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Equillium, Inc.

eq · NASDAQ Healthcare
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FY2019 Annual Report · Equillium, Inc.
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Consolidated Financial Statements 
(In Canadian dollars)  

EQ INC. 

Years ended December 31, 2019 and 2018 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INDEPENDENT AUDITOR'S REPORT

To the Shareholders of EQ Inc.

Opinion

We  have  audited  the  consolidated  financial  statements  of  EQ  Inc. and  its  subsidiaries,  (the
"Company"),  which  comprise  the  consolidated  statement  of  financial  position  as  at  December  31,
2019  and  December  31,  2018  and  the  consolidated  statements  of  loss  and  comprehensive  loss,
changes  in  shareholders'  equity  and  cash  flows  for  the  years  ended  December  31,  2019  and
December  31,  2018,  and  notes  to  the  consolidated  financial  statements,  including  a  summary  of
significant accounting policies.

In  our  opinion,  the  accompanying  consolidated  financial  statements  present  fairly,  in  all  material
respects,  the  consolidated  financial  position  of  the  Company  as  at  December  31,  2019  and
December 31, 2018, and its consolidated  financial performance and its consolidated cash flows for
the  years  ended  December  31,  2019  and  December  31,  2018  in  accordance  with  International
Financial Reporting Standards.

Basis for Opinion 

We  conducted  our  audit  in  accordance  with  Canadian  generally  accepted  auditing  standards.  Our
responsibilities  under  those  standards  are  further  described  in  the  Auditor's  Responsibilities  for  the
Audit  of  the  Consolidated  Financial  Statements section  of  our  report.  We  are  independent  of  the
Company  in  accordance  with  the  ethical  requirements  that  are  relevant  to  our  audit  of  the
consolidated financial statements in Canada, and we have fulfilled our other ethical responsibilities in
accordance  with  these  requirements.  We  believe  that  the  audit  evidence  we  have  obtained  is
sufficient and appropriate to provide a basis for our opinion.

Other Information

Management is  responsible  for  the  other  information.  The  other  information  comprises  the
Management's Discussion and Analysis.

Our opinion on the consolidated financial statements does not cover the other information and we do
not express any form of assurance conclusion thereon.

In connection with our audit of the consolidated financial statements, our responsibility is to read the
other  information  and,  in doing so, consider whether the other information is materially inconsistent
with  the  consolidated  financial  statements  or  our  knowledge  obtained  in  the  audit  or  otherwise
appears to be materially misstated. 

We obtained the Management's Discussion and Analysis prior to the date of this auditor's report. If,
based  on  the  work  we  have  performed,  we  conclude  that  there  is  a  material  misstatement  of  this
other information, we are required to report that fact.  We have nothing to report in this regard.  

Responsibilities of Management and Those Charged with Governance for the Consolidated Financial
Statements

Management  is  responsible  for  the  preparation  and  fair  presentation  of  the  consolidated  financial
statements  in  accordance  with  International  Financial  Reporting  Standards, and  for  such  internal
control as management determines is necessary to enable the preparation of consolidated financial
statements that are free from material misstatement, whether due to fraud or error.

In  preparing  the  consolidated  financial  statements,  management  is  responsible  for  assessing  the
Company's ability to continue as a going concern, disclosing, as applicable, matters related to going
concern  and  using  the  going  concern  basis  of  accounting  unless  management  either  intends  to
liquidate the Company or to cease operations, or has no realistic alternative but to do so.

Those  charged  with  governance  are  responsible  for  overseeing  the  Company's  financial  reporting
process.

Auditor's Responsibilities for the Audit of the Consolidated Financial Statements

Our  objectives  are  to  obtain  reasonable  assurance  about  whether  the  consolidated  financial
statements  as  a  whole  are  free  from  material  misstatement,  whether  due  to  fraud  or  error,  and  to
issue  an  auditor's  report  that  includes  our  opinion.  Reasonable  assurance  is  a  high  level  of
assurance,  but  is  not  a  guarantee  that  an  audit  conducted  in  accordance  with  Canadian  generally
accepted auditing standards will always detect a material misstatement when it exists. Misstatements
can  arise  from  fraud  or  error  and  are  considered  material  if,  individually  or  in  the  aggregate,  they
could  reasonably  be  expected  to  influence  the  economic  decisions  of  users  taken  on  the  basis  of
these consolidated financial statements.

As part of an audit in accordance with Canadian generally accepted auditing standards, we exercise
professional judgment and maintain professional skepticism throughout the audit. We also:

•

•

•

•

•

Identify and assess the risks of material misstatement of the consolidated financial statements,
whether  due  to  fraud  or  error,  design  and perform audit procedures responsive to those risks,
and  obtain  audit  evidence  that  is  sufficient  and  appropriate  to  provide  a  basis  for  our  opinion.
The  risk  of  not  detecting  a  material  misstatement  resulting  from  fraud  is  higher  than  for  one
resulting 
intentional  omissions,
misrepresentations, or the override of internal control.

involve  collusion, 

from  error,  as 

fraud  may 

forgery, 

Obtain  an  understanding  of  internal  control  relevant  to  the  audit  in  order  to  design  audit
procedures that are appropriate in the circumstances, but not for the purpose of expressing an
opinion on the effectiveness of the Company's internal control. 

Evaluate the appropriateness of accounting policies used and the reasonableness of accounting
estimates and related disclosures made by management.

Conclude  on  the  appropriateness  of  management's  use  of  the  going  concern  basis  of
accounting  and,  based  on  the  audit  evidence  obtained,  whether  a  material  uncertainty  exists
related  to  events  or  conditions  that  may  cast  significant  doubt  on  the  Company's  ability  to
continue as a going concern. If we conclude that a material uncertainty exists, we are required to
draw  attention  in  our  auditor's  report  to  the  related  disclosures  in  the  consolidated  financial
statements  or,  if  such  disclosures  are  inadequate,  to  modify  our  opinion.  Our  conclusions  are
based  on  the  audit  evidence  obtained  up  to  the  date  of  our  auditor's  report.  However,  future
events or conditions may cause the Company to cease to continue as a going concern.

Evaluate the overall presentation, structure and content of the consolidated financial statements,
including  the  disclosures,  and  whether  the  consolidated  financial  statements  represent  the
underlying transactions and events in a manner that achieves fair presentation.

We communicate with those charged with governance regarding, among other matters, the planned
scope  and  timing  of  the  audit  and  significant  audit  findings,  including  any  significant  deficiencies  in
internal control that we identify during our audit.

We  also  provide  those  charged  with  governance  with  a  statement  that  we  have  complied  with
relevant  ethical  requirements  regarding  independence,  and  to  communicate  with  them  all
relationships  and  other  matters  that  may  reasonably  be  thought  to  bear  on  our  independence,  and
where applicable, related safeguards.

The engagement partner on the audit resulting in this independent auditor's report is Mark Jakovcic.

Chartered Professional Accountants
Licensed Public Accountants
April 27, 2020
Toronto, Ontario

EQ INC. 

Consolidated Statements of Financial Position 
(In thousands of Canadian dollars) 
December 31, 2019 and 2018 

Assets 
Current assets: 

Cash 
Accounts receivable (note 18(a)) 
Other current assets (note 9(a)) 

Non-current assets: 

Property and equipment (note 10) 
Right-of-use asset (note 5) 
Intangible asset (note 2(k), 3 & 11) 
Goodwill (note 3 & 4) 

Liabilities and Shareholders’ Equity 
(Deficiency) 
Current liabilities: 

Accounts payable and accrued liabilities (note 9(b)) 
Lease liability (note 5) 
Loans and borrowings (note 12) 
Contract liabilities (note 9(c)) 
Earn-out (note 3) 

Non-current liabilities: 

Lease liability (note 5) 
Loans and borrowings (note 12) 
Earn-out (note 3) 

Shareholders’ equity (deficiency)  

$ 

2019 

2018 

3,691  $ 
2,060 
197 

5,948 

102 
146 
537 
535 

584 
2,167 
293 

3,044 

125 
- 
206 
535 

$ 

7,268  $ 

3,910 

1,705 
70 
- 
24 
256 

2,055 

88 
1,603 
- 

3,746 

3,522 

1,851 
- 
1,577 
348 
291 

4,067 

- 
- 
214 

4,281 

(371) 

$ 

7,268  $ 

3,910 

On behalf of the Board: 

“Vernon Lobo”  

 Director 

“Geoffrey Rotstein”  

  Director 

See accompanying notes to consolidated financial statements 

1 

 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Consolidated Statements of Loss and Comprehensive Loss 
(In thousands of Canadian dollars, except per share amounts) 
December 31, 2019 and 2018 

Revenue (note 6) 

Expenses: 

Publishing costs 
Employee compensation and benefits 
Other operating costs 
Depreciation of property and equipment 
Depreciation of right-of-use asset (note 5) 
Amortization of intangible assets 

Loss from operations 

Transaction costs of acquisition (note 3) 
Additional contingent consideration (note 3) 
Finance income (note 7) 
Finance costs (note 7) 

Net loss before income taxes 

Deferred tax recovery (note 8) 

Total comprehensive loss 

2019 

2018 

$ 

8,965  $ 

5,868 

5,015 
3,026 
1,726 
54 
76 
44 

9,941 

(976) 

- 
(406) 
3 
(535) 

3,137 
2,383 
1,498 
46 
- 
59 

7,123 

(1,255) 

(24) 
- 
1 
(622) 

(1,914) 

(1,900) 

- 

70 

$ 

(1,914)  $ 

(1,830) 

Loss per share: 

Basic and diluted 

$ 

(0.04)  $ 

(0.05) 

Weighted average number of shares outstanding basic and diluted 

48,331,260 

40,034,188 

See accompanying notes to consolidated financial statements 

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Consolidated Statements of Changes in Shareholders' Equity (Deficiency) 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

Common shares 

Number of 
shares 
(note 13) 

  Amount 

Contributed 
surplus 

  Warrants 

Accumulated 
other 
comprehensive 
loss 

Deficit 

Total equity 
(deficiency) 

Balance, January 1, 2019 
Net loss 
Share-based payments (note 15) 
Exercise of stock options  
     (note 13 & 15) 
Warrants issued (note 12 (b), 13 & 
14) 
Exercise of warrants (note 13 & 14) 
Warrants exercised 
Expiry of warrants (note 12) 
Proceeds from private placement 
    (note 13) 
Share issuance costs (note 13) 
Finders’ warrants (note 13) 

47,483,306  $ 

- 
- 

$ 

72,555 
- 
- 

$ 

2,605 
- 
155 

21,332 
- 

466,198 
- 
- 

6,943,590 
- 
- 

4 
- 

280 
55 
- 

4,593 
(76) 
- 

(1) 
- 

- 
- 
216 
- 
- 
- 
- 

271 
- 
- 

- 
257 

- 
(55) 
(216) 

587 
- 
8 

$ 

(2,062)  $ 

(73,740)  $ 

- 
- 

- 
- 

- 
- 
- 

- 
- 
- 

(1,914) 
- 

- 
- 

- 
- 
- 

- 
- 
- 

(371) 
(1,914) 
155 

3 
257 

280 
- 
- 

5,180 
(76) 
8 

Balance, December 31, 2019 

54,914,426  $ 

77,412 

$ 

2,975 

$ 

852 

$ 

(2,062)  $ 

(75,654)  $ 

3,522 

See accompanying notes to consolidated financial statements 

3 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Consolidated Statements of Changes in Shareholders' Equity (Deficiency) (continued) 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

