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Heartland BancCorp

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FY2018 Annual Report · Heartland BancCorp
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2018

Annual Report

NEW CORPORATE CENTER 
in Whitehall, Ohio

HEARTLAND 
BANCCORP 
turns 30

Heartland BancCorp

Parent Company of Heartland Bank

ANNUAL 
REPORT 
2018

Published April 11, 2019 
Heartland BancCorp

2 I 2018 Year in Review  

A Year of Accomplishment

4 I Performance & Excellence  

Another Year of Achievement

6 I Growing & Committing  

Welcome to the Heartland Family

8 I Investing in our Communities  

Banking on Relationships

10 I Leadership & Teamwork  

Senior Management & Directors

12 I A Foundation for the Future 

Home Sweet Home

Dear Valued Shareholder,

Looking back over the past several years, your community bank 
has been very successful, with 2018 one for the record books.  
Your wholly owned subsidiary, Heartland Bank, received many 
accolades in 2018. The bank was able to complete and move into 
its new branch and corporate center, enhance the bank’s analytical 
acumen, convert to a new broker/dealer for our Heartland Planning 
Associates segment, expand the title business, rewrite the bank’s 
strategic plan, and raise $30 million in equity capital. At the same 
time, your community bank increased deposits by 13%, loans by 
16%, earnings by 29%; improved credit quality; and achieved the $1 
billion in assets mark. As you can see, your community bankers have 
achieved a great deal this year as we continue to strive to be Central 
Ohio’s premier Community Bank.

Heartland earned many accolades this past year for its performance, 
community service, and industry activism. We were able to better 
our position from #57 to #37 on American Banker Magazine’s Top 
200 Publicly Traded Community Banks and Thrifts list, measured 
by three-year average return on equity.  Governor John Kasich 
awarded Heartland the Governor’s Award for Support of the Arts 
for our community service and sponsorship in many of the arts and 
music festivals throughout Central Ohio. Our commercial lending 
team received the Ohio Statewide Development Corporation “Bank 
of the Year” designation for our robust activity in the SBA 504 loan 
arena. Hats off to all of your Heartland community bankers for their 
efforts to achieve loftier goals, give back to our communities, and 
strengthen our brand. 

In February, 107 of the bank’s associates moved into the new 
Heartland Bank Corporate Center (HBCC) in Whitehall, Ohio. This 
60,000 square-foot, state-of-the-art building is a catalyst for the 
growth and development we will experience for years to come. 
Complete with a full-service branch office, HBCC boasts its own 
fitness center, event space, expanded training facility, seven 
conference rooms with state-of-the-art technology, a mother’s 
room, and an ideation center for brainstorming or recreational 
team breaks. Outdoor space is also available on the back patio 
overlooking the park. The collaboration and efficiency already 
experienced by this investment has begun to catapult the bank to 
new heights. We have plenty of room to expand with bank growth, 
as the facility was designed to house 250 associates. Special thanks 
to Ashley Trout, SVP, Director of Distribution Strategies, for leading 
the design and build team, and delivering an enormous amount of 
value to the company. I encourage you to attend a function at the 
HBCC or call us for a tour. We love to show off the new facility and its 
functionality.

Intentional, focused and profitable growth is a priority. That’s why 
we made significant investments in how we analyze data and how 

Heartland BancCorp - ANNUAL REPORT 2018

1

we monitor and measure risk in the loan portfolio this last year. 
The creation of an Analytics Department, reporting to CFO Carrie 
Almendinger and headed by longtime Heartland associate Ryan 
Arras, has provided each of the business segments with data analytics 
and granularity to provide better insight into trends and to help 
create strategies for profitable growth. Further, Paula Hughes joined 
the bank as Chief Credit Officer overseeing residential, commercial, 
and agricultural loan portfolios. Paula continues to build out her team 
for maximum effectiveness in the monitoring and management of 
the bank’s loan portfolio. She also leads the effort to comply with the 
CECL requirements for the allowance for loan and lease losses. She is 
a welcome addition to our staff as we continue to grow and manage 
risk at the same time.

Noninterest income continues to be a focus. Heartland Planning 
Associates (HPA) has gone through a metamorphosis as we retooled 
this investment sales entity into a Financial Planning and Wealth 
Management engine. In order to provide the best tools and offerings, 
we found it necessary to change our broker/dealer to LPL Financial. 
Under the direction of Jessica McNamee, the conversion took place 
over the summer and went smoothly. Our clients now enjoy the 
best in online tools, trading, and a robust research offering by one 
the largest broker/dealers in America. The conversion allows HPA to 
increase its contribution of noninterest income and to be able to help 
many more Heartland clients achieve their financial goals.

