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Keysight

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FY2023 Annual Report · Keysight
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ANNUAL REPORT 
AND ACCOUNTS

for the year ended 31 January 2024

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Attractive  
business model
Our model offers lawyers 
freedom, flexibility and 
autonomy whilst delivering 
long-term and consistent 
growth.

Scalable
We grow organically by 
attracting high-calibre lawyers 
from a large addressable 
market which is ripe for 
disruption.

Supportive culture 
Our supportive and 
collaborative culture is one of 
the reasons why lawyers are 
attracted to us and remain 
with us.

Strategic Report

Business Review and Growth Strategy

Market Review

Chairman’s Statement

Chief Executive’s Review

Financial Review and Strategic Report

Environmental, Social and Governance

Governance

The Board of Directors

Principal Risks and Uncertainties

Corporate Governance Statement

Report of the Audit Committee

Report of the Remuneration Committee

Directors’ Report

Directors’ Responsibilities Statement

Our Financials

Independent Auditor’s Report

Consolidated Statement of Comprehensive Income

Consolidated Statement of Financial Position

Company Statement of Financial Position

Consolidated Statement of Changes in Equity

Company Statement of Changes in Equity

Consolidated Statement of Cash Flows

Company Statement of Cash Flows

Notes to the Financial Statements

02

04

07

08

10

13

16

17

19

22

23

26

28

29

35

36

37

38

39

40

41

42

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FAST GROWING, PROFITABLE AND CASH 
GENERATIVE, KEYSTONE LAW IS DISRUPTING THE 
TRADITIONAL LEGAL MARKET.

Lawyer Numbers

83
369

79
347

65
328

44

277

51
304

87
93
386 394

80
398
399

109

398

117
432

108

415

Revenue(1)
£m

56.4

50.9

87.9

76.4

71.1

Jan
19

Jul 
19

Jan 
20

Jul
20

Jan 
21

Jul 
21

Jan
22

Jul
22

Jan
23

Jul
23

Jan
24

 Principals 

 Other Fee Earners

2020

2021

2022

2023

2024

Adjusted PBT
£m

Cash from Operations
£m

11.3

9.1(²)

9.2

10.0

9.3

10.4

2022

2023

2024

2022

2023

2024

(1)  Prior years revenue restated following FRC review. Restatement has 

Nil effect on adjusted PBT, earnings or cash.

(2)  2022 benefitted from cost savings of c.£0.4m due to Covid-19 

related restrictions.

“

KEYSTONE’S MODEL HAS BEEN VINDICATED IN SPADES; 
THE FIRM IS LIGHT YEARS AHEAD.
The Lawyer Awards 2020

”

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01

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024 
 
BUSINESS REVIEW  
AND GROWTH STRATEGY

KEYSTONE
Keystone is an award-winning, innovative, tech-enabled full service law firm, providing conventional legal services through its 
scalable and proven business model operating in an addressable market of over £10bn.

OUR MODEL
Keystone has a strongly differentiated business model which offers lawyers freedom, flexibility and autonomy. We recruit 
high-quality, experienced lawyers from mid-market law firms. Our lawyers are self-employed and they determine how, when 
and where they work, being fully responsive to the clients’ demands. They earn up to 75% of the fees they bill: 60% for 
doing the work and 15% for introducing the client. In return, Keystone offers a full suite of resources, providing them with 
infrastructure and support via the central office, a bespoke user-friendly proprietary IT platform, and access to an extensive 
network of highly experienced colleagues, as well as a programme of events and initiatives focused on helping them to 
maximise their potential.

Keystone contracts directly with the 

clients for the provision of legal services. 

Keystone provides its lawyers with infrastructure and support 

via its central office, a bespoke IT platform and access to a 

network of colleagues and events. 

CLIENTS

Keystone invoices the client. 

Lawyers are paid once payment has been 

received from the client. 

Keystone’s lawyers are self-employed and work 

from locations of their choice. They get paid up 

to 75% of the value that they bill. 

PRINCIPALS 

Lawyers own the client 

relationships. The Keystone model 

offers them freedom, flexibility and 

autonomy. 

Pod members are employed by 

Principals but must be approved 

by the Company to ensure  high 

quality. 

PODS

The remuneration model is simple, transparent and the same for everyone. Lawyers are paid once the clients have paid for 
the services. This structure has two core benefits: typically, lawyers earn more money for the same work than they would in a 
conventional firm, and Keystone is resilient and highly cash generative.

02

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024 
 
 
 
 
 
 
 
 
 
 
 
 
 
OUR CULTURE
Keystone has a supportive and collaborative culture, 
which is one of the reasons why lawyers are attracted to 
the business and remain with us. We treat our lawyers 
like clients, and the absence of a hierarchical structure is 
beneficial in many ways – our lawyers are freed from office 
politics and unwanted managerial responsibilities and are 
able to focus exclusively on what they enjoy and do best: 
being a lawyer. For many lawyers, this is life changing. We 
have always believed that Keystone is one of, if not the, 
happiest law firm in the country. This belief was validated by 
Roll on Friday naming Keystone Firm of the Year 2021(1).

Whilst the model provides our lawyers with independence, 
it also provides a strong network and sense of collaboration 
within Keystone, which we consciously and consistently 
encourage and promote. We commit substantial time, 
effort and resources to bring our lawyers together so that 
they meet, know, and trust each other. We recognise that 
internal networks offer both the professional and personal 
support our lawyers need to flourish. An important part of 
our lawyers’ success is access to the extensive knowledge 
and experience of their colleagues. More than 30% of work 
at Keystone is a result of cross-referrals, demonstrating 
the multi-faceted requirements of clients and the inter-
connectivity and collaboration that is built into the DNA of 
Keystone.

OUR SCALABLE GROWTH 
STRATEGY
Keystone grows organically by recruiting high-calibre, senior 
lawyers from across the UK legal mid-market who bring with 
them their client relationships and contacts. Our addressable 
market is large (accounting for over £10bn in annual fee 
income) and is ripe for disruption as increasing numbers of 
lawyers seek to gain greater control over how they develop 
their practice, achieve an improved work-life balance, and 
earn more for the work they do (see page 04). 

Keystone’s model means that there are neither physical nor 
working capital constraints on the rate of growth or the 
size to which the business can grow, with most areas of law 
within the mid-market being addressable by our model. 

Furthermore, the way in which the Principal lawyers 
contract with Keystone means that they, in turn, can recruit 

(1)  Since this time Roll on Friday has not allowed non-conventional law 

firms to participate in the survey.

other lawyers into their “Pods”. To ensure the calibre is 
maintained, all recruits are approved by Keystone. Lawyers, 
who so wish, can use this structure to build a larger practice 
than would otherwise be possible, and thereby better 
leverage the value of their client relationships. For those 
who either do not wish to take this approach, or for whom 
the need for support is less substantial, there is always the 
ability to cross refer work to other Keystone Principals. 
Alternatively, junior support can be delivered by one of the 
junior lawyers employed by the central office to support all 
our senior lawyers.

OUR SERVICES
Keystone delivers high-calibre legal advice across the 
full range of legal services demanded by our clients. The 
Keystone model enables our lawyers to focus exclusively 
on the development and delivery of client legal work, 
ensuring that the service delivered is exemplary. Our client 
base, comprising predominantly SME businesses as well as 
high and ultra-high net worth individuals, operates across 
a broad range of sectors. Our growth strategy ensures that 
we continually extend both our client base and our service 
offering as new lawyers bring both the expertise and their 
client relationships with them to Keystone. The chart below 
shows the spread of revenue by matter work type for the 
current financial year.

Other 3%

Corporate 
18%

Private client 
6%

Commercial 
20%

Family 7%

Property 
21%

Litigation 
13%

Employment 
12%

03

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024STRATEGIC REPORTMARKET REVIEW

THE COMPOSITION OF THE UK LEGAL SERVICES MARKET

The UK Legal Services Market

The UK legal market is the second largest 
in terms of fee income in the world, with 
annual fee revenue of £43.7 billion in 
2022(1) (up 5.6% year on year).

The UK is the largest legal market in Europe, second only 
to the US worldwide, and is globally recognised as the 
most international due to the widespread use of English 
law as the framework for international commercial 
contracts and dispute resolution.

 The U
K L
e
g
al
S
e
r
v
i
c
e
s

M

a

r

k

e

t

–

£

4

15
LARGEST
UK LAW
FIRMS
£22 billion in  
annual revenue

“MID-MARKET”
LAW FIRMS
Over £10 billion in  
annual revenue

“HIGH 
STREET” 
LAW FIRMS

3

.

7 billion in annual fee   r e v e n

s

e

u

The “mid-market” (the largest 200 
law firms in the country (including 
Keystone which is ranked no. 60(2)) 
excluding the global elite): these 
firms account for over £10 billion 
annual fee income and employ 
more than 34,000 qualified 
lawyers(2). 

The “global elite” (the Magic 
Circle and Silver Circle firms and 
others that together make up 
the 15 largest UK firms by annual 
revenue): these firms focus on 
delivering complex legal services 
to the largest global businesses, 
generating, in aggregate, £22 billion 
annual fee income and employing 
over 37,000 qualified lawyers(2).

The “high street” market: this 
category covers the rest of the 
market.

Increasing complexity

The UK market operates under three different regulatory 
environments, covering England and Wales (94.2% of the 
UK market by value), Scotland (4.6%) and Northern Ireland 
(1.2%)(1). The Legal Services Act 2007 introduced pivotal 
reforms liberalising the market in England and Wales, which, 
through the creation of the Alternative Business Structure 
(ABS), allowed non-lawyers to own and act in management 
capacities within law firms. These reforms have not been 
adopted in Northern Ireland, nor fully adopted in Scotland. 

The UK market is diverse, comprising approximately 9,000 
law firms in England & Wales in July 2022(3) and around 
96,000(3) solicitors acting in private practice. The Directors 
believe that the overall market can be broadly divided into 
the three segments shown above and that the mid-market is 
the segment in which Keystone operates.

(1)  TheCityUK UK legal services 2023.

(2)  The Lawyer Top 200, 2023.

(3)  Law Society 2023.

04

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024 
 
 
 
FACTORS IMPACTING ON THE 
MID-MARKET LAW FIRM 
• Changes to legislative framework – The Legal Services 
Act 2007 allowed for changes to the delivery of legal 
services, resulting in both new entrants to the market and 
the creation of new business models which challenge the 
long-standing model of the traditional law firms. Prior to 
the Legal Services Act 2007, equity partnership was the 
only basis on which a lawyer could access the highest 
level of remuneration within a law firm. 

• Increasing commoditisation of services – The broader 

development and use of technology to deliver everyday 
services across the UK economy has meant that 
the services offered are more widely available and 
opportunities for differentiation more limited. This 
has resulted in increasing client pressure on fees and 
has produced a marked shift in legal services pricing 
mechanisms expected by clients and, with the rapid 
evolution of AI, it is likely that this development will 
continue to place further pressure on the legal industry in 
the coming years.

• Longer-term macroeconomic factors – Even prior to Covid, 
the UK as a whole had experienced challenging times for 
over a decade. Within the legal market, this has manifested 
itself in increased pressure from clients on fees, whilst still 
having to combat the continued inflationary pressure on 
costs, especially property costs, and, more recently, salaries, 
which represent a substantial and largely fixed part of the 
cost base of most traditional law firms. We believe that the 
recent period of strong demand following the pandemic 
has just provided a short-term reprieve on these pressures 
and that the wage inflation driven by the highly competitive 
market conditions will have further exacerbated the long-
term squeeze on profits for law firms operating in the 
“mid-market”. 

• Covid 19 effects – The outbreak of the pandemic, 

together with the government’s response to it, caused 
a series of short-term impacts to trading conditions. 
Some of these effects have been short to mid term, 
whilst others are still evolving and are likely to have a 
longer-term effect on the legal landscape and beyond. 

•  Short to mid-term effects – The closing down of the 
UK economy, followed by the sporadic manner of the 
reopening, undoubtedly caused short-term dips and 
spikes in trading activity, as well as one-off distortions to 
profits across the economy, with many costs either not 
being incurred or offset by government assistance. During 
the 12 – 18 months when restrictions came to an end, 
the legal market had an exceedingly strong bounce back, 
which resulted in extreme competition for talent and 
significant wage inflation. 

•  Evolving longer-term effects – Changes in working 

patterns forced on the business community by the Covid 
lockdowns have been transformative in attitudes towards 
remote working. Across the economy, and especially in 
professional and legal services sectors, there has been 
a general realisation that these roles can be carried out 
successfully without being office-based. This shift has 
been particularly strongly adopted by employees who 
have realised the benefits home working offer to them, 
and, as such, a significant number of those employed in 
the legal market now expect a far higher level of flexibility 
in their roles than would previously have been accepted. 
To date, employers have largely acceded to these 
demands, however, as time has progressed, we have seen 
some erosion of that flexibility, as most law firms have 
become increasingly mandatory as to frequency and the 
timing of office presence, we believe that over time, as 
client demand normalises and lawyers find it increasingly 
difficult to hit their recently increased targets, law firm 
management’s attitude to flexible working patterns 
will shift further back towards the traditional attitudes 
of presenteeism and control, which have always been 
prevalent within the legal industry. 

•  Increased billing targets – Within traditional firms, 
the most common response to the longer-term 
macro-economic challenges has been to demand 
greater effort from those in senior associate and junior 
partner roles to deliver more revenue per head and 
drive business development, whilst still retaining a high 
level of managerial responsibility. In response to the well 
documented wage inflation seen following the high levels 
of demand across the legal industry over the last couple 
of years, firms have, once again, resorted to the same 
tactic, with large pay rises often being accompanied by an 
equivalent increase in billing targets. To date, with strong 
client demand together with the inflationary environment 
making rate rises easier to pass on to clients, these 
metrics have largely held up. However, moving forwards 
the ability of fee earners to hit these increased targets and 
so justify the higher salaries will become more challenging 
and this, in turn, will feed into the pressure brought to 
bear on lawyers across the industry.

• Reduction in appeal of equity partnership – According 
to a recent survey by LexisNexis, today’s generation 
of legal associates aspire to an enviable salary and a 
good work-life balance. It is reported that whilst 75% of 
associates want to remain in private practice, only 25% 
want to make partner in the next five years. For 71% of 
associates, a good work–life balance is the most important 
factor determining their next career move. It appears that 
there has been a generational shift in the aspirations of 
young professionals progressing their career. Aside from 
the change in work–life balance aspirations, the financial 

05

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024STRATEGIC REPORTMARKET REVIEW CONTINUED

risk associated with partnership has also contributed 
to the decline in interest as the cost of buying into 
partnerships is high yet reduced profits in conventional 
mid-market law firms mean that the return on equity is 
less attractive. Furthermore, with several high-profile law 
firm insolvencies in recent years and the associated equity 
losses and personal liabilities for the equity partners 
involved, partnership of a mid-market law firm is no longer 
necessarily regarded as a secure investment.

• Changes in attitude towards “New Law”– It is no longer 
the case that the only route for a successful lawyer 
to develop their careers is via the traditional route to 
partnership within a conventional firm. Changes in 
attitude across the profession mean that those who 
pursue non-traditional routes can not only benefit from 
the financial or lifestyle upsides which these routes may 
offer, but also receive the professional recognition they 
aspire to from their peers within the more traditional 
sectors of the profession.

OPPORTUNITY FOR 
KEYSTONE LAW
The Keystone model is now well recognised and accepted 
within the mainstream of the UK legal mid-market, a market 
in which the traditional model continues to face long-term 
structural challenges. The nature of the traditional model 
and the way in which traditional firms have responded 
to these challenges ensures that there continues to be a 
sizeable pool of talented lawyers across the UK mid-market 
who wish to benefit from the advantages offered by the 
Keystone model. Whilst the previous couple of years have 
proved challenging for recruitment, with strong client 
demand alleviating some of the negative experiences which 
normally exist within the industry, the last twelve months 
have seen a more fertile recruitment environment and, over 
the mid and long term, we believe that the well-documented 
wage inflation across the industry will only serve to 
exacerbate the pressures brought to bear on lawyers and 
drive more of them to seek a change for the better. 

The effect of Covid-19 lockdowns on the working world 
has absolutely validated the concept of remote working 
within the legal industry, and this change in attitude will 
have served to further enlarge the pool of lawyers wishing 
to take advantage of the opportunities offered by the 
Keystone model in the near-term. Whilst, the generational 
shift in attitude, highlighted in the LexisNexis survey 2024, 
towards a financially rewarding career which provides the 
opportunity for a good work–life balance suggests that the 
opportunity will continue to grow into the mid-term. 

The Directors believe that, as a result of these trends, the 
UK legal services mid-market offers significant opportunity 
for Keystone far into the future.

COMPETITIVE LANDSCAPE
As the model has become increasingly accepted into the 
mainstream, a growing number of entrants to the legal 
industry have sought to emulate the Keystone model. This 
means that today there are approximately 50 law firms 
structured in a similar way to Keystone delivering services 
across the full extent of the legal industry. A recent report 
from Codex Edge, using Atlas Data, reported that there are 
now over 3,500 lawyers working in what they call “platform 
firms”. This is something which the Board considers to be a 
positive factor, as it demonstrates an evolutionary trend in 
favour of Keystone. Having enjoyed first mover advantage, 
Keystone has established itself as the premier organisation 
in this new genre, in terms of size, calibre of lawyer and 
market position such that for those lawyers whom we seek 
to attract, Keystone is the stand-out choice.

Whilst Keystone is widely considered the market leader 
amongst these “new law” businesses, the Directors 
consider that the Group’s primary opportunity for growth 
exists across the entire mid-market, as Keystone’s lawyers 
are predominantly recruited from the conventional firms 
operating in this segment of the market and not other 
platform firms.

06

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024CHAIRMAN’S STATEMENT

BOARD AND GOVERNANCE
The Board has continued to operate within the structures 
and governance requirements of the Quoted Companies 
Alliance (“QCA”) Code 2018 as set out in the corporate 
governance section. In November 2023, the QCA issued 
a revised code which is to apply to financial years starting 
on or after 1 April 2024. The Board has decided to adopt 
the new requirements regarding re-election of Directors 
early and accordingly, all Directors will stand for election / 
re-election on an annual basis with effect for the first time 
at our AGM in June 2024. We will look to implement all 
remaining new requirements on a timely basis to ensure that 
we remain compliant with the new code as it takes effect.

Salar Farzad joined the Board in March 2023 as Non-
executive Director and, following Simon Philips’ resignation 
in April 2023, assumed the role of Chair of the Audit 
Committee. 

OUTLOOK
I am pleased to say that 2025 has started well. Our lawyers 
remain busy and early recruitment activity provides us with 
confidence in the year ahead.

Robin Williams 
Non-executive Chairman 
17 April 2024

I am pleased to introduce Keystone Law’s results for the 
year ended 31 January 2024.

It has been another good year for the business, with 
sustained client demand and a return to recruitment levels 
last seen pre pandemic. The Group has delivered a strong 
set of financial results with revenue growing 15.1% to 
£87.9m (2023 (restated): £76.4m), and adjusted PBT(1) 
increasing to £11.3m representing an adjusted PBT margin 
of 12.8% (2023 (restated): £9.2m, 12.1%) (PBT of £10.3m 
(2023: £8.4m) and PBT margin of 11.7% (2023: 11.0%)). 
These impressive results reflect the high levels of activity 
among our lawyers and the continued growth of the 
firm, as well as the strength of our balance sheet in this 
period of higher interest rates. The cash generative nature 
of the business model has meant that cash generated 
from operations has increased to £10.4m (2023: £9.3m) 
representing an operating cash conversion of 96.1%  
(2023: 96.5%).

DIVIDEND
At the half year, in light of the strength of the balance sheet 
and our confidence in the future, we paid a special dividend 
of 12.5p per share. This brought the total dividends paid 
since IPO to just under 92p(2) per share, or 100% of the EPS 
earned over the same period.