Common shares 

Number of 
shares 
(note 13) 

Amount 

Contributed 
surplus 

Warrants 

Accumulated 
other 
comprehensive 
loss 

Deficit 

Total 
deficiency 

Balance, January 1, 2018 
Net loss 
Share-based payments (note 15) 
Exercise of stock options  
      (note 13 & 15) 
Warrants issued (note 12 (b) &14) 
Exercise of warrants (note 13 & 14) 
Warrants exercised 
Shares issued for acquisition of 

Tapped Networks Inc. (note 3) 
Proceeds from private placement 
   (note 13) 
Share issuance costs (note 13) 
Balance, December 31, 2018 

32,124,203  $ 

- 
- 

68,730  $ 
- 
- 

2,550  $ 
- 
56 

19,666 
- 
11,727,197 
- 

1,000,000 

2,612,240 

47,483,306  $ 

2 
- 
1,149 
440 

630 

(1) 
- 
- 
- 

- 

1,621 
(17) 
72,555  $ 

- 
- 
2,605  $ 

440 
- 
- 

- 
271 
- 
(440) 

- 

- 
- 
271 

$ 

(2,062)  $ 

(71,910)  $ 

- 
- 

- 
- 
- 
- 

- 

- 
- 

(1,830) 
- 

- 
- 
- 
- 

- 

- 
- 

$ 

(2,062)  $ 

(73,740)  $ 

(2,252) 
(1,830) 
56 

1 
271 
1,149 
- 

630 

1,621 
(17) 
(371) 

See accompanying notes to consolidated financial statements 

4 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Consolidated Statements of Cash Flows 
(In thousands of Canadian dollars) 
December 31, 2019 and 2018 

Cash flows from operating activities: 
Net loss 
Adjustments to reconcile net loss to net cash flows from operating 
activities: 

Depreciation of property and equipment 
Depreciation of right-of-use asset 
Amortization intangible assets 
Deferred tax recovery 
Share-based payments (note 15) 
Unrealized foreign exchange loss (gain) 
Additional contingent consideration 
Finance cost, net 

Change in non-cash operating working capital (note 20) 

2019 

2018 

$ 

(1,914)  $ 

(1,830) 

54 
76 
44 
- 
155 
19 
406 
533 
(417) 

46 
- 
59 
(70) 
56 
(12) 
- 
585 
(219) 

Net cash used in operating activities 

(1,044) 

(1,385) 

Cash flows from financing activities: 
Repayment of loans and borrowings (note 12 (b)(c)) 
Repayment of obligations under property lease 
Issuance of promissory notes 
Proceeds from exercise of warrants (note 13) 
Proceeds from private placement (note 13) 
Share issuance costs (note 13) 
Proceeds from exercise of stock options (note 15) 
Interest paid 

Net cash from financing activities 

Cash flows from investing activities: 
Interest income received (note 7) 
Acquisition of Tapped Mobile 
Earn-out payout (note 3) 
Purchases of property and equipment (note 10) 
Addition of intangible asset (note 11) 

Net cash from (used) in investing activities 

Increase (decrease) in cash 
Foreign exchange gain (loss) on cash held in foreign currency 
Cash, beginning of year 

- 
(184) 
183 
280 
5,180 
(68) 
3 
(246) 

5,148 

2 
169 
(744) 
(30) 
(375) 

(978) 

3,126 
(19) 
584 

(1,415) 
- 
- 
1,149 
1,621 
(17) 
1 
(460) 

879 

1 
213 
- 
(28) 
- 

186 

(320) 
13 
891 

Cash, end of year 

$ 

3,691  $ 

584 

See accompanying notes to consolidated financial statements 

5 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

1. 

Corporate information: 

EQ  Inc.  (“EQ  Works”)  or  (the  "Company")  uses  first-party,  location-based  behaviour  signals, 
advanced  data  analytics,  and  proprietary  software,  EQ  Works  creates  and  targets  customized, 
performance-boosting  audience  segments.  Proprietary  algorithms  and  data  generate  attribution 
models that connect consumer behavior in the physical world to consumer behavior in the digital 
world, solving complex challenges for brands and agencies. The  Company  is  governed  by  the 
Ontario  Business  Corporations  Act  and  is domiciled  in Canada. The  address  of the  Company's 
registered  office  is  1235  Bay  Street,  Suite 401,  Toronto,  ON,  M5R  3K4.  The  Company  is  a 
publicly  listed  on  the TSX Venture Exchange ("TSX-V"). 

2. 

Significant accounting policies: 

(a)  Statement of compliance: 

These consolidated financial statements have been prepared in accordance with International 
Financial  Reporting  Standards  ("IFRS")  and  interpretations  of  the  IFRS  Interpretation 
Committee (“IFRIC”), as issued by the International Accounting Standards Board ("IASB"). The 
accounting policies applied in these consolidated  financial  statements are  based  on  IFRS  
issued  and  outstanding  as  of December 31, 2019.  The Board of Directors authorized the 
consolidated financial statements for issue on April 27, 2020. 

(b)  Basis of presentation and going concern: 

The  consolidated  financial  statements  have  been  prepared  under  the  historical  cost  basis. 
Other measurement bases used are described in the applicable notes. 

The  consolidated  financial  statements  were  prepared  on  a  going  concern  basis,  which 
assumes that the Company will continue in operation for the foreseeable future and will be 
able to realize its assets and discharge its liabilities and commitments in the normal course of 
business. 

(c)  Functional and presentation currencies: 

These  consolidated  financial  statements  are  presented  in  Canadian  dollars,  which  is  the 
functional currency of the Company and its subsidiaries.  

6 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(d)  Use of estimates and judgments: 

The  preparation  of  consolidated  financial  statements  and  application  of  IFRS  often  involve 
management's judgment and the use of estimates and assumptions deemed to be reasonable 
at the time they are made.   The Company reviews estimates and underlying assumptions on 
an ongoing basis.   Revisions are recognized in the period in which the estimates are revised 
and may impact future periods as well.  Other results may be derived with different judgments 
or using different assumptions or estimates and events may occur that could require a material 
adjustment. 

The following are critical accounting policies subject to such judgments and the key sources 
of estimation uncertainty that the Company believes could have the most significant impact on 
the reported consolidated results of operations and consolidated financial position. 

Key sources of estimation uncertainty: 

(i)  Useful lives of intangible assets - Useful lives over which intangible assets are amortized 
are based on management's estimate of future use and performance. Expected useful 
lives are reviewed annually for any change to estimates and assumptions. 

(ii)  Revenue recognition – The recognition of revenue requires judgement in the assessment 
of performance obligation, whether they are distinct and separate, within a contract and 
the assessment of recognizing at a point in time or over a period of time. In instances of 
bundle  contracts,  management  estimates  and  allocates  the  transaction  price  to  each 
performance  obligation  based  on  its  stand-alone  selling  price.  The  determination  of 
whether revenue should be reported on a gross or net basis is based on an assessment 
of whether the Company is acting as the principal or an agent in these transactions with 
advertisers  and  involves  judgement  based  on  an  evaluation  of  the  terms  of  each 
arrangement.  While  none  of  the  factors  individually  are  considered  presumptive  or 
determinative,  in  reaching  conclusions  on  gross  versus  net  revenue  recognition, 
management places the most weight on the analysis of whether the Company controls 
the services before they are transferred to the customer.  

(iii)  Expected credit losses - The Company monitors the financial stability of its customers and 
the environment in which they operate to make estimates regarding the likelihood that the 
individual trade receivable balances will be paid. The Company reviews the components 
of these accounts on a regular basis to evaluate and monitor this risk. The Company’s 
customers are generally financially established organizations, which limits the credit risk 
relating to the customers. In addition, credit reviews by the Company take into account 
the counterparty’s financial position, past experience and other factors. 

7 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(d)  Use of estimates and judgments (continued): 

(iv)  Share-based payments - The estimated fair value of stock options is determined using 
the  Black-Scholes  option  pricing  model.    Inputs  to  the  model  are  subject  to  various 
estimates related to volatility, interest rates, dividend yields and expected life of the stock 
options  issued.    Fair  value  inputs  are  subject  to  market  factors,  as  well  as  internal 
estimates.    In addition to the fair value calculation, the Company estimates the expected 
forfeiture  rate  with  respect  to  equity-settled  share-based  payments  based  on  historical 
experience. 

(v)  Earn-out – Acquisition – the fair value of contingent consideration liabilities is based on 
the  estimated  future  financial  performance  of  the  acquired  business.  Financial  targets 
used  in  the  estimation  process  include  certain  defined  financial  targets  and  realized 
internal rates of return.  

(vi)  Debt extinguishment - From time to time, the Company pursues amendments to its credit 
agreements based on prevailing market conditions. Such amendments, when completed, 
are  considered  by  the  Company  to  be  debt  modifications  or  extinguishments.  The 
accounting treatment of a debt modification depends on whether the modified terms are 
substantially different than the previous terms. Terms of an amended debt agreement are 
considered  to  be  substantially  different  based  on  qualitative  factors,  or  when  the 
discounted  present  value  of  the  cash  flows  under  the  new  terms  discounted  using  the 
original effective interest rate, is at least ten percent different from the discounted present 
value of the remaining cash flows of the original debt. If the modification is not substantially 
different, it will be considered as a modification with any costs or fees incurred adjusting 
the  carrying  amount  of  the  liability  recorded  through  profit  or  loss  at  the  date  of 
modification. If the modification is substantially different then the transaction is accounted 
for  as  an  extinguishment  of  the  old  debt  instrument  with  an  adjustment  to  the  carrying 
amount  of  the  liability  being  recorded  in  the  consolidated  statements  of  operations 
immediately. 

(e)  Business combinations:  

The acquisition method of accounting is used to account for business combinations regardless 
of whether equity instruments or other assets are acquired. The consideration transferred is 
the sum of the acquisition-date fair values of the assets transferred, equity instruments issued 
or liabilities incurred by the acquirer to former owners of the acquiree and the amount of any 
non-controlling interest in the acquiree. For  each  business combination, the  non-controlling 
interest in the acquiree is measured at either fair value or at the proportionate share of the 
acquiree's identifiable net assets. All acquisition costs are expensed as incurred to profit or 
loss.  

8 

 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(e)  Business combinations (continued): 

On  the  acquisition  of  a  business,  the  acquirer  assesses  the  financial  assets  acquired  and 
liabilities  assumed  for  appropriate  classification  and  designation  in  accordance  with  the 
contractual  terms,  economic  conditions,  the  consolidated  entity's  operating  or  accounting 
policies  and  other  pertinent  conditions  in  existence  at  the  acquisition-date.  Contingent 
consideration to be transferred by the acquirer is recognised at the acquisition-date fair value. 
Subsequent changes in the fair value of the contingent consideration classified as an asset or 
liability  is  recognised  in  profit  or  loss.  Contingent  consideration  classified  as  equity  is  not 
remeasured  and  its  subsequent  settlement  is  accounted  for  within  equity.  The  difference 
between the acquisition-date fair value of assets acquired, liabilities assumed and any non-
controlling interest in the acquiree and the fair value of the consideration transferred and the 
fair  value  of  any  pre-existing  investment  in  the  acquiree  is  recognised  as  goodwill.  If  the 
consideration  transferred  and  the  pre-existing  fair  value  is  less  than  the  fair  value  of  the 
identifiable net assets acquired, being a  bargain  purchase to the  acquirer, the  difference is 
recognised as a gain directly in profit or loss by the acquirer on the acquisition-date, but only 
after a reassessment of the identification and measurement of the net assets acquired, the 
non-controlling interest in the acquiree, if any, the consideration transferred and the acquirer's 
previously held equity interest in the acquirer.  

