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DFS Furniture plc

dfs.l · LSE Consumer Cyclical
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Sector Consumer Cyclical
Industry Furnishings, Fixtures & Appliances
Employees 4722
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FY2023 Annual Report · DFS Furniture plc
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DFS Furniture plc
Annual Report & Accounts 2023

L E A D I N G 
T H E   W A Y   I N 
F U R N I T U R E 
R E T A I L
Affordable  Sustainable  Responsible

 
In a challenging economic 
climate, the Group has 
continued to progress  
its strategy and grow 
market share.

O U R   P U R P O S E
To bring great design and comfort 
into every home, in an affordable, 
responsible and sustainable 
manner. Our customers and our 
people are at the heart of everything 
we do, and our culture is rooted in 
our core values.

Affordable

Choice and innovation 
Through market-leading  
scale and service. 

page 15

C O N T E N T S

Strategic report
Highlights
1 
Purpose driven approach
2 
4 
At a glance
7  Our fundamentals
8 
Chair’s statement
10  Chief Executive’s report
13  Market overview
15  Our customer journey
16  Our business model
17  Our strategy
19  Key performance indicators
21  Financial review
25  Alternative performance measures
28  Risks and uncertainties 
36  Section 172 statement
39  Responsibility and sustainability 

report

Governance report
63	 Directors	and	officers
65  Corporate governance report
71  Audit Committee report
76  Nomination Committee report
78  Directors’ remuneration report
100  Directors’ report
103  Statement of Directors’ 

responsibilities in respect of the 
annual	report	and	the	financial	
statements
Independent auditor’s report

104 

Financial statements
113  Consolidated income statement
114  Consolidated statement of  
comprehensive income
115  Consolidated balance sheet
116  Consolidated statement of  

changes in equity

117	 Consolidated	cash	flow	statement
118  Notes to the consolidated  
financial	statements
151  Company balance sheet
152  Company statement of  
changes in equity

153	 Notes	to	the	Company	financial	

statements
156  Financial history
157  Shareholder information

Sustainable

Becoming a  
circular business 
Our Sofa Cycle strategy sets  
out a framework for the future.

page 44

Responsible

Driving change and creating value 
Through well governed environmental and social targets.

page 41

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportH I G H L I G H T S

The Group has made good operational and strategic progress in a challenging 
environment as we focused on executing our strategy and continuously 
improving our operating platforms.

Financial highlights
Definitions and reconciliations of Alternative 
Performance Measures (‘APMs’) can be found on pages 
25 to 27. Throughout this report, references to income 
statement measures including revenue, EBITDA1,  
profit before tax, underlying profit before tax and brand 
amortisation1 are in respect of continuing operations 
only unless otherwise stated. 

Group revenue

£1,088.9m

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

Underlying profit before tax, excluding 
amortisation of brand names1

£30.6m

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

FY23

FY22

FY21

FY20

£30.6m

£60.3m

£109.2m

Underlying earnings per share1

9.4p

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

FY23

FY22

FY21

FY20

£1,088.9m

£1,149.8m

£1,060.2m

FY23

FY22

FY21

FY20

9.4p

16.9p

36.0p

Profit before tax

£29.7m

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

Earnings per share

11.1p

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

Operational and strategic highlights

Focus on executing our Pillars and Platforms strategy 
leading to record market share of 38%.4

Opened three new Sofology showrooms, driving 
additional upholstery market share gain through  
a proven approach.

Laid the foundations for growth in the £5bn Home 
market with exclusive upholstery brand partnerships 
expanded to bed frames and drop-ship logistics 
solution for beds and mattresses developed  
with Wincanton. 

NPS scores increasing from improved operational grip 
and easing of supply chain crisis.

New sofa, the Gaia, created for the Circular Economy.

Investment in colleagues’ learning and development 
with high attendance at our leadership development 
academies, driver school and data apprenticeship 
programs.

Post purchase NPS2

91.3%

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

FY23

FY22

FY21

FY20

91.3%

86.3%

86.4%

Established customer NPS2

18.6%

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

FY23

FY22

FY21

FY20

18.6%

11.7%

30.7%

FY23

FY22

FY21

£29.7m

FY23

£58.5m

FY22

£102.6m

FY21

11.1p

12.3p

34.5p

FY20
1.  Refer to pages 25 to 27 for APM definitions.
2.  Net Promotor Scores for the DFS brand.
3.  Results for the 52 weeks to 27 June 2021 have been represented to reflect the classification of operations in Spain and the Netherlands as discontinued in accordance with IFRS 5.
4.  Sources: GlobalData and proprietary Barclaycard data.

FY20

1

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportP U R P O S E   D R I V E N   A P P R O A C H

O U R   P U R P O S E

O U R   S T R AT E G Y   F O R   G R O W T H

Our Purpose is to bring great design and comfort into every 
home, in an affordable, responsible and sustainable manner. 
Our customers and our people are at the heart of everything  
we do, and our culture is rooted in our core values.

C U LT U R E   A N D 
V A L U E S

R E S P O N S I B I L I T Y   A N D 
S U S TA I N A B I L I T Y

Our values run through everything 
we do. They guide our actions  
to create a sustainable and 
responsible business. 

Think customer 
We treat them as we would our own family  
and keep them at the forefront of our minds 
because they are the heart of our Group.

Be real 
We bring our whole selves to work and are 
confident to speak up. We accept each other for 
who we are and respect each other as part of 
our family.

Aim high 
We play to win for the same team, focused on 
our shared family ambition. We are bold, brave 
and welcome challenge as a chance to innovate.

As our Group purpose states,  
we want to bring great design and 
comfort into every living room. 

But we want to do it in an affordable, responsible 
and sustainable manner. This means making 
sure our business is built on the right ethical 
foundations to ensure that, with our sofas, 
people feel more comfortable – in every way.

 See page 39 for more information on 

responsibility and sustainability at DFS

O U R   S TA K E H O L D E R S

Committed to building a 
sustainable business model for:

 – Colleagues
 – Customers
 – Suppliers
 – Communities

 – Environment
 – Investors
 – Regulators

Our vision is to lead furniture retailing in the digital age.

Our strategy is made up of the three pillars of our business: Our DFS brand, our Sofology brand, and our 
expansion into the Home market. The growth of our three pillars will be enabled by our Group enabling 
platforms: Technology and Data, Logistics, Sourcing and Manufacturing, and People and Culture. 

Group strategy

M A R K E T

C U S T O M E R

G R O U P 
S T R AT E G Y

P I L L A R S

P L AT F O R M S

Sourcing & 
Manufacturing

Technology  
& Data

Logistics 

People  
& Culture

ESG

F I N A N C I A L S

2

 See page 36 for more information on how we 

consider and engage with our stakeholders

 See page 17 for more information on our strategy

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
 
Strategic
report

3

C O N T E N T S

4 
At a glance
7  Our fundamentals
8 
Chair’s statement
10  Chief Executive’s report
13  Market overview
15  Our customer journey
16  Our business model

17  Our strategy
19  Key performance indicators
21  Financial review
25  Alternative performance measures
28  Risks and uncertainties
36  Section 172 statement
39  Responsibility and sustainability report

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportA T   A   G L A N C E

 Read more about DFS on page 5

 Read more about Sofology on page 6

  Read more about The Sofa Delivery Co  

on page 6

4

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportA T   A   G L A N C E  C O N T I N U E D

We are the leading sofa retailing group in the UK – we operate across  
two retail brands, each appealing to different customer segments. 

In addition to DFS’s own brand products, it also offers a wide range of exclusive products 
created in collaboration with the UK’s top home and lifestyle brands.

DFS is the leading retailer of sofas in the UK with  
over 50 years’ heritage.

Headquartered in Doncaster, it operates 117 
showrooms in the UK and Republic of Ireland,  
and a leading web platform. 

The brand is promotionally-led with broad-reaching 
advertising campaigns that drive brand recall and 
focus on comfort and value for money. 

Its customers tend to have average national income 
and a high proportion are young families. 

As one of the UK’s most visible retail brands,  
DFS is often an anchor tenant driving significant 
footfall to destination retail parks. 

DFS is the most commonly searched term online  
in the sector, ahead of even ‘sofa’, and its website 
received an average of 2 million unique visitors  
each month in the 12 months to June 2023.

The majority of sofa orders are fulfilled on a made- 
to-order basis.

FY23 brand revenue (including Dwell) 

£858.5m

FY23 number of showrooms 

117

5

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportA T   A   G L A N C E  C O N T I N U E D

FY23 number of showrooms

58

FY23 brand revenue

£230.4m

Sofology is the third largest retailer of sofas in the UK.

Headquartered near Warrington, it trades through  
its growing national footprint of 58 showrooms and  
its website.

We see an opportunity to expand the showroom 
portfolio with a medium-term target of 65-70 
showrooms. 

Its marketing approach focuses on emphasising 
product design and quality. 

The use of well known celebrities in its TV and digital 
adverts has helped build its brand awareness and 
distinctiveness. 

The brand appeals to a slightly more affluent than 
average customer. 

Its sofa orders are fulfilled on a made-to-order basis.

6

Our Group-wide logistics platform is one of several 
key infrastructure components supporting our  
retail brands. 

The Sofa Delivery Company also plays an important 
role in achieving the Group’s environmental targets  
in relation to emissions, waste and recycling. 

Offering extended hours delivery to our customers 
seven days a week, virtually all year round.

Delivery vehicles

276

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportO U R   F U N D A M E N T A L S

Delivering sustainable growth
Our Group benefits from four fundamental advantages that provide  
our business model with resilience and position us well for the future.

1.

Clear market leader

With 38% of the sofa retailing market,  
the DFS group is over three times the size 
of our nearest competitor. This market 
leadership enables significant economies of 
scale and industry-leading profit margins.

2.

3.

Integrated retail 
business

We believe our winning combination of 
digital and physical assets is the right 
long-term approach for the sofa market. 
With our integrated platform, we’re 
‘channel agnostic’ and flexible to support 
customers however they want to shop.  
This is supported by our own dedicated 
manufacturing and supply chain operations.

Sustainable  
business model

We are committed to building a sustainable 
business model, both in terms of our impact 
on the environment and our long-term 
success and resilience as a Group. Our scale 
and profitability has allowed us to invest  
for the long term throughout the economic 
cycle, leaving us with well-invested 
platforms relative to our competition. 

4.

Home market 
opportunity

The UK beds and mattresses segment 
represents a sizeable opportunity for  
the group. We believe that our existing 
customer base, our interest free credit offer 
and our group assets including sourcing, 
web and logistics platforms, marketing 
expertise and differentiated brand 
partnerships leave us well positioned  
to grow market share in this segment.

Sustainable growth

We believe the fundamental strengths of our business model described above leave the Group 
well positioned for medium-term growth in shareholder returns. High levels of free cash flow 
generation are a long-term feature of our business model. 

 Read more about our strategy on page 17.

7

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportC H A I R ’ S   S T A T E M E N T

Growing market share  
in a challenging year

The year to June 2023 has been marked by an uncertain and disrupted external 
environment, with the continuing impact of the conflict in Ukraine, global 
inflationary pressures, and the move away from the extremely low level of 
interest rates seen over the last ten years all weighing on UK consumers.

This external backdrop has meant another incredibly 
challenging year for the Group, with the business 
constantly balancing the need to invest in the assets 
and resources to support future growth with caution 
given current market volatility. I am delighted to be  
able to report that, as always, no matter how big the 
challenge, our colleagues across the Group have 
responded with skill and enthusiasm to ensure that the 
business continues to deliver a positive experience for 
all our customers. The success of the Group in growing 
its market share to record levels is testament to the 
operational excellence within the business along with 
the strong affinity our brands have developed with  
our customers.

Financial results
FY23 was a year of significant challenge due to the 
weak economic backdrop. Despite consumer demand 
being impacted by the macroeconomic environment, 
the business has extended its long history of growing 
market share which increased to 38%. This growth in 
market share has been underpinned by the Group’s 
leading brands, scale and well invested integrated retail 
proposition and the Group expects to continue to 
outperform a declining market in FY24. 

8

I N   B R I E F

 – Appointment of a new Chair

 – Recruitment of a new CFO 

 – Appointment of a new Chair of the 

Remuneration Committee 

 – Completion of a £250m refinancing  

of the Group

S T E V E   J O H N S O N
Chair of the Board
 Bio on page 63

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportC H A I R ’ S   S T A T E M E N T  C O N T I N U E D

Despite the challenging market environment we are 
confident that the Group’s long-term value generation 
ambition remains unchanged. Further growth in  
market share and carefully managing the cost base  
will deliver a return to growth in profit and the potential 
for significant value creation through share price 
appreciation and capital returns.

Board and Governance
This has been a year of significant change at Board  
level, but we believe that both the external Board 
appointments and the internal promotions have further 
enhanced and reinvigorated the Group’s capability  
and talent.

Ian Durant had indicated to the Board a wish to retire  
at the AGM in November 2022 and after a robust, 
externally led search I was delighted to accept the 
opportunity to Chair the Board. On behalf of the Board 
I would like to thank Ian for his invaluable contribution to 
the business over the last six years. Under his leadership 
the DFS Group achieved substantial growth and 
successfully navigated the challenges the business 
faced during the last few years first with the pandemic 
and then the cost of living crisis. We all wish Ian well for 
the future.

In November 2022 we were pleased to announce the 
appointment of John Fallon as Chief Financial Officer 
(CFO). John is an accomplished finance leader who 
brings a wealth of retail experience to the Group, all of 
which will be hugely beneficial as we work to achieve 
our strategic aims and drive profit through growing 
market share and closely managing our cost base.

In March 2023 we announced the appointment of 
Gill Barr to the Board as a Non-Executive Director and 
Chair of the Remuneration Committee. Gill has wide 
experience in retail, consumer, and logistics both as  
an executive and Non-Executive Director, including  
as a seasoned Remuneration Chair, and I am looking 
forward to working closely with her. 

Jane Bednall decided to step down from the Board  
at the end of the financial year. My thanks go to Jane for 
her contribution during her time with the business and 
I wish her the best for her future ventures. I am delighted 
that Loraine Martins has agreed to take over Jane’s 
responsibilities as the Designated Non-Executive 
director representing the views of the wider workforce.

9

I would like to thank my Board colleagues and the Group 
Leadership Team for their commitment and support 
over the last year. The Nomination Committee section 
of this report on page 76 provides further details. 

One of my key responsibilities as the Chair is to set  
the tone for our Group and ensure good governance. 
As a Board we continue to work closely with the  
Group Leadership Team to maintain oversight of the 
strategic, operational and compliance risks across the 
Group, to help to shape our strategy and uphold the 
standards expected of us. The Corporate Governance 
report (see pages 65 to 70) sets out our approach to 
ensuring good governance and provides details of this 
year’s activities. 

People
Our people live our values, they are dedicated and  
loyal and put our customers and each other at the 
heart of everything they do. They are committed to 
delivering the highest level of customer service and  
to collaborating closely with our suppliers and the local 
communities we operate in, wherever they are. We rely 
on their skills, experience, competence, agility, and 
drive to take our business forward. For all this we thank 
our colleagues. We will continue to support their 
efforts, to help them develop and grow their careers  
in ways that benefit both them and the business. One 
great example of how we support our colleagues and 
provide them with new opportunities can be found at 
page 43 where we provide details of the work of our 
Driver Training School.

Strategy
As previously announced, the Group decided in 2022 
to simplify its structure and close its operations in 
Spain and the Netherlands. This work was completed in 
the Autumn of 2022. Since then, the Group has made 
good progress in refocusing the business on our DFS 
and Sofology brands and The Sofa Delivery Company. 
Continuing to improve productivity across our 
operations is key to better supporting our customers 
and to carefully managing our cost base in light of 

ongoing inflationary pressures. To this end, a full  
review of the Group’s operating cost base has been 
undertaken, led by the new CFO, with support from  
the Group Leadership Team and external advisers.  
As a result of this review and given the significant cost 
increases facing UK manufacturing, we are currently 
working to consolidate our UK manufacturing base and 
are consulting with colleagues on the proposed closure 
of our smallest factory and the wood mill that supplies 
it. As part of that process we are working with those 
colleagues who are impacted to identify alternative 
opportunities for them at our other manufacturing 
sites and within the wider Group.

As the market leader, we have always believed that  
long term sustainable growth can only be achieved by 
being aware of the impact our activities can have on 
the wider society and understanding what is important 
to colleagues and customers both now and in the 
future. Work continues on developing the Group’s ESG 
strategy with the focus on building our relationships 
with our existing supplier base to develop sustainable 
and ethical products and to drive a more circular 
product lifecycle. During the year Sofology launched 
the Gaia, our first fully circular range. As a Board we are 
keen to continue to show leadership in this area and to 
be judged by our performance, including through our 
approach to executive pay. In FY23 we included ESG 
measures in our annual bonus and, from FY24, ESG 
targets will be included in our Long-Term Incentive Plan 
performance measures. Our ESG commitments and 
progress are discussed in detail on pages 39 to 61.

Capital structure and returns 
Having reviewed our approach to dividends and having 
published an updated Capital and Distribution policy  
in March 2023, the Board is recommending a final 
dividend of 3.0 pence per share (2022: 3.7p), giving a 
total ordinary dividend for the year of 4.5p (2022: 7.4p). 

I am pleased to announce that since the year end  
the Group has successfully completed a £250m 
refinancing. The facility is a combination of a £200m 
Revolving Credit Facility, provided by members of  
the previous banking syndicate and £50m of US private 
placement notes.

Looking Forward
The Board remains mindful of the impact on 
consumers of the uncertain macroeconomic 
environment that resulted in the upholstered furniture 
market being 15% below pre-pandemic levels, and we 
expect a mid-single digit year on year market decline in 
FY24. Despite this the Group’s financial and operational 
position is robust. Our market share continues to grow, 
driven by our operational excellence, and the Group 
Leadership Team is focused on robustly managing  
our margins and cost base, supporting our customers, 
and collaborating with our suppliers to bring the best 
possible products to the market, whilst remaining alert 
and agile to deal with the unexpected. The Board is 
confident that this approach will allow the Group to 
create a solid base for long-term cash generation and 
attractive returns to shareholders once the market 
returns to a more stable trading environment.

S T E V E   J O H N S O N
Chair of the Board
21 September 2023

Underlying profit before tax and  
brand amortisation1

£30.6m

1.  Refer to pages 25 to 27 for definitions of APMs.

Group revenue

£1,088.9m

Profit before tax

£29.7m

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportC H I E F   E X E C U T I V E ’ S   R E P O R T

Strategic progress in a 
challenging environment

The Group has made good progress strategically and operationally throughout the year  
as we focused on executing our growth strategy and continuously improving our operating 
platforms. We have continued our long term track record of growing our market share in  
the UK upholstery sector with a significant 2% pts step up in the period, taking the Group’s 
value share of the upholstery market to a record high of 38%. This has been achieved whilst 
rebuilding our gross margin rate back towards historical levels. We have also seen a step 
change in our customer experience scores through improved operational grip and the easing 
of the external supply chain crisis.

This progress has been made against a backdrop of a 
very challenging market environment with high levels 
of cost inflation and significant increases in interest 
rates. The combined impact of these macroeconomic 
factors reduced consumer confidence levels, which 
have remained at or close to record lows and reduced 
consumer real disposable income levels. Consequently 
the UK upholstery market has been under significant 
pressure and we estimate that market order volumes 
were down 15% or more relative to pre-pandemic 
levels. In addition, like most other businesses, we have 
had to tackle high levels of input cost inflation. As 
expected, we have seen improved efficiency in our 
operating platforms following historical investments 
and these, alongside careful management of our 
operating costs and selective retail price increases 
have helped to mitigate these cost headwinds.

I N   B R I E F

 – Continuing to win share in a very tough market, 
extending market leadership with 2% pts share  
gain to a record 38% of the UK upholstery market

 – Brands continue to evolve: DFS range continues  

to broaden appeal to wider customer base; further 
three Sofology showrooms opened taking the  
total to 58 (38 at acquisition)

 – Continue to strengthen the foundations for 

growth in the £3bn beds and mattresses market 
with drop-ship delivery solution launched and 
exclusive brand partnerships extended to bed 
ranges, driving online sales up 69% year on year

 – Operationally in the strongest position since  

the pandemic, reflected in customer experience 
scores with supply chains, order banks and 
customer lead times all fully back to normal

10

T I M   S TA C E Y
Chief Executive Officer

 Bio on page 63

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportC H I E F   E X E C U T I V E ’ S   R E P O R T  C O N T I N U E D

Despite the weaker than anticipated market 
environment the Group’s underlying profit before  
tax and brand amortisation1 performance of £30.6m 
was within the range we had guided to when we 
reported our interim results. In what we expect to be  
a challenging trading environment for at least the next 
financial year we are continuing to focus on executing 
our strategy, developing our customer propositions 
and adapting our cost base to bolster profitability in  
this period of subdued demand whilst ensuring we  
are well placed for the long term.

Market update
Proprietary data that we have access to indicates the 
upholstery market has been in significant decline in FY23 
with market order volumes down 15% or more relative 
to the pre-pandemic period. Demand across the period 
was also volatile with weaker demand more pronounced 
in the first and final quarters of the year. As a result of the 
low demand in the final quarter, profits were constrained 
to the lower end of the range we had guided to.

Over the period as a whole the Group outperformed 
the market, growing its share by 2% pts across the year 
to a record level of 38% as tracked by GlobalData and 
our proprietary Barclaycard data. Market share was 
picked up predominantly from the independent and 
pure play competitors which now represents 26% of 
the market. We anticipate that this competitor set will 
continue to decline, providing opportunity for further 
market share growth for the Group.

With the cost of living crisis lingering on and consumers 
now also being impacted by higher property costs,  
we anticipate that market demand will drop further in 
FY24 before we start to see a recovery to pre-pandemic 
levels. We do however expect to continue our track 
record of growing market share underpinned by the 
Group’s leading brands, scale and well invested 
integrated retail proposition.

Reflections on FY23 financial performance
Stepping back, when I consider FY23 as a whole, the 
fact that profits were delivered within our guided range 
despite the tougher than expected trading conditions 
our market faced is testament to the relative strength 
of our brands and our operational agility. 

11

1.  Refer to pages 25 to 27 for definitions of APMs.

The reported profit before tax of £29.7m and 
underlying profit before tax and brand amortisation1  
of £30.6m however is a low point for the Group 
(outside the Covid lockdown impacted FY20 period) 
and reflective of a very weak market and high levels of 
input cost inflation. These headwinds were mitigated, 
to an extent, by the market share gains we achieved, 
gross margin rate improvement, effective operating 
cost management and the benefit of a high opening 
order bank that unwound in the period.

Our plan to recover gross margin rates to pre-
pandemic levels of c.58% is making progress. Since 
FY22 where a margin rate of 51.9% was recorded we 
have seen steady improvement to 53.8% in H1 FY23 
and 55.0% in H2 FY23 with the exit rate for the year 
being higher.

We anticipate that the margin rate will improve further 
through FY24 as we target an exit rate approaching 
58% supported by the full year benefit of reduced 
Far East shipping rates (which have now returned  
to pre-pandemic levels), retail price increases 
implemented in March 2023, raw material input  
costs that are now reducing and improved sourcing 
strategies which I elaborate on further below. These  
will more than offset a headwind from Bank of England 
base rate increases that result in higher costs for 
providing our interest free credit (IFC) proposition.  
We took the decision to alter our IFC proposition in 
March to mitigate the cost increase by reducing the 
maximum credit term from 48 months to 36 months 
and our proposition still remains industry leading. 

Led by our new CFO, John Fallon, and supported by 
external advisors we have carried out a full review  
of the operating cost base. A number of quick win 
opportunities have been enacted to date and the 
Group Leadership Team are each taking ownership  
to deliver projects which will drive multi-year cost 
improvements, starting in FY24, through operating 
more efficiently and effectively. More detail can be 
found in John’s CFO report.

our share of the £5bn non upholstery Home market. 
This growth is based on utilising and enhancing our 
enabling platforms; technology and data, logistics, 
sourcing and manufacturing, and people and culture.

Our brands
Our two retail brands, DFS and Sofology, have both 
performed relatively well in the period, each growing 
their market share.

During the year the DFS brand performed well, 
extending its leadership position as the largest UK 
upholstery retailer through focusing on the customer 
experience and expanding its proposition to appeal to  
a wider audience. Utilising our customer and marketing 
segmentation data the brand developed and launched 
ranges to appeal more to customer segments where 
we were under indexing. We’ve seen the benefits 
coming through via increased conversion rates and 
increases in our average order values.

Our new store format initiative has progressed well in 
the year with 11 DFS showroom refurbishments taking 
place. We have now refurbished our 58 top priority 
showrooms over the last four years and payback 
periods for the more recent investments remain 
strong at under two years.

During the year we opened three new Sofology 
showrooms, bringing the total to 58 (from 38 
showrooms at acquisition). The new showrooms are 
performing well and the average return on investment 
of recent stores trading over 12 months is over 65%. 
We continue to see opportunities for a total of 65-70 
showrooms across the UK and Ireland for the brand. 
The new leadership team at Sofology has also refined 
and developed a new three-year growth plan called 
‘Drive to 25’ that has been approved by the Board and 
launched internally and which builds on the recent 
progress on performance and customer satisfaction. 
The ambition is for Sofology to become the UK’s 
number 2 sofa retailer, behind DFS. 

Strategic update
Our vision is to lead furniture retailing in the digital age. 
To achieve this vision our strategy is to profitably and 
sustainably grow our core upholstery brands across 
both our physical and online propositions and also  

NPS performances across DFS and Sofology have 
improved through FY23 following a decline across the 
pandemic. This decline was driven by lead time delays 
due to factory lockdowns, global logistics challenges, 
raw material shortages and a drop in customer service 

levels driven by high levels of demand. We have since 
invested to improve our customer service levels  
which have contributed to DFS’s established customer 
satisfaction NPS improving from 12 in FY22 to 19 in 
FY23 and in Sofology, which was materially impacted  
by Covid disruption, from -49 to -6 and we expect  
the improving trend to continue through FY24.

Both brands continue to build and strengthen their 
integrated retail business models, enabling our 
customers to shop seamlessly across all channels, 
online, in store and at every stage of their journey:  
from early-stage researching, to advice and support 
across their purchase decisions through to delivery, 
installation and after-sales support.

The home market opportunity
We have made good progress in laying the foundations 
to support the Group’s growth in the £5bn Home 
market and are seeing early signs of success through 
increased sales levels.

We are targeting the £3bn beds and mattresses 
market first and have expanded our exclusive brand 
partnerships in the upholstery market with high quality 
brands such as French Connection, Grand Designs and 
Joules to cover bed frames. We have targeted sales of 
our ranges through our online channels and through 
dedicated spaces in a select number of showrooms. 
To fulfil these orders we have developed a drop-ship 
solution for beds and mattresses with Wincanton 
which went live in January of this year. Our beds and 
mattresses online sales have been in line with our 
expectations, up 69% year on year.

Our supporting platforms
Sourcing & Manufacturing: To support the gross 
margin improvements discussed above we have 
reviewed the relative end to end cost of sourcing 
products across our supplier base, including from 
potential new suppliers in alternative geographies. 
This review covered the cost of producing and shipping 
products along with risk and quality considerations  
and ESG matters such as suppliers’ ability to align with 
our raw material sourcing requirements and ethical 
working practices.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportC H I E F   E X E C U T I V E ’ S   R E P O R T  C O N T I N U E D

Following investment in our larger UK sites in recent 
years, we have determined that the Group will benefit 
from consolidating its UK manufacturing operations. 
As a result, in early September 2023 we commenced a 
consultation with our colleagues employed at our 
smallest manufacturing site and one of our wood mills. 
As part of that process we are working with colleagues 
to identify opportunities at our other manufacturing 
sites and within the wider Group if that becomes 
necessary. 

We are continuing to build good relationships with 
partners internationally and there are opportunities  
to optimise our global supplier mix. 

Data and technology: Data-backed decision making 
and utilisation of technology to support efficient 
operations across the business remains a critical 
enabler in supporting the Group’s continued market 
share growth and driving bottom line profitability. 

We are making good progress in developing our 
customer data platform that brings together data from 
a myriad of systems across the Group to provide a 
detailed customer view. Examples of where we are 
utilising this include multiple touchpoints from the 
initial purchase through to the delivery experience, 
where we are able to support and guide each customer, 
with timely communications that are personalised to 
their unique journey. We are also developing our 
Intelligent Lending Platform used by DFS to be used by 
our Sofology brand. This increases the likelihood of 
customers obtaining the interest free credit that 
meets their requirements and speeds up the process 
of completing orders enabling increased conversion 
rates at times of high demand.

To help ensure our colleagues utilise the data that is 
available we have launched a data apprenticeship 
programme. Starting with the Sofa Delivery Company 
we have 40 people enrolled on the course which is run 
in conjunction with a third party. Over the 13 month 
course our colleagues are developing their skills to 
utilise and transform data into insights to drive 
appropriate action.

Logistics: Following the formation of the Sofa Delivery 
Company in June 2021 that brought together the 
logistics functions of our two brands we now deliver all 
the Group’s sofa sales through the same systems and 
physical infrastructure. Scale benefits are now being 
realised as a result of improved fleet utilisation, van fill 
and labour productivity. As part of this process, through 
the year we have also rationalised the number of 
distribution centres we operate from which will drive 
further savings over the short to medium term as a 
result of lower property costs.

People: Our colleagues are fundamental to the 
success of the Group. Looking after their wellbeing as 
well as their personal development has been a key 
focus in FY23. In what is a challenging time for many, 
given the cost of living crisis, our ‘winter wise’ support 
scheme was designed to support colleagues in a 
number of ways, for example through thank you 
vouchers at Christmas that could be used at a number 
of retail stores and access to a discounted health care 
scheme available to all employees. We have also seen 
140 colleagues attend our leadership academies – 
these are targeted at middle management to provide 
the skills to develop into future leaders. Our 
sustainability report has further details on how  
we are supporting and developing our colleagues.

Sustainability
We have a dedicated section of our annual report that 
covers sustainability in detail set out on pages 39 to 61. 
The key elements I want to highlight here are in relation 
to: culture and governance; where we are on our net 
zero journey; and employee development.

The Group is guided by our purpose to bring great 
design and comfort into every home in an affordable, 
responsible and sustainable manner and has pledged 
to achieve net zero by 2040. 

In the previous financial year we completed the model 
to capture our full carbon footprint. Like many other 
businesses, the majority of our carbon footprint sits 
within our scope 3 emissions (c.90%). Throughout this 
year a significant amount of progress has been made 
in developing our carbon reduction roadmap and we 
are on track to submit science based targets to the 

SBTI for approval by June 2024. We have developed 
a number of policies and targets to help reduce our 
impact on the environment covering key elements  
of the materials that make up the sofas we sell, for 
example leather, textiles and timber. Details, including 
the progress we are making on these alongside  
our other environmental and diversity and inclusion 
targets can be found in the Responsibility and 
Sustainability report.

A sustainability mindset is now fully embedded across 
the business and our sustainability and responsibility 
champions have proved to be a real driving force in 
developing ideas and initiatives, cultivating a diverse 
and open environment for all our colleagues from the 
ground up. We have a well-developed and effective 
governance structure (see page 60). This helps ensure 
we have a clear strategy, act with integrity and with 
transparency and hear a wide range of views with 
committee members representing all areas of  
our business.

Colleague wellbeing and development is very 
important to the Group to nurture and retain talent. 
One specific example that I am very proud of is the 
Sofa Delivery Company Driver School. This was 
launched late in the previous financial year and to date 
we have had nearly 70 colleagues graduate. The driver 
school provides career progression and improved pay 
for our colleagues, principally warehouse operatives 
and 3.5T drivers by funding their training to become 
7.5T HGV drivers whilst addressing a business issue of 
recruiting this role given the competitive labour market.

Outlook
As mentioned above, upholstery market volumes are 
down 15% relative to pre-pandemic levels. We expect a 
further decline in the upholstery market order volumes 
in FY24 before they start to recover given the ongoing 
pressures on the consumer.

Based on all the data points we can see, our baseline 
assumption is that the market will decline by a further 
5% in volume terms in FY24, with the Group continuing 
to outperform the market leveraging the strength of 
our brands, operating platforms and scale. Despite the 
continued pressure on revenues, we are targeting a 

modest year-on-year increase in underlying profit 
before tax and brand amortisation1 supported by the 
continued delivery of our gross margin improvement 
plan and operating cost savings.

Following a mid-single digit year on year decline in the 
final quarter of FY23 in part linked to the hot weather, 
across the FY24 period to date order intake has 
strengthened back into positive growth in line with  
our expectations and helped by the expected 
opportunity from weaker prior year comparatives.

Conclusion
I want to sincerely thank our colleagues for their  
truly outstanding and consistently high level of 
determination and dedication to deliver at their best 
for the Group and for their help in getting us to the 
strongest position we have ever been in terms of 
market share.

The Group is operating in one of the toughest 
economic climates we have experienced. Whilst  
we are confident the upholstery market will recover, 
forecasting the specific timing and pace of the 
recovery is challenging.

We do, however, expect to generate a modest 
year-on-year increase in profit before tax in FY24 
despite a relatively weak market in which we expect 
volumes will continue to decline across the next 
12 months. Looking to the future as market volumes 
recover, we remain confident in achieving the financial 
performance set out at our Capital Markets Day  
in 2022 of £1.4bn of revenues at an 8% PBT.

T I M   S T A C E Y
Chief Executive Officer
21 September 2023

12

1.  Refer to pages 25 to 27 for definitions of APMs.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportM A R K E T   O V E R V I E W

We are the leading sofa retailer in the digital age

The Group has continued its long term track record of market share growth achieving a record 38% in FY23.

Large potential customer base
The DFS Group has a specialist focus on the retail 
upholstered furniture segment. The UK upholstery 
furniture market was estimated by GlobalData to be 
valued at £3.4bn (incl. VAT) in the calendar year 2022. 
As a Group, we view the beds and mattresses 
segment as a key opportunity increasing our Total 
Addressable Market (‘TAM’) by approximately £3bn.

Clear leader in the segment
The Group, through its DFS and Sofology and brands, 
is the clear leader in the upholstered furniture market, 
with 38%1 market share by value in FY23. This market 
remains highly fragmented and we see further 
opportunities to grow our market share. We see four 
broad categories of companies actively competing  
in the upholstered furniture retail market: specialist 
chains such as DFS, Sofology, ScS and Furniture 
Village; independents that are typically single store 
operations; predominantly online furniture retailers 
such as Wayfair; and larger general merchandise or 
homeware retailers such as Amazon, Argos, Dunelm, 
Ikea, John Lewis, and Next. 

We believe the integration of digital and physical is  
the right long-term approach to serve our customers. 
Our well-invested ‘integrated retail’ business model 
allows us to adapt to fast-changing consumer 
shopping habits, and positions us well for the future.

Historically, the Group has tended to gain market 
share during periods of market weakness as weaker 
multiples and independent chains have exited the 
market. For example, the Group’s market share 
increased from c.19% to 24% during the 2008-2010 
Global Financial Crisis impacted period (GlobalData).

Market conditions are currently challenging with the 
UK upholstery market seeing a reduction in volumes. 

Historically, the Group has been able to grow market 
share during economically challenging times.

Demand is supported by a seven year replacement 
cycle and underpinned by demographic trends.  
We believe over shorter time frames the segment  
is principally driven by three key factors: consumer 
confidence, housing market activity and consumer 
credit availability, discussed below. In addition to  
these market drivers we do see from time to time 
some volatility in market demand levels caused by 
particularly hot or cold weather and significant  
public events.

13

1.  GlobalData calendar year 2022.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportM A R K E T   O V E R V I E W  C O N T I N U E D
Market conditions are currently challenging with the UK upholstery market seeing a reduction in volumes. 
Historically, the Group has been able to grow market share during economically challenging times.

Key Market Drivers
Consumer confidence
Levels of consumer spending, particularly for big ticket items, are 
influenced by general consumer confidence. UK consumer confidence, 
as measured by GfK, has weakened since 2016 amid uncertainty 
following the referendum vote to leave the European Union. In 2020, 
consumer confidence fell further due to economic and financial 
uncertainty around the pandemic, but subsequently recovered to 
pre-pandemic levels. In 2022, consumer confidence declined reaching 
record lows in September 2022 and currently remains at relatively low 
levels with high inflation and interest rates putting pressure on 
consumer budgets.

Housing Market
Independent research conducted on our behalf suggests that c.20% of 
upholstery purchases are triggered by a house move. As the pandemic 
spread in spring 2020, government social distancing measures led to 
a sharp contraction in housing market activity, which subsequently 
bounced back in 2021 as a result of temporary government measures 
to reduce stamp duty payable on residential property purchases. 
Transactions then fell in 2022, albeit remaining above pre-pandemic 
levels. Rising interest rates are impacting the level of activity in the 
housing market with transactions in 2023 to date tracking significantly 
below pre-pandemic levels.

Consumer credit
Upholstered furniture typically has relatively high unit prices and the 
availability of consumer credit can facilitate purchases and upselling. 
Consumer credit growth slowed since the EU referendum, reflecting 
increased economic and political uncertainty. Through the pandemic, 
UK consumers reduced debt, as government restrictions reduced 
options for discretionary spending e.g. foreign travel and leisure. 
Consumer unsecured lending has grown since 2022.

Consumer confidence1

Housing transactions p.a. (‘000s2)

Net unsecured lending growth3 (%)

2023 YTD

(32.9)

2023 YTD

YoY (19.9%)

2023 YTD

2022

2021

2020

2019

2018

2017

2016

2015

2014

2013

(38.9)

(14.5)

(24.3)

(12.7)

(9.5)

(8.8)

(3.3)

(2.6)

(18.6)

2022

2021

2020

2019

2018

2017

2016

3.1

2015

2014

2013

(3.5)

(2.0)

1,265

2022

1,480

2021

1,040

2020

1,177

2019

1,189

2018

1,223

2017

1,232

2016

1,226

2015

1,223

2014

1,068

2013

7.6

6.1

6.5

8.3

10.0

10.1

7.7

5.9

3.6

1.  GfK UK Consumer Confidence average of individual month scores for each year.

2.  HMRC – number of residential property transaction completions with a 

3.  Monthly 12 month growth rate of total (excluding the Student Loans Company) sterling  

value over £40,000 for the UK, seasonally adjusted.

net consumer credit lending to individuals (in percent) seasonally adjusted.

14

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportO U R   C U S T O M E R   J O U R N E Y

The customer is at the heart of our Group journey
1

4

2

3

5

6

7

D E S I G N 
&   I N S P I R E

I N T E G R AT E D 
R E TA I L   M O D E L

C U T T I N G   E D G E 
T E C H N O L O G Y

M A N U F A C T U R I N G

S E R V I C E 

I N N O V AT I V E 
D E L I V E R Y   O P T I O N S

S O F A   C O L L E C T I O N   
&   R E C Y C L I N G

Through our innovative 
in-house design teams and 
with our buying expertise we 
remain at the forefront of 
home furnishing trends with 
each of our brands offering  
a distinct curated range.  
We inspire consumers to 
consider a purchase through 
memorable advertising, 
inspirational web content and 
the use of augmented reality 
technology. Sustainability  
is a growing feature of our 
products. Our Grand Designs 
ranges feature all elements 
made from recycled or 
recyclable materials and  
our fully circular Gaia sofa.

The combination of our well 
invested websites, national 
showroom networks and  
call centres which are staffed  
by well trained and highly 
motivated sales teams 
provide a market-leading 
integrated retail experience 
to our customers. 
Collectively across all our 
brands we have styles and 
price points that appeal to 
the majority of the market 
and we make our products 
more affordable through 
offering interest free credit.

We focus on embracing and 
leveraging technology to 
maintain our position as the 
leading sofa retailer in the 
digital age. 

We are one of the largest 
manufacturers of 
upholstered furniture in the 
UK. Our factories collectively 
produce around 20% of  
all the furniture we sell.

Aftercare is provided by 
highly skilled teams with  
the majority of after-sales 
issues being addressed in 
customers’ homes by our 
own colleagues.

The Sofa Delivery Company 
is our leading Group-wide 
supply chain platform. 
Through our own network of 
customer delivery centres 
and our own delivery fleet we 
carefully deliver our products 
to customers’ homes and 
provide a comprehensive 
installation service.

Getting rid of an old sofa 
responsibly and conveniently 
is a real issue for customers. 
Unless old sofas are passed  
on to family, friends or charity, 
many go into landfill. Our 
experienced specialist  
partner Clearabee will collect 
customers old sofas and take 
them to the nearest recycling 
centre where it will be broken 
down to its component parts 
to reuse, recycle or create  
new energy.

90% of customers  
research online 

90%

15

UK showrooms

175

Colleagues enrolled on 
new data apprenticeship 
programme

40

Orders manufactured  
in own factories

20%

Service managers

220

Delivery vehicles

276

Sofas saved from landfill

84,000

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
 
 
 
B U S I N E S S   M O D E L

How we create value…

How we deliver value…

O U R   E N A B L E R S

W H AT   W E   D O

O U T C O M E S

V A L U E   F O R   S TA K E H O L D E R S

Customer ethos
‘Think Customer’ is our first value. By treating 
customers as we would our own family, we aim 
to deliver great service.

Unparalleled scale
We have a UK Group market share of c.38%1, 
over three times that of our nearest competitor.

Complementary brands
Our complementary brands appeal to different 
customer segments. 

Well-invested platform
Modern, well-located showrooms and 
innovative apps and websites give customers 
the convenience to shop exactly how they want. 
Our own warehouses and delivery fleet use 
state-of-the-art software to help us operate 
efficiently. 

Made-to-order products
The majority of the products we sell are 
made-to-order, enabling us to operate with 
negative working capital. 

Vertically integrated model
We have end-to-end control of the customer 
journey from design all the way through to 
after-sales servicing. 

Exceptional people
We have over 50 years of expertise and recruit, 
train and retain what we believe are the highest 
calibre people in the industry.

Design and inspire
Our design teams and experienced buyers 
curate attractive and distinct propositions 
across our unique brands that appeal to most 
tastes. Our marketing aims to reach our target 
markets across all broadcast and digital media, 
inspiring customers to consider a purchase.

Retail
Our websites and showrooms nationwide 
combine to create an increasingly seamless 
customer experience, allowing customers the 
opportunity to visualise, sit on and feel the 
product, while researching and then transacting 
in store, at home or on the move.

Manufacture
We manufacture around 20% of the Group’s 
sofa orders in our own British factories, resulting 
in shorter lead times and greater oversight on 
sustainability.

Deliver and install
Our delivery network operates from customer 
distribution centres spread across the UK and 
Ireland using custom-built route-mapping 
technology to reduce lead times, lower 
emissions and optimise efficiency.

Service
Sometimes things go wrong and, if they do, we 
have our own teams of upholsterers that are on 
hand to visit customers in their homes and 
address any after-sales issues.

Sustain sector-leading  
operating margins
Scale advantages across the value chain,  
from sourcing and shipping rates to maximising 
delivery and service fleet utilisation.

Grow our market share
We have a history of growing our market share 
over the long-term in all economic climates. 
Our exclusive brands enable us to target the 
majority of the market and we have a clear 
opportunity to grow further.

Maintain strong cash generation
We aim to deliver consistent free cash flow 
generation, enabling us to both invest for 
growth and return funds to shareholders.

Continue to invest in the business
We reward our staff fairly, maintain and enhance 
our existing assets and selectively invest in 
growth opportunities to optimise the returns 
for our shareholders.

C U S T O M E R S

91.3%

DFS post purchase NPS

E M P L O Y E E S

35%

employees > five years’ service

S U P P L I E R S

37%

customer orders from British factories2

S H A R E H O L D E R S

£182m

net cash distributed since flotation3

C O M M U N I T Y

£6.9m

raised since 2013 for BBC Children  
in Need through customer donations 
and fundraising initiatives

16

1.  GlobalData calendar 2022 estimate.
2. 
3.  Dividends and share buy backs net of 2020 equity raise.

Includes third party manufacturing and internal manufacturing.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportO U R   S T R A T E G Y

Our strategy is made up of the three pillars of our business: Our DFS brand, our Sofology brand, and our expansion into the Home market. The growth of our pillars will be enabled by our group 
enabling platforms: Technology and data, Logistics, Sourcing and manufacturing and People and culture. The strategy reflects the Group’s expertise, scale, assets and supporting infrastructure  
and the ability to use our enabling platforms to both improve the operational efficiency and the growth across our brand portfolio.

We are committed to building a sustainable business model, both in terms of our impact on the environment and preserving our long-term success as a Group.

Pillars

DFS & Home

Sofology

Customer proposition and service innovation
New services to engage customers 

Focus for 23/24
 – Continued investment in new format stores and range evolution

 – Leverage foundations laid in FY23 to drive beds and mattress sales

Increase scale of business
To further grow the showroom estate throughout the UK

Focus for 23/24
 – Commence implementation of new ‘Drive for 25’ strategy 

 – Continue roll-out of showrooms on the route to targeted 65-70 locations 

 – Continued improvement of established customer NPS scores to pre-pandemic levels

 – Continued improvement of established customer NPS scores to pre-pandemic levels

Platforms

Group Enabling Platforms

 Technology & data
Using data and technology to  
unlock growth in our brands

 Logistics
Best in market two person  
delivery and installation

 Sourcing &  
manufacturing
Optimising our supplier portfolio

 People & culture
Delivering fundamental  
cultural change

Focus for 23/24
 – Development & enhancement of customer 
data platform to enhance cross-channel 
selling

Focus for 23/24
 – Continue to optimise operational 

performance

 – Sublet or surrender distribution centres no 

 – Rollout of Intelligent Lending Platform in 

longer required following integration

Focus for 23/24
 – Implementation of product strategy to drive 

58% gross margin

Focus for 23/24
 – Continue to develop our Employee Value 
Proposition (EVP) ensuring our external 
perception is appealing and matches our 
internal reality

Sofology

17

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportO U R   S T R A T E G Y  C O N T I N U E D

Retail
Best experience 
Biggest range and the critical ‘sit test’: 

86%

of DFS customers visit a store  
before buying

Best ranges 

91%

of shoppers agreed that DFS was somewhere 
they can find the latest styles and trends 

Best sales teams 

9/10

people would recommend DFS having 
purchased within a DFS store

S u stainability

HOME

Sourcing & 
Manufacturing 
platform

Technology  
& Data  
platform

Logistics 
platform

People &  
Culture  
platform

Sustainabi l i t y

Growth ambitions

Revenue ambition

£1.4bn 

Sustainable profit margin

8% 

18

Digital
Best online brand strength 
‘DFS’ is searched for

1.8x
87%

more than the term ‘Sofas’

of store customers research online before 
coming in to store

Best enhanced technology 
The largest collection of augmented reality 
(AR) assets accessed through a web browser 
in the furniture category

Best ecommerce platform 
Europe’s first implementation of HCL 
Commerce v9

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportK E Y   P E R F O R M A N C E   I N D I C A T O R S   –   F I N A N C I A L

Gross Sales1

£1,423.6m

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

Underlying profit/(loss) before tax  
excluding brand amortisation1

£30.6m

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Leverage1 

1.9x

FY23

FY22

FY21

FY20

FY19*

FY19**

£1,423.6m

FY23

£1,474.6m

FY22

£1,359.4m

FY21

£935.0m

FY20

(£63.1m)

£1,287.2m

FY19*

£1,165m

FY19**

Description
Gross sales represents the total amounts payable by 
external customers for goods and services supplied by the 
Group, including aftercare services (for which the Group 
acts as an agent), delivery charges and value added and 
other sales taxes.

Performance
Decline in sales due to reduced levels of market demand 
which was partially offset by increased market share.

Description
Profit before tax adjusted for non-underlying items and 
amortisation associated with acquired brands.

Performance
Decrease due to the lower level of revenue, inflationary 
cost increases and the increase in interest rate linked 
charges.

£30.6m

£60.3m

£109.2m

FY23

FY22

FY21

1.9x

1.0x

0.2x

£50.2m

£28.2m

Description
The ratio of period end net bank debt to cash EBITDA for 
the previous twelve months.

Performance
Increase driven by higher net bank debt due to 
normalisation of working capital and special returns paid in 
respect of performance in prior periods as well as a lower 
level of cash EBITDA.

Underlying return on capital employed1 

13.5%

Underlying free cash flow to equity holders1 

(£7.0m)

FY23

FY22

FY21

13.5%

FY23

(£7.0m)

18.7%

FY22

(£5.0m)

38.7%

FY21

£141.7m

Key

52 weeks pro-forma.

* 
**  48 weeks reported.
1.  Refer to pages 25 to 27 for APM definitions.
2.   Results for the 52 weeks to 27 June 2021 have been 

represented to reflect the classification of operations in 
Spain and the Netherlands as discontinued in accordance 
with IFRS 5. 

19

Description
Underlying return on Capital Employed (‘underlying ROCE’) 
is underlying post tax profits expressed as a percentage of 
the sum of property, plant and equipment, computer 
software, right of use assets and working capital.

Description
Underlying free cash flow to equity holders is the change  
in net bank debt for the period after adding back dividends, 
acquisition related consideration, share based transactions 
and non-underlying cash flows.

Performance
Decrease driven by the lower underlying profit in the period 
and to a lesser extent from higher capital employed as a 
result of working capital normalisation.

Performance
Reduction driven by transitory working capital inflows over 
the last two years normalising as well as the lower relative 
profits in the period. Excluding the working capital 
movement, free cash flow was £29.4m (FY22: £37.2m).

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportK E Y   P E R F O R M A N C E   I N D I C A T O R S   –   N O N - F I N A N C I A L

Net Promoter Score (%) – Post purchase 
customer satisfaction

91.3%

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
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Suppliers – Average days to pay

39.4 days

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

Sofology UK stores 

58

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

FY23

FY22

FY21

91.3%

86.3%

86.4%

FY23

FY22

FY21

39.4

35.8

30.6

FY23

FY22

FY21

58

55

50

Description
Average across all DFS stores based on post 
purchase customer satisfaction surveys.

Description
Average number of days between receipt and payment 
of supplier invoices.

Description
Number of Sofology stores trading at the end of the 
financial period.

Performance
Significant year on year increase maintaining a very 
strong overall level.

Performance
Increase from FY22 due to standardisation of key 
supplier terms to 60 days.

Performance
Three additional stores opened in FY23 (Hedge End, 
Inverness and Redbrick Mill).

Strategic Links

Strategic Links

Strategic Links

Net Promoter Score (%) –  
Established customer satisfaction

18.6%

Suppliers – % paid on time

73.8%

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

ONCE GRAPH IS BUILT, DATA FIGS SHOULD BE
ALIGNED TO FAR RIGHT GUIDE

FY23

FY22

FY21

18.6%

11.7%

30.7%

FY23

FY22

FY21

73.8%

72.0%

71.8%

Description
Average across all DFS stores based on established 
customer satisfaction surveys (six months after 
order).

Performance
Recovery following FY22 which was heavily impacted 
by disruption to shipping, reduced HGV reliability and 
extended manufacturing lead times as a result of 
Covid-19 and raw material supply. 

Description
Percentage of supplier invoices paid within agreed 
terms.

Performance
Increase from FY22 driven by continuous improvement 
within the operational teams.

Strategic Links

Strategic Links

Key to Strategic Links

Sourcing & Manufacturing

Technology & Data

Logistics

People & Culture

20

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportF I N A N C I A L   R E V I E W

Financial review

The Group has operated through a challenging trading environment in FY23, influenced 
by reductions in consumer disposable income and increased market volatility. Against this 
backdrop, we delivered strong market share gains despite Group revenue being towards  
the lower end of our expectations coming into the year. There was good progress on gross 
margin rate and this together with disciplined cost control helped to underpin profit 
conversion and ensured that full year profits were delivered within the guidance range  
we shared at our interim results.

Looking to the future, the Group remains financially 
secure and we continue to strengthen our foundations 
for future growth. We recently completed the 
successful refinancing of our debt facilities, which  
has resulted in increased funding for an extended 
period, supported by a more diversified lending group. 
After a comprehensive review of the Group’s cost  
base, we have also established a cost efficiencies 
programme across our product, property and 
operating cost models.

I N   B R I E F

 – Profit before tax and brand amortisation1 of 

£30.6m, within guidance at interims

 – Profit down year on year as a result of weaker  

market and inflationary pressures, partially offset  
by improving gross margins, cost efficiencies and 
share gains

 – Gross margin up 170bps to 54.4%, on track to keep 
improving towards our pre-Covid average of 58%

 – New Cost to Operate efficiencies programme 
established, targeting c£50m of annualised 
savings by FY26

 – Net debt increased to £140m from £90m due to 
working capital normalising after inflows during 
pandemic period, and shareholder returns

 – £250m refinancing successfully completed, 
extending the facility and diversifying the  
lending group

21

1.  Refer to pages 25 to 27 for definitions of APMs.

J O H N   F A L L O N
Chief Financial Officer

 Bio on page 63

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportF I N A N C I A L   R E V I E W  C O N T I N U E D

Continuing operations 
£m
Gross Sales1
DFS (inc Dwell)
Sofology
Digital % Sales*
Revenue

52 weeks ended 25 June 2023

FY23

1,423.6
1,125.5
298.1
24.0%
1,088.9

YoY

(3.5%)
(3.7%)
(2.2%)
+0.7% pts
(5.3%)

*  Digital % Sales represents the Gross Sales for orders completed online and via telephone sales as a percentage of total Gross Sales.

Basis of preparation
As detailed in the FY22 annual report, following the 
decision to close the Group’s operations in the 
Netherlands and Spain, the results from these 
businesses have been presented as discontinued 
operations. During the first half of the period, the 
residual order book of these discontinued operations 
has been delivered and the operations wound down. 
Unless otherwise indicated the commentary below 
relates to continuing operations.

Revenue and gross sales 
Group gross sales1 which are recognised on delivery  
of orders to customers, decreased by 3.5% for the 
period to £1,423.6m (FY22: £1,474.6m) with both retail 
brands reporting a reduction on prior year.

The decrease is partly reflective of the challenging 
market environment in FY23, compared with more 
favourable market conditions in FY22 when the  
market benefitted from higher volumes linked to  
the pandemic. The Group partially mitigated this  
by both brands growing their market share2.

Relative to the pre-pandemic FY19 period, Group 
gross sales increased by 15.0% supported by higher 
average order values.

The Group has invested ahead of its competitors  
in both digital and showroom sales channels and we 
remain the clear market leader in both. In FY23 24.0% 
of sales were completed digitally, lower than the  
peaks of the pandemic, but up from 17% in FY19.  
We continue to be channel agnostic, supported by our 
market research which consistently reinforces that  

22

1.  Refer to pages 25 to 27 for APM definitions.
2.  Market share sources: GlobalData (July 2023) Barclaycard  

proprietary data.

a significant majority of customers prefer to utilise 
both channels in their shopping journey as part of  
a seamless experience and transaction.

Sales of our beds & mattresses ranges continued  
to grow, with online gross sales up 69% in the period. 
Across our upholstery ranges, those sofas with  
added features such as recliners with memory 
settings, charge points and hidden storage  
performed relatively better.

Group revenue of £1,088.9m was 5.3% lower than 
prior year (£1,149.8m). This included an increase in the 
subsidy costs of our interest free credit (IFC) offering 
as a result of the steadily increasing Bank of England 
base rates and credit participation levels moving back 
to historical averages after slightly reducing during the 
pandemic period. We partially mitigated this impact 
through the change in our IFC proposition that Tim 
mentioned in his CEO report, which will also go some 
way to mitigating the increased IFC costs we are 
expecting to incur through FY24. Following the change 
to our IFC maximum term, every 1% increase in  
Bank of England rate would result in a c£6m increase  
in costs for the Group, if unmitigated.

Gross profit
Gross profit of £592.2m decreased by £13.7m (2.3%), 
driven by the lower revenues.

We have made good progress improving our gross 
margin rate across the period. As a percentage  
of revenue, gross margin in the period was 54.4%  
(FY22: 52.7%), an increase of 170 bps year on year.

Prior to the pandemic, the Group consistently achieved 
a gross margin rate in the region of 58%, but this 
reduced through the pandemic period as a result of 

i) higher levels of goodwill gestures, ii) an increased  
level of cancelled orders sold at discounted levels,  
iii) a shortage in supply of raw materials resulting in 
higher costs, and iv) a large increase in container 
shipping rates. 

Gross margin rate reached a low of 51.9% in H2 FY22 
and since then we have seen steady improvement.  
The rate improved to 53.8% in H1 FY23 and 55.0%  
in H2 due to the majority of the pandemic disruption 
impacts falling away, the impact of selective retail price 
increases being realised on orders delivered from May 
2023 and a reduction in freight rates which started to 
return close to pre-pandemic levels in our final quarter. 
These improvements more than offset the dilutive 
effect on gross margin of the increased IFC costs 
mentioned above.

Whilst the macroeconomic outlook remains uncertain, 
we expect gross margin to continue to improve.  
The FY24 gross margin rate is expected to be above 
57% as a result of freight rates now contracted at 
pre-pandemic levels, the full year effect of FY23 retail 
price increases, and cost price benefits from our 
product sourcing strategy mentioned in Tim’s CEO 
statement. These benefits will more than offset the 
higher IFC costs and a hedged USD FX rate that is  
10 cents adverse to the FY23 average rate paid (c£13m 
in cash terms).

