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InnerWorkings Inc

inwk · NASDAQ Communication Services
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FY2014 Annual Report · InnerWorkings Inc
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inwk

annual report 2014

 
 
 
letter from the ceo

+ my fellow shareholders:

Our company has developed in a meaningful way over the 
past couple of years, and I’m very proud of the position the 
business is in today.  

First, we’ve successfully applied our print procurement model 
to large, related product categories and service offerings 
across the marketing supply chain. Examples of categories 
we are now managing on behalf of large global corporations 
include secondary packaging, permanent retail displays, and 
sourcing live marketing events and promotions.  

As we move forward, our 2015 focus and priorities remain 
simple:

• 

Partner with new, large global clients under long-term, 
mutually beneficial BPO contracts; 

•  Meaningfully expand our relationships to new 

geographies and services within our existing client base; 
and
Increase our operating leverage and return on invested 
capital.

• 

Second, we are now able to support our global clients in every 
major market in which they operate around the world. Our 
evolution from a regional to a global provider makes us an 
even more strategic partner to our large, loyal clients, while 
establishing yet another key area of competitive advantage 
for our company.

We have built a loyal, dedicated client base that includes some 
of the most prestigious organizations in the world.  Demand 
among Fortune 500 companies for our global marketing 
execution solution is strong and growing.  We feel very 
strongly that we’re far and away the best-positioned provider 
to capitalize on the opportunity in our space.

Finally, after making a number of acquisitions over the years 
to bring together the most talented entrepreneurs in our 
space, we’re now focused on organic growth. We expect this 
focus to allow InnerWorkings to capitalize on the investments 
we’ve made over the years, with the beneficiaries being both 
our clients and shareholders.

With our broad capabilities, global footprint, procurement 
data, massive buying power, and impressive roster of highly 
satisfied clients, we’ve successfully disrupted the marketing 
execution supply chain.  We’re now aiming to dominate the 
market, and we ultimately expect to have a disproportionately 
large influence on this industry that we have pioneered.

On behalf of all of us at InnerWorkings, I’d like to thank you 
for your commitment to our success.

My regards,

Eric Belcher
Chief Exeuctive Officer

I couldn’t be more impressed with 
our team’s passion, including their 
deep commitment to our client’s 
success and their dedication to the 
future of InnerWorkings.

In 2014, we reached an important milestone in our company’s 
history:  $1 billion in annual revenues.  In reflecting on this 
milestone, I couldn’t be more impressed with our team’s 
passion, including their deep commitment to our clients’ 
success and their dedication to the future of InnerWorkings.   

 
growth and evolution

services

‘14

print
materials

point 
of sale

ecomm+
fulfillment

creative 
services 

retail 
environments

packaging

events+
promotions

‘13

‘12

‘11

revenue growth

geographies (countries served)

‘14

‘13

‘12

‘11

one billion

$891m

$790m

$632m

forty-five

31

‘14

‘13

‘12

‘11

19

16

+ growth and evolution

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 

FORM 10-K 
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934   
For the fiscal year ended December 31, 2014 
Commission file number: 000-52170 

INNERWORKINGS, INC. 
(Exact name of registrant as specified in its charter) 

Delaware
(State or other jurisdiction of incorporation or organization)

20-5997364
(I.R.S. Employer Identification No.)

600 West Chicago Avenue, Suite 850 , Chicago, IL 60654
(Address of principal executive offices) (Zip Code)

(312) 642-3700
(Registrants’ telephone number, including area code)

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class
Common Stock, $0.0001 par value

Name of each exchange on which registered
Nasdaq Global Market

Securities registered pursuant to Section 12(g) of the Act: None 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. 
Yes   (cid:133)     No   (cid:95) 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. 
Yes   (cid:133)     No   (cid:95)   

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Act during the preceding 12 months (or for such 
shorter period that the registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days.    Yes   (cid:95)     No   (cid:133) 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data File required to be 
submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant 
was required to submit and post such files).    Yes   (cid:95)     No   (cid:133) 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein and will not be contained, to the best of 
registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K.   (cid:95) 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).    Yes   (cid:133)     No   (cid:95) 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions 
of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. (Check one): 

Large accelerated filer  (cid:133)

  Accelerated filer  (cid:95)

Non-accelerated filer  (cid:133)
(Do not check if a smaller 
reporting company)

Smaller reporting company  (cid:133)

The aggregate market value of the common equity held by non-affiliates of the registrant as of June 30, 2014, the last business day of the registrant’s most recent 
completed second quarter, was $316,956,806 (based on the closing sale price of the registrant’s common stock on that date as reported on the Nasdaq Global Market). 

As of February 25, 2014, the registrant had 53,946,282 shares of common stock, par value $0.0001 per share, outstanding which includes 1,072,005 shares of unvested 
restricted stock awards that have voting rights and are held by members of the Board of Directors and the Company’s employees. 

The registrant intends to file with the Securities and Exchange Commission a proxy statement pursuant to Regulation 14A within 120 days of the end of the fiscal year 
ended December 31, 2014. Portions of such proxy statement are incorporated by reference into Part III of this Annual Report on Form 10-K.  

DOCUMENTS INCORPORATED BY REFERENCE 

 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
   
TABLE OF CONTENTS 

Business
Risk Factors
Unresolved Staff Comments
Properties
Legal Proceedings
Mine Safety Disclosures

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
Selected Financial Data
Management’s Discussion and Analysis of Financial Condition and Results of Operations
Quantitative and Qualitative Disclosures about Market Risk
Financial Statements and Supplementary Data
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Controls and Procedures
Other Information

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accountant Fees and Services

Exhibits, Financial Statement Schedules

PART I

Item 1.
Item 1A.
Item 1B.
Item 2.
Item 3.
Item 4.

PART II

Item 5.
Item 6.
Item 7.
Item 7A.
Item 8.
Item 9.
Item 9A.
Item 9B.

PART III

Item 10.
Item 11.
Item 12.
Item 13.
Item 14.

PART IV

Item 15.

Signatures

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PART I 

Unless otherwise indicated or the context otherwise requires, references in this Annual Report on Form 10-K to “InnerWorkings, Inc.,” “InnerWorkings,” the 

“Company,” “we,” “us” or “our” are to InnerWorkings, Inc., a Delaware corporation, and its subsidiaries. 

Forward-Looking Statements  

Certain statements in this Annual Report on Form 10-K are “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as 
amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). These statements involve a number of risks,
uncertainties  and  other  factors  that  could  cause  our  actual  results,  performance  or  achievements  to  be  materially  different  from  any  future  results,  performance  or
achievements expressed or implied by these forward-looking statements. Factors which could materially affect such forward-looking statements can be found in Part I,
Item 1A entitled “Risk Factors” and Part II, Item 7 entitled “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in this Annual 
Report on Form 10-K. Investors are urged to consider these factors carefully in evaluating the forward-looking statements and are cautioned not to place undue reliance 
on such forward-looking statements. The forward-looking statements made herein are only made as of the date hereof and we undertake no obligation to publicly update
such forward-looking statements to reflect subsequent events or circumstances. 

Item 1.

Business

Our Company 

We are a leading global marketing execution firm for Fortune 500 brands across a wide range of industries. As a comprehensive outsourced enterprise solution,
we leverage proprietary technology, an extensive supplier network and deep domain expertise to streamline the creation, production and distribution of marketing and
promotional  materials,  signage  and  displays,  retail  experiences,  events  and  promotions,  and  product  packaging  across  every  major  market  worldwide.  The  items  we
source  are  generally  procured  through  the  marketing  supply  chain,  and  we  refer  to  these  items  collectively  as  marketing  materials.  Our  technology and  databases  of
product and supplier information are designed to capitalize on excess manufacturing capacity and other inefficiencies in the traditional marketing materials supply chain
to obtain favorable pricing while delivering high-quality products and services for our clients.      

Our proprietary software applications and databases create a fully-integrated solution that stores, analyzes and tracks the production capabilities of our supplier
network,  as  well  as  detailed  pricing  data.  As  a  result,  we  have  one  of  the  largest  independent  repositories  of  supplier  capabilities  and  pricing  data  for  suppliers  of
marketing materials around the world. We leverage our supplier capabilities and pricing data to match our orders with suppliers that are optimally suited to meet the
client’s needs at a highly competitive price. 

Through our network of more than 10,000 global suppliers, we offer a full range of print, fulfillment and logistics services that allow us to procure marketing
materials  of  virtually  any  kind.  The  breadth  of  our  product  offerings  and  services  and  the  depth  of  our  supplier  network  enable  us  to  fulfill  the  marketing  materials
procurement needs of our clients. By leveraging our technology and data, our clients are able to reduce overhead costs, redeploy internal resources and obtain favorable
pricing and service terms. In addition, our ability to track individual transactions and provide customized reports detailing procurement activity on an enterprise-wide 
basis provides our clients with greater visibility and control of their marketing materials expenditures. 

We  generate  revenue  by  procuring  and  purchasing  marketing  materials  from  our  suppliers  and  selling  those  products  to  our  clients.  We  procure  products  for
clients  across  a  wide  range  of  industries,  such  as  retail,  financial  services,  hospitality,  consumer  packaged  goods,  non-profits,  healthcare,  food  and  beverage, 
broadcasting  and  cable,  and  transportation.  Our  clients  fall  into  two  categories,  enterprise  and  middle  market.  We  enter  into  contracts  with  our  enterprise  clients  to
provide some, or substantially all, of their marketing materials, typically on a recurring basis. We provide marketing materials to our middle market clients on an order-
by-order basis.   

We  were  formed  in  2001,  commenced  operations  in  2002  and  converted  from  a  limited  liability  company  to  a  Delaware  corporation  in  January  2006.  Our
corporate  headquarters  are  located  in  Chicago,  Illinois.  For  the  year  ended  December  31,  2014,  we  served  more  than  7,000  clients.  We  have  increased  our  annual
revenue from $5.0 million in 2002 to $1.0 billion in 2014, representing a compound annual growth rate of 55.5%. 

As  of  December  31,  2014,  we  operated  in  71  global  office  locations.  We  organize  our  operations  into  three  segments  based  on  geographic  regions:  North
America, Latin America and EMEA. The North America segment includes operations in the United States and Canada; the Latin America segment includes operations
in Mexico, South America and Central America; and the EMEA segment includes operations in the United Kingdom, continental Europe, the Middle East, Africa and
Asia. We believe the opportunity exists to expand our business into new geographic markets. Our objective is to continue to increase our sales in the major markets in
the United States and internationally. We intend to hire or acquire more account executives within close proximity to these large markets. 

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Industry Overview 

Our  business  of  providing  marketing  execution  solutions  primarily includes  the  procurement  of  marketing  materials,  branded  merchandise  and  retail  displays.
Based on external sources, including Pira International, we estimate the market for marketing materials, branded merchandise and retail displays, in aggregate, to exceed
$200  billion  annually  in  the  United  States.  With  31%  of  our  2014  revenues  generated  from  our  international  segments,  there  is  also  significant  opportunity  for  our
marketing execution solutions outside the United States. 

Procurement of marketing materials is often dispersed across several areas of a business, including sales, marketing, communications and finance. The traditional
process  of  procuring,  designing  and  producing  an  order  often  requires  extensive  collaboration  by  manufacturers,  designers,  agencies,  brokers,  fulfillment  and  other
middlemen, which is highly inefficient for the customer, who typically pays a mark-up at each intermediate stage of the supply chain. Consolidating marketing activities
across the organization represents an opportunity to reduce total expenditure and decrease the number of vendors in the marketing supply chain. 

To  become  more  competitive,  many  businesses  seek  to  focus  on  their  core  competencies  and  outsource  non-core  business  functions,  which  typically  include 
marketing execution. According to a recent report issued by HfS Research Ltd, the global business process outsourcing market is expected to reach $380 billion by 2017,
representing 25% growth over 2012. 

We seek to capitalize on the trends impacting the marketing supply chain and the movement towards outsourcing of non-core business functions by leveraging our

propriety technology, expansive database, extensive supplier network and purchasing power. 

Our Solution  

Utilizing our proprietary technology and data, we provide our clients a global solution to procure and deliver marketing materials at favorable prices. Our network

of more than 10,000 global suppliers offers a wide variety of products and a full range of print, fulfillment and logistics services. 

Our procurement software and database seeks to capitalize on excess manufacturing capacity and other inefficiencies in the traditional supply chain for marketing
materials.  We  believe  that  the  most  competitive  prices  we  obtain  from  our  suppliers  are  offered  by  the  suppliers  with  the  most  unused  capacity.  We  utilize  our
technology to: 

•
•
•

greatly increase the number of suppliers that our clients can access efficiently;
obtain favorable pricing and deliver high quality products and services for our clients; and
aggregate our purchasing power.

Our  proprietary  technology  and  data  streamline  the  procurement  process  for  our  clients  by  eliminating  inefficiencies  within  the  traditional  marketing  or  print
supply  chain  and  expediting  production.  However,  our  technology  cannot  manage  all  of  the  variables  associated  with  procuring  marketing  materials,  which  often
involves extensive collaboration among numerous parties. Effective management of the procurement process requires that dedicated and experienced personnel work
closely with both clients and suppliers. Our account executives and production managers perform that critical function. 

Account executives act as the primary sales staff to our clients. Production managers manage the entire procurement process for our clients to ensure timely and
accurate delivery of the finished product. For each order we receive, a production manager uses our technology to gather specifications, solicit bids from the optimal
suppliers, establish pricing with the client, manage production and purchase and coordinate the delivery of the finished product. 

Each client is assigned an account executive and one or more production managers, who develop contacts with client personnel responsible for authorizing and
making purchases. Our largest clients often are assigned multiple production managers. In certain cases, our production managers function on-site at the client. Whether 
on-site or off-site, a production manager functions as a virtual employee of the client. As of December 31, 2014, we had over 650 production managers, including over
300  production  managers  working  on-site  at  our clients. Although our  clients fall  into  two categories, enterprise  and  middle  market,  the production  process  for each
client category is substantially similar. 

Our Proprietary Technology 

Our proprietary technology is a fully-integrated solution that stores equipment profiles for our supplier network and price data for orders we quote and execute.
Our technology allows us to match orders with the suppliers in our network that are optimally suited to produce an order at a highly competitive price. Our technology
also allows us to efficiently manage the critical aspects of the procurement process, including gathering order specifications, identifying suppliers, establishing pricing,
managing production and coordinating purchase and delivery of the finished product. 

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Our database stores the production capabilities  of our supplier network, as well as price and quote data for bids we receive and transactions we execute. As a
result, we maintain one of the largest independent repositories of equipment profiles and price data for suppliers of marketing materials. Our production managers use
this data to discover excess manufacturing capacity, select optimal suppliers, negotiate favorable pricing and efficiently procure high-quality products and services for 
our clients.  We rate our suppliers based on product quality, customer service and overall satisfaction. This data is stored in our database and used by our production
managers during the supplier selection process. 

We  believe  our  proprietary  technology  allows  us  to  procure  marketing  materials  more  efficiently  than  traditional  manual  or  semi-automated  systems  used  by 

many printers and print brokers in the marketplace. Our technology includes the following features: 

•

•

•

•

•

Customized order management.   Our solution automatically generates customized data entry screens based on product type and guides the production
manager  to  enter  the  required  job  specifications.  For  example,  if  a  production  manager  selects  “envelope”  in  the  product  field,  the  screen  will
automatically prompt the production manager to specify the size, paper type, window size and placement and display style.

Cost management.   Our solution reconciles supplier invoices to executed orders to ensure the supplier adhered to the pricing and other terms contained
in the order. In addition, it includes checks and balances that allow us to monitor important financial indicators relating to an order, such as projected
gross margin and significant job alterations.

Standardized  reporting.  Our  solution  generates  transaction  reports  that  contain  quote,  supplier  capability,  price  and  customer  service  information
regarding the orders the client has completed with us. These reports can be customized, sorted and searched based on a specified time period or the
type of product, price or supplier. In addition, the reports give our clients insight into their spend for each individual job and on an enterprise-wide 
basis, which allows the client to track the amounts it spends on job components such as paper, production and logistics.

Task-tracking.  Our solution creates a work order checklist that sends e-mail reminders to our production managers regarding the time elapsed between
certain  milestones  and  the  completion  of  specified  deliverables.  These  automated  notifications  enable  our  production  managers  to  focus  on  more
critical aspects of the process and eliminate delays.

Historical price baseline.  Some of our larger clients provide us with pricing data for orders they completed before they began to use our solution. For
these clients, our solution automatically compares our current price for a job to the price obtained by the client for a comparable historical job, which
enables us to demonstrate on an ongoing basis the cost savings we provide.

We have created customized e-commerce stores on our client and third party platforms to order pre-selected products, such as personalized stationery, marketing 

brochures, and promotional products. Automated order processes can send requests to our vendors for fulfillment or printing of variable print on demand products. 

Our Clients 

We procure marketing materials for corporate clients across a wide range of industries, such as retail, financial services, hospitality, consumer packaged goods,
non-profits, healthcare, food and beverage, broadcasting and cable, and transportation. Our clients also include printers that outsource jobs to us because they do not
have the requisite capabilities or capacity to complete an order. For the year ended December 31, 2014, we served more than 7,000 clients through approximately 6,000
suppliers. For the years ended December 31, 2012, 2013 and 2014, our largest customer accounted for 8%, 5% and 6% of our revenue, respectively. Revenue from our
top ten clients accounted for 32%, 30% and 28% of our revenue in 2012, 2013 and 2014, respectively. 

We  generate  revenue  by  procuring  and  purchasing  marketing  materials  from  our  suppliers  and  selling  those  products  to  our  clients.  Our  clients  fall  into  two
categories, enterprise and middle market. We enter into contracts with our enterprise clients to provide some or substantially all of their marketing materials, typically on
a recurring basis. Our contracts with our enterprise clients are generally for a three to five year term with a termination right upon advance notice ranging from 90 days
to twelve months. For the years ended December 31, 2012, 2013 and 2014, enterprise clients accounted for 75%, 77% and 79% of our revenue, respectively. We provide
marketing materials to our middle market clients on an order-by-order basis. For the years ended December 31, 2012, 2013 and 2014, middle market clients accounted
for 25%, 23% and 21% of our revenue, respectively. 

Our Products and Services 

We offer a full range of solutions to support the marketing execution needs of our clients. Our outsourced print management solution encompasses the design,
sourcing, and delivery of printed marketing materials such as direct mail, in-store signage, and marketing collateral. We provide a similar outsourced solution for the
design, sourcing, and delivery of other categories in the marketing supply chain, such as branded merchandise and product packaging. We also assist clients with the
management of events and promotions spending and related procurement needs. Our retail environments solution involves the design, sourcing, and installation of point
of sale displays, permanent retail fixtures, and overall store design. We also offer on-site outsourced creative studio services, as well as on-demand creative services. 

We offer comprehensive fulfillment and logistics services, such as kitting and assembly, inventory management and pre-sorting postage. These services are often
essential to  the completion of  the finished product. For example,  we assemble  multi-level direct mailings, insurance benefits  packages  and  coupons  and  promotional 
incentives that are included with credit card and bank statements. We also provide creative services, including copywriting, graphics and website design, identity work
and marketing  collateral development, and pre-media  services, such as image and print-ready page  processing and proofing capabilities. Our e-commerce and online 
collaboration  technology  empowers  our  clients  with  branded  self-service  ecommerce  websites  that  prompt  quick  and  easy  online  ordering,  fulfillment,  tracking  and
reporting. 

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We agree to provide our clients with products that conform to the industry standard of a “commercially reasonable quality” and our suppliers in turn agree to 
provide us with products of the same quality. The quotes we execute with our clients typically include customary provisions that limit the amount of our liability for
product defects. To date, we have not experienced significant claims or liabilities relating to defective products. 

Our Supplier Network 

Our network of more than 10,000 global suppliers includes printers, graphic designers, paper mills and merchants, digital imaging companies, specialty binders,

finishing and engraving firms, fulfillment and distribution centers and manufacturers of displays and promotional items. 

These suppliers have been selected from among thousands of potential suppliers worldwide on the basis of price, quality and customer service. We direct requests 

for quotations to potential suppliers based on historical pricing data, quality control rankings and geographic proximity to a client or other criteria specified by our 
clients. In 2014, our top ten suppliers accounted for approximately 10% of our cost of goods sold, and no supplier accounted for more than 2% of our cost of goods sold. 

We have established a quality control program that is designed to ensure that we deliver high-quality products and services to our clients through the suppliers in 

our network. 

Sales and Marketing 

Our account executives sell our marketing execution solutions to corporate clients. As of December 31, 2014, we had approximately 400 account executives. Our
agreements with our account executives require them to market and sell our solutions on an exclusive basis and contain non-competition and non-solicitation provisions 
that apply during and for a specified period after the term of their service. 

We  expect  to  continue  our  growth  by  recruiting  and  retaining  highly  qualified  account  executives  and  providing  them  with  the  tools  to  be  successful  in  the
marketplace.  There  are  a  large  number  of  experienced  sales  representatives  globally  and  we  believe  that  we  will  be  able  to  identify  additional  qualified  account
executives from this pool of individuals. We also expect to augment our sales force through selective acquisitions of other businesses that offer marketing execution
services, including print brokers that employ experienced sales personnel with established client relationships. 

We believe that we offer account executives an attractive opportunity because they can utilize our vast supplier network, proprietary pricing data and customized
order management solution to sell to their clients virtually any type of marketing materials at a highly competitive price. In addition, the diverse production and service
capabilities of the suppliers in our network provide our account executives the opportunity to deliver a more complete product and service offering to their clients. We
believe we can better attract and retain experienced account executives than our competitors because of the breadth of products offered by our supplier network. 

To date, we have been successful in attracting and retaining qualified account executives. The integration process consists of training with our sales management,

as well as access to a variety of sales and educational resources that are available on our intranet. 

Competition 

Our marketing execution solutions compete with companies in the print industry and several print-related industries, including graphics art and digital imaging 
and fulfillment and logistics. As a result, we compete on some level with virtually every company that is involved in printing, from printers to graphic designers, pre-
press firms and fulfillment companies. 

Our  primary  competitors  are  printers  that  employ  traditional  methods  of  marketing  and  selling  their  printed  materials.  The  printers  with  which  we  compete
generally  own  and  operate  their  own  printing  equipment  and  typically  serve  clients  only  within  the  specific  product  categories  and  print  types  that  their  equipment
produces. 

We also compete with print management firms and brokers. These competitors generally do not own or operate printing equipment, and typically work with a
limited number of suppliers and have minimal financial investment in the quality of the products produced for their clients. Our industry experience indicates that several
of these competitors, such as Williams Lea, LogicSource and HH Global, offer print procurement services or enterprise software applications for the print industry. 

The principal elements of competition in marketing materials procurement are price, product quality, customer service and reliability. Although we believe our
business  delivers  products  and  services  on  competitive  terms,  our  business  and  the  marketing  execution  industry  are  relatively  new  and  are  evolving  rapidly.  The
individuals responsible for purchasing marketing materials at our prospective clients may prefer to utilize the traditional services offered by the printers with whom we
compete. Alternatively, some of these printers may elect to compete with us directly by offering procurement services or enterprise software applications, and their well-
established client relationships, industry knowledge, brand recognition, financial and marketing capabilities, technical resources and pricing flexibility may provide them
with a competitive advantage over us. 

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Intellectual Property 

We  rely  primarily  on  a  combination  of  copyright,  trademark  and  trade  secret  laws  to  protect  our  intellectual  property  rights.  We  also  protect  our  proprietary

technology through confidentiality and non-disclosure agreements with our employees and independent contractors. 

Our IT infrastructure provides a high level of security for our proprietary database. The storage system for our proprietary data is designed to ensure that power
and hardware failures do not result in the loss of critical data. The proprietary data is protected from unauthorized access through a combination of physical and logical
security measures, including firewalls, antivirus software, intrusion detection software, password encryption and physical security, with access limited to authorized IT
personnel. In addition to our security infrastructure, our system data is backed up and stored in a redundant facility on a daily basis to prevent the loss of our proprietary
data  due  to  catastrophic  failures  or  natural  disasters.  We  test  our  overall  IT  recovery  ability  and  co-location  facility  semi-annually  and  test  our  back-up  processes 
quarterly to verify that we can recover our business critical systems in a timely fashion. 

Employees 

As of December 31, 2014, we had approximately 1,600 employees and independent contractors in more than 30 countries.  We consider our employee relations to

be strong. 

Our Website 

Our website is http://www.inwk.com. We make available, free of charge through our website, our Annual Reports on Form 10-K, Quarterly Reports on Form 10-
Q,  and  Current  Reports  on  Form 8-K,  including  exhibits  and  any  amendments  to  those  reports,  filed  with  or  furnished  to  the  SEC.  We  make  these  reports  available
through our website as soon as reasonably practicable after our electronic filing of such materials with, or the furnishing of them to, the SEC.  The information contained
on our website is not a part of this Annual Report on Form 10-K and shall not be deemed incorporated by reference into this Annual Report on Form 10-K or any other 
public filing made by us with the SEC. 

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Item 1A.

Risk Factors

Set forth below are certain risk factors that could harm our business, results of operations and financial condition. You should carefully read the following risk
factors, together with the financial statements, related notes and other information contained in this Annual Report on Form 10-K. Our business, financial condition and
operating results may suffer if any of the following risks are realized. If any of these risks or uncertainties occur, the trading price of our common stock could decline
and you might lose all or part of your investment. This Annual Report on Form 10-K contains forward-looking statements that contain risks and uncertainties. Please 
refer to the discussion of “forward-looking statements” on page one of this Annual Report on Form 10-K in connection with your consideration of the risk factors and 
other important factors that may affect future results described below. 

Risks Related to Our Business 

Competition could substantially impair our business and our operating results. 

We compete with companies  in  the print industry and several  print-related industries, including graphics  art  and digital imaging, and  fulfillment and  logistics.
Competition in these industries is intense. Our primary competitors are printers that employ traditional methods of marketing and selling their printed materials. Many of
these printers, such as Quad/Graphics and R.R. Donnelley, have larger client bases and significantly more resources than we do. Print buyers may prefer to utilize the
traditional services offered by the printers with whom  we compete. Alternatively, some of these printers may elect to offer outsourced print procurement services or
enterprise software  applications, and their well-established client  relationships, industry  knowledge, brand recognition,  financial  and  marketing  capabilities, technical
resources and pricing flexibility may provide them with a competitive advantage over us. 

We also compete with a number of print management firms and brokers. Several of these competitors, such as Williams Lea, LogicSource and HH Global, offer
outsourced print procurement services or enterprise software applications for the print industry. These competitors, or new competitors that enter the market, may also
offer  print  procurement  services  similar  to  and  competitive with,  or  superior  to,  our  current  or  proposed  offerings  and  may  achieve  greater  market  acceptance.  In
addition,  a  software  solution  and  database  similar  to  our  proprietary  technology  could  be  created  over  time  by  a  competitor  with  sufficient  financial  resources  and
comparable experience in the print industry. If our competitors are able to offer comparable services, we could lose clients, and our market share could decline. 

Our  competitors  may  also  establish  cooperative  relationships  to  increase  their  ability  to  address  client  needs.  Increased  competition  may  lead  to  revenue

reductions, reduced gross margins or a loss of market share, any one of which could harm our business and our operating results. 

If our services do not achieve widespread commercial acceptance, our business will suffer. 

Most  companies  currently  coordinate  the  procurement  and  management  of  their  print  orders  with  their  own  employees  using  a  combination  of  telephone,
facsimile, e-mail, their own technology platforms and the Internet. Growth in the demand for our services depends on the adoption of our outsourcing model for print
procurement  services.  We  may  not  be  able  to  persuade  prospective  clients  to  change  their  traditional  print  management  processes.  Our  business  could  suffer  if  our
services are not accepted or are not perceived by the marketplace to be effective or valuable. 

If our suppliers do not meet our needs or expectations, or those of our clients, our business would suffer. 

The success of our business depends to a large extent on our relationships with our clients and our reputation for high quality marketing materials and marketing
execution services. We do not own printing presses or other manufacturing equipment. Instead, we rely on third-party suppliers to deliver the products and services that 
we provide to our clients. As a result, we do not directly control the products manufactured or the services provided by our suppliers. If our suppliers do not meet our
needs or expectations, or those of our clients, our professional reputation may be damaged, our business would be harmed and we could be subject to legal liability. 

A significant portion of our revenue is derived from a relatively limited number of large clients and any loss of, or decrease in sales to, these clients could harm our
results of operations. 

