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Mercer International Inc.

merc · NASDAQ Basic Materials
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Ticker merc
Exchange NASDAQ
Sector Basic Materials
Industry Paper, Lumber & Forest Products
Employees 3580
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FY2020 Annual Report · Mercer International Inc.
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Complete • Connected • Capital

#OneMercia
Annual Report and Accounts 2020 

Welcome to

The proactive, 
regionally focused 
specialist asset 
manager

In the regions,
from the regions,
to the regions.

Our purpose is to provide growth capital 
and tailored investment solutions to 
fast-growing regional businesses to 
create long-term shareholder value.

Number of portfolio businesses

c.390

Available capital

c.£320m

Images on front cover:
(Left) Peter Dines, Chief Operating Officer.
(Right) Jill Williams, Investment Director, Private Equity.

Contents

Strategic report
02  Highlights
04   At a glance
06   The regional investor
08  Non-executive Chair’s statement
12  Our business model
14  Our strategy
16  Chief Executive Officer’s review
20  Strategy in action
22  Key performance indicators 
24  Chief Investment Officer's review
30  Our portfolio
38  Stakeholder engagement
40  People, culture and values
44  Responsible business
46  Chief Financial Officer’s review
52  Principal risks and uncertainties

Governance
56  Board of Directors
58  Directors’ report
59  Statement of Directors’ responsibilities
60  Corporate governance report
65  Remuneration report

Financial statements
69 
74  Financial statements and notes

Independent auditor's report

Other information
108  Directors, secretary and advisers
109  Notice of Annual General Meeting

What’s in this report

Responding to  
market conditions

 › See more on 
page 11

As we emerge from one of the 
most challenging market 
conditions on record, Mercia is 
well placed with preserved 
capability and liquidity to manage 
the immediate priorities and 
sustain its three-year strategic 
priorities.

Strategic   
priorities

 › See more on 
page 15

We have strengthened our balance 
sheet, grown our assets under 
management (“AuM”), taken the 
Group to net revenues and readied 
the business to take full advantage 
of the opportunities that will 
emerge.

Managing  
our risks

People have been our key priority.  
We have safeguarded their health 
and wellbeing and ensured that a 
rigorous response has been put in 
place to preserve our assets and 
minimise our risk exposure.

 › See more on 
page 52

Mercia Asset Management PLC 
Annual Report and Accounts 2020

01

  Strategic reportFinancial statementsGovernanceHighlights

We are on  
a rewarding  
journey, together

As we emerge from the current 
challenging environment,  
we are well placed with preserved 
capability and liquidity to sustain 
our highly selective investment 
strategy and the flexibility to 
continue to support and  
manage our portfolios as 
companies mature.

Assets under management (“AuM”)

c.£800m

2019: c.£507m

Funds under management (“FuM”)

c.£658m

2019: c.£381m

02
02

Mercia Asset Management PLC 
Annual Report and Accounts 2020

   
Ryan Cawood
CEO, OXGENE.

Jocelyne Bath
COO, OXGENE.

Net assets

£141.5m

2019: £126.1m

Unrestricted cash

£30.2m

2019: £29.8m

Revenue

£12.7m

2019: £10.7m

Direct investment portfolio

£87.5m

2019: £87.7m

Net revenues

£0.1m

2019: £1.4m net expenses

Portfolio developments
 › £17.5million gross invested into 18 portfolio 

companies during the year including one new direct 
investment, One Touch Apps, t/a Clear Review
 › Net fair value decrease of £15.8million – near-term 
COVID-19 impact (2019: £3.9million increase) 

 › Direct investment portfolio decreased to 

£87.5million (2019: £87.7million) 

 › 12 portfolio companies received new investment 

from external investment partners 

 › Notwithstanding COVID-19 impact, continuing 

underlying commercial progress made by a number 
of portfolio companies including nDreams, which 
continues to be the Group’s largest direct investment  

Operational highlights
 › Third-party FuM increased to c.£658million (2019: 
c.£381million) contributing £11.7million in revenue 

 › FuM increase largely reflects the acquisition of  

NVM VCT fund management business that added 
c.£250million in managed funds 

 › Venture FuM c.£476million (2019: c.£224million)
 › Private equity FuM c.£60million (2019: c.£61million)
 › Debt FuM c.£122million (2019: c.£96million)

Woodall Nicholson 
Group 
The Group completed its 
highest value PE fund 
exit so far, having sold a 
stake in Woodall 
Nicholson Group 
Limited at a multiple of 
9.6x the original 
investment.   
 › See more on 
page 32

Mercia Asset Management PLC 
Annual Report and Accounts 2020

03

Strategic reportFinancial statementsGovernancew

w

01

At a glance

Complete 
Connected
Capital

Mercia’s investments across its four asset classes are powering 
ambitious regional SMEs with the capital that they need to grow. 
Our business model is designed specifically to support the funding 
needs of companies through their journey from origin to exit.

Balance sheet
Up to £10m

We believe our approach to investing differentiates us. 
Mercia’s model is to seek material influence (c.20%–40%)  
in companies with modest capital needs, typically less than 
£10.0million, and with realistic entry valuations. We are 
active board advisers and engaged intermediaries in the 
businesses in which we invest. We provide access to the 
Mercia Platform of sector experts and talent network of 
non-executives. We are not restricted in our ability to 
provide capital investment and follow-on funding to our 
portfolio assets so we can support each of these investee 
companies throughout their growth journey to optimum 
returns and timely realisations.

Venture
£100k–£10m

The UK’s regions are home to an abundance of early-stage  
and scaling companies that Mercia has long recognised 
and provided capital to. Our aim is to close the funding gap 
in the regions, demonstrated by our track record of 
investment into c.230 inspiring businesses in the Midlands, 
the North of England and Scotland. Sourced through our 
deeply embedded networks, digital deal origination and 
local partnership initiatives, our capital investment and 
advice have fuelled emerging industries and supported 
innovative growth for ambitious companies seeking 
profitability.

Total portfolio 
Total invested in 2020 
Liquidity 

25
£17.5m
£30.2m

Total portfolio 
Total invested in 2020 
FuM 

233
£34.4m
£475.6m

Private equity
Up to £10m

Mercia’s performance in the private equity space remains 
robust. Our ability to support established businesses that 
benefit from long-term growth trends and to apply disciplined, 
active management to these portfolio companies has 
maximised shareholder returns. Our purpose, to generate 
attractive returns for our shareholders and fund investors,  
is underpinned by considered origination and identifying and 
leveraging the talent in our non-executive network to provide 
the optimal stewardship of our portfolio businesses.

Debt
£100k–£10m

We back ambition in the regions by lending debt finance  
to businesses that are established, profitable and  
led by management teams that have a growth track 
record. Frequently used to preserve equity or working 
alongside the private equity team, debt plays a key role in 
Mercia’s Complete Connected Capital model, offering 
tailored solutions to small and medium-sized companies 
across a broad range of sectors.

Total portfolio 
Total invested in 2020 
FuM 

10
£10.7m
£59.8m

Total portfolio 
Total loans in 2020  
FuM 

119
£14.5m
£121.8m

04

Mercia Asset Management PLC 
Annual Report and Accounts 2020

   
          
 
w

w

02

03

04

Governance

Financial statements

05

06

8 offices
across the UK

01   Ian Wilson, Fund Principal, North East 
Venture Fund & Investment Committee.

02   Maurice Disasi, Investment Associate, 

NPIF Equity.

03   Alex Wilson, Investment Manager, 

Mercia Northern VCTs.

04   Michelle Heaselgrave, Head of  

People & Talent.

05   Chris Kilroy, Investment Director, EIS.

06   Val Andrew, Fund Administrator,  

Debt Finance.

We have a solid track record of investing 
through economic cycles and 
consistently providing returns across  
all our asset classes under management.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

05

Strategic report   
          
 
The regional investor

Right capital, 
right company, 
right place

As a proactive specialist asset 
manager investing in the regions,  
we have created an investment model 
to specifically support the needs of 
exciting, well-led SMEs in their rapid 
growth and deliver shareholder and 
fund investor value.

We pride ourselves on the 
positive impact we have 
made in the regions.

Our critical success factors 
remain: the ability to invest 
through economic and 
business cycles, pick well,  
buy well and exit well to  
create substantial value.

Dr Mark Payton
Chief Executive Officer

06

Mercia Asset Management PLC 
Annual Report and Accounts 2020

   
  
Armit Chandan
CEO, Aceleron.

Carlton Cummins
CTO, Aceleron.

Our focus
We are exclusively a domestic investor, with a focus  
on the UK regions where we are a leading provider  
of capital to ambitious SMEs to support those 
businesses from early-stage to scale-up and growth.

Our locations

We have eight regional offices 
across the UK, as well as two 
additional locations from which 
our staff can be based.

  Distribution of 
high-growth firms

  Total equity 
investment 
across UK

46%

22%

Edinburgh
Henley-in-Arden
Hull
Leeds
Manchester
Newcastle
Nottingham
Preston
Sheffield
Tees Valley

Mercia Asset Management PLC 
Annual Report and Accounts 2020

07

Financial statementsGovernanceStrategic reportNon-executive Chair’s statement

Times such as these can be 
challenging and difficult,  
but they can also be defining 
moments. I am proud to be  
part of #OneMercia.

08

Mercia Asset Management PLC 
Annual Report and Accounts 2020

The execution of 
Mercia’s strategy 
is making good 
progress

The Board remains focused on the progress of 
the largest balance sheet direct investments, 
as well as the successful stewardship of the 
Group’s growing fund management activities. 
The near-term impact on fair values, and 
therefore the Group’s net asset value per 
share, is frustrating. However, Mercia’s strong 
liquidity position, both within its managed 
funds and within its own balance sheet, 
provides the Group with considerable 
investment capacity to take advantage of 
anticipated lower entry prices as the current 
financial year unfolds. Investment returns by 
a portfolio are often driven more by entry 
prices than by exit prices and Mercia intends 
to take full advantage of the investment 
opportunities, which it anticipates will arise 
during the coming months.

The investment teams across all of our asset 
classes, being balance sheet, venture, private 
equity and debt, have been working closely 
with their portfolio companies to help as 
many as possible through the current 
unprecedented economic slowdown. Mercia’s 
marketing team has also hosted a number of 
impressive and insightful webinars on a wide 
range of relevant business support topics, 
aimed specifically at helping our c.390 
portfolio companies. 

The year ended 31 March 2020 has seen 
continued positive progress towards the 
execution of the Group’s strategic plan. 
This is reflected in the underlying progress 
made by many of the businesses in the 
Group’s direct investment portfolio, as 
well as Mercia’s growing and profitable 
fund management operations. Notable 
events during a busy year for Mercia were 
the successful placing and acquisition, 
which were announced alongside  
the Group’s interim results on  
3 December 2020.

Direct investment portfolio
Valuing the direct investment portfolio on 
31 March 2020, so soon into the United 
Kingdom’s COVID-19 related ‘lockdown’,  
is inevitably difficult. The Group has 
consistently complied with the International 
Private Equity and Venture Capital Valuation 
Guidelines (“IPEVCVG”). This has resulted in 
an overall fair value reduction in the direct 
portfolio of 15.3%. It is important to note that 
these fair values have been determined at a 
moment of global economic crisis which will 
ease over time, and that within the portfolio 
are companies which are still making rapid 
commercial progress. Whilst it is possible that 
not all of the existing portfolio companies will 
survive current sector-specific challenges, 
most will, and we expect their fair values to 
recover over time. Furthermore, for some of 
the portfolio companies this period will 
actually see their fair values accelerate faster 
than would have been the case under normal 
economic conditions.

Living  
our values
We recruit exceptional people who 
are bright, creative, with a credible 
track record and a passion for what 
we do and getting things done.

Growth focused: 
We seek to optimise 
performance and growth at an 
individual, team, Group and 
investee level.

Responsive: 
We think deeply, always meeting 
commitments and aiming to 
exceed expectations.

Knowledgeable: 
We are recognised as experts in 
our field, sharing knowledge for 
the benefit of others.

Trusted: 
We are trusted partners, known 
for being honest, professional, 
reliable and fair.

 › See more on 
page 43

Mercia Asset Management PLC 
Annual Report and Accounts 2020

09

Strategic reportGovernanceFinancial statementsNon-executive Chair’s statement continued

Successful placing and acquisition
On 3 December 2019 Mercia simultaneously 
announced a proposed placing to raise 
£30.0million gross and the conditional 
agreement to acquire three venture capital 
trust (“VCT”) fund management contracts 
(‘the Northern VCT contracts’) from NVM 
Private Equity LLP (“NVM”), together with their 
VCT investment team, for a total consideration 
of up to £25.0million. On 20 December 2019, 
shareholders overwhelmingly approved the 
issue of 120.0million new Ordinary shares at 
25.0 pence per share via the placing, and the 
acquisition of the VCT fund management 
business was completed on 23 December 
2019. Approximately half of the placing 
proceeds were used to fund the initial cash 
consideration for the acquisition and the 
placing expenses, whilst the remainder has 
strengthened the Group’s ability to continue 
to invest in the most promising businesses, 
both in its direct investment portfolio and 
those showing most promise in its managed 
funds. 

The three Northern VCTs are long-standing, 
professionally-governed and successful listed 
investment trusts. The broadly regional focus, 
inclusive culture and sound business values  
of NVM, and within it their talented VCT 
investment team, chimed closely with Mercia’s 
own DNA. The Board was very pleased to be 
able to agree mutually satisfactory terms with 
NVM and is most grateful to the boards of the 
three Northern VCTs for their agreement to 
novate each of the fund management 
contracts to Mercia. A post-acquisition 
100-day integration plan was completed by 
the financial year end, including welcoming 
the VCT investment team into our #OneMercia 
family. For the relatively short period of 
ownership from acquisition to 31 March 2020, 
notwithstanding the COVID-19 impact on 
current VCT portfolio valuations and asset 
value linked revenues, I am pleased to say that 
the financial performance of the acquired 
business met expectations.  

Governance and engagement
Throughout the year the Board has focused  
on the strategic direction of the Group and on 
executing the priorities identified. The 
Directors (together with the Group’s Chief 
Operating Officer, Peter Dines) provide a 
balanced leadership group with relevant 
experience to drive the creation of 
shareholder value. Given the evolution of 
Mercia into a specialist asset manager, I said 
last year that the Board intended to appoint 
an additional Non-executive Director with 
relevant specialist asset management 
experience. No sooner had the search 
commenced than Mercia entered detailed 
negotiations with NVM and it was agreed that 
the search would be paused until the outcome 
of the proposed fund raising and acquisition 
became known. That search has now 
recommenced in earnest, although it is 
inevitable that lockdown and the need for 
social distancing is elongating the selection 
process.

Since its inception in 2014, the Group has 
embedded a strong corporate governance 
ethic in all of its internal and external 
interactions. As a member of the Quoted 
Companies Alliance (“QCA”) since 2015, and 
with its fund management operations 
regulated by the Financial Conduct Authority 
(“FCA”), Mercia always seeks to act in the best 
interests of its stakeholders. Proactive 
engagement with all stakeholder groups is 
fundamentally important to our Board and 
you will be able to read many examples of  
how we do this within this Annual Report. In 
respect of the recently acquired VCT fund 
management business, I have engaged 
directly with the chairs of each VCT board  
and look forward to developing those 
relationships for the mutual benefit of all 
parties during the current financial year.

Strategic review – update 
on progress
As I referred to in my statement last year, 
during the early part of 2019 the Board 
conducted a detailed strategic review of the 
Group’s progress to date, the aim being to 
continue to scale Mercia over the following 
three years to become a profitable and 
self-sustaining investment group. The three 
key pillars to achieving these strategic 
objectives are:
• 

to achieve operating profitability before 
fair value movements, realised gains and 
all non-cash charges;
to expand the Group’s assets under 
management to at least £1.0billion; and
to ‘evergreen’ its balance sheet so that the 
Group’s direct investment activities are 
fully funded by periodic cash realisations 
from the existing portfolio.

• 

• 

During the year the Group made substantial 
progress towards the achievement of all three 
of these objectives, most notably through the 
successful placing and acquisition in 
December 2019. Acquisitions compress time 
and successful ones enhance shareholder 
value. The early signs for Mercia’s most recent 
acquisition are encouraging. 

Since its inception, Mercia has been clear in its 
determination to trade profitably, so that its 
revenues exceed the total operating costs of 
the Group. The key to reaching this objective is 
twofold – continuing to increase the quantum 
of funds which the Group manages on behalf 
of third-party stakeholders, whilst, at the 
same time, maintaining control of costs.

The Group is also determined to reach the 
point of balance sheet sustainability, such that 
regular realised cash returns from trade sales 
and the unwinding of equity stakes in listed 
companies are sufficient for its annual direct 
investment needs.

10

Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
  
 
The backbone of our culture is 
our people
The wellbeing of our staff has always been a 
priority within Mercia. The current lockdown 
has helped bring our ever-growing community 
even closer together; be it via the weekly 
Zoom staff updates, team-specific check-ins,  
a weekly Mercia quiz, our many internal Slack 
channels, our in-house newsletter ‘Friday 
Files’ or our ongoing charity and team building 
initiatives. These daily interactions have 
helped preserve our group-wide cohesion and 
common purpose, being to deliver superior 
long-term returns for our shareholders and 
fund stakeholders alike.

Since lockdown commenced, there has been 
an increased focus on the impact of remote 
working on the mental health and wellbeing  
of our staff. The increased level of team and 
group-wide communications reflected above, 
and the very obvious care and compassion for 
each other being demonstrated by so many of 
our staff across the business, speak louder 
than any words about Mercia’s culture. We 
have been fortunate thus far that the vast 
majority of our staff remain fit and well, 
although we have also been saddened to hear 
that several members of the team have lost 
relatives due to the virus. Our thoughts are 
with them and their wider families.

COVID-19
In response to the challenges posed by 
COVID-19, the Group’s focus has been on three 
priorities: the safety of our employees, 
continued support for our portfolio 
companies, and maintaining long-term value 
creation potential for our shareholders and 
the investors in our managed funds. 
Throughout this crisis, Mercia has adhered at 
all times to UK Government directives and will 
continue to do so. We have successfully 
implemented our business continuity plans 
and the Group’s transition to all staff working 
from home has been remarkably smooth. 

Every portfolio company has been risk 
assessed and all are being closely monitored. 
We have an investment team of considerable 
calibre and experience that has assessed  
the needs of each portfolio company. Our 
significant balance sheet and managed funds’ 
liquidity will be deployed wisely in the current 
year, to preserve the inherent future value 
within each portfolio. As a result of our 
increased active engagement with all portfolio 
companies across our asset classes, no staff 
have been furloughed. Furthermore, given our 
strong liquidity position, the Group has not 
needed to seek any government-supported 
debt funding.

Outlook
Those of us who have been through previous 
sharp downturns in the UK economy, if perhaps 
not as stark as this one, will know that the 
survival of any company, large or small, new or 
old, often depends on two things – the strength 
of its balance sheet and the quality of its 
people. At a time when cash is king, Mercia is 
blessed in having a very strong balance sheet, 
with approximately £30million of unrestricted 
cash, combined with an extremely capable and 
experienced leadership team, all of whom are 
pulling together in the same direction. 

The results disclosed in this Annual Report and 
consolidated financial statements show the 
tangible progress that the Group has made 
during the year towards the achievement of  
its strategic objectives. They also show the 
near-term impact on asset values arising from 
the market’s reaction to COVID-19 and its likely 
impact on the global economy. 

As our 25 March 2020 business update 
announcement made clear, where contracted 
revenues are directly linked to the carrying 
value of fund or trust assets, those recurring 
revenues will reduce, until the value of the 
underlying assets recovers. This is likely to be 
the case for the current financial year and as a 
result the Group has already taken a number of 
cost containment actions.  

Times such as these can be challenging and 
difficult, but they can also be defining 
moments. I am proud to be part of #OneMercia, 
which is full of people who care about the funds 
we manage, the companies in which we invest 
or to whom we lend and, most important of all, 
who care about each other. Thank you to all of 
those people.

Finally, I should like to thank our shareholders, 
both new and existing, for your continuing 
support during this challenging period of 
economic and social upheaval. Mercia has a 
focused business model, great people and a 
strong balance sheet. Hence, notwithstanding 
the current economic challenges facing our 
country, I am confident that Mercia will be able 
to successfully execute its strategic objectives 
in the months and years ahead.

Ian R Metcalfe
Non-executive Chair

Mercia Asset Management PLC 
Annual Report and Accounts 2020

11

Strategic reportGovernanceFinancial statementsOur business model

Realising value 
for ambitious 
companies

01

Key strengths
and differentiators

Regional focus
London and the South East have a significant 
oversupply of capital creating high pre-money 
valuations. The UK regions offer exciting deals 
with businesses that are priced sensibly and 
have relatively modest capital needs that we 
can, if we choose to, support solely from our 
own means.

Experienced team 
We further strengthened our model of 
combining business expertise with geographic 
and investment knowledge with the addition of 
the VCT investment team. We have increased 
investment capacity across our regional offices 
to 64 investment specialists.

Mercia Platform 
Seeking to strengthen portfolio performance  
to drive returns, Mercia’s Platform provides 
access to high-quality business leaders,  
advisory teams and operational specialists to 
offer relevant support and enable the 
development of our portfolio’s leadership teams.

Capital resource
Mercia has c.£800million in AuM (c.£142million 
of net assets and c.£658million in FuM) of which 
there is £30.2million in unrestricted free cash to 
invest over the next two to five years.

Established partnerships
Powerful relationships and deeply embedded 
ecosystems provide unparalleled access to a 
wealth of opportunities across the regions. 
From our 19 university partnerships to our 
non-executive networks, we are well placed  
as the investment partner of choice.

Complete
Connected 
Capital

Our approach to investing has evolved 
over many years and is predicated on  
the cyclical nature of private capital 
deployment in the regions, where 
optimised returns are driven through 
deep industry experience and buying well 
through the cycle.

12

Mercia Asset Management PLC 
Annual Report and Accounts 2020

02

Complete · Connected · Capital

What we do
Mercia’s ‘Complete Connected Capital’ means that we can draw upon various pools of  
capital across our asset classes, delivering the appropriate  
levels of cash at the right time.

Deal flow
sources

Pathfinder
& seed
0-3 years

Early stage &
development
1-7 years

Growth
& scale
3-7 years

Exit

7-15 years

Third-party funds
c.£658million in FuM to deploy into selective, 
high-growth SMEs across venture, private 
equity and debt.

Balance sheet capital 
Mercia has £30.2million unrestricted cash  
on its balance sheet to deploy as investment 
follow-on capital to promising companies  
in its existing direct portfolio and its 
third-party funds’ portfolio.

How we do it
Source well 
Optimised returns are 
driven through deep 
industry experience 
and powerful 
partnerships that 
drive deal origination, 
which allows Mercia to 
see 59% of deals in  
the regions.

Buy well
We are focused on 
investing in the 
highest quadrant of 
businesses that  
have appropriate 
pre-money 
valuations and where 
we can provide 
support in achieving 
the commercial 
drivers of value 
creation.

Support well
Beyond finance,  
we are active advisers 
to our portfolio 
companies and 
provide access to our 
Mercia network of 
business leaders, 
sector experts and 
non-executives to 
support our 
investments in 
achieving profitability.

Sell well 
Our ability to provide 
follow-on funding 
and capital for 
organic growth or 
acquisition supports 
optimum exits and 
timely realisations. 

03

Stakeholder
value creation

Investee companies
Ambitious regional SMEs that require 
relatively modest capital needs and are 
priced sensibly.

Initial average investment from 
venture

£0.5m

Third-party investors 
Solid track record of investing through the 
cycles and consistently providing returns 
across all our asset classes.

Successful fund exits in 2020

5

Employees
93 colleagues whose individual objectives, 
together with our values, drive Mercia’s 
performance.

Training hours

1,929

 › See more on page 40

Mercia Asset Management PLC 
Annual Report and Accounts 2020

13

Strategic reportGovernanceFinancial statementsOur strategy

First choice  
for investees, 
investors and 
employees

Our vision is to become the 
leading manager of regional 
growth funds and the leading 
provider of regional capital to 
growth SMEs with modest 
capital needs.

Building a 
sustainable 
business

Scale, profitability and 
investment returns

Our strategy is simple: we are growing our assets under 
management to make our business consistently 
profitable and we are working with our portfolio 
companies to deliver cash returns to fund our direct 
investment portfolio.

14

Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
This strategy will translate into value for our shareholders and the investors in our funds.

To achieve this, in 2019 we set out five three-year strategic priorities: 

01

02

03

Strategy
Increase AuM to  
at least £1.0bn

 › Organic growth in our SEIS/EIS funds
 › New mandates
 › Selective acquisitions

Progress
In 2020 we increased third-party  
funds from c.£381m to c.£658m
 › £54.3m from increased mandates 
 › c.£250m through the strategic acquisition 
of the VCT fund management business

Strategy
Achieve 15% IRR  
on third-party  
and balance sheet  
equity investments

Strategy
Achieve operating 
profitability

 › Recurring revenue from growing FuM
 › Operational leverage
 › Disciplined spend

Progress
Mercia is well placed with preserved capability 
and liquidity to manage its immediate 
priorities and sustain its strategic objective of 
achieving 15% IRR in portfolio performance.

Progress
Following the acquisition of the VCT fund 
management business, we expect to be 
profitable on an operating basis in the new 
financial year.

There continues to be operational leverage in 
Mercia to support further growth.

04

05

Strategy
Become the most  
active investor in  
our market with up  
to 20% market share

 › Access to deal flow through networks 

and university partnerships
 › Reputation and track record of 
supporting investee companies
 › Complete Connected Capital offering
 › Experienced team capable of completing 
investments equitably and efficiently 

Progress
In 2020 we increased our  
market share to 18%
 › Evaluated 59% of deals in the region and 

invested in 18%

 › Completed 133 investments across  

all portfolios

The Mercia model is 
different. I do think it’s 
been really important for 
our growth and it’s been 
very important for me in 
terms of being able to 
understand what we 
need to do to position the 
business right for other 
investors. It’s been great 
working with Mercia 
over the years.

Ryan Cawood
Founder & CEO, OXGENE.

Strategy
Evergreen our balance 
sheet to fund our direct 
investment activities 
through cash 
realisations from our 
direct portfolio

Progress
Our portfolio of direct investments has an 
average holding period of just under three 
years. On average we target a holding period 
of three to seven years, allowing our 
companies to establish their business model 
and scale up with our support.

Our investee companies are making 
operational progress, some achieving 
significant milestones, although COVID-19 and 
the economic outlook are creating challenges 
and, in some cases, delays.

Our focus has been on evaluating the short 
and long-term impact on every business, 
acting decisively and extending the cash 
runway where appropriate.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Strategic reportGovernanceFinancial statementsChief Executive Officer’s review

I am pleased to say that, in 
many ways, 2020 was a year of 
significant progress for Mercia 
as we achieved our goal of 
trading profitably a year earlier 
than planned, and significantly 
increased the scale of our fund 
management business, both  
key parts of our three-year 
strategic plan. 

16

Mercia Asset Management PLC 
Annual Report and Accounts 2020

A leading  
and trusted 
provider of 
regional capital

Overview
These results close the first year into our 
three-year strategic plan as a proactive, 
regionally focused, specialist asset manager 
where we set three measurable targets: (i)  
to achieve operating profitability before fair 
value movements, realised gains and all 
non-cash charges; (ii) to expand the Group’s 
assets under management (“AuM”) to at least 
£1.0billion; and (iii) to ‘evergreen’ Mercia’s 
balance sheet so that the Group’s direct 
investment activities are fully funded by 
periodic cash realisations from the  
existing portfolio. 

During the last 12 months we completed the 
acquisition of the three VCT fund management 
contracts (‘the Northern VCT contracts’) from 
NVM Private Equity LLP, increasing our AuM by 
c.58% to c.£800million. These contracts 
brought with them additional recurring 
revenues, which have helped bring us to our 
goal of trading profitably on a ‘net revenues’ 
basis, one year earlier than planned. The 
transaction also resulted in the talented VCT 
investment team joining Mercia.

Following the acquisition, 82% of Mercia’s AuM 
is now in third-party funds under management 
(“FuM”) (up from 23% of AuM at our IPO in 
2014) with the balance of 18% represented by 
our consolidated balance sheet. We expect this  
shift towards FuM to continue as our fund 
management business develops further.

The £30.0million placing in December 2019 
allowed us to complete the VCT acquisition 
and has provided us with additional capital to 
support our objective of achieving evergreen 
status for our direct investment portfolio.

In 2020, revenue increased by 19.4% to 
£12.7million (2019: £10.7million), which 
enabled the Group to move from net 
expenses of £1.4million in 2019 to net 
revenues of £0.1million, an improvement of 
£1.5million. Unrestricted cash increased to 
£30.2million (2019: £29.8million). Largely  
as a result of the impact of COVID-19 on asset 
prices, the direct investment portfolio’s fair 
value decreased by 15.3%. This reduction 
also contributed to net assets at the year end 
being £141.5million (2019: £126.1million). 

COVID-19
The initial outbreak in China in December 
2019 immediately impacted on certain supply 
chains within our direct portfolio and, in 
addition, the subsequent lockdown of circa 
one third of the planet resulted in lost or 
reduced customer demand. 

We now face the possibility of one of the 
largest global economic recessions since the 
1930s, with domestic debt exceeding that of 
World War I. It is my strong belief that there 
will be a gradual recovery over a 12 to 
24-month period and that experienced 
investors with liquidity and preserved 
capability will be well placed. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Strategic reportGovernanceFinancial statementsChief Executive Officer’s review continued

Debt
Mercia’s debt funds have been actively  
lending throughout the year and our recent 
Coronavirus Business Interruption Loan 
Scheme (“CBILS”) accreditation will enable us 
to further support regional businesses 
through these challenging times.

Balance sheet
The average holding period of our direct 
investments is just under three years with an 
expectation that investments will be realised 
over a three to seven-year time frame from 
initial investment. Since Mercia’s IPO in 
December 2014, we have invested £94.7million 
into our current direct investments, plus a 
further net £1.3million as a cornerstone 
investor in four of our managed funds. Thus far 
we have generated £14.5million in realised 
returns. The net asset value of our direct 
investments at the year end was £87.5million 
(2019: £87.7million), with the overall reduction 
being largely as a result of the impact of 
COVID-19. 

Mercia’s investment model was developed to 
counter the inevitability of cyclical markets, 
with many of the team at Mercia having 
invested through the cycles of 2000 and 2008. 
Mercia’s model is to seek material influence 
(c.20–40% stakes) in companies that have 
relatively modest capital needs – typically less 
than £10.0million – with realistic entry 
valuations. This, together with our strong 
liquidity, positions us well to support our 
investee companies and influence appropriate 
decision making at this time.   

Sadly, in every correction there are both 
winners and losers. Businesses with near-term 
profitable business models and business-to-
business (“B2B”) operations with strong 
recurring revenue in favoured sectors such as 
software, digital entertainment, medtech, 
digital healthcare, diagnostics and biotech  
will likely benefit. Within our direct  
investment portfolio, Warwick Acoustics, 
Impression Technologies (both serving the 
automotive sector), Crowd Reactive (events 
management) and LM Technologies (Chinese 
supply chain) have inevitably suffered. 
However, others have benefitted: within the 
biotech sector, OXGENE and The Native 
Antigen Company; within digital home 
entertainment, nDreams and Soccer Manager; 
and Intechnica within online queue 
management and website defence. Reflecting 
structural changes and new emerging sectors, 
we have remodelled or pivoted certain 
portfolio companies and revised our 
investment approach to new prospects,  
to reflect this emerging paradigm. 

Fund performance
Mercia’s investment model is to target 
appropriately priced regional businesses 
seeking modest capital to, in part, protect 
Mercia from major cyclical corrections. We 
have performed a thorough COVID-19 analysis 
across the whole Mercia portfolio and 
adjusted valuations accordingly. Although our 
venture and private equity portfolios are not 
immune to these asset price corrections, we 
believe that they are weathering the storm, 
compared to the broader industry, with fund 
portfolio fair value movements between +10% 
to -30% as at 31 March 2020.

Venture
Mercia benefits from a diversified venture 
portfolio of 233 businesses across different 
sectors and stages of development. As a direct 
consequence of COVID-19 there has been an 
inevitable fair value movement in many 
investee holding values resulting in fund 
portfolio valuations being adjusted in the year 
ranging from up by 10% to down by 31%.

Private equity
Our first private equity fund to be fully 
unwound is another regional fund, the 
Coalfields Growth Fund (“CGF”), which has 
generated an internal rate of return (“IRR”) of 
19.8% and distributions to paid-in capital 
(“DPI”) of 167%. This fund benefitted from a 
portfolio of eight companies generating five 
trade sales at multiples above cost. The 
notable exit of Woodall Nicholson in March 
2020 generated a return of c.9.6x on the 
original cost. The COVID-19 impact on holding 
values across our active private equity FuM 
has contributed to a reduction in fair values of 
7% to 31%.

18

Mercia Asset Management PLC 
Annual Report and Accounts 2020

during the lockdown and the Company has not 
applied for any Government funding schemes, 
save on behalf of our portfolio companies, as 
we continue to behave as a responsible and 
supportive regional investor. I have confidence 
in Mercia’s intrinsic strengths and these are 
reflected in our own core values. During the 
recent period of remote working, Mercia’s 93 
employees have been remarkably resilient and 
supportive of each other and of those around 
us. I am proud of the work we are doing in the 
regions as we seek to strengthen our portfolio, 
as a trusted partner to regional business and 
thus safeguard employment and economic 
prospects. Internally, we reference the Group 
as #OneMercia and I welcome the excellent 
people who have recently joined us through 
the acquisition of the Northern VCT contracts. 
I would like to thank our entire valued team for 
their continued drive, commitment and 
professionalism. 