Selling, distribution and administration and 
property costs
Selling, distribution and administration costs totalled 
£434.8m (FY22: £430.0m), representing a cost % of 
revenue of 39.9% (FY22: 37.4%).

The increase year on year was a result of inflationary 
increases across the operating cost base and 
investments in marketing to support growth in our 
beds & mattresses ranges. These increases were 
mostly mitigated by a reduction in prior year costs 
associated with inbound logistics disruption and Covid 
related absence, together with on-going efficiency 
improvements, from the Sofa Delivery Company and 
retail workforce optimisation tools. In addition, variable 
costs associated with delivery volumes and 
commission levels reduced. 

Property costs, which include business rates and a 
small amount of rental costs that fall outside the scope 
of IFRS 16 remained broadly flat year on year at £30.2m 
(FY22: £29.6m). The end of business rates relief which 
benefitted FY22 has been partially offset by business 
rate revaluations effective April 2023 and empty 
property rates relief (see below), netting to a £2.2m 
increase. This increase was partially offset by a lower 
amount of rental costs that fall outside the scope of 
IFRS 16.

Depreciation, amortisation and interest
Depreciation, amortisation and interest charges have 
increased by £11.2m to £128.2m (FY22: £117.0m). 
The increase is driven by three components. 

Firstly, £6.6m from higher interest costs on our RCF 
facility due to higher SONIA rates and a higher average 
drawn balance, compared to limited utilisation of the 
facility through FY22.

Secondly, a £1.8m increase in depreciation and 
amortisation charges as a result of our higher tangible 
and intangible asset base. 

Thirdly, a £2.0m right of use asset impairment charge. 
This charge is associated with the rationalisation of 
operational distribution centres following completion 
of the integration of the DFS and Sofology logistics 
functions and from closing temporary storage sites 
opened in the pandemic period.

We have seen continued success in securing lower 
rents on retail leases that were approaching expiry 
(average of over 30% annualised saving per lease) and 
these savings have almost fully offset the full year 
impact from opening two large distribution centres 
mid way through FY22.

Profits and earnings per share
Reported profit before tax for the 52 week period to 
25 June 2023 was £29.7m (FY22: 58.5m). Underlying 
profit before tax and brand amortisation1 (PBTa) was 
£30.6m compared to £60.3m in FY22, mainly reflecting 
lower revenues, inflationary cost increases and costs 
linked to interest rate increases.

The tax charge recognised in the financial statements 
has been calculated using an effective tax rate for  
the year of 21.3%, broadly in line with the average 
applicable UK Corporate tax rate of 21.5% across the 

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportF I N A N C I A L   R E V I E W  C O N T I N U E D

period. This effective rate of 21.3% is below the rate  
for FY22 (29.9%) which was high due to the differential 
in rates between current and deferred taxes along  
with the effect of overseas branch exemptions.

Reported profit after tax for the period of £26.2m is 
inclusive of a £1.4m brand amortisation charge, £7.1m 
tax charge, a £3.6m credit in relation to profit before 
tax on discontinued operations that arose due to a 
release of a provision booked in FY22 in relation to 
closing our operations in the Netherlands and Spain 
and a £0.5m non-underlying credit on continuing 
operations. Reported profit after tax in FY22 was 
£31.4m which included a £12.8m loss associated  
with the closure of those international operations.

Basic underlying earnings per share from continuing 
operations for the Group was 9.6 pence (FY22: 17.5p).

Cash flow, net debt and dividends
Net bank debt increased from £90.0m to £140.3m. 
This included special returns paid to shareholders in 
respect of cash generated in prior periods (£30.9m) 
and net working capital outflows of £40.0m as creditor 
balances and customer deposit levels reduced to more 
normal levels. 

Working capital has now normalised following a 
significant inflow in FY21 through the pandemic period 
as a result of increased sales demand leading to higher 
trade creditors and accruals and extended supply chain 
lead times leading to a higher level of customer deposits 
being held. Excluding the working capital outflow, free 
cash flow1 of £29.4m was generated in FY23.

Cash capital expenditure for the period was £33.6m 
(FY22: £45.6m). This included spend on three new 
Sofology showrooms taking the total to 58 as we 
continue our national roll-out programme, 11 DFS 
showroom refurbishments (58 showrooms completed 
over the last four years) and technology investments 
to enhance the customer experience and support 
operational performance as Tim explained in his CEO 
statement. The year on year reduction in spend is due 
to a lower number of Sofology showroom openings 
(FY22: 7) and the opening of two large distribution 
centres in the prior year. In addition £8.7m was incurred 
on leased motor vehicle additions (FY22: £7.7m)  
which includes company cars and commercial vehicles.

The Group’s return on capital employed for the period 
was 13.5%, lower than that achieved in FY22 of 18.7% 
due to the reduced profit in the period and to a lesser 
extent from higher capital employed as a result of 
working capital normalisation. We expect returns  
to grow over time given i) our anticipated improved 
profitability as our product, property and operating 
cost reductions are delivered and market volumes 
recover and ii) our negative working capital model.

Leverage increased to 1.9x at the end of FY23, 
compared to 1.0x at FY22, reflecting our higher net 
debt level and lower profit. Over the medium term  
we remain committed to managing leverage within  
our target range of 0.5-1.0x. 

Post year end, in September we completed the 
refinancing of our debt facilities, increasing the total 
amount of funds available to £250m from £215m. The 
new facilities were secured at competitive rates and 
consist of £200m from existing banking partners which 
runs to September 2027 (with a 16 month extension 
option) and £50m from the addition of US private 
placement notes with redemption dates split equally 
between September 2028 and September 2030.

The covenants and other facility terms remain 
unchanged from the previous facility; 3.0x maximum 
leverage and 1.5x minimum fixed charge cover. The 
increased facility is an endorsement of the continued 
confidence and support the Group maintains with  
our lending partners and provides liquidity headroom 
and flexibility to continue investing in our strategy.

Aligned to our capital distribution policy we are 
proposing a final FY23 dividend of 3.0p per share, 
bringing the total dividend to 4.5p per share (an 
underlying EPS cover of 2.3x2. This is in line with 
guidance at the interim results in March.

1.  Refer to pages 25 to 27 for APM definitions.
2.  Calculated using the share count post completion of the share  

buy back programme.

23

Looking forward
FY24 Guidance
Forecasting sales performance accurately over the 
next year is difficult. In particular, we cannot accurately 
predict how the forecasts for inflation and higher 
borrowing costs will affect consumer behaviours.  
In that context, we currently forecast that the 
upholstery market will see further declines over the 
next 12 months of c.5%, but this assumption remains  
a key sensitivity. 

FY24 PBT is budgeted to increase slightly year on year, 
supported by progress on gross margin rate and 
operating cost efficiencies, mitigating cost inflation 
and interest rate headwinds. 
FY24 Guidance

Group revenue
PBTa1
Cash capex

£1,060 - £1,080m
£30m - £35m
£25m - £30m

Cash capex will reduce slightly to £25-30m with the 
range dependent on whether potential new Sofology 
showrooms are opened towards the end of FY24 or  
fall into FY25.

FY24 will be a 53 week period. Whilst underlying 
working capital has normalised and is expected to be 
stable year on year, significant rent and tax payments 
are scheduled to fall due in the 53rd week, resulting in  
a working capital outflow of c£15m for the FY24 period.

In a year when we expect limited opportunities for 
growth, we are increasing our focus on the actions  
we can take to strengthen the foundations of the 
business, both to support short term share gains  
and to ensure we are strongly positioned for profitable 
growth in future years. This includes the ‘Cost to 
Operate’ efficiencies programme described below  
as well as capital investments being prioritised into 
areas with proven returns.

‘Cost to Operate’ efficiencies programme
Following a full review of our cost base completed 
earlier this year, supported by external benchmarks  
and insight, we have established a Cost to Operate 
efficiencies programme that is targeting annualised 
savings of c£50m by FY26.

Whilst we expect to start to see savings from this year, 
some projects will require longer periods of planning,  
or investment in new systems and processes. 
Approximately half of the targeted benefits are 
expected to come from our product related strategies, 
which will underpin delivery of our 58% gross margin 
target. The other benefits will lower our operating 
costs, helping to offset future inflationary headwinds 
and overall supporting the growth we are targeting in 
our profit margins. The three main programmes are 
summarised below.

1.  Product costs (manufacturing and sourcing): Cost 
of goods (COGs) £20-£25m annualised saving
Better leveraging of our scale to lower COGs and 
develop a best in class sustainable supplier 
portfolio. COGs opportunity will support our target 
Gross Margin of 58%.

2.  Operating cost models: £20-£25m annualised 

saving opportunity: 
Improving productivity and lowering our cost to 
operate through a combination of projects:
 – Group operating models that are more efficient. 
Initial opportunities are in customer services  
& repairs and marketing, in addition to realising 
the remaining logistics benefits via The Sofa 
Delivery Company.

 – Goods not for resale procurement savings from 
consolidating the supplier base, retendering 
contracts across key spend areas, supported  
by better systems and controls.

 – ‘Operate for less’ programme focused on 
simplifying, centralising and automating  
other key processes (utilising technology)  
to unlock fixed and variable cost savings  
across showrooms, logistics and central 
support centres.

3.  Property costs. £6m to £8m annualised  

saving opportunity:
 – Continuing to optimise our store estate,  

taking full advantage of our covenant strength 
to maximise lease re-gear savings.

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
F I N A N C I A L   R E V I E W 
C O N T I N U E D

We have also introduced a robust project governance 
structure to support planning, decision-making and 
implementation of the programme, led by the Group 
Leadership Team.

We expect to deliver around a quarter of these  
savings in FY24 with the remainder split evenly over  
the following two years and estimate c.£4-5m per year  
in non-underlying cash charges in FY24 and FY25 to 
access the benefits for the first two years (P&L charge 
likely to be c.£2m per year higher due to asset 
write-downs).

Profit margin growth
Although we are preparing for the macro outlook and 
consumer demand to be weak over the short term,  
we are confident the Group is well placed to achieve 
our 8% PBT margin taget in the medium term.

We expect market volumes will recover back to 
pre-pandemic levels (volumes expected to be down by 
c.20% by end of FY24 versus FY19), but it is difficult to 
predict how quickly and over what period that recovery 
will take place. In that context, we see a route to a PBT 
margin of 5% without market recovery, increasing 
further to our 8% CMD target as and when market 
volumes recover, supported by benefits from our gross 
margin and cost to operate programmes, together 
with incremental PBT contribution from growth in our 
Home business.

J O H N   F A L L O N
Chief Financial Officer
21 September 2023

24

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportA LT E R N A T I V E   P E R F O R M A N C E   M E A S U R E S

In reporting the Group’s financial performance,  
the Directors make use of a number of alternative 
performance measures (‘APMs’) in addition to those 
defined or specified under UK-adopted International 
Financial Reporting Standards (‘IFRS’). APMs are  
not IFRS measures, nor are they intended to be  
a substitute for IFRS measures.

The Directors consider that these APMs provide  
useful additional information to support understanding 
of underlying trends and business performance.  
In particular, APMs enhance the comparability of 

information between reporting periods by adjusting  
for non-underlying items. APMs are therefore used by 
the Group’s Directors and management for internal 
performance analysis, planning and incentive setting 
purposes in addition to external communication of the 
Group’s financial results. 

In order to facilitate understanding of the APMs used 
by the Group, and their relationship to reported IFRS 
measures, definitions and numerical reconciliations are 
set out below.

Definitions of APMs may vary from business to 
business and accordingly the Group’s APMs may not 
be directly comparable to similar APMs reported by 
other entities.

APM

Gross sales

Brand contribution

Adjusted EBITDA

Non-underlying items

Underlying EBITDA

Underlying profit before tax and brand  
amortisation PBT(a)
Underlying earnings per share

Net bank debt

Cash EBITDA

Underlying free cash flow to equity holders

Leverage (or gearing)

Underlying return on capital employed  
(underlying ROCE)

Definition

Rationale

Amounts payable by external customers for goods and services supplied by  
the Group, including aftercare services (for which the Group acts as an agent), 
delivery charges and value added and other sales taxes.
Gross profit less selling and distribution costs, excluding property and 
administration costs. See note 2 for further details.
Earnings before interest, taxation, depreciation, amortisation adjusted  
to exclude impairments.
Items that are material in size, unusual or non-recurring in nature which the 
Directors believe are not indicative of the Group’s underlying performance.  
See note 1.6 for further details.
Earnings before interest, taxation, depreciation and amortisation from continuing 
operations, as adjusted to exclude impairments and non-underlying items.
Profit before tax from continuing operations adjusted for non-underlying items 
and amortisation associated with the acquired brands of Sofology and Dwell.
Post-tax earnings per share from continuing operations as adjusted for 
non-underlying items. See note 7 for further details.
Balance drawn down on interest bearing loans, with unamortised issue costs 
added back, less cash and cash equivalents (including bank overdrafts).
Net cash from operating activities before tax less movements on working 
capital and provisions balances and payments made under lease obligations, 
adding back non-underlying items before tax.
The change in net bank debt for the period after adding back dividends, 
acquisition related consideration, share based transactions and non-underlying 
cash flows.
The ratio of period end net bank debt to cash EBITDA for the previous  
twelve months.
Underlying post-tax operating profit, from continuing operations expressed  
as a percentage of the sum of: property, plant & equipment, computer software, 
right of use assets and working capital.

Key measure of overall sales performance which unlike IFRS revenue is not affected  
by the cost of or the extent to which customers take up the Group’s interest free  
credit offering.
Measure of brand-controllable profit as it excludes shared Group costs.

A commonly used profit measure.

Clear and separate identification of such items facilitates understanding of underlying 
trading performance.

Profit measure reflecting underlying trading performance.

Profit measure widely used by investors and analysts.

Exclusion of non-underlying items facilitates year on year comparisons of the key 
investor measure of earnings per share.
Measure of the Group’s cash indebtedness which supports assessment of available 
liquidity and cash flow generation in the reporting period.
Measure of the non-underlying operating cash generation of the business, normalised  
to reflect timing differences in working capital movements.

Measure of the underlying cash return generated for shareholders in the period and  
a key financial target for Executive Director remuneration.

Key measure which indicates the relative level of borrowing to operating cash generation, 
widely used by investors and analysts.
Represents the post-tax return the Group achieves on the investment it has made in  
its business.

25

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportA LT E R N A T I V E   P E R F O R M A N C E   M E A S U R E S  C O N T I N U E D

Key performance indicators
Reconciliations to IFRS measures

Adjusted EBITDA

Operating profit from continuing operations
Depreciation
Amortisation
Impairments
Adjusted EBITDA from continuing operations

Underlying EBITDA

Adjusted EBITDA from continuing operations
Non-underlying operating items
Underlying EBITDA from continuing operations

Underlying profit before tax and brand amortisation – PBTa

Profit before tax from continuing operations
Non-underlying items
Amortisation of brand names
Underlying profit before tax and brand amortisation

Net bank debt

Interest bearing loans and borrowings
Unamortised issue costs 
Cash and cash equivalents (including bank overdraft)
Net bank debt

Movement in net bank debt

Closing net bank debt
Less: Opening net bank debt
Movement in net bank debt

Underlying free cash flow to equity holders

Movement in net bank debt
Dividends
Purchase of shares by Employee Benefit Trust
Proceeds from sale of own shares
Purchase of own shares
Non-underlying cash items included in cash flow statement
Underlying free cash flow to equity holders
Exclude:
Working capital outflow
Operating result from discontinued operations

Underlying free cash flow to equity holders excluding operating result from discontinued operations  
and working capital outflow

26

Note

2
3
3
3

Note

3

Note

2
3
10

Note

18

Note

21

29

FY23 
£m

63.8
80.5
11.6
2.0
157.9

FY23
£m

157.9
(0.5)
157.4

FY23
£m

29.7
(0.5)
1.4
30.6

FY23
£m

165.8
1.2
(26.7)
140.3

FY23
£m

(140.3)
90.0
(50.3)

FY22 
£m

(50.3)
12.1
–
–
30.9
0.3
(7.0)

40.0
(3.6)

29.4

FY22 
£m

87.3
77.7
10.5
–
175.5

FY22
£m

175.5
0.4
175.9

FY22
£m

58.5
0.4
1.4
60.3

FY22
£m

93.5
1.5
(5.0)
90.0

FY22
£m

(90.0)
19.0
(71.0)

FY21 
£m

(71.0)
53.8
8.2
(0.4)
4.4
–
(5.0)

28.8
13.4

37.2

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportA LT E R N A T I V E   P E R F O R M A N C E   M E A S U R E S  C O N T I N U E D

Leverage

Net bank debt (A)
Net cash from operating activities before tax
Adjusted for:
Pre-tax non-underlying items
Movement in trade and other receivables
Movement in inventories
Movement in trade and other payables
Movement in provisions
Payment of interest on lease liabilities 
Payment of lease liabilities 
Cash EBITDA (B)

Leverage (A/B)

Underlying return on capital employed from continuing operations

Operating profit from continuing operations
Non-underlying operating items
Pre-tax return
Effective tax rate for continuing operations
Tax adjusted return (A)

Property, plant and equipment 
ROU assets
Computer software

Inventories
Trade receivables
Prepayments 
Accrued income
Other receivables
Payments received on account
Trade payables
Working capital 
Total capital employed (B) 

Underlying ROCE (A/B) 

27

Note

26

Note

8
9
10

14
15
15
15
15
16
16

FY23
£m

140.3
122.4

(4.3)
(13.2)
(8.6)
55.8
6.0
(23.5)
(61.6)
73.0

1.9x

FY23
£m

63.8
(0.5)
63.3
22.6%
49.0

97.4
312.6
22.0
432.0

55.8
7.7
3.0
0.1
0.3
(39.1)
(97.6)
(69.8)
362.2

FY22
£m

90.0
139.7

11.7
7.2
3.3
16.6
1.7
(25.0)
(63.5)
91.7

1.0x

FY22
£m

87.3
0.4
87.7
24.3%
66.4

105.9
338.0
17.7
461.6

64.4
12.6
11.4
0.3
–
(72.2)
(122.5)
(106.0)
355.6

13.5%

18.7%

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR I S K S   A N D   U N C E R T A I N T I E S

The Group faces a number of risks and uncertainties in both its day-to-day business operations and strategic 
development. Effective mitigation of these risks is essential to enable us to meet the needs of our customers.

Identification of risks
The Board has overall responsibility for the 
management of risk and the identification of principal 
risks that may affect the Group’s strategic objectives. 
The Group has an established risk register of existing 
risks, emerging risks arising and horizon risks to be 
monitored. This risk register is managed by the Group 
risk team, and the principal risks are formally reviewed 
by the Directors three times a year.

The graphic to the right details how responsibility for 
risk management is allocated across the Group.

Each principal risk is owned by a member of the  
Group Leadership Team (‘GLT’), with strategic and 
operational risks being owned and managed by the 
senior management team. The Board maintains overall 
responsibility for risk management throughout the 
Group and oversee the implementation of processes 
to manage these risks by the GLT and operational 
management. The Audit Committee, delegated by the 
Board, is responsible for the review of the effectiveness 
of the internal control framework.

Management and mitigation of risk by the GLT is  
driven by a Group risk appetite agreed by the Board. 
The Group Governance, Risk & Compliance Committee 
(‘GRC’), comprised of senior management, meets 
monthly to review changes in the regulatory/legal 
landscape and the Group’s key risks and concerns. 
In addition to the GRC, a formal quarterly risk review is 
conducted by the GLT. 

The Group Risk Team supports risk owners in 
managing risks effectively, utilising the Group’s CAMMS 
Risk Management system to facilitate an enterprise-
wide approach to risk management and reporting. 
The Group Risk team also performs regular horizon 
scanning and reviews of emerging risks. 

Internal
audit plan

Review
emerging risks

Horizon
scanning

1

2

3

1. Principal risks
These risks have been identified by the Group 
Leadership Team (‘GLT’) as the ones that pose the 
greatest threat to the success of the Group.

2. Strategic risks
These risks pose a threat to the Group  
but are considered well controlled, and the  
impact if materialised would be sustainable.

3. Operational risks
Granular risks that have localised  
impact on individual departments,  
and/or business areas.

Board
Overall responsibility 
for risk management

Audit Committee
Oversees risk 
management process

Group Risk Team
Implements process and 
reports to Audit Committee

Group Leadership Team
Manages specific risks and 
embeds risk management 
throughout the Group

28

Group Governance, Risk & Compliance Committee
Ensures effective governance of risk management process

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Principal risks
1  Financial risk and liquidity

2  Regulatory environment

3  Cyber

4  Supply chain and manufacturing resilience

5  Macroeconomic uncertainty

6  ESG

7   Retention of skilled workers due to labour  

shortages

8  Consumer proposition and industry competition

9  Transformation

7

3

8

6

5

4

1

9

2

Low

POTENTIAL IMPACT

High

h
g
H

i

D
O
O
H

I
L
E
K

I
L

w
o
L

Evaluation of risks 
The Directors have made a robust assessment of the 
principal and emerging risks and uncertainties facing the 
Group, including those that would threaten its business 
model, future performance, solvency or liquidity. 

Principal risks and mitigation
The Group’s principal risks are discussed below, 
together with related mitigating activities. Other risks 
which are currently either not known to the Group,  
or are not considered material, could also impact the 
Group’s reported performance or assets. Additional 
controls that could be implemented to reduce or 
better manage particular risks will be considered by  
the Board in line with the Group’s risk appetite and 
decisions on whether the additional controls are 
implemented will be documented and reviewed in 
subsequent risk reviews.

Changes to principal risks in the year
As part of our risk management process the Group 
principal risks are regularly reviewed with the GLT and the 
Audit Committee. There have been no new risks added 
or risks removed in FY23.

Risk heat map
The impacts of identified risks are measured against 
pre-defined criteria in a number of areas – Financial, 
Operational, Health & Safety, Legal & Regulatory, 
Technology – to establish a robust and objective 
assessment. The heat map below illustrates the 
distribution of identified risks according to their relative 
likelihood of occurrence and the potential severity of 
their impact after taking into account mitigating 
activities.

Management of climate change and other 
significant ESG risks
We are committed to building a sustainable business 
model, both in terms of our impact on the environment 
and preserving our long-term success as a Group.  
ESG remains a principal risk in our FY23 Annual report 
and is embedded within the Group’s risk management 
process with specific oversight by the Responsible and 
Sustainable Business Committee (‘RSC’). As part of our 
risk management strategy we consider all ESG impacts 
associated directly or indirectly to our existing, new and 
emerging risks and have developed and implemented 
an ESG specific risk register for greater visibility and 
control over these threats.

29

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Principal Risk

Principal Risk

F I N A N C I A L   R I S K   A N D   L I Q U I D I T Y

R E G U L AT O R Y   E N V I R O N M E N T

What is the risk?
The geopolitical and macroeconomic environment or other events (such as a future pandemic  
or expansion of the Ukraine war into other territories) may impact the Group’s working capital 
requirements, its ability to access debt or equity financing, the cost of that financing, or the price 
of purchases in foreign currencies.

Strategic link

Potential impact
 – An increase in interest rates could increase the Group’s finance costs, reducing profitability.
 – Temporary suspension of customer deliveries, or manufacturing delays could delay the 

realisation of revenues and increase the Group’s working capital needs.

What is the risk?
The Group is subject to increasing levels of compliance requirements in many of its activities  
from regulatory and other authorities, including the Financial Conduct Authority for its consumer 
finance offering, the Information Commissioner’s Office in relation to data protection and  
Health and Safety Executive and local authorities for the health and safety of its colleagues and 
customers. The Group also generates revenue from the sale of product aftercare insurance, 
a form of general insurance add-on product.

Strategic link

1

2

3

Potential impact
 – Changes in legislation with significant retrospective or future economic effects could impact 

 – A change in the US dollar rate could result in the Group paying more for purchases of goods 

operating results.

transacted in US dollars, reducing profitability.

 – Failure to meet our compliance obligations could negatively impact the Group’s reputation or 

 – A failure to comply with financial covenants associated with the facility could result in it being 

result in fines/penalties, reducing profitability.

withdrawn.

Mitigation
 – Good working relationships maintained with all financial counterparties, ensuring that 

counterparties fairly understand our financial performance. Regular reviews of financing 
arrangements to ensure adequate funds in place and financing costs kept to a minimum.

 – Management of foreign exchange risk through the use of appropriate hedging arrangements  

in accordance with the Board approved treasury policy.

FY23 progress 
 – Refinancing completed in September 2023 across a more diversified lending group with 

available funds increasing from £215m to £250m and maturity dates split between September 
2027 and September 2030.

 – Update of treasury policy to improve alignment with trading patterns.

Movement

 – Non-compliance could result in potential civil or criminal liability for the Group’s companies  

and/or senior management.

 – Changes to the regulatory environment surrounding product aftercare insurance could impact 

the sales of these products.

 – The Group’s reputation could be negatively impacted if the sales process for these products 
does not ensure that customers have adequate information to make appropriate buying 
choices.

Mitigation
 – Comprehensive training and monitoring programmes (including individual colleague NPS, 

internal audits and mystery shoppers) in place to ensure employees are appropriately skilled  
to deliver high levels of customer service and maintain regulatory compliance.

 – Monitoring of management information and review of processes and procedures by GRC  

to ensure customers are treated fairly.

 – Rigorous oversight and escalation processes in place to maintain status of limited permission  

to offer consumer finance granted by the FCA.

 – Review of regulatory landscape and forthcoming changes to ensure timely, structured and 

sustainable planning and implementation.

 – Escalation of relevant matters to Audit Committee for consideration.
 – Robust policies to ensure compliance with data protection requirements, including annual  

data protection training for all colleagues.

 – Regular review of pricing and cover levels of insurance products offered to maintain and 

enhance the customer value proposition.

 – Robust sales principles and compliance frameworks across all brands.
 – Mandatory training programme for colleagues involved in sale of product aftercare insurance.

FY23 progress 
 – Review of procedures and controls to ensure compliance with Consumer Duty regulations.

Movement

Link to strategic pillars and platforms

Pillars:  

1  DFS 

2  Sofology 

3  Home

Platforms:  

 Sourcing & Manufacturing 

 Technology & Data 

 Logistics   People & Culture 

Movement: 

Increase 

Unchanged 

Decrease

30

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R I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Principal Risk

C Y B E R

What is the risk?
A cyber-attack, ransomware or data breach could result in business disruption, and loss or 
corruption of customer data, which could adversely impact our reputation and customer 
confidence.

Our website and IT infrastructure are key elements of our strategy. A failure to review and innovate 
in this competitive area could impact achievement of the Group’s growth plans.

Potential impact
 – Inability to access core operating systems (supply chain, customer delivery, call-handling, 
financial transaction processing) could adversely impact customer experience and lead to 
increased costs or loss of revenue.

 – Loss of customer data could lead to a loss of reputation and regulatory fines. Delays or errors  

in reporting on operational performance could result in increased costs or lost revenue.

Mitigation
 – Full IT security backup and business continuity procedures in place and regularly reviewed, 

tested and updated.

 – Technical security measures against data loss through a systems breach in place and regularly 
reviewed and updated, including by third-party experts, the results of which are reported to  
the Board.

 – Third party penetration testing carried out routinely to check the resilience of the Group’s 

systems to cyber attack.

 – Mandatory cyber awareness programme for relevant colleagues.
 – Substantial ongoing investment in website development and digital marketing, complemented 

by third party monitoring of both customer satisfaction with our digital services and the 
emergence of new online competitors.

 – IT systems are regularly reviewed and upgraded to ensure they continue to support the needs 

of the Group.

Principal Risk

S U P P LY   C H A I N   A N D   M A N U F A C T U R I N G   R E S I L I E N C E

Strategic link

What is the risk?
Disruption across our supply chain, including shortages of critical materials, reliance on key 
manufacturing sites and logistics constraints could result in supply shortages or delays.

Strategic link

Potential impact
 – Failure to supply customer orders on time or to expected quality, could lead to loss of revenue 

and/or profits and adverse impacts on the reputation of the Group and its retail brands.

 – Inefficient production schedules due to raw materials supply, could result in increased costs.
 – Increased lead times as a consequence of production details or transport disruption could result 

in loss of sales.

Mitigation
 – Sales & Operations Planning function established to proactively manage the end-to-end supply 

chain across the Group.

 – Annual shipping contracts that set out fixed pricing and capacity availability maintained in order 
to manage uncertainty of prices and volumes in the container shipping industry, particularly in 
relation to deliveries from the Far East.

FY23 progress
 – Full review of supplier strategies for each retail brand.
 – Implementation of formal supplier performance reviews.

Movement

FY23 progress
 – Supplier security requirements defined, documented and utilised during procurement.
 – New infrastructure deployments evaluated against security best practice benchmarks.
 – Expansion of protection tools, now using AI to reduce risk of phishing and business  

e-mail compromise.

Movement

Link to strategic pillars and platforms

Pillars:  

1  DFS 

2  Sofology 

3  Home

Platforms:  

 Sourcing & Manufacturing 

 Technology & Data 

 Logistics   People & Culture 

Movement: 

Increase 

Unchanged 

Decrease

31

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R I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Principal Risk

Principal Risk

M A C R O E C O N O M I C   U N C E R TA I N T Y

E N V I R O N M E N TA L ,   S O C I A L   A N D   G O V E R N A N C E

What is the risk?
The Group’s products represent a significant discretionary spend for customers and demand is 
heavily influenced by factors affecting the economic environment in which the Group operates 
including (but not limited to): consumer confidence, employment levels, real income, the 
availability of credit and the level of housing market activity. 

Strategic link

What is the risk?
Key stakeholders, including customers, colleagues, investors and regulators, as well as the media, 
are increasingly focused on the Group’s policies and management regarding Environmental,  
Social and Governance (‘ESG’) risks. The Group is also required to meet increasing non-financial 
reporting and disclosure requirements.

Potential impact
 – Increases in interest rates and associated higher costs of borrowing may reduce levels of 
customers’ discretionary spending and result in lower housing market activity, reducing 
revenues and profits.

 – Significant cost inflation in raw materials, fuel and freight costs, could reduce the Group’s 

Potential impact
 – Failure to manage the business in accordance with high ESG standards could result in  
underlying risk to business resilience, reputation, growth and share price performance.
 – Failure to address existing and emerging ESG risks across our products, the environment  

and society could deter customers or demotivate colleagues.

profitability or necessitate increases in product selling prices, discouraging customer purchases.

 – Potential for regulatory penalties if related reporting requirements are not adequately met.

Strategic link

1

2

3

Mitigation
 – Continuous review of product ranges to ensure they provide an attractive customer proposition 

at a variety of price points.

 – Range selection supported by detailed data analysis and customer choice enhanced through 

exclusive and strategic brand partnerships.

 – Regular reviews of interest free credit offering to balance the cost to the Group with the 

flexibility required by our customers.

Mitigation
 – Responsible and Sustainable Business Committee (‘RSC’) established as a dedicated Board 

committee responsible for governance and oversight of the Group’s ESG strategy.

 – Detailed metrics and targets developed across a broad range of ESG matters monitored by  

the Committee, from gender diversity to sustainable and ethical sourcing of raw materials and 
reductions in carbon emissions.

 – External audit and certification of suppliers of goods for resale and external assurance on 

 – Management of cost base in periods of lower income through reduced discretionary and 

reported carbon emissions.

variable spend.

FY23 progress
 – Continued programme of forward purchase of freight, energy and foreign currency to manage 

Movement

costs in an inflationary environment.

 – Modification of interest free credit offering to mitigate impact of increased interest rates.

FY23 progress
 – Completed Climate Scenario Analysis, both transition and physical risks and integrated strategic 

Movement

risks in risk register with strategic planning, particularly within manufacturing strategy. 

 – Developed Net Zero roadmap aligned to Science Based targets with the intent to submit to 
SBTI in June 2024. Set supplier engagement targets for FY23/24 to validate plan prior to 
submission in addition to scope 1 intensity targets.

 – Implemented Sustainable Sourcing Policy with additional targets for cotton, packaging and fire 

retardants as well as continuing to improve on existing targets.

Link to strategic pillars and platforms

Pillars:  

1  DFS 

2  Sofology 

3  Home

Platforms:  

 Sourcing & Manufacturing 

 Technology & Data 

 Logistics   People & Culture 

Movement: 

Increase 

Unchanged 

Decrease

32

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R I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Principal Risk

Principal Risk

R E T E N T I O N   O F   S K I L L E D   W O R K E R S   D U E   T O   L A B O U R   S H O R TA G E S

C O N S U M E R   P R O P O S I T I O N   A N D   I N D U S T R Y   C O M P E T I T I O N

Strategic link

What is the risk?
The reputation of, and value associated with, the Group’s brands and product offering is central  
to the success of the business. Failure to maintain a well-designed, high-quality product range that 
is priced attractively could compromise the success of the Group.

Strategic link

1

2

3

Potential impact
 – Failure to predict changes in customer tastes or to respond to the impact of changes in the 

competitive environment could reduce the Group’s revenues, and profitability.

 – Reputational damage resulting from customer complaints, falls in actual product quality or  

poor customer service could have a negative effect on the reputation of our brands, leading  
to loss of revenue and profits.

 – Competitors could improve their offering, reducing our market share.

Mitigation
 – Continual review of products and services to ensure they suit customers’ needs, are 

competitively priced, offer good value, meet the right quality and sustainability standards and 
are supported by excellent customer service.

 – In-house product design team and external design partners ensures product range is attractive 

and innovative.

 – Internal manufacturing, close supplier relationships and made-to-order model allows any quality 

issues to be addressed swiftly.

 – Use of Net Promoter Score (NPS), and incentivisation of colleagues on the basis of NPS scores 

encourages customer-focused behaviours throughout the customer journey.

 – Frequent competitor analysis and mystery shopping at competitor’s stores and online offerings.

FY23 progress
 – Development of new competitor insight tool to facilitate regular reporting on price movements 

Movement

and new product launches.

What is the risk?
There has been increased pressure within the UK labour market in general with low levels of 
unemployment, high levels of vacancies and shortages of skilled workers across all sectors.  
The Group needs to attract, retain and develop the right talent and required capabilities to  
achieve targeted business performance and delivery of our strategy.

Potential impact
 – Failure to attract and retain high quality colleagues could negatively impact operational 

performance and customer service levels.

 – Excessive wage inflation could increase the Group’s cost base, reducing profitability.

Mitigation
 – Regular function specific remuneration benchmarking and business-wide annual salary reviews 

ensure colleague remuneration is competitive.

 – Significant resource and focus invested in building an inclusive and engaging culture.
 – Suite of additional benefits available to colleagues, with particular emphasis on  

colleague wellbeing.

 – Internal training and development programmes developed in areas where skills shortages  

are identified. 

FY23 progress
 – Expansion of The Sofa Delivery Company driver school to generate required skills in  

Movement

shortage areas.

Link to strategic pillars and platforms

Pillars:  

1  DFS 

2  Sofology 

3  Home

Platforms:  

 Sourcing & Manufacturing 

 Technology & Data 

 Logistics   People & Culture 

Movement: 

Increase 

Unchanged 

Decrease

33

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R I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Principal Risk

T R A N S F O R M AT I O N

What is the risk?
The Group undertakes a number of significant investment or business change projects that are 
key to successfully executing its strategy. 

Potential impact
 – A lack of sufficient management resources or excessive complexity in the various work streams 

could limit the Group’s ability to deliver anticipated benefits within the original timeframe.
 – Failure to execute transformation projects successfully could reduce the Group’s operational 

efficiency, erode the Group’s market leadership position and have a negative impact on  
financial performance.

Strategic link

1

2

3

Mitigation
 – An executive member (the COO) has responsibility for transformation, overseeing a 
programme structure and a team of project managers dedicated to its execution.

 – Risk assessments completed for all critical workstreams and challenged through Board and 

Audit Committee discussions.

 – Experienced senior management engaged in the design and delivery of the integration and 

transformation plans providing regular updates to the Board.

 – Regular review of transformation programme to ensure priorities and areas of focus are 

appropriate to support delivery of the Group’s strategy.

FY23 progress
 – Group-wide review of established key change programmes in order to focus time and  

Movement

resources appropriately.

 – Alignment of governance structures to ensure consistency across all active programmes.

Link to strategic pillars and platforms

Pillars:  

1  DFS 

2  Sofology 

3  Home

Platforms:  

 Sourcing & Manufacturing 

 Technology & Data 

 Logistics   People & Culture 

Movement: 

Increase 

Unchanged 

Decrease

34

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R I S K S   A N D   U N C E R T A I N T I E S  C O N T I N U E D

Results
The range of severe but plausible scenarios included  
a market decline of up to 10% in FY24, further interest 
rate rises of 2%, and a sustained reduction in gross 
margin.

These impacts were modelled individually and in 
certain combinations, in conjunction with a range of 
mitigating actions that could be taken to preserve the 
Group’s profitability and cash flows. Mitigating actions 
included reductions in discretionary costs and capital 
expenditure and a reduction or pause in dividend 
payments. Reverse stress-testing was also performed 
on the most severe scenarios.

The Group maintained both covenant compliance  
and sufficient liquidity in all these scenarios. Based 
upon this assessment the Directors have a reasonable 
expectation that the Group and Company will be able 
to continue in operation and remain commercially 
viable over the three year period of assessment.

Key Assumptions
The base case forecast assumes a further underlying 
contraction in the Group’s market of 5% in FY24, from 
an already low base relative to pre-pandemic levels, 
followed by a slow recovery (mid single digit annual 
growth) in subsequent years. The base case also 
reflects a cautious assessment of the anticipated 
growth in the Group’s market share driven by delivery 
of our strategic initiatives. Revenue is assumed in line 
with order intake, keeping order bank levels relatively 
consistent across the assessment period.

Gross margin percentage for FY24 is expected to be 
ahead of FY23 through more effective sourcing and 
the annualised impact of price increases and freight 
rate reductions already implemented. Other costs 
reflect anticipated inflationary increases and benefits 
from specific cost saving initiatives. Capital expenditure 
is assumed to remain in line with planned investments 
and strategic initiatives.

In sensitising the base case for lower revenue 
scenarios, the rate of drop through to profit is assumed 
to be consistent throughout the assessment period. 

The viability assessment reflects the continued 
availability of the Group’s debt facilities which from 
1 September 2023 comprise a £200.0m revolving 
credit facility maturing in September 2027 (with an 
option to extend to January 2029) and £50.0m of fixed 
rate private placement debt notes £25.0m maturing  
in September 2028 and £25.0m maturing in 
September 2030.

Viability Reporting
In accordance with the UK Corporate Governance 
Code, the Directors have assessed the prospects  
of the Group over a period significantly longer than  
12 months from the date of approval of the financial 
statements. The period assessed was the three years 
from 26 June 2023 as in the opinion of the Directors 
this reflects the longest period over which the impact 
of key risks can be reasonably assessed within a 
big-ticket retail business given the potential volatility  
of the trading environment.

Approach
The Group established a ‘base case’ model of financial 
performance over the three year assessment period 
which reflected prudent expectations of future 
customer demand and the execution of the Group’s 
strategic plans.

The Directors then made a robust consideration of the 
key risks and uncertainties that could impact the future 
performance of the Group and the achievement of its 
strategic objectives, as discussed on pages 28 to 34  
of this Annual Report. Particular regard was paid to the 
potential for further market contraction and continued 
inflationary pressures or increases in interest rates.

The primary impacts of those risks which could 
significantly affect the future viability of the Group are a 
decrease in customer orders, reducing revenue, and an 
increase in the Group’s costs, including those resulting 
from the impacts of climate change on materials  
and suppliers, reducing profitability. The effect of lost 
revenue on profit before tax and cash was applied to 
the base case model using an expected ‘drop through’ 
rate, based on expected gross margins and variability 
of costs. Cost increases were modelled on general  
and specific assumptions for inflation. The analysis 
considered a range of severe but plausible scenarios 
impacting revenue and margin, a significant reduction 
in customer spending, and impacts on profitability 
from inflationary cost pressures and interest rate rises.

For each scenario, sensitivity and stress-testing 
analysis was performed to model the impact on the 
Group’s profitability and cash flows. The assessment 
considered how risks could affect the business now, 
and how they may develop in future. 

35

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportS E C T I O N   1 7 2   S T A T E M E N T

Section 172(1) (a)-(f) of the Companies Act 2006 (‘Section 172(1)’) requires a director of a company to act in the way he or she considers, in good faith,  
would most likely promote the success of the company for the benefit of its members as a whole.

The Directors have had regard to the matters set out  
in Section 172(1) when performing their duties. They 
consider they have acted in good faith, in the way that 
would be most likely to promote the success of the 
Company for the benefit of its members as a whole, 

while also considering the broad range of stakeholders 
who interact with, and are affected by, our business. 

Engaging with our stakeholders 
As a Board we recognise the importance of balancing 

the needs and views of all of our stakeholders. 
Throughout the year we have engaged with all our 
stakeholder groups to understand the impact of the 
decisions we make. The Board considers that taken 
together, the arrangements detailed below deliver an 

effective means of ensuring the Board stays alert  
to the views of all our stakeholders. The table below 
identifies where, in the Annual Report, information  
on the issues, factors and stakeholders the Board  
has considered in respect of Section 172(1).

Section 172(1) (a)-(f)

A The likely 

consequences of 
any decision in 
the long term

The Board reviewed the progress made against the 
Group’s Pillars and Platforms strategy and ensured  
that both decisions taken and future plans support  
the long-term success of the Group. 

B The interests of 

our colleagues

Our colleagues are critical to the success of our business 
and the Board has ultimate responsibility for ensuring the 
Group’s decisions consider their interests. During the year 
colleagues have taken part in our Voice forums held by 
members of the Board to raise any concerns or issues 
with them directly.

C The need to build 

strong beneficial 
relationships 
with our 
customers and 
suppliers.

Managing these relationships is critical in ensuring the 
Group delivers on its strategy. We are committed to 
bringing great design and comfort to our customers,  
in an affordable, responsible, and sustainable manner.  
We regularly engage with our suppliers to discuss how  
we can achieve our purpose.

36

17 
19 - 20 
21 - 24 
28 - 34 
35 
65 - 70 
78 - 99

8 - 9 
7 
10 - 12 
17 
19 - 20 
39 - 61 
28 - 34 
65 - 70 
78 - 99

How we engage

Where to find it

Page numbers

 – Focus is on how we deliver on our purpose and ensure 

we live up to our values.

 – Focus on how we manage the Group’s cost base  

given the current economic uncertainty.

 – Look to ensure we balance the way we reward our 

people with how we provide a return on investments 
to our shareholders. 

 – Our strategy
 – Key performance indicators
 – Financial review
 – Principal risks and uncertainties
 – Viability statement
 – Corporate governance report
 – Directors’ remuneration report

 – Regular virtual & in-person Town Halls are hosted  

by the Group Chief Executive Officer.

 – Regular briefings to the Board by the Chief People 
Officer on employee-related matters, including 
engagement activities, the results of opinion surveys, 
retention rates, learning and development activity,  
pay and reward initiatives.

 – We encourage open and honest discussions with our 
colleagues but for those who wish to report concerns 
anonymously we have an independent whistleblowing 
helpline.

 – We conduct regular focus groups for customers to 

review our new products.

 – Ensuring we have the market leading financial services 
products (IFC and our product insurance) available for 
our customers.

 – We seek feedback from our customers through Net 

Promoter Score (‘NPS’) customer satisfaction surveys.
 – Monitoring our own manufacturing operations and our 

third party suppliers to ensure quality and safety 
standards are met. 

 – Chair’s statement
 – Our fundamentals
 – Chief Executive’s report
 – Our strategy
 – Key performance indicators
 – Responsibility and sustainability report
 – Principal risks and uncertainties
 – Corporate governance report
 – Directors’ remuneration report

 – Chair’s statement
 – Our fundamentals
 – Our business model
 – Chief Executive’s report
 – Market overview
 – Responsibility and sustainability report
 – Corporate governance report
 – Directors’ remuneration report

8 - 9 
7 
16 
10 - 12 
13 
39 - 61 
65 - 70 
78 - 99

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportS E C T I O N   1 7 2   S T A T E M E N T  C O N T I N U E D

Section 172(1) (a)-(f)

D The impact of the 

company’s 
operations on the 
community and 
the environment

E The desirability 

of the company 
maintaining a 
reputation for 
high standards of 
business conduct

F The need to act 

fairly as between 
members of the 
company

As a responsible business, the Group is committed to 
acting in the best interests of our communities and in  
a sustainable manner. We are committed to working  
to lessen our impact on the environment and improve  
the communities in which we operate. 

Led by the Responsible and Sustainable Business 
Committee the Group’s ESG strategy has clear targets 
that aim to integrate sustainability throughout all aspects 
of our business, to minimise any adverse impact we might 
have on the environment.

We have strong internal governance processes and all  
our colleagues receive mandatory online training on Our 
Code of Conduct, Data Protection, Modern Slavery, Cyber 
Security and Anti-Bribery & Corruption. Our suppliers  
are required to comply with our supplier code of practice 
which details our requirements for product quality, safety, 
employee standards and anti-bribery and corruption 
policies. We seek to have a positive and constructive 
relationship with the regulatory bodies that authorise  
and regulate our business activities.

How we engage

Where to find it

Page numbers

 – We support national charities, including Children  
in Need and during the year Sofology established  
a national partnership with Home-Start. In addition  
the Group provided over £650,000 of our products  
to a range of good causes.

 – We give colleagues volunteer days to help them get 
involved in the communities in which we operate.

 – We are focused on developing new sustainable 

products to reduce our carbon footprint.

 – Chair’s statement
 – Our fundamentals
 – Chief Executive’s report
 – Our strategy
 – Responsibility and sustainability report
 – Principal risks and uncertainties
 – Corporate governance report

8 - 9 
7 
10 - 12 
17 
39 - 61 
28 - 34 
65 - 70 

 – We are transparent in our approach and publish our 
policies including our Employee Code of Conduct  
on our corporate website.
 – We have a clear Tax Strategy.
 – We rolled out our ‘Consumer Duty’ compliance 

programme to all employees in customer facing roles.

 – Responsibility and sustainability report
 – Corporate governance report
 – Directors’ remuneration report

39 - 61 
65 - 70 
78 - 99

The Board seeks to ensure Investors receive a fair and 
balanced return on their investment. During the year the 
Board approved a £10m share buyback and paid investors 
an interim dividend in line with the Capital & Distribution 
policy of 1.5p. Throughout the year the Group has 
continued to engage with our investors to ensure  
their views and interests are taken into account  
when making decisions.

 – We publish regular financial reporting and trading 

updates via RNS. 

 – A series of events is held throughout the financial year, 
including our AGM, and presentations of our half-year 
and full-year results. 

 – The Board meets with investors and potential 

investors throughout the year.

 – Management have regular discussions with our banks 

about our strategic priorities.

 – Chair’s statement
 – Our business model
 – Corporate governance report

8 - 9 
16 
65 - 70

37

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportS E C T I O N   1 7 2   S T A T E M E N T  C O N T I N U E D

The chart below demonstrates the Board process in considering Section 172(1) in its decision-making.

Board papers highlight information considering Section 172(1) matters 

Board Information

Our Board continually engages with stakeholders

 See page 36 for more information

The Group’s culture helps ensure that there is proper  
consideration of the potential impacts of decisions

Board Strategic Discussion 

Section 172(1) matters are considered in the Board’s discussions on strategy, how decisions impact a 
stakeholder group and underpin long-term value creation, and the implications for business resilience

Actions taken as a result of Board engagement

Board Decision

Outcomes of decisions assessed and further engagement and dialogue with stakeholders

38

S172 Statement of non-financial information
The table below sets out where the information required to be disclosed under sections 414CA and 414CB 
Companies Act 2006 can be found in this Annual Report. 

Reporting requirement

Relevant information

Policies and Standards

The Company’s 
employees

Section 172 Statement –Engaging our 
colleagues – page 36

Responsibility and Sustainability report  
– pages 39 to 61

Directors Remuneration report – pages 78  
to 99
Responsibility and Sustainability report  
– page 51

Anti-corruption and 
anti-bribery matters

Respect for human 
rights

Responsibility and Sustainability report  
– page 53

Modern Slavery

Social matters

Responsibility and Sustainability report  
– pages 39 to 61

 – Diversity & Inclusivity Policy
 – Equal Opportunities Policy
 – Whistleblowing Policy 
 – Group Health and Safety Policy

 – Group Employee Code  

of Conduct

 – Anti- Bribery Policy
 – Supplier Code of Practice 
 – Whistleblowing Policy
 – Anti-Slavery and Human 

Trafficking Policy

 – Modern Slavery Statement
 – Data Protection Policy & Privacy 

Policy

 – Group Human Rights Policy
 – Tax Strategy
 – Group Employee Code of 

Conduct

 – Group Communities and 
Charitable Giving Policy

Environmental matters 

Section 172 Statement – Having regard to the 
impact of the Company’s operations on the 
community and the environment – page 37

 – Environment Policy
 – Group Timber Policy
 – Group Leather Policy

Responsibility and Sustainability report – pages 
39 to 61

Copies of all our policies are available at https://www.dfscorporate.co.uk/governance/policies-statements.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T

 “The Responsible and Sustainable Business 
Committee remains focused on ensuring the 
business is supporting Our People, Our Planet, 
Our Customers and Our Communities.”

A L I S O N   H U T C H I N S O N
Chair of the Responsible and 
Sustainable Business Committee

 Bio on page 63

39

A responsible and 
sustainable business

As the largest upholstery business in the UK, we are conscious that 
we have the opportunity, and the privilege, to lead in many areas, 
including sustainability, inclusion, and diversity, as well as supporting 
the customers and communities in which we live and work. 

The role of the Responsible and Sustainable Business 
Committee (‘RSC’) is to provide support and 
governance, ensuring we are driving change whilst 
creating value. The four pillars – Our People, Our Planet, 
Our Customers and Our Communities – ensure we are 
looking at every aspect of our business impact, and 
taking steps to make it a positive impact where we can. 

This year, we built on the successful launch of our 
Everyone Welcome strategy in 2022, by focusing on 
creating a team which reflects the diverse society we 
live in while providing support through leading wellbeing 
programmes on menopause and mental health. We 
have always invested heavily in training for our teams, 
and we are particularly proud of the launch of our Driver 
School, training Class 2 drivers to address a critical skills 
gap in the UK and unlock new career paths for over 120 
people so far. Ensuring we are creating a fair and equal 
workforce, where everyone is welcome, will continue  
to be a core area of focus in the year ahead.

Collaboration and engagement are at the heart of our 
Planet pillar. We regularly hear from our suppliers that we 
are leading the sustainable agenda in the industry. The 
Sofa Cycle framework, though only three years old, has 
proved to be a strong blueprint. Our new Sustainable 
Sourcing Policy embodies our supportive approach, 
ensuring we add value where we can through greater 
transparency and third-party certification. In fact, we 
have developed our Science-based Net Zero strategy 
with engagement at the core, as we know partnership  
is the only way we will achieve our ambition of Net Zero  
by 2040. 

We are particularly proud of the giant leaps we made on 
product innovation this year, laying foundations for our 
circular ambitions with the award-winning cushions  
for the Grand Designs ranges at DFS and the launch  
of the fully circular Gaia range at Sofology. In the year 
ahead we will continue our collaborative approach,  
by supporting our own manufacturing partners with 
their own Net Zero strategies and collaborating with  
our raw material suppliers to develop solutions for  
a circular economy. 

Our customer service and quality teams worked 
tirelessly to surprise and delight our customers  
with outstanding service over the past 12 months.  
This effort is reflected in our strong Trustpilot and 
established customer NPS scores. Looking forward, 
we are concentrating on driving awareness of our 
volunteering initiatives and providing support to 
colleagues to give back to our communities, 
particularly through our partnerships such as 
Home-Start.

As leaders within our sector, we are committed  
to ensuring this business acts responsibly and 
sustainably. We have achieved so much already,  
as illustrated in the case studies shared in this report 
and we are looking forward to the year ahead. 

A L I S O N   H U T C H I N S O N
Chair of the Responsible and  
Sustainable Business Committee
Senior Non-Executive Director

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Our Pillars and Highlights 

Our People 

Our Planet

Our Customers

Our Communities

We believe attracting, developing, and retaining 
colleagues from a variety of backgrounds with 
the right skill sets and mindset is crucial to the 
success of the business. 

We are committed to reducing our 
environmental impact and our carbon footprint 
to reach Net Zero by 2040. 

We ensure we act ethically and transparently 
while supporting our customers in making 
sustainable choices. 

We are proud to be part of hundreds of 
communities across the UK and we are 
committed to helping each community thrive. 

U N D E R S TA N D I N G 
O U R   P E O P L E

D E L I V E R I N G   E M I S S I O N 
R E D U C T I O N

S U S TA I N A B L E   S O U R C I N G

N E W   C H A R I T Y   P A R T N E R S H I P

FY23 total carbon footprint

387 

kt CO2e

more than

>99% 

response rates on protected 
characteristics survey

B U I L D I N G   A 
H E A LT H   &   S A F E T Y 
C U LT U R E

Reduced accidents by 

20% 

in the past year 

80% 

of all upholstery body fabrics now 
OEKO-TEX STeP certified 

I N N O V AT I V E   A N D   A W A R D -
W I N N I N G   P R O D U C T   D E S I G N

Launched fully  
circular sofa range  
and award-winning 
recyclable seat  
cushions

Home-Start 
partnership providing 
support direct to our 
communities

S U P P O R T I N G   O U R   C U S T O M E R S

Sofology established customer NPS score 
improvement from

-30 to +20 

I N V E S T I N G   I N   O U R   P E O P L E

129 

participants in our Driving School 
programme with 69 graduates

S
t
r
a
t
e
g
i
c
R
e
p
o
r
t

40

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
 
 
 
R E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Our ESG Targets

Our Targets

Our Planet

Our People

Our Community

Target date

Status

Performance

Sustainable sourcing

Sustainably sourced timber (certified FSC & PEFC) used in 
all products 

December 
2025

Sustainable sourcing

All leather used on upholstery sourced from supply chains 
with LWG certification 

December 
2024

Sustainable sourcing OEKO-TEX STeP certification for upholstery ranges for 
cotton, viscose and polyester

Sustainable sourcing Cotton textiles sourced through suppliers with Better 

Cotton membership (BCI) by July 2024

Sustainable sourcing

Bromide-free FR treatment across all fabrics 

Sustainable sourcing

Zero polystyrene in product packaging

July 2022, 
2023 and  
2024 
respectively

July 2024

December 
2025

December 
2024

Carbon reduction

Reduce scope 1 CO2 emissions by a minimum of 10% 
(baseline FY18/19 – 16,873 t CO2e)

December 
2023

Carbon reduction

Science-based targets approved by SBTI

July 2024

Inclusion and 
Diversity

Inclusion and 
Diversity

Charity

Charity

50% of employees engaged in data collection of protected 
characteristics to set more specific diversity targets 

December 
2023

A minimum 50% showroom management will be female

15% of our non-operational colleagues will support 
community-based organisations through paid 
volunteering by June 2023

December 
2024

June 2023

Gift £650,000 to charities through fundraising and 
donations

June 2023

Upholstery

Home

FY23

Cotton

Viscose

Polyester

FY23

FY23

Upholstery

Home

FY23

FY22

Responded

FY23

Female

FY23

FY23

27%

53%

51%

87%

78%

81%

40%

47%

100%

3%

9.1%

FY24

64%

15,297 t CO2e 

33:67

Male

40 
days

£660,000

Key

Achieved

In progress

Missed

Responsible sourcing 
certified materials

Policy available 
(human rights, timber etc)

Externally 
assured

Bonus target

41

Please refer to our Basis of Reporting document for a full explanation for these targets and their methodologies dfscorporate.co.uk/esg/responsible-and-sustainable-business. Where data is shared by supplier partners, which is difficult to verify, it is reported in good faith.  
All information provided represents end of financial year (FY23) figures unless otherwise stated.

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
R E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

O U R   P E O P L E

Our commitment  
to our team

Strategy summary 
Our core values ‘Aim High, Be Real and Think Customer’ 
are at the heart of how we operate as a business and  
as a team. We take pride in fostering an environment in 
which colleagues feel welcome, free to be themselves 
and thrive. We believe that attracting, nurturing and 
retaining colleagues with the skill sets, attitudes and 
motivation, from a variety of backgrounds is critical  
to the success of the business. 

At DFS Group we pride ourselves on cultivating an open 
environment for our colleagues in which everyone feels 
welcome and is encouraged to share their thoughts, 
ideas and opinions, as well as their involvement in  
how we improve as a business. To attract, retain and 
develop our colleagues to their full potential, we need  
to promote an inclusive and diverse workforce across  
all areas of the business, provide equal opportunities 
and treat all colleagues fairly and with respect. We invest 
in our people, providing opportunities for personal and 
professional development so that everyone can fulfil 
their potential.