Business  combinations  are  initially  accounted  for  on  a  provisional  basis.  The  acquirer 
retrospectively  adjusts  the  provisional  amounts  recognised  and  also  recognises  additional 
assets or liabilities during the measurement period, based on new information obtained about 
the  facts  and  circumstances  that  existed  at  the  acquisition-date.  The  measurement  period 
ends  on  either  the  earlier  of  (i)  12  months  from  the  date  of  the  acquisition  or  (ii)  when  the 
acquirer receives all the information possible to determine fair value. 

(f)  Goodwill:  

Goodwill  is  initially  recognized  at  cost,  being  the  excess  of  the  purchase  price  of  acquired 
businesses over the estimated fair value of the tangible and intangible assets acquired and 
liabilities assumed at the date acquired, and is allocated to the cash generating unit (“CGU”) 
expected to benefit from the acquisition. A CGU is the smallest group of assets for which there 
are separately identifiable cash flows. 

Subsequently, goodwill and indefinite life intangible assets are not amortized but are assessed 
at the end of each reporting period for impairment and more frequently whenever events or 
circumstances indicate that their carrying value may not be fully recoverable. The Company 
considers the relationship between its market capitalization and its book value, as well as other 
factors,  when  reviewing  for  indicators  of  impairment.  Goodwill  is  assessed  for  impairment 
based on the CGUs or group of CGUs to which the goodwill relates. Any potential goodwill 
impairment is identified by comparing the recoverable amount of a CGU or group of CGUs to 
its carrying value which includes the allocated goodwill. If the recoverable amount is less than 
its carrying value, an impairment loss is recognized. 

9 

 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(f)  Goodwill (continued):  

The Company may need to test its goodwill for impairment between its annual test dates if 
market  and  economic  conditions  deteriorate  or  if  volatility  in  the  financial  markets  causes 
declines  in  the  Company’s  share  price,  increases  the  weighted  average  cost  of  capital,  or 
changes valuation multiples or other inputs to its goodwill assessment. In addition, changes in 
the numerous variables associated with the judgments, assumptions, and estimates made by 
management in assessing the fair value could cause them to be impaired. Goodwill impairment 
charges are non-cash charges that could have a material adverse effect on the Company’s 
consolidated  financial  statements  but  in  themselves  do  not  have  any  adverse  effect  on  its 
liquidity, cash flows from operating activities or debt covenants. 

An impairment loss of goodwill is not reversed. For other assets, an impairment loss may be 
reversed  if  the  estimates  used  to  determine  the  recoverable  amount  have  changed.  The 
reversal is limited so that the carrying amount of the asset does not exceed its recoverable 
amount  or  the  carrying  amount  that  would  have  been  determined,  net  of  amortization  or 
depreciation, had no impairment loss been recognized for the asset in prior years. The reversal 
is recognized in the consolidated statements of income. 

(g)  Basis of consolidation: 

(i)  Subsidiaries: 

Subsidiaries  are  entities  controlled  by  the  Company.  The  financial  statements  of 
subsidiaries  are  included  in  the  consolidated  financial  statements  from  the  date  that 
control commences until the date that control ceases. 

On January 1, 2019, the Company amalgamated Cyberplex Ontario Holdings Inc. into 
EQ  Inc.  and  amalgamated  CX  Digital  Media  Inc.,  Cyberplex  Services  Inc.,  1887811 
Ontario Inc. and Bootcamp Media Inc. into EQ Advertising Group Ltd. 

The Company has the following wholly owned subsidiaries: 

Subsidiary 

CX Digital Media U.S.A Inc. 
CX Digital Media Inc. 
EQ Advertising Group Ltd. 
Cyberplex Services Inc. 
Cyberplex Ontario Holdings Inc. 
1887811 Ontario Inc. 
CX U.S.A Southwest Inc. 
CX U.S.A. Pacific, Inc. 
Bootcamp Media Inc. 
Tapped Networks Inc. (note 3) 

Jurisdiction 
of incorporation  

Ownership interest 
December 31,  December 31, 
2018   

2019  

Delaware 
Ontario 
Ontario 
Ontario 
Ontario 
Ontario 
Texas 
California 
Ontario 
Ontario 

100% 
Amalgamated 
100% 
Amalgamated 
Amalgamated 
Amalgamated 
100% 
100% 
Amalgamated 
100% 

100% 
100% 
100% 
100% 
100% 
100% 
100% 
100% 
100% 
100% 

10 

 
 
 
 
 
 
 
  
 
 
 
 
 
   
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(g)  Basis of consolidation (continued): 

(ii)  Transactions eliminated on consolidation: 

Intercompany  balances  and  transactions,  and  any  unrealized  income  and 
expenses arising from such transactions, are eliminated upon consolidation. 

(h)  Foreign currency transactions: 

Transactions  in  foreign  currencies  are  translated  to  the  respective  functional  currencies  of 
the Company and its subsidiaries at exchange rates at the dates of the transactions. Monetary 
assets and liabilities denominated in foreign currencies at the reporting date are retranslated 
to  the  functional  currency  using  the  exchange  rate  at  that  date.  Non-monetary assets 
and liabilities denominated in foreign currencies that are measured at fair value are translated 
to  the  functional  currency  using  the  exchange  rate  at  the  date  that  the  fair  value  was 
determined. 

Foreign currency differences arising on translation are recognized in finance income or cost. 
Non-monetary assets and liabilities and related depreciation and amortization  are  translated 
at  historical  exchange  rates.  Revenue  and  expenses,  other  than  depreciation  and 
amortization, are translated at the monthly average rates of exchange for the year. 

(i)  Financial instruments: 

The Company classifies its financial assets in the following measurement categories: 

(i)  Those to be  measured subsequently through fair value (either through other 

comprehensive income (“OCI”), or through profit or loss), and 

(ii)  Those to be measured at amortized cost using the effective interest method. 

At initial recognition, the Company measures a financial asset at its fair value plus, in the case 
of a financial asset not at fair value through profit or loss (“FVPL”), transaction costs that are 
directly attributable to the acquisition of the financial asset. The transaction costs of a financial 
asset carried at FVPL are expensed in profit or loss. 

Financial  instruments  at  amortized  costs:  Financial  instruments  at  amortized  costs  include 
cash, accounts receivable, accounts payable and accrued liabilities, loan and borrowings, lease 
liability  and  other  current  and  non-current  liabilities.  Assets  that  are  held  for  collection  of 
contractual  cash  flows  where  those  cash  flows  represent  solely  payments  of  principal  and 
interest are measured at amortized costs. When material, interest income from these financial 
assets  are  included  in  finance  income  using  the  effective  interest  rate  method.  Impairment 
losses are presented as a separate line item in the statement of operations. 

11 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(i)  Financial instruments (continued): 

Equity instruments: The Company subsequently measures all equity instruments at fair value. 
Dividends from such investments will be recognized in profit or loss as other income when the 
Company’s right to receive payments is established. Changes in the fair value of the financial 
assets  at  FVPL  are  recognized  in  other  gains  or  (losses)  in  the  statement  of  operations  as 
applicable.  Impairment  losses  (and  reversal  of  impairment  losses)  on  equity  investments 
measured at FVPL are not reported separately from other changes in fair value. 

For assets measured at fair value, gains and losses will be recorded directly in the statement 
of operations or OCI. For financial assets other than equities measured at fair value through 
other comprehensive income (“FVOCI”) changes in the carrying amount will be recorded in OCI 
except for recognition of impairment losses, interest revenue and foreign exchange gain and 
losses on the instrument’s amortized cost which are recognized in income. For investments in 
equity instruments that are not held for trading, this will depend on whether the Company has 
made an irrevocable election at the time of initial recognition to account for the equity instrument 
at FVOCI. 

When derecognized the cumulative gain or loss in OCI (on non-equity FVOCI financial assets) 
is reclassified from equity to income. Interest income is recognized on FVOCI financial assets 
using the effective interest method. 

Impairment of Financial Assets 

The Company assesses on a forward-looking basis the expected credit losses associated with 
its debt instruments carried at amortized cost. The impairment methodology applied depends 
on whether there has been a significant increase in credit risk. 

For accounts receivables, the Company applies the simplified approach permitted by IFRS 9, 
which requires ECL to be recognized from initial recognition of the receivables. 

12 

 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(j)  Property and equipment: 

(i)  Recognition and measurement: 

Property  and  equipment  are  measured  at  cost  less  accumulated  depreciation  and 
accumulated impairment losses. Cost includes expenditures that are directly attributable 
to the acquisition of the asset. Gains and losses on disposal of an item of property and 
equipment  are  determined  by  comparing  the proceeds from disposal with the carrying 
amount of property and equipment and are recognized net within loss from operations. 

The  costs  of  the  day-to-day  servicing  of  property  and  equipment  are  recognized  in 
operating income as incurred. 

(ii)  Depreciation: 

Depreciation is calculated over the depreciable amount, which is the cost of an asset, or 
other  amount  substituted  for  cost,  less  its  estimated  residual  value.    Depreciation  is 
recognized  on  a  straight-line  basis  over  the  estimated  useful  lives  of  the  property  and 
equipment,  since  this  most  closely  reflects  the  expected  pattern  of  consumption  of  the 
future economic benefits embodied in the asset. 

The estimated useful lives for the current and comparative years are as follows: 

Furniture and fixtures                                                                                              4 years 
Computer equipment                                                                                              3 years 
Leasehold improvements                                          Lesser of useful life and term of lease 

Depreciation methods, useful lives and residual values are reviewed at each financial year 
end and adjusted, if appropriate. 

(k)  Intangible assets: 

(i) 

Intangible assets: 

Intangible  assets  that  are  acquired  by  the  Company  and  have  finite  useful  lives  are 
measured at cost less accumulated amortization and accumulated impairment losses. 

Intangible assets are recorded at cost when internally generated and at fair value when 
acquired  during  a  business  acquisition.  Intangible  assets  are  amortized  over  their 
estimated useful lives. 

13 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(k)  Intangible assets (continued): 

(i) 

Intangible assets (continued): 

Software platform: Certain costs incurred in connection with the development of software 
to be used internally is capitalized once a project has progressed beyond a conceptual, 
preliminary stage to that of application development. Development costs that are directly 
attributable  to  the  design  and  testing  of  identifiable  and  unique  software  products 
controlled by the Company are recognized as intangible assets when the following criteria 
are met; 

1.  It is technically feasible to complete the software product so that it will be available for 

use; 

2.  Management intends to complete the software product and use or sell it; 
3.  There is an ability to use or sell the software product; 
4.  It  can  be  demonstrated  how  the  software  product  will  generate  probable  future 

economic benefits; 

5.  Adequate technical, financial and other resources to complete the development and to 

use or sell the software product are available; 

6.  The  expenditure  attributable  to  the  software  product  during  its  development  can  be 

reliably measured. 

Costs that qualify for capitalization include both internal and external costs.  

