Elevate Credit Annual Report 2020

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FY2020 Annual Report · Elevate Credit

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Resilience is more

relevant than it’s ever

been; it’s become

the foundation for

our times.

4150 International Plaza

Suite 300

Fort Worth, Texas 76109

elevate.com

2
0
2
0

A
N
N
U
A
L

R
E
P
O
R
T

Building
a brighter
future.

2020 ANNUAL REPORT

2020 Annual Report

To Our Shareholders:

From day one, Elevate’s mission has been to serve the

under-served through periods of financial hardship.

We didn’t waver — even in a year that saw a global

the diverse backgrounds and voices within our

pandemic radically alter the lives of all Americans.

own walls, helping to foster community even while

At the same time, several horrific tragedies

working remotely.

compelled us to face the issues of systemic racism

and inequality that still permeate our society.

While our goals for 2020 shifted dramatically in

March, we were able to develop new tools and

Amid these challenges, I’m proud of our company’s

products (more to come on this soon) informed by

ability to shift our focus from new projects

our efforts to support consumers during the

and growth targets to something more urgent

pandemic. We have plans to offer new, more

and meaningful: meeting the dynamic needs of

exciting financial health resources in 2021.

customers during an unprecedented economic

Our Rise and Elastic brands will look to reenter

and health crisis.

We started by ensuring our employees could

growth mode in 2021, while the lower APR Today

Card will look to continue its rapid growth.

safely and effectively work from home. Our online

Of course, we will do all of this while working

model allowed us make this shift in just two days.

tirelessly to drive down rates and provide brighter

We also provided all employees with stipends to

financial futures for brand customers. We firmly

help cover additional costs working from home,

believe in finding ways to help non-prime

plus flexible hours for all working parents.

consumers achieve a better tomorrow through

I am most proud of the way our team was able to

improved credit scores.

step up and deliver for non-prime consumers.

We believe Elevate is well positioned for a strong

In a time of economic distress for many credit-

2021 in terms of growth and generating returns

constrained Americans, we offered flexibility to

to shareholders. I could not be prouder of how we

more than 80,000 customers who utilized payment

navigated the challenges of 2020, where we

assistance tools to help ease the burden.

are headed as a company, and our continued

focus on improving the financial future of non-

prime Americans.

Jason Harvison

President and Chief Executive Officer

I would also like to underscore that we achieved

all of this while delivering record profitability.

Our seasoned underwriting models performed

at record levels, primarily as a result of our

comprehensive focus over the past two years.

This was also a testament to the resilience of

non-prime consumers and their financial habits

in a time of need.

Through weekly surveys, our own Center for the

New Middle Class amplified its understanding

of how the pandemic and its repercussions are

impacting non-prime Americans, which in turn has

helped to improve products and tools.

Our employees came together to create our first

multicultural network, Mosaic. Led by our new

Chief Diversity Officer, this initiative celebrates

Resilience is more

relevant than it’s ever

been; it’s become

the foundation for

our times.

4150 International Plaza

Suite 300

Fort Worth, Texas 76109

elevate.com

Building

a brighter

future.

2020 ANNUAL REPORT

2020 Annual Report

To Our Shareholders:

From day one, Elevate’s mission has been to serve the
under-served through periods of financial hardship.

the diverse backgrounds and voices within our
own walls, helping to foster community even while
working remotely.

While our goals for 2020 shifted dramatically in
March, we were able to develop new tools and
products (more to come on this soon) informed by
our efforts to support consumers during the
pandemic. We have plans to offer new, more
exciting financial health resources in 2021.
Our Rise and Elastic brands will look to reenter
growth mode in 2021, while the lower APR Today
Card will look to continue its rapid growth.

Of course, we will do all of this while working
tirelessly to drive down rates and provide brighter
financial futures for brand customers. We firmly
believe in finding ways to help non-prime
consumers achieve a better tomorrow through
improved credit scores.

We believe Elevate is well positioned for a strong
2021 in terms of growth and generating returns
to shareholders. I could not be prouder of how we
navigated the challenges of 2020, where we
are headed as a company, and our continued
focus on improving the financial future of non-
prime Americans.

Jason Harvison
President and Chief Executive Officer

We didn’t waver — even in a year that saw a global
pandemic radically alter the lives of all Americans.
At the same time, several horrific tragedies
compelled us to face the issues of systemic racism
and inequality that still permeate our society.

Amid these challenges, I’m proud of our company’s
ability to shift our focus from new projects
and growth targets to something more urgent
and meaningful: meeting the dynamic needs of
customers during an unprecedented economic
and health crisis.

We started by ensuring our employees could
safely and effectively work from home. Our online
model allowed us make this shift in just two days.
We also provided all employees with stipends to
help cover additional costs working from home,
plus flexible hours for all working parents.

I am most proud of the way our team was able to
step up and deliver for non-prime consumers.
In a time of economic distress for many credit-
constrained Americans, we offered flexibility to
more than 80,000 customers who utilized payment
assistance tools to help ease the burden.

I would also like to underscore that we achieved
all of this while delivering record profitability.
Our seasoned underwriting models performed
at record levels, primarily as a result of our
comprehensive focus over the past two years.
This was also a testament to the resilience of
non-prime consumers and their financial habits
in a time of need.

Through weekly surveys, our own Center for the
New Middle Class amplified its understanding
of how the pandemic and its repercussions are
impacting non-prime Americans, which in turn has
helped to improve products and tools.

Our employees came together to create our first
multicultural network, Mosaic. Led by our new
Chief Diversity Officer, this initiative celebrates

A foundation
of resilience.

We were founded on delivering for non-prime Americans,
and in 2020 we did just that. Offering flexibility for all,
we saw consumers taking control of their financial futures
and keeping a brighter future in focus.

MEETING THE CHALLENGES OF THE PANDEMIC

DELIVERING RECORD PROFITABILITY

SETTING UP FOR 2021 AND BEYOND

We helped

80,000
people

stay on track with
payment assistance
tools across all
three brands

2
days

to transition all
Elevate workforce
to working from home

ADJUSTED EBITDA1
(in millions)

$146

$127

ADJUSTED EARNINGS2

(in millions)

$55

$26

2019

2020

2019

2020

Payment
assistance
tools

PUSH
PAYMENTS

Helping customers
ease their financial
burden

DEFERMENTS

PAUSE A PAY

Conducted
weekly
surveys

The Center for the New Middle Class
amplified its understanding of how
the pandemic and its repercussions
impacted non-prime consumers’
financial path forward

Dropped
average APR
by 58%
since 2013

Elevate continues to find ways to lower
rates and help improve credit scores for
non-prime consumers.

Down 10%

in 2020

Real-time, bank

data-driven

underwriting

Putting us in a better position than

ever to serve consumers so they

have access to the credit they

need — making the business even

stronger for the future and for the

banks we serve.

Modernized

Elevate’s

technology

platform and

infrastructure

This will enable better, faster,

data-driven insights and

enhance our competitive

advantage in the marketplace.

Launched Mosaic Multicultural

Employee Resource Group

Mosaic’s vision: leverage our team’s diverse experiences, backgrounds and voices to

create a high-performing organization prioritizing respect and equality within the company,

while promoting involvement in the community.

Non-prime

Americans’ growing

resilience.

Nearly half of non-prime consumers — 48 percent

— expect their income to be higher in the next year.

With that in mind, we are empowered to tailor our

products to help meet that expectation, bolstering

their resilience during challenging times.

NON-PRIME BY THE NUMBERS

78%

of non-prime Americans believe their

income will rise or be stable within

the next year

48% actually believe their income will grow.

72%

of non-prime Americans say their

day-to-day expenses are more

manageable or the same as 2019.

76%

say that their current employment is

very or somewhat stable

STATS ARE FOR THE FULL 2020 YEAR, FROM THE CENTER FOR THE NEW MIDDLE CLASS NON-PRIME TRACKER REPORT. DECEMBER 2020.

A foundation

of resilience.

MEETING THE CHALLENGES OF THE PANDEMIC

DELIVERING RECORD PROFITABILITY

SETTING UP FOR 2021 AND BEYOND

We helped

80,000

people

stay on track with

payment assistance

tools across all

three brands

days

to transition all

Elevate workforce

to working from home

ADJUSTED EBITDA1
(in millions)

$146

$127

ADJUSTED EARNINGS2
(in millions)

$55

$26

2019

2020

2019

2020

Payment

assistance

tools

Helping customers

ease their financial

burden

DEFERMENTS

PUSH

PAYMENTS

Conducted

weekly

surveys

The Center for the New Middle Class

amplified its understanding of how

the pandemic and its repercussions

impacted non-prime consumers’

financial path forward

PAUSE A PAY

Dropped
average APR
by 58%
since 2013

Elevate continues to find ways to lower
rates and help improve credit scores for
non-prime consumers.

Down 10%
in 2020

Real-time, bank
data-driven
underwriting

Putting us in a better position than
ever to serve consumers so they
have access to the credit they
need — making the business even
stronger for the future and for the
banks we serve.

Modernized
Elevate’s
technology
platform and
infrastructure

This will enable better, faster,
data-driven insights and
enhance our competitive
advantage in the marketplace.

Launched Mosaic Multicultural
Employee Resource Group

Mosaic’s vision: leverage our team’s diverse experiences, backgrounds and voices to
create a high-performing organization prioritizing respect and equality within the company,
while promoting involvement in the community.

STATS ARE FOR THE FULL 2020 YEAR, FROM THE CENTER FOR THE NEW MIDDLE CLASS NON-PRIME TRACKER REPORT. DECEMBER 2020.

Non-prime

Americans’ growing

resilience.

Nearly half of non-prime consumers — 48 percent

— expect their income to be higher in the next year.

With that in mind, we are empowered to tailor our

products to help meet that expectation, bolstering

their resilience during challenging times.

NON-PRIME BY THE NUMBERS

78%

of non-prime Americans believe their

income will rise or be stable within

the next year

48% actually believe their income will grow.

72%

of non-prime Americans say their

day-to-day expenses are more

manageable or the same as 2019.

76%

say that their current employment is

very or somewhat stable

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-K

(Mark One)

☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2020

☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from __________ to __________

Commission file number 001-37680

ELEVATE CREDIT, INC.

(Exact name of registrant as specified in its charter)

Delaware
State or Other Jurisdiction of
Incorporation or Organization

4150 International Plaza, Suite 300
Fort Worth, Texas 76109
Address of Principal Executive Offices

46-4714474
I.R.S. Employer Identification Number

76109
Zip Code

(817) 928-1500
Registrant’s Telephone Number, Including Area Code

Securities registered pursuant to Section 12(b) of the Act:

Title of each class

Trading Symbol(s)

Name of each exchange on which registered

Common Shares, $0.0004 par value

ELVT

New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act:
None

Indicate by check mark if the Registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☐ No ☒
Indicate by check mark if the Registrant is not required to file reports pursuant to Section 13 or 15(d) of the Act. Yes ☐ No ☒

Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange
Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports) and (2) has been
subject to such filing requirements for the past 90 days.

Yes ☒

No ☐

Indicate by check mark whether the Registrant has submitted electronically every Interactive Data File required to be submitted pursuant to
Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the Registrant was
required to submit such files).

Yes ☒

No ☐

Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting
company or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company”
and “emerging growth company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer ☐
Accelerated filer ☐
Emerging growth company ☒

Non-accelerated filer ☒
Smaller reporting company ☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying
with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☒

Indicate by check mark whether the registrant has filed a report on and attestation to its management's assessment of the effectiveness of its
internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public
accounting firm that prepared or issued its audit report. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes ☐ No ☒

The aggregate market value of the Registrant's common stock, par value $0.0004 per share, held by non-affiliates as of June 30, 2020 was
approximately $45,042,141.

The number of shares outstanding of the Registrant's common stock, par value $0.0004 per share, as of February 24, 2021 was 36,838,621
shares.

DOCUMENTS INCORPORATED BY REFERENCE

Portions of the Registrant’s Proxy Statement for the 2021 Annual Meeting of Stockholders are incorporated herein by reference in Part III of
this Annual Report on Form 10-K to the extent stated herein. Such proxy statement will be filed with the Securities and Exchange
Commission within 120 days of the Registrant’s fiscal year ended December 31, 2020.

TABLE OF CONTENTS
YEAR ENDED DECEMBER 31, 2020
INDEX TO FORM 10-K

Note About Forward-Looking Statements

Part I

Item 1.

Business

Item 1A. Risk Factors

Item 1B. Unresolved Staff Comments

Item 2.

Properties

Item 3.

Legal Proceedings

Item 4. Mine Safety Disclosures

Part II

Item 5. Market for Registrant's Common Equity, Related Shareholder Matters and Issuer Purchases of

Equity Securities

Selected Financial Data

Item 6.
Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations
Item 7A. Quantitative and Qualitative Disclosures about Market Risk

Item 8.

Financial Statements and Supplementary Data

Item 9.

Changes in and Disagreements with Accountants on Accounting and Financial Disclosures

Item 9A. Controls and Procedures

Item 9B. Other Information

Part III

Item 10. Directors, Executive Officers and Corporate Governance

Item 11. Executive Compensation
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Shareholder

Matters

Item 13. Certain Relationships and Related Transactions and Director Independence

Item 14. Principal Accountant Fees and Services

Part IV

Item 15. Exhibits, Financial Statement Schedules
Item 16. Form 10-K Summary

SIGNATURES

63
64
104

105

151

152

153

154

155
155

163

NOTE ABOUT FORWARD-LOOKING STATEMENTS

This Annual Report on Form 10-K contains forward-looking statements within the meaning of Section 27A of the Securities
Act of 1933, as amended (the "Securities Act"), and Section 21E of the Securities Exchange Act of 1934, as amended (the
"Exchange Act") that are based on our management’s beliefs and assumptions and on information currently available to our
management. The forward-looking statements are contained throughout this Annual Report on Form 10-K, including in
“Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Risk Factors.” Forward-
looking statements include information concerning our strategy, future operations, future financial position, future revenues,
projected expenses, margins, prospects and plans and objectives of management. Forward-looking statements include all
statements that are not historical facts and can be identified by terms such as “anticipate,” “believe,” “could,” “seek,”
“estimate,” “expect,” “intend,” “may,” “plan,” “potential,” “predict,” “project,” “should,” “will,” “would” or similar
expressions and the negatives of those terms. Forward-looking statements contained in this Annual Report on Form 10-K
include, but are not limited to, statements about:

•

our future financial performance, including our expectations regarding our revenue, cost of revenue, growth rate of
revenue, cost of borrowing, credit losses, marketing costs, net charge-offs, gross profit or gross margin, operating expenses,
marketing costs, operating margins, loans outstanding, loan loss provision, credit quality, ability to generate cash flow and
ability to achieve and maintain future profitability;

the effects of the outbreak and continuation of the novel coronavirus ("COVID-19") on demand for our products, our
business, our financial condition and results of operations, including as a result of the expansion of our payment flexibility
program to provide temporary relief to certain customers, underwriting changes we and the bank originators we support
implemented to address credit risk associated with loan originations during the economic crisis created by the COVID-19
pandemic, and new legislation or other governmental responses to the pandemic, such as stimulus payments;

the availability of debt financing, funding sources and disruptions in credit markets;

our ability to meet anticipated cash operating expenses and capital expenditure requirements, including our plans with
respect to assessing minimum cash and liquidity requirements and implementing measures to ensure that our cash and
liquidity position is maintained through the current economic cycle;

anticipated trends, growth rates, seasonal fluctuations and challenges in our business and in the markets in which we
operate;

our ability to anticipate market needs and develop new and enhanced or differentiated products, services and mobile apps
to meet those needs, and our ability to successfully monetize them;

our expectations with respect to trends in our average portfolio effective annual percentage rate;

our anticipated growth and growth strategies and our ability to effectively manage that growth;

our anticipated expansion of relationships with strategic partners, including banks;

customer demand for our product and our ability to rapidly grow our business in response to increased demand;

our ability to attract potential customers and retain existing customers and our cost of customer acquisition;

the ability of customers to repay loans;

interest rates and origination fees on loans;

the impact of competition in our industry and innovation by our competitors;

our ability to attract and retain necessary qualified directors, officers and employees to expand our operations;

our reliance on third-party service providers;

our access to the automated clearing house system;

the efficacy of our marketing efforts and relationships with marketing affiliates;

our anticipated direct marketing costs and spending;

the evolution of technology affecting our products, services and markets;

continued innovation of our analytics platform, including releases of new credit models;

our ability to prevent security breaches, disruption in service and comparable events that could compromise the personal
and confidential information held in our data systems, reduce the attractiveness of the platform or adversely impact our
ability to service loans;

•

our ability to detect and filter fraudulent or incorrect information provided to us by our customers or by third parties;

our ability to adequately protect our intellectual property;

our compliance with applicable local, state, federal and foreign laws;

our compliance with, and the effects on our business and results of operations from, current or future applicable regulatory
developments and regulations, including developments or changes from the Consumer Financial Protection Bureau (the
"CFPB") and developments or changes in state law;

regulatory developments or scrutiny by agencies regulating our business or the businesses of our third-party partners;

public perception of our business and industry;

the anticipated effect on our business of litigation or regulatory proceedings to which we or our officers are a party;

the anticipated effect on our business of natural or man-made catastrophes;

the increased expenses and administrative workload associated with being a public company;

failure to maintain an effective system of internal controls necessary to accurately report our financial results and prevent
fraud;

our liquidity and working capital requirements;

the estimates and estimate methodologies used in preparing our consolidated financial statements;

the utility of non-GAAP financial measures;

the future trading prices of our common stock and the impact of securities analysts’ reports on these prices;

our anticipated development and release of certain products and applications and changes to certain products;

our anticipated investing activity;

trends anticipated to continue as our portfolio of loans matures; and

any future repurchases under our share repurchase program, including the timing and amount of repurchases thereunder.

We caution you that the foregoing list may not contain all of the forward-looking statements made in this Annual Report on
Form 10-K.

Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause our actual
results, performance or achievements to be materially different from any future results, performance or achievements expressed
or implied by the forward-looking statements. We discuss these risks in greater detail in “Risk Factors” and elsewhere in this
Annual Report on Form 10-K. Given these uncertainties, you should not place undue reliance on these forward-looking
statements. Also, forward-looking statements represent our management’s beliefs and assumptions only as of the date of this
Annual Report on Form 10-K. Except as required by law, we assume no obligation to update these forward-looking statements
publicly, or to update the reasons actual results could differ materially from those anticipated in these forward-looking
statements, even if new information becomes available in the future.

Item 1. Business

PART I

Unless expressly indicated or the context requires otherwise, the terms “Elevate,” “company,” “we,” “us” and “our” used
below refer to Elevate Credit, Inc. and, where appropriate, our wholly owned subsidiaries and consolidated variable interest
entities, as well as the direct lending and branded product business of our predecessor, Think Finance, Inc. ("TFI"), for periods
prior to our 2014 spin-off from TFI. We generally refer to loans, customers and other information and data associated with
each of Rise, Elastic and Today Card as Elevate’s loans, customers, information and data, irrespective of whether Elevate
originates the credit to the customer or whether such credit is originated by a third party, or originated loans by FinWise Bank,
Republic Bank and Capital Community Bank, where Elevate serves as a service provider. Effective June 29, 2020, we exited the
United Kingdom (“UK”) and no longer offered installment loans under our “Sunny” brand name.

OUR COMPANY

This past year was one of the most challenging years ever, especially for non-prime consumers—approximately 132 million
people in the US, typically defined as those with credit scores of less than 680. The volatility in monthly income sources for this
large segment of America, what we now refer to as the New Middle Class, was even more pronounced with the shutdowns of
vast portions of certain industries brought on by the COVID-19 pandemic. This has always been a difficult market to
underwrite and serve with traditional credit approaches. We’re succeeding at it—and doing it responsibly—with best-in-class
advanced technology and proprietary risk analytics honed by serving more than 2.5 million customers with $8.8 billion in credit
that have not been well served by traditional bank products and want better options than payday loans, title loans, pawn and
storefront installment loans. Our current online credit brands, Rise (installment loan), Elastic (line of credit) and Today Card
(credit card), reflect our mission to provide consumers with access to competitively priced credit and services while helping
them build a brighter financial future with credit building and financial wellness features. These credit solutions help provide
non-prime Americans with lower priced, safe, convenient and flexible financial solutions.

We call this mission "Good Today, Better Tomorrow."

In 2020, we had net income from continuing operations of $36.2 million and record adjusted earnings of $54.7 million, with a
return on average equity (ROE) from continuing operations of 22.4% (refer to "Management's Discussion and Analysis of
Financial Condition and Results of Operations—Non-GAAP Financial Measures—Adjusted Earnings" below for our adjusted
earnings calculation). COVID-19 had a negative impact on customer loan demand and resulting revenue, as government
stimulus payments received by our brand customers were either used to pay down loans or to supplement their monthly income.
This resulted in historically low loan losses, combined with lower direct marketing and operating costs, leading to higher
operating income from continuing operations despite the drop in revenue. However, we’re most proud that we were able to
serve non-prime Americans better than ever through the pandemic while also delivering exceptional shareholder returns.

We, along with the banks we support, have steadily reduced the effective APR of our products for our non-prime consumers,
with overall pricing on the entire loan portfolio now down 59% from 2013. We estimate that, since 2013, our products have
saved our customers more than $7.9 billion over what they would have paid for payday loans, based on a comparison of
revenues from our combined loan portfolio and the same portfolio with an APR of 400%, which is the approximate average
APR for a payday loan according to the Consumer Financial Protection Bureau ("CFPB"). As of December 31, 2020, more than
65% of Rise customers in good standing have received a rate reduction on their installment loan. Additionally, in 2020 we,
along with the banks we support, offered payment assistance tools to more than 80,000 of our customers, helping them navigate
through the pandemic. We believe all this differentiates our products in the market. Moreover, we believe doing business this
way is the right thing to do.

We differentiate ourselves in the following ways:

Ø Online and mobile products that are “Good Today, Better Tomorrow.” Our products, and those originated by banks that

rely on our marketing expertise and license our technology services, are “Good Today” because they help solve our
customers’ immediate financial needs with competitively priced credit and a simple online application process that
provides credit decisions in seconds and funds as soon as the next business day. We are committed to transparent pricing
with no prepayment penalties or punitive fees as well as amortizing loan balances and flexible repayment schedules that let
customers design the loan repayment terms that they can afford (Rise and Elastic products). Our five-day risk-free
guarantee provides confidence to customers that if they can find a better financial solution within that time span, they
simply repay the principal with no other fees. In addition, our products are “Better Tomorrow” because they reward
successful payment history with rates on subsequent loans that can decrease over time (Rise installment loans) and can help
customers improve their long-term financial well-being with features like credit bureau reporting, free credit monitoring,
and online financial literacy videos and tools.

Ø Industry-leading technology and proprietary risk analytics optimized for the non-prime credit market. We have made
substantial investments in our proven technology and analytics platforms to support rapid scaling and innovation, robust
regulatory compliance, and ongoing improvements in underwriting. Our proven technology platform provides for nimble
testing and optimization of our user interface and underwriting strategies, highly automated loan originations, cost-effective
servicing, and robust compliance oversight. Our proprietary risk analytics infrastructure utilizes a massive (approximately
80+ terabyte) Hadoop database composed of more than ten thousand potential data variables related to each of the
customers we have served. We are in the process of migrating our data stack to Snowflake, a next generation cloud-based
platform, which will provide us with improved scalability, reliability and performance benefits to support our future
growth. Our team of data scientists uses our proprietary technology to build and test scores and strategies across the entire
underwriting process, including segmented credit scores, fraud scores, affordability scores and former customer scores. We
also use a variety of analytical techniques from traditional multivariate regression to machine learning and artificial
intelligence to continue to enhance our underwriting accuracy while complying with applicable lending laws and
regulations. As a result of our proprietary technology and risk analytics, more than 95% of loan applications are
automatically decisioned in seconds with no manual review required.

Ø Integrated multi-channel marketing strategy. We use a multi-channel marketing strategy to directly reach potential
customers through our paid, earned and owned channels. Our marketing strategy includes coordinated direct mail
programs, strategic partnerships and digital marketing. Our direct-to-consumer approach allows us to focus on higher
quality, lower cost customer acquisitions and to control overall marketing costs. Our customer acquisition costs (“CAC”)
have remained within the range of $200 to $300 over the past five years. We invest in improved customer targeting
analytics and increasingly sophisticated response models to allow us to expand our marketing reach while maintaining
target CAC. We continue to invest in new marketing capabilities that we believe will provide us with competitive
advantages and support ongoing growth.

Ø Payment assistance tools. We integrate payment assistance tools into all three products currently in market. These tools
include payment grace periods, payment deferments, interest rate reductions, and/or principal and interest forgiveness. We
developed these best-in-class features to assist non-prime consumers as they face unexpected financial hardships, such as a
loss of income. We know from our experience that non-prime consumers will often experience financial challenges
throughout the course of a loan – adding this layer of assistance at no additional costs helps the customer through a period
of financial difficulty resulting in a positive outcome for both the customer and for us. During the pandemic, these tools
became a lifeline for some 80,000 customers. Many of these tools are available self-service to customers through our
platform. We continue to invest in payment assistance tools and anticipate they will continue to result in successful
outcomes for the customer and for us beyond the pandemic.

OUR PRODUCTS

Our innovative online credit solutions provide immediate relief to customers today and can help them build a brighter financial
future. Rise and Elastic are available through online and mobile devices. The Today Card is a credit card product, and its user
interfaces all happen online or through a mobile device as well. These products reflect the deep experience of our management
team in the online non-prime lending industry and utilize leading technology and proprietary risk analytics to effectively
manage profitability and optimize the customer experience.

Each of these products reflects our “Good Today, Better Tomorrow” mission and offers competitive rates and responsible
lending features along with credit building and financial wellness tools. Our products have rates on subsequent loans that can
decrease over time (Rise installment loans), no punitive fees (Rise and Elastic products), an industry-leading five day "Risk
Free Guarantee," credit bureau reporting, free credit monitoring, and online financial literacy videos and tools. The five day
"Risk Free Guarantee" allows the borrower five business days to change their mind about the loan and return the principal with
no fees. In addition, to help our customers facing financial hardships, we have eliminated punitive fees, including returned
payment fees and late charges, among others, on all products excluding our Today Card credit card, which does include some
modest industry-standard fees. Our products offer rates that we believe are typically more than 50% lower than many generally
available alternatives from legacy non-prime lenders, and since 2013 have saved our customers more than $7.9 billion over
what they would have paid for payday loans.

We provide convenient, easy-to-use products via online and mobile platforms. Consumers are able to apply using a mobile-
optimized online application, which takes only minutes to complete from a mobile or desktop device. Credit determinations are
typically made in seconds and more than 95% of loan application decisions are fully automated with no manual review
required. Funds are typically available the next-day. Consumers can elect to make payments via preapproved automated
clearinghouse (“ACH”) authorization or other methods such as check or debit card transfer.

Our customers can select a payment schedule that fits their needs with no prepayment penalties. We do not offer any “single
payment” or “balloon-payment” credit products that can lead to a cycle of debt and have been criticized by many consumer
groups as well as the CFPB. To ensure that consumers fully understand the product and their alternatives, we provide extensive
“Know Before You Borrow” disclosures. Consistent with our goal of being sensitive to the unique needs of non-prime
consumers, we also offer flexible solutions to help customers facing issues impacting their ability to make scheduled payments.
Our solutions include notifications before payment processing, extended due dates, grace periods, payment plans and special
payment programs.

Prior to the COVID-19 pandemic, all of our brands offered flexibility in payment schedules and deferrals. In 2020, we rolled
out additional self-serve features that allowed more than 80,000 customers to modify their payment plans at no incremental
costs. We expect these programs to continue into the future as these programs enhance consumer repayment likelihood and
consumer flexibility.

This combination of features has resulted in extremely high customer satisfaction for our products. Our customer satisfaction
ratings were generally over 90% for our products during 2020.

Rise, Elastic, and Today Card each follow distinct regulatory models, providing diversification across different regulatory
frameworks. The Rise brand operates under licenses from each state it serves and is regulated by the CFPB; it also operates as a
bank-originated credit product that is regulated by the FDIC. Elastic and the Today Card brands are both bank-originated and
are regulated by the FDIC and other bank regulators.

35 US States

110%

(fee-based product)

Rise—installment loans

The structure of the Rise brand varies as a result of differing state laws and federal law governing the portfolio. We utilize risk-
based pricing across the portfolio to optimally serve a large percentage of non-prime customers with rates ranging from 36% to
299%. There are no origination fees, monthly fees, late fees, over-limit fees, or fees for returned payments on the product.
Eligible customers may receive a rate reduction on their next loan if certain eligibility criteria are met. As of December 31,
2020, more than 65% of Rise installment customers in good standing had received a rate reduction mid-loan or after a refinance
or on a subsequent loan. Retention is also strong, with approximately 70% of Rise installment customers in good standing
having refinanced or taken out a subsequent loan as of December 31, 2020. We believe the Rise effective APR of 110% for the
year ended December 31, 2020, is nearly 75% lower than the average effective rate of a typical payday loan, based on the
CFPB’s findings that the average APR for a payday loan is approximately 400%.

FinWise Bank and Capital Community Bank also license the Rise brand and originate installment loans in certain states not
otherwise covered by the Elevate-originated Rise brand. As the originator of the Rise loans in those states, the banks review and
approve all marketing materials and campaigns and determine the underwriting strategies and score cutoffs used in processing
applications. In addition, FinWise Bank and Capital Community Bank define all program parameters and provide full
compliance oversight over all aspects of the programs. Under the terms of our agreement with the banks, we provide the
marketing services related to the Rise brand and license our technology platform and proprietary credit and fraud scoring
models in order to help them originate and service the Rise customers. Our platform supports the banks' operational and
compliance activities related to the Rise program. See “Management’s discussion and analysis of financial condition and results
of operations—Overview” regarding the structure of EF SPV, Ltd. and EC SPV, Ltd. and how we recognize revenue associated
with Rise loans originated by FinWise Bank and Capital Community Bank.

Elastic—bank-originated lines of credit

Elastic is an online line of credit designed to be a financial safety net for non-prime consumers, originated by a third-party
lender, Republic Bank. We believe that Elastic's effective APR of 94% for the year ended December 31, 2020 is more than 75%
lower than the average effective rate of a typical payday loan, based on the above-mentioned findings by the CFPB. There are
no origination fees, monthly fees, late fees, over-limit fees or fees for returned payments on the product. Additionally,
consumers must make a 10% mandatory principal reduction each month designed to encourage the full repayment of the
original loan amount in approximately 10 months or less.

Under the terms of our agreement with Republic Bank, we provide them with marketing services related to the Elastic program
and license them our technology platform and proprietary credit and fraud scoring models to originate and service Elastic
customers. However, as the originator of the Elastic lines of credit, Republic Bank reviews and approves all marketing materials
and campaigns and determines the underwriting strategies and score cutoffs used in processing applications. In addition,
Republic Bank defines all program parameters and provides full compliance oversight over all aspects of the program. Our
platform supports Republic Bank’s operational and compliance activities related to the Elastic program. See “Management’s
discussion and analysis of financial condition and results of operations—Overview” regarding the structure of ESPV and how
we recognize revenue associated with Elastic loans.

Today Card—credit card

Today Card is a credit card product designed to meet the spending needs of non-prime consumers by offering a prime customer
experience. Today Card is originated by Capital Community Bank of Utah under the licensed Mastercard brand.

As our lowest APR product (29.99-34.99%), Today Card allows us to serve a broader spectrum of non-prime Americans.
During 2020, Today Card experienced significant growth, with 237% year-over-year growth in the number of active customers.
We followed a specific limited growth plan in 2020 to continue testing customer response rates and credit quality. Based on our
initial rollout, customer response to the Today Card has been very strong, and we continue to see extremely high response rates,
high customer engagement, and positive customer satisfaction scores. We will look to continue to scale this product in 2021.

Sunny—UK installment loans

We ceased offering installment loans in the UK under our “Sunny” brand effective June 29, 2020 due to a continued lack of
clarity within the UK regulatory environment coupled with the ongoing impact of the COVID-19 pandemic. See “Regulatory
Environment” for additional information related to our exit from the UK market.

INDUSTRY OVERVIEW

Non-prime consumers represent the largest segment of the US credit market

We provide credit to non-prime consumers, many of whom face reduced credit options and increased financial pressure due to
macro-economic changes over the past few decades. We believe that this segment of the population represents a massive and
underserved market of approximately 132 million consumers in the US:

Ø According to an analysis of FICO credit score data as of 2018, more than 33% of the US population had non-prime credit

scores of less than 680.

In 2020, a CFPB report indicated that one in ten US adults, or approximately 26 million individuals, lack a credit record
and are "credit invisible." Another 19 million Americans have a credit record but no score due to either a lack of sufficient
history or current data.

Typical customers are middle-income and have a mainstream demographic profile as illustrated below, according to a 2019 and
2020 Elevate analysis of income and homeownership of customers, including self-reported customer information. This is in line
with the average of the population of the US in terms of income, educational background and rate of homeownership. We refer
to them as the “New Middle Class.”

Average income

% Attended college
% Own their homes (2019 survey)
Typical range of FICO score(1)

Rise and Elastic Customer Profile

$44,532 for Rise ($38,038 Median)
$53,018 for Elastic ($45,942 Median)
82%
17%
577-608

(1) Range of middle quintile of Elevate US customers - 2020 Elevate data.

We have also established a research organization focused on non-prime consumers called the “Center for the New Middle
Class” to raise the awareness of their unique needs. As a result, we believe we are leading a new breed of more responsible
online credit providers for the New Middle Class.

Our customers have varying credit profiles and are more likely to be turned down for credit by many traditional bank lenders.
They are risky and can be difficult to underwrite—often due to factors outside of their control. To provide insight into the
different types of credit histories and financial needs facing our non-prime customers and the challenges of serving them, the
following categories are illustrative:

Ø “Prime-ish.” Consumers with significant credit history and access to traditional credit sources who are now looking for
non-bank credit. They may be over-extended on their existing credit sources and their creditworthiness may be eroding.

Ø “Challenged.” Consumers who have had traditional credit in the past but experienced defaults or had a history of late

payments and as a result may now use alternative non-prime products such as payday, pawn and title loans.

Ø “Invisibles.” Consumers with no credit history or such minimal credit experience that they cannot be sufficiently scored
by traditional means and as a result are often kept outside the traditional credit markets. These consumers often have
limited or no credit profile and may have a high chance of potential fraud.

These categories do not correspond to specific credit score bands or precise scores or definitions for the customers included in
such categories. We continue to identify additional customer categories and evolve our customer category definitions over time.

The New Middle Class has an unmet need for credit

Due to wage stagnation over the past several decades and the continued impact of the previous financial crisis, the New Middle
Class is characterized by a lack of savings and significant income volatility. According to a Federal Reserve survey in 2019,
37% of American adults said they could not cover an emergency expense of $400 or would cover it by selling an asset or
borrowing money. Further, the JPMorgan Chase Institute reported in a 2015 study of 100,000 US customers that 41% saw their
incomes vary by more than 30% from month-to-month and noted that the bottom 80% of households by income lacked
sufficient savings to cover the volatility observed in income and spending. Compounding these financial realities is the fact that
average household income has generally remained flat for over a decade. As a result, our customer base often must rely on
credit to fund unexpected expenses, like car and home repairs or medical emergencies.

Non-prime consumers have different needs for credit

Non-prime consumers generally have unique and immediate credit needs, which differ greatly from the typical prime consumer.
Whereas prime consumers consider price most often in selecting their credit products, we believe that non-prime consumers
will often consider a variety of features, including the simplicity of the application process, speed of decisioning and funding,
how they will be treated if they cannot pay their loan back on time, and flexible repayment terms.

Banks do not adequately serve the New Middle Class

Most banks have tightened their underwriting standards and increased their minimum FICO score requirements for borrowers,
leaving non-prime borrowers with severely reduced access to traditional credit. Despite the improving economy before the
pandemic, banks continue to underserve the New Middle Class. According to our analysis of master pool trust data of
securitizations for the five major credit card issuers, we estimate that from 2008 to 2016 revolving credit available to US
borrowers with a FICO score of less than a 660 was reduced by approximately $142 billion. This reduction has had a profound
impact on non-prime consumers who typically have little to no savings. Often, the only credit-like product offered by banks that
is available to non-prime borrowers is overdraft protection, which in essence provides credit at extremely high rates. A 2017
report by the CFPB estimates that consumer overdraft and non-sufficient funds fees revenues total as much as $17 billion
annually.

Legacy non-prime lenders are not innovative

As a result of limited access to credit products offered by banks, the New Middle Class has historically had to rely on a variety
of legacy non-prime lenders, such as storefront installment lenders, payday lenders, title lenders, pawn and rent-to-own
providers that typically do not offer customers the convenience of online and mobile access. While legacy non-prime credit
products may fulfill a borrower’s immediate funding needs, many of these products have significant drawbacks for consumers,
including a potential cycle of debt, higher interest rates, punitive fees and aggressive collection tactics. Additionally, legacy
non-prime lenders do not typically report to major credit bureaus, so non-prime consumers often remain in a cycle of non-prime
and rarely improve their financial options.

Fintech startups have largely ignored the non-prime credit market

Where new online marketplace lenders and small business lenders have emerged to serve prime consumers, few innovative
solutions tailored for non-prime consumers have come to market and achieved any meaningful scale. We believe this is because
underwriting non-prime consumers presents significantly greater analytical challenges than underwriting prime consumers.
Unlike prime consumers, the credit profiles of non-prime consumers vary greatly and may contain significant derogatory credit
information, yet non-prime consumers often need instant decisions with a minimum of paperwork and inconvenience. While
new data and techniques can assist in improving underwriting capabilities, we believe lenders still require deep insight and
extensive experience to successfully serve non-prime consumers while maintaining target loss rates. Additionally, we believe
the compliance and other systems necessary to serve non-prime consumers in a manner consistent with regulatory requirements
can be a barrier to entry. We believe we have a significant lead over new entrants with our competitive advantages, experience
and technology. Additionally, we have seen the competitive landscape shift as larger competitors have shifted and diversified
their operating models into other areas such as small business loans or into smaller international markets.

Consumers are embracing the internet for their personal finances

One of the anticipated long-term impacts from the pandemic will be the heightened shift to e-commerce. Across all industries,
consumers have indicated their desire for convenient online interactions. We believe the pandemic accelerated this trend as
retail storefronts across the nation were inaccessible. Financial products will be no exception, and we anticipate consumers of
brick-and-mortar lenders to continue to shift to online offerings such as ours.

OUR COMPETITIVE ADVANTAGES

Using our proven technology platform and proprietary risk analytics infrastructure, we are able to offer our customers
innovative credit solutions that place us as a leader among a new breed of more responsible, online non-prime lenders. We
believe the following are our key competitive advantages:

Ø Differentiated online and mobile products for non-prime consumers. Our product development is driven by a deep

commitment to solving customers’ immediate financial need for credit and helping them improve their long-term financial
future with our products' convenience, cost, transparency and flexibility. Our average customer receives an interest rate that
we believe is more than 50% less than that offered by many legacy non-prime lenders. Furthermore, the convenience of
online and mobile access and flexible repayment options distinguish our products from many legacy non-prime credit
options. However, we go even further in creating credit products that can help enable customers to have a “better
tomorrow" with rates that can decrease over time (Rise installment loans) and presenting a path to prime credit for
struggling consumers with credit bureaus reporting, free credit monitoring, and online financial literacy videos and tools to
help build better financial management skills.

Ø Industry-leading risk analytics infrastructure and underwriting scores. Traditional approaches for underwriting credit
such as FICO scores are not adequate for non-prime consumers who may have significant derogatory credit history or no
credit history at all. Because continued leadership in non-prime underwriting is essential to drive growth, support continued
rate reductions to customers, and manage losses, we built our proprietary risk analytics infrastructure to support the
development and enhancement of our underwriting scores and strategies. As discussed above, our risk analytics
infrastructure utilizes a massive (approximately 80+ terabyte) Hadoop database composed of greater than ten thousand
potential data variables related to each of the 2.5 million customers we have served. This data is composed of variables
from consumer applications and website behavior, credit bureaus, bank account transaction data, numerous other
alternative third-party data providers as well as performance history for funded customers. Furthermore, our proprietary
credit and fraud scoring models allow not only for the scoring of a broad range of non-prime consumers, but also across a
variety of products, channels, geographies and regulatory requirements.

Ø Innovative and flexible proven technology platform. Investment in our flexible and scalable technology platform has

enabled us to rapidly grow and innovate new products. Our proven technology platform provides for nimble testing and
optimization of our user interface and underwriting strategies, highly automated loan originations, cost-effective servicing,
and robust compliance oversight. In addition, our platform is adaptable to allow us to enhance current products or launch
future online products to meet evolving consumer preferences and respond to a dynamic regulatory environment. Further,
our open architecture allows us to easily integrate with best-in-class third-party providers, including strategic partners, data
sources and outsourced vendors.

Ø Seasoned management team with strong industry track record. We have a seasoned team of senior executives with an
average of over 15 years of experience in online technology and financial services. This team is led by Jason Harvison, a
financial services industry veteran with over two decades of experience. Furthermore, under their management, Elevate
was certified as a “Great Place To Work” in 2020 for the fifth consecutive year, with 92% of employees affirming that they
believe Elevate is a great place to work. This is a testament to our strong customer-focused workplace culture, which has
continued to thrive despite unprecedented challenges in 2020.

OUR STRATEGY

To achieve our goal of being the most trusted provider of financial services to the New Middle Class, we intend to execute the
following strategies:

Ø Continue to grow our brands. Rise and Elastic were launched in 2013, and the Today Card was launched in 2018. Given
strong consumer demand and organic growth potential, we believe that significant opportunities exist to expand these three
brands within their current markets via existing marketing channels. As non-prime consumers become increasingly familiar
and comfortable with online and mobile financial services, we also plan to capture the new business generated as they
migrate away from less convenient legacy brick-and-mortar lenders.

Ø Widen the credit spectrum of borrowers served with new products. We continue to evaluate new product and market

opportunities that fit into our overall strategic objective of delivering next-generation online and mobile credit products that
span the non-prime credit spectrum. Our newest product, the Today Card offers much lower rates than our other products
and is a credit card and that has helped us expand our market. In addition, we are continually focused on improving our
analytics to effectively underwrite and serve consumers within those segments of the non-prime credit spectrum that we do
not currently reach.

Ø Pursue additional strategic partnerships and digital marketing channels. Our progressive non-prime credit solutions

have attracted top-tier affiliate partners including Credit Karma and Lending Tree as a way to serve customers they have
acquired. We intend to continue growing our existing affiliate partnerships and will evaluate opportunities to enter into new
partnerships. We expect these partnerships to provide us with access to a broad range of potential new customers with low
customer acquisition costs. In addition, we continue to expand our digital marketing efforts across our products. In 2021,
we look to grow these channels by further optimizing our multi-channel marketing mix.

Ø Expand our relationship with existing customers. Customer acquisition costs represent one of the most significant

expenses for online lenders. We will seek to expand our strong relationships with existing customers by providing qualified
customers with new loans on improved terms or offering other products and services. We believe we can better serve our
customers with improved products and services while, at the same time, achieving better operating leverage.

Ø Enter new markets. We will explore pursuing strategic opportunities to expand into additional domestic markets.

However, we plan to take a disciplined approach to expansion, utilizing customized products and in-market expertise. We
currently do not expect to undertake any international expansion in the near term.

ADVANCED ANALYTICS AND RISK MANAGEMENT

The non-prime lending challenge

Traditional underwriting requires manual review of physical documents and human credit decisions. This is inconvenient for
customers and for lenders it is resource-intensive, time-consuming and can lead to inconsistent results. "Fintech" lenders have
recently used Big Data techniques to revolutionize the offering of credit. Instant credit decisions and automated processes are
increasingly the norm for innovative online lenders.

In non-prime consumer lending, however, the analytical challenges are significantly greater. Traditional credit scores like FICO
are poorly correlated with risk for non-prime consumers. Whereas prime consumers have established positive credit histories
with traditional credit products and very little derogatory credit information, non-prime consumers are more varied and difficult
to underwrite since they may have significant derogatory credit history or no credit history at all. Because of the wider variety
of credit backgrounds and higher credit risk, automated analytical techniques for underwriting non-prime consumers must be
much more sophisticated.

We use our deep insights into non-prime consumers and extensive experience to develop differentiated analytical techniques
and scores to better underwrite and price credit for the New Middle Class. This approach provides for extremely high levels of
automation in the underwriting process and has been proven to be effective, resulting in improving credit performance since
launching the current generation of products in 2013.

Cumulative loss rates by loan vintage1,2,3

35.0%

30.0%

25.0%

20.0%

15.0%

10.0%

5.0%

0.0%

2014

2013

2015

2016

2018

2017

2019

YTD DEC 2020

0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40

2013

2014

2015

2016

2017

2018

2019

YTD DEC 2020

(1) The 2019 and 2020 vintages are not yet fully mature from a loss perspective.
(2) UK included in the 2013 to 2017 vintages only.
(3) Does not include Today Card data as it is not material since its launch in 2018.

Furthermore, we invest significant resources into the research and development of new data sources and new analytical
techniques to continue to improve our capabilities.

Proprietary risk analytics infrastructure

Unlike prime lenders who can use off-the-shelf credit scores such as FICO or build custom scores with limited data fields, we
believe that successfully underwriting non-prime consumers in an online environment requires access to a much wider variety
of data including not only traditional credit attributes and application information, but also website behavior, internal
information, bank account information, social media information, email and phone number information, among others. Because
continued leadership in non-prime underwriting is essential to drive growth, support further rate reductions to customers, and
manage losses, we have made substantial investments in our risk analytics infrastructure and in the development of the latest
generation of our underwriting scores and strategies. We believe this Big Data approach and investment is foundational to our
ongoing initiatives to improve underwriting and lower rates to our customers.

Segmentation strategies across the entire underwriting process

Based on our extensive experience and track record in the industry, we have found that FICO and other monolithic credit scores
are inadequate for the non-prime market. Instead, we have used our exclusive risk analytics infrastructure to develop an array of
proprietary scores and strategies using highly predictive data sources and advanced analytical techniques targeting unique
customer segments and marketing channels as well as different fraud types. This analytical approach, while more complex than
most prime underwriting approaches, allows us to serve an expanding set of non-prime consumer segments and marketing
channels while improving credit quality at acceptable customer acquisition costs. We use this approach across the entire
underwriting process for both new and former customers, as described in the following chart:

96%

Segment specific credit scores

Based on our segmentation model, we utilize highly predictive data (including nationwide credit reporting agencies (“NCRA”),
non-prime bureau data, and wide-ranging alternative data sources, as well as internally collected proprietary customer credit
performance history) and analytical techniques (including multivariate regression, machine learning and artificial intelligence
techniques) to achieve a high level of accuracy building targeted credit scores for key customer segments and channels. For
instance, for “prime-ish” consumers who have access to traditional credit sources but supplement them with non-prime credit,
we use NCRA data extensively in our proprietary credit and fraud scoring models. For “challenged” consumers who have
derogatory NCRA credit information and, as a result, non-prime credit data is more relevant, our proprietary credit and fraud
scoring models leverage data provided by non-prime credit bureau sources like Experian's Clarity and Teletrack. For “credit
invisibles” with limited or no credit history, we may utilize a host of alternative data sources, such as detailed bank account data
as well as the duration for which an applicant has used the same mobile phone number or used an email address. Our definitions
of our customer segments and the ways they affect our credit scoring models evolve over time.

Targeted fraud scores

In addition to our segment-specific credit scores, we have developed targeted fraud scores for different types of fraud. For
instance, we have found that first-party fraud (when the loan applicant provides correct identity information but has no intent of
repaying the loan), third-party fraud (when the applicant has stolen someone else’s identity information) and bank account fraud
(when the borrower intends to shut down his or her account shortly after receiving the proceeds from the loan) are
fundamentally different and require unique analysis and risk management tools.

Examples of data sources that we have found to be predictive in our fraud scores include IP address information, how
applicants use our website (including pages viewed), and email and bank account information as well as identity information
provided by third parties.

Affordability analysis and line offers

Although not currently required by US federal law, we proactively assess the affordability of our products for our customers.
We use multiple approaches including debt to income, payment to income and full budgeting based on third-party and self-
reported information and continue to evaluate the effectiveness of each approach. Where applicable, we integrate real-time bank
account information into our affordability scores. Our affordability assessment impacts both the decision of whether to provide
the loan, as well as the maximum amount to offer. We use an enhanced affordability analysis that integrates previous payment
history to underwrite current customers seeking to refinance their loan and for former customers requesting additional credit.

Customer management

In addition to underwriting new customers, we have built scores and strategies for underwriting customers who have paid off
their initial loan and are looking for a new loan, or for customers who may want to refinance their current loan, typically for a
larger amount and a lower rate. These scores and strategies reassess the customer’s creditworthiness integrating their payment
history on previous loans. Based on this information and revised affordability analysis, the customer is either offered a new
maximum loan amount and APR or declined for additional credit.

Fully automated, near-instant credit decisions

Credit and fraud determinations are made in seconds and over 95% of loan applications for all products are fully automated
with no manual review required, based on our proprietary credit and fraud scoring models and affordability assessments. Once
approved, the customer is provided the loan amount and relevant terms of the credit being offered. Of the less than 5% of loan
applications requiring manual review, the majority require further documentation, which can be provided via scanning, fax,
email or mail. Others may have failed a fraud rule in the applicable underwriting methodology and are managed based on the
rule failed, and others are reviewed to address “know your customer” and/or OFAC requirements. We provide declined
customers with the reasons for the decision as per regulatory requirements.

Elevate fraud detection agents manually review a limited number of applicants based on the results of the fraud scores and any
discrepancies in the application data they provide (such as identity information prior to the funding of the loan). Fraud detection
specialists generate and review intraday reports to identify cross-application fraud risk and use such reports to flag additional
loan applications requiring review. They also use sophisticated link analysis of application information to identify potentially
fraudulent activity and pursue additional investigation if fraud is suspected.

Commitment to research and development

Our Risk Management and Technology department represents over half of our workforce, with a focus on analysis of new
(typically non-traditional) data sources and analytical techniques. We believe our commitment to research and development in
risk analytics results in consistently improving capabilities, which give us an on-going competitive advantage in the market by
allowing us to scale our business while providing savings back to our customers in the form of lower rates.

OUR SALES AND MARKETING CAPABILITIES

Multi-channel approach to customer acquisition

Online providers of non-prime credit often rely on third-party lead generators for customer acquisition, which we believe limits
growth and provides challenges to achieving cost and quality targets. In contrast, we rely on a multi-channel marketing mix,
which supports improved CAC, faster growth and heightened brand awareness.

This approach allows us to gradually expand investments to grow prospects, while thoughtfully balancing the investment split
within channels. We monitor each channel, and how each contributes to a user's path to conversion. In addition to optimizing
the performance of each channel, we are increasingly optimizing our marketing mix to improve marketing impact and enhance
brand-building. We have found that coordinating the timing of individual channel campaigns and leveraging creative across
channels can accelerate growth at lower costs.

Our multi-channel approach is composed of the following:

Ø Direct mail: More than 22 million pre-selected credit offers mailed during the year ended December 31, 2020;

Ø Strategic partnerships: Multiple partnerships with large customer aggregators to drive traffic; and

Ø Digital marketing campaigns: Search engine optimization, content marketing, social media, paid search, digital advertising

and email marketing.

Analytically-driven channel optimization

Each new marketing channel we introduce requires extensive testing and optimization before it can be scaled cost-effectively
and requires significant on-going analytical support. For instance, we spent several years developing, testing, and optimizing
our response and credit models for pre-approved direct mail campaigns to achieve an acceptable CAC for this channel. As a
result, direct mail is now our largest and most profitable marketing capability, and we continue to identify new analytical
approaches that help expand the addressable market through the direct mail channel.

Over the last few years, we've built a successful digital acquisition strategy and found the right baseline tactics to drive strong
conversions. We continuously test within our digital channels and have a pipeline of new testing opportunities to help identify
strong performers. In order to scale up support, we are focusing on testing tactics which help drive consumer awareness and
engagement through search, digital advertising and social media. We anticipate expanding growth in all of our digital marketing
channels based on improved customer targeting analytics and increasingly sophisticated response models that allow us to
enhance our marketing reach while maintaining our target CAC. Our dedicated channel management teams continually monitor
and manage campaign effectiveness. We believe our investment in developing multiple customer acquisition channels provides
a significant competitive advantage over other online non-prime lenders who rely primarily on lead generators.

Strategic partner development

Rather than utilizing lead generators who are often accused of deceptive practices, we have focused on developing relationships
through large strategic partnerships with trusted brands. Our strategic partners refer prospects from their site to our product
website. Because the customer completes the loan application on our website, rather than on a lead generator’s site, we control
the messaging received by the customer about our products. This method allows us to better control application quality,
customer experience and CAC. We also have the ability to make targeted offers with discounted rates to strategic partners who
have been shown to deliver higher quality applicants. Aligning with strategic partners that share our values and commitment to
the customer helps us fulfill our mission of providing better products to the New Middle Class.

We expect our relationships with strategic partners to continue to expand over time, and we will evaluate opportunities to enter
into additional new partnerships.

Customer relationship optimization

Our sales and marketing efforts are not only focused on acquiring new customers. We focus on strong customer engagement,
providing added value and developing a mutually beneficial relationship with current and former customers. If customers or
former customers need additional liquidity, we strive to be the top of their consideration set. Based on rigorous creditworthiness
and affordability analysis, we typically offer increased credit lines to former customers—often at lower rates. Also, subject to
our usage caps, we may offer current customers the ability to refinance loans to receive additional funds. We use both email and
text messaging campaigns to reach customers with additional credit offers. Because there is no additional CAC for originating
these additional loans, these transactions are highly profitable and can support offering a lower APR for consumers.

OUR TECHNOLOGY PLATFORM AND INFORMATION SECURITY

Underlying our innovative customer centric product offerings, loan processing and multitude of servicing features is our
flexible proven technology platform. Loan originations, advanced proprietary underwriting and decisioning, loan management
and loan servicing are all supported by our scalable and flexible technology platform built with modern cloud-based
architecture principles. Our continuous technological innovations to our platform position us to respond quickly to new market
opportunities, customer feedback, market trends and regulatory changes. Inherent to our technology platform is support and
monitoring for compliant applications, loan processing and business controls. In addition, because we collect and store
extensive amounts of consumer information, we have invested in and are committed to best practice levels of information
security.

Flexible and scalable proven technology platform

Our proven technology platform integrates the best available third-party products and capabilities under our proprietary
architecture. This has allowed us to rapidly launch new products, modify product functionality and ensure regulatory
compliance. Our platform includes proprietary modular architecture that facilitates high-availability, scalability and flexibility
for changing product features. It supports open-end (lines of credit) products, closed-end (installment loans) and credit cards,
and is easily configurable for new pricing and term structures, whether in response to regulatory changes or competitive
opportunities. Currently, our technology platform supports our Rise and Elastic brands. The Today Card utilizes Total Systems
Services, a global payment solution provider ("TSYS"), to store data and provide servicing functionality.

The core functionality of Elevate's technology platform is illustrated below.

Technology Platform

End
Users

Telephony

Web User

Smart Devices

Front-end
Applications

Interactive
Voice
Response

Product
Websites

Responsive
Websites

Loan Origination

Loan Servicing

Customer
Management

Technology
Platform

Application

Underwriting

Veriﬁcation

Loan Management

Authentication

Multidraw

Account Management

Pay Frequency

Document Management

Risk Based Pricing

Credit Reporting

Preferences

Payment/Funding

Collection/Debt

Communication

Funding

ACH

Collection Recovery

Debt Management

SMS

Internal
Applications

Admin

Reporting

Analytics

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Mobile-first approach to user interface development

Currently, approximately two-thirds of our customer interactions come from mobile rather than desktop devices. The customer-
facing portions of our products for both desktop and mobile interfaces are designed with a focus on user-friendly design and
cross-platform mobility.

Cloud-hosted applications

Leveraging cloud technology for our customer-facing web applications, we are able to support rapid enhancements and
optimizations to improve user experiences. Our front-end technology approach enables different user application flows for
different customers depending on what channel they came to our site and will dynamically change the user interface data
capture based on credit assessment. Our marketing and user experience teams can rapidly test new application flows on small
percentages of inbound traffic to determine the impact of such changes on loan conversion, underwriting accuracy, and
customer satisfaction prior to full deployment.

Sophisticated decision engine

Our sophisticated analytics approach requires us to manage numerous credit and fraud scores and strategies for each of our
products, customer segments and marketing channels. In addition, because of our commitment to innovation and research and
development, we regularly conduct testing of new scores, data providers and analytical techniques. This requires an extremely
flexible yet compliant decision engine. Our decision engine is a key component of our technology platform and allows our Risk
Management team to rapidly implement tests that control and measure the performance of new scores, data providers and
analytical techniques against the existing best versions of each. In particular, the decision engine can rapidly integrate with new
data providers and test a randomly selected percentage of application traffic with new scores and track their performance
against existing scores.

All aspects of our underwriting process are controlled through components of our technology platform, from the credit and
fraud scores to the various product affordability assessments, to the instant decisioning and credit assignment process and even
including the fraud and verifications activities performed by fraud agents. In this manner, we have enhanced automation and
have instituted tight controls over the entire decisioning process.

Best practice approach to information security and system reliability

Because we store extensive amounts of public and non-public customer personally identifiable information (“PII”), we take our
obligations to protect that information and avoid data breaches very seriously. PII in Elevate's technology platform is encrypted,
and we conduct regular audits of our security protocols via third-party intrusion detection, vulnerability scans and penetration
testing. These activities are supplemented with real-time monitoring and alerting for potential intrusions.

We have fully redundant capabilities in place to support all critical business functions through geographically separated data
centers and utilization of the latest in cloud-based site recovery. Disaster recovery and business continuity plans and tests have
been completed, which help to ensure our ability to recover in the event of a disaster or other unforeseen event.

COMPETITIVE OVERVIEW

The competition in our market is composed of both legacy brick-and-mortar and online credit providers. We compete with
providers that offer products in the following categories:

Ø Non-prime installment loans

Ø Non-prime credit cards

Ø Pawn loans

Ø Payday loans

Ø Title loans

Ø Rent to own

In addition, bank overdrafts often function as an expensive form of emergency credit. According to a 2008 study by the FDIC,
bank overdraft fees can have an effective APR greater than 3,500%, depending upon the amount of the overdraft transaction
and length of time to bring the account positive.

Most legacy non-prime lenders still operate primarily out of brick-and-mortar locations and require extensive documentation
and face-to-face interactions. With online and mobile-only products, Elevate eliminates the potential need for our customers to
drive across town and stand in line to apply for credit. In fact, with our products, we typically deliver credit determination in
seconds.

There are few providers attempting to deliver lower-cost, online non-prime credit products similar to ours. Although there are a
number of technology-enabled financial services companies that target prime and near-prime customers, including
LendingClub, Prosper and Avant, there are only a limited number of comparable online competitors in the non-prime lending
space, such as OppLoans and NetCredit. We expect more entrants in this space as this market continues to develop. We also
believe that it would require significant time and expense for other companies to build technological and analytical platforms
similar to ours, which is geared towards serving non-prime consumers. While other lenders may use proprietary or off-the-shelf
lending platforms to support their online lending operations, these typically are focused on specific product types, and this
makes such platforms inflexible for the kind of product innovation that we have pursued. We are not aware of any off-the-shelf
products that support the variety of non-prime products such as those supported by our proven technology platform and
proprietary risk analytics infrastructure. Although technology generally can be reverse-engineered over time, we believe our
proven and proprietary technology and analytics platforms provide a competitive advantage due to our lead time based on our
long history of serving non-prime consumers with multiple credit products.

The online non-prime credit market in the US is extremely fragmented and most lenders source customers from lead generation
companies, resulting in low brand recognition. Unlike these competitors, we have made a significant investment in establishing
a direct-to-consumer, integrated multi-channel marketing capability using direct mail, search engine marketing, search engine
optimization, and digital campaigns, which we believe creates a unique opportunity for Rise, Elastic and the Today Card to
become dominant and trusted brands in this space.

REGULATORY ENVIRONMENT

The online consumer loan products we currently originate or support are subject to a range of laws, regulations and standards
that address consumer lending, banking, credit services, consumer protections and reporting, information sharing, marketing,
debt collection, data protection, state licensing and interest rate and term limitations, among other things.

All products are subject to supervision, regulation and / or enforcement by numerous regulatory bodies—from state regulators
and attorneys general, federal regulators, like the CFPB, the FTC and in some cases the FDIC. Consistent with regulatory
expectations, we have an extensive compliance program and internal controls.

For a discussion of the risks related to our regulatory environment, see “Risk factors—Risks Related to Our Business and
Industry—The consumer lending industry continues to be subject to new laws and regulations in many jurisdictions that could
restrict the consumer lending products and services we offer, impose additional compliance costs on us, render our current
operations unprofitable or even prohibit our current operations” and “Risk factors—Other Risks Related to Compliance and
Regulation.”

State and local regulation and licensing applicable to products originated by Elevate

The Rise loans we originate directly to customers are regulated under a variety of enabling state statutes. The scope of state
regulation, including permissible interest rates, fees and terms, varies from state to state. Some states require specific
disclosures, mandate or prohibit certain terms and limit the maximum interest rate and fees that may be charged. Where
licensing or registration is required, we are subject to extensive state rules, licensing and examination. Failure to comply with
these requirements may result in, among other things, refunds of excess charges, monetary penalties, revocation of required
licenses, voiding of loans and other administrative enforcement actions. These Rise loans are available in the following 12
states: Alabama, Delaware, Georgia, Idaho, Illinois, Mississippi, Missouri, New Mexico, North Dakota, South Carolina, Utah
and Wisconsin. In these states, Rise may also be subject to additional municipal regulations and ordinances related to, for
example, certain non-bank loan products and debt collection. The scope of municipal regulations and ordinances vary. Several
state regulators have publicly expressed their intent to increase supervision and enforcement of consumer protection laws
against supervised entities. State consumer protection laws also apply to Rise installment loans. In many states, legislators and
attorneys general could increase their focus or enforcement of these consumer protection statutes. If this were to occur, it could
result in additional regulatory oversight and enforcement on our business.