To further enhance noninterest income, the bank expanded its title 
business with the acquisition of TransCounty Title. Heartland has been 
in the title business since 1999 in partnership with the bank’s legal 
counsel, David Skrobot, and our entity, All Ohio Title. In September, 
the BancCorp purchased TransCounty Title and at year-end purchased 
the remaining 51% of All Ohio Title, combining it with TransCounty. 
Pat John, the majority owner of TransCounty, is now the President 
of the combined company, and we welcome the 18 associates 
who make up this new venture. End-to-end client satisfaction, risk 
mitigation, and noninterest income are our goals with this endeavor. I 
encourage you to utilize the title and escrow services of TransCounty. 
You’ll be glad you did.

Every three years, your board of directors rewrites the strategic plan 
of Heartland BancCorp. 2018 was the year to revisit the entire plan, 
confer directly with industry experts on our trajectory, and set a 
course for new heights. Topics included, but were not limited to, 
technology enhancement, future expansion, merger and acquisitions 
strategy, people portfolio development, and further creation of 
shareholder value. The most important takeaway from the process 
was the board’s desire to maintain the Heartland family culture that 
has been established over these past 30 years. Rest assured, this is 
our single greatest asset next to our people, and we will defend and 

protect it at all costs. We take the strategic planning process very 
seriously as it sets the agenda for the next time period, establishes 
the objectives, and details the performance desired by the board.

Profitable, double-digit growth only comes with one drawback: 
the need for more capital. Several years of exceptional growth and 
expansion created the need for more capital on the balance sheet, 
thus the Capital Committee of the board went to work. Heartland 
BancCorp had not issued new shares of common stock since 1996; 
therefore, it was time to enact our Capital Plan and leverage the 
performance of the company to raise $30 million of equity capital 
via a private placement of Heartland BancCorp common stock to 
support future growth initiatives. This capital will allow the bank to 
continue the growth and expansion trajectory established by the 
board, increase the bank’s legal lending limit, create more liquidity in 
the shares, and establish new relationships with those institutional 
investors who believe in our Heartland Story and want to be part of 
its continuing success. This offering was executed during the market 
meltdown of November, oversubscribed, and remains a confirmation 
that your community bank is doing things right in the eyes of the 
market.

It’s hard to believe that all of this success is happening to us at a time 
when the experts think community banks are going extinct. Yes, there 
is consolidation in the industry, but only for those who don’t plan for 
succession, don’t reinvest in their systems and personnel, don’t seek 
new and innovative ways to enhance revenue, and most importantly, 
don’t leverage their culture as a strategic weapon. Through the 
guidance of your board of directors, the hard work and dedication of 
Heartland community bankers, and most notably the support of you, 
our loyal shareholders, we stand today as the premier community 
bank in Central Ohio.

Thank you for your continued support and patronage, and for 
allowing us to grow communities together. With the team we have 
assembled, I truly believe the best is yet to come.

Come on over to Heartland, where banking feels good!

Most Sincerely,

G. Scott McComb
Chairman, President and CEO

2

2018 YEAR IN REVIEW

Double Digit Growth Across 
All Lines of Business

Assets

Commercial Loans

$576.3M

Demand Deposit Growth

$232.7M

B
7
4
0
1
$

.

19%

Residential RE Loans

$236.2M

206

Families Serviced!

Loan Sales & 
Servicing Income

Gains

M
9
1.3
$

Commissions

Loan Sales

Servicing

24%

15%

Diluted Earnings  
Per Share

$6.68

Tangible 
Book Value 
Per Share

$56.30

Total Managed Agribusiness Portfolio

2018 
$130,417,939

2016 
$58,712,852

2017 
$96,303,419

Average Full-Time 
Employees in 2018 
192

Assets per Full-Time 
Employee 
$5.45 M

Revenue per Full-
Time Employee 
$214,251 

Rankings & Honors

3

CEO of the Year 
Columbus CEO Magazine

In December of 2018, Columbus CEO Magazine recognized Scott McComb as 
the winner of the large for-profit CEO of the Year award.  This prestigious award 
is  determined  through  peer  nominations,  thus  recognizing  the  admiration 
that  many  other  leaders  in  Central  Ohio  have  had  for  Scott  over  the  years. 
Scott and the other honorees enjoyed a reception at the Ohio Statehouse and 
an article and photo in the December 2018 Columbus CEO Magazine.

Community Banker of the Year, Eastern Region 
 Independent Community Bankers of America®

The  Independent  Community  Bankers  of  America®  (ICBA)  announced  that 
Scott McComb was named the Eastern region winner of its 2018 Community 
Banker of the Year award. Nominated by Kailyn McComb and Kathy Williams, 
this  annual  award  recognizes  the  exceptional  work  and  commitment  of 
individual community bankers and their dedication to local communities.