K E Y   F I G U R E S

20%

Reduction in accidents following H&S 
awareness campaign

64%

Colleagues shared protected 
characteristics data to support diversity 
and inclusion 

24,000

Non-mandatory training modules 
completed 

42

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Inclusion
Understanding our employee population and how we 
can best support them, particularly in their skills and 
development, is critical to our success. Our Inclusion 
agenda has been constantly evolving to maintain 
momentum and stay relevant, responding to the 
energy of our people. 

In March 2023, we conducted our first in-house 
colleague engagement survey called Your Say, which 
included capturing colleague demographic data. Over 
64% of colleagues completed the survey, and of those 
>99% provided their protected characteristics. This 
level of response rate allows us to be confident in the 
data that’s been provided. Key findings of this exercise.

 – 29% of colleagues identify as Black, Asian and 

minority ethnic (BAME), this compares with 20.5% 
from the 2021 Census in England and Wales.
 – 8% of our colleagues are from the LGBTQIA+ 

community (the latest Census data collected a 
3.2% return of LGBTQIA+ people). 

Alongside our well-established LGBTQIA+ network, 
our Disability Inclusion, Black Heritage and Women’s 
Networks were launched in FY23. We view these 
spaces as a launchpad for change from the perspective 
of a collective voice, whilst also providing colleagues 
from marginalised groups with a safe space to connect 
with like-minded people, helping to create a sense of 
community and belonging for everyone.

Our Inclusion Council is made up of voluntary 
members across the Group, representing minority 
communities, who work together with our brand leads 
and Executive Sponsors. This forum enables open  
and honest conversation about where we are culturally 
and inspires future activity. 

Creating a balanced gender mix in our store leadership 
is a continued area of focus; currently 26% of store 
leaders in DFS and 44% of store leaders in Sofology  
are female. This brings the total female leadership in 
our stores to 33% across DFS Group. In the year ahead 
we’ll continue to focus on shaping our teams in line  
with our values.

Training
We believe we have the best people on our team and  
to ensure they evolve with the business; we invest 
heavily in continued education. 

Our Learning Management System has been  
accessed by 6,000 colleagues during the year, with 
22,600 mandatory learning module completions,  
and 24,000 non-mandatory modules completed.

Over 100 leaders attended our Inclusive Leaders 
programme, to ensure our Everyone Welcome 
approach is being led from the top. Additionally, our 
middle managers attended programmes within our 
Leadership Academies – amassing nearly 2,000 hours 
learning in total.

Employee wellbeing
Our wellbeing priority is to enable every colleague to 
proactively live happy and healthy lives. We strive to 
help colleagues to feel confident to have conversations 
about their wellbeing and access tailored support.

We launched a Winter Wise campaign which focused  
on supporting colleagues through a tough macro-
environment, and provided extra support over the 
Christmas period with a Thank You voucher. In March 
2023, we launched a discounted Health Cash Plan 
scheme with Westfield Health, giving colleagues access 
to a 24/7 private GP line and the ability to reclaim certain 
health costs such as dentistry and physiotherapy. 

We also have mental health first aiders across the 
business providing accessible support. In 2023 we 
trained an additional ten volunteers bringing the Group 
total to 78. 

To ensure our employees can find the work-life balance 
that suits them, we introduced a Holiday Buying (salary 
sacrifice) scheme giving colleagues the opportunity to 
buy up to one week’s extra holiday to use within the 
holiday year. 

43

Health and safety campaign
Reducing our accident rate was a high priority for the 
business in FY23. The Health and Safety (H&S) Team 
created a campaign focused on raising awareness, 
encouraging conversations, and providing visuals and 
engagement materials to help with the on-boarding  
of the teams across all areas of the business. Primarily, 
every employee needs to understand what they can 
and should do to reduce the risk of injury and build  
a more proactive safety culture. 

We launched a safety culture campaign across the  
DFS Group in the financial year with the overall aim  
to reduce the number of significant incidents. This 
included leadership training with conversation guides, 
safety training requirements for all visitors and H&S 
branding including tone of voice for conversation 
guides and animations for training. 

The Be Safe Taking Care campaign is now used in  
all communication and learning materials and has 
delivered a 20% reduction in accidents. Preventive 
observation reporting has significantly increased 
delivering a proactive approach to health and safety. 

In FY23 the team were awarded High Commended at 
the SHE awards for The Best Health and Safety Project 
for their rollout of a Vehicle Key Control Project across 
all The Sofa Delivery Company distribution centres

Our Learning Management System has been 
accessed by

6,000
22,600

colleagues during the year

mandatory learning modules completed

Number of leaders who attended our Inclusive 
Leaders programme 

100+

C A S E   S T U D Y

Our Driver 
School 

The ongoing shortage across the UK of HGV 
drivers is well documented, especially of 7.5 
tonnes delivery drivers, a key business critical role 
for our logistic platform, The Sofa Delivery 
Company. 

To react to the skills gap, caused in part through 
the government’s removal of the 7.5t driving 
licence ‘Acquired Rights’, we decided to develop 
our own licence acquisition programme, with 
the objective of securing a pipeline of the 7.5t 
drivers to meet the needs of the business as we 
deliver against our strategy. 

Our Driving School programme reaches further 
than the driving element of the role. It sets 
trainees up successfully as furniture installation 
experts, meeting our customers’ expectations 
and delivering the moments that matter for  
our customers. 

The programme has been running for over 
12 months now and is a great option to offer to 
our warehouse teams to progress their careers 
within the Sofa Delivery Company. As well as 
delivering significant value and results for the 
organisation, it works particularly well where we 
have had volume recruitment needs.

In FY23 we have seen 129 trainees, of which  
69 have graduated and another 60 are currently 
in progress. Additionally, the turnover rate 
amongst graduates is much lower than the 
industry average, just 7% versus 20% which 
demonstrates the success of the approach  
in meeting this big skills gap. 

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

O U R   P L A N E T

Our roadmap 
to the future

K E Y   F I G U R E S

Our total carbon footprint scope 1,2 
(market-based) and scope 3 is

387kt CO2e

Reduced scope 1 & 2 emission intensity  
by 26% to FY18/19 baseline

26%

Of all textiles are OEKO-TEX STeP certified 

Over 80% 

Over 70% of upholstery suppliers are  
FSC certified

70%

Strategy summary 
Our environmental strategy, the Sofa Cycle, launched 
in 2019, illustrates our ambition to become a circular 
business. It also provides a framework to ensure we are 
tackling our environmental impact at every area of the 
value chain and product life-cycle. Defined in the three 
key pillars of sustainable sourcing, carbon reduction 
and circularity, we have developed a roadmap to reduce 
our impact and ensure we achieve our Net Zero 
ambition by 2040. 

Our approach became clearer this year with some 
fantastic innovations from our manufacturing partners 
and smart reduction initiatives across our operations. 
Supplier engagement proved ever more critical to us,  
a cornerstone in our Net Zero strategy and SBTI plans. 

44

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Textiles
Our ambition to ensure OEKO-TEX STeP certification 
across all our materials by June 2024 is making 
excellent progress, with over 80% of all body-
upholstery fabrics now certified. 

The OEKO-TEX STeP certification is a holistic on-site 
audit of textile mills to ensure responsible sourcing of 
materials, handling of chemicals and waste, ethical 
labour practices and environmental stewardship. No 
suppliers in the value chain held certification when the 
target was launched. 

Cotton continues to be an area of concern in the textile 
industry due to labour and environmental impacts.  
In FY23 DFS Group introduced a new target for Better 
Cotton sourcing to ensure all material is fully traceable 
and sourced responsibly.

Chemicals and waste
In FY23 we launched a new target of bromide-free  
FR to be used on all upholstery ranges by 2025. FR is 
currently a legal requirement of all domestic upholstery 
in the UK and has historically used intensive chemicals, 
including Deca BDE, a persistent organic pollutant 
which was banned in 2019. The bromide-free target  
is aimed to enable recycling of upholstery fabrics which 
will not be possible with bromide-treated material.  
The new bromide-free treatment process is far more 
laborious, requiring significant testing on each fabric 
type and colourway to ensure the treatments do not 
affect the performance of the fabric. 

New legislation came into effect in 2023, barring all 
upholstery from landfill due to the historical use of 
Deca BDE. Any upholstery reaching the end-of-life 
must now be incinerated to ensure the FR chemicals 
do not contaminate the environment. Our ongoing 
partnership with Clearabee easily enabled customers 
to ensure their old sofas were collected and disposed 
of responsibly with 83,993 items collected in FY23. 

Better sourcing
In FY23 we introduced a new Sustainable Sourcing 
Policy to ensure our manufacturing partners and 
extended value chain are all clear about our ambition 
and expectations from them, not only from ethical 
sourcing but also material sourcing to reduce their 
environmental impact. The document outlines the 
principles behind our sourcing policies and sets 
standards for suppliers. 

The policy will continue to be updated as we meet 
targets and set new targets such as requiring 
bromide-free fire retardants (FR) by 2025 and sourcing 
Better Cotton to ensure better water management 
and labour practices. 

Timber 
The Ukraine conflict continued to create disruption  
in the timber markets, limiting availability resulting in 
inflation. Hence, we took the decision to expand the 
scope of our timber certification requirement for all 
timber products by 2025 to include PEFC (Programme 
for the Endorsement of Forest Certification) as well as 
FSC (Forest Stewardship Council ). At present, 70% of 
all upholstery manufacturers are FSC certified.

Leather 
Our leather certification target is to ensure all our 
leather is sourced from Leather Working Group (LWG) 
certified supply chains. Our due diligence through Track 
Record Global traces the leather hides back to farm or 
slaughterhouse to ensure they are sourced outside the 
Amazon biome.

The relationship between the slaughterhouse and  
wet blue/curer is critical to our traceability efforts so  
we widened the scope of our certification ambitions  
to include these in the target. This also aligns to LWG’s 
new traceability requirement within the certification 
protocol which only extends to the wet blue level.

As members of the LWG Traceability Group we took 
the opportunity to partner with WWF on deforestation 
and conversion policy and implementation review 
along with nine other leading retailers. The programme 
focused on creating aligned and effective policies and 
plans which drive collective change and widen the 
conservation areas to include other biomes across 
South America. This project is ongoing and will be 
completed by the end of 2023. 

45

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Net Zero Pathway

N E T   Z E R O   P A T H W A Y

)
3
2
Y
F
(
e
2
O
C
t
0
0
0
,
7
8
3

CO2

Suppliers set their own 
Net Zero targets

Suppliers engage their 
value chains while 
reducing their emission

Supplier activity

Material changes

Our operations

Suppliers evolve 
manufacturing methods
to support circular design

Using sustainable
materials

Replace legacy technolgy
with lower footprint
alternatives

Reducing our emissions 
in operations

Increase reuse and 
recycling in operations

New circular retail models
and products

Fully circular products 
and net zero operations

4
2
0
2

S1 – 40-50% reduction
(intensity)
S2 – Net Zero
S3 – Supplier Engagment

0
3
0
2

S1 – 90% reduction 
(intensity)
S2 – Net Zero
S3 – 50% reduction

5
3
0
2

S1 – Net Zero
S2 – Net Zero
S3 – 90% reduction

0
4
0
2

Net Zero

46

Our Net Zero strategy
Our ambition to reach Net Zero by 2040 is aligned to 
the Climate Action Roadmap. However we use the 
definition of Net Zero – 90% absolute reduction in 
emissions across all three GHG scopes compared  
to baseline year FY23 and the residual or unabatable 
emissions offset through carbon credits.

Over the past year, we have developed a plan to achieve 
our Net Zero ambition from many different angles and 
come to a clear conclusion. We will only reach Net Zero 
by 2040 by becoming a circular business.

We have divided this into three key themes and in  
three key phases. 

PHASE 1 – FY24-29
First we are tackling areas within our control such  
as modifying our own operations to lower emission 
technologies and specifying lower emission materials. 
But with 95% of our emissions in our supply chain,  
we need to engage our manufacturing and upstream 
transportation partners to look at their own footprint.

PHASE 2 – FY30-34
In the second phase we will encourage our suppliers  
to introduce their own operational reductions while 
engaging their value chains in Net Zero planning. 
Internally we will continue to roll out our reductions 
through material changes and implement the last  
of the low carbon technology for our delivery fleet.  
We will also ensure we have built infrastructure to 
support reverse logistics for a circular business. 

PHASE 3 – FY35-39
The final phase is to ensure all our suppliers are 
engineering their designs to enable circularity, either  
as finished products or components of products.  
Our business model will evolve to support customers  
in the circular economy.

Much of this plan relies on innovation and development 
of new technologies and infrastructure, particularly  
in our logistics, materials and manufacturing methods. 
We now have clarity on what we need to do in the 
short-term to ensure we deliver our long-term ambition. 

)
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DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
 
 
 
 
R E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

scheme to support employees adopting electric 
vehicles to reduce our emissions from our employees’ 
commute (launch date to be confirmed). 

We determined that it would only be possible to tackle 
our largest contributing areas, product and transport, 
by ensuring our suppliers are on the journey with us 
and equally committed to our Net Zero ambition.  
As such we have set a Supplier Engagement target for 
our scope 3 emissions category 1 (Purchased goods 
and services) and 4 (Upstream transportation and 
distribution). 

Our Supplier Impact Assessment conducted in FY23 
illustrated low understanding of the climate change 
emergency amongst our suppliers, with few having 
calculated their footprint or set a net zero ambition.

Our carbon target in FY24 is to secure a commitment 
from suppliers who contribute at least 20% of total 
scope 3 emissions (30% of emissions required for  
SBTI submission), to create their own science-based 
targets (excluding internal manufacturing). We will  
use the next 12 months to build solid foundations  
of understanding of what is needed and how we can 
collectively tackle our environmental impact together. 

Scope 1 & 2 progress
As we continue to reduce our carbon footprint on 
scope 1 emissions we are replacing gas heating with 
electric heating, in the form of infra-red panels and 
Heating Ventilation and Air Conditioning (HVAC) 
systems, which consume more electricity. Though  
we use 100% renewably sourced electricity, there  
is currently a limited supply and it is subject to 
increasing costs. 

To tackle this problem in FY23 we tested infrared 
panels across the estate, including in distribution 
centres where heating at scale is difficult to achieve 
with HVAC alone. Additionally, we installed building 
management systems which help centrally control 
temperatures at site level and implemented an energy 
management and monitoring portal to identify high 
consuming sites using their energy profiles which 
resulted in a 13% reduction in energy consumption 
year-on-year. These results were achieved despite 
increased operational hours from five days to seven 
days in The Sofa Delivery Company and adding a new 
manufacturing site to the property portfolio. 

The Sofa Delivery Company completed their strategic 
operational changes in FY23 with the consolidation of 
the Customer Delivery Centres and embedding a 
postcode optimisation project, to ensure every journey 
is as efficient as possible. The team have also trialled 
several lower emission vehicles in order to build our  
Net Zero strategy. Electric cars, vans and 3.5 tonne 
vehicles will be prioritised to deliver near-term 
reductions, but the efficiency and infrastructure to 
support electric or hybrid 7.5 tonne and HGV vehicles 
is in its nascent development to commit to a specific 
technology at this time. 

Scope 3 progress and plan
In FY23 our target was to create a credible carbon 
reduction roadmap to submit to the Science-Based 
Targets Initiative (SBTI).

Each member of the Leadership Team sponsors the 
development of our decarbonisation strategy for at 
least one category. Working collaboratively across the 
Group, we developed a strategic approach for each 
aspect of our footprint. The initiatives varied in scale 
and scope, from a clear timetable for investment in 
low-carbon technologies to plans for a salary sacrifice 

47

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Scope 1 and 2 emissions

The tables below show our energy use and associated Greenhouse Gas emissions in line with the UK Government Streamlined Energy and Carbon Reporting Requirements 
(SECR). 

FY23 
MWh

FY22 
MWh

% increase/ 
(decrease)

Electricity
Natural gas
Diesel and kerosene
Petrol
Electric vehicles*
Propane*
Total energy consumption

27,006
18,717
41,304
5,698
256
200
93,181

28,930
23,405
42,774
3,164
–
–
98,273

(6.65)
(20.03)
(3.44)
80.09
–
–
(5.18)

*  To enhance the quality and coverage of our energy reporting, we have incorporated the electricity consumption data from our electric vehicle fleet and propane consumption data this year.

Scope 1 emissions
Scope 2 emissions
Market based
Location based
Total scope 1+2 MB
Gross sales (£m)

Absolute emissions (tCO2e)

Emission intensity (tCO2e/£m gross sales)

FY23

FY22

% 
Increase/ 
(decrease)

FY21

FY20

FY19

Notes

15,297

16,215

(5.7)

18,058

17,462

16,873

104
5,684
15,401

223
5,828
16,438

(53.5)
(2.5)
(6.3)

1,697
5,797
19,755

5,195
5,195
22,657

6,189
6,189
23,062

1
1
2

% 
Increase/ 
(decrease)

(1.58)

(51.45)
1.75
(2.1)

FY23

10.7

0.1
4.0
10.8
1,423.6

FY22

10.9

0.1
3.9
11.0
1,487.7

FY21

13.0

1.2
4.2
14.2
1,388.7

FY20

18.6

5.6
5.6
24.2
935.0

Footnotes
1.  Scope 1 and 2 GHG emissions and intensity data was subject to external independent limited assurance by DNV for the year ended 30 June 2023. DNV’s assurance report is available on our corporate website at dfscorporate.co.uk.
2.  We have increased our renewable energy contract to cover 99% of our electricity consumption, and increase from 96% from last year. Additionally, we have completed the closure of our European operations which were 

completed in October 22, which also contributes to the reduction in market-based emissions.

We engaged Normative.io to support our carbon accounting in FY23 (previously Planetly). Their methodology strictly adheres to the GHG protocol and enables us to 
continually build and refine our carbon model. We used primary data to calculate our scope 1 and 2 GHG emissions and a combination of activity data (e.g. waste, 
commuting) and spend-based data (e.g. water) for scope 3.

Our Carbon Methodology
DFS conducts greenhouse gas accounting and 
reporting in accordance with the Greenhouse Gas 
Protocol (GHGP). To refine our data for this financial 
reporting year, we engaged Normative, who employed 
a different carbon calculation methodologies and 
emission factor databases to Planetly (FY19 – FY22). 

We improved the accuracy of our calculations through 
increased supplier data, including material, waste and 
energy consumption and utilised a hybrid methodology 
of spend and activity data which resulted in a net 
decrease of 15% on our overall footprint. We will 
continue to adjust our methodologies as per the 
requirements of the Greenhouse Gas Protocol and 
The Science Based Targets Initiative and work with  
our suppliers to improve data quality.

Scope 1 & 2 emissions

4
0
1

7
9
2
5
1

,

3
2
2

5
1
2
6
1

,

7
9
6
1

,

8
5
0
8
1

,

5
9
1
5

,

2
6
4
7
1

,

9
8
1
6

,

3
7
8
6
1

,

D
T
Y
3
2
0
2

2
2
0
2

1
2
0
2

0
2
0
2

9
1
0
2

 Direct emissions – Scope 1
 Indirect emissions – Scope 2

Scope 3 emissions*

3.01 – Purchased goods and services
3.02 – Capital goods
3.03 – Fuel and energy related activities
3.04 – Upstream transportation and distribution
3.05 – Waste generate in operation
3.06 – Business travel
3.07 – Employee commuting
3.08 – Upstream leased assets
3.11 – Use of sold products
3.12 – End of life treatment of sold products
Total scope 3 emissions

48

Absolute emissions (kt CO2e)
% Increase/ 
(decrease)

FY21

(0.34)
(78.78)
29.42
(50.74)
(81.57)
(60.56)
3.00
(85.37)
(97.80)
(98.78)
(15.32)

309.2
15.1
4.2
58.5
1.3
0.8
4.1
3.2
0.7
9.7
406.8

FY22

321.1
17.4
4.0
74.6
1.4
1.2
4.7
4.0
0.6
10.2
439.2

FY23

320.0
3.7
5.2
36.7
0.3
0.5
4.8
0.6
0.0
0.1
371.9

FY20

215.8
10.3
4.0
33.2
0.9
1.3
4.5
3.1
0.5
7.1
280.7

FY19

284.8
8.2
3.9
36.7
1.3
1.3
5.4
2.5
0.7
9.0
353.8

FY23

224.8
2.6
3.6
25.8
0.2
0.3
3.4
0.4
0.0
0.1
261.2

Emission intensity (kt CO2e/£bn gross sales)

FY22

217.6
11.7
2.7
50.1
0.9
0.8
3.2
2.7
0.4
6.9
297.0

% Increase/ 
(decrease)

3.30
(77.83)
35.25
(48.53)
(80.74)
(58.78)
7.63
(84.71)
(97.70)
(98.73)
(11.51)

FY21

222.6
10.9
3.0
42.1
0.9
0.6
3.0
2.3
0.5
7.0
292.9

FY20

230.8
11
4
36
1
1
4.8
3.3
0.5
7.6
300.0

FY19

244.5
7
3
32
1
1
4.6
2.1
0.6
7.7
303.5

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

2023 scope 3 emissions by category (kt CO2e)

 3.01-Purchased goods and services – 320.0
 3.02-Capital goods – 3.7
 3.03-Fuel and energy related activities – 5.2
 3.04-Upstream transportation and distribution – 36.7
 3.05-Waste generate in operation – 0.3
 3.06-Business travel – 0.5
 3.07-Employee commuting – 4.8
 3.08-Upstream leased assets – 0.6
 3.11-Use of sold products – 0.0
 3.12-End of life treatment of sold products – 0.1

A Circular Business
Circularity is a critical aspect of our Net Zero strategy. 
Without reuse of materials, it will be almost impossible 
to reduce our carbon footprint to Net Zero. Traditional 
manufacturing techniques and current materials  
make circularity almost unachieveable, due to material 
contamination and degradation. 

In FY23 both DFS and Sofology developed important, 
innovative first steps to fully circular product ranges 
with the launch of the Gaia range in Sofology and an 
award-winning sprung seat solution for the Grand 
Designs range at DFS. 

*  Where data is shared by supplier partners, which is difficult to verify, it is reported in good faith. All information provided represents end of  

financial year (FY23) figures unless otherwise stated.

C A S E   S T U D Y

Our first circular product range 

The Gaia range from Sofology, launched in 
November 2022 and is a truly innovative approach  
to manufacturing upholstery, created with circularity 
in mind. 

The traditional upholstery method requires a layered 
approach, using staples to fix the layers of foam, 
fabric and fibre to the timber frame, making reverse 
engineering a sofa almost impossible. This 
compromises any possibility of extracting the  
raw materials at the end-of-life for circularity. 

The Gaia is the first of its kind, with patent-pending 
innovation. The Gaia employs a loose cover design 
which appears like a fixed cover, using a unique 
combination of materials and design engineering.

The Gaia range has been designed for a customer  
to dismantle easily, including removing and replacing 
covers and seat cushions and as well as screws and 
velcro (adhered with a water-based glue), ensuring 
each material can easily be separated and recycled.

The materials used throughout Gaia are also the 
lowest impact options available today such as recycled 
polyester fibre with inherent FR (Fire retardants) 
ensuring there is no chemical leaching into other 
materials, recycled fibre and plastic struts, bio-based 
foam and FSC-certified timber. Recycling some of 
these materials is possible today, and by extending the 
long-life cycle of upholstery by replacing components 
as needed and reconfiguring the modular design to 
suit lifestyle choices, the Gaia range is a strong first 
step towards creating a circular business model, the 
key to the final stage of our Net Zero strategy. 

The Gaia range is available in every Sofology store 
and was proudly launched in partnership with 
George Clarke, architect and TV presenter with 
whom we have co-created a number of ranges. 

49

C A S E   S T U D Y

Award-winning 
product 
innovation 

Customers have always appreciated a choice  
of seat interior, typically either a fully fibre or  
fully foam seat. The former is a relaxed look, 
with high comfort and better environmental 
credentials, but typically much higher 
maintenance while foam provides a more 
tailored appearance, retaining comfort and 
requiring minimal maintenance but with  
greater environmental impact.

The ambition was to create a seat which  
could offer the positive attributes of foam  
with recycling capabilities at the end of life 
– without compromising on comfort. 

Inspired by the technology widely used within 
the mattress industry, we worked with our 
manufacturing partner to create a custom-
made pocket sprung component, encased 
within a compressed recycled fibre block,  
using recycled and recyclable components.

Not only have sales increased by 40% on  
orders of the Grand designs Lambourne range, 
but FIRA, the Furniture Industry Research 
Association awarded the seat cushion a  
Gold award for innovation. 

https://www.dfs.co.uk/content/grand-designs

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

O U R   C U S T O M E R S

Our customers,  
our commitment

Strategy summary
Customers are at the heart of our business, in our  
core values, how we shape our operations and, in many 
ways, how we measure our success. Their feedback 
helps define our priorities, both today and in the future. 

We know customers value trust and we work hard to 
nurture that or rebuild it where we need to. We monitor 
our quality and customer metrics very closely to ensure 
we can address issues quickly. Our Net Promoter Score 
improved during FY23 across both brands, particularly 
in Sofology. 

Quality
DFS is extremely proud to have been awarded the 
British Standards Institute Kitemark standard for  
a sixth consecutive year, and we are still the only retailer 
and manufacturer to hold this accreditation across  
all our upholstery products. The Kitemark standard 
involves intensive audits across all our upholstery 
supplying partners conducted by BSI each year, and 
includes the factories, machinery, health and safety, 
manufacturing, compliance, quality and internal  
audit processes. 

We place as much value on a great quality service as  
we do on great quality products. Voluntary ratings and 
requests for feedback are not always easy to source 
from customers, who tend to be more vocal when 
things aren’t running smoothly. Our continued 
‘Excellent’ scores on Trustpilot reflect the outstanding 
work of our quality and customer care teams.  

50

K E Y   F I G U R E S

50 points

established customer NPS score

DFS is awarded the BSI Kitemark award  
for a sixth consecutive year

Rating on Trustpilot for both brands

‘Excellent’ 

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Ensuring we surprise and delight our customers, 
especially when things don’t go quite right, is a 
challenge. Our Trustpilot scores – DFS with 4.8 and 
Sofology at 4.7 – are a testament to our perseverance 
and Think Customer values. 

Ethical business
Code of Conduct
As part of our belief in being a responsible business, 
we ensure that all employees undertake a Code of 
Conduct refresher session each year as part of their 
mandatory training. 

The Code of Conduct outlines our policies and 
expectations of employees on a number of topics 
including bribery and corruption, conflicts of interest 
and data protection. 

We are committed to conducting all of our business 
in an honest and ethical manner, acting professionally, 
fairly and with integrity in all our business dealings and 
relationships and ensuring we have effective systems 
to counter the risk of bribery and corruption. 

Data protection policy and cyber security
Protecting our customer information depends  
upon the continued availability and integrity of our  
IT systems, and the risk of cyber attacks is ever 
increasing. Cyber has been identified as a principal risk, 
see page 31 for further details on the procedures  
and system in place to mitigate the risk

The Group takes all steps necessary to comply with  
the principals as set out in the GDPR and DPA 2018 
and Data Protection Policy.

C A S E   S T U D Y

Sofology customer service

Customer feedback is essential when 
it comes to making the right decisions 
on our product range, so after four 
months of a customer living with the 
sofa, we send a survey to ask what 
they think. We call this established 
customer NPS.

Customers are much more likely to 
respond to our survey if something 
has gone wrong, particularly if they 
had been waiting for some time for 
a solution to a technical issue. We 
knew our focus needed to be on 
dramatically improving the time it 
takes to get the customer loving  
their sofa again, as well as improving  
or removing products that are not  
good enough.

The solution wasn’t about ‘doing 
things faster’, but a combination  
of retraining our contact centre 
colleagues to have more informative 
conversations, to identify the problem 
and deliver a first-contact resolution.

We worked with our manufacturing 
partners to significantly reduce the 
number of parts that arrive outside 
lead time, improved our stock holding 
of component parts and made sure 
our own technicians are available in the 
right areas at the right times. We also 
set up a clearer product feedback loop 
to help make data-driven decisions  
on products. All of these positive steps 
have helped to reduce the number  
of customers in the journey by 60%  
in just seven months, resulting in the 
NPS score going from -30 to +20 
year-on-year.

We still have not seen the full benefits 
from the progress we have made,  
but we have laid the foundations for 
a more streamlined journey for our 
customers, so they get a resolution 
that will help them feel at home on a 
sofa they love now, and in the future.

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O U R   C O M M U N I T I E S

Our commitment to 
helping everyone thrive

Strategy summary
We recognise the vital role large organisations can  
play in supporting the communities in which we live  
and work and we are committed to helping each 
community thrive. Our commitment is to invest not 
only financial capital through our Giving Back initiative 
but also human capital in time and skills. We are also 
acutely aware of our duty to protect those more 
vulnerable, across the UK and our wider value chain  
by continuing to drive awareness and exercise due 
diligence to eradicate modern slavery. 

We launched our Giving Back programme in 2021,  
in which we have committed to raise and donate up  
to 1% of our profit before tax every year, give every 
colleague one day’s paid volunteering and donate up  
to 1% of our products (by volume) each year to 
charitable causes. 

From planting trees to helping at local homeless 
shelters, every one of our colleagues is encouraged  
to get out into their community and support a cause 
close to their heart. 

We missed our volunteering target, in part due to the 
demand for focus on business challenges.

K E Y   F I G U R E S

Number of logistics managers who were 
provided with modern slavery training 

>60

GNFR suppliers risk assessed for forced 
labour in their operations and value chain 

250 

Donated to charity in FY23 

£660,000 

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DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

We also provided further training for our teams. A cohort 
of legal, quality and compliance and sustainability team 
members completed a six-week training programme 
with Ardea International, to ensure we have resources 
internally to support our wider value chain. And in The 
Sofa Delivery Company, deemed to be a higher risk 
category with freelance logistics and warehouse staff, 
all managers (over 60 people) took part in a modern 
slavery awareness session tailored to scenarios that 
occur in logistics. Follow up collateral was distributed 
to all CDCs. 

C H A R I T Y   C A S E   S T U D Y

Our Home-Start Partnership

In January 2023, Sofology established a brand  
new national partnership with Home-Start to help 
struggling children and families receive support 
during difficult times. Given the challenging 
economic circumstances at the moment, the 
support that Home-Start provides is more vital 
than ever in assisting these families to ensure that 
they have support if and when they need it.

We’re passionate about helping to create a real 
sense of feeling at home – but we also look to  
make a real difference to those who live in our local 
communities. Our partnership with Home-Start 
feels like the perfect fit to enable us to do this. The 
vital work they do with children and families across 
the UK is more important than ever, given the cost 
of living crisis and the rising costs of energy.

To support Home-Start, Sofology will donate sofas 
to Home-Start outreach centres, which coordinate 
the 10,000 specially trained volunteers that support 
44,000 children and 22,000 families annually. What’s 
more, colleagues across the UK will take part in 
various fundraising activities to help give Home-
Start the vital financial support they need.

In just 6 months Sofology have raised £41,000 
through customer donations, gifted 72 sofas to 
families and completed a renovation for one of the 
Home-Start Hubs in Trafford, creating a room for 
families for drop in sessions. 

In FY24, we are focusing our efforts on creating more 
opportunities and structure to ensure colleagues 
engage in volunteering. We have found focusing  
on projects within the communities colleagues live 
ensures they see how they can have an impact which 
leads to better engagement and outcomes for all. 

DFS has continued to partner with BBC Children in 
Need and donated over £660,000 in FY23. All DFS 
sites, including stores, factories and delivery centres 
are partnered with a BBC Children In Need funded 
project within 10 miles of their location. Sofology 
launched a new charity partnership in FY23 with 
Home-Start. 

Modern slavery 
We have always been committed to ensuring that  
we demonstrate the value of people, in all aspects of 
our value chain, they are at the heart of our business. 
This includes ensuring that our supplier partners,  
in every part of the business, are aligned to our values. 

In addition to our continued manufacturing partner 
ethical audits, in 2022 we conducted a desktop audit  
of our top 250 GNFR (Goods Not For Resale) supplier 
partners in higher risk sectors. This covered not only 
their own labour policies and procedures but what  
they required from their own suppliers with regards to 
modern slavery audits and policies. Many suppliers were 
not legally required to address these risks under UK  
law due to scale but chose to put in place policies and 
frameworks. Where suppliers were deemed to be high 
risk, they were offered individual support to address 
areas of concern. 

DFS Group is a values driven business with people at the heart of 
everything we do. How we engage our teams, work with our suppliers, 
support our communities and lead our industry through change,  
always stems from our values – Think Customer, Aim High and Be Real. 
The challenges we face, particularly to address the escalating climate  
crisis, will rely on the passion and perseverance of our teams and partners, 
but we’re confident we can achieve our ambitions, working together. 

53

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

TCFD

We are committed to building a sustainable business model, both in terms of our impact on the environment and 
preserving our long-term success as a Group. As climate reporting continues to evolve along with the pressing 
nature of climate change issues, so does our performance and strategic reporting. To further align with the  
TCFD framework, we have completed our climate scenario analysis, as described in the Strategy section below. 

Our progress in FY23

1.  Climate change topics discussed regularly 
by the Board, including at its Strategy Day  
in April 2023. 

2.  Developed Net Zero transition plan aligned 
to SBTi. The plan was approved by the RSC 
in June 2023. 

4. 

3.  Completed scenario analysis for transition 
and physical risks facing our operation and 
strategic partners in December 2022.
Integrated scenario analysis into our 
Corporate Risk Management Framework.
Improve our scope 3 carbon modelling by 
increasing supplier engagement. We 
encouraged our suppliers to develop their 
own Net Zero strategy aligned to Science-
Based Targets. 

5. 

Compliance Statement
We have complied with the Financial Conduct 
Authority listing rule LR9.8.6R by including 
climate-related financial disclosures consistent 
with all the TCFD recommendations and the 
recommended disclosures. In preparing these 
disclosures, we have considered Section C and 
E of the TCFD Annex: Implementing the 
recommendations of the TCFD.

54

6.  Develop scope 1 emissions reduction plan 
with detailed investment requirements. 

Area of focus in FY24

1.  Continue to engage our suppliers to develop 

their own Net Zero strategy aligned to 
Science-Based Targets.

2.  Develop our own strategy and policy on 

deforestation and biodiversity. 
3.  Continue to integrate climate risk 

consideration into our business strategy.

4.  Update our materiality assessment to 
inform ongoing strategic planning. 
5.  Establish and agree targets for scope 1  

and recycled materials, which are integrated 
into Group Leadership Team’s LTIP. 

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Governance
Ga) Board oversight of climate-related risks  
and opportunities
The Board recognises the importance of addressing 
climate change risks and opportunities in supporting 
the Group’s long-term success. We have a clear 
governance structure in place for climate change  
and sustainability related matters, see page 60 for  
the structure and composition. 

The overall responsibility to oversee the progress 
against our climate-related goals and targets lies with 
the Board. In doing so, the Board has appointed the 
RSC to oversee the delivery of our pledges to support 
Planet, People, Customers and Community and  
our journey to Net Zero. The Committee’s terms  
of reference are published on the Company’s 
corporate website1.

The committee meets three times a year to: 

 – Review the Group’s sustainability strategy, 

governance and performance against agreed 
targets and objectives. 

 – Oversee the implementation of the Group’s 
sustainability strategy, as well as stakeholder 
engagement activities. 

 – Review and approve all Group policies relating to 

our four key areas of focus: Our Planet, Our People, 
Our Customers and Our Community. 

Climate change is a prominent agenda in the RSC and 
Board meeting, as it is a key area in our strategic plan. 
The Committee Chair reports formally to the Board  
on its proceedings after each meeting. 

In April 2023, the Board and Leadership Team held a 
two day strategy session which featured a dedicated 
session on climate change risks and impacts. This 
ensured subsequent discussions on manufacturing 
strategy and home category expansions factored the 
issues and considerations raised in the climate session.

1.  https://www.dfscorporate.co.uk/media/55600/Terms-of-
reference-RSC-Committee-.pdf (dfscorporate.co.uk)
James Cameron is an independent advisor and award-winning 
authority for climate change.

2. 

55

Climate-related risk is monitored by the Audit 
Committee and the Board through regular meetings. 
The Audit Committee also provides assurance on 
non-financial metrics. In FY23, they have conducted  
an internal audit of environmental data and 
methodologies.

Gb) Role of management in assessing  
and managing climate-related risks  
and opportunities.
In performing its remit, RSC receives regular reports 
from the Sustainability Steering Committee and Group 
Leadership Team. Senior management forms part  
of these forums to ensure they influence and monitor 
the progress of the climate change objectives. 
Responsibilities include updating the RSC on climate 
change and sustainability developments. As well as 
driving the overall strategy of the business and the 
day-to-day management of its climate-related risks 
and opportunities of the business. See page 60 for 
details of their responsibilities and meeting frequency. 

Management is informed about climate-related 
matters both internally and externally. 

 – Internally through regular updates from the brand 
level ESG Committees and sustainability working 
groups, who ensure a clear voice for matters to be 
raised and escalated effectively and help to identify 
areas for improvement, such as the implications  
of the scenario analysis result to our operation

 – Externally through input from sustainability  

experts, such as James Cameron2, to ensure our 
sustainability strategy is relevant and abreast of  
the continually changing reporting and regulatory 
landscape. 

 – Collaborate with the industry bodies and non  

profit organisations, such as FSC, Leather Working 
Group, Circular Change Council, Undaunted 
(Formerly CCCI/Imperial College) to advocate  
for circularity, deforestation, and decarbonisation 
across industry.

Looking ahead
As climate-related considerations become more 
central to our business, we expect them to become 
‘business as usual’ in our strategic and financial 
planning. Climate-related risks may have an impact on 
our revenue, therefore we have made provisions in our 

three-year plan contingency fund. Furthermore, we 
have considered climate change impact in our viability 
test, as set out on page 36.

considers disorderly scenarios, which explore 
higher transition risk due to policies being delayed 
or divergent across countries and sectors.

Strategy
Sa&b) climate-related risks and opportunities over 
short, medium, and long term and its impact to our 
businesses, strategy, and financial planning.
Climate change will continue to present risks and 
opportunities for our business in the short, medium, 
and long term. To understand this impact, we 
conducted a quantitative and qualitative scenario 
analysis exercise in December 2022 with the support 
of Willis Tower Watson. 

We define the short, medium and long-term horizon  
as follows: 
Horizon

Rationale

Years

Short

1-3

Medium 3-10

Long 

10-30

Aligned with our business 
strategy and financial 
forecasting. 
Aligned to the strategic plan 
timeframe. 
Aligned with our Net-Zero 
ambition by 2040 

We assessed our risk and opportunity exposure in two 
scenarios. The assumptions were gathered from the 
following sources: 

 – Intergovernmental Panel on Climate Change 
(IPCC) – Shared Pathways (SSP) scenarios of 
projected global changes are used to derive GHG 
emissions scenarios associated with different 
worlds and forecasts on physical climate 
implications of GHG concentrations. 

 – International Energy Agency (IEA) scenarios – 
focus on the consequences of different energy 
policy and investment choices. The Net Zero  
2050 Scenario (1.5°C) explores what is needed to 
ensure global emissions reach net zero by 2050. 

 – NGFS (Network for Greening the Financial 

System) scenarios – which explore a different set 
of assumptions for how climate policy, emissions, 
and temperatures evolve. The Net Zero 2050 limits 
global warming to 1.5°C through stringent climate 
policies and innovation, reaching global net zero 
CO2 emissions around 2050. The NGFS also 

Low Carbon World scenario (1.5°C)
The scenario assumes that there will be policies  
and technology supporting circular economies; 
material efficiency strategies and policies promoting 
production and use of alternative fuels and 
technologies such as hydrogen, biogas, biomethane 
and Carbon Capture Utilisation and Storage across 
sectors. Hence, global net zero CO2 emissions will be 
reached around 2050. We assess our transition risk 
through this scenario. 

Hot House World scenario (4°C) 
The scenario assumes current policies promoting 
sustainability are removed, there is no carbon pricing 
and there is increasing adoption of resource and 
energy intensive lifestyles around the world. As a result, 
economies fail to transition to a low carbon world  
and the physical impacts of climate change become 
increasingly severe.

Through this exercise, we identified ten material 
climate risks and opportunities. Table 1 summarises 
the transition risks and opportunities. 

Sc) Resilience of strategy, taking into 
consideration different climate related scenarios, 
including a 2°C or lower scenario
Our response to the risk and opportunities identified  
in the scenario analysis exercise are detailed in  
Table 1. We are also committed to reducing our GHG 
emissions within our supply chain to Net Zero by 2040. 
Please see page 46 for details of our climate change 
strategy. This gives us with the with the resilience  
to mitigate and adapt to climate change issues as  
they evolve. 

Our long-term approach to deliver our Net Zero 
ambition is built upon the Sofa Cycle strategy. We aim 
to mitigate the environmental impact of each aspect 
of the product life cycle – from sustainable sourcing 
through to end-of-life – by developing a circular 
business model. See page 49 for more detail.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Risk Management
Ra) Processes for identifying and assessing 
climate-related risks
Our materiality assessment in 2022 identified scope 3 
emissions, deforestation and biodiversity, and material 
use as important topics for the business and our 
stakeholders. Further climate-related risks were 
identified and assessed through the scenario analysis 
exercise in FY23. We involved various internal 
stakeholders in the process, and representatives of  
our wider value chain were consulted on the outcome. 
We applied a percentage of profit before tax as  
a benchmark in considering the materiality of the 
impact of climate change risks and opportunity. 

The exercise considered a shift in our stakeholders’ 
values toward more sustainable products and services, 
existing and emerging regulatory requirements, and 
technology transition, which is reflected in the five risk 
types described in table 1. 

Rb&c) processes for managing climate-related 
risks and the integration with our overall risk 
management framework
Both materiality assessment and scenario analysis 
were used to inform our climate risk register which we 
continue to update through our day-to-day operations 
and regular reviews of our materiality assessments  
and scenario analysis.

The process for managing climate-related risks has 
been integrated into our Group’s risk management 
framework. Climate risk identification was informed by 
both our materiality assessment and scenario analysis. 
Material climate risks are embedded into the Group’s 
risk register and assessed based on the risk 
management framework which is determined by the 
scale of impact (% of PBT) and likelihood and also takes 
into account the controls in place to mitigate the risks. 
As part of the risk management process, we assess 
the risks described in Table 1 periodically (quarterly or 
bi-annually, depending on the risk rating). The result  
of the risk assessment at the end of FY23 is indicated 
in the risk rating column. 

Climate change is included in our principal risks (ESG 
risk). As such, a member of the Group Leadership Team 
(Group Sustainability Director) owns the risk. Oversight 
responsibility of principal risks lies with the Board. 

We continuously monitor the risk factors and the 
effectiveness of the controls assigned to the risk. 
Taking these into account, we have rated climate 
change as medium risk, which means that the risk, 
controls likelihood and impact are assessed on  
a quarterly basis. 

See page 28 for a detailed process on managing 
climate-related risks, including how the decisions to 
mitigate, transfer, accept, or control the risks are taken. 

Metrics and Targets
Ma) Metrics used to assess climate-related risks 
and opportunities in line with our strategy and 
risk management process
As the result of the scenario analysis, we have identified 
a number of metrics used to monitor our climate-risks 
as described in Table 1 (column Indicators). We 
continuously quantify and measure those metrics 
internally. 

We consider scope 1 and 2 intensity metrics as  
our cross-industry metrics, to track our progress  
in achieving our Net Zero Ambition. Additionally,  
we are also tracking our scope 3 in our carbon 
footprint. The performance of these metrics and  
its trend over time is available on page 48. 

Our Net Zero Ambition is a strategic priority. The target 
for its achievement forms a part of the group bonus. 
See Directors’ remuneration report page 78 to 99  
for details. 

Mb) Scope 1, scope 2, and, scope 3 greenhouse 
gas (GHG) emissions
Please see page 48.

Mc) Targets used to manage climate related risks, 
opportunities and performance 
We regard supply chain impacts of materials and 
reducing carbon footprint as key strategic issues, and 
they are aligned with the British Retail Consortium’s 
Climate Action Roadmap. We have chosen a set of 
climate-metrics to assess our impact, and they are 
intrinsic to our Group target. See our Planet Target on 
page 41 for details. Some of the sustainable sourcing 
and carbon reduction targets were included on our 
sustainably-linked revolving credit facility, externally 
assured March 23. 

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Risk type:

Scenarios:

Risk rating:

P  Policy and legal  T  Technology  M  Market  R  Reputation  Ph  Physical

 Transition risks – 1.5º 

 Physical risks – 4º

 High 

 Medium 

 Low

Table 1: Summary of our climate risks and opportunities

Short term risk and opportunities

Risk

Risk/opportunities description

Indicator

Risk rating

Our response

Mandates and regulation on our products 
Risk type: 

P

Increasing regulatory pressure regarding the sustainability of 
materials used in the manufacturing of our products which may 
lead to increasing production cost. This includes the possibility 
of introduction of carbon footprint labelling, plastic tax or bans 
on single use plastics and zero net deforestation policies.

Production cost

Carbon pricing
Risk type: 

P

Carbon pricing already exists in some of the jurisdictions that 
we operate in. Under both scenarios, pricing of GHG emissions 
is expected to increase, which could impact our direct 
operating costs.

Direct operating 
cost

Climate change litigation 
Risk type: 

PP

R

Climate-related litigation claims could be brought against  
DFS by investors, insurers, shareholders, and public interest 
organisations. Reasons for claims could include failure to  
adapt to climate change, greenwashing for overstating  
positive environmental impacts and understating risks  
and insufficient disclosure on material financial risks.

Compliance  
cost/non-direct 
operating cost
Brand value 

We regularly review and update our Sustainable Sourcing  
Policy (three times a year) to keep current with our regulatory 
obligations. For example, we are aware of the new UK Persistent 
Organic Pollutants (POPs) regulation that requires old sofas  
to be incinerated. We are working with our own operation  
and suppliers to respond to the required changes.

Furthermore, we align our supplier contracts with the supplier 
requirements within the Sustainable Sourcing Policy.
As the climate-related risks may have an impact on our 
revenue, we have made provision in our three-year plan 
contingency fund.

We continuously monitor the legislative landscape to ensure 
that we are compliant with the relevant disclosure requirements. 

This year, we have further improved our TCFD reporting to be 
consistent with the 11 TCFD recommendations. We are aware 
that the sustainability reporting landscape is a fast-evolving 
space. We intend to adopt the upcoming standards, framework, 
and regulation into our sustainability reporting approach,  
such as:
 – Taskforce on Nature-related Financial Disclosure (TNFD)
 – IFRS S1 and IFRS S2
 – Transition Plan Taskforce (TPT)

#

1

2

3

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DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Risk type:

Scenarios:

Risk rating:

P  Policy and legal  T  Technology   M  Market  R  Reputation  Ph  Physical

 Transition risks – 1.5º 

 Physical risks – 4º

 High 

 Medium 

 Low

Risk

Risk/opportunities description

Indicator

Risk rating

Our response

Building code requirements
Risk type: 

P

More stringent building codes and guidelines leads to 
increasing maintenance costs associated with upgrading 
stores, distribution centres and manufacturing sites.

Maintenance Cost/
capex/opex

We have considered the cost to meet building code 
requirements into our capex/opex. We will continue to invest  
in our estates to be energy efficient.

#

4

5

Investment Risk
Risk type: 

R

In the UK, all new buildings are expected to have an EPC rating 
of B by 2030. DFS leases its sites, and it is uncertain how the 
regulation could impact lease renewal costs.
Failure to meet publicly stated sustainability targets or failure  
to meet disclosure requirements poses a risk to our business 
as customers and investors increasingly expect high levels  
of sustainability performance from organisations.

On the other hand, meeting our sustainability targets 
potentially opens the opportunity to access lower cost capital, 
such as sustainability-linked loans.

Cost of capital

Medium to long term risk and opportunities

#

1

Risk

Risk/opportunities description

Transition to lower emission technology 
and maintaining a circular system.
Risk type: 

In line with our Net Zero ambition and our Sofa Cycle strategy, 
we need to transition our technological capability to support 
this ambition, which will require increased capex and opex.

T

The technology transition cost would include:
 – Upgrading manufacturing sites and stores.
 – Switching to or supplying infrastructure for electric  
HGV vehicles and sourcing lower emission utilities – 
particularly for processing recycled materials. 

 – Investing in technology to improve the lifecycle of products.

Indicator

Capex to increase 
energy efficiency

Capex to increase 
recycling capability.

Capex/opex  
for transitioning  
to electric  
vehicle fleet.

2

Increased cost of raw materials
Risk type: 

 M

As our suppliers bear the effect of carbon pricing and other 
sustainability-driven impacts, they could pass on the cost to us, 
hence increasing our cost of raw materials.

Production cost

58

Furthermore, we ensure that the buildings that we lease meet 
building code standards. This is integrated in our standard 
practice for new or continuing lease negotiation.
We incentivise teams and leadership as part of the employee 
bonus scheme to meet the publicly stated targets which are 
derived from our sustainability strategic objectives.

Our response

We have developed integrated strategic planning to ensure  
the introduction of low-carbon technology within our property, 
manufacturing and logistics aligned to our Net Zero trajectory. 

This year we have piloted several energy efficiency initiatives, 
such as: 
 – Trialled infrared panels for heating large spaces, such as 

distribution centres. 

 – Installed central building management system to monitor 

and control energy use across our properties.

See page 49 for detailed case studies.
Phased and adapted pricing and margin structure to 
accommodate cost changes.

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

Risk type:

Scenarios:

Risk rating:

P  Policy and legal  T  Technology   M  Market  R  Reputation  Ph  Physical

 Transition risks – 1.5º 

 Physical risks – 4º

 High 

 Medium 

 Low

#

3

4

5

5

Risk

Shift in customer values
Risk type: 

 M

Cost of capital
Risk type: 

 M

Physical risk
Risk type: 
 Ph

Physical risk
Risk type: 
 Ph

Risk/opportunities description

Our customers may increasingly prefer sustainable product 
options with lower embedded emissions. Failure to meet these 
shifting values could cause our retail customers to switch to 
alternative products or competitors.

Indicator

Revenue

On the other hand, being ahead of competitors could create  
an opportunity to widen the customer base, increase revenues, 
profits and market share.

As credit ratings begin to incorporate climate change 
considerations, there is a risk that the cost and availability  
of capital would increase/decrease.

Cost of capital

Damage or loss of value to our facilities due to climate hazards.
The climate hazards considered in our scenario analysis are  
heat stress, flooding, drought, fire weather, and windstorm.

Asset value  
located in an area  
of material climate 
hazard intensity.

Disruption in our supply chain due to climate hazards  
damaging our suppliers’ facilities. The climate hazards  
considered in our scenario analysis are: heat stress, flooding, 
drought, fire weather, and windstorm.

% of supply from 
supplier facilities  
that are in high- 
risk areas.

Risk rating

Our response

Linked product development with the evolving customer 
mindset and purchasing criteria.

We are currently testing and learning about our customer 
appetite. In FY23 both DFS and Sofology developed an 
important, innovative first step to fully circular product ranges 
with the launch of the Gaia, whilst DFS created an award-
winning sprung seat solution for the Grand Designs range.  
See the case study on page 49 for detail.
We support ESG inquiries and disclosures to third-party  
(e.g., CDP) and credit rating agencies (e.g. MSCI, ISS ESG 
Corporate Rating).

All our own facilities are located in the UK, which is not exposed  
to as many climate hazards as other countries. Therefore, the 
overall risk to our facility is considered low to moderate within  
the short to medium-term horizon. Our own facilities including 
manufacturing and distribution are leased with an average of  
five years remaining, they are unlikely to see long-term climate 
changes in 2050 unless renewed.
Our supplier facilities are spread across the UK, Europe, and Asia. 
The overall exposure of drought, fire weather and windstorm to 
our suppliers’ facilities is moderate, whilst the exposure of flooding 
is considered very high in Asia. We have incorporated this finding 
into the strategic review of our manufacturing partners.

Considering the importance of water supply to our textile and 
leather supply chains, we are aware of the critical issue of water 
scarcity. We intend to review and address how we can support 
our suppliers on this issue.

59

DFS Furniture plc Annual Report & Accounts 2023Strategic ReportR E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

S U S TA I N A B I L I T Y   G O V E R N A N C E   2 0 2 3

O U R   B O A R D
The board is responsible for ensuring the Group meet their corporate governance requirements  
and the ESG strategy is robust and aligned with the Group’s strategic objectives.
Nine meetings per annum

Responsible and Sustainable Business Committee (RSC)

Audit Committee

The RSC oversees and makes recommendations on the overall ESG strategy  
and climate-related risks and opportunities, including corporate governance, 
performance against agreed targets and objectives as well as approving  
all Group policies relating to our four key areas of ESG focus.
Three meetings per annum

ESG is considered a principal risk and is therefore reviewed  
by the Audit Committee with input from the RSC. The Audit Committee provide 
assurance against non-financial disclosures including TCFD.
Three meetings per annum

G R O U P   L E A D E R S H I P   T E A M   ( G LT )
The GLT provides the link between the Board, and the Group Steering Committees and Group Sustainability and ESG Meetings. They ensure that ESG is embedded  
in the day-to-day operations and assess the progress against targets, while ensuring that sufficient oversight, guidance, support and resource are available. 
Monthly meetings

Group Steering Committees (inclusion and sustainability) 

Group Sustainability and ESG meeting

The Committee set strategy and review progress on strategic objectives and discuss 
future plans. They monitor and advise on business resilience and agility within the ESG 
roadmap and ensures that the right level of investment is provided where needed.  
The Committee is also responsible for reviewing and driving progress  
on our inclusion strategy. 
Quarterly meetings

These meetings comprise of brand and operational leads who report their progress 
against targets and provide status updates to the GLT. The operational knowledge of 
these individuals, combined with the guidance of experts in a variety of different fields, 
facilitates accelerated progress and potential opportunities for strategic innovation. 
Monthly meetings

S U S T A I N A B I L I T Y   C H A M P I O N S   A N D   I N C L U S I O N   C O U N C I L
We want to empower our colleagues to drive change and improvements in both environmental and social areas. The goal of these councils  
is to educate and engage the wider population as well as support business initiatives and generate ideas.
Bi-monthly meetings

t
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60

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
R E S P O N S I B I L I T Y   A N D   S U S T A I N A B I L I T Y   R E P O R T  C O N T I N U E D

T C F D   C O N S I S T E N C Y   I N D E X 

M AT E R I A L I T Y   A S S E S S M E N T

Pillar

Recommended disclosures

Governance

Strategy

Risk 
Management

Metrics and 
Targets

(a) Board oversight of climate-
related risks and opportunities
(b) Role of management in 
assessing and managing climate 
related risks and opportunities
(a) Climate-related risks and 
opportunities
(b) Impact on the organisation’s 
business, strategy and  
financial planning
(c) Resilience of strategy, taking 
into consideration different 
climate-related scenarios, 
including a 2°C or lower scenario
(a) Processes for identifying and 
assessing climate-related risks
(b) Risk management process
(c) Integration into overall risk 
management
(a) Metrics used to assess 
climate-related risks and 
opportunities in line with  
our strategy and risk 
management process
(b) Scope 1, scope 2, and,  
scope 3 GHG emissions
(c) Targets used to manage 
climate related risks, 
opportunities and performance 

Location within 
this report

Page 60

Page 60

Pages 55 and 57

Pages 55 and 57

Pages 55, 44 and 46

Page 56

Pages 56 and 28
Pages 56 and 28

Pages 56 and 48

Pages 56 and 48

Pages 56 and 41

This strategic report was approved by the Board on 21 September 2023. 
On behalf of the Board. 

T I M   S T A C E Y 
Chief Executive Officer 

J O H N   F A L L O N 
Chief Financial Officer

61

The materiality assessment involved in-depth meetings with stakeholders from across the various Group operating functions, brands and with  
senior management as well as incorporating the views of external stakeholders. The results identified several high priority issues including greenhouse 
gas (‘GHG’) emissions, deforestation and biodiversity, customer satisfaction and product quality, sustainable sourcing, and material usage.

A

B

C

F

G

I

E

D

M

l

s
r
e
d
o
h
e
k
a
t
s
l

a
n
r
e
t
x
e
o
t
e
c
n
a
t
r
o
p
m

I

Impact to DFS

H

J

L

N

K

Area

Definition

Area

Definition

The amount of GHG produced by the activities and operations 
of DFS and of the movement of resources in the supply chain.

H

Inclusion & diversity

A

B

C

D

E

F

G

GHG emissions  
(scope 1, 2, 3)

Deforestation & 
biodiversity

Protection and restoration of the forests which have been 
impacted by the wood use in products and production  
of leather.

Customer satisfaction  
& product quality

The measurement used to determine how satisfied customers 
are with its products and service.

Material usage

As resources continue to deplete, companies will be challenged 
to increase the efficiency in which they use materials in their 
products and to ensure reuse where possible.

A circular approach

Sustainable  
sourcing

Supply chain  
traceability &
transparency

As resources continue to deplete, developing alternative 
approaches to manage waste and resources will become ever 
more important. The circular economy has emerged as a way  
of thinking to design out waste and pollution, keep products  
and materials in use, with the ultimate goal of regenerating 
natural systems.

