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Creo Medical Limited

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FY2019 Annual Report · Creo Medical Limited
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Anything
is Possible
With the
Right Approach

Annual Report
& Accounts

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2019

 
 
 
 
 
 
 
 
HIGHLIGHTS

STRATEGIC REPORT

CONTENTS

Strategic Report

Highlights 

Company overview 

Our applications 

Investment proposition 

Chairman’s statement 

Chief Executive’s review 

Our market opportunity 

Our business model 

Operational strategy execution 

Chief Technology Officer’s statement 

Introducing Kamaptive technology 

Commercial review 

Our people 

Principal risks and uncertainties 

Financial review 

Section 172 statement 

Corporate Governance

The Board 

Corporate governance report 

Directors’ report 

Directors’ responsibilities 

Directors’ remuneration report (unaudited) 

Financial Statements

Independent auditor’s report 

Consolidated statement of profit and loss  
and other comprehensive income 

Consolidated statement of financial position 

Consolidated statement of changes in equity 

Consolidated statement of cash flows 

Notes to the financial statements 

1

2

4

6

7

8

10

12

14

16

22

26

29

30

36

38

42

44

50

52

53

58

62

63

64

65

66

Parent company statement of financial position  87

Parent company statement of changes in equity  88

Notes to the parent company  
financial statements 

89

our focus.
We are focused on the development  
and commercialisation of minimally invasive 
electrosurgical devices, bringing advanced  
energy to endoscopy. 

A YEAR OF ACHIEVEMENTS

•  Increased commercial momentum 

 – Suite of devices launched at the 

with Creo’s first products, Speedboat 
and the CROMA Advanced Energy 
Platform:

 – Successful roll-out of Creo’s Clinical 
Education Programme (CEP) in the 
United States (US) and completion 
of the first Speedboat training 
course delivered by a US clinician 
trained as part of Creo’s CEP

 – Procedures successfully carried  
out on patients by a number of  
US clinicians using Speedboat

 – First commercial orders for 

Speedboat and first revenue from  
US hospitals

 – Additional European Framework 

Distribution secured across France, 
Germany and Italy with first 
physicians trained and delivering 
procedures 

 – Additional Asian Framework 

Distribution Agreement secured 
covering India with first physicians 
trained and publication of cases

United European Gastroenterology 
Week Congress in October 2019

•  Advanced progress made in gaining 
regulatory approvals in the EU for  
a further four devices optimised for 
the core tissue effects of dissection, 
resection, haemostasis and ablation 

•  Post period end 510(k) clearance 

from the US Food and Drug 
Administration (‘FDA’) for Creo’s HS1 
Haemostasis device (‘HS1’) and on 
track to gain clearance with 
additional devices from the suite of 
products in the USA

•  Strengthened IP portfolio, with  
188 granted patents and 599 
pending applications (as at  
31 December 2019)

•  Post period end, key appointments 
made including the addition of 
Ivonne Cantu as an independent 
Non-Executive Director

FINANCIAL HIGHLIGHTS

•  Strengthened balance sheet 

following the successful raise of an 
additional £51.9m (before expenses) 
through a placing and open offer

•  Cash and cash equivalents of  
£81.0m at 31 December 2019  
(31 December 2018: £44.6m)

•  R&D expenditure for 2019 was £8.1m 
(18 months to 31 December 2018: 
£7.8m) to expand the portfolio  
of products

•  Operating loss of £18.9m  

(18 months to 31 December 2018: 
£17.7m) including £1.6m share-based 

payments, in line with management 
expectations

•  Underlying operating loss of £14.0m 
(18 months to 31 December 2018: 
£12.6m) is in line with the anticipated 
spend profile and reflects increased 
commercial activities 

•  Net assets of £82.7m  

(31 December 2018: £47.7m) 

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

1

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSGOVERNANCEFINANCIAL STATEMENTSCOMPANY OVERVIEW

About us
Our CROMA Advanced Energy 
Platform, combined with our range  
of patented electrosurgical devices,  
is designed to provide clinicians  
with flexible, accurate and controlled 
clinical solutions. 

We believe our technology can impact the 
landscape of surgery and endoscopy by 
providing a safer, less-invasive and more 
cost-efficient option for procedures, 
enabling procedures under sedation outside 
the operating theatre rather than under 
general anaesthetic in the operating room. 

We focus on significant markets:
 f Interventional Gastroenterology for the 
dissection, resection, ablation and 
haemostasis of diseased GI tissue
 f Soft tissue ablation (including the liver, 

pancreas, kidney) 

 f Interventional Pulmonology for the 
resection and/or ablation of pre-
cancerous and cancerous lesions. 

Headquartered in Chepstow, UK,  
Creo Medical was founded in 2003 by 
Professor Chris Hancock, and was admitted 
to the AIM market of the London Stock 
Exchange on 9 December 2016.

Our portfolio
Each of our patented electrosurgical devices  
is powered by our CROMA Advanced Energy Platform.

CROMA Advanced Energy Platform
The CROMA Platform delivers a 
combination of bi-polar radiofrequency 
and microwave energy for a range of 
surgical effects through a single 
accessory port. This advanced energy, 
enables single use, surgical accessories  
to be optimised for the dissection, 
resection, haemostasis and ablation of 
tissue in multiple areas of therapy. 

Five patented electrosurgical devices 
at or close to commercialisation
We have developed a suite of multi and 
single modality, matched devices which 
are optimised around the core tissue 
effects of dissection, resection, 
haemostasis and ablation.

Read more on page 20

Employees*

91

Intellectual Property*

Granted patents

188

Patents pending 

599

Our rich pipeline of technologies and devices

Third party IP 
and products

Conceptual IP 
and products

CROMA 
Platform

Our 
electrosurgical 
products

Read more on page 18

2

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

*  as at 31 December 2019

Our advanced energy 
platform makes it  
possible to perform
eNdoSCopiC SurgerY 
WiTH preCiSioN 
FleXiBle instruments, 
with patients sedated in 
an outpatient setting 
rather than in the 
operation room under 
general anaesthetic.

*  as at 31 December 2019

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

3

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSOUR APPLICATIONS

Gastrointestinal  
endoscopy
Growing incidence of GI indications
 f Poor diet, obesity, sedentary lifestyles and an aging 
population are leading to an increased prevalence 
of GI conditions.

Endoscopic accessible soft  
tissue ablation
Demand for new therapies:
 f The GI tract allows access to close-by organs (for example, liver, pancreas 
and kidney). Cancers of these organs are among the highest causes of 
cancer-related deaths and are characterised by limited effective treatments 
and poor rates of survival.

Growing demand for screening
 f Western governments and health organisations 

continue to expand endoscopic screening 
programmes, which is driving an increase in 
detection of a range of conditions requiring the 
resection or biopsy of tissue and the control 
of bleeding.

16m

screening colonoscopies are performed per 
annum in the US1

1.1m

find a lesion requiring treatment2

c.50%

of those lesions are removed surgically1

Compelling improvements vs current options
 f  Current treatment is open or laparoscopic surgery, 
requiring up to 5-day hospital stays and with a 
mortality rate of up to 6% at 30 days3.
 f Advanced therapeutic endoscopy allows 

procedures to be performed in outpatient clinics 
and the risk of complications and mortality are  
also reduced.

We are developing a range of devices to cover both 
upper and lower GI procedures.

1.  US surgical procedures volumes 2010, Millennium Research, 

RPUS435SV10, Feb 2010.

2. Gastrointest Endosc 2014; 80-133-43.
3. Ann R Coll Surg Engi 2011; 96: 445-450.

Indications:
 f Liver cancer combines high incidence and high mortality – it is the  
4th biggest cause of cancer death worldwide, with 780,000 deaths 
annually, and has the second highest mortality rate (93%)1.

 f Pancreatic cancer has the highest mortality rate (94%) of all major 

cancers1. It is expected to become the second largest cause of cancer-
related deaths around 2020 in the USA2 where it has a 5-year survival rate 
of 9%3 (7% in the UK4).

 f Prevalence of incidental pancreatic cysts has been shown in studies to be 

c.9%5. Precancerous or cancerous potential of cysts is estimated to be 2%6. 
With a European and North American population of c.1.1bn, this could imply 
c.2m people with a potentially cancerous pancreatic cyst.

 f Kidney cancer is increasing at one of the highest rates globally  

(est. 22% growth 2014–20207) with over 400,000 incidences per year1.

780,000 

deaths annually from liver cancer1

94% 

mortality rate for pancreatic cancers1

Therapeutic Endoscopy using an Endoscopic Ultrasound Scan combined  
with Creo’s flexible microwave ablation probe could provide an alternative way 
to ablate soft tissue tumours and treat patients for whom there may be limited 
options for surgical intervention.

Creo’s flexible microwave ablation probe is intended to navigate the GI tract  
to access adjacent organs using a fine gauge needle antenna, managing 
tumours and extending patient survival.

1. WHO, IARC Cancer Today Online Analysis 2018.
2.   Lola Rahib, Benjamin D. Smith, Rhonda Aizenberg, Allison B. Rosenzweig, Julie M. Fleshman and 
Lynn M. Matrisian. Projecting Cancer Incidence and Deaths to 2030: The Unexpected Burden of 
Thyroid, Liver, and Pancreas Cancers in the United States. DOI: 10.1158/0008-5472.CAN-14-0155 
Published June 2014.

3. American Cancer Society, Cancer Facts and Figures 2019.
4. Pancreatic Cancer UK fact sheet.
5.  Oliveira PBd, Puchnick A, Szejnfeld J, Goldman SM (2015). Prevalence of Incidental Pancreatic 

Cysts on 3 Tesla Magnetic Resonance. PLoS ONE 10(3): e0121317. doi:10.1371/journal. 
pone.0121317.

6. https://www.roswellpark.org/cancertalk/201711/do-pancreatic-cysts-become-cancerous
7. European Association of Urology, Scientific and Policy Briefing on Kidney Cancer.

4

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Bronchoscopic 
accessible ablation
Demand for new therapies

1.8m 

global cases of lung cancer each year1

85% 

of patients are inoperable2, leaving 
radiotherapy and chemotherapy the only 
treatment options

17% 

five-year survival rate3

 f Therapeutic bronchoscopy allows treatment of 
pre-cancerous nodules in the lung as a first-line 
option, as well as treatment of patients not eligible  
for surgery.

 f Lung cancer is not yet routinely screened for, 
however recent consolidation in the sector  
indicates investment and improvements in 
diagnostic accuracy.

 f Population-based screening will become a part  
of life in the near future, resulting in earlier stage 
disease diagnosis.

 f Earlier diagnosis requires less invasive and more 

precise treatment options.

 f These requirements ideally suit the key features of 
our CROMA Advanced Energy Platform and tiny 
non-cooled flexible ablation devices.

 f Creo’s lung probe is intended to be able to navigate 
to see and treat lesions deep in the lung, ablating 
lesions safely without the complications associated 
with percutaneous ablation.

1. WHO, IARC Cancer Today Online Analysis 2018.
2.  US surgical procedures volumes 2010, Millennium Research, 

RPUS435SV10, Feb 2010.

3. Gastrointest Endosc 2014; 80-133-43.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

5

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSINVESTMENT PROPOSITION

a strong  
portfolio of ip. 
Deep in-house expertise coupled  
with partnerships with trusted third  
parties creates a powerful combination.

CROMA Advanced Energy 
Platform and patented devices 
with compelling benefits
Our patented CROMA Advanced Energy 
Platform delivers microwave and bipolar 
radiofrequency energy through a single 
accessory port, delivering precise cut, 
coagulation and ablation for a range  
of electrosurgical devices bringing 
significant advantages in time, costs  
and outcomes. 

Rich product pipeline  
and strong IP
We have a promising pipeline of products, 
from early concept development to 
in-human use, supported by an IP 
portfolio of 188 granted patents  
and 599 pending applications as at 
31 December 2019.

Read more on page 19

Read more on page 18

Attractive market potential
Our devices are designed to enhance 
existing techniques and provide effective 
new therapies in high-value segments of 
large and growing global markets. 
Healthcare providers are expanding 
screening programs, driving increasing 
early stage detection rates for a range of 
conditions requiring tissue management  
and the control of bleeding.

Scalable business model
Our pioneering CROMA Advanced Energy 
Platform is designed to be scaled via the 
‘razorblade mode’ with a suite of single-
use devices that deliver superior 
outcomes for physicians and patients. 
Our business model – from R&D, through 
manufacture and sales and distribution 
– is designed to be resilient and scalable.

Read more on page 10

Read more on page 12

Experienced team
Our management team is drawn from the 
surgical instrumentation and technology 
market and has experience spanning 
R&D, quality, regulatory approval and 
commercialisation and we have strategic 
relationships with respected scientific 
advisers and Key Opinion Leaders.

Clear commercialisation strategy
We are pursuing a defined roadmap 
towards the launch of a suite of devices, 
initially focused on GI and ablation 
applications. We begin by building 
advocacy with Key Opinion Leaders, 
driving penetration through our Clinical 
Education Programme and the 
subsequent breadth of usage through 
stimulating increased generator utilisation 
and expanding into adjacent markets.

Framework distribution agreements  
with respected partners give us a route  
to market in multiple countries around 
the world.

Read more on page 29

Read more on page 26

6

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

CHAIRMAN’S STATEMENT

At IPO in December 2016,  
we set out our ambitious and 
challenging three-year plan.

We are therefore reporting on both the progress made 
by the Company in the twelve months ended 
31 December 2019, and reviewing the key milestones 
achieved over those three years. Craig, Chris and Richard 
provide more detail in their reports and set out our vision 
and framework for Creo’s development over the next 
three years.

Overview
Having achieved US FDA clearance and CE marking 
ahead of plan for CROMA, our Advanced Energy 
Platform, and Speedboat, the first in our suite of 
patented electrosurgical devices, we have introduced our 
products in key international markets. These are 
delivering clinical benefits in the UK, EU, US, South Africa 
and India, where we now have distributors appointed and 
leading surgeons and endoscopists using our devices 
daily. We are completing the regulatory clearance 
process for our wider suite of GI devices which will work 
alongside Speedboat, and are delighted to have received 
US FDA 510(k) clearance of our HS1 Haemostasis Device 
in March 2020.

We have received first commercial orders and revenue 
from US hospitals, a key milestone in our evolution from 
early clinical adoption to wider international 
commercialisation. With proprietary products at the core 
of the Company, we continue to focus on Research and 
Development and thereby strengthen our extensive IP 
portfolio, as detailed in Chris’s report on page 16.

Management and staff
I would like to congratulate our executive team and staff 
on delivering on the three-year plan. They have made 
excellent progress against milestones, in particular our 
focused three-prong strategy of turning production into 
manufacturing; projects into products; and trainees  
into users.

Over the course of the year we welcomed twenty-two new 
recruits to the Creo team in key areas including sales and 
marketing, clinical training, and corporate development. 
Together, this has taken the Company’s permanent 
headcount to 91, more than trebling since the IPO.

Shareholders and corporate finance
None of this is possible without the enthusiasm and 
support of our shareholders. A key milestone was the 
equity fundraising, completed in December, which raised 
£51.9 million. This follows the £48.5 million raised in 
August 2018 and the £20.0 million at the IPO. Each 
fundraising has been priced at a premium to previous 
equity issues, both strengthening the balance sheet and 
building shareholder value. These have allowed Creo to 
progress energetically over the three years, and our 
strong balance sheet puts us in an excellent position to 
execute on the next phase of our development.

We welcome all new shareholders to the Company and 
thank them, and our existing shareholders, for their 
continued encouragement.

Board and governance
We welcome Ivonne Cantu to the Board as our third 
independent Non-Executive Director and chair of the 
Remuneration Committee and member of the Audit 
Committee. Ivonne brings deep experience of corporate 
finance, M&A and investor relations from her twenty-
year career in the City and subsequent executive roles in 
the quoted sector.

Coronavirus (COVID-19)
We are continually monitoring the development of 
COVID-19 and the impact it is having on our business.  
We have a cogent plan to manage the business during 
these uncertain times, in particular during the measures 
announced by the UK Government. The Board want to 
thank our colleagues, our customers, and our suppliers 
for all their support and, of course, wish them and their 
families the best of health. We will support them and the 
wider medical technology community in any way we can.

Outlook
With a strong balance sheet, supportive shareholders and 
further additions to our team, we are confident we can 
build on this progress for the next stage of Creo’s 
development. Notwithstanding delays that may arise 
outside our control from COVID-19 globally, our focus 
remains to complete the regulatory clearance for our suite 
of GI devices, accelerate the commercial rollout of our 
products in the US along with our global distribution 
partners, explore potential strategic acquisition 
opportunities, and continue research and development 
of new devices, energy modalities and applications for 
CROMA based on our extensive intellectual property.

Charles Spicer
Chairman
6 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

7

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSCHIEF EXECUTIVE’S REVIEW

encompassing radio frequency (“RF”), microwave and 
other future modalities such as plasma or millimetre 
(mm) wave. Creo’s talented team of developers is 
continuing to work on creating pioneering devices and 
energy modalities, with some exciting programmes in 
the pipeline that Chris outlines from page 16.

Production to manufacturing
In anticipation of seeing significant growth in orders for 
Speedboat, during the year we signed heads of 
agreement with an outsource contract manufacturer to 
facilitate the larger scale production of our devices and 
are in the final stages of formalising that contract. We 
have validated the process for Speedboat in the first 
instance, and our partner is poised to initiate production 
once orders reach a specified volume threshold. For 
other devices, we intend to retain early production 
in-house to optimise processes for newly launched 
products ahead of outsourcing.

Trainees to users
In collaboration with our distribution partners, our 
Clinical Education Programme (CEP) for our Speedboat 
device now operates through multiple training centres  
of excellence spanning the UK, US, Europe, India and  
South Africa.

The year not only brought the first clinical use of 
Speedboat in the US, it was also satisfying to see the first 
of our trainees training other GI endoscopists who are 
now keen advocates and users of Speedboat, with the 
expertise now cascading through an expanding network 
of training centres in this important market.

We are working with our distribution partners to launch 
our range of GI and general ablation products, where 
the first cases had been expected in the first half of 2020 
(prior to the outbreak of COVID-19). Our additional GI 
devices will be commercialised through the same 
channels as Speedboat, a model that we will work with 
distributors to replicate for the ablation product which 
will target pulmonary/bronchoscopy applications  
in particular.

To accelerate our route to market capabilities we have 
identified a cadre of high-quality prospective acquisition 
candidates to help us build a direct presence in the US 
and be better positioned to collaborate with distribution 
partners in other territories. Key appointments have 
brought extensive expertise in M&A from previous roles 
at Ernst & Young and Deloitte, and our strengthened 
balance sheet following our recent fundraise give us the 
capabilities and firepower to execute on corporate 
development activity in a timely manner.

Growing the pie
Conscious that our ground-breaking products and 
energy platform have valuable application in much 
broader therapies than we have the resources to target, 
in 2021 we intend to run the first of a series of developer 
conferences. The aim is to stimulate third party device 
manufacturers and innovators to develop products 
powered by our full spectrum 
CROMA Advanced Energy Platform (see page 22 for more 
details on our Kamaptive technology). As well as 
increasing the overall size of the market for devices 

 and the 

a solid record 
of achievement.
And a rich pipeline of opportunity.

We have made enormous strides since Creo was 
admitted to AIM three years ago, achieving all of the 
goals set out in the three-year plan we articulated at IPO.

Below I set out progress we have made against the three 
pillars of our strategy.

Projects to products
I am delighted to report that 2019 saw our first 
commercial orders, generating revenues for the first 
time from our CROMA Advanced Energy Platform and 
Speedboat product, the first of a unique range of 
electrosurgical devices for GI and other applications.

Progress in gaining regulatory approvals for a further 
four devices optimised around the core tissue effects of 
dissection, resection, haemostasis and ablation is well 
advanced. Technical files are complete and, with revised 
arrangements with the Company’s Notified Body, all four 
products will be CE marked in Europe simultaneously on 
receipt of Creo’s new EC certificate, which is expected in 
the near term. In addition, alongside the FDA clearances 
received so far for the CROMA Advanced Energy Platform 
and the Speedboat device, we remain on track to gain US 
clearance for the remaining products with US FDA 510(k) 
clearance of our HS1 Haemostasis Device being issued in 
March 2020, the first device to use our unique non-stick 
haemostasis technology.

Having launched the range of devices to the market at 
the United European Gastroenterology Week Congress 
in October 2019, plans are in place to introduce the 
devices into clinical practice as we gear up for 
commercialisation.

All of our existing and future devices will be powered by 
CROMA’s broad spectrum, adaptive technology, 

8

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

based on advanced energy in multiple applications and 
geographies, we envisage that this open platform 
approach will also be a source of royalty income for Creo.

Favourable market context
Our experience of working with clinicians and key 
opinion leaders around the world indicates latent 
demand for flexible endoscopic surgery devices to allow 
minimally invasive procedures. We believe that the 
advantages relative to more established laparoscopic or 
open procedures are compelling for physicians, patients 
and healthcare providers, in terms of outcomes and cost.

Detection of cancer has continued to increase as 
diagnostic capability improves and screening 
programmes have been extended in key markets (read 
more on page 4). Growing numbers of cases are being 
diagnosed at an earlier stage of progression, with smaller 
tumours particularly suited to endoscopic surgery.

An entrepreneurial team
Our talented team has been enhanced by the 
appointment of several high-calibre recruits to help Creo 
in the next stage of its development. We boosted our 
commercial team with the appointment of three former 
Olympus employees with commercial leadership roles to 
help drive our commercial expansion across EMEA, UK 
and the US. Post period, we have appointed our first US 
employee who has joined us from PENTAX Medical, 
bringing extensive sales experience and knowledge.

We are also delighted to benefit from the expertise of 
our new Chief Scientific Advisor, Joe Amaral, who held 
leadership positions within the surgical advanced energy 
division at Johnson & Johnson. Prior to this, a surgeon for 
many years, Joe co-developed the harmonic scalpel as 
well as becoming CEO of a major NY hospital. His 
experience of running a hospital and a surgical 
department are invaluable commercial and clinical 
insights. Our clinical evaluation capabilities have also 
been strengthened with the appointment of Professor 
Paul Sibbons, one of the world’s leading 
histopathologists. Paul founded and for many years led 
the Northwick Park Institute of Medical Research, a 
pioneering research centre recognised worldwide.

As the business has grown we have been mindful to 
preserve our innovative, agile and outcome-oriented 
spirit and ‘thinking out of the box’ culture, and I am 
grateful and humbled by the hard work, determination 
and talent we have in team Creo; we are one tribe.

COVID-19
As 2019 drew to a close we were poised to capitalise on 
momentum built during the year, whilst the COVID-19 
pandemic was gathering force to impact on our lives  
in ways we could not have imagined just a few short 
weeks later. 

We went into the pandemic slow down with a full 
calendar of clinical education and mentoring via centres 
in all our developing markets. At the time, this was with 
our first and only product cleared in the US and EU 
– Speedboat. Whilst the front line clinical focus 
worldwide has rightly focused on caring for patients with 

COVID-19 and related conditions, procedures utilising 
our products have, for the right reasons, been delayed as 
routine diagnostics have been stopped to free up 
resources for other use. 

With our financial strength, we have been able to deploy 
our staff remotely with almost all the resources they 
need to continue with our technology development 
unabated with a skeleton staff operating within the 
production side of the business where needed. With this 
clarity of focus, we hope to emerge from the lock-down 
poised and ready to go with multiple devices cleared for 
use in the EU and the US. We are continuing to work hard 
behind the scenes to keep our clinical education and 
mentoring calendar full for the next 2 quarters ahead 
and utilising technology to continue with remote 
mentoring, case reviews and clinical studies with our 
customers who use this as much needed relief from 
COVID-19 wards.

We challenged staff to find ways to be productive at 
home during the lock-down, focusing on the things we 
can do and not what we can’t, whether this is Creo 
related work or, if their Creo work can not be done from 
home, work to help in the community or the NHS. I have 
been humbled by and am very proud to be part of Team 
Creo, which has not only kept pace with key business 
objectives, but has managed to deliver some amazing 
charitable initiatives:
 f We have secured over 300 ventilators to help our  

local hospitals

 f A disperse team have acquired over 20 3D printers 
and laser cutters to set up their own production  
lines printing PPE masks which they have delivered  
to local care homes, hospitals, pharmacies and other 
care workers 

 f We have delivered an initiative with 100 bicycles 

donated to front line staff at local hospitals to help 
with travel to shifts and between hospitals avoiding 
complicated and lengthy commutes

 f Our innovation team have worked day and night to 
enhance our plasma sterilisation technology to 
optimise it against the COVID-19 virus with testing  
of rapidly produced prototypes in the coming weeks

We continue to monitor the COVID-19 situation globally 
and we are poised with a range of devices ready to 
relaunch into our key markets. This time is allowing us to 
strengthen our approach and adapt to what will 
inevitably be a different world and I am confident Creo 
will re-emerge from the lock-down, stronger, and with 
more game-changing products to drive through our 
global CEP and through our network of distributors and 
direct sales teams.

Craig gulliford
Chief Executive Officer
6 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

9

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSOUR MARKET OPPORTUNIT Y

Our solutions will enable 
transformational procedures that 
blur the lines between surgery 
and endoscopy, addressing 
unmet needs in large and 
growing applications.

What is electroscopic surgery?
Electrosurgery is the application of electrical current to 
biological tissue as a means to cut, coagulate and ablate. 
Electrosurgical devices were first commercialised in the 
1920s for use in open surgical applications. Over time, 
advancing technology drove innovation into laparoscopy 
(i.e. keyhole surgery), a field in which there are now a 
considerable number of devices. In contrast, therapeutic 
endoscopy or endoscopic surgery has comparably few 
surgical tools available.

Endoscopes are effective screening and diagnostic 
instruments that allow physicians to visualise the internal 
structures of organs such as the gastrointestinal tract, 
lungs and bladder via naturally occurring orifices. 
Endoscopes are not equipped to perform a surgical 
intervention in most situations. Insertion of the 
endoscope is surgically non-invasive, avoiding the need 
for surgical incisions, which, however small, increase the 
risk to the patient and increase the cost of the procedure.

Endoscope diameter is limited by the size of the entry 
orifice. For example, a colonoscope will typically be 
12mm in diameter, while an orally inserted gastroscope 
will typically have a diameter of 10mm. Within these 
confines the endoscope must carry a video camera lens, 
light source, air/water/suction channel and guide wires to 
control the insertion. There is very limited space left in an 
endoscope for instruments, although all endoscopes 
have a working instrument channel offering 
approximately 3mm of space through which devices can 
be introduced. As such, and with the limited device 
options currently available, while a patient can be 
diagnosed endoscopically, the majority of interventions 
still require a minimally invasive surgical procedure at 
best, or open surgery at worse.

A minimally invasive procedure, such as laparoscopy, 
improves on open surgery as it can be performed 
through a few small incisions rather than a single large 
one. Laparoscopic surgical procedures are versatile as 
multiple instruments can be placed at the surgical site 
through multiple bore insertion tubes with short lengths, 
allowing fast insertion and removal of instruments. Our 
technologies are designed to enable certain surgical 
procedures to be effected through the insertion of 
devices through the working channel of an endoscope, 
circumventing the need to make abdominal incisions 
with the associated general anaesthetic.

Endoscopy has been a rapidly expanding practice due to 
the advent of colorectal cancer screening in most 
healthcare systems. This has driven growth in equipment 
and devices to enhance the ability to screen and detect 
early stage and pre-cancerous lesions in the GI tract.

Why are we targeting particular segments?
There are unmet needs
Advanced therapeutic endoscopy has the potential to 
reduce the risk of complications, with mortality rates 
improved to negligible levels. Current mortality rates 
from upper GI bleeding are up to 15%1, and traditional 
colorectal surgery is associated with a 6% mortality rate 
at 30 days2 because of the risks associated with partial or 
complete removal of the colon when using traditional 
surgical blades. In contrast to the need for a long 
hospital stay, endoscopy procedures can be performed 
in an outpatient clinic.

Despite the rise in incidence rates due to increases in 
underlying causes and through increased screening,  
the endoscopist has very few ‘tools’ to work with. Our 
Horizon Group of Key Opinion Leaders quantified 76 
specific unmet or underserved clinical needs in the GI 
where advanced energy could be applied.

The markets we address are large
We focus on significant markets where we can bring 
products to market that serve poorly met needs. Our 
initial focus is in the GI tract, GI tract accessible soft 
tissue (liver, pancreas, kidney) and lung interventions.

Colorectal cancer is the third most common cancer 
worldwide and the second leading cause of death with 
over 880,0003 related deaths. Obesity, sedentary 
lifestyles, poor diet and aging populations are key 
drivers, but increasing screening programmes, earlier 
detection and improvements in treatment (including at 
pre-cancerous stages) are reducing incidence and 
mortality particularly in developed countries4.

Soft tissue cancers of the liver and pancreas, whilst lower 
in terms of incidence have the two highest mortality/
incidence rates, exceeding 90% and jointly account for 
some 1.3 million incidences and 1.2m causes of death3. 
Both cancers are characterised by late stage detection, 
thereby being mostly inoperable (for pancreatic cancer, 
less than 20% of patients are candidates for surgery4) 
and have very low 5-year survival rates.

Known as the silent killer, pancreatic cancer is expected 
to become the second leading cause of cancer-related 
death in the United States by 20205 with a current 5-year 
survival rate of 9%4. During 2020, more than 57,000 
Americans will be diagnosed with pancreatic cancer, and 
some 47,050 are expected to die4. In the UK it is the 5th 
biggest cancer killer, where the survival rate is only 7%6. 
Approximately three-quarters of patients die within the 
first year of diagnosis6.