Dr Mark Payton
Chief Executive Officer

Portfolio highlights
Some of the investments within our FuM and 
our direct investment portfolios are starting 
to create significant value.

Notable direct investments initially supported 
by our FuM include: OXGENE (a promising 
synthetic biology business that is growing 
rapidly, with revenues up by c.240% in the 
past 12 months), nDreams (a fee-for-service 
and proprietary content virtual reality 
developer benefitting from the lockdown 
period with revenue growth of c.100%), 
Intechnica (providing bot analytics and 
website optimisation services and tools,  
with strong revenue growth of c.50%) and  
The Native Antigen Company (a leading 
provider of COVID-19 antigens for diagnostic, 
vaccine, research and development purposes, 
with revenue growth of over 200%). 

Notable venture portfolio companies within 
our FuM include: Abingdon Health, which 
amongst other programmes, is involved in the 
fight against COVID-19, and is a founding 
member of the UK’s rapid test consortium 
(“UK-RTC") leading the assay development 
programme in partnership with the University 
of Oxford; Axis Spine, which has recently 
received US Food and Drug Administration 
(“FDA”) approval for its lead product 
addressing the lucrative US spinal implant 
sector, valued annually at c.£7billion; and 
Sense Biodetection, which is developing a  
point-of-care instrument-free bacterial  
and viral pathogen diagnostic tool for a 
variety of infectious agents, including 
COVID-19.

Outlook
As Chief Executive, my priorities at this time 
are to ensure that Mercia is financially robust 
and operationally agile, with strong liquidity 
and preserved capability. As the economic 
environment toughens, which I expect it to, 
this ensures that we are resilient to the 
downturn and able to support our existing 
portfolio, whilst being prepared to take 
advantage of the opportunities that will 
undoubtedly lie ahead for those with strong 
liquidity and available capital to deploy. 

We have entered our new financial year 
debt-free and with unrestricted liquidity of 
c.£290million to invest across our FuM 
portfolios, plus c.£30million for direct 
investing. We remain focused on transactions 
of typically less than £10.0million, leveraging  
the asset classes we have across the Group. 
We are uniquely positioned to combine equity 
with debt finance, via our third-party FuM as 
well as with our proprietary balance sheet 
capital, where appropriate. 

Over the medium term, I believe the economic 
recovery will be beneficial to the types of 
businesses that we have traditionally 
supported, particularly those in medtech and 
diagnostics, digital entertainment and 
e-commerce support platforms. 
Notwithstanding the current reduction in 
asset price linked fund management revenues, 
Mercia has begun the new financial year 
trading profitably, which we expect to 
continue. The long-term potential of our direct 
investment portfolio, with its relatively 
modest capital needs, remains positive and 
we expect the value of this maturing portfolio 
to accelerate beyond the COVID-19 pandemic.
None of Mercia’s staff have been furloughed 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Strategic reportGovernanceFinancial statementsw

w

Strategy in action

Strategic  
execution

Since our IPO in December 2014, we have strengthened the Group 
through targeted strategic acquisitions, increasing our scale,  
the breadth and depth of our offering and now our profitability.

Creating value
 › Accelerates progress  

towards £1.0bn AuM bringing  
in c.£250m AuM

 › Increases Mercia’s recurring 
revenue base and operating 
profit contribution 

 › Complements Mercia’s Complete 

Connected Capital model 

 › Makes Mercia a leading provider 
of regional seed and growth 
capital

 › Expands the Group’s liquidity to 

deploy into regional SMEs 

 › Broadens Mercia’s origination 

network 

 › Expands the direct investment 

opportunities through the VCTs' 
underlying portfolios

business model. Looking forward, the 
acquisition strengthens our ability to raise and 
win new fund mandates, continuing to grow our 
fund management business and future financial 
returns for the Group. Pleasingly, post period 
end in April 2020 the Northern VCTs raised 
£38.2million in a market environment drastically 
affected by COVID-19, demonstrating the 
quality, robustness and reputation of the three 
Northern VCTs.

NVM’s portfolio and liquidity cement 
our position
The acquisition of the VCT fund management 
business complements Mercia’s Complete 
Connected Capital model and cements our 
position as one of the foremost regional 
providers of capital to growing SMEs. Together, 
the Northern VCTs’ portfolio consists of c.60 
companies, including 17 listed companies, 27 
private venture companies and 16 private equity 
companies. This extensive portfolio creates new 
opportunities for our direct investment 
portfolio.

Liquidity is a key success factor in our business. 
This makes us a preferred choice for quality, 
potential investee companies and gives us 
flexibility to support and manage our portfolios 
as companies mature. Following the acquisition, 
Mercia has £30.2million of unrestricted cash to 
invest from its own balance sheet.

Finally, the £30.0million placing associated with 
the acquisition strengthened the Company’s 
financial position and its shareholder register, 
bringing in new investors, which will enhance 
liquidity for our shareholders.

In December 2019 Mercia acquired three 
venture capital trust (“VCT”) fund 
management contracts (‘the Northern VCTs’) 
from NVM Private Equity LLP and 
simultaneously raised £30.0million, 
accelerating its progress towards its goals  
of reaching £1.0billion AuM, operating 
profitability and an evergreen balance sheet. 

Significant value 
creation opportunities
The acquisition of the VCT fund management 
business is a critical inflection point for the 
Group, significantly increasing our scale, 
adding a new investment product to our 
offering, additional capability to our 
investment team and a portfolio of maturing 
VCT investee companies. 

Scaling accelerates path 
to profitability
With the acquisition of the VCT fund 
management business, Mercia’s total AuM 
grew by c.£250million (an increase of c.50%  
at the time of the acquisition) bringing in 
additional recurring revenues that will make 
us profitable at an operating level (before fair 
value adjustments, realisation gains and all 
non-cash charges). This is a considerable step 
towards developing a fully sustainable 

VCTs’ FuM at date of acquisition

c.£270m

Funds raised in 2020

£38.2m

20

Mercia Asset Management PLC 
Annual Report and Accounts 2020

   
          
w

w

Tim Levett 
VCT Investment 
Committee.

Mercia Asset Management PLC 

Annual Report and Accounts 2020 21

£25.0m

acquisition

Mercia successfully raised £30.0million  
and completed the acquisition of three 
VCT fund management contracts from  
NVM Private Equity LLP.

Strategic reportGovernanceFinancial statements   
          
w

w

Key performance indicators

Strategic priorities
We focus on UK regional opportunities where our strong capital position can 
help create material value for all our stakeholders over the medium term. 
Scaling FuM combined with tight cost control has also enabled the Group to 
reach trading profitability one year ahead of plan.

Indicator

How it was measured

Performance

Growth in value of  
the Group’s portfolio 
through investment 
activity

Measured in terms of the gross cash 

invested in direct investments £17.5m

2020

2019

£17.5m

£19.4m

The Group has demonstrated continued 
investment activity resulting in growth in  
the value of its direct investment portfolio 
through the gross amount of cash invested

£(15.8)m

2020

£(15.8)m

2019 £3.9m

Reflects a year of continuing positive overall 
momentum until impacted just before the 
year end by the significant correction in asset 
prices resulting from the COVID-19 pandemic

2020

2019

18

17

The Group has demonstrated continued 
growth in its direct investment activities 
through the number of companies in which it 
has invested during the year

£30.2m

2020

2019

£30.2m

£29.8m

Mercia continues to have sufficient liquidity 
for its direct investing and operating activities

Growth in value of  
the Group’s portfolio 
through fair value 
movements

Measured in terms of the net fair 
value (loss)/gain arising in the value 
of the portfolio using established 
valuation methodologies based on 
the International Private Equity and 
Venture Capital Valuation Guidelines 
(“IPEVCVG”)

Number of companies  
invested in during  
the year

Measured in terms of all companies 
invested in (both existing and new 

direct investments) during the year 18

Unrestricted cash 
balances and  
short-term liquidity 
investments held by the 
Group at the year end

Measured in terms of cash, cash 
equivalents and short-term liquidity 
investments held by the Group, 
excluding funds held on behalf of 
third-party EIS investors

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Annual Report and Accounts 2020

   
          
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w

Indicator

How it was measured

Performance

Third-party funds  
under management
(“FuM”) 

Measured in terms of fund 
management contracts secured  
and under active management

c.£658m

2020

2019

c.£381m

c.£658m

The FuM increase was mainly due to the 
acquisition of the VCT fund management 
contracts, offset by distributions to fund 
investors and fair value impairments

Investment realisation  
proceeds received 

Measured in terms of the  
cash proceeds received from 
realised investments

£0.0m

Revenue

Measured in terms of all  
revenues derived from both  
fund management and direct 
investing activities

2020

£0.0m

2019

£0.0m

No cash realisations were completed during 
the year, although external interest in the 
Group’s direct investments is increasing.  
Post year end £4.8million was received from 
the sale of The Native Antigen Company

£12.7m

2020

2019

£12.7m

£10.7m

The Group’s revenue increase was largely 
derived from the acquisition of the VCT fund 
management contracts

Net revenues/
(expenses)

Measured in terms of total  
revenues less all staff and 
administrative expenses

£0.1m

Net asset value  
per share

Measured in terms of the Group’s 
consolidated balance sheet net 
assets divided by the number of 
shares in issue at the year end

2020

£0.1m

2019

£(1.4)m

In 2020 the Group reached the turning point 
where its total revenues exceeded its total 
operating costs

32.1p

2020

2019

32.1p

41.6p

The Group’s net asset value per share reduced 
due to the dilutive impact of the placing in 
December 2019 and the near-term impact of the 
COVID-19 pandemic on the direct investment 
portfolio valuation

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Strategic reportGovernanceFinancial statements   
          
Chief Investment Officer’s review

As we enter the new financial 
year we do so with a well-
assembled portfolio of 
companies that are aware of the 
challenges and opportunities 
that lie ahead.

24

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Deepening 
management 
capabilities 

At the beginning of the financial year,  
I encouraged our investment teams to  
focus on two areas that will accelerate value 
creation across our portfolios: building out 
the management teams of our investee 
companies, where appropriate, through the 
addition of chairs and non-executive directors 
via Mercia’s talent Platform; and further 
developing our network of co-investors.  
We have made significant progress on both 
fronts, although the positive effect on our 
financial results has been masked to a large 
degree by the current impact on asset prices 
from the COVID-19 pandemic.

Deepening management capabilities
We have focused on increasing the collective 
capability of the management teams that we 
are backing. Through our talent resourcing 
capabilities, we have introduced companies 
to experienced board-level support, helped 
our portfolio make 33 senior non-executive 
director board appointments and enabled 
the development of powerful leadership 
teams. We are also building a collective of 
successful managers with complementary 
skills to support our portfolio, including CFO 
input, sales process design, new market entry 
and regulatory expertise. 

Mercia’s network is an integral part of our 
approach to adding value by building a  
strong base of experienced connections, 
underpinned by the online and offline 
communication we offer. We make a Slack 
channel available to all of our CEOs to enable 

them to correspond directly with each other,  
to share and seek ad hoc advice and 
commercial insight, thereby creating a 
network of opportunities across the portfolio. 
We see this as an invaluable informal 
mentoring and development tool. Our 
connected approach means that we can help 
our portfolio companies’ management teams 
to take advantage of the opportunities ahead 
of them and provide them with guidance as 
they navigate the inevitable issues associated 
with growing and scaling young businesses.

Expanding our network of co-investors
Expanding our network of like-minded 
co-investors is critical to ensure that as our 
portfolio continues to mature and grow,  
we can provide companies with the scale-up 
capital required, while bringing along 
partners that share our vision and expand  
our opportunities for an exit at the right time. 
Our efforts during the year resulted in 12 new 
investment partners joining syndicates 
across our portfolio.

COVID-19
The COVID-19 pandemic has been an 
incredibly difficult and stressful time for our 
entrepreneurs and management teams; we 
have seen them act decisively and sensibly at 
a time of great uncertainty and I pay tribute 
to them all.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Strategic reportGovernanceFinancial statements 
Chief Investment Officer’s review continued

At Mercia we reacted swiftly to the lockdown. 
Our priority was to ensure that our entire 
portfolio understood the critical need for cash 
management, extending their cash runways  
to enable them, and Mercia, to assess the 
longer-term effects of COVID-19 on their 
businesses. We conducted a survey of the 
portfolio at the beginning of the lockdown  
and quickly crafted and delivered a series of 
webinars to support the portfolio around  
their critical concerns, ranging from cash 
management and how to access the various 
government support schemes, to post-
COVID-19 strategy and recovery, ensuring that 
support went beyond firefighting, looking at 
how to manage the exit from lockdown and 
position businesses favourably to take 
advantage of opportunities that might  
lie ahead.

In early March we assessed the likely medium 
and longer-term effects of COVID-19 across  
our portfolio of companies based on 13 
criteria, including reliance on supply chains, 
management response, business disruption, 
balance sheet strength, co-investors and cash 
runway. The results provided immediate 
visibility of priorities and needs. Our newly 
acquired venture capital trust (“VCT”) 
operation was able to review and report on its 
entire portfolio of c.60 companies, including a 
revaluation of the net asset position ahead  
of the £38.2million successful fundraise, 
announced on 3 April 2020. We are conducting 
regular reviews to establish whether any 
COVID-19 related impact on our entire 
portfolio of companies represents a temporary 
pause on progress or a fundamental challenge 
to their business model.

We are in the strong position of having 
significant liquidity of c.£320million across all 
our asset classes. We also have the analytical 
tools and skills within the team to allocate 
funds effectively, both in our existing portfolio 
and in new opportunities for the long-term 
benefit of our shareholders and investors in 
our funds.

Portfolio update
Managed funds: five exits and good 
performance by debt funds
Investment and lending performance are at 
the heart of what we do. Our third-party 
managed funds continued their prior year 
momentum, performing well against their 
mandates. Across our managed funds,  
we invested a total of £59.7million into 109 
existing and 46 new portfolio companies. 

Five exits were completed in the year,  
which have now delivered a total return of 
£16.3million over the holding period of the 
investments. The most significant was 
Woodall Nicholson, a company in our private 
equity (“PE”) funds which was sold in late 
March 2020 to another PE house, delivering a 
9.6x return on the original cost. The Coalfields 
Growth Fund (“CGF”) invested £1.0million  
into Woodall Nicholson in 2013, realised 1.9x 
in 2016 from a partial sale to the Business 
Growth Fund and, in total, realised 
£9.3million. CGF as a whole has now generated 
an IRR of 19.8%.

A second example is Granby Marketing 
Services, a marketing logistics company in our 
PE funds that delivered a 2.13x return on cost 
via a management buyback. The EV Growth 
Fund (“EVGF”) invested £1.4million into the 
company in 2013.

Until the arrival of COVID-19 our debt funds 
were also maintaining their good overall 
performance. Our Finance Yorkshire Loan 
Fund (“FYLF”) now has less than £0.1million 
remaining to be repaid from a total of 
£41.6million lent since the last recession in 
2010. It has returned a total of £44.5million:  
a legacy which is c.£4million greater than was 
originally anticipated from this ‘Gap’ Fund. 

Managed funds highlights
Mercia continued to invest carefully and 
selectively during the challenging 
environment created by COVID-19 in the 
fourth quarter of the financial year. We did 
experience a slowdown in demand for funding 
with equity syndicates weakening across the 
portfolio as other institutional investors and 
angel groups scaled back their investment 
activity. This placed a higher burden on the 
managed funds to provide greater financial 
support to the portfolio in the form of 
follow-on funding.

Over the last year, the Midlands Engine 
Investment Fund Proof-of-Concept Fund 
(“MEIF POC”), a £23.5million fund, invested 
£3.8million into 18 companies, 15 follow-on 
investments into existing portfolio companies 
and three new deals: Industrial Phycology 
(‘I-PHYC’), a pre-revenue start-up company 
developing a modular wastewater treatment 
system based on their novel algal bioreactor; 
Iventis, a Lincolnshire-based software 
business whose core product is a platform 
designed for a large number of users to 
collaboratively plan complex operations or 
major events such as the Olympics; and Ebate, 
a software-as-a-service (“Saas”) business.  
The MEIF POC Fund was established in 2018  
to provide early-stage capital to innovative 
businesses across a wide area of the Midlands.

26

Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
 
 
In the North of England, the Northern 
Powerhouse Investment Fund (“NPIF”),  
with a mandate to deploy c.£58million in  
both equity and debt to SMEs in the region, 
completed 32 transactions investing a total  
of £11.8million, of which £7.0million (c.60%) 
was provided to 10 new businesses across  
the Yorkshire, Humber and Tees Valley region, 
with the balance of £4.8million invested into 
22 follow-on investments across 15 existing 
portfolio businesses. Cumulatively, since 
being awarded the mandate in February 2017, 
the NPIF equity fund has invested £36.0million 
into a portfolio of 47 businesses as at  
31 March 2020. In April 2020, Mercia’s NPIF 
equity mandate was increased by a further 
£23.7million.

Within the NPIF equity fund is Abingdon 
Health, a lateral flow rapid test manufacturer, 
which has been involved in the fight against 
COVID-19. It is one of the founding members of 
the UK’s rapid test consortium (“UK-RTC”) and 
has led the assay development programme in 
partnership with the University of Oxford.

The North East Venture Fund (“NEVF”) had  
a solid year, concluding 13 transactions and 
investing a total of £4.2million. Of those 
transactions, eight were new deals and five 
were follow-on investments into existing 
portfolio companies. The Northern VCTs 
co-invested directly alongside NEVF in 
Nutshell Software, demonstrating the value  
of our Complete Connected Capital.

During the year, Mercia’s debt team provided 
£14.5million of funding in 46 transactions  
via the EV SME Loans Fund and the NPIF  
debt fund. In April 2020 Mercia’s NPIF  
debt mandate was increased by a further 
£30.6million, increasing the size of the NPIF 
debt fund to over £80million to support 
profitable SMEs as they seek to recover from 
the impact of COVID-19. Notable amongst the 
new loans made was one to Rothband, where 
Mercia supported the management of this 
medical imaging business in their buy-out of 
an institutional investor and another to 
Forward2me, an online logistics business, 
where Mercia enabled the buy-out of a retiring 
shareholder.

Private equity continued its strong 
performance up to early March 2020. 
Enterprise Ventures Growth Fund II (“EVGII”) 
invested £10.7million, completing three new 
investments together with one follow-on 
investment. Most notable amongst the new 
investments was Total Resources Holdings, an 
MBO that also included £2.0million of debt 
support from other Mercia third-party funds. 

Both EVGF and CGF are now in their 
divestment phase although each has already 
returned the investors’ original capital, 
cleared the hurdle and are now paying 
periodic carried interest to Mercia.

Direct investments – operational 
progress: valuations impacted by 
COVID-19
Valuations
At the half year we reported £3.2million  
of net upward fair value movements across 
our direct investment portfolio, and this trend 
was set to continue through the second half of  
the financial year, until the emergence of 
COVID-19. As at 31 March 2020 the value of  
the Group’s direct investment portfolio was 
£87.5million (2019: £87.7million). This reflects 
a downward movement in fair value for the full 
year of £15.9million after net investment in 
the year of £15.7million (2019: £17.7million).

We have recorded fair value gains in respect  
of OXGENE (£1.6million), The Native Antigen 
Company (£0.6million), Voxpopme 
(£1.0million) and Soccer Manager (£0.1million) 
in line with our valuation policy, which follows 
the International Private Equity and Venture 
Capital Valuations Guidelines (“IPEVCVG”). 
The fair value gains in OXGENE and Voxpopme 
relate to third-party investment and in the 
case of The Native Antigen Company, as the 
business is increasingly profitable and cash 
generative, the uplift in fair value reflects the 
tangible progress made.

We have taken a careful case-by-case review 
of the likely effects of COVID-19 on each of our 
portfolio companies, and where we see that 
the enterprise value has been affected by 
either delay, uncertainty, or potential dilution 
to our stake, we have adjusted the carrying 
values. We see the effects of COVID-19 being 
potentially significant within the automotive 
sector, as original equipment manufacturers 
(“OEMs”) struggle with lower demand, supply 
chain issues and their own funding situations. 
This is likely to slow progress at Warwick 
Acoustics and Impression Technologies.  
We have therefore decreased the carrying 
values of these companies by £5.3million  
and £3.1million respectively. 

Mercia Asset Management PLC 
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Chief Investment Officer’s review continued

In the events sector, Crowd Reactive has been 
materially impacted by COVID-19. At the time 
of the announcement of our interim results in 
December 2019, the company was trading well 
and was discussing a new funding round with 
a number of investors; we therefore provided 
new working capital to deliver on a record 
order book for 2020. However, since February 
2020, the order book has dissipated with little 
visibility of a return to normality. We have 
therefore taken the difficult decision not to 
support the company further and have 
accepted an offer from management to a 
partial repayment of our investment, resulting 
in a £2.1million fair value decrease as at 
31 March 2020.

Other fair value decreases reflective of 
COVID-19 related sentiment included  
LM Technologies (£2.1million) and Eyoto 
Group (£0.9million). We also recognised a fair 
value decrease of £1.4million in Concepta, an 
investment which is listed on AIM so is valued 
at its bid price as at 31 March 2020. Following a 
period of underperformance, the company 
has undergone significant management 
changes, and as a sign of our continued faith in 
its products, market opportunity and new 
team, we participated in the company’s 
successful £1.9million placing in April 2020.

Investment activity
We have continued to support our largest and  
most promising assets, with both capital and 
resource. £9.0million of the £15.7million 
invested during the year was allocated  
across our top 10 assets including nDreams, 
Intechnica, Medherant, Voxpopme, Impression 
Technologies and Faradion. As many of our 
direct investment portfolio companies now 
look to scale their growth, our aim remains to 
build and/or maintain material equity stakes at 
c.20%–40%, whilst increasingly looking to 
bring in new third-party capital.

We made one new direct investment during 
the year into One Touch Apps, trading as  
Clear Review, a company from our third-party 
funds. Clear Review is a SaaS business 
providing HR management tools.  
HR technology remains an exciting sector, 
indicative of the overall momentum of Clear 
Review, which passed £2.0million in annual 
recurring revenue (“ARR”) in December 2019, 
less than a year after reaching its £1.0million 
ARR milestone. At the end of March 2020, the 
company’s ARR run rate was £2.3million.

Mercia first invested in Clear Review in 2018 
through its managed funds and made an initial 
£0.5million direct equity investment alongside 
co-investor Albion VCT in June 2019.

Direct investments: operational 
highlights
The last year was significant for a number of 
our businesses, with nDreams, OXGENE, 
Soccer Manager and Clear Review all doubling 
their revenues and Voxpopme and The Native 
Antigen Company also showing sizeable 
revenue growth.

It is also worth noting the progress made by 
Intechnica, Medherant and Faradion.

Intechnica, a digital performance company, 
grew revenues by c.50% in the year to  
c.£9million, winning new clients for its bot 
management product, Netacea. Netacea was 
identified by Forrester as “leading the pack”  
in the sector. Its virtual waiting room product 
for ecommerce businesses has also gained 
traction, winning projects with Ocado and 
Pets at Home.

Medherant, a transdermal drug delivery 
company that has two unpartnered lead 
products – an Ibuprofen patch at clinical stage 
and a pre-clinical product addressing smoking 
cessation – has entered into a partnership 
with Cycle Pharmaceuticals to develop new 
products using its proprietary TEPI Patch® 
technology. This partnership demonstrates 
the potential of further licensing opportunities 
and the commercialisation of Medherant’s 
innovative technology for the administering  
of medicines to patients with rare neurological 
disorders.

Faradion has also made significant progress 
with its battery cell technology, developing a 
number of partnerships and announcing its 
first order from its joint venture partner,  
ICM Australia, for its high-energy sodium-ion 
batteries. Faradion’s sodium-ion technology 
provides similar performance to conventional 
chemistries, while replacing expensive 
materials such as cobalt and lithium with  
the far more abundant sodium. We are 
encouraged by Faradion’s potential, as unlike 
lithium-ion batteries, its sodium-ion batteries 
have exceptional thermal stability and can  
be safely transported and maintained at  
zero volts.

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Portfolio overview and liquidity

Venture

Total portfolio
233

Total FuM
£475.6m

Liquidity
£184.4m

Private equity

Total portfolio
10

Total FuM
£59.8m

Liquidity
£24.3m

Debt

Total portfolio
119

Total FuM
£121.8m

Liquidity
£76.9m

Balance sheet

Total portfolio
25

Total NAV
£141.5m

Liquidity
£30.2m

Post period end developments 
Investment activity has continued since the 
financial year end with new funding rounds for 
OXGENE, Eyoto Group and Medherant, into 
which we have invested £1.0million, £0.5million 
and £1.4million respectively. We have also 
continued to provide financial support to W2 
Global Data Solutions, Warwick Acoustics and 
VirtTrade, as these companies make progress.

Concepta announced its £1.9million placing in 
April 2020, with Mercia investing £0.7million 
(£0.2million from its balance sheet and 
£0.5million from its EIS funds). The company 
now has a new executive team, strategy and 
reduced cash burn rate. 

Also in April 2020, we were pleased to announce 
that the three Northern VCTs had raised 
£38.2million in new capital through the share 
offers that were launched in January 2020, 
despite what became a very challenging market 
environment. In addition, continuing confidence 
in our reputation and track record was 
expressed through the additional £54.3million 
allocation from the British Business Bank 
(“BBB”) into Mercia’s two existing investment 
mandates covering the Northern Powerhouse 
region, with £23.7million being allocated to 
Mercia’s existing NPIF equity fund and 
£30.6million to the NPIF debt fund. Shortly 
thereafter, we were delighted to announce that 
we were accredited by BBB under CBILS, which 
enables us to increase our lending to all eligible 
regional SMEs, further underpinning both our 
leadership in regional capital deployment and 
our Complete Connected Capital model, as we 
entered the new financial year.

On 1 July 2020 MIP Diagnostics (“MIP”) became a 
new direct investment. Mercia’s balance sheet 
committed £0.5million alongside £0.6million 
from Mercia’s EIS funds as part of a £5.1million 
syndicated funding round. A spinout from the 
University of Leicester (a partner university) and 
originally supported via Mercia’s managed 
third-party funds in 2015 (which hold a c.28% 
equity stake in addition to Mercia’s direct stake), 
MIP has developed a disruptive platform 
technology seeking to address the c.$85billion 
antibody market using synthetic antibodies via a 
process known as Molecularly Imprinted 
Polymers. The MIP deal also demonstrates our 
continued focus on expanding our networks of 
co-investors, with the Business Growth Fund, 
Downing Ventures and Calculus Capital as 
co-investment partners.

We are also working with the Future Fund on a 
number of investments into companies across 
our portfolios, including 11 in our direct 
portfolio, to extend investee company liquidity 
through to 2021. 

On 9 July we announced the profitable sale of 
The Native Antigen Company Limited (“NAC”) to 
LGC, a global leader in the life sciences tools 
sector, for a total cash consideration of up to 
£18.0million. Mercia held a 29.4% fully diluted 
direct holding in NAC at the date of sale and will 
receive initial cash proceeds of £4.8million, with 
up to a further £0.4million receivable upon 
finalisation of customary closing working capital 
calculations. The sale is anticipated to generate 
an 8.4x return on its original direct investment 
cost and a 65% internal rate of return (“IRR”). 

Mercia first invested in NAC in 2011 through its 
third-party managed funds (which as at 31 March 
2020 held an additional combined stake of 
20.9%) and subsequently, from its own balance 
sheet as a direct investment in December 2014. 
In addition to the direct investment returns, the 
sale will generate a 12.1x return on a blended 
third-party managed funds investment cost and 
a 31% funds IRR. Mercia has proactively 
supported NAC since its first day of trading, 
including representation from Mercia’s Chief 
Operating Officer, Peter Dines, as a non-
executive director on the NAC board through to 
exit. 

NAC was founded in 2010, as a divestiture from a 
University of Birmingham spinout company, and 
has since become one of the world’s leading 
suppliers of infectious disease reagents, widely 
acknowledged as being a primary source of 
reagents for the study of emerging diseases.  

Summary
These results reflect the strength of our diverse 
investment platform, albeit currently impacted 
by COVID-19, and the experienced team that has 
managed these investments against a 
deteriorating macroeconomic backdrop. We 
remain cautious investors and our focus on 
investing in regional companies with moderate 
capital needs, where we believe that we can add 
value, has ensured that as we enter the new 
financial year we do so with a well-assembled 
portfolio of companies that are aware of the 
challenges and opportunities that lie ahead. We 
will continue to add selectively to the direct 
investment portfolio over the coming financial 
year and will continue to support both it and our 
fund portfolios, to deliver strong long-term 
investment performance for our shareholders 
and fund investors.

Julian Viggars
Chief Investment Officer

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Our portfolio

Venture 
Backing the 
businesses  
of tomorrow 

Venture investing is what Mercia is most well 
known for. The acquisition of the venture 
capital trust (“VCT”) fund management 
business of NVM Private Equity LLP solidifies 
Mercia’s dominant position as an important 
provider of venture capital in the regions.  
Post acquisition, we have c.£184million 
liquidity to invest into the buoyant early-stage 
sector with the added ability to further 
support ambitious SME growth with follow-on 
funding from the VCTs. We have already 
concluded our first deal alongside  
the VCTs.

The addition of the c.60 VCT portfolio 
companies takes Mercia’s managed funds’ 
portfolio to c.390.

We remain an approved partner to the  
British Business Bank (“BBB”), on behalf of 
which we manage more than £180million of 
funds. This is an important partnership for 
Mercia and the continued confidence that BBB 
has in the Group has been demonstrated by 
the deed of variation that BBB signed after the 
financial year end, increasing the fund size by 
£23.7million. 

The regional venture funds are led by  
Will Clark, Managing Director, Regional 
Venture Funds who embodies Mercia’s 
proactive approach. By carefully selecting 
niche opportunities, which are often hidden  
in the UK regions, we leverage our networks  
to build strong management teams and 
accelerate growth for the brightest SMEs in 
the regions.

Enquiries 

2,704

Total transaction value  

£34.4m

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Mercia Asset Management PLC 
Annual Report and Accounts 2020

   
          
   
          
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Lateral flow  
rapid test services

Tackling diagnostics has never been so 
important and York-based Abingdon Health  
is a good example of one managed fund 
portfolio company that has been involved in 
the fight against COVID-19. It is one of the 
founding members of the UK’s rapid test 
consortium (“UK-RTC") and has led the assay 
development programme in partnership with 
the University of Oxford.

Healthy investment
Abingdon Health received £1.5million from 
Mercia’s NPIF equity fund in January 2019 and 
revenue increased by 83% from 2018 to 2019 
(calendar year). 

Abingdon Health is using the investment  
from Mercia to build out its lateral flow 
development and manufacturing capabilities 
and invest in its AppDx lateral flow reader 
technology. It is not just focused on the 
healthcare sector; it also targets animal 
health, plant health and environmental 
testing, ensuring a diversified and sustainable 
target market. 

Specialist  
online retailer 
Currentbody is the only specialist online 
retailer for home-use beauty devices. Safe, 
effective treatments for hair removal, 
anti-ageing and skin care allow consumers to 
access the same advanced technology used by 
professional clinics, but in the comfort of their 
own home. 

Specialist syndication
The home beauty market is now estimated to 
be worth over $4billion. The investment from 
Mercia’s VCT business has helped Currentbody 
to grow on a global scale with 11 websites and 
a joint venture in China with Thakral. More 
recently Mercia has been joined by the 
Business Growth Fund to further back 
Currentbody’s growth plans.

Specialist safety  
software provider 
Health and Safety software provider,  
SHE Software, provides a proprietary platform 
to improve workplace safety, driving 
substantial cost savings and stronger 
compliance compared to traditional systems.

Safety in numbers
The company has won several awards for its 
innovative approach and is recognised in the 
Verdantix Green Quadrant as a specialist.  
Its solution is used by blue-chip customers 
including Network Rail and Eddie Stobart as 
well as public sector organisations such as the 
NHS and several universities.

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Private equity 
Backing 
ambitious 
management 
teams 

Whilst Mercia’s track record in the private equity 
space is relatively new compared to its other asset 
classes, it has generated impressive returns following 
the launch of its first fund in 2009. 

Mercia has a proven strategy with  
well-managed risks:
 › Successful companies and management 

teams with long-term growth plans
 › Focus on aligned interests and strong 

working relationships

 › Incremental improvements to increase 

efficiency and reach critical mass

 › Bringing operational capability to less 

sophisticated businesses 

The team is led by Managing Director,  
Mercia PE Funds, Wayne Thomas, a chartered 
accountant who joined the Group almost  
15 years ago. 

Enquiries 

135

Total transaction value  

£10.7m

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Mercia Asset Management PLC 
Annual Report and Accounts 2020

Woodall Nicholson has been a coachbuilder 
since 1820. It has manufacturing operations in 
the North of England, the Midlands and 
Germany in three specialist vehicle divisions: 
Mellor and Treka buses, Coleman Milne and  
Binz International ceremonial vehicles,  
and emergency services.

Driving realisation
Mercia invested in Woodall Nicholson in 2013 
in a syndicated transaction and since then  
the investment team, led by Wayne Thomas, 
has been closely involved in developing  
the business. During this time sales at  
Woodall Nicholson have grown by almost 
500% from £20.0million to £95.0million.

The Group’s maiden private equity fund 
successfully completed its highest value 
exit so far, having sold a stake in the 
Greater Manchester-based designers  
and manufacturers of specialist vehicles,  
Woodall Nicholson Group Limited, at a  
multiple of 9.6 times the original 
investment. 

Since Mercia’s initial investment the 
group has achieved more than four-fold 
growth. With recent international 
expansion, electric vehicle 
developments and continued 
innovation in market-leading products, 
the group’s growth potential is very 
exciting. As a result, all incumbent 
shareholders have opted to reinvest 
alongside the acquirer, Rutland, to be 
part of the next stage.

Brian Davidson
Continuing Chairman of  
Woodall Nicholson Group. 

