Quarterlytics / Consumer Defensive / Education & Training Services / Kidoz Inc.

Kidoz Inc.

kidz · TSX-V Consumer Defensive
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Ticker kidz
Exchange TSX-V
Sector Consumer Defensive
Industry Education & Training Services
Employees 11-50
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FY2020 Annual Report · Kidoz Inc.
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UNITED STATES 

SECURITIES AND EXCHANGE COMMISSION  
Washington, D.C. 20549  

(Mark One)  

Form 10-K 

|X| ANNUAL REPORT UNDER SECTION 13 OR 15(d) OF THE 

SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended December 31, 2020 

|_| TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE 

SECURITIES EXCHANGE ACT OF 1934 

For the transition period from  

 to  

Commission file number 333-120120-01  

KIDOZ INC. 
(Exact name of registrant as specified in its charter)  

ANGUILLA, B.W.I. 
(State or other jurisdiction of incorporation 
or organization) 

98-0206369 
(I.R.S. Employer Identification No.) 

Hansa Bank Building, Ground Floor, Landsome Road  
AI 2640, The Valley, Anguilla, B.W.I 
(Address of principal executive offices) 

(888) 374-2163  
(Registrant’s telephone number, including area code) 

Securities registered under Section 12(b) of the Exchange Act:  

None 
(Title of Each Class & Name of each exchange on which registered) 

Securities registered under section 12(g) of the Exchange Act:  

COMMON STOCK, NO PAR VALUE PER SHARE 
(Title of class) 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the 
Securities Act.    

       No 

 Yes 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 
15(d) of the Act.  

       No 

 Yes 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Indicate  by  check  mark  whether  the  registrant  (1)  has  filed  all  reports  required  to  be  filed  by 
Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or 
for  such  shorter  period  that  the  registrant  was  required  to  file  such  reports),  and  (2)  has  been 
subject to such filing requirements for the past 90 days.    

       No 

  Yes 

Indicate by check mark whether the registrant has submitted electronically and posted on its 
corporate Web site, if any, every Interactive Data File required to be submitted and posted 
       No 
pursuant to Rule 405 of Regulation S-T during the preceding 12 months.    Yes 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K 
is not contained herein, and will not be contained, to the best of registrant’s knowledge, in 
definitive proxy or information statements incorporated by reference in Part III of this Form 10-
K or any amendment to this Form 10-K.  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a 
non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated 
filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. 

Large accelerated filer  

Non-accelerated filer  

Accelerated filer 

Smaller reporting company 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of 
the Act). 

       No 

 Yes 

State issuer’s revenues for its most recent fiscal year. 

$7,148,029 

State  the  aggregate  market  value  of  the  voting  and  non-voting  common  equity  held  by  non-
affiliates computed by reference to the price at which the common equity was last sold, or the 
average bid and asked price and asked price of such common equity, as of the last business day 
of the registrant’s most recently completed second fiscal quarter.  

Our common stock is quoted on the TSX Venture Exchange in Canada under the symbol 
“KIDZ”  (previously  “SGW”).  The  closing  share  price  as  of  March  30,  2021,  being 
CAD$1.00 (US$0.79) per share under symbol KIDZ on the TSX Venture Exchange and 
is  quoted  on  the  Over-the-Counter  Markets  –  The  Venture  Marketplace  ("OTCQB") 
operated  by  OTC  Markets  Group  Inc.  (http://www.otcmarkets.com/)  under  the  symbol 
“KDOZF and the aggregate market value of the voting and non-voting common equity 
held by non-affiliates is $30,255,627.   

APPLICABLE ONLY TO CORPORATE REGISTRANTS 

Indicate the number of shares outstanding of the registrant’s common stock, no par value per 
share, was 131,124,989 as of March 31, 2021.  

DOCUMENTS INCORPORATED BY REFERENCE 

The merger of Bingo.com, Inc. with Shoal Games Ltd., which was approved by the Securities 
Exchange Commission on March 8, 2005, and is effective on April 7, 2005, is described in the 
prospectus filed under Rule 424(b) of the Securities Act and the Form S-4, which were filed on 
March 9, 2005, and March 4, 2005, respectively. The Company filed Form SB2 on September 
18, 2007, for the registration of shares originally issued in the private placement. The Company 
filed a TSX Venture Exchange Listing Application for the TSX-V listing on June 29, 2015.  The 
Company filed a share purchase agreement for the acquisition of Kidoz Ltd. on March 12, 2019. 

  Page 1 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS 

PART I .......................................................................................................................................... 3 

ITEM 1. BUSINESS ................................................................................................................ 3 
ITEM 2. PROPERTIES. .......................................................................................................... 8 
ITEM 3. LEGAL PROCEEDINGS. ........................................................................................ 8 
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS. ............ 9 
PART II ....................................................................................................................................... 10 

ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED 
STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES. 10 
ITEM 6. SELECTED FINANCIAL DATA .......................................................................... 12 
ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL 
CONDITION AND RESULTS OF OPERATIONS. ............................................................. 13 
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA. ...................... 21 
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON 
ACCOUNTING AND FINANCIAL DISCLOSURE. .......................................................... 57 
ITEM 9A.  CONTROLS AND PROCEDURES ................................................................... 57 
ITEM 9B. OTHER INFORMATION .................................................................................... 58 
PART III ..................................................................................................................................... 59 

ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE  
GOVERNANCE .................................................................................................................... 59 
ITEM 11.  EXECUTIVE COMPENSATION ....................................................................... 62 
ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND 
MANAGEMENT AND RELATED STOCKHOLDERS MATTERS .................................. 64 
ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND 
DIRECTOR INDEPENDENCE ............................................................................................ 67 
ITEM 14.  PRINCIPAL ACCOUNTANT FEES AND SERVICES ..................................... 68 
PART IV ..................................................................................................................................... 69 
ITEM 15.  EXHIBITS ............................................................................................................ 69 
SIGNATURES ....................................................................................................................... 69 
CERTIFICATIONS ............................................................................................................... 70 
CERTIFICATION PURSUANT TO 18 U.S.C. §1350, AS ADOPTED PURSUANT TO 
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 ............................................ 73 
EXHIBIT LIST ...................................................................................................................... 76 

  Page 2 

 
 
PART I 
This Annual Report on Form 10-K contains forward-looking statements that involve risks and 
uncertainties.  All statements contained herein that are not statements of historical fact constitute 
“forward-looking statements” within the meaning of the Private Securities Litigation Reform Act 
of  1995.  Discussions  containing  forward-looking  statements  may  be  found  in  the  material  set 
forth under “Business,” and “Management's Discussion and Analysis or Plan of Operation,” as 
well as in this Annual Report generally.  We generally use words such as “believes,” “intends,” 
“expects,” “anticipates,” “plans,” and similar expressions to identify forward-looking statements. 
Although  we  believe  that  the  expectations  reflected  in  the  forward-looking  statements  are 
reasonable, we cannot guarantee future results, level of activity, performance or achievements. 
These forward-looking statements are subject to risks, uncertainties and other factors, some of 
which  are  beyond  our  control,  which  could  cause  actual  results  to  differ  materially  from  this 
forecast or anticipated in such forward-looking statements.   

You should not place undue reliance on these forward-looking statements, which reflect our view 
only  as  of  the  date  of  this  report.  We  undertake  no  obligation  to  update  these  statements  or 
publicly release the result of any revisions to these statements to reflect events or circumstances 
after the date of this report or to reflect the occurrence of unanticipated events. 

ITEM 1. BUSINESS 

INTRODUCTION  

Kidoz Inc. (TSXV: KIDZ) is a mobile advertising technology company and owner of the KIDOZ Safe 
Ad  Network  (www.kidoz.net)  and  the  Kidoz  Publisher  Software  Development  Kit  (“SDK”).    By 
developing solutions for app developers to monetize with safe, relevant, and fun ads we help keep the 
Google and Apple app stores safe and free for children.  Our commitment to children's privacy and 
safety  has  created  one  of  the  fastest  growing  mobile  networks  in  the  world.    Unlike  most  digital 
advertising, every campaign on the Kidoz platform is free of location information, device identifiers, 
behavioural data, and other trackers used by advertisers to identify and track users across the Internet 
commonly known as IDFA and AAID.  Our technology does not rely on any permanent identifiers, and 
as Google and Apple begin to disallow persistent trackers from being employed by any network (child-
directed or not), Kidoz's strength increases.  

2020 was another pivotal year for the Company as we recorded record revenue, user growth, and profit 
on the KIDOZ Safe Ad Network.  Powerful consumer, market and regulatory trends are fueling Kidoz’s 
growth.  Advertisers spend their budgets where there are high concentrations of users and as the Kidoz 
kids user base is the largest, the Company expects to capture an increasing portion of the child and 
family directed advertising spend in the market.  Advertisers are searching for new and innovative ways 
to reach their audiences and while mobile advertising is not new, marketers of toys and other child 
directed products have overly relied on television in the past.  As television viewing declines and new 
channels  such  as  mobile  are  tested  by  marketers,  a  shift  in  the  child-directed  advertising  landscape 
increasingly unfolds. 

By addressing the privacy concerns of all our users, we ensure regulatory compliance with privacy laws 
including Google and Apple's strict rules for mobile apps on the Android and iOS platforms.  Since 
Google's certification of Kidoz and Apple's rules endorsing Kidoz's methodologies, the Company is 
experiencing unprecedented demand for its safe advertising solutions which now reaches more than 
300,000,000 kids a month.  Advertisers benefit from the brand safety that our technology creates and 
the compliant contextual targeting opportunities that we deliver.  However, the greatest benefit of the 
Kidoz  solution  is  enjoyed  by  Kidoz  advertising  customers  in  the  high  quality  media  spots  on  the 
network.    As  Kidoz  is  a  mobile  network,  our  users  are  highly  engaged  on  their  devices  at  the  time 
advertising is delivered which results in excellent performance. 

Kidoz  is  the  market  leader  in  child  and  pre-teen  safe  mobile  advertising  and  the  segment  is  only 
beginning to develop as new rules and stricter regulations are being enacted and enforced by Google, 
Apple, and governments around the world who demand privacy and safety for children online.  The 
Kidoz proprietary advertising technology is installed in thousands of different apps, making it the most 

  Page 3 

 
popular child focused mobile solution in the market.  Our KIDOZ Safe Ad Network offers publishers 
a unique technology and monetization solution that every app with kids traffic can use to compliantly 
monetize their content.  

Driving our revenue growth is strong underlying system growth for both users and publishers that are 
using our Kidoz technology.  Media budgets continue to shift from linear TV to digital platforms like 
Kidoz as brands seek to engage their customers where kids spend most of their screen time.  As mobile 
penetration  among  kids  continues  to  increase  the  global  usage  of  mobile  is  steadily  increasing.    In 
addition, regulation at the government level is positively influencing growth of the KIDOZ Safe Ad 
Network. COPPA in America and GDPR in Europe have forced advertisers and publishers to ensure 
their  data  and  advertising  methodologies  are  safe.  Regulators  in  America  are  considering  updating 
COPPA to further enhance child safety online, and regulators in China, India and other regions are 
considering  similar  measures.  As  Kidoz  is  compliant,  the  Company  benefits  from  all  child-safe 
advertising regulation. 

As  we  invest  in  Kidoz  products  and  methodologies  to  protect  kids  and  help  our  mobile  partners  to 
monetize their content safely, we increase the value that we can provide to our advertisers.  Our strong 
2020  results  are  an  indication  of  Kidoz’s  importance  in  a  large  and  growing  market.    Management 
believes that our strategy will continue to be a success in 2021. 

Kidoz's mobile products include the Kid Mode Operating System installed on millions of OEM tablets 
worldwide, Rooplay (www.rooplay.com) the cloud-based EduGame system for kids to learn and play, 
Garfield’s  Bingo  (www.garfieldsbingo.com)  live  on  Facebook  Messenger,  Android,  and  iOS;  and 
Trophy Bingo (www.trophybingo.com), live across mobile platforms.   

References  in  this  document  to  “the  Company,”  “we,”  “us,”  and  “our”  refer  to  Kidoz  Inc.  and  our 
subsidiaries, which are described below. 

Our executive offices are located at Hansa Bank Building, Ground Floor, Landsome Road, The 
Valley, AI 2640, The Valley, Anguilla, B.W.I.  Our telephone number is (888) 374-2163. 

History and Corporate Structure 

The Company was originally incorporated in the State of Florida on January 12, 1987.  

On  January  22,  2015,  Bingo.com,  Ltd.  filed  Articles  of  Amendment  with  the  Anguilla  Registrar  of 
Companies changing its name to “Shoal Games Ltd.”.  Effective at the open of markets on January 27, 
2015, the Common Shares commenced trading under the new trading symbol “SGLDF” on the OTC-
QB. 

On  June  29,  2015,  the  Company  filed  a  TSX  Venture  Exchange  Listing  Application  for  the  TSX 
Venture Exchange listing and commenced trading on July 2, 2015, under the symbol “SGW”. 

On  April  4,  2019,  Shoal  Games  Ltd.  filed  Articles  of  Amendment  with  the  Anguilla  Registrar  of 
Companies changing its name to “Kidoz Inc.”.  Effective at the open of markets on April 9, 2019, the 
Common  Shares  commenced  trading  under  the  new  trading  symbol  “KIDZ”  on  the  TSX  Venture 
Exchange. 

We  conduct  our  business  through  the  Anguilla  incorporated  entity  and  through  our  wholly-owned 
subsidiaries  Kidoz  Ltd.  (“Kidoz  Ltd.”),  Shoal  Media  (Canada)  Inc.  (“Shoal  Media  Canada”),  Shoal 
Games (UK) plc (“Shoal UK”), Coral Reef Marketing Inc. (“Coral Reef”), Shoal Media Inc. (“Shoal 
Media”), Rooplay Media Ltd. (“Rooplay Media”), Shoal Media UK Ltd. (“Shoal Media UK”), and 
Rooplay Media Kenya Limited. (“Rooplay Kenya”) 

Shoal Media Canada was incorporated under the laws of British Columbia, Canada, on February 10, 
1998, as 559262 B.C. Ltd. and changed its name to Bingo.com (Canada) Enterprises Inc. on February 
11, 1999. It subsequently changed its name to English Bay Office Management Limited on September 
8, 2003. Effective March 11, 2016, it changed its name to Shoal Media (Canada) Inc.   

On August 15, 2002, 99% of the share capital of Shoal UK was acquired. Shoal UK was incorporated 
under the laws of England and Wales on August 18, 2000, as CellStop plc. and changed its name to 

  Page 4 

 
Bingo.com (UK) plc. on August 5, 2002. During the year ended December 31, 2015, the Company 
changed the name of the company to Shoal Games (UK) plc.  

On January 21, 2008, Coral Reef Marketing Inc., was incorporated under the laws of Anguilla, British 
West Indies. 

On  January  1,  2013,  100%  of  the  share  capital  of  Shoal  Media  Inc.,  an  Anguillian  Company  was 
acquired.  

On  October  25,  2016,  Rooplay  Media  Ltd.,  was  incorporated  under  the  laws  of  British  Columbia, 
Canada.  

On March 27, 2017, Shoal Media UK Ltd. was incorporated under the laws of England and Wales. 

On July 12, 2017, Rooplay Media Kenya Limited was incorporated under the laws of Kenya. 

On March 4, 2019 the Company completed the acquisition of all of the issued and outstanding equity 
securities of Kidoz Ltd. (“Kidoz”) (www.kidoz.net), a privately held Israeli company. 

The Company also maintains a number of inactive wholly-owned subsidiaries.  These are: 

-  Bingo.com  (Antigua),  Inc.,  (“Bingo.com  (Antigua)”)  incorporated  as  an  Antigua 
International  Business  Corporation  on  April  7,  1999,  as  Star  Communications  Ltd.  and 
changed its name to Bingo.com. (Antigua), Inc. on April 21, 1999;   

-  Bingo.com (Wyoming), Inc., incorporated in the State of Wyoming on July 14, 1999;  
-  Bingo.com Acquisition Corp., incorporated in the State of Delaware on January 9, 2001. 

All  three  of  the  inactive  subsidiaries  were  incorporated  to  facilitate  the  implementation  of  business 
plans that we have since modified and refocused and, consequently, there is no activity in these entities. 

Our common shares are currently quoted on the TSX Venture Exchange in Canada under the symbol 
“KIDZ”.  We have not been subject to any bankruptcy, receivership or other similar proceedings.  

Development of the Business 

The  focus  of  Kidoz  Inc.  is  the  development  and  expansion  of  the  KIDOZ  Safe  Ad  Network  which 
provides a safe and securely curated environment for our kids focused advertisers.  The size of the child 
directed advertising market is estimated in excess of $1.7 billion so the percentage spent on mobile 
advertising is small but growing quickly.  It is our intention to explore expanding, either through new 
uses of our advancing technology systems to access the wider mobile advertising ecosystem, or via 
synergistic M&A opportunities. As developments in privacy laws in almost every country worldwide 
move to provide additional protection to digital minors by controlling digital services and, potentially 
in some cases, raising the age of minority, Kidoz's importance in the digital advertising eco-system 
increases.   

Kidoz Inc. Domain Names 

Kidoz  Inc.  owns  the  domain  names  Kidoz.net,  Rooplay.com,  Shoalgames.com,  Shoalgames.net, 
Shoalmedia.com,  Garfieldsbingo.com,  Trophybingo.com,  Trophybingo.ca  and  many  other  smaller 
domains.   

BUSINESS OVERVIEW 

Kidoz Inc. is an AdTech software developer and owner of the leading mobile KIDOZ Safe Ad Network 
(www.kidoz.net). We help create a free and safe Internet for children, by enabling content producers to 
monetize their apps and video with safe, relevant, and fun ads.  Our commitment to children's privacy 
and safety has created one of the fastest growing mobile networks in the world.   

Product Strategy 

Kidoz builds and maintains the Kidoz SDK that app developers install into their apps before releasing 
them into the App Stores.   The Kidoz SDK is the core of the advertising technology that enables Kidoz 
to  have  advertising  impressions  available  for  sale.    The  Kidoz  proprietary  advertising  system  is 
compliant with COPPA, GDPR-K and other regulations adopted to protect children in a complex digital 
world.    While  a  closed  proprietary  system  design  made  sense  for  the  initial  phase  of  Kidoz,  digital 
  Page 5 

 
advertising systems are constantly evolving and Kidoz is no exception.  Kidoz continues to upgrade its 
advertising systems to be compatible with the latest IAB specifications for real-time-bidding, header 
bidding, and server-to-server direct connections.  Our design of these upgrades incorporates a view to 
their utilization, not only in the kid’s marketplace but to the entire advertising market. The upgrades in 
the Kidoz platform increases our commitment to protect children, increases the value we offer to our 
publishing partners, and increases the transparency we provide to the advertisers on the Kidoz system. 
In addition, we are building the foundation to increase the capabilities of our technology to handle more 
types of mobile advertising thereby significantly increasing the reach and the size of our addressable 
market.  

Marketing & Distribution Strategy 

Each new app that installs the Kidoz SDK increases our user base and increases the number of available 
impressions that Kidoz can monetize.  The adoption of the Kidoz SDK has been very rapid over the 
years as app developers have very few choices when it comes to sources of safe, compliant, and relevant 
ads for their users.  Kidoz has built its brand and reputation as the market leader for safe child and 
family mobile advertising technology and this has enabled our SDK to become quickly adopted.  It is 
our strategy to invest in our systems and build alliances with the largest software companies in the 
world.    Since  Google's  certification  of  Kidoz  and  Apple's  updated  rules  endorsing  Kidoz's 
methodologies the Company is experiencing unprecedented demand for its safe advertising solutions 
which now reaches more than 300,000,000 kids a month.  

Sales & Pricing Strategy 

Kidoz has a global sales agency partnership strategy that places local sellers into many national and 
international markets.  Through our direct sales and marketing channels we locate, recruit and sign new 
international sales houses.  As the Kidoz network is a unique advertising platform in the market, it 
commands high prices and media sales houses want to represent the Company.  Kidoz has found the 
agency partnership strategy to be highly effective as once sales houses are recruited and the first few 
campaigns are delivered with success, repeat customers are established and the region begins to grow.  
After years of development with this strategy, Kidoz has many established sales houses in the largest 
economies of the world and is now tasked with finding new sales partnerships in regions that are large, 
but less developed economically.  As Kidoz is able to monetize a higher percentage of the impressions 
available on the network growth will continue to increase.   

Growth Strategy 

Building on Kidoz's high-growth performance in 2020, management plans to further invest in similar 
growth strategies in 2021.  Our sales, product, and operational strategies are custom fit to match the 
favourable regulatory, consumer, and technological trends occurring in the market.  Kidoz is actively 
recruiting  the  biggest  and  most  successful  apps  in  the  world  to  offer  our  technology  to  their  kids 
audiences for monetization.  Each time a new app adopts our technology, our advertising inventory 
increases  and  we  offer  increased  value  to  our  advertising  partners.    The  Company  is  developing 
technology to access a wider range of inventories app types so that we can continue to increase Kidoz's 
capabilities and importance in the market.   

Furthermore, while the focus of the Company is the development and expansion of the KIDOZ Safe 
Ad Network, we are investigating options to use our technology to expand into new markets, either 
through new connections to the wider mobile advertising market, or via synergistic M&A.  

Acquisition of Kidoz Ltd.  

During the year ended December 31, 2019, the Company acquired all of the issued and outstanding 
shares of Kidoz Ltd. (“Kidoz”), an Israel-based industry-leader in the global kids’ content distribution 
and monetization marketplace.  

Kidoz Original Equipment Manufacturer (“OEM”) 

Kidoz's mobile products includes the Kid Mode Operating System (“OS”) installed on millions of OEM 
tablets worldwide.  The Company earns license fees based on the OEM agreements dependent on the 

  Page 6 

 
number of devices the Kidoz Kid Mode OS is installed. The Company is continuing to look for new 
licenses and to grow our existing agreements.  

Rooplay 

The Company owns Rooplay (www.rooplay.com) the cloud-based EduGame system for kids to play 
multiple games to learn and play. The platform is live on the Google’s Android system and has stand-
alone games available on Apple’s iOS and Google’s Android systems.   

Trophy Bingo & Garfield's Bingo 

The Company has the social bingo games Trophy Bingo and Garfield’s Bingo which are available on 
Apple’s iOS, Google’s Android and Amazon Android systems.  Revenue is generated in the games via 
in-app purchases and advertising.  

OPERATIONS  

Employees  

As of December 31, 2020, we had fourteen full-time employees, not including temporary personnel, 
consultants, and independent contractors in Canada and Israel. Since 2006 it has been, and continues to 
be, the Company’s objective to control its costs by retaining consultants, as needed, to provide special 
expertise in developing internal strategic, marketing, accounting and technical services. None of our 
employees or consultants are represented by a labor union, and we believe that our relationship with 
our employees and consultants is good. 

We are substantially dependent upon the continued services and performance of J. M. Williams, Co-
Chief Executive Officer; Eldad Ben Tora, Co-Chief Executive Officer and T. M. Williams, Executive 
Chairman.  The loss of the services of these key individuals would have a material adverse effect on 
our business, financial condition and results of operations. We do not carry any key man life insurance 
on any individuals. 

Competition 

Kidoz  competes  with  other  advertising  technology  providers  that  offer  safe,  COPPA  compliant, 
products.  These companies include Super Awesome and Google’s Admob.  As the technology barriers 
are high to enter the market with a mobile advertising network, few competitors exist for Kidoz.  Kidoz 
offers a highly customized and targeted offering to advertisers that management believes will enable 
the Company to grow and succeed in the market. 

Costs and Effects of Compliance with Environmental Laws 

The Company is in the business of developing and marketing mobile products and services for kids in 
a  digital  world.  To  the  best  of  our  knowledge,  no  federal,  state  or  local  environmental  laws  are 
applicable to our business. 

BRITISH COLUMBIA SECURITIES COMMISSION 

Effective September 15, 2008, the British Columbia Securities Commission (“BCSC”) issued rule 51-
509 Issuers Quoted in the U.S. Over-the-Counter Markets. Rule 51 - 509 requires all Over-the-Counter 
Companies  that  have  connections  to  British  Columbia  (BC)  to  comply  with  BC  securities  law  and 
certain public disclosure requirements. The Company is deemed to have connection to BC due to the 
fact that administration and a director are located in BC. The Company has complied with rule 51-509 
and registered and filed the necessary documents on SEDAR. The Company is deemed, due to the fact 
that there are less than 50% of the Company’s shareholders located in BC, to be a foreign reporting 
issuer in accordance with NI 71-102 “Continuous Disclosure and Other Exemptions Relating to Foreign 
Issuers”.  Therefore,  the  Company  meets  all  requirements  to  file  its  reports,  statements  or  other 
information that it files with the Securities and Exchange Commission on SEDAR. 

