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Eagle Materials

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FY2024 Annual Report · Eagle Materials
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APPENDIX 4E  
 
FOR THE YEAR ENDED 30 JUNE 2024 
(PREVIOUS CORRESPONDING PERIOD BEING THE YEAR ENDED 30 JUNE 2023) 
  
June 
June 
  
  
2024 
2023 
% 
  
$000 
$000 
change 
Revenue from ordinary activities 
127,040 
 108,596  
17%  
Profit/(loss) before impairment, interest, taxes, depreciation and 
amortisation (EBITDA) from ordinary activities 
15,230 
 9,969  
 53%  
Loss before tax from ordinary activities 
(2,001) 
(300) 
n/a 
Loss after tax from ordinary activities attributable to shareholders  
(71) 
(542) 
 n/a 
  
 
  
  
Net tangible assets 
69,494 
 71,827  
(3%)  
Net tangible assets cents per share 
9.2 cents 
9.5 cents 
(4%)  
 
DIVIDENDS 
No dividend has been paid or declared during the period. 
AUDITOR’S REPORT 
This Appendix 4E is based on the Annual Report for the year ended 30 June 2024 (as attached) which 
has been audited by Experience Co Limited’s auditors.  
OTHER INFORMATION 
The remainder of the information requiring disclosure to comply with the Listing Rule 4.3A is contained 
in the Annual Report that follows. 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
 
OUR DIRECTORS 
 
1 
   
 
 
ABN 56 167 320 470 
ANNUAL REPORT  
FY24 
NZONE  |  QUEENSTOWN  |  NEW ZEALAND 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
 
OUR DIRECTORS 
 
2 
 
 
 
FY23 
ABOUT US 
Experience Co Limited (EXP) is one of Australia and New Zealand’s most recognised 
and respected adventure tourism and leisure businesses.   
We are all about helping you escape the ordinary, with safety and adventure at the core 
of what we do.   
Founded in 1999 as a tandem skydiving operation in Wollongong, Australia, the EXP 
Group has grown to be a diversified adventure tourism business comprising skydiving, 
dive and snorkel, premium and family adventure experiences.  
Our experiences are primarily located on Australia’s eastern seaboard from the Great 
Ocean Road in Victoria to Tropical North Queensland’s Cape Tribulation, and a Perth 
based operation on the western seaboard.   
Complemented by our world leading tandem skydive drop zones located in 
Queenstown and Wanaka, New Zealand and luxury lodging and walking experiences in 
some of Australia's premier wilderness areas, such as Kakadu, Flinders Ranges and 
Maria Island, our footprint showcases Australasia’s natural beauty through the lens of 
adventure.  
 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
 
OUR DIRECTORS 
 
3 
CONTENTS 
CHAIRMAN & CEO REPORT  
 
 
 
 
 
 
04 
OUR DIRECTORS  
 
 
 
 
 
 
 
 
06 
DIRECTORS’ REPORT  
 
 
 
 
 
 
 
08 
REMUNERATION REPORT 
 
 
 
 
 
 
 
12 
FINANCIAL STATEMENTS 
 
 
 
 
 
 
 
20 
AUDITOR’S INDEPENDENCE DECLARATION 
 
 
 
 
50 
INDEPENDENT AUDITOR’S REPORT 
 
 
 
 
 
51 
SHAREHOLDER INFORMATION 
 
 
 
 
 
 
57 
CORPORATE DIRECTORY 
 
 
 
 
 
 
 
59 
 
REEF MAGIC  |  CAIRNS  |  AUSTRALIA 
TREETOPS ADVENTURE | CANBERRA | AUSTRALIA 

 
 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CHAIRMAN & CEO REPORT  
 
 
4 
 
On behalf of the Experience Co Limited Board and 
Management, we are pleased to present the Annual 
Report for the year ended 30 June 2024.    
FY24 represented a year of continued recovery and 
growth for EXP despite challenging weather and trading 
conditions.  The Group achieved revenue of $127 million 
and underlying EBITDA of $14.4 million, representing a 
year-on-year increase of 17% and 27%, respectively.  FY24 
delivered the Group’s strongest financial result since 
FY19, driven by growth in our Skydive segment and more
modest growth in our Adventure Experiences segment. 
This performance was achieved despite a more gradual 
than expected recovery of international visitors and 
persistent domestic cost-of-living pressures in Australia. 
The Directors have determined that a final dividend for 
FY24 will not be declared. 
YEAR IN REVIEW 
The Skydive segment reached its highest volumes since 
FY19 and delivered a 29% year-on-year increase in 
revenue.  Skydive in NZ far exceeded FY23 volumes as it 
benefited from Queenstown’s reputation as a tourism 
destination of choice as well as having an approximate 6-
month head start on Australia as an Approved 
Destination for Chinese group tourism.  Australia’s 
volume growth was less pronounced due to the relative 
pace of recovery of inbound markets whilst also being 
constrained during the year by weather disruptions and 
the impact of domestic cost-of-living pressures.   
Our Performance Aviation division started the year with 
strong external maintenance bookings in NZ and cross 
hire revenues in Australia.  From Q3, aviation revenue 
was impacted by reduced levels of freight and cross-hire
activity.  The recently acquired Australian Jump Pilot 
Academy business enjoyed robust bookings throughout 
the year and continued to provide a pipeline of new 
pilots for our Skydive division.  
The Adventure Experiences segment increased year-on-
year revenue and volumes with strong performances 
from Reef Unlimited and Treetops Adventure offset by 
slightly weaker trading in the Premium Adventure 
segment. 
Reef Unlimited performance continued to be driven by 
consistent 
domestic 
demand 
and 
increasing 
international inbound tourism despite the impacts of 
Cyclone Jasper during the peak December and January 
holiday periods.  While the Cairns market recovered 
quickly, the Port Douglas and Cape Tribulation recovery 
was markedly slower due to the delayed reopening 
caused by the impacts of flooding experienced post 
Tropical Cyclone Jasper.  The return of the cruise ship 
market and Chinese inbound tourism during Lunar New
Year supported volumes in the second half of the year. 
Throughout the year, we also saw increased demand for 
our Reef Magic pontoon and Dreamtime Dive and 
Snorkel experiences.  
Treetops Adventure saw resilient performances across 
the network against a backdrop of challenging weather 
and trading conditions during the year.  Although, 
heavily impacted by Tropical Cyclone Jasper, our Cape 
Tribulation site reopened from Easter and continues to
post strong performances.  In April, we opened the 16th
site at Majura Pines in Canberra which contributed 
strongly to the business during the remainder of the 
financial year. 
Premium Adventure experienced softer demand from 
the peak trading experienced in FY22 post pandemic, but 
we remain optimistic that the segment will recover as 
demand normalises given the quality of our Arkaba, 
Bamurru Plains and Maria Island experiences. 
During the year, Management remained focused on cost
management disciplines and operating efficiencies
while managing inflationary impacts on the business.  
Despite adverse weather impacts in key locations during 
peak trading periods, the business adjusted operations 
to match changes in demand to optimise peak operating 
periods.  A notable example is the collaboration with the 
QLD Government and local councils to establish a 
commuter ferry service between Cairns and Port 
Douglas when the road infrastructure was damaged 
during Cyclone Jasper. 
PEOPLE AND SAFETY 
Safety remains a core value at EXP.  We have robust 
health and safety management systems and reporting
and training initiatives in place to ensure a safe 
workplace and customer experience. 
Our people are central to delivering exceptional 
experiences to our customers, and we continue to invest 
in employee well-being, career development, and 
retention through various programs. 
INVESTING IN GROWTH 
Aligned with our organic growth strategy, the Group 
opened the Treetops Canberra site in April 2024.  Since 
opening, 
the 
site’s 
performance 
has 
exceeded 
expectations.  This success reinforces our commitment 
to our organic growth strategy and the expansion of this
business unit into key locations Australia wide.   
The Group continues to invest in Customer Relationship 
Management (CRM) systems and its consumer websites 
to enhance and optimise EXP’s experiences and brand 
reputation across our extensive customer network 
driving revenue and elevating the overall customer 
experience. 
In December 2023, the Group entered into a new secured 
corporate debt facility with Commonwealth Bank of 
Australia.  The facility provides the Group increased 
working capital and funding to support both organic 
growth and acquisition opportunities. 

 
 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CHAIRMAN & CEO REPORT  
 
5 
STRATEGIC REVIEW 
In April 2024, the Board initiated a Strategic Review to 
explore options for maximising shareholder value, 
including potential change of control transactions. The 
process is now underway and further updates will be 
provided at the appropriate time. 
OUTLOOK 
The Board and Management remain confident in the 
long-term earnings potential of the business.  Our
growing and diverse portfolio is well positioned to 
capitalise on opportunities arising from the recovery of 
inbound international markets and normalisation of 
domestic consumer sentiment. 
ACKNOWLEDGEMENTS 
We extend our gratitude to all Experience Co team 
members for their dedication and hard work during 
FY24. We also thank our shareholders, customers and all 
stakeholders for their ongoing support of EXP. 
We look forward to building long-term value as 
Experience Co capitalises on the opportunities ahead 
and executes its strategic objectives. 
 
                             
 
Kerry (Bob) East  
John O’Sullivan 
Chair 
 
 
Chief Executive Officer 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
OUR DIRECTORS  
 
6 
  
 
 
KERRY (BOB) EAST 
Independent Non-Executive Director (Chair of Board) 
Appointed as Non-Executive Director on 30 April 2018 
Appointed Chair of the Board on 26 October 2018 
Chair – Remuneration & Nomination Committee 
Member – Audit & Risk Committee 
BACKGROUND 
Bob has proven leadership capability and significant industry skill and expertise with more than 25 years’ experience in 
the tourism and hospitality industries. Prior to joining Experience Co, Bob was CEO of Mantra Group (ASX 200) where 
he was responsible for the consolidation and strengthening of the Mantra Group brands and the growth of the 
business into one of the leading accommodation providers and operators in Australasia. Bob was instrumental in and 
lead the listing of the Mantra Group on the ASX in 2014 and in 2018 the largest hospitality transaction in Australia – the 
acquisition of the Mantra Group by Accor Hotels. 
Bob holds Non- Executive Director Chair roles in the Gold Coast Football Club Ltd, Australia Venue Company Pty Ltd, 
Leisure Accommodation Collective and Cettire Limited. 
Bob holds an MBA from University of New England. 
Listed Company Directorships in last 3 years 
Cettire Limited (ASX: CTT) Non-Executive Chair 
Equity Interests (Direct/Indirect)  
2,235,657 Ordinary shares 
ANTHONY BOUCAUT   
Founder 1999 
Transition to Non-Executive Director 2 September 2019 
Prior to transition, CEO of the Group from 1999 to February 2017 & Managing Director of Group to 2019 
BACKGROUND 
Anthony successfully completed Australia's first Adventure tourism IPO in 2015, listing his business, Skydive The Beach 
and acquired several skydiving businesses across Australia and New Zealand. 
Anthony has more than 35 years’ experience in the aviation industry  and over 30 years’ experience in skydiving. During 
his final years at university, Anthony formed a skydiving business known as Skydive The Beach, a new business model 
that brought tandem skydiving to the public in populated areas landing predominantly near or on the beach.  Anthony 
led the business as Chief Executive Officer from inception in 1999 until 2017 with a break for ill health. 
Anthony holds a Bachelor of Science( BSc), is a qualified Aviation Electronics Engineer (ATC), a former Australian Defence 
Force member (for 7 years), an approved  member of the Australian Parachuting Federation (APF) and an Aviation CEO 
approved by the Civil Aviation Safety Authority Australia (CASA). 
Anthony is also owner and director of numerous private companies. 
Listed Company Directorships in last 3 years 
None 
Equity Interests (Direct/Indirect)  
175,181,212 Fully Paid Ordinary Shares 
3,000,000 Options over Ordinary Shares 
NEIL CATHIE 
Independent Non-Executive Director 
Appointed on 16 October 2019 
Chair – Audit & Risk Committee  
Member – Remuneration & Nomination Committee  
BACKGROUND 
Neil was previously Chief Financial Officer, Company Secretary and GM Finance and IT of Australia’s largest and 
most successful plumbing and bathroom distributor Reece Ltd and Non-Executive director of Millennium 
Services Group Ltd. 
Neil is currently Non-Executive Chair of Coventry Group Limited and Non-Executive Director of Bowen & 
Pomeroy Pty Ltd.   
Neil is a Fellow of CPA Australia (FCPA), a graduate member of the Australian Institute of Company Directors 
(GAICD) and a Fellow of the Governance Institute of Australia (FGIA). 
Listed Company Directorships in last 3 years 
Coventry Group Limited (ASX: CYG) Non-Executive Chair 
Equity Interests (Direct/Indirect)  
891,865 Fully Paid Ordinary Shares  
Equity Interests (Direct/Indirect)  
685 891 O di
h

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
OUR DIRECTORS  
 
7 
 
MICHELLE COX 
Independent Non-Executive Director  
Appointed on 1 January 2020 
Member – Audit & Risk Committee 
Member – Remuneration & Nomination Committee  
BACKGROUND 
Michelle has been in the travel and tourism sector for over 25 years. She has held executive and 
director roles at Bastion Collective, STA Travel and APT Group of Companies. She also held Non-
Executive roles with Tourism Tasmania, Australian Tourism Export Council (NT Chair), Central 
Australian Tourism Industry Association (Deputy Chair) and the NT Business Women’s Consultative 
Council Advisory Board. 
Michelle is currently a Non-Executive Chair of Motherless Daughters Australia.  
Michelle is also a Graduate Member of the Australian Institute of Company Directors (GAICD). 
Listed Company Directorships in last 3 years 
BSA Limited (ASX: BSA) Non-Executive Director until September 2023 
Equity Interests (Direct/Indirect)  
Nil 
ALEXANDER (ALEX) WHITE 
Non-Executive Director 
Appointed on 3 November 2023 
BACKGROUND 
Alex is Managing Director of Richmond Hill Capital which is a long-term substantial shareholder of 
Experience Co. Alex has over 15 years of corporate and investment management experience with previous 
roles as a Portfolio Manager at Viburnum Funds and Analyst at Cooper Investors. 
Alex is currently a Non-Executive Director of Coventry Group 
Listed Company Directorships in last 3 years 
Coventry Group (ASX: CYG) 
HRL Holdings Limited (ASX: HRL) - Non-Executive Director until August 2022  
MOQ Digital Limited (ASX: MOQ) – Non-Executive Director until November 2022 
Equity Interests (Indirect)  
112,181,229 Ordinary Shares      
JOHN O’SULLIVAN 
Executive Director and Chief Executive Officer 
Appointed on 29 July 2019 
BACKGROUND 
John has over 25 years' experience in the tourism & travel, sport & entertainment and media industries, 
having held senior executive roles with Football Federation Australia (Chief Commercial Officer), Events 
Queensland (Chief Executive Officer), and Fox Sports (Chief Operating Officer). Prior to joining Experience 
Co, John was Managing Director of Tourism Australia and oversaw a period of record growth of 
international visitation and expenditure to Australia. 
John is the Chair of Tourism Tropical North Queensland and Non-Executive Director of Luxury Lodges of 
Australia. John holds an Executive MBA and is a Graduate Member of the Australian Institute of Company 
Directors (GAICD). 
Listed Company Directorships in last 3 years 
None 
Equity Interests (Direct/Indirect)  
3,322,009 Ordinary shares 
8,441,058 Performance Rights over Ordinary Shares 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
DIRECTORS’ REPORT  
 
 
 
8 
The directors present their report on the consolidated entity (referred to herein as the Group) consisting of Experience 
Co Limited and its controlled entities for the year ended 30 June 2024. 
DIRECTORS  
The following persons were directors of Experience Co Limited during the year and up to the date of this report: 
Kerry (Bob) East 
Chair, Independent Non-Executive Director 
Neil Cathie 
Independent Non-Executive Director  
Michelle Cox 
Independent Non-Executive Director  
Anthony Boucaut 
Non-Executive Director 
Alexander (Alex) White 
Non-Executive Director (Appointed 3 November 2023) 
John O’Sullivan 
Chief Executive Officer and Executive Director 
 
DIRECTORS’ MEETINGS 
The number of Board meetings and Board Committee meetings held and the number of meetings attended by each of 
the Directors of the Company, during the financial year are listed below: 
 
Board of Directors 
Audit & Risk 
Management Committee 
Remuneration & 
Nomination Committee 
 
Held 
Attended 
Held 
Attended 
Held 
Attended 
Bob East 
14 
14 
2 
2 
2 
2 
Anthony Boucaut 
14 
14 
NA 
NA 
NA 
NA 
Neil Cathie 
14 
14 
2 
2 
2 
2 
Michelle Cox 
14 
14 
2 
2 
2 
2 
Alex White 
14 
71 
NA 
NA 
NA 
NA 
John O’Sullivan 
14 
14 
NA 
NA 
NA 
NA 
1Alex White appointed 3 November 2023 
NA = not a member of the relevant Committee 
 
Company Secretary 
Fiona van Wyk was appointed Company Secretary on 6 November 2021.  
REVIEW OF OPERATIONS 
Principal Activities 
The principal activities of the Group during the period were the provision of adventure tourism and leisure experiences.  
These activities include tandem skydiving in Australia and New Zealand, tours to the Great Barrier Reef and Daintree 
region, nature-based walking and lodge experiences and high rope and zipline aerial adventures. 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
DIRECTORS’ REPORT  
 
 
 
9 
Group Financial Performance 
  
30 June 
30 June 
% change 
  
2024 
2023 
  
  
$000 
$000 
  
Revenue  
127,040 
 108,596  
 17%  
Underlying EBITDA1 
14,384 
 11,311  
 27%  
Net loss after tax 
(71) 
(542) 
n/a 
Net (debt) /cash2 
(8,944) 
(6,803) 
n/a 
1 Underlying EBITDA is presented including the application of AASB 16.  Refer to Note 2 to the audited financial statements. 
2 Refer to note 18 for the calculation of Net (debt) /cash. 
 