Having paid an ordinary interim dividend of 5.8p (2023: 5.2p) 
the Board is proposing to pay a final ordinary dividend  
for the year ended 31 January 2024 of 12.5p per share 
(2023: 10.9p), bringing the total ordinary dividend for the 
year to 18.3p (2023: 16.1p). 

OUR PEOPLE AND CULTURE
Fundamental to the ongoing success of Keystone are its 
people and its culture. As we continue to grow, as a Board 
we are mindful to ensure that the factors which have made 
us successful are sustained and enhanced as we continue 
to evolve the business. We dedicate significant energy in 
ensuring that our culture is successful, enjoyable, inclusive 
and supportive and we work hard to ensure that this is 
firmly embedded in every aspect of life at Keystone. 

(1)  Adjusted PBT is calculated by adding share-based payment costs and 

amortisation of intangible assets to PBT. Details of these calculations are 
shown in the Financial Review on page 10. 

(2)  Sum of the Ordinary DPS paid for the years ended 31 January 2019 to 
31 January 2023, together with the special dividends DPS paid to date.

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07

STRATEGIC REPORTCHIEF EXECUTIVE’S REVIEW

INTRODUCTION AND HIGHLIGHTS
I am delighted to report that Keystone has delivered a 
strong trading performance this year, with growth across all 
key performance indicators. 

We have experienced sustained client demand across 
practice areas and this, together with the impact of those 
Principals(1) who have joined us has continued to drive 
growth, increasing revenue by 15.1% to £87.9m (2023: 
£76.4m (restated)), whilst adjusted PBT increased to £11.3m 
(2023: £9.2m) (PBT of £10.3m (2023: £8.4m) and PBT 
margin of 11.7% (2023: 11.0%)). As always, the strongly 
cash generative nature of our model has ensured that these 
profits have converted to cash, with cash generated from 
operations of £10.4m (2023: £9.3m). 

The legal industry “war for talent” has also subsided 
somewhat this year, and, following a challenging couple of 
years on the recruitment front, it has been very gratifying to 
see a return to the level of recruitment we last experienced 
pre pandemic and very pleasing to welcome a further 51 
high-calibre Principals(1) this year. 

QUALITY OF OUR LAWYERS 
DRIVING LONG-TERM 
STAKEHOLDER VALUE
We have always held the view that the key to driving 
long-term stakeholder value in Keystone is the quality of 
the lawyers we recruit. Focusing on quality, and not just 
quantity, creates a virtuous circle, attracting lawyers who 
are, or who aspire to be, at the top of the profession. To date 
this approach has served us well, driving growth, reducing 
risk and continually enhancing our reputation within the 
legal profession; ensuring that as we have grown, we have 
moved up the value chain in terms of the lawyers attracted 
to join us. The recognition of our model by the mainstream 
legal establishment has undoubtedly been accelerated by 
the changes in attitude towards flexible working practices 
brought about by the pandemic lockdown. Our ability to 
offer an increasingly attractive proposition to those at the 
top of the profession is clearly evidenced by the fact that 
over a quarter of the Principals who joined us this year (up 
from less than 15% in each of the two years pre pandemic) 
came directly from the UK office of large US law firms or top 
25 UK law firms(2).

Furthermore, the vast majority of Keystone lawyers continue 
to be recruited from top 100 law firms, which demonstrates 
that quality is, the determining trait when considering 
whether to make an offer to a candidate or not. This 
continued focus on quality has been essential in building 
Keystone’s brand and it is extremely gratifying to see both 
the number of our lawyers who have been recognised in  
the Legal 500 UK Solicitors 2024 ranking(3) (172 listed) as 
well as the evolution of this recognition in recent years  
(65 Keystone lawyers listed in Legal 500 2019).

0808

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POSITIVE EVOLUTION IN THE 
RECRUITMENT MARKET
This year we have seen a positive shift in the recruitment 
market as the extremely high levels of demand, which had 
characterised the “war for talent” during the previous couple 
of years, has subsided. That said, recently increased salaries 
across the industry, together with the high interest rates and 
general uncertainty in the economic outlook has continued 
to weigh on candidate appetite for change. Against this 
backdrop, the activity levels and results achieved in the year 
have been highly satisfactory.

During the period we received 270 qualified applicants 
(2023: 232), made offers to 103 candidates (2023: 79) 
with 68 candidates accepting offers(4) (2023: 42), whilst 
welcoming 51 new joiners (2023: 32) meant that we 
have ended the year with 432 Principals (2023: 398). Our 
Principals have also continued to drive growth through 
the recruitment of Pod Members, ending the period with 
102 (2023: 95), this aspect of the business model is now 
completely standard with between 15% and 20% of each 
year’s cohort of lawyers choosing to build and run their 
practice in this way.

ONGOING SUPPORT FROM THE 
CENTRAL OFFICE TEAM
As ever, the Central Office team have had a busy year, 
providing the full range of support that our lawyers 
need. It has been another active year for our community 
and engagement team as they have organised the 
regular networking and social activities which are such 
a fundamental element of the ongoing success of the 
business. These well-attended events deliver technical and 
commercial updates as well as professional networking and 
community building opportunities which ensure that our 
lawyers feel a real sense of belonging and cohesion within 
the firm. As we continue to grow, our focus is always to 
ensure that this important cultural aspect of the business 
scales with us. 

The constantly evolving world of IT ensures that the team 
is always busy. As always, IT security is a key focus for 
the team and ongoing investment of time and resources 
is essential to ensure that our IT platform remains safe 
and secure at all times. We also continue to monitor 
the evolution of AI, with particular interest in how this 
technology will affect how we do business. Many of the 
tools which we use already have some element of AI built 
into them, however, this is such a fast-moving area that it is 
likely we will see significant steps forward in wider adoption 
of AI in the years ahead.

LOOKING AHEAD
We have experienced a positive start to the new financial 
year with Keystone continuing to take advantage of ongoing 
client demand across practice areas. So far this year, 
conditions in the recruitment market remain as they were 
during 2024 and we continue to attract a good flow of 
high-quality candidates. All this provides us with confidence 
that 2025 will be another good year during which Keystone 
will deliver continued sustainable growth and strong results, 
in line with current market expectations. 

James Knight 
Chief Executive 
17 April 2024

(1)  Principal lawyers are the senior lawyers who own the service company 

(“Pod”) which contracts with Keystone. The relationship between Keystone 
and its lawyers is governed by two agreements: a service agreement 
(which governs the commercial terms and is between the Pod and 
Keystone) and a compliance agreement (which governs the behaviour 
of lawyers and is between each lawyer and Keystone). Pods can employ 
more than one fee earner. A junior lawyer who is employed by a Pod 
(“Pod Member”) is, to all intents and purposes, a Keystone lawyer and is 
presented to the outside world in much the same way as a conventional 
law firm would present a conventionally employed junior lawyer. Junior 
lawyers are interviewed and fully vetted by the recruitment team in central 
office to ensure that they are of the requisite quality and calibre. As is the 
case for the Principal lawyers, these juniors sign a compliance agreement 
with Keystone and are required to comply with all rules and regulations 
governing the professional conduct of Keystone’s lawyers. 

(2)  The Lawyer Survey 2023 ranking by revenue.

(3)  The Legal 500 UK Solicitors 2024 rankings is the leading guide to law firms 

and solicitors in the UK (Source: Legal500.com).

(4)  Historically, approximately 15% of candidates who accept offers 

subsequently don’t join. 

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024STRATEGIC REPORTFINANCIAL REVIEW AND 
STRATEGIC REPORT

KEY PERFORMANCE  
INDICATORS (KPIs)
The following KPIs are used by the management to monitor 
the financial and operational performance of the Group:

• Revenue growth: 15.1% increase (2023: 7.4% (restated))

• Adjusted PBT growth: 22.0% increase (2023: 1.1%)
• Adjusted PBT margin(3): 12.8% (2023: 12.1% (restated))

• PBT growth: 22.9% increase (2023: 0.3%)

• PBT margin: 11.7% (2023: 11.0% (restated))

• Adjusted basic EPS: 27.4p (2023: 24.2p)
• Operating cash conversion 96.1%(1) (2023: 96.5%)

• Trade receivables days: 34 (2023: 36)
• Qualified new applicants(2): 270 (2023: 232)
• Offers made(2): 103 (2023: 79)
• Offers accepted(2): 68 (2023: 42)

(1)  Operating cash conversion is calculated utilising cash generated from 

operations and dividing it by the PBT before non-cash movements and net 
interest (£10,854,775 per cash flow statement 2024).

(2)  Non-financial KPIs are commented on with the Chief Executive’s review. 

Recruitment data refers to numbers of potential Principals. 

(3)  The calculation of adjusted PBT, adjusted PBT margin and adjusted EPS is 

shown on the next page.

INCOME STATEMENT
I am pleased to report revenue for the year of £87.9m, an 
increase of 15.1% on the prior year. As a business, we have 
seen sustained client demand across practice areas this 
year which has been further supplemented by the growth 
in Principal numbers achieved (ending the period with 432 
Principals and averaging 415 (2023: ended with 398 and 
averaged 396). This has enabled revenue per Principal to grow 
by 10% to £212k (2023: £193k (restated) £190k (reported)). 

GROSS PROFIT
The gross profit of the business has risen this year by 15.4% 
to £22.8m (2023: £19.9m (restated)), with gross profit 
margins remaining stable at 26%. 

AMORTISATION, DEPRECIATION 
AND SHARE-BASED PAYMENTS
Amortisation, both of right-of-use assets and intangible 
assets, remained unchanged year on year with no changes 
to the underlying assets, whilst there has been a marginal 
increase in depreciation. The charge in respect of share-
based payments increased from £0.5m to £0.6m. 

OTHER ADMINISTRATIVE 
EXPENSES
Other administrative expenses have increased by 16.6% to 
£11.6m (2023: £9.9m). Staff costs increased by 11% to £4.7m 
(2023: £4.2m), against the backdrop of ongoing wage inflation 
across the economy, whilst average headcount has increased 
from 59 to 63 as we have continued to invest in the Central 
office team to support the ongoing development of the 
business. Other administrative costs (per note 5) increased by 
20.8% to £6.9m (2023: £5.7m), with the largest contributory 
factors to this being recruitment fees and professional 
indemnity insurance. Recruitment fees are up £0.4m, as both 
the number and size of practice of those Principals joining 
through agencies increased this year, whilst professional 
indemnity insurance costs have increased by £0.3m driven 
predominantly by revenue growth and to a lesser extent by the 
ongoing hardening of the insurance market. 

FINANCE INCOME AND COSTS
The last two years have seen a significant step change 
in the interest rate environment, with rates having risen 
consistently from virtually nil at the start of the prior year to 
the current level, where it has remained since August 2023. 
Accordingly, as a cash positive business, our net finance 
income has risen significantly over the period, contributing 
£0.9m to profit this year (2023: £0.1m).

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PBT, ADJUSTED PBT AND  
PBT MARGINS
Adjusted PBT is calculated as follows:

Profit before tax

Amortisation of  
intangible assets

Share-based payments

2024 
£

2023(1) 
£

10,306,331

8,384,677

350,884

610,644

350,884

502,708

Adjusted PBT 

11,267,859

9,238,269

Net finance income

889,204

74,721

Adjusted PBIT

10,378,655

9,163,548

PBT margin(1) 

Adjusted PBIT margin(1)

Adjusted PBT margin(1) 

11.7%

11.8%

12.8%

11.0%

12.0%

12.1%

(1)  2023 margins have been restated to reflect the prior year restatement of 

revenue (see note 2).

The growth in revenue and gross profits have driven a 13% 
increase in adjusted PBIT. This represents an 11.8% margin, 
which is slightly down on the prior year (2023: 12.0%) as 
we experienced a sizeable increase in recruitment costs, 
caused by more Principals with larger practices joining via 
recruitment agencies. Profit before tax and adjusted profit 
before tax have increased by 22.9% and 22.0% respectively, 
with margins also stepping up as the contribution of finance 
income more than compensated for the change in adjusted 
PBIT margin. 

TAXATION
In April 2023, the standard rate of corporation tax increased 
from 19% to 25% and, accordingly, the average standard 
rate for this financial year has been 24%. The increase in the 
standard rate has caused a step up in the Group’s effective 
tax rate to 25.8% (2023: 19.7%). The effective rate of 
the Group is always higher than the standard rate due to 
the level of investment we make in providing networking 
opportunities in social environments for our lawyers, which 
are disallowable for corporation tax purposes.

EARNINGS PER SHARE
Basic earnings per share increased from 21.5p to 24.4p, 
with fully diluted EPS being 23.9p (2023: 21.2p). Adjusted 
basic earnings per share (calculated by making the same 
adjustments to earnings as have been made in calculating 
adjusted PBT and divided by the average shares in issue this 
year) increased to 27.4p (2023: 24.2p).

STATEMENT OF FINANCIAL 
POSITION

CASH
The Group’s business model is strongly cash generative 
because its most significant cost, the fees paid to lawyers, 
is only paid once Keystone has been paid for the work it 
has delivered. Operating cash conversion, which had been 
particularly strong in 2023, has remained strong this year 
at 96.1% (2023: 96.5%), generating cash from operations 
of £10.4m (2023: £9.3m). Capital expenditure was £0.07m 
(2023: £0.06m). Corporation tax payments increased to 
£2.2m (2023: £2.0m), reflecting the increase in profits 
(corporation tax is paid in quarterly instalments with half 
being due after the financial year end). The change in 
the interest rate environment has manifested itself in the 
step up in net interest received of £0.9m (2023: £0.1m) 
and lease repayments of £0.6m (2023: £0.5m). As such, 
cash generated by the business in the year, being net cash 
flow pre dividend payments, was £8.4m (2023: £6.9m). 
The Group paid dividends of £9.2m, £5.3m in respect of 
ordinary dividends (2023: £5.2m ordinary dividend) and 
£3.9m as a special dividend, paid with the ordinary interim 
dividend (2023: £3.1m paid together with the final ordinary 
dividend from year ended 31 January 2022). This left closing 
cash of £8.4m (2023: £9.2m) and no debt.

NET ASSETS
The Group’s balance sheet is extremely strong with net 
assets having decreased from £17.9m to £16.9m by virtue 
of profit for the year of £7.6m, dividends paid of £9.1m and 
£0.6m movement in reserves to account for the vesting of 
LTIP awards.

PRINCIPAL RISKS AND 
UNCERTAINTIES
The Group’s principal risks and uncertainties are outlined on 
pages 17 and 18.

SECTION 172 COMPANIES  
ACT STATEMENT
The statements below address the reporting requirements 
of the Board under Section 172 of the Companies Act and 
the Companies (Miscellaneous Reporting) Regulations 2018. 

The Directors of the Company have a duty to promote the 
success of the Company. A Director of the Company must 
act in the way they consider, in good faith, to promote the 

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024STRATEGIC REPORTFINANCIAL REVIEW AND 
STRATEGIC REPORT CONTINUED

success of the Company for the benefit of its members, and 
in doing so have regard (amongst other matters) to:

• the likely consequences of any decision in the long term;

• the interests of the Company’s employees;

• the need to foster the Company’s operations on the 

community and the environment;

• the desirability of the Company to maintain a reputation 

for high standards of business conduct; and

• the need to act fairly between members and the 

Company.

The Directors are committed to developing and maintaining 
a governance framework that is appropriate to the business 
and supports effective decision making coupled with robust 
oversight of risks and internal controls.

Keystone has a very clear organic growth strategy aimed to 
ensure ongoing stakeholder value and all significant business 
decisions consider both their short and long-term impact 
on this strategy. Fundamental to delivering this strategy is 
to continue recruiting and retaining high-calibre lawyers 
who deliver work of the highest professional standards to 
our clients. Central to the success of the business is the 
development and maintenance of its open, welcoming and 
collegiate culture and we invest significant time and resources 
to ensure that these facets are maintained and developed for 
the benefit of all those involved with the Company. 

Keystone’s primary asset is its people, be it the central 
office staff, the lawyers, the clients or third-party suppliers 
with whom we work (such as counsel, experts and other 
professionals). As a business, we dedicate substantial 
time, effort and resources in working to develop and 
maintain strong relationships from which all parties benefit. 
As a people business, the impact of business decisions 
on our principal stakeholders is always central to the 
decision-making process. 

The nature of the Group’s business has a fundamentally 
low impact on the environment; we have an extremely 
small office footprint and the use of technology across the 
business further reduces the environmental impact as our 
lawyers have no need to commute to work. 

The Directors treat all members of the Group fairly and 
consistently, as required by both professional standards and 
in compliance with various pieces of legislation. We provide 
information to all shareholders and other third parties on an 
equal basis.

APPROVAL OF ANNUAL BUDGET
The Board has considered the financial and operational 
budget for the next financial year, focusing on driving 
continued growth of the lawyer base to underpin long-term 
sustainable growth.

RENEWAL OF LEASES AT CHANCERY 
LANE
In considering what course of action to take in relation to 
the renewal of the Group’s leases in Chancery Lane, the 
Directors considered the long-term implications of renewal, 
both financial and operational. The considerations of all 
stakeholders were considered, including how the renewal 
would impact upon our employees and lawyers, the role 
the offices play in our brand and reputation as well as the 
longer-term financial implications of renewal.

PAYMENT OF SPECIAL DIVIDEND
In reaching its decision to pay a special dividend this 
year, the Directors considered the interests of all relevant 
stakeholders. The Board concluded that the Group had 
accumulated surplus cash over and above the level needed 
to be conservatively held to meet ongoing working capital 
needs of the business, thereby satisfying its obligations to 
employees and creditors, and accordingly decided that such 
surplus should be returned to shareholders for their benefit.

DIVIDEND 
In light of the strength of our balance sheet and our confidence 
in the future, at the half year the Board took the decision to 
pay both a special dividend of 12.5p per share (£3.9m) and an 
interim ordinary dividend of 5.8p per share (2023: 5.2p). The 
Board is now proposing to pay a final ordinary dividend for 
the year ended 31 January 2024 of 12.5p per share (2023: 
10.9p). This brings the total ordinary dividend for the year to 
18.3p per share (2023: 16.1p per share). Subject to approval at 
the Annual General Meeting, the final dividend will be paid on 
21 June 2024 to shareholders on the register at the close of 
business on 14 June 2024.

The cash value of dividends paid this year of £9.2m includes 
£3.9m of special dividend.

On behalf of the Board

Below are some examples of how the Directors have had 
regard to the matters set out in section 172 in decisions 
made when discharging their duties:

Ashley Miller 
Finance Director 
17 April 2024

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024ENVIRONMENTAL, SOCIAL AND 
GOVERNANCE (ESG)

ESG addresses the broad topic of corporate responsibility 
towards both the Group’s stakeholders and society as a 
whole. These are areas to which the Board has always been 
committed and, this year, we have extended our reporting to 
provide further information beyond the boardroom.

ENVIRONMENTAL 
By its nature, the legal services sector does not have a 
significant environmental impact. Over and above this, the 
Keystone model, with its minimal property footprint and 
a workforce which uses technology to support remote 
working and avoid commuting, further reduces that 
impact. That said, as a Board, we believe that we have 
a responsibility to minimise the impact we have, where 
possible, to support society’s response to the climate crisis. 

In the year ended 31 January 2022, having carried out 
our first assessment of our carbon footprint, we took the 
decision to become a certified carbon neutral business. 
We have achieved this by reducing our carbon impact 
where possible and, to the extent that this is not possible, 
purchasing carbon credits to offset the total emissions 
identified by both this initial and subsequent annual 
assessments.

To date, the carbon credits purchased by us have helped 
support the Gola Rainforest REDD+ conservation project 
which aims to create a sustainable environment for the local 
community whilst rebuilding, protecting and strengthening 
the ecosystem for keystone species. Conservation 
actions directly resulting from this project will protect the 

species within the 68,515 ha of tropical forest, including 
African forest elephants, pygmy hippos, chimpanzees and 
the hornbill bird as well as other critically endangered 
animals. The project also provides a livelihood to the 114 
impoverished communities that surround the area by 
helping them to adopt more sustainable production and 
farming techniques as well as developing income-generating 
activities such as ecotourism.