  Page 7 

 
 
 
 
FINANCIAL INFORMATION ABOUT GEOGRAPHIC AREAS 

The equipment of the Company to operate the operations of the Company is located in Anguilla, Israel, 
United Kingdom, and Canada. The revenue from Ad Tech and in-app purchases is worldwide, with the 
majority from the USA and Europe. 

AVAILABLE INFORMATION 

The  Company  makes  available  through  the  Corporate  Kidoz  Inc.  section  of  its  internet  website  at 
http://investor.kidoz.net  its  annual  report  on  Form  10-K,  quarterly  reports  on  Form  10-Q,  current 
reports  on  Form  8-K,  Press  Releases,  Research  Reports,  and  amendments  to  those  reports  filed  or 
furnished pursuant to Section 13(a) or 15(d) of the Exchange Act, as soon as reasonably practicable 
after electronically filing such material with the Securities and Exchange Commission.  

You may read and copy any reports, statements or other information that we file with TSX Venture 
exchange on SEDAR. The address of this Internet site is http://www.sedar.com. 

In  addition,  we  file  with  the  Securities  and  Exchange  Commission  at  the  Securities  and  Exchange 
Commission’s Public Reference Room at 100 F Street, N.E., Washington D.C. 20549. You can request 
copies  of  these  documents,  upon  payment  of  a  duplicating  fee,  by  writing  to  the  Securities  and 
Exchange Commission. Please call the Securities and Exchange Commission at 1-800-SEC-0330 for 
further information on the operation of the Public Reference Room.  

We file our reports with the Securities and Exchange Commission electronically through the Securities 
and Exchange Commission’s Electronic Data Gathering, Analysis and Retrieval (“EDGAR”) system. 
The Securities and Exchange Commission maintains an Internet site that contains reports, proxy and 
information  statements,  and  other  information  regarding  companies  that  file  electronically  with  the 
Securities  and  Exchange  Commission  through  EDGAR.  The  address  of  this  Internet  site  is 
http://www.sec.gov. 

ITEM 2. PROPERTIES.  

Since 2005 our executive office is located in The Valley, Anguilla, British West Indies. We commenced 
the present lease agreement on April 1, 2010, for a period of one year. Unless 3 months’ notice is given 
it automatically renews for a future 3 months until notice is given. To date no notice has been given. 
The monthly rental is $250.  

We have 2 primary development and operational offices located in Vancouver, Canada and Netanya, 
Israel.   

During the year ended December 31, 2019, the Company signed a five-year lease in Vancouver, Canada 
ending March 2024. This facility comprises approximately 1,459 square feet. The monthly rental is 
approximately $3,962. 

Kidoz Ltd. has an annual office lease in Netanya, Israel, with rent payable on a quarterly basis. The 
operating lease expired on July 14, 2017 but unless 3 months’ notice is given it automatically renews 
for a future 12 months until notice is given. This facility comprises approximately 190 square metres. 
The monthly rental is approximately $3,928. 

We operate a sales and marketing office in London, United Kingdom.  There are no direct monthly 
rental fees associated with the London office. 

We believe that these facilities will be adequate to meet our requirements for the near future and that 
suitable additional space will be available if needed. Other than described above, neither we, nor any 
of our subsidiaries presently own or lease any other property or real estate.  

ITEM 3. LEGAL PROCEEDINGS. 

We are not currently a party to any legal proceedings and were not a party to any other legal proceeding, 
during the fiscal year ended December 31, 2020. We are currently not aware of any legal proceedings 
proposed to be initiated against us. However, from time-to-time, we may become subject to claims and 
litigation generally associated with any business venture.  

  Page 8 

 
ITEM 4 SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.  
We held our Annual Meeting of Stockholders in Anguilla on November 17, 2020. The Annual Meeting 
was for the purposes of electing to set the number of directors to be 6; electing our directors; and to 
ratify  the  appointment  of  Davidson  &  Company  LLP,  Chartered  Professional  Accountants,  as  our 
independent auditors for the 2020 fiscal year; to ratify our Rolling Stock Option plan as amended by 
inclusion of an Israeli Taxpayers Appendix thereto; and for any other regular business. The Company 
issued a schedule 14A proxy statement to the shareholders on November 17, 2020. 

All nominees for directors were elected; the appointment of auditors was ratified; and the Rolling 
Stock Option plan as amended by inclusion of an Israeli Taxpayers Appendix thereto was ratified. 
The voting on each matter is set forth below: 

(a) Elected to set the number of directors to be 6. 

For  
54,578,196 

Against 
8,173,446 

Not Voted 
1,212,805 

Elected the following persons to serve as directors until the next annual meeting or until their 

(b) 
successors are duly qualified: 

T. M. Williams 
J. M. Williams 
E. Ben Tora 
F. Curtis (Non-Executive Director) 
C. Kalborg (Non-Executive Director) 
M. David (Non-Executive Director) 

Election of the Directors of the Company.  

NOMINEE 
Mr. T. M. Williams 
Mr. J. M. Williams 
Mr. E. Ben Tora 
Ms. F. Curtis 
Mr. C. Kalborg 
Mr. M. David 

FOR 
54,581,971 
54,581,971 
62,738,561 
54,583,196 
54,583,196 
62,738,561 

WITHHOLD 
8,169,671 
8,169,671 
13,081 
8,168,446 
8,168,446 
13,081 

NOT VOTED 
1,212,805 
1,212,805 
1,212,805 
1,212,805 
1,212,805 
1,212,805 

(c) Approved the selection of Davidson & Company LLP, Chartered Professional Accountants as the 
Company's independent auditors for the fiscal year ending December 31, 2020. 

FOR 
55,621,673 

WITHHOLD 
8,291,734 

NOT VOTED 
51,040 

(d) The ratification of the existing 2015, 10% Rolling Stock Option plan, as amended by inclusion of 
an Israeli Taxpayers Appendix thereto, as more particularly set out in Schedule B to the Proxy 
Statement was approved. 

FOR 
54,546,746 

AGAINST 
8,204,896 

NOT VOTED 
1,212,805 

Mr. Jason Williams and Mr. Eldad Ben Tora will continue as Co-CEO of the Kidoz Inc. organization 
and Mr. T. M. Williams, will continue to serve as Executive Chairman. 

  Page 9 

 
 
PART II 

ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER 
MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES.  

Our common stock is currently quoted on the TSX Venture Exchange in Canada under the symbol 
“KIDZ”.  

On  March  19,  1997,  our  common  stock  was  approved  for  trading  on  the  National  Association  of 
Securities Dealers OTC Bulletin Board (the “OTCBB”) under the symbol “PGLB”.  In January 1999, 
when we changed our name to Bingo.com, Inc., our OTCBB symbol was changed to “BIGG”.  On July 
26, 1999, we changed our trading symbol from “BIGG” to “BIGR”. On April 7, 2005, Bingo.com, Inc. 
completed  a  merger  with  its  wholly-  owned  subsidiary  Bingo.com,  Ltd.  The  principal  reason  for 
Bingo.com,  Inc.’s  merger  with  its  subsidiary  Bingo.com,  Ltd.  was  to  facilitate  Bingo.com,  Inc.’s 
reincorporation under the International Business Companies Act of Anguilla, B.W.I. Effective April 7, 
2005, the shares of Bingo.com, Ltd. began trading under the new ticker symbol “BNGOF”. In 2011, 
we transferred to the Over the Counter Markets - The Venture Marketplace ("OTCQB") operated by 
OTC  Markets  Group  Inc.,  whilst  continuing  our  ticker  symbol  “BNGOF”.  During  the  year  ended 
December  31,  2015,  the  Company  changed  its  name  to  Shoal  Games  Ltd.  and  changed  our  trading 
symbol on the OTCQB from “BNGOF” to “SGLDF”. 

Effective July 2, 2015, the Company additionally commenced trading on the TSX Venture Exchange 
in Canada (“TSXV”) under the symbol “SGW”. On December 31, 2019 our shares were Halt Traded 
on the TSXV pending completion of our acquisition of Kidoz Ltd.  The Halt Trade was rescinded on 
March  7,  2019,  after  our  announcement  on  March  4,  2019  that  we  had  successfully  completed  the 
acquisition of all of the Kidoz Ltd. shares.  Effective January 7, 2019, our shares ceased to be quoted 
on and traded through the OTCQB due to the TSXV Halt Trade.  The Company has decided not to 
reinstate the quotation of its shares on the OTCQB, due to the small number of trades effected through 
the OTCQB subsequent to our shares being listed on the TSXV on July 2, 2015.  

Effective  April  4,  2019,  the  Company  received  approval  from  the  TSX  Venture  Exchange  (the 
“Exchange”) to change its name to “Kidoz Inc.” and to have its shares trade under the new symbol 
TSXV:KIDZ.  The common shares of the Company began trading on the Exchange under the new name 
and symbol at market open on Tuesday, April 9, 2019. The shares continue to be quoted on the OTC 
under the symbol “KDOZF”.  The bid quotations set forth below, reflect inter-dealer prices, without 
retail mark-up, mark-down or commission and may not reflect actual transactions. 

TSX-V - KIDZ 

OTC - KDOZF 

Quarter Ended 

December 31, 2020 
September 30, 2020 
June 30, 2020 
March 31, 2020 
December 31, 2019 
September 30, 2019 
June 30, 2019 
March 31, 2019 

High (1) 
CAD$ 
$0.56 
$0.45 
$0.34 
$0.30 
$0.48 
$0.55 
$0.61 
$0.56 

1. 

Prices as per Yahoo! TM Finance 

Low (1) 
CAD$ 
$0.42 
$0.21 
$0.20 
$0.20 
$0.25 
$0.35 
$0.35 
$0.52 

High (1)  
US$ 

Low (1) 
US$ 

$0.46 
$0.25 
$0.27 
$0.23 
$0.38 
$0.43 
$0.44 
$0.42 

$0.33 
$0.16 
$0.07 
$0.16 
$0.19 
$0.19 
$0.23 
$0.39 

On March 31, 2021, the last reported sale price of our common stock, as reported by the TSX Venture 
Exchange, was CAD$1.00 per share.  

As of March 31, 2021, we believe there are approximately 793 shareholders (including nominees and 
brokers holding street accounts) of our shares of common stock.  

  Page 10 

 
 
 
Other than described above, our shares of common stock are not and have not been listed on any other 
exchange. 

Dividend Policy 

We have not declared or paid any cash dividends on our common stock since our inception.  The Board 
of Directors is presently reviewing the Company’s dividend policy. Any future payment of dividends 
will depend upon our results of operations, financial condition, cash requirements and other factors 
deemed relevant by our Board of Directors. 

Recent Sales of Unregistered Securities 

During the year ended December 31, 2020, no shares were issued by the Company.   

During  the  period  ended  March  31,  2019, the Company  closed  a TSX  Venture  Exchange  approved 
private  placement  financing  totaling  $2,000,000.  The  private  placement  consisted  of  5,000,000 
common  shares  priced  at  $0.40  per  share.  Pursuant  to  the  private  placement  the  Company  paid  a 
commission of $200,000 and incurred share issuance expense of $36,800.  

During the period ended March 31, 2019, the Company issued 52,450,286 shares for total consideration 
of $20,603,655 in the acquisition of all the issued and outstanding ordinary and preferred shares in the 
capital stock of Kidoz Ltd., a company incorporated under the laws of the State of Israel.  

Securities authorized for issuance under equity compensation plans.  

In 2015, the shareholders approved the 2015 Rolling Stock Option plan. Under the 2015 plan we have 
reserved 10% of the number of Shares of the Company issued and outstanding as of each Award Date. 
At the 2020 Annual General Meeting the shareholders approved the amendment by the inclusion of an 
Israeli Taxpayers Appendix thereto. Pursuant to this plan we have 5,875,750 stock purchase options 
(2019 - 3,200,750) outstanding at December 31, 2020. During the year ended December 31, 2020, there 
were nil (2019 – nil) options exercised and 70,000 (2019 – 374,250) options cancelled, issued under 
this plan.  

Equity Compensation Plan Information 
Number of securities to be 
issued upon exercise of 
outstanding options and rights  
(a)  
5,875,750 

Weighted average exercise 
price of outstanding options 
and rights  
(b)  
0.39 

Number of securities 
remaining available 
for future issuance  
(c)  
7,236,749 

0 

5,875,750 

0 

0.39 

0 

7,236,749 

Plan category 

Equity compensation 
plans approved by 
security holders  
Equity compensation 
plans not approved by 
security holders  
Total  

Subsequent  to  the  year  ended  December  31,  2020,  a  further  1,075,000  options  were  awarded  at 
CAD$0.50 (approximately $0.39) and nil options were cancelled unexercised. 

  Page 11 

 
 
 
 
ITEM 6. SELECTED FINANCIAL DATA: 

  Year Ended December 31, 

2020 

2019 

2018 

2017 

2016 

$ 

Consolidated Balance Sheet Data: 
Cash 
Total assets 
Total liabilities 
Total stockholders’ equity 
(deficit) 
Working capital 

1,226,045  $ 
10,969,129 
2,298,934 

8,670,194 
3,071,545 

967,212  $ 

9,786,640 
1,379,299 

641,536  $ 
769,633 
90,805 

478,397  $ 
557,853 
705,262 

8,407,341 
2,192,505 

678,828 
662,573 

(147,409) 
345,184 

60,190 
129,093 
444,680 

(315,587) 
13,896 

Consolidated Statement of Operations Data for continuing operations: 

Revenue 

$ 

7,148,029  $ 

4,517,379  $ 

106,978  $ 

93,475  $ 

278,921 

  Year Ended December 31, 

2020 

2019 

2018 

2017 

2016 

Cost of sales 
Trophy Bingo amortization 
Gross (loss) profit 

Operating expenses excluding 
interest and other income 
(expenses) 
Acquisition of subsidiary 
Amortization of right-of-use 
assets 
Depreciation and amortization 
Gain on derivative liability – 
warrants 
Impairment of goodwill 
Interest and other income 
Income tax recovery / 
(expense) 
Promissory note accretion and 
interest 
Loss on prepaid development 
Net income (loss) 

Basic and diluted net income 
(loss) per share from 
continuing operations 
Weighted average common 
shares outstanding 

$ 

$ 

3,800,114 
- 
3,347,915 

2,778,911 
- 
1,738,468 

- 
- 
106,978 

- 
- 
93,475 

- 
482,013 
(203,092) 

(2,681,491) 
- 

(2,632,399) 
(190,228) 

(2,799,832) 
- 

(1,856,717) 
- 

(2,443,728) 
- 

(54,071) 
(564,628) 

(72,416) 
(473,854) 

- 
- 
1,003 

- 
(13,877,385) 
3,302 

55,243 

850,280 

- 
(5,614) 

44,572 
- 
8,634 

89,521 

- 
(4,068) 

78,712 
- 
18 

30,761 

- 
(3,570) 

- 
- 
155 

(1,294) 

- 
- 

- 
- 

(37,090) 
- 

103,971  $ 

(14,654,232)  $ 

(2,592,831)  $ 

(84,132) 
- 

(5,982) 
(498,791) 
(1,741,951)  $  (3,156,302) 

0.00  $ 

(0.12)  $ 

(0.04)  $ 

(0.03)  $ 

(0.05) 

131,124,989 

121,208,912 

72,111,456 

61,730,928 

58,227,957 

  Page 12 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL 
CONDITION AND RESULTS OF OPERATIONS.  

The information contained in this Management's Discussion and Analysis or Plan of Operation contains 
"forward looking statements." Actual results may materially differ from those projected in the forward 
looking  statements  as  a  result  of  certain  risks  and  uncertainties  set  forth  in  this  report.  Although 
management  believes  that  the  assumptions  made  and  expectations  reflected  in  the  forward  looking 
statements are reasonable, there is no assurance that the underlying assumptions will, in fact, prove to 
be correct or that actual future results will not be materially different from the expectations expressed 
in  this  Annual  Report.  The  following  discussion  should  be  read  in  conjunction  with  the  audited 
Consolidated Financial Statements and related Notes thereto included in Item 7 and with the Special 
Note regarding forward-looking statements included in Part I. 

OVERVIEW 

KIDOZ Inc. (TSXV: KIDZ) (the "Company") is a kid-tech software developer and owner of the KIDOZ 
Safe  Ad  Network  (www.KIDOZ.net),  the  Kidoz  Kid-Mode  Operating  System,  the  Kidoz  Publisher 
SDK, the Rooplay edu-games platform (www.rooplay.com), and the Rooplay Originals games library. 
We help create a free and safe internet for children, by enabling content producers to monetize their 
apps and video with safe, relevant, and fun ads. Our commitment to children's privacy and safety has 
created one of the fastest growing mobile networks in the world.  

Kidoz owns and develops the leading kid-focused advertising network that compliantly reaches kids 
and families on mobile devices – 300+ million users worldwide.  In 2020, Kidoz secured a leadership 
position in Safe Mobile Advertising for the kids and pre-teen markets.  As mobile is increasingly the 
dominant entertainment platform used by kids of all ages, Kidoz is experiencing record user growth 
and advertiser demand.  Advertisers can no longer reach children effectively on broadcast television 
and have increased both the frequency and size of advertising campaigns with Kidoz. 

The  decline  of  traditional  linear  television  replaced  by  streaming  platforms  that  are  largely  free  of 
advertising creates a difficult challenge for advertisers.  The one trend that is arguably more powerful 
than the decline of television, is the rise and popularity of mobile devices and mobile entertainment.  In 
the report “Deconstructing Mobile & Tablet Gaming” published by The NDP Group Inc. it was found 
that, of the 303.7 million total mobile users in the US and Canada in 2020, 238.7 million were active 
mobile gamers.  This represents 79% of the North American population who use mobile devices to play 
mobile apps. 

Kidoz offers advertisers high performance video media and interactive advertising opportunities.  As 
Kidoz users are frequently playing games when presented advertising, they are receptive to play with 
interactive ad formats which are highly coveted by advertisers.  Advertisers pay high premiums for 
custom playable advertisements that are built by Kidoz’s dedicated studio.  These interactive ads have 
provided advertising clients with innovative opportunities to put digital versions of their products into 
the hands of kids at the precise time they are open to trying new experiences. 

Increased regulation in mobile apps and digital advertising also benefit Kidoz.  Historically, mobile 
advertising  was  open  to  all  networks  and  to  the  highest  bidder  for  an  ad  opportunity.    However, 
regulations such as COPPA and GDPR and increased pressure from the platform owners Apple and 
Google have forced apps to segment their traffic into kids and adults.  This trend has increased the 
addressable market for Kidoz and this powerful trend has only just begun.  As more apps continue to 
adopt age segmentation and more regulation is applied to the networks that can reach this market, Kidoz 
gains. 

Building on our performance in 2020, we plan to continue our successful growth strategies in 2021.  
Our  sales,  product,  and  operational  strategies  are  custom  fit  to  match  the  favourable  regulatory, 
consumer, and technological trends occurring in the market.  As developments in privacy laws in almost 
every country worldwide look to provide additional protection to digital minors by controlling digital 
services  and,  potentially  in  some  cases,  raising  the  age  of  minority,  Kidoz's  importance  in  the  eco-
system increases.  For consumers, the ubiquity of mobile devices and increasing mobile usage is a long 
established trend.  For children growing up in a digital world mobile is their preferred device and with 
  Page 13 

 
kids representing more than thirty percent of internet users globally, children are a consumer segment 
of immense size and influence.  

Additionally, while the focus of the Company is the development and expansion of the KIDOZ Safe 
Ad Network, this is a relatively small portion of the $1.7 billion advertising market. It is our intention 
to explore expanding, either through additional uses of our new technology platforms for the entire 
mobile advertising market, or via synergistic M&A.  

Kidoz's mobile products include the Kid Mode Operating System installed on millions of OEM tablets 
worldwide, Rooplay (www.rooplay.com) the cloud-based EduGame system for kids to learn and play, 
Garfield’s  Bingo  (www.garfieldsbingo.com)  live  on  Facebook  Messenger,  Android,  and  iOS;  and 
Trophy Bingo (www.trophybingo.com), live across mobile platforms.   

CRITICAL ACCOUNTING POLICIES 

The  following  discussion  of  critical  accounting  policies  is  intended  to  supplement  the  Summary  of 
Significant Accounting Policies presented as Note 2 to our audited consolidated financial statements 
presented elsewhere in this report.  Note 2 summarizes the accounting policies and methods used in the 
preparation  of  our  consolidated  financial  statements.  The  policies  discussed  below  were  selected 
because they require the more significant judgments and estimates in the preparation and presentation 
of our financial statements. On an ongoing basis, management evaluates these judgments and estimates, 
including whether there are any uncertainties as to compliance with the revenue recognition criteria 
described below, and recoverability of long-lived assets, as well as the assessment as to whether there 
are contingent assets and liabilities that should be recognized or disclosed for the consolidated financial 
statements to fairly present the information required to be set forth therein. We base our estimates on 
historical experience, as well as other events and assumptions that are believed to be reasonable at the 
time. Actual results could differ from these estimates under different conditions. 

We consider the following accounting policies to be both those most important to the portrayal of our 
financial condition and require the most subjective judgment:  

- Revenue recognition;   
- Software development; 
- Impairment of long-lived assets 
- Goodwill 

Revenue Recognition 
In accordance with ASC 606, Revenue from Contracts with Customers, revenue is recognized when a 
customer  obtains  control  of  promised  services.  The  amount  of  revenue  recognized  reflects  the 
consideration to which the Company expects to be entitled to receive in exchange for these services.  

We derive substantially all of our revenue from the sale of Ad tech advertising revenue.  

To achieve this core principle, the Company applied the following five steps: 
1) Identify the contract with a customer  

A contract with a customer exists when (i) the Company enters into an enforceable contract with a 
customer that defines each party’s rights regarding the services to be transferred, whose impression 
count will form the basis of the revenue and identifies the payment terms related to these services, (ii) 
the contract has commercial substance and, (iii) the Company determines that collection of substantially 
all consideration for services that are transferred is probable based on the customer’s intent and ability 
to  pay  the  promised  consideration.  The  Company  applies  judgment  in  determining  the  customer’s 
ability and intention to pay, which is based on a variety of factors including the customer’s historical 
payment  experience  or,  in  the  case  of  a  new  customer,  published  credit  and  financial  information 
pertaining to the customer. 

2) Identify the performance obligations in the contract 

Performance  obligations  promised  in  a  contract  are  identified  based  on  the  services  that  will  be 
transferred to the customer that are both capable of being distinct, whereby the customer can benefit 

  Page 14 

 
from the service either on its own or together with other resources that are readily available from third 
parties or from the Company, and are distinct in the context of the contract, whereby the transfer of the 
services is separately identifiable from other promises in the contract. To the extent a contract includes 
multiple promised services, the Company must apply judgment to determine whether promised services 
are capable of being distinct and distinct in the context of the contract. If these criteria are not met the 
promised services are accounted for as a combined performance obligation. 

3) Determine the transaction price 

The transaction price is determined based on the consideration to which the Company will be entitled 
in  exchange  for  transferring  services  to  the  customer.  None  of  the  Company's  contracts  contain 
financing or variable consideration components. 

4) Allocate the transaction price to performance obligations in the contract 

If the contract contains a single performance obligation, the entire transaction price is allocated to the 
single  performance  obligation.  Contracts  that  contain  multiple  performance  obligations  require  an 
allocation of the transaction price to each performance obligation based on a relative standalone selling 
price  basis.  The  Company  determines  standalone  selling  price  based  on  the  price  at  which  the 
performance obligation is sold separately. If the standalone selling price is not observable through past 
transactions,  the  Company  estimates  the  standalone  selling  price  taking  into  account  available 
information  such  as  market  conditions  and  internally  approved  pricing  guidelines  related  to  the 
performance obligations. 

5) Recognize revenue when or as the Company satisfies a performance obligation 

The Company satisfies performance obligations at a point in time as discussed in further detail under 
"Disaggregation  of  Revenue"  below.  Revenue  is  recognized  at  the  time  the  related  performance 
obligation is satisfied by transferring a promised service to a customer. 