Revenue in the period increased to $127.0 million, a 17% increase (30 June 2023: $108.6 million) principally driven by volume 
improvement in the Skydiving segment along with continued growth in the Adventure Experiences segment. The group 
was able to achieve this despite the impact of Tropical Cyclone Jasper and other significant weather events during Q4 24 
affecting Treetops Adventure and Skydive Australia.    
Skydiving revenue increased with volumes increasing to 64% of pre-pandemic levels by Q4 24.  Our Australian skydiving 
operations reported 76k tandem PAX in FY24 (FY23: 66k), as we maintained our market leadership position and were able 
to leverage our leading drop zone locations.  Pleasingly our NZ skydiving operations reported 38k tandem PAX for the 
period and in Q4 24 alone reported ~73% of pre-pandemic volumes as international volumes continued to increase.   
The Adventure Experiences segment remained the largest contributor to the Group driven primarily by the Reef 
Unlimited performance. Despite significant weather impacts during key trading periods both Reef Unlimited and 
Treetops Adventure had increased revenue on a PCP basis. The Wild Bush Luxury business unit revenue was down on 
PCP mainly due to the impacts of Australians travelling overseas.  
Throughout the year, the group benefitted from the continued recovery of international markets both in Australia and 
New Zealand. Pleasingly in New Zealand, Queenstown outperformed pre-pandemic levels of visitation. In Australia most 
of the key inbound markets are at or above 70% of pre-pandemic visitation with the exception of China which is still at 
only 54%. Management will continue to monitor the impacts of ongoing macroeconomic conditions particularly on the 
Skydiving segment.   
BALANCE SHEET 
The Group reported net assets of $128.9 million at 30 June 2024 (30 June 2023: $129.0 million). 
The Group’s balance sheet was strengthened with it entering into a new multi-year secured debt facility with 
Commonwealth Bank of Australia in December 2023. This facility replaces the previous National Australia Bank facility 
and provides the Group with optionality for growth and working capital facilities.  
The Group’s continues to implement its strategy of ensuring that it maintains a balance sheet allowing it to navigate the 
ongoing international recovery and domestic macroeconomic trading conditions.  
INVESTMENT 
Growth 
Treetops Canberra opening  
Consistent with the Group’s growth strategy for our Treetops Adventure portfolio, the Group opened Treetops Canberra 
in April 2024.  Management continues to progress the development of additional new sites identified in critical locations 
such as South East Queensland and Victoria. 
Hangar 5 – Shellharbour Airport  
During the year, the Group agreed to terms to purchase the operational premises of Performance Aviation Australia from 
Anthony Boucaut for $1.3m.  This acquisition was completed on 12 July 2024 and will provide Performance Aviation 
Australia with a permanent base at Shellharbour Airport which is considered a key operational site for Skydive Australia.  
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
DIRECTORS’ REPORT  
 
 
 
10 
OUTLOOK 
The Group maintains a positive trading outlook for FY25 driven primarily by continued recovery of inbound tourist 
numbers to Australia and New Zealand as well as the anticipated improvement in domestic economic conditions in both 
countries. The Group’s view on longer term earnings potential remains unchanged with the key sensitivity being the 
performance of domestic markets and return of international visitors. 
Due to continued macroeconomic uncertainty EXP is not providing earnings guidance for FY25. 
DIVIDENDS 
No dividend was paid or declared during the period. 
SIGNIFICANT CHANGES IN STATE OF AFFAIRS 
In the opinion of the Directors, there have been no other significant changes in the Group’s state of affairs during the year. 
SUBSEQUENT EVENTS 
In July 2024, the Group purchased interests in a hangar facility and related equipment located at Shellharbour Airport, 
NSW for $1,350,000 from entities controlled by Anthony Boucaut (Director).  The Group’s aircraft maintenance operations 
currently utilise the hangar facility and the Group negotiated terms to acquire the interests following an assessment of 
the Group’s future aircraft maintenance requirements.   
There have been no other significant subsequent events since the end of the period.  
OPTIONS AND RIGHTS 
In 2015, a total of 10,300,000 options were granted to former KMP under the STB Share Option Plan to take up ordinary 
shares at an exercise price of $0.25 each.  3,000,000 options are held by Anthony Boucaut (currently Non-Executive 
Director) and the balance of 7,300,000 options are held by former KMP who are no longer with the Group.  These options 
expire on 9 February 2025.  No share options were exercised during the period.  
Details on options and rights are set out in the Remuneration Report for Key Management Personnel (KMP). 
ENVIRONMENTAL 
The Group holds relevant and valid permits under regulatory bodies such as the Great Barrier Reef Marine Park Authority 
(GBRMPA), State and National Parks and Queensland Parks and Wildlife Service (QPWS) and the Group carries out its 
activities within the guidelines prescribed by such regulators. Compliance with existing environmental regulations and 
new regulations are monitored annually.  The Group continues to support best practice operations with a focus on 
protection of the Great Barrier Reef and conservation and preservation of the environment in which we operate.  The 
directors are not aware of any material breaches during the period covered by this report. 
For the financial year ended 30 June 2024 and as at the date of this report, the Group has not been prosecuted nor 
incurred any infringement penalty for environmental incidents. 
Respecting the environment in which we operate is a core value of the Group.   
CORPORATE GOVERNANCE STATEMENT 
The Group's corporate governance statement current as at the date of this report can be found on the Company’s website 
(www.experienceco.com). 
PROCEEDINGS ON BEHALF OF COMPANY 
No person has applied for leave of Court to bring proceedings on behalf of the company or intervene in any proceedings 
to which the company is a party for the purpose of taking responsibility on behalf of the company for all or any part of 
those proceedings. 
The company was not a party to any such proceedings during the year.  
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
DIRECTORS’ REPORT  
 
 
 
11 
INSURANCE OF OFFICERS AND AUDITOR 
The Company insures all past, present and future directors against liabilities for costs and expenses incurred by them in 
defending legal proceedings arising from their conduct while acting in the capacity as directors of the company, other 
than conduct involving a willful breach of duty in relation to the Company.  These contracts prohibit further disclosure of 
the nature of the liabilities and the amounts of premiums.  
The Company has not, during or since the end of the financial year, indemnified or agreed to indemnify the auditor of the 
company or any related entity against a liability incurred by the auditor.  During the financial year, the Company has not 
paid a premium in respect of a contract to insure the auditor of the Company or any related entity. 
NON-AUDIT SERVICES 
The Board of Directors, in accordance with advice from the Audit and Risk Committee, are satisfied that the provision of 
non-audit services during the year is compatible with the general standard of independence for auditors imposed by the 
Corporations Act 2001. The Directors are satisfied that the services disclosed below did not compromise the external 
auditor’s independence for the following reasons: 
• 
The nature of the non-audit services provided do not materially affect the integrity and objectivity of the auditor; 
and  
• 
The nature of the services provided does not compromise the general principles relating to auditor 
independence in accordance with APES 110: Code of Ethics for Professional Accountants set by the Accounting 
Professional and Ethical Standards Board. 
NON-AUDIT SERVICES 
Details of the amounts paid to the auditor of the Company, RSM and its related practices, for audit and non-audit services 
provided during the year, are set out in Note 7 to the audited financial statements. 
AUDITOR’S INDEPENDENCE DECLARATION  
The lead auditor’s independence declaration made in accordance with Section 307C of the Corporations Act 2001 forms 
part of this directors’ report. 
ROUNDING OF AMOUNTS 
The Company is an entity to which ASIC Corporations (Rounding in Financial/Director's Reports) Instrument 2016/191 
issued by ASIC relating to rounding off applies and in accordance with that instrument amounts in the Financial 
Statements and Directors' Reports have been rounded to the nearest thousand dollars unless otherwise stated. 
This report is made in accordance with a resolution of directors, pursuant to section 298(2)(a) of the Corporations Act 2001. 
Signed in accordance with a resolution of directors. 
      
                                                                    
 
_________________ 
 
 
 
________________________ 
 
John O’Sullivan                                                                         Kerry (Bob) East 
Chief Executive Officer                                                            Chair 
  
 
Dated:  21 August 2024

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
12 
 
INTRODUCTION, REMUNERATION POLICY AND GOVERNANCE 
The Directors of EXP are pleased to present the Remuneration Report for the Group’s Key Management Personnel (KMP) 
for the financial year ended 30 June 2024 which aims to provide shareholders with an understanding of EXP’s 
remuneration strategies and outcomes for the period.   
This report is presented in accordance with the requirements of the Corporations Act 2001 and its regulations. Information 
has been audited as required by Section 308(3C) of the Corporation Act 2001. 
 
The report outlines the remuneration components for KMP designed to retain, motivate, and attract high performing 
Senior Executives who are committed to achieving the Group's strategic goals and whose interests are aligned with 
growth in shareholder value. 
 
To achieve this the Group sets market competitive remuneration comprising a mix of fixed remuneration, Short-Term 
Incentives (STI) (to reward achievement of annual key performance targets), and Long-Term Incentives (LTI) (to reward 
achievement of goals aligned to the longer-term performance of the Group and shareholder value creation).  Details of 
the remuneration components are outlined on page 14 and 15. 
 
The Board has an established Remuneration and Nomination Committee (Remco).  The members of the Remco comprise 
three Independent Non-Executive Directors – Bob East (Chair), Neil Cathie and Michelle Cox.  The Remco is tasked with 
overseeing the Group’s remuneration framework for Senor Executives to ensure they align with the Company’s strategic 
goals, values and culture for the long-term sustainable growth of the business. 
 
The Remco reviews Senior Executive remuneration packages including STI and LTI annually with reference to relevant 
comparable industry information, the Group’s financial and strategic performance targets and the performance of the 
individual.  
The Group’s remuneration approach is designed to ensure the Group’ s remuneration structures: 
• 
Are aligned to the business needs, values and objectives 
• 
Are fair, competitive and comparable to industry and roles 
• 
Motivate, attract and retain Senior Executives 
• 
Promote long-term sustainable growth in the business and shareholder value 
STI’s are tied to short-term performance and goals with financial and non-financial targets aligned to the strategic 
objectives of the Group.  Additional information including FY24 Executive KMP STI outcomes is provided on page 16. 
The EXP Employee Incentive Plan (EEIP) is designed with flexibility to award Senior Executives equity incentives in the 
form of performance rights, service rights or options.   The EEIP aligns the interests of Senior Executives with the sustained 
performance and growth of the business by awarding longer-term performance with equity ownership.  Participation in 
the EEIP is at the Board’s discretion. 
 
At the 2023 Annual General Meeting, EXP received over 90% of ‘in favour’ votes on its remuneration report for the 2023 
financial year. 
 
KEY MANAGEMENT PERSONNEL (KMP) 
The KMP for the Group for FY24, are those persons who have the authority and responsibility for planning, directing and 
controlling the activities of the Group (directly or indirectly) and includes Non-Executive Directors, Executive Directors 
and the Chief Financial Officer (CFO) of the Group. 
Directors 
Other KMPs 
Non-Executive Directors 
Bob East, Chair of the Board 
 
Owen Kemp, CFO until 5 February 20242 
Neil Cathie  
Gavin Yates, CFO appointed on 16 January 20243 
Michelle Cox  
 
Anthony Boucaut  
 
Alex White appointed on 3 November 20231 
 
 
  Executive Director and CEO 
John O’Sullivan  
1 Alex White joined the Board on 3 November 2023.  By mutual agreement, no Directors Fees were payable to Alex in FY24. From 1 August 2024, Alex will  
receive a Directors Fee (the same Fee as for existing Non-Executive Directors). 
2 Remuneration details for Owen Kemp are included in the remuneration report until 5 February 2024 (the date he ceased to be employed by the Group). 
3 Remuneration details for Gavin Yates are included in the remuneration report from 16 January 2024 (date of appointment as CFO). 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
13 
 
NON-EXECUTIVE DIRECTOR REMUNERATION 
Policy and approach to setting Non-Executive Director Fees 
The Board's policy is to remunerate Non-Executive Directors (NED’s) based on market related fees for time, commitment 
and responsibilities as NED’s of the Company and to ensure the Group attracts and retains skilled, experienced and 
committed individuals to serve on the Board.  
Non-Executive Directors receive a director’s fee and fees (inclusive of Superannuation), for chairing or participating on 
Board Committees.  
Non-Executive Directors do not participate in performance-based remuneration. 
Board composition 
The Company aims to ensure the Board comprises individuals with the necessary skills and experience to meet the 
current and future requirements of the business.  Bob East (Chair of the Board and Remuneration and Nomination 
Committee), Neil Cathie (Chair of the Audit & Risk Committee), Anthony Boucaut and Michelle Cox served as Non-
Executive Directors for the financial year and up to the reporting date. 
Alex White was appointed as Non-Executive Director on 3 November 2023.   
No other changes to the composition of the Non-Executive Directors were made during the year. 
FY24 Fee Structure   
Annual Remuneration1     
Role 
2024 
2023 
Chairman 
203,010 
202,000 
Non-Executive Directors2 
86,280 
85,850 
Chair of Committee 
15,230 
15,150 
Member of Committee 
5,075 
5,050 
 
1 Inclusive of statutory superannuation 
2Anthony Boucaut is remunerated $140,000 per annum for Non-Executive Director duties and $30,000 for aviation services exclusive of superannuation 
The maximum annual aggregate of the Director's fee pool is $750,000 approved by shareholders at the Annual General 
Meeting of the company on 27 November 2015. Any change to this aggregate annual amount is required to be approved 
by Shareholders. 
 
All Non-Executive Directors enter into a service agreement with the Company in the form of a letter of appointment. 
 
 
 
 
 
 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
14 
 
EXECUTIVE KMP AND SENIOR EXECUTIVE REMUNERATION  
Remuneration for Executive KMPs and Senior Executives comprises three elements: 
Fixed Remuneration 
Composition 
Fixed remuneration comprises salary, superannuation and other fixed elements of 
remuneration such as vehicle allowances 
Fixed remuneration is delivered in cash, superannuation and other relevant benefits. 
Determination  
Fixed remuneration is determined based on market comparisons for similar roles taking 
into account experience, responsibility of the role and capability to deliver the Group’s 
operational and financial performance objectives. 
Purpose 
Attract and retain Senior Executives with appropriate skills capability and experience to 
meet the requirements of the role and the objectives of the Group. 
STI Plan 
Composition 
STI’s may be settled in cash or Deferred Service Rights or any combination thereof, subject 
to Board discretion. 
Purpose 
Motivate and reward for achieving agreed annual objectives (Key Performance Indicators 
(KPIs)) aligned with the Group’s financial and operational objectives. 
Participation 
Executive KMP and Senior Executives. 
Opportunity 
Maximum STI opportunity as a percentage of fixed remuneration: 
• Up to 65% for the CEO; and  
• Up to 55% for the CFO and other Senior Executives. 
Performance Period 
Performance is measured from 1 July to 30 June of each year. 
Performance Measures 
STI is awarded annually based on the Group achieving agreed performance targets aligned 
with the Group’s strategic objectives including financial and non-financial metrics.  Refer 
page 16 for information relating to FY24 STI outcome. 
Assessment and award of any STI is based on the audited financial results for the 
respective financial year and remains at the discretion of the EXP Board. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
15 
 
LTI  
Composition 
LTI is awarded in the form of Performance Rights with vesting performance measures 
determined by the Board at the time of grant.  Each Performance Right entitles the 
participant, on vesting, to one EXP share. Vesting may be satisfied by the allotment of new 
shares or by purchasing existing shares on market. Performance Rights that do not vest at 
the end of the performance period lapse. 
Purpose 
Drives long-term growth objectives of the business.  Aligns the interests of Senior 
Executives with the interests of Shareholders. 
Participation 
Executive KMP and Senior Executives. 
Opportunity 
Executive KMP 
In FY22, Performance Rights were granted 
as a lump sum1. 
CFO and other Senior Executives2 
LTI opportunity is up to 25% of fixed 
remuneration. 
Performance Measures  
Executive KMP1 
Vesting performance measures are 
determined by the Board at time of grant.   
 
In November 2022, a total of 12,000,000 
Performance Rights, subject to 
performance conditions aligned with share 
price targets and continuous service were 
granted to Executive KMP.  Refer page 18 
for details on Executive KMP Performance 
Rights. 
CFO and Senior Executives2  
Vesting performance measures are 
determined by the Board at time of grant. 
The performance conditions of the 
Performance Rights granted during FY24 
are based on: 
• Achieving Underlying EBITDA targets 
(50% of allocation) for the period 1 July 
2023 to 30 June 2026, tested in 3 equal 
tranches on an annual basis.  The first 
testing for vesting will be in September 
2024. 
Subject to achieving the performance 
conditions, any Performance Rights will 
only vest at the end of the 3 year 
performance period i.e. September 2026; 
and 
• Achieving return on invested capital (50% 
of allocation) over the 3 year performance 
period – 1 July 2023 to 30 June 2026. 
Delivery 
Vesting is conditional upon participants being continuously employed with EXP or an EXP 
Group Company until vesting date.  
Forfeiture  
Any rights or interest in the Performance Rights or shares may be forfeited if the Board 
determines that a participant: 
✓ Has committed an act of fraud; or 
✓ Is found to have acted in a manner that the Board considers to be gross misconduct. 
1Includes CFO Owen Kemp until 5 February 2024 (the date he ceased to be employed by the Group) 
2Includes CFO Gavin Yates appointed as CFO on 16 January 2024 
 
Executive KMP Employment Conditions 
 
Term of Agreement 
Notice Period 
Termination Entitlements 
John O’Sullivan (CEO) 
No definite term 
6 months 
6 months 
Owen Kemp1  (CFO) 
No definite term 
6 months 
6 months 
Gavin Yates2  (CFO)  
No definite term 
3 months 
3 months 
1Owen Kemp until 5 February 2024 
2Gavin Yates appointed on 16 January 2024 
 
Refer to page 18 for the number of granted, vested and lapsed Performance Rights and shares issued to Executive KMP.   
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
16 
 
KMP DETAILS OF COMPENSATION 
The following table sets out the components of the current year and comparative year remuneration for each member 
of KMP of the group.  
 