Closer to home, we have also adopted 20 British honeybee 
hives from Bees & Co, a certified carbon neutral honey farm. 
These hives are handmade from British sustainable cedar 
wood and become home to over 1.5 million honeybees 
during the peak of summer. During the year a number of 
our lawyers have been able to spend a day “bee keeping”, 
bringing a real connection between our people and our 
environmental efforts, whilst the honey from our hives was 
sold at other charitable fundraising events which we ran 
during the year. 

Our aim is to continue to reduce our carbon intensity and 
minimise our footprint wherever possible and, to the extent 
it is not possible to avoid emissions, we will continue to 
offset the impact through the use of the carbon credit 
system. 

The table below shows the results of both this year 
and last year’s assessment, which has been carried out 
independently in accordance with the methodology outlined 
by the GHC protocol.

KEYSTONE EMISSIONS tCO2e (pre purchase of carbon credits)

tCO2e
Scope 2 (1)

Scope 3 (2)

Scope 2 (kWh)

(1)  Scope 2 represents indirect emissions generated by the purchase of electricity, heating and cooling. 

(2)  Scope 3 represents other indirect emissions generated by our business and people whilst carrying out their jobs.

CARBON INTENSITY

tCO2e per £m revenue
Revenue £’m 

tCO2e per person
No. of people (1)

(1)  No. of people is the average number of employees, Principals and Pod Members in the year.

2024

15.5

222.4

237.9

2023

13.4

233.8

247.2

79,879

69,192

2024

2.7

88.3

0.41

577

2023
(restated)

3.24

76.4

0.45

553

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024STRATEGIC REPORTENVIRONMENTAL, SOCIAL AND 
GOVERNANCE (ESG) CONTINUED

This year we have seen a slight decline in overall emissions, principally resulting from a reduction in the level of business 
travel undertaken by the Central office team, whilst the increased usage of our Chancery Lane office facilities has resulted in 
an increase in scope 2 emissions. 

CORPORATE CULTURE AND OUR PEOPLE
A fundamental aspect of the success of Keystone is its culture. For the lawyers, the flat structure, transparent and consistent 
remuneration policy and absence of politics creates an extremely positive, open and encouraging environment in which they 
can thrive and drive forward their practices. Within the central office team, we engender a positive client-focused culture; 
this extends beyond the clients of the law firm to include the lawyers themselves, whom we treat as if they were clients. 
By engendering this supportive culture with our lawyers, we ensure that they are free to focus on client development 
and delivering legal services which are wholly consistent with the Group strategy. As a business, we run regular social and 
networking events for our lawyers; these provide ample opportunities throughout the year to assess and monitor the state 
of the culture amongst our lawyers, whilst the annual lawyer survey provides a further channel through which lawyers 
provide feedback to the management team on a range of aspects both practical and cultural. Furthermore, the executive 
members of the Board work closely with the rest of the central office team, thus guiding and enhancing the positive 
behaviours and attitudes which underpin the corporate culture.

As a law firm, Keystone is regulated by the SRA and, as such, has to comply with the SRA Code of Conduct. Central to this 
Code is a series of obligations placed on the Group and its lawyers to operate with integrity and uphold the rule of law.

Keystone’s business model drives positive behaviour. It aligns the interests of clients and lawyers, both of which are fulfilled 
through the Group and the support the lawyers receive and use in advising the clients.

EQUALITY AND DIVERSITY 
We firmly believe in equality of opportunity and build our business by attracting and retaining the best talent for all roles. 
We have recently been recognised for the diversity of our people in the Law.com International diversity survey 2023(1). 
Our business model offers genuine flexibility to our lawyers, giving them control over the hours they work and providing 
the technological platform which enables them to deliver their high-quality service from the location of their choice; all of 
this with a remuneration structure which is uncapped and identical for all Principals. Equally, the vast majority of our central 
office team are able to work remotely, benefitting from the same technology advantages enjoyed by our lawyers, using the 
offices as needed or desired.
(1)  Top 5 law firms with the most female partners, top 5 law firms for LGBTQ+ representation, top 25 law firms for racial diversity and top 25 law firms for 

disability representation.

The table below sets out the gender of our people as at 31 January.

Board
Senior Management
Other Central Office
Lawyers
Total

OUR PEOPLE POLICIES
The Group has an extensive range of policies in place to 
govern behaviour and protect the rights of our people. 
These include, but are not limited to, the following areas:

• For employees, entitlements such as remuneration, 

pension, holiday, sickness, parental/bereavement leave 
and pay 

14

2024

2023

Male
4
3
14
303
324

Female
1
2
43
246
292

Male
4
3
12
272
291

Female
1
2
42
235
280

• Internal procedures including complaints and grievances, 

disciplinary, whistleblowing

• IT and other facilities usage 

• Anti-bribery and corruption, data usage, data protection 
and GDPR, anti-money laundering, anti-slavery, client 
confidentiality

• Health and safety and diversity and inclusion

• SRA (Solicitors Regulatory Authority) code of conduct also 

applies to all 

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024SHAREHOLDERS
The Board places great emphasis on good communications 
with shareholders. The Group primarily communicates with 
shareholders via its annual and interim reports, which are 
issued following RNS announcements through the post 
and are also published on the Group’s website. Following 
the issue of these, the Chief Executive and the Finance 
Director meet with shareholders and analysts. Further 
announcements may be made during the course of the year 
via RNS, in satisfaction of the Board’s reporting obligations 
and in compliance with regulation and best practice. 

The Group’s AGM also provides an opportunity for 
shareholders to communicate directly with the Board and 
shareholder participation is encouraged. Details of the 
Group’s AGM, and the business to be transacted at it, are 
announced in the usual way and reproduced on the Group’s 
website. Following the celebration of the AGM, the results 
of votes taken are published on our website.

In addition, the Chairman is available to meet major 
shareholders on request to discuss governance and strategy. 
Reports of these meetings, and any other shareholder 
communications during the year, are provided to the Board. 
Shareholders can contact the Group Secretary by emailing 
CS@keystonelaw.co.uk. Use the heading “Shareholder 
contact” to request that a matter be brought to the Board’s 
attention or to arrange a meeting with the Chairman.

WIDER STAKEHOLDER 
ENGAGEMENT 
The Board recognises the importance of the wider 
stakeholder groups, principally being: consultants and 
employees, clients and the Group’s suppliers. The Group 
engages with each of these stakeholder groups regularly 
through a range of channels. 

CONSULTANTS AND EMPLOYEES
Keystone’s success is built on the calibre and commitment 
of its consultants (Principals and Pod Members) and 
employees, who share a common commitment to go above 
and beyond client expectation. 

Keystone is characterised by its open and inclusive 
collegiate culture with consultants feeling free to share 
their views about the Group with management in an 
unhindered manner. The senior management and central 
office employees engage directly with the Group’s 
consultants daily and meet with them in a range of different 
formats regularly throughout the year, providing plentiful 
opportunity for dialogue. Furthermore, Keystone conducts a 
formal annual survey in which the consultants provide their 
feedback on the service, support and infrastructure they 
receive, as well as producing a quarterly internal magazine 
and sending out more regular bulletins by email or over 
Keyed In.

Keystone’s employees are equally central to the success 
of the Group and the open culture engendered within the 
team encourages employees to speak freely. Management is 
encouraged to ensure good engagement within its teams. 

CLIENTS
Keystone’s consultants have strong client relationships 
and, as such, normally have an open dialogue with their 
clients such that they receive regular feedback during the 
progression of each matter. Clients are also invited to give 
feedback directly to senior management in the Group’s 
engagement letter, which is sent to every client at the 
commencement of the matter.

As a regulated law firm, the services we provide are 
governed by the highest standards of professional practice 
and our internal compliance function works with our 
lawyers, our clients, our regulator and our ombudsman in 
this respect. 

Our service and expertise regularly win awards. A number 
of industry publications, including The Lawyer, Legal Week, 
Chambers and Partners have independently attested to 
Keystone’s very high level of client satisfaction.

SUPPLIERS
Each of our Group unit heads engages directly with our 
suppliers in their area. We engage regularly with our key 
suppliers. The heads of our Group units have direct access 
to the Board and discuss supplier matters, both formally and 
informally, as and when necessary.

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15

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024STRATEGIC REPORTTHE BOARD OF DIRECTORS

EXECUTIVE DIRECTORS

JAMES KNIGHT  
Chief Executive 
Officer 

James founded Keystone in 
2002 when he set out to create 
a new type of law firm. Prior to 
that, he had a ten-year career 
as a commercial solicitor in 

London, Hong Kong and Dubai. James now focuses on business 
development, marketing and other drivers of growth.

NON-EXECUTIVE DIRECTORS

ASHLEY MILLER  
Finance Director

Ashley joined Keystone in January 
2015 and is a commercially 
orientated finance professional with 
over 25 years’ experience. Having 
trained with Price Waterhouse, 
Ashley has spent his career 

establishing and managing international finance departments for 
SME businesses operating across the professional services sector.

ROBIN WILLIAMS 
Independent  
Non-executive Chairman

ISABEL NAPPER 
Independent  
Non-executive

SALAR FARZAD 
Independent  
Non-executive

Robin joined the Board in October 2017 
as Independent Non-executive Chairman. 
He is a chartered accountant with over 30 
years’ experience with listed companies, 
initially as an adviser, then as a leading 
executive and, latterly, as a Non-executive. 
He is also currently Chairman of Churchill 
China Plc and Non-executive Director 
of Headlam Plc and The Manufacturing 
Technology Centre Limited.

Isabel joined the Board in December 2020. 
Since April 2021, she is an Independent 
Non-executive Director and Chair of the 
Remuneration Committee. She is also a 
Non-executive Director and Chair of the 
Remuneration Committee of Skillcast 
Group Plc and Tristel Plc. She has a range of 
experience having acted as Non-executive 
Director for both private and public 
companies for over 15 years. Until 2015, 
she practised as a lawyer specialising in 
intellectual property and commercial law.

Salar joined the Board in March 2023 as 
an Independent Non-executive Director 
and in April 2023 he became Chair of 
the Audit Committee. He is a chartered 
accountant with extensive commercial 
experience who has served as CFO for 
a range of organisations, including AIM 
Listed, private and divisions of large 
groups with Official Listings. He is also 
currently Chief Operating Officer of Gleeds, 
an international commercial property 
consulting firm and a Non-executive 
Member, sitting on the Nomination and 
Remuneration Committees, of Trinity 
College London.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024PRINCIPAL RISKS AND 
UNCERTAINTIES

The Corporate Governance Statement includes an overview of the Group’s approach to risk management and internal 
controls. Set out below are the principal risks and uncertainties that the Group faces and the activities designed to mitigate 
these risks. The Board recognises that the nature and scope of risks can change and that there may be other risks to which 
the Group is exposed; therefore, the list is not intended to be exhaustive.

Risk

Mitigation

GLOBAL 
PANDEMIC AND 
SUBSEQUENT 
ECONOMIC 
DOWNTURN

ECONOMIC 
DOWNTURN

A virus that causes material sickness levels in the 
population requiring national steps, which significantly 
impacts the mobility of people and the national 
economy, creating uncertainty and potential impact on 
the Group’s business.

A significant downturn in the UK economy impacting 
the demand for legal services.

LITIGATION, 
PROFESSIONAL 
LIABILITY AND 
UNINSURED 
RISKS

Due to the nature of a law firm and its role in 
providing legal advice, the Group remains susceptible 
to potential liability for negligence, breach of 
contract and other client claims. From time to 
time, in the ordinary course of business, Keystone 
receives claims of professional negligence which it 
notifies to its insurers. Any potential claim may be 
expensive to defend, divert the time and focus of 
management away from the Group’s operations, and 
may result in the Group having to pay substantial 
monetary amounts, any of which could impact on 
the reputation of the Group and result in a material 
adverse effect on Keystone’s business and overall 
financial condition.

REGULATORY 
RISK AND 
COMPLIANCE 
RISKS

The Group, like most businesses, is subject to a range 
of regulations. Failure to comply with these could 
have significant implications for the business ranging 
from reputational damage to criminal prosecution 
and sentencing.

The IT platform on which the Group 
operates is designed to support remote 
working, mitigating any impact caused by 
lack of physical mobility.

For the mitigation of economic downturn, 
which a pandemic may cause, see below.

We deliver our services across a broad range 
of legal services supporting clients across a 
large range of sectors, such that we have no 
dependence on any one area of law, sector 
of the economy or client. Furthermore, the 
remuneration structure of our lawyers (fully 
variable and pay when paid) provides a 
substantial cushioning effect in the event of 
economic volatility.

Finally, an economic downturn may 
provide further impetus to recruitment as 
conventional firms, which have high fixed 
costs, may struggle in this environment, 
thereby increasing the candidate flow.

We have a robust compliance and risk 
management team, which focuses on 
supporting lawyers to reduce the risk that 
such issues may arise and, to the extent 
that they do arise, we seek to mitigate 
any such risk by carrying professional 
indemnity insurance with a cap of  
£50 million.

The business has an experienced and 
robust compliance and risk management 
team, which oversees the Group’s policies 
and procedures, ensuring that they meet 
the relevant regulatory requirements. The 
Group uses technology to support and 
drive compliant behaviour and to help the 
team to focus on areas of potential risk. 
Furthermore, the team calls upon external 
professional advice where needed to ensure 
that the business meets its compliance and 
regulatory obligations.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024GOVERNANCEPRINCIPAL RISKS AND 
UNCERTAINTIES CONTINUED

PERSONNEL

CONTRACTUAL 
ARRANGEMENTS 
WITH LAWYERS

Risk

Mitigation

For any business, personnel is a particularly 
prominent asset heavily contributing to its strength 
and attractiveness. The Group is heavily reliant 
on its lawyers to attract new clients and maintain 
relationships with existing clients. If the Group was 
to lose the services of key lawyers with high client 
retention rates, or cease to be able to attract new 
lawyers, this could significantly impair the strategy 
and success of the firm from both a reputational and 
financial standpoint.

The Group invests considerable time and 
effort in working to attract high-quality 
new lawyers as well as focusing on 
ensuring that all lawyers feel a part of 
the Keystone “family”. Furthermore, 
management continues to monitor the 
characteristics of the Keystone model 
to ensure that they remain commercially 
compelling and attractive to both existing 
and potential Keystone lawyers.

The Group monitors the legislative landscape 
for any developments which could have 
a bearing upon this relationship. Where 
necessary, the Group would seek external 
professional advice to support it in assessing 
the implications of any such developments.

Keystone’s lawyers are self-employed, contracting 
with the Group predominantly via personal service 
companies. The self-employed status of the Group’s 
consultants is not only based on the contractual 
structure, but also on the way in which the 
arrangements operate in practice. There is a risk that 
some of the consultant lawyers may be deemed to be 
workers or employees and, as such, would be entitled 
to additional benefits including, but not limited to, 
paid annual leave and sick pay. If this was to occur, 
then in addition to the rights for workers, such lawyers 
would gain rights for unfair dismissal. If the consultant 
lawyers were deemed to be employees, then the tax 
treatment would be different and the Group would be 
liable for PAYE and national insurance contributions for 
such people deemed to be employees. Furthermore, if 
there is a change in employment law or tax law, which 
means that the nature of the relationship which exists 
between the Group and its lawyers is not one of self-
employment, then the rights and obligations referred to 
above could also be triggered.

COMPETITION Keystone competes with other legal firms that offer 
commercial law services in which quality of advice, 
service, reputation and value operate as highly 
competitive factors to distinguish the Group. Despite 
this, there remains a risk that competitor firms or 
a newly established firm will acquire market share. 
Competition remains a core risk for the Group as any 
loss of market share could reduce revenue, reduce 
margins, reduce the ability to recruit new lawyers and 
reduce the retention rates of current personnel, any 
of which could materially adversely affect the Group’s 
business operations and overall financial condition.

Keystone’s growth strategy continues 
to be focused on attracting good quality 
lawyers with strong client relationships. By 
maintaining the calibre of lawyers attracted 
and retained, management believes that they 
will maintain and enhance their position in 
the market. Management also continues to 
review and monitor the characteristics of 
the Keystone model to ensure that they stay 
ahead of any current or future competitors.

INFORMATION 
SYSTEMS 
AND SYSTEM 
SECURITY 
BREACHES

IT forms an integral part of the business’s operating 
model and, as such, any breakdown of the Group’s 
information technology system could be significant. 
Also, as Keystone processes sensitive personal data, it 
is possible that a security breach could result in some 
of this data becoming public. Were this to occur, then 
Keystone could face liability under data protection 
laws and could lose the goodwill of any clients affected 
by such a breach. Such a breach could also create 
reputational damage. 

Hosting and support of all systems is 
outsourced to a large, reputable business 
which is dedicated to the provision of these 
services. It is contracted to keep all data 
safe, secure and backed up, and utilises a 
number of tools and appliances to maintain 
Keystone’s data integrity and security. Over 
and above this, we continue to invest in IT 
security systems to reduce the risk that any 
breach / penetration can occur.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024CORPORATE GOVERNANCE 
STATEMENT

INTRODUCTION
The Directors acknowledge the importance of high 
standards of corporate governance and are pleased to 
confirm that the Group has continued to comply with the 
Quoted Companies Alliance Corporate Governance Code 
2018 (the “QCA Code”) throughout the year and that it will 
review internal policies and procedures so as to ensure that 
it is compliant with the updated QCA Code 2023 in line 
with its effective date.

BOARD EFFECTIVENESS
During the year, the Group has carried out an annual 
Board effectiveness review. This was an internal review 
led by the Chairman and involving all of the Directors. The 
format taken this year was for each Director to complete 
a questionnaire about the performance of the Board as a 
whole, commenting on the overall approach, effectiveness 
and any areas they felt that the Board could enhance its 
effectiveness. The results of this were then discussed in an 
open forum and considered.

No specific failings in effectiveness were identified and 
the review served to reinforce the Board’s focus on the 
monitoring and management of risk as well as the key 
drivers of growth in the business.

RISK MANAGEMENT AND 
INTERNAL CONTROLS 
Risk management is a key area of focus for the Board, which 
is responsible for maintaining a sound system of internal 
controls to safeguard shareholders’ investments and the 
Group’s assets. Such a system is designed to reduce and 
manage the risk of failing to achieve the Group’s objectives. 
It is designed to provide a reasonable assurance against 
material misstatement or loss. The Board has considered the 
need for an internal audit function and has concluded that, 
given the size and complexity of the Group, the internal 
control system currently in place is the most appropriate 
solution. The Board revisits this decision periodically.

The Board is responsible for the identification and 
evaluation of major risks faced by the Group and for 
determining the appropriate course of action to manage 
those risks. The Group maintains a risk register which 
the Board considers regularly. The risk register assesses 
both the risks and the controls in place to prevent the risk 
crystallising as well as any mitigation which would exist 
should they materialise. A summary of the principal risks and 
uncertainties, together with the relevant mitigation, is set 
out on pages 17 and 18 of this report.

The Group takes a proactive approach to risk management, 
which starts at the strategic level with the Group identifying 
areas of the law in which it will not operate. The Group 
then recruits to this risk profile. The recruitment process 
is controlled by the senior management team, who are 
qualified and experienced solicitors with many years’ 
experience of recruiting consultants to Keystone. The Group 
focuses on attracting experienced and well qualified lawyers 
with a client following from highly respected law firms, 
thereby reducing the risk profile of the lawyer base.