A significant portion of our revenue is derived from a relatively limited number of large clients. Revenue from our top ten clients accounted for 32%, 30% and
28% of our revenue during the years ended December 31, 2012, 2013 and 2014, respectively. Our largest client accounted for 8%, 5% and 6% of our revenue in 2012,
2013 and 2014, respectively. We are likely to continue to experience ongoing client concentration, particularly if we are successful in attracting large enterprise clients.
Moreover, there may be a loss or reduction in business from one or more of our large clients. It is also possible that revenue from these clients, either individually or as a
group, may not reach or exceed historical levels in any future period. The loss or significant reduction of business from our major clients would adversely affect our
results of operations. 

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A  significant  or  prolonged  economic  downturn,  or  a  dramatic  decline  in  the  demand  for  marketing  materials,  could  adversely  affect  our  revenue  and  results  of
operations. 

Our  results  of  operations  are  affected  directly  by  the  level  of  business  activity  of  our  clients,  which  in  turn  is  affected  by  the  level  of  economic  activity  and
cyclicality  in  the  industries  and  markets  that  they  serve.  Certain  of  our  products  are  sold  to  industries,  including  the  advertising,  retail,  consumer  products,  housing,
financial and pharmaceutical industries, that experience significant fluctuations in demand based on general economic conditions, cyclicality and other factors beyond
our control. Continued economic uncertainty or an economic downturn could result in a reduction of the marketing budgets of our clients or a decrease in the number of
marketing materials that our clients order from us. Reduced demand from one of these industries or markets could adversely affect our revenues, operating income and
profitability. 

A decrease in the number of our suppliers could adversely affect our business. 

Our  suppliers  are  not  contractually  required  to  continue  to  accept  orders  from  us.  If  production  capacity  at  a  significant  number  of  our  suppliers  becomes
unavailable, we will be required to use fewer suppliers, which could significantly limit our ability to serve our clients on competitive terms. In addition, we rely on price
bids  provided  by  our  suppliers  to  populate  our  database.  If  the  number  of  our  suppliers  decreases  significantly,  we  may  not  be  able  to  obtain  sufficient  pricing
information  for  our  database,  which  could  adversely  affect  our  ability  to  obtain  favorable  pricing  for  our  clients  and  adversely  affect  our  operating  income  and
profitability. 

We may face difficulties as we expand our operations into countries in which we have limited operating experience. 

Aggregate revenue from our Latin America and EMEA segments (collectively referred to as the International segment in prior years) represented 18%, 26% and
31% of total revenue for the years ended December 31, 2012, 2013 and 2014, respectively. We intend to expand our global footprint, which may involve expanding into
countries  other  than  those  in  which  we  currently  operate  or  increasing  our  operations  in  countries  where  we  currently  have  limited  operations and  resources.  Our
business outside of the United States is subject to various risks, including: 

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changes in economic and political conditions;
changes  in  and  compliance  with  international  and  domestic  laws  and  regulations,  including  anti-corruption  laws  such  as  the  U.S.  Foreign  Corrupt
Practices Act and the U.K. Anti-Bribery Act;
wars, civil unrest, acts of terrorism and other conflicts;
natural disasters;
compliance with and changes in tariffs, trade restrictions, trade agreements and taxations;
difficulties in managing or overseeing foreign operations;
limitations on the repatriation of funds because of foreign exchange controls;
political and economic corruption;
less developed and less predictable legal systems than those in the United States; and
intellectual property laws of countries which do not protect our intellectual property rights to the same extent as the laws of the United States.

The occurrence or consequences of any of these factors may lead to significant legal or compliance expenses and may restrict our ability to operate in the affected

region or result in the loss of clients in the affected region or other regions, which could adversely affect our revenue, operating income and profitability. 

As  we  expand  our  business  in  foreign  countries,  we  will  become  exposed  to  increased  risk  of  loss  from  foreign  currency  fluctuations  and  exchange  controls,
particularly the strengthening of the U.S. dollar against major currencies, as well as longer accounts receivable payment cycles. We have limited control over these risks,
and if we do not correctly anticipate changes in international economic and political conditions, we may not alter our business practices in time to avoid adverse effects. 

The European economy continues to experience overall weakness as a result of lingering high unemployment, sovereign debt issues and tightening of government
budgets.  Continued  weak  economic  conditions  in  Europe  could  adversely  affect  our  results  of  operations  in  the  European  countries  in  which  we  conduct  business.
Additionally, concerns persist regarding the debt burden of certain of the countries that have adopted the euro currency (the “euro zone”) and their ability to meet future 
financial obligations, as well as concerns regarding the overall stability of the euro to function as a single currency among the diverse economic, social and political
circumstances within the euro zone. We conduct a portion of our business in euro. Although it remains uncertain whether significant changes in utilization of the euro
will occur or what the potential impact of such changes in the euro zone or globally might be, a material shift in circulation of the euro could result in disruptions to our
business and negatively impact our results of operations. 

If we are unable to expand the number of our account executives, or if a significant number of our account executives leave InnerWorkings, our ability to increase
our revenues could be negatively impacted. 

Our ability to expand our business will depend largely on our ability to attract additional account executives with established client relationships. Competition for
qualified  account  executives  can  be  intense  and  we  may  be  unable  to  hire  such  individuals.  Any  difficulties  we  experience  in  expanding  the  number  of  our  account
executives could have a negative impact on our ability to expand our client base, increase our revenue and continue our growth. 

In  addition,  we  must  retain  our  current  account  executives  and  properly  incentivize  them  to  obtain  new  clients  and  maintain  existing  client  relationships.  If  a
significant number of our account executives leave InnerWorkings and take their clients with them, our revenue could be negatively impacted. Although we have entered
into non-competition agreements with our account executives, we may need to litigate to enforce our rights under these agreements, which could be time-consuming, 
expensive and ineffective. A  significant  increase in the turnover rate among  our  current  account  executives could also increase our recruiting  costs  and decrease  our
operating efficiency and productivity, which could lead to a decline in the demand for our services. 

9

  
  
  
  
  
  
  
  
   
  
  
  
  
  
If we are unable to expand our enterprise client base, our revenue growth rate may be negatively impacted. 

As part of our growth strategy, we seek to attract new enterprise clients and expand relationships with existing enterprise and middle market clients. If we are
unable  to  attract  new  enterprise  clients  or  expand  our  relationships  with  our  existing  enterprise  and  middle  market  clients,  our  ability  to  grow  our  business  will  be
hindered. 

Most of our clients may terminate their relationships with us on short notice and with no penalties or limited penalties. 

Our  middle  market  clients,  which  accounted  for  approximately  25%,  26%  and  21%  of  our  revenue  for  the  years  ended  December  31,  2012,  2013  and  2014,
respectively, typically use our services on an order-by-order basis rather than under long-term contracts. These clients have no obligation to continue using our services
and may stop purchasing from us at any time. We have entered into contracts with our enterprise clients, which accounted for approximately 75%, 77% and 79% of our
revenue for the years ended December 31, 2012, 2013 and 2014, respectively, that are generally for three to five year terms. Most of these contracts, however, permit the
clients to terminate our engagements upon prior notice ranging from 90 days to 12 months with limited or no penalties. 

The  volume  and  type  of  services  we  provide  our  clients  may  vary  from  year  to  year  and  could  be  reduced  if  a  client  were  to  change  its  outsourcing  or  print
procurement strategy. If a significant number of our middle market or enterprise clients elect to terminate or not to renew their engagements with us, or if the volume of
their print orders decreases, our business, operating results and financial condition could suffer. 

We may not be able to develop or implement new systems, procedures and controls that are required to support the anticipated growth in our operations. 

Our revenue increased from $5.0 million in 2002 to $1.0 billion in 2014, representing a compound annual growth rate of 55.5%. Between January 1, 2002 and
December 31, 2014, the number of our employees and independent contractors increased from 21 to approximately 1,600. Continued growth could place a significant
strain on our ability to: 

recruit, motivate and retain qualified account executives, production managers and management personnel;
preserve our culture, values and entrepreneurial environment;
develop and improve our internal administrative infrastructure and execution standards; and

•
•
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• maintain high levels of client satisfaction.

To manage our growth, we must implement and maintain proper operational and financial controls and systems. Further, we will need to manage our relationships
with various clients and suppliers. We cannot give any assurance that we will be able to develop and implement, on a timely basis, the systems, procedures and controls
required to support the growth in our operations or effectively manage our relationships with various clients and suppliers. If we are unable to manage our growth, our
business, operating results and financial condition could be adversely affected.   

Our business and stock price may be adversely affected if our internal control over financial reporting is not effective. 

Section 404 of the Sarbanes-Oxley Act of 2002 requires companies to conduct a comprehensive evaluation of their internal control over financial reporting. To
comply with this statute, each year we are required to document and test our internal control over financial reporting; our management is required to assess and issue a
report concerning our internal control over financial reporting; and our independent registered public accounting firm is required to report on the effectiveness of our
internal control over financial reporting. 

In  this  Annual  Report  on  Form  10-K,  we  reported  that  our  internal  control  over  financial  reporting  were  effective  as  of  December  31,  2014.  See  “Item  9A. 

Controls and Procedures.” 

However, we cannot assure that we will not discover other material weaknesses in the future. The existence of one or more material weaknesses could result in
errors in our financial statements, and substantial costs and resources may be required to rectify these or other internal control deficiencies, and may subject us to risk of
litigation,  for  which  we  may incur  substantial  costs  regardless  of  its  outcome.  If  we  cannot  produce reliable  financial  reports,  investors  could  lose confidence  in  our
reported financial information, the market price of our common stock could decline significantly, we may be unable to obtain additional financing to operate and expand
our business, and our business and financial condition could be harmed. 

10

  
  
  
  
  
  
  
   
  
  
  
  
The global integration of our technology platform may result in business interruptions. 

We are currently implementing a common technology platform across our global operations. The implementation of and such changes to our technology platform
and related software carry risks such as cost overruns, project delays and business interruptions and delays.  If we experience a material business interruption as a result
of this process, it could have a material adverse effect on our business, financial position and results of operations. 

Security and privacy breaches may damage client relations and inhibit our growth.  

The secure and uninterrupted operation of our information technology systems is critical to our business. These systems host our own confidential information as
well as third-party data, which may be targeted by sophisticated cyber attacks or other attempted intrusions. If we are the victim of a significant data security breach, or
if  our clients  perceive  that we  are unable to protect  the security  of their  confidential information, we could  suffer harm  to  our  reputation  with clients, be exposed  to
liability, and incur significant remediation costs, which could have a material adverse effect on our business, financial position, and results of operations. 

A decrease in levels of excess capacity in the commercial print industry could have an adverse impact on our business. 

We believe that for the past several years the U.S. commercial print industry has experienced significant levels of excess capacity. Our business seeks to capitalize
on  imbalances  between  supply  and  demand  in  the  print  industry  by  obtaining  favorable  pricing  terms  from  suppliers  in  our  network  with  excess  capacity.  Reduced
excess capacity in the print industry generally, and in our supplier network specifically, could have an adverse impact on our ability to execute our business strategy and
on our business results and growth prospects. 

Our inability to protect our intellectual property rights may impair our competitive position. 

If we fail to protect our intellectual property rights adequately, our competitors could replicate our proprietary technology and processes and offer similar services,
which would harm our competitive position. We rely primarily on a combination of trademark and trade secret laws and confidentiality and nondisclosure agreements to
protect our proprietary technology. We cannot be certain that the steps we have taken to protect our intellectual property rights will be adequate or that third parties will
not  infringe or misappropriate our rights  or imitate  or duplicate our  services or  methodologies.  We may need to litigate  to enforce our intellectual property rights or
determine the validity and scope of the rights of others. Any such litigation could be time-consuming and costly. 

If we are unable to maintain our proprietary technology, demand for our services, and, therefore our revenue could decrease. 

We rely heavily on our proprietary technology to procure marketing materials for our clients. To keep pace with changing technologies and client demands, we
must correctly interpret and address market trends and enhance the features and functionality of our technology in response to these trends, which may lead to significant
research and development costs. We may be unable to accurately determine the needs of print buyers or the trends in the marketing materials industry or to design and
implement the appropriate features and functionality of our technology in a timely and cost-effective manner, which could result in decreased demand for our services 
and a corresponding decrease in our revenue. 

In  addition,  we  must  protect  our  systems  against  physical  damage  from  fire,  earthquakes,  power  loss,  telecommunications  failures,  computer  viruses,  hacker
attacks, physical break-ins and similar events. Any software or hardware damage or failure that causes interruption or an increase in response time of our proprietary
technology could reduce client satisfaction and decrease usage of our services. 

If the key members of our management team do not remain with us in the future, our business, operating results and financial condition could be adversely affected.

Our future success will depend to a significant extent on the continued services of Eric Belcher, our Chief Executive Officer, Ryan Spohn, our Controller and
interim Chief Financial Officer, John Eisel, our Chief Operating Officer, and Ron Provenzano, our General Counsel. The loss of the services of these individuals could
adversely affect our business, operating results and financial condition and could divert other senior management time in searching for their replacements. 

We may not be able to identify suitable acquisition candidates, effectively integrate newly acquired businesses or achieve expected profitability from acquisitions. 

Part of our growth strategy is to increase our revenue and the markets that we serve through the acquisition of additional businesses. We are actively considering
certain  acquisitions  and  will  likely  consider  others  in  the  future.  There  can  be  no  assurance  that  suitable  candidates  for  acquisitions  can  be  identified  or,  if  suitable
candidates are identified, that acquisitions can be completed on acceptable terms, if at all. Even if suitable candidates are identified, any future acquisitions may entail a
number of risks that could adversely affect our business and the market price of our common stock, including the integration of the acquired operations, diversion of
management’s attention, risks of entering markets in which we have limited experience, adverse short-term effects on our reported operating results, the potential loss of 
key employees of acquired businesses and risks associated with unanticipated liabilities. 

We have used, and expect to continue to use, shares of our common stock to pay for all or a portion of our acquisitions. If the owners of potential acquisition
candidates are not willing to receive our common stock in exchange for their businesses, our acquisition prospects could be limited.  Future acquisitions could also result
in  accounting  charges,  potentially  dilutive  issuances  of  equity  securities  and  increased  debt  and  contingent  liabilities,  including  liabilities  related  to  unknown  or
undisclosed circumstances, any of which could have a material adverse effect on our business and the market price of our common stock. 

11

  
  
  
  
  
  
  
  
  
  
  
  
  
  
    
Our business is subject to seasonal sales fluctuations, which could result in volatility or have an adverse effect on the market price of our common stock. 

Our business is subject to some degree of sales seasonality. Historically, the percentage of our annual revenue earned during the third and fourth fiscal quarters
has been higher due, in part, to a greater number of orders for marketing materials in anticipation of the year-end holiday season. If our business continues to experience 
seasonality,  we  may  incur  significant  additional  expenses  during  our  third  and  fourth  quarters,  including  additional  staffing  expenses.  Consequently,  if  we  were  to
experience lower than expected revenue during any future third or fourth quarter, whether from a general decline in economic conditions or other factors beyond our
control, our expenses may not be offset, which would have a disproportionate impact on our operating results and financial condition for that year. Such fluctuations
in our operating results could result in volatility or have an adverse effect on the market price of our common stock. 

Price fluctuations in raw materials costs could adversely affect the margins on our orders. 

The print industry relies on a constant supply of various raw materials, including paper and ink. Prices within the print industry are directly affected by the cost of
paper, which is purchased in a price sensitive market that has historically exhibited price and demand cyclicality. Prices are also affected by the cost of ink. Our profit
margin and profitability are largely a function of the rates that our suppliers charge us compared to the rates that we charge our clients. If our suppliers increase the price
of our print orders, and we are not able to find suitable or alternative suppliers, our profit margin may decline. 

If any of our products cause damages or injuries, we may experience product liability claims. 

Clients and third parties who claim to suffer damages or an injury caused by our products may bring lawsuits against us. Defending lawsuits arising out of any of
the products we provide to our clients could be costly and absorb substantial amounts of management attention, which could adversely affect our financial performance.
A significant product liability judgment against us could harm our reputation and business. 

If any of our key clients fails to pay for our services, our profitability would be negatively impacted. 

We take full title and risk of loss for the printed products we procure from our suppliers. Our obligation to pay our suppliers is not contingent upon receipt of
payment from our clients. In 2012, 2013 and 2014, our revenue was $789.6 million, $891.0 million and $1,000.1 million, respectively, and our top ten clients accounted
for 32%, 30% and 28%, respectively, of such revenue. If any of our key clients fails to pay for our services, our profitability would be negatively impacted. 

Our ability to raise capital in the future may be limited, and our failure to raise capital when needed could prevent us from growing. 

We may in the future be required to raise capital through public or private financing or other arrangements. Such financing may not be available on acceptable
terms, or at all, and our failure to raise capital when needed could harm our business. Additional equity financing may be dilutive to the holders of our common stock,
and debt financing, if available, may involve restrictive covenants and could reduce our profitability. If we cannot raise funds on acceptable terms, we may not be able to
grow our business or respond to competitive pressures. 

Risks Related to Ownership of Our Common Stock 

The trading price of our common stock has been and may continue to be volatile. 

The trading prices of many small, mid-cap companies are highly volatile. Since our initial public offering in August 2006 through December 31, 2014, the closing

sale price of our common stock as reported by the Nasdaq Global Market has ranged from a low of $1.92 on March 2, 2009 to a high of $18.69 on October 9, 2007. 

Certain factors may continue to cause the market price of our common stock to fluctuate, including: 

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fluctuations in our quarterly financial results or the quarterly financial results of companies perceived to be similar to us;
changes in market valuations of similar companies;
changes in economic and political conditions in the United States or abroad;
success of competitive products or services;
changes in our capital structure, such as future issuances of debt or equity securities;
announcements by us, our competitors, our clients or our suppliers of significant products or services, contracts, acquisitions or strategic alliances;
regulatory developments in the United States or foreign countries;
litigation involving our company, our general industry or both;
additions or departures of key personnel;
investors’ general perception of us; and
changes in general industry and market conditions.

In addition, if the stock market in general experiences a loss of investor confidence, the trading price of our common stock could decline for reasons unrelated to
our business, financial condition or results of operations.  If any of the foregoing occurs, it could cause our stock price to fall and may expose us to class action lawsuits
that, even if unsuccessful, could be costly to defend and a distraction to management.  As a result, you could lose all of part of your investment. 

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Our  quarterly  results  are  difficult  to  predict  and  may  vary  from  quarter  to  quarter,  which  may  result  in  our  failure  to  meet  the  expectations  of  investors  and
increased volatility of our stock price. 

The continued use of our services by our clients depends, in part, on the business activity of our clients and our ability to meet their cost saving needs, as well as
their own changing business conditions. The time between our payment to the supplier and our receipt of payment from our clients varies with each job and client. In
addition, a significant percentage of our revenue is subject to the discretion of our enterprise and middle market clients, who may stop using our services at any time,
subject, in the case of most of our enterprise clients, to advance notice requirements. Therefore, the number, size and profitability of jobs may vary significantly from
quarter to quarter. As a result, our quarterly operating results are difficult to predict and may fall below the expectations of current or potential investors in some future
quarters, which could lead to a significant decline in the market price of our stock. This may lead to volatility in our stock price. The factors that are likely to cause these
variations include: 

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the demand for our marketing execution solutions;
the use of outsourced enterprise solutions;
clients’ business decisions regarding the quantities of marketing materials they purchase;
the number, timing and profitability of our jobs, unanticipated contract terminations and job postponements; 
new product introductions and enhancements by our competitors;
changes in our pricing policies;
our ability to manage costs, including personnel costs; and
costs related to possible acquisitions of other businesses.

Concentration  of  ownership  of  our  common  stock  among  our  executive  officers,  directors  and  principal  stockholders  may  prevent  investors  from  influencing
significant corporate decisions. 

As  of  December  31,  2014,  our  executive  officers,  directors  and  stockholders  of  more  than  10%  of  our  common  stock  beneficially  owned  or  controlled
approximately  37%  of  our  common  stock. If  these  stockholders  choose  to  act  together,  they  may  be  able  to  exercise  significant  influence  over  all  matters  requiring
stockholder approval, including the election of directors, any amendments to our certificate of incorporation and significant corporate transactions. Without the consent
of these stockholders, we could be delayed or prevented from entering into transactions (including the acquisition of our company by third parties) that may be viewed as
beneficial to us or our other stockholders. In addition, this significant concentration of stock ownership may adversely affect the trading price of our common stock if
investors perceive disadvantages in owning stock in a company with controlling stockholders. 

We do not currently intend to pay dividends, which may limit the return on your investment in us. 

We have not declared or paid any cash dividends on our common stock. We currently intend to retain all available funds and any future earnings for use in the

operation and expansion of our business and do not anticipate paying any cash dividends in the foreseeable future. 

If our board of directors authorizes the issuance of preferred stock, holders of our common stock could be diluted and harmed. 

Our  board  of  directors  has  the  authority  to  issue  up  to  5,000,000 shares  of  preferred  stock  in  one  or  more  series  and  to  establish  the  preferred  stock’s  voting 
powers, preferences and other rights and qualifications without any further vote or action by the stockholders. The issuance of preferred stock could adversely affect the
voting  power  and  dividend  liquidation  rights  of  the  holders  of  common  stock.  In  addition,  the  issuance  of  preferred  stock  could  have  the  effect  of  making  it  more
difficult for a third party to acquire, or discouraging a third party from acquiring, a majority of our outstanding voting stock or otherwise adversely affect the market
price of our common stock. It is possible that we may need to raise capital through the sale of preferred stock in the future. 

Item 1B.

Unresolved Staff Comments

None.   

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Item 2.

Properties

Properties 

Our principal executive offices are located in Chicago, Illinois. We have 24 other office locations in the United States and 46 office locations in 36 other countries
around  the  world.  These  other  offices  are  located  in  Canada,  Chile,  Brazil,  Peru,  Mexico,  Argentina,  the  United  Kingdom,  France,  Switzerland,  Denmark,  Czech
Republic, Germany, Ireland, Russia, China, Hong Kong, Australia and various other countries, and are principally used for sales, operations, finance, administration and
warehousing. We believe that our facilities are generally suitable to meet our needs for the foreseeable future; however, we will continue to seek additional space as
needed  to  satisfy  our  growth.  All  of  the  properties  where  we  conduct  our  business  are  leased.  The  terms  of  the  leases  vary  and  have  expiration  dates  ranging  from
December 31, 2014 to November 21, 2021.   

Item 3.

Legal Proceedings

For information on our legal proceedings, see Note 10 to the Consolidated Financial Statements included in this Annual Report on Form 10-K. 

Item 4.

Mine Safety Disclosures

Not applicable. 

14

  
  
  
  
    
  
Item 5.

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities

Market Information 

PART II 

Our common stock is listed and traded on the Nasdaq Global Select Market under the symbol “INWK”. The following table sets forth the high and low sales 

prices for our common stock as reported by the Nasdaq Global Select Market for each of the periods listed. 

2013
First Quarter
Second Quarter
Third Quarter
Fourth Quarter

2014
First Quarter
Second Quarter
Third Quarter
Fourth Quarter

Holders 

High

Low

15.80
15.16
12.29
10.46

8.62
8.86
8.96
9.44

$
$
$
$

$
$
$
$

12.00
9.35
9.75
5.54

6.79
6.90
7.80
6.56

  $
  $
  $
  $

  $
  $
  $
  $

As of March 6, 2015, there were 50 holders of record of our common stock. The holders of our common stock are entitled to one vote per share. 

Dividends 

We currently do not intend to pay any dividends on our common stock. We intend to retain all available funds and any future earnings for use in the operation and
expansion of our business. Any determination in the future to pay dividends will depend upon our financial condition, capital requirements, operating results and other
factors deemed relevant by our board of directors, including any contractual or statutory restrictions on our ability to pay dividends. 

Recent Sales of Unregistered Securities 

On  September  4,  2014,  we  issued  214,579  unregistered  shares  of  our  common  stock  to  the  sellers  of  Eyelevel,  Inc.,  an  Oregon  corporation,  and  452,092
unregistered shares of our common stock to the sellers of EYELEVEL s.r.o., a Czech Republic limited liability company, EYELEVEL Solutions Ltd., a United Kingdom
limited company, EYELEVEL,  LLC, a Russian limited liability company, EYELEVEL RETAIL SOLUTIONS CONSULTORIA LTDA, a Brazilian limited liability
company,  Taizhou  EYELEVEL  Store  Fixtures  Co.,  Ltd.,  a  Chinese  limited  liability  company,  EYELEVEL  Solution  Pty  Ltd  CAN  158  690  432,  an  Australian
proprietary limited company, and EYELEVEL Limited, a Hong Kong company. The shares were issued as partial consideration in connection with the acquisition of
these companies. All such shares of common stock were issued in reliance upon the exemption from registration provided by Section 4(a)(2) of the Securities Act, as the
shares were issued to the owners of a business acquired in a privately negotiated transaction not involving a public offering or solicitation. 

Issuer Purchases of Equity Securities 

The following table provides information relating to our purchase of shares of our common stock in fourth quarter of 2014. All these purchases reflect shares

withheld upon vesting of restricted stock for minimum tax withholding obligations.  

Period

Number of Shares 
Purchased(1)

Average Price Paid 
Per Share

Total Number of 
Shares Purchased as 
Part of Publicly 
Announced Plans or 
Programs

Maximum Number 
of Shares that May 
Yet Be Purchased 
Under the Plans or 
Programs

10/1/14-10/31/14
11/1/14-11/30/14
12/1/14-12/31/14

Total

$

33
9,277
-
9,310    $

8.82
8.14
-
8.14   

- 
- 
- 
-   

-
-
-
- 

(1) Total number of shares delivered to us by employees to satisfy the mandatory tax withholding requirement upon vesting of restricted stock.

On  February  12,  2015,  we  announced  that  our  Board  of  Directors  approved  a  share  repurchase  program  providing  us  authorization  to  repurchase  up  to  an
aggregate of $20 million of our common stock through open market and privately negotiated transactions over a two-year period. The timing and amount of any share 
repurchases will be determined based on market conditions, share price and other factors, and the program may be discontinued or suspended at any time. Repurchases
will be made in compliance with SEC rules and other legal requirements. 

15

  
  
  
  
   
  
    
  
  
  
  
  
  
  
  
 
 
   
 
   
   
 
 
Stock Performance Graph 

The information contained in the following chart is not considered to be “soliciting material,” or “filed,” or incorporated by reference in any past or future filing 

by the Company under the Securities Act or Exchange Act unless, and only to the extent that, the Company specifically incorporates it by reference. 

The following graph assumes $100 was invested on December 31, 2009 in the common stock of the Company, and each of the following indices and assumes

reinvestment of any dividends.  The stock price performance on the graph below is not necessarily indicative of future stock price performance. 

INWK
NASDAQ Market Index
Dow Jones Business Support Services Index

  Dec. 31, 2009
100
  $
100
  $
100
  $

Dec. 31, 2010
111
$
117
$
110
$

Dec. 31, 2011
158
$
115
$
114
$

Dec. 31, 2012     Dec. 31, 2013
132
234    $
$
184
133    $
$
191
144    $
$

Dec. 31, 2014
132
$
209
$
197
$

16

  
  
  
  
  
 
Item 6.

Selected Financial Data

The following table presents selected consolidated financial and other data as of and for the periods indicated. You should read the following information together
with  the  more  detailed  information  contained  in  “Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations”  and  our  consolidated 
financial statements and the accompanying notes. 