1.  Annals of Hepatology, Vol. 10 No.3, 2011: 287-295. 
2.  Ann R Coll Surg Engl 2011; 93: 445–450. 
3.  WHO, IARC Cancer Today Online Analysis 2018. 
4.  American Cancer Society, Cancer Facts and Figures 2020. 
5.  Lola Rahib, Benjamin D. Smith, Rhonda Aizenberg, Allison B. 

Rosenzweig, Julie M. Fleshman and Lynn M. Matrisian. Projecting 
Cancer Incidence and Deaths to 2030: The Unexpected Burden of 
Thyroid, Liver, and Pancreas Cancers in the United States. DOI: 
10.1158/0008-5472.CAN-14-0155 Published June 2014. 

6.  Pancreatic Cancer UK fact sheet.

10

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

The incidence of liver cancer is increasing, driven not 
only by poor lifestyles, but also as a result of Hepatitis B 
(HBV) and Hepatitis C (HCV) viruses. Hepatitis is more 
prevalent in developing countries, though in the US 
three-quarters of the HCV-infected population are aging 
baby-boomers (born 1945–65) for whom recommended 
testing uptake is low (1 in 8)4.

Lung cancer is the most common cancer worldwide with 
the highest incidence and mortality rates (exceeding 
1.7m deaths annually)3. There were 46,700 new cases of 
lung cancer in the UK in 2015, three-quarters of which 
were diagnosed at later stages7. There are no nationwide 
population-based screening programmes in the US or 
UK, although the NELSON Study recently recommended 
that routine screening be introduced for high-risk 
patients. Approximately 150,000 screenings in the US 
involve a pulmonary nodule8.

In cases of lung cancer, 85% of patients are currently 
inoperable9 and have to rely on radiotherapy and 
chemotherapy, with the 5-year survival rate only 17%10. 
Surgery involves removal of large sections of the lung 
and even the entire lung. Challenges with existing 
treatment include difficulties with access for 
interventional treatment via bronchoscope, since this is 
limited by the size of the airway (<2mm in the periphery 
of the lung), poor navigation, and safety considerations, 
as percutaneous ablation is associated with skin burns, 
pain, infection and pneumothorax. Technology is 
developing fast to improve early diagnosis, with an end 
goal of screening for lung cancer.

The addressable markets are large and growing. The 
global market for endoscopic devices is estimated to be 
worth $30bn, and growing at a compound annual 
growth rate of 6.3%11. Within this, the global market for 
energy systems and instruments is valued at $4.9bn1. In 
the UK alone, there were 508 endoscopy units in 2017 
and more than 4,000 endoscopists.

In terms of specific applications, the GI endoscopy 
market, which has seen limited innovation in recent years 
but a growing volume of interventional techniques, has 
an addressable market of $3–4bn, and estimated annual 
average growth of 4–6%13-14. For example, in the field of 
colorectal cancer, 16m screening colonoscopies are 
performed in the US per annum, of which 1.1m identify a 
lesion requiring treatment15, of which 50% are surgically 
removed16. There are moves to reduce the screening age 
in the UK and US, for example, as incidence has grown 
among a younger demographic.

For liver, pancreas and kidney treatment, endoscopically 
delivered fine needle microwave ablation provides 
minimally invasive treatment to manage tumours, and 
extend and improve quality of life where limited 
alternative surgical intervention options exist.

In bronchoscopy, there is demand for new therapies and 
growth is driven by screening, but, as mentioned above, 
no interventional options are currently available. 
Worldwide, there are 1.7m3 cases of lung cancer related 
deaths each year.

Longer-term opportunities include laparoscopy 
applications, with an estimated addressable market  
of $8bn17.

Drivers of growth in demand for minimally invasive 
surgery include:
 f emerging applications and technological innovations, 
bringing compelling benefits that are recognised by 
patients, clinicians and healthcare providers;

 f aging population and incidence of life-threatening 

diseases; and

 f increasing patient awareness and influence over  

their treatment.

Why do we believe in the market opportunity?
There is a precedent: similar paradigm shifts have 
previously taken place in other fields of medicine. The 
transition from open surgery to laparoscopic surgery 
from the early 1990s is the obvious example. In recent 
years, advances in single-port laparoscopy, robotic 
surgery, natural orifice transluminal endoscopic surgery 
and flexible endoluminal endoscopy have heralded a 
new era of healthcare.

Thought leaders are advocating our solutions, and 
promoting the ‘Anything is possible with the right 
approach’ mindset to educate and engender confidence 
among endoscopists, blurring the lines between these 
practitioners who have typically specialised in 
investigative work, and surgeons. This is revolutionary: 
procedures that previously took place in the operating 
room can now be undertaken in an endoscopy room, with 
material advantages in cost, time and patient outcomes.

7.  Cancer Research UK (https://www.cancerresearchuk.org/

health-professional/cancer-statistics/statistics-by-cancer-type/
lung-cancer#heading-Zero, accessed March 2019). 

8.  Hiren J. et al. The Utility of Nodule Volume in the Context of 

Malignancy Prediction for Small Pulmonary Nodules. Chest 2014; 
145(3)464-472. 

9.  Data for England and Wales – National Lung Cancer Audit annual 

report 2015 (for the audit period 2014), Royal College of 
Physicians, 2015. 

10.  American Cancer Society. Cancer Facts and Figures 2016. Atlanta: 

American Cancer Society; 2016. 

11.  Markets and markets, Dec-15, MD 2212; Stratistics MRC, May-15, 
MRS 25447; BCC research, Mar-16, HLC093C; TechNavio, Jun-15, 
3280756; TMR, Jul-14, 2014 07-02; IQ4I, 2014, 8664243; Occam, 
Jun-16, HME-2610516. 
12.  TMR, Jul-14, 2014-07-02. 
13.  Boston Scientific investor presentation, 2015. 
14. Conmed investor presentation, August 2016. 
15.  Gastrointest Endosc 2014; 80-133-43. 
16.  US surgical procedure volumes 2010, Millennium Research, 

RPUS43SV10, February 2010. 

17.  Medtronic investor presentation, June 2016. 

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

11

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSOUR BUSINESS MODEL

resilient  
and scalable.
We have established a resilient
and scalable model that 
combines the strengths of  
our pioneering products with 
the reach of our strategic 
partners for the benefit of  
our stakeholders.

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Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

INPUTS
We will create value through our  
unique resources and relationships

Expertise and IP
Our talented team of world-class developers is drawn 
from diverse related disciplines, spanning military radar 
to medical devices.

Our IP portfolio comprises 188 granted patents and 599 
pending applications (as at 31 December 2019), all in the 
area of electrosurgical energy generation and control, 
together with a range of applicator structures for 
advanced tissue management.

Read more on page 18

Strategic relationships
We establish and nurture relationships with eminent 
clinicians and Key Opinion Leaders practicing in our 
fields of interest around the world. These relationships 
help us to hone our devices, generate clinical data and 
develop a network of influential advocates who help 
drive adoption of our CROMA Advanced Energy Platform 
and electrosurgical devices.

Our framework distribution agreements to provide 
clinical training and market seeding will allow us to scale 
our presence and provide a platform for the distribution 
of our products – once commercialised – in key markets 
around the world.

Read more on page 26

Long-term investors
During 2019 we significantly strengthened our balance 
sheet following the successful raise of an additional 
£51.9m (before expenses).

Sizeable shareholdings are held by key members of our 
team, as well as strategic partners, and our status as a 
public company gives us access to capital to achieve  
our vision.

Read more on page 50

 
 
KEY DIFFERENTIATORS
We will grow value through  
our resilient and scalable model

VALUE CREATION
We will share value  
with our stakeholders

Patients
Improved outcomes, including lower risk 
of remote burns and thermal damage to 
adjacent tissue, faster recovery and less 
time in hospital.

Physicians
Peace of mind from a safe, fast set-up of  
a procedure that can be used in surgery 
and endoscopy, with predictable tissue 
effect and saving of considerable time.

Healthcare providers
Improved outcomes and lower costs 
resulting from the use of endoscopy 
suites rather than operating theatres  
(and endoscopists rather than surgeons) 
and reduced need for hospital stays  
for patients.

Investors
Attractive growth prospects.

Employees
Dynamic, creative and entrepreneurial 
culture, with exciting opportunities for 
development.

reSilieNCe
Recurring revenues from  
‘razorblade model’
The CROMA Advanced Energy Platform 
has a single accessory port compatible 
with the suite of single-use devices that 
use microwave and RF energy for 
cutting, coagulating and ablating in 
various procedures.

Platform technology
The CROMA Advanced Energy Platform 
has valuable application in much broader 
therapies than we have the resources to 
target. As we grow, we intend to stimulate 
third party device manufacturers and 
innovators to develop products that utilise 
the adaptive technology of the CROMA 
Advanced Energy Platform. As well as 
increasing the overall size of the market 
for devices based on advanced energy in 
multiple applications and geographies, 
we expect that this open platform 
approach will also be a source of royalty 
income for Creo.

Diversified applications 
The precise cut, coagulation and 
ablation capabilities of the CROMA 
Advanced Energy Platform have 
application in a range of electrosurgical 
procedures where tissue resection with 
haemostasis (control of bleeding) and/or 
the ablation of tissue is required.  
The ability to bring precision and  
control to long, flexible devices  
opens up opportunities in minimally 
invasive surgery.

Our strategy is to deliver new therapies 
and therapy-enhancing technologies 
which have compelling health and 
economic benefits for the global 
healthcare system. We will initially focus 
on the gastrointestinal endoscopy 
market, potentially expanding to 
bronchoscopy and laparoscopy over time.

SCalaBiliTY
Rich pipeline
Our pipeline of instruments is built 
around our core technologies, initially 
focused on applications throughout  
the gastrointestinal tract, with other 
devices targeting GI accessible soft 
tissue ablation and bronchoscopy.

Education-led commercial strategy
We build advocacy through a network of 
Key Opinion Leaders to endorse and 
deliver a training programme to 
endoscopists in the use of Speedboat 
and the CROMA Advanced Energy 
Platform. In addition, we are 
accelerating the Creo Education 
Programme through agreements with 
world-class distributors, who will deliver 
training for clinicians supported by 
Creo’s clinical education team ensuring 
consistently high standards.

Large and growing 
addressable markets
The GI endoscopy market has an 
addressable market of $3–4bn and 
estimated annual average growth in  
GI instruments of 4–6%. Other target 
applications are soft tissue ablation, 
bronchoscopy and laparoscopy markets.

Pragmatic manufacturing model
We have dedicated spaces for 
innovation (Bath), design and 
development (Bath/Chepstow), and 
cleanroom manufacturing and assembly 
(Chepstow). In the short-term we plan to 
retain manufacturing largely in-house to 
ensure quality control. We have initiated 
the outsourcing of aspects of the 
manufacturing process to increase 
capacity and reduce production costs in 
the medium-term.

Wide sales and distribution reach
We have framework distribution 
agreements with specialist partners  
in key markets around the world,  
initially covering clinical education and 
market seeding.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

13

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSOPERATIONAL STRATEGY EXECUTION

operational  
execution.
We recognise where Creo is in its evolution and 
our need to focus on 3 key strategic pillars.

PROJECTS TO PRODUCTS

PRODUCTION TO MANUFACTURING

TRAINEES TO USERS

PROGRESS
We recruited a number of new employees 
during the period to further bolster the 
operations team. We have the ability to 
double output with minimal investment.

PROGRESS
We have now trained clinicians from the USA, 
India, South Africa, Japan, Australia and 
Europe, and are working to convert trainees 
into users by changing treatment pathways.

We are in the final stages of agreeing a third 
party manufacturing contract to facilitate 
larger scale production and have validated 
the first batches of products from a third 
party manufacturer and are confident of the 
high quality and consistency of production.

We are also appraising other third party 
manufacturers to ensure that we continue to 
de-risk our supply chain.

PRIORITIES
We have started and will continue to develop 
our initiative to partner with third party 
manufacturers to outsource selected 
elements to maximise efficiency  
and scalability.

We have had trainees attend the Clinical 
Education Programme during a weekend 
and then deliver their first mentored  
upper and lower GI cases in clinic on the 
Monday following.

PRIORITIES
We will continue to broaden our coverage of 
new geographical markets by leveraging 
relationships with third party distributors, 
and will look to introduce additional 
products to our Clinical Education 
Programme once they are available for use. 
We will continue work with Key Opinion 
Leaders in the US to drive advocacy.

PROGRESS
Having gained FDA clearance and CE mark 
accreditation for our CROMA Advanced 
Energy Platform and Speedboat device and 
trained multiple clinicians, our clinical 
database has continued to grow. The 
majority of procedures were for lower GI 
conditions, but in a small number of cases 
Speedboat was also used in upper GI 
applications for the first time.

We launched our suite of GI devices at the 
United European Gastroenterology Week 
Congress in October.

We have completed the technical files for our 
suite of devices and, with revised 
arrangements with the Company’s Notified 
Body, all four products will be CE marked in 
Europe simultaneously on receipt of the 
Company’s new EC certificate.

In March 2020 we received FDA 501k 
clearance for our HS1 Haemostasis Device 
and we remain on track to gain clearance 
with the remainder of our suite of products 
in the USA.

PRIORITIES
We are focused on working with the FDA to 
obtain clearance for the suite of products to 
complete the pending CE Mark, to enable 
their launch into EU and US markets, and in 
Asia-Pacific.

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Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

We intend to expand  
into adjacent markets, 
either organically,
THrougH parTNerSHip 
or aCQuiSiTioN.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

15

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSCHIEF TECHNOLOGY OFFICER’S STATEMENT

The flexible devices have potential not only for treating 
tumours and nodules in the lungs, but also open up the 
opportunity to treat in ear, nose and throat (ENT) 
applications. For example, the sub 2mm diameter flexible 
antenna offers potential to treat nasopharyngeal cancer 
and nasal polyps, something that the business will 
consider further as we progress with our 
commercialisation plans.

With our new combined dual mode bipolar RF, with fixed 
field and variable field bipolar RF electrode arrangement, 
and microwave energy delivery miniature resector and 
non-stick microwave energy-based hemostasis device, 
we now have a full set of tools for treating the upper and 
lower GI tract as well as performing natural orifice 
transluminal endoscopic surgery (NOTES). The devices 
we have developed really open up the capability of our 
adaptive microwave and bipolar RF CROMA Advanced 
Energy Platform. 

Our Speedboat device has gone from strength to 
strength this year, with trainees now converted to 
trainers around the world. Speedboat has been used to 
remove both cancerous and pre-cancerous lesions from 
the upper and lower GI tract to provide transformative 
outcomes. The device has also been used to perform per 
oral endoscopic myotomies (POEMs) in cases where the 
lower oesophageal junction is constricted, causing 
patients difficulty with eating. Speedboat has been used 
to tunnel between the submucosal and muscle layers 
within the oesophagus to cut and release the muscle, 
allowing the patient to eat food again! 

Strong IP
In the last 12 months we have exceeded expectations in 
terms of filing new inventions to protect our Advanced 
Energy Platform and new devices. In total, 14 new 
inventions were filed in the period between 1st January 
2019 and 31st December 2019.

The instrumentation for an additional energy modality 
based on nanosecond and picosecond pulses for 
irreversible electroporation (IRE) was captured and filed 
in 2019 – this offers another mode of therapeutic energy 
delivery to treat cancer and potentially be used to treat 
fine tissue structures without causing damage to the 
connective tissue or the extracellular matrix. 

A number of key patent applications relating to our 
CROMA Advanced Energy Platform and miniature flexible 
instruments were also granted during the period. In the 
2019 calendar year, 55 new worldwide patents were 
granted, taking Creo’s patent estate to 188 granted 
patents and 599 pending applications in 15 jurisdictions 
across the globe, spanning Europe, UK, US, China, Japan, 
Singapore, South Korea, India, Australia, Hong Kong, 
Canada, Brazil, Russia, South Africa and Israel*.

*  As at 31st December 2019.

our 2019  
focus. 
Converting our four new game
changing prototype devices  
to products that can be used  
to treat patients in 2020.

A compelling portfolio ready for commercialisation
Effective team working and drive over the last 12 months 
enabled us to take four new devices from the design 
freeze stage to fully validated products. 

We believe that each new product offers sizeable clinical 
advantages in terms of focus and control of the energy 
delivered into target tissue, resulting in the potential to 
produce significantly better patient outcomes.

From a personal perspective, I am excited that we are 
now in a position to be able to treat a range of tumours 
within the body using our two new miniature flexible 
ablation devices. 

We are proud to have developed what we believe to be 
the world’s smallest flexible focused microwave antenna, 
capable of delivering energy into target tissue at one of 
the highest microwave frequencies ever used in 
electrosurgery to enable the necessary focus and 
overcome perfusion. We also believe we have the world’s 
smallest diameter needle antenna, designed to be the 
same diameter as the small fine needle aspiration 
devices used to take small tissue biopsies to limit any 
disruption to the operation of the organ. To have devices 
such as these in our armoury to combat cancer makes 
the extreme dedication from the engineering teams  
all worthwhile.

16

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Innovation in our IP
ip management
We take IP management very seriously. For a company of 
our size we have an extensive suite of patents, including 
an array of foreground and background patents to 
protect our core innovations. Our IP portfolio is centred 
on our CROMA Advanced Energy Platform and 
instruments that can be used to deliver microwave and 
RF energy into tissue to perform bronchoscopic, 
endoscopic (including endoscopic ultrasound), 
laparoscopic and open procedures.

From 1 January 2019 to 31 December 2019 Creo was 
granted or allowed 55 new patents. We also filed 14 new 
inventions during this period to protect future medical 
device ideas and to enhance the protection we have on 
our technology.

ip estate
The Creo IP estate has developed not only through new 
innovative inventions protected by the constant filing of 
new GB applications and existing patent applications 
reaching the International and National Phases, but 
through key applications being granted in the UK and all 
over the world.

medium-term product roadmap
Beyond the immediate roadmap of flexible advanced 
energy devices, Creo has a large IP estate with a wide 
range of potential clinical applications, all powered by the 
CROMA Advanced Energy Platform.

The CROMA Advanced Energy Platform will benefit from 
a roadmap of improving capability based on the current 
and broadening IP portfolio and technological advances 
in microwave and RF power devices, signal processing, 
electromagnetic modelling tools and rapid prototyping 
equipment. Our research projects will bring additional 
modalities to the CROMA Advanced Energy Platform and 
a continuing versioning roadmap of software will deliver 
intuitively operated devices to the clinical community. 

A significant portion of the Creo IP estate protects our 
non-thermal plasma technology for use in several 
applications, including wound care, urinary tract 
infections, hospital associated infections and endoscope 
sterilisation. This technology has been validated through 
work with microbiologists at UCL Hospital and the 
University of West of England where we have 
demonstrated that our non-thermal plasma produces a 
significant log reduction of microorganisms, as specified 
by the FDA. We also now have a project running with 
UWE to investigate the effect of our non-thermal plasma 
on biofilms.

A second family of devices on our medium-term 
roadmap is a family of laparoscopic devices, where a 
number of our flexible endoscopic devices, such as 
Speedboat and resector products, can be refactored to 
deliver microwave and RF energy at the end of a rigid 
300mm-long catheter. The Creo IP families already in 
place to protect the Speedboat blade and a range of 
scissor structures and jaw arrangements that deliver 
both microwave energy for coagulating tissue and 
bipolar RF energy for cutting tissue cover both rigid and 
flexible laparoscopic devices. 

Creo had further success in 2019 as the commercial 
partner in the HORIZON 2020 SUMCASTEC project.  
With responsibility for the cell neutralisation aspect of 
the work, in 2019 we developed both new high-voltage 
picosecond and low-power millimetre wave generators. 
These novel generator modules are delivering  
‘non-thermal’ effects that are being analysed with regard 
to their impact on medulloblastoma, glioblastoma and 
other cells in fluid cultures. We are also about to embark 
on a study to apply irreversible electroporation (IRE) 
pulses to bulk tissue in the colon, pancreas and lungs to 
see if it is possible to destroy unhealthy or cancerous 
cells without causing any damage to connective tissue. 
Two new patent applications on nanosecond and 
picosecond electroporation generators were filed in 
2019. This research programme has potential to enhance 
the CROMA Advanced Energy Platform with the inclusion 
of non-thermal capability to complement RF, microwave 
and non-thermal plasma modalities.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

17

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSCHIEF TECHNOLOGY OFFICER’S STATEMENT CONTINUED

188 granted
188 granted 
patents
patents. 
599 patents pending

599 patents pending

Overview of Creo Medical Families

PLATFORM

SPEEDBOAT & ENDO

FLUID & PLASMA

SPEEDBOAT

26

patents

25

applications

HAEMOSTAT

1

patent

27

applications

PLATFORM GENERATOR &
INTERFACE ELEMENTS

57

patents

212

applications

PLASMA
STERILISATION

26

patents

21

applications

ABC/APC

10

patents

19

applications

LIPOTUNNELLER

8

patents

2

applications

CYST
TREATMENT

0

patents

12

applications

GRASPERS

23

patents

RADIATING
SNARE

60

applications

11

patents

27

applications

RESECTOR

12

patents

COLD SNARE

END ABLATOR

1

patents

14

applications

DUODENAL
ABLATION

SCOPE-CONVEYED
FLEXIBLE ABLATOR

10

patents

LIGAMENT
TIGHTENING

0

patents

119

applications

Lorem ipsum

19

applications

3

patents

0

patents

13

applications

9

applications

20

applications

RESECTOR & GRASPER

ABLATION

*Graphical representation of patent families.

As of 31 December 2019, we had 188 granted patents 
and 599 pending applications around the world.

*Graphical representation of patent families.

Jurisdictions: US, CN, JP, CA, IN, SG, AU, HK, KR, IL, 
ZA, BR, RU, EP (AT, BE, CH, CZ, DK, DE, ES, FR, GB, 
GR, IE, IT, NL, NO, PT, SW)

18

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Our unique Advanced Energy Platform is built 
upon Creo’s patented technology to allow the 
delivery of focused high-frequency  microwave and 
bipolar radio frequency energy  through a single 
accessory port.

Immediate Product Roadmap
CROMA Advanced Energy Platform
Our unique CROMA Advanced Energy Platform is built 
upon Creo’s patented technology to allow the delivery of 
focused high-frequency microwave and bipolar radio 
frequency energy through a single accessory port, 
enabling the use of a range of novel miniature 
endoscopic devices with precise and highly controllable 
cutting, coagulation and ablation capabilities. The 
precise closed loop control on both the RF and 
microwave channel enables the quantum of energy 
delivered into patient tissue to be dynamically controlled 
to ensure optimal tissue effects are achieved. 

Pending patents

Granted patents

599

188

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

19

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSCHIEF TECHNOLOGY OFFICER’S STATEMENT CONTINUED

Creo medical  
devices 
CROMA’s GI Suite 
powered by Kamaptive

Resector (‘RG-1’) is believed to be the only bipolar 
flexible RF and MW scissor device in the world with dual 
action RF energy delivery. Building on the Speedboat 
blade technology, RG-1 enables the clinician to grasp, cut 
and coagulate highly perfused tissue (such as in the 
colon, stomach, liver or spleen). The ability to alternate 
between cutting and coagulating using RF and MW 
energy across the ‘jaws’ of the RG-1 gives the clinician 
significantly more control and is a strong differentiator. 
The device provides a gliding cut using a fixed bipolar RF 
field as well as a conventional bipolar RF cutting between 
two jaws at opposite polarities, and offers great utility to 
bloodlessly resect/dissect and coagulate in a wide range 
of organs within the human body by sequentially 
applying the microwave field followed by the RF field to 
coagulate and then cut. 

[SHOW DEVICE]

20

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Speedboat (‘RS-2’) is our multimodality bipolar RF  
and focused microwave energy blade antenna, with 
integrated needle injection capability, superior rotation 
and a physical shape that provides underlying tissue 
protection. Speedboat has now been used in multiple 
applications all over the world for dissection of  
pre-cancerous and cancerous lesions in the lower  
GI tract and upper GI as well as other procedures such 
as Peroral Endoscopic Myotomies (POEMs). Speedboat 
enables the endoscopist to (i) lift tissue with viscous fluid 
injection via a retractable needle, (ii) cut tissue precisely 
using bipolar RF energy delivered along the edge of the 
instrument for localised energy transfer, allowing for a 
lower energy requirement reducing the risks associated 
with monopolar tissue resection (where the current 
passes through the delicate tissue structure, and 
returning via a large dispersive pad), and (iii) deliver  
high frequency controlled and focused microwave 
coagulation, all within a single instrument. The 
Speedboat device was CE marked for lower GI tract use 
gained FDA clearance for upper and lower GI tract use in 
2017 and was commercially launched in October 2019.

Needle Probe tissue ablation device (‘NP-1’) is 
believed to be the smallest diameter MW ablation needle 
antenna in the world. With a diameter of less than 1mm, 
the NP-1 device can be used in a variety of ablation 
procedures such as open, laparoscopic and flexible 
endoscopic procedures. Designed to be the same form 
and dimensions as a standard biopsy needle, NP-1 is 
designed for the ablation of a wide range of tissue types 
(such as liver, kidney, lung, muscle and pancreas). Due to 
the small diameter of the device, it can be used to ablate 
tumours in highly perfused organs without the risk of 
bleeding prior to energy delivery due to the sub-mm 
insertion tract. The device also has potential to treat 
certain brain tumours.

Haemostasis probe (‘HS-1’) is thought to be the only 
non-stick, MW haemostasis device in the world for the 
treatment of upper and lower GI bleeds, such as stomach 
ulcers or bleeding polyps. While the market is dominated 
by RF energy devices, the HS-1 offers clinicians a MW 
energy option. Importantly, unlike traditional RF 
electrodes that require direct electrode contact for the 
current to flow, MW energy does not require a current 
path or direct tissue contact, allowing the device to have 
a non-stick coating applied. This non-stick coating allows 
the device to be removed without sticking to the 
coagulated tissue, thus overcoming a key disadvantage 
of traditional RF ‘sticky’ devices that can cause the bleed 
to restart, adding risk to the patient. Furthermore, with 
traditional RF devices energy is sometimes applied for 
longer than is necessary, which can result in tissue 
charring, which is extremely undesirable. 

Flexible Ablation Device (‘AB-1’) is a new soft tissue 
ablation device, designed with the aim of being able to 
ablate nodules and tumours in the lungs, in particular 
the airways, using the highest frequency MW energy 
used for tumour ablation. This device also has potential 
to be used to treat a number of other conditions, where a 
small diameter flexible device enables access into 
otherwise inaccessible regions of the body. The device 
could be particularly useful to treat a range of ENT 
indications, including nasopharyngeal cancer and nasal 
polyps. Due to its small size and flexibility, the AB-1 has 
the potential to reach deep into the lung where, once in 
position, the device can be inserted through a catheter 
and into the tumour.

professor Christopher Hancock
Chief Technology Officer
6 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

21

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSSTRATEGIC REPORT GOVERNANCE

FINANCIAL SSTATEMENTS

INTRODUCING

Figure 1: Global market for Endoscopic Devices

Global endoscopic market by segment ($bn)1

Laparoscopy

GI 
endoscopy

Urology 
endoscopy

Arthroscopy

Bronchoscopy 
and ENT

Gynaecology 
endoscopy

Other

$12.0

$10.0

$8.0

$6.0

$4.0

$2.0

$0

1 GI Endoscopy
•  Limited innovation in 

2 Bronchoscopy
•  Growth driven by 

recent years

screening

•  No interventional 
options available

•  Demand for new 

therapies 

•  Growing volume of 

interventional 
techniques

•  Upper and lower GI 
either within the 
gastrointestinal tract or 
accessing close-by 
organs

•  $3–4bn addressable 
instrument market2,3
•  4–6% annual growth2

Long-term  
opportunities
•  Other endoscopic 

markets

•  Laparoscopy $8bn 

addressable 
instrument market 4

•  Non-thermal plasma

•  Endoscopic sterilisation

•  Wound care

1. 

 Data presented is total segment value – including imaging and devices;  
“Endoscopy Devices: Applications And Global Markets” (HLC093A), BCC Research, 2011.

2.  Boston Scientific investor presentation, 2015.
3.  Conmed investor presentation, August 2016.
4.  Medtronic investor presentation, June 2016.

22

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

STRATEGIC REPORT GOVERNANCE

FINANCIAL SSTATEMENTS

The long-term roadmap – open approach to innovation

Our ambition is for our CROMA Advanced Energy 
Platform and instruments to be used in all hospitals all 
over the world to treat as many clinical conditions as 
possible via endoscopic, bronchoscopic, laparoscopic 
and open surgical procedures, including wound 
treatment and tumour ablation.

We have a very open approach to innovation, both within 
Creo and beyond, ensuring that we work closely with 
diverse clinicians throughout the world and factor their 
feedback into our new products. Within the business,  
we hold regular innovation workshops. We also have a 
long history of collaborating externally with various 
academic institutions such as Bangor University, 
University College London (UCL) and University of West 
of England (UWE). A recently awarded Royal Academy of 
Engineering Visiting Professorship at UCL has enabled 
even closer links between Creo, UCL School of 
Engineering and UCL Hospital.

Long term, as the CROMA Advanced Energy Platform 
capability develops, we intend to explore opportunities 
to collaborate, partner with or license to device 
manufacturers and innovators, large and small, in 
multiple markets worldwide, where the device 
engineering capability exists. We are now working with a 
number of design houses that could potentially develop 
new devices compatible with Creo’s CROMA Platform. 

Any innovative partnering and engineering agreements 
we enter to stimulate wider IP creation will include crucial 
control steps to maintain the core values of intuitive, 
self-provisioning and safe to use advanced energy 
devices powered by the CROMA Advanced Energy 
Platform, to change the life of patients throughout the 
world, where we can offer improved patient outcomes.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

23

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSWhat is Kamaptive technology?