American Banker Magazine 
Ranked #37 on Top 200 Community  
Banks & Thrifts list, May 2018

Columbus Dispatch  
Best of CBus Top Picks 2018  
Best Bank in Columbus

Ohio Statewide Development Corporation 
2018 Bank of the Year 

Bauer Financial 
Highest rating for financial  
strength & security

Governor’s Award 
Small Business Support of the Arts

Chosen for Business Support of the Arts (small), we were proud 
to be recognized for going above-and-beyond in our efforts to 
support local artists, arts organizations, and public art. Heartland 
was  nominated  by  Patti  Von  Niessen,  Executive  Director  of 
Summer Jam West, a grassroots community coalition that hosts 
an  annual  free  arts  and  music  festival  at Westgate  Park  in  the 
Hilltop.

Heartland was recognized for funding public art in a downtown 
development  and  helping  a  local  entrepreneur  transform  an 
abandoned  warehouse  into  an  artists’  studio.    In  addition,  the 
bank donated advertising time on Heartland’s digital billboard 
to  support  local  groups  like  the  Columbus  Symphony  and  the 
Greater  Columbus  Arts  Council.    Even  to  this  day,  Heartland 
enjoys providing the opportunity for local artists to display their 
work in our branch offices. 

Heartland BancCorp - ANNUAL REPORT 20184

PERFORMANCE & EXCELLENCE

Another Year of Achievement

2018 was a remarkable year of achievement for Heartland BancCorp, which is supported by exceptional financial performance results. Net income 
for 2018 increased 29% to $11.4 million or $6.68 per diluted share. This compares to earnings of $8.9 million or $5.40 per diluted share in 2017, 
which included additional tax expense of $541,000 or $0.29 per diluted share from a one-time write-down of deferred tax assets and liabilities as 
a result of the Tax Cuts and Jobs Act. Return on average assets and equity were 1.16% and 13.15% respectively for 2018, compared to 1.05% and 
11.82% for 2017. Operating results were driven by double digit loan and deposit growth, net interest margin expansion, higher noninterest income 
and the lower, 18.1%, blended effective federal income tax rate in 2018. Growth of 16% in loan balances and 19% in demand deposit balances 
drove a $4.9 million, or 16% increase in net interest income. A favorable shift in earning asset mix, including higher loans-to-deposits, along with 
strong growth in noninterest DDA balances lead to an increase in net interest margin to 3.90% for 2018 compared to 3.87% in 2017. Loan loss 
provision expense increased by $405 thousand to $1.5 million, compared to $1.095 million in 2017 due to strong and consistent year-over-year 
loan growth. Noninterest income growth was fueled by an increase in loan sales and servicing revenue from agricultural loans and participation 
lending, up $391 thousand or 39% compared to 2017. Finally, Heartland’s efficiency ratio of 62.44% for 2018, reflects the company’s investment 
in talent acquisition and branch expansion to support continued solid and consistent growth. Heartland’s performance reflects the strength and 
commitment of our board of directors, and quality of the Heartland team. 

Overview of Operations:

Net  interest  income  of  $36.0  million  for  the 
year ended December 31, 2018 represented 
a  $4.9  million,  or  16%,  increase  compared 
to $31 million in 2017. The increase resulted 
from  a  $7.6  million,  or  21%,  increase  in 
interest  income,  offset  by  a  $2.6  million,  or 
53%, increase in interest expense on deposits 
and  borrowings.  The  $7.6  million  increase 
in  interest  income  was  primarily  due  to  a 
$6.7  million  increase  in  interest  income  on 
loans, resulting from a $104 million, or 15%, 
increase in average loan balances compared 
to  prior  year,  and  a  22  basis  point  increase 
in  loan  yields.  The  $2.6  million  increase  in 
interest  expense  was  primarily  due  to  a 
$2.2 million increase in interest on deposits, 
resulting from an increase of $85.0 million, or 
15%, in average balances of interest bearing 
deposits, and a 17 basis points increase in the 
cost of deposits to .79% for 2018.

Loan  quality 
in  2018,  yet, 
improved 
continued  strong  loan  growth  resulted  in 
an increase in provision for loan loss of $405 
thousand  to  $1.5  million  for  2018.  With  net 
loan  charge-offs  of  $178  thousand,  this 
resulted in an increase of $1.3 million to the 
allowance for loan loss, which ended the year 
at  $7.5  million.  The  allowance  as  a  percent 
of loans outstanding was .92% at the end of 
2018  representing  an  increase  from  .88%  at 
the  end  of  2017.  Net  interest  income,  after 
provision for loan loss, totaled $34.5 million, 
up $4.5 million or 15% in 2018 compared to 
2017.

