Quarterlytics / Consumer Cyclical / Personal Products & Services / Goodfood Market

Goodfood Market

food · TSX Consumer Cyclical
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Ticker food
Exchange TSX
Sector Consumer Cyclical
Industry Personal Products & Services
Employees 1001-5000
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FY2020 Annual Report · Goodfood Market
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2020
annual report

2019
ANNUAL REPORT

1

Brand ambassador Anne-Marie Withenshaw and her family sharing goodfood

is a leading online grocery  

company in Canada, delivering fresh meal solutions  

and grocery items that make it easy for members  

across Canada to enjoy delicious meals at home  

every day. Goodfood’s mission is to make the  

impossible come true, from farm to kitchen,  

by enabling members to complete their weekly  

meal planning and grocery shopping in minutes.  

Goodfood members have access to a unique  

selection of online products as well as exclusive  

pricing made possible by its world class  

direct-to-consumer fulfilment ecosystem that  

eliminates food waste and costly retail overhead.

2

 
GOODFOOD’S NATIONAL OPERATING FOOTPRINT REACHES 
95% OF THE CANADIAN POPULATION

589,000 square feet of purpose-built capacity in 7 facilities from coast to coast

7

PRODUCTION 
FACILITIES

3,100
EMPLOYEES

1

2

5

6
7

4

3

WESTERN CANADA

EASTERN CANADA

1

3

6

VANCOUVER, BC

TORONTO, ON

MONTREAL, QC

84,000 sq. ft production and  
distribution facility

42,000 sq. ft production and  
distribution facility

HQ & 155,000 sq. ft production 
and distribution facility

280,000
SUBSCRIBERS(1)

2

4

7

CALGARY, AB

TORONTO, ON

43,000 sq. ft production and  
distribution facility

200,000 sq. ft production facility 
(under construction)

MONTREAL, QC

45,000 sq. ft production and  
distribution facility

5

MONTREAL, QC - BREAKFAST

20,000 sq. ft production and  
distribution facility for breakfast  
meal solutions

$285M
REVENUES

(1)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by IFRS and may  
therefore not be comparable to similar measures presented by other issuers. Please refer to the Metrics and Non-IFRS  

  financial measures section in the Management’s Discussion and Analysis.

3
3

 
3-YEAR 
FINANCIAL HIGHLIGHTS

(In thousands of Canadian dollars except active subscribers, margins and per share data)

  For the years ended August 31, 

2020  

% ∆ 

2019  

% ∆  

2018

  OPERATING RESULTS 

  Revenue 

	 Gross	profit	

	 Adjusted	EBITDA(1) 

	 Net	loss	being	comprehensive	loss	

	 Basic	and	diluted	loss	per	share	

  OPERATING METRICS 

	 Active	subscribers(1) 

	 Gross	margin	

	 Adjusted	EBITDA	Margin(1) 

  FINANCIAL POSITION 

	 Cash(2) 

	 Fixed	assets	

	 Total	assets	

	 Total	debt(3) 

	 Total	convertible	debentures(4) 

	 Shareholders’	equity	

  CASH FLOWS PROVIDED BY (USED IN) 

	 Operating	activities	

	 Financing	activities	

Investing	activities	

77% 

114% 

$285,372 

86,419 

4,675 

(4,136) 

(0.07) 

$161,333  

40,310 

(16,164) 

(20,937) 

(0.38) 

129%  

175% 

280,000 

30.3% 

1.6% 

40% 

5.3 pp 

11.6 pp 

200,000  

25.0% 

125% 

4.2 pp 

(10.0%) 

2.1 pp 

$106,902 

19,191 

163,046 

21,678 

16,425 

57,558 

$8,555 

60,118 

(9,420) 

$47,649 

13,545 

80,783 

14,031 

— 

17,401 

$880 

29,555 

(9,739) 

$70,502

14,660

(8,500)

(9,434)

(0.19)

89,000

20.8%

(12.1%)

$24,453

6,006

34,309

2,592

—

16,456

$176

10,901

(4,171)

(1)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by IFRS  

and may therefore not be comparable to similar measures presented by other issuers. Please refer to the  

  Metrics and Non-IFRS financial measures section in the Management’s Discussion and Analysis.

(2)  Includes cash, cash equivalents and restricted cash.

(3)  Includes the line of credit and the current and non-current portion of long-term debt.

(4)  Includes the liability and equity components of the convertible debentures.

4

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
 
 
 
 
 
 
2020 
KEY HIGHLIGHTS

IMPROVING MEMBER EXPERIENCE

  WORLD-CLASS OPERATING FOOTPRINT

  •  Launched Goodfood Flex: allowing subscribers to mix 

  •  Footprint of 7 purpose-built facilities in 2021   

  and match products

  •  Launched Goodfood WOW: a monthly unlimited   

  same-day delivery service

  •  Launched Vancouver facility, first facility in the  

  Greater Toronto Area (“GTA”) and third facility in  
  Montreal

  •  Expanded Goodfood product offering from ~40 to  

  •  Announced buildout of flagship second facility in GTA 

  ~400 SKUs 

  •  Opened in-house ready-to-eat kitchen at main  

  •  Expanded Goodcourier: in-house last-mile delivery

  Montreal facility

  VIBRANT GOODFOOD COMMUNITY

  STRONG FINANCIAL PERFORMANCE

  •  Built solid bond with customers, employees and  
  community throughout COVID-19 pandemic

  •  Net income in Q3 and Q4, positive Adjusted EBITDA(1)  

for the year

  •  Provided meals to frontline healthcare workers across  

  •  Added to S&P/TSX Smallcap Index, selected to TSX30  

the country

  as top 30 performing stocks

  •  Established enhanced sanitary measures

  •  Completed $70 million in equity and convertible 

  •  Positive impact of pandemic on online grocery 

  financing 

  penetration and Goodfood unit economics

  •  Generated $9 million in cash flows from operations

  •  Ended 2020 in strong financial position with 

  $107 million of cash(2) on hand

(1)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by IFRS and may therefore not be comparable to similar measures  

presented by other issuers. Please refer to the Metrics and Non-IFRS financial measures section in the Management’s Discussion and Analysis.

(2)   Includes cash, cash equivalents and restricted cash.

5
5

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EVOLUTION OF 
KEY METRICS

ACTIVE SUBSCRIBERS(1)

+40%

246,000

272,000

280,000

230,000

200,000

Q4-19

Q1-20

Q2-20

Q3-20

Q4-20

REVENUES — TRAILING 12 MONTHS
(in thousands of Canadian $)

+77%

210,204

285,372

246,940

161,333

188,007

Q4-19

Q1-20

Q2-20

Q3-20

Q4-20

Revenues

ADJUSTED EBITDA(1) AND ADJUSTED EBITDA MARGIN(1)

5,984

6.9%

5,263

6.3%

+16
pp

Q3-20

Q4-20

Q4-19

Q1-20

Q2-20

-6.5%

-3,651

-5.0%

-2,921

-9.7%

-4,391

Adjusted	EBITDA(1)

Adjusted	EBITDA	(%)(1)

6
6

(1)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by  
IFRS and may therefore not be comparable to similar measures presented by other issuers. Please refer to  
the Metrics and Non-IFRS financial measures section in the Management’s Discussion and Analysis.

 
 
MESSAGE TO 
SHAREHOLDERS

This  has  been  a  year  of  tremendous  challenges  and  rapid  evolution  for 

Goodfood.  We  would  like  to  begin  this  year’s  letter  to  shareholders  by 

highlighting  the  immense  efforts  of  our  more  than  3,000  dedicated 

employees across the country who came together to deliver an essential 

service  to  our  almost  300,000  members  from  coast  to  coast.  Feeding 

Canadians  has  never  been  as  important  as  it  is  during  this  global 

pandemic that is affecting us all and we are incredibly proud of the role 

we at Goodfood are playing to feed Canadians safely.

Jonathan Ferrari 
Co-Founder, Chairman 
of the Board and CEO

When  we  began  our  adventure  nearly  six  years  ago,  our  vision  was  to 

build  the  leading  online  grocer  in  the  country  by  using  our  incredible 

meal kits as an entry point into Canadian kitchens and one of Canada’s 

Neil Cuggy 
Co-Founder, Director, 
President and COO

largest  industries.  It  allowed  us  to  build  the  first  few  aisles  of  the 

Goodfood grocery store with one strong line of business. We have since 

worked tirelessly to develop that product further and, last year, we began 

bringing more aisles to life with an expanded product offering. Today, we 

boast a deep and varied offering that successfully brings online a more 

complete grocery basket and shopping experience. We are strategically 

and  efficiently  building  and  cementing  leadership  in  the  e-commerce 

grocery landscape, and we are only just getting started.

7

MESSAGE TO SHAREHOLDERS (CONT’D)

OUR STRATEGY: FEEDING CANADIANS BETTER AND  
MORE CONVENIENTLY AS WE GROW

Our  strategy  is  simple:  do  the  best  for  customers  so  they  can  make  us  their  best  option.  Since 

inception and again in Fiscal 2020, we have focused on growing our subscriber(1) base, now 280,000 

members strong. This past year, beyond attracting more subscribers(1) to our delicious ready-to-cook 

and  breakfast  products,  we  have  added  many  arrows  to  our  quiver:  new  exquisite  ready-to-eat  meal 

solutions  and  top-notch  grocery  products.  Combining  new  products  with  faster  delivery  times  and 

added flexibility has gone a long way in increasing Goodfood’s value proposition to customers. Adding 

density,  scale  and  investments  in  automated  world-class  fulfillment  capabilities  has  bolstered  our 

industry-leading  unit  economics,  allowing  us  in  turn  to  add  even  more  new  satisfied  subscribers(1). 

That is the basis of our strategic flywheel, which you can see below. 

Growth in online 

grocery delivery 

originally projected 

to occur over years 

was accelerated to a 

few months, with an 

existing $1-2 billion 

industry becoming a 

$6+ billion(3) market 

almost overnight.

STRONG TAILWINDS...

The  Canadian  food  industry  continues  to  evolve  rapidly,  and  we  have  remained  at  its  forefront  and 

contributed to its continued evolution. Prior forecasts had initially estimated the online grocery market 

to grow at a 21% CAGR through 2023(2) and to hit a market size of over $10 billion. These strong tailwinds 

were driven by the confluence of key secular trends: the increased penetration of e-commerce across 

the  country,  a  millennial  rising  making  this  generation  a  powerful  grocery  shopper,  and  a  stronger 

product offering across the industry, including Goodfood’s, improving the quality of choices available. 

(1)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by IFRS and may therefore not be comparable to similar measures presented by  

other issuers. Please refer to the Metrics and Non-IFRS financial measures section in the Management’s Discussion and Analysis. 

(2)  IGD/CanadianGrocer.com.
(3)  Dalhousie University, New survey on COVID-19 grocery shopping; May 2020. 

8

 
MESSAGE TO SHAREHOLDERS (CONT’D)

...MADE EVEN STRONGER BY CURRENT CIRCUMSTANCES...

These  existing  tailwinds  were  made  even  stronger  by  the  COVID-19  pandemic.  Growth  in  online 

grocery  delivery  originally  projected  to  occur  over  years  was  accelerated  to  a  few  months,  with  an 

Compared to  

Fiscal 2019, we grew 

existing $1-2 billion industry becoming a $6+ billion(1) market almost overnight. The tailwinds were 

our member base by 

40%, revenues by 

77% and improved 

gross margin by  

5.3 percentage 

points.

already strong and escalated to hurricane levels very quickly. 

Early in Fiscal 2020, we were already well on our way to breaking new records in subscribers(2), revenues 

and improving profitability levels. Achieving and surpassing these goals was accelerated by the current 

circumstances and we are observing clear signs of sustainability and further meaningful upside as we 

continue seeing growing basket sizes, member base and exciting demand levels for our existing and 

new product offering.

To  that  effect,  we  continue  to  invest  in  a  world-class  fulfillment  ecosystem  with  new  facilities  and 

increased automation to grow Goodfood’s fulfillment capacity and increase the speed and efficiency of 

our operations. These investments position us ideally to capitalize on the accelerated growth tailwinds 

in the coming years. 

...AND SUPPORTED BY A GREAT GOODFOOD COMMUNITY

Beyond financial results, making the most of growth opportunities ahead of us relies more than ever 

on our community. 

Throughout these challenging times, we have realized and embraced Goodfood’s increased importance 

to its customers, who rely on our products to be delivered to their doors in order to feed their family, 

providing a safe alternative to crowded grocery stores and long lines. Furthermore, we are proud to 

provide job opportunities to Canadian workers from coast-to-coast in these difficult times. 

We have received tremendous support from our community this year. It has translated not only into 

great  financial  results,  but  more  importantly  into  a  deeper  bond  with  our  ecosystem,  and  we  are 

extremely grateful for that. As such, we are dedicated to giving back. During the year, we supported 

frontline  healthcare  workers  with  free  meals  across  the  country  and  organized  donations  to  food 

banks  and  charitable  organizations,  while  maintaining  our  commitment  to  providing  a  safe  work 

environment for our growing workforce across Canada. 

(1)  Dalhousie University, New survey on COVID-19 grocery shopping; May 2020. 
(2)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by IFRS and may therefore not be comparable to similar measures presented by  

other issuers. Please refer to the Metrics and Non-IFRS financial measures section in the Management’s Discussion and Analysis.

9

 
In Fiscal 2021, our 

main target will 

remain growth. 

Growth has however 

taken a broader, 

deeper meaning for 

Goodfood.

MESSAGE TO SHAREHOLDERS (CONT’D)

ANOTHER YEAR OF STRONG GROWTH, A FIRST YEAR OF PROFITABILITY

Fiscal 2020 marked our first year of profitability on an Adjusted EBITDA(1) basis, fueled by continued 

demand, leading to revenue growth, margin improvement and stronger unit economics.

Compared  to  Fiscal  2019,  we  grew  our  member  base  by  40%,  revenues  by  77%  and  improved  gross 

margin  by  5.3  percentage  points.  Combining  our  strong  growth  to  gross  margin  improvement  and 

the  consistent  demonstration  of  operating  leverage  has  resulted  in  Adjusted  EBITDA(1)  reaching 

$4.6 million for the year.

Achieving profitability at this level is a milestone that we are very proud to have achieved. As the online 

grocery  industry  continues  to  expand  rapidly,  our  ambition  remains  to  be  its  leader.  While  we  will 

continue to pursue profitability, we are equally proud of the growth achieved and are equally committed 

to continuing on our exceptional trajectory over the coming years. We understand the economics and 

shareholder value brought by strong growth and it remains our main priority. 

DON’T JUST FLY, SOAR

In the six years Goodfood has been in existence, we have aimed high in order to deliver the best possible 

product to Canadians with the best possible return to our shareholders, and it is only the beginning. 

In  Fiscal  2021,  our  main  target  will  remain  growth.  Growth  has  however  taken  a  broader,  deeper 

meaning for Goodfood. We plan to grow our subscriber(1) base, but will also continue to increase our 

offering of delicious products as well as further improve delivery times to customers and the flexibility 

we provide our members. We will continue to obsess about our clients’ happiness as it has been the 

best vector of success these past six years, and we will aim to provide them with a frictionless shopping 

experience with the best products available powered by our world-leading fulfillment ecosystem. 

We also plan to grow our workforce; not simply in numbers, but in capabilities and support. As we all 

adapt to new realities and working from home, supporting our people is paramount to the success of 

Goodfood.  

We plan to grow our community and sustainability efforts. Building on the great initiatives already in 

place, we will rise to our role as a community leader and support our ecosystem as best we can. Despite 

disruptions, our sustainability efforts have not waned. We have launched several initiatives, including 

reusable  boxes,  paper  grocery  bags,  bamboo-based  packaging,  compostable  plastics,  while  cutting 

out  plastic  use  as  much  as  possible.  You  can  count  on  us  to  continue  innovating  on  that  front  while 

protecting our margins.

In 2021, we want Goodfood to not simply fly, but truly soar on its way to becoming a multibillion-dollar 

online grocery leader.

(1)  This is a metric or non-IFRS financial measure which does not have a standardized meaning prescribed by IFRS and may therefore not be comparable to similar measures presented by  

other issuers. Please refer to the Non-IFRS financial measures section in the Management’s Discussion and Analysis. 

10

 
MESSAGE TO SHAREHOLDERS (CONT’D)

STILL, MOST IMPORTANTLY

Having  almost  doubled  our  workforce  to  more  than  3,000  employees,  our  exceptional  performance 

this year still reflects the dedication of our people. Our success would not have been possible without 

their incredible contributions both in good and more challenging times. To all Goodfoodies, we want 

to say thank you. 

Our performance this year has still also been driven by the unwavering confidence of our shareholders, 

customers, board members, suppliers and other stakeholders. We want to express our deep appreciation 

for your trust and support. Having seen our stock price gain 176% in the past year(1), and having been 

included  in  the  TSX30  as  one  of  the  top  thirty  performers  on  the  Toronto  Stock  Exchange,  we  are 

thrilled to have rewarded your confidence in our strategy with strong returns.

When  we  created  Goodfood,  we  envisioned  continuously  improving  the  experience  of  Canadian 

grocery  shoppers  and  our  goal  to  be  in  every  kitchen,  every  day,  is  even  closer  than  last  year.  As  we 

continue to build towards that ambitious goal, it is with great pride that we share with you our Fiscal 

year 2020 financial results.

Fellow shareholders, we thank you for your partnership and for another year of continued support – 

onwards and upwards!

Our stock price 

gained 176% in the 

past year(1), and we’ve 

been included in the 

TSX30 as one of the 

top thirty performers 

on the Toronto Stock 

Exchange.

Jonathan Ferrari  

Neil Cuggy

Co-Founder, Chairman of the Board  

Co-Founder, Director, President

and CEO  

and COO

(1)  This represents share price return between November 14, 2019 to November 10, 2020

11

 
 
 
 
 
 
 
 
 
BOARD  OF 
DIRECTORS

JONATHAN FERRARI

NEIL CUGGY

Co-Founder, Chairman of the Board and CEO

Co-Founder, Director, President and COO

HAMNETT HILL

Director

DONALD OLDS

Director

TERRY YANOFSKY

Director

FRANÇOIS VIMARD

Director

12
12

MANAGEMENT’S DISCUSSION 
AND ANALYSIS

YEAR ENDED AUGUST 31, 2020

13

Goodfood Market Corp.  

TABLE OF CONTENTS 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

BASIS OF PRESENTATION ........................................................................................................................................................................ 15 

FORWARD-LOOKING STATEMENTS..................................................................................................................................................... 15 

METRICS AND NON-IFRS FINANCIAL MEASURES .......................................................................................................................... 16 

COMPANY OVERVIEW ................................................................................................................................................................................ 17 

FINANCIAL OUTLOOK .................................................................................................................................................................................. 17 

FISCAL 2020 HIGHLIGHTS .......................................................................................................................................................................... 18 

SELECTED ANNUAL FINANCIAL INFORMATION .............................................................................................................................. 21 

METRICS AND NON-IFRS FINANCIAL MEASURES - RECONCILIATION .................................................................................. 22 

RESULTS OF OPERATIONS – FISCAL 2020 AND FISCAL 2019 ................................................................................................... 23 

RESULTS OF OPERATIONS – THREE-MONTH PERIODS ENDED AUGUST 31, 2020 AND 2019 .................................. 24 

FINANCIAL POSITION ................................................................................................................................................................................... 25 

LIQUIDITY AND CAPITAL RESOURCES ................................................................................................................................................ 26 

SELECTED QUARTERLY FINANCIAL INFORMATION ..................................................................................................................... 29 

TRENDS AND SEASONALITY ................................................................................................................................................................... 29 

FINANCIAL RISK MANAGEMENT ............................................................................................................................................................. 29 

BUSINESS RISK .............................................................................................................................................................................................. 30 

ADDITIONAL FINANCING REQUIREMENTS ........................................................................................................................................ 30 

OFF-BALANCE SHEET ARRANGEMENTS ........................................................................................................................................... 31 

FINANCIAL INSTRUMENTS ........................................................................................................................................................................ 31 

RELATED PARTIES ....................................................................................................................................................................................... 31 

STOCK OPTIONS ........................................................................................................................................................................................... 32 

OUTSTANDING SHARE DATA .................................................................................................................................................................. 32 

USE OF PROCEEDS FROM PUBLIC OFFERINGS ............................................................................................................................ 32 

SEGMENT REPORTING .............................................................................................................................................................................. 33 

DIVIDEND POLICY .......................................................................................................................................................................................... 33 

CRITICAL ACCOUNTING ESTIMATES ................................................................................................................................................... 34 

STANDARDS ISSUED BUT NOT YET EFFECTIVE ............................................................................................................................ 34 

DISCLOSURE CONTROLS AND PROCEDURES AND INTERNAL CONTROL OVER FINANCIAL REPORTING ....... 34 

14 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

November 11, 2020 

BASIS OF PRESENTATION 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

The  following  Management’s  Discussion  and  Analysis  ("MD&A")  is  intended  to  assist  readers  in 
understanding the business environment, trends and significant changes in the results of operations and 
financial condition of Goodfood Market Corp. and its subsidiary (also referred to in this MD&A as “we”, “our”, 
“Goodfood”  or  the  “Company”)  for  the  years  ended  August  31,  2020  and  2019  and  should  be  read  in 
conjunction with our audited consolidated financial statements and accompanying notes for the year ended 
August 31, 2020 and 2019. Please also refer to Goodfood’s press release announcing its results for year 
ended  August  31,  2020  issued  on  November  11,  2020.  Quarterly  reports,  the  Annual  Report,  and  the 
Annual Information Form can be found on SEDAR at www.sedar.com and under the “Investor Relations – 
Financial Information” section of our website: https://www.makegoodfood.ca/en/investors. Press releases 
are  available  on  SEDAR  and  under  the  “Investor  Relations  –  Press  Releases”  section  of  our  corporate 
website.  