Creo’s CROMA Advanced Energy Platform is powered  
by Kamaptive full spectrum adaptive technology. 
Kamaptive technology is the seamless, intuitive integration 
of multi-modal energy sources, optimised without 
compromise to adapt to the tissue effect required for 
different procedures. Kamaptive intuitively adapts to the 
different devices in use, self-provisioning and adapting  
the settings of the CROMA Platform for the purpose of the 
device being used. Kamaptive utilises all modes available  
to make the clinical experience as simple and intuitive for 
the user as possible, combined with real-time adaptive 
feedback to optimise the clinical effect allowing the 
clinician to focus entirely on the patient and the procedure. 
Utilising the full spectrum of energy modalities available  
to it, Kamaptive creates a simple, intuitive and safe 
environment for the user and the patient.

Kamaptive & our products

Kamaptive technology’s architecture allows 
multiple Creo Development teams to design, 
test and build innovative devices 
independently whilst functioning with the 
CROMA Platform without complex software 
changes or menu options for users. This plug 
and play architecture allows Creo’s designers 
and engineers to focus on patient safety and 
the required clinical effect.

24

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Investing / partnering opportunities

The architecture developed and capability within the 
CROMA Platform has multiple surgical applications. 
Powered by Kamaptive, joint development with key 
partners has the potential to become an integrated 
reality. Creo is developing collaborative development 
relationships with a number of potential key partners 
in areas such as Robotics and Laparoscopy where new 
technology could be developed carrying the ‘powered 
by Kamaptive’ seal.

Developer conference

During the development of CROMA, Speedboat and 
other devices, Creo has been approached many times 
by device developers from all over the world to explore 
developing their own devices for which they need an 
advanced energy source. CROMA is an integrated 
platform with multiple surgical modalities. These 
modalities are continuously being expanded to  
include higher frequency millimetre-wave sources, 
electroporation capability as well as thermal and 
non-thermal plasma control. Powered by Kamaptive 
technology, Creo will be stimulating worldwide 
developer conferences to allow third party device 
manufacturers to develop their own devices to be 
powered by Kamaptive.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

25

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSCOMMERCIAL REVIEW

2019 has seen some significant 
steps forward for the business 
across all areas of the 
commercial operation. 

Building on the achievements in 2018, the primary goal 
during the reporting period focused on preparing to 
leverage the planned completion of the wider suite of GI 
devices to allow us to build on the great clinical results 
we continue to generate from the Speedboat device. 
Highlights for the period include:
 f Validating the Creo’s Clinical Education Programme’s 
first training centre up and running in the USA with 
doctors through the program and getting great 
results in their patients

 f Extending our distribution reach with additional 

framework agreements signed up in Germany, Italy, 
France and India

 f Launching the entire suite of GI devices and CROMA 
powered by our Kamaptive full spectrum adaptive 
technology at UEGW in November

 f Rolling out the Clinical Education Programme (CEP) 
for the first time in the US, Germany, Italy, France  
and India, with patients treated by several doctors  
in each territory

 f Processing initial purchase orders for products for 

Speedboat as expected

 f Holding multiple live Speedboat cases in Spain, UK, 

USA, Greece and India broadcast live to large 
audiences of physicians including cases broadcast live 
via Facebook

 f Quadrupling our clinical nurse advisory resources as 
part of a program of increasing resources to support 
our direct and distributor led mentoring programs to 
strengthen our education and patient outcome 
focussed programme

 f Ramp up of clinical cases in the US and UK
 f Establishment of further COEs in the US and UK
 f Attracting significant industry leadership to lead the 
commercialisation drive, bringing over 100 years’ of 
surgical device sales and marketing experience into 
the team in the last 12 months

 f Post period, securing senior leadership talent to lead 

the direct market development team in the USA

Education led market development strategy
The evolution of Creo’s CEP during the reporting period 
has been extremely successful, resulting in a consistent, 
repeatable programme with predictable results. Our 
strategy of investing heavily in a novel, immersive 
peer-to-peer CEP continues to develop. Most pleasing of 
all is that on multiple occasions we have had trainees 
attending the programme during a weekend to then 
deliver their first mentored upper and lower GI cases in 
clinic on the Monday morning and with others utilising 
Creo’s technology on their patients within a week of 
completing the course. This has taken place in the US, 
Australia, India and the EU. This is validating our program 
and investment in this area, which we are continually 
strengthening with the extension of our clinical 
mentoring and customer support resources irrespective 
of a distribution or direct sales approach.

As we now embark on the launch of a full suite of GI 
devices, leveraging the existing estate of CROMA 
installations, it is very satisfying to continually gain 
feedback from our doctors regarding the performance of 
our technology and Speedboat with the coagulation 
performance described with phrases such as “wow!” and 
“amazing!”. With the recent FDA 510(k) clearance of our 
first non-stick haemostasis technology adding to the 
suite, we are now working hard to line up initial use of 
each of the wider suite of new products to treat patients 
in our current markets as soon as the COVID-19 
restrictions are lifted.

In short, in 2019 we have validated our CEP with our own 
trainers enabling new doctors to use the technology with 
their patients. After a number of their own cases, these 
doctors have gone on to operate the same programme 
successfully, enabling the next wave of doctors to treat 
their patients within the year. This validates how we can 
scale the program around Speedboat, our challenge in 
the years to come is to enhance the CEP to include the 
new devices with similar results. We continue to receive 
routine feedback from our customers who tell us this is 
the best executed, most immersive programme they 
have experienced. 

Expanding our distribution network
As in previous years, demand from potential distribution 
partners remains strong and we have selected and 
appointed additional distribution partners in Europe and 
Asia. We have taken a deliberate approach to 
introductory framework contracts to remain agile and 
adaptive to build the business. The product marketing 
and CEP is heavily supported by Creo with on the ground 
logistical support from our distribution partners. We 
have selected different types of distribution partners in 
different markets and as we fully roll-out the suite of 
products we will be in a position to maximise which 
approach and business fit our model. Some of our 
partners are large corporate entities, some are smaller, 
focused, family run distributors, each with strengths and 
weaknesses. They are all united in a passion and desire 
to build Creo, CROMA and our devices powered by 
Kamaptive technology into their businesses. As our 
experience grows, this will inform the continuing 
expansion of our distribution into additional markets in 
the EMEA, APAC and South American markets.

Equally satisfying, as above, we have quickly rolled out 
the CEP in these new territories, enabling doctors to use 
the technology to care for their patients within a much 
shorter time frame than during our early commercialisation. 
Prior to the COVID-19 lock down we had a full CEP 
booked in for the first 4 months of the year at multiple 
Clinical Centres of Excellence and multiple trainers. With 
the recent progress made with the GI suite of devices, we 
also look forward to working with our Horizon network of 
worldwide key opinion leaders to integrate these new 
devices into the CEP and launching these into treating 
patients in many areas over the next few months.

26

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
 
 
We have recently hired Marketing and Communications 
leadership to lead the challenge of customer, distributor 
marketing and communications, securing the brand 
identity with an expanding web, social media and more 
importantly a range of digital, on-line, remote and 
on-site material support for the CEP and our ambition to 
launch an expansive and immersive remote mentoring, 
peer-to-peer support, review and publishing framework.

COVID-19 and the medium-term outlook
The COVID-19 crisis has clearly impacted the commercial 
operations to a greater extent than the rest of the 
business. While the development, research and 
regulatory sides of the business can continue to produce 
almost unhindered, the front line CEP has been stalled 
completely, with most of our users redeployed to 
COVID-19 related care as routine diagnostics have been 
completely stalled. However, the lock-down has given us 
the opportunity to accelerate our remote mentoring and 
peer-to-peer review program. In the spirit of focusing  
on what we can do not what we can’t do, with the 
cancellation of our biggest conference of the year at 
DDW in Chicago, we will be operating a remote version  
of DDW with remote workshops and case reviews with 
groups of on-line physicians who would otherwise have 
attended the hands-on learning zone we had planned to 
host at DDW.

Planning for the introduction of the new products into 
first human use has stalled, but we expect this to pick 
straight up where we left off once the lock-downs are 
lifted and hospitals get back to more normal operation. 
Our expectation is a lifting of restrictions starting at the 
end of Q2-2020, but we do not expect CEP to be kick-
started again until towards the end of Q3-2020 along 
with more routine endoscopy procedures. Overall, we 
expect a short-term surge in screening endoscopy to 
catch up on 6 months of stalled service. Sadly, our 
working assumption is a shift to later stage of diagnosis 
for a period of time due to the gap in screening which 
our devices may well be able to help with.

Building the commercial foundations of the future
The soft launch Speedboat and CROMA Advanced Energy 
Platform in the last 18 months has given us the kernel of 
infrastructure we need ahead of launching the wider 
suite of devices. Now, with a global network of initial 
distribution partners and the beginnings of a direct 
market presence in the US we have been working hard to 
extend the resources within the team in tandem with 
securing the financial resources which may assist with 
M&A to strategically acquire growth in direct sales and 
clinical support presence. We continue to build the 
clinical support resources to support both direct and 
indirect markets where we will always target a direct 
local clinical presence in our markets as our range of 
game changing devices extends in the coming years.

The clinical support team has quadrupled in size during 
the period, with highly experienced nurse endoscopists 
joining the business and spending time every week on 
the road with our clinicians in the endoscopy unit while 
patients benefit from our technology. In addition, we 
have built on the team with senior leadership to oversee 
our commercial operations in the UK, EMEA, APAC and 
the USA. This leadership team is driving the expansion of 
our sales, marketing, service and logistics operations. 
Our goal is always to stay ahead of the curve, striving to 
be recognised as an industry leading, patient focused, 
sales, service and clinical support organisation to 
complement our CEP and challenging our distributors to 
step up with us.

Expanding the brand
With the initial launch of the suite of GI products in 
October, we worked hard to step up the branding of the 
business, the platform, our devices and our full spectrum 
multi-modality advanced energy platform. We launched 
a fresh brand for the CROMA Advanced Energy Platform 
and began rolling out the Kamaptive brand with an 
integrated brand hierarchy enabling us to maintain 
brand identity from the corporate branding, through 
CROMA, our devices and to Kamaptive. The Kamaptive 
brand will become an increasingly important dimension 
as this powers third party devices developed and 
powered by Kamaptive technology.

During 2019, we increased our commercial presence, 
attending four major international conferences in three 
continents, in particular at UEGW in the final quarter 
where we launched the GI suite into our first distributor 
conference. In addition, we have supported several 
distributors and Key Opinion Leaders at live endoscopy 
events with live Speedboat cases broadcast to 
auditoriums of visiting physicians as well as live via social 
media. These events again were spread across the key 
markets of the EU, US and APAC.

As the portfolio develops our conference attendance in 
the next few years will develop across broader GI 
conferences as well as conferences representing other 
clinical associations including interventional radiology, 
pancreobolliary and pulmonary.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

27

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTS 
 
 
 
 
 
Our vision is to improve 
patient outcomes through 
the development and 
commercialisation of a 
suite of electrosurgical 
devices, each powered  
by our Croma 
adVaNCed eNergY 
plaTForm.

28

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

OUR PEOPLE

exceptional leaders  
and partners.
Our talented team at Creo is complemented 
by our network of key opinion leaders and 
distribution partners.

The Creo Medical team
We are a broad church. Led by our founder and CTO 
Chris Hancock, our development team includes 
specialists from multiple sectors. We think laterally and 
fish from a broad pool when it comes to recruiting the 
best talent.

Our backgrounds may be diverse, but our enquiring 
minds, hunger for solutions and relentless drive mean 
we work as a cohesive team. We love nothing more than 
bouncing ideas around and get very excited when 
concepts from our different fields come together. Our 
monthly innovation workshops are open to all colleagues.

In addition to two Professors, Team Creo is an 
amazingly well-qualified team with:

>10% Phd 
>20% post graduate
>60% degree qualified

Wider Creo family
We don’t limit ourselves to our recruited talent. Our ever 
growing network enables Creo to utilise a wide range of 
consulting talent with extensive experience drawn from 
product design, microwave engineering, software 
development and medical devices.

Our culture is fundamental to the way we 
work, and we have distilled this into five  
core values:

Collaborative
 f Collaboration makes being disruptive positive, 

beneficial and effective. 

 f Collaboration with our colleagues and business 
partners enables us to turn our creative ideas 
and inventions into real innovations. 

Creative
 f Our diverse team means that we create original 
and therefore more effective approaches to 
medical device challenges. 

 f This approach is born from being inquisitive, 
always learning, and being passionate about 
turning ideas into reality. 

Life changing
 f Our aim is for medical devices to be simpler and 
safer to enable better patient outcomes that are 
less invasive. 

 f Our innovations and the clinicians who use them 

change lives for the better. 

 f We have an uncompromising adherence to 

ethical excellence. 

Can-do
 f We believe that our ‘can-do’ approach, the energy 
to take action and our hunger for solutions mean 
that we can succeed in our goals. 

 f We face challenges with the kind of courage that 
comes from a personal belief in not only what we 
are doing, but why we are doing it and what it 
means for the wider world. 

Disruptive
 f We challenge assumptions and the status quo. 
 f Our goals are nothing less than a paradigm shift 
in the medical device market and to deliver life 
changing products. 

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

29

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSPRINCIPAL RISKS AND UNCERTAINTIES

approach to  
managing risk.
The Audit Committee formally reviews the
effectiveness of the Group’s risk management 
processes and internal control systems on behalf  
of the Board. The Board has overall responsibility 
for risk management and internal controls.  
Our risk management process is designed to 
identify, evaluate and mitigate significant risks  
to the business.  

Although we believe that our risk management 
procedures are adequate, the methods used to 
manage risk may not identify current or future  
risks or the extent of future exposures.

Commercial, operational, regulatory and legal risks

risk

description

mitigation

market acceptance  
of current and  
new products

There can be no assurance that our 
technology will prove to be an attractive 
addition or alternative to existing surgical 
devices. Conversely, the business needs to 
be able to scale up in the event of rapid 
adoption of our products.

The development of a market for our 
products (and the timing of this) is affected 
by many factors, including: (i) the emergence 
of newer, more competitive technologies and 
products; (ii) the cost of our products; (iii) 
regulatory requirements; (iv) customer 
perceptions of the efficacy and reliability of 
our products; and (v) customer reluctance to 
buy a new product.

 f We engage with Key Opinion Leaders and 
clinicians on the development of our 
products, gathering feedback in order to 
develop products that meet their needs. 

 f Our Clinical Education Programme is 

designed to educate clinicians on the safe 
and effective use of our products. 
 f We continue to develop our product 

portfolio beyond the initial suite of products 
to give depth and breadth to the business. 

 f We have designed the business to be 

scalable, for example with the 
management structure, facilities and our 
approach to training clinicians. 

 f Our strategy to work through multiple 
channels to market will share some risk 
with third party distributors.

product development

Much of our future revenues will depend on 
our ability to continue to develop new 
products. These products may take longer  
to develop than planned, require more 
resources or may pose technical challenges 
that we cannot solve.

 f New product development is 

complementary to work already being 
undertaken by the business. We are 
therefore able to leverage existing skills 
and knowledge.

 f The Creo team have a depth of knowledge 
and experience in the devices that they 
are developing.

 f We plan to allow select third parties to 

develop devices that are compatible with 
Creo’s CROMA Advanced Energy Platform. 
In doing so, product development risks 
are passed to third parties whilst 
increasing the end user’s ability to exploit 
the benefits of Creo’s platform 
technology.

30

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
risk

description

mitigation

regulatory risk

risks relating to ip,  
proprietary rights
and confidential  
information

iT security

Our products are regulated by national 
and regional medical device regulations; 
there can be no assurance that we will 
receive regulatory approvals on a timely 
basis, or at all. There may also be 
regulatory changes that could require 
additional studies and a need to resubmit 
products to the regulatory authorities.

We also need to comply with ongoing 
regulatory requirements, such as to 
maintain a quality system, for which we are 
subject to periodic inspections (scheduled 
and unscheduled), restrictions in relation to 
promotional materials and post-market 
safety surveillance programmes.

Reimbursement of medical devices in Europe 
is determined on a country-by-country basis, 
at a national level or, in some cases, by 
regional authorities within countries. Securing 
reimbursement may require us to collect and 
disseminate further data to demonstrate the 
clinical value and cost-effectiveness of our 
products, and there can be no assurance that 
the reimbursement process will be successful.

On Brexit, the UK may require alternative 
standards to the prevailing CE standards 
requiring additional regulatory approval of 
our products before they can be offered for 
sale in the UK.

 f We have CE marking and FDA clearance for 

our Speedboat device and CROMA Platform. 
Post period end we received FDA clearance 
for our HS1 device. As at 31 December 2019, 
our suite of devices are in varying stages of 
the regulatory clearance process.

 f Our QMA team is focused on the regulatory 

needs for product development and develops 
quality documentation to support all 
regulatory applications.

 f We are ISO: 13485 accredited and are 

subject to regular audits from bodies such 
as ISO and BSi.

 f All documentation is stored and available 

should any resubmission be necessary, and 
our quality systems are designed to be 
sufficiently robust to withstand any 
necessary scrutiny.

 f We are working with local distribution 
partners to mitigate exposure to 
reimbursement risk. Local distributors will 
identify the pricing locally to establish whether 
a particular market is worth pursuing.

 f We have taken steps to ensure that our CE 

registrations remain valid within the EU post 
Brexit, by novating our notified body to BSi 
in the Netherlands.

 f We continue to monitor the UK’s exit from 
the EU and will take necessary actions  
to register products in any alternative 
UK-based system as and when required.

We rely primarily on a combination of 
patents and proprietary knowledge,  
as well as confidentiality procedures and 
contractual restrictions to establish and 
protect our proprietary IP rights.

There can be no assurance of obtaining new 
patents, or that existing patents will provide 
us with sufficient protection in the case of  
an infringement of our technology or that 
others will not independently develop 
comparable or superior technology.  
We may inadvertently infringe a third party’s 
patent, which could lead to litigation, the 
requirement to obtain a licence, or the need 
to cease development or commercialisation 
of the infringing technology or product.

 f We have a long-standing track record of 

IP generation and successful applications, 
and have a long-standing relationship 
with our patent agent who has a deep 
understanding of our technology and  
the medical device sector and who 
advises us on the application and 
execution of patents.

 f We undertake freedom to operate 

searches at the early development stages 
of a new device and seek to ensure all 
devices are covered by strong IP 
coverage.

 f There is an ongoing review of terms and 
conditions with third parties to ensure 
that IPR is retained and protected 
wherever possible.

The risk of industrial hacking for sensitive 
information and/or with the intention of 
deliberate malice.

In the event of a data breach the Group is 
liable to be fined for a breach of GDPR 
legislation.

 f Strong IT security measures have been 

implemented and are reviewed to ensure 
that we are adequately protected.

 f The Company holds limited personal and 
sensitive data and policies are in place 
that are designed to ensure compliance 
with GDPR.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

31

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSPRINCIPAL RISKS AND UNCERTAINTIES CONTINUED

Commercial, operational, regulatory and legal risks continued

risk

description

mitigation

product liability  
or other legal risks

dependence on key 
executives and personnel

dependence on 
distributors in certain  
geographical areas

Criminal or civil proceedings might be filed 
against Creo Medical by study subjects, 
patients, the regulatory authorities, other 
companies and any other third party using 
or marketing our products.

If we cannot successfully defend ourselves 
against product liability claims, we may incur 
substantial liabilities or be required to limit 
commercialisation of our products if 
approved. Successful defence of any such 
claims could require significant financial and 
management resources.

 f A number of our products have obtained 
approvals/clearance from third party 
regulatory bodies in the EU and United 
States.

 f Our design process seeks to mitigate 

issues by including pre-clinical and clinical 
trials in the development of our products.
 f We invite input from Key Opinion Leaders 
on product development and their needs.

 f Our QMS system is designed to comply 

with ISO 13485.

 f We review our insurance coverage annually.
 f Our Clinical Education Programme is 

designed to educate clinicians on the safe 
and effective use of our products.

The future success of the Group will depend 
in part upon the expertise and continued 
service of certain key executives and 
technical personnel. In particular, Professor 
Chris Hancock has been, and remains, 
essential to the development of the Group.

Our ability to successfully develop 
commercial products will also depend on  
our ability to attract and retain suitable 
personnel.

Sales of our products depend, in part, on the 
financial resources, expertise and clients of 
our distributors, agents and other channel 
partners.

In 2016 we entered into a distribution 
agreement with HOYA Group, PENTAX 
Medical to distribute our products, once 
commercialised, in key Asia-Pacific markets. 
We do not currently have a distribution 
partner in the USA.

We cannot ensure that we will be able to 
retain our distributors, renew existing 
distribution agreements on commercially 
favourable terms, enter into new distribution 
agreements for target geographical markets 
or that distribution partners will dedicate the 
resources necessary for the commercial 
success of our products.

 f We have implemented a share option 
scheme to retain key employees and 
enter into contracts that contain limited 
non-competition provisions with key 
personnel.

 f We have taken great steps over the last  
12 months to continue to recruit more 
people across the whole business.
 f Our HR team are focused on obtaining, 
developing and managing talent within 
the business.

 f By capturing IPR through patent 

applications, we are able to ensure 
ownership of knowledge and create 
foundations for our product pipeline.

 f HOYA Group, PENTAX Medical is a 

significant shareholder, therefore our 
success is their success, and we are 
involved in ongoing discussions to ensure 
that the distribution agreement we have 
together meets the needs of all parties.
 f We have recruited employees with direct 
and relevant experience in sales in the 
medical device sector. They are 
responsible for establishing distribution 
partners in key territories as well as 
developing a direct sales team.

 f In the last 12 months we have entered 
into additional framework agreements 
with distribution partners, including India 
and key markets in Europe.

32

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

risk

description

mitigation

dependence on key 
suppliers and internal 
resource to manufacture 
products

Political risks

risk

The uK’s exit from 
the european union

The manufacture of our products involves a 
number of parts, some of which may only be 
available from a limited number of third 
parties and/or rely on key internal processes 
within the business.

Failure by a third party to deliver 
components or a third party ceasing to 
manufacture components could result in 
delays in the manufacture of products or the 
need to redesign certain elements.

 f Wherever possible we seek to have a 

number of suppliers for components.  
As we move to manufacturing, we are 
seeking to ensure that all critical 
components have at least two sources.

 f We have engaged with outsourcing 
partners to assist with part or all of 
certain manufacturing processes.
 f We have designed our manufacturing  
to be scalable and have a number of 
operatives trained in all aspects of 
manufacturing.

 f Our procurement teams are working to 
identify alternative and complementary 
suppliers to ensure that our supply chain 
is robust.

description

mitigation

We face risks in relation to the political and 
economic instability associated with the UK 
leaving the European Union, as well as 
potential changes to the legal framework 
applicable to our business.

 f Our strategy is not to focus solely on  
EU markets. Alongside the EU, we will 
focus on the UK and the US along with 
other markets.

 f We monitor developments on an ongoing 
basis to allow the business to react when 
necessary.

 f Employees that are not UK citizens 

currently have the right to work, and our 
HR team will seek to manage processes to 
ensure that this will continue to be the 
case post Brexit.

 f We have established a presence in Ireland 
to give us an entry point to the EU market 
if required.

events taking place  
in other jurisdictions  
may adversely impact  
on Creo’s ability to  
market products

We face certain geopolitical risks in relation 
to countries seeking to on-shore or pursuing 
a ‘buying local’ policy which could fetter 
international sales of products 
manufactured outside of such countries.

 f We have established a US subsidiary to 

assist with product exploitation in the US.

 f Local distributors are engaged to seed 

local markets and generate initial demand 
of products therefore giving us a local 
presence with established persons.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

33

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSPRINCIPAL RISKS AND UNCERTAINTIES CONTINUED

Pandemics, natural disasters and property loss

risk

CoVid-19

description

mitigation

There is significant uncertainty worldwide in 
relation to the social and economic impact 
from the spread of Coronavirus (COVID-19) 
and the various national responses.

National travel restrictions and social 
distancing measures will prevent Creo 
personnel from visiting countries where 
restrictions are in place and will limit potential 
users of our products from attending training 
and/or trainers from providing training on the 
safe use of our products.

Medical resources at national and local levels 
will be focused on mitigating the impact of 
COVID-19 rather than undertaking non-
urgent or elective procedures that would 
otherwise be able to utilise our products.

There are restrictions on the ability of sales 
representatives to attend customer sites.

Should personnel become infected or show 
symptoms, they will be required to self isolate 
and/or take extended time off work.

National social distancing responses require 
alternative working methods (i.e. 
homeworking) which may not be suitable for 
all employees.

 f The business is continually monitoring the 

development of COVID-19 and the 
possible impact it could have on our 
business. We are seeking to comply with 
and, where possible, go beyond 
government guidance as issued from 
time to time.

 f Guidance has been provided to all 

employees on the steps that they need to 
undertake to mitigate the risk of 
Coronavirus spreading between 
employees. We are seeking to comply 
with and, where possible, go beyond 
government guidance to do all that we 
can to protect employees and partners.

 f Employees are required to work from 
home where possible and, until social 
distancing measures are lifted are only 
permitted to travel on business when it is 
absolutely necessary. 

 f All employees have access to conference 
call and videoconference facilities and 
have been provided with IT equipment to 
allow them to work from home.
 f For the foreseeable future we will 

continue to minimise the number of in 
person meetings that are taking place.
 f Our H&S employees are monitoring the 

development of events on a daily basis to 
ensure that all appropriate steps are 
being taken.

 f We are in regular communication with 

supply chain partners to ensure that we 
can adequately plan for disruption to the 
supply of raw materials and components.
 f We are actively working with professional 
advisors to ascertain what government 
support can be provided to Creo to limit 
the financial impact arising from 
COVID-19 and social distancing measures. 

events beyond the control 
of the management of the 
Company may have 
adverse effects on  
the business

The possible threat of natural disasters 
affecting the ability to trade and 
manufacture.

 f The Company property is well secured 
and we have taken reasonable steps to 
protect the contents.

 f A disaster recovery plan has been 

developed.

34

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Financial risks

risk

availability and terms  
of additional financing 
required

Foreign exchange  
rate fluctuations

description

mitigation

Our financing requirements depend on 
numerous factors, including the rate of 
market acceptance of our technologies and 
our ability to attract customers. We may be 
unable to obtain adequate financing on 
acceptable terms, if at all, which could cause 
us to delay, reduce or abandon research and 
development programmes or hinder 
commercialisation of some or all of  
our products.

We record transactions and prepare our 
financial statements in Sterling, but a 
substantial proportion of our income is 
expected to be received in US Dollars and 
Euros. We also incur some expenditure in US 
Dollars and other currencies. To the extent 
that the Group’s foreign currency assets and 
liabilities are not matched, fluctuations in 
exchange rates may result in realised or 
unrealised exchange gains and losses on 
translation of the underlying currency  
into Sterling.

 f The 2019 fund raise added significant 

strength to the balance to allow Creo to 
achieve its near-term objectives. 
 f We work closely with a number of 

agencies and bodies to maximise the 
amount of grant funding that is available 
to assist with our technological 
development while minimising our spend. 
 f A significant amount of our development 

spend is subject to research and 
development tax relief. 

 f We also have in place controls and 

procedures to manage expenditure in line 
with budgets.

 f We enter into various derivative financial 
instruments to manage our exposure to 
foreign exchange risks, including forward 
exchange contracts and cross currency 
swaps as are required from time to time.
 f The majority of our contracts are based in 

Sterling therefore mitigating our 
exposure to direct FOREX risk.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

35

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSFINANCIAL REVIEW

I am pleased to announce our third report and 
accounts following our admission to AIM in  
December 2016. The £51.9m raised in December of 
2019 was further confirmation of the continued investor 
confidence in Creo as it commercialises its products. 
These funds will further provide Creo with the long-
term platform to enable us to further develop multiple 
products through to commercialisation and provide  
the Company with the platform for future development 
including potential M&A activities.

Revenue and other income
2019 saw some major milestones for the Company. 
During the period we received the first commercial 
orders for Speedboat from the USA, continued 
shipments of our CROMA Advanced Energy Platform  
and Speedboat devices pursuant to the framework 
agreements entered into with our distribution partners, 
as well as commercially launching the Speedboat device 
to the market. Revenues billed in the period totalled 
£0.2m of which £13k has been recognised as revenue 
with the balance accounted for below the line in 
administrative expenses. 

Other operating income of £0.1m in the 12-month period to 
31 December 2019 (18-months to December 2018: £0.3m) 
relates to research grants.

Operating loss 
Loss before Income tax
Total comprehensive loss for the period

Underlying operating loss adjustments:
Share-based payments
Depreciation and amortisation
R&D expenditure recovered via tax credit scheme1

Operating loss
The operating loss for the period increased to £18.9m  
(18 months to December 2018: £17.7m), reflecting the 
increased operating expenses in relation to clinical and 
development activities together with further investment 
in headcount and business infrastructure to support the 
business and enable it to continue to develop and 
commercialise its technology. This continued investment 
in the business will support anticipated growth and 
development in the coming periods.

The underlying operating loss (also referred to as 
adjusted EBITDA) for the period was £14.0m (18 months 
to December 2018: £12.6m).

Whilst EBITDA is not a statutory measure, the Board 
believes it is helpful to investors to include as an 
additional metric to help provide a meaningful 
understanding of the financial information as this 
measure provides an approximation of the ongoing cash 
requirements of the business as it continues to pursue 
its future development and begins to commercialise its 
approved products. The Adjusted EBITDA position 
excludes share-based payment expenses which are 
non-cash and incorporates the recovery of research and 
development expenditure from which the Group is able 
to benefit through R&D Tax credit schemes.

12 months to
31 December 2019
£

18 months to
31 December 2018
£

(18,875,378)
(18,615,381)
(15,911,150)

(17,663,786)
(17,576,187)
(14,808,608)

1,554,845
641,725
2,710,239

1,804,820
497,421
2,786,181

Underlying operating loss, also referred to as adjusted EBITDA (non-statutory measure)

(13,968,569)

(12,575,364)

1. R&D expenditure includes a £6,008 claimed under the large company (‘RDEC’) scheme in relation to monies received from Research Grants.