Noninterest  income  of  $5.3  million  for  2018 
increased  $601  thousand  or  13%  compared 
to  2017.  Noninterest 
in  2017 
income 
included 
insurance  proceeds,  which 
life 
totaled  $301  thousand.  Excluding  the  life 
insurance  income  in  2017,  2018  noninterest 
income increased by $902 thousand or 21% 
compared  to  2017.  This  results  in  a  3-year 
compounded  annual  growth  in  noninterest 
income of 13.9%. The exceptional year-over-
year increase is primarily due to higher gains 
and  commissions  on  sales  and  servicing 
revenue  of  agriculture  and  participation 

loans,  which  increased  by  $391  thousand, 
or 39%. Additionally, income from Heartland 
Planning Associates increased $211 thousand 
or 62% to $551 thousand, compared to $340 
thousand in 2017.

investment 

Noninterest  expense  was  $25.8  million  for 
2018,  up  $4.1  million  or  19%  over  2017. 
Total  salary  and  employee  benefit  expense 
increased  $2.0  million  or  16%  in  2018.  The 
higher employee cost was due to Heartland’s 
continued 
in  growth  and 
expansion, including increased staff from the 
addition of TransCounty Title, a new Whitehall 
branch,  additional  expansion  of  the  team 
to  position  the  company  for  future  growth, 
and  higher  employee  and  incentive  costs 
supporting  strong  2018  growth.  As  a  result 
in  technology, 
investment 
of  Heartland’s 
branch  expansion,  a  new  corporate  center 
and the addition of a title agency, occupancy 
and equipment expense, totaling $3.4 million 
in 2018, increased $979 thousand or 41%.

Financial Condition:

loans 

Total  assets 
increased  $146.1  million,  or 
16%,  to  $1.05  billion  at  December  31,  2018, 
compared  to  $900.9  million  in  2017.  This 
represents the highest year-over-year growth 
in 20-years for Heartland BancCorp. Net loans 
outstanding  increased  to  $816.8  million,  an 
increase of $113.2 million or 16% compared 
to $703.5 million on December 31, 2017. Total 
commercial 
(excluding  agriculture) 
increased $60.8 million, up 13% at December 
31,  2018,  of  which  commercial  (non-real 
estate)  loans  grew  8%  to  $78.7  million,  and 
(excluding 
commercial  real  estate 
agriculture) increased 14% to $447.9 million. 
As  a  result  of  the  focus  on  Agricultural 
lending, net Agricultural loan balances grew 
to $49.7 million at December 31, 2018. Retail 
loans outstanding totaled $247.9 million, an 
increase  of  19%  over  2017,  with  residential 
real  estate  loans  up  19%  to  $236.2  million. 
Overall  asset  quality  continued  to  improve 
during  2018,  with  non-performing  assets 
declining to .18% of total assets, down 3 basis 
points from .21% as of December 31, 2017.

loans 

Heartland  BancCorp  funds  earning  asset 
growth  through  its  deposit  relationships. 
Total  deposits  at  December  31,  2018  were 
$880.4  million,  up  13%  from  $776.8  million 
at  December  31,  2017.  A  key  element  of 
Heartland’s  deposit  strategy  continues  to 
focus  on  growing  commercial  and  retail 
transaction  accounts,  which  is  evidenced 
by  the  $37.3  million  or  19%  growth  in 
noninterest  bearing  demand  deposit 
accounts during 2018.

On December 12, 2018, Heartland BancCorp 
repaid $7.5 million in holding company debt 
from  proceeds  of  a  private  placement  of 
common  stock  on  November  20,  2018.  The 
borrowing  was  a  prime  rate  based  line  of 
credit  with  an  interest  rate  of  5.25%  on  the 
payoff date.

Shareholders’ Equity:

Total  shareholders’  equity  increased  $36.5 
million  or  46.4%  to  $115.0  million  in  2018, 
reflecting  net  proceeds  of  $28.9  million 
from  the  private  placement  of  375,000 
shares  of  common  stock,  completed  on 
November 20, 2018. Based upon total shares 
outstanding, the book value of shareholders’ 
equity  increased  17%  from  $48.77  at  year-
end  2017  to  $57.08  per  share  at  December 
31,  2018.  Among  the  financial  strengths  of 
Heartland  Bank  and  Heartland  BancCorp  is 
its capital position, which exceeds regulatory 
guidelines for a “well-capitalized” institution. 
Tier  1  leverage,  Common  equity  Tier  1,  Tier 
1  risk  based  and  Total  risk  based  capital 
ratios for the bank were 11.0% 13.6%, 13.6%, 
and  14.6%  respectively  as  of  December  31, 
2018.  Regulatory  requirements  for  a  “well-
capitalized”  bank  are  5%,  6.5%,  8%,  and 
10%  respectively  for  these  measurements, 
in  addition  to  a  capital  conservation  buffer 
of  1.875%.    In  2018,  Heartland  BancCorp 
paid  dividends  totaling  $1.89  per  share, 
representing a yield of 2.33% on the closing 
stock price of $81.00 per share on December 
31, 2018. Dividends paid resulted in a payout 
ratio of 28.30% for 2018. The market value of 
Heartland BancCorp shares declined 1.9% to 
$81.00 per share at 12/31/2018.

