 authorization.  In 2022, the Company 
repurchased 1,248,184 shares of its common stock in the open market at an aggregate cost of $131,542.  

In 2020, in response to the COVID-19 pandemic, the Company temporarily suspended all share repurchases 
until the fourth quarter of 2021 when 232,543 shares of the Company’s common stock were repurchased at an 
aggregate cost of $35,000 in conjunction with the Company’s offering and sale of the Notes (see Note 5 for further 
information regarding the Notes).  In 2020, the Company repurchased 378,974 shares of its common stock in the 
open market at an aggregate cost of $55,007.   

8. Segment Information 

Cracker Barrel stores represent a single, integrated operation with two related and substantially integrated 
product lines.  The operating expenses of the restaurant and retail product  lines of a Cracker Barrel store are 
shared and are indistinguishable in many respects.  Accordingly, the Company manages its business on the basis 
of one reportable operating segment.  All of the Company’s operations are located within the United States.  

Disaggregation of revenue 

68

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Total revenue was comprised of the following at: 

Restaurant  
Retail 

Total revenue 

9.  Leases 

    2022 
$  2,565,628  
702,158 
$  3,267,786  

    2021 
$  2,227,246  
594,198  
$  2,821,444 

    2020 
  $  2,032,030  
   490,762 
  $  2,522,792  

In 2020, the Company adopted new accounting guidance for leases.  As part of the adoption of this accounting 
guidance for leases, the Company elected to not separate lease and non-lease components.   Additionally, the 
Company elected to apply the short term lease exemption to all asset classes and the short term lease expense 
for the period reasonably reflects the short term lease commitments.  As the Company’s leases do not provide 
an implicit rate, the Company uses the incremental borrowing rate based on the information available at the time 
of commencement or modification date in determining the present value of lease payments. For operating leases 
that  commenced  prior  to  the  date  of  adoption  of  the  new  lease  accounting  guidance,  the  Company  used  the 
incremental borrowing rate as of the adoption date.  Assumptions used in determining the Company’s incremental 
borrowing rate include the Company’s implied credit rating and an estimate of secured borrowing rates based on 
comparable market data. 

The Company has entered into agreements for real estate leases that are not recorded as right-of-use assets 
or  lease  liabilities  as  it  has  not  yet  taken  possession.  These  leases  are  expected  to  commence  in  2023  with 
undiscounted future payments of $35,433.   

The following table summarizes the components of lease cost for operating leases for the years ended July 

29, 2022, July 30, 2021 and July 31, 2020: 

Operating lease cost 
Short term lease cost 
Variable lease cost 
Total lease cost 

    2021 

    2022 
$     108,903 
          2,409            
          2,673          
$     113,985           

  $     106,266 

          2,363            
           2,248          
  $     110,877           

    2020 
  $       82,963   

2,896 
 1,719         

  $       87,578               

The following table summarizes supplemental cash flow information and non-cash activity related to the 

Company’s operating leases for the year ended July 29, 2022, July 30, 2021 and July 31, 2020: 

Operating cash flow information: 
Gain on sale and leaseback transactions 
Cash paid for amounts included in the measurement of lease  

liabilities 

Noncash information: 
Right-of-use assets obtained in exchange for new  

operating lease liabilities 

Lease modifications or reassessments increasing or  

decreasing right-of-use assets 

Lease modifications removing right-of-use assets 

    2022 

    2021 

    2020 

$            — 

$     217,722 

$   69,954 

       92,600              

       89,264              

      80,265              

19,143  

316,563  

267,266  

11,978 

35,059 

            (670)                

            (544)                

      29,793 
(19,939) 

The  following  table  summarizes  the  weighted-average  remaining  lease  term  and  the  weighted-average 

discount rate for operating leases as of July 29, 2022, July 30, 2021 and July 31, 2020:   

Weighted-average remaining lease term 
 Weighted-average discount rate 

    2022 
17.38 Years  
         4.90% 

    2021 
  18.17 Years  
         4.84% 

    2020 
   19.05 Years  
  4.50% 

69

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
                      
 
                      
 
                     
 
 
 
 
 
              
 
              
 
                      
                 
 
                 
 
             
 
 
 
 
 
 
 
 
 
 
 
 
The following table summarizes the maturities of undiscounted cash flows reconciled to the total operating 

lease liability as of July 29, 2022: 

Year 
2023 
2024 
2025 
2026 
2027 
Thereafter 
Total future minimum lease payments 
Less imputed remaining interest 
Total present value of operating lease liabilities  

Sale and Leaseback Transactions 

Total 
$                       90,446 
                         69,633 
                         65,841 
                         64,635 
                         64,350 
                       832,487 
                    1,187,392  
                      (410,662) 
  $                   776,730       

In 2009, the Company completed sale and leaseback transactions involving 15 of its owned stores and its 
retail distribution center.  Under the transactions, the land, buildings and improvements at the locations were sold 
and leased back for terms of 20 and 15 years, respectively.  Equipment was not included.  The leases include 
specified renewal options for up to 20 additional years.   

In 2000, the Company completed a sale and leaseback transaction involving 65 of its owned Cracker Barrel 
stores.    Under  the  transaction,  the  land,  buildings  and  building  improvements  at  the  locations  were  sold  and 
leased back for a term of 21 years.  The leases for these stores included specified renewal options for up to 20 
additional years.  On July 29, 2020, the Company entered into an agreement with the original lessor and a third-
party financier to obtain ownership of 64 of the 65 Cracker Barrel properties and simultaneously entered into a 
sale  and  leaseback  transaction  with  the  financier  for  an  aggregate  purchase  price,  net  of  closing  costs, 
of $198,083. The Company purchased the remaining property for approximately $3,200. In connection with the 
sale and leaseback transaction, the Company entered into lease agreements for each of the properties for initial 
terms of 20 years and renewal options up to 50 years. The aggregate initial annual rent payment for the properties 
is approximately $14,379 and includes 1% annual rent increases over the initial lease terms.  All the properties 
qualified for sale and leaseback and operating lease accounting classification and the Company recorded a gain 
on the sale and leaseback transaction of $69,954 which is recorded in the gain on sale and leaseback transactions 
line in the Consolidated Statements of Income (Loss).  The Company also recorded operating lease right-of-use 
assets and corresponding operating lease liabilities of $261,698 and $182,649, respectively. 

On August 4, 2020, the Company completed a subsequent sale and leaseback transaction involving 62 of its 
owned  Cracker  Barrel  stores  for  an  aggregate  purchase  price,  net  of  closing  costs,  of $146,357.    Under  the 
transaction, the land, buildings and building improvements at the locations were sold and leased back for initial 
terms of 20 years and renewal options up to 50 years. The aggregate initial annual rent payment for the properties 
is approximately $10,393 and includes 1% annual rent increases over the initial lease terms.  All of the properties 
qualified for sale and leaseback and operating lease accounting classification, and the Company recorded a gain 
of $217,722 which is recorded in the gain on sale and leaseback transaction line in the Consolidated Statement 
of Income in the first quarter of 2021.  The Company also recorded operating lease right-of-use assets, including 
a non-cash asset recognized as part of accounting for the transaction of $175,960, and corresponding operating 
lease liabilities of $309,624 and $133,663, respectively. 