The Company’s consolidated financial statements were prepared in accordance with International Financial 
Reporting Standards ("IFRS") as issued by the International Accounting Standards Board ("IASB") and the 
financial information herein was derived from those statements.  

All  amounts  herein  are  expressed  in  Canadian  dollars  unless  otherwise  indicated  and  all  references  to 
Fiscal  2020  and  to  Fiscal  2019  are  to  the  fiscal  years  ended  August  31,  2020,  and  August  31,  2019, 
respectively.  

Management  determines  whether  information  is  material  based  on  whether  they  believe  a  reasonable 
investor’s  decision  to  buy,  sell or  hold securities of the  Company would  likely  be  influenced  or changed 
should the information be omitted or misstated, and discloses material information accordingly. 

FORWARD-LOOKING STATEMENTS 

This  MD&A  contains  “forward-looking  information”  within  the  meaning  of  applicable  Canadian  securities 
legislation. Such forward-looking information includes, but is not limited to, information with respect to our 
objectives and the strategies to achieve these objectives, as well as information with respect to our beliefs, 
plans, expectations, anticipations, estimates and intentions. This forward-looking information is identified 
by the use of terms and phrases such as “may”, “would”, “should”, “could”, “expect”, “intend”, “estimate”, 
“anticipate”, “plan”, “foresee”, “believe”, and “continue”, as well as the negative of these terms and similar 
terminology,  including  references  to  assumptions,  although  not  all  forward-looking  information  contains 
these terms and phrases. Forward-looking information is provided for the purposes of assisting the reader 
in understanding the Company and its business, operations, prospects and risks at a point in time in the 
context  of  historical  and  possible  future  developments  and  therefore  the  reader  is  cautioned  that  such 
information may not be appropriate for other purposes.  

Forward-looking information is based upon a number of assumptions and is subject to a number of risks 
and  uncertainties,  many  of  which  are  beyond  our  control,  which  could  cause  actual  results  to  differ 
materially from those that are disclosed in, or implied by, such forward-looking information. These risks and 
uncertainties include, but are not limited to, the following risk factors which are discussed in greater detail 
under  “Risk  Factors”  in  the  Company’s  Annual  Information  Form  for  the  year  ended  August  31,  2020 
available  on  SEDAR  at  www.sedar.com:  limited  operating  history,  negative  operating  cash  flow,  food 
industry, COVID-19 pandemic, quality control and health concerns, regulatory compliance, regulation of the 
industry, public safety issues, product recalls, damage to Goodfood’s reputation, transportation disruptions, 
storage  and  delivery  of  perishable  foods,  product  liability,  unionization  activities,  consolidation  trends, 
ownership and protection of intellectual property, evolving industry, reliance on management, factors which 
may  prevent  realization  of  growth  targets,  competition,  availability  and  quality  of  raw  materials, 
environmental  and  employee  health  and  safety  regulations,  online  security  breaches  and  disruption, 
reliance on data centers, open source license compliance, future capital requirements, operating risk and 
insurance  coverage,  management  of  growth,  limited  number  of  products,  conflicts  of  interest,  litigation, 
catastrophic events, risks associated with  payments from customers and third  parties,  being  accused of 
infringing intellectual property rights of others and, climate change and environmental risks. Although the 
forward-looking information contained herein is based upon what we believe are reasonable assumptions, 
15 | P a g e  

 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

in 

relation 

to  developments 

readers are cautioned against placing undue reliance on this information since actual results may vary from 
the  forward-looking  information.  Certain  assumptions  were  made  in  preparing  the  forward-looking 
information concerning the availability of capital resources, business performance, market conditions, and 
customer  demand.  In  addition,  information  and  expectations  set  forth  herein  are  subject  to  and  could 
change  materially 
the  
COVID-19 pandemic and its impact on product demand, labour mobility, supply chain continuity and other 
elements  beyond  our  control.  Consequently,  all  of  the  forward-looking  information  contained  herein  is 
qualified  by  the  foregoing  cautionary  statements,  and  there  can  be  no  guarantee  that  the  results  or 
developments that we anticipate will be realized or, even if substantially realized, that they will have the 
expected  consequences  or  effects  on  our  business,  financial  condition  or  results  of  operation.  Unless 
otherwise  noted  or  the  context  otherwise  indicates,  the  forward-looking  information  contained  herein  is 
provided  as  of  the  date  hereof,  and  we  do  not  undertake  to  update  or  amend  such  forward-looking 
information whether as a result of new information, future events or otherwise, except as may be required 
by applicable law.  

the  duration  and  severity  of 

regarding 

METRICS AND NON-IFRS FINANCIAL MEASURES 

The table below describes metrics and non-IFRS financial measures used by the Company throughout this 
MD&A. Non-IFRS financial measures do not have standard definitions prescribed by IFRS and, therefore, 
may not be comparable to similar measures presented by other companies. They are provided as additional 
information to complement IFRS measures and to provide a further understanding of the Company’s results 
of  operations  from  our  perspective.  Accordingly,  they  should  not  be  considered  in  isolation  nor  as  a 
substitute for analysis of our financial information reported under IFRS and should be read in conjunction 
with  the  financial  statements  for  the  periods  indicated.  For  a  reconciliation  of  these  non-IFRS  financial 
measures to the most comparable IFRS financial measures, as applicable, see the “Metrics and Non-IFRS 
Financial Measures – Reconciliation” section of this MD&A.  

Metrics  
Active 
subscribers 

EBITDA,  

Adjusted 
EBITDA  

&  

Adjusted 
EBITDA 
margin 

Definitions 
An account that is scheduled to receive a delivery, has elected to skip delivery in the 
subsequent  weekly  delivery  cycle  or  that  is  registered  to  Goodfood  WOW.  Active 
subscribers exclude cancelled accounts. For greater certainty, an active subscriber is 
only  accounted  for  once,  although  different  products  might  have  been  ordered  in  a 
given  weekly  delivery  cycle.  While  active  subscribers  is  not  an  IFRS  or  non-IFRS 
financial measure, and, therefore, does not appear in, and cannot be reconciled to a 
specific line item in the Company’s Consolidated Financial Statements, we believe that 
active subscribers is a useful metric for investors because it is indicative of potential 
future  revenues.  The  Company  reports  the  number  of  active  subscribers  at  the 
beginning and end of the period, rounded to the nearest thousand. 

EBITDA  is  defined as net  income  or loss before  net finance costs, depreciation  and 
amortization  and  income  taxes.  Adjusted  EBITDA  is  defined  as  EBITDA  excluding 
share-based  payments.  Adjusted  EBITDA  margin  is  defined  as  the  percentage  of 
adjusted  EBITDA  to  revenues.  EBITDA,  adjusted  EBITDA,  and  adjusted  EBITDA 
margin are non-IFRS financial measures. We believe that EBITDA, adjusted EBITDA, 
and adjusted EBITDA margin are useful measures of financial performance because 
these  measures  are  useful  to  assess  the  Company’s  ability  to  seize  growth 
opportunities  in  a  cost-effective  manner,  to  finance  its  ongoing  operations  and  to 
service  its  long-term  debt.  They  also  allow  comparisons  between  companies  with 
different capital structures. 

In the fourth quarter of the year ended August 31, 2020, the Company discontinued the reporting of Gross 
Merchandise Sales, Adjusted Gross Profit and Adjusted Gross Margin as management believes these non-
IFRS measures do  not provide additional information  to complement IFRS measures and to  understand 
the financial performance of Goodfood. 

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Goodfood Market Corp.  

COMPANY OVERVIEW 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

Goodfood (TSX:FOOD) is a leading online grocery company in Canada, delivering fresh meal solutions and 
grocery items that make it easy for members from across Canada to enjoy delicious meals at home every 
day. Goodfood’s mission is to make the impossible come true, from farm to kitchen, by enabling members 
to complete their weekly meal planning and grocery shopping in minutes. Goodfood members have access 
to a unique selection of online products as well as exclusive pricing made possible by its world class direct-
to-consumer fulfilment ecosystem that eliminates food waste and costly retail overhead. The Company’s 
main  production  facility  and  administrative  offices  are  based  in  Montreal,  Québec,  with  five  additional 
production facilities located in the provinces of Québec, Ontario, Alberta, and British Columbia. A seventh 
production 
is  currently  under  construction.  As  at  
the  province  of  Ontario 
in 
August 31, 2020, Goodfood had 280,000 active subscribers.  

located 

facility 

FINANCIAL OUTLOOK 

The online grocery industry is  among  the fastest  growing industries in  the  world. As  a result, Goodfood 
believes there are significant opportunities and advantages to rapidly grow its subscriber base by continuing 
to  invest  in  highly  targeted  marketing  campaigns,  capacity  expansion  through  additional  facilities  and 
investments in automation, increasing its product offering and in continuing to expand its national platform.  

Goodfood's  strategy  involves  in  part  delaying  short-term  profitability  in  order  to  invest  in  generating           
long-term shareholder value creation, and also to continue improving its cost structure to achieve long-term 
margin  and  profitability  goals.  Growing  Goodfood's  subscriber  base,  market  share,  scale  and  product 
offering  will  allow  the  Company  to  deliver  greater  value  to  its  customers  while  attaining  high  returns  on 
invested capital. As the Company grows its subscriber base, it is confident that it will achieve economies of 
scale  and  additional  efficiencies  which  will  lead  to  improvements  in  profitability  while  maintaining  an 
unrivalled customer experience.  

The  COVID-19  pandemic  has  had  an  impact  on  Goodfood’s  overall  business  and  operations.  As  an 
essential service in Canada, Goodfood continued to operate throughout the pandemic and experienced an 
acceleration  of  growth  in  demand.  While  subscriber  orders  have  been  fulfilled  and  consumer  behaviour 
during the pandemic has contributed to an increase in subscriber base, orders by subscribers and overall 
business, operations and supply chains were significantly challenged with temporary supplier closures and 
substitution  of  unavailable  ingredients  combined  with  workforce  shortages  and  additional  sanitary 
measures,  putting  pressure  on  food  and  labour  costs.  Pressure  on  supply  chains,  inventory  levels  and 
increased operational costs or disruptions and labour shortages could increase depending on the duration 
and severity of the pandemic as well as any changes to Goodfood’s industry regulatory framework. 

As  a  result  of  the  COVID-19  pandemic,  the  number  of  employees  working  remotely  has  increased 
significantly,  which  has  also  increased  demands  on  information  technology  resources  and  systems  and 
increased the risk of phishing and other cybersecurity attacks.  

The magnitude, duration, and severity of the COVID-19 pandemic are difficult to predict and could affect 
the significant estimates and judgements used in the preparation of the Company’s consolidated financial 
statements. 

Objectives  are  based  upon  assumptions  and  are  subject  to  risks  and  uncertainties,  many  of  which  are 
beyond  our  control.  These  risks  and  uncertainties  could  cause  actual  results  to  differ  materially  from 
objectives. See the ‘‘Forward-Looking Statements’’ and ‘‘Business Risk” sections of this MD&A. 

17 | P a g e  

 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

FISCAL 2020 HIGHLIGHTS 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

HIGHLIGHTS OF FISCAL 2020 COMPARED TO FISCAL 2019 

  Revenues reached $285.4 million, an increase of $124.0 million, or 77% year-over-year.  

  Gross  margin  reached  30.3%,  an  improvement  of  5.3  percentage  points  and  gross  profit  reached  

$86.4 million, an increase of $46.1 million, or 114%. 

  Goodfood reported net income for the last two quarters of Fiscal 2020, reducing the net loss for the year 
ended  August  31,  2020  to  $4.1  million,  an  improvement  year-over-year  of  $16.8  million,  resulting  in 
basic loss per share of $0.07. 

  Cash  flows  provided  by  operating  activities  reached  $8.6  million,  an  improvement  of  $7.7  million 

compared to the same period last year. 

  The  Company  reported  a  cash  balance  of  $106.9  million  (including  cash  and  cash  equivalents  and 
restricted cash) as at August 31, 2020, an increase of $59.3 million compared to the same period last 
year. 

  Goodfood reported positive Adjusted EBITDA margin for the first time since the Company’s inception, 
reaching 1.6% for the year ended  August 31, 2020, an improvement of 11.6 percentage points year-
over-year. 

  Active subscribers reached 280,000 as at August 31, 2020, an increase of 80,000, or 40%, compared 

to August 31, 2019. 

HIGHLIGHTS  OF  THE  THREE-MONTH  PERIOD  ENDED  AUGUST  31,  2020  COMPARED  TO  THE 
THREE-MONTH PERIOD ENDED AUGUST 31, 2019 

  Revenues reached $83.7 million, an increase of $38.4 million, or 85% year-over-year.  

  Gross  margin  totalled  32.8%,  an  improvement  of  6.1  percentage  points  and  gross  profit  increased  

$15.4 million, or 127%, to reach $27.5 million. 

  For  the  second  consecutive  quarter,  Goodfood  reported  positive  net  income  that  amounted  to  
$1.6 million,  an improvement of $7.5 million compared to the same  period in 2019, resulting in basic 
earnings per share of $0.03. 

  Cash flows provided by operating activities reached $2.4 million, an improvement of $5.1 million year-

over-year. 

  Adjusted  EBITDA  margin  was  positive  for  the  second  consecutive  quarter  and  reached  6.3%,  an 

improvement of 16.0 percentage points year-over-year. 

KEY HIGHLIGHTS OF FISCAL 2020 AND SUBSEQUENT EVENTS 

Launch of Reusable Delivery Box and Green Initiatives 

In October 2019, the Company launched its reusable delivery box, positioning the Company as a leader in 
the industry with respect to environmental sustainability initiatives. As a result of the ongoing COVID-19 
pandemic, the Company has suspended its reusable delivery box program to reduce the risk of potential 
cross  contamination  for  its  members  and  intends  to  reinstate  its  reusable  delivery  box  program  when 
sanitary conditions permit.  

During the fourth  quarter  of  Fiscal  2020, Goodfood  entered into  an  agreement  with  a supplier for plant-
based  packaging  solutions  to  be  used  for  select  ready-to-eat  products  as  part  of  the  Company’s  green 
initiatives to eliminate 12 million pieces of single-serve packaging. 

Chief Technology Officer Appointment 

In November 2019, the Company announced the appointment of Raghu Mocharla to its management team 
as Chief Technology Officer. Mr. Mocharla was most recently Vice President, E-Commerce at Indigo and 
has more  than 20 years of  experience  of  progressively senior  positions  in  technology  development  and 
management and is charged with strengthening the Company’s competitive advantage in building a world-
class user experience and automation ecosystem for online grocery deliveries.  

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Goodfood Market Corp.  

Meal Solutions 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

Throughout  Fiscal  2020,  the  Company  further  expanded  its  ready-to-eat  and  breakfast  meal  solutions 
across  Canada.  The  Company’s  product  mix  aims  to  expand  its  offerings  to  existing  and  prospective 
customers in order to provide full home meal solutions across the different meals of the day. Goodfood’s 
meal solutions include ready-to-blend smoothies and other breakfast items, prepared meals, cooked meats 
and sides, as well as salads and soups. 

During Fiscal 2020, the Company completed the construction of its ready-to-eat meal solutions kitchen in 
the main Montreal, Québec facility to enable operations to expand its product offering and produce them 
in-house. 

Private Label Grocery Products 

During the year ended August 31, 2020, the Company further expanded its private label grocery products 
across Canada, with over 200 products available to purchase as at that date. The Company offers everyday 
grocery essentials with exclusive prices, across an array of categories: bakery, dessert, meat and seafood, 
drinks, pantry, produce, snacks, dairy and kitchen essentials. Our current member favourites include: Extra 
Virgin Olive Oil, Clean Green Juice and Gourmet Triple Chocolate Cookies.  

Convertible Debenture Financing 

In  February  2020,  the  Company  completed  a  $30  million  financing  through  the  issuance  of  convertible 
debentures. The debentures bear a fixed  interest rate of 5.75% per annum, payable semi-annually, and 
mature on March 31, 2025. The debentures are convertible at the holder’s option into Goodfood common 
shares at a conversion price of $4.70 per common share. Net proceeds from the offering are being used to 
fund the buildout of a new Toronto production and distribution facility, to further invest in capital projects 
(including automation related capital projects) at the existing production facilities in Montreal, Calgary and 
Vancouver  as  well  as  Toronto,  and  for  general  corporate  purposes.  As  at  August  31,  2020,  
$11.3 million, net of tax, or 11,864 convertible debentures, were converted into 2.5 million common shares.   

Launch of Vancouver Fulfillment Center 

In  March  2020,  the Company  announced  the official  launch of  a  84,000  square  feet fulfillment  center  in 
Vancouver, British Columbia, which has been instrumental in helping to expand the Company’s footprint in 
Western Canada.  

Launch of First Toronto Fulfillment Center  

In April 2020, the Company announced that it had signed a lease for its first fulfillment centre in the Greater 
Toronto  Area,  further  expanding  its  national  operating  footprint.  Fulfillment  of  orders  at  the  new  
42,000 square feet facility began in May 2020.  

New Fulfillment Center in Montreal 

In July 2020, the Company signed a lease for a 45,000 square feet facility in Montreal, further expanding 
its footprint and capabilities in the key urban centre. The new facility increased Goodfood’s footprint to six 
facilities  across  Canada  totalling  nearly  590,000  square  feet  of  purpose-built  online  grocery  and  meal 
solution delivery fulfillment capacity. The Company began operations in the new facility in October 2020. 

Flagship Fulfillment Center in the Greater Toronto Area 

In  May 2020,  the Company  announced that it  had  signed  a  lease  for its  second fulfillment center in the 
Greater Toronto Area. The state of the art 200,000 square feet facility will expand Goodfood’s operating 
footprint to seven facilities from coast-to-coast. The fulfillment center is currently  under construction  and 
should be operational by the end of summer 2021 and is expected to create over 2,000 jobs at full capacity.  

Inclusion in the S&P/TSX Smallcap Index 

In  June  2020,  the  Company  announced  that  it  had  been  selected  to  join  the  S&P/TSX  Smallcap  Index 
effective June 22, 2020. The Index is a key benchmark measure for the Canadian small cap equity markets 
and Goodfood’s inclusion among its constituents is a testament to the track record of strong capital markets 
and financial performance delivered to date.  

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Goodfood Market Corp.  

Launch of Flex Ordering Platform 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

In  July  2020,  the  Company  announced  the  launch  of  its  new  user-friendly  ordering  interface,  Flex,  to 
enhance subscriber experience. The new interface provides added flexibility to members, allowing them to 
freely purchase any quantity of meal solutions and private label groceries on a weekly basis. Members can 
fill their basket with grocery products, meal solutions or any combination of the two.   

Equity Issuance 

In August 2020, the Company completed a public offering and issued 4.8 million common shares for net 
proceeds of $27.1 million. The Company intends to use the proceeds for capital expenditures to build out 
same-day delivery capabilities (including fulfilment technology and automation equipment) and for general 
corporate  purposes.  Refer  to  the  “Use  of  Proceeds  from  Public  Offerings”  section  of  this  MD&A  for 
information on use of proceeds by the Company. 

Active Subscribers 

As at August 31, 2020, Goodfood reached 280,000 active subscribers, with the addition of 8,000 net new 
active subscribers during the fourth quarter and 80,000 net new active subscribers during the fiscal year, 
representing an increase of 40% year-over-year. A strong rise in demand, accelerated by the COVID-19 
pandemic,  has  driven  subscriber  additions,  and  prompted  higher  order  rates  and  average  order  values, 
particularly in the second half of the fiscal year.  

COVID-19 Impact and Measures 

The World Health Organization declared COVID-19 a global pandemic on March 11, 2020, and the outbreak 
has had an impact on Goodfood’s overall business and operations. As the Company is deemed an essential 
service in Canada, Goodfood has continued to operate without interruption.   