US state and federal regulation

All of our products are subject to a variety of state and federal laws, including but not limited to the following:

Truth in Lending Act. The federal Truth in Lending Act (“TILA”) and its underlying regulations known as Regulation Z
require creditors to deliver disclosures to borrowers during the life cycle of a loan—certain advertisements, at application, at
account opening or at consummation and for open-end credit products, such as Elastic and Today Card, periodically, and for
certain post-consummation events (e.g., refinancings, change in terms for open-end credit).

Under the appropriate disclosure rules, the originating creditor is required to provide borrowers with key information about the
loan, including, for open-end credit, the annual percentage rate (if applicable), applicable finance charges, transaction and
penalty fees, and, for closed-end loans, the annual percentage rate, the finance charge, the amount financed, the total of
payments, the number and amount of payments and payment due dates. Consumers are provided substantive protections
regarding loan products under Regulation Z and TILA with special rules for calculating annual percentage rates, advertising,
and rules for resolving billing errors for open-ended credit.

Fair Credit Reporting Act. We are also subject to the Fair Credit Reporting Act (the “FCRA”) and similar state laws, as both a
user of consumer reports and a furnisher of consumer credit information to credit reporting agencies. The FCRA and similar
state laws regulate the use of consumer reports and reporting of information to credit reporting agencies. Specifically, the
FCRA establishes requirements that apply to the use of “consumer reports” and similar data, including certain notifications to
consumers, including when an adverse action, such as a loan declination, is based on information contained in a consumer
report. We only obtain and use consumer reports subject to the permissible purpose requirements under the FCRA, which also
permits us to share our experience information, information obtained from credit reporting agencies, and other customer
information with affiliates. We comply with notice and opt out requirements for prescreen solicitations and for certain
information sharing under the FCRA. We also have implemented an identity theft prevention program to fulfill the
requirements of the Red Flags Regulations and Guidelines issued under the Fair and Accurate Credit Transactions Act (the
“FACT Act”).

In meeting our duties to furnish consumer credit information to consumer reporting agencies, we:

furnish consumer credit information pursuant to the METRO 2 guidelines;

Ø establish and maintain procedures regarding the accuracy and integrity of the consumer credit information we report; and

Ø establish and maintain procedures to conduct timely investigations of customer disputes (received directly from customers
or through credit reporting agencies) regarding the consumer credit information we report to the consumer reporting
agencies.

Equal Credit Opportunity Act. The federal Equal Credit Opportunity Act (the “ECOA”) generally prohibits creditors from
discriminating against applicants on the basis of race, color, sex, age (provided the individual is of legal age to enter into a
contract), religion, national origin, marital status, the fact that all or part of the applicant’s income derives from any public
assistance program or the fact that the applicant has in good faith exercised any right under the federal Consumer Credit
Protection Act. Regulation B, which implements ECOA, restricts creditors from requesting certain types of information from
loan applicants and from using advertising or making statements that would discourage, on a prohibited basis, a reasonable
person from making or pursuing an application.

In the underwriting of loans offered through our online platform, and with respect to all aspects of the credit transaction,
including any servicing of loans and other credit, we, our lending partners and marketing affiliates must comply with applicable
provisions prohibiting discouragement and discrimination.

ECOA also requires creditors to provide consumers with timely notices of adverse action taken on credit applications or
counteroffers. A prospective borrower applying for a loan but denied credit or offered a counteroffer is provided with an
adverse action notice.

FTC Act and Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010. Both the FTC and CFPB regulate
advertising, marketing of and practices related to financial products and services. The FTC is charged with preventing unfair or
deceptive acts or practices and false or misleading advertisements, and the CFPB is charged with preventing unfair, deceptive,
or abusive acts and practices.

Unfair, Deceptive, Abusive Acts and Practices. The Dodd-Frank Act prohibits “unfair, deceptive or abusive” acts or practices
(“UDAAPs”). Through enforcement actions, the CFPB has found UDAAP conduct in most phases in the life cycle of a loan,
including the marketing, collecting and reporting of loans. UDAAPs could involve omissions or misrepresentations of
important information to consumers or practices that take advantages of vulnerable consumers, such as elderly or low-income
consumers. All products and services provided by Elevate and its vendors are subject to the UDAAP prohibition. There are also
various state laws that govern unfair and deceptive acts and practices with which we must comply.

Military Lending Act. The Military Lending Act (“MLA”) restricts, among other things, the interest rate and other terms that
can be offered to active military personnel and their dependents on most types of consumer credit. The MLA caps the interest
rate that may be offered to a covered borrower to a 36% military annual percentage rate (“MAPR”), which includes certain fees
such as application fees, participation fees and fees for add-on products. The MLA also requires certain disclosures and
prohibits certain terms, such as mandatory arbitration if a dispute arises concerning the consumer credit product. The MLA
covers Elastic, Rise and the Today Card and restricts our, or our bank partners', ability to offer our products to military
personnel and their dependents. Failure to comply with the MLA may limit our ability to collect principal, interest, and fees
from borrowers and may result in civil and criminal liability that could harm our business.

The Servicemembers Civil Relief Act. The federal Servicemembers Civil Relief Act (“SCRA”) and similar state laws apply to
certain loans made to certain members of the US military, reservists and members of the National Guard and certain
dependents. The SCRA limits the interest rate a creditor may charge or certain collection actions a creditor may take on certain
loans while a servicemember is on military duty. We maintain policies and procedures to comply with SCRA.

The Electronic Signatures in Global and National Commerce Act. The federal Electronic Signatures in Global and National
Commerce Act (“E-SIGN”) and similar state laws, particularly the Uniform Electronic Transactions Act (“UETA”) authorize
the creation of legally binding and enforceable agreements utilizing electronic records and signatures. E-SIGN and UETA
require businesses that use electronic records or signatures in consumer transactions and provide required disclosures to
consumers electronically, to obtain the consumer’s consent to receive information electronically. When a borrower is provided
electronic disclosures, we obtain his or her consent to transact business electronically, to receive electronic disclosures and
maintain electronic records in compliance with E-SIGN and UETA requirements. We also follow similar state e-signature rules
mandating that certain disclosures be made, and certain steps be followed, in order to obtain and authenticate e-signatures.

Electronic Fund Transfer Act. The Electronic Fund Transfer Act of 1978 (“EFTA”) protects consumers engaging in electronic
fund transfers, including preauthorized transactions and recurring transactions. The EFTA is implemented through Regulation
E. Borrowers of our products often choose to repay by electronic fund transfers (“EFTs”) and, accordingly, a written
authorization, signed or similarly authenticated, may be required in connection with auto-pay features. To the extent a borrower
repays his or her payment obligation through EFTs, the EFTA and Regulation E apply, and contain restrictions and disclosure
requirements while providing consumers certain rights relating to EFTs. Restrictions on how consumers choose to pay or how
lenders comply with EFTs could impact our current business processes.

Fair Debt Collection Practices Act. The federal Fair Debt Collection Practices Act (the “FDCPA”) provides guidelines and
limitations on the conduct of third-party debt collectors and debt buyers when collecting consumer debt. While the FDCPA
generally does not apply to first-party creditors collecting their own debts or to servicers when collecting debts that were current
when servicing began, we use the FDCPA as a guideline for all collections. We require all vendors and third parties that
provide collection services on our behalf to comply with the FDCPA to the extent applicable. We also comply with state and
local laws that apply to creditors and provide guidance and limitations similar to the FDCPA.

Fair Credit Billing Act - The Fair Credit Billing Act ("FCBA") protects consumers from prejudicial or unfair billing practices in
open-ended lines of credit and credit cards. It lays out consumers' rights to dispute credit card issuers' charges and addresses
consumer redress for common billing errors.

Gramm-Leach-Bliley Act. We are also subject to various federal and state laws and regulations relating to privacy and security
of consumers’ nonpublic personal information. Under these laws, including the federal Gramm-Leach-Bliley Act (“GLBA”)
and Regulation P promulgated thereunder, we must disclose our privacy policy and practices, including those policies relating
to the sharing of nonpublic personal information with third parties. We may also be required to provide an opt-out to certain
sharing. The GLBA and other laws also require us to safeguard personal information. The FTC regulates the safeguarding
requirements of the GLBA for non-bank lenders through its Safeguard Rules.

Anti-money laundering and economic sanctions. We and the originating lenders that we work with are also subject to certain
provisions of the USA PATRIOT Act and the Bank Secrecy Act under which we must maintain an anti-money laundering
compliance program covering certain of our business activities. In addition, the Office of Foreign Assets Control prohibits us
from engaging in financial transactions with specially designated nationals.

Anticorruption. We are also subject to the US Foreign Corrupt Practices Act (the “FCPA”) which generally prohibits
companies and their agents or intermediaries from making improper payments to foreign officials for the purpose of obtaining
or keeping business and/or other benefits.

Telemarketing Sales Rule. We are also subject to the Telemarketing and Consumer Fraud and Abuse Prevention Act, the
FTC’s Telemarketing Sales Rule promulgated pursuant to such Act, and similar state laws. The Telemarketing Sales Rule
prohibits deceptive and abusive telemarketing acts or practices, such as calling before 8 a.m. or after 9 p.m., and requires
telemarketers and sellers to make certain disclosures to consumers in every outbound call. Telemarketers are also required to
comply with a company specific do-not-call framework, as well as with state and federal do-not-call registries. We have
implemented policies and procedures reasonably designed to comply with the Telemarketing Sales Rule.

Telephone Consumer Protection Act. We are also subject to the Telephone Consumer Protection Act and its implementing
regulations (together, the “TCPA”) and the regulations of the FCC. The TCPA regulates the delivery of live and prerecorded
telemarketing calls, non-marketing calls to cell phones through the use of an automated telephone dialing system, fax
advertisements, and text messages. For example, under the TCPA, it is unlawful to make many of these types of
communications without the prior consent of the recipient. The TCPA also established a federal do-not-call registry, with the
Telemarketing Sales Rule, as noted above. We maintain policies and procedures reasonably designed to comply with the TCPA.

CAN-SPAM Act. We are subject to the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 and
the FTC’s rules promulgated pursuant to such Act (together, “CAN-SPAM Act”), which establish requirements for certain
“commercial messages” and “transactional or relationship messages.” For example, the CAN-SPAM Act prohibits the sending
of messages that contain false, deceptive or misleading information. It also gives recipients the right to stop receiving
commercial messages. We have implemented policies and procedures reasonably designed to comply with the CAN-SPAM
Act.

CARD Act. The Today Card is subject to the Credit Card Accountability Responsibility and Disclosure ("CARD") Act that
establishes fair and transparent practices relating to credit cards. The CARD Act, among other things, provides protections for
consumers such as limiting interest rate hikes, banning the issuance of credit cards to anyone less than 21 years of age without
an adult co-signer, limiting over-limit, late and account-opening fees, and requiring transparent disclosures related to minimum
payments.

Consumer Financial Protection Bureau

The CFPB regulates consumer financial products and services, including the consumer loans that we offer. The CFPB has
regulatory, supervisory and enforcement powers over certain providers of consumer financial products and services. For a
discussion of the risks to our business related to CFPB regulation, see “Risk factors— The CFPB may have examination
authority over our consumer lending business that could have a significant impact on our business” and “Risk factors— The
CFPB issued a final ruling on July 7, 2020 affecting the consumer lending industry, and this or subsequent new rules and
regulations, if they are finalized, may impact our consumer lending business.”

Federal Trade Commission

The Federal Trade Commission ("FTC") enforces the safeguarding requirements of the GLBA against non-banks pursuant its
authority to enforce Section 5 of the Federal Trade Commission Act, which prohibits unfair or deceptive acts or practices. In
addition, the FTC has a history of pursuing enforcement actions against non-bank lenders and online lead generators for alleged
unfair or deceptive acts or practices in connection with the marketing or servicing of consumer credit products and services.
Like the CFPB, the FTC may issue fines and corrective orders that could require us to make revisions to our existing business
models. The FTC has jurisdiction over Elevate and its business practices.

United Kingdom ("UK")

Prior to June 29, 2020, we provided services in the United Kingdom ("UK") through our wholly-owned subsidiary, Elevate
Credit International Limited (“ECIL”) under the brand name ‘Sunny.’ During the year ended December 31, 2018, ECIL began
to receive an increased number of customer complaints initiated by claims management companies ("CMCs") related to the
affordability assessment of certain loans. The CMCs' campaign against the high cost lending industry increased significantly
during the third and fourth quarters of 2018 and continued through 2019 and into the first half of 2020, resulting in a significant
increase in affordability claims against all companies in the industry over this period. The Financial Conduct Authority
("FCA"), a regulator in the UK financial services industry, began regulating the CMCs in April 2019 in order to ensure that the
methods used by the CMCs are in the best interests of the consumer and the industry. Separately, the FCA asked all industry
participants to review their lending practices to ensure that such companies are using an appropriate affordability and
creditworthiness analysis. However, there continued to be a lack of clarity within the regulatory environment in the UK. This
lack of clarity, coupled with the ongoing impact of COVID-19 on the UK market for Sunny, led the ECIL board of directors to
place ECIL into administration under the UK Insolvency Act 1986 and appoint insolvency practitioners from KPMG LLP to
take control and management of the UK business. As a result, we have deconsolidated ECIL and are presenting its results as
discontinued operations in all periods presented unless otherwise noted.

HUMAN CAPITAL

We are committed to building and nurturing a distinctive corporate culture of innovation, excellence, collaboration and
integrity. Our key company values based on how we expect ourselves to serve our customers, owners and each other are:

Ø Think Big. We have always been an innovator in our industry. Ideas, both big and small, are our competitive advantage.

We share a responsibility to think out of the box, challenge the status quo and embrace change.

Ø Raise the Bar. Excellence is not a skill. It is a habit—the gradual result of always striving to do better. As a company and

as individuals we push ourselves to build on success, learn from failure and get better every day.

Ø Win Together. Our goals are too big to achieve as individuals. Collaboration is not a by-product of our work, it is the

primary focus. It is also more fun.

Ø Do the Right Thing. Doing the right thing is not optional. We hold each other to the highest standards and earn our

reputation every day.

Our values are reinforced in all aspects of our employees’ relationship with our company, including during the recruiting
process, quarterly check-ins and annual performance reviews. In addition, each quarter, employees who demonstrate these
values are nominated for “Smart Awards” and individuals and teams are selected and recognized at all-company Town Hall
meetings. We are focused on attracting talented employees who embody innovation, collaboration and commitment to our core
values. An integral part of our hiring process is our intern program, which helps to ensure we continually have a pipeline of
talent throughout the year.

The technology sector is rapidly evolving, so we meaningfully invest in programs like Azure certification to advance the skills
of our workforce. We retain talent by providing market-competitive compensation and benefits, including incentives and
recognition programs, leadership development opportunities, and tuition assistance, and by fostering a company culture that
gets stronger each year.

Elevate has been certified as a "Great Place to Work" from 2016 to 2020 based on a comparison of our employees' survey
responses to responses of hundreds of other companies. We believe this reflects our commitment to build a strong and lasting
company and corporate culture. We expanded Employee Resource Groups, which are voluntary, employee-led groups that help
connect communities, raise broader awareness around Diversity, Equity and Inclusion, and enable us to leverage our
differences. Additionally, in 2020, we appointed a Chief Diversity Officer, whose oversight is intended to ensure that we
continue to pursue diversity in our workforce and leadership positions.

As a result of the pandemic, 100% of our workforce transitioned to work from home in March 2020. Halfway into the year, we
found the need to reduce our workforce due to the economic impacts of COVID-19. Our voluntary turnover rate for 2020,
which does not include our reduction of the domestic workforce by approximately 17% effective July 2020, was 14%. Our top
priority continues to be the care, safety and well-being of our staff. As part of our further response to the pandemic, we
provided two weeks of COVID-19 relief paid time off, stipends, half days off to recharge and two additional paid holidays. We
continually surveyed our staff to keep them engaged and informed as they worked from home. Our working parents were
provided flexible schedules to assist in managing work and childcare responsibilities and Elevate was recently named a “Best
Place for Working Parents” in Fort Worth and Dallas, Texas. Our employee development programs transitioned to remote
delivery, and we supported staff with virtual breakrooms, monthly fitness challenges and a drive-through holiday experience.

As of December 31, 2020, we had 437 full-time employees, including 213 in technology, 47 in risk management, 58 in
marketing and product development, 63 in customer support and loan operations and 56 in general and support functions. We
also outsource certain functions, such as collections and customer service to increase efficiencies and scalability. We use an
internal quality team to review and improve third-party performance.

OUR INTELLECTUAL PROPERTY

Protecting our rights to our intellectual property is critical, as it enhances our ability to offer distinctive services and products to
our customers, which differentiates us from our competitors. We rely on a combination of trademark laws and trade secret
protections in the US and other jurisdictions, as well as confidentiality procedures and contractual provisions, to protect the
intellectual property rights related to our proprietary analytics, predictive underwriting models and software systems. We have
either registered trademarks and/or pending applications in the US for the marks Elevate, Rise, Elastic and Today Card. Our
trademarks are materially important to us and we anticipate maintaining them and renewing them.

OUR HISTORY

We were created through the spin-off of the direct lending and branded product businesses of TFI, which was founded in 2001.
Prior to the spin-off transaction, TFI had two discrete lines of business: (1) a direct lender and branded product provider to non-
prime consumers; and (2) a licensor of its technology platform to third-party lenders. In order to allow each of these separate
lines of business to focus on its relative strategic and operational strengths and future business plans, the board of directors of
TFI decided to spin off its direct lending and branded products business into a separate company.

We were incorporated in Delaware on January 31, 2014 as a subsidiary of TFI, and we had no material assets or activities as a
separate corporate entity until the spin-off occurred. On May 1, 2014, TFI contributed the assets and liabilities associated with
its direct lending and branded products business to us and distributed its interest in our Company to its stockholders, but
retained the assets and liabilities associated with its licensed technology platform line of business. TFI’s retained business line
entails providing marketing services to third-party lenders and licensing TFI’s technology platform to these lenders for
marketing and licensing fees. TFI previously conducted its direct lending business through various legal entity subsidiaries,
which were contributed to us in the spin-off transaction.

On April 11, 2017, we closed an initial public offering (“IPO”) of 12,400,000 shares of our common stock at a price of $6.50
per share to the public. In connection with the closing, the underwriters exercised their option to purchase in full for an
additional 1,860,000 shares. On April 6, 2017, our stock began trading on the New York Stock Exchange (“NYSE”) under the
symbol “ELVT.”

AVAILABLE INFORMATION

Our website address is www.elevate.com, and our investor relations website is located at http://elevate.com/investors.
Information on our website is not incorporated by reference herein. We file annual, quarterly and special reports, proxy
statements and other information with the Securities and Exchange Commission (the “SEC”). These filings are also available on
the SEC’s website at www.sec.gov. You also may read and copy reports and other information filed by us at the office of the
NYSE at 20 Broad Street, New York, New York 10005.

We make our Annual Reports on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and all
amendments to these reports, available free of charge on our corporate website as soon as reasonably practicable after such
reports are filed with, or furnished to, the SEC. In addition, our Corporate Governance Guidelines, Code of Business Conduct
and Ethics Policy, Related Party Transaction Policy, and charters of the Audit Committee, Compensation Committee,
Nominating and Corporate Governance Committee and Risk Committee are available on our website. We will provide
reasonable quantities of electronic or paper copies of filings free of charge upon request. In addition, we will provide a copy of
the above referenced charters to stockholders upon request.

Item 1A. Risk Factors

Investing in our common stock involves a high degree of risk. A summary of material risks include those set forth below. You
should carefully consider the following risks and all other information contained in this Annual Report on Form 10-K,
including our consolidated financial statements and the related notes, before investing in our common stock. The risks and
uncertainties described below are not the only ones we face but include the most significant factors currently known by us that
make investing in our securities speculative or risky. Additional risks and uncertainties that we are unaware of, or that we
currently believe are not material, also may become important factors that affect us. If any of the following risks materialize,
our business, financial condition and results of operations could be materially harmed. In that case, the trading price of our
common stock could decline, and you may lose some or all of your investment.

Risk Factor Summary

Risks Related to Our Business and Industry

•

The ongoing COVID-19 pandemic and various policies being implemented to mitigate its spread could have a material
adverse effect on our business, financial condition and results of operations.

• We operate in an industry that is rapidly evolving. Failure to keep up with the rapid technological changes in financial

•

services and e-commerce, or changes in the uses and regulation of the internet could harm our business.
Our most recent annual revenue declined from the prior year and we may not be able to maintain consistent
profitability or grow in the future.
Regulators and payment processors are scrutinizing certain online lenders’ access to the Automated Clearing House
system to disburse and collect loan proceeds and repayments, and any interruption or limitation on our ability to access
this critical system would materially adversely affect our business.
Failure to effectively identify, manage, monitor and mitigate fraud risk on a large scale from incomplete or incorrect
information provided to us by customers or other third parties could cause us to incur substantial losses, and our
operating results, brand and reputation could be harmed.
Because of the non-prime nature of our customers, we have historically experienced a high rate of net charge-offs as a
percentage of revenues, and our ability to price appropriately in response to this and other factors is essential. We rely
on our proprietary credit and fraud scoring models in the forecasting of loss rates. If we are unable to effectively
forecast loss rates, it may negatively impact our operating results.

• We depend on debt financing for most of the loans we originate, and our business could be adversely affected by a

lack of sufficient financing at acceptable prices or disruptions in the credit markets, which could reduce our access to
credit.
Any decrease in our access to preapproved marketing lists from credit bureaus or other developments impacting our
use of direct mail marketing could adversely affect our ability to grow our business.

•

• We rely on relationships, which are generally non-exclusive and subject to termination, with marketing affiliates to

identify potential customers for our loans, and the growth of our customer base could be adversely affected if any such
relationships are terminated or the number of referrals we receive is reduced.
Our success and future growth depend on our successful marketing efforts, and if such efforts are not successful, our
business and financial results may be harmed.
The failure of third parties to continue to provide certain key services to us in the current manner and at the current
rates would adversely affect our revenues and results of operations.
The profitability of our bank-originated products could be adversely affected by policy or pricing decisions made by
the originating lenders.
Our ability to continue to provide Bank-Originated Products could be adversely affected by a degradation in our
relationships with our Bank Partners.
Decreased demand for non-prime loans as a result of increased savings or income could result in a loss of revenues or
decline in profitability if we are unable to successfully adapt to such changes.
A decline in economic conditions could result in decreased demand for our loans or cause our customers’ default rates
to increase, harming our operating results.

•

• We operate in a highly competitive environment and face competition from a variety of traditional and new lending
institutions, including other online lending companies, and such competition could adversely affect our business,
prospects, results of operations, financial condition or cash flows.
Our business depends on the uninterrupted operation of our systems and business functions, including our information
technology, as well as the ability of such systems to support compliance with legal and regulatory requirements.
• We are subject to cybersecurity risks and security breaches and may incur increasing costs in an effort to minimize
those risks and to respond to cyber incidents, and we may experience harm to our reputation and liability exposure
from security breaches.

•

•
•

Our ability to collect payment on loans and maintain accurate accounts may be adversely affected by computer viruses,
physical or electronic break-ins, technical errors and similar disruptions.
Our platform and internal systems rely on software that is highly technical, and if it contains undetected errors, our
business could be adversely affected.
To date, we have derived our revenues from a limited number of products and markets. Our efforts to expand our
market reach and product portfolio may not succeed or may put pressure on our margins.
Our allowance for loan losses may not be adequate to absorb such losses, and if we experience rising credit or fraud
losses, our results of operations would be adversely affected.
Increased customer acquisition costs and/or data costs would reduce our margins.
If we are not able to attract and retain qualified officers and key employees, or if such officers or employees are
temporarily unable to fully contribute to our operations, our business could be materially adversely affected.
Our US loan business is seasonal in nature, which causes our revenues and earnings to fluctuate.
If internet search engine providers change their methodologies for rankings or paid search results, or our rankings or
results decline for other reasons, our new customer growth or volume from returning customers could decline.
Our ability to conduct our business and demand for our loans could be disrupted by natural or man-made catastrophes.

•
• We may be unable to protect our proprietary technology and analytics or keep up with that of our competitors.
• We are subject to intellectual property disputes from time to time, and such disputes may be costly to defend.
•

Current and future litigation or settlements or regulatory proceedings, including involving the TFI bankruptcy, could
cause management distraction, harm our reputation and have a material adverse effect on our business, prospects,
results of operations, or financial condition.

• We may be unable to use some or all of our net operating loss carryforward, which could materially and adversely

affect our reported financial condition and results of operations.

Other Risks Related to Compliance and Regulation

•

The consumer lending industry continues to be subject to new laws and regulations in many jurisdictions and by
different governing bodies or agencies, including the FDIC and CFPB, that could restrict the consumer lending
products and services we offer, impose additional compliance costs on us or our affiliates and third party service
providers, render our current operations unprofitable, and prohibit our current operations; and if we fail to comply with
applicable laws, regulations, rules and guidance, our business could be adversely affected.
If litigation were brought against us when we work with a federally insured bank that makes loans, rather than making
loans ourselves and were such an action to be successful, we could be subject to state usury limits and/or state
licensing requirements in a greater number of states, loans in such states could be deemed void and unenforceable, and
we could be subject to substantial penalties in connection with such loans.

• We use third-party collection agencies to assist us with debt collection. Their failure to comply with applicable debt
collection regulations could subject us to fines and other liabilities, which could harm our reputation and business.
Our business is subject to complex and evolving laws and regulations regarding privacy, data protection, and other
matters, which could result in claims, changes to our business practices, monetary penalties, increased cost of
operations, or declines in user growth or engagement, or otherwise harm our business.

•

Risks Related to the Securities Markets and Ownership of Our Common Stock

•
•

The price of our common stock may be volatile, and the value of your investment could decline.
If securities or industry analysts do not publish research or reports about our business or publish inaccurate or
unfavorable research reports about our business, our share price and trading volume could decline.

• We do not intend to pay dividends for the foreseeable future.
•
•

Anti-takeover provisions in our charter documents and Delaware law may delay or prevent an acquisition of us.
Our amended and restated certificate of incorporation designates the Court of Chancery of the State of Delaware as the
exclusive forum for certain litigation that may be initiated by our stockholders, which could limit our stockholders’
ability to obtain a favorable judicial forum for disputes with us.

General Risk Factors

•

Risks related to customer complaints, the legality or enforceability of the arbitration agreements we use, sales of
substantial amounts of our common stock in the public markets, the requirements of being a public company and
maintaining an effective system of disclosure controls and procedures and internal control over financial reporting.

We attempt to mitigate the foregoing risks. However, if we are unable to effectively manage the impact of these and other risks,
our ability to meet our objectives would be substantially impaired and any of the foregoing risks could materially adversely
affect our financial condition, results of operations, cash flows, our ability to make distributions to our stockholders, or the
market price of our common stock.

RISKS RELATED TO OUR BUSINESS AND INDUSTRY

The ongoing COVID-19 pandemic and various policies being implemented to mitigate its spread could have
a material adverse effect on our business, financial condition and results of operations.

The spread of the novel Coronavirus Disease 2019 ("COVID-19") has created a global public health crisis that has resulted in
unprecedented uncertainty, volatility and disruption in financial markets and in governmental, commercial and consumer
activity in the US and globally, including the markets that we serve. Governmental responses to the pandemic have included
orders closing businesses not deemed essential and directing individuals to restrict their movements, observe social distancing
and shelter in place. These actions, together with responses to the pandemic by businesses and individuals, have resulted in
rapid decreases in commercial and consumer activity, temporary closures of many businesses that have led to a loss of revenues
and a rapid increase in unemployment, volatility in oil and gas prices and in business valuations, disrupted global supply chains,
market downturns and volatility, changes in consumer behavior related to pandemic fears, emergency response legislation and
an expectation that Federal Reserve policy will maintain a low interest rate environment for the foreseeable future.

The pandemic and measures implemented by government authorities to try to contain the virus can affect our business directly
as well as affect our employees, customers and business partners. While we have successfully transitioned our employee base to
a remote working environment, normal operations may be difficult to maintain, and our resources may be constrained.
Similarly, the operations of our business partners and third-party service providers may be constrained, reducing the
effectiveness of collections, credit bureau reporting, marketing or other aspects of our operations. The effects of the outbreak on
us could be exacerbated given that the outbreak, and preventative measures taken to contain or mitigate the outbreak, may
increasingly have significant negative effects on consumer discretionary spending and demand for and repayment of our
products. Further, many of our customers are experiencing layoffs, slowdowns, work stoppages and other changes in work and
financial circumstances, diminishing their demand for loans, eligibility for loans and ability to repay loans. In addition, efforts
we take in response to the pandemic, such as expanding our payment flexibility programs, or to mitigate the effects of the
pandemic, such as implementing underwriting changes to address credit risk associated with originations during the economic
crisis created by the COVID-19 pandemic, have had and may continue to have other effects on our business and results of
operations, such as by reducing loan origination volume, or may not be successful or may have other effects on our business
and results of operations such as, for example, decreasing the average annual percentage rate ("APR") of our products.

Government efforts to mitigate the economic effects of the pandemic, including new legislation, may affect our business and
operations. The Coronavirus Aid, Relief, and Economic Security Act (the “CARES Act”), enacted in March 2020, provides
wide-ranging financial and regulatory relief related to the ongoing COVID-19 public health crisis. In addition to other
regulatory relief measures, the CARES Act requires lenders that furnish credit information to report to credit bureaus that
consumers are current on their loans if consumers have sought relief from their lenders due to the pandemic. The pandemic has
also sparked a litany of new orders, rules, laws, guidance related to creditor collections and third-party debt collection activities.
These rules generally prohibit certain collections activities for a specified time. It is anticipated that these restrictions, as well as
certain options for borrowers to defer payments offered by us and the banks we work with, may impact collections for the at
least the next several months. In addition, the US government has provided direct stimulus payments to individuals who
typically comprise our customer base. Such payments reduce demand for our loan products, and any further economic relief or
stimulus payment provided by the government in the future may cause demand for our products to remain depressed from prior
levels.

While we are closely monitoring the impacts of the COVID-19 pandemic across our business, including the resulting
uncertainties around customer demand, credit quality, levels of liquidity and our ongoing compliance with debt covenants, there
can be no assurance that the COVID-19 outbreak and its effects will not materially adversely affect our financial position, and
our access to capital, to the extent we need additional liquidity, may be constrained due to disruptions in the capital markets and
financial markets. While we initially anticipated that the COVID-19 pandemic would have a negative impact on our credit
quality, instead the large quantity of monetary stimulus provided by the US government to our customer base has generally
allowed customers to continue making payments on their loans. Both we, and the bank originators we support, have also
implemented underwriting changes to address credit risk associated with loan originations during the economic crisis created by
the COVID-19 pandemic and have reduced loan origination applications and loan origination volume since the beginning of the
COVID-19 pandemic in March 2020. The portfolio of loan products we and the bank originators provide, however, has
experienced significantly decreased demand from both new and former customers since the COVID-19 pandemic began,
including the effects of underwriting changes that limited the volume of new customer loan originations and monetary stimulus
provided by the US government reducing demand for loan products. To the extent these effects of the COVID-19 pandemic on
our business continue, we may continue to experience lower customer loan originations and a corresponding decrease in
revenues compared to pre-pandemic levels.

Given the dynamic nature of the COVID-19 outbreak, the extent to which it will continue to impact our business will depend on
future developments that are highly uncertain and cannot be predicted at this time, including, but not limited to, the duration and
spread of the pandemic, its severity, the actions taken and restrictions imposed by state and federal governments to contain the
virus, treat its impact or provide stimulus to the economy and when and to what extent normal economic and operating
activities can resume. Due to the uncertainty with respect to trajectory of the COVID-19 pandemic, we are not able at this time
to estimate the timing or ultimate magnitude of the effect of these factors on our business, but any ongoing adverse impact on
our business, results of operations, financial condition and cash flows could be material.

We operate in an industry that is rapidly evolving. Failure to keep up with the rapid technological changes
in financial services and e-commerce, or changes in the uses and regulation of the internet could harm our
business.

Although our management team has many years of experience in the non-prime lending industry, we operate in an evolving
industry that may not develop as expected. Assessing the future prospects of our business is challenging in light of both known
and unknown risks and difficulties we may encounter. Growth prospects in non-prime lending can be affected by a wide variety
of factors including:

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Competition from other online and traditional lenders and credit card providers;

Regulatory limitations that impact the non-prime lending products we can offer and the markets we can serve;

An evolving regulatory and legislative landscape;

Access to important marketing channels such as:

◦

Direct mail and electronic offers;

TV and mass media;

Direct marketing, including search engine marketing; and

Strategic partnerships with affiliates;

Changes in consumer behavior;

Access to adequate financing;

Increasingly sophisticated fraudulent borrowing and online theft;

Challenges with new products and new markets;

Dependence on our proprietary technology infrastructure and security systems;

Dependence on our personnel and certain third parties with whom we do business;

Risk to our business if our systems are hacked or otherwise compromised;

Evolving industry standards;

Recruiting and retention of qualified personnel necessary to operate our business and

Fluctuations in the credit markets and demand for credit.

We may not be able to successfully address these factors, which could negatively impact our growth, harm our business and
cause our operating results to be worse than expected.

The financial services industry is undergoing rapid technological changes, with frequent introductions of new technology-
driven products and services. The effective use of technology increases efficiency and enables financial and lending institutions
to better serve customers and reduce costs. Our future success will depend, in part, upon our ability to address the needs of our
customers by using technology to provide products and services that will satisfy customer demands for convenience, as well as
to create additional efficiencies in our operations. We may not be able to effectively implement new technology-driven products
and services as quickly as some of our competitors or be successful in marketing these products and services to our customers.
Failure to successfully keep pace with technological change affecting the financial services industry could harm our ability to
compete with our competitors.

Additionally, the business of providing products and services such as ours over the internet is dynamic and relatively new. We
must keep pace with rapid technological change, consumer use habits, internet security risks, risks of system failure or
inadequacy, and governmental regulation and taxation, and each of these factors could adversely impact our business. In
addition, concerns about fraud, computer security and privacy and/or other problems may discourage additional consumers
from adopting or continuing to use the internet as a medium of commerce. Also, to expand our customer base, we may elect to
appeal to and acquire consumers who prove to be less profitable than our previous customers, and as a result we may be unable
to gain efficiencies in our operating costs, including our cost of acquiring new customers, and our business could be adversely
impacted. Any such failure to adapt to changes could have a material adverse effect on our business, prospects, results of
operations, financial condition or cash flows.

Our most recent annual revenue declined from the prior year and we may not be able to maintain consistent
profitability or grow in the future.

Our revenue growth rate has fluctuated over the past few years and it is possible that, in the future, even if our revenues
continue to increase, our rate of revenue growth could decline, either because of external factors affecting the growth of our
business, such as the COVID-19 pandemic, or because we are not able to scale effectively as we grow. In addition, we will need
to generate and sustain increased revenues in future periods in order to remain profitable, and, even if we do, we may not be
able to maintain or increase our level of profitability. If we cannot manage our growth effectively, it could have a material
adverse effect on our business, prospects, results of operations, financial condition or cash flows.

The consumer lending industry continues to be subject to new laws and regulations in many jurisdictions
that could restrict the consumer lending products and services we offer, impose additional compliance
costs on us, render our current operations unprofitable or even prohibit our current operations.

State and federal governments regulatory bodies may seek to impose new laws, direct contractual arrangements with us,
regulatory restrictions or licensing requirements that affect the products or services we offer, the terms on which we may offer
them, and the disclosure, compliance and reporting obligations we must fulfill in connection with our lending business. They
may also interpret or enforce existing requirements in new ways that could restrict our ability to continue our current methods
of operation or to expand operations, impose significant additional compliance costs and may have a negative effect on our
business, prospects, results of operations, financial condition or cash flows. In some cases, these measures could even directly
prohibit some or all of our current business activities in certain jurisdictions or render them unprofitable or impractical to
continue.

In recent years, consumer loans, and in particular the category commonly referred to as “payday loans,” have come under
increased regulatory scrutiny that has resulted in increasingly restrictive regulations and legislation that makes offering
consumer loans in certain states in the US less profitable or unattractive. On July 7, 2020, the CFPB issued a final rule
concerning small dollar lending in order to maintain consumer access to credit and competition in the marketplace. The final
rule rescinds the mandatory underwriting provisions of the previously proposed 2017 rule after re-evaluating the legal and
evidentiary bases for these provisions and finding them to be insufficient. The final rule does not rescind or alter the payments
provisions of the 2017 rule. See "—The CFPB issued a final ruling on July 7, 2020 affecting the consumer lending industry,
and this or subsequent new rules and regulations, if they are finalized, may impact our consumer lending business" for more
information.

In order to serve our non-prime customers profitably we need to sufficiently price the risk of the transaction into the APR of our
loans. If individual states or the federal government impose rate caps lower than those at which we can operate our current
business profitably or otherwise impose stricter limits on non-prime lending, we would need to exit such states or dramatically
reduce our rate of growth by limiting our products to customers with higher creditworthiness. For example, on January 1, 2020,
California lending law changed to impose a rate cap of 36% plus the Federal Funds Rate set by the Federal Reserve Board for
all consumer-purpose installment loans, including personal loans, car loans, and auto title loans, as well as open-end lines of
credit made under its California Financing Law where the amount of credit is $2,500 or more but less than $10,000. Rise loans
originated by Elevate were impacted by this law and as a result, on January 1, 2020, no new Rise loans have been originated in
California.

On January 13, 2021, the Illinois state legislature passed a bill that would prohibit lenders from charging more than 36% APR
on all consumer loans. The legislation applies to all non-commercial loans, including closed-end and open-end credit, retail
installment sales contracts and motor vehicle retail installment sales contracts. The Illinois legislation broadly defines “lender”
to include any (i) affiliate or subsidiary of a lender or (ii) person or entity that buys a whole or partial interest in a loan, arranges
a loan for a third party or acts as an agent for a third party in making a loan. The definition of “lender” also includes any other
person or entity if the Department of Financial and Professional Regulation determines that the person or entity is engaged in a
transaction that it is in substance a disguised loan or a subterfuge for the purpose of avoiding this legislation.

The Illinois legislation exempts federal and state-chartered banks. The legislation includes a “no evasion” provision that
emphasizes that a person or entity is a lender subject to the requirements of the legislation notwithstanding the fact that the
entity purports to act as an agent, service provider or in another capacity for another entity that is exempt from the legislation,
if, among other things: (i) the entity holds, acquires or maintains, directly or indirectly, the predominant economic interest in the
loan, (ii) the entity markets, brokers, arranges or facilitates the loan and holds the right, requirement or first right of refusal to
purchase loans, receivables or interests in the loans or (iii) the totality of the circumstances indicate that the entity is the lender
and the transaction is structured to evade the requirements of such legislation. The Illinois legislation requires lenders subject to
its requirements to calculate the 36% APR using the system for calculating a military APR under Section 232.4 of the Military
Lending Act. The legislation provides that any loan made in excess of 36% APR would be considered null and void. The
Illinois legislation becomes effective upon the Governor’s signature. Upon enactment, Rise Credit of Illinois will no longer
originate loans that are not in compliance with the new law. At the national level, bills that would create a national interest rate
cap of 36% on consumer loans have been proposed at various times, including in 2009, 2013, 2015, 2017 and 2019.

Furthermore, legislative or regulatory actions may be influenced by negative perceptions of us and our industry, even if such
negative perceptions are inaccurate, attributable to conduct by third parties not affiliated with us (such as other industry
members) or attributable to matters not specific to our industry.

Any of these or other legislative or regulatory actions that affect our consumer loan business at the national, state and local level
could, if enacted or interpreted differently, have a material adverse effect on our business, prospects, results of operations,
financial condition or cash flows and prohibit or directly or indirectly impair our ability to continue current operations.

Regulators and payment processors are scrutinizing certain online lenders’ access to the Automated
Clearing House system to disburse and collect loan proceeds and repayments, and any interruption or
limitation on our ability to access this critical system would materially adversely affect our business.

When making loans in the US, we typically use the Automated Clearing House (“ACH”) system to deposit loan proceeds into
our customers’ bank accounts. This includes loans that we originate as well as Elastic loans originated by Republic Bank &
Trust Company (“Republic Bank”), Rise loans made through the credit services organization (“CSO”) programs and Rise loans
originated by FinWise Bank ("FinWise") or CCB. These products also depend on the ACH system to collect amounts due by
withdrawing funds from customers’ bank accounts when the customer has provided authorization to do so. ACH transactions
are processed by banks, and if these banks cease to provide ACH processing services or are not allowed to do so, we would
have to materially alter, or possibly discontinue, some or all of our business if alternative ACH processors or other payment
mechanisms are not available.

It has been reported that actions, referred to as Operation Choke Point, by the US Department of Justice (the “Justice
Department”) the Federal Deposit Insurance Corporation (the “FDIC”) and certain state regulators appear to be intended to
discourage banks and ACH payment processors from providing access to the ACH system for certain lenders that they believe
are operating illegally, cutting off their access to the ACH system to either debit or credit customer accounts (or both).

In the past, this heightened regulatory scrutiny by the Justice Department, the FDIC and other regulators has caused some banks
and ACH payment processors to cease doing business with consumer lenders who are operating legally, without regard to
whether those lenders are complying with applicable laws, simply to avoid the risk of heightened scrutiny or even litigation.
These actions have reduced the number of banks and payment processors who provide ACH payment processing services and
could conceivably make it increasingly difficult to find banking partners and payment processors in the future and/or lead to
significantly increased costs for these services. If we are unable to maintain access to needed services on favorable terms, we
would have to materially alter, or possibly discontinue, some or all of our business if alternative processors are not available. In
response to Operation Choke Point, H.R. 2706 was introduced in the House to halt future similar actions. The bill passed out of
the House on December 11, 2017 but did not progress. On March 7, 2019, the House introduced the Secure And Fair
Enforcement Banking Act of 2019 (H.R. 1595). The bill passed the House on September 25, 2019, and was received in the
Senate where it has not moved. On May 22, 2019, the FDIC issued a letter in connection with litigation acknowledging that
certain of its "employees acted in a manner inconsistent with FDIC policies with respect to payday lenders" in what has been
generically described as "Operation Choke Point," and that this conduct created misperceptions about the FDIC's policies. Most
recently, on January 14, 2021, the OCC released a final rule to ensure fair access to banking services provided by large national
banks, federal savings associations, and federal branches and agencies of foreign bank organizations aimed at remedying the
unfairness of Operation Choke Point. The rule implements language included in Title III of the Dodd-Frank Wall Street Reform
and Consumer Protection Act of 2010, which charged the OCC with "assuring the safety and soundness of, and compliance
with laws and regulations, fair access to financial services, and fair treatment of customers by, the institutions and other persons
subject to its jurisdiction." The rule was to take effect on April 1, 2021. However, it was not published in the Federal Register
prior to January 20, 2021 when President Biden issued an executive order stopping any rules which has not been published in
the Federal Register or otherwise finalized from going into effect, and as a result, its effective date is currently pending
determination.

If we lost access to the ACH system because our payment processor was unable or unwilling to access the ACH system on our
behalf, we would experience a significant reduction in customer loan payments. Although we would notify consumers that they
would need to make their loan payments via physical check, debit card or other method of payment a large number of
customers would likely go into default because they are expecting automated payment processing. Similarly, if regulatory
changes limited our access to the ACH system or reduced the number of times ACH transactions could be re-presented, we
would experience higher losses.

Failure to effectively identify, manage, monitor and mitigate fraud risk on a large scale from incomplete or
incorrect information provided to us by customers or other third parties could cause us to incur substantial
losses, and our operating results, brand and reputation could be harmed.

For the loans we originate through Rise, our growth is largely predicated on effective loan underwriting resulting in acceptable
customer profitability. This is equally important for the Rise loans, Elastic lines of credit and Today Card credit card
receivables originated by third-party banks. See “Management’s discussion and analysis of financial condition and results of
operations—Components of Our Results of Operations—Revenues.” Lending decisions by such originating lenders are made
using our proprietary credit and fraud scoring models, which we license to them. Lending decisions are based partly on
information provided by loan applicants and partly on information provided by consumer reporting agencies, such as
TransUnion, Experian or Equifax and other third-party data providers. Data provided by third-party sources is a significant
component of the decision methodology, and this data may contain inaccuracies. To the extent that applicants provide
inaccurate or unverifiable information or data from third-party providers is incomplete or inaccurate, the credit score delivered
by our proprietary scoring methodology may not accurately reflect the associated risk. Additionally, a credit score assigned to a
borrower may not reflect that borrower's actual creditworthiness because the credit score may be based on outdated, incomplete
or inaccurate consumer reporting data, and we do not verify the information obtained from the borrower's credit report.
Additionally, there is a risk that, following the date of the credit report that we obtain and review, a borrower may have:

•

become past due in the payment of an outstanding obligation;

defaulted on a pre-existing debt obligation;

taken on additional debt; or

sustained other adverse financial events.

Our resources, technologies and fraud prevention tools, which are used to originate or facilitate the origination of loans or lines
of credit, as applicable, under Rise, Elastic and Today Card, may be insufficient to accurately detect and prevent fraud.
Inaccurate analysis of credit data that could result from false loan application information could harm our reputation, business
and operating results.

In addition, our proprietary credit and fraud scoring models use identity and fraud checks analyzing data provided by external
databases to authenticate each customer’s identity. The level of our fraud charge-offs and results of operations could be
materially adversely affected if fraudulent activity were to significantly increase. Online lenders are particularly subject to fraud
because of the lack of face-to-face interactions and document review. If applicants assume false identities to defraud us or
consumers simply have no intent to repay the money they have borrowed, the related portfolio of loans will exhibit higher loan
losses. We have in the past and may in the future incur substantial losses and our business operations could be disrupted if we
or the originating lenders are unable to effectively identify, manage, monitor and mitigate fraud risk using our proprietary credit
and fraud scoring models.

Since fraud is often perpetrated by increasingly sophisticated individuals and “rings” of criminals, it is important for us to
continue to update and improve the fraud detection and prevention capabilities of our proprietary credit and fraud scoring
models. If these efforts are unsuccessful then credit quality and customer profitability will erode. If credit and/or fraud losses
increased significantly due to inadequacies in underwriting or new fraud trends, new customer originations may need to be
reduced until credit and fraud losses returned to target levels, and business could contract.

It may be difficult or impossible to recoup funds underlying loans made in connection with inaccurate statements, omissions of
fact or fraud. Loan losses are currently the largest cost as a percentage of revenues across each of Rise, Elastic, and Today Card.
If credit or fraud losses were to rise, this would significantly reduce our profitability. High profile fraudulent activity could also
lead to regulatory intervention, negatively impact our operating results, brand and reputation and require us, and the originating
lenders, to take steps to reduce fraud risk, which could increase our costs.

Any of the above risks could have a material adverse effect on our business, prospects, results of operations, financial condition
or cash flows.

Because of the non-prime nature of our customers, we have historically experienced a high rate of net
charge-offs as a percentage of revenues, and our ability to price appropriately in response to this and other
factors is essential. We rely on our proprietary credit and fraud scoring models in the forecasting of loss
rates. If we are unable to effectively forecast loss rates, it may negatively impact our operating results.

Our net charge-offs as a percentage of revenues for the years ended December 31, 2020 and 2019 were 41% and 52%,
respectively. Because of the non-prime nature of our customers, it is essential that our products are appropriately priced, taking
this and all other relevant factors into account. In making a decision whether to extend credit to prospective customers, and the
terms on which we or the originating lenders are willing to provide credit, including the price, we and the originating lenders
rely heavily on our proprietary credit and fraud scoring models, which comprise an empirically derived suite of statistical
models built using third-party data, data from customers and our credit experience gained through monitoring the performance
of customers over time. Our proprietary credit and fraud scoring models are based on previous historical experience. Typically,
however, our models will become less effective over time and need to be rebuilt regularly to perform optimally. This is
particularly true in the context of our preapproved direct mail campaigns. If we are unable to rebuild our proprietary credit and
fraud scoring models, or if they do not perform up to target standards the products will experience increasing defaults or higher
customer acquisition costs. In addition, any upgrades or planned improvements to our technology and credit models may not be
implemented on the timeline that we expect or may not drive improvements in credit quality for our products as anticipated,
which may have a material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

If our proprietary credit and fraud scoring models fail to adequately predict the creditworthiness of customers, or if they fail to
assess prospective customers’ financial ability to repay their loans, or any or all of the other components of the credit decision
process described herein fails, higher than forecasted losses may result. Furthermore, if we are unable to access the third-party
data used in our proprietary credit and fraud scoring models, or access to such data is limited, the ability to accurately evaluate
potential customers using our proprietary credit and fraud scoring models will be compromised. As a result, we may be unable
to effectively predict probable credit losses inherent in the resulting loan portfolio, and we, and the originating lender, may
consequently experience higher defaults or customer acquisition costs, which could have a material adverse effect on our
business, prospects, results of operations, financial condition or cash flows.

Additionally, if we make errors in the development and validation of any of the models or tools used to underwrite loans, such
loans may result in higher delinquencies and losses. Moreover, if future performance of customer loans differs from past
experience, which experience has informed the development of our proprietary credit and fraud scoring models, delinquency
rates and losses could increase.

If our proprietary credit and fraud scoring models were unable to effectively price credit to the risk of the customer, lower
margins would result. Either our losses would be higher than anticipated due to “underpricing” products or customers may
refuse to accept the loan if products are perceived as “overpriced.” Additionally, an inability to effectively forecast loss rates
could also inhibit our ability to borrow from our debt facilities, which could further hinder our growth and have a material
adverse effect on our business, prospects, results of operations, financial condition or cash flows.

We depend on debt financing for most of the loans we originate and our business could be adversely
affected by a lack of sufficient financing at acceptable prices or disruptions in the credit markets, which
could reduce our access to credit.

We depend in part on debt financing to support the growth of Rise. However, we cannot guarantee that financing will continue
to be available beyond the current maturity date of our debt facilities, on reasonable terms or at all. Presently our debt financing
for Rise primarily comes from a single source, Victory Park Management, LLC (“VPC”), an affiliate of Victory Park Capital. If
VPC became unwilling or unable to provide debt financing to us at prices acceptable to us, we would need to secure additional
debt financing or potentially reduce loan originations. The availability of these financing sources depends on many factors,
some of which are outside of our control.

We may also experience the occurrence of events of default or breaches of financial or performance covenants under our debt
agreements, which are currently secured by all our assets. Any such occurrence or breach could result in the reduction or
termination of our access to institutional funding or increase our cost of funding. Certain of these covenants are tied to our
customer default rates, which may be significantly affected by factors, such as economic downturns or general economic
conditions beyond our control and beyond the control of individual customers. In particular, loss rates on customer loans may
increase due to factors such as prevailing interest rates, the rate of unemployment, the level of consumer and business
confidence, commercial real estate values, energy prices, changes in consumer and business spending, the number of personal
bankruptcies, disruptions in the credit markets and other factors. Increases in the cost of capital would reduce our net profit
margins.

The loan portfolio for Elastic, which is originated by a third-party lender, gets funding as a result of the purchase of a
participation interest in the loans it originates from Elastic SPV, Ltd. (“Elastic SPV”), a Cayman Islands entity that purchases
such participations. Elastic SPV has a loan facility with VPC for its funding, for which we provide credit support, and we have
entered into a credit default protection agreement with Elastic SPV that provides protection for loan losses. Similarly, the loan
portfolios for the Rise loans originated by FinWise and CCB receive funding as a result of the purchase of a participation
interest in the loans they originate from EF SPV, Ltd. (“EF SPV”) and EC SPV, Ltd. ("EC SPV"), both Cayman Islands entities
that purchase such participations. Both EF SPV and EC SPV have a loan facility with VPC for their funding, for which we
provide credit support, and we have entered into credit default protection agreements with both EF SPV and EC SPV that
provide protection for loan losses. Any voluntary or involuntary halt to this existing program could result in the originating
lender halting further loan originations until an additional financing partner could be identified.

In the event of a sudden or unexpected shortage of funds in the banking system, we cannot be sure that we will be able to
maintain necessary levels of funding without incurring high funding costs, a reduction in the term of funding instruments or the
liquidation of certain assets. If our cost of borrowing goes up, our net interest expense could increase, and if we were to be
unable to arrange new or alternative methods of financing on favorable terms, we may have to curtail our origination of loans or
recommend that the originating lenders curtail their origination of credit, all of which could have a material adverse effect on
our business, prospects, results of operations, financial condition or cash flows.

The interest rates we charge to our customers and pay to our lenders could each be affected by a variety of factors, including
access to capital based on our business performance and the volume of loans we make to our customers. These interest rates
may also be affected by a change over time in the mix of the types of products we sell to our customers and a shift among our
channels of customer acquisition. Our VPC funding facilities are variable rate in nature and tied to a base rate of the greater of
the 3-month LIBOR rate, the five-year LIBOR swap rate or 1% at the borrowing date. Thus, any increase in the 3-month
LIBOR rate could result in an increase in our net interest expense. Interest rate changes may also adversely affect our business
forecasts and expectations and are highly sensitive to many macroeconomic factors beyond our control, such as inflation,
recession, the state of the credit markets, changes in market interest rates, global economic disruptions, unemployment and the
fiscal and monetary policies of the federal government and its agencies. Regulatory or legislative changes may reduce our
ability to charge our current rates in all states and products. Also, competitive threats may cause us to reduce our rates. This
would reduce profit margins unless there was a commensurate reduction in losses. Any material reduction in our interest rate
spread could have a material adverse effect on our business, prospects, results of operations, financial condition or cash flows.
In the event that the spread between the rate at which we lend to our customers and the rate at which we borrow from our
lenders decreases, our financial results and operating performance will be harmed.

In the future, we may seek to access the debt capital markets to obtain capital to finance growth. However, our future access to
the debt capital markets could be restricted due to a variety of factors, including a deterioration of our earnings, cash flows,
balance sheet quality, or overall business or industry prospects, adverse regulatory changes, a disruption to or deterioration in
the state of the capital markets or a negative bias toward our industry by market participants. Disruptions and volatility in the
capital markets could also cause banks and other credit providers to restrict availability of new credit. Due to the negative bias
toward our industry, commercial banks and other lenders have restricted access to available credit to participants in our
industry, and we may have more limited access to commercial bank lending than other businesses. Our ability to obtain
additional financing in the future will depend in part upon prevailing capital market conditions, and a potential disruption in the
capital markets may adversely affect our efforts to arrange additional financing on terms that are satisfactory to us, if at all. If
adequate funds are not available, or are not available on acceptable terms, we may not have sufficient liquidity to fund our
operations, make future investments, take advantage of acquisitions or other opportunities, or respond to competitive challenges
and this, in turn, could adversely affect our ability to advance our strategic plans. Additionally, if the capital and credit markets
experience volatility, and the availability of funds is limited, third parties with whom we do business may incur increased costs
or business disruption and this could adversely affect our business relationships with such third parties, which could have a
material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

Any decrease in our access to preapproved marketing lists from credit bureaus or other developments
impacting our use of direct mail marketing could adversely affect our ability to grow our business.

We market Rise and provide marketing services to the originating lender in connection with Elastic, Today Card, and Rise
bank-originated loans. Direct mailings and electronic offers of preapproved loans and Today Cards to potential loan customers
comprise significant marketing channels for both the loans we originate and credit card product we offer, as well as those loans
originated by third-party lenders. We estimate that approximately 65% and 92% of new Rise and Elastic loan customers,
respectively, in the year ended December 31, 2019 obtained loans as a result of receiving such preapproved offers. The Today
Card is expected to expand its direct mailing activities in the future. Our marketing techniques identify candidates for
preapproved loan or credit card mailings in part through the use of preapproved marketing lists purchased from credit bureaus.

If access to such preapproved marketing lists were lost or limited due to regulatory changes prohibiting credit bureaus from
sharing such information or for other reasons, our growth could be significantly adversely affected. If the cost of obtaining such
lists increases significantly, it could substantially increase customer acquisition costs and decrease profitability. Similarly,
federal or state regulators or legislators could limit access to these preapproved marketing lists with the same effect. In addition,
preapproved direct mailings may become a less effective marketing tool due to over-penetration of direct mailing-lists. Any of
these developments could have a material adverse effect on our business, prospects, results of operations, financial condition or
cash flows.

We rely on relationships, which are generally non-exclusive and subject to termination, with marketing
affiliates to identify potential customers for our loans and the growth of our customer base could be
adversely affected if any such relationships are terminated or the number of referrals we receive is reduced.

We rely on strategic marketing affiliate relationships with certain companies for referrals of some of the customers to whom we
issue loans, and our growth depends in part on the growth of these referrals. In the year ended December 31, 2020, loans issued
to Rise and Elastic customers referred to us by our strategic partners constituted 11% of total new customer loans. Many of our
marketing affiliate relationships do not contain exclusivity provisions that would prevent such marketing affiliates from
providing customer referrals to competing companies. In addition, the agreements governing these partnerships, generally,
contain termination provisions, including provisions that in certain circumstances would allow our partners to terminate if
convenient, that, if exercised, would terminate our relationship with these partners. These agreements also contain no
requirement that a marketing affiliate refer us any minimum number of customers. There can be no assurance that these
marketing affiliates will not terminate our relationship with them or continue referring business to us in the future, and a
termination of any of these relationships or reduction in customer referrals to us could have a material adverse effect on our
business, prospects, results of operations, financial condition or cash flows.

Our success and future growth depend on our successful marketing efforts, and if such efforts are not
successful, our business and financial results may be harmed.

We intend to continue to dedicate significant resources to marketing efforts. Our ability to attract qualified borrowers depends
in large part on the success of these marketing efforts and the success of the marketing channels we use to promote our
products. Our marketing channels include social media and the press, online affiliations, search engine optimization, search
engine marketing, offline partnerships, preapproved direct mailings and television advertising. If any of our current marketing
channels become less effective, if we are unable to continue to use any of these channels, if the cost of using these channels
were to significantly increase or if we are not successful in generating new channels, we may not be able to attract new
borrowers in a cost-effective manner or convert potential borrowers into active borrowers. If we are unable to recover our
marketing costs through increases in website traffic and in the number of loans made by visitors to product websites, or if we
discontinue our broad marketing campaigns, it could have a material adverse effect on our business, prospects, results of
operations, financial condition or cash flows.

The failure of third parties to continue to provide certain key services to us in the current manner and at the
current rates would adversely affect our revenues and results of operations.

The Elastic line of credit product, which is originated by a third-party lender and contributed approximately 36.8% of our
revenues for the year ended December 31, 2020, the Rise loans originated by third-party lenders, which contributed
approximately 27.2% of our revenues for the year ended December 31, 2020, and the Today Card originated by a third-party
lender, which contributed 0.7% of our revenues for the year ended December 31, 2020, depend in part on the willingness and
ability of unaffiliated third-party lenders to make loans to customers. Additionally, as described above, our business, including
our Elastic loans, Rise loans originated by a third-party lender and Today Card credit cards, depends on the ACH system, and
ACH transactions are processed by third-party banks. See “—Regulators and payment processors are scrutinizing certain online
lenders’ access to the Automated Clearing House system to disburse and collect loan proceeds and repayments, and any
interruption or limitation on our ability to access this critical system would materially adversely affect our business.” We also
utilize many other third parties to provide services to facilitate lending, loan underwriting, payment processing, customer
service, collections and recoveries, as well as to support and maintain certain of our communication systems and information
systems, and we may need to expand our relationships with third parties, or develop relationships with new third parties, to
support any new product offerings that we may pursue.

The loss of the relationship with any of these third-party lenders and service providers, an inability to replace them or develop
new relationships, or the failure of any of these third parties to provide its products or services, to maintain its quality and
consistency or to have the ability to provide its products and services, could disrupt our operations, cause us to terminate
product offerings or delay or discontinue new product offerings, result in lost customers and substantially decrease the revenues
and earnings of our business. Our revenues and earnings could also be adversely affected if any of those third-party providers
make material changes to the products or services that we rely on or increase the price of their products or services.

Elevate uses third parties for the majority of its collections and recovery activities. If those parties were unable or unwilling to
provide those services for Elevate products, we would experience higher defaults until those functions could be outsourced to
an alternative service provider or until we could bring those functions in-house and adequately staff and train internally.

Any of these events could result in a loss of revenues and could have a material adverse effect on our business, prospects,
results of operations, financial condition or cash flows.

The profitability of our bank-originated products could be adversely affected by policy or pricing decisions
made by the originating lenders.

We do not originate and do not ultimately control the pricing or functionality of Elastic lines of credit originated by Republic
Bank, Rise loans originated by FinWise Bank and CCB, and the Today Card originated by CCB (collectively the "Bank-
Originated Products" and the "Bank Partners" or the "Banks"). Generally, a "Bank" is an entity that is chartered under federal or
state law to accept deposits and/or make loans. Each Bank Partner has licensed our technology and underwriting services and
makes all key decisions regarding the marketing, underwriting, product features and pricing. We generate revenues from these
products through marketing and technology licensing fees paid by the Bank Partners, and through credit default protection
agreements with certain Bank Partners. If the Bank Partners were to change their pricing, underwriting or marketing of the
Bank-Originated Products in a way that decreases revenues or increases losses, then the profitability of each loan, line of credit
or credit card issued could be reduced. Although this would not reduce the revenues that we receive for marketing and
technology licensing services, it would reduce the revenues that we receive from our credit default protection agreements with
the Bank Partners.

Any of the above changes could have a material adverse effect on our business, prospects, results of operations, financial
condition or cash flows.

Our ability to continue to provide Bank-Originated Products could be adversely affected by a degradation in
our relationships with our Bank Partners.

The structure of the Bank-Originated Products exposes us to risks associated with being reliant on the Bank Partners as the
originating lenders and credit card issuers. If our relationships with the Banks were to degrade, or if any of the Banks were to
terminate the various agreements associated with the Bank Products, we may not be able to find another suitable originating
lender or credit card issuer and new arrangements, if any, may result in significantly increased costs to us. Any inability to find
another originating lender or credit card issuer would adversely affect our ability to continue to provide the Bank-Originated
Products which in turn could have a material adverse effect on our business, prospects, results of operations, financial condition
or cash flows.