(ii)  Amortization: 

Amortization  is  calculated  over  the  cost  of  the  asset  less  its  estimated  residual  value, 
which  typically  is  expected  to  be  nil.  Amortization  is  recognized  in  profit  or  loss  on  a 
straight-line basis over the estimated useful lives of intangible assets, other than goodwill, 
from the date that they are available for use, since this most closely reflects the expected 
pattern of consumption of the future economic benefits embodied in the asset. Useful lives, 
residual  values  and  amortization  methods  for  intangible  assets  with  finite  lives  are 
reviewed at least annually. 

The estimated useful lives for the current and comparative years are as follows:       

Customer relationships 
Software 
Non-compete 
Backlog 

6 years 
5 years 
2 years 
Less than 1 year 

14 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(k)  Intangible assets (continued): 

(iii)  Research and development: 

Research  and  development  activities  are  assessed  to  determine  if  they  qualify  for 
recognition  as  internally  generated  intangible  assets.  Apart  from  complying  with  the 
general requirements for initial measurement of an intangible asset, qualification criteria 
are met only when technical as well as commercial feasibility can be demonstrated and 
cost  can  be  reliably  measured.  It  must  also  be  probable  that  the  intangible  asset  will 
generate  future  economic  benefits,  be  clearly  identifiable  and  allocable  to  a  specific 
product.  Further  to  meeting  these  criteria,  only  such  costs  that  relate  solely  to  the 
development phase of a self-initiated project are capitalized. Any costs that are classified 
as part of the research phase of a self-initiated project are expensed as incurred. If the 
research  phase  cannot  be  clearly  distinguished  from  the  development  phase,  the 
respective project-related costs are treated as if they were incurred in the research phase 
only. Capitalized development costs are amortized over the estimated useful  life of the 
internally generated  intangible  asset.   Internally generated intangible assets are reviewed 
for impairment annually when the asset is not yet  in  use  or  when  events  or  changes 
in  circumstances  indicate  that  the  carrying amount may not be recoverable and the 
asset is in use 

For the  year ended December 31, 2019 $79 (2018 - $43) of research and development 
costs have been reimbursed from the Scientific Research and Experimental Development 
and  Industrial  Research  Assistance  Tax  Incentive  Program  recorded  a  as  part  of 
employee  compensation and benefits in profit or loss. 

(l) 

Impairment: 

(i)  Financial assets, including accounts receivable: 

A financial asset is considered impaired if objective evidence indicates that one or more 
events have had a negative effect on the estimated future cash flow of that asset that can 
be estimated reliably.   Individually significant financial assets are tested for impairment on 
an individual basis.   The remaining financial assets are assessed collectively based on the 
nature of the asset. 

An impairment loss on loans and receivables is measured as the difference between the 
asset's  carrying  amount  and  the  present  value  of  the  future  cash  flows  expected  to  be 
derived from the asset.  The carrying value is reduced through the use of an expected credit 
losses accounts, with the loss recognized in the statement of profit or loss. 

15 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(l) 

Impairment (continued): 

(i)  Financial assets, including accounts receivable (continued): 

On  January  1,  2018,  the  Company  adopted  IFRS  9,  resulting  in  changes  in  accounting 
policies for financial instruments. In accordance with the transition provisions, the Company 
has adopted the standard rules retrospectively. There were no adjustments to the amounts 
recognized in the consolidated financial statements on adoption of the new standard. For 
trade  and  other  receivables,  the  Company  applies  the  simplified  approach  permitted  by 
IFRS 9, Financial Instruments, which requires expected lifetime losses to be recognized at 
the time of initial recognition of the receivables. There was no impact due to this change in 
accounting policy.  

(ii)   Non-financial assets: 

The  carrying  amounts  of  the  Company's  non-financial  assets,  other  than  deferred  tax 
assets, are reviewed at each reporting date to determine whether there is any indication of 
impairment.  If any such indication exists, then the asset's recoverable amount is estimated. 
An impairment test is conducted annually, for intangible assets that are not yet available 
for use. 

(m) Share-based payments: 

Share-based  payment  arrangements  in  which  the  Company  receives  goods  or  services  as 
consideration for its own equity instruments are accounted for as equity-settled share- based 
payment transactions. 

The grant date fair value of share-based payment awards granted to employees is recognized 
as a compensation cost, with a corresponding increase in contributed surplus, over the vesting 
period of the award.  The amount recognized is adjusted to reflect the number of awards for 
which the related service and non-market vesting conditions are expected to be met, such that 
the amount ultimately recognized is based on the number of awards that vest.  Upon exercising 
the  awards,  such  as  options,  the  fair  value  of  the  stock  options  exercised  that  has  been 
expensed to contributed surplus along with the cash received is reclassified to common shares 
and reflected in the statements of changes in shareholders' equity. 

16 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(n)  Warrants: 

The  Company  follows  the  relative  fair  value  method  with  respect  to  the  measurement  of 
common  shares  and  warrants  issued  as  private  placement  units.  The  proceeds  from  the 
issuance of units are allocated between share capital and warrants. Unit proceeds are allocated 
to shares and warrants using the Black-Scholes option pricing model and the share price at the 
time  of  financing.  If  and  when  the  warrants  are  exercised,  the  applicable  relative  fair  value 
recognized in warrants is transferred to share capital. Any consideration paid on the exercise 
of  the  warrants  is  credited  to  share  capital.  For  those  warrants  that  expire  unexercised  on 
maturity, the recorded value is transferred to contributed surplus. In situation where warrants 
are issued as consideration for goods and services received and some or all of the goods or 
services received cannot be specifically identified or reliably measured, then these warrants are 
measured  at  the  fair  value  of  the  share-based  payment.  The  fair  value  of  the  share-based 
payment is determined using the Black-Scholes option pricing model. 

(o)  Provisions: 

A provision is recognized if, as a result of a past event, the Company has a present legal or 
constructive  obligation  that  can  be  estimated  reliably,  and  it  is  probable  that  an  outflow  of 
economic benefits will be required to settle the obligation.  The timing or amount of the outflow 
may still be uncertain.  Provisions are determined by discounting the expected future cash flows 
at a pre-tax rate that reflects current market assessments of the time value of money and the 
risks specific to the liability.  The unwinding of the discount is recognized as finance cost. 

(p)  Revenue: 

Revenue is recognized based on the five-step model outlined in IFRS 15: 

1.  Identify the contract with a customer; 
2.  Identify the performance obligations in the contract; 
3.  Determine the transaction price; 
4.  Allocate the transaction price to the performance obligations in the contract; and 
5.  Recognize revenue when (or as) the entity satisfies a performance obligation. 

The  Company  determines  collectability  by  performing  ongoing  credit  evaluations  and 
monitoring its customers’ accounts receivable balances. For new customers and their agents, 
which may be advertising agencies or other third parties, the Company may performs a credit 
check  with  an  independent  credit  agency  and  checks  credit  references  to  determine 
creditworthiness.  The  Company  only  recognizes  revenue  when  collection  is  reasonably 
assured. If collection is not considered reasonably assured, revenue is recognized only once 
all amounts are collected.  

17 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(p)  Revenue (continued): 

In instances where the Company contracts with third party advertising agencies on behalf of 
their advertiser clients, a determination is made to recognize revenue on a gross or net basis 
based on an assessment of whether the Company is acting as the principal or an agent in the 
transaction.  The  Company  is  acting  as  the  principal  in  these  arrangements  and  therefore 
revenue  earned  and  costs  incurred  are  recognized  on  a  gross  basis  as  the  Company  has 
control and is responsible for fulfilling the advertisement delivery, establishing the selling prices 
and  the  delivery  of  the  advertisements  for  fully  managed  revenue,  providing  training  and 
updates for the self- serve proprietary platform and performing all billing and collection activities.  

The  timing  of  revenue  recognition  sometimes  differs  from  the  contract  payment  schedule, 
resulting  in  revenues  that  have  been  billed  but  not  earned  which  are  recorded  as  contract 
liabilities. As at December, 31, 2019 the Company had $24 (2018 - $348) in contract liabilities. 

In  instances  where  the  Company  collects  payment  in  advance  and  there  is  a  significant 
financing component, the practical expedient is applied as the period from delivery of the goods 
or  services  is  within  one  year  of  when  the  customer  pays.  No  adjustment  is  made  to  the 
transaction  price.  The  practical  expedient  is  also  applied  to  commission  contract  costs  and 
these are expensed as incurred. 

Advertising Services 
The Company generates revenue from the delivery of targeted digital media solutions, enabling 
advertisers to connect intelligently with their audiences across online display, video, social and 
mobile campaigns using its Programmatic Marketing Platform. The Company  offers its services 
on a fully-managed and a self-serve basis. In instances of self-serve basis, the Company also 
provides  its  customers  with  access  to  the  Programmatic  Marketing  Platform  which  includes 
promises related to hosting and support services. These arrangements are evidenced by a fully 
executed  insertion  order  (“IO”).  Generally,  IOs  specify  the  number  and  type  of  advertising 
impressions to be delivered over a specified time  at an agreed upon price and performance 
objectives for an ad campaign based on client needs. Performance obligation are generally a 
measure of targeting as defined by the parties in advance, such as number of ads displayed, 
consumer clicks on ads or consumer actions (which may include qualified leads, registrations, 
downloads, inquiries or purchases). These payment models are commonly referred to as cost 
per impression (“CPM”), cost per click (“CPC”) and cost per action (“CPA”). The performance 
obligations  are  satisfied  over  time  as  the  volume  of  impressions  are  delivered  up  to  the 
contractual maximum for fully-managed revenue and the delivery of impressions for self-serve. 
Revenue is recognized over time using the output method when the performance obligations 
are satisfied. Typically, campaigns run for a period of one to three months and are billed at the 
end of the month. 

18 

 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(p)  Revenue (continued): 

Fixed Fee Data Sales 
The  Company  provides  customers  with  research  and  analytics  of  data.  The  Company  has 
concluded  that  these  promises  are  not  distinct  and  are  recognized  as  one  performance 
obligation. The IOs will specify the fixed fee arrangement to be delivered over an agreed upon 
price.  Revenue  is  recognized  as  the  performance  obligation  are  satisfied  over  time  as  the 
services are provided to the customer. Typically this service is bundled with advertising services 
and campaigns are generally for a period of one month and are billed at the end of the month. 

CPM Data Sales 
The Company provides customers with the ability to track the effectiveness of advertisements. 
The  payment  model  is  measured  based  on  the  number  of  impressions  for  results  achieved 
through  the  tracking.  The  performance  obligation  are  satisfied  over  time  as  the  volume  of 
impressions are delivered up to the contractual maximum. Revenue is recognized over time 
using the output methods when the performance obligations are satisfied. Typically, campaigns 
run for a period of one to three months and are billed at the end of the month.  

Other Services 
The  Company  provides  customers  with  consultation  services  to  improve  advertisement 
effectiveness  and  performance.  These  services  are  fixed  fee  arrangements  for  specified 
consulting  services  and  each  project  is  considered  distinct.  Each  performance  obligation  is 
satisfied over time as the services are provided to the customer. Revenue is recognized using 
the input method for time incurred compared to the estimated time for specified services.  

(q)  Lease payments: 

The Company has adopted IFRS 16 retrospectively from January 1, 2019, but has not restated 
comparative information, as permitted under the specific transitional provisions in the standard 
in accordance with the modified retrospective approach for adoption. The reclassifications and 
the adjustments arising from the new leasing standard are therefore recognized in the opening 
consolidated balance sheet on January 1, 2019. 