In the second half of Fiscal 2020, Goodfood experienced several positive impacts on its financial results 
related to the COVID-19 pandemic such as increased subscriber growth, number of orders and average 
order  values,  which  positively  impacted  revenue.  However,  the  Company  also  experienced  staffing  and 
supply chain challenges which resulted in direct incremental costs of approximately $3.5 million for the year 
ended August 31, 2020. The COVID-19 related costs consist of $3 million in additional production labour 
costs which includes $1.7 million due to temporary wage increases and $1.3 million incurred for temporary 
agency premiums (but do not include the cost of standard hourly wages), as well as $0.5 million in other 
production  costs  and  selling,  general  and  administrative  expenses  (including  personal  protection 
equipment, hand sanitizers, nursing staff and additional health and safety measures). The aforementioned 
direct costs incurred do not include time spent by management throughout the crisis. In order to alleviate 
pressure on operations coming from the increase in demand and to maintain high quality standards for our 
existing  members,  the  Company  curtailed  delivery  days  for  a  few  weeks  and  strategically  matched  its 
marketing spend to its supply chain capabilities on a temporary basis.  

As part of the pandemic initiatives implemented by the Company: 

 

 

It launched the Essential Canadian Pay Program which ended on July 5, 2020, and which increased the 
pay of all hourly and salaried operations and production employees by $2 or more per hour; and 

It utilized various external agencies to hire qualified production agency employees to accommodate the 
increase in orders and volume. 

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Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

At the onset of the pandemic, weekly newsletters from Goodfood’s CEO were sent to members providing 
updates  of  the  Company’s  operations  and  included  information  regarding  precautionary  measures 
implemented  at  its  facilities  in  addition  to  its  already  rigorous  food  safety  standards.  These  measures 
included, but were not limited to:  

  Enhanced  hygiene  procedures,  including  additional  cleaning  at  all  of  its  facilities,  mandatory  hand 
washing prior to entry (for both visitors and employees), and accessibility to hand sanitizer stations;  

  Social distancing measures put in place for the health and safety of employees, including a free shuttle 
service for employees to reduce the use of public transit, mandatory non-contact temperature checks 
before entering the facility, installation of physical safety barriers, requirement for all frontline employees 
to wear personal protection equipment, such as face masks and face shields, and the hiring of nurses 
and  a  security  team  to  ensure  the  health  screening  for  employees  and  reinforce  social  distancing 
measures inside and outside of all facilities; and 

  Suspension of its Box Pick-up and Reusable Box Program to eliminate the risk of cross-contamination 

in its facilities. 

Launch of Goodfood WOW  

In  October  2020,  the  Company  announced  the  launch  of  its  new  unlimited  same-day  grocery  delivery 
service, in the Greater Montreal Area. This new service is scheduled to expand to other major Canadian 
cities  over  the  next  year.  The  new  service  offers  an  even  more  flexible  and  convenient  online  grocery 
experience, allowing members to order any combination of meal kits, groceries, prepared meals and other 
products  as  frequently  as  needed  during  the  week,  with  same-day  delivery  included  for  all  orders  over  
$35 – all for only $9.99 a month.  

SELECTED ANNUAL FINANCIAL INFORMATION 

(In thousands of Canadian dollars) 

As at  

Financial position 
Cash and cash equivalents and restricted cash 
Fixed assets  
Total assets 
Total debt (1) 
Total convertible debentures (2) 
Shareholders’ equity 

August 31,  
2020 

August 31,  
2019 

August 31, 
2018 

$ 

$ 

106,902 
19,191 
163,046 
21,678 
16,425 
57,558 

47,649 
13,545 
80,783 
14,031 
– 
17,401 

$ 

24,453 
6,006 
34,309 
2,592 
– 
16,456 

(1)  Total debt consists of the line of credit and the current and non-current portion of long-term debt. 
(2)  Total convertible debentures consist of the liability and equity components of the convertible debentures. 

(In thousands of Canadian dollars, except per share information) 

For the years ended August 31, 

2020 

2019 

2018 

Comprehensive loss 
Revenues 
Gross profit 
Net loss, being comprehensive loss 
Basic loss per share 
Diluted loss per share 

Cash flows provided by (used in): 
Operating activities 
Financing activities 
Investing activities 

$  285,372 
86,419 
(4,136) 
(0.07) 
(0.07) 

$  161,333 
40,310 
(20,937) 
(0.38) 
(0.38) 

$ 

$ 

8,555 
60,118 
(9,420) 

880 
29,555 
(9,739) 

$ 

$ 

70,502 
14,660 
(9,434) 
(0.19) 
(0.19) 

176 
10,901 
(4,171) 

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Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

METRICS AND NON-IFRS FINANCIAL MEASURES - RECONCILIATION 

We present certain metrics to assist investors in better understanding our performance, including metrics 
which are not measures recognized by IFRS. Definitions of these non-IFRS financial measures are provided 
in the “Metrics and Non-IFRS Financial Measures” section at the beginning of this MD&A and are important 
metrics to be considered when analyzing our performance.  

ACTIVE SUBSCRIBERS 

Active subscribers, beginning of period 
Net change in active subscribers 
Active subscribers, end of period 

For the three-month 
periods ended August 31, 
2019 
189,000 
11,000 
200,000 

2020 
272,000 
8,000 
280,000 

For the years  
ended August 31, 
2019 
89,000 
111,000 
200,000 

2020 
200,000 
80,000 
280,000 

EBITDA, ADJUSTED EBITDA AND ADJUSTED EBITDA MARGIN 

The reconciliation of net income (loss) to EBITDA, adjusted EBITDA and adjusted EBITDA margin is as 
follows:  

(In thousands of Canadian dollars, except percentage information) 

Net income (loss)  
Net finance costs 
Depreciation and amortization  
Deferred income tax expense (recovery) 
EBITDA  
Share-based payments 
Adjusted EBITDA 
Revenues 
Adjusted EBITDA margin (%) 

$ 

$ 

2020 

For the three-month 
periods ended August 31, 
 2019 
(5,887)  $ 
81 
874 
– 
(4,932)  $ 
541 
(4,391)  $ 

2020 
1,590  
   911  
1,818  
526 
4,845  
418  
$ 
5,263  
$  83,691  
6.3%  

$ 
$  45,259 
(9.7%) 

For the years  
ended August 31, 
 2019 
(20,937) 
346 
2,617 
– 
(17,974) 
1,810 
$ 
(16,164) 
$  161,333 
(10.0%) 

(4,136)  $ 
2,380  
5,361  
(804) 
2,801   $ 
1,874  
4,675 
$  285,372 
1.6% 

$ 

$ 

For  the  three-month  period  and  year  ended  August  31,  2020,  adjusted  EBITDA  margin  improved  by  
16.0 percentage points and 11.6 percentage points, respectively, compared to the corresponding period in 
2019. For the three-month period and year ended August 31, 2020, the increase in adjusted EBITDA margin 
resulted primarily from a larger revenue base which accelerated the operating leverage effect as selling, 
general and administrative expenses as a percentage of revenues decreased, and higher gross margin, 
offset by additional expenses resulting from the launch of new product offerings as well as the additional 
costs incurred due to COVID-19.  

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Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

RESULTS OF OPERATIONS – FISCAL 2020 AND FISCAL 2019 

The  following  table  sets  forth  the  components  of  the  Company’s  consolidated  statement  of  loss  and 
comprehensive loss:  

(In thousands of Canadian dollars, except per share and percentage information) 

For the years ended August 31, 
Revenues 
Cost of goods sold 
Gross profit  
Gross margin  
Selling, general and administrative expenses 
Depreciation and amortization  
Net finance costs 
Loss before income taxes 
Deferred income tax recovery 
Net loss, being comprehensive loss 
Basic loss per share  
Diluted loss per share  

$ 

$ 

2020 
$  285,372 
198,953 
86,419 
30.3% 
83,618 
5,361 
2,380 
(4,940) 
(804) 
(4,136) 
(0.07) 
(0.07) 

$ 
$ 
$ 

2019 
$  161,333 
121,023 
$  40,310 
25.0% 
$  58,284 
2,617 
346 
(20,937) 
– 

$ 
$ 
$ 

(20,937)  $ 
(0.38)  $ 
(0.38)  $ 

$ 

$ 

N/A 

($) (1)   (%) (2) 
$  124,039   77% 
(77,930)  64% 
46,109   114% 
N/A 
(25,334)  43% 
(2,744)  105% 
(2,034)  588% 
76% 
15,997 
804  100% 
80% 
82% 
82% 

16,801 
0.31 
0.31 

(1)  A positive variance represents a decrease to net loss and a negative variance represents an increase in net loss.  
(2)  Percentage change is presented in absolute values.  

VARIANCE ANALYSIS FOR FISCAL 2020 COMPARED TO FISCAL 2019 

  The Company’s continued focus on its strategy to become Canada’s leading online grocer by increasing 
its  product  offering  and  flexibility  to  members  led  to  a  positive  impact  on  basket  size  and  order 
frequency. The increase in revenues is primarily due to growth in active subscribers, increased average 
order  values  and  the  positive  impacts  of  COVID-19  on  order  rates.  The  decrease  in  incentives  and 
credits as a percentage of revenues from 24.5% to 15.9% also contributed to the increase in revenues.  
  The  increase  in  gross  profit  and  gross  margin  resulted  primarily  from  a  decrease  in  incentives  and 
credits  as  well  as  lower  food  costs  as  a  percentage  of  revenues.  In  addition,  lower  unit  costs  for 
packaging and shipping due to increased operational efficiencies, additional automation investments, 
increased density among the delivery zones and purchasing power with key suppliers contributed to 
the increase in gross profit and gross margin. This was partially offset by supplementary costs incurred 
directly  related  to  the  COVID-19  pandemic  during  the  second  half  of  Fiscal  2020  for  additional 
production  employees,  temporary  wage  increases,  and  other  production  costs  such  as  personal 
protection equipment and sanitizers.  

  The increase in selling, general and administrative expenses is primarily due to higher wages resulting 
from the expansion of the management team and related administrative functions needed to support 
the Company’s growth and increase in product offerings. Selling, general and administrative expenses 
as a percentage of revenues decreased from 36.1% to 29.3%. 

  The  increase  in  depreciation  and amortization expense resulted from  the  recognition of  new leased 

assets and from the additions of fixed assets across all asset classes.  

  The increase in net finance costs primarily relates to interest expense resulting from a higher level of 
indebtedness in Fiscal 2020 due to the issuance of convertible debentures in February 2020, as well 
as an increase in lease obligations.  

  The deferred income tax recovery is due to the recognition of previously unrecognized tax benefits to 
offset a deferred tax liability recognized on the equity component of the convertible debentures issued 
in February 2020. At the issuance of the convertible debentures, an income tax recovery of $1.3 million 
was recorded. During the year ended August 31, 2020, $0.5 million was reversed upon conversion of 
certain convertible debentures. 

  The decrease in net loss is explained principally by the increase in revenues and higher gross profit. 

23 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

RESULTS OF OPERATIONS – THREE-MONTH PERIODS ENDED AUGUST 31, 2020 AND 2019 

The  following  table  sets  forth  the  components  of  the  Company’s  consolidated  statement  of  loss  and 
comprehensive loss:  

(In thousands of Canadian dollars, except per share and percentage information) 

For the three-month periods ended August 31, 
Revenues 
Cost of goods sold 
Gross profit  
Gross margin  
Selling, general and administrative expenses 
Depreciation and amortization  
Net finance costs 
Net income (loss) before income taxes 
Deferred income tax expense 
Net income (loss), being comprehensive income (loss)  $ 
$ 
Basic earnings (loss) per share  
$ 
Diluted earnings (loss) per share 

2020 
$  83,691 
56,217 
$  27,474 
32.8% 
$  22,629 
1,818 
911 
2,116 
526 
1,590 
0.03 
0.03 

2019 

33,182 

26.7% 
$  17,009  $ 

(%) (2) 
($) (1)  
85% 
$  45,259  $  38,432  
69% 
(23,035) 
127% 
$  12,077  $  15,397  
N/A 
N/A 
33% 
(5,620) 
(944) 
108% 
(830)  1,025% 
136% 
8,003 
100% 
(526) 
127% 
7,477 
130% 
0.13 
130% 
0.13 

874 
81 
(5,887) 
– 
(5,887)  $ 
(0.10)  $ 
(0.10)  $ 

$ 
$ 
$ 

(1)  A  positive  variance  represents  an  increase  in  net  income  or  a  decrease  in  net  loss  and  a  negative  variance 

represents a decrease in net income or an increase in net loss.  

(2)  Percentage change is presented in absolute values.  

VARIANCE ANALYSIS FOR THE THREE-MONTH PERIOD ENDED AUGUST 31, 2020 COMPARED TO 
THE THREE-MONTH PERIOD ENDED AUGUST 31, 2019 

  The Company’s continued focus on its strategy to become Canada’s leading online grocer by increasing 
its  product  offering  and  flexibility  to  members  impacted  positively  the  average  basket  size  and  order 
frequency which, combined with a larger subscriber base, in turn increased revenues. The decrease in 
incentives and credits as a percentage of revenues from 23.7% to 12.1% also contributed to the increase 
in revenues.  

  The increase in gross profit and gross margin primarily resulted from a decrease in incentives and credits 
as  a  percentage  of  revenues,  combined  with  a  price  increase  on  certain  items,  lower  unit  costs    for 
packaging and shipping explained by an increased density among the delivery zones and purchasing 
power  with  key  suppliers.  This  was  offset  by  supplemental  costs  incurred  directly  related  to  the  
COVID-19  pandemic  for  additional  production  employees,  temporary  wage  increases,  and  other 
production costs such as personal protection equipment and sanitizers.  

  The increase in selling,  general and administrative expenses is primarily due to  higher wages as the 
Company continues to grow. Selling, general and administrative expenses as a percentage of revenues 
decreased from 37.6% to 27.0%.  

  The increase in depreciation and amortization expense is mainly due to the additions of fixed assets 

across all asset classes. 

  The  increase  in  net  finance  costs  is  mainly  due  to  a  higher  level  of  indebtedness  arising  from  the 

issuance of convertible debentures in February 2020, as well as higher lease obligations. 

  The deferred income tax expense relates to the reversal of recognized tax losses recorded in the third 
quarter of Fiscal 2020 resulting from the conversion of convertible debentures into common shares in 
the fourth quarter of Fiscal 2020. 

  The  increase  in  net  income  is explained  principally  by  higher  revenues and gross profit as well as a 
decrease in marketing expense, slightly offset by higher wages and salaries to support the growth of the 
business.  

24 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

FINANCIAL POSITION 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

The  following  table  provides  an  analysis  of  the  variances  in  the  Company’s  consolidated  statement  of 
financial position: 

(In thousands of Canadian dollars) 

As at  

Total Assets 
Variance mainly due to: 

Cash and cash equivalents 
Inventories 
Fixed assets 
Right-of-use assets 
Intangible assets 

Total Liabilities 
Variance mainly due to: 

Accounts payable and accrued liabilities 
Line of credit 
Convertible debentures 
Lease obligations, including current portion 

Total Shareholders’ Equity 
Variance mainly due to: 

Common shares 
Convertible debentures 
Deficit 

August 31, 2020  August 31, 2019 

Variance 

$  163,046 

  $    80,783 

$  82,263 

104,402 
6,962 
19,191 
21,130 
2,203 
$  105,488 

45,149 
4,735 
13,545 
11,089 
512 
  $    63,382 

59,253 
2,227 
5,646 
10,041 
1,691 
$     42,106  

$ 

40,878 
9,063 
14,194 
23,348 
 57,558  

97,801 
2,231 
(45,682) 

30,704 
1,540 
– 
12,724 
  $    17,401 

10,174 
7,523 
14,194 
10,624 
$   40,157 

56,598 
– 
(41,546) 

41,203 
2,231 
(4,136) 

VARIANCE ANALYSIS FROM AUGUST 31, 2019 TO AUGUST 31, 2020 

  The increase in cash and cash equivalents is primarily due to the issuance of convertible debentures in 
February  2020  and  the  issuance  of  shares  in  August  2020  combined  with  increased  net  cash  flows 
provided by operating activities. 

  The  increase  in  inventories  is  primarily  related to  the  Company’s  growth,  with  an increase in  food  and 
packaging  inventory  to  support  the  weekly  and  monthly  revenues  cycles  and  also  due  to  the  product 
offering expansion and additional production facilities. Despite the opening of new facilities and the launch 
of several new products, inventories as a percentage of cost of goods sold decreased year-over-year. 

  The increase in fixed assets is primarily due to investments in capacity expansions and automation of the 

Company’s production facilities in order to increase production capacity and efficiency. 

  The  increase  in  right-of-use  assets  and  lease  obligations  resulted  from  the  recognition  of  new  lease 

agreements, primarily for the leased facilities in British Columbia and Ontario. 

  The increase in intangible assets resulted from investments in the development of an enterprise resource 
planning system to optimize the Company’s operations as it continues to scale up, as well as labour costs 
developing new functionalities on the Goodfood website platform to allow increased product offerings and 
flexibility for our members. 

  The increase in  accounts payable and accrued liabilities is primarily due to the Company’s growth and 
expansion of its product offering and favourable payment terms as a result of increased purchasing power 
with key suppliers as the Company increases its scale, which resulted in higher purchases and payroll 
related accruals related to the increased headcount and expansion of the management team. 

  The  Company  drew  on  its  line  of  credit  during  Fiscal  2020  to  fund  capital  expenditures  and  as  a 

contingency plan to improve its liquidity position during the COVID-19 pandemic.  

  The increase in convertible debentures resulted from the issuance of convertible debentures in February 
2020. Refer to the “Debt” section of this MD&A for additional information on the convertible debentures.  

  The increase in common shares is mainly due to the public offering completed in August 2020 as well as 

the conversion of convertible debentures. 

  The increase in deficit is due to the net loss for Fiscal 2020. 

25 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

LIQUIDITY AND CAPITAL RESOURCES 

CAPITAL MANAGEMENT  

The  Company’s  objective  in  managing  its  capital  structure  is  to  ensure  sufficient  liquidity  to  finance  its 
operations  and  growth  and  to  deliver  competitive  returns  on  invested  capital.  To  fund  its  activities,  the 
Company has relied on public  and private placements of equity securities, convertible  debentures, cash 
flows provided by operating activities and short-term or long-term debt, which are included in the Company’s 
definition of capital. The Company manages its excess cash to ensure that it has sufficient reserves to fund 
its operations and capital expenditures. 

CASH FLOWS 

A summary of net cash flows by activity is presented below: 

(In thousands of Canadian dollars) 

For the years ended August 31, 
Net cash flows provided by operating activities 
Net cash flows provided by financing activities 
Net cash flows used in investing activities 
Net change in cash and cash equivalents 
Cash and cash equivalents, beginning of period 
Cash and cash equivalents, end of period 

$  

2020 
8,555 
60,118 
(9,420) 
59,253 
45,149 
$   104,402 

$  

2019 
$          880 
29,555 
(9,739) 
$      20,696 
24,453 
45,149 

$  

Variance 
7,675 
30,563 
319 
38,557 
20,696 
59,253 

$  

$  

$  

Net cash flows provided by operating activities increased from $0.9 million to $8.6 million for the year ended 
August 31, 2020 primarily due to the decrease in net loss recorded for the year ended August 31, 2020, 
partly  offset  by a less favourable variance in non-cash operating working capital primarily resulting from 
changes in accounts payable and accrued liabilities.  

Net cash flows provided by financing activities for the year ended August 31, 2020 is primarily comprised 
of net proceeds from the issuance of convertible debentures and common shares during Fiscal 2020 as 
well as borrowing under the line of credit, partially offset by interest and  lease obligation payments. Net 
cash flows provided by financing activities for the year ended August 31, 2019 is made up of net proceeds 
from  the  issuance  of  common  shares,  as  well  as  proceeds  from  the  issuance  of  long-term  debt  and 
borrowing under the line of credit, partly offset by interest and lease obligation payments. 

Net cash flows  used  in  investing activities for the year ended August 31, 2020 is primarily comprised of  
fixed asset additions driven by the buildout of the Vancouver fulfillment facility, the construction related to 
the partial in-housing of the ready-to-eat production at our Montreal facility, and the continued investment 
in automation equipment. Net cash flows used in investing activities for the year ended August 31, 2019 is 
mainly made up of fixed assets additions driven primarily by investments in automation equipment.  

A summary of net cash flows by activity is presented below: 

(In thousands of Canadian dollars) 

For the three-month periods ended August 31, 
Net cash flows provided by (used in) operating activities  $  
Net cash flows provided by financing activities 
Net cash flows used in investing activities 
Net change in cash and cash equivalents 
Cash and cash equivalents, beginning of period 
Cash and cash equivalents, end of period 

2020 
2,423 
26,789 
(2,797) 
26,415 
77,987 
$   104,402 

$  

2019 
$         (2,710) 
3,307 
(5,161) 
$     (4,564) 
49,713 
$   45,149 

$  

Variance 
5,133 
23,482 
2,364 
$   30,979 
28,274 
$   59,253 

Net cash flows provided by operating activities increased by $5.1 million to $2.4 million for the quarter ended 
August  31,  2020  primarily  due  to  the  net  income  recorded  for  the  three-month  period  ended  
August  31,  2020,  partially  offset  by  an  unfavourable  variance  in  change  in  non-cash  operating  working 
capital mainly explained by a decrease in deferred revenue resulting from the timing of cash receipts with 
respect to the Company’s weekly delivery cycle.  