Woodall Nicholson is a great success 
for both Mercia’s private equity funds 
and its management team. Brian’s 
team has transformed this business 
into an innovative, world-leading 
specialist vehicle manufacturer which 
is growing in Scandinavia, Germany, 
the Netherlands, Australia, New 
Zealand and the Far East as well as  
in the UK. Mercia’s 9.6x exit from 
Woodall Nicholson is the latest in  
a series of successful exits for the  
EV Growth Fund, which invests in 
regionally-based UK SMEs, generating 
an internal rate of return (“IRR”) of 
70% over seven years.

Wayne Thomas
Managing Director, Mercia PE Funds.

   
          
   
          
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Debt finance
Backing  
robust 
businesses

Mercia provides debt finance to ambitious 
small companies. The portfolio’s 
characteristics are broad, crossing a range of 
business activities from complex, cutting-edge 
technology, through to more traditional service 
businesses. The one thing that all the debt 
portfolio companies have in common is that 
they are led by robust management teams, 
committed to growing their businesses.

Mercia’s debt funds are led by Paul Taberner 
who is the highly experienced Managing 
Director, Mercia Debt Funds.

Performance exhaust 
manufacturers

Cobra Sport Performance Exhausts produces 
stainless steel sports exhausts and is setting 
new standards in quality and performance 
through innovative design and advanced 
manufacturing techniques. 

Deal flow for the debt funds comes from the 
investment team’s extensive network with the 
regional banking community, with many of  
the investment team members themselves 
having previously worked for banks or 
alternative finance lenders.

Powering regional ambitions
The business has grown rapidly since its first 
investment from Mercia in 2018, expanding  
its manufacturing capabilities and entering 
new markets. Turnover is up by 40% in a 
three-year period. 

Mercia is a proactive investor; they are 
keen to see how we are progressing and 
are genuinely interested in the 
business, which is refreshing.

Rachel Abbott
CEO, Cobra. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Enquiries  

457

Total transaction value   

£14.5m

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Balance sheet
Trusted  
to make a  
difference 

Mercia’s ‘Complete Connected Capital’ model 
means that we can draw upon various pools  
of capital, delivering the appropriate levels of 
investment at the right time.

This is exemplified by our direct investments 
where we invest our own balance sheet money to 
support some of the most promising businesses 
from within our managed funds’ portfolios, 
offering exciting potential for value growth.

Under the leadership of Managing Director, 
Mercia Investments, Angela Warner, we deploy 
the combined skills of our investment team and 
the Mercia Platform to accelerate the growth of 
these young companies.

# of portfolio companies   

25

Total transaction value  

£17.5m

New companies supported  

1

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Mercia Asset Management PLC 
Annual Report and Accounts 2020

Critical  
collaborations

   
          
Critical  

collaborations

The Native Antigen Company  
fully diluted equity stake

29.4%

Tackling COVID-19 together 
Two of our direct portfolio companies which 
we have backed since seed stage, The Native 
Antigen Company and OXGENE, have formed  
a new strategic partnership to scale up 
COVID-19 antigen production. This 
partnership has seen both companies working 
together towards developing more scalable 
technologies for cost-effective infectious 
disease reagent production.

The Native Antigen Company was one of the 
first companies to release COVID-19 antigens 
and needed to scale production to meet 
increasing demand. OXGENE has developed a 
proprietary technology that offers a highly 
scalable means of protein production, in this 
case COVID-19 antigens. The partnership 
seeks large-scale production of high-quality 
COVID-19 antigens, which will be a critical step 
toward the development of diagnostics and 
vaccines for this global challenge.

Mercia has supported both companies 
since their foundation and we are proud 
of the work they are doing to support 
the UK’s response to COVID-19. Even 
during these difficult times, we 
continue to invest in and nurture 
early-stage technology businesses that 
will find solutions to the major global 
challenges we face, both now and in the 
future.

Dr Mark Payton
Chief Executive Officer

OXGENE fully diluted  
equity stake

30.2%

Infectious disease 
reagents

Specialises in the development and manufacture 
of native and recombinant viral and bacterial 
antigens, antibodies and immunoassays, bespoke 
product development and custom manufacturing. 

Sustained success
Since its founding, the company has grown in 
successive years by 92%, 61%, 25% and 22% and 
is now profitable and self-supporting due to its 
sales success.

Mercia has supported us with three initial 
rounds of funding, enabling us to grow to 
self-sufficiency. Their advice and support, 
together with the network of companies 
with related expertise, has been a major 
factor in our success.

Andy Lane
Commercial Director, The Native Antigen Company.

Mammalian cell 
engineering

Redefines what is possible in mammalian cell 
engineering across three core areas: gene therapy, 
gene editing and antibody therapeutics. 

Engineering commercial growth
OXGENE has licensed materials to both chief 
medical officers and therapeutics manufacturers 
across the globe, while also reporting the ongoing 
success of several service agreements. Revenue 
has grown from £2.7million in 2019/20 to 
£6.0million this year.

Over the course of this financial year, 
OXGENE has once again doubled its revenue, 
with less than a 50% increase in headcount. 
Mercia has continued to support and 
encourage us through this year of growth 
and transition.

Jocelyne Bath
COO, OXGENE.

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Annual Report and Accounts 2020

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Our portfolio continued

Balance sheet
Award-  
winning  
VR

An award-winning virtual reality (“VR”) 
content developer notably winning  
‘VR Game of Show’ at E3. 

Real progress
During the past 12 months the company has 
secured two major contracts with leading 
global games companies. Revenues grew by 
over 100% with gross profit up by £1.0million 
in the same period. The company continues to 
scale rapidly with more than 100 people now 
working at nDreams. In addition, nDreams’ 
Phantom: Covert Ops, launched on 25 June 
2020 on the Oculus Rift and Quest.

When we decided to partner with Mercia 
back in 2014 we couldn’t have chosen a 
better partner to support us and help us 
scale, as VR moved from being a great idea 
with huge potential to a fast-growing 
entertainment sector with tens of millions 
of active users. Major milestones in VR are 
being achieved monthly – from VR games 
topping the all-formats games charts, to 
the first VR game selling over two million 
units. Mercia has been there every day, 
providing sage advice, supporting us 
during the tougher moments and helping 
us achieve the ambitious goals towards 
which we are all working. Phantom: 
Covert Ops is a great demonstration of  
the quality team that we are building at 
nDreams, and that simply wouldn’t have 
been possible without the phenomenal 
support of Mercia.

Patrick O’Luanaigh
Founder & CEO, nDreams.

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Video  
feedback  
platform 

Voxpopme is a video feedback platform that has reimagined 
the way organisations connect with consumers, customers 
and employees by facilitating the capture and analysis of 
video feedback at scale.

Rapid run rate
The business has demonstrated rapid growth in 
both the US and Europe, with recurring revenues 
having increased over 450% since initial 
investment. Customers include many of the 
world’s best-known consumer brands – Kimberly 
Clark, Unilever, Mars, Mondelez, and AB InBev.

With investment from Mercia’s balance sheet 
and venture funds in September 2019, 
Voxpopme illustrates the synergies between 
the funds, even prior to the acquisition of  
the VCT fund management business in 
December 2019.

It’s a hugely exciting time for video.  
It has become the pre-eminent medium 
for communication in all walks of life 
which is driving the ever-increasing 
demand for video feedback at the 
world’s leading brands. Leaders in 
every part of every business want to 
see, hear and understand the people 
about whom they care most. Through 
real-time video feedback, Voxpopme 
gives them the tools they need to build 
connections and empathy, helping to 
make great decisions every day.

Dave Carruthers
Founder & CEO, Voxpopme.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Stakeholder engagement

Section 172 
Statement

A key focus of the Board is to promote the success of  
the Company for the benefit of its members as a whole, 
whilst having regard to those specific matters outlined in 
Section 172 of the Companies Act 2006 (‘the Act’), being:

 › the likely consequences of any decision in 

the long term;

 › the interest of the Company’s employees;
 › the need to foster the Company’s business 
relationships with suppliers, customers 
and others;

 › the impact of the Company’s operations on 

the community and the environment;

 › the desirability of the Company 

maintaining a reputation for high 
standards of business conduct; and

 › the need to act fairly between members of 

the Company.

Throughout this Annual Report and, in 
particular, the following pages, there are many 
examples of how the Board has regard for the 
likely consequences of any decision in the  
long term; the interests of our employees;  
the need to foster relationships with key 
stakeholders; the impact of our operations  
on the community and environment; and how 
the Group maintains a reputation for high 
standards, whilst conducting its business in  
a fair and responsible manner. The key 
stakeholders we consider in this respect are 
our people who work for us, our owners, our 
fund investors, our investee companies, our 
local communities and those who provide the 
services we rely on to operate our business.

Investor meetings

c.60

Investees’ webinars hosted

23

The following statement provides 
an overview of how the Board 
performs its duties.

By the very nature of its activities, Mercia has 
always been a business with a long-term 
focus. As the graphic on page 13 shows, 
backing typically young, technology-led 
businesses requires patience, knowledge and 
investment/lending expertise. The Board 
monitors investment activity across both the 
Group’s multiple funds and its balance sheet. 
Generating shareholder and fund investor 
returns takes time, but Mercia’s growing track 
record of successful exits and fund IRRs is 
evidence that its business model is working in 
the interests of its investors and investees.

As a fast-growing group, day-to-day decision 
making and stakeholder engagement is 
delegated to the Executive Directors, Chief 
Operating Officer and other senior employees 
through our governance framework and 
therefore naturally occurs at an operational 
level. However, the Board regularly receives 
and formally meets to discuss information 
covering all Group activities, to help it 
understand and monitor the impact of the 
Group’s operations, as well as the interest and 
views of key stakeholders.

This information is provided to the Board 
through detailed reports and in-person 
presentations on a wide range of stakeholder 
related topics. As a result of these activities, 
the Board has a good overview of the 
outcomes of stakeholder engagement 
throughout each financial year, enabling the 
Directors to comply with their duties under 
the Act.

For more details on how the Board operates, 
including a summary of its key activities 
during the year, see pages 60 to 62.

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Mercia Asset Management PLC 
Annual Report and Accounts 2020

For more information and to see how we 
promote the success of our Group, the 
following are examples of our stakeholder 
engagement that have taken place during 
the financial year in respect of:

Our colleagues
Pages 39 to 41

Our owners
Pages 39 and 60 to 64

Our fund investors
Pages 26 and 39

Our investee companies
Pages 30 to 37 and 39

Our communities
Pages 42 to 44

   
          
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02

03

Mercia colleagues 

 › Weekly ‘all company’ Zoom meetings now 
take place as a result of COVID-19, but prior 
to this, regular communication across the 
Group was conducted (and continues) in our 
bi-yearly State-of-the-Business update days, 
attended by the entire team at Mercia.
 › These events are supplemented by the 

monthly Mercia Knowledge days that take 
place at different regional offices and include 
training or expert presentations to support 
continued learning and knowledge share in 
the business.

 › Yearly away days provide more informal days 
for the team to engage with one another,  
as well as with the Executives and senior 
leadership team, to discuss the past year and 
the next 12 months ahead.

 › Bi-monthly newsletters provide more 

personal news and views, further enhanced 
by Mercia’s Slack channels that are division 
or practice-led to ensure that critical and 
relevant information is shared across the 
entire Group in a timely manner and easily 
understood format.

NEDs placed

33

Shareholders and 
fund investors

Mercia investee 
companies

 › The timely and accurate dissemination of 

 › Actively supporting and managing the 

regulatory and non-regulatory information 
through the Regulatory News Service 
ensures that Mercia complies with 
transparency legislation and keeps 
shareholders updated.

 › Regular meetings with institutional 

investors; both shareholders and non-
shareholders. During the last financial year 
our Executive team attended over 60 
meetings and presentations outside of 
Mercia’s bi-annual reporting period.
 › The Executives have regularly presented  
at and participated in Q&As hosted by 
third-party media outlets for our retail 
shareholders. These events took place in the 
key cities in the regions in which we invest to 
ensure the team met and networked with as 
many shareholders as possible. In the last 
financial year, five events were attended.
 › The investment teams for both Mercia EIS 
and the Northern VCTs attended and 
presented at a number of shareholder and 
intermediary events, including roadshows 
and round tables taking place across the 
regions. Importantly, they attended industry 
conferences and workshops to remain up to 
date on industry news and regulations, and 
equally, they presented a range of webinars 
to keep shareholders, fund investors and 
advisers abreast of Mercia’s funds’ 
performance and portfolio developments.
 › Capital Market Days and Shares seminars 

provide visibility and depth to our 
stakeholder engagement, as these events 
broaden shareholder exposure to a range of 
our portfolio businesses as well as the 
investment team that manages both the 
funds and the portfolios.

 › Quarterly update presentations are given to 

our leading fund limited partners.
 › Mercia’s Executive Directors attend the 

board meetings of the three Northern VCTs 
by invitation, to provide regular updates on 
all matters pertinent to the Northern VCTs.

growth of our investees is critical to us as  
an asset manager, demonstrated by the 
inclusion of key Mercia team members on 
the boards of these businesses. This is 
further underpinned by the numerous 
events that we host to empower these 
businesses’ management teams and to 
share business knowledge. We host portfolio 
days with agendas that include subject 
experts as guest speakers, as well as smaller 
tailored workshops, such as our University 
Day, to not only actively share best practice, 
but also to engender improved 
communication across our university 
member network.

 › Our webinars, with subjects ranging from 

digital prospecting to managing cash flow in 
times of crisis, are well attended. Since 
lockdown began we have designed and 
hosted 23 webinars that were attended by 
over 1,100 CEOs, chairs and decision makers 
from both our managed funds’ and direct 
investment portfolios.

 › We have sourced and placed 33 non-

executive directors and chairs on behalf of 
our portfolio and equally, developed a 
dedicated Slack channel and organised a 
chair summit event that ensures that our  
full network of non-executives have the 
opportunity to better understand our 
investees’ needs and Mercia’s key business 
decisions and plans. 

 › Regular newsletters go out to all CEOs, chairs 
and owners in both our managed funds’ and 
direct investment portfolios to keep them 
informed of all Mercia developments, 
business decisions and progress.

 › Six-monthly Net Promoter Score surveys are 
conducted to ensure Mercia’s continued 
improvement pathways are better 
understood and communicated to the 
portfolio.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

39

Strategic reportGovernanceFinancial statements   
          
People, culture and values

Alissia Deane
Investment Associate, O2 team member. 
Works within the Northern Powerhouse 
Investment Fund – Debt Finance.

A culture of  
co-operation 

People remain our greatest 
strength. It is our colleagues 
who chart the course of 
Mercia’s success, guided by 
their exceptional capabilities 
and the values that they 
embrace.

#OneMercia is a collective that we have defined 
together. Mercia’s culture of co-operation is  
shaped by our values that support our every 
decision, underpins each deal and helps to build 
the businesses in which we invest. Our core 
values thread throughout the Group, reflected 
in our appraisal process where adherence to 
values accounts for 20% of every employee’s 
financial bonus.

Our togetherness is reflected in the strong 
relationships that we develop both internally 
and externally, in the way we strive to share 
continual improvements and development 
through knowledge sharing, growth initiatives, 
outreach programmes and the care we offer to 
our colleagues, customers and communities.

We are known for our healthy competition and 
we embrace our professional and personal 
ambitions. But we are mindful of the many 
voices, needs and aspirations of our colleagues 
and seek to offer an inclusive and safe working 
environment that celebrates diversity and 
offers equality to everyone in Mercia and to all 
our stakeholders.

Importantly, because we build lasting 
relationships, we take the time to enjoy each 
other’s company at away days, social events 
and increasingly online, where we have helped 
each other mitigate the stress of COVID-19 
through regular support and social 
engagement.

40

Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
90+
employees

#OneMercia

8
offices across the UK

Peter Dines,
Chief Operating 
Officer
Key to the success of the day-to-day 
operations and responsible for all the  
Group’s EIS investment activity, Peter 
engenders engaged participation across  
all teams, regions and projects. He is the 
champion of several of our key initiatives  
and working groups as well as heading up the 
VCT and EIS subsidiary of Mercia. Peter joined 
the Group in 2015 as Head of Life Sciences & 
Biosciences, with over 20 years’ experience in 
this sector, and became Chief Operating 
Officer in 2018.

Collaborating for 
sustained growth
O2 is a working group of engaged colleagues 
that supports improved business processes 
and offers a broader range of insights to 
Mercia’s senior leadership team. Critical to the 
sustained success of Mercia, this group offers 
the benefits of its diverse opinions, ideas and 
points of view that might sometimes be lost in 
a more hierarchical business. The members of 
this group not only provide better vertical 
channels of communication to support 
understanding and implementation of 
Mercia’s strategy, they are also very proactive 
in providing new initiatives or insights that will 
shape future strategy. Many of the members of 
the group will choose to progress to senior 
roles within the business, as part of Mercia’s 
succession planning.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

41

Strategic reportGovernanceFinancial statementsPeople, culture and values continued

Courtney Yeoman
Facilities Co-ordinator & 
Executive Assistant and 
project lead for Mercia Spirit.

c.£21k

Raised by Mercia Spirit

Mercia Spirit
Empowering people within the business to act 
for the causes that matter to them, combined  
with the ‘can-do’ attitude that exists amongst 
colleagues, ensured that the Mercia Spirit 
programme exceeded all expectations in its 
second year.

The total amount raised in the year for Cancer 
Research UK was £20,597. This was achieved 
through the collective efforts of every 
colleague who provided their own time, 
ingenuity and occasionally sweat and tears to 
contribute to a charity that was chosen 
because of the impact that cancer has had on 
colleagues or their immediate families. 

Money raised was as a result of half-
marathons run, mountains climbed, hikes, 
quizzes, horse races, bake sales and the 
expert craftsmanship of one colleague who 
made a range of carved and handcrafted 
wooden items. 

The Skills Builder Partnership, designed to 
help school students build key skills and be 
better prepared to enter the workplace, was 
another important initiative that colleagues 
were keen to support during the year. We 
welcomed numerous groups of young people 
to Mercia throughout the course of the year, 
spending time to orientate them in the 
workplace and share business insights and 
best practice, as part of the process to help 
them transition to a full-time career. We also 
welcomed students from various schools in 
our local communities as part of their work 
experience programmes; this quickly became 
a knowledge exchange opportunity, as the 
Mercia team benefitted from digital skills 
shared by the students.

Ella Cuthbert 
Assistant Accountant,  
Finance. 

Pete Sorsby 
Investment Director,  
NPIF – Debt Finance. 

42

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Living our values

Growth focused: 
We seek to optimise 
performance at an individual, 
team, Group and investee level.

Responsive: 
We think deeply, always meeting 
commitments and aiming to 
exceed expectations.

Knowledgeable: 
We are recognised as experts in 
our field, sharing knowledge for 
the benefit of others.

Trusted: 
We are trusted partners, known 
for being honest, professional, 
reliable and fair.

Being responsive:
#wfh  
Mercia’s value of responsiveness is in no  
better way exemplified than in the context  
of COVID-19 and the working from home 
initiative more fondly known within Mercia  
as #wfh.

The smooth transition of over 90 colleagues 
from an office-based working environment to 
dining room tables, bedrooms, sunrooms and 
home offices was not just testament to our 
contingency planning and long-term use of 
tools such as Slack and Zoom, but equally,  
the assuredness of every member that all the 
necessary adjustments required to work 
tirelessly to support our portfolio companies 
and protect long-term value for our investors 
could be navigated with ease. All aspects of 
the unfolding effects and impact of the 
pandemic were monitored and reported on by 
the COVID-19 working group that met three 
times a week.

The Slack channel #wfh became the focal 
point for colleagues to offer each other moral 
support using humour, challenges and more 
informal communications to sustain the 
commitment and resilience of the team. This 
was underpinned by the various touchpoints 
both online and offline that sought to reassure 
and offer peace of mind to colleagues. Zoom 
has been pivotal as a platform for morning 
‘huddles’, weekly company-wide meetings 
that saw nearly 80 colleagues in a mosaic of 
videos listening and sharing both professional 
and personal updates, weekly family and 
friends quizzes as well as a virtual ‘pub’ on a 
Friday evening. A series of home-delivered 
gifts reminded everyone how important they 
are and how much Mercia appreciates both 
them and their families. 

Training hours

1,929

Mercia Knowledge
Driving continual improvement, cost savings 
and efficiencies are central to Mercia’s digital 
transformation that also translates across 
enhanced data capture, curation and 
analytics. This entire remit falls to Mercia’s 
Knowledge team which, like O2, is a working 
group that has representatives from all 
Mercia’s offices and functions across the UK to 
ensure that a ‘whole Mercia’ approach is 
adopted. A range of successful initiatives has 

been undertaken including Mercia’s systems, 
migration to the Cloud, customer relationship 
management and asset management system 
development that is bespoke to Mercia and 
which provides improved data management 
and reporting, the recruitment of a full-time 
data scientist, adoption of digital marketing 
and sales software and, critically, the 
integration of the VCT investment team,  
post acquisition.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

43

Strategic reportFinancial statementsGovernanceResponsible business

Responsible  
investment through  
environmental, social 
and governance awareness 

Mercia has a long history of making a positive impact in the regions that is as much  
a representation of our core corporate values as it is a financial return motivation. We are 
committed to evolving our Responsible Investment agenda, guided by the UN’s Principles 
for Responsible Investment (“PRI”), because we recognise that good environmental, social 
and governance (“ESG”) awareness is associated with better business performance.

Environmental

Social

Governance

Protecting the world around us 
Comprehensive environmental management 
is an important item on Mercia’s agenda. 
Mercia considers both the environmental 
impact of its own activities and those of its 
investment portfolio. 

Our interest in clean technology has led to 
investments in businesses which address  
this very topic. Investee companies which 
exemplify this include Faradion, which is 
developing a sodium-ion battery technology 
resulting in cheaper, cleaner energy, and 
Aceleron, which is developing a lithium battery 
with a longer lifetime and turning waste battery 
components into second-hand batteries.

We have undertaken our own digital 
transformation to improve our efficiencies  
and lessen our travel, paper consumption and 
energy costs. Our Mercia Knowledge steers 
this digital-first agenda to deliver continuous 
improvements and practices.

Protecting our people 
Good social awareness is at the heart of Mercia; 
it drives our culture and determines both the 
type of people we recruit and the companies in 
which we choose to invest. We have a diverse 
team (40% of the Mercia team is female,  
nearly 30% making up the investment team).

We are proud of our regional presence with 
426 jobs being created in this financial  
year alone.

We look to the future of the Group through the 
implementation of our O2 team. This is run by 
a cohort of employees, thus ensuring that 
every voice across our organisation is heard 
and able to drive improvements through the 
empowerment of teams. Our O2 team acts  
as a shadow board, challenging ideas and 
driving innovation. 

Careful control of our assets  
As an AIM-listed business, good governance is 
critical and Mercia has a robust team that 
enforces every element of this.

We are diligent in both our internal governance 
and that of our portfolio of investee 
companies where we take an active role in 
ensuring each business has good stewardship.

Our core corporate values have provided 
transparency for investors and includes a 
non-financial dimension which focuses on 
long-term growth for our investment practice. 

Our pre-investment procedures encapsulate 
our standpoint around business ethics, 
incorporating anti-bribery and corruption 
policies, in which all our employees are trained 
and monitored. We are also insistent that our 
equity portfolio companies have similar 
policies in place around equal opportunities, 
health and safety, and a range of other 
regulatory matters. 

44

Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
 
Q

&

A

We spoke to Dr Mark Payton (CEO), 
Julian Viggars (CIO) and  
Jill Williams (Investment Director) 
about what being a responsible 
business really means.

How do you plan to develop 
your strategy to incorporate 
environmental, social and 
governance issues (“ESG”)  
into your investment 
decisions and portfolio 
management strategies?
Dr Mark Payton: This will be a 
journey, with attainment on an 
increasing basis across the 
investment cycle, from deal 
origination and assessment, 
through ownership and towards 
realisation.

In the medium term we will  
increase ESG consideration in our 
investment analysis and decisions 
both pre and post investment – this 
will embed a unified approach and 
measures across the investment 
process, through deal sourcing and 
due diligence, then ownership  
and exit. 

Jill Williams: We have reviewed 
the UN’s PRI which are a voluntary 
and aspirational set of investment 
principles that offer a menu of 
possible actions for incorporating 
ESG issues into investment 
practice. This provides a globally-
accepted framework and ESG 
roadmap; in the longer term, we 
would like to think that this journey 
results in us becoming a signatory 
to the PRI.

What will this entail?
Jill Williams: This coming year  
we will increase training for the 
investment team on ESG related 
risks and opportunities. We will 
clearly define processes and 
increase visibility of ESG within  
the investment decision making 
process; for example, seeking 
thoughts on ESG at deal appraisal, 
including ESG in investment papers 
and committee discussions, as well 
as embracing the monitoring and 
review of ESG, developing key 
performance indicators and 
targets. We have started this 
process by my appointment as ESG 
project leader, and the training that 
I’ve undertaken with the British 
Private Equity & Venture Capital 
Association (“BVCA”). 

How will this translate 
across your portfolio?
Julian Viggars: This will have to be 
driven by the portfolio companies’ 
management teams, assisted by 
Mercia. We will support these teams 
with the development of ongoing 
consideration post investment at 
board level. We would like to see 
ESG on the board agendas because 
we know that managing compliance 
and risk is aligned with managing 
for value and should therefore  
lead to strategic advantage. This 
increased focus will allow both  
the portfolio and Mercia to create 
and protect value, ultimately, we 
believe, generating market-leading 
returns. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

45

Strategic reportGovernanceFinancial statementsChief Financial Officer’s review

The Group is now trading 
profitably as a result of its  
fund management activities, 
providing further positive 
momentum for the Group’s 
future prospects.

46

Mercia Asset Management PLC 
Annual Report and Accounts 2020

A year of 
considerable positive 
operational change 
and progress

Notwithstanding the arrival of COVID-19 and 
its near-term impact on UK businesses, 
including many of those companies making 
up the Group’s direct investment portfolio, 
the year to 31 March 2020 has been one of 
considerable positive operational change 
and progress for Mercia Asset Management 
PLC, not least in its transition from annual 
net expenses to net revenues one year 
ahead of plan.

Also notable amongst these positive 
changes were the successful £30.0million 
placing and the acquisition of the venture 
capital trust (“VCT”) fund management 
business of NVM Private Equity LLP (“NVM”) 
in December 2019.

Net revenues

£0.1m

2019: £1.4m net expenses

Net assets

£141.5m

2019: £126.1m

Unrestricted cash

£30.2m

2019: £29.8m

Mercia Asset Management PLC 
Annual Report and Accounts 2020

47

Strategic reportGovernanceFinancial statementsChief Financial Officer’s review continued

Placing of 120,000,000 shares raising £30.0million gross proceeds (‘Placing’)
On 3 December 2019 Mercia announced a conditional placing of, in aggregate, 120,000,000 Placing shares at 25.0 pence per Placing share. Shareholders 
overwhelmingly approved the Placing at a General Meeting held on 20 December 2019 and the new shares were admitted to trading on AIM on 
23 December 2019. Placing commission and related expenses totalled £1.9million gross.

The net proceeds of the Placing were used to fund the cash component of the initial consideration and related transaction expenses in respect of the 
acquisition of NVM's VCT fund management business. In addition, the proceeds provide further balance sheet capital to enable the Group to continue to 
selectively invest in its existing balance sheet direct investments, as well as new direct investments which currently sit within its third-party managed 
funds, that are expected to deliver attractive returns in the future.

Acquisition of the VCT fund management business of NVM Private Equity LLP
On 23 December 2019 Mercia completed the acquisition of the VCT fund management business of NVM Private Equity LLP, which consisted of the 
acquisition of three fund management contracts ('the Northern VCT contracts') and the transfer of NVM's VCT investment team, for a total maximum 
consideration of £25.0million, comprising a combination of cash and new Ordinary Mercia shares. The initial consideration was £16.6million, comprising 
£12.4million in cash which was satisfied on completion and £4.2million which was satisfied by the issue of 16,800,000 initial consideration shares at a 
price of 25.0 pence per share, being the same as the Placing price. The initial consideration shares were admitted to trading on AIM on 27 December 2019.

Deferred consideration of up to £8.4million will also be payable, contingent upon certain conditions being met. The deferred consideration comprises 
£6.3million in cash, payable in three equal instalments on the first, second and third anniversaries of completion, provided that no termination notice has 
been served by any of the three Northern VCTs before each respective anniversary payment date, and £2.1million payable in new Ordinary Mercia shares. 
50% of the deferred consideration shares will be payable if the Group has received at least £16.0million of fees in respect of the VCT fund management 
contracts during the three years post completion. The remaining 50% of the deferred consideration shares will be allotted and issued if, during the same 
three-year period, the three Northern VCTs collectively raise at least £60.0million in new capital. If either or both of these conditions are met, the number 
of new Ordinary shares to be issued to satisfy the deferred share consideration will be calculated based on the average of the daily closing mid-market 
price for an Ordinary Mercia share, for each of the five days immediately preceding the date of issue.

Summarised consolidated financial statements
The consolidated financial statements for the year ended 31 March 2020 summarised below include just over three months of trading for the acquired 
business, which has been integrated within Mercia during the first 100 days of ownership. 

Summarised consolidated statement of comprehensive income

Revenue
Other administrative expenses

Net revenues/(expenses)
Fair value movements in investments
Share-based payments charge
Amortisation of intangible assets

Operating (loss)/profit before exceptional items
Exceptional items
Net finance income
Taxation

(Loss)/profit and total comprehensive (loss)/income for the financial year

Basic and diluted (loss)/earnings per Ordinary share (pence)

Year ended
31 March
2020
£’000

12,747
(12,661)

86
(15,844)
(528)
(852)

(17,138)
(695)
220
159

(17,454)

(5.11)

Year ended
31 March
2019
£’000

10,675
(12,115)

(1,440)
3,916
(171)
(301)

2,004
–
562
54

2,620

0.86

Notwithstanding the near-term impact of COVID-19 on direct portfolio fair values, Mercia continues to have strong liquidity, is now operating 
profitably (before fair value movements, realised gains and all non-cash charges) and has a direct investment portfolio from which to drive future 
increases in both earnings per share and net asset value per share.

Revenue increased 19.4% to £12.7million (2019: £10.7million). The Group’s revenue increase was largely due to the post-acquisition contribution of 
the acquired VCT fund management business.

Staff and administrative expenses increased by 4.5% to £12.7million (2019: £12.1million). The overall increase in these costs was due to the 
inclusion of the post-acquisition operating costs of the acquired VCT fund management business.

Net revenues increased by £1.5million compared with 2019 (net expenses) largely, although not exclusively, as a result of the  
overall post-acquisition contribution of the VCT fund management business.

During the year, the Group invested £17.5million (2019: £19.4million) into 17 existing and one new direct investment (2019: 15 and two respectively). It also 
received investee company loan repayments totalling £1.8million (2019: £1.7million). Direct investment momentum has been positive at the start of the 
new financial year and is expected to selectively continue into both existing and new direct investments.

48

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Net fair value decreases during the year totalled £15.8million (2019: £3.9million increase) and as at 31 March 2020 the fair value of the Group’s direct 
investment portfolio was £87.5million (2019: £87.7million). This decrease was predominantly due to the near-term impact of COVID-19 on direct 
investment portfolio fair values, details of which are given in the Chief Investment Officer’s review on pages 24 to 29.

Net assets at the year end were £141.5million (2019: £126.1million) resulting in an overall decrease in net assets per share (being net assets of 
£141.5million divided by 440,109,707 shares in issue) to 32.1 pence (2019: 41.6 pence, being net assets of £126.1million divided by 303,309,707 shares in 
issue). This reduction has been due to the dilutive effect of the Placing and the decrease in the fair value of the direct investment portfolio, due 
predominantly to the impact of COVID-19.

Within net assets, cash and short-term liquidity investments totalled £30.7million (2019: £30.4million), including £0.5million of cash held on behalf of 
third-party EIS investors (2019: £0.6million).

The net fair value decrease contributed materially to result in an overall consolidated total comprehensive loss for the year of £17.5million (2019: 
£2.6million profit). This in turn has resulted in a loss per Ordinary share of 5.11 pence (2019: 0.86 pence earnings).

Alternative performance measures
The Group has always believed that the measurement and reporting of both ‘net revenues/(expenses)’ and ‘net asset value per share’ are important 
alternative performance measures of interest to investors. The reporting of net revenues/(expenses) enables a clear understanding of the impact of the 
Group’s operating model on net asset value enhancement or erosion, particularly historically where operating costs have exceeded revenue.

From 1 April 2020 the Group will substitute ‘adjusted operating profit’ for net revenues/(expenses), as it is a more generally recognised alternative 
performance measure for specialist asset managers. From Mercia’s perspective and for comparison purposes, the difference between the measurement 
of net revenues/(expenses) and adjusted operating profit is that adjusted operating profit will include net finance income and exclude depreciation. Had 
Mercia adopted this alternative performance measure for the year ended 31 March 2020 it would have resulted in adjusted operating profit of £0.5million 
(2019: £0.8million loss). The table below provides a bridge between the two alternative performance measures for the years ended 31 March 2020 and 
31 March 2019. 

Revenue
Other administrative expenses

Net revenues/(expenses)
Depreciation
Net finance income

Adjusted operating profit/(loss) before exceptional items

Year ended
31 March
2020
£’000

12,747
(12,661)

86
212
220

518

Year ended
31 March
2019
£’000

10,675
(12,115)

(1,440)
84
562

(794)

The table below provides a reconciliation from adjusted operating profit/(loss) to operating profit/(loss) before exceptional items for the years 
ended 31 March 2020 and 31 March 2019.