10.  Share-Based Compensation 

Stock Compensation Plans 

The  Company’s  employee  compensation  plans  are  administered  by  the  Compensation  Committee  of  the 
Company’s  Board  of  Directors (the  “Committee”).   The Committee  is  authorized to  determine,  at  time  periods 
within its discretion and subject to the direction of the Board of Directors, which employees will be granted awards, 
the  number  of  shares  covered  by  any  awards  granted,  and  within  applicable  limits,  the  terms  and  provisions 
relating to the exercise and vesting of any awards. 

70

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
On November 19, 2020, the Company’s shareholders approved the 2020 Omnibus Incentive Plan (the “2020 
Omnibus Plan”) which became effective on that date.  The 2020 Omnibus Plan authorizes the following types of 
awards  for  employees  and  non-employee  directors:  stock  options,  stock  appreciation  rights,  nonvested  stock, 
restricted stock units, other share-based awards and performance awards.  After the effective date of the 2020 
Omnibus Plan, no additional awards could be granted under the Company’s 2010 Omnibus Incentive Stock and 
Incentive Plan (the “Prior Plan”).  

The 2020 Omnibus Plan allows the Committee to grant awards for an aggregate of 1,033,441 shares, the 
number of shares that were available for issuance as of September 24, 2020 (the “Cutoff Date”) pursuant to the 
Prior Plan, plus the number of shares that became available for issuance pursuant to the terms of the Prior Plan 
following the Cutoff Date and prior to the effective date.   However, this share reserve is increased  by shares 
awarded under this and the Prior Plan which are forfeited, expired, settled for cash and shares withheld by the 
Company  in  payment  of  a  tax  withholding  obligation  after  the  effective  date  of  the  2020  Omnibus  Plan.  
Additionally, this share reserve was decreased by shares granted from the 2020 Omnibus Plan after the effective 
date.  At July 29, 2022, the number of shares authorized for future issuance under the Company’s active plan is 
1,052,602.  At July 29, 2022, the number of outstanding awards under the 2020 Omnibus Plan and the Prior Plan 
was 80,356 and 89,176, respectively.  

Types of Share-Based Awards 

Nonvested Stock Awards 

Nonvested stock awards consist of the Company’s common stock, generally accrue dividend equivalents 
and vest over one to five years.  The fair value of the Company’s nonvested stock awards which accrue dividends 
is  equal  to  the  market  price  of  the  Company’s  stock  at  the  date  of  the  grant.    Dividends  are  forfeited  for  any 
nonvested stock awards that do not vest.   

The Company’s nonvested stock awards include its long-term performance plans which were established by 
the Committee for the purpose of rewarding certain officers with shares of the Company’s common stock if the 
Company achieved certain performance targets. The stock awards under the long-term performance plans are 
calculated or estimated based on achievement of financial performance measures.    

The following table summarizes the performance periods and vesting periods for the Company’s nonvested 

stock awards under its long-term performance plans at July 29, 2022: 

Long-Term Performance Plan (“LTPP”) 
2022 LTPP 
2021 LTPP 

Performance Period 
2022 – 2024 
2021 – 2022 

Vesting Period 
(in Years) 
3 
2 or 3 

The following table summarizes the shares that have been accrued under the 2022 LTPP and 2021 LTPP 

at July 29, 2022: 

2022 LTPP 
2021 LTPP 

8,813 
30,747 

A summary of the Company’s nonvested stock activity as of July  29, 2022,  and changes during 2022 are 

presented in the following table: 

Nonvested Stock 
Unvested at July 30, 2021 
Granted 
Vested 
Forfeited 
Unvested at July 29, 2022 

Shares 

Weighted-Average Grant 
Date Fair Value 

            89,323  $                          135.81 
            84,670 
133.41 
           (42,870) 
                           143.84 
  138.94 
             (7,181) 
          123,942  $                           131.21 

71

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table summarizes the total fair value of nonvested stock that vested for each of the three years: 

Total fair value of nonvested stock  

Nonvested Stock Units 

2022 

2020 
$    6,166  $   3,200  $   3,084 

2021 

Beginning in 2017 through 2020, the Company adopted long-term incentive plans that award nonvested stock 
units based upon relative total shareholder return (“rTSR RSUs”).  The number of nonvested stock units that will 
ultimately be awarded and will vest at the end of the applicable three-year performance period is based on relative 
total shareholder return, which is defined as increases in the Company’s stock price plus dividends paid during the 
performance period as compared to the total shareholder return of a group of peer companies determined by the 
Committee.  The number of shares awarded at the end of the performance period for each nonvested stock unit may 
range  from  75%  to  125%  of  the  target  award.    The  probability  of  the  actual  shares  expected  to  be  earned  is 
considered in the grant date valuation; therefore, the expense will not be adjusted to reflect the actual units earned.   

The fair value  of the nonvested  stock units  is determined  using the  Monte-Carlo  simulation model,  which 
simulates a range of possible future stock prices and estimates the probabilities of the potential payouts.  This 
model uses the average prices for the 60 consecutive calendar days beginning 30 days prior to and ending 30 
days after the first business day of the performance period. This model also incorporates the following ranges of 
assumptions:   

  The expected volatilities are the historical volatilities of the Company’s stock and the members of the peer 

group over the period commensurate with the three-year performance period.   

  The risk-free interest rate is based on the U.S. Treasury rate assumption commensurate with the three-year 

performance period.  The risk-free rate for the nonvested stock units granted in 2020 was 1.6%.  

  The expected dividend yield is assumed to be zero since the award holders are entitled to any dividends paid 

over the performance period.  

Dividends accrue on the nonvested stock units. Dividends will be forfeited for nonvested stock units that do 

not vest.   

Shares accrued for rTSR awards under the 2020 long-term incentive plan at July 29, 2022 were 6,030. 

Compensation Expense 

The following table highlights the components of share-based compensation expense for each of the three 

years: 

Total compensation expense 

      2022 
      2020 
      2021 
$      8,198  $    8,729   $    6,386  

The  following  table  highlights  the  total  unrecognized  compensation  expense  related  to  the  outstanding 
nonvested stock awards and nonvested stock units and the weighted-average periods over which the expense is 
expected to be recognized as of July 29, 2022: 

Total unrecognized compensation  
Weighted-average period in years 

Nonvested 
Stock Awards 

  $         6,859 
             1.76 

During 2022, the Company issued 32,461 shares of its common stock resulting from the vesting of share-
based compensation  awards.  Related tax withholding payments on these share-based compensation awards 
resulted in a net reduction to shareholders’ equity of $2,599.   