26 | P a g e  

 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

Net cash flows provided by financing activities for the quarter ended August 31, 2020 is primarily comprised 
of net proceeds resulting from the public issuance of common shares. Net cash flows provided by financing 
activities for the three-month period ended August 31, 2019 is made up of net proceeds from the issuance 
of long-term debt. 

Net  cash  flows  used  in  investing  activities  for  the  fourth  quarter  ended  August  31,  2020  is  primarily 
comprised  of  fixed  assets  additions  mainly  attributable  to  technology  implementation  and  redesign  of 
facilities  layouts.  Net  cash  flows  used  in  investing  activities  for  the  three-month  period  ended  
August  31,  2019  is  primarily  made  up  of  fixed  assets  additions  driven  by  investments  in  automation 
equipment. 

The following are amounts of cash, cash equivalents and restricted cash:  

(In thousands of Canadian dollars) 

As at August 31, 
Cash and cash equivalents 
Restricted cash (1) 

2020 
$  104,402 
2,500 
$  106,902 

2019 
$  45,149 
2,500 
$  47,649 

(1)  Restricted cash consists of cash held as collateral, which is subject to the terms of the financing agreement (Refer 

to the “Debt” section of this MD&A). 

DEBT 

Significant financing transactions that took place in Fiscal 2020 were as follows: 

  On  February  26,  2020,  the  Company  issued  30,000  convertible  unsecured  subordinated  debentures 
(the "Debentures") at a price of $1,000 per Debenture for gross proceeds of $30 million. The Debentures 
mature on March 31, 2025 and bear a fixed interest rate of 5.75% per annum, payable semi-annually in 
arrears on March 31 and September 30 of each year, commencing on September 30, 2020. Factoring 
in  the  Debentures  issuance  costs,  the  effective  interest  rate  on  the  Debentures  is  11.76%.  The 
Debentures are convertible into common shares of the Company at any time at the option of the holder 
at a conversion price of $4.70. Starting on March 31, 2023, under certain conditions, the debentures 
may  be  redeemed  in  whole  or  in  part  at  the  option  of  the  Company  at  a  price  equal  to  the  principal 
amount  thereof  plus  accrued  and  unpaid  interest.  As  at  August  31,  2020,  11,864  Debentures  
($11.9  million)  were  converted  into  2.5  million  common  shares,  resulting  in  18,136  Debentures  
($18.1 million) outstanding. 

  As  at  August  31,  2020,  the  Company  had  one  signed  swap  agreement  with  a  Canadian  financial 
institution  whereby  the  Company  fixed  the  annual  interest  rates  on  notional  amounts  totalling  
$11.3 million until November 2021. 

  As at August 31, 2020, $10 million and $2.5 million of the Company’s term loans with the same Canadian 
financial institution were disbursed, as well as $9.1 million of the available $10 million revolving line of 
credit,  bearing  variable  interest  at  the  Canadian  Dollar  Offered  Rate  (“CDOR”)  plus  2.50%.  The 
proceeds are being used to fund the expansion, capital expenditures, invest in automation, and were 
also  used  to  refinance  the  Company’s  long-term  debt.  The  term  loans  are  repayable  in  quarterly 
thousand,  beginning  on  November  30,  2020  and  
installments  of  $125  thousand  and  $31 
August  31,  2020,  respectively,  with  a  bullet  repayment  of  the  balance  at  the  end  of  the  term  in  
November 2021. 

  The Company’s credit facility includes a collateral requirement of $2.5 million placed in a restricted cash 
account and financial covenants with which the Company was in compliance as at August 31, 2020. 

27 | P a g e  

 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

CONTRACTUAL OBLIGATIONS AND OTHER COMMITMENTS 

The following are amounts due on contractual maturities of financial liabilities, including estimated interest 
payments, as well as commitments with respect to leases as at August 31, 2020: 

(In thousands of Canadian dollars) 

Accounts payable and accrued 

liabilities               

Line of credit (1) 
Long-term debt, including current portion 
Debentures, liability component 
Lease obligations, including current 

portion (2) (3)  

Other (4) 

Payments due for the years following August 31, 2020 
1 – 5 years  After 5 years 

1 year 

Total 

$  40,878 
9,063 
13,104 
23,447 

28,424 
1,974 
$  116,890 

$  40,878 
9,063 
      1,142 
1,140 

4,076 
1,870 
$    58,169 

$ 

– 
– 
11,962 
22,307 

$ 

– 
– 
                 – 
– 

13,822 
104 
$   48,195 

10,526 
– 
10,526 

$  

(1)  As at August 31, 2020, letters of credit amounting to $0.9 million reduced the availability on the line of credit.  
(2)  As  at  August  31,  2020,  future  lease  payments  of  $5.6  million  for  which  the  Company  is  reasonably  certain  to 
exercise the renewal options have been recognized in lease obligations included in the consolidated statement of 
financial position, representing an amount of $6.4 million of undiscounted cash flows. 

(3)    As at August 31, 2020, fixed rent payments representing a total commitment of $34 million and $1.5 million over 
the term of the leases are not reflected in the measurement of lease obligations. For more information, please refer 
to the “Off-balance sheet arrangements” section of this MD&A. 

(4)     As  at  August  31,  2020,  Goodfood  had  commitments  under  purchase  and  service  contract  obligations  for  both 

operating and capital expenditures. Cash on hand will be used to fund these purchase obligations. 

COMMON SHARES 

Significant equity transactions that took place in Fiscal 2020 were as follows: 

  910,641 stock options were exercised for common shares; 

 

 

In  connection  with  the  issuance  of  30,000  Debentures  on  February  26,  2020,  11,864  Debentures  
($11.9  million)  were  converted  into  2,524,242  common  shares.  Refer  to  the  “Use  of  Proceeds  from 
Public Offerings” section of this MD&A for information on use of proceeds by the Company; and 

In  connection  with  the  public  offering  completed  on  August  5,  2020,  the  Company  issued  
4,755,250 common shares.  Refer to the “Use of Proceeds from Public Offerings” section of this MD&A 
for information on use of proceeds by the Company. 

28 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
                 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

SELECTED QUARTERLY FINANCIAL INFORMATION  

The table below presents selected quarterly financial information for the last eight fiscal quarters: 

(In thousands of Canadian dollars, except active subscribers and per share and percentage information) 

Active subscribers 
Revenues 
Gross margin 
Net income (loss) 
Net finance costs 
Depreciation and 
amortization 

Deferred income tax 
expense (recovery) 

Share-based 
payments 

Adjusted EBITDA (1) 
Adjusted EBITDA 

margin (1) 

Basic earnings (loss) 

per share (2) 

Diluted earnings (loss) 

per share (2) 

Q4 

Fiscal 2019 
Q1 
Q3 
280,000  272,000 
159,000  126,000 
$ 83,691  $ 86,600  $ 58,790  $ 56,291  $ 45,259  $ 49,864  $ 36,593  $ 29,617 
  20.9%    21.9% 
$ 1,590  $ 2,786  $ (3,360) $ (5,152)  $ (5,887) $ (3,639) $ (6,560) $ (4,851) 
87 

Fiscal 2020 
Q1 
230,000 

Q3 
189,000 

Q4 
200,000 

Q2 
246,000 

  28.3% 

32.8% 

28.8% 

26.7% 

30.3% 

28.8% 

1,154 

89   

218 

911 

Q2 

89 

97 

81 

1,818 

1,484  

1,066 

993 

526 

– 

(1,330) 

– 

874 

– 

701 

– 

555 

487 

– 

– 

418 

375 
$ 5,263  $ 5,984  $ (2,921) $ (3,651)  $ (4,391) $ (2,384) $ (5,487) $ (3,902) 

541 

411 

465 

485 

429 

560 

6.3% 

6.9% 

(5.0)% 

  (6.5)% 

(9.7)% 

(4.8)% 

(15.0)% 

(13.2)% 

$

0.03  $

0.05 

$

(0.06) $ 

(0.09)  $     (0.10) $

(0.06) $ 

(0.13) $ 

(0.09) 

0.03 

0.05      

(0.06) 

(0.09) 

(0.10)

(0.06)

(0.13)

(0.09) 

(1)  For  the  definition  of  these  Non-IFRS  financial  measures,  please  refer  to  the  “Metrics  and  Non-IFRS  Financial 

Measures” section of this MD&A. 

(2)  The sum of basic and diluted earnings (loss) per share on a quarterly basis may not equal basic and diluted loss 

per share on a year-to-date basis due to rounding. 

TRENDS AND SEASONALITY 

The  Company’s  revenues  and  expenses  are  impacted  by  seasonality.  During  the  holiday  and  summer 
seasons, the Company anticipates revenues to be lower as a higher proportion of active subscribers elect 
to  skip  their delivery.  The  Company anticipates the growth  rate  of  active subscribers  to  be  lower  during 
these periods. While this is typically the case, the COVID-19 pandemic may have an impact on this trend. 
During periods with  warmer weather,  the Company anticipates  packaging costs  to  be  higher  due to the 
additional packaging required to maintain food freshness and quality. The Company also anticipates food 
cost to be positively affected due to improved availability during periods with warmer weather.  

FINANCIAL RISK MANAGEMENT 

CREDIT RISK 

Credit  risk  is  the  risk  of  an  unexpected  loss  if  a  counterparty  to  a  financial  instrument  fails  to  meet  its 
contractual obligation. The Company regularly monitors credit risk exposure and takes steps to mitigate the 
likelihood of this exposure resulting in losses. The Company's exposure to credit risk is primarily attributable 
to its cash and cash equivalents, amounts receivable, and restricted cash. The Company's maximum credit 
exposure corresponds to the carrying amount of these financial assets. Management believes the credit 
risk  is  limited  given  the  Company  deals  with  major  North  American  financial  institutions  and  an 
internationally established payment processor. 

29 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

INTEREST RATE RISK 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate due 
to changes in market interest rates. The Company’s long-term debt and revolving line of credit bear interest 
at  variable  rates  which  are  determined  by  a  base  rate  set  by  the  lender  plus  a  margin.  As  a  result,  the 
Company is exposed to interest rate cash flow risk due to fluctuations in lenders’ base rates. The Company 
manages its interest rate risk by using a variable-to-fixed interest rate swap as described in the “Liquidity 
and Capital Resources” section of this MD&A. 

The Company does not account for any fixed-rate financial assets or financial liabilities at fair value through 
profit or loss and does not designate derivatives (interest rate swap) as hedging instruments under a fair 
value  hedge  accounting  model.  Therefore,  a  change  in  interest  rates  at  the  reporting  date  would  not 
significantly impact the fair value of the interest rate swaps and consequently, the Company’s net loss.  

LIQUIDITY RISK 

Liquidity risk is the risk that the Company will be unable to fulfill  its obligations on a timely basis or at a 
reasonable  cost.  The  Company  manages  its  liquidity  risk  by  monitoring  its  operating  requirements.  The 
Company prepares budgets and cash forecasts to ensure it has sufficient funds to fulfill its obligations.   

For the fiscal year ending August 31, 2021, additional capital expenditures as the Company continues to 
expand its footprint across Canada, as well as growing its active subscriber base and product offering, are 
expected  to  reduce  the  Company’s  cash  balance  and  liquidity  position  compared  to  August  31,  2020, 
absent  additional  financing.  We  believe  that  the  Company’s  cash  and  cash  equivalents  on  hand  and 
financing capacity will provide adequate sources of funds to meet short-term requirements, finance planned 
capital expenditures and fund any operating losses.  

BUSINESS RISK 

For a detailed discussion of the Company’s risk factors, please refer to the Company’s Annual Information 
Form for the year ended August 31, 2020 available on SEDAR at www.sedar.com. 

COVID-19 

The  COVID-19  pandemic  has  had  an  impact  on  Goodfood’s  overall  business  and  operations.  As  an 
essential service in Canada, Goodfood continued to operate throughout the pandemic and experienced an 
acceleration  of  growth  in  demand.  While  subscriber  orders  have  been  fulfilled  and  consumer  behaviour 
during the pandemic has contributed to an increase in subscriber base, orders by subscribers and overall 
business, operations and supply chains were significantly challenged with temporary supplier closures and 
substitution  of  unavailable  ingredients  combined  with  workforce  shortages  and  additional  sanitary 
measures,  putting  pressure  on  food  and  labour  costs.  Pressure  on  supply  chains,  inventory  levels  and 
increased operational costs or disruptions and labour shortages could increase depending on the duration 
and severity of the pandemic as well as any changes to Goodfood’s industry regulatory framework. 

As  a  result  of  the  COVID-19  pandemic,  the  number  of  employees  working  remotely  has  increased 
significantly,  which  has  also  increased  demands  on  information  technology  resources  and  systems  and 
increased the risk of phishing and other cybersecurity attacks.  

The magnitude, duration, and severity of the COVID-19 pandemic are difficult to predict and could affect 
the significant estimates and judgements used in the preparation of the Company’s consolidated financial 
statements. 

ADDITIONAL FINANCING REQUIREMENTS 

As a result of realized and anticipated growth in the number of active subscribers, planned investment in 
operations,  logistics,  automation  and  technology,  new  product  development,  as  well  as  the  potential  for 
continued operating losses, the Company may require additional financing in the future to realize the goals 
outlined in the “Financial Outlook” section of this MD&A. 

30 | P a g e  

 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

OFF-BALANCE SHEET ARRANGEMENTS 

The Company does not currently have any off-balance sheet arrangements that have, or are reasonably 
likely  to  have,  a  current  or  future  effect  on  the  Company’s  financial  condition,  changes  in  revenues  or 
expenses, results of operations, liquidity, capital expenditures, or capital resources that are material, other 
than the following:  

During the year ended August 31, 2020, the Company signed a ten-year lease for a 200,000 square-feet 
fulfillment  centre located in the Greater  Toronto  Area, Ontario,  Canada with two  renewal  options of five 
years. As at August 31, 2020, the Company did not have access to the asset and therefore, the facility was 
not  reflected  as  a  right-of-use  asset  and  no  corresponding  lease  liability  was  recorded.  The  expected 
delivery date and the expected rent payment commencement date is by the end of summer 2021, at which 
point management intends to commence operations. Fixed rent payments represent a total commitment of 
$34 million over the term of the lease.  

During the year ended August 31, 2020, the Company signed a thirty-month lease for a 44,967 square-feet 
fulfillment  center  located  in  Montreal,  Québec,  Canada  with  two  renewal  options  of  90  days.  As  at  
August 31, 2020, the Company did not have access to the asset and therefore, the facility was not reflected 
as a right-of-use asset and no corresponding lease liability was recorded. The lease commencement date 
was October 1, 2020. Fixed rent payments represent a total commitment of $1.5 million over the term of 
the lease. 

FINANCIAL INSTRUMENTS 

INVESTMENT POLICY 

The Company invests its excess cash with varying terms to maturity selected with regards to the expected 
timing of investments or expenditures for continuing operations. 

DERIVATIVES 

As at August 31, 2020, the Company had one interest rate swap agreement, as described in the “Liquidity 
and Capital Resources” section of the MD&A. 

FINANCIAL COVENANTS 

As discussed in the “Liquidity and Capital Resources” section of the MD&A, the Company’s secured a credit 
facility  that  includes  financial  covenants  which  may  restrict  the  Company’s  ability  to  pursue  future 
transactions or opportunities. As at August 31, 2020, the Company was in compliance with these financial 
covenants.  

RELATED PARTIES 

KEY MANAGEMENT PERSONNEL 

The Company’s key management personnel have authority and responsibility for planning, directing and 
controlling  the  Company’s  activities  and  consist  of  the  Company’s  executive  team  and  the  Board  of 
Directors. The chief executive officer ("CEO") and the president and chief operating officer ("President and 
COO") are members of the Board of the Company. The CEO is also Chairman of the Board. 

The following table presents the compensation of the key management personnel recognized in net loss: 

(In thousands of Canadian dollars) 

For the years ended August 31, 
Salaries, fees and other short-term employee benefits 
Share-based payments 

$ 

2020 
2,884 
865 

$ 

2019 
1,963 
1,062 

31 | P a g e  

 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

RELATED PARTY TRANSACTIONS 

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

For the year ended August 31, 2020, in connection with the issuance of Debentures, 75 Debentures were 
purchased by Board members and key management personnel at a price of $1,000 per Debenture. 

STOCK OPTIONS 

A  stock  option  plan  (the  “Stock  Option  Plan”)  was  established  by  the  Company  to  attract  and  retain 
employees,  consultants,  directors  and  officers.  The  plan  provides  for  the  granting  of  stock  options  to 
purchase common shares where at any given time the number of stock options reserved for issuance is 
equal to  10%  of the  Company’s issued  and  outstanding common shares. Under the  plan,  stock options 
generally vest over a period of four years and expire eight years from the grant date. 

OUTSTANDING SHARE DATA 

As at 
Common shares outstanding (1) 
Debentures outstanding (2) 
Stock options outstanding 
Stock options exercisable 

November 10, 2020  August 31, 2020  August 31, 2019 
   58,144,400 
– 
3,910,169 
639,039 

66,311,121 
3,858,723 
4,751,695 
896,335 

67,076,723 
3,122,553 
4,899,143 
1,017,863 

(1)  As at November 10, 2020 and August 31, 2020, 30,612 and 23,412 common shares, respectively, were held in trust 

through the employee share purchase plan. 

(2)  As  at  November  10,  2020  and  August  31,  2020,  14,676  and  18,136  Debentures  were  outstanding  which  are 
convertible into 3,122,553 and 3,858,723 common shares of the Company, respectively, at a conversion price of 
$4.70. For more information, please refer to the “Debt” section of this MD&A. 

USE OF PROCEEDS FROM PUBLIC OFFERINGS 

AUGUST 2020 PUBLIC OFFERING 

On August 5, 2020, the Company completed a public offering and issued 4,755,250 common shares for 
net proceeds of $27.1 million (including proceeds from over-allotment option). As at August 31, 2020, none 
of the proceeds received from the public offering completed on August 5, 2020 had been used.  

The following table compares the estimated use of proceeds presented in the Company's final short-form 
prospectus dated July 24, 2020 with the actual use of proceeds as at August 31, 2020: 

(In thousands of Canadian dollars) 

Actual use of 
proceeds 

Estimated use 
of proceeds (1) 

Variance 

Capital expenditures to build out same-day delivery 
capabilities (including fulfilment technology and 
automation equipment) 
General corporate purposes  
Remaining as at August 31, 2020 
Total net proceeds 
Share issuance costs 
Gross proceeds 

 $ 

– 
– 
27,093 
27,093 
1,676 
$    28,769 

$      15,000 
12,093 
N/A 
27,093 
1,676 
$    28,769 

$                 

(15,000) 
(12,093) 
27,093 
–  
– 
– 

$   

(1)   Included in the estimated use of proceeds for general corporate purposes are the additional net proceeds from the 

exercise of the treasury over-allotment option. 

32 | P a g e  

 
 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

FEBRUARY 2020 CONVERTIBLE DEBENTURES PUBLIC OFFERING 

On February 26, 2020, the Company completed a public offering and issued $30 million of Debentures for 
net proceeds of $28 million.  

The following table compares the estimated use of proceeds presented in the Company's final short-form 
prospectus dated February 19, 2020 with the actual use of proceeds as at August 31, 2020: 

(In thousands of Canadian dollars) 

Actual use of 
proceeds 

Estimated use 
of proceeds  

Variance 

Buildout of a new Toronto production and   

distribution facility 

Capital projects (including process automation)  
General corporate purposes  
Remaining as at August 31, 2020 
Total net proceeds 
Debentures issuance costs 
Gross proceeds 

FEBRUARY 2019 PUBLIC OFFERING 

 $ 

385 
3,069 
5,007 
19,501 
27,962 
2,038 
$    30,000 

$      10,000 
10,000 
8,063 
N/A 
28,063 
1,937 
$    30,000 

$                 

(9,615) 
(6,931) 
(3,056) 
19,501 
(101) 
101 
– 

$   

On February 22, 2019, the Company completed a public offering and issued 6,019,212 common shares for 
net proceeds of $19.6 million (including proceeds from over-allotment option).  

The following table compares the estimated use of proceeds presented in the Company's final short-form 
prospectus dated February 18, 2019 with the actual use of proceeds as at August 31, 2020: 

(In thousands of Canadian dollars) 

Capital expenditures and process automation 
Expansion of product offering and development of 

new meal solutions  

Implementation of reusable packaging initiatives 
Working capital and general corporate purposes  
Remaining as at August 31, 2020 
Total net proceeds 
Share issuance costs 
Gross proceeds 

Actual use of 
proceeds 
9,668 

 $ 

Estimated use 
of proceeds (1)  
$       10,000 

Variance 
(332) 
$                 

5,731 
106 
4,065 
– 
19,570 
1,497 
21,067 

$  

5,000 
500 
4,065 
N/A 
19,565 
1,502 
$    21,067 

731 
(394) 
– 
– 
5 
(5) 
– 

$   

(1)   Included in the estimated use of proceeds for working capital and general corporate purposes are the additional net 

proceeds from the exercise of the Treasury Over-Allotment Option. 