Selecting and working with suppliers to obtain the materials, 
products, and services DFS requires that are socially  
and environmentally responsible, while still being  
economically sound.

The reporting and disclosure around upstream operations  
both internally and externally. There is an increasing expectation 
from stakeholders for companies to be transparent in their  
use of suppliers.

I

J

K

L

Data protection  
and cyber risk

Colleague  
engagement

Talent &  
development

Health, safety  
& wellbeing

Creating an inclusive environment where everyone is welcome, 
ensuring employees are treated with the respect and have  
equal opportunities.

Ensuring current regulations on GDPR and the protection  
of customer data are followed, while continuing to review 
procedures and systems to reduce the risk and exposure  
to potential cyber attacks. 

Creating a working environment where all colleagues of DFS 
care about their work, the goals, values and performance  
of the Group and enhancing colleague wellbeing.

Ensuring procedures are in place to attract talent and facilitate 
the continuous development of colleagues’ knowledge to 
create a more skilled and accomplished workforce.

Programmes, guidelines and procedures in place to protect  
the safety, welfare and health of any person engaged in work  
or employment.

M Plastics, packaging  

& waste

Limiting the waste created in DFS operations, including plastics 
and packaging, and increasing efficiency of recycling and reuse 
to minimise environmental impact.

N

Community 
engagement  
& investment

Investments, charitable donations and volunteering in activities 
with the aim of bringing about an improvement in quality of life 
for the local residents.

DFS Furniture plc Annual Report & Accounts 2023Strategic Report 
 
 
Governance
report

This section introduces our 
Directors, and details the 
activities of our Board and  
Board Committees.

C O N T E N T S

63  Directors and officers
65  Corporate governance report
71  Audit Committee report
76  Nomination Committee report
78  Directors’ Remuneration report
100  Directors’ report
103  Statement of Directors’ responsibilities  
in respect of the annual report and the  
financial statements
Independent auditor’s report

104 

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DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S   A N D   O F F I C E R S

S T E V E   J O H N S O N 
Non-Executive Chair 

NR

T I M   S TA C E Y
Chief Executive Officer 

S

J O H N   F A L L O N
Chief Financial Officer 

–

A L I S O N   H U TC H I N S O N   C B E
Senior Independent  
Non-Executive Director

A

NR

S  

Date of joining DFS: December 2018

Date of joining DFS: July 2011

Date of joining DFS: November 2022

Date of joining DFS: May 2018

Experience: Steve has over 25 years’ experience in the retail 
sector, in both public and private equity businesses. 

Steve previously served as CEO of Focus Wickes DIY Group 
and Woolworths, as well as working with several other retailers. 
Prior to this Steve spent 8 years at ASDA having started his 
career with Bain & Company.

Steve is an experienced Independent Non-Executive Director, 
was on the Board of Big Yellow PLC until 2020 and was the 
Senior Independent Director of Lenta Limited until March 
2022. Steve has significant retail and M&A experience.  
Most recently he held the position of Executive Chairman  
at the Matalan Group before stepping down in July 2022.

Experience: Tim has been with the DFS Group for over  
10 years and has an in-depth knowledge of all aspects of the 
business. Prior to being appointed Group CEO in November 
2018, Tim served as the Chief Operating Officer, he was 
responsible for the showrooms, supply chain and customer 
service in addition to Online operations and International 
development. 

Tim has significant experience in digital retail having joined DFS 
as Director of Online and Business Development and having  
led the multi-channel transformation of DFS. He was previously 
the Multi-Channel Director for Boots.com and Director for 
Online and Business Development for Alliance Boots. 

Tim also has significant experience in M&A, Operations  
and Customer Services & Marketing.

Experience: Prior to joining DFS, John spent more than  
20 years at ASDA, most recently as Group CFO, and played a 
key role in the recent change of ownership. During his time at 
ASDA John has gained extensive retail experience across a 
broad range of roles, including Commercial Finance Director, 
Group Financial Controller and Internal Audit Director.

Experience: Alison has a background in both digital and  
retail financial services and was previously Group CEO of 
Kensington Group PLC. Over the last 12 years Alison, as the 
CEO of The Pennies Foundation charity has worked with the 
retail industry to establish the fintech charity the Pennies. 

Until March 2022, Alison was a Non-Executive Director of 
Liverpool Victoria Friendly Society Ltd. She previously held 
several senior management positions, including Marketing 
Director, at Barclaycard having started her career at IBM. In 
2016, Alison received a CBE for her services to the Economy 
and Charity.

Qualifications: 

Qualifications: 

 – BA (Engineering) MEng (University of Cambridge)

 – BA (Hons) Accounting and Finance  

(Nottingham Trent University) 

Qualifications: 

 – BA (Hons) in Accounting & Finance  

(Manchester Metropolitan University) 

Qualifications: 

 – B.Sc. Technology & Business Studies  

(Strathclyde University)

 – Member of the Institute of Chartered Accountants  

 – Member of the Charted Institute of Management 

in England and Wales

Accountants 

External appointments:

 – No external appointments

External appointments:

 – No external appointments

External appointments:

 – No external appointments

External appointments:

 – Chief Executive of The Pennies Foundation charity

 – Vice Chair and Senior Independent Non-Executive 

Director of Yorkshire Building Society

 – Senior Independent Non-Executive Director  

of Foresight Group Holdings Limited

Independent:

 – Yes

Committee membership key

Independent:

 – Not applicable

Independent:

 – Not applicable

Independent:

 – Yes

63

A  Audit Committee Member

N  Nomination Committee Member

R  Remuneration Committee Member

S   Responsibility and Sustainability 

 Denotes Chair

–  None

Committee Member

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S   A N D   O F F I C E R S

J O   B O Y D E L L 
Non-Executive Director 

A

NR

L O R A I N E   M A R T I N S   O B E
Non-Executive Director 
Designated Non-Executive Director  
for Workforce Engagement

A

NR

S

G I L L   B A R R
Non-Executive Director 

A

NR

S

L I Z   M C D O N A L D 
Group General Counsel 
and Company Secretary 

Date of joining DFS: December 2018

Date of joining DFS: June 2021

Date of joining DFS: March 2023

Date of joining DFS: August 2018

Experience: Jo has been the Chief Executive Officer of 
Travelodge since May 2022, having previously served as the 
Chief Financial Officer since 2013 and has broad based finance 
experience in hospitality, leisure and retail. Prior to joining 
Travelodge, Jo held senior finance roles across a number  
of consumer-facing companies including Mothercare, 
Jessops, Ladbrokes PLC, Hilton Group plc and EMI Group. 

Jo has significant experience in M&A and corporate 
restructuring as well as risk management and corporate 
governance.

Experience: Loraine is the Global lead for diversity and 
inclusion at the Nichols Group having previously been  
the Director of Diversity and Inclusion at Network Rail 
between 2012 and February 2022. Prior to that Loraine  
was responsible for Jobs & Skills and Equality and Inclusion  
in the construction of the Queen Elizabeth Olympic Park  
for the London 2012 Olympic Games, for which she was 
awarded an MBE. And In 2021 Loraine was awarded the  
OBE for her services to diversity and inclusion in the railway.

Loraine is a recognized expert in her field and brings a wealth 
of experience of organisational transformation, culture 
change and a strong commitment to responsible business.

Experience: Gill was a Non-Executive Director of Morgan 
Sindall from 2004-2012, McCarthy & Stone from 2019 until it 
delisted in 2021 and N Brown from 2017–2023. She is an 
experienced Remuneration Committee Chair (Morgan 
Sindall, N Brown, and McCarthy & Stone), skilled at reflecting 
investor perspectives in remuneration plans that motivate 
growth and shareholder value.

Gill’s executive career focus has been on strategy and 
customer centric business development. She was Group 
Marketing Director of The Co-operative Group from 2011 to 
2014 and was previously Marketing Director of John Lewis. 
She spent seven years at Kingfisher PLC where she held 
variety of senior marketing and business development roles.

Experience: Liz joined DFS in 2018 as the General Counsel  
& Company Secretary. She is responsible for the Corporate 
affairs of the Group and leads a team of specialists focused 
on Legal, Regulatory Compliance, Risk and Health & Safety.

Liz has over 25 years experience as an in-house lawyer  
and Company Secretary, having started her legal career  
with Halifax. Liz has held leadership roles at Poundworld,  
My Dentist, the Peel Airports Group, KCOM Group PLC  
and Yorkshire Electricity. 

Qualifications: 

Qualifications: 

Qualifications: 

Qualifications: 

 – BA (Hons) Physics (University of Oxford)

 – BA Comparative American Studies  

 – B.Sc. Psychology (Aberdeen University)

 – LLB (Hons) in Law (Manchester Metropolitan 

 – Associate of the Institute of Chartered Accountants in 

England and Wales

 – ICAEW Business & Finance Professional

(University of Warwick)

 – Fellow of Royal Society of Arts

 – MBA London Business School 

University)

 – Admitted by the Law Society as a Solicitor in 1996

External appointments:

External appointments:

External appointments:

External appointments:

 – Director and Chief Executive Officer of Thame and 

 – No external appointments

 – Non-executive director of Wincanton PLC

 – No external appointments 

London Limited, the parent company of the 
Travelodge Group and for Travelodge Hotels Limited 
and Director of other subsidiary companies within the 
group

 – Non-executive director of Paypoint PLC 

Independent:

 – Yes

Independent:

 – Yes

Independent:

 – Yes

Independent:

 – Not applicable

Committee membership key

64

A  Audit Committee Member

N  Nomination Committee Member

R  Remuneration Committee Member

S   Responsibility and Sustainability 

 Denotes Chair

–  None

Committee Member

DFS Furniture plc Annual Report & Accounts 2023GovernanceC O R P O R A T E   G O V E R N A N C E   R E P O R T

 “Ensuring that we are an agile organisation 
that is able to respond to changing market 
conditions and stakeholder needs is  
a key focus of the Board.”

Board activities in 2023 at a glance

 – Assessing the operating and long term 
financial planning, budgeting and the 
performance and strategy of the Group, 
in the context of the challenging trading 
environment and market expectations

 – Designing the new Capital allocation  

and Distribution policy

 – Overseeing stakeholder communications

 – Internal Board Evaluation and a review  

of Board composition and skills

 – Overseeing the strategic changes in our 

manufacturing operations

 – The induction of the new Chief Financial 
Officer, John Fallon, and a new Non-
Executive Director, Gill Barr

S T E V E   J O H N S O N
Chair of the Board
 Bio on page 63

65

Our commitment to good governance
We continue to keep a watching brief on the 
corporate governance and audit reform and are 
focused on developing our internal controls to 
ensure we have a thorough and orderly approach to 
corporate governance. Additionally, Environmental, 
Social and Governance (‘ESG’) remains a key area  
of focus for our stakeholders and we continue  
to carefully assess our ESG metrics, targets,  
and reporting. Full details of how we consider our 
responsibilities to our wider stakeholders are shown 
in the Section 172 statement on pages 36 to 38  
and the Responsibility and sustainability report on 
pages 39 to 61. 

2023 AGM 
This year our AGM will be held on 10 November 2023 
at 2:30pm at our Group Support Centre in Doncaster. 
Full details of the meeting arrangements and the 
resolutions to be proposed to Shareholders can  
be found in the Notice of AGM which will be made 
available on our website: www.dfscorporate.co.uk.

S T E V E   J O H N S O N
Chairman
21 September 2023

Welcome to the Governance section of our 2023 
annual report. Our governance structure is designed to 
ensure that the right decisions are taken at the right 
time and underpins our purpose. This report describes 
our structure, culture and values and sets out how  
our Group is run to serve our customers, to look after 
our colleagues as a responsible employer, to work with 
our suppliers and to support the communities in which 
we operate. A key part of being able to deliver on our 
purpose and our strategy is ensuring that we, as a Board, 
continue to be effective in how we discharge our duties 
and to ensure that the Group’s activities are underpinned 
by high standards of corporate governance.

Ensuring that we are an agile organisation that is  
able to respond to changing market conditions and 
stakeholder needs is a key focus of the Board. Read 
more about how we engage with our colleagues and 
our other stakeholders and respond to their views  
on pages 36 to 38. Finally, I want to thank my fellow 
directors for all of their efforts in supporting the Group 
Leadership team and our strategy for the future. 
Despite the challenging external backdrop, we are 
confident that we have the right strategy in place, 
supported by a robust governance framework,  
that will deliver value for all of our stakeholders over  
the long term and allow us to respond with agility  
in the face of emerging challenges.

Our Board in 2023
There have been a number of changes to the Board 
during this financial year, both among the executive 
and non-executive team. In November 2022 Ian 
Durant stepped down from his role and I transitioned  
to the role of Chair and am looking forward to building 
on the strong foundations laid by Ian. John Fallon was 
appointed as Chief Financial Officer in November 2022, 
and Gill Barr joined as a Non-executive Director and 
Chair of the Remuneration Committee in March 2023. 
Jane Bednall stepped down from the Board on  
23 June 2023. Loraine Martins has been appointed  
our Designated Non-Executive Director, the voice of all 
our colleagues at the Board. Biographies for John and 
Gill can be found on pages 63 and 64, demonstrating 
the wealth of experience they bring to the Group.

DFS Furniture plc Annual Report & Accounts 2023GovernanceC O R P O R A T E   G O V E R N A N C E   R E P O R T  C O N T I N U E D

Governance at a glance

Governance framework
The Board is responsible for providing 
leadership to the Group’s business, 
including setting the Group’s purpose, 
strategy and values and promoting its 
long-term sustainable success. The 
Board has adopted a formal schedule 
of matters reserved for its approval.

The terms of reference for each 
Committee are documented and 
agreed by the Board. These terms  
of reference are reviewed annually  
and are available on our website  
www.dfscorporate.co.uk.

DFS Furniture plc Board

Audit 
Committee
Oversees financial reporting,  
internal controls, risk management, 
compliance and audit.

Remuneration
Committee
Oversees linking remuneration  
with strategy and determines  
the levels of remuneration.

Nomination 
Committee
Oversees the composition  
of the Board and  
succession planning.

Responsible & Sustainable 
Business Committee
Oversees the delivery of  
our ESG strategy.

  See committee report on 
pages 71 to 75

  See committee report on 
pages 78 to 99

  See committee report on 
pages 76 to 77

   See committee report on  
pages 39 to 61

Chief Executive 
Responsible for the day-to-day running of the Group’s business and performance, the development  
and implementation of strategy and promoting our culture and standards. 

Group Leadership Team
Led by the Chief Executive, the members of the Group Leadership Team are collectively responsible for overseeing and driving the overarching  
Group financial and operational performance and executing on the strategic initiatives required to deliver the Group’s strategy set by the Board.

Governance, Risk & Compliance Committee 
Led by the General Counsel & Company Secretary, the Committee is responsible  
for internal controls relating to Legal & Regulatory risks.

Brand ESG Committees 
Led by the CEOs of the brands, the Committees are responsible for overseeing the 
implementation of the People, Planet, Customer and Communities strategy.

A key element of our business success is having good corporate governance so we have implemented effective frameworks and practices to ensure that high standards of governance, as well as good values 
and behaviours, are consistently applied throughout the Group.

Role of the Chair and Chief Executive Officer
As Chair, Steve leads the Board, ensuring its effectiveness in all aspects of its role. Tim, the CEO, is responsible for managing the operation of the Group to create value over the long-term. There are clear divisions of 
accountability and responsibility that have been agreed and documented by the Board.

Role of the Chair

Role of the Chief Executive Officer

Role of the Senior Independent Director (‘SID’)

Role of the Company Secretary

Leading the Board and ensuring its effectiveness. 

Ensuring the submission to the Board by the Chief 
Executive Officer of objectives, policies, and strategies 
for the Group, including the Group business plan and 
annual budget.

Ensuring that effective strategic planning for the Group 
is undertaken. 

Facilitating effective contributions of Non-Executive 
Directors to the leadership of the Group. 

Ensuring effective communication between the Board 
and the Company’s shareholders; and promoting  
a culture of openness and debate. 

Acting on the results of the Board’s annual review of  
its Committees’ and individual Directors’ performance. 

Leading the senior management in managing the 
performance of the Group.

Planning the Group’s strategies effectively.

Ensuring the effective implementation of the Board’s 
decisions.

Maintaining an effective framework of internal controls 
and risk management.

Leading the climate change and sustainability objectives 
of the Group.

Leading, motivating, and monitoring performance of the 
Group Leadership Team, focusing on succession planning, 
and making appropriate recommendations as to the 
team’s remuneration to the Remuneration Committee.

Managing the Group’s relations with all of its 
stakeholders, the public and the media.

66

Acting as a sounding board for the Chair.

Meeting with the Non-Executive Directors annually, 
without the Chair being present and collating feedback 
on the Chair’s performance as part of the annual Board 
evaluation process.

Meeting with the Company’s shareholders to consider 
matters where it may be inappropriate to have those 
discussions with the Chair and Executive Directors.

Advising the Board and its Committees on corporate 
governance policies and procedure and for the 
management of Board and Committee meetings.

Managing the provision of timely, accurate and 
considered information.

Advising the Board and representing the Company  
in legal matters.

Ensuring that the Directors receive accurate, timely  
and clear information.

DFS Furniture plc Annual Report & Accounts 2023Governance 
 
 
C O R P O R A T E   G O V E R N A N C E   R E P O R T  C O N T I N U E D

Governance at a glance

Gender Diversity

Ethnicity

Board Tenure

Age

1

3

3

3

4

4

4

6

 Male
 Female

 White
 B.A.M.E.

 0-2 years
 3-5 years

 46-55 years
 56-65 years

Director’ skills matrix

Customer 
Services/ 
Marketing

People, 
Diversity & 
Inclusivity

Retail

Operations

International

Governance & 
Regulatory

Finance

Digital

M&A Environmental

Logistics Manufacturing

Skills and  
experience

Steve Johnson

Tim Stacey

John Fallon

Alison Hutchinson

Jo Boydell

Loraine Martins

Gill Barr

67

Appointment, election and re-election
The Board may appoint any person to be a Director, 
and any Director so appointed shall then be eligible 
for election by shareholders at the next AGM. 
Non-Executive Directors’ appointments are for  
an initial period of three years. All Directors stand  
for annual re-election in compliance with the UK 
Corporate Governance Code (‘the Code’). Neither 
the Chair nor any Non-Executive Director have  
been in their position for more than nine years in 
accordance with the recommendations of the Code.

Independence
The Board reviews the independence of its 
Non-Executive Directors annually. The Board 
considers that the Chair was independent on 
appointment and that all of the Non-Executive 
Directors are independent. The Company maintains 
clear records of the terms of service of the 
Chairman and Non-Executive Directors to ensure 
that they continue to meet the requirements of the 
Code. The Non-Executive Directors’ appointment 
letters anticipate a minimum time commitment of 
two days per month, recognising that there is always 
the possibility of an additional time commitment 
and ad hoc matters arising from time to time, 
particularly when the Company is undergoing a 
period of increased activity. The Board considers 
that each of the Non-Executive Directors have 
sufficient time to devote to their role and that each 
Director’s contribution is important to the long-term 
sustainable success of the Company. The Directors’ 
biographies can be found on pages 63 and 64.

Directors’ skills and experience 
The Board regularly reviews the skills matrix to 
ensure it aligns with the evolution in the strategy. 
The competencies highlighted in the matrix will be 
considered in relation to the appointment of any 
new Directors to the Board.

DFS Furniture plc Annual Report & Accounts 2023GovernanceC O R P O R A T E   G O V E R N A N C E   R E P O R T  C O N T I N U E D

Governance at a glance

Name 

CHAIRMAN

Meetings  
attended 

Maximum  
meetings

Independent 

Responsibility and role during 21/22

Date of  
appointment 

Ian Durant Chairman
Steve Johnson Chairman

3
8

3
8

Leading the Board and ensuring its effectiveness in relation to board 
governance, performance, and shareholder engagement. 

2 May 2017
6 December 2018

EXECUTIVE DIRECTORS – At each Board meeting, the Board receives and discusses reports from each of the Executive Directors.

Tim Stacey CEO

Mike Schmidt CFO
John Fallon CFO

NON-EXECUTIVE DIRECTORS 

Alison Hutchinson (SID)
Jo Boydell
Jane Bednall
Loraine Martins
Gill Barr

STANDING ATTENDEES 

Liz McDonald  
Company Secretary

8

2
4

8
8
8
8
3

8

8

2
4

8
8
8
8
3

–

–
–

Leading and managing Group performance and strategy to ensure  
the long-term profitable operation of the Group.
Leading, managing, and maximising Group financial performance, 
investor relations, legal and risk functions. 

1 November 2018

11 July 2019
14 November 2022

Overseeing the implementation of the strategy and development  
of the Group whilst maintaining a system of internal control and risk 
management. Board Committee members also have further specific 
responsibilities in relation to reviewing the integrity of financial 
information, dealing with succession planning and Board diversity,  
and setting remuneration. 

1 May 2018
6 December 2018
1 January 2020
28 June 2021
1 March 2023

Advising the Board on all legal, corporate governance and compliance 
issues.

30 September 2018

ATTENDED BY INVITATION – Members of the Group Leadership Team are invited to attend Board meetings to present papers and discuss key matters. 

Board meeting attendance
The Board held eight scheduled meetings during 
the year, with additional ad hoc meetings held as 
required. Meetings took place at a number of 
operational locations to provide an opportunity to 
promote colleague engagement. During the year 
the Chair and the Non-Executive Directors met  
on three occasions without the Executive Directors 
present, and the Non-Executive Directors met 
privately with the CEO on two occasions. 

The Board has a full programme of Board meetings 
planned for the year ahead and intends to meet 
eight times, with additional meetings being held  
to review important trading periods or strategic 
matters, as required. All Directors have the right to 
have their concerns over, or opposition to, any Board 
decision noted in the minutes. All Directors have 
access to the Company Secretary and may take 
independent legal advice.

External appointments
The Executive Directors may accept outside 
appointments provided that such appointments  
do not impact their ability to perform their duties  
as Executive Directors of the Company. 

Nick Smith
Matt Nicholls
Emma Dinnis
Alex Salden
Russ Harte
Jo Shawcroft

3
2
2
2
3
3

Committee meetings

Name 

Ian Durant
Steve Johnson
Tim Stacey
Alison Hutchinson
Mike Schmidt
John Fallon
Jo Boydell
Jane Bednall
Loraine Martins
Gill Barr

68

The Group Leadership Team is led by the CEO, and is responsible for executing strategy and 
the day-to-day management of the business. Their attendance at Board meetings assists  
the Directors in gaining a clearer insight into the Group’s operations. This process also affords 
the team the opportunity to bring matters to the attention of the Board.

Audit 
Committee 

Remuneration 
Committee

Nomination 
Committee 

Responsible & 
Sustainable Business 
Committee*

2
3
3
3
2
1
3
3
3
1

3
4
4
4
2
1
4
4
4
1

3
4
4
4
1
1
4
4
4
1

1
3
3
3
2
1
2
3
3
1

*  The Responsible & Sustainable Business Committee comprised 

Alison Hutchinson, Tim Stacey, Jane Bednall and Loraine 
Martins.

**  All Directors are invited to Audit Committee meetings and the 
Responsible and Sustainable Business Committee meetings, 
and the Chair of the Board is invited to attend the Remuneration 
Committee. The Chief Executive Officer and Chief Financial 
Officer are invited to attend both the Remuneration and 
Nomination committee meetings where appropriate to do so.

DFS Furniture plc Annual Report & Accounts 2023GovernanceC O R P O R A T E   G O V E R N A N C E   R E P O R T  C O N T I N U E D

How the Board operates
The following section provides an overview of the 
content and structure of Board meetings. Agenda 
planning is undertaken in advance of every meeting  
to ensure there is appropriate allocation of time to 
strike the right balance between regular standing 
items, such as reports on current trading, financial 
performance & budgets, the strategic plan, regulatory 
and health and safety matters, with two or three 
detailed ‘deep dives’ provided by members of the 
Group Leadership Team. These enable the Board to 
gain a deeper understanding of the strategic direction 
of the business, exchange views and robustly debate 
elements of the Company’s performance, specific 
projects or areas of strategic significance. If any 
Directors are unable to attend a Board meeting  
for any reason, they are consulted prior to the 
meeting and their views are made known to the  
other Directors. All Board decisions are recorded  
and any Board decision made outside of a meeting  
is made by written resolution. All meetings are 
structured to allow open discussion. The Board has  
a formal schedule of matters specifically reserved  
for its decision and approval, a copy of which is 
available from the Company Secretary, Liz McDonald.

UK Corporate Governance Code 2018 
Compliance statement 
This Corporate governance report, which incorporates 
reports from the Audit and Nomination Committees 
on pages 71 to 77 together with the Strategic Report 
on pages 1 to 61, the Directors’ Remuneration Report 
on pages 78 to 99 and the Directors’ Report on pages 
100 to 102, describes and explains how the Company 
has applied the relevant provisions and principles of 
the Code, The Companies (Miscellaneous Reporting) 
Regulations 2018 (the Regulations) and the Financial 
Conduct Authority’s Listing Rules and Disclosure and 
Transparency Rules during the year ended 25 June 
2023. A copy of the Code is available on the Financial 
Reporting Council’s website, www.frc.org.uk.

As detailed in the FY22 annual report, in December 
2022 the pension provision for the Executive 
Directors was brought in line with that of the wider 
workforce to comply with the Code. The Board 
confirms that all other provisions of the Code  
were complied with throughout the entire year.

Directors’ indemnities and conflicts
As at the date of this report, indemnities are in force 
under which the Company has agreed to indemnify 
the Directors, to the extent permitted by law, in 
respect of losses arising out of, or in connection with, 
the execution of their duties, powers or responsibilities 
as Directors of the Company. The indemnities do not 
apply in situations where the relevant Director has 
been guilty of fraud or wilful misconduct. Under the 
authority granted to them in the Company’s articles 
of association, the Board has considered carefully any 
situation declared by any Director pursuant to which 
they have or might have a conflict of interest and, 
where it considers it appropriate to do so, has 
authorised the continuation of that situation. 

In exercising their authority, the Directors have had 
regard to their statutory and other duties to the 
Company. The duties to avoid potential conflicts  
and to disclose such situations for authorisation by 
the Board are the personal responsibility of each 
Director. All Directors are required to ensure that  
they keep these duties under review and to inform 
the Company Secretary on an ongoing basis of any 
change in their respective positions. The Company 
maintains a related party register to record any 
conflicts, which is updated annually. Additionally the 
Group has purchased Directors’ and Officers’ liability 
insurance.

Board Evaluation
As required by the Code, the Board undertakes an 
annual evaluation of its activities and those of its 
committees. To perform the effectiveness review this 
year the Board carried out an internal review based 
once again on the same questionnaire provided  
by our external consultant, Gould Consulting,  
to maintain consistency so that we continue to  
build upon the work the Board has done.

In April, a three-stage process was followed,  
as depicted to the right:

Stages of our Board evaluation

Stage 1

Stage 2

Formal online questionnaire 
provided by Gould Consulting to 
provide a clear read across from 
the findings of the FY23 review. 
One to one session with the SID.

Results collated and shared 
with all the Directors.
SID fed back to the Chairman.
Discussion around the  
key learnings.

Stage 3

Action plan for FY24.

Results overview
The consensus was that the Board, and its 
Committees, had performed effectively and had 
addressed those areas previously identified as 
requiring further attention. The review found that 
whilst Board dynamics remain strong, given the 
changes to the composition of the Board, renewed 
focus should be on developing the relationships 
between the Directors and how the Board operates 
collectively. The conclusion overall was that the Board 
is operating effectively and that all Board members 
can contribute freely and play an active role in  
Board meetings.

Board action plan for FY24
 – Ensure regular feedback is provided to the  

Non-Executive Directors on ongoing discussions 
with management.

 – Elevated focus on Risk & Internal Audit 

reconfiguring how these two functions report 
regularly into the Board.

 – Overseeing the strategic changes and the 

continued progression and development of each 
of the Group’s brands, with a particular emphasis 
on The Sofa Delivery Company. 

 – Further enhance reporting of Strategic KPIs. 

The Board will continue to review its procedures, 
effectiveness, development and composition during 
the year ahead. The Chair will use the output of the 
Board evaluation to further develop the performance 
of the Board during the year ahead.

New Directors induction
Following their appointment to the Board, John Fallon 
and Gill Barr both went through the Group’s formal 
induction plan. All new Directors undergo a detailed, 
tailored induction programme. Including meetings 
with the Company’s external advisors and with 
colleagues from across Group to familiarise the 
Director with all operations, including those in 
showrooms, manufacturing sites and distribution 
centres and our Group Support Centre. 

 – One-to-one meeting with the Company Secretary to understand the Governance 

issues which apply to the business

Understand  
their duties

 – One-to-one meetings with the rest of the Board, including the Chairman, Executive 

Directors and other Non-Executive Directors

 – Review previous Board & Committee papers, Committee terms of reference and  

Investor presentations etc

 – Meeting with External Advisors 

 – One-to-one meetings with the members of Group Leadership Team and the  

Meet the 
colleagues

wider workforce 

 – Presentations from key functions within the Group

Visit the business

 – Visiting operational locations including showrooms, factories, support offices and 
customer distribution centres and meeting with our colleagues from these areas 

69

DFS Furniture plc Annual Report & Accounts 2023GovernanceC O R P O R A T E   G O V E R N A N C E   R E P O R T  C O N T I N U E D

External auditor
Our external auditor is KPMG LLP and our 
engagement partner is Frances Simpson. Our auditor 
was appointed following a comprehensive tender 
process, and we continually assess the independence 
and expertise of KPMG LLP. Our non-audit services 
policy can be found on our website and further details 
on page 125.

Internal audit
Further details relating to the internal audit function 
are contained within the Audit Committee report  
on pages 71 to 75.

Remuneration
The remuneration policy is designed to support 
strategy and promote the long-term success of  
the Company. Details of the procedures used to 
determine remuneration, including separate 
performance-related elements, in relation to the 
Board and wider workforce are contained in the 
Remuneration Committee report on pages 78 to 99.

DTR Disclosure
The disclosures required under DTR 7.2 of the 
Disclosure and Transparency Rules are contained in 
this report, and the Audit Committee and Nomination 
Committee Reports, except for information required 
under DTR 7.2.6 which is contained in the Directors’ 
Report on pages 100 to 102.

Signed on behalf of the Board of Directors.

E L I Z A B E T H   M C D O N A L D
General Counsel & Company Secretary
21 September 2023

Shareholder engagement
The Board actively seeks and encourages 
engagement with major institutional shareholders 
and other stakeholders. The Chief Executive Officer 
and Chief Financial Officer regularly meet with 
analysts and institutional shareholders to keep them 
informed of significant developments and to develop 
an understanding of their views which are discussed 
with the Board.

The Chairman and Senior Independent Non-
Executive Director also make themselves available  
to shareholders so that any issues and concerns can 
be communicated to the Board. In addition to the 
extensive engagement carried out by the CEO  
and CFO, the Chairman, and other members of the 
Board met with major shareholders several times 
throughout the year. Following any engagement  
with investors, details of the discussions are provided  
to the Board. Following the half-year and full-year 
results, more detailed feedback sessions were held 
with the Board to discuss shareholder views on  
the results and the Company’s strategy. 

Interaction with all shareholders
 – Presentations of full-year and interim results  

to analysts and shareholders; these are available  
on the Company’s corporate website

 – Market announcements and the Annual Report, 
which sets out details of the Company’s strategy, 
business model and performance over the past 
financial year and plans for future growth

 – The Annual General Meeting, where all 

shareholders have the opportunity to vote on  
the resolutions proposed and to put questions  
to the Board and executive team

 – The Company’s corporate website  

(www.dfscorporate.co.uk), where investor 
information and news are regularly updated

Investor relations activity, analysis of the share register, 
comments by analysts, views of major shareholders 
and advice from the Company’s brokers are all 
ongoing items of review by the Board in order to 
maintain a clear understanding of market perceptions.

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DFS Furniture plc Annual Report & Accounts 2023GovernanceA U D I T   C O M M I T T E E   R E P O R T

 “The primary responsibilities of the Committee 
remain the oversight of the Group’s external 
financial reporting, internal controls and risk 
management, and the effectiveness of both the 
internal audit function and the external audit.”

J O   B O Y D E L L
Chair of the Audit Committee

 Bio on page 64

71

On behalf of the Board I am pleased to present this 
year’s Audit Committee report.

As we move beyond the more direct disruption of the 
Covid-19 pandemic, our internal audit programme has 
focused on higher risk operational areas and targeted 
risk control reviews, drawing out key themes and  
risk findings.

Our internal audit team continues to embed the new 
risk management technology platform implemented 
last year, including consideration of ESG impacts. 

The Committee has overseen progression of the 
Group’s approach to the UK’s audit and corporate 
governance reform and this will continue to be  
an area of focus throughout FY24 as further  
guidance emerges.

The Committee continues to conduct regular 
assessments of the effectiveness of the external  
audit process, which was this year supplemented  
by a satisfactory Audit Quality Review of the Group’s 
audit by the FRC. 

While no significant new financial reporting matters 
arose in FY23, viability reporting and goodwill 
impairment assessments have continued to be 
important focus areas given the impact of rising 
interest rates and other pressures on the 
macroeconomic environment. 

I thank my fellow Committee members for their 
valuable contribution and support during the year,  
and I welcome any comments or questions from 
shareholders.

Key activities during FY23

 – Embedding of new risk management 

technology introduced in FY22

 – Continued focus on the Group’s  

approach to UK audit and corporate 
governance reform

Composition
The Audit Committee continues to be chaired by  
Jo Boydell, who was appointed to the role in April 
2019. Other current Committee members who 
served during the year are Alison Hutchinson, 
Loraine Martins and Gill Barr. Steve Johnson  
stepped down from the Audit Committee upon  
his appointment as Chairman in November 2022, 
and Jane Bednall stepped down from the 
Committee and the Board in June 2023.

The UK Corporate Governance Code (‘the Code’) 
recommends that all members of the Audit 
Committee are Non-Executive Directors, 
independent in character and judgement and free 
from any relationship or circumstance which may, 
could or would be likely to, or appear to, affect their 
judgement and that one such member has recent 
and relevant financial experience. The Board 
considers that, by virtue of her current and recent 
executive roles, details of which are set out on  
page 64, Jo Boydell has recent and relevant financial 
experience and the Company complies with the 
requirements of the Code in this respect. 

All Committee members are Independent 
Non-Executive Directors and have extensive 
relevant commercial and operational experience  
in large retail/customer-facing organisations  
which both benefit the Committee and collectively 
illustrate its competence relevant to the sector  
in which the Group operates.

Biographies of the Independent Non-Executive 
Directors are included on pages 63 and 64 and  
a summary of their principal skills and experience  
is shown on page 67.

The Chief Executive Officer, Chief Financial Officer 
and Chair of the Board attend meetings of the Audit 
Committee by invitation, as do KPMG LLP’s Audit 
Partner and members of the Executive Board and 
senior management as appropriate. The Group 
Audit & Risk Director provides comprehensive 
updates at each meeting. The Company Secretary 
also attends by invitation in order to maintain  
a record of the meetings.

DFS Furniture plc Annual Report & Accounts 2023GovernanceSignificant issues considered in relation to the 
financial statements
The Committee considered the following significant 
matters in relation to the financial statements and how 
these were addressed. This included reviewing papers 
prepared by management detailing the basis of and 
rationale for the treatments adopted. The Committee 
also received reports from and held discussions  
with the external auditor to ensure that a robust level  
of challenge had been made to management’s 
assessments and to confirm that there were  
no significant differences of opinion between 
management and auditors.

A U D I T   C O M M I T T E E   R E P O R T  C O N T I N U E D

Performance evaluation
The evaluation of the performance of the Audit 
Committee was carried out as part of the wider review 
of Board effectiveness, further details of which can be 
found in the Corporate Governance report on page 69. 
There were no significant concerns raised from this 
review and the Committee was deemed to be 
operating effectively.

Roles and responsibilities
The Audit Committee assists the Board in discharging 
its responsibilities with regard to the oversight of:

Financial reporting:
 – Monitoring the integrity of the financial statements 

of the Group, including its annual and half  
yearly reports, and considering the clarity and 
completeness of financial and non-financial 
disclosures therein;

 – Reviewing and challenging any changes to 

accounting policies, accounting for significant  
or unusual transactions and the application  
of appropriate judgements and estimates;

 – Advising the Board on whether the Group’s financial 
statements are fair, balanced and understandable; 
and

 – Assessing the assumptions and sensitivities 
underlying the Group’s viability statement. 

Internal and external audit:
 – Overseeing the Group’s relationship with its 
external auditor, including their appointment, 
remuneration, independence and the effectiveness 
of the audit process;

 – Developing and implementing a policy on the 
supply of non-audit services by the external 
auditor; and

 – Monitoring and reviewing the effectiveness  

of the Group’s internal audit function in the context 
of the Group’s overall risk management system.

Internal controls and risk management:
 – Reviewing the Group’s processes and procedures 
for ensuring that material business risks, both 
existing and emerging, are properly identified  
and managed;

 – Reviewing the adequacy and effectiveness of  
the Group’s internal financial controls and risk 
management systems; and

 – Reviewing the Group’s arrangements with regard  
to employee/contractor whistleblowing, fraud 
detection, prevention of bribery and money-
laundering. 

Activities of the Audit Committee
The Audit Committee met three times during the year 
and attendance at those meetings is shown on page 
68. At each meeting, standing agenda items relating to 
risk, internal audit results, whistleblowing and litigation 
issues were reviewed in addition to specific financial 
reporting or other topics.

Financial Reporting
Financial Statements
The ultimate responsibility for reviewing and approving 
the annual report and accounts and the half-yearly 
reports remains with the Board. 

The Committee reviews the content of the annual 
report and accounts and advises the Board on  
whether, taken as a whole, they are fair, balanced and 
understandable and provide the information necessary 
for shareholders to assess the Group’s and Company’s 
position and performance, business model and 
strategy. This review includes an assessment of the 
adequacy of the disclosure with respect to going 
concern and viability reporting and due consideration 
to laws and regulations, the Task Force on Climate-
related Financial Disclosures (‘TCFD’), the provisions  
of the UK Corporate Governance Code and the 
requirements of the Listing Rules.

In addition to existing requirements, the Committee 
monitors and considers future corporate reporting 
developments in order to develop the Group’s 
approach to meet any new requirements. During  
the year the Group has continued to monitor 
developments and to work towards anticipated 
requirements on UK corporate governance reform  
and this will be an ongoing area of focus for FY24.

Viability
The Committee reviewed the appropriateness of 
preparing the accounts on a going concern basis, 
including consideration of forecast plans and 
supporting assumptions as well as sensitivity analysis 
and concluded that the Group’s financial position was 
such that it continued to be appropriate for accounts 
to be prepared on a going concern basis. As explained 
in further detail below, the Committee also reviewed 
the Group’s longer term viability statement.

Fair, balanced and understandable
In reviewing the Annual report for the 52 weeks ended 
25 June 2023, the Committee considered the balance 
of the strategic report with respect to proportional 
focus on positive and negative results and events, 
adequate disclosure of risks and the consistency  
of reporting of financial and other measures.  
The Committee also considered the extent and 
prominence of Alternative Performance Measures 
presented. This additional review by the Audit 
Committee, supplemented by advice received  
from external advisors during the drafting process, 
assisted the Board in determining that the report  
was fair, balanced and understandable at the time  
that it was approved. 

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DFS Furniture plc Annual Report & Accounts 2023GovernanceA U D I T   C O M M I T T E E   R E P O R T  C O N T I N U E D

Impairment of goodwill

As a result of business acquisitions, the Group has 
recognised significant balances for goodwill. Goodwill 
must be tested annually for impairment; other 
intangible assets are tested when there are indicators 
that they may be impaired.

The assessment of potential impairment requires  
a number of judgements and estimates to be made  
in determining the relevant future cash flows and  
the discount rate to be applied.

Going concern and viability reporting

In addition to the statement on going concern, the 
Group is required to make an assessment of its longer 
term viability. This requires the application of a number 
of judgements and estimates, particularly given the 
continuing macroeconomic uncertainty.

Parent company investments

The ultimate parent company of the Group, DFS 
Furniture plc, holds a significant value of investments 
in subsidiary companies in the Group. The carrying 
value of these investments and related intragroup 
borrowings is supported by the enterprise values of 
the underlying trading entities. Assessment of these 
enterprise values requires a number of judgements 
and estimates to be applied.

Note 10

The Committee reviewed and challenged the approach 
taken by management to impairment testing, and 
assessed the reasonableness of the underlying 
assumptions and financial forecasts used. The 
Committee considered the appropriateness of the 
conclusions reached, and also reviewed KPMG LLP’s 
report and discussed their observations and findings  
in this area.

The Committee will continue to review the carrying 
value of intangible assets at least annually, or in the 
event of any significant changes to the structure or 
circumstances of the Group.

Page 35

The Committee, along with the Group’s external auditor, 
has reviewed management’s assessment of the 
prospects of the Group for the three years from 25 June 
2023, being a reasonable period for the assessment  
of key risks for a retail business given continuing political 
and economic uncertainties. This review included 
challenging underlying assumptions and stress-testing 
the scenario modelling, including the potential impacts 
of high inflation, rising interest rates and a weak market 
environment, and concluded that the going concern 
assumption remains appropriate and the Board is able 
to make the viability statement on page 35 of the 
Strategic Report.

Note 2 to the Company financial statements

The Committee reviewed management’s assessment 
of the recoverability of the parent company investments, 
including the underlying judgements and estimates,  
and considered the consistency of these with the 
assessment of the impairment of intangible assets  
as noted above. The Committee considered the 
appropriateness of the conclusions reached, and also 
reviewed KPMG LLP’s report and discussed their 
observations and findings in this area.

The Committee will continue to review the carrying 
value of the parent company investments at least 
annually, or in the event of any significant changes  
to the structure or circumstances of the Group.

External Audit
Assessment of effectiveness of the external  
audit process
The Audit Committee oversees the relationship with the 
external auditor and considers the re-appointment of 
the Group’s auditor, before making a recommendation 
to the Board to be put to shareholders.

As part of this responsibility to assess the effectiveness 
of the external auditors, the Committee approved the 
audit plan for the 52 weeks ended 25 June 2023 and 
reviewed the auditor’s findings and management 
representation letters.

In addition to consideration of the audit process, 
responses to questions from the Committee and the 
audit findings reported to the Committee, a structured 
feedback exercise was again undertaken during the 
year. This exercise collated feedback on a wide range  
of factors from Non-Executive Directors, senior 
managers and relevant colleagues from the Finance, 
Audit and Risk, Legal and Compliance teams. The 
results of this feedback identified key strengths in 
regard to objectivity and robustness of challenge, 
alongside opportunities for enhancing communication 
flows and seeking efficiencies on fees. These results 
supported the Committee in its conclusion that  
KPMG LLP continues to be effective in its role  
as external auditor.

In performing this assessment, the Committee has 
already incorporated a number of the considerations 
noted in the FRC’s Audit Committees and the External 
Audit: Minimum Standard, published in May 2023. 
During the course of FY24 the Committee will seek  
to enhance its processes where required to address  
all elements of the guidance.

During the year, the audit of the Group’s FY22 annual 
report was selected by the FRC for an Audit Quality 
Review as part of their routine review process. The 
Committee discussed the outcome of this review  
with the auditors, with no significant findings noted.

Appointment of the external auditor
The Group’s external auditors were appointed in  
FY22 following a tender process as detailed in  
previous annual reports. Under current UK corporate 

governance requirements the external audit provision 
will be subject to another tender no more than ten 
years later, ahead of the start of the FY32 audit.

Safeguarding objectivity and independence 
relative to non-audit services
The Committee regularly reviews the Group’s policy  
on non-audit services, which governs the provision  
of non-audit services provided by the auditor and,  
in summary, categorises the types of non-audit 
services as:

 – Prohibited – services that have the potential to 
impair or appear to impair the independence  
of their audit role;

 – Permissible (subject to approval limits) – 
services which primarily relate to work that is 
outside the required scope of the statutory audit, 
but is consistent with the role of the external 
statutory auditor; and

 – Services to be considered on a case-by-case 
basis – all other services of an advisory or other 
nature that do not compromise the independence 
of the external auditor.

In any event, within each of the Group’s legal entities, 
the cumulative total of non-audit fees paid to the 
external auditors within each financial year must not 
exceed 70% of the average audit fee for the last three 
financial years. The above policy has been adhered to 
throughout the financial year ended 25 June 2023, 
during which the only non-audit services provided by 
the Group’s external auditor were an interim review, 
which is closely related to the audit, and a comfort 
letter in connection with an investment circular for the 
Company’s EGM held on 4 November 2022, which 
constituted permissible assurance work under the policy.

Independence assessment by the Audit 
Committee
The external auditor is required periodically to assess 
whether, in its professional opinion, it is independent 
and those views are shared with the Audit Committee. 
The Committee has authority to take independent 
advice as it deems appropriate in order to resolve 
issues on auditor independence. No such advice has 
been required to date. There are no contractual 
obligations in place that restrict the choice of  
statutory auditor.

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DFS Furniture plc Annual Report & Accounts 2023GovernanceA U D I T   C O M M I T T E E   R E P O R T  C O N T I N U E D

The Committee is satisfied that the independence of 
the external auditor is not impaired and notes that the 
audit firm’s engagement partner rotation policy has 
been complied with. Furthermore, the level of fees paid 
for non-audit services, details of which are set out in 
note 3 to the financial statements, does not jeopardise 
its independence.

Internal Audit
At its July 2022 meeting, the Committee reviewed and 
approved the Group’s internal audit plan for FY23 which 
was organised across the following categories:

 – Regulatory;

 – Company Risk, including cyber and ESG;

 – Group Retail Estate;

 – Sofa Delivery Company (CDC’s);

 – Manufacturing; and

 – Central Operations.

Within these categories, specific topics and sites were 
selected based on review of principal and strategic 
risks, response to stakeholder focus areas and 
changes in business operations. The audit plan also 
provided for additional activity in support of group 
initiatives and specific-scope reviews of emerging risk 
areas. The Committee also considered the areas not 
included in the FY23 audit plan in order to confirm the 
rationale for their exclusion.

Internal audit services continue to be delivered through 
a combination of traditional full audits and lighter  
touch assurance reviews. This is supplemented by 
engagement with third party specialists in key areas 
such as cyber, ESG and regulatory compliance. Data 
analytics also plays a key role in the identification and 
tracking of risk areas, including live metrics on key 
assurance areas for operational sites. This allows the 
internal audit team to conduct more focused sample 
testing and data analysis to identify potential 
non-compliance or fraud.

 – Retail audits, including omnichannel/online sales;

 – Stock management;

 – Regulatory compliance monitoring programmes 

for retail brands;

 – Site audits for The Sofa Delivery Company;

 – ESG;

 – Foreign exchange hedging;

 – Customer services;

 – Recruitment; and

 – Colleague expenses.

In addition, Internal Audit performed a number of 
specific risk control reviews to particular business 
activities, including reviews of foreign exchange and 
customer refunds, as well as providing support and 
advisory work for process improvement in retail and 
supply chain operations. 

The scope of internal audit work for manufacturing as 
well as other operational areas also includes key 
elements of health and safety compliance with both 
internal requirements and external regulations.

During the year the Group also enhanced its 
methodology for internal audit reporting to create 
clearer linkage to related risk documentation in order 
to directly highlight the effectiveness assessment of 
controls within the area being audited. Consideration 
of ESG related impacts remains a central part of the 
internal audit process, and was supplemented in FY23 
by a review of the quality of ESG KPI data provided by 
suppliers.

The management of cyber risk remains a high priority 
for the Group. A programme of rigorous self-
assessment covering all key threat areas is followed  
in order to identify potential enhancements to the 
Group’s processes and systems. Further information 
on activities and developments in this are discussed in 
the Risks and Uncertainties section on page 31.

While some modifications to the original plan were 
made during the year, due to changes in business 
organisation or to facilitate additional requests from the 
business for advice or investigation, the Committee 
retained oversight of these modifications to ensure 
that a broad-range of coverage was maintained. Areas 
covered by the plan in FY23 included:

Summarised reporting of internal audit results is 
provided to the Governance Risk and Compliance 
committee on a monthly basis and also at each Audit 
Committee meeting, together with summaries of 
themes emerging from the results and the overall  
risk profile across the business. Common themes 
emerging from internal audit work are also fed back  

74

to operational leadership teams to support controls 
and process improvements.

The effectiveness of the internal audit team, and its 
level of resource, is reviewed by the Committee at least 
annually. This assessment includes the ongoing review 
of the:

 – Audit agenda and operational plans (including 

resource requirements);

 – Results of the audit fieldwork and any significant 

issues highlighted; and

 – Management of any corrective actions 

implemented.

Internal control and risk management
As detailed in its terms of reference the Committee 
bears delegated responsibility from the Board for the 
overall system of internal controls for the Group and for 
reviewing its effectiveness. In accordance with FRC 
guidance, it carries out such a review at least annually, 
covering all material controls including financial, 
operational and compliance controls and risk 
management systems.

The Committee receives an update at each meeting, 
highlighting new and emerging risks, and progress and 
changes in rating of principal risks. Horizon scanning 
for emerging macro and internal risks is updated on  
a quarterly basis, with prioritisation based on likely 
severity and timing of the risks identified. During FY23 
the Group undertook a benchmarking exercise of its 
principal risks against the broader UK retail sector  
and was satisfied that all critical areas had been 
appropriately addressed. The Group has also 
continued to develop and embed the new specialist 
risk management tool introduced last year.

The Committee also maintains oversight of key 
process and controls developments in the Group. 
During FY23 inventory master data and reporting has 
continued to be an area of focus, alongside the analysis 
and reconciliation of the freight component of 
standard costs. The Committee received regular 
updates to support appropriate challenge and review 
of progress.

The system of internal controls is designed to manage 
rather than eliminate the risk of failure to achieve 
business objectives and can only provide reasonable 

and not absolute assurance against material 
misstatement or loss. The Group has operating 
policies and controls in place covering a range of issues 
including financial reporting, capital expenditure, 
business continuity, information technology (including 
cyber security) regulatory requirements, ESG, and 
appropriate employee policies. These policies are 
designed to ensure the accuracy and reliability of 
financial reporting and govern the preparation of 
financial statements.

In particular, the Group Leadership Team conducts a 
quarterly risk review and a Governance and Risk 
committee comprising senior management meets 
monthly to review changes in the regulatory/legal 
landscape, the Group’s key risks and concerns and also 
ensures the sub-committee framework is working 
effectively.

Sub-committees for each brand comprise senior and 
middle management responsible for the ‘day to day’ 
management of the controls to ensure the Group 
remains both compliant and proactively reviews its 
processes, risks and forthcoming changes to ensure it 
plans in a timely, structured and sustainable way.

The Governance and Risk committee places emphasis 
on key metrics and management information designed 
to provide oversight of performance and highlight any 
potential detriment or risk to the Group while seeking 
to achieve the very best customer outcomes and 
provide a safe environment for staff, customers and 
data alike. 

The Audit Committee and Board also receive 
recommendations from the Responsible and 
Sustainable Business Committee with regard to 
climate-related risk assessments.

The Board is ultimately responsible for the Group’s 
system of internal controls and risk management  
and discharges its duties in this area by:

 – Holding regular Board meetings to consider the 

matters reserved for its consideration;

 – Receiving regular management reports which 

provide an assessment of key risks and controls;

 – Scheduling annual Board reviews of strategy 
including reviews of the material risks and 
uncertainties facing the business;

DFS Furniture plc Annual Report & Accounts 2023GovernanceAccountability
The Board is required to present a fair, balanced and 
understandable assessment of the Group and the 
Company’s financial position and prospects. The 
responsibilities of the Directors and external auditor 
are set out on pages 103 and 111. As set out in the 
Directors’ report, the Directors consider the Group’s 
business to be a going concern. The Group’s viability 
statement can be found on page 35.

J O   B O Y D E L L
Chair of the Audit Committee
21 September 2023

A U D I T   C O M M I T T E E   R E P O R T  C O N T I N U E D

 – Ensuring there is a clear organisational structure 

with defined responsibilities and levels of authority, 
including defined delegations of responsibility in 
the terms of reference for Board committees;

 – Ensuring there are documented policies and 

procedures in place; and

 – Scheduling regular Board reviews of financial 

budgets and forecasts with performance reported 
to the Board monthly.

In reviewing the effectiveness of the system of internal 
controls, the Audit Committee will continue to:

 – Review the risk register compiled and maintained  
by senior managers within the Group at least 
bi-annually and question and challenge where 
necessary;

 – Regularly review the system of financial and 

accounting controls; and

 – Report to the Board on the risk and control culture 

within the Group.

In respect of the Group’s financial reporting, the 
Finance Department is responsible for preparing the 
Group financial statements using a well-established 
process and ensuring that accounting policies are i 

n accordance with International Financial Reporting 
Standards. All financial information published by the 
Group is subject to the approval of the Audit 
Committee and the Board.

There have been no failings in the operation of the 
Group’s internal controls during the financial year under 
review that have materially affected, or are reasonably 
likely to materially affect, the Group’s control over 
financial reporting.

All identified risks are assessed for ESG impacts and 
linked to a specific ESG risk register within the Group’s 
risk management system, ensuring strong focus on 
key ESG risks while embedding them within the 
Group’s broader risk management framework.

The Committee has continued to consider the Group’s 
response to developments in UK audit and corporate 
governance reform. Following the financial reporting 
risk assessment undertaken last year, a programme of 
work was initiated during FY23 to review and enhance 
the Group’s documentation and testing of its financial 
reporting controls in anticipation of the new 
requirements. During FY24 this programme will be 
developed as further guidance and draft legislation 
emerges following the recent publication of the draft 
revised Code. The Group’s goal remains a thorough 
and orderly approach to compliance.

The Board, with advice from the Audit Committee,  
is satisfied that an effective system of internal controls 
and risk management is in place which enables the 
Group to identify, evaluate and manage key risks and 
which accords with the guidance published by the FRC. 
These processes have been in place since the start of 
the financial year and up to the date of approval of the 
accounts. Further details of specific material risks and 
uncertainties facing the business can be found on 
pages 28 to 34.

Whistleblowing
The Group is committed to the highest standards of 
openness, honesty, integrity and accountability and, as 
a result, has a whistleblowing policy in place. This policy 
is intended to make employees or third parties aware 
that they should report any serious concerns or 
suspicions about any wrongdoing or malpractice on  
the part of any employee of the Group. Examples 
include fraud, breakdown in internal controls, misleading 
customers, bribery, modern slavery, dishonesty, 
corruption and breaches of data protection or health 
and safety. 

During FY23 the Group has continued to report and 
analyse whistleblowing incidents, including trends and 
highlights reviewed at the monthly Group Governance, 
Risk and Compliance Committee and shared with the 
Audit Committee.

During the year, there were 29 (FY22: 23) reports 
received through the whistleblowing process, all of 
which were fully investigated and addressed in 
accordance with the policy.

Business ethics
The Board is committed to business integrity, high 
ethical and moral values and professionalism in all its 
activities. The Group has policies in place for:

 – Anti-bribery;

 – Modern slavery;

 – Equal opportunities;

 – Human rights;

 – Gifts and entertainment; and

 – Share dealing.

The Group is authorised and regulated by the Financial 
Conduct Authority in connection with the provision  
of interest-free credit to its customers, including 
requirements under the Senior Managers Certification 
Regime. An established governance framework is  
in place to implement and monitor appropriate 
processes, controls and training in support of the 
Group’s regulatory compliance. The Group also 
commissions reviews by independent third party 
compliance experts to assess the controls in place  
and advise on best practice.

In accordance with the obligations under the Reporting 
on Payment Practices and Performance Regulations 
2017, the Company has submitted its bi-annual 
reports in line with the legislation during the year.

The Group’s Modern Slavery Statement, which sets 
out details of the policies in relation to slavery and 
human trafficking, as well as its due diligence processes 
with its partners, is published on the Group’s website 
(www.dfscorporate.co.uk).

The Group updates its Tax Strategy Statement  
each year, again published on the Group’s website,  
in compliance with its duty under the Finance Act 2016, 
which sets out details of the Group’s attitude to tax 
planning and tax risk.

75

DFS Furniture plc Annual Report & Accounts 2023Governance 
N O M I N A T I O N   C O M M I T T E E   R E P O R T

 “This year, the Nomination Committee focused 
on the appointment of the new CFO, and 
strengthening the Board with the appointment 
of an additional Non-Executive to continue to 
support the long term strategy of the Group.”

S T E V E   J O H N S O N
Chair of the Nomination Committee

 Bio on page 63

76

Welcome to the report from the Nomination 
Committee.

This is my first report as Nomination Committee Chair. 
It has been a remarkably busy year for the Committee 
with the focus primarily on the appointment of a new 
Chair, CFO, and an additional Non-Executive Director. 
Appointments to the Board, as with other positions 
within the Group, are made on merit according to the 
balance of skills, experience, diversity, and inclusion 
offered by prospective candidates. 