As a law firm, Keystone is regulated by the Solicitors 
Regulatory Authority (“SRA”) as well as being subject 
to other legal regulation governing its industry and the 
economy as a whole (e.g. anti-money laundering legislation, 
data protection rules (“GDPR”) etc.). As such, the Group 
has a dedicated compliance department, led by the Group’s 
Compliance Officer and staffed by employed qualified 
solicitors, whose role it is to ensure compliance with all 
such regulation as well as handling any complaints or claims 
received from the Group’s clients. The structure of Keystone 
ensures that this department is wholly independent of the 
lawyers, whilst the “open door” collegiate culture of the 
Group ensures that lawyers are more than happy to seek 
support and guidance from the team where they identify 
issues of potential concern. This department reports to the 
Chief Executive who is fully appraised of any regulatory 
matters being handled, complaints/claims made as well as 
the status of these, and the Board receives regular updates 
as to the status of any significant regulatory matter, any 
claims made or complaints which the CEO believes may 
proceed to a claim.

The Group uses technology, with each new matter taken 
on being subjected to a risk questionnaire, as well as more 
traditional methods, such as file audits, to proactively 
monitor matters, and actively engages with consultants to 
assess, understand and manage any risk that should arise. 
The Group’s standard terms of business, provided to each 
client at the start of each engagement, advises the clients of 
the Group’s complaints procedure; this procedure directs the 
clients directly to the compliance department. Furthermore, 
under the terms of the compliance agreement, which each 
consultant enters into with the Group, the consultants 
are required to report all risks, complaints and regulatory 
matters to the compliance function. 

As the most significant risk for a law firm is associated 
with claims for professional negligence, one of the Group’s 
significant contracts (and, as such, an item which requires 
Board sign off) is the renewal of the professional indemnity 
insurance. This ensures that the Board is the body which is 
ultimately responsible for assessing the appropriateness of 
the level of cover which the Group holds.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024GOVERNANCECORPORATE GOVERNANCE 
STATEMENT CONTINUED

The financial procedures and controls of the Group 
are under the stewardship of the Finance Director (see 
Directors’ biographies on page 16). 

COMPOSITION OF THE BOARD, 
ITS SUBCOMMITTEES AND 
ITS MEMBERS 

The Board generally comprises five Directors, two 
Executives and three Non-executives, reflecting a blend 
of different experiences and backgrounds. Directors’ 
biographies, setting out their experience, skills and 
independence, are shown on page 16. The Board believes 
that the composition of the Board brings a desirable range 
of skills and experience in light of the Group’s challenges 
and opportunities, whilst, at the same time, ensuring that no 
individual (or small group of individuals) can dominate the 
Board’s decision making.

The Non-executive Directors are expected to devote such 
time as is necessary for the proper performance of their 
duties. It is anticipated that this will require them to spend 
a minimum of 24 days a year working for the Company. 
The Non-executive Directors meet during the year without 
the Executive Directors and provide effective balance and 
challenge. The Executive Directors are full-time employees 
of the Company.

The Non-executive Directors keep their skill set up to 
date with a combination of attendance at CPD events and 
experience gained from other Board roles. The Executive 
Directors are employed full time in the Group and this 
is the best way of their keeping up to date. The Group’s 
Nominated Adviser and the Company Secretary ensure 
the Board is aware of any applicable regulatory changes. 
All Directors are able to take independent professional 
advice in the furtherance of their duties, if necessary, at 
the Group’s expense. In addition, the Directors have direct 
access to the advice and services of the Company Secretary 
and Finance Director.

The division of responsibilities between the Chairman and 
Chief Executive Officer has been agreed by the Board and is 
set out below.

ROLES OF THE CHAIRMAN AND  
CHIEF EXECUTIVE OFFICER
The Chairman leads the Board ensuring its effectiveness 
and his role and responsibilities are clearly divided from 
those of the Chief Executive Officer. The Chairman:

• sets the Board agenda; 

• ensures that the Directors receive accurate and timely 
information and that adequate time is available for 
discussion of all agenda items, in particular, strategic 
issues; 

• makes sure that all Directors, particularly the Non-
executive Directors, are able to make an effective 
contribution;

• maintains a constructive relationship between the 

Executive Directors and the Non-executive Directors;

• initiates Board and Committee effectiveness reviews  

and the discussion of their outcomes; 

• has primary responsibility for leading the Board; and

• chairs Board meetings.

The Chief Executive Officer has responsibility for all 
operational matters, which include the implementation of 
strategy and policies approved by the Board. In addition, he 
has responsibility for managing the business of Keystone 
subject to the matters reserved for the Board. He has 
overall responsibility for the Group’s development and 
expenditure and delivering on the budget prepared by the 
Finance Director and approved by the Board. 

MATTERS RESERVED FOR THE BOARD 
The Board is responsible for reviewing, formulating and 
approving the Group’s strategy, budgets and corporate 
actions and overseeing the Group’s progress towards its 
goals. This is formally documented in a schedule of matters 
reserved for Board approval and includes: 

• strategy and business plans, including annual budget;

• structure and capital including dividends;

• financial reporting and controls;

• internal controls on risk management and policies; 

• significant contracts and expenditure;

• communication with shareholders;

• remuneration and employment benefits; and 

• changes to the Board composition.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024BOARD DECISIONS AND ACTIVITY 
DURING THE YEAR 
The Board has a schedule of regular business comprising all 
the major financial and operational matters of the Group. 
The Board has established a number of committees, the 
work of which is described below. The Board has ensured 
that all areas for which it is responsible are addressed and 
reviewed during the course of the year. The Chairman, 
aided by the Company Secretary, is responsible for ensuring 
the Directors receive accurate and timely information. The 
Company Secretary provides minutes of each meeting and 
every Director is aware of the right to have any concerns 
minuted.

In addition to the Board meetings, there is regular 
communication between Executive and Non-executive 
Directors, including where appropriate updates on matters 
requiring attention prior to the next scheduled Board 
meeting. It is the Board’s current practice that the Non-
executive Directors meet periodically, and at least annually, 
without the Executive Directors.

BOARD MEETINGS
Board meetings are held monthly and arranged by the 
Company Secretary. Where the subjects to be discussed 
call for it, the Company Secretary arranges for or prepares 
suitable papers, which are then circulated to the Directors 
in advance. Additional ad hoc meetings and committee 
meetings are called as necessary, for example, to approve 
the release of the Group’s Annual Report, once it has been 
approved in principle in substantially the final form. 

At least annually, the Board will consider the Group’s 
strategy and annual budget.

There are currently no plans in place for the evolution of the 
corporate governance framework in line with the Group’s 
plans for growth as the Board believes that the current 
structure of the Board is suitable for such growth plans in 
the short to medium term. However, the Board will keep 
this under regular review.

The table below shows the Directors’ attendance at 
scheduled meetings of the Board and its committees during 
the year:

Audit

Remuneration

James Knight

Ashley Miller

Robin Williams

Isabel Napper

Salar Farzad 
(Appointed  
20 March 2023)

Board

11/11

11/11

11/11

11/11

2/2

2/2

2/2

10/10

2/2

Simon Philips 
(Resigned 24 April 2023)

1/1

5/5

5/5

4/4

1/1

DISCLOSURE COMMITTEE 
The Disclosure Committee is available as needed to review 
how the Group should deal with price sensitive information. 
The purpose of the Disclosure Committee is to provide a 
rapid response to the potentially urgent matter of required 
disclosures. All Board members are members of the 
Disclosure Committee as is the Company Secretary. The 
quorum of the Disclosure Committee is one of the Chief 
Executive Officer, the Finance Director, or the Company 
Secretary and any Non-executive Director.

NOMINATION COMMITTEE
The Nomination Committee is available as needed to 
manage the process of appointing new Directors to the 
Board and to consider succession matters. The Committee is 
chaired by Robin Williams and is comprised of James Knight 
and the Non-executive Directors. 

During the year, the Committee oversaw the recruitment 
process of Salar Farzad and refreshed its understanding of 
succession planning.

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21

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024GOVERNANCEREPORT OF THE  
AUDIT COMMITTEE

OVERVIEW
The Audit Committee is charged with the oversight of the 
internal financial controls and risk management systems, 
making recommendations to the Board on the appointment 
of auditors and the audit fee, monitoring and reviewing the 
conduct and control of the audit work, as well as monitoring 
the integrity of all formal reports and announcements relating 
to the Group’s financial performance. The Committee has 
unrestricted access to the Group’s auditors. 

The Audit Committee considers all proposals for non-audit 
services and ensures that these do not impact on the 
objectivity and independence of the auditors. The Audit 
Committee, in its meetings with the external auditors, reviews 
the safeguards and procedures developed by the auditors to 
counter threats, or perceived threats, to their objectivity and 
independence and assesses the effectiveness of the external 
audit. The Group’s policy on non-audit services performed 
by the external auditors is to address any issues on a case by 
case basis.

COMPOSITION AND MEETINGS
The Audit Committee has three members, all of whom are 
independent Non-executive Directors, with one having 
recent and relevant financial experience with competence 
in accounting or auditing. The Finance Director attends the 
committee meetings by invitation. 

The members of the Audit Committee are:

Salar Farzad (Chair), Isabel Napper and Robin Williams.

The Audit Committee has met twice during the year, once 
following the annual audit of last year’s accounts and once 
following the half year. All members of the Committee 
attended both meetings as did the Finance Director by 
invitation for part of each meeting. The auditors attended 
both meetings to provide feedback on their work to the 
Committee.

INTERNAL FINANCIAL CONTROLS 
AND RISK MANAGEMENT 
FRAMEWORK
The Audit Committee is charged with oversight of the internal 
financial control and risk management framework in the 
business. This framework is intended to provide reasonable, 
but not absolute, assurance against material financial 
misstatement or loss. The Audit Committee has concluded 
that sound risk management and internal controls have been 
in operation throughout the period.

FINANCIAL MANAGEMENT AND 
REPORTING
The Committee is satisfied that the Annual Report and 
Financial Statements, taken as a whole, provide a fair, 
balanced and understandable assessment of the Group’s 
performance, its strategy and business model, as well as its 
financial position as at the end of the period, and has advised 
the Board accordingly.

In reaching these conclusions, the Committee has considered 
the information provided by management and discussions 
held with the external auditors. 

INTERNAL AUDIT FUNCTION
Given the Group’s size and complexity, the Board does not 
consider it necessary to have an internal audit function at this 
time. This position will be reviewed annually. 

EXTERNAL AUDIT
The Committee has reviewed and agreed the scope and 
methodology of the work undertaken by the Group’s external 
auditors RSM. It has considered their independence and 
objectivity and has agreed the terms of their engagement and 
their fees.

RSM has been the Group’s auditor since the Group’s shares 
were admitted to AIM. A review of their independence and 
audit process effectiveness is performed each year before 
a recommendation is made to the Board to propose their 
reappointment at the AGM.

Salar Farzad 
Chair, Audit Committee

222222

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REPORT OF THE  
REMUNERATION COMMITTEE

OVERVIEW
The Remuneration Committee considers the performance of 
the Executive Directors and makes recommendations to the 
Board on matters relating to their total remuneration and 
terms of service. As part of that process, the Remuneration 
Committee sets the scale and structure of the Executive 
Directors’ remuneration package including share-based 
payments with due regard to best practice, corporate 
governance and the interests of shareholders. It is also 
responsible for the review and management of the Group’s 
share-based incentive scheme.

The Remuneration Committee meets when required, but 
at least twice each year. The Committee has regard to the 
recommendations put forward in the QCA Code and, where 
appropriate, the QCA Remuneration Committee Guide 

and associated guidance. The Remuneration Committee 
comprises at least two independent Non-executive 
Directors and is chaired by a Non-executive Director, who 
is appointed by the Board in consultation with the two 
independent Non-executive Directors. 

COMPOSITION AND MEETINGS
The members of the Remuneration Committee are: 

Isabel Napper (Chair) 

Robin Williams

Salar Farzad (appointed 20 March 2023)

Simon Philips (resigned 24 April 2023)

During the year, the Committee met on four occasions 
and on each occasion all those who were members of the 
Committee at that time were present.

DIRECTORS’ REMUNERATION SUMMARY (AUDITED)
The remuneration of the Directors is set out in the table below:

£’000
James Knight
Ashley Miller
Robin Williams
Isabel Napper
Salar Farzad (Appointed 
20 March 2023)
Simon Philips (Resigned 
24 April 2023)

Value of 
shares 
received 
under LTIP
–
104
–
–

Salary  
& Fees 
347
198
74
45

39

10
713

–

–
104

Pension
4
9
–
–

–

–
13

Value of 
shares 
received 
under LTIP
–
106
–
–

Salary  
& Fees 
330
183
68
42

–

42
665

–

–
106

Pension
5
9
–
–

–

–
14

Total 
2024
351
311
74
45

39

10
830

Total 
2023
335
298
68
42

–

42
785

During the year, the share awards granted in June 2019 and September 2020 vested. 

KEY ACTIVITIES

During the year, the Committee:

• assessed the level of performance achieved versus the 
performance criteria of each of the LTIP awards which 
vested during the year and confirmed the vesting;

• considered whether the current LTIP scheme provided an 
appropriate means to incentivise those members of the 
Central office team who participate in it. It was concluded 
that the current scheme was fit for purpose and that there 
was no need, at this time, to introduce alternative share 
schemes;

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024GOVERNANCEREPORT OF THE  
REMUNERATION COMMITTEE CONTINUED

• reviewed best practice for AIM listed companies in 

relation to the length of holding periods post vesting 
for shares awarded under LTIP schemes. The review 
concluded that a one year holding period was the norm 
for AIM listed companies and, therefore, the terms of the 
Keystone Law Long Term Incentive Plan were amended to 
align these to best practice. Accordingly, all new awards 
made since this review will be subject to a one year 
holding period;

In June 2023, performance share awards were issued to 
members of the senior management and an Executive 
Director. In accordance with the terms of the scheme, 
these awards were subject to performance criteria, with 
80% of the award linked to EPS growth and 20% linked to 
comparative total shareholder return with both elements 
being measured over a three year period. The Remuneration 
Committee considers that the targets are appropriate and 
are aligned with shareholder interests.

• considered which members of the senior management 

team should be qualifying individuals under the LTIP for 
the grant made during the year;

• reviewed the share allocation to qualifying individuals 

under the LTIP; and

• reviewed the remuneration arrangements for the 
Executive Directors and senior management team.

LONG TERM INCENTIVE PLAN
The Group operates a long term incentive plan (the 
Keystone Law Long Term Incentive Plan 2018). The main 
terms of the plan are as follows:

• the Remuneration Committee is authorised to grant 

performance share awards or nil-cost options to qualifying 
employees; 

• awards are made subject to appropriate performance 

criteria;

• any award made is subject to a three year vesting period 
followed by a one year holding period (awards made prior 
to June 2023 were subject to a two year holding period), 
during which time employees may not sell the shares 
except insofar as necessary to pay for the tax arising from 
the grant; 

• no single grant may have a value greater than 100% of the 
base salary of the individual to whom the grant is made; 
and

• the total number of shares which may be granted (net of 
any cancelled) under this scheme may not exceed 5% of 
the total share capital of the Company.

Also in June 2023, following the Committee’s assessment 
of the performance of the business against the performance 
criteria, 47.25% of the performance share awards granted in 
June 2019 vested. This was the result of achieving 67.5% of 
the EPS element of the award, whilst falling below the level 
of TSR required to qualify for any of that element of the 
award. In order to satisfy these awards, the business issued 
32,599 ordinary shares in the capital of the Company.

In September 2023, following the Committee’s assessment 
of the performance of the business against the performance 
criteria, 70% of the performance share awards granted in 
September 2020 vested. This was the result of achieving 
100% of the EPS element of the award, whilst falling 
below the level of TSR required to qualify for any of that 
element of the award. In order to satisfy these awards, the 
Company issued 82,572 ordinary shares in the capital of the 
Company.

The fair value of the employee services received in 
exchange for these grants is recognised as an expense 
on a straight-line basis over the vesting period. The total 
amount to be expensed is determined by reference to the 
fair value of the options or shares determined at the date 
of grant. The awards are valued using the Monte Carlo (TSR 
component) and Black–Scholes (EPS component) option 
pricing models. Non-market based vesting conditions are 
included in assumptions about the number of options that 
are expected to become exercisable or the number of shares 
that the employee will ultimately receive. This estimate is 
revised at each balance sheet date to allow for options that 
are not expected to vest and the difference is credited to 
the consolidated statement of comprehensive income with a 
corresponding adjustment to reserves. 

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024REPORT OF THE  

REMUNERATION COMMITTEE CONTINUED

The following table shows Share Awards held by Directors:

Ashley Miller

Total

31 January 
2023 

74,789

74,789

Lapsed

Vested

Granted 

(13,893)

(22,247)

(13,893)

(22,247)

31,942

31,942

31 January 
2024 

70,591

70,591

DIRECTORS’ INTERESTS
According to the register of Directors’ interests maintained under the Companies Act, the following interests in shares of the 
Company were held by the Directors in office at the year end:

James Knight

Ashley Miller

Robin Williams

Salar Farzad

Isabel Napper 
Chair, Remuneration Committee

2024

2023 

8,965,512

8,965,512

220,164

208,492

11,000

2,050

12,500

–

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25

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024GOVERNANCEDIRECTORS’ REPORT

The Directors have pleasure in presenting their report and 
the financial statements of the Group for the year ended 
31 January 2024.

PRINCIPAL ACTIVITIES AND 
BUSINESS REVIEW
The principal activities of the Group during the year were 
the provision of legal services, whilst the Company acts 
principally as a holding company. The results for the year 
and the financial position of the Group are as shown in the 
annexed financial statements. A review of the business and 
its future development is given in the Chairman’s and Chief 
Executive’s statements together with the Financial Review 
and Strategic Report.

RESULTS AND DIVIDENDS
The results for the year are set out in the consolidated 
income statement on page 35. The Directors propose a final 
ordinary dividend of 12.5p per share subject to the approval 
at the Annual General Meeting on 18 June 2024.

LIKELY FUTURE DEVELOPMENTS
Our priorities for the following financial year are disclosed in 
the Chief Executive’s Statement on pages 8 to 9.

SUBSTANTIAL SHAREHOLDINGS
As far as the Directors are aware, the only notifiable 
holdings equal to, or in excess of, 3% of the issued ordinary 
share capital at 11 April 2024 were as shown in the table 
below:

No. of Shares

% Holding

James Knight

8,965,512

Canaccord Genuity  
Wealth Management

Liontrust Asset 
Management

AssetCo Plc

Stancroft Trust

Royal London Asset 
Management

Franklin Resources

4,142,343

3,640,464

1,968,760

1,630,000

1,194,318

1,014,511

28.5

13.1

11.7

6.3

5.2

3.8

3.2

DIRECTORS AND THEIR INTERESTS
The Directors who served throughout the year, except 
where otherwise stated, and in place at the date of this 
report, are as follows:

• James Knight

• Ashley Miller

• Robin Williams

• Isabel Napper

• Salar Farzad (Appointed 20 March 2023)

• Simon Philips (Resigned 24 April 2023)

The Directors’ interests are included within the Report of 
the Remuneration Committee.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024DIRECTORS’ REMUNERATION
Directors’ remuneration, payable in the year ended  
31 January 2024, is set out in the Report of the 
Remuneration Committee.

DIRECTORS’ INDEMNITIES
The Directors are entitled to be indemnified by the 
Company to the extent permitted by law and the Company’s 
articles of association in respect of certain losses arising 
out of, or in, connection with the execution of their powers, 
duties and responsibilities.

The Company also purchased and maintained Directors’ and 
Officers’ Liability Insurance throughout the year.

SHARE CAPITAL
Details of share capital are given in note 18 to the financial 
statements.

EMPLOYEES 
The Group operates an equal opportunities employment 
policy. The Group’s policy on recruitment, development, 
training and promotion includes provision to give full and 
fair consideration to disabled persons, having particular 
regard to their aptitudes and abilities. The Group appreciates 
and values the input of all its employees and encourages 
development and training to enhance employee skills. The 
Group ensures that employees are aware of any important 
matters that may impact on the performance of the Group.

BUSINESS RELATIONSHIPS
The manner in which the Directors have regard for the 
interests of the various stakeholders of the Group is set out 
within the ESG section of this report.