SEGMENT REPORTING 

The Company has one reportable segment as our principal business activity is focused on developing and 
servicing the Canadian home meal solutions market. 

DIVIDEND POLICY 

Since its incorporation, the Company has not paid any dividend on its common shares. The Company’s 
current policy is to retain future earnings to finance its growth. Any future determination to pay dividends is 
at the discretion of the Company’s Board of Directors and will depend on the Company’s financial condition, 
results of operations, capital requirements and other such factors as the Board of Directors of the Company 
may deem relevant. 

33 | P a g e  

 
 
 
 
 
 
 
 
 
Goodfood Market Corp.  

Management’s Discussion and Analysis 
  Year ended August 31, 2020 

CRITICAL ACCOUNTING ESTIMATES 

The preparation of the Consolidated Financial Statements in conformity with IFRS requires management 
to make judgements, estimates and assumptions that affect the application of accounting policies and the 
reported  amounts  of  assets,  liabilities,  revenues  and  expenses.  Actual  results  may  differ  from  these 
estimates.  

The  Company’s  significant  accounting  estimates  and  assumptions  for  the  year  ended  August  31,  2020 
include the uncertainties related to the COVID-19 pandemic, the estimation of the redemption percentage 
for sales incentives and credits including referral credits, the date at which fixed assets are available for 
intended  use,  the  impairment  of  long-lived  assets,  the  estimated  term  for  leases,  the  discount  rate  for 
leases, and the recoverability of deferred income taxes.  

STANDARDS ISSUED BUT NOT YET EFFECTIVE 

Please  refer  to  Note  28  of  the  Company’s  consolidated  financial  statements  for  the  years  ended  
August 31, 2020 and 2019. The Company is currently assessing the impact of adopting these amended 
standards and interpretations on the Company’s consolidated financial statements. 

DISCLOSURE CONTROLS AND PROCEDURES AND INTERNAL CONTROL OVER FINANCIAL 
REPORTING 

In accordance with  National Instrument 52-109 Certification of Disclosure  in Issuers’ Annual and Interim 
Filings, the Company has filed certificates signed by the Chief Executive Officer and the Chief Financial 
Officer (“Certifying Officers”) that, among other things, report on the design and effectiveness of disclosure 
controls  and  procedures  (“DC&P”)  and  the  design  and  effectiveness  of  internal  control  over  financial 
reporting. 

DISCLOSURE CONTROLS AND PROCEDURES 

The Company has designed DC&P to provide reasonable assurance that material information relating to 
the  Company is  made  known  to  the Certifying  Officers,  and that information  required  to  be  disclosed to 
satisfy the Company’s continuous disclosure obligations is recorded, processed, summarized and reported 
within the time periods specified by applicable Canadian securities legislation. 

Management, under the supervision of the Certifying Officers, has evaluated the effectiveness of the DC&P 
and based on that evaluation, the Certifying Officers have concluded that the DC&P were effective as at 
August 31, 2020. 

INTERNAL CONTROLS OVER FINANCIAL REPORTING (“ICFR”) 

The Certifying Officers have designed ICFR or have caused them to be designed under their supervision, 
in order to provide reasonable assurance regarding the reliability of financial reporting and the preparation 
of financial statements for external purposes in accordance with IFRS. In designing and evaluating internal 
controls, it should be recognized that due to inherent limitations, any controls, no matter how well designed 
and operated, can provide only reasonable assurance of achieving the desired control objectives and may 
not prevent or detect misstatements. 

The  control  framework  used  to  design  the  Company’s  ICFR  is  based  on  the  criteria  set  forth  by  the 
Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (COSO)  on  Internal  Control  –
Integrated Framework (2013 framework). 

In addition, management, under the supervision of the Certifying Officers, has evaluated the effectiveness 
of ICFR and based on that evaluation, the Certifying Officers have concluded that the Company`s ICFR 
was effective as at August 31, 2020. 

No changes were made to the Company’s ICFR that have materially affected, or are reasonably likely to 
materially affect, the Company’s ICFR. 

34 | P a g e  

 
 
 
 
 
 
 
 
CONSOLIDATED FINANCIAL 
STATEMENTS

YEARS ENDED AUGUST 31, 2020 AND 2019

14

GOODFOOD MARKET CORP. 
Table of Contents 

Independent Auditors’ Report 

Consolidated Financial Statements 

Consolidated Statements of Financial Position 

Consolidated Statements of Loss and Comprehensive Loss 

Consolidated Statements of Changes in Equity 

Consolidated Statements of Cash Flows 

Notes to the Consolidated Financial Statements 

Page 

37 - 40 

41 

42 

43 

44 

45 - 68 

36 | P a g e

KPMG LLP 
600 de Maisonneuve Blvd. West 
Suite 1500, Tour KPMG 
Montréal (Québec)  H3A 0A3 
Canada 

Telephone  
Fax 
Internet 

(514) 840-2100 
(514) 840-2187 
www.kpmg.ca 

INDEPENDENT AUDITORS’ REPORT 

To the Shareholders of Goodfood Market Corp. 

Opinion 

We have audited the consolidated financial statements of Goodfood Market Corp. (the "Entity"), which 
comprise: 

•

•

•

•

•

the consolidated statements of financial position as at August 31, 2020 and 2019

the consolidated statements of loss and comprehensive loss for the years then ended

the consolidated statements of changes in equity for the years then ended

the consolidated statements of cash flows for the years then ended

and notes to the consolidated financial statements, including a summary of significant accounting
policies.

(Hereinafter referred to as the "financial statements"). 

In  our  opinion,  the  accompanying  consolidated  financial  statements  present  fairly,  in  all  material 
respects,  the  consolidated  financial  position  of  the  Entity  as  at  August  31,  2020  and  2019,  and  its 
consolidated  financial  performance  and  its  consolidated  cash  flows  for  the  years  then  ended  in 
accordance with International Financial Reporting Standards ("IFRS"). 

Basis for Opinion 

We  conducted  our  audit  in  accordance  with  Canadian  generally  accepted  auditing  standards.    Our 
responsibilities under those standards are further described in the "Auditors’ Responsibilities for the 
Audit of the Financial Statements" section of our auditors’ report. 

We are independent of the Entity in accordance with the ethical requirements that are relevant to our 
audit of the financial statements in Canada and we have fulfilled our other responsibilities in accordance 
with these requirements. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for 
our opinion. 

© 2020 KPMG LLP, an Ontario limited liability partnership and a member firm of the KPMG global organization of independent member firms 
affiliated with KPMG International Limited, a private English company limited by guarantee. All rights reserved. 

37 | P(cid:32)a(cid:32)g(cid:32)e

Other Information 

Management is responsible for the other information. Other information comprises: 

•

•

the information included in Management’s Discussion and Analysis filed with the relevant Canadian
Securities Commissions;

the information, other than the financial statements and the auditors’ report thereon, included in a
document entitled "Annual Report".

Our opinion on the financial statements does not cover the other information and we do not and will not 
express any form of assurance conclusion thereon. 

In connection with our audit of the financial statements, our responsibility is to read the other information 
identified above and, in doing so, consider whether the other information is materially inconsistent with 
the financial statements or our knowledge obtained in the audit and remain alert for indications that the 
other information appears to be materially misstated. 

We obtained the information included in Management’s Discussion and Analysis filed with the relevant 
Canadian  Securities  Commissions  and  the  information,  other  than  the  financial  statements  and  the 
auditors’ report thereon, included in the "Annual report" as at the date of this auditors’ report. If, based 
on  the  work  we  have  performed  on  this  other  information,  we  conclude  that  there  is  a  material 
misstatement of this other information, we are required to report that fact in the auditors’ report. 

We have nothing to report in this regard. 

Responsibilities  of  Management  and  Those  Charged  with  Governance  for  the 
Financial Statements 

Management  is  responsible  for  the  preparation  and  fair  presentation  of  the  financial  statements  in 
accordance  with  International  Financial  Reporting  Standards,  and  for  such  internal  control  as 
management determines is necessary to enable the preparation of financial statements that are free 
from material misstatement, whether due to fraud or error. 

In preparing the financial statements, management is responsible for assessing the Entity’s ability to 
continue as a going concern, disclosing as applicable, matters related to going concern and using the 
going concern basis of accounting unless management either intends to liquidate the Entity or to cease 
operations, or has no realistic alternative but to do so. 

Those charged with governance are responsible for overseeing the Entity’s financial reporting process. 

Auditors’ Responsibilities for the Audit of the Financial Statements 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole 
are free from material misstatement, whether due to fraud or error, and to issue an auditors’ report that 
includes our opinion.  

Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in 
accordance  with  Canadian  generally  accepted  auditing  standards  will  always  detect  a  material 
misstatement when it exists.  

38 | P(cid:32)a(cid:32)g(cid:32)e

Misstatements  can  arise  from  fraud  or  error  and  are  considered  material  if,  individually  or  in  the 
aggregate, they could reasonably be expected to influence the economic decisions of users taken on 
the basis of the financial statements. 

As part of an audit in accordance with Canadian generally accepted auditing standards, we exercise 
professional judgment and maintain professional skepticism throughout the audit. 

We also: 

•

Identify and assess the risks of material misstatement of the financial statements, whether due to
fraud  or  error,  design  and perform  audit  procedures  responsive  to  those risks,  and  obtain  audit
evidence that is sufficient and appropriate to provide a basis for our opinion.

The risk of not detecting a material misstatement resulting from fraud is higher than for one resulting
from error, as fraud may involve collusion, forgery, intentional omissions, misrepresentations, or
the override of internal control.

• Obtain an understanding of internal control relevant to the audit in order to design audit procedures
that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the
effectiveness of the Entity's internal control.

•

Evaluate the appropriateness of accounting policies used and the reasonableness of accounting
estimates and related disclosures made by management.

• Conclude on the appropriateness of management's use of the going concern basis of accounting
and, based on the audit evidence obtained, whether a material uncertainty exists related to events
or conditions that may cast significant doubt on the Entity's ability to continue as a going concern.
If we conclude that a material uncertainty exists, we are required to draw attention in our auditors’
report to the related disclosures in the financial statements or, if such disclosures are inadequate,
to modify our opinion. Our conclusions are based on the audit evidence obtained up to the date of
our auditors’ report. However, future events or conditions may cause the Entity to cease to continue
as a going concern.

•

Evaluate the overall presentation, structure and content of the financial statements, including the
disclosures, and whether the financial statements represent the underlying transactions and events
in a manner that achieves fair presentation.

• Communicate with those charged with governance regarding, among other matters, the planned
scope and timing of the audit and significant audit findings, including any significant deficiencies in
internal control that we identify during our audit.

•

Provide  those  charged  with  governance  with  a  statement  that  we  have  complied  with  relevant
ethical requirements regarding independence, and communicate with them all relationships and
other matters that may reasonably be thought to bear on our independence, and where applicable,
related safeguards.

39 | P(cid:32)a(cid:32)g(cid:32)e

• Obtain sufficient appropriate audit evidence regarding the financial information of the entities or
business activities within the Group Entity to express an opinion on the financial statements. We
are responsible for the direction, supervision and performance of the group audit. We remain solely
responsible for our audit opinion.

The engagement partner on the audit resulting in this auditors’ report is Alain Bessette. 

Montréal, Canada 

November 10, 2020 

*CPA auditor, CA, public accountancy permit No. A115894 

40 | P(cid:32)a(cid:32)g(cid:32)e

GOODFOOD MARKET CORP. 
Consolidated Statements of Financial Position 
(In thousands of Canadian dollars) 

Notes 

August 31, 2020 

August 31, 2019 

As at 

Assets 
Current assets: 

Cash and cash equivalents 
Amounts receivable 
Inventories 
Other current assets 

Non-current assets: 
Restricted cash 
Fixed assets 
Right-of-use assets 
Intangible assets 
Non-current deposits 

Total assets 

Liabilities and Shareholders’ Equity 

Current liabilities: 

Accounts payable and accrued liabilities 
Line of credit 
Deferred revenues 
Current portion of long-term debt 
Current portion of lease obligations 

Non-current liabilities: 

Long-term debt 
Convertible debentures 
Lease obligations 

Total liabilities 

Shareholders’ equity: 
Common shares 
Contributed surplus 
Convertible debentures 
Deficit 

Total shareholders’ equity 

4 

5 
6 

12 
7 
8 
9 
10 

11 
12 

12 
14 

12 
13 
14 

18 

13 

$ 

$ 

104,402 
4,464 
6,962 
780 

116,608 

2,500 
19,191 
21,130 
2,203 
1,414 

$ 

163,046 

$ 

$ 

$ 

 40,878 
9,063 
5,390 
656 
2,990 

58,977 

11,959 
14,194 
20,358 

105,488 

97,801 
3,208 
2,231 
(45,682) 

57,558 

Total liabilities and shareholders’ equity 

$ 

163,046 

$ 

The accompanying notes are an integral part of these consolidated financial statements. 

Approved on behalf of Goodfood Market Corp. by: 

(signed) 
Jonathan Ferrari, Director and 

 Chair of the Board 

(signed) 
Francois Vimard, Director and 

Chair of the Audit Committee 

45,149 
2,605 
4,735 
246 

52,735 

2,500 
13,545 
11,089 
512 
402 

80,783 

30,704 
1,540 
5,923 
31 
1,273 

39,471 

12,460 
– 
11,451 

63,382 

56,598 
2,349 
– 
(41,546) 

17,401 

80,783 

41 | P a g e

 
GOODFOOD MARKET CORP. 
Consolidated Statements of Loss and Comprehensive Loss 
(In thousands of Canadian dollars, except share and per share information) 

For the years ended August 31, 

Notes 

2020 

2019 

Revenues 
Cost of goods sold 

Gross profit 
Selling, general and administrative expenses 
Depreciation and amortization 

Operating profit 
Net finance costs 

Loss before income taxes 
Deferred income tax recovery 

Net loss, being comprehensive loss for the period 

Basic loss per share 

7, 8, 9, 20 

15 

16 

$  285,372 
198,953 

$  161,333 
121,023 

86,419 
83,618 
5,361 

(2,560) 
2,380 

(4,940) 
(804) 

40,310 
58,284 
2,617 

(20,591) 
346 

(20,937) 
– 

$ 

$ 

(4,136) 

$ 

(20,937) 

(0.07) 

$ 

(0.38) 

Basic weighted average number of common shares outstanding 

18 

58,919,209 

55,069,384 

Diluted loss per share 

$ 

(0.07) 

$ 

(0.38) 

Diluted weighted average number of common shares outstanding 

18 

58,919,209 

55,069,384 

The accompanying notes are an integral part of these consolidated financial statements. 

42 | P a g e

GOODFOOD MARKET CORP. 
Consolidated Statements of Changes in Equity 
(In thousands of Canadian dollars) 

For the years ended August 31, 

Notes 

Common 
Shares 

Contributed 
Surplus 

Convertible 
Debentures 

Deficit 

Total 

2020 

Balance as at 

August 31, 2019 
Net loss for the period 
Share-based payments 
Stock options exercised 
Employee share purchase 

plan 

Share issuance, net of 

issuance costs 

Convertible debentures 

issuance, net of issuance 
costs and tax (1) 

Convertible debentures 

conversions, net of tax (2) 

Balance as at  
   August 31, 2020 

19 
19 

19 

18 

13 

13 

Balance as at 

August 31, 2018 
Net loss for the period 
19 
Share-based payments 
Stock options exercised 
19 
Stock options settled in cash  19 
Share issuance, net of 

$  56,598 
– 
– 
2,968 

$  2,349 
– 
1,874 
(1,015) 

$ 

(96) 

27,093 

– 

11,238 

– 

– 

– 

– 

   – 
– 
– 
– 

– 

– 

3,690 

(1,459) 

$ (41,546)  $  17,401 
(4,136) 
1,874 
1,953 

(4,136) 
– 
– 

– 

– 

– 

– 

(96) 

27,093 

3,690 

9,779 

$  97,801 

$ 

 3,208 

$  2,231 

$ (45,682) 

$  57,558 

$  36,283 

$ 

$ 

782 
–   
– 
–             1,810 
5 
(2) 
– 

     – 
 – 
         – 
         – 
(99)                    – 

2019 

$ (20,609)  $  16,456 
(20,937) 
1,810 
3 
(99) 

(20,937) 
– 
– 
– 

issuance costs 

Agent compensation options 

exercised 
Balance as at  
   August 31, 2019 

18 

18 

19,570   

– 

740 

(142) 

– 

– 

 – 

19,570 

– 

             598 

$  56,598 

$  2,349 

$ 

–  $  (41,546)  $  17,401 

(1)  The equity component of the convertible debentures presented above is net of income taxes of $1.3 million. 
(2)  The conversions of the convertible debentures presented above is net of income taxes of $0.5 million. 

The accompanying notes are an integral part of these consolidated financial statements. 

43 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
              
 
 
 
GOODFOOD MARKET CORP.  
Consolidated Statements of Cash Flows 
(In thousands of Canadian dollars) 

For the years ended August 31,  

Notes 

2020 

2019   

Operating: 
Net loss 
Adjustments for: 

Depreciation and amortization 
Share-based payment 
Net finance costs 
Deferred income tax recovery 

Change in non-cash operating working capital 
Non-current deposits and other 

Financing: 

Net borrowing under line of credit 
Proceeds from issuance of convertible debentures, net of 

issuance costs 

Proceeds from issuance of common shares, net of 

issuance costs 

Proceeds from exercise of stock options 
Shares purchased under employee share purchase plan 
Interest paid 
Payments of lease obligations 
Proceeds from issuance of long-term debt, net of 

issuance costs 

Repayment of long-term debt 
Proceeds from exercise of agent compensation options 

Investing: 

Interest received 
Additions and deposits on fixed assets 
Additions to intangible assets  
Restricted cash  

Increase in cash and cash equivalents 
Cash and cash equivalents, beginning of year 

Cash and cash equivalents, end of year 

$ 

(4,136) 

$  (20,937) 

2,617 
5,361 
1,874 
1,810 
2,380                      346 
– 
 (804) 
17,234 
4,400 
(190) 
(520) 

8,555 

880 

7,523 

1,040 

20 

13 

18                   
19 

27,976 

27,241 
1,953 
(96) 
(1,905) 
(2,574) 

12 
12 

                          – 
– 
                          – 

7, 10 
9 
12 

60,118 

782 
(8,426) 
(1,776) 
–  

(9,420) 

59,253 
45,149 

– 

19,570 
3 
– 
(911) 
(1,198) 

12,436 
(1,983) 
598 

29,555 

647 
(7,640) 
(246) 
(2,500) 

(9,739) 

20,696 
24,453 

$ 

104,402 

$  45,149 

Supplemental disclosure of cash flow information  

20 

The accompanying notes are an integral part of these consolidated financial statements. 

44 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 1 

REPORTING ENTITY 

Goodfood  Market  Corp.  is  an  online  grocery  company  in  Canada,  delivering  fresh  meal  solutions  and 
grocery items to members across Canada.  

In  March  2019,  the  Company  created  a  wholly-owned  subsidiary,  Yumm  Meal  Solutions  Corp.                       
(the "Subsidiary"). These financial statements are prepared on a consolidated basis since the creation of 
the  Subsidiary.  References  to  Goodfood  Market  Corp.  (or  "Goodfood",  the  "Company")  represent  the 
financial  position,  financial  performance,  cash  flows  and  disclosures  of  Goodfood  Market  Corp.  and  its 
subsidiary.  

Goodfood Market Corp. is incorporated under the Canada Business Corporations Act and is listed on the 
Toronto Stock Exchange ("TSX") under the symbol "FOOD". The Company has its main production facility 
and  administrative  offices  based  in  Montreal,  Québec,  and  additional  production  facilities  in  Québec, 
Ontario, Alberta, and British Columbia.   

NOTE 2 

BASIS OF PREPARATION 

2.1 

STATEMENT OF COMPLIANCE 

The consolidated financial statements of the Company have been prepared in accordance with International 
Financial  Reporting  Standards  ("IFRS")  as  issued  by  the  International  Accounting  Standards  Board 
("IASB"). Details of the Company’s accounting policies are included in Note 25. 

The consolidated financial statements of the Company for the years ended August 31, 2020 and 2019 were 
for  publication  on  
authorized  by 
November 11, 2020. 

the  Board  of  Directors  ("Board")  on  November  10,  2020 

2.2 

BASIS OF MEASUREMENT 

The  consolidated  financials  statements  have  been  prepared  on  the  historical  cost  basis  except  for  the 
following: 

 

financial instruments at fair value through profit or loss; 

  equity share-based payment arrangements which are measured at fair value at grant date pursuant to 

IFRS 2, Share-based payment; and 

 

lease  obligations,  which  are  measured  at  the  present  value  of  minimum  lease  payments  at  lease 
inception. 