Short-term 
Post-
employment 
Other long-term 
 
Year
Cash 
Salary, 
leave paid 
and fees 
Cash 
bonus6 
Share 
based 
payment 
expense1 
Total 
Short 
Term 
Super- 
annuation 
Long-
service & 
annual 
leave 
accrual2 
Share 
based 
payment 
expense1 
Total 
Proportion  
performance 
related 
Group KMP 
Non-Executive 
Directors 
 
 
Bob East 
2024
187,858
-
-
187,858 
19,340
-
-
207,198 
-
 2023 
187,858
-
-
187,858 
19,725
-
-
207,583 
-
Anthony Boucaut 2024 
170,000
-
-
170,000 
18,131
-
-
188,131 
-
 2023 
170,000
-
-
170,000 
17,850
-
-
187,850 
-
Neil Cathie 
2024
95,881
-
-
95,881 
10,547
-
-
106,428 
-
 2023 
95,881
-
-
95,881 
10,068
-
-
105,949 
-
Michelle Cox 
2024
86,750
-
-
86,750 
9,543
-
-
96,293 
-
 2023 
86,750
-
-
86,750 
9,109
-
-
95,859 
-
Alex White3  
2024
-
-
-
- 
-
-
-
- 
-
 2023 
NA
-
-
- 
-
-
-
- 
-
Non Executive 
Directors 
2024
540,489
-
-
540,489 
57,561
-
-
598,050 
-
2023
540,489
-
-
540,489 
56,752
-
-
597,241 
-
Executive KMP 
 
 
John O'Sullivan 
2024   540,750 80,500
-
621,250 
22,129
(44,757)
250,593
849,215 
39%
 2023    539,760 123,600
82,529
745,889 
28,075
(6,144)
465,694
1,233,514 
 47% 
Owen Kemp4  
2024    243,050
-
-
243,050 
16,763
(71,409) (278,524)
(90,120) 
-
 2023 
388,627 72,000
62,816
523,443 
27,296
9,698
240,115
800,552 
 39% 
Gavin Yates5  
2024    127,380 49,500
-
176,880 
13,962
(1,281)
3,589
193,150 
27%
 2023 
NA 
-
-
- 
-
-
-
- 
-
Executive KMP 
2024
911,180 130,000
- 1,041,180 
52,854
(117,447)
(24,342)
952,245 
-
2023 
928,387 195,600
145,345 1,269,332 
55,371
3,554
705,809, 2,034,066 
-
Total 
2024
1,451,669 130,000
- 1,581,669 
110,415
(117,447)
(24,342) 1,550,295 
N/A
2023 1,468,876 195,600
145,345 1,809,821 
112,123
3,554
705,809
2,631,307 
N/A
 
 
1 Share based payment expenses are based on the accounting expense recognised in the audited financial statements for the respective period  
2 Based on the net movement in the KMP’s provision for annual leave and long service leave for the respective period 
3 Alex White appointed 3 November 2023.  Directors Fee not payable in FY24.  From 1 August 2024, Alex will receive a Directors Fee (the same Fee as for existing Non-Executive 
Directors) 
4Owen Kemp’s remuneration details are included until 5 February 2024 (the date he ceased to be employed by the Group).  FY24 STI is not applicable as STI is subject to 
continuous employment at time of payment of STI 
5 Gavin Yates appointed CFO on 16 January 2024.  Remuneration details included from that date.  FY23 comparatives are therefore not applicable 
6 2023 reflects cash bonuses paid for FY22;  No cash bonus was paid for FY23; 2024 reflects an accrual for FY24 cash bonuses approved by the Board 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
17 
 
 
KMP EQUITY INTERESTS 
Movement in ordinary shareholdings 
The movement during the reporting period in the number of ordinary shares in the Company held directly, indirectly or 
beneficially, by each KMP, including their related parties, is as follows: 
 
Held at 
Other 
purchases 
Conversion 
of 
Performance 
Rights1 
Disposals 
Held at 
30 June 2023 
or date of appointment 
 
30 June 2024 
Bob East 
2,235,657 
- 
- 
- 
2,235,657 
Anthony 
Boucaut 
176,898,814 
18,900 
- 
(1,736,502) 
175,181,212 
John O’Sullivan 
2,346,209 
- 
975,800 
- 
3,322,009 
Neil Cathie 
891,865 
- 
- 
- 
891,865 
Michelle Cox 
NIL 
- 
- 
- 
NIL 
Alex White2 
101,396,786 
10,784,443 
- 
- 
112,181,229 
Owen Kemp3 
1,954,634 
- 
702,576 
- 
2,657,210 
Gavin Yates4 
NIL 
- 
- 
- 
NIL 
1 Vesting of Performance Rights granted in November 2020 based on achieving the TSR performance condition (50% of the Performance Rights granted).  
Vesting was satisfied by the issue of new ordinary shares in the Company.   
2Alex White was appointed during the year therefore his opening balance is as at date of appointment.   
3The closing balance for Owen Kemp is at 5 February 2024 – the date he ceased to be employed by the Group.   
4Gavin Yates became a KMP on 16 January 2024 therefore his opening balance is as at that date.   
 
Options and Performance Rights  
 
Held at
Granted2
Vested and 
Exercised3 
Lapsed4 
Exercise 
Price $
Expiry
Date7
30 June 2023
or date of
appointment
Held at 30 
June 2024
Options1 
 
 
  
  
 
 
 
Anthony Boucaut 
3,000,000
-
- 
- 
3,000,000
0.25
9-Feb-25
Performance Rights 
 
 
  
  
 
 
LTI Performance Rights  
 
 
 
John O’Sullivan    
 11,892,658
-
(975,800) (2,475,800)
8,441,058
Nil
Varies7
Owen Kemp5 
 5,082,714
-
(702,576) (4,380,138) 
Nil
     Nil  
Gavin Yates6 
250,000
-
- 
-               250,000
       Nil
1 No Options were issued or exercised during the year. 
2 Other than 6 below, no other Performance Rights were granted to Executive KMP in FY24. 
3 50% of the Performance Rights granted in November 2020 subject to the TSR performance condition vested in September 2023. 
4Performance Rights lapsed during the year.   
• Lapse of 50% of the Performance Rights granted in November 2020 subject to the Return on Invested Capital performance condition- John O’Sullivan 975,800 Performance Rights and 
Owen Kemp 702,576 Performance Rights. 
• Lapse of first tranche of the Performance Rights granted to Executive KMP in December 2022 – John O’Sullivan 1,500,000 Performance Rights and Owen Kemp 500,300 Performance 
Rights. 
• The remaining unvested Performance Rights (3,177,262) held by Owen Kemp on date of ceasing to be employed by the Group  lapsed on 5 February 2024. 
5The closing balance for Owen Kemp is as at 5 February 2024 being the date he ceased to be employed by the Group. 
6Opening balance as at 16 January 2024 (date of appointment as CFO (transition from GM Finance).  The Performance Rights were granted in December 2023.  
Refer page 18 for details relating to the Performance Rights. 
7The expiry dates for the Performance Rights vary from 30 September 2025 to 30 September 2027. 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
18 
 
BUSINESS PERFORMANCE  
EXP aligns Senior Executive remuneration to objectives aimed at business needs, goals, values, achieving objectives and 
creation of shareholder value. Incentives for Senior Executives are largely based on achieving internal Group financial 
and non-financial metrics.   
 
The table below shows the Group’s financial performance over the last five years as required by the Corporations Act. 
 
  
2024 
2023 
2022 
2021 
2020 
2019 
Sales revenue ($'000) 
 127,040  
 108,596  
 55,818  
 44,453  
 98,875  
 161,296  
EBITDA ($'000) 
 15,230  
 9,969  
(5,286) 
 6,841  
 5,049  
 19,265  
Underlying EBITDA ($'000)1 
 14,384  
 11,311  
(2,370) 
 6,761  
 9,230  
 27,183  
Net profit/(loss) for the year ($'000) 
(71) 
(542) 
(13,583) 
(4,301) 
(51,413) 
(48,258) 
Market capitalisation ($'000) 
 128,768  
 177,473  
 165,500  
 166,744  
 69,476  
 141,730  
Dividends paid ($'000) 
-  
-  
-  
-  
-  
 5,558  
Earnings per share (cents) 
(0.01) 
(0.07) 
(1.94) 
(0.86) 
(7.14) 
(8.68) 
Share price at financial year end ($) 
 0.170  
 0.235  
 0.220  
 0.300  
 0.125  
 0.230  
Dividends paid (cents per share) 
-  
-  
-  
-  
-  
 0.01  
1 Underlying EBITDA presented above for the financial years ended 30 June 2024,2023, 2022, 2021 and 2020 is for continuing operations 
and includes the application of AASB 16 Leases.  
 
EXECUTIVE KMP PERFORMANCE RIGHTS KEY INPUTS   
 
 
FY20 
FY21
FY22
FY23
FY24
No. of Performance Rights granted 
2,736,668 
3,356,752
1,618,620
12,000,00
250,0006
Grant Date 
29-Nov-19 
16-Nov-20
23-Nov-21
21-Dec-22
22 Dec 23
Share Price at Grant Date 
0.265 
0.26
0.33
0.23
0.175
Vesting Date 
15-Sep-22 
15-Sep-23
15-Sep-24
Varies4
20-Sept 26
No. of Performance Rights Vested 
- 
1,678,3762
-
-
-
No. of Performance Rights 
Exercised 
- 
1,678,376
-
-
NIL
No. of Performance Rights Lapsed 
- 
1,678,3762
677,5623
4,500,0005
NIL
 
No. of Performance Rights 
Outstanding 
- 
-
941,058
7,500,000
250,000
 
Share-based payments expense1 
- 
($175,528)
($15,787)
$163,384
$3,589
1Share-based payments expense represents the expenses recognised in the year attributable to Performance Rights on issue. 
2 50 % of the Performance Rights granted in November 2020 subject to the TSR performance condition vested and 50% of the Performance Rights subject to 
Return on Invested Capital performance condition lapsed. 
3 Performance Rights lapsed due to CFO Owen Kemp ceasing to be employed by the Group effective 5 February 2024. 
4Vesting dates between 30 September 2025 and 30 September 2027. 
52,000,300 Performance Rights lapsed due to share price performance targets not met.  2,499,700 Performance Rights lapsed due to CFO Owen Kemp ceasing 
to be employed by the Group effective 5 February 2024. 
6 Performance Rights granted in December 2023 prior to becoming KMP.    
 
Performance Rights granted in November 2020 subject to Total Shareholder Return (TSR) (50% of grant) and Return on 
Invested Capital (ROIC) (50% of grant) performance conditions were tested for vesting in September 2023.  The TSR 
performance condition (achieved CAGR TSR based on the 5 day VWAP up to and including 30 June 2023 of 21.826% pa vs 
the performance target of CAGR TSR of >17.5%) was achieved and therefore 100% of the Performance Rights subject to 
the TSR performance condition vested (a total of 1,678,376 Performance Rights).  Vesting was satisfied by the issue of 
1,678,376 new ordinary shares in the Company.  The ROIC vesting condition was not achieved and therefore the 
Performance Rights subject to the ROIC performance condition lapsed (a total of 1,678,376 Performance Rights). 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
REMUNERATION REPORT  
 
19 
 
EXECUTIVE KMP PERFORMANCE RIGHTS KEY INPUTS (CONTINUED) 
 
Designed to align the long-term interests of Executive KMP with that of shareholders, in November 2022, a total of 
12,000,000 Performance Rights, subject to long-term share price targets and retention conditions were granted to the 
Executive KMP.  The first tranche of the Performance Rights (2,000,300) lapsed in September 2023 as the share price 
hurdle of 28 cents had not been achieved.   
In February 2024 all remaining unvested Performance Rights (4,380,138) held by CFO Owen Kemp automatically lapsed 
as he ceased to be employed by the Group. 
Other than the Performance Rights (250,000) granted to Gavin Yates in December 2023 (prior to his transition to CFO), 
no other Performance Rights were granted to the Executive KMP in FY24. 
 
TRANSACTIONS WITH RELATED PARTIES  
Apart from those transactions disclosed in this Remuneration Report relating to equity and compensation, other 
transactions with related parties are set out in further detail in in Note 23 to the Financial Report.

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
FINANCIAL REPORT 
 
20 
 
  
 
 
FINANCIAL STATEMENTS 
For the year ended 30 June 2024 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
 
 
 
BAMURRU PLAINS | AUSTRALIA 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CONSOLIDATED STATEMENT OF PROFIT OR LOSS AND OTHER COMPREHENSIVE INCOME  
 
21 
 
  
Notes 
30 June 2024 
$000 
30 June 2023 
$000 
Sales revenue 
  
127,040 
 108,596  
Cost of sales 
  
(79,822) 
(65,541) 
Gross profit 
  
47,218 
 43,055  
  
  
 
  
Other income 
 3  
5,596 
 2,736  
Employee expenses 
  
(17,456) 
(18,391) 
Depreciation and amortisation expenses 
  
(12,926) 
(11,706) 
Impairment of property, plant and equipment 
13  
(2,354) 
(591) 
Reversal of impairment of property, plant and equipment 
13  
- 
 3,280  
Marketing and advertising expenses 
  
(3,520) 
(3,340) 
Repairs and maintenance expenses 
  
(2,427) 
(2,480) 
Operating expenses 
  
(12,600) 
(11,396) 
Acquisition-related costs and other significant expenses (net) 
 4  
(1,384) 
 53  
Loss on disposal of assets 
  
(197) 
(268) 
Net finance costs 
 5  
(1,951) 
(1,252) 
Loss before income tax 
  
(2,001) 
(300) 
  
  
 
  
 
 
 
 
Income tax expense 
 6  
1,930 
(242) 
Loss for the year 
  
(71) 
(542) 
  
  
 
  
Items that will be reclassified subsequently to profit or loss when 
specific conditions are met: 
  
 
  
Revaluation of property, plant and equipment, net of tax 
13  
(446) 
 4,466  
Exchange differences on translating foreign operations, net of 
income tax 
  
(38) 
(8) 
Other comprehensive income/(loss) for the year 
  
(484) 
 4,458  
  
  
 
  
Total comprehensive income/(loss) for the year 
  
(555) 
 3,916  
  
  
 
  
Earnings per share 
  
 
  
Basic earnings per share (cents) 
 8  
(0.01) 
(0.07) 
Diluted earnings per share (cents) 
 8  
(0.01) 
(0.07) 
 
 
The accompanying notes form part of these financial statements.

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CONSOLIDATED STATEMENT OF FINANCIAL POSITION 
 
 
 
22 
 
 
 
The accompanying notes form part of these financial statements.
  
  
 
As at  
As at  
  
  
 
30 June 2024 
30 June 2023 
  
Notes 
 
$000 
$000 
Assets 
  
 
  
  
Current assets 
  
 
 
  
Cash and cash equivalents 
9 
 
8,244 
 8,587  
Trade and other receivables 
10 
 
4,395 
 3,612  
Inventories 
  
 
5,196 
 4,870  
Other assets 
11 
 
2,697 
 2,923  
Total current assets 
  
 
20,532 
 19,992  
  
  
 
 
  
Non-current assets 
  
 
 
  
Property, plant and equipment 
13 
 
91,588 
 94,440  
Asset under construction 
  
 
2,072 
 2,281  
Right-of-use assets 
12 
 
17,005 
 15,828  
Deferred tax assets 
6 
 
14,585 
 11,687  
Intangible assets 
14 
 
46,253 
 46,568  
Total non-current assets 
  
 
171,503 
 170,804  
Total assets 
  
 
192,035 
 190,796  
  
  
 
 
  
Liabilities 
  
 
 
  
Current liabilities 
  
 
 
  
Trade and other payables 
15 
 
11,048 
 10,893  
Borrowings  
16 
 
2,005 
-  
Lease liabilities 
12 
 
2,925 
 4,346  
Employee benefits 
  
 
3,476 
 3,333  
Current tax liability 
6 
 
767 
- 
Deferred Consideration 
  
 
1,075 
 2,195  
Contract liabilities 
  
 
10,862 
 11,733  
Total current liabilities 
  
 
32,158 
 32,500  
  
  
 
 
  
Non-current liabilities 
  
 
 
  
Borrowings 
16 
 
15,183 
 9,210  
Lease liabilities 
12 
 
15,470 
 18,779  
Employee benefits 
  
 
282 
 196  
Provisions 
  
 
- 
 72  
Deferred Consideration 
  
 
- 
 1,075  
Total non-current liabilities 
  
 
30,935 
 29,332  
Total liabilities 
  
 
63,093 
 61,832  
Net assets 
  
 
128,942 
 128,964  
  
  
 
 
  
Equity 
  
 
 
  
Issued capital 
18 
 
232,693 
 232,218  
Accumulated losses 
  
 
(106,304) 
(106,864) 
Reserves 
19 
 
2,553 
 3,610  
Total equity 
  
 
128,942 
 128,964  

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CONSOLIDATED STATEMENT OF CHANGES IN EQUITY  
 
23 
 
The accompanying notes form part of these financial statements. 
 
Note 
Issued 
Capital 
Accumulated 
Losses 
Asset 
Revaluation 
Reserve 
Common 
Control 
Reserve 
Share 
Option 
Reserve 
Foreign 
Currency 
Translation 
Reserve 
Total 
 
  
$000 
$000 
$000 
$000 
$000 
$000 
$000 
 
 
 
 
 
 
 
 
 
Balance at 1 July 2022 
 
231,398
(106,322) 
1,347 
(4,171)
1,879 
(210)
123,921
Total comprehensive 
income/(loss) for the year 
 
 
  
  
 
Loss for the year 
 
-
(542) 
-
-
- 
-
(542)
Other comprehensive 
income/(loss) for the year 
 
-
- 
4,466
-
- 
 (8)
 4,458
Total comprehensive 
income/(loss) for the year 
 
-
(542) 
4,466
-
- 
 (8)
3,916
 
 
 
  
 
 
  
 
 
Transactions with owners, in 
their capacity as owners, and 
other transfers 
 
 
  
 
 
  
 
 
Transfer to Issued capital 
 
 820
- 
-
-
(820) 
-
-
Options issued during the year 
 17 
-
- 
-
-
 1,127 
-
 1,127
Total transactions with owners 
and other transfers 
  
 820
- 
-
-
 307 
-
 1,127
 
 
 
  
 
 
  
 
 
Balance at 30 June 2023 
 
232,218
(106,864) 
 5,813
(4,171)
 2,186 
(218)
 128,964
 
 
 
  
 
 
  
 
 
 
 
 
  
 
 
  
 
 
Balance at 1 July 2023 
  
 232,218
(106,864) 
 5,813
(4,171)
 2,186 
(218)
 128,964
Total comprehensive 
income/(loss) for the year 
 
 
  
 
 
  
 
 
Loss for the year 
  
-
(71) 
-
-
- 
-
(71)
Transfer from revaluation reserve 
for disposed asset 
 
-
631 
-
-
- 
-
631
Other comprehensive 
income/(loss) for the year 
  
- 
- 
 (446)
-
- 
(38)
 (484)
Total comprehensive 
income/(loss) for the year 
  
-
560 
(446)
-
- 
(38)
 76
 
 
 
  
 
 
  
 
 
Transactions with owners, in 
their capacity as owners, and 
other transfers 
 
 
  
 
 
  
 
 
Performance rights exercised 
 
 475
- 
-
-
(475) 
-
-
Options issued/(expired) during 
the year (net) 
 17 
-
- 
-
-
 (98) 
-
 (98)
Total transactions with owners 
and other transfers 
  
 475
- 
-
-
 (573) 
-
 (98)
 
 
 
Balance at 30 June 2024 
 
 232,693
(106,304) 
 5,367
(4,171)
 1,613 
(256)
128,942

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CONSOLIDATED STATEMENT OF CASH FLOW  
 
24 
        
 
 
The accompanying notes form part of these financial statements.
  