Adjusted operating profit/(loss) before exceptional items
Depreciation
Net finance income
Fair value movements in investments
Share-based payments charge
Amortisation of intangible assets

Operating profit/(loss) before exceptional items

Year ended
31 March
2020
£’000

518
(212)
(220)
(15,844)
(528)
(852)

(17,138)

Year ended
31 March
2019
£’000

(794)
(84)
(562)
3,916
(171)
(301)

2,004

Similarly, the reporting of net asset value per share provides an indication of the overall progress that the Group is making in terms of shareholder 
value creation over the medium term. Where there is a difference between net asset value per share and the Group’s share price, that difference 
represents either a discount or premium to Mercia’s net asset value.

Goodwill and acquired intangible assets
The consolidated balance sheet includes goodwill of £16.6million (2019: £10.3million) and acquired intangible assets of £20.1million (2019: 
£0.6million). £6.3million of the goodwill and £19.8million of the intangible assets value arose as a result of the Group’s acquisition of the VCT fund 
management business in December 2019. £7.9million (2019: £7.9million) of the goodwill and £0.3million of the intangible assets value arose as a 
result of the Group’s acquisition of Enterprise Ventures Group Limited in March 2016. The balance of the goodwill arose on the acquisition of Mercia 
Fund Management Limited in December 2014. The intangible assets are separately identifiable assets arising from the VCT fund management 
contracts with Northern Venture Trust PLC, Northern 2 VCT PLC and Northern 3 VCT PLC (the ‘Northern VCT Contracts’) and Enterprise Ventures’ 
fund management contracts (the ‘EV Contracts’). The fair value of the Northern VCT Contracts’ intangible assets is being amortised on a straight-
line basis over 10 years. The fair value of the EV Contracts are being amortised on a straight-line basis over the average duration of the remaining 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

49

Strategic reportGovernanceFinancial statementsChief Financial Officer’s review continued

fund management contracts from the date of acquisition. The total amortisation charge of £852,000 (2019: £301,000) in the consolidated 
statement of comprehensive income represents the amortisation for the year ended 31 March 2020. £551,000 of the total charge relates to the 
Northern VCT Contracts with the balance relating to the EV Contracts.

Revenue
Total revenue of £12,747,000 (2019: £10,675,000) comprised fund management fees, initial management fees from new investments, investment 
director monitoring fees and sundry business services income.

Other administrative expenses
Total other administrative expenses of £12,661,000 (2019: £12,115,000) consisted of all staff related, office, marketing and professional  
adviser costs.

Net revenues
Net revenues of £86,000 (2019: £1,440,000 net expenses) represents total revenue less all staff and administrative expenses.

Fair value movements in investments

Investment movements excluding cash invested:
Unrealised gains on the revaluation of investments
Unrealised losses on the revaluation of investments

Net fair value (loss)/gain

Year ended
31 March
2020
£’000

3,351
(19,195)

(15,844)

Year ended
31 March
2019
£’000

8,622
(4,706)

3,916

For the year as a whole, unrealised fair value gains arose in four (2019: 12) of the Group’s 25 (2019: 26) direct investments. The largest fair value 
gain, being Oxford Genetics (trading as OXGENE), was £1,582,000. There were 10 (2019: three) fair value decreases, the largest being £5,313,000 for 
Warwick Acoustics, predominantly due to the current impact of COVID-19 on asset values in general. The reduction in overall fair values for the 
year as a whole was 15.3%, measured by expressing the net fair value unrealised loss as a percentage of the opening fair value of the direct 
investment portfolio plus the net cash invested during the year (2019: 4.7% increase). For the vast majority of the direct investment portfolio we 
anticipate a recovery in fair values over time.

Share-based payments charge
The £528,000 (2019: £171,000) non-cash charge arises from the issue of share options to Executive Directors and other employees of the Group 
ranging from 24 April 2017 to 31 March 2020. 

Amortisation of intangible assets
The amortisation charge of £852,000 (2019: £301,000) represents the amortisation of the acquired intangible assets of the Northern VCT Contracts 
and the EV Contracts for the year ended 31 March 2020.

Exceptional items
During the year the Group incurred exceptional costs of £695,000 (2019: £nil). Of this total, £297,000 are transaction costs incurred in relation to the 
acquisition of the VCT fund management business. The balance of £398,000 are staff related costs incurred in connection with a restructuring 
which took place in March 2020. The transaction costs and staff related costs are exceptional non-trading and non-recurring costs and have 
therefore been accounted for as exceptional items. 

Net finance income
Finance income of £246,000 (2019: £562,000) comprised loan interest and redemption premiums received on loans repaid by investee companies 
during the year, as well as interest receivable earned on the Group’s cash and short-term liquidity investments.

Finance costs of £26,000 (2019: £nil) comprised interest payable on leases, arising from the application of IFRS 16, ‘Leases’.

Taxation
The tax credit of £159,000 (2019: £54,000) represents the annual unwinding of the deferred tax liability recognised in respect of the intangible 
assets which arose on the acquisition of both the Northern VCT Contracts and the EV Contracts.

Balance sheet and cash flows
Net assets at the year end of £141,460,000 (2019: £126,065,000) were predominantly made up of the Group’s direct investment portfolio, together 
with cash and short-term liquidity investments. The Group continues to have limited working capital needs due to the nature of its business.

50

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Direct investment portfolio
At the latter end of the year Mercia’s direct investment portfolio declined in fair value to £87,471,000 (2019: £87,659,000). The table below lists the 
Group’s investments by value as at 31 March 2020, including a breakdown of the net cash invested during the year, fair value movements for the 
year as a whole and the fully diluted equity percentage of each investee company owned.

nDreams Ltd
Oxford Genetics Ltd t/a OXGENE
Intechnica Ltd
Medherant Ltd
Voxpopme Ltd
Ton UK Ltd t/a Intelligent Positioning
Impression Technologies Ltd
Faradion Ltd
Warwick Acoustics Ltd
The Native Antigen Company Ltd
Soccer Manager Ltd
Edge Case Games Ltd
Locate Bio Ltd
VirtTrade Ltd t/a Avid Games
PsiOxus Therapeutics Ltd
sureCore Ltd
W2 Global Data Solutions Ltd
Eyoto Group Ltd
One Touch Apps Ltd t/a Clear Review
Concepta PLC
Other direct investments

Total

Investment
value
As at
1 April
2019
£’000

Net cash
invested
Year to
31 March
2020
£’000

Fair value
movement
Year to
31 March
2020
£’000

Investment
value
As at
31 March
2020
£’000

Percentage
held
As at
31 March
2020
%

15,120
10,161
6,677
5,205
3,026
5,473
5,381
3,525
7,904
2,863
2,099
2,300
500
3,938
2,377
1,834
2,000
1,755
–
1,133
4,388

1,000
–
500
1,500
2,000
400
2,000
500
1,065
–
300
–
1,750
550
160
333
–
875
500
750
1,473

–
1,582
–
–
1,004
1,519
(3,087)
–
(5,313)
630
135
–
–
(2,288)
(344)
–
–
(878)
–
(1,408)
(4,358)

16,120
11,743
7,177
6,705
6,030
4,354
4,294
4,025
3,656
3,493
2,534
2,300
2,250
2,200
2,193
2,167
2,000
1,752
500
475
1,503

87,659

15,656

15,844

87,471

36.4
30.2
27.5
30.1
17.1
28.2
25.9
16.5
52.9
29.4
34.8
21.2
17.4
25.8
1.4
22.0
15.2
15.7
3.9
22.4
n/a

n/a

Investee company loan repayments
Mercia is focused on creating shareholder value through its asset management operations, including investment in, development of and at the 
appropriate time, exit from (predominantly through trade sales) its direct investments. The Group supports its direct investments via both equity 
and loan instruments. During the year loan repayments of £1.8million (2019: £1.7million) were received by Mercia from Impression Technologies, 
Warwick Acoustics and Crowd Reactive.

Cash and short-term liquidity investments
At the year end Mercia had total cash and short-term liquidity investments of £30,653,000 (2019: £30,398,000) comprising cash of £24,438,000 
(2019: £25,210,000) and short-term liquidity investments of £6,215,000 (2019: £5,188,000), including £467,000 (2019: £629,000) of cash held on 
behalf of third-party EIS investors. The overriding emphasis of the Group’s treasury policy remains the preservation of its shareholders’ cash for 
investment and working capital purposes, not yield. At the year end the Group’s cash and short-term liquidity investments (which is cash on 
deposit with maturities between three and six months) were spread across four leading United Kingdom banks.

The summarised movement in the Group’s cash position during the year is shown below.

Opening cash and short-term liquidity investments
Net cash generated from/(used in) operating activities
Net cash used in direct and certain other investing activities
Purchase of management contracts
Issue of new Ordinary share capital for cash
Ordinary share capital issue costs
Net cash used in other financing activities

Cash and short-term liquidity investments at the year end

Year ended
31 March
2020
£’000

30,398
136
(15,456)
(12,400)
30,000
(1,879)
(146)

30,653

Year ended
31 March
2019
£’000

52,908
(5,080)
(17,234)
–
–
–
(196)

30,398

Notwithstanding the near-term impact of COVID-19 on asset values and revenues which are directly linked to asset values, Mercia has made 
significant positive progress during the year. Once the impact of the pandemic subsides, the underlying potential of the Group’s balance sheet 
portfolio and deal flow pipeline via its managed funds will re-emerge, providing positive momentum for the Group’s future prospects.

Martin Glanfield
Chief Financial Officer

Mercia Asset Management PLC 
Annual Report and Accounts 2020

51

Strategic reportGovernanceFinancial statementsPrincipal risks and uncertainties

Risk management framework

During the year Mercia has continued to build 
on its risk management framework with a 
specific focus on risks and opportunities 
associated with the Group’s successful 
acquisition of the VCT fund management 
business of NVM Private Equity LLP. More 
latterly, focus has been on the range of 
significant risks associated with COVID-19. The 
pandemic and its effects will potentially impact 
all risks and, where appropriate, we have noted 
below the impacts that we believe are 
potentially the most severe.

We have continued our focus on regulatory 
compliance and implementation of the Senior 
Managers and Certification Regime (“SMCR”). 
Focus has also been maintained on 
cybersecurity, effective talent management 
and internal audits on investment activity. The 
Board has also considered the possible effects, 
on the Group and on its investee companies, of 
the United Kingdom’s exit from the European 
Union without a trade deal in place. The risk 
management framework has been further 
strengthened through the Senior Management 
Team escalating new, emerging or increased 
risk exposure to the Executive Team, together 
with the Group’s Compliance Director 
communicating directly with the Audit and Risk 
Committee and ultimately, the Board.

The Group’s principal risks and uncertainties, 
their possible consequences and mitigating 
actions are set out in the following pages.

The Board considers that the risks detailed in 
this Annual Report represent the key potential 
obstacles to achieving the Group’s strategic 
objectives. The key controls over the Group’s 
principal risks are documented in Mercia’s risk 
register, which includes an assessment of the 
risk, likelihood of occurrence, severity of 
impact and mitigating actions. An assessment 
of the strength of mitigating controls 
determines the net risk score and any further 
actions required.

The Group considers identified risks under 
three main categories with sub-categories as 
appropriate:

Internal – including the Group’s strategy and 
business planning.

External – including competitor risk, 
regulatory and legal risk, and force majeure  
eg pandemic risk from COVID-19.

Operational – including internal systems  
and controls, people and talent risk, and 
compliance risks such as financial crime.

The Board monitors, evaluates and mitigates 
risks to ensure that appropriate measures are 
in place to minimise the likely occurrence and 
impact of those risks identified.

There may be additional risks and uncertainties 
that are not known to the Board and there are 
risks and uncertainties which are currently 
deemed to be less material, which may also 
adversely impact performance and thus are 
monitored within the Group’s risk management 
framework. The framework provides 
reasonable, but not absolute, assurance that 
principal risks are managed to an acceptable 
level, whilst also acknowledging the fact that 
the specialist asset management sectors in 
which Mercia operates have investment risk 
inherent within them. Mercia’s risk framework 
is therefore constructed so as to identify and 
navigate the inherent downside risks, whilst 
seeking to exploit upside risk, particularly when 
investing in young companies.

52

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Risk

Possible consequences

Mitigation

The risk of the COVID-19 pandemic 
affecting staff, operational services 
to portfolio companies and 
business development. 

Staff welfare issues, due to direct illness, family 
illness and/or bereavement, potential stresses due 
to isolation. Impact on the operational efficiency of 
the Group.

Market falls and risks to portfolio 
companies affect valuations 
and net asset values which 
impacts asset price related fund 
management revenues. Impact on 
portfolio companies individually, 
leading to failures and loss of 
revenues as a consequence.

Risk to the valuation of funds and VCT portfolios 
managed by Mercia regulated entities, as well as 
general market falls impact on direct investment fair 
values.

Increased risk of portfolio valuation reductions and/
or failures and consequent reduction in revenues 
from fund management contracts and portfolio 
companies.

Opportunity loss where remote working reduces the 
ability to source and assess new opportunities for 
investment.

Mercia tested its remote working capability for all staff under its business continuity 
policy and procedures ahead of the formal lockdown and has been able to move 
seamlessly to working from home. Staff welfare is kept high on the agenda of the 
Executive Team and morale is being maintained through the use of Zoom and 
Slack for meetings, social interaction and supporting information sharing. Mental 
wellbeing amongst staff is also being monitored and tools such as Headspace,  
the meditation app, have been offered to all staff. 

A COVID-19 working group was formed, which initially met daily before moving to 
weekly, to maintain an appropriate consensus of necessary actions.

Portfolio valuations have been reviewed and fair values amended where required. 
Mercia has organised briefings and webinars to assist portfolio companies and 
has made use of existing forums, such as the Mercia Slack channel, exclusively for 
portfolio company CEOs.

We have drawn on our networks and worked across funds, using technology to 
facilitate meetings in order to maintain deal flow.

Mercia’s budget for the year ending 31 March 2021 has been reviewed in light of the 
changing conditions and the revised budget has been approved by the Board. 

Mercia will be carefully considering the Government strategy for easing the 
lockdown to identify the appropriate path to returning to office working and 
business travel as and when appropriate and safe to do so.

Potential failure to undertake appropriate due 
diligence; failure to identify and maximise the value 
drivers for the transaction including the synergies 
between the teams and portfolios; inability to raise 
future VCT funds; failure to identify the key functions 
required to be covered under the transitional 
services agreement (“TSA”).

Residual risks and potential consequences, post- 
acquisition, included the failure to appropriately 
manage the TSA and ensure continuity and standard 
of services delivered to the three VCTs; the risks of 
not managing a successful integration of the VCT 
team members into Mercia; and building a strong 
and successful relationship with the VCT boards and 
indirectly with their investors.

The risks and consequences of failure to integrate the VCT business were carefully 
considered through detailed due diligence and detailed integration planning before 
the acquisition, with involvement of a team of senior staff and external advisers. 

The TSA between Mercia and NVM, in place until 30 September 2021, reduces the 
risks associated with the handover of key processes.

Mercia completed its 100-day plan in the period immediately after acquisition and 
will be creating a 365-day transition plan for the final year of the TSA.

Post acquisition integration has focused on:
•  people and culture: internal communications, training and social events  

(prior to lockdown);
integration of key staff into management structures;
investment processes and protocols;

• 
• 
•  oversight and monitoring of the services provided by NVM to Mercia under  

the TSA;

•  Board and Executive level engagement between Mercia and the VCT boards; and
•  new co-investment agreement.

The acquisition and integration of 
the VCT fund management business 
of NVM Private Equity LLP may not 
turn out to be successful and may 
not deliver enhanced shareholder 
value over the medium term.

Successful delivery and transfer, 
over the transition period, of VCT 
governance and support services 
including the key processes to 
ensure continuity of VCT eligibility.

Retention of the fund management 
contracts for the VCTs.

In the near term, the economic 
consequences of COVID-19 are 
negatively impacting asset prices. 
Revenues derived from the three VCT 
fund management contracts are in 
part linked to VCT net asset values. 
Where their portfolio company fair 
values have fallen, so to an extent 
will the revenues received by Mercia 
from those contracts.

Rosie Bhattacharjee
Group Compliance Director.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

53

Strategic reportGovernanceFinancial statementsPrincipal risks and uncertainties continued

Risk

Possible consequences

Mitigation

The Group now has c.£658million 
of funds under management and 
derives the majority of its revenues 
under fund management contracts 
linked to each specific fund.

The loss of one or more of the contracts due to 
poor performance or other irreconcilable LP/
GP differences could have a material impact 
on the trading performance of the Group and 
reputationally, its future ability to successfully tender 
for new contracts. 

Dedicated investment teams operate in respect of each asset class and in many 
cases, each fund mandate. Senior managers oversee both fund performance and 
client relationships. Detailed quarterly reports are issued for most funds.

Investment committees provide robust review of all proposed investments.

The Group’s compliance function monitors adherence to investment procedures.

The Board oversees the Group’s fund management operations, performance and 
client relations.

The majority of the direct 
investment portfolio comprises 
businesses at a relatively early 
stage in their development and 
as a result carry inherent risks, 
including technical and commercial 
risks. Typically such companies 
are developing new or disrupting 
existing technologies and breaking 
new ground commercially.

Portfolio companies’ risks have 
been affected both positively 
and negatively by the COVID-19 
pandemic, with some companies 
actively engaged in the development 
of testing solutions. 

Early-stage technology companies may not be 
able to attract and retain appropriately skilled and 
experienced staff; they may not be able to attract 
sufficient funding to achieve their commercial 
objectives; their technology niche may be overtaken 
by competing technologies or may not achieve 
commercial traction; take-up of their product or 
service offering in their chosen markets may not 
occur at levels sufficient to generate positive cash 
flows and create shareholder value.

The length of time taken for these companies to 
arrive at success or failure may be protracted, placing 
them under severe pressure to maintain the financial 
support required over a sustained period of time.

All of the Group’s direct investments are companies which have emerged from 
the funds managed by the Group’s fund management operations. The funds have 
a fail fast policy, which means that early-stage businesses which do not achieve 
commercial traction within a reasonable time frame are not further supported.

In addition, the ‘real-time’ due diligence being undertaken by the Group’s 
investment teams during an investee company’s early stage of development means 
that Mercia is already familiar with the business, its commercial prospects and 
its management team before it is presented to the Group’s Board (which acts as 
Mercia’s investment committee) with a recommendation for direct investment.

This process of review reduces, although does not eliminate, the risk of direct 
investment failure, particularly in the current pandemic-induced economic climate.

For all of Mercia’s direct investment portfolio companies, the Group continues to 
assess their near-term funding and other requirements and will continue to provide 
relevant support where needed and appropriate. 

The value of the Group’s direct 
investment portfolio may be 
dominated by a single or limited 
number of companies.

Portfolio company fair values 
have been affected both 
positively and negatively by the 
COVID-19 pandemic, with some 
companies actively engaged in the 
development of testing solutions, 
whilst others have seen their end-
user markets significantly curtailed 
in the near to medium term.

A large proportion of the overall value of the direct 
investment portfolio may at any time be accounted 
for by one or very few companies. There is a risk 
that one or more of the portfolio businesses will 
experience financial difficulties, become insolvent 
or suffer from poor market conditions (including the 
current pandemic) and if, as a result, their values 
were to be adversely affected, this would have a 
materially detrimental effect on the overall value of 
the Group’s investment portfolio and skew fair value 
concentration into a smaller number of companies. 
Currently, the top five direct investments represent 
54.6% of the total portfolio by value.

The Group seeks to balance the total portfolio by quantum and value, as the total 
number of direct investments and their values grow over time. The current portfolio 
continues to be well balanced. However, it is the Group’s expectation that from 
time to time, depending on economic conditions, the speed of development of 
portfolio companies and the attractiveness of certain technology sectors, there may 
be investments, and therefore specific sectors, eg Life Sciences & Biosciences, that 
dominate the total portfolio by value.

The specific direct investment areas on which Mercia focuses are kept under review 
and it is possible that the Group’s areas of investment focus and expertise may 
evolve over time. Details of the mitigating actions taken by the Group in respect of 
the impact of the COVID-19 pandemic on its portfolio companies are included in the 
Chief Investment Officer’s review on pages 24 to 29. 

Proceeds from the trade sale or 
IPO of direct investments may vary 
substantially from year to year.

Large possible cash flow variations could have a 
materially adverse effect on the financial condition 
and prospects of the Group.

As a result, the Group may not 
be able to meet future financial 
obligations or future growth may 
not occur because of an inability 
to raise additional balance sheet 
capital if required.

The Group and its portfolio 
companies are subject to 
competition risk.

The Group may not be able to 
continue to retain or attract 
experienced, skilled and 
successful Board Directors, 
Investment Directors and support 
staff.

A shortage of available capital for direct investment 
and operating purposes would necessitate a change 
in strategy to one of capital conservation.

The Group operates a direct investment model and 
may find itself in competition when new investment 
opportunities arise. In addition, the direct 
investment portfolio businesses are predominantly 
focused on the technology sector, which is intensely 
competitive on a global scale. Many of the portfolio 
businesses’ competitors have greater financial, 
technical and other resources. Competition in the 
technology sector could materially adversely affect 
the prospects, financial condition and results of 
operations of direct investment portfolio companies.

The Group depends on the experience, skill and 
judgement of key staff in, amongst other things, 
selecting possible future successful businesses 
in which to invest. The Group also depends on its 
network of deal flow introducers to the managed 
fund business. The Group’s future success depends 
in part on the continued service of these individuals 
as well as the Group’s ability to recruit, retain and 
motivate additional talented personnel.

54

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Mercia raised further funds, partly for direct investment, in December 2019 and is 
well capitalised.

A number of Mercia’s direct investments could be sold to maintain sufficient 
liquidity.

The Group is also now profitable in its day-to-day operating activities and is 
generating operating cash inflow. It is therefore no longer having to make use of its 
cash balances to fund its day-to-day operating activities.

The Group focuses its investment activities predominantly on the historically 
underserved regions of the United Kingdom, where competition for investing in 
new technology companies is less fierce. Companies in which the Group invests 
are chosen because they are in large growth markets, have developed disruptive 
technologies and have already achieved commercial traction.

The Group seeks to reduce this risk by maintaining an entrepreneurial and inclusive 
working environment, referred to internally as #OneMercia, and by offering 
balanced and competitive remuneration packages to all its staff. The Remuneration 
Committee monitors the remuneration and incentive structures of all senior staff 
across the Group, in conjunction with seeking advice, when appropriate, from 
specialist remuneration consultants. The use of Goalspan, an online performance 
management and personal development system, has enhanced Mercia’s ability to 
manage performance and career progression.

Risk

Possible consequences

Mitigation

Certain Mercia subsidiaries are authorised and 
regulated by the FCA as small authorised UK 
Alternative Investment Fund Managers (“AIFM”) 
(Sub-threshold).

Should any of those subsidiaries cease to be 
authorised and regulated by the FCA, they would 
no longer be authorised to act as the investment 
manager of the respective funds or VCTs being 
managed. 

If that was to occur, Mercia would: (i) lose one or 
more of its revenue streams; (ii) be required to 
appoint a replacement UK AIFM; and (iii) lose one 
or more of the principal sources of potential direct 
investments for the Group.

The Group mitigates this risk by ensuring that it acts fairly at all times and with 
integrity, honesty, skill and diligence in conducting its investment activities. The 
Group regularly reviews the financial position of each Mercia subsidiary to ensure 
that adequate financial resources are maintained in accordance with FCA rules. 
The Group also ensures that it employs the resources and procedures that are 
necessary for the proper performance of its business activities and seeks to comply 
with all regulatory requirements applicable to the conduct of its business, so as to 
promote the best interests of the funds under management and fund investors. The 
Group ensures that it communicates information to fund investors in a way which 
is fair, clear, timely and not misleading. It also communicates with the FCA in an 
open and transparent manner when submitting regular reporting, notifications and 
disclosures. The Group’s compliance function is staffed by experienced and FCA-
approved personnel. Mercia applies policies and procedures in compliance with 
FCA requirements across its regulated subsidiaries. It has implemented the initial 
stages of the SMCR, ensuring that its senior staff are appropriately mapped to the 
new regime and that all staff understand their obligations to act with integrity.

Mercia also has a whistle-blowing policy and reporting structure in place.  
No whistle-blowing reports have been made in the year.

Future European trade barriers, tariffs or border 
controls may impact portfolio company growth 
prospects.

Technology is a sector that works without national barriers and will only increase in 
importance. Many of the Group’s direct investments have a global target customer 
base.

Additional equity capital may be more difficult to 
raise during periods of economic turbulence.

Portfolio companies may find hiring and retaining 
non-UK resident, highly skilled staff more difficult.

Such security or infrastructure failures may result 
in the loss of data, misuse of sensitive information, 
reputational damage and legal or regulatory 
breaches.

Attacks on portfolio companies could in addition 
result in the loss of valuable intellectual property or 
be disruptive to business activities.

The Group focuses on technology sectors that do not have large capital needs. The 
Group therefore has sufficient funds under management and balance sheet capital 
to exercise investment and operational flexibility.

Only once the final outcome of the Brexit trade negotiations are known will 
the future employment and potential tariffs landscape become clearer. In 
the meantime, the Group continues to monitor United Kingdom Government 
announcements and will take relevant actions to respond to developments as 
appropriate and relevant.

The Group reviews its infrastructure and cybersecurity processes with its 
outsourced IT provider on a regular basis and continues to invest in resources 
to enhance its cyber defences and improve network monitoring to minimise the 
impact of any external security breach. The Group has implemented Office 365 this 
year to further enhance its ability to securely store and share documents.

Business continuity plans and disaster recovery contingencies are tested regularly 
and have proved to be effective to support remote working during the COVID-19 
related lockdown.

The Group continues to engage frequently with its external IT and cybersecurity 
consultants to monitor and periodically test its cyber defences.

Although the Directors do not believe that such 
investors choose investment via SEIS, EIS or VCT 
funds solely for the tax relief available, such reliefs 
are an element of their decision-making and if those 
reliefs were to be withdrawn this could result in the 
size of the funds and VCTs being reduced, or make it 
difficult for Mercia to successfully launch one or more 
similar future funds.

Changes in tax legislation would affect the whole industry, so Mercia would not 
be at a competitive disadvantage. Investors would make their decisions solely on 
companies’ track records, executive and investment team members’ reputations 
and performance.

Mercia has established an award-winning reputation with a proven track record of 
delivering value to fund and VCT investors and would therefore be well placed to 
continue operating in any changed environment.

Mercia subsidiaries may cease to 
be authorised by the Financial 
Conduct Authority (“FCA”).

The United Kingdom’s exit from 
the European Union (‘Brexit’) may 
impact upon both the Group and its 
portfolio companies, especially if no 
trade deal is successfully negotiated.

Breaches of the Group’s digital 
security, through cyber attacks 
or a failure of the Group’s digital 
infrastructure, could result in the 
loss of commercially sensitive data 
and/or create substantial business 
disruption.

The incidence of cyber crime 
attempts and reports from portfolio 
companies has increased in the wake 
of COVID-19.

A proportion of the early-stage deal 
flow for Mercia derives from, and is 
financed via, the Group’s SEIS and 
EIS funds, which include capital 
raised from sophisticated investors 
seeking, inter alia, tax relief. Any 
changes in legislation around SEIS 
and EIS tax relief could impact on 
Mercia’s ability to raise adequate 
funds to support all suitable 
investment opportunities.

Any changes to VCT related tax 
reliefs could also impact the VCT 
portfolio’s access to future funding. 

Events after the balance sheet date
Other than the sale of The Native Antigen Company for up to £5.2million and the continuing completion of approved direct investments, there have 
been no other material events since the balance sheet date.

Approval
The Strategic Report was approved by the Board of Directors and signed on its behalf by:

Dr Mark Payton
Chief Executive Officer
13 July 2020

Mercia Asset Management PLC 
Annual Report and Accounts 2020

55

Strategic reportGovernanceFinancial statementsBoard of Directors

Right skills, 
right experience,  
right people

01

02

03

Dr Mark Payton Chief Executive Officer

Date of appointment: December 2014

Experience: Mark has extensive private 
investment and scale-up experience. Since 
co-founding Mercia he has led the sales of  
Hybrid Systems (to Myotec) to create PsiOxus 
Therapeutics Ltd, Warwick Effect Polymers Ltd  
(to Polytherics Ltd) to create Abzena plc and led 
the founding investment in Allinea Software Ltd 
(sold to ARM). Prior to Mercia, Mark played a 
leading role within Oxford University Innovation 
 (“OUI”, the technology transfer operation of the 
University of Oxford), spinning out BioAnalab 
(sold to Millipore), Oxford Immunotec (listed  
on NASDAQ), Oxitec (sold to Intrexon) and  
Natural Motion (sold to Zynga).  

Following his time at OUI Mark was the vice 
president corporate development at Oxxon 
Therapeutics Inc, prior to its sale to Oxford 
BioMedica plc. He gained his PhD jointly between 
the University of Oxford and the University of 
London (King’s College). Mark also has an MBA 
from the University of Warwick, is a Sainsbury 
Management Fellow for Life Sciences and was 
awarded the 2015 EY Entrepreneur of the Year 
(regional and national). 

External appointments: None

Martin Glanfield Chief Financial Officer

Date of appointment: December 2014

Experience: Martin has significant public markets 
and business experience. He is a KPMG qualified 
chartered accountant with more than 20 years’ 
experience as chief financial officer of listed, 
private equity-backed and privately owned 
technology-led businesses. Martin joined the 
main market listed Forward Group PLC in 1993 
and was group financial director from 1995 until 
its sale for £129.0million in 1997. In 1999, as 
deputy chief executive of Symonds plc, Martin led 
the public to private of this main market listed 
technology group, backed by NatWest Equity 
Partners. 

The group was successfully restructured and  
sold within 12 months to a NASDAQ listed US 
electronics group, whereupon he became a vice 
president, working frequently in Silicon Valley. He 
was chief executive of the private equity business 
Forward Group plc from 2003 to 2005 and since 
then has been group finance and IT director of  
the large international food processing group 
Boparan Holdings Ltd and a private equity-
backed building services business. Martin has an 
honours degree in business from Aston University. 

External appointments: None

Julian Viggars Chief Investment Officer

Date of appointment: April 2018

Experience: Julian joined Mercia through the 
2016 acquisition of Enterprise Ventures, which  
he joined in 2004 and was head of technology 
investments at the time of its acquisition. He  
has over 20 years of venture capital experience, 
including the successful listings of companies 
such as Blue Prism Group plc and OptiBiotix 
Health plc. Through the subsequent sell down of 
its holding in Blue Prism, Mercia’s RisingStars 
Growth Fund realised c£95m, 105x the cost of its 
investment. Julian leads the equity investment 
team as well as managing the pipeline of Mercia’s 
direct investments. 

Alongside his wide experience of investing across 
many sectors, Julian is fund manager for the 
Northern Powerhouse Investment Fund (“NPIF”), 
the RisingStars Growth Funds and the Finance 
Yorkshire Seedcorn Fund. Julian played a leading 
role in securing the managed funds contracts 
awarded by the British Business Bank and North 
East Fund Ltd and has been Mercia’s Chief 
Investment Officer since April 2018. Julian has  
a geology with chemistry degree from the 
University of Southampton and qualified as  
a chartered accountant with accountants  
Smith & Williamson. 

External appointments: None

56

Mercia Asset Management PLC 
Annual Report and Accounts 2020

04

05

06

07

Ian Metcalfe Non-executive Chair

Date of appointment: December 2014

Experience: Ian is a qualified solicitor who retired 
as managing partner of international law firm 
Wragge & Co in 2014 after eight years in post. Prior 
to managing the business, Ian was a corporate 
partner at the firm for 14 years, acting for a 
number of substantial public and private 
companies and private equity houses on a  
wide range of transactions. Ian is currently  
a director and chair of Commonwealth Games 
England, a director of the Board of the  
Organising Committee of the Birmingham 2022 
Commonwealth Games and the Host City 
representative on the Commonwealth Games 
Federation Executive Board. 

He is also a non-executive director of the global 
waste management group TRRG Holdings Ltd and 
a non-executive director of the AIM listed Arena 
Events Group plc. Ian has an MA in law from 
Cambridge University and his appointment as 
Mercia’s Senior Independent Director in January 
2017 recognised the continuing development and 
scale of the Group. He became Non-executive 
Chair on 2 July 2019.

Ian has over 25 years’ experience advising 
businesses of all types and sizes on their growth 
activities, as well as deep corporate governance 
experience, both as a legal adviser to listed 
businesses and as a current and previous 
non-executive board member of leading sports 
and other multinational organisations.

Ray Chamberlain Non-executive Director

Date of appointment: December 2014

Experience: Ray is an entrepreneur with an 
established track record of shareholder value 
creation. Until 1997, Ray was executive chairman 
and the principal shareholder in Forward Group 
PLC, which he grew from a start-up company  
in 1978 to become one of Europe’s leading 
high-technology printed circuit board 
manufacturers, listed on the Main Market of the 
London Stock Exchange. In 1997 Forward Group 
accepted a £129.0million offer from PCB 
Investments plc, a company established by Hicks, 
Muse, Tate & Furst. Subsequently, Ray diversified 
his interests in a number of areas, which included 

setting up the Forward Innovation Fund, a trust 
focused on investing in university spinouts and 
other technology-led start-ups. Ray was 
appointed Non-executive Chair at the time of the 
Group’s IPO and having steered Mercia Asset 
Management through its first 18 months as a 
listed company, moved to a non-executive 
position in May 2016.

Ray has deep venture experience across several 
decades and sectors, as both a founder of and 
investor in many start-up businesses which have 
resulted in successful cash exits. 

Dr Jonathan Pell Non-executive Director

Date of appointment: December 2017

Experience: Jonathan brings extensive 
experience in the technology sector, originally in 
both finance director and chief executive roles 
and latterly in investing in and helping to scale up 
technology ventures. Having qualified as a 
chartered accountant at PwC, Jonathan gained 
significant executive experience, firstly in senior 
finance positions at Convergys Corporation (NYSE 
– CVG), Geneva Technology Ltd, Thomas Cook 
Retail Ltd and Semitool Inc. He then became CEO 
at Datanomic Ltd, where he oversaw a twenty-fold 
increase in the company’s global customer base 
and compound revenue growth of 105% over a 
four-year period, before being purchased by 
Oracle Inc (NYSE – ORCL) in 2011. 