Disaggregation of Revenue 
All  of  the  Company's  performance  obligations,  and  associated  revenue,  are  generally  transferred  to 
customers at a point in time. The Company has the following revenue streams: 

1)   Ad  tech  advertising  revenue  -  The  Company  generally  offers  these  services  under  a  customer 
contract  Cost-per-Impression  (CPM),  Cost-Per-Install  (CPI)  arrangements,  Cost  per  completed 
video  view  (CPC)  and/or  Cost-Per-Action  (CPA)  arrangements  with  third-party  advertisers  and 
developers, as well as advertising aggregators, generally in the form of insertion orders that specify 
the  type  of  arrangement  (as  detailed  above)  at  particular  set  budget  amounts/restraints.  These 
advertiser customer contracts are generally short term in nature at less than one year as the budget 
amounts are typically spent in full within this time period. These agreements typically include the 
delivery of Ad tech advertising through partner networks, defined as publishers / developers, to 
home screens of devices and agree on whose results will be relied on from a revenue point of view. 

The Company has concluded that the delivery of the Ad tech advertising is delivered at a point in 
time and, as such, has concluded these deliveries are a single performance obligation. The Company 
invoices fees which are generally variable based on the arrangement, which would typically include 
the number of impressions delivered at a specified price per application. For impressions delivered, 
revenue  is  recognized  in  the  month  in  which  the  Company  delivers  the  application  to  the  end 
consumer. 

2)   Content revenue – The Company recognizes content revenue on the following forms of revenue: 

a) Carriers and OEMs - The Company generally offers these services under a customer contract per 
tablet  device  license  fee  model  with  OEMs.  Monthly  or  quarterly  license  fees  are  based  on  the 
OEM agreement with the number of devices the Kidoz Kid Mode is installed upon.  

  Page 15 

 
b) Rooplay - The Company generates revenue through subscriptions or premium sales of Rooplay, 
(www.rooplay.com) the cloud-based EduGame system for kids to learn and play within its games 
on smartphones and tablet devices, such as Apple’s iPhone and iPad, and mobile devices utilizing 
Google’s Android operating system. Users can download the Company’s games through digital 
storefronts and decide to subscribe to the multiple of educational and fun games in the Rooplay, 
cloud-based EduGame system or make a premium per purchase of particular games. The revenue 
is recognized net of platform fees.  

c) Rooplay licensing - The Company licenses its branded educational games under a monthly cost 
per game agreement license fee model. Monthly license fees are based on the number of games 
licensed. 

d)  Trophy  Bingo  and  Garfield  Bingo  -  The  Company  generates  revenue  through  in-application 
purchases (“in-app purchases”) within its games; Garfield’s Bingo (www.garfieldsbingo.com) and 
Trophy Bingo (www.trophybingo.com) on smartphones and tablet devices, such as Apple’s iPhone 
and iPad, and mobile devices utilizing Google’s Android operating system. Users can download 
the Company’s free-to-play games through Facebook Messenger, Android, Amazon and iOS and 
pay to acquire virtual currency which can be redeemed in the game for power plays. The initial 
download of the mobile game from the digital storefront does not create a contract under ASC 606 
because of the lack of commercial substance; however, the separate election by the player to make 
an in-application purchase satisfies the criterion thus creating a contract under ASC 606.  

The Company has identified the following performance obligations in these contracts: 

i.  Ongoing game related services such as hosting of game play, storage of customer content, 
when  and  if  available  content  updates,  maintaining  the  virtual  currency  management 
engine,  tracking  gameplay  statistics,  matchmaking  as  it  relates  to  multiple  player 
gameplay, etc. 

ii.  Obligation to the paying player to continue displaying and providing access to the virtual 

items within the game. 

Neither of these obligations are considered distinct since the actual mobile game and the related 
ongoing services are both required to purchase and benefit from the related virtual items. As such, 
the Company’s performance obligations represent a single combined performance obligation which 
is to make the game and the ongoing game related services available to the players. The revenue is 
recognized net of platform fees. 

The Company also has relationships with certain advertising service providers for advertisements 
within  smartphone  games  and  revenue  from  these  advertising  providers  is  generated  through 
impressions, click-throughs, banner ads, and offers. Offers are the type of advertisements where 
the  players  are  rewarded  with  virtual  currency  for  completing  specified  actions,  such  as 
downloading another application, watching a short video, subscribing to a service or completing a 
survey. The Company has determined the advertising buyer to be its customer and displaying the 
advertisements within the mobile games is identified as the single performance obligation. Revenue 
from advertisements and offers are recognized at the point-in-time the advertisements are displayed 
in the game or the offer has been completed by the user as the customer simultaneously receives 
and consumes the benefits provided from these services. 

Software Development Costs 

The Company expensed all software development costs as incurred for the year ended December 31, 
2020 and 2019.  As at December 31, 2020 and 2019, all capitalized software development costs have 
been fully amortized and the Company has no capitalized software development costs. 

  Page 16 

 
Software development costs incurred in the research and development of new software products and 
enhancements  to  existing  software  products  for  external  use  are  expensed  as  incurred  until 
technological  feasibility  has  been  established.  After  technological  feasibility  is  established,  any 
software development costs are capitalized and amortized at the greater of the straight-line basis over 
the estimated economic life of the related product or the ratio that current gross revenues for a product 
bear to the total of current and anticipated future gross revenues for the related product. 

Total software development costs were $8,880,753 as at December 31, 2020 (2019 - $7,730,851). 

Impairment of Long-lived Assets  
The Company accounts for long-lived assets in accordance with the provisions of ASC 360, Property, 
Plant and Equipment and ASC 350, Intangibles-Goodwill and Others. During the periods presented, 
the only long-lived assets reported on the Company’s consolidated balance sheet are equipment, and 
security  deposits.    These  provisions  require  that  long-lived  assets  and  certain  identifiable  recorded 
intangibles be reviewed for impairment whenever events or changes in circumstances indicate that the 
carrying amount of an asset may not be recoverable.  Recoverability of assets to be held and used is 
measured by a comparison of the carrying amount of an asset to future net cash flows expected to be 
generated by the asset. 

If such assets are considered to be impaired, the impairment to be recognized is measured by the amount 
by which the carrying amount of the assets exceeds the fair value of the assets.  Assets to be disposed 
of are reported at the lower of the carrying amount and the fair value less costs to sell.  

The Company identified the following intangible assets in the acquisition of Kidoz Ltd. (Note 3 of the 
consolidated financial statements). Intangible assets are recorded at cost less accumulated amortization. 
Amortization is provided for annually on the straight-line method over the following periods: 

Ad Tech technology 
Kidoz OS technology 
Customer relationships 

Amortization period 
5 years 
3 years  
8 years 

Goodwill  
The  Company  accounts  for  goodwill  in  accordance  with  the  provisions  of  ASC  350,  Intangibles-
Goodwill and Others. Goodwill is the excess of the purchase price over the fair value of identifiable 
assets acquired, less liabilities assumed, in a business combination. The Company reviews goodwill for 
impairment. Goodwill is not amortized but is evaluated on a qualitative or a quantitative assessment, 
for  impairment  at  least  annually  or  whenever  events  or  changes  in  circumstances  indicate  that  the 
carrying value may not be recoverable. 

The goodwill impairment test is used to identify both the existence of impairment and the amount of 
impairment loss and compares the fair value of a reporting unit with its carrying amount and is based 
on discounted future cash flows, based on market multiples applied to free cash flow. The determination 
of  the  fair  value  of  our  reporting  units  requires  management  to  make  significant  estimates  and 
assumptions  including  the  selection  of  control  premiums,  discount  rates,  terminal  growth  rates, 
forecasts  of  revenue  and  expense  growth  rates,  income  tax  rates,  changes  in  working  capital, 
depreciation,  amortization  and  capital  expenditures.  Changes  in  assumptions  concerning  future 
financial  results,  exogenous  market  conditions,  or  other  underlying  assumptions  could  have  a 
significant impact on either the fair value of the reporting unit or the amount of the goodwill impairment 
charge. If the carrying value of the reporting unit exceeds its fair value, an impairment loss is recognized 
in an amount equal to that excess, limited to the total amount of goodwill allocated to that reporting 
unit.  

  Page 17 

 
 
 
 
 
 
During  the  year  ended  December  31,  2020,  the  Company  deemed  there  was  no  impairment  of  the 
goodwill,  compared  to  the  year  ended  December  31,  2019,  when  the  Company  deemed  there  was 
impairment and recognized an impairment charge of $13,877,385. 

SOURCES OF REVENUE AND REVENUE RECOGNITION 
We generate our revenue from the following: 

-  The  sale  of  Ad  Tech  advertising  including  banners,  in-game  advertising,  completed  view 

videos and playable ads.  

-  The sale of licensing including our KIDOZ OS platform loaded on new machines and tablets 
-  The  sale  of  in-app  purchases  in,  Garfield’s  Bingo  and  Trophy  Bingo  in  the  Google  play, 

Apple iOS and Amazon App stores.  
In-game advertising, whereby players watch advertising to gain in-game currency.  

- 
-  The sale of advertising on our websites. We recognize revenue on this basis based on the 
amount  paid  to  us  upon  the  delivery  and  fulfillment  of  advertising,  provided  that  the 
collection of the resulting receivable is probable.  

-  Consumer subscription from players paying to unlock the Rooplay game catalog and Kidoz 

OS platform. 

-  The sale of premium purchases of Rooplay Originals (Branded EdTech games for children 

and families) in the Google play and Apple iOS stores. 

-  Sales of licenses for our Rooplay Originals games.  
-  Research revenue from the sale of data and industry information. 

SUPPLEMENTARY FINANCIAL INFORMATION 

Quarterly Results of Operations 
The following tables present our unaudited consolidated quarterly results of operations for each of our 
last eight quarters.  This data has been derived from unaudited consolidated financial statements that 
have been prepared on the same basis as the annual audited consolidated financial statements and, in 
our  opinion,  include  all  normal  recurring  adjustments  necessary  for  the  fair  presentation  of  such 
information.  These  unaudited  quarterly  results  should  be  read  in  conjunction  with  our  audited 
consolidated financial statements, included in Item 8 of this report.  

  Three Months Ended 

  December 31, 

2020 

(Unaudited) 

September 30 
2020 

(Unaudited) 

June 30 
2020 
(Unaudited) 

  March 31 

2020 

(Unaudited) 

$ 

3,507,250  $ 

1,919,973  $ 

736,827  $ 

Revenue 

Cost of sales 
Gross profit 

Operating expenses and other 
income / (expenses) 
Depreciation and amortization 
Income (Loss) before income taxes 

Income tax recovery  
Income (Loss) after tax 

Basic and diluted Income (loss) per 
share  

Weighted average common shares, 
basic  
Weighted average common shares, 
diluted 

1,843,936 
1,663,314 

(824,706) 
(141,191) 
697,417 

$ 

$ 

55,243 
752,660  $ 

0.01  $ 

1,005,316 
914,657 

(657,338) 
(140,685) 
116,634 

- 
116,634 

411,058 
325,769 

(545,747) 
(141,421) 
(361,399) 

- 
(361,399) 

983,979 

539,804 
444,175 

(706,768) 
(141,331) 
(403,924) 

- 
(403,924) 

$ 

0.00 

(0.00)  $ 

(0.00) 

131,124,989 

131,124,989 

131,124,989 

131,124,989 

131,275,099 

131,124,989 

131,124,989 

131,124,989 

  Page 18 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Three Months Ended 

  December 31, 

2019 

(Unaudited) 

September 30 
2019 

(Unaudited) 

June 30 
2019 
(Unaudited) 

  March 31 

2019 
(Unaudited) 

$ 

2,122,109  $ 

1,271,028  $ 

818,286  $ 

305,956 

1,272,639 
849,470 

(632,949) 
- 
(462,221) 
(13,877,385) 
(14,123,085) 

752,385 
(13,370,700)  $ 

753,987 
517,041 

(668,794) 
- 
(5,074) 
- 
(156,827) 

97,895 
(58,932) 

574,324 
243,962 

177,961 
127,995 

(642,282) 
4,835 
(4,811) 
- 
(398,296) 

- 
(398,296) 

(757,488) 
(195,063) 
(1,748) 
- 
(826,304) 

- 
(826,304) 

(0.11)  $ 

(0.00)  $ 

(0.00)  $ 

(0.01) 

131,124,989 

131,124,989 

131,124,989 

  90,909,789 

Revenue 

Cost of sales 
Gross profit 

Operating expenses and other 
income / (expenses) 
Acquisition of subsidiary 
Depreciation and amortization 
Impairment of goodwill 
Loss before income taxes 

Income tax recovery  
Loss after tax 

Basic and diluted loss per share  

Weighted average common shares, 
basic and diluted 

$ 

$ 

Our financial statements and related schedules are described under “Item 8. Financial Statements”. 

RESULTS OF OPERATIONS 

Years Ended December 31, 2020 and 2019 

Revenue 

Total revenue, net of platform fees (to Apple, Google and Amazon) and withholding taxes, for the year 
ended December 31, 2020 increased to $7,148,029, an increase of 58% over total revenue net of fees 
and withholding taxes of $4,517,379 for fiscal 2019.  Ad Tech advertising revenue for the year ended 
December  31,  2019,  was  $6,748,064  an  increase  of  76%  over  Ad  Tech  advertising  revenue  of 
$3,828,914 for fiscal 2019.  Content revenue for year ended December 31, 2020 decreased to $399,965, 
a decrease of 42% over content revenue of $688,465 for fiscal 2019.  The increase in total revenue over 
fiscal 2019 is due to the growth of our advertising customers and our growing publisher reach. The 
decrease in content revenue is due to the reduced OEM sales of kids tablets. 

Selling and marketing expenses 

Sales and marketing expenses for the year ended December 31, 2020 were $397,948, an increase of 8% 
over selling and marketing expenses of $369,321 for fiscal 2019.  The increase in sales and marketing 
expenses over fiscal 2019 was due to additional marketing expenses.  Selling and marketing expenses 
consist primarily of sales staff salaries and benefits and publishing services and user acquisition costs 
incurred to acquire game players. 

We expect to incur increased sales and marketing expenses in growing the Ad tech advertising revenue 
and to bring new players to Rooplay; our Rooplay Originals; and our bingo games.   There can be no 
assurances that these expenditures will result in increased traffic or significant additional revenue. 

General and administrative expenses 

General  and  administrative  expenses  consist  primarily  of  premises  costs  for  our  offices  and 
development facilities, legal and professional fees, and other general corporate and office expenses. 
General and administrative expenses increased to $528,708 for the year ended December 31, 2020, an 
increase from general and administrative expenses of $526,914 in fiscal 2019.  The increase in general 
and administrative expenses is due an increase in fees paid to our professional advisors. The Company 
continues to maintain its current office space despite the large majority of our staff working from home 
since early March 2020.   

We expect to continue to incur general and administrative expenses to support the business, and there 
can be no assurances that we will be able to generate sufficient revenue to cover these expenses. 

  Page 19 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Salaries, wages, consultants and benefits 

Salaries, wages, consultants and benefits decreased to $470,658 for the year ended December 31, 2020, 
a  decrease  of  35%  over  salaries,  wages,  consultants  and  benefits  of  $722,741  for  fiscal  2019.    The 
decrease in salaries, wages, consultants and benefits over fiscal 2019, is due to reduction in salaries and 
consultant fees as a result of COVID-19. 

Depreciation and amortization 

Intangible assets are amortized using a straight-line method over three to eight years.  These intangible 
assets  include  customer  lists,  the  technology  for  Kidoz  OS  and  the  software  development  kits  for 
advertising  platform.  These  intangible  assets  are  as  result  of  the  acquisition  of  Kidoz  Ltd.  The 
amortization  for  the  year  ended  December  31,  2020,  was  $556,073  compared  to  $463,394  in  fiscal 
2019. 

Equipment is depreciated using the declining balance method over the useful lives of the assets, ranging 
from three to five years.  Depreciation decreased to $8,555 during the year ended December 31, 2020, 
over depreciation of $10,460 in fiscal 2019. This decrease in depreciation and amortization compared 
to fiscal 2019, is due to the aging of equipment depreciation on new equipment.  

Content and software development  

We do not capitalize our development costs.  Content and software development costs of $1,149,902 
were  expensed  for  year  ended  December  31,  2020,  an  increase  of  13%  from  content  and  software 
development costs of $1,014,041 expensed for fiscal 2019.  These increases over fiscal 2019, is due to 
the hiring of additional staff to facilitate the Companies continued growth and the further development 
of playable ads. 

Stock-based compensation expense 

During  the  year  ended  December  31,  2020,  the  Company  incurred  non-cash  stock  compensation 
expenses of $158,883 compared to non-cash stock compensation expenses of $15,890 for fiscal 2019. 
During the year ended December 31, 2020, the Company granted 2,745,000 options at CAD$0.45 per 
option. There were no options granted in fiscal 2019.  The options granted in fiscal 2020, are issued to 
consultants and employees as per the Company’s 2015 Rolling Stock Option Plan. 

Other income and expenses 

During  the  year  ended  December  31,  2020,  the  Company  has  a  foreign  exchange  gain  of  $32,856 
compared to foreign exchange gain of $26,008 in the prior year. These gains are due to the exchange 
rate  movements  of  the  US  Dollar  compared  to  the  Pound  Sterling,  Israeli  Shekel  and  the  Canadian 
Dollar. 

During the year ended December 31, 2020, we received interest income of $1,003 compared to interest 
income  of  $3,302  in  the  prior  year.  The  interest  income  is  received  from  bank  term  deposits  from 
investing our cash. The decrease in interest income is due to lower bank account balances in interest 
earning bank accounts in fiscal 2020 compared to fiscal 2019. 

Acquisition of subsidiary 

During  the  year  ended  December  31,  2019,  the  Company  issued  52,450,286  shares  for  total 
consideration of $20,603,655 in the acquisition of all the issued and outstanding ordinary and preferred 
shares in the capital stock of Kidoz Ltd. and incurred finder’s fee of $130,000 and legal expenses of 
$60,228. 

Amortization of right-of-use assets 

On January 1, 2019, the Company adopted ASC Topic 842 using the modified retrospective transition 
method.  Topic  842  requires  the  recognition  of  lease  assets  and  liabilities  for  operating  leases.  The 
Company recognized right-of-use assets relating to the brand licenses and the Vancouver, Canada and 
Anguillian office rental. During the year ended December 31, 2020, the Company amortized $54,071 
compared to right-of-use assets amortization of $72,416 in fiscal 2019.  

Impairment of goodwill 

During the year ended December 31, 2020, the Company did not recognize any impairment of goodwill 
compared  to  recognizing  the  impairment  of  goodwill  relating  to  the  acquisition  of  Kidoz  Ltd.  of 

  Page 20 

 
 
 
 
 
$13,877,385 for fiscal 2019.  The Company is required to do an annual cashflow forecast in accordance 
with  the  provisions  of  ASC  350  Intangibles-Goodwill  and  Others.  This  cashflow  forecast  includes 
forecasting future revenues and make significant estimates and assumptions including the selection of 
control premiums, discount rates, terminal growth rates, forecasts of revenue and expense growth rates, 
exogenous market conditions, income tax rates, changes in working capital, depreciation, amortization 
and  capital  expenditures.    In  fiscal  2019,  the  Company  considered  market  conditions  including  the 
existing challenges to the world economy due to COVID-19 and deemed the impairment write down 
advisable.  

Income taxes  

During  the  year  ended  December  31,  2020  and  2019,  a  subsidiary  of  the  Company  applied  for  a 
Canadian tax credit in relation to fiscal 2019 and 2018. The Company received a tax credit of $55,243 
in fiscal 2020 and $98,075 in fiscal 2019.  This decrease is due to fewer staff working on development 
projects claiming the tax credit. During the year ended December 31, 2019, the Company recognized 
an impairment to the goodwill and realized $752,205 in deferred tax assets.  

During the year ended December 31, 2005, Bingo.com, Inc. merged with its subsidiary Bingo.com, 
Ltd. in Anguilla, British West Indies. Anguilla is a zero-tax jurisdiction.   

Net income (loss) and income (loss) per share 

The net income after taxation for the year ended December 31, 2020, amounted to $103,971 an income 
of $0.00 per share, compared to a net loss of ($14,654,232), a loss of $0.12 per share, in the year ended 
December  31,  2019. 
  Earnings  before  interest;  depreciation  and  amortization;  stock-based 
compensation  and  impairment  of  goodwill  (“EBITDA”)  for  the  year  ended  December  31,  2020, 
amounted to $880,550 compared to EBITDA of ($779,966) in the year ended December 31, 2019.  

LIQUIDITY AND CAPITAL RESOURCES  

We had cash of $1,226,045 and working capital of $3,071,545 as at December 31, 2020. This compares 
to cash of $967,212 and working capital of $2,192,505 as at December 31, 2019. 

During  the  year  ended  December  31,  2020,  we  provided  cash  of  $256,978  in  operating  activities 
compared to using cash of $1,210,357 in the prior year.  

Net cash provided by financing activities was $23,392 in the year ended December 31, 2020, which 
compares to cash generated by financing activity of $1,405,422 in fiscal 2019. This cash generated by 
financing activity for the year ended December 31, 2019, is due to the cash raised from the private 
placement. 

Cash of ($21,537) was used in investing activities in fiscal 2020, compared to $130,611 in the prior 
year.  This  decrease  in  cash  used  in  investing  activities  during  the  year  ended  December  31,  2020 
compared to fiscal 2019, is due to the acquisition of Kidoz Ltd during the year ended December 31, 
2019.  

Our future capital requirements will depend on a number of factors, including costs associated with the 
further  development  of  the  Ad  tech  advertising  business,  the  further  development  of  the  content 
platform  including,  Rooplay;  Rooplay  Originals;  Garfield’s  Bingo  and  Trophy  Bingo;  the  cost  of 
marketing and player acquisition costs for Rooplay; Rooplay Originals; Garfield’s Bingo and Trophy 
Bingo, the development of new products, the acquisition of new companies and the success of Rooplay; 
Rooplay Originals; Garfield’s Bingo and Trophy Bingo. 

Off Balance Sheet Arrangements 

We did not have any Off Balance sheet arrangements for the year ended December 31, 2020 and 2019. 

AUDIT COMMITTEE 

Our  audit  committee  consists  of  four  directors  and  reports  to  the  Board  of  Directors.  The  audit 
committee meets regularly throughout the year and met with the independent auditors on March 29, 
2021, and approved the financial statements for the year ended December 31, 2020. 

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA. 

  Page 21 

 
 
 
 
KIDOZ INC. and subsidiaries 

Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

Report of Independent Registered Public Accounting Firm  
for the years ended December 31, 2020 and 2019 

Consolidated Financial Statements 

Consolidated Balance Sheets 

Consolidated Statements of Operations and Comprehensive Loss 

Consolidated Statements of Stockholders’ Equity 

Consolidated Statements of Cash Flows 

Notes to Consolidated Financial Statements 

23 

26 

27 

28 

29 

30 

  Page 22 

 
 
 
 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING 
FIRM 

To the Shareholders and Directors of 
Kidoz Inc. 

Opinion on the Consolidated Financial Statements 
We have audited the accompanying consolidated balance sheets of Kidoz Inc. (the “Company”) as of 
December 31, 2020 and 2019, and the related consolidated statements of  operations and comprehensive 
loss, stockholders’ equity, and cash flows for the years ended December 31, 2020 and 2019, and the 
related  notes  (collectively  referred  to  as  the  “financial  statements”).  In  our  opinion,  the  financial 
statements present fairly, in all material respects, the financial position of the Company as of December 
31, 2020 and 2019, and the results of its operations and its cash flows for years ended December 31, 
2020 and 2019, in conformity with accounting principles generally accepted in the United States of 
America.  

Going Concern 

The accompanying financial statements have been prepared assuming that the Company will continue 
as a going concern. As discussed in Note 1 to the financial statements, the entity is dependent upon 
achieving sustained profitable operations to generate sufficient cash flows to fund continued operations, 
and has an accumulated deficit of $40,448,481 that raises substantial doubt about its ability to continue 
as a going concern. Management's plans in regard to these matters are also described in Note 1. The 
financial  statements  do  not  include  any  adjustments  that  might  result  from  the  outcome  of  this 
uncertainty. 

Basis for Opinion 

These financial statements are the responsibility of the Company’s management. Our responsibility is 
to express an opinion on these financial statements based on our audits. We are a public accounting 
firm registered with the Public Company Accounting Oversight Board (United States) ("PCAOB") and 
are  required  to  be  independent  with  respect  to  the  Company  in  accordance  with  the  U.S.  federal 
securities laws and the applicable rules and regulations of the Securities and Exchange Commission 
and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that 
we plan and perform the audit to obtain reasonable assurance about whether the financial statements 
are free of material misstatement, whether due to error or fraud. The Company is not required to have, 
nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our 
audits we are required to obtain an understanding of internal control over financial reporting but not for 
the purpose of expressing an opinion on the effectiveness of the entity’s internal control over financial 
reporting. Accordingly, we express no such opinion. 