  
30 June 2024 
30 June 2023 
  
Note 
$000 
$000 
Operating activities 
  
  
  
Receipts from customers (GST inclusive) 
  
143,750 
 116,300  
Interest received 
  
201 
 128  
Payments to suppliers and employees (GST inclusive) 
  
(130,370) 
(105,341) 
Finance costs 
  
(2,070) 
(1,366) 
Income tax refund/payment 
  
- 
-  
Net cash provided by operating activities  
 22 
11,511 
 9,721  
  
  
 
  
Investing activities 
  
 
  
Sale of property, plant and equipment 
  
79 
 744  
Proceeds from grant contribution to assets under construction 
  
- 
-  
Payments for assets under construction 
  
(1,604) 
(2,280) 
Purchase of property, plant and equipment 
  
(7,944) 
(12,764) 
Payments for purchase of businesses 
  
(1,195) 
(400) 
Net cash used in investing activities 
  
(10,664) 
(14,700) 
  
  
 
  
Financing activities 
  
 
  
Issued shares 
  
- 
-  
Proceeds from borrowings 
  
18,697 
 2,323  
Repayment of borrowings 
  
(10,730) 
(2,203) 
Repayment of principal component of leases liabilities 
  
(9,157) 
(4,871) 
Net cash used in financing activities 
  
(1,190) 
(4,751) 
  
  
 
  
Net decrease in cash held 
  
(343) 
(9,730) 
Cash and cash equivalents at beginning of the period 
  
8,587 
 18,317  
Cash and cash equivalents at end of the period 
 9 
8,244 
 8,587  

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
25 
 
NOTE 1 SIGNIFICANT ACCOUNTING POLICIES 
The financial report of Experience Co Limited (the Company) and its controlled entities (collectively, the Group) for the 
financial year ended 30 June 2024 was authorised for issue in accordance with the resolution of the directors. 
Experience Co Limited is listed on the Australian Securities Exchange, incorporated and domiciled in Australia and its 
shares are publicly traded.  The registered office is located at Level 5, 89 York Street, Sydney, New South Wales, Australia. 
BASIS OF PREPARATION 
This financial report is a general purpose financial report prepared in accordance with the Corporations Act 2001, 
Australian Accounting Standards (AAS) and Interpretations of the Australian Accounting Standards Board (AASB). The 
consolidated financial report complies with the International Financial Reporting Standards (IFRS) and interpretations 
adopted by the International Accounting Standards Board. 
All amounts are presented in Australian dollars, unless otherwise noted. 
The financial report is prepared on a historical cost basis except for the revaluation of financial assets and liabilities and a 
class of property plant and equipment which are stated at fair value. 
The company is of a kind referred to in Corporations Instruments 2016/191 issued by ASIC, relating to rounding off. 
Amounts in this report have been rounded off in accordance with that Corporations Instrument to the nearest 
thousand dollars, or in certain cases, the nearest dollar. 
In accordance with the Corporations Act 2001, these financial statements present the results of the Group only.  
Supplementary information about the parent entity is disclosed in Note 27. 
The accounting policies adopted in the preparation of the financial report are consistent with those followed in the 
preparation of the Group’s annual consolidated financial statements for the year ended 30 June 2023, except for the 
adoption of new standards effective as of 1 July 2023.  Certain comparative information has been reclassified to conform 
with the presentation of the current year. The Group has not early adopted any other standard, interpretation or 
amendment that has been issued but is not yet effective. 
NEW ACCOUNTING STANDARDS FOR APPLICATION IN FUTURE PERIODS 
New AAS and Interpretations not yet mandatory, or early adopted AAS that have recently been issued or amended but 
are not yet mandatory, have not been early adopted by the Group for the reporting period ended 30 June 2024.  The 
Group does not expect that new or amended AAS and Interpretations would have a material impact. 
CONCEPTUAL FRAMEWORK FOR FINANCIAL REPORTING (CONCEPTUAL FRAMEWORK) 
The consolidated entity has adopted the revised Conceptual Framework from 1 July 2020. The Conceptual Framework 
contains new definition and recognition criteria as well as new guidance on measurement that affects several 
Accounting Standards, but it has not had a material impact on the consolidated entity's financial statements. 
GOING CONCERN 
In preparing the financial report, the Directors have made an assessment of the ability of the Group to continue as a 
going concern, which contemplates the continuity of business operations, realisation of assets and settlement of 
liabilities in the ordinary course of business.  
The Group incurred a loss before tax of $2.0 million for the year ended 30 June 2024 (30 June 2023: $0.3 million loss 
before tax). The Group had net current liabilities of $11,626,000 (30 June 2023: $12,508,000). 
The Directors believe that it is reasonably foreseeable that the Group will continue as a going concern and that it is 
reasonable to adopt the going concern basis in the preparation of the financial report after consideration of the 
following factors: 
• 
The Group has a cash and cash equivalents balance of $8,244,000 at 30 June 2024 and net assets of $128,942,000. 
• 
The Group reported net cash inflows from operating activities of $11,511,000 for the year ended 30 June 2024. 
• 
The Group entered into a new secured debt facility with CBA in December 2023 which replaced its secured debt 
facility with NAB.  As at 30 June 2024, the Group had undrawn facilities in excess of $15 million (see Note 16).  
• 
At any time, the Group has the ability to respond to trading conditions and make adjustments to business 
operations, raise additional funds from shareholders or other parties or divest assets to raise additional funds. 
 
BASIS OF CONSOLIDATION 
CONTROLLED ENTITIES 
Controlled entities are entities controlled by the Company.  Control exists when the Company is exposed to, or has right 
to, variable returns from its involvement with the entity and has the ability to affect those returns through its power over 
the entity. 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
26 
 
NON-CONTROLLING INTERESTS (NCI) 
NCI are initially measured at their proportionate share of the acquiree’s identifiable net assets as at acquisition.  
Changes in the Group’s interest in a subsidiary that do not result in a loss of control are accounted for as equity 
transactions. 
BUSINESS COMBINATIONS 
Business combinations are accounted for applying the acquisition method as at acquisition date, unless it is a 
combination involving entities or businesses under common control. 
When measuring consideration, any asset or liability arising from a contingent consideration arrangement is included.  
Subsequent to initial recognition, contingent consideration classified as equity is not remeasured and its subsequent 
settlement is accounted for within equity.  Contingent consideration that is an asset or liability is remeasured at each 
reporting period to fair value, recognising any change in fair value in profit or loss.  
Transaction costs, other than those associated with the issue of a financial instrument, are recognised as expenses as 
incurred. 
Goodwill at acquisition date is measured based on the excess of the sum of: 
• 
the fair value of consideration transferred; 
• 
any non-controlling interest determined under either the full goodwill or proportionate interest method; and 
• 
the fair value of any previously held equity interest over the acquisition date fair value of identifiable net assets 
acquired. 
INTERCOMPANY TRANSACTIONS 
Intercompany transactions, balances and unrealised gains on transactions between entities in the consolidated entity 
are eliminated. Unrealised losses are also eliminated unless the transaction provides evidence of the impairment of the 
asset transferred. Accounting policies of subsidiaries have been changed where necessary to ensure consistency with 
the policies adopted by the consolidated entity. 
LOSS OF CONTROL 
In the event the Group loses control over a subsidiary, it derecognises the assets and liabilities of the subsidiary, and any 
related non-controlling interest and other components of equity.  Any resulting gain or loss is recognised in profit or 
loss.  Any interest retained in the previously controlled subsidiary is measured at fair value as at the date control ceased. 
FOREIGN CURRENCY 
TRANSACTIONS AND BALANCES 
Foreign currency transactions are translated into functional currency using the exchange rates prevailing at the date of 
the transaction.  Foreign currency monetary items are translated at the year-end exchange rate.  Non-monetary items 
measured at historical cost continue to be carried at the exchange rate at the date of the transaction.  Non-monetary 
items measured at fair value are reported at the exchange rate at the date when fair values were determined.  Foreign 
currency differences arising on translation are recognised in profit or loss. 
FOREIGN OPERATIONS 
The assets and liabilities of foreign operations, including goodwill and fair value adjustments arising on acquisition are 
translated to Australian dollars at exchange rates at the reporting date.  The revenue and expenses of foreign operations 
are translated to Australian dollars at rates approximating the foreign exchange rates at the dates of the transactions. 
Foreign currency differences are recognised in other comprehensive income and presented in the foreign currency 
translation reserve in equity.  
CASH AND CASH EQUIVALENTS 
Cash and cash equivalents include cash on hand, deposits available on demand with banks and other short-term highly 
liquid investments with original maturities of 30 days or less. 
TRADE AND OTHER RECEIVABLES 
Trade receivables and other receivables are initially recognised at fair value and subsequently measured at amortised 
cost less any allowance for expected credit losses.  
The consolidated entity has applied the simplified approach to measuring expected credit losses, which uses a lifetime 
expected loss allowance.  To measure the expected credit losses, trade receivables have been grouped based on days 
overdue.  Other receivables are recognised at amortised cost, less any allowance for expected credit losses. 
 
INVENTORIES  
Inventories are measured at the lower of cost and net realisable value.  Costs are assigned on a weighted or specific 
item basis.  An impairment allowance is made for obsolete, damaged and slow-moving inventories. 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
27 
 
PROPERTY, PLANT AND EQUIPMENT 
Each class of property, plant and equipment is stated at cost less accumulated depreciation and any accumulated 
impairment loss, except for aircraft. 
Aircraft assets are measured under the revaluation model and accounted for at their fair value, being the amount for 
which the asset could be exchanged between knowledgeable willing parties in an arm’s length transaction, based on 
periodic valuations by external independent valuers or director valuations, less subsequent depreciation. 
SUBSEQUENT EXPENDITURE 
Subsequent expenditure is capitalised only if it is probable that the future economic benefits associated with the 
expenditure will flow to the Group. Maintenance costs are expenses as incurred. 
DEPRECIATION 
Each asset, except for aircraft engine assets, is depreciated on a straight-line basis over the estimated useful life from 
the date of acquisition, or for internally constructed assets from the time the asset is completed and available for use.   
Aircraft engines are depreciated based on operating hours over the estimated useful life being time before overhaul, 
which is determined by manufacturer specifications and regulatory requirements. 
The depreciation rate and residual value estimates for each asset class are: 
INTANGIBLE ASSETS 
GOODWILL 
Goodwill that arises upon the acquisition of subsidiaries is included in intangible assets.  Subsequent to acquisition, 
goodwill is tested for impairment annually, or more frequently if events or changes in circumstances indicate that it 
might be impaired, and is carried at cost less accumulated impairment losses.  Gains and losses on the disposal of an 
entity include the carrying amount of goodwill relating to the entity sold. 
COMPUTER SOFTWARE 
Computer software comprises licence costs and direct costs incurred in developing and/or preparing for the operation 
of that software.  Computer software is measured at cost less accumulated amortisation and impairment losses. 
OTHER INTANGIBLE ASSETS 
Trademarks, customer relationships and leases and licences acquired in a business combination are recognised at fair 
value as at acquisition date.  Trademarks have an indefinite useful life and are measured at cost less accumulated 
impairment losses.  Customer relationships, leases and licences have a finite useful life and are measured at cost less 
accumulated amortisation and any accumulated impairment losses. 
AMORTISATION 
Except for goodwill and trademarks, intangible assets are amortised on a straight-line basis over their estimated useful 
life.  The estimated useful life for customer relationships is 10 to 20 years, leases and licenses 4 to 20 years and software 3 
to 5 years.  
FINANCIAL INSTRUMENTS 
The accounting policies for the Group’s financial instruments are explained in Note 20. 
IMPAIRMENT OF ASSETS 
FINANCIAL 
Financial assets are tested for impairment at each financial year end. 
 
 
 
 
ASSET CLASS 
DEPRECIATION RATE 
RESIDUAL VALUE (%) 
Aircraft frames 
5% 
Specific to aircraft 
Aircraft engines 
Operating hours 
Specific to aircraft 
Motor vehicles 
10% 
0% 
Buildings 
2.5% 
0% 
Leasehold improvements 
2.5% 
0% 
Office equipment 
25% 
0% 
Vessels and Pontoons 
3% - 20% 
0% - 30% 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
28 
 
NON-FINANCIAL 
Goodwill and intangible assets that have an indefinite useful life are tested for impairment annually or as otherwise 
required under AASB 136.  Other assets are tested for impairment whenever events or circumstances arise that indicate 
that the carrying amount of the asset may be impaired.  An impairment loss is recognised where the carrying amount- 
of the asset exceeds the recoverable amount.  The recoverable amount of an asset is defined as the higher of the fair 
value less costs of disposal and value in use. 
TRADE AND OTHER PAYABLES 
Trade and other payables represent the liabilities for goods and services received by the entity that remain unpaid at 
the end of the reporting period.  The balance is recognised as a current liability with the amounts normally paid within 
30 days of recognition of the liability.  
EMPLOYEE BENEFITS 
A provision is made for the Group’s liability for employee benefits arising from the services rendered by employees to 
balance date.  These benefits include wages and salaries, annual leave and long service leave.  Sick leave is non-vesting 
and no provision for sick leave has been recognised.  
Liabilities for wages and salaries, including non-monetary benefits, annual and long service leave that are expected to 
be settled wholly within 12 months after the end of the period are measured at the amounts expected to be paid when 
the liabilities are settled. The liabilities are presented as current employee benefit obligations in the statement of 
financial position.   
The group also has liabilities for long service leave and annual leave that are not expected to be settled wholly within 12 
months after the end of the period.  These obligations are therefore measured as the present value of expected future 
payments to be made in respect of services provided by employees up to the end of the reporting period, applying a 
company probability factor based on the probability the employee will become entitled to long service leave.  
SHARED BASED PAYMENTS/EQUITY SETTLED COMPENSATION 
The Group operates a share-based employee incentive program.  Share-based payments to employees are measured at 
the fair value of the instruments issued and amortised over the vesting periods.   
PROVISIONS 
Provisions are recognised when the Group has a legal or constructive obligation as a result of a past event for which it is 
probable an outflow of economic benefits will be required to settle the obligation and a reliable estimate can be made 
of the amount of the obligation. 
CONTRACT LIABILITIES 
Contract liabilities represent the Group’s obligation to transfer goods or services to a Group customer and are 
recognised when a customer exchanges consideration or when the Group recognises a receivable to reflect its 
unconditional right to consideration in advance of the Group transferring goods or services to the customer. 
LEASES 
A right-of-use asset is recognised at the commencement date of a lease.  The right-of-use asset is measured at cost, 
which comprises the initial amount of the lease liability, adjusted for, as applicable, any lease payments made at or 
before the commencement date net of any lease incentives received. 
Right-of-use assets are depreciated on a straight-line basis over the unexpired period of the lease or the estimated 
useful life of the asset, whichever is the shorter.  Right-of use assets are subject to impairment or adjusted for any 
remeasurement of lease liabilities. 
The consolidated entity has elected not to recognise a right-of-use asset and corresponding lease liability for short-term 
leases with terms of 12 months or less and leases of low-value assets.  Lease payments on these assets are expensed to 
profit or loss as incurred. 
REVENUE RECOGNITION 
REVENUE FROM CONTRACTS WITH CUSTOMERS  
Revenue is recognised at an amount that reflects the consideration to which the Group is expected to be entitled in 
exchange for transferring goods or services to a customer.  For each contract with a customer, the Group: 
• 
identifies the contract with a customer;  
• 
identifies the performance obligations in the contract;  
• 
determines the transaction price based on separate performance obligations; and  
• 
recognises revenue when or as each performance obligation is satisfied and, in the case of unused vouchers or 
tickets, an assessment of probability that the performance obligation will need to be satisfied. 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
29 
 
SALE OF GOODS 
Revenue from the sale of goods is recognised at the point in time when the customer obtains control of the goods, 
which is generally at the time of delivery. 
RENTAL INCOME 
Rental income is recognised on a straight-line basis over the period of the lease term so as to reflect a constant periodic 
rate of return on the net investment. 
 
FINANCE INCOME AND FINANCE COSTS 
Finance income comprises interest income on loan advances and funds invested.  Finance income is recognised as it 
accrues in profit or loss, using the effective interest method. 
Finance costs comprise interest expense on borrowings and leases. 
Borrowing costs that are not directly attributable to an acquisition, construction or production of a qualifying asset are 
recognised in profit or loss using the effective interest method. 
Foreign currency gains and losses on financial assets and financial liabilities are reported on a net basis as either finance 
income or finance costs. 
INCOME TAX 
TAX CONSOLIDATION – AUSTRALIA  
Experience Co Limited and its Australian wholly-owned subsidiaries have formed an income tax consolidated group 
under tax consolidation legislation.  Each entity within the group recognises its own current and deferred tax assets and 
liabilities.  Such taxes are measured using the ‘stand-alone taxpayer’ approach to allocation.  Current tax liabilities/assets 
and deferred tax assets arising from unused tax losses and tax credits in the subsidiaries are immediately transferred to 
the head entity. 
The Group notified the Australian Taxation Office (ATO) that it had formed an income tax consolidated group to apply 
from 1 July 2014.  The tax consolidated group has also entered into a tax funding arrangement whereby each company 
in the Group contributes to the income tax payable by the Group in proportion to their contribution to the Group’s 
taxable income.  Differences between amounts of net assets and liabilities derecognised and the net amounts 
recognised pursuant to their funding arrangement are recognised as either a contribution by, or distribution to, the 
head entity. 
TAX CONSOLIDATION – NEW ZEALAND  
Skydive (New Zealand) Limited and its New Zealand wholly-owned subsidiaries have formed an income tax 
consolidated group under tax consolidation legislation.  Each entity within the group recognises its own current and 
deferred tax assets and liabilities.  Such taxes are measured using the ‘stand-alone taxpayer’ approach to allocation.  
Current tax liabilities/assets and deferred tax assets arising from unused tax losses and tax credits in the subsidiaries are 
immediately transferred to the head entity. 
The New Zealand group of companies notified the Inland Revenue Department (IRD) that it had formed an income tax 
consolidated group to apply from 30 October 2015.  The New Zealand tax consolidated group has also entered into a tax 
funding arrangement whereby each company in the Group contributes to the income tax payable by the Group in 
proportion to their contribution to the Group’s taxable income.  Differences between amounts of net assets and 
liabilities derecognised and the net amounts recognised pursuant to their funding arrangement are recognised as 
either a contribution by, or distribution to, the head entity 
GOODS AND SERVICES TAX 
Revenues, expenses and assets are recognised net of the amount of GST, except where the amount of GST incurred is 
not recoverable from the relevant tax authority.   
Receivables and payables are stated inclusive of the amount of GST receivable or payable. The net amount of GST 
recoverable from, or payable to, the relevant tax authority is included with other receivables or payables in the 
statement of financial position. 
Cash flows are presented on a gross basis.  The GST components of cash flows arising from investing or financing 
activities which are recoverable from, or payable to, the relevant tax authority are presented as operating cash flows 
included in receipts from customers or payments to suppliers. 
GOVERNMENT GRANTS 
Government grant income is recognised when the obligations under the relevant agreement have been satisfied. 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
30 
 
ACCOUNTING ESTIMATES AND JUDGEMENTS 
In preparing these consolidated financial statements, management has made judgments, estimates and assumptions 
that affect the application of the Group’s accounting policies and the reported amounts of assets, liabilities, income and 
expense.   
The estimates and associated assumptions are based on historical experience and on factors it believes to be reasonable 
under the circumstances, the results of which form the basis of the reported amounts that are not readily apparent 
from other sources.  Actual results may differ from these estimates under different assumptions and conditions. 
The judgements, estimates and assumptions that have a significant effect on the amounts recognised in the financial 
statements are: 
• 
impairment of property, plant and equipment and intangibles – refer to Note 13 and Note 14. 
• 
useful life and residual value of property, plant and equipment and finite life intangible assets – refer Property, 
Plant & Equipment above. 
• 
fair value for aircraft assets and fair value hierarchy- refer to Note 13 and 21. 
• 
current and deferred tax assets – refer to Note 6. 
• 
lease arrangements beyond the current lease contract period – For a number of land and buildings leases as well 
as vessel’s berth leases which are rolling on a month-to-month basis, the Group has made assumptions around the 
likelihood of re-signing these leases and estimated terms of agreement. 
• 
contract liabilities, or deferred income, for unused vouchers and tickets is estimated based on historical results and 
industry trends. 
 