Heartland BancCorp

CONSOLIDATED BALANCE SHEETS 
December 31, 2018 and 2017 
(Amounts in thousands, except share data)

CONSOLIDATED STATEMENTS OF INCOME 
Years Ended December 31, 2018 and 2017 
(Amounts in thousands, except share data)

Assets 

2018 

2017 

Interest Income 

2018 

2017 

5

$ 

$ 

29,922 
- 
140,556 

27,934
250
117,227

Loans 
Securities
  Taxable 
  Tax-exempt 

 1,565 

 4,673

  Other 

  Cash and cash equivalents 

Interest bearing time deposits 

  Available-for-sale securities 
  Held-to-maturity securities, fair values of 

$1,568 and $4,740, respectively 
Loans, net of allowance for loan losses of 
 $7,547 and $6,225 at December 31, 2018  
and 2017, respectively 
  Premises and equipment 
  Nonmarketable equity securities 
Foreclosed assets held for sale 
Interest receivable 

  Goodwill 

Intangible Assets 
  Deferred income taxes 
Life insurance assets 

  Other 

  Total assets 

816,783 
28,504 
3,527 
 - 
4,169 
1,069 
446 
1,433 
16,555 
2,550 
$  1,047,079 

$ 

$ 

Liabilities and Shareholders’ Equity 

Liabilities
  Deposits

  Demand 
  Saving, NOW and money market 
  Time 

$ 

  Total deposits 
  Short-term borrowings 
  Long-term debt 

Interest payable and other liabilities 

  Total liabilities 

Shareholders’ Equity
  Common stock, without par value; authorized 
5,000,000 shares; 2,015,276, and 1,610,628  
shares issued, respectively 

  Retained earnings 
  Accumulated other comprehensive  

232,683 
321,497 
326,261 
880,441 
34,768 
10,460 
6,382 
932,051 

55,080 
61,855 

income (expense) 
  Total shareholders’ equity 
  Total liabilities and shareholders’ equity 
  Book value per share 

(1,907) 
115,028 
$  1,047,079 
57.08 
$ 

$ 
$ 

703,542
24,687
2,830
 40
3,114
417
 -
874
12,970
2,377
900,935

195,365
293,382
288,059
776,806
24,665
15,460
5,448
822,379

25,108
53,667

(219)
78,556
900,935
48.77 

$ 

39,211 

$ 

32,498

2,219 
1,642 
459 
43,531 

6,662 
914 
7,576 
35,955 
1,500 

1,623
1,615
244
35,980

4,440
508
4,948
31,032
1,095

34,455 

29,937

2,143 

1,387 
281 

(64) 

10 
- 
435 
1,072 
5,264 

14,887 
3,393 
1,392 
782 
866 
300 
621 
467 
3,067 
25,775 

13,944 
2,529 
11,415 
6.81 
6.68 

$ 
$ 
$ 

2,022

996
-

6

139
301
440
759
4,663

12,876
2,413
1,271
697
676
250
566
355
2,545
21,649

12,951
4,078
8,873
5.56
5.40

  Total interest income 

Interest Expense

  Deposits 
  Borrowings 

  Total interest expense 

Net Interest Income 
Provision for Loan Losses 
Net Interest Income After Provision 

for Loan Losses 

Noninterest income
Service charges 

  Net Gains and commissions on 

loan sales and servicing 
Title Insurance Income 

  Net realized gains on sales of 
available-for-sale securities 
  Net realized gain/(loss) on sales 

of foreclosed assets 

  Gain on redemption of life insurance proceeds 

Increase in cash value of life insurance 

  Other 

  Total noninterest income 

Noninterest Expense

Salaries and employee benefits 

  Net occupancy and equipment expense 
  Data processing fees 
  Professional fees 
  Marketing expense 
  Printing and office supplies 

State financial institution tax 
FDIC Insurance premiums 

  Other 

  Total noninterest expense 

Income before Income Tax 
Provision for Income Taxes 
Net Income 
Basic Earnings Per Share 
Diluted Earnings Per Share 

$ 
$ 
$ 

Heartland BancCorp - ANNUAL REPORT 2018 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
6

GROWING & COMMITTING

Welcome to the 
Heartland Family...

TransCounty Title

In September, Heartland Bank welcomed TransCounty Title to the 
Heartland family. Heartland BancCorp purchased TransCounty Title 
Agency from its owner, Patrick John. Pat founded TransCounty in 2007 and 
continues to oversee the daily operations. TransCounty will be a valuable 
resource for continued customer commitment as they bring over 11 years 
of experience working with realtors and lenders in both the residential and 
commercial industries in Central Ohio.