Decreased demand for non-prime loans as a result of increased savings or income could result in a loss of
revenues or decline in profitability if we are unable to successfully adapt to such changes.

The demand for non-prime loan products in the markets we serve could decline due to a variety of factors, such as regulatory
restrictions that reduce customer access to particular products, the availability of competing or alternative products or changes
in customers’ financial conditions, particularly increases in income or savings. For instance, an increase in state or federal
minimum wage requirements, or a decrease in individual income tax rates, could decrease demand for non-prime loans.
Additionally, a change in focus from borrowing to saving (such as has happened in some countries) would reduce demand.
Should we fail to adapt to a significant change in our customers’ demand for, or access to, our products, our revenues could
decrease significantly. Even if we make adaptations or introduce new products to fulfill customer demand, customers may resist
or may reject products whose adaptations make them less attractive or less available. Such decreased demand could have a
material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

A decline in economic conditions could result in decreased demand for our loans or cause our customers’
default rates to increase, harming our operating results.

Uncertainty and negative trends in general economic conditions in the US and abroad, including significant tightening of credit
markets and a general decline in the value of real property, historically have created a difficult environment for companies in
the lending industry. Many factors, including factors that are beyond our control, may impact our consolidated results of
operations or financial condition or affect our borrowers’ willingness or capacity to make payments on their loans. These
factors include: unemployment levels, housing markets, rising living expenses, energy costs and interest rates, as well as major
medical expenses, divorce or death that affect our borrowers. If the US economy experiences a downturn, or if we become
affected by other events beyond our control, we may experience a significant reduction in revenues, earnings and cash flows,
difficulties accessing capital and a deterioration in the value of our investments.

Credit quality is driven by the ability and willingness of customers to make their loan payments. If customers face rising
unemployment or reduced wages, defaults may increase. Similarly, if customers experience rising living expenses (for instance
due to rising gas, energy, or food costs) they may be unable to make loan payments. An economic slowdown could also result
in a decreased number of loans being made to customers due to higher unemployment or an increase in loan defaults in our loan
products. The underwriting standards used for our products may need to be tightened in response to such conditions, which
could reduce loan balances, and collecting defaulted loans could become more difficult, which could lead to an increase in loan
losses. If a customer defaults on a loan, the loan enters a collections process where, including as a result of contractual
agreements with the originating lenders, our systems and collections teams initiate contact with the customer for payments
owed. If a loan is subsequently charged off, the loan is generally sold to a third-party collection agency and the resulting
proceeds from such sales comprise only a small fraction of the remaining amount payable on the loan.

There can be no assurance that economic conditions will remain favorable for our business or that demand for loans or default
rates by customers will remain at current levels. Reduced demand for loans would negatively impact our growth and revenues,
while increased default rates by customers may inhibit our access to capital, hinder the growth of the loan portfolio attributable
to our products and negatively impact our profitability. Either such result could have a material adverse effect on our business,
prospects, results of operations, financial condition or cash flows.

We operate in a highly competitive environment and face competition from a variety of traditional and new
lending institutions, including other online lending companies and such competition could adversely affect
our business, prospects, results of operations, financial condition or cash flows.

We have many competitors. Our principal competitors are consumer loan companies, CSOs, online lenders, credit card
companies, consumer finance companies, pawnshops and other financial institutions that offer similar financial services. Other
financial institutions or other businesses that do not now offer products or services directed toward our traditional customer
base could begin doing so. Significant increases in the number and size of competitors for our business could result in a
decrease in the number of loans that we fund, resulting in lower levels of revenues and earnings in these categories. Many of
these competitors are larger than us, have significantly more resources and greater brand recognition than we do, and may be
able to attract customers more effectively than we do.

Competitors of our business may operate, or begin to operate, under business models less focused on legal and regulatory
compliance, which could put us at a competitive disadvantage. Additionally, negative perceptions about these models could
cause legislators or regulators to pursue additional industry restrictions that could affect the business model under which we
operate. To the extent that these models gain acceptance among consumers, small businesses and investors or face less onerous
regulatory restrictions than we do, we may be unable to replicate their business practices or otherwise compete with them
effectively, which could cause demand for the products we currently offer to decline substantially.

When new competitors seek to enter one of our markets, or when existing market participants seek to increase their market
share, they sometimes undercut the pricing and/or credit terms prevalent in that market, which could adversely affect our
market share or ability to exploit new market opportunities. Elevate products compete at least partly based on rate comparison
with other credit products used by non-prime consumers. However, non-prime consumers by definition have a higher
propensity for default and as a result need to be charged higher rates of interest to generate adequate profit margins. If existing
competitors significantly reduced their rates or lower-priced competitors enter the market and offer credit to customers at lower
rates, the pricing and credit terms we or the originating lenders offer could deteriorate if we or the originating lenders act to
meet these competitive challenges. Any such action may result in lower customer acquisition volumes and higher costs per new
customer.

We may be unable to compete successfully against any or all of our current or future competitors. As a result, our products
could lose market share and our revenues could decline, thereby affecting our ability to generate sufficient cash flow to service
our indebtedness and fund our operations. Any such changes in our competition could have a material adverse effect on our
business, prospects, results of operations, financial condition or cash flows.

Our business depends on the uninterrupted operation of our systems and business functions, including
our information technology, as well as the ability of such systems to support compliance with legal and
regulatory requirements.

Our business is highly dependent upon customers’ ability to access our website and the ability of our employees and those of
the originating lenders, as well as third-party service providers, to perform, in an efficient and uninterrupted fashion, necessary
business functions, such as internet support, call center activities and processing and servicing of loans. Problems with the
technology platform running our systems, or a shut-down of or inability to access the facilities in which our internet operations
and other technology infrastructure are based, such as a power outage, a failure of one or more of our information technology,
telecommunications or other systems, cyber-attacks on, or sustained or repeated disruptions of, such systems could significantly
impair our ability to perform such functions on a timely basis and could result in a deterioration of our ability to underwrite,
approve and process loans, provide customer service, perform collections activities, or perform other necessary business
functions. Any such interruption could reduce new customer acquisition and negatively impact growth, which would have a
material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

In addition, our systems and those of third parties on whom we rely must consistently be capable of compliance with applicable
legal and regulatory requirements and timely modification to comply with new or amended requirements. Any systems
problems going forward could have a material adverse effect on our business, prospects, results of operations, financial
condition or cash flows.
We are subject to cybersecurity risks and security breaches and may incur increasing costs in an effort to
minimize those risks and to respond to cyber incidents, and we may experience harm to our reputation and
liability exposure from security breaches.

Our business involves the storage and transmission of consumers’ proprietary information, and security breaches could expose
us to a risk of loss or misuse of this information, litigation and potential liability. We are entirely dependent on the secure
operation of our websites and systems as well as the operation of the internet generally. While we have incurred no material
cyber-attacks or security breaches to date, a number of other companies have disclosed cyber-attacks and security breaches,
some of which have involved intentional attacks. Attacks may be targeted at us, our customers, or both. Although we devote
significant resources to maintain and regularly upgrade our systems and processes that are designed to protect the security of
our computer systems, software, networks and other technology assets and the confidentiality, integrity and availability of
information belonging to us and our customers, our security measures may not provide absolute security.

Despite our efforts to ensure the integrity of our systems, it is possible that we may not be able to anticipate or to implement
effective preventive measures against all security breaches of these types, especially because the techniques used change
frequently or are not recognized until launched, and because cyber-attacks can originate from a wide variety of sources,
including third parties outside the Company such as persons who are involved with organized crime or associated with external
service providers or who may be linked to terrorist organizations or hostile foreign governments. These risks may increase in
the future as we continue to increase our mobile and other internet-based product offerings and expand our internal usage of
web-based products and applications or expand into new countries. If an actual or perceived breach of security occurs, customer
and/or supplier perception of the effectiveness of our security measures could be harmed and could result in the loss of
customers, suppliers or both. Actual or anticipated attacks and risks may cause us to incur increasing costs, including costs to
deploy additional personnel and protection technologies, train employees, and engage third-party experts and consultants.

A successful penetration or circumvention of the security of our systems could cause serious negative consequences, including
significant disruption of our operations, misappropriation of our confidential information or that of our customers, or damage to
our computers or systems or those of our customers and counterparties, and could result in violations of applicable privacy and
other laws, financial loss to us or to our customers, loss of confidence in our security measures, customer dissatisfaction,
significant litigation exposure, and harm to our reputation, all of which could have a material adverse effect on us. In addition,
our applicants provide personal information, including bank account information when applying for loans. We rely on
encryption and authentication technology licensed from third parties to provide the security and authentication to effectively
secure transmission of confidential information, including customer bank account and other personal information. Advances in
computer capabilities, new discoveries in the field of cryptography or other developments may result in the technology used by
us to protect transaction data being breached or compromised. Data breaches can also occur as a result of non-technical issues.

Our servers are also vulnerable to computer viruses, physical or electronic break-ins, and similar disruptions, including “denial-
of-service” type attacks. We may need to expend significant resources to protect against security breaches or to address
problems caused by breaches. Security breaches, including any breach of our systems or by persons with whom we have
commercial relationships that result in the unauthorized release of consumers’ personal information, could damage our
reputation and expose us to a risk of loss or litigation and possible liability. In addition, many of the third parties who provide
products, services or support to us could also experience any of the above cyber risks or security breaches, which could impact
our customers and our business and could result in a loss of customers, suppliers or revenues.

In addition, federal and some state regulators are considering promulgating rules and standards to address cybersecurity risks
and many US states have already enacted laws requiring companies to notify individuals of data security breaches involving
their personal data. In addition, federal regulators, such as the Federal Reserve, OCC and FDIC are considering rules that would
require companies to notify their primary federal regulatory of significant cybersecurity incidents immediately. These
mandatory disclosures or potentially mandatory disclosures regarding a security breach are costly to implement and may lead to
widespread negative publicity, which may cause customers to lose confidence in the effectiveness of our data security
measures.

Any of these events could have a material adverse effect on our business, prospects, results of operations, financial condition or
cash flows.

Our ability to collect payment on loans and maintain accurate accounts may be adversely affected by
computer viruses, physical or electronic break-ins, technical errors and similar disruptions.

The automated nature of our platform may make it an attractive target for hacking and potentially vulnerable to computer
viruses, physical or electronic break-ins and similar disruptions. Despite efforts to ensure the integrity of our platform, it is
possible that we may not be able to anticipate or to implement effective preventive measures against all security breaches of
these types, in which case there would be an increased risk of fraud or identity theft, and we may experience losses on, or
delays in the collection of amounts owed on, a fraudulently induced loan. In addition, the software that we have developed to
use in our daily operations is highly complex and may contain undetected technical errors that could cause our computer
systems to fail. Because each loan made involves our proprietary credit and fraud scoring models, and over 95% of loan
applications are fully automated with no manual review required, any failure of our computer systems involving our proprietary
credit and fraud scoring models and any technical or other errors contained in the software pertaining to our proprietary credit
and fraud scoring models could compromise the ability to accurately evaluate potential customers, which would negatively
impact our results of operations. Furthermore, any failure of our computer systems could cause an interruption in operations and
result in disruptions in, or reductions in the amount of, collections from the loans we made to customers. If any of these risks
were to materialize, it could have a material adverse effect on our business, prospects, results of operations, financial condition
or cash flows.

Our platform and internal systems rely on software that is highly technical, and if it contains undetected
errors, our business could be adversely affected.

Our platform and internal systems rely on software that is highly technical and complex. In addition, our platform and internal
systems depend on the ability of such software to store, retrieve, process and manage immense amounts of data. The software
on which we rely has contained, and may now or in the future contain, undetected errors or bugs. Some errors may only be
discovered after the code has been released for external or internal use. Errors or other design defects within the software on
which we rely may result in a negative experience for borrowers, delay introductions of new features or enhancements, result in
errors or compromise our ability to protect borrower data or our intellectual property. Any errors, bugs or defects discovered in
the software on which we rely could result in harm to our reputation, loss of borrowers, loss of revenues or liability for
damages, any of which could have a material adverse effect on our business, prospects, results of operations, financial condition
or cash flows.

To date, we have derived our revenues from a limited number of products and markets. Our efforts to
expand our market reach and product portfolio may not succeed or may put pressure on our margins.

We frequently explore paths to expand our market reach and product portfolio. For example, we have launched or are in the
process of launching other non-prime products like bank-originated installment loans and credit cards through FinWise and
CCB and the Today Card, a bank-originated credit card. In the future, we may elect to pursue new products, channels, or
markets. However, there is always risk that these new products, channels, or markets will be unprofitable, will increase costs,
decrease margins, or take longer to generate target margins than anticipated. Additional costs could include those related to the
need to hire more staff, invest in technology, develop and support new third-party partnerships or other costs, which would
increase operating expenses. In particular, growth may require additional technology staff, analysts in risk management,
compliance personnel and customer support and collections staff. Although we outsource most of our customer support and
collections staff, additional volumes would lead to increased costs in these areas.

When new customers are acquired, from an accounting point of view, we must recognize marketing costs and loan origination
and data costs, and we incur a provision for loan losses. We use the same accounting treatment for new customers acquired
through the Bank-Originated Products, such as loan participations that are purchased from the originating lender by a third
party, which we protect from loan losses pursuant to a credit default protection arrangement. Due to these marketing costs, loan
origination and data costs, and provision for loan losses, new customer acquisition does not typically yield positive margins for
at least six months. As a result, rapid growth tends to compress margins in the near-term until growth rates slow down.

In the states in which we originate Rise under a state-license, the rates and terms vary based on specific state laws. In states with
lower maximum rates, we have more stringent credit criteria and generally lower initial customer profitability due to higher
customer acquisition costs and higher losses as a percentage of revenues. While these states can have significant growth
potential, they typically deliver lower profit margins. In states in which FinWise or CCB originate Rise installment loans, loan
participations are purchased from FinWise or CCB by a third party SPV, which we protect from loan losses pursuant to a credit
default protection arrangement. As a result, Rise loans originated through our third-party partnerships have the same pattern of
variable profit margins depending on state laws and which states are offering the most growth potential.

We may elect to pursue aggressive growth over margin expansion in order to increase market share and long-term revenue
opportunities.

There also can be no guarantee that we will be successful with respect to any new product initiatives or any further expansion
beyond the US if we decide to attempt such expansion, which may inhibit the growth of our business and have a material
adverse effect on our business, prospects, results of operations, financial condition or cash flows.

Our allowance for loan losses may not be adequate to absorb such losses and if we experience rising credit
or fraud losses, our results of operations would be adversely affected.

We face the risk that customers will fail to repay their loans in full. We reserve for such losses by establishing an allowance for
loan losses, the increase of which results in a charge to our earnings as a provision for loan losses. We have established a
methodology designed to determine the adequacy of our allowance for loan losses. While this evaluation process uses historical
and other objective information, the classification of loans and the forecasts and establishment of loan losses are also dependent
on our subjective assessment based upon our experience and judgment. Actual losses are difficult to forecast, especially if such
losses stem from factors beyond our historical experience. As a result, there can be no assurance that our allowance for loan
losses will be sufficient to absorb losses or prevent a material adverse effect on our business, financial condition and results of
operations. Losses are the largest cost as a percentage of revenues across all of our products.

Fraud and customers not being able to repay their loans are both significant drivers of loss rates. If we experienced rising credit
or fraud losses this would significantly reduce our earnings and profit margins and could have a material adverse effect on our
business, prospects, results of operations, financial condition or cash flows.

In June 2016, the Financial Accounting Standards Board (the "FASB") issued Accounting Standards Update No. 2016-13,
Financial Instruments—Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments ("ASU 2016-13").
ASU 2016-13 is intended to replace the incurred loss impairment methodology in current US GAAP with a methodology that
reflects expected credit losses and requires consideration of a broader range of reasonable and supportable information to
inform credit loss estimates to improve the quality of information available to financial statement users about expected credit
losses on financial instruments and other commitments to extend credit held by a reporting entity at each reporting date. For
public entities, ASU 2016-13 is effective for fiscal years beginning after December 15, 2019, including interim periods within
those fiscal years. In November 2019, the FASB issued ASU No. 2019-10, Financial Instruments - Credit Losses (Topic 326),
Derivatives and Hedging (Topic 815), and Leases (Topic 842): Effective Dates ("ASU 2019-10"). The purpose of this
amendment is to create a two-tier rollout of major updates, staggering the effective dates between larger public companies and
all other entities. This granted certain classes of companies, including Smaller Reporting Companies ("SRCs"), additional time
to implement major FASB standards, including ASU 2016-13. Larger public companies will still have an effective date for
fiscal years beginning after December 15, 2019, including interim periods within those fiscal years. All other entities are
permitted to defer adoption of ASU 2016-13, and its related amendments, until fiscal periods beginning after December 15,
2022. Under the current SEC definitions, we meet the definition of an SRC as of the ASU 2019-10 issuance date and are
adopting the deferral period for ASU 2016-13.

The new methodology for determining the allowance for loan losses, once we adopt, will extend the time frame covered by the
estimate of credit losses by including forward-looking information, such as "reasonable and supportable" forecasts in the
assessment of the collectability of loans. As a result, rather than just looking at historical performances of loans to determine
allowance for loan losses, we will have to consider future losses as well. Further, the new standard will drive a change in the
accounting treatment in that the new expected lifetime losses of loans will be recognized at the time a loan is made rather than
over the lifetime of the loans. We anticipate that adoption of this new methodology may have a material impact on our financial
statements due to the timing differences caused by the change. We also expect that the internal financial controls processes in
place for our loan loss reserve process will be impacted. In addition, if we fail to accurately forecast the collectability of our
loans under this new methodology and we reserve inadequate allowance amounts, we could be required to absorb such
additional losses, which could have a material adverse effect on our business, prospects, results of operations, financial
condition or cash flows.

Increased customer acquisition costs and/or data costs would reduce our margins.

Although loan losses are our largest cost, if customer acquisition costs or other servicing costs increased, it would reduce our
profit margins. Marketing costs would be negatively affected by increased competition or stricter credit standards that would
reduce customer fund rates. We could also experience increased marketing costs due to higher fees from credit bureaus for
preapproved direct mail lists, search engines for search engine marketing, or fees for affiliates, and these increased costs would
reduce our profit margins. Other costs, such as legal costs, may increase as we pursue various company strategic initiatives,
which could further reduce our profit margins.

We purchase significant amounts of data to facilitate our proprietary credit and fraud scoring models. If there was an increase in
the cost of data, or if we elected to purchase from new data providers, there would be a reduction in our profit margins.

Any such reduction in our profit margins could result in a material adverse effect on our business, prospects, results of
operations, financial condition or cash flows.

If we are not able to attract and retain qualified officers and key employees, or if such officers or
employees are temporarily unable to fully contribute to our operations, our business could be materially
adversely affected.

Our success depends, in part, on our officers, which comprise a relatively small group of individuals. Many members of the
senior management team have significant industry experience, and we believe that our senior management would be difficult to
replace, if necessary. Because the market for qualified individuals is highly competitive, we may not be able to attract and retain
qualified officers or candidates. In addition, increasing regulations on, and negative publicity about, the consumer financial
services industry could affect our ability to attract and retain qualified officers.

Our future success also depends on our continuing ability to attract, develop, motivate and retain highly qualified and skilled
employees. Qualified individuals are in high demand, and we may incur significant costs to attract and retain them. The loss of
any of our senior management or key employees could materially adversely affect our ability to execute our business plan and
strategy, and we may not be able to find adequate replacements on a timely basis, or at all. We cannot ensure that we will be
able retain the services of any members of our senior management or other key employees. Our officers and key employees
may terminate their employment relationship with us at any time, and their knowledge of our business and industry would be
extremely difficult to replace. While all key employees have signed non-disclosure, non-solicitation and non-compete
agreements, they may still elect to leave us or even retire any time. Loss of key employees could result in delays to critical
initiatives and the loss of certain capabilities and poorly documented intellectual property.

If we do not succeed in attracting and retaining our officers and key employees, our business could be materially and adversely
affected.

Our US loan business is seasonal in nature, which causes our revenues and earnings to fluctuate.

Our US loan business is affected by fluctuating demand for the products and services we offer and fluctuating collection rates
throughout the year. Demand for our consumer loan products in the US has historically been highest in the third and fourth
quarters of each year, corresponding to the holiday season, and lowest in the first quarter of each year, corresponding to our
customers’ receipt of income tax refunds. This results in significant increases and decreases in portfolio size and profit margins
from quarter to quarter. In particular, we typically experience a reduction in our credit portfolios and an increase in profit
margins in the first quarter of the year. When we experience higher growth in the second quarter through fourth quarters,
portfolio balances tend to grow and profit margins are compressed. Our cost of sales for the non-prime loan products we offer
in the US, which represents our provision for loan losses, is lowest as a percentage of revenues in the first quarter of each year,
corresponding to our customers’ receipt of income tax refunds, and increases as a percentage of revenues for the remainder of
each year. This seasonality requires us to manage our cash flows over the course of the year. If our revenues or collections were
to fall substantially below what we would normally expect during certain periods, our ability to service debt and meet our other
liquidity requirements may be adversely affected, which could have a material adverse effect on our business, prospects, results
of operations, financial condition or cash flows. Any unexpected change to the growth in the second half of the year or delay of
our customers' receipt of income tax refunds could change our typical seasonal product demand pattern and impact our profit
margins and our annual cash flow management plans, which could have a material adverse effect on our financial condition and
results of operations.

If internet search engine providers change their methodologies for rankings or paid search results, or our
rankings or results decline for other reasons, our new customer growth or volume from returning
customers could decline.

Our new customer acquisition marketing and our returning customer relationship management is partly dependent on search
engines such as Google, Bing and Yahoo! to direct a significant amount of traffic to our desktop and mobile websites via
organic ranking and paid search advertising. We bid on certain keywords from search engines as well as use their algorithms to
place our listings ahead of other lenders.

Our paid search activities may not continue to produce the desired results. Internet search engines often revise their
methodologies. The volume of customers we receive through organic ranking and paid search could be adversely affected by
any such changes in methodologies or policies by search engine providers, by:

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decreasing our organic rankings or paid search results;

creating difficulty for our customers in using our web and mobile sites;

producing more successful organic rankings, paid search results or tactical execution efforts for our competitors than for
us; and

resulting in higher costs for acquiring new or returning customers.

In addition, search engines could implement policies that restrict the ability of companies such as us to advertise their services
and products, which could prevent us from appearing in a favorable location or any location in the organic rankings or paid
search results when certain search terms are used by the consumer. Our online marketing efforts are also susceptible to actions
by third parties that negatively impact our search results such as spam link attacks, which are often referred to as “black hat”
tactics. Our sites have experienced meaningful fluctuations in organic rankings and paid search results in the past, and we
anticipate similar fluctuations in the future. Any reduction in the number of consumers directed to our web and mobile sites
could harm our business and operating results.

Finally, our competitors’ paid search, pay-per-click or search engine marketing activities may result in their sites receiving
higher paid search results than ours and significantly increasing the cost of such advertising for us. We have little to no control
over these potential changes in policy and methodologies relating to search engine results, and any of the changes described
above could have a material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

Our ability to conduct our business and demand for our loans could be disrupted by natural or man-made
catastrophes.

Catastrophes, such as fires, hurricanes and tornadoes, floods, earthquakes, or other natural disasters, terrorist attacks, computer
viruses and telecommunications failures, could adversely affect our ability to market, originate or service loans. Natural
disasters, pandemics and acts of terrorism, war, civil unrest, violence or human error could also cause disruptions to our
business or the economy as a whole, which could negatively affect customers’ demand for our loans. Despite any precautions
we may take, system interruptions and delays could occur if there is a natural disaster that affects our offices or one of the data
center facilities we lease. As we rely heavily on our servers, computer and communications systems and the internet to conduct
our business and provide high-quality customer service, such disruptions could harm our ability to market our products, accept
and underwrite applications, provide customer service and undertake collections activities and cause lengthy delays which
could harm our business, results of operations and financial condition. We have implemented a disaster recovery program that
allows us to move production to a backup data center in the event of a catastrophe. Although this program is functional, we do
not currently serve network traffic equally from each backup data center and are not able to switch instantly to our backup
center in the event of failure of the main server site. If our primary data center shuts down, there will be a period of time that
our loan products or services, or certain of such loan products or services, will remain inaccessible to our users or our users may
experience severe issues accessing such loan products and services. Our business interruption insurance may not be sufficient to
compensate us for losses that may result from interruptions in our service as a result of system failures.

Any of these events could also cause consumer confidence to decrease in one or more of the markets we serve, which could
result in a decreased number of loans being made to customers. As a result of these issues, any of these occurrences could have
a material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

We may be unable to protect our proprietary technology and analytics or keep up with that of our
competitors.

The success of our business depends to a significant degree upon the protection of our proprietary technology, including our
proprietary credit and fraud scoring models, which we use for pricing loans. We seek to protect our intellectual property with
non-disclosure agreements and through standard measures to protect trade secrets. However, we may be unable to deter
misappropriation of our proprietary information, detect unauthorized use or take appropriate steps to enforce our intellectual
property rights. If competitors learn our trade secrets (especially with regard to marketing and risk management capabilities) it
could be difficult to successfully prosecute to recover damages. A third party may attempt to reverse engineer or otherwise
obtain and use our proprietary technology without our consent. The pursuit of a claim against a third party for infringement of
our intellectual property could be costly, and there can be no guarantee that any such efforts would be successful. Our failure to
protect our software and other proprietary intellectual property rights or to develop technologies that are as good as our
competitors could put us at a disadvantage relative to our competitors. Any such failures could have a material adverse effect on
our business, prospects, results of operations, financial condition or cash flows.

We are subject to intellectual property disputes from time to time, and such disputes may be costly to
defend.

We have faced and may continue to face allegations that we have infringed the trademarks, copyrights, patents or other
intellectual property rights of third parties, including from our competitors or non-practicing entities. Patent and other
intellectual property litigation may be protracted and expensive, and the results are difficult to predict and may require us to
stop offering certain products or product features, acquire licenses, which may not be available at a commercially reasonable
price or at all, or modify such products, product features, processes or websites while we develop non-infringing substitutes.

In addition, we use open source software in our technology platform and plan to use open source software in the future. From
time to time, we may face claims from parties claiming ownership of, or demanding release of, the source code, potentially
including our valuable proprietary code, or derivative works that were developed using such software, or otherwise seeking to
enforce the terms of the applicable open source license. These claims could also result in litigation, require us to purchase a
costly license or require us to devote additional research and development resources to change our platform, any of which could
have a material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

Current and future litigation or settlements or regulatory proceedings, including involving the TFI
bankruptcy, could cause management distraction, harm our reputation and have a material adverse effect
on our business, prospects, results of operations, or financial condition.

We, our officers and certain of our subsidiaries have been and may become subject to lawsuits that could cause us to incur
substantial expenditures, generate adverse publicity and could significantly impair our business, force us to cease doing
business in one or more jurisdictions or cause us to cease offering or alter one or more products. We are currently the subject of
several pending lawsuits and class action claims with respect to the services we provide to the banks we work with and our
lending practices under relevant state law. For more information please see Note 12—Commitments, Contingencies and
Guarantees in the Notes to the Consolidated Financial Statements included in this report. Further, while we disagree that we
have violated any state laws and regulations and intend to vigorously defend our position, there can be no assurance that we will
be successful or that any relief granted will not be material. A future adverse ruling in or a settlement of any such litigation
against us, our executive officers or another lender, could result in significant legal fees that could become material, could harm
our reputation, create obligations, forego collection of the principal amount of loans, pay treble or other multiple damages, pay
monetary penalties and/or modify or terminate our operations in particular jurisdictions. In accordance with applicable
accounting guidance, we establish an accrued liability for litigation, regulatory matters and other legal proceedings when those
matters present material loss contingencies that are both probable and reasonably estimable. Even when an accrual is recorded,
however, we may be exposed to loss in excess of any amounts accrued.

In December 2019, the TFI bankruptcy plan was confirmed, and any potential future claims from the TFI Creditors' Committee
were assigned to the Think Finance Litigation Trust (“TFLT”). On August 14, 2020, the TFLT filed an adversary proceeding
against Elevate Credit, Inc. in the United States Bankruptcy Court for the Northern District of Texas, alleging certain avoidance
claims related to Elevate's spin-off from TFI under the Bankruptcy Code and the Texas Uniform Fraudulent Transfer Act
("TUFTA"). If it were determined that the spin-off constituted a fraudulent conveyance or that there were other avoidance
actions associated with the spin-off, then the spin-off could be deemed void and there could be a number of different remedies
imposed against us, including without limitation, the requirement that we pay money damages. For more information please
see “—The Think Finance Litigation Trust in the TFI bankruptcy, as well as third parties, may seek to hold us responsible for
liabilities of TFI due to the Spin-Off.” While the TFLT values this claim at $246 million, we believe that we have valid
defenses to the claim and intend to vigorously defend ourselves against this claim. Additionally, a class action lawsuit against
Elevate was filed on August 14, 2020 in the Eastern District of Virginia alleging violations of usurious interest and aiding and
abetting various racketeering activities related to the operations of TFI prior to and immediately after the 2014 spin-off. On
October 26, 2020, Elevate filed a motion to dismiss and awaits a ruling on that motion. Elevate views this lawsuit as without
merit and intends to vigorously defend its position. Based upon preliminary settlement discussions in the fourth quarter of 2020,
we accrued a contingent loss in the amount of $17 million for estimated losses related to the TFLT and class action disputes at
December 31, 2020. This accrual is recognized as Non-operating loss in the Consolidated Income Statements and as Accounts
payable and accrued liabilities on the Consolidated Balance Sheets.

In accordance with applicable guidance, we establish an accrued liability for litigation, regulatory matters and other legal
proceedings when those matters present material loss contingencies that are both probable and reasonably estimable. Even
when an accrual is recorded, we may be exposed to loss in excess of any amounts accrued. Furthermore, the lawsuit with the
TFLT could cause investors to sell our stock based on concerns about potential adverse outcomes, whether unfounded or not,
which could negatively impact our share price.

Defense of any lawsuit, even if successful, could require substantial time and attention of our management and could require the
expenditure of significant amounts for legal fees, expenditures related to indemnification agreements and other related costs.
We and others are also subject to regulatory proceedings, and we could suffer losses as a result of interpretations of applicable
laws, rules and regulations in those regulatory proceedings, even if we are not a party to those proceedings. Any of these events
could have a material adverse effect on our business, prospects, results of operations, financial condition or cash flows.

We may be unable to use some or all of our net operating loss carryforward (NOL), which could materially
and adversely affect our reported financial condition and results of operations.

At December 31, 2020, the NOL was approximately $64.8 million and we have a history of utilizing our past NOL
carryforwards. We expect that our results from future operations will fully utilize the NOL carryforward. If not utilized, the
NOL will begin to expire in 2034. If we do not generate sufficient taxable income, we may not be able to utilize a material
portion of our NOLs, even if we achieve profitability. If we are limited in our ability to use our NOLs in future years in which
we have taxable income, we will pay more taxes than if we were able to fully utilize our NOLs. This could materially and
adversely affect our results of operations.

Under Section 382 of the Internal Revenue Code of 1986, as amended (the “Code”), our ability to utilize the NOL or other tax
attributes, such as research tax credits, in any taxable year may be limited if we experience an “ownership change.” A
Section 382 “ownership change” generally occurs if one or more stockholders or groups of stockholders, who own at least 5%
of our stock, increase their ownership by more than 50 percentage points over their lowest ownership percentage within a
rolling three-year period. Similar rules may apply under state tax laws. We have not completed a Section 382 analysis through
December 31, 2020. If we have previously had, or have in the future, one or more Section 382 “ownership changes,” including
in connection with our IPO, we may not be able to utilize a material portion of our NOL.

RISKS RELATED TO OUR ASSOCIATION WITH TFI

The Think Finance Litigation Trust in the TFI bankruptcy, as well as third parties, may seek to hold us
responsible for liabilities of TFI due to the Spin-Off or for violations of certain federal laws.

In connection with our separation from TFI, TFI has generally agreed to retain all liabilities that did not historically arise from
our business. Third parties may seek to hold us responsible for TFI’s retained liabilities, including third-party claims arising
from TFI’s business and retained assets. For a description of current claims against us related to TFI see "—Current and future
litigation or settlements or regulatory proceedings, including involving the TFI bankruptcy, could cause management
distraction, harm our reputation and have a material adverse effect on our business, prospects, results of operations, or financial
condition." Under the separation and distribution agreement, we are responsible for the debts, liabilities and other obligations
related to the business or businesses that we own and operate. Under our agreements with TFI, TFI has agreed to indemnify us
for claims and losses relating to its retained liabilities. However, if any of those liabilities are significant and we are ultimately
held liable for such liabilities, we cannot assure you that we will be able to recover the full amount of our losses from TFI.
Although we do not anticipate liability for any obligations not expressly assumed by us pursuant to the separation and
distribution agreement, it is possible that we could be required to assume responsibility for certain obligations retained by TFI
should TFI fail to pay or perform its retained obligations.

OTHER RISKS RELATED TO COMPLIANCE AND REGULATION

We, our marketing affiliates, our third-party service providers and our Bank Partners are subject to complex
federal, state and local lending and consumer protection laws, and if we fail to comply with applicable laws,
regulations, rules and guidance, our business could be adversely affected.

We, our marketing affiliates, our third-party service providers and our Bank Partners must comply with US federal, state and
local regulatory regimes, including those applicable to consumer credit transactions. Certain US federal and state laws generally
regulate interest rates and other charges and require certain disclosures. In particular, we may be subject to laws such as:

•

local regulations and ordinances that impose requirements or restrictions related to certain loan product offerings and
collection practices;

state laws and regulations that impose requirements related to loan or credit service disclosures and terms, credit
discrimination, credit reporting, debt servicing and collection;

the Truth in Lending Act and Regulation Z promulgated thereunder, and similar state laws, which require certain
disclosures to borrowers regarding the terms and conditions of their loans and credit transactions and other substantive
consumer protections with respect to credit cards, such as an assessment of a borrower's ability to repay obligations
and penalty fee limitations;

Section 5 of the Federal Trade Commission Act, which prohibits unfair and deceptive acts or practices in or affecting
commerce, Section 1031 of the Dodd-Frank Act, which prohibits unfair, deceptive or abusive acts or practices in
connection with any consumer financial product or service, and similar state laws that prohibit unfair and deceptive
acts or practices;

the Equal Credit Opportunity Act and Regulation B promulgated thereunder and state non-discrimination laws, which
generally prohibit creditors from discriminating against credit applicants on the basis of race, color, sex, age, religion,
national origin, marital status, the fact that all or part of the applicant’s income derives from any public assistance
program or the fact that the applicant has in good faith exercised any right under the federal Consumer Credit
Protection Act;

the Fair Credit Reporting Act (the “FCRA”) as amended by the Fair and Accurate Credit Transactions Act, and similar
state laws, which promote the accuracy, fairness and privacy of information in the files of consumer reporting
agencies;

the Fair Debt Collection Practices Act (the “FDCPA”) and similar state and local debt collection laws, which provide
guidelines and limitations on the conduct of third-party debt collectors and creditors in connection with the collection
of consumer debts;

•

the Gramm-Leach-Bliley Act and Regulation P promulgated thereunder and similar state privacy laws, which include
limitations on financial institutions’ disclosure of nonpublic personal information about a consumer to nonaffiliated
third parties, in certain circumstances require financial institutions to limit the use and further disclosure of nonpublic
personal information by nonaffiliated third parties to whom they disclose such information and require financial
institutions to disclose certain privacy policies and practices with respect to information sharing with affiliated and
nonaffiliated entities as well as to safeguard personal customer information, and other privacy laws and regulations;

the Bankruptcy Code and similar state insolvency laws, which limit the extent to which creditors may seek to enforce
debts against parties who have filed for bankruptcy protection;

the Servicemembers Civil Relief Act and similar state laws, which allow military members and certain dependents to
suspend or postpone certain civil obligations, as well as limit applicable rates, so that the military member can devote
his or her full attention to military duties;

the Military Lending Act and Department of Defense rules, which limit the interest rate and fees that may be charged
to military members and their dependents, requires certain disclosures and prohibits certain mandatory clauses among
other restrictions;

the Electronic Fund Transfer Act and Regulation E promulgated thereunder, which provide disclosure requirements,
guidelines and restrictions on the electronic transfer of funds from consumers’ asset accounts;

the Electronic Signatures in Global and National Commerce Act and similar state laws, particularly the Uniform
Electronic Transactions Act, which authorize the creation of legally binding and enforceable agreements utilizing
electronic records and signatures and, with consumer consent, permits required disclosures to be provided
electronically;

the Bank Secrecy Act, which relates to compliance with anti-money laundering, customer due diligence and record-
keeping policies and procedures; and

the Telephone Consumer Protection Act (the "TCPA") and the regulations of the Federal Communications
Commission (the "FCC"), which regulations include limitations on telemarketing calls, auto-dialed calls, prerecorded
calls, text messages and unsolicited faxes.

While it is our intention to always be in compliance with these laws, it is possible that we may currently be, or at some time
have been, inadvertently out of compliance with some or any such laws. Further, all applicable laws are subject to evolving
regulatory and judicial interpretations, which further complicate real-time compliance. Lastly, compliance with these laws is
costly, time-consuming and limits our operational flexibility.

Failure to comply with these laws and regulatory requirements applicable to our business may, among other things, limit our or
a collection agency’s ability to collect all or part of the principal of or interest on loans. As a result, we may not be able to
collect on unpaid principal or interest. In addition, non-compliance could subject us to damages, revocation of required licenses,
class action lawsuits, administrative enforcement actions, rescission rights held by investors in securities offerings and civil and
criminal liability, which may harm our business and may result in borrowers rescinding their loans.

Where applicable, we seek to comply with state installment, CSO, servicing and similar statutes. In all jurisdictions with
licensing or other requirements that we believe may be applicable to us, we comply with the relevant requirements by acquiring
the necessary licenses or authorization and submitting appropriate registrations in connection therewith. Nevertheless, if we are
found to not have complied with applicable laws, we could lose one or more of our licenses or authorizations or face other
sanctions or penalties or be required to obtain other licenses or authorizations in such jurisdiction, which may have an adverse
effect on our ability to perform our servicing obligations or make products or services available to borrowers in particular
states, which may harm our business.

Our products currently have usage caps and limitations on lending based on internally developed “responsible lending
guidelines.” If those policies become more restrictive due to legislative or regulatory changes at the local, state, or federal
regulatory level these products would experience declining revenues per customer. In some cases, legislative or regulatory
changes at the local, state or federal regulatory level may require us to discontinue offering certain of our products in certain
jurisdictions.

The CFPB may have examination authority over our consumer lending business that could have a
significant impact on our business.

In July 2010, Congress passed the Dodd-Frank Act. Title X of the Dodd-Frank Act created the CFPB, which regulates US
consumer financial products and services, and gave it regulatory, supervisory and enforcement powers over certain providers of
consumer financial products and services, including authority to examine such providers.

The CFPB is currently considering rules to define larger participants in markets for consumer installment loans for purposes of
supervision. Once this rule and corresponding examination rules are established, we anticipate the CFPB will examine us. The
CFPB’s examination authority permits CFPB examiners to inspect the books and records of providers and ask questions about
their business practices. The examination procedures include specific modules for examining marketing activities, loan
application and origination activities, payment processing activities and sustained use by consumers, collections, accounts in
default, consumer reporting activities and third-party relationships. As a result of these examinations, we could be required to
change our products, our services or our practices, whether as a result of another party being examined or as a result of an
examination of us, or we could be subject to monetary penalties, which could reduce our profit margins or otherwise materially
adversely affect us.

Furthermore, the CFPB’s practices and procedures regarding civil investigations, examination, enforcement and other matters
relevant to us and other CFPB-regulated entities are subject to further development and change. Where the CFPB holds powers
previously assigned to other regulators or may interpret laws previously interpreted by other regulators, the CFPB may not
continue to apply such powers or interpret relevant concepts consistent with previous regulators’ practice. This may adversely
affect our ability to anticipate the CFPB’s expectations or interpretations in our interaction with the CFPB.

The CFPB also has broad authority to prohibit unfair, deceptive and abusive acts and practices and to investigate and penalize
financial institutions that violate this prohibition. In addition to having the authority to obtain monetary penalties for violations
of applicable federal consumer financial laws (including the CFPB’s own rules), the CFPB can require remediation of practices,
pursue administrative proceedings or litigation and obtain cease and desist orders (which can include orders for restitution or
rescission of contracts, as well as other kinds of affirmative relief). Also, where a company is believed to have violated Title X
of the Dodd-Frank Act or CFPB regulations implemented thereunder, the Dodd-Frank Act empowers state attorneys general
and state regulators to bring civil actions to remedy such violations after consulting with the CFPB. If the CFPB or one or more
state attorneys general or state regulators believe that we have violated any of the applicable laws or regulations, they could
exercise their enforcement powers in ways that could have a material adverse effect on our business, prospects, results of
operations, financial condition or cash flows.

Many states, including California, Massachusetts, Maryland and New York, have taken steps to actively enforce consumer
protection laws, including through the creation of so-called “mini-CFPBs.”

The CFPB issued a final ruling on July 7, 2020 affecting the consumer lending industry, and this or
subsequent new rules and regulations, if they are finalized, may impact our consumer lending business.

The CFPB released its final “Payday, Vehicle Title, and Certain High-Cost Lending Rule” (the "2017 Rule") on October 5,
2017, covering certain short-term and longer-term loans with an APR of 36% or higher and have a “leveraged payment
mechanism” such as an ACH payment plan. On February 6, 2019, the CFPB issued proposed revisions to the 2017 Rule (the
“2019 Proposed Revisions”). The 2019 Proposed Revisions leave in place requirements and limitations on attempts to withdraw
payments from consumers’ checking, savings or prepaid accounts. Among other requirements, the payment provisions prohibit
lenders that have had two consecutive attempts to collect money from a consumers’ account returned for insufficient funds from
making any further attempts to collect from the account unless the consumers have provided new authorizations for additional
payment transfers. Additionally, the payment provisions require us to give consumers at least three business days' advance
notice before attempting payment withdrawals. The mandatory compliance deadline for the payment provisions of the 2017
Rule was August 19, 2019. There are also recordkeeping requirements and compliance plan requirements in the 2019 Proposed
Rule that will apply to us. On June 7, 2019, the CFPB announced a 15-month delay in the rule's August 19, 2019 compliance
date to November 19, 2020 that applies only to the proposed rescission of the ability-to-pay provisions. Relatedly, the
Community Financial Services Association of America (“CFSA”) sued the CFPB in April 2018 over the 2017 Rule. As a result,
the court suspended the CFPB’s August 19, 2019 implementation of the 2019 Proposed Revisions pending further order of the
court. On August 6, 2019, the court issued an order that leaves the compliance date stay in effect. On July 7, 2020, the CFPB
issued its final rule concerning small dollar lending. The final rule rescinds the mandatory underwriting provisions of the 2017
Rule after re-evaluating the legal and evidentiary bases for these provisions and finding them to be insufficient. The final rule
does not rescind or alter the payments provisions of the 2017 Rule. It is unknown at this time to what extent this finalized rule,
or any subsequent new rules and regulations proposed by the CFPB will have an adverse effect on the results of operations of
our business.

The FDIC has issued examination guidance affecting our unaffiliated third-party lenders and these or
subsequent new rules and regulations could have a significant impact on our products originated by
unaffiliated third-party lenders.

The Bank-Originated Products are offered by Elevate's unaffiliated third-party lenders using technology, underwriting and
marketing services provided by Elevate. The unaffiliated third-party lenders are supervised and examined by both the states that
charter them and the FDIC. If the FDIC or a state supervisory body considers any aspect of the products originated by
unaffiliated third-party lenders to be inconsistent with its guidance, the unaffiliated third-party lenders may be required to alter
the product.

On July 29, 2016, the board of directors of the FDIC released examination guidance relating to third-party lending as part of a
package of materials designed to “improve the transparency and clarity of the FDIC’s supervisory policies and practices” and
consumer compliance measures that FDIC-supervised institutions should follow when lending through a business relationship
with a third party. The proposed guidance, if finalized, would apply to all FDIC-supervised institutions that engage in third-
party lending programs, including certain Bank Products.

The proposed guidance elaborates on previously issued agency guidance on managing third-party risks and specifically
addresses third-party lending arrangements where an FDIC-supervised institution relies on a third party to perform a significant
aspect of the lending process. The types of relationships that would be covered by the guidance include (but are not limited to)
relationships for originating loans on behalf of, through or jointly with third parties, or using platforms developed by third
parties. If adopted as proposed, the guidance would result in increased supervisory attention of institutions that engage in
significant lending activities through third parties, including at least one examination every 12 months, as well as supervisory
expectations for a third-party lending risk management program and third-party lending policies that contain certain minimum
requirements, such as self-imposed limits as a percentage of total capital for each third-party lending relationship and for the
overall loan program, relative to origination volumes, credit exposures (including pipeline risk), growth, loan types, and
acceptable credit quality. Comments on the guidance were due October 27, 2016. While the guidance has never formally been
adopted, it is our understanding that the FDIC has relied upon it in its examination of third-party lending arrangements.

On July 20, 2020, the FDIC announced that it is seeking the public's input on the potential for a public/private standard-setting
partnership and voluntary certification program to promote the effective adoption of innovative technologies at FDIC-
supervised financial institutions. Released as part of the FDiTech initiative, the request asks whether the proposed program
might reduce the regulatory and operational uncertainty that may prevent financial institutions from deploying new technology
or entering into partnerships with technology firms, including "fintechs." For financial institutions that choose to use the
system, a voluntary certification program could help standardize due diligence practices and reduce associated costs. At this
time, it is unclear what impact this request and potential proposal will have on Elevate's operations.

The regulatory landscape in which we operate is continually changing due to new CFPB rules, regulations
and interpretations, as well as various legal actions that have been brought against others in marketplace
lending, including several lawsuits that have sought to re-characterize certain loans made by federally
insured banks as loans made by third parties. If litigation on similar theories were brought against us when
we work with a federally insured bank that makes loans, rather than making loans ourselves and were such
an action to be successful, we could be subject to state usury limits and/or state licensing requirements, in
addition to the state consumer protection laws to which we are already subject, in a greater number of
states, loans in such states could be deemed void and unenforceable, and we could be subject to
substantial penalties in connection with such loans.

The case law involving whether an originating lender, on the one hand, or third parties, on the other hand, are the “true lenders”
of a loan is still developing and courts have come to different conclusions and applied different analyses. The determination of
whether a third-party service provider is the “true lender” is significant because third-parties risk having the loans they service
becoming subject to a consumer’s state usury limits. A number of federal courts that have opined on the “true lender” issue
have looked to who is the lender identified on the borrower’s loan documents. A number of state courts and at least one federal
district court have considered a number of other factors when analyzing whether the originating lender or a third party is the
“true lender,” including looking at the economics of the transaction to determine, among other things, who has the predominant
economic interest in the loan being made. If we were re-characterized as a “true lender” with respect to Elastic, or Rise of Texas
or FinWise or CCB states, loans could be deemed to be void and unenforceable in some states, the right to collect finance
charges could be affected, and we could be subject to fines and penalties from state and federal regulatory agencies as well as
claims by borrowers, including class actions by private plaintiffs.

Even if we were not required to change our business practices to comply with applicable state laws and regulations or cease
doing business in some states, we could be required to register or obtain lending licenses or other regulatory approvals that
could impose a substantial cost on us. If Republic Bank, FinWise Bank, CCB or the CSO lenders in Texas were subject to such
a lawsuit, they may elect to terminate their relationship with us voluntarily or at the direction of their regulators, and if they lost
the lawsuit, they could be forced to modify or terminate the programs.

On August 13, 2018, the California Supreme Court in Eduardo De La Torre, et al. v. CashCall, Inc., held that interest rates on
consumer loans of $2,500 or more could be found unconscionable under section 22302 of the California Financial Code, despite
not being subject to certain statutory interest rate caps and that such a finding requires a full unconscionability analysis, which
is fact-intensive. The California Supreme Court did not hold that any particular loan or loans were unconscionable. In its
opinion, the California Supreme Court noted that the unconscionability determination is not an easy one, that high interest rates
may indeed be justified for higher risk borrowers. As a result of the California Supreme Court’s ruling, the case was remanded
to the Northern District of California. The Judge for the Northern District of California dismissed the case, on the basis that the
unconscionability analysis and class action determination are matters of state law for evaluation by a state court.

On August 31, 2016, the United States District Court for the Central District of California ruled in CFPB v. CashCall, Inc. et.
al. that CashCall was the “true lender” and consequently was engaged in deceptive practices by servicing and collecting on
payday loans in certain states where the interest rate on the loans exceeded the state usury limit and/or where CashCall was not
a licensed lender. The CashCall case is related to a tribally related lending program. In reaching its decision, the court adopted a
“totality of the circumstances” test to determine which party to the transaction had the “predominant economic interest” in the
transaction. Given the fact-intensive nature of a “totality of the circumstances” assessment, the particular and varied details of
marketplace lending and other bank partner programs may lead to different outcomes to those reached in CashCall, even in
those jurisdictions where courts adopt the “totality of the circumstances” approach. Notably, CashCall did not address the
federal preemption of state law under the National Bank Act or any other federal statute. Although CashCall is appealing the
decision in the Ninth Circuit, on January 26, 2018, the District Court ordered CashCall to pay approximately $10.2 million in
civil money penalties, but no consumer restitution. In issuing the judgment, which was significantly less than the $280 million
the CFPB sought in penalties and consumer restitution, the Court found that CashCall had not knowingly or recklessly violated
consumer protection laws, and that the CFPB had not demonstrated that consumer restitution was an appropriate remedy.

In addition to true lender challenges, a question regarding the applicability of state usury rates may arise when a loan is sold
from a bank to a non-bank entity. In Madden v. Midland Funding, LLC, the Court of Appeals for the Second Circuit held that
the federal preemption of state usury laws did not extend to the purchaser of a loan issued by a national bank. In its brief urging
the US Supreme Court to deny certiorari, the US Solicitor General, joined by the Office of the Comptroller of the Currency
(“OCC”), noted that the Second Circuit (Connecticut, New York and Vermont) analysis was incorrect. On remand, the United
States District Court for the Southern District of New York concluded on February 27, 2017 that New York’s state usury law,
not Delaware's state usury law, was applicable and that the plaintiff’s claims under the FDCPA and state unfair and deceptive
acts and practices could proceed. To that end, the court granted Madden’s motion for class certification. It is unknown whether
Madden will be applied outside of the defaulted debt context in which it arose; however, recently two class actions, Cohen v
Capital One Funding, LLC, et al and Chase Card Funding, LLC, et al, have relied on Madden to challenge the interest rate
charged once debt was sold to securitization trusts. The facts in CashCall, Navient and Madden are not directly applicable to
our business, as we do not engage in practices similar to those at issue in CashCall, Navient or Madden, and we do not purchase
whole loans or engage in business in states within the Second Circuit. However, to the extent that either the holdings in
CashCall or Madden were broadened to cover circumstances applicable to our business, or if other litigation on related theories
were brought against us and were successful, or we were otherwise found to be the "true lender," we could become subject to
state usury limits and state licensing laws, in addition to the state consumer protection laws to which we are already subject, in a
greater number of states, loans in such states could be deemed void and unenforceable, and we could be subject to substantial
penalties in connection with such loans.

In response to the uncertainty Madden created as to the validity of interest rates of bank-originated loans, both the OCC and
FDIC issued final rules to clarify that when a bank sells, assigns or otherwise transfers a loan, the interest permissible prior to
the transfer continues to be permissible following the transfer. The OCC final rule was effective on August 3, 2020. The FDIC
final rule was effective on August 21, 2020. On July 29, 2020, the attorneys general from California, Illinois and New York
filed a lawsuit against the OCC challenging the rule. Then in August 2020, attorneys general from California, Illinois,
Massachusetts, Minnesota, New Jersey, New York, North Carolina and D.C. sued the FDIC alleging the core of the rulemaking
"is beyond the FDIC's power to issue, is contrary to statute, and would facilitate predatory lending through sham 'rent-a-bank'
partnerships designed to evade state law."

Relatedly, both agencies have signaled they are working on a rule to remove uncertainty surrounding the “true lender” theory-
which involves a claim by a borrower or regulator that the supposed “true lender” of a loan funded by a bank is a non-bank
service provider of the bank, rather than the bank itself. This controversial theory poses a growing threat to banks’ ability to
enter into contractual partnerships with non-bank service providers to extend responsible credit products that are far superior to
payday loans. Such a theory threatens to undermine the long-established lending powers of national and state-chartered banks
and the validity of their originated loans and could cause substantial disruption to the financial system upon which all
Americans rely. On July 20, 2020, the OCC proposed a rule that would determine when a national bank or federal savings
association makes a loan and is the "true lender" in the context of a partnership between a bank and a third party. The proposed
rule would resolve this uncertainty by specifying that a bank makes a loan and is the "true lender" if, as of the date of
origination, it (1) is named as the lender in the loan agreement or (2) funds the loan.

On October 27, 2020, the OCC issued its final rule as proposed. In addition to the bright line test as to who is the "true lender",
the rule also clarifies that as the "true lender" of a loan, the bank retains the compliance obligations associated with the
origination of that loan, thus negating concern regarding harmful rent-a-charter arrangements. The rule became effective
December 29, 2020.

On July 20, 2020, the FDIC announced that is seeking the public's input on the potential for a public/private standard-setting
partnership and voluntary certification program to promote the efficient and effective adoption of innovative technologies at
FDIC-supervised financial institutions. The Request for Information asks whether the proposed program might reduce the
regulatory and operational uncertainty that may prevent financial institutions from deploying new technology or entering into
partnerships with technology firms, including "fintechs." The deadline for comments was September 22, 2020. We are awaiting
further developments from the FDIC.

Lastly, the OCC and FDIC are also working on a proposed “Small Dollar Rule” which will facilitate greater financial inclusion
and give guidance for banks that make “small dollar” loans to non-prime consumers. The guidance could impact the products or
interest rates that unaffiliated third-party banks originate utilizing the Elevate’s lending platforms.

On January 1, 2021, the California Consumer Financial Protection Law ("CCFPL"), expanded the enforcement powers of the
California Department of Financial Protection and Innovation (previously known as the California Department of Business
Oversight). The new law extends state oversight of financial services providers not currently subject to state supervision.

In 2017, the Colorado Attorney General filed complaints in state court against marketplace lenders Marlette Funding LLC and
Avant of Colorado LLC on behalf of the administrator of Colorado’s Uniform Consumer Credit Code (“UCCC”), alleging
violations of the UCCC based on “true lender” and loan assignment (Madden) cases with respect to lending programs
sponsored by WebBank and Cross River Bank, respectively. After years of litigation, on August 7, 2020, all parties entered
into a settlement of all claims comprising of a civil money penalty of $1,050,000 and a $500,000 contribution to a Colorado
financial literacy program. The settlement provides a safe harbor for the marketplace lending programs at issue in the suits, as
well as certain of the banks’ other marketplace lending programs if certain criteria related to oversight, disclosure, funding,
licensing, consumer terms, and structure are followed. Only the parties to the litigation are bound by this settlement and
further, it only applies to closed-end loans offered by banks in conjunction with non-bank partners or fintechs partnering with
banks that involve origination of loans through an online platform. Another marketplace lender, Kabbage, Inc. and its bank,
Celtic Bank, were sued in Massachusetts federal court in 2017, with the defendant alleging that Kabbage, not Celtic Bank, is the
“true lender.” Kabbage, Inc. was successful in compelling arbitration in that case. In October 2019, Kabbage was sued in the
Southern District of New York by several small businesses alleging violations of state usury laws (California, Massachusetts,
Colorado, New York) and racketeering and conspiracy under federal RICO statutes. It also includes claims for violations of
various state laws other than usury laws, including the California Financing Law Code ("CFLC"). This case was settled and
dismissed in August 2020.

In the last few months, we have seen increased activity by some state regulatory authorities seeking to understand the services
we provide to our Bank Partners. We cannot predict the final outcome of these inquiries or to what extent any obligations
arising out of such final outcome will be applicable to our Company, business or officers, if at all. It is possible that some state
regulators could conclude that we are subject to state laws, including licensing or registration in connection with services we
provide to our Bank Partners. The recent and anticipated further clarifications of federal interest rate preemption by the OCC
and FDIC should provide clarification to such conclusions.

We use third-party collection agencies to assist us with debt collection. Their failure to comply with
applicable debt collection regulations could subject us to fines and other liabilities, which could harm our
reputation and business.

The FDCPA regulates persons who regularly collect or attempt to collect, directly or indirectly, consumer debts owed or
asserted to be owed to another person. Many states impose additional requirements on debt collection communications, and
some of those requirements may be more stringent than the federal requirements. Moreover, regulations governing debt
collection are subject to changing interpretations that differ from jurisdiction to jurisdiction. We use third-party collections
agencies to collect on debts incurred by consumers of our credit products. Regulatory changes could make it more difficult for
collections agencies to effectively collect on the loans we originate.

Our business is subject to complex and evolving laws and regulations regarding privacy, data protection,
and other matters. Many of these laws and regulations are subject to change and uncertain interpretation,
and could result in claims, changes to our business practices, monetary penalties, increased cost of
operations, or declines in user growth or engagement, or otherwise harm our business.

We receive, transmit and store a large volume of personally identifiable information and other sensitive data from customers
and potential customers. Our business is subject to a variety of laws and regulations in the US that involve user privacy issues,
data protection, advertising, marketing, disclosures, distribution, electronic contracts and other communications, consumer
protection and online payment services. The introduction of new products or expansion of our activities in certain jurisdictions
may subject us to additional laws and regulations. US federal and state laws and regulations, which can be enforced by private
parties or government entities, are constantly evolving and can be subject to significant change.

A number of proposals have recently been implemented or are pending before federal and state legislative and regulatory bodies
that could impose obligations in areas such as privacy. For example, the California Consumer Privacy Act (the “CCPA”) came
into effect on January 1, 2020. The CCPA broadly defines personal information and provides California consumers increased
privacy rights and protections. In August 2020, final implementing regulations were approved to guide covered businesses'
implementation of the CCPA, and since that time, the California Attorney General has proposed four sets of modifications to
these regulations. With the passage of the California Privacy Rights Act (the “CPRA”) on November 3, 2020, we expect
privacy rights of Californians will expand significantly and become more restrictive for companies that do business in
California.

Additionally, on October 22, 2020, under the direction of CFPB Director Kraninger, the CFPB issued an advance notice of
proposed rulemaking (“ANPR”) soliciting feedback on how the CFPB should develop regulations to implement Section 1033
of the Dodd-Frank Wall Street Reform and Consumer Protection Act (“Dodd-Frank Act”). Subject to rules prescribed by the
CFPB, Section 1033 requires “covered persons” to make available to a consumer, upon request, information in the control or
possession of the covered person concerning the consumer financial product or service that the consumer obtained from such
covered person, including information related to any transaction, series of transactions or to the account, including costs,
charges and usage data. Once the ANPR is published in the Federal Register, it will be open for comment for 90 days. The
comment period for the ANPR closed February 4, 2021. It is unknown what Director-Elect Chopra intends to do regarding this
matter and further, it is difficult to assess the likelihood of the impact that this and any future legislation or rules and regulations
implementing Section 1033 could have on our business.

The use of personal data in credit underwriting is highly regulated.

In the US, the FCRA regulates the collection, dissemination and use of consumer information, including consumer credit
information. Compliance with the FCRA and related laws and regulations concerning consumer reports has recently been under
regulatory scrutiny. The FCRA requires us to provide a Notice of Adverse Action to a loan applicant when we deny an
application for credit, which, among other things, informs the applicant of the action taken regarding the credit application and
the specific reasons for the denial of credit. The FCRA also requires us to promptly update any credit information reported to a
consumer reporting agency about a consumer and to allow a process by which consumers may inquire about credit information
furnished by us to a consumer reporting agency. Historically, the FTC has played a key role in the implementation, oversight,
enforcement and interpretation of the FCRA. Pursuant to the Dodd-Frank Act, the CFPB has primary supervisory, regulatory
and enforcement authority of FCRA issues. Although the FTC also retains its enforcement role regarding the FCRA, it shares
that role in many respects with the CFPB. The CFPB has taken a more active approach than the FTC, including with respect to
regulation, enforcement and supervision of the FCRA. Changes in the regulation, enforcement or supervision of the FCRA may
materially affect our business if new regulations or interpretations by the CFPB or the FTC require us to materially alter the
manner in which we use personal data in our credit underwriting.

In January 2020, California businesses became subject to the CCPA and in November 2020, such businesses became subject to
the CPRA. As described above in "—Our business is subject to complex and evolving laws and regulations regarding privacy,
data protection, and other matters. Many of these laws and regulations are subject to change and uncertain interpretation, and
could result in claims, changes to our business practices, monetary penalties, increased cost of operations, or declines in user
growth or engagement, or otherwise harm our business," the CCPA broadly defines personal information and provides
California consumers increased privacy rights and protections.

Compliance with any new or developing privacy laws in the US, including the CCPA, the CPRA, or other state or federal laws
that may be enacted in the future, may require significant resources and could have a material adverse impact on our business
and results of operations.

The oversight of the FCRA by both the CFPB and the FTC and any related investigation or enforcement activities or our failure
to comply with the Data Protection Act ("DPA"), and any supplementary data protection legislation may have a material
adverse impact on our business, including our operations, our mode and manner of conducting business and our financial
results.

We use marketing affiliates to assist us and the originating lender in obtaining new customers, and if such
marketing affiliates do not comply with an increasing number of applicable laws and regulations, or if our
ability to use such marketing affiliates is otherwise impaired, it could adversely affect our business.

We depend in part on marketing affiliates as a source of new customers for us and, with respect to the Bank Products, for the
originating lender and credit card issuer. Our marketing affiliates place our advertisements on their websites that direct potential
customers to our websites. As a result, the success of our business depends in part on the willingness and ability of marketing
affiliates to provide us customer referrals at acceptable prices.