GREENHOUSE GAS EMISSIONS, 
ENERGY CONSUMPTION AND 
ENERGY EFFICIENCY
Reporting regarding these areas is included within the  
ESG section of this report.

GOING CONCERN
The Group and Company financial statements have been 
prepared on a going concern basis as the Directors have 
a reasonable expectation that the Group has adequate 
resources to continue in operational existence for the 
foreseeable future. The Group is cash positive, has no 
debt, has a model which is strongly cash generative and 
has, to date, a strong trading performance. The Group’s 
forecasts and projections show that the Group has 
sufficient resources for both current and anticipated cash 
requirements. 

FINANCIAL RISK MANAGEMENT
Financial risk is managed by the Board on an ongoing basis. 
The key risks relating to the Group are outlined in more 
detail in note 28 to the consolidated financial statements.

The Group’s principal risks and uncertainties are outlined in 
a separate section of this report.

ANNUAL GENERAL MEETING
The Company’s AGM will be held on 18 June 2024.

POLITICAL DONATIONS
No political contributions were made during the year.

AUDITOR
A resolution to reappoint RSM UK Audit LLP as auditor 
for the ensuing year will be proposed at the Annual 
General Meeting in accordance with Section 487(2) of the 
Companies Act 2006.

DISCLOSURE OF INFORMATION  
TO AUDITOR
The Directors confirm that, so far as they are each aware, 
there is no relevant audit information of which the Group’s 
auditor is unaware, and each Director has taken all the 
steps that they ought to have taken as a Director to make 
themselves aware of any relevant audit information and 
to establish that the Group’s auditor is aware of that 
information.

On behalf of the Board

Ashley Miller 
Finance Director 
17 April 2024

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27

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024GOVERNANCEDIRECTORS’ RESPONSIBILITIES 
STATEMENT

The Directors are responsible for preparing the Strategic 
Report, the Directors’ Report and the financial statements in 
accordance with applicable law and regulations.

Company law requires the Directors to prepare Group 
and Company financial statements for each financial year. 
The Directors have elected under company law and are 
required by the AIM Rules of the London Stock Exchange 
to prepare the Group financial statements in accordance 
with UK-adopted International Accounting Standards and 
have elected under company law to prepare the Company 
financial statements in accordance with UK-adopted 
International Accounting Standards and applicable law. 

The Group financial statements are required by law and UK-
adopted International Accounting Standards to present fairly 
the financial position and performance of the Group. The 
Companies Act 2006 provides in relation to such financial 
statements that references in the relevant part of that 
Act to financial statements giving a true and fair view are 
references to their achieving a fair presentation.

Under company law, the Directors must not approve  
the financial statements unless they are satisfied that  
they give a true and fair view of the state of affairs of the 
Group and Company and of the profit or loss of the Group 
for that period.

In preparing the Group and Company financial statements, 
the Directors are required to:

a. select suitable accounting policies and then apply them 

consistently;

b. make judgements and accounting estimates that are 

reasonable and prudent;

c. state whether they have been prepared in accordance 

with UK-adopted International Accounting Standards; and 

d. prepare the financial statements on the going concern 

basis unless it is inappropriate to presume that the Group 
and the Company will continue in business.

The Directors are responsible for keeping adequate 
accounting records that are sufficient to show and explain 
the Group’s and Company’s transactions and disclose with 
reasonable accuracy at any time the financial position of 
the Group and the Company and enable them to ensure 
that the financial statements comply with the requirements 
of the Companies Act 2006. They are also responsible for 
safeguarding the assets of the Group and the Company and 
hence, for taking reasonable steps for the prevention and 
detection of fraud and other irregularities.

The Directors are responsible for the maintenance and 
integrity of the corporate and financial information included 
on the Company’s website. Legislation in the United 
Kingdom governing the preparation and dissemination of 
financial statements may differ from legislation in other 
jurisdictions.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024INDEPENDENT AUDITOR’S REPORT

TO THE MEMBERS OF KEYSTONE LAW GROUP PLC

OPINION
We have audited the financial statements of Keystone Law Group plc (the ‘parent company’) and its subsidiaries (the ‘group’) 
for the year ended 31 January 2024 which comprise the Consolidated Statement of Comprehensive Income, Consolidated 
Statement of Financial Position, Company Statement of Financial Position, Consolidated Statement of Changes in Equity, 
Company Statement of Changes in Equity, Consolidated Statement of Cash Flows, Company Statement of Cash Flows and 
notes to the financial statements, including significant accounting policies. The financial reporting framework that has been 
applied in their preparation is applicable law and UK-adopted International Accounting Standards and, as regards the parent 
company financial statements, as applied in accordance with the provisions of the Companies Act 2006.

In our opinion: 

• the financial statements give a true and fair view of the state of the group’s and of the parent company’s affairs as at 31 

January 2024 and of the group’s profit for the year then ended;

• the group financial statements have been properly prepared in accordance with UK-adopted International Accounting 

Standards;

• the parent company financial statements have been properly prepared in accordance with UK-adopted International 

Accounting Standards and as applied in accordance with the Companies Act 2006; and

• the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.

BASIS FOR OPINION
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. 

Our responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial 
statements section of our report. We are independent of the group and parent company in accordance with the ethical 
requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard as 
applied to listed entities and we have fulfilled our other ethical responsibilities in accordance with these requirements. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

SUMMARY OF OUR AUDIT APPROACH

Key audit matters

Materiality

Group
• Revenue recognition and year end accrued income 
Group
• Overall materiality: £523,000 (2023: £431,000)

• Performance materiality: £392,000 (2023: 323,000)

Parent Company
• Overall materiality: £200,000 (2023: £215,000)

Scope

• Performance materiality: £150,000 (2023: 161,000)
Our audit procedures covered 100% of revenue, 100% of total assets and 100% of profit 
before tax.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSINDEPENDENT AUDITOR’S REPORT

TO THE MEMBERS OF KEYSTONE LAW GROUP PLC – CONTINUED

KEY AUDIT MATTERS
Key audit matters are those matters that, in our professional judgment, were of most significance in our audit of the group 
and parent company financial statements of the current period and include the most significant assessed risks of material 
misstatement (whether or not due to fraud) we identified, including those which had the greatest effect on the overall audit 
strategy, the allocation of resources in the audit and directing the efforts of the engagement team. These matters were 
addressed in the context of our audit of the group (and parent company) financial statements as a whole, and in forming  
our opinion thereon, and we do not provide a separate opinion on these matters. 

REVENUE RECOGNITION AND ACCRUED INCOME – GROUP

Key audit matter 
description

How the matter was 
addressed in the audit

Revenue is the most significant balance in the financial statements and there is risk that this 
could be materially misstated due to revenue being recognised in the incorrect accounting 
period. In addition, recognised revenue is impacted by the year end accrued income balance 
which is subject to management judgement. Judgement is applied by management in respect of 
the forecasting of billing and percentages applied in calculating the element relating to prior year 
work as further explained below and in the notes to the financial statements. 

The Group recognised revenue of £87.9m (2023: £76.4m) in respect of lawyer fees billed and 
accrued in the year and revenue consists of a large number of relatively low value individual 
transactions. Due to the large volume of transactions in the year, there is risk that not all revenue 
in the year has been appropriately recognised. The accrued income balance is calculated by 
reference to the historical performance of the business as well as making forward looking 
assumptions. The Group has reviewed, over a number of years, the percentage of actual 
invoicing which relates to prior year activity and it applies these percentages to the Group’s 
monthly forecast billing. There are inherent uncertainties in the estimations used. For the above 
reasons, revenue recognition including accrued income is considered to be a key audit matter. 

Refer to notes 2, 3, 4 and 17 to the financial statements for disclosures relating to revenue and 
year end accrued income.

Our audit procedures included:

• Reviewing the appropriateness of the group’s revenue polices in conjunction with IFRS 15 

Revenue from contracts with customers in order to gain comfort revenue has been recorded in 
accordance with the requirements of that standard;

• Assessing the design effectiveness of key controls in respect of revenue recognition. We have 
not placed reliance on the operating effectiveness of controls relating to revenue recognition 
at the audit;

• Performing data analytics testing to assess the occurrence and accuracy of revenue. The 
analytic tool assesses 100% of transactions affecting the relevant sales cycle (revenue, 
receivables, cash, etc) during the year, leveraging work completed in other parts of the audit to 
gain assurance over expected/in-cycle transactions. The remaining population of unexpected, 
unusual and out-of-cycle transactions was then sampled, reviewed and agreed to supporting 
documentation as necessary;

• Separately testing revenue cut-off by reviewing a sample of invoices raised around the year 

end to ensure that the revenue has been accounted for in the correct period;

• Considering management’s approach to calculating the year end accrued income balance and 

recalculating this to ensure it is reasonable with reference to post-year end trading.

Key observations

We concluded that the recognition and recoverability assumptions made by management with 
respect to revenue and accrued income are reasonable based on the audit evidence obtained.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR APPLICATION OF MATERIALITY
When establishing our overall audit strategy, we set certain thresholds which help us to determine the nature, timing and 
extent of our audit procedures. When evaluating whether the effects of misstatements, both individually and on the financial 
statements as a whole, could reasonably influence the economic decisions of the users we take into account the qualitative 
nature and the size of the misstatements. Based on our professional judgement, we determined materiality as follows:

Overall materiality

£523,000 (2023: £431,000)

£200,000 (2023: £215,000)

Group

Parent Company

Basis for determining  
overall materiality

Rationale for  
benchmark applied

5% of profit before tax

1% of net assets

Investors are interested in the return on 
their investment, particularly in relation to 
dividends; therefore the result for the year 
drives share price and the Group’s ability to 
pay dividends.

The value of the parent company is driven 
by its investment in Keystone Law Limited 
and as such a net assets benchmark 
has been applied to determine overall 
materiality. 

Performance materiality

£392,000 (2023: £323,000)

£150,000 (2023: £161,000)

Basis for determining 
performance materiality

Reporting of misstatements 
to the Audit Committee

75% of overall materiality

75% of overall materiality

Misstatements in excess of £26,100 
and misstatements below that threshold 
that, in our view, warranted reporting on 
qualitative grounds. 

Misstatements in excess of £10,000 
and misstatements below that threshold 
that, in our view, warranted reporting on 
qualitative grounds. 

AN OVERVIEW OF THE SCOPE OF OUR AUDIT
The group consists of two components, each of which is based in the United Kingdom. 

The coverage achieved by our audit procedures was:

Full scope audit

Total

Number of 
components

2

2

Revenue

Total assets

Profit before tax

100%

100%

100%

100%

100%

100%

Full scope audits were undertaken for both components.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSINDEPENDENT AUDITOR’S REPORT

TO THE MEMBERS OF KEYSTONE LAW GROUP PLC – CONTINUED

CONCLUSIONS RELATING TO GOING CONCERN 
In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting in 
the preparation of the financial statements is appropriate. Our evaluation of the directors’ assessment of the group’s and 
parent company’s ability to continue to adopt the going concern basis of accounting included explanation of how the auditor 
evaluated management’s assessment and the key observations arising in respect to that evaluation.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions 
that, individually or collectively, may cast significant doubt on the group’s or the parent company’s ability to continue as a 
going concern for a period of at least twelve months from when the financial statements are authorised for issue.

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant 
sections of this report.

OTHER INFORMATION
The other information comprises the information included in the annual report, other than the financial statements and  
our auditor’s report thereon. The directors are responsible for the other information contained within the annual report. 
Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly 
stated in our report, we do not express any form of assurance conclusion thereon. 

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially 
inconsistent with the financial statements or our knowledge obtained in the course of the audit or otherwise appears to 
be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to 
determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work 
we have performed, we conclude that there is a material misstatement of this other information, we are required to report 
that fact. 

We have nothing to report in this regard.

OPINIONS ON OTHER MATTERS PRESCRIBED BY THE  
COMPANIES ACT 2006
In our opinion, based on the work undertaken in the course of the audit:

• the information given in the Strategic Report and the Directors’ Report for the financial year for which the financial 

statements are prepared is consistent with the financial statements; and

• the Strategic Report and the Directors’ Report have been prepared in accordance with applicable legal requirements.

MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY EXCEPTION
In the light of the knowledge and understanding of the group and the parent company and their environment obtained in the 
course of the audit, we have not identified material misstatements in the Strategic Report or the Directors’ Report.

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to 
report to you if, in our opinion:

• adequate accounting records have not been kept by the parent company, or returns adequate for our audit have not been 

received from branches not visited by us; or

• the parent company financial statements are not in agreement with the accounting records and returns; or

• certain disclosures of directors’ remuneration specified by law are not made; or

• we have not received all the information and explanations we require for our audit.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024RESPONSIBILITIES OF DIRECTORS
As explained more fully in the directors’ responsibilities statement, the directors are responsible for the preparation of the 
financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors 
determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether 
due to fraud or error.

In preparing the financial statements, the directors are responsible for assessing the group’s and the parent company’s ability 
to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis 
of accounting unless the directors either intend to liquidate the group or the parent company or to cease operations, or have 
no realistic alternative but to do so.

AUDITOR’S RESPONSIBILITIES FOR THE AUDIT OF THE  
FINANCIAL STATEMENTS
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from 
material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable 
assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will 
always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered 
material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of  
users taken on the basis of these financial statements.

THE EXTENT TO WHICH THE AUDIT WAS CONSIDERED CAPABLE  
OF DETECTING IRREGULARITIES, INCLUDING FRAUD
Irregularities are instances of non-compliance with laws and regulations. The objectives of our audit are to obtain sufficient 
appropriate audit evidence regarding compliance with laws and regulations that have a direct effect on the determination 
of material amounts and disclosures in the financial statements, to perform audit procedures to help identify instances of 
non-compliance with other laws and regulations that may have a material effect on the financial statements, and to respond 
appropriately to identified or suspected non-compliance with laws and regulations identified during the audit. 

In relation to fraud, the objectives of our audit are to identify and assess the risk of material misstatement of the 
financial statements due to fraud, to obtain sufficient appropriate audit evidence regarding the assessed risks of material 
misstatement due to fraud through designing and implementing appropriate responses and to respond appropriately to fraud 
or suspected fraud identified during the audit. 

However, it is the primary responsibility of management, with the oversight of those charged with governance, to ensure 
that the entity’s operations are conducted in accordance with the provisions of laws and regulations and for the prevention 
and detection of fraud.

In identifying and assessing risks of material misstatement in respect of irregularities, including fraud, the group audit 
engagement team:

• obtained an understanding of the nature of the industry and sector, including the legal and regulatory framework that  
the group and parent company operate in and how the group and parent company are complying with the legal and 
regulatory framework;

• inquired of management, and those charged with governance, about their own identification and assessment of the risks 

of irregularities, including any known actual, suspected or alleged instances of fraud;

• discussed matters about non-compliance with laws and regulations and how fraud might occur including assessment of 

how and where the financial statements may be susceptible to fraud.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSINDEPENDENT AUDITOR’S REPORT

TO THE MEMBERS OF KEYSTONE LAW GROUP PLC – CONTINUED

The most significant laws and regulations were determined as follows:

Legislation / Regulation

Additional audit procedures performed by the Group audit engagement team included: 

UK-adopted IAS and 
Companies Act 2006

Review of the financial statement disclosures and testing to supporting documentation;

Completion of disclosure checklists to identify areas of non-compliance.

Tax compliance regulations Review of information submitted to HMRC, for consistency with other financial information 

reported and inspection of any correspondence with local tax authorities.

Employment tax law

Review of HMRC IR35 guidance against the Group’s business model.

Regulatory compliance

Discussions with the management as to whether all required communications with the 
Solicitors Regulatory Authority (SRA) have been made. The Group undergoes a separate  
SRA audit.

The areas that we identified as being susceptible to material misstatement due to fraud were:

Risk

Audit procedures performed by the audit engagement team: 

Revenue recognition and 
year end accrued income

The key audit matters section of our report explains this matter in more detail and also 
describes the specific audit procedures performed in response.

Management override of 
internal controls 

Testing the appropriateness of journal entries and other adjustments;

Assessing whether the judgements made in making accounting estimates are indicative of a 
potential bias;

Evaluating the business rationale of any significant transactions that are unusual or outside the 
normal course of business.

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting 
Council’s website at: http://www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

USE OF OUR REPORT 
This report is made solely to the company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies 
Act 2006. Our audit work has been undertaken so that we might state to the company’s members those matters we are 
required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not 
accept or assume responsibility to anyone other than the company and the company’s members as a body, for our audit 
work, for this report, or for the opinions we have formed.

William Farren FCA (Senior Statutory Auditor) 
For and on behalf of RSM UK Audit LLP, Statutory Auditor  
Chartered Accountants 
25 Farringdon Street 
London 
EC4A 4AB 
17 April 2024

34

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024CONSOLIDATED STATEMENT OF 
COMPREHENSIVE INCOME

YEAR ENDED 31 JANUARY 2024

Revenue

Cost of sales

Gross profit

Trade receivables impairment

Corresponding reduction in trade payables

Depreciation and amortisation

Share-based payments

Other administrative expenses

Other operating income

Operating profit

Finance income

Financing costs

Profit before tax

Corporation tax 

Profit and total comprehensive income for the year attributable to equity holders 
of the Parent

Basic EPS (p)

Diluted EPS (p)

*See note 2.

The above results were derived from continuing operations.

2024
£ 

2023
(restated*)
£ 

Note

4

87,930,626

76,405,908

(65,101,369)

(56,545,943)

22,829,257

19,859,965

(1,471,291)

(1,145,978)

1,088,755

859,483

(382,536)

(286,495)

5

5

(897,814)

(885,699)

(610,644)

(502,708)

5 (11,573,319)

(9,927,058)

52,183

51,951

6

7

7

9,417,127

8,309,956

1,575,930

221,810

(686,726)

(147,089)

10,306,331

8,384,677

11

(2,656,641)

(1,650,968)

7,649,690

6,733,709

12

12

24.4

23.9

21.5

21.2

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35

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSCONSOLIDATED STATEMENT OF 
FINANCIAL POSITION

AS AT 31 JANUARY 2024

Assets

Non-current assets

Property, plant and equipment

Owned assets

Right-of-use assets

Total property, plant and equipment

Intangible assets

Investments

Current assets

Trade and other receivables

Cash and cash equivalents

Total assets

Equity and liabilities

Equity

Share capital

Share premium

Share-based payments reserve

Retained earnings

Equity attributable to equity holders of the Parent

Non-current liabilities

Lease liabilities

Deferred tax liabilities

Provisions

Current liabilities

Trade and other payables

Lease liabilities

Corporation tax liability

Total liabilities

Total equity and liabilities

Note

2024 
£

2023 
£

13

13

13

14

16

120,517

2,428,005

2,548,522

187,677

513,577

701,254

5,055,954

5,406,838

129,350

13,628

7,733,826

6,121,720

17

25,194,349

22,605,908

8,367,072

9,151,875

33,561,421

31,757,783

41,295,247

37,879,503

18

62,963

62,732

9,920,760

9,920,760

1,059,531

1,028,247

5,896,437

6,847,378

16,939,691

17,859,117

23

19 

21

22

23

2,027,866

49,699

907,945

2,985,510

109,484

132,432

183,501

425,417

19,782,587

18,347,358

344,804

1,242,655

538,544

709,067

21,370,046

19,594,969

24,355,556

20,020,386

41,295,247

37,879,503

The financial statements on pages 35 to 67 were approved and authorised for issue by the Board of Directors on  
17 April 2024 and were signed on its behalf by:

Ashley Miller 
Director 
17 April 2024

Keystone Law Group Plc
Registered No. 09038082

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024 
COMPANY STATEMENT OF 
FINANCIAL POSITION

AS AT 31 JANUARY 2024

Assets

Non-current assets

Investment in subsidiary

Current assets

Trade and other receivables

Total assets

Equity and liabilities

Equity

Share capital

Share premium

Share-based payments reserve

Retained earnings

Equity attributable to equity holders of the Company

Current liabilities

Trade and other payables

Total liabilities

Total equity and liabilities

Note

2024 
£

2023 
£

15

10,863,310

10,252,666

10,863,310

10,252,666

17

9,223,979

8,655,480

9,223,979

8,655,480

20,087,289

18,908,146

18

62,963

62,732

9,920,760

9,920,760

1,059,531

1,028,247

9,000,375

7,846,808

20,043,629

18,858,547

22

43,660

43,660

49,599

49,599

20,087,289

18,908,146

The Company’s profit for the financial year was £9,754,198 (2023: £7,500,000). Under s408 of the Companies Act 2006, 
the Company is exempt from the requirement to present its own income statement.