Consolidated statements of operations data:
Revenue
Cost of goods sold
Gross profit
Selling, general and administrative expenses
Depreciation and amortization
Change in fair value of contingent consideration
Preference claim settlement charge
VAT settlement charge
Goodwill impairment charge
Intangible asset impairment charges
Restructuring and other charges
Income (loss) from operations
Gain on sale of investments
Interest income
Interest expense
Other, net
Total other income (expense)
Income (loss) before income taxes
Income tax expense (benefit)
Net income (loss)
Net income (loss) per share of common stock:

Basic
Diluted

Shares used in per share calculations:

Basic
Diluted

Consolidated balance sheet data:
Cash and cash equivalents
Working capital(1)
Total assets
Revolving credit facility(2)
Capital leases
Total stockholders’ equity

$

  $

$
$

$

2010

Year ended December 31,
2011
2013
2012
(in thousands, except per share amounts)

$

482,212
366,200   
116,012
91,796
9,009
-
-
-
-
-
-   

15,207
3,578
151
(1,928)

(49)  
1,752   
16,959
5,749   
11,210    $

$

632,314
484,932   
147,382
115,818
10,172
(1,702)
950
-
-
-
-   

22,144
3,948
182
(2,251)

-   
1,879   
24,023
7,407   
16,616    $

789,585    $
612,026     
177,559     
146,124     
10,790     
(27,689)    
1,099     
1,485     
-     
-     
-     
45,750     
1,196     
66     
(2,438)    
94     
(1,082)    
44,668     
5,874     
38,794    $

$

890,960
688,934   
202,026
183,443
13,664
(31,331)
-
-
37,908
-
4,322   
(5,980)
-
76
(2,954)

(357)  
(3,235)  
(9,215)

(556)  
(8,659)   $

0.25
0.24

$
$

0.36
0.34

$
$

0.79    $
0.76    $

(0.17)
(0.17)

$
$

45,704
47,582

46,428
48,818

48,811     
51,240     

50,875
50,875

2014

1,000,133
770,674 
229,459
195,006
17,723
(37,873)
-
-
-
2,710
- 
51,893
-
57
(4,428)
(747)
(5,118)
46,775
2,313 
44,462 

0.85
0.84

52,095
53,104

2010

2011

As of December 31,
2012
(in thousands)

2013

2014

$

5,259
64,982
279,925
47,400
28
160,184

$

13,219
65,815
457,653
60,000
65
181,725

17,219    $
84,489     
514,780     
65,000     
-     
242,952     

$

18,606
57,766
614,667
69,000
-
245,442

22,578
95,160
631,250
104,539
-
296,147

(1) Working capital represents accounts receivable, unbilled revenue, inventories, prepaid expenses and other current assets, offset by accounts payable, accrued 

(2)

expenses and other current liabilities.
The Company entered into a Credit Agreement, dated as of August 2, 2010, subsequently amended most recently as of September 25, 2014 to fund acquisitions 
and for general working capital purposes.

17

  
  
   
  
  
 
 
   
 
     
 
 
 
 
 
      
      
 
 
   
 
      
 
Item 7.

Management’s Discussion and Analysis of Financial Condition and Results of Operations

The  following  discussion  should  be  read  in  conjunction  with  the  consolidated  financial  statements  and  accompanying  notes,  which  appear  elsewhere  in  this
Annual  Report  on  Form 10-K.  It  contains  forward-looking  statements  that  involve  risks  and  uncertainties.  Our  actual  results  could  differ  materially  from  those
anticipated  in  these  forward-looking  statements  as  a  result  of  various  factors,  including  those  discussed  below  and  elsewhere  in  this  Annual  Report  on  Form 10-K, 
particularly in Part I, Item 1A “Risk Factors.” 

Overview 

We are a leading global marketing execution firm for Fortune 500 brands across a wide range of industries. As a comprehensive outsourced enterprise solution,
we leverage proprietary technology, an extensive supplier network and deep domain expertise to streamline the creation, production and distribution of marketing and
promotional  materials,  signage  and  displays,  retail  experiences,  events  and  promotions,  and  product  packaging  across  every  major  market  worldwide.  The  items  we
source  are  generally  procured  through  the  marketing  supply  chain,  and  we  refer  to  these  items  collectively  as  marketing  materials.  Our  technology and  databases  of
product and supplier information are designed to capitalize on excess manufacturing capacity and other inefficiencies in the traditional marketing materials supply chain
to obtain favorable pricing while delivering high-quality products and services for our clients. Since 2002, we have expanded from a regional focus to a national and now
global focus. 

Our proprietary software applications and databases create a fully-integrated solution that stores, analyzes and tracks the production capabilities of our supplier
network,  as  well  as  detailed  pricing  data.  As  a  result,  we  have  one  of  the  largest  independent  repositories  of  supplier  capabilities  and  pricing  data  for  suppliers  of
marketing materials around the world. We leverage our supplier capabilities and pricing data to match our orders with suppliers that are optimally suited to meet the
client’s needs at a highly competitive price. 

Through our network of more than 10,000 global suppliers, we offer a full range of print, fulfillment and logistics services that allow us to procure marketing
materials  of  virtually  any  kind.  The  breadth  of  our  product  offerings  and  services  and  the  depth  of  our  supplier  network  enable  us  to  fulfill  the  marketing  materials
procurement needs of our clients. By leveraging our technology and data, our clients are able to reduce overhead costs, redeploy internal resources and obtain favorable
pricing and service terms. In addition, our ability to track individual transactions and provide customized reports detailing procurement activity on an enterprise-wide 
basis provides our clients with greater visibility and control of their marketing materials expenditures. 

We generate revenue by procuring and purchasing products from our suppliers and selling those products to our clients. We procure products for clients across a
wide range of industries, such as retail, financial services, hospitality, consumer packaged goods, non-profits, healthcare, food and beverage, broadcasting and cable, and 
transportation. Our clients fall into two categories, enterprise and middle market. We enter into contracts with our enterprise clients to provide some, or substantially all,
of their marketing materials, typically on a recurring basis. We provide marketing materials to our middle market clients on an order-by-order basis. 

We  were  formed  in  2001,  commenced  operations  in  2002  and  converted  from  a  limited  liability  company  to  a  Delaware  corporation  in  January  2006.  Our
corporate headquarters are located in Chicago, Illinois. As of December 31, 2014, we had approximately 1,600 employees and independent contractors in more than 30
countries.  We  organize  our  operations  into  three  segments  based  on  geographic  regions:  North  America,  Latin  America  and  EMEA.     In  2014,  we  generated  global
revenue from third parties of $688.9 million in the North America segment, $99.7 million in the Latin America segment and $211.5 million in the EMEA segment. We
believe the opportunity exists to expand our business into new geographic markets. Our objective is to continue to increase our sales in the major print markets in the
United States and internationally. We intend to hire or acquire more account executives within close proximity to these large markets. 

Revenue 

We generate revenue through the procurement of marketing materials for our clients. Our annual revenue was $789.6 million, $891.0 million and $1,000.1 million
in 2012, 2013 and 2014, respectively, reflecting growth rates of 12.8% and 12.3% in 2013 and 2014, respectively, as compared to the corresponding prior year. Our
revenue is generated from two different types of clients: enterprise and middle market. Enterprise clients usually order marketing materials in higher dollar amounts and
volume than our middle market clients. We categorize a client as an enterprise client if we have a contract with the client for the provision of marketing materials on a
recurring basis; if the client has signed an open-ended purchase order, or a series of related purchase orders; or if the client has enrolled in our e-stores program, which 
enables the client to make online purchases of marketing materials on a recurring basis. We categorize all other clients as middle market. We enter into contracts with
our enterprise clients to provide some or a specific portion of their marketing products on a recurring basis. Our contracts with enterprise clients are generally three to
five years, subject to termination by either party upon prior notice ranging from 90 days to twelve months. 

Several of our enterprise clients have outsourced substantially all of their recurring marketing materials needs to us. We provide marketing materials to our middle
market clients on an order-by-order basis. For the years ended December 31, 2012, 2013 and 2014, enterprise clients accounted for 75%, 77% and 79% of our revenue,
respectively, while middle market clients accounted for 25%, 23% and 21% of our revenue, respectively. 

Our revenue consists of the prices paid to us by our clients for marketing materials. These prices, in turn, reflect the amounts charged to us by our suppliers plus
our gross profit. Our gross profit margin, in the case of some of our enterprise clients, is fixed by contract or, in the case of middle market clients, is dependent on prices
negotiated on a job-by-job basis. Once either type of client accepts our pricing terms, the selling price is established and we procure the product for our own account in
order to re-sell it to the client. We take full title and risk of loss for the product upon shipment. The finished product is typically shipped directly from our supplier to a
destination specified by our client. Upon shipment, our supplier invoices us for its production costs and we invoice our client. 

18

  
  
  
  
  
  
    
  
  
  
  
Our revenue from enterprise clients tends to generate lower gross profit margins than our revenue from middle market clients because the gross profit margins
established in our contracts with large enterprise clients are generally lower than the gross profit margins typically realized in our middle market business. Although our
enterprise  revenue  generates  lower  gross  profit  margins,  our  enterprise  business  tends  to  be  as  profitable  as  our  middle  market  business  on  an  operating  profit  basis
because the commission expense associated with enterprise clients is generally lower. 

Cost of Goods Sold and Gross Profit 

Our cost of goods sold consists primarily of the price at which we purchase products from our suppliers. Our selling price, including our gross profit, in the case
of some of our enterprise clients, is based on a fixed gross margin established by contract or, in the case of middle market clients, is determined at the discretion of the
account executive or production manager within predetermined parameters. Our gross margins on our enterprise clients are typically lower than our gross margins on our
middle market clients. As a result, our cost of goods sold as a percentage of revenue for our enterprise clients is typically higher than those for our middle market clients.
Our gross profit for years ended December 31, 2012, 2013 and 2014 was $177.6 million, $202.0 million and $229.5 million, or 22.5%, 22.7% and 22.9% of revenue,
respectively. 

Operating Expenses and Income (Loss) from Operations 

Our  selling,  general  and  administrative  expenses  consist  of  commissions  paid  to  our  account  executives,  compensation  costs  for  our  management  team  and
production  managers  as  well  as  compensation  costs  for  our  finance  and  support  employees,  public  company  expenses,  and  corporate systems,  legal  and  accounting,
facilities and travel and entertainment expenses. Selling, general and administrative expenses as a percentage of revenue were 18.5%, 20.6% and 19.5% in 2012, 2013
and 2014, respectively. 

We  accrue  for  commissions  when  we  recognize  the  related  revenue.  Some  of  our  account  executives  receive  a  monthly  draw  to  provide  them  with  a  more
consistent income stream. The cash paid to our account executives in advance of commissions earned is reflected as a prepaid expense on our balance sheet. As our
account  executives  earn  commissions,  a  portion  of  their  commission  payment  is  withheld  and  offset  against  their  prepaid  commission  balance,  if  any.  Our  prepaid
commission balance, net of accrued earned commissions not yet paid, decreased to $3.0 million as of December 31, 2014 from $4.1 million as of December 31, 2013. 

We agree to provide our clients with marketing materials that conform to the industry standard of a “commercially reasonable quality,” and our suppliers in turn 
agree to provide us with products of the same quality. In addition, the quotes we execute with our clients include customary industry terms and conditions that limit the
amount of our liability for product defects. Product defects have not had a material adverse effect on our results of operations. 

We  are required to  make payment  to  our  suppliers for  completed  print jobs regardless  of whether our  clients  make payment  to  us. Our bad  debt  expense  was

approximately $1.7 million, $1.3 million and $2.0 million in 2012, 2013 and 2014, respectively. 

Our income (loss) from operations for 2012, 2013 and 2014 was $45.7 million, $(6.0) million and $51.9 million, respectively. 

19

  
  
  
  
  
  
  
  
Critical Accounting Policies 

Revenue Recognition 

We  recognize  revenue  upon  meeting  all  of  the  following  revenue  recognition  criteria,  which  is  typically  met  upon  shipment  or  delivery  of  our  products  to
customers: (i) persuasive evidence of an arrangement exists through customer contracts and orders, (ii) the customer takes title and assumes the risks and rewards of
ownership, (iii) the sales price charged is fixed or determinable as evidenced by customer contracts and orders, and (iv) collectability is reasonably assured. Unbilled
revenue relates to shipments that have been made to customers for which the related account receivable has not yet been billed. 

In accordance with ASC 605-45, Revenue Recognition – Principal Agent Considerations, we generally report revenue on a gross basis because we are the primary 
obligor  in  our  arrangements  to  procure  marketing  materials  and  other  products  for  our  customers.  Under  these  arrangements,  we  are  responsible  for  the  fulfillment,
including the acceptability, of the marketing materials and other products. In addition, we (i) determine which suppliers are included in our network, (ii) have discretion
to  select  from  among  the  suppliers  within  our  network,  (iii)  are  obligated  to  pay  our  suppliers  regardless  of  whether  we  are  paid  by  our  customers,  and  (iv)  have
reasonable  latitude  to  establish  exchange  price.  In  some  transactions,  we  also  have  general  inventory  risk  and  are  involved  in  the  determination  of  the  nature  or
characteristics of the marketing materials and products. When we are not the primary obligor, revenues are reported on a net basis. 

We recognize revenue for creative and other services provided to our customers which may be delivered in conjunction with the procurement of printed materials
at  the  time  when  delivery  and  customer  acceptance  occur  and  all  other  revenue  recognition  criteria  are  met.  We  recognize  revenue  for  creative  and  other  services
provided on a stand-alone basis upon completion of the service. Service revenue has not been material to our overall revenue to date. 

Accounts Receivable and Allowance for Doubtful Accounts 

The  carrying  amount  of  accounts  receivable  is  reduced  by  an  allowance  that  reflects  management’s  best  estimate  of  the  amounts  that  will  not  be  collected. 
Management individually reviews all accounts receivable balances and, based on an assessment of current creditworthiness, estimates the portion, if any, of the balance
that will not be collected. These estimates of balances that will not be collected are based on historical write offs and recoveries of accounts receivable. The estimates of
recovery can change based on actual experience and therefore can affect the level of reserves we place on existing accounts receivables. Fully reserved receivables are
reviewed  on  a  monthly  basis  and  uncollectible  accounts  are  written  off  when  all  reasonable  collection  efforts  have  been  exhausted.  We  believe  our  reserve  level  is
appropriate  considering  the  quality  of  the  portfolio  as  of  December  31,  2014.  While  credit  losses  have  historically  been  within  expectations  and  the  provisions
established, we cannot guarantee that our credit loss experience will continue to be consistent with historical experience. 

Goodwill and Other Intangibles 

Goodwill  represents  the  excess  of  purchase  price  and  related  costs  over  the  value  assigned  to  the  net  tangible  and  identifiable  intangible  assets  of  businesses
acquired. In accordance with ASC 350, Intangibles—Goodwill and Other, goodwill is not amortized, but instead is tested for impairment annually, or more frequently if
circumstances indicate a possible impairment may exist. Absent any interim indicators of impairment, we test for goodwill impairment as of as of the first day of the
fourth fiscal quarter of each year. 

Under ASC 350, an entity is permitted to first assess qualitative factors to determine whether it is more likely than not that the fair value of a reporting unit is less
than its carrying amount as a basis for determining whether it is necessary to perform the quantitative goodwill impairment test. If the quantitative test is required, in the
first step, the fair value for each reporting unit is compared to its book value including goodwill. In the case that the fair value is less than the book value, a second step
is performed which compares the implied fair value of goodwill to the book value of goodwill. The fair value for the goodwill is determined based on the difference
between the fair value of the reporting unit and the net fair values of the identifiable assets and liabilities. If the implied fair value of the goodwill is less than the book
value of the goodwill, the difference is recognized as an impairment. 

We define our three reporting units as North America, Latin America and EMEA. At October 1, 2014, we elected to perform the quantitative impairment test for
each of our three reporting units. In performing this test, we determined the fair value of the reporting units based on the income approach. Under the income approach,
the fair value of a reporting unit is calculated based on the present value of estimated future cash flows. No impairment was identified as of October 1, 2014 as a result of
this test. We do not believe that goodwill is impaired as of December 31, 2014. 

 In  the  third  quarter  of  2013,  we  recorded  a  non-cash,  goodwill  impairment  charge  of  $37.9  million.  For  additional  information  related  to  the  goodwill

impairment, see the discussion of our results of operations below. 

Intangible  assets  other  than  goodwill  acquired  in  business  combinations  are  recorded  at  fair  value.  We  review  each  business  acquisition  to  identify  intangible
assets other than goodwill acquired, which include customer lists, non-competition agreements, patents, trade names and trademarks. Our significant acquired intangible
assets subject to estimation of fair value primarily include acquired customer lists. For customer list assets, the nature of the customer relationships makes an estimation
of the reproduction or replacement costs highly subjective. As there is a specific earnings stream that can be associated exclusively with the customer relationships, we
believe that the discounted cash flow method is the most appropriate valuation methodology to determine the fair value of the customer relationships. 

20

  
  
  
  
  
  
  
  
  
  
  
  
ASC 350 also requires that intangible assets with estimable useful lives be amortized over their respective estimated useful lives to the estimated residual values
and reviewed for impairment when impairment indicators exist. Our intangible assets consist of customer lists, trade names, noncompete agreements and patents. Our
customer lists are being amortized using the economic useful life method over their estimated weighted-average useful lives of approximately 14 years. Our noncompete 
agreements, trade names and patents are being amortized on the straight-line basis over their estimated weighted-average useful lives. As of December 31, 2014, the net 
balance of our intangible assets was $44.9 million. 

In the fourth quarter of 2014, we recorded a non-cash, intangible asset impairment charge of $2.7 million. For additional information related to the intangible asset

impairment, see the discussion of our results of operations below. 

Contingent Purchase Consideration 

In connection with certain of the Company’s business acquisitions accounted for under ASC 805, contingent purchase consideration is payable in cash or shares
of our stock upon the achievement of certain performance measures over future periods. For these acquisitions, the Company has estimated and recorded the fair value of
the purchase consideration obligation, whereby fair value is determined based on the present value of the potential contingent purchase price. The Company has recorded
$87.3 million and $32.6 million in contingent purchase consideration obligations at December 31, 2013 and 2014, respectively. Changes in estimated fair value of the
contingent purchase consideration obligations are recorded in the Company’s results from operations. Adjustments to the estimated fair value of the contingent purchase
consideration are based on estimates of probability of achievement of earnings targets based on actual results and forecasts of the earnings of the companies acquired.
These forecast estimates can change based on macroeconomic conditions as well as the overall success of the business in retaining existing business and gaining new
business. 

Stock-Based Compensation 

The  Company  accounts for  stock-based  compensation  awards  in  accordance  with  ASC  718,  Compensation-Stock  Compensation.  Compensation  expense  is 
measured by determining the fair value using the Black-Scholes option valuation model and is then recognized over the requisite service period of the awards, which is
generally the vesting period, on a straight-line basis for the entire award. This valuation model requires assumptions, which impact the assumed fair value, including the
expected  life  of  the  stock  option,  the  risk-free  interest  rate,  expected  volatility  of  the  Company's  stock  over  the  expected  life  and  the  expected  dividend  yield.  The
Company uses historical data to determine these assumptions and if these assumptions change significantly for future grants, share-based compensation expense will 
fluctuate in future years. 

Expected  term  is  estimated  based  on  historical  experience  related  to  similar  awards,  giving  consideration  to  the  contractual  terms  of  the  stock-based  awards, 
vesting schedules and expectations of future employee behavior. We believe that historical experience provides the best estimate of future expected life. The risk-free 
interest  rate is  based  on  actual U.S. Treasury zero-coupon rates for  bonds  commensurate  with the  expected  term. The  expected volatility assumption is  based  on the
historical volatility of our common stock over a period commensurate with the expected term. 

Stock-based  compensation  cost  recognized  during  the  period  is  based  on  the  portion  of  the  share-based  payment  awards  that  are  ultimately  expected  to  vest. 
Accordingly,  stock-based  compensation  cost  recognized  has  been  reduced  for  estimated  forfeitures.  Forfeitures  are  estimated  at  the  time  of  grant  and  revised,  if 
necessary, in subsequent periods if actual forfeitures differ from those estimates. 

The Company recorded $6.2 million, $4.7 million and $5.4 million in compensation expense related to stock-based compensation, for the years ended December 

31, 2012, 2013 and 2014, respectively.  

Income Taxes 

We operate in numerous states and countries through our various subsidiaries, and must allocate our income, expenses, and earnings under the various laws and
regulations of each of these taxing jurisdictions. Accordingly, our provision for income taxes represents our total estimate of the liability that we have incurred in doing
business each year in all of our locations. Deferred income tax balances reflect the effects of temporary differences between the carrying amounts of assets and liabilities
and their tax bases and are stated at enacted tax rates expected to be in effect when taxes are actually paid or recovered. In determining whether we need to record a
valuation allowance against our deferred tax assets, management must make a number of estimates, assumptions and judgments, including estimates of future earnings
and taxable income. We establish a valuation allowance to reduce deferred tax assets to the amount we believe is more likely than not to be realized. The determination
to record or release valuation allowances requires significant judgment. 

As  a result of  certain realization requirements  of  ASC  718,  we  have  not  recorded  certain  deferred  tax assets  that arose directly  from  tax deductions related  to
equity compensation that are greater than the compensation recognized for financial reporting. As of December 31, 2014, we have $13.4 million and $11.4 million in
federal and state tax deductions, respectively, related to stock option exercises which have not been recorded but are available to reduce taxable income in future periods.
These deductions will be recorded to additional paid in capital in the period in which they are realized. 

21

  
  
  
  
  
  
  
  
  
  
  
Recent Accounting Pronouncements 

In  July  2013,  the  FASB  issued  Accounting  Standards  Update  No.  2013-11,  Presentation  of  an  Unrecognized  Tax  Benefit  When  a  Net  Operating  Loss
Carryforward, a Similar Tax Loss, or a Tax Credit Carryforward Exists (“ASU 2013-11”) to provide guidance on the presentation of unrecognized tax benefits. This 
update requires that companies net their unrecognized tax benefits against all same-jurisdiction net operating losses or tax credit carryforwards that would be used to
settle the position with a tax authority. We adopted ASU 2013-11 on January 1, 2014, and it did not have an effect on our consolidated financial statements. 

In April 2014, the FASB issued Accounting Standards Update No. 2014-08 Reporting Discontinued Operations and Disclosures of Disposals of Components of
an Entity (“ASU 2014-08”). ASU 2014-08 provides a narrower definition of discontinued operations than under existing GAAP. The standard update requires that only
disposals of components of an entity (or groups of components) that represent a strategic shift that has or will have a major effect on the reporting entity’s operations are 
reported  in  the  financial  statements  as  discontinued  operations.  The  standard  also  provides  guidance  on  the  financial  statement  presentations  and  disclosures  of
discontinued operations. The standard is effective prospectively for disposals (or classifications of businesses as held-for-sale) of components of an entity that occur in
annual or interim periods beginning after December 15, 2014. 

In  May  2014,  the  FASB  issued  Accounting  Standards  Update  No.  2014-09,  Revenue  from  Contracts  with  Customers  (Topic  606)  (“ASU  2014-09”),  which 
amends the existing accounting standards for revenue recognition. ASU 2014-09 is based on principles that govern the recognition of revenue at an amount an entity
expects to be entitled when products are transferred to customers. ASU 2014-09 will be effective for the Company beginning on January 1, 2017. Early adoption is not
permitted. The new revenue standard may be applied retrospectively to each prior period presented or retrospectively with the cumulative effect recognized as of the date
of adoption. We are currently evaluating the impact of adopting the new revenue standard on our consolidated financial statements. 

In  August  2014,  the  FASB  issued  Accounting  Standards  Update  No.  2014-15,  Presentation  of  Financial  Statements  -  Going  Concern  (“ASU  2014-15”).  This 
standard requires management to evaluate whether there are conditions and events that raise substantial doubt about the entity's ability to continue as a going concern
and to provide disclosures in certain circumstances. The standard is effective for annual and interim periods beginning after December 15, 2016. We do not expect this
guidance to have a material impact on our consolidated financial statements. 

Voluntary Change in Accounting Policy 

During the quarter ended September 30, 2014, we voluntarily changed the date of our annual goodwill impairment test from the last day of the fiscal year to the
first  day  of  the  fourth  quarter.  This  voluntary  change  is  preferable  under  the  circumstances  as  it  provides  us  with  additional  time  to  complete  our  annual  goodwill
impairment testing in advance of our year-end reporting and results in better alignment with our strategic forecasting and budgeting process. The voluntary change in
accounting  principle  related  to  the  annual  testing  date  did  not  delay,  accelerate  or  avoid  an  impairment  charge.  This  change  was  not  applied  retrospectively  as  it  is
impracticable to do so because retrospective application would require application of significant estimates and assumptions with the use of hindsight. Accordingly, the
change has been applied prospectively. 

22

  
  
  
  
  
  
Results of Operations 

The following table sets forth our consolidated statements of operations data for the periods presented as a percentage of our revenue: 

Consolidated statements of income data:
Revenue
Cost of goods sold

Gross profit
Selling, general and administrative expenses
Depreciation and amortization
Change in fair value of contingent consideration
Preference claim settlement charge
VAT settlement charge
Goodwill impairment charge
Intangible asset impairment charges
Restructuring and other charges

Income (loss) from operations
Other income (expense)

Income (loss) before income taxes
Income tax expense (benefit)

Net income (loss)

Comparison of years ended December 31, 2012, 2013 and 2014 

Revenue 

Our revenue by segment for each of the years presented was as follows: 

2012

Year ended December 31,
2013

2014

100.0%   
77.5 

100.0%
77.3 

22.5 
18.5 
1.4 
(3.5)    
0.1 
0.2 
- 
- 
- 

5.8 
(0.1)    

5.7 
0.7 

22.7
20.6
1.5
(3.5)
-
-
4.3
-
0.5 

(0.7)
(0.4)

(1.0)
(0.1)

4.9%   

(1.0)% 

100.0%
77.1 

22.9
19.5
1.8
(3.8)
-
-
-
0.3
- 

5.2
(0.5)

4.7
0.2 

4.4%

North America
Latin America
EMEA
Other(1)

Revenue

2012

% of Total

Years ended December 31,
2013

% of Total

(dollars in thousands)

2014

% of Total

  $

648,800
59,200
83,305
(1,720)  

82.2% $

7.5
10.6
(0.2)  

658,022
89,286
145,030

(1,378)  

73.9%  $
10.0 
16.3 
(0.2)  

688,990
100,163
216,617

(5,637)  

68.9%
10.0
21.7
(0.6)

  $

789,585 

100.0%  $

890,960 

100.0%  $

1,000,133 

100.0%

(1)

“Other” consists of intersegment eliminations, shared service activities and unallocated corporate expenses.

2014 compared to 2013. Our revenue increased by $109.2 million, or 12.3%, from $891.0 million in 2013 to $1,000.1 million in 2014. 

North America 

North America revenue increased by $31.0 million, or 4.7%, from $658.0 million in 2013 to $689.0 million in 2014. This increase is driven primarily by organic new enterprise account

growth, offset by the 2013 loss of a portion of a significant customer which impacted the first quarter of 2014 by $8.8 million. 

Latin America   

Latin America revenue increased by $10.9 million, or 12.2%, from $89.3 million in 2013 to $100.2 million in 2014. This increase is driven primarily by organic new enterprise account
growth and existing customer growth in the region, offset by foreign currency exchange rate impact of approximately $9.1 million. Excluding foreign currency impacts, Latin America revenue
growth was $20.0 million or 22.4%.  

EMEA 

EMEA  revenue  increased  by  $71.6  million,  or  49.4%,  from  $145.0  million  in  2013  to  $216.6  million  in  2014.  This  increase  is  driven  primarily  by  a  full  year  of  revenue  from  2013
acquisitions of $42.6 million and $29.0 million, or 20%, organic growth from new enterprise and growth with existing customers. The impact of foreign currency exchange rates was immaterial for
the full year. 

2013 compared to 2012. Our revenue increased by $101.4 million, or 12.8%, from $789.6 million in 2012 to $891.0 million in 2013. 

North America 

North America revenue increased by $9.2 million, or 1.4%, from $648.8 million in 2012 to $658.0 million in 2013. This increase is driven primarily by revenue from 2013 acquisitions of

$23.4 million and organic new enterprise account growth, offset by $26.0 million from the loss of a portion of a significant customer. 

Latin America   

Latin  America  revenue  increased by  $30.1  million,  or  50.8%,  from $59.2  million  in  2012  to $89.3 million  in  2013.  This  increase is  driven  primarily  by  organic  new  enterprise  account

growth in the region. 

EMEA 

EMEA  revenue increased  by  $61.7  million,  or  74.1%,  from  $83.3 million  in  2012  to  $145.0 million in  2013.  This increase is  primarily  due  to  $41.0  million  contributed  from  European

acquisitions in 2013 and 17% organic growth. 

Cost of goods sold 

2014 compared to 2013.  Our cost of goods sold increased by $81.7 million, or 11.9%, from $688.9 million in 2013 to $770.7 million in 2014. The increase is a result of the revenue growth 

in 2014. Our cost of goods sold as a percentage of revenue was 77.3% in 2013 and 77.1% in 2014. 

23

  
  
   
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
    
  
 
 
 
 
 
   
 
   
 
 
  
   
   
   
   
   
   
   
   
 
   
 
 
  
   
   
 
 
 
  
   
   
 
   
 
 
  
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
2013 compared to 2012.  Our cost of goods sold increased by $76.9 million, or 12.6%, from $612.0 million in 2012 to $688.9 million in 2013. The increase is a

result of the revenue growth in 2013. Our cost of goods sold as a percentage of revenue was 77.5% in 2012 and 77.3% in 2013. 