72

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
11. Shareholder Rights Plan 

       On April 9, 2021, the Company’s Board of Directors declared a dividend of one preferred share purchase 
right  (a  “Right”)  for  each  outstanding  share  of  common  stock,  par  value  $0.01  per  share,  and  adopted  a 
shareholder rights plan, as set forth in the Rights Agreement dated as of April 9, 2021 (the “Rights Agreement”), 
by and between the Company and American Stock Transfer & Trust Company, LLC, as rights agent.  The dividend 
was payable on April 19, 2021 to the shareholders of record on April 19, 2021.  The Rights Agreement replaced 
the  Company’s  previous  shareholder  rights  plan  adopted  in  2018  (the  “2018  Plan”),  and  it  became  effective 
immediately following the expiration of the 2018 Plan at the close of business on April 9, 2021.  The 2018 Plan 
and the preferred share purchase rights issued thereunder expired by their own terms and shareholders of the 
Company were not entitled to any payment as a result of the expiration of the 2018 Plan.    

The Rights  

        The  Rights  initially  trade  with,  and  are  inseparable  from,  the  Company’s  common  stock.  The  Rights  are 
evidenced only by certificates or book entries that represent shares of common stock. New Rights will accompany 
any new shares of common stock the Company issues after April 19, 2021 until the Distribution Date described 
below.  

Exercise Price 

Each  Right  will  allow  its  holder  to  purchase  from the  Company one one-hundredth  of  a  share  of  Series A 
Junior  Participating  Preferred  Stock  (“Preferred  Share”)  for  $600.00  (the  “Exercise  Price”),  once  the  Rights 
become exercisable. This portion of a Preferred Share will give the shareholder approximately the same dividend 
and liquidation rights as would one share of common stock.  Prior to exercise, the Right does not give its holder 
any dividend, voting, or liquidation rights.  

Exercisability 

The Rights will not be exercisable until 10 days after the public announcement that a person or group has 
become an “Acquiring Person” by obtaining beneficial ownership of 20% or more of the Company’s outstanding 
common stock.   

Certain synthetic interests in securities created by derivative positions – whether or not such interests are 
considered to be ownership of the underlying common stock or are reportable for purposes of Regulation 13D 
of the Securities Exchange Act of 1934, as amended (the “Exchange Act”) – are treated as beneficial ownership 
of the number of shares of the Company’s common stock equivalent to the economic exposure created by the 
derivative. 

The  date  when  the  Rights  become  exercisable  is  the  “Distribution  Date.”    Until  the  Distribution  Date,  the 
common stock certificates will also evidence the Rights, and any transfer of shares of common stock will constitute 
a transfer of Rights.  After that date, the Rights will separate from the common stock and will be evidenced by 
book-entry credits or by Rights certificates that the Company will mail to all  eligible holders  of common stock.  
Any Rights held by an Acquiring Person will be void and may not be exercised.  

At July 29, 2022, none of the Rights were exercisable. 

Consequences of a Person or Group Becoming an Acquiring Person 

  Flip  in. If  a  person  or group  becomes an  Acquiring  Person, all  holders  of  Rights except the  Acquiring 
Person  may,  for  $600.00,  purchase  shares  of  the  Company’s  common  stock  with  a  market  value  of 
$1,200.00, based on the market price of the common stock prior to such acquisition. 

  Flip Over. If the Company is later acquired in a merger or similar transaction after the Distribution Date, 
all holders of Rights except the Acquiring  Person may,  for $600.00,  purchase  shares of  the acquiring 
corporation with a market value of $1,200.00, based on the market price of the acquiring corporation’s 
stock prior to such transaction. 

73

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Notional Shares. Shares held by affiliates and associates of an Acquiring Person, and Notional Common 
Shares (as defined in the Rights Agreement) held by counterparties to a Derivatives Contract (as defined 
in  the  Rights  Agreement)  with  an  Acquiring  Person,  will  be  deemed  to  be  beneficially  owned  by  the 
Acquiring Person. 

Preferred Share Provisions 

Each one one-hundredth of a Preferred Share, if issued:  

  will not be redeemable; 
  will entitle holders to quarterly dividend payments of $0.01 per share, or an amount equal to the dividend 

paid on one share of common stock, whichever is greater; 

  will entitle holders upon liquidation either to receive $1.00 per share or an amount equal to the payment 

made on one share of common stock, whichever is greater; 

  will have the same voting power as one share of common stock; and 
 

if  shares  of  the  Company’s  common  stock  are  exchanged  via  merger,  consolidation,  or  a  similar 
transaction,  will  entitle  holders  to  a  per  share  payment  equal  to  the  payment  made  on  one  share  of 
common stock. 

The value of one one-hundredth of a Preferred Share will generally approximate the value of one share of 

common stock.  

Redemption 

The Board of Directors may redeem the Rights for $0.01 per Right at any time before any person or group 
becomes an Acquiring Person.  If the Board of Directors redeems any Rights, it must redeem all of the Rights.  
Once the Rights are redeemed, the only right of the holders of Rights will be to receive the redemption price of 
$0.01 per Right.  The redemption price will be adjusted if the Company has a stock split or stock dividends of its 
common stock. 

Qualifying Offer Provision 

The Rights would also not interfere with any all-cash, fully financed tender offer, exchange offer of common 
stock of the offeror meeting certain terms and conditions further described below, or a combination thereof, in 
each case for all shares of common stock that remain open for a minimum of 60 business days and subject to a 
minimum condition of a majority of the outstanding shares and provide for a 20-business day “subsequent offering 
period”  after  consummation  (such  offers  are  referred  to  as  “qualifying  offers”).  If  an  offer  includes  shares  of 
common stock of the offeror, the Rights would not interfere with such offer if such consideration consists solely 
of freely-tradeable common stock of a publicly-owned United States corporation; such common stock is listed or 
admitted to trading on the New York Stock Exchange, Nasdaq Global Select Market or Nasdaq Global Market; 
the offeror has already received stockholder approval to issue such common stock prior to the commencement 
of such offer or no such approval is or will be required; the offeror has no other class of voting stock outstanding; 
no person (including such person’s affiliated and associated persons) beneficially owns twenty percent (20%) or 
more of the shares of common stock of the offeror then outstanding at the time of commencement of the offer or 
at any time during the term of the offer; and the offeror meets the registrant eligibility requirements for use of a 
registration  statement  on  Form  S-3  for  registering  securities  under  the  Securities  Act  of  1933,  as  amended, 
including the filing of all reports required to be filed pursuant to the Exchange Act in a timely manner during the 
twelve (12) calendar months prior to the date of commencement, and throughout the term, of such offer. In the 
event the Company receives a qualifying offer and the Board of Directors has not redeemed the Rights prior to 
the consummation of such offer, the consummation of the qualifying offer will not cause the offeror or its affiliates 
to become an Acquiring Person, and the Rights will immediately expire upon consummation of the qualifying offer. 

Exchange 

After a person or group becomes an Acquiring Person, but before an Acquiring Person owns 50% or more of 
the Company’s outstanding common stock, the Board of Directors may extinguish the Rights by exchanging one 
share of common stock or an equivalent security for each Right, other than Rights held by the Acquiring Person. 

74

 
 
 
 
 
 
 
 
 
 
 
 
 
Anti-Dilution Provisions 

The  Board  of  Directors  may  adjust  the  purchase  price  of  the  Preferred  Shares,  the  number  of  Preferred 
Shares issuable and the number of outstanding Rights to prevent dilution that may occur from a stock dividend, 
a stock split, a reclassification of the Preferred Shares or common stock.  No adjustments to the Exercise Price 
of less than 1% will be made.   