The financial statements on pages 35 to 67 were approved and authorised for issue by the Board of Directors on  
17 April 2024 and were signed on its behalf by:

Ashley Miller
Director
17 April 2024

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37

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSCONSOLIDATED STATEMENT OF 
CHANGES IN EQUITY

YEAR ENDED 31 JANUARY 2024

Attributable to equity holders of the Parent
Share-based 
payments 
reserve 
£

Share 
premium 
£

Retained 
earnings 
£

Share  
capital 
£

Total 
£

62,548

9,920,760

749,958

8,150,365

18,883,631

Note 

18

–

–

184

–

–

–

–

–

–

–

6,733,709

6,733,709

(8,261,115)

(8,261,115)

(224,419)

224,419

184

502,708

–

502,708

18

62,732

9,920,760

1,028,247

6,847,378

17,859,117

–

–

231

–

–

–

–

–

–

–

7,649,690

7,649,690

(9,179,991)

(9,179,991)

(579,360)

579,360

231

610,644

–

610,644

At 31 January 2022

Profit for the year and total 
comprehensive income

Transactions with owners

Dividends paid in the year

Share-based payments vesting

Share-based payment awards

At 31 January 2023

Profit for the year and total 
comprehensive income

Transactions with owners

Dividends paid in the year

Share-based payments vesting

Share-based payment awards

At 31 January 2024

18

62,963

9,920,760

1,059,531

5,896,437

16,939,691

38

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024COMPANY STATEMENT OF 
CHANGES IN EQUITY

YEAR ENDED 31 JANUARY 2024

At 31 January 2022

Profit for the year and total 
comprehensive income

Transactions with owners

Dividend paid in the year

Share-based payments vesting

Share-based payment awards

At 31 January 2023

Profit for the year and total 
comprehensive income

Transactions with owners

Dividend paid in the year

Share-based payments vesting

Share-based payment awards

Share 
capital 
£

Share 
premium 
£

Share-based 
payments 
reserve 
£

Retained 
earnings 
£

Total 
£

62,548

9,920,760

749,958

8,383,503

19,116,769

Note 

18 

–

–

184

–

–

–

–

–

–

–

7,500,001

7,500,001

(8,261,115)

(8,261,115)

(224,419)

224,419

184

502,708

–

502,708

18 

62,732

9,920,760

1,028,247

7,846,808

18,858,547

–

–

231

–

–

–

–

–

–

–

9,754,198

9,754,198

(9,179,991)

(9,179,991)

(579,360)

579,360

231

610,644

–

610,644

At 31 January 2024

18 

62,963

9,920,760

1,059,531

9,000,375

20,043,629

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39

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSCONSOLIDATED STATEMENT OF 
CASH FLOWS

YEAR ENDED 31 JANUARY 2024

Cash flows from operating activities

Profit before tax

Adjustments 

Depreciation and amortisation

Share-based payments

Revaluation of other assets

Finance income

Financing costs

Working capital adjustments

Increase in trade and other receivables

Increase in trade and other payables

Increase in provisions

Cash generated from operations

Interest paid

Interest portion of lease liability

Corporation taxes paid

Cash generated from operating activities

Cash flows from/(used in) investing activities

Interest received

Purchases of property, plant and equipment

Investment in other assets

Net cash generated by investing activities

Cash flows from financing activities

Proceeds from issue of ordinary shares

Lease repayments

Dividends paid in year

Net cash used in financing activities

Net decrease in cash and cash equivalents

Cash at 1 February

Cash at 31 January

Note

2024
£

2023 
£

10,306,331

8,384,677

5

5

16

7

7

897,814

610,644

(70,810)

885,699

502,708

–

(1,575,930)

(221,810)

686,726

147,089

10,854,775

9,698,363

(2,588,441)

(2,632,094)

1,435,229

2,204,192

724,444

75,556

10,426,007

9,346,017

(615,726)

(71,468)

(70,791)

(76,298)

(2,205,784)

(1,964,281)

7,533,029

7,234,647

1,575,930

221,810

(68,910)

(44,812)

(64,080)

–

1,462,208

157,730

231

184

(600,280)

(462,247)

25

(9,179,991)

(8,261,115)

(9,780,040)

(8,723,178)

(784,803)

(1,330,801)

9,151,875

10,482,676

8,367,072

9,151,875

24

24

24

40

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024COMPANY STATEMENT  
OF CASH FLOWS

YEAR ENDED 31 JANUARY 2024

Cash flows from operating activities

Profit before tax

Working capital adjustments

(Increase)/decrease in trade and other receivables

(Decrease)/Increase in trade and other payables

Cash generated in operations

Cash generated from operating activities

Cash flows from financing activities

Proceeds from issue of ordinary shares

Dividend paid 

Net cash used in financing activities

Net movement in cash and cash equivalents

Cash at 1 February

Cash at 31 January

Note

2024 
£

2023 
£

9,754,198

7,500,000

9,754,198

7,500,000

(568,500)

747,267

(5,938)

13,664

9,179,760

8,260,931

9,179,760

8,260,931

231

184

(9,179,991)

(8,261,115)

(9,179,760)

(8,260,931)

–

–

–

–

–

–

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41

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS

1. GENERAL INFORMATION 
The Company was incorporated as Keystone Law Group Limited on 13 May 2014 under the Companies Act 2006 
(registration no. 09038082) and, subsequently, used as the vehicle to acquire Keystone Law Limited (the main trading 
company in the Group) and its subsidiaries on 17 October 2014. The Company was re-registered as a Public Limited 
Company limited by shares on 10 November 2017. The Company was incorporated and is domiciled in England and Wales. 
The principal activity of the Group is the provision of legal services.

The address of its registered office is:
48 Chancery Lane 
London 
WC2A 1JF

The Financial Statements are presented in Pounds Sterling, being the functional currency of the companies within the Group.

2. ACCOUNTING POLICIES
STATEMENT OF COMPLIANCE
The Financial Statements have been prepared in accordance with UK-adopted International Accounting Standards.

SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES AND KEY  
ACCOUNTING ESTIMATES
The principal accounting policies applied in the preparation of the Financial Statements are set out below. These policies 
have been consistently applied to all the years presented, unless otherwise stated.

BASIS OF PREPARATION
The preparation of Financial Statements, in conformity with UK-adopted International Accounting Standards requires the use 
of certain critical accounting estimates. It also requires management to exercise its judgement in the process of applying the 
Group’s accounting policies.

PRIOR YEAR RESTATEMENT
In January 2024, the Financial Reporting Council (“FRC”) submitted a request for further information on the Group’s Annual 
Report and Accounts for the year ended 31 January 2023. The review conducted by the FRC was based solely on the 
Group’s published Annual Report and Accounts and does not provide assurance that the Annual Report and Accounts are 
correct in all material respects; the FRC’s role is not to verify the information provided but to consider compliance with 
reporting requirements.

Following completion of this review, the Directors have concluded that although the “pay when paid” payment terms of 
our lawyers’ fees means that any impairment in trade receivables automatically generates a directly related adjustment to 
trade payables (being approximately 75% of the net value impaired), for statutory reporting purposes these items should be 
considered and disclosed separately. Accordingly, in order to reflect these transactions in full compliance with para 5.5.8 of 
IFRS 9 and IAS 1.82(ba), the consolidated statement of comprehensive income for the year ended 31 January 2023 has been 
restated to reflect the impairment charge separately and not as a reduction in revenue, with the corresponding adjustment to 
lawyer fee notes equally shown separately and not as a reduction to cost of sales.

42

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 20242. ACCOUNTING POLICIES CONTINUED
As a result, the consolidated statement of comprehensive income for the year ended 31 January 2023 has been restated as 
follows:

Revenue

Cost of sales

Gross profit

Trade receivables impairment

Corresponding reduction in trade payables

2023
(reported)
£ 

Restatement 
£

2023
(restated) 
£

75,259,930

1,145,978

76,405,908

(55,686,460)

(859,483)

(56,545,943)

19,573,470

286,495

19,859,965

–

–

–

(1,145,978)

(1,145,978)

859,483

859,483

(286,495)

(286,495)

These restatements have Nil impact on operating profit, profit before tax, adjusted profit before tax, net assets or cash.

BASIS OF CONSOLIDATION
The consolidated financial statements incorporate the financial statements of the parent company and entities controlled by 
the parent company (its subsidiaries) made up to 31 January each year. Control is achieved when the parent company: 

• Has the power over the investee 

• Is exposed, or has rights, to variable returns from its involvement with the investee 

• Has the ability to use its power to affect its returns 

The parent company reassesses whether or not it controls an investee if facts and circumstances indicate that there are 
changes to one or more of the three elements of control listed above. 

When the parent company has less than a majority of the voting rights of an investee, it considers that it has power over the 
investee when the voting rights are sufficient to give it the practical ability to direct the relevant activities of the investee 
unilaterally. The parent company considers all relevant facts and circumstances in assessing whether or not the parent 
company’s voting rights in an investee are sufficient to give it power, including: 

• The size of the parent company’s holding of voting rights relative to the size and dispersion of holdings of the other vote 

holders 

• Potential voting rights held by the parent company, other vote holders or other parties 

• Rights arising from other contractual arrangements 

• Any additional facts and circumstances that indicate that the parent company has, or does not have, the current ability to 

direct the relevant activities at the time that decisions need to be made, including voting patterns at previous shareholders’ 
meetings 

Consolidation of a subsidiary begins when the parent company obtains control over the subsidiary and ceases when the 
parent company loses control of the subsidiary. Specifically, the results of subsidiaries acquired or disposed of during the 
year are included in profit or loss from the date the parent company gains control until the date when the parent company 
ceases to control the subsidiary. Where necessary, adjustments are made to the financial statements of subsidiaries to bring 
the accounting policies used into line with the Group’s accounting policies. 

All intra-Group assets and liabilities, equity, income, expenses and cash flows relating to transactions between the members 
of the Group are eliminated on consolidation. 

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43

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

2. ACCOUNTING POLICIES CONTINUED
Non-controlling interests in subsidiaries are identified separately from the Group’s equity therein. Those interests of non-
controlling shareholders that are present ownership interests entitling their holders to a proportionate share of net assets 
upon liquidation may initially be measured at fair value or at the non-controlling interests’ proportionate share of the fair 
value of the acquiree’s identifiable net assets. The choice of measurement is made on an acquisition-by-acquisition basis. 
Other non-controlling interests are initially measured at fair value. 

Subsequent to acquisition, the carrying amount of non-controlling interests is the amount of those interests at initial 
recognition plus the non-controlling interests’ share of subsequent changes in equity. 

Profit or loss and each component of other comprehensive income are attributed to the owners of the parent company and 
to the non-controlling interests. Total comprehensive income of the subsidiaries is attributed to the owners of the parent 
company and to the non-controlling interests even if this results in the non-controlling interests having a deficit balance. 

Changes in the Group’s interests in subsidiaries that do not result in a loss of control are accounted for as equity 
transactions. The carrying amount of the Group’s interests and the non-controlling interests are adjusted to reflect the 
changes in their relative interests in the subsidiaries. Any difference between the amount by which the non-controlling 
interests are adjusted and the fair value of the consideration paid or received is recognised directly in equity and attributed 
to the owners of the parent company. 

When the Group loses control of a subsidiary, the gain or loss on disposal recognised in profit or loss is calculated as 
the difference between (i) the aggregate of the fair value of the consideration received and the fair value of any retained 
interest and (ii) the previous carrying amount of the assets (including goodwill), less liabilities of the subsidiary and any 
non-controlling interests. All amounts previously recognised in other comprehensive income in relation to that subsidiary 
are accounted for as if the Group had directly disposed of the related assets or liabilities of the subsidiary (i.e. reclassified to 
profit or loss or transferred to another category of equity as required/permitted by applicable IFRS Accounting Standards). 
The fair value of any investment retained in the former subsidiary at the date when control is lost is regarded as the fair value 
on initial recognition for subsequent accounting under IFRS 9 Financial Instruments when applicable, or the cost on initial 
recognition of an investment in an associate or a joint venture. 

BUSINESS COMBINATIONS
Acquisitions of businesses are accounted for using the acquisition method. The consideration transferred in a business 
combination is measured at fair value, which is calculated as the sum of the acquisition-date fair values of assets transferred 
by the Group, liabilities incurred by the Group to the former owners of the acquiree and the equity interest issued by the 
Group in exchange for control of the acquiree. Acquisition-related costs are recognised in profit or loss as incurred. At 
the acquisition date, the identifiable assets acquired and the liabilities assumed are recognised at their fair value at the 
acquisition date.

Goodwill is measured as the excess of the sum of the consideration transferred, the amount of any non-controlling interests 
in the acquiree, and the fair value of the acquirer’s previously held equity interest in the acquiree (if any) over the net of the 
acquisition-date amounts of the identifiable assets acquired and the liabilities assumed. If, after reassessment, the net of the 
acquisition-date amounts of the identifiable assets acquired and liabilities assumed exceeds the sum of the consideration 
transferred, the amount of any non-controlling interests in the acquiree and the fair value of the acquirer’s previously held 
interest in the acquiree (if any), the excess is recognised immediately in profit or loss as a bargain purchase gain. 

44

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 20242. ACCOUNTING POLICIES CONTINUED
GOODWILL
Goodwill is initially recognised and measured as set out above.

Goodwill is not amortised but is reviewed for impairment at least annually. For the purpose of impairment testing, goodwill is 
allocated to the Group’s cash-generating unit (or groups of cash-generating units) expected to benefit from the synergies of 
the combination. The cash-generating unit to which goodwill has been allocated is tested for impairment annually, or more 
frequently when there is an indication that the unit may be impaired. If the recoverable amount of the cash-generating unit is 
less than the carrying amount of the unit, the impairment loss is allocated first to reduce the carrying amount of any goodwill 
allocated to the unit and then to the other assets of the unit pro-rata on the basis of the carrying amount of each asset in 
the unit. An impairment loss recognised for goodwill is not reversed in a subsequent period. On disposal of a cash-generating 
unit, the attributable amount of goodwill is included in the determination of the profit or loss on disposal. 

GOING CONCERN
The Group and Company financial statements have been prepared on a going concern basis as the Directors have a 
reasonable expectation that the Group and Company have adequate resources to continue in operational existence for the 
foreseeable future. The Group is cash positive, has no debt, has a model which is strongly cash generative and has, to date, 
a strong trading performance. The Group’s forecasts and projections show that the Group has sufficient resources for both 
current and anticipated cash requirements for a period of at least one year from the approval of these financial statements.

ACCOUNTING DEVELOPMENTS
At the date of authorisation of these financial statements, there were amendments to standards which were in issue, but 
which were not yet effective and which have not been applied. The principal ones were: 

• Amendment to IAS 1 – non-current liabilities with covenants (effective for annual periods beginning on, or after,  

1 January 2024);

• Amendment to IAS 7 and IFRS 7 – supplier finance (effective for annual periods beginning on, or after, 1 January 2024);

• Amendment to IFRS 16 – leases on sale and lease back (effective for periods beginning on, or after 1 January 2024).

The Directors do not expect the adoption of these amendments to standards to have a material impact on the  
financial statements. 

SEGMENT REPORTING
Operating segments are reported in a manner consistent with the internal reporting provided to the chief operating decision 
maker. The chief operating decision maker, who is responsible for allocating resources and assessing performance of the 
operating segments, has been identified as the Executive Directors who make strategic decisions. The Executive Directors 
are of the opinion that the Group has only one reportable operating segment.

REVENUE
The Group generates revenue, primarily, from delivering legal services to its clients. The services delivered are largely 
bespoke in their nature, being specific to the legal needs of the client and the matter. The amount of consideration received 
for any given assignment varies significantly and matters are predominantly charged to clients on either an hourly rate or a 
fixed fee basis, although a small amount of work is also undertaken under conditional fee arrangements.

Whilst billing arrangements vary according to the nature of the work being undertaken and the client relationship, most 
work is billed either monthly or at particular stages in the legal process. Whatever the billing arrangements, the value of the 
service transfers to the client over the course of the assignment and accordingly revenue is recognised as assignment activity 
progresses, except in respect of contingent fee assignments, which are only recognised in the period when the contingent 
event occurs and collectability of the fee is assured.

Unbilled fee income on matters is included as accrued income within receivables and is valued according to the Group’s 
Work in Progress (“WIP”) valuation policy, which is set out in note 3.

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45

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

2. ACCOUNTING POLICIES CONTINUED
OPERATING PROFIT
Operating profit is stated after all expenses but before finance income or expenses.

ADJUSTED PROFIT BEFORE TAX (“PBT”)
Adjusted PBT is utilised as a key performance indication for the Group and is calculated as follows:

Profit before tax

Amortisation

Share-based payments

Adjusted PBT

2024 
£

2023 
£

10,306,331

8,384,677

350,884

610,644

350,884

502,708

11,267,859

9,238,269

Management considers that the use of the alternative performance measure above, which removes the non-cash items 
charged to the income statement, provides a truer representation of the underlying performance of the Group.

SHARE-BASED PAYMENTS
The cost of providing share-based payments to employees is charged to profit or loss over the vesting period of the related 
awards. The cost is based on the fair value of the awards of shares made determined at the date of the award using a 
combination of the Black–Scholes and Monte Carlo pricing models as appropriate, given the vesting and other conditions 
attached to the awards. The value of the charge may be adjusted to reflect expected and actual levels of vesting.

DISBURSEMENTS
Disbursements are not included in income or expenses as these are incurred as agent for the client. When incurred, these 
are recognised as an asset and categorised within trade and other receivables with a corresponding liability recognised within 
trade and other payables.

TAXATION
The corporation tax expense for the period comprises current and deferred tax. Tax is recognised in the income statement, 
except that a change attributable to an item of income or expense recognised as other comprehensive income is also 
recognised directly in other comprehensive income.

The current tax charge is calculated on the basis of tax rates and laws that have been enacted, or substantively enacted, by 
the reporting date in the UK, the country in which the Group operates, and generates taxable income.

Deferred tax is recognised on temporary differences arising between the tax bases of assets and liabilities and their 
carrying amounts in the Financial Statements and on unused tax losses or tax credits available to the Group. Deferred tax is 
determined using tax rates and laws that have been enacted, or substantively enacted, by the reporting date.

The carrying amounts of deferred tax assets are reviewed at each reporting date and reduced to the extent that it is no 
longer probable that sufficient taxable profits will be available to enable their recovery.

PROPERTY, PLANT AND EQUIPMENT
Property, plant and equipment is stated in the statement of financial position at cost, less any subsequent accumulated 
depreciation and subsequent accumulated impairment losses.

The cost of property, plant and equipment includes directly attributable incremental costs incurred in its acquisition and 
installation.

A right-of-use asset is recognised at commencement of the lease and initially measured at the amount of the lease liability, 
plus any incremental costs of obtaining the lease and any lease payments made when, or before, the leased asset is available 
for use by the Group.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 20242. ACCOUNTING POLICIES CONTINUED
DEPRECIATION
Depreciation is charged so as to write off the cost of assets over their estimated useful lives, as follows:

Asset class 

Depreciation method and rate

Fixtures, fittings and equipment 

25%–33% straight line

Leased property 

Straight-line basis over the lease term

GOODWILL
Goodwill arising on the acquisition of an entity represents the excess of the cost of acquisition over the Group’s interest 
in the net fair value of the identifiable assets, liabilities and contingent liabilities of the entity, recognised at the date of 
acquisition. Goodwill is initially recognised as an asset at cost and is subsequently measured at cost less accumulated 
impairment losses.