Gross Profit 

2014 compared to 2013.  Our gross profit as a percentage of revenue, which we refer to as gross margin, was 22.7% in 2013 and 22.9% in 2014. This increase

was primarily driven by favorable product category mix in 2014 compared to 2013. 

2013 compared to 2012. Our gross margin increased from 22.5% in 2012 to 22.7% in 2013. This increase was primarily driven by favorable product category mix

in 2013 compared to 2012. 

Selling, general and administrative expenses 

2014 compared to 2013. Selling, general and administrative expenses increased by $11.6 million, or 6.3%, from $183.4 million in 2013 to $195.0 million in 2014.
As  a  percentage  of  revenue,  selling,  general  and  administrative  expenses  decreased  from  20.6%  in  2013  to  19.5%  in  2014.  The  increase  in  selling,  general  and
administrative expenses is primarily due to incremental sales commission and cost of procurement staff to secure new enterprise accounts, $2.1 million of restatement-
related professional fees incurred during the first quarter of 2014 related to Productions Graphics and a reserve of $0.9 million for the loss on a secured asset sold to a
transactional customer in 2013, offset by $2.6 million in payments made to the former owner of Productions Graphics, net of cash recovered, during 2013. Excluding
restatement-related  professional  fees,  payments  to  the  former  owner  of  Productions  Graphics  in  each  period  and  the  secured  asset  reserve,  selling  general  and
administrative expenses as a percentage of revenue were 20.3% and 19.2% in 2013 and 2014, respectively. This decrease is due to leverage from increased sales over
fixed selling, general and administrative expenses and the elimination of losses from our Small and Medium Business (“SMB”) division. See Note 9 of the Consolidated
Financial Statements in Part II, Item 8, “Financial Statements and Supplementary Data” for further information related to Productions Graphics. 

2013 compared to 2012. Selling, general and administrative expenses increased by $37.3 million, or 25.5%, from $146.1 million in 2012 to $183.4 million in
2013. As a percentage of revenue, selling, general and administrative expenses increased from 18.5% in 2012 to 20.6% in 2013. The increase in selling, general and
administrative expenses is primarily due to incremental sales commission and cost of procurement staff to secure new enterprise accounts, increased professional fees
incurred in connection with ongoing litigation and current year acquisitions. The increase in selling, general and administrative expenses as a percent of revenue is due to
actual revenues being less than expected due to the loss of a portion of a significant customer and Europe revenues below forecast. 

Depreciation and amortization 

2014 compared to 2013. Depreciation and amortization expense increased by $4.1 million, or 29.7%, from $13.7 million in 2013 to $17.7 million in 2014. This
increase is due to a full year of amortization of intangibles related to 2013 acquisitions as well as additional depreciation related to the Company’s global enterprise 
resource planning system for which implementation began in the third quarter of 2013. As a percentage of revenue, depreciation and amortization expense increased
from 1.5% in 2013 to 1.8% in 2014. 

2013 compared to 2012. Depreciation and amortization expense increased by $2.9 million, or 26.6%, from $10.8 million in 2012 to $13.7 million in 2013. This
increase is due to an increase in amortization of intangibles related to recent acquisitions as well as the scheduled amortization of certain intangible assets which are not
consumed evenly over their useful lives, often resulting in more expense in earlier periods compared to a straight-line amortization pattern. As a percentage of revenue, 
depreciation and amortization expense increased from 1.4% in 2012 to 1.5% in 2013. 

Change in fair value of contingent consideration 

2014 compared to 2013. Income from the change in fair value of contingent consideration increased by $6.5 million, or 20.9%, from $31.3 million in 2013 to 

$37.9 million in 2014. Included in these amounts are $26.6 million and $7.2 million of reductions in the fair value of the contingent consideration liability in 2013 and 
2014, respectively, related to the acquisition of Productions Graphics. As of December 31, 2014, the fair value of the potential remaining $41.9 million contingent 
consideration payments was zero as we believe the likelihood of making any future payments is remote. See Note 9 of the Consolidated Financial Statements in Part II, 
Item 8, “Financial Statements and Supplementary Data” for further information related to Productions Graphics. 

Also included in the 2014 amount is a $30.4 million adjustment to reduce the liability relating to the DB Studios acquisition in 2013 due to a decrease in 

forecasted results. As of December 31, 2014, the fair value of the potential remaining $44.3 contingent consideration payments was estimated to be $5.2 million. 

2013 compared to 2012. Income from the change in fair value of contingent consideration increased by $3.6 million, or 13.2%, from $27.7 million in 2012 to 
$31.3 million in 2013. Included in these amounts are $25.4 million and $26.6 million of reductions in the fair value of the contingent consideration liability related to the 
acquisition of Productions Graphics discussed above. Contributing to the decrease was the reversal of the remaining $3.8 million contingent consideration liability for a 
prior year U.S. acquisition in 2013, as the final year targets were not achieved. 

24

  
  
  
    
  
    
  
  
  
   
  
  
  
Preference claim settlement charge 

In the fourth quarter of 2012, we recognized a $1.1 million charge related to the settlement of a lawsuit filed against us by the Trustee of the Circuit City 
Liquidating Trust (the “Trust”) in connection with the Circuit City Stores, Inc. bankruptcy proceedings. A settlement agreement was entered in January 2013 with the 
Trust resolving this preference claim as well our administrative and general unsecured claims against the Trust for a net payment to the Trust of $0.9 million.  

VAT settlement charge 

In the fourth quarter of 2012, we accrued a loss reserve of $1.5 million relating to a VAT assessment issued by Her Majesty’s Revenue and Customs (“HMRC”) 
to our United Kingdom subsidiary, InnerWorkings Europe Limited (formerly Etrinsic). In July 2013, we finalized settlement with the HMRC and received a refund of 
the amounts paid to HMRC in July 2012 less the settlement amount which was not materially different than the estimated reserve. 

Goodwill impairment charge 

No goodwill impairment charges were recognized during 2014 or 2012. 

In the third quarter of 2013, we recorded a non-cash, goodwill impairment charge of $37.9 million. Goodwill is tested for impairment annually, or more frequently
if circumstances indicate a possible impairment may exist. Absent any interim indicators of impairment, we test for goodwill impairment as of December 31 of each
year. In the third quarter of 2013, a change in our identified reporting units along with a decline in forecasted financial performance in 2013 compelled management to
re-perform the goodwill impairment test for these reporting units as of September 30, 2013. 

In the first step of the impairment test, we concluded that the carrying amount of the EMEA reporting unit exceeded its fair value, requiring us to perform the
second step of the impairment test to measure the amount of impairment loss, if any. The fair values of the North America and Latin America reporting units exceeded
their carrying values, and the second step was not necessary. Based upon fair value estimates of long-lived assets and discounted cash flows of the EMEA reporting unit, 
the  Company  compared  the  implied  fair  value  of  the  goodwill  in  this  reporting  unit  with  the  carrying  value.  The  test  resulted  in  a  $37.9  million  non-cash,  goodwill 
impairment charge which was recognized in the third quarter of 2013. 

Intangible asset impairment charges 

In the fourth quarter of 2014, we recognized a $2.7 million non-cash, intangible asset impairment charge related to certain customer lists acquired in prior year
business  combinations.  Due  to  the  loss  of  specific  customers  included  in  the  lists,  the  undiscounted  projected  cash  flows  from  those  customers  did  not  exceed  the
recorded book value of the customer lists as of December 31, 2014. As such, we recorded an impairment charge of $2.7 million to reduce the customer lists to their
respective fair values. Of the total charge, $2.4 million related to customer lists in the North America segment, and $0.3 million related to customer lists in the EMEA
segment. 

Restructuring and asset write down charges 

No restructuring charges were incurred during 2014 or 2012. 

During  the  third  quarter  of  2013,  the  Company  commenced  various  restructuring  actions  which  resulted  in  charges  of  $3.0  million  during  the  quarter.  These
actions  consisted  of  the  termination  of  49  employees  who  were  provided  with  severance  benefits  in  accordance  with  benefit  plans  previously  communicated  to  the
affected  employee  group  or  in  accordance  with  local  employment  laws.  The  restructuring  charges  consisted  of  approximately  $0.4  million  of  cash  payments  to  the
terminated  employees  and  $2.6  million  of  prepaid  commission  balances  written  off.  Prepaid  commission  balances  represent  cash  paid  to  our  account  executives  in
advance  of  commissions  earned  and  is  recorded  in  prepaid  expenses  on  the  balance  sheet.  For  employees  who  had  a  balance  and  were  affected  by  the  restructuring
actions, which primarily includes SMB account executives, the Company included these balances as part of the severance paid to these individuals. 

Our SMB division was one of the principal groups affected by the restructuring actions noted above. Recent performance below expectations led us to carry out
these restructuring initiatives, which included the employee terminations described above as well as a planned change from an exclusive cold calling strategy to more of
a warm lead customer acquisition strategy through a channel partner. In addition to these restructuring charges, we also recognized a charge during the third quarter for
the write-off of the prepaid commission balances of the remaining account executives in SMB. While these employees were not directly affected by the restructuring, a
change in their compensation structure resulted in an additional $1.3 million write off in the third quarter of 2013. 

25

  
  
  
  
  
  
  
  
  
  
  
  
  
Income (loss) from operations 

2014  compared  to  2013.   Income  (loss)  from  operations  increased  by  $57.9  million  from  $(6.0)  million  in  2013  to  $51.9  million  in 2014.  As  a  percentage  of
revenue, income (loss) from operations was (0.7)% and 5.2% in 2013 and 2014, respectively. This increase is primarily attributable to an increase in income from the
change in the fair value of contingent consideration, as well as the goodwill impairment charge and restructuring charges recognized in 2013 which are discussed above. 

2013  compared  to  2012.   Income  (loss)  from  operations  decreased  by  $51.7  million,  or  113.1%,  from  $45.7  million  in  2012  to  $(6.0)  million  in  2013.  As  a
percentage  of  revenue,  income  (loss)  from  operations  was  5.8%  and  (0.7)%  in  2012  and  2013,  respectively.  This  decrease  is  primarily  attributable  to  the  goodwill
impairment charge and restructuring charges discussed above, offset by an increase in income from the change in the fair value of contingent consideration. 

Other income and expense 

2014 compared to 2013. Other expense increased by $1.9 million from $3.2 million in 2013 to $5.1 million in 2014. The increase is primarily attributable to an
increase in interest expense of $1.5 million due to higher borrowing levels and a $0.5 million increase in foreign currency losses due to a decline in exchange rates for
certain assets denominated in foreign currencies. 

2013 compared to 2012. Other expense increased by $2.1 million from $1.1 million in 2012 to $3.2 million in 2013. The increase is primarily attributable to a
decrease  in  the  gain  on  sale  of  shares  of  Echo  Global  Logistics,  Inc.,  a  Nasdaq-listed  company,  of  $0.8  million  and  an  increase  in  foreign  currency  losses  of  $0.4
million and an increase in net interest expense of $0.6 million. 

Provision for income taxes   

2014 compared to 2013. Income tax expense increased by $2.9 million from a tax benefit of $0.6 million in 2013 to tax expense of $2.3 million in 2014. Our 

effective income tax rate was 6.0% and 4.9% in 2013 and 2014, respectively. Our effective income tax rate differs from the U.S. federal statutory rate each year due to 
certain operations that are subject to tax incentives, state and local taxes, and foreign taxes that are different than the U.S. federal statutory rate. In addition, the effective 
tax rate can be impacted each period by discrete factors and events. 

The effective tax rates for 2013 and 2014 were affected by the fair value changes to contingent consideration and the goodwill impairment charge. Portions of the 

total gain recognized from fair value changes to contingent consideration relate to non-taxable acquisitions for which deferred taxes are not recognized, consistent with 
the treatment of goodwill and intangible assets for those acquisitions under U.S. GAAP. For the years ended December 31, 2013 and 2014, $27.1 million and $37.1 
million, respectively, was recognized as income from fair value changes to contingent consideration which did not result in recognition of a deferred tax liability, 
therefore, reducing the effective tax rate for these periods. This 2013 decrease was offset by the $37.9 million goodwill impairment charge since the goodwill was not 
deductible and the impairment does not result in a tax benefit.  

2013 compared to 2012.  Income tax expense decreased by $6.4 million, or 109.5%, from expense of $5.9 million in 2012 to tax benefit of $0.6 million in 2013. 
Our effective income tax rate was 13.1% and 6.0% in 2012 and 2013, respectively. For the years ended December 31, 2012 and 2013, $27.8 million and $27.1 million, 
respectively, was recognized as income from fair value changes to contingent consideration which did not result in recognition of a deferred tax liability, therefore, 
reducing the effective tax rate for these periods. This 2013 decrease was offset by the $37.9 million goodwill impairment charge since the goodwill was not deductible 
and the impairment does not result in a tax benefit. 

The effective tax rate for the year ended December 31, 2013 was also reduced by recognition of the 2012 R&D tax credit in the first quarter of 2013. On January 
2, 2013, the President signed the American Taxpayer Relief Act of 2012. The legislation retroactively extended the R&D tax credit for two years, from January 1, 2012 
through December 31, 2013. Our effective income tax rate for the year ended December 31, 2013 reflected the 2012 R&D tax credit of $0.3 million. 

Net income (loss) 

2014 compared to 2013.  Net income (loss) increased by $53.1 million from $(8.7) million in 2013 to $44.5 million in 2014. Net income (loss) as a percentage of
revenue  was  (1.0)%  and  4.4%  in  2013  and  2014,  respectively.  This  increase  is  primarily  attributable  to  an  increase  in  income  from  the  change  in  the  fair  value  of
contingent consideration, as well as the goodwill impairment charge and restructuring charges recognized in 2013 which are discussed above. 

2013 compared to 2012.  Net income (loss) decreased by $47.4 million, or 122.3%, from $ 38.8 million in 2012 to $(8.7) million in 2013. Net income (loss) as a
percentage of revenue was 4.9% and (1.0)% in 2012 and 2013, respectively. This decrease is primarily attributable to the goodwill impairment charge and restructuring
charges discussed above, offset by an increase in income from the change in the fair value of contingent consideration. 

26

  
  
  
  
  
    
  
  
  
  
  
  
  
  
Adjusted EBITDA 

Adjusted EBITDA, which represents income from operations with the addition of depreciation and amortization, stock-based compensation expense, change in 
the fair value of contingent consideration liabilities and other amounts itemized in the reconciliation table below, is considered a non-GAAP financial measure under 
SEC regulations. Income from operations is the most directly comparable financial measure calculated in accordance with GAAP. We present this measure as 
supplemental information to help our investors better understand trends in our business over time. Our management team uses Adjusted EBITDA to evaluate the 
performance of our business. Adjusted EBITDA is not equivalent to any measure of performance required to be reported under GAAP, nor should this data be 
considered an indicator of our overall financial performance and liquidity. Moreover, the Adjusted EBITDA definition we use may not be comparable to similarly titled 
measures reported by other companies. Our Adjusted EBITDA by segment for each of the years presented was as follows: 

2012

% of Total

Year ended December 31,
% of Total

2013
(dollars in thousands)

2014

% of Total

North America
Latin America
EMEA
Other(1)

  $

61,890
1,745
(2,664)
(23,754)  

166.3% $

4.7
(7.2)
(63.8)  

51,873
3,098
764
(28,834)  

192.8%  $

11.5 
2.8 
(107.2)    

57,662
5,273
5,893
(25,990)  

Adjusted EBITDA

  $

37,217   

100.0%  $

26,901   

100.0%  $

42,838   

134.6%
12.3
13.8
(60.7)

100.0%

(1)

“Other” consists of intersegment eliminations, shared service activities and corporate expenses which are not allocated to the operating segments as 
management does not consider them in evaluating segment performance.

2014 compared to 2013.  Adjusted EBITDA increased by $15.9 million, or 59.2%, from $26.9 million in 2013 to $42.8 million in 2014. North America Adjusted 

EBITDA increased by $5.8 million, or 11.2%, from $51.9 million in 2013 to $57.7 million in 2014 due to increased gross profit from organic new enterprise account 
growth. Latin America Adjusted EBITDA increased by $2.2 million, or 70.2%, from $3.1 million in 2013 to $5.3 million in 2014 due to organic new enterprise account 
growth. EMEA Adjusted EBITDA increased by $5.1 million from $0.8 million in 2013 to $5.9 million in 2014 due to a full year of gross margin from 2013 acquisitions 
in the EMEA region and organic enterprise account growth. Other Adjusted EBITDA increased by $2.8 million, or 9.9%, from expense of $28.8 million in 2013 to 
expense of $26.0 million in 2014 due to diligent cost management and productivity gains. 

2013 compared to 2012.  Adjusted EBITDA decreased by $10.3 million, or 27.7%, from $37.2 million in 2012 to $26.9 million in 2013. North America Adjusted 
EBITDA decreased by $10.0 million, or 16.2%, from $61.9 million in 2012 to $51.9 million in 2013 due to the loss of a portion of a significant customer offset by gross 
profit from organic new enterprise account growth. Latin America Adjusted EBITDA increased by $1.4 million, or 77.5%, from $1.7 million in 2012 to $3.1 million in 
2013 due to organic new enterprise account growth. EMEA Adjusted EBITDA increased by $3.4 million from $(2.7) million in 2012 to $0.8 million in 2013 due to 
gross margin from 2013 acquisitions in the EMEA region. Other Adjusted EBITDA decreased by $5.1 million, or 21.4%, from expense of $23.8 million in 2012 to 
expense of $28.8 million in 2013 due to increased selling, general and administrative expenses from increased professional fees incurred in connection with ongoing 
litigation and to support revenue growth. 

The table below provides a reconciliation of Adjusted EBITDA to income from operations for each of the years presented:  

Income (loss) from operations
Depreciation and amortization
Stock-based compensation expense
Change in fair value of contingent consideration
Preference claim charge
VAT settlement charge
Payments to former owner of Productions Graphics, net of cash recovered
Goodwill impairment charge
Intangible asset impairment reserve
Restructuring and other charges
Legal fees in connection with patent infringement
Restatement-related professional fees
Secured asset reserve
Adjusted EBITDA

Quarterly Results of Operations 

2012

Years ended December 31,
2013
(dollars in thousands)

2014

$

  $

45,749    $
10,791     
6,193     
(27,689)    
1,099     
1,485     
(411)    
-     
-     
-     
-     
-     
-     
37,217    $

$

(5,981)
13,664
4,733
(31,330)
-
-
2,624
37,908
-
4,322
961
-
-
26,901    $

51,893
17,723
5,352
(37,873)
-
-
-
-
2,710
-
-
2,093
940
42,838 

The following table represents unaudited statement of income data for our most recent eight fiscal quarters. You should read the following table in conjunction 
with our consolidated financial statements and related notes appearing elsewhere in this Annual Report on Form 10-K. The results of operations of any quarter are not 
necessarily indicative of the results that may be expected for any future period. 

Revenue
Gross profit
Net income (loss)
Earnings (loss) per share:
Basic
Diluted

  Mar. 31,
  2013(1)

Jun. 30,
    2013(2)

Sept. 30,

2013(3)

Three months ended
Mar. 31,
Dec. 31,
2014
2013

Jun. 30,
2014

    Sept. 30,
2014

Dec. 31,
2014

(in thousands, except per share amounts)

  $ 204,577    $ 210,876
48,177
3,675

46,350     
(2,801)    

$ 232,630
53,181
(9,066)

$ 242,877
54,318
(468)

  $
  $

(0.06)   $
(0.06)   $

0.07
0.07

$
$

(0.18)
(0.18)

$
$

(0.01)
(0.01)

$

$
$

241,490   $
54,584    
289    

260,350    $
58,927     
1,605     

251,652
57,098
5,114

$ 246,641
58,850
37,454

0.01   $
0.01   $

0.03    $
0.03    $

0.10
0.10

$
$

0.71
0.69

(1) The Company acquired DB Studios, Inc. in March 2013. Financial results for this acquisition are included in the Consolidated Financial Statements beginning in

March 2013.

(2) The Company made acquisitions during the second quarter of 2013 which were not material to the Company’s operations. Financial results for these acquisitions are 

  
  
   
  
  
  
  
  
  
  
   
 
 
 
 
 
 
 
 
   
   
   
   
   
 
   
  
   
 
 
   
 
 
 
 
   
 
 
 
   
     
 
   
   
   
   
      
   
      
included in the Consolidated Financial Statements beginning at the respective acquisition dates.

(3) The  Company  acquired  U.S.  and  international  businesses  of  EYELEVEL  in  July  2013  as  well  as  one  other  company  which  was  not  material  to  the  Company’s 

operations. Financial results for these acquisitions are included in the Consolidated Financial Statements beginning at the respective acquisition dates.

Impact of Inflation 

We believe that our results of operations are not materially impacted by moderate changes in the inflation rate. Inflation and changing prices did not have a 

material impact on our operations in 2012, 2013 or 2014. 

Liquidity and Capital Resources 

We entered into a Credit Agreement, dated as of August 2, 2010, subsequently amended most recently as of September 25, 2014, among us, the lenders party 
thereto and Bank of America, N.A., as Administrative Agent (the “Credit Agreement”). The Credit Agreement includes a revolving commitment amount of $175 million 
in the aggregate with a maturity date of September 25, 2019, and provides us the right to increase the aggregate commitment amount by an additional $50 million. 
Outstanding borrowings under the revolving credit facility are guaranteed by our material domestic subsidiaries. Our obligations under the Credit Agreement and such 
domestic subsidiaries’ guaranty obligations are secured by substantially all of our respective assets. The ranges of applicable rates charged for interest on outstanding 
loans and letters of credit are 125-250 basis point spread for letter of credit fees and loans based on the Eurodollar rate and 25-150 basis point spread for loans based on 
the base rate. We are in compliance with all debt covenants as of December 31, 2014. 

At December 31, 2014, we had $22.6 million of cash and cash equivalents. 

Operating Activities.     Cash provided by (used in) operating activities primarily consists of net income adjusted for certain non-cash items, including 
depreciation and amortization and changes in the fair value of contingent consideration and the effect of changes in working capital and other activities. Cash used in 
operating activities in 2014 was $12.5 million and primarily consisted of $44.9 million used to fund working capital and $12.1 million of non-cash income items, offset 
by $44.5 million of net income during the year. The most significant impact on working capital changes consisted of a decrease in accounts payable of $25.2 million, an 
increase in accounts receivable of $13.8 million and an increase in prepaid expenses and other assets of $7.4 million, offset by an increase in accrued expenses and other 
liabilities of $2.3 million. 

Cash provided by operating activities in 2013 was $37.4 million and primarily reflected net loss of $8.7 million, offset by non-cash items of $32.4 million and 

$13.6 million provided by working capital changes. The most significant impact on working capital changes consisted of an increase in accounts payable of 
$29.6 million, offset by a decrease in accrued expenses and other liabilities of $12.1 million and an increase in accounts receivable and unbilled revenue of $4.8 million. 

27

   
  
  
  
  
  
  
Cash provided by operating activities in 2012 was $9.4 million and primarily reflected net income of $38.8 million offset by $17.3 million of non-cash items and 
$12.0 million used to fund working capital and other activities. The most significant impact on working capital and other activities consisted of an increase in accounts
receivable and unbilled revenue of $14.8 million and prepaid expenses and other of $13.1 million, offset by increases in accounts payable of $14.8 million. 

Investing Activities.     In 2014, cash used in investing activities of $14.7 million was primarily attributable to capital expenditures of $14.1 million. 

In 2013, cash used in investing activities of $31.5 million was attributable to capital expenditures of $12.2 million and payments made in connection with 

acquisitions of $19.3 million. 

In  2012,  cash  used  in  investing  activities  of  $14.7 million  was  attributable  to  capital  expenditures  of  $11.8  million  and  payments  made  in  connection  with

acquisitions of $4.1 million, offset by proceeds of $1.2 million from the sale of Echo shares. 

Financing Activities.     In 2014, cash provided by financing activities of $32.3 million was primarily attributable to $35.5 million of net borrowings under our 
revolving credit facility and $2.6 million of borrowings under secured borrowing arrangements of certain international subsidiaries, offset by $5.8 million of payments of 
contingent consideration. 

In 2013, cash used in financing activities of $4.6 million was primarily attributable to $7.3 million of payments of contingent consideration and $2.6 million of 

excess tax benefits from stock-based award exercises, offset by $4.0 of additional borrowings under our revolving credit facility and $2.0 million of proceeds from stock 
option exercises. 

In 2012, cash provided by financing activities of $9.6 million was primarily attributable to $6.7 million of excess tax benefits from stock-based award exercises, 
$5.5 million of proceeds from stock option exercises and $5.0 million of additional borrowings under our revolving credit facility, offset by $7.2 million of payments of 
contingent consideration. 

We will continue to utilize cash, in part, to fund acquisitions of or make strategic investments in complementary businesses and to expand our sales force. 

Although we can provide no assurances, we believe that our available cash and cash equivalents and the $28.8 million available under our Credit Agreement will be 
sufficient to meet our working capital and operating expenditure requirements for the foreseeable future. Thereafter, we may find it necessary to obtain additional equity 
or debt financing. 

We earn a significant amount of our operating income outside the United States, which is deemed to be permanently reinvested in foreign jurisdictions. We do not 

currently foresee a need to repatriate funds; however, should we require more capital in the United States than is generated by our operations locally or through debt or 
equity issuances, we could elect to repatriate funds held in foreign jurisdictions. If foreign earnings were to be remitted to the United States, foreign tax credits would be 
available to reduce any U.S. tax due upon repatriation. Included in our cash and cash equivalents are amounts held by foreign subsidiaries. We had $12.7 million and 
$17.5 million foreign cash and cash equivalents as of December 31, 2013 and 2014, respectively, which are generally denominated in the local currency where the funds 
are held. 

Contractual Obligations 

As of December 31, 2014, we had the following contractual obligations: 

Accounts payable
Operating lease obligations
Due to seller
Secured borrowing arrangements
Revolving credit facility

Payments due by period

  $

Total

Less than 1 year

1-3 years
(in thousands)

3-5 years

$

144,045
27,764
402
3,349
104,539   

$

144,045
7,013
402
3,349

-   

-    $
10,769     
-     
-     
-     

$

-
6,415
-
-

104,539   

Total

  $

280,099

$

154,809

$

10,769    $

110,954

$

More than 5 
years

-
3,567
-
-
- 

3,567

This table does not include contingent consideration obligations related to any acquisitions except for those included in “Due to seller” as these payments are 

payable contingent upon the achievement of future performance measures not known at this time. As of December 31, 2014, the maximum payments potentially due on 
these contingent consideration obligations was $140.7 million. See Note 3 “Acquisitions” to our consolidated financial statements included in this Annual Report on 
Form 10-K. 

Off-Balance Sheet Arrangements 

We do not have any off-balance sheet arrangements. 

28

   
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
   
 
 
   
   
   
   
 
   
     
Item 7A.

Quantitative and Qualitative Disclosures About Market Risk

Commodity Risk 

We are dependent upon the availability of paper, and paper prices represent a substantial portion of the cost of our products. The supply and price of paper depend 

on a variety of factors over which we have no control, including environmental and conservation regulations, natural disasters and weather. We believe a 10% increase 
in the price of paper would not have a significant effect on the Company’s consolidated statements of income or cash flows, as these costs are generally passed through 
to our clients. 

Interest Rate Risk 

We have exposure to changes in interest rates on our revolving credit facility. Interest is payable at the adjusted LIBOR rate or the alternate base rate. 

Assuming our $175.0 million revolving credit facility was fully drawn, a 1.0% increase in the interest rate would increase our annual interest expense by $1.75 million. 

Our interest income is sensitive to changes in the general level of U.S. interest rates, in particular because all of our investments are in cash equivalents.  The 

average duration of all of our investments as of December 31, 2014 was less than one year.  Due to the short-term nature of our investments, we believe that there is no 
material risk exposure. 

Foreign Currency Risk 

We transact business in various foreign currencies other than the U.S. dollar, principally the euro, British pound sterling, Peruvian Nuevo Sol, Colombian peso, 

and Chilean peso, which exposes us to foreign currency risk. For the year ended December 31, 2014, we derived approximately 31.3% of our revenue from international 
customers, and we expect the percentage of revenue derived from outside the United States to increase in future periods as we continue to expand globally. Revenue and 
related expenses generated from our international operations are denominated in the functional currencies of the corresponding country. The functional currency of our 
subsidiaries that either operate or support these markets is generally the same as the corresponding local currency. The results of operations of, and certain of our 
intercompany balances associated with, our international operations are exposed to foreign exchange rate fluctuations. Changes in exchange rates could negatively affect 
our revenue and other operating results as expressed in U.S. dollars. We may record significant gains or losses on the re-measurement of intercompany balances. Foreign 
exchange gains and losses recorded to date have been immaterial to our financial results. At this time we do not, but in the future we may enter into derivatives or other 
financial instruments in an attempt to hedge our foreign currency exchange risk. It is difficult to predict the impact hedging activities would have on our results of 
operations. 