2.3 

FUNCTIONAL AND PRESENTATION CURRENCY 

The  consolidated  financial  statements  are  stated  in  Canadian  dollars,  which  is  the  functional  and 
presentation currency of Goodfood Market Corp. 

NOTE 3 

SIGNIFICANT ACCOUNTING JUDGEMENTS, ESTIMATES AND ASSUMPTIONS  

The preparation  of Goodfood  Market Corp.’s consolidated financial statements in accordance with IFRS 
requires management to make judgements, estimates and assumptions that affect the reported amounts 
of  assets,  liabilities,  revenues  and  expenses  and  accompanying  disclosures.  Uncertainty  about  these 
assumptions  and  estimates  could  result  in  outcomes  that  require  a  material  adjustment  to  the  carrying 
amount of assets or liabilities affected  in future periods. These assumptions and estimates are regularly 
reviewed. Revisions to accounting estimates are recognized in the year in which the estimates are revised 
and in any future years affected.  

45 | P a g e  

 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

The Company’s main judgements, estimates, and assumptions are presented below: 

3.1 

ECONOMIC CONDITIONS AND UNCERTAINTIES 

The  COVID-19  pandemic  has  had  an  impact  on  Goodfood’s  overall  business  and  operations.  As  an 
essential service in Canada, Goodfood continued to operate throughout the pandemic and experienced an 
acceleration  of  growth  in  demand.  While  subscriber  orders  have  been  fulfilled  and  consumer  behaviour 
during the pandemic has contributed to an increase in subscriber base, orders by subscribers and overall 
business, operations and supply chains were significantly challenged with temporary supplier closures and 
substitution  of  unavailable  ingredients  combined  with  workforce  shortages  and  additional  sanitary 
measures,  putting  pressure  on  food  and  labour  costs.  Pressure  on  supply  chains,  inventory  levels  and 
increased operational costs or disruptions and labour shortages could increase depending on the duration 
and severity of the pandemic as well as any changes to Goodfood’s industry regulatory framework. The 
magnitude,  duration, and severity of the COVID-19 pandemic are  difficult to predict and could affect the 
significant  estimates  and  judgements  used  in  the  preparation  of  the  Company’s  consolidated  financial 
statements.  Further  details  on  the  impact  of  the  pandemic  and  measures  implemented  are  provided  in 
Management’s Discussion and Analysis for the year ended August 31, 2020. 

3.2 

MEASUREMENT OF REVENUES 

Revenues  are  presented  net  of  refunds,  sales  incentives  and  credits,  including  referral  credits.  Credit 
amounts are estimated based on the Company’s history and experience of the redemption percentage of 
those credits. The corresponding estimated liability for credits is included in deferred revenue. 

3.3 

LONG-LIVED ASSETS 

Judgement is necessary in determining the date at which fixed assets are available for their intended use. 
Also,  at  each  reporting  date,  management  determines  whether  fixed  assets,  right-of-use  assets  and 
intangible assets present indicators of impairment. For the purposes of its analysis, management uses its 
judgement considering factors such as the economic environment and the market in which the Company 
operates, budget forecasts and physical obsolescence. 

3.4 

ESTIMATE OF THE LEASE TERM 

When the Company recognizes a lease, it assesses the lease term based on the conditions of the lease 
and assesses whether it will exercise renewal options at the end of the lease term. With the exception of 
one  lease,  the  Company  determined  that  the  term  of  its  leases  is  the  original  lease  term  as  it  is  not 
reasonably  certain  that  the  renewal  options  will  be  exercised.  This  significant  estimate  could  affect  the 
Company’s financial position if the exercise of renewal options of the leases are reassessed differently. 

3.5 

DISCOUNT RATE FOR LEASES 

IFRS 16 requires the Company to discount the lease payments using the rate implicit in the lease if that 
rate  is  readily  available.  If  that  rate  cannot  be  readily  determined,  the  lessee  is  required  to  use  its 
incremental borrowing rate ("IBR"). The Company generally used its IBR when recording leases initially, 
since  the  implicit rates  were not readily  available  due to information  not being  available  from  the lessor 
regarding the fair value of underlying assets and direct costs incurred by the lessor related to the leased 
assets. The IBR for each lease was determined on the commencement date of the lease. 

3.6 

DEFERRED INCOME TAXES 

Deferred tax assets are recognized for unused tax losses and other deductible temporary differences to the 
extent that it is probable that taxable profit will be available against which tax attributes can be realized. 
Significant management judgement is required to determine the amount of deferred tax assets that can be 
recognized,  based  upon  the  likely  timing  and  the  level  of  future  taxable  profits,  together  with  future  tax 
planning strategies. The Company has determined that it is not yet probable that deferred tax assets on the 
tax losses carried forward and other temporary differences will be realized and has recognized deferred tax 
assets to the extent of recognized deferred tax liabilities (refer to Note 16).  

46 | P a g e  

 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 4 

AMOUNTS RECEIVABLE 

As at  

Sales taxes receivable 
Rewards program receivable 
Volume discounts receivable 
Other receivables 

NOTE 5 

INVENTORIES 

As at  

Food 
Packaging supplies 
Work in process 

August 31, 2020 

August 31, 2019 

$ 

$ 

3,063 
863 
421 
117 

4,464 

$ 

$ 

2,011 
288 
176 
130 

2,605 

August 31, 2020 

August 31, 2019 

$ 

$ 

4,534 
1,928 
500 

6,962 

$ 

$ 

2,835 
1,523 
377 

4,735 

The  cost  of  inventories  recognized  as  an  expense  within  cost  of  goods  sold  during  the  year  ended 
August 31, 2020 was $172.8 million (2019 – $99.2 million). 

NOTE 6 

OTHER CURRENT ASSETS 

As at  

Prepaid expenses 
Deposits and other 

August 31, 2020 

August 31, 2019 

$ 

$ 

524 
256 

780 

$ 

$ 

180 
66 

246 

47 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 7 

FIXED ASSETS 

Furniture and 
fixtures 

Machinery 
 and  
equipment 

Computer 
hardware 
and other 

Leasehold 
improvements 

Assets under 
construction (1) 

Cost: 
As at August 31, 2018  $ 
Additions 
Transfers 
Reclassification to 

right-of-use assets 

As at August 31, 2019
Additions 
Transfers 

$ 

$ 

$ 

223 
493 
– 

– 

716 
790 
– 

1,775 
4,827 
– 

(122)

6,480 
2,049 
– 

$ 

$ 

234 
440 
– 

– 

674 
736 
– 

$ 

$ 

4,245 
55 
2,779 

– 

7,079 
1,436 
3,256 

As at August 31, 2020  $  1,506 

$ 

8,529 

$  1,410 

$  11,771 

Accumulated depreciation: 
As at August 31, 2018
Depreciation 
Disposals 

$ 

As at August 31, 2019
Depreciation 

$ 

As at August 31, 2020  $ 

33 
97 
– 

130 
205 

335 

$ 

$ 

$ 

$ 

139 
390 
(22)

507 
891 

$ 

1,398 

$ 

Net carrying amounts: 
As at August 31, 2019
As at August 31, 2020 

$ 

586 
1,171 

$ 

5,973 
7,131 

$ 

68 
148 
– 

216 
292 

508 

458 
902 

$ 

$ 

$ 

$ 

231 
552 
– 

783 
1,052 

1,835 

6,296 
9,936 

Total 

6,477 
8,826 
– 

$ 

–  $ 

3,011 
(2,779)

$ 

$ 

$ 

$ 

$ 

$ 

– 

(122)

232  $  15,181 
8,086 
– 

3,075 
(3,256)

51  $  23,267 

–  $ 
– 
– 

–  $ 
– 

–  $ 

471 
1,187 
(22)

1,636 
2,440 

4,076 

232  $  13,545 
19,191 

51 

(1)  Additions of assets under construction include $0.5 million (2019 – $38 thousand) related to capitalized depreciation 

of right-of-use assets. 

GOVERNMENT GRANTS 

During  the  year  ended  August  31,  2020,  the  Company  recognized  $0.2  million  in  government  grants  
as a reduction to the cost of machinery and equipment.  

48 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 8 

RIGHT-OF-USE ASSETS 

As at August 31, 2018  
Additions 
Derecognition 
Depreciation 

As at August 31, 2019 
Additions 
Derecognition 
Depreciation 

As at August 31, 2020 

NOTE 9 

INTANGIBLE ASSETS 

Cost: 
As at August 31, 2018 
Additions 

As at August 31, 2019 
Additions 
Disposals, write-offs and transfers 

As at August 31, 2020 

Accumulated amortization: 
As at August 31, 2018 
Amortization 

As at August 31, 2019 
Amortization 
Disposals, write-offs and transfers 

As at August 31, 2020 

Net carrying amounts: 
As at August 31, 2019 
As at August 31, 2020 

Facilities 

Automotive 
equipment 

Other 
equipment 

$ 

$ 

5,835 
5,614 
– 
(1,101) 

10,348 
12,411 
−   
(2,581) 

$ 

$ 

$ 

$ 

100 
421 
– 
(231) 

290 
536 
−   
(378) 

238  $ 
357 
(39) 
(105) 

451  $ 
324 
(73) 
(198) 

Total 

6,173 
6,392 
(39) 
(1,437) 

11,089 
13,271 
(73) 
(3,157) 

$ 

20,178 

$ 

448 

$ 

504  $ 

21,130 

Software (1) 

Intellectual 
property 

    $ 

$ 

94 
414 

508 
1,978 
(63) 

$ 

2,423 

$ 

$ 

$ 

$ 

39 
31 

70 
222 
(13) 

279 

438 
2,144 

$ 

$ 

$ 

$ 

$ 

$ 

Total 

94 
488 

582 
1,978 
(63) 

2,497 

39 
31 

70 
237 
(13) 

294 

–  $ 

74 

74  $ 
– 
– 

74  $ 

–  $ 
– 

–  $ 

15 
– 

15  $ 

74  $ 
59 

512 
2,203 

(1)  For the year ended August 31, 2020, software under development amounted to $0.6 million (2019 – $0.3 million). 

NOTE 10  NON-CURRENT DEPOSITS 

As at  

Security deposits  
Deposits on fixed assets 

August 31, 2020 

August 31, 2019 

$ 

$ 

882 
532 

1,414 

$ 

$ 

287 
115 

402 

49 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 11  ACCOUNTS PAYABLE AND ACCRUED LIABILITIES 

As at  

Accounts payable  
Accrued liabilities 

NOTE 12  DEBT 

As at  

Interest-bearing financing: 
Secured term loan, variable interest at CDOR (1) plus 

2.50%, maturing in November 2021 

Interest rate swap 
Unamortized financing costs 

Current portion of long-term debt 

(1)  CDOR is defined as the Canadian Dollar Offered Rate. 

CREDIT FACILITY 

August 31, 2020 

August 31, 2019 

$ 

$ 

26,068 
14,810 

40,878 

$ 

$ 

23,961 
6,743 

30,704 

August 31, 2020 

August 31, 2019 

$ 

$ 

$ 

$ 

12,500 

12,500 
146 
(31) 

12,615 
            (656) 

11,959 

$ 

$ 

$ 

$ 

12,500 

12,500 
46 
(55) 

12,491 
(31) 

12,460 

During the year ended August 31, 2019, the Company obtained from a Canadian financial institution two 
secured three-year term loans totalling $12.5 million, a $10 million revolving line of credit and $5 million in 
other short-term financing. The credit facility is secured by a first-ranking hypothec on all of the Company’s 
movable  and  immovable  assets.  The  proceeds  are  being  used  to  fund  expansion,  capital  expenditures, 
invest in automation, and were also used to refinance the Company’s long-term debt.  

As at August 31, 2020 and 2019, $12.5 million of the term loans were disbursed, bearing variable interest 
at  CDOR  plus  2.50%.  The  term  loans  are  repayable  in  quarterly  installments  of  $31  thousand  and  
$125  thousand,  beginning  on  August  31,  2020  and  November  30,  2020,  respectively,  with  a  bullet 
repayment of the balance at the end of the term in November 2021.  

As at August 31, 2020, $9.1 million (2019 – $1.5 million) of the revolving line of credit was drawn, bearing 
variable interest at CDOR plus 2.50%.  

As  at  August  31,  2020,  Goodfood  had 
(2019 – $86 thousand) that reduced the availability on the line of credit. 

letters  of  credit  outstanding 

totalling  $0.9  million  

As at August 31, 2020, the Company has corporate credit cards used for business purposes with authorized 
limits totaling $7.3 million (2019 – $7.9 million), including $5 million in other short-term financing secured 
from a Canadian financial institution. Amounts owing with respect to credit cards are included in accounts 
payable and accrued liabilities. 

The credit facility includes a collateral requirement of $2.5 million placed in a restricted cash account. As at 
August 31, 2020 and 2019, the Company was in compliance with all covenants under the credit facility. 

INTEREST RATE SWAPS 

During the year  ended  August  31,  2019,  the Company had  entered  into  two  swap  agreements with  the 
same  Canadian  financial  institution  whereby  the  Company  fixed  the  interest  rate  on  a  notional  amount 
totalling $3.8 million until November 2021. 

50 | P a g e  

 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

In  the  first  quarter  of  the  year  ended  August  31,  2020,  the  Company  entered  into  two  additional  swap 
agreements with the same Canadian financial institution whereby the Company fixed the interest rate on a 
notional amount of $3.2 million until November 2021. 

During  the  third  quarter  of  the  year  ended  August  31,  2020,  the  Company  consolidated  its  four  swap 
agreements totaling a notional amount of $7 million into one new swap agreement, increasing the notional 
amount covered to $11.3 million. The new swap agreement fixed the interest rate until November 2021. 

As at August 31, 2020, the Company’s interest rate swap is classified as a derivative financial liability not 
designated as a hedging instrument. For the year ended August 31, 2020, a loss in fair value of $0.1 million 
is  presented  in  net  finance  costs  (refer  to  Note  15).  As  at  August  31,  2020,  a  liability  of  $0.1  million  
(2019 – $46 thousand) is presented in long-term debt. 

PRINCIPAL PAYMENTS 

Principal payments due on the long-term debt in each of the following fiscal years are as follows: 

2021 
2022 

Principal payments 

$ 

656 
11,844 

NOTE  13  CONVERTIBLE DEBENTURES 

On February 26, 2020, the Company issued 30,000 convertible unsecured subordinated debentures (the 
"Debentures") at a price of $1 thousand per Debenture for gross proceeds of $30 million. The Debentures 
mature on March 31, 2025 (the "Maturity Date") and bear a fixed interest rate of 5.75% per annum, payable 
semi-annually 
in  arrears  on  March  31  and  September  30  of  each  year,  commencing  on  
September 30, 2020.  

The Debentures are convertible into common shares of the Company at the option of the holder at any time 
prior to the close of  business on the earlier of the last business day immediately preceding  the Maturity 
Date and the last business day immediately preceding the date specified for redemption by the Company 
at a price of $4.70 (the "Conversion Price") per common share. 

On or after March 31, 2023, and prior to March 31, 2024, provided that the volume weighted average trading 
price of the Company’s common shares on the TSX for the 20 consecutive trading days preceding the date 
on which the notice of redemption is given is not less than 125% of the Conversion Price, the Debentures 
may be redeemed in whole or in part at the option of the Company at price equal to the principal amount 
thereof plus accrued and unpaid interest. On or after March 31, 2024, and prior to the Maturity Date, the 
Debentures may be redeemed in whole or in part at the option of the Company at a price equal to their 
principal amount plus accrued and unpaid interest.  

In the event of a change in control, the Company will be required to make a payment to the holders of the 
Debentures  in  accordance  with  the  make-whole  premium  provisions  set  forth  by  the  indenture  of  the 
Debentures.  

The  conversion  option,  net  of  related  issuance  costs  and  deferred  income  taxes,  has  been  recorded  in 
shareholders’ equity for an amount of $3.7 million. Factoring in the Debentures issuance costs, the effective 
interest rate on the Debentures is 11.76%. 

During the year ended August 31, 2020, 11,864 Debentures were converted into common shares of the 
Company,  resulting  in  the  issuance  of  2,524,242  common  shares  and  the  Company  recorded    a 
reclassification to common shares of $9.3 million and $2.0 million from the convertible debentures liability 
and equity components, respectively (refer to Note 18).  

51 | P a g e  

 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

The following table summarizes the continuity of the Company’s Debentures for the year ended:  

Proceeds from issuance of the Debentures 
Debentures issuance costs 

Net proceeds 
Amount classified as equity (net of issuance costs of $366) (1) 
Accretion interest  
Conversion of the Debentures 
Convertible debentures, liability component balance, end of year 

August 31, 2020 

$ 

$ 

30,000 
(2,038) 

     27,962 
(5,020) 
505 
  (9,253) 

$ 

  14,194 

(1) 

In connection with the issuance of the Debentures, a net amount of $3.7 million was recorded in equity, representing gross 
proceeds of $5.4 million, less allocated issuance costs of $0.4 million and a deferred income tax recovery of $1.3 million. 

NOTE 14 

LEASE OBLIGATIONS 

The following table summarizes the continuity of the Company’s lease obligations for the years ended:  

Balance, beginning of year  
Additions 
Derecognition 
Payment of lease obligations 
Interest expense on lease obligations 

Balance, end of year 

August 31, 2020 

August 31, 2019 

$ 

$ 

12,724 
13,271 
(73) 
(3,501) 
927 

23,348 

  $ 

7,556 
6,392 
(26) 
(1,840) 
642 

$ 

12,724 

The following table summarizes the contractual undiscounted cash flows from lease obligations: 

As at  

  August 31, 2020   

 August 31, 2019 

Maturity analysis – contractual undiscounted cash flows 
Less than one year 
One to five years 
More than 5 years (1) 

Total undiscounted lease obligations  

Lease obligations balance, end of year 

Current portion 
Non-current portion 

$ 

$ 

$ 

$ 
$ 

4,076 
13,822   
10,526   

$ 

1,874 
7,050 
           6,944 

28,424   

 $ 

23,348         $ 

2,990   

20,358 

$ 
$ 

15,868 

12,724 

1,273 
11,451 

(1)  As  at  August  31,  2020,  future  lease  payments  of  $5.6  million  (2019  –  $5.6  million)  for  which  the  Company  is 
reasonably certain  to  exercise  the  renewal options,  have  been  recognized  in  lease  obligations,  representing  an 
amount of $6.4 million (2019 – $6.4 million) of undiscounted cash outflows. 

During the year ended August 31, 2020, the Company signed a ten-year lease for a 200,000 square-feet 
fulfillment  centre located in the Greater  Toronto  Area, Ontario,  Canada with two  renewal  options of five 
years. As at August 31, 2020, the Company did not have access to the asset, and therefore, the facility was 
not reflected as a right-of-use-asset and no corresponding lease obligation was recorded. The expected 
delivery date and the expected rent payment commencement date is by the end of summer 2021, at which 
point management intends to commence operations. Fixed rent payments represent a total commitment of 
$34 million over the term of the lease.  

52 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

During the year ended August 31, 2020, the Company signed a thirty-month lease for a 44,967 square-feet 
fulfillment  center  located  in  Montreal,  Québec,  Canada  with  two  renewal  options  of  90  days.  As  at  
August 31, 2020, the Company did not have access to the asset and therefore, the facility was not reflected 
as a right-of-use asset and no corresponding lease obligation was recorded. The lease commencement 
date was October 1, 2020. Fixed rent payments represent a total commitment of $1.5 million over the term 
of the lease.  