Chair Succession
The Senior Independent Non-Executive Director, 
Alison Hutchinson, led the appointment sub-
committee to conduct the search for a new Chair to 
take over from Ian Durant who stepped down at the 
end of the AGM in November 2022. The appointment 
sub-committee along with the external executive 
search and talent recruitment firm MBS Group worked 
to identify the blend of skills and experience required  
to lead the Group. The sub-committee drew up a  
role specification for approval by the Nomination 
Committee after consultation across the wider Board. 
A shortlist of external candidates was prepared and 
after a rigorous process I was delighted to be invited  

Key activities during FY23

 – Conducted the search for, consideration 
of, and recommendation to the Board of 
the appointment of the new Chair

 – Recommending the appointment of the 

Chief Financial Officer

 – Recommending the appointment of the 

new Non-Executive Director and Chair of 
the Remuneration Committee

 – Recommending the appointment of 
Loraine Martins as the Designated 
Non-Executive Director

 – Reviewing the pipeline of talent within the 
Group Leadership Team and assessing 
their development needs

to become the Chair of the Board of Directors.  
I would like to thank Alison, and the other Committee 
members for their work on this and on the other 
Board appointments throughout the year.

CFO Succession
Mike Schmidt advised the Committee in July 2022 
that he intended to step down from the Board, to 
take up a new opportunity. Mike made a significant 
contribution as CFO during his tenure, and on behalf 
of the Board I thank him, and we wish him well in his 
new role. We started the search for Mike’s successor 
immediately and I was incredibly pleased that in 
November we were able to announce that John 
Fallon would join us as CFO. John is an accomplished 
finance leader who brings a wealth of retail 
experience having previously been the CFO at ASDA. 
John is already making a significant contribution  
to the Group; he successfully led the refinancing of 
the Group over the summer and is working with the 
Group’s Leadership Team to manage the Group’s 
cost base and build back margin.

NED Appointment
Gill Barr joined the Board in March 2023 as a new 
Independent Non-Executive Director, and Chair of 
the Remuneration Committee, bringing significant 
retail and logistics expertise as well as being a 
seasoned Remuneration Chair. Following the 
decision by Jane Bednall to step down from her role 
as a Non-Executive Director, the Committee asked 
Loraine Martins to fulfil the role of Designated 
Non-Executive Director representing colleagues  
on the Board. Loraine has considerable experience 
in Equality, Inclusivity and Diversity and will represent 
the ‘Colleague Voice’ at the Board. 

New Board members are always welcomed into  
the business through a comprehensive induction, 
co-ordinated by the Company Secretary.

DFS Furniture plc Annual Report & Accounts 2023GovernanceWhat we will do in 2024
 – Continue to assess the Board skills and 

composition of the Board.

 – Carry out an externally led review of the Board’s 

performance.

 – Review the frequency and terms of reference of  

the Committee.

 – Group Leadership Team succession planning and 
talent management update will be provided to the 
Committee.

 – Oversee the external Board Evaluation in 

accordance with the principles of the UK Corporate 
Governance Code.

 – Conduct a review of the composition of the Board, 
based on the skills, knowledge, experience and 
diversity of the Board, the needs of our strategy 
and the requirements of our stakeholders.

S T E V E   J O H N S O N
Chair of the Nomination Committee 
21 September 2023

N O M I N A T I O N   C O M M I T T E E   R E P O R T  C O N T I N U E D

‘Everyone Welcome’
DFS is a Group that lives its values and is committed  
to having a diverse and inclusive workforce and culture 
throughout the organisation. Our objective of driving 
the benefits of a diverse Board, senior management 
team and wider workforce is underpinned by our Board 
Equity, Diversity & Inclusion Policy, which can be viewed 
on our corporate website. The Board and Group 
Leadership Team believe a diverse and inclusive 
workforce and a culture where everyone is welcome,  
is crucial to the long-term success of the Group. I can 
report we currently have four female directors out of 
our Board of seven directors. The biographies of the 
Board of Directors can be found at page 63 and 64 of 
the report. The Committee continues to take an active 
interest in the quality and development of talent and 
capabilities of the Group Leadership Team ensuring 
that appropriate opportunities are in place to  
develop high-performing individuals within the Group 
Leadership Forum and to build diversity and inclusivity 
in senior roles across the business. 

Board Evaluation
As required by the Code, the Board undertakes an 
annual evaluation of its activities and those of its 
committees. This year the Board carried out an internal 
review of its effectiveness. Between March and May 
2023, a three-stage process was followed. More 
information on the process and outcomes is detailed 
at page 69 of this Corporate Governance report.  
The performance of the Nomination Committee was 
reviewed as part of the evaluation process, and I am 
pleased to report that the evaluation concluded that 
the Committee continues to operate effectively.

Composition
During the year, the Committee was chaired by Ian 
Durant until November 2022 and then subsequently by 
me following my appointment as Chair of the Board of 
Directors. Each of the Non-Executive Directors is a 
member of the Nomination Committee. The Board 
considers that each of the Non-Executive Directors 
are independent and the Chair was independent upon 
appointment. The Code required that Committee 
members should be independent in character  
and judgement and free from any relationship or 
circumstance which, could or would be likely to affect 
their judgement and as such the membership of  
the Committee complies with the UK Corporate 
Governance Code. The Committee’s terms of 
reference are available on the Company’s corporate 
website at www.dfscorporate.co.uk. Although only 
members of the Committee have the right to attend 
Committee meetings, the Chief Executive Officer  
and the Chief Financial Officer are invited to attend 
meetings where appropriate. The Nomination 
Committee will meet as often as it deems necessary 
but, in accordance with its terms of reference,  
at least twice a year.

Principle Duties
The purpose of the Committee is to assist the Board 
by keeping the composition of the Board under review; 
to make recommendations to the Board, on the 
appointment of Executive and Non-Executive 
Directors ensuring the Board is sufficiently diverse  
and has the blend of skills, knowledge and experience 
to support the Company; to oversee the succession 
plans for the Board and senior management; and to 
ensure that there are processes in place to secure a 
diverse pipeline of potential candidates for succession 
to key management positions and to the Board. The 
Nomination Committee regularly updates a matrix  
of the skills brought to the Board by all Directors, both 
Executive and Non-Executive. The current matrix is 
shown on page 67.

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 “The Committee seeks to ensure a clear  
link between Executive Directors’ pay,  
the delivery of our strategy and  
enhancement of shareholder value.” 

G I L L   B A R R
Chair of the Remuneration Committee 

 Bio on page 64

78

Contents of this report
78  Part A:  Annual statement by the  

Remuneration Committee Chair

81  Part B: Remuneration at a glance
82  Part C:  Our remuneration philosophy  

and workforce reward
84  Part D: Remuneration policy 
90  Part E: Annual Report on Remuneration 

Key activities during FY23

 – Approving the recruitment arrangements 
for our new Chief Financial Officer, John 
Fallon, and the termination arrangements 
of his predecessor 

 – Determining outturns for incentives in 

respect of FY23, taking into consideration 
the experience of key stakeholders over 
the period 

 – Assessing the competitiveness of 
executive director remuneration 
arrangements

 – Setting performance targets for FY24 

incentives

 – Consideration of market trends and 

governance updates 

 – Consideration of pay and conditions 

across the wider workforce

Part A: Annual statement 
by the Remuneration 
Committee Chair

On behalf of the Board, I am pleased to present the 
Remuneration Committee report for the financial 
year ended 25 June 2023, my first as Chair of the 
Remuneration Committee having joined the Board 
and the Committee in March 2023. I would like  
to thank my predecessor, Steve Johnson, for his 
guidance and support as I transitioned into the role. 

The Remuneration Report provides a 
comprehensive picture of the structure of our 
remuneration framework, its implementation and  
its alignment with the business strategy. In addition,  
we explain the impact on the rest of the workforce, 
and the decisions made by the Committee as a 
result of the Group’s performance in FY23. Finally, 
we share the intended arrangements for FY24. 

As this was not a policy renewal year, we have 
included a summarised version of directors’ 
remuneration policy. The full report as approved by 
shareholders at the 2021 AGM can be accessed 
online: https://www.dfscorporate.co.uk/investors/
annual-report-2021.

Remuneration in context 
The Committee were delighted by the positive 
voting outcome for the annual report on 
remuneration at the 2022 AGM which received 
91.8% votes in favour. We would like to thank our 
shareholders for their continued support, and we 
look forward to engaging with our shareholders 
during FY24 as part of the triennial review of 
directors’ remuneration policy ahead of it being  
put to vote at the 2024 AGM. 

FY23 has been another challenging year. The 
well-publicised global macroeconomic challenges 
impacted overall market volumes, which were  
down c.15% compared to pre-pandemic levels,  
but the Group achieved record market share of 38%. 
The Group benefited from the its leading brands, 

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

significant scale and compelling retail propositions. 
Those strengths were the result of the hard work  
of our people led by our Chief Executive Officer and  
his Group Leadership Team. The Group delivered 
underlying profit before tax in line with guidance with  
an improved gross margin.

The Remuneration Committee carefully considered 
the experiences of all key stakeholders, as well as 
overall Group performance, when making decisions on 
executive remuneration. We have outlined below the 
key drivers of our decisions

Group performance 
 – Group profit before tax (PBT) from continuing 

operations for the year of £29.7m (FY22: £58.5m) 
in line with guidance set at the interims. 

 – Despite market volumes reducing c.15% by 
volume, Group Revenue from continuing 
operations for FY23 was only 5.3% below prior year 
at £1,088.9m (FY22: £1,149.8m) 

 – Gross Margin continued to improve, supported by 
freight costs returning to pre-pandemic levels and 
effective cost control by management.

Shareholder experience 
An interim dividend of 1.5p was paid to shareholders  
in May and the Board is recommending a final dividend 
of 3.0p giving a total ordinary dividend for FY23 of  
4.5p (FY22: 7.4p). In September 2022 the Company 
announced its intention to buyback a further £10.0m 
of shares, which was completed in January 2023. 

Colleague experience 
The Committee is extremely mindful of the current 
cost-of-living challenge and its impact on the financial 
and emotional wellbeing of our employees. The 
Committee was pleased to note that during the year 
the Group decided to increase the average workforce 
salary by 5% across the Group. In December 2022  
all colleagues were also awarded a £100 ‘Thank You’ 
voucher for their continued hard work and 
commitment. 

Throughout the year the Group continued its strategy 
of supporting its people through the introduction of 
several new employee benefits: 

 – the SmartTech programme, a scheme to help  
with the cost of living by giving colleagues the 
opportunity to purchase new technology whilst 
spreading the cost over 12 months directly from 
their net pay, interest free. 

 – a Health Cash Plan, which benefits colleagues at 
entry to intermediate management grades who  
are not eligible for private medical/health cash plan 
as part of their remuneration package.

 – a Holiday Buying (salary sacrifice) scheme giving 
colleagues the opportunity to purchase up to  
5 days additional holiday. 

 – the final part of our partnership with Peppy, which 
provides wide support for colleagues. Baby & 
Fertility group launched in October 2022 joining 
Men’s Health and Menopause support.

In addition, I am pleased to announce that the FY23 
management bonus scheme will provide a median 
payment to participants of 33.5% of maximum.

Pay outcomes in FY23
Base salary increases in FY23
In FY23 there was no increase in base salary for the 
Executive Directors or the wider work force with the 
exception of increases in the National Living Wage. 
During the year the Committee did agree that the 
Executive Directors should receive an increase of  
4.5% (below that of the wider workforce), effective  
from 1 July 2023 (FY24).

Annual Bonus in FY23
The bonus for FY23 was based on 30% Profit before 
tax, 20% Revenue, 20% Cash Flow, and 15% ‘ESC’ 
made up of 5% Environmental, 5% Social and 5% 
Established Customer NPS and 15% on Personal 
Objectives. Payment of any bonus for the Executive 
Directors was subject to achievement of a Group PBTa1 
threshold of £30.3m. The stretching Cash Flow 
threshold was not met and so no bonus was paid  
in respect of this portion. Despite market volumes 
reducing c.15% across FY23, Group revenues of 
£1,088.9m were close to budget and so 41.1% of  
this element paid out and Group underlying PBTa1  
of £30.6m was just above threshold resulting in 2.8%  
of this element paying out.

Each Executive Director also performed well against 
their balanced scorecard of personal objectives  
which included developing a credible carbon reduction 
roadmap that was subsequently submitted to SBTI and 
strong progress improving the Customer NPS score. 
Under the formulaic assessment, the bonus delivered 
31.1% of the maximum opportunity for the Chief 
Executive and Chief Financial Officer. The Committee 
considered this a fair reflection of management 
performance during the year. The bonus for John 
Fallon will be pro-rated to reflect that he joined the 
Group during FY23. In addition, 25% of the bonus for 
both Executive Directors will be paid in shares subject 
to a two-year holding period.

LTIP vesting in respect of FY23
The 2020 LTIP award was based 50% on Adjusted  
EPS2 and 50% on relative TSR growth against two peer 
groups, the FTSE 250 Index (excluding investment 
trusts) and the FTSE 350 General Retailers Index. 
Adjusted EPS2 for FY23 was 9.6p versus a thresh 
old level of 18.7p and so this element did not vest.  
The relative TSR performance against both peer 
groups was also below the threshold and therefore  
the entirety 2020 LTIP award did not vest.

Committee consideration of incentive outturns  
in the context of stakeholder experiences and 
overall Group performance
The Committee considered whether the bonus and 
LTIP outcome should be adjusted in light of overarching 
business performance and the experience of 
shareholders. After due consideration the Committee 
is of the view that the formulaic outcomes are fair and 
appropriate. No discretion was exercised in relation to 
these awards.

Base salary for FY24
As noted above, base salaries for the wider workforce 
and the Executive Directors were increased by 5%  
and 4.5% respectively effective 1 July 2023. 

In the five years since his appointment, the Committee 
believes the Chief Executive Officer has provided 
exceptional leadership during what has been, and 
continues to be, an extremely challenging trading 
environment. Under his leadership, DFS has achieved 
record market share. The Board is aware that DFS is 
operating in a highly competitive market for capable 
senior leaders. This was recently highlighted by the 
departure of the previous Chief Financial Officer  
to another retail organisation who could offer a 
significantly larger remuneration package. The Board 
considers the Chief Executive Officer critical to DFS 
being able to deliver its transformational agenda.

79

1.  Refer to pages 25 to 27 for definitions of Alternative  

Performance Measures.

2.  Underlying basic earnings per share from continuing operations.

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Looking ahead
In line with the normal three-year cycle, our Directors’ 
Remuneration Policy will be subject to shareholder vote 
at the 2024 AGM. In advance of this, the Committee 
will spend significant time rigorously reviewing the 
remuneration policy to ensure that it is effective in 
motivating delivery of the strategy and that it remains 
fit for purpose as DFS looks to the future. This review 
will consider DFS’s strategic aims and the views  
and expectations of our shareholders and other 
stakeholders. I look forward to engaging with you  
as part of the consultation process.

G I L L   B A R R
Chair of the Remuneration Committee
21 September 2023

In light of these issues, the base salaries of the 
Executive Directors were reviewed during 2023  
along with those of the wider workforce. During this 
review the Committee noted that the Chief Executive 
Officer’s base salary was below the level paid to Chief 
Executive Officers in companies with similar revenues, 
market capitalisation and number of employees, 
particularly retailers who are also constituents of the 
FTSE SmallCap. 

Given this context, the Committee increased the  
Chief Executive Officer’s base salary by 10.3% from 
£453,200 to £500,000 effective 1 September 2023. 
This increase included the annual increase of 4.5% 
which is below the workforce average of 5%, plus an 
additional 5.8%. The Committee is mindful that the 
total salary increase is above the wider workforce 
average but believes the increase is fair and necessary 
to motivate and retain our Chief Executive Officer  
who is critical to the delivery of the transformation.

Annual Bonus for FY24
The bonus opportunity for the Chief Executive Officer 
will remain at 120% of salary and for the Chief Finance 
Officer 110% of salary. For FY24, bonus performance 
will be based 70% on financial measures (50% Profit 
Before Tax, 20% Cash flow) and 30% on strategic 
non-financial measures: 10% Environmental; 10% 
Social – Inclusivity; 10% Customer NPS. 

Revenue will not feature as a separate measure on the 
basis that it is an input to PBT and there will also be no 
personal objectives. The precise targets applying to 
the awards are deemed commercially sensitive and  
will be disclosed retrospectively following the end of 
the performance period. 

LTIP awards for FY24
The operation of the LTIP for FY24 will be in line with 
the remuneration policy. The maximum LTIP award 
level will remain at 175% of salary for the Chief 
Executive Officer and 140% of salary for the Chief 
Finance Officer, the Committee having considered 
share price since the FY22 LTIP award was made. 

Performance targets will remain majority weighted on 
EPS and relative TSR although the weighting of each 
will reduce to 45% to accommodate a new ESG target 
weighted 10%. During the course of the year the 
Committee reviewed and agreed that, in line with 
growing market practice, performance measures  
for the FY24 grant would include ESG targets aligned  
to the Group’s ESG strategy. In this first year, the 
Committee have approved two targets with equal 
weighting: 1) Scope 1 Carbon Intensity Reduction, 
aligned to the Net Zero Roadmap and 2) Reduction in 
the use of virgin content in plastic packaging used by 
the Group.

More details can be found on page 81.

Management changes
As announced in July 2022, and described in the report 
last year, Mike Schmidt, the previous Chief Financial 
Officer stepped down from the Board effective 
14 October 2022 and between serving notice and 
departure received only salary, pension allowance and 
contractual benefits. Under the rules of the LTIP and 
Deferred Bonus Plan, and in line with remuneration 
policy, Mike’s 2020 and 2021 LTIP awards and 2021 
deferred bonus award lapsed and Mike was not eligible 
to receive a bonus for any period served during FY22  
or FY23.

We were delighted to welcome John Fallon as 
Executive Director and Chief Financial Officer of the 
Group on 14 November 2022 on a salary of £380,000 
reflecting his twenty years’ experience from ASDA, 
where he most recently served as Group Chief Finance 
Officer and his strong retail experience. To enable  
John to join the business at the earliest opportunity, 
the Committee agreed an additional payment of 
£26,559 which was the equivalent of 26 days salary 
from his previous employment.

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Part B: Remuneration at a glance 

Overview of remuneration policy 

Element

Policy

4% of salary
2-year post-cessation of 200% of salary

Pension
Post-cessation shareholding
Annual bonus opportunity and deferral CEO: 120% of salary
CFO: 110% of salary
25% of bonus deferred for 2 years
CEO: 175% of salary
CFO: 140% of salary
3-year performance period with 2-year hold
200% of salary

LTIP opportunity and timeframes 

Shareholding guidelines

Our compliance with the 2018 UK Corporate Governance Code (‘the Code’)

Key Element of the 2018 Code

How is this considered within DFS’s remuneration framework?

Five-year period between the  
date of grant and realisation for  
equity incentives
Phased release of equity awards

Discretion to override formulaic 
outcomes for bonus and LTIP awards
Post-cessation shareholding 
requirement
Pension alignment

The LTIP has a five-year period including the performance and  
holding period.

The LTIP ensures the phased release of equity awards through rolling 
annual grants 
The Policy contains the ability to override formulaic outcomes and apply 
discretion where deemed necessary.
Post-cessation shareholding requirement of 2 years 

Extended malus and clawback 
provisions
Effective engagement with workforce We have appointed a Designated Non-Executive Director (Loraine 

Pension contributions for new Executive Directors are aligned to the  
wider workforce. Pensions for incumbent Executive Directors were 
aligned to the workforce from the end of December 2022
The current malus and clawback provisions reflect requirements of the 
Code and best practice.

Martins) who will attend the Employee Voice Forums and engage with  
the workforce. Loraine succeeded Jane Bednall in this role following  
Jane’s decision to step down from the Board at the end of FY23

81

1.  Refer to pages 25 to 27 for definitions of Alternative Performance Measures.

Key implementation decisions for FY23
Neither the CEO nor the CFO received any salary increases during FY23, in line with the wider workforce. 

Annual bonus

Performance measure

Weighting

Achievement (% max)

Group Revenue
Group PBTa1
Group free cash flow
Environmental
Social -Inclusion
Customer – Average NPS
Personal objectives

20%
30%
20%
5%
5%
5%
15%

41.1%
2.8%
0%
100%
3.0%
100%
80% for both EDs

Payment of the FY23 bonus was subject to the achievement of threshold Group PBTa1; as this was achieved  
a bonus was payable for FY23 at 31.1% of maximum.

FY23 Bonus opportunity for the CEO: 120% of salary and for the CFO:110% of salary

LTIP

Performance measure
TSR vs FTSE 250
TSR vs FTSE 350 Retailers
EPS growth 

Weighting
15%
35%
50%

Achievement
0%
0%
0%

FY20 LTIP award opportunity: CEO: 150% of salary

No discretion was used in determining the incentive plan outturns. 

Implementation of policy for FY24

Element

Base salary

Pension
Annual bonus maximum
Annual Bonus metrics

LTIP maximum
LTIP metrics

Implementation

CEO and CFO: 4.5% increase from 1 July 2023
In addition, CEO: further 5.8% increase from 1 September 2023
CEO: 4% of salary, CFO: 4% of salary
CEO: 120% of salary. CFO: 110% of salary 
 – 70% Financial (Profit before tax: 50%, Free Cash Flow: 20%)
 – 30% Non-Financial Strategic ‘ESC’ objectives (Environmental: 10%, 

Social – Inclusion: 10%, Customer – Average NPS: 10%)

CEO: 175% of salary, CFO: 140% of salary
 – ESG (10%)
 – EPS (underlying) (45%)
 – TSR relative to FTSE 250 excl. investment trusts (13.5%)
 – TSR relative to FTSE 350 General Retailers Index (31.5%)

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Part C: Our Remuneration Philosophy and Workforce Reward 

Our remuneration philosophy & Principles 
Our Group values underpin our pay and recognition policies across the organisation and the remuneration 
principles which are supported in our Directors’ Remuneration Policy.

Remuneration in the wider context 
The Group employs approximately 5,300 people across the UK and Republic of Ireland. We believe that our ability 
to deliver fantastic products and service to our customers comes from the passion and commitment shown by  
all our people across all parts of the Group. The various factors which make up our ‘Your Deal’ proposition are  
set out below.

Fair, market competitive pay 

 – We aim to be the market median payer of remuneration for good individual 

Our goal is to attract, retain and develop the best people, who do what they love, and in return for them to be 
rewarded fairly.

Aligned to our business strategy 
and culture

Fair, market competitive pay and benefits 

To pay a market competitive rate to 
reflect the role and skills of each 
employee. 

To operate a pay and reward system 
that is free from discrimination. 

To enable all employees to share in 
success by encouraging widespread 
equity ownership amongst the 
Group.

Aligned to our business strategy  
and culture 

Supports a high-performance sales  
and service culture 

We strive to create an inclusive and 
diverse working environment and 
promote the right behaviours 
through fairness, equity of 
treatment and in doing the right 
things in the right way.

Our incentive plans are designed to 
reward and promote delivery of the 
Group’s business plan and key 
strategic goals, within the risk 
appetite of the Group.

Our pay and reward programmes 
are designed to encourage and 
support a high level of performance 
and positive customer experiences.

We provide access to development 
opportunities enabling growth and 
success within function and 
cross-functionally.

Supports a high- performance 
sales and service culture

performance, believing that this approach balances fairness to the 
employee as well as responsible use of shareholders’ funds.

 – We regularly review our pay arrangements for fairness and market 

competitiveness. 

 – Employees in the UK can participate in the Sharesave scheme.
 – Employees can share in our success via bonus schemes.
 – Company-wide groups generate positive engagement more broadly with 
activities such as the Employee Assistance Programme (EAP) which 
provides a free and confidential support network designed to help our 
colleagues and their families with any issues that could be affecting their 
home life or work life, health, and general wellbeing. 

 – We have a wellbeing offering that supports our inclusion agenda. We 
launched the final part of our partnership with Peppy: Baby & Fertility 
group-wide support for colleagues in October 2022 (started with 
Menopause support in July 2021 and Men’s health in June 2022).

 – The ‘Your Deal’ Portal provides employees with access to savings across  

a large number of retailers and we continually review our benefit offering to 
ensure we’re supporting our employees in a variety of ways. In the last year 
we have introduced three new benefits that will help our employees time 
and/or money go further: (1) SmartTech programme giving employees the 
opportunity to purchase technology whilst spreading the cost over twelve 
months directly from their net pay, interest free, (2) a Health Cash Plan 
(giving employees access to a 7-day a week private GP and the ability  
to reclaim certain health costs (this benefits our colleagues at entry  
to intermediate management grades who are not eligible for private 
healthcare as part of their remuneration package), and (3) a Holiday Buying 
(salary sacrifice) scheme giving employees the opportunity to buy up to  
five days additional holiday per annum.

 – We have delivered more than 9,000 training hours focused on sales and 
service skills within our Sofology brand, and delivered over 200 virtual 
training sessions focusing on sales and service across DFS.

 – 40 of our Retail team are currently completing Retail Apprenticeships  

to develop their skills further.

 – Around 40 more colleagues are undertaking other apprenticeships across 

different parts of the business.

 – We have supported our leaders extensively with over 2,000 hours of 

learning completed by ‘middle’ managers across the Group.

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Cascade of remuneration across the group

The table below illustrates the remuneration framework across the Group:

Level

Group Leadership 
Team
Heads of divisions and 
functions 
Managers
All employees

Employee 
numbers

Fixed 
remuneration 

Annual bonus 
or incentive / 
commission 
plans

Restricted 
share plan

Long-term 
incentive plan

All employee 
HMRC plans

5

94

377
4,808

The table below explains how the remuneration framework operates across the Group: 

Base salary

Pension & benefits

Annual bonus and  
recognition awards

Group Leadership 
Team

Base salary is set by 
reference to the 
wider workforce and 
market practice. 

Taxable benefits 
include car, private 
medical insurance, 
and reimbursement 
of business-related 
expenses. 

The annual bonus for our 
management population 
is based on a 
combination of financial 
and non-financial 
objectives. 

Pension policy 
aligned to workforce 
rate of 4% of salary.

Where possible we seek 
to ensure that Group 
based measures and 
targets are consistent.

Heads of divisions 
and functions

Managers
All employees

83

Average employer 
pension 
contribution is  
4% of salary.

Colleagues in operational 
areas across the Group 
(in retail showrooms, 
manufacturing sites and 
in the Sofa Delivery 
Company) have access 
to variable pay and 
bonuses based on a 
combination of individual 
and team performance. 

LTIP, RSP & SAYE

Our Group 
Leadership Team 
are eligible to 
participate in the 
LTIP which rewards 
achievement of 
stretching strategic 
goals which align 
their interests with 
investors over the 
long-term.
The next level of 
management is 
eligible to 
participate in the 
RSP.
All employees in the 
UK may participate 
in the Group’s 
Sharesave plan. 

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Part D: Remuneration Policy

The following section sets out a summary of the Directors’ Remuneration Policy for the Board which was 
approved by binding shareholder vote at the AGM in November 2021, taking effect from the date of approval. 

The Remuneration Policy has been prepared in accordance with Schedule 8 to the Large and Medium-sized 
Companies and Groups (Accounts and Reports) Regulations 2008 as amended in 2013, the provisions of the 
current Code and the Listing Rules.

Remuneration principles
The Committee concluded that the Company’s remuneration principles remain appropriate and that the 
proposed Remuneration Policy is in line with the relevant principles.

The remuneration principles are set out below:

 – Attract, motivate and retain Executives and senior management in order to deliver the Company’s strategic 

goals and business outputs.

 – Encourage and support a high-performance sales and service culture ensuring good customer outcomes.

 – Reward delivery of the Company’s business plan and key strategic goals.

 – Adhere to the principles of good corporate governance and appropriate risk management.

 – Align employees with the interests of shareholders and other external stakeholders and encourage 

widespread equity ownership amongst the Group.

Executive Remuneration Policy Table
Base salary 
To provide competitive fixed remuneration that will attract and retain key employees and reflect their experience 
and position in the Group.
Operation 
Salaries are reviewed annually, and any change will generally take effect from 1 April.
When determining the salary of the Executives the Committee takes into consideration:
 – the performance of the individual Executive Director;
 – the individual Executive Director’s experience and responsibilities;
 – pay and conditions throughout the Group, including the level of salary increases awarded to other employees; 

and

 – the levels of base salary for similar positions with comparable status, responsibility, and skills, in organisations 

of broadly similar size and complexity.

Maximum opportunity
 – Annual percentage increases are generally consistent with the range awarded across the Group.
 – Percentage increases in salary above this level may be made in certain circumstances, such as a change  

in responsibility or a significant increase in the role’s scale or the Group’s size and complexity.

 – Individuals who are recruited or promoted to the Board may have their salaries set below the targeted  
Policy level until they become established in their role. In such cases subsequent increases in salary  
may be higher than the general increase for employees until the target positioning is achieved.

Performance measures/assessment and recovery provisions
 – A broad assessment of individual and business performance is used as part of the salary review. 
 – No recovery provisions apply.

84

Benefits
To provide competitive benefits and to attract and retain high calibre employees.
Operation 
Reviewed periodically to ensure benefits remain market competitive.

Benefits currently include but are not limited to:
 – Car and fuel allowance;
 – Life insurance;
 – Directors’ & Officers’ liability insurance;
 – Private medical insurance (including cover for spouses and dependents);
 – Professional subscriptions;
 – Critical illness cover;
 – Staff discounts; and
 – Other minor benefits as provided from time to time, including seasonal gifts. 
Maximum opportunity 
 – Benefit values vary year-on-year depending on premiums and the maximum potential value is the cost of the 

provision of these benefits.

Performance measures/assessment and recovery provisions
 – No performance or recovery provisions apply.

Pension
To provide a competitive Company contribution that enables effective retirement planning 
Operation 
 – Pension is provided by way of a contribution to a personal pension scheme or cash allowance in lieu of  

pension benefits. 

 – The Committee may review pension contributions for new joiners to the Board to ensure the approach  

is aligned with corporate governance best practice/market practice. 

Maximum opportunity 
 – Pension contributions for Executive Directors are aligned to the pension provision for the wider workforce 

which is currently 4% of base salary.

 – Where pension contribution is taken as a salary supplement the amount will be reduced by the associated 
Employer’s National Insurance contribution to ensure there is no cost to the Company from this alternative

Performance measures/assessment and recovery provisions
 – No performance or recovery provisions apply.

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Annual bonus
Incentivises the achievement of annual objectives which support the Group’s short-term performance goals.
Operation 
 – Bonus awards are granted annually following the signing of the Report and Accounts, usually in October.
 – Performance period is one financial year with pay-out determined by the Committee following the year end, 

Long-term incentive plan
The DFS Furniture plc 2015 Long-Term Incentive Plan (LTIP) incentivises executives to achieve superior returns to 
shareholders over a three-year period, to retain key individuals and align their interests with shareholders.
Operation 
 – Under the LTIP, the Committee may award annual grants of performance share awards in the form of nil-cost 

based on achievement against a range of financial and non-financial targets. 

options or conditional shares (LTIP Awards) on an annual basis.

 – 25% of any bonus earned is granted as a deferred award under the Deferred Bonus Plan.
 – The deferred award shall ordinarily have a vesting period of 2 years and its vesting is conditional on the 
participants continued employment with the Group at the end of the deferral period unless they are a  
‘good leaver’.

 – The Committee may award dividend equivalents on shares subject to a deferred award. 
Maximum opportunity 
 – The maximum Annual Bonus opportunity is 120% of salary.
 – There will be no payment made for threshold performance. 65% of maximum will be paid for achievement  

of on-target budgeted performance. 100% of maximum will be paid for stretch performance.

Performance measures/assessment and recovery provisions
 – Performance measures will be selected by the Committee annually and may include financial, strategic,  

and personal objectives. Financial targets will account for no less than 50% of the weighting. 

 – The Committee will determine the performance targets and measurement weightings annually to ensure  

that they support the business strategy and objectives for the relevant year.

 – Malus and clawback provisions apply to Annual Bonus awards at the discretion of the Committee where the 
Committee considers such action is reasonable and appropriate. See notes below table for further details.

 – LTIP Awards under the plan will vest after a three-year performance period subject to the achievement of the 

performance measures.

 – A two-year holding period will apply following the three-year vesting period for LTIP Awards granted to the 

Executive Directors. Upon vesting, sufficient shares can be sold to pay tax.

 – Participants may be entitled to dividend equivalents representing the dividends paid during the performance 

period on LTIP awards that have vested.

Maximum opportunity 
 – Maximum LTIP awards are equal to 175% of base salary.
 – In exceptional circumstances the Committee retains discretion to increase this to 230% of salary.
 – Targets are typically structured as a challenging sliding scale, with no more than 20% of the maximum award 
vesting for achieving the threshold performance level through to full vesting for substantial out-performance 
of the threshold.

Performance measures/assessment and recovery provisions
 – Awards vest based on performance against challenging targets, aligned with the delivery of the Company’s 

long-term strategy.

 – The Committee will review performance measures, targets, and weightings annually to ensure that they 

continue to align to the Group’s strategy.

 – In accordance with the rules of the LTIP, malus and clawback provisions apply at the discretion of the 

Committee where the Committee considers such action is reasonable and appropriate. See notes below  
table for further details. 

Minimum shareholding requirements
To ensure that Executive Directors’ interests are aligned with those of shareholders over a longer time horizon.
Operation 
 – Executive Directors are required to build or maintain (as relevant) a minimum shareholding in the Company. 
Shares included in this calculation are those held beneficially by the Executive Director and their spouse/life 
partners. This includes vested LTIP shares subject to the two-year post-vesting holding period and deferred 
bonus shares net of tax.

Maximum opportunity 
 – 200% of salary to be built up over five years from the date of appointment as an Executive Director. 
 – Executive Directors are not required to purchase shares to satisfy this requirement.
Performance measures/assessment and recovery provisions
 – No performance or recovery provisions apply.

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All-employee incentives
Encourages all employees to become shareholders and thereby align interests with shareholders.
Operation 
 – Eligible employees may participate in the SAYE and Share Incentive Plan or country equivalent.
 – Executive Directors will be entitled to participate on the same terms.
Maximum opportunity 
 – Maximum participation levels for all staff, including Executive Directors, are set by relevant UK legislation  

or other relevant legislation.

Performance measures/assessment and recovery provisions
 – Not applicable.

Illustrations of application of Policy 
The charts below seek to demonstrate how pay varies with performance for the Executive Directors based  
on the stated remuneration Policy. The charts show an estimate of the remuneration that could be received by 
Executives Directors under the Policy set out in this report. Each of the bars is broken down to show how the total 
under each scenario is made up of fixed elements of remuneration, the annual bonus and the LTIP. The charts 
indicate that a significant proportion of both target and maximum pay is performance related. In line with changes 
to the Directors’ Remuneration Reporting Regulations, scenarios including share price growth of 50% over the 
period of the Policy are shown.

£2.5m

£2.0m

£1.5m

£1.0m

£0.5m

£0

£2,006,000

£2,443,500

54%

£1,356,000

44%

39%

£1,690,004

£1,412,034

49%

£971,253

39%

£531,000

22%

30%

25%

34%

22%

£419,284

31%

26%

100%

39%

26%

22%

100%

43%

30%

25%

Minimum

On-target

Maximum

Maximum
with share
price growth

Minimum

On-target

Maximum

Maximum
with share
price growth

Tim Stacey (CEO)

John Fallon (CFO)

 Fixed remuneration    Annual Bonus    LTIP

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Assumptions used in determining the level of pay-out under given scenarios are as follows:

Element

Policy description

Element

Minimum

On-target

Maximum

Base salary (fixed)

Pension (fixed)
Benefits (fixed)

Annual bonus

CEO = £500,000
CFO = £397,100
4% of salary
Estimate based 
on FY23 figures
Nil

50% of maximum

LTIP

Nil

60% of maximum

Base salary and benefits

 – The salary level will be set taking into account a number of factors including market 
factors, the individual’s experience and responsibilities, the individual’s previous  
salary and remuneration package, the salary Policy for the wider Group, the salary  
for the previous incumbent and for existing Executive Directors.

 – This may mean that the Executive Director is recruited on a salary below the market 

rate with a view that it would be increased (potentially by above workforce level 
increases) over a number of years, subject to performance.

 – Benefits may be provided in line with DFS’s benefits Policy as set out in the 

remuneration Policy table.

CEO: 120% of salary
CFO: 110% of salary 
CEO: 175% of salary
CFO: 140% of salary

Pension

 – An Executive Director will be able to receive either a contribution to a personal 

pension scheme or cash allowance in lieu of pension benefits in line with DFS’s Policy 
as set out in the remuneration Policy table.

Annual bonus

 – An Executive Director will be eligible to participate in the Annual Bonus as set out  

Approach to recruitment and promotions 
The Committee aims to pay no more than is necessary to attract appropriately skilled and experienced individuals. 
The ongoing remuneration package for any new Executive Director would be in line with that set out in the 
remuneration Policy table. 

For a new Executive Director who is an internal appointment, the Company may also continue to honour 
contractual commitments made prior to appointment to the Board even if those commitments are otherwise 
inconsistent with the Policy in force when the commitments are satisfied. Any relevant incentive plan participation 
may either continue on its original terms or the performance targets and/or measures may be amended to reflect 
the individual’s new role, as the Committee considers appropriate.

in the remuneration Policy table.

 – Bonus will be pro-rated from the date of employment.
 – Awards may be granted up to the maximum opportunity allowable in the 

remuneration Policy table at the Committee’s discretion.

LTIP

 – An Executive Director will be eligible to participate in the Long-Term Incentive Plan  

Maximum variable 
remuneration

Share buy-outs/replacement 
awards

as set out in the remuneration Policy table.

 – Awards may be granted up to the maximum opportunity allowable under scheme 

rules at the Committee’s discretion.

 – The maximum annual variable remuneration that an Executive Director can receive 
upon recruitment is up to 350% of salary (i.e. Annual Bonus and exceptional LTIP 
Award limit).

 – The Company may, where appropriate, compensate a new Executive Director for 

variable or share based remuneration that has been forfeited as a result of accepting 
the appointment with the Company. Where the Company compensates a new 
Executive Director in this way, it will seek to do so under the terms of the Company’s 
existing variable remuneration arrangements but may compensate on terms that 
are more bespoke than the existing arrangements where the Committee considers 
that to be appropriate. The Committee may, if necessary, rely on Listing Rule 9.4.2  
to facilitate the making of awards. 

 – In such instances, the Company will disclose a full explanation of the detail and 

rationale for such recruitment related compensation. In making such awards the 
Committee will seek to consider the nature (including whether awards are cash or 
share-based), vesting period and performance measures and/or conditions for any 
remuneration forfeited by the individual when leaving a previous employer. Where 
such awards had outstanding performance or service conditions (which are not 
significantly completed) the Company will generally impose equivalent conditions. 
The Committee’s preference is to buy-out forfeited awards using deferred share 
awards or performance-based share awards, however, cash may be used. 
 – The value of the buy-out awards will broadly be the equivalent of, or less than,  

the value of the award being bought out.

Relocation policies

 – In instances where the new Executive is relocated from one work location to another, 

the Company will provide compensation to reflect the cost of relocation for the 
Executive in cases where they are expected to spend significant time away from  
their home location in accordance with its normal relocation package for employees.
 – The level of the relocation package will be assessed on a case by case basis but will take 
into consideration any cost of living differences; housing allowance; and schooling in 
accordance with the Company’s normal relocation package for employees.

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In a change of control. Unless otherwise determined by the Board, outstanding Deferred Award Bonus Plan 
awards and LTIP awards will vest. Unless otherwise determined by the board, LTIP award vesting will be subject to 
an assessment of achievement of the performance conditions to date and subject to time pro-rating. However, 
the Committee retains discretion to not pro-rate awards for time or take into account performance conditions  
if it considers the circumstances warrant this action. 

Consideration of employee remuneration and shareholders
Consideration of shareholder views
The Committee takes the views of the shareholders seriously and these views are considered in shaping the  
Policy and practice. Shareholder views are considered when evaluating and setting remuneration strategy and  
the Committee welcomes an open dialogue with its shareholders on all aspects of remuneration.

The Committee will continue to maintain an open and constructive dialogue with its major shareholders and the 
representative bodies and where appropriate, will always seek to consult

Consideration of employee views and employment conditions elsewhere in the Group
In setting the remuneration for directors, the pay, and conditions of other employees of DFS are taken into 
account, including any base salary increases awarded. The Committee is provided with data on the remuneration 
structure for management level tiers below the Executive Directors and uses this information to ensure 
consistency and fairness of approach throughout the Company.

Formal consultation on the remuneration of Executive Directors is not undertaken with employees. However, 
currently a survey on employee engagement is undertaken annually and includes discussion on parts of the 
Group’s remuneration approach. The Committee is looking at ways that practice in this area can evolve.

The Policy described above applies specifically to Executive Directors of the Company. The Committee  
believes that the structure of management and employee reward at DFS should be linked to DFS’s strategy  
and performance. 

Executive Director service contracts
When setting notice periods, the Committee has regard to market practice and corporate governance best 
practice. The table below summarises the service contracts for our Executive Directors.

Tim Stacey
John Fallon1

24 May 2022
14 November 2022

6 months (Executive) or 12 months (Company)
6 months (Executive) or 6 months (Company)

Date of contract

Notice period

1.  After one year’s service, both Executive and Company notice periods for John Fallon increase to 12 months.

The Executive Directors may accept outside appointments subject to approval of the Board and provided that 
such appointments do not in any way prejudice their ability to perform their duties as Executive Directors of the 
Company. All service contracts are available for viewing at the Company’s registered office and at the AGM.  
The Executive Directors concerned may retain fees paid for these services.

Payments for loss of office 
When determining any loss of office payment for a departing director the Committee will always seek to minimise 
cost to the Company whilst complying with the contractual terms and seeking to reflect the circumstances  
in place at the time. The Committee reserves the right to make additional payments where such payments  
are made in good faith in discharge of an existing legal obligation (or by way of damages for breach of such an 
obligation); or by way of settlement or compromise of any claim arising in connection with the termination of  
an Executive Director’s office or employment.

Executives will generally receive base salary for the duration of their contractual notice period, or in lieu of notice, 
except for certain circumstances such as termination for gross misconduct. 

Executive Directors may at the Committee’s discretion be eligible for an annual bonus for the financial year  
of cessation. Any annual bonus awarded would be based on performance during the year as determined by  
the Committee and pro-rated for time. 

For good leavers (in accordance with the definition in the plan rules), outstanding Deferred Award Bonus Plan 
awards will generally continue and vest at the normal date. The Committee may determine to time pro-rate the 
number of shares to vest however it is the Remuneration Committee’s normal policy is that it will not pro-rate 
awards for time. If a participant ceases employment for any other reason, their awards will lapse in full on the date 
of such cessation. 

For good leavers (in accordance with the definition in the plan rules), outstanding LTIP awards will generally 
continue and vest at the normal vesting date, subject to the Committee’s assessment of performance against 
targets, with awards pro-rated for time in office. However, the Committee retains discretion to allow vesting on 
cessation and to not pro-rate awards for time if it considers the circumstances warrant this action. If a participant 
ceases employment for any other reason, awards will lapse in full on the date of cessation. Unless otherwise 
determined by the Committee and except in the event of the participant’s death, any applicable post-vesting 
holding period will continue to apply post cessation of employment. 

Any vested annual bonus and LTIP shares that are subject to the post-cessation shareholding will be held for  
two years after cessation. 

In exceptional circumstances and if it is considered in the best interest of the Group, arrangements may be made 
to facilitate the cessation of employment of an individual, any such arrangements would seek to minimise cost  
to the Group. 

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Letters of appointment
The Non-Executive Directors do not have service contracts but are appointed under letters of appointment  
which provide for a review after an initial three-year term terminable by either the Non-Executive Director or  
the Company with three months’ prior written notice from either party or six months’ notice from either party in 
the case of the Chairman. Each Non-Executive Director is subject to annual re-election at the Company’s AGM. 
The table below sets out the dates that each Non-Executive Director was first appointed as a Group Director.

The table below sets out the dates that each Non-Executive Director was first appointed as a Group Director.

Ian Durant
Steve Johnson
Alison Hutchinson
Jo Boydell
Gill Barr
Loraine Martins
Jane Bednall

Date of appointment

2 May 2017
6 December 2018
1 May 2018
6 December 2018
1 March 2023
28 June 2021
1 January 2020

Ian Durant and Jane Bednall stepped down from the board effective 4 November 2022 and 23 June 2023 
respectively.

Non-executive Director Remuneration Policy 
Remuneration Policy table
The Chairman and the Executive Directors of the Board are responsible for setting the remuneration of the 
Non-Executive Directors, other than the Chairman whose remuneration is determined by the Committee and 
recommended to the Board.

The table below sets out the key elements of the Policy for Non-Executive Directors:

Purpose
 – To provide compensation that attracts high calibre individuals and reflects their experience and knowledge.
Operation 
 – Fee levels are reviewed periodically taking into account independent advice and the time commitment required of 

Non-Executive Directors.

 – The fees paid to the Chairman and the fees of the other Non-Executive Directors aim to be competitive with other fully 
listed companies which the Committee (in the case of the Chairman) and the Board (in respect of the Non-Executive 
Directors) consider to be of equivalent size and complexity.

 – Non-Executive Directors may receive a base fee and additional fees for the role of Senior Independent Director or 

membership and/or Chairmanship of certain committees. 

 – Non-Executive Directors also receive reimbursement of reasonable expenses (and any tax thereon) incurred 

undertaking their duties and or Company business. 

 – Non-Executive Directors do not receive any variable remuneration element. 
 – Non-Executive Directors are entitled to staff discount on Group merchandise on the same basis as other employees 

and may also receive seasonal gifts.

Maximum opportunity 
 – Any increase in Non-Executive Director fees may be above the level awarded to other employees, given that they  
may only be reviewed periodically and may need to reflect any changes to time commitments or responsibilities.

 – The Company will pay reasonable expenses incurred by the Chairman and Non-Executive Directors.
Performance measures/assessment and recovery provisions
 – Non-Executive Director fees are not performance related.

The Company’s policy when setting fees for the appointment of new Non-Executive Directors is to apply the 
Policy which applies to current Non-Executive Directors. The current fee structure and levels are set out below: 

Chairman fee
Senior Independent Director fee
Chair of Board Committee fee
Basic Non-Executive Director fee

£201,500 
£66,720 
£66,000 
£56,000 

The figures in the table above reflect an increase in Non-Executive Director fees (including the Chair’s) of 4.5%, 
effective 1 July 2023, which is slightly below that of the wider workforce (5.0%). Non-Executive Director fees will  
be kept under review and to the extent there are any increases to fees these will generally be in line with those 
awarded to the wider workforce. Fees for the non-Executive Directors are paid via payroll and are subject to PAYE. 

Non-executives do not participate in any incentive plans and do not receive any benefits except health insurance 
benefits provided to the Chair. 

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Part E: Annual Report on Remuneration for the Financial Year 
ended 25 June 2023

Performance against objectives 

Performance measure

Weighting

Threshold (0%)

Target

£951.0m
£30.3m

£1,118.9m
£35.7m

Maximum 
(100%)

£1,286.7m
£41.1m

Outcome 
(% of max)

41.1%
2.8%

£13.1m

£15.4m

£17.7m

0%

Create a roadmap and targets 

36.0%

37.5%

39.0%

55%
55%

55%
65%

75%
75%

100%
3.0%

100%
100%

20%
30%

20%

5%
5%

2.5%
2.5%

15%

See notes below

Tim Stacey
John Fallon
Tim Stacey
John Fallon
Tim Stacey
John Fallon

80%
80%
31.1%
31.1%
£169,750
£79,713

Single total figure of remuneration for Executive Directors – audited
The remuneration of Executive Directors showing the breakdown between components with comparative figures 
for the prior financial year is shown below. Figures provided have been calculated in accordance with the 
Regulations.

Name

Tim Stacey

John Fallon

Mike Schmidt

Year

2023
2022
2023
2022
2023
2022

Base 
salary

Taxable 
Benefits1

Bonus

LTIP2

Pension3

Other4

Total 
Fixed

Total 
Variable

453
443
240
–
110
332

11
7
–
–
6
14

170
–
80
–
–
–

–
–
–
–
–
–

30
44
8
–
7
26

1
2
38
–
1
4

495
496
286
–
124
376

170
–
80
–
–
–

Total

665
496
366
–
124
376

Notes: 
1.  Taxable benefits comprise car, private medical insurance (including cover for spouses and dependents), relevant professional subscriptions, 

seasonal gifts and reimbursement of home telephone line and telephone expenses – the value of which has been included in the Taxable Benefits 
column.

2.  The LTIP awards due to vest in respect of FY23, being the FY21 (2020) Plan lapsed based on performance to the end of FY23.
3.  Where pension contribution is taken as a salary supplement the amount is reduced by the associated Employer’s National Insurance contribution 

to ensure there is no cost to the company from this alternative.

4.  Represents a fuel card payment for Tim Stacey and a car allowance supplement for Mike Schmidt. In respect of John Fallon, a payment of  

£26,559 was made which was the equivalent of 26 days of employment at his previous employer which was agreed as part of John’s joining 
arrangements. The remaining £10,719 is a car allowance supplement.

Annual Bonus outturn for FY23 – Audited
As disclosed in last year’s report, the FY23 bonus was based 70% on financial measures: 20% Revenue,  
30% Profit before tax, 20% Cash Flow and 30% on non-financial measures: 15% Strategic ‘ESC’ objectives 
(Environmental 5%, Social – Inclusion 5%, Customer – Average NPS 5%) and 15% Personal. 

The profit threshold for FY23 was achieved, as a result, the bonus awarded to Tim Stacey is £169,750 (31.1%  
of maximum opportunity) and John Fallon is £79,713 (31.1% of maximum opportunity).

Group revenue
Group profit before tax and 
brand amortisation
Group free cash flow (net cash 
flow before dividends and RCF 
movement)
Environmental 
Social (inclusion) – Increase 
the number of females in 
management positions in the 
Group 
Customer – Group Customer 
Average Established Net 
Promoter Score (DFS/
Sofology)
Personal objectives

Bonus outcome  
(% maximum)

Total bonus outcome (£)

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Detail of performance against personal objectives 
Performance against the personal objectives and  
the Committee’s assessment of performance for  
the CEO and CFO is set out in the tables below.

As part of its assessment, the Committee also 
considered Group health and safety objectives to 
ensure that a safe environment was in place for all 
employees and customers. The Committee was 
satisfied that timely reporting of health and safety  
and risk mitigation activities had been undertaken 
throughout the year with no major instances.

Director

Performance area

Measures of achievement

CEO – Tim Stacey

 – Develop the Group strategy focused on the medium 

term sourcing and manufacturing platform, the Home 
growth pillar in the context of the wider sustainability 
ambition to get to Net Zero by 2040.

 – To improve operational efficiency and effectiveness, 
materially reducing the operational inefficiencies and 
costs experienced post Covid. Improve operational  
grip and reduce customer and supply chain disruption.

 – Lead the culture change in our Group and continue to 
grow and become a more responsible and sustainable 
organisation for our people, our planet, our customers, 
and our communities.

 – Significant progress made on the medium term sourcing and 
manufacturing strategy over the last 12 months. ESG targets 
achieved and a clear roadmap setting out the Group’s journey to 
net zero approved. LTIP targets for FY24 to include ESG targets.
 – Lead times for customers at pre-pandemic levels and customer 
NPS scores have improved across the Group. Detailed review of 
the Group’s cost base carried out; cost management is strong 
and operational efficiencies have been achieved, evidenced by 
improvements in gross margin.

 – The Group continues to make significant progress on its People, 
Planet, Customer and Communities strategy as detailed in  
the Responsibility and Sustainability report. Tim is a member  
of the RSC Committee and leads the Group’s Diversity and 
Inclusivity Council.

Level achieved

 – Achieved

 – Achieved

 – Achieved

CFO – John Fallon

 – Develop the Group’s strategic finance agenda, targeting 
sustainable growth including a full review of the Group’s 
cost base.

 – Improve the efficiency and effectiveness of the Group’s 

finance operating model.

 – New 4 year financial plan and strategy approved by the Board, 

 – Achieved

supported by improvements in gross margin, externally 
supported review of cost base leading to establishment of  
cost efficiency programmes to lower our cost to operate,  
and strategic growth initiatives that enhance return on capital.
 – Finance transformation plans developed and underway with  
full engagement. Specific changes scoped and on track. 
Recruited external finance leader to lead change.

 – Achieved

 – Achieved

 – Continue to strengthen the Group’s risk management 
and controls framework, alongside developing our 
sustainability plans and reporting to get to Net Zero  
by 2040.

 – Risk management process improving and embedded across 
the business, Clear action plans and targets in place to  
deliver efficient and effective responses to new Corporate 
Governance code requirements and SBTI targets.

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LTIP awards vesting in relation to performance in FY23 – audited
The 2020 award was granted on 6 October 2020 and was assessed against the performance targets at the end of 
FY23. 

Scheme interests awarded in FY23 (2022 awards) – audited
Details of LTIP awards granted during FY23 are set out in the table below. No Deferred Bonus Awards were granted 
during FY23. 

Director 

CEO – Tim Stacey
CFO – John Fallon

Scheme 

Type of award 
LTIP1 Nil cost option 
LTIP2 Nil cost option 

Number of shares 
awarded

Value of award at 
date of grant (£) 

Value of award as 
% of salary 

733,446
348,689

792,122
516,060

175%
135%

1.   The number of shares granted was based on a share price of £1.08. This was the average of the closing share price on the three days prior to  

the date of grant (12 October 2022). Award will vest on 12 October 2025.

2.   LTIP grant date was 14 December 2023 and the award will vest on 12 October 2025. The number of shares granted was based on a share price  

of £1.48 which was the average of the closing share price on the three days prior to the grant. The award was prorated to reflect John Fallon being 
in the role for 35 months out of the 36 month vesting period.

Performance conditions for FY23 (2022 award) LTIP 
Adjusted EPS (50%)

Percentage of this portion of the Award vesting

20%

17.7p

100%

23.7p or more

Between 20% and 100% 
on a straight-line basis
Between 17.7p and 23.7p

Nil

0%

Less than 17.7p

Relative TSR (50%)

Percentage of this portion of the Award vesting

Weighting

Nil

20%

100%

15% (FTSE 250 Index) 
Excluding Investment Trusts

Below FTSE 250 
Index

Equal to FTSE 250 
Index

10% p.a. above the 
FTSE 250 Index

35% (FTSE 350 General 
Retailers Index)

Below FTSE 350 
General Retailers 
Index

Equal to FTSE 350 
General Retailers 
Index

10% p.a. above the 
FTSE 350 General 
Retailers Index

Between 0% and 100% 
on a straight- line basis

Between FTSE 250 
Index return and 
10% p.a.
Between FTSE 350 
General Retailers 
Index return and 
10% p.a.

LTIP award

2020 LTIP

Performance 
conditions

Weighting 
(% award)

Detail

Entry level 
performance

Max 
performance

Actual 
performance

Vesting %

50% Reporting 
underlying 
EPS
15% TSR (FTSE 
250 excl 
Investment 
Trusts)
35% TSR (FTSE 
350 
General 
Retailers)

EPS

TSR

Total 
vesting

18.7p

24.7p

9.6p

0%

Index

Index + 
10% p.a.

Below 
Index

Index

Index + 
10% p.a.

Below 
Index

0%

0%

For threshold performance 20% of awards vest. For Maximum performance 100% of awards vest. Vesting is on  
a straight-line basis between these points. 

The final level of vesting of these awards was 0%. No discretion was exercised in respect of award vesting levels. 

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SAYE awards – audited
No Directors were granted SAYE options during FY23.

Details of LTIP award performance conditions (where not disclosed elsewhere in report) 

LTIP award

2021  
LTIP

Performance 
conditions

Weighting  
(% award)

Detail

Entry level 
performance

Target 
performance

Max 
performance

Threshold level 

vesting Target vesting Maximum vesting

EPS

TSR

50%

15%

35%

Reporting 
underlying EPS
Relative TSR 
(FTSE 250 Index)
Relative TSR 
(FTSE 350 
General Retailers)

24.8p

Index

Index

26.1p

28.7p

–

–

Index + 10% 
p.a.
Index + 10% 
p.a.

20%

20%

20%

60%

–

–

100%

100%

100%

Dilution
The Company monitors the levels of share grants and the impact of these on the ongoing requirement for shares. In accordance with guidelines set out by the Investment 
Association (‘IA’) the Company can issue a maximum of 10% of its issued share capital in a rolling 10-year period to employees under all its share plans.

Payment to past directors – audited
None

Payment for loss of office – audited
None

Single figure remuneration table for Non-Executive Directors – audited
The remuneration of Non-Executive Directors showing the breakdown between components, with comparative figures for the prior year, is shown below. Figures provided 
have been calculated in accordance with the Regulations.
Director
Gill Barr1

Other

Fees

Total

Ian Durant2

Alison Hutchinson

Jo Boydell

Steve Johnson3

Jane Bednall4

Loraine Martins

Notes:
1.  Gill Barr was appointed to the Board on 1 March 2023.
2. 
3.  Steve Johnson was appointed as Chair of the Board on 4 November 2022.
4. 