New Analytics Team Leverages Data  
to Create Value

A new segment of Heartland Bank provided 
increased value in 2018 with Ryan Arras, AVP 
and Lead Reporting Analyst, guiding the 
efforts of this team.  Ryan, and the Financial 
Analysis team, are tasked with providing data 
analytics to compare risk and performance 
trends of Heartland with peer and industry 
wide data to assist in developing focused 
strategic initiatives.  

This team, reporting to Chief Financial Officer 
Carrie Almendinger, uses data mining and 
analysis to provide each business segment 
leader with granularity and insight into 
their portfolios, resulting in focused calling 
efforts, intentional growth through targeted 
prospecting, and enhanced profitability. 

As Heartland continues to grow, the Financial 
Analysis team will be a valuable strategic 
partner for all associates, providing them with 
data to help them work smarter, not harder.  
Thank you, Ryan, for making us stronger in 
2018!

Upper Arlington Office

Heartland Bank is growing, and we couldn’t be prouder to announce our 16th 
location – Upper Arlington! With a prime spot anchoring Lane Avenue and North-
west Boulevard, the new location is a corner friendly, brownstone-reminiscent 
exterior with architectural presence and unique style. The first floor will house 
our branch location, and our Heartland Planning Associates team will occupy the 
second floor. As Heartland has been committed to increasing its Central Ohio 
footprint over the last several years, the quaint community of Upper Arlington, 
positioned just northwest of downtown Columbus, was a natural choice. With 
easy access from The Ohio State University, Grandview Heights, Short North and 
downtown, this Heartland Bank branch will offer 6,400-square-feet of top-notch 
technology in combination with a modern interior design splashed with a hint of 
the rustic roots of Heartland’s past.

Credit Department

Paula Hughes (far right) was named VP and Chief 
Credit Officer of the recently enhanced Credit 
Department (pictured above). In her new role, Paula 
will oversee Heartland’s credit functions including 
credit administration, credit approval process, loan 
policies and procedures, and will work to ensure the 
overall quality of the bank’s loan portfolio. With a 
long and distinguished career as an executive level 
credit officer, Paula has extensive experience in the 
credit and lending functions across retail, mortgage, 
commercial and small business lines.

7

MEET & GREET

with Buckeye football color analyst 

Jim Lachey  

Wednesday 9/19  
10:00 to 12:00 p.m. 

Community Banking Relationships.
Low Fixed Rates.

Member FDIC

Taking stock in Y o u r   C o m m u n i

t y

HLAN Heartland BancCorp is currently 

quoted on the over-the-counter 
(OTC)  Bulletin  Board  Service 
under the symbol HLAN.

To learn more about Heartland BancCorp shares, please visit ir.Heartland.Bank 
or call (614) 337-4600.  You may also contact Heartland Planning Associates 
(614) 392-5303 or consult your financial advisor.

Statements made are a reflection of past performance of the bank and holding company and should not be considered a projection of future performance.  Investments involve varying degrees of risk, including possible loss of principal.  Funds held in 
corporate stock are not considered a deposit of the bank or bank holding company, not guaranteed by the bank or holding company and are not insured by the FDIC or any government agency and may lose value.

Heartland BancCorp - ANNUAL REPORT 20188

INVESTING IN OUR COMMUNITIES

   A Tradition of Giving  - Donations to Local Charities 

•  American Red Cross

•  Gahanna Residents in Need (G.R.I.N.) 