Since leaving Oracle Inc in 2012, Jonathan  
has founded his own early-stage technology 
investment vehicle, Thorium Technology 
Investors, and currently sits on the boards of  
a number of young technology businesses. 
Jonathan has a degree in zoology with marine 
zoology from the University of Wales, Bangor and 
a PhD in cell proliferation from the University of 
East Anglia.

Jonathan has considerable venture and private 
equity investing experience, both as a CFO and 
CEO of private equity-backed businesses that 
have successfully exited, and also as the founder 
of a technology focused venture angel  
investor group. 

Caroline Plumb OBE Non-executive Director

Caroline was awarded an OBE in the 2016 Birthday 
Honours’ list for services to business and charity. 
She has an MEng in engineering, economics and 
management from Oxford University.

Caroline is a serial start-up entrepreneur and is 
highly effective in bringing her current venture 
capital investee insights to Mercia’s Board and 
Strategy meetings. 

Date of appointment: June 2018

Experience: Caroline is a serial entrepreneur who 
previously co-founded recruitment and 
innovation consultancy FreshMinds, with clients 
including Jaguar Land Rover, Vodafone and 
Google. She remains involved with FreshMinds as 
non-executive chair and is CEO of Fluidly, which 
she founded in 2016, a venture-backed SaaS 
business in the fintech space. Caroline was 
previously an independent panel member of the 
£2.7billion Regional Growth Fund and served as 
one of Prime Minister David Cameron’s Business 
Ambassadors representing the Professional and 
Business Services sectors. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

57

GovernanceFinancial statementsStrategic reportDirectors’ report

The Directors present their Annual Report and the audited financial 
statements of Mercia Asset Management PLC for the year ended 
31 March 2020. 

Results and dividends
The loss for the year was £17,454,000 (2019: £2,620,000 profit). The 
Directors do not recommend the payment of a dividend (2019: £nil).

Future developments and events after the balance 
sheet date
Details of future developments and events that have occurred after the 
balance sheet date can be found in the Strategic Report on page 55 
which forms part of this report by cross-reference. On 1 July 2020 the 
Board was pleased to promote Mercia’s in-house Head of Legal, 
Sarah-Louise Thawley LLB (Hons), as Group General Counsel and 
Company Secretary. 

Directors
The Directors who were in office during the year and up to the date of 
signing the financial statements were:

Ian Roland Metcalfe (appointed Non-executive Chair on 2 July 2019)
Dr Mark Andrew Payton
Martin James Glanfield
Julian George Viggars
Raymond Kenneth Chamberlain
Dr Jonathan David Pell
Caroline Bayantai Plumb OBE
Susan Jane Searle (resigned on 2 July 2019)

Directors’ shareholdings and other interests
A table showing the interests of Directors in the share capital of 
Mercia Asset Management PLC is shown in the Remuneration Report 
on page 68.

Directors’ indemnities
Mercia Asset Management PLC has made qualifying third-party 
indemnity provisions for the benefit of all Directors of the Company and 
its subsidiaries. These were in force during the financial year and 
remained in force at the date of approval of the financial statements.

Financial instruments
The Group’s financial instruments comprise cash and other items, such 
as trade debtors and trade creditors, which arise directly from its 
operations. The main purpose of these financial instruments is to fund 
the Group’s operations as well as to efficiently manage working capital 
and liquidity.

It is the Group’s policy not to enter into derivative transactions and no 
trading in financial instruments has been undertaken during the year 
under review. The Group therefore faces few risks associated with 
financial instruments.

The Group’s use of financial instruments is discussed further in note 29 
to the consolidated financial statements.

Substantial shareholdings
As at 31 March 2020, the Group had been notified, in accordance with 
Chapter 5 of the Disclosure and Transparency Rules, of the following 
voting rights of shareholders of the Group:

58

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Number of
Ordinary shares

Percentage
%

Invesco Limited
Forward Innovation Fund1
Librae Holdings Limited
Ruffer LLP
Forward Nominees Limited1
The Hargreaves No 11 Settlement
NFU Mutual Insurance Society

63,113,333
38,072,336
28,208,528
24,413,000
22,631,208
14,000,000
13,341,465

1  Shareholdings connected to Ray Chamberlain.

14.3
8.7
6.4
5.6
5.1
3.2
3.0

Political donations
During the year ended 31 March 2020 the Group made no political 
donations (2019: £nil).

Employees
The Group employed an average of 91 (2019: 85) staff throughout  
the year and is therefore of a size where it is not necessary to have 
introduced a formal employee consultation process. However, and as 
more fully set out in the People, Culture and Values review beginning on 
page 40, employees are encouraged to be involved in decision-making 
processes and are provided with information on the financial and 
economic factors affecting the Group’s performance through regular 
team meetings, updates from the Chief Executive Officer and via an 
open and inclusive culture. Given the Group’s continuing expansion 
during the past year, talent management encompassing recruitment, 
retention, communication, training and performance management 
remains an important area of focus.

The Group operates a discretionary annual bonus scheme for all of its 
employees with bonuses being awarded based on both their and the 
Group’s overall performance, against defined objectives which 
encompass the Group’s four core values.

Applications for employment by disabled persons are always fully 
considered, bearing in mind the aptitudes of the applicant concerned. 
In the event of a member of staff becoming disabled, every effort is 
made to ensure that their employment within the Group continues  
and that workspace and other modifications are made as appropriate.  
It is the policy of the Group that the training, career development and 
promotion of a disabled person should, as far as possible, be identical 
to that of a person who does not suffer from a disability.

Disclosure of information to the auditor
So far as each of the persons who are Directors at the date of signing 
the financial statements are aware, there is no relevant audit 
information of which the Group’s auditor is unaware, and each Director 
has taken all the steps that he or she ought to have taken as a Director 
in order to make himself or herself aware of any relevant audit 
information and to establish that the Group’s auditor is aware of 
that information.

Auditor
The auditor, Deloitte LLP, has indicated their willingness to continue  
in office and a resolution concerning their reappointment will  
be proposed at the forthcoming Annual General Meeting.

Approved by the Board and signed on its behalf by:

Sarah-Louise Thawley
Company Secretary
13 July 2020

Forward House, 17 High Street, Henley-in-Arden
Warwickshire B95 5AA

Statement of Directors’ responsibilities

The Directors are responsible for preparing the Annual Report and 
the audited financial statements in accordance with applicable law 
and regulations.

Directors’ responsibility statement
We confirm that to the best of our knowledge:

• 

• 

• 

the financial statements, prepared in accordance with the relevant 
financial reporting framework, give a true and fair view of the 
assets, liabilities, financial position of the Group and the Company 
and loss of the Group and the undertakings included in the 
consolidation taken as a whole; 
the Strategic Report includes a fair review of the development and 
performance of the business and the position of the Company and 
the undertakings included in the consolidation taken as a whole, 
together with a description of the principal risks and uncertainties 
that they face; and 
the Annual Report and financial statements, taken as a whole, are 
fair, balanced and understandable and provide the information 
necessary for shareholders to assess the Company’s and the 
Group's position and the Group's performance, business model and 
strategy. 

This responsibility statement was approved by the Board on 13 July 
2020 and signed on its behalf by:

Dr Mark Payton 
Chief Executive Officer 

Martin Glanfield
Chief Financial Officer

Company law requires the Directors to prepare financial statements for 
each financial period. Under that law the Directors are required to 
prepare the Group financial statements in accordance with 
International Financial Reporting Standards (“IFRSs”) as adopted by 
the European Union and Article 4 of the International Accounting 
Standards (“IAS”) Regulation and have elected to prepare the Parent 
Company financial statements in accordance with United Kingdom 
Generally Accepted Accounting Practice (United Kingdom Accounting 
Standards and applicable law), including Financial Reporting Standard 
101 ‘Reduced Disclosure Framework’. Under company law the Directors 
must not approve the financial statements unless they are satisfied 
that they give true and fair view of the state of affairs of the Group and 
the Company and of the profit or loss of the Group for that period.

In preparing the Group financial statements, International Accounting 
Standard 1 requires that the Directors:

•  properly select and apply accounting policies; 
•  present information, including accounting policies, in a manner that 

provides relevant, reliable, comparable and understandable 
information; 

•  provide additional disclosures when compliance with the specific 
requirements in IFRSs is insufficient to enable users to understand 
the impact of particular transactions, other events and conditions 
on the entity’s financial position and financial performance; and 

•  make an assessment of the Group’s ability to continue as a 

going concern. 

In preparing the Company financial statements, the Directors are 
required to:

• 

select suitable accounting policies and then apply them 
consistently; 

•  make judgements and accounting estimates that are reasonable 

• 

and prudent; 
state whether applicable UK Accounting Standards have been 
followed, subject to any material departures disclosed and 
explained in the financial statements; and 

•  prepare the financial statements on the going concern basis 
unless it is inappropriate to presume that the Company will 
continue in business. 

The Directors are responsible for keeping adequate accounting records 
that are sufficient to show and explain the Group’s and the Company’s 
transactions and disclose with reasonable accuracy at any time the 
financial key position of the Group and the Company, enabling them to 
ensure that the financial statements comply with the Companies Act 
2006. They are also responsible for safeguarding the assets of the 
Group and the Company and hence for taking reasonable steps for the 
prevention and detection of fraud and other irregularities.

The Directors are responsible for the maintenance and integrity of the 
corporate and financial information included on the Group’s website. 
Legislation in the United Kingdom governing the preparation and 
dissemination of financial statements may differ from legislation in 
other jurisdictions.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

59

Financial statementsGovernanceStrategic report 
Corporate governance report

Non-executive Chair’s corporate 
governance statement
As Non-executive Chair, I have overall responsibility for implementing 
corporate governance within Mercia Asset Management PLC (‘Mercia’, 
the ‘Company’ or the ‘Group’). Working with the Chief Financial Officer 
and Company Secretary, I am responsible for our corporate governance 
standards. The Board is collectively responsible for setting the tone and 
culture of the Company and promoting good corporate governance.

Mercia has been a member of the Quoted Companies’ Alliance (“QCA”) 
since 2015 to further its understanding of, and adherence to, good 
corporate governance practice. It formally adopted the QCA Code on 
21 September 2018, following the introduction in March 2018 of the 
London Stock Exchange’s new requirement for companies admitted to 
trading on AIM to adopt and comply with a recognised corporate 
governance code by 28 September 2018.

The QCA Code sets out 10 corporate governance principles and requires 
the Group to publish certain related disclosures; these appear in this 
section of the Annual Report and on our website. This information is 
reviewed annually and the date of each review is noted on our website.

Our primary means of communicating our corporate governance 
structure is through our Annual Report and our website disclosures. 
When on occasion specific questions are raised by private individual 
shareholders and/or institutional investors on such matters, we engage 
directly with those shareholders, generally through either the Chief 
Executive Officer or the Chief Financial Officer. I also meet from time to 
time with our leading institutional investors to maintain an open 
dialogue in respect of progress against Mercia’s strategic objectives 
and any other matters which our shareholders wish to raise. I set out 
below how the Board is led, matters specifically reserved for it, our risk 
framework and governance structures. Mercia’s Directors, both 
Executive and Non-executive, believe in robust corporate governance, 
and we concur with the principles of the QCA Code, in that it is key to 
the long-term success of the Company – by helping, inter alia, to 
improve performance and mitigate risk.

A few words about our corporate culture. We communicate our 
corporate culture through regular staff communications, an induction 
programme for all new joiners and, most important of all, through the 
way in which the Executive Directors conduct themselves. We promote 
openness and respectfulness in all our dealings. Our relatively flat 
management structure and internal communication channels enable 
us to monitor that ethical values are being respected and that the state 
of our corporate culture remains strong – both from an internal and 
external perspective. Our purpose and core values are communicated 
regularly to all staff and form part of our performance management 
framework. Furthermore, all employees are encouraged to contribute 
to our decision-making processes and are provided with information on 
the financial and economic factors affecting the Group’s performance 
through regular team meetings, updates from the Chief Executive 
Officer and via our open and inclusive culture. Mercia’s people and 
talent management encompasses recruitment, retention, 
communication, training and performance management; all important 
areas of focus where our staff are our most important asset. Mercia 
actively encourages open dialogue between all staff and we hold 
regular face-to-face gatherings (more recently via Zoom), both formal 
and informal, to elicit feedback and gauge how our values are being 
maintained throughout the business.

60

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Finally, from an external perspective Mercia seeks to operate as a 
socially responsible employer and has adopted standards and policies 
which promote corporate values designed to help and guide employees 
in their conduct and business relationships. The Group seeks to comply 
with all laws, regulations and rules applicable to its business and to 
conduct that business in line with applicable established best practice. 
The Group takes a zero tolerance approach to bribery and corruption 
and has enacted procedures to prevent bribery. All employees within 
Mercia who are involved with the regulated business of managing 
investment transactions receive compliance and anti-money 
laundering training, with periodic refresher updates.

The Directors recognise the importance of sound corporate 
governance. We remain committed to delivering the long-term 
success of the Group through an effective framework of leadership, 
management and controls. In all its activities, the Group aims to be 
commercial and fair, to display integrity and professionalism and to 
have due regard for the interests of all of its investors, employees, 
suppliers, local communities and the businesses in which the 
Group invests.

Board composition
The Board considers that it contains a range of skills, knowledge, 
experience and backgrounds that are appropriate for the business. 
Furthermore, the Board members are of sufficient calibre to bring 
independent judgement on issues of strategy, performance, resources 
and standards of conduct, which are vital to the success of the Group. 
The Chief Financial Officer also served as Company Secretary 
throughout the year, and up until 1 July 2020, on which date 

Sarah-Louise Thawley LLB (Hons) was promoted to the role of Group 
General Counsel and Company Secretary. The Board believes that it 
operates in an open and constructive manner and works effectively. 
Given the Group’s evolution as a specialist asset manager, the Board 
intends to appoint an additional Non-executive Director with a relevant 
asset management background in the near term, and furthering Board 
diversity also remains important to Mercia.

Brief biographies of the Directors and their relevant experience are set 
out on pages 56 to 57. Their membership of committees is set out on 
pages 61 to 62.

Independence of Non-executive Directors
The Board considers many criteria in assessing the independence of the Non-executive Directors including the criteria recommended by the QCA 
Code. The Non-executive Chair and Non-executive Directors are all considered by the Board to be independent of management and not influenced 
by any relationship which could interfere with the exercise of their independent judgement. Notwithstanding this conclusion, Ray Chamberlain is 
interested in 14.7% of the Company’s issued share capital.

Board operation
The Board has a schedule of matters reserved for its approval including, inter alia, setting the Group’s strategic direction, approving annual 
budgets, monitoring performance against plan, authorising all material direct investment decisions and all corporate transactions, ensuring 
effective communication with shareholders and approving changes to Board membership and committees.

Board effectiveness
In April 2019 a board effectiveness review was undertaken. Belinda Hudson Limited (“BHL”), experts in enhancing board effectiveness, were 
appointed to undertake the externally facilitated review after a tender exercise. BHL has not provided any other service to the Company during 
the year.

The process comprised a review of Board and committee papers over the preceding year and confidential one-to-one discussions between BHL 
and members of the Board and Executive Team. BHL compiled a report which identified what was working well and those areas where there was 
scope for development. The report was discussed at a Board meeting in June 2019 and actions were subsequently agreed to implement the areas 
for development.

Key insights included:

• 

refreshing the skills matrix and reviewing the composition of the Board to ensure that the Non-executive Directors bring the skills and 
experience necessary to meet the future needs of the Company; 
reviewing the extent of the Board’s involvement in relation to the oversight of balance sheet investments; 
• 
• 
reviewing the Board meeting agenda to ensure that there is strong strategic focus and all matters within the Board’s remit are covered; 
•  encouraging the Executives to be clear on what they are seeking from the Board when they present investment proposals or other papers; 
• 
• 

creating more opportunities for the Non-executive Directors to interact with a broader range of employees; and 
including more time in the Board calendar for the Non-executive Directors to meet without the Executives present. 

Since the review, tangible progress has been made in respect of each of the above recommendations.

Board meetings
The Board now meets formally for a minimum of eight times each year. In addition, the Non-executive Directors communicate directly with the 
Executive Directors between Board meetings. The Board typically holds two dedicated meetings each year to review strategy.

Directors are expected to attend all meetings of the Board and the committees on which they sit, and to devote sufficient time to the Group’s 
affairs to enable them to fulfil their duties as Directors. In the event that Directors are unable to attend a meeting, their comments on papers to be 
considered at the meeting are discussed in advance with the Chair so that their contribution can be included in the wider Board discussion.

During the year to 31 March 2020 nine Board meetings occurred. Details of attendance at the scheduled Board and committee meetings during the 
year is as follows:

Director

Ian Metcalfe
Dr Mark Payton
Martin Glanfield
Julian Viggars
Ray Chamberlain
Dr Jonathan Pell
Caroline Plumb OBE
Susan Searle3

1  Attended by invitation. 
2  The composition of the Committee changed during the year, as outlined below. 
3  Susan Searle resigned on 2 July 2019.

Board

Audit and Risk

Remuneration

Nominations

9/9
9/9
9/9
9/9
8/9
9/9
9/9
3/9

2/32
1/31
3/31
1/31
–
2/3
3/3
1/3

5/5
5/51
5/51
–
–
4/52
5/5 
1/5

1/1
1/11
1/11
–
–
1/1
–
1/1

Mercia Asset Management PLC 
Annual Report and Accounts 2020

61

Financial statementsGovernanceStrategic reportCorporate governance report continued

Board committees
The Board delegates specific duties and responsibilities to certain committees and has established a Nominations Committee, an Audit and Risk 
Committee and a Remuneration Committee, as described more fully below, except in respect of the Remuneration Committee, whose report is set 
out on pages 65 to 68 of this Annual Report. The Company Secretary attends all Committee meetings. Subsequent to Susan Searle’s resignation on 
2 July 2019, Ian Metcalfe became Chair of the Nominations Committee and rejoined the Audit and Risk Committee.

Nominations Committee
The Nominations Committee is responsible for identifying and nominating members of the Board and recommending the composition of each 
committee of the Board, including the Chair of each committee, together with evaluating the balance of skills, knowledge, experience and 
independence of the Board. The Committee also considers succession planning for Executive Directors, Non-executive Directors and other 
senior executives.

During the year the Committee comprised Susan Searle as Chair and Ian Metcalfe and Dr Jonathan Pell until 2 July 2019, after which date  
Ian Metcalfe became Chair and the other Committee members were Dr Jonathan Pell and Caroline Plumb OBE. The Nominations Committee met 
once formally during the year and also met informally at other times. The formal meeting was fully attended.

Audit and Risk Committee
The Audit and Risk Committee is responsible for monitoring the integrity of the Group’s financial statements, reviewing significant financial 
reporting issues, reviewing the effectiveness of the Group’s compliance, internal control and risk management systems and overseeing the 
relationship with the external statutory and CASS auditors (including advising on their appointment, agreeing the scope of the audits, agreeing 
audit fees and reviewing the audit findings). The Committee also reviews the provision of any non-audit services by the external statutory auditor.

The Committee will monitor the need for a dedicated internal audit function, focusing on financial controls. An internal audit function already 
exists in respect of investment related compliance matters, under the independent leadership and direction of the Group’s Compliance Director. 
The Compliance Director reports directly to the Committee on all findings.

During the year the Committee comprised Dr Jonathan Pell as Chair, Susan Searle and Caroline Plumb OBE up until 2 July 2019, after which date 
Dr Jonathan Pell remained as Chair and the other Committee members were Caroline Plumb OBE and Ian Metcalfe. Executive Directors attend by 
invitation. The Committee met three times during the year under review at appropriate times in the financial reporting and audit cycle. It may also 
meet at other times if so required. It has unrestricted access to the Group’s external auditor. 

The QCA Corporate Governance Code
From the date of our Admission to trading on AIM in December 2014, we have embedded robust corporate governance as part of our culture. 
Mercia’s governance framework is not static and will continue to evolve over time.

Set out below is how Mercia complies with the 10 key principles set out in the QCA Code.

Governance principles

Compliant Explanation

Deliver 
growth

1.  Establish a strategy 
and business model 
which promote 
long-term value for 
shareholders

2.  Seek to understand 



and meet shareholder 
needs and 
expectations



The Strategic Report section of this Annual Report clearly explains 
Mercia’s business model and strategy in detail, including how it 
expects to create long-term value for shareholders.

A key strand of Mercia’s strategy is its investment policy,  
which is included in the AIM Rule 26 section of its website at  
www.mercia.co.uk.

Mercia’s Executive Directors participate in institutional and retail 
investor roadshows throughout the year and following the 
announcement of its annual and interim results. The Group’s Chair 
also meets with existing shareholders from time to time as do the 
Executive Directors. Capital Market Days, to which all shareholders 
are invited, are held from time to time. The Group also uses its 
Annual General Meeting as an opportunity to communicate with 
its shareholders.

Further reading

Pages 2 to 55 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

Pages 39 and 60 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

3.  Take into account 



wider stakeholder and 
social responsibilities 
and their implications 
for long-term success

Mercia’s Annual Report identifies its key stakeholders within the 
Responsible Business section of this Annual Report and how 
seriously the Group takes its environmental, social and 
governance responsibilities.

Pages 44 to 45 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

62

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Governance principles

Compliant Explanation

4.  Embed effective risk 



management, 
considering both 
opportunities and 
threats throughout  
the organisation













Maintain a 
dynamic 
management 
framework

5.  Maintain the Board as 
a well-functioning, 
balanced team led by 
the Chair

6.  Ensure that between 
them the Directors 
have the necessary 
up-to-date experience, 
skills and capabilities

7.  Evaluate Board 

performance based on 
clear and relevant 
objectives, seeking 
continuous 
improvement

8.  Promote a corporate 
culture that is based 
on ethical values and 
behaviours

Build  
trust

9.  Maintain governance 

structures and 
processes that are fit 
for purpose and 
support good decision-
making by the Board

10. Communicate how the 
Company is governed 
and is performing by 
maintaining a dialogue 
with shareholders and 
other relevant 
stakeholders

Further reading

Pages 52 to 55 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

Pages 60 to 62 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

Pages 56 to 57 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

The Group’s approach to risk management together with the 
principal risks and uncertainties applicable to Mercia, their 
possible consequences and mitigation are set out in the Principal 
Risks and Uncertainties section of this Annual Report. The Board 
reviews, evaluates and prioritises risks to ensure that appropriate 
measures are in place to effectively manage and mitigate those 
identified – for risk tolerance (focusing on Mercia-specific internal, 
external and strategic risks) and risk appetite (specifically in terms 
of the Group’s investing policy).

The Board has a formal schedule of matters reserved for its 
approval and is supported by the Nominations, Audit and Risk and 
Remuneration Committees. All Directors are required to devote 
sufficient time to carry out their role. The Governance section of 
Mercia’s Annual Report details the composition of its Board and 
Committees. These are also included within the Investor Relations 
section of its website, under the ‘Organisational Structure’ page.

The Board is satisfied that, between the Directors, it has an 
effective and appropriate balance of experience, skills and 
capabilities. To ensure that the Directors maintain appropriate 
skills they are provided with training when identified as 
appropriate by the Chair. Mercia’s Annual Report includes a 
biography of each Board member. These are also included within 
the Investor Relations section of its website, under “Meet the 
Board”. They list the current and past roles of each Board member 
and also describe the relevant business experience that each 
Director brings to the Board, plus their academic and professional 
qualifications. This Annual Report describes and explains where 
external advisers have been engaged (eg by the Board in April 
2019). Internal advisory responsibilities, such as the role 
performed by the Company Secretary in advising and supporting 
the Board, are also described in this Annual Report.

The Board regularly considers and evaluates its own performance 
and that of its individual members. An externally-facilitated Board 
evaluation and effectiveness review was undertaken during April 
2019 and the actions taken in response to the recommendations 
arising from this review are set out in this Annual Report.

Page 61 of this Annual 
Report and the AIM Rule 
26 section of the Group’s 
website

The Board believes that the promotion of a corporate culture 
based on sound ethical values and behaviours is essential to 
creating a workplace environment that allows people to flourish 
and that this will contribute to enhancing shareholder value. 
Within this Annual Report, the Chair’s statement includes specific 
reference to people and culture. The People, Culture and Values 
section of the Strategic Report includes a section on business 
ethics and further details on how Mercia’s culture is consistent 
with the Group’s objectives, strategy, business model and 
approach to risk management. The Remuneration Report refers to 
the Executive Directors’ KPIs – those for 2019/20 and 2020/21 
include Mercia’s cultural values.

The Board is collectively responsible for the long-term success of 
Mercia. It has a schedule of matters reserved for its approval which 
covers key areas of management and governance of the Group. 
This Annual Report details the composition and terms of reference 
of the Board and its Committees. These are also included within 
the Investor Relations section of its website.

Mercia’s Annual Report includes disclosure of Board Committees, 
their composition and where relevant, any work undertaken 
during the year. It includes a detailed Remuneration Report. 
Mercia’s website includes all historic Annual Reports, results 
announcements, results presentations and other governance-
related material, including notices of all AGMs. These can be found 
in the Investor Relations section, under Regulatory News. This 
section of the website also includes the results of all AGMs.

Pages 40 to 45 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

Pages 60 to 62 of this 
Annual Report and the 
AIM Rule 26 section of 
the Group’s website

Pages 39 and 60 to 62 of 
this Annual Report and 
the AIM Rule 26 section 
of the Group’s website

Mercia Asset Management PLC 
Annual Report and Accounts 2020

63

Financial statementsGovernanceStrategic reportCorporate governance report continued

Investor relations
The Group is committed to developing and maintaining open channels 
of communication with its shareholders and the mercia.co.uk website 
provides up-to-date information on the Group. The Executive Directors 
are available to meet with shareholders and sector analysts at regular 
intervals throughout the year and the Non-executive Directors are also 
available for informal discussions if required. Shareholders will have an 
opportunity to raise questions with the Board at the Group’s Annual 
General Meeting, which this year will be held on 24 September 2020.

Ian R Metcalfe
Non-executive Chair
13 July 2020

Internal controls
The Board acknowledges its overall responsibility for the Group’s 
system of internal controls and the ongoing review of their 
effectiveness. These controls are designed to safeguard the Group’s 
assets and are considered appropriate for an AIM company of the size 
and complexity of Mercia Asset Management. However, systems of 
internal control can only identify and manage risks, not eliminate them. 
Consequently, such controls do not provide an absolute assurance 
against misstatement or loss. The main features of the Group’s internal 
controls system are as follows:

•  A control environment exists through the close daily management of 
the business by the Executive Directors. The Group has a defined 
organisation structure with delineated investment approval limits. 
Controls are implemented and monitored by senior staff with the 
necessary qualifications and experience. 

•  A list of matters specifically reserved for Board approval. 
•  Regular detailed management reporting with comparisons and 

explanations of any material variances against budget or forecasts. 

•  Financial and custody of asset controls operate to ensure that the 

assets of the Group are safeguarded and that appropriate 
accounting and FCA related records are maintained. 

Share dealing, anti-bribery and whistleblowing
The Group has adopted a share dealing code in conformity with the 
requirements of Rule 21 of the AIM Rules. All employees, including new 
joiners, are required to agree to comply with the code. The Group has 
also adopted anti-bribery and whistleblowing policies, which are 
included in the Group’s internal policies, communicated to all 
employees. The Group operates an open and inclusive culture and 
employees are encouraged to speak up if they have any concerns. 
The aim of such policies is to ensure that no blurred lines exist and to 
encourage all employees, regardless of seniority, to bring matters 
which cause them concern to the attention of either the Executive or 
Non-executive Directors. The Group has also adopted the 
requirements of the Market Abuse Regulations, to the extent required 
by AIM companies.

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Mercia Asset Management PLC 
Annual Report and Accounts 2020

Remuneration report

Remuneration Committee
The Remuneration Committee is responsible for determining and 
agreeing with the Board the framework for the remuneration of the  
Chair, the Executive Directors and other designated senior executives. 
Within the terms of the agreed framework, it is also responsible for 
determining the total individual remuneration packages of such persons 
including where appropriate salaries, bonuses, share options and other 
long-term incentives. The remuneration of Non-executive Directors is  
a matter for the Chair and the Executive Directors. No Director is involved 
in any decision as to his or her own remuneration.

For the year to 31 March 2020 the Remuneration Committee comprised 
Ian Metcalfe as Chair, Susan Searle and Caroline Plumb OBE until 2 July 
2019. From that date the Committee comprised Ian Metcalfe as Chair, 
Caroline Plumb OBE and Dr Jonathan Pell. The Remuneration 
Committee meets at least twice a year and otherwise as required. 
During the year the Committee met formally five times, with all 
meetings being fully attended, and on several other occasions on an 
‘as required’ basis.

Remuneration policy
The Remuneration Committee believes that the success of the Group 
depends, in part, on the performance of the Executive Directors and 
senior management team and in being able to attract, retain and 
motivate people of high calibre and experience. The Committee also 
recognises the importance of ensuring that employees are incentivised 
and identify closely with the achievement of the Group’s strategic 
objectives, the leading one of which is to achieve incremental 
shareholder value over the medium term through successful 
syndicated investment in, and subsequent exit from, technology-
based companies.

Accordingly, the Committee seeks to provide a fair, balanced, 
competitive and affordable remuneration package for its Executive 
Directors and staff, while ensuring that a significant proportion of the 
total remuneration of each Executive Director is linked to the 
performance of the Group, against a set of pre-agreed and largely 
financial objectives. The main elements of the remuneration package 
for Executive Directors are base salary, an annual performance-related 
bonus scheme and participation in the Group’s long-term share option 
scheme and carried interest plans. Other benefits include contributions 
to a defined contribution personal pension scheme, life assurance, 
private health insurance and permanent health insurance. Only base 
salaries are pensionable.

Given the Group’s stage in its development, there has remained a 
natural tension between ‘affordability’ and the need to ‘attract and 
retain talent’ in what remains a competitive sector. In 2016 the 
Committee engaged external remuneration consultants to review 
executive remuneration throughout the Group. The review focused on 
four elements of remuneration – base salary, annual bonuses, 
long-term incentives and benefit packages – in the context of current 
remuneration practices, the Group’s own objective of sustained, 
long-term capital growth and benchmarking the existing remuneration 
packages against a defined comparator group.

The review outputs, which were endorsed by the Committee and 
remain relevant today, included a recommendation that the Group 
adopts a policy of active remuneration review which is event rather 
than time-driven, ie growing net asset value (“NAV”) above an agreed 
target. More specific agreed recommendations in respect of the 
Executive Directors are summarised below:

•  Base salaries – these should move gradually towards lower quartile 
market levels of the comparator group, reflecting the lower market 
capitalisation of the Group in its stage of development.

•  Annual bonuses – the review recommended that maximum bonuses 
of up to 100% of base salary should be capable of being earned for 
exceptional performance. The review also suggested that the 
Committee should consider deferring an element of future bonus 
awards into Mercia shares, to be retained for three years.

•  Long-term incentives – asset management groups (be they listed or 
unlisted) typically implement carried interest plans which allocate 
20% carried interest to the senior executive and investment team. 
Mercia’s plan provides for 10% carried interest to be allocated 
because the Group also has a share option scheme, although the 
current operation of the two schemes still does not bring the senior 
team fully in line with market. The review therefore recommended 
that for at least the three years to 31 March 2019 annual share option 
awards be made to Executive Directors at the level of 1x base salary. 
Having taken soundings from both the Group’s Nominated Adviser 
and remuneration specialists, the Committee agreed in principle to 
continue with this policy for the next three years to 31 March 2022, 
although this will be reviewed annually.

Having carefully considered these and other recommendations,  
the Committee adopted them as the Group’s performance-focused 
remuneration policy. Having agreed to a maximum bonus of 100% of 
base salary for exceptional performance for 2019/20, the Committee 
determined that any bonus award would be payable in cash up to 50% 
of base salary with the remainder in deferred shares. The agreed 
criteria for determining the ultimate 2019/20 award were:

1.  Material growth in assets under management – 30% weighting 
2.  Qualitative and quantitative progress by the direct investment 

portfolio – 40% weighting 

3.  Operational efficiency – 10% weighting 
4.  Subjective measure of performance by each Executive Director 
reflecting their specific areas of responsibility and influence, 
including Mercia’s core values – 20% weighting

Notwithstanding actual performance against these targets, the 
Executive Directors voluntarily offered to cap their bonus scheme for 
2019/20 at 50% of salary, recognising the near-term challenges posed 
by COVID-19. This gesture was welcomed by the Committee.

Having considered the performance of the Group and the Executive 
Directors against each of these criteria, as well as the self-imposed 
bonus cap, the Committee awarded bonuses to each Executive Director 
of 33% of their base salary for 2019/20.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

65

Financial statementsGovernanceStrategic reportRemuneration report continued

The Committee has currently agreed to a maximum bonus of 100% of base salary for exceptional performance for 2020/21, with the bonus award 
again payable in cash up to 50% of base salary and the remainder in deferred shares. The agreed criteria for determining the ultimate 2020/21 
award are:

1.  Total shareholder return – 45% weighting
2.  Funds under management performance – 30% weighting 
3.  Environmental, social and governance progress, high performing teams and Mercia core values – 25% weighting

The Committee will continue to monitor the affordability and suitability of the Group’s remuneration policy and performance criteria and will 
maintain informal dialogue on this subject with both the Group’s Nominated Adviser and remuneration specialists.