Our audits included performing procedures to assess the risks of material misstatement of the financial 
statements, whether due to error or fraud, and performing procedures that respond to those risks. Such 
procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the 
financial statements. Our audits also included evaluating the accounting principles used and significant 
estimates  made  by  management,  as  well  as  evaluating  the  overall  presentation  of  the  financial 
statements. We believe that our audits provide a reasonable basis for our opinion. 

  Page 23 

 
 
 
 
 
 
Critical Audit Matters 

The critical audit matters communicated below are matters arising from the current period audit of the 
financial statements that were communicated or required to be communicated to the audit committee 
and  that:  (1)  relate  to  accounts  or  disclosures  that  are  material  to  the  financial  statements  and  (2) 
involved our especially challenging, subjective, or complex judgments. The communication of critical 
audit matters does not alter in any way our opinion on the financial statements, taken as a whole, and 
we are not, by communicating the critical audit matter below, providing separate opinions on the critical 
audit matter or on the accounts or disclosures to which it relates. 

Evaluation of intangible asset and goodwill impairment analysis  

As  described  in  Notes  7  and  8  to  the  consolidated  financial  statements,  the  carrying  amount  of  the 
Company’s  sole  reporting  unit,  consisting  of  intangible  assets  and  the  associated  goodwill,  was 
$5,552,428 as at December 31, 2020 and is a significant portion (51%) of the Company’s total assets.  
As discussed in notes 2(m) and 2(n) to the consolidated financial statements, the Company performs 
impairment testing on an annual basis or whenever events or changes in circumstances indicate that the 
carrying value of a reporting unit may exceed its recoverable amount.  During the year ended December 
31, 2020, the Company determined that no impairment was necessary.   

We  identified  the  evaluation  of  the  goodwill  impairment  analysis  as  a  critical  audit  matter.    The 
estimated recoverable amount of the reporting unit uses forward-looking estimates that involved a high 
degree of subjective auditor judgment, in addition to specialized skills and knowledge to evaluate.  The 
sensitivity of reasonably possible changes to those assumptions could have a significant impact on the 
determination  of  the  recoverable  amount  of  the  reporting  unit  and  the  Company’s  assessment  of 
impairment.     

Addressing  the  matter  involved  performing  procedures  and  evaluating  audit  evidence  in  connection 
with forming our overall opinion on the consolidated financial statements. These procedures include, 
among others: 

•  Evaluating  projected  earnings  before  interest,  taxes,  depreciation,  and  amortization 
(“EBITDA”) by comparing historical EBITDA forecasts to actual results and by examining the 
historical  trend  analysis  of  both  increases  and  decreases  in  actual  revenues  and  costs  as 
compared to forecasted amounts; 
Involving our valuation specialists to assist in testing certain significant assumptions described 
above, such as discount rates and long-term growth rates; 

• 

•  Performing sensitivity analyses on significant assumptions to evaluate the changes in fair value 

that would result from changes in these assumptions; and  

•  Assessing the adequacy of the associated disclosures in the financial statements. 

Reliability of internally-generated reports supporting revenues 

The Company uses an underlying operating system to track ad tech advertising revenue and report this 
information  to  customers  and  suppliers.    As  disclosed  in  Note  2(c)  of  the  consolidated  financial 
statements,  the  Company  records  revenues  when  a  customer  obtains  control  of  promised  services, 
which in certain instances, is determined by the Company’s underlying operating and ad tech systems.   

We identified relying on internally-generated reports as a critical audit matter.  Assessing the reliability 
of information produced by the Company as audit evidence requires significant judgment with respect 
to testing and evaluating the information to determine if it is sufficient and appropriate for purposes of 
the  audit.    Auditing  the  Company’s  accounting  for  revenue  from  contracts  with  customers  was 
challenging and complex due to the dependency on these internally-generated reports. 

Addressing  the  matter  involved  performing  procedures  and  evaluating audit evidence in connection 
with forming our overall opinion on the consolidated financial statements. These procedures include, 
among others: 

  Page 24 

 
 
 
•  Testing, on a sample basis, the completeness and accuracy of the underlying data within the 

Company’s billing system; 

•  Testing, on a sample basis, credit notes issued to customers to determine if there is a history of 

modification; 

•  Comparing the Company’s internally-generated reports to similar reports as provided by key 
customers to determine if any difference were within an acceptable range of variance; and 

•  Confirming, on a sample basis, revenues directly with customers.  

We have served as the Company’s auditor since 2010. 

Vancouver, Canada  
March 31, 2021 

/s/ DAVIDSON & COMPANY LLP 

Chartered Professional Accountants 

  Page 25 

 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Consolidated Balance Sheets 

As at December 31, 
Assets 
Current assets: 
   Cash 
   Accounts receivable, less allowance for doubtful accounts  
   $55,660 (2019 - $53,708) (Note 4) 
   Prepaid expenses (Note 5) 
Total Current Assets 

Equipment (Note 6) 
Goodwill (Note 8) 
Intangible assets (Note 7) 
Long term cash equivalent 
Operating lease right-of-use assets (Note 15) 
Security deposit 
Deferred tax asset, less valuation allowance of $330,249 
(December 31, 2019 - $369,729) (Note 14) 

Total Assets 

Liabilities and Stockholders’ Equity  
Current liabilities: 
   Accounts payable 
   Accrued liabilities 
   Accounts payable and accrued liabilities - related party  
   (Note 16) 
   Operating lease liabilities – current portion (Note 15) 
Total Current Liabilities 

   Government CEBA loan (Note 10) 
   Operating lease liabilities – non-current portion (Note 15) 
Total Liabilities 

Commitments (Note 13) 

Stockholders’ Equity (Note 11): 
   Common stock, no par value, unlimited shares  
   authorized, 131,124,989 shares issued and outstanding  
   (December 31, 2019 - 131,124,989) 
   Accumulated deficit 
   Accumulated other comprehensive income: 
     Foreign currency translation adjustment 
Total Stockholders’ Equity  

2020 

2019 

$ 

1,226,045 

  $ 

967,212 

3,933,540 
89,970 
5,249,555 

21,839 
3,301,439 
2,250,989 
31,392 
106,315 
7,600 

2,392,778 
109,914 
3,469,904 

27,182 
3,301,439 
2,807,062 
38,412 
134,914 
7,727 

-   

-   

10,969,129 

  $ 

9,786,640 

1,722,066 
375,089 

50,772 
30,083 
2,178,010 

47,089 
73,835 
2,298,934 

  $ 

851,866 
287,698 

112,120 
25,715 
1,277,399 

- 
101,900 
1,379,299 

$ 

$ 

49,094,096 
(40,448,481) 

24,580 
8,670,195 

48,935,213 
(40,552,452) 

24,580 
8,407,341 

Total Liabilities and Stockholders’ Equity  

$ 

10,969,129 

  $ 

9,786,640 

See accompanying notes to consolidated financial statements. 

  Page 26 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS 

2020 

2019 

Years ended December 31, 

Revenue: 
   Ad tech advertising revenue 
   Content revenue 
Total revenue 

Cost of sales: 
Total cost of sales 

Gross profit 

Operating expenses: 
   Acquisition of subsidiary – transaction costs (Note 3) 
   Amortization of operating lease right-of-use assets 
   (Note 15) 
   Depreciation and amortization (Note 6 and 7) 
   Directors fees 
   General and administrative (Note 18) 
   Salaries, wages, consultants and benefits 
   Selling and marketing 
   Stock-based compensation (Note 11) 
   Content and software development (Note 9) 
Total operating expenses 

Income (loss) before other income (expense) and income 
taxes 

Other income (expense): 
   Foreign exchange gain 
   Impairment of goodwill (Note 8)  
   Interest and other income 

Net income (loss) before income taxes 

Income tax recovery (Note 14) 

Net income (loss) after tax  

Other comprehensive income (loss) 

  $ 

6,748,064 
399,965 
7,148,029 

3,800,114 
3,800,114 

3,347,915 

- 

54,071 
564,628 
8,248 
528,708 
470,658 
397,948 
158,883 
1,149,902 
3,333,046 

14,869 

32,856 
- 
1,003 

48,728 

55,243 

  $ 

103,971 

- 

$ 

$ 

$ 

$ 

3,828,914 
688,465 
4,517,379 

2,778,911 
2,778,911 

1,738,468 

190,228 

72,416 
473,854 
9,500 
526,914 
722,741 
369,321 
15,890 
1,014,041 
3,394,905 

(1,656,437) 

26,008 
(13,877,385) 
3,302 

(15,504,512) 

850,280 

(14,654,232) 

- 

(14,654,232) 

(0.12) 

Comprehensive income (loss) 

  $ 

103,971 

Basic and diluted income (loss) per common share (Note 2) 

  $ 

0.00 

Weighted average common shares outstanding, basic  
(Note 2) 
Weighted average common shares outstanding, diluted  
(Note 2) 

See accompanying notes to consolidated financial statements. 

131,124,989 

121,208,912 

131,124,989 

121,208,912 

  Page 27 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY 

Years ended December 31, 2020 and 2019 

Common stock 

Shares 
73,674,703 

Amount 
$26,552,468 

Accumulated 
Deficit 
($25,898,220) 

Accumulated 
Other 
Comprehensive 
income 
Foreign currency 
translation 
adjustment 
$24,580 

Total 
Stockholders’ 
Equity  
$678,828 

Balance, December 31, 2018 

   Acquisition of subsidiary 

52,450,286 

20,603,655 

   Private placement 

5,000,000 

2,000,000 

   Share issuance costs 

   Stock-based compensation 

- 

- 

(236,800) 

15,890 

- 

- 

- 

20,603,655 

2,000,000 

(236,800) 

15,890 

- 

- 

- 

   Net loss 
Balance, December 31, 2019 

- 
131,124,989 

- 
$48,935,213 

(14,654,232) 
($40,552,452) 

- 
$ 24,580 

(14,654,232) 
$8,407,341 

   Stock-based compensation 

- 

158,883 

- 

- 

158,883 

   Net income 
Balance, December 31, 2020 

- 
131,124,989 

- 
$49,049,096 

103,971 
($40,448,481) 

- 
$ 24,580 

103,971 
$8,670,195 

See accompanying notes to consolidated financial statements. 

  Page 28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Consolidated Statements of Cash Flows 

Years ended December 31, 
Cash flows from operating activities: 
   Net income (loss) 
   Adjustments to reconcile net loss to net cash used in operating activities: 
     Depreciation and amortization 
     Amortization of operating lease right-of-use assets 
     Deferred income tax recovery 
     Impairment of goodwill 
     Stock-based compensation 

   Changes in operating assets and liabilities: 
      Accounts receivable 
      Prepaid expenses 
      Accounts payable and accrued liabilities 
   Net cash provided by (used in) operating activities 

Cash flows from investing activities: 
   Acquisition of equipment 
   Acquisition of subsidiary 
   Long-term cash equivalent 
    Payments on right-of-use assets 
   Security deposits 
   Net cash (used in) provided by investing activities 

Cash flows from financing activities: 
   Government CEBA loan 
   Private placement, net 
   Payments on operating lease liabilities  
   Repayment of short-term loan (Note 3) 
   Net cash provided by financing activities 

Change in cash 

Cash, beginning of year 
Cash, end of year 

Supplementary information: 
   Interest paid 
   Income taxes recovery 

Non-cash investing activity  - operating lease right-of-use assets 
Non-cash investing activity  - operating lease liabilities 

See accompanying notes to consolidated financial statements. 

2020 

2019 

$ 

103,971 

$ 

(14,654,232) 

564,628 
54,071 
- 
- 
158,883 

(1,540,762) 
19,944 
896,243 
256,978 

(3,212) 
- 
7,020 
(25,472) 
127 
(21,537) 

47,089 
- 
(23,697) 
- 
23,392 

258,833 

967,212 
1,226,045 

- 
(55,243) 

- 
- 

$ 

$ 
$ 

$ 
$ 

$ 

$ 
$ 

$ 
$ 

473,854 
72,416 
(752,205) 
13,877,385 
15,890 

(963,129) 
25,004 
694,660 
(1,210,357) 

(6,514) 
183,264 
(38,412) 
- 
(7,727) 
130,611 

- 
1,763,200 
(79,715) 
(278,063) 
1,405,422 

325,676 

641,536 
967,212 

1,367 
(98,075) 

(202,031) 
202,031 

  Page 29 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

1.  Introduction: 

Nature of business 

Kidoz Inc. is a kid-tech software developer and owner of the leading mobile KidSafe advertising 
network (www.KIDOZ.net), incorporated in Anguilla, British West Indies in 2005. We help create 
a free and safe Internet for children, by enabling content producers to monetize their apps and 
video with ads.   

For Original Equipment Manufacturers (“OEM”) and Carriers, the Company’s KIDOZ Mode is 
the  software  solution  that  powers  their  youth-dedicated  products,  including  custom  content 
libraries, parental control and kid-friendly monetization. 

The games on the Rooplay system are designed to both entertain and educate.  Children engaging 
with Rooplay learn technology, solve puzzles, paint pictures, practice language, learn math, and 
other educational games.  Kidoz Inc. is developing a content system with Rooplay that builds tech 
literacy and encourages early learning.  

Rooplay will generate revenue for the Company from consumer subscriptions which customers 
pay to unlock the Rooplay game catalog and the licensing of our Rooplay games.  

Kidoz  Ltd.’s  other  mobile  products,  Garfield’s  Bingo  (www.garfieldsbingo.com),  and  Trophy 
Bingo  (www.trophybingo.com),  are  free-to-play  mobile  games  live  in  the  Apple,  Google  and 
Amazon App Stores.  The Company has generated revenue to-date from players making in-app 
purchases in Trophy Bingo and Garfield’s Bingo. 

Continuing operations 

These consolidated financial statements have been prepared on the going concern basis, which 
presumes  the  realization  of  assets  and  the  settlement  of  liabilities  in  the  normal  course  of 
operations.  The application of the going concern basis is dependent upon the Company achieving 
profitable  operations  to  generate  sufficient  cash  flows  to  fund  continued  operations,  or,  in  the 
absence of adequate cash flows from operations, obtaining additional financing.  The Company 
has  reported  income  from  operations  for  the  year  ended  December  31,  2020  and  losses  from 
operations for the year ended December 31, 2019 and has an accumulated deficit of $40,448,481 
as at December 31, 2020.  This raises substantial doubt about the Company’s ability to continue 
as a going concern.  

In view of the matters described in the preceding paragraph, recoverability of a major portion of 
the recorded asset amounts and settlement of the liability amounts shown in the accompanying 
balance sheets is dependent upon continued operations of the Company, which in turn is dependent 
upon the Company's ability to succeed in its future operations. The financial statements do not 
include any adjustments relating to the recoverability and classification of recorded asset amounts 
or amounts and classification of liabilities that might be necessary should the Company be unable 
to continue in existence. 

Management continues to review operations in order to identify additional strategies designed to 
generate cash flow, improve the Company’s financial position, and enable the timely discharge 
of the Company’s obligations.  If management is unable to identify sources of additional  

  Page 30 

 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

1.  Introduction: (Continued) 

cash flow in the short term, it may be required to further reduce or limit operations. 

In  March  2020  the  World  Health  Organization  declared  coronavirus  COVID-19  a  global 
pandemic.  This  contagious  disease  outbreak,  which  has  continued  to  spread,  and  any  related 
adverse public health developments, has adversely affected workforces, economies, and financial 
markets globally, has led to an economic downturn. It has also disrupted the normal operations of 
many  businesses,  including  the  Company’s.  In  early  March  2020,  the  Company’s  employees 
commenced working from home and commenced social distancing. This outbreak has affected 
spending, thereby affecting demand for the Company’s product and the Company’s business and 
results of operations. It is not possible for the Company to predict the duration or magnitude of 
the  outbreak  and  at  this  time  its  full  effects  on  the  Company’s  business,  its  future  results  of 
operations, or ability to raise funds. 

2.  Summary of significant accounting policies: 

(a)   Basis of presentation: 

These consolidated financial statements have been prepared in accordance with accounting 
principles generally accepted in the United States of America (“US GAAP”) applicable to 
annual financial information and with the rules and regulations of the United States Securities 
and Exchange Commission. The financial statements include the accounts of the Company’s 
subsidiaries:  

Company 

Registered 

% Owned 

Shoal Media (Canada) Inc. 

British Columbia, Canada 

Coral Reef Marketing Inc. 

Anguilla 

Kidoz Ltd. 

Israel 

Rooplay Media Ltd. 

British Columbia, Canada 

Rooplay Media Kenya Limited 

Kenya 

Shoal Media Inc. 

Anguilla 

Shoal Games (UK) Plc 

United Kingdom 

Shoal Media (UK) Ltd. 

United Kingdom 

100% 

100% 

100% 

100% 

100% 

100% 

99% 

100% 

In  addition,  there  are  the  following  dormant  subsidiaries;  Bingo.com  (Antigua)  Inc., 
Bingo.com (Wyoming) Inc., and Bingo Acquisition Corp. 

During the year ended December 31, 2019, the Company acquired Kidoz Ltd. a company 
incorporated under the laws of the State of Israel. (Note 3) 

All  inter-company  balances  and  transactions  have  been  eliminated  in  the  consolidated 
financial statements. 

  Page 31 

 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(b)  Use of estimates: 

The preparation of consolidated financial statements in conformity with US GAAP, requires 
management to make estimates and assumptions that affect the reported amounts of assets 
and liabilities and the disclosure of contingent assets and liabilities at the date of the financial 
statements and recognized revenues and expenses for the reporting periods.  

Significant  areas  requiring  the  use  of  estimates  include  the  collectability  of  accounts 
receivable, the valuation of stock-based compensation, the valuation of deferred tax assets, 
the  useful  lives  of  intangible  assets,  the  determination  of  the  fair  value  of  goodwill  after 
impairment,  and  the  estimated  interest  rate  of  12%  for  the  license  right-of-use  assets  and 
4.12% - 5% for the rental units right-of-use asset. Actual results may differ significantly from 
these estimates. 

(c)  Revenue recognition:  

In accordance with ASC 606, Revenue from Contracts with Customers, revenue is recognized 
when a customer obtains control of promised services. The amount of revenue recognized 
reflects the consideration to which the Company expects to be entitled to receive in exchange 
for these services.  

We derive substantially all of our revenue from the sale of Ad tech advertising revenue.  

To achieve this core principle, the Company applied the following five steps: 

1) Identify the contract with a customer  

A contract with a customer exists when (i) the Company enters into an enforceable contract 
with  a  customer  that  defines  each  party’s  rights  regarding  the  services  to  be  transferred, 
whose impression count will form the basis of the revenue and identifies the payment terms 
related to these services, (ii) the contract has commercial substance and, (iii) the Company 
determines that collection of substantially all consideration for services that are transferred 
is probable based on the customer’s intent and ability to pay the promised consideration. The 
Company applies judgment in determining the customer’s ability and intention to pay, which 
is based on a variety of factors including the customer’s historical payment experience or, in 
the  case  of  a  new  customer,  published  credit  and  financial  information  pertaining  to  the 
customer. 

2) Identify the performance obligations in the contract 

Performance obligations promised in a contract are identified based on the services that will 
be transferred to the customer that are both capable of being distinct, whereby the customer 
can benefit from the service either on its own or together with other resources that are readily 
available  from  third  parties  or  from  the  Company,  and  are  distinct  in  the  context  of  the 
contract, whereby the transfer of the services is separately identifiable from other promises 

  Page 32 

 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(c) Revenue recognition: (Continued) 

in the contract. To the extent a contract includes multiple promised services, the Company 
must apply judgment to determine whether promised services are capable of being distinct 
and distinct in the context of the contract. If these criteria are not met the promised services 
are accounted for as a combined performance obligation. 

3) Determine the transaction price 

The transaction price is determined based on the consideration to which the Company will 
be  entitled  in  exchange  for  transferring  services  to  the  customer.  None  of  the  Company's 
contracts contain financing or variable consideration components. 

4) Allocate the transaction price to performance obligations in the contract 

If  the  contract  contains  a  single  performance  obligation,  the  entire  transaction  price  is 
allocated to the single performance obligation. Contracts that contain multiple performance 
obligations require an allocation of the transaction price to each performance obligation based 
on a relative standalone selling price basis. The Company determines standalone selling price 
based on the price at which the performance obligation is sold separately. If the standalone 
selling  price  is  not  observable  through  past  transactions,  the  Company  estimates  the 
standalone selling price taking into account available information such as market conditions 
and internally approved pricing guidelines related to the performance obligations. 

5) Recognize revenue when or as the Company satisfies a performance obligation 

The  Company  satisfies  performance  obligations  at  a  point  in  time  as  discussed  in  further 
detail  under  "Disaggregation  of  Revenue"  below.  Revenue  is  recognized  at  the  time  the 
related performance obligation is satisfied by transferring a promised service to a customer. 

Disaggregation of Revenue 

All  of  the  Company's  performance  obligations,  and  associated  revenue,  are  generally 
transferred to customers at a point in time. The Company has the following revenue streams: 

1)  Ad  tech  advertising  revenue  -  The  Company  generally  offers  these  services  under  a 
customer  contract  Cost-per-Impression  (CPM),  Cost-Per-Install  (CPI)  arrangements, 
Cost per completed video view (CPC) and/or Cost-Per-Action (CPA) arrangements with 
third-party advertisers and developers, as well as advertising aggregators, generally in 
the form of insertion orders that specify the type of arrangement (as detailed above) at 
particular  set  budget  amounts/restraints.  These  advertiser  customer  contracts  are 
generally short term in nature at less than one year as the budget amounts are typically 
spent in full within this time period. These agreements typically include the delivery of 
Ad  tech  advertising  through  partner  networks,  defined  as  publishers  /  developers,  to 
home screens of devices and agree on whose results will be relied on from a revenue  

  Page 33 

 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(c) Revenue recognition: (Continued) 

point of view.  The Company has concluded that the delivery of the Ad tech advertising is 
delivered  at  a  point  in  time  and,  as  such,  has  concluded  these  deliveries  are  a  single 
performance obligation. The Company invoices fees which are generally variable based on 
the  arrangement,  which  would  typically  include  the  number  of  impressions  delivered  at  a 
specified price per application. For impressions delivered, revenue is recognized in the month 
in which the Company delivers the application to the end consumer or the month when the 
campaign ends. 

2) Content revenue – The Company recognizes content revenue on the following forms of 
revenue: 

a)  Carriers  and  OEMs  -  The  Company  generally  offers  these  services  under  a  customer 
contract per tablet device license fee model with OEMs. Monthly or quarterly license fees 
are based on the OEM agreement with the number of devices the Kidoz Kid Mode is installed 
upon.  

b)  Rooplay  -  The  Company  generates  revenue  through  subscriptions  or  premium  sales  of 
Rooplay, (www.rooplay.com) the cloud-based EduGame system for kids to learn and play 
within its games on smartphones and tablet devices, such as Apple’s iPhone and iPad, and 
mobile  devices  utilizing  Google’s  Android  operating  system.  Users  can  download  the 
Company’s  games  through  digital  storefronts  and  decide  to  subscribe  to  the  multiple  of 
educational and fun games in the Rooplay, cloud-based EduGame system or make a premium 
per purchase of particular games. The revenue is recognized net of platform fees.  

c) Rooplay licensing - The Company licenses its branded educational games under a monthly 
cost per game agreement license fee model. Monthly license fees are based on the number of 
games licensed. 

(“in-app  purchases”)  within 

d)  Trophy  Bingo  and  Garfield  Bingo  -  The  Company  generates  revenue  through  in-
application  purchases 
its  games;  Garfield’s  Bingo 
(www.garfieldsbingo.com) and Trophy Bingo (www.trophybingo.com) on smartphones and 
tablet  devices,  such  as  Apple’s  iPhone  and  iPad,  and  mobile  devices  utilizing  Google’s 
Android operating system. Users can download the Company’s free-to-play games through 
Facebook Messenger, Android, Amazon and iOS and pay to acquire virtual currency which 
can be redeemed in the game for power plays. The initial download of the mobile game from 
the  digital  storefront  does  not  create  a  contract  under  ASC  606  because  of  the  lack  of 
commercial substance; however, the separate election by the player to make an in-application 
purchase satisfies the criterion thus creating a contract under ASC 606.  