•  Mission Backpack 

•  Archie Griffin Scholarship Fund 

•  Grow Licking County 

•  Big Brothers Big Sisters of Licking and 

•  Health Heroes

Perry County 

•  Boy Scouts of America

•  Childhood Leukemia Society

•  Clintonville-Beechwold Resources Center 

•  CD102.5 For The Kids 

•  Charity Newsies 

•  Columbus Chamber Foundation

•  Croton Food Pantry 

•  Dublin Food Pantry 

•  Earl Bruce Foundation 

•  Hilliard Food Pantry 

•  Holy Spirit Food Pantry

•  Johnstown Food Pantry

•  Nationwide Children’s Hospital

•  Neighborhood Bridges

•  Ohio 4-H Celebration of Youth 

•  Ohio Farm Bureau 

•  Pelotonia 

•  Jordan Rieser Legacy Foundation

•  Sisko Kidz Foundation

•  Joshua Perry Family Foundation

•  Last Call Outreach Ministries

•  Lifetown Lessons for Life

•  Steps for Sarcoma 

•  The Open Shelter 

•  United Way of Central Ohio 

•  March of Dimes - March for Babies 

•  USO of Central and Southern Ohio 

•  Masonic Learning Centers for Children 

•  Westerville Police Fund

with Dyslexia 

•  Whitehall Education Foundation

•  Fairfield County Humane Society

•  McKeehan Tuition Fund

   Sponsored Events 

   Associate Initiatives 

•  All Ohio Balloon Fest 

•  Buckeye Cruise for Cancer

•  104.9 The River’s Mission Backpack 

•  21st Annual Heartland Bank Charity Golf 

•  Conway Center for Family Business 20th 

Classic 

Anniversary Celebration

•  Gahanna Creekside Blues & Jazz Festival 

•  Grove City Arts in the Alley 

•  Hartford Fair 

•  Hilltop Bean Dinner 

•  Pickerington Economic Outlook 

•  Picktown Palooza 

•  Summer Jam at Westgate Park 

•  USO Salute to Service

•  Westerville Music and Arts Festival 

•  Whitehall Food Truck Festival 

•  11th Annual Money Matters Free Financial 

Summit 

•  Pelotonia ride for cancer research -Tiney’s 

Team 

•  Silent Auction at annual Holiday Party to 
benefit local food banks and non-profits 

•  United Way Donation Campaign

•  Heartland’s inaugural Blood Drive in 

coordination with the American Red Cross

9

2018 at a Glance

#BillionDollarBank  
Over the last several years, Heartland Bank 
has been growing at a robust rate and in 
the second quarter of 2018 reached the one 
billion dollar asset mark.  In the community 
banking world, this is a major milestone, and 
achieving this mark was a highlight to the 
midway point of another successful year. 
Heartland treated its associates to a Billion 
Dollar Bash to thank them for a job-well-
done with an evening of food, family and 
fun!

Best Bank
Heartland Bank was voted a 2018 CBUS 
Top Pick in the third annual Columbus 
Dispatch poll and topped the list of financial 
institutions in Central Ohio to be named 
Best Bank!  Nearly 250,000 votes were cast 
online this year and category winners were 
honored at the Winners Gala at St. Charles 
Preparatory School’s Walters Commons.

CEO Roadshow
Heartland’s CEO, Scott McComb, spent 
the summer visiting branches and 
rubbing elbows with the Heartland retail 
staff. He traded lunch for learning. The 
comradery, conversations and suggestions 
were exceptional. The takeaways from 
the encounters provided insight and 
understanding. The staff was appreciative, 
and more are planned for 2019. Direct 
communications and honest feedback 
resulted in a perfect way to end the summer!

Launch of ‘Driving the Cbus’ Podcast
Driving the Cbus is Heartland’s new 
podcast series featuring Scott McComb in a 
conversational, laid-back interview format as 
he probes the evolving and eclectic minds 
of several influential and interesting VIPs in 
the Central Ohio region. The podcast series 
was created to showcase different opinions 
about how and why Columbus became 
the great metropolis that it is and who the 
people are that helped make it happen. 

Heartland BancCorp - ANNUAL REPORT 201810

LEADERSHIP & TEAMWORK

Our Senior Management Team

Our Senior Management team represents what Heartland Bank is all about:  people and the relationships we build as a community bank.  
Each member not only brings detailed insight, knowledge and expertise to Heartland Bank, but also a passion for helping our customers 
and communities plan, grow and succeed.

G. Scott McComb
Chairman, President & CEO

Carrie L. Almendinger
EVP, Chief Financial Officer

Brian T. Mauntel
EVP, Chief Operating Officer

Benjamin J. Babcanec
SVP, Head of Retail  
Administration

Jennifer L. Eckert
SVP, Compliance & Risk 
Management Officer, 
Corporate Secretary

Tarne Tassniyom
SVP, Director of 
Information Technology

Ashley A. Trout
SVP, Director of 
Distribution Strategies

Alissa R. Griffith
VP,  Director of  
Human Resources

Paula A. Hughes
VP, Chief Credit Officer

Jessica H. McNamee
VP, Director of Financial 
Planning

Joel M. Oney
VP, Manager of 
Agribusiness Banking

Laurie A. Pfeiffer
VP, Director of 
Commercial Banking

Gretchen A. Hof
AVP, Director of 
Marketing

11

Heartland BancCorp Directors

William A. Dodson, Jr.

David C. Kotary

Gary D. Paine

EVP/Community Relations Director 
Rhema Christian Center

Retired, Senior Vice President 
Marsh & McLennan Agency, LLC

Beverly J. Donaldson

President 
Inns Management Group

Cheryl Krueger

CEO 
C. Krueger’s

Jay B. Eggspuehler, Esq.