NOTE 2 OPERATING SEGMENTS  
IDENTIFICATION OF REPORTABLE OPERATING SEGMENTS  
The Group has identified the following reportable operational segments based on a combination of factors including 
products and services, geographical areas and regulatory environment: 
• 
Skydiving: comprises tandem skydive and related products, with ancillary aircraft maintenance activities. 
• 
Adventure Experiences: comprises Reef Unlimited with reef-based dive and snorkel experiences and rainforest 
tours operating out of Cairns and Port Douglas; Treetops Adventure which is Australia’s leading operator of aerial 
adventure experiences; and Wild Bush Luxury comprising luxury lodge and premium walking experiences in 
South Australia, Tasmania and the Northern Territory.  
• 
Corporate: comprises the centralised management and business administration services. 
These operating segments are based on the internal reports that are reviewed and used by the CEO in determining the 
allocation of resources.  The CEO reviews earnings before interest, taxes, depreciation and amortisation (EBITDA) at the 
segment level.  The accounting policies adopted for internal reporting to the CEO are consistent with those adopted in 
the financial statements. 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
31 
  
NOTE 2 OPERATING SEGMENTS (CONTINUED) 
OPERATING SEGMENT INFORMATION 
  
Skydiving 
Adventure 
Experiences 
Corporate 
Group 
30 June 2024 
$000 
$000 
$000 
$000 
Sales to external customers at a point in time 
 62,054 
 64,969  
 17  
 127,040  
Sales revenue 
 62,054 
 64,969  
 17  
 127,040 
Other income 
 2,921  
 2,675  
 -  
 5,596  
Total segment revenue 
 64,975  
 67,644  
 17  
 132,636  
  
  
  
  
  
EBITDA 
 9,345  
 13,455  
(7,570) 
 15,230  
Acquisition-related costs and other significant 
expenses (net) 
 673  
 615  
96 
1,384 
Significant aircraft insurance recovery 
(2,329) 
- 
- 
(2,329) 
Share-based payments 
-  
-  
 (98)  
 (98)  
Net gain/loss on sale of assets 
 188  
9 
-  
 197  
Underlying EBITDA 
 7,877  
 14,079  
(7,572) 
 14,384  
EBITDA 
 9,345  
 13,455  
(7,570) 
 15,230  
Depreciation and amortisation 
(4,836) 
(7,227) 
(863) 
(12,926) 
Segment profit/(loss) before financial income and 
taxes 
4,509 
 6,228  
(8,433) 
2,304 
  
  
  
  
  
Total assets as at 30 June 2024 
 47,358  
 99,121  
 45,556  
 192,035  
Total liabilities as at 30 June 2024 
(33,616) 
(20,937) 
(8,540) 
(63,093) 
 
 
 
 
 
  
Skydiving 
Adventure 
Experiences 
Corporate 
Group 
30 June 2023 
$000 
$000 
$000 
$000 
Sales to external customers at a point in time 
 47,982 
 60,597  
 17  
 108,596  
Sales revenue 
 47,982  
 60,597  
 17  
 108,596  
Other income 
 494  
 2,192  
 50  
 2,736  
Total segment revenue 
 48,476 
 62,789 
 67  
 111,332  
  
  
  
  
  
EBITDA 
3,459 
 13,414  
(6,904) 
9,969 
Acquisition-related costs and other significant 
expenses 
 363  
 59  
 (475)  
 (53)  
Share-based payments 
-  
-  
 1,127  
 1,127  
Net gain/loss on sale of assets 
273 
 (5)  
 -  
 268  
Underlying EBITDA 
4,095 
 13,468  
(6,252) 
11,311 
EBITDA 
3,459 
 13,414  
(6,904) 
9,969 
Depreciation and amortisation 
(3,945) 
(6,952) 
(809) 
(11,706) 
Segment profit/(loss) before financial income and 
taxes 
(486) 
6,462 
(7,713) 
(1,737) 
  
  
  
  
  
Total assets as at 30 June 2023 
45,798 
101,074 
43,924 
190,796 
Total liabilities as at 30 June 2023 
(26,909) 
(20,757) 
(14,166) 
(61,832) 
Finance costs and finance income are not allocated to individual segments as these are managed on a group basis.  
Current taxes, deferred taxes and certain financial assets and liabilities are not allocated to individual segments as these 
are also managed on a group basis. 
Underlying EBITDA has been presented on a AASB 16 Leases basis, whereby relevant lease expenses are recognised 
‘below the line’ in depreciation and amortisation and interest expense.  
 
GEOGRAPHICAL DISCLOSURES 
  
Australia 
New Zealand 
Total 
Revenue 
  
  
  
  
30 June 2024 
  
105,179 
21,861 
              127,040 
30 June 2023 
  
 95,309  
 13,287  
 108,596  
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
32 
 
 
NOTE 2 OPERATING SEGMENTS (CONTINUED)  
A reconciliation of profit / (loss) to Underlying EBITDA is as follows: 
 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Loss for the year 
(71) 
(542) 
Finance costs 
1,951 
 1,252  
Depreciation and amortisation 
12,926 
 11,706  
Impairment  
2,354 
(2,689) 
Income tax benefit/(expense) 
(1,930) 
 242  
EBITDA 
15,230 
 9,969  
Acquisition-related costs and other significant expenses (see Note 
4) 
1,384 
(53) 
Significant aircraft insurance recovery 
(2,329) 
- 
Share-based payments 
(98) 
 1,127  
Profit on disposal of assets 
197 
 268  
Underlying EBITDA 
14,384 
 11,311  
 
NOTE 3 OTHER INCOME 
30 June 2024 
30 June 2023 
  
$000 
$000 
Training & education grants 
484 
 383  
Diesel fuel rebate 
951 
 721  
Insurance Recoveries1 
2,686 
 377  
Environmental projects and other marine subsidies 
652 
 282  
Sales of internally generated assets 
222 
 428  
Other 
601 
 545  
  
5,596 
 2,736 
1On 20 October 2023, one of the Company’s aircraft operated by Skydive Australia undertook a forced landing which 
resulted in significant damage to the aircraft.  The aircraft was insured for a value which approximated its carrying value 
at the time of the incident.  Insurance recoveries above includes $2,329,000 in relation to the claim lodged by the 
Company under the Company’s relevant insurance policy.  An impairment of the carrying value of the aircraft of 
$2,354,000 was recognised during the reporting period (refer Note 13).  
 
NOTE 4 ACQUISITION-RELATED COSTS AND OTHER SIGNIFICANT EXPENSES 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Acquisition-related deferred consideration1 
1,000 
 570  
Acquisition-related costs 
(783) 
 (96)  
Restructuring costs 
(581) 
 (365)  
Legal settlement cost 
(600) 
- 
Other (net) 
(420) 
(56) 
Acquisition-related costs and other significant expenses  
(1,384) 
53 
Acquisition-related costs and other significant expenses in the period include a number of non-recurring items, 
principally due to acquisition-related transaction costs, restructuring costs and a legal settlement.   
1Acquisition-related deferred consideration reflects the Directors’ assessment of the change in fair value in the period of 
deferred/contingent consideration liabilities recognised as part of prior acquisitions.  The Directors’ assessment is based 
on consideration of relevant facts and circumstances at the reporting date in relation to the likelihood of a payment by 
the Company of the deferred/contingent consideration. 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
33 
 
NOTE 5 NET FINANCE COSTS 
 
30 June 2024 
30 June 2023 
  
$000 
$000 
Interest income 
201 
 128  
Amortisation borrowing costs 
(83) 
(13) 
Interest expense - borrowings 
(979) 
(382) 
Interest expense - asset finance leases 
(196) 
(369) 
Interest expense - other leases 
(777) 
(603) 
Other 
(117) 
(13) 
Finance expense 
(2,152) 
(1,380) 
Net finance costs 
(1,951) 
(1,252) 
 
NOTE 6 INCOME TAXES  
COMPONENTS OF INCOME TAX EXPENSE/(BENEFIT) 
 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Current tax 
767 
-  
Deferred tax 
(2,023) 
 87  
Under provision/(overprovision) prior year 
(674) 
 155  
Income tax expense/(benefit) 
(1,930) 
 242  
 
RECONCILIATION OF EFFECTIVE TAX RATE  
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Loss before income tax 
(2,001) 
(300) 
  
 
  
Income tax using the Company’s tax rate of 30% 
(600) 
(101) 
Non-allowable items 
20 
 378  
Non-deductible impairment 
406 
-  
Abnormal items 
- 
(152) 
Recognition of other deferred tax balances 
(1,008) 
(92) 
Deductible acquisition costs 
- 
 64  
Under and Over Provision 
(674) 
 155  
Effect of lower tax rate attributable to foreign controlled entities 
(74) 
(10) 
Income tax expense/(benefit) 
(1,930) 
 242  
RECOGNISED DEFERRED TAX ASSETS AND LIABILITIES  
 
Assets 
Liabilities 
  
30 June 2024 
30 June 2023 
30 June 2024 
30 June 2023 
  
$000 
$000 
$000 
$000 
Property, plant & equipment 
- 
-  
(7,507) 
(8,891) 
Intangible assets 
37 
87 
- 
- 
Lease liability 
410 
328 
- 
- 
Provisions 
2,573 
2,487 
- 
- 
Capital raising costs 
579 
585 
- 
- 
Unutilised tax losses 
18,226 
17,105 
- 
- 
Other 
267 
- 
- 
(14) 
Tax assets/(liabilities) 
22,092 
20,592 
(7,507) 
(8,905) 
Set off 
(7,507) 
(8,905) 
 
  
Deferred tax asset  
14,585 
11,687 
 
  
The Australian tax consolidated group has unutilised carried forward tax losses of $60,747,731 (30 June 2023: 
$55,564,727).  A deferred tax asset has been recognised in relation to these losses which is expected to be utilised within 
5 years. 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
34 
 
NOTE 6 INCOME TAXES (CONTINUED) 
TAX EFFECTS RELATING TO EACH COMPONENT OF OTHER COMPREHENSIVE INCOME 
  
2024 
  
  
2023 
  
  
  
Before-tax 
amount 
Tax 
(expense) 
benefit 
Net-of-tax 
amount 
Before-tax 
amount 
Tax 
(expense) 
benefit 
Net-of-tax 
amount 
Consolidated Group 
$000 
$000 
$000 
$000 
$000 
$000 
Revaluation of property, plant 
and equipment 
(636) 
190 
(446) 
 6,354  
(1,888) 
 4,466  
Exchange differences on 
translating foreign operations  
6 
(2) 
4 
(11) 
 3  
(8) 
  
(630) 
188 
(442) 
 6,343  
(1,885) 
 4,458  
  
NOTE 7 AUDITOR’S REMUNERATION 
  
30 June 2024 
30 June 2023 
  
$ 
$ 
Audit services 
176,500 
 170,000  
Taxation services 
146,775 
 140,420  
 
323,275 
310,420 
 
NOTE 8 EARNINGS PER SHARE  
30 June 2024 
30 June 2023 
  
# Shares 
# Shares 
Weighted average of shares in year used in basic earnings per share 
756,952,371 
 753,696,122  
Weighted average of dilutive options and rights outstanding 
19,125,477 
 15,480,823  
Weighted average of ordinary shares in year used in calculating 
dilutive earnings per share 
775,752,142 
 769,176,946  
  
$ 
$ 
Earnings used in basic and diluted earnings per share 
(71) 
(542) 
Basic earnings per share (cents) 
(0.01) 
(0.07 ) 
Diluted earnings per share (cents) 
(0.01)  
(0.07) 
NOTE 9 CASH & CASH EQUIVALENTS 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Cash at bank and on hand 
8,194 
 8,536  
Short term cash deposits 
50 
 51  
Cash and cash equivalents 
8,244 
 8,587  
NOTE 10 TRADE AND OTHER RECEIVABLES  
   
30 June 2024 
30 June 2023 
  
$000 
$000 
Trade receivables 
3,719 
 3,191  
Allowance for expected credit loss 
(147) 
(190) 
  
3,572 
 3,001  
Other receivables 
823 
 611  
Trade and other receivables 
4,395 
 3,612  
NOTE 11 OTHER ASSETS 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Prepayments 
2,087 
 2,219  
Other current assets 
610 
 704  
Other assets 
2,697 
 2,923  
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
35 
 
NOTE 12 RIGHT OF USE ASSETS AND LEASE LIABILITIES  
AMOUNTS RECOGNISED IN THE PROFIT OR LOSS  
30 June 2024 
30 June 2023 
 
$000 
$000 
Depreciation charge on ROU assets 
(3,251) 
(2,715) 
Interest expense 
(777) 
(602) 
Expense related to out-of-scope leases 
(723) 
(1,158) 
The weighted average of the lessee’s incremental borrowing rate including the date of initial application of AASB 16 as 
well as subsequent additions is 3.85% (30 June 2023: 3.46%). 
RIGHT OF USE ASSETS  
 
Land & 
buildings 
Marine Leases 
Office 
Supplies 
Total 
 
$000 
$000 
$000 
$000 
Carrying amount at 30 June 2022 
 14,673  
 2,716  
18 
 17,406  
Additions: New leases 
 1,084  
-  
-  
 1,084  
Modifications and re-assessments of leases 
 54  
-  
-  
 54  
Less: Depreciation expense 
(2,285) 
(413) 
(18) 
(2,716) 
Carrying amount at 30 June 2023 
 13,526  
 2,303  
0 
 15,828  
Additions: New leases 
685 
- 
315 
1,000 
Modifications and re-assessments of leases 
3,377 
51 
- 
3,428 
Less: Depreciation expense 
(2,834) 
(417) 
- 
(3,251) 
Carrying amount at 30 June 2024 
14,754 
1,937 
315 
17,005 
LEASE LIABILITIES 
  
30 June 2024 
30 June 2023 
 Current 
$000 
$000 
Lease liabilities - ROU assets 
(2,925) 
 (2,027)  
Lease liabilities - asset finance 
- 
(2,320) 
  
(2,925) 
 (4,346)  
Non Current 
 
 
Lease liabilities - ROU assets 
(15,470) 
 (14,919)  
Lease liabilities - asset finance 
- 
(3,860) 
 
(15,470) 
 (18,779)  
Total 
 
 
Lease liabilities - ROU assets 
(18,395) 
 (19,946)  
Lease liabilities - asset finance 
- 
(6,180) 
Lease Liabilities 
(18,395) 
 (23,126)  
Historically included in lease liabilities are amounts in relation to asset finance on specific assets.  There were no asset 
finance obligations as at 30 June 2024 (30 June 2023: $6.2 million), with the Company’s prior asset finance facility 
obligations repaid or refinanced as part of the Company’s new secured debt facility during the period (refer Note 16). 
Refer to note 20 for further information on financial instruments. 
 