If regulatory oversight of marketing affiliates relationships is increased, through the implementation of new laws or regulations
or the interpretation of existing laws or regulations, our ability to use marketing affiliates could be restricted or eliminated.

Marketing affiliates’ failure to comply with applicable laws or regulations, or any changes in laws or regulations applicable to
marketing affiliates relationships or changes in the interpretation or implementation of such laws or regulations, could have an
adverse effect on our business and could increase negative perceptions of our business and industry. Additionally, the use of
marketing affiliates could subject us to additional regulatory cost and expense. If our ability to use marketing affiliates were to
be impaired, our business, prospects, results of operations, financial condition or cash flows could be materially adversely
affected.

RISKS RELATED TO THE SECURITIES MARKETS AND OWNERSHIP OF OUR COMMON STOCK

The price of our common stock may be volatile, and the value of your investment could decline.

Technology stocks have historically experienced high levels of volatility. The trading price of our common stock may fluctuate
substantially depending on many factors, some of which are beyond our control and may not be related to our operating
performance. These fluctuations could cause you to lose all or part of your investment in our common stock. Factors that could
cause fluctuations in the trading price of our common stock include the following:

•

announcements of new products, services or technologies, relationships with strategic partners or acquisitions or changes in
the timing of such anticipated events; of the termination of, or material changes to, material agreements; or of other events
by us or our competitors;

changes in economic conditions;

changes in prevailing interest rates;

price and volume fluctuations in the overall stock market from time to time;

significant volatility in the market price and trading volume of technology companies in general and of companies in the
financial services industry;

fluctuations in the trading volume of our shares or the size of our public float;

actual or anticipated changes in our operating results or fluctuations in our operating results;

quarterly fluctuations in demand for our loans;

whether our operating results meet the expectations of securities analysts or investors;

actual or anticipated changes in the expectations of investors or securities analysts;

•

regulatory developments in the US, foreign countries or both and our ability to comply with applicable regulations;

• material litigation, including class action lawsuits;

• major catastrophic events;

•

sales of large blocks of our stock;

entry into, modification of or termination of a material agreement; or

departures of key personnel or directors.

In addition, if the market for technology and financial services stocks or the stock market in general experiences loss of investor
confidence, the trading price of our common stock could decline for reasons unrelated to our business, operating results or
financial condition. The trading price of our common stock might also decline in reaction to events that affect other companies
in our industry even if these events do not directly affect us. In the past, following periods of volatility in the market price of a
company’s securities, securities class action litigation has often been brought against that company. If our stock price is volatile,
we may become the target of securities litigation. Securities litigation could result in substantial costs and divert our
management’s attention and resources from our business. This could have a material adverse effect on our business, operating
results and financial condition.

If securities or industry analysts do not publish research or reports about our business or publish
inaccurate or unfavorable research reports about our business, our share price and trading volume could
decline.

The trading market for our common stock, to some extent, depends on the research and reports that securities or industry
analysts publish about us or our business. We do not have any control over these analysts. If one or more of the analysts who
cover us should downgrade our shares or change their opinion of our shares, our share price would likely decline. If one or
more of these analysts should cease coverage of our company or fail to regularly publish reports on us, we could lose visibility
in the financial markets, which could cause our share price or trading volume to decline.

We may not pay dividends for the foreseeable future.

We have never declared or paid any dividends on our common stock. In addition, pursuant to our financing agreement, we are
prohibited from paying cash dividends without the prior consent of VPC, and we may be further restricted in the future by debt
or other agreements we enter into. As a result, you may only receive a return on your investment in our common stock if the
market price of our common stock increases.

Anti-takeover provisions in our charter documents and Delaware law may delay or prevent an acquisition of
us.

Our amended and restated certificate of incorporation and amended and restated bylaws contain provisions that may have the
effect of delaying or preventing a change in control of us or changes in our management. The provisions, among other things:

•

establish a classified Board of Directors so that not all members of our Board of Directors are elected at one time;

permit only our Board of Directors to establish the number of directors and fill vacancies on the Board;

provide that directors may only be removed “for cause” and only with the approval of two-thirds of our stockholders;

require two-thirds approval to amend some provisions in our restated certificate of incorporation and restated bylaws;

authorize the issuance of “blank check” preferred stock that our Board of Directors could use to implement a stockholder
rights plan, or a “poison pill;”

eliminate the ability of our stockholders to call special meetings of stockholders;

prohibit stockholder action by written consent, which will require that all stockholder actions must be taken at a
stockholder meeting;

do not provide for cumulative voting; and

establish advance notice requirements for nominations for election to our Board of Directors or for proposing matters that
can be acted upon by stockholders at annual stockholder meetings.

These provisions, alone or together, could delay or prevent hostile takeovers and changes in control or changes in our
management.

In addition, because we are incorporated in Delaware, we are governed by the provisions of Section 203 of the Delaware
General Corporation Law (the “DGCL”) which limits the ability of stockholders owning in excess of 15% of our outstanding
voting stock to merge or combine with us in certain circumstances.

Any provision of our amended and restated certificate of incorporation or amended and restated bylaws or Delaware law that
has the effect of delaying or deterring a change in control could limit the opportunity for our stockholders to receive a premium
for their shares of our common stock and could also affect the price that some investors are willing to pay for our common
stock.

Our amended and restated certificate of incorporation designates the Court of Chancery of the State of
Delaware as the exclusive forum for certain litigation that may be initiated by our stockholders, which could
limit our stockholders’ ability to obtain a favorable judicial forum for disputes with us.

Our amended and restated certificate of incorporation provides that the Court of Chancery of the State of Delaware is the sole
and exclusive forum for (i) any derivative action or proceeding brought on our behalf, (ii) any action asserting a claim of breach
of a fiduciary duty owed to us or our stockholders by any of our directors, officers, employees or agents, (iii) any action
asserting a claim against us arising under the DGCL or (iv) any action asserting a claim against us that is governed by the
internal affairs doctrine. This choice of forum provision does not preclude or contract the scope of exclusive federal or
concurrent jurisdiction for any actions brought under the Securities Act or the Exchange Act. Accordingly, our exclusive forum
provision will not relieve us of our duties to comply with the federal securities laws and the rules and regulations thereunder,
and our stockholders will not be deemed to have waived our compliance with these laws, rules and regulations. The choice of
forum provision in our amended and restated certificate of incorporation may limit our stockholders’ ability to obtain a
favorable judicial forum for disputes with us.

GENERAL RISK FACTORS

Customer complaints and/or negative perception could reduce our customer growth and our business
could suffer.

Our reputation is very important to attracting new customers to our platform as well as securing repeat lending to existing
customers. While we believe that we have a good reputation and that we provide customers with a superior experience, there
can be no assurance that we will be able to continue to maintain a good relationship with customers or avoid negative publicity.

In recent years, consumer advocacy groups and some media reports have advocated governmental action to prohibit or place
severe restrictions on non-bank consumer loans and bank originated loans for the non-prime consumer. Such consumer
advocacy groups and media reports generally focus on the annual percentage rate for this type of consumer loan, which is
compared unfavorably to the interest typically charged by banks to consumers with top-tier credit histories. The finance charges
assessed by us, the originating lenders and others in the industry can attract media publicity about the industry and be perceived
as controversial. If the negative characterization of the types of loans we offer, including those originated through third-party
lenders, becomes increasingly accepted by consumers, demand for any or all of our consumer loan products could significantly
decrease, which could materially affect our business, prospects, results of operations, financial condition or cash flows.
Additionally, if the negative characterization of these types of loans is accepted by legislators and regulators, we could become
subject to more restrictive laws and regulations applicable to consumer loan products that could have a material adverse effect
on our business, prospects, results of operations, financial condition or cash flows.

Judicial decisions or amendments to the Federal Arbitration Act could render the arbitration agreements we
use illegal or unenforceable.

We include arbitration provisions in our consumer loan agreements. These provisions are designed to allow us to resolve any
customer disputes through individual arbitration rather than in court and explicitly provide that all arbitrations will be conducted
on an individual and not on a class basis. Thus, our arbitration agreements, if enforced, have the effect of shielding us from
class action liability. Our arbitration agreements do not generally have any impact on regulatory enforcement proceedings. We
take the position that the arbitration provisions in our consumer loan agreements, including class action waivers, are valid and
enforceable; however, the enforceability of arbitration provisions is often challenged in court. If those challenges are successful,
our arbitration and class action waiver provisions could be unenforceable, which could subject us to additional litigation,
including additional class action litigation.

Any judicial decisions, legislation or other rules or regulations that impair our ability to enter into and enforce consumer
arbitration agreements and class action waivers could significantly increase our exposure to class action litigation as well as
litigation in plaintiff-friendly jurisdictions, which would be costly and could have a material adverse effect on our business,
prospects, results of operations, financial condition or cash flows.

Sales of substantial amounts of our common stock in the public markets, or the perception that it may
occur, could reduce the price of our common stock and may dilute your voting power and ownership
interest.

Sales of a substantial number of shares of our common stock in the public market, or the perception that these sales could occur,
could adversely affect the market price of our common stock and may make it more difficult for you to sell your common stock
at a time and price that you deem appropriate.

We may issue our shares of common stock or securities convertible into our common stock from time to time in connection
with a financing, acquisition, investments or otherwise. Any such issuance could result in substantial dilution to our existing
stockholders and cause the trading price of our common stock to decline.

The requirements of being a public company may strain our resources, divert management’s attention and
affect our ability to attract and retain qualified board members.

As a public company, we are subject to the reporting requirements of the Exchange Act, the NYSE listing standards and other
applicable securities rules and regulations. Compliance with these rules and regulations increases our legal and financial
compliance costs, makes some activities more difficult, time-consuming or costly, and increases demand on our systems and
resources, particularly after we are no longer an “emerging growth company” as defined in the Jumpstart Our Business Startups
Act (the “JOBS Act”). Among other things, the Exchange Act requires that we file annual, quarterly and current reports with
respect to our business and operating results and maintain effective disclosure controls and procedures and internal control over
financial reporting. In order to maintain and, if required, improve our disclosure controls and procedures and internal control
over financial reporting to meet this standard, significant resources and management oversight may be required. As a result,
management’s attention may be diverted from other business concerns, which could harm our business and operating results.

In addition, changing laws, regulations and standards relating to corporate governance and public disclosure are creating
uncertainty for public companies, increasing legal and financial compliance costs and making some activities more time
consuming. These laws, regulations and standards are subject to varying interpretations, in many cases due to their lack of
specificity, and, as a result, their application in practice may evolve over time as new guidance is provided by regulatory and
governing bodies. This could result in continuing uncertainty regarding compliance matters and higher costs necessitated by
ongoing revisions to disclosure and governance practices. We intend to invest resources to comply with evolving laws,
regulations and standards, and this investment may result in increased general and administrative expense and a diversion of
management’s time and attention from revenues-generating activities to compliance activities. If our efforts to comply with new
laws, regulations and standards differ from the activities intended by regulatory or governing bodies, regulatory authorities may
initiate legal proceedings against us and our business may be harmed.

However, for so long as we remain an “emerging growth company” as defined in the JOBS Act, we may take advantage of
certain exemptions from various requirements that are applicable to public companies that are not “emerging growth
companies,” including reduced disclosure obligations regarding executive compensation in our periodic reports and proxy
statements, and exemptions from the requirements of holding a nonbinding advisory vote on executive compensation and
stockholder approval of any golden parachute payments not previously approved. We may take advantage of these exemptions
until we are no longer an “emerging growth company.” In addition, we will not be required to comply with the independent
auditor attestation requirements of Section 404 of the Sarbanes-Oxley Act until the date we are no longer an "emerging growth
company" or we are no longer considered a non-accelerated filer. As a result, our stockholders may not have access to certain
information they deem important.

We will cease to be an “emerging growth company” upon the earliest of: (i) the first fiscal year following the fifth anniversary
of the completion of our IPO, (ii) the first fiscal year after our annual gross revenues are $1.07 billion or more, (iii) the date on
which we have, during the previous three-year period, issued more than $1 billion in non-convertible debt securities, and (iv) as
of the end of any fiscal year in which the market value of our common stock held by non-affiliates exceeded $700 million as of
the end of the second quarter of that fiscal year.

We cannot predict if investors will find our securities less attractive because we will rely on these exemptions. If some investors
find our securities less attractive as a result, there may be a less active trading market for securities and our stock price may be
more volatile.

If we fail to maintain an effective system of disclosure controls and procedures and internal control over
financial reporting, we may not be able to accurately report our financial results or prevent fraud.

Ensuring that we have adequate disclosure controls and procedures, including internal controls over financial reporting, in place
so that we can produce accurate financial statements on a timely basis is costly and time-consuming and needs to be reevaluated
frequently. We are required to comply with Section 404 of the Sarbanes-Oxley Act of 2002 (the “Sarbanes-Oxley Act”) and
related rules and regulations. Pursuant to Section 404, our management is required to report on, and, if we cease to be an
emerging growth company, or cease to be a non-accelerated filer, our independent registered public accounting firm will have
to attest to the effectiveness of, our internal control over financial reporting. Our management may conclude that our internal
controls over financial reporting are not effective if we fail to cure any identified material weakness or otherwise.

Moreover, even if our management concludes that our internal controls over financial reporting are effective, our independent
registered public accounting firm may conclude that our internal controls over financial reporting are not effective. In the
future, our independent registered public accounting firm may not be satisfied with our internal controls over financial reporting
or the level at which our controls are documented, designed, operated or reviewed, or it may interpret the relevant requirements
differently from us. In addition, during the course of the evaluation, documentation and testing of our internal controls over
financial reporting, we may identify deficiencies that we may not be able to remediate in time to meet the deadline imposed by
the SEC for compliance with the requirements of Section 404 of the Sarbanes-Oxley Act. Any such deficiencies may also
subject us to adverse regulatory consequences. If we fail to achieve and maintain the adequacy of our internal controls over
financial reporting, as these standards may be modified, supplemented or amended from time to time, we may be unable to
report our financial information on a timely basis, may not be able to conclude on an ongoing basis that we have effective
internal control over financial reporting in accordance with the Sarbanes-Oxley Act, and may suffer adverse regulatory
consequences or violations of listing standards. Any of the above could also result in a negative reaction in the financial
markets due to a loss of investor confidence in the reliability of our financial statements.

Item 1B. Unresolved Staff Comments

None.

Item 2. Properties

We lease our corporate headquarters in Fort Worth, Texas pursuant to a lease that expires September 30, 2023 and covers
94,979 square feet. We also lease approximately 59,360 square feet of office space in Addison, Texas pursuant to a lease that
expires June 30, 2026.

Item 3. Legal Proceedings

In addition to the matters discussed below, in the ordinary course of business, from time to time, we have been and may be
named as a defendant in various legal proceedings arising in connection with our business activities. We may also be involved,
from time to time, in reviews, investigations and proceedings (both formal and informal) by governmental agencies regarding
our business (collectively, “regulatory matters”). We contest liability and/or the amount of damages as appropriate in each such
pending matter. We do not anticipate that the ultimate liability, if any, arising out of any such pending matter will have a
material effect on our financial condition, results of operations or cash flows.

In December 2019, the TFI bankruptcy plan was confirmed, and any potential future claims from the TFI Creditors' Committee
were assigned to the Think Finance Litigation Trust (“TFLT”). On August 14, 2020, the TFLT filed an adversary proceeding
against Elevate in the United States Bankruptcy Court for the Northern District of Texas, alleging certain avoidance claims
related to Elevate’s spin-off from TFI under the Bankruptcy Code and TUFTA. If it were determined that the spin-off
constituted a fraudulent conveyance or that there were other avoidance actions associated with the spin-off, then the spin-off
could be deemed void and there could be a number of different remedies imposed against Elevate, including without limitation,
the requirement that Elevate has to pay money damages. While the TFLT values this claim at $246 million, we believe that we
have valid defenses to the claim and intend to vigorously defend ourselves against this claim. In November 2020, Elevate made
a settlement proposal to the TFLT and established a reserve based on its settlement offer amount. Additionally, a class action
lawsuit against Elevate was filed on August 14, 2020 in the Eastern District of Virginia alleging violations of usurious interest
and aiding and abetting various racketeering activities related to the operations of TFI prior to and immediately after the 2014
spin-off. On October 26, 2020, Elevate filed a motion to dismiss and awaits a ruling on that motion. Elevate views this lawsuit
as without merit and intends to vigorously defend its position. We accrued a contingent loss in the amount of $17 million for
estimated loss related to the TFLT and class action disputes at December 31, 2020. The accrual is recognized as Non-operating
loss in the Consolidated Income Statements and as Accounts payable and accrued liabilities on the Consolidated Balance
Sheets. Even when an accrual is recorded, we may be exposed to loss in excess of any amounts accrued. While Elevate can
provide no assurances as to the duration or potential outcome of such proceedings, in the event that for either proceeding there
is a settlement and Elevate is unable to pay any amount resulting from such settlement, it could have a material adverse effect
on Elevate’s financial condition, or, if there is no settlement and Elevate is deemed to ultimately be liable in these matters,
Elevate could be obligated to file for bankruptcy. See Item 1A. "Risk Factors—Risks Related to Our Association with TFI—
The Think Finance Litigation Trust in the TFI Bankruptcy, as well as third parties, may seek to hold us responsible for
liabilities of TFI due to the Spin-Off" of this Annual Report on Form 10-K.

On June 5, 2020, the District of Columbia (the "District"), sued Elevate in the Superior Court of the District of Columbia
alleging that Elevate may have violated the District's Consumer Protection Procedures Act and the District of Columbia's
Municipal Regulations in connection with loans issued by banks in the District of Columbia. This action has been removed to
federal court, but the District filed a motion to remand to the Superior Court on August 3, 2020. Elevate disagrees that it has
violated the above referenced laws and regulations and it intends to vigorously defend its position.

In addition, on January 27, 2020, Sopheary Sanh filed a class action complaint in the Western District Court in the state of
Washington against Rise Credit Service of Texas, LLC d/b/a Rise, Opportunity Financial, LLC and Applied Data Finance, LLC
d/b/a Personify Financial. The Plaintiff in the case claims that Rise and Personify Financial have violated Washington’s
Consumer Protection Act by engaging in unfair or deceptive practices, and seeks class certification, injunctive relief to prevent
solicitation of consumers to apply for loans, monetary damages and other appropriate relief, including an award of costs, pre-
and post-judgment interest, and attorneys' fees. The lawsuit was removed to federal court. On January 12, 2021, the court
granted Rise's motion to dismiss, however Plaintiffs amended their complaint on January 25, 2021, suing Elevate alleging it is
the true lender and violated Washington's Consumer Protection Act. Elevate disagrees that it has violated the above referenced
law and it intends to vigorously defend its position.

On March 3, 2020, Heather Crawford filed a lawsuit in the Superior Court of the state of California, county of Los Angeles,
against Elevate Credit, Inc., Elevate Credit Service, LLC and Rise Credit of California, LLC alleging unconscionable interest
rates on Rise loans and seeking damages and public injunctive relief. Elevate filed a motion to compel arbitration, and Ms.
Crawford dismissed the lawsuit without prejudice to refile in arbitration. Ms. Crawford has not filed any arbitration demand as
of the date of this Annual Report on Form 10-K. In addition, on April 6, 2020, Danh Le made a demand for arbitration against
Elevate Credit, Inc., Elevate Credit Service, LLC and Rise Credit of California, LLC similarly alleging unconscionable interest
rates on Rise loans and seeking damages and public injunctive relief. Mr. Le later filed an amended demand, dropping his
request for public injunctive relief but adding alleged violations of the Electronic Fund Transfer Act and the Rosenthal Fair
Debt Collection Practices Act. The Plaintiffs in these actions assert claims under the “unlawful,” “unfair,” and “fraudulent”
prongs of the California Unfair Competition Law (“UCL”) and for breach of contract and civil conspiracy. The “unlawful”
UCL claims are premised upon alleged violations of (a) the California Financing Law’s prohibition on unconscionable loans
and (b) the California False Advertising Law. Elevate disagrees that it has violated the above referenced laws and it intends to
vigorously defend its position.

Item 4. Mine Safety Disclosures

Not applicable.

Item 5. Market for Registrant's Common Equity, Related Shareholder Matters and Issuer Purchases of Equity
Securities

PART II

Principal Market

Our common stock began trading on the New York Stock Exchange (“NYSE”) under the symbol "ELVT" on April 6, 2017.

Stockholders

There were 42 stockholders of record of Elevate common stock as of February 24, 2021.

Dividends

We have never declared or paid cash dividends on our common stock. We currently intend to retain all available funds and any
future earnings for use in the operation of our business and do not anticipate paying any dividends on our common stock in the
foreseeable future. In addition, pursuant to our financing agreement, we are prohibited from paying cash dividends without the
prior consent of VPC. Any future determination to declare dividends will be made at the discretion of our Board of Directors
and will depend on our financial condition, operating results, capital requirements, general business conditions and other factors
that our Board of Directors may deem relevant.

Issuer Purchases of Equity Securities

At December 31, 2020, we had an outstanding stock repurchase program authorized by our Board of Directors providing for the
repurchase of up to $30 million of our common stock through July 31, 2024. We purchased $3.3 million of our common stock
during the second half of 2019. During 2020, an additional 7,694,896 shares were repurchased at a total cost of $19.8 million,
inclusive of any transactional fees or commissions. The stock repurchase program, as amended, provides that up to a maximum
aggregate amount of $25 million shares may be repurchased in any given fiscal year. Repurchases will be made in accordance
with applicable securities laws from time-to-time in the open market and/or in privately negotiated transactions at our
discretion, subject to market conditions and other factors. The stock repurchase plan does not require the purchase of any
minimum number of shares and may be implemented, modified, suspended or discontinued in whole or in part at any time
without further notice. All repurchased shares may potentially be withheld for the fulfillment of certain employee stock equity
programs. The following table provides information about our common stock repurchases during the quarter ended
December 31, 2020.

Period
October 1, 2020 to October 31, 2020..........
November 1, 2020 to November 30, 2020

December 1, 2020 to December 31, 2020...

Total.....................................................

Total number of
shares purchased

Average price
paid per
share (1)

Total number of
shares purchased as
part of the publicly
announced program

Approximate dollar
value of shares that
may yet be
purchased under the
program (1)

1,069,440 $

— $

533,197 $

1,602,637 $

2.87

—

3.76

3.17

1,069,440 $

— $

533,197 $

1,602,637

8,843,965

6,837,180

(1) Includes fees and commissions associated with the shares repurchased.

In January 2021, we repurchased an additional 1,241,513 of shares at a total cost of $5.3 million. The Board of Directors
authorized a $25 million increase to the stock repurchase program in January 2021 providing for the repurchase of up to $55
million of our common stock through July 31, 2024.

Item 6. Selected Financial Data

As a Smaller Reporting Company, as defined by Item 10 of Regulation S-K, we are not required to provide the information
required by Item 6.

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

The following Management's Discussion and Analysis of Financial Condition and Results of Operations ("MD&A") is intended
to help the reader understand our business, our results of operations and our financial condition. The MD&A is provided as a
supplement to, and should be read in conjunction with our consolidated financial statements and the related notes and other
financial information included elsewhere in this Annual Report on Form 10-K.

Some of the information contained in this discussion and analysis, including information with respect to our plans and strategy
for our business, includes forward-looking statements that involve risks and uncertainties. You should review the “Risk
Factors” and "Note About Forward-Looking Statements" sections of this Annual Report on Form 10-K for a discussion of
important factors that could cause actual results to differ materially from the results described in or implied by the forward-
looking statements contained in the following discussion and analysis. We generally refer to loans, customers and other
information and data associated with each of our brands (Rise, Elastic and Today Card) as Elevate’s loans, customers,
information and data, irrespective of whether Elevate directly originates the credit to the customer or whether such credit is
originated by a third party.

OVERVIEW

We provide online credit solutions to consumers in the US who are not well-served by traditional bank products and who are
looking for better options than payday loans, title loans, pawn and storefront installment loans. Non-prime consumers now
represent a larger market than prime consumers but are risky to underwrite and serve with traditional approaches. We’re
succeeding at it - and doing it responsibly - with best-in-class advanced technology and proprietary risk analytics honed by
serving more than 2.5 million customers with $8.8 billion in credit. Our current online credit products, Rise, Elastic and Today
Card, reflect our mission to provide customers with access to competitively priced credit and services while helping them build
a brighter financial future with credit building and financial wellness features. We call this mission "Good Today, Better
Tomorrow."

Prior to June 29, 2020, we provided services in the United Kingdom ("UK") through our wholly-owned subsidiary, Elevate
Credit International Limited (“ECIL”) under the brand name ‘Sunny.’ During the year ended December 31, 2018, ECIL began
to receive an increased number of customer complaints initiated by claims management companies ("CMCs") related to the
affordability assessment of certain loans. The CMCs' campaign against the high cost lending industry increased significantly
during the third and fourth quarters of 2018 and continued through 2019 and into the first half of 2020, resulting in a significant
increase in affordability claims against all companies in the industry over this period. The Financial Conduct Authority
("FCA"), a regulator in the UK financial services industry, began regulating the CMCs in April 2019 in order to ensure that the
methods used by the CMCs are in the best interests of the consumer and the industry. Separately, the FCA asked all industry
participants to review their lending practices to ensure that such companies are using an appropriate affordability and
creditworthiness analysis. However, there continued to be a lack of clarity within the regulatory environment in the UK. This
lack of clarity, coupled with the ongoing impact of the Coronavirus Disease 2019 ("COVID-19") on the UK market for Sunny,
led the ECIL board of directors to place ECIL into administration under the UK Insolvency Act 1986 and appoint insolvency
practitioners from KPMG LLP to take control and management of the UK business. As a result, we have deconsolidated ECIL
and are presenting its results as discontinued operations.

We earn revenues on the Rise installment loans, on the Rise and Elastic lines of credit and on the Today Card credit card
product. Our revenue primarily consists of finance charges and line of credit fees. Finance charges are driven by our average
loan balances outstanding and by the average annual percentage rate (“APR”) associated with those outstanding loan balances.
We calculate our average loan balances by taking a simple daily average of the ending loan balances outstanding for each
period. Line of credit fees are recognized when they are assessed and recorded to revenue over the life of the loan. We present
certain key metrics and other information on a “combined” basis to reflect information related to loans originated by us and by
our bank partners that license our brands, Republic Bank, FinWise Bank and Capital Community Bank ("CCB"), as well as
loans originated by third-party lenders pursuant to CSO programs, which loans originated through CSO programs are not
recorded on our balance sheets in accordance with US GAAP. See “—Key Financial and Operating Metrics” and “—Non-
GAAP Financial Measures.”

We use our working capital, funds provided by third-party lenders pursuant to CSO programs and our credit facility with
Victory Park Management, LLC ("VPC” and the "VPC Facility") to fund the loans we directly make to our Rise customers and
provide working capital. The VPC Facility has a maximum total borrowing amount available of $218 million at December 31,
2020. See “—Liquidity and Capital Resources—Debt facilities.”

We also license our Rise installment loan brand to two banks. Beginning in the fourth quarter of 2018, we started licensing our
Rise installment loan brand to a third-party lender, FinWise Bank, which originates Rise installment loans in 18 states. FinWise
Bank initially provides all of the funding, retains a percentage of the balances of all of the loans originated and sells the
remaining loan participation in those Rise installment loans to a third-party SPV, EF SPV, Ltd. ("EF SPV"). Prior to August 1,
2019, FinWise Bank retained 5% of the balances and sold a 95% participation to EF SPV. On August 1, 2019, EF SPV
purchased an additional 1% participation in the outstanding portfolio with the participation percentage revised going forward to
96%. These loan participation purchases are funded through a separate financing facility (the "EF SPV Facility"), effective
February 1, 2019, and through cash flows from operations generated by EF SPV. The EF SPV Facility has a maximum total
borrowing amount available of $250 million. We do not own EF SPV, but we have a credit default protection agreement with
EF SPV whereby we provide credit protection to the investors in EF SPV against Rise loan losses in return for a credit
premium. Elevate is required to consolidate EF SPV as a variable interest entity under US GAAP and the consolidated financial
statements include revenue, losses and loans receivable related to the 96% of the Rise installment loans originated by FinWise
Bank and sold to EF SPV.

Beginning in the third quarter of 2020, we also license our Rise installment brand to an additional bank, CCB which originates
Rise installment loans in three different states than FinWise Bank. Similar to the relationship with FinWise Bank, CCB initially
provides all of the funding, retains 5% of the balances of all of the loans originated and sells the remaining 95% loan
participation in those Rise installment loans to a third-party SPV, EC SPV, Ltd. ("EC SPV"). These loan participation purchases
are funded through a separate financing facility (the "EC SPV Facility"), and through cash flows from operations generated by
EC SPV. The EC SPV Facility has a maximum total borrowing amount available of $100 million. We do not own EC SPV, but
we have a credit default protection agreement with EC SPV whereby we provide credit protection to the investors in EC SPV
against Rise loan losses in return for a credit premium. Elevate is required to consolidate EC SPV as a variable interest entity
under US GAAP and the consolidated financial statements include revenue, losses and loans receivable related to the 95% of
the Rise installment loans originated by CCB and sold to EC SPV.

The Elastic line of credit product is originated by a third-party lender, Republic Bank, which initially provides all of the funding
for that product. Republic Bank retains 10% of the balances of all loans originated and sells a 90% loan participation in the
Elastic lines of credit. An SPV structure was implemented such that the loan participations are sold by Republic Bank to Elastic
SPV, Ltd. (“Elastic SPV”) and Elastic SPV receives its funding from VPC in a separate financing facility (the “ESPV
Facility”), which was finalized on July 13, 2015. We do not own Elastic SPV but we have a credit default protection agreement
with Elastic SPV whereby we provide credit protection to the investors in Elastic SPV against Elastic loan losses in return for a
credit premium. Per the terms of this agreement, under US GAAP, we are the primary beneficiary of Elastic SPV and are
required to consolidate the financial results of Elastic SPV as a variable interest entity ("VIE") in our consolidated financial
results. The ESPV Facility has a maximum total borrowing amount of $350 million as of December 31, 2020. See “—Liquidity
and Capital Resources—Debt facilities.”

Today Card is a credit card product designed to meet the spending needs of non-prime consumers by offering a prime customer
experience. Today Card is originated by CCB under the licensed Mastercard brand, and a 95% participation interest in the credit
card receivable is sold to us. As the lowest APR product in our portfolio, Today Card allows us to serve a broader spectrum of
non-prime Americans. During 2020, Today Card experienced significant growth in its portfolio size despite the pandemic due
to the success of our direct mail campaigns, the primary marketing channel for acquiring new Today Card customers. We
followed a specific growth plan in 2020 to continue testing responses from the market and monitoring credit quality. Customer
response to the Today Card is very strong, as we continue to see extremely high response rates, high customer engagement, and
positive customer satisfaction scores.

Our management assesses our financial performance and future strategic goals through key metrics based primarily on the
following three themes:

•

Revenue growth. Key metrics related to revenue growth that we monitor by product include the ending and average
combined loan balances outstanding, the effective APR of our product loan portfolios, the total dollar value of loans
originated, the number of new customer loans made, the ending number of customer loans outstanding and the related
customer acquisition costs (“CAC”) associated with each new customer loan made. We include CAC as a key metric when
analyzing revenue growth (rather than as a key metric within margin expansion).

Stable credit quality. Since the time they were managing our legacy US products, our management team has maintained
stable credit quality across the loan portfolio they were managing. Additionally, in the periods covered in this
Management's Discussion and Analysis of Financial Condition and Results of Operations, we have improved our credit
quality and lowered our credit losses. The credit quality metrics we monitor include net charge-offs as a percentage of
revenues, the combined loan loss reserve as a percentage of outstanding combined loans, total provision for loan losses as a
percentage of revenues and the percentage of past due combined loans receivable – principal.

• Margin expansion. We aim to manage our business to achieve a long-term operating margin of 20%. While our

operating margins may exceed 20% in certain years, such as in 2020 when we incurred lower levels of direct marketing
expense and materially lower credit losses due to a lack of customer demand for loans resulting from the effects of
COVID-19, we do not expect our operating margin to increase beyond that level over the long-term, as we intend to pass
on any improvements over our targeted margins to our customers in the form of lower APRs. We believe this is a critical
component of our responsible lending platform and over time will also help us continue to attract new customers and retain
existing customers.

Impact of COVID-19

The spread of COVID-19 since March 2020 has created a global public health crisis that has resulted in unprecedented
uncertainty, volatility and disruption in financial markets and in governmental, commercial and consumer activity in the United
States and globally, including the markets that we serve. Governmental responses to the pandemic have included orders closing
businesses not deemed essential and directing individuals to restrict their movements, observe social distancing and shelter in
place. These actions, together with responses to the pandemic by businesses and individuals, have resulted in decreases in
commercial and consumer activity, temporary closures of many businesses that have led to a loss of revenues and an increase in
unemployment, material decreases in business valuations in numerous industries, disrupted global supply chains, market
volatility, changes in consumer behavior related to pandemic fears, related emergency response legislation and an expectation
that Federal Reserve policy will maintain a low interest rate environment for the foreseeable future. During the second half of
2020, regions of the United States were experiencing various levels of restrictions and closures, but overall, personal and
business activities still have not returned to their previous normal levels as the virus continues to impact the population.

As COVID-19 has continued to impact our office locations, our employee base is currently working in a hybrid remote working
environment in which employees may continue to work remotely or return to the office on a limited basis. We have sought to
ensure our employees feel secure in their jobs, have flexibility in their work location and have the resources they need to stay
safe and healthy. As an 100% online lending solutions provider, our technology and underwriting platform has continued to
serve our customers and the bank originators that we support without any material interruption in services.

In response to the COVID-19 pandemic, we, along with the banks we support, have also expanded our payment flexibility tools
to provide payment assistance programs to certain customers who meet the program’s qualifications. These tools include a
deferral of payments for an initial period of 30 to 60 days, which we may extend for an additional 30 days, for generally a
maximum of 180 days on a cumulative basis. The customer will return to their normal payment schedule after the end of the
deferral period with the extension of their maturity date equivalent to their deferral period not to generally exceed an additional
180 days. For Rise installment loans, finance charges continue to accrue at a lower effective APR over the expected extended
term of the loan considering the deferral periods provided. For Elastic lines of credit, no fees accrue during the payment deferral
period. As a result, the average APR of our products decreased due to the impact of the COVID-19 pandemic and the payment
assistance tools that have been implemented. As of December 31, 2020, 8.7% of customers have been provided relief through a
COVID-19 payment deferral program for a total of $34.6 million in loans with deferred payments. This compares to
$38.7 million in loans with deferred payments, or 10.4% of customers, as of September 30, 2020. We believe that our
customers are currently managing through the current crisis and returning to repayment status by meeting their next scheduled
payment due while in the programs and continuing to meet their scheduled payments once they exit the programs.

Both we and the bank originators are closely monitoring the performance of the payment assistance tools and key credit quality
indicators such as payment defaults, continued payment deferrals, and line of credit utilization. While we initially anticipated
that the COVID-19 pandemic would have a negative impact on our credit quality, instead the monetary stimulus programs
provided by the US government to our customer base have generally allowed customers to continue making payments on their
loans. At the beginning of the pandemic, we expected an increase in net charge-offs as compared to prior periods. However, net
charge-offs as a percentage of revenue during the third and fourth quarter of 2020 were at a historical low. Further, we believe
the allowance for loan losses is adequate to absorb the losses inherent in the portfolio as of December 31, 2020, including loans
that are part of the payment assistance tools. Both we, and the bank originators we support, have also implemented underwriting
changes to address credit risk associated with loan originations during the economic crisis created by the COVID-19 pandemic
and have reduced loan origination applications and loan origination volume since the beginning of the COVID-19 pandemic in
March 2020.

The portfolio of loan products we and the bank originators provide has experienced significantly decreased demand and
application volume for both new and former customers since the COVID-19 pandemic began, including the effects of
underwriting changes that limited the volume of new customer loan originations and monetary stimulus provided by the US
government reducing demand for loan products. These events are resulting in materially lower new customer loans and a
corresponding decrease in revenues compared to a year ago. While we increased our marketing spend to acquire new customer
loans during the second half of 2020 as compared to the first half, our overall loan origination volumes during the second half
of 2020 were still below our historical origination volumes due to continued reduction in loan demand for our products and
increased underwriting criteria. Given the uncertainty surrounding the COVID-19 pandemic, we are currently unable to
determine if demand for our loan products will increase during 2021. Until demand increases, our loan balances and revenue
will continue to be materially lower than the prior year periods.

Significant uncertainties as to future economic conditions exist, and we have taken deliberate actions in response, including
assessing our minimum cash and liquidity requirement, monitoring our debt covenant compliance and implementing measures
to ensure that our cash and liquidity position is maintained through the current economic cycle such as our operating expense
reduction plan, which was implemented in July 2020. We continue to monitor the impact of COVID-19 closely, as well as any
effects that may result from the Coronavirus Aid, Relief, and Economic Security (“CARES”) Act and any further economic
relief, stimulus payments or legislation by the federal government; however, the extent to which the COVID-19 pandemic will
continue to impact our operations and financial results during 2021 is highly uncertain.

KEY FINANCIAL AND OPERATING METRICS

As discussed above, we regularly monitor a number of metrics in order to measure our current performance and project our
future performance. These metrics aid us in developing and refining our growth strategies and in making strategic decisions.

Certain of our metrics are non-GAAP financial measures. We believe that such metrics are useful in period-to-period
comparisons of our core business. However, non-GAAP financial measures are not an alternative to any measure of financial
performance calculated and presented in accordance with US GAAP. See “—Non-GAAP Financial Measures” for a
reconciliation of our non-GAAP measures to US GAAP.

Revenues

Revenue metrics (dollars in thousands, except as noted)
Revenues..................................................................................................
Period-over-period revenue increase/(decrease)......................................
Ending combined loans receivable – principal(1)...................................
Average combined loans receivable – principal(1)(2).............................
Total combined loans originated – principal...........................................
Average customer loan balance (in dollars)(3)........................................
Number of new customer loans...............................................................
Ending number of combined loans outstanding.......................................
Customer acquisition costs (in dollars).................................................... $
Effective APR of combined loan portfolio..............................................

_________

As of and for the years ended December 31,

2020
465,346

(27) %

399,822
453,983
628,660
1,861
68,245
214,848
297
102 %

2019
638,873

2018
663,716

(4) %

16 %

607,149
561,334
1,102,766
2,011
159,725
301,959
241
113 %

599,896
555,950
1,140,711
1,940
211,680
309,155
259
119 %

(1) Combined loans receivable is defined as loans owned by us and consolidated VIEs plus loans originated and owned by third-party lenders pursuant to our

CSO programs. See “—Non-GAAP Financial Measures” for more information and for a reconciliation of Combined loans receivable to Loans
receivable, net, the most directly comparable financial measure calculated in accordance with US GAAP.

(2) Average combined loans receivable – principal is calculated using an average of daily Combined loans receivable – principal balances.
(3) Average customer loan balance is an average of all three products and is calculated for each product by dividing the ending Combined loans receivable –

principal by the number of loans outstanding at period end.

Revenues. Our revenues are composed of Rise finance charges, Rise CSO fees (which are fees we receive from customers
who obtain a loan through the CSO program for the credit services, including the loan guaranty, we provide), revenues earned
on the Elastic line of credit, and finance charges and fee revenues from the Today Card credit card product. See “—
Components of our Results of Operations—Revenues.”

Ending and average combined loans receivable – principal. We calculate the average combined loans receivable – principal
by taking a simple daily average of the ending combined loans receivable – principal for each period. Key metrics that drive the
ending and average combined loans receivable – principal include the amount of loans originated in a period and the average
customer loan balance. All loan balance metrics include only the 90% participation in the related Elastic line of credit advances
(we exclude the 10% held by Republic Bank), the 96% participation in FinWise Bank originated Rise installment loans and the
95% participation in CCB originated Rise installment loans and the 95% participation in the CCB originated Today Card credit
card receivables, but include the full loan balances on CSO loans, which are not presented on our Consolidated Balance Sheet.

Total combined loans originated – principal. The amount of loans originated in a period is driven primarily by loans to new
customers as well as new loans to prior customers, including refinancing of existing loans to customers in good standing.

Average customer loan balance and effective APR of combined loan portfolio. The average loan amount and its related APR
are based on the product and the underlying credit quality of the customer. Generally, better credit quality customers are offered
higher loan amounts at lower APRs. Additionally, new customers have more potential risk of loss than prior or existing
customers due to lack of payment history and the potential for fraud. As a result, newer customers typically will have lower
loan amounts and higher APRs to compensate for that additional risk of loss. The effective APR is calculated based on the
actual amount of finance charges generated from a customer loan divided by the average outstanding balance for the loan and
can be lower than the stated APR on the loan due to waived finance charges and other reasons. For example, a Rise customer
may receive a $2,000 installment loan with a term of 24 months and a stated rate of 180%. In this example, the customer’s
monthly installment loan payment would be $310.86. As the customer can prepay the loan balance at any time with no
additional fees or early payment penalty, the customer pays the loan in full in month eight. The customer’s loan earns interest of
$2,337.81 over the eight-month period and has an average outstanding balance of $1,948.17. The effective APR for this loan is
180% over the eight-month period calculated as follows:

($2,337.81 interest earned / $1,948.17 average balance outstanding) x 12 months per year = 180%

8 months

In addition, as an example for Elastic, if a customer makes a $2,500 draw on the customer’s line of credit and this draw required
bi-weekly minimum payments of 5% (equivalent to 20 bi-weekly payments), and if all minimum payments are made, the draw
would earn finance charges of $1,148. The effective APR for the line of credit in this example is 109% over the payment period
and is calculated as follows:

($1,148.00 fees earned / $1,369.05 average balance outstanding) x 26 bi-weekly periods per year = 109%

20 payments

The actual total revenue we realize on a loan portfolio is also impacted by the amount of prepayments and charged-off customer
loans in the portfolio. For a single loan, on average, we typically expect to realize approximately 60% of the revenues that we
would otherwise realize if the loan were to fully amortize at the stated APR. From the Rise example above, if we waived $400
of interest for this customer, the effective APR for this loan would decrease to 149%.

Number of new customer loans. We define a new customer loan as the first loan or advance made to a customer for each of
our products (so a customer receiving a Rise installment loan and then at a later date taking their first cash advance on an
Elastic line of credit would be counted twice). The number of new customer loans is subject to seasonal fluctuations. New
customer acquisition is typically slowest during the first six months of each calendar year, primarily in the first quarter,
compared to the latter half of the year, as our existing and prospective customers usually receive tax refunds during this period
and, thus, have less of a need for loans from us. Further, many customers will use their tax refunds to prepay all or a portion of
their loan balance during this period, so our overall loan portfolio typically decreases during the first quarter of the calendar
year. Overall loan portfolio growth and the number of new customer loans tends to accelerate during the summer months
(typically June and July), at the beginning of the school year (typically late August to early September) and during the winter
holidays (typically late November to early December).

Customer acquisition costs. A key expense metric we monitor related to loan growth is our CAC. This metric is the amount of
direct marketing costs incurred during a period divided by the number of new customer loans originated during that same
period. New loans to former customers are not included in our calculation of CAC (except to the extent they receive a loan
through a different product) as we believe we incur no material direct marketing costs to make additional loans to a prior
customer through the same product.

The following tables summarize the changes in customer loans by product for the years ended December 31, 2020, 2019 and
2018.

Beginning number of combined loans outstanding
New customer loans originated
Former customer loans originated
Attrition
Ending number of combined loans outstanding
Customer acquisition cost
Average customer loan balance

Year ended December 31, 2020

Elastic

Today

Rise
152,435
46,857
56,427
(151,779)
103,940

146,317
13,302
348
(59,862)
100,105

$
$

324 $
2,197 $

351 $
1,572 $

3,207
8,086
—
(490)

10,803

52 $
1,306 $

Rise
142,758
108,813
80,624
(179,760)
152,435

$
$

248 $
2,297 $

Year ended December 31, 2019

Elastic

Today

165,950
47,677
62

(67,372)
146,317

240 $
1,727 $

447
3,235
—
(475)
3,207

23 $
1,368 $

Rise
140,790
111,860
86,278
(196,170)
142,758

Year Ended December 31, 2018

Elastic

Today

140,672
99,365
746
(74,833)
165,950

—
455
—
(8)

447

$
$

275 $
2,167 $

241 $
1,747 $

1 $
1,509 $

Total
301,959
68,245
56,775
(212,131)
214,848
297
1,861

Total
309,155
159,725
80,686
(247,607)
301,959
241
2,011

Total
281,462
211,680
87,024
(271,011)
309,155
259
1,940

Recent trends. Our revenues for the year ended December 31, 2020 totaled $465.3 million, a decrease of 27% versus the prior
year period. Our revenues for the year ended December 31, 2019 totaled $638.9 million, a decrease of 4% versus the prior year
period. Both the Rise and Elastic products experienced a year-over-year decline in revenues of 26% and 31%, respectively,
which were attributable to reductions in loan origination volume and lower effective APRs for the loan portfolio due to the
economic crisis created by the COVID-19 pandemic beginning in March 2020. This decline in revenue was partially offset by a
year-over-year increase in revenues for the Today Card product, which more than doubled its average principal balance
outstanding in 2020. We believe Today Card balances increased during 2020 despite the impact of COVID-19 due to the
nature of the product (credit card versus installment loan or line of credit), the lower APR of the product (effective APR of 30%
in 2020 compared to Rise at 110% and Elastic at 94%) as customers receiving stimulus payments would be more apt to pay
down more expensive forms of credit, and the added convenience of having a credit card for online purchases of day-to-day
items such as groceries or clothing (whereas the primary usage of a Rise installment loan or Elastic line of credit is for
emergency financial needs such as a medical deductible or automobile repair).

In response to the COVID-19 pandemic, we expanded our payment flexibility tools to provide temporary payment relief to
certain customers who meet the program’s qualifications. This program allows for a deferral of payments for an initial period of
30 to 60 days, for generally a maximum of 180 days on a cumulative basis. The customer will return to their normal payment
schedule after the end of the deferral period with the extension of their maturity date equivalent to their deferral period not to
generally exceed an additional 180 days. For Rise installment loans, finance charges continue to accrue at a lower effective
APR over the expected extended term of the loan considering the deferral periods provided. For Elastic lines of credit, no fees
accrue during the payment deferral period. As a result, the average APR of our Rise and Elastic products has decreased due to
the impact of the COVID pandemic and the payment flexibility tools that have been implemented.

Additionally, the portfolio of loan products we and the bank originators provide has experienced significantly decreased loan
demand for both new and former customers since the COVID-19 pandemic began, including the effects of underwriting
changes that limited the volume of new customer loan originations and monetary stimulus provided by the US government
reducing demand for loan products. These events are resulting in materially lower new customer loans and a corresponding
decrease in revenues compared to a year ago. While we increased our marketing spend to acquire new customer loans during
the second half of 2020 as compared to the first half of 2020, our overall loan origination volumes during the second half of
2020 were still below our historical origination volumes due to continued reduction in loan demand for our products and
increased underwriting criteria. As a result of the COVID-19 pandemic, Rise and Elastic principal loan balances at
December 31, 2020 totaled $228.3 million and $157.4 million, respectively, down $121.8 million and $95.3 million,
respectively, from a year ago. Conversely, Today Card principal loan balances at December 31, 2020 totaled $14.1 million, up
$9.7 million from a year ago.

Given the uncertainty surrounding the COVID-19 pandemic, we are currently unable to determine if demand for our Rise and
Elastic loan products will increase in 2021. Until demand increases, our loan balances and revenue will continue to be
materially lower than the prior year periods.

Credit quality

Credit quality metrics (dollars in thousands)
Net charge-offs(1)..................................................................................

Additional provision for loan losses(1)..................................................

Provision for loan losses........................................................................

Past due combined loans receivable – principal as a percentage of
combined loans receivable – principal(2)..............................................
Net charge-offs as a percentage of revenues(1).....................................

Total provision for loan losses as a percentage of revenues..................
Combined loan loss reserve(3)............................................................... $
Combined loan loss reserve as a percentage of combined loans
receivable(3)...........................................................................................

_________

As of and for the years ended December 31,

2020
189,823
(32,913)

156,910

2019
330,317
(4,655)

325,662

2018
360,288
1,910

362,198

6 %

41 %

34 %

10 %

52 %

51 %

11 %

54 %

55 %

49,079

81,992

86,647

12 %

13 %

14 %

(1) Net charge-offs and additional provision for loan losses are not financial measures prepared in accordance with US GAAP. Net charge-offs include the
amount of principal and accrued interest on loans that are more than 60 days past due, or sooner if we receive notice that the loan will not be collected,
such as a bankruptcy notice or identified fraud, offset by any recoveries. Additional provision for loan losses is the amount of provision for loan losses
needed for a particular period to adjust the combined loan loss reserve to the appropriate level in accordance with our underlying loan loss reserve
methodology. See “—Non-GAAP Financial Measures” for more information and for a reconciliation to Provision for loan losses, the most directly
comparable financial measure calculated in accordance with US GAAP.

(2) Combined loans receivable is defined as loans owned by us and consolidated VIEs plus loans originated and owned by third-party lenders pursuant to our

(3) Combined loan loss reserve is defined as the loan loss reserve for loans originated and owned by us plus the loan loss reserve for loans owned by third-

party lenders and guaranteed by us. See “—Non-GAAP Financial Measures” for more information and for a reconciliation of Combined loan loss reserve
to Allowance for loan losses, the most directly comparable financial measure calculated in accordance with US GAAP.

Net principal charge-offs as a percentage of
average combined loans receivable - principal
(1) (2) (3)

2020

2019

2018

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

11%

13%

10%

12%

10%

12%

14%

(1) Net principal charge-offs is comprised of gross principal charge-offs less recoveries.
(2) Average combined loans receivable - principal is calculated using an average of daily Combined loans receivable - principal balances during each

quarter.

(3) Combined loans receivable is defined as loans owned by us and consolidated VIEs plus loans originated and owned by third-party lenders pursuant to our

The above chart depicts the positive impact COVID-19 has had on credit quality. Due to the lack of new customer loan
demand, our implementation of payment assistance tools, and government stimulus payments received by our customers, net
principal charge-offs as a percentage of average combined loans receivable-principal for the third and fourth quarters of 2020
are at historical lows and less than half of prior year percentages. This decrease in losses, combined with a decrease in direct
marketing costs, resulted in gross profit being higher in 2020 as compared to 2019 and 2018 despite the significant decline in
revenue.

In reviewing the credit quality of our loan portfolio, we break out our total provision for loan losses that is presented on our
income statements under US GAAP into two separate items—net charge-offs and additional provision for loan losses. Net
charge-offs are indicative of the credit quality of our underlying portfolio, while additional provision for loan losses is subject
to more fluctuation based on loan portfolio growth, recent credit quality trends and the effect of normal seasonality on our
business. The additional provision for loan losses is the amount needed to adjust the combined loan loss reserve to the
appropriate amount at the end of each month based on our loan loss reserve methodology.

Net charge-offs. Net charge-offs comprise gross charge-offs offset by recoveries on prior charge-offs. Gross charge-offs
include the amount of principal and accrued interest on loans that are more than 60 days past due, or sooner if we receive notice
that the loan will not be collected, such as a bankruptcy notice or identified fraud. Any payments received on loans that have
been charged off are recorded as recoveries and reduce the total amount of gross charge-offs. Recoveries are typically less than
10% of the amount charged off, and thus, we do not view recoveries as a key credit quality metric.

Net charge-offs as a percentage of revenues can vary based on several factors, such as whether or not we experience significant
growth or lower the APR of our products. Additionally, although a more seasoned portfolio will typically result in lower net
charge-offs as a percentage of revenues, we do not intend to drive down this ratio significantly below our historical ratios and
would instead seek to offer our existing products to a broader new customer base to drive additional revenues.

Net charge-offs as a percentage of average combined loans receivable-principal allow us to determine credit quality and
evaluate loss experience trends across our loan portfolio.

Additional provision for loan losses. Additional provision for loan losses is the amount of provision for loan losses needed for
a particular period to adjust the combined loan loss reserve to the appropriate level in accordance with our underlying loan loss
reserve methodology.

Additional provision for loan losses relates to an increase in future inherent losses in the loan portfolio as determined by our
loan loss reserve methodology. This increase could be due to a combination of factors such as an increase in the size of the loan
portfolio or a worsening of credit quality or increase in past due loans. It is also possible for the additional provision for loan
losses for a period to be a negative amount, which would reduce the amount of the combined loan loss reserve needed (due to a
decrease in the loan portfolio or improvement in credit quality). The amount of additional provision for loan losses is seasonal
in nature, mirroring the seasonality of our new customer acquisition and overall loan portfolio growth, as discussed above. The
combined loan loss reserve typically decreases during the first quarter or first half of the calendar year due to a decrease in the
loan portfolio from year end. Then, as the rate of growth for the loan portfolio starts to increase during the second half of the
year, additional provision for loan losses is typically needed to increase the reserve for future losses associated with the loan
growth. Because of this, our provision for loan losses can vary significantly throughout the year without a significant change in
the credit quality of our portfolio.

The following provides an example of the application of our loan loss reserve methodology and the break-out of the provision
for loan losses between the portion associated with replenishing the reserve due to net charge-offs and the amount related to the
additional provision for loan losses. If the beginning combined loan loss reserve were $25 million, and we incurred $10 million
of net charge-offs during the period and the ending combined loan loss reserve needed to be $30 million according to our loan
loss reserve methodology, our total provision for loan losses would be $15 million, comprising $10 million in net charge-offs
(provision needed to replenish the combined loan loss reserve) plus $5 million of additional provision related to an increase in
future inherent losses in the loan portfolio identified by our loan loss reserve methodology.

Example (dollars in thousands)
Beginning combined loan loss reserve
Less: Net charge-offs
Provision for loan losses:

Provision for net charge-offs
Additional provision for loan losses

Total provision for loan losses
Ending combined loan loss reserve balance

10,000
5,000

25,000
(10,000)

15,000
30,000

Loan loss reserve methodology. Our loan loss reserve methodology is calculated separately for each product and, in the case
of Rise loans originated under the state lending model (including CSO program loans), is calculated separately based on the
state in which each customer resides to account for varying state license requirements that affect the amount of the loan offered,
repayment terms and other factors. For each product, loss factors are calculated based on the delinquency status of customer
loan balances: current, 1 to 30 days past due or 31 to 60 days past due. These loss factors for loans in each delinquency status
are based on average historical loss rates by product (or state) associated with each of these three delinquency categories.
Hence, another key credit quality metric we monitor is the percentage of past due combined loans receivable – principal, as an
increase in past due loans will cause an increase in our combined loan loss reserve and related additional provision for loan
losses to increase the reserve. For customers that are not past due, we further stratify these loans into loss rates by payment
number, as a new customer that is about to make a first loan payment has a significantly higher risk of loss than a customer who
has successfully made ten payments on an existing loan with us. Based on this methodology, during the past three years we
have seen our net principal charge-offs as a percentage of average combined loans receivable - principal generally fluctuate
between 10% and 14% depending on the overall mix of new, former and past due customer loans.

Recent trends. Total loan loss provision for the year ended December 31, 2020 was 34% of revenues, which was below our
targeted range of 45% to 55%, and below the 51% in the prior year period. For the year ended December 31, 2020, net charge-
offs as a percentage of revenues totaled 41%, compared to 52% in the prior year period. While we initially anticipated that the
COVID-19 pandemic would have a negative impact on our credit quality, instead the large quantity of monetary stimulus
provided by the US government to our customer base has generally allowed customers to continue making payments on their
loans. However, this has also caused weaker customer demand for additional loans resulting in lower overall loan balances and
revenues. We continue to monitor the portfolio during this economic crisis resulting from COVID-19 and continue to adjust our
underwriting and credit policies to mitigate any potential negative impacts. In the near term, we expect that net charge-offs as a
percentage of revenues will continue to trend lower than our targeted range of 45% to 55% of revenue. In the long-term (post-
COVID-19), we expect to continue to manage our total loan loss provision as a percentage of revenues to continue to remain
within our targeted range of approximately 45% to 55% of revenue.

The combined loan loss reserve as a percentage of combined loans receivable totaled 12%, 13% and 14% as of December 31,
2020, 2019 and 2018, respectively. The loan loss reserve percentage remains relatively steady due to an increase in loans
outstanding with a payment deferral under the payment flexibility tools offered in response to the COVID-19 pandemic. While
we have seen positive payment performance once loans complete their payment deferral status, the loans in this population have
a higher inherent risk of loss which is reflected in our loan loss reserve calculations. Past due loan balances at December 31,
2020 were 6% of total combined loans receivable - principal, down from 10% from a year ago, which is attributable to the
COVID-19 payment flexibility tools.

We also look at principal loan charge-offs (including both credit and fraud losses) by vintage as a percentage of combined loans
originated - principal. As the below table shows, our cumulative principal loan charge-offs through December 31, 2020 for each
annual vintage since the 2013 vintage are generally under 30% and continue to generally trend at or slightly below our 25% to
30% long-term targeted range. During 2019, we implemented new fraud tools that have helped lower fraud losses for the 2019
vintage and rolled out our next generation of credit models during the second quarter of 2019 and continued refining the models
during the third and fourth quarters of 2019. Our payment deferral programs have also assisted in reducing losses in our 2019
and 2020 vintages coupled with a lower volume of new loan originations in our 2020 vintage. The preliminary data on the 2019
and 2020 vintages is that they are both performing better than the 2017 and 2018 vintages. However, it is possible that the
cumulative loss rates on all vintages will increase and may exceed our recent historical cumulative loss experience due to the
impact of a prolonged economic crisis resulting from the COVID-19 pandemic.

Cumulative loss rates by loan vintage1,2,3

2014

2013

2015

2016

2018

2017

2019

YTD DEC 2020

35.0%

30.0%

25.0%

20.0%

15.0%

10.0%

5.0%

0.0%

0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40

2013

2014

2015

2016

2017

2018

2019

YTD DEC 2020

(cid:8)(cid:17)(cid:9)(cid:1)(cid:49)(cid:64)(cid:61)(cid:1)(cid:18)(cid:16)(cid:17)(cid:25)(cid:1)(cid:57)(cid:70)(cid:60)(cid:1)(cid:18)(cid:16)(cid:18)(cid:16)(cid:1)(cid:78)(cid:65)(cid:70)(cid:76)(cid:57)(cid:63)(cid:61)(cid:75)(cid:1)(cid:57)(cid:74)(cid:61)(cid:1)(cid:70)(cid:71)(cid:76)(cid:1)(cid:81)(cid:61)(cid:76)(cid:1)(cid:62)(cid:77)(cid:68)(cid:68)(cid:81)(cid:1)(cid:69)(cid:57)(cid:76)(cid:77)(cid:74)(cid:61)(cid:1)(cid:62)(cid:74)(cid:71)(cid:69)(cid:1)(cid:57)(cid:1)(cid:68)(cid:71)(cid:75)(cid:75)(cid:1)(cid:72)(cid:61)(cid:74)(cid:75)(cid:72)(cid:61)(cid:59)(cid:76)(cid:65)(cid:78)(cid:61)(cid:14)
(cid:8)(cid:18)(cid:9)(cid:1)(cid:50)(cid:40)(cid:1)(cid:65)(cid:70)(cid:59)(cid:68)(cid:77)(cid:60)(cid:61)(cid:60)(cid:1)(cid:65)(cid:70)(cid:1)(cid:76)(cid:64)(cid:61)(cid:1)(cid:18)(cid:16)(cid:17)(cid:19)(cid:1)(cid:76)(cid:71)(cid:1)(cid:18)(cid:16)(cid:17)(cid:23)(cid:1)(cid:78)(cid:65)(cid:70)(cid:76)(cid:57)(cid:63)(cid:61)(cid:75)(cid:1)(cid:71)(cid:70)(cid:68)(cid:81)(cid:14)
(cid:8)(cid:19)(cid:9)(cid:1)(cid:33)(cid:71)(cid:61)(cid:75)(cid:1)(cid:70)(cid:71)(cid:76)(cid:1)(cid:65)(cid:70)(cid:59)(cid:68)(cid:77)(cid:60)(cid:61)(cid:1)(cid:49)(cid:71)(cid:60)(cid:57)(cid:81)(cid:1)(cid:32)(cid:57)(cid:74)(cid:60)(cid:1)(cid:60)(cid:57)(cid:76)(cid:57)(cid:1)(cid:57)(cid:75)(cid:1)(cid:65)(cid:76)(cid:1)(cid:65)(cid:75)(cid:1)(cid:70)(cid:71)(cid:76)(cid:1)(cid:69)(cid:57)(cid:76)(cid:61)(cid:74)(cid:65)(cid:57)(cid:68)(cid:1)(cid:75)(cid:65)(cid:70)(cid:59)(cid:61)(cid:1)(cid:65)(cid:76)(cid:75)(cid:1)(cid:68)(cid:57)(cid:77)(cid:70)(cid:59)(cid:64)(cid:1)(cid:65)(cid:70)(cid:1)(cid:18)(cid:16)(cid:17)(cid:24)(cid:14)

Margins

Margin metrics (dollars in thousands)

Revenues................................................................................................
Net charge-offs(1)..................................................................................
Additional provision for loan losses(1)..................................................
Direct marketing costs............................................................................
Other cost of sales..................................................................................
Gross profit............................................................................................
Operating expenses................................................................................
Operating income...................................................................................
As a percentage of revenues:
Net charge-offs.......................................................................................
Additional provision for loan losses......................................................
Direct marketing costs............................................................................
Other cost of sales..................................................................................
Gross margin..........................................................................................
Operating expenses................................................................................
Operating margin...................................................................................

_________

Twelve Months Ended December 31,

2020

2019

2018

465,346
(189,823)
32,913
(20,282)
(8,124)
280,030
(159,819)
120,211

638,873
(330,317)
4,655
(38,548)
(10,083)
264,580
(163,011)
101,569

663,716
(360,288)
(1,910)
(54,723)
(12,140)
234,655
(146,883)
87,772

41 %
(7)
4
2
60
34
26 %

52 %
(1)
6
2
41
26
16 %

54 %
—
8
2
35
22
13 %

(1) Non-GAAP measure. See “—Non-GAAP Financial Measures—Net charge-offs and additional provision for loan losses.”