Amendments 

The terms of the Rights Agreement may be amended by the Board of Directors without the consent of the 
holders of the Rights.  After a person or group becomes an Acquiring Person, the Board of Directors may not 
amend the agreement in a way that adversely affects holders of the Rights. 

Expiration 

The Rights will expire on April 9, 2024.  

12.  Employee Savings Plans 

The  Company  sponsors  a  qualified  defined  contribution  retirement  plan  (“401(k)  Savings  Plan”)  covering 
salaried and hourly employees who have completed ninety days of service and have attained the age of twenty-
one.  This plan allows eligible employees to defer receipt of up to 50% of their compensation, as defined in the 
plan.  The Company also sponsors a non-qualified defined contribution retirement plan (“Non-Qualified Savings 
Plan”) covering highly compensated employees, as defined in the plan.  This plan allows eligible employees to 
defer receipt of up to 50% of their base compensation and 100% of their eligible bonuses, as defined in the plan.   

Contributions under both  plans may be invested  in various investment funds at the employee’s discretion.  
Such contributions, including the Company’s matching contributions described below, may not be invested in the 
Company’s common stock.  In 2022, 2021 and 2020 (prior to the COVID-19 pandemic), the Company matched 
50% of employee contributions for each participant in the 401(k) Savings Plan up to a total of 5% of the employee’s 
compensation and matched 25% of employee contributions in the Non-Qualified Savings Plan up to a total of 6% 
of the employee’s compensation.  In response to the COVID-19 pandemic, the Company temporarily suspended 
matches to the 401(k) Savings Plan and the Non-Qualified Savings Plan through the end of 2020 and resumed 
matches at the beginning of 2021.  Employee contributions vest immediately while Company contributions vest 
20%  annually  beginning  on  the  first  anniversary  of  a  contribution  date  and  are  vested  100%  on  the  fifth 
anniversary of such contribution date.   

At the inception of the Non-Qualified Savings Plan, the Company established a Rabbi Trust to fund the plan’s 
obligations.  The market value of the trust assets for the Non-Qualified Savings Plan of $27,843 is included in 
other assets and the related liability to the participants of $27,843 is included in other long-term obligations in the 
Consolidated Balance Sheets.  Company contributions under both plans are recorded as either labor and other 
related expenses or general and administrative expenses in the Consolidated Statements of Income.  

The following table summarizes the Company’s contributions for each plan for each of the three years: 

401(k) Savings Plan 
Non-Qualified Savings Plan 

13.  Income Taxes 

    2022 

    2021 

    2020 

$       4,713    

285 

$       4,071     $       3,271  
239 

259 

The components of the provision for income taxes (income tax benefit) for each of the three years were as 

follows: 

75

 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
Current: 

Federal 
State 
Deferred: 

Federal 
State 

Total provision for income taxes (income tax benefit) 

      2022 

      2021 

      2020 

$    16,462  $ (13,505)   $ (15,375)  
     2,405 
        1,188 

    (2,115) 

       (4,543)        57,580     (13,467) 
       (1,604)          9,558        2,274  
$    11,503  $    56,038  $ (28,683) 

A reconciliation of the Company’s provision for income taxes (income tax benefit) and income taxes based 

on the statutory U.S. federal rate of 21.0% in 2022, 2021 and 2020 was as follows: 

Provision computed at federal statutory income tax rate 
State and local income taxes, net of federal benefit 
Loss on unconsolidated subsidiary 
Federal net operating loss benefit 
Employer tax credits for FICA taxes paid on employee tip income 
Other employer tax credits 
Tax audit settlement 
Other-net 
Total provision for income taxes (income tax benefit) 

      2022 
$    30,110 
1,452 
— 
— 
  (15,395) 
    (4,929) 
    (1,939) 
      2,204 
$    11,503 

      2021 

      2020 

$ 65,216 $    17,070 
10,589        (263) 
—     (29,913) 
(5,402)       (1,573) 
 (12,323)     (11,489) 
   (3,234)       (3,606) 

—             — 

     1,192         1,091  
$ 56,038 $ (28,683) 

The decrease in the Company’s provision for income taxes in 2022 as compared to 2021 is primarily due to 
the decrease in income before income taxes and the benefit of higher income tax credits.  The increase in the 
Company’s provision for income taxes in 2021 as compared to 2020 is primarily due to the increase in income 
before income taxes. 

Significant components of the Company’s net deferred tax liability consisted of the following at: 

Deferred tax assets: 

Compensation and employee benefits 
Accrued liabilities 
Operating lease liabilities 
Insurance reserves 
Inventory 
Deferred tax credits and carryforwards 
Other 

Deferred tax assets 

Deferred tax liabilities: 

Property and equipment  
Inventory 
Operating lease right-of-use asset 
Other 

Deferred tax liabilities 

Net deferred tax liability 

July 29, 2022 

July 30, 2021 

$           7,329 
15,770 
193,794 
7,115 
3,002 
24,896 
13,875 
$      265,781 

$           12,089 
14,145 
199,029 
7,141 
2,968 
16,978 
4,507 
$         256,857 

$      101,268 
5,517 
232,914 
6,275 
345,974 
$        80,193 

$         99,075                   

7,161 
243,553 
5,694 
355,483 
$           98,626 

The  Company  has  a  deferred  tax  asset  of  $15,248  reflecting  federal  income  tax  credit  carryforwards  that 
expire in 2043. The Company has state income tax net operating loss carryforwards (“NOL”) of $67,418 and has 
recorded  a  deferred  tax  asset  of  $3,811  reflecting  this  benefit.    These  state  NOLs  generally  expire  in  years 
beginning 2037 and after. 

The Company believes that adequate amounts of tax, interest and penalties have been provided for potential 
tax uncertainties; these amounts are included in other long-term liabilities in the Consolidated Balance Sheets.  
As  of  July  29,  2022  and  July  30,  2021,  the  Company’s  gross  liability  for  uncertain  tax  positions,  exclusive  of 
interest and penalties, was $10,858 and $14,477, respectively.   

76

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Summarized below is  a tabular reconciliation of the  beginning and ending balance of the Company’s total 

gross liability for uncertain tax positions exclusive of interest and penalties: 

Balance at beginning of year 
Tax positions related to the current year: 

Additions 
Reductions 

Tax positions related to the prior year: 

Additions 
Reductions 

Settlements 
Expiration of statute of limitations 
Balance at end of year 

July 29, 2022 
July 31, 2020 
July 30, 2021 
$            14,477  $            17,835  $          18,006 

                 1,152 

— 

                1,596 
— 

1,407 
— 

                      17 

202 
— 
              (256) 
             (1,045) 
              (1,241) 
              (138) 
            (1,786) 
              (1,942) 
                (1,605) 
             (1,386) 
              (2,123) 
$            10,858  $            14,477    $          17,835  

If the Company were to prevail on all uncertain tax positions, the reversal of this accrual would be a tax benefit 
to  the  Company  and  impact  the  effective  tax  rate.    The  following  table  highlights  the  amount  of  uncertain  tax 
positions, exclusive of interest and penalties, which, if recognized, would affect the effective tax rate for each of 
the three years: 

Uncertain tax positions 

      2022 
$    8,578 

      2021 
      2020 
$  11,437  $ 14,090 

The Company had $7,133, $7,755, and $7,210 in interest and penalties accrued as of July 29, 2022, July 30, 

2021, and July 31, 2020, respectively. 