OTHER INTANGIBLE ASSETS
Lawyer relationships have been separately identified on acquisition and were recognised at fair value at the acquisition date. 
The fair value of the asset was calculated by reference to the net present value of the future benefits accruing to the Group 
from the utilisation of the asset discounted at an appropriate discount rate. These lawyer relationships are subsequently 
held at cost less accumulated amortisation. Amortisation is charged to the income statement on a straight-line basis over the 
estimated useful life of the asset, which, in the case of lawyer relationships, is estimated to be ten years.

IMPAIRMENT OF INTANGIBLE ASSETS
Intangible assets that have an indefinite useful life or intangible assets not ready to use are not subject to amortisation and 
are tested annually for impairment. Assets that are subject to amortisation are reviewed for impairment whenever events or 
changes in circumstances indicate that the carrying amount may not be recoverable. An impairment loss is recognised for the 
amount by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount is the higher of an 
asset’s fair value less costs of disposal and value in use. For the purposes of assessing impairment, assets are grouped at the 
lowest levels for which there are largely independent cash inflows (CGU).

INVESTMENTS IN SUBSIDIARIES
Investments in subsidiaries are stated at historical cost less provision for any impairment in value. 

FINANCIAL INSTRUMENTS
The Group classifies financial instruments, or their component parts, on initial recognition as a financial asset, a financial 
liability or an equity instrument in accordance with the substance of the underlying contractual arrangement. Financial 
instruments are recognised on the date when the Group becomes party to the contractual provisions of the instrument. 
Financial instruments are initially recognised at fair value. Financial instruments cease to be recognised at the date when the 
Group ceases to be party to the contractual provisions of the instrument.

Financial assets are included on the statement of financial position as investments in subsidiaries, trade and other 
receivables, other assets, or cash and cash equivalents.

A. TRADE AND OTHER RECEIVABLES 
Trade and other receivables are stated at their original invoiced value, as the interest that would be recognised from 
discounting the future cash receipts over the short credit period is not considered to be material. 

Trade receivables are amounts due from clients for services performed in the ordinary course of business. Trade receivables 
are initially recognised at the amount of consideration and subsequently at amortised cost, less expected credit losses.

The expected credit losses are measured by applying an expected loss rate to the gross carrying amount. The expected  
loss rate comprises the risk of a default occurring and the expected cash flows given default, based on the ageing of 
the receivable together with other specific information of which the Group is aware, which is likely to affect the likely 
recoverability of the receivable. 

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

2. ACCOUNTING POLICIES CONTINUED
B. OTHER ASSETS
Other financial assets comprise the minority investment held in Keypoint Law Pty Limited. This investment is included in 
non-current assets and, as management does not intend to dispose of it within twelve months of the end of the reporting 
period, is held at fair value.

C. TRADE AND OTHER PAYABLES
Trade and other payables are stated at their original invoiced value, as the interest that would be recognised from 
discounting the future cash payments over the short credit period is not considered to be material.

Trade payables are obligations to pay for goods or services that have been acquired in the ordinary course of business 
from suppliers. Trade payables are classified as current liabilities if the Company does not have an unconditional right,  
at the end of the reporting period, to defer settlement of the creditor for at least twelve months after the reporting date.  
If there is an unconditional right to defer settlement for at least twelve months after the reporting date, they are presented 
as non-current liabilities.

CASH AND CASH EQUIVALENTS
Cash and cash equivalents comprise cash on hand and call deposits, and other short-term highly liquid investments that  
are readily convertible to a known amount of cash and are subject to an insignificant risk of changes in value.

PROVISIONS
Provisions are recognised when the Group has a present obligation (legal or constructive) as a result of a past event, when it 
is probable that the Group will be required to settle that obligation, and when a reliable estimate can be made of the amount 
of the obligation.

Provisions are measured at the Directors’ best estimate of the expenditure required to settle the obligation at the reporting 
date and are discounted to present value where the effect is material. Where a provision is made in respect of a professional 
negligence claim, which is covered by the Group’s professional indemnity insurance, the amount provided would be the 
amount payable by the Group whether due to the policy excess or otherwise. Amounts in respect of any claims that are 
agreed (i.e. the timing and amount of payments are well understood) are recognised in accrued expenses rather than 
provisions. 

LEASES
The Group assesses whether a contract is or contains a lease at inception of the contract. A right-of-use asset and a 
lease liability are recognised for all leases. The total liability under the lease is discounted with the discounted value being 
recognised as both an asset (right-of-use assets) and a lease liability (split between current and non-current). The right-of-
use asset is then depreciated on a straight-line basis over the term of the lease. During the course of the lease, interest is 
accrued on the lease liability such that the total value of the original discount is unwound over the life of the lease. 

In the statement of cash flows, the settlement of lease liabilities is included within financing activities for the repayment of 
principal and within operating activities for the interest paid.

INITIAL MEASUREMENT OF THE LEASE LIABILITY
The lease liability is initially measured at the present value of the lease payments during the lease term discounted using 
the interest rate implicit in the lease, or the incremental borrowing rate if the interest rate implicit in the lease cannot be 
readily determined. The Group has applied a discount rate of 5%. The lease term is the non-cancellable period of the lease 
plus extension periods that the Group is reasonably certain to exercise and termination periods that the Group is reasonably 
certain not to exercise.

Leases are cancellable when each party has the right to terminate the lease without permission of the other party or 
incurring more than an insignificant penalty. The lease term includes any rent-free periods.

48

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 20242. ACCOUNTING POLICIES CONTINUED
SUBSEQUENT MEASUREMENT OF THE LEASE LIABILITY
The lease liability is subsequently increased for a constant periodic rate of interest on the remaining balance of the lease 
liability and reduced for lease payments.

Interest on the lease liability is recognised in profit or loss, unless interest is directly attributable to qualifying assets, in which 
case it is capitalised in accordance with the Group’s policy on borrowing costs.

SHARE CAPITAL
Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash or other resources 
received or receivable, net of the direct costs of issuing the equity instruments. If payment is deferred and the time value of 
money is material, the initial measurement is on a present value basis.

DEFINED CONTRIBUTION PENSION OBLIGATION
Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution 
payments exceed the contribution due for service, the excess is recognised as a prepayment.

3.  OTHER AREAS OF JUDGEMENT AND ACCOUNTING ESTIMATES
In the application of the Group’s accounting policies, management is required to make judgements and accounting estimates. 

These estimates and underlying assumptions are based on historical experience and other factors that are considered to be 
relevant. Actual results may differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are 
recognised in the period in which the estimate is revised if the revision affects only that period, or in the period of revision 
and future periods if the revision affects both current and future periods.

Whilst these do not meet the definition under IAS 1 of significant accounting estimates or critical accounting judgement, the 
recognition of certain material assets and liabilities is based on assumptions and/or is subject to longer-term uncertainties. 
The other areas of judgement and accounting estimates are set out below.

RECOVERABILITY OF TRADE RECEIVABLES
Due to the nature of the business, there are high levels of trade receivables at the year end and, therefore, a risk that some 
of these balances may be irrecoverable. Because amounts due to lawyers are only payable when the Group has been paid, 
there is a built-in hedge to this exposure to the extent of approximately 75%. A variance of 1% in the loss ratio reflected 
in the impairment provision would equate to a movement in trade receivables impairment of £153,170 (2023: £132,731) 
which, in turn, would result in a change in the corresponding reduction in trade payables of £115,177 (2023: £99,548) and 
an impact to profit of £37,993 (2023: £33,183).

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49

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

3.  OTHER AREAS OF JUDGEMENT AND ACCOUNTING ESTIMATES CONTINUED
AMOUNTS RECOVERABLE ON CONTRACTS (ACCRUED INCOME)  
AND ASSOCIATED ACCRUED LIABILITY
During each financial year, the business carries out a review of billing activity to identify what share of each month’s billing 
relates to a period prior to the start of that financial year. The results of these reviews are then added to the data derived 
from similar reviews in previous financial years and demonstrate a materially consistent performance insofar as to the share 
of each given month’s billing which relates to a prior financial year. A fundamental judgement made when performing these 
reviews is that the contracts entered into each year have performance obligations with similar characteristics to those 
entered into in previous years; for example that the value of the services provided to the client is transferred evenly over 
the period of time that the services are provided. We use this data to generate a profile of the share of post year-end billing 
which relates to a previous financial year. This profile is then applied to the current year’s budgeted billing to calculate 
the gross value of accrued income at the year end, a further adjustment is made to this value to reflect the estimated 
recoverable value, this adjustment is not material and as such is not separately disclosed. The accrued income valuation is 
then validated by reviewing the actual billing between the year end and the time the accounts are prepared (representing 
approximately 60% of the value of accrued income) to ensure that actual performance is in line with the expected profile. 

Keystone’s lawyers’ fees are 100% variable and directly associated with the value of fee income produced. Accordingly, when 
the Group recognises a value of accrued income, it also recognises a directly associated accrued liability in respect of the 
fees payable to its lawyers for that work which equates to approximately 75% of the value of accrued income. 

Were the actual billing to differ to the budget but all other things remained equal, then a 1% variance in billing would equate 
to a movement in revenue of £70,383 (2023: £61,873). This, in turn, would result in a change in the associated cost of sale 
of £52,263 (2023: £45,515) and an impact to profit of £18,120 (2023: £16,358).

4. REVENUE
The Group’s revenue for the year from continuing operations is as follows:

Rendering of services

Other revenue

All revenue is derived from a single segment.

2024 
£

2023
(restated) 
£

87,450,484

76,025,066

480,142

380,842

87,930,626

76,405,908

As required to be disclosed by IFRS 8 Operating Segments, no single customer represented more than 10% of revenue for 
any of the years ended 31 January 2024 or 2023.

50

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 20245. EXPENSES BY NATURE
Expenses are comprised of:

Depreciation

Amortisation – intangible assets

Amortisation – right-of-use assets

Share-based payments

Staff costs

Other administrative expenses

2024 
£

136,070

350,884

410,860

610,644

2023 
£

123,955

350,884

410,860

502,708

5,834,699

5,102,472

6,858,305

5,676,239

14,201,462

12,167,118

Included within staff costs above are the costs of employed fee earners who are included within cost of sales (2024: 
£1,119,685, 2023: £851,653).

6. OPERATING PROFIT
Operating profit is arrived at after charging:

Depreciation expense

Amortisation – intangible assets

Amortisation – right-of-use assets

Fees to auditors: audit fee

Fees to auditors: interim review 

7. FINANCE INCOME AND COSTS

Finance income

Interest income on bank deposits

Finance costs

Interest on client monies held

Interest on leases for own use

Total finance costs 

Net finance income/(costs)

2024 
£ 

136,070

350,884

410,860

106,000

9,000

2023 
£ 

123,955

350,884

410,860

92,500

7,500

2024 
£ 

2023 
£ 

1,575,930

221,810

(615,258)

(71,468)

(70,791)

(76,298)

(686,726)

(147,089)

889,204

74,721

51

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

8. STAFF COSTS
The aggregate payroll costs (including Directors’ remuneration but excluding share-based payment charges disclosed 
separately in note 5) were as follows:

Wages and salaries

Social security costs

Pension costs, defined contribution scheme

2024 
£ 

2023 
£ 

5,049,463

4,347,674

573,268

211,968

579,237

175,561

5,834,699

5,102,472

Included within the social security costs above is an amount of £Nil (2023: £74,626) in respect of employer’s national 
insurance contributions, which will be payable in respect of shares granted under the Group’s LTIP scheme. 

The average number of persons employed by the Group (including Directors) during the year, analysed by category, was as 
follows:

Fee earners

Administration and support

Total

2024 
£ 

13

63

76

2023 
£ 

12

59

71

The Company does not employ any employees and, as such, has no staff costs.

9. DIRECTORS’ AND KEY MANAGEMENT PERSONNEL REMUNERATION

Salary and fees

Pension

Employers NIC

Share-based payments charge

Total

2024 
£ 

2023 
£ 

714,232

665,190

13,000

105,701

95,549

14,643

96,095

79,134

928,482

855,062

Details of the Directors’ remuneration is disclosed within the Report of the Remuneration Committee with details of share-
based payments disclosed in note 10. The Directors are considered to be the only key management personnel. 

52

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202410. EQUITY-SETTLED SHARE-BASED PAYMENT PLANS (“LTIP”)
The Group operates a long term incentive plan which has been approved by shareholders (the Keystone Law Long Term 
Incentive Plan 2018 (the “Plan”)). The Plan is a discretionary benefit offered for the benefit of selected key employees. Its 
main purpose is to increase the alignment of interest of the employees with the long-term goals and performance of the 
business and its shareholders.

Under the terms of the scheme, awards may either be granted as nil cost options or performance share awards and the 
type, value, performance conditions and periods, as well as to whom the grants are to be made, are at the discretion of the 
Remuneration Committee.

A summary of the structure of the rules of the Plan is set out below:

• Awards may either be granted as nil cost options or performance share awards;

• Awards may be granted under this Plan during the ten year period following the date of approval;

• Maximum number of shares awarded (excluding those which have lapsed) under the Plan may not exceed 5% of the share 

capital of the Company;

• Maximum number of shares which may be awarded under any share plan for the Company may not exceed 10% of the 

share capital of the Company in ten years preceding the date of issue;

• No individual may receive awards in any single year with a value greater than 100% of that individual’s base salary;

• Awards are personal and non-transferable;

• Grants shall be subject to a three year vesting period;

• Following vesting, shares are subject to a further one year holding period (save for allowing shares to be sold to pay the 

tax liability arising on the vesting of the award); and

• Reduction of awards and clawback provisions are included.

In order to ensure that the scheme targets reflected the disruption caused by the Covid-19 pandemic, in June 2020, the 
Remuneration Committee approved the variation of the performance criteria, vesting and holding periods in respect of the 
award made in July 2018, and, in April 2021, the Remuneration Committee approved a similar variation to the award made 
in June 2019. Under the terms of these variations, the vesting period for these awards became four years and the holding 
period post vesting became one year. The target EPS at the end of the vesting periods remained the same as the original 
targets. Accordingly, the awards from June 2019 and September 2020 both vested during this financial year. 

The table below reflects the movement in the number of performance share awards outstanding during the year:

Outstanding at 1 February

Vested

Lapsed

Granted

Outstanding at 31 January

2024

2023 

464,522

410,398

(115,171)

(92,202)

(71,775)

248,690

526,266

–

146,326

464,522

The weighted average remaining contractual life of the performance shares was 1.59 years at 31 January 2024.

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53

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

10. EQUITY-SETTLED SHARE BASED PAYMENT PLANS (“LTIP”) CONTINUED
The following table shows share awards held by Directors:

Ashley Miller

Outstanding at 1 February

Vested

Lapsed

Granted

Outstanding at 31 January

2024 

2023 

74,789

(22,247)

(13,893)

31,942

70,591

76,491

(20,820)

–

19,118

74,789

The performance share awards issued include market-based performance conditions and have been valued using a 
combination of the Monte Carlo options pricing model (TSR tranche) and Black–Scholes method (EPS tranche). The fair value 
of the share awards granted during the year is £785,363 (2023: £716,343) and the charge for the year is £610,644 (2023: 
£502,708). The key assumptions used in the calculation of the fair value of the share-based payments are as follows:

Granted June 2021

Share price at grant date

Exercise price

Risk free rate 

Dividend yield

Expected term

Volatility (simulated TSR performance) 

Grant date TSR performance of Company

Grant date median/upper quartile TSR performance of comparator group

Correlation

Discount for post-vesting transfer restrictions

The fair value of the share awards granted was £564,113. 

Granted June 2022

Share price at grant date

Exercise price

Risk free rate 

Dividend yield

Expected term

Volatility (simulated TSR performance) 

Grant date TSR performance of Company

Grant date median/upper quartile TSR performance of comparator group

Correlation

Discount for post-vesting transfer restrictions

The fair value of the share awards granted was £716,343.

54

EPS Tranche TSR Tranche 

£6.40

£0.00

–

2.17%

3 years

–

–

£6.40

£0.00

0.155%

2.17%

3 years

36%

-1.8%

– 1.06%/2.97%

–

19.1%

13%

19.1%

EPS Tranche TSR Tranche 

£7.10

£0.00

–

2.21%

3 years

–

–

–

–

17.2%

£7.10

£0.00

1.79%

2.21%

3 years

32%

9.4%

0.0%/1.7%

13%

17.2%

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202410. EQUITY-SETTLED SHARE BASED PAYMENT PLANS (“LTIP”) CONTINUED
Granted June 2023

Share price at grant date

Exercise price

Risk free rate 

Dividend yield

Expected term

Volatility (simulated TSR performance) 

Grant date TSR performance of Company

Grant date median/upper quartile TSR performance of comparator group

Correlation

Discount for post-vesting transfer restrictions

The fair value of the share awards granted was £785,363.

11. CORPORATION TAX EXPENSE
TAX CHARGED IN THE INCOME STATEMENT

Current taxation

UK corporation tax

Deferred taxation

Unwinding of deferred tax liability

Tax expense in the income statement

EPS Tranche TSR Tranche 

£4.35

£0

–

3.7%

3 years

–

–

£4.35

£0

4.98%

3.7%

3 years

29.5%

0.0%

– -0.1%/0.8%

–

11.3%

4%

11.3%

2024 
£ 

2023 
£ 

2,727,818

1,721,146

(71,177)

(70,178)

2,656,641

1,650,968

The actual tax charge is higher than the standard rate of corporation tax in the UK applied to the profit before tax 2024: 
25.8% (2023: 19.7%).

The differences are reconciled below:

Profit before tax

Corporation tax at standard rate 24%(1) (2023: 19%)

Increase from effect of expenses not deductible in determining taxable profit

Total tax charge

2024 
£ 

2023 
£ 

10,306,331

8,384,677

2,473,519

1,593,089

183,121

57,879

2,656,640

1,650,968

(1)  Corporation tax rates were 19% until 6 April 2023, then 25% thereafter. 24% is a blended rate based on pro rating the standard rates and period.

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55

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

12. EARNINGS PER SHARE
The calculations of earnings per share are based on the following profits and number of shares:

Profit attributable to owners of the Parent 

Amortisation(1)

Share-based payments(1)

Adjusted earnings

Weighted average number of shares

For basic earnings per share

Dilutive effect of grants under LTIP

For diluted earnings per share

Basic earnings per share (p)

Diluted earnings per share (p)

Adjusted basic earnings per share (p)

Adjusted diluted earnings per share (p)

(1)  Amounts shown are before tax.

2024 
£ 

2023 
£ 

7,649,690

6,733,709

350,884

610,644

350,844

502,708

8,611,218

7,587,261

2024 
No. of 
shares

2023  
No. of 
shares

31,386,062

31,307,540

563,260

472,212

31,949,322

31,779,752

24.4

23.9

27.4

27.0

21.5

21.2

24.2

23.9

Adjusted basic earnings per share is calculated by taking adjusted basic earnings and dividing it by undiluted average shares 
for the year.