 
 
 
 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
36 
 
NOTE 13 PROPERTY PLANT & EQUIPMENT  
 
 
Land & 
Buildings 
Plant & 
Equipment
Leasehold 
Improv. Aircraft
Motor 
Vehicles 
Office 
Equipment Vessels
Total 
   
$000 
$000
$000 
$000
$000 
$000
$000
$000 
Cost 1 July 2022 
 3,579 
 17,938
 5,317  37,782
 4,321 
 2,190
 40,165
 111,292 
Accumulated depreciation  
(287) 
(8,195)
(1,149) (2,424)
(2,389) 
(1,654)
12,759)
(28,857) 
Carrying amount 1 July 2022 
 3,292 
 9,743
 4,168  35,358
 1,932 
 536  27,406
 82,435 
  
 
  
 
  
 
 
  
Additions 
103 
2,327 
2,569 
5,618
346 
191
1,042
12,196 
Depreciation expense 
(201) 
(2,261)
(523) 
(2,073)
(327) 
(210)
(2,830)
(8,425) 
Disposals 
- 
(14)
(9) 
(890)
(20) 
-
-
(933) 
Revaluations 
- 
-
- 
6,354
- 
-
-
6,354 
Impairment 
- 
-
- 
(591)
- 
-
-
(591) 
Reversal of prior period 
impairment 
- 
-
- 
3,280
- 
-
-
3,280 
Movement in foreign exchange 
4 
2
31
82
5 
 
-
124
Cost 30 June 2023 
3,686 
20,217 
7,899 
47,138
4,507 
2,381 42,324
128,152 
Accumulated depreciation  
(488) 
(10,420)
(1,663) 
-
(2,571) 
(1,864) (16,706)
(33,712) 
Carrying amount 30 June 2023 
3,198 
9,797            6,236 
47,138
1,936 
517 
25,618 
94,440 
 
 
 
 
 
 
 
Land & 
Buildings
Plant & 
Equipment
Leasehold 
Improv. Aircraft
Motor
Vehicles
Office 
Equipment Vessels
Total
  
$000
$000
$000 
$000
$000
$000 
$000
$000
Cost 1 July 2023 
3,686 
20,217 
7,899 
47,138 
4,507
2,381 42,324
128,152
Accumulated depreciation  
(488)
(10,420)
(1,663) 
-
(2,571)
(1,864) (16,706)
(33,712)
Carrying amount 1 July 2023 
3,198 
9,797 
6,236 
47,138 
1,936
517 
25,618
94,440
 
 
 
  
 
 
  
 
 
Additions 
521
3,059
102
3,425
271
38 
1,613
9,029
Depreciation expense 
(119)
(2,314)
(538) (2,749)
(324)
(187) 
(2,961)
(9,192)
Disposals 
-
(26)
- 
(239)
(42)
- 
-
(307)
Revaluations 
-
-
- 
-
-
- 
-
-
Impairment1 
-
-
- 
(2,354)
-
- 
-
(2,354)
Reversal of prior period 
impairment 
-
-
- 
-
-
- 
-
-
Movement in foreign exchange 
(1)
(3)
(7) 
(16)
(1)
-  
-
(28)
Cost 30 June 2024 
4,206
23,221
7,993 47,922
4,642
2,419 43,937
134,340
Accumulated depreciation  
(607)
(12,708)
(2,200) 
(2,717)
(2,802)
(2,051) (19,667)
(42,752)
Carrying amount 30 June 2024 
3,599
10,513           5,793 
45,205
1,840
368 24,270
91,588
AIRCRAFT VALUATION 
The fair value of aircraft is generally subject to a valuation by an independent valuer, with the last revaluation being 30 
June 2023.  The fair value of aircraft is expected to be determined by an independent valuer at least every three years.   
During the intervening period, the directors monitor fair value movements using directors’ valuations.  The directors’ 
valuations are determined on an aircraft by aircraft basis, taking into consideration the condition of the aircraft, 
including airframe and engine hours and discussion with independent valuers and desktop research on information 
available in the public domain.  The valuation of aircraft is subject to a degree of judgement and factors such as the 
nature, condition and location of the aircraft.  In the event the fair value is materially different from the most recent 
independent valuation, the fair value will be updated to reflect this.  The directors have assessed that the fair value of 
aircraft is not materially different to the most recent independent valuation.  
1During the period, the Company recorded an impairment of $2,354,000 in relation to one of the Company’s aircraft 
operated by Skydive Australia which undertook a forced landing on 20 October 2024. Insurance recoveries of 
approximately $2,329,000 have been recognised in Other Income in relation to the claim lodged under the insurance 
policy (refer Note 3). 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
37 
 
NOTE 14 INTANGIBLE ASSETS  
  
Goodwill Trademarks Computer 
Software 
Customer 
relationships 
and other 
Leases & 
Licences 
Total 
  
$000 
$000 
$000 
$000 
$000 
$000 
Cost 1 July 2022 
 28,801 
 15,579 
 2,718 
 4,090 
    3,252 
 54,440 
Accumulated amortisation and impairment 
- 
- 
(1,505) 
(4,090) 
(3,040) 
(8,635) 
Carrying amount 1 July 2022 
 28,801 
 15,579 
 1,213 
- 
 212 
 45,805 
Additions 
 563 
- 
 568 
- 
 199 
 1,330 
Amortisation expense 
- 
- 
(530) 
- 
(37) 
(567) 
Cost 30 June 2023 
 29,364 
 15,579 
 3,286 
 4,090 
 3,451 
 55,770 
Accumulated amortisation and impairment 
- 
- 
(2,035) 
(4,090) 
(3,077) 
(9,202) 
Carrying amount 30 June 2023 
 29,364 
 15,579 
 1,251 
- 
 374 
 46,568 
 
  
  
  
  
  
  
Cost 1 July 2023 
 29,364 
 15,579 
 3,286 
4,090 
 3,451 
 55,770 
Accumulated amortisation and impairment 
- 
- 
(2,035) 
(4,090) 
(3,077) 
(9,202) 
Carrying amount 1 July 2023 
 29,364 
 15,579 
 1,251 
- 
 374 
 46,568 
Additions 
 - 
- 
 156 
- 
 
 156 
Amortisation expense 
- 
- 
(453) 
- 
(18) 
(471) 
Cost 30 June 2024 
 29,364 
 15,579 
 3,442 
 4,090 
 3,451 
 55,926 
Accumulated amortisation and impairment 
- 
- 
(2,488) 
(4,090) 
(3,095) 
(9,673) 
Carrying amount 30 June 2024 
 29,364 
 15,579 
 954 
- 
 356 
 46,253 
 
IMPAIRMENT DISCLOSURES 
Intangible assets, other than goodwill and trademarks, have finite useful lives. The current amortisation charges for 
intangible assets are included under depreciation and amortisation expense per the statement of profit or loss. Goodwill 
and trademarks have an indefinite useful life. 
The recoverable amount of each of the Group’s relevant CGUs has been determined based on value in use calculations.  
The future cash flow projections for the Group are subject to a significant level of uncertainty and are sensitive to the 
key assumptions in relation to trading and emerging macroeconomic trends. 
The following approach was used in the value in use calculations for each relevant cash generating unit based on five-
year management projections, with sensitivities noted where acquired goodwill and trademarks are recognised at 30 
June 2024 for the relevant CGU: 
• 
Premium Adventure (Wild Bush Luxury): terminal growth rate of 3.0% and a pre-tax discount rate of 15.0% (30 
June 2023: 14.0%).  The sensitivities to impair the CGU’s acquired goodwill and trademarks, all other assumptions 
remaining constant in each case, would be a pre-tax discount rate of 21.4% or a decrease in revenue of 13.7%.  
• 
Family Adventure (Treetops Adventure): terminal growth rate of 3.0% and a pre-tax discount rate of 15.4% (30 
June 2023: 15.0%). The sensitivities to impair the CGU’s acquired goodwill and trademarks, all other assumptions 
remaining constant in each case, would be a discount rate of 18.1% or a decrease in revenue of 9.4%. 
 
NOTE 15 TRADE AND OTHER PAYABLES  
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Trade payables 
2,324 
2,224  
Sundry payables and accrued expenses 
7,703 
7,709  
Insurance premiums financing  
1,021 
960 
Trade and other payables 
11,048 
 10,893  
 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
38 
 
NOTE 16 BORROWINGS 
 
30 June 2024 
30 June 2023 
  
$000 
$000 
Current 
  
Bank loans (net of capitalised borrowing costs)1 
2,005 
-  
Total current borrowings 
2,005 
-  
 
  
Non-current 
 
  
Government loan2 
1,830 
 1,838  
Bank loans (net of capitalised borrowing costs)1 
13,353 
 7,372  
Total non-current borrowings 
15,183 
 9,210  
Total borrowings 
17,188 
 9,210  
 
 
Movement:  
$000 
Carrying amount at 30 June 2023 
9,210  
Drawdowns (net of capitalised borrowing costs) 
16,280 
Repayments 
(8,295) 
FX revaluation 
(7) 
Carrying amount at 30 June 2024 
17,188 
 
1In December 2023, the Group entered into a new secured corporate debt facility with Commonwealth Bank of Australia 
(CBA).  The CBA facility replaced the Group’s Multi Option Facility Agreement with National Australia Bank (NAB).  The 
CBA facility limits at 30 June 2024 are: 
• 
Equipment loan facility: $14.0 million, drawn to $13.1m at 30 June 2024.  Facility expiry is December 2028.  Principal 
and interest payments are payable quarterly.   
• 
Market rate loan facility: $20.5 million, drawn to $3.0 million at 30 June 2024.  Facility expiry is December 2026.  
Interest is payable monthly. 
• 
Asset finance lease facility: $3.0 million revolving subject to annual review, undrawn at 30 June 2024. 
• 
Other facilities: $5.2 million, comprising working capital (overdraft, credit card) and bank guarantee facilities. 
 
Interest rates on the drawn CBA borrowings range from 6.8% to 7.2% per annum at 30 June 2024.  The Group has 
entered into a General Security Agreement with CBA for both the Australia and New Zealand operations.  CBA holds a 
security interest in and over all the secured property of the Group.  Additionally, under the Equipment loan facility, CBA 
has a first registered charge over 11 of the Group’s aircraft as security. 
The CBA facility includes Gross Leverage Ratio and Debt Service Cover Ratio financial covenants.   
2The Group has also drawn down on the Strategic Tourism Asset Protection Program (STAPP) to the amount of NZ$2.0 
million (limit NZ$2.0 million) which is repayable by April 2026.  This loan was interest free until 21 April 2023. Thereafter 
the interest rate on the STAPP facility is fixed at 3.0% per annum and is payable quarterly.  
 
 
 
 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
39 
 
NOTE 17 SHARE BASED PAYMENTS  
30 June 2024 
30 June 2023 
$000 
$000 
Expenses arising from equity-settled share-based payment 
transactions 
(98) 
1,127  
Share-based payment expense 
(98) 
1,127 
OPTIONS  
In 2015, a total of 10,300,000 options were granted to KMP under the STB Share Option Plan to take up ordinary shares 
at an exercise price of $0.25 each.  These options expire on 9 February 2025.  No share options were exercised during the 
period. 
PERFORMANCE RIGHTS  
Grant date 
Expiry date 
Exercise 
price $ 
Opening 
balance 
Granted 
Exercised/ 
vested 
Expired/ 
forfeited/ 
other 
Ending 
balance 
Share price 
at grant date 
$ 
Expected 
volatility 
Risk 
free rate 
Fair value at 
grant date $ 
16 Nov 2020 
30 Nov 2024 
-  4,508,196 
-  
2,254,098 (2,254,098) 
 - 
$0.260 
N/A 
N/A 
 1,001,038 
23 Nov 2021 
30 Nov 2025 
- 
 2,464,193 
- 
- 
(1,101,038) 
 1,363,155 
$0.340 
N/A 
N/A 
 742,085 
21 Dec 2022 
30 Sep 2027 
- 12,000,000 
 - 
- (4,500,000) 
 7,500,000 
$0.225 
74.71% 
3.28% 
 2,700,000 
21 Dec 2022 
30 Nov 2025 
- 
1,447,811 
- 
- 
(827,189) 
620,622 
$0.225 
74.71% 
N/A 
 325,757 
22 Dec 2023 
30 Nov 2026 
- 
- 
1,780,650 
- 
(657,064) 
1,123,586 
$0.185 
55.00% 
3.70% 
329,420 
The weighted average share price during the financial year was $0.195 (2023: $0.232).   The weighted average remaining 
contractual life of options outstanding at the end of the financial year was 2.6 years (2023: 2.6 years).  
Vesting conditions other than market conditions are not taken into account when estimating the fair value and any 
service requirement to be rendered is presumed to be satisfied. 
The fair value at grant date is based on the market price of the shares reduced by the present value of dividends 
expected to be paid during the vesting period. 
NOTE 18 CAPITAL 
MOVEMENTS IN ORDINARY SHARE CAPITAL 
  
30 June 
2024 
30 June 
2023 
30 June 
2024 
30 June 
2023 
  
$000 
$000 
Number 
Number 
Opening balance 
232,218 
231,398 
755,203,289 
752,272,746 
Employee share plan/performance rights purchases 
- 
-  
2,254,098 
2,930,543 
Transfer from option reserve 
475 
 820  
- 
-  
Closing balance 
232,693 
 232,218  
757,457,387 
 755,203,289  
 
CAPITAL MANAGEMENT 
The Group aims to meet their strategic objectives and operational needs through the appropriate use of debt and 
equity, while taking account of the additional financial risks of higher debt levels.  Capital is regarded as total equity, as 
recognised in the statement of financial position, plus net debt. Net debt is calculated as total borrowings plus amounts 
outstanding under asset finance leases less cash and cash equivalents. 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Borrowings 
(17,188) 
(9,210) 
Amounts outstanding under asset finance 
- 
(6,180) 
Cash and cash equivalents 
8,244 
 8,587  
Net (Debt)/Cash 
(8,944) 
(6,803) 
Equity 
(128,942) 
(128,964) 
Total 
(137,886) 
(135,767) 
Gearing ratio 
7% 
5% 
Underlying EBITDA 
14,384 
 11,311  
Net Debt to Underlying EBITDA 
(0.6x) 
(0.6x) 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
40 
 
NOTE 18 CAPITAL (CONTINUED) 
DIVIDENDS AND FRANKING ACCOUNT  
No dividend was paid or declared during the period (30 June 2023: nil).  30% franking credits available to shareholders 
for subsequent periods were $9,334,000 at 30 June 2024 (30 June 2023: $9,334,000).   
 
NOTE 19 RESERVES 
NATURE AND PURPOSE OF RESERVES 
• 
Asset revaluation reserve: records revaluations of non-current assets. Under certain circumstances dividends can 
be declared from this reserve. 
• 
Option reserve: records items recognised as expenses on valuation of employee share options. 
• 
Common control reserve: represents the excess purchase consideration over the carrying value of assets and 
liabilities acquired in the group reorganization which occurred on 1 July 2014. 
• 
Foreign currency translation reserve: records exchange differences arising on translation of a foreign controlled 
subsidiary.  
 
MOVEMENTS IN RESERVES  
The movement in each class of reserves during the current and previous year is set out below. 
 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Asset revaluation reserve 
  
  
Opening balance 
5,813 
 1,347  
Revaluation gain/(loss) on property, plant & equipment 
(446) 
 4,466  
  
5,367 
 5,813  
Share options reserve 
 
  
Opening balance 
2,186 
 1,879  
Amount recognised in income statement during period 
(573) 
 307  
  
1,613 
 2,186  
Common control reserve 
 
  
Opening balance 
(4,171) 
(4,171) 
Amounts acquired during period 
- 
-  
  
(4,171) 
(4,171) 
Foreign currency translation reserve 
 
 
Opening balance 
(218) 
(210) 
Translation differences from foreign operations during period 
(38) 
(8) 
  
(256) 
(218) 
Reserves 
2,553 
 3,610  
 
NOTE 20 FINANCIAL RISK MANAGEMENT 
The Group has exposure to credit risk, liquidity risk and market risk arising from the use of financial instruments.  
The Board of Directors has overall responsibility for the establishment and oversight of the risk management 
framework. 
Credit Risk 
Exposure to credit risk relating to financial assets arises from the potential non-performance by counterparties of 
contract obligations that could lead to a financial loss to the Group. 
Credit Risk Exposures 
The carrying amount of the Group’s financial assets represents the maximum credit exposure. 
 
  
30 June 2024 
30 June 2023 
  
$000 
$000 
Cash and cash equivalents 
8,244 
 8,587  
Trade and other receivables 
4,395 
 3,612  
Financial assets 
12,639 
 12,199  
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
41 
 
NOTE 20 FINANCIAL RISK MANAGEMENT (CONTINUED) 
Cash and cash equivalents 
Cash at bank and short-term deposits are held with Australian and New Zealand banks with acceptable credit ratings. 
Trade and other receivables 
Credit risk is managed through regular monitoring of customer accounts and payments.  Such monitoring is used in 
assessing receivables for impairment.  The Group has no significant concentration of credit risk with any single 
counterparty or group of counterparties. Credit risk is principally attributable to local and international travel agents and 
inbound tour operators, including online and traditional high street travel agents. 
The Group does not normally require or hold collateral for the purposes of securing receivables. 
Impairment of trade receivables  
The Group applies the AASB 9 simplified approach to measuring expected credit losses which uses a lifetime expected 
loss allowance for all trade receivables.  To measure expected credit losses trade receivables have been grouped based 
on shared credit risk characteristics and historical credit loss. 
The Group has sought to determine risk on characteristics of certain groups and their respective risk categories.  
  
Category 1 
Category 2 
Category 3 Category 4 
Category 5 
Total 
  
$000 
$000 
$000 
$000 
$000 
$000 
30 June 2024 
  
  
  
  
  
  
Expected credit loss rate 
0% >0% to 25% 
>25% to 50% >50% to 75% >75% to 100% 
  
Gross balance outstanding ($000) 
 
3,574 
 
- 
 
- 
 
- 
 
 146 
 
3,720 
Expected credit loss 
- 
 - 
 - 
- 
 146 
 146 
  
  
0% 
0% 
0% 
100 % 
4% 
 
30 June 2023 
  
  
  
  
  
  
Expected credit loss rate 
0% 
>0% to 25% >25% to 50% >50% to 75% >75% to 100% 
  
Gross balance outstanding ($000) 
 2,875 
 148 
16 
 3 
 149 
 3,191 
Expected credit loss 
- 
 15 
 7 
 - 
 168 
 190 
 
 
10% 
44% 
0% 
113% 
6% 
 
a) 
Liquidity risk 
Liquidity risk arises from the possibility that the Group might encounter difficulty in settling its debts or otherwise 
meeting its obligations related to financial liabilities.  The Group’s approach to managing liquidity is to ensure that it will 
always have sufficient liquidity to meet its liabilities when due, under normal and stressed conditions, without incurring 
unacceptable losses or reputational risk.   
The Group maintains a general corporate facility and cash reserves to mitigate this exposure. 
The following table details the Group’s remaining contractual maturity for its financial instrument liabilities.  The table 
has been drawn up based on the undiscounted cash flows of financial liabilities based on the earliest date on which the 
financial liabilities are required to be paid. 
Financial maturity analysis 
  
Carrying 
amount  
Contracted 
cash flow 
6 months 
or less 
6 to 12 months  
1 to 2 years 
More than 
2 years 
$000 
$000 
$000 
$000 
$000 
$000 
30 June 2024 
  
  
  
  
  
  
Government loan 
1,830 
1,830 
- 
- 
1,830 
- 
Bank loans 
15,358 
15,358 
982 
944 
4,149 
9,283 
Trade and other payables 
11,047 
11,047 
11,047 
 
 
 
Lease liabilities 
18,395 
18,395 
1,502 
1,471 
2,616 
12,806 
Deferred consideration 
1,075 
1,075 
- 
1,075 
- 
- 
Financial liabilities 
47,705 
47,705 
13,531 
3,490 
8,595 
22,089 
 
30 June 2023 
  
  
  
  
  
  
Government loan 
 1,838  
 1,838  
-  
-  
 1,838  
-  
Bank loans 
 7,372  
 7,372  
-  
-  
 7,372  
  
Trade and other payables 
 10,893  
 10,893  
 10,893  
-  
-  
-  
Lease liabilities 
 23,125  
 23,125  
 2,262  
 2,084  
 3,658  
 15,121  
Deferred consideration 
 3,270  
 3,270  
 120  
 2,075  
 1,075  
  
Financial liabilities 
 46,498  
 46,498  
 13,275  
 4,159  
 13,943  
 15,121  
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
42 
 
NOTE 20 FINANCIAL RISK MANAGEMENT (CONTINUED) 
b) 
Market Risk 
 
Interest rate risk  
Exposure to interest rate risk arises on financial assets and financial liabilities recognised at the end of the reporting 
period whereby a future change in interest rates will affect future cash flows or the fair value of fixed rate financial 
instruments.  The Group is also exposed to earnings volatility on floating rate instruments.  The financial instruments 
that primarily expose the Group to interest rate risk are borrowings and cash and cash equivalents. 
Interest rate risk is managed using a mix of fixed and floating rate debt.  At 30 June 2024, approximately 10% (30 June 
2023: 55%) of the Group’s debt is fixed. 
Foreign exchange risk 
Exposure to foreign exchange risk may result in the fair value or future cash flows of a financial instrument fluctuating 
due to movement in foreign exchange rates of currencies other than the AUD functional currency of the Group. 
With instruments being held by overseas operations, fluctuations in the NZ Dollar may impact on the Group’s financial 
results. 
There are currently no hedging arrangements in place to manage foreign currency risk. 
 