The core principle is that a lessee recognizes assets and liabilities for all leases with a lease 
term  of  more  than  12  months.  A  lessee  is  required  to  recognize  a  right-of-use  asset 
representing its right to use the underlying leased asset and a lease liability representing its 
obligation  to  make  lease  payments.  Assets  and  liabilities  arising  from  a  lease  are  initially 
measured on a present value basis. The measurement of the lease liability includes payments 
to be made in optional periods if the lessee is reasonably certain to exercise an option to extend 
the lease, or not to exercise an option to terminate the lease. 

Lease payment do not include variable lease payments other than those that depend on an 
index or rate. The right-of-use asset is derived from the calculation of the lease liability and also 
includes any provisions the lessee is reasonably certain to owe for return conditions on leased 
assets. 

19 

 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(q)  Lease payments (continued): 

Under adoption of IFRS 16 on January 1, 2019, the Company recognized right-of-use asset 
and  corresponding  liability  at  the  date  of  which  the  leased  asset  is  available for use  by  the  
Company. Lease payment is allocated between the liability and interest expense. The interest 
cost is charged to the Consolidated Statements of Loss over the lease period to produce a 
constant rate of interest on the remaining balance of the liability for each period. The right-of-
use is depreciated over the lease term on a straight-line basis. 

Income  Statement  impacts:  The  impacts  on  the  Consolidated  Statements  of  Loss  is  an 
elimination  of  office  rent,  which  was  recorded  in  other  operating  expenses,  for  the  contract 
which is recognized as lease, and instead is replaced by depreciation of right-of-use asset and 
interest cost on the lease liability.  

(r)  Finance income and finance cost: 

Finance  income  comprises  interest  income  on  funds  invested  (including  available-for-sale 
financial instruments), gains on the disposal of available-for-sale financial assets and changes 
in  the  fair  value  of  financial  assets  at  fair  value  through  profit  or  loss.    Interest  income  is 
recognized as it accrues in profit or loss, using the effective interest method. 

Finance cost comprises interest expense on loans and borrowings, changes in the fair value of  
financial  instruments  at  fair  value  through  profit  or  loss  and  impairment  losses recognized 
on financial assets. 

Foreign currency  gain  and  losses  arriving from the translation  and settlement  of assets  and 
liabilities  as  well  as  revenue  and  expenses  are  reported  on  a  net  basis  within  finance  cost 
(income). 

(s)  Income taxes: 

Income tax expense for the year comprises current and deferred income taxes.   Current taxes 
and deferred taxes are recognized in the consolidated statements of comprehensive income 
(loss), except to the extent that they relate to items recognized in OCI or directly in equity.  In 
these cases, the taxes are also recognized in OCI or directly in equity, respectively. 

20 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(s)  Income taxes (continued): 

The  Company  uses  the  asset  and  liability  method  of  accounting  for  deferred  income  taxes. 
Under this method, the Company recognizes deferred income tax assets and liabilities for future 
income  tax  consequences  attributable  to  temporary  differences  between  the  consolidated 
statement of financial position carrying amounts of assets and liabilities and  their respective 
income  tax  bases,  and  on  unused  tax  losses  and  tax  credit  carryforwards.  The  Company  
measures  deferred  income  taxes  using  tax  rates  and  laws  that  have been enacted or 
substantively enacted at the reporting date and are expected to apply when the related deferred 
income  tax  asset  is  realized  or  the  deferred  income  tax  liability  is  settled.  The  Company 
recognizes deferred income tax assets only to the extent that it is probable that future   taxable   
profit   will   be   available   against   which   the   deductible temporary differences, as well as 
unused tax losses and tax credit carryforwards can be utilized. Deferred income tax assets are 
reviewed at each reporting date and are reduced to the extent that it is no longer probable that 
the related tax benefit will be realized.    The Company recognizes the effect of a change in 
income tax rates in the year of enactment or substantive enactment. 

Deferred income taxes are not recognized, if they  arise  from  the  initial recognition of goodwill,  
nor  are  they  recognized  on  temporary  differences  arising  from  the  initial recognition of an 
asset  or  liability  in  a  transaction  that  is  not  a  business  combination  and  that  affects  neither 
accounting  nor  taxable  profit  or  loss.    Deferred  income  taxes  are  also  not  recognized  on 
temporary differences relating to investments in subsidiaries to the extent that it is probable that 
the temporary differences will not reverse in the foreseeable future. 

                      An entity shall offset deferred tax assets and deferred tax liabilities if, and only if: 

(a)  the entity has a legally enforceable right to set off current tax assets against current tax 

liabilities; and 

(b)  the deferred tax assets and the deferred tax liabilities relate to income taxes levied by the 

same taxation authority on either: 

(i) 

the same taxable entity; or 

(ii)  different taxable entities which intend either to settle current tax liabilities and assets 
on a net basis, or to realise the assets and settle the liabilities simultaneously, in each 
future  period  in  which  significant  amounts  of  deferred  tax  liabilities  or  assets  are 
expected to be settled or recovered 

The  Company  records  current  income  tax  expense  or  recovery  based  on  taxable  income 
earned  or  loss  incurred  for  the  year  in  each  tax  jurisdiction  where  it  operates,  and  for  any 
adjustment to taxes payable in respect of previous years, using tax laws that are enacted or 
substantively enacted at the consolidated statements of financial position dates. 

21 

 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

2. 

Significant accounting policies (continued): 

(s)  Income taxes (continued): 

In  the  ordinary  course  of  business,  there  are  many  transactions  for  which  the  ultimate  tax 
outcome  is  uncertain.    The  final  tax  outcome  of  these  matters  may  be  different  from  the 
estimates  originally  made  by  management  in  determining  the  Company's  income  tax 
provisions.      Management  periodically  evaluates  the  positions  taken  in  the  Company's  tax 
returns with respect to situations in which applicable tax rules are subject to interpretation.  

The Company establishes provisions related to tax uncertainties where appropriate, based on 
its best estimate of the amount that will ultimately be paid to or received from tax authorities. 

(t)  Loss per share 

Basic loss per share amounts are calculated by dividing net loss for the  year attributable to 
common shareholders by the weighted average number of common shares outstanding during 
the year.  Diluted loss per share amounts are calculated by dividing the net loss attributable to 
common  shareholders  by  the  weighted  average  number  of  shares  outstanding  during  the 
period plus the weighted average number of shares that would be issued on the conversion of 
all the dilutive potential ordinary shares into common shares. 

22 

 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

3. 

Acquisition:  

On  October  15,  2018,  the  Company  completed  the  purchase  of  100%  of  the  shares  of  Tapped 
Networks Inc. (“Tapped Mobile”), an Ontario based company. Tapped’s marketing solutions enables 
and expand the Company’s offering and enter into new markets as the Company continue to help 
the Company’s clients drive better business results. Pursuant to the purchase and effective upon 
closing, Tapped Mobile became a wholly owned subsidiary of EQ Inc. and all issued and outstanding 
common shares of Tapped Mobile were transferred to EQ Inc. The total consideration was up to 
$3,500 through the issuance of 1,000,000 common shares at a price of $0.63 to the shareholders 
of Tapped Mobile and additional cash consideration of up to $2,800 to be paid out over the following 
24 months based on certain performance thresholds being met. 

The acquisition has been accounted for as a business combination with EQ Inc. as the acquirer. 
Transaction costs of $24 associated with the acquisition were expensed. 

The allocation of the purchase consideration was and subsequent recognition of additional Earn-
out as follows: 

Allocation 

Cash and cash equivalents 
Accounts receivable 
Other current and non-current assets 
Fixed assets 
Intangible assets 
Goodwill 
Current liabilities 
Deferred revenue 
Deferred tax liability 
Net assets acquired 

Purchase consideration: 

Consideration in the Company’s common shares    
    (1,000,000 common shares)                                        
Contingent consideration (“Earn-out”) 
Working capital adjustment 
Purchase consideration 

  $ 

213 
758 
33 
6 
265 
535 
(385) 
(389) 
          (70) 
966 

$ 

630 

505 
(169) 
966 

The acquisition agreement provides for contingent consideration payment up to $2,800, based on 
achievement of certain predetermined revenue and gross profits targets, in the 24-months period 
following  the  closing  of  the  acquisition  to  a  maximum  total  compensation  paid  to  the  former 
shareholders of Tapped Mobile up to $3,500. The Company has estimated the Earn-out to be $319 
and  $281  in  the  first  and  second  year  of  the  contingent  consideration  period,  respectively.  The 
estimated Earnout consideration was fair valued by discounting the after-tax cash flow over the life 
of the capital payment period of two years at a discount rate of 18% to be $505 and was recognized 
at December 31, 2018.  

23 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

3. 

Acquisition (Continued):  

For the year ended December 31, 2019, an accretion of $70 in carrying amount of Earn-out was 
recorded because of the use of present value factor at initial measurement. Subsequent to the date 
of acquisition, the Company recorded an additional Earn-out of $406 which has been recognized in 
profit and loss. The first year of Earn-out of $744 was paid in December 2019.  

As at December 31, 2018, the Company recognized goodwill of $535 arising from the acquisition of 
Tapped Mobile, on October 15, 2018. The acquisition of Tapped Mobile will provide increased scale 
to the Company’s existing business and additional sales presence to better service the Canadian 
market and pursue strategic new partnership opportunities with some of North America’s leading 
companies for mobile and digital marketing solutions.  

Goodwill is impaired if the recoverable amount is less than the carrying  amount. The recoverable 
amount of an asset is the higher of its fair value less costs to sell and value in use.  

The Company uses estimates in determining the recoverable amount of goodwill. The determination 
of  the  recoverable  amount  for  the  purpose  of  impairment  testing  requires  the  use  of  significant 
estimates, such as: future cash flows; terminal growth rates; and discount rates. The Company has 
not identified any goodwill impairments as at December 31, 2019.  

The majority of the Tapped Mobile customers are located in Canada and USA. As at December 31, 
2019,  the  expected  credit  losses  was  $6  from  the  accounts  receivable  of  $290.  The  Company 
reviews  
the  components  of  these  accounts  on  a  regular  basis  to  evaluate  and  monitor  this  risk.  The 
Company’s customers are generally financially established organizations, which limits the credit risk 
relating to the customers.  

4. 

Goodwill:  

Changes to the carrying amount of goodwill during the fiscal years ended December 31, 2019 and 
December 31, 2018 were as follows: 

Balance at January 1, 2018 
Acquired through business combination (Note 3) 
Goodwill at December 31, 2018 and 2019 

Goodwill 

$ 

- 
535 
535 

On  December  31,  2019,  and  December  31,  2018,  the  Company  performed  its  annual  goodwill 
impairment test in accordance with its policy described in note 2. Based on the results of the 2019 
and 2018 tests, the Company concluded that the recoverable amount of each CGU exceeded its 
carrying amount and, therefore, goodwill was not impaired.  

24 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

4. 

Goodwill (continued):  

The CGU's recoverable amount was determined based on fair value less cost to sell using a 5 year 
discounted  cash  flow  model.  Key  assumptions  used  in  the  discounted  cash  flow  model  are  as 
follows: (a) projected revenue used in the forecast was estimated considering current and historical 
results with growth rates between 1% and 3% and a 2% terminal growth to reflect the inflationary 
growth, (b) projected general and administrative expenses used in the forecast were estimated using 
current and historical results as a percentage of revenue with consideration to variable costs, with 
fixed costs estimated to remain fairly constant, and (c) working capital and capital expenditures were 
estimated considering industry benchmarks as a percentage of revenue. The discount rate applied 
in the discounted cash flow model was 19.8%. The inputs used in determining their fair values are 
level 3 inputs. 