The Company recognized accrued interest and penalties related to unrecognized tax benefits of $(622), $545 

and $913 in its provision for income taxes on July 29, 2022, July 30, 2021 and July 31, 2020, respectively.  

In  many  cases,  the  Company’s  uncertain  tax  positions  are  related  to  tax  years  that  remain  subject  to 
examination by the relevant taxing authorities.  Based on the outcome of these examinations or as a result of the 
expiration of the statutes of limitations for specific taxing jurisdictions, it is reasonably possible that the related 
uncertain  tax  positions  taken  regarding  previously  filed  tax  returns  could  decrease  from  those  recorded  as 
liabilities  for  uncertain  tax  positions  in  the  Company’s  financial  statements  at  July  29,  2022  by  approximately 
$4,000  to  $6,000  within  the  next  twelve  months.    At  July  29,  2022,  the  Company  was  subject  to  income  tax 
examinations for its U.S. federal income taxes after 2018 and for state and local income taxes generally  after 
2018. 

14.  Net Income (Loss) Per Share and Weighted Average Shares 

The following table reconciles the components of diluted earnings per share computations: 

Net income (loss) per share numerator 

Net income (loss) per share denominator: 

Basic weighted average shares outstanding 
Add potential dilution: 

Nonvested stock awards and units 

Diluted weighted average shares outstanding 

15.  Commitments and Contingencies 

2022 
$   131,880 

2021 
$   254,513 

2020 

  $   (32,475) 

23,164,180 

23,692,063 

23,865,367 

       81,830 
23,246,010 

       75,327 
23,767,390 

             — 
23,865,367 

The Company and its subsidiaries are party to various legal and regulatory proceedings and claims incidental 
to  their  business  in  the  ordinary  course.    In  the  opinion  of  management,  based  upon  information  currently 
available,  the  ultimate  liability  with  respect  to  these  proceedings  and  claims  will  not  materially  affect  the 
Company’s consolidated results of operations or financial position. 

77

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  Company  maintains  insurance  coverage  for  various  aspects  of  its  business  and  operations.    The 
Company  has  elected,  however,  to  retain  all  or  a  portion  of  losses  that  occur  through  the  use  of  various 
deductibles, limits and retentions under its insurance programs.  This situation may subject the Company to some 
future liability for which it is only partially insured, or completely uninsured.  The Company intends to mitigate any 
such future liability by continuing to exercise prudent business judgment in negotiating the terms and conditions 
of its contracts.  See Note 2 for a further discussion of insurance and insurance reserves. 

Related to its insurance coverage, the Company is contingently liable pursuant to standby letters of credit as 
credit guarantees to certain insurers.  As of July 29, 2022, the Company had $31,896 of standby letters of credit 
related to securing reserved claims under workers’ compensation insurance and the July 29, 2020 and August 4, 
2021  sale  and  leaseback  transactions.    All  standby  letters  of  credit  are  renewable  annually  and  reduce  the 
Company’s borrowing availability under its Revolving Credit facility (see Note 5).   

The Company enters into certain indemnification agreements in favor of third parties in the ordinary course 
of business.  The Company believes that the probability of incurring an actual liability under other indemnification 
agreements is sufficiently remote so that no liability has been recorded in the Consolidated Balance Sheet.   

ITEM  9.  CHANGES  IN  AND  DISAGREEMENTS  WITH  ACCOUNTANTS  ON  ACCOUNTING  AND  FINANCIAL 
DISCLOSURE 

None. 

ITEM 9A.  CONTROLS AND PROCEDURES 

Our  management,  with  the  participation  of  our  principal  executive  and  financial  officers,  including  the  Chief 
Executive  Officer  and  the  Chief  Financial  Officer,  evaluated  the  effectiveness  of  our  disclosure  controls  and 
procedures (as defined in Rules 13a-15(e) and 15d-15(e) promulgated under the Exchange Act) as of the end of the 
period covered by this report.  Based upon this evaluation, our Chief Executive Officer and Chief Financial Officer 
each concluded that, as of July 29, 2022, our disclosure controls and procedures were effective. 

There  have  been  no  changes  (including  corrective  actions  with  regard  to  material  weaknesses)  during  the 
quarter ended July 29, 2022 in our internal control over financial reporting (as defined in Exchange Act Rule 13a-
15(f)) that have materially affected, or are reasonably likely to materially affect, our internal control over financial 
reporting. 

Management’s Report on Internal Control over Financial Reporting 

We  are  responsible  for  establishing  and  maintaining  adequate  internal  control  over  financial  reporting  (as 
defined in Rules 13a-15(f) and 15d-15(f) promulgated under the Exchange Act).  We maintain a system of internal 
controls that is designed to provide reasonable assurance in a cost-effective manner as to the fair and reliable 
preparation  and  presentation  of  the  consolidated  financial  statements,  as  well  as  to  safeguard  assets  from 
unauthorized use or disposition. 

Our control environment is the foundation for our system of internal control over financial reporting and  is 
embodied  in  our  Corporate  Governance  Guidelines,  our  Financial  Code  of  Ethics,  and  our  Code  of  Business 
Conduct  and  Ethics,  all  of  which  may  be  viewed  on  our  website.    They  set  the  tone  for  our  organization  and 
include factors such as integrity and ethical values.  Our internal control over financial reporting is supported by 
formal  policies  and  procedures,  which  are  reviewed,  modified  and  improved  as  changes  occur  in  business 
conditions and operations.   Neither our disclosure controls and procedures nor our internal controls, however, 
can or will prevent all errors and all fraud.  A control system, no matter how well conceived and operated, can 
provide only reasonable, not absolute, assurance that the objectives of the control system are met.  Further, the 
design of a control system must reflect the benefits of controls relative to their costs.  Because of the inherent 
limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues 
and instances of fraud, if any, within the Company have been detected. 

78

 
 
 
 
 
 
 
 
 
 
We conducted an evaluation of the effectiveness of our internal control over financial reporting based on the 
framework  in  Internal  Control—Integrated  Framework  (2013)  issued  by  the  Committee  of  Sponsoring 
Organizations of the Treadway Commission.  This evaluation included review of the documentation of controls, 
evaluation  of  the  design  effectiveness  of  controls,  testing  of  the  operating  effectiveness  of  controls  and  a 
conclusion based on this evaluation.  We have concluded that our internal control over financial reporting was 
effective as of July 29, 2022, based on these criteria. 

In  addition,  Deloitte  &  Touche  LLP,  an  independent  registered  public  accounting  firm,  has  issued  an 

attestation report on our internal control over financial reporting, which is included herein. 