29

  
  
  
  
  
  
  
Item 8.

Financial Statements and Supplementary Data

INDEX TO FINANCIAL STATEMENTS AND 
FINANCIAL STATEMENT SCHEDULE 

INNERWORKINGS, INC.:

Management’s Assessment of Internal Control over Financial Reporting
Report of Independent Registered Public Accounting Firm
Report of Independent Registered Public Accounting Firm on Internal Control over Financial Reporting
Consolidated Statements of Operations
Consolidated Statements of Comprehensive Income (Loss)
Consolidated Balance Sheets
Consolidated Statements of Stockholders’ Equity
Consolidated Statements of Cash Flows
Notes To Consolidated Financial Statements

31
32
33
34
35
36
37
38
39

30

  
  
 
MANAGEMENT’S ASSESSMENT OF 
INTERNAL CONTROL OVER FINANCIAL REPORTING 

The  financial  statements  were  prepared  by  management,  which  is  responsible  for  their  integrity  and  objectivity  and  for  establishing  and  maintaining  adequate

internal controls over financial reporting. 

The  Company’s  internal  control  over  financial  reporting  is  designed  to  provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the
preparation of financial  statements  for  external purposes  in  accordance  with generally accepted accounting principles.  The Company’s internal  control  over financial 
reporting includes those policies and procedures that: 

i.

ii.

pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the Company;

provide  reasonable  assurance  that  transactions  are  recorded  as  necessary  to  permit  preparation  of  financial  statements  in  accordance  with  generally
accepted accounting principles, and that receipts and expenditures of the Company are being made only in accordance with authorizations of management
and directors of the Company; and

iii. provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition of the Company’s assets that could

have a material effect on the financial statements.

There are inherent limitations in the effectiveness of any internal control, including the possibility of human error and the circumvention or overriding of controls.
Accordingly,  even  effective  internal  controls  can  provide  only  reasonable  assurances  with  respect  to  financial  statement  preparation.  Further,  because  of  changes  in
conditions, the effectiveness of internal controls may vary over time. 

Management  assessed  the  design  and  effectiveness  of  the  Company’s  internal  control  over  financial  reporting  as  of  December  31,  2014.  In  making  this
assessment,  management  used  the  criteria  set  forth  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (“COSO”)  in  Internal  Control—
Integrated  Framework  (2013  framework).  Based  on  this  evaluation,  management  concluded  that  our  internal  control  over  financial  reporting  was  effective  as  of
December 31, 2014 based on criteria in Internal Control –Integrated Framework issued by the COSO. 

Ernst & Young LLP, independent registered public accounting firm, has audited the financial statements of the Company for the fiscal years ended December 31,

2012, 2013 and 2014 and the Company’s internal control over financial reporting as of December 31, 2014. Their reports are presented on the following pages. 

InnerWorkings, Inc. 
March 6, 2015 

31

  
  
  
  
  
  
  
  
  
The Board of Directors and Stockholders of InnerWorkings, Inc. and subsidiaries 

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

We  have  audited  the  accompanying  consolidated  balance  sheets  of  InnerWorkings,  Inc.  and  subsidiaries  as  of  December  31,  2014  and  2013  and  the  related
consolidated statements of operations, comprehensive income (loss), stockholders’ equity, and cash flows for each of the three years in the period ended December 31,
2014.  Our  audits  also  included  the  financial  statement  schedule  listed  in  the  Index  at  Item  15(a).  These  financial  statements  are  the  responsibility  of  the  Company’s 
management. Our responsibility is to express an opinion on these financial statements based on our audits. 

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we
plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a
test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant
estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion. 

In our opinion, the financial statements referred to above present fairly, in all material respects, the consolidated financial position of InnerWorkings, Inc. and
subsidiaries at December 31, 2014 and 2013 and the consolidated results of its operations and its cash flows for each of the three years in the period ended December 31,
2014, in conformity with U.S. generally accepted accounting principles. 

We  also  have  audited,  in  accordance  with  the  standards  of  the  Public  Company  Accounting  Oversight  Board  (United  States),  InnerWorkings,  Inc.’s  and 
subsidiaries internal control over financial reporting as of December 31, 2014, based on criteria established in Internal Control—Integrated Framework issued by the 
Committee of Sponsoring Organizations of the Treadway Commission (2013 framework) and our report dated March 6, 2015 expressed an unqualified opinion thereon. 

/s/ Ernst & Young LLP 
Chicago, Illinois 
March 6, 2015 

32

  
  
  
  
  
  
Report of Independent Registered Public Accounting Firm on Internal Control Over Financial Reporting 

The Board of Directors and Stockholders of InnerWorkings, Inc. and subsidiaries 

We have audited InnerWorkings, Inc.’s and subsidiaries internal control over financial reporting as of December 31, 2014, based on criteria established in Internal 
Control—Integrated  Framework  issued  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (2013  framework)  (the  COSO  criteria).
InnerWorkings,  Inc.’s  and  subsidiaries  management  is  responsible  for  maintaining  effective  internal  control  over  financial  reporting,  and  for  its  assessment  of  the
effectiveness  of  internal  control  over  financial  reporting  included  in  the  accompanying  Managements  Assessment  of  Internal  Control  Over  Financial  Reporting.  Our
responsibility is to express an opinion on the company’s internal control over financial reporting based on our audit. 

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we
plan and perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in all material respects. Our
audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design
and operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we considered necessary in the circumstances. We
believe that our audit provides a reasonable basis for our opinion. 

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the
preparation  of  financial  statements  for  external  purposes  in  accordance  with  generally  accepted  accounting  principles.  A  company’s  internal  control  over  financial 
reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and
dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in
accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of
management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition
of the company’s assets that could have a material effect on the financial statements. 

Because  of  its  inherent  limitations,  internal  control  over  financial  reporting  may  not  prevent  or  detect  misstatements.  Also,  projections  of  any  evaluation  of
effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the
policies or procedures may deteriorate. 

In our opinion, InnerWorkings, Inc. and subsidiaries maintained, in all material respects, effective internal control over financial reporting as of December 31,

2014, based on the COSO criteria. 

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the consolidated balance sheets of
InnerWorkings,  Inc.  and  subsidiaries  as  of  December  31,  2014  and  2013,  and  the  related  consolidated  statements  of  operations,  comprehensive  income  (loss),
stockholders’ equity, and cash flows for each of the three years in the period ended December 31, 2014, and our report dated March 6, 2015 expressed an unqualified
opinion thereon. 

/s/ Ernst & Young LLP 
Chicago, Illinois 
March 6, 2015 

33

  
  
  
  
  
  
  
  
Revenue
Cost of goods sold
Gross profit
Operating expenses:

Selling, general and administrative expenses
Depreciation and amortization
Change in fair value of contingent consideration
Preference claim settlement charge
VAT settlement charge
Goodwill impairment charge
Intangible asset impairment charges
Restructuring and other charges

Income (loss) from operations
Other income (expense):

Gain on sale of investment
Interest income
Interest expense
Other, net

Total other income (expense)
Income (loss) before taxes
Income tax expense (benefit)
Net income (loss)

Basic earnings (loss) per share
Diluted earnings (loss) per share

InnerWorkings, Inc. and subsidiaries 

Consolidated Statements of Operations 

$

$

$
$

2012
789,585,041    $
612,026,494     
177,558,547     

Years Ended December 31,
2013
890,959,963
688,933,899   
202,026,064

$

146,123,614     
10,790,452     
(27,688,774)    
1,099,386     
1,485,088     
-     
-     
-     
45,748,781     

1,196,196     
66,489     
(2,438,234)    
94,411     
(1,081,138)    
44,667,643     
5,873,621     
38,794,022    $

183,443,438
13,663,859
(31,330,567)
-
-
37,908,000
-

4,321,862   
(5,980,528)

-
75,931
(2,954,339)
(357,341)
(3,235,749)  
(9,216,277)
(555,928)
(8,660,349)

0.79    $
0.76    $

(0.17)
(0.17)

$

$
$

2014

1,000,132,771
770,673,282 
229,459,489

195,006,221
17,723,493
(37,873,588)
-
-
-
2,710,435
- 
51,892,928

-
57,392
(4,427,934)
(747,316)
(5,117,858)
46,775,070
2,313,145
44,461,925

0.85
0.84

See accompanying notes to the consolidated financial statements. 

34

  
  
  
 
 
   
 
     
 
     
 
 
     
InnerWorkings, Inc. and subsidiaries  

Consolidated Statements of Comprehensive Income (Loss) 

Net income (loss)
Other comprehensive income (loss), before tax
Foreign currency translation adjustments
Unrealized gains on marketable securities

Unrealized holding gains arising during the period
Less: Reclassification adjustments for gains included in net income

Unrealized losses on marketable securities, net

Other comprehensive income (loss), before tax
Income tax benefit related to components of other comprehensive loss
Other comprehensive income (loss), net of tax

$

2012
38,794,022    $

Years Ended December 31,
2013
(8,660,349)

$

2014
44,461,925

676,272     

2,505,417

(8,178,135)

85,958     
(1,196,196)    
(1,110,238)    
(433,966)    
438,556     
4,590     

317
(2,518)
(2,201)  

2,503,216
863

2,504,079   

-
-
- 
(8,178,135)
-
(8,178,135)

Comprehensive income (loss)

$

38,798,612    $

(6,156,270)

$

36,283,790

See accompanying notes to the consolidated financial statements. 

35

  
  
  
 
 
   
     
     
 
 
 
     
InnerWorkings, Inc. and subsidiaries 

Consolidated Balance Sheets 

Assets
Current assets:

Cash and cash equivalents
Accounts receivable, net of allowance for doubtful accounts of $2,128,790 and $2,685,497, respectively
Unbilled revenue
Inventories
Prepaid expenses
Deferred income taxes
Other current assets
Total current assets

Property and equipment, net
Intangibles and other assets:

Goodwill
Intangible assets, net
Deferred income taxes
Other assets

Total assets

Liabilities and stockholders' equity
Current liabilities:

Accounts payable-trade
Current portion of contingent consideration
Due to seller
Other liabilities
Accrued expenses
Total current liabilities

Revolving credit facility
Deferred income taxes
Contingent consideration, net of current portion
Other long-term liabilities

Total liabilities
Stockholders' equity:

Common stock, par value $0.0001 per share, 200,000,000 and 200,000,000 shares authorized, 61,395,494 and 61,851,709 
shares issued, 51,282,185 and 52,830,842 shares outstanding, respectively
Additional paid-in capital
Treasury stock at cost, 10,113,309 and 9,020,867 shares, respectively
Accumulated other comprehensive income (loss)
Retained earnings

Total stockholders' equity

Total liabilities and stockholders' equity

See accompanying notes to the consolidated financial statements. 

December 31,

2013

2014

$

18,606,030
171,832,907
27,483,544
26,473,732
11,746,965
1,119,333
22,408,692   
279,671,203
23,724,750

251,228,698
56,575,534
2,319,515
1,147,078   
311,270,825   
614,666,778    $

$

169,243,349
16,718,516
-
15,818,791
17,117,878   
218,898,534
69,000,000
9,061,535
70,613,945
1,651,190   

369,225,204

6,140
202,042,296
(62,312,101)
2,777,000
102,928,239   
245,441,574   
614,666,778    $

22,577,942
179,465,922
31,698,924
27,162,642
12,684,237
1,819,139
28,818,891 
304,227,697
29,763,583

246,947,900
44,919,573
3,903,937
1,487,690 
297,259,100 
631,250,380 

144,044,592
9,078,138
402,499
30,636,505
9,989,963 
194,151,697
104,538,750
9,967,039
23,504,436
2,941,889 
335,103,811

6,185
207,428,962
(49,996,166)
(5,401,135)
144,108,723 
296,146,569 
631,250,380 

  $

  $

  $

  $

36

  
  
  
 
 
 
 
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
 
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
InnerWorkings, Inc. and subsidiaries 

Consolidated Statements of Stockholders' Equity 

 Common Stock

Treasury Stock

Shares

Amount

Shares

Amount

Additional
Paid-in-
Capital

Accumulated  
Other
Comprehensive 

Retained

Income (Loss)  

Earnings

Total

Balance at December 31, 2011

57,903,418 

  $

5,790

10,905,407

$ (71,241,947)

$ 179,687,503

$

268,331 

  $ 73,005,129

$ 181,724,806

Net income
Other comprehensive income:

Foreign currency translation adjustment
Change in unrealized gain on marketable securities, 

net of tax

Total other comprehensive income

Comprehensive income
Issuance of common stock upon exercise of stock 

awards

Issuance of treasury shares as consideration for 

acquisition

Excess tax benefit derived from stock award exercises
Stock based compensation expense

2,832,143 

284

(369,944)

4,170,624

5,445,056

145,768
6,646,739
6,192,870

676,272 

(671,682)  
4,590 

38,794,022

38,794,022

676,272

(671,682)
4,590
38,798,612

5,445,340

4,143,690
6,646,739
6,192,870

(172,702)

Balance at December 31, 2012

60,735,561 

6,074

10,535,463

(67,071,323)

198,117,936

272,921 

  111,626,449

242,952,057

Net loss

Other comprehensive income:

Foreign currency translation adjustment
Change in unrealized gain on marketable securities, 

net of tax

Total other comprehensive income

Comprehensive loss
Issuance of common stock upon exercise of stock 

awards

Issuance of treasury shares as consideration for 

acquisition

Excess tax benefit derived from stock award exercises
Stock based compensation expense

659,933 

66

(422,154)

4,759,222

1,594,299

490,522
(2,893,492)
4,733,031

2,505,417 

(1,338)  

2,504,079 

(8,660,349)

(8,660,349)

2,505,417

(1,338)
2,504,079
(6,156,270)

1,594,365

5,211,883
(2,893,492)
4,733,031

(37,861)

Balance at December 31, 2013

61,395,494 

  $

6,140

10,113,309

$ (62,312,101)

$ 202,042,296

$

2,777,000 

  $ 102,928,239

$ 245,441,574

Net income
Total other comprehensive income (loss)
Comprehensive income
Issuance of common stock upon exercise of stock 

awards

Issuance of treasury shares as consideration for 
acquisition
Excess tax benefit derived from stock award exercises
Stock based compensation expense

456,215 

45

(1,092,442)

12,315,935

(8,178,135)  

44,461,925

(3,281,441)

44,461,925
(8,178,135)
36,283,790

182,519

9,034,494
(147,380)
5,351,572

182,474

(147,380)
5,351,572

Balance at December 31, 2014

61,851,709 

  $

6,185

9,020,867

$ (49,996,166)

$ 207,428,962

$

(5,401,135)   $ 144,108,723

$ 296,146,569

See accompanying notes to the consolidated financial statements. 

37

  
  
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
  
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
  
 
 
 
  
 
 
 
 
 
  
 
 
 
  
 
 
 
 
InnerWorkings, Inc. and subsidiaries 

Consolidated Statements of Cash Flows 

Cash flows from operating activities
Net income (loss)
Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:

2012

Year Ended December 31,
2013

2014

$

38,794,022    $

(8,660,349)

$

44,461,925

Depreciation and amortization
Stock-based compensation expense
Deferred income taxes
Gain on sale of investment
Bad debt provision
Excess tax benefit from exercise of stock awards
Change in fair value of contingent consideration liability
Goodwill impairment charge
Intangible asset impairment charges
Reduction of prepaid commissions
Other operating activities
Change in assets, net of acquisitions:

Accounts receivable and unbilled revenue
Inventories
Prepaid expenses and other

Change in liabilities, net of acquisitons:

Accounts payable
Accrued expenses and other

Net cash provided by (used in) operating activities

Cash flows from investing activities
Purchases of property and equipment
Payments for acquisitions, net of cash acquired
Payments to seller for acquisitions closed prior to 2009
Proceeds from sale of marketable securities
Other investing activities
Net cash used in investing activities

Cash flows from financing activities
Net borrowings from revolving credit facility and short-term debt
Payments of contingent consideration
Secured borrowing arrangements
Proceeds from exercise of stock options
Excess tax benefit from exercise of stock awards
Payment of debt issuance costs
Other financing activities
Net cash provided by (used in) financing activites

Effect of exchange rate changes on cash and cash equivalents
Increase in cash and cash equivalents
Cash and cash equivalents, beginning of period
Cash and cash equivalents, end of period

Supplemental disclosure of cash flow information
Cash paid for interest
Cash paid for income taxes, net of refunds

10,790,452     
6,192,870     
(995,218)    
(1,196,196)    
1,681,942     
(6,666,884)    
(27,688,774)    
-     
-     
-     
533,842     

(14,846,005)    
(3,089,909)    
(13,077,541)    

14,818,713     
4,160,421     
9,411,735     

(11,823,646)    
(1,127,954)    
(3,000,000)    
1,213,501     
31,566     
(14,706,533)    

5,000,000     
(7,178,407)    
-     
5,458,981     
6,666,884     
(356,700)    
(7,270)    
9,583,488     

(289,176)    
3,999,514     
13,219,385     
17,218,899    $

13,663,859
4,733,031
(652,395)
-
1,285,326
2,618,779
(31,330,567)
37,908,000
-
3,939,974
238,778

(4,843,040)
(1,383,994)
2,331,672

29,642,545
(12,120,684)
37,370,935

(12,226,083)
(19,300,864)
-
-
-   

(31,526,947)

4,000,000
(7,297,803)
-
2,005,114
(2,618,779)
(325,240)
(410,750)  

(4,647,458)

190,601   

1,387,131
17,218,899   
18,606,030    $

17,723,493
5,351,572
(2,190,527)
-
1,983,928
(184,593)
(37,873,588)
-
2,710,435
-
363,362

(13,832,324)
(634,984)
(7,355,592)

(25,198,757)
2,161,388
(12,514,262)

(14,116,448)
-
-
-
(594,207)
(14,710,655)

35,538,750
(5,768,591)
2,618,052
777,949
184,593
(695,852)
(399,369)
32,255,532

(1,058,703)
3,971,912
18,606,030 
22,577,942 

2,229,525    $
4,208,970     

2,414,527
811,108

$

3,790,179
6,855,388

  $

$

See accompanying notes to the consolidated financial statements. 

38

  
  
  
 
 
   
   
 
     
     
     
 
     
     
 
 
     
     
 
 
     
 
 
 
     
     
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

1.

Description of the Business

InnerWorkings, Inc.  (together  with  its subsidiaries,  “the  Company”) was incorporated  in the  state  of Delaware  on  January  3,  2006. The Company  is  a  leading 
global marketing execution firm for Fortune 500 brands across a wide range of industries. As a comprehensive outsourced enterprise solution, the Company leverages
proprietary technology, an extensive supplier network and deep domain expertise to streamline the creation, production, and distribution of marketing and promotional
materials, signage and displays, retail experiences, events and promotions, and packaging across every major market worldwide. The items the Company sources are
generally procured through the marketing supply chain, and are referred to collectively as marketing materials. The Company’s technology and database of information
is designed to capitalize on excess manufacturing capacity and other inefficiencies in the traditional marketing and print supply chain to obtain favorable pricing and to
deliver high-quality products and services. 

The Company is organized and managed as three business segments, North America, Latin America and EMEA, and is viewed as three operating segments by the
chief  operating  decision  maker  for  purposes  of  resource  allocation  and  assessing  performance.  See  Note  17  for  further  information  about  the  Company’s  reportable 
segments. 

2.

Summary of Significant Accounting Policies

Basis of Presentation and Consolidation 

The  consolidated  financial  statements  include  the  accounts  of  InnerWorkings, Inc.  and  its  subsidiaries.  All  significant  intercompany  accounts  and  transactions

have been eliminated in consolidation. 

Reclassifications 

Certain prior year amounts have been reclassified to conform to the current presentation. These reclassifications have not been material and have not affected net

income. 

Preparation of Financial Statements and Use of Estimates 

The  preparation  of  consolidated  financial  statements in  conformity  with  accounting principles  generally accepted in  the United States  requires  management  to
make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosures of contingent assets and liabilities as of the date of the financial
statements and the reported amounts of revenue and expenses during the reporting periods. On an ongoing basis, the Company evaluates its estimates, including those
related to product returns, allowance for doubtful accounts, inventories and inventory valuation, valuation and impairments of goodwill and long-lived assets, income 
taxes, contingencies, stock-based compensation and litigation. The Company bases its estimates on historical experience and on other assumptions that its management
believes  are  reasonable  under  the  circumstances.  These  estimates  form  the  basis  for  making  judgments  about  the  carrying  value  of  assets  and  liabilities  when  those
values are not readily apparent from other sources. Actual results can differ from those estimates. 

Foreign Currency Translation 

The  Company  determines  the  functional  currency  for  its  parent  company  and  each  of  its  subsidiaries  by  reviewing  the  currencies  in  which  their  respective
operating  activities  occur.  Assets  and  liabilities  of  these  operations  are  translated  into  U.S.  currency  at  the  rates  of  exchange  at  the  balance  sheet  date.  Income  and
expense items are translated at average monthly rates of exchange. The resulting translation adjustments are included in accumulated other comprehensive income (loss),
a separate component of stockholders’ equity. Transaction gains and losses arising from activities in other than the applicable functional currency are calculated using
average exchange rates for the applicable period and reported in net income as a non-operating item in each period. Non-monetary balance sheet items denominated in a 
currency other than the applicable functional currency are translated using the historical rate. 

The net realized gains (losses) on foreign currency transactions were $0.1 million, $(0.3) million and $(0.8) million for the years ended December 31, 2012, 2013

and 2014, respectively. 

Revenue Recognition 

The Company recognizes revenue upon meeting all of the following revenue recognition criteria, which is typically met upon shipment or delivery of our products
to customers: (i) persuasive evidence of an arrangement exists through customer contracts and orders, (ii) the customer takes title and assumes the risks and rewards of
ownership, (iii) the sales price charged is fixed or determinable as evidenced by customer contracts and orders, and (iv) collectability is reasonably assured. Unbilled
revenue relates to shipments that have been made to customers for which the related account receivable has not yet been billed. 

39

  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

2.

Summary of Significant Accounting Policies (Continued)

In  accordance  with  Financial  Accounting  Standards  Board  (“FASB”)  Accounting  Standards  Codification  (“ASC”)  605-45,  Revenue  Recognition  –  Principal 
Agent Considerations, the Company generally reports revenue on a gross basis because the Company is the primary obligor in its arrangements to procure marketing
materials  and  other  products  for  its  customers.  Under  these  arrangements,  the  Company  is  responsible  for  the  fulfillment,  including  the  acceptability,  of  the  printed
materials and other products. In addition, the Company (i) determines which suppliers are included in its network, (ii) has discretion to select from among the suppliers
within its network, (iii) is obligated to pay its suppliers regardless of whether it is paid by its customers, and (iv) has reasonable latitude to establish exchange price. In
some transactions, the Company also has general inventory risk and is involved in the determination of the nature or characteristics of the printed materials and products.
When the Company is not the primary obligor, revenues are reported on a net basis. 

The  Company  recognizes  revenue  for  creative,  design,  installation,  warehousing  and  other  services  provided  to  its  customers  which  may  be  delivered  in
conjunction with the procurement of marketing materials at the time when delivery and customer acceptance occur and all other revenue recognition criteria are met.
When provided on a stand-alone basis, the Company recognizes revenue for these services upon completion of the service. Service revenue has not been material to the 
Company’s overall revenue to date. 

The Company records taxes collected from customers and remitted to governmental authorities on a net basis. 

Cash and Cash Equivalents 

The Company considers all highly liquid investments purchased with a maturity of three months or less to be cash equivalents. 

Accounts Receivable 

Accounts receivable are uncollateralized customer obligations due under normal trade terms. Invoices generally require payment within 30 to 90 days from the
invoice date. Accounts receivable are stated at the amount billed to the customer, less an estimate for amounts deemed uncollectible. Interest is not generally accrued on
outstanding balances. 

The carrying amount of accounts receivable is reduced by an allowance that reflects management’s best estimate of the amounts that will not be collected. The 
Company estimates the collectability of its accounts receivable based on a combination of factors including, but not limited to, customer credit ratings and historical
experience. In circumstances where the Company is aware of a specific customer’s inability to meet its financial obligations to the Company (e.g., bankruptcy filings or
substantial downgrading of credit ratings), the Company provides allowances for bad debts against amounts due to reduce the net recognized receivable to the amount it
reasonably  believes  will  be  collected.  Fully  reserved  receivables  are  reviewed  on  a  monthly  basis  and  uncollectible  accounts  are  written  off  when  all  reasonable
collection efforts have been exhausted. 

Inventories 

Inventories are stated at the lower of cost or market. Cost is determined by the first-in, first-out method. Market value is based upon an estimated average selling 
price reduced by estimated costs of disposal. Inventories primarily consist of purchased finished goods. Finished goods inventory includes consigned inventory held on
behalf of customers as well as inventory held at third-party fulfillment centers and subcontractors. 

Property and Equipment 

Property and equipment are stated at cost, less accumulated depreciation. Depreciation is computed using the straight-line method over the estimated useful lives

of the respective assets. The estimated useful lives, by asset class, are as follows: 

Computer equipment
Software, including internal-use software
Office equipment
Furniture and fixtures

3 years
1 to 6 years
5 years
7 years

Leasehold improvements are depreciated using the straight-line method over the shorter of their estimated useful lives or the terms of the related leases. 

40

  
  
  
  
  
  
   
  
  
  
  
  
  
  
  
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

2.

Summary of Significant Accounting Policies (Continued)

Internal-Use Software 

In accordance with ASC 350-40, Intangibles—Goodwill and Other, Internal-Use Software, certain costs incurred in the planning and evaluation stage of internal-
use computer software are expensed as incurred. Certain costs incurred during the application development stage are capitalized and included in property and equipment.
Capitalized  internal-use  software  costs  are  depreciated  over  the  expected  economic  life  of  three  to  six  years  using  the  straight-line  method.  Capitalized  internal-use 
software asset depreciation expense for the years ended December 31, 2012, 2013 and 2014 was $4.3 million, $3.9 million and $7.2 million, respectively, and is included
in total depreciation expense. At December 31, 2013 and 2014, the net book value of internal-use software was $17.3 million and $23.5 million, respectively. 

Goodwill and Other Intangibles 

Goodwill  represents  the  excess  of  purchase  price  and  related  costs  over  the  value  assigned  to  the  net  tangible  and  identifiable  intangible  assets  of  businesses
acquired. In accordance with ASC 350, Intangibles—Goodwill and Other, goodwill is not amortized, but instead is tested for impairment annually, or more frequently if
circumstances indicate a possible impairment may exist. Absent any interim indicators of impairment, the Company tests for goodwill impairment as of the first day of
the fourth fiscal quarter of each year. 

Under ASC 350, an entity is permitted to first assess qualitative factors to determine whether it is more likely than not that the fair value of a reporting unit is less
than its carrying amount as a basis for determining whether it is necessary to perform the quantitative goodwill impairment test. If the quantitative test is required, in the
first step, the fair value for each reporting unit is compared to its book value including goodwill. In the case that the fair value is less than the book value, a second step
is performed which compares the implied fair value of goodwill to the book value of goodwill. The fair value for the goodwill is determined based on the difference
between the fair value of the reporting unit and the net fair values of the identifiable assets and liabilities. If the implied fair value of the goodwill is less than the book
value of the goodwill, the difference is recognized as an impairment.  

The Company defines its three reporting units as North America, Latin America and EMEA. At October 1, 2014, the Company elected to perform the quantitative
impairment test for each of its three reporting units. In performing this test, the Company determined the fair value of the reporting units based on the income approach.
Under the income approach, the fair value of a reporting unit is calculated based on the present value of estimated future cash flows. No impairment was identified as of
October 1, 2014 as a result of this test. The Company does not believe that goodwill is impaired as of December 31, 2014. 

In the third quarter of 2013, the Company recorded a non-cash, goodwill impairment charge of $37.9 million. For additional information related to the goodwill

impairment, see Note 4. 