As at December 31, 2019, the recoverable amounts of the Tapped Mobile CGU exceeds its carrying 
amounts and management believes that no reasonably possible change in any of key assumptions 
would have caused the carrying amount to exceed its recoverable amount. 

5. 

Right-of- use asset and lease liability: 

The Company has one office facility under lease. The lease term is 5 years from 2017, with an option 
to renew the lease after that date.  

Non-cancellable lease rentals are payable as follows: 

Less than 1 year 
Between 1 and 5 years 
more than 5 years 

2019 

2018 

$ 

$ 

186  $ 
236 
- 

422  $ 

184 
448 
- 

632 

On adoption of IFRS 16, the Company recognized lease liabilities in relation to leases which had 
previously  been classified  as ‘operating  leases’  under the principles of IAS 17, “Leases”. These 
liabilities were measured at the present value of the remaining lease payments, discounted using 
the lessee’s incremental borrowing rate as of January 1, 2019. The lessee’s incremental borrowing 
rate applied to the lease liabilities on January 1, 2019 was 7.5%. 

Operating lease commitments discounted using the Lessee’s 
Incremental borrowing rate at the date of initial application 
Lease liability recognized as at January 1, 2019 

2019 

222 
222 

$ 

For the year ended December 31, 2019, an accretion of $14 in carrying amount of lease liability 
was recorded because of the use of present value factor at initial measurement. 

For the year ended December 31, 2019, variable lease payments of $76 was recorded. 

25 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

5. 

Right-of- use asset and lease liability (continued): 

The Company’s lease liability and movements therein during the year ended December 31, 2019: 

Lease liability recognized on adoption of IFRS 16 on January 1, 2019 
Accretion on lease liability 
Lease payment 
Lease liability at December 31, 2019 

Of which are: 
Current lease liabilities 
Long-term lease liabilities 

Lease liability  

$ 

$ 

222 
14 
(78) 
158 

70 
88 
158 

The Company’s right-of-use assets and movements therein during the year ended December 
31, 2019: 

Right-of-use assets recognized on adoption of IFRS 16 on January 1, 2019 
Depreciation on right-of-use assets 
Right-of-use assets at December 31, 2019 

$ 

222 
(76) 
146 

Office lease 

6. 

Segment information: 

The Company’s management and chief operating decision maker reviews performance of the 
Company on  a consolidated basis and has integrated its services as one operating segment, 
which provides real-time technology and advance analytics to improve performance for all web, 
mobile,  social  and  video  advertising  initiatives  and  focuses  on  targeted  advertising  and 
incorporates the most sophisticated advertising technologies, data analytics and programmatic 
media buying capabilities into a single system.  The chief operating decision maker evaluates 
the  Company’s  performance,  makes  operating  decision,  and  allocates  resources  based  on 
financial data consistent with the presentation in these financial statements. 

The  Company's  assets  and  operations  are  all  located  in  Canada;  however,  the  Company 
services customers in the United States and internationally. 

The  Company  generates  revenue  across  three  geographical  regions;  customer  revenue 
by region is as follows: 

Canada 
United States 
Outside North America 

26 

$ 

2019 

7,513  $ 
1,445 
7 

2018 

5,279 
588 
1 

$ 

8,965  $ 

5,868 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

6. 

Segment information (continued): 

In 2019, there  were three  customers that comprised  27%, 13% and 11%, respectively, of the 
Company's total revenue from operations. In 2018, there  were two customers that comprised 
34% and 13%, respectively of the Company's total revenue from operations. 

The Company generates revenue across four streams is as follows: 

Advertising Services 
Fixed Fee Data Sales 
CPM Data Sales 
Other Services 

7.  

Finance income and finance cost: 

Finance income: 
Interest income on cash 
Foreign exchange gain, net 

Total finance income 

Finance costs: 
Other interest expense 
Accretion on Earn-out (note 3) 
Accretion on lease 
Accretion on promissory notes (note 12 (b)) 
Interest on loans and borrowings (note 12 (b)) 
Foreign exchange loss, net 

$ 

2019 

7,278  $ 
864 
684 
139 

2018 

4,934 
415 
334 
185 

$ 

8,965  $ 

5,868 

$ 

$ 

$ 

2019 

2018 

2 
1 

3 

1 
- 

1 

2019 

2018 

(8) 
(70) 
(76) 
(198) 
(183) 
- 

$ 

(6) 
- 
- 
(362) 
(223) 
(31) 

(622) 

Total finance costs 

$ 

(535) 

27 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

8. 

Income taxes: 

(a)  Income tax expense: 

The following table reconciles income taxes calculated at combined Canadian federal and 
provincial tax rates with the income tax expense in these consolidated financial statements: 

Loss before income taxes 
Statutory rate   

Expected income tax recovery 
Effect on income taxes of unrecognized deferred income tax 
assets relating to deductible temporary differences on: 
Impact of ITCs 
Non-deductible expenses and other items 
Change in rates 
Change deferred taxes not recognized 

2019 

2018 

$ 

(1,914)  $ 
26.5% 

(1,900) 
26.5% 

(507) 

(503) 

12 
346 
- 
149 

9 
411 
(190) 
(343) 

Deferred tax recovery                                                                        $ 

-  $ 

70 

(b)  Unrecognized deferred income taxes: 

Deferred tax assets have not been recognized in respect of the following items, because it is 
not probable that future taxable profit will be available against which the Company can use 
the benefits therefrom. 

The temporary differences that give rise to deferred income tax assets and 
deferred income tax liabilities are presented below: 

Amounts related to tax loss and SRED costs 
Property and equipment and intangible assets 
Share issue cost 
Change deferred taxes not recognized 

2019 

2018 

$ 

$ 

99,099  $  98,680 
259 
22 
99,525  $  98,961 

358 
77 

28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

8. 

Income taxes (Continued): 

(b)  Unrecognized deferred income taxes (continued): 

The Company also has non-capital losses of approximately $40,172 expiring as follows: 

2029 
2030 
2031 
2032 
2033 
2034 
2035 
2036 
2037 
2038 
2039 

$  

 2,325 
907 
3,469 
9,614 
3,077 
14,547 
1,974 
1,768 
998 
703 
790 
$    40,172 

In addition, the Company has undeducted scientific research and experimental development 
(“SRED”) costs of approximately $422 available to apply against future taxable income, as 
well as federal  investment tax credits SRED costs  of approximately $1,140 and  provincial 
investment  tax  credits  relating  to  SRED  of  approximately  $248  available  to  reduce  future 
taxes payable. The Company also has capital losses of $58,119 available. The potential tax 
benefit relating to the non-capital losses, capital losses and tax credit carryforwards has not 
been reflected in these consolidated financial statements. 

9. 

Other current assets and accounts payable and accrued liabilities: 

(a)  Other current assets: 

The major components of other current assets are as follows: 

Prepaid expenses 
Accrued income 
Other receivables 

2019 

2018 

153  $ 
44 
- 

197  $ 

61 
63 
169 

293 

$ 

$ 

(b)  Accounts payable and accrued liabilities: 

The major components of accounts payable and accrued liabilities are as follows: 

Trade accounts payable 
Accrued liabilities 

29 

2019 

1,229  $ 
476 

1,705  $ 

2018 

1,399 
452 

1,851 

$ 

$ 

 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 

Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

9. 

Other current assets and accounts payable and accrued liabilities (continued): 

(c)  Contract liabilities: 

Outstanding, beginning of the year 
Addition 
Acquisition of Tapped Mobile 
Earned 

10. 

Property and equipment: 

2019 

348  $ 
7 
- 
(331) 

24  $ 

2018 

10 
105 
389 
(156) 

348 

$ 

$ 

Furniture 
and fixtures  

Computer 
equipment  

Leasehold 
improvements 

Total 

Cost 
Balance, January 1, 2018 
Additions 
Acquisition (note 3) 
Balance, December 31, 2018 

Cost 
Balance, January 1, 2019 
Addition 
Balance, December 31, 2019 

Depreciation 

Balance, January 1, 2018 
Depreciation 
Balance, December 31, 2018 

Depreciation 
Balance, January 1, 2019 
Depreciation 
Balance, December 31, 2019 

Carrying amounts 

December 31, 2018 

December 31, 2019 

34 
– 
2 
36 

36 
8 
44 

13 
9 
22 

22 
8 
30 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

48  $ 
28 
4 

80  $ 

80  $ 
22 

102  $ 

17  $ 
17 
34  $ 

34  $ 
26 
60  $ 

100 
– 
–  
100 

100 
– 
100 

15 
20 
35 

35 
20 
55 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

182 
28 
6 
216 

216 
30 
246 

45 
46 
91 

91 
54 
145 

14 

$ 

46  $ 

65 

$ 

125 

14 

$ 

42  $ 

45 

$ 

102        

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

11. 

Intangible assets: 

Customer 
relationships 

Non-compete 

Backlog 

Software 

Total 

$ 

$ 

– 
190 

$ 

– 
25 

$ 

– 
50 

$ 

– 
– 

Cost 

Balance 

January 1, 2018 
Acquisition (note 3) 

Balance,  

December 31, 2018 

      $ 

190 

   $ 

25 

   $ 

50 

$ 

– 

   $ 

– 
265 

265 

Cost 

Balance 

January 1, 2019 

$ 

Addition 

Balance,  

$ 

190 
– 

$ 

25 
– 

$ 

50 
– 

$ 

– 
375 

265 
375 

December 31, 2019 

      $ 

190 

   $ 

25 

   $ 

50 

$ 

375 

   $ 

640 

31 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

11. 

Intangible assets (continued): 

Amortization   

Balance,  

Customer 
relationships 

Non-compete 

Backlog 

Software 

Total 

January 1, 2018 

     $ 

Amortization 

Balance,  

 – 
6 

– 
$ 
                  3 

$ 

$ 

– 
50 

December 31, 2018 

$ 

6 

$ 

3 

$ 

50 

$ 

Amortization 

Balance 

January 1, 2019 

$ 

Amortization 

Balance,  

$ 

6 
32 

$ 

3 
12 

$ 

50 
– 

$ 

$ 

$ 

– 
– 

– 

– 
– 

– 
59 

59 

59 
44 

December 31, 2019 

      $ 

38 

   $ 

15 

   $ 

50 

$ 

– 

   $ 

103 

Carrying amounts 

Balance,  

December 31, 2018 

 $ 

         184 

$ 

         22 

Balance,  

December 31, 2019 

      $ 

152 

 $ 

10 

$ 

$ 

– 

$ 

– 

$ 

–  $ 

375  $ 

206 

537 

As of December 31, 2019, EQ has completed 75% of the development work and capitalized $375 of developers’ salary. Since the 
product wasn’t completed as at December 31, 2019, no amortization was recorded. 

32 

 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

12. 

Loans and borrowings: 

(a)  Bank credit facility: 

The  Company  secured  a  $500  revolving  credit  facility  (the  “Facility”),  including  credit  card 
facility of $50, with a Canadian chartered bank on May 22, 2019. Borrowing under this Facility 
are secured by accounts receivable and the Facility  bears interest at the bank’s prime rate 
plus 2.5% per annum. As at December 31, 2019, nil was outstanding under the Facility. 