/s/Sandra B. Cochran 
Sandra B. Cochran 
President and Chief Executive Officer 

/s/Craig A. Pommells 
Craig A. Pommells 
Senior Vice President and Chief Financial Officer 

79

 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

To the shareholders and the Board of Directors of Cracker Barrel Old Country Store, Inc. 

Opinion on Internal Control over Financial Reporting 

We  have  audited  the  internal  control  over  financial  reporting  of  Cracker  Barrel  Old  Country  Store,  Inc.  and 
subsidiaries (the “Company”) as of July 29, 2022, based on criteria established in Internal Control — Integrated 
Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO). 
In our opinion, the Company maintained, in all material respects, effective internal control over financial reporting 
as of July 29, 2022, based on criteria established in Internal Control — Integrated Framework (2013) issued by 
COSO. 

We  have  also  audited,  in  accordance  with  the  standards  of  the  Public  Company  Accounting  Oversight  Board 
(United States) (PCAOB), the consolidated financial statements as of and for the year ended July 29, 2022, of 
the  Company  and  our  report  dated  September  27,  2022,  expressed  an  unqualified  opinion  on  those  financial 
statements and included an explanatory paragraph regarding the Company's adoption of Accounting Standards 
Update  No.  2020-06,  Debt  -  Debt  with  Conversion  and  Other  Options  (Subtopic  470-20)  and  Derivatives  and 
Hedging  -  Contracts  in  Entity's  Own  Equity  (Subtopic  815-40):  Accounting  for  Convertible  Instruments  and 
Contracts in an Entity's Own Equity. 

Basis for Opinion 

The Company’s management is responsible for maintaining effective internal control over financial reporting and 
for its assessment of the effectiveness of internal control over financial reporting, included in the accompanying 
Management’s Report on Internal Control over Financial Reporting. Our responsibility is to express an opinion on 
the  Company’s  internal  control  over  financial  reporting  based  on  our  audit.  We  are  a  public  accounting  firm 
registered with the PCAOB and are required to be independent with respect to the Company in accordance with 
the  U.S.  federal  securities  laws  and  the  applicable  rules  and  regulations  of  the  Securities  and  Exchange 
Commission and the PCAOB. 

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan 
and  perform  the  audit  to  obtain  reasonable  assurance  about  whether  effective  internal  control  over  financial 
reporting was maintained in all material respects. Our audit included obtaining an understanding of internal control 
over financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design and 
operating effectiveness of internal control based on the assessed risk, and performing such other procedures as 
we considered necessary in the circumstances. We believe that our audit provides a reasonable  basis for our 
opinion. 

Definition and Limitations of Internal Control over Financial Reporting 

A  company’s  internal  control  over  financial  reporting  is  a  process  designed  to  provide  reasonable  assurance 
regarding the reliability of financial reporting and the preparation of financial statements for external purposes in 
accordance with generally accepted accounting principles. A company’s internal control over financial reporting 
includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, 
accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable 
assurance  that  transactions  are  recorded  as  necessary  to  permit  preparation  of  financial  statements  in 
accordance with generally accepted accounting principles, and that receipts and expenditures of the company 
are being made only in accordance with authorizations of management and directors of the company; and (3) 
provide  reasonable  assurance  regarding  prevention  or  timely  detection  of  unauthorized  acquisition,  use,  or 
disposition of the company’s assets that could have a material effect on the financial statements. 

Because  of  its  inherent  limitations,  internal  control  over  financial  reporting  may  not  prevent  or  detect 
misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that 
controls may become inadequate because of changes in conditions, or that the degree of compliance with the 
policies or procedures may deteriorate. 

80

 
 
 
 
 
/s/ Deloitte & Touche LLP 

Nashville, Tennessee 
September 27, 2022 

ITEM 9B.  OTHER INFORMATION 

None 

ITEM 9C. DISCLOSURE REGARDING FOREIGN JURISDICTIONS THAT PREVENT INSPECTIONS  

None 

PART III 

ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE 

The information  required by this  Item  with respect to  directors of  the Company  is  incorporated herein  by this 
reference to the following sections of the 2022 Proxy Statement: “Board of Directors and Committees,” “Proposal 1: 
Election  of  Directors,”  “Certain  Relationships  and  Related  Transactions—Code  of  Ethics”  and,  if  applicable, 
“Delinquent Section 16(a) Reports.” The information required by this Item with respect to executive officers of the 
Company is set forth in Part I of this Annual Report on Form 10-K under the heading “Information About our Executive 
Officers.” 

ITEM 11.  EXECUTIVE COMPENSATION 

The information required by this Item is incorporated herein by this reference to the following sections of the 2022 

Proxy Statement: “Executive Compensation” and “Board of Directors and Committees—Compensation of Directors.”   
The  “Compensation  Committee  Report”  set  forth  in  the  section  of  the  2022  Proxy  Statement  entitled  “Executive 
Compensation” is deemed to be “furnished” and is not, and shall not be deemed to be, “filed” for purposes of Section 
18 of the Exchange Act. 

ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED 
STOCKHOLDER MATTERS 

The  information  required  by  this  Item  is  incorporated  herein  by  this  reference  to  the  sections  entitled  “Stock 
Ownership of Certain Beneficial Owners and Management” and “Equity Compensation Plan Information” in the 2022 
Proxy Statement. 

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE 

The information required by this Item is incorporated herein by this reference to the sections entitled "Certain 

Relationships and Related Transactions” and “Director Independence” in the 2022 Proxy Statement. 

ITEM 14.  PRINCIPAL ACCOUNTING FEES AND SERVICES 

The information required by this Item is incorporated herein by this reference to the sections entitled “Fees Paid 
to Auditors” and “Audit Committee Report” in the 2022 Proxy Statement.  No other portion of the section of the 2022 
Proxy Statement entitled “Audit Committee Report” is, nor shall it be deemed to be, incorporated by reference into 
this Annual Report on Form 10-K.  Deloitte & Touche LLP (PCAOB ID No. 34) is our principal accountant. 

PART IV 

ITEM 15.  EXHIBITS, AND FINANCIAL STATEMENT SCHEDULES 

(a) 

List of documents filed as part of this report: 

1. 

All financial statements – see Item 8. 

81

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
2. 

3. 

All schedules have been omitted since they are either not required or not applicable, or 
the required information is included. 

The  exhibits  listed  in the accompanying Index  to  Exhibits immediately  prior to  the 
signature page to this Annual Report on Form 10-K. 