Gross margin is calculated as revenues minus cost of sales, or gross profit, expressed as a percentage of revenues, and operating
margin is calculated as operating income expressed as a percentage of revenues. Due to the negative impact of COVID-19 on
our loan balances and revenue, we are monitoring our profit margins closely. Long-term, we intend to continue to manage the
business to a targeted 20% operating margin.

Recent operating margin trends. For the year ended December 31, 2020, our operating margin was 26%, which was an
increase from 16% in the prior year period and up from 13% in 2018. These margin increases were primarily driven by lower
net charge-offs due to improved credit quality and by lower additional provisions for loan losses due to the decrease in the loan
balances resulting from the COVID-19 pandemic. We also incurred lower marketing expenses for the year ended December 31,
2020 due to reduced marketing activities resulting from the reduced demand for our loan products during the COVID-19
pandemic.

While gross margins are currently above our targeted 40%, operating expenses as a percentage of revenue continue to increase
due to the negative impact of the COVID-19 pandemic on loan balances and revenue. As a result, we implemented an operating
expense reduction plan during the year ended December 31, 2020. We completed the following actions under our operating
expense reduction plan:

• Reduction of our U.S. workforce by approximately 17% effective July 8, 2020;

• Reduction of executive salaries and board compensation beginning July 2020; and

• Elimination of discretionary operating expense items and renegotiated terms with key vendors.

NON-GAAP FINANCIAL MEASURES

We believe that the inclusion of the following non-GAAP financial measures in this Annual Report on Form 10-K can provide
a useful measure for period-to-period comparisons of our core business, provide transparency and useful information to
investors and others in understanding and evaluating our operating results, and enable investors to better compare our operating
performance with the operating performance of our competitors. Management uses these non-GAAP financial measures
frequently in its decision-making because they provide supplemental information that facilitates internal comparisons to the
historical operating performance of prior periods and give an additional indication of our core operating performance. However,
non-GAAP financial measures are not a measure calculated in accordance with US generally accepted accounting principles, or
US GAAP, and should not be considered an alternative to any measures of financial performance calculated and presented in
accordance with US GAAP. Other companies may calculate these non-GAAP financial measures differently than we do.

Adjusted Earnings

Adjusted earnings represent our net income from continuing operations, adjusted to exclude:

•

Contingent loss related to legal matters

Cumulative tax effect of adjustments

Adjusted diluted earnings per share is Adjusted earnings divided by Diluted weighted average shares outstanding.

The following table presents a reconciliation of net income from continuing operations and diluted earnings per share to
Adjusted earnings and Adjusted diluted earnings per share, which excludes the impact of the contingent loss for each of the
periods indicated:

(Dollars in thousands except per share amounts)
Net income from continuing operations................................................. $
Impact of contingent loss related to legal matters..................................
Cumulative tax effect of adjustments.....................................................
Adjusted earnings................................................................................... $

Diluted earnings per share...................................................................... $
Impact of contingent loss related to legal matters..................................
Cumulative tax effect of adjustment......................................................
Adjusted diluted earnings per share.......................................................

Twelve Months Ended December 31,
2019

2018

2020

36,202 $
24,079
(5,577)
54,704 $

0.87 $
0.58
(0.14)
1.31 $

26,196 $
—
—
26,196 $

0.59 $
—
—
0.59 $

13,750
—
—
13,750

0.31
—
—
0.31

Adjusted EBITDA and Adjusted EBITDA Margin

Adjusted EBITDA represents our net income from continuing operations, adjusted to exclude:

•

Net interest expense primarily associated with notes payable under the VPC Facility, EF SPV Facility, EC SPV Facility
and ESPV Facility used to fund the loan portfolios;

Share-based compensation;

Depreciation and amortization expense on fixed assets and intangible assets;

Gains and losses from dispositions or contingent losses related to legal matters included in non-operating loss; and

Income taxes.

Adjusted EBITDA margin is Adjusted EBITDA divided by revenue.

Management believes that Adjusted EBITDA and Adjusted EBITDA margin are useful supplemental measures to assist
management and investors in analyzing the operating performance of the business and provide greater transparency into the
results of operations of our core business.

Adjusted EBITDA and Adjusted EBITDA margin should not be considered as alternatives to net income from continuing
operations or any other performance measure derived in accordance with US GAAP. Our use of Adjusted EBITDA and
Adjusted EBITDA margin has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for
analysis of our results as reported under US GAAP. Some of these limitations are:

•

Although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be
replaced in the future, and Adjusted EBITDA does not reflect expected cash capital expenditure requirements for such
replacements or for new capital assets;

Adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs; and

Adjusted EBITDA does not reflect interest associated with notes payable used for funding the loan portfolios, for other
corporate purposes or tax payments that may represent a reduction in cash available to us.

The following table presents a reconciliation of net income from continuing operations to Adjusted EBITDA and Adjusted
EBITDA margin for each of the periods indicated:

(Dollars in thousands)

Net income from continuing operations............................................

Adjustments:

Twelve Months Ended December 31,
2019
26,196

2020
36,202

2018
13,750

Net interest expense...........................................................................
Share-based compensation................................................................
Depreciation and amortization...........................................................
Non-operating loss.............................................................................
Income tax expense...........................................................................
Adjusted EBITDA.............................................................................

49,020
8,110
18,133
24,079
10,910
146,454

62,533
9,875
15,879
681
12,159
127,323

73,298
8,175
11,476
350
374
107,423

Adjusted EBITDA margin.................................................................

31%

20%

16%

Free cash flow

Free cash flow (“FCF”) represents our net cash provided by continuing operating activities, adjusted to include:

•

Net charge-offs – combined principal loans; and

Capital expenditures.

The following table presents a reconciliation of net cash provided by continuing operating activities to FCF for each of the
periods indicated:

(Dollars in thousands)

Twelve Months Ended December 31,

2020

2019

2018

Net cash provided by continuing operating activities(1)................

210,063 $

333,316 $

326,024

Adjustments:

Net charge-offs – combined principal loans...................................
Capital expenditures........................................................................
FCF.................................................................................................

(144,697)
(16,069)
49,297 $

(258,250)
(17,745)
57,321 $

(285,556)
(21,241)
19,227

_________

(1) Net cash provided by continuing operating activities includes net charge-offs – combined finance charges.

Net charge-offs and additional provision for loan losses

We break out our total provision for loan losses into two separate items—first, the amount related to net charge-offs, and
second, the additional provision for loan losses needed to adjust the combined loan loss reserve to the appropriate amount at the
end of each month based on our loan loss provision methodology. We believe this presentation provides more detail related to
the components of our total provision for loan losses when analyzing the gross margin of our business.

(Dollars in thousands)

Twelve Months Ended December 31,

2020

2019

2018

Net charge-offs....................................................................................... $
Additional provision for loan losses......................................................
Provision for loan losses........................................................................

189,823 $
(32,913)
156,910 $

330,317 $
(4,655)
325,662 $

360,288
1,910
362,198

Combined loan information

Beginning in the fourth quarter of 2018, we started licensing our Rise installment loan brand to a third-party lender, FinWise
Bank, which originates Rise installment loans in 18 states. Prior to August 1, 2019, FinWise Bank retained 5% of the balances
of all originated loans and sold a 95% loan participation in those Rise installment loans to a third-party SPV, EF SPV. On
August 1, 2019, EF SPV purchased an additional 1% participation in the outstanding portfolio with the participation percentage
revised going forward to 96%. We do not own EF SPV, but we are required to consolidate EF SPV as a VIE under US GAAP
and the consolidated financial statements include revenue, losses and loans receivable related to the 96% of Rise installment
loans originated by FinWise Bank and sold to EF SPV.

Beginning in 2018, we started licensing the Today Card brand and our underwriting services and platform to launch a credit
card product originated by CCB, which initially provides all of the funding for that product. CCB retains 5% of the credit card
receivable balance of all the receivables originated and sells a 95% participation in the Today Card lines of credit to us. The
Today Card program was expanded in 2020.

Beginning in the third quarter of 2020, we also license our Rise installment loan brand to an additional bank, CCB, which
originates Rise installment loans in three different states than FinWise Bank. Similar to the relationship with FinWise Bank,
CCB retains 5% of the balances of all of the loans originated and sells the remaining 95% loan participation in those Rise
installment loans to EC SPV. We do not own EC SPV, but we are required to consolidate EC SPV as a variable interest entity
under US GAAP and the consolidated financial statements include revenue, losses and loans receivable related to the 95% of
the Rise installment loans originated by CCB and sold to EC SPV.

The information presented in the tables below on a combined basis are non-GAAP measures based on a combined portfolio of
loans, which includes the total amount of outstanding loans receivable that we own and that are on our balance sheets plus
outstanding loans receivable originated and owned by third parties that we guarantee pursuant to CSO programs in which we
participate. See “—Basis of Presentation and Critical Accounting Policies—Allowance and liability for estimated losses on
consumer loans” and “—Basis of Presentation and Critical Accounting Policies—Liability for estimated losses on credit service
organization loans.”

We believe these non-GAAP measures provide investors with important information needed to evaluate the magnitude of
potential loan losses and the opportunity for revenue performance of the combined loan portfolio on an aggregate basis. We
also believe that the comparison of the combined amounts from period to period is more meaningful than comparing only the
amounts reflected on our balance sheets since both revenues and cost of sales as reflected in our financial statements are
impacted by the aggregate amount of loans we own and those CSO loans we guarantee.

Our use of total combined loans and fees receivable has limitations as an analytical tool, and you should not consider it in
isolation or as a substitute for analysis of our results as reported under US GAAP. Some of these limitations are:

•

Rise CSO loans are originated and owned by a third-party lender and

Rise CSO loans are funded by a third-party lender and are not part of the VPC Facility.

As of each of the period ends indicated, the following table presents a reconciliation of:

•

Loans receivable, net, Company owned (which reconciles to our Consolidated Balance Sheets included elsewhere in this
Annual Report on Form 10-K);

Loans receivable, net, guaranteed by the Company (as disclosed in Note 3 of our consolidated financial statements included
elsewhere in this Annual Report on Form 10-K);

Combined loans receivable (which we use as a non-GAAP measure); and

Combined loan loss reserve (which we use as a non-GAAP measure).

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8

COMPONENTS OF OUR RESULTS OF OPERATIONS

Revenues

Our revenues are composed of Rise finance charges and CSO fees (inclusive of finance charges attributable to the participation
in Rise installment loans originated by FinWise Bank and CCB), cash advance fees attributable to the participation in Elastic
lines of credit that we consolidate, finance charges and fee revenues related to the Today Card credit card product, and
marketing and licensing fees received from third-party lenders related to the Rise, Rise CSO, Elastic, and Today Card products.
See “—Overview” above for further information on the structure of Elastic.

Cost of sales

Provision for loan losses. Provision for loan losses consists of amounts charged against income during the period related to
net charge-offs and the additional provision for loan losses needed to adjust the loan loss reserve to the appropriate amount at
the end of each month based on our loan loss methodology.

Direct marketing costs. Direct marketing costs consist of online marketing costs such as sponsored search and advertising on
social networking sites, and other marketing costs such as purchased television and radio advertising and direct mail print
advertising. In addition, direct marketing cost includes affiliate costs paid to marketers in exchange for referrals of potential
customers. All direct marketing costs are expensed as incurred.

Other cost of sales. Other cost of sales includes data verification costs associated with the underwriting of potential customers
and automated clearing house (“ACH”) transaction costs associated with customer loan funding and payments.

Operating expenses

Operating expenses consist of compensation and benefits, professional services, selling and marketing, occupancy and
equipment, depreciation and amortization as well as other miscellaneous expenses.

Compensation and benefits. Salaries and personnel-related costs, including benefits, bonuses and share-based compensation
expense, comprise a majority of our operating expenses and these costs are driven by our number of employees.

Professional services. These operating expenses include costs associated with legal, accounting and auditing, recruiting and
outsourced customer support and collections.

Selling and marketing. Selling and marketing costs include costs associated with the use of agencies that perform creative
services and monitor and measure the performance of the various marketing channels. Selling and marketing costs also include
the production costs associated with media advertisements that are expensed as incurred over the licensing or production period.
These expenses do not include direct marketing costs incurred to acquire customers, which comprises CAC.

Occupancy and equipment. Occupancy and equipment include rent expense on our leased facilities, as well as telephony and
web hosting expenses.

Depreciation and amortization. We capitalize all acquisitions of property and equipment of $500 or greater as well as certain
software development costs. Costs incurred in the preliminary stages of software development are expensed. Costs incurred
thereafter, including external direct costs of materials and services as well as payroll and payroll-related costs, are capitalized.
Post-development costs are expensed. Depreciation is computed using the straight-line method over the estimated useful lives
of the depreciable assets.

Other income (expense)

Net interest expense. Net interest expense primarily includes the interest expense associated with the VPC Facility that funds
the Rise installment loans, the EF SPV and EC SPV Facilities that fund Rise installment loans originated by FinWise Bank and
CCB, respectively, and the ESPV Facility related to the Elastic lines of credit and related Elastic SPV entity. Interest expense
also includes any amortization of deferred debt issuance cost and prepayment penalties incurred associated with the debt
facilities.

RESULTS OF OPERATIONS

The following table sets forth our consolidated income statements data for each of the periods indicated. Effective June 29,
2020, ECIL was placed into administration in the UK, and we deconsolidated ECIL and present it as discontinued operations
for all periods presented.

Consolidated income statements data (dollars in thousands)

2020

2019

2018

Years ended December 31,

Revenues................................................................................................
Cost of sales:..........................................................................................
Provision for loan losses.................................................................
Direct marketing costs....................................................................
Other cost of sales...........................................................................
Total cost of sales...................................................................................
Gross profit............................................................................................
Operating expenses:

Compensation and benefits.............................................................
Professional services.......................................................................
Selling and marketing.....................................................................
Occupancy and equipment..............................................................
Depreciation and amortization........................................................
Other...............................................................................................
Total operating expenses........................................................................
Operating income...................................................................................
Other expense:

Net interest expense........................................................................

Non-operating loss..........................................................................
Total other expense................................................................................
Income from continuing operations before taxes...................................
Income tax expense.........................................................................
Net income from continuing operations.................................................
Net income (loss) from discontinued operations............................
Net income.............................................................................................

465,346 $

638,873 $

663,716

156,910
20,282
8,124
185,316
280,030

84,103
31,634
3,450
18,840
18,133
3,659
159,819
120,211

325,662
38,548
10,083
374,293
264,580

89,417
31,834
4,773
15,989
15,879
5,119
163,011
101,569

(49,020)
(24,079)
(73,099)
47,112
10,910
36,202
(15,610)
20,592 $

(62,533)
(681)
(63,214)
38,355
12,159
26,196
5,987
32,183 $

362,198
54,723
12,140
429,061
234,655

80,858
29,824
6,194
13,814
11,476
4,717
146,883
87,772

(73,298)
(350)
(73,648)
14,124
374
13,750
(1,241)
12,509

As a percentage of revenues

Cost of sales:

Provision for loan losses.................................................................
Direct marketing costs....................................................................
Other cost of sales...........................................................................
Total cost of sales...................................................................................
Gross profit............................................................................................
Operating expenses:

Net interest expense........................................................................
Non-operating loss..........................................................................
Total other expense................................................................................
Income from continuing operations before taxes...................................
Income tax expense...........................................................................
Net income from continuing operations.................................................
Net income (loss) from discontinued operations...............................
Net income.............................................................................................

Comparison of the years ended December 31, 2020 and 2019

Revenues

Years ended December 31,

2020

2019

2018

34%
4
2
40
60

18
7
1
4
4
1
34
26

(11)
(5)
(16)
10
2
8
(3)
4%

51%
6
2
59
41

14
5
1
3
2
1
26
16

(10)
—
(10)
6
2
4
1
5%

55%
8
2
65
35

12
4
1
2
2
1
22
13

(11)
—
(11)
2
—
2
—
2%

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2020

2019

Period-to-period change

Finance charges.......................... $
Other..........................................
Revenues.................................... $

464,083
1,263
465,346

100 % $
—
100 % $

636,770
2,103
638,873

100 % $
—
100 % $

(172,687)
(840)
(173,527)

(27) %
(40)
(27) %

Revenues decreased by $173.5 million, or 27%, from $638.9 million for the year ended December 31, 2019 to $465.3 million
for the year ended December 31, 2020. Total revenue from both the Rise and Elastic products decreased for the year ended
December 31, 2020 compared to the same time period in 2019. This decrease was partially offset by an increase in total revenue
for the Today Card due to the growth of this portfolio during the year ended December 31, 2020. The decrease in Other
revenues is due to a decrease in marketing and licensing fees related to the Rise CSO programs as our CSO partners stopped
originating loans in Ohio in April 2019 and in Texas in October 2020.

The tables below break out this change in revenue (including CSO fees and cash advance fees) by product:

(Dollars in thousands)

Rise(1)

Elastic

Today

Total

Year ended December 31, 2020

Average combined loans receivable – principal(2).
Effective APR..........................................................
Finance charges........................................................ $
Other........................................................................
Total revenue...........................................................

263,162

110 %

290,555
200
290,755

182,796

94 %

171,086
233
171,319

8,025

30 %

2,442
830
3,272

Year ended December 31, 2019

(Dollars in thousands)

Rise(1)

Elastic

Today

306,785

127 %

389,372
982
390,354

251,512

98 %

246,476
834
247,310

3,037

30 %
922
287
1,209

453,983

102 %

464,083
1,263
465,346

Total

561,334

113 %

636,770
2,103
638,873

_________
Includes loans originated by third-party lenders through the CSO programs, which are not included in our consolidated financial statements..
(1)
(2) Average combined loans receivable - principal is calculated using daily Combined loans receivable – principal balances. Not a financial measure

prepared in accordance with US GAAP. See reconciliation table accompanying this release for a reconciliation of non-GAAP financial measures to the
most directly comparable financial measure calculated in accordance with US GAAP.

Our average combined loans receivable principal decreased $107 million for the year ended December 31, 2020 as compared to
2019. This decrease in average balance is primarily due to reductions in the Rise and Elastic loan origination volume during the
year attributable to the impacts of the COVID-19 pandemic and accounted for approximately $111 million of the reduction in
revenue for the period. Our average APR declined from 113% for the year ended December 31, 2019 to 102% for the year
ended December 31, 2020. This reduction in the effective APR is due to the lower effective interest rates earned on loans in a
deferral status under the payment flexibility tools that were implemented in response to the COVID-19 pandemic coupled with
reduced new customer loan originations which generally have a higher effective APR, and such lower effective APR accounted
for approximately $62 million of the reduction in revenue for the period. The overall effective APR of the loan portfolio will
continue to slightly decline as more loans are originated at near-prime rates, such as the Today Card.

Cost of sales

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2020

2019

Period-to-period
change

Cost of sales:

Provision for loan losses..... $
Direct marketing costs........
Other cost of sales...............
Total cost of sales......................

156,910
20,282
8,124
185,316

34 % $
4
2
40 % $

325,662
38,548
10,083
374,293

51 % $
6
2
59 % $

(168,752)
(18,266)
(1,959)
(188,977)

(52) %
(47)
(19)
(50) %

Provision for loan losses. Provision for loan losses decreased by $168.8 million, or 52%, from $325.7 million for the year
ended December 31, 2019 to $156.9 million for the year ended December 31, 2020.

The tables below break out these changes by loan product:

(Dollars in thousands)

Rise

Elastic

Today

Total

Year ended December 31, 2020

Combined loan loss reserve(1):

Beginning balance............................................

Net charge-offs.................................................

Provision for loan losses...................................

Ending balance.................................................
$
Combined loans receivable(1)(2)............................. $
Combined loan loss reserve as a percentage of
ending combined loans receivable...........................
Net charge-offs as a percentage of revenues...........

Provision for loan losses as a percentage of
revenues...................................................................

52,099

28,852

1,041

81,992

(126,236)

108,105

33,968

247,797

(61,639)

45,988

13,201

163,154

(1,948)

2,817

1,910

14,518

(189,823)

156,910

49,079

425,469

14 %

43 %

37 %

8 %

36 %

27 %

13 %

60 %

86 %

12 %

41 %

34 %

(Dollars in thousands)

Rise

Elastic

Today

Total

Year ended December 31, 2019

Combined loan loss reserve(1):

Beginning balance............................................
Net charge-offs.................................................
Provision for loan losses...................................
Ending balance.................................................
$
Combined loans receivable(1)(2)............................. $
Combined loan loss reserve as a percentage of
ending combined loans receivable...........................
Net charge-offs as a percentage of revenues...........

Provision for loan losses as a percentage of
revenues...................................................................

_________

50,597
(205,577)
207,079
52,099

373,676

36,019
(123,629)
116,462
28,852

263,354

31
(1,111)
2,121
1,041

4,547

86,647
(330,317)
325,662
81,992

641,577

14 %

53 %

11 %

50 %

47 %

23 %

92 %

175 %

13 %

52 %

51 %

(1) Not a financial measure prepared in accordance with US GAAP. See “—Non-GAAP Financial Measures” for more information and for a reconciliation

to the most directly comparable financial measure calculated in accordance with US GAAP.
Includes loans originated by third-party lenders through the CSO programs, which are not included in our financial statements.

(2)

Total loan loss provision for the year ended December 31, 2020 was 34% of revenues, which was below our targeted range of
45% to 55%, and lower than 51% for the year ended December 31, 2019. For the year ended December 31, 2020, net charge-
offs as a percentage of revenues for the year ended December 31, 2020 was 41%, a decrease from 52% for the comparable
period in 2019. We continue to monitor the portfolio during this economic crisis resulting from COVID-19 and continue to
adjust our underwriting and credit policies to mitigate any potential negative impacts. In the near-term, we expect that net
charge-offs as a percentage of revenues will continue to trend lower than our targeted range of 45% to 55% of revenue. In the
long-term (post-COVID-19), we expect to manage our total loan loss provision as a percentage of revenues to continue to
remain within our targeted range.

The combined loan loss reserve as a percentage of combined loans receivable totaled 12% and 13% as of December 31, 2020
and December 31, 2019, respectively. The loan loss reserve percentage is slightly down at December 31, 2020 due to improved
credit quality and reduced past due balances as compared to the prior year. Past due loan balances at December 31, 2020 were
6% of total combined loans receivable - principal, down significantly from 10% from a year ago, attributable to the COVID-19
payment flexibility tools and reduced new loan origination volume. At December 31, 2020, $34.6 million of combined loans
receivable-principal (8.7% of the portfolio) are outstanding with a payment deferral under the payment flexibility tools offered
in response to the COVID-19 pandemic. While we have seen positive payment performance once loans complete their payment
deferral status, the loans in this population have a higher inherent risk of loss which is reflected in our loan loss reserve
calculation.

Direct marketing costs. Direct marketing costs decreased by $18.3 million, or 47%, from $38.5 million for the year ended
December 31, 2019 to $20.3 million for the year ended December 31, 2020. Collectively, all products were impacted by the
COVID-19 pandemic as we experienced reduced new customer loan demand starting in March 2020. In addition, we
implemented underwriting changes in response to COVID-19 that had the effect of limiting the volume of new customer loan
originations. For the year ended December 31, 2020, the number of new customers acquired decreased to 68,245 compared to
159,725 during the year ended December 31, 2019.

Other cost of sales. Other cost of sales decreased by $2.0 million, or 19%, from $10.1 million for the year ended
December 31, 2019 to $8.1 million for the year ended December 31, 2020 due to decreased data verification costs resulting
from reduced loan origination volume.

Operating expenses

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2020

2019

Period-to-period
change

Operating expenses:

Compensation and benefits. $
Professional services...........
Selling and marketing.........
Occupancy and equipment..
Depreciation and
amortization........................
Other...................................
Total operating expenses...........

84,103
31,634
3,450
18,840

18,133
3,659
159,819

18 % $
7
1
4

89,417
31,834
4,773
15,989

4
1
34 % $

15,879
5,119
163,011

14 % $
5
1
3

2
1
26 % $

(5,314)
(200)
(1,323)
2,851

2,254
(1,460)
(3,192)

(6) %
(1)
(28)
18

14
(29)
(2) %

Compensation and benefits. Compensation and benefits decreased by $5.3 million, or 6%, from $89.4 million for the year
ended December 31, 2019 to $84.1 million for the year ended December 31, 2020 primarily due to the reduction in staff related
to the operating expense reduction plan implemented in July 2020.

Professional services. Professional services decreased by $0.2 million, or 1%, from $31.8 million for the year ended
December 31, 2019 to $31.6 million for the year ended December 31, 2020 primarily due to decreased contractor and
consulting expenses, partially offset by increased legal expenses.

Selling and marketing. Selling and marketing decreased by $1.3 million, or 28%, from $4.8 million for the year ended
December 31, 2019 to $3.5 million for the year ended December 31, 2020 primarily due to decreased marketing agency fees.

Occupancy and equipment. Occupancy and equipment increased by $2.9 million, or 18%, from $16.0 million for the year
ended December 31, 2019 to $18.8 million for the year ended December 31, 2020 primarily due to increased web hosting and
additional licenses expense.

Depreciation and amortization. Depreciation and amortization increased by $2.3 million, or 14%, from $15.9 million for the
year ended December 31, 2019 to $18.1 million for the year ended December 31, 2020 primarily due to depreciation on
internally developed software.

Other. Other operating expenses decreased by $1.5 million, or 29%, from $5.1 million for the year ended December 31, 2019
to $3.7 million for the year ended December 31, 2020 primarily due to decreased travel, meals and entertainment expenses.

Net interest expense

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2020

2019

Period-to-period
change

Net interest expense...................

49,020

11 % $

62,533

10 % $

(13,513)

(22) %

Net interest expense decreased $13.5 million, or 22%, during the year ended December 31, 2020 versus the year ended
December 31, 2019. Our average effective cost of funds on our notes payable outstanding decreased from 12.2% for the year
ended December 31, 2019 to 10.5% for the year ended December 31, 2020, resulting in a decrease in interest expense of
approximately $8.9 million. In addition, the average balance of notes payable outstanding under the debt facilities for the year
ended December 31, 2020 decreased $44.2 million from $511.9 million for the year ended December 31, 2019 to $467.7
million for the year ended December 31, 2020 related to debt paydowns associated with a decrease in the loan portfolio due to
COVID-19. This reduction resulted in a decrease in interest expense of approximately $4.6 million.

The following table shows the effective cost of funds of each debt facility for the period:

(Dollars in thousands)

VPC Facility

Years ended December 31,

2020

2019

Average facility balance during the period....................................................... $
Net interest expense..........................................................................................
Less: prepayment penalty associated with the early repayment on the 4th
Tranche Term Note...................................................................................
Net interest expense, as adjusted.................................................................. $

Effective cost of funds......................................................................................
Effective cost of funds, as adjusted..................................................................

157,484
17,089

—
17,089

10.9 %
10.9 %

ESPV Facility

206,533
21,489

10.4 %

EF SPV Facility

Average facility balance during the period........................................................ $
Net interest expense..........................................................................................
Cost of funds.....................................................................................................

EC SPV Facility

99,012
9,938
10.0 %

4,658
504
10.8 %

214,373
25,222

(850)
24,372

11.8 %
11.4 %

227,044
29,961

13.2 %

70,518
7,350

10.4 %

—
—
— %

In January 2018, we entered into interest rate caps, which capped 3-month LIBOR at 1.75%, to mitigate the floating interest
rate risk on $240 million of the US Term Notes included in the VPC Facility and on $216 million of the ESPV Facility. The
interest rate caps matured on February 1, 2019. Additionally, effective February 1, 2019, the VPC Facility and ESPV Facility
were amended and a new facility, the EF SPV Facility, was created. The amended facilities included reductions to the interest
rates paid on our debt in addition to other changes. The reduction in interest rates was effective February 1, 2019 for the VPC
Facility and the EF SPV Facility. The reduction in interest rates for the ESPV Facility was effective July 1, 2019. In July 2020,
we entered into a new facility, the EC SPV Facility. As of December 31, 2020, we have drawn $25 million on the EC SPV
facility. Per the terms of the February 2019 amendments and the July 31, 2020 EC SPV agreement, the Company qualifies for a
25 bps rate reduction on the VPC, EC SPV, EF SPV and ESPV facilities effective January 1, 2021. This reduction does not
apply to the 4th Tranche Term Note. We have evaluated the interest rates for its debt and believe they represent market rates
based on our size, industry, operations and recent amendments. As a result, the carrying value for the debt approximates the fair
value. See "—Liquidity and Capital Resources—Debt facilities" for more information.

Non-operating income (expense)

During the year ended December 31, 2020, we recognized $24.1 million in non-operating losses related to an estimated $17
million contingent loss associated with a legal matter related to our spin-off from our predecessor company in 2014 and a
separate $7 million indemnification accrual related to a legal matter for a former executive of the Company. During the year
ended December 31, 2019, we recognized $0.7 million in non-operating expenses related to the write-off of an internally
developed software project.

Income tax expense

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2020

2019

Period-to-period
change

Income tax expense.................... $

10,910

2 % $

12,159

2 % $

(1,249)

(10) %

Our income tax expense decreased $1.2 million, or 10%, from $12.2 million for the year ended December 31, 2019 to $10.9
million for the year ended December 31, 2020. Our effective tax rates for continuing operations for the years ended
December 31, 2020 and 2019 were 23% and 32%, respectively. Our effective tax rates are different from the standard corporate
federal income tax rate of 21% in the US primarily due to our permanent non-deductible items (including the impact of the
GILTI provision of the Tax Cuts and Jobs Act enacted in 2017), corporate state tax obligations in the states where we have
lending activities, and research and development credits. Our US cash effective tax rate was approximately 2.8% for 2020.

The Coronavirus Aid, Relief and Economic Security ("CARES Act"), as amended by the Consolidated Appropriations Act
("CAA") were signed into law on March 27, 2020 and December 27, 2020, respectively. We reviewed the tax relief provisions
of the CARES Act, regarding our eligibility and determined that the impact is likely to be insignificant with regard to our
effective tax rate. We continue to monitor and evaluate our eligibility for the amended CARES Act tax relief provisions to
identify any portions that may become applicable in the future.

Net loss from discontinued operations

Our loss from discontinued operations on our UK entity (ECIL) consists of an investment loss of $28.0 million, operating losses
of $5.1 million, and a goodwill impairment loss of $9.3 million, partially offset by an income tax benefit of $28.4 million.

Net income

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2020

2019

Period-to-period
change

Net income................................. $

20,592

4 % $

32,183

5 % $

(11,591)

36 %

Our net income decreased $11.6 million, or 36%, from $32.2 million for the year ended December 31, 2019 to $20.6 million for
the year ended December 31, 2020 primarily due to losses related to the UK discontinued operations, partially offset by
increased operating income and lower net interest expense. Net income from continuing operations for the year ended
December 31, 2020 increased $10.0 million from the prior year period due to both increased operating income and lower net
interest expense.

Comparison of the years ended December 31, 2019 and 2018

Revenues

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2019

2018

Period-to-period change

Finance charges.......................... $
Other..........................................
Revenues.................................... $

636,770
2,103
638,873

100 % $
—
100 % $

659,785
3,931
663,716

99 % $
1

100 % $

(23,016)
(1,828)
(24,843)

(3) %
(47)
(4) %

Revenues decreased by $24.8 million, or 4%, from $663.7 million for the year ended December 31, 2018 to $638.9 million for
the year ended December 31, 2019. This decrease in revenue was primarily due to a decline in the effective APR of the
combined loans receivable, partially offset by an increase in our average combined loans receivable - principal balance, as
illustrated in the tables below. The decrease in Other revenues is due to a decrease in marketing and licensing fees related to the
Rise CSO programs as our CSO partners stopped originating Rise CSO loans in Ohio in April 2019 due to a state law change.

The tables below break out this change in revenue (including CSO fees and cash advance fees) by product:

(Dollars in thousands)

Rise(1)

Elastic

Today

Total

Year ended December 31, 2019

306,785

127 %

389,372
982
390,354

251,512

98 %

246,476
834
247,310

3,037

30 %
922
287
1,209

Year ended December 31, 2018

(Dollars in thousands)

Rise(1)

Elastic

Today

293,413

138 %

405,224
2,186
407,410

262,499

97 %

254,561
1,739
256,300

38
— %
—
6
6

561,334

113 %

636,770
2,103
638,873

Total

555,950

119 %

659,785
3,931
663,716

_________

(1)
Includes loans originated by third-party lenders through the CSO programs, which are not included in our consolidated financial statements.
(2) Average combined loans receivable - principal is calculated using daily Combined loans receivable – principal balances. Not a financial measure

Our average APR declined from 119% for the year ended December 31, 2018 to 113% for the year ended December 31, 2019.
This resulted in a $24.8 million decrease in finance charges on a year-over-year basis, primarily in our Rise product. The
average APR of a new Rise loan originated for a FinWise Bank customer is 130%, which is lower than our typical state-
licensed Rise customer but with a better credit profile. While this has impacted top-line revenue growth, the related decrease in
net charge-offs due to the better customer credit profile has resulted in an increase in gross profits.

Cost of sales

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2019

2018

Period-to-period
change

Cost of sales:

Provision for loan losses..... $
Direct marketing costs........
Other cost of sales...............
Total cost of sales......................

325,662
38,548
10,083
374,293

51 % $
6
2
59 % $

362,198
54,723
12,140
429,061

55 % $
8
2
65 % $

(36,536)
(16,175)
(2,057)
(54,768)

(10) %
(30)
(17)
(13) %

Provision for loan losses. Provision for loan losses decreased by $36.5 million, or 10%, from $362.2 million for the year
ended December 31, 2018 to $325.7 million for the year ended December 31, 2019 primarily due to a $30.0 million decrease in
net charge-offs and a decrease of $6.6 million in the additional provision for loan losses resulting from improved credit quality.

The tables below break out these changes by loan product:

(Dollars in thousands)

Rise

Elastic

Today

Total

Year ended December 31, 2019

Combined loan loss reserve(1):

50,597
(205,577)
207,079
52,099
373,676

$
$

36,019
(123,629)
116,462
28,852
263,354

$
$

31
(1,111)
2,121
1,041
4,547

$
$

86,647
(330,317)
325,662
81,992
641,577

14 %
53 %

53 %

11 %
50 %

47 %

23 %
92 %

175 %

Year ended December 31, 2018

13 %
52 %

51 %

(Dollars in thousands)

Rise

Elastic

Today

Total

Combined loan loss reserve(1):

Provision for loan losses as a percentage of
revenues...................................................................

_________

55,867
(228,569)
223,299
50,597

333,001

28,870
(131,719)
138,867
36,018

302,743

15 %

56 %

55 %

12 %

51 %

54 %

—
—
32
32

675

5 %

— %

533 %

84,737
(360,288)
362,198
86,647

636,419

14 %

54 %

55 %

(1) Not a financial measure prepared in accordance with US GAAP. See “—Non-GAAP Financial Measures” for more information and for a reconciliation

(2)

Net charge-offs decreased $30.0 million for the year ended December 31, 2019 compared to the year ended December 31,
2018, due to improved credit quality, with the primary decrease attributed to the Rise product and in particular the FinWise
Bank customer, which has a better credit profile than the state-licensed Rise customer. Net charge-offs as a percentage of
revenues for the year ended December 31, 2019 was 52%, a decrease from 54% for the comparable period in 2018. Provision
for loan losses for the year ended December 31, 2019 totaled 51% of revenues, lower than 55% for the year ended
December 31, 2018.

Direct marketing costs. Direct marketing costs decreased by $16.2 million, or 30%, from $54.7 million for the year ended
December 31, 2018 to $38.5 million for the year ended December 31, 2019. The decrease was due to slower new customer
growth as we focused on deploying our new credit models during 2019. For the year ended December 31, 2019, the number of
new customers acquired decreased to 159,725 compared to 211,680 during the year ended December 31, 2018. For the years
ended December 31, 2019 and 2018, our CAC was $241 and $259, respectively.

Other cost of sales. Other cost of sales decreased by $2.1 million, or 17%, from $12.1 million for the year ended
December 31, 2018 to $10.1 million for the year ended December 31, 2019 due to decreased data verification costs incurred
from the lower new customer loan volume.

Operating expenses

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2019

2018

Period-to-period
change

Operating expenses:

89,417
31,834
4,773
15,989

15,879
5,119
163,011

14 % $
5
1
3

2
1
26 % $

80,858
29,824
6,194
13,814

11,476
4,717
146,883

12 % $
4
1
2

2
1
22 % $

8,559
2,010
(1,421)
2,175

4,403
402
16,128

11 %
7
(23)
16

38
9
11 %

Compensation and benefits. Compensation and benefits increased by $8.6 million, or 11%, from $80.9 million for the year
ended December 31, 2018 to $89.4 million for the year ended December 31, 2019 primarily due to an increase in the number of
employees and severance payments related to the resignation of our CEO in July 2019.

Professional services. Professional services increased by $2.0 million, or 7%, from $29.8 million for the year ended
December 31, 2018 to $31.8 million for the year ended December 31, 2019 primarily due to increased legal expenses related to
various legal matters and outsourced servicing expense, partially offset by decreased contractor and consulting expenses.

Selling and marketing. Selling and marketing decreased by $1.4 million, or 23%, from $6.2 million for the year ended
December 31, 2018 to $4.8 million for the year ended December 31, 2019 primarily due to decreased marketing agency fees.

Occupancy and equipment. Occupancy and equipment increased by $2.2 million, or 16%, from $13.8 million for the year
ended December 31, 2018 to $16.0 million for the year ended December 31, 2019 primarily due to increased web hosting
expense, increased software licenses, and increased rent expense needed to support a greater number of employees.

Depreciation and amortization. Depreciation and amortization increased by $4.4 million, or 38%, from $11.5 million for the
year ended December 31, 2018 to $15.9 million for the year ended December 31, 2019 primarily due to increased purchases of
property and equipment, including depreciation on internally developed software.

Net interest expense

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2019

2018

Period-to-period
change

Net interest expense...................

62,533

10 % $

73,298

11 % $

(10,765)

(15) %

Net interest expense decreased $10.8 million, or 15%, during the year ended December 31, 2019 versus the year ended
December 31, 2018. Our average effective cost of funds on our notes payable outstanding decreased to 12.2% from 14.8% on
an unadjusted basis for the years ended December 31, 2019 and 2018, respectively. This lower cost of funds led to a decrease in
interest expense of $12.7 million, which was partially offset by additional interest expense of approximately $2.0 million due to
a higher average debt balance in 2019. For the year ended December 31, 2018, we had an average balance of $495.4 million in
notes payable outstanding under our debt facilities, which increased to $511.9 million on average for fiscal year 2019. In
addition, we incurred an $850 thousand prepayment penalty during the second quarter of 2019 for the early repayment on the
4th Tranche Term Note that is included in net interest expense.

The following table shows the effective cost of funds of each debt facility for the period:

(Dollars in thousands)

VPC Facility

ESPV Facility

EF SPV Facility

Years ended December 31,

2019

2018

214,373
25,222

(850)
24,372

11.8 %
11.4 %

227,044
29,961

13.2 %

70,518
7,350
10.4 %

271,984
39,481

—
39,481

14.5 %
14.5 %

223,370
33,817

15.1 %

—
—
— %

In January 2018, we entered into interest rate caps, which cap 3-month LIBOR at 1.75%, to mitigate the floating interest rate
risk on $240 million of the US Term Notes included in the VPC Facility and on $216 million of the ESPV Facility. The interest
rate caps matured on February 1, 2019. Additionally, effective February 1, 2019, the VPC Facility and ESPV Facility were
amended and a third new facility, the EF SPV Facility, was also created. The amended facilities included reductions to the
interest rates paid on our debt in addition to other changes. The reduction in interest rates was effective February 1, 2019 for the
VPC Facility and the EF SPV Facility. The reduction in interest rates for the ESPV Facility was effective July 1, 2019. All
existing debt outstanding under these facilities (excluding the 4th Tranche Term Note of $18.1 million under the VPC Facility)
had an effective cost of funds of approximately 10.3% at December 31, 2019. Per the terms of the February 1, 2019
amendments, we qualified for a 25 bps rate reduction on all three facilities effective January 1, 2020. This reduction did not
apply to the 4th Tranche Term Note. See "-Liquidity and Capital Resources-Debt facilities" for more information.

Non-operating income (expense)

During the year ended December 31, 2018, we recognized $0.4 million in non-operating expenses related to certain
impairments and losses on disposals of fixed assets. During the year ended December 31, 2019, we recognized $0.7 million in
non-operating losses related to the write-off of an internally developed software project.

Income tax expense

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2019

2018

Period-to-period
change

Income tax expense.................... $

12,159

2 % $

374

— % $

11,785

3,151 %

Our income tax expense increased $11.8 million, or 3,151%, from $0.4 million for the year ended December 31, 2018 to $12.2
million for the year ended December 31, 2019. Our effective tax rates for continuing operations for the years ended
December 31, 2019 and 2018 were 32% and 3%, respectively. Our effective tax rates are different from the standard corporate
federal income tax rate of 21% primarily due to our permanent non-deductible items (including the impact of the GILTI
provision of the Tax Cuts and the Jobs Act ("TCJA") enacted in 2017), corporate state tax obligations in the states where we
have lending activities, and research and development credits. During the year ended December 31, 2018, we recognized a tax
benefit of $970 thousand when finalizing our provisional amounts associated with the enactment of the new corporate tax rate
of 21% under the TCJA. During the year ended December 31, 2019, our cash effective tax rate was approximately 2%.

Net income (loss) from discontinued operations

During the year ended December 31, 2019, our net income from our discontinued UK operations was $5.9 million. The
discontinued UK operations generated a net loss of $1.2 million during the year ended December 31, 2018.

Net income

(Dollars in thousands)

Amount

Percentage of
revenues

Amount

Percentage of
revenues

Amount

Percentage

Years ended December 31,

2019

2018

Period-to-period
change

Net income................................. $

32,183

5 % $

12,509

2 % $

19,674

(157) %

Our net income increased $19.7 million, or 157%, from $12.5 million for the year ended December 31, 2018 to $32.2 million
for the year ended December 31, 2019, due to improved gross profit and lower interest expense offset by higher income tax
expense.

LIQUIDITY AND CAPITAL RESOURCES

As previously discussed, we are closely monitoring the impacts of the COVID-19 pandemic across our business, including the
resulting uncertainties around customer demand, credit performance of loans with deferred payments, our levels of liquidity and
our ongoing compliance with debt covenants. We had cash and cash equivalents available of $198.0 million at December 31,
2020. We have a principal debt payment obligation of $18.1 million (4% of outstanding debt) in February 2021 and no
additional required principal payments on our outstanding debt until January 2024. While the ultimate impact of COVID-19 on
our business, financial condition, liquidity and results of operations is dependent on future developments which are highly
uncertain, we believe that our actions taken to date, future cash provided by operating activities, availability under our debt
facilities with VPC, and possibly the capital markets, as well as certain potential measures within our control that could be put
in place to maintain a sound financial position and liquidity will provide adequate resources to fund our operating and financing
needs. We are continuing to assess minimum cash and liquidity requirements and implementing measures to ensure that our
strong liquidity position is maintained through the current economic cycle created by the COVID-19 pandemic. We principally
rely on our working capital and our credit facility with VPC to fund the loans we make to our customers.

Stock Repurchase Program

At December 31, 2020, we had an outstanding stock repurchase plan authorized by our Board of Directors providing for the
repurchase of up to $30 million of our common stock through July 31, 2024. We repurchased $3.3 million of common shares
during the second half of 2019, and an additional 7,694,896 shares were repurchased at a total cost of $19.8 million during the
year ended December 31, 2020. In January 2021, we repurchased an additional 1,241,513 of common shares at a total cost of
$5.3 million.

The Board of Directors authorized a $25 million increase to the plan in January 2021 providing for the repurchase of up to $55
million of our common stock through July 31, 2024.

The amended stock repurchase program provides that up to a maximum aggregate amount of $25 million shares may be
repurchased in any given fiscal year. Repurchases will be made in accordance with applicable securities laws from time-to-time
in the open market and/or in privately negotiated transactions at our discretion, subject to market conditions and other factors.
The share repurchase program does not require the purchase of any minimum number of shares and may be implemented,
modified, suspended or discontinued in whole or in part at any time without further notice. Any repurchased shares will be
available for use in connection with equity plans and for other corporate purposes.

Debt Facilities

VPC Facility

VPC Facility Term Notes

On January 30, 2014, we entered into the VPC Facility in order to fund our Rise product and provide working capital. The VPC
Facility has been amended several times, with the most recent amendment effective July 31, 2020, to decrease the maximum
total borrowing amount available and other terms of the VPC Facility.

The VPC Facility provided the following term notes as of December 31, 2020:

•

A maximum borrowing amount of $200 million (amended as of July 31, 2020) used to fund the Rise loan portfolio
(“US Term Note”). Prior to the February 1, 2019 amendment, the interest rate paid on this facility was a base rate
(defined as the 3-month LIBOR, with a 1% floor) plus 11%. Upon the February 1, 2019 amendment date, the interest
rate of the debt outstanding as of the amendment date was fixed through the January 1, 2024 maturity date at 10.23%
(base rate of 2.73% plus 7.5%, which was reduced to 7.25% on January 1, 2020 as part of the amendment). At
December 31, 2019 the weighted-average base rate on the outstanding balance was 2.73% and the overall interest rate
was 10.23%. The weighted-average base rate on the outstanding balance at December 31, 2020 was 2.73% and the
overall rate was 9.98%. All future borrowings under this facility will bear an interest rate at a base rate (defined as the
greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus 7.25% at the borrowing date.

A maximum borrowing amount of $18 million used to fund working capital, and prior to February 1, 2019, at a base
rate (defined as the 3-month LIBOR, with a 1% floor) plus 13% ("4th Tranche Term Note"). Upon the February 1,
2019 amendment date, the interest rate was fixed through the February 1, 2021 maturity date at a base rate of 2.73%
plus 13%. The interest rate at both December 31, 2020 and 2019 was 15.73%. There was no change in the interest rate
spread on this facility upon the February 1, 2019 amendment.

A revolving feature which provides the option to pay down up to 20% of the outstanding balance, excluding the 4th
Tranche Term note, once per year during the first quarter. Amounts paid down may be drawn again at a later date prior
to maturity.

There are no principal payments due or scheduled under the VPC Facility until the respective maturity dates of the US Term
Note and the 4th Tranche Term Note. The 4th Tranche Term Note matures on February 1, 2021. In January 2021,we paid off the
remaining $18.1 million balance of the 4th Tranche Term Note using our available cash. Additionally, in January 2021, we paid
down approximately $21 million, or 20%, of the current outstanding debt balance on the VPC Facility under the revolving
feature noted above. The remaining outstanding debt on the US Term Note matures on January 1, 2024.

All of our assets are pledged as collateral to secure the VPC Facility. The agreement contains customary financial covenants,
including minimum cash and excess spread requirements, maximum roll rate and charge-off rate levels, maximum loan-to-value
ratios and a minimum book value of equity requirement. We were in compliance with all covenants as of December 31, 2020.

Prior to our UK operations (ECIL) entering administration and being classified as a discontinued operation on June 29, 2020,
the VPC Facility included a note used to fund the UK Sunny loan portfolio (“UK Term Note”). Upon deconsolidation of ECIL,
this note was removed from our Consolidated Balance Sheets and is presented within Liabilities from discontinued operations
in all prior periods presented. Under the terms of the VPC Facility, Elevate Credit, Inc. (the "Parent") had provided a guarantee
to VPC for the repayment of the debt of any subsidiary, which included the outstanding debt of ECIL. Upon deconsolidation of
ECIL, we evaluated and recognized a $566 thousand liability at the Parent level related to the guarantee of ECIL's outstanding
debt balance at June 30, 2020. The liability was recognized at the fair value of the guarantee obligation based on ECIL's cash
flows and ability to repay the outstanding debt balance. ECIL completed repayment of the UK Term Note in the third quarter of
2020 and the liability was released as of September 30, 2020.

ESPV Facility

ESPV Facility Term Note

The ESPV Facility has a maximum borrowing amount of $350 million used to purchase loan participations from a third-party
lender. Prior to the February 1, 2019 amendment, the interest rate paid on this facility was a base rate (defined as the greater of
the 3-month LIBOR rate or 1% per annum) plus 13% for the outstanding balance up to $50 million, plus 12% for the
outstanding balance greater than $50 million up to $100 million, plus 13.5% for any amounts greater than $100 million up to
$150 million, and plus 12.75% for borrowing amounts greater than $150 million. Upon the February 1, 2019 amendment date,
the interest rate on the debt outstanding as of the amendment date was fixed at 15.48% (base rate of 2.73% plus 12.75%).
Effective July 1, 2019, the interest rate on the debt outstanding as of the amendment date was set at 10.23% (base rate of 2.73%
plus 7.5%, which was reduced to 7.25% on January 1, 2020 as part of the amendment). The weighted-average base rate on the
outstanding balance at December 31, 2019 was 2.72% and the overall interest rate was 10.22%. The weighted-average base rate
on the outstanding balance at December 31, 2020 was 2.72% and the overall interest rate was 9.97%. All future borrowings
under this facility will bear an interest rate at a base rate (defined as the greater of 3-month LIBOR, the five-year LIBOR swap
rate or 1%) plus 7.25% at the borrowing date. The ESPV Term Note has a revolving feature providing the option to pay down
up to 20% of the outstanding balance once per year during the first quarter. Amounts paid down may be drawn again at a later
date prior to maturity. In January 2021, we paid down approximately $40 million, or 20%, of the current outstanding debt
balance on the ESPV Facility under the revolving feature. The remaining outstanding debt on the ESPV Term Note matures on
January 1, 2024.

All of our assets are pledged as collateral to secure the ESPV Facility. The agreement contains customary financial covenants,
including minimum cash and excess spread requirements, maximum roll rate and charge-off levels, maximum loan-to-value
ratios and a minimum book value of equity requirement. We were in compliance with all covenants related to the ESPV Facility
as of December 31, 2020 and 2019.

EF SPV Facility

EF SPV Facility Term Note

The EF SPV Facility has a maximum borrowing amount of $250 million (amended as of July 31, 2020) to be used to purchase
Rise installment loan participations from a third-party bank, FinWise Bank. Prior to execution of the agreement with VPC
effective February 1, 2019, EF SPV was a borrower on the US Term Note under the VPC Facility and the interest rate paid on
this facility was a base rate (defined as 3-month LIBOR, with a 1% floor) plus 11%. Upon the February 1, 2019 amendment
date, $43 million was re-allocated into the EF SPV Facility and the interest rate on the debt outstanding as of the amendment
date was fixed through the January 1, 2024 maturity date at 10.23% (base rate of 2.73% plus 7.5%, which was reduced to
7.25% on January 1, 2020 as part of the amendment). The weighted-average base rate on the outstanding balance at
December 31, 2019 was 2.49% and the overall interest rate was 9.99%. The weighted-average base rate on the outstanding
balance at December 31, 2020 was 2.45% and the overall interest rate was 9.70%. All future borrowings under this facility will
bear an interest rate at a base rate (defined as the greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus 7.25%
at the borrowing date. The EF SPV Term Note has a revolving feature providing the option to pay down up to 20% of the
outstanding balance once per year during the first quarter. Amounts paid down may be drawn again at a later date prior to
maturity. In January 2021, we paid down approximately $19 million, or 20%, of the current outstanding debt balance on the EF
SPV Facility under the revolving feature. The remaining outstanding debt on the EF SPV Term Note matures on January 1,
2024.

All of our assets are pledged as collateral to secure the EF SPV Term Note. The agreement contains customary financial
covenants, including minimum cash and excess spread requirements, maximum roll rate and charge-off rate levels, maximum
loan-to-value ratios and a minimum book value of equity requirement. We were in compliance with all covenants as of
December 31, 2020.

EC SPV Facility

EC SPV Term Note

VPC entered into a new debt facility with EC SPV on July 31, 2020. The EC SPV Facility has a maximum borrowing amount
of $100 million used to purchase loan participations from a third-party bank, CCB. As of December 31, 2020, the interest rate
paid on this facility is a base rate (defined as the greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus 7.25%
at the borrowing date. The weighted-average base rate on the outstanding balance at December 31, 2020 was 2.73% and the
overall interest rate was 9.98%. The EC SPV Term Note has a revolving feature providing the option to pay down up to 20% of
the outstanding balance once per year during the first quarter. Amounts paid down may be drawn again at a later date prior to
maturity. The remaining outstanding debt on the EC SPV Term Note matures on January 1, 2024.

All assets of the Company and EC SPV are pledged as collateral to secure the EC SPV Facility. The EC SPV Facility contains
certain covenants for the Company such as minimum cash requirements and a minimum book value of equity requirement.
There are also certain covenants for the product portfolio underlying the facility including, among other things, excess spread
requirements, maximum roll rate and charge-off rate levels, and maximum loan-to-value ratios. We were in compliance with all
covenants related to the EC SPV Facility as of December 31, 2020.

Outstanding Notes Payable

The outstanding balance of notes payable as of December 31, 2020 and 2019 are as follows:

(Dollars in thousands)

US Term Note bearing interest at the base rate + 7.25% (2020) or + 7.5% (2019)........
4th Tranche Term Note bearing interest at the base rate + 13%.....................................

ESPV Term Note bearing interest at the base rate + 7.25% (2020) or 7.5% (2019)......
EF SPV Term Note bearing interest at the base rate + 7.25% (2020) or + 7.5% (2019)
EC SPV Term Note bearing interest at the base rate + 7.25%........................................
Total .................................................................................................................................

2020

2019

104,500 $
18,050
199,500
93,500
25,000
440,550 $

182,000
18,050
226,000
102,000
—
528,050

The change in the facility balances includes the following:

•

US Term Note - Paydowns of $27.5 million, $25 million and $25 million in the first, second, and fourth quarter of
2020, respectively;

ESPV Term Note - Paydowns of $6.5 million and $20 million in the first and second quarter of 2020, respectively.

EF SPV Term Note - Draw of $6.5 million in the first quarter of 2020 and a paydown of $15 million in the second
quarter of 2020; and

EC SPV Term Note - Draw of $25 million in the fourth quarter of 2020.

The following table presents the future debt maturities, as of December 31, 2020:

2024...........................................................................................................................................................
Thereafter..................................................................................................................................................
Total ...................................................................................................................................................... $

December 31, 2020

18,050
—
—

422,500
—
440,550

As discussed above, we paid down $97.6 million in debt in January 2021, including the $18.1 million 4th Tranche Term Note
that matured on February 1, 2021. As of January 31, 2021, the outstanding balance of notes payable totaled $343 million.

Cash and cash equivalents, restricted cash, loans (net of allowance for loan losses), and cash flows

The following table summarizes our cash and cash equivalents, restricted cash, loans receivable, net and cash flows for the
periods indicated:

(Dollars in thousands)

As of and for the years ended December 31,

2020

2019

2018

Cash and cash equivalents...................................................................... $
Restricted cash.......................................................................................
Loans receivable, net..............................................................................
Cash provided by (used in):

197,983 $
3,135
374,832

71,215
2,235
542,073

Operating activities - continuing operations...................................
Investing activities - continuing operations....................................
Financing activities - continuing operations...................................

210,063
25,640
(108,035)

333,316
(307,842)
(2,907)

48,348
2,535
514,391

326,024
(347,303)
39,045

Our cash and cash equivalents at December 31, 2020 were held primarily for working capital purposes. We may, from time to
time, use excess cash and cash equivalents to fund our lending activities, paydown debt or repurchase stock. We do not enter
into investments for trading or speculative purposes. Our policy is to invest any cash in excess of our immediate working
capital requirements in investments designed to preserve the principal balance and provide liquidity. Accordingly, our excess
cash is invested primarily in demand deposit accounts that are currently providing only a minimal return.

Net cash provided by operating activities

We generated $210.1 million in cash from our operating activities-continuing operations for the year ended December 31, 2020,
primarily from revenues derived from our loan portfolio. This was down $123.3 million from the $333.3 million of cash
provided by operating activities-continuing operations during the year ended December 31, 2019 due to a decrease in revenues.
For the year ended December 31, 2019, net cash provided by operating activities was up $7.3 million from the year ended
December 31, 2018. This increase was the result of the expansion of our gross margin, which contributed to the $12.4 million
increase in our net income-continuing operations for the year ended December 31, 2019 compared to the same prior year period

Net cash provided by (used in) investing activities

For the years ended December 31, 2020, 2019 and 2018, cash provided by (used in) investing activities-continuing operations
was $25.6 million, $(307.8) million and $(347.3) million, respectively. The increase for the year ended December 31, 2020 was
primarily due to a decrease in net loans originated to customers related to the COVID-19 pandemic. For the year ended
December 31, 2019 net cash used in investing activities decreased $39.5 million from the year ended December 31, 2018. The
decrease was primarily due to a decrease in net loans originated to customers compared to prior year.

The following table summarizes cash provided by (used in) investing activities-continuing operations for the periods indicated:

(Dollars in thousands)

For the years ended December 31,

2020

2019

2018

Cash provided by (used in) investing activities - continuing
operations

Net loans originated to consumers, less repayments......................
Participation premium paid.............................................................
Purchases of property and equipment.............................................

45,537 $
(3,828)
(16,069)
25,640 $

(284,236) $
(5,861)
(17,745)
(307,842) $

(319,669)
(6,393)
(21,241)
(347,303)

Net cash provided by (used in) financing activities

Cash flows from financing activities-continuing operations primarily include cash received from issuing notes payable,
payments on notes payable, and activity related to stock awards. For the years ended December 31, 2020, 2019 and 2018, cash
provided by (used in) financing activities-continuing operations was $(108.0) million, $(2.9) million and $39.0 million,
respectively. The following table summarizes cash provided by (used in) financing activities-continuing operations for the
periods indicated:

(Dollars in thousands)

Cash provided by (used in) financing activities - continuing
operations

For the years ended December 31,

2020

2019

2018

Proceeds from issuance of Notes payable, net................................ $
Payments on Notes payable............................................................
Debt prepayment penalties paid
Cash paid for interest rate caps.......................................................
Settlement of derivative liability
Common stock repurchased............................................................
Proceeds from (cash used for) issuance of stock, net

31,247 $
(119,000)

—
—
—

(19,819)
(463)
(108,035) $

61,407 $
(60,000)
(850)
—
—
(3,344)
(120)
(2,907) $

40,827
—
—
(1,367)
(2,010)
—
1,595
39,045

The increase in cash provided by (used in) financing activities-continuing operations for the year ended December 31, 2020
versus the comparable period of 2019 was primarily due to increased payments made on notes payable during the year ended
December 31, 2020 compared to the prior year, and increased repurchases of common stock which commenced in the third
quarter of 2019. For the year ended December 31, 2019 net cash provided by financing activities decreased $42.0 million from
the year ended December 31, 2018. The decrease was due primarily to payments made on notes payable during 2019.

Free Cash Flow

In addition to the above, we also review FCF when analyzing our cash flows from operations. We calculate free cash flow as
cash flows from operating activities-continuing operations, adjusted for the principal loan net charge-offs and capital
expenditures incurred during the period. While this is a non-GAAP measure, we believe it provides a useful presentation of
cash flows derived from our core continuing operating activities.

(Dollars in thousands)

For the years ended December 31,

2020

2019

2018

Net cash provided by continuing operating activities..................... $

210,063 $

333,316 $

326,024

Adjustments:

Net charge-offs – combined principal loans...................................

Capital expenditures........................................................................
FCF.................................................................................................

(144,697)
(16,069)
49,297 $

(258,250)
(17,745)
57,321 $

(285,556)
(21,241)
19,227

Our FCF was $49.3 million for the year ended December 31, 2020 compared to $57.3 million for the prior year. The decrease in
our FCF was the result of the decrease in cash provided by continuing operations, partially offset by a decrease in net-charge-
offs - combined principal loans and capital expenditures during the year ended December 31, 2020.

Operating and capital expenditure requirements

We are continuing to assess our minimum cash and liquidity requirements and implementing measures to ensure that our cash
and liquidity position is maintained through the current economic cycle created by the COVID-19 pandemic. We believe that
our existing cash balances, together with the available borrowing capacity under the VPC Facility, ESPV Facility, EF SPV
Facility and EC SPV Facility, will be sufficient to meet our anticipated cash operating expense and capital expenditure
requirements through at least the next year. If our loan growth exceeds our expectations, our available cash balances may be
insufficient to satisfy our liquidity requirements, and we may seek additional equity or debt financing. This additional capital
may not be available on reasonable terms, or at all.

CONTRACTUAL OBLIGATIONS

Our principal commitments consist of obligations under our debt facilities and operating lease obligations. The following table
summarizes our contractual obligations as of December 31, 2020.

(Dollars in thousands)

Contractual obligations:

Payment due by period as of December 31, 2020

Total

Less than
1 year

1-3 years

3-5 years

More than
5 years

Long-term debt obligations............... $
Operating lease obligations...............
Total contractual obligations.................... $

440,550 $
14,676
455,226 $

18,050
3,876
21,926 $

7,470
7,470 $

422,500 $
2,692
425,192 $

—
638
638

OFF-BALANCE SHEET ARRANGEMENTS

We provide services in connection with installment loans originated by independent third-party lenders (“CSO lenders”)
whereby we act as a credit service organization/credit access business on behalf of consumers in accordance with applicable
state laws through our “CSO program.” The CSO program includes arranging loans with CSO lenders, assisting in the loan
application, documentation and servicing processes. Under the CSO program, we guarantee the repayment of a customer’s loan
to the CSO lenders as part of the credit services we provide to the customer. A customer who obtains a loan through the CSO
program pays us a fee for the credit services, including the guaranty, and enters into a contract with the CSO lenders governing
the credit services arrangement. We estimate a liability for losses associated with the guaranty provided to the CSO lenders
using assumptions and methodologies similar to the allowance for loan losses, which we recognize for our consumer loans.