36

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Expenses arising from share issue
Following a share placing of 28,835,173 ordinary shares 
which raised £51.9m before expenses in December 2019, 
the expensed costs incurred in the period were £nil  
(18 months to December 2018: £nil), with capitalised costs in 
the period of £2.8m (18 months to December 2018: £2.6m).

Accounting policies
The Group’s financial statements have been prepared  
in accordance with International Financial Reporting 
Standards. The Group’s accounting policies have been 
applied consistently throughout the period and are 
described on pages 66 to 73.

Principal risks and uncertainties 
The principal risks and uncertainties facing the Group 
are set out on pages 30 to 35.

Directors
Details of the Directors who served during the period 
ending 31 December 2019 are set out on pages 42 to 43. 
All six of the Directors serving on the Board at the year 
end were male. Post period and with effect from 
1 February 2020 Ivonne Cantu was appointed in the role 
of independent Non-Executive Director.

Conflicts of interest
To address the provisions of Section 175 of the 
Companies Act 2006 relating to conflicts of interest,  
the Company’s Articles of Association allow the Board to 
authorise situations in which a Director has, or may have, 
a conflict of interest. Directors are required to give notice 
of any potential situation or transactional conflict that 
are to be considered at the next Board meeting and,  
if considered appropriate, conflicts are authorised. 
Directors are not permitted to participate in such 
considerations or to vote regarding their own conflicts.

richard rees
Chief Financial Officer
6 May 2020

Tax
The tax credits recognised in the current and previous 
fiscal year relate solely to R&D tax credit claims.  
A deferred tax asset has yet to be recognised due to  
the uncertainty over the timing of future recoverability.

Expenses
Administrative expenses comprising R&D, operational 
support, sales and marketing, and finance and 
administration costs totalled £19.0m (18 months to 
December 2018: £17.9m). Adjusting for share-based 
payments, depreciation, amortisation and tax income  
as shown in the table below, underlying administrative 
expenses are £14.0m (18 months to December  
2018: £12.6m).

This annualised increase of £7.1m reflects the  
continued investment made by the Group in clinical and 
development activities and the move from small discrete 
production batches into full-scale manufacturing. 
Personnel costs continue to be the largest expense and 
represent approximately 60% of the Group’s underlying 
administrative expenses.

Loss per share
Loss per share was 13 pence (18 months to December 
2018: 16 pence).

Dividend
No dividend has been proposed for the period to 
31 December 2019 (18 months to 31 December 2018: £nil).

Cash flow and balance sheet
Net cash used in operating activities was £11.9m  
(18 months to December 2018: £14.3m), driven by the 
continued investment in research and development  
of new devices during the period and the further 
strengthening of our IP portfolio. Net cash generated 
from the share issue in December 2019 was £49.3m  
(18 months to December 2018: £46.1m), strengthening 
the balance sheet and enabling us to further develop 
multiple products through to commercialisation, whilst 
also providing the platform for future development 
including potential M&A activities.

Total assets at the end of the period increased to £88.3m 
(31 December 2018: £49.7m), a 77% increase, reflecting 
the increase in cash arising from the issue of new ordinary 
shares, offset by the operating cash outflow for the 
period. Cash and cash equivalents at 31 December 2019 
was £81.0m (31 December 2018: £44.6m). Net assets were 
£82.7m (31 December 2018: £47.7m), a 73% increase.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

37

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSSECTION 172(1) STATEMENT

The Board of Directors’ Statement on s172(1)
In accordance with the duties set out in s172(1) of the 
Companies Act 2006, Creo’s Board of Directors act in a 
way that they consider, in good faith, would be most 
likely to promote the success of the Company for the 
benefit of its members as a whole, underpinning the 
Board’s ultimate objective of designing the business for 
long-term growth and success. Key decisions and 
matters that are of strategic importance to the Company 
are appropriately considered in light of the requirements 
of s172(1), the Board having regard (amongst other 
matters) to:

(a)  the likely consequences of any decision in the  

long-term;

(b) the interests of the Company’s employees;
(c)  fostering business relationships with suppliers, 

customers and others;

(d) the impact of the Company’s operations on the 

community and the environment;

(e) maintaining a reputation for high standards of 

business conduct; and

(f)  the need to act fairly between members of the 

Company, 

(The ‘172(1) Matters’).
The Board’s overarching strategy is to (a) develop 
technology and products for which there is a long-term 
clinical need supported by sizable addressable markets 
(see page 10); (b) ensure that the business has the 
appropriate infrastructure in place to support the 
development and commercialisation of such products; (c) 
when releasing products to the market to do so in a 
measured and controlled manner to minimise the risk of 
misuse and to ensure that the products are customer 
sponsored for the long term (i.e. through clinical 
education and peer support by KOLs); and (d) deploy 
capital appropriately in support of (a), (b) and (c).

The size and nature of our business enables regular, 
direct and indirect, feedback from relevant stakeholders. 
Through an open and transparent dialogue with key 
stakeholders, we have been able to develop a clear 
understanding of their needs, assess their perspectives 
and monitor their impact on our strategic ambition and 
culture, thus ensuring that we are designing Creo’s 
business for long-term growth and success. The Board 
considers the potential impact of decisions on relevant 
stakeholders during its decision-making process whilst 
also having regard to a number of broader factors, 
including the impact of the Company’s operations on the 
community and environment, responsible business 
practices and the likely consequences of decisions in the 
long term. 

Set out below is a summary of how we communicate with 
the relevant stakeholders and how we take into account 
s172(1) Matters. 

Employees 
The complex and innovative nature of the products that 
Creo is developing requires many committed and 
talented employees. Page 29 sets out more details about 
our team. 

The relatively small size of the business allows the 
executive team to engage directly with all employees on 
a daily basis. The Company holds regular ‘all employee’ 
meetings to discuss progress of product development 
against current business plans. Our engagement with 
employees provides immediate and direct feedback on 
individual and collective needs and the impact on them 
of actions taken by the business. This includes feedback 
on areas that need greater support and resource for 
which the Company may need to plan. 

We strive to empower all employees to take control of 
their career development, not least to support the 
longer-term growth of Creo. During the last twelve 
months we have put in place a number of measures to 
support the health and well-being of all employees, from 
on-site well-being services to discretionary time off after 
long periods of intensive work. 

All employees have the ability to raise grievances and to 
escalate concerns through our whistleblowing 
procedures.

We continue to develop our performance management 
and to promote a culture of continuous improvement 
throughout the business. 

In making decisions, the Board always takes into account 
the relevant impact on our employees (whether positive 
or negative). For example, the 2019 Fundraising allowed 
the Board to give employees some certainty around the 
business’s cashflow and their continued employment, 
thus enhancing the long-term opportunities that we can 
offer all employees.

Customers, business partners and suppliers
Customers
Our customers will drive the long-term growth of Creo’s 
business. Creo engages with key opinion leaders (KOLs) 
around the world, starting well before any prototype 
devices are made to ensure we develop products for 
which customers have an identified need and will 
ultimately use. 

Throughout the product development process, KOLs and 
other clinicians provide feedback on our devices, through 
the design process, usability studies and pre-clinical 
testing and analysis. This input allows the Board to make 
strategic decisions to ensure we deploy capital on 
concepts and products that could make the most impact 
for our customers and our business. 

Creo’s Clinical Education Programme provides immediate 
feedback from the initial use of our devices including any 
specific needs that they may have. 

Business partners and suppliers
We interact in an ethical and equitable manner with all 
business partners and suppliers. We strive to have an 
open, constructive and effective relationship through 
regular meetings and dialogue, recognising that such 
communication is beneficial for the whole supply chain. 
Over the last twelve months we have recruited additional 
employees into our procurement team who have prior 
experience of managing long-term partnering supply 
chain relationships. 

38

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Further detail around compliance is set out below in 
respect of conduct of business. 

Community and the environment
We are a small business committed to making a positive 
contribution to the communities in which we operate. 
This extends beyond the immediate locality of our offices 
into the wider clinical community, for example through 
our Clinical Education Programme. 

Our head office is located in Chepstow in Wales. From 
here, we employ a large number of local individuals, 
providing employment opportunities which may 
otherwise be lost to a larger conurbation in the region or, 
indeed, further away. With the support of the local 
government networks, Creo and the Board remain 
committed to making a positive economic impact on the 
region and take this into account when making decisions.

Where possible, we try to source locally to support our 
community, from buying milk for our kitchen from the 
local farm shop to engaging with industrial contractors 
and suppliers within the area. 

Many of our community agendas are led by our 
employees, from collecting for the local foodbank to 
offering employee donations to specific campaigns.

We have a number of environmental initiatives within the 
business and are conscious of our carbon footprint. In 
the last twelve months, the business has increased the 
recycling of waste materials and encourages all 
employees to do the same. 

Whilst some of our technologies are by necessity single 
use, we strive to ensure that as many materials as 
possible can be recycled and/or sourced sustainably.

Shareholders
We are committed to active and regular communication with 
all shareholders, not least to ensure that they understand 
our strategy and business model and that we can 
understand any concerns they may have. The Board believes 
that such active engagement should secure the Company a 
stable long-term shareholder base. 

The Annual General Meeting (‘AGM’) offers an opportunity 
for shareholders to meet and have direct discussions with 
the Board. In addition, we hold investor roadshows following 
the release of half and full year results and have held an 
investor ‘open afternoon’ in Chepstow and an investor 
briefing following our full year results. 

The Directors and employees also attend a number of 
investor and sector specific conferences that allow 
interested parties to speak with us in person.

As an early stage business, the Board is conscious of the 
need to balance the desire to establish immediate revenue 
and a break-even position against building long-term 
profitability, capital growth and income generation for 
our shareholders. Discussions with our shareholders 
suggest that the latter is the preferred position.

shareholders whilst attracting existing and new 
institutional capital to bolster the Company’s 
shareholder register and to provide substantial funding. 
The structure of the 2019 Fundraising, through a placing 
and an open offer, allowed all shareholders to participate 
in the 2019 Fundraising whilst giving some certainty to 
the transaction to warrant proceeding with it. The Board 
is now working to deploy the capital raised against its 
overall strategy. 

Regulators and conduct of business
Ethical values and behaviours are at the heart of what we 
do and the Board seeks to enshrine such ethical values 
and behaviours within all of Creo’s business activities. 
Our values are set out in our policies, our working 
practices, and our systems. 

Our products are designed to improve lives through 
improved patient outcomes and reduced costs and time 
of procedures for healthcare providers. We are required 
to have a robust quality management system which is 
third party audited to ISO: 13485 standards. This is 
essential for our products to be adopted in our targeted 
markets. This system is regularly audited by independent 
third parties with whom we engage on a frank and  
open basis. 

The Company is not required to report annually on 
Modern Slavery Act compliance. However, we have 
adopted an Anti-Slavery and Human Trafficking policy 
and continue to seek to ensure that all suppliers and 
business partners adopt and adhere to similar policies.

The Company has adopted an Anti-Bribery and 
Corruption policy which is communicated to all 
employees. We emphasise to our employees the need to 
undertake business in an appropriate and transparent 
way. We include provisions in our agreements with third 
parties to ensure that bribery and corruption does not 
form part of either any business undertaken by or on 
behalf of the Company or any of our supply chains.

As we expand into new territories, we seek to ensure that 
we comply with local requirements that are analogous  
to the UK legislation (i.e. the USA’s Foreign Corrupt 
Practices Act).

During the last twelve months, the business has added 
internal resource to ensure that compliance remains 
front and centre of the business. We have a dedicated 
employee dealing with Health and Safety compliance. 
Our supply chain team is working with our suppliers to 
ensure that compliance flows throughout our supply 
chain (see above). In addition, we are taking initial steps 
to investigate the benefit of gaining ISO 14001:2015 
accreditation.

The Strategic Report was approved by the Board of 
Directors on 6 May 2020 and was signed on its behalf by: 

In undertaking the 2019 Fundraising the Board were 
conscious of the need to mitigate any dilution on smaller 

richard rees
Chief Financial Officer
6 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

39

STRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTS 
The directors 
recognise the 
importance of 
sound corporate 
governance  
and are committed to maintaining high 
standards of corporate governance. 

CORPORATE
GOVERNANCE

The Board 

Corporate governance report 

Directors’ report 

Directors’ responsibilities 

Directors’ remuneration report (unaudited) 

42

44

50

52

53

40

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

STRATEGIC REPORT

GOVERNANCE

FINANCIAL STATEMENTS

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

41

STRATEGIC REPORTFINANCIAL STATEMENTSTHE BOARD

Charles Spicer
Chairman
Charles is an experienced 
director of public and private 
companies, primarily in the 
MedTech sector. Charles is 
chairman of IXICO plc and MJ 
Hudson Group plc. In addition, 
Charles is Chair of the UK 
Department of Health’s 
Invention for Innovation (i4i) 
Funding Panel.

Charles was a Director of Aircraft 
Medical (acquired by Medtronic 
Inc. in December 2015) and 
Stanmore Implants (acquired by 
Stryker Inc. April 2016). Charles 
was also previously Chief 
Executive of MDY Healthcare plc, 
a strategic healthcare investor 
and, prior to that, head of 
healthcare corporate finance  
at both Numis Securities and 
Nomura International.

Craig Gulliford
Chief Executive Officer
Craig is a founding angel 
investor in Creo Medical and 
joined the company as CEO in 
2012. Craig qualified with an MSc 
in Electronic Engineering from 
the University College of North 
Wales and has over 20 years’ 
experience in building 
international businesses  
from early stage through  
to significant scale. Craig’s  
early career developed in the  
Middle East working with large 
corporates delivering complex 
commercial projects.

In January 1999, Craig joined a 
start-up software and hardware 
business where, as COO, he was 
part of a small team that grew 
the company both organically 
and through acquisition, from  
a loss-making start-up to a 
profitable business delivering 
significant shareholder returns 
and an exit in 2007.

Richard Rees
Chief Finance Officer
Richard joined Creo Medical as 
CFO in July 2016. Prior to joining 
Creo, Richard was CFO of SPTS 
Technologies, a UK-based, global 
manufacturer of semiconductor 
capital equipment. In 2011, 
Richard was part of a 
management team at SPTS 
Technologies that, together with 
Bridgepoint Capital, acquired 
SPTS Technologies for $200 
million from Sumitomo Precision 
Products. In 2014, SPTS 
Technologies was acquired by 
Orbotech Ltd for more than $350 
million. Prior to joining SPTS 
Technologies, Richard spent 7 
years at KPMG in audit.

42

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

David Woods
Non-Executive Director
David is an industry veteran 
within the med-tech sector. His 
experience in the medical device 
market encompasses general 
and orthopaedic surgery, 
gastroenterology, pulmonology 
and ENT. David is currently the 
President and CEO of PENTAX 
Americas and M&A Director of 
HOYA Group PENTAX Medical. 
David was awarded the ASGE 
Presidents award in 2010 
recognising exceptional 
contributions to the society and 
its mission.

John Bradshaw
Independent Non-Executive 
Director
John is a chartered accountant 
with more than 20 years’ 
experience as a Chief Financial 
Officer with venture capital 
backed and listed companies. 
John is the Chief Financial  
Officer of Syncona Investment 
Management Limited, the 
Investment Manager of Syncona 
Limited a FTSE250 listed life 
sciences investment company. 
John is a Non-Executive Director 
and audit committee chair of 
AIM listed IXICO plc.

John is the chair of the 
Company’s Audit Committee and 
is a member of the Company’s 
Remuneration Committee.

Professor Christopher 
Hancock
Chief Technology Officer
Chris is the founder of Creo 
Medical with over 20 years’ 
experience in medical device 
development including four 
years at Gyrus Group plc in his 
role as Senior Engineer.

Chris holds a personal Chair in 
the Medical Microwave Systems 
Research Group at Bangor 
University. Chris is a Fellow  
of the Institute of Physics, a 
Chartered Physicist, Fellow of  
the Institute of Engineering  
and Technology, a Chartered 
Engineer and a Senior Member 
of the IEEE. Chris is also a  
Royal Academy of Engineering 
Visiting Professor at UCL and 
was awarded Katherine Burr 
Blodgett Gold Medal and Prize in 
2018 for work on Creo’s CROMA 
Advanced Energy Platform 
technology. Chris is a named 
inventor and lead author on over 
800 granted patents, patent 
applications and international 
journal publications.

Ivonne Cantu
Independent Non-Executive 
Director 
Ivonne joined Creo’s board  
on 1 February 2020. Ivonne  
has extensive experience in 
corporate finance acting as 
corporate finance adviser to UK 
and international companies for 
more than 20 years at Cenkos 
Securities plc and previously at 
Merrill Lynch. 

Ivonne is currently Director of 
Investor Relations and Corporate 
Development at Benchmark 
Holdings plc, an AIM listed 
aquaculture technology 
company. Ivonne is also  
a trustee of La Vida, a UK  
charity established to help 
disadvantaged people residing 
permanently in Latin America,  
in particular, by preserving and 
protecting health, relieving 
sickness, relieving poverty and 
advancing education.

Ivonne holds a BSc in 
Engineering from Universidad 
Panamericana in Mexico and an 
MBA from the Wharton School  
of Business. Ivonne will become 
Chair of the Company’s 
Remuneration Committee and a 
member of the Company’s Audit 
Committee.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

43

FINANCIAL STATEMENTSSTRATEGIC REPORTGOVERNANCECORPORATE GOVERNANCE REPORT

The Directors recognise 
the importance of sound 
corporate governance 
and are committed 
to maintaining high 
standards of corporate 
governance. 

44

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introduction
Creo Medical Group plc is traded on the 
AIM market of the London Stock 
Exchange (LSE:CREO). The Directors 
recognise the importance of sound 
corporate governance and are 
committed to maintaining high 
standards of corporate governance.  
As a company whose shares are 
admitted to AIM, the Board has  
adopted and complies with the Quoted 
Companies Alliance’s Corporate 
Governance Code (‘the Code’).

The Board is of the unanimous opinion that the Company complies 
with the Code but any divergence from the Code (details of which are 
set out below) are, in the circumstances, reasonable, appropriate and 
in the best interests of shareholders of the Company as a whole.

At the heart of Creo is one very simple principle: to improve lives. 
This principle resonates throughout the business:
 f with patients, by bringing advanced energy to flexible medical 
devices for surgical endoscopy to improve patient outcomes; 
 f with customers, by seeking to develop products that reduce 

procedure times and costs;

 f with business partners, by interacting in an ethical and  

equitable manner; 

 f with employees, by offering rewarding careers with support and 
encouragement to allow everyone to fulfil their potential; and 
 f with shareholders, by deploying capital against a well thought 
through and measured business plan to achieve long-term, 
sustainable growth.

It is the role of the Board to ensure that Creo is managed for the 
long-term benefit of all its shareholders. Our corporate governance 
processes are designed to ensure control, reduce risk and enhance 
long-term value generation, underpinning Creo’s long-term 
objectives.

The Quoted Companies Alliance Corporate Governance Code
In accordance with AIM Rules, the Company publishes an annual 
summary setting out how the Company complies with the Code.  
The 2019 summary is available on the Company’s website.

The Code is constructed around 10 principles, taking key elements of 
good governance and applying them in a manner which is workable 
for the needs of a growing company in pursuit of medium to 
long-term value creation for shareholders. Each principle is set out 
below, together with a commentary of Creo’s compliance. To the 
extent that an explanation of Creo’s compliance set out against  
one principle is equally as relevant against another principle, the 
explanation is deemed to apply to all relevant principles.

Deliver growth
1. Establish a strategy and business model which promote 
long-term value for shareholders
Creo is a medical device company focused on the development and 
commercialisation of minimally invasive medical devices, by bringing 
advanced energy to endoscopy. Creo’s mission is to improve patient 
outcomes by applying microwave and radiofrequency (‘RF’) energy 
to surgical endoscopy. Creo has developed CROMA, an 
electrosurgical advanced energy platform, that delivers both bipolar 
RF for precise localised cutting and microwave energy for controlled 
coagulation through a single accessory port. This technology 
provides clinicians with flexible, accurate and controlled surgical 
solutions, initially in the field of gastrointestinal ‘GI’) therapeutic 
endoscopy and later bronchoscopy. 

Our strategy is to bring our CROMA Advanced Energy Platform 
(‘CROMA’) to market through a suite of medical devices, which we 
have designed, initially for the emerging field of GI therapeutic 
endoscopy, an area with high unmet needs. CROMA has been 
designed around the ‘razorblade model’, with a single accessory port 
that is compatible with a suite of single-use devices that aim to deliver 
superior outcomes for physicians and patients. CROMA will be 
developed further for bronchoscopy, endoscopic ultrasound and 
laparoscopy procedures. We believe our technology can impact the 
landscape of surgery and endoscopy by providing a safer, less-invasive 
and more cost-efficient option for treatment.

To achieve our goal, we:
 f invest in developing and protecting our strong intellectual 

property portfolio, comprising, in total, 188 granted patents and 
599 pending applications;

 f recruit staff with a strong pedigree from the MedTech and other 
relevant sectors; with depth of expertise spanning R&D, quality, 
regulatory approval and commercialisation;

 f invest in the development of our people by supporting ongoing 
academic qualifications and promote an entrepreneurial and 
collegiate working environment; 

 f nurture long-term strategic relationships with: eminent clinicians 
and key opinion leaders practicing in our fields of interest around 
the world;

 f distribution partners to give us scalable geographical reach into 

key markets; and

 f shareholders to ensure that we have access to the support and 

capital that we need to achieve our goal.

As with other businesses in our sector, we face a number of key 
challenges in the execution of our strategy. These challenges include:
 f uncertainty that the technology under development will be an 

attractive addition or an alternative to existing surgical devices. 
This is mitigated by engaging with key opinion leaders to ensure 
that we gather relevant feedback to develop products to meet 
clinical needs and by ensuring that we provide education to 
clinicians on the safe use of our products through our Clinical 
Education Programme; and

 f uncertainty that we can obtain regulatory clearances for products  
in a timely manner (if at all). To mitigate this, we employ a dedicated 
team focused on the regulatory requirements of products and who 
provide the necessary regulatory documentation to support our 
regulatory applications.

Further detail on the principal risks and uncertainties that may affect 
the business are set out on pages 30 to 35.

2. Seek to understand and meet shareholder needs  
and expectations
We are committed to and encourage active communication with all 
shareholders not only to ensure that our strategy and business 
model is understood by our shareholders but so that we can 
understand any concerns that shareholders may have. The Board 
believes that active engagement provides the Company with a stable 
shareholder base for the long term. 

Our active dialogue with shareholders means that the Board receives 
regular updates on the views of shareholders. 

The Annual General Meeting (‘AGM’) offers an opportunity for all 
shareholders to meet and have direct and meaningful discussions 
with the Board. In addition to our AGM, we seek to hold investor 
roadshows following the release of half and full year results. We have 
also held an investor open afternoon in Chepstow and an investor 
results briefing post our full year results. Both events give our  
retail shareholders the opportunity to have direct access to the 
management of the Company and to understand the steps we are 
taking towards our commercial goals.

In addition to Creo specific events, our Directors and employees 
attend a number of investor and sector specific conferences to allow 
interested parties the opportunity to speak with us directly. 

Our Chairman and senior independent Non-Executive Director 
regularly engage with institutional shareholders to gain feedback 
and discuss any areas of concern to ensure that they can be 
addressed at an executive level. 

3. Take into account wider stakeholder and social 
responsibilities and their implications for long-term success
Whilst we are growing as a business, we are still able to receive 
regular direct feedback from all relevant stakeholders. This allows 
the Board, and thus the Company, to ensure that it is designing  
the business for long-term growth and success. Together with our 
shareholders and the ultimate users and beneficiaries of the 
products that we are developing, our employees, business partners 
and suppliers are our key stakeholder groups. How we seek to 
engage with them and ascertain their feedback is set out below.

employees
The Company holds regular ‘all employee’ meetings to discuss 
progress of product development against current business plans. 
These meetings allow us to focus on areas that need greater support 
and also consider what resource the Company may need going 
forwards. This collegiate approach is taken into the workplace on a 
day to day basis.

To reflect our growing employee base, we have created multiple fully 
resourced product development teams (one for each product family). 
This allows faster feedback and greater teamwork within the business.

We continue to employ graduates and encourage continuous 
development and education for all employees. 

Business partners and suppliers
Notwithstanding the early stage of development of the business,  
we believe that the achievement of long-term success requires us to 
forge good and equitable relationships with our business partners 
and suppliers. We seek to pay suppliers within agreed credit times 
and, as we move to the next phase of our development, will introduce 
further audit checks on our supply chain to encourage all suppliers 
and business partners to meet and adhere to the high ethical 
standards that we seek to achieve.

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During the last 12 months we bolstered our procurement team with 
several key hires to ensure that supplier relationships, and the 
management thereof, are core to our supply chain processes.

modern slavery
The Company is not required to annually report on Modern Slavery 
Act compliance. However, in line with our underlying principle to 
improve lives, the Company has adopted an Anti-Slavery and Human 
Trafficking policy and we continue to seek to ensure that all suppliers 
and business partners adopt and adhere to similar policies (to the 
extent that they are not already in place).

anti-bribery and corruption
The Company has adopted an Anti-Bribery and Corruption policy 
which is communicated to all employees along with other policies. 
Many of our employees have previously worked for large established 
businesses and are therefore well versed in the need to undertake 
business in an appropriate and transparent way. We do not simply 
rely on this, however. We seek to include provisions in our 
agreements with third parties to ensure that bribery and corruption 
does not form part of any business undertaken by or on behalf of the 
Company and is not within our supply chains.

As we expand into new territories, we seek to ensure that we comply 
with local requirements that are analogous to the UK legislation (i.e. 
the USA’s Foreign Corrupt Practices Act).

Compliance
During the last 12 months the business has added to its internal 
resource to ensure that compliance remains front and centre of the 
business. We have a dedicated employee dealing with Health and 
Safety compliance and our supply chain team are working with our 
suppliers to ensure that compliance flows through our supply chain 
(see above). In addition, we are taking initial steps to investigate the 
benefit of gaining ISO 14001:2015 accreditation for the business.

4.  Embed effective risk management, considering both 
opportunities and threats, throughout the organisation
internal controls
The Board is responsible for maintaining a sound system of internal 
financial and operational control and the ongoing review of their 
effectiveness. The Board’s measures are designed to manage, not 
eliminate, risk and, as such, provide reasonable but not absolute 
assurance against material misstatement or loss. Some key features 
of the internal control system are:
 f Management accounts information, budgets, forecasts and business 

risk information which are regularly reviewed by the Board;
 f Due to the nature of the products being developed by the 

Company, we have a rigorous quality management system that is 
compliant with ISO: 13485 and which is regularly audited by 
independent third parties;

 f Operational, accounting and employment policies are in place and 

regularly reviewed and updated when appropriate;

 f Clearly defined organisational structure within the Company; and
 f Established financial reporting and control systems within  

the Company.

The Company reviews its internal controls regularly to ensure that 
they give the Company the flexibility that is necessary to allow it to 
grow and deliver long-term value to shareholders while having the 
correct checks and balances in place.

During the last 12 months we have invested in a new Enterprise 
Resource Planning (ERP) system, IFS Applications. The ERP system 
enforces compliance and rigour around internal processes and controls.

risk register
The Company maintains a risk register which is reviewed regularly.  
This register allows the Board to appraise external and internal threats to 
the business and to plan and mitigate accordingly. Principal risks and 
uncertainties that may affect the business are set out on pages 30 to 35.

legal
The Company’s General Counsel assists the management team and 
advises on all legal aspects of the business. The General Counsel 
manages external legal support where necessary and takes an active 
role in the management of the business to ensure that compliance is 
at the core of all that we do.

intellectual property
The Company has a close working relationship with its patent agent, 
Mewburn Ellis, with whom we have worked since 2003. Our Patent 
Agent advises on the application for patents and the execution of our 
portfolio. Further, they offer strategic advice and support to assist in 
the identification of areas where the business may want to consider 
further development or registration to support existing applications 
and/or protection.

Code of conduct
The Company has adopted a Code of Conduct which sets out the 
standards that it expects all employees and representatives of the 
Company to meet to ensure that we maintain the high standards that we 
set ourselves. It is the Board’s view that by encouraging high working 
standards we will mitigate against risks arising in our day to day activities.

insurance
In the last 12 months Creo has undertaken a strategic review of its 
insurance requirements and determined that it would engage AON 
to act as its broker for insurances. The markets in which we seek to 
operate have unique risks which, if they materialise, could significantly 
impact on the business and its stakeholders. Accordingly, under  
the advice and guidance of AON, we have sought to put in place a 
scheme of insurance which reflects both the current and medium-
term needs of the business. We monitor our insurance needs 
through periodic reviews with our advisors and our underwriters.

Maintain a dynamic management framework
5. Maintain the Board as a well-functioning, balanced team led 
by the chair
The Board
Creo has a strong and effective leadership team. Creo’s Board comprises 
an Independent Non-Executive Chairman, three Executive Directors, and 
two further Non-Executive Directors, one of which acts as Creo’s senior 
independent Non-Executive Director. Post period, an additional 
independent Non-Executive Director has been appointed to the Board. 
The Board is made up of the following individuals:

Executive Board Members
Craig Gulliford, Chief Executive Officer
Richard Rees, Chief Finance Officer
Prof. Christopher Hancock, Chief Technology Officer

Non-Executive Board Members 
Charles Spicer, Independent Non-Executive Chairman
John Bradshaw, Senior Independent Non-Executive Director
David Woods, Non-Executive Director
Ivonne Cantu, Independent Non-Executive Director  
(from 1 February 2020)

Brief biographies for each Board member together with their 
respective Board Committee memberships are set out on  
pages 42 to 43.

46

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

The Company’s articles of association require one third of its Directors 
to stand for re-election at each AGM. Charles Spicer and Craig Gulliford 
stood for re-election at the last AGM, with both being duly re-elected.