  Page 34 

 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(c) Revenue recognition: (Continued) 

The Company has identified the following performance obligations in these contracts: 

i. 

Ongoing  game  related  services  such  as  hosting  of  game  play,  storage  of 
customer content, when and if available content updates, maintaining the virtual currency 
management  engine,  tracking  gameplay  statistics,  matchmaking  as  it  relates  to  multiple 
player gameplay, etc. 

ii. 

Obligation to the paying player to continue displaying and providing access 

to the virtual items within the game. 

Neither  of  these  obligations  are  considered  distinct  since  the  actual  mobile  game  and  the 
related ongoing services are both required to purchase and benefit from the related virtual 
items.  As  such,  the  Company’s  performance  obligations  represent  a  single  combined 
performance obligation which is to make the game and the ongoing game related services 
available to the players. The revenue is recognized net of platform fees. 

The  Company  also  has  relationships  with  certain  advertising  service  providers  for 
advertisements  within  smartphone  games  and  revenue  from  these  advertising  providers  is 
generated through impressions, click-throughs, banner ads, and offers. Offers are the type of 
advertisements where the players are rewarded with virtual currency for completing specified 
actions, such as downloading another application, watching a short video, subscribing to a 
service or completing a survey. The Company has determined the advertising buyer to be its 
customer  and  displaying  the  advertisements  within  the  mobile  games  is  identified  as  the 
single performance obligation. Revenue from advertisements and offers are recognized at the 
point-in-time the advertisements are displayed in the game or the offer has been completed 
by the user as the customer simultaneously receives and consumes the benefits provided from 
these services. 

(d)  Foreign currency: 

The consolidated financial statements are presented in United States dollars, the functional 
currency of the Company and its subsidiaries. The Company accounts for foreign currency 
transactions and translation of foreign currency financial statements under ASC 830, Foreign 
Currency Matters. Transaction amounts denominated in foreign currencies are translated at 
exchange rates prevailing at the transaction dates. Carrying values of monetary assets and 
liabilities are adjusted at each balance sheet date to reflect the exchange rate at that date. Non-
monetary assets and liabilities are translated at the exchange rate on the original transaction 
date. 

Gains and losses from restatement of foreign currency monetary and non-monetary assets 
and liabilities are included in operations. Revenues and expenses are translated at the rates of 
exchange prevailing on the dates such items are recognized in earnings. 

  Page 35 

 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(e)  Cash and Cash Equivalents: 

Cash  and  cash  equivalents  includes  cash  on  hand,  deposits  held  at  call  with  financial 
institutions and other short-term, highly liquid investments with original maturities of three 
months or less that are readily convertible to known amounts of cash, collateral accounts with 
maturities greater than 1 year  and subject to an insignificant risk of change in value.  

(f)  Accounts receivable: 

Trade  and  other  accounts  receivable  are  reported  at  face  value  less  any  provisions  for 
uncollectible accounts considered necessary. Accounts receivable includes receivables from 
online  platforms  and  trade  receivables  from  customers.  The  Company  estimates  doubtful 
accounts on an item-by-item basis and includes over-aged accounts as part of allowance for 
doubtful accounts, which are generally ones that are greater than ninety-days overdue.  Bad 
debt expense, for the year ended December 31, 2020 was $1,952 (2019 - $2,029). (Note 4) 

(g)  Equipment:  

Equipment is recorded at cost less accumulated depreciation. Depreciation is provided for 
annually on the declining balance method over the following periods: 

Equipment and computers  
Furniture and fixtures 

3 years 
5 years  

Expenditures  for  maintenance  and  repairs  are  charged  to  expenses  as  incurred.  Major 
improvements are capitalized. Gains and losses on disposition of equipment are included in 
operations as realized. 

In  accordance  with  ASU  No.  2016-02  “Leases  (Topic  842),  leasehold  improvements  are 
accounted as a prepayment of rental payments since they are deemed to be an asset of the 
lessor.  

(h)  Software Development Costs:  

The  Company  expensed  all  software  development  costs  as  incurred  for  the  year  ended 
December 31, 2020 and 2019.  As at December 31, 2020 and 2019, all capitalized software 
development costs have been fully amortized and the Company has no capitalized software 
development costs. 

Software  development  costs  incurred  in  the  research  and  development  of  new  software 
products and enhancements to existing software products for external use are expensed as 
incurred until technological feasibility has been established. After technological feasibility is 
established, any software development costs are capitalized and amortized at the greater of 
the straight-line basis over the estimated economic life of the related product or the ratio that 
current gross revenues for a product bear to the total of current and anticipated future gross 
revenues for the related product. 

  Page 36 

 
 
 
 
 
 
 
 
  
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(h)  Software Development Costs: (Continued) 

Total  software  development  costs  were  $8,880,753  as  at  December  31,  2020  (2019  - 
$7,730,851) (Note 9). 

(i)  Selling, Marketing and Advertising: 

The Company expenses the cost of advertising in the period in which the advertising space 
or  airtime  is  used.  Advertising  costs  from  continuing  operations  charged  to  selling  and 
marketing expenses in 2020 totaled $397,948 (2019 - $369,321).   

(j)  Stock-based compensation: 

The Company accounts for stock-based compensation under the provisions of Accounting 
Standard Codification (“ASC”) 718, “Compensation-Stock Compensation”.  Under the fair 
value recognition provisions, stock-based compensation expense is measured at the grant date 
for all stock-based awards to employees, directors and non-employees and is recognized as 
an expense over the requisite service period, which is generally the vesting period. The Black-
Scholes option valuation model is used to calculate fair value. 

The  fair  value  of  each  option  grant  has  been  estimated  on  the  date  of  the  grant  using  the 
Black-Scholes option-pricing model with the following weighted average assumptions: 

Expected dividend yield 
Volatility 
Risk-free interest rate 
Expected life of options 
Forfeiture rate 

(k)  Right-of-use assets: 

2020 
- 
123% 
0.32% 
5 years 
5% 

2019 
- 
- 
- 
- 
- 

The Company determines if an agreement is a lease at inception. The Company evaluates the 
lease terms to determine whether the lease will be accounted for as an operating or finance 
lease. Operating leases are included in operating lease right-of-use (“ROU”) assets, operating 
lease liabilities, current portion, and operating lease liabilities, net of current portion in the 
consolidated balance sheets. 

ROU assets represent the Company’s right to use an underlying asset for the lease term and 
lease liabilities represent our obligation to make lease payments arising from the lease. 

Operating lease ROU assets and liabilities are recognized at commencement date based on 
the present value of lease payments over the lease term. As most of the Company leases do 
not provide an implicit rate, the Company uses the incremental borrowing rate based on the 
information  available  at  commencement  date  in  determining  the  present  value  of  lease 
payments. The Company uses the implicit rate when readily determinable. The operating 

  Page 37 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(k)  Right-of-use assets: (Continued) 

lease ROU asset also includes any lease payments made and excludes lease incentives. The 
Company’s  lease  terms  may  include  options  to  extend  or  terminate  the  lease  when  it  is 
reasonably  certain  that  we  will  exercise  that  option.  Lease  expense  for  lease  payments  is 
recognized on a straight-line basis over the lease term. 

A  lease  that  transfers  substantially  all  of  the  benefits  and  risks  incidental  to  ownership  of 
property are accounted for as finance leases. At the inception of a finance lease, an asset and 
finance lease obligation is recorded at an amount equal to the lesser of the present value of 
the minimum lease payments and the property’s fair market value. Finance lease obligations 
are classified as either current or long-term based on the due dates of future minimum lease 
payments, net of interest. 

(l)  Business Combinations: 

When  the  Company  acquires  a  business,  the  purchase  consideration  is  allocated  to  the 
tangible  assets  acquired,  liabilities  assumed,  and  intangible  assets  acquired  based  on  their 
estimated respective fair values. The excess of the fair value of purchase consideration over 
the  fair  values  of  these  identifiable  assets  and  liabilities  is  recorded  as  goodwill.  Such 
valuations require the Company to make significant estimates and assumptions, especially 
with  respect  to  intangible  assets.  Significant  estimates  in  valuing  certain  intangible  assets 
include,  but  are  not  limited  to,  future  expected  cash  flows  from  acquired  users,  acquired 
technology, and trade names from a market participant perspective, useful lives and discount 
rates.  The  Company’s  estimates  of  fair  value  are  based  upon  assumptions  believed  to  be 
reasonable,  but  which  are  inherently  uncertain  and  unpredictable  and,  as  a  result,  actual 
results may differ from estimates. During the measurement period, which is one year from 
the  acquisition  date,  the  Company  may  record  adjustments  to  the  assets  acquired  and 
liabilities assumed, with the corresponding offset to goodwill. Upon the conclusion of the 
measurement  period,  any  subsequent  adjustments  are  recorded  to  non-operating  income 
(expense) in the consolidated statements of operations. 

The Company accounts for long-lived assets in accordance with the provisions of ASC 360, 
Property, Plant and Equipment and ASC 350, Intangibles-Goodwill and Others. During the 
periods presented, the only long-lived assets reported on the Company’s consolidated balance 
sheet  are  equipment,  goodwill,  intangible  assets  and  security  deposits.    These  provisions 
require that long-lived assets and certain identifiable recorded intangibles be reviewed for 
impairment whenever events or changes in circumstances indicate that the carrying amount 
of an asset may not be recoverable.  Recoverability of assets to be held and used is measured 
by a comparison of the carrying amount of an asset to future net cash flows expected to be 
generated by the asset. 

  Page 38 

 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(m) Impairment of long-lived assets and long-lived assets to be disposed of:  

If such assets are considered to be impaired, the impairment to be recognized is measured by 
the amount by which the carrying amount of the assets exceeds the fair value of the assets.  
Assets to be disposed of are reported at the lower of the carrying amount and the fair value 
less costs to sell.  

The  Company  identified  the  following  intangible  assets  in  the  acquisition  of    Kidoz  Ltd. 
(Note 3). Intangible assets are recorded at cost less accumulated amortization. Amortization 
is provided for annually on the straight-line method over the following periods: 

Ad Tech technology 
Kidoz OS technology 
Customer relationships 

(n)  Goodwill : 

Amortization period 
5 years 
3 years  
8 years 

The  Company  accounts  for  goodwill  in  accordance  with  the  provisions  of  ASC  350, 
Intangibles-Goodwill and Others. Goodwill is the excess of the purchase price over the fair 
value of identifiable assets acquired, less liabilities assumed, in a business combination. The 
Company reviews goodwill for impairment. Goodwill is not amortized but is evaluated for 
impairment at least annually or whenever events or changes in circumstances indicate that it 
is more likely than not that the carrying amount may not be recoverable.  

The goodwill impairment test is used to identify both the existence of impairment and the 
amount of impairment loss, and compares the fair value of a reporting unit with its carrying 
amount and is based on discounted future cash flows, based on market multiples applied to 
free cash flow. The determination of the fair value of our reporting units requires management 
to make significant estimates and assumptions including the selection of control premiums, 
discount rates, terminal growth rates, forecasts of revenue and expense growth rates, income 
tax  rates,  changes  in  working  capital,  depreciation,  amortization  and  capital  expenditures. 
Changes in assumptions concerning future financial results, exogenous market conditions, or 
other underlying assumptions could have a significant impact on either the fair value of the 
reporting unit or the amount of the goodwill impairment charge. If the carrying value of the 
reporting unit exceeds its fair value, an impairment loss is recognized in an amount equal to 
that excess, limited to the total amount of goodwill allocated to that reporting unit. 

During the year ended December 31, 2020, the Company deemed there was no impairment 
of the goodwill, compared to the year ended December 31, 2019, when the Company deemed 
there was impairment and recognized an impairment charge of $13,877,385. 

  Page 39 

 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(o)  Income taxes:  

The Company follows the asset and liability method of accounting for income taxes.  Under 
this method, current income taxes are recognized for the estimated income taxes payable for 
the current period.  The Company recognizes the income tax recovery from the receipt of tax 
credits  upon  receipt  of  funds. Deferred  income  taxes  are  provided  based  on  the  estimated 
future tax effects of temporary differences between financial statement carrying amounts of 
assets and liabilities and their respective tax bases, as well as the benefit of losses available 
to be carried forward to future years for tax purposes. 

Deferred tax assets and liabilities are measured using the enacted tax rates that are expected 
to apply to taxable income in the years in which those temporary differences are expected to 
be recovered and settled.  The effect on deferred tax assets and liabilities of a change in tax 
rates is recognized in operations in the period that includes the enactment date.  A valuation 
allowance is recorded for deferred tax assets when it is not more likely than not that such 
future tax assets will be realized. 

(p)  Net income (loss) per share: 

ASC 260, “Earnings Per Share”, requires presentation of basic earnings per share (“Basic 
EPS”)  and  diluted  earnings  per  share  (“Diluted  EPS”).  Basic  earnings  (loss)  per  share  is 
computed  by  dividing  earnings  (loss)  available  to  common  stockholders  by  the  weighted 
average number of common shares outstanding during the period. Diluted earnings per share 
reflects the potential dilution, using the treasury stock method, that could occur if outstanding 
options or warrants were exercised and converted into common stock. In computing diluted 
earnings per share, the treasury stock method assumes that outstanding options and warrants 
are exercised and the proceeds are used to purchase common stock at the average market 
price during the period. 

Options and warrants will have a dilutive effect under the treasury stock method only when 
the average market price of the common stock during the period exceeds the exercise price 
of  the  options  and  warrants.  In  periods  where  losses  are  reported,  the  weighted  average 
number  of  common  shares  outstanding  excludes  common  stock  equivalents  because  their 
inclusion would be anti-dilutive. A total of 5,875,750 (2019 - 3,200,750) stock options were 
excluded as at December 31, 2020. 

  Page 40 

 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(p)  Net income (loss) per share: (Continued) 

The earnings per share data for the year ended December 31, 2020 and 2019 are summarized 
as follows: 

Income (Loss) for the year  

Basic and diluted weighted average number of 
common shares outstanding 

Basic and diluted income (loss) per common 
share outstanding 

$ 

$ 

2020 
103,971  $ 

2019 
(14,654,232) 

131,124,989 

121,208,912 

0.00  $ 

(0.12) 

(q)  New accounting pronouncements and changes in accounting policies: 

In January 2017, the FASB issued ASU 2017-04, Intangibles - Goodwill and Other (Topic 
350):  Simplifying  the  Test  for  Goodwill  Impairment,  which  eliminates  Step  2  from  the 
goodwill impairment test. The annual, or interim, goodwill impairment test is performed by 
comparing the fair value of a reporting unit with its carrying amount. An impairment charge 
should be recognized for the amount by which the carrying amount exceeds the reporting 
unit’s fair value; however, the loss recognized should not exceed the total amount of goodwill 
allocated to that reporting unit. This guidance is effective for annual or any interim goodwill 
impairment tests in fiscal years beginning after December 15, 2019. The Company adopted 
ASU 2017-04 as of January 1, 2020 and ASU 2017-04 has not had a material impact on the 
consolidated financial position or results of operations. 

In August 2018, the FASB issued ASU No. 2018-13, “Fair Value Measurement: Disclosure 
Framework  (Topic  840)  -  Changes  to  the  Disclosure  Requirements  for  Fair  Value 
Measurement”, which will improve the effectiveness of disclosure requirements for recurring 
and nonrecurring Level 1, Level 2 and Level 3 instruments in the fair value measurements. 
The standard removes, modifies, and adds certain disclosure requirements, and is effective 
for fiscal years, and interim periods within those fiscal years, beginning after December 15, 
2019. The Company adopted ASU 2018-13 as of January 1, 2020 and ASU 2018-13 has not 
had  a  material  impact  on  the  consolidated  financial  position  or  results  of  operations  and 
liquidity. 

In March 2019, the FASB issued ASU No. 2019-01, Leases (Topic 842) (“ASU 2019-01”), 
Codification Improvements, which aligned the new leases guidance with existing guidance 
for fair value of the underlying asset by lessors that are not manufacturers or dealers. As a 
result, the fair value of the underlying asset at lease commencement is its cost, reflecting any 
volume or trade discounts that may apply. This standard is effective for fiscal years beginning 
after December 15, 2019. The Company adopted ASU 2019-01 as of January 1, 2020 and 
ASU 2019-01 has not had a material impact on the consolidated financial position or results 
of operations and liquidity. 

  Page 41 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(q)  New accounting pronouncements and changes in accounting policies: (Continued) 

In  December  2019,  the  FASB  issued  ASU  No.  2019-12,  “Income  Taxes  (Topic  740): 
Simplifying  the  Accounting  for  Income  Taxes”.  The  ASU  is  expected  to  reduce  cost  and 
complexity related to the accounting for income taxes by removing specific exceptions to 
general principles in Topic 740 (eliminating the need for an organization to analyze whether 
certain  exceptions  apply  in  a  given  period)  and  improving  financial  statement  preparers’ 
application of certain income tax-related guidance.  This standard is effective for fiscal years 
beginning  after  December  15,  2020,  and  interim  periods  within  those  fiscal  years.  Early 
adoption of this standard is permitted. The Company does not expect the adoption of this 
guidance  will  have  a  material  impact  on  the  Company’s  financial  position,  results  of 
operations and liquidity. 

There have been no other recent accounting standards, or changes in accounting standards, 
during the year ended December 31, 2020, that are of material significance, or have potential 
material significance, to us. 

(r)  Financial instruments and fair value measurements: 

(i)  Fair values: 

Fair  value  is  the  exchange  price  that  would  be  received  for  an  asset  or  paid  to  transfer  a 
liability (an exit price) in the principal or most advantageous market for the asset or liability 
in an orderly transaction between market participants on measurement date. The Company 
classifies assets and liabilities recorded at fair value under the fair value hierarchy based upon 
the observability of inputs used in valuation techniques. Observable inputs (highest level) 
reflect market data obtained from independent sources, while unobservable inputs (lowest 
level)  reflect  internally  developed  market  assumptions.  The  fair  value  measurements  are 
classified under the following hierarchy: 

Level 1—Observable inputs that reflect quoted market prices (unadjusted) for identical assets 
and liabilities in active markets; 

Level  2—Observable  inputs,  other  than  quoted  market  prices,  that  are  either  directly  or 
indirectly observable in the marketplace for identical or similar assets and liabilities, quoted 
prices in markets that are not active, or other inputs that are observable or can be corroborated 
by observable market data for substantially the full term of the assets and liabilities; and 

Level  3—Unobservable  inputs  that  are  supported  by  little  or  no  market  activity  that  are 
significant to the fair value of assets or liabilities. 

When available, we use quoted market prices to determine fair value, and we classify such 
measurements within Level 1.  In some cases where market prices are not available, we make  

  Page 42 

 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

2.  Summary of significant accounting policies (Continued): 

(r)  Financial instruments and fair value measurements: (Continued) 

use of observable market based inputs to calculate fair value, in which case the measurements 
are classified within Level 2.  If quoted or observable market prices are not available, fair  

value  is  based  upon  valuations  in  which  one  or  more  significant  inputs  are  unobservable, 
including  internally  developed  models  that  use,  where  possible,  current  market-based 
parameters such as interest rates, yield curves and currency rates.  These measurements are 
classified within Level 3. 

Fair value measurements are classified according to the lowest level input or value-driver that 
is significant to the valuation.  A measurement may therefore be classified within Level 3 
even though there may be significant inputs that are readily observable. 

Fair value measurement includes the consideration of nonperformance risk.  Nonperformance 
risk refers to the risk that an obligation (either by a counterparty) will not be fulfilled.  For 
financial assets traded in an active market (Level 1 and certain Level 2), the nonperformance 
risk is included in the market price.  For certain other financial assets and liabilities (certain 
Level 2 and Level 3), our fair value calculations have been adjusted accordingly. 

The  fair  value  of  accounts  receivable,  accounts  payable,  accrued  liabilities,  and  accounts 
payable and accrued liabilities - related party approximate their financial statement carrying 
amounts  due  to  the  short-term  maturities  of  these  instruments  and  are  therefore carried  at 
historical cost basis.  The government CEBA loan is classified as a financial liability and its 
fair value was determined using the effective interest rate method, and is carried at amortized 
cost. 

Fair values determined by Level 3 inputs are unobservable data points for the asset or liability, 
and  included  situations  where  there  is  little,  if  any,  market  activity  for  the  asset.  The 
Company’s cash and long-term cash equivalents were measured using Level 1 inputs. Stock-
based compensation was measured using Level 2 inputs. Goodwill impairment was measured 
using Level 3 inputs. 

(ii) Foreign currency risk: 

The Company operates internationally, which gives rise to the risk that cash flows may be 
adversely impacted by exchange rate fluctuations.  The Company has not entered into any 
forward exchange contracts or other derivative instrument to hedge against foreign exchange 
risk. 

3.   Acquisition of Kidoz Ltd.: 

During  the  year  ended  December  31,  2019,  the  Company  issued  52,450,286  shares  for  total 
consideration  of  $20,603,655  in  the  acquisition  of  all  the  issued  and  outstanding  ordinary  and 
preferred shares in the capital stock of Kidoz Ltd., a company incorporated under the laws of the State 
of Israel. Kidoz Ltd. is a global kids’ content distribution and monetization marketplace.  

  Page 43 

 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

3.   Acquisition of Kidoz Ltd.: (Continued) 

The  Company  paid  a  commission  of  $130,000  and  incurred  transaction  costs  of  $60,228.  The 
acquisition closed with the effective date of acquisition being February 28, 2019. 

The acquisition enables the global reach of Kidoz Ltd.’s content network to be combined with the 
Company’s Rooplay subscription over-the-top (“OTT”) platform.  

This  acquisition  is  accounted  for  as  a  business  combination.  On  acquisition  of  Kidoz  Ltd.,  the 
Company allocated the purchase price to the fair value of the net assets acquired.  

The Company has estimated the following assets and liabilities were acquired with the acquisition of 
Kidoz Ltd.  

Cash 
Accounts receivable 
Prepaid expenses 
Equipment 
Accounts payable and accrued liabilities 
Short-term loan 
Deferred tax liability 
Intangible assets 
Goodwill  

$ 

$ 

183,264 
1,417,546 
35,179 
14,873 
(466,219) 
(278,063) 
(752,205) 
3,270,456 
17,178,824 

20,603,655 

The  Company  had  a  short-term  loan  from  the  Bank  Leumi.  The  loan  was  secured  against  the 
receivables of the Company. The loan had an interest rate of 6.5%. During the year ended December 
31, 2019, the loan was repaid in full. 

4.   Accounts Receivable: 

The accounts receivable as at December 31, 2020, is summarized as follows:  

Accounts receivable 

Provision for doubtful accounts 

Net accounts receivable  

2020 
3,989,200 

(55,660) 

3,933,540 

$ 

$ 

2019 
2,446,486 

(53,708) 

2,392,778 

$ 

$ 

The Company had bank accounts with the National Bank of Anguilla. During the year ended 
December 31, 2016, the National Bank of Anguilla filed for chapter 11 protection. The Company 
expensed the balance on account of $27,666 in fiscal 2016 as a doubtful debt. The Company has 
a doubtful debt provision of $27,994 for existing accounts receivable.  

  Page 44 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

5.   Prepaid expenses 

The  Company  has  other  prepaid  expenses  of  $89,970  (2019  -  $109,914)  including  leasehold 
improvements of $23,831 (2019 - $32,484), which is recognized as prepaid rent  for the year 
ended December 31, 2020.  

6.   Equipment: 

2020 

Equipment and computers 
Furniture and fixtures 

2019 

Equipment and computers 
Furniture and fixtures 

Cost 

146,545 
14,787 
161,332 

Cost 

143,333 
14,787 
158,120 

$ 

$ 

$ 

$ 

Accumulated 
depreciation 

130,798 
8,695 
139,493 

Accumulated 
depreciation 

123,123 
7,815 
130,938 

$ 

$ 

$ 

$ 

Net book 
Value 

15,747 
6,092 
21,839 

Net book 
Value 

20,210 
6,972 
27,182 

$ 

$ 

$ 

$ 

Depreciation expense was $8,555 (2019 - $10,460) for the year ended December 31, 2020. 

7.   Intangible assets: 

2020 

Ad Tech technology 
Kidoz OS technology 
Customer relationship 

2019 

Ad Tech technology 
Kidoz OS technology 
Customer relationship 

Cost 

1,877,415 
31,006 
1,362,035 
3,270,456 

Cost 

1,877,415 
31,006 
1,362,035 
3,270,456 

$ 

$ 

$ 

$ 

Accumulated 
amortization 

688,386 
18,948 
312,133 
1,019,467 

Accumulated 
amortization 

312,902 
8,613 
141,879 
463,394 

$ 

$ 

$ 

$ 

Net book 
Value 

1,189,029 
12,058 
1,049,902 
2,250,989 

Net book 
Value 

1,564,513 
22,393 
1,220,156 
2,807,062 

$ 

$ 

$ 

$ 

Amortization expense was $556,073 (2019 - $463,394) for the year ended December 31, 2020. 