Sensitivities 
The Group does not account for any financial assets or liabilities at fair value through the profit or loss, and has no 
derivatives designated as hedging instruments under the fair value hedge accounting model.  As such, a change in 
interest rates at reporting date would not impact profit or loss. 
In relation to variable interest rate instruments, principally being bank loans under the secured debt facility with CBA, 
the impact of a 100 basis point change in interest rates at the reporting date is immaterial. 
Fair values 
The fair values of financial assets and financial liabilities approximate their carrying amounts in the statement of 
financial position.  
 
NOTE 21 FAIR VALUE MEASUREMENT 
FAIR VALUE HIERARCHY 
The following tables detail the assets and liabilities of the Group, measured or disclosed at fair value, using a three-level 
hierarchy, based on the lowest level of input that is significant to the entire fair value measurement, being: 
• 
Level 1: Quoted prices (unadjusted) in active markets for identical assets or liabilities that the entity can access at 
the measurement date; 
• 
Level 2: Inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either 
directly or indirectly; and 
• 
Level 3: Unobservable inputs for the asset or liability. 
The following tables provide the fair values of the Group’s assets and liabilities measured and recognised on a recurring 
basis after initial recognition and their categorisation within the fair value hierarchy. 
  
Level 1  
Level 2 
Level 3  
Total 
  
$000 
$000 
$000 
$000 
30 June 2024 
  
  
  
  
Aircraft 
-  
-  
45,205 
45,205 
Total assets 
-  
-  
45,205 
45,205 
  
  
  
  
  
30 June 2023 
  
  
  
  
Aircraft 
-  
 - 
 47,138  
 47,138  
Total assets 
-  
-  
 47,138  
 47,138  
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
43 
 
NOTE 21 FAIR VALUE MEASUREMENT (CONTINUED) 
AIRCRAFT 
The fair value of aircraft equipment is expected to be determined every three years based on valuations by an 
independent valuer, with the last valuation being 30 June 2023.   
 
  
Aircraft 
Total 
  
$000 
$000 
Balance at 1 July 2022 
 35,358  
 35,358  
Additions 
 5,627  
 5,627  
Disposals 
(890) 
(890) 
Gains recognized in profit or loss 
 2,689  
 2,689  
Gains recognized in other comprehensive 
income 
6,337 
6,337 
Depreciation 
(2,073) 
(2,073) 
Other 
 90  
 90  
Balance at 30 June 2023 
 47,138  
 47,138  
  
  
  
Balance at 1 July 2023 
 47,138  
 47,138  
Additions 
3,425   
3,425   
Disposals 
(239) 
(240) 
Gains recognized in profit or loss 
-   
-   
Gains recognized in other comprehensive 
income 
(2,354) 
(2,353) 
Depreciation 
(2,749) 
(2,749) 
Other 
 (16)  
 (16)  
Balance at 30 June 2024 
 45,205  
 45,205  
 
NOTE 22 CASH FLOW INFORMATION  
30 June 2024 
30 June 2023 
$000 
$000 
Loss after income tax   
(71) 
(542) 
 
 
  
Non-cash items in profit or loss 
 
  
Depreciation and amortisation 
12,927 
 11,706  
Impairment 
2,354 
(2,689) 
One-off items – non-cash 
(962) 
 1,357  
Net loss on sale of assets 
197 
 268  
Unrealised foreign currency exchange gains/(losses) 
19 
(145) 
 
14,464 
 9,955  
Changes in assets and liabilities: 
 
  
(Increase)/Decrease in trade and other receivables 
(1,654) 
(3,155) 
Decrease in other current assets 
93 
 952  
(Increase) in inventories 
(326) 
(356) 
Decrease in trade and other payables 
909 
39 
(Increase) in income taxes payable 
793 
 10  
Decrease/(Increase) in deferred taxes payable 
(2,925) 
 2,051  
Decrease in provisions 
157 
 225  
Cash flows from operating activities 
11,511 
 9,721  
 
 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
44 
 
NOTE 23 RELATED PARTY DISCLOSURES 
RELATED PARTIES  
The Group’s related parties are as follows:  
• 
Entities exercising control over the Group: the ultimate parent entity that exercises control over the Group is 
Experience Co Limited, which is incorporated in Australia. 
• 
Key Management Personnel: persons having authority and responsibility for planning, directing and controlling 
the activities of the entity, directly or indirectly, including directors (executive and non-executive) of that entity.  
• 
Other Related Parties: other related parties include entities controlled by the ultimate parent entity and entities 
over which key management personnel have joint control. 
 
KEY MANAGEMENT PERSONNEL REMUNERATION 
 
30 June 2024 
30 June 2023 
$ 
$ 
Short-term employee benefits 
1,464,222 
 1,668,030  
Post-employment benefits 
110,415 
 112,123  
Share-based payments 
(24,342) 
 851,154  
Total KMP remuneration 
1,550,295 
 2,631,307  
 
RELATED PARTY TRANSACTIONS AND BALANCES 
Transactions between related parties are on normal commercial terms and conditions no more favourable than those 
available to other parties unless otherwise stated.  
30 June 2024 
30 June 2023 
$ 
$ 
Property leases and outgoings  
391,983 
 350,392  
Asset acquisitions 
260,000 
2,206,686 
Related party expenses 
651,983 
2,557,078  
 
Property lease transactions 
During the period, property lease and outgoing costs were incurred in relation to entities controlled by Anthony 
Boucaut (Director): 
• 
Newcastle Drop Zone: IGMAITB Pty Ltd atf IGMAITB Discretionary Trust for the property located at Belmont 
Airport, NSW. 
• 
Shellharbour Airport Hangar facilities: Illawarra Hangar Pty Ltd atf Illawarra Hangar Unit Trust for properties 
located at Shellharbour Airport, NSW. 
 
Asset acquisitions 
During the period, the Group paid a deposit of $260,000 to entities controlled by Anthony Boucaut (Director) in relation 
to the purchase of interests in a hangar facility and related equipment located at Shellharbour Airport, NSW (refer Note 
24). 
NOTE 24 SUBSEQUENT EVENTS  
In July 2024, the Group purchased interests in a hangar facility and related equipment located at Shellharbour Airport, 
NSW for $1,350,000 from entities controlled by Anthony Boucaut (Director).  The Group’s aircraft maintenance 
operations currently utilise the hangar facility and the Group negotiated terms to acquire the interests following an 
assessment of the Group’s future aircraft maintenance requirements.   
There have been no other significant subsequent events since the end of the period. 
NOTE 25 CONTINGENT ASSETS AND LIABILITIES  
As at 30 June 2024, the Group had drawn bank guarantees amounting to $1,784,516 (30 June 2023: $1,626,863). 
There are no other contingent liabilities or assets requiring disclosure as at the date of this report. 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
45 
 
NOTE 26 CONTROLLED ENTITIES  
The subsidiaries listed have share capital consisting solely of ordinary shares which are held directly by the Group. The 
proportion of ownership interests held equals the voting rights held by Group. Each subsidiary’s principal place of 
business is also its country of incorporation.  Other than banking covenants there are no significant restrictions over the 
Group’s ability to access or use assets, and settle liabilities, of the Group. 
 
PRINCIPAL PLACE 
OF BUSINESS 
OWNERSHIP 
INTEREST 
NAME OF SUBSIDIARY 
  
2024 
2023 
Aircraft Maintenance Centre Pty Ltd 
Australia 
100% 
100% 
Australia Skydive Pty Ltd 
Australia 
100% 
100% 
B & B No 2 Pty Ltd  
Australia 
100% 
100% 
Bill & Ben Investments Pty Ltd 
Australia 
100% 
100% 
Skydive Holdings Pty Ltd  
Australia 
100% 
100% 
Skydive the Beach and Beyond Airlie Beach Pty Ltd  
Australia 
100% 
100% 
Skydive the Beach and Beyond BB Pty Ltd 
Australia 
100% 
100% 
Skydive the Beach and Beyond Central Coast Pty Ltd 
Australia 
100% 
100% 
Skydive the Beach and Beyond Great Ocean Road Pty Ltd 
Australia 
100% 
100% 
Skydive the Beach and Beyond Hunter Valley Pty Ltd 
Australia 
100% 
100% 
Skydive the Beach and Beyond Melbourne Pty Ltd  
Australia 
100% 
100% 
Skydive the Beach and Beyond Newcastle Pty Ltd 
Australia 
100% 
100% 
SBB Trading Pty Ltd  
Australia 
100% 
100% 
Skydive the Beach and Beyond Sydney Wollongong Pty Ltd 
Australia 
100% 
100% 
Skydive the Beach and Beyond Yarra Valley Pty Ltd 
Australia 
100% 
100% 
Skydive.com.au Pty Ltd 
Australia 
100% 
100% 
STBAUS Pty Ltd 
Australia 
100% 
100% 
Skydive International Holdings Pty Ltd 
Australia 
100% 
100% 
Skydive Investments Pty Ltd 
Australia 
100% 
100% 
Raging Thunder Pty Ltd 
Australia 
100% 
100% 
Fitzroy Island Ferries Pty Ltd 
Australia 
100% 
100% 
Fitzroy Island Pty Ltd 
Australia 
100% 
100% 
Martheno Pty Ltd 
Australia 
100% 
100% 
ILB Pty Ltd 
 
Australia 
100% 
100% 
Reef Magic Cruises Pty Ltd 
 
Australia 
100% 
100% 
Calypso Reef Charters Pty Ltd 
Australia 
100% 
100% 
Fish for Fish Investments Pty Ltd 
Australia 
100% 
100% 
Experience Daintree Pty Ltd 
Australia 
100% 
100% 
J & J Wallace (Holdings) Pty. Ltd 
Australia 
100% 
100% 
J & J Wallace (Projects) Pty Ltd 
Australia 
100% 
100% 
J & J Wallace (Tours) Pty Ltd 
Australia 
100% 
100% 
J & J Wallace (Permits) Pty. Ltd 
Australia 
100% 
100% 
Experience Marine Pty Ltd 
 
Australia 
100% 
100% 
Experience Co Admin Pty Ltd 
 
Australia 
100% 
100% 
Experience Co Admin QLD Pty Ltd 
 
Australia 
100% 
100% 
Skydive Australia Collections Pty Ltd 
 
Australia 
100% 
100% 
Wild Bush Luxury Experience Pty Ltd 
Australia 
100% 
100% 
Capital Jet Engineering Pty Ltd  
 
Australia 
100% 
100% 
Skydive Shellharbour Pty Ltd 
 
Australia  
100% 
100% 
Australian Jump Pilot Academy Pty Ltd 
 
Australia  
100% 
100% 
There by Air Pty Ltd  
 
Australia  
100% 
100% 
Canopy Adventure Pty Ltd 
 
Australia 
100% 
100% 
Canopy Adventure Yanchep Pty Ltd 
Australia 
100% 
100% 
TATPP Pty Ltd 
and as Trustee for the TATPP Unit Trust 
Australia 
100% 
100% 
Trees Adventure Holdings Pty Ltd 
Australia 
100% 
100% 
Trees Adventure Pty Ltd 
Australia 
100% 
100% 
 
 
 
 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
NOTES TO THE FINANCIAL STATEMENTS  
 
46 
 
NOTE 26 CONTROLLED ENTITIES (CONTINUED)  
 
 
PRINCIPAL PLACE 
OF BUSINESS 
OWNERSHIP 
INTEREST 
NAME OF SUBSIDIARY 
  
2024 
2023 
Trees Canberra Pty Ltd 1 
Australia 
100% 
- 
Trees Central Coast Pty Ltd 
Australia 
100% 
100% 
Trees Kuringai Pty Ltd 
Australia 
100% 
100% 
Trees Mosman Pty Ltd 
Australia 
100% 
100% 
Trees Newcastle Pty Ltd 
Australia 
100% 
100% 
Trees Nowra Pty Ltd 
Australia 
100% 
100% 
Trees Pennant Hills Pty Ltd 
Australia 
100% 
100% 
Trees Sunshine Pty Ltd 
Australia 
100% 
100% 
Trees Western Sydney Pty Ltd 
Australia 
100% 
100% 
Trees Yarramundi Pty Ltd 
Australia 
100% 
100% 
Trees Yeodene Pty Ltd 
Australia 
100% 
100% 
Treetop Adventure Australia Pty Ltd 
Australia 
100% 
100% 
Treetop Adventures Holdings Pty Ltd 
Australia 
100% 
100% 
Trees Coffs Harbour Pty Ltd 
Australia 
100% 
100% 
Treetops Cape Tribulation Pty Ltd 
Australia 
100% 
100% 
Experience Co NZ Holdings Limited  
 
New Zealand 
100% 
100% 
Skydive Queenstown Limited 
 
New Zealand 
100% 
100% 
Ultimate Adventure Group Ltd  
 
New Zealand 
100% 
100% 
Parachute Adventure Queenstown Limited 
 
New Zealand 
100% 
100% 
Skydive Wanaka Limited 
 
New Zealand 
100% 
100% 
Performance Aviation (New Zealand) Limited 
  
New Zealand 
100% 
100% 
Skydive (New Zealand) Ltd       
 
New Zealand 
100% 
100% 
1 New entity during the year  
 
NOTE 27 PARENT ENTITY DISCLOSURES  
The following information has been extracted from the books and records of the parent and has been prepared in 
accordance with Australian Accounting Standards. 
30 June 2024 
30 June 2023 
$000 
$000 
Profit/(loss) for the period 
(6,057) 
(9,278) 
Other comprehensive income 
- 
-  
Total comprehensive income for the period after tax 
(6,057) 
(9,278) 
 
 
  
Current assets 
3,916 
 16,991  
Non-current assets 
194,805 
 191,141  
Total assets 
198,721 
 208,132  
 
 
  
Current liabilities 
6,143 
 7,487  
Non-current liabilities 
14,274 
 19,429  
Total liabilities 
20,417 
 26,916  
 
 
  
Issued capital 
231,789 
 231,186  
Retained earnings 
(57,367) 
(51,310) 
Reserves 
999 
 1,341  
Total Equity 
175,421 
 181,217  
Significant accounting policies are consistent with those applied by the Group. 
The parent entity had no guarantees, contingent liabilities or commitments as at balance date. 
In FY24 a number of registered entities had equity transferred to the parent entity totalling ($2,883)

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CONSOLIDATED ENTITY DISCLOSURE STATEMENT  
 
47 
 
The following information is provided pursuant to section 295(3A) of the Corporations Act 2001. 
 