Charles Spicer acts as Creo’s Independent Non-Executive Chairman. 
Charles has a limited shareholding in the Company and a limited 
interest in the Company’s share option scheme. Given Charles’ 
limited participation, the Board does not consider his share and 
option holdings to be significant and therefore consider him to be  
an independent Non-Executive Director.

6. Ensure that between them the Directors have the  
necessary up-to-date experience, skills and capabilities
The Board considers that it contains an appropriate range of skills, 
experience and knowledge and is mindful of the need to 
continuously review the needs of the business to ensure that this 
remains true. The Board members are of sufficient calibre to bring 
independent judgment of issues of strategy, performance, resources, 
and standards of conduct, which are vital to the future growth and 
success of the Group. The Board believes that it operates in an open 
and constructive manner, working effectively as a team.

John Bradshaw acts as Creo’s senior independent Non-Executive 
Director. John has a limited interest in the Company’s share option 
scheme. Given John’s participation in the share option scheme is 
limited, the Board does not consider his share option holding to be 
significant and therefore consider him to be an independent 
Non-Executive Director.

David Woods is the President and CEO of Pentax Americas, a division 
of Hoya Group. David brings extensive market knowledge that is 
invaluable to the Board and its decision-making process. Hoya Group 
is one of the Company’s significant shareholders. Other divisions 
within the Hoya Group of companies have agreements with Creo in 
respect of the distribution of Creo’s products. To prevent conflicts of 
interest, David Woods does not participate in or attend discussions 
with regards to matters which may give rise to a conflict of interests. 
David has a limited personal shareholding in the Company. The 
Board does not consider David’s shareholding to be significant.

The Board feels that it has an appropriate balance between 
independence, knowledge of the Company’s technology, sector 
experience and professional standing to allow it to discharge its 
duties and responsibilities well. All Directors are encouraged to 
debate and use independent judgement based on their respective 
knowledge and experience on all matters affecting the business.

The time commitment expected of the Directors is commensurate 
with the size and complexity of a quoted company and as necessary 
to properly perform their duties.

During the 12 months ending 3 December 2019, the following 
meetings were held:

Name of director

Charles Spicer
John Bradshaw
David Woods
Craig Gulliford
Richard Rees
Christopher Hancock

Scheduled 
Board 
Meetings

Ad hoc 
meetings* 

Audit 
Committee

Remuneration 
Committee

2/2
2/2

1/1
1/1

5/5
5/5
5/5
5/5
5/5
5/5

9/9
8/9
6/7
7/7
9/9
7/7

* 

(i.e. update calls, sub-committee meetings, or meetings where only a quorum  
is required)

Conflicts of interest
To address the provisions of Section 175 of the Companies Act 2006 
relating to conflicts of interest, the Company’s Articles of Association 
allow the Board to authorise situations in which a Director has, or 
may have, a conflict of interest. Directors are required to give notice 
of any potential situation or transactional conflict that are to be 
considered at the next Board meeting and, if considered appropriate, 
conflicts are authorised or Directors do not attend or participate in 
such discussions. Directors are not permitted to participate in such 
considerations or to vote regarding their own conflicts.

Each Director is aware of the importance of keeping their skills and 
capabilities up to date. The Board are kept up to date on changes  
to the AIM rules via annual briefings by the Company’s nominated 
adviser, as well as other regulatory and market matters on an  
ad hoc basis.

The Board is supported by a number of professionals both  
internal and external, including the Company’s General Counsel,  
the CFO (who is a chartered accountant), the Senior Independent 
Non-Executive Director (who is a chartered accountant) and external 
advisors (details of which are set out on pages 42 to 43).

The Company engages with a number of healthcare professionals 
around the world. To support the Board, Creo has established its 
Horizon Group which consists of key opinion leaders and physicians 
who serve the important advisory function of assisting Creo to 
identify and assess unmet market opportunities in gastrointestinal 
endoscopy that could contribute to the improvement of patient 
outcomes but also to provide Creo with important perspectives on 
market dynamics.

7. Evaluate Board performance based on clear and relevant 
objectives, seeking continuous improvement
The Board seeks to improve the ways in which it interacts and the 
manner in which information is presented to it. The processes that 
have been put in place allow for a consistent approach to reporting, 
thus aiding analysis by the Board of all matters at hand.

While the Company does not currently have any formal appraisal 
processes or evaluation criteria for Board members, the Chairman 
and Senior Independent Non-Executive Director regularly meet and 
discuss performance with members of the executive team, which  
in the Board’s opinion is currently sufficient for the Company’s 
purposes. This will be kept under review and the Board will consider 
whether formal evaluations are appropriate in the future. 

8.  Promote a corporate culture that is based on ethical values 
and behaviours
Our core principle is clear: to improve lives. As such, ethical values 
and behaviours are at the heart of what we do. The Board seeks to 
enshrine such ethical values and behaviours throughout the conduct 
of all of Creo’s activities. Our values are set out in our policies, our 
working practices and our systems.

For our products to be adopted by our targeted markets, and thus 
enabling Creo to improve lives through, amongst other things, 
improved patient outcomes and reduced costs and time of 
procedures for healthcare providers, we are required to have a 
robust quality management system which is third party audited  
to ISO: 13485 standards. Underpinning this quality management 
system are processes to ensure that necessary safeguards are in 
place to ensure the integrity of this system and accordingly the 
quality of the products under development.

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The Board leads by example. The Board seeks to treat all persons 
fairly and equitably, through clearly defined parameters of operation. 
This includes full compliance with safe working practices but also 
maintaining and protecting a positive and supportive working 
environment.

9. Maintain governance structures and processes that are fit for 
purpose and support good decision-making by the Board
The Chairman provides leadership to the Board and is responsible 
for agreeing the agenda for Board meetings, ensuring (with the 
Company Secretary) that the Directors receive the information that 
they need to participate in Board meetings, and that the Board has 
sufficient time to discuss issues on the agenda, especially those 
relating to strategy and governance.

The Chief Executive Officer is responsible for the day to day 
leadership of Creo, the management team and its employees.  
The Chief Executive Officer is responsible, in conjunction with senior 
management, for the execution of the Company’s strategy approved 
by the Board and the implementation of Board decisions.

The Board is collectively responsible for the long-term success of  
the Company. Its principal role is to provide leadership within a 
framework of prudent and effective controls, which enables risk to  
be assessed and managed. The Board considers the management 
team’s strategic proposals and, following a rigorous review, 
determines strategy and ensures that the necessary resources are  
in place for the management team to execute against that strategy.

Board meetings
The Board seeks to meet regularly, but in any event to hold Board 
meetings on a quarterly basis, together with meeting for an annual 
strategy event. In addition to the scheduled meetings, informal 
discussions with both Executive Directors and senior operational 
managers of the Company in relation to strategic business development 
and other topics important to the Company’s progress are held by 
members of the Board regularly. Further, Board calls are held when 
needed to allow the executives to update the Board on specific matters 
and/to or approve specific actions for which Board approval is required.

The Board and its Committees are provided with information ahead of 
meetings to give time for review and analysis. For each Board meeting  
an agenda is prepared and approved by the Chairman and followed.  
The Board maintains an ongoing list of matters arising from the Board 
meetings which are then followed up at subsequent meetings to ensure 
that matters and decisions are being implemented.

reserved matters
The Board has adopted a schedule of specific matters reserved for 
the Board to consider and, if thought appropriate, decide upon. These 
reserved matters relate to:
 f strategy and oversight, including the approval of annual budgets;
 f changes to the capital structure of the Company and the 

corporate structure of the Group;

 f approval of financial statements and reports and any capital 

spend above agreed limits;

 f approval of contracts outside of the ordinary course of  

the business;

 f changes to Board and Committee membership;
 f remuneration of Executive Directors and issues relating to  

share options;

 f any delegation of authorities;
 f governance; and
 f approval of policies. 

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Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Board Committees
The Board delegates certain duties to Board Committees, all of  
which operate within clearly defined terms of reference and, where 
applicable, in accordance with the Code.

audit Committee
The Audit Committee is chaired by John Bradshaw and its other 
members are Charles Spicer and Ivonne Cantu, each of whom are 
independent Non-Executive Directors. The Audit Committee seeks to 
ensure that the financial performance of the Company is properly 
reported on and reviewed. Its role includes monitoring the integrity 
of the financial statements of the Company (including annual and 
interim accounts and results announcements), reviewing internal 
control and risk management systems, reviewing any changes to 
accounting policies, reviewing and monitoring the extent of the 
non-audit services undertaken by external auditors and advising on 
their appointment.

The Board considers that the members of the Audit Committee have 
sufficient competence to understand, analyse and when necessary 
challenge the management accounts and public financial statements 
of the Company. The Company’s Auditor has unrestricted access to 
the Chairman of the Audit Committee. The Chief Financial Officer and 
a representative of the Auditor of the Company are normally invited 
to attend meetings of the Audit Committee.

remuneration Committee
The Remuneration Committee is chaired by Charles Spicer and its 
other member is John Bradshaw. Post period Ivonne Cantu has 
replaced Charles Spicer as the chair of the Remuneration Committee. 
The Remuneration Committee ensures that the Company’s 
remuneration policy and practice promotes, encourages and drives 
the long-term growth of shareholder value in an effective manner 
and in accordance with the Board’s strategy and policies. More 
particularly, the Remuneration Committee determines, within  
the agreed terms of reference, the Company’s policy on the 
remuneration packages of the Company’s Chief Executive, Chairman, 
the Executive Directors, the Company Secretary, senior managers 
and such other members of the executive management as it is 
designated to consider. The Remuneration Committee also has 
responsibility for determining (within the terms of the Company’s 
policy and in consultation with the Chairman and/or the Chief 
Executive Officer) the total individual remuneration package for each 
Executive Director, the Company Secretary and other designated 
senior executives (including bonuses, incentive payments and share 
options or other share awards). The remuneration of Non-Executive 
Directors will be a matter for the Chairman and Executive Directors 
of the Board. No Director or manager is allowed to partake in any 
discussions as to their own remuneration.

Further details of the Remuneration Committee’s activities and 
recommendations are set out on pages 53 to 55.

Build trust
10. Communicate how the Company is governed and is 
performing by maintaining a dialogue with shareholders and 
other relevant stakeholders
We seek to maintain dialogue with shareholders and other relevant 
stakeholders through a number of channels. Our Annual Report and 
accounts, full year and half year announcements are the primary 
sources of information for shareholders. These are supplemented by 
regular and appropriate RNS and RNS Reach announcements.

The above, together with other relevant information on the Company, 
can be obtained from our website.

The Company’s collegiate and open working environment means that 
all employees are able to relay concerns to the executive team on a 
daily basis. The Company has a whistleblowing policy to allow and 
encourage all employees to bring matters which cause them concern 
to the attention of certain persons within the Company and, 
ultimately, to the attention of the Chairman.

The Company has engaged Walbrook PR to advise on its 
communications strategy and to assist in the drafting and distribution 
of regular news and regulatory announcements. If shareholders or 
interested parties would like to contact Walbrook regarding any 
communications they can be contacted at creo@walbrookpr.com.

Going concern
The Board is required to assess whether the Group has adequate 
resources to continue operations for the foreseeable future. After 
making enquiries, the Directors have a reasonable expectation that 
the Company and the Group will continue in operational existence for 
the foreseeable future (being a period of at least 12 months from the 
date of this report). For this reason, they continue to adopt the going 
concern basis for preparing the financial statements.

By order of the Board

richard rees
Director
Creo House
Unit 2, Beaufort Park
Beaufort Park Way
Chepstow
Wales
NP16 5UH
6 May 2020

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The Directors present their report 
together with the audited consolidated 
financial statements for the 12 months  
to 31 December 2019. These will be laid 
before the shareholders of the Company 
at the next Annual General Meeting 
(AGM).

Creo Medical Group plc (admitted to the AIM market of the London 
Stock Exchange (LSE:CREO)) is incorporated in England and Wales, 
registration number 10371794. The Company’s registered office is  
at Creo House, Unit 2, Beaufort Park, Beaufort Park Way, Chepstow, 
Wales, United Kingdom NP16 5UH.

Principal activity
The principal activity of the Group during the period continued to be 
that of research and development and the manufacture and sale of 
medical devices and instruments. The principal activity of the 
Company is that of a holding company.

Results and dividends
The results of the Group for the 12 months to 31 December 2019 are 
set out in the Consolidated Statement of Profit or Loss and Other 
Comprehensive Income on page 62.

The Directors do not recommend the payment of a dividend.

Review of the period
A summary of the Group’s progress and development is set out in 
the Chairman’s Statement, the Chief Executive’s Statement, The Chief 
Technology Officer’s Statement and the Financial Review, which form 
part of the Strategic Report on pages 7, 8, 16 and 36 respectively. 
This analysis includes comments on the position of the Group at the 
end of the period, an indication of likely future developments in the 
business of the Group and details of the Group’s activities in the field 
of research and development and the steps taken to commercialise 
its technology.

Directors 
The Directors who held office during the year and up to the date of 
approval of the financial statements were as follows:
 f Professor Christopher Paul Hancock 
 f Craig Jonathan Gulliford 
 f Richard John Rees 
 f David Gerard Woods 
 f Charles Alexander Evan Spicer 
 f John Bradshaw
 f Ivonne Maria Gloria Cantu (appointed 1 February 2020)

Directors’ interests and indemnity arrangements
The Directors’ interests in the shares of the Company are 
disclosed in the Remuneration Report on pages 53 to 55.

In accordance with Section 234 of the Companies Act 2006 and 
as permitted by the Articles of Association of the Company,  
the Company maintained insurance throughout the year for its 
Directors and officers against the consequences of actions 
brought against them in relation to the execution of their duties 
for the Company.

No Director had, during or at the end of year, a material interest 
in any contract which was significant in relation to the Group’s 
business except in respect of service agreements and share 
options and as disclosed in the Directors’ Remuneration Report 
on pages 53 to 55. It is noted that David Woods is President and 
CEO of PENTAX Americas and M&A Director of HOYA Group 
PENTAX Medical, a significant shareholder of Creo Medical Group 
plc and with whom the Company has entered an agreement for 
the distribution of its products in key markets in the Asia-Pacific 
region and Germany, France and Italy.

The Company has not granted any indemnities to any of its 
Directors against liability in respect of proceedings brought by 
third parties.

Share capital
Details of the Company’s issued share capital are shown in Note 
21 to the consolidated financial statements.

The share capital comprises one class of ordinary shares and 
these are admitted on the AIM market of the London Stock 
Exchange. As at 31 December 2019 there were 150,378,758 fully 
paid ordinary shares in issue. All shares are freely transferable 
and rank pari passu for voting and dividend rights.

Substantial holdings
As at 31 December 2019, shareholders holding more than 3% of 
the share capital of Creo Medical Group plc were as follows:

Name of shareholder1

Canaccord Genuity
Baillie Gifford
Finance Wales Investments
M&G Investments
Tellworth Investments
AXA
Hoya Corporation
FIL Investment International

Number of  
shares

% of voting  
rights

28,024,770
13,309,909
12,776,727
8,333,000
5,025,635
4,816,646
4,799,880
4,655,344

18.6
8.9
8.5
5.5
3.3
3.2
3.2
3.1

1. 

Information taken from 31 December Equniti Analysis – note 2 differences 
from the Jan 20 published numbers.

50

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Save as referred to above, the Directors are not aware of any persons 
as at 31 December 2019 who were interested in 3% or more of the 
voting rights of the Company or could directly or indirectly, jointly or 
severally, exercise control over the Company.

Financial risk management objectives and policies
The Company’s financial risk management objectives and policies are 
shown in Note 1 to the consolidated financial statements. The main 
risks arising from the Company’s financial instruments are interest 
rate risk, exchange rate risk, credit risk, and liquidity risk, which are 
continuously monitored by the Board.

Political contributions
The Company made no political donations or incurred any political 
expenditure during the year.

Disclosure of information to auditor
The Directors who held office at the date of approval of this 
Directors’ report confirm that, so far as they are each aware, there is 
no relevant audit information of which the Company’s auditor is 
unaware; and each Director has taken all the steps that he ought to 
have taken as a Director to make himself aware of any relevant audit 
information and to establish that the Company’s auditor is aware of 
that information.

Other information
An indication of likely future developments in the business and 
particulars of significant events which have occurred since the end  
of the financial year have been included in the Strategic Report on 
page 26.

Auditor
KPMG LLP were reappointed as auditor during the period. In 
accordance with Section 489 of the Companies Act 2006, a resolution 
for the reappointment of KPMG LLP as auditor of the Company is to be 
proposed at the forthcoming AGM.

By order of the Board

richard rees
Director 
Creo House
Unit 2, Beaufort Park
Beaufort Park Way
Chepstow
Wales
NP16 5UH
6 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

51

FINANCIAL STATEMENTSSTRATEGIC REPORTGOVERNANCEThe Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the Parent 
Company’s transactions and disclose with reasonable accuracy at 
any time the financial position of the Parent Company and enable 
them to ensure that its financial statements comply with the 
Companies Act 2006. They are responsible for such internal 
control as they determine is necessary to enable the preparation 
of financial statements that are free from material misstatement, 
whether due to fraud or error, and have general responsibility for 
taking such steps as are reasonably open to them to safeguard 
the assets of the Group and to prevent and detect fraud and 
other irregularities.

Under applicable law and regulations, the Directors are also 
responsible for preparing a Strategic Report and a Directors’ 
Report that comply with that law and those regulations.

The Directors are responsible for the maintenance and integrity 
of the corporate and financial information included on the 
Company’s website. Legislation in the UK governing the 
preparation and dissemination of financial statements may differ 
from legislation in other jurisdictions.

DIRECTORS’ RESPONSIBILITIES

The Directors are responsible for 
preparing the Annual Report and the 
Group and Parent Company financial 
statements in accordance with 
applicable law and regulations.

Company law requires the Directors to prepare Group and Parent 
Company financial statements for each financial year. Under the  
AIM Rules for Companies they are required to prepare the Group 
financial statements in accordance with International Financial 
Reporting Standards as adopted by the European Union (IFRSs as 
adopted by the EU) and applicable law and they have elected to 
prepare the Parent Company financial statements in accordance  
with UK accounting standards and applicable law (UK Generally 
Accepted Accounting Practice), including FRS 101 Reduced  
Disclosure Framework.

Under company law the Directors must not approve the financial 
statements unless they are satisfied that they give a true and fair 
view of the state of affairs of the Group and Parent Company and  
of their profit or loss for that period. In preparing each of the  
Group and Parent Company financial statements, the Directors are  
required to: 
 f select suitable accounting policies and then apply them 

consistently; 

 f make judgements and estimates that are reasonable, relevant, 

reliable and prudent; 

 f for the Group financial statements, state whether they have been 

prepared in accordance with IFRSs as adopted by the EU; 
 f for the Parent Company financial statements, state whether 

applicable UK accounting standards have been followed, subject 
to any material departures disclosed and explained in the 
financial statements; 

 f assess the Group and Parent Company’s ability to continue as a 

going concern, disclosing, as applicable, matters related to going 
concern; and 

 f use the going concern basis of accounting unless they either 

intend to liquidate the Group or the Parent Company or to cease 
operations, or have no realistic alternative but to do so.

52

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

DIRECTORS’ REMUNERATION REPORT (UNAUDITED)

Remuneration Committee
The responsibilities of the Remuneration 
Committee are to advise upon and make 
recommendations to the Board on the 
Group’s remuneration policies and, 
within the framework established by the 
Board, to recommend the remuneration 
of the Executive Directors. 

The CEO and CFO are invited to attend meetings to discuss 
remuneration packages and bonus schemes for senior executives 
within the Group, as well as the awarding of share options to such 
persons under any share scheme adopted by the Group.

Charles Spicer chaired the Committee and John Bradshaw served on 
the Committee during the period. Post period Ivonne Cantu assumes 
responsibility as chair of the Remuneration Committee.

The Remuneration Committee assesses the performance of the 
Executive Directors and other senior managers in the context of 
recommending their annual remuneration, bonus awards and share 
option grants to the Board for final determination. The remuneration 
of the Non-Executive Directors is recommended by the Executive 
Directors and takes account of the time spent on Board and 
Committee matters. The Board will make the final determination 
although no Director will participate in any discussion about his own 
remuneration.

An important objective of the Committee is to ensure that a 
competitive and appropriate base salary is paid to Directors and 
senior managers, together with incentive arrangements that are:
 f aligned with shareholders’ interests and with long-term  

business strategies;

 f measured against challenging and well-defined financial targets 

(which are set in advance); and

 f transparent and without ‘soft’ non-financial targets which could 
otherwise allow undue discretion to award bonuses that do not 
reflect actual financial performance of the Group.

Remuneration policy
The main elements of the remuneration package for Executive 
Directors and senior management are:

Base annual salary
The base salary may be reviewed annually by the Remuneration 
Committee. In determining the base annual salary the 
Remuneration Committee takes into account several factors, 
including the current position and development of the Group, 
individual contribution, and market salaries for comparable 
organisations.

discretionary annual and transaction bonus arrangements
All Executive Directors are eligible for a discretionary annual 
bonus which is paid in accordance with a bonus scheme 
developed by the Remuneration Committee. This takes into 
account performance against defined personal objectives and 
the financial performance of the Group. In certain circumstances, 
the Remuneration Committee may award a separate, specific 
transaction related bonus.

Share incentive schemes
The Group operates certain share option plans (further details of 
which are set out in Note 8 Share based payments), under which 
certain Directors, employees and certain contractors have been 
granted options to subscribe for ordinary shares. All options are 
equity settled. The options are subject to service conditions and 
have varying vesting periods and exercise prices (depending on 
the time of grant). The Group has no legal or constructive 
obligation to repurchase or settle the options in cash.

remuneration policy for Non-executive directors
Non-Executive Directors are employed on letters of appointment 
which have an initial term of one year and then which may be 
terminated at any time by either party with three months’ notice.

Remuneration for Non-Executive Directors is set by the Executive 
Directors of the Board. Non-Executive Directors do not 
participate in bonus schemes. Charles Spicer and John Bradshaw 
have been awarded share options.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

53

FINANCIAL STATEMENTSSTRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSSTRATEGIC REPORTGOVERNANCEDIRECTORS’ REMUNERATION REPORT (UNAUDITED) CONTINUED

Directors’ remuneration
The remuneration of the Board of Directors of Creo Medical Group plc during the 12-month period was:

(All figures £)

Executive:
Professor Christopher Hancock
Craig Gulliford
Richard Rees

Total executive

Non-executive:
Charles Spicer
John Bradshaw
David Woods

Total non-executive

Salary
and taxable
benefits

562,244
674,947
532,782

Pension

5,000
20,000
20,500

Share-based
payments

12 months to
31 December 
2019

18 months to
31 December 
2018

261,831
342,017
264,083

829,075
1,036,964
817,365

963,181
1,243,762
927,199

1,769,973

45,500

867,931

2,683,404

3,134,142

93,000
63,000
–

156,000

–
–
–

–

17,835
11,890
–

110,835
74,890
–

125,995
71,496
–

29,725

185,725

197,491

Total Directors' remuneration

1,925,973

45,500

897,656

2,869,129

3,331,633

Pension contributions include payments contributed on a salary sacrifice basis during the year and are shown in the salary and taxable 
benefits line. Salary and taxable benefits during the 12 month period include an annual bonus for 2019 plus the 12 month element of the 
2018 transaction bonus. The transaction related bonus relating to the £48.1m share placing in 2018 is being accrued over a two year period 
commencing September 2018. The share-based payment charge relates to share options issued by the Group. The charge for the year of 
£897,656 for Directors compares to the charge incurred by the Group in total for all employees and suppliers of £1,554,845.

directors’ shareholdings
The interests of the Directors holding office at 31 December 2019 in the shares of the Company, including family interests, were:

(All figures £)

Executive:
Professor Christopher Hancock
Craig Gulliford

Total executive

Non-executive:
Charles Spicer
John Bradshaw
David Woods

Total non-executive

Total Directors' shareholdings

31 December 
2019
Number

31 December 
2019
%

4,400,098
609,886

5,009,984

93,810
–
25,000

118,810

5,128,794

2.93%
0.41%

3.34%

0.06%
–
0.02%

0.08%

3.42%

54

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

directors’ interests in share options
Directors’ interests in share options, granted under either the Creo Medical Group plc Enterprise Management Incentive Share Option 
Scheme or the Creo Medical Group plc Unapproved Share Option Scheme, to acquire ordinary shares of £0.001 pence each in the Company at 
31 December 2019 were:

(All figures £)

Executive:
Professor Christopher Hancock
Professor Christopher Hancock
Professor Christopher Hancock
Professor Christopher Hancock
Professor Christopher Hancock
Professor Christopher Hancock

Craig Gulliford
Craig Gulliford
Craig Gulliford
Craig Gulliford
Craig Gulliford
Craig Gulliford

Richard Rees
Richard Rees
Richard Rees
Richard Rees
Richard Rees

Total executive

Non-executive:
Charles Spicer
John Bradshaw
John Bradshaw

David Woods

Total non-executive

31 December 
2018
Number

417,240
72,000
1,184,210
107,914
268,293
–

2,049,657
540,000
936,000
1,578,948
143,885
325,203
–

3,524,036
288,000
1,184,210
118,705
268,293
–

Granted
during
year

–
–
–
–
–
114,035

114,035
–
–
–
–
–
143,275

143,275
–
–
–
–
114,035

1,859,208
7,432,901

114,035
371,345

118,421
27,000
78,947

–

224,368

–
–
–

–

–

Total Directors' shareholdings

7,657,269

371,345

Exercised
during
year

31 December 
2019
Number

Vested
but
unexercised

–
–
–
–
–
–

–
–
–
–
–
–
–

–
–
–
–
–
–

–
–

–
–
–

–

–

–

417,240
72,000
1,184,210
107,914
268,293
114,035

2,163,692
540,000
936,000
1,578,948
143,885
325,203
143,275

3,667,311
288,000
1,184,210
118,705
268,293
114,035

417,240
72,000
1,184,210
–
–
–

1,673,450
540,000
936,000
1,578,948
–
–
–

3,054,948
288,000
1,184,210
–
–
–

1,973,243
7,804,246

1,472,210
6,200,608

118,421
27,000
78,947

–

–
27,000
–

–

224,368

27,000

8,028,614

6,227,608

Exercise
price

16.67p
16.67p
76.00p
113.00p
153.75p
171.00p

– 
16.67p
16.67p
76.00p
113.00p
153.75p
171.00p

– 
16.67p
76.00p
113.00p
153.75p
171.00p

–

76.00p
21.39p
76.00p

–

– 

– 

All share options are subject to employment conditions, those issued on or post admission at 76p, 113p, 153.75p and 171p are also subject to 
performance conditions.

Other transactions that occurred with Directors during the year are detailed in note 23 to the financial statements under Related Party 
Transactions.

Charles Spicer
Chairman of the Remuneration Committee
Creo House
Unit 2, Beaufort Park
Beaufort Park Way
Chepstow
Wales
NP16 5UH
6 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

55

FINANCIAL STATEMENTSSTRATEGIC REPORTGOVERNANCEFINANCIAL STATEMENTSSTRATEGIC REPORTGOVERNANCE 
 
 
 
a year of
achievements. 
We made pleasing progress
against our commercial
strategy in 2019. 

FINANCIAL
STATEMENTS

Independent auditor’s report 

Consolidated statement of profit and loss  
and other comprehensive income 

Consolidated statement of financial position 

Consolidated statement of changes in equity 

Consolidated statement of cash flows 

Notes to the financial statements 

58

62

63

64

65

66

Parent company statement of financial position  87

Parent company statement of changes in equity  88

Notes to the parent company  
financial statements 

89

56

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

STRATEGIC REPORT

GOVERNANCE

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

57

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTINDEPENDENT AUDITOR’S REPORT

1.  Our opinion is unmodified 
We have audited the financial statements of Creo Medical Group plc 
(‘the Company’) for the year ended 31 December 2019 which 
comprise the Consolidated statement of profit and loss and other 
comprehensive income, Consolidated statement of financial position, 
Consolidated statement of changes in equity, Consolidated 
statement of cash flows, Parent Company statement of financial 
position, Parent Company statement of changes in equity, and the 
related notes, including the accounting policies in note 1.

in our opinion: 
 f the financial statements give a true and fair view of the state  
of the Group’s and of the Parent Company’s affairs as at 
31 December 2019 and of the Group’s loss for the year  
then ended; 

 f the Group financial statements have been properly prepared in 
accordance with International Financial Reporting Standards as 
adopted by the European Union; 

 f the Parent Company financial statements have been properly 

prepared in accordance with UK accounting standards, including 
FRS 101 Reduced Disclosure Framework; and 

 f the financial statements have been prepared in accordance with 

the requirements of the Companies Act 2006.

Basis for opinion 
We conducted our audit in accordance with International Standards 
on Auditing (UK) (‘ISAs (UK)’) and applicable law. Our responsibilities 
are described below. We have fulfilled our ethical responsibilities 
under, and are independent of the Group in accordance with, UK 
ethical requirements including the FRC Ethical Standard as applied to 
listed entities. We believe that the audit evidence we have obtained is 
a sufficient and appropriate basis for our opinion. 

overview

Materiality: 
group financial 
statements as a whole

£140,000 (2018:£120,000)

0.73% (2018: 0.67%) of total expenses

Coverage

100% (2018:100%) of group loss before tax

Key audit matters vs 2018

Recurring risks

The impact of uncertainties due to the 
UK exiting the European Union on our 
audit

Treatment of development costs

Recoverability of parent company’s 
investment in subsidiary and debt due 
from subsidiary 







2.  Key audit matters: including our assessment of risks of material misstatement
Key audit matters are those matters that, in our professional judgment, were of most significance in the audit of the financial statements and 
include the most significant assessed risks of material misstatement (whether or not due to fraud) identified by us, including those which had 
the greatest effect on: the overall audit strategy; the allocation of resources in the audit; and directing the efforts of the engagement team. 
These matters were addressed in the context of our audit of the financial statements as a whole, and in forming our opinion thereon, and we 
do not provide a separate opinion on these matters. In arriving at our audit opinion above, the key audit matters, were as follows (unchanged 
from 2018):

The risk

Our response

The impact of uncertainties 
due to the UK exiting the 
European Union on our audit

Refer to page 33 (principal risks 
and uncertainties) 

Unprecedented levels of 
uncertainty:
All audits assess and challenge the 
reasonableness of estimates, in 
particular as described in treatment of 
development costs below, and related 
disclosures and the appropriateness of 
the going concern basis of preparation 
of the financial statements. All of these 
depend on assessments of the future 
economic environment and the Group’s 
future prospects and performance.