(b)  Promissory notes payable: 

On February 19, 2018, the Company entered into new promissory notes (the ‘2018 Notes’) in 
the  amount  of  $1,534  was  due  on  August  19,  2019.  The  2018  Notes,  which  were  non-
convertible, bear interest at a rate of 10% with principal and interest due on the maturity date. 
The lenders received one and half non-transferable warrants (the “2018 Bonus Warrants”) for 
each  dollar  of  principal  amount  of  2018  Notes,  with  each  2018  Bonus  Warrant  being 
exercisable for a period of eighteen months from the date of issuance for one common share 
of the Company at an exercise price of $0.60 per common share. All 2018 Bonus Warrants 
were  subject  to  a  four  month  hold  period  from  the  date  of  issuance  in  accordance  with 
applicable securities law. 

The 2018 Notes were separated into their liability and equity components using the effective 
interest  rate  method.    The  fair  value  of  the  liability  component  at  the  time  of  issue  was 
calculated  as  the  discounted  cash  flows  for  the  debentures  assuming  an  26.47%  effective 
interest rate which was the estimated rate for the debentures without the warrants.  The fair 
value of the warrants was determined at the time of issue as the difference between the face 
value of the debentures and the fair value of the liability component. The value of the warrants 
has been classified as a component of equity. 

On  August  19,  2019,  the  2018  Notes  were  fully  repaid  and  1,834,380  of  the  2018  Bonus 
Warrants expired. 466,198 of the 2018 Bonus Warrants were exercised and resulted in the 
issuance of 466,198 common shares of the Company. 

On  August  19,  2019,  the  Company  entered  into  debt  financing  (the  “2019  Notes”)  in  the 
amount of $1,717 due on January 19, 2021. The 2019 Notes, which are non-convertible, bear 
interest at annual rate of 12% with principal and interest payment due on maturity date. The 
lenders received one and half non-transferable warrants (the “2019 Bonus Warrants”) for each 
dollar of principal amount of 2019 Notes, with each 2019 Bonus Warrants being exercisable 
for  a  period  of  seventeen  months  from  the  date  of  issuance  for  one  common  share  of  the 
Company  at  an  exercise  price  of  $0.66  per  common  share.  All  2019  bonus  Warrants  are 
subject to a four month hold period from the date of issuance in accordance with the applicable 
securities law. 

33 

 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

12. 

Loans and borrowings (continued): 

(b)  Promissory notes payable (continued): 

The 2019 Notes were separated into their liability and equity components using the effective 
interest  rate  method.  The  fair  value  of  the  liability  component  at  the  time  of  issuance  was 
calculated  as  the  discounted  cash  flows  for  the  debentures  assuming  a  26.47%  effective 
interest rate which was the estimated rate for the debentures without the warrants. The fair 
value of the warrants was determined at the time of issuance as the difference between the 
face value of the debentures and the fair value of the liability component. The value of the 
warrants has been classified as a component of equity. 

2018 Notes, 10% Maturing August 2019 
2019 Notes, 12% Maturing January 2021 
Equity component of promissory notes payable 

Accrued interest and interest paid 
Accretion in carrying amount of notes 

        2019 

   2018 

$ 

       -             $      1,534 
1,717 
      - 
(257) 
(271) 

1,460 
75 
68 

1,263 
134 
180 

Balance end of year 

$ 

1,603 

$ 

1,577 

The following table outlines the activity for loans and borrowings 

Promissory notes balance, January 1, 
Promissory notes  
Repayment of promissory notes (2016, 2017 and 2018 Notes)   
Warrants 
Accretion of interest  
Accrued interest  
Interest Paid 

$ 

2019 

2018 

1,577  $ 
1,717 
(1,534) 
(257) 
184 
145 
(229) 

3,132 
1,534 
(2,949) 
(271) 
362 
223 
(454) 

Total promissory notes payable  

1,603 

1,577 

(c)  Change in liabilities arising from financing activities: 

Balance, January 1, 2018 
Net cash from financing activities 
Balance, December 31, 2018 
Net cash used in financing activities 
Balance, December 31, 2019 

Loans and borrowings 

$     3,025 
(1,560) 
1,465 
- 
$     1,465 

34 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

13. 

Common shares: 

The authorized share capital of the Company comprises an unlimited number of common shares 
without  par  value. The  holders  of  common  shares  are  entitled  to  receive  dividends  when 
declared and are entitled to one vote per share at annual meetings of the Company. 

On June 29, 2018, the Company closed a private placement, resulting in the issuance 1,535,000 
common shares of the Company at a price of $0.60 per share, resulting in proceeds of $921. The 
Company incurred share issuance costs of $7. 

On  October  15,  2018,  the  Company  issued  1,000,000  common  shares  at  a  price  of  $0.63  for 
consideration of Tapped Mobile. (Note 3) 

On December 31, 2018, the Company closed the first tranche of a private placement, resulting in 
the issuance of 1,077,240 common shares of the Company at a price of $0.65 per common share, 
resulting in proceeds of $700. The Company incurred share issuance costs of $10.  

On January 9, 2019, the Company closed the second tranche of private placement, resulting in the 
issuance  of  276,924  common  shares  of  the  Company  at  a  price  of  $0.65  per  common  share, 
resulting in proceeds of $180. 

On  December  10,  2019,  the  Company  completed  the  first  tranche  of  a  non-brokered  private 
placement  (the  “Private  Placement”)  of  6,101,830  units  (“Units”)  at  a  price  of  $0.75  per  Unit  for 
aggregate gross proceeds of $4,577 (the “First Tranche”). 

On  December  17,  2019,  the  Company  completed  the  second  and  final  tranche  of  the  Private 
Placement of 564,836 Units at a price of $0.75 per Unit for aggregate gross proceeds of $423 (the 
“Second Tranche”). 

Each Unit is comprised of one common share in the capital of the Company (“Common Share”) 
and  one-half  of  one  common  share  purchase  warrant  (each  full  warrant,  a  “Warrant”).  
Each Warrant  is  exercisable  at  a  price  of  $1.00  per  Common  Share,  for  a  period  of  24  months 
following the closing of the Private Placement. The expiry date of the Warrants may be accelerated 
by the Company at any time if the closing price of the Common Shares on the facilities of the TSX 
Venture Exchange is greater than $1.25 for any 10 consecutive trading days following the date that 
is four months and one day after the closing of the Private Placement.  

In connection with the Private Placement, the Company paid finders fee of $26 in cash and issued 
34,893 finder warrants at a fair value of $8 on the same terms as the Warrants. 

35 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

13. 

Common shares (continued): 

Total gross cash proceeds of $5,000 from the Private  Placement  were  allocated as  $4,413 and 
$587, respectively, to the common shares and warrants issued in the Private Placement based on 
their relative fair values at the closing date of the Private Placement. The Company incurred share 
issuance costs of $76, including the finder warrants. 

During 2018, the Company received proceeds of approximately $1,149 as a result of the exercise 
of 11,727,197 warrants. Each warrant was converted into one common share. The bonus warrants 
were issued in connection with the Company’s 2016 Notes and 2017 Notes, with expiry dates of 
February 18, 2018 and December 31, 2018, respectively. 7,502,854 of 2016 Bonus Warrants at 
$0.08 and 4,224,343 of 2017 Bonus Warrants at $0.13 were exercised. 

On August 16, 2019, the Company received proceeds of $280 as a result of the exercise of 466,198 
warrants at $0.60 per common share. Each warrant was converted into one common share. The 
bonus warrants were issued in connection with the Company’s 2018 Notes, which were set to expire 
on August 19, 2019. 

During  2019,  21,332  stock  options  were  exercised  into  21,332  common  share  with  an  average 
exercise price of $0.15 for a total proceeds of $3. During 2018, 19,666 stock options were exercised 
into 196,000 common share with an exercise price $0.05 for a total proceeds of $1. 

14.  Warrant Capital: 

The Company had the following warrants outstanding at December 31, 2019 

2019 

2018 

Number of 
warrants 

Weighted 
average 
exercise 
price 

Number of 
warrants 

Weighted 
average 
exercise price 

Outstanding, beginning of year  
Granted 
Exercised 
Expired 

2,300,578  $ 
5,943,207 
(466,198) 
(1,834,380) 

0.60 
0.85 
0.60 
0.60 

11,727,197  $ 
2,300,578 
(11,727,197) 
- 

0.10 
0.60 
0.10 
- 

Outstanding, end of year 

5,943,207  $ 

0.85 

2,300,578  $ 

    0.60 

36 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

15. 

Share-based payments: 

The  following  table  summarizes  the  continuity  of  options  issued  under  the  Company’s  stock 
option plan (the “Plan”) for the year ended: 

2019 

2018 

Number of 
options 

Weighted 
average 
exercise 
price 

Number of 
options 

Weighted 
average 
exercise price 

Outstanding, beginning of year  
Granted 
Exercised 
Forfeited or cancelled 

1,651,834  $ 
255,000 
(21,332) 
(20,001) 

0.19 
0.74 
0.15 
0.56 

1,405,000  $ 
301,500 
(19,666) 
(35,000) 

Outstanding, end of year 

1,865,501 

0.25 

1,651,834 

0.06 
0.74 
0.05 
0.47 

0.19 

Options exercisable, end of year 

1,656,166  $ 

0.19 

1,060,334 

$ 

0.12 

A summary of the status of the Company's options under the Plan is as follows: 

Range of 
exercise price 

Number 
of 
options 

2019 

Weighted 
average 
remaining 
contractual 
life (years) 

Number of 
options 
exercisable 

Number 
of options 

2018 

Weighted 
average 
remaining 
contractual 
life (years) 

Number of 
options 
exercisable 

$0.05 
$0.60 – 0.69 
$0.70 – 0.79 

1,329,001 
     31,500 
   450,000 

1.9 
3.8 
4.2 

1,329,001 
     10,499 
   316,666 

1,350,334 
     51,500 
250,000 

3.0 
4.8 
4.8 

960,334 
- 
100,000 

During  2019,  the  Company  recorded  share-based  payments  of $155 (2018 - $56). 

37 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

15. 

Share-based payments (continued): 

The fair value of each option granted has been estimated on the date of grant using the Black- 
Scholes  fair  value  option  pricing  model  with   the   following   weighted   average input and   
assumptions:  

Year Ended 

December 31, 2019  December 31, 2018 

Dividend yield 

Expected volatility (historical data basis) 

Risk-free interest rate 

Share price 

Forfeiture rate 

Expected life (years) 

0% 

121% 

1.39% 

0% 

122% 

2.29% 

$     0.75   

$           0.74   

50% 

5 years 

50% 

5 years 

Weighted average grant date fair value 

$     0.75   

$     0.61   

16. 

Fair values of financial instruments: 

(a)  Classification of financial instruments: 

The  following  table  provides  the  allocation  of  financial  assets and liabilities required 
to be measured at amortized cost or fair value and their carrying values: 

December 31, 2019 

Measurement basis 

Financial assets at amortized cost: 

Cash 
Accounts receivable 

Financial liabilities at amortized cost: 

Accounts payable and accrued 
liabilities 
Loans and borrowings 

Earn-out at fair value 

38 

Carrying value  
total 

Fair value  
total 

         $ 

3,691 
2,060 

$ 

3,691 
2,060 

$ 

5,751 

$ 

5,751 

$ 

$ 

1,705 
1,603 
3,308 
256 

1,705 
1,791 
3,496 
256 

$ 

3,564 

$ 

3,752 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

16. 