NOTE 15  NET FINANCE COSTS 

Interest expense on debt 
Interest expense on lease obligations 
Interest expense on the Debentures, including accretion interest 
Interest income 
Foreign exchange loss  
Fair value loss on interest rate swaps 

For the years ended August 31, 

2020 

                    2019 

$ 

$ 

733 
927 
  1,309 
(772) 
83 
100 

2,380 

$ 

$ 

292 
642 
– 
(687) 
53 
46 

346 

NOTE 16 

INCOME TAXES  

A reconciliation of the Company’s income taxes at Canadian statutory rates is as follows: 

Loss before income taxes 
Canadian statutory rates 
Income tax benefit at the combined Canadian statutory rate 
Decrease resulting from: 
Change in unrecognized deferred income tax assets 
Permanent differences 
Other 

Total income tax recovery 

For the years ended August 31, 

   2020 

                  2019 

$ 

$ 

$ 

(4,940) 
26.5% 
(1,312) 

(19) 
531 
(4) 

(804) 

$ 

$ 

(20,937) 
26.6% 
(5,569) 

5,045 
520 
4 

– 

$ 

53 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

Deferred income tax assets (liabilities) are attributable to the following items: 

Lease 
obligations  

Net 
operating 

losses  Debentures 

Deferred 
income tax 
assets 
(liabilities) 

Fixed 
assets 

As at August 31, 2019 
Recognized in net loss 
Recognized in equity   

$ 

$ 

2,736 
2,201 
− 

−  
1,044 
− 

$ 

−  $ 

(240) 
(804) 

(2,736)  $ 
(2,201) 
− 

As at August 31, 2020 

$ 

4,937  

$ 

1,044 

$ 

(1,044)  $ 

(4,937)  $ 

− 
804 
(804) 

−  

As at August 31, 2018 
Recognized in net loss 

As at August 31, 2019 

Lease 
obligations 

Fixed 
assets 

Deferred 
income tax 
assets 
(liabilities) 

$ 

$ 

1,748  $ 
988 

(1,748)  $ 
(988) 

2,736  $ 

(2,736)  $ 

− 
− 

− 

The Company had unrecognized deferred income tax assets as follows: 

As at  

Deferred income tax assets: 
Net operating loss carry forwards 
Fixed assets 
Share and debt issuance costs 
Intangible assets 
Other 

August 31,  
2020 

August 31, 
2019 

$ 

$ 

7,453 
1,250 
1,265 
329 
92 

8,241 
636 
689 
254 
47 

Unrecognized deferred income tax assets 

$ 

10,389 

$ 

9,867 

The Company has operating tax losses carried forward of $32.1 million (2019 – $31.1 million) which are 
partially recognized for an amount of $3.9 million, and unrecognized deductible temporary differences of 
$7.1 million (2019 – $6.1 million) that are available to reduce taxable income. Deferred income tax assets 
have not been recognized in respect of these items because it is not probable that future taxable profit will 
be  available against which the Company can realize  the benefits therefrom.  As at August  31, 2020, the 
amounts and expiry dates of the tax losses carried forward were as follows: 

2035 
2036 
2037 
2038 
2039 
2040 

$ 

49 
712 
3,547 
8,516 
  18,273 
967 

$  32,064 

54 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 17  SUPPLEMENTAL STATEMENT OF LOSS AND COMPREHENSIVE LOSS INFORMATION 

Expense related to variable lease payments not 

included in the lease obligations 

Salaries, fees and other short-term employee 

benefits 

NOTE 18  SHAREHOLDER’S CAPITAL 

COMMON SHARES 

For the years ended August 31, 

2020 

2019 

$ 

157 

$ 

138 

70,932 

39,419 

The Company is authorized to issue an unlimited number of no par value common shares. 

The movements in common shares were as follows for the years ended August 31: 

Balance, beginning of year 
Share issuance through a bought 

deal offering 

Debentures conversions (Note 13) 
Exercise of stock options (Note 19) 
Purchased and held in trust through 
employee share purchase plan 
(Note 19) 

Share issuance costs 
Agent compensation options 

exercised 

Number of 
shares 

2020 
Carrying 
amount 

Number of 
shares 

2019 
Carrying 
amount  

58,144,400 

$ 

56,598 

51,825,245 

$ 

36,283 

4,755,250 
2,524,242 
910,641 

(23,412) 
– 

28,769 
11,238 
2,968 

(96) 
(1,676) 

6,019,212 
– 
879 

– 
– 

21,067 
– 
5 

– 
(1,497) 

– 

– 

299,064 

740 

Balance, end of year 

66,311,121 

$ 

97,801 

58,144,400 

$ 

56,598 

During the year ended August 31, 2020, the Company issued 4,755,250 common shares at a price of $6.05 
per  common  share  for  gross  proceeds  of  $28.8  million,  less  share  issuance  costs  of  $1.7  million,  in 
connection with a public offering completed. 

During the year ended August 31, 2019, the Company issued 6,019,212 common shares at a price of $3.50 
per  common  share  for  gross  proceeds  of  $21.1  million,  less  share  issuance  costs  of  $1.5  million,  in 
connection with the public offering completed. 

In connection with the Company’s private placement completed during the year ended August 31, 2017, 
the Company granted 405,002 two-year compensation options to the agents to purchase common shares 
of the Company at a price of $2.00 per common share. During the year ended August 31, 2019, 299,064 
options were exercised for gross proceeds of $0.6 million. The remaining balance of agent compensation 
options that were not exercised expired on June 1, 2019.  

55 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

LOSS PER SHARE 

As at  

August 31, 
2020 

August 31, 
2019 

Basic and diluted weighted average number of common shares outstanding 

58,919,209 

55,069,384 

Issued shares from the exercise of stock options, Debenture conversions and share issuance are weighted 
from the transaction date. The purchase of common shares to fund the employee share purchase plan is 
weighted from the transaction date.  

For the year ended August 31, 2020, the diluted loss per share calculation did not take into consideration 
the potential dilutive effect of the stock options, unvested shares in connection with the employee share 
purchase plan and the Debentures conversion option as they are not dilutive. 

For the year ended August 31, 2019, the diluted loss per share calculation did not take into consideration 
the potential dilutive effect of the stock options as they are not dilutive. 

NOTE 19  SHARE-BASED PAYMENTS 

STOCK OPTION PLAN 

A  stock  option  plan  (the  "Stock  Option  Plan")  was  established  by  the  Company  to  attract  and  retain 
employees, consultants, directors and officers. The plan provides for the granting of options to purchase 
common shares where at any given time the number of stock options reserved for issuance is equal to 10% 
of the Company’s issued and outstanding common shares. Under the plan, options generally vest over a 
period of four years and expire eight years from the grant date. As at August 31, 2020, 1,881,758 stock 
options were available for issuance (2019 – 450,661). 

The following table summarizes the continuity of the stock options during the years ended August 31: 

Outstanding, beginning of year 
Granted 
Exercised 
Stock options settled in cash 
Forfeited 

Outstanding, end of year 

Exercisable, end of year 

Number of 
options 

3,910,169 
2,299,307 
(910,641) 
–  
(547,140) 

4,751,695 

2020 
Weighted 
average 
exercise price 

$ 

2.57 
4.41 
    2.14 
– 
2.82 

3.51 

2.48 

896,335 

$ 

2019 
Weighted 
average 
exercise price  

 $ 

1.96 
2.89 
    2.62 
1.62 
2.85 

Number of 
options 

1,425,471 
2,661,531 
(879) 
(74,740) 
(101,214) 

3,910,169 

              2.57 

639,039 

$ 

1.60 

For the year ended August 31, 2020, the weighted average share price of the Company’s common shares 
upon the exercise date of stock options was $6.44 (2019 – $2.94). 

56 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

The following table provides additional information about the Company’s stock options as at August 31: 

Exercise Price 

Less than $1.00 
$  1.00 – 1.99 
$  2.00 – 2.49 
$  2.50 – 2.99 
$  3.00 – 3.49 
$  3.50 – 3.99 
$  6.00 – 6.49 
$  7.00 – 7.49 

Outstanding, end of year 

Exercisable, end of year 

Number of 
options 
outstanding 

2020 
Weighted 
average 
remaining life  

86,658 
160,830 
101,106 
1,469,755 
1,751,790 
328,532 
653,024 
200,000 

4,751,695 

896,335 

5.6 
5.0 
5.2 
6.1 
7.0 
7.6 
7.9 
8.0 

6.8 

      6.0 

Number of 
options 
outstanding 

178,834 
283,718 
203,325 
2,313,573 
930,719 
– 
– 
– 

3,910,169 

639,039 

2019 
Weighted 
average 
remaining life  

6.8 
6.0 
6.9 
7.1 
7.7 
– 
– 
– 

7.1 

6.7 

Stock  options  granted  were  valued  using  the  Black-Scholes  option  pricing  model  with  the  following 
weighted-average assumptions for the years ended August 31: 

Volatility 
Risk-free interest rate 
Expected life of options 
Common share value at grant date 
Weighted average exercise price 

2020 

               2019 

53% 
0.97% 
5.1 years 
4.41 
4.41 

$ 
$ 

53% 
1.84% 
5.1 years 
2.89 
2.89 

$ 
$ 

During the year ended August 31, 2020, an expense of $1.9 million (2019 – $1.8 million) was recorded in 
the consolidated statements of loss and comprehensive loss in relation to the Stock Option Plan. 

EMPLOYEE SHARE PURCHASE PLAN 

On September 1, 2019, the Company implemented an employee share purchase plan ("ESPP") to attract 
and  retain employees and  directors.  Under  this  plan,  employees or directors are permitted  to  contribute 
between  1%  and  5%  of  their  eligible  earnings,  up  to  $10,000  annually,  to  purchase  Company’s  equity 
shares. The Company, in turn, provides a matching contribution equal to 50% of the participant’s personal 
contribution.  Shares  purchased  with  the  Company’s  contributions  become  vested  two  years  from  the 
contribution date. All contributions are used by the plan’s trustee to purchase equity shares on the open 
market, on behalf of employees. 

The following table summarizes the changes in the ESPP’s position for the year ended: 

Unvested contributions, beginning of year 
Contributions 
Vested 

Unvested contributions, end of year 

                August 31, 2020 

Number of     
shares 

Amount 

−   

$ 

    23,412 

−       

23,412 

$ 

− 
96 
−  
96 

57 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 20   SUPPLEMENTAL CASH FLOW INFORMATION 

The following summarizes the net changes in non-cash items related to operating working capital: 

As at  

Amounts receivable 
Inventories 
Other current assets 
Accounts payable and accrued liabilities 
Deferred revenues 

August 31, 2020 

August 31, 2019 

$ 

$ 

  (1,869) 
    (2,227) 
       (534) 
9,563 
(533) 

$ 

4,400 

$ 

(812) 
(3,150) 
(86) 
17,881 
3,401 

17,234 

The  additional  transactions  that  had  no  cash  impact  on  investing  activities  for  the  year  ended  
August 31, 2020 were as follows: 

  Fixed asset additions of $0.9 million (2019 – $1.3 million) and intangible asset additions of $0.4 million 

(2019 – $0.2 million) were unpaid and included in accounts payable and accrued liabilities; and 

  Assets  under  construction  additions  of  $0.5  million  (2019  –  $38  thousand)  relate  to  capitalized 

depreciation on right-of-use assets. 

The  additional  transaction  that  had  no  cash  impact  on  financing  activities  for  the  year  ended  
August 31, 2020 was as follows: 

  Share issuance costs of  $0.1  million (2019 – nil) were unpaid and  included  in accounts payable and 

accrued liabilities. 

The following are the amounts of cash, cash equivalents and restricted cash:  

As at  

Cash and cash equivalents 
Restricted cash (1) 

  August 31, 2020 
$  104,402 
2,500 
$  106,902 

August 31, 2019 

$ 

$ 

45,149 
2,500 
47,649 

(1)  Restricted  cash  consists  of  cash  held  as  collateral,  which  is  subject  to  the  terms  of  the  financing  agreement  

(refer to Note 12). 

NOTE 21   COMMITMENTS   

As at August 31,2020, Goodfood had commitments  under purchase and service contract obligations for 
both operating and capital expenditures that do not meet the definition of a lease under IFRS 16, Leases. 

The following summarizes the commitments of Goodfood as at August 31, 2020 that are due in each of the 
next five years and thereafter: 

2021 
2022 
2023 
2024 
2025 
2026 and thereafter 

Total commitments 

$ 

$ 

1,870 
39  
35  
23  
7  
−  

1,974 

58 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

NOTE 22 

FINANCIAL INSTRUMENTS 

Goodfood has determined that the fair value of cash and cash equivalents, amounts receivable, restricted 
cash,  line  of  credit,  and  accounts  payable  and  accrued  liabilities  approximate  their  respective  carrying 
amounts at the consolidated statement of financial position date, due to the short-term maturity of those 
instruments.  

Goodfood determined that the fair value of its long-term debt and Debentures approximates their carrying 
amount as they bear interest at market interest rates for financial instruments with similar terms and risks. 

The Company determined the valuation of its Debentures at issuance using Level 3 inputs. 

The fair value of the interest rate swap as at August 31, 2020 was estimated using Level 2 inputs. 

NOTE 23 

FINANCIAL RISKS 

Credit risk: 

Credit  risk  is  the  risk  of  an  unexpected  loss  if  a  counterparty  to  a  financial  instrument  fails  to  meet  its 
contractual obligation. The Company regularly monitors credit risk exposure and takes steps to mitigate the 
likelihood of this exposure resulting in losses. The Company's exposure to credit risk is primarily attributable 
to its cash and cash equivalents, amounts receivable, and restricted cash. The Company's maximum credit 
exposure corresponds to the carrying amount of these financial assets. Management believes the credit 
risk  is  limited  given  the  Company  deals  with  major  North  American  financial  institutions  and  an 
internationally established payment processor. 

Interest rate risk: 

Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate due 
to change in market interest rates. The Company’s long-term debt and revolving line of credit bear interest 
at  variable  rates  which  are  determined  by  a  base  rate  set  by  the  lender  plus  a  margin.  As  a  result,  the 
Company is exposed to interest rate cash flow risk due to fluctuations in lenders’ base rates. The Company 
manages its interest rate risk by using a variable-to-fixed interest rate swap as described in Note 12. 

The Company does not account for any fixed-rate financial assets or financial liabilities at fair value through 
profit or loss and does not designate derivatives (interest rate swaps) as hedging instruments under a fair 
value  hedge  accounting  model.  Therefore,  a  change  in  interest  rates  at  the  reporting  date  would  not 
significantly impact the fair value of the interest rate swaps and consequently, the Company’s net loss. 

Sensitivity analysis for interest rate risk 

An increase or decrease of 100 basis points in the interest rate would not have a significant impact on the 
Company’s net loss. 

Liquidity risk: 

Liquidity risk is the risk that the Company will be unable to fulfill  its obligations on a timely basis or at a 
reasonable  cost.  The  Company  manages  its  liquidity  risk  by  monitoring  its  operating  requirements.  The 
Company prepares budgets and cash forecasts to ensure it has sufficient funds to fulfill its obligations.   

Capital management 

The  Company's  objective  in  managing  its  capital  structure  is  to  ensure  a  sufficient  liquidity  position  to 
finance its operations, to maximize the preservation of capital and to deliver competitive returns on invested 
capital. To fund its activities, the Company has relied on public and private placements of equity securities, 
convertible debentures, cash flows provided by operating activities and short-term or long-term debt, which 
are included in the Company's definition of capital. The Company manages its excess cash to ensure that 
it has sufficient reserves to fund its operations and capital expenditures. 

59 | P a g e  

 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

The following are amounts due on contractual maturities of financial liabilities, including estimated interest 
payments as at August 31: 

Total carrying 
amount 

Contractual 
cash flows 

Less than 1 

year  1 to 5 years 

2020 
More than 5 
years 

Accounts payable and 
accrued liabilities 

Line of credit 
Long-term debt, including 

current portion (1) 
Debentures, liability 

component 

$ 

40,878    $ 

     9,063 

40,878 
      9,063 

$ 

  40,878 
    9,063 

$ 

  −  $ 
  − 

− 
  − 

12,615 

       13,104 

         1,142 

11,962 

               − 

14,194 

       23,447 

         1,140 

22,307 

               − 

Lease obligations, including 

current portion 

23,348 

28,424 

4,076 

13,822 

$  100,098 

$ 

114,916 

$ 

56,299 

$  48,091  $ 

Total carrying 
amount 

Contractual 
cash flows 

Less than 1 

year  1 to 5 years 

10,526 

10,526 

2019 
More than 5 
years 

Accounts payable and 
accrued liabilities 

Line of credit 
Long-term debt, including 

$ 

 30,704 
     1,540 

$ 

30,704 
      1,540 

$ 

30,704 
    1,540 

$ 

$ 

− 
  − 

− 
  − 

current portion (1) 

       12,491 

       13,755 

         597 

13,158 

               − 

Lease obligations, including 

current portion 

12,724 

15,868 

1,874 

7,050 

$ 

57,459 

$ 

61,867 

$ 

34,715 

$  20,208 

$ 

6,944 

6,944 

(1)   As at  August  31,  2020, an  interest  rate of 3.00% (2019 –  4.46%) was used  to  determine  the  estimated interest 
payments on the variable-rate portion of the Company’s long-term debt, and the fixed interest rate pursuant to the 
swap agreement mentioned in Note 12 was used to determine the interest payments on the fixed-rate portion of the 
Company’s long-term debt.  

NOTE 24  RELATED PARTIES  

KEY MANAGEMENT PERSONNEL 

The Company’s key management personnel have authority and responsibility for planning, directing and 
controlling  the  Company’s  activities  and  consist  of  the  Company’s  executive  team  and  the  Board  of 
Directors. The chief executive officer ("CEO") and the president and chief operating officer ("President and 
COO") are members of the Board of the Company. The CEO is also Chairman of the Board.  

The following table presents the compensation of the key management personnel recognized in net loss: 

Salaries, fees and other short-term employee benefits 
Share-based payments 

For the years ended August 31, 

$ 

2020 

2,884 
865 

$ 

2019 

1,963 
1,062 

60 | P a g e  

 
 
 
 
 
 
       
       
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

RELATED PARTY TRANSACTIONS 

For the year ended August 31, 2020, in connection with the issuance of Debentures described in Note 13, 
75 Debentures were purchased by Board members and key management personnel at a price of $1,000 
per Debenture. 

For the year ended August 31, 2019, in connection with the public offering described in Note 18, 26,500 
common shares were purchased by Board members and key management personnel at a price of $3.50 
per common share. 

These transactions were recorded at the amount of consideration paid as established and agreed to by the 
related parties. 

NOTE 25  SIGNIFICANT ACCOUNTING POLICIES  

25.1 

BASIS OF CONSOLIDATION 

The consolidated financial  statements of the Company include the accounts of the Company and of the 
Subsidiary. 

Subsidiary 

A subsidiary is an entity controlled by the Company. Control is achieved where the Company has power 
over the  investee,  exposure  or  rights to variable  returns  from  its involvement  with  the investee,  and  the 
ability to use its power over the investee to affect the amount of these returns. The Company reassesses 
whether it  controls  an  entity  if  facts and  circumstances  indicate  that one  or  more  of  the aforementioned 
points have changed. A subsidiary is consolidated from the date the Company obtains control and continues 
to be consolidated until the date that such control ceases. 

25.2 

CASH AND CASH EQUIVALENTS 

Cash and cash equivalents comprise cash held in financial institutions, outstanding deposits and short-term 
deposits with  a maturity of  three  months or less, which are subject to an insignificant risk of changes in 
value. 

25.3 

GOVERNMENT GRANTS 

Government grants are recognized only when the Company has reasonable assurance that it meets the 
conditions  and  will  receive  the  grants.  Government  grants  related  to  assets,  including  investment  tax 
credits, are recognized in the consolidated statement of financial position as a deduction from the carrying 
amount of the related asset. They are then recognized in profit or loss over the estimated useful life of the 
depreciable asset that the grants were used to acquire, as a deduction from the depreciation expense. 

Other government grants are recognized in profit or loss as a deduction from the related expenses. 

25.4 

INVENTORIES 

Inventories are measured at the lower of cost and net realizable value. The cost of inventories is determined 
using the first-in, first-out method. Cost includes acquisition costs net of discounts, and other costs incurred 
to bring inventories to their present location and condition. Net realizable value is the estimated selling price 
in the ordinary course of business, less the estimated selling expenses.  

25.5 

RESTRICTED CASH 

Restricted cash is cash where specific restrictions exist on the Company’s ability to use this cash. Restricted 
cash consists primarily of cash held as collateral, which is subject to the terms of the financing agreement 
(refer to Note 12).  

61 | P a g e  

 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

25.6 

FIXED ASSETS 

25.6.1   RECOGNITION AND MEASUREMENT 

Items  of  fixed  assets  are  recognized  at  cost  less  accumulated  depreciation  and  any  accumulated 
impairment losses. Cost includes expenditures that are directly attributable to acquiring and bringing the 
assets to a working condition for their intended use, as well as directly attributable payroll and consulting 
costs.  

When parts of an item of fixed assets have different useful lives, they are accounted for as separate items 
(major components).  

Gains and losses on disposal of an item of fixed assets are determined by comparing the proceeds from 
disposal with the carrying amount and are recognized in net loss. 

25.6.2   SUBSEQUENT EXPENDITURE 

The cost of replacing a part of an item of fixed assets is recognized in the carrying amount of the item if it 
is probable that the future economic benefits embodied within the part will flow to the Company and its cost 
can  be  measured  reliably.  The  carrying  amount  of  the  replaced  part  is  derecognized.  The  costs  of  the       
day-to-day servicing of property and equipment are recognized in net loss as incurred. 

25.6.3   DEPRECIATION 

Depreciation is calculated over the cost of the asset less its residual value and is recognized in net loss on 
a straight-line basis over the estimated useful lives of each part of an item of fixed assets, since this most 
closely reflects the expected pattern of consumption of the future economic benefits embodied in the asset. 
Assets  under  construction  are  not  depreciated  and  reflect  the  cost  of  fixed  assets,  which  are  not  yet 
available  for  their  intended  use.  Assets  under  construction  will  start  to  be  depreciated  when  they  are 
available for their intended use. Estimates for depreciation methods, useful lives and residual values are 
reviewed at each reporting date and adjusted prospectively, if appropriate.  