Brexit is one of the most significant 
economic events for the UK and its 
effects are subject to unprecedented 
levels of uncertainty of consequences, 
with the full range of possible effects 
unknown.

We developed a standardised firm-wide approach to the 
consideration of the uncertainties arising from Brexit in planning 
and performing our audits. Our procedures included:
 f Our Brexit knowledge: We considered the Directors’ 

assessment of Brexit-related sources of risk for the Group’s 
business and financial resources compared with our own 
understanding of the risks. We considered the Directors’ plans 
to take action to mitigate the risks.

 f Sensitivity analysis: When addressing the treatment of 

development costs and other areas that depend on forecasts, 
we compared the Directors’ analysis to our assessment of the 
full range of reasonably possible scenarios resulting from 
Brexit uncertainty and, where forecast cash flows are required 
to be discounted, considered adjustments to discount rates 
for the level of remaining uncertainty.

 f Assessing transparency: As well as assessing individual 
disclosures as part of our procedures on the treatment of 
development costs we considered all of the Brexit related 
disclosures together, including those in the Strategic Report, 
comparing the overall picture against our understanding of 
the risks.

However, no audit should be expected to predict the unknowable 
factors or all possible future implications for a company and this 
is particularly the case in relation to Brexit.

58

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

The risk

Our response

Treatment of  
development costs

(£500,000 capitalised and 
£3,025,000 expensed; 2018: 
£150,000 capitalised and 
£3,794,000 expensed)

Accounting treatment:
The Group aims to develop cutting-
edge surgical endoscopy products and 
devices. Development costs are 
capitalised in accordance with the 
relevant accounting standards when 
specific criteria are met.

Refer to page 69 and 73 
(accounting policies) and Note 
12 page 79 (financial disclosures) 

Recoverability of Parent 
Company’s investment in 
subsidiary and debt due 
from subsidiary

(Investment in subsidiary £1.3m,
2018: £0.6m; amount owed by 
subsidiary undertaking £40 
million, 2018: £21.6 million)

Refer to pages 89 to 91 
(accounting policies and 
financial disclosures)

The application of accounting standards 
to determine whether the criteria for 
capitalisation have been met is inherently 
subjective as this involves an assessment 
of the technical feasibility and commercial 
viability of the project concerned.

As the number of development projects 
being undertaken by the Group has 
increased in the year, the risk associated 
with the application of the correct 
accounting treatment for development 
costs has also increased.

Low risk, high value
The investment in subsidiary and 
amounts owed by the subsidiary 
undertaking is significant and 
represents 35% (2018: 34%) of the 
Company’s total assets.

The carrying value of an investment in a 
subsidiary undertaking is assessed for 
impairment and expected credit losses 
(‘ECLs’) are calculated on the amounts 
owed by the subsidiary. The application 
of accounting standards to determine 
any impairment or ECLs is inherently 
subjective as this involves judgements 
to be made in relation to the future 
performance of the subsidiary and 
possible default events over the 
expected life of the loan.

Whilst the overall risk is assessed as low, 
we determined that due to their 
materiality in the context of the Parent 
Company financial statements, the 
impairment assessment and calculation 
of ECLs are considered to be the areas 
that had the greatest effect on our 
Parent Company audit.

Our procedures included:
 f Accounting analysis: Critically assessed the Group’s 
accounting policy for determining whether or not costs 
incurred on a project should be capitalised against the criteria 
of the relevant accounting standard and our understanding of 
the progress of the projects.

 f Test of detail: Obtained evidence and documentation to 
assess and challenge the status of the projects including 
assessing the technical feasibility and commercial viability by 
reviewing regulatory approval submissions, results of clinical 
trials and procedures undertaken, market analysis and 
customer correspondence.

 f Test of detail: Agreed a sample of costs allocated to 

development projects to supporting documentation, primarily 
timesheets and payroll records for relevant employees in 
relation to labour costs and purchase invoices for other costs.

 f Challenged amortisation: Challenged the timing of the 

commencement of amortisation of capitalised development 
assets by determining the point at which the asset is available 
for use, being when the related product is physically ready to 
be distributed to a customer.

 f Assessing transparency: Evaluated the adequacy of the 
disclosures of the judgements involved, compared with the 
requirements of the accounting standards and our 
understanding of the business.

Our procedures included:
 f Accounting policies: Assessing the relevant accounting 

policies, especially those requiring the exercise of judgement 
such as the definition of default for an on demand loan.
 f Control reperformance: We tested the controls over the 

expected credit loss estimation process, including the annual 
approval and challenge of those estimates by the Directors.
 f Qualitative indicators: In relation to the amounts owed by 

the subsidiary, assessing the Company’s conclusions on 
whether default has occurred with reference to indicators 
such as relevant clinical and regulatory data.

 f Benchmarking assumptions: Assess the carrying value of 
the investment in subsidiary by challenging assumptions used 
in the cash flows included in the budgets based on our 
knowledge of the Group and the markets in which the 
subsidiary operates.

 f Historical comparisons: Assessing the historical accuracy 

of the previous forecasts by comparing to actual costs 
incurred.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

59

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTINDEPENDENT AUDITOR’S REPORT CONTINUED

3. Our application of materiality and an overview of  
the scope of our audit 
Materiality for the Group financial statements as a whole was  
set at £140,000 (2018: £120,000), determined with reference to a 
benchmark of Group total expenditure, of which it represents 0.73% 
(2018: Group total expenditure, of which it represents 0.67%). We 
consider total expenditure to be the most appropriate benchmark  
as the entity is still within the start-up phase of the business cycle. 

Materiality for the Parent Company financial statements as a whole 
was set at £84,000 (2018: £108,000). This is lower than the materiality 
we would otherwise have determined by reference to total assets, 
and represents 0.07% of the Company’s total assets (2018: 0.2%).

Total expenditure expenses
£19m (2018: £17.9m)

Group materiality
£140,000 (2018: £120,000)

£140,000
Whole financial 
statements materiality
(2018: £120,000)

£126,000
Range of materiality at 
two components 
(£84,000-£126,000) 
(2018: £100,000-£108,000)

£7,000
Misstatements reported 
to the Audit Committee
(2018: £6,000)

We agreed to report to the Audit Committee any corrected or 
uncorrected identified misstatements exceeding £7,000 (2018: £6,000), 
in addition to other identified misstatements that warranted 
reporting on qualitative grounds.

Total expenses
Group materiality

Group revenue

Group profit before tax

0
0

100%

(2018: 100%)

100
100

Group total assets

0
0

100%

(2018: 100%)

100
100

0
0

100%

(2018: 100%)

100
100

Full scope for Group audit purpose 2019
Full scope for Group audit purpose 2018
Residual components

Of the Group’s five (2018: four) reporting components, which include 
the Parent Company, we subjected two (2018: two) to full scope 
audits for group reporting purposes.

The components within the scope of our work accounted for the 
following percentages of the Group’s results. The Group team 
approved the component materialities, which ranged from £84,000 
to £126,000, having regard to the mix of size and risk profile of the 
Group across the components. 

For the residual three components, which are currently dormant,  
we performed analysis at an aggregated Group level to re-examine 
our assessment that there were no significant risks of material 
misstatement within these.

The work on both components, including the audit of the Parent 
Company, was performed at the Company’s head office in Chepstow 
by the Group team.

4.  We have nothing to report on going concern 
The Directors have prepared the financial statements on the going 
concern basis as they do not intend to liquidate the Company or the 
Group or to cease their operations, and as they have concluded that 
the Company’s and the Group’s financial position means that this is 
realistic. They have also concluded that there are no material 
uncertainties that could have cast significant doubt over their ability 
to continue as a going concern for at least a year from the date of 
approval of the financial statements (‘the going concern period’).

Our responsibility is to conclude on the appropriateness of the 
Directors’ conclusions and, had there been a material uncertainty 
related to going concern, to make reference to that in this audit 
report. However, as we cannot predict all future events or conditions 
and as subsequent events may result in outcomes that are 
inconsistent with judgements that were reasonable at the time they 
were made, the absence of reference to a material uncertainty in this 
auditor’s report is not a guarantee that the Group or the Company 
will continue in operation.

60

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

In our evaluation of the Directors’ conclusions, we considered the 
inherent risks to the Group’s and Company’s business model and 
analysed how those risks might affect the Group’s and Company’s 
financial resources or ability to continue operations over the going 
concern period. The risks that we considered most likely to adversely 
affect the Group’s and Company’s available financial resources over 
this period were: 
 f availability of cash resources.
 f achievement of regulatory approvals and commercialisation of the 

company’s products. 
 f achievement of forecasts.

As these were risks that could potentially cast significant doubt  
on the Group’s and the Company’s ability to continue as a going 
concern, we considered sensitivities over the level of available 
financial resources indicated by the Group’s financial forecasts taking 
account of reasonably possible (but not unrealistic) adverse effects 
that could arise from these risks individually and collectively and 
evaluated the achievability of the actions the Directors consider they 
would take to improve the position should the risks materialise. We 
also considered less predictable but realistic second order impacts, 
such as the impact of Brexit and the erosion of customer or supplier 
confidence, which could result in a rapid reduction of available 
financial resources. 

Based on this work, we are required to report to you if we have 
concluded that the use of the going concern basis of accounting is 
inappropriate or there is an undisclosed material uncertainty that 
may cast significant doubt over the use of that basis for a period of at 
least a year from the date of approval of the financial statements. 

We have nothing to report in these respects, and we did not identify 
going concern as a key audit matter.

5. We have nothing to report on the other information in the 
Annual Report
The Directors are responsible for the other information presented  
in the Annual Report together with the financial statements.  
Our opinion on the financial statements does not cover the other 
information and, accordingly, we do not express an audit opinion  
or, except as explicitly stated below, any form of assurance 
conclusion thereon. 

Our responsibility is to read the other information and, in doing so, 
consider whether, based on our financial statements audit work,  
the information therein is materially misstated or inconsistent with 
the financial statements or our audit knowledge. Based solely on  
that work we have not identified material misstatements in the other 
information.

Strategic report and directors’ report 
Based solely on our work on the other information: 
 f we have not identified material misstatements in the Strategic 

Report and the Directors’ Report; 

 f in our opinion the information given in those reports for the 
financial year is consistent with the financial statements; and 
 f in our opinion those reports have been prepared in accordance 

with the Companies Act 2006. 

6.  We have nothing to report on the other matters on which we 
are required to report by exception 
Under the Companies Act 2006, we are required to report to you if,  
in our opinion: 
 f adequate accounting records have not been kept by the Parent 
Company, or returns adequate for our audit have not been 
received from branches not visited by us; or 

 f the Parent Company financial statements are not in agreement 

with the accounting records and returns; or 

 f certain disclosures of Directors’ remuneration specified by law are 

not made; or 

 f we have not received all the information and explanations we 

require for our audit.

We have nothing to report in these respects.

7.  Respective responsibilities 
directors’ responsibilities 
As explained more fully in their statement set out on page 52,  
the Directors are responsible for: the preparation of the financial 
statements including being satisfied that they give a true and fair 
view; such internal control as they determine is necessary to enable 
the preparation of financial statements that are free from material 
misstatement, whether due to fraud or error; assessing the Group 
and, Parent Company’s ability to continue as a going concern, 
disclosing, as applicable, matters related to going concern; and using 
the going concern basis of accounting unless they either intend to 
liquidate the Group or the Parent Company or to cease operations, or 
have no realistic alternative but to do so. 

auditor’s responsibilities 
Our objectives are to obtain reasonable assurance about whether 
the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue our 
opinion in an auditor’s report. Reasonable assurance is a high level  
of assurance, but does not guarantee that an audit conducted in 
accordance with ISAs (UK) will always detect a material misstatement 
when it exists. Misstatements can arise from fraud or error and  
are considered material if, individually or in aggregate, they could 
reasonably be expected to influence the economic decisions of users 
taken on the basis of the financial statements. 

A fuller description of our responsibilities is provided on the FRC’s 
website at www.frc.org.uk/auditorsresponsibilities. 

8.  The purpose of our audit work and to whom we owe 
our responsibilities
This report is made solely to the Company’s members, as a body,  
in accordance with Chapter 3 of Part 16 of the Companies Act 2006.  
Our audit work has been undertaken so that we might state to the 
Company’s members those matters we are required to state to them 
in an auditor’s report and for no other purpose. To the fullest extent 
permitted by law, we do not accept or assume responsibility to anyone 
other than the Company and the Company’s members, as a body, for 
our audit work, for this report, or for the opinions we have formed.

Jeremy Thomas (Senior Statutory auditor) 
for and on behalf of KPMG LLP, Statutory Auditor 
Chartered Accountants 
3 Assembly Square
Britannia Quay,
Cardiff,
CF10 4AX
7 May 2020

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

61

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCECONSOLIDATED STATEMENT OF PROFIT AND LOSS AND OTHER COMPREHENSIVE INCOME

(All figures £)

Revenue
Cost of sales

Gross Profit

Other operating income
Administrative expenses

Operating loss

Finance expenses
Finance income

Loss before tax

Taxation

Loss for the year/period

Other comprehensive income
Total comprehensive loss for the year/period

Loss per share
Basic and diluted

The Notes on pages 66 to 91 form part of the financial statements.

12 months to
31 December 
2019

18 months to
31 December 
2018

13,473
(8,522)

4,951

–
–

–

126,719
(19,007,048)

279,959
(17,943,745)

(18,875,378)

(17,663,786)

(51,291)
311,288

(16,744)
104,343

(18,615,381)

(17,576,187)

Note

2

2

9
9

3

10

2,704,231

2,767,579

(15,911,150)

(14,808,608)

–
(15,911,150)

–
(14,808,608)

11

(0.13)

(0.16)

62

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
CONSOLIDATED STATEMENT OF FINANCIAL POSITION

(All figures £)

Assets
Non-current assets
Intangible assets
Property, plant and equipment
Other financial assets
Other non-current receivables

Current assets
Inventories
Trade and other receivables
Tax receivable
Cash and cash equivalents

Total assets

Shareholder equity
Called up share capital
Share premium
Merger reserve
Share option reserve
Retained earnings

Liabilities
Non-current liabilities
Interest bearing liabilities

Current liabilities
Trade and other payables
Interest bearing liabilities

Total liabilities

Total equity and liabilities

12 months to
31 December 
2019

18 months to
31 December 
2018

Note

12
13
18
15

14
15
16

21

19

17
19

865,241
1,295,818
–
8,400

307,814
906,256
10,857
8,400

2,169,459

1,233,327

727,158
1,616,319
2,702,198
81,048,448

302,472
1,052,766
2,569,631
44,588,722

86,094,123

48,513,591

88,263,582

49,746,918

150,378
115,111,506
13,602,735
4,647,915
(50,849,190)

120,495
65,835,555
13,602,735
3,093,070
(34,938,040)

82,663,344

47,713,815

543,892

543,892

392,892

392,892

4,883,153
173,193

1,599,620
40,591

5,056,346

1,640,211

5,600,238

2,033,103

88,263,582

49,746,918

These financial statements were approved by the Board of Directors on 6 April 2020 and were signed on its behalf by:

richard rees
Director

Company registered number: 10371794

The Notes on pages 66 to 91 form part of the financial statements.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

63

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
 
CONSOLIDATED STATEMENT OF CHANGES IN EQUITY

(All figures £)

Balance at 30 June 2017

Total comprehensive income for the 
period
Profit or loss

Total comprehensive income

Transactions with owners, recorded 
directly in equity
Issue of share capital
Equity settled share-based payment 
transactions

Total comprehensive income for the 
period
Profit or loss

Total comprehensive income

Transactions with owners, recorded 
directly in equity
Issue of share capital
Equity settled share-based payment 
transactions

Called up
share
capital

Note

Retained
earnings

Share
premium

Merger
reserve

Share
option
reserve

Total 
equity

80,712

(20,129,432)

19,810,393

13,602,735 1,288,250

14,652,658

–

–

(14,808,608)

(14,808,608)

–

–

–

–

–

–

–

(14,808,608)

(14,808,608)

–

46,064,945

39,783

8

–

–

–

46,025,162

–

– 1,804,820

1,804,820

–

–

(15,911,150)

(15,911,150)

–

–

–

–

–

–

–

(15,911,150)

(15,911,150)

–

49,305,834

29,883

8

–

–

–

49,275,951

–

– 1,554,845

1,554,845

Balance at 31 December 2018

120,495

(34,938,040)

65,835,555

13,602,735 3,093,070

47,713,815

Balance at 31 December 2019

150,378

(50,849,190) 115,111,506

13,602,735 4,647,915

82,663,344

The Notes on pages 66 to 91 form part of the financial statements.

64

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
CONSOLIDATED STATEMENT OF CASH FLOWS

(All figures £)

Cash flows from operating activities
Total comprehensive loss for the period
Depreciation/amortisation charges
Increase in share option reserve
Fair value adjustment to derivatives
Finance expenses
Finance income
R&D expenditure credit
Taxation
Loss on disposal of property, plant and equipment

Increase in inventories
Increase in trade and other receivables
Increase in trade and other payables

Interest paid
Tax received

Net cash from operating activities

Cash flows from investing activities
Purchase of intangible fixed assets
Purchase of tangible fixed assets
Interest received

Net cash from investing activities

Cash flows from financing activities
Capital received in respect of lease liabilities
Capital repaid in respect of lease liabilities
Capital received in respect of long-term borrowings
Share issue

Net cash from financing activities

Increase in cash and cash equivalents

Cash and cash equivalents at beginning of period

Cash and cash equivalents at end of period

The Notes on pages 66 to 91 form part of the financial statements.

12 months to
31 December 
2019

18 months to
31 December 
2018

Note

10
13

14

12
13

22

(15,911,150)
641,725
1,554,845
27,894
23,397
(311,288)
(5,362)
(2,704,231)
–

(14,808,608)
497,421
1,804,820
(10,857)
16,744
(93,486)
(18,602)
(2,767,579)
12,278

(16,684,170)

(15,367,869)

(424,686)
(552,696)
3,283,533

(211,139)
(514,256)
143,746

(14,378,019)

(15,949,518)

(51,291)
2,577,026

(16,744)
1,666,525

(11,852,284)

(14,299,737)

(633,795)
(484,006)
311,288

(304,462)
(1,083,391)
104,343

(806,513)

(1,283,510)

–
(187,310)
–
49,305,833

121,595
(45,333)
342,000
46,064,945

49,118,523

46,483,207

36,459,726

30,899,960

44,588,722

13,688,762

81,048,448

44,588,722

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

65

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
NOTES TO THE FINANCIAL STATEMENTS

1. Accounting policies
general information
Creo Medical Group plc is a public company, limited by shares, registered and domiciled in England and Wales in the UK. The Company’s 
registered number is 10371794 and the registered office is Creo House, Unit 2, Beaufort Park, Beaufort Park Way, Chepstow, Wales NP16 5UH.

The Group financial statements consolidate those of the Parent Company and its subsidiaries (together referred to as the ‘Group’). The Parent 
Company financial statements present information about Creo Medical Group plc as a separate entity and not about its Group.

The Group financial statements have been prepared and approved by the Directors in accordance with International Financial Reporting 
Standards as adopted by the European Union (‘adopted IFRSs'). The Company has elected to prepare its Parent Company financial statements 
in accordance with FRS 101. The accounting policies set out below have, unless otherwise stated, been applied consistently to all periods 
presented in these Group financial statements.

Basis of preparation
This is the third annual financial report of the Company since the incorporation of Creo Medical Group plc on 12 September 2016 and the 
subsequent acquisition of Creo Medical Limited via a share for share exchange on 9 November 2016. The financial statements are presented 
in Sterling and rounded to the nearest pound.

This financial report for the 12-month period ended 31 December 2019 (including comparatives for the 18 months ended 31 December 2018) 
was approved by the Board of Directors on 6 May 2020. The accounting period in the prior year was extended by 6 months to 31 December 
2018 to align the accounting reference date to annual calendar and our annual budgeting process.

Changes in accounting policy and disclosures
New standards, amendments and interpretations
The following new standards, amendments and interpretations have been adopted by the Group for the first time for the financial year 
beginning on 1 January 2019: 
 f Annual improvements 2015 – 2017 cycle.
 f Amendment to IFRS 2, ‘Share-based payments’ which clarifies the classification and measurement of certain share-based payment 

transactions.
 f IFRS 16 ‘Leases’.
 f Amendments to IFRS 9 ‘Financial Instruments’ which clarifies the accounting for prepayment features with negative compensation. 
 f Amendment to IAS 28 ‘Investments in associates and joint ventures’ which clarifies the accounting for long-term interests in an associate 
or joint venture, which in substance form part of the net investment in the associate or joint venture, but to which equity accounting is  
not applied. 

 f Interpretation 23 ‘Uncertainty over Income Tax Treatments’ which explains how to recognise and measure deferred and current income 

tax assets and liabilities where there is uncertainty over a tax treatment. 

 f Amendments to IAS 19 ‘Employee Benefits’ which clarifies the accounting for defined benefit plan amendments, curtailments and 

settlements. 

With the exception of IFRS 16 noted below, the adoption of these standards, amendments and interpretations has not had a material impact 
on the financial statements of the Group or Parent Company. 

New standards, amendments and interpretations issued but not effective and not adopted early
The following new standards, amendments to standards and interpretations have been issued but are not yet effective and therefore have 
not been applied in preparing these consolidate financial statements. 
 f Amendments References to Conceptual Framework in IFRS Standards. Effective for periods beginning on or after 1 January 2020. 
 f Amendments to IFRS 3 ‘Definition of a business’. Effective for periods beginning on or after 1 January 2020. 
 f Amendments to IAS 1 and IAS 8 ‘Definition of Material’. Effective for periods beginning on or after 1 January 2020. 
 f Amendments to IFRS 7, IFRS 9 and IAS 39 ‘Financial reporting in the period leading up to IBOR reform’. Effective for periods beginning on 

or after 1 January 2020.

The Directors anticipate that none of the new standards, amendments to standards and interpretations is expected to have a significant 
effect on the financial statements of the Group or Parent Company.

IFRS 16 Leases
The Group has applied IFRS 16 using the modified retrospective approach and therefore the comparative information has not been restated 
and continues to be reported under IAS 17 and IFRIC 4. The details of accounting policies under IAS 17 and IFRIC 4 are disclosed separately. 

At inception of a contract, the Group assesses whether a contract is, or contains, a lease. A contract is, or contains, a lease if the contract 
conveys the right to control the use of an identified asset for a period of time in exchange for consideration. To assess whether a contract 
conveys the right to control the use of an identified asset, the Group uses the definition of a lease in IFRS 16. 

This policy is applied to contracts entered into, on or after 1 January 2019. The Group has taken the practical expedient not to reassess 
whether contracts at the date of initial application constituted a lease. 

66

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

At commencement or on modification of a contract that contains a lease component, the Group allocates the consideration in the contract  
to each lease component on the basis of its relative stand-alone prices. However, for the leases of property the Group has elected not to 
separate non-lease components and account for the lease and non-lease components as a single lease component. 

The Group recognises a right-of-use asset and a lease liability at the lease commencement date. The right-of-use asset is initially measured at 
cost, which comprises the initial amount of the lease liability adjusted for any lease payments made at or before the commencement date, 
plus any initial direct costs incurred and an estimate of costs to dismantle and remove the underlying asset or to restore the underlying asset 
or the site on which it is located, less any lease incentives received. On transition, the right of use assets were recognised at an amount equal 
to the lease liability, adjusted by the amount of prepaid lease payments relating to that lease recognised in the statement of financial position 
immediately before the date of initial application. 

The right-of-use asset is subsequently depreciated using the straight-line method from the commencement date to the end of the lease term, 
unless the lease transfers ownership of the underlying asset to the Group by the end of the lease term or the cost of the right-of-use asset 
reflects that the Group will exercise a purchase option. In that case the right-of-use asset will be depreciated over the useful life of the 
underlying asset, which is determined on the same basis as those of property and equipment. In addition, the right-of-use asset is 
periodically reduced by impairment losses, if any, and adjusted for certain remeasurements of the lease liability. 

The lease liability is initially measured at the present value of the lease payments that are not paid at the commencement date, discounted 
using the interest rate implicit in the lease or, if that rate cannot be readily determined, the Group’s incremental borrowing rate. Generally,  
the Group uses its incremental borrowing rate as the discount rate. 

The Group determines its incremental borrowing rate by obtaining interest rates from various external financing sources and makes certain 
adjustments to reflect the terms of the lease and type of the asset leased. 

Lease payments included in the measurement of the lease liability comprise the following: 
 f fixed payments, including in-substance fixed payments; 
 f variable lease payments that depend on an index or a rate, initially measured using the index or rate as at the commencement date; 
 f amounts expected to be payable under a residual value guarantee; and 
 f the exercise price under a purchase option that the Group is reasonably certain to exercise, lease payments in an optional renewal period 

if the Group is reasonably certain to exercise an extension option, and penalties for early termination of a lease unless the Group is 
reasonably certain not to terminate early. 

The lease liability is measured at amortised cost using the effective interest method. It is remeasured when there is a change in future lease 
payments arising from a change in an index or rate, if there is a change in the Group’s estimate of the amount expected to be payable under a 
residual value guarantee, if the Group changes its assessment of whether it will exercise a purchase, extension or termination option or if there is 
a revised in-substance fixed lease payment. 

When the lease liability is remeasured in this way, a corresponding adjustment is made to the carrying amount of the right-of-use asset, or is 
recorded in profit or loss if the carrying amount of the right-of-use asset has been reduced to zero. 

The Group presents right-of-use assets that do not meet the definition of investment property in ‘property, plant and equipment’ and lease 
liabilities in ‘interest bearing liabilities’ in the statement of financial position. 

Short-term leases and leases of low-value assets
The Group has elected not to recognise right-of-use assets and lease liabilities for leases of low-value assets and short-term leases, including 
IT equipment. The Group recognises the lease payments associated with these leases as an expense on a straight-line basis over the 
lease term. 

Impact on transition
On transition to IFRS 16, the Group recognised additional right-of-use assets and additional lease liabilities. The impact on transition is 
summarised below. 

Right-of-use assets  
Lease Liabilities  

£470,913
£430,663

When measuring lease liabilities for leases that were classified as operating leases, the Group discounted lease payments using its 
incremental borrowing rate at 1 January 2019. The weighted-average rate applied is 3%.

Operating lease commitments at 31 December 2018 as disclosed under IAS 17 in the Group’s consolidated financial statements
Recognition exemption of for leases of low-value assets
Recognition exemption for leases with less than 12 months of lease term at transition
Lease liabilities discounted using the incremental borrowing rate at 1 January 2019
Prepaid lease payments at 31 December 2018
Right-of-use asset recognised at 1 January 2019

All figures  
£

510,915
–
(16,438)
430,663
40,250
470,913

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

67

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
 
 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

1. Accounting policies continued
leases previously recognised under iaS 17
Operating lease payments
Payments made under operating leases in the period are recognised in the income statement on a straight-line basis over the term of the 
lease. Lease incentives received are recognised in the income statement as an integral part of the total lease expense.

Finance lease payments
Minimum lease payments are apportioned between the finance charge and the reduction of the outstanding liability. The finance charge is 
allocated to each period during the lease term so as to produce a constant periodic rate of interest on the remaining balance of the liability.

measurement convention
The financial statements are prepared on the historical cost basis except that derivative financial instruments are stated at their fair value.

Business combinations and basis of consolidation
On 9 November 2016 Creo Medical Group plc offered a share for share exchange to the shareholders of Creo Medical Limited. As a result of 
this transaction, Creo Medical Group plc became the parent of Creo Medical Limited.

On the basis that there was no change in control following the share for share exchange, this is considered a common control transaction.

Therefore, within the parent Company accounts the acquisition of Creo Medical Limited, the new parent measured cost at the carrying 
amount of its share of the equity items shown in the separate financial statements of the original parent at the date of the reorganisation. 
Within the consolidated financial statements, the acquisition of Creo Medical Limited is considered to be a company reorganisation among 
entities under common control and as such IFRS 3 is not considered to apply, therefore book value accounting was applied to the acquisition. 
The Directors chose to restate the comparatives for the Company prior to the acquisition date to show the combination as though it has 
occurred prior to the start of the earliest period presented. This was deemed to provide the user with a truer view of the Company’s 
performance through the period.

Accounting policies adopted are consistent across the Group. All Intra-Group balances and transactions, including unrealised income and 
expenses arising from intra-Group transactions, are eliminated on consolidation.

going concern
The Group reported a loss for the period of £15.9m (18-months to 31 December 2018: loss £14.8m). Net assets as at 31 December 2019 were 
£82.6m (31 December 2018: £47.7m) and include cash and cash equivalents of £81.0m (31 December 2018: £44.6m). 

The Board has considered the applicability of the going concern basis in the preparation of the financial statements. This included the review 
of internal budgets and financial results and a review of cash flow forecasts for the 12-month period following the date of signing the 
financial statements. 