Jane Bednall stepped down from the Board on 23 June 2023.

Ian Durant other remuneration relates to health insurance benefit in kind. Ian stepped down from the Board on 4 November 2022

93

2023
2022
2023
2022
2023
2022
2023
2022
2023
2022
2023
2022
2023
2022

21
–
96
190
74
65
64
60
148
60
54
52
54
52

–
–
1
1
–
–
–
–
–
–
–
–
–
–

21
–
97
191
74
65
64
60
148
60
54
52
54
52

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Shareholding and other interests at 25 June 2023 
– audited 
Directors’ share interests and, where applicable, 
achievement of shareholding requirements are set  
out below. In order that their interests are aligned  
with those of shareholders, Executive Directors are 
expected to build up and maintain (as relevant) a 
personal shareholding which for FY23 was equal to 
200% of their base salary in the Company (for existing 
Executive Directors only) over a five-year period  
from appointment.

Director

Tim Stacey
John Fallon
Mike Schmidt5
Steve Johnson
Ian Durant5
Gill Barr
Jane Bednall5
Jo Boydell
Alison Hutchinson
Loraine Martins
Total

Number of 
beneficially 
owned shares1

Number of 
shares under 
the Deferred 
Bonus Plan2

% of salary 
held3

Shareholding 
requirement 
met3

Subject to 
conditions4

Not subject to 
conditions

Vested but 
unexercised

Unvested 
SAYE awards

Total at 
25 June 2023

684,173
–
68,077
52,666
44,666
15,557
13,333
13,333
48,056
6,023
945,884

35,961
–
–
–
–
–
–
–
–
–
35,961

165%
0%
–
–
–
–
–
–
–
–
–

No
No
–
–
–
–
–
–
–
–
–

1,024,523
348,689
–
–
–
–
–
–
–
–
1,373,212

–
–
–
–
–
–
–
–
–
–
–

–
–
–
–
–
–
–
–
–
–
–

–
–
–
–
–
–
–
–
–
–
–

1,744,657
348,689
68,077
52,666
44,666
15,557
13,333
13,333
48,056
6,023
2,355,057

Notes:
1.  Beneficial interests include shares held directly or indirectly by connected persons.
2.  Deferred shares and dividend equivalents are subject to a 47% tax rate. 
3.  Shareholding requirement calculation (Executive Directors only) is based on the share price at the end of the year (£1.09 at 25 June 2023).
4. 
 Shareholdings subject to conditions relate to the outstanding share awards under the 2021 and 2022 LTIP awards (excludes the 2020 LTIP award due which lapsed due to threshold performance not being achieved).
5.  Mike Schmidt, Ian Durant and Jane Bednall are no longer directors, having stepped down from the Board on 3 October 2022, 7 November 2022 and 25 June 2023 respectively. Reported shareholdings for these former 

directors reflects information available independently to the Group.

At 21 September 2023 there had been no movement in Directors’ shareholdings and share interests from 25 June 2023.

Outstanding share awards
The following share awards remain outstanding as at 25 June 2023 for the Executive Directors: 

Director

Tim Stacey

John Fallon

Type of award

Date of grant

2021 LTIP 
2021 LTIP
2022 LTIP
2021 DBP
2021 DBP
2022 LTIP

11/10/21
12/11/21
12/10/22
21/10/21
20/12/21
14/12/22

Number of 
awards

251,908
39,169
733,446
31,911
28,300
348,689

Award vested

Awards lapsed

Outstanding 
awards

Market price on 
date of grant1

Normal  
vesting date

–
–
–
–
–
–

–
–
–
–
–
–

251,908
39,169
733,446
31,911
28,300
348,689

£2.62
£2.81
£1.08
£2.69
£2.69
£1.48

11/10/24
12/11/24
12/10/25
21/10/24
21/12/24
12/10/25

1.   The share price for calculation is the average of the closing share price on the three days prior to the grant. 
2.   Figures exclude the 2020 LTIP award due which lapsed due to threshold performance not being achieved.

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Remuneration of CEO role versus wider company 
performance since IPO
The chart below illustrates the Group’s Total 
Shareholder Return performance against the FTSE250 
Index and FTSE 350 General Retailers Index since 
5 March 2015, the date of IPO, to the end of FY23 
(25 June 2023). The peer groups here represent  
the Company’s key markets for investment capital. 

160

150

140

130

120

110

100

90

80

70

Mar 
2015

Jun 
2015

Jun
2016

Jun
2017

Jun 
2018

Jun
2019

Jun
2020

Jun
2021

Jun
2022

Jun
2023

DFS Furniture plc
FTSE 250 Index

The table below indicates the total single figure of remuneration for the CEO since IPO, along with the annual bonus payout and LTIP vesting level as a percentage of the 
maximum opportunity.

FY 23

FY22

FY21

FY20

FY19

CEO

Tim Stacey

Tim Stacey

Tim Stacey

Single Figure
Annual Bonus (% of max)
LTIP vesting (% of max)

665
31.1%
0%

496
0%
0%

1,999
100%
100%

Tim Stacey
5683
0%2
0%

Tim Stacey1

464
26.2%
28.6%

Ian Filby

374
32.2%
28.6%

FY18

Ian Filby

673
36%
0%

FY17

FY16

FY15

Ian Filby

666
37.5%
0%

Ian Filby

804
71.9%
n/a

Ian Filby

790
85.2%
n/a

Notes: 
1.  Tim Stacey became CEO and Executive Director on 1 November 2018.
2.  The Committee applied downward discretion to override the formulaic outcome of the FY20 annual bonus to zero.
3.  Tim Stacey’s single figure for FY20 includes an award under the DFS Restricted Share Plan which was made to the CEO prior to his appointment as an Executive Director. The award had a value of £97.7k and vested on 

16 November 2019.

95

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Percentage change in the Directors’ 
remuneration 
The table below compares the percentage increase  
in Directors’ pay with the wider employee population. 
The Company considers DFS employees other than 
those whose remuneration includes piecework or 
commission, and excluding the Executive Directors,  
to be an appropriate comparator group. 

Annual % change 

CEO
CFO
Non-Executive  
Directors

Employee pay

Tim Stacey
John Fallon2
Gill Barr2
Alison Hutchinson
Jo Boydell
Steve Johnson
Jane Bednall
Loraine Martins

FY19 – FY20

FY20 – FY21

FY21 – FY22

FY22 – FY23

Base 
salary

Benefits

Annual 
bonus

Base 
salary

Benefits

Annual 
bonus

Base 
salary

Benefits

Annual 
bonus

Base 
salary

Benefits

2%
n/a
n/a
17%
81%
79%
n/a
n/a
0%

41% -100%
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a

n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a

10%
n/a
n/a
2%
2%
2%
2%
n/a
2%

-6%
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a

100%
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a

3%
n/a
n/a
3%
3%
3%
3%
3%
3%

-82% -100%
n/a
n/a
n/a
n/a
n/a
n/a
n/a
-100%

n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a

0%
n/a
0%
0%
0%
0%
0%
0%
0%

61%
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a

Annual 
bonus1

100%
n/a
n/a
n/a
n/a
n/a
n/a
n/a
100%

In line with the regulations, this analysis will be extended up to a five year period. Notes on the percentage change in remuneration for previous years are provided in prior 
years’ annual reports. 

1.  Annual bonus was paid to Executive Directors and wider employee population for FY23.
2. 

John Fallon and Gill Barr were appointed to the Board on 14 November 2022 and 1 March 2023 respectively.

96

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Relative Importance of spend on pay 
The table below sets out the overall spend on pay for all employees compared with the returns distributed to 
shareholders.
Significant distributions

2023

2022

% change

Employee remuneration
Distributions to shareholders (dividends and share 
buybacks)

£202.5m
£43.0m

£206.5m
£58.2m

-1.9%
-26.1%

The above figures are taken from notes 4, 21 and 22 to the financial statements.

Statement of implementation of remuneration policy in FY24
Base salary 
During FY23 the Committee approved a base salary increase for Executive Directors of 4.5% effective 1 July 2023 
taking the CEO and CFO salaries to £473,600 and £397,100 respectively. The increase was slightly lower than the 
5.0% increase awarded to the wider workforce. In addition, as noted in the Committee Chair’s statement on pages 
78 to 80, an additional increase of 5.8% was approved for the CEO effective 1 September 2023, taking his salary  
to £500,000 from that date.

Pension and benefits
The company pension contribution for Executive Directors be the same as the rate available to the wider 
workforce of 4%. 

Benefits provided will be in line with the policy. 

Annual bonus 
The bonus opportunity for the CEO will be 120% of salary and for the CFO 110% of salary. For FY24, bonus 
performance will be based 70% on financial measures (50% Profit Before Tax, 20% Cash flow): and 30%  
on strategic non-financial measures: 10% Environmental; 10% Social – Inclusivity and 10% Customer NPS. 
Revenue will not feature as a separate measure on the basis that it is an input to PBT and there will be no personal 
objectives. The precise targets applying to the awards are deemed commercially sensitive and will be disclosed 
retrospectively following the end of the performance period. 

LTIP 
The operation of the LTIP for FY24 will be in line with the remuneration policy. The maximum LTIP award level  
will be 175% of salary for the CEO and 140% of salary for the CFO. Performance targets and weightings are  
set out to the right. 

97

ESG (10% of the award)
During the course of the year the Committee reviewed and agreed that in line with growing market practice the 
FY24 LTIP grant should include material and quantifiable ESG performance metrics aligned to the Group’s ESG 
strategy. In this first year, the Committee have approved the following targets with a 5% weighting each: 

Measure

Weighting

Nil

Scope 1 Carbon intensity 
reduction, aligned to the Net 
Zero Roadmap -infrastructure 
and investment (intensity  
per £m Gross sales)
Reduction in use of virgin 
content in plastic packaging 
(supplier engagement)

5%

5%

More than  
7.5

Less than 
30%

Percentage of this portion of the Award vesting

20%

7.5

100%

Between 20% and 100%  
on a straight line basis

7 or less

Between 7.5 and 7

30%

50%

Between 30% and 50%

Underlying EPS (45% of the award) 
For the EPS component of the LTIP award, performance will be measured by reference to the reported Underlying 
EPS figure for the Financial Year ending in 2026. EPS targets will be set on an absolute basis to provide a clear line 
of sight for management and shareholders with targets aligned to our strategic plan and analyst consensus. 

In line with the approved remuneration policy, in response to the inherent uncertainty in the market and past 
volatility in performance, the Committee has widened the target range for FY24. This includes the adoption of a 
more stretching maximum target compared to historical practice, in addition to reduction in the threshold vesting 
percentage from 20% to zero. The Committee believes that the wider target range, combined with the reduction 
in threshold vesting, ensures that the plan remains motivating for participants and the later ensures that 
participants are not rewarded materially until the legacy threshold performance has been achieved.

Percentage of this portion of the Award vesting

Measure

Nil

Underlying 
EPS

17.8p

Relative TSR (45%) 

20%

19.2p

60%

22.2p

100%

26.7p or 
more

Percentage of this portion of the Award vesting

Above Nil and  
up to 20% on a 
straight-line 
basis

Between 20%  
and 60% on  
a straight-line 
basis

Between 60%  
and 100% on  
a straight-line 
basis

Between 17.9p 
and 19.1p

Between 19.2p 
and 22.1p

Between 22.2p 
and 26.7p

Measure and weighting

Nil

20%

100%

Between 20% and 
100% on a straight 
-line basis

13.5% (FTSE 250 Index)

Below FTSE 250 
Index

Equal to FTSE 250 
Index

31.5% (FTSE 350 General 
Retailers Index)

Below FTSE 350 
General Retailers 
Index

Equal to FTSE 350 
General Retailers 
Index

10% p.a. above the 
FTSE 250 Index 
return
10% p.a. above the 
FTSE 350 General 
Retailers Index 
return

Between FTSE 250 
Index return and 
10% p.a.
Between FTSE 350 
General Retailers 
Index return and 
10% p.a.

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Non-Executive Director fees
Non-Executive Directors’ fees including the Chair fee were increased by 4.5% in July 2023 which is below the 
average base salary increase for the wider workforce (5%). 

Gender pay gap reporting and diversity and inclusiveness initiatives 
Gender pay gap reporting
The UK Government Equalities Office legislation requires employers with more than 250 employees to disclose 
information on their gender pay gap annually. The Group is confident our male and female employees receive 
equal pay for equivalent jobs. We published our gender Pay Gap Reporting for 2022 in April 2023 and it is available 
online at dfscorporate.co.uk.

Our analysis for 2022 shows Group level reductions in both the mean and median gender pay gap figures. The 
mean gender pay gap was 6.8%, a fall of 1.4% against last year’s figure; the median gender pay gap was 5.1%,  
a reduction of 2.0% against the 2021 number. This in part reflects improvements made in female representation 
across our leadership positions. As we continue to address this imbalance, we believe this will further reduce our 
gender pay gap. 

The Group’s employee base has an approximate two-thirds male, one-third female split driven mainly by the fact 
that historically our manufacturing, supply chain and retail business areas have, for various reasons, attracted  
a predominantly male workforce.

The Group has several initiatives in place to work towards closing the gap. These are part of wider diversity and 
inclusiveness initiatives, which are described below.

Further information can be found in the Responsibility and sustainability report on pages 39 to 61 of this  
Annual Report.

Inclusivity and diversity
DFS is committed to ensuring that all our employees can thrive and prosper. The Company is committed to 
addressing the gender pay gap and a number of steps are in place to promote equality and diversity in the 
workforce as well as prohibiting discrimination in any form:

 – We welcome and give full and fair consideration to applications from individuals with recognised disabilities to 
ensure they have equal opportunity for employment and development in our business. Wherever practicable 
we offer training and make adjustments to ensure disabled employees are not disadvantaged in the workplace.

Year

2023

Option B

 – We are actively working to improve female representation in key business areas with a traditional skew  

towards men.

 – We are offering recruitment development workshops for hiring managers with a dedicated section on 

unconscious bias training.

 – We are building assessment criteria into our online recruitment processes that remove gender bias.

 – We have introduced Group wide family friendly policies and increased time off for parents.

 – We have introduced flexible working and are creating the tools, mechanisms, and environment to offer  

this to all employees.

 – An equal split between male and female colleagues on Apprenticeships and Management Training programs.

 – The Board is kept aware of progress and initiatives with regards to inclusivity and diversity.

98

CEO pay ratio 
This is the fourth year that we have disclosed the Group’s CEO pay ratio.

As in prior years, the Company has adopted Option B: Gender Pay Gap data, this approach was considered to 
remain appropriate due to data availability and to allow consistency with prior year comparison. The Committee 
will continue to determine the most appropriate methodology (Option A, B or C) to be used each year, by 
considering the robustness of the calculation methodology as well as the availability of data and operational  
time constraints.

The relevant employees at each quartile for each year were identified in April (2023 and 2022) using our Gender 
Pay Gap data. The pay and benefits data for the relevant 25th, 50th and 75th percentile employees is taken from 
the 12-month period ending in June 2022 (financial year FY22) and June 2023 (Financial year FY23). The pay  
and benefits figure includes:

 – all earnings paid through the payroll, e.g. salary, bonus, long term incentives

 – the value of the employer pension contributions

 – any other taxable benefits, e.g. private medical, company car etc

 – no elements of pay were omitted and there was no departure from the single figure methodology.

Pay and benefits for the relevant employees have been calculated on a full-time equivalent basis and there was  
no reliance on estimates.

The lower quartile, median and upper quartile employees were identified from the gender pay gap data where  
the hourly pay for employees was ranked. A sample of 10 employees’ pay and benefits either side of the initially 
identified employees was reviewed to ensure that the appropriate representative employees are selected.

The table below compares the single total figure of remuneration for the CEO with that of employees who are  
paid at the 25th, 50th and 75th percentile of the employee population.

CEO Pay Ratio Data 

Method

Measure

CEO

25th 
percentile

50th 
percentile

75th 
percentile

2022

Option B

2021

Option B

2020

Option B

Pay Ratio
Salary
Total pay and benefits
Pay Ratio
Salary
Total pay and benefits
Pay Ratio
Salary
Total pay and benefits
Pay Ratio
Salary
Total pay and benefits

£453,200
£665,037

£443,300
£495,432

£410,000
£2,027,809

£386,667
£568,399

27:1
£22,907
£24,377
20:1
£22,467
£24,203
76:1
£23,864
£26,691
24:1
£21,850
£23,644

18:1
£32,606
£36,407
15:1
£30,830
£32,704
66:1
£28,470
£30,905
20:1
£25,648
£28,740

18:1
£33,032
£37,032
12:1
£39,307
£40,345
61:1
£31,000
£33,110
16:1
£30,367
£35,048

The change in pay ratio is primarily due to 31.1% of maximum vesting outcome on the FY23 annual bonus. 

In line with the regulations, this analysis will be extended up to ten years in the future. The Committee considers 
pay ratios as one of many reference points when considering remuneration. Throughout DFS, pay is positioned  
to be fair and market competitive in the context of the relevant talent market for each role.

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E M U N E R A T I O N   R E P O R T  C O N T I N U E D

Internal and external support for the Committee
The Chairman, the CEO and the CFO attend meetings at the invitation of the committee but are not present 
when their own remuneration is being discussed. The Company Secretary acts as Secretary to the Committee. 
The Committee is supported by the Group People Director, Finance and Company Secretarial functions.

The Committee received external advice during FY23 from Willis Towers Watson, the Committee’s independent 
advisors. Willis Towers Watson is considered by the Committee to be objective and independent, is a member  
of the Remuneration Consultants Group and, as such, voluntarily operates under the code of conduct in relation 
to executive remuneration consulting in the UK.

The Committee reviewed the nature of all the services provided during the year by Willis Towers Watson and was 
satisfied that no conflict of interest exists or existed in the provision of these services. The total fees paid to Willis 
Towers Watson in respect of services to the Committee during the year were £71,610. All fees were determined 
based on the scope and nature of the projects undertaken for the Committee.

G I L L   B A R R
Chair of the Remuneration Committee 
21 September 2023

Matters covered during the Committee’s meetings in FY23
As at 25 June 2023, the Committee consisted of the following members:

 – Gill Barr (Chair)

 – Alison Hutchinson

 – Jo Boydell

 – Loraine Martins

The key matters covered by the Committee during the year are summarised below.

Matter

FY22 Bonus Update

FY23 Bonus Construct 

2022 Directors’ Remuneration Report

2022 Equity Awards Outturn 

FY22 Bonus Outturn 

Remuneration Committee Terms of 
Reference
2023 Remuneration Committee calendar 
of approval
FY23 Bonus Targets Sign off

FY22 Workforce Report

Inflight LTIP Awards – TSR performance 
updates
2022 Gender Pay Gap

FY23 Annual Pay Review

July 
2022

Sep 
2022

Oct 
2022

Mar 
2023

•
•
•

•
•

•
•
•

•

•

•

•

•
•

Note:
Details of meeting attendance by Committee members can be found on page 68 of this Annual Report.

99

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D I R E C T O R S ’   R E P O R T

The Directors’ Report includes 
information required to be 
disclosed under the Companies 
Act 2006 (‘the Act’), the UK 
Corporate Governance Code (‘the 
Code’), the Financial Conduct 
Authorities Listing Rules (‘Listing 
Rules’) and the Disclosure and 
Transparency Rules (‘dtrs’). 
DFS Furniture PLC (‘the Company’) is the holding 
company of the DFS Group of companies (‘the Group’). 
The Company has no overseas subsidiaries but 
operates branches in the Republic of Ireland.  
The Directors present their Annual Report and  
audited financial statements for the 52 weeks ended 
25 June 2023, in accordance with section 415 of  
the Companies Act 2006. Both the Strategic report 
and the Directors’ report have been drawn up and 
presented in accordance with and in reliance upon 
applicable English company law, and the liabilities of  
the Directors in connection with those reports shall be 
subject to the limitations and restrictions provided by 
such law. The Strategic report and this Directors’ report 
together with sections of the Corporate governance 
report incorporated by reference, together form the 
Management report for the purpose of DTR 4.1.8R. 
The Directors’ report fulfils the requirements of the 
corporate governance statement for the purposes  
of DTR 7.2.3R. 

The table below makes reference to the relevant 
sections of the Annual Report:

Disclosure

Audit Committee report
Colleague Engagement
Conclusion and Outlook
Corporate governance report
Directors’ interests
Directors’ remuneration report
Executive Share Plans
Health, Safety & Wellbeing
Human rights and Modern Slavery
Inclusivity and Diversity 
Independent auditors’ report
Internal Controls / Risk Management
Nomination Committee report
Our Communities & Charities
Section 172 statement
Task Force on Climate Related  
Financial Disclosures

Page 

71
36
12
65
94
78
92
43
53
43
104
28
76
52
36
54

Annual General Meeting (‘AGM’)
The Company’s next AGM will take place on 
10 November 2023 at the DFS Group Support  
Centre, 1 Rockingham Way, Redhouse Interchange, 
Adwick-le-Street, Doncaster, DN6 7NA at 2:30pm.  
The Annual Report and Accounts and Notice of the 
AGM, including the resolutions to be proposed,  
will be sent to shareholders at least 21 clear days  
prior to the date of the meeting. Shareholders are 
invited to submit questions prior to the meeting  
by emailing the Company Secretary Liz McDonald  
liz.mcdonald@dfs.co.uk.

Shareholder and voting rights
All members who hold ordinary shares are entitled to 
attend and vote at the AGM. Voting on all resolutions at 
the 2023 AGM will be by way of a poll. On a poll, every 
member present in person or by proxy has one vote for 
every ordinary share held or represented. The Notice 
of Meeting specifies the deadlines for exercising voting 
rights. To encourage shareholders to participate in the 
AGM process, the Company offers electronic proxy 
voting through the CREST service and all resolutions 
will be proposed and voted on at the meeting on an 
individual basis by shareholders or their proxies. The 
Company is not aware of any agreements between 
shareholders that may result in restrictions on the 
transfer of securities and voting rights. There are no 
restrictions on the transfer of ordinary shares in the 
Company other than certain restrictions imposed by 
laws and regulations (such as insider trading laws and 
market requirements relating to closed periods) and 
requirements of internal rules and procedures whereby 
directors and certain employees of the Company 
require prior approval to deal in the Company’s 
securities. The Company’s Articles may only be 
amended by a special resolution at a General Meeting.

Directors 
The membership of the Board and biographical details 
of the Directors are provided on pages 63 and 64. 
Details of Directors’ beneficial and non-beneficial 
interests in the shares of the Company are shown  
on page 94. 

Director
Position
Steve Johnson1 Chair

Ian Durant

Chair

Tim Stacey

Chief Executive 
Officer

John Fallon

Mike Schmidt

Chief Financial 
Officer

Chief Financial 
Officer

Alison 
Hutchinson

Jo Boydell

Jane Bednall

Senior Independent 
Non-Executive 
Director
Independent 
Non-Executive 
Director
Independent 
Non-Executive 
Director

Loraine Martins Independent 

Gill Barr

Non-Executive 
Director
Independent 
Non-Executive 
Director

Service in the 
year ended 
25 June 2023

Served 
throughout 
the year
Resigned 
7 November 
2022
Served 
throughout 
the year
Appointed 
14 November 
2022
Resigned 
3 October 
2022
Served 
throughout 
the year
Served 
throughout 
the year
Resigned 
23 June 2023

Served 
throughout 
the year
Appointed 
1 March 2023

1.  Served as a Director throughout the year, appointed as Chair 

4 November 2022

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DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E P O R T  C O N T I N U E D

Articles of Association
Directors are appointed or replaced in accordance with 
the Company’s Articles of Association (the ‘Articles’), 
the Act and the Code. The Articles provide that a 
director may be appointed by an ordinary resolution of 
the shareholders or by the existing Directors either to 
fill a vacancy or as an additional Director. Under the 
Articles, Directors retire and may offer themselves for 
re-election at a general meeting at least every three 
years. However, in line with the provisions of the UK 
Corporate Governance Code, all directors stand for 
re-election annually. The Articles set out the powers  
of the Directors. The business of the Company is to  
be managed by the Directors who may exercise all  
the powers of the Company and do on behalf of the 
Company all such acts as may be exercised and done 
by the Company and are not by any relevant statutes  
or the Articles required to be exercised or done by the 
Company in general meeting, subject to the provisions 
of any relevant statutes and the Articles and to such 
regulations as may be prescribed by the Company by 
special resolution. The Articles can only be amended 
by special resolution at a general meeting of the 
shareholders. 

Directors’ service contracts
The Executive Directors serve under rolling contracts, 
details of which are set out on page 88 of the Directors’ 
remuneration report. Non-Executive Directors have 
letters of appointment. The letter of appointment is 
for an initial period of a three-year term with a provision 
for termination on three months’ notice from either 
party, or six months’ notice from either party in the 
case of the Chairman. Thereafter, the letter of 
appointment may be extended for a further three  
year period and then annually by agreement. 

The letter of appointment will terminate without 
compensation if the Director is not reappointed at  
the AGM. The Directors’ service contracts are available 
for inspection by shareholders at the Company’s 
registered office and will be available for inspection at 
the Company’s AGM. Following recommendations 
from the Nomination Committee, the Board considers 
that all Directors continue to be effective, committed 
to their roles and able to devote sufficient time to 
discharge their responsibilities.

Directors’ indemnities and insurance
In accordance with the Companies Act 2006 and the 
Articles, the Company has purchased and has 
maintained throughout the year, directors’ and officers’ 
liability insurance cover. This cover has been renewed 
during the period and remains in force at the date of 
this report. Each Director and Officer also has the 
benefit of a qualifying indemnity, as defined by the Act, 
and as permitted by the Articles, providing cover  
for any liabilities incurred in the performance of their 
duties. Neither arrangement provides cover should  
it be proven that the Director acted fraudulently  
or dishonestly. No amount was paid under these 
arrangements in the period other than the applicable 
insurance premiums. 

Conflicts of interest 
The Company has robust procedures in place to 
identify, authorise and manage potential or actual 
conflicts of interest, and these procedures have 
operated effectively during the year. Where potential 
conflicts arise, they are reviewed, and if appropriate, 
approved by the Board. Processes for managing  
such conflicts are put in place to ensure no conflicted 
Director is involved in any decision related to his or  
her conflict.

Dividends
On 16 March 2023 the Board announced its FY23 
interim results and an interim dividend of 1.5p. The 
Board proposes a final dividend payment of 3.0p to be 
paid in respect of the 52 weeks ended 25 June 2023. 
The dividend is subject to approval by shareholders at 
the AGM on 10 November 2023. The final dividend will 
be paid on 29 December 2023 to all shareholders on 
the register at 1 December 2023. The Company’s 
shares will trade ex-dividend from 30 November 2023. 

1.5p interim dividend 
No special dividend 

3.0p proposed final dividend 

Total dividend of 4.5p per 
share for FY23 

(last year 3.7 per share) 
(last year 10.0p per 
share)
(last year 3.7p per 
share)
(last year 17.4p per 
share)

101

Substantial Shareholders 
As at 15 September 2023, the Company has been 
notified of the following holdings of voting rights in its 
shares under Rule 5 of The Disclosure Guidance and 
Transparency Rules of the Financial Conduct Authority. 
The information provided below was correct at the 
date of notification. These holdings are likely to have 
changed since the Company was notified; however, 
notification of any change is not required until the next 
notifiable threshold is crossed.
Number of 
Ordinary 
Shares 

Date of 
notification

% voting 
rights

Investor

J O Hambro 
Capital 
Management 
Limited
Adriana S.A.

Janus 
Henderson 
Group plc
ABRDN plc

Stadium Capital 
Management 
LLC
Pelham Capital 
Ltd
Allianz Global 
Investors GMBH

23,745,591

10.14 31 October 
2022

21,960,922

9.38

13,579,229

5.80

12,245,559

5.23

12,004,028

5.13

15 
September 
2022
9 
December 
2022
6 February 
2023
6 June 
2023

11,665,096

4.98 2 May 2023

11,523,797

4.92

16 January 
2022

Takeover directive information 
Following the implementation of the European 
Directive on Takeover Bids by certain provisions of the 
Companies Act 2006, the Company is required to 
disclose certain additional information in the Directors’ 
Report. This information is set out below:

Shares
The Company has only one class of shares, Ordinary 
Shares of £0.10 pence each. The shares of the 
Company have been traded on the main market of the 
London Stock Exchange throughout the 52 weeks 
ended 25 June 2023. The Company has an issued 
share capital of 240,678,120 ordinary shares of £0.10p 
each. On 25 June 2023, the Company held 6,533,700 

Ordinary Shares in treasury (2022: 2,775,840). As at 
15 September 2023 the Company held 6,533,700 
shares in Treasury. The rights and obligations attached 
to these shares are governed by Companies Act 2006 
and the Articles. Holders of Ordinary Shares of the 
Company are entitled to participate in authorised 
dividends and to receive notice and to attend and 
speak at general meetings. 

Under the Company’s Share Dealing code, persons 
discharging managerial responsibilities and other 
senior executives may in certain circumstances be 
restricted as to when they can transfer shares in the 
Company. The Directors are not aware of any 
agreements between holders of the Company’s 
shares that may result in the restriction of the transfer 
of securities or on voting rights. No shareholder holds 
securities carrying any special rights or control over  
the Company’s share capital.

Details of the Company’s share capital are set out in 
note 22 to the consolidated financial statements. 

Share Buyback
On 15 September 2022, together with the FY22 
Preliminary Results, the Company announced an 
extension to its share buyback programme. The 
programme, to purchase for cancellation up to a 
maximum value of £10m Ordinary Shares (within the 
limits of approval given by Shareholders at the 2022 
AGM), was completed in January 2023. All shares 
bought through the programme are currently held  
in the Company’s treasury with no voting or dividend 
rights. Further details on the Company’s share capital 
are set out in note 22 to the financial statements.

Authority to purchase own shares
At the last AGM of the Company on 4 November 2022, 
the Company was authorised to purchase a maximum 
of 10% of the Company’s issued share capital. This 
authority will expire at the close of the next AGM on 
10 November 2023 unless revoked, varied, or renewed 
prior to that meeting. 

Authority to allot shares
At the last AGM of the Company on 4 November 2022, 
the Company was granted a general authority by  
its shareholders to allot shares up to an aggregate 
nominal amount of £8,111,739.87 (or up to 
£16,223,479.73 in connection with an offer by way  

DFS Furniture plc Annual Report & Accounts 2023GovernanceD I R E C T O R S ’   R E P O R T  C O N T I N U E D

of a rights issue). The Company did not allot any further 
shares during the year. (2022: nil). A resolution will be 
proposed at the 2023 AGM to renew this authority.

Change of control 
The Company is not a party to any significant 
agreements which take effect, alter, or terminate, 
solely upon the event of a change of control in the 
Company following a takeover bid. However, in the 
event of a change of control of the Company, the 
Company is obliged to give written notice to its lenders. 
Each individual lender then has the right to give written 
notice to the Company to demand early repayment  
of its outstanding loans to that lender and to cancel 
that lender’s commitments in full. 

The Company’s share option plans, and its Long-Term 
Incentive Plan, contain Change of control provisions, 
outstanding options and awards may vest on a change 
of control.

There are no agreements between the Company  
and its Directors or employees providing for additional 
compensation for loss of office or employment 
(whether through resignation, redundancy or 
otherwise) that occurs because of a takeover bid. 

Significant relationships 
The Company does not have any contractual or other 
relationships with any single party which are essential 
to the business of the Group and, therefore, no such 
relationships have been disclosed.

Donations
The Group does not make donations to political 
organisations or independent election candidates. 

Public Policy
We are members of the British Retail Consortium and 
support relevant campaigning activity by that body. 
During the year we have not taken part in any direct 
lobbying or public policy activity.

Treasury and risk management 
The Company’s approach to treasury and financial risk 
management, including its use of hedging instruments, 
is explained in the Risks and Uncertainties section on 
page 30 and note 24 to the annual financial statements.

Independent auditors 
In accordance with section 489 of the Companies Act 
2006 and the recommendation of the Audit and Risk 
Committee, a resolution is to be proposed at the AGM 
for the reappointment of KPMG LLP as auditor of the 
Group. The Directors who held office at the date of  
this report confirm that, so far as they are each aware, 
there is no relevant audit information of which the 
Company’s auditor is unaware; and each such Director 
has taken all the reasonable steps that they ought to 
have taken as a director to make himself or herself 
aware of any relevant audit information and to establish 
that the Company’s auditor is aware of the information. 

The confirmation is given and should be interpreted in 
accordance with the provisions of section 418 of the 
Companies Act 2006.

Subsequent events
On 1 September 2023 we completed the refinancing 
of our debt facilities. The new facility consists of 
£200m from our established banking syndicate which 
runs to September 2027 (with a 16 month extension 
option) and £50m from the addition of US private 
placement notes with redemption dates split equally 
between September 2028 and September 2030.

On 11 September 2023 a consultation process was 
commenced on the potential closure of the smallest  
of the Group’s UK factories.

There have been no other important events affecting 
the Company or any subsidiary since 25 June 2023.

Disclaimer 
This Directors’ Report, Strategic Report and the 
financial statements contain certain forward-looking 
statements with respect to the financial condition, 
results, operations, and business of DFS Furniture plc. 
These statements and forecasts involve risk and 
uncertainty because they relate to events and depend 
upon circumstances that will occur in the future.  
There are a number of factors that could cause actual 
results or developments to differ materially from  
those expressed or implied by these forward-looking 
statements and forecasts. 

102

Nothing in this Directors’ Report and Strategic Report 
or in these financial statements should be construed 
as a profit forecast. This document also contains 
non-financial information and data. While reasonable 
steps have been taken to ensure that this is correct,  
it has not been externally audited or verified unless 
specifically stated in this document.

Going concern 
On 1 September 2023 the Group refinanced its 
borrowing facilities, replacing the previous £215.0m 
facility with a combination of a new £200.0m revolving 
credit facility with a consortium of lending banks 
maturing in September 2027 and £50.0m of private 
placement debt, £25.0m of which matures in 
September 2028 and £25.0m in September 2030.  
At 18 September 2022, £65.2m of the revolving credit 
facility remained undrawn, in addition to cash in hand, 
at bank of £2.4m.

On the basis of their assessment of the Group’s 
financial position, forecasts and projections, the 
Company’s Directors have a reasonable expectation 
that the Company and the Group will be able to 
continue in operational existence as detailed in the 
Viability Statement on page 35. Thus, they continue to 
adopt the going concern basis of accounting in 
preparing the annual financial statements.

The Directors’ Report was approved by the Board of 
Directors on 21 September 2023 and signed on its 
behalf by:

E L I Z A B E T H   M C D O N A L D
Group General Counsel & Company Secretary
21 September 2023 

DFS Furniture plc Annual Report & Accounts 2023GovernanceS T A T E M E N T   O F   D I R E C T O R S ’   R E S P O N S I B I L I T I E S   I N   R E S P E C T   O F   T H E   A N N U A L   R E P O R T 
A N D   T H E   F I N A N C I A L   S T A T E M E N T S 

The directors are responsible for preparing the Annual 
Report and the Group and parent Company financial 
statements in accordance with applicable law and 
regulations. 

Company law requires the directors to prepare Group 
and parent Company financial statements for each 
financial year. Under that law they are required to 
prepare the Group financial statements in accordance 
with UK-adopted international accounting standards 
and applicable law and have elected to prepare the 
parent Company financial statements in accordance 
with UK accounting standards and applicable law, 
including FRS 101 Reduced Disclosure Framework.

Under company law the directors must not approve 
the financial statements unless they are satisfied that 
they give a true and fair view of the state of affairs of 
the Group and parent Company and of the Group’s 
profit or loss for that period. In preparing each of the 
Group and parent Company financial statements,  
the directors are required to: 

 – select suitable accounting policies and then apply 

them consistently; 

 – make judgements and estimates that are 
reasonable, relevant, reliable and prudent; 

 – for the Group financial statements, state whether 
they have been prepared in accordance with 
UK-adopted international accounting standards; 

 – for the parent Company financial statements, state 
whether applicable UK accounting standards have 
been followed, subject to any material departures 
disclosed and explained in the parent Company 
financial statements; 

 – assess the Group and parent Company’s ability  
to continue as a going concern, disclosing, as 
applicable, matters related to going concern; and 

 – use the going concern basis of accounting unless 
they either intend to liquidate the Group or the 
parent Company or to cease operations, or have  
no realistic alternative but to do so. 

The directors are responsible for keeping adequate 
accounting records that are sufficient to show and 
explain the parent Company’s transactions and 
disclose with reasonable accuracy at any time the 
financial position of the parent Company and enable 
them to ensure that its financial statements comply 
with the Companies Act 2006. They are responsible for 
such internal control as they determine is necessary to 
enable the preparation of financial statements that are 
free from material misstatement, whether due to fraud 
or error, and have general responsibility for taking such 
steps as are reasonably open to them to safeguard the 
assets of the Group and to prevent and detect fraud 
and other irregularities. 

Under applicable law and regulations, the directors  
are also responsible for preparing a Strategic Report, 
Directors’ Report, Directors’ Remuneration Report  
and Corporate Governance Statement that complies 
with that law and those regulations. 

The directors are responsible for the maintenance  
and integrity of the corporate and financial information 
included on the company’s website. Legislation in  
the UK governing the preparation and dissemination  
of financial statements may differ from legislation in 
other jurisdictions. 

In accordance with Disclosure Guidance and 
Transparency Rule 4.1.14R, the financial statements 
will form part of the annual financial report prepared 
using the single electronic reporting format under the 
TD ESEF Regulation. The auditor’s report on these 
financial statements provides no assurance over the 
ESEF format.

Responsibility statement of the directors in 
respect of the annual financial report 
We confirm that to the best of our knowledge: 

 – the financial statements, prepared in accordance 
with the applicable set of accounting standards, 
give a true and fair view of the assets, liabilities, 
financial position and profit or loss of the company 
and the undertakings included in the consolidation 
taken as a whole; and 

 – the strategic report/directors’ report includes a fair 
review of the development and performance of  
the business and the position of the issuer and the 
undertakings included in the consolidation taken as 
a whole, together with a description of the principal 
risks and uncertainties that they face. 

We consider the annual report and accounts, taken  
as a whole, is fair, balanced and understandable and 
provides the information necessary for shareholders  
to assess the Group’s position and performance, 
business model and strategy.

T I M   S T A C E Y
Chief Executive Officer

J O H N   F A L L O N
Chief Financial Officer

103

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I N D E P E N D E N T   A U D I T O R ’ S   R E P O R T 
T O   T H E   M E M B E R S   O F   D F S   F U R N I T U R E   P L C

1.  Our opinion is unmodified
We have audited the financial statements of DFS 
Furniture plc (‘the Company’ and ‘the Group’) for the  
52 week period ended 25 June 2023 which comprise 
the Consolidated Income Statement, Consolidated 
Statement of Comprehensive Income, Consolidated 
Balance Sheet, Consolidated Statement of Changes  
in Equity, Consolidated Cash Flow Statement, the 
Company Balance Sheet, the Company Statement  
of Changes in Equity, and the related notes, including 
the accounting policies in note 1 to both the Group  
and the parent Company financial statements. 

In our opinion: 
 – the financial statements give a true and fair view  
of the state of the Group’s and of the parent 
Company’s affairs as at 25 June 2023 and of the 
Group’s profit for the period then ended; 

 – the Group financial statements have been  

properly prepared in accordance with UK-adopted 
international accounting standards; 

 – the parent Company financial statements have 
been properly prepared in accordance with 
UK-adopted international accounting standards, 
including FRS 101 Reduced Disclosure Framework; 
and 

 – the financial statements have been prepared  
in accordance with the requirements of the 
Companies Act 2006. 

Overview

Materiality: 
group financial 
statements as  
a whole

Coverage

Basis for opinion 
We conducted our audit in accordance with 
International Standards on Auditing (UK) (‘ISAs (UK)’) 
and applicable law. Our responsibilities are described 
below. We believe that the audit evidence we have 
obtained is a sufficient and appropriate basis for our 
opinion. Our audit opinion is consistent with our report 
to the audit committee. 

We were first appointed as auditor by the directors  
on 27 April 2010, prior to the Company becoming a 
public interest entity. The period of total uninterrupted 
engagement is for the 9 financial periods ended 
25 June 2023 as a public interest entity and 13  
financial periods in total. We have fulfilled our ethical 
responsibilities under, and we remain independent of 
the Group in accordance with, UK ethical requirements 
including the FRC Ethical Standard as applied to listed 
public interest entities. No non-audit services 
prohibited by that standard were provided.

Key audit matters 
Recurring risks

£2.5m (2022:£2.5m)
3.8% of profit before tax  
from continuing operations 
normalised to exclude 
non-underlying items and 
averaged over a period  
of three years (2022: 4.2%  
of profit before tax  
from continuing  
operations excluding 
non-underlying items)
98% of group profit before  
tax from continuing 
operations excluding 
non-underlying items  
(2022: 92% of Group profit 
before tax from continuing 
operations excluding non 
underlying items)
vs 2022

Impairment of 
Goodwill
Going Concern

Recoverability of the 
parent’s investment 
in subsidiaries and 
receivables from 
other group 
companies

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DFS Furniture plc Annual Report & Accounts 2023GovernanceI N D E P E N D E N T   A U D I T O R ’ S   R E P O R T  C O N T I N U E D

2.  Key audit matters: our assessment of risks of material misstatement
Key audit matters are those matters that, in our professional judgement, were of most significance in the audit of the financial statements and include the most significant assessed risks of material misstatement (whether or not  
due to fraud) identified by us, including those which had the greatest effect on: the overall audit strategy; the allocation of resources in the audit; and directing the efforts of the engagement team. We summarise below the key audit 
matters, in decreasing order of audit significance, in arriving at our audit opinion above, together with our key audit procedures to address those matters and, as required for public interest entities, our results from those procedures. 
These matters were addressed, and our results are based on procedures undertaken, in the context of, and solely for the purpose of, our audit of the financial statements as a whole, and in forming our opinion thereon, and 
consequently are incidental to that opinion, and we do not provide a separate opinion on these matters. 

The risk

Our response

Impairment of goodwill
£508.3 million; 2022: £508.3 million

Refer to page 73 (Audit Committee 
Report), page 120 (accounting policy) 
and page 135 (financial disclosures).

Forecast-based assessment
There is a risk that the business may not meet 
expected growth projections in order to support the 
carrying value of goodwill held relating to the DFS 
Trading and Sofology cash generating units (‘CGUs’).

Goodwill is significant and at risk of irrecoverability 
due to continuing weak demand in the furniture retail 
market. The directors considered the recoverability 
of the goodwill balance through a value in use 
calculation that had underlying assumptions of 
varying sensitivities. The estimated recoverable 
amount is subjective due to the inherent uncertainty 
involved in forecasting and discounting future  
cash flows. 

The effect of these matters is that, as part of our risk 
assessment, we determined that the value in use 
has a high degree of estimation uncertainty, with  
a potential range of reasonable outcomes greater 
than our materiality for the financial statements  
as a whole, and possibly many times that amount.  
In conducting our final audit work, we concluded  
that reasonably possible changes to the value  
in use would not be expected to result in material 
impairment.

We performed the tests below rather than seeking to rely on any of the Group’s controls because the nature of the balance is such that 
we would expect to obtain audit evidence primarily through the detailed procedures described.

Our procedures included: 

 – Historical comparisons: Compared the previous forecasts for each CGU against actual outcomes to assess the historical reliability 

of the forecasting;

 – Benchmarking assumptions: Compared each CGU’s trading forecasts against current trading performance and anticipated growth 
in the furniture retail sector and applied our knowledge of the Group and retail sector, investigating any significant deviations in order 
to challenge assumptions included in the forecasts; 

 – Sensitivity analysis: Performed sensitivity analysis over revenue, profit margins, terminal growth rate and discount factor in order to 

determine their impact on the value in use calculations;

 – Our sector experience: Engaged our internal valuation specialists to assess and challenge the discount rate by obtaining the detail 
of the inputs used in the discount rate calculations, benchmarking against our own expectations, and comparing the overall rate to  
an expected range based on our own benchmarks; 

 – Comparing valuations: Compared the sum of the discounted cash flows for all CGUs to the Group’s debt adjusted market 

capitalisation to assess the reasonableness of those cashflows and the reasonableness of the carrying value of those assets; and

 – Assessing transparency: Considered the adequacy of the Group’s disclosures around the carrying value of goodwill and the 

impairment analysis. 

Our results
We found the Group’s conclusion that there is no impairment of goodwill to be acceptable (2022 result: acceptable).

105

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The risk

Our response

Going Concern
Refer to page 32 (Principal Risks), 
page 35 (Viability Reporting), page 73 
(Audit Committee Report), page 102 
(Director’s report) and pages 118 and 
153 (accounting policies).

Disclosure quality
The financial statements explain how the Board 
has formed a judgement that it is appropriate to 
adopt the going concern basis of preparation for 
the Group and parent Company.

The judgement is based on evaluation of the 
inherent risks to the Group’s and the parent 
Company’s business model and how those risks 
might affect the Group’s and parent Company’s 
financial resources or ability to continue to operate 
over a period of at least a year from the date of the 
approval of the financial statements.

The risks most likely to adversely affect the Group’s 
and parent Company’s available financial resources 
over this period are:

 – The current macro-economic climate 

impacting the demand for the Group’s products 
including reduced customer demand for 
furniture, increases in the cost of living and 
rising inflation;

The risk for our audit was whether or not those 
risks were such that they amounted to a material 
uncertainty that may have cast significant doubt 
about the ability to continue as a going concern. 
Had they been such, then the fact would have been 
required to be disclosed.

We performed the tests below rather than seeking to rely on any of the Group’s controls because the nature of the balance is such that 
we would expect to obtain audit evidence primarily through the detailed procedures described.

We considered whether these risks could plausibly affect the liquidity or covenant compliance in the going concern period by assessing 
the directors’ sensitivities over the level of available financial resources and covenant thresholds indicated by the Group’s and parent 
Company’s financial forecasts taking account of severe, but plausible, adverse effects that could arise from these risks individually  
and collectively.

Our procedures included:
 – Funding assessment: Assessed the committed level of finance, and its expiry, to determine the level of finance available to the 

Group and its associated covenants. Considered covenant compliance, both in the financial period, in the going concern forecast 
period and the history of covenant compliance in prior periods;

 – Historical comparisons: Critically assessed historical results in order to consider the directors’ track record of forecast accuracy 

against actual cash flows achieved in the current financial period and previously;

 – Benchmarking assumptions: Benchmarked the key assumptions behind the cash flow forecasts to third party evidence, including 

analyst reports and market data where available;

 – Sensitivity analysis: Considered sensitivity of the level of available financial resources, including associated covenant compliance, 

indicated by the Group’s financial forecasts taking account of reasonably possible (but not unrealistic) adverse effects that could arise 
from these risks individually and collectively. This included evaluating management’s plausible downside scenarios, a combination  
of those scenarios and stress tests;

 – Evaluation of directors’ intent: Evaluated the achievability of the actions  the directors consider they would take to improve the 

position should the risks materialise, including reductions in non-essential capital expenditure, variable cost savings including reduced 
marketing costs, reductions in dividends and reductions in bonuses; and

 – Assessing transparency: Considered whether the going concern disclosure in note 1 to the financial statements gives a full  

and accurate description of the directors’ assessment of going concern, including the identified risks, dependencies, and related 
sensitivities. Assessed the completeness and accuracy of the matters covered in the going concern disclosure through our specific 
entity understanding, industry and market analysis and through cumulative audit knowledge.

Our results 
We found the going concern disclosure without any material uncertainty to be acceptable (2022: acceptable).

106

DFS Furniture plc Annual Report & Accounts 2023GovernanceI N D E P E N D E N T   A U D I T O R ’ S   R E P O R T  C O N T I N U E D

Recoverability of the parent’s 
investment in subsidiaries and 
receivables from other group 
companies

Parent Company’s investment in 
subsidiaries: £254.5 million; 2022: 
£252.7 million.

Parent Company’s receivables: 
£275.0 million; 2022: £205.1 million.

Refer to page 73 (Audit Committee 
Report), page 153 (accounting policy) 
and page 154 (financial disclosures).

The risk

Low risk, high value

The carrying amount of the parent Company’s 
investments in subsidiaries and the intra-group 
receivables balance represents 48% (2022: 55%) 
and 52% (2022: 45%) of the Parent Company’s 
total assets respectively. Their recoverability is not 
at a high risk of significant misstatement or subject 
to significant judgement. However, due to their 
materiality in the context of the parent Company 
financial statements, this is considered to be the 
area that had the greatest effect on our overall 
parent Company audit.

Our response

We performed the tests below rather than seeking to rely on any of the Company’s controls because the nature of the balance is such 
that we would expect to obtain audit evidence primarily through the detailed procedures described.

Our procedures included: 

 – Tests of detail: Compared the carrying amount of 100% of investments with the relevant subsidiaries’ draft balance sheets to 
identify whether their net assets, being an approximation of their minimum recoverable amount, were in excess of their carrying 
amount and assessed whether those subsidiaries have historically been profit-making. 

 – Compared the debt adjusted market capitalisation to the investment and intra-group receivables balance to assess impairment 

indicators.

 – Assessed 100% of the total group debtors balance to identify, with reference to the relevant debtors’ draft balance sheets, whether 
they have a positive net asset value and therefore coverage of the debt owed, as well as assessing whether those debtor companies 
have historically been profit-making.

 – Assessing subsidiary audits: Assessed the work performed by the subsidiary audit teams of those subsidiaries and considered  
the results of that work, on those subsidiaries’ profits and net assets. Assessed the liquidity of the assets and therefore the ability  
of the subsidiary to fund the repayment of the receivable.

Our results
We found the Company’s conclusion that there is no impairment of the investments in subsidiaries and the intra-group receivables 
balance to be acceptable (2022: acceptable).

We continue to perform procedures over the presentation of discontinued operations. However, following the progress of the discontinued operations, we have not assessed this as one of the most significant risks in our current 
period audit and, therefore, it is not separately identified in our report this year.

107

DFS Furniture plc Annual Report & Accounts 2023GovernanceI N D E P E N D E N T   A U D I T O R ’ S   R E P O R T  C O N T I N U E D

The remaining 1% (2022: 1%) of Group revenue from 
continuing operations, 2% (2022: 8%) of Group profit 
before tax from continuing operations excluding 
non-underlying items and 9% (2022: 6%) of total 
Group assets is represented by 5 (2022: 6) of reporting 
components, none of which individually represented 
more than 4% (2022: 4%) of any of total Group 
revenue, Group profit before tax or total Group assets. 
For the residual components, we performed analysis  
at an aggregated group level to re-examine our 
assessment that there were no significant risks of 
material misstatement within these.

The scope of the audit work performed was 
predominately substantive as we placed limited 
reliance upon the Group’s internal control over  
financial reporting.

Normalised Group profit before tax
£29.2m (2022: £58.9m)

Group materiality
£2.5m (2022: £2.5m)

£2.5m
Group financial statements materiality (2022: £2.5m)

£1.85m
Whole financial statements performance materiality (2022: £1.85m)

£2m
Range of materiality at 4 components (£0.7m-£2.0m) (2022: £1.2m to £2m)

■  Normalised PBT
■  Group materiality

£0.125m
Misstatements reported to the audit committee (2022: £0.125m)

Group revenue from 
continuing operations

Group pro�t before tax from 
continuing operations excluding 
non-underlying items

Group total assets 
from continuing operations 

99%
(2022: 99%)

98%
(2022: 92%)

91%
(2022: 94%)

■  Full scope for group audit purposes 2023
■  Full scope for group audit purposes 2022
■  Residual components

3.  Our application of materiality and an  
overview of the scope of our audit
Materiality for the Group financial statements as a 
whole was set at £2.5m, (2022: £2.5m), determined 
with reference to a benchmark of Group profit before 
tax from continuing operations normalised to exclude 
non-underlying items and averaged over a period of 
three years, of which it represents 3.8% (2022:4.2% of 
profit before tax from continuing operations excluding 
non-underlying items). 

Materiality for the parent Company financial 
statements as a whole was set at £1.6m (2022: £1.6m), 
determined with reference to a benchmark of 
Company total assets, of which it represents 0.30% 
(2022: 0.35%). 

In line with our audit methodology, our procedures  
on individual account balances and disclosures  
were performed to a lower threshold, performance 
materiality, so as to reduce to an acceptable level the 
risk that individually immaterial misstatements in 
individual account balances add up to a material 
amount across the financial statements as a whole. 

Performance materiality was set at 75% (2022: 75%) 
of materiality for the financial statements as a whole, 
which equates to £1.88m (2022: £1.88m) for the 
Group and £1.2m (2022: £1.2m) for the parent 
Company. We applied this percentage in our 
determination of performance materiality because  
we did not identify any factors indicating an elevated 
level of risk.

We agreed to report to the Audit Committee any 
corrected or uncorrected identified misstatements 
exceeding £0.125m (2022: £0.125m), in addition to 
other identified misstatements that warranted 
reporting on qualitative grounds. 

Of the Group’s 9 (2022: 9) reporting components,  
we subjected 4 (2022: 3) to full scope audits for  
group purposes. We conducted reviews of financial 
information (including enquiry) at a further 5 (2022: 6) 
non-significant components. 

The components within the scope of our work 
accounted for the percentages illustrated opposite. 

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DFS Furniture plc Annual Report & Accounts 2023GovernanceI N D E P E N D E N T   A U D I T O R ’ S   R E P O R T  C O N T I N U E D

4.  Going concern 
The directors have prepared the financial statements 
on the going concern basis as they do not intend to 
liquidate the Group or the Company or to cease their 
operations, and as they have concluded that the 
Group’s and the Company’s financial position means 
that this is realistic. They have also concluded that 
there are no material uncertainties that could have  
cast significant doubt over their ability to continue as  
a going concern for at least 12 months from the date 
of approval of the financial statements (‘the going 
concern period’). 

An explanation of how we evaluated management’s 
assessment of going concern is set out in the related 
key audit matter in section 2 of this report.

Our conclusions based on this work:
 – we consider that the directors’ use of the going 
concern basis of accounting in the preparation  
of the financial statements is appropriate;
 – we have not identified, and concur with the 

directors’ assessment that there is not, a material 
uncertainty related to events or conditions that, 
individually or collectively, may cast significant 
doubt on the Group’s or Company’s ability  
to continue as a going concern for the going 
concern period;

 – we have nothing material to add or draw attention 
to in relation to the directors’ statement in note 1.1 
to the financial statements on the use of the going 
concern basis of accounting with no material 
uncertainties that may cast significant doubt over 
the Group and Company’s use of that basis for  
the going concern period, and we found the going 
concern disclosure in note 1.1 to be acceptable; 
and

 – the related statement under the Listing Rules set 
out on page 102 is materially consistent with the 
financial statements and our audit knowledge.

However, as we cannot predict all future events or 
conditions and as subsequent events may result  
in outcomes that are inconsistent with judgements 
that were reasonable at the time they were made,  
the above conclusions are not a guarantee that the 
Group and the Company will continue in operation. 

5.  Fraud and breaches of laws and regulations 
– ability to detect
Identifying and responding to risks of material 
misstatement due to fraud
To identify risks of material misstatement due to fraud 
(‘fraud risks’) we assessed events or conditions that 
could indicate an incentive or pressure to commit  
fraud or provide an opportunity to commit fraud. 

Our risk assessment procedures included:
 – Enquiring of directors, the audit committee, internal 
audit, general counsel and company secretary as  
to the Group’s high-level policies and procedures  
to prevent and detect fraud, including the internal 
audit function, and the Group’s channel for 
‘whistleblowing’, as well as whether they have 
knowledge of any actual, suspected or alleged fraud.

 – Reading Board and its sub-committee minutes.
 – Considering the Long Term Inventive Plan, 

Deferred Bonus Scheme, Restricted Share Plan and 
Save As You Earn remuneration incentive schemes 
and performance targets for management.

 – Using analytical procedures to identify any unusual 

or unexpected relationships.

We communicated identified fraud risks throughout 
the audit team and remained alert to any indications  
of fraud throughout the audit. As required by auditing 
standards, and taking into account possible pressures 
to meet profit targets and our overall knowledge of  
the control environment, we perform procedures to 
address the risk of management override of controls 
and the risk of fraudulent revenue recognition,  
in particular:

 – the risk that Group and component management 

may be in a position to make inappropriate 
accounting entries; 

 – the risk of bias in accounting estimates such as 

impairment assumptions and provisions 
assumptions; and

We also performed procedures including: 

 – Identifying journal entries to test for all full scope 

components based on risk criteria and comparing 
the identified entries to supporting documentation. 
These included unexpected accounts 
combinations; unusual cash journals; manual 
journal entries posted by users with less than five 
postings in the period; manual entries posted in 
period thirteen; round sum provision and accruals 
postings within period twelve; and unusual postings 
to borrowings. 

 – Assessing whether the judgements made in 

making accounting estimates are indicative of  
a potential bias.