Depreciation is calculated on a straight-line basis over the estimated useful lives of the assets, as follows: 

Asset 

Furniture and fixtures 
Machinery and equipment 
Computer hardware and other 
Leasehold improvements 

25.7 

LEASES 

Period 

        3 to 5 years 
              3 to 20 years 
3 to 5 years 
Shorter of lease term and useful life 

At  inception of a  contract,  the  Company assesses whether a  contract is,  or contains, a lease  based on 
whether  the  contract  conveys  the  right  to  control  the  use  of  an  identified  asset  for  a  period  of  time  in 
exchange  for  consideration.  To  assess  whether  a  contract  conveys  the  right  to  control  the  use  of  an 
identified asset, the Company assesses whether: 

  The contract involves the use of an identified asset; 

  The Company has the right to obtain substantially all of the economic benefits from use  of the asset 

throughout the period of use; and 

  The Company has the right to direct the use of the asset. 

62 | P a g e  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

Right-of-use asset 

The Company recognizes a right-of-use asset  and a lease obligation  at the lease commencement date. 
The right-of-use asset is initially measured at cost, which comprises the initial amount of the lease obligation 
adjusted for any lease payments made at or before the commencement date, plus any initial direct costs 
incurred and an estimate of costs to dismantle and remove or to restore the underlying asset or the site on 
which it is located, less any lease incentives received.  

The right-of-use assets are subsequently depreciated from the commencement date to the earlier of the 
end of the useful life of the right-of-use asset or the end of the lease term using the straight-line method. 
The lease term includes consideration of an option to renew or to terminate if the Company is reasonably 
certain  to  exercise  that  option.  Lease  terms,  including  options  to  renew  for  which  the  Company  is 
reasonably  certain  to  exercise,  range  from  0  to  11  years  for  facilities,  automotive  equipment  and  other 
equipment.  In  addition,  the  right-of-use  asset  is  periodically  reduced  by  impairment  losses,  if  any,  and 
adjusted for certain remeasurements of the lease obligation.  

Lease obligation 

The lease obligation is initially measured at the present value of the lease payments that are not paid at the 
commencement date, discounted using the interest rate implicit in the lease or, if that rate cannot be readily 
determined,  the  Company’s  incremental  borrowing  rate.  Generally,  the  Company  uses  its  incremental 
borrowing rate as the discount rate.  

The Company determines its incremental borrowing rate by obtaining interest rates from external financing 
sources and makes certain adjustments to reflect the terms of the lease and the type of the asset leased.  

Lease payments included in the measurement of the lease obligation comprise fixed payments (including 
in-substance fixed payments), the exercise price under a purchase option that the Company is reasonably 
certain to exercise, and lease payments in an optional renewal period if the Company is reasonably certain 
to exercise a renewal option.  

The lease obligation is measured at amortized cost using the effective interest method. It is remeasured 
when there is a change in future lease payments arising mainly if the Company changes its assessment of 
whether it will exercise a purchase, renewal or termination option, or if there is a revised in-substance fixed 
lease payment.  

When the lease obligation is remeasured in this way, a corresponding adjustment is made to the carrying 
amount of the right-of-use asset, or is recorded in profit or loss if the carrying amount of the right-of-use 
asset has been reduced to zero. 

25.8 

INTANGIBLE ASSETS 

25.8.1   RECOGNITION AND MEASUREMENT 

Intangible assets that have finite useful lives are measured at cost less accumulated amortization and any 
accumulated impairment losses. Intangible assets include the cost of software tools and licenses as well 
as directly attributable payroll and consulting costs. 

25.8.2   SUBSEQUENT EXPENDITURE 

Subsequent expenditure is capitalized only when it increases the future economic benefits embodied in the 
specific asset to which it relates. All other expenditure is recognized in net loss as incurred.  

25.8.3   AMORTIZATION 

Amortization is recognized in net loss on a straight-line basis over the estimated useful lives of the finite life 
of intangible assets. Intangible assets in development are not amortized and reflect the cost of developing 
the intangible asset, which are not yet available for their intended use. Intangible assets in development 
will start to be depreciated when they are available for their intended use. 

63 | P a g e  

 
 
GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

The estimated useful lives for the current year and comparative periods are as follows: 

Asset 

Software 
Intellectual property 

Period 

         3 to 5 years 
              5 years 

Amortization  methods,  useful  lives  and  residual  values  are  reviewed  at  each  reporting  and  adjusted 
prospectively, if appropriate. 

25.9 

IMPAIRMENT OF NON-FINANCIAL ASSETS 

The Company reviews the carrying amount of its non-financial assets, which include intangible assets with 
a  finite  useful  life,  fixed  assets  and  right-of-use  assets  on  each  reporting  date,  in  order  to  determine  if 
specific events or changes in circumstances indicate that their carrying amounts may not be recoverable.  

For  impairment  testing  purposes,  assets  that  cannot  be  tested  individually  are  aggregated  into  a  cash 
generating unit ("CGU").  An impairment loss is recognized if the carrying amount of  an  asset  or a CGU 
exceeds its recoverable amount. The recoverable amount is the higher of an asset's fair value less costs 
to sell and its value in use. In assessing value in use, the estimated future cash flows are discounted to 
their present value using a pre-tax discount rate that reflects current market assessments of the time value 
of money and the risks specific to the asset. Impairment losses are recognized in net loss. 

25.10 

FINANCIAL INSTRUMENTS  

25.10.1   RECOGNITION AND INITIAL MEASUREMENT 

Financial assets and financial liabilities are recognized when the Company becomes party to the contractual 
provisions of the financial instrument. 

A  financial  asset  or  financial  liability  is  initially  measured  at  fair  value  plus,  for  an  item  not  at  fair  value 
through profit or loss ("FVTPL"), transaction costs that are directly attributable to its acquisition or issue. 

25.10.2   CLASSIFICATION AND SUBSEQUENT MEASUREMENT 

On initial recognition, a financial asset is classified as measured at amortized cost, fair value through other 
comprehensive income ("FVOCI") – debt investment, FVOCI – equity investment, or FVTPL.  

Financial assets are not reclassified subsequent to their initial recognition unless the Company changes its 
business model for managing financial assets, in which case all affected financial assets are reclassified 
on the first day of the first reporting period following the change in the business model.  

Amortized cost 

A  financial  asset  is  measured  at  amortized  cost  if  it  meets  both  of  the  following  conditions  and  is  not 
designated as FVTPL: (1) it is held within a business  model whose objective  is to hold assets to collect 
contractual cash flows; and (2) its contractual terms give rise on specified dates to cash flows that are solely 
payments of principal and interest on the principal amount outstanding. 

Debt investment  

A debt investment is measured at FVOCI if it meets both of the following conditions and is not designated 
at FVTPL: (1) it is held within a business model whose objective is achieved by both collecting contractual 
cash flows and selling financial assets, and (2) its contractual terms give rise on specified dates to cash 
flows that are solely payments of principal and interest on the principal amount outstanding.  

All financial assets not classified as measured at amortized cost or FVOCI are measured at FVTPL. The 
Company has not designated any financial assets at fair value through profit or loss and does not have any 
financial assets at FVOCI. 

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GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

Financial  assets  at  amortized  costs  are  subsequently  measured  at  amortized  cost  using  the  effective 
interest method. The amortized cost is reduced by impairment losses. Interest income, foreign exchange 
gains and losses and impairment are recognized in net loss. Any gain or loss on derecognition is recognized 
in net loss. 

25.10.3  DERECOGNITION 

Financial assets 

The Company derecognizes a financial asset when the contractual rights to the cash flows from the asset 
expire, or it transfers the rights to receive the contractual cash flows of the financial asset in a transaction 
in which substantially all the risks and rewards of ownership of the financial asset are transferred or in which 
the Company neither transfers nor retains substantially all of the risks and rewards of ownership and it does 
not retain control of the financial asset. 

Financial liabilities 

The Company derecognizes a financial liability when its contractual obligations are discharged, cancelled, 
or expire. The Company also derecognizes a financial liability when its terms are modified and the cash 
flows of the modified liability are substantially different, in which case a new financial liability based on the 
modified terms is recognized at fair value. 

On derecognition of a financial liability, the difference between the carrying amount extinguished and the 
consideration paid (including any non-cash assets transferred or liabilities assumed) is recognized in net 
loss. 

25.10.4   OFFSETTING 

Financial  assets  and  financial  liabilities  are  offset  and  the  net  amount  is  reported  in  the  consolidated 
statements of financial position if there is a currently enforceable legal right to offset the recognized amounts 
and there is an intention to settle on a net basis, to realize the assets and settle the liabilities simultaneously. 

25.10.5   IMPAIRMENT 

With  respect  to  impairment  of  financial  assets,  IFRS  9,  Financial  Instruments,  requires  applying  the 
expected  credit  losses  model.  Under  the  expected  credit  losses  model,  the  Company  must  recognize 
expected credit losses and changes in such losses at each reporting date to reflect changes in credit risk 
since the initial recognition of the financial assets.  Although cash and cash equivalents and restricted cash 
are  subject  to  the  IFRS  9  impairment  requirements,  the  expected  credit  losses  identified  were  not 
significant. 

25.10.6   FAIR VALUE MEASUREMENT 

In establishing the fair value, the Company uses a fair value hierarchy based on levels as defined below: 

Level 1: defined as observable inputs such as quoted prices in active markets. 

Level 2: defined as inputs other than quoted prices in active markets that are either directly or indirectly 
observable. 

Level 3: defined as inputs that are based on little or no observable market data and, therefore, requiring 
entities to develop their own assumptions. 

25.10.7 

INTEREST RATE SWAP AGREEMENTS 

In accordance with IFRS 9, the Company’s swap agreement is measured at fair value with gains and losses 
in  fair  value  presented  in  net  finance  costs  in  the  Company’s  consolidated  statements  of  loss  and 
comprehensive loss.    

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GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

25.10.8  CONVERTIBLE DEBENTURES 

Convertible debentures are measured at amortized cost, using the effective interest rate method. They are 
initially measured at fair value, which is the consideration received, net of transaction costs incurred, net of 
the  equity  component.  Transactions  costs  related  to  those  instruments  are  included  in  the  value  of  the 
instruments  and  amortized  using  the  effective  interest  rate  method.  The  effective  interest  expense  is 
included in net finance costs in the consolidated statements of loss and comprehensive loss. 

The  component  parts  of  compound  instruments  issued  by  the  Company  are  classified  separately  as 
financial liabilities and equity in accordance with the substance of the contractual arrangement. At the date 
of issuance, the fair value of the liability is measured separately using an estimated market rate for a similar 
liability  without  an  equity  component  and  the  residual  is  allocated  to  the  conversion  option.  The  liability 
component is subsequently recognized on an amortized cost basis using the effective interest method until 
extinguished upon conversion or at the instrument’s maturity date. The equity component is recognized and 
included in equity, without being subsequently remeasured. In addition, the conversion option classified as 
equity will remain in equity until the conversion option is exercised, in which case, the portion recognized 
in equity will be transferred to common shares. Issuance costs are divided between the liability and equity 
components in proportion to their respective values. 

On the early redemption or repurchase of convertible debentures, the Company allocates the consideration 
paid on extinguishment to the liability based on its fair value at the date of the transaction and the residual 
is allocated to the conversion option. Any resulting gain or loss relating to the liability element is credited or 
charged  to  the  consolidated  statement  of  loss  and  the  difference  between  the  carrying  amount  and  the 
amount considered to be settled relating to the holder option is treated as a common share transaction. 

25.11 

PROVISIONS 

A provision is recognized if, as a result of a past event, the Company has a present legal or constructive 
obligation  that  can  be  estimated  reliably,  and  it  is  probable  that  an  outflow  of  economic  benefits  will  be 
required to settle the obligation. Provisions are determined by discounting the expected future cash flows 
at a pre-tax rate that reflects current market assessments of the time value of money and the risks specific 
to the liability. The unwinding of the discount is recognized as net finance expenses.  

Contingent liability  

A  contingent  liability  is  a  possible  obligation  that  arises  from  past  events  and  whose  existence  will  be 
confirmed only by the occurrence or non-occurrence of one or more uncertain future events not within the 
control of the Company, or a present obligation that arises from past events (and therefore exists), but is 
not recognized because it is not probable that a transfer or use of assets, provision of services or any other 
transfer of economic benefits will be required to settle the obligation, or the amount of the obligation cannot 
be estimated reliably. 

25.12 

SHORT-TERM EMPLOYEE BENEFITS 

Short-term employee benefits are measured on an undiscounted basis and are expensed as the related 
service is provided. A liability is recognized for the amount expected to be paid if the Company has a present 
legal or constructive obligation to pay this amount as a result of past service provided by the employee and 
the obligation can be estimated reliably. 

25.13 

SHARE-BASED PAYMENTS  

Employees  and  directors  of  the  Company  receive  remuneration  in  the  form  of  share-based  payments, 
whereby employees render services as consideration for equity instruments (equity-settled transactions). 

The cost of equity-settled transactions is determined by the fair value at the date when the grant is made 
using an appropriate valuation model, further details of which are given in Note 19. That cost is recognized 
as a compensation expense, together with a corresponding increase in equity (contributed surplus), over 
the  period  in  which  the  service  and  the  performance  conditions  are  fulfilled  (the  vesting  period).  The 

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GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

cumulative expense recognized for equity-settled transactions at each reporting date until the vesting date 
reflects the extent to which the vesting period has expired. The expense or credit in the statements of loss 
and comprehensive loss for a period represents the movement in cumulative expense recognized at the 
beginning and end of that period. 

25.14 

EMPLOYEE SHARE PURCHASE PLAN 

The Company’s contributions, used to purchase shares on the open market on behalf of employees, are 
recognized when incurred as an employee benefit expense, with a corresponding increase in contributed 
surplus. The amount expensed is adjusted to reflect the number of awards for which it is expected that the 
vesting conditions will be me met, so that the amount ultimately expensed will depend on the number of 
awards that meet the vesting conditions at the vesting date. 

Unvested shares held in trust on behalf of employees are treasury shares and, therefore, deducted from 
equity until they become vested. 

25.15 

REVENUE FROM CONTRACTS WITH CUSTOMERS 

Revenue from the sale of  goods is measured  at the fair value  of consideration received, net of refunds, 
sales  incentives  and  credits.  Revenue  is  recognized  at  a  point  in  time,  which  is  upon  delivery  of  meal 
solutions, as it meets the criteria to satisfy the performance obligation. Deferred revenue is recognized for 
consideration received in advance of the related revenue. Sales and referral credits are also included in 
deferred revenue and are measured based on the fair value of the sales and referral credits granted, taking 
into  consideration  the  estimated  redemption  percentage.  Sales  and  referral  credits  are  recognized  as 
revenue upon redemption and when the Company fulfills its obligation. 

25.16 

TAXES 

Income tax expense comprises current and deferred income taxes. It is recognized in net loss except to the 
extent  that  it  relates  to  a  business  combination,  or  items  recognized  directly  in  equity  or  in  other 
comprehensive loss.  

Current income tax 

Current tax comprises the expected tax payable or receivable on the taxable income or loss for the years 
and any adjustment to the tax payable or receivable in respect of previous years. The amount of current 
tax payable or receivable is the best estimate of the tax amount expected to be paid or received that reflects 
uncertainty related to income taxes, if any. It is measured using tax rates enacted or substantively enacted 
at the reporting date. Current tax assets and liabilities are offset only if certain criteria are met. 

Deferred income tax 

Deferred  income tax is recognized in respect of temporary differences between  the carrying amounts of 
assets and liabilities for financial reporting purposes and the amounts used for taxation purposes. Deferred 
income  tax  assets  are  recognized  for  unused  tax  losses,  unused  tax  credits  and  deductible  temporary 
differences to the extent that it is probable that future taxable profits will be available against which they 
can be used. Deferred income tax assets are reviewed at each reporting date and are reduced to the extent 
that it is no longer probable that the related tax benefit will be realized; such reductions are reversed when 
the probability of future taxable profits improves. Unrecognized deferred income tax assets are reassessed 
at each reporting date and recognized to the extent that it has become probable that future taxable profits 
will be available against which they can be used. 

Deferred income tax is measured at the tax rates that are expected to be applied to temporary differences 
when they reverse, using tax rates enacted or substantively enacted at the reporting date. 

The measurement of deferred income tax reflects the tax consequences that would follow from the manner 
in which the Company expects, at the reporting date, to recover or settle the carrying amount of its assets 
and liabilities. Deferred income tax assets and liabilities are offset only if certain criteria are met. 

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GOODFOOD MARKET CORP. 
Notes to the Consolidated Financial Statements – August 31, 2020 
(All tabular amounts are in thousands of Canadian dollars, except share information) 

Sales tax 

Expenses and assets are recognized net of the amount of sales tax, except: 

  When the sales tax incurred on a purchase of assets or services is not recoverable from the taxation 
authority, in which case, the sales tax is recognized as part of the cost of acquisition of the asset or as 
part of the expense item, as applicable; and 

  When receivables and payables are stated with the amount of sales tax included. 

The net amount of sales tax recoverable from, or payable to, the taxation authority is included as part of 
receivables or payables in the consolidated statements of financial position.  

25.17 

FOREIGN CURRENCY 

Transactions in foreign currencies are comprised of purchases from foreign suppliers. These transactions 
are  translated  using  the  functional  currency  of  the  Company  at  exchange  rates  at  the  dates  of  the 
transactions. The related payables denominated in foreign currencies at the reporting date are translated 
to the functional currency at the exchange rates at that date. The resulting foreign currency gains or losses 
are recognized on a net basis within net finance expenses in net loss. 

25.18  EARNINGS PER SHARE 

Basic earnings per share are computed by dividing net loss by the weighted average number of common 
shares outstanding during the year. Diluted earnings per share are computed using the weighted average 
number  of  common  shares  outstanding  during  the  year  adjusted  to  include  the  dilutive  impact  of  stock 
options, unvested ESPP shares, and convertible debentures.  

25.19 

FINANCE INCOME AND FINANCE EXPENSES 

Finance  income  comprises  interest  income  and  foreign  exchange  gains.  Finance  expenses  comprise 
interest expense on debt, lease obligations, convertible debentures, foreign exchange losses and changes 
in  fair  value  of  interest  rate  swaps.  The  Company  classifies  interests  paid  as  financing  activities  and 
interests received as investing activities in the Company’s consolidated statements of cash flows.  

25.20 

SEGMENT REPORTING 

The Company determined that it operated a single operating segment for the years ended August 31, 2020 
and 2019. 

NOTE 26  STANDARDS ISSUED BUT NOT YET EFFECTIVE 

The below standards, amendments to standards and interpretations have been issued and are applicable 
to the Company for its annual periods beginning on and after September 1, 2020, with an earlier application 
permitted; however, the Company has not early adopted the new or amended standards in preparing these 
consolidated  financial  statements.  The  Company  is  currently  assessing  the  impact  of  adopting  these 
amended standards and interpretations on the Company’s consolidated financial statements. 

Amendments to IAS 1, Presentation of Financial Statements and IAS 8, Accounting Policies, Changes in 
Estimates and Errors 

In October 2018, the IASB issued an amendment to IAS 1 and IAS 8 to clarify the definition of ‘material’ 
and to align the definition used in the Conceptual Framework and the standards themselves. 

Amendment to IAS 1, Presentation of Financial Statements 

In  January  2020,  the  IASB  issued  an  amendment  to  clarify  how  to  classify  debt  and  other  liabilities  as 
current or noncurrent. The amendments help to determine whether, in the statement of financial position, 
debt and other liabilities with an uncertain settlement date should be classified as current (due or potentially 
due to be settled within one year) or non-current. The amendments also include clarifying the classification 
requirements for debt an entity might settle by converting it into equity. 

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CORPORATE 
INFORMATION

STOCK INFORMATION

Shares listed: Toronto Stock Exchange

Ticker symbol: FOOD

Initial public offering: 2017

52-week high/low (Sept. 1, 2019 – Aug. 31, 2020): $9.20-$1.49

Share price as at November 10, 2020: $8.29

Common shares outstanding as at August 31, 2020: 66,311,121

TRANSFER AGENT AND REGISTRAR

TSX Trust

AUDITORS

KPMG LLP

LEGAL COUNSEL

Fasken Martineau DuMoulin LLP

INVESTOR RELATIONS

IR@makegoodfood.ca

MEDIA CONTACT

media@makegoodfood.ca

CORPORATE OFFICE

4600 Hickmore Street,

Saint-Laurent, Quebec

H4T 1K2

ANNUAL MEETING OF SHAREHOLDERS

Wednesday, January 13, 2021

10:00 a.m.

Virtual Meeting - Details to Come

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makegoodfood.ca

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