56

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202413. PROPERTY, PLANT AND EQUIPMENT

Cost or valuation

At 31 January 2022

Additions

Disposals

At 31 January 2023

Additions

Disposals

At 31 January 2024

Depreciation/Amortisation

At 31 January 2022

Charge for the year

Disposals

At 31 January 2023

Charge for the year

Disposals

At 31 January 2024

Carrying amount

At 31 January 2024

At 31 January 2023

At 31 January 2022

Right-of-use 
assets(1) 
£ 

Furniture, 
fittings and 
equipment 
£

Total 
property, 
plant and 
equipment 
£

2,054,303

618,354

2,672,657

–

–

64,080

64,080

–

–

2,054,303

682,435

2,736,738

2,325,290

68,910

2,394,200

–

(12,698)

(12,698)

4,379,593

738,647

5,118,240

1,129,866

370,803

1,500,669

410,860

123,955

534,815

–

–

–

1,540,726

494,758

2,035,484

410,862

136,070

546,932

–

(12,698)

(12,698)

1,951,588

618,130

2,569,718

2,428,005

120,517

2,548,522

513,577

924,437

187,677

701,254

247,551

1,171,988

(1)  Right-of-use assets relate to property leases. During the year, the Group renewed its existing leases on the offices in Chancery Lane. The existing leases run 

to April 2024 and the new leases are for a five year term starting at that time.

The Company had no property, plant and equipment in either 2024 or 2023.

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57

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

14. INTANGIBLE ASSETS

Cost or valuation

At 31 January 2023 and 2024

Amortisation

At 31 January 2022

Charge for the year

At 31 January 2023

Charge for the year

At 31 January 2024

Carrying amount

At 31 January 2024

At 31 January 2023

At 31 January 2022

Lawyer 
relationships 
£ 

Goodwill 
£

Total 
intangibles 
£

3,508,840

4,807,411

8,316,251

2,558,529

350,884

2,909,413

350,884

3,260,297

–

–

–

–

–

2,558,529

350,884

2,909,413

350,884

3,260,297

248,543

4,807,411

5,055,954

599,427

4,807,411

5,406,838

950,311

4,807,411

5,757,722

For the purpose of impairment testing, goodwill arising from the acquisition of Keystone Law Limited is allocated to the cash 
generating unit (CGU) that is expected to benefit from the synergies of the combination. Goodwill reviews are undertaken 
annually or more frequently if events or changes in circumstances indicate potential impairment.

An impairment review has been performed for the year ended 31 January 2024 and recoverable amounts have been 
determined based on value-in-use calculations. These calculations have assessed the projected future cash flows over the 
next five years based on financial budgets approved by management for the year ended 31 January 2025 and then looking 
forwards a further four years. A discounted cash flow model was prepared assuming no growth in profits over the period to 
stress test the carrying value of the goodwill, using a pre tax discount rate of 11% (2023: 11%). 

Management does not foresee any realistic adverse movement in the assumptions used in the impairment review which 
would trigger the requirement for an impairment.

58

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202415. INVESTMENTS IN SUBSIDIARY
COMPANY SUBSIDIARIES
Details of the Company’s subsidiaries as at the end of each year were as follows:

Name of subsidiary

Principal activity

Country of incorporation and 
principal place of business

Keystone Law Limited

Provision of legal services England and Wales

Keystone Law (Guernsey) Limited Dormant

England and Wales

Proportion of ownership 
interest and voting rights 
held by the Group

2024

100%

100%

2023

100%

100%

Keystone Law Limited is owned by the Company, whilst Keystone Law (Guernsey) Limited is owned by Keystone Law 
Limited. The registered office of all subsidiaries above is 48 Chancery Lane, London, WC2A 1JF.

The movement in the Company investment value, which is £610,644 (2023: £502,708) represents the cost of share awards 
granted under the Company’s Long Term Incentive Plan. For further details see note 10.

16. INVESTMENTS

Non-current financial assets

At 1 February

Additions

Revaluation

At 31 January 

2024 
£ 

2023 
£ 

13,628

44,812

70,910

13,628

–

–

129,350

13,628

Investments represent the value of the Group’s minority holding in Keypoint Law Pty Limited, an Australian law firm, which is 
carried at fair value.

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59

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

17. TRADE AND OTHER RECEIVABLES

Trade receivables

Provision for impairment of trade receivables

Net trade receivables

Receivables from related parties

Accrued income

Prepayments

Unbilled disbursements

Reimbursement asset

Other receivables

Company

2024 
£ 

2023 
£ 

Group

2024 
£ 

2023 
£ 

–

–

–

–

–

–

15,308,230

13,285,914

(4,812,995)

(4,114,670)

10,495,235

9,171,244

9,204,894

8,636,669

–

–

–

–

11,571,696

10,030,078

19,085

18,811

1,843,276

2,271,739

–

–

–

–

–

–

793,825

280,000

210,317

970,078

–

162,769

Total current trade and other receivables

9,223,979

8,655,480

25,194,349

22,605,908

The fair value of those trade and other receivables classified as financial instruments are disclosed in the financial 
instruments note 27.

The Group’s exposure to credit and market risks, including impairments and allowances for credit losses, relating to trade and 
other receivables, is disclosed in the financial risk management and impairment of financial assets note.

Trade receivables stated above include amounts due at the end of the reporting period for which an allowance for expected 
credit loss has not been recognised as the amounts are still considered recoverable and there has been no significant change 
in credit quality.

The provision for impairment of trade receivables (analysed below) is the difference between the carrying value and the 
present value of the expected proceeds. For all other categories of current receivables, there is no difference between the 
carrying value and the expected proceeds.

In the Company, there is no expected credit loss in respect of the receivables from related parties due to the low credit risk 
of Keystone Law Limited, being the counter party.

0 to 30 days

31 to 60 days

61 to 90 days

91 to 120 days

4 to 6 months

6 months to 1 year

Over 1 year

2024 
Gross 
£ 

2024 
Provision 
£ 

2024 
Expected 
Loss Rate 
% 

2023 
Gross 
£ 

2023 
Provision 
£ 

2023 
Expected 
Loss Rate 
% 

5,555,147

2,361,527

1,306,762

752,254

396,358

278,200

236,153

130,676

206,870

216,965

2,291,042

1,260,901

2,645,140

2,483,230

15,308,230

4,812,995

5.0

10.0

10.0

27.5

54.7

55.0

93.9

31.4

4,982,633

2,096,401

1,029,435

781,767

367,305

–

–

–

2,904

131,825

2,146,285

2,097,853

1,882,088

1,882,088

13,285,914

4,114,670

–

–

–

0.4

35.9

97.7

100.0

31.0

The Directors consider that the carrying value of trade and other receivables approximates to fair value.

60

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202417. TRADE AND OTHER RECEIVABLES CONTINUED
The movement in the provision for impairment of trade receivables was as follows:

Balance at 1 February

Charge for the year

Amounts written off

Balance at 31 January

2024 
£ 

2023 
£ 

4,114,670

4,082,672

1,471,291

1,145,978

(772,966)

(1,113,980)

4,812,995

4,114,670

Because the payment terms of the Group’s lawyers is “pay when paid”, the impairment of a trade receivable balance 
automatically generates a directly related adjustment to trade payables (being approximately 75% of the net value impaired).

Accrued income has increased year on year largely in line with revenue, with accrued income days of 48 as at 31 January 2024 
(2023: 48 days).

18.  ALLOTTED, CALLED UP AND FULLY PAID SHARES – GROUP  

AND COMPANY

Ordinary shares of £0.002 

As at 31 January 2024

As at 31 January 2023

No.

£

No.

£

31,481,314

62,963

31,366,143

62,732

RIGHTS, PREFERENCES AND RESTRICTIONS
Ordinary shares have the following rights, preferences and restrictions:

Ordinary shares have attached to them full voting, dividend and capital distribution (on winding up) rights; they do not confer 
any rights of redemption.

19. DEFERRED TAX

Accelerated capital allowances

Timing differences on intangible assets

Deferred tax

Company

Group

2024 
£ 

2023 
£ 

–

–

–

–

–

–

2024 
£ 

–

49,699

49,699

2023 
£ 

12,555

119,877

132,432

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61

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

20. PENSION AND OTHER SCHEMES
DEFINED CONTRIBUTION PENSION SCHEME
The Group operates a defined contribution pension scheme. The pension cost charge for the year represents contributions 
payable by the Group to the scheme and amounted to £211,968 (2023: £175,561). The amount outstanding for payment to 
the scheme at 31 January 2024 was £18,804 (2023: £15,508).

21. PROVISIONS

At 31 January 2022

Additional provision in the year

At 31 January 2023

Reclassified from accruals

Additional provision in the year

Utilisation of provision

At 31 January 2024

Dilapidation
£ 

Professional 
Indemnity
£

Total 
Provision
£

107,945

75,556

183,501

–

44,444

–

–

–

492,250

410,000

107,945

75,556

183,501

492,250

454,444

–

(222,250)

(222,250)

227,945

680,000

907,945

The dilapidation provision in respect of leased premises in Chancery Lane.

The professional indemnity provision represents the current best estimates of the amounts likely to be needed to settle 
claims in respect of alleged professional negligence. These estimates are subject to a high level of uncertainty as they depend 
on the outcome of a range of future events and accordingly may need to be updated as circumstances evolve. Separately, 
the Group recognises expected reimbursements from professional indemnity insurance associated with this provision within 
trade and other receivables (note 17). No separate disclosure is made in relation to the detail of any such claims as to do so 
would be seriously prejudicial to the position of the Group. Note that in the prior year, the professional indemnity provision 
and the reimbursement asset, the value of which were not material, were presented net within accruals.

The Company has no provisions.

22. TRADE AND OTHER PAYABLES

Trade payables

Accrued expenses

Social security and other taxes

Total trade and other payables

Company

2024 
£ 

–

2023 
£ 

Group

2024 
£ 

2023 
£ 

–

8,984,449

8,466,313

43,660

49,599

10,393,799

9,462,974

–

–

404,339

418,071

43,660

49,599

19,782,587

18,347,358

Included within the above accrued expenses is the liability for lawyer fees associated with the accrued income (2024: 
£8,636,465; 2023: £7,435,836).

The fair value of the trade and other payables classified as financial instruments is disclosed in the financial instruments note.

The Group’s exposure to market and liquidity risks related to trade and other payables is disclosed in the financial risk 
management and impairment of financial assets note. The Group pays its trade payables on terms and as such trade 
payables are not yet due at the reporting dates.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202423. LEASE LIABILITIES
Disclosures of the carrying amounts of the right-of-use assets by class and additions to right-of-use assets have been 
provided in the Property, plant and equipment note.

Current lease liabilities

Lease liabilities

Non-current lease liabilities

Lease liabilities

Company

2024 
£ 

2023 
£ 

Group

2024 
£ 

2023 
£ 

–

–

344,804

538,544

Company

2024 
£ 

2023 
£ 

Group

2024 
£ 

2023 
£ 

–

–

2,027,866

109,484

The Group leases two floors of an office building for use in its operations. The Group has recently signed new leases for 
these floors with lease terms of five years, which do not contain an automatic option to extend the term; therefore, this has 
not been included in the lease liability. There are no material future cash outflows which the Group is exposed to, which are 
not reflected in the measurement of the lease liabilities.

The incremental borrowing rate applied to the Group’s lease arrangements is 5%. The carrying amounts of the lease 
obligations are all denominated in Pounds, with the fair value of the Group’s lease obligations being approximately equal to 
their carrying amounts.

The amounts charged to the income statement in respect of leases is comprised of two elements: the amortisation of the 
right-of-use asset (note 5) and the interest element (note 7). The total cash outflow in respect of leases was £672,215 
(2023: £538,544).

24.  RECONCILIATION OF CHANGES IN CASH AND LIABILITIES ARISING 

FROM FINANCING ACTIVITIES

Cash and cash equivalents

Lease liabilities due within 1 year

Lease liabilities due after 1 year

Total net debt

Cash and cash equivalents

Lease liabilities due within 1 year

Lease liabilities due after 1 year

Total net debt

1 February 
2023 
£ 

Cash flow
£ 

Non-cash 
movement 
£ 

31 January 
2024 
£ 

9,151,875

(784,803)

–

8,367,072

(538,544)

600,747

(407,007)

(344,804)

(109,484)

–

(1,918,382)

(2,027,866)

8,503,847

(184,056)

(2,325,389)

5,994,402

1 February 
2022 
£ 

Cash flow
£ 

Non-cash 
movement 
£ 

31 January 
2023 
£ 

10,482,676

(1,330,801)

–

9,151,875

(538,544)

538,544

(538,544)

(538,544)

(571,730)

–

462,246

(109,484)

9,372,402

(792,257)

(76,298)

8,503,847

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

25. DIVIDENDS
During the year, the Company paid both a special dividend of 12.5p per share (£3,934,549) and an interim ordinary dividend 
of 5.8p per share (2023: 5.2p). The Directors will propose a resolution at the coming AGM to pay a final ordinary dividend of 
12.5p per share, being £3,935,164 (2023: 10.9p, being £3,418,910). This will bring the total value of ordinary dividend paid 
and declared for the year to 18.3p, being £5,761,080 (2023: 16.1p, being £5,049,949).

The total cash value of dividends paid in the year was £9,179,991 (2023: £8,261,115).

26. RELATED-PARTY DISCLOSURES
During the period, the Group received income in respect of a management charge from Keypoint Law Pty Limited, an 
Australian law firm in which the Group holds a minority shareholding. The amount received was £100,343 (2023: £137,238) 
and £Nil (2023: £37,689) was outstanding at the year end.

In note 17, the Company shows amounts owed by related parties of £9,204,894 (2023: £8,637,484). This relates to 
amounts owed by the subsidiary Keystone Law Limited, as Keystone Law Group plc does not have a bank account and, 
as such, Keystone Law Limited acts as the treasury function for the Group. The balances are unsecured, interest free and 
repayable on demand.

27. FINANCIAL INSTRUMENTS
In common with other businesses, the Group is exposed to risks that arise from its use of financial instruments. This note 
describes the Group’s objectives, policies and processes for managing those risks and the methods used to measure them. 
Further quantitative information in respect of these risks is presented throughout these financial statements.

The significant accounting policies regarding financial instruments are disclosed in note 2.

There have been no substantive changes in the Group’s exposure to financial instrument risks, its objectives, policies and 
processes for managing those risks or the methods used to measure them from previous years unless otherwise stated in 
this note.

The principal financial instruments used by the Group, from which financial instrument risk arises, are as follows:

FINANCIAL ASSETS
INVESTMENTS

Investments held at FVTPL

Company

Group

2024 
£ 
–

2023 
£ 
–

2024 
£ 
129,350

2023 
£ 
13,628

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202427. FINANCIAL INSTRUMENTS CONTINUED
FINANCIAL ASSETS AT AMORTISED COST

Cash and cash equivalents

Trade and other receivables

Company

2024 
£ 

–

2023 
£ 

Group

2024 
£ 

2023 
£ 

–

8,367,072

9,151,875

9,204,894

8,637,669

23,351,073

20,334,169

9,204,894

8,637,669

31,718,145

29,486,044

The fair values of the financial assets are not materially different to their carrying values due to the short-term nature of the 
current assets. Impairment losses on trade receivables disclosed in note 17 represent the only impairment gains or losses on 
financial instruments during the year.

FINANCIAL LIABILITIES

Trade payables

Accrued expenses

Lease Liabilities

At 31 January 2024

Trade payables

Accrued expenses

Lease Liabilities

At 31 January 2023

0 to 6 
months
£

181,900

7 to 12 
months 
£ 

–

1,944,230

588,104

1 to 5  
years 
£ 

Pay when 
paid 
£ 

Total 
£ 

–

–

8,802,549

8,984,449

7,861,465

10,393,799

47,380

297,424

2,379,392

–

2,724,196

2,173,510

885,528

2,379,392

16,664,014

22,102,444

0 to 6 
months
£

89,574

1,384,052

269,272

7 to 12 
months 
£ 

615,709

643,086

269,272

1 to 5  
years 
£ 

Pay when 
paid 
£ 

Total 
£ 

–

–

7,761,030

8,466,313

7,435,836

9,462,974

109,484

–

648,028

1,742,898

1,528,067

109,484

15,196,866

18,577,315

Financial liabilities are held at amortised cost. There is no significant difference between the fair value and carrying value of 
financial instruments.

Amounts shown as pay when paid in the tables above, principally, reflect amounts payable in respect of lawyers’ fees, as well 
as amounts payable to third-party counsel and experts whose fees have been incurred on behalf of the Group’s clients as 
disbursements. Lease liabilities are shown at their undiscounted value.

The Company had accrued expenses of £43,660 (2023: £49,599) all of which would fall within the 0 to 6 months  
category above.

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65

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSNOTES TO THE 
FINANCIAL STATEMENTS CONTINUED

28.  FINANCIAL RISK MANAGEMENT AND IMPAIRMENT OF FINANCIAL 

ASSETS GENERAL OBJECTIVES, POLICIES AND PROCESSES

The Board has overall responsibility for the determination of the Group’s risk management objectives and policies and, 
whilst retaining ultimate responsibility for them, it has delegated the authority for designing and operating processes that 
ensure the effective implementation of the objectives and policies to the Group’s finance function. The Board receives 
regular reports from the Finance Director through which it reviews the effectiveness of processes put in place and the 
appropriateness of the objectives and policies it sets.

The overall objective of the Board is to set policies that seek to reduce risk as far as possible without unduly affecting the 
Group’s competitiveness and flexibility. Further details regarding these policies are set out below:

CREDIT RISK AND IMPAIRMENT
Credit risk arises, principally, from the Group’s trade and other receivables. It is the risk that the counterparty fails to 
discharge its obligation in respect of the instrument. The maximum exposure to credit risk equals the carrying value of these 
items in the financial statements. As the lawyers are only paid for the work once the client has paid the invoice, the credit 
exposure is minimised to the gross profit margin element of any given invoice. 

Credit risk with cash and cash equivalents is reduced by placing funds with banks with high credit ratings.

LIQUIDITY RISK
The Group’s policy is to ensure that it will always have sufficient cash to allow it to meet its liabilities when they become due. 
Any liquidity risk is substantially reduced as the Group’s principal liability, that of the lawyers’ fees, is only payable once the 
clients have paid the invoices to which these fees relate.

The Board receives cash flow projections on a regular basis, which are monitored regularly. The Board will not commit to 
material expenditure in respect of its ongoing development programme prior to being satisfied that sufficient funding is 
available to the Group to finance the planned programmes. 

INTEREST RATE RISK AND FAIR VALUE RISK
There is no significant interest rate risk in respect of temporary surplus funds invested in deposits and other interest-bearing 
accounts with financial institutions, as the operations of the Group are not dependent on the finance income received.

CAPITAL RISK MANAGEMENT
The Group considers its capital to comprise its ordinary share capital and retained profits as its equity capital. In managing 
its capital, the Group’s primary objective is to provide return for its equity shareholders through capital growth and future 
dividend income. The Group’s policy is to seek to maintain a gearing ratio that balances risks and returns at an acceptable 
level and to maintain a sufficient funding base to enable the Group to meet its working capital and strategic investment 
needs. In making decisions to adjust its capital structure to achieve these aims, either through new share issues or the issue 
of debt, the Group considers not only its short-term position, but also its long-term operational and strategic objectives.

Details of the Group’s capital are disclosed in the Statement of Changes in Equity.

There have been no other significant changes to the Group’s management objectives, policies and procedures in the year, 
nor has there been any change in what the Group considers to be capital.

CURRENCY RISK
The Group is not exposed to any significant currency risk.

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 202429. RESERVES
SHARE PREMIUM
The balance of the share premium account represents the value received for shares issued above their nominal value net of 
transaction costs.

SHARE-BASED PAYMENTS RESERVE
The balance of the share-based payments reserve represents the cumulative expense charged to the statement of 
comprehensive income in respect of share-based payments.

RETAINED EARNINGS
The balance of the retained earnings reserve represents the cumulative profits of the business net of distributions made to 
shareholders.

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67

Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024OUR FINANCIALSSHAREHOLDER NOTES

68

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Keystone Law Group plc Annual Report and Accounts for the year ended 31 January 2024The production of this report supports the work of the Woodland Trust, 
the UK’s leading woodland conservation charity. Each tree planted will 
grow into a vital carbon store, helping to reduce environmental impact 
as well as creating natural havens for wildlife and people.

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Keystone Law
48 Chancery Lane
London
WC2A 1JF

www.keystonelaw.co.uk

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