Fair values of financial instruments (continued): 

December 31, 2018 

Measurement basis 

Financial assets at amortized cost: 

Cash 
Accounts receivable 

Financial liabilities at amortized cost: 

Accounts payable and accrued liabilities 
Loans and borrowings 

Earn-out at fair value 

Carrying value  
total 

Fair value  
total 

$ 

$ 

$ 

$ 

584 
2,167 

$ 

584 
2,167 

2,751 

$ 

2,751 

1,851 
1,577 
3,428 
505 
3,933 

$ 

$ 

1,851 
1,524 
3,375 
505 
3,880 

There have been no transfers of assets between levels during the years ended December 
31, 2019 and 2018.   

17. 

Capital risk management: 

The  Company's  objectives  in  managing  capital  are  to  ensure  sufficient  liquidity  to  pursue  its 
strategy  of  organic  growth  combined  with  strategic  acquisitions  and  to  provide  returns  to  its 
shareholders. The Company defines capital that it manages as the aggregate of its shareholders' 
equity,  which  comprises  issued  capital,  contributed  surplus,  accumulated  other  comprehensive 
income and retained earnings (deficit). The Company manages its capital structure and makes 
adjustments to it in light of general economic conditions, the risk characteristics of the underlying 
assets and the Company's working capital requirements.  In order to maintain or adjust its capital 
structure,   the   Company,   upon   approval   from   its   Board   of   Directors,   may   issue   shares, 
repurchase  shares,  pay  dividends  or  raising  capital  and  borrowings,  as  deemed  appropriate 
under  the  specific  circumstances.  The  Company  is  not  subject  to  externally  imposed  capital 
requirements. There has been no changes to the Company’s capital management approach in 
2019 from 2018. 

18. 

Financial risk management: 

The   Company's   Board   of   Directors   has   overall   responsibility   for   the   establishment   and 
oversight  of  the  Company's  risk  management  framework.  The  Audit  Committee  reviews  the 
Company's risk management policies on an annual basis. The finance department identifies and 
evaluates  financial  risks  and  is  charged  with  the  responsibility  of  establishing  controls  and 
procedures to ensure that financial risks are mitigated in accordance with the approved policies. 

39 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

18. 

Financial risk management (continued): 

(a)   Credit risk: 

Credit  risk  is  the  risk  of  financial  loss  to  the  Company  if  a  customer  or  counterparty  to  a 
financial instrument fails to meet its contractual obligations and arises from the Company's 
accounts  receivable  and  cash.  The  majority  of  the  Company's  customers  are  located  in 
Canada.  At  December  31,  2019,  two  customers  represented  35%  and  22%  of  the  gross 
accounts receivable balance of $2,102, respectively. At December 31, 2018, one customer 
represented  34%  of  the  gross  accounts  receivable  balance  of  $2,199.  No  other  individual 
customers represented more than 10% of accounts receivable. As at December 31, 2019, 
the expected credit losses was $42 (2018 - $32). The Company reviews the components of 
these  accounts  on  a  regular  basis  to  evaluate  and  monitor  this  risk.  The  Company’s 
customers  are  generally  financially  established  organizations,  which  limits  the  credit  risk 
relating to the customers. In addition, credit reviews by the Company take into account the 
counterparty’s  financial  position,  past  experience  and  other  factors.  As  at  December  31, 
2019, approximately 68%, $89 (2018 – 86%, $202) of accounts receivable balances over 90 
days were not impaired. The consolidated entity has a credit risk exposure with  an agency 
located in Canada, which as at December 31, 2019 owed the consolidated entity $744 (35% 
of  trade  receivables)  (2018:  $757  (34%  of  trade  receivables)).This  balance  was  within  its 
terms  of  trade  and  no  impairment  was  made  as  at  December  31,  2019.  The  Company’s 
payment terms range from 30 days to 60 days from the invoice date. There are no guarantees 
against this receivable but management closely monitors the receivable balance on a monthly 
basis and is in regular contact with this customer to mitigate risk. Management believes that 
the expected credit loss allowance is adequate.  The Company, from time to time, invests its 
excess cash with the objective of maintaining safety of the principal and providing adequate 
liquidity to meet current payment obligations and future planned capital expenditures and with 
the secondary objective of maximizing the overall yield of the portfolio. The Company's cash 
as at December 31, 2019 is not subject to external restrictions and is held with Schedule I 
banks in Canada.   

(b)  Liquidity risk: 

Liquidity risk is the risk that the Company will not be able to meet its financial obligations as 
they  become  due. The  Company's  approach  to  managing  liquidity  is  to  ensure,  to  the 
extent  possible,  that  it  will  always  have  sufficient  liquidity  to  meet  its  liabilities  when  due, 
under both normal and stressed conditions, without incurring unacceptable losses or risking 
damage to the Company's reputation. The Company manages its liquidity risk by continually 
monitoring forecasted and  actual revenue and expenditures and cash flows from operations. 
Management is also actively  involved in the review and approval  of planned expenditures. 
The  Company's  principal cash  requirements  are  for principal and  interest payments  on  its 
debt, capital expenditures and working capital needs. The Company uses its operating cash 
flows, operating facilities and cash balances to maintain liquidity.  

40 

 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

18. 

Financial risk management (continued):  

(b)  Liquidity risk (continued): 

The following are the undiscounted contractual maturities for the Company’s obligations: 

2019 

Carrying 
amount 

Contractual 
cash flow 

Less than  
1 year 

1-3 years 

>3 years 

Trade and other 
payables(i) 
Leases 
Loans and borrowings 
Earn-out 

$ 

1,705  $ 

1,705  $ 

1,705  $ 

-  $ 

158 
1,603 
256 

422 
2,010 
281 

186 
- 
281 

236 
2,010 
- 

$ 

3,722  $ 

4,418  $ 

2,172  $      2,246  $ 

- 

- 
- 
- 

- 

2018 

Carrying 
amount 

Contractual 
cash flow 

Less than  
1 year 

1-3 years 

>3 years 

Trade and other payables(i) 
Leases 
Loans and borrowings 
Earn-out 

$ 

1,851  $ 
632 
1,577 
505 

1,851  $ 
632 
1,763 
600 

1,851  $ 
184 
1,763 
291 

-  $ 

410 
- 
214 

- 
38 
- 

$ 

4,565  $ 

4,846  $ 

4,089  $         624  $ 

38 

(i) Trade and other payables exclude other non-contractual liabilities 

(c)  Market risk: 

Market  risk  is  the  risk  that  changes  in  market  prices,  such  as  foreign  exchange  rates, 
interest rates and the Company's share price, will affect the Company's income or the value 
of its financial instruments. 

(i) 

Interest rate risk: 

The   Company’s   interest   rate   risk   arises  primary  from  its  loans  and  borrowings 
obligations,  which  bear  a  fixed  interest  rate  of  12%.  Management  believes  that  the 
Company is not significantly exposed to cash flow interest rate risk in the next twelve 
months. 

41 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

18. 

Financial risk management (continued):  

(c)  Market risk (continued): 

(ii)  Currency risk: 

The  Company  operates  internationally  with  the  Canadian  dollar  as  its  functional 
currency and is exposed to foreign exchange risk from purchase transactions, as well 
as  recognized  financial  assets  and  liabilities  denominated  in  U.S  dollars.    The 
Company's  main objective  in  managing  its  foreign  exchange  risk  is  to  maintain 
U.S. cash on hand to support international forecasted obligations and cash flows. To 
achieve  this  objective,  the  Company  monitors  forecasted  cash  flows  in  foreign 
currencies and attempts to mitigate the risk by modifying the nature of cash held. 

If a shift in foreign currency exchange rates of 10% were to occur, the foreign exchange 
gain or loss on the Company's net monetary assets could change by approximately $26 
(2018  -  $28)  due  to  the  fluctuation  and  this  would  be  recorded  in  the  consolidated 
statements of comprehensive income (loss). 

Balances held in non-Canadian dollars are as follows: 

Cash  
Accounts receivable 
Accounts payable and accrued liabilities 

2019 

US    

$ 

$ 

488 
76 
304 

2018 
US 

134 
154 
504 

42 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

19. 

Related party transactions and balances: 

On February 19, 2018, $773 of the 2018 Notes were subscribed for by officers and directors of 
the Company. 

During 2018, 5,782,537 of warrants at exercise price of $0.08 were exercised by officers, directors 
and a company controlled by a director of the Company for a total proceeds of $463 and 1,693,308 
warrants at exercise price of $0.13 were exercised for total proceeds of $220.  

On August 19, 2019, $888 of the 2019 Notes were subscribed by officers and directors 
of  the  Company.  The  Company  issued  1,332,448  of  warrants  related  to  the  2019 
Notes. 

Transactions with key management personnel: 

The key management personnel of the Company are the members of the Company's executive 
management team and Board of Directors. 

The  remuneration  of  key  management  personnel  of  the  Company  during  the  years  ended 
December 31, 2019 and 2018 was as follows: 

Short-term employee benefits 
Share-based payments 

2019 

2018 

$ 

$ 

562  $ 
126 

688  $ 

525 
40 

565 

20. 

Consolidated statements of cash flows: 

The change in non-cash operating working capital comprises the following: 

Accounts receivable 
Other current assets 
Accounts payable and accrued liabilities 
Deferred revenue 

$ 

2019 

107  $ 
(73) 
(127) 
(324) 

2018 

(101) 
(27) 
(25) 
(66) 

$ 

(417)  $ 

(219) 

43 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EQ INC. 
Notes to Consolidated Financial Statements 
(In thousands of Canadian dollars, except per share amounts) 
Years ended December 31, 2019 and 2018 

21. 

Subsequent events 

a.  Acquisition   

On March 5, 2020, the Company, through its wholly-owned subsidiary EQ Advertising Group Ltd.,  
has  completed  the  acquisition  and  licensing  of  certain  assets  of  Curate  Mobile  Ltd.  (“Curate”), 
including Juice Mobile (“Juice Mobile”). Juice Mobile’s platform is targeted to advertisers looking 
to boost  user value  or increase brand awareness on  mobile.  The total consideration  was $850 
plus HST and additional cash consideration to be paid out over the following 12 months based on 
certain performance thresholds being met.  The valuation and accounting for this transaction has 
not been finalized.   

b.  COVID-19 

Since December 31, 2019, the outbreak of the novel strain of coronavirus, specifically identified as 
“COVID-19,” has resulted in governments worldwide enacting emergency measures to combat the 
spread of the virus. These measures, which include the implementation of travel bans, self-imposed 
quarantine periods and social distancing, have caused material disruption to businesses globally 
resulting in an economic slowdown. Global equity markets have experienced significant volatility 
and weakness. Governments and central banks have reacted with significant monetary and fiscal 
interventions designed to stabilize economic conditions. The extent to which COVID-19 and any 
other  pandemic  or  public  health  crisis  impacts  the  Company’s  business,  affairs,  operations, 
financial  condition,  liquidity,  availability  of  credit  and  results  of  operations  will  depend  on  future 
developments  that  are  highly  uncertain  and  cannot  be  predicted  with  any  meaningful  precision, 
including new information which may emerge concerning the severity of the COVID-19 virus and 
the  actions  required  to  contain  the  COVID-19  virus  or  remedy  its  impact,  among  others.  The 
duration and impact of the COVID-19 outbreak is unknown at this time, as is the efficacy of the 
government and central bank interventions. It  is not possible to reliably  estimate the  length  and 
severity  of  these  developments  and  the  impact  on  the  financial  results  and  condition  of  the 
Company and its operating subsidiaries in future periods. 

44