The Group completed a £51.9m share placing on AIM on 23 December 2019 and has prepared detailed forecasts and projections taking into 
account the available funding and its planned activities for the five-year period to 31 December 2024. Based on the current business plan the 
Group is forecasting to be cash generative (and profitable) within this period and its cash resources will extend beyond the year ending 
31 December 2024.

The Group has strategic collaboration agreements in place with distributors in a number of geographies and has been delivering product for 
training and market penetration purposes throughout the period. In addition, the group received its first commercial orders for Speedboat 
and its first revenue from US hospitals in the period and is now expecting a period of ramp up as market penetration activities are drive 
physical sales being realised. However, the roll out of the Clinical Education Programme has been impacted by the ongoing travel restrictions 
and social distancing policies put in place by governments across the world to limit the spread of COVID-19. Training and mentoring events 
across the Company’s clinical education programme in the US, EU and the UK have been cancelled or postponed. It is also expected that the 
undertaking of new procedures and elective cases will be reduced worldwide which will impact the volume of expected Speedboat cases in 
the short term. Whilst the Company has been able to offer online training and remote mentoring via video link, the number of Endoscopists 
trained on the Speedboat device, will be lower than expected for this year and as a result initial revenues from the early uptake of Speedboat 
are likely to be lower in the short term. 

The cash flow forecasts prepared include the current estimated impact of the COVID-19 coronavirus. Whilst initial revenues from the early 
uptake of Speedboat are likely to be lower in the short term, EBITDA and cash is likely to be better than expected due to savings as a result of 
the slow-down.

Additionally, given the unprecedented situation, the directors have modelled further severe but plausible downside scenarios involving the 
cessation of sales for a period from April to December 2020. Even in this scenario, the 5 year forecast indicates that the Group will have 
sufficient funds to meet its liabilities as they fall due throughout the forecast period. The Directors consider the above scenario to be unlikely. 
However, if even more severe scenarios were to be realised, the Group would take mitigating actions and the Directors are confident, 
following the Company’s £51.9 million fundraising in December 2019, cash reserves at the end of March were £77.5 million and are more than 
sufficient to secure the business activities and staff through the current situation and beyond.

68

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

The Board believes that the outlook for the medium and long term remains very much unchanged, and will not be impacted by a short term 
slowdown in the early market development. As the world begins to emerge from the COVID-19 restrictions the business is expected to have 
multiple devices regulatory cleared for multiple markets across the EU and US. This will allow the Company to introduce these devices into 
clinical practice once COVID-19 related restrictions are eased and to ultimately commercialise the full product range with four devices 
optimised around the core tissue effects of dissection, resection, haemostasis and ablation, as well as the already cleared Speedboat device. 

Based on these factors, including the current level of cash resources, the Directors are satisfied that the Group will have adequate resources 
to continue in operational existence for the foreseeable future and for a period of not less than 12 months from the date of signing the 
financial statements. Thus, they continue to adopt the going concern basis of accounting in preparing the annual report.

intangible assets
Intangible assets include the capitalisation of development costs and software for the period ending 31 December 2019.

Software which is not an integral part of hardware assets are stated at historic cost, including expenditure that is directly attributable to the 
acquired item, less accumulated amortisation and impairment losses.

Expenditure on research activities is recognised as an expense in the year in which it is incurred. Costs are classified as research expenditure 
rather than development unless all of the below criteria are met, in which case these costs are capitalised on the balance sheet.

Development criteria:
a.  completion of the intangible asset is technically feasible so that it will be available for use or sale;
b.  the Company intends to complete the intangible asset and use or sell it;
c.  the Company has the ability to use or sell the intangible asset and the intangible asset will generate probable future economic benefits 

over and above cost;

d.  there are adequate technical, financial and other resources to complete the development and to use or sell the intangible asset; and
e.  the expenditure attributable to the intangible asset during its development can be measured reliably.

Amortisation commences when the project is available for sale or use within the business.

Intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount may not be 
recoverable. An impairment loss is recognised for the amount by which the asset’s carrying amount exceeds its recoverable amount. The 
recoverable amount is the higher of an asset’s fair value less costs of disposal and value in use.

Amortisation is charged so as to write off the costs of intangible assets over their estimated useful lives, on the following basis:

Software
Development costs

– 3 years straight line
– 5 years straight line

property, plant and equipment
Property, plant and equipment is stated at cost less accumulated depreciation and any impairment losses. Cost includes the original purchase 
price of the asset and the costs attributable to bringing the asset to its working condition for its intended use.

Leases in which the Group assumes substantially all the risks and rewards of ownership of the leased asset are classified as PPE. Where land 
and buildings are held under leases the accounting treatment of the land is considered separately from that of the buildings. Leased assets 
acquired are stated at an amount equal to the lower of their fair value and the present value of the minimum lease payments at inception of 
the lease, less accumulated depreciation and less accumulated impairment losses. Lease payments are accounted for as described below.

Depreciation is charged so as to write off the costs of assets over their estimated useful lives, on the following basis:

Leasehold property improvements
Office equipment
Fixtures and fittings
Motor vehicles
Plant and machinery
Right of Use assets

– 3 years straight line
– 2, 3 or 4 years straight line
– 3 or 4 years straight line
– 4 years straight line
– 3 years straight line or 4 years reducing balance
– based on length of lease agreement

The gain or loss arising on the disposal of an asset is determined as the difference between sales proceeds and the carrying amount of the 
asset and is recognised in income on the transfer of the risks and rewards of ownership.

The Company has no class of tangible fixed asset that has been revalued. On transition to IFRS the net book values recorded at 1 March 2013 
have been applied and these are based on historic cost at the date of acquisition.

inventories
Inventories are stated at the lower of cost and net realisable value. Cost is based on First In, First Out (FIFO) principle using standard costing 
techniques and includes expenditure incurred in acquiring the inventories, production or conversion costs and other costs in bringing them 
to their existing location and condition.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

69

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCENOTES TO THE FINANCIAL STATEMENTS CONTINUED

1. Accounting policies continued
Financial instruments
The Company predominantly enters into basic financial instrument transactions that result in the recognition of financial assets and liabilities 
like trade and other accounts receivable and payable, loans from other third parties, loans to related parties and investments in non-puttable 
financial instruments. Any transactions relating to share options issued by the entity are disclosed in the share-based payment accounting 
policy and note. The Company is also able to enter into a variety of derivative financial instruments to manage its exposure to foreign 
exchange risk, including foreign exchange forward contracts and cross currency swaps.

Impairment
The Group recognises loss allowances for expected credit losses (ECLs) on financial assets measured at amortised cost, debt investments 
measured at FVOCI and contract assets (as defined in IFRS 15).

The Group measures loss allowances at an amount equal to lifetime ECL, except for other debt securities and bank balances for which credit 
risk (i.e. the risk of default occurring over the expected life of the financial instrument) has not increased significantly since initial recognition, 
which are measured as 12-month ECL.

Loss allowances for trade receivables and contract assets are always measured at an amount equal to lifetime ECL.

When determining whether the credit risk of a financial asset has increased significantly since initial recognition and when estimating ECL,  
the Group considers reasonable and supportable information that is relevant and available without undue cost or effort. This includes both 
quantitative and qualitative information and analysis, based on the company’s historical experience and informed credit assessment and 
including forward-looking information. 

The Group considers a financial asset to be in default when the borrower is unlikely to pay its credit obligations to the Group in full,  
when demanded.

Lifetime ECLs are the ECLs that result from all possible default events over the expected life of a financial instrument.

12-month ECLs are the portion of ECLs that result from default events that are possible within the 12 months after the reporting date (or a 
shorter period if the expected life of the instrument is less than 12 months).

The maximum period considered when estimating ECLs is the maximum contractual period over which the Group is exposed to credit risk.

measurement of eCls
ECLs are a probability-weighted estimate of credit losses. Credit losses are measured as the present value of all cash shortfalls (i.e. the 
difference between the cash flows due to the entity in accordance with the contract and the cash flows that the Group expects to receive). 
ECLs are discounted at the effective interest rate of the financial asset.

Credit-impaired financial assets
At each reporting date, the Company assesses whether financial assets carried at amortised cost and debt securities at FVOCI are credit-
impaired. A financial asset is ‘credit-impaired’ when one or more events that have a detrimental impact on the estimated future cash flows of 
the financial asset have occurred.

Write-offs
The gross carrying amount of a financial asset is written off (either partially or in full) to the extent that there is no realistic prospect  
of recovery. 

Provisions under IFRS 9 may still be made to account for the probability of such default events however such a provision being made is not 
indicative that an actual default event will occur.

Trade and other receivables
Trade and other receivables are recognised initially at fair value. Subsequent to initial recognition they are measured at amortised cost using 
the effective interest method, less any impairment losses.

Cash and cash equivalents
Cash and cash equivalents comprise cash balances and call deposits. Bank overdrafts that are repayable on demand and form an integral part of 
the Company’s cash management are included as a component of cash and cash equivalents for the purpose only of the cash flow statement.

70

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

Trade and other payables
Trade and other payables are recognised initially at fair value. Subsequent to initial recognition they are measured at amortised cost using the 
effective interest method.

interest-bearing borrowings
Interest-bearing borrowings are recognised initially at fair value less attributable transaction costs. Subsequent to initial recognition, 
interest-bearing borrowings are stated at amortised cost using the effective interest method, less any impairment losses.

derivative financial instruments
Derivative financial instruments are recognised at fair value. The gain or loss on remeasurement to fair value is recognised immediately in 
profit or loss. The Group has not applied hedge accounting in the current or comparative periods.

Foreign currencies
The functional currency of the Group is pounds Sterling. Transactions entered into by Group entities in a currency other than the reporting 
currency are recorded at the rates ruling when the transaction occurred. Foreign currency monetary assets and liabilities are translated into 
Sterling at the rates ruling at the statement of financial position date. Exchange differences arising on the retranslation of the unsettled 
monetary assets and liabilities are similarly recognised in the income statement.

Current and deferred tax
Current taxes are based on the results shown in the financial statements and are calculated according to local tax rules, using tax rates 
enacted or substantially enacted by the statement of financial position date.

Deferred tax is provided on temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes 
and the amounts used for taxation purposes. The following temporary differences are not provided for: the initial recognition of goodwill; the 
initial recognition of assets or liabilities that affect neither accounting nor taxable profit other than in a business combination, and differences 
relating to investments in subsidiaries to the extent that they will probably not reverse in the foreseeable future. The amount of deferred tax 
provided is based on the expected manner of realisation or settlement of the carrying amount of assets and liabilities, using tax rates enacted 
or substantively enacted at the balance sheet date. A deferred tax asset is recognised only to the extent that it is probable that future taxable 
profits will be available against which the temporary difference can be utilised.

The Company incurs research and development expenditure which qualifies for Research and Development (R&D) tax relief and as such, 
prepares and submits an R&D claim to HMRC in relation to each accounting period. The claims are made on the basis that the Company and 
its activities meet the necessary conditions.

As the Company is currently loss making, there is no corporation tax liability arising, therefore it has chosen to convert the tax relief into 
payable tax credits instead of carrying forward a loss. This results in the credit being paid in cash directly to the Company following the 
submission of a valid claim.

The Company is claiming R&D tax relief predominately under the small or medium sized enterprises (‘SME’) scheme, therefore the credit is 
accounted for as tax in accordance with IAS 12 ‘Income Taxes’. However, where the R&D expenditure is related to monies received from 
research grants, the Company is claiming an R&D expenditure credit (‘RDEC’) under the Large Company Scheme and as such the related 
credit is accounted for ‘above the line’ in accordance with IAS 20 ‘Accounting for Government Grants’, specifically as a reduction from the 
related expenditure in the statement of comprehensive income.

employee benefits
Bonus
As with wages, salaries, paid annual leave, bonuses and non-monetary benefits are accrued in the period in which the associated services are 
rendered by employees of the Group.

Defined contribution plans
A defined contribution plan is a post-employment benefit plan under which the Company pays fixed contributions into a separate entity and 
will have no legal or constructive obligation to pay further amounts. Obligations for contributions to defined contribution pension plans are 
recognised as an expense in the income statement in the periods during which services are rendered by employees.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

71

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCENOTES TO THE FINANCIAL STATEMENTS CONTINUED

1. Accounting policies continued
Share-based payments
Equity-settled share options are granted to certain Directors, employees and certain contractors which have been granted options to 
subscribe for ordinary shares. Each tranche in an award is considered a separate award with its own vesting period and grant date fair value. 
Fair value of each tranche is measured at the date of grant using the Black-Scholes option pricing model or where they are based on market 
based performance conditions the Monte Carlo model. Compensation expense is recognised over the tranche’s vesting period based on the 
number of awards expected to vest, through an increase to equity. The number of awards expected to vest is reviewed over the vesting 
period, with any forfeitures recognised immediately.

Share-based payment arrangements in which the Group receives goods or services as consideration for its own equity instruments are 
accounted for as equity-settled share-based payment transactions, regardless of how the equity instruments are obtained by the Group.

The grant date fair value of share-based payment awards granted to employees is recognised as an employee expense, with a corresponding 
increase in equity, over the period that the employees become unconditionally entitled to the awards. The amount recognised as an expense 
is adjusted to reflect the actual number of awards for which the related service, market and non-market vesting conditions are expected to be 
met, such that the amount ultimately recognised as an expense is based on the number of awards that do meet the related service, market 
and non-market performance conditions at the vesting date. For share-based payment awards with non-vesting conditions, the grant date 
fair value of the share-based payment is measured to reflect such conditions and there is no true-up for differences between expected and 
actual outcomes. The social security element of these equity instruments is treated as cash settled with the liability recognised in other 
taxation and social security within trade and other payables in the consolidated balance sheet.

Share-based payment transactions in which the Group receives goods or services by incurring a liability to transfer cash or other assets that 
is based on the price of the Group’s equity instruments are accounted for as cash-settled share-based payments. The fair value of the amount 
payable to employees is recognised as an expense, with a corresponding increase in liabilities, over the period in which the employees 
become unconditionally entitled to payment. The liability is remeasured at each balance sheet date and at settlement date. Any changes in 
the fair value of the liability are recognised as personnel expense in profit or loss. Where the Company grants options over its own shares to 
the employees of its subsidiaries it recognises, in its individual financial statements, an increase in the cost of investment in its subsidiaries 
equivalent to the equity-settled share-based payment charge recognised in its consolidated financial statements with the corresponding 
credit being recognised directly in equity. Amounts recharged to the subsidiary are recognised as a reduction in the cost of investment in 
subsidiary. Where costs recharged match those incurred there is no net impact on the investment in subsidiary.

Financing income and expenses
Financing expenses comprise interest payable, finance charges on shares classified as liabilities and leases recognised in profit or loss using 
the effective interest method, unwinding of the discount on provisions, and net foreign exchange losses that are recognised in the income 
statement (see foreign currency accounting policy). Financing income comprises interest receivable on funds invested, dividend income, and 
net foreign exchange gains.

provisions
A provision is recognised in the balance sheet when the Group has a present legal or constructive obligation as a result of a past event, that 
can be reliably measured and it is probable that an outflow of economic benefits will be required to settle the obligation and a reliable 
estimate can be made of the amount of the obligation. Provisions are reviewed at each balance sheet date and adjusted to reflect the current 
best estimate. If it is no longer probable that an outflow of economic benefit will be required to settle the obligation, the provision is reversed. 
Provisions are determined by discounting the expected future cash flows at a pre-tax rate that reflects risks specific to the liability.

72

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Critical accounting judgements and key sources of estimation uncertainty
The application of the Group’s accounting policies requires judgments in certain areas and to make estimates and assumptions concerning 
the future. These estimates and judgments are based on historical experience and other factors, including expectations of future events that 
are believed to be reasonable under the circumstances. The resulting accounting estimates will, by definition, seldom equal the related actual 
results. The following are those areas that are deemed to involve judgments and/or estimation about matters that have the most significant 
effect on the amounts recognised in the financial statements.

a.  Critical accounting judgements in applying the Group’s accounting policies
  Capitalisation of development costs 
  Capitalisation of development costs requires analysis of the technical feasibility and commercial viability of the project concerned. 

Capitalisation of the costs will only be made where there is clear demonstration that future economic benefit will flow to the Company. 

FDA clearance for the Speedboat device and the CROMA Advanced Energy Platform was obtained in prior periods, following which the 
Company was able to train a number of physicians and undertake successful treatments in patients. Having then entered into strategic 
collaboration agreements with distributors, it was determined that both the technical and commercial feasibility of the asset had been 
established. The subsequent costs associated with progressing the devices to a Minimal Viable Product (‘MVP'), of £150,000 were therefore 
capitalised as judged to have met the criteria. Amortisation of this development asset commenced during the year as it become available 
for use as commercially available for sale to customers.

In the current period, further development of CROMA and Speedboat has been undertaken relating to the modularisation of the CROMA 
Platform to allow a range of other devices to be used and thus future-proofing the platform. In addition to this, development of the 
Speedboat includes enhancements that remove complexity built into the first generation device, such as heat shrink and reduction of the 
profile allowing greater flexibility in use.

This activity represents significant enhancements to be incorporated as new and critical features into a subsequent version and is 
therefore determined to be development meeting the definition of an intangible asset. It has been determined that these enhancements 
meet technical and commercial feasibility and that the associated costs meet the general recognition criteria for intangible assets and as 
such, costs of £500,000 have been capitalised in the period. As these enhancements were not completed as at the balance sheet date the 
asset was not yet available for use and therefore remains as an asset under construction.

The Group determines an asset to be available for use from the point at which it is physically ready to be distributed to a customer. At this 
point it will have gone through additional testing and quality assurance required to be able to be sold by the Company. Once this has been 
achieved, the development costs are amortised over its useful life.

The Group’s internal budgets demonstrate that the products will generate probable future economic benefits supporting its judgement to 
capitalise the relevant development costs.

  Other development activities have continued in the period, primarily relating to a further four single-use devices to be used with the 

CROMA Advanced Energy Platform relating to dissection, resection, haemostasis and ablation. These devices are advancing through the 
regulatory approval process although this had not been achieved as at the balance sheet date. On the basis that obtaining regulatory 
approval is a key part of establishing technical and commercial feasibility of an asset and therefore demonstrating future economic 
benefits, the costs associated with this development activity are not deemed to have yet met the general recognition criteria for intangible 
assets and as such costs of £3,024,595 have been expensed in the period.

b.  Recognition of deferred tax asset 
  Management judgement is required whether the Group should recognise any deferred tax assets for losses. A deferred tax asset is 

recognised only to the extent that it is probable that future taxable profits will be available against which the temporary difference can be 
utilised. Given the nature and stage of development of the Group there are significant losses accumulated to date. To determine whether a 
deferred tax asset should be recognised in relation to the future tax deduction that these losses represent, the Directors have considered 
the estimated profits over a medium-term forecast. These forecasts continue to show tax losses for the medium term (3 – 4 years) as the 
Group continues to develop and commercialise its product base. Thus there is considered to be insufficient certainty over the timing and 
amount of loss recoverability for an asset to be recognised.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

73

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

2. Revenue and other operating income
revenue from contracts with customers
Revenue is recognised when substantially all of the risk and reward of ownership of the goods are transferred to the customer in accordance 
with the sales terms, and thus has the ability to direct the use and obtain the benefits from the goods. Revenue is recognised net of any sales tax.

Collaborative arrangements
The Group has entered into a number of collaboration agreements with distributors in order to develop and penetrate geographical markets 
for the Group’s initial products (Speedboat device and the CROMA Advanced Energy Platform) and to establish a working relationship in 
readiness for the Groups’ suite of products. 

The agreements represent the transfer of goods to the distributor for cash and the receipt of services in the form of marketing, promotion 
and setting up training and qualifying centres.

In respect of these agreements, the distributor is not deemed to be a ‘customer’ of the entity as defined in IFRS 15. Instead they are a 
provider of services relating to the Group’s commercialisation and market penetration activities and as such no revenue is recognised in 
respect of these agreements. As such, the overall arrangement represents a cost to the Group.

The overall cost of the services is determined at inception and spread over the period of the agreement. The assumptions upon which the 
estimates are made are periodically updated. Any impact on profit or loss is recognised in the period in which the updates are made.

other operating income 
Other operating income relates to research grants. Income is recognised necessary to match it with the related costs in the profit or loss on a 
systematic basis over the periods in which the entity recognises expenses for the related costs for which the grants are intended to 
compensate. Furthermore, income is recognised only when there is reasonable assurance that the Company will comply with any conditions 
attached to the grant and the grant will be received.

Segmental reporting
Operating segments are identified on the basis of internal reporting and decision making. The Board regularly reviews the Company’s 
performance and balance sheet position for its operations and receives financial information for the Company. As a result, the Company has 
one reportable segment, which is being the research and development of electrosurgical medical devices relating to the field of surgical 
endoscopy. As there is only one reportable segment whole profit, expenses, assets, liabilities and cash flows are measured and reported on a 
basis consistent with the financial statements, no additional disclosures are necessary.

3. Loss before tax
The loss before income tax is stated after charging/(crediting):

(All figures £)

Depreciation – owned assets
Depreciation – assets on hire purchase contracts
Depreciation – right of use assets
Amortisation
Loss on disposal of property, plant and equipment
Operating leases – land and buildings
Operating leases – other
Research and development expenditure
Foreign exchange differences

12 months to
31 December 
2019

18 months to
31 December 
2018

369,382
41,545
154,429
76,368
–
–
–
8,146,338
(16,155)

471,745
18,132
–
7,544
12,278
249,602
83,538
7,846,144
18,411

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Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

4. Audit and non-audit fees
An analysis of auditors’ remuneration is as follows:

(All figures £)

Audit fees

Audit-related assurance services
Tax compliance services
Corporate finance services
All other services

Non-audit fees

Corporate finance services in the prior year were associated with the Directors’ remuneration review.

5. Staff numbers and costs
The cost of employees (including Directors) during the period was made up as follows:

(All figures £)

Wages and salaries
Social security costs
Pension
Share-based payments

Total remuneration

The average monthly number of employees during the period was as follows:

(All figures £)

Research and development
Administration

Pension costs incurred in the year relate to all employees. The staging date for auto-enrolment was 1 July 2017.

6. Directors remuneration

(All figures £)

Directors' remuneration
Pension
Share-based payments expensed

Total directors' remuneration

12 months to
31 December 
2019

18 months to
31 December 
2018

106,383

108,280

10,000
8,500
–
2,000

20,500

17,000
5,500
6,500
2,000

31,000

12 months to
31 December 
2019

5,749,776
660,709
395,675
1,554,845

18 months to
31 December 
2018

5,329,362
661,393
546,393
1,804,820

8,361,005

8,341,968

12 months to
31 December 
2019

18 months to
31 December 
2018

54
17

71

38
11

49

12 months to
31 December 
2019

1,925,973
45,500
897,656

18 months to
31 December 
2018

2,123,584
48,882
1,159,167

2,869,129

3,331,633

Directors’ emoluments disclosed above, including the fair value for share-based payment expenses, paid to the highest paid Director in  
the period was £1,036,964 (period to December 2018: £1,243,762), there were Company pension contributions of £45,500 made to defined 
contribution schemes during the current period (31 December 2018: £48,882), no shares were received or receivable for any Director in 
respect of long-term incentive schemes. The share options exercised in the period by the highest paid Director was £nil (31 December  
2018: £nil).

Executive average salary and other pay related benefits in the year are below the median range for AIM listed companies of a similar market 
capitalisation. See Directors’ remuneration report for emoluments and compensation, share options and contributions to the pension 
scheme split by Director which form part of these audited financial statements.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

75

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

7. Research and development expenditure
During the current and comparative years, the principle activity of the entity was research and development. Expenditure on research 
activities is recognised in the statement of profit or loss as incurred.

8. Share-based payments

1
2
3
4
5
6
7
8
9

10

11
12
13

Grant date

options Vesting conditions

Number of

04 January 2012
06 December 2013
14 July 2015
14 July 2015
03 August 2015
04 August 2015
29 September 2016
09 December 2016
04 April 2018

2,003,760 Continual service of employment over 3 years
243,720 Continual service of employment over 3 years
1,121,400 Continual service of employment over 3 years
670,680 Continual service of employment over 3 years
1,242,000 Continual service of employment over 3 years
216,000 Continual service of employment over 3 years
1,944,000 Continual service of employment over 3 years
5,907,896 Continual service of employment over 3 years

875,902 Continual service of employment and  

29 August 2018

18 October 2018
02 July 2018
17 October 2019

market-based performance conditions
1,746,718 Continual service of employment over 3 years and  

non-market-based performance conditions

749,209 Non-market-based performance conditions
1,000,000 Non-market-based performance conditions

371,345 Non-market and market-based performance conditions

18,092,630  

Share option activity for the period ended 31 December 2019 is presented below:

Exercise
price

0.16 to 0.22
0.21
0.17
0.17
0.17
0.17
0.17
0.76
1.13

Fair
value

Contractual 
life of
options

0.08 to 0.10
0.09
0.11
0.11
0.12
0.12
0.11
0.48
0.58

10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years

1.54

0.76
1.26
1.71

0.84

10 years

1.60
0.67
0.86

10 years
10 years
10 years

Outstanding at start of period
Converted from old scheme
Granted during the period
Forfeited during the period
Exercised during the period

Outstanding at end of period
Exercisable at end of period

Weighted average remaining contractual life (in years)  

of options outstanding at the period end

31 December 
2019
Number of
options

14,015,546
–
371,345
(1,591,045)
(1,048,200)

11,747,646
8,371,832

31 December 
2019
Weighted
average
exercise price

£0.72
–
£1.71
£1.22
£0.16

£0.75
£0.53

31 December 
2018
Number of
options

11,942,936
–
4,371,829
(1,315,579)
(983,640)

14,015,546
4,367,400

31 December 
2018
Weighted
average
exercise price

£0.46
–
£1.26
£0.45
£0.16

£0.72
£0.17

–

7.1

–

7.9

The estimated fair value of the share options was calculated by applying a Black-Scholes model for shares with no market-based performance 
conditions and a Monte Carlo model for those with a market-based performance condition. The model inputs for the current period option 
grants were as follows:

12 months to
31 December 
2019

18 months to
31 December 
2018

Exercise price
Share price at date of grant
Risk-free interest rate
Expected volatility
Dividend yield
Contractual life of option (years)

Share-based payment expense

Expense arising from share-based payment transactions

76

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

1.71 £0.76 to £1.54
1.71 £1.16 to £2.09
0.75% 0.5% to 0.75%
41% to 51%
0%
10

41%
0%
10

12 months to
31 December 
2019

18 months to
31 December 
2018

1,554,845

1,804,820

 
 
 
 
 
 
 
 
8. Share-based payment expense continued
The following amounts for share-based payments are reflected in the above Consolidated statement of profit and loss and other 
comprehensive income in relation to Directors:

(All figures £)

Professor Christopher Hancock
Craig Gulliford
Richard Rees
Charles Spicer
John Bradshaw

9. Finance income and costs

(All figures £)

Finance income:
Bank interest
Fair value adjustment for derivatives
Total finance income

Finance costs:
Bank interest
Interest expense on leases liabilities
Fair value adjustment for derivatives
Unwind of the discount on lease liabilities

Total finance costs

10. Taxation
recognised in the income statement

(All figures £)

Current tax:
Current year
Adjustments for prior years

Current tax credit

Deferred tax:
Origination and reversal of temporary timing differences

Total tax credit

reconciliation of effective tax rate

(All figures £)

Loss for the period
Total credit

Loss excluding taxation

Tax using the UK corporation tax rate of 19% (2018: 19.75%)
Research and development
Movement in deferred tax not provided
Difference arising due to tax rate changes
Non-deductible expenses
Prior year adjustment

Total tax credit

12 months to
31 December 
2019

261,831
342,017
264,083
17,835
11,890

18 months to
31 December 
2018

334,003
441,736
335,937
28,495
18,996

897,656

1,159,167

12 months to
31 December 
2019

18 months to
31 December
2018

311,288
–
311,288

93,486
10,857
104,343

3,831
10,235
27,894
9,331

51,291

3,673
13,071
–
–

16,744

12 months to
31 December 
2019

18 months to
31 December 
2018

Note

(2,696,190)
(8,041)

(2,551,029)
(216,550)

(2,704,231)

(2,767,579)

16

–

–

(2,704,231)

(2,767,579)

12 months to
31 December 
2019

18 months to
31 December 
2018

(15,911,150)
(2,704,231)

(14,808,608)
(2,767,579)

(18,615,381)

(17,576,187)

(3,536,922)
(1,160,130)
1,949,141
66,642
(14,921)
(8,041)

(3,339,476)
(1,097,669)
1,140,593
368,112
377,411 
(216,550)

(2,704,231)

(2,767,579)

The tax credit of £2,704,231 (2018: £2,767,579) relates to R&D tax relief claims submitted by the Group under the small or medium sized 
enterprises (‘SME’) scheme and therefore is accounted for as a tax credit in accordance with IAS12 ‘Incomes Taxes’. In addition, the Group has 
also submitted R&D claims under the large company (‘RDEC’) scheme in relation to monies received from Research Grants. In accordance with 
IAS 20 ‘Accounting for Government Grants’, an amount of £6,008 (2018: £18,602) has been accounted for ‘above the line’ as a reduction from 
the related expenditure in the statement of comprehensive income.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

77

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

11. Earnings per share

(All figures £)

(Loss)
(Loss) attributable to equity holders of the Company (basic)

Shares (number)
Weighted average number of ordinary shares in issue during the period

Earnings per share
Basic and diluted

Ordinary shares start of year
Issued in year
Issue 1 – Ordinary
Issued with months remaining
Issue 2 – Ordinary
Issued with months remaining
Issue 3 – Ordinary
Issued with months remaining
Issue 4 – Ordinary
Issued with months remaining
Issue 5 – Ordinary
Issued with months remaining
Issue 6 – Ordinary
Issued with months remaining
Issue 7 – Ordinary
Issued with months remaining
Closing ordinary shares
Average ordinary shares

Basic EPS

12 months to
31 December 
2019

18 months to
31 December 
2018

(15,911,150)

(14,808,608)

121,343,612

90,390,078

(0.13)

(0.16)

120,495,385

80,711,745

770,840
10
277,360
9
28,835,173
 –
 –
 –
 –
 –
 –
 –
 –
 –
150,378,758
121,343,612

115,000
12
276,320
11
20,000
8
38,800,000
4
63,880
1
336,000
1
172,440
1
120,495,385
90,390,078

(0.13)

(0.16)

Earnings per share has been calculated in accordance with IAS 33 ‘Earnings Per Share’ using the loss for the period after tax, divided by the 
weighted average number of shares in issue.