Identifying and responding to risks of material 
misstatement due to non-compliance with  
laws and regulations
We identified areas of laws and regulations that could 
reasonably be expected to have a material effect on 
the financial statements from our general commercial 
and sector experience, through discussion with the 
directors and other management (as required by 
auditing standards), and from inspection of the Group’s 
regulatory and legal correspondence and discussed 
with the directors and other management the policies 
and procedures regarding compliance with laws and 
regulations. 

As the Group is regulated, our assessment of risks 
involved gaining an understanding of the control 
environment including the entity’s procedures for 
complying with regulatory requirements, in particular 
the current regulatory focus on Consumer Duty with 
regards to the provision of interest-free credit and 
product aftercare insurance.

We communicated identified laws and regulations 
throughout our team and remained alert to any 
indications of non-compliance throughout the audit. 

 – the risk that revenue is misstated through recording 

revenues in the wrong period.

The potential effect of these laws and regulations  
on the financial statements varies considerably.

We did not identify any additional fraud risks.

In determining the audit procedures we took into 
account the results of our evaluation and testing of  
the operating effectiveness of some of the Group-
wide fraud risk management controls.

Firstly, the Group is subject to laws and regulations  
that directly affect the financial statements including 
financial reporting legislation (including related 
companies legislation), distributable profits legislation 
and taxation legislation and we assessed the extent of  

compliance with these laws and regulations as part  
of our procedures on the related financial  
statement items. 

Secondly, the Group is subject to many other laws  
and regulations where the consequences of non- 
compliance could have a material effect on amounts  
or disclosures in the financial statements, for instance 
through the imposition of fines or litigation. We 
identified the following areas as those most likely to 
have such an effect: health and safety, anti-bribery, 
employment law, regulatory capital and liquidity and 
certain aspects of company legislation recognising the 
financial and regulated nature of the Group’s activities 
and its legal form. Auditing standards limit the required 
audit procedures to identify non-compliance with 
these laws and regulations to enquiry of the directors 
and inspection of regulatory and legal correspondence, 
if any. 

Therefore if a breach of operational regulations  
is not disclosed to us or evident from relevant 
correspondence, an audit will not detect that breach. 

Context of the ability of the audit to detect  
fraud or breaches of law or regulation
Owing to the inherent limitations of an audit, there is an 
unavoidable risk that we may not have detected some 
material misstatements in the financial statements, 
even though we have properly planned and performed 
our audit in accordance with auditing standards.  
For example, the further removed non-compliance 
with laws and regulations is from the events and 
transactions reflected in the financial statements,  
the less likely the inherently limited procedures required 
by auditing standards would identify it. 

In addition, as with any audit, there remained a  
higher risk of non-detection of fraud, as these  
may involve collusion, forgery, intentional omissions, 
misrepresentations, or the override of internal controls. 
Our audit procedures are designed to detect material 
misstatement. We are not responsible for preventing 
non-compliance or fraud and cannot be expected to 
detect non-compliance with all laws and regulations.

109

DFS Furniture plc Annual Report & Accounts 2023Governance 
7.  We have nothing to report on the other 
matters on which we are required to report  
by exception 
Under the Companies Act 2006, we are required to 
report to you if, in our opinion: 
 – adequate accounting records have not been kept 
by the parent Company, or returns adequate for  
our audit have not been received from branches 
not visited by us; or 

 – the parent Company financial statements and the 
part of the Directors’ Remuneration Report to be 
audited are not in agreement with the accounting 
records and returns; or 

 – certain disclosures of directors’ remuneration 

specified by law are not made; or 

 – we have not received all the information and 

explanations we require for our audit. 

We have nothing to report in these respects. 

Corporate governance disclosures 
We are required to perform procedures to identify 
whether there is a material inconsistency between the 
directors’ corporate governance disclosures and the 
financial statements and our audit knowledge.

Based on those procedures, we have concluded that 
each of the following is materially consistent with  
the financial statements and our audit knowledge: 
 – the directors’ statement that they consider that 
the annual report and financial statements taken  
as a whole is fair, balanced and understandable,  
and provides the information necessary for 
shareholders to assess the Group’s position and 
performance, business model and strategy; 
 – the section of the annual report describing the 
work of the Audit Committee, including the 
significant issues that the audit committee 
considered in relation to the financial statements, 
and how these issues were addressed; and
 – the section of the annual report that describes  

the review of the effectiveness of the Group’s risk 
management and internal control systems.

We are required to review the part of the Corporate 
Governance Statement relating to the Group’s 
compliance with the provisions of the UK Corporate 
Governance Code specified by the Listing Rules for  
our review. We have nothing to report in this respect. 

I N D E P E N D E N T   A U D I T O R ’ S   R E P O R T  C O N T I N U E D

6.  We have nothing to report on the other 
information in the Annual Report
The directors are responsible for the other information 
presented in the Annual Report together with the 
financial statements. Our opinion on the financial 
statements does not cover the other information and, 
accordingly, we do not express an audit opinion or, 
except as explicitly stated below, any form of assurance 
conclusion thereon. 

Our responsibility is to read the other information and, 
in doing so, consider whether, based on our financial 
statements audit work, the information therein is 
materially misstated or inconsistent with the financial 
statements or our audit knowledge. Based solely  
on that work we have not identified material 
misstatements in the other information.

Strategic report and directors’ report 
Based solely on our work on the other information: 
 – we have not identified material misstatements  
in the strategic report and the directors’ report; 

 – in our opinion the information given in those 
reports for the financial period is consistent  
with the financial statements; and 

 – in our opinion those reports have been prepared  
in accordance with the Companies Act 2006.

Directors’ remuneration report 
In our opinion the part of the Directors’ Remuneration 
Report to be audited has been properly prepared in 
accordance with the Companies Act 2006. 

Disclosures of emerging and principal risks  
and longer-term viability 
We are required to perform procedures to identify 
whether there is a material inconsistency between  
the directors’ disclosures in respect of emerging and 
principal risks and the viability statement, and the 
financial statements and our audit knowledge. 

Based on those procedures, we have nothing material 
to add or draw attention to in relation to: 
 – the directors’ confirmation within the Viability 

Reporting on page 35 that they have carried out a 
robust assessment of the emerging and principal 
risks facing the Group, including those that would 
threaten its business model, future performance, 
solvency and liquidity;

 – the Risks and Uncertainties disclosures describing 
these risks and how emerging risks are identified, 
and explaining how they are being managed and 
mitigated; and 

 – the directors’ explanation in the Viability Reporting 
of how they have assessed the prospects of the 
Group, over what period they have done so and  
why they considered that period to be appropriate, 
and their statement as to whether they have a 
reasonable expectation that the Group will be able 
to continue in operation and meet its liabilities as 
they fall due over the period of their assessment, 
including any related disclosures drawing attention 
to any necessary qualifications or assumptions. 

We are also required to review the Viability Reporting, 
set out on page 35 under the Listing Rules. Based on 
the above procedures, we have concluded that the 
above disclosures are materially consistent with the 
financial statements and our audit knowledge.

Our work is limited to assessing these matters in the 
context of only the knowledge acquired during our 
financial statements audit. As we cannot predict all 
future events or conditions and as subsequent events 
may result in outcomes that are inconsistent with 
judgements that were reasonable at the time they 
were made, the absence of anything to report on these 
statements is not a guarantee as to the Group’s and 
Company’s longer-term viability.

110

DFS Furniture plc Annual Report & Accounts 2023GovernanceI N D E P E N D E N T   A U D I T O R ’ S   R E P O R T  C O N T I N U E D

9.  The purpose of our audit work and to whom 
we owe our responsibilities 
This report is made solely to the Company’s members, 
as a body, in accordance with Chapter 3 of Part 16 of 
the Companies Act 2006. Our audit work has been 
undertaken so that we might state to the Company’s 
members those matters we are required to state to 
them in an auditor’s report and for no other purpose. 
To the fullest extent permitted by law, we do not accept 
or assume responsibility to anyone other than the 
Company and the Company’s members, as a body,  
for our audit work, for this report, or for the opinions  
we have formed. 

F R A N C E S   S I M P S O N
(Senior Statutory Auditor) 
for and on behalf of KPMG LLP, Statutory Auditor 
Chartered Accountants 

1 Sovereign Square 
Leeds 
LS1 4DA
21 September 2023

8.  Respective responsibilities 
Directors’ responsibilities 
As explained more fully in their statement set out  
on page 103, the directors are responsible for: the 
preparation of the financial statements including  
being satisfied that they give a true and fair view; such 
internal control as they determine is necessary to 
enable the preparation of financial statements that are 
free from material misstatement, whether due to fraud 
or error; assessing the Group and parent Company’s 
ability to continue as a going concern, disclosing, as 
applicable, matters related to going concern; and using 
the going concern basis of accounting unless they 
either intend to liquidate the Group or the parent 
Company or to cease operations, or have no realistic 
alternative but to do so. 

Auditor’s responsibilities 
Our objectives are to obtain reasonable assurance 
about whether the financial statements as a whole are 
free from material misstatement, whether due to fraud 
or error, and to issue our opinion in an auditor’s report. 
Reasonable assurance is a high level of assurance,  
but does not guarantee that an audit conducted in 
accordance with ISAs (UK) will always detect a material 
misstatement when it exists. Misstatements can arise 
from fraud or error and are considered material if, 
individually or in aggregate, they could reasonably  
be expected to influence the economic decisions of 
users taken on the basis of the financial statements.

A fuller description of our responsibilities  
is provided on the FRC’s website at 
www.frc.org.uk/auditorsresponsibilities.

The Company is required to include these financial 
statements in an annual financial report prepared using 
the single electronic reporting format specified in the 
TD ESEF Regulation. This auditor’s report provides no 
assurance over whether the annual financial report has 
been prepared in accordance with that format.

111

DFS Furniture plc Annual Report & Accounts 2023GovernanceFinancial
statements

This section presents details of 
the Group’s and the Company’s 
financial performance and 
position as at 25 June 2023.

C O N T E N T S

113  Consolidated income statement
114  Consolidated statement of  
comprehensive income
115  Consolidated balance sheet
116  Consolidated statement of changes in equity
117	 Consolidated	cash	flow	statement
118	 Notes	to	the	consolidated	financial	statements
151  Company balance sheet
152  Company statement of changes in equity
153	 Notes	to	the	Company	financial	statements
156  Financial history
157  Shareholder information

112

DFS Furniture plc Annual Report & Accounts 2023Financial Statements C O N S O L I D A T E D   I N C O M E   S T A T E M E N T  F O R   5 2   W E E K S   E N D E D   2 5   J U N E   2 0 2 3 
( 5 2   W E E K S   E N D E D   2 6   J U N E   2 0 2 2 )

Note

1, 2

2

3

2, 3
5
5

6

29

7

7

52 weeks to 25 June 2023

52 weeks to 26 June 2022

Underlying 
£m

Non-underlying 
£m

Total 
£m

Underlying 
£m

Non-underlying 
£m

Total 
£m

1,423.6

1,088.9
(496.7)
592.2
(364.6)
(70.2)
157.4
(80.5)
(11.6)
(2.0)
63.3
0.2
(34.3)
29.2
(6.6)

22.6

(0.3)
22.3

9.6p
(0.2)p
9.4p

9.5p
(0.2)p
9.3p

1,423.6

1,474.6

–

1,474.6

–
–
–
–
0.5
0.5
–
–
–
0.5
–
–
0.5
(0.1)

0.4

3.5
3.9

0.2p
1.5p
1.7p

0.2p
1.5p
1.7p

1,088.9
(496.7)
592.2
(364.6)
(69.7)
157.9
(80.5)
(11.6)
(2.0)
63.8
0.2
(34.3)
29.7
(6.7)

23.0

3.2
26.2

9.8p
1.3p
11.1p

9.7p
1.3p
11.0p

1,149.8
(543.9)
605.9
(368.0)
(62.0)
175.9
(77.7)
(10.5)
–
87.7
–
(28.8)
58.9
(14.3)

44.6

(1.5)
43.1

17.5p
(0.6)p
16.9p

17.4p
(0.6)p
16.8p

–
–
–
–
(0.4)
(0.4)
–
–
–
(0.4)
–
–
(0.4)
–

(0.4)

(11.3)
(11.7)

(0.2)p
(4.4)p
(4.6)p

(0.2)p
(4.4)p
(4.6)p

1,149.8
(543.9)
605.9
(368.0)
(62.4)
175.5
(77.7)
(10.5)
–
87.3
–
(28.8)
58.5
(14.3)

44.2

(12.8)
31.4

17.3p
(5.0)p
12.3p

17.2p
(5.0)p
12.2p

Gross sales1

Revenue
Cost of sales
Gross profit
Selling and distribution costs
Administrative expenses
Operating profit/(loss) before depreciation, amortisation and impairment
Depreciation
Amortisation
Impairment
Operating profit/(loss)
Finance income
Finance expenses
Profit/(loss) before tax
Taxation

Profit/(loss) for the period from continuing operations

Profit/(loss) for the period from discontinued operations
Profit/(loss) for the period

Earnings per share
Basic

– from continuing operations
– from discontinued operations

Total

Diluted

– from continuing operations
– from discontinued operations

Total

1.  Refer to pages 25 to 27 for APM definitions. 

113

DFS Furniture plc Annual Report & Accounts 2023Financial Statements 
 C O N S O L I D A T E D   S T A T E M E N T   O F   C O M P R E H E N S I V E   I N C O M E  F O R   5 2   W E E K S   E N D E D   2 5   J U N E   2 0 2 3 
( 5 2   W E E K S   E N D E D   2 6   J U N E   2 0 2 2 )

Profit for the period

Other comprehensive income
Items that are or may be reclassified subsequently to profit or loss: 
Effective portion of changes in fair value of cash flow hedges
Net change in fair value of cash flow hedges reclassified to profit or loss

Recognised in cost of sales

Income tax on items that are or may be reclassified subsequently to profit or loss
Other comprehensive income/(expense) for the period, net of income tax
Total comprehensive income for the period

Total comprehensive income for the period attributable to owners of the parent
– from continuing operations
– from discontinued operations

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

26.2

31.4

(8.7)

(13.7)
5.9
(16.5)
9.7

6.5
3.2
9.7

23.6

1.9
(6.4)
19.1
50.5

63.3
(12.8)
50.5

114

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsC O N S O L I D A T E D   B A L A N C E   S H E E T  AT   2 5   J U N E   2 0 2 3   ( 2 6   J U N E   2 0 2 2 )

Non-current assets

Property, plant and equipment
Right of use assets
Intangible assets
Other financial assets
Deferred tax assets

Current assets
Inventories

Other financial assets
Trade and other receivables
Current tax assets
Cash and cash equivalents (excluding bank overdrafts)

Total assets

Current liabilities
Bank overdraft
Trade payables and other liabilities
Lease liabilities
Provisions
Other financial liabilities

Non-current liabilities

Interest bearing loans and borrowings
Lease liabilities
Provisions
Other financial liabilities

Total liabilities
Net assets

Equity attributable to owners of the Company

Share capital
Share premium
Merger reserve
Capital redemption reserve
Treasury shares
Employee Benefit Trust shares
Cash flow hedging reserve
Retained earnings

Total equity

115

Note

8
8, 9
10
12
13

14
12
15

16
9
20
17

18
9
20
17

22
22
22
22
22
22
22

25 June 2023 
£m

26 June 2022 
£m

97.4
312.6
536.7
–
15.5
962.2

55.8
0.7
11.1
2.7
26.7
97.0
1,059.2

–
(224.9)
(84.1)
(6.2)
(6.7)
(321.9)

(165.8)
(327.3)
(6.9)
(0.2)
(500.2)
(822.1)
237.1

24.1
40.4
18.6
359.6
(10.1)
(6.6)
(4.9)
(184.0)
237.1

105.9
338.0
533.8
4.8
10.8
993.3

64.4
12.8
24.3
7.8
17.3
126.6
1,119.9

(12.3)
(280.7)
(89.0)
(12.8)
–
(394.8)

(93.5)
(356.4)
(6.3)
–
(456.2) 
(851.0)
268.9

25.9
40.4
18.6
357.8
(4.9)
(6.9)
17.5
(179.5)
268.9

These financial statements were approved by the 
board of directors on 21 September 2023 and were 
signed on its behalf by:

Tim Stacey
Chief Executive Officer

John Fallon
Chief Financial Officer

Company registered number: 07236769 

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsC O N S O L I D A T E D   S T A T E M E N T   O F   C H A N G E S   I N   E Q U I T Y

Balance at 27 June 2021

Profit for the year
Other comprehensive income/(expense)
Total comprehensive income for the year

Dividends
Purchase of own shares
Treasury shares issued
Purchase of shares by Employee Benefit Trust
Employee Benefit Trust shares issued
Settlement of share based payments
Share based payments
Tax recognised directly in equity
Balance at 26 June 2022

Profit for the year
Other comprehensive income/(expense)
Total comprehensive income for the year

Dividends
Purchase of own shares
Employee Benefit Trust shares issued
Settlement of share based payments
Share based payments
Cancellation of treasury shares
Balance at 25 June 2023

Share 
capital 
£m

25.9

–
–
–

–
–
–
–
–
–
–
–
25.9

–
–
–

–
–
–
–
–
(1.8)
24.1

Share 
premium 
£m

40.4

Merger 
reserve
£m

18.6

Capital 
redemption 
reserve 
£m

357.8

Treasury 
shares 
£m

(0.7)

Employee 
Benefit Trust 
shares 
£m

(0.2)

Cash flow 
hedging 
reserve 
£m

(8.0)

–
–
–

–
–
–
–
–
–
–
–
40.4

–
–
–

–
–
–
–
–
–
40.4

–
–
–

–
–
–
–
–
–
–
–
18.6

–
–
–

–
–
–
–
–
–
18.6

–
–
–

–
–
–
–
–
–
–
–
357.8

–
–
–

–
–
–
–
–
1.8
359.6

–
–
–

–
(4.4)
0.2
–
–
–
–
–
(4.9)

–
–
–

–
(30.9)
–
–
–
25.7
(10.1)

–
–
–

–
–
–
(8.1)
1.4
–
–
–
(6.9)

–
–
–

–
–
0.3
–
–
–
(6.6)

–
25.5
25.5

–
–
–
–
–
–
–
–
17.5

–
(22.4)
(22.4)

–
–
–
–
–
–
(4.9)

Retained 
earnings 
£m

(149.3)

31.4
(6.4)
25.0

(53.8)
–
(0.2)
–
(1.0)
(2.7)
2.6
(0.1)
(179.5)

26.2
5.9
32.1

(12.1)
–
(0.3)
(0.3)
1.8
(25.7)
(184.0)

Total 
equity 
£m

284.5

31.4
19.1
50.5

(53.8)
(4.4)
–
(8.1)
0.4
(2.7)
2.6
(0.1)
268.9

26.2
(16.5)
9.7

(12.1)
(30.9)
–
(0.3)
1.8
–
237.1

116

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsC O N S O L I D A T E D   C A S H   F L O W   S T A T E M E N T  F O R   5 2   W E E K S   E N D E D   2 5   J U N E   2 0 2 3 
( 5 2   W E E K S   E N D E D   2 6   J U N E   2 0 2 2 )

Net cash from operating activities

Investing activities

Proceeds from sale of property, plant and equipment
Interest received
Acquisition of property, plant and equipment
Acquisition of other intangible assets

Net cash used in investing activities

Financing activities
Interest paid
Interest paid on lease liabilities
Payment of lease liabilities
Drawdown/(repayment) of borrowings
Purchase of own shares
Proceeds from sale of own shares
Purchase of treasury shares
Ordinary dividends paid
Special dividends paid

Net cash used in financing activities

Net increase/(decrease) in cash and cash equivalents
Cash and cash equivalents at beginning of period

Cash and cash equivalents (including bank overdraft) at end of period

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022  
£m

121.7

132.9

Note

26

1.3
0.2
(20.4)
(14.5)
(33.4)

(10.5)
(23.5)
(61.6)
72.0
–
–
(30.9)
(12.1)
–
(66.6)

21.7
5.0
26.7

1.8
–
(36.8)
(10.6)
(45.6)

(3.8)
(25.0)
(63.5)
70.0
(8.2)
0.4
(4.4)
(28.4)
(25.4)
(88.3)

(1.0)
6.0
5.0

8
10

9
9
27

27
27
27

117

DFS Furniture plc Annual Report & Accounts 2023Financial Statements 
N O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S
AT   2 5   J U N E   2 0 2 3

1 Accounting policies
DFS Furniture plc (‘the Company’) is a company 
incorporated and domiciled in England, in the United 
Kingdom (Company number: 07236769). The 
address of the registered office is 1 Rockingham Way, 
Redhouse Interchange, Adwick-Le-Street, Doncaster, 
South Yorkshire, DN6 7NA.

The consolidated financial statements consolidate 
those of the Company and its subsidiaries (together 
referred to as ‘the Group’). The parent company 
financial statements present information about the 
Company as a separate entity and not about its group.

The accounting policies set out below have, unless 
otherwise stated, been applied consistently to all 
periods presented in these consolidated financial 
statements. Judgements made by the directors, in 
the application of these accounting policies that have 
significant effect on the financial statements and 
estimates with a significant risk of material adjustment 
in the next year are discussed in note 1.20.

1.1 Basis of preparation
The consolidated financial statements have been 
prepared and approved by the directors in accordance 
with international accounting standards in accordance 
with UK-adopted international accounting standards 
(‘UK-adopted IFRS’). The financial statements are 
prepared on the historical cost basis except for certain 
financial instruments and share based payment 
charges which are measured at their fair value.  
The financial statements are for the 52 weeks to 
25 June 2023 (last year 52 weeks to 26 June 2022).

The Company has elected to prepare its parent 
company financial statements in accordance with 
Financial Reporting Standard 101 Reduced Disclosure 
Framework (‘FRS 101’); these are presented on pages 
151 to 155.

Going concern
The financial statements are prepared on a going 
concern basis, which the directors believe to be 
appropriate for the following reasons.

118

The Company heads a group which at 25 June 2023 
had a £215.0m revolving credit facility maturing in 

December 2025. On 1 September 2023 the Group 
refinanced its borrowing facilities, replacing the 
previous £215.0m facility with a combination of a new 
£200.0m revolving credit facility with a consortium 
of lending banks maturing in September 2027 and 
£50.0m of private placement debt, £25.0m of which 
matures in September 2028 and £25.0m in September 
2030. At 18 September 2022, £65.2m of the revolving 
credit facility remained undrawn, in addition to cash in 
hand, at bank of £2.4m.

Covenants applicable to both the new revolving credit 
facility and the private placement debt are unchanged 
from the previous facility, being: 3.0x Net Debt / 
EBITDA and 1.5x Fixed Charge Cover, and are assessed 
on a six-monthly basis at June and December.

The Directors have prepared cash flow forecasts and 
performed a going concern assessment for the Group 
covering a period of at least twelve months from 
the date of approval of these financial statements 
(the ‘going concern assessment period’), which 
indicate that the Group will be in compliance with 
these covenants. These forecasts include a number 
of assumptions in relation to: market size and the 
Group’s order intake volumes; inflationary impacts on 
gross margin and other costs; further increases in UK 
interest rates; sector-wide manufacturing and supply 
chain capacities; and achievement of cost savings in 
line with the Group’s strategic plans.

The Directors have also prepared severe but plausible 
downside sensitivity scenarios which cover the same 
going concern assessment period as the base case. 
These scenarios included: significantly reduced 
customer spending; impacts on gross margin and 
other costs from inflationary cost pressures; increases 
in interest rates, and a combination of these scenarios. 
The Directors have also performed reverse stress 
testing analysis to confirm that circumstances 
resulting in a covenant breach were beyond those 
considered plausible.

reduce the impact on the Group. These mitigating 
actions include reducing discretionary advertising  
and other expenditure, retail price increases, a pause 
on expansionary capital investment, a reduction or 
pause in dividend payments, and other measures  
to protect cash balances. These forecast cash flows, 
considering the ability and intention of the Directors 
to implement mitigating actions should they need 
to, indicate that there remains sufficient headroom 
in the forecast period for the Group to operate 
within the committed facilities and to comply with all 
relevant banking covenants during the going concern 
assessment period.

The Directors have considered all of the factors noted 
above, including the inherent uncertainty in forecasting 
the impact of the current economic and political 
environment, and are confident that the Group has 
adequate resources to continue to meet all liabilities as 
and when they fall due for at least twelve months from 
the date of approval of these financial statements. 
Accordingly, the financial statements are prepared  
on a going concern basis.

1.2 Basis of consolidation
The consolidated financial statements incorporate 
the financial statements of the Company and entities 
controlled by the Company (its subsidiaries). Control 
exists when the Group is exposed to or has rights to 
variable returns from its investment with the investee 
and has the ability to affect those returns through  
its power over the investee. In assessing control, 
potential voting rights that are currently exercisable  
or convertible are taken into account.

The potential impact of climate change has been 
considered in the preparation of these financial 
statements, including in the carrying values of goodwill 
and tangible assets, the measurement of financial 
instruments, and in relation to the Group’s going 
concern and viability assessments. No material impact 
was noted on the consolidated financial statements 
in relation to climate change. The potential impact will 
continue to be assessed on an ongoing basis.

1.4 Gross sales and revenue
Revenue is measured at the fair value of the 
consideration receivable by the Group for the 
provision of goods to external customers, being the 
total amount payable by the customer (‘gross sales’) 
less: value added and other sales taxes, the costs of 
obtaining interest free credit on behalf of customers 
and the amounts payable to third parties relating 
to products for which the Group acts as an agent. 
For products where the Group acts as an agent, the 
amount recognised in revenue is the net fee receivable 
by the Group.

Many of the Group’s customers choose to take 
advantage of the interest-free credit that the Group 
makes available. This credit is provided by external 
finance houses, who pay the Group the gross sales 
value of the customer order on delivery, less a fee 
for taking responsibility for payment collection and 
bearing the full credit risk for any future default by the 
customer. The fee due to the finance house varies 
depending on the amount borrowed by the customer, 
the length of the repayment term and the applicable 
SONIA rate at the time of the transaction.

The results of subsidiaries acquired or disposed of 
during the period are included in the consolidated 
income statement from the date that control 
commences until the date that control ceases. The 
acquisition method is used to account for the acquisition 
of subsidiaries. All intra-group transactions, balances, 
income and expenses are eliminated on consolidation.

In calculating reported revenue in accordance with 
IFRS the Group is required to deduct these fees from 
the value of the customer order. Reported revenue 
will therefore vary depending on the proportion of 
customers who choose to take up the interest free 
credit offer, the average duration of the interest free 
loan period and the prevailing interest rates.

As part of this analysis, mitigating actions within the 
Group’s control should these severe but plausible 
scenarios occur have also been considered. Should 
these severe but plausible scenarios occur, the 
Directors could implement these actions to help 

1.3 Climate change
As noted in the Responsibility and sustainability  
report the Group is committed to addressing  
climate-related risks and is focused on reducing  
its environmental impact.

For the purposes of managing its business the Group 
focuses on gross sales, which is defined as the total 
amount payable by customers, inclusive of VAT 

DFS Furniture plc Annual Report & Accounts 2023Financial Statementsawards. The amount charged as an expense is regularly 
reviewed and adjusted to reflect the achievement of 
service and non-market based performance conditions.

at the foreign exchange rate ruling at the date of  
the transaction.

N O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

1 Accounting policies continued
1.4 Gross sales and revenue continued
and other sales taxes and prior to any accounting 
adjustments for interest-free credit fees or aftercare 
product costs. The directors believe gross sales is a 
more transparent measure of the activity levels and 
performance of its stores and online channels as it is 
not affected by customer preferences on payment 
options. Accordingly gross sales is presented in this 
annual report in addition to statutory revenue, with  
a reconciliation between the two measures provided  
in note 2 to the financial statements.

Both gross sales and revenue are stated net of returns 
and sales allowances, and are recognised when goods 
have been delivered to the customer, the revenue and 
costs in respect of the transaction can be measured 
reliably and collectability is reasonably assured. 
Receipt of goods by the customer represents the 
completion of the Group’s performance obligation 
under the sales contract and payment is received 
prior to or immediately after delivery. Expected future 
costs of satisfying the Group’s obligations under 
long-term product guarantees offered to customers 
are determined at the time of the sale, provided for 
separately (note 20) and charged to cost of sales.

1.5 Government grants
Government grants are recognised where there is 
reasonable assurance that the Group will comply with all 
attached conditions and that the grant will be received.

When the grant relates to an expense item, it is 
recognised as a deduction from the related expense 
within the period it becomes receivable.

1.6 Expenses
Non-underlying items
Items that are material in size, unusual or non-recurring 
in nature are disclosed separately in the income 
statement in order to provide an indication of the 
Group’s underlying business performance. The principal 
items which may be included as non-underlying are:
 – significant profit or loss on the disposal of non-

current assets

 – significant impairment charges 
 – significant non-recurring tax charges or credits 

119

 – costs associated with significant corporate, 
financial or operating restructuring, including 
acquisitions

 – initial costs of establishing operations  

in new geographical territories

Material finance income or expenses associated with 
significant changes in the Group’s borrowings are 
disclosed separately as non-underlying items below 
operating profit.

Royalty payments
Royalties payable to brand partners on sales of branded 
products are charged to cost of sales when the related 
product is delivered to the customer.

Finance income and expenses
Finance expenses comprise interest payable, finance 
charges on lease liabilities recognised in profit or loss 
using the effective interest method and unwinding 
of the discount on provisions and other liabilities 
measured at present value. Finance income comprises 
interest receivable on funds invested, dividend income, 
and net foreign exchange gains and losses.

Interest income and interest payable is recognised in 
profit or loss as it accrues, using the effective interest 
method. Dividend income is recognised in the income 
statement on the date the Group’s right to receive 
payments is established.

1.7 Employee benefits
Defined contribution plans
Payments to defined contribution pension plans are 
recognised as an expense in the income statement  
as they fall due.

1.8 Taxation
Tax on the profit or loss for the period comprises 
current and deferred tax. Tax is recognised in the 
income statement except to the extent that it relates 
to a business combination, or items recognised directly 
in equity or other comprehensive income.

Current tax is the expected tax payable or receivable 
on the taxable income or loss for the period, using tax 
rates enacted or substantively enacted at the balance 
sheet date, and any adjustment to tax payable in 
respect of previous years.

Deferred tax is provided on temporary differences 
between the carrying amounts of assets and liabilities 
for financial reporting purposes and the amounts 
used for taxation purposes. The following temporary 
differences are not provided for: the initial recognition 
of goodwill; the initial recognition of assets or liabilities 
in a transaction that is not a business combination 
and that affects neither accounting nor taxable 
profit or loss, and differences relating to investments 
in subsidiaries to the extent that they will probably 
not reverse in the foreseeable future. The amount 
of deferred tax provided is based on the expected 
manner of realisation or settlement of the carrying 
amount of assets and liabilities, using tax rates enacted 
or substantively enacted at the balance sheet date.

At interim reporting periods the tax charge is 
calculated in accordance with IAS 34, adjusted for 
material non-taxable items.

Short-term benefits
Short-term employee benefit obligations are 
measured on an undiscounted basis and are expensed 
as the related service is provided.

Share based payments
The fair value of equity settled share based payments 
is recognised as an expense over the vesting period 
of the related awards, with a corresponding increase 
in equity. Fair values are calculated using option pricing 
models appropriate to the terms and conditions of the 

A deferred tax asset is recognised on deductible 
temporary differences only to the extent that it is 
probable that future taxable profits will be available 
against which they can be utilised. Deferred tax assets 
are reviewed at each reporting date and are reduced to 
the extent that it is no longer probable that the related 
tax benefit will be realised.

1.9 Foreign currency
Transactions in foreign currencies are translated to  
the respective functional currencies of Group entities  

Monetary assets and liabilities denominated in foreign 
currencies at the balance sheet date are retranslated 
to the functional currency at the foreign exchange rate 
ruling at that date. Foreign exchange differences arising 
on translation are recognised in the income statement 
except for effective differences arising on qualifying 
cash flow hedges, which are recognised directly in 
other comprehensive income.

1.10 Business combinations
Business combinations are accounted for by applying 
the acquisition method as at the acquisition date, which 
is the date on which control is transferred to the Group.

Goodwill is initially measured at cost, being the excess 
of the acquisition cost over the Group’s interest in 
the assets and liabilities recognised. When the excess 
is negative, a bargain purchase gain is recognised 
immediately in profit or loss.

Costs related to the acquisition, other than those 
associated with the issue of debt or equity securities, 
are expensed as incurred.

Any contingent consideration payable is recognised 
at fair value at the acquisition date. If the contingent 
consideration is classified as equity, it is not 
remeasured and settlement is accounted for within 
equity. Otherwise, subsequent changes to the fair 
value of the contingent consideration are recognised  
in profit or loss.

Acquisitions prior to 31 July 2011 (date of transition 
to IFRSs)
IFRS 1 grants certain exemptions from the full 
requirements of Adopted IFRSs in the transition period. 
The Group and Company elected not to restate 
business combinations that took place prior to 31 July 
2011. In respect of acquisitions prior to transition, 
goodwill is included at 31 July 2011 on the basis of its 
deemed cost, which represents the amount recorded 
under UK GAAP which was broadly comparable 
save that goodwill was amortised. On transition, 
amortisation of goodwill ceased as required by IFRS 1.

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

Lease payments included in the measurement  
of the lease liability comprise the following:
 – fixed payments, including in-substance fixed 

payments; and

 – amounts expected to be payable under a residual 

value guarantee

The right of use asset is subsequently depreciated on 
a straight line basis from the commencement date to 
the end of the lease term. In addition, the right of use 
asset is periodically reduced by impairment losses, if 
any, and adjusted for certain remeasurements of the 
lease liability.

Lease liability – subsequent measurement
The lease liability is subsequently increased by the 
interest cost arising from the unwind of the discount, 
and decreased by the cash lease payments made.

Practical expedients and exemptions used
The Group has opted to apply the following practical 
expedients and exemptions:
 – use of a single discount rate to a portfolio of leases 

1 Accounting policies continued
1.11 Property, plant and equipment
Property, plant and equipment are stated at cost 
less accumulated depreciation and accumulated 
impairment losses.

Where parts of an item of property, plant and 
equipment have different useful lives, they are 
accounted for as separate items of property, plant  
and equipment.

Depreciation is charged to the income statement on 
a straight-line basis over the estimated useful life of 
each part of an item of property, plant and equipment. 
Land is not depreciated. The estimated useful lives are 
as follows:
 – buildings 
 – plant and equipment 
 – motor vehicles 
 – leasehold improvements 

50 years
3 to 10 years
4 years
the period of the  
lease, or useful life  
if shorter

Depreciation methods, useful lives and residual values 
are reviewed at each balance sheet date.

1.12 Leases
At the inception of a contract, the Group assesses 
whether a contract is, or contains, a lease under  
IFRS 16. A contract is, or contains, a lease if the 
contract conveys the right to control the use of an 
identified asset for a period of time in exchange  
for consideration.

Lease liability – remeasurement
The lease liability is remeasured if:
 – there is a change in either the lease term or the 

assessment of an option to purchase the underlying 
asset. In these circumstances, the lease liability is 
remeasured using a revised discount rate; or
 – there is a change in the amounts expected to be 
payable under a residual guarantee or if there is a 
change in future lease payments resulting from 
a change in an index or a rate used to determine 
those payments. In these circumstances, the 
discount rate remains unchanged, unless the 
change in lease payments results from a change  
in floating interest rates.

In both scenarios, the carrying value of the right of use 
asset will generally be adjusted by the amount of the 
remeasurement of the lease liability, to the extent that 
the right of use asset will be reduced to nil, with any 
further adjustment required from the remeasurement 
being recorded in profit or loss.

with reasonably similar characteristics;

 – recognising lease payments on short term (less 
than 12 months) leases and low value leases as  
an expense;

1.13 Intangible assets and goodwill
Goodwill
Goodwill is stated at cost less any accumulated 
impairment losses. Goodwill is allocated to cash 
generating units and is not amortised but is tested 
annually for impairment.

Other intangible assets
Expenditure on internally generated goodwill and 
brands is recognised in the income statement as an 
expense as incurred.

Other intangible assets that are acquired by the Group 
are stated at cost less accumulated amortisation and 
accumulated impairment losses. Implementation 
costs associated with software and cloud computing 
arrangements are only capitalised where they relate to 
an identifiable asset under the control of the Group.

Amortisation
Amortisation is charged to the income statement on 
a straight-line basis over the estimated useful lives 
of intangible assets unless such lives are indefinite. 
Intangible assets with an indefinite useful life and 
goodwill are systematically tested for impairment at 
each balance sheet date. Other intangible assets are 
amortised from the date they are available for use. 
Estimated useful lives are as follows:
 – computer software  
and website costs   
 – acquired brand names 

3 years
10 to 20 years

Lease liability – initial recognition
The Group recognises right of use assets and lease 
liabilities at the lease commencement date. The 
lease liabilities are recognised at the present value of 
future lease payments discounted at the incremental 
borrowing rate applicable to the lease.

Right of use asset – initial recognition
IFRS 16 defines a right of use asset as an asset  
which represents a lessee’s right to use an underlying 
asset for the lease term. Generally, right of use  
assets are initially measured at an amount equal  
to the lease liability.

120

Right of use asset – subsequent measurement
Right of use assets are subsequently measured at 
initial carrying value:
 – less any accumulated depreciation and any 
accumulated impairments losses: and
 – adjusted for any remeasurement of the  

lease liability.

1.14 Inventories
Inventories are stated at the lower of cost and 
net realisable value. The cost of finished goods 
manufactured by the Group includes direct materials, 
direct labour and appropriate overhead expenditure.

1.15 Impairment
The carrying amounts of the Group’s tangible and 
intangible assets other than goodwill are reviewed at 
each reporting date to determine whether there is any 
indication of impairment. If any such indication exists, 
then the asset’s recoverable amount is estimated. For 
goodwill, and intangible assets that have indefinite 
useful lives or that are not yet available for use, the 
recoverable amount is estimated each year at the 
same time.

An impairment loss is recognised if the carrying 
amount of an asset exceeds its estimated recoverable 
amount. Impairment losses are recognised in profit  
or loss.

An impairment loss in respect of goodwill is not 
reversed. In respect of other assets, impairment losses 
recognised in prior periods are assessed at each 
reporting date for any indications that the loss has 
decreased or no longer exists. An impairment loss is 
reversed if there has been a change in the estimates 
used to determine the recoverable amount. An 
impairment loss is reversed only to the extent that the 
asset’s carrying amount does not exceed the carrying 
amount that would have been determined, net of 
depreciation or amortisation, if no impairment loss  
had been recognised.

1.16 Provisions
A provision is recognised in the balance sheet when the 
Group has a present legal or constructive obligation as 
a result of a past event, that can be reliably measured 
and it is probable that an outflow of economic benefits 
will be required to settle the obligation. Provisions are 
determined by discounting the expected future cash 
flows at a pre-tax rate that reflects risks specific to  
the liability.

Details of provisions recognised are in note 20 and  
the related significant estimates and judgements in 
note 1.20.

DFS Furniture plc Annual Report & Accounts 2023Financial Statements 
 
 
 
 
 
 
 
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AT   2 5   J U N E   2 0 2 3

1 Accounting policies continued
1.17 Non-derivative financial instruments
Non-derivative financial instruments comprise 
investments in equity and debt securities, trade and 
other receivables, cash and cash equivalents, loans  
and borrowings, and trade and other payables.

Trade and other receivables
Trade and other receivables are recognised initially 
at fair value. Subsequent to initial recognition they 
are measured at amortised cost using the effective 
interest method, less any impairment losses.

Trade and other payables
Trade and other payables are recognised initially at 
fair value. Subsequent to initial recognition they are 
measured at amortised cost using the effective 
interest method.

Cash and cash equivalents
Cash and cash equivalents comprise cash balances 
and call deposits. 

Interest-bearing	borrowings
Interest-bearing borrowings are recognised initially 
at fair value less attributable transaction costs. 
Subsequent to initial recognition, interest-bearing 
borrowings are stated at amortised cost using the 
effective interest method.

1.18 Derivative financial instruments  
and hedging
Derivative financial instruments
Derivative financial instruments are recognised at fair 
value. The gain or loss on remeasurement to fair value 
is recognised immediately in profit or loss. However, 
where derivatives qualify for hedge accounting, 
recognition of any resultant gain or loss depends on 
the nature of the item being hedged (see below).

Cash	flow	hedges
On adoption of IFRS 9, the Group made the election to 
continue to apply the hedge accounting requirements 
of IAS 39 to all of its hedging relationships. Therefore, 
where a derivative financial instrument is designated 
as a hedge of the variability in cash flows of a highly 
probable forecast transaction, the effective part of  

any gain or loss on the derivative financial instrument 
is recognised in other comprehensive income and 
presented within the hedging reserve. Any ineffective 
portion of the hedge is recognised immediately in the 
income statement.

When the forecast transaction subsequently results 
in the recognition of a non-financial asset or non-
financial liability, the associated cumulative gain or 
loss remains in the hedging reserve and is reclassified 
into profit or loss in the same period or periods during 
which the asset acquired or liability assumed affects 
profit or loss.

For other cash flow hedges the associated cumulative 
gain or loss is removed from equity and recognised in 
the income statement in the same period or periods 
during which the hedged forecast transaction affects 
profit or loss.

When a hedging instrument expires or is sold, 
terminated or exercised, or the Group revokes 
designation of the hedge relationship but the hedged 
forecast transaction is still expected to occur, the 
cumulative gain or loss at that point remains in equity 
and is recognised in accordance with the above 
policy when the transaction occurs. If the hedged 
transaction is no longer expected to take place, the 
cumulative unrealised gain or loss recognised in equity 
is recognised in the income statement immediately.

1.19 Profit or loss from discontinued operations
A discontinued operation is a component of the Group 
that either has been disposed of, abandoned, or is 
classified as held for sale. A discontinued operation 
represents a separate major line of the business or 
geographical area of operation. Profit or loss from 
discontinued operations comprises the post-tax 
profit or loss of discontinued operations and the 
post-tax gain or loss recognised on the measurement 
to fair value less costs to sell of the disposal group(s) 
constituting the discontinued operation (see also note 
29). When an operation is classified as a discontinued 
operation, the comparative Consolidated Income 
Statement is restated as if the operation had been 
discontinued from the start of the comparative period.

1.20 Significant areas of estimation  
and judgement
In the application of the Group’s accounting policies, 
the Directors are required to make judgements, 
estimates and assumptions that affect the value of 
reported assets, liabilities, revenues and expenses.  
The estimates and associated assumptions are based 
on historical experience and other relevant factors,  
but may differ from actual results. No significant 
areas of judgement or estimation arose in the current 
financial statements.

In the period ended 26 June 2022 the presentation 
of discontinued operations was considered to be an 
area of significant judgement requiring consideration 
of the criteria under IFRS 5 Non-current Assets 
Held for Sale and Discontinued Operations as to 
whether the terminated operations represented 
a major separate line of business or geographical 
area of operations, were part of a single coordinated 
disposal plan or represented a subsidiary acquired 
exclusively with a view to resale. The Directors 
judged that these operations represented a major 
geographical area business and the closure was 
part of a single coordinated disposal plan and were 
therefore satisfied that the criteria under IFRS 5 were 
met and presentation as discontinued operations 
was appropriate. Accordingly, the results of these 
operations were presented as discontinued operations 
in the consolidated income statement in that period 
and in the current period.

The following are other areas of important estimates 
and judgements relating to material balances in the 
Group’s financial statements, but which do not meet 
the IFRS-defined criteria of a significant estimate:

Going concern
In making the assessment of going concern for the 
Group and the Company, the Directors consider a 
number of assumptions and estimates relating to the 
future performance of the Group, as detailed in note 
1.1. The Directors are satisfied that no reasonably 
possible change in these estimates would result in a 
change in the going concern assessment of the Group 
or the Company and therefore it is not considered a 
significant estimate as at 25 June 2023.

Goodwill	impairment
Goodwill is tested annually for impairment by 
comparing its carrying value to a calculation of the 
value in use of the relevant cash-generating units. This 
exercise requires estimates to be made of future cash 
flows arising from each cash-generating unit and the 
appropriate discount rate to apply. Further details of 
the key assumptions underlying the calculation are 
provided in note 10. The Directors are satisfied that no 
reasonably possible change in these estimates would 
result in the recognition of an impairment within the 
next twelve months and accordingly the carrying value 
of goodwill is not considered a significant estimate as 
at 25 June 2023.

Customer guarantees
The Group maintains a provision for its obligations 
under long term product guarantees offered to its 
customers. In determining the value of this provision 
estimates are made of the number of future claims 
that will be received and the cost of satisfying those 
claims. Further details are provided in note 20. The 
Directors are satisfied that no reasonably possible 
change in these estimates would result in a material 
difference to the value of the provision and therefore  
it is not considered a significant estimate as at  
25 June 2023.

Net realisable value of inventories
As detailed in note 14, the Group makes estimates of 
applicable selling prices to determine the net realisable 
value of inventories. The Directors are satisfied that 
no reasonably possible change in these estimates 
would result in a material difference to the value of the 
provision and therefore it is not considered a significant 
estimate as at 25 June 2023.

1.21 New accounting standards 
There are no new standards, amendments to existing 
standards or interpretations that are effective for the 
first time in the period ended 25 June 2023 that have  
a material impact on the Group’s results.

A number of new, but not yet effective, standards, 
amendments to existing standards, and interpretations 
have been published by the IASB. None of these have 
been adopted early and therefore have not been 
applied by the Group in these financial statements. 

121

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AT   2 5   J U N E   2 0 2 3

2 Segmental Analysis
The Group’s operating segments under IFRS 8 have 
been determined based on management accounts 
reports reviewed by the Group Leadership Team. 
Segment performance is assessed based upon  
brand contribution. Brand contribution is defined  
as underlying EBITDA (being earnings before  
interest, tax, depreciation, amortisation and  
non-underlying items) excluding property costs  
and central administration costs.

The Group reviews and manages the performance of 
its operations on a retail brand basis, and the identified 
reportable segments and the nature of their business 
activities are as follows:

DFS:   

 the retailing of upholstered furniture and 
related products through DFS and Dwell 
branded stores and websites. 

Sofology: 

 the retailing of upholstered furniture and 
related products through Sofology branded 
stores and website.

Other segments comprises the manufacture  
of upholstered furniture and the supply of  
contract logistics.

Segment revenue and profit – continuing operations

DFS
Sofology
Other segments
Eliminations
Gross sales

Total segments gross sales
Less: value added and other sales taxes
Less: costs of interest free credit and aftercare products
Revenue 

Of which:
Furniture sales
Sales of aftercare products
Revenue

52 weeks to 25 June 2023 – continuing operations

Revenue
Cost of sales
Gross profit 
Selling & distribution costs (excluding property costs)
Brand contribution (segment profit)
Property costs
Underlying administrative expenses
Underlying EBITDA

External gross sales

Inter-segment sales

Total gross sales

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

1,125.5
298.1
–
–
1,423.6

1,169.1
304.9
0.6
–
1,474.6

–
–
215.6
(215.6)
–

–
–
187.9
(187.9)
–

1,125.5
298.1
215.6
(215.6)
1,423.6

1,169.1
304.9
188.5
(187.9)
1,474.6

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

1,423.6
(226.2)
(108.5)
1,088.9

1,033.3
55.6
1,088.9

DFS 
£m

858.5
(424.8)
433.7
(229.0)
204.7

Sofology 
£m

230.4
(106.8)
123.6
(64.5)
59.1

Other 
Segments 
£m

215.6
(61.6)
154.0
(129.3)
24.7

Eliminations 
£m

(215.6)
96.5
(119.1)
88.4
(30.7)

1,474.6
(233.8)
(91.0)
1,149.8

1,096.8
53.0
1,149.8

Total 
£m

1,088.9
(496.7)
592.2
(334.4)
257.8
(30.2)
(70.2)
157.4

122

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

DFS 
£m

906.3
(452.9)
453.4
(210.1)
243.3

Sofology 
£m

242.9
(121.6)
121.3
(65.9)
55.4

Other 
Segments 
£m

188.5
(59.8)
128.7
(137.1)
(8.4)

Eliminations 
£m

(187.9)
90.4
(97.5)
74.7
(22.8)

Total 
£m

1,149.8
(543.9)
605.9
(338.4)
267.5
(29.6)
(62.0)
175.9

Note

3

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

157.4
0.5
(94.1)
63.8
0.2
(34.3)
29.7

175.9
(0.4)
(88.2)
87.3
–
(28.8)
58.5

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

1,067.7
21.2
1,088.9

1,129.3
20.5
1,149.8

2 Segmental Analysis continued
52 weeks to 26 June 2022 – continuing operations

Revenue
Cost of sales
Gross profit
Selling & distribution costs (excluding property costs)
Brand contribution (segment profit)
Property costs
Underlying administrative expenses
Underlying EBITDA

Underlying EBITDA
Non-underlying items
Depreciation, amortisation and impairments
Operating profit
Finance income
Finance expenses 
Profit before tax

A geographical analysis of revenue is presented below:

United Kingdom
Republic of Ireland
Total revenue 

123

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AT   2 5   J U N E   2 0 2 3

2 Segmental Analysis continued
Segment assets and liabilities

DFS
Sofology
Other segments
Total segments
Loans and financing
Financial assets/(liabilities)
Current tax
Deferred tax
Eliminations
Total Group

Assets

Liabilities

25 June 2023 
£m

26 June 2022 
£m

25 June 2023 
£m

26 June 2022 
£m

942.9
146.0
26.4
1,115.3
–
0.7
2.7
15.5
(75.0)
1,059.2

948.4
167.6
30.0
1,146.0
–
17.6
7.8
10.8
(62.3)
1,119.9

(537.3)
(135.3)
(51.8)
(724.4)
(165.8)
(6.9)
–
–
75.0
822.1

(625.0)
(142.6)
(52.2)
(819.8)
(93.5)
–
–
–
62.3
(851.0)

Segment assets comprise tangible and intangible non-current assets including goodwill and brand names, inventories, trade and other receivables, cash and cash equivalents. 
Segment liabilities comprise trade payables and current and non-current other liabilities and provisions. 

DFS
Sofology
Other segments
Total Group

Additions to non-current assets include both tangible and intangible non-current assets.

Additions to non-current assets

Depreciation, amortisation  
and impairment

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

42.7
11.4
6.0
60.1

72.0
14.8
12.5
99.3

70.1
17.6
6.4
94.1

66.0
17.3
4.9
88.2

124

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AT   2 5   J U N E   2 0 2 3

3 Operating profit – continuing operations
Group operating profit is stated after charging/(crediting):

Depreciation on tangible assets (including depreciation on right of use assets)
Amortisation of intangible assets
Impairments
Net gain on disposal of property, plant and equipment
Net loss/(gain) on disposal of right of use assets
Cost of inventories recognised as an expense
Write down of inventories to net realisable value
Other costs of sales
Release of provisions (note 20)
Government grants received (business rates relief)
Operating lease rentals

Non-underlying items

Release of lease guarantee provision
Restructuring costs
Acquisition costs

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

80.5
11.6
2.0
(0.8)
(1.2)
509.1
2.0
(14.4)
(0.9)
(0.2)
0.2

77.7
10.5
–
(1.1)
0.1
548.1
4.6
(8.8)
(2.1)
(2.0)
0.7

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

(0.5)
–
–
(0.5)

(0.3)
0.9
(0.2)
0.4

The release of the lease guarantee provision relates to the property provisions detailed in note 20.

In addition to the non-underlying items for continuing operations above, a further £3.8m of non-underlying credits were recognised in respect of discontinued operations. 
This amount related to the closure costs of discontinued operations. Further details are presented in note 29 to the consolidated financial statements.

Auditor’s remuneration

Audit of these financial statements
Audit of the financial statements of Group subsidiaries

Amounts receivable by the Company’s auditor and its associates in respect of:

All other services

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

0.3
0.5

0.1
0.9

0.3
0.4

–
0.7

During the period, an amount of £49,500 was paid to the Company’s auditor in respect of the review of the Group’s interim financial statements (FY22: £49,500) and £35,000 
in respect of other audit related assurance services (FY22: £nil).

125

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AT   2 5   J U N E   2 0 2 3

4 Staff numbers and costs – continuing operations
The average number of persons employed by the Group during the period, analysed by category, was as follows:

Production
Warehouse and transport
Sales and administration

The aggregate payroll costs of these persons were as follows:

Wages and salaries
Social security costs
Other pension costs

Share based payment expense (equity settled)

Aggregate remuneration payable to directors in respect of qualifying services was as follows:

Emoluments
Pension contributions
Gain on exercise of share options

Number of employees

52 weeks to 
25 June 2023

52 weeks to 
26 June 2022

1,016
1,356
3,167
5,539

1,009
1,315
3,182
5,506

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

177.4
17.5
5.8
200.7
1.8
202.5

180.7
17.6
5.6
203.9
2.6
206.5

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

1.6
–
–

1.3
0.1
0.9

Three directors accrued retirement benefits under pension schemes in the period (2022: two). All of the directors’ pension contributions were to defined contribution schemes.

126

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AT   2 5   J U N E   2 0 2 3

5 Finance income and expense

Finance income
Interest income on bank deposits
Total finance income

Finance expense
Interest payable on senior revolving credit facility
Bank fees
Unwind of discount on provisions
Interest on lease liabilities
Other interest
Total finance expense

6 Taxation
Recognised in the income statement

Current tax 
Current period
Adjustments for prior years
Current tax expense

Deferred tax
Origination and reversal of temporary differences
Deferred tax rate change
Adjustments for prior years
Deferred tax expense
Total tax expense in income statement 

Total tax expense in income statement

– from continuing operations
– from discontinued operations

127

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

0.2
0.2

–
–

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022
£m

10.4
0.4
0.1
23.4
–
34.3

2.5
1.5
–
24.7
0.1
28.8

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

5.7
0.1
5.8

2.4
0.4
(1.5)
1.3
7.1

6.7
0.4
7.1

4.9
0.9
5.8

6.8
1.6
(0.8)
7.6
13.4

14.3
(0.9)
13.4

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

6 Taxation continued
Reconciliation of effective tax rate

Profit before tax for the period from continuing and discontinued operations

Tax using the UK corporation tax rate of 20.5% (2022: 19%)
Non-deductible expenses
Tax exempt revenues
Effect of tax rates in foreign jurisdictions
Recognition of previously unrecognised tax losses
Adjustments in respect of share options
Adjustment in respect of prior years
Impact of change in tax rate on deferred tax balances
Total tax expense

52 weeks to 
25 June 2023 
£m

33.5

6.9
2.3
(1.0)
(0.4)
–
0.3
(1.4)
0.4
7.1

52 weeks to 
26 June 2022 
£m

44.8

8.5
2.2
(1.1)
1.4
0.3
0.4
0.1
1.6
13.4

The Finance Act 2021, which was substantively enacted in May 2021, included provisions to increase the rate of UK corporation tax to 25% with effect from 1 April 2023.

Deferred taxation is measured at tax rates that are expected to apply in the periods in which temporary timing differences are expected to reverse based on tax rates  
and laws that have been enacted or substantively enacted at the balance sheet date. Accordingly, a tax rate of 25% has been applied when calculating deferred tax  
assets and liabilities at 25 June 2023 (25% at 26 June 2022).

Income tax recognised in other comprehensive income

Effective portion of changes in fair value of cash flow hedges
Net change in fair value of cash flow hedges reclassified to profit or loss
Impact of change in tax rate on deferred tax balances

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

(1.8)
(3.0)
(1.1)
(5.9)

4.8
0.4
1.2
6.4

128

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AT   2 5   J U N E   2 0 2 3

Basic earnings/(loss) per share

– from continuing operations
– from discontinued operations

Total basic earnings per share

Diluted earnings/(loss) per share
– from continuing operations
– from discontinued operations

Total diluted earnings per share

Profit/(loss) for the period attributable to equity holders of the parent company

– from continuing operations
– from discontinued operations

Weighted average number of shares in issue for basic earnings per share
Dilutive effect of employee share based payment awards
Weighted average number of shares in issue for diluted earnings per share

52 weeks to 
25 June 2023 
pence

52 weeks to 
26 June 2022 
pence

9.8
1.3
11.1

9.7
1.3
11.0

17.3
(5.0)
12.3

17.2
(5.0)
12.2

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

23.0
3.1
26.1

44.2
(12.8)
31.4

25 June 2023 
No.

26 June 2022 
No.

235,470,857
1,783,365
237,254,222

254,675,661
1,220,492
255,896,153

Underlying earnings per share
Underlying basic earnings per share and underlying diluted earnings per share are calculated by dividing the profit for the period attributable to ordinary equity holders of 
the parent company, as adjusted to exclude the effect of non-underlying items, by the same weighted average numbers of ordinary shares above used for basic and diluted 
earnings per share respectively.

Continuing operations
Profit for the period attributable to equity holders of the parent company
Non-underlying (profit)/loss after tax
Underlying profit for the period attributable to equity holders of the parent company from continuing operations

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

23.0
(0.4)
22.6

44.2
0.4
44.6

7 Earnings per share
Statutory earnings per share
Basic earnings per share is calculated by dividing the 
net profit or loss for the financial period attributable 
to ordinary equity holders of the parent company 
by the weighted average number of ordinary shares 
outstanding during the period. The weighted 
average number of shares reflects the movements 
in share capital detailed in note 22 and the impact of 
movements in treasury shares held by the Company. 
Changes in the Company’s capital structure with no 
corresponding change in resources are reflected as 
if they had occurred at the beginning of the earliest 
period presented.