Prior to ECIL entering administration and being classified a discontinued operation by us on June 29, 2020, the VPC Facility
included the UK Term Note. Upon deconsolidation of ECIL, this note was removed from our Consolidated Balance Sheets and
is presented within Liabilities from discontinued operations in all prior periods presented. Under the terms of the VPC Facility,
we had provided a guarantee to VPC for the repayment of the debt of any subsidiary, which included the outstanding debt of
ECIL. We estimated a liability for losses of $566 thousand associated with the debt guarantee based on the fair value of the
obligation at June 30, 2020. ECIL completed repayment of the UK Term Note in the third quarter of 2020 and the liability has
been released as of September 30, 2020.

RECENT REGULATORY DEVELOPMENTS

On October 30, 2020, the Consumer Financial Protection Bureau (the "CFPB") announced its final debt collection rule
(Regulation F) and corresponding Official Commentary, and on December 18, 2020, the CFPB announced the final rule with
regard to disclosures in debt collection (also under Regulation F). Both rules will be effective on November 30, 2021. The final
Regulation F will apply to persons who are "debt collectors" as defined by the federal Fair Debt Collection Practices Act (the
"FDCPA"). It will not apply to creditors collecting their own debts in their own names, like Elevate. Key provisions of
Regulation F include: (i) a model safe harbor debt validation notice, (ii) a telephone contact frequency rule establishing that if
the debt collector makes fewer than seven attempts in seven consecutive days there is a rebuttable presumption that the debt
collector was not calling with such frequency as to harass the person being called and a position that the telephone contact
frequency only applies to phone calls, not to all "communications" including permitted text messages and emails, (iii) rules
around electronic communications, specifically text messages and emails, ensuring that the debt collector is not revealing the
existence of the debt to a third-party, establishing a clear and conspicuous opt-out notice for consumers and ensuring that debt
collectors comply with the federal ESIGN Act for required disclosures of electronic communications, (iv) prohibitions on
communications via a work email or social media, unless the debt collector follows certain of the safe harbor provisions for
electronic communications, (v) a "limited content message" rule establishing that communications and voicemails are allowed
if they include (1) a business name for the debt collector (that does not indicate that the debt collector is in the debt collection
business); (2) a request that the consumer reply to the message; (3) the name (or names) of one or more person(s) whom the
consumer can contact to reply to the debt collector; and (4) a phone number (or numbers) that the consumer can use to reply to
the debt collector (a limited-content message also may include: (1) a salutation; (2) the date and time of the message; (3)
suggested dates and times for the consumer to reply to the message; and (4) a statement that if the consumer replies, the
consumer may speak to any of the company's representatives or associates), (vi) a rule establishing limits on debt transfers,
prohibiting transfers if the debt collector knows or should know that the debt has been paid or settled, or discharged in
bankruptcy, and detailed requirements for handling consumer disputes and requests for original creditor information, (vii)
restrictions on collecting time-barred debts, (viii) a requirement to provide notice before reporting to credit bureaus and

(ix) a requirement for retention of records and recorded telephone calls for three years following the debt collector's last
collection activity on the debt, and that allows debt collectors to sell, transfer, or place for collection a debt that was discharged
in bankruptcy if all that remains is a security interest, and as long as the debt collector notifies the transferee that the consumer's
personal liability for the debt was discharged. We will take the necessary steps to ensure that the third-party debt collectors we
work with are compliant with the final rule. In August 2020, final implementing regulations were approved to guide covered
businesses' implementation of the California Consumer Privacy Act ("CCPA"), and since that time, the California Attorney
General has proposed four sets of modifications to these regulations. We are closely tracking these amendments as they are
released. In November 2020, the California Privacy Rights Act ("CPRA") became law. The CPRA significantly expands the
CCPA, establishes the California Privacy Protection Agency, removes the CCPA's thirty-day cure period, and imposes a
number of GDPR-styled obligations on businesses, among other requirements. Most of the substantive provisions of the CPRA
take effect January 1, 2023, with certain provisions having gone into effect as soon as late in 2020. Ongoing implementation of
and changes to the CCPA, the CPRA and related requirements will increase costs and create further challenges in the California
market.

The CFPB’s Payday, Vehicle Title and Certain High-Cost Installment Loan rule continues to be stayed pursuant to litigation in
a Texas federal court. If this rule becomes effective, it will place limitations on the ability to re-present failed ACH and debit
card payments and to continue taking such payments pursuant to a valid authorization. The rule also requires substantial
disclosures. The parties to the litigation have filed summary judgment briefs, but it is unclear when or if the stay will be lifted.
Elevate is prepared to comply with the rule when and if it becomes effective.

BASIS OF PRESENTATION AND CRITICAL ACCOUNTING POLICIES

Revenue recognition

We recognize consumer loan fees as revenues for each of the loan products we offer. Revenues on the Consolidated Income
Statements include: finance charges, lines of credit fees, fees for services provided through CSO programs (“CSO fees”), and
interest, as well as any other fees or charges permitted by applicable laws and pursuant to the agreement with the borrower.
Other revenues also include marketing and licensing fees received from the originating lender related to the Elastic product and
Rise bank-originated loans and from CSO fees related to the Rise product. Revenues related to these fees are recognized when
the service is performed.

We accrue finance charges on installment loans on a constant yield basis over their terms. We accrue and defer fixed charges
such as CSO fees and lines of credit fees when they are assessed and recognize them to earnings as they are earned over the life
of the loan. We accrue interest on credit cards based on the amount of the loan outstanding and their contractual interest rate.
Credit card membership fees are amortized to revenue over the card membership period. Other credit card fees, such as late
payment fees and returned payment fees, are accrued when assessed. We do not accrue finance charges and other fees on
installment loans or lines of credit for which payment is greater than 60 days past due. Credit card interest charges are
recognized based on the contractual provisions of the underlying arrangements and are not accrued for which payment is greater
than 90 days past due. Installment loans and lines of credit are considered past due if a grace period has not been requested and
a scheduled payment is not paid on its due date. Credit cards have a grace period of 25 days and are considered delinquent after
the grace period. Payments received on past due loans are applied against the loan and accrued interest balance to bring the loan
current. Payments are generally first applied to accrued fees and interest, and then to the principal loan balance.

In March 2020, the outbreak of the novel coronavirus (“COVID-19”) was recognized as a pandemic impacting businesses and
economies. In accordance with federal and state guidelines, we expanded our payment flexibility programs for our customers,
including payment deferrals. This program allows for a deferral of payments for an initial period of 30-60 days, and generally
up to a maximum of 180 days on a cumulative basis. The customer will return to their normal payment schedule after the end of
the deferral period with the extension of their maturity date equivalent to the deferral period, which is generally not to exceed
an additional 180 days. Per FASB guidance, the finance charges will continue to accrue at a lower effective interest rate over
the expected term of the loan considering the deferral period provided (not to exceed an amount greater than the amount at
which the borrower could settle the loan) or placed on non-accrual status.

Our business is affected by seasonality, which can cause significant changes in portfolio size and profit margins from quarter to
quarter. Although this seasonality does not impact our policies for revenue recognition, it does generally impact our results of
operations by potentially causing an increase in its profit margins in the first quarter of the year and decreased margins in the
second through fourth quarters.

100

Allowance and liability for estimated losses on consumer loans

We have adopted Financial Accounting Standards Board (“FASB”) guidance for disclosures about the credit quality of
financing receivables and the allowance for loan losses (“allowance”). We maintain an allowance for loan losses for loans and
interest receivable for loans not classified as TDRs at a level estimated to be adequate to absorb credit losses inherent in the
outstanding loans receivable. We primarily utilize historical loss rates by product, stratified by delinquency ranges, to determine
the allowance, but we also consider recent collection and delinquency trends, as well as macro-economic conditions that may
affect portfolio losses. Additionally, due to the uncertainty of economic conditions and cash flow resources of our customers,
the estimate of the allowance for loan losses is subject to change in the near-term and could significantly impact the
consolidated financial statements. If a loan is deemed to be uncollectible before it is fully reserved, it is charged-off at that time.
For loans classified as TDRs, impairment is typically measured based on the present value of the expected future cash flows
discounted at the original effective interest rate. As permitted by the SEC, we have elected to not adopt the Current Expected
Credit Losses ("CECL") model which would require a broader range of reasonable and supportable information to inform credit
loss estimates. See "- Recently Issued Accounting Pronouncements And JOBS Act Election" for more information.

We classify loans as either current or past due. An installment loan or line of credit customer in good standing may request a
16-day grace period when or before a payment becomes due and, if granted, the loan is considered current during the grace
period. Credit card customers have a 25-day grace period for each payment. Installment loans and lines of credit are considered
past due if a grace period has not been requested and a scheduled payment is not paid on its due date. Credit cards are
considered past due if the grace period has passed and the scheduled payment has not been made. Increases in the allowance are
created by recording a Provision for loan losses in the Consolidated Income Statements. Installment loans and lines of credit are
charged off, which reduces the allowance, when they are over 60 days past due or earlier if deemed uncollectible. Credit cards
are charged off, which reduces the allowance, when they are over 120 days past due or earlier if deemed uncollectible.
Recoveries on losses previously charged to the allowance are credited to the allowance when collected.

Liability for estimated losses on credit service organization loans

Under the CSO program, we guarantee the repayment of a customer’s loan to the CSO lenders as part of the credit services we
provide to the customer. A customer who obtains a loan through the CSO program pays us a fee for the credit services,
including the guaranty, and enters into a contract with the CSO lenders governing the credit services arrangement. We estimate
a liability for losses associated with the guaranty provided to the CSO lenders using assumptions and methodologies similar to
the allowance for loan losses, which we recognize for our consumer loans.

Goodwill

Prior to the adoption of ASU No. 2017-04, Intangibles—Goodwill and Other (Topic 350): Simplifying the Test for Goodwill
Impairment ("ASU 2017-04"), our impairment evaluation of goodwill was already based on comparing the fair value of our
reporting units to their carrying value. The adoption of ASU 2017-04 as of January 1, 2020 had no impact on our evaluation
procedures. The fair value of the reporting units is determined based on a weighted average of the income and market
approaches. The income approach establishes fair value based on estimated future cash flows of the reporting units, discounted
by an estimated weighted-average cost of capital developed using the capital asset pricing model, which reflects the overall
level of inherent risk of the reporting units. The income approach uses our projections of financial performance for a six to
nine-year period and includes assumptions about future revenues growth rates, operating margins and terminal values. The
market approach establishes fair value by applying cash flow multiples to the reporting units’ operating performance. The
multiples are derived from other publicly traded companies that are similar but not identical from an operational and economic
standpoint.

Internal-use software development costs

We capitalize certain costs related to software developed for internal-use, primarily associated with the ongoing development
and enhancement of our technology platform. Costs incurred in the preliminary development and post-development stages are
expensed. These costs are amortized on a straight-line basis over the estimated useful life of the related asset, generally three
years.

101

Income taxes

Income taxes are accounted for under the asset and liability method. Deferred tax assets and liabilities are recognized for the
future tax consequences and benefits attributable to differences between the financial statement carrying amounts of existing
assets and liabilities and their respective tax bases and operating loss and tax credit carryforwards. Deferred tax assets and
liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary
differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is
recognized in income in the period that includes the enactment date. Valuation allowances are established when necessary to
reduce deferred tax assets to the amounts that are more likely than not to be realized.

Relative to uncertain tax positions, we accrue for losses we believe are probable and can be reasonably estimated. The amount
recognized is subject to estimate and management judgment with respect to the likely outcome of each uncertain tax position.
The amount that is ultimately sustained for an individual uncertain tax position or for all uncertain tax positions in the aggregate
could differ from the amount recognized. If the amounts recorded are not realized or if penalties and interest are incurred, we
have elected to record all amounts within income tax expense.

We have no recorded liabilities for US uncertain tax positions at December 31, 2020 and 2019. Tax periods from fiscal years
2014 to 2019 remain open and subject to examination for US federal and state tax purposes. As we had no operations nor had
filed US federal tax returns prior to May 1, 2014, there are no other US federal or state tax years subject to examination.

The CARES Act as amended by the CAA were signed into law on March 27, 2020 and December 27, 2020, respectively. We
reviewed the tax relief provisions of the CARES Act, regarding our eligibility and determined that the impact is likely to be
insignificant with regard to our effective tax rate. We continue to monitor and evaluate our eligibility for the amended CARES
Act tax relief provisions to identify any portions that may become applicable in the future.

Share-Based Compensation

In accordance with applicable accounting standards, all share-based payments, consisting of stock options, and restricted stock
units ("RSUs") issued to employees are measured based on the grant-date fair value of the awards and recognized as
compensation expense on a straight-line basis over the period during which the recipient is required to perform services in
exchange for the award (the requisite service period). We also offer an employee stock purchase plan ("ESPP"). The
determination of fair value of share-based payment awards and ESPP purchase rights on the date of grant using option-pricing
models is affected by our stock price as well as assumptions regarding a number of highly complex and subjective variables.
These variables include, but are not limited to, the expected stock price volatility over the term of the awards, actual and
projected employee stock option exercise activity, risk-free interest rate, expected dividends and expected term. We use the
Black-Scholes-Merton Option Pricing Model to estimate the grant-date fair value of stock options. We also use an equity
valuation model to estimate the grant-date fair value of RSUs. Additionally, the recognition of share-based compensation
expense requires an estimation of the number of awards that will ultimately vest and the number of awards that will ultimately
be forfeited.

Derivative Financial Instruments

On January 11, 2018, we and ESPV each entered into one interest rate cap transaction with a counterparty to mitigate the
floating rate interest risk on a portion of the debt underlying the Rise and Elastic portfolios, respectively, which matured on
February 1, 2019. The interest rate caps were designated as cash flow hedges against expected future cash flows attributable to
future interest payments on debt facilities held by each entity. We initially reported the gains or losses related to the hedges as a
component of Accumulated other comprehensive income in the Consolidated Balance Sheets in the period incurred and
subsequently reclassified the interest rate caps’ gains or losses to interest expense when the hedged expenses were recorded. We
excluded the change in the time value of the interest rate caps in its assessment of their hedge effectiveness. We present the cash
flows from cash flow hedges in the same category in the Consolidated Statements of Cash Flows as the category for the cash
flows from the hedged items. The interest rate caps do not contain any credit risk related contingent features. Our hedging
program is not designed for trading or speculative purposes.

102

RECENTLY ISSUED ACCOUNTING PRONOUNCEMENTS AND JOBS ACT ELECTION

Under the Jumpstart Our Business Startups Act (the “JOBS Act”), we meet the definition of an emerging growth company. We
have irrevocably elected to opt out of the extended transition period for complying with new or revised accounting standards
pursuant to Section 107(b) of the JOBS Act.

Recently Adopted Accounting Standards

See Note 1 in the Notes to the Consolidated Financial Statements included in this report for a discussion of recent accounting
pronouncements.

103

Item 7A. Quantitative and Qualitative Disclosures About Market Risk

Market risk is the risk of loss to future earnings, values or future cash flows that may result from changes in the price of a
financial instrument. The value of a financial instrument may change as a result of changes in interest rates, exchange rates,
commodity prices, equity prices and other market changes. We are exposed to market risk related to changes in interest rates.
We do not use derivative financial instruments for speculative or trading purposes, although in the future we may continue to
enter into interest rate hedging arrangements to manage the risks described below.

Interest rate sensitivity

Our cash and cash equivalents as of December 31, 2020 consisted of demand deposit accounts. Our primary exposure to market
risk for our cash and cash equivalents is interest income sensitivity, which is affected by changes in the general level of interest
rates. Given the currently low interest rates, we generate only a de minimis amount of interest income from these deposits.

All of our customer loan portfolios are fixed APR loans and not variable in nature. Additionally, given the high APR’s
associated with these loans, we do not believe there is any interest rate sensitivity associated with our customer loan portfolio.

Prior to February 1, 2019, our VPC Facility and ESPV Facility were variable rate in nature and tied to the 3-month LIBOR rate.
In January 2018, the Company and ESPV each entered into interest rate caps, which cap 3-month LIBOR at 1.75% to mitigate
the floating interest rate risk on $240 million of the US Term Notes included in the VPC Facility and on $216 million of the
ESPV Facility, respectively. These interest rate caps matured on February 1, 2019. On February 1, 2019, the VPC and ESPV
Facilities were amended and a new EF SPV Facility was added. As part of these amendments, the base interest rate on existing
debt outstanding on February 1, 2019 was locked to the 3-month LIBOR as of February 1, 2019 of 2.73% until note maturity.
Any additional borrowings on the facilities (excluding the 4th Tranche Term Note) after February 1, 2019 bear a base interest
rate (defined as the greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus the applicable spread at the
borrowing date. On July 31, 2020, the new EC SPV Facility was added. This facility does not have a rate lock and is tied to the
3-month LIBOR rate.

Any increase in the base interest rate on future borrowings will result in an increase in our net interest expense. The outstanding
balance of our VPC Facility at December 31, 2020 was $122.6 million and the balance at December 31, 2019 was $200.1
million. The outstanding balance of our EF SPV Facility was $93.5 million at December 31, 2020 and $102.0 million at
December 31, 2019. The outstanding balance of our EC SPV Facility was $25.0 million at December 31, 2020 and there was no
balance at December 31, 2019. The outstanding balance of our ESPV Facility was $199.5 million and $226.0 million at
December 31, 2020 and December 31, 2019, respectively. Based on the average outstanding indebtedness through the year
ended December 31, 2020, a 1% (100 basis points) increase in interest rates would have increased our interest expense by
approximately $3.1 million.

104

Item 8. Financial Statements and Supplementary Data

Index to Consolidated Financial Statements

Report of Independent Registered Public Accounting Firm

Consolidated Balance Sheets - December 31, 2020 and 2019

Consolidated Income Statements - Years Ended December 31, 2020, 2019 and 2018

Consolidated Statements of Comprehensive Income (Loss) - Years Ended December 31, 2020, 2019 and 2018

Consolidated Statements of Stockholders' Equity - Years Ended December 31, 2020, 2019 and 2018

Consolidated Statements of Cash Flows - Years Ended December 31, 2020, 2019 and 2018

Notes to Consolidated Financial Statements

106

107

108

109

110

112

114

105

Report of Independent Registered Public Accounting Firm

Board of Directors and Shareholders
Elevate Credit, Inc.
Opinion on the financial statements

We have audited the accompanying consolidated balance sheets of Elevate Credit, Inc. (a Delaware corporation) and
subsidiaries (the “Company”) as of December 31, 2020 and 2019, the related consolidated income statements, comprehensive
income (loss), changes in stockholders’ equity, and cash flows for each of the three years in the period ended December 31,
2020, and the related notes (collectively referred to as the “financial statements”). In our opinion, the financial statements
present fairly, in all material respects, the financial position of the Company as of December 31, 2020 and 2019, and the results
of its operations and its cash flows for each of the three years in the period ended December 31, 2020, in conformity with
accounting principles generally accepted in the United States of America.

Basis for opinion
These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on
the Company’s financial statements based on our audits. We are a public accounting firm registered with the Public Company
Accounting Oversight Board (United States) (“PCAOB”) and are required to be independent with respect to the Company in
accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange
Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the
audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to
error or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over
financial reporting. As part of our audits we are required to obtain an understanding of internal control over financial reporting
but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting.
Accordingly, we express no such opinion.

Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due
to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis,
evidence regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the accounting
principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial
statements. We believe that our audits provide a reasonable basis for our opinion.

/s/ GRANT THORNTON LLP

We have served as the Company’s auditor since 2014.

Dallas, Texas
February 26, 2021

106

Elevate Credit, Inc. and Subsidiaries
CONSOLIDATED BALANCE SHEETS

(Dollars in thousands except share amounts)
ASSETS

Cash and cash equivalents*

Restricted cash

Loans receivable, net of allowance for loan losses of $48,399 and $79,912, respectively*

Prepaid expenses and other assets*

Operating lease right of use assets

Receivable from CSO lenders

Receivable from payment processors*

Deferred tax assets, net

Property and equipment, net

Goodwill

Intangible assets, net

Assets from discontinued operations

Total assets

LIABILITIES AND STOCKHOLDERS’ EQUITY

Accounts payable and accrued liabilities (See Note 16)*

Operating lease liabilities

Deferred revenue*

Notes payable, net (See Note 16)*

Liabilities from discontinued operations

Total liabilities

COMMITMENTS, CONTINGENCIES AND GUARANTEES (Note 14)

STOCKHOLDERS’ EQUITY

Preferred stock; $0.0004 par value; 24,500,000 authorized shares; none issued and outstanding at

December 31, 2020 and 2019

Common stock; $0.0004 par value; 300,000,000 authorized shares; 44,960,438 and 44,445,736

issued; 37,954,138 and 43,676,826 outstanding, respectively

Additional paid-in capital

Treasury stock; at cost; 7,006,300 and 768,910 shares of common stock, respectively

Accumulated deficit

Accumulated other comprehensive income, net of tax benefit of $0 and $1,353, respectively

Total stockholders’ equity

Total liabilities and stockholders’ equity

December 31,
2020

December 31,
2019

197,983 $

3,135

374,832

10,060

8,320

1,255

6,147

25,958

34,000

6,776

1,133

—

669,599 $

52,252 $

11,952

3,134

438,403

—

505,741

—

200,433

(16,492)

(20,101)

—

163,858

669,599 $

71,215

2,235

542,073

6,737

10,191

8,696

8,681

8,784

35,944

6,776

1,253

81,002

783,587

38,679

14,352

12,087

525,439

36,541

627,098

—

193,061

(3,344)

(34,342)

1,096

156,489

783,587

* These balances include certain assets and liabilities of variable interest entities (“VIEs”) that can only be used to settle the liabilities of that
respective VIE. All assets of the Company are pledged as security for the Company’s outstanding debt, including debt held by the VIEs. For
further information regarding the assets and liabilities included in the Company's consolidated accounts, see Note 4— Variable Interest
Entities.

The accompanying notes are an integral part of these consolidated financial statements.

107

Elevate Credit, Inc. and Subsidiaries
CONSOLIDATED INCOME STATEMENTS

Years Ended December 31,

(Dollars in thousands, except share and per share amounts)
Revenues ............................................................................................... $ 465,346 $ 638,873 $ 663,716
Cost of sales:

2018

2020

2019

Provision for loan losses....................................................................
Direct marketing costs .....................................................................
Other cost of sales ...........................................................................
Total cost of sales ..................................................................................
Gross profit ...........................................................................................
Operating expenses:

Compensation and benefits .............................................................
Professional services .......................................................................
Selling and marketing .....................................................................
Occupancy and equipment (See Note 16)..........................................
Depreciation and amortization ........................................................
Other ................................................................................................
Total operating expenses .......................................................................
Operating income.....................................................................................
Other expense:

156,910
20,282
8,124
185,316
280,030

84,103
31,634
3,450
18,840
18,133
3,659
159,819
120,211

325,662
38,548
10,083
374,293
264,580

89,417
31,834
4,773
15,989
15,879
5,119
163,011
101,569

362,198
54,723
12,140
429,061
234,655

80,858
29,824
6,194
13,814
11,476
4,717
146,883
87,772

Net interest expense (See Note 16)....................................................
Non-operating loss.............................................................................
Total other expense...................................................................................
Income from continuing operations before taxes.....................................
Income tax expense............................................................................
Net income from continuing operations..................................................
Net income (loss) from discontinued operations...............................
Net income............................................................................................... $

(49,020)
(24,079)
(73,099)
47,112
10,910
36,202 $
(15,610)
20,592 $

(62,533)
(681)
(63,214)
38,355
12,159
26,196 $
5,987
32,183 $

(73,298)
(350)
(73,648)
14,124
374
13,750
(1,241)
12,509

Basic earnings per share:

Continuing operations.......................................................................
Discontinued operations....................................................................
Basic earnings per share........................................................................... $

0.88 $
(0.38)
0.50 $

0.60 $
0.13
0.73 $

0.32
(0.03)
0.29

Diluted earnings per share:

Continuing operations.......................................................................
Discontinued operations....................................................................
Diluted earnings per share.......................................................................

0.87 $
(0.38) $
0.49 $

0.59 $
0.14 $
0.73 $

0.31
(0.03)
0.28

Basic weighted-average shares outstanding ..........................................
Diluted weighted-average shares outstanding.........................................

40,926,581
41,761,623

43,805,845
44,338,205

42,791,061
44,299,304

The accompanying notes are an integral part of these consolidated financial statements.
108

Elevate Credit, Inc. and Subsidiaries
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS)

(Dollars in thousands)
Net income
Other comprehensive income (loss), net of tax:

Years Ended December 31,

2020
20,592 $

2019
32,183 $

2018
12,509

Foreign currency translation adjustment, net of tax of $(14), $(1)
and $0, respectively ...................................................................
Reclassification of Cumulative translation adjustment to Net loss
from discontinued operations......................................................

Reversal of Deferred tax asset associated with Cumulative

translation adjustment..................................................................
Reclassification of certain deferred tax effects...............................
Change in derivative valuation, net of tax of $0, $(95) and $95,

respectively..................................................................................
Total other comprehensive income (loss), net of tax ...................

Total comprehensive income................................................. $

(2,061)

1,250

(1,237)

2,334

(1,369)
—

—

—
—

—

—
(920)

—
(1,096)
19,496 $

(208)
1,042
33,225 $

208
(1,949)
10,560

The accompanying notes are an integral part of these consolidated financial statements.
109

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1
1

Elevate Credit, Inc. and Subsidiaries
CONSOLIDATED STATEMENTS OF CASH FLOWS

(Dollars in thousands)
CASH FLOWS FROM OPERATING ACTIVITIES:

Net income

Less: Net income (loss) from discontinued operations, net of tax

Net income from continuing operations

Adjustments to reconcile net income to net cash provided by operating activities:

Years Ended December 31,

2020

2019

2018

20,592 $

32,183 $

12,509

(15,610)

36,202

5,987

26,196

(1,241)

13,750

Depreciation and amortization.............................................................................

Provision for loan losses......................................................................................

18,133

156,910

15,879

325,662

11,476

362,198

Share-based compensation..................................................................................

Amortization of debt issuance costs .................................................................

Amortization of loan premium............................................................................

Amortization of convertible note discount

Amortization of derivative assets........................................................................

Amortization of operating leases.........................................................................

Deferred income tax expense, net........................................................................

Non-operating loss...............................................................................................

Changes in operating assets and liabilities:

Prepaid expenses and other assets.............................................................

Income taxes payable.................................................................................

Receivables from payment processors......................................................

Receivables from CSO lenders ...............................................................

8,110

718

4,600

—

(529)

11,260

24,079

(3,787)

465

2,533

7,441

9,875

621

5,998

—

108

11,583

681

188

—

10,639

7,487

8,175

360

6,179

138

1,259

—

228

350

(939)

—

(895)

6,896

Interest receivable......................................................................................

(38,248)

(76,274)

(89,523)

State and other taxes payable.....................................................................

Deferred revenue.......................................................................................

Accounts payable and accrued liabilities...................................................

Net cash provided by continuing operating activities....................

Net cash provided by discontinued operating activities.................

Net cash provided by operating activities.......................................

(91)

(8,208)

(9,525)

210,063

1,286

211,349

116

(11,434)

5,987

333,316

37,028

370,344

(121)

5,819

674

326,024

36,252

362,276

CASH FLOWS FROM INVESTING ACTIVITIES:

Loans receivable originated or participations purchased...............................................

Principal collections and recoveries on loans receivable...............................................

Participation premium paid............................................................................................

Purchases of property and equipment ..........................................................................

Net cash provided by (used in) continuing investing activities......

Net cash provided by (used in) discontinued investing activities..

Net cash provided by (used in) investing activities........................

(607,151)

(1,054,038)

(1,071,556)

652,688

769,802

751,887

(3,828)

(16,069)

25,640

9,457

35,097

(5,861)

(17,745)

(6,393)

(21,241)

(307,842)

(347,303)

(19,679)

(44,515)

(327,521)

(391,818)

The accompanying notes are an integral part of these consolidated financial statements.
112

Elevate Credit, Inc. and Subsidiaries
CONSOLIDATED STATEMENTS OF CASH FLOWS - (Continued)

(Dollars in thousands)
CASH FLOWS FROM FINANCING ACTIVITIES:

Proceeds from notes payable.......................................................................................... $
Payments on notes payable.............................................................................................

Cash paid for interest rate caps.......................................................................................

Settlement of derivative liability....................................................................................

Debt issuance costs paid.................................................................................................

Debt prepayment penalties paid.....................................................................................

ESPP shares issued.........................................................................................................

Common stock repurchased............................................................................................

Proceeds from stock award exercises.............................................................................

Taxes paid related to net share settlement of equity awards..........................................

Net cash provided by (used in) continuing financing activities.....

Net cash provided by (used in) discontinued financing activities..

Net cash provided by (used in) financing activities ....................

Net increase in cash and cash equivalents.................................................................................

Less: increase (decrease) in cash, cash equivalents and restricted cash from discontinued

operations...............................................................................................................................
Change in cash, cash equivalents and restricted cash from continuing operations...................

Cash and cash equivalents, beginning of period........................................................................
Restricted cash, beginning of period.........................................................................................

Cash, cash equivalents and restricted cash, beginning of period...............................................

Years Ended December 31,

2020

2019

2018

31,500 $

64,000 $

41,000

(119,000)

(60,000)

—

(253)

—

674

(19,819)

(1,164)

(108,035)

(16,310)

(124,345)

122,101

(5,567)
127,668

71,215

2,235

73,450

—

(2,593)

(850)

1,149

(3,344)

122

(1,391)

(2,907)

(10,013)

(12,920)

29,903

7,336
22,567

48,348

2,535

50,883

—

(1,367)

(2,010)

(173)

—

844

—

997

(246)

39,045

8,797

47,842

18,300

534
17,766

31,582

1,535

33,117

Cash and cash equivalents, end of period ...............................................................................
Restricted cash, end of period....................................................................................................
Cash, cash equivalents and restricted cash, end of period......................................................... $

197,983 $

71,215 $

48,348

3,135

2,235

2,535

201,118 $

73,450 $

50,883

Supplemental cash flow information:

Interest paid.................................................................................................................... $
Taxes paid .................................................................................................................... $

49,257 $
419 $

61,893 $
535 $

73,257
359

Non-cash activities:

CSO fees charged-off included in Deferred revenues and Loans receivable................. $
CSO fees on loans paid-off prior to maturity included in Receivable from CSO

lenders and Deferred revenue..................................................................................... $
Annual membership fee included in Deferred revenues and Loans receivable.............. $
Reissuances of Treasury stock........................................................................................ $
Property and equipment accrued but not yet paid.......................................................... $
Impact on OCI and retained earnings of adoption of ASU 2018-02.............................. $
Changes in fair value of interest rate caps...................................................................... $
Tax benefit of equity issuance costs included in Additional paid-in capital.................. $
Impact of deferred tax asset included in Other comprehensive income (loss)............... $
Leasehold improvements included in Accounts payable and accrued liabilities........... $
Leasehold improvements allowance included in Property and equipment, net............. $
Lease incentives allowance included in Accounts payable and accrued expenses........ $
Operating lease right of use assets recognized............................................................... $
Operating lease liabilities recognized............................................................................. $

806 $

4,754 $

10,605

47 $
108 $
6,671 $
— $
— $
— $
— $
1,354 $
— $
— $
— $

181 $
195 $
— $
579 $
— $
304 $
2 $
36 $
— $
439 $
3,720 $

— $
— $

11,809 $
15,966 $

268
—
—
445
920
304
674
—
2,717
—
—

—
—

The accompanying notes are an integral part of these consolidated financial statements.
113

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

NOTE 1—SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

The Company’s accounting and reporting policies are in accordance with accounting principles generally accepted in the United
States (“US GAAP”) and conform, as applicable, to general practices within the finance company industry. The following is a
description of the more significant of these policies used in preparing the consolidated financial statements.

Business Operations

Elevate Credit, Inc. (the “Company”) is a Delaware corporation. The Company provides technology-driven, progressive online
credit solutions to non-prime consumers. The Company uses advanced technology and proprietary risk analytics to provide
more convenient and more responsible financial options to its customers, who are not well-served by either banks or legacy
non-prime lenders. The Company currently offers unsecured online installment loans, lines of credit and credit cards in the
United States (the “US”). The Company’s products, Rise, Elastic and Today Card, reflect its mission of “Good Today, Better
Tomorrow” and provide customers with access to competitively priced credit and services while helping them build a brighter
financial future with credit building and financial wellness features. In the United Kingdom ("UK"), the Company previously
offered unsecured installment loans via the internet through its wholly owned subsidiary, Elevate Credit International Limited,
(“ECIL”) under the brand name of Sunny. On June 29, 2020, ECIL entered into administration in accordance with the
provisions of the UK Insolvency Act 1986 and pursuant to a resolution of the board of directors of ECIL. The onset of
Coronavirus Disease 2019 ("COVID-19") coupled with the lack of clarity within the UK regulatory environment led to the
decision to place ECIL into administration. The management, business, affairs and property of ECIL have been placed into the
direct control of the appointed administrators, KPMG LLP. Accordingly, the Company deconsolidated ECIL as of June 29,
2020 and presents ECIL's results as discontinued operations for all periods presented. See Note 15—Discontinued Operations
for more information regarding the presentation of ECIL.

Basis of Presentation

The consolidated financial statements include the accounts of the Company, its wholly owned subsidiaries and variable interest
entities ("VIEs") where the Company is the primary beneficiary. All significant intercompany transactions and accounts have
been eliminated.

Reclassifications

Certain amounts in the prior periods presented herein have been reclassified to conform to the current period financial statement
presentation. The Company does not believe that these reclassifications have a material impact on the consolidated financial
statements. The Company reclassified $605 thousand to Accounts payable and accrued liabilities with an offset to Income taxes
payable related to December 31, 2019 state and other taxes payable.

Use of Estimates

The preparation of the consolidated financial statements in conformity with US GAAP requires management to make estimates
and assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent assets and liabilities at the
date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period.
Significant items subject to such estimates and assumptions include the valuation of the allowance for loan losses, goodwill,
long-lived and intangible assets, deferred revenues, contingencies, the fair value of derivatives, the income tax provision,
valuation of share-based compensation, operating lease right of use assets, operating lease liabilities and the valuation
allowance against deferred tax assets. The Company bases its estimates on historical experience, current data and assumptions
that are believed to be reasonable. Actual results in future periods could differ from those estimates.

Cash and Cash Equivalents

The Company considers all highly-liquid investments purchased with an original maturity of three months or less to be cash
equivalents.

Restricted Cash

Amounts restricted under lending agreements, third-party processing agreements and state licensing requirements are classified
separately as restricted cash.

114

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Installment Loans, Lines of Credit and Credit Cards

Installment loans, lines of credit and credit cards, including receivables for finance charges, fees and interest, are unsecured and
reported as Loans receivable, net of allowance for loan losses on the Consolidated Balance Sheets. Installment loans are multi-
payment loans that require the pay-down of portions of the outstanding principal balance in multiple installments through the
Rise brand. Line of credit accounts include customer cash advances made through the Elastic brand and the Rise brand in two
states (which were discontinued in September 2020). Credit cards represent credit card receivable balances, uncollected billed
interest and fees through the Today Card brand.

The Company offers Rise installment products directly to customers. Elastic lines of credit, Rise bank-originated installment
loans and Today credit card receivables represent participation interests acquired from third-party lenders through a wholly
owned subsidiary or by a VIE. Based on agreements with the third-party lenders, the VIEs pay a loan premium on the
participation interests purchased. The loan premium is amortized over the expected life of the outstanding loan amount. At
December 31, 2020, 2019 and 2018, the amortization expenses on the loan premiums were $4.6 million, $6.0 million and $6.2
million, respectively, and are included within Revenues in the Consolidated Income Statements. See Note 4—Variable Interest
Entities for more information regarding these participation interests in Rise and Elastic receivables.

The Company considers impaired loans as accounts over 60 days past due (for installment loans and lines of credit) or 120 days
(for credit cards) or loans which become uncollectible based on information that the Company becomes aware of (e.g., receipt
of customer bankruptcy notice). The impaired loans are charged-off at the time that they are deemed to be uncollectible.

A modification of finance receivable terms is considered a troubled debt restructuring ("TDR") if the borrower is experiencing
financial difficulty and the Company grants a concession it would not otherwise have considered to a borrower. The Company
considers TDRs to include all installment and line of credit loans that were modified by granting principal and interest
forgiveness or by extension of the maturity date greater than 60 days as a part of a loss mitigation strategy.

On March 22, 2020, federal and state banking regulators issued a joint statement on working with customers affected by
COVID-19 (the "Interagency Statement"). The Interagency Statement includes guidance on accounting for loan modifications.
In accordance with the Interagency Statement, the Company, and the bank originators the Company supports, have elected to
not recognize modified loans as TDRs if the borrower was both: 1) not more than 30 days past due as of March 1, 2020 (or at
the requested modification date if originated on or after March 2, 2020); and 2) the modification stems from the effects of the
COVID-19 outbreak. The modifications offered by the Company to borrowers that meet both qualifications may include short-
term payment deferrals less than six months, interest or fee waivers, extensions of payment terms or delays in payment that are
insignificant. If the borrower was not current at March 1, 2020, the Company offers similar modifications that are considered
TDRs. This election is applicable from March 1, 2020 until the earlier of 60 days following the date the COVID-19 national
emergency comes to an end or January 1, 2022.

Allowance for Loan Losses

The Company has adopted Financial Accounting Standards Board (“FASB”) guidance for disclosures about the credit quality of
financing receivables and the allowance for loan losses (“allowance”). The Company maintains an allowance for loan losses for
loans and interest receivable for loans not classified as TDRs at a level estimated to be adequate to absorb credit losses inherent
in the outstanding loans receivable. The Company primarily utilizes historical loss rates by product, stratified by delinquency
ranges, to determine the allowance, but also considers recent collection and delinquency trends, as well as macro-economic
conditions that may affect portfolio losses. Additionally, due to the uncertainty of economic conditions and cash flow resources
of the Company’s customers, the estimate of the allowance for loan losses is subject to change in the near-term and could
significantly impact the consolidated financial statements. If a loan is deemed to be uncollectible before it is fully reserved, it is
charged-off at that time. For loans classified as TDRs, impairment is typically measured based on the present value of the
expected future cash flows discounted at the original effective interest rate.

115

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The Company classifies its loans as either current or past due. An installment loan or line of credit customer in good standing
may request a 16-day grace period when or before a payment becomes due and, if granted, the loan is considered current during
the grace period. Credit card customers have a 25-day grace period for each payment. Installment loans and lines of credit are
considered past due if a grace period has not been requested and a scheduled payment is not paid on its due date. Credit cards
are considered past due if the grace period has passed and the scheduled payment has not been made. Increases in the allowance
are created by recording a Provision for loan losses in the Consolidated Income Statements. Installment loans and lines of credit
are charged off, which reduces the allowance for loan losses, when they are over 60 days past due or earlier if deemed
uncollectible. Credit cards are charged off, which reduces the allowance for loan losses, when they are over 120 days past due
or earlier if deemed uncollectible. Recoveries on losses previously charged to the allowance are credited to the allowance when
collected.

Revenue Recognition

The Company recognizes consumer loan fees as revenues for each of the loan products it offers. Revenues on the Consolidated
Income Statements include: finance charges, lines of credit fees, fees for services provided through CSO programs (“CSO
fees”), and interest, as well as any other fees or charges permitted by applicable laws and pursuant to the agreement with the
borrower. Other revenues also include marketing and licensing fees received from the originating lender related to the Elastic
product and Rise bank-originated loans and from CSO fees related to the Rise product. Revenues related to these fees are
recognized when the service is performed.

The Company accrues finance charges on installment loans on a constant yield basis over their terms. The Company accrues
and defers fixed fees such as CSO fees and lines of credit fees when they are assessed and recognizes them to earnings as they
are earned over the life of the loan. The Company accrues interest on credit cards based on the amount of the credit card
balance outstanding and the related contractual interest rate. Credit card membership fees are amortized to revenue over the
card membership period. Other credit card fees, such as late payment fees and returned payment fees, are accrued when
assessed. The Company does not accrue finance charges and other fees on installment loans or lines of credit for which
payment is greater than 60 days past due. Credit card interest charges are recognized based on the contractual provisions of the
underlying arrangements and are not accrued when payment is past due more than 90 days. Installment loans and lines of credit
are considered past due if a grace period has not been requested and a scheduled payment is not paid on its due date. Credit
cards have a grace period of 25 days and are considered delinquent after the grace period. Payments received on past due loans
are applied against the loan and accrued interest balance to bring the loan current. Payments are generally first applied to
accrued fees and interest and then to the principal loan balance.

The spread of COVID-19 since March 2020 has created a global public health crisis that has resulted in unprecedented
disruption to businesses and economies. In response to the pandemic's effects, and in accordance with federal and state
guidelines, the Company expanded its payment flexibility programs for its customers, including payment deferrals. This
program allows for a deferral of payments for an initial period of 30 to 60 days, and generally up to a maximum of 180 days on
a cumulative basis. A customer will return to the normal payment schedule after the end of the deferral period with the
extension of the maturity date equivalent to the deferral period, which is generally not to exceed an additional 180 days. The
finance charges will continue to accrue at a lower effective interest rate over the expected term of the loan as adjusted for the
deferral period provided (not to exceed an amount greater than the amount at which the borrower could settle the loan) or
placed on non-accrual status.

The Company’s business is affected by seasonality, which can cause significant changes in portfolio size and profit margins
from quarter to quarter. Although this seasonality does not impact the Company’s policies for revenue recognition, it does
generally impact the Company’s results of operations by potentially causing an increase in its profit margins in the first quarter
of the year and decreased profit margins in the second through fourth quarters.

Credit Service Organization

The Company also provides services in connection with installment loans originated by independent third-party lenders (“CSO
lenders”), whereby the Company acts as a credit services organization/credit access business on behalf of consumers in
accordance with applicable state laws (the “CSO program”). Previously, the CSO program included arranging loans with CSO
lenders, assisting in the loan application, documentation and servicing processes. As of December 31, 2020, the CSO lenders
are no longer originating Rise CSO loans. The Company continues to service existing loans.

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Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Under the CSO program, the Company guarantees the repayment of the customer’s loan to the CSO lenders as part of the credit
services it provides to the customer. A customer who obtained a loan through the CSO program paid the Company a fee for the
credit services, including the guaranty, and entered into a contract with the CSO lenders governing the credit services
arrangement. The CSO fee received was initially recognized as deferred revenue and subsequently recognized over the life of
the loan. The Company estimates a liability for losses associated with the guaranty provided to the CSO lenders using
assumptions and methodologies similar to the allowance for loan losses detailed previously. The CSO program required that the
Company fund a cash reserve equal to 25% - 45% of the outstanding loan principal within the CSO program portfolio. As of
December 31, 2020 and 2019, respectively, estimated losses of approximately $0.7 million and $2.1 million for the CSO loans
receivable guaranteed by the Company of approximately $2.2 million and $19.6 million, respectively, are initially recorded at
fair value and are included in Accounts payable and accrued liabilities in the Consolidated Balance Sheets. See Note 3—Loans
Receivable and Revenues for additional information on loans receivable and the provision for loan losses.

The Company also had a Receivable from CSO lenders related primarily to CSO fees received by the CSO lenders from
customers. The receivables (payables) related to the CSO lenders as of December 31, 2020 and 2019 are as follows:

(Dollars in thousands)
Receivable related to 25%-45% cash reserve
Receivable (payable) related to CSO fees collected by CSO lenders ....................
Receivable related to licensing and servicing arrangements with CSO lenders.......
Total receivable from CSO lenders........................................................................... $

2020

2019

1,333 $
(78)
0
1,255 $

8,648
(9)
57
8,696

The CSO lenders are considered VIEs of the Company; however, the Company does not have any ownership interest in the
CSO lenders, does not exercise control over them, and is not the primary beneficiary, and therefore, does not consolidate the
CSO lenders’ results with its results.

Receivables from Payment Processors

The Company has entered into agreements with third-party service providers to conduct processing activities, including the
funding of new customer loans and the collection of customer payments for those loans. In accordance with contractual
agreements, these funds are settled back to the Company within one to three business days after the date of the originating
transaction. Accordingly, the Company had approximately $6.1 million and $8.7 million due from processing providers as of
December 31, 2020 and 2019, respectively, which is included in Receivable from payment processors in the Consolidated
Balance Sheets.

Direct Marketing Costs

Marketing expenses consist of online marketing costs such as sponsored search and advertising on social networking sites, and
other marketing costs such as purchased television and radio advertising and direct mail print advertising. In addition,
marketing expense includes affiliate costs paid to marketers in exchange for information for applications from potential
customers. Online marketing, affiliate costs and other marketing costs are expensed as incurred.

Selling and Marketing Costs

Selling and marketing costs include costs associated with the use of agencies that perform creative services and monitor and
measure the performance of the various marketing channels. Selling and marketing costs also include the production costs
associated with media advertisements that are expensed as incurred over the licensing or production period.

Operating Segments

The Company determines operating segments based on how its chief operating decision-maker manages the business, including
making operating decisions, deciding how to allocate resources and evaluating operating performance. The Company's chief
operating decision-maker is its Chief Executive Officer, who reviews the Company's operating results monthly on a
consolidated basis.

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Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The Company has one reportable segment, which provides online financial services for non-prime consumers. The Company
has aggregated all components of its business into a single reportable segment based on the similarities of the economic
characteristics, the nature of the products and services, the distribution methods, the type of customers and the nature of the
regulatory environments. With the disposal of ECIL, all of the Company's assets and revenue are in one geographic location,
therefore, segment reporting based on geography has been discontinued.

Property and Equipment, net

Property and equipment are stated at cost, net of accumulated depreciation and amortization. The Company capitalizes all
acquisitions of property and equipment of $500 or greater. The Company capitalizes certain software development costs. Costs
incurred in the preliminary stages of development are expensed, but software development costs incurred thereafter, including
external direct costs of materials and services as well as payroll and payroll-related costs, are capitalized.

Software development costs, which are included in Property and equipment, net on the Consolidated Balance Sheets, as of
December 31, 2020 and 2019, and related amortization expense, which is included in Depreciation and amortization within the
Consolidated Income Statements for the years ended December 31, 2020 and 2019 were as follows:

(Dollars in thousands)
Software development costs ................................................................................
Less: accumulated amortization ..........................................................................
Net book value ..................................................................................................... $
Amortization expense ..........................................................................................
$

2020

2019

79,200 $
(53,265)
25,935 $
14,229 $

64,196
(39,036)
25,160
9,961

Maintenance and repairs that do not extend the useful life of the assets are expensed as incurred. Depreciation and amortization
are computed using the straight-line method over the estimated useful lives of the depreciable or amortizable assets as follows:

Furniture and fixtures................................................................................................
Equipment.................................................................................................................
Leasehold improvements...........................................................................................

Software and software development.........................................................................

7 years
3-5 years
The lesser of the related lease
term or useful life of 3-5 years
3 years

Income Taxes

Relative to uncertain tax positions, the Company accrues for losses it believes are probable and can be reasonably estimated.
The amount recognized is subject to estimate and management judgment with respect to the likely outcome of each uncertain
tax position. The amount that is ultimately sustained for an individual uncertain tax position or for all uncertain tax positions in
the aggregate could differ from the amount recognized. If the amounts recorded are not realized or if penalties and interest are
incurred, the Company has elected to record all amounts within income tax expense.

The Company has no recorded liabilities for uncertain tax positions at December 31, 2020 and 2019. Tax periods from fiscal
years 2014-2019 remain open and subject to examination for US federal and state tax purposes. As the Company had no
operations nor had filed US federal tax returns prior to May 1, 2014, there are no other US federal or state tax years subject to
examination.

The Coronavirus Aid, Relief, and Economic Security ("CARES Act"), as amended by the Consolidated Appropriations Act
("CAA") were signed into law on March 27, 2020 and December 27, 2020, respectively. The Company reviewed the tax relief
provisions of the CARES Act, amended, regarding its eligibility and determined that the impact is likely to be insignificant with
regard to its effective tax rate. The Company continues to monitor and evaluate its eligibility for the amended CARES Act tax
relief provisions to identify any portions that may become applicable in the future.

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Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Goodwill and Indefinite Lived Intangible Assets

Goodwill represents the excess of the purchase price over the fair value of the net tangible and identifiable intangible assets
acquired in each business combination. In accordance with Accounting Standards Codification ("ASC") 350-20-35, Goodwill—
Subsequent Measurement, the Company performs a quantitative approach method impairment review of goodwill and
intangible assets with an indefinite life annually at October 1 and between annual tests if an event occurs or circumstances
change that would more likely than not reduce the fair value of a reporting unit below its carrying amount. Prior to 2019, the
Company performed this test at October 31. As a result of the global economic impact and uncertainty due to COVID-19, the
Company concluded a triggering event had occurred as of March 31, 2020, and accordingly, performed interim impairment
testing on the goodwill balances of its reporting units. The Company performed a detailed qualitative and quantitative
assessment of each reporting unit and concluded that the goodwill associated with the previously consolidated UK reporting
unit was impaired as the fair value of the UK reporting unit was less than the carrying amount. The impairment loss of $9.3
million is included in Loss from discontinued operations due to the deconsolidation of ECIL. While there was a decline in the
fair value of the Elastic reporting unit at March 31, 2020, there was no impairment identified during the quantitative
assessment. The Company completed its annual test as of October 1, 2020 and determined that there was no evidence of
impairment of goodwill or indefinite lived intangible assets. No events or circumstances occurred between October 1 and
December 31, 2020 that would more likely than not reduce the fair value of the Elastic reporting unit below the carrying
amount.

Prior to the adoption of ASU No. 2017-04, Intangibles—Goodwill and Other (Topic 350): Simplifying the Test for Goodwill
Impairment ("ASU 2017-04"), the Company’s impairment evaluation of goodwill was already based on comparing the fair
value of the Company’s reporting units to their carrying value. The adoption of ASU 2017-04 as of January 1, 2020 had no
impact on the Company's evaluation procedures. The fair value of the reporting units is determined based on a weighted
average of the income and market approaches. The income approach establishes fair value based on estimated future cash flows
of the reporting units, discounted by an estimated weighted-average cost of capital developed using the capital asset pricing
model, which reflects the overall level of inherent risk of the reporting units. The income approach uses the Company’s
projections of financial performance for a six to nine-year period and includes assumptions about future revenues growth rates,
operating margins and terminal values. The market approach establishes fair value by applying cash flow multiples to the
reporting units’ operating performance. The multiples are derived from other publicly traded companies that are similar but not
identical to the Company from an operational and economic standpoint.

Intangible Assets Subject to Amortization

Intangible assets primarily include the fair value assigned to non-compete agreements at acquisition less any accumulated
amortization. Non-compete agreements are amortized on a straight-line basis over the term of the agreement. An evaluation of
the recoverability of intangible assets subject to amortization is performed whenever the facts and circumstances indicate that
the carrying value may be impaired. An impairment loss is recognized if the future undiscounted cash flows associated with the
asset and the estimated fair value of the asset are less than the asset’s corresponding carrying value. The amount of the
impairment loss, if any, is the excess of the asset’s carrying value over its estimated fair value. No impairment losses related to
intangible assets subject to amortization occurred during the years ended December 31, 2020, 2019 and 2018.

Leases

Prior to the implementation of ASC Topic 842, Leases, the Company recognized escalating lease payments on a straight-line
basis over the term of each respective lease with the difference between cash payments and rent expense recorded as a deferred
rent liability. The Company adopted the provisions of ASC Topic 842 on a prospective basis at January 1, 2019. The adoption
of ASU 2016-02, as amended, resulted in the recognition of approximately $11.5 million and $15.4 million additional right of
use assets and liabilities for operating leases, respectively, of which $10.3 million and $14.2 million related to continuing
operations. Subsequent to initial adoption, the Company entered into additional leases for a total recognition in 2019 of
$11.8 million and $16.0 million right of use assets and liabilities for operating leases in continuing operations, respectively. The
Company did not enter into any leases in 2020.

119

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The Company determines if an arrangement is a lease at inception. Operating leases are included in Operating lease right of use
("ROU") assets and Operating lease liabilities on the Company's Consolidated Balance Sheets. Operating lease ROU assets and
operating lease liabilities are recognized based on the present value of the future minimum lease payments over the lease term
at the commencement date. As most of its leases do not provide an implicit rate, the Company uses its incremental borrowing
rate based on the information available at the commencement date in determining the present value of future payments. The
operating lease ROU asset may also include initial direct costs incurred and excludes any lease payments made and lease
incentives. The Company's lease terms may include options to extend or terminate the lease when it is reasonably certain that
the Company will exercise that option. Lease expense for minimum lease payments is recognized on a straight-line basis over
the lease term. The Company has lease agreements with lease and non-lease components. The lease and non-lease components
are accounted for as a single lease component.

Debt Discount and Issuance Costs

Costs incurred for issuing the Notes payable are deferred and amortized using the straight-line method over the life of the
related debt, which approximates the effective interest method. These costs include any debt discount or premium on the notes
in addition to debt issuance costs incurred.

The unamortized balance of debt issuance costs was approximately $2.1 million and $2.6 million at December 31, 2020 and
2019, respectively, and is included in Notes payable, net in the Consolidated Balance Sheets. Amortization of debt issuance
costs of approximately $0.7 million, $0.6 million and $0.4 million was recognized for the years ended December 31, 2020,
2019 and 2018, respectively, and is included within Net interest expense in the Consolidated Income Statements.

Comprehensive Income

Accumulated other comprehensive income, net is comprised of the impact of foreign currency translation adjustments in
addition to unrealized gains (losses) on interest rate caps. The Company had the following reclassifications out of Accumulated
other comprehensive income (loss), net:

•

For the year ended December 31, 2020, the Company reclassified a $2.3 million net loss from cumulative translation
adjustments within Accumulated other comprehensive income to Net loss from discontinued operations as part of the
Company's loss on disposal related to the placement of ECIL into administration. In addition, a $1.4 million deferred
tax benefit was reclassified to remove the associated deferred tax asset as part of this transaction.

During the years ended December 31, 2019 and 2018, the Company and ESPV utilized interest rate caps to offset
interest rate fluctuations in the Company's and ESPV's future interest payments on certain of their Notes payable.
Effective gains or losses related to these cash flow hedges were reported in Accumulated other comprehensive income
and reclassified into earnings, through interest expense, in the period or periods in which the hedged transactions
affected earnings. The Company reclassified gains of $0.3 million and $2.4 million related to the maturation of the
interest rate caps from Accumulated other comprehensive income to net income in the years ended December 31, 2019
and 2018, respectively. See Note 11— Fair Value for additional information on these cash flow hedges. For the years
ended December 31, 2020, 2019 and 2018, the change in total other comprehensive income, net of tax, was a gain
(loss) of approximately $(1.1) million, $1.0 million and $(1.9) million, respectively.

•

In 2018, certain stranded tax effects of $0.9 million were reclassified from accumulated comprehensive income to
Accumulated deficit.

Concentration of Credit Risk

The Company maintains cash and cash equivalent balances in bank deposit accounts that, at times, may exceed federally
insured limits. The Company has not experienced any losses in such accounts. The Company believes it is not exposed to any
significant credit risk on cash and cash equivalents.

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Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Fair Value Measurements

The Company applies the provisions of ASC Topic 820, Fair Value Measurements and Disclosures, for fair value
measurements of financial and non-financial assets and liabilities that are recognized or disclosed at fair value in the financial
statements on a recurring or non-recurring basis, as applicable. This guidance defines fair value as the price that would be
received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement
date (also referred to as an exit price). This guidance also establishes a framework for measuring fair value and expands
disclosures about fair value measurements. See Note 11—Fair Value Measurements for additional information on fair value
measurements.

Derivative Financial Instruments

The Company applies the provisions of ASC Topic 815, Derivatives and Hedging. On January 11, 2018, the Company and
ESPV each entered into one interest rate cap transaction with a counterparty to mitigate the floating rate interest risk on a
portion of the debt underlying the Rise and Elastic portfolios, respectively. The interest rate caps matured on February 1, 2019.
The interest rate caps were designated as cash flow hedges against expected future cash flows attributable to future interest
payments on debt facilities held by each entity. The Company initially reported the gains or losses related to the hedges as a
component of Accumulated other comprehensive income in the Consolidated Balance Sheets in the period incurred and
subsequently reclassified the interest rate caps’ gains or losses to interest expense when the hedged expenses were recorded.
The Company excluded the change in the time value of the interest rate caps in its assessment of their hedge effectiveness. The
Company presented the cash flows from cash flow hedges in the same category in the Consolidated Statements of Cash Flows
as the category for the cash flows from the hedged items. The interest rate caps did not contain any credit risk related contingent
features. The Company’s hedging program is not designed for trading or speculative purposes.

Transfers and Servicing of Financial Assets

The Company applies the provisions of ASC Topic 860, Transfers and Servicing, for accounting for transfers and servicing of
financial assets, which requires that specific criteria are met in order to record a transfer of financial assets as a sale. To qualify
for sale treatment, the guidance requires that the Company does not have continuing involvement with the sold assets and also
requires the Company to no longer retain effective control of the assets. During the years ended December 31, 2020, 2019 and
2018, the Company entered into sales agreements with third-party firms whereby the Company sold charged off customer loans
to the third party. The agreements meet the sale criteria, and as a result, proceeds of approximately $9.9 million, $21.5 million
and $24.8 million for the years ended December 31, 2020, 2019 and 2018, respectively, were recorded as a recovery of charged
off loans, inclusive of other recoveries, in the allowance for loan losses.

Certain VIEs and a wholly owned subsidiary acquired certain loan participations in unsecured lines of credit and installment
loans originated by third-party lenders to individual borrowers, which meet the criteria of a participation interest. Per the terms
of the participation arrangements with the third-party lenders, loan servicing is retained by the third-party lenders, and the VIEs
and a wholly owned subsidiary reimburses the lenders for the proportionate share of the servicing costs. See Note 4—Variable
Interest Entities for additional information related to the participation interests purchased.

Share-Based Compensation

In accordance with ASC Topic 718, Compensation-Stock Compensation, all share-based payments, consisting of stock options,
RSUs and ESPP purchase rights, that are issued to employees are measured based on the grant-date fair value of the awards and
recognized as compensation expense on a straight-line basis over the period during which the recipient is required to perform
services in exchange for the award (the requisite service period). The determination of fair value of share-based payments on
the date of grant using equity-valuation models is affected by the Company’s stock price as well as assumptions regarding a
number of highly complex and subjective variables. These variables include, but are not limited to, the expected stock price
volatility over the term of the awards, actual and projected employee stock option exercise activity, risk-free interest rate,
expected dividends and expected term. The Company uses the Black-Scholes-Merton Option Pricing Model to estimate the
grant-date fair value of stock options, and the Company uses an equity valuation model to estimate the grant-date fair value of
RSUs. Additionally, the recognition of share-based compensation expense requires an estimation of the number of awards that
will ultimately vest and the number of awards that will ultimately be forfeited.

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Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Treasury Stock

The Company evaluates each stock repurchase transaction in the period in which it is completed. If the repurchase transaction is
significantly in excess of the current market price at purchase, the Company will identify whether the price paid included
payment for other agreements, rights, and privileges. Repurchase transactions that do not contain these elements or are not
significantly in excess of the current market price at purchase are accounted for using the cost method. The Company
anticipates using its treasury stock to fulfill certain employee stock compensation grants and settlements. The Company has
elected to use a first in, first out ("FIFO") method for assigning share cost at reissuance. Any gain or loss in the stock value will
be credited or charged to paid in capital upon subsequent reissuance of the shares, with losses in excess of previously
recognized gains charged to retained earnings. The Company is not obligated to purchase or reissue any shares at any time in
accordance with its previously disclosed share repurchase plan.

Recently Adopted Accounting Standards

In February 2016, the FASB issued Accounting Standards Update ("ASU") No. 2016-02, Leases (Topic 842) ("ASU 2016-02").
ASU 2016-02 is intended to improve the reporting of leasing transactions to provide users of financial statements with more
decision-useful information. ASU 2016-02 will require organizations that lease assets to recognize on the balance sheets the
assets and liabilities for the rights and obligations created by those leases. In July 2018, the FASB issued ASU No. 2018-10,
Codification Improvements to Topic 842, Leases (“ASU 2018-10”), which clarifies certain matters in the codification with the
intention to correct unintended application of the guidance. Also in July 2018, the FASB issued ASU No. 2018-11, Leases
(Topic 842): Targeted Improvements (“ASU 2018-11”), which provides entities with an additional (and optional) transition
method whereby the entity applies the new lease standard at the adoption date and recognizes a cumulative-effect adjustment to
the opening balance of retained earnings in the period of adoption. Additionally, under the new transition method, an entity’s
reporting for the comparative periods presented in the financial statements in which it adopts the new lease standard will
continue to be in accordance with current US GAAP (Topic 840, Leases). ASU 2016-02, as amended, is effective for fiscal
years beginning after December 15, 2018, including interim periods within those fiscal years. Early adoption is permitted. The
Company elected to adopt the transition method in ASU 2018-11 by applying the practical expedient prospectively at January
1, 2019. The Company also elected to apply the optional practical expedient package to not reassess existing or expired
contracts for lease components, lease classification or initial direct costs. The adoption of ASU 2016-02 on January 1, 2019, as
amended, resulted in the recognition of approximately $11.5 million right of use assets and $15.4 million liabilities for
operating leases, of which $10.3 million and $14.2 million related to continuing operations, respectively, but did not have a
material impact on the Company's Consolidated Income Statements.

In July 2019, the FASB issued Accounting Standards Update ("ASU") No. 2019-07, Codification Updates to SEC Sections
("ASU 2019-07"). The purpose of ASU 2019-07 is to amend various SEC paragraphs pursuant to the issuance of SEC Final
Rule Releases No. 33-10532, Disclosure Update and Simplification, and Nos. 33-10231 and 33-10442, Investment Company
Reporting Modernization. Among other revisions, the amendments reduce duplication and clarify the inclusion of
comprehensive income. The Company has adopted all of the amendments of ASU 2019-07 as of July 2019 with no impact to
the Company's consolidated financial statements.