INDEX TO EXHIBITS 

Exhibit 

3(I), 4(a) 

Amended and Restated Charter of Cracker Barrel Old Country Store, Inc. (1) 

3(II), 4(b) 

Second Amended and Restated Bylaws of Cracker Barrel Old Country Store, Inc. (2) 

4(c) 

Rights Agreement, dated as of April 9, 2021, between Cracker Barrel Old Country Store, Inc. 
and American Stock Transfer & Trust Company, LLC, as rights agent (3) 

4(d), 10(a) 

Indenture, as of June 18, 2021, between Cracker Barrel Old Country Store, Inc., as issuer, 
and U.S. Bank National Association, as trustee (4) 

4(e) 

4(f) 

10(b) 

10(c) 

10(d) 

10(e) 

10(f) 

10(g) 

10(h) 

10(i) 

10(j) 

10(k) 

10(l) 

Form of 0.625% Convertible Senior Note due 2026 (5) 

Description of Capital Stock (6) 

Amended and Restated Credit Agreement, dated as of June 17, 2022, among Cracker Barrel 
Old Country Store, Inc., the Subsidiary Guarantors named therein, the Lenders party thereto, 
and Bank of America, N.A., as Administrative Agent and Collateral Agent (7) 

Cracker  Barrel  Old  Country  Store,  Inc.  Corporate  Policy—Severance  Benefits  Policy  (as 
amended to date)† (8) 

Cracker Barrel Old Country Store, Inc. 2010 Omnibus Stock and Incentive Plan† (9) 

Cracker Barrel Old Country Store, Inc. 2020 Omnibus Stock and Incentive Plan† (10) 

Cracker Barrel Old Country Store, Inc. Form of Performance-Based Stock Unit Award† (11) 

Cracker Barrel Old Country Store, Inc. Non-Qualified Savings Plan (as amended to date)† (12) 

Cracker Barrel Old Country Store, Inc. Deferred Compensation Plan† (13) 

Amendment to Deferred Compensation Plan†(14) 

Cracker Barrel Old Country Store, Inc. Form of Restricted Stock Award Notice† (15)  

Form of Severance Agreement between Cracker Barrel Old Country Store, Inc., and certain 
of its named executive officers† (16) 

Form of Change of Control Agreement between Cracker Barrel Old Country Store, Inc., and 
certain of its named executive officers† (17) 

10(m) 

Agreement for Purchase and Sale of Real Property, dated May 28, 2020 (18) 

10(n) 

10(o) 

10(p) 

First Amendment for Purchase and Sale of Real Property, dated July 29, 2020 (19) 

Amended and Restated Master Lease Agreement, dated as of August 4, 2020* (20) 

Master Lease Agreement, dated as of November 11, 2020* (21) 

82

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10(q) 

10(r) 

10(s) 

10(t) 

10(u) 

21 

23 

31.1 

31.2 

32.1 

32.2 

First Amendment to Amended and Restated Master Lease Agreement, dated as of November 
11, 2020* (22) 

Form of Convertible Note Hedge Transactions Confirmation (23) 

Form of Warrant Transactions Confirmation (24) 

Employment Agreement with Sandra B. Cochran, dated as of July 27, 2018† (25) 

Amendment  No.  1  to  Employment  Agreement,  dated  as  of  February  24,  2022,  by  and 
between Sandra B. Cochran and the Company† (26) 

Subsidiaries of the Registrant (filed herewith) 

Consent  of  Independent  Registered  Public  Accounting  Firm  -  Deloitte  &  Touche  LLP  (filed 
herewith) 

Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 
2002 (filed herewith) 

Certification of Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 
2002 (filed herewith) 

Certification of Chief Executive Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 
2002 (filed herewith) 

Certification of Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 
2002 (filed herewith) 

101.INS 

Inline XBRL Instance Document (the instance document does not appear in the Interactive Data 
File because its XBRL tags are embedded within the Inline XBRL document) 

101.SCH 

Inline XBRL Taxonomy Extension Schema  

101.CAL 

Inline XBRL Taxonomy Extension Calculation Linkbase  

101.LAB 

Inline XBRL Taxonomy Extension Label Linkbase  

101.PRE 

Inline XBRL Taxonomy Extension Presentation Linkbase  

101.DEF 

Inline XBRL Taxonomy Extension Definition Linkbase  

104 

(1) 

(2) 

(3) 

(4) 

(5) 

Cover Page Interactive Data File (formatted as inline XBRL and contained in Exhibit 101) 

Incorporated  by  reference  to  Exhibit  3.1  to  the  Company's  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on April 10, 2012 (Commission File No. 000-25225).   

Incorporated by reference to Exhibit 3.2 to the Company’s Quarterly Report on Form 10-Q filed under the 
Exchange Act on June 7, 2022. 

Incorporated  by  reference  to  Exhibit  4.1  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on April 9, 2021. 

Incorporated  by  reference  to  Exhibit  4.1  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on June 21, 2021. 

Incorporated by reference to  Exhibit A to Exhibit 4.1 to the Company’s Current Report on Form 8-K filed 
under the Exchange Act on June 21, 2021. 

83

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(6) 

(7) 

(8) 

(9) 

(10) 

(11) 

(12) 

(13) 

(14) 

(15) 

(16) 

(17) 

(18) 

(19) 

(20) 

(21) 

(22) 

(23) 

(24) 

(25) 

Incorporated  by  reference  to  Exhibit  4(f)  to  the  Company’s  Annual  Report  on  Form  10-K  filed  under  the 
Exchange Act for the fiscal year ended July 30, 2021. 

Incorporated  by  reference  to  Exhibit  10.1  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on June 17, 2022. 

Incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q filed under the 
Exchange Act for the quarterly period ended May 1, 2009 (Commission File No. 000-25225). 

Incorporated  by  reference  to  Exhibit  10.1  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on December 7, 2010 (Commission File No. 000-25225). 

Incorporated  by  reference  to  Exhibit  10.1  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on November 23, 2020 (Commission File No. 001-25225). 

Incorporated  by  reference  to  Exhibit  10.2  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on December 7, 2010 (Commission File No. 000-25225). 

Incorporated by reference to Exhibit 10(aa) to the Company’s Annual Report on Form 10-K filed under the 
Exchange Act for the fiscal year ended July 29, 2011 (Commission File No. 000-25225). 

Incorporated by reference to Exhibit 10(bb) to the Company’s Annual Report on Form 10-K filed under the 
Exchange Act for the fiscal year ended July 29, 2011 (Commission File No. 000-25225). 

Incorporated by reference to Exhibit 10(cc) to the Company’s Annual Report on Form 10-K filed under the 
Exchange Act for the fiscal year ended July 29, 2011 (Commission File No. 000-25225). 

Incorporated  by  reference  to  Exhibit  10.3  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on July 31, 2013 (Commission File No. 000-25225). 

Incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q filed under the 
Exchange Act for the quarterly period ended April 27, 2018. 

Incorporated by reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q filed under the 
Exchange Act for the quarterly period ended April 27, 2018. 

Incorporated  by  reference  to  Exhibit  10.2  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on August 3, 2020. 

Incorporated  by  reference  to  Exhibit  10.3  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on August 3, 2020. 

Incorporated  by  reference  to  Exhibit  10.1  to  the  Company’s  Amended  Current  Report  on  Form  8-K  filed 
under the Exchange Act on August 5, 2020. 

Incorporated by reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q filed under the 
Exchange Act on December 3, 2020. 

Incorporated by reference to Exhibit 10.3 to the Company’s Quarterly Report on Form 10-Q filed under the 
Exchange Act on December 3, 2020. 

Incorporated  by  reference  to  Exhibit  10.1  to  the  Company’s  Current  Report  on  Form  8-K  filed  under  the 
Exchange Act on June 21, 2021. 