In  accordance  with  ASC  350,  Intangibles—Goodwill  and  Other, the  Company  amortizes  its  intangible  assets  with  finite  lives  over  their  respective  estimated
useful  lives  and  reviews  for  impairment  whenever  impairment  indicators  exist.  Impairment  indicators  could  include  significant  under-performance  relative  to  the 
historical or projected future operating results, significant changes in the manner of use of assets, significant negative industry or economic trends or significant changes
in the Company’s market capitalization relative to net book value. Any changes in key assumptions used by the Company, including those set forth above, could result in
an impairment charge and such  a charge could have a material adverse effect on the Company’s consolidated results of operations. The Company’s intangible assets 
consist  of  customer  lists,  noncompete  agreements,  trade  names  and patents.  The  Company’s  customer  lists,  which  have  an  estimated  weighted-average  useful  life  of 
fourteen  years,  are  being  amortized  using  the  economic  life  method.  The  Company’s  noncompete  agreements,  trade  names  and  patents  are  being  amortized  on  the
straight-line basis over their estimated weighted-average useful lives of approximately four years, twelve years and nine years, respectively. 

In  the fourth  quarter  of 2014, the  Company  recorded  a non-cash,  intangible asset  impairment charge  of  $2.7 million. For additional  information  related to the

intangible asset impairment, see Note 5. 

Shipping and Handling Costs 

Shipping and handling costs are classified in cost of goods sold in the consolidated statements of operations. 

41

  
  
  
  
   
  
  
  
  
  
  
  
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

2.

Summary of Significant Accounting Policies (Continued)

Income Taxes 

The Company accounts for income taxes in accordance with ASC 740, Income Taxes, under which deferred tax assets and liabilities are recognized based upon 
anticipated  future  tax  consequences  attributable  to  differences  between  financial  statement  carrying  values  of  assets  and  liabilities  and  their  respective  tax  bases.  A
valuation allowance is established to reduce the carrying value of deferred tax assets if it is considered more likely than not that such assets will not be realized. Any
change in the valuation allowance would be charged to income in the period such determination was made. 

The Company recognizes the tax benefit from an uncertain tax position only if it is “more likely than not” the tax position will be sustained on examination by the 
taxing authorities, based on the technical merits of the position. The tax benefits recognized in the financial statements from such positions are then measured based on
the largest benefit that has a greater than 50% likelihood of being realized upon settlement. 

The  Company’s  policy  is  to  recognize  interest  and  penalties  accrued  on  any  unrecognized  tax  benefits  as  a  component  of  income  tax  expense.  There  was  no

interest or penalties related to unrecognized tax benefits for the years ended December 31, 2012, 2013 and 2014. 

Based on the Company’s evaluation, it was concluded that there are no significant uncertain tax positions requiring recognition in its financial statements. The
evaluation  was  performed  for  the  tax  years  ended  December  31,  2011,  2012,  2013  and  2014,  the  tax  years  which  remain  subject  to  examination  by  major  tax
jurisdictions as of December 31, 2014. 

Advertising 

Costs of advertising, which are expensed as incurred by the Company, were $0.8 million, $0.7 million and $0.5 million for the years ended December 31, 2012,

2013 and 2014, respectively, and are included in selling, general and administrative expenses in the consolidated statement of operations. 

Comprehensive Income 

The components of accumulated comprehensive income (loss) included in the Consolidated Balance Sheets at December 31, 2013 and 2014 are as follows:        

Balance at December 31, 2012

Other comprehensive income before reclassifications
Amounts reclassified from AOCI

Net current-period other comprehensive income

Balance at December 31, 2013

Other comprehensive income before reclassifications
Amounts reclassified from AOCI

Net current-period other comprehensive income

Balance at December 31, 2014

Stock-Based Compensation 

Unrealized holding
gains on available-
for-sale securities

Total accumulated 
other comprehensive 
income

Foreign currency
$

271,583 $

2,505,417  

2,505,417  

2,777,000  

(8,178,135)  

(8,178,135)  

1,338 $

272,921

-
(1,338)
(1,338)

-

-
-
-  

2,505,417
(1,338)
2,504,079

2,777,000

(8,178,135)
-
(8,178,135)

$

(5,401,135) $

- $

(5,401,135)

The  Company  accounts for  stock-based  compensation  awards  in  accordance  with  ASC  718,  Compensation-Stock  Compensation.  Compensation  expense  is 
measured by determining the fair value using the Black-Scholes option valuation model and is then recognized over the requisite service period of the awards, which is
generally the vesting period, on a straight-line basis for the entire award. 

Stock-based  compensation  cost  recognized  during  the  period  is  based  on  the  portion  of  the  share-based  payment  awards  that  are  ultimately  expected  to  vest. 
Accordingly,  stock-based  compensation  cost  recognized  has  been  reduced  for  estimated  forfeitures.  Forfeitures  are  estimated  at  the  time  of  grant  and  revised,  if 
necessary, in subsequent periods if actual forfeitures differ from those estimates. Stock-based compensation expense is included in selling, general and administrative
expenses in the consolidated statement of operations. 

42

  
  
  
  
  
  
  
   
  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

2.

Summary of Significant Accounting Policies (Continued)

Recent Accounting Pronouncements 

In  May  2014,  the  FASB  issued  Accounting  Standards  Update  No.  2014-09,  Revenue  from  Contracts  with  Customers  (Topic  606)  (“ASU  2014-09”),  which 
amends the existing accounting standards for revenue recognition. ASU 2014-09 is based on principles that govern the recognition of revenue at an amount an entity
expects to be entitled when products are transferred to customers. ASU 2014-09 will be effective for the Company beginning on January 1, 2017. Early adoption is not
permitted. The new revenue standard may be applied retrospectively to each prior period presented or retrospectively with the cumulative effect recognized as of the date
of adoption. The Company is currently evaluating the impact of adopting the new revenue standard on its consolidated financial statements. 

In April 2014, the FASB issued Accounting Standards Update No. 2014-08 Reporting Discontinued Operations and Disclosures of Disposals of Components of
an Entity (“ASU 2014-08”). ASU 2014-08 provides a narrower definition of discontinued operations than under existing GAAP. The standard update requires that only
disposals of components of an entity (or groups of components) that represent a strategic shift that has or will have a major effect on the reporting entity’s operations are 
reported  in  the  financial  statements  as  discontinued  operations.  The  standard  also  provides  guidance  on  the  financial  statement  presentations  and  disclosures  of
discontinued operations. The standard is effective prospectively for disposals (or classifications of businesses as held-for-sale) of components of an entity that occur in
annual or interim periods beginning after December 15, 2014. 

In July 2013, FASB issued Accounting Standards Update No. 2013-11, Presentation of an Unrecognized Tax Benefit When a Net Operating Loss Carryforward, a
Similar Tax Loss, or a Tax Credit Carryforward Exists (“ASU 2013-11”) to provide guidance on the presentation of unrecognized tax benefits. This update requires that
companies net their unrecognized tax benefits against all same-jurisdiction net operating losses or tax credit carryforwards that would be used to settle the position with a
tax authority. The Company adopted ASU 2013-11 on January 1, 2014, and it did not have an effect on its consolidated financial statements. 

In  August  2014,  the  FASB  issued  Accounting  Standards  Update  No.  2014-15,  Presentation  of  Financial  Statements  -  Going  Concern  (“ASU  2014-15”).  This 
standard requires management to evaluate whether there are conditions and events that raise substantial doubt about the entity's ability to continue as a going concern
and to provide disclosures in certain circumstances. The standard is effective for annual and interim periods beginning after December 15, 2016. The Company does not
expect this guidance to have a material impact on its consolidated financial statements. 

Voluntary Change in Accounting Policy 

During the quarter ended September 30, 2014, the Company voluntarily changed the date of its annual goodwill impairment test from the last day of the fiscal
year to the first day of the fourth quarter. This voluntary change is preferable under the circumstances as it provides the Company with additional time to complete its
annual goodwill impairment testing in advance of its year-end reporting and results in better alignment with the Company’s strategic forecasting and budgeting process.
The voluntary change in accounting principle related to the annual testing date did not delay, accelerate or avoid an impairment charge. This change was not applied
retrospectively  as  it  is  impracticable  to  do  so  because  retrospective  application  would  require  application  of  significant  estimates  and  assumptions  with  the  use  of
hindsight. Accordingly, the change has been applied prospectively. 

43

  
  
  
  
  
  
  
   
  
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

3.

Acquisitions

Contingent Consideration 

 In  connection  with  certain  of  the  Company’s  acquisitions,  contingent  consideration  is  payable  in  cash  or  common  stock  upon  the  achievement  of  certain
performance  measures  over  future  periods.  The  Company  has  recorded  the  acquisition  date  fair  value  of  the  contingent  consideration  liability  as  additional  purchase
price. The Company has recorded $32.6 million in contingent consideration at December 31, 2014 related to these arrangements. Any adjustments made to the fair value
of the contingent consideration liability subsequent to the acquisition date will be recorded in the Company’s results of operations. During the years ended December 31, 
2012,  2013  and  2014,  the  Company  recorded  income  of  $27.7  million,  $31.3  million  and  $37.9  million  for  changes  in  the  fair  value  of  contingent  consideration,
reflecting the net reductions in the liability for each of those periods. 

For the years ended December 31, 2012, 2013 and 2014, the Company’s fair value adjustment to the contingent consideration liability includes adjustments of
$25.4 million, $26.6 million and $7.2 million, respectively, to reduce the liability relating to the Productions Graphics acquisition in 2011. As of December 31, 2014, the
fair value of the potential remaining $41.9 million contingent consideration payments was zero as the Company believes the likelihood of making any future payments is
remote. See Note 9 for more information on Productions Graphics. 

For the year ended December 31, 2014, the Company’s fair value adjustment to the contingent consideration liability also included an adjustment of $30.4 million
to reduce the liability relating to the DB Studios acquisition in 2013 due to a decrease in forecasted results. As of December 31, 2014, the fair value of the potential
remaining $44.3 million contingent consideration payments was estimated to be $5.2 million. 

As of December 31, 2014, the potential maximum contingent payments are payable as follows: 

Cash

2015
2016
2017

$

  $

402,499   $
29,354,325    
-     
29,756,824    $

  Common Stock  
31,094,284 
34,061,635 
45,751,700   
110,907,619    $

$

Total
31,496,783
63,415,960
45,751,700 
140,664,443 

If the performance measures required by the purchase agreements are not achieved, the Company may pay less than the maximum amounts as presented in the
table above, depending on the terms of the agreement. While the maximum potential payments shown in the table are $140.7 million, the Company estimates the fair
value of the payments that will be made is $32.6 million. 

44

  
  
   
  
  
  
  
  
   
 
 
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

4.

Goodwill

The following is a summary of the goodwill balance for each operating segment as of December 31:  

Balance as of December 31, 2012

Goodwill acquired related to 2013 acquisitions
Finalization of purchase accounting for prior  
year acquisitions
Impairment charge
Foreign exchange impact

Balance as of December 31, 2013

Finalization of purchase accounting for prior year acquisitions
Foreign exchange impact

North America
119,162,735
$
52,025,837

Latin America
9,656,417
$
-

$

EMEA
83,977,270    $
20,576,957     

Total

212,796,422
72,602,794

(34,120)
-

(59,876)  

171,094,576
(167,922)
(67,233)  

218,819
-
-   

9,875,236
-
-   

(40,940)    
(37,908,000)    
3,653,599     
70,258,886     
692,839     
(4,738,482)    
66,213,243    $

143,759
(37,908,000)
3,593,723 
251,228,698
524,917
(4,805,715)
246,947,900

Balance as of December 31, 2014

$

170,859,421

$

9,875,236

$

As discussed in Note 2, the Company performed its annual impairment test as of October 1, 2014 and did not identify an impairment in any of its three reporting

units. The Company does not believe that goodwill is impaired as of December 31, 2014. 

2013 Goodwill Impairment Charge 

In the third quarter of 2013, a change in the Company’s identified reporting units along with a decline in forecasted financial performance in fiscal year 2013
compelled management to perform an interim goodwill impairment test for these reporting units as of September 30, 2013. In the first step of the impairment test, the
Company concluded that the carrying amount of the EMEA reporting unit exceeded its fair value, requiring the Company to perform the second step of the impairment
test to measure the amount of impairment loss, if any. The fair values of the North America and Latin America reporting units exceeded their carrying values, and the
second step was not necessary. 

Based upon fair value estimates of long-lived assets and discounted cash flows of the EMEA reporting unit, the Company compared the implied fair value of the
goodwill in this reporting unit with the carrying value. The test resulted in a $37.9 million non-cash, goodwill impairment charge which was recognized in the  third 
quarter of 2013. No tax benefit is recognized on the goodwill impairment. This charge had no impact on the Company’s cash flows or compliance with debt covenants. 

The fair value estimates used in the goodwill impairment analysis required significant judgment. The Company's fair value estimates for purposes of determining
the goodwill impairment charge are considered Level 3 fair value measurements. The fair value estimates were based on assumptions that management believes to be
reasonable, but that are inherently uncertain, including estimates of future revenues and operating margins and assumptions about the overall economic climate and the
competitive environment for the business.   

5.

Other Intangible Assets

The following is a summary of the Company’s other intangible assets as of December 31: 

Customer lists
Noncompete agreements
Trade names
Patents

Less accumulated amortization
Intangible assets, net

2013
77,244,427    $
1,077,349     
3,467,655     
56,896     
81,846,327     
(25,270,793)    
56,575,534    $

2014
75,113,728
1,077,349
3,467,655

56,896     

79,715,628
(34,796,055)    
44,919,573     

$

  $

Weighted 
Average Life

13.8 years
3.9 years
12.4 years
9.0 years

45

  
  
  
  
  
  
  
  
  
  
  
  
 
   
 
 
 
   
 
 
 
 
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

5.

Other Intangible Assets (Continued)

Amortization expense related to these intangible assets was $4.6 million, $6.9 million and $7.4 million for the years ended December 31, 2012, 2013 and 2014,

respectively. 

The estimated amortization expense for the next five years is as follows: 

2015
2016
2017
2018
2019
Thereafter

Customer List Impairment Charge 

$

6,123,124
5,779,756
5,302,817
4,799,594
4,473,976
18,440,306
 $   44,919,573 

In the fourth quarter of 2014, the Company recognized a $2.7 million non-cash, intangible asset impairment charge related to certain customer lists acquired in
prior year business combinations. Due to the loss of specific customers included in the lists, the undiscounted projected cash flows from those customers did not exceed
the recorded book value of the customer lists as of December 31, 2014. As such, the Company recorded an impairment charge of $2.7 million to reduce the customer
lists to their respective fair values. Of the total charge, $2.4 million related to customer lists in the North America segment, and $0.3 million related to customers lists in
the EMEA segment. 

6.

Restructuring Activities and Other Charges

2014: No restructuring charges were incurred during the year ended December 31, 2014. 

2013: During the third quarter of 2013, the Company commenced various restructuring actions which resulted in charges of $3.0 million during the quarter. These
actions consisted of terminating 49 employees and providing them with severance benefits in accordance with benefit plans previously communicated to the affected
employee group or local employment laws. 

The  following  table  summarizes  the  restructuring  charges  by  reportable  segment.  All  restructuring  charges  were  incurred  during  the  three  months  ended

September 30, 2013, and the obligations were paid prior to December 31, 2013. There were no new charges recognized during the year ended December 31, 2014. 

Employee terminations and other benefits

Cash payments
Write-off of prepaid commissions balance (1)

Accrued restructuring costs as of December 31, 2013

North America
2,745,373
$
(121,482)
(2,623,891)  

$

  $

-    $

EMEA

260,407    $
(260,407)    
-     
-    $

Total

3,005,780
(381,889)
(2,623,891)
- 

(1)

Prepaid  commission  balances  represent  cash  paid  to  our  account  executives  in  advance  of  commissions  earned  and  is  recorded  in  prepaid  expenses  on  the
balance sheet. For employees who had a balance and were affected by the restructuring actions, which primarily includes Small and Medium Business (“SMB”) 
account executives, the Company included these balances as part of the severance paid to these individuals.

The Company’s SMB division was one of the principal groups affected by the restructuring actions noted above.  In addition to these restructuring charges, the
Company  changed  its  compensation  structure  during  the  third  quarter so  that  remaining  employees  of  SMB  are  paid  a  fixed  salary.  This  change  in  compensation
structure resulted in the recording of an additional charge of $ 1.3 million for these employees in 2013. 

46

  
  
  
  
  
   
  
   
  
  
  
  
  
  
 
 
   
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

7.

Property and Equipment

Property and equipment at December 31, 2013 and 2014 consisted of the following:  

Computer equipment
Software, including internal use software
Office equipment and furniture
Leasehold improvements

Less accumulated depreciation

$

2013
7,889,630 
41,987,111 
2,136,168 
1,468,841   
53,481,750 
(29,757,000)  
23,724,750    $

2014
7,453,903
48,731,177
4,099,076
1,901,714 
62,185,870
(32,422,287)
29,763,583 

  $

  $

Depreciation expense was $6.2 million, $6.7 million and $10.4 million for the years ended December 31, 2012, 2013 and 2014, respectively.   

8.

Revolving Credit Facility

The Company entered into a Credit Agreement, dated as of August 2, 2010, subsequently amended most recently as of September 25, 2014, among the Company,
the  lenders  party  thereto  and  Bank  of  America,  N.A.,  as  Administrative  Agent  (the  “Credit  Agreement”).  The  Credit  Agreement  includes  a  revolving  commitment 
amount of $175 million in the aggregate with a maturity date of September 25, 2019, and provides the Company the right to increase the aggregate commitment amount
by  an  additional  $50  million.  Outstanding  borrowings  under  the  revolving  credit  facility  are  guaranteed  by  the  Company’s  material  domestic  subsidiaries.  The
Company’s obligations under the Credit Agreement and such domestic subsidiaries’ guaranty obligations are secured by substantially all of their respective assets. The
ranges of applicable rates charged for interest on outstanding loans and letters of credit are 125-250 basis point spread for letter of credit fees and loans based on the 
Eurodollar rate and 25-150 basis point spread for loans based on the base rate. 

The  terms  of  the  Credit  Agreement  include  various  covenants,  including  covenants  that  require  the  Company  to  maintain  a  maximum  leverage  ratio  and  a
minimum interest coverage ratio. The Credit Agreement requires the Company to maintain a leverage ratio of no more than 3.25 to 1.0 for the quarters ended December
31, 2014, March 31, 2015 and June 30, 2015 and 3.00 to 1.0 for each period thereafter. The Company is also required to maintain an interest coverage ratio of no less
than 5.00 to 1.0. The Company is in compliance with all debt covenants as of December 31, 2014. 

At December 31, 2014, the Company had $28.8 million of unused availability under the Credit Agreement and $0.7 million of letters of credit which have not

been drawn upon. 

The fair value of the debt under this Credit Agreement is not materially different from its book value as of December 31, 2014. 

47

  
  
  
  
  
   
  
  
  
  
 
 
 
   
   
   
 
   
   
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

9.

Transactions Involving  Former Owner of Productions Graphics

The  Company  removed  the  former  owner  of  Productions  Graphics from  his  role  as  President  of  the  Company’s  French  subsidiary  in  October  2013 for
performance-related  reasons,  and  he  is  no  longer  an  employee  of  the  Company.  This  individual had  served  in  such  role  since  the  Company’s  acquisition  in  2011  of 
Productions Graphics, a European business then owned by this individual and an organization affiliated with him (collectively, the “Seller”). As of December 31, 2014, 
the Company had paid to the Seller €5.8 million in fixed consideration and €7.1 million in contingent earn-out consideration. 

There are certain potential disputes between the former owner of Productions Graphics and the Company relating to, among other things, the termination of his
employment  and  the  Productions  Graphics  acquisition  agreement.  In  connection  with  such  disputes,  the  Company  initiated  a  review  of  this  individual’s  conduct  in 
connection  with  certain  transactions  impacting  the  earn-out  payments  made  to  the  Seller  (collectively,  the  “Transactions”).  As  a  result  of  the  review,  the  Company
concluded  it  was  the  victim  of  a  fraud  perpetrated  by  the  former  owner  of  Productions  Graphics.  Specifically,  the  Company  concluded  that  the  former  owner  of
Productions  Graphics artificially  inflated  the  financial  results  of  Productions  Graphics  in  order  to  induce  the  Company  to  make  earn-out  payments  of  €1.2  and  €5.9 
million for the 2011 and 2012 earn-out measurement periods, respectively. He inflated the results by directing the issuance of fraudulent invoices to purported third-
party customers and then, indirectly or directly, funded or reimbursed the third parties’ payments in respect of such invoices. The Company estimates that he issued
approximately €6.9 million of fraudulent invoices in 2011 and 2012, collectively, of which €5.7 million was subsequently received by the Company. The Company has 
accounted for these aggregate payments of €5.7 million as a partial refund of the €7.1 million in earn-out consideration unduly paid to the Seller. 

The Company intends to seek to redress the harm caused by conduct of the former owner of Productions Graphics through appropriate legal proceedings. See

Note 10 for further discussion of the legal matters relating to the former owner of Productions Graphics. 

10.

Commitments and Contingencies

Lease Commitments 

The Company leases many of its office facilities for various terms under long-term, noncancelable operating lease agreements. The leases expire at various dates

from fiscal year 2015 through fiscal year 2021. Future minimum lease payments are presented below: 

2015
2016
2017
2018
2019
Thereafter
Total minimum lease payments

Operating 
Leases
$ 7,013,184
6,112,734
4,656,062
3,437,026
2,978,252
3,567,247 
$27,764,505

The Company recognizes rental expense on a straight-line basis over the term of the lease. The total rent expense for the years ended December 31, 2012, 2013

and 2014 was $7.7 million, $9.1 million and $10.0 million, respectively. 

Secured Borrowing Arrangements 

Certain  international  subsidiaries  are  party  to  short-term  secured  borrowing  arrangements  which  allow  the  Company  to  borrow  against  the  value  of  a  pool  of
current  accounts  receivable.  The  Company  retains  possession  of  the  accounts  receivable  which  are  pledged  as  collateral.  The  pledged  amounts  are  immaterial  to  the
consolidated accounts receivable balance. 

48

  
  
  
  
  
   
  
  
  
  
  
  
 
 
10.

Commitments and Contingencies (Continued)

Legal Contingencies 

InnerWorkings, Inc. and subsidiaries 
Notes to Consolidated Financial Statements 

In  December  2010,  e-Lynxx  Corporation  filed  a  complaint  against  the  Company  and  numerous  other  defendants  for  patent  infringement  in  the  United  States
District  Court  for  the Middle  District  of  Pennsylvania.  As  to  the  Company,  the  complaint  alleges,  among  other  things,  that  certain  aspects  of  the  Company’s  PPM4 
technology  infringe  on  two  patents  owned  by  e-Lynxx  purporting  to  cover  a  system  and  method  for  competitive  pricing  and  procurement  of  customized  goods  and
services, and seeks monetary damages, interest, costs, attorneys’ fees, punitive damages and a permanent injunction. In May 2013, e-Lynxx asserted that the monetary 
damages it seeks from the Company are in the range of $35 million to $88 million for the period from May 2009 through December 2012; e-Lynxx has not yet specified 
damages  sought  for  2013  and  future  periods.  The  Company  disputes  the  allegations  contained  in  e-Lynxx’s  complaint  and  intends  to  vigorously  defend  this  matter. 
Specifically, the Company contends that the patents at issue are invalid and not infringed, and, therefore, e-Lynxx is not entitled to any relief and the complaint should 
be dismissed. Further, even if e-Lynxx could establish liability, the Company contends that e-Lynxx is not entitled to the excessive monetary relief it seeks. On July 25, 
2013,  the  court  granted  the  Company’s  motion  for  summary  judgment,  finding  that  the  Company  did  not  infringe  the  patents-in-suit.  E-Lynxx  filed  a  motion  for 
reconsideration, which was denied. On March 5, 2014, e-Lynxx filed an appeal from the judgment entered in favor of the Company. On February 9, 2015, the Federal
Circuit Court of Appeals affirmed the judgment entered in favor of the Company. Absent further appellate review, the judgment will become final, and the Company
will have no liability in the matter. If e-Lynxx seeks further appellate review, the Company would vigorously defend any such proceedings. The Company believes that
the likelihood of an unfavorable outcome is remote.   

In  October  2012,  a  former  sales  employee  of  the  Company  filed  an  arbitration  claim  against  the  Company  arising  from  the  Company’s  termination  of  his 
employment in November 2011. He alleged disability discrimination, defamation, breach of employment agreement, invasion of privacy, and wage payment claims, and
sought monetary damages in excess of $9.0 million, interest, punitive damages, injunctive relief, declaratory relief, and attorneys’ fees and costs. An arbitration hearing 
was held in this matter in November 2013. The Company disputed these allegations and vigorously defended itself in the matter. Specifically, the Company contended
that  it  lawfully  terminated  his  employment  for  cause,  and,  therefore,  that  he  is  not  entitled  to  any  relief  and  his  claims  should  be  dismissed.  On  May  7,  2014,  the
Arbitrator issued a final decision in favor of the Company on all of the alleged claims. Therefore, the Company has no liability to the claimant, and the matter is closed. 

In October 2013, the Company removed the former owner of Productions Graphics from his role as President of Productions Graphics, the Company’s French 
subsidiary. He had been in that role since the Company’s 2011 acquisition of Productions Graphics, a European business then principally owned by him. In December
2013, the former owner of Productions Graphics initiated a wrongful termination claim in the Commercial Court of Paris seeking approximately €0.7 million in fees and 
damages.  In  anticipation  of  this  claim,  in  November  2013,  he  also  obtained  a  judicial  asset  attachment  order  in  the  amount  of  €0.7  million  as  payment  security;  the 
attachment order was confirmed in January 2014, and the Company filed an appeal of the order, which is currently pending. The Company disputes the allegations of the
former  owner  of  Productions  Graphics  and  intends  to  vigorously  defend  these  matters.  In  February  2014,  based  on  a  review  the  Company  initiated  into  certain
transactions associated with the former owner of Productions Graphics, the Company concluded that he had engaged in fraud by inflating the results of the Productions
Graphics business in order to induce the Company to pay him €7.1 million in contingent consideration pursuant to the acquisition agreement. In light of those findings,
in February 2014 the Company filed a criminal complaint in France seeking to redress the harm caused by his conduct. In addition to these pending matters, there may
be other potential disputes between the Company and the former owner of Productions Graphics relating to the acquisition agreement. As of December 31, 2014, the
Company  had  paid  €5.8  million  in  fixed  consideration  and  €7.1  million  in  contingent  consideration  to  the  former  owner  of  Productions  Graphics;  the  remaining
maximum contingent consideration for the earn-out period ending in 2015 is €34.5 million. 

In February 2014, following the Company’s February 2014 announcement of its intention to restate certain historical financial statements, an individual filed a
putative  securities  class  action  complaint  in  the  United  States  District  Court  for  the  Northern  District  of  Illinois  entitled  Van  Noppen  v.  InnerWorkings  et  al.  The 
complaint, as amended in July 2014, alleges that the Company and certain executive officers violated federal securities laws by making materially false or misleading
statements  or  omissions,  and  by  engaging  in  a  scheme  to  defraud  purchasers  of  securities,  relating  to  the  Company’s  financial  results  and  prospects.  The  purported 
misstatements  and  scheme  relate  to  the  Company’s  inside  sales  initiative  and  the  Productions  Graphics  business  based  in  France.  The  complaint  seeks  unspecified
damages, interest, attorneys’ fees and other costs. The Company and individual defendants dispute the claims and intend to vigorously defend the matter. On September
29, 2014, the Company and individual defendants filed a motion to dismiss the complaint for failure to state a claim, and this motion is currently pending. On December
12,  2014,  the  Company  received  a  derivative  demand  letter  on  behalf  of  Tom  Turberg,  a  purported  stockholder,  demanding  that  the  Company’s  Board  of  Directors 
investigate and take action on behalf of the Company against the executive officers named in the Van Noppen action as well as certain past and current members of the 
Audit Committee of the Board of Directors. The demand letter’s allegations relate to (i) the Company’s restatement of financial statements for the fourth quarter of 2011 
through the third quarter of 2013, (ii) the Company’s use of gross revenue accounting, (iii) incentive compensation paid to executive officers in 2011 and 2012, (iv)
allegations in the Van Noppen action, and (v) typographical errors in the 2013 Form 10-K. The demand letter has been forwarded to the Company’s Board of Directors 
for its review and handling. Any loss that the Company and individual defendants may incur as a result of these matters cannot be estimated. 

49

  
  
  
  
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

11.

Income Taxes

The  Company  accounts  for  income  taxes  in  accordance  with  ASC  740,  Income  Taxes,  under  which  deferred  assets  and  liabilities  are  recognized  based  upon 

anticipated future tax consequences attributable to differences between financial statement carrying values of assets and liabilities and their respective tax bases. 