In August 2018, the FASB issued ASU No. 2018-15, Intangibles—Goodwill and Other—Internal-Use Software (Subtopic
350-40): Customer's Accounting for Implementation Costs Incurred in a Cloud Computing Arrangement That Is a Service
Contract ("ASU 2018-15"). The purpose of ASU 2018-15 is to provide additional guidance on the accounting for costs of
implementation activities performed in a cloud computing arrangement that is a service contract. This guidance is effective for
fiscal years beginning after December 15, 2019, and interim periods within those fiscal years. The Company elected to adopt
this ASU prospectively as of January 1, 2020 and has implemented a control structure to identify cloud computing
arrangements for appropriate accounting treatment similar to its procedures for right of use assets. At December 31, 2020, the
Company has capitalized implementation costs associated with cloud computing arrangements of $1.0 million. At adoption,
ASU 2018-15 did not have a material impact on the Company's consolidated financial statements.

In August 2018, the FASB issued ASU No. 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework—Changes
to the Disclosure Requirements for Fair Value Measurement ("ASU 2018-13"). The purpose of ASU 2018-13 is to modify the
disclosure requirements on fair value measurements in Topic 820, Fair Value Measurement. This guidance is effective for
public companies for fiscal years beginning after December 15, 2019, and interim periods within those fiscal years and requires
both a prospective and retrospective approach to adoption based on amendment specifications. Early adoption of any removed
or modified disclosures is permitted. Additional disclosures may be delayed until their effective date. The adoption of ASU
2018-13 at January 1, 2020 did not have a material impact on the Company's consolidated financial statements.

122

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

In January 2017, the FASB issued ASU No. 2017-04, Intangibles—Goodwill and Other (Topic 350): Simplifying the Test for
Goodwill Impairment ("ASU 2017-04"). The purpose of ASU 2017-04 is to simplify the subsequent measurement of goodwill.
The amendments modify the concept of impairment from the condition that exists when the carrying amount of goodwill
exceeds its implied fair value to the condition that exists when the carrying amount of a reporting unit exceeds its fair value. An
entity no longer will determine goodwill impairment by calculating the implied fair value of goodwill by assigning the fair
value of a reporting unit to all of its assets and liabilities as if that reporting unit had been acquired in a business combination.
This guidance is effective for public companies for goodwill impairment tests in fiscal years beginning after December 15,
2019. The Company has adopted all of the amendments of ASU 2017-04 as of January 2020 with no impact to the Company's
consolidated financial statements. The Company used the simplified subsequent measurement requirements per ASU 2017-04
in its impairment analysis at March 31, 2020 and October 1, 2020.

On March 27, 2020, the CARES Act was enacted in response to COVID-19. Among other things, the CARES Act provides
income tax relief inclusive of permitting NOL carryovers and carrybacks to offset 100% of taxable income for taxable years
beginning before 2021. In addition, the CARES Act allows NOLs incurred in 2018, 2019, and 2020 to be carried back to each
of the five preceding taxable years to generate a refund of previously paid income taxes. The Company has reviewed the tax
relief provisions of the CARES Act regarding its eligibility and determined that the impact is likely to be insignificant with
regard to its effective tax rate. Certain portions of the CARES Act were amended by the CAA on December 27, 2020. The
Company continues to monitor and evaluate its eligibility for the amended CARES Act tax relief provisions to identify any that
may become applicable in the future.

Accounting Standards to be Adopted in Future Periods

In March 2020, the FASB issued ASU No. 2020-03, Codification Improvements to Financial Instruments ("ASU 2020-03").
The purpose of ASU 2020-03 is to clarify, correct errors in or make minor improvements to the codification. Among other
revisions, the amendments clarify that an entity should record an allowance for credit losses when an entity regains control of
financial assets sold in accordance with Topic 326. ASU 2020-03 also clarifies disclosure requirements for debt securities under
Topic 942 and affirms that all entities are required to provide the fair value option disclosures within paragraphs 825-10-50-24
through 50-32 of the codification. The amendments in this update are effective on the latter of the issuance of ASU 2020-03 or
the effective date of their related topic. The Company does not anticipate the adoption of ASU 2020-03 to have a material
impact on the Company's consolidated financial statements.

In March 2020, the FASB issued ASU No. 2020-04, Reference Rate Reform (Topic 848): Facilitation of the Effects of
Reference Rate Reform on Financial Reporting ("ASU 2020-04"). The purpose of ASU 2020-04 is to provide optional guidance
for a period of time related to accounting for reference rate reform on financial reporting. It is intended to reduce the potential
burden of reviewing contract modifications related to discontinued rates. The amendments and expedients in this update are
effective as of March 12, 2020 through December 31, 2022 and may be elected by topic. The Company is assessing the
potential impact of electing all or portions of ASU 2020-04 on the Company's consolidated financial statements.

In December 2019, the FASB issued ASU No. 2019-12, Income Taxes (Topic 740): Simplifying the Accounting for Income
Taxes ("ASU 2019-12"). The purpose of ASU 2019-12 is to reduce complexity in the accounting standards for income taxes by
removing certain exceptions as well as clarifying certain allocations. This update also addresses the split recognition of
franchise taxes that are partially based on income between income-based tax and non-income-based tax. This guidance is
effective for fiscal years beginning after December 15, 2020, and interim periods within those fiscal years. Early adoption is
permitted. The Company is still assessing the potential impact of ASU 2019-12 on the Company's consolidated financial
statements.

In June 2016, the FASB issued ASU 2016-13, Financial Instruments—Credit Losses (Topic 326): Measurement of Credit
Losses on Financial Instruments ("ASU 2016-13"). ASU 2016-13 is intended to replace the incurred loss impairment
methodology in current US GAAP with a methodology that reflects expected credit losses and requires consideration of a
broader range of reasonable and supportable information to inform credit loss estimates to improve the quality of information
available to financial statement users about expected credit losses on financial instruments and other commitments to extend
credit held by a reporting entity at each reporting date. In April 2019, the FASB issued ASU No. 2019-04, Codification
Improvements to Topic 326, Financial Instruments ("ASU 2019-04"). This amendment clarifies the guidance in ASU 2016-13.
The guidance in ASU 2016-13 was further clarified by ASU No. 2019-11, Codification Improvements to Topic 326, Financial
Instruments ("ASU 2019-11") issued in November 2019. ASU 2019-11 provides transition relief such as permitting entities an
accounting policy election regarding existing TDRs, among other things.

123

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

In May 2019, the FASB issued ASU No. 2019-05, Financial Instruments-Credit Losses (Topic 326): Targeted Transition Relief
("ASU 2019-05"). The purpose of this amendment is to provide entities that have certain instruments within the scope of
Subtopic 326-20, Financial Instruments-Credit Losses-Measured at Amortized Cost, with an option to irrevocably elect the fair
value option in Subtopic 825-10, Financial Instruments-Overall, on an instrument-by-instrument basis. Election of this option is
intended to increase comparability of financial statement information and reduce costs for certain entities to comply with ASU
2016-13. For public entities, ASU 2016-13 is effective for fiscal years beginning after December 15, 2019, including interim
periods within those fiscal years. In November 2019, the FASB issued ASU No. 2019-10, Financial Instruments - Credit
Losses (Topic 326), Derivatives and Hedging (Topic 815), and Leases (Topic 842): Effective Dates ("ASU 2019-10"). The
purpose of this amendment is to create a two-tier rollout of major updates, staggering the effective dates between larger public
companies and all other entities. This granted certain classes of companies, including Smaller Reporting Companies ("SRCs"),
additional time to implement major FASB standards, including ASU 2016-13. Larger public companies will still have an
effective date for fiscal years beginning after December 15, 2019, including interim periods within those fiscal years. All other
entities are permitted to defer adoption of ASU 2016-13, and its related amendments, until the earlier of fiscal periods
beginning after December 15, 2022. In February 2020, the FASB issued ASU No. 2020-02, Financial Instruments - Credit
Losses (Topic 326), and Leases (Topic 842): Amendments to SEC Paragraphs Pursuant to SEC Staff Accounting Bulletin No.
119 and Update to SEC Section on Effective Date Related to Accounting Standards Update No. 2016-12 ("ASU 2020-02").
ASU 2020-02 updates the SEC staff guidance related to ASU 2016-13 and all contingent amendments. Under the current SEC
definitions, the Company meets the definition of an SRC as of the ASU 2019-10 issuance date and is adopting the deferral
period for ASU 2016-13.

NOTE 2—EARNINGS PER SHARE

Basic earnings per share ("EPS") is computed by dividing net income (loss) by the weighted-average number of common shares
outstanding ("WASO") during each period. Also, basic EPS includes any fully vested stock and unit awards that have not yet
been issued as common stock. There are no unissued fully vested stock and unit awards at December 31, 2020 and 2019.

Diluted EPS is computed by dividing net income (loss) by the WASO during each period plus any unvested stock option
awards granted, vested unexercised stock options and unvested RSUs using the treasury stock method but only to the extent that
these instruments dilute earnings per share.

124

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The computation of earnings (loss) per share was as follows for years ended December 31, 2020, 2019 and 2018:

(Dollars in thousands except share and per share amounts)
Numerator (basic and diluted):

Years Ended December 31,

2020

2019

2018

Net income from continuing operations...............................................
Net income (loss) from discontinued operations..................................
Net income....................................................................................

36,202 $
(15,610)
20,592 $

26,196 $
5,987
32,183 $

13,750
(1,241)
12,509

Denominator (basic):

Basic weighted-average number of shares outstanding...................

40,926,581

43,805,845

42,791,061

Denominator (diluted):

Basic weighted-average number of shares outstanding...................

40,926,581

43,805,845

42,791,061

Effect of potentially dilutive securities:
Employee stock plans (options, RSUs and ESPP)......................
Diluted weighted-average number of shares outstanding................

835,042
41,761,623

532,360
44,338,205

1,508,243
44,299,304

Basic and diluted earnings per share:

Continuing operations........................................................................... $
Discontinued operations.......................................................................
Basic earnings per share.......................................................................

Continuing operations........................................................................... $
Discontinued operations.......................................................................
Diluted earnings per share....................................................................

0.88 $
(0.38)
0.50 $

0.87 $
(0.38)
0.49 $

0.60 $
0.13
0.73 $

0.59 $
0.14
0.73 $

0.32
(0.03)
0.29

0.31
(0.03)
0.28

For the years ended December 31, 2020, 2019 and 2018, the Company excluded the following potential common shares from
its diluted earnings per share calculation because including these shares would be anti-dilutive.

•

1,360,711, 1,434,882 and 249,517 common shares issuable upon exercise of the Company's stock options

2,483,622, 3,552,730 and 826,557 common shares issuable upon vesting of the Company's RSUs.

ASC Topic 260, “Earnings Per Share” (“ASC Topic 260”) requires companies with participating securities to utilize a two-class
method for the computation of net income per share attributable to the Company. The two-class method requires a portion of
net income attributable to the Company to be allocated to participating securities. Net losses are not allocated to participating
securities unless those securities are obligated to participate in losses. The Company did not have any participating securities for
the years ended December 31, 2020, 2019 and 2018.

NOTE 3—LOANS RECEIVABLE AND REVENUES

Revenues

Revenues generated from the Company’s consumer loans for the years ended December 31, 2020, 2019 and 2018 were as
follows:

(Dollars in thousands)
Finance charges ..................................................................................
Lines of credit fees................................................................................
CSO fees .............................................................................................
Other ...................................................................................................
Total revenues ..........................................................................

2020

2019

2018

274,025 $
173,528
16,530
1,263
465,346 $

348,537 $
247,398
40,835
2,103
638,873 $

345,003
254,561
60,221
3,931
663,716

125

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Loans receivable, net of allowance for loan losses

The Company's portfolio consists of installment loans, lines of credit and credit card receivables, which are considered the
portfolio segments at December 31, 2020 and 2019. The Rise product is primarily installment loans with lines of credit offered
in two states, which ceased lines of credit origination activity in September 2020. The Elastic product is a line of credit product.
In November of 2018, the Company launched the Today Card, a credit card product offered in the US.

The following reflects the credit quality of the Company’s loans receivable as of December 31, 2020 and 2019 as delinquency
status has been identified as the primary credit quality indicator. The Company classifies its loans as either current or past due.
A customer in good standing may request up to a 16-day grace period when or before a payment becomes due and, if granted,
the loan is considered current during the grace period. In response to the COVID-19 pandemic, the Company, along with the
banks it supports, has also expanded existing payment flexibility programs to provide temporary payment relief to certain
customers who meet the program’s qualifications. These programs allow for a deferral of payments for an initial period of 30 to
60 days, which the Company may extend for an additional 30 days, generally for a maximum of 180 days on a cumulative
basis. A customer will return to the normal payment schedule after the end of the deferral period, with the extension of the
maturity date equivalent to the deferral period, which is generally not to exceed an additional 180 days. Customers that were 30
days past due or less as of March 1, 2020 or the date the customer requested the deferral are considered current. Customers
more than 30 days past due as of March 1, 2020 or the date the customer requested the deferral are considered delinquent. As of
December 31, 2020, 8.7% of customers have been provided relief through a COVID-19 payment deferral program for a total of
$34.6 million in loans with deferred payments primarily reported in current status. The Company believes that the allowance for
loan losses is adequate to absorb the losses inherent in the total portfolio as of December 31, 2020.

Installment loans, lines of credit and credit cards are considered past due if a grace period has not been requested and a
scheduled payment is not paid on its due date. All impaired loans that were not accounted for as a TDR as of December 31,
2020 and 2019 have been charged off.

(Dollars in thousands)
Current loans
Past due loans..........................................................

Total loans receivable

Net unamortized loan premium..............................
Less: Allowance for loan losses

Loans receivable, net .................................. $

(Dollars in thousands)
Current loans........................................................... $
Past due loans..........................................................
Total loans receivable ................................
Net unamortized loan premium..............................
Less: Allowance for loan losses ...........................

Loans receivable, net .................................. $

Rise

Elastic

Today

Total

December 31, 2020

222,937 $
22,383
245,320
239
(33,288)
212,271 $

154,950 $
6,926
161,876
1,278
(13,201)
149,953 $

12,954 $
1,564
14,518
—
(1,910)
12,608 $

390,841
30,873
421,714
1,517
(48,399)
374,832

Rise

Elastic

Today

Total

December 31, 2019

307,408 $
46,386
353,794
290
(50,019)
304,065 $

239,941 $
21,285
261,226
2,128
(28,852)
234,502 $

3,439 $
1,108
4,547
—
(1,041)
3,506 $

550,788
68,779
619,567
2,418
(79,912)
542,073

Total loans receivable includes approximately $19.2 million and $6.1 million of loans in a non-accrual status at December 31,
2020 and 2019, respectively.

Additionally, total loans receivable includes approximately $25.3 million and $33.0 million of interest receivable at
December 31, 2020 and 2019, respectively. The carrying value for Loans receivable, net of the allowance for loan losses
approximates the fair value due to the short-term nature of the loans receivable.

126

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The changes in the allowance for loan losses for the years ended December 31, 2020, 2019 and 2018 are as follows:

(Dollars in thousands)
Balance beginning of year
Provision for loan losses ......................................
Charge-offs
Recoveries of prior charge-offs ...........................
Total ...........................................................

Accrual for CSO lender owned loans (Note 1)

Balance end of year .................................... $

(Dollars in thousands)
Balance beginning of year ...................................
Provision for loan losses ......................................
Charge-offs ..........................................................
Recoveries of prior charge-offs ...........................
Total ...........................................................
Accrual for CSO lender owned loans (Note 1) ....

Balance end of year .................................... $

Rise

Elastic

Today

Total

December 31, 2020

52,099 $
108,105
(140,616)
14,380
33,968

(680)
33,288 $

28,852 $
45,988
(67,300)
5,661
13,201
—
13,201 $

1,041 $
2,817
(2,030)
82
1,910
—
1,910 $

81,992
156,910
(209,946)
20,123
49,079
(680)
48,399

Rise

Elastic

Today

Total

December 31, 2019

50,597 $
207,079
(226,227)
20,650
52,099
(2,080)
50,019 $

36,019 $
116,462
(134,362)
10,733
28,852
—
28,852 $

31 $

2,121
(1,122)
11
1,041
—
1,041 $

86,647
325,662
(361,711)
31,394
81,992
(2,080)
79,912

Rise

Elastic

Today

Total

December 31, 2018

55,867 $
223,298
(250,623)
22,055
50,597
(4,444)
46,153 $

28,869 $
138,869
(142,863)
11,144
36,019
—
36,019 $

— $
31
—
—
31
—
31 $

84,736
362,198
(393,486)
33,199
86,647
(4,444)
82,203

As of December 31, 2020 and 2019, estimated losses of approximately $0.7 million and $2.1 million, respectively, for the CSO
owned loans receivable guaranteed by the Company of approximately $2.2 million and $19.6 million, respectively, are initially
recorded at fair value and are included in Accounts payable and accrued liabilities in the Consolidated Balance Sheets.

Troubled Debt Restructurings

In certain circumstances, the Company modifies the terms of its finance receivables for borrowers experiencing financial
difficulties. Modifications may include principal and interest forgiveness. A modification of finance receivable terms is
considered a TDR if the Company grants a concession to a borrower for economic or legal reasons related to the borrower’s
financial difficulties that would not otherwise have been considered. Management considers TDRs to include all installment and
line of credit loans that were granted principal and interest forgiveness or that extended the maturity date by sixty days or more
as a part of a loss mitigation strategy for Rise and Elastic, unless excluded by policy. Once a loan has been classified as a TDR,
it is assessed for impairment based on the present value of expected future cash flows discounted at the loan's original effective
interest rate considering all available evidence. There were no loans that were modified as TDRs prior to 2017.

127

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The following table summarizes the financial effects, excluding impacts related to credit loss allowance and impairment, of
TDRs that occurred for the years ended December 31, 2020, 2019, and 2018:

(Dollars in thousands)
Outstanding recorded investment before TDR

Outstanding recorded investment after TDR

Total principal and interest forgiveness included in charge-offs within

the allowance for loan loss

2020

2019

2018

30,378 $

32,040 $

29,492

29,689

26,683

24,421

886 $

2,351 $

2,262

A loan that has been classified as a TDR remains so until the loan is liquidated through payoff or charge-off. The table below
presents the Company's average outstanding recorded investment and interest income recognized on TDR for the years ended
December 31, 2020, 2019, and 2018:

(Dollars in thousands)
Average outstanding recorded investment(1)

Interest income recognized

2020

2019

2018

21,828 $

12,560 $

15,010 $

11,013 $

9,132

14,056

1. Simple average as of December 31, 2020, 2019, and 2018, respectively.

The table below presents the Company’s loans modified in TDRs as of December 31, 2020 and 2019:

(Dollars in thousands)
Current outstanding investment
Delinquent outstanding investment
Outstanding recorded investment
Less: Impairment included in Allowance for loan losses
Outstanding recorded investment, net of impairment

2020

2019

21,261 $

5,532
26,793
(7,133)
19,660 $

11,313
5,549
16,862
(3,664)
13,198

A TDR is considered to have defaulted upon charge-off when it is over 60 days past due or earlier if deemed uncollectible.
There were approximately $14.3 million and $15.6 million of loan restructurings accounted for as TDRs that subsequently
defaulted for the year ended December 31, 2020 and 2019, respectively. The Company, and the bank originators it supports,
have commitments to lend additional funds of approximately $4.6 million to customers with available and unfunded lines of
credit at December 31, 2020.

NOTE 4—VARIABLE INTEREST ENTITIES

The Company is involved with six entities that are deemed to be VIEs: Elastic SPV, Ltd., EF SPV, Ltd., EC SPV Ltd. and three
Credit Services Organization ("CSO") lenders. Under ASC 810-10-15, Variable Interest Entities, a VIE is an entity that: (1) has
an insufficient amount of equity investment at risk to permit the entity to finance its activities without additional subordinated
financial support by other parties; (2) the equity investors are unable to make significant decisions about the entity’s activities
through voting rights or similar rights; or (3) the equity investors do not have the obligation to absorb expected losses or the
right to receive residual returns of the entity. The Company is required to consolidate a VIE if it is determined to be the primary
beneficiary, that is, the enterprise has both (1) the power to direct the activities of a VIE that most significantly impact the
entity’s economic performance and (2) the obligation to absorb losses of the entity that could potentially be significant to the
VIE. The Company evaluates its relationships with VIEs to determine whether it is the primary beneficiary of a VIE at the time
it becomes involved with the entity and it re-evaluates that conclusion each reporting period.

128

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Elastic SPV, Ltd.

On July 1, 2015, the Company entered into several agreements with a third-party lender and Elastic SPV, Ltd. (“ESPV”), an
entity formed by third-party investors for the purpose of purchasing loan participations from the third-party lender. Per the
terms of the agreements, the Company provides customer acquisition services to generate loan applications submitted to the
third-party lender. In addition, the Company licenses loan underwriting software and provides services to the third-party lender
to evaluate the credit quality of those loan applications in accordance with the third-party lender’s credit policies. ESPV
accounts for the loan participations acquired in accordance with ASC 860-10-40, Transfers and Services, Derecognition, as the
lines of credit acquired meet the criteria of a participation interest.

Once the third-party lender originates the loan, ESPV has the right, but not the obligation, to purchase a 90% interest in each
Elastic line of credit. Victory Park Management, LLC ("VPC") entered into an agreement (the "ESPV Facility") under which it
loans ESPV all funds necessary up to a maximum borrowing amount to purchase such participation interests in exchange for a
fixed return (see Note 7—Notes Payable—ESPV Facility). The Company entered into a separate credit default protection
agreement with ESPV whereby the Company agreed to provide credit protection to the investors in ESPV against Elastic loan
losses in return for a credit premium. The Company does not hold a direct ownership interest in ESPV, however, as a result of
the credit default protection agreement, ESPV was determined to be a VIE and the Company qualifies as the primary
beneficiary.

The following table summarizes the assets and liabilities of the VIE that are included within the Company’s Consolidated
Balance Sheets at December 31, 2020 and 2019:

(Dollars in thousands)
ASSETS
Cash and cash equivalents............................................................................... $
Loans receivable, net of allowance for loan losses of $13,202 and $28,852,
respectively......................................................................................................
Receivable from payment processors..............................................................

Total assets............................................................................................... $

LIABILITIES AND SHAREHOLDER'S EQUITY
Accounts payable and accrued liabilities ($23,337 and $7,690, respectively,
eliminates upon consolidation)........................................................................ $
Deferred revenue.............................................................................................

Reserve deposit liability ($23,150 and $23,150, respectively, eliminates
upon consolidation).........................................................................................
Notes payable, net............................................................................................

Total liabilities and shareholder’s equity.................................................. $

EF SPV, Ltd.

2020

2019

97,345 $

149,951
3,652
250,948 $

27,663 $

2,300

23,150
197,835
250,948 $

26,245

234,504
6,363
267,112

15,902

4,280

23,150
223,780
267,112

On October 15, 2018, the Company entered into several agreements with a third-party lender and EF SPV, Ltd. (“EF SPV”), an
entity formed by third-party investors for the purpose of purchasing loan participations from the third-party lender. Per the
terms of the agreements, the Company provides customer acquisition services to generate loan applications submitted to the
third-party lender. In addition, the Company licenses loan underwriting software and provides services to the third-party lender
to evaluate the credit quality of those loan applications in accordance with the third-party lender’s credit policies. EF SPV
accounts for the loan participations acquired in accordance with ASC 860-10-40, Transfers and Services, Derecognition, as the
installment loans acquired meet the criteria of a participation interest.

Once the third-party lender originates the loan, EF SPV has the right, but not the obligation, to purchase an interest in each Rise
bank-originated installment loan. Prior to August 1, 2019, the third-party lender retained 5% of the balances and sold a 95%
participation to EF SPV. On August 1, 2019, EF SPV purchased an additional 1% participation in the outstanding portfolio with
the participation percentage revised going forward to 96%. VPC lends EF SPV all funds necessary up to a maximum borrowing
amount to purchase such participation interests in exchange for a fixed return (see Note 7—Notes Payable—EF SPV Facility).
The Company entered into a separate credit default protection agreement with EF SPV whereby the Company agreed to provide
credit protection to the investors in EF SPV against the bank-originated loan losses in return for a credit premium. The

129

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Company does not hold a direct ownership interest in EF SPV, however, as a result of the credit default protection agreement,
EF SPV was determined to be a VIE and the Company qualifies as the primary beneficiary.

The following table summarizes the assets and liabilities of the VIE that are included within the Company’s Consolidated
Balance Sheets at December 31, 2020 and 2019:

(Dollars in thousands)
ASSETS
Cash and cash equivalents............................................................................... $
Loans receivable, net of allowance for loan losses of $14,342 and $17,436,
respectively......................................................................................................
Receivable from payment processors ($231 and $0 eliminates upon
consolidation)..................................................................................................

Total assets............................................................................................... $

LIABILITIES AND SHAREHOLDER'S EQUITY
Accounts payable and accrued liabilities ($16,459 and $7,114, respectively,
eliminates upon consolidation)........................................................................ $
Reserve deposit liability ($8,950 and $8,950, respectively, eliminates upon
consolidation)..................................................................................................
Notes payable, net............................................................................................

Total liabilities and shareholder's equity.................................................. $

EC SPV, Ltd.

2020

2019

35,450 $

83,869

713
120,032 $

17,599 $

8,950
93,483
120,032 $

7,541

111,281

681
119,503

8,576

8,950
101,977
119,503

In July 2020, the Company entered into several agreements with a third-party lender and EC SPV, Ltd. (“EC SPV”), an entity
formed by third-party investors for the purpose of purchasing loan participations from the third-party lender. Per the terms of
the agreements, the Company provides customer acquisition services to generate loan applications submitted to the third-party
lender. In addition, the Company licenses loan underwriting software and provides services to the third-party lender to evaluate
the credit quality of those loan applications in accordance with the third-party lender’s credit policies. EC SPV accounts for the
loan participations acquired in accordance with ASC 860-10-40, Transfers and Services, Derecognition, as the installment loans
acquired meet the criteria of a participation interest.

Once the third-party lender originates the loan, EC SPV has the right to purchase an interest in each Rise bank-originated
installment loan. The third-party lender retains 5% of the balances of all the loans originated and sells the remaining 95%
participation to EC SPV. VPC will lend EC SPV all funds necessary up to a maximum borrowing amount to purchase such
participation interests in exchange for a fixed return (see Note 7—Notes Payable—EC SPV Facility). The Company entered
into a separate credit default protection agreement with EC SPV whereby the Company agreed to provide credit protection to
the investors in EC SPV against Rise bank-originated loan losses in return for a credit premium. The Company does not hold a
direct ownership interest in EC SPV, however, as a result of the credit default protection agreement, EC SPV was determined to
be a VIE and the Company qualifies as the primary beneficiary.

130

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The following table summarizes the assets and liabilities of the VIE that are included within the Company’s Consolidated
Balance Sheets at December 31, 2020:

(Dollars in thousands)
ASSETS
Cash and cash equivalents.............................................................................. $
Restricted cash................................................................................................
Loans receivable, net of allowance for loan losses of $1,634........................
Receivable from payment processors ($6 eliminates upon consolidation)....

Total assets.............................................................................................. $

LIABILITIES AND SHAREHOLDER’S EQUITY
Accounts payable and accrued liabilities ($803 eliminates upon
consolidation).................................................................................................
Reserve deposit liability ($3,500 eliminates upon consolidation).................
Notes payable, net..........................................................................................
Total liabilities and shareholder’s equity................................................

2020

9,377
1,000
19,231
211
29,819

1,541
3,500
24,778
29,819

CSO Lenders

The three CSO lenders are considered VIE's of the Company; however, the Company does not have any ownership interest in
the CSO lenders, does not exercise control over them, and is not the primary beneficiary, and therefore, does not consolidate the
CSO lenders’ results with its results.

NOTE 5—PROPERTY AND EQUIPMENT

Property and equipment as of December 31, 2020 and 2019 consists of the following:

(Dollars in thousands)
Furniture and fixtures .................................................................................
Equipment ..................................................................................................
Leasehold improvements ............................................................................
Software development cost ........................................................................
Software-purchased ....................................................................................

Less accumulated depreciation ...................................................................

2020

2019

4,288 $
15,323
8,310
79,200
9,627
116,748
(82,748)
34,000 $

4,315
14,453
8,301
64,196
9,501
100,766
(64,822)
35,944

Depreciation expense was approximately $18 million, $16 million, and $11 million for the years ended December 31, 2020,
2019, and 2018, respectively.

For the years ended 2019 and 2018, the Company identified internal-use software projects whose net carrying value was
deemed unrecoverable, and therefore, fully impaired. In addition, the Company identified a group of furniture and fixtures that
had been abandoned related to one of the Company's offices. As a result, the Company recognized impairment expenses of
$681 thousand and $311 thousand in Non-operating loss within the Consolidated Income Statements for the years ended
December 31, 2019 and 2018, respectively.

131

NOTE 6—ACCOUNTS PAYABLE AND ACCRUED LIABILITIES

Accounts payable and accrued liabilities at December 31, 2020 and 2019 consist of the following:

(Dollars in thousands)
Accounts payable ........................................................................................

Accrued compensation ................................................................................

Liability for losses on CSO lender-owned consumer loans ........................

Interest payable ...........................................................................................

Other accrued liabilities ..............................................................................

2020

2019

7,568 $

15,326

680

3,852

24,826

52,252 $

10,604

15,644

2,080

4,691

5,660

38,679

NOTE 7—NOTES PAYABLE, NET

The Company has four debt facilities with VPC, the Rise SPV, LLC credit facility (the "VPC Facility"), the EF SPV Facility,
the ESPV Facility, and effective July 31, 2020, the EC SPV Facility. The facilities had the following terms as of December 31,
2020.

VPC Facility

The VPC Facility is primarily used to fund the Rise loan portfolio with a subordinated debt component used for general
corporate purposes. It provides the following term notes at:

•

A maximum borrowing amount of $200 million (amended as of July 31, 2020) used to fund the Rise loan portfolio
(“US Term Note”). Prior to the February 1, 2019 amendment, the interest rate paid on this facility was a base rate
(defined as the 3-month LIBOR, with a 1% floor) plus 11%. Upon the February 1, 2019 amendment date, the interest
rate of the debt outstanding as of the amendment date was fixed through the January 1, 2024 maturity date at 10.23%
(base rate of 2.73% plus 7.5%, which was reduced to 7.25% on January 1, 2020 as part of the amendment). At
December 31, 2019, the weighted-average base rate on the outstanding balance was 2.73% and the overall interest rate
was 10.23%. The weighted-average base rate on the outstanding balance at December 31, 2020 was 2.73% and the
overall rate was 9.98%. All future borrowings under this facility will bear an interest rate at a base rate (defined as the
greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus 7.25% at the borrowing date.

Revolving feature providing the option to pay down up to 20% of the outstanding balance, excluding the 4th Tranche
Term note, once per year during the first quarter. Amounts paid down may be drawn again at a later date prior to
maturity.

As of December 31, 2020, the VPC Facility had a total borrowing capacity of $218 million.

The 4th Tranche Term Note matures on February 1, 2021. The US Term Note matures on January 1, 2024. There are no
principal payments due or scheduled until the respective maturity dates. All assets of the Company are pledged as collateral to
secure the VPC Facility. The VPC Facility contains certain covenants for the Company such as minimum cash requirements
and a minimum book value of equity requirement. There are also certain covenants for the product portfolio underlying the
facility including, among other things, excess spread requirements, maximum roll rate and charge-off rate levels and maximum
loan-to-value ratios. The Company was in compliance with all covenants related to the VPC Facility as of December 31, 2020
and 2019.

132

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Prior to ECIL entering administration and being classified a discontinued operation by the Company on June 29, 2020, the VPC
Facility included a note used to fund the UK Sunny loan portfolio (“UK Term Note”). Upon deconsolidation of ECIL, this note
was removed from the Company's Consolidated Balance Sheets and is presented within Liabilities from discontinued operations
in all prior periods presented. Under the terms of the VPC Facility, Elevate Credit, Inc. (the "Parent") had provided a guarantee
to VPC for the repayment of the debt of any subsidiary, which included the outstanding debt of ECIL. Upon deconsolidation of
ECIL, the Company evaluated and recognized a $566 thousand liability at the Parent level related to the guarantee of ECIL's
outstanding debt balance at June 30, 2020. The liability was recognized at the fair value of the guarantee obligation based on
ECIL's cash flows and ability to repay the outstanding debt balance. ECIL completed repayment of the UK Term Note in the
third quarter of 2020 and the liability has been released.

ESPV Facility

The ESPV Facility has a maximum borrowing amount of $350 million used to purchase loan participations from a third-party
lender. Prior to the February 1, 2019 amendment, the interest rate paid on this facility was a base rate (defined as the greater of
the 3-month LIBOR rate or 1% per annum) plus 13% for the outstanding balance up to $50 million, plus 12% for the
outstanding balance greater than $50 million up to $100 million, plus 13.5% for any amounts greater than $100 million up to
$150 million, and plus 12.75% for borrowing amounts greater than $150 million. Upon the February 1, 2019 amendment date,
the interest rate on the debt outstanding as of the amendment date was fixed at 15.48% (base rate of 2.73% plus 12.75%).
Effective July 1, 2019, the interest rate on the debt outstanding as of the amendment date was set at 10.23% (base rate of 2.73%
plus 7.5%, which was reduced to 7.25% on January 1, 2020 as part of the amendment). At December 31, 2019, the weighted-
average base rate on the outstanding balance was 2.72% and the overall interest rate was 10.22%. The weighted-average base
rate on the outstanding balance at December 31, 2020 was 2.72% and the overall interest rate was 9.97%. All future borrowings
under this facility after July 1, 2019 will bear an interest rate at a base rate (defined as the greater of 3-month LIBOR, the five-
year LIBOR swap rate or 1%) plus 7.25% at the borrowing date. The ESPV Term Note has a revolving feature providing the
option to pay down up to 20% of the outstanding balance once per year during the first quarter. Amounts paid down may be
drawn again at a later date prior to maturity.

The ESPV Term Note matures on January 1, 2024. There are no principal payments due or scheduled until the maturity date.
All assets of the Company and ESPV are pledged as collateral to secure the ESPV Facility. The ESPV Facility contains certain
covenants for the Company such as minimum cash requirements and a minimum book value of equity requirement. There are
also certain covenants for the product portfolio underlying the facility including, among other things, excess spread
requirements, maximum roll rate and charge-off levels, and maximum loan-to-value ratios. The Company was in compliance
with all covenants related to the ESPV Facility as of December 31, 2020 and 2019.

EF SPV Facility

The EF SPV Facility has a maximum borrowing amount of $250 million (amended as of July 31, 2020) used to purchase loan
participations from a third-party lender. Prior to execution of the agreement with VPC effective February 1, 2019, EF SPV was
a borrower on the US Term Note under the VPC Facility and the interest rate paid on this facility was a base rate (defined as 3-
month LIBOR, with a 1% floor) plus 11%. Upon the February 1, 2019 amendment date, $43 million was re-allocated into the
EF SPV Facility and the interest rate on the debt outstanding as of the amendment date was fixed through the January 1, 2024
maturity date at 10.23% (base rate of 2.73% plus 7.5%, which was reduced to 7.25% on January 1, 2020 as part of the
amendment). The weighted-average base rate on the outstanding balance at December 31, 2019 was 2.49% and the overall
interest rate was 9.99%. The weighted-average base rate on the outstanding balance at December 31, 2020 was 2.45% and the
overall interest rate was 9.70%. All future borrowings under this facility will bear an interest rate at a base rate (defined as the
greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus 7.25% at the borrowing date. The EF SPV Term Note
has a revolving feature providing the option to pay down up to 20% of the outstanding balance once per year during the first
quarter. Amounts paid down may be drawn again at a later date prior to maturity.

The EF SPV Term Note matures on January 1, 2024. There are no principal payments due or scheduled until the maturity date.
All assets of the Company and EF SPV are pledged as collateral to secure the EF SPV Facility. The EF SPV Facility contains
certain covenants for the Company such as minimum cash requirements and a minimum book value of equity requirement.
There are also certain covenants for the product portfolio underlying the facility including, among other things, excess spread
requirements, maximum roll rate and charge-off rate levels, and maximum loan-to-value ratios. The Company was in
compliance with all covenants related to the EF SPV Facility as of December 31, 2020 and 2019.

133

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

EC SPV Facility

VPC entered into a new debt facility with EC SPV on July 31, 2020. The EC SPV Facility has a maximum borrowing amount
of $100 million used to purchase loan participations from a third-party lender. As of December 31, 2020, the interest rate paid
on this facility is a base rate (defined as the greater of 3-month LIBOR, the five-year LIBOR swap rate or 1%) plus 7.25% at
the borrowing date. The weighted-average base rate on the outstanding balance at December 31, 2020 was 2.73% and the
overall interest rate was 9.98%. The EC SPV Term Note has a revolving feature providing the option to pay down up to 20% of
the outstanding balance once per year during the first quarter. Amounts paid down may be drawn again at a later date prior to
maturity.

The EC SPV Term Note matures on January 1, 2024. There are no principal payments due or scheduled until the maturity date.
All assets of the Company and EC SPV are pledged as collateral to secure the EC SPV Facility. The EC SPV Facility contains
certain covenants for the Company such as minimum cash requirements and a minimum book value of equity requirement.
There are also certain covenants for the product portfolio underlying the facility including, among other things, excess spread
requirements, maximum roll rate and charge-off rate levels, and maximum loan-to-value ratios. The Company was in
compliance with all covenants related to the EC SPV Facility as of December 31, 2020.

VPC, ESPV SPV, EF SPV and EC SPV Facilities:

The outstanding balance of Notes payable, net of debt issuance costs, for the years ended December 31, 2020 and 2019 are as
follows:

(Dollars in thousands)
US Term Note bearing interest at the base rate + 7.25% (2020) or + 7.5% (2019)........
4th Tranche Term Note bearing interest at the base rate + 13%......................................
ESPV Term Note bearing interest at the base rate + 7.25% (2020) or 7.5% (2019).......
EF SPV Term Note bearing interest at the base rate + 7.25% (2020) or + 7.5% (2019)
EC SPV Term Note bearing interest at the base rate + 7.25%........................................

104,500 $

18,050
199,500
93,500
25,000

2020

2019

Debt issuance costs..........................................................................................................
Total .............................................................................................................................

(2,147)
438,403 $

182,000

18,050
226,000
102,000
—

(2,611)
525,439

The change in the facility balances includes the following:

•

US Term Note - Paydowns of $27.5 million, $25 million and $25 million in the first, second, and fourth quarter of
2020, respectively;

ESPV Term Note - Paydowns of $6.5 million and $20 million in the first and second quarter of 2020, respectively.

EF SPV Term Note - Draw of $6.5 million in the first quarter of 2020 and a paydown of $15 million in the second
quarter of 2020; and

EC SPV Term Note - Draw of $25 million in the fourth quarter of 2020;

The Company paid a $2.4 million amendment fee on the ESPV Facility during the first quarter of 2019 that is included in
deferred debt issuance costs and will be amortized into interest expense over the remaining life of the facility (through January
1, 2024). Additionally, the Company incurred an $850 thousand prepayment penalty during the second quarter of 2019 for the
early repayment on the 4th Tranche Term Note that is included in interest expense.

Per the terms of the February amendments and the July 31, 2020 EC SPV agreement, the Company qualifies for a 25 bps rate
reduction on the VPC, ESPV, EF SPV, and EC SPV facilities effective January 1, 2021. This reduction does not apply to the 4th
Tranche Term Note. The Company has evaluated the interest rates for its debt and believes they represent market rates based
on the Company’s size, industry, operations and recent amendments. As a result, the carrying value for the debt approximates
the fair value.

134

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The following table presents the future debt maturities as of December 31, 2020:

Year (dollars in thousands)
2021........................................................................... $

2022...........................................................................

2023...........................................................................

2024...........................................................................

2025...........................................................................

Thereafter.................................................................

December 31, 2020

18,050

—

422,500

—

Total ...................................................................... $

440,550

NOTE 8—GOODWILL AND INTANGIBLE ASSETS

The Company’s goodwill represents the excess purchase price over the estimated fair market value of the net assets acquired by
the predecessor parent company, Think Finance, Inc. (“Think Finance”) related to the Elastic and previously consolidated UK
reporting units. The Company performs an impairment review of goodwill and intangible assets with an indefinite life annually
at October 1. As a result of the global economic impact and uncertainty due to the COVID-19 pandemic, the Company
concluded a triggering event had occurred as of March 31, 2020, and accordingly, performed interim impairment testing on the
goodwill balances of its reporting units. The Company performed a detailed qualitative and quantitative assessment of each
reporting unit and concluded that the goodwill associated with the previously consolidated UK reporting unit was impaired as
the fair value of the UK reporting unit was less than the carrying amount. The impairment loss of $9.3 million is included in
Loss from discontinued operations due to the deconsolidation of ECIL. While there was a decline in the fair value of the Elastic
reporting unit at March 31, 2020, there was no impairment identified during the quantitative assessment. The annual test was
completed as of October 1, 2020 and the Company determined that there was no evidence of impairment of goodwill or
indefinite lived intangible assets. For the period from March 31, 2020 to October 1, 2020, the fair value of the Elastic reporting
unit remained steady and there was no impairment identified. No events or circumstances occurred between October 1 and
December 31, 2020 that would more likely than not reduce the fair value of the Elastic reporting unit below the carrying
amount. The Company has $6.8 million of goodwill (all related to the Elastic reporting unit) on the Consolidated Balance
Sheets as of December 31, 2020 and December 31, 2019, respectively. Of the total goodwill balance, approximately $270
thousand is deductible for tax purposes.

The Company's impairment evaluation of goodwill is based on comparing the fair value of the respective reporting unit to its
carrying value. The fair value of the reporting unit is determined based on a weighted average of the income and market
approaches. The income approach establishes fair value based on estimated future cash flows of the reporting unit, discounted
by an estimated weighted-average cost of capital developed using the capital asset pricing model, which reflects the overall
level of inherent risk of the reporting unit. The income approach uses the Company's projections of financial performance for a
six- to nine-year period and includes assumptions about future revenue growth rates, operating margins and terminal values.
The market approach establishes fair value by applying cash flow multiples to the respective reporting unit's operating
performance. The multiples are derived from other publicly traded companies that are similar but not identical from an
operational and economic standpoint. The Company’s estimates are based upon assumptions believed to be reasonable.
However, given the inherent uncertainty in determining the assumptions underlying a discounted cash flow analysis,
particularly in the current volatile market, actual results may differ from those used in these valuations which could result in
additional impairment charges in the future.

135

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The carrying value of acquired intangible assets as of December 31, 2020 is presented in the table below:

(Dollars in thousands)
Assets subject to amortization:

Cost

Accumulated
Amortization

Net

Acquired technology...................................................................

211 $

(211) $

Non-compete...............................................................................
Customers....................................................................................

Assets not subject to amortization:

Domain names.............................................................................

2,461
126

531

(1,859)
(126)

—

3,329 $

(2,196) $

The carrying value of acquired intangible assets as of December 31, 2019 is presented in the table below:

(Dollars in thousands)
Assets subject to amortization:

Cost

Accumulated
Amortization

Net

Acquired technology ................................................................

211 $

(211) $

Non-compete ............................................................................
Customers .................................................................................

2,461
126

(1,739)
(126)

Assets not subject to amortization:

Domain names ..........................................................................

531
3,329 $

—
(2,076) $

—
602
—

531

1,133

—
722
—

531
1,253

In May 2018, a party to a non-compete agreement terminated employment with the Company. The terms of the non-compete
agreement expired one year after termination. The Company determined that the useful life of the non-compete agreement
should coincide with its expiration and therefore amortized the remaining carrying value on a straight-line basis through May
2019. As of December 31, 2020, the non-compete agreement was fully amortized.

Total amortization expense recognized for the years ended December 31, 2020, 2019 and 2018 was approximately $120
thousand, $310 thousand, and $411 thousand respectively. The weighted-average remaining amortization period for the
intangible assets was 5, 6 and 6 years at December 31, 2020, 2019 and 2018, respectively.

Estimated amortization expense relating to intangible assets subject to amortization for the succeeding five years is as follows:

Year (dollars in thousands)
2021...........................................................................................................................................................
2022...........................................................................................................................................................
2023...........................................................................................................................................................
2024...........................................................................................................................................................
2025...........................................................................................................................................................

Amount

120
120
120
120
120

NOTE 9—LEASES

The Company has non-cancelable operating leases for facility space and equipment with varying terms. All of the active leases
for facility space qualified for capitalization under FASB ASC 842, Leases. These leases have remaining lease terms of two to
six years, and some may include options to extend the leases for up to ten years. The extension terms are not recognized as part
of the right-of-use assets. The Company has elected not to capitalize leases with terms equal to, or less than, one year. As of
December 31, 2020 and 2019, net assets recorded under operating leases were $8.3 million and $10.2 million, respectively, and
net lease liabilities were $12.0 million and $14.4 million, respectively.

The Company analyzes contracts above certain thresholds to identify leases and lease components. Lease and non-lease
components are not separated for facility space leases. The Company uses its contractual borrowing rate to determine lease
discount rates when an implicit rate is not available.

136

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Rental expense prior to the Company's adoption of ASC 842 was $2.8 million for the year ended December 31, 2018,
respectively, and is reported in Occupancy and equipment in the Consolidated Income Statements. Total lease cost recognized
after the adoption of ASC 842 for the years ended December 31, 2020 and 2019, as included in Occupancy and equipment in
the Consolidated Income Statements, is detailed in the table below.

Lease cost (dollars in thousands)
Operating lease cost......................................................................................... $
Short-term lease cost........................................................................................

Total lease cost

Further information related to leases is as follows:

Supplemental cash flows information (dollars in thousands)
Cash paid for amounts included in the measurement of lease liabilities......... $
Right-of-use assets obtained in exchange for lease obligations...................... $
Weighted-average remaining lease term..........................................................
Weighted-average discount rate......................................................................

Future minimum lease payments as of December 31, 2020 are as follows:

Year ended December 31,

2020

2019

3,231 $
—
3,231 $

3,138
22
3,160

Year ended December 31,

2020

2019

$
$

3,760
—
3.6 years
10.23 %

3,135
1,110
4.5 years
10.23 %

Year (dollars in thousands)

Amount

2021...................................................................................................................................................... $
2022......................................................................................................................................................
2023......................................................................................................................................................
2024......................................................................................................................................................
2025......................................................................................................................................................
Thereafter ...........................................................................................................................................

Total future minimum lease payments................................................................................................... $
Less: Imputed interest...........................................................................................................................

Operating lease liabilities.......................................................................................................................... $

3,876
3,984
3,486
1,438
1,254
638
14,676

(2,724)
11,952

NOTE 10—SHARE-BASED COMPENSATION

Share-based compensation expense recognized for the years ended December 31, 2020, 2019 and 2018 totaled approximately
$8.1 million, $9.9 million and $8.2 million, respectively.

2016 Omnibus Incentive Plan

The 2016 Omnibus Incentive Plan (“2016 Plan”) was adopted by the Company’s Board of Directors on January 5, 2016 and
approved by the Company’s stockholders thereafter. The 2016 Plan became effective on June 23, 2016. The 2016 Plan provides
for the grant of incentive stock options to the Company’s employees, and for the grant of non-qualified stock options, stock
appreciation rights, restricted stock, restricted stock units, dividend equivalent rights, cash-based awards (including annual cash
incentives and long-term cash incentives), and any combination thereof to the Company’s employees, directors and consultants.
In connection with the 2016 Plan, the Company has reserved but not issued under the 2016 Plan 7,451,291 shares of common
stock, which includes shares that would otherwise return to the 2014 Equity Incentive Plan (the "2014 Plan") as a result of
forfeiture, termination, or expiration of awards previously granted under the 2014 Plan and outstanding when the 2016 Plan
became effective.

The 2016 Plan will automatically terminate 10 years following the date it became effective, unless the Company terminates it
sooner. In addition, the Company’s Board of Directors has the authority to amend, suspend or terminate the 2016 Plan provided
such action does not impair the rights under any outstanding award.

137

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

As of December 31, 2020, the total number of shares available for future grants under the 2016 Plan was 3,085,505 shares.

The Company has in the past and may in the future make grants of share-based compensation as inducement awards to new
employees who are outside the 2016 Plan. The Company's board may rely on the employment inducement exception under
NYSE Rule 303A.08 in order to approve the grants.

2014 Equity Incentive Plan

The Company adopted the 2014 Plan on May 1, 2014. The 2014 Plan permitted the grant of incentive stock options, non-
statutory stock options, and restricted stock. On April 27, 2017 the Company's Board of Directors terminated the 2014 Plan as
to future awards and confirmed that underlying shares corresponding to awards under the 2014 Plan that were outstanding at the
time the 2016 Plan became effective that are forfeited, terminated or expire will become available for issuance under the 2016
Plan.

In conjunction with the 2016 and 2014 Plans, as of December 31, 2020, the Company had granted stock options and RSUs
which are described in more detail below.

Stock Options

Stock options are awarded to encourage ownership of the Company's common stock by employees and to provide increased
incentive for employees to render services and to exert maximum effort for the success of the Company. The Company's stock
options generally permit net-share settlement upon exercise. The option exercise price, vesting schedule and exercise period are
determined for each grant by the administrator of the applicable plan. The Company's stock options generally have a 10-year
contractual term and vest over a 4-year period from the grant date.

The weighted-average grant-date fair value for options granted in 2020 was $2.17. These options have a contractual term of 10
years and vest 100% on the third anniversary of the effective date. The assumptions used to determine the fair value of options
granted in the years ended December 31, 2020 and 2019 using the Black-Scholes-Merton model are as follows:

Dividend yield

Risk-free interest rate .................................................................................

Expected volatility (weighted-average and range, if applicable)

Expected term .............................................................................................

2020

2019

0 %

0.53 %

52 %

7 years

0 %

1.43% to 2.47%

55% (52% to 55%)

7 years

The expected term of the options granted is the period of time from the grant date to the date of expected exercise estimated
using historical data. The expected volatility was determined based on the Company's stock price. The risk-free interest rate
used is the current yield on US Treasury notes with a term equal to the expected term of the options at the grant date. The
expected dividend yield is based on annualized dividends on the underlying share during the expected term of the option.

A summary of stock option activity as of and for the year ended December 31, 2020 is presented below:

Stock Options
Outstanding at December 31, 2019...................................................
Granted ...........................................................................................
Exercised(1)........................................................................................
Expired..............................................................................................
Canceled/Forfeited............................................................................
Outstanding at December 31, 2020....................................................
Options exercisable at December 31, 2020.......................................

Weighted-Average
Exercise Price

Weighted-Average
Remaining
Contractual Life
(in years)

2,269,178 $
55,161
(712,500)
(25,000)
(700,154)
886,685
886,685 $

4.58
3.39
2.13
2.13
5.32
5.94
5.94

3.94
3.94

(1) During the year ended December 31, 2020, certain options were net share-settled to cover the required withholding tax and the remaining amounts were
converted into an equivalent number of shares of the Company's common stock. The Company withheld 511,920 shares for applicable income and other
employment taxes and remitted the cash to the appropriate taxing authorities.

138

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

At December 31, 2020, the following options were outstanding at their respective exercise price:

Exercise Price
$2.13.........................................................................................................................................................

$4.29 - 4.57...............................................................................................................................................

$5.15 - 5.59...............................................................................................................................................

$6.31.........................................................................................................................................................

$8.08 - 8.32...............................................................................................................................................

Total .......................................................................................................................................................

Options Outstanding

25,000

200,000

226,687

243,821

191,177

886,685

At December 31, 2020, there was no unrecognized compensation cost related to non-vested stock options. The total intrinsic
value of options exercised for the year December 31, 2020 was $1.1 million.

Restricted Stock Units

RSUs are awarded to serve as a key retention tool for the Company to retain its executives and key employees. RSUs will
transfer value to the holder even if the Company’s stock price falls below the price on the date of grant, provided that the
recipient provides the requisite service during the period required for the award to “vest.”

The weighted-average grant-date fair value for RSUs granted under the 2016 Plan during the year ended December 31, 2020
was $1.65. These RSUs primarily vest 25% on the first anniversary of the effective date, and 25% each year thereafter, until full
vesting on the fourth anniversary of the effective date.

A summary of RSU activity as of and for the year ended December 31, 2020 is presented below:

RSUs
Unvested at December 31, 2019..............................................................................

Granted ..................................................................................................................
Vested(1)....................................................................................................................
Canceled/Forfeited ................................................................................................

4,161,862 $

1,258,059

(1,559,107)

(936,728)

Unvested at December 31, 2020..............................................................................

2,924,086

Expected to vest at December 31, 2020...................................................................

2,355,775 $

6.10

1.65

6.41

5.64

4.17

4.28

Weighted-Average
Grant-Date Fair
Value

(1) During the year ended December 31, 2020, certain RSUs were net share-settled to cover the required withholding tax and the remaining amounts were

converted into an equivalent number of shares of the Company's common stock. The Company withheld 316,254 shares for applicable income and other
employment taxes and remitted the cash to the appropriate taxing authorities.

During the year ended December 31, 2020, the aggregate intrinsic value of vested and expected to vest RSUs was $9.4 million.
The total intrinsic value of RSUs that vested during the year ended December 31, 2020 was $3.6 million.

At December 31, 2020, there was approximately $6.7 million of unrecognized compensation cost related to non-vested RSUs
which is expected to be recognized over a weighted-average period of 2.1 years. The total fair value of RSUs vested for the year
ended December 31, 2020 was $10.0 million.

Employee Stock Purchase Plan

The Company offers an Employee Stock Purchase Plan ("ESPP") to eligible employees. There are currently 1,816,716 shares
authorized for the ESPP and 704,407 shares reserved for the ESPP. There were 528,775 shares purchased under the ESPP for
the year ended December 31, 2020. Within share-based compensation expense for the years ended December 31, 2020, 2019
and 2018, $637 thousand, $676 thousand, and $562 thousand, respectively, relates to the ESPP.

139

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

NOTE 11—FAIR VALUE MEASUREMENTS

The accounting guidance on fair value measurements establishes a fair value hierarchy that prioritizes the inputs to valuation
techniques used to measure fair value. The hierarchy gives the highest priority to unadjusted quoted prices in active markets for
identical assets or liabilities (Level 1 measurements) and the lowest priority to measurements involving significant
unobservable inputs (Level 3 measurements).

The Company groups its assets and liabilities measured at fair value in three levels of the fair value hierarchy, based on the fair
value measurement technique, as described below:

Level 1—Valuation is based upon quoted prices (unadjusted) for identical assets and liabilities in active exchange markets that
the Company has the ability to access at the measurement date.

Level 2—Valuation is based upon quoted prices for similar instruments in active markets, quoted prices for identical or similar
instruments in markets that are not active, and model-based valuation techniques with significant assumptions and inputs that
are observable in the market or can be derived principally from or corroborated by observable market data.

Level 3—Valuation is derived from model-based techniques that use inputs and significant assumptions that are supported by
little or no observable market data. These unobservable assumptions reflect estimates of assumptions that market participants
would use in pricing the asset or liability. Valuation techniques include the use of pricing models, discounted cash flow models
and similar techniques.

The Company monitors the market conditions and evaluates the fair value hierarchy levels at least quarterly. For any transfers
in and out of the levels of the fair value hierarchy, the Company discloses the fair value measurement at the beginning of the
reporting period during which the transfer occurred. For the years ended December 31, 2020 and 2019, there were no
significant transfers between levels.

The level of fair value hierarchy within which a fair value measurement in its entirety falls is based on the lowest-level input
that is most significant to the fair value measurement in its entirety. In the determination of the classification of assets and
liabilities in Level 2 or Level 3 of the fair value hierarchy, the Company considers all available information, including
observable market data, indications of market conditions, and its understanding of the valuation techniques and significant
inputs used. Based upon the specific facts and circumstances, judgments are made regarding the significance of the Level 3
inputs to the fair value measurements of the respective assets and liabilities in their entirety. If the valuation techniques that are
most significant to the fair value measurements are principally derived from assumptions and inputs that are corroborated by
little or no observable market data, the asset or liability is classified as Level 3.

Financial Assets and Liabilities Not Measured at Fair Value

The Company has evaluated Loans receivable, net of allowance for loan losses, Receivable from CSO lenders, Receivable from
payment processors and Accounts payable and accrued expenses, and believes the carrying value approximates the fair value
due to the short-term nature of these balances. The Company has also evaluated the interest rates for Notes payable, net and
believes they represent market rates based on the Company’s size, industry, operations and recent amendments. As a result, the
carrying value for Notes payable, net approximates the fair value. The Company classifies its fair value measurement
techniques for the fair value disclosures associated with Loans receivable, net of allowance for loan losses, Receivable from
CSO lenders, Receivable from payment processors, Accounts payable and accrued liabilities and Notes payable, net as Level 3
in accordance with ASC 820-10, Fair Value Measurements and Disclosures (“ASC 820-10”).

Fair Value Measurements on a Recurring Basis

On January 11, 2018, the Company and ESPV each entered into one interest rate cap transaction with a counterparty to mitigate
the floating rate interest risk on a portion of the debt under the VPC Facility and the ESPV Facility, respectively. On January
16, 2018, the Company and ESPV paid fixed premiums of $719 thousand and $648 thousand for the interest rate caps on the
US Term Note (under the VPC Facility) and the ESPV Facility, respectively. The interest rate caps matured on February 1,
2019. The interest rate caps qualified for hedge accounting as cash flow hedges. Gains and losses on the interest rate caps were
recognized in Accumulated other comprehensive income in the period incurred and subsequently reclassified to Interest
expense when the hedged expenses were recorded.

140

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The Company used model-derived valuations that discounted the future expected cash receipts that would occur if variable
interest rates rose above the strike price of the caps. The variable interest rates used in the calculation of projected receipts on
the caps were based on an expectation of future interest rates derived from observable market interest rate curves and volatilities
in active markets (Level 2). The following tables summarize these interest rate caps as of and for the years ended December 31,
2019 and 2018 (dollars in thousands) and no activity related to interest rate caps was incurred for the year ended December 31,
2020:

Unrecognized gains recognized in Accumulated
other comprehensive income

US Term Note interest rate cap
ESPV Facility interest rate cap

Year ended December 31, 2019 Year Ended December 31, 2018
159
— $
$
144
—
303
— $

Gains recognized in Interest expense

Year ended December 31, 2019 Year Ended December 31, 2018

US Term Note interest rate cap

ESPV Facility interest rate cap

159 $

144

303 $

1,272

1,145

2,417

On June 29, 2020, ECIL entered administration and was therefore deconsolidated by the Company and its results presented as
discontinued operations. The Company had guaranteed ECIL's repayment of its outstanding debt to VPC. See Note 7—Notes
Payable for more information regarding the guarantee of the UK Term Note. The fair value of the guarantee obligation was
$566 thousand and was recognized at June 30, 2020 within Net loss from discontinued operations in the Consolidated Income
Statements and as Liabilities from discontinued operations on the Consolidated Balance Sheets.

The fair value of the guarantee obligation was determined by using estimated cash flow scenarios that discounted ECIL's debt
repayment schedules by the current interest rate on the UK Term Note which approximated a market value rate. The Company
probability-weighted each scenario to calculate the weighted average fair value of the guarantee obligation. ECIL repaid its debt
in full as of September 30, 2020 and the guarantee obligation was released.

NOTE 12—DERIVATIVES

The Company and ESPV have periodically used hedging programs to manage interest rate risk associated with future interest
payments. The Company and ESPV entered into two interest rate cap instruments on January 11, 2018, which matured on
February 1, 2019. The Company had no outstanding derivative instruments as of December 31, 2020 and 2019.

Cash Flow Hedges

The Company and ESPV utilized interest rate caps to offset interest rate fluctuations in the Company's and ESPV's future
interest payments on certain of their Notes payable. The financial instruments were designated and accounted for as cash flow
hedges, and the Company and ESPV measured the effectiveness of the hedges at least quarterly. Effective gains or losses
related to these cash flow hedges were reported in Accumulated other comprehensive income (loss) and reclassified into
earnings, through interest expense, in the period or periods in which the hedged transactions affected earnings. See Note 11—
Fair Value for additional information on these cash flow hedges.

The following table summarizes the activity that was recorded in Accumulated other comprehensive income (loss) in addition
to reclassifications from Accumulated other comprehensive income (loss) into earnings related to each of the Company's and
ESPV's interest rate caps during the years ended December 31, 2019 and 2018.

141

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

(Dollars in thousands)
Beginning unrealized gains in Accumulated other
comprehensive income
Gross gains recognized in Accumulated other
comprehensive income
Gains reclassified to income through Interest
expense
Ending unrealized gains in Accumulated other
comprehensive income

Year ended December 31, 2019
ESPV Facility
US Term Note

Year Ended December 31, 2018
ESPV Facility
US Term Note

159 $

144 $

— $

—

1,431

1,289

(159)

(144)

(1,272)

(1,145)

— $

159 $

144

There were no interest rate caps during the year ended December 31, 2020.

NOTE 13—INCOME TAXES

Income tax expense for the years ended December 31, 2020, 2019 and 2018 consists of the following:

(Dollars in thousands)
Current income tax expense (benefit):

2020

2019

2018

Federal.........................................................................................
State.............................................................................................

Total current income tax expense..........................................................

— $

(350)

— $

576

Deferred income tax expense (benefit):

Federal.........................................................................................

State.............................................................................................
Total deferred income tax expense........................................................

10,985
275
11,260

9,643
1,940
11,583

Total income tax expense...................................................................... $

10,910 $

12,159 $

(5)

150

145

326
(97)
229

374

No material penalties or interest related to taxes were recognized for the years ended December 31, 2020, 2019 and 2018.

The Company's consolidated effective tax rates for continuing operations were 23%, 32% and 3% for the years ended
December 31, 2020, 2019 and 2018, respectively. The Company's US cash effective tax rate for 2020 was approximately 2.8%.