Directors’ service contracts
The table below summarises the service contract and letter of appointment details for each Executive and Non-executive Director as at the date of 
this report:

Dr Mark Payton
Martin Glanfield
Julian Viggars
Ian Metcalfe
Ray Chamberlain
Dr Jonathan Pell
Caroline Plumb OBE

Date
of appointment

15 December 2014
15 December 2014
17 April 2018
15 December 2014
15 December 2014
22 December 2017
12 June 2018

Annual
salary
£’000

235
200
200
75
40
40
40

Notice
period

6 months
6 months
6 months
3 months
3 months
3 months
3 months

All Directors have voluntarily agreed to no base salary increase for 2020/21, as part of the Group’s cost containment actions, during the period 
when COVID-19 is impacting the Group’s performance. Ian Metcalfe’s annual salary increased to £75,000 per annum with effect from 2 July 2019, to 
compensate him for his new role as Chair of the Group. 

Equity-based incentive schemes
The Committee has implemented two long-term incentive schemes:

The Mercia Company Share Option Plan (“CSOP”)
The Remuneration Committee is responsible for issuing awards of options to purchase Ordinary shares under the Group’s share incentive plan, 
known as the Mercia CSOP, which was adopted by Mercia Asset Management on 8 December 2014. All Executive Directors and employees are 
eligible to participate. The Committee intends that appropriate awards be made over time, not exceeding the limits contained in the CSOP.

The Mercia CSOP comprises two parts. The first part satisfies the requirements of Schedule 4 to the Income Tax (Earnings and Pensions) Act 2003 
(so that options granted under it are subject to capital gains tax treatment). The second part will be used to grant options which cannot be granted 
within the limit prescribed by the applicable tax legislation and which will not therefore benefit from favourable tax treatment. No options will be 
granted under the Mercia CSOP more than 10 years after its adoption. The number of Ordinary shares over which options may be granted on any 
date is limited so that the total number of Ordinary shares issued and issuable in respect of options granted in any 10-year period under the Mercia 
CSOP and any other employee share scheme is restricted to 10% of the issued Ordinary shares from time to time.

The methodology for determining the market value of an Ordinary share for all grants of options under the Mercia CSOP has also been agreed with 
HMRC, such that the Group will use the closing mid-market price quoted by the London Stock Exchange on the trading day immediately preceding 
the date of grant.

66

Mercia Asset Management PLC 
Annual Report and Accounts 2020

All awards are subject to a performance condition. The performance condition requires that the total shareholder return from the date of grant to 
the third anniversary is not less than 6% (compound) per annum, using a volume-weighted average share price for the 90 days prior to the third 
anniversary of the date of grant. Where the performance condition has not been achieved on the third anniversary, those options lapse. 

In the year to 31 March 2020 options were granted to the Executive Directors and a number of staff. The total number of options in issue at the year 
end was 15,700,140 (2019: 13,413,000).

The Mercia Carried Interest Plan (“CIP”)
Mercia Asset Management operates carried interest plans for the Executive Directors and certain other senior investment-focused staff (‘Plan 
Participants’). Each CIP will operate in respect of direct investments made by Mercia Asset Management during a 24-month period, save that the 
first CIP was for the period from the plan’s adoption on 1 August 2015 to 31 March 2017. The second plan period ran from 1 April 2017 until 31 March 
2019. The third plan period runs from 1 April 2019 until 31 March 2021.

Once Mercia Asset Management has received an aggregate annualised 6% realised return during the relevant investment period, Plan Participants 
will receive, in aggregate, 10% of the net realised cash profits from the direct investments made over the relevant period, including taking account 
of any investment losses. Plan Participants’ carried interest is subject to good and bad leaver provisions.

Mercia Asset Management also implemented a Phantom Carried Interest Plan (“PCIP”), based on the above criteria, in respect of the direct 
investments which the Group acquired shortly before Admission in December 2014 and those new direct investments made in the post-IPO period 
leading up to the implementation of the CIP on 1 August 2015.

Audited information
The following section contains the disclosures required by the AIM Rules and by UK company law.

Directors’ remuneration (audited)
The aggregate remuneration received by the Directors who served during the year is set out below:

Salaries  
payable

Pension  
contributions

Taxable  
benefits

Performance 
related bonus

Executive Directors
Dr Mark Payton
Martin Glanfield
Julian Viggars1
Matthew Mead2
Non-executive Directors
Ian Metcalfe3
Ray Chamberlain
Dr Jonathan Pell
Caroline Plumb OBE4
Susan Searle5

2020
£’000

235
200
200
–

68
40
40
40
38

2019
£’000

235
200
192
9

46
40
40
32
75

2020
£’000

2019
£’000

2020
£’000

2019
£’000

2020
£’000

26
22
22
–

–
–
–
–
–

26
22
21
–

–
–
–
–
–

69

2
3
2
–

–
–
–
–
–

7

2
4
2
–

–
–
–
–
–

8

78
66
66
–

–
–
–
–
–

2019
£’000

108
92
86
–

–
–
–
–
–

Total

2020
£’000

2019
£’000

341
291
290
–

68
40
40
40
38

371
318
301
9

46
40
40
32
75

861

869

70

210

286

1,148

1,232

Mercia pays reasonable expenses incurred by its Non-executive Directors and may settle any tax and National Insurance due on such payments 
where relevant.

Julian Viggars was appointed on 17 April 2018. 

1 
2  Matthew Mead resigned on 17 April 2018. 
3 
Ian Metcalfe was appointed Chair on 2 July 2019.
4  Caroline Plumb OBE was appointed on 12 June 2018. 
5  Susan Searle resigned on 2 July 2019.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

67

Financial statementsGovernanceStrategic reportRemuneration report continued

Share options (audited)
The number of options over Mercia Asset Management’s Ordinary shares held by Directors as at 31 March 2020 is set out below:

Executive Directors
Dr Mark Payton

Martin Glanfield

Julian Viggars

Number of options

As at
31 March 2020

As at
31 March 2019

Date of
grant

–
–
400,000
400,000
946,502

–
–
400,000
400,000
823,045

–
100,000
1,200,000
823,045

1,000,000
400,000
400,000
400,000
–

1,000,000
400,000
400,000
400,000
–

300,000
100,000
1,200,000
–

8 Dec 2014
27 Jul 2016
24 Jul 2017
28 Aug 2018
28 Jan 2020

8 Dec 2014
27 Jul 2016
24 Jul 2017
28 Aug 2018
28 Jan 2020

27 Jul 2016
24 Jul 2017
28 Aug 2018
28 Jan 2020

Exercise
price

50.00p
51.25p
36.00p
30.80p
24.30p

50.00p
51.25p
36.00p
30.80p
24.30p

51.25p
36.00p
30.80p
24.30p

Period of  
exercise

18 Dec 2019 to 7 Dec 20241
27 Jul 2019 to 26 Jul 20262
24 Jul 2020 to 23 Jul 20273
28 Aug 2021 to 27 Aug 20284
28 Jan 2023 to 27 Jan 20305

18 Dec 2019 to 7 Dec 20241
27 Jul 2019 to 26 Jul 20262
24 Jul 2020 to 23 Jul 20273
28 Aug 2021 to 27 Aug 20284
28 Jan 2023 to 27 Jan 20305

27 Jul 2019 to 26 Jul 20262
24 Jul 2020 to 23 Jul 20273
28 Aug 2021 to 27 Aug 20284
28 Jan 2023 to 27 Jan 20305

1  The options, exercisable as to one-third from 18 December 2019, one-third from 18 December 2020 and the remaining one-third from 18 December 2021, lapsed during the 

year ended 31 March 2020. 

2  The options, exercisable as to one-third from 27 July 2019, one-third from 27 July 2020 and the remaining one-third from 27 July 2021, lapsed during the year ended  

31 March 2020. 

3  The options will be exercisable as to one-third from 24 July 2020, one-third from 24 July 2021 and the remaining one-third from 24 July 2022, if the performance condition has 

been met.

4  The options will be exercisable as to one-third from 28 August 2021, one-third from 28 August 2022 and the remaining one-third from 28 August 2023, if the performance 

condition has been met.

5  The options will be exercisable as to one-third from 28 January 2023, one third from 28 January 2024 and the remaining one third from 28 January 2025, if the performance 

condition has been met.

Directors’ share interests (audited)
The interests of the Directors and their connected persons in the Ordinary shares of Mercia Asset Management are set out below:

Ian Metcalfe1
Dr Mark Payton1
Martin Glanfield1
Julian Viggars1
Ray Chamberlain1 2
Dr Jonathan Pell
Caroline Plumb OBE1
Susan Searle3

Number of
Ordinary shares
as at 31 March
2020

192,609
6,799,653
716,972
582,325
64,824,766
–
40,000
–

Number of
Ordinary shares
as at 31 March
2019

132,609
6,655,472
293,369
424,325
60,824,766
–
–
1,097,388

1 

In December 2019 Ian Metcalfe, Dr Mark Payton, Martin Glanfield, Julian Viggars, Ray Chamberlain and Caroline Plumb OBE each increased their shareholding in Mercia Asset 
Management PLC by purchasing 60,000 shares, 100,000 shares, 200,000 shares, 100,000 shares, 4,000,000 shares and 40,000 shares respectively. 

2  Ray Chamberlain is indirectly interested in 64,824,766 Ordinary shares via the Forward Innovation Fund (38,072,336 Ordinary shares), Croftdawn Limited (3,994,786 Ordinary 
shares), Mercia Growth Nominees Limited (126,436 Ordinary shares) and Forward Nominees Limited (22,631,208 Ordinary shares as nominee for certain members of the 
Chamberlain family and close associates, including Ray Chamberlain). 

3  Susan Searle resigned on 2 July 2019. 

Ian R Metcalfe
Chair of the Remuneration Committee
13 July 2020

68

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Independent auditor’s report to the members  
of Mercia Asset Management PLC

Report on the audit of the financial statements
1. Opinion

In our opinion:
• 

the financial statements of Mercia Asset Management PLC (the ‘parent Company’) and its subsidiaries (the ‘Group’) give a true and fair view of 
the state of the Group’s and of the parent Company’s affairs as at 31 March 2020 and of the Group’s loss for the year then ended;
the Group financial statements have been properly prepared in accordance with International Financial Reporting Standards (“IFRSs”) as 
adopted by the European Union;
the parent Company financial statements have been properly prepared in accordance with United Kingdom Generally Accepted Accounting 
Practice, including Financial Reporting Standard 101 ‘Reduced Disclosure Framework’; and
the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.

• 

• 

• 

We have audited the financial statements which comprise:
the consolidated statement of comprehensive income;
• 
the consolidated and parent Company balance sheets;
• 
the consolidated and parent Company statements of changes in equity;
• 
the consolidated cash flow statement; and
• 
the related notes 1 to 49.
• 

The financial reporting framework that has been applied in the preparation of the Group financial statements is applicable law and IFRSs as 
adopted by the European Union. The financial reporting framework that has been applied in the preparation of the parent Company financial 
statements is applicable law and United Kingdom Accounting Standards, including FRS 101 ‘Reduced Disclosure Framework’ (United Kingdom 
Generally Accepted Accounting Practice).

2. Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (“ISAs (UK)”) and applicable law. Our responsibilities under 
those standards are further described in the auditor’s responsibilities for the audit of the financial statements section of our report.

We are independent of the Group and the parent Company in accordance with the ethical requirements that are relevant to our audit of the 
financial statements in the UK, including the Financial Reporting Council’s (the “FRC’s”) Ethical Standard as applied to listed entities, and we have 
fulfilled our other ethical responsibilities in accordance with these requirements. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

3. Summary of our audit approach

Key audit matters

The key audit matters that we identified in the current year were:
•  Valuation of investments 
•  Acquisition of VCT fund management contracts 
Within this report, key audit matters are identified as follows:

Newly identified

Increased level of risk

Similar level of risk

Decreased level of risk

Materiality

Scoping

Significant changes in our 
approach

The materiality that we used for the Group financial statements was £2.7million which was determined on the 
basis of 2.5% of the Group’s net assets less cash and cash equivalents and short-term liquidity investments.

99% of the Group revenue and loss after taxation and 99% of net assets was audited to full scope audit. 

Other than the new key audit matter identified in relation to the business combination which took place in the 
period, there were no significant changes to the prior year audit approach. However, we have considered the 
impact of COVID-19 within our key audit matter in respect of the fair value of investments and in our going 
concern assessment. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

69

Strategic reportFinancial statementsGovernanceIndependent auditor’s report to the members  
of Mercia Asset Management PLC continued

4. Conclusions relating to going concern
We are required by ISAs (UK) to report in respect of the following matters where:
• 

the Directors’ use of the going concern basis of accounting in preparation of the financial statements 
is not appropriate; or 
the Directors have not disclosed in the financial statements any identified material uncertainties 
that may cast significant doubt about the Group’s or the parent Company’s ability to continue to 
adopt the going concern basis of accounting for a period of at least 12 months from the date when 
the financial statements are authorised for issue.

• 

We have nothing to report in respect of 
these matters.

5. Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial statements of the 
current period and include the most significant assessed risks of material misstatement (whether or not due to fraud) that we identified. These 
matters included those which had the greatest effect on: the overall audit strategy, the allocation of resources in the audit; and directing the 
efforts of the engagement team.

These matters were addressed in the context of our audit of the financial statements as a whole, and in forming our opinion thereon, and we do 
not provide a separate opinion on these matters.

5.1 Valuation of investments
Key audit matter description As disclosed by the Directors as a critical accounting judgement in note 2 on page 85 of the Annual Report, the 

judgement required to determine the appropriate valuation methodology of investments is significant. As detailed in 
note 2, there is increased estimation uncertainty determining the valuation of investments at 31 March 2020 due to the 
unprecedented impact of COVID-19. The Directors have assessed the impact on the markets in which each of the direct 
investments operate, as well as assessing the trading performance of each investment and their respective liquidity 
needs in determining the fair value of investments. The uncertainty of the duration of restrictions on operational 
activity, and the pace and extent of recovery gives rise to this increased estimation uncertainty. 

As disclosed in note 18, the Group has investments with a net carrying value of £87.5million (2019: £87.7million). The 
majority of these investments have no quoted market price available. Based on the nature of the Group’s investments 
in early-stage companies, there are often no current or short-term future earnings or positive cash flows. Therefore, it 
can be difficult to evaluate the probability of success or failure of commercial development or research activities that 
support the business models.

As a result, each non-listed investment is initially carried at cost, with adjustments subsequently made to reflect 
changes in fair value, typically with reference to the price at which third-party transactions in the equity of that 
portfolio company have taken place and the Directors’ review of the fair value of each investment.

If there is no readily available value following the ‘price of recent investment’ methodology, the Group considers 
alternative methodologies requiring the Directors to make assumptions over the timing and nature of future revenues 
when calculating fair value for these investments.

There is a risk with the ongoing valuation of investments since this is a highly complex area for the business and 
requires judgement. The movement in the fair value of the investments has a direct impact on the results reported by 
the Group.

We assessed the appropriateness of the Directors’ valuations of the investment portfolio by assessing the Directors’ 
key judgements and assumptions, as follows:
•  we reviewed the Directors’ processes for valuing investments, which includes a detailed review by the Executive 
Directors and the Board as a whole, and evaluated whether the valuation methodologies applied are appropriate 
and where applicable, appropriate alternative valuation methodologies have been considered; 

•  we reviewed the valuation methodology used by the Directors to assess whether it is compliant with IFRS 13 and 

the 2018 IPEVC valuation guidelines;

•  we obtained the Directors’ assessment of the impact of COVID-19 on each investment in the portfolio, and obtained 
updated business plans for each investee to corroborate the impact of this assessment on the year end valuation; 

•  we engaged our valuation experts to assess the approach adopted by the Directors and evaluated the valuation 

methodology applied in reference to the Group’s own valuation policies. We also considered the effects of potential 
uncertainties of the impact of COVID-19 on the viability of the investments, and the additional funding 
requirements required due to operational impacts of measures introduced by the UK and overseas governments in 
response to the pandemic; 

•  we investigated any changes in the fair value of investments and corroborated any such fair value uplifts or 

write-downs; 

•  we performed an independent assessment to identify any corroborative or contradictory evidence on the 

performance of the investee companies which may impact the year end valuation assessment; and

•  we reviewed the Directors’ process for valuation of each investment against the Directors’ own formalised valuation 

process and investigated any exceptions.

How the scope of our audit 
responded to the key  
audit matter

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Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
Key observations

Based on these procedures, we found the judgements and assumptions used to be materially appropriate. 

We note that the valuation methodology applied by management includes a level of prudence in determining the 
fair value of investment; however we concluded that the overall carrying value of investments in the financial 
statements is appropriate.

5.2 Acquisition of VCT fund management contracts 
Key audit matter description This is a new key audit matter for 2020 following the acquisition of three VCT fund management contracts by the 
Group in December 2019, which management have concluded meet the definition of a business under IFRS 3 and 
have accounted for this as a business combination. Judgement was required to determine the valuation of the 
intangible assets recognised as part of the business combination, as well as to determine the fair value of 
contingent deferred consideration related to the acquisition. 

The three VCT contracts were acquired for an initial cash payment of £12.4million, an initial issue of shares to the 
value of £4.2million and deferred contingent cash and share payments for which the fair value at the acquisition 
date has been estimated at £6.2million. A contract intangible asset of £20.3million, a deferred tax liability of 
£3.9million and £6.3million of goodwill have been recognised on the Group balance sheet. 

We have included the key audit matter due to the quantum of the balance, its highly judgemental nature, and the 
fact that it had an impact on our overall audit strategy. 

Refer to notes 2, 13 and 23 for the Group accounting policy, management’s consideration of critical accounting 
judgements, business combination and deferred consideration notes respectively.

Our procedures involved:
•  obtaining an understanding of the key controls over acquisition accounting;
•  obtaining the underlying cash flow forecasts used to determine the value of the intangible asset, discussing 
them with management, and challenging the reasonableness and consistency of the underlying forecasts by 
comparing to historical results and the impact of changes to the value of funds under management in relation 
to these contracts;

•  agreeing the value of consideration payable to contractual agreements and to bank statements; 
•  assessing the assumptions used to determine the fair value of the contingent deferred consideration; and
• 

reviewing the associated disclosures to assess whether they are in accordance with IFRS 3.

How the scope of our audit 
responded to the key audit 
matter

Key observations

We concur that the acquisition has been appropriately accounted for under IFRS 3 and that the assumptions and 
methodology used in valuing the identified intangible assets are reasonable. 

6. Our application of materiality
6.1 Materiality
We define materiality as the magnitude of misstatement in the financial statements that makes it probable that the economic decisions of a 
reasonably knowledgeable person would be changed or influenced. We use materiality both in planning the scope of our audit work and in 
evaluating the results of our work.

Based on our professional judgement, we determined materiality for the financial statements as a whole as follows:

Group financial statements

Materiality

£2.7million (2019: £2.3million)

Parent Company financial statements

£1.6million (2019: £1.3million)

Basis for 
determining 
materiality

2.5% (2019: 2.4%) of the Group’s net assets less cash  
and cash equivalents and short-term liquidity investments.

Materiality for the parent Company was capped at 60% of 
Group materiality on the basis of the relative size of this 
component to the Group as a whole. This represents 1.3% 
(2019: 1.3%) of parent Company net assets less cash and cash 
equivalents and short-term liquidity investments.

Rationale for the 
benchmark 
applied

We determined net assets less cash and cash equivalents and short-term liquidity investments to be the most appropriate 
benchmark in determining materiality as this represents the most appropriate measure to assess the performance of the Group 
and the parent Company and which may directly influence decisions made by third-party investors. 

Net assets includes amounts of cash and short-term liquidity investments, which are significant in value. We do not deem these 
balances to be direct indicators of the Group’s and parent Company’s performance and growth. As such, we have determined it 
appropriate to adjust net assets by removing cash and short-term liquidity investments and use the resulting value as a basis of 
our materiality determination.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

71

Strategic reportFinancial statementsGovernanceIndependent auditor’s report to the members  
of Mercia Asset Management PLC continued

6.2 Performance materiality
We set performance materiality at a level lower than materiality to reduce the probability that, in aggregate, uncorrected and undetected 
misstatements exceed the materiality for the financial statements as a whole. Group performance materiality was set at 70% of Group materiality 
for the 2020 audit (2019: 70%). In determining performance materiality, we considered the following factors:
a.  the quality of the control environment and our ability to rely on internal controls, and 
b.  the low number of corrected and uncorrected misstatements identified in the previous audit.

6.3 Error reporting threshold
We agreed with the Audit Committee that we would report to the Committee all audit differences in excess of £136,000 (2019: £115,000), as well as 
differences below that threshold that, in our view, warranted reporting on qualitative grounds. We also report to the Audit Committee on 
disclosure matters that we identified when assessing the overall presentation of the financial statements.

7. An overview of the scope of our audit
7.1 Identification and scoping of components
Our Group audit scoping was determined by obtaining an understanding of the Group and its environment, including Group-wide controls, and 
assessing the risks of material misstatement at the Group level. Based on that assessment, our Group audit scope focused on all entities within the 
Group and covered all of the material balances in the consolidated statement of comprehensive income and consolidated balance sheet of 
the Group. 

The audit of the Group and components were executed at levels of materiality applicable to each individual entity, which were lower than Group 
materiality and ranged from £1.0million to £1.6million (2019: £0.5million to £1.4million). These account for 99% of the Group’s revenue and loss 
after taxation and 98% net assets. Each component of the audit was subject to full scope audit and an independent audit report is issued for each 
component’s statutory financial statements. The Group has several components, all of which are in the United Kingdom. Teams from our offices in 
Manchester and Birmingham have performed audit work. Furthermore, we also audited the consolidation schedule prepared at the Group level for 
accuracy and completeness.

8. Other information
The Directors are responsible for the other information. The other information comprises the information included in the Annual Report, other 
than the financial statements and our auditor’s report thereon.

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we 
do not express any form of assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the 
other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be 
materially misstated.

If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether there is a material 
misstatement in the financial statements or a material misstatement of the other information. If, based on the work we have performed, we 
conclude that there is a material misstatement of this other information, we are required to report that fact.

We have nothing to report in respect of these matters.

9. Responsibilities of Directors
As explained more fully in the Statement of Directors’ Responsibilities, the Directors are responsible for the preparation of the financial statements 
and for being satisfied that they give a true and fair view, and for such internal control as the Directors determine is necessary to enable the 
preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the Directors are responsible for assessing the Group’s and the parent Company’s ability to continue as a 
going concern, disclosing as applicable, matters related to going concern and using the going concern basis of accounting unless the Directors 
either intend to liquidate the Group or the parent Company or to cease operations, or have no realistic alternative but to do so.

10. Auditor’s responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, 
whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is 
not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements 
can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the 
economic decisions of users taken on the basis of these financial statements.

A further description of our responsibilities for the audit of the financial statements is located on the FRC’s website at: 
www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

72

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Report on other legal and regulatory requirements
11. Opinions on other matters prescribed by the Companies Act 2006

In our opinion, based on the work undertaken in the course of the audit:
• 

the information given in the Strategic Report and the Directors’ Report for the financial year for which the financial statements are prepared 
is consistent with the financial statements; and
the Strategic Report and the Directors’ Report have been prepared in accordance with applicable legal requirements.

• 

In the light of the knowledge and understanding of the Group and the parent Company and their environment obtained in the course of the audit, 
we have not identified any material misstatements in the Strategic Report or the Directors’ Report.

12. Opinion on other matter prescribed by our engagement letter

In our opinion the part of the Directors’ Remuneration Report to be audited has been properly prepared in accordance with the provisions of the 
Companies Act 2006 that would have applied were the Company a quoted company.

13. Matters on which we are required to report by exception
13.1 Adequacy of explanations received and accounting records
Under the Companies Act 2006 we are required to report to you if, in our opinion:
•  we have not received all the information and explanations we require for our audit; or
•  adequate accounting records have not been kept by the parent Company, or returns adequate for our audit have not been received from 

branches not visited by us; or
the parent Company financial statements are not in agreement with the accounting records and returns.

• 

We have nothing to report in respect of these matters.

13.2 Directors’ remuneration
Under the Companies Act 2006 we are also required to report if in our opinion certain disclosures of Directors’ remuneration have not been made.

We have nothing to report in respect of this matter.

14. Use of our report
This report is made solely to the Company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit 
work has been undertaken so that we might state to the Company’s members those matters we are required to state to them in an auditor’s report 
and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the Company and 
the Company’s members as a body, for our audit work, for this report, or for the opinions we have formed.

Jonathan Dodworth (Senior Statutory Auditor)
For and on behalf of Deloitte LLP
Statutory Auditor

Birmingham, UK
13 July 2020

Mercia Asset Management PLC 
Annual Report and Accounts 2020

73

Strategic reportFinancial statementsGovernanceConsolidated statement of comprehensive income
For the year ended 31 March 2020

Revenue
Other administrative expenses

Net revenues/(expenses)
Fair value movements in investments
Share-based payments charge
Amortisation of intangible assets

Operating (loss)/profit before exceptional items
Exceptional items

Operating (loss)/profit
Finance income
Finance costs

(Loss)/profit before taxation
Taxation

(Loss)/profit and total comprehensive (loss)/income for the financial year

Basic and diluted (loss)/earnings per Ordinary share (pence)

All results derive from continuing operations.

The notes on pages 78 to 100 are an integral part of these financial statements.

Year ended
31 March
2020
£’000

12,747
(12,661)

86
(15,844)
(528)
(852)

(17,138)
(695)

(17,833)
246
(26)

(17,613)
159

(17,454)

(5.11)

Year ended
31 March
2019
£’000

10,675
(12,115)

(1,440)
3,916
(171)
(301)

2,004
–

2,004
562
–

2,566
54

2,620

0.86

Note

3

4
6
15

7
8

9
10

11

12

74

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Consolidated balance sheet
As at 31 March 2020

Assets
Non-current assets
Goodwill
Intangible assets
Property, plant and equipment
Right-of-use assets
Investments

Total non-current assets
Current assets
Trade and other receivables
Short-term liquidity investments
Cash and cash equivalents

Total current assets

Total assets

Current liabilities
Trade and other payables
Lease liabilities
Deferred consideration

Total current liabilities
Non-current liabilities
Lease liabilities
Deferred consideration
Deferred taxation

Total non-current liabilities

Total liabilities

Net assets

Equity
Issued share capital
Share premium
Other distributable reserve
Retained earnings
Share-based payments reserve

Total equity

Note

14
15
16
17
18

19
20
20

21
22
23

22
23
24

25
26
27

As at
31 March
2020
£’000

16,642
20,063
125
598
87,471

124,899

1,298
6,215
24,438

31,951

As at
31 March
2019
£’000

10,328
584
153
–
87,659

98,724

782
5,188
25,210

31,180

156,850

129,904

(4,805)
(118)
(1,736)

(6,659)

(473)
(4,446)
(3,812)

(8,731)

(15,390)

141,460

4
81,644
70,000
(12,053)
1,865

(3,730)

–

(3,730)

–
–
(109)

(109)

(3,839)

126,065

3
49,324
70,000
5,401
1,337

141,460

126,065

The notes on pages 78 to 100 are an integral part of these financial statements.

The consolidated financial statements of Mercia Asset Management PLC, registered number 09223445, on pages 74 to 100 were approved by the 
Board of Directors and authorised for issue on 13 July 2020. They were signed on its behalf by:

Dr Mark Payton 
Chief Executive Officer 

Martin Glanfield
Chief Financial Officer

Mercia Asset Management PLC 
Annual Report and Accounts 2020

75

Strategic reportFinancial statementsGovernance 
Consolidated cash flow statement
For the year ended 31 March 2020

Cash flows from operating activities:
Operating (loss)/profit
Adjustments to reconcile operating (loss)/profit to net cash flows used in operating 

activities:

Depreciation of property, plant and equipment
Depreciation of right-of-use assets
Fair value movements in investments
Share-based payments charge
Amortisation of intangible assets
Working capital adjustments:
(Increase)/decrease in trade and other receivables
Increase/(decrease) in trade and other payables

Net cash generated from/(used in) operating activities
Cash flows from direct investment activities:
Purchase of direct investments
Investee company loan repayments

Net cash used in direct investment activities
Cash flows from other investing activities:
Purchase of property, plant and equipment
Investee company loan redemption premiums and interest received
Purchase of fund management contracts
(Increase)/decrease in short-term liquidity investments

Net cash (used in)/generated from other investing activities
Net cash used in total investing activities
Cash flows from financing activities:
Proceeds from the issue of Ordinary shares
Transaction costs relating to the issue of Ordinary shares
Payment of lease liabilities
Interest paid
Redemption of subsidiary undertaking preference shares

Net cash generated from/(used in) financing activities

Net decrease in cash and cash equivalents
Cash and cash equivalents at the beginning of the year

Cash and cash equivalents at the end of the year

Year ended
31 March
2020
£’000

Year ended
31 March
2019
£’000

Note

(17,833)

2,004

16
17
4
6
15

19
21

18
18

16

13
20

25
26

20

73
139
15,844
528
852

(514)
1047

136

(17,449)
1,793

(15,656)

(45)
245
(12,400)
(1,027)

(13,227)
(28,883)

30,000
(1,879)
(120)
(26)
–

27,975

(772)
25,210

24,438

84
–
(3,916)
171
301

306
(4,030)

(5,080)

(19,384)
1,711

(17,673)

(92)
531
–
4,812

5,251
(12,422)

–
–
–
–
(196)

(196)

(17,698)
42,908

25,210

76

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Consolidated statement of changes in equity
For the year ended 31 March 2020

As at 1 April 2018
Profit and total comprehensive income for the year
Share-based payments charge
Redemption of subsidiary undertaking preference shares

As at 31 March 2019
Loss and total comprehensive loss for the year
Issue of share capital
Cost of share capital issued
Share-based payments charge

As at 31 March 2020

Issued
share
capital
£’000
(note 25)

3
–
–
–

3
–
1
–
–

4

Share
premium
£’000
(note 26)

49,324
–
–
–

49,324
–
34,199
(1,879)
–

Other
distributable
reserve
£’000
(note 27)

Retained
earnings
£’000

Share-based
payments
reserve
£’000

70,000
–
–
–

70,000
–
–
–
–

2,977
2,620
–
(196)

5,401
(17,454)
–
–
–

1,166
–
171
–

1,337
–
–
–
528

Total
£’000

123,470
2,620
171
(196)

126,065
(17,454)
34,200
(1,879)
528

81,644

70,000

(12,053)

1,865

141,460

Mercia Asset Management PLC 
Annual Report and Accounts 2020

77

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements
For the year ended 31 March 2020

1. Accounting policies
The principal accounting policies applied in the presentation of these consolidated financial statements are set out below. These policies have 
been consistently applied throughout the year unless otherwise stated.

General information
Mercia Asset Management PLC (‘the Group’, ‘Mercia’) is a public limited company, incorporated and domiciled in England, United Kingdom, and 
registered in England and Wales with registered number 09223445. Its Ordinary shares are admitted to trading on the AIM market of the London 
Stock Exchange. The registered office address is Mercia Asset Management PLC, Forward House, 17 High Street, Henley-in-Arden, B95 5AA. Mercia 
Asset Management PLC’s Ordinary shares were admitted to trading on AIM on 18 December 2014.

Details of the Group’s activities and strategy are given in the Strategic Report which begins on page 1 of this Annual Report.

For the financial year ended 31 March 2020 the following subsidiaries of Mercia were entitled to exemption from audit under section 479A of the 
Companies Act 2006 relating to subsidiary companies:

Name

Company number

Mercia Investments Limited
Mercia Fund 1 General Partner Limited
Mercia (General Partner) Limited
Mercia Investment Plan LP
Mercia Special Limited Partner LP
Mercia VCT Nominee Limited
Enterprise Ventures (General Partner EVF/LEV) Limited
Enterprise Ventures (General Partner HSBC UK Enterprise Fund) Limited
Enterprise Ventures (General Partner HSBC UK European Fund) Limited
Enterprise Ventures (General Partner Coalfields) Limited 
Enterprise Ventures (General Partner Coalfields Growth) Limited
Enterprise Ventures (General Partner EV Growth) Limited
Enterprise Ventures (General Partner EV Growth II) Limited
Enterprise Ventures (General Partner EVG II North West) Limited
Enterprise Ventures (General Partner FY Seedcorn) Limited
Enterprise Ventures (General Partner Midlands POC) Limited 
Enterprise Ventures (General Partner NE Venture) Limited
Enterprise Ventures (General Partner NPIF YHTV Equity) Limited
Enterprise Ventures (General Partner NW Development Capital) Limited
Enterprise Ventures (General Partner NW Mezzanine) Limited
Enterprise Ventures (General Partner NW Venture) Limited 
Enterprise Ventures (General Partner RisingStars) Limited 
Enterprise Ventures (General Partner RisingStars II) Limited
Enterprise Ventures (General Partner RSGF MPF) Limited 
EVBL (General Partner SYIF SBF) Limited
EVBL (General Partner FY Small Loans) Limited
EVBL (General Partner EV SME Loans) Limited
EVBL (General Partner NPIF Y&H Debt) Limited

09108131
03676974
09705072
LP016783
LP016780
10552972
02487876
02816740
03909893
04585313
06354288
06354293
10202807
11101233
07227779
10553329
10514693
10514398
07398809
08357666
07397841
04322437
05713861
08379651
05566745
07222495
08901773
10514387

In accordance with section 479C of the Companies Act 2006, Mercia Asset Management PLC will guarantee the debts and liabilities of the above 
subsidiary undertakings.

Basis of preparation
The consolidated financial statements of Mercia Asset Management PLC have been prepared in accordance with European Union (“EU”) endorsed 
International Financial Reporting Standards (“IFRSs”), the IFRS Interpretations Committee (formerly the International Financial Reporting Interpretations 
Committee (“IFRIC”)) interpretations, and the Companies Act 2006 applicable to companies reporting under IFRS.