  Page 45 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

8.   Goodwill: 

The changes in the carrying amount of goodwill for year ended December 31, 2020 
and 2019 were as follows: 

Goodwill, balance at beginning of year  

$ 

Acquisition of Kidoz Ltd. (Note 3) 
Impairment of goodwill 

2020 
3,301,439 

$ 

- 
- 

2019 
- 

17,178,824 
(13,877,385) 

Goodwill, balance at end of year  

$ 

3,301,439 

$ 

3,301,439 

The  Company’s  annual  goodwill  impairment  analysis  performed  during  the  fourth  quarter  of 
fiscal 2020 and 2019 included a quantitative analysis of the Kidoz Ltd. reporting unit (consisting 
of  intangible  assets  (Note  7)  and  goodwill).  The  reporting  unit  has  a  carrying  amount  of 
$5,552,428 (2019 - $6,108,501) as at December 31, 2020. The Company performed a discounted 
cash  flow  analysis  for  Kidoz  Ltd.  These  discounted  cash  flow  models  included  management 
assumptions  for  expected  sales  growth,  margin  expansion,  operational  leverage,  capital 
expenditures, and overall operational forecasts. The Company classified these significant inputs 
and assumptions as Level 3 fair value measurements.  For fiscal 2019, these analyses led to the 
conclusion that the fair value of these reporting units was less than their carrying values by an 
amount that exceeded the carrying value of goodwill. Accordingly, for the year ended December 
31, 2019, the full carrying value of the goodwill was impaired by $13,877,385. Based on the 
annual impairment test described above there was no additional impairment determined for fiscal 
2020.  

9.   Content and software development costs:  

Since  the  year  ended  December  31,  2014,  the  Company  has  been  developing  software 
technology  and  content  for  our  websites.  This  software  technology  and  content  includes  the 
development of Trophy Bingo, a social bingo game, the license and development of Garfield 
Bingo, a social bingo game, the development of the Rooplay platform and the development of 
the Rooplay Originals games and the continued development of the KIDOZ Safe Ad Network, 
the KIDOZ Kid-Mode Operating System, and the KIDOZ publisher SDK.  

During  the  year  ended  December  31,  2020  and  2019,  the  Company  has  expensed  the 
development costs of all products as incurred and has expensed the following development costs.  

Opening total content and software development costs 

$ 

Content and software development during the year 
Closing total Content and software development costs 

$ 

2020 
7,730,851 

1,149,902 
8,880,753 

2019 
6,716,810 

1,014,041 
7,730,851 

$ 

$ 

  Page 46 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

10.  Government CEBA loan: 

During  the  year  ended  December  31,  2020,  the  Company  was  granted  a  loan  of  $47,089 
(CAD$60,000) under the Canada Emergency Business Account (CEBA) loan program for small 
businesses. The CEBA loan program is one of the many incentives the Canadian Government 
put in place in response to COVID-19. The loan is interest free and a quarter of the loan $11,772 
(CAD$20,000) is eligible for complete forgiveness if $35,317 (CAD$40,000) is fully repaid on 
or before December 31, 2022. If the loan cannot be repaid by December 31, 2022, it can be 
converted into a 3-year term loan charging an interest rate of 5%. 

11.  Stockholders’ Equity: 

The  holders  of  common  stock  are  entitled  to  one  vote  for  each  share  held.    There  are  no 
restrictions that limit the Company’s ability to pay dividends on its common stock.  The Company 
has not declared any dividends since incorporation.  The Company’s common stock has no par 
value per common stock and there is only one class of common shares. The Company has an 
unlimited number of common shares authorized for issue.  

(a)  Common stock issuances: 

Fiscal 2020 

There were no common stock issuances for the year ended December 31, 2020.  

Fiscal 2019 
In March 2019, the Company closed a TSX Venture Exchange approved private placement 
financing totaling $2,000,000. The private placement consisted of 5,000,000 common shares 
priced at $0.40 per share. Pursuant to the private placement the Company paid a commission 
of $200,000 and incurred share issuance expenses of $36,800.  

In March 2019, the Company issued 52,450,286 shares for total consideration of $20,603,655 
in the acquisition of all the issued and outstanding ordinary and preferred shares in the capital 
stock of Kidoz Ltd., a company incorporated under the laws of the State of Israel. (Note 3) 

(b)  Stock option plans:  

2015 stock option plan 
In the year ended December 31, 2015, the shareholders approved the 2015 stock option plan 
and  the  1999,  2001  and  the  2005  plans  were  discontinued.  The  2015  stock  option  plan  is 
intended  to  provide  incentive  to  employees,  directors,  advisors  and  consultants  of  the 
Company to encourage proprietary interest in the Company, to encourage such employees to 
remain in the employ of the Company or such directors, advisors and consultants to remain 
in  the  service  of  the  Company,  and  to  attract  new  employees,  directors,  advisors  and 
consultants with outstanding qualifications. The maximum number of shares issuable under 
the  Plan  shall  not  exceed  10%  of  the  number  of  Shares  of  the  Company  issued  and 
outstanding as of each Award Date unless shareholder approval is obtained in advance.  

  Page 47 

 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

11. Stockholders’ Equity: (Continued) 

(b)  Stock option plans: (Continued) 

The Board of Directors determines the terms of the options granted, including the number of 
options granted, the exercise price and their vesting schedule. The maximum term possible is 
10 years. Under the 2015 plan we have reserved 10% of the number of Shares of the Company 
issued and outstanding as of each Award Date. During the year ended December 31, 2020, 
the Rolling Stock Option plan was amended by inclusion of an Israeli Taxpayers Appendix. 

During  the  year  ended  December  31,  2020,  the  Company  granted  to  employees  and 
consultants 2,745,000 options with an exercise price of CAD$0.45 ($0.33) expiring on June 
30, 2025, of which 60,000 options were fully vested, 2,595,000 options were issued where 
2.08% vests per month commencing June 30, 2021, and 90,000 options were issued where 
2% vests per month commencing on grant date. 1,250,000 of these options were granted to 
directors and officers of the Company.  

No options were granted during the year ended December 31, 2019.  

Subsequent to the year ended December 31, 2020, a further 1,040,000 options were awarded 
where 10% vests on grant date, 15% one year following and 2% per month thereafter, with 
an exercise price of CAD$0.50 ($0.39) and 35,000 options were awarded which were fully 
vested with an exercise price of CAD$0.50 ($0.39).  

A summary of stock option activity for the stock option plans for the years ended December 
31, 2020 and 2019 are as follows: 

Outstanding December 31, 2018 

Granted  
Exercised 
Cancelled 
Outstanding December 31, 2019 

Granted  
Exercised 
Cancelled 
Outstanding December 31, 2019 

Number of 
options 
3,575,000 

- 
- 
(374,250) 
3,200,750 

2,745,000 
- 
(70,000) 
5,875,750 

$ 

$ 

$ 

Weighted average 
exercise price 
0.45 

- 
- 
(0.41) 
0.45 

0.33 
- 
(0.42) 
0.39 

The  aggregate  intrinsic value  for  options  as  of  December  31,  2020  was  $137,250  (2019  - 
$nil). 

  Page 48 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

11. Stockholders’ Equity: (Continued) 

(b)  Stock option plans: (Continued) 

The following table summarizes information concerning outstanding and exercisable stock 
options at December 31, 2020: 

Range of exercise  
prices per option 
$     0.33 
0.40 
0.42 
0.42 
0.50 

Number 
outstanding 
2,745,000 
620,000 
522,750 
713,000 
1,275,000 
5,875,750 

Number 
exercisable 
78,000 
620,000 
475,250 
713,000 
1,275,000 
3,161,250 

Expiry date 
June 30, 2025 
December 20, 2021 
November 8, 2022 
June 4, 2023 
June 4, 2023 

The  Company  recorded  stock-based  compensation  of  $158,883  on  the  2,935,000  options 
granted and vested (2019 – $15,890 on the 2,130,000 options granted and vested) and as per 
the Black-Scholes option-pricing model, with a weighted average fair value per option grant 
of $0.27 (2019 - $0.29). 

12. Fair value measurement: 

The  following  table  sets  forth  the  fair  value  of  the  Company’s  financial  assets  and 
liabilities measured at fair value on a recurring basis based on the three-tier fair value 
hierarchy. 

Level 1 

Level 2 

Level 3 

Total 

As at December 31, 2020 
Assets 
Cash 
Long term cash equivalent 
Total  assets  measured  and  recorded  at 
fair value 

$1,226,045 
31,392 

$1,257,437 

$- 
- 

$- 

$- 
- 

$- 

$1,226,045 
31,392 

$1,257,437 

Level 1  Level 2 

Level 3 

Total 

As at December 31, 2019 
Assets 
Cash 
Long term cash equivalent 
Total  assets  measured  and  recorded  at 
fair value 

$967,212 
38,412 

$1,005,624 

13. Commitments: 

$- 
- 

$- 

$- 
- 

$- 

$967,212 
38,412 

$1,005,624 

The  Company  leases  office  facilities  in  Vancouver,  British  Columbia,  Canada,  The  Valley, 
Anguilla,  British  West  Indies  and  Netanya,  Israel.  These  office  facilities  are  leased  under 
operating lease agreements.  

  Page 49 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

13. Commitments: (Continued) 

During the year ended December 31, 2019, the Company signed a five-year lease for a facility 
in  Vancouver,  Canada,  commencing  April  1,  2019  and  ending  March  2024.  This  facility 
comprises approximately 1,459 square feet.  The Company accounts for the lease in accordance 
with ASU 2016-02 (Topic 842) and recognizes a right-of-use asset and operating lease liability. 

The Netanya, Israel operating lease expired on July 14, 2017 but unless 3 months’ notice is given 
it  automatically  renews  for  a  future  12  months  until  notice  is  given.  During  the  year  ended 
December  31,  2020,  the  lease  was  extended  for  a  further  12  months.  This  facility  comprises 
approximately 190 square metres. The Company has accounted for this lease as a short-term 
lease. 
The Anguillan operating lease expired on April 1, 2011 but unless 3 months’ notice is given it 
automatically renews for a further 3 months. The Company accounts for the lease in accordance 
with ASU 2016-02 (Topic 842) and recognizes a right-of-use asset and operating lease liability. 

Minimum lease payments under these leases are approximately as follows: 

2021 
2022 
2023 
2024 

$ 

73,327 
48,687 
49,832 
12,530 

The Company paid rent expense totaling $119,055 for the year ended December 31, 2020 (2019 
- $93,371). 

The Company has a management consulting agreement with T.M. Williams (ROW), Inc., an 
Anguilla incorporated company, and Mr. T. M. Williams. During the year ended December 31, 
2014, the Company amended a previous agreement with Mr. T. M. Williams to provide for a 
consultancy payment of 2.5% of the monthly social bingo business with a minimum of $11,000 
and a maximum of $25,000 per month. 

During the year ended December 31, 2014, the Company entered into an agreement with Jayska 
Consulting  Ltd.  and  Mr.  J.  M.  Williams, Co-Chief  Executive  Officer  of the  Company  for  the 
provision of services of Mr. J. M. Williams as Chief Executive Officer of the Company. The 
Consulting agreement provides for a consultancy payment of GBP£5,000 per month. In addition, 
during the year ended December 31, 2014, the Company entered into an agreement with LVA 
Media Inc. and Mr. J. M. Williams, for the provision of services of Mr. J. M. Williams as Chief 
Executive  Officer  of  the  Company.  The  Consulting  agreement  provides  for  a  consultancy 
payment of 2.5% of the monthly social bingo business with a minimum of $7,500 and a maximum 
of $25,000 per month. 

As at December 31, 2020, the Company had a number of renewable license commitments with 
large  brands,  including,  Garfield,  Moomins,  Mr.  Men  and  Little  Miss,  Mr.  Bean,  and  Peter 
Rabbit. These agreements have commitments to pay royalties on the revenue from the licenses  

  Page 50 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

13. Commitments: (Continued) 

subject to the minimum guarantee payments. As at December 31, 2020, there were no further 
minimum guarantee payments commitments. 

The Company expensed the minimum guarantee payments over the life of the agreement and 
recognized license expense of $46,841 (2019 - $56,564) for the year ended December 31, 2020. 

14.  Income taxes: 

Kidoz Inc. is domiciled in the tax-free jurisdiction of Anguilla, British West Indies. However 
certain of the Company’s subsidiaries incur income taxation. 

The tax effects of temporary differences that give rise to significant portions of the deferred tax 
assets and deferred tax liabilities at December 31, 2020 and 2019, are presented below: 

Computed “expected” tax benefit (expense)  
Change in statutory, foreign tax, foreign 
exchange rates and other 
Permanent differences 
Change in valuation allowance 
Income tax recovery 

$ 

$ 

2020 
(10,192) 

206,078 
(180,123) 
39,480 
55,243 

$ 

$ 

2019 
3,255,948 

1,620,641 
(3,382,662) 
(643,647) 
850,280 

The tax effects of temporary differences that give rise to significant portions of the deferred tax 
assets and deferred tax liabilities at December 31, 2020 and 2019 are presented below: 

Deferred tax assets: 
   Net operating loss carry forwards 

   Valuation Allowance  

2020 

330,249 

(330,249) 
-   

$ 

$ 

$ 

$ 

2019 

369,729 

(369,729) 
-   

The valuation allowance for deferred tax assets as of December 31, 2020 and 2019, was $330,249 
and $369,729, respectively.  The net change in the total valuation allowance was a decrease of 
($39,480) for the year ended December 31, 2020 (2019 – an increase of $93,883).  

As at December 31, 2020, the Company’s had $2,915,457 of non-capital losses expiring through 
December 31, 2040. 

In  assessing  the  realizability  of  deferred  tax  assets,  management  considers  whether  it  is  more 
likely than not that some portion or all of the deferred tax assets will not be realized. The ultimate 
realization of deferred tax assets is dependent upon the generation of future taxable income during 
the periods in which those differences become deductible. 

Management considers the scheduled reversal of deferred tax liabilities, projected future taxable 
income, and tax planning strategies in assessing the realizability of deferred tax assets.  

  Page 51 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

14.  Income taxes: (Continued) 

During the year ended December 31, 2020, Shoal Media (Canada) Inc., a subsidiary of Kidoz 
Inc.,  received  the  British  Columbia  Interactive  Digital  Media  Tax  Credit  of  CAD$73,828 
($55,243) (2019 - CAD$130,145 ($98,075)) from the British Columbia Provincial Government.  

The Company recognized this tax credit as a recovery of income tax expense on the statement of 
operations upon receipt of funds.  

15.  Right-of-use assets: 

There  is  no  discount  rate  implicit  in  the  Anguilla  office  operating  lease  agreement,  so  the 
Company estimated a 5% discount rate for the incremental borrowing rate for the lease as of the 
adoption date, January 1, 2019. There is no discount rate implicit in the license agreement, so 
the Company estimated a 12% discount rate for the incremental borrowing rate for the licenses 
as of the adoption date, January 1, 2019. 

Effective April 1, 2019, we recognized lease assets and liabilities of $125,474, in relation to the 
Vancouver office. We estimated a discount rate of 4.12%. 

We elected the package of practical expedients permitted under the transition guidance within 
Topic  842,  which  allowed  us  to  carry  forward  prior  conclusions  about  lease  identification, 
classification and initial direct costs for leases entered into prior to adoption of Topic 842.  

Additionally, we elected to not separate lease and non-lease components for all of our leases. 
For leases with a term of 12 months or less, our current offices, we elected the short-term lease 
exemption,  which  allowed  us  to  not  recognize  right-of-use  assets  or  lease  liabilities  for 
qualifying leases existing at transition and new leases we may enter into in the future, as there is 
significant uncertainty on whether the leases will be renewed. 

The right-of-use assets as at December 31, 2020, is summarized as follows: 

Opening balance for the year 
Initial recognition of operating lease right-of-use assets 
Capitalization of operating lease right-of-use assets  
Capitalization of additional license leases 
Amortization of operating lease right-of use assets 
Closing balance for the year 

$ 

$ 

2020 

134,914 
- 
- 
25,472 
(54,071) 
106,315 

$ 

$ 

2019 

- 
76,557 
125,474 
5,299 
(72,416) 
134,914 

  Page 52 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

15.  Right-of-use assets: (Continued) 

The operating lease as at December 31, 2020, is summarized as follows: 

As at December 31, 2020 

2021 
2022 
2023 
2024 
Total lease payments 
Less: Interest 
Present value of lease 
liabilities 

$ 

$ 

$ 

Amounts recognized on the balance sheet 
Current lease liabilities 
Long-term lease liabilities 
Total lease payments 

$ 

$ 

Office lease 
32,771 
33,916 
35,061 
8,087 
110,555 
(5,917) 

Operating lease 
Brand licenses 
- 
- 
- 
- 
- 
- 

$ 

$ 

103,918 

$ 

30,083 
73,835 
103,918 

$ 

$ 

- 

- 
- 
- 

Opening balance for the year 
Initial recognition of operating lease liabilities 
Operating lease liability incurred during the year 
Payments on operating lease liabilities 
Closing balance for the year 
Less:  current portion 
Operating lease liabilities – non-current portion as at end of year  $ 

$ 

$ 

$ 

$ 

$ 

$ 

Total 
32,771 
33,916 
35,061 
8,087 
110,555 
(5,917) 

103,918 

30,083 
73,835 
103,918 

2020 

2019 

127,615  $ 

- 
- 
(23,697) 
103,918 
(30,083) 

73,835  $ 

- 
81,856 
125,474 
(79,715) 
127,615 
(25,715) 
101,900 

As of December 31, 2020, the ROU assets of $106,315 are included in non-current assets on the 
balance sheet, and lease liabilities of $103,918 are included in current liabilities and non-current 
liabilities on the balance sheet. 

16. Related party transactions: 

As at and for the year ended December 31, 2020, the Company has the following related party 
transactions: 
The  Company  has  a  liability  of  $10,968  (2019  -  $33,000)  to  a  company  owned  by  a  current 
director  and  officer  of  the  Company  for  payment  of  consulting  fees  of  $112,200  (2019  - 
$142,000) by the current director and officer of the Company. 

The Company has a liability of $nil (2019 - $9) to a current director and officer of the Company 
for expenses incurred. 

The  Company  has  a  liability  of  $nil  (2019  -  $267)  to  a  current  director  and  officer  of  the 
Company for expenses incurred. 

  Page 53 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

16. Related party transactions: (Continued) 

The  Company  has  a  liability  of  $6,098  (2019  -  $19,779)  to  a  company  owned  by  a  current 
director and officer of the Company for payment of consulting fees of $45,371 (2019 - $76,729) 
by the current director and officer of the Company. 

The  Company  has  a  liability  of  $7,500  (2019  -  $22,500)  to  a  company  owned  by  a  current 
director and officer of the Company for payment of consulting fees of $95,696 (2019 - $100,000) 
by the current director and officer of the Company. 

The Company has a liability of $12,519 (2019 - $30,974) to a current director and officer of the 
Company for payroll and bonuses. 

The Company has a liability of $1,500 (2019 - $5,500), to independent directors of the Company 
for payment of director’s fees. During the year ended December 31, 2020, the Company paid 
$8,248 (2019 - $9,500) to the independent directors in director fees.  

The Company has a liability of $12,187 (2019 - $91), to an officer of the Company for payment 
of consulting fees and expenses incurred of $131,231 (2019 - $148,434) by the officer of the 
Company.  

The Company has a liability of $nil (2019 - $nil), to an officer of the Company for payment of 
consulting  fees  and  expenses  incurred  of  $110,524  (2019  -  $103,465)  by  the  officer  of  the 
Company. 

During the year ended December 31, 2020, the Company granted 1,250,000 (2019 - nil) options 
with an exercise price of CAD$0.50 ($0.39) per share, to related parties.  

The Company expensed $61,701 (2019 - $479) in stock-based compensation for these options 
granted to related parties. 

The related party transactions are in the normal course of operations and were measured at the 
exchange amount, which is the amount of consideration established and agreed to by the related 
parties. 

17. Segmented information: 

The  Company  operates  in  reportable  business  segments,  the  sale  of  Ad  tech  advertising  and 
content revenue, including the sale of in-app purchases on Trophy Bingo and Garfield’s Bingo; 
the premium purchase for Rooplay Originals and recurring subscription revenues from Rooplay 
and Kidoz OS and the sale of licenses of Kidoz OS.  

Operating segments are identified as components of an enterprise about which separate discrete 
financial  information  is  available  for  evaluation  by  the  chief  operating  decision  maker,  or 
decision-making  group,  in  making  decisions  on  how  to  allocate  resources  and  assess 
performance. The Company’s chief operating decision maker is the Co-chief executive officers. 
The  Company  and  the  chief  decision  maker  view  the  Company’s  operations  and  manage  its 
business as two operating segments, namely Ad tech and content revenue. 

  Page 54 

 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

17. Segmented information: (Continued) 

The Company had the following revenue by geographical region. 

Ad tech advertising revenue 
Western Europe 
North America 
Other 

Total ad tech advertising revenue 

Content revenue 
Western Europe 
Central, Eastern and Southern Europe 
North America 
Other 

Total content revenue  

Total revenue  
Western Europe 
Central, Eastern and Southern Europe 
North America 
Other 
Total revenue 

Equipment  

2020 

2019 

$ 

$ 

$ 

$ 

$ 

$ 

1,911,627 
4,702,565 
133,872 

6,748,064 

100,625 
38,741 
182,676 
77,923 

399,965 

2,012,252 
38,741 
4,885,241 
211,795 
7,148,029 

$ 

$ 

$ 

$ 

$ 

$ 

1,007,357 
2,752,955 
68,602 

3,828,914 

104,741 
175,387 
326,598 
81,739 

688,465 

1,112,098 
175,387 
3,079,553 
150,341 
4,517,379 

The Company’s equipment is located as follows: 
Net Book Value 

2020 

2019 

Anguilla 
Canada 
Israel 
United Kingdom 
Total equipment 

18. General and administrative: 

  General and administrative expenses were as follows: 

Professional fees 
Rental 
Other general and administrative expenses 
Total general and administrative expenses 

$ 

$ 

$ 

$ 

164 
7,482 
12,870 
1,323 
21,839 

2020 

183,475 
119,055 
226,178 
528,708 

$ 

$ 

$ 

$ 

245 
11,061 
13,892 
1,984 
27,182 

2019 

209,857 
93,371 
223,686 
526,914 

  Page 55 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KIDOZ INC. and subsidiaries 
(Expressed in United States Dollars) 

Notes to Consolidated Financial Statements 

Years ended December 31, 2020 and 2019 

19. Concentrations:  

  Major customers 

During the year ended December 31, 2020, and 2019, the Company sold Ad tech revenue; sold 
subscriptions on its site Rooplay; sold in-app purchases on its social bingo sites, Trophy Bingo 
and  Garfield’s  Bingo  and  premium  purchases  of  Rooplay  Originals.  During  the  year  ended 
December  31,  2020,  the  Company  had  revenues  of  $2,661,595  and  $1,551,661  from  two 
customers (December 31, 2019 - one customer for $2,847,897) which was more than 10% of the 
total revenue. The Company is reliant on the Google App, iOS App and Amazon App Stores to 
provide a content platform for Rooplay, Trophy Bingo and Garfield’s Bingo to be played thereon 
and certain advertising agencies for the Ad tech revenue.  

20. Concentrations of credit risk: 

Financial  instruments  that  potentially  subject  the  Company  to  concentrations  of  credit  risk 
consist  primarily  of  cash  and  accounts  receivable.    The  Company  places  its  cash  and  cash 
equivalents with high quality financial institutions and limits the amount of credit exposure with 
any one institution.  

The Company currently maintains a substantial portion of its day-to-day operating cash and long-
term cash equivalents balances at financial institutions.  At December 31, 2020, the Company 
had total cash of $1,257,437 (2019 - $1,005,624) at financial institutions, where $970,453 (2019 
- $661,741) is in excess of federally insured limits.   

The Company has concentrations of credit risk with respect to accounts receivable, the majority 
of its accounts receivable are concentrated geographically in the United States amongst a small 
number of customers. 