The differences between the provision for income tax and the amount that would result if the federal statutory rate were applied
to the pre-tax financial income for the years ended December 31, 2020, 2019 and 2018 were as follows:

(Dollars in thousands)
Federal statutory rate of 21%................................................................
State income tax provision....................................................................
Permanent differences...........................................................................
Change in federal statutory rate - US tax reform..................................
Research and development credit..........................................................
Other......................................................................................................
Total............................................................................................

2020

2019

2018

9,894 $
(377)
2,242
—
(1,757)
908
10,910 $

8,054 $
1,611
2,462
—
(860)
892
12,159 $

2,966
579
225
(970)
(2,493)
67
374

142

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

On December 22, 2017, the SEC issued SAB 118, which provides guidance on accounting for tax effects of the Act. SAB 118
provides a measurement period of up to one year from the enactment date to complete the accounting. The Company completed
its accounting of the impact of the reduction in the corporate tax rate and remeasurement of certain deferred tax assets and
liabilities based on the rate at which they are expected to reverse in the future, generally 21%, in 2018. During the year ended
December 31, 2018, the Company recorded a benefit of $970 thousand to its provisional amounts related to the Act, which had
a (7)% impact for the year ended December 31, 2018.

The tax effects of temporary differences that give rise to significant portions of deferred tax assets and deferred tax liabilities at
December 31, 2020 and 2019 are presented below:

(Dollars in thousands)
Deferred Tax Assets:

Allowance for losses on loans receivable............................................ $
Net operating loss carryforward..........................................................
Research and development credit........................................................
Deferred equity compensation costs....................................................
Accrued expenses................................................................................
Deferred equity issuance costs............................................................
Other....................................................................................................
Total deferred tax assets......................................................................

Deferred Tax Liabilities:

Property and equipment, principally due to differences in

depreciation......................................................................................
Amortization of intangible assets........................................................
Prepaid expenses.................................................................................
Net deferred tax assets before valuation allowance............................
Valuation allowance......................................................................................

Deferred tax assets, net........................................................................ $

2020

2019

4,600 $
15,954
5,765
1,244
8,279
26
1,165
37,033

(2,037)
(7,486)
(1,552)
25,958
—
25,958 $

8,450
196
3,139
2,130
3,426
23
671
18,035

(609)
(7,416)
(1,226)
8,784
—
8,784

For purposes of evaluating the need for a deferred tax valuation allowance, significant weight is given to evidence that can be
objectively verified. The following provides an overview of the assessment that was performed.

At December 31, 2020 and 2019, the Company did not establish a valuation allowance for its deferred tax assets ("DTA”) based
on management’s expectation of generating sufficient taxable income in a look forward period over the next one to four years.
The Federal NOL carryforward from operations at December 31, 2020 was approximately $64.8 million. Any research and
development credits recognized as a deferred tax asset expire beginning in 2036. The ultimate realization of the resulting
deferred tax asset is dependent upon generating sufficient taxable income prior to the expiration of this carryforward. The
Company considered the following factors when making its assessment regarding the ultimate realizability of the deferred tax
assets.

Significant factors include the following:

•

The Company is in a three-year cumulative pre-tax income position in 2020. Additionally, the Company has a history of
utilizing its past NOL carryforwards.

Due to the short-term nature of the loan portfolio and the other material items that comprise the deferred tax assets, net, the
Company estimates that the majority of these deferred tax items will reverse within one year and the remainder to reverse
within three to four years.

The Company has given due consideration to all the factors and has concluded that the deferred tax asset is expected to be
realized based on management’s expectation of generating sufficient taxable income and the reversal of tax timing differences
in a look-forward period over the next one to four years. Although realization is not assured, management believes it is more
likely than not that all of the recorded deferred tax assets will be realized. The amount of the deferred tax assets considered
realizable, however, could be adjusted in the future if estimates of future taxable income change. As a result, at December 31,
2020 and 2019, the Company did not establish a valuation allowance for the DTA.

The Company has no recorded liabilities for uncertain tax positions at December 31, 2020 and 2019.

143

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

NOTE 14—COMMITMENTS, CONTINGENCIES AND GUARANTEES

Contingencies

Currently and from time to time, the Company may become a defendant in various legal and regulatory actions that arise in the
ordinary course of business. The Company generally cannot predict the eventual outcome, the timing of the resolution or the
potential losses, fines or penalties of such legal and regulatory actions. Actual outcomes or losses may differ materially from the
Company's current assessments and estimates, which could have a material adverse effect on the Company's business,
prospects, results of operations, financial condition or cash flows.

In accordance with applicable accounting guidance, the Company establishes an accrued liability for litigation, regulatory
matters and other legal proceedings when those matters present material loss contingencies that are both probable and
reasonably estimable. Even when an accrual is recorded, the Company may be exposed to loss in excess of any amounts
accrued.

Other Matters:

In December 2019, the Think Finance, Inc. ("TFI") bankruptcy plan was confirmed, and any potential future claims from the
TFI Creditors' Committee were assigned to the Think Finance Litigation Trust (“TFLT”). On August 14, 2020, the TFLT filed
an adversary proceeding against Elevate Credit, Inc. in the United States Bankruptcy Court for the Northern District of Texas,
alleging certain avoidance claims related to Elevate's spin-off from TFI under the Bankruptcy Code and the Texas Uniform
Fraudulent Transfer Act ("TUFTA"). If it were determined that the spin-off constituted a fraudulent conveyance or that there
were other avoidance actions associated with the spin-off, then the spin-off could be deemed void and there could be a number
of different remedies imposed against Elevate, including without limitation, the requirement that Elevate has to pay money
damages. While the TFLT values this claim at $246 million, the Company believes that it has valid defenses to the claim and
intends to vigorously defend itself against this claim. Additionally, a class action lawsuit against Elevate was filed on August
14, 2020 in the Eastern District of Virginia alleging violations of usurious interest and aiding and abetting various racketeering
activities related to the operations of TFI prior to and immediately after the 2014 spin-off. Elevate views this lawsuit as without
merit and intends to vigorously defend its position. Based upon preliminary settlement discussions in the fourth quarter of 2020,
the Company accrued a contingent loss in the amount of $17 million for estimated losses related to the TFLT and class action
disputes at December 31, 2020. This accrual is recognized as Non-operating loss in the Consolidated Income Statements and as
Accounts payable and accrued liabilities on the Consolidated Balance Sheets.

On June 5, 2020, the District of Columbia (the "District") sued Elevate in the Superior Court of the District of Columbia
alleging that Elevate may have violated the District's Consumer Protection Procedures Act and the District of Columbia's
Municipal Regulations in connection with loans issued by banks in the District of Columbia. This action has been removed to
federal court, but the District has filed a motion to remand to the Superior Court on August 3, 2020. Elevate disagrees that it has
violated the above referenced laws and regulations and it intends to vigorously defend its position.

In addition, on January 27, 2020, an Elevate wholly-owned subsidiary and other non-affiliated service providers to banks were
sued in a class action lawsuit in Washington state. The Plaintiff in the case claims that Elevate and the other non-affiliated
service providers to banks have violated Washington’s Consumer Protection Act by engaging in unfair or deceptive practices.
The lawsuit was removed to federal court. On January 12, 2021, the court granted Rise's motion to dismiss, however Plaintiffs
amended the complaint on January 25, 2021, suing Elevate alleging it is the true lender and violated Washington's Consumer
Protection Act. Elevate disagrees that it has violated the above referenced law and it intends to vigorously defend its position.

In California, two separate actions have been filed seeking damages and public injunctive relief and alleging unconscionable
interest rates on Rise loans - one lawsuit in the Superior Court of California, and one demand for arbitration. The Plaintiffs in
these actions assert claims under the “unlawful,” “unfair,” and “fraudulent” prongs of the California Unfair Competition Law
(“UCL”) and for breach of contract and civil conspiracy. The “unlawful” UCL claims are premised upon alleged violations of
(a) the California Financing Law’s prohibition on unconscionable loans and (b) the California False Advertising Law. The
arbitration claimant further alleges violations of the Electronic Fund Transfer Act and the Rosenthal Fair Debt Collection
Practices Act. Plaintiff dismissed the state court actions. Elevate disagrees that it has violated the above referenced laws and it
intends to vigorously defend its position.

144

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

Commitments

The Elastic product, which offers lines of credit to consumers, had approximately $275.9 million and $251.2 million in
available and unfunded credit lines at December 31, 2020 and 2019, respectively. From May 2017 through September 2020, the
Rise product offered lines of credit to consumers in certain states and had approximately $0.0 million and $8.3 million at
December 31, 2020 and 2019, respectively, in available and unfunded credit lines. The Today Card product had approximately
$5.4 million and $0.6 million in available and unfunded credit lines at December 31, 2020 and 2019, respectively. While these
amounts represented the total available unused credit lines, the Company has not experienced and does not anticipate that all
line of credit customers and credit card customers will access their entire available credit lines at any given point in time. The
Company has not recorded a loan loss reserve for unfunded credit lines as the Company has the ability to cancel commitments
within a relatively short timeframe.

Effective June 2017, the Company entered into a seven-year lease agreement for office space in San Diego, California. Upon
the commencement of the lease, the Company was required to provide the lessor with an irrevocable and unconditional $500
thousand letter of credit. Provided the Company is not in default of any terms of the lease agreement, the outstanding required
balance of the letter of credit will be reduced by $100 thousand per year beginning on the second anniversary of the lease
commencement and ending on the fifth anniversary of the lease agreement. The minimum balance of the letter of credit will be
at least $100 thousand throughout the duration of the lease. At December 31, 2020 and 2019, the Company had $300 thousand
and $400 thousand, respectively, of cash balances securing the letter of credit which is included in Restricted cash within the
Consolidated Balance Sheets.

Guarantees

CSO Program:

In connection with its CSO programs, the Company guarantees consumer loan payment obligations to CSO lenders and is
required to purchase any defaulted loans it has guaranteed. The guarantee represents an obligation to purchase specific loans
that go into default.

UK Debt Guarantee:

As a result of ECIL’s entry into administration and deconsolidation, the Company had recognized a guarantee obligation related
to the repayment of the UK Term Note by ECIL. The fair value of the guarantee obligation was $566 thousand and was
recognized at June 30, 2020 within Net loss from discontinued operations in the Consolidated Income Statements and as
Liabilities from discontinued operations on the Consolidated Balance Sheets. See Note 5—Notes Payable for more information
regarding the guarantee of the UK Term Note. ECIL has fully repaid the UK Term Note and the guarantee obligation has been
released as of December 31, 2020.

Indemnifications and contingent loss accrual

In the ordinary course of business, the Company may indemnify customers, vendors, lessors, investors, and other parties for
certain matters subject to various terms and scopes. For example, the Company may indemnify certain parties for losses due to
the Company's breach of certain agreements or due to certain services it provides. As the Company has previously disclosed,
the Company has also entered into separate indemnification agreements with the Company’s directors and executive officers, in
addition to the indemnification provided for in the Company’s amended and restated bylaws. These agreements, among other
things, provide that the Company will indemnify its directors and executive officers for certain expenses, including attorneys’
fees, judgments, penalties, fines and settlement amounts incurred by a director or executive officer in any action or proceeding
arising out of their services as one of the Company’s or, where applicable, TFI’s directors or executive officers, or any of the
Company’s subsidiaries or any other company or enterprise to which the person provides services at the Company’s request.
The indemnification agreements also set forth certain procedures that will apply in the event of a claim for indemnification
thereunder.

145

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

During the year ended December 31, 2020, the Company accrued a contingent loss related to a legal matter in the amount of
$7.1 million with $4.4 million remaining accrued at year-end. The accrual is recognized as Non-operating loss in the
Consolidated Income Statements and as Accounts payable and accrued liabilities on the Consolidated Balance Sheets. This
contingent loss is based on a probable settlement composed of both cash and certain amounts that are subject to valuation
adjustments until the final settlement. The table below presents a rollforward of the amounts accrued for the year ended
December 31, 2020.

(Dollars in thousands)
Beginning balance at December 31, 2019............................................................................. $
Expected loss accrual.......................................................................................................
Payments made................................................................................................................
Net contingent loss accrual related to a legal matter at December 31, 2020.........................

$
$

Year ended December 31, 2020

—
7,065
(2,641)
4,424

NOTE 15—DISCONTINUED OPERATIONS

On June 29, 2020, ECIL entered into administration in accordance with the provisions of the UK Insolvency Act 1986 and
pursuant to a resolution of the board of directors of ECIL. The management, business, affairs and property of ECIL have been
placed into the direct control of the appointed administrators, KPMG LLP. Accordingly, the Company deconsolidated ECIL as
of June 29, 2020 and presents ECIL's results as Discontinued operations for all periods presented.

146

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The table below presents the financial results of ECIL, which are considered Discontinued operations and are excluded from the
Company's results of continuing operations:

Years Ended December 31

2020 (1)

2019

2018

24,012 $

108,089 $

122,966

(Dollars in thousands)
Revenues .........................................................................................................

Cost of sales:

Provision for loan losses..............................................................................

Direct marketing costs ..............................................................................

Other cost of sales .....................................................................................

Total cost of sales..............................................................................................

Gross profit .....................................................................................................

Operating expenses:

Compensation and benefits ..................................................................

Professional services ............................................................................

Selling and marketing ..........................................................................

Occupancy and equipment......................................................................

Depreciation and amortization .............................................................

Other ....................................................................................................

Total operating expenses ................................................................................

Operating (loss) income.....................................................................................

Other expense:

Net interest expense.................................................................................

Foreign currency transaction loss............................................................

Impairment loss.......................................................................................

Total other expense.............................................................................................

Gain (loss) from operations of discontinued operations.....................................

Loss on disposal of discontinued operations..........................................

Gain (loss) from discontinued operations before taxes.....................................

Income tax benefit (expense)..................................................................

4,785

1,372

10,790

16,947

7,065

4,785

2,879

605

2,141

1,427

288

12,125

(5,060)

(896)

(854)

(9,251)

(11,001)

(16,061)

(27,983)

(44,044)

28,434

38,579

12,735

18,763

70,077

38,012

49,780

22,882

14,220

86,882

36,084

13,653

13,524

4,881

2,608

4,723

1,501

792

28,158

9,854

(4,113)

334

—

(3,779)

6,075

—

6,075

(88)

6,040

3,241

3,733

1,512

932

28,982

7,102

(5,900)

(1,409)

—

(7,309)

(207)

—

(207)

(1,034)

(1,241)

Net income (loss) from discontinued operations...............................................

(15,610) $

5,987 $

(1) Includes ECIL financial results for the period through June 28, 2020.

147

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The table below presents the aggregate carrying amounts of the assets and liabilities of ECIL and those carried by the Company
as discontinued operations related to ECIL:

(Dollars in thousands except share amounts)
ASSETS

December 31,
2020

December 31,
2019

Cash and cash equivalents...........................................................................................................

— $

Restricted cash ..........................................................................................................................

Loans receivable, net of allowance for loan losses of $0 and $7,083, respectively .................

Prepaid expenses and other assets...............................................................................................

Receivable from payment processors..........................................................................................

Deferred tax assets, net .............................................................................................................

Property and equipment, net .....................................................................................................

Goodwill, net ............................................................................................................................

Intangible assets, net ................................................................................................................

Total assets classified as discontinued operations in the Consolidated Balance Sheets

LIABILITIES AND STOCKHOLDERS’ EQUITY

Accounts payable and accrued liabilities....................................................................................
Notes payable, net.......................................................................................................................
Total liabilities classified as discontinued operations in the Consolidated Balance Sheets

—

—
— $

— $
—
— $

17,698

31,604

4,871

1,970

1,355

14,045

9,251

149
81,002

6,917
29,624
36,541

The Company had continuing involvement with ECIL as the guarantor of ECIL's debt of approximately £10.2 million as of
June 29, 2020 and a guarantee obligation of $566 thousand was recognized at fair value within Liabilities from discontinued
operations on the Consolidated Balance Sheets and within Net loss from discontinued operations on the Consolidated Income
Statements. This guarantee expired upon ECIL's repayment of the UK Term Note and the guarantee obligation of $566
thousand was released as of September 30, 2020. See Note 7—Notes Payable for more information regarding the guarantee of
the UK Term Note.

The Company also had obligations related to severance pay due to certain employees of ECIL which have been settled and paid
in July 2020.

In connection with the disposition of ECIL, the Company recognized a loss on its investment. This loss resulted in an estimated
US federal and state income tax benefit of $24.2 million and was recognized in the three- and six-month period ended June 30,
2020. The Company revised the estimated tax basis in ECIL resulting in an additional $4.2 million income tax benefit for a total
tax benefit of $28.4 million at December 31, 2020, which will be available to offset future US income tax obligations.

NOTE 16—RELATED PARTIES

The Company entered into sublease agreements with Think Finance for office space that expired in 2018. Total rent and utility
payments made to Think Finance for office space were approximately $0.8 million for the year ended December 31, 2018, and
$0.0 million for both the years ended December 31, 2020 and 2019, respectively. Rent and utility expense is included in
Occupancy and equipment within the Consolidated Income Statements.

Expenses related to the Company's board of directors, including board fees, travel reimbursements, share-based compensation
and a consulting arrangement with a related party are included in Professional services within the Consolidated Income
Statements. These expenses for the years ended December 31, 2020, 2019 and 2018 were as follows:

(Dollars in thousands)
Fees and travel expenses.......................................................................
Stock compensation ...........................................................................
Consulting.............................................................................................
Total board related expenses ....................................................

Years Ended December 31,

2020

2019

2018

475 $

1,693
150
2,318 $

532 $

2,361
300
3,193 $

543
1,311
300
2,154

148

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

At December 31, 2020 and 2019, the Company owed approximately $110 thousand and $123 thousand, respectively, to board
members related to the above expenses, which is included in Accounts payable and accrued liabilities within the Consolidated
Balance Sheets.

During the year ended December 31, 2020, the Company made payments to a former executive and member of the board for
reimbursement of legal expenses and per the terms of an indemnification agreement. These payments totaled approximately
$2.6 million. A separate member of the board entered into a direct investment in the Rise portion of the VPC Facility for $800
thousand during the year ended December 31, 2017. The interest payments on this investment were $81 thousand, $85 thousand
and $107 thousand for the years ended December 31, 2020, 2019 and 2018, respectively.

NOTE 17—401(k) PLAN

The Company adopted a 401(k) Plan (the “Plan”) on June 1, 2014. All employees are eligible to participate in the Plan upon
reaching the age of 21 years and completing one month of service with the Company. The Plan is a “safe harbor 401k plan” and
the Company matches 100% of each participant’s first 5% of compensation that is contributed to the Plan each year.
Participants may contribute up to 70% of their eligible earnings to the applicable Plan, subject to regulatory and other plan
restrictions. Company and employee contributions are fully vested at the time of contribution. The Company’s consolidated
matching contributions in the years ended December 31, 2020, 2019 and 2018 totaled approximately $3.0 million, $2.8 million
and $2.5 million, respectively.

NOTE 18—QUARTERLY FINANCIAL DATA (UNAUDITED)

The Company’s operations are subject to seasonal fluctuations. Loan demand has historically been highest in the third and
fourth quarters of each year, corresponding to the holiday season, and lowest in the first quarter of each year, corresponding to
the Company's customers’ receipt of income tax refunds. During 2020, the Company experienced a decrease in loan demand
during the second through fourth quarters due to the COVID-19 pandemic that began in March 2020. Typically, the
Company’s loan loss provision, a significant portion of cost of sales, in addition to direct marketing and other cost of sales, is
lowest as a percentage of revenue in the first half of each year.

149

Elevate Credit, Inc. and Subsidiaries
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS — (Continued)

The following is a summary of the quarterly results of operations for the years ended December 31, 2020 and 2019 (in
thousands, except share and per share data):

(Dollars in thousands, except share and per share
amounts)
2020

Total revenue
Total cost of sales

Gross profit
Net income (loss) from continuing operations
Net income (loss) from discontinued operations
Net income (loss)
Basic earnings per share - continuing operations
Basic earnings per share - discontinued operations
Basic earnings (loss) per share
Diluted earnings per share - continuing operations
Diluted earnings per share - discontinued operations
Diluted earnings (loss) per share
Basic weighted-average shares outstanding
Diluted weighted-average shares outstanding

2019

Total revenue
Total cost of sales

Gross profit
Net income from continuing operations
Net income (loss) from discontinued operations
Net income
Basic earnings per share - continuing operations
Basic earnings per share - discontinued operations
Basic earnings per share
Diluted earnings per share - continuing operations
Diluted earnings per share - discontinued operations
Diluted earnings per share
Basic weighted-average shares outstanding
Diluted weighted-average shares outstanding

First Quarter

Second Quarter

Third Quarter

Fourth Quarter

$
$

162,467 $
92,214

70,253 $
7,922 $

(12,833)
(4,911) $
0.18 $
(0.29)
(0.11) $
0.18 $
(0.29)
(0.11) $

117,991 $
43,428

74,563 $
16,093 $
(7,540)
8,553 $
0.38 $
(0.18)
0.20 $
0.38 $
(0.18)
0.20 $

94,164 $
17,421

76,743 $
16,616 $
4,465
21,081 $
0.41 $
0.11
0.52 $
0.41 $
0.11
0.52 $

43,161,716
43,161,716

42,182,412
42,511,808

40,230,256
40,762,330

90,724
32,253

58,471
(4,429)
298
(4,131)
(0.11)
0.01
(0.10)
(0.11)
0.01
(0.10)
38,851,781
38,851,781

160,066 $
84,830

75,236 $
10,955 $
2,403
13,358 $
0.25 $
0.06
0.31 $
0.25 $
0.05
0.30 $

150,374 $

81,864

68,510 $
8,383 $
(2,611)
5,772 $
0.19 $
(0.06)
0.13 $
0.19 $
(0.06)
0.13 $

164,296 $
105,076

164,137
102,523

59,220 $
2,648 $
2,116
4,764 $
0.06 $
0.05
0.11 $
0.06 $
0.05
0.11 $

61,614
4,210
4,079
8,289
0.10
0.09
0.19
0.09
0.10
0.19
44,009,459
44,587,331

43,348,249
43,875,410

43,681,159
44,291,816

44,169,964
44,743,944

NOTE 19—SUBSEQUENT EVENTS

The Company evaluated subsequent events and determined there have been no material subsequent events that required
recognition or additional disclosure in these financial statements, except as follows:

In January 2021, the Company paid off the remaining $18.1 million balance of the 4th Tranche Term Note, which was
scheduled to mature on February 1, 2021, and paid down an additional $79.5 million in outstanding debt under the revolving
feature of its debt facilities.

For the period from January 1, 2021 to February 25, 2021, the Company repurchased 1,704,640 shares of its common stock on
the open market for a total purchase price of $7.3 million, including any fees or commissions.

150

Item 9. Changes in and Disagreements with Accountants

None.

151

Item 9A. Controls and Procedures

Evaluation of Disclosure Controls and Procedures

Under the supervision and with the participation of our Chief Executive Officer and Chief Financial Officer, our management
has evaluated the effectiveness of the design and operation of our disclosure controls and procedures (as defined in Rules
13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934) as of December 31, 2020 (the “Evaluation Date”). Based
upon that evaluation, the Chief Executive Officer and Chief Financial Officer concluded that, as of the Evaluation Date, our
disclosure controls and procedures are effective and provide reasonable assurance (i) that information required to be disclosed
in reports that we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time
periods specified in the Securities and Exchange Commission rules and forms; and (ii) that information required to be disclosed
in the reports that we file or submit under the Exchange Act is accumulated and communicated to management, including our
Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding required disclosures.

Limitations on the Effectiveness of Controls

Our management, including our Chief Executive Officer and Chief Financial Officer, does not expect that our disclosure
controls and procedures or internal control over financial reporting will prevent or detect all possible misstatements due to error
and fraud. Our disclosure controls and procedures and internal control over financial reporting are, however, designed to
provide reasonable assurance of achieving their objectives.

Report of Management on Internal Control over Financial Reporting

Management is responsible for establishing and maintaining adequate internal control over financial reporting, as defined in
Rule 13a-15(f) of the Exchange Act. Management has assessed the effectiveness of our internal control over financial reporting
as of December 31, 2020 based on the criteria established in Internal Control - Integrated Framework (2013) issued by the
Committee of Sponsoring Organizations of the Treadway Commission. As a result of this assessment, management concluded
that, as of December 31, 2020, our internal control over financial reporting was effective in providing reasonable assurance
regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance
with generally accepted accounting principles.

This Annual Report on Form 10-K does not include an attestation report from our independent registered public accounting
firm. Because we are an "emerging growth company" under the JOBS Act and as a non-accelerated filer, our independent
registered public accounting firm is not required to attest to the effectiveness of our internal control over financial reporting.

Changes in Internal Control over Financial Reporting

There has been no change in our internal control over financial reporting that occurred during our most recent fiscal quarter that
has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

152

Item 9B. Other Information

None.

153

PART III
Item 10. Directors, Executive Officers and Corporate Governance

We plan to file our Proxy Statement for the 2021 Annual Meeting of Stockholders (the "Proxy Statement") within 120 days
after December 31, 2020. Information required by this Item 10 is included in our Proxy Statement under the caption "Corporate
Governance" and is incorporated herein by reference.

We have adopted a Code of Business Conduct and Ethics Policy that applies to all of our directors, officers (including all of our
executive officers) and employees. This Code of Business Conduct and Ethics Policy is publicly available on our website at
www.elevate.com in the Investor Relations section under “Corporate Governance—Governance Documents—Code of Business
Conduct and Ethics Policy.” We intend to satisfy the disclosure requirement under Item 5.05 of Form 8-K regarding
amendment to, or waiver from, a provision of our Code of Business Conduct and Ethics Policy by posting such information on
our investor relations website under the heading “Corporate Governance—Governance Documents” at http://
investors.elevate.com.

Item 11. Executive Compensation

The information required by this item will be included under the headings “Executive Compensation” and “Corporate
Governance” in the Proxy Statement and is incorporated herein by reference.

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

The information required by this item will be included under the captions “Security Ownership of Certain Beneficial Owners
and Management and Related Stockholder Matters” and “Executive Compensation” in the Proxy Statement and is incorporated
herein by reference.

Item 13. Certain Relationships and Related Transactions

The information required by this item will be included under the captions “Certain Relationships and Related Transactions” and
“Corporate Governance” in the Proxy Statement and is incorporated herein by reference.

Item 14. Principal Accounting Fees and Services

The information required by this item will be included under the caption “Independent Registered Public Accounting Firm Fees
and Services” in the Proxy Statement and is incorporated herein by reference.

154

Item 15. Exhibits, Financial Statement Schedules

PART IV

Item 15(a)(1) and (2) and 15(c) Financial Statements and Schedules

See “Index to Consolidated Financial Statements” in Item 8 of this Annual Report on Form 10-K. Other financial statement
schedules have not been included because they are not applicable, or the information is included in the financial statements or
notes thereto.

Item 15(a)(3) and Item 15(b) Exhibits

The exhibits identified below are filed or incorporated by reference as part of this Annual Report on Form 10-K, in each case as
indicated therein (numbered in accordance with Item 601 of Regulation S-K). We have identified below each management
contract and compensation plan filed as an exhibit to this Annual Report on Form 10-K in response to Item 15(a)(3) of Form
10-K.

Item 16. 10-K Summary

None.

155

8-K
S-1
S-1

10-K
S-1

10-Q

S-1

10-Q

S-1

10-Q

Exhibit index

Exhibit
number
3.1
3.2

3.3
4.1
4.2

4.3
10.1∞

10.2

10.3∞

10.4∞

10.5

10.6∞

10.7∞

10.8∞

10.9∞

10.10β

10.11β

10.12β

10.13

10.14β

10.15

10.16

Description
Second Amended and Restated Certificate of Incorporation
State of Delaware Certificate of Change of Registered Agent
and Registered Office
Amended and Restated Bylaws
Form of common stock certificate
Form of Amended and Restated Investors’ Rights Agreement
by and among the Registrant and certain of its stockholders
Description of Securities of the Registrant
Amended and Restated Joint Marketing Agreement, dated
July 1, 2015, by and between Republic Bank & Trust
Company and Elevate@Work, LLC
First Amendment to Amended and Restated Joint Marketing
Agreement, dated June 18, 2018, by and among Elastic
Marketing, LLC and Republic Bank & Trust Company
Written Consent to the Amended and Restated Joint
Marketing Agreement, dated September 1, 2016, by and
between Republic Bank & Trust Company and
Elevate@Work, LLC
Amended and Restated License and Support Agreement,
dated July 1, 2015, by and between Republic Bank & Trust
Company and Elevate Decision Sciences, LLC
First Amendment to Amended and Restated License and
Support Agreement, dated June 18, 2018, by and among
Elevate Decision Sciences, LLC and Republic Bank & Trust
Company
Administrative Services Agreement, dated July 1, 2015, by
and between Elastic SPV, Ltd. and Elevate@Work Admin,
LLC
Credit Default Protection Agreement, dated July 1, 2015, by
and between Elastic@Work, LLC and Elastic SPV, Ltd
First Amendment to Credit Default Protection Agreement,
dated April 24, 2019, by and between Elastic SPV, Ltd. and
Elastic Louisville, LLC
Participation Interest Purchase and Sale Agreement, dated
July 1, 2015, by and between Elastic SPV, Ltd. and
Elastic@Work, LLC
Joint Marketing Agreement, dated October 15, 2018, by and
between FinWise Bank and EF Marketing, LLC
First Amendment to Joint Marketing Agreement, dated
August 1, 2019, by and between FinWise Bank and EF
Marketing, LLC
Technology and Support Agreement, dated October 15,
2018, by and between FinWise Bank and Elevate Decision
Sciences, LLC
First Amendment to Technology and Support Agreement,
dated August 1, 2019, by and between FinWise Bank and
Elevate Decision Sciences, LLC
Administrative Services Agreement, dated October 15, 2018,
by and between EF SPV, Ltd. and EF Financial, LLC
Credit Default Protection Agreement, dated October 15,
2018, by and between EF Financial, LLC and EF SPV, Ltd.
First Amendment to Credit Default Protection Agreement,
dated April 24, 2019, by and between EF Financial, LLC and
EF SPV, Ltd.

156

Filed /
Incorporated
by Reference
from Form
8-K
8-K

Incorporated
by Reference
from Exhibit
Number
3.1
3.1

Date Filed
April 14, 2017
September 20,
2017
February 11, 2019
January 11, 2016
January 11, 2016

February 14, 2020
November 9, 2015

August 10, 2018

3.1
4.1
4.2

4.3
10.5

10.1

10.76

January 30, 2017

10.6

10.2

10.7

10.8

10.6

November 9, 2015

August 10, 2018

November 9, 2015

May 10, 2019

S-1

10.11

November 9, 2015

10-K

10.109

February 14, 2020

10.110

February 14, 2020

10-K

10.111

February 14, 2020

10-K

10.112

February 14, 2020

10-K

10.113

February 14, 2020

10.114

February 14, 2020

10.115

February 14, 2020

Exhibit
number
10.17

10.18β

10.19

10.20

10.21∞

10.22

10.23

10.24

10.25

10.26

10.27

10.28

10.29∞

10.30

Description

Participation Interest Purchase and Sale Agreement, dated
August 1, 2019, by and between EF SPV, LTD and FinWise
Bank
First Amendment to Participation Agreement, dated August
1, 2019, by and between EF SPV, LTD and FinWise Bank
Amended and Restated Financing Agreement dated February
7, 2019 by and among Elastic SPV, Ltd. as borrower, the
guarantors party thereto, the lenders party thereto and
Victory Park Management, LLC as administrative agent and
collateral agent
First Amendment to Financing Agreement dated July 31,
2020 by and among Elastic SPV, Ltd. as borrower, the
guarantors party thereto, the lenders party thereto and
Victory Park Management, LLC as agent
Fifth Amended and Restated Financing Agreement dated
February 7, 2019 by and among Rise SPV, LLC, Today Card
LLC, Elevate Credit International Ltd., and Elevate Credit
Service, LLC as borrowers, the guarantors party thereto, the
lenders party thereto and Victory Park Management, LLC as
administrative agent and collateral agent
First Amendment to Fifth Amended and Restated Financing
Agreement dated July 31, 2020 by and among Rise SPV,
LLC, Today Card LLC, Elevate Credit International Ltd.,
and Elevate Credit Service, LLC as borrowers, the
guarantors party thereto, the lenders party thereto and
Victory Park Management, LLC as administrative agent and
collateral agent
Form of Assignment and Assumption Agreement between
VPC Onshore Specialty Finance Fund II, L.P. and various
assignees
Financing Agreement dated February 7, 2019 by and among
EF SPV, Ltd. as borrower, the guarantors party thereto, the
lenders party thereto and Victory Park Management, LLC as
administrative agent and collateral agent
First Amendment to Financing Agreement, dated August 1,
2019 by and among EF SPV, Ltd. as borrower, the
guarantors party thereto, the lenders party thereto and
Victory Park Management, LLC as administrative agent and
collateral agent
Second Amendment to Financing Agreement, dated July 31,
2020 by and among EF SPV, Ltd. as borrower, the
guarantors party thereto, the lenders party thereto and
Victory Park Management, LLC as administrative agent and
collateral agent
Financing Agreement dated July 31, 2020 by and among EC
SPV, Ltd. as the borrower, the guarantors party thereto, the
lenders party thereto and Victory Park Management, LLC as
agent
Intercreditor Agreement, dated July 1, 2015, by and among
the Registrant, Rise SPV, LLC, Elevate Credit International
Ltd., Elevate Credit Service, LLC, Elastic SPV, Ltd., the
guarantors party thereto, and Victory Park Management,
LLC, as collateral agent
Program Agreement Between Credit Services Organization
and Third-Party Lender dated September 29, 2017 by and
between Integrity Funding Ohio LLC and Rise Credit
Service of Ohio, LLC
Guaranty dated September 29, 2017 by Rise Credit Service
of Ohio, LLC to and for the benefit of Integrity Funding
Ohio LLC

157

Filed /
Incorporated
by Reference
from Form
10-K

Incorporated
by Reference
from Exhibit
Number
10.116

Date Filed
February 14, 2020

10-K

8-K

10.117

February 14, 2020

10.2

February 11, 2019

10-Q

10.5

November 9, 2020

8-K

10.1

February 11, 2019

10-Q

10.2

November 9, 2020

S-1

8-K

10.80

March 27, 2017

10.3

February 11, 2019

10-Q

10.1

August 9, 2019

10-Q

10.4

November 9, 2020

10-Q

10.3

November 9, 2020

S-1

10.10

November 9, 2015

8-K

10.1

October 5, 2017

8-K

10.2

October 5, 2017

8-K

Exhibit
number
10.31

10.32

10.33

10.34

10.35

10.36

10.37

10.38∞

10.39∞

10.40

10.41

10.42∞

10.43∞

10.44∞

10.45∞

10.46

10.47

10.48

10.49

10.50

Description

Parent Guaranty Agreement dated September 29, 2017 by
Elevate Credit, Inc. to and for the benefit of Integrity
Funding Ohio LLC
Credit Services Agreement dated September 29, 2017 by and
between Redpoint Asset Funding Ohio, LLC and Rise Credit
Service of Ohio, LLC
Credit Services Organization Guaranty by Rise Credit
Service of Ohio, LLC dated September 29, 2017 to and for
the benefit of Redpoint Asset Funding Ohio, LLC
Parent Guaranty dated September 29, 2017 by Rise Credit,
LLC and Elevate Credit, Inc. to and for the benefit of
Redpoint Asset Funding Ohio, LLC
Credit Services Agreement dated September 29, 2017 by and
between Redpoint Capital Asset Funding, LLC and Rise
Credit Service of Texas, LLC
Credit Access Business Guaranty by Rise Credit Service of
Texas, LLC dated September 29, 2017 to and for the benefit
of Redpoint Capital Asset Funding, LLC
Parent Guaranty dated September 29, 2017 by Rise Credit,
LLC and Elevate Credit, Inc. to and for the benefit of
Redpoint Capital Asset Funding, LLC
Amended and Restated Special Limited Agency Agreement
dated September 29, 2017 by and between First Financial
Loan Company LLC and Rise Credit Service of Texas, LLC
Amendment to Amended and Restated Special Limited
Agency Agreement, dated April 1, 2019, between First
Financial Loan Company, LLC as lender and Rise Credit
Service of Texas, LLC as CSO.
Parent Guaranty Agreement, dated April 3, 2020, between
Elevate Credit, Inc. and First Financial Loan Company, LLC
Credit Services Agreement, dated July 15, 2015, by and
between NCP Finance Ohio, LLC and Rise Credit Service of
Ohio, LLC
Amendment to Services Agreement, dated November 22,
2016, by and between NCP Finance Ohio, LLC and Elevate
Credit Service, LLC
Second Amendment to Services Agreement, dated October
9, 2017 and effective as of October 1, 2017, by and between
NCP Finance Ohio, LLC and Elevate Credit Service, LLC
Third Amendment to Services Agreement, dated May 8,
2019, by and between NCP Finance Ohio, LLC and Elevate
Credit Service, LLC
Fourth Amendment to Services Agreement, dated January
25, 2019, by and between NCP Finance Ohio, LLC and
Elevate Credit Service, LLC
Guaranty, dated July 15, 2015, by and between NCP Finance
Ohio, LLC and Rise Credit Service of Ohio, LLC
Amendment to Guaranty, dated October 15, 2015, by and
between NCP Finance Ohio, LLC and Rise Credit Service of
Ohio, LLC
Parent Guaranty, dated July 15, 2015, by and among NCP
Finance Ohio, LLC, Rise Credit, LLC and the Registrant
Credit Services Agreement, dated January 18, 2016, by and
between NCP Finance Limited Partnership and Rise Credit
Service of Texas, LLC
Guaranty, dated January 18, 2016, by and between NCP
Finance Limited Partnership and Rise Credit Service of
Texas, LLC

158

Filed /
Incorporated
by Reference
from Form
8-K

Incorporated
by Reference
from Exhibit
Number
10.3

Date Filed
October 5, 2017

October 5, 2017

10.4

10.5

10.6

10.7

10.8

10.9

10.10

October 5, 2017

10-Q

10.5

May 10, 2019

10-Q

S-1

10.1

10.68

May 8, 2020

January 30, 2017

10-Q

10.12

November 9, 2017

10-Q

10.13

November 9, 2017

10-Q

10.3

August 10, 2018

10-K

10.34

March 8, 2019

S-1

10.69

10.71

10.70

10.65

January 30, 2017

10.66

January 30, 2017

Exhibit
number
10.51

10.52∞

10.53

10.54

10.55

10.56

10.57∞

10.58∞

10.59

10.60

10.61

10.62

10.63

10.64∞

10.65∞

10.66∞

10.67

10.68

10.69

10.70∞

Description

Parent Guaranty, dated January 18, 2016, by and among
NCP Finance Limited Partnership, Rise Credit, LLC and the
Registrant
Program Agreement between Credit Services Organization
and Third-Party Lender, dated June 26, 2015, by and
between Sentral Financial LLC and RISE Credit Service of
Ohio, LLC
Parent Guaranty Agreement, dated June 26, 2015, by the
Registrant to and for the benefit of Sentral Financial LLC
Guaranty, dated June 26, 2015, by RISE Credit Service of
Ohio, LLC to and for the benefit of Sentral Financial LLC
Amendment to Guaranty, dated October 5, 2015, between
Sentral Financial LLC and Rise Credit Services of Ohio,
LLC
License Agreement for Nortridge Loan System dated May 9,
2013, by and between Nortridge Software, LLC and Elevate
Credit Service, LLC (as successor in interest to TC Loan
Service, LLC)
Support Agreement for Nortridge Loan System dated May 9,
2013, by and between Nortridge Software, LLC and Elevate
Credit Service, LLC (as successor in interest to TC Loan
Service, LLC)
TransUnion Master Agreement for Consumer Reporting and
Ancillary Services, dated April 3, 2014, by and between
Trans Union LLC and the Registrant
Fort Worth Sublease Agreement, dated May 1, 2014, by and
between TC Loan Service, LLC and Elevate Credit Service,
LLC
Amendment to Fort Worth Sublease Agreement, dated
December 1, 2014, by and between TC Loan Service, LLC
and Elevate Credit Service, LLC
Second Amendment to the Fort Worth Sublease Agreement,
dated May 22, 2015, by and between TC Loan Service, LLC
and Elevate Credit Service, LLC
Third Amendment to the Fort Worth Sublease Agreement,
dated October 12, 2015, by and between TC Loan Service,
LLC and Elevate Credit Service, LLC
Fourth Amendment to Fort Worth Sublease Agreement,
dated July 31, 2016, by and between TC Loan Service, LLC
and Elevate Credit Service, LLC
Lease Agreement (Fort Worth Property), dated July 13,
2016, by and between FLDR/TLC Overton Centre, L.P. and
Elevate Credit Service, LLC
First Amendment to Lease Agreement, dated August 31,
2018, by and between FLDR/TLC Overton Centre, L.P. and
Elevate Credit Service, LLC
Second Amendment to Lease Agreement, dated December 3,
2018, by and between FLDR/TLC Overton Centre, L.P. and
Elevate Credit Service, LLC
Addison Sublease Agreement, dated May 1, 2014, by and
between TC Loan Service, LLC and Elevate Credit Service,
LLC
Amendment to Addison Sublease Agreement, dated
December 1, 2014, by and between TC Loan Service, LLC
Second Amendment to the Addison Sublease Agreement,
dated May 22, 2015, by and between TC Loan Service, LLC
Office Lease Agreement, dated January 24, 2018, by and
between the Registrant and COP-Spectrum Center, LLC

159

Filed /
Incorporated
by Reference
from Form
S-1

Incorporated
by Reference
from Exhibit
Number
10.67

Date Filed
January 30, 2017

S-1

10.28

November 9, 2015

10.29

10.30

10.31

November 9, 2015

10.72

January 30, 2017

10.73

January 30, 2017

10.34

November 9, 2015

10-K

10.41

March 9, 2018

10-K

10.42

March 9, 2018

S-1

10.12

November 9, 2015

10.54

January 30, 2017

10.55

January 30, 2017

10.56

January 30, 2017

10-Q

10.3

November 9, 2018

10-K

10.55

March 8, 2019

S-1

10-K

10.17

November 9, 2015

10.16

10.15

10.50

November 9, 2015

March 9, 2018

Exhibit
number
10.71∞

10.72+

10.73+
10.74+
10.75+

10.76+

10.77+
10.78+

10.79+

10.80+

10.81+

10.82+

10.83+

10.84+

10.85+

10.86+

10.87+

10.88+

10.89+

10.90+

10.91+

10.92+

10.93+

10.94+

10.95+

10.96+

Description
First Amendment to Office Lease dated March 25, 2019 by
and between COP-Spectrum Center, LLC as landlord and
Elevate Credit, Inc. as tenant
Forms of Indemnification Agreements between the
Registrant and each of its directors and its officers
Elevate 2014 Equity Incentive Plan, as amended

Elevate Form Stock Option Agreement

Elevate Form Stock Option Agreement with vesting
acceleration for Kenneth E. Rees and Jason Harvison
Employment Option Agreement, dated as of May 1, 2014, by
and between the Registrant and Kenneth E. Rees
Elevate 2016 Omnibus Incentive Plan, as amended

Form of Elevate 2016 Omnibus Incentive Plan Notice of
Restricted Stock Bonus Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Bonus Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Bonus Award
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Restricted Stock Bonus Award (Section 16 Grantees) (Prior
Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Bonus Award (Section 16 Grantees) (Prior
Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Bonus Award (Section 16 Grantees).
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Restricted Stock Unit Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Restricted Stock Unit Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Unit Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Unit Award.
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Restricted Stock Unit Award (Section 16 Grantees) (Prior
Form)
Form of Elevate 2016 Omnibus Incentive Plan 2016 Notice
of Restricted Stock Unit Award (Section 16 Grantees) (Prior
Form)
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Restricted Stock Unit Award (Section 16 Grantees) (Prior
Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Unit Award (Section 16 Grantees). (Prior
Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Restricted Stock Unit Award (Section 16 Grantees).
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Stock Option Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Stock Option Award (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice of
Stock Option Award
Form of Elevate 2016 Omnibus Incentive Plan Notice of
Stock Option Award (Section 16 Grantees) (Prior Form)

160

Filed /
Incorporated
by Reference
from Form
10-Q

Incorporated
by Reference
from Exhibit
Number
10.4

Date Filed
May 10, 2019

S-1

8-K

S-1

8-K

S-1

10-Q

10-K

S-1

10.18

10.5

10.20

10.21

10.22

10.4

10.43

10.8

10.72

10.47

March 10, 2017

January 30, 2019

November 9, 2015

January 30, 2019

December 31, 2015

August 9, 2019

February 14, 2020

December 31, 2015

10-Q

10.11

August 9, 2019

10-K

S-1

10-Q

10-K

S-1

10.75

10.44

10.3

10.7

10.79

10.48

February 14, 2020

December 31, 2015

May 11, 2018

August 9, 2019

February 14, 2020

December 31, 2015

10.74

January 30, 2017

10-Q

10.4

May 11, 2018

10-Q

10.10

August 9, 2019

10-K

S-1

10-Q

10-K

S-1

10.84

10.45

10.9

10.87

10.46

February 14, 2020

December 31, 2015

August 9, 2019

February 14, 2020

December 31, 2015

Exhibit
number
10.97+

10.98+

10.99+

10.100+

10.101+
10.102+

10.103+

10.104+

10.105+

10.106+

10.107+

10.108+

10.109+

10.110+

10.111+

10.112+

10.113+

10.114+

10.115+

10.116+

10.117+

Description
Form of Elevate 2016 Omnibus Incentive Plan, Notice Stock
Option Award (Section 16 Grantees) (Prior Form)
Form of Elevate 2016 Omnibus Incentive Plan, Notice Stock
Option Award (Section 16 Grantees)
Elevate 2016 Employee Stock Purchase Plan, as amended

Notice of Restricted Stock Unit Award and Restricted Stock
Unit Agreement with Brian Biglin
Notice of Cash-Based Award
Employment, Confidentiality and Non-Compete Agreement,
dated May 1, 2014, by and between Kenneth E. Rees and
Elevate Credit Service, LLC
First Amendment to Employment, Confidentiality and Non-
Compete Agreement, dated December 11, 2015, by and
between Kenneth E. Rees and Elevate Credit Service, LLC

Second Amendment to Employment, Confidentiality and
Non-Compete Agreement, dated March 1, 2017, by and
between Kenneth E. Rees and Elevate Credit Service, LLC

Third Amendment to Employment, Confidentiality and Non-
Compete Agreement, dated January 24, 2019, by and
between Kenneth E. Rees and Elevate Credit Service, LLC

Resignation and Release of Claims Agreement, dated July
25, 2019, between Elevate Credit Service, LLC and Kenneth
E. Rees
Amended and Restated Employment Agreement, dated
November 21, 2019, by and between Jason Harvison and
Elevate Credit Services, LLC

Employment, Confidentiality and Non-Compete Agreement,
dated January 5, 2015, by and between Christopher Lutes
and Elevate Credit Service, LLC

First Amendment to Employment, Confidentiality and Non-
Compete Agreement, dated December 11, 2015, by and
between Christopher Lutes and Elevate Credit Service, LLC
Second Amendment to Employment, Confidentiality and
Non-Compete Agreement, dated March 1, 2017, by and
between Christopher Lutes and Elevate Credit Service, LLC
Third Amendment to Employment, Confidentiality and Non-
Compete Agreement, dated January 24, 2019, by and
between Christopher Lutes and Elevate Credit Service, LLC
Fourth Amendment to Employment, Confidentiality and
Non-Compete Agreement, dated August 1, 2019, by and
between Christopher Lutes and Elevate Credit Service, LLC
Employment, Confidentiality and Non-Compete Agreement,
dated February 15, 2016, by and between Scott Greever and
Elevate Credit Service, LLC
First Amendment to Employment, Confidentiality and Non-
Compete Agreement, dated March 1, 2017, by and between
Scott Greever and Elevate Credit Service, LLC
Second Amendment to Employment, Confidentiality and
Non-Compete Agreement, dated April 11, 2018, by and
between Scott Greever and Elevate Credit Service, LLC
Third Amendment to Employment, Confidentiality and Non-
Compete Agreement, dated January 24, 2019, by and
between Scott Greever and Elevate Credit Service, LLC
Fourth Amendment to Employment, Confidentiality and
Non-Compete Agreement, dated August 4, 2020, by and
between Scott Greever and Elevate Credit Service, LLC

161

Filed /
Incorporated
by Reference
from Form
10-Q

Incorporated
by Reference
from Exhibit
Number
10.12

10-K

8-K

S-8

10.90

10.6

10.10

Date Filed
August 9, 2019

February 14, 2020

January 30, 2019

March 12, 2018

Filed herewith.
S-1

10.24

November 9, 2015

S-1

8-K

10-Q

8-K

S-1

8-K

10-Q

10.39

December 31, 2015

10.81

March 10, 2017

10.1

10.4

10.1

January 30, 2019

August 9, 2019

November 22,
2019

10.26

November 9, 2015

10.41

December 31, 2015

10.83

March 10, 2017

10.3

10.5

10.2

10.3

10.4

10.5

10.6

January 30, 2019

August 9, 2019

August 7, 2020

Exhibit
number
21.1
23.1
31.1

31.2

32.1&

32.2&

99.1∞

Description

Subsidiaries of Elevate Credit, Inc.
Consent of Grant Thornton, LLP
Certification pursuant to Rule 13a-14a and Rule 15d-14(a) of
the Securities and Exchange Act, as amended
Certification pursuant to Rule 13a-14a and Rule 15d-14(a) of
the Securities and Exchange Act, as amended
Certification pursuant to Section 906 of the Sarbanes-Oxley
Act of 2002
Certification pursuant to Section 906 of the Sarbanes-Oxley
Act of 2002
Participation Agreement, dated July 1, 2015, by and between
Elastic SPV, Ltd. and Republic Bank & Trust Company

Incorporated
by Reference
from Exhibit
Number

Date Filed

Filed /
Incorporated
by Reference
from Form
Filed herewith.
Filed herewith.
Filed herewith.

Filed herewith.

S-1

99.1

November 9, 2015

101.INS* XBRL Instance Document - the instance document does not
appear in the Interactive Data File because its XBRL tags are
embedded within the Inline XBRL document.

Filed herewith.

101.SCH* Inline XBRL Taxonomy Extension Schema Document
101.CAL* Inline XBRL Taxonomy Extension Calculation Linkbase

Filed herewith.
Filed herewith.

Document.

101.DEF* Inline XBRL Taxonomy Extension Definition Linkbase

Filed herewith.

Document.

101.LAB* Inline XBRL Taxonomy Extension Labels Linkbase

Filed herewith.

Document.

101.PRE* Inline XBRL Taxonomy Extension Presentation Linkbase

Filed herewith.

104

Document.
XBRL for cover page of the Company's Annual Report on
Form 10-K, included in Exhibit 101 Inline XBRL Document
Set.

+
∞

β
&

Indicates a management contract or compensatory plan.

Confidential treatment has been requested or granted as to certain portions of this exhibit, which portions have
been omitted and submitted separately to the Securities and Exchange Commission.

Confidential portions of this exhibit have been omitted as permitted by applicable regulations.
This certification is deemed not filed for purposes of section 18 of the Securities Exchange Act of 1934, as
amended (Exchange Act), or otherwise subject to the liability of that section, nor shall it be deemed incorporated
by reference into any filing under the Securities Act or the Exchange Act.

Pursuant to applicable securities laws and regulations, these interactive data files are deemed not filed or part of
a registration statement or prospectus for purposes of sections 11 or 12 of the Securities Act, are deemed not
filed for purposes of section 18 of the Exchange Act and otherwise are not subject to liability under these
sections.

162

Signatures

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, Elevate Credit, Inc. has

duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized in the City of Fort Worth, State
of Texas, on February 26, 2021.

Elevate Credit, Inc.

By:

/s/ Jason Harvison

Jason Harvison
Chief Executive Officer and Director
(Principal Executive Officer)

POWER OF ATTORNEY

KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature appears below constitutes and

appoints Jason Harvison, Christopher Lutes and Sarah Fagin Cutrona, jointly and severally, as his or her true and lawful
attorneys-in-fact and agents, with full power of substitution and resubstitution, for him or her and in his or her name, place and
stead, in any and all capacities, to sign any and all amendments to this Annual Report on Form 10-K, and to file the same, with
all exhibits thereto, and other documents in connection therewith, with the Securities and Exchange Commission, granting unto
said attorneys-in-fact and agents full power and authority to do and perform each and every act and thing requisite or necessary
to be done in and about the premises hereby ratifying and confirming all that said attorneys-in-fact and agents, or his, or their
substitute or substitutes, may lawfully do or cause to be done by virtue hereof.

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the

following persons in the capacities and on the date indicated.

163

Signature

Title

Date

/s/ Jason Harvison

Jason Harvison

/s/ Christopher T. Lutes

Christopher Lutes

/s/ Chad Bradford

Chad Bradford

/s/ Saundra D. Schrock

Saundra D. Schrock

/s/ John C. Dean

John C. Dean

/s/ Stephen B. Galasso

Stephen B. Galasso

/s/ Tyler W. K. Head

Tyler W. K. Head

/s/ Robert L. Johnson

Robert L. Johnson

/s/ Stephen J. Shaper

Stephen J. Shaper

/s/ Bradley R. Strock

Bradley Strock

Chief Executive Officer and Director

(Principal Executive Officer)

February 26, 2021

Chief Financial Officer

(Principal Financial Officer)

February 26, 2021

Chief Accounting Officer

(Principal Accounting Officer)

February 26, 2021

Chairman

February 26, 2021

Director

164

Shareholder Information

Registered Public Accountants

Contact Information

Grant Thornton LLP

For more information please contact

1717 Main St., Suite 1800

Investor Relations at Elevate

Solebury Trout

Sloan Bohlen

Phone: (817) 928-1646

investors@elevate.com

Dallas, TX 75201-4667

Phone: (214) 561-2300

Transfer Agent

Computershare Investor Services

462 South 4th Street, Suite 1600

Louisville, KY 40202

Phone:

Shareholder Services Local:

(800) 368-5948

Shareholder Services International:

+1 (781) 575-4223

Footnotes

1 Adjusted EBITDA is not a financial measure prepared in accordance with GAAP. See the Form 10-K for a GAAP reconciliation

2 Adjusted earnings is not a financial measure prepared in accordance with GAAP. See Form 10-K for a reconciliation to a GAAP

measure.

Executive Officers

Jason Harvison
President and Chief Executive Officer

Scott Greever
EVP, Products

Chris Lutes
Chief Financial Officer

Joan Kuehl
Chief Information Officer

Sharon Clarey
Chief Human Resources Officer

David Peterson
Chief Credit Officer

Sarah Fagin Cutrona
Chief Counsel

Kathleen Vanderkolk
Chief Risk Officer

Board of Directors

Jason Harvison
Chief Executive Officer
Elevate Credit

Robert L. Johnson
Chairman
The RLJ Companies

John C. Dean
Chairman Emeritus and Director
Central Pacific Bank

Saundra D. Schrock
Chief Executive Officer
Mindful Planet, LLC

Stephen B. Galasso
President
SBG Resources, LLC

Tyler W. K. Head
President
Corbett Capital, LLC

Stephen J. Shaper
Chief Executive Officer
Middlemarch Capital Corporation

Bradley R. Strock
Former Chief Information Officer
PayPal

This Annual Report is delivered with, and accompanies, the Company’s Annual Report on Form 10-K for the period ended December
31, 2020. This Annual Report contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933,
as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements are estimates and
projections reflecting management’s judgment based on currently available information and involve a number of risks and uncertain-
ties that could cause actual results to differ materially from those suggested by the forward-looking statements. You should not place
undue reliance on forward-looking statements, which are based on current expectations and speak only as of the date when made.
Forward-looking statements include all statements that are not historical facts and can be identified by terms such as “anticipate,”
“believe,” “could,” “seek,” “estimate,” “expect,” “intend,” “may,” “plan,” “potential,” “predict,” “project,” “should,” “will,” “would” or
similar expressions and the negatives of those terms. Factors that might cause such differences include, but are not limited to: the Company’s
plans to offer new financial health resources; the Company’s expectation that the Rise and Elastic products grow in 2021; the Company’s
expectation that the Today Card product continue rapid growth; overall 2021 growth and shareholder returns; the Company’s potential for
long-term growth; the Company’s expectations of future financial performance; as well as those discussed in the Company’s Annual Report
on Form 10-K. Consequently, you should not consider any such list to be a complete set of all potential risks or uncertainties. This Annual
Report includes non-GAAP financial measures, including adjusted EBITDA. The customer testimonial included herein are provided from
actual Elevate customers or customers of banks we support that have agreed to the use of their testimonials and likeness for marketing,
advertising and other purposes. Experiences of these customers may not be indicative of those of other customers. We generally
refer to loans, customers and other information and data associated with each of Rise, Elastic, and Today Card as Elevate’s loans,
customers, information and data, irrespective of whether Elevate originates the credit to the customer or whether such credit is originated
by a third-party, or originated loans by FinWise Bank, Republic Bank or Capital Community Bank, where Elevate provides support.

A foundation

of resilience.

We were founded on delivering for non-prime Americans,

and in 2020 we did just that. Offering flexibility for all,

we saw consumers taking control of their financial futures

and keeping a brighter future in focus.

MEETING THE CHALLENGES OF THE PANDEMIC

DELIVERING RECORD PROFITABILITY

SETTING UP FOR 2021 AND BEYOND

We helped

80,000

people

stay on track with

payment assistance

tools across all

three brands

days

to transition all

Elevate workforce

to working from home

ADJUSTED EBITDA1

(in millions)

$146

$127

ADJUSTED EARNINGS2

(in millions)

$55

$26

2019

2020

2019

2020

Conducted

Dropped

Payment

assistance

PUSH

PAYMENTS

tools

Helping customers

ease their financial

burden

DEFERMENTS

PAUSE A PAY

weekly

surveys

The Center for the New Middle Class

amplified its understanding of how

the pandemic and its repercussions

impacted non-prime consumers’

financial path forward

average APR

by 58%

since 2013

Elevate continues to find ways to lower

rates and help improve credit scores for

non-prime consumers.

Down 10%

in 2020

Real-time, bank

data-driven

underwriting

Putting us in a better position than

ever to serve consumers so they

have access to the credit they

need — making the business even

stronger for the future and for the

banks we serve.

Modernized

Elevate’s

technology

platform and

infrastructure

This will enable better, faster,

data-driven insights and

enhance our competitive

advantage in the marketplace.

Launched Mosaic Multicultural

Employee Resource Group

Mosaic’s vision: leverage our team’s diverse experiences, backgrounds and voices to

create a high-performing organization prioritizing respect and equality within the company,

while promoting involvement in the community.

Non-prime
Americans’ growing
resilience.

Nearly half of non-prime consumers — 48 percent

— expect their income to be higher in the next year.

With that in mind, we are empowered to tailor our

products to help meet that expectation, bolstering

their resilience during challenging times.

NON-PRIME BY THE NUMBERS

78%

of non-prime Americans believe their
income will rise or be stable within
the next year

48% actually believe their income will grow.

72%

of non-prime Americans say their
day-to-day expenses are more
manageable or the same as 2019.

76%

say that their current employment is
very or somewhat stable

STATS ARE FOR THE FULL 2020 YEAR, FROM THE CENTER FOR THE NEW MIDDLE CLASS NON-PRIME TRACKER REPORT. DECEMBER 2020.

Resilience is more
relevant than it’s ever
been; it’s become
the foundation for
our times.

4150 International Plaza
Suite 300
Fort Worth, Texas 76109

elevate.com

2
0
2
0

A
N
N
U
A
L

R
E
P
O
R
T

Building

a brighter

future.

2020 ANNUAL REPORT

2020 Annual Report

To Our Shareholders:

From day one, Elevate’s mission has been to serve the

under-served through periods of financial hardship.

We didn’t waver — even in a year that saw a global

the diverse backgrounds and voices within our

pandemic radically alter the lives of all Americans.

own walls, helping to foster community even while

At the same time, several horrific tragedies

working remotely.

compelled us to face the issues of systemic racism

and inequality that still permeate our society.

While our goals for 2020 shifted dramatically in

March, we were able to develop new tools and

Amid these challenges, I’m proud of our company’s

products (more to come on this soon) informed by

ability to shift our focus from new projects

our efforts to support consumers during the

and growth targets to something more urgent

pandemic. We have plans to offer new, more

and meaningful: meeting the dynamic needs of

exciting financial health resources in 2021.

customers during an unprecedented economic

Our Rise and Elastic brands will look to reenter

and health crisis.

We started by ensuring our employees could

growth mode in 2021, while the lower APR Today

Card will look to continue its rapid growth.

safely and effectively work from home. Our online

Of course, we will do all of this while working

model allowed us make this shift in just two days.

tirelessly to drive down rates and provide brighter

We also provided all employees with stipends to

financial futures for brand customers. We firmly

help cover additional costs working from home,

believe in finding ways to help non-prime

plus flexible hours for all working parents.

consumers achieve a better tomorrow through

I am most proud of the way our team was able to

improved credit scores.

step up and deliver for non-prime consumers.

We believe Elevate is well positioned for a strong

In a time of economic distress for many credit-

2021 in terms of growth and generating returns

constrained Americans, we offered flexibility to

to shareholders. I could not be prouder of how we

more than 80,000 customers who utilized payment

navigated the challenges of 2020, where we

assistance tools to help ease the burden.

are headed as a company, and our continued

focus on improving the financial future of non-

prime Americans.

Jason Harvison

President and Chief Executive Officer

I would also like to underscore that we achieved

all of this while delivering record profitability.

Our seasoned underwriting models performed

at record levels, primarily as a result of our

comprehensive focus over the past two years.

This was also a testament to the resilience of

non-prime consumers and their financial habits

in a time of need.

Through weekly surveys, our own Center for the

New Middle Class amplified its understanding

of how the pandemic and its repercussions are

impacting non-prime Americans, which in turn has

helped to improve products and tools.

Our employees came together to create our first

multicultural network, Mosaic. Led by our new

Chief Diversity Officer, this initiative celebrates