The preparation of financial statements in conformity with IFRSs as endorsed by the EU requires the use of certain critical accounting estimates. It also 
requires management to exercise its judgement in the process of applying the Group’s accounting policies. The areas involving a higher degree of 
judgement or complexity, or areas where assumptions and estimates are significant to the financial statements, are disclosed in note 2 to these 
consolidated financial statements.

The financial statements have been prepared on an historical cost basis, as modified by the revaluation of certain financial assets and financial liabilities 
in accordance with IFRS 9, ‘Financial Instruments’, and explained further in the accounting policies below.

In addition, for financial reporting purposes, fair value measurements are categorised into Level 1, 2 or 3 based on the degree to which the inputs to the 
fair value measurements are observable. These are described more fully below:

•  Level 1 inputs are quoted prices (unadjusted) in active markets for identical assets or liabilities that the entity can access at the measurement date 
•  Level 2 inputs are inputs, other than quoted prices included within Level 1, that are observable for the asset or liability, either directly or indirectly 
•  Level 3 inputs are unobservable inputs for the asset or liability

78

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Going concern
On 30 January 2020, the World Health Organisation declared the outbreak of coronavirus (“COVID-19”) to be a public health emergency of 
international concern. COVID-19 presents the biggest risk to the global economy and to individual companies since the 2008 financial crisis and has 
had a severe impact on economic growth forecasts worldwide. The impacts of COVID-19 are not yet all apparent and the position will remain fluid 
until the length and extent of the crisis become evident. Clearly, however, not all industries or companies will be impacted to the same degree. The 
effects will be felt in a number of areas across the Group and its portfolio companies. Mercia continues to monitor and follow closely the 
information released from the UK Government and the Directors continue to monitor the impact that the COVID-19 pandemic has on the Group 
and its portfolio companies. The full extent to which the COVID-19 pandemic may impact the Group’s future results, operations and liquidity 
is uncertain. 

The Directors have made an assessment of going concern, taking into account both the Group’s current performance and its outlook, which 
considered the impact of the COVID-19 pandemic, using the information available up to the date of issue of these consolidated financial 
statements. As part of this assessment the Directors considered:

•  an analysis of the adequacy of the Group’s liquidity, solvency and regulatory capital position. The analysis used has modelled a number of 
adverse scenarios to assess the potential impact that COVID-19 may have on the Group’s operations and portfolio companies. The Group 
manages and monitors liquidity regularly ensuring it is adequate and sufficient and this is supported by its monitoring of investments, 
operating expenses and receipt of portfolio cash income. In addition, Mercia raised £30.0million gross proceeds through its successful placing 
in December 2019. As at 31 March 2020 liquidity, comprising unrestricted cash and short-term liquidity investments, remained strong at 
£30.2million (31 March 2019: £29.8million);

•  any potential valuation concerns with respect to the Group’s direct investment portfolio as set out in these consolidated financial statements. 
The approach to valuations was consistent with the normal process and valuation policy. A key focus of the portfolio valuations at 31 March 
2020 was an assessment of the impact of the COVID-19 pandemic on each portfolio company, considering the performance before the outbreak 
of COVID-19, as well as the projected short-term impact on the ability to generate earnings and cash flows, and also the longer-term view of 
each company’s ability to recover;
the operational resilience of the Group’s critical functions, which includes the wellbeing of its staff and the resilience of its IT systems. COVID-19 
has emphasised the importance of Mercia’s and its portfolio companies’ focus on keeping employees safe, motivated and able to continue to 
fulfil their roles effectively where possible; and

• 

•  an assessment of the Group’s supplier base, considering any single points of failure and contingency plans, should suppliers be deemed at risk. 

Based on the overall strength of the Group’s balance sheet, including its significant liquidity position at the year end, together with its forecast 
future operating and investment activities, and having considered the impact of COVID-19 on the Group’s operations and portfolio, the Directors 
have a reasonable expectation that the Group is well placed to manage business risks in the current economic environment and has adequate 
financial resources to continue in operational existence for a period of at least 12 months from the date of this report. Accordingly, the Directors 
continue to adopt the going concern basis in preparing these consolidated financial statements.

Basis of consolidation
Subsidiaries
The consolidated financial statements incorporate the financial statements of Mercia Asset Management PLC and entities controlled by it (its 
subsidiaries). Other than Mercia Fund 1 General Partner Limited (which is 98% owned) and Mercia Investment Plan LP (which is 90% owned), all 
subsidiaries are 100% equity owned and have been included in the consolidated financial statements. Control is achieved when the Group:

•  has power over the subsidiary; 
• 
•  has the ability to use its power to affect its returns. 

is exposed, or has rights, to a variable return from its involvement with the subsidiary; and 

The Group reassesses whether or not it controls a subsidiary company if facts and circumstances indicate that there are changes to one or more of 
the three elements of control listed above.

When the Group has less than a majority of the voting rights of an investee company, it considers that it has power over the investee company 
when the voting rights are sufficient to give it the practical ability to direct the relevant activities of the investee company unilaterally. The Group 
considers all relevant facts and circumstances in assessing whether or not the Group’s voting rights in an investee company are sufficient to give it 
power, including:

the size of the Group’s holding of voting rights relative to the size and dispersion of holdings of the other vote holders; 

• 
•  potential voting rights held by the Group, other vote holders or other parties; 
• 
•  any additional facts and circumstances that indicate that the Group has, or does not have, the current ability to direct the relevant activities at 

rights arising from other contractual arrangements; and 

the time that decisions need to be made, including voting patterns at previous shareholders’ meetings. 

Subsidiaries and subsidiary undertakings are consolidated from the date of their acquisition, being the date on which the Group obtains control, 
and continue to be consolidated until the date that such control ceases.

All intragroup assets and liabilities, equity, income, expenses and cash flows relating to transactions between the members of the Group are 
eliminated on consolidation.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

79

Strategic reportFinancial statementsGovernance 
Notes to the consolidated financial statements continued
For the year ended 31 March 2020

1. Accounting policies continued
Business combinations
The Group accounts for business combinations using the acquisition method from the date that control is transferred to the Group. Both the identifiable 
net assets and the consideration transferred in the acquisition are measured at fair value and transaction costs are expensed as incurred. Goodwill arising 
on acquisitions is tested annually for impairment. Deferred consideration payable to the vendors is measured at fair value at acquisition and assessed 
annually with particular reference to the conditions upon which the consideration is contingent.

Direct investments
Investments that are held as part of the Group’s investment portfolio are carried in the balance sheet at fair value even though the Group may have 
significant influence over those companies. This treatment is permitted by IAS 28 ‘Investments in Associates’, which requires such investments to be 
excluded from its scope where those investments are designated upon initial recognition, as at fair value through profit or loss and accounted for in 
accordance with IFRS 9 ‘Financial Instruments’, with changes in fair value recognised in the relevant period.

New standards, interpretations and amendments effective in the current financial year
The following new standards became effective in the current financial year:

Amendments to IFRS 3, ‘Business Combinations’

Amendments to IFRS 9, ‘Financial Instruments’

Amendments to IAS 12, ‘Income Taxes’

Amendments to IAS 19, ‘Employee Benefits’

Amendments to IAS 23, ‘Borrowing Costs’

Amendments to IAS 28, ‘Investments in Associates and Joint Ventures’

Annual Improvements to IFRS Standards 2015-2017 Cycle

There are no other IFRSs or IFRIC interpretations that are effective that would be expected to have a material impact on the Group.

IFRS 16, ‘Leases’, is effective for accounting periods beginning on or after 1 January 2019. It replaces IAS 17, ‘Leases’, and introduces new or amended 
requirements with respect to lease accounting. 

The new standard introduces significant changes to lessee accounting by removing the distinction between operating and finance leases, requiring the 
recognition of a right-of-use asset and a lease liability at commencement for all leases, except for short-term leases and leases of low-value assets when 
such recognition exemptions are adopted. The impact of the adoption of IFRS 16 on the Group’s consolidated financial statements is described below. 

The Group has applied IFRS 16 using the cumulative catch-up approach which:

• 

requires the Group to recognise the cumulative effect of initially applying IFRS 16 as an adjustment to the opening balance of retained earnings at the 
date of initial application; and

•  does not require restatement of comparatives, which continue to be presented under IAS 17 and IFRIC 4.

Impact of the new definition of a lease
The Group has made use of the practical expedient available on transition to IFRS 16 not to reassess whether a contract is or contains a lease. Accordingly, 
the definition of a lease in accordance with IAS 17 and IFRIC 4 will continue to be applied to those leases entered into or changed before 1 January 2019.

The change in definition of a lease mainly relates to the concept of control. IFRS 16 determines whether a contract contains a lease on the basis of whether 
the customer has the right to control the use of an identified asset for a period of time in exchange for consideration. This is in contrast to the focus on 
‘risks and rewards’ in IAS 17 and IFRIC 4.

The Group has applied the definition of a lease and related guidance set out in IFRS 16 to all lease contracts entered into or changed on or after 1 January 
2019. In preparation for the first-time application of IFRS 16, the Group carried out an implementation project. The outcome of the project was that the 
new definition in IFRS 16 will not significantly change the scope of contracts that meet the definition of a lease for the Group.

Impact on lessee accounting
IFRS 16 changes how the Group accounts for leases previously classified as operating leases under IAS 17, which were off-balance sheet. Payments under 
operating leases were recognised in the Group’s consolidated statement of comprehensive income on a straight-line basis over the term of the lease. 

Applying IFRS 16 for all leases except as noted below, the Group:

• 

• 
• 

recognises right-of-use assets and lease liabilities in the consolidated balance sheet, initially measured at the present value of the future lease 
payments, with the right-of-use assets adjusted by the amount of any prepaid or accrued lease payments in accordance with IFRS 16: C8(b)(ii);
recognises depreciation of right-of-use assets and interest on lease liabilities in the consolidated statement of comprehensive income; and
separates the total amount of cash paid into a principal portion (presented within financing activities) and interest (also presented within financing 
activities) in the consolidated cash flow statement.

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Lease incentives (eg rent-free periods) are recognised as part of the measurement of the right-of-use assets and lease liabilities whereas under IAS 
17 they resulted in the recognition of a lease incentive, amortised as a reduction of rental expenses on a straight-line basis.

Under IFRS 16, right-of-use assets are tested for impairment in accordance with IAS 36.

For short-term leases (lease term of 12 months or less) and leases of low-value assets (which includes portable electronic devices, small items of 
office furniture and fixed telephones), the Group has opted to recognise a lease expense on a straight-line basis as permitted by IFRS 16. This 
expense is included within ‘other administrative expenses’ in profit or loss.

The Group has used the following practical expedients when applying the cumulative catch-up approach to leases previously classified as 
operating leases applying IAS 17:

•  The Group has applied a single discount rate to a portfolio of leases with reasonably similar characteristics.
•  The Group has adjusted the right-of-use assets at the date of initial application by the amount of provision for onerous leases recognised 
under IAS 37 in the consolidated balance sheet immediately before the date of initial application, as an alternative to performing an 
impairment review.

•  The Group has elected not to recognise right-of-use assets and lease liabilities to leases for which the lease term ends within 12 months of the 

date of initial application.

•  The Group has excluded initial direct costs from the measurement of the right-of-use assets at the date of initial application.
•  The Group has used hindsight when determining the lease term when the contract contains options to extend or terminate the lease.

The financial impact of the adoption of IFRS 16 is set out in note 22 to these consolidated financial statements.

New standards, interpretations and amendments not yet effective
At the date of approving these financial statements, the following standards and interpretations, which have not been applied in these 
consolidated financial statements, were in issue but not yet effective:

Amendments to IFRS 3 ‘Business Combinations’ – effective for annual reporting periods beginning on or after 1 January 2020.

IFRS 10 ‘Consolidated Financial Statements’ and Amendments to IAS 28 ‘Investments in Associates and Joint Ventures’ – deferred indefinitely.

IFRS 17 ‘Insurance Contracts’ – effective for annual reporting periods beginning on or after 1 January 2021.

Amendments to IAS 1 ‘Presentation of Financial Statements’ – effective for annual reporting periods beginning on or after 1 January 2022.

Amendments to IAS 8 ‘Accounting Policies, Changes in Accounting Estimates and Errors’ – effective for annual reporting periods beginning on or 
after 1 January 2020.

Amendments to References to the Conceptual Framework in IFRS Standards – effective for annual reporting periods beginning on or after 
1 January 2020.

There are no other IFRSs or IFRIC interpretations that are not yet effective that would be expected to have a material impact on the Group.

Revenue recognition
Revenue is measured at the fair value of the consideration received or receivable and represents amounts receivable for services provided in the 
normal course of business, net of VAT. All revenue from services is generated within the United Kingdom. Revenue is recognised when the Group 
satisfies its performance obligations, in line with IFRS 15. Revenue from services comprises:

Fund management fees
Fund management fees are generally earned as a fixed percentage of funds under management and are recognised as the related services are 
provided, as performance obligations are met. Cash receipts in relation to revenues earned are generally received shortly after the start of the 
relevant invoicing period.

Initial management fees
Initial management fees are generally earned as a fixed percentage of the amounts invested by the Group in recognition of the work involved in 
each investment round, are one-off payments made by the investee company and are recognised when the performance obligation of providing 
those services is satisfied at a point in time, being upon completion of the investment. Cash receipts in relation to revenues earned are generally 
received shortly after completion of the relevant investment.

Portfolio directors’ fees
Portfolio directors’ fees are earned either as a percentage of the amounts invested by the Group, or as a fixed amount. These are usually annual 
fees, typically charged quarterly in advance to the investee company. They are distinct and separable to annual fund management fees and initial 
management fees. Amounts invoiced are recorded as deferred income, included in current liabilities and then amortised in the consolidated 
statement of comprehensive income over the contractual period for which the related services are provided, as performance obligations are met. 
Cash receipts in relation to revenues earned are generally received shortly after the start of the relevant invoicing period.

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Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

1. Accounting policies continued
Interest income
Interest income earned on cash deposits and short-term liquidity investments is recognised when it is probable that the economic benefits will 
flow to the Group and the amount of revenue can be measured reliably. Interest income is accrued on a time basis, by reference to the principal 
outstanding and at the interest rate applicable.

Exceptional items
The Group classifies items of income and expenditure as exceptional when, in the opinion of the Directors, the nature of the item or its size is likely 
to be material, so as to assist the reader of the financial statements to better understand the results of the operations of the Group. Such items are 
by their nature not expected to recur as part of the normal operation of the business and are shown separately on the face of the consolidated 
statement of comprehensive income.

Leases
A lease is defined as a contract that conveys the right to control the use of an identified asset for a period of time in exchange for consideration. All 
operating leases in excess of one year, where the Group is the lessee, are included on the Group’s balance sheet and recognised as a right-of-use 
asset and a related lease liability representing the obligation to make lease payments. 

The right-of-use asset is initially measured at cost, which comprises the initial amount of the lease liability adjusted for any lease payments made 
at or before the commencement date, plus any initial direct costs incurred. Subsequently, the right-of-use asset is depreciated using the straight- 
line method from the commencement date to the earlier of the end of the useful life of the right-of-use asset or the end of the lease term. The 
estimated useful lives of right-of-use assets are determined on the same basis as those of property and equipment. The right-of-use assets are 
reviewed annually for impairment in accordance with IAS 36, ‘Impairment of Assets’.

The lease liability is initially measured at the present value of the lease payments that are not paid at the commencement date, discounted using 
the interest rate implicit in the lease or, if that rate cannot be readily determined, the Group’s incremental borrowing rate. Subsequently the lease 
liability decreases by the lease payments made, offset by interest on the liability, and may be remeasured to reflect any reassessment of expected 
payments or to reflect any lease modifications.

Short-term leases (lease term of 12 months or less) and leases of low-value assets (which includes portable electronic devices, small items of office 
furniture and fixed telephones) are expensed on a straight-line basis over the term of the lease and presented within ‘other administrative 
expenses’ in profit or loss.

Retirement benefit costs
Payments to defined contribution personal pension plans are recognised as an expense when employees have rendered a service entitling them to 
the contributions. Differences between contributions payable in the period and contributions actually paid are shown as either accruals or 
prepayments in the consolidated balance sheet.

Taxation
The tax expense represents the sum of the tax currently payable and deferred tax. Current and deferred tax are recognised in profit or loss, except 
when they relate to items that are recognised in other comprehensive income or directly in equity, in which case the current and deferred tax are 
also recognised in other comprehensive income or directly in equity respectively. Where current or deferred tax arises from the initial accounting 
of a business combination, the tax effect is included in the accounting for the business combination.

The tax currently payable is based on the taxable profit for the year. Taxable profit differs from net profit as reported in the consolidated statement 
of comprehensive income because it excludes items of income or expense that are taxable or deductible in other periods and it further excludes 
items that are never taxable or deductible.

The Group’s liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the balance sheet date.

Deferred tax is the tax expected to be payable or recoverable on differences between the carrying amounts of assets and liabilities in the financial 
statements and the corresponding tax bases used in the computation of taxable profit, using the balance sheet liability method. Deferred tax 
liabilities are generally recognised for all taxable temporary timing differences and deferred tax assets are recognised to the extent that it is 
probable that taxable profits will be available, against which deductible temporary differences can be utilised.

Such assets and liabilities are not recognised if the temporary difference arises from the initial recognition of goodwill or from the initial 
recognition (other than in a business combination) of other assets and liabilities, in a transaction that affects neither the taxable profit nor the 
accounting profit.

Deferred tax liabilities are recognised for taxable temporary differences arising on investments in subsidiaries except where the Group is able to 
control the reversal of the temporary difference and it is probable that the temporary difference will not reverse in the foreseeable future.

Deferred tax assets arising from deductible temporary differences associated with such investments are only recognised to the extent that it is 
probable that there will be sufficient taxable profits against which to utilise the benefits of the temporary differences and they are expected to 
reverse in the foreseeable future.

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The Group primarily seeks to generate capital gains from its holdings in direct investments over the longer term but has, since its IPO in December 2014, 
made annual net operating losses (excluding fair value movements) from its operations from a UK tax perspective. Capital gains arising from the disposal 
of direct investments would ordinarily be taxed upon realisation of such investments. However, since the Group’s activities are substantially trading in 
nature, the Directors continue to believe that it qualifies for the Substantial Shareholdings Exemption (“SSE”). This exemption provides that gains arising 
on the disposal of qualifying investments are not chargeable to UK corporation tax and, as such, the Group has continued not to recognise a provision for 
deferred taxation in respect of fair value gains in those investments that meet the qualifying criteria. Gains arising on the disposal of non-qualifying 
investments would ordinarily give rise to taxable profits for the Group, to the extent that these exceed the Group’s operating losses from time to time.

Intangible assets
Identifiable intangible assets are recognised when the Group controls the assets, it is probable that future economic benefits attributable to the assets 
will flow to the Group and the fair value of the assets can be measured reliably.

Intangible assets represent contractual arrangements in respect of third-party limited partners’ and other similar investors’ funds under management 
acquired through the acquisition of Enterprise Ventures Group Limited (‘Enterprise Ventures’) and in respect of funds under management acquired 
through the acquisition of the venture capital trust (“VCT”) fund management business of NVM Private Equity LLP (“NVM”). At the date of acquisition the 
fair values of these contracts were calculated and subsequently the assets are held at amortised cost. The fair value of the intangible assets arising from 
the acquisition of Enterprise Ventures is being amortised on a straight-line basis over the expected average duration of the remaining fund management 
contracts of five years, so as to write off the fair value of the contracts less their estimated residual values. The fair value of the intangible assets arising 
from the acquisition of the VCT fund management business of NVM is being amortised on a straight-line basis over the expected useful life of the fund 
management contracts.

Goodwill
Goodwill arising on the acquisition of a subsidiary represents the excess of the fair value of the consideration given over the fair value of the identifiable 
net assets acquired. Goodwill is not amortised but is reviewed annually for impairment in accordance with IAS 36, ‘Impairment of Assets’.

Property, plant and equipment
Tangible assets are stated at cost less accumulated depreciation and any recognised impairment loss. Depreciation is recognised so as to write off the 
cost or valuation of assets less their residual values over their expected useful lives, using the straight-line method, on the following basis:

Furniture, fixtures and office equipment 
Leasehold improvements 

33%
over the remaining life of the lease

The estimated useful lives, residual values and depreciation method are reviewed at the end of each reporting period, with the effect of any changes in 
estimate accounted for on a prospective basis.

Financial instruments
Financial assets and financial liabilities are recognised in the Group’s balance sheet when the Group becomes a party to the contractual provisions of the 
instrument. Financial assets and financial liabilities are initially measured at fair value. Transaction costs that are directly attributable to the acquisition or 
issue of financial assets and financial liabilities (other than financial assets and financial liabilities at fair value through profit or loss) are added to or 
deducted from the fair value of the financial assets or financial liabilities, as appropriate, on initial recognition. Transaction costs directly attributable to 
the acquisition of financial assets or financial liabilities at fair value through profit or loss are recognised immediately in profit or loss.

Financial assets
All financial assets are recognised and derecognised on a trade date where the purchase or sale of a financial asset is under a contract whose 
terms require delivery of the financial asset within the time frame established by the market concerned, and are initially measured at fair value, plus 
transaction costs, except for those financial assets classified as at fair value through profit or loss (“FVTPL”), which are initially measured at fair value.

Financial assets are classified into the following specified categories: FVTPL and ‘amortised cost’. The classification depends on the nature and purpose 
of the financial assets and is determined at the time of initial recognition.

Amortised cost
Financial assets that were part of the category of ‘loans and receivables’ under IAS 39 ‘Financial Instruments: Recognition and Measurement’ are now are 
measured at amortised cost using the effective interest method, less any expected losses and categorised as financial assets held at amortised cost.

The Group’s financial assets held at amortised cost comprise trade receivables, loans and other receivables that have fixed or determinable payments 
that are not quoted in an active market. They arise principally through the provision of services to customers (trade receivables).

Financial assets that meet the following conditions are measured subsequently at amortised cost:

• 
• 

the financial asset is held within a business model whose objective is to hold financial assets in order to collect contractual cash flows; and 
the contractual terms of the financial asset give rise on specified dates to cash flows that are solely payments of principal and interest on the principal 
amount outstanding. 

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Annual Report and Accounts 2020

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Strategic reportFinancial statementsGovernance 
 
 
Notes to the consolidated financial statements continued
For the year ended 31 March 2020

1. Accounting policies continued
Financial assets that meet the following conditions are measured subsequently at fair value through other comprehensive income (“FVTOCI”):

• 

• 

the financial asset is held within a business model whose objective is achieved by both collecting contractual cash flows and selling the financial 
assets; and 
the contractual terms of the financial asset give rise on specified dates to cash flows that are solely payments of principal and interest on the principal 
amount outstanding. 

By default, all other financial assets are measured subsequently at FVTPL.

Valuation of financial assets held at fair value
The fair values of quoted investments are based on bid prices at the balance sheet date.

The judgement required to determine the appropriate valuation methodology of unquoted equity investments means there is a risk of material 
adjustment to the carrying amounts of assets and liabilities. This is a critical accounting judgement and as a result, is set out in more detail in note 
2 of these financial statements.

Derecognition of financial assets
The Group derecognises a financial asset when the contractual rights to receive the cash flows from the asset expire. On derecognition of a 
financial asset in its entirety, the difference between the asset’s fair value and the sum of the consideration received is recognised as a realised 
gain or loss on disposal of investment in profit or loss.

Financial liabilities and equity instruments
Financial liabilities
Current financial liabilities are composed of trade payables and other short-term monetary liabilities, which are recognised at amortised cost.

Equity instruments
An equity instrument is any contract that evidences a residual interest in the assets of an entity after deducting all of its liabilities. Equity 
instruments issued by the Group are recognised as the proceeds received, net of direct issue costs. Repurchase of the Company’s own equity 
instruments is recognised and deducted directly in equity. No gain or loss is recognised in profit or loss on the purchase, sale, issue or cancellation 
of the Company’s own equity instruments.

Provisions
Provisions are recognised when the Group has a present obligation (legal or constructive) as a result of a past event, it is probable that the Group 
will be required to settle that obligation and a reliable estimate can be made of the amount of the obligation.

The amount recognised as a provision is the best estimate of the consideration required to settle the present obligation at the balance sheet date, 
taking into account the risks and uncertainties surrounding the obligation.

Where a provision is measured using the cash flows estimated to settle the present obligation, its carrying amount is the present value of those 
cash flows.

When some or all of the economic benefits required to settle a provision are expected to be recovered from a third party, a receivable is recognised 
as an asset if it is virtually certain that reimbursement will be received and the amount of the receivable can be measured reliably.

Cash, cash equivalents and short-term liquidity investments
Cash and cash equivalents include cash in hand, deposits held with banks and other short-term highly liquid investments with original maturities 
of less than three months. Short-term liquid investments with a maturity of over three months and less than 12 months are included in a separate 
category, ‘short-term liquidity investments’.

Share-based payments
Equity-settled share-based payments to Executive Directors and certain employees of the Group, whereby recipients render services in exchange 
for shares or rights over shares, are measured at the fair value of the equity instruments at the grant date. Details regarding the determination of 
the fair value of equity-settled share-based transactions are set out in note 6 to these consolidated financial statements.

The fair value determined at the grant date is expensed on a straight-line basis over the vesting period, based on the Group’s estimate of the equity 
instruments that will eventually vest. At each balance sheet date, the Group reviews its estimate.

The impact of any revision to the previous estimate is recognised in profit or loss, such that the cumulative expense reflects the revised estimate, 
with a corresponding adjustment to equity.

Segmental reporting
An operating segment is a component of an entity that engages in business activities from which it may earn revenues and incur expenses 
(including revenues and expenses relating to transactions with other components of the same entity), whose operating results are regularly 
reviewed by the entity’s Chief Operating Decision Maker to make decisions about resources to be allocated to the segment and assess its 
performance, and for which discrete financial information is available. Operating segments are aggregated into reporting segments where they 
share similar economic characteristics. Note 3 to these consolidated financial statements gives further details on the Group’s segmental reporting.

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2. Critical accounting judgements and key sources of estimation uncertainty
In the application of the Group’s accounting policies described in note 1 above, the Directors are required to make judgements, estimates and 
assumptions about the carrying amounts of assets and liabilities that are not readily apparent from other sources. The estimates and associated 
assumptions are based on historical experience and other factors that are considered to be relevant. Actual results may differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period in 
which the estimate is revised if the revision affects only that period, or in the period of the revision and future periods if the revision affects both 
current and future periods.

The Directors have made the following judgements and estimates, which have had the most significant effect on the carrying amounts of the 
assets and liabilities in these consolidated financial statements.

Fair value measurements and valuation processes
The judgements required to determine the appropriate valuation methodology of unquoted equity investments means there is risk of a material 
adjustment to the carrying amounts of assets and liabilities. These judgements include a decision whether or not to impair or uplift investment 
valuations.

The fair value of unlisted securities is established using the International Private Equity and Venture Capital Valuation Guidelines (“IPEVCVG”),  
as revised on 21 December 2018 and effective for accounting periods beginning after 1 January 2019.

Investments are measured at fair value at each measurement date. Fair value is the price that would be received to sell an asset in an orderly 
transaction between market participants at the measurement date. A fair value measurement assumes that a hypothetical transaction to sell an asset 
takes place in the principal market or, in its absence, the most advantageous market for the asset. For quoted investments, available market prices 
will be the exclusive basis for the measurement of fair value for identical instruments. For unquoted investments, the measurement of fair value 
requires the valuer to assume the underlying business or instrument is realised or sold at the measurement date, appropriately allocated to the 
various interests, regardless of whether the underlying business is prepared for sale or whether its shareholders intend to sell in the near future.

In estimating fair value for an investment, the valuer should apply a methodology that is appropriate in light of the nature, facts and circumstances 
of the investment in the context of the total investment portfolio and should use reasonable current market data and inputs, combined with 
reasonable market participant assumptions.

The price of recent investment can be used to estimate the enterprise value, before allocating to the various interests. The Group believes that this 
is still the most relevant technique to measure fair value for early-stage investments. However, it has also taken into consideration time elapsed, 
performance since and external market events to help inform its judgements. 

0-6 months post last funding round
The Group will apply the price of a recent investment for up to six months post the last funding round, subject to there being no material change to 
the investee company’s prospects (which would include the prospects of drawing down the next tranche or raising the next round of funding). 

7-18 months post last funding round
Beyond the six months point, the Group seeks assurance that the investee company is progressing against the development milestones which 
were set out in the initial assessment. Failing to hit milestones will not necessarily impact the valuation – this may simply be an indicator that 
incremental value will take longer to deliver, but the performance against milestones is assessed as an indicator of a potential change in value.  
The Group will be cautious about increasing the valuation of an early-stage investee company unless it is based on a new market price or 
maintainable revenues and/or earnings. 

19+ months post last funding round
From this point onwards, the Group looks for additional support for the ‘price of recent investment’ by calibrating back to that using a discounted 
cash flow (“DCF”) methodology. However, unless the investee company has become established with maintainable revenues and/or earnings and 
can be valued on an earnings basis, given the inherent risk in early-stage investing and the lack or reliability of using estimates of such metrics yet 
to be delivered a number of years into the future, the Group is unlikely to increase the fair value even if a DCF calculation suggests a higher value. 
Nevertheless, the DCF calculation helps support the proposed fair value at the valuation point.

A key focus of the portfolio valuations as at 31 March 2020 was an assessment of the impact of the COVID-19 pandemic on each investee company’s 
enterprise value, considering the performance before the outbreak of COVID-19, as well as the projected short-term impact on the ability to 
generate earnings and cash flows, and also the longer-term view of each investee company’s ability to recover.

The Group has applied a COVID-19 overlay (assessing some 13 criteria) to help ascertain the potential effects on each of the investee companies’ 
enterprise values. The overall reductions in prices of listed entities was used as a basis to determine a range of COVID-19 discounts between 25% 
and 100%. The methodology for determining the valuation of investments has been predominantly based on taking the enterprise value from the 
last funding round and then applying a COVID-19 discount where applicable. This assessment is based on Mercia’s knowledge of the investee 
companies and of the specific effects seen as relevant to each sector within which the investee companies operate. The Group then looked closer 
at each investee company to assess any mitigating factors (eg Mercia’s defensive investment structuring), comparable asset or sector performance 
to arrive at our valuation.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

85

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

2. Critical accounting judgements and key sources of estimation uncertainty continued
The uncertainty surrounding the ultimate impact of the COVID-19 pandemic has resulted in significant judgement in respect of the future cash 
flows and hence enterprise values for some of the Group’s direct investments. This includes estimation in relation to liquidity and delays to debtor 
payments; forecast revenue, supply chain, employee and slower growth effects; and the offsetting impact of the Government’s and the Bank of 
England’s mitigation measures. The discounts applied to those direct investments which have had fair value decreases in the period reflect 
increased uncertainty around the duration of stay-at-home and social distancing policies, the speed of recovery from those policies, future 
inflation, power and oil prices, as well as company-specific factors. These uncertainties have also been reflected in the volatility seen in public 
markets since March 2020. The direct investment portfolio is diversified by sector and underlying risk exposures. Consideration was also given to 
the impact of stay-at-home and social distancing policies on the customers of the Group’s investee companies, including on their viability and 
access to liquidity. Almost all of the Group’s investee companies have continued to operate since the start of the COVID-19 pandemic.

As described above, the macroeconomic uncertainty has created uncertainty in the fair value of the direct investment portfolio. The Directors 
believe that they have reflected this uncertainty in a balanced way through the assumptions used in the valuations of each investee company.  
The Directors have assessed the estimates made in relation to each individual valuation and do not believe that a reasonable possible change in 
estimate would result in a material change in the value of each investment.

Accounting for the acquisition of the VCT fund management business of NVM Private Equity LLP
On 23 December 2019 Mercia completed the acquisition of the venture capital trust (“VCT”) fund management business of NVM Private Equity LLP 
(“NVM”), which comprised the acquisition of three fund management contracts (‘the Northern VCT contracts’) and the transfer of NVM’s VCT 
investment team. Further details are included in note 13 to these consolidated financial statements. The fund management contracts acquired in 
the transaction have been fair valued at acquisition with reference to the forecast cash revenues from each contract, less the forecast costs 
associated with servicing those contracts, over an expected useful life of 10 years for each of the three fund management contracts, discounted at 
the rate of 15%. The discount applied is reflective of, inter alia, the risk profile of the contracts acquired and is considered a significant assumption. 
Should the discount rate be increased by 1%, the value of the fund management contracts would reduce by £800,000 with goodwill increasing by a 
corresponding amount. The expected useful life is considered a significant assumption. Should it be increased by one year, the value of the fund 
management contracts would increase by £1,300,000 with goodwill decreasing by a corresponding amount. Should the cash revenues from each 
contract less the costs associated with servicing those contracts increase by 1%, the value of the fund management contracts would increase by 
£200,000 with goodwill decreasing by a corresponding amount. 

Goodwill has been recognised as the difference between the fair value of consideration paid and the fair value of the fund management contracts 
acquired. Further details are included in note 14 to these consolidated financial statements. 

Valuation of deferred consideration
The fair value of the deferred consideration payable to NVM in respect of the acquisition of its VCT fund management business, contingent upon 
certain conditions being met, has been estimated with reference to the contractual obligations as at 31 March 2020. The conditions upon which 
payment of the deferred consideration is contingent are outlined below and included in note 23 to these consolidated financial statements. 

The first condition is that no termination notice is served by any of the three Northern VCT boards before the first, second and third anniversaries 
of completion. There are no indications to date that notice will be given, so this has been assumed to be true and the value payable discounted 
by 10%.

The second condition is that the Group receives at least £16,000,000 of fees in respect of the VCT fund management contracts during the three 
years post completion. The third condition is that, during the same three-year period, the Northern VCTs collectively raise at least £60,000,000 in 
new capital. The fair value of the deferred consideration in respect of these two conditions has been based on a weighted probability of outcomes 
over the three-year period and discounted by 10%.