G. Scott McComb

Partner 
Isaac Wiles

Jodi L. Garrison

CPA, Partner 
Hirth, Norris & Garrsion, LLP

Chairman, President and CEO 
Heartland Bank

Robert C. Overs

Executive Director 
Creative Living

Heartland BancCorp Directors Emeriti

I. Robert Amerine
American Apex Corporation

Jack J. Eggspuehler
Aerosafe, Inc.

Tiney M. McComb
Heartland BancCorp

Cheryl C. Poulton
Tech International

John R. Haines
John R. Haines Insurance Agency

Arthur G.H. Bing, M.D.
Plastic & Reconstructive Surgeon

Gerald K. McClain
The Jerry McClain Company, Inc.

CEO 
Accurate Companies 
(Paine Holdings, Accurate Express,  
Accurate Transportation, Paine Leasing)

William J. Schottenstein

Principal 
Arshot Investment Corporation

George R. Smith

Retired, EVP & CFO 
Heartland Bank

Richard A. Vincent

Chief Executive Emeritus, Retired 
Osteopathic Heritage Foundation

Heartland BancCorp Officers

G. Scott McComb
Chairman, President and CEO

Jay B. Eggspuehler, Esq.
Vice Chairman 

Jodi L. Garrison
Secretary

Carrie L. Almendinger
Treasurer

Heartland BancCorp - ANNUAL REPORT 201812

A FOUNDATION FOR THE FUTURE

Home Sweet 
Home

Cramped quarters, inefficient associate 
arrangements, very little green space – great 
reasons to build new and a great way to 
start off 2018! Looking to the future became 
reality as the Heartland Bank Corporate Center 
was completed and occupied with thankful 
associates.

With an ideation space, fully-equipped gym, 
huddle areas and an array of conference rooms 
of all sizes, the HBCC was definitely something to 
be proud of and a place to call home for over 100 
associates previously scattered around Central 
Ohio. 

There were many learning curves: open work 
environments, updated technology and security 
badges. All have been embraced and melded 
into a new way of life. This new home for the 
Heartland family has become base camp for 
inspiration and imagination. 

  Smiling faces of associates, board members, past board members and 
▲
local dignitaries as they witness the ribbon cutting for the official opening 
of the HBCC by Scott McComb, Dr. Bing and Cheryl Poulton. 
Each associate was welcomed home with an insulated tumbler, water 
bottle with memorable label and a cookie decorated to commemorate the 
opening of the HBCC.

  With flexibility of 
◀
meeting spaces in mind, 
the HBCC was designed 
to accommodate events 
of various sizes. One 
of the first events held 
in the new space was 
Breakfast with Business 
First. 

To hold any kind of large associate gathering, Heartland was tasked with 
searching for an event space twice a year for the All Employee Meetings. After 
completion of the HBCC, the event is held semi-annually in the Ideation/
Scarlet/Gray meeting rooms on the first floor where movable panels allow for 
room sizes to be altered as needed.

Looking back over 2018, the move into the HBCC ultimately takes center stage 
regarding quality of work life for the associates in the building and those 
visiting for training and meetings. It represents a foundation for the future, a 
place to drive success and a home for all those who are part of the Heartland 
family!

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18

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3

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13

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INTERSTATE

71

11

9

5

6

15

10

INTERSTATE

270

7

INTERSTATE

70

8

CENTRAL OHIO FOOTPRINT

1.  Croton 

740-893-2191

9.  Capitol Square 

614-416-0244

17.  Friendship Village of Dublin 

2.  Johnstown 

740-967-6500

10.   Grove City 

614-875-1884

3.  Westerville 

614-839-2265

11.   Wilson Road 

614-351-2100

4.  Newark 

740-349-7888

5.  Gahanna 

614-337-4605

12.   Hilliard 

13.   Dublin 

614-710-1640

614-798-8818

6.  Stygler Road 

614-475-7024

14.   Clintonville 

614-745-0070

7.  Reynoldsburg 

614-416-0400

15.   Whitehall 

614-416-4601

8.  Pickerington 

614-321-4919

16.   Upper Arlington 

614-502-8855

Opening Spring 2019

614-923-0575

18.  Worthington Christian Village 

614-846-6076

19.  Friendship Village of Columbus 

614-394-8686

Heartland BancCorp is a registered Ohio bank holding company and the parent of Heartland Bank, which operates fifteen full-service banking 
offices. Heartland Bank, founded in 1911, provides full-service commercial, small business, and consumer banking services; alternative investment 
services;  and  other  financial  products  and  services.  Heartland  Bank  is  a  member  of  the  Federal  Reserve,  a  member  of  the  FDIC  and  an  Equal 
Housing Lender. Heartland BancCorp is currently quoted on the OTC markets (OTCQB) under the symbol HLAN.

430 North Hamilton Road
Whitehall, OH 43213

Member FDIC      NMLS# 440231                Equal Housing Lender

Heartland.Bank
1(800) 697-0049