Incorporated by reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K filed under 
the Exchange Act on June 21, 2021. 

Incorporated by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K filed under 
the Exchange Act on July 30, 2018. 

84

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(26) 

Incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q filed under 
the Exchange Act on February 24, 2022. 

†Denotes management contract or compensatory plan, contract or arrangement. 
*Certain  schedules  and similar  attachments  have  been  omitted in  reliance  on  Item  601(a)(5)  of  Regulation S-K.  The 
Company agrees to furnish supplementally a copy of any omitted schedule or exhibit to the SEC upon request. 

SIGNATURES 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly 
caused  this  report  to  be  signed  on  its  behalf  by  the  undersigned,  thereunto  duly  authorized  on  this  27th  day  of 
September, 2022. 

  CRACKER BARREL OLD COUNTRY STORE, INC. 

By: 

/s/Sandra B. Cochran 
Sandra B. Cochran,  
President and Chief Executive Officer 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the 
following persons on behalf of the registrant in the capacities on this 27th day of September, 2022.  

Name 

Title 

/s/Sandra B. Cochran 
Sandra B. Cochran 

/s/Craig A. Pommells           
Craig A. Pommells 

President, Chief Executive Officer and Director 

Senior Vice President and Chief Financial Officer  

/s/Kara S. Jacobs 
Kara S. Jacobs 

/s/Thomas H. Barr 
Thomas H. Barr 

/s/Carl T. Berquist 
Carl T. Berquist 

/s/Meg G. Crofton 
Meg G. Crofton 

/s/Gilbert R. Dávila 
Gilbert R. Dávila 

/s/William W. McCarten 
William W. McCarten 

/s/Coleman H. Peterson 
Coleman H. Peterson 

/s/Gisel Ruiz 
Gisel Ruiz 

/s/Darryl Wade 
Darryl Wade 

/s/Andrea M. Weiss 
Andrea M. Weiss 

Vice President, Corporate Controller and Principal Accounting Officer 

Director 

Director 

Director 

Director 

Director and Chairman of the Board 

Director 

Director 

Director 

Director 

85

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Dividend Reinvestment and Direct Stock Purchase Plan 
Although our company does not sponsor a dividend reinvestment or direct stock 
purchase plan, our transfer agent, American Stock Transfer & Trust Company, 
LLC (“AST”), sponsors and administers such programs. You may call AST at 
800-485-1883 to obtain enrollment forms. 

10-K Report 
A copy of the Cracker Barrel Old Country Store, Inc. Form 10-K Annual Report 
for Fiscal 2022, filed with the Securities and Exchange Commission, may be 
obtained without charge through our Internet website, located at 
crackerbarrel.com. 

Unless specifically noted otherwise, references in this annual report to “CBRL,” 
“Cracker Barrel” or “The Company” refer to Cracker Barrel Old Country Store, 
Inc. and its subsidiaries; or its Cracker Barrel Old Country Store® concept. 

“Cracker Barrel Old Country Store” name and logo, “Cracker Barrel”, “Pleasing 
People”, “CB Old Country Store”, and “Maple Street Biscuit Company” are 
trademarks of subsidiaries of Cracker Barrel Old Country Store, Inc. 

©2022 CBOCS Properties, Inc 

CRACKER BARREL OLD COUNTRY STORE, INC. 
Corporate Information 

Corporate Offices  
Cracker Barrel Old Country Store, Inc. 
P.O. Box 787 
305 Hartmann Drive 
Lebanon, TN 37088-0787 
Phone: 615-444-5533 
crackerbarrel.com 

Transfer Agent 
American Stock Transfer & Trust Company 
6201 15th Avenue 
Brooklyn, NY 11219 

Independent Registered Public Accounting Firm 
Deloitte & Touche LLP 
Nashville, Tennessee 

Annual Meeting 
The annual meeting of shareholders will be held at 
10:00 a.m. Thursday, November 17, 2022 via a live 
webcast, at www.cesonlineservices.com/cbrl22_vm. 
To participate, you must pre-register at 
www.cesonlineservices.com/cbrl22_vm by 10:00 
a.m., Central Time, on November 16, 2022.  

Comparison of Five-Year Total Return 
Among Cracker Barrel Old Country Store, Inc., S&P 400 
Restaurants Index, and S&P Mid Cap Index. Assumes 
$100 invested on 7/28/17 and includes reinvestment of 
dividends. Copyright @ Standard and Poor’s, Inc. 

Corporate Officers 

Sandra B. Cochran 
President and Chief Executive Officer 

Arthur T. Bushman 
Vice President, Financial Planning and Analysis 

John S. Melton 
Vice President, Digital 

P. Doug Couvillion 
Senior Vice President, Sourcing and Supply Chain 

Dottie F. Cervenka 
Regional Vice President, Retail Operations 

Sherri L. Moore 
Regional Vice President, Restaurant Operations  

Derrick L. Collins 
Regional Vice President, Retail Operations 

Julia C. Perry 
Vice President, Marketing Communications  

Brenda L. Cool 
Regional Vice President, Retail Operations 

Todd H. Rodgers 
Vice President, Strategic Sourcing 

Heather A. Gammon 
Vice President, Demand Planning 

 Jeffrey J. Sigel 
Vice President, Strategy and Business Intelligence 

Scott A. Gardner 
Vice President, Distribution and Logistics 

Marci E. Sigmund 
Vice President, Talent Acquisition 

Laura A. Daily 
Senior Vice President, Chief Merchant and Retail 
Supply Chain 

Bruce A. Hoffmeister 
Senior Vice President, Chief Information Officer   

Craig A. Pommells 
Senior Vice President, Chief Financial Officer  

Donna L. Roberts 
Senior Vice President, Chief Human Resources 
Officer 

Cammie E. Spillyards-Schaefer 
Senior Vice President, Operations 

Christie A. Hale 
Vice President, Internal Audit 

Joanne M. Hayes 
Vice President, Merchandising 

Jennifer L. Tate 
Senior Vice President, Chief Marketing Officer  

Douglas R. Hisel 
Vice President, Field Operations  

Richard M. Wolfson 
Senior Vice President, General Counsel and 
Corporate Secretary 

Daniel S. Agerton 
Regional Vice President, Restaurant Operations 

Amy S. Barnett 
Vice President, Loyalty and Digital Experience 

Aaron S. Howard 
Regional Vice President, Restaurant Operations 

Jonathan W. Hussey 
Vice President, Sales and Performance 

Gabrielle T. Ivey 
Vice President, Organizational Learning and 
Development 

Barbara K. Brown 
Regional Vice President, Restaurant Operations 

Michael B. Liedberg 
Vice President, Operations Services 

86

Andrew D. Simpson 
Regional Vice President, Restaurant Operations 

Mark A. Trabucchi 
Regional Vice President, Restaurant Operations 

Andress R. Urteaga 
Regional Vice President, Restaurant Operations 

Kevin K. Wales 
Vice President, Application Development and 
Enterprise Architecture 

Michelle D. Wilson 
Regional Vice President, Retail Operations 

Lynn L. Wu 
Regional Vice President, Restaurant Operations