As of December 31, 2020, the Company had two customers, totaling $1,618,244 and $807,346 
respectively  who  accounted  for  greater  than  10%  of  the  total  accounts  receivable.  As  of 
December 31, 2019, the Company had one customer, totaling $1,430,646 who accounted for 
greater than 10% of the total accounts receivable. 

The Company controls credit risk through monitoring procedures and receiving prepayments of 
cash  for  services  rendered.    The  Company  performs  credit  evaluations  of  its  customers  but 
generally does not require collateral to secure accounts receivable. 

  Page 56 

 
 
 
 
 
 
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON 
ACCOUNTING AND FINANCIAL DISCLOSURE.  

On February 4, 2010, we engaged Davidson & Company LLP, as its independent registered public 
accounting firm, to audit our financial statements. The decision to engage Davidson & Company 
LLP was approved by our Board of Directors at a Board meeting called for such purpose.  

There  have  not  been  any  changes  in  or  disagreements  with  accountants  for  the  years  ended 
December 31, 2020 and 2019.  

ITEM 9A.  CONTROLS AND PROCEDURES 

(a) 

Management’s responsibility 

Our  management  acknowledges  its  responsibility  for  establishing  and  maintaining  adequate 
internal control over financial reporting of the Company. 

(b) 

Evaluation of disclosure controls and procedures. 

Our  management,  including  the  Executive  Chairman,  Chief  Executive  Officers  and  the  Chief 
Financial Officer, evaluated the disclosure controls and procedures of the Company within 90 days 
prior to the date of this report, and found them to be operating efficiently and effectively to ensure 
that information required to be disclosed by us under the general rules and regulations promulgated 
under  the  Securities  Exchange  Act  of  1934,  is  recorded,  processed,  summarized  and  reported, 
within the time periods specified by rules and regulations of the SEC.  

These  disclosure  controls  and  procedures  include,  without  limitation,  controls  and  procedures 
designed  to  ensure  that  information  required  to  be  disclosed  by  us  is  accumulated  and 
communicated  to  our  management,  including  our  principal  executive  officers  and  principal 
financial officer as appropriate to allow timely decisions regarding required disclosure. However, 
our management recognizes that any controls and procedures, no matter how well designed and 
operated, can provide only reasonable assurance of achieving the desired control objectives, and 
our  management  necessarily  is  required  to  apply  its  judgment  in  evaluating  the  cost-benefit 
relationship of possible controls and procedures. 

Our  management  is  responsible  for  establishing  and  maintaining  adequate  internal  control  over 
financial reporting. Our internal control system was designed to provide reasonable assurance to 
the Company’s management and board of directors regarding the preparation and fair presentation 
of published financial statements. All internal control systems, no matter how well designed, have 
inherent limitations. Therefore, even those systems determined to be effective can provide only 
reasonable assurance with respect to financial statement preparation and presentation. Because of 
its  inherent  limitations,  internal  control  over  financial  reporting  may  not  prevent  or  detect 
misstatements. Projections of any evaluation of effectiveness to future periods are subject to the 
risk that controls may become inadequate because of changes in conditions, or that the degree of 
compliance with the policies or procedures may deteriorate. 

Our  management  evaluated  of  the  effectiveness  of  the  Company’s  design  and  operation  of  its 
disclosure  controls  and  procedures  as  defined  in  Exchange  Act  Rule  13a-15(f),  based  on  the 
framework set forth in the Internal Control—Integrated Framework (1992) issued by the by the 
Committee of Sponsoring Organizations of the Treadway Commission (“COSO”). Based on our 
evaluation, we believe that, as of December 31, 2020, the Company’s internal control over financial 
reporting is effective under the COSO framework. 

  Page 57 

 
 
 
 
(c) 

Changes in internal controls. 

There were no significant changes in our internal controls or other factors that could significantly 
affect our internal controls during the year ended December 31, 2020, and to the date of filing this 
annual report. 

ITEM 9B - OTHER INFORMATION 

None 

  Page 58 

 
 
 
PART III 

ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS, AND CORPORATE 
GOVERNANCE 
DIRECTORS AND EXECUTIVE OFFICERS 
Our directors and executive officers as at December 31, 2020, are as follows:   

Age  Position 

Name 
T. M. Williams   80 
45 
J. M. Williams 
50 
E. Ben Tora 
56 
F. Curtis 
59 
C. Kalborg 
M. David 
55 
H. W. Bromley   50 
X* - Chairman of Committee 

Executive Chairman 
Co- Chief Executive Officer 
Co- Chief Executive Officer 
Non-Executive Director 
Non-Executive Director 
Non-Executive Director 
Chief Financial Officer 

Audit 
Committee 

Governance 
Committee 

Compensation 
Committee 

X 

X* 
X 

X 
X* 
X 

X 
X 
X* 

T. M. Williams served as President, Chief Executive Officer and Chairman from August 20, 2001 
until June 16, 2011.  Since June 16, 2011, Mr. Williams has served as the Executive Chairman.  
Since  1984,  Mr.  Williams  has  served  as  a  principal  of  T.M.  Williams  (ROW),  Inc.,  a  private 
consulting firm, and from 1993 until 2008, was Adjunct Professor, Sauder School of Business at 
the University of British Columbia.  From 1988 to 1991, he was President and Chief Executive 
Officer of Distinctive Software, Inc. in Vancouver, BC, and, upon the acquisition of that company 
by Electronic Arts Inc., North America's largest developer of entertainment software, he became 
President and Chief Executive Officer of Electronic Arts (Canada) Inc., where he continued until 
1993. From 1995 to 2012, Mr. Williams was a director of YM Biosciences, Inc., a biotechnology 
company, until its acquisition by Gilead Sciences, Inc.  In addition, he is a director of several other 
private corporations. 

Mr. J. M. Williams has served as Vice President, Business Development and Marketing Director 
from September 2001 until June 16, 2011. Mr. J.M. Williams has been a director since July 26, 
2007.  From June 16, 2011 to March 9, 2019, Mr. J. M. Williams served as the sole Chief Executive 
Officer of the Company. Since the acquisition of Kidoz Ltd. to present he has served as Co- Chief 
Executive Officer.  Prior to his employment with Kidoz Inc., he was a Business Analyst with Blue 
Zone  Inc.  (a  technology  company)  and  RBC  Dominion  Securities.  Mr.  J.  M.  Williams  has  a 
Bachelor  of  Commerce  degree  from  the  University  of  Victoria  and  a  Masters  of  Business 
Administration degree, specializing in strategic marketing, from the University of Warwick.  In 
addition, Mr. J. M. Williams is a Non-Executive Director of Adventurebox Technology AB (publ).  
Mr. J. M. Williams is the son of Mr. T. M. Williams, the Company’s Executive Chairman. 

Mr.  E.  Ben  Tora  has  served  as  Co-Chief  Executive  Officer  following  the  acquisition  by  the 
Company of Kidoz Ltd. Mr. E. Ben Tora was a co-founder of Kidoz Ltd. and has served as its Chief 
Executive Officer and Chief Revenue Officer since June 2013. Previously he served as General 
Manager and Chief Product officer at Bluesnap (formerly Plimus), which was acquired by Great 
Hill  Partners  in  2011.  Mr.  E.  Ben  Tora  holds  a  bachelor’s  degree  in  management  and 
communication  from  the  College  of  management  in  Tel  Aviv.  Mr.  E.  Ben  Tora  is  a  serial 
entrepreneur and senior executive in venture-backed and public Internet companies, both early and 
growth stage, bringing extensive experience in operating and scaling tech companies. 

Ms.  F.  Curtis  has  served  as  a  director  of  the  Issuer  since  June  10,  2009.  She  has  served  as 
Compliance Officer and General Corporate Secretary for Counsel Limited, an Anguillian financial 
services corporation, since 2006. Ms. F. Curtis is the Managing Director of Counsel Limited. Ms. 
F. Curtis has been working in the financial services industry since 1990. She started at the brokerage 

  Page 59 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
firm, Burns Fry, in Toronto (now Nesbitt Burns, Bank of Montreal). She completed her Canadian 
Securities Course and became a licensed Securities Broker in 1992. She was educated in England, 
and attended the University of Toronto, Canada for her undergraduate degree. Ms. F. Curtis's MBA 
in Finance & International Affairs was granted by the Rotman School of Business, University of 
Toronto.    Ms.  F.  Curtis  obtained  her  Associates  Degree  in  Captive  Insurance  in  2018 
https://iccie.org/.  She has also served as Chairman of the Board of Anguilla Finance (2016 - 2020), 
https://anguillafinance.ai/, the marketing body for Anguilla Financial Services.  Ms. F. Curtis is a 
Founding  Member 
the  Anguilla  Compliance  Association, 
http://anguillacomplianceassociation.org/index.html. 

and  Director 

of 

Mr. C. Kalborg is a 20-year licensing veteran with experience from leading game companies such 
as Rovio (the makers of Angry Birds) and King.com (the makers of Candy Crush). Taking on the 
aptly  named  role  of  licensing  guru,  Mr.  C.  Kalborg  has  gathered  close  to  50  licensees  and 
established a network of regional agents for Candy Crush around the world. Those agents include 
Striker  Entertainment  in  the  U.S.  and  Canada;  Tycoon  Enterprises  in  Latin  America  (except 
Argentina  and  Brazil);  Tycoon  360  in  Brazil;  IMC  in  Argentina;  Mediogen  in  Israel;  Sinerji  in 
Turkey; Pacific Licensing Studio in Southeast Asia; Wild Pumpkin Licensing in Australia and New 
Zealand;  PPW  in  greater  China;  and  Voozclub  in  Korea.  Mr.  C.  Kalborg  brings  a  wealth  of 
experience  and  a  deep  network  in  licensing  and  technology  to  Kidoz  Inc.  In  addition,  Mr.  C. 
Kalborg is a Non-Executive Director of Flexion Mobile Plc, Fragbite, LL Games and Adventurebox 
Technology AB (publ). 

Mr.  M.  David  is  the  Chief  Executive  Officer  of  the  TIBA,  a  global  leader  in  Parking  revenue 
systems. Since Mr. M. David joined TIBA in early 2016, the company has quadrupled its revenue 
and became the market leader in North America while maintaining high margins. Prior to TIBA, 
Mr. David founded several companies and served as an Executive and Board member in several 
more, including Kidoz Ltd., Mappo, NlightU, OzVision, TvPoint and Omnisys. Mr. David also 
served  as  deputy  CEO  managing  Ness  Technologies  Inc.  and  as  President  of  North  America  in 
Amdocs  Limited,  in  both  roles  managing  businesses  of  hundreds  of  millions  of  USD$  and 
thousands of employees around the globe. Mr. David started his career in the Israeli Airforce. He 
has a BA in Economics and Computer Science from Bar Ilan University in Israel, and an MBA 
Cum Laude from Boston University.  

Mr. H. W. Bromley has served as our Chief Financial Officer since July 2002. From 2000 to 2001, 
Mr. Bromley was a Director and the Group Financial Officer for Agroceres & Co. Ltd. From 1995 
- 1999, he was an employee of Ernst & Young working in South Africa and in the United States of 
America. Mr. Bromley has in addition worked for CitiBank, Unilever PLC, Gerrard, Roadhouse 
Interactive Ltd. and CellStop Systems Inc. Mr. Bromley is a Chartered Accountant. 

COMPOSITION OF OUR BOARD OF DIRECTORS 
We currently have six directors. All directors currently hold office until the next annual meeting of 
stockholders or until their successors have been elected and qualified. Our officers are appointed 
annually  by  the  Board  of  Directors  and  hold  office  until  their  successors  are  appointed  and 
qualified.  Pursuant  to  the  Company's  by-laws,  the  number  of  directors  shall  be  increased  or 
decreased from time-to-time by resolution of the Board of Directors or the shareholders. Mr. J. M. 
Williams is the son of Mr. T. M. Williams. There are no other family relationships between any of 
the officers and directors of the Company. 

  Page 60 

 
 
 
 
 
COMMITTEES OF OUR BOARD OF DIRECTORS 
We currently have three committees of our Board of Directors.  

-  Audit Committee - This committee will review the financial statements of the Company 
and  propose  to  the  board  to  approve  the  financial  statements.  The  Committee  meets 
quarterly to review and approve the quarterly financial statements and to discuss the affairs 
of the company with the auditors.  

-  Governance Committee - This committee reviews the ethics policy of the Company and 
ensures  compliance.  It  will  make  recommendations  to  the  board  for  improvement  in 
Corporate Governance. In addition, it will be this committee to whom a whistle blower will 
report. 

-  Compensation  Committee  -  This  committee  will  propose  the  appointment  and 
remuneration of the Chief Executive Officer including salary, stock options, and bonuses. 

BOARD OF DIRECTORS MEETINGS  
Our Board of Directors met, in person or by phone, five times during the last fiscal year and it 
regularly approves all material actions required by consent resolutions.  

CODE OF ETHICS 
On December 21, 2006, the Board of Directors of Kidoz Inc.  (the "Board") adopted a new Code 
of Business Conduct and Ethics (the "Code"), which applies to the Company's directors, officers 
and employees. The Code was adopted to further strengthen the Company's internal compliance 
program. The Code addresses among other things, honesty and integrity, fair dealing, conflicts of 
interest, compliance with laws, regulations and policies, including disclosure requirements under 
the federal securities laws, and administration of the code. The code is available at the Company's 
website at http://investor.shoalgames.com/ under Corporate Governance. A copy of our Code of 
Ethics is available upon request at no charge to any shareholder. 

DIRECTOR COMPENSATION 
The Non-Executive Directors receive a cash compensation for their services as members of the 
Board of Directors based on a compensation per meeting. During the year ended December 31, 
2020, the Non-Executive Directors collectively received compensation of $8,248 (Fiscal 2019 - 
$9,500). The Executive directors currently do not receive cash compensation for their services as 
members  of  the  Board  of  Directors.  In  addition,  both  the  Non-Executive  and  the  Executive 
Directors are reimbursed for expenses in connection with attendance at Board of Directors meetings 
and  specific  business  meetings.    Directors  are  eligible  to  participate  in  our  stock  option  plans. 
Option  grants  to  directors  are  at  the  discretion  of  the  Board  of  Directors  acting  upon  the 
recommendation of the Compensation committee.   

SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE  
Section 16(a) of the Securities Exchange Act of 1934 requires our directors and executive officers, 
and persons who own more than ten percent of a registered class of the Company's equity securities, 
to file with the Securities and Exchange Commission (the “SEC”) initial reports of ownership and 
reports  of  changes  in  ownership  of  common  stock  and  other  equity  securities  of  the  Company. 
Officers,  directors  and  greater  than  ten  percent  stockholders  are  required  by  SEC  regulation  to 
furnish us with copies of all Section 16(a) forms they file.  

Our officers, directors and greater than ten percent beneficial owners filed in a timely manner in 
accordance with Section 16(a) filing requirements. 

  Page 61 

 
 
 
 
ITEM 11.  EXECUTIVE COMPENSATION 

The following table describes the compensation we paid to our Co-Chief Executive Officers and 
directors (the “Named Executive Officer”).  

SUMMARY COMPENSATION TABLE  

Annual Compensation 

Other Annual 
Compensation 
$ 

Name and 
Principal Position 

Year 

T.M. Williams -  
Executive  
Chairman (1)  
J. M. Williams 
Co-CEO (2) 

E. Ben Tora  
Co-CEO (3) 
H. W. Bromley 
CFO (4) 

2020 
2019 
2018 
2020 
2019 
2018 

2020 
2019 
2020 
2019 
2018 

Fees 
$ 

112,200 
132,000 
132,000 
141,067 
166,729 
170,128 

Bonus  

$ 

-   
10,000   
-   
- 
10,000 
- 

175,040 
- 
114,359  125,000 
- 
131,231 
10,000 
138,434 
- 
109,079 

Long-term Compensation 
Securities 
Underlying 
Options 
granted 
(#) 

Restricted 
Stock 
Awards 

$ 

-   
-   
-   
- 
- 
- 

- 
- 
- 
- 
- 

-   
-   
-   
- 
- 
- 

- 
- 
- 
- 
- 

50,000 
- 
175,000 
50,000 
- 
175,000 

350,000 
- 
50,000 
- 
175,000 

All Other 
Compensation 
$ 

-   
-   
-   
- 
- 
- 

- 
- 
- 
- 
- 

(1)  All of the compensation paid to the Named Executive Officer is paid to T.M. Williams (ROW), Ltd. for 
the services of Mr. T. M. Williams.  See additional discussion in Employment Arrangements section of 
Item 11 of this report.  

(2)  All of the compensation paid to the Named Executive Officer is paid to LVA Media Inc. for the services 
of Mr. J. M. Williams as Co-CEO of the Company and Jayska Consulting Ltd for the marketing services 
of Mr. J. M. Williams.  See additional discussion in Employment Arrangements section of Item 11 of this 
report.  

(3)  All of the compensation paid to the Named Executive Officer is paid to Mr. E. Ben Tora as an employee 

of Kidoz Ltd.  

(4)  All of the compensation paid to the Named Executive Officer is paid to Bromley Accounting Services 

Ltd. for the services of Mr. H. W. Bromley.  

OPTION GRANTS IN THE LAST FISCAL YEAR  

During the year ended December 31, 2020, the Company granted to employees and consultants 
2,745,000 options with an exercise price of CAD$0.45 (US$0.33) expiring on June 30, 2025, of 
which  60,000  options  were  fully  vested,  2,595,000  options  were  issued  where  2.08%  vests  per 
month  commencing  June  30,  2021,  and  90,000  options  were  issued  where  2%  vests  per  month 
commencing on grant date. 1,250,000 of these options were granted to directors and officers of the 
Company.   

During the year ended December 31, 2020, nil (2019 – nil) options were exercised. During the year 
ended December 31, 2020, 70,000 (2019 – 374,250) options were cancelled.  

Subsequent to the year ended December 31, 2020, a further 1,040,000 options were awarded where 
10% vests on grant date, 15% one year following and 2% per month thereafter, with an exercise 
price  of  CAD$0.50  (approximately  $0.39)  and  35,000  options  were  awarded  which  were  fully 
vested with an exercise price of CAD$0.50 (approximately $0.39). 

  Page 62 

 
 
 
 
 
 
 
 
 
 
 
STOCK OPTION PLANS 

In  the  year  ended  December  31,  2015,  the  1999,  2001  and  2005  Stock  Option  Plans  were 
discontinued and replaced with the 2015 Stock Option Plan.  

Our  Board  of  Directors  administers  the  2015  Stock  Option  Plan.  Our  Board  is  authorized  to 
construe and interpret the provisions of the Stock Option Plans, to select employees, directors and 
consultants to whom options will be granted, to determine the terms and conditions of options and, 
with the consent of the grantee, to amend the terms of any outstanding options. The 2015 Stock 
Option Plan provides for the granting of stock options to the employees, directors, advisors and 
consultants of the Corporation to encourage proprietary interest in the Corporation, to encourage 
such  employees  to  remain  in  the  employ  of  the  Corporation  or  such  directors,  advisors  and 
consultants to remain in the service of the Corporation, and to attract new employees, directors, 
advisors and consultants with outstanding qualifications. 

Our  Board  determines  the  terms  and  provisions  of  each  option  granted  under  the  Stock  Option 
Plans, including the exercise price, vesting schedule, repurchase provisions, rights of first refusal 
and form of payment.  The Plan shall not exceed 10% of the number of Shares of the Company 
issued  and  outstanding  as  of  each  Award  Date,  inclusive  of  all  Shares  presently  reserved  for 
issuance pursuant to previously granted stock options, unless shareholder approval is obtained in 
advance. The Exercise Price shall be that price per Share, as determined by the Board in its sole 
discretion, and announced as of the Award Date, at which an Option Holder may purchase a Share 
upon  the  exercise  of  an  Option,  provided  that  it  shall  not  be  less  than  the  closing  price  of  the 
Company’s Shares traded through the facilities of the Exchange on the day preceding the Award 
Date,  less  any  discount  permitted  by  the  Exchange,  or  such  other  price  as  may  be  required  or 
permitted by the Exchange. 

The term of options under the Stock Option Plans will be determined by our Board; however, the 
term of the stock option may not be for more than ten years.  Where the award agreement permits 
the exercise of an option for a period of time following the recipient's termination of service with 
us, disability or death, that option will terminate to the extent not exercised or purchased on the last 
day of the specified period or the last day of the original term of the option, whichever occurs first.  

If a third party acquires the Company through the purchase of all or substantially all of our assets, 
a  merger  or  other  business  combination,  except  as  otherwise  provided  in  an  individual  award 
agreement, all unexercised options will terminate unless assumed by the successor corporation. 

EMPLOYMENT ARRANGEMENTS  

We entered into a management consulting agreement with T.M. Williams (Row), Inc., an Anguilla 
incorporated  company  and  Mr.  Williams  dated  August  20,  2001,  (the  "Williams  Agreement"), 
amended  February  28,  2002,  in  connection  with  the  provision  of  services  by  Mr.  Williams  as 
President and Chief Executive Officer of the Company. During the year ended December 31, 2010, 
the agreement was amended to include a consultancy payment of $11,666 per month payable in 
arrears. This contract is for the provision of services by Mr. T. M. Williams as Executive Chairman 
of the Company. During the year ended December 31, 2013, the agreement was amended to provide 
for  a  consultancy  payment  of  2.5%  of  the  monthly  social  bingo  business  with  a  minimum  of 
$11,000 and a maximum of $25,000 per month. 

The term of the amended Williams Agreement is for a period of one year, unless terminated sooner 
by any of the parties under the terms and conditions contained in the amended Williams Agreement. 
If  the  amended  Williams  Agreement  is  not  terminated  by  any  of  the  parties,  the  term  may  be 
renewed for a further one-year period at the option of T.M. Williams (Row), Ltd., on substantially 
the same terms and conditions, by giving three months’ notice in writing to the Company.  

  Page 63 

 
 
During the year ended December 31, 2014, the Company entered into an agreement with Jayska 
Consulting Ltd. and Mr. J. M. Williams, Chief Executive Officer of the Company for the provision 
of services of Mr. J. M. Williams as Marketing director of the Company. The Consulting agreement 
provides for a consultancy payment of GBP£5,000 per month payable in arrears. In addition, during 
the year ended December 31, 2014, the Company entered into an agreement with LVA Media Inc. 
and Mr. J. M. Williams, for the provision of services of Mr. J. M. Williams as Chief Executive 
Officer of Kidoz Inc.  The Consulting agreement provides for a consultancy payment equaling of 
2.5% of the monthly social bingo business with a minimum of $7,500 and a maximum of $25,000 
per month. 

Mr. E. Ben Tora is an employee of Kidoz Ltd. 

During the year ended December 31, 2012, the Company entered into a management consulting 
agreement with Bromley Accounting Services Limited for the services of Mr. H. W. Bromley as 
the Chief Financial Officer. 

ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS 
AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS 

PRINCIPAL STOCKHOLDERS 

The following table sets forth certain information known to us with respect to beneficial ownership 
of our common stock as of March 31, 2021, by: 

- 

- 
- 
- 

each  person  known  by  us  to  beneficially  own  5%  or  more  of  our  outstanding  common 
stock; 
each of our directors;  
each of the Named Executive Officers; and  
all of our directors and Named Executive Officers as a group. 

In general, a person is deemed to be a “beneficial owner” of a security if that person has or shares 
the  power  to  vote  or  direct  the  voting  of  such  security,  or  the  power  to  dispose  or  direct  the 
disposition of such security. In computing the number of shares beneficially owned by a person 
and  the  percentage  ownership  of  that  person,  shares  of  common  stock  subject  to  options  or 
debentures  held  by  that  person  that  are  currently  exercisable  or  convertible  or  exercisable  or 
convertible within 60 days of March 31, 2021, are deemed outstanding. 

Percentage of beneficial ownership is based upon 131,124,989 shares of common stock outstanding 
at March 31, 2021. To our knowledge, except as set forth in the footnotes to this table and subject 
to  applicable  community  property  laws,  each  person  named  in  the  table  has  sole  voting  and 
investment power with respect to the shares set forth opposite such person’s name.   