The provision for income taxes consisted of the following components for the years ended December 31, 2012, 2013 and 2014: 

Current

Federal
State
Foreign
Total current
Deferred
Federal
State
Foreign
Total deferred
Income tax expense (benefit)

Year Ended December 31,
2013

2012

2014

$

  $

5,364,247   $
703,380    
801,212    
6,868,839    

1,494,274    
206,125    
(2,695,617)    
(995,218)    
5,873,621    $

(1,803,191) $
(316,367)
2,216,025 
96,467 

2,823,798 
449,424 
(3,925,617)  
(652,395)  
(555,928)   $

236,511
196,637
4,070,524
4,503,672

87,396
2,697
(2,280,620)
(2,190,527)
2,313,145 

The provision for income taxes for the years ended December 31, 2012, 2013 and 2014 differs from the amount computed by applying the U.S. federal income tax

rate of 35% to pretax income because of the effect of the following items: 

Year Ended December 31,
2013
(3,225,697) $
204,687 
(644,353)
607,467 
3,827,806 
(1,046,430)
- 

2012
15,633,675   $
747,802    
(1,294,217)    
-    
(8,737,329)    
-    
(141,376)    
(334,934)    
5,873,621    $

(279,408)  
(555,928)   $

2014
16,371,275
1,465,344
(1,631,614)
850,323
(14,334,053)
(376,350)
-
(31,780)
2,313,145 

Tax expense at U.S. federal income tax rate
State income taxes, net of federal income tax effect
Effect of non-US operations
Foreign valuation allowances
Nontaxable contingent liability fair value changes and goodwill impairment
Research and development credit
199 Domestic production activities deduction
Nondeductible (benefit) and other
Income tax expense (benefit)

$

  $

50

  
  
  
  
  
   
   
 
 
 
 
   
  
   
  
 
 
 
 
 
 
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

11.

Income Taxes (Continued)

Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes
and  the  amounts  used  for  income  tax  return  reporting  purposes.  At  December  31,  2013  and  2014,  the  Company’s  deferred  tax  assets  and  liabilities  consisted  of  the 
following: 

December 31,

2013

2014

Current deferred tax assets:

Reserves and allowances not currently deductible
Other

Total current deferred tax assets
Noncurrent deferred tax assets:

Income tax basis in excess of financial statement basis in intangible assets
Deductible stock-based compensation
Net operating loss carryforward
Tax credit carryforwards
Other

Valuation allowance

Total noncurrent deferred tax assets
Total deferred tax assets

Total current deferred tax liability:

Prepaid & other expenses

Total current deferred tax liability
Noncurrent deferred tax liabilities:

Fixed assets
Intangible assets

Total noncurrent deferred tax liabilities
Total deferred tax liabilities
Net deferred tax liability

Net current deferred tax asset
Net noncurrent deferred tax liability
Net deferred tax liability

  $

1,452,133

$

19,561   

1,471,694

6,140,517
3,974,354
10,002,615
1,353,589

46,303   

21,517,378
(762,123)
20,755,255   
22,226,949

(352,361)  
(352,361)

(5,085,865)
(22,411,410)  
(27,497,275)  
(27,849,636)  
(5,622,687)   $

1,857,862
77,466 
1,935,328

5,234,704
4,739,865
10,983,464
1,338,409
- 
22,296,442
(1,603,665)
20,692,777 
22,628,105

(116,189)
(116,189)

(4,930,792)
(21,825,087)
(26,755,879)
(26,872,068)
(4,243,963)

$

1,119,333
(6,742,020)
(5,622,687)   $

1,819,139
(6,063,102)
(4,243,963)

  $

  $

  $

51

  
  
  
  
 
 
 
 
   
   
   
   
   
   
   
   
   
 
   
   
   
   
 
   
   
   
   
   
   
   
   
   
 
   
   
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

11.

Income Taxes (Continued)

The realizability of deferred income tax assets is based on a more likely than not standard. If it is determined that it is more likely than not that deferred income
tax assets will not be realized, a valuation allowance must be established against the deferred income tax assets. Realization of deferred tax assets is dependent primarily
on  the  generation  of  future  taxable  income.  In  considering  the  need  for  a  valuation  allowance  the  Company  considers  historical,  as  well  as,  future  projected  taxable
income along with other positive and negative evidence in assessing the realizability of its deferred tax assets. 

For the years ended December 31, 2013 and 2014, the Company recorded net increases in its valuation allowances of $0.6 million and $0.8 million, respectively. 

As of December 31, 2014, the Company has gross federal and state net operating loss (“NOLs”) carryforwards of $20.5 million and $16.5 million, respectively. 
The federal carryovers begin to expire in 2025, and the state carryovers begin to expire in 2022. Section 382 of the Internal Revenue Code imposes an annual limitation
on the utilization of net operating loss carryforwards related to acquired corporations based on a statutory rate of return (usually the “applicable federal funds rate” as 
defined in the Internal Revenue Code) and the value of the corporation at the time of a “change in ownership” as defined by Section 382. The Company’s total federal 
NOL as of December 31, 2014 includes $2.0 million of NOLs from acquired corporations. These acquired NOLs have an annual limitation under Section 382 of the
Internal Revenue Code of $0.2 million. 

As  of  December  31,  2014,  the  Company  had  gross  NOLs  in  France,  Italy,  Chile  and  Brazil  of  $17.1  million,  $1.4  million,  $2.7  million  and  $0.5  million,

respectively, which have an indefinite carryover period. 

As  of  December  31,  2014,  the  Company  had  gross  federal  and  state  research  and  development  credit  carryforwards  of  approximately  $1.2  million  and  $0.5

million, respectively. The federal carryovers begin to expire in 2031, and the state carryovers begin to expire in 2015. 

As  a  result  of  certain  realization  requirements  of  ASC  718,  Stock-Based  Compensation,  the  Company  has  not  recorded  certain  deferred  tax  assets  that  arose 
directly  from tax deductions related to equity  compensation  that are greater than the compensation recognized for financial reporting. As  of December 31, 2014, the
Company has $13.4 million and $11.4 million in federal and state tax deductions, respectively, related to these stock option exercises which have not been recorded but
are available to reduce taxable income in future periods. These deductions will be recorded to additional paid in capital in the period in which they are realized. 

The  Company's  intention  is  to  permanently  reinvest  the  undistributed  earnings  of  its  foreign  subsidiaries  in  accordance  with  ASC  740.   Deferred  income
taxes were  not calculated  on  undistributed  earnings  of  foreign  subsidiaries,  which  were  $3.1  million  and  $8.9  million  at  December  31,  2013  and  2014,
respectively. Determination of the amount of unrecognized deferred tax liability on the undistributed earnings considered permanently reinvested is not practicable.  If
the undistributed earnings were to be remitted to the Company, foreign tax credits would be available to reduce any U.S. tax due upon repatriation. 

The Company's income (loss) before taxes on foreign operations was $23.8 million, $(13.8) million and $15.4 million for the years ended December 31, 2012,

2013 and 2014, respectively.  

52

  
  
  
  
  
  
  
  
   
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

12.

Fair Value Measurement

ASC 820 includes a fair value hierarchy that is intended to increase consistency and comparability in fair value measurements and related disclosures. The fair
value hierarchy is based on observable or unobservable inputs to valuation techniques that are used to measure fair value. Observable inputs reflect assumptions market
participants  would  use  in  pricing  an  asset  or  liability  based  on  market  data  obtained  from  independent  sources  while  unobservable  inputs  reflect  a  reporting  entity’s 
pricing based upon its own market assumptions. 

The fair value hierarchy consists of the following three levels: 

•

•

•

Level 1: Inputs are quoted prices in active markets for identical assets or liabilities.

Level 2: Inputs are quoted prices for similar assets or liabilities in an active market, quoted prices for identical or similar assets or liabilities in markets
that  are  not  active,  and  inputs  other  than  quoted  prices  that  are  observable  and  market-corroborated  inputs,  which  are  derived  principally  from  or
corroborated by observable market data.

Level 3: Inputs that are derived from valuation techniques in which one or more significant inputs or value drivers are unobservable.

The Company's potential contingent consideration payments relating to acquisitions occurring subsequent to January 1, 2009 are its only Level 3 liabilities as of
December 31, 2013 and 2014.  The fair value of the liabilities determined by this analysis is primarily driven by the probability of reaching the performance measures
required  by  the  purchase  agreements  and  the  associated  discount  rate.   Probabilities  are  estimated  by  reviewing  financial  forecasts  and  assessing  the  likelihood  of
reaching the required performance measures based on factors specific to each acquisition as well as the Company’s historical experience with similar arrangements. If an 
acquisition reaches the required performance measure, the estimated probability would be increased to 100%, and if the measure is not reached, the probability would be
reduced to reflect the amount earned, if any, depending on the terms of the agreement. Discount rates are estimated by using the local government bond yields plus the
Company’s credit spread. A one percentage point increase in the discount rate across all contingent consideration liabilities would result in a decrease to the fair value of
approximately $0.5 million. 

The following tables set forth the Company’s financial assets and financial liabilities measured at fair value on a recurring basis and the basis of measurement at

December 31, 2013 and 2014, respectively: 

At December 31, 2013
Assets:

Money market funds(1)

Liabilities:

Contingent consideration 

At December 31, 2014
Assets:

Money market funds(1)

Liabilities:

Contingent consideration

  (1)

Included in cash and cash equivalents on the balance sheet.

Total Fair Value
Measurement

Quoted Prices in
Active Markets for
Identical Assets
(Level 1)

Significant Other
Observable Inputs 
(Level 2)

Significant
Unobservable Inputs
(Level 3)

  $

  $

667,122   $

667,122    $

(87,332,461)  $

-    $

-    $

-    $

- 

(87,332,461)

Total Fair Value
Measurement

Quoted Prices in
Active Markets for
Identical Assets
(Level 1)

Significant Other
Observable Inputs 
(Level 2)

Significant
Unobservable Inputs
(Level 3)

  $

  $

667,127   $

667,127    $

(32,582,574)  $

-    $

-    $

-    $

- 

(32,582,574)

53

  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

12.

Fair Value Measurement (Continued)

The following table provides a reconciliation of the beginning and ending balances for the liabilities measured at fair value using significant unobservable inputs

(Level 3): 

Balance at December 31, 2012

Contingent consideration from 2013 acquisitions
Contingent consideration payments paid in cash
Contingent consideration payments paid in stock
Change in fair value (1)
Foreign exchange impact (2)

Balance as of December 31, 2013

Contingent consideration payments paid in cash
Contingent consideration payments paid in stock
Change in fair value (1)
Reclass to Due to seller
Foreign exchange impact (2)

Balance as of December 31, 2014

Fair Value Measurements at 
Reporting Date Using 
Significant Unobservable Inputs
(Level 3)
Contingent Consideration

$

 $

(54,497,824)
(68,165,674)
4,297,803 
614,216 
31,330,567 
(911,549)

(87,332,461)
5,768,591 
9,132,682 
37,873,588 
402,499 
1,572,527 

(32,582,574)

(1) Adjustments to original contingent consideration obligations recorded were the result of using revised financial forecasts and updated fair value measurements.

These changes are recognized within operating expenses on the consolidated statements of operations.

(2) Changes in the contingent consideration liability which are caused by foreign exchange rate fluctuations are recognized in other comprehensive income.

54

  
  
  
  
   
  
 
 
 
 
 
 
  
 
 
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

13.

Earnings Per Share

Basic earnings per common share is calculated by dividing net income by the weighted average number of common shares outstanding. Diluted earnings per share
is calculated by dividing net income by the weighted average shares outstanding plus share equivalents that would arise from the exercise of stock options and vesting of
restricted common shares. For the years ended December 31, 2012, 2013 and 2014, respectively, 1,099,604, 4,288,084 and 2,427,089 options and restricted common
shares were excluded from the calculation as these options and restricted common shares were anti-dilutive. 

The computation of basic and diluted earnings per common share for the years ended December 31, 2012, 2013, and 2014, is as follows: 

Numerator:

Net income (loss)

Denominator:

Year Ended December 31,
2013

2012

2014

$

38,794,022   $

(8,660,349) $

44,461,925

Denominator for basic earnings per share—weighted-average shares outstanding

48,811,218    

50,875,131 

52,095,481

Effect of dilutive securities:

Employee stock options and restricted common shares
Contingently issuable shares

Denominator for dilutive earnings per share

Basic earnings (loss) per share
Diluted earnings (loss) per share

14.

Stock-Based Compensation Plans

2,411,260    
17,598     

- 
-   

924,189
84,273 

51,240,076     

50,875,131   

53,103,943 

$
$

0.79   $
0.76   $

(0.17) $
(0.17) $

0.85
0.84

In 2006, the Company adopted the 2006 Stock Incentive Plan (the Plan). Upon adoption, all previously existing plans were merged into the Plan and ceased to
separately exist. The Plan was amended and restated effective June 2014 resulting in an increase in the maximum number of shares of common stock that may be issued
under  the  Plan  by  2,200,000,  from  5,650,000  to  7,850,000.  The  Company’s  policy  is  to  issue  shares  resulting  from  the  exercise  of  stock  options  and  conversion  of
restricted stock as new shares. 

The Company recorded $6.2 million, $4.7 million and $5.4 million in compensation expense related to stock-based compensation, for the years ended December 
31,  2012,  2013  and  2014,  respectively.  All  stock-based  compensation  expense  is  recorded  net  of  an  estimated  forfeiture  rate  and  adjusted  to  reflect  actual  forfeiture
activity. The estimated forfeiture rates applied as of December 31, 2014 ranged from 7.0% to 8.0% for various types of employees. The Company recorded $2.0 million,
$0.5 million and $0.5 million of additional stock-based compensation expense for the years ended December 31, 2012, 2013 and 2014, respectively, for awards vested
which exceeded the expense recorded using the estimated forfeiture rate. 

55

  
  
  
  
  
    
  
  
 
 
 
 
   
 
 
   
  
   
  
   
  
 
 
   
  
 
 
   
  
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

14.

Stock-Based Compensation Plans (Continued)

Stock Options 

Eligible employees receive non-qualified stock options as a portion of their total compensation. The options vest over various time periods depending upon the
grant, but generally vest ratably over a four to five year service period. Vested options may be exercised and converted to one share of the Company’s common stock in 
exchange for the exercise price which is generally equal to the share price on the grant date. The Company measures the compensation cost based on the Black-Scholes 
option valuation model at the grant date. The stock-based compensation expense related to stock options for the years ended December 31, 2012, 2013 and 2014 was
$3.0 million, $2.1 million and $1.7 million, respectively. 

A summary of stock option activity for the years ended December 31, 2012, 2013 and 2014 is as follows: 

Outstanding at December 31, 2011

Granted
Exercised
Forfeited

Outstanding at December 31, 2012

Granted
Exercised
Forfeited

Outstanding at December 31, 2013

Granted
Exercised
Forfeited

Outstanding at December 31, 2014

Options vested at December 31, 2014

Outstanding
Options

Weighted- 
Average  
Exercise Price

Aggregate
Intrinsic Value

5,950,481    $
538,933     
(2,474,713)    
(93,519)    

3,921,182     
226,971     
(415,480)    
(179,139)    

3,553,534     
778,906     
(161,486)    
(125,370)    

$

5.07
12.15
2.23
7.35

5.07
14.60
4.83
8.97   

8.52
7.23
4.82
4.11   

28,048,306
-
23,936,039
-

28,048,306
-
3,190,219
- 

4,778,565
-
3,301,667
- 

4,045,584    $

8.35    $

4,725,483 

2,702,753    $

7.95

$

4,247,128

The weighted-average fair values and ranges of exercise prices for stock options granted during the years ended December 31, 2012, 2013 and 2014, which vest

ratably from one to five years, are as follows: 

2012
2013
2014

538,933 $
226,971
778,906

Options Granted

Weighted-Average
Fair Value

  Exercise Prices
5.99   $11.97 - $14.39
5.58   $10.76 - $15.05
$7.18 - $8.72
3.57  

Vested options totaled 2.5 million, 2.6 million and 2.7 million as of December 31, 2012, 2013 and 2014, respectively. 

The aggregate intrinsic value of options outstanding and exercisable represents the total pre-tax intrinsic value (the difference between the Company’s closing 
stock price on the last trading day of each fiscal year and the exercise price, multiplied by the number of in-the-money options) that would have been received by the 
option  holders  had  all  option  holders  exercised  their  options  in  2012,  2013  and  2014,  respectively.  These  amounts  change  based  on  the  fair  market  value  of  the
Company’s stock which was $13.78, $7.79 and $7.79 on the last business day of the years ended December 31, 2012, 2013 and 2014, respectively. 

56

  
  
  
  
  
  
   
  
  
   
 
   
 
     
 
 
     
 
 
     
 
 
     
 
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

14.

Stock-Based Compensation Plans (Continued)

The following assumptions were utilized in the Black-Scholes valuation model for options granted in 2012, 2013 and 2014: 

Dividend yield
Risk-free interest rate
Expected life
Volatility

2012

2013

2014

—%
1.03%-1.67%
6-7 years
38.0%-47.5%

—%
1.32%-1.41%
6 years

38%

—%
1.32%-2.17%
6 years
38.0%-50.0%

Expected  term  is  estimated  based  on  historical  experience  related  to  similar  awards,  giving  consideration  to  the  contractual  terms  of  the  stock-based  awards, 
vesting schedules and expectations of future employee behavior. The Company believes that its historical experience provides the best estimate of future expected life.
The risk-free interest rate is based on actual U.S. Treasury zero-coupon rates for bonds commensurate with the expected term.  The expected volatility assumption is
based on the historical volatility of the Company’s common stock over a period commensurate with the expected term. 

There was $3.9 million, $2.9 million and $5.8 million of unrecognized compensation costs related to the stock options granted under the Plan as of December 31,

2012, 2013 and 2014, respectively. This cost was expected to be recognized over a weighted average period of 3.1, 2.6 and 2.4 years, respectively. 

The following table summarizes information about all stock options outstanding for the Company as of December 31, 2014: 

Exercise Price
$0.65 - $4.92
$5.19 - $7.86
$8.07 - $11.97
$12.10 - $16.41

Restricted Common Shares 

Options Outstanding

Number
Outstanding

Weighted-
Average Life

Options Vested

Weighted-
Average 

Exercise Price    

Number 
Exercisable

Weighted-
Average 
Exercise Price

662,258
1,730,266
628,607
1,024,453     

$

1.46
6.76
6.42
5.58     

3.52     
6.69     
9.37     
13.61     

$

662,258
919,555
435,797
685,143     

4,045,584     

     $

8.35     

2,702,753    $

3.52
6.25
9.27
13.68 

7.95 

Eligible  employees  receive  restricted  common  shares  as  a  portion  of  their  total  compensation.  The  restricted  common  shares  vest  over  various  time  periods
depending upon the grant, but generally vest from zero to five years and convert to common stock at the conclusion of the vesting period. The Company measures the
compensation cost  based  on  the closing  market  price  of  the Company’s  common  stock  at  the grant  date.  The  stock-based  compensation  expense  related  to restricted 
common shares for the years ended December 31, 2012, 2013 and 2014 was $3.2 million, $2.6 million and $3.6 million, respectively. 

57

  
  
  
  
  
  
  
  
  
  
 
 
 
   
   
   
   
 
   
     
 
   
14.

Stock-Based Compensation Plans (Continued)

A summary of restricted share activity is as follows:  

Nonvested Restricted Common Shares at December 31, 2011

Granted
Vested and transferred to unrestricted common stock
Forfeited

Nonvested Restricted Common Shares at December 31, 2012

Granted
Vested and transferred to unrestricted common stock
Forfeited

Nonvested Restricted Common Shares at December 31, 2013

Granted
Vested and transferred to unrestricted common stock
Forfeited

Nonvested Restricted Common Shares at December 31, 2014

InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

Outstanding  
Restricted 
Common Shares   

Weighted-
Average Grant-
Date Fair Value
7.52
11.92
8.86
7.02 

783,816    $
306,296     
(362,116)    
(35,864)    

692,132     
448,158     
(278,461)    
(127,279)    

734,550     
736,238     
(361,650)    
(19,077)    

1,090,061    $

8.95
11.46
9.22
8.56

10.45
7.59
8.90
8.02

8.92

There was $3.6 million, $4.5 million $8.9 of total unrecognized compensation costs related to the restricted common shares as of December 31, 2012, 2013 and
2014,  respectively.  This  cost  was  expected  to  be  recognized  over  a  weighted  average  period  of  2.8,  2.9  and  2.4  years,  as  of  December  31,  2012,  2013  and  2014,
respectively. 

15.

Benefit Plans

The  Company  adopted  a  401(k)  savings  plan  effective  February 1,  2005,  covering  all  of  the  Company’s  employees  upon  completion  of  90 days  of  service. 
Employees  may  contribute  a  percentage  of  eligible  compensation  on  both  a  before-tax  basis  and  after-tax  basis.  The  Company  has  the  right  to  make  discretionary 
contributions to the plan. For the years ended December 31, 2012, 2013 and 2014, total costs incurred from the Company’s contributions to the 401(k) plan were $0.5
million, $0.1 million and $1.0 million, respectively. 

16.

Related Party Transactions

Agreements and Services with Related Parties 

The Company provides print procurement services to Arthur J. Gallagher & Co. J. Patrick Gallagher, Jr., a member of the Company’s Board of Directors since 
August 2011, is the Chairman, President and Chief Executive Officer of Arthur J. Gallagher & Co. and has a direct ownership interest in Arthur J. Gallagher & Co. The
total  amount  billed  for  such  print  procurement  services  during the  years  ended  December  31,  2012,  2013  and  2014  was  $0.6  million,  $0.7  million  and  $1.7  million,
respectively. Additionally, Arthur J. Gallagher & Co. provides insurance brokerage and risk management services to the Company. As consideration for these services,
Arthur J. Gallagher & Co. billed the Company $0.4 million, $0.5 million and $0.6 million for the years ended December 31, 2012, 2013 and 2014, respectively. The net
amounts payable to Arthur J. Gallagher & Co. as of December 31, 2013 and 2014 were immaterial. 

58

  
  
  
  
  
   
  
   
  
  
 
 
 
      
 
      
 
      
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

17.

Business Segments

Segment  information  is  prepared  on  the  same  basis  that  our  CEO,  who  is  our  chief  operating  decision  maker  (“CODM”),  manages  the  segments,  evaluates 
financial results, and makes key operating decisions. The Company is organized and managed as three business segments: North America, Latin America, and EMEA.
The North America segment includes operations in the United States and Canada; the Latin America segment includes operations in Mexico, South America and Central
America; and the EMEA segment includes operations in the United Kingdom, continental Europe, the Middle East, Africa and Asia. “Other” consists of intersegment 
eliminations,  shared  service  activities  and  unallocated  corporate  expenses.  All  transactions  between  segments  are  presented  at  their  gross  amounts  and  eliminated
through Other. 

Management evaluates the performance of its operating segments based on net revenues and Adjusted EBITDA, which is a non-GAAP financial measure. The 
accounting policies of each of the operating segments are the same as those described in the summary of significant accounting policies in Note 2. Adjusted EBITDA
represents income from operations excluding depreciation and amortization, stock-based compensation expense, income/expense related to changes in the fair value of
contingent consideration liabilities and other items as described below. Management does not evaluate the performance of its operating segments using asset measures.
The identifiable assets by segment disclosed in this note are those assets specifically identifiable within each segment and include cash, accounts receivable, inventory,
goodwill  and  intangible  assets.  Shared  service  assets  are  primarily  comprised  of  short-term  investments,  capitalized  internal-use  software  and  net  property  and 
equipment of the corporate headquarters. 

The table below presents financial information for our reportable operating segments and Other for the fiscal years noted (in thousands): 

Fiscal 2014:
Net revenues from third parties
Net revenues from other segments

Total net revenues
Adjusted EBITDA (1)
Total assets
Fiscal 2013:
Net revenues from third parties
Net revenues from other segments

Total net revenues
Adjusted EBITDA (1)
Total assets
Fiscal 2012:
Net revenues from third parties
Net revenues from other segments

Total net revenues
Adjusted EBITDA (1)
Total assets

  North America

Latin America

EMEA

Other

Total

  $

$

688,942
48
688,990
57,662
443,530

657,989

33   

658,022
51,873
431,562

648,732
68
648,800
61,890
330,159

$

99,734
429
100,163
5,273
30,488

88,016
1,270   
89,286
3,098
29,841

57,575
1,625
59,200
1,745
23,219

211,457    $
5,160     
216,617     
5,893     
135,257     

144,955     
75     
145,030     
764     
119,531     

83,278     
27     
83,305     
(2,664)    
139,466     

$

-
(5,637)
(5,637)
(25,990)
21,975

-

(1,378)  
(1,378)
(28,834)
33,733

-
(1,720)
(1,720)
(23,754)
21,936

1,000,133
-
1,000,133
42,838
631,250

890,960
- 
890,960
26,901
614,667

789,585
-
789,585
37,217
514,780

(1)

Adjusted  EBITDA,  which  represents  income  from  operations  with  the  addition  of  depreciation  and  amortization,  stock-based  compensation  expense, 
income/expense related to changes in the fair value of contingent consideration liabilities, goodwill and intangible asset impairment charges, restructuring and 
other charges and legal fees from patent infringement defense, is considered a non-GAAP financial measure under SEC regulations. Income from operations is 
the most directly comparable financial measure calculated in accordance with GAAP. The Company presents this measure as supplemental information to help 
investors better understand trends in its business results over time. The Company's management team uses Adjusted EBITDA to evaluate the performance of the 
business.  Adjusted  EBITDA  is  not  equivalent  to  any  measure  of  performance  required  to  be  reported  under  GAAP,  nor  should  this  data  be  considered  an 
indicator of the Company's overall financial performance and liquidity. Moreover, the Adjusted EBITDA definition the Company uses may not be comparable 
to similarly titled measures reported by other companies.

59

  
     
  
  
  
  
      
 
   
   
     
   
   
   
   
   
     
   
   
   
   
   
   
     
   
   
   
   
   
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

17.

Business Segments (Continued)

The table below reconciles the total of the reportable segments' Adjusted EBITDA and the Adjusted EBITDA included in Other to consolidated income before 

income taxes (in thousands): 

Adjusted EBITDA
Depreciation and amortization
Stock-based compensation
Change in fair value of contingent consideration
Preference claim charge (1) 
VAT settlement charge (2) 
Payments to former owner of Productions Graphics, net of cash recovered
Goodwill impairment charge
Intangible asset impairment charges
Restructuring and other charges
Legal fees in connection with patent infringement
Restatement-related professional fees
Secured asset reserve
Total other expense

$

2012

Year Ended December 31,
2013

2014

37,217    $
(10,791)    
(6,193)    
27,689     
(1,099)    
(1,485)    
411     
-     
-     
-     
-     
-     
-     
(1,081)    

$

26,901
(13,664)
(4,733)
31,331
-
-
(2,624)
(37,908)
-
(4,322)
(961)
-
-

(3,236)  

42,838
(17,723)
(5,352)
37,873
-
-
-
-
(2,710)
-
-
(2,093)
(940)
(5,118)

Income (loss) before income taxes

  $

44,668    $

(9,216)   $

46,775 

(1) In the fourth quarter of 2012, the Company recognized a $1.1 million charge related to the settlement of a lawsuit filed by the Trustee of the Circuit City Liquidating 
Trust (the “Trust”) in connection with the Circuit City Stores, Inc. bankruptcy proceedings. A settlement agreement was entered in January 2013 with the Trust 
resolving this preference claim as well the administrative and general unsecured claims against the Trust.

(2) In the fourth quarter of 2012, the Company accrued a loss reserve of $1.5 million relating to a VAT assessment issued by Her Majesty’s Revenue and Customs 
(“HMRC”) InnerWorkings Europe Limited (formerly Etrinsic). In July 2013, the Company finalized settlement with the HMRC and received a refund of the 
amounts paid to HMRC in July 2012 less the settlement amount which was not materially different than the estimated reserve.

The Company had long-lived assets, consisting of net property and equipment, in the United States of $13.9 million, $18.1 million and $21.5 million at December 

31, 2012, 2013 and 2014, respectively.  Long-lived assets in foreign countries were $3.2 million, $5.6 million and $8.3 million at December 31, 2012, 2013 and 2014, 
respectively. 

60

  
  
  
  
  
  
 
 
   
 
 
     
InnerWorkings, Inc. and subsidiaries 

Notes to Consolidated Financial Statements 

18.