(Loss)
(Loss) attributable to equity holders of the Company (basic)
Expenses of the initial public offering (non-recurring)

Adjusted operating loss

Shares (number)
Weighted average number of ordinary shares in issue during the period

Earnings per share adjusted
Basic and diluted

12 months to
31 December 
2019

18 months to
31 December 
2018

(15,911,150)
–

(14,808,608)
–

(15,911,150)

(14,808,608)

121,343,612

90,390,078

(0.13)

(0.16)

78

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
 
 
12. Intangible assets

(All figures £)

Cost:
At 1 July 2017
Additions

At 31 December 2018

Amortisation:
At 1 July 2017
Charge for period

At 31 December 2018

Net book value at 31 December 2018

Cost:
At 1 January 2019
Additions
Transferred

At 31 December 2019

Amortisation:
At 1 January 2019
Charge for period
At 31 December 2019

Development 
costs
capitalisation

Computer
software

Assets under
construction

–
–

–

–
–

–

–
–
150,000

150,000

–
30,000
30,000

14,509
1,300

15,809

3,613
7,544

11,157

4,652

15,809
62,181
153,162

231,152

11,157
46,368
57,525

Total 

14,509
304,462

318,971

3,613
7,544

11,157

–
303,162

303,162

–
–

–

303,162

307,814

303,162
571,614
(303,162)

571,614

–
–
–

318,971
633,795
–

952,766

11,157
76,368
87,525

Net book value at 31 December 2019

120,000

173,626

571,614

865,241

Assets under construction in the year include the capitalisation of research and development costs of £500,000, additions to the Enterprise 
Resource Planning (ERP) system of £112,735 (31 December 2018 £153,162) and CAD software additions of £21,060. 

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

79

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

13. Property, plant and equipment

(All figures £)

Cost:
At 1 July 2017
Additions
Eliminated on disposal
Transferred

At 31 December 2018

Depreciation:
At 1 July 2017
Charge for period
Eliminated on disposal
Transferred

At 31 December 2018

Net book value at 

31 December 2018

Cost:
At 1 January 2019
Additions
Transferred

Leasehold
property

Office
equipment

Fixture 
and
fittings

Motor
vehicles

Plant and
machinery

Assets under
construction

Right of use
asset leases

Total 

16,664
414,838
–
55,214

486,716

10,469
125,403
–
–

135,872

403,568
83,840
(37,594)
–

70,661
–
–
–

449,814

70,661

210,915
139,182
(25,316)
–

65,005
4,783

–

324,781

69,788

10,000
–
–
–

10,000

10,000
–
–
–

10,000

244,499
566,376
–
1,084

811,959

180,282
220,509
–
–

400,791

56,298
18,338
–
(56,298)

18,338

–
–
–
–

–

350,844

125,033

873

–

411,168

18,338

–
–
–
–

–

–
–
–
–

–

–

801,690
1,083,392
(37,594)
–

1,847,488

476,671
489,877
(25,316)
–

941,232

906,256

486,716
82,165
–

449,814
99,913
70,661

70,661
–
(70,661)

At 31 December 2019

568,881

620,388

–

Depreciation:
At 1 January 2019
Charge for period
Transferred

At 31 December 2019

Net book value at 

31 December 2019

135,872
107,472
–

324,781
89,154
69,788

69,788
–
(69,788)

243,344

483,723

325,537

136,665

–

–

10,000
–
–

10,000

10,000
–
–

10,000

811,959
60,891
18,338

891,188

400,791
214,302
–

615,093

18,338
241,037
(18,338)

470,913
–
–

2,318,401
484,006
–

241,037

470,913

2,802,407

–
–
–

–

–
154,429
–

941,232
565,357
–

154,429

1,506,589

–

276,095

241,037

316,484

1,295,818

The Group leases production equipment which secures lease obligations. At 31 December 2019, the net carrying amount of leased equipment 
was £27,023 (2018: £68,569).

During 2019, the Group acquired equipment with a carrying amount of £nil (2018: £121,595) under a lease agreement.

Assets under construction for the year of £241,037 relate to the creation and fitting out of our cell culture lab. 

14. Inventories

(All figures £)

Raw materials and consumables
Finished goods

Total inventories

31 December 
2019

31 December 
2018

639,109
88,049

727,158

247,766
54,706

302,472

These carrying values are stated net of impairment provisions of £380,955 (2018: £22,193). Inventories of £146,624 (2018: £45,160) were 
written down during the period and the expense recognised in the income statement. The Directors are of the opinion that the replacement 
values of inventories are not materially different to the carrying values stated above.

80

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

15. Trade and other receivables

(All figures £)

Current:
Accrued other income
Other debtors
Prepayments
VAT

Total current

Non-current:
Other debtors

Total trade and other receivables

31 December 
2019

31 December 
2018

61,403
686,927
240,547
627,442

164,059
109,456
305,590
473,661

1,616,319

1,052,766

8,400

8,400

1,624,719

1,061,166

An expected credit loss provision was calculated for the other debtors balance and was deemed immaterial and therefore not recognised.

16. Deferred tax and other tax receivables
Deferred tax assets and liabilities are offset where the Company has a legally enforceable right to do so. The following is the analysis of the 
deferred tax balances (after offset) for financial reporting purposes:

The accelerated capital allowances deferred tax liability set out below is expected to reverse over the life of the related fixed assets. Deferred 
tax has been calculated at a rate of 19%.

(All figures £)

Balances:
Accelerated capital allowances
Tax losses offset (see below)

31 December 
2019

31 December 
2018

117,907
(117,907)

–

63,252
(63,252)

–

There are unused trading losses at 31 December 2019 of £29,784,004 (31 December 2018: £18,185,117). A deferred tax asset of £5,006,054 
(31 December 2018: £3,056,913) has not been recognised in respect of these tax losses due to uncertainty in respect of its recoverability. 

A reduction in the UK corporation tax rate from 19% to 17% (effective from 1 April 2020) was substantively enacted on 6 September 2016, and 
the unrecognised UK deferred tax asset as at 31 December 2019 has been calculated based on this rate. In the 11 March 2020 Budget, it was 
announced that the UK tax rate will remain at the current 19% and not reduce to 17% from 1 April 2020. This will have a consequential effect 
on the Group’s future tax charge. If this rate change had been substantively enacted at the current balance sheet date the unrecognised 
deferred tax asset would have increased by £588,948.

Tax receivables at 31 December 2019 of £2,702,198 (31 December 2018: £2,569,631) relate solely to R&D Tax credits. The Company has 
submitted R&D tax credit claims for the periods presented in relation to its qualifying research and development expenditure and has taken 
the option of surrendering the resulting losses and claiming an R&D tax credit in the form of immediate cash payments from HMRC.

17. Trade and other payables

(All figures £)

Current:
Trade payables
Social security and other taxes
Other payables
Deferred income
Accrued expenses
Derivative liability

Total trade and other payables

31 December 
2019

31 December 
2018

923,318
713,134
24,636
–
3,205,028
17,037

739,015
114,595
16,074
79,647
650,289
–

4,883,153

1,599,620

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

81

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

18. Financial instruments
Carrying amount of financial instruments.

The amounts for all financial assets and liabilities carried at fair value are as follows:

(All figures £)

Foreign currency forward contracts:
Assets
Liabilities

Reconciliation to cashflow movements

(All figures £)

Gross loan
Lease liabilities

reconciliation of lease interest
Equipment leases (previously finance leases)
Bank loan interest
Lease liability interest
Unwind of discount on lease liabilities 

Total interest

31 December 
2019

31 December 
2018

–
17,037

10,857
–

01 January  
2019

349,661 
549,647 

Cashflows  
principal

–
(187,310)

Cashflows  
interest

–
(11,905)

Non-cash  
changes interest

31 December  
2019

7,661 
9,331 

357,322 
359,763 

9
9

2,574
7,661 
10,235 
9,331 

19,566 

Financial instruments measured at fair value
The fair value of forward exchange contracts is estimated by discounting the difference between the contractual forward price and the 
current forward price for the residual maturity of the contract using a risk-free interest rate.

Financial risk management
The main purpose of the Company’s financial instruments is to finance the Company’s operations. The financial instruments comprise leases, 
foreign currency forward contracts, cash and liquid resources and various items arising directly from its operations, such as trade receivables 
and trade payables. The main risks arising from the Company’s finance instruments are exchange rate risk and liquidity risk.  
The Company’s policies on the management of liquidity and foreign currency risks are set out below.

Fair values of financial instruments
All financial assets and liabilities are held at amortised cost apart from forward exchange contracts, which are held at fair value, with changes 
going through the Statement of profit or loss. The Company has not disclosed the fair values for financial instruments such as short-term 
trade receivables, payables and long-term financial liabilities, because their carrying amounts are a reasonable approximation of fair values.
The Company measured the fair value of instruments which are categorised as level 2 in the fair value hierarchy, being forward exchange 
contracts, by using the forward change rates at the measurement date with the resulting value discounted back to present values.

liquidity
The Company’s policy is to ensure that it has sufficient cash resources to cover its future trading requirements which is predominately 
sourced from its shareholders and investors. Short-term flexibility is available through current investor support via funding rounds held  
when required.

Credit risk
The maximum exposure to credit risk at the reporting date is the fair value of the derivative assets in the Consolidated statement of  
financial position.

Foreign exchange risk
The Company currently purchases certain materials throughout the world in connection with Research and Developments of its primary 
product. The consequence of this is that the Company is exposed to movement in foreign currency rates. Forward foreign exchange contracts 
are used to manage the net foreign exchange exposure where appropriate.

82

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

19. Interest-bearing liabilities

(All figures £)

Current:
Lease liabilities 

Non-current:
Lease liabilities 
Bank borrowings

Lease liabilities are payable as follows:
Less than 1 year
Between 1 and 5 years
More than 5 years

Bank borrowings are payable as follows:
Less than 1 year
Between 1 and 5 years
More than 5 years

25

25

31 December 
2019

31 December 
2018

173,193

40,591

186,570
357,322

717,085

173,193
186,570
–

359,763

–
357,322
–

357,322

717,085

43,231
349,661

433,483

–
43,231
–

43,231

–
349,661
–

349,661

392,892

Bank borrowings relates to a loan from Barclays Bank Plc for the principal of £342,000 repayable in full in January 2021 being 3 years after the 
first drawdown. Interest is being accrued at a fixed rate of 2.24%.

20. Provisions

(All figures £)

Non-current:
Lease dilapidations provision

31 December 
2019

31 December 
2018

157,500

157,500

19,500

19,500

The dilapidations provision relates to potential rectification costs expected should the Group vacate its head office at Chepstow and its R&D 
facility based at Bath.

The movement in dilapidations is summarised below:

(All figures £)

At beginning of period
Released through profit and loss
Provisions made in period

At end of period

31 December 
2019

31 December 
2018

19,500
–
138,000

157,500

23,735
(23,735)
19,500

19,500

Provisions for dilapidations are inherently uncertain in terms of quantum and timing, not least because they involve negotiations with 
landlords at future dates. The figures provided in the financial statements represent management’s best estimate of the likely outflows to 
the Group.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

83

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
 
 
 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

21. Share capital and reserves

(All figures £)

Balance at start of period

Issue of share capital
Number of shares
Price per share (£)
Share value (£)

Balance at 31 December 2019

31 December 
2019

31 December 
2018

120,495

80,712

29,883,373
0.001
29,883

39,783,640
0.001
39,784

150,378

120,495

On 23 December 2019 28,835,173 £0.001 ordinary shares were issued. During the period 1,048,200 share options were exercised. The total 
number of issues in the period was 29,883,373 £0.001 ordinary shares. The Group has a single class of share, ordinary shares £0.001.

Share capital
Share capital is the amount of nominal value of shares held by shareholders. At 31 December 2019 150,378,758 shares have been issued, each 
with the nominal value of £0.001 equalling a share capital for the Company of £150,378. All ordinary shares rank as pari passu with regards to 
voting, dividends and rights on winding up.

Share premium
The share premium reserve comprises the difference between the nominal value and the value received on share issue offset by the costs 
directly associated with obtaining the capital funding e.g. legal fees.

merger reserve
The merger reserve reflects the difference between the existing share capital and premium of Creo Medical Limited prior to share for share 
exchange and the nominal value of shares issued. Refer to Note 1 Business combinations and basis of consolidation.

Share option reserve
The share option reserve reflects the cost to the Group of share options granted but not yet exercised. Refer to Note 8 Share-based payments.

retained earnings
Retained earnings including profit or loss for the year comprises the earned profit of the Parent Company and its subsidiary.

22. Cash from share issue

(All figures £)

Share issue:
Share options exercised
Advanced share subscription AIM admission 9 December 2016
Share subscription AIM admission 9 December 2016
Transaction costs AIM admission 9 December 2016
Share placing AIM 30 August 2018
Transaction costs AIM 30 August 2018
Share placing AIM 23 December 2019
Transaction costs AIM 23 December 2019

31 December 
2019

31 December 
2018

168,503
–
–
–
–
–
51,903,311
(2,765,981)

155,529
–
–
–
48,500,000
(2,590,584)
–
–

49,305,833

46,064,945

remuneration of directors
As at 31 December 2019 the Directors of the Company control 3.42 per cent of the voting shares of the Company.

The remuneration of the Directors’ of the Company are disclosed in the Directors’ remuneration report and Note 6 above.

Share options held by Directors are detailed in the Directors’ remuneration report.

84

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
 
23. Related party disclosures
interests and related party transactions are disclosed below
David Woods is President and CEO of PENTAX Americas and M&A Director of HOYA Group, PENTAX Medical. During the period the Group 
entered into an addendum to the distribution agreement entered into with Hoya Group, PENTAX Medical in August 2016. Pursuant to the 
addendum, PENTAX agreed to remove India from the agreement during the period. All agreements with PENTAX have been made at an 
arms-length basis and David Woods receives no renumeration from his role as Non-executive Director.

During the period the Group also entered into a distribution agreement with PENTAX Europe GmbH (‘PENTAX Europe’) a subsidiary of HOYA 
Group, PENTAX Medical. The net cost of transactions in the period recorded in the accounts with PENTAX Medical was: £39,839 (18 months to 
31 December 2018 £nil). 

Christopher Hancock holds a Professorship with Bangor University and is the common-law spouse of Ling Chen. The fees paid in the period to 
Bangor University totalled £nil (18 months to 31 December 2018 £17,749), with the balance payable at 31 December 2019 being £nil. The fees 
paid in the period to Ling Chen totalled £30,379 (18 months to 31 December 2018 £53,200) for consultation on the research and development 
projects throughout the year, with the balance payble at 31 December 2019 being £4,500.

The Company has passed on the employers’ national insurance contribution liability, arising from the share options granted, to the employees. 
As we still have a legal liability this has been recognised in the balance sheet under social security and other taxes. A corresponding asset has 
been recorded under sundry debtors for the right to pass this cost onto the employees.

Aggregate remuneration for the period for all key management totalled £1,971,473 (18 months to 31 December 2018 £2,172,466).

(All figures £)

Salary and taxable benefits:
Professor Christopher Hancock
Craig Gulliford
Richard Rees
Charles Spicer
John Bradshaw

12 months to
31 December 
2019

18 months to
31 December 
2018

567,244
694,947
553,282
93,000
63,000

629,178
802,026
591,262
97,500
52,500

1,971,473

2,172,466

24. Ultimate controlling party
By virtue of the shareholding structure, there is no sole ultimate controlling party.

25. Leases
The accounting policy for Leases under IFRS 16 has been explained in Note 1. 

leases as lessee (iFrS 16)
The Group leases building facilities in Bath and Chepstow. The leases typically run for a period of 5 years, with an option to renew the lease 
after that date. Lease payments are renegotiated every 5 years to reflect market rentals. Some leases provide for additional rent payments 
that are based on changes in local price indices. For certain leases, the Group is restricted from entering into any sub-lease arrangements. 
The building leases were entered into many years ago as combined leases of land and buildings. Previously, these leases were classified as 
operating leases under IAS 17. 

The Group leases equipment under a number of leases, which were classified as finance leases under IAS 17. 

The Group leases other equipment with contract terms of 1 to 5 years. These leases are short-term and/or leases of low-value items.  
The Group has elected not to recognise right-of-use assets and lease liabilities for these leases. 

Information about leases for which the Group is a lessee is presented below. 

i. right-of-use assets 
Right-of-use assets related to leased properties that do not meet the definition of investment property are presented as property, plant and 
equipment. 

2019

(All figures £)

Balance at 1 January
Depreciation Charge 

Balance at 31 December 

Land and
buildings

460,424
152,003

308,421

 Plant and 
machinery

10,489
2,426

8,063

Total 

470,913
154,429

316,484

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

85

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
NOTES TO THE FINANCIAL STATEMENTS CONTINUED

25. Leases continued
leases as lessee (iFrS 16) continued
ii. lease liabilities

(All figures £) 

Maturity Analysis – contractual undiscounted cash flows
Less than 1 year
1 to 5 years
More than 5 years

Total undiscounted lease liabilities at 31 December 

Lease liabilities included in the statement of financial position at 31 December 

Current 
Non-current 

iii. amounts recognised in profit or loss

2019 – Leases under IFRS 16
(All figures £)
Depreciation on right-of-use asset
Interest on lease liabilities
Expenses relating to short-term leases
Expenses relating to leases of low-value assets

2018 – Operating leases under IAS 17
(All figures £)
Lease expense

Total cash outflow for leases

142,760
194,857

337,617

316,484

134,034
182,450

154,429
9,331
28,980
–

333,140

154,428

iv. extension options 
Some property leases contain extension options exercisable by the Group up to 1 year before the end of the non-cancellable contract period. 
Where practicable, the Group seeks to include extension options in new leases to provide operational flexibility. The extension options held 
are exercisable only by the Group and not by the lessors. The Group assesses at lease commencement date whether it is reasonably certain 
to exercise the extension options. The Group reassesses whether it is reasonably certain to exercise the options if there is a significant event 
or significant changes in circumstances within its control. The Group does not consider any extension of the leases to be likely as at 
31 December 2019.

26. Capital commitments
The amounts contracted for but not provided for as at 31 December 2019 in relation to Software and the Group’s new Enterprise Resource 
Planning (ERP) system are £nil (31 December 2018 £153,162). 

27. Subsequent events
With effect from 1 February 2020 Ivonne Cantu was appointed in the role of independent Non-Executive Director and chair of the 
Remuneration Committee.

The business is continually monitoring the development of COVID-19 and the current and future impacts it will have on our business. The 
actions to mitigate these risks have been noted in Principal risks and uncertainties section of the Annual Report. Cash reserves at the end of 
March 2020 were £75.5m which are more than sufficient to secure the business activities and staff through the current situation and beyond.

The Group has received 510(k) clearance from the US Food and Drug Administration (‘FDA’) for its HS1 Haemostasis device (‘HS1’). This is the 
second device to gain FDA regulatory clearance within Creo’s wider portfolio of flexible endoscopy devices for the gastrointestinal (‘GI’) and 
pulmonary markets. 

There have been no other material events subsequent to the period end and up to the 6 May 2020, the date of approval of the financial 
statements by the Board.

86

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
 
PARENT COMPANY STATEMENT OF FINANCIAL POSITION

(All figures £)

Assets
Non-current assets
Investments in subsidiaries

Current assets
Trade and other receivables
Cash and cash equivalents

Non-current assets
Trade and other receivables

Total assets

Liabilities
Current liabilities
Trade and other payables

Total liabilities

Shareholder equity
Called up share capital
Share premium
Share option reserve
Retained earnings

Total equity and liabilities

12 months to
31 December 
2019

Note

18 months to
31 December 
2018
Restated*

30

1,301,089

1,301,089

643,900

643,900

31

559,369
75,875,830

67,992
43,675,948

76,435,199

43,743,940

31

40,000,614

21,572,591

116,435,813

65,316,531

117,736,902

65,960,431

32

21

802,860

802,860

–

–

150,378
115,111,506
3,888,864
(2,216,707)

120,495
65,835,555
2,334,019
(2,329,638)

116,934,041

65,960,431

117,736,902

65,960,431

*  The impact of 2018 restatement is described in Note 29 Prior period adjustments

These financial statements were approved by the Board of Directors on 6 May 2020 and were signed on its behalf by:

richard rees
Director

Company registered number: 10371794

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

87

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
PARENT COMPANY STATEMENT OF CHANGES IN EQUITY

(All figures £) 

Balance at 30 Jun 2017 as previously reported
Impact of restatement

Balance at 30 Jun 2017 as restated

Total comprehensive income
Profit or loss (as previously reported)
Impact of restatement
Profit or loss as restated
Other comprehensive income

Total comprehensive income as restated

Transactions with owners, recorded directly  
in equity
Issue of share capital
Equity settled share-based payment transactions

Balance at 31 December 2018

Total comprehensive income for the period
Profit or loss
Other comprehensive income

Total comprehensive income

Transactions with owners, recorded directly  
in equity
Issue of share capital
Equity settled share-based payment transactions

Note

Called up
share capital

Retained
earnings
Restated*

Share
premium

Share option
reserve

Total 
equity

80,712
–

80,712

(909,761)
(529,199)

19,810,393
–

529,199
–

19,510,543
–

(1,438,960)

19,810,393

529,199

18,981,344

–
–
–
–

–

271,697
(1,162,375)
(890,678)
–

(890,678)

–
–
–
–

–

–
–
–
–

–

271,697
(1,162,375)
(890,678)
–

(890,678)

8

8

39,783

–
–

46,025,162
–

–
1,804,820

46,064,945
1,804,820

120,495

(2,329,638)

65,835,555

2,334,019

65,960,431

–
–

–

112,931
–

112,931

–
–

–

–
–

–

112,931
–

112,931

29,883

–
–

49,275,951
–

–
1,554,845

49,305,834
1,554,845

Balance at 31 December 2019

150,378

(2,216,707) 115,111,506

3,888,864 116,934,041

*  The impact of 2018 restatement is described in Note 29 Prior period adjustments

88

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
NOTES TO THE PARENT COMPANY FINANCIAL STATEMENTS

28. Parent Company financial statements
As permitted by section 408(3) of the Companies Act 2006, a separate Statement of Comprehensive Income, dealing with the results of the 
Parent Company, has not been presented. The Parent Company profit for the period ended 31 December 2019 is £112,931 (31 December 2018 
restated: loss £890,678).

29. Parent Company accounting policies
To the extent that an accounting policy is relevant to both the Group and Company financial statements, refer to the Group financial 
statements for disclosure of the accounting policy.

Basis of preparation
These financial statements were prepared in accordance with Financial Reporting Standard 101 ‘Reduced Disclosure Framework’ (‘FRS 101'). 
The amendments to FRS 101 (2014/15 Cycle) issued in July 2015 have been applied. In preparing these financial statements, the Company 
applies the recognition, measurement and disclosure requirements of International Financial Reporting Standards as adopted by the EU 
(‘Adopted IFRSs'), but makes amendments where necessary in order to comply with Companies Act 2006 and has set out below where 
advantage of the FRS 101 disclosure exemptions has been taken.

In these financial statements the Parent Company has taken advantage of the following disclosure exemptions under FRS 101:
 f A cash flow statement and related notes;
 f Comparative period reconciliations for share capital;
 f Disclosures in respect of transactions with wholly owned subsidiaries;
 f The effects of new but not yet effective IFRSs;
 f Disclosures in respect of the compensation of Key Management Personnel;
 f Disclosures of transactions with a management entity that provides key management personnel services to the Company; and
 f Certain disclosures required by IFRS 7 ‘Financial Instrument Disclosures’.

As the consolidated financial statements include the equivalent disclosures, the Company has also taken the exemptions under FRS 101 
available in respect of the following disclosures:
 f IFRS 2 ‘Share-Based Payments’ in respect of Group equity-settled share-based payments;
 f Certain disclosures required by IAS 36 ‘Impairment of assets’ in respect of the impairment of goodwill and indefinite life intangible assets;
 f Certain disclosures required by IFRS 3 ‘Business Combinations’ in respect of business combinations undertaken by the Company.

The accounting policies set out above have, unless otherwise stated, been applied consistently to all periods presented in these 
financial statements.

Judgments made by the Directors, in the application of these accounting policies that have significant effect on the financial statements and 
estimates with a significant risk of material adjustment in the next year are discussed in Note 1 Critical accounting judgments and 
policy update.

Investments in subsidiaries are carried at cost less impairment.

prior period adjustments
A prior year adjustment has been made in the Creo Medical Group plc Company financial statements in relation to Group equity-settled 
share-based payment arrangements, where the expense had previously been recognised in full by the subsidiary, Creo Medical Limited,  
with the charge recorded as an intercompany receivable by Creo Medical Group plc. It was established in 2019 that arrangements which 
commenced in 2016 should have been recorded as a share-based payment charge in Creo Medical Group plc, rather than in the Creo Medical 
Limited financial statements, as the employees to which the arrangements relate are contracted by Creo Medical Group plc. Further to this, 
arrangements which commenced in 2017 were made to both Creo Medical Group plc and Creo Medical Limited employees and therefore the 
charge relating to employees of the Company should have been recognised as an expense, with the charge relating to employees of Creo 
Medical Limited recorded as an increase in the cost of investment in the subsidiary.

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

89

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCENOTES TO THE PARENT COMPANY FINANCIAL STATEMENTS CONTINUED

29. Parent Company accounting policies continued
The adjustment has resulted in the following impact on the 2018 Parent Company numbers presented as follows:

Investment in subsidiaries
Intercompany receivable
Net assets
Retained earnings
Net (loss)

Investment in subsidiaries
Intercompany receivable
Net assets
Retained earnings
Net (loss)

30. Investments

(All figures £)

Cost:
As at 31 December 2017
Capital contribution

As at 31 December 2018
Capital contribution

As at 31 December 2019

01 July 2017
(as previously
reported)

1,455
5,984,639
19,510,544
(909,761)
(909,761)

31 December 
2018
(as previously
reported)

1,455
23,906,610
67,652,005
(638,064)
271,697

Adjustment

–
(529,199)
(529,199)
(529,199)
(529,199)

Adjustment

642,445
(2,334,019)
(1,691,574)
(1,691,574)
(1,162,375)

01 July 2017
(as restated)

1455
5,455,440
18,981,345
(1,438,960)
(1,438,960)

31 December 
2018
(as restated)

643,900
21,572,591
65,960,431
(2,329,638)
(890,678)

Investment
in subsidiary
company 
(as restated)

1,455
642,445

643,900
657,189

1,301,089

The Company has the following investment in subsidiary companies:

(All figures £)

Cost:
Creo Medical Limited

Aggregate
of capital
and reserves

Profit or
loss for the
period

Registered
Office
address

Class of 
shares
held

Ownership
2017

(36,335,346)

(15,760,544)

Creo House, 
Unit 2 Beaufort Park, 
Beaufort Park Way, 
Chepstow, 
Wales 
NP16 5UH

Ordinary

100%

90

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

 
 
The following Group companies held by Creo Medical Limited were non-trading at the period end:

(All figures £)

Cost:
Creo Medical, Inc.

Creo Medical Innovations Limited

Creo Medical (Ireland) Limited

Aggregate
of capital
and reserves

Profit or
loss for the
period

Registered
Office
address

Class of 
shares
held

Ownership
2017

–

–

–

–

–

–

Ordinary

100%

Ordinary

100%

251 Little Falls Drive
Wilmington
Delaware
DE 19808
USA

Creo House,
Unit 2 Beaufort Park,
Beaufort Park Way,
Chepstow,
Wales
NP16 5UH

70 Sir John Rogerson’s Quay
Dublin 2
D02 R296
Ireland

Ordinary

100%

The following Group companies held by Creo Medical Limited were non-trading at the period end:
 f Creo Medical, Inc (US);
 f Creo Medical Innovations Limited; and
 f Creo Medical (Ireland) Limited.

31. Parent Company trade and other receivables

(All figures £) 

Current:
Other debtors
VAT

Total current

Non-current:
Amount owed by subsidiary undertaking

Total non-current

12 months to
31 December 
2019 

18 months to
31 December 
2018
Restated*

528,573
30,796

559,369

67,992
–

67,992

40,000,614

21,572,591

40,000,614

21,572,591

Amounts owed by subsidiary undertakings are unsecured and repayable on demand. An expected credit loss provision was calculated for the 
other debtors and amounts owed by subsidiary balances, both were deemed immaterial and therefore not recognised.

32. Parent Company trade and payables

(All figures £)

Current:
Social security and other taxes
Other creditors

Total current

*The impact of 2018 restatement is described in te 29 Prior period adjustments

12 months to
31 December 
2019

18 months to
31 December 
2018

528,573
274,287

802,860

–
–

–

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

91

FINANCIAL STATEMENTSGOVERNANCESTRATEGIC REPORTFINANCIAL STATEMENTSGOVERNANCENOTES

92

Creo mediCal group plC  AnnuAl RepoRt And Accounts 2019

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CREO MEDICAL GROUP PLC
CREO HOUSE, UNIT 2,
BEAUFORT PARK, BEAUFORT PARK WAY,
CHEPSTOW, WALES NP16 5UH
UNITED KINGDOM

TEL: +44 (0) 1291 606005
EMAIL: INFO@CREOMEDICAL.COM