 
 
 
 
NAME OF SUBSIDIARY 
TYPE OF ENTITY 
TRUSTEE / 
JV PARTNER / 
JV PARTICIPANT 
PLACE OF 
INCORPORATION 
/ FORMATION 
OWNERSHIP 
INTEREST 
AUSTRALIAN 
OR FOREIGN 
TAX 
RESIDENT 
Aircraft Maintenance Centre Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Australia Skydive Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
B & B No 2 Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Bill & Ben Investments Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive Holdings Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Airlie Beach Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond BB 
Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Central Coast Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Great Ocean Road Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Hunter Valley Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Melbourne Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Newcastle Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
SBB Trading Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Sydney Wollongong Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive the Beach and Beyond 
Yarra Valley Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive.com.au Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
STBAUS Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive International Holdings Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive Investments Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Raging Thunder Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Fitzroy Island Ferries Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Fitzroy Island Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Martheno Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
ILB Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Reef Magic Cruises Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Calypso Reef Charters Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Fish for Fish Investments Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Experience Daintree Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
J & J Wallace (Holdings) Pty. Ltd. 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
J & J Wallace (Projects) Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
J & J Wallace (Tours) Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
J & J Wallace (Permits) Pty. Ltd. 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Experience Marine Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Experience Co Admin Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Experience Co Admin QLD Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive Australia Collections Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Wild Bush Luxury Experience Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Capital Jet Engineering Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Skydive Shellharbour Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Australian Jump Pilot Academy Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
There by Air Pty Ltd  
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Canopy Adventure Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Canopy Adventure Yanchep Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
TATPP Pty Ltd 
Body Corporate 
Trustee 
Australia 
100% 
Australian 
TATPP Unit Trust 
Trust 
Not applicable 
Australia 
100% 
Australian 
Trees Adventure Holdings Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Adventure Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
 
 
 

 
 
EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
 
CONSOLIDATED ENTITY DISCLOSURE STATEMENT  
 
48 
 
CONSOLIDATED ENTITY DISCLOSURE STATEMENT (CONTINUED)  
 
 
 
 
 
 
   NAME OF SUBSIDIARY 
TYPE OF ENTITY 
TRUSTEE / 
JV PARTNER / 
JV PARTICIPANT 
PLACE OF 
INCORPORATION 
/ FORMATION 
OWNERSHIP 
INTEREST 
AUSTRALIAN 
OR FOREIGN 
TAX 
RESIDENT 
Trees Canberra Pty Ltd1 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Central Coast Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Coffs Harbour Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Kuringai Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Mosman Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Newcastle Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Nowra Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Pennant Hills Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Sunshine Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Western Sydney Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Yarramundi Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Trees Yeodene Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Treetop Adventure Australia Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Treetop Adventures Holdings Pty 
Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Treetops Cape Tribulation Pty Ltd 
Body Corporate 
Not applicable 
Australia 
100% 
Australian 
Experience Co NZ Holdings 
Limited  
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
Skydive Queenstown Limited 
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
Ultimate Adventure Group Ltd  
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
Parachute Adventure Queenstown 
Limited 
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
Skydive Wanaka Limited 
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
Performance Aviation (New 
Zealand) Limited 
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
Skydive (New Zealand) Limited 
Body Corporate 
Not applicable 
New Zealand 
100% 
Foreign / 
New Zealand 
 
 
 
 
 
 
 
1 New entity during the year  
 
 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
DIRECTORS’ DECLARATION 
49 
In the Directors’ opinion: 
1.
The financial statements and notes thereto:
(a)
comply with the Corporations Act 2001, Australian Account Standards, Corporations Regulations 2001 and
other mandatory professional reporting requirements; 
(b)
comply with International Financial Reporting Standards as issued by the International Accounting Standards
Board as described in Note 1 to the financial statements; and
(c)
give a true and fair view of the consolidated entity’s financial position as at 30 June 2024 and of its
performance for the period ended on that date.
2 
The Consolidated Entity Disclosure Statement is true and correct. 
3 
There are reasonable grounds to believe that the company will be able to pay its debts as and when they become 
due and payable. 
The directors have been given the declarations required by section 295A of the Corporate Act 2001. 
Signed in accordance with a resolution of the directors made pursuant to section 295(5)(a) of the Corporations Act 2001. 
On behalf of the directors. 
_____________________ 
_______________________ 
John O’Sullivan       
 Kerry (Bob) East 
Chief Executive Officer   
  Chair 
Dated:  21 August 2024 

RSM Australia Partners is a member of the RSM network and trades as RSM.  RSM is the trading name used by the 
members of the RSM network.  Each member of the RSM network is an independent accounting and consulting firm 
which practices in its own right.  The RSM network is not itself a separate legal entity in any jurisdiction. 
RSM Australia Partners ABN 36 965 185 036 
Liability limited by a scheme approved under Professional Standards Legislation 
AUDITOR’S INDEPENDENCE DECLARATION 
As lead auditor for the audit of the financial report of Experience Co Limited and controlled entities for the year 
ended 30 June 2024, I declare that, to the best of my knowledge and belief, there have been no contraventions 
of: 
(i)
the auditor independence requirements of the Corporations Act 2001 in relation to the audit; and
(ii)
any applicable code of professional conduct in relation to the audit.
RSM AUSTRALIA PARTNERS 
G N Sherwood 
Partner 
Sydney, NSW 
Dated:  21 August 2024 
50

RSM Australia Partners is a member of the RSM network and trades as RSM.  RSM is the trading name used by the 
members of the RSM network.  Each member of the RSM network is an independent accounting and consulting firm 
which practices in its own right.  The RSM network is not itself a separate legal entity in any jurisdiction. 
RSM Australia Partners ABN 36 965 185 036 
Liability limited by a scheme approved under Professional Standards Legislation 
INDEPENDENT AUDITOR’S REPORT  
To the Members of Experience Co Limited 
Opinion 
We have audited the financial report of Experience Co Limited. (the Company) and its subsidiaries (the Group), 
which comprises the consolidated statement of financial position as at 30 June 2024, the consolidated statement 
of comprehensive income, the consolidated statement of changes in equity and the consolidated statement of 
cash flows for the year then ended, and notes to the financial statements, including material accounting policy 
information, the consolidated entity disclosure statement and the directors' declaration.  
In our opinion the accompanying financial report of the Group is in accordance with the Corporations Act 2001, 
including:  
(i)
giving a true and fair view of the Group's financial position as at 30 June 2024 and of its financial
performance for the year then ended; and
(ii) complying with Australian Accounting Standards and the Corporations Regulations 2001.
Basis for Opinion 
We conducted our audit in accordance with Australian Auditing Standards. Our responsibilities under those 
standards are further described in the Auditor's Responsibilities for the Audit of the Financial Report section of 
our report. We are independent of the Group in accordance with the auditor independence requirements of the 
Corporations Act 2001 and the ethical requirements of the Accounting Professional and Ethical Standards Board's 
APES 110 Code of Ethics for Professional Accountants (including independence standards) (the Code) that are 
relevant to our audit of the financial report in Australia. We have also fulfilled our other ethical responsibilities in 
accordance with the Code.  
We confirm that the independence declaration required by the Corporations Act 2001, which has been given to 
the directors of the Company, would be in the same terms if given to the directors as at the time of this auditor's 
report. 
We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our 
opinion. 
Key Audit Matters 
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of 
the financial report of the current period. These matters were addressed in the context of our audit of the financial 
report as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters. 
51

Key Audit Matter 
How our audit addressed this matter 
Recognition of Revenue 
The recognition of revenue and the associated 
deferred revenue is significant to the audit and is 
considered to be a key audit matter due to the nature 
of the revenue, which is often paid in advance of the 
services being rendered. The group is therefore 
required to recognize such receipts as deferred 
revenue until such time as the services are rendered 
under AASB 15. 
There are potential risks in relation to the following: 
•
Revenues may be deliberately overstated
because of management override of internal
controls. The management of the Group
considers sales as a key performance measure
which could create an incentive for sales to be
recognised before the services have been
provided.
•
In accordance with AASB 15, Experience Co
Group is entitled to recognize revenue from
variable consideration, being the probabilities
applied to gift card sales and advance bookings
in respect of management’s assessment of the
likelihood that the advance bookings and gift
vouchers will result in a tandem jump occurring.
Our audit procedures in relation to revenue recognition, 
deferred revenue and breakage revenue included the 
following:   
•
Obtaining a detailed understanding of each of the
sources of revenue and the related systems
processes for quantifying and recording revenue
and deferred revenue.
•
Considered the adequacy of the Group’s revenue
recognition policies and assessing them for
compliance with Australian Accounting Standards.
•
Where 
applicable, 
testing 
the 
operating
effectiveness of key controls in relation to bookings
and revenue recognition.
•
Selecting a sample of entries in the sales ledger
accounts and testing accuracy and occurrence of
the revenue.
•
Obtaining 
deferred 
revenue 
schedule 
from
management as at year end, on a sample basis,
testing the completeness and accuracy of the
deferred revenue schedule by selecting a sample
of payment received before year end from the risky
cut-off period based on the nature of the activities
and trace to evidence as to whether the services
have been rendered before year end and
confirmed.
•
Obtaining the breakage revenue calculated by
management, assessing managements estimates
utilised in the process to determine the redemption
rate. Assessing the reasonability of managements
estimations, judgements, and calculations in
accordance with AASB 15.
•
Assessing the adequacy of the disclosures in the
financial statements for the critical accounting
estimates and judgements in the accounting policy
notes and ensure the disclosures are consistent
with the applied practices.
52

Recoverability of Deferred Tax Assets 
Refer to Note 6 in the financial statements 
The Australian tax consolidated group has unutilised 
carried forward tax losses of $60,747,731 (30 June 
2023: $57,824,831). The deferred tax asset that has 
been raised in relation to these tax losses amounts 
to $18,224,319 of the total deferred tax asset balance 
of $23,742,577 as at 30 June 2024. These losses are 
expected to be utilised within 5 years based on 
projections and forecasts compiled by management 
and approved by the Board. 
Paragraph 34 of AASB 112 confirms that a DTA shall 
be recognised for the carry forward of unused tax 
losses to the extent that it is probable that future 
taxable profit will be available against which the 
unused tax losses can be utilised. 
Management has performed an assessment that has 
been approved by the Board on the recoverability of 
the deferred tax assets by using the Group´s five year 
forecast to satisfy the probability criteria that future 
taxable profits will be available against which the 
balance can be utilised. 
Based on management’s projections, it is expected 
that carried forward tax losses will be utilised within 
five years with the most sensitive assumption being 
trading volume. 
Our audit procedures in relation to assessing the 
reasonability of the utilisation of the carried forward tax 
losses included the following: 
•
Assessed whether it is probable that the entity will
have taxable profits to utilise the carried forward tax
losses by reviewing the accounting paper prepared
by management to assess recoverability of DTA on
carry forwarded tax losses.
•
Reviewed and assessed the reasonableness of
FY24 strategy plan prepared this year including all
key assumptions.
•
Assessed past budgeting against actual to assess
the past accuracy of management forecasting
•
Reviewed disclosures in the financial statements to
access the reasonableness and adequacy of the
disclosure.
•
Assessing whether appropriate adjustments to
reflect the differences between accounting and
taxable profits have been made in management’s
forecasts.
53

Goodwill and Other Intangible Assets 
Refer to Note 14 in the financial statements 
Experience Co group has significant intangible 
assets $46 million which mainly resulted from 
acquisitions 2022 financial year for Treetop and Wild 
Luxury Bush business units. Goodwill and Trade 
Names have an indefinite useful economic life. 
Therefore, they are not amortised, but are subject to 
annual testing for impairment in accordance with 
AASB 136 Impairment. 
We determined this area to be a key audit matter due 
to the size of the intangible assets balance, and 
because the directors’ assessment of the ‘value in 
use’ of each (‘CGU’) involves judgements about the 
future underlying cash flows of the business and the 
discount rates applied to them. 
For the year ended 30 June 2023 management have 
performed an impairment assessment over the 
goodwill balance by: 
•
Determining that the entity has five CGUs
and allocating goodwill and other intangible
assets across the three CGUs.
•
Calculating the value in use for each CGU
using a discounted cash flow model. These
models 
used 
cash 
flows 
(revenues,
expenses and capital expenditure) for the
CGU for five years, with a terminal growth
rate applied to the fifth year. These cash
flows were then discounted to net present
value using the discount rate of each CGU;
and
•
Comparing the resulting value in use of each
CGU to their respective carrying book
values.
Management also performed a sensitivity analysis 
over the value in use calculation, by varying the 
assumptions used (growth rates and discount rate) 
to assess the impact on the valuations. 
Our audit procedures in relation to the valuation of 
goodwill and other intangible assets included the 
following: 
•
Assessing 
the 
appropriateness 
of 
the
management’s allocation of the goodwill across the
CGUs.
•
Evaluating the assumptions and methodologies
used by the Company in preparing the value in use
calculation, in particular those relating to the sales
growth rate, projected future expenditure, and pre-
tax discount rate.
•
The cash flow projections for each cash-generating
unit have been assessed and challenged by us,
including an assessment of the historical accuracy
of management’s estimates and evaluation of
business plans.
•
Assessing the adequacy of the disclosures in the
financial statements for Goodwill assumptions to
which the outcome of the impairment test is most
sensitive, that is, those that have the most
significant effect on the determination of the
recoverable amount of goodwill.
54

Other Information 
The directors are responsible for the other information. The other information comprises the information included 
in the Group's annual report for the year ended 30 June 2024, but does not include the financial report and the 
auditor's report thereon.  
Our opinion on the financial report does not cover the other information and accordingly we do not express any 
form of assurance conclusion thereon.  
In connection with our audit of the financial report, our responsibility is to read the other information and, in doing 
so, consider whether the other information is materially inconsistent with the financial report or our knowledge 
obtained in the audit or otherwise appears to be materially misstated.  
If, based on the work we have performed, we conclude that there is a material misstatement of this other 
information, we are required to report that fact. We have nothing to report in this regard.  
Responsibilities of the Directors for the Financial Report 
The directors of the Company are responsible for the preparation of: 
a.
the financial report (other than the consolidated entity disclosure statement) that gives a true and fair
view in accordance with Australian Accounting Standards and the Corporations Act 2001; and
b.
the consolidated entity disclosure statement that is true and correct in accordance with the Corporations
Act 2001, and
for such internal control as the directors determine is necessary to enable the preparation of: 
i.
the financial report (other than the consolidated entity disclosure statement) that gives a true and fair
view and is free from material misstatement, whether due to fraud or error; and
ii.
the consolidated entity disclosure statement that is true and correct and is free of misstatement, whether
due to fraud or error.
In preparing the financial report, the directors are responsible for assessing the ability of the Group to continue as 
a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of 
accounting unless the directors either intend to liquidate the Group or to cease operations, or have no realistic 
alternative but to do so.  
Auditor's Responsibilities for the Audit of the Financial Report 
Our objectives are to obtain reasonable assurance about whether the financial report as a whole is free from 
material misstatement, whether due to fraud or error, and to issue an auditor's report that includes our opinion. 
Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance 
with the Australian Auditing Standards will always detect a material misstatement when it exists. Misstatements 
can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably 
be expected to influence the economic decisions of users taken on the basis of this financial report.  
A further description of our responsibilities for the audit of the financial report is located at the Auditing and 
Assurance Standards Board website at: https://www.auasb.gov.au/admin/file/content102/c3/ar1_2020.pdf This 
description forms part of our auditor's report.  
55

Report on the Remuneration Report 
Opinion on the Remuneration Report 
We have audited the Remuneration Report included in pages 12 to 19 of the directors' report for the year ended 
30 June 2024.  
In our opinion, the Remuneration Report of Experience Co Limited, for the year ended 30 June 2024, complies 
with section 300A of the Corporations Act 2001.  
Responsibilities 
The directors of the Company are responsible for the preparation and presentation of the Remuneration Report 
in accordance with section 300A of the Corporations Act 2001. Our responsibility is to express an opinion on the 
Remuneration Report, based on our audit conducted in accordance with Australian Auditing Standards.  
RSM AUSTRALIA PARTNERS 
G N Sherwood 
Partner 
Sydney, 21 August 2024 
56

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
ADDITIONAL INFORMATION FOR LISTED 
PUBLIC COMPANIES  
57 
The following information is current as at 5 August 2024. 
1.
Shareholding
a) Distribution of Shareholders
CATEGORY (SIZE OF 
HOLDING) 
NUMBER OF 
HOLDERS 
NUMBER ORDINARY 
SHARES 
% HELD BY 
CATEGORY 
1-1,000
164 
50,216 
0.010 
1,001-5,000
439 
1,235,841 
0.160 
5,001-10,000
218 
1,651,810 
0.220 
10,001-100,000
461 
16,382,597 
2.160 
100,000 - and over
131 
738,136,923 
97.450 
1,413 
757,457,387 
100.000 
b) Shareholdings in less than marketable parcels
The number of shareholdings held in less than marketable parcels is 492. 
c) Substantial shareholders
The names of the substantial shareholders listed in the holding company’s register are: 
SHAREHOLDER 
NUMBER OF 
ORDINARY 
FULLY PAID 
SHARES HELD 
% HELD OF 
ISSUED 
ORDINARY 
CAPITAL 
J P MORGAN NOMINEES AUSTRALIA PTY LIMITED 
200,783,830 
26.508% 
BOUCAUT ENTERPRISES PTY LTD 
175,181,212 
23.128% 
HSBC CUSTODY NOMINEES (AUSTRLIA) LIMITED 
125,210,829 
16.530% 
CITICORP NOMINEES PTY LIMITED 
80,253,308 
10.595% 
UBS NOMINEES PTY LTD 
54,751,401 
7.228% 
d) Voting Rights
The voting rights attached to each class of equity security are as follows: 
Ordinary shares 
On a show of hands every holder of ordinary shares present at a meeting in person or by proxy, is entitled to one vote, 
and upon a poll each share is entitled to one vote. 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
ADDITIONAL INFORMATION FOR LISTED 
PUBLIC COMPANIES  
58 
1.
Shareholding (continued)
e) 20 Largest Shareholders – Ordinary Shares
NAME 
NUMBER OF 
ORDINARY 
FULLY PAID 
SHARES HELD 
% HELD OF 
ISSUED 
ORDINARY 
CAPITAL 
J P MORGAN NOMINEES AUSTRALIA PTY LIMITED 
200,783,830 
26.508% 
BOUCAUT ENTERPRISES PTY LTD 
175,181,212 
23.128% 
HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED 
125,210,829 
16.530% 
CITICORP NOMINEES PTY LIMITED 
80,253,308 
10.595% 
UBS NOMINEES PTY LTD 
54,751,401 
7.228% 
RICHMOND HILL CAPITAL PTY LTD  
11,719,471 
1.547% 
NATIONAL NOMINEES LIMITED 
8,664,257 
1.144% 
BNP PARIBAS NOMINEES PTY LTD  
7,360,605 
0.972% 
MAUCLAI PTY LTD  
5,810,276 
0.767% 
BNP PARIBAS NOMS PTY LTD 
5,681,782 
0.750% 
MS ARIANE RADFORD 
5,057,370 
0.668% 
H&G INVESTMENT MANAGEMENT LTD  
4,000,000 
0.528% 
BNP PARIBAS NOMS (NZ) LTD 
3,675,742 
0.485% 
H&G HIGH CONVICTION LIMITED 
3,015,000 
0.398% 
EQUITY TRUSTEES LIMITED  
2,537,577 
0.335% 
CLJOS HOLDINGS PTY LTD 
2,124,233 
0.280% 
OCEAN CAPITAL PTY LIMITED 
2,000,000 
0.264% 
H&G HIGH CONVICTION LIMITED 
1,985,000 
0.262% 
TLSL INVESTMENT PTY LTD  
1,937,185 
0.256% 
ASH & BEC INITIATIVES PTY LTD  
1,937,185 
0.256% 
TOTAL SHARES OF TOP 20 HOLDINGS 
  703,686,263 
92.901% 
2. Company Secretary
Fiona van Wyk 
3. The address of the principle office in Australia is:
Level 5, 89 York Street Sydney 2000 
Telephone 1300 663 634 
4. Registers of securities are held at the following addresses:
Boardroom Pty Ltd Level 8, 210 George Street Sydney NSW 2000 
5. Stock Exchange Listing
Quotation has been granted for all the ordinary shares of the company on all Member Exchanges of the Australian 
Securities Exchange Limited. 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
CORPORATE DIRECTORY 
59 
Directors: 
Kerry (Bob) East  
Neil Cathie 
Michelle Cox 
Anthony Boucaut 
Alexander White 
John O’Sullivan 
Company Secretary: 
Fiona van Wyk 
Registered Office: 
Level 5, 89 York Street Sydney 2000 
Principal Place of Business: 
Level 5, 89 York Street Sydney 2000 
Auditors: 
RSM Australia Partners  
Level 13, 60 Castlereagh Street Sydney NSW 2000 
Share Registry: 
Boardroom Pty Ltd 
Level 8, 210 George Street Sydney NSW 2000 
Bankers: 
Commonwealth Bank of Australia 
Level 8, 11 Harbour Street Sydney NSW 2000 
Stock Exchange Listing Code: 
ASX: EXP 
Website: 
www.experienceco.com 

EXPERIENCE CO LIMITED AND ITS CONTROLLED ENTITIES 
CORPORATE DIRECTORY 
55 
THANK YOU