Subsequent Event

On February 12, 2015, the Company announced that its Board of Directors approved a share repurchase program providing it authorization to repurchase up to an
aggregate of $20 million of its common stock through open market and privately negotiated transactions over a two-year period. The timing and amount of any share 
repurchases will be determined based on market conditions, share price and other factors, and the program may be discontinued or suspended at any time. Repurchases
will be made in compliance with SEC rules and other legal requirements 

19.

Quarterly Financial Data (Unaudited)

The tables below are a condensed summary of the Company’s unaudited quarterly statements of operations and quarterly earnings per share data for the years

ended December 31, 2013 and 2014 (in thousands): 

Revenue
Gross profit
Net income (loss)
Net income (loss) per share:

Basic
Diluted

Revenue
Gross profit
Net income (loss)
Net income (loss) per share:

Basic
Diluted

Year Ended December 31, 2014

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

(In thousands, except per share data)

$

$
$

$

$
$

241,490
54,584
289

0.01
0.01

First
Quarter(1)

204,577
46,350
(2,801)

(0.06)
(0.06)

$

$
$

$

$
$

260,350    $
58,927     
1,605     

0.03    $
0.03    $

251,652
57,098
5,114

0.10
0.10

Year Ended December 31, 2013

Second
Quarter(2)

Third
Quarter(3)

(In thousands, except per share data)

210,876    $
48,177     
3,675     

0.07    $
0.07    $

232,630
53,181
(9,066)

(0.18)
(0.18)

$

$
$

$

$
$

246,641
58,850
37,454

0.71
0.69

Fourth
Quarter

242,877
54,318
(468)

(0.01)
(0.01)

(1) The Company acquired DB Studios, Inc. in March 2013. Financial results for this acquisition are included in the Consolidated Financial Statements beginning in 

March 2013.

(2) The Company made acquisitions during the second quarter of 2013 which were not material to the Company’s operations. Financial results for these acquisitions are 

included in the Consolidated Financial Statements beginning at the respective acquisition dates.

(3) The Company acquired U.S. and international businesses of EYELEVEL in July 2013 as well as one other company which was not material to the Company’s 

operations. Financial results for these acquisitions are included in the Consolidated Financial Statements beginning at the respective acquisition dates.

61

  
  
  
  
  
  
  
  
 
 
   
 
   
 
     
 
 
   
 
   
 
     
SCHEDULE II—VALUATION AND QUALIFYING ACCOUNTS 

Valuation and Qualifying Accounts 

Description
Fiscal year ended December 31, 2014 Allowance for 
doubtful accounts
Fiscal year ended December 31, 2013 Allowance for 
doubtful accounts
Fiscal year ended December 31, 2012 Allowance for 
doubtful accounts

Balance at
Beginning of  
Period

Charged to
Expense

(Uncollectible
Accounts 
Written Off,  
Net of  
Recoveries)

Other

Balance at End
of Period

  $

  $

  $

2,128,790

1,553,926

3,293,241

$

$

$

1,983,928

1,285,326

1,681,942

$

$

$

(1,427,221)   $

(710,462)   $

(3,421,257)   $

-

-

-

$

$

$

2,685,497

2,128,790

1,553,926

62

  
  
 
   
Item 9.

Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

None. 

Item 9A.

Controls and Procedures

Evaluation of Disclosure Controls and Procedures. 

Under the supervision and with the participation of our chief executive officer and chief financial officer, we evaluated the effectiveness of our disclosure controls
and procedures as of December 31, 2014. The term “disclosure controls and procedures,” as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act, means 
controls and other procedures of a company that are designed to ensure that information required to be disclosed by a company in the reports that it files or submits
under  the  Exchange  Act  is  recorded,  processed,  summarized  and  reported  within  the  time  periods  specified  in  the  SEC's  rules  and  forms.  Disclosure  controls  and
procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed by a company in the reports that it files or
submits under the Exchange Act is accumulated and communicated to the company's management, including its principal executive and principal financial officers, as
appropriate to allow timely decisions regarding required disclosure 

Management recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving their
objectives and management necessarily applies its judgment in evaluating the cost-benefit relationship of possible controls and procedures. Based on the evaluation of
our disclosure controls and procedures as of December 31, 2014, our chief executive officer and chief financial officer concluded that, as of such date, the Company's
disclosure controls and procedures were effective at the reasonable assurance level. 

Management’s Annual Report on Internal Control Over Financial Reporting 

Our  management  is  responsible  for  establishing  and  maintaining  adequate  internal  control  over  financial  reporting,  as  such  term  is  defined  in  Exchange  Act
Rules 13a-15(f)  and  15d-15(f).  Our  internal  control  system  was  designed  to  provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the
preparation of the consolidated financial statements for external purposes in accordance with generally accepted accounting principles.  

Management  assessed  the  design  and  effectiveness  of  the  Company’s  internal  control  over  financial  reporting  as  of  December  31,  2014.  In  making  this
assessment,  management  used  the  criteria  set  forth  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (“COSO”)  in  Internal  Control—
Integrated  Framework  (2013  framework).  Based  on  this  evaluation,  management  concluded  that  our  internal  control  over  financial  reporting  was  effective  as  of
December 31, 2014 based on criteria in Internal Control –Integrated Framework issued by the COSO. 

As  required  under  this  Item  9A,  the  management's  report  titled  “Management's  Assessment  of  Control  over  Financial  Reporting”  is  set  forth  in  “Item  8  -

Consolidated Financial Statements and Supplementary Data” and is incorporated herein by reference. 

Previously Reported Material Weakness in Internal Control over Financial Reporting 

We had previously reported that our internal control over financial reporting was not effective as of December 31, 2011 and continued to be ineffective in all
subsequent periods through and as of December 31, 2013 due to the existence of a material weakness related to an inadequate control environment in our French based
Productions Graphics business. A material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting, such that there is a
reasonable  possibility  that  a  material  misstatement  of  the  Company’s  annual  or  interim  financial  statements  will  not  be  prevented  or  detected  on  a  timely  basis.
Specifically, our control environment did not prevent or detect the override of controls and misconduct by local management personnel resulting in the overstatement of
revenue. In addition, there was a lack of awareness or willingness of some local personnel with knowledge of the overstatement to take other actions. 

We have subsequently strengthened our internal control over financial reporting, have made changes to management of our French-based Productions Graphics 
business and have performed an in-depth investigation of  the  fraud  which  the material  weakness in our internal controls over financial reporting failed to prevent or
detect. In addition, we have enhanced the design and operation of our controls related to the acceptance of new customers and issuance of sales invoices to ensure that
revenue is recognized in accordance with GAAP. Following these remediation efforts, we have concluded that the material weakness has been remediated. 

As a result of the material weakness in internal control over financial reporting described above, we previously amended and restated our financial statements for

the periods beginning with the fourth quarter of 2011 and the year ended December 31, 2011 through the third quarter of 2013. 

For additional information regarding the restatements of these financial results and the material weakness identified by management, see our Form 10-K for the 
year ended December 31, 2013 filed with the SEC on March 18, 2014 and amended on Form 10-K/A on April 21, 2014, as well as our subsequent Quarterly Reports on 
Form 10-Q filed with the SEC 

63

  
  
  
  
  
  
  
  
  
  
  
  
  
  
Attestation Report of Registered Public Accounting Firm 

As  required  under  this  Item 9A,  the  auditor’s  attestation  report  titled  “Report  of  Independent  Registered  Public  Accounting  Firm  on  Internal  Control  Over

Financial Reporting” is set forth in "Item 8 - Consolidated Financial Statements and Supplementary Data" and is incorporated herein by reference. 

Changes in Internal Control Over Financial Reporting 

In the third quarter of 2013, we began the implementation of a new global enterprise resource planning system. This multi-year initiative will be conducted in 
phases and will include modifications to the design and operation of controls over financial reporting. We are testing internal controls over financial reporting for design
effectiveness prior to implementation of each phase, and we have monitoring controls in place over the implementation of these changes. 

There have been no other changes in our internal control over financial reporting (as such term is defined in Rules 13a–15(f) and 15d–15(f) under the Exchange 
Act) during the quarter ended December 31, 2014 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting. 

Item 9B.

Other Information

None. 

64

  
  
  
  
  
  
Item 10.

Directors, Executive Officers and Corporate Governance

PART III 

Certain information required by this Item 10 relating to our directors and executive officers is incorporated by reference herein from our 2015 proxy statement to

be filed with the SEC not later than 120 days after the end of our fiscal year ended December 31, 2014. 

We have adopted a code of ethics, which is posted in the Investor Relations section of our website at http://www.inwk.com. We intend to include on our website 
any amendments to, or waivers from, a provision of the code of ethics that applies to our principal executive officer, principal financial officer, or controller that relates
to any element of the code of ethics definition contained in Item 406(b) of SEC Regulation S-K. In addition, our board of directors has adopted corporate governance 
guidelines, which are also posted in the Investor Relations section of our website at http://www.inwk.com. 

Item 11.

Executive Compensation

Certain  information  required  by  this  Item 11  relating  to  remuneration  of  directors  and  executive  officers  and  other  transactions  involving  management  is
incorporated by reference herein from our 2015 proxy statement to be filed with the SEC not later than 120 days after the end of our fiscal year ended December 31,
2014. 

Item 12.

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

Securities Authorized For Issuance Under Equity Compensation Plans 

The following table sets forth information regarding securities authorized for issuance under our equity compensation plans as of December 31, 2014.  

Plan Category
Equity compensation plans approved by security holders(1)
Equity compensation plans not approved by security holders(3)

Total

Number of Securities to be 
Issued Upon Exercise of 
Outstanding Options (a)

Weighted Average 
Exercise Price of 
Outstanding 
Options

Number of Securities 
Remaining Available 
for Future Issuance 
Under Equity 
Compensation Plans 
(Excluding 
Securities Reflected 
in Column (a))

4,045,584 $

-

4,045,584  $

8.35 
- 

8.35  

1,353,684(2)

-

1,353,684 

(1) Includes our 2004 Unit Option Plan, which was merged with our 2006 Stock Incentive Plan.
(2) Includes shares remaining available for future issuance under our 2006 Stock Incentive Plan.
(3) There are no equity compensation plans in place not approved by our stockholders.

Certain information required by this Item 12 relating to security ownership of certain beneficial owners and management is incorporated by reference herein from

our 2015 proxy statement to be filed with the SEC not later than 120 days after the end of our fiscal year ended December 31, 2014. 

65

  
  
  
  
  
  
  
  
  
   
  
 
 
  
 
Item 13.

Certain Relationships and Related Transactions, and Director Independence

Certain information required by this Item 13 relating to certain relationships and related transactions and director independence is incorporated by reference herein

from our 2015 proxy statement to be filed with the SEC not later than 120 days after the close of our fiscal year ended December 31, 2014. 

Item 14.

Principal Accountant Fees and Services

Certain  information  required  by  this  Item 14  regarding  principal  accounting  fees  and  services  is  incorporated  by  reference  herein  from  the  section  entitled
“Matters Concerning Our Independent Registered Public Accounting Firm” in our 2015 proxy statement to be filed with the SEC not later than 120 days after the end of
our fiscal year ended December 31, 2014. 

66

  
  
  
Item 15.

Exhibits, Financial Statement Schedules

PART IV 

(a) (1)   Financial  Statements:      Reference  is  made  to  the  Index  to  Financial  Statements  and  Financial  Statement  Schedule  in  the  section  entitled  “Financial 

Statements and Supplementary Data” in Part II, Item 8 of this Annual Report on Form 10-K. 

(2) Financial Statement Schedule:     Reference is made to the Index to Financial Statements and Schedule II - Valuation and Qualifying Accounts in the section 
entitled “Financial Statements and Supplementary Data” in Part II, Item 8 of this Annual Report on Form 10-K. Schedules not listed above are omitted because they are 
not required or because the required information is given in the consolidated financial statements or notes thereto. 

(3) Exhibits:     Exhibits are as set forth in the section entitled “Exhibit Index” which follows the section entitled “Signatures” in this Annual Report on Form 10-
K.  Certain  of  the  exhibits  listed  in  the  Exhibit  Index  have  been  previously  filed  with  the  Securities  and  Exchange  Commission  pursuant  to  the  requirements  of  the
Securities Act of 1933, as amended, and the Securities Exchange Act of 1934, as amended. Such exhibits are identified by the parenthetical references following the
listing of each such exhibit and are incorporated by reference. 

Exhibits which are incorporated herein by reference can be inspected and copied at the public reference rooms maintained by the SEC in Washington, D.C., New
York, New York, and Chicago, Illinois. Please call the SEC at 1-800-SEC-0330 for further information on the public reference rooms. SEC filings are also available to 
the public from commercial document retrieval services and at the Web site maintained by the SEC at http://www.sec.gov . 

67

  
  
  
  
  
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on

its behalf by the undersigned, thereunto duly authorized. 

SIGNATURES 

INNERWORKINGS, INC.

By:

Title:

/ S /    ERIC D. BELCHER
Eric D. Belcher
Chief Executive Officer and
President

KNOWN BY ALL PERSONS BY THESE PRESENTS, that the individuals whose signatures appear below hereby constitute and appoint Eric D. Belcher and
Joseph M. Busky, and each of them severally, as his or her true and lawful attorneys-in-fact and agents with full power of substitution and resubsitution for him or her
and in his or her name, place and stead in any and all capacities to sign any and all amendments to this Annual Report on Form 10-K and to file the same, with all 
exhibits thereto, and other documents in connection therewith, with the Securities and Exchange Commission, granting unto said attorneys-in-fact and agents, full power 
and authority to do or perform each and every act and thing requisite and necessary to be done in connection therewith, as fully to all intents and purposes as he or she
might or could do in person, hereby ratifying and confirming all that said attorneys-in-fact and agents or any of them, or of his substitute or substitutes, may lawfully do
to cause to be done by virtue hereof. 

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, this report has been signed below by the following persons on behalf of the

registrant and in the capacities and on the dates indicated.  

Signature

/ S /    ERIC D. BELCHER
Eric D. Belcher

/ S /    JOSEPH M. BUSKY
Joseph M. Busky

/ S /    JACK M. GREENBERG
Jack M. Greenberg

/ S /    LINDA S. WOLF
Linda S. Wolf

/ S /    CHARLES K. BOBRINSKOY
Charles K. Bobrinskoy

/ S /    JULIE M. HOWARD
Julie M. Howard

/ S /    DAVID FISHER
David Fisher

/ S /    J. PATRICK GALLAGHER
J. Patrick Gallagher

/ S /    DANIEL M. FRIEDBERG
Daniel M. Friedberg

President, Chief Executive Officer and Director
(principal executive officer)

Title

  Chief Financial Officer (principal financial and

accounting officer)

  Chairman of the Board

  Director

  Director

  Director

  Director

  Director

  Director

Date
March 6, 2015

March 6, 2015

March 6, 2015

March 6, 2015

March 6, 2015

March 6, 2015

March 6, 2015

March 6, 2015

March 6, 2015

68

  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit No.
3.1

  Description
  Second Amended and Restated Certificate of Incorporation.(1)

EXHIBIT INDEX  

3.2

4.1

10.1

10.2

10.3

10.4

10.5

10.6

10.7

10.8

10.9

10.10

  Amended and Restated By-Laws.(1)

  Specimen Common Stock Certificate.(2)

  InnerWorkings, LLC 2004 Unit Option Plan.(2)†

  InnerWorkings, Inc. 2006 Stock Incentive Plan, as amended and restated effective June 13, 2014.(4)† 

  Form of InnerWorkings Restricted Stock Award Agreement.(3)†

  Form of Stock Option Award Agreement.(1)†

  InnerWorkings, Inc. Annual Incentive Plan.(2)†

  Stock Option Grant Agreement dated October 1, 2005 between InnerWorkings, Inc. and Jack M. Greenberg.(3)†

  Form of Indemnification Agreement.(2)

  Amended and Restated Employment Agreement entered into as of December 19, 2013 by and between Eric D. Belcher and InnerWorkings, Inc.(5)

†

  Amended and Restated Employment Agreement effective as of April 30, 2012 by and between Joseph Busky and InnerWorkings, Inc.(6)†

  Credit Agreement, dated as of August 2, 2010, by and among InnerWorkings, Inc., as borrower, Bank of America, N.A., as administrative agent, 
JPMorgan Chase Bank, N.A., as syndication agent, PNC Bank, National Association, as documentation agent, and the other lenders party thereto. 
(7)

10.11

  First Amendment to Credit Agreement, dated as of April 20, 2012, by and among InnerWorkings, Inc., as borrower, Bank of America, N.A., as 

administrative agent, JPMorgan Chase Bank, N.A., as syndication agent, PNC Bank, National Association, as documentation agent, and the other 
lenders party hereto. (8)

10.12

  Fourth Amendment to Credit Agreement, dated as of September 25, 2014, by and among InnerWorkings, Inc., the lenders party thereto and Bank 

of America, N.A., as Administrative Agent. (9)

69

  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 Exhibit No.
10.13

  Description 
  Employment Agreement entered into as of September 6, 2011 by and between InnerWorkings, Inc. and John Eisel.(9)†

21.1

23.1

31.1

31.2

32.1

  Subsidiaries of InnerWorkings, Inc.

  Consent of Ernst & Young LLP.

  Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act 2002.

  Certification of Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

Certification of Chief Executive Officer and Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the 
Sarbanes-Oxley Act of 2002.

101.INS

  XBRL Instance Document

101.SCH

  XBRL Taxonomy Extension Schema Document

101.CAL

  XBRL Taxonomy Calculation Linkbase Document

101.LAB

  XBRL Taxonomy Label Linkbase Document

101.PRE

  XBRL Taxonomy Presentation Linkbase Document

101.DEF

  XBRL Taxonomy Extension Definition Linkbase Document

  (1)
  (2)
  (3)
  (4)
  (5)
  (6)
  (7)
  (8)
  (9)
  †

Incorporated by reference to Form S-1 Registration Statement (File No. 333-139811).
Incorporated by reference to Form S-1 Registration Statement (File No. 333-133950).
Incorporated by reference to Current Report on Form 8-K filed on January 28, 2008.
Incorporated by reference to 2014 Proxy Statement on Schedule 14A filed on April 24, 2014.
Incorporated by reference to Current Report on Form 8-K filed on December 20, 2013.
Incorporated by reference to Current Report on Form 8-K filed on May 3, 2012.
Incorporated by reference to Quarterly Report on Form 10-Q filed on August 6, 2010.
Incorporated by reference to Current Report on Form 8-K filed on April 26, 2012.
Incorporated by reference to Current Report on Form 8-K filed on October 1, 2014.
Management contract or compensatory plan or arrangement of the Company.

70

   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
Subsidiaries of InnerWorkings, Inc.  

  Place of Formation

Exhibit 21.1

Name of Subsidiary
United States Subsidiaries
DB Studios, Inc.
E-Corporate Printers, Inc.
EYELEVEL, Inc.
INWK EMEA, LLC
INWK Holdings LLC
InnerWorkings Luxembourg IP S.à r.l. LLC
Lightning Golf and Promotions, Inc.
Print Systems, Inc.
Productions Graphics Group
Screened Images, Inc.

Foreign Subsidiaries
Cirqit Colombia LTDA
Cirqit de Costa Rica S.A.
Cirqit de El Salvador, S. de R.L. De C.V.
Cirqit de Guatemala S.A.
Cirqit De Honduras S. de R.L. De C.V.
Cirqit Latam de Venezuela
Cirqit S.A.
Cirqit Servicios de Impresion
CPRO de Servicios Limitada
CPRO de Servicios S.A.
etrinsic Limited French Branch
Eyelevel Distribution Services
EYELEVEL Limited
EYELEVEL, LLC
EYELEVEL Retail Solutions Consultoria Ltda
EYELEVEL Solution Pty Ltd
EYELEVEL Solutions LTD.
EYELEVEL s.r.o.
Guangzhou InnerWorkings Trading Company Limited
Iconomedia Sarl
InnerWorkings Andina S.A.S.
InnerWorkings Asia Pacific
InnerWorkings Belgium SPRL/BVBA
InnerWorkings Brasil Gerenciamento de Impressoes
InnerWorkings Canada
InnerWorkings Colombia S.A.S.
InnerWorkings Comercio de Producto de Marketing Ltda.
InnerWorkings Deutschland Gmbh
InnerWorkings Danmark A/S
InnerWorkings Dubai
InnerWorkings EMEA Holdings LP
InnerWorkings Europe Limited
InnerWorkings France
InnerWorkings Global Limited
InnerWorkings Holdings Europe Limited
InnerWorkings Hong Kong Ltd
InnerWorkings India Private Limited
InnerWorkings Ireland
InnerWorkings Instanbul Grafik, Reklam, Iletisim ve Matbaa Hizmetleri Ticaret 
Limited Sirketi
InnerWorkings Italia S.R.L.
InnerWorkings Latin America, S.L.
InnerWorkings Luxembourg IP S.à r.l.
InnerWorkings Nederland BV
InnerWorkings (NI) Limited
InnerWorkings Peru S.A.C.
InnerWorkings Polska Spolka z Ograniczona Odpowiedzialnoscia
InnerWorkings Portugal Unipessoal, LDA
InnerWorkings Russia LLA
InnerWorkings Singapore Private Limited
InnerWorkings South Africa (Pty) Ltd.
InnerWorkings Trading & Commerce Company Limited
Innerworkings Turkey Bask(cid:213) Malzemeleri Ticaret Limited (cid:249)irketi
InnerWorkings Ukraine Limited Liability Company
INWK Mexico S de R.L. De C.V.
INWK Panama S.A.
INWK Puerto Rico Inc.
INWK Republica Dominicana S.R.S.
INWK Switzerland GmbH
Mania Holdings Limited
Merchandise Mania Limited
PPA International Limited

California
Illinois
Oregon
Delaware
Delaware
Delaware
Maryland
Michigan
Delaware
New Jersey

Colombia
Costa Rica
El Salvador
Guatemala
Honduras
Venezuela
Ecuador
Chile
Chile
Argentina
France
Czech Republic
Hong Kong
Russia
Brazil
Australia
United Kingdom
Czech Republic
China
France
Colombia
Hong Kong
Belgium
Brazil
Canada
Colombia
Brazil
Germany
Denmark
United Arab Emirates
United Kingdom
United Kingdom
France
United Kingdom
United Kingdom
China
India
Ireland
Turkey

Italy
Spain
Luxembourg
Netherlands
United Kingdom
Peru
Poland
Portugal
Russia
Singapore
South Africa
China
Turkey
Ukraine
Mexico
Panama
Puerto Rico
Dominican Republic
Switzerland
United Kingdom
United Kingdom
Hong Kong

  
  
 
Professional Packaging Services (Holding) Limited
Professional Packaging Services Limited
Productions Grand Format
Productions Graphics Agencement et Volume
Productions Graphics Canada
Productions Graphics Centrale Europe
Productions Graphics Hellas
Productions Graphics Iberia
Productions Graphics UK
Taizhou EYELEVEL Store Fixtures Co., Ltd

United Kingdom
United Kingdom
France
France
Canada
Hungary
Greece
Spain
United Kingdom
China

We consent to the incorporation by reference in the following Registration Statements: 

Consent of Independent Registered Public Accounting Firm 

(1) Registration Statements (Form S-3 Nos. 333-198721, 333-196758, 333-177535, 333-180423, 333-181815, 333-184362 and 333-190638) of InnerWorkings, Inc. and 
subsidiaries, and 
(2)  Registration  Statements  (Form  S-8  Nos.  333-196759,  333-137173,  333-165363,  333-175103,  and  333-183311)  pertaining  to  the  InnerWorkings,  Inc.  2006  Stock 
Incentive Plan; 

of our reports dated March 6, 2015, with respect to the consolidated financial statements of InnerWorkings, Inc. and subsidiaries, and the effectiveness of internal control
over financial reporting of InnerWorkings, Inc. and subsidiaries included in this Annual Report (Form 10-K) of InnerWorkings, Inc. and subsidiaries for the year ended 
December 31, 2014. 

Exhibit 23.1

/s/ Ernst & Young LLP 

Chicago, Illinois 
March 6, 2015 

  
   
  
  
  
  
  
  
  
Exhibit 31.1

I, Eric D. Belcher, certify that: 

1. I have reviewed this Annual Report on Form 10-K of InnerWorkings, Inc.; 

CERTIFICATION 

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements

made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report; 

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial

condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report; 

4. The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act

Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have: 

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure
that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during
the period in which this report is being prepared; 

(b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to
provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with
generally accepted accounting principles; 

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of

the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and 

(d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal 

quarter that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and 

5. The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s 

auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions): 

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to

adversely affect the registrant’s ability to record, process, summarize and report financial information; and 

(b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over 

financial reporting. 

By:  

Date: March 6, 2015 

/ S /    ERIC D. BELCHER
Eric D. Belcher
Chief Executive Officer

  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
Exhibit 31.2

I, Joseph M. Busky, certify that: 

1. I have reviewed this Annual Report on Form 10-K of InnerWorkings, Inc.; 

CERTIFICATION 

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements

made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report; 

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial

condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report; 

4. The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act

Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have: 

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure
that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during
the period in which this report is being prepared; 

(b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to
provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with
generally accepted accounting principles; 

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of

the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and 

(d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal 

quarter that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and 

5. The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s 

auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions): 

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to

adversely affect the registrant’s ability to record, process, summarize and report financial information; and 

(b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over 

financial reporting. 

By:  

Date: March 6, 2015 

/ S /    JOSEPH M. BUSKY
Joseph M. Busky
Chief Financial Officer

  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
CERTIFICATION PURSUANT TO 
18 U.S.C. SECTION 1350, 
AS ADOPTED PURSUANT TO 
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 

Exhibit 32.1

In  connection  with  the  Annual  Report  of  InnerWorkings, Inc.  (the  “Company”)  on  Form 10-K  for  the  period  ending  December 31,  2014,  as  filed  with  the 
Securities and Exchange Commission on the date hereof (the “Report”), we, Eric D. Belcher, Chief Executive Officer of the Company, and Joseph M. Busky, Chief
Financial Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, to our knowledge, 
that: 

(1) The Report fully complies with the requirements of section 13(a) or 15(d) of the Securities Exchange Act of 1934; and 

(2) The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. 

By:

By:

Date: March 6, 2015 

/ S /    ERIC D. BELCHER
Eric D. Belcher
Chief Executive Officer

/ S /    JOSEPH M. BUSKY
Joseph M. Busky
Chief Financial Officer

  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
corporate information

executive officers

Eric D. Belcher
President and Chief Executive Officer

Ryan K. Spohn
Interim Chief Financial Officer

John D. Eisel
Chief Operating Officer

Ronald C. Provenzano
General Counsel

shareholder information

Corporate Headquarters
InnerWorkings, Inc.
600 West Chicago Avenue
Chicago, IL 60654
312.642.3700

Auditor
Ernst & Young LLP
Chicago, IL

Annual Meeting
InnerWorkings’ shareholders are invited to
attend our annual meeting, which will be
held on June 3, 2015, at 11:00 a.m. (CT)
at our Corporate Headquarters.

Common Stock
The common stock of InnerWorkings, Inc. 
is traded on the NASDAQ Global Market 
under the symbol “INWK.”

Transfer Agent
American Stock Transfer and
Trust Company, LLC
Shareholder Services
6201 15th Avenue
Brooklyn, NY 11219
800.937.5449
www.amstock.com

board of directors

Jack M. Greenberg
Chairman of the Board
Retired Chairman and CEO,
McDonald’s Corporation

Eric D. Belcher
President and Chief Executive Officer,
InnerWorkings

Charles K. Bobrinskoy
Vice Chairman and Head of Investment Group,
Ariel Investments

David Fisher
Chairman and CEO,
Enova International, Inc.

Daniel M. Friedberg
President and Chief Executive Officer,
Sagard Capital Partners

J. Patrick Gallagher Jr.
Chairman and CEO,
Arthur J. Gallagher & Co.

Julie M. Howard
Chairman and CEO,
Navigant Consulting, Inc.

Linda S. Wolf
Retired Chairman and CEO,
Leo Burnett Worldwide

committees

Audit Committee
Charles K. Bobrinskoy (Chair)
David Fisher
Julie M. Howard
Linda S. Wolf

Compensation Committee
J. Patrick Gallagher Jr. (Chair)
Charles K. Bobrinskoy
David Fisher
Jack M. Greenberg
Julie M. Howard
Linda S. Wolf
Daniel M. Friedberg

Nominating & Corporate
Governance Committee
Linda S. Wolf (Chair)
J. Patrick Gallagher Jr.
Jack M. Greenberg
Julie M. Howard
Daniel M. Friedber

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600 west chicago avenue
chicago, illinois 60654
inwk.com