Diluted earnings per share is calculated using the same 
net profit or loss for the financial period attributable 
to ordinary equity holders of the parent company, but 
increasing the weighted average number of ordinary 
shares by the dilutive effect of potential ordinary 
shares. Potential ordinary shares arise from employee 
share based payment arrangements (note 25). Where 
share based payments are subject to performance 
conditions, they are included as potential ordinary 
shares to the extent that the performance conditions 
have been met at the reporting date. Details of share 
based payment vesting conditions are provided in the 
Director’s Remuneration Report. 

129

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AT   2 5   J U N E   2 0 2 3

7 Earnings per share continued

Discontinued operations
Profit/(loss) for the period attributable to equity holders of the parent company
Non-underlying (profit)/loss after tax
Underlying loss for the period attributable to equity holders of the parent company from discontinued operations

Underlying basic earnings/(loss) per share

– from continuing operations
– from discontinued operations
Total underlying basic earnings per share

Underlying diluted earnings/(loss) per share

– from continuing operations
– from discontinued operations

Total underlying diluted earnings per share

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

3.1
(3.5)
(0.4)

(12.8)
11.3
(1.5)

52 weeks to 
25 June 2023 
pence

52 weeks to 
26 June 2022 
pence

9.6
(0.2)
9.4

9.5
(0.2)
9.3

17.5
(0.6)
16.9

17.4
(0.6)
16.8

130

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

8 Property, plant and equipment

Cost
Balance at 27 June 2021
Reclassification
Additions
Remeasurements
Disposals
Balance at 26 June 2022

Reclassification
Additions
Remeasurements
Disposals
Balance at 25 June 2023

Depreciation and impairments
Balance at 27 June 2021
Reclassification
Depreciation charge for the period
Impairments
Disposals
Balance at 26 June 2022

Reclassification
Depreciation charge for the period
Impairments
Disposals
Balance at 25 June 2023

Net book value
At 27 June 2021
At 26 June 2022
At 25 June 2023

Land and 
buildings 
£m

Plant and 
equipment 
£m

Motor 
vehicles 
£m

Right of use 
assets 
£m

20.5
–
2.0
–
(0.6)
21.9

(8.3)
0.1
–
(0.2)
13.5

1.7
–
0.4
0.1
(0.1)
2.1

(1.7)
0.4
–
(0.2)
0.6

18.8
19.8
12.9

192.5
0.9
34.4
–
(45.3)
182.5

49.3
20.4
–
(15.7)
236.5

121.4
0.5
19.8
1.2
(45.2)
97.7

49.3
20.9
–
(15.3)
152.6

71.1
84.8
83.9

10.2
(0.1)
0.4
–
(1.8)
8.7

8.8
0.1
–
(5.1)
12.5

8.5
–
0.5
0.1
(1.7)
7.4

8.8
0.8
–
(5.1)
11.9

1.7
1.3
0.6

462.9
(0.4)
51.9
5.4
(9.6)
510.2

8.3
25.0
7.0
(26.1)
524.4

117.8
(0.4)
58.5
3.1
(6.8)
172.2

1.7
58.4
2.0
(22.5)
211.8

345.1
338.0
312.6

Total 
£m

686.1
0.4
88.7
5.4
(57.3)
723.3

58.1
45.6
7.0
(47.1)
786.9

249.4
0.1
79.2
4.5
(53.8)
279.4

58.1
80.5
2.0
(43.1)
376.9

436.7
443.9
410.0

Reclassifications in the year between gross cost and depreciation between plant and equipment and motor vehicles relate to historic disposals made at £nil net book value. 
In addition, other assets previously presented within land and buildings have been reclassified to property right of use assets during the year. None of these reclassifications 
impacted reported profit or total non-current assets. Accordingly, the Directors do not consider the changes sufficiently material to require restatement of prior period balances.

Capital commitments
At 25 June 2023 the Group had contracted capital commitments of £9.1m (2022: £11.8m) for which no provision has been made in the financial statements. Plant and 
equipment includes leasehold improvements. 

131

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

9 Leases
Right of use assets

Cost
At 27 June 2021
Reclassification
Additions
Remeasurements
Disposals
At 26 June 2022

Reclassification
Additions
Remeasurements
Disposals
At 25 June 2023

Depreciation and impairment
At 27 June 2021
Reclassification
Depreciation charge for the period
Disposals
Impairments 
At 26 June 2022

Reclassification
Depreciation charge for the period
Disposals
Impairments 
At 25 June 2023

Net book value
At 27 June 2021
At 26 June 2022
At 25 June 2023

Amounts recognised in the consolidated balance sheet:

Current lease liabilities
Non-current lease liabilities

For more information on the maturity of the Group’s lease liabilities, see note 24. 

132

Property 
£m

Vehicles 
£m

Equipment 
£m

443.3
(0.4)
44.2
5.4
(6.8)
485.7

8.3
16.3
7.0
(24.0)
493.3

108.0
(0.4)
54.6
(4.1)
3.1
161.2

1.7
53.7
(20.5)
2.0
198.1

335.3
324.5
295.2

17.7
–
7.7
–
(2.8)
22.6

–
8.7
–
(2.1)
29.2

8.6
–
3.7
(2.7)
–
9.6

–
4.5
(2.0)
–
12.1

9.1
13.0
17.1

1.9
–
–
–
–
1.9

–
–
–
–
1.9

1.2
–
0.2
–
–
1.4

–
0.2
–
–
1.6

0.7
0.5
0.3

Total 
£m

462.9
(0.4)
51.9
5.4
(9.6)
510.2

8.3
25.0
7.0
(26.1)
524.4

117.8
(0.4)
58.5
(6.8)
3.1
172.2

1.7
58.4
(22.5)
2.0
211.8

345.1
338.0
312.6

25 June 2023 
£m

26 June 2022 
£m

84.1
327.3

89.0
356.4

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

9 Leases continued
Amounts recognised in the consolidated income statement:

Interest on lease liabilities
Variable lease payments not included in the measurement of lease liabilities
Income from subleasing right of use assets
Expenses relating to short term leases and low value leases

Amounts recognised in the consolidated cash flow statement:

Total cash outflow for lease liabilities

Non-cancellable short term lease rentals are payable as follows: 

Less than one year
Between one and five years
More than five years

The Group has entered into short term leases in respect of warehouses and equipment.

At 25 June 2023, future rentals receivable under non-cancellable leases where the Group is the lessor were £2.4m (2022: £2.8m).

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

(23.5)
(0.3)
0.4
(0.3)

(25.0)
1.0
0.1
(1.8)

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

85.1

88.5

25 June 2023 
£m

26 June 2022 
£m

0.6
–
–
0.6

0.1
–
–
0.1

133

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

10 Intangible assets

Cost
Balance at 27 June 2021
Reclassification
Additions
Disposals
Balance at 26 June 2022
Reclassification
Additions
Disposals
Balance at 25 June 2023
Amortisation and impairments
Balance at 27 June 2021
Amortisation charge for the period
Impairments
Balance at 26 June 2022
Reclassification
Amortisation charge for the period
Disposals
Balance at 25 June 2023

Net book value
At 27 June 2021
At 26 June 2022
At 25 June 2023

Goodwill
The carrying amount of goodwill is allocated to the following cash generating units:

DFS Trading Limited
Sofology Limited

134

Computer 
software 
£m

Brand names 
£m

Goodwill 
£m

44.9
(0.2)
10.6
–
55.3
0.9
14.5
(0.1)
70.6

28.5
9.1
–
37.6
0.9
10.2
(0.1)
48.6

16.4
17.7
22.0

14.8
–
–
–
14.8
–
–
–
14.8

5.1
1.4
0.5
7.0
–
1.4
–
8.4

9.7
7.8
6.4

509.3
–
–
–
509.3
–
–
–
509.3

–
–
1.0
1.0
–
–
–
1.0

509.3
508.3
508.3

Total 
£m

569.0
(0.2)
10.6
–
579.4
0.9
14.5
(0.1)
594.7

33.6
10.5
1.5
45.6
0.9
11.6
(0.1)
58.0

535.4
533.8
536.7

Goodwill

25 June 2023 
£m 

26 June 2022 
£m

479.9
28.4
508.3

479.9
28.4
508.3

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

10 Intangible assets continued
Goodwill is tested annually for impairment on the basis of value in use. The key assumptions underlying the calculations are those regarding expected future sales volumes, 
changes in selling prices and direct costs and the discount rate applied. 

Cash flow forecasts are prepared from the latest financial results and internal budgets for the next four years, which take into account external macroeconomic indicators  
as well as internal growth expectations for each cash generating unit. Selling prices and related costs are based on past practice and expected future changes in the  
market. The base case forecast assumes a further underlying contraction in the Group’s market of 5% in FY24, followed by a slow recovery (mid single digit annual growth) 
in subsequent years. The base case also reflects a cautious assessment of the anticipated growth in the Group’s market share driven by delivery of our strategic initiatives. 
Revenue is assumed in line with order intake, keeping order bank levels relatively consistent across the assessment period.

Gross margin percentage for FY24 is expected to be ahead of FY23 through more effective sourcing and the annualised impact of price increases and freight rate reductions 
already implemented. Other costs reflect anticipated inflationary increases and benefits from specific cost saving initiatives. Capital expenditure is assumed to remain in line 
with planned investments and strategic initiatives.

A terminal value was then calculated on the basis of the four year plan and an estimated long-term growth rate for the UK upholstery furniture sector of 2.0% (2022: 2.0%). 
These cash flow forecasts were then discounted at pre-tax discount rates of 13.3% to 14.6% (2022: 10.3% – 11.1%). The discount rates are estimated based on the Group’s 
weighted average cost of capital (derived from market indices of risk-free rates, market risk premia, peer group analysis and the Group’s own borrowing costs), risk adjusted 
for an individual unit’s circumstances. 

For DFS and Sofology, the value in use calculations showed a significant headroom between the calculated value in use and the carrying value of goodwill in the financial 
statements. A number of sensitivities were then applied to the base case model to assess whether any reasonably possible changes in assumptions could cause  
an impairment that would be material to these consolidated financial statements. This analysis applied a number of challenging scenarios, including: possible shortfalls 
in revenue or gross margin compared to plan, a decrease in the long term growth rate of the UK upholstery market, further increases in UK interest rates, and changes in 
applicable discount rates. On the basis of this analysis the Directors concluded that a reasonably possible change in assumptions would not lead to an impairment  
being recognised. 

11  Investments in subsidiaries
The following companies are incorporated in England & Wales, with the exception of Coin Retail Limited (Jersey) which is incorporated in Jersey. They are all wholly owned by 
the Group and have been consolidated in these financial statements.

Diamond Holdco 2 Limited1
Diamond Holdco 7 Limited1
DFS Furniture Holdings plc1
DFS Furniture Company Limited1
DFS Trading Limited1
Sofology Limited3
Sofaworks Limited1
Haydock Furniture Limited3
The Sofa Delivery Company Limited1
The Sofa Manufacturing Company Limited1
The Sofa Servicing Company Limited1
Coin Retail Limited (Jersey)2
Coin Furniture Limited1
DFS Spain Limited1

Registered offices:
1.  Rockingham Way, Redhouse Interchange, Adwick-le-Street, Doncaster DN6 7NA
2.  26 New Street, St Helier, Jersey, JE2 3RA
3.  Ashton Road, Golborne, Warrington, WA3 3UL

135

Principal activity

Intermediate holding company
Intermediate holding company
Intermediate holding company
Intermediate holding company
Furniture retailer
Furniture retailer
Dormant
Dormant
Contract logistics
Dormant
Dormant
Intermediate holding company
Furniture retailer
Furniture retailer

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

12 Other financial assets

Non-current
Foreign exchange contracts

Current
Foreign exchange contracts

25 June 2023 
£m

26 June 2022 
£m

–

0.7

4.8

12.8

Foreign exchange contracts comprise forward contracts which are used to hedge exchange risk arising from the Group’s overseas purchases (note 24).

13 Deferred tax
Deferred tax assets and liabilities are attributable to the following:

Fixed asset timing differences
IFRS 16
Remeasurement of derivatives to fair value
Tax losses carried forward
Brand names
Share based payments
Other temporary differences
Net tax assets

The deferred tax movement in the period is as follows:

At start of period
(Charged)/credited to the income statement:

Fixed asset timing differences
Unwind of IFRS 16 transition impact
Tax losses carried forward
Brand names
Share based payments
Derivatives
Other temporary differences

Recognised in the statement of comprehensive income
At end of period

25 June 2023 
£m

26 June 2022 
£m

4.4
7.8
3.0
–
(1.5)
0.7
1.1
15.5

3.6
10.6
(4.4)
0.4
(1.9)
0.7
1.8
10.8

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

10.8

0.8
(2.8)
(0.4)
0.4
–
1.5
(0.7)
5.9
15.5

24.7

(3.7)
(1.2)
(2.2)
0.3
(0.5)
–
(0.1)
(6.5)
10.8

Deferred tax assets on losses of £4.7m (2022: £5.3m) have not been recognised as there is uncertainty over the utilisation of these losses.

136

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

14 Inventories

Raw materials and consumables
Finished goods and goods for resale

Write-down to net realisable value

25 June 2023 
£m

26 June 2022 
£m

8.9
62.8
71.7
(15.9)
55.8

7.3
76.0
83.3
(18.9)
64.4

In applying its accounting policy for inventory, the Group identifies those items where there is a risk that net realisable value does not exceed cost, due to either the age 
or condition of the item. An estimate of the net realisable value of such items is made based on the sale of similar items in the past, taking into account expected future 
opportunities for sale, and their carrying value reduced by an appropriate provision.

15 Trade and other receivables

Trade receivables 
Prepayments
Accrued income
Other receivables

25 June 2023 
£m

26 June 2022 
£m

7.7
3.0
0.1
0.3
11.1

12.6
11.4
0.3
–
24.3

No interest is charged on trade receivables; the Group bears no credit risk in respect of amounts due from retail customers under interest free credit arrangements. 
Prepayments and accrued income do not include impaired assets. 

16 Trade payables and other liabilities

Current
Payments received on account
Trade payables
Other creditors including other tax and social security
Accruals

25 June 2023 
£m

26 June 2022 
£m

39.1
97.6
34.7
53.5
224.9

72.2
122.5
32.5
53.5
280.7

Payments on account represent contract liabilities under IFRS 15, which will be realised through revenue in the subsequent financial year. Trade payables do not bear interest 
and are paid within agreed credit terms. For more information on lease liabilities, see note 1.12.

137

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

17 Other financial liabilities

Non-current 
Foreign exchange contracts

Current 
Foreign exchange contracts

25 June 2023 
£m

26 June 2022 
£m

0.2

6.7

–

–

Foreign exchange contracts comprise forward contracts which are used to hedge exchange risk arising from the Group’s overseas purchases (note 24). 

18  Other interest-bearing loans and borrowings
This note provides information about the contractual terms of the Group’s interest-bearing loans and borrowings, which are measured at amortised cost. For more 
information about the Group’s exposure to interest rate and foreign currency risk, see note 24.

Senior revolving credit facility
Unamortised issue costs

25 June 2023 
£m

26 June 2022 
£m

167.0
(1.2)
165.8

95.0
(1.5)
93.5

The revolving credit facility in place at the year end bore interest at a rate of credit spread adjusted SONIA plus 2.955% and was repayable on 21 December 2025. The revolving 
credit facility was secured on a first priority basis with fixed and floating charges over substantially all of the assets of the Group. Subsequent to the year end, the Group 
undertook a refinancing of its debt, replacing the previous £215.0m revolving credit facility with a £200.0m facility maturing in September 2027 and £50.0m of private debt. 
Refer to note 30 for further details.

For more information on the maturity of the Group’s lease liabilities, see note 24. 

19 Employee benefits
Defined contribution pension plans 
The Group operates a number of defined contribution pension plans under which contributions by the employees and the Group are administered by trustees in funds 
separate from the Group’s assets. The costs of these schemes are charged to the income statement as they become payable under the rules of the scheme. The total 
pension cost of the Group for the period was £5.8m (2022: £5.6m).

138

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

20 Provisions

Balance at 26 June 2022
Provisions made during the period
Provisions used during the period
Provisions released during the period
Balance at 25 June 2023

Current
Non-current

Guarantee 
provision 
£m

Property 
provisions 
£m

Other 
provisions 
£m

8.7
3.8
(5.0)
–
7.5

5.2
2.3
7.5

4.0
1.7
(0.6)
(0.5)
4.6

0.3
4.3
4.6

6.4
–
(1.2)
(4.2)
1.0

0.7
0.3
1.0

Total 
£m

19.1
5.5
(6.8)
(4.7)
13.1

6.2
6.9
13.1

The Group offers a long-term guarantee on its upholstery products and in accordance with accounting standards a provision is maintained for the expected future cost 
of fulfilling these guarantees on products which have been delivered before the reporting date. In calculating this provision the key areas of estimation are the number of 
future claims, average cost per claim and the expected period over which claims will arise (nearly all claims arise within two years of delivery). The Group has considered the 
sensitivity of the calculation to these key areas of estimation, and determined that a 10% change in either the average cost per claim or the number of expected future calls 
would change the value of the calculated provision by £0.8m. The directors have therefore concluded that reasonably possible variations in estimate would not result in a 
material difference.

Property provisions relate to potential obligations under lease guarantees offered to former subsidiary companies, the majority of which expire in 2025, and wear and tear 
costs for Group properties based on anticipated lease expiries and renewals, which will predominantly be utilised more than five years from the reporting date. 

Other provisions relate to payment of refunds to customers for payment protection insurance policies and other regulatory costs. Other provisions also include costs 
associated with the exit from the Netherlands and Spain, see note 29 for details.

139

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

21 Dividends
The following dividends were recognised and paid during the period:

Final ordinary dividend for FY21
Interim ordinary dividend for FY22
Special dividend
Final dividend for FY22
Interim ordinary dividend for FY23

Pence per 
ordinary share

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

7.5p
3.7p
10.0p
3.7p
1.5p

–
–
–
8.6
3.5
12.1

19.0
9.4
25.4
–
–
53.8

The Directors recommend a final dividend of 3.0p in respect of the financial period ended 25 June 2023, resulting in a total proposed dividend of £6.9m. Subject to 
shareholder approval it is intended that this dividend will be paid on 29 December 2023. DFS Furniture plc shares will trade ex-dividend from 30 November 2023 and the 
record date will be 1 December 2023. This dividend has not therefore been recognised as a liability in these financial statements.

22 Capital and reserves
Share capital
The holders of ordinary shares are entitled to receive dividends as declared from time to time and are entitled to one vote per share at meetings of the Company.

Ordinary shares of £0.10 each

Allotted, called up and fully paid
At the start of the financial period
Cancelled during the financial period
At the end of the financial period

Number of shares 
‘000

Ordinary shares 
£m

258,637
(17,959)
240,678

25.9
(1.8)
24.1

On 9 November 2022 17,958,600 ordinary shares which had been held in treasury were cancelled.

Share premium
The share premium account represents the surplus of consideration received for issued ordinary share capital over its nominal value. This arose on the issue of ordinary 
shares on 11 March 2015.

Merger reserve
The merger reserve arose on the issue of shares in the Company in exchange for minority interests in the issued share capital of a subsidiary company on 10 March 2015.

Capital redemption reserve
The capital redemption reserve represents the par value of cancelled treasury shares.

Treasury shares
Where the Company purchases the Company’s equity share capital into treasury (treasury shares), the consideration paid, including any directly attributable incremental 
costs is deducted from equity attributable to the Company’s equity holders until the shares are cancelled, reissued or disposed of. 

During the period ended 25 June 2023 21,694,437 shares (2022: 2,585,666) were acquired at a total cost of £30.9m (2022: £4.4m). 17,958,600 treasury shares (2022: nil) 
were cancelled on 9 November 2022. None of the Company’s own ordinary shares (2022: 63,444) were used to satisfy employee share based payment awards during  
the year. At 25 June 2023 the company had 6,533,700 ordinary shares held in treasury (2022: 2,797,863).

140

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

22 Capital and reserves continued
Employee Benefit Trust shares
The Employee Benefit Trust holds ordinary shares which are issued for the purpose of satisfying future employee share based payments awards and is consolidated into the 
Group financial statements.

During the period ended 25 June 2023 the Company acquired and issued no ordinary shares to the Employee Benefit Trust (2022: 3,000,000). 172,800 shares were used 
during the period (2022: 824,009). At 25 June 2023 the Employee Benefit Trust held 3,686,178 of the Company’s ordinary shares (2022: 4,040,978).

23 Financial instruments: categories and fair value

Financial assets
Derivatives in designated hedging relationships
Loans and receivables
Cash

Financial liabilities
Derivatives in designated hedging relationships
Senior revolving credit facility
Bank overdraft
Amortised cost
Finance lease obligations

25 June 2023 
£m

26 June 2022 
£m

0.7
8.0
26.7

(6.9)
(165.8)
–
(164.2)
(412.2)

17.6
12.6
17.3

–
(93.5)
(12.3)
(195.1)
(445.4)

All derivatives are categorised as Level 2 under the requirements of IFRS 7 as they are valued using techniques based significantly on observed market data.

The Directors have reviewed for expected credit losses and consider the amount of any such losses to be immaterial.

The Directors consider that the fair values of each category of the Group’s financial instruments are the same as their carrying values in the Group’s balance sheet.

141

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

24 Financial instruments: risk management
The objectives, policies and processes governing the treasury activities of the Group are reviewed and approved by the Board. The Group’s documented treasury policy 
includes details of authorised counterparties, instrument types and transaction limits and principles for the management of liquidity, interest and foreign exchange risks.  
As part of its strategy for the management of these risks the Group uses derivative financial instruments. The Group does not enter into or trade financial instruments, 
including derivative financial instruments, for speculative purposes.

Liquidity risk
The Group manages its cash and borrowing requirements to ensure that it has sufficient liquid resources to meet its obligations as they fall due while making efficient use  
of the Group’s financial resources.

The table below shows the maturity analysis of the undiscounted remaining contractual cash flows (including interest) of the Group’s financial liabilities:

Less than 1 year 
£m

1 to 2 years 
£m

2 to 5 years 
£m

Over 5 years 
£m

151.1
77.2
13.0
6.2
247.5

–
–
(119.1)
128.2
256.6

–
74.2
13.0
2.7
89.9

–
–
(12.0)
9.8
87.7

–
179.1
173.2
1.6
353.9

–
–
–
–
353.9

–
156.0
–
2.6
158.6

–
–
–
–
158.6

Less than 1 year 
£m

1 to 2 years 
£m

2 to 5 years 
£m

Over 5 years 
£m

176.0
84.3
3.5
12.8
276.6

–

(143.7)
143.0
275.9

–
79.0
3.5
3.0
85.5

–

(68.3)
51.6
68.8

–
200.8
96.6
1.3
298.7

–

–
–
298.7

–
179.0
–
2.0
181.0

–

–
–
181.0

Total 
£m

151.1 
486.5
199.2
13.1
849.9

–
–
(131.1)
138.0
856.8

Total 
£m

176.0
543.1
103.6
19.1
841.8

–

(212.0)
194.6
824.4

25 June 2023

Trade and other payables
Lease liabilities
Senior revolving credit facility
Other liabilities

Derivatives: net settled
Derivatives: gross settled
Cash in flows
Cash out flows
Total cash flows

26 June 2022

Trade and other payables
Lease liabilities
Senior revolving credit facility
Other liabilities

Derivatives: net settled
Derivatives: gross settled
Cash in flows
Cash out flows
Total cash flows

142

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

24 Financial instruments: risk management continued
Interest rate risk management
The Group’s operating profit is affected by the cost of providing interest free credit to its customers. This cost is in turn impacted by interbank lending rates, including SONIA. 
While the relationship is not wholly direct, an increase in SONIA of one percentage point would reduce the Group’s reported revenue by 0.6%.

The Group is also exposed to interest rate risk on its senior revolving credit facility, which bears interest at a floating rate of credit spread adjusted SONIA plus a margin 
(2.955% at 25 June 2023); no related interest rate hedging was in place as at 25 June 2023. Based on drawn amounts under the facility at that date, an increase of one 
percentage point in SONIA would increase the Group’s annual interest cost by £1.7m.

Foreign exchange risk management
The Group is exposed to the risks of exchange rate fluctuations on the purchase of products denominated in foreign currencies. Currency requirements are assessed by 
analysis of historic purchasing patterns by month, adjusted as appropriate to take into account current trading expectations. The Group’s treasury policy allows for the use 
of forward foreign exchange contracts to hedge the exchange rate risk arising from these anticipated future purchases up to 16 months in advance. These contracts are 
designated as cash flow hedges.

The table below summarises the forward foreign exchange contracts outstanding at the period end:

Derivatives in designated hedging relationships
US Dollar

Notional amount

Fair value

25 June 2023  
£m

26 June 2022 
£m

25 June 2023  
£m

26 June 2022 
£m

137.9

194.6

(6.2)

17.6

The carrying amounts of the Group’s foreign currency denominated monetary assets and monetary liabilities at the reporting date are as follows:

US Dollar
Euro

Assets

Liabilities

25 June 2023 
£m

26 June 2022 
£m

25 June 2023 
£m

26 June 2022 
£m

12.9
3.0

1.5
4.2

(18.8)
(0.2)

(10.3)
(0.2)

Foreign currency sensitivity analysis
The Group’s primary foreign currency exposures are to US Dollars and the Euro. The table below illustrates the hypothetical sensitivity of the Group’s reported profit and 
closing equity to a 10% weakening of these currencies against Sterling, assuming all other variables were unchanged. The sensitivity rate of 10% represents the directors’ 
assessment of a reasonably possible change, based on historic volatility. 

The analysis includes only outstanding foreign currency denominated monetary items and adjusts their translation at the period end for a 10% change in foreign currency 
rates. The analysis assumes that exchange rate fluctuations on currency derivatives that form part of an effective cash flow hedge relationship affect the cash flow hedging 
reserve in equity.

Positive figures represent an increase in profit or equity.

US Dollar
Euro

143

Income statement

Equity

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

0.6
(0.3)

0.9
(0.4)

(13.2)
–

(20.8)
–

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

24 Financial instruments: risk management continued
A 10% strengthening of the above currencies against the Sterling at the period end would have had the equal but opposite effect on the above currencies to the amounts 
shown above, on the basis that all other variables remain constant.

IFRS 9 requires the Group to ensure that hedge accounting relationships are aligned with the Group’s risk management objectives and strategy and to apply a qualitative and 
forward-looking approach to assessing hedge effectiveness. The Group determines the existence of an economic relationship between the hedging instrument and the 
hedged item based on the currency, amount and timing of their respective cash flows. The Group assesses whether the derivative designated in each hedging relationship  
is expected to be and, has been, effective in offsetting cash flows of the hedged item using the hypothetical derivative method.

In these hedge relationships, the main sources of ineffectiveness are:
 – the effect of counterparties and the Group’s own credit risk on the fair value of the forward foreign exchange contracts, which is not reflected in the change in the fair 

value of the hedged cash flows attributable to the change in exchange rates; and

 – changes in the timing of the hedged transactions.

Financial risk management 
Credit risk is the risk of financial loss to the Group if a customer or counterparty to a financial instrument fails to meet its contractual obligations, and arises principally from 
the Group’s investment securities.

Investments of cash, borrowings and derivative instruments are transacted only through counterparties meeting the credit rating and investment criteria specified in the 
Group’s treasury policy. The Group’s exposure and the credit ratings of its counterparties are regularly reviewed. Concentrations of risk are mitigated through the use of 
multiple counterparties and by counterparty limits which are reviewed and approved by the Board. The Group considers that expected credit losses on derivative assets 
arising from the default of counterparties are not material.

The Group does not have any significant credit risk exposure to any single counterparty or any group of counterparties having similar characteristics.

Capital management
The capital structure of the Group consists of debt, as analysed in note 27, and equity attributable to the equity holders of the parent company, comprising issued capital, 
reserves and retained earnings as shown in the consolidated statement of changes in equity. The Group manages its capital with the objective that all entities within the Group 
continue as going concerns while maintaining an efficient structure to minimise the cost of capital. The Group is not restricted by any externally imposed capital requirements.

25 Share based payments
The Group has four share based payment schemes in operation:

Long Term Incentive Plan (LTIP)
The LTIP is a discretionary executive reward plan that allows the Group to grant conditional share awards or nil-cost options to selected executives at the discretion of the 
Remuneration Committee. The scheme is focused on the senior leadership roles in the Group, including Executive Directors. The maximum value of LTIP awards granted  
to an individual is 150% of base salary, although the Remuneration Committee may in exceptional circumstances increase this to 300%.

LTIP awards vest after a three year performance period subject to the achievement of performance measures based on earnings per share and total shareholder return 
targets. Further information on LTIP performance targets and awards made to Directors is given in the Directors’ Remuneration Report on pages 78 to 99.

Based on the scheme rules,the Group may settle the vested shares in cash sum equivalent to the market value of the shares and this decision is driven solely at the discretion 
of the Board. During the year, no LTIP shares vested, so no cash payments were made to participating employees (2022: £1.5m). As there is no present obligation that the 
Group will settle future awards in cash, the Group will continue to recognise the LTIP as an equity settled scheme.

Deferred bonus scheme (DBS)
25% of any bonus earned by the Executive Directors is granted as a deferred award under the Deferred Bonus Plan. The deferred award ordinarily has a vesting period of 
three years, and its vesting is conditional on the participant’s continued employment with the Group at the end of the vesting period unless they are a ‘good leaver’.

144

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

25 Share based payments continued
Restricted Share Plan (RSP)
The RSP is also a discretionary reward plan under which conditional share awards or nil-cost options may be granted to individuals in key executive roles in the Group, 
excluding Executive Directors and other recipients of LTIP awards. Awards may not exceed 50% of an individual’s salary for a particular financial year. 

RSP awards vest after a three year performance period (other than those granted shortly after Admission vested in July 2017). For awards granted on or after 1 July 2019, 
50% of awards made to each individual are subject to either an earnings per share or underlying profit before tax performance target; remaining awards are not subject to 
other performance conditions.

Based on the scheme rules,the Group may settle the vested shares in cash sum equivalent to the market value of the shares and this decision is driven solely at the discretion 
of the Board. During the year, the Group settled part of the vested RSP shares by offering cash payments (£0.3m, FY22: £1.2m) to participating employees. As there is no 
present obligation that the Group will settle future awards in cash,the Group will continue to recognise the RSP as an equity settled scheme.

Save as You Earn (SAYE)
SAYE schemes are currently available to all employees in the UK and Republic of Ireland, with invitations to participate generally issued on an annual basis and subject to 
HMRC rules. The current maximum monthly savings limit for the schemes is £500. Options are granted at the prevailing market share price less a discount of 20% and  
vest three years from the date of grant.

The movements in outstanding awards under each of the schemes are summarised below:

Outstanding at the beginning of the period
Granted
Forfeited
Exercised
Lapsed
Cancelled
Outstanding at the end of the period

52 weeks to 25 June 2023

52 weeks to 26 June 2022

LTIP 
No.

1,982,263
1,547,809
(526,237)
–
(436,289)
–
2,567,546

DBS 
No.

93,938
–
(33,727)
–
–
–
60,211

RSP 
No.

SAYE 
No.

LTIP 
No.

2,692,875
4,116,029
2,422,628 10,102,311
(283,551)
–
(30,622)
(2,978,743)
3,765,977 10,925,424

(535,072)
(399,060)
(415,394)
–

1,929,231
675,766
(77,435)
(545,299)
–
–
1,982,263

DBS 
No.

-
93,938
–
–
–
–
93,938

RSP 
No.

SAYE 
No.

3,113,529
955,496
(347,775)
(1,028,375)
–
–
2,692,875

4,197,239
1,094,094
(151,159)
(252,598)
(35,689)
(735,858)
4,116,029

Weighted average remaining contractual life (months)
Weighted average share price at exercise

18.8
–

15.9
–

20.4
£1.15

28.1
–

15.9
£2.45

27.6
–

16.0
£1.64

19.4
£2.28

At 25 June 2023 the weighted average exercise price of outstanding SAYE options was £1.01 (2022: £1.81) and the range of exercise prices was £0.88 to £2.18 (2022: £1.62 
to £2.18). At 25 June 2023 there were 408,057 (2022: 148,051) exercisable SAYE options, with a weighted average exercise price of £1.88 (2022: £1.80). There were no 
exercisable LTIP, DBP or RSP options at 25 June 2023 (2022: nil).

145

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

25 Share based payments continued
Fair value calculations
The LTIP, DBS, RSP and SAYE awards are all accounted for as equity-settled under IFRS 2. The fair value of LTIP awards which are subject to a market based performance 
condition (total shareholder return) is calculated using a stochastic (Monte Carlo) option pricing model. RSP awards, SAYE awards and LTIP awards subject to a non-market 
based performance condition (earnings per share) are valued using a Black-Scholes option pricing model. The inputs to these models for awards granted during the financial 
period are detailed below:

Grant date

Share price at date of grant
Exercise price
Volatility
Expected life
Risk free rate
Dividend yield

Fair value per share
Market based performance conditions
Non-market based performance condition
No performance condition

LTIP

RSP

SAYE

12 October 2022 and 
14 December 2022 

12 October 
2022

21 November 
2022

£1.05 and £1.51
Nil
36.5% to 42.7%1
3 years
3.3% to 4.5%1
–3

£0.39 to £0.691
£0.91 to £1.401
–

£1.05
Nil
–2
3 years
–2
7.1%

–
£0.85
£0.85

£1.43
£0.89
47.8%
3.3 years
3.2%
5.2%

–
–
£0.88

1.  The 2022 LTIP grant included a number of required holding periods, giving a range of volatility and fair values.
2.  Volatility and risk free rates do not impact the fair value calculation for awards with no exercise price or market based performance condition.
3.  LTIP participants are entitled to receive dividend equivalents on unvested awards therefore dividend yield does not impact the fair value calculation.

Expected volatility is calculated over the period of time commensurate with the relevant performance period or holding period. Expected life has been assumed to equate  
to the vesting period of the awards.

The total share based payment expense included in administration costs in respect of the above schemes was £1.8m (2022: £2.6m).

146

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

Note

6
5
5
8
9
10
8
3
3

25

26.2

7.1
(0.2)
34.3
22.1
58.4
11.6
2.0
(0.8)
(1.2)
(0.3)
1.8
1.4
13.2
8.6
(55.8)
(6.0)
122.4
(0.7)
121.7

31.4

13.4
–
29.1
20.7
58.5
10.5
6.0
(1.1)
0.1
(2.7)
2.6
–
(7.2)
(3.3)
(16.6)
(1.7)
139.7
(6.8)
132.9

26 Net cash from operating activities

Profit for the period
Adjustments for:
Income tax expense
Finance income
Finance expenses
Depreciation of property, plant and equipment
Depreciation of right of use assets
Amortisation of intangible assets
Impairment of assets
Gain on sale of property, plant and equipment
(Gain)/loss on disposal of right of use assets
Settlement of share based payments
Share based payment expense
Foreign exchange impact on cash flow hedges
Decrease/(increase) in trade and other receivables
Decrease/(increase) in inventories
Decrease in trade and other payables
Decrease in provisions
Net cash from operating activities before tax
Tax paid
Net cash from operating activities

147

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

27 Net debt

Cash in hand, at bank
Bank overdraft
Cash and cash equivalents (including bank overdraft)
Senior revolving credit facility
Lease liabilities
Total net debt

Cash in hand, at bank
Bank overdraft
Cash and cash equivalents (including bank overdraft)
Senior revolving credit facility
Lease liabilities
Total net debt

26 June 2022 
£m

Cash flow 
£m

Other non-cash 
changes 
£m

25 June 2023 
£m

17.3
(12.3)
5.0
(93.5)
(445.4)
(533.9)

9.4
12.3
21.7
(72.0)
61.6
11.3

–
–
–
(0.3)
(27.6)
(27.9)

26.7
–
26.7
(165.8)
(411.4)
(550.5)

27 June 2021 
£m

Cash flow 
£m

Other non-cash 
changes 
£m

26 June 2022 
£m

22.7
(16.7)
6.0
(23.1)
(454.1)
(471.2)

(5.4)
4.4
(1.0)
(70.0)
63.5
(7.5)

–
–
–
(0.4)
(54.8)
(55.2)

17.3
(12.3)
5.0
(93.5)
(445.4)
(533.9)

Non-cash changes include the addition of leases within the period of £25.0m (2022: £51.9m), lease remeasurements of £7.0m (2022: £5.4m), disposals of leases of £4.7m 
(2022: £2.5m) and the amortisation of capitalised debt issue costs of £0.3m (2022: £0.4m).

28 Related parties
Key Management Personnel
At 25 June 2023, Directors of the Company held 0.4% of its issued ordinary share capital (2022: 0.4%), and a further 0.1% (2022: 0.1%) was held by other key management 
personnel. The compensation of key management personnel (including the Directors) is as follows:

Emoluments
Share based payments expense
Company contributions to money purchase schemes

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

3.5
0.1
0.1
3.7

4.0
0.8
0.3
5.1

A number of key management personnel hold positions in other companies that result in them having control or significant influence over these companies. One such 
relationship was formed during the period, with an entity which the Group already transacted. The terms and conditions of these transactions were no more favourable than 
those available, or which might reasonably be expected to be available, in similar transactions with other companies with no relationship with members of key management, 
and were conducted on an arm’s length basis.

The aggregate value of transactions related to key management personnel and entities over which they have control or significant influence was £4.3m, and the outstanding 
balance at the year end was £0.6m. 

From time to time key management personnel or tier related parties may buy goods from the Group. These purchases are on the same terms and conditions as those 
entered into by other Group employees or customers.

148

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

29 Discontinued operations
During the period to 26 June 2022 the Group took the decision to exit its operations in the Netherlands and Spain. The cessation of these operations was completed in 
the year ended 25 June 2023, with the order book at the point of closure being delivered during this year. The revenues and expenses of the discontinued operations have 
therefore been eliminated from the consolidated income statement for the Group’s continuing operations and are shown as a separate single post-tax line item, consistent 
with the presentation adopted for the year ended 26 June 2022. Prior to being classified as discontinued operations, these operations were included within the DFS segment 
of the Group’s segmental analysis.

Results from discontinued operations:

Revenue
Cost of sales
Gross profit
Selling and distribution costs
Administrative expenses
Operating (loss)/profit before depreciation, amortisation and impairment
Depreciation
Impairment
Operating (loss)/profit
Finance expenses
(Loss)/profit before tax
Taxation
(Loss)/profit for the period from discontinued operations

Non-underlying items from discontinued operations:

Impairment of right of use assets
Impairment of other assets
Impairment of goodwill and intangible assets
Other closure (credits)/costs

52 weeks to  
25 June 2023

Underlying 
£m

Non-underlying 
£m

2.0
(1.1)
0.9
(1.1)
–
(0.2)
–
–
(0.2)
–
(0.2)
(0.1)
(0.3)

–
–
–
–
3.8
3.8
–
–
3.8
–
3.8
(0.3)
3.5

52 weeks to  
26 June 2022

Total 
£m

9.0
(4.6)
4.4
(5.0)
(5.3)
(5.9)
(1.5)
(6.0)
(13.4)
(0.3)
(13.7)
0.9
(12.8)

Total 
£m

2.0
(1.1)
0.9
(1.1)
3.8
3.6
–
–
3.6
–
3.6
(0.4)
3.2

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

–
–
–
(3.8)
(3.8)

3.1
1.4
1.5
5.3
11.3

The closure credits in the year relate to the release of provisions made in FY22 for costs associated with the closure of these operations where the actual costs incurred were 
lower than had been expected when the provision was made.

149

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

29 Discontinued operations continued
Cash flows from discontinued operations:

Net cash from operating activities
Net cash used in investing activities
Net cash used in financing activities
Net decrease in cash and cash equivalents
Cash and cash equivalents at beginning of period
Net cash and cash equivalents (including bank overdraft) at end of period

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

(0.6)
–
(0.4)
(1.0)
1.3
0.3

1.1
–
(1.4)
(0.3)
1.6
1.3

30 Subsequent events
Refinancing
On 1 September, the Group successfully completed a refinancing of its £215.0m revolving credit facility, replacing it with a new £200.0m revolving credit facility and £50.0m 
of senior secured notes. The £200.0m revolving credit facility is held with a syndicate of banks and matures in September 2027, with the option of a one year extension, and 
attracts variable rate interest (credit spread adjusted SONIA plus a margin). The senior secured notes attract fixed rate interest and comprise two tranches: £25.0m maturing 
September 2028 and £25.0m maturing September 2030.

Both of the new debt facilities are subject to the same financial covenants as the previous facility, being: 3.0x Net Debt / EBITDA and 1.5x Fixed Charge Cover, and are 
assessed on a six-monthly basis at June and December.

As a consequence of the refinancing, non-underlying finance costs of £1.9m will be recognised in the income statement in FY24 comprising £0.8 m in associated 
professional fees and the write-off of £1.1m of unamortised issue costs on the previous £215.0m loan. 

Restructuring
On 11 September, a consultation process was commenced on the potential closure of the smallest of the Group’s UK factories. If the closure goes ahead, it is expected  
to result in non-underlying restructuring costs of approximately £5.5m, including redundancy costs and asset impairment. 

150

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsC O M P A N Y   B A L A N C E   S H E E T
AT   2 5   J U N E   2 0 2 3

Non-current assets
Investments 
Amounts due from group companies

Current liabilities
Amounts due to group companies
Net assets

Capital and reserves

Called up share capital
Share premium
Merger reserve
Capital redemption reserve
Treasury shares
Shares held by employee benefit trust
Retained earnings
Equity shareholders’ funds

Note

25 June 2023 
£m

26 June 2022 
£m

2
3

4

5
5
5
5
5
5

254.5
275.0
529.5

(63.3)
466.2

24.1
40.4
18.6
359.6
(10.1)
(6.6)
40.2
466.2

252.7
205.1
457.8

(20.1)
437.7

25.9
40.4
18.6
357.8
(4.9)
(6.9)
6.8
437.7

151

The Company’s profit for the period was £70.0m 
(2022: £10.0m).

These financial statements were approved by the 
board of directors on 21 September 2023 and were 
signed on its behalf by:

Tim Stacey
Chief Executive Officer

John Fallon
Chief Financial Officer

Company registered number: 07236769

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsC O M P A N Y   S T A T E M E N T   O F   C H A N G E S   I N   E Q U I T Y
AT   2 5   J U N E   2 0 2 3

Share capital 
£m

25.9

Share 
premium 
£m

40.4

Merger 
reserve 
£m

18.6

Capital 
redemption 
reserve 
£m

Treasury 
shares 
£m

Shares held 
by employee 
benefit trust 
£m

Retained 
earnings 
£m

357.8

(0.7)

(0.2)

–
–
–

–
–
–
–
–
–
–
–
25.9

–
–
–

–
–
(1.8)
–
–
–
24.1

–
–
–

–
–
–
–
–
–
–
–
40.4

–
–
–

–
–
–
–
–
–
40.4

–
–
–

–
–
–
–
–
–
–
–
18.6

–
–
–

–
–
–
–
–
–
18.6

–
–
–

–
–
–
–
–
–
–
–
357.8

–
–
–

–
–
1.8
–
–
–
359.6

–
–
–

–
(4.4)
0.2
–
–
–
–
–
(4.9)

–
–
–

–
(30.9)
25.7
–
–
–
(10.1)

–
–
–

–
–
–
(8.1)
1.4
–
–
–
(6.9)

–
–
–

–
–
–
0.3
–
–
(6.6)

Total equity 
£m

493.8

10.0
–
10.0

(53.8)
(4.4)
–
(8.1)
0.4
(2.7)
2.6
(0.1)
437.7

70.0
–
70.0

(12.1)
(30.9)
–
–
(0.3)
1.8
466.2

52.0

10.0
–
10.0

(53.8)
–
(0.2)
–
(1.0)
(2.7)
2.6
(0.1)
6.8

70.0
–
70.0

(12.1)
–
(25.7)
(0.3)
(0.3)
1.8
40.2

Balance at 27 June 2021

Profit for the period
Other comprehensive income
Total comprehensive income for the period

Dividends paid
Purchase of own shares
Treasury shares issued
Purchase of shares by Employee Benefit Trust
Employee Benefit Trust shares issued
Settlement of share based payments
Share based payments
Tax recognised directly in equity
Balance at 26 June 2022

Profit for the period
Other comprehensive income
Total comprehensive income for the period

Dividends paid
Purchase of own shares
Cancellation of treasury shares
Employee Benefit Trust shares issued
Settlement of share based payments
Share based payments
Balance at 25 June 2023

152

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O M P A N Y   F I N A N C I A L   S T A T E M E N T S
AT   2 5   J U N E   2 0 2 3

1 Accounting policies
Basis of preparation
The financial statements are prepared in accordance 
with Financial Reporting Standard 101 Reduced 
Disclosure Framework (‘FRS 101’).

In preparing these financial statements, the 
Company applies the recognition, measurement and 
disclosure requirements of international accounting 
standards in conformity with the requirements of the 
Companies Act 2006 (‘UK-adopted IFRSs’), but makes 
amendments where necessary in order to comply with 
Companies Act 2006. The Company has applied the 
exemption available under FRS 101 in respect of the 
following disclosures:
 – a cash flow statement and related notes
 – comparative period reconciliations
 – disclosures in respect of transactions with wholly 

owned subsidiaries

 – disclosures in respect of capital management
 – the impact of new but not yet effective IFRSs

As the consolidated accounts of the Company 
include the equivalent disclosures, the Company has 
also taken the exemption available under FRS 101 in 
respect of IFRS 2 Share Based Payments disclosures 
of group settled share based payments. Under Section 
408 of the Companies Act 2006, the Company is  
not required to present its own profit and loss account. 
The Company’s profit for the period was £70.0m 
(2022: £10.0m).

The Company proposes to continue to adopt the 
reduced disclosure framework of FRS 101 in its next 
financial statements.

The accounting policies set out below have, unless 
otherwise stated, been applied consistently to all 
periods presented in these financial statements.

Going concern
The Company heads a group which at 25 June 2023 
had a £215.0m revolving credit facility maturing in 
December 2025. On 1 September 2023 the Group 
refinanced its borrowing facilities, replacing the 
previous £215.0m facility with a combination of a new 
£200.0m revolving credit facility with a consortium  
of lending banks maturing in September 2027  
and £50.0m of private placement debt, £25.0m of 
which matures in September 2028 and £25.0m in 
September 2030.

At 18 September 2022, £65.2m of the revolving credit 
facility remained undrawn, in addition to cash in hand, 
at bank of £2.4 m. The Directors have considered 
the projected trading and cash flow forecasts for 
the Company, including the inherent uncertainty in 
forecasting the impact of the current economic and 
political environment, and are confident that the 
Company has adequate resources to continue to meet 
all liabilities as and when they fall due for at least twelve 
months from the date of approval of these financial 
statements. Accordingly, the financial statements are 
prepared on a going concern basis.

Investments
Investments are stated at cost, less any accumulated 
impairment losses. Carrying values of investments in 
subsidiary companies are reviewed at each reporting 
date to determine whether there is any indication of 
impairment. If any such exists, then the investment’s 
recoverable amount is estimated based on a value in 
use calculation. An impairment loss is recognised if 
the carrying amount of the investment exceeds its 
estimated recoverable amount. Impairment losses  
are recognised in profit or loss. 

Amounts due from and to group companies
Amounts receivable from or payable to other 
companies within the Company’s group are recognised 
initially at fair value and subsequently measured at 
amortised cost less any provision for impairment.

Taxation
Tax on the profit or loss for the period comprises 
current and deferred tax. Tax is recognised in the 
income statement except to the extent that it relates 
to a business combination, or items recognised directly 
in equity or other comprehensive income. Deferred  
tax is provided on temporary differences between  
the carrying amounts of assets and liabilities for 
financial reporting purposes and the amounts used  
for taxation purposes.

Share based payments
Awards (options or conditional shares) granted by the 
Company over its own shares to the employees of 
subsidiary companies are recognised in the Company’s 
own financial statements as an increase in the cost of 
investment in subsidiaries. The amount recognised is 
equivalent to the equity-settled share based payment 
charge recognised in the consolidated financial 
statements. The corresponding credit is recognised 
directly in equity.

Treasury shares
Where the Company purchases the Company’s equity 
share capital into treasury (treasury shares), the 
consideration paid, including any directly attributable 
incremental costs is deducted from equity attributable 
to the Company’s equity holders until the shares are 
cancelled, reissued or disposed of. 

Audit fees
Amounts receivable by the Company’s auditor, and its 
associates in respect of services to the Company and 
its associates, other than the audit of the Company’s 
financial statements have not been disclosed as 
the information is required instead to be disclosed 
on a consolidated basis in the consolidated financial 
statements.

Directors’ remuneration and staff numbers
The Company has no employees other than the 
Directors, who did not receive any remuneration 
for their services directly from the Company in 
either the current or preceding period. See note 28 
of the consolidated financial statements for Key 
Management Personnel compensation.

153

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O M P A N Y   F I N A N C I A L   S T A T E M E N T S  C O N T I N U E D
AT   2 5   J U N E   2 0 2 3

2 Investments

Shares in subsidiary undertakings

Cost and net book value
At the start of the financial period
Additions
At the end of the financial period

52 weeks to 
25 June 2023 
£m

52 weeks to 
26 June 2022 
£m

252.7
1.8
254.5

250.1
2.6
252.7

Details of the Company’s investments are given in note 11 to the consolidated financial statements. Additions in the current and prior period relate to capital contributions 
made in respect of share based payments schemes for the Group’s employees. As a consequence of the Company’s share price at 25 June 2023, a value in use calculation 
was performed to test the carrying value of the investments for impairment. The key assumptions used were in line with those set out in note 10 to the consolidated financial 
statements. The value in use calculations showed a significant headroom between the calculated value in use and the carrying value of the investments in the Company 
financial statements. A number of sensitivities were then applied to the base case model to assess whether any reasonably possible changes in assumptions could cause 
an impairment that would be material to these consolidated financial statements. On the basis of this analysis the Directors concluded that a reasonably possible change in 
assumptions would not lead to an impairment being recognised.

Coin Furniture Limited and DFS Spain Limited are exempt from the requirement of the Companies Act relating to the audit of individual financial statements by virtue of 
s479A of the Companies Act 2006. DFS Furniture plc will guarantee the debts and liabilities of these entities in accordance with Section 479C of the Companies Act 2006.

3 Debtors

Amounts due from subsidiary undertakings (non-interest bearing, repayable on demand)

25 June 2023 
£m

26 June 2022 
£m

275.0

205.1

Amounts due from subsidiary undertakings have been classified as non-current assets as they are not expected to be settled within the next 12 months.

4 Creditors: amounts due in less than one year

Amounts due to subsidiary undertakings (non-interest bearing, repayable on demand)

25 June 2023 
£m

26 June 2022 
£m

63.3

20.1

5 Capital and reserves
Share capital
The holders of ordinary shares are entitled to receive dividends as declared from time to time and are entitled to one vote per share at meetings of the Company.

Ordinary shares of £0.10 each

Allotted, called up and fully paid
At the start of the financial period
Cancelled during the financial period
At the end of the financial period

154

On 9 November 2022 17,958,600 ordinary shares which had been held in treasury were cancelled.

Number of shares 
‘000

Ordinary shares 
£m

258,637
(17,959)
240,678

25.9
(1.8)
24.1

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsN O T E S   T O   T H E   C O M P A N Y   F I N A N C I A L   S T A T E M E N T S
AT   2 5   J U N E   2 0 2 3

Employee Benefit Trust shares
The Employee Benefit Trust holds ordinary shares 
which are issued for the purpose of satisfying future 
employee share based payments awards.

During the period ended 25 June 2023 the Company 
acquired and issued no ordinary shares to the 
Employee Benefit Trust (2022: 3,000,000). 172,800 
shares were used during the period (2022: 824,009). 
At 25 June 2023 the Employee Benefit Trust held 
3,686,178 of the Company’s ordinary shares (2022: 
4,040,978). 

5 Capital and reserves continued
Share premium
The share premium account represents the surplus  
of consideration received for issued ordinary share 
capital over its nominal value. This arose on the issue  
of ordinary shares on 11 March 2015.

Merger reserve
The merger reserve arose on the issue of shares in 
the Company in exchange for minority interests in 
the issued share capital of a subsidiary company on 
10 March 2015.

Capital redemption reserve
The capital redemption reserve represents the par 
value of cancelled treasury shares.

Treasury shares
Where the Company purchases the Company’s equity 
share capital into treasury (treasury shares), the 
consideration paid, including any directly attributable 
incremental costs is deducted from equity attributable 
to the Company’s equity holders until the shares are 
cancelled, reissued or disposed of. 

During the period ended 25 June 2023 21,694,437 
shares (2022: 2,585,666) were acquired at a total cost 
of £30.9m (2022: £4.4m). 17,958,600 treasury shares 
(2022: nil) were cancelled on 9 November 2022. None 
of the Company’s own ordinary shares (2022: 63,444) 
were used to satisfy employee share based payment 
awards. At 25 June 2023 the company had 6,533,700 
ordinary shares held in treasury (2022: 2,797,863).

155

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsF I N A N C I A L   H I S T O R Y

Gross sales
Revenue
Underlying EBITDA
Underlying profit/(loss) before tax excluding brand amortisation
Profit/(loss) before tax from continuing operations
Basic earnings per share from continuing operations
Ordinary dividends per share
Special dividends per share
Purchase of own shares
Total shareholder return

1.  Audited statutory period: 48 weeks ended 30 June 2019.
2.  Unaudited pro-forma period: 52 weeks ended 30 June 2019.
3.  Restated to exclude operations becoming discontinued in FY22.

FY23

FY22

FY21
Restated3

FY20

FY192
52 weeks

FY191
48 weeks

IFRS 16

IAS 17

£m
£m
£m
£m
£m
p
p
p
£m
%

1,423.6
1,088.9
157.4
30.6

9.8
4.5
–
30.9
-28.3

1,474.6
1,149.8
175.9
60.3
58.5
17.3
7.4
10.0
4.4
-37.9

1,359.4
1,060.2
224.0
109.2
102.6
35.8
7.5
–
–
+71.4

935.0
724.5
61.9
(63.1)
(81.2)
(31.4)
–
–
1.1
-32.5

1,287.2
996.2
90.2
50.2
43.6
16.5
11.2
–
–
+31.9

1,165.0
901.0
65.1
28.2
22.4
8.6
11.2
–
–
+31.5

156

DFS Furniture plc Annual Report & Accounts 2023Financial StatementsS H A R E H O L D E R   I N F O R M A T I O N

Shareholder enquiries
The Company’s registrar is Equiniti. They will be 
pleased to deal with any questions regarding your 
shareholding or dividends. Please notify them of your 
change of address or other personal information.  
Their address details are:

Equiniti
Aspect House
Spencer Road
Lancing
West Sussex
BN99 6DA

Annual General Meeting 2023
This year’s AGM will be held at 2:30pm on 10 November 2023  
at DFS Group Support Centre, 1 Rockingham Way, Redhouse Interchange,  
Adwick-le-Street, Doncaster, DN6 7NA

Financial calendar
FY23 full year results 
Annual General Meeting 

21 September 2023
10 November 2023

Report and Accounts
Registered number 7236769
25 June 2023
Company No. 07236769

Equiniti helpline: 0371 384 2030. 
Overseas holders should contact  
+44 (0)121 415 7047.

Lines are open 8.30am to 5.30pm, Monday to Friday 
(excluding public holidays).

Shareholders are able to manage their shareholding 
online and facilities include electronic communications, 
account enquiries, amendment of address and 
dividend mandate instructions.

For institutional investor enquiries, please contact:
Tulchan Group
85 Fleet Street
London  
EC4Y 1AE
+44 (0)20 7353 4200 

Contacts

Chief Executive Officer
Tim Stacey

Chief Financial Officer
John Fallon 

Group Company Secretary & General Counsel
Elizabeth McDonald
Companysecretary@dfs.co.uk

Investor relations
Investor.relations@dfs.co.uk

Corporate website
www.dfscorporate.co.uk

Registered office
DFS Furniture plc
1 Rockingham Way
Redhouse Interchange
Adwick-le-Street
Doncaster
DN6 7NA

Corporate advisors
Auditor
KPMG LLP
1 Sovereign Square
Sovereign Street
Leeds
LS1 4DA

Remuneration advisor
Willis Towers Watson 
51 Lime Street
London   
EC3M 7DQ

Brokers
Peel Hunt Limited & Jefferies International Limited

157

DFS Furniture plc Annual Report & Accounts 2023Financial Statements 
N O T E S

158

DFS Furniture plc Annual Report & Accounts 2023Financial Statementswww.dfscorporate.co.uk 
www.dfs.co.uk 
www.sofology.co.uk