  Page 64 

 
 
 
 
Name and Address of Beneficial Owner 
T. M. Williams 
Suite 4501 
1011 West Cordova Street 
Vancouver, BC 
V6C 0B2 
Canada 

J. M. Williams 
Flat 16 
Bridgewater square 
London, EC2Y 8AG 
United Kingdom 

E. Ben Tora 
Haomanut 12, 
Poleg Industrial Park 
PO BOX 8517 
Netanya, Israel 

F. Curtis 
Ard Na Mara, Box 1127 
Anguilla, B.W. I. 

C. Kalborg 
Tattbyvagen 11 
Saltsjobaden 
Sweden 

M. David 
Haomanut 12, 
Poleg Industrial Park 
PO BOX 8517 
Netanya, Israel 

H. W. Bromley 
3851 Edgemont Boulevard 
North Vancouver BC, V7R 2P9 
Canada 

Number of Shares 
Beneficially Owned 

Percent of Class 

16,915,316 

(1) 

12.25% 

1,308,200 

(2) 

0.95% 

5,614,965 

(3) 

4.07% 

350,000 

(4) 

0.25% 

300,000 

(5) 

0.22% 

1,182,991 

(6) 

0.86% 

775,000 

(7) 

0.56% 

All directors and Named Executive Officers 
as a group (7 persons) 

26,446,472 

19.16% 

Pendinas Limited 
Ballacarrick, Pooilvaaish Road 
Castletown, IM9 4PJ 
Isle of Man 

Wydler Global Equity Fund 
Claridenstrasse 20 
Zurich, 8002 
Switzerland 

Ordan Enterprises Ltd. 
(c/o Aryeh Mergi, RTCapital)  
54 Ehad Haam Street 
Tel Aviv,  
6520216, Israel 

27,839,464 

(8) 

20.17% 

12,200,000 

(9) 

8.84% 

8,670,808 

(10) 

6.28% 

  Page 65 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Name and Address of Beneficial Owner 
Lool Ventures Limited Partnership 
2 Tushiya Street 
Tel Aviv,  
6721802, Israel 

Gai Havkin 
14 Hahadas Street  
Hadera,  
38246, Israel 

Norma Investment Ltd. 
4/1 Sadovnicheskaya Street,115035 
Moscow,  
Russia 

Number of Shares 
Beneficially Owned 
7,946,755 

(11) 

Percent of Class 
5.76% 

7,756,590 

(12) 

5.62% 

7,700,752 

(13) 

5.58% 

(1)  Includes 16,515,316 shares held directly by Mr. T. M. Williams and 300,000 shares of common stock that may be 
issued upon the exercise of 300,000 stock purchase options with an exercise price of CAD$0.54 (approximately 
US$0.42)  per  share  and  50,000  shares  of  common  stock  that  may  be  issued  upon  the  exercise  of 50,000  stock 
purchase options with an exercise price of CAD$0.45 (approximately US$0.33) per share and 50,000 shares of 
common stock that may be issued upon the exercise of 50,000 stock purchase options with an exercise price of 
CAD$0.50 (approximately US$0.39) per share.  

(2)  Includes, 908,200 shares held directly by Mr. J. M. Williams and 300,000 shares of common stock that may be 
issued upon the exercise of 300,000 stock purchase options with an exercise price of CAD$0.54 (approximately 
US$0.42)  per  share  and  50,000  shares  of  common  stock  that  may  be  issued  upon  the  exercise  of 50,000  stock 
purchase options with an exercise price of CAD$0.45 (approximately US$0.33) per share and 50,000 shares of 
common stock that may be issued upon the exercise of 50,000 stock purchase options with an exercise price of 
CAD$0.50 (approximately US$0.39) per share.  

(3)  Includes 5,214,965 shares held directly by Mr. E. Ben Tora and 350,000 shares of common stock that may be issued 
upon the exercise of 350,000 stock purchase options with an exercise price of CAD$0.45 (approximately US$0.33) 
per share and 50,000 shares of common stock that may be issued upon the exercise of 50,000 stock purchase options 
with an exercise price of CAD$0.50 (approximately US$0.39) per share. 

(4)  Includes 50,000 shares held directly by Ms. F. Curtis and 300,000 shares of common stock that may be issued upon 
the exercise of 300,000 stock purchase options with an exercise price of CAD$0.54 (approximately US$0.42) per 
share and 50,000 shares of common stock that may be issued upon the exercise of 50,000 stock purchase options 
with an exercise price of CAD$0.50 (approximately US$0.39) per share. 

(5)  Includes 300,000 shares of common stock that may be issued upon the exercise of 300,000 stock purchase options 
with an exercise price of CAD$0.54 (approximately US$0.42) per share and 50,000 shares of common stock that 
may  be  issued  upon  the  exercise  of  50,000  stock  purchase  options  with  an  exercise  price  of  CAD$0.50 
(approximately US$0.39) per share. 

(6)  Includes 543,379 shares held indirectly by Mr. M. David and 339,612 shares indirectly by a Company owned by 
Mr. M. David and 300,000 shares of common stock that may be issued upon the exercise of 300,000 stock purchase 
options with an exercise price of CAD$0.45 (approximately US$0.33) per share and 50,000 shares of common 
stock that may be issued upon the exercise of 50,000 stock purchase options with an exercise price of CAD$0.50 
(approximately US$0.39) per share. 

(7)  Includes, 375,000 shares held directly by Mr. H. W. Bromley and 300,000 shares of common stock that may be 
issued upon the exercise of 300,000 stock purchase options with an exercise price of CAD$0.54 (approximately 
US$0.42) per share and 50,000 shares of common stock that may be issued upon the exercise of 50,000 stock 
purchase options with an exercise price of CAD$0.45 (approximately US$0.33) per share and 50,000 shares of 
common stock that may be issued upon the exercise of 50,000 stock purchase options with an exercise price of 
CAD$0.50 (approximately US$0.39) per share.. 

(8)  Includes 27,839,464 shares held directly by Pendinas Ltd., a company wholly owned by Mr. G. R. Williams. Mr. 

G. R. Williams is not related to Mr. T. M. Williams nor Mr. J. M. Williams. 

(9)  Includes 12,200,000 shares held directly by Wydler Global Equity Fund. 

  Page 66 

 
 
 
 
 
 
 
 
 
 
 
(10) Includes 8,670,807 shares held directly by Ordan Enterprises Ltd. 

(11) Includes 7,756,590 shares held directly by Gai Havkin. 

(12) Includes 7,946,755 shares held directly by Lool Ventures Limited Partnership. 

(13) Includes 7,700,752 shares held directly by Norma Investment Limited. 

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, 
AND DIRECTOR INDEPENDENCE 
As at and for the year ended December 31, 2020, the Company has the following related party 
transactions: 

The Company has a liability of $10,968 (2019 - $33,000) to a company owned by a current director 
and officer of the Company for payment of consulting fees of $112,200 (2019 - $142,000) by the 
current director and officer of the Company. 

The Company has a liability of $nil (2019 - $9) to a current director and officer of the Company 
for expenses incurred. 

The Company has a liability of $nil (2019 - $267) to a current director and officer of the Company 
for expenses incurred. 

The Company has a liability of $6,098 (2019 - $19,779) to a company owned by a current director 
and officer of the Company for payment of consulting fees of $45,371 (2019 - $76,729) by the 
current director and officer of the Company. 

The Company has a liability of $7,500 (2019 - $22,500) to a company owned by a current director 
and officer of the Company for payment of consulting fees of $95,696 (2019 - $100,000) by the 
current director and officer of the Company. 

The Company has a liability of $12,519 (2019 - $30,974) to a current director and officer of the 
Company for payroll and bonuses. 

The Company has a liability of $1,500 (2019 - $5,500), to independent directors of the Company 
for  payment  of  director’s  fees.  During  the  year  ended  December  31,  2020,  the  Company  paid 
$8,248 (2019 - $9,500) to the independent directors in director fees.  

The Company has a liability of $12,187 (2019 - $91), to an officer of the Company for payment of 
consulting  fees  and  expenses  incurred  of  $131,231  (2019  -  $148,434)  by  the  officer  of  the 
Company.  

The Company has a liability of $nil (2019 - $nil), to an officer of the Company for payment of 
consulting  fees  and  expenses  incurred  of  $110,524  (2019  -  $103,465)  by  the  officer  of  the 
Company. 

During the year ended December 31, 2020, the Company granted 1,250,000 (2019 - nil) options 
with an exercise price of CAD$0.50 ($0.39) per share, to related parties.  

The  Company  expensed  $61,701  (2019  -  $479)  in  stock-based  compensation  for  these  options 
granted to related parties. 

The  related  party  transactions  are  in  the  normal  course  of  operations  and  were  measured  at  the 
exchange amount, which is the amount of consideration established and agreed to by the related 
party. 

  Page 67 

 
 
 
 
ITEM 14. PRINCIPAL ACCOUNTANT FEES AND SERVICES 

During the year ended December 31, 2020, the Company incurred fees of $77,941 (2019 - $68,642) 
from the principal accountant during fiscal 2020 - Davidson & Company LLP, $77,941 of these 
fees related to audit fees (2019 - $68,642).  

Our Audit Committee reviewed the audit and non-audit services rendered by Davidson & Company 
LLP, during the periods set forth above and concluded that such services were compatible with 
maintaining  the  auditors’  independence.  All  audit  and  non-audit  services  performed  by  our 
independent accountants are pre-approved by our Audit Committee to assure that such services do 
not impair the auditors’ independence from us. 

  Page 68 

 
 
 
 
ITEMS 15.  EXHIBITS 

PART IV 

The exhibits required by Item 601 of Regulation S-K are listed in the accompanying Exhibit Index 
at the end of this report.  Each management contract or compensatory plan or arrangement required 
to be filed as an exhibit to this Form 10-K has been identified.  

SIGNATURES 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the 
registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly 
authorized. 

KIDOZ INC.  

By: 

By: 

/s/ J. M. Williams 
J. M. Williams 
Co-Chief Executive Officer 

/s/ E. Ben Tora 
E. Ben Tora 
Co-Chief Executive Officer 

Date:  March 31, 2021 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed 
below by the following persons on behalf of the registrant and in the capacities and on the dates 
indicated.  

Signature 
By: 

/s/ J. M. Williams 
J. M. Williams   

By: 

By: 

/s/ E. Ben Tora   
E. Ben Tora 

/s/ H. W. Bromley 
H. W. Bromley   

Title  

Date 

Co-Chief Executive Officer 

March 31, 2021 

Co-Chief Executive Officer 

March 31, 2021 

Chief Financial Officer   
(Principal Financial and  
Principal Accounting Officer) 

March 31, 2021 

  Page 69 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
I, J. M. Williams, certify that: 

1. 

I have reviewed this annual report on Form 10-K of Kidoz Inc.; 

EXHIBIT 31.1 
CERTIFICATIONS 

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or 
omit to state a material fact necessary to make the statements made, in light of the circumstances 
under which such statements were made, not misleading with respect to the period covered by 
this report;  

3.  Based on my knowledge, the financial statements, and other financial information included in 
this report, fairly present in all material respects the financial condition, results of operations 
and cash flows of Kidoz Inc. as of, and for, the periods presented in this annual report;  

4.  Kidoz Inc.’s other certifying officer(s) and I are responsible for establishing and maintaining 
disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) 
and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 
15d-15(f)) for the registrant and have:  
(a)  Designed such disclosure controls and procedures, or caused such disclosure controls and 
procedures  to  be  designed  under  our  supervision,  to  ensure  that  material  information 
relating  to  Kidoz  Inc.,  including  its  consolidated  subsidiaries,  is  made  known  to  us  by 
others within those entities, particularly during the period in which this report is being 
prepared;  

(b)  Designed such internal control over financial reporting, or caused such internal control 
over  financial  reporting  to  be  designed  under  our  supervision,  to  provide  reasonable 
assurance regarding the reliability of financial reporting and the preparation of financial 
statements  for  external  purposes  in  accordance  with  generally  accepted  accounting 
principles;  

(c)  Evaluated  the  effectiveness  of  Kidoz  Inc.’s  disclosure  controls  and  procedures  and 
presented in this report our conclusions about the effectiveness of the disclosure controls 
and procedures, as of as of December 31, 2020, covered by this annual report based on 
such evaluation; and  

(d)  Disclosed in this report any change Kidoz Inc.’s internal control over financial reporting 
that occurred during Kidoz Inc.’s most recent fiscal quarter that has materially affected, or 
is  reasonably  likely  to  materially  affect,  Kidoz  Inc.’s  internal  control  over  financial 
reporting; and  

5.  Kidoz  Inc.’s  other  certifying  officer(s)  and  I  have  disclosed,  based  on  our  most  recent 
evaluation of internal control over financial reporting, to Kidoz Inc.’s auditors and the audit 
committee of Kidoz Inc. s board of directors (or persons performing the equivalent functions):  
(a)  All significant deficiencies and material weaknesses in the design or operation of internal 
control  over  financial  reporting  which  are  reasonably  likely  to  adversely  affect  Kidoz 
Inc.’s ability to record, process, summarize and report financial information; and  

(b)  Any fraud, whether or not material, that involves management or other employees who 

have a significant role in the registrant's internal control over financial reporting. 

Signed:  /s/ J. M. Williams 
J. M. Williams,  
Co-Chief Executive Officer,  

Date: March 31, 2021 

  Page 70 

 
 
 
 
 
 
 
 
 
 
 
 
 
I, E. Ben Tora, certify that: 

1. 

I have reviewed this annual report on Form 10-K of Kidoz Inc.; 

EXHIBIT 31.2 
CERTIFICATIONS 

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or 
omit to state a material fact necessary to make the statements made, in light of the circumstances 
under which such statements were made, not misleading with respect to the period covered by 
this report;  

3.  Based on my knowledge, the financial statements, and other financial information included in 
this report, fairly present in all material respects the financial condition, results of operations 
and cash flows of Kidoz Inc. as of, and for, the periods presented in this annual report;  

4.  Kidoz Inc.’s other certifying officer(s) and I are responsible for establishing and maintaining 
disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) 
and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 
15d-15(f)) for the registrant and have:  
(a)  Designed such disclosure controls and procedures, or caused such disclosure controls and 
procedures  to  be  designed  under  our  supervision,  to  ensure  that  material  information 
relating  to  Kidoz  Inc.,  including  its  consolidated  subsidiaries,  is  made  known  to  us  by 
others within those entities, particularly during the period in which this report is being 
prepared;  

(b)  Designed such internal control over financial reporting, or caused such internal control 
over  financial  reporting  to  be  designed  under  our  supervision,  to  provide  reasonable 
assurance regarding the reliability of financial reporting and the preparation of financial 
statements  for  external  purposes  in  accordance  with  generally  accepted  accounting 
principles;  

(c)  Evaluated  the  effectiveness  of  Kidoz  Inc.’s  disclosure  controls  and  procedures  and 
presented in this report our conclusions about the effectiveness of the disclosure controls 
and procedures, as of as of December 31, 2020, covered by this annual report based on 
such evaluation; and  

(d)  Disclosed in this report any change Kidoz Inc.’s internal control over financial reporting 
that occurred during Kidoz Inc.’s most recent fiscal quarter that has materially affected, or 
is  reasonably  likely  to  materially  affect,  Kidoz  Inc.’s  internal  control  over  financial 
reporting; and  

5.  Kidoz  Inc.’s  other  certifying  officer(s)  and  I  have  disclosed,  based  on  our  most  recent 
evaluation of internal control over financial reporting, to Kidoz Inc.’s auditors and the audit 
committee of Kidoz Inc. s board of directors (or persons performing the equivalent functions):  
(a)  All significant deficiencies and material weaknesses in the design or operation of internal 
control  over  financial  reporting  which  are  reasonably  likely  to  adversely  affect  Kidoz 
Inc.’s ability to record, process, summarize and report financial information; and  

(b)  Any fraud, whether or not material, that involves management or other employees who 

have a significant role in the registrant's internal control over financial reporting. 

Signed:  /s/ E. Ben Tora   
E. Ben Tora,  
Co-Chief Executive Officer,  

Date: March 31, 2021 

  Page 71 

 
 
 
 
 
 
 
 
 
 
 
 
I, H. W. Bromley, certify that:  

1. 

I have reviewed this annual report on Form 10-K of Kidoz Inc.; 

EXHIBIT 31.3 
CERTIFICATIONS 

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or 
omit to state a material fact necessary to make the statements made, in light of the circumstances 
under which such statements were made, not misleading with respect to the period covered by 
this report;  

3.  Based on my knowledge, the financial statements, and other financial information included in 
this report, fairly present in all material respects the financial condition, results of operations 
and cash flows of Kidoz Inc. as of, and for, the periods presented in this annual report;  

4.  Kidoz Inc.’s other certifying officer(s) and I are responsible for establishing and maintaining 
disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) 
and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 
15d-15(f)) for the registrant and have:  
(a)  Designed such disclosure controls and procedures, or caused such disclosure controls and 
procedures  to  be  designed  under  our  supervision,  to  ensure  that  material  information 
relating  to  Kidoz  Inc.,  including  its  consolidated  subsidiaries,  is  made  known  to  us  by 
others within those entities, particularly during the period in which this report is being 
prepared;  

(b)  Designed such internal control over financial reporting, or caused such internal control 
over  financial  reporting  to  be  designed  under  our  supervision,  to  provide  reasonable 
assurance regarding the reliability of financial reporting and the preparation of financial 
statements  for  external  purposes  in  accordance  with  generally  accepted  accounting 
principles;  

(c)  Evaluated  the  effectiveness  of  Kidoz  Inc.’s  disclosure  controls  and  procedures  and 
presented in this report our conclusions about the effectiveness of the disclosure controls 
and procedures, as of as of December 31, 2020, covered by this annual report based on 
such evaluation; and  

(d)  Disclosed in this report any change Kidoz Inc.’s internal control over financial reporting 
that occurred during Kidoz Inc.’s most recent fiscal quarter that has materially affected, or 
is  reasonably  likely  to  materially  affect,  Kidoz  Inc.’s  internal  control  over  financial 
reporting; and  

5.  Kidoz  Inc.’s  other  certifying  officer(s)  and  I  have  disclosed,  based  on  our  most  recent 
evaluation of internal control over financial reporting, to Kidoz Inc.’s auditors and the audit 
committee of Kidoz Inc. s board of directors (or persons performing the equivalent functions):  
(a)  All significant deficiencies and material weaknesses in the design or operation of internal 
control  over  financial  reporting  which  are  reasonably  likely  to  adversely  affect  Kidoz 
Inc.’s ability to record, process, summarize and report financial information; and  

(b)  Any fraud, whether or not material, that involves management or other employees who 

have a significant role in the registrant's internal control over financial reporting. 

Signed: /s/ H. W. Bromley 
H.W. Bromley,  
Chief Financial Officer 
(Principal Accounting Officer) 

Date: March 31, 2021 

  Page 72 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
EXHIBIT 32.1  

CERTIFICATION PURSUANT TO 
18 U.S.C. §1350, 
AS ADOPTED PURSUANT TO 
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 

In connection with the Annual Report of Kidoz Inc. (the “Company”) on Form 10-K for the period 
ended December 31, 2020, as filed with the Securities and Exchange Commission on the date hereof 
(the “Report”), I, J. M. Williams, Co-Chief Executive Officer of the Company, certify, pursuant to 
18 U.S.C. §1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that: 

a)  The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities 

Exchange Act of 1934; and 

b)  The information contained in this Report fairly presents, in all material respects, the financial 

condition and results of operations of the Company. 

/s/ J. M. Williams 
J. M. Williams 
Co-Chief Executive Officer 
March 31, 2021 

A signed original of this written statement required by Section 906 has been provided to Kidoz 
Inc. and will be retained by the company and furnished to the Securities and Exchange 
Commission or its staff upon request. 

  Page 73 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EXHIBIT 32.2 

CERTIFICATION PURSUANT TO 
18 U.S.C. §1350, 
AS ADOPTED PURSUANT TO 
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 

In connection with the Annual Report of Kidoz Inc. (the “Company”) on Form 10-K for the period 
ended December 31, 2020, as filed with the Securities and Exchange Commission on the date hereof 
(the “Report”), I, E. Ben Tora, Chief Executive Officer of the Company, certify, pursuant to 18 
U.S.C. §1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that: 

a)   The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities 

Exchange Act of 1934; and 

b)  The information contained in this Report fairly presents, in all material respects, the financial 

condition and results of operations of the Company. 

/s/ E. Ben Tora 
E. Ben Tora 
Co-Chief Executive Officer 
March 31, 2021 

A signed original of this written statement required by Section 906 has been provided to Kidoz 
Inc. and will be retained by the company and furnished to the Securities and Exchange 
Commission or its staff upon request. 

  Page 74 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EXHIBIT 32.3 

CERTIFICATION PURSUANT TO 
18 U.S.C. §1350, 
AS ADOPTED PURSUANT TO 
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 

In connection with the Annual Report of Kidoz Inc. (the “Company”) on Form 10-K for the period 
ended December 31, 2020, as filed with the Securities and Exchange Commission on the date hereof 
(the “Report”), I, H. W. Bromley, Chief Financial Officer of the Company, certify, pursuant to 18 
U.S.C. §1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that: 

a)   The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities 

Exchange Act of 1934; and 

b)  The information contained in this Report fairly presents, in all material respects, the financial 

condition and results of operations of the Company. 

/s/ H. W. Bromley 
H. W. Bromley 
Chief Financial Officer 
March 31, 2021 

A signed original of this written statement required by Section 906 has been provided to Kidoz 
Inc. and will be retained by the company and furnished to the Securities and Exchange 
Commission or its staff upon request. 

  Page 75 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EXHIBIT LIST 
The  following  instruments  are  included  as  exhibits  to  this  Report.    Exhibits  incorporated  by 
reference are so indicated. 

Exhibit 
Number 

Description 

4.4 

4.5 

10.2 

10.24 

10.32 
10.33 

10.37 

10.38 

10.39 

10.41 

10.42 
31.1 

31.2 

31.3 

32.1 

32.2 

32.3 

Convertible Debenture between the Company and unrelated parties dated July 2, 2002. (b) 

Common Stock Purchase Warrant between the Company and unrelated parties dated July 2, 
2002. (b) 
Asset Purchase Agreement by and between Bingo, Inc. and Progressive Lumber, Corp. dated 
January 18, 1999. (a) 
Amended  Consulting  Agreement  dated  February  28,  2002,  between  the  Company,  T.M. 
Williams (Row), Ltd., and T.M. Williams. (c) 
Code of Business Conduct and Ethics dated December 22, 2006. (d) 
Amended Consulting Agreement dated June 16, 2010, between the Company, T.M. Williams 
(Row), Ltd., and T.M. Williams. (e) 
Amended Consulting Agreement dated August 1, 2013, between the Company, T.M. 
Williams (Row), Ltd., and T.M. Williams. (f) 
Consulting Agreement dated January 1, 2014, between the Company, Jayska Consulting 
Ltd., and J.M. Williams. (f) 
Consulting Agreement dated January 1, 2014, between the Company, LVA Media Inc., and 
J.M. Williams. (f) 
Consulting Agreement dated January 1, 2014, between the Company, Bromley Accounting 
Services Limited, and H. W. Bromley. (f) 
Share Purchase Agreement for the purchase of Kidoz Ltd. (g) 
Certificate of Co-Chief Executive Officer pursuant to the Securities Exchange Act Rules 
13a-15(e) and 15d -15(e) as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 
2002 dated March 31, 2021. 
Certificate of Co-Chief Executive Officer pursuant to the Securities Exchange Act Rules 
13a-15(e) and 15d -15(e) as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 
2002 dated March 31, 2021. 
Certificate of Chief Financial Officer pursuant to the Securities Exchange Act Rules 13a-
15(e) and 15d -15(e) as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 
dated March 31, 2021. 
Certification from the Co-Chief Executive Officer of Kidoz Inc.  pursuant to 18 U.S.C. 
Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 dated 
March 31, 2021. 
Certification from the Co-Chief Executive Officer of Kidoz Inc.  pursuant to 18 U.S.C. 
Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 dated 
March 31, 2021. 
Certification from the Chief Financial Officer of Kidoz Inc.  pursuant to 18 U.S.C. Section 
1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 dated March 31, 
2021. 

(a) Previously filed with the Registrant’s registration statement on Form 10 on June 9, 1999.  
(b)  Previously  filed  with  the  Company’s  quarterly  report  on  Form  10-Q  for  the  period  ended 
September 30, 2002, on November 14, 2002. 
(c) Previously filed with the Company’s quarterly report on Form 10-Q for the period ended June 
30, 2002, on August 14, 2002. 

  Page 76 

 
 
 
(d) Previously filed with the Company’s report on Form 8-K on December 26, 2006. 
(e) Previously filed with the Company’s report on Form 8-K on June 17, 2010. 
(f) Previously filed with the Company’s report on Form 8-K on March 24, 2014. 
(g) Previously filed with the Company’s report on Form 8-K on March 12, 2019. 

  Page 77