The discount applied is reflective of the risk profile of the conditions being met and is considered a significant assumption. Should the discount 
rate be increased by 1%, the value of the deferred consideration would reduce by £200,000 with goodwill decreasing by a corresponding amount.

3. Segmental reporting
For the year ended 31 March 2020, the Group’s revenue and loss were derived from its principal activity within the United Kingdom.

IFRS 8 ‘Operating Segments’ defines operating segments as those activities of an entity about which separate financial information is available 
and which are evaluated by the Chief Operating Decision Maker to assess performance and determine the allocation of resources. The Chief 
Operating Decision Maker has been identified as the Board of Directors. The Directors are of the opinion that under IFRS 8 the Group has only 
one operating segment, being proactive specialist asset management, because the results of the Group are monitored on a Group-wide basis.  
The Board of Directors assesses the performance of the operating segment using financial information which is measured and presented in a 
consistent manner.

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An analysis of the Group’s revenue is as follows:

Fund management fees
Initial management fees
Portfolio directors’ fees
Other revenue

4. Fair value movements in investments

Net fair value movements in investments (note 18)

Year ended
31 March
2020
£’000

8,861
1,286
2,380
220

12,747

Year ended
31 March
2020
£’000

(15,844)

Year ended
31 March
2019
£’000

7,282
1,134
2,139
120

10,675

Year ended
31 March
2019
£’000

3,916

No other gains or losses have been recognised in respect of financial assets held at amortised cost. No gains or losses have been recognised on 
financial liabilities held at amortised cost.

5. Employees and Directors
The average monthly number of persons (including Executive and Non-executive Directors) employed by the Group during the year was:

Asset management
Central functions

Year ended
31 March
2020
Number

Year ended
31 March
2019
Number

63
28

91

61
24

85

Central functions comprise senior management (including Executive and Non-executive Directors), finance, compliance, legal, administration, 
people and talent, and marketing.

The aggregate employee benefit expense (including Executive and Non-executive Directors) was:

Wages and salaries
Social security costs
Other pension costs (note 28)

Year ended
31 March
2020
£’000

7,442
768
570

8,780

Year ended
31 March
2019
£’000

7,006
917
479

8,402

The Directors represent the key management personnel. Detailed disclosures in respect of Directors’ remuneration are included in the audited 
section of the Remuneration Report on 67, which forms part of these financial statements.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

87

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

6. Share-based payments
The Group operates share option schemes for Executive Directors and all employees of the Group. Further details are set out on pages 66 to 68 of 
the Remuneration Report.

Total options existing over Ordinary shares as at 31 March 2020 are summarised below:

Scheme

Approved share option scheme

Unapproved share option scheme

Date  
of grant

Date  
of expiry

Number of  
share options

8 December 2014
31 July 2015
11 August 2015
27 July 2016
24 April 2017
24 July 2017
15 December 2017
28 August 2018
31 July 2019
28 January 2020

8 December 2014
31 July 2015
11 August 2015
27 July 2016
24 April 2017
24 July 2017
15 December 2017
28 August 2018
31 July 2019
28 January 2020

7 December 2024
30 July 2025
10 August 2025
26 July 2026
23 April 2027
23 July 2027
14 December 2027
27 August 2028
30 July 2029
27 January 2030

7 December 2024
30 July 2025
10 August 2025
26 July 2026
23 April 2027
23 July 2027
14 December 2027
27 August 2028
30 July 2029
27 January 2030

–
–
–
–
416,296
55,000
228,000
911,445
2,248,444
1,814,568

–
–
–
–
283,704
1,650,000
–
3,285,555
1,209,556
3,597,572

15,700,140

Exercise  
price

50.00p
70.00p
69.00p
51.25p
40.05p
36.00p
37.25p
30.80p
33.50p
24.30p

50.00p
57.50p
57.50p
51.25p
40.05p
36.00p
37.25p
30.80p
33.50p
24.30p

Details of the share options outstanding as at 31 March 2020 and 31 March 2019 are as follows:

Share options outstanding as at 1 April
Granted during the year
Forfeited during the year
Exercised during the year
Expired during the year

Share options outstanding as at 31 March

Year ended 31 March 2020

Year ended 31 March 2019

Number of
share
options

13,413,000
9,040,140
(1,108,000)
–
(5,645,000)

15,700,140

Weighted
average
exercise
price

41.99p
27.99p
36.03p
–
50.81p

30.22p

Number of
share
options

11,702,000
4,629,000
(2,168,000)
–
(750,000)

13,413,000

Weighted
average
exercise
price

43.70p
30.80p
51.22p
–
56.50p

41.99p

There were no options exercised during the financial year. The options outstanding as at 31 March 2020 had a weighted average exercise price of 
30.22 pence and a weighted average remaining contractual life of two years.

88

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Fair value charge
The fair value charge for the share options in issue has been based on the Black-Scholes model with the following key assumptions:

Date of grant

8 December 2014
31 July 2015
31 July 2015
11 August 2015
11 August 2015
27 July 2016
24 April 2017
24 July 2017
15 December 2017
28 August 2018
31 July 2019
28 January 2020

Exercise
price

50.00p
70.00p
57.50p
69.00p
57.50p
51.25p
40.05p
36.00p
37.25p
30.80p
33.50p
24.30p

Share price
at date of
grant

Risk-free
rate

50.00p
70.00p
70.00p
69.00p
69.00p
51.25p
40.05p
36.00p
37.25p
30.80p
33.50p
24.30p

1.0%
1.0%
1.0%
1.0%
1.0%
1.0%
1.0%
1.0%
1.0%
1.0%
1.0%
1.0%

Assumed
time
to exercise

10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years
10 years

Assumed
volatility

Fair value
per option

30%
30%
30%
30%
30%
30%
30%
30%
30%
30%
30%
30%

19.84p
27.78p
32.24p
27.38p
31.45p
20.35p
15.89p
14.28p
14.78p
12.22p
13.29p
9.64p

Options were granted in the financial year on 31 July 2019 and 28 January 2020. The aggregate of the estimated fair values of the options granted 
on those dates is £2,531,000. 

No dividends are assumed. The risk-free rate is taken from the yield on zero coupon United Kingdom Government bonds on a term consistent with 
the expected life. Assumed volatility is based on a review of comparators and analysis of movements in the Group’s share price since listing.

The Group did not enter into any share-based payment transactions with parties other than Executive Directors and employees during the year.

The total charge for the year recognised in the consolidated statement of comprehensive income for share options granted to Executive Directors 
and employees was £528,000 (2019: £171,000).

7. Operating loss before exceptional items
Operating loss before exceptional items is stated after charging:

Other administrative expenses:
Staff costs (note 5)
Marketing, professional adviser, travel and entertainment and other administration costs
Depreciation of property, plant and equipment (note 16)
Depreciation of right-of-use assets (note 17)
Expenses relating to short-term leases and leases of low-value assets
Operating lease costs
Auditor’s remuneration:
– Fees payable to the Company’s auditor for the audit of the Company and consolidated accounts
– Fees payable to the Company’s auditor for other services:
   – The audit of the interim accounts of the Company
   – The audit of accounts of subsidiaries of the Company
   – CASS related assurance services

Total other administrative expenses
Share-based payments charge (note 6)
Amortisation of intangible assets (note 15)

Total administrative expenses

Year ended
31 March
2020
£’000

Year ended
31 March
2019
£’000

8,780
3,297
73
139
218
–

69

20
35
30

12,661
528
852

14,041

8,402
3,103
84
–
–
364

43

22
67
30

12,115
171
301

12,587

As part of the Group’s placing and its acquisition of the venture capital trust (“VCT”) fund management business of NVM Private Equity LLP, 
auditor's due diligence and advisory fees were incurred totalling £173,000, of which £36,000 is included in equity as share issue related costs and 
£137,000 is charged to the consolidated statement of comprehensive income, as an exceptional non-trading and non-recurring cost. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

89

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

8. Exceptional items
The exceptional items for the year ended 31 March 2020 represent costs incurred in the acquisition of the VCT fund management business of NVM 
Private Equity LLP in December 2019 and restructuring costs. 

Total acquisition costs amounted to £384,000. Of this total £87,000 were share issue related costs and have been charged to the share premium 
account (note 26). The balance of £297,000 has been charged to the consolidated statement of comprehensive income, as an exceptional  
non-trading and non-recurring cost.

The balance of £398,000 is in respect of staff related costs incurred in connection with a restructuring which took place in March 2020.

9. Finance income

Interest income arising from:
Cash and cash equivalents
Short-term liquidity investments
Investee company loans (interest and redemption premiums)

Total interest receivable

10. Finance costs

Interest costs arising from:
Interest payable on leases

Total interest payable

11. Taxation

Corporation tax:
Current year
Deferred tax

Year ended
31 March
2020
£’000

Year ended
31 March
2019
£’000

101
29
116

246

147
74
341

562

Year ended
31 March
2020
£’000

Year ended
31 March
2019
£’000

26

26

–

–

Year ended
31 March
2020
£’000

Year ended
31 March
2019
£’000

–
(159)

(159)

–
(54)

(54)

The UK standard rate of corporation tax is 19% (2019: 19%). There is no current tax charge in the year (2019: £nil). The deferred tax credit of 
£159,000 (2019: £54,000) represents the unwinding of the deferred tax liabilities recognised in respect of the intangible assets arising on the 
acquisition of Enterprise Ventures and the acquisition of the VCT fund management business of NVM Private Equity LLP.

A reconciliation from the reported loss to the total tax credit is shown below:

(Loss)/profit before taxation

Tax at the standard rate of corporation tax in the UK of 19% (2019: 19%)
Effects of:
Income not subject to tax
Expenses not deductible for tax purposes
Other timing differences not recognised
Unwinding of deferred tax liability

Total tax credit

90

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Year ended
31 March
2020
£’000

(17,613)

(3,347)

(1,200)
3,181
1,366
(159)

(159)

Year ended
31 March
2019
£’000

2,566

488

(913)
(1,210)
1,635
(54)

(54)

Changes to the UK corporation tax rates were substantively enacted as part of Finance Bill 2015 (on 26 October 2015) and Finance Bill 2016 (on 
7 September 2016). These included reductions to the main rate of corporation tax to 19% from 1 April 2017 and to 17% from 1 April 2020. Further 
changes to the UK corporation tax rates were substantively enacted as at 31 March 2020, in Finance Bill 2020 (on 11 March 2020), which included 
increasing the main rate of corporation tax from 17% to 19% from 1 April 2020.  

Deferred tax at the balance sheet date has been measured using these revised rates and reflected in these consolidated financial statements.

As at 31 March 2020, a deferred tax liability of £3,812,000 (2019: £109,000) has been recognised in respect of the intangible assets arising on the 
acquisition of the VCT fund management business of NVM Private Equity LLP in December 2019 and the acquisition of the entire issued share 
capital of Enterprise Ventures in March 2016. A potential deferred tax asset of £7,210,000 (2019: £5,995,000) for cumulative unrelieved management 
expenses and other tax losses has not been recognised in these consolidated financial statements as it is not considered sufficiently probable that 
the Group will generate sufficient taxable profits from the same trade to recover these amounts in full.

12. Loss per share
Basic loss per share is calculated by dividing the loss for the financial year by the weighted average number of Ordinary shares in issue during the 
year. Diluted loss per share is calculated by dividing the loss for the financial year by the weighted average number of Ordinary shares outstanding 
and, when dilutive, adjusted for the effect of all potentially dilutive shares, including share options on an as-if-converted basis. The potential 
dilutive shares are included in diluted earnings per share calculations on a weighted average basis for the year. The loss and weighted average 
number of shares used in the calculations are set out below:

(Loss)/profit per Ordinary share
(Loss)/profit for the financial year (£’000)

Weighted average number of Ordinary shares (basic) (’000)

Weighted average number of Ordinary shares (diluted) (’000)

(Loss)/earnings per Ordinary share basic and diluted (pence)

The calculation of basic and diluted loss per share is based on the following data:

Weighted average number of shares
Basic
Dilutive impact of share options

Diluted

Year ended
31 March
2020

Year ended
31 March
2019

(17,454)

341,401

341,627

(5.11)

Year ended
31 March
2020
’000

341,401
226

341,627

2,620

303,310

305,018

0.86

Year ended
31 March
2019
’000

303,310
1,708

305,018

13. Business combinations
The Group consists of Mercia Asset Management PLC and its subsidiary undertakings. Note 39 to the Company’s financial statements lists details 
of the Company’s subsidiary undertakings.

On 23 December 2019 Mercia completed the acquisition of the VCT fund management business of NVM Private Equity LLP (“NVM”) for a total 
maximum consideration of £25,000,000 comprising a combination of cash and new Ordinary Mercia shares. 

The fair value of the identifiable net assets acquired and the consideration payable under IFRS 3 are as follows:

Fund management contracts intangible asset
Goodwill
Deferred tax liability arising on intangible asset

Total identifiable net assets

Fair value
£’000

20,331
6,314
(3,863)

22,782

Mercia Asset Management PLC 
Annual Report and Accounts 2020

91

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

13. Business combinations continued
Under the terms of the acquisition agreement, the fair value of the consideration payable to NVM is:

Cash
Shares – 16,800,000 shares in Mercia Asset Management PLC valued at 25.0 pence per share on 23 December 2019

Total initial consideration
Deferred consideration

Total consideration

£’000

12,400
4,200

16,600
6,182

22,782

The initial consideration shares were admitted to trading on AIM on 27 December 2019.

Actual revenues and profits of the VCT fund management business
The actual revenues and profits that have been generated since the acquisition of the VCT fund management business on 23 December 2019 to 
31 March 2020 are:

Revenues

Profit before taxation

£’000

1,917

547

The disclosure of the revenue and loss for the Group if the acquisition had occurred on 1 April 2019 has not been presented as the determination of 
these amounts is impracticable, due to the fact that the entire NVM Private Equity LLP business was not acquired and there will have been revenues 
and expenses not relevant to the VCT fund management business acquired.

Fair value
The fair value of the management contracts has been estimated using a discounted cash flow model. The estimated cash flows have been valued 
at a discount of 15%, resulting in the recognition of a fair value for the fund management contracts of £20,331,000.  

14. Goodwill
The goodwill arising on the businesses acquired to date, being Mercia Fund Management Limited, Enterprise Ventures Group Limited (‘Enterprise 
Ventures’) and the VCT fund management business of NVM, is set out in the table below.

Cost
As at 1 April 2018
Additions

As at 31 March 2019
Additions

As at 31 March 2020

Mercia Fund 
Management
£’000

Enterprise 
Ventures 
£’000

VCT fund 
management 
contracts
£’000

2,455
–

2,455
–

2,455

7,873
–

7,873
–

7,873

–
–

–
6,314

6,314

Total
£’000

10,328
–

10,328
6,314

16,642

Included in additions to goodwill in the financial year is £6,314,000 which arose on the acquisition of the VCT fund management business in 
December 2019. Details of the consideration paid and assets acquired as part of this transaction are set out in note 13 to these consolidated 
financial statements. 

Goodwill for each business acquired has been assessed for impairment as at 31 March 2020. Recoverable amounts for each cash generating unit 
(“CGU”) are based on the higher of value in use and fair value less costs of disposal (“FVLCD”). FVLCD for each CGU to which goodwill has been 
allocated was calculated using a revenue multiple model based on the CGU’s budgeted revenues for the financial year ending 31 March 2021.  
The review concluded that the FVLCD recoverable amount of each CGU exceeds its carrying value. The Directors do not consider that any 
reasonable possible changes to the key assumptions would reduce the recoverable amount of the CGUs to their carrying value.

92

Mercia Asset Management PLC 
Annual Report and Accounts 2020

15. Intangible assets
Intangible assets represent contractual arrangements in respect of the acquisition of the VCT fund management business and the acquisition of 
Enterprise Ventures, where it is probable that the future economic benefits that are attributable to those assets will flow to the Group and the fair 
value of the assets can be measured reliably.

Cost
As at 1 April 2018
Additions

As at 31 March 2019
Additions

As at 31 March 2020

Accumulated amortisation
As at 1 April 2018
Charge for the year

As at 31 March 2019
Charge for the year

As at 31 March 2020

Net book value
As at 31 March 2019

As at 31 March 2020

16. Property, plant and equipment

Cost
As at 1 April 2018
Additions

As at 31 March 2019
Additions

As at 31 March 2020

Accumulated depreciation
As at 1 April 2018
Charge for the year

As at 31 March 2019
Charge for the year

As at 31 March 2020

Net book value
As at 31 March 2019

As at 31 March 2020

17. Right-of-use assets

Cost
As at 1 April 2019
Additions

As at 31 March 2020

Accumulated depreciation
As at 1 April 2019
Charge for the year

As at 31 March 2020

Net book value as at 31 March 2019

Net book value as at 31 March 2020

Leasehold 
improvements
£’000

Furniture 
and fixtures
£’000

Office  
equipment
£’000

40
2

42
–

42

10
5

15
5

20

27

22

68
9

77
1

78

48
12

60
4

64

17

14

363
81

444
44

488

268
67

335
64

399

109

89

£’000

1,504
–

1,504
20,331

21,835

619
301

920
852

1,772

584

20,063

Total
£’000

471
92

563
45

608

326
84

410
73

483

153

125

£’000

–
737

737

–
139

139

–

598

Mercia Asset Management PLC 
Annual Report and Accounts 2020

93

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

18. Investments
The net change in the value of investments for the year is a decrease of £188,000 (2019: £21,589,000 increase).

The table below sets out the movement in the balance sheet value of investments from the start to the end of the year, showing investments made, 
investee company loans repaid and the direct investment fair value movements.

As at 1 April 2019
Investments made during the year
Investee company loan repayments
Unrealised gains on the revaluation of investments
Unrealised losses on the revaluation of investments

As at 31 March 2020

£’000

87,659
17,449
(1,793)
3,351
(19,195)

87,471

In accordance with the Group’s accounting policy in respect of direct investments, investments that are held as part of the Group’s direct 
investment portfolio are carried in the balance sheet at fair value even though the Group may have significant influence over those companies. 
This treatment is permitted by IAS 28, ‘Investments in Associates’. As at 31 March 2020 the Group had investments where it holds an economic 
interest of 20% or more as follows:

Warwick Acoustics Limited
LM Technologies
nDreams Limited
Soccer Manager Limited
Oxford Genetics Limited t/a OXGENE
Medherant Limited
The Native Antigen Company Limited
Nightingale-EOS Limited
Ton UK Limited t/a Intelligent Positioning
Intechnica Limited
Impression Technologies Limited
VirtTrade Limited t/a Avid Games
Crowd Reactive Limited
Concepta PLC
sureCore Limited
Edge Case Games Limited

19. Trade and other receivables

Current:
Trade and other receivables
Less: expected credit loss allowance

Net trade receivables
Other receivables
Prepayments and accrued income

Interest
held
%

Net assets/
(liabilities)
£’000

52.9
39.4
36.4
34.8
30.2
30.1
29.3
28.5
28.2
27.5
25.9
25.8
22.6
22.4
22.0
21.2

2,790
119
(828)
(2,689)
8,945
1,171
1,835
1,028
1,172
3,243
4,402
(3,025)
683
2,234
984
1,942

Profit/
(loss)
£’000

(2,054)
(383)
(1,510)
(930)
(3,963)
(2,363)
451
(12)
(190)
(3,176)
(2,763)
(1,201)
121
(2,150)
(805)
183

Date of  
financial statements

30 September 2019
31 December 2019
31 March 2019
31 October 2019
30 April 2019
31 March 2019
30 September 2019
31 July 2019
31 December 2018
31 March 2019
31 December 2018
31 August 2019
31 December 2018
31 December 2019
30 June 2019
30 September 2019

As at
31 March
2020
£’000

577
(205)

372
11
915

1,298

As at
31 March
2019
£’000

569
(184)

385
4
393

782

The expected credit losses on trade receivables are estimated by reference to past default experience of the debtors and an analysis of the 
debtors’ current financial position, adjusted for factors that are specific to the debtors, general economic conditions of the industry in which the 
debtors operate and an assessment of both the current as well as the forecast conditions at the reporting date. The Group has defined a default as 
the failure of a counterparty, including debtors, to discharge a contractual obligation or commitment into which it has entered with the Group.

As at 31 March 2020, an amount of £205,000 (2019: £184,000) has been estimated as an expected credit loss allowance in accordance with IFRS 9, in 
respect of trade receivables primarily from portfolio companies in the managed funds, and recorded against revenue in the consolidated 
statement of comprehensive income. The Directors believe that the credit quality of trade receivables which are within the Group’s typical 
payment terms is good.

94

Mercia Asset Management PLC 
Annual Report and Accounts 2020

The ageing of trade receivables at the year end was as follows:

Not past due
Past due 0-30 days
Past due 31-60 days
Past due 61-90 days
Past due more than 91 days

Gross
£’000

117
15
74
–
371

577

Expected credit 
loss allowance
£’000

A reconciliation from the opening balance to the closing balance of the expected credit loss allowance in respect of trade receivables is set 
out below:

As at 1 April 2019
Change in loss allowance due to new trade receivables originated
Amounts recovered
Amounts written off

As at 31 March 2020

(14)
(3)
(40)
–
(148)

(205)

£’000

184
125
(101)
(3)

205

The increase in the expected credit loss allowance of £125,000 (2019: £72,000 increase) has been recorded against revenue in the consolidated 
statement of comprehensive income. The maximum exposure to credit risk of the receivables at the balance sheet date is the fair value of each 
class of receivable shown above.

20. Cash, cash equivalents and short-term liquidity investments

Cash at bank and in hand

Total cash and cash equivalents

Total short-term liquidity investments

As at
31 March
2020
£’000

24,438

24,438

6,215

As at
31 March
2019
£’000

25,210

25,210

5,188

Included within cash and cash equivalents is £467,000 (2019: £629,000) of cash held on behalf of third-party EIS investors which is not available for 
use by the Group.

21. Trade and other payables

Trade payables
Tax and social security
Other payables
Accruals and deferred income

As at
31 March
2020
£’000

729
244
908
2,924

4,805

As at
31 March
2019
£’000

206
225
794
2,505

3,730

Other payables includes £467,000 (2019: £629,000) of cash held on behalf of third-party EIS investors.

22. Lease liabilities 
The only impact on the Group relates to leases for use of office premises at various locations. These were earlier classified as operating leases 
under IAS 17, with lease rentals charged to operating expenses on a straight-line basis over the lease term. As required by IFRS 16, as a lessee, the 
Group has recognised a lease liability representing the present value of the obligation to make lease payments, and a related right-of-use asset. 

In calculating the present value of the obligation to make lease payments, the Group’s incremental borrowing rate has been used as the discount 
rate, as the rates implicit in the leases are not evident. The incremental rate referred to by IFRS 16 indicates the rate of interest that a lessee would 
have to pay to borrow over a similar term, with similar security, the funds necessary to obtain an asset of similar value to the right-of-use asset in a 
similar economic environment. The weighted average lessee’s incremental borrowing rate applied to lease liabilities recognised in the Group’s 
consolidated balance sheet as at 31 March 2020 is 3.25%. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

95

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

22. Lease liabilities continued
The following table shows the operating lease commitments disclosed when IAS 17 was applied at 31 March 2019, discounted using the borrowing rate 
at the date of initial application and the lease liabilities recognised in the Group’s consolidated balance sheet at the date of initial application.

Operating lease commitments as at 31 March 2019
Short-term leases and leases of low-value assets
Effect of discounting operating lease commitments as at 31 March 2019

Lease liabilities recognised as at 1 April 2019

£’000

1,370
(42)
(591)

737

The Group has recognised £737,000 of right-of-use assets and £737,000 of lease liabilities on transition to IFRS 16 with effect from 1 April 2019. As 
at 31 March 2020, the Group had no lease liabilities in respect of leases committed to but not yet commenced.

The table below summarises the lease costs for the financial year ended 31 March 2020.

Depreciation expense
Interest expense
Low-value and short-term lease expense

The maturity profile of the Group’s IFRS 16 leases is set out in the table below.

Due within one year
Due between two and five years

23. Deferred consideration

Payable within one year
Payable within two to five years

£’000

139
26
218

£’000

118
473

591

As at
31 March
2019
£’000

–
–

–

As at
31 March
2020
£’000

1,736
4,446

6,182

On 23 December 2019 Mercia completed the acquisition of the VCT fund management business of NVM Private Equity LLP for a total maximum 
consideration of £25,000,000 comprising a combination of cash and new Ordinary Mercia shares. The initial consideration was £16,600,000, with 
deferred consideration of up to £8,400,000 also being payable, contingent upon certain conditions being met. 

The deferred consideration comprises £6,300,000 in cash, payable in three equal instalments on the first, second and third anniversaries of 
completion, provided that no termination notice has been served by any of the Northern VCTs before each respective anniversary payment date, 
and £2,100,000 payable in new Ordinary Mercia shares. There are no indications to date that notice will be given and so the fair value payable has 
been recognised, discounted back to the acquisition date at a rate of 10%.

50% of the deferred consideration shares will be payable if the Group has received at least £16,000,000 of fees in respect of the Northern VCT fund 
management contracts in the three years post completion. The remaining 50% of the deferred consideration shares will be allotted and issued if, 
during the same three-year period, the Northern VCTs collectively raise at least £60,000,000 in new capital. If either or both of these conditions are 
met the number of new Ordinary shares to be issued to satisfy the deferred share consideration will be calculated based on the average of the daily 
closing mid-market price for an Ordinary Mercia share, for each of the five days immediately preceding the date of issue. The fair value of this 
element of the deferred consideration has been based on a weighted probability of outcomes over the three-year period and discounted by 10%. 

96

Mercia Asset Management PLC 
Annual Report and Accounts 2020

24. Deferred taxation

Recognition of deferred tax liability

As at
31 March
2020
£’000

3,812

As at
31 March
2019
£’000

109

Under IAS 12, ‘Income Taxes’, provision is made for the deferred tax liability associated with the recognition of the intangible asset arising on the 
acquisition of the VCT fund management business of NVM Private Equity LLP. This has been recognised at 19% of the fair value of the fund 
management contracts at acquisition and is reassessed at each year end, with the movement being recognised in the consolidated statement of 
comprehensive income.

As at 31 March 2020, a deferred tax liability of £3,812,000 (2019: £109,000) has been recognised. Of this total £3,758,000 is in respect of the 
intangible asset arising on the acquisition of the VCT fund management business of NVM Private Equity LLP and £54,000 is in respect of the 
remaining intangible asset arising on the acquisition of Enterprise Ventures.

25. Issued share capital

Allotted and fully paid
As at the beginning of the year
Issue of share capital during the year

As at the end of the year

As at 31 March 2020

As at 31 March 2019

Number

£’000

Number

£’000

303,309,707
136,800,000

440,109,707

3
1

4

303,309,707
–

303,309,707

3
–

3

On 20 December 2019, 120,000,000 new Ordinary shares of £0.00001 each were issued at a price of 25.0 pence per share via a placing which raised 
£30,000,000 (before share issue costs). These new shares were admitted to trading on AIM on 23 December 2019.

On 23 December 2019, 16,800,000 new Ordinary shares of £0.00001 each were issued at a price of 25.0 pence per share as part of the initial 
consideration for the acquisition of the VCT fund management business of NVM Private Equity LLP. These new shares were admitted to trading on 
AIM on 27 December 2019.

Each Ordinary share is entitled to one vote and has equal rights as to dividends. The Ordinary shares are not redeemable.

26. Share premium

As at the beginning of the year
Premium arising on the issue of Ordinary shares
Cost of share capital issued

As at the end of the year

As at
31 March
2020
£’000

49,324
34,199
(1,879)

81,644

As at
31 March
2019
£’000

49,324
–
–

49,324

The premium on the issue of Ordinary shares in the year arises from the placing of 120,000,000 new Ordinary shares of £0.00001 each issued at a 
price of 25.0 pence per share on 20 December 2019 and 16,800,000 new Ordinary shares of £0.00001 each issued at a price of 25.0 pence per share 
on 23 December 2019 as part of the initial consideration for the acquisition of the VCT fund management business of NVM Private Equity LLP. 

27. Other distributable reserve
On 18 March 2015, the Group successfully applied to the Court for the partial cancellation of its share premium account. £70,000,000 was 
transferred from the share premium account to a distributable reserve, thereby allowing the Group flexibility to pay a dividend distribution to 
shareholders in the future.

28. Retirement benefit schemes
The Group contributes into the personal pension plans of all qualifying employees. The amount charged in the year to 31 March 2020 was £570,000 
(2019: £479,000). As at 31 March 2020, contributions amounting to £23,000 (2019: £30,000) had not yet been paid over to the plans and are recorded 
in other payables (note 21).

Mercia Asset Management PLC 
Annual Report and Accounts 2020

97

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

29. Financial risk management
In its normal course of business, the Group uses certain financial instruments including cash, trade and other receivables and equity investments. 
The Group is exposed to a number of risks through the performance of its normal operations. These are discussed in more detail in the Strategic 
Report on pages 52 to 55 of this Annual Report.

Categories of financial instruments
The Group recognises financial instruments in its financial statements when it enters into a binding agreement to receive cash or other economic benefits 
and derecognises them once all parties to the agreements have discharged all of their obligations. The description of each category of financial asset and 
financial liability and the related accounting policies are shown below. Prior to the adoption of IFRS 9 and in accordance with IAS 39, the financial assets 
and liabilities were classified as FVTPL or as loans and receivables. The carrying amounts have not changed on adoption of IFRS 9. The carrying amounts 
of financial assets and financial liabilities in each category are as follows:

As at 31 March 2020
Financial assets
Long-term financial assets

Trade and other receivables
Cash and cash equivalents
Short-term liquidity investments

Short-term financial assets

Total financial assets

Financial liabilities
Trade and other payables
Lease liabilities

Total financial liabilities

As at 31 March 2019
Financial assets
Long-term financial assets

Trade and other receivables
Cash and cash equivalents
Short-term liquidity investments

Short-term financial assets

Total financial assets

Financial liabilities
Trade and other payables

Total financial liabilities

FVTPL
£’000

87,471

–
–
–

–

87,471

–
–

–

Amortised 
cost
£’000

–

383
24,438
6,125

30,946

30,946

(1,637)
(591)

(2,228)

FVTPL
£’000

Amortised cost
£’000

87,659

–
–
–

–

87,659

–

–

–

389
25,210
5,188

30,787

30,787

(1,000)

(1,000)

Total
£’000

87,471

383
24,438
6,125

30,946

118,417

(1,637)
(591)

(2,228)

Total
£’000

87,659

389
25,210
5,188

30,787

118,446

(1,000)

(1,000)

Financial risk management objectives
The Group’s main objective in using financial instruments is to create, fund and develop technology businesses through the raising and investing of 
capital for this purpose. The Group’s policies in calculating the nature, amount and timing of investments are determined by forecast future investment 
activity. Financial risks are usually grouped by risk type, being: market, liquidity and credit risk. These risks are identified more fully below.

Market risk
Price risk
The Group is exposed to price risk in respect of equity rights and equity investments held by the Group and classified on the balance sheet at fair value 
through profit or loss. The Group seeks to manage this risk exposure, while optimising the return on risk, by routinely monitoring the performance of 
these investments, employing stringent investment appraisal processes. Unquoted equity investments are valued in line with the Group’s accounting 
policy as outlined in note 1 to these consolidated financial statements. Regular reviews of the financial results, combined with close contact with the 
management of these investments, provide sufficient information to support these valuations, and regular reports are made to the Board on the status 
and valuation of investments.

Interest rate risk
The Group holds no interest-bearing borrowing and, as such, has fully mitigated such a risk.

Liquidity risk
Cash and cash equivalents include cash in hand and deposits held with UK banks with original maturities of less than three months.

Short-term liquidity investments comprise deposits with a maturity of over three months but less than 12 months, also with UK banks.

Ultimate responsibility for liquidity risk management rests with the Directors, who have established an appropriate liquidity risk management framework 
for the management of the Group’s short, medium and long-term funding and liquidity management requirements. The Group manages liquidity risk by 
maintaining adequate cash reserves, by continuously monitoring forecast and actual cash flows, and by matching the maturity profiles of financial assets 
and liabilities.
98

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Annual Report and Accounts 2020

Credit risk 
Credit risk refers to the risk that a counterparty will default on its contractual obligations resulting in financial loss to the Group. A default is defined as the 
failure to discharge a contractual obligation or commitment into which a counterparty has entered with the Group. The Group is exposed to this risk for 
various financial instruments; for example, by granting receivables to customers and from placing cash and deposits with banks. The Group’s trade 
receivables are amounts due from the investment funds under management, from those investee companies held by its managed funds and from its 
directly invested portfolio companies. The Group’s maximum exposure to credit risk is limited to the carrying amount of trade receivables net of 
provisions, cash and cash equivalents and short-term liquidity investments as at 31 March, as summarised below:

Net trade receivables
Cash at bank and in hand
Short-term liquidity investments

As at
31 March
2020
£’000

372
24,438
6,125

30,935

As at
31 March
2019
£’000

385
25,210
5,188

30,783

The Directors consider that all the above financial assets are of good credit quality. In respect of trade and other receivables, the Group is not exposed to 
significant risk as the principal customers are the investment funds managed by the Group, and in these the Group has control of the banking as part of its 
management responsibilities. As at 31 March 2020, an amount of £205,000 (2019: £184,000) has been estimated as a loss allowance in accordance with IFRS 9.

The credit risk of cash and cash equivalents and short-term liquidity investments held on deposit is limited by the use of reputable UK banks with 
high-quality external credit ratings and as such is considered negligible. All cash, cash equivalents and short-term liquidity investments are held with 
banks with an 'A' rating as at the year ended 31 March 2020.

Capital risk management
The Group manages its capital to ensure that entities in the Group will be able to continue as going concerns while maximising the return to shareholders 
through the optimisation of any debt and equity balance. The Board reviews the capital structure of the Group on a regular basis to ensure that it complies 
with all regulatory capital requirements.

The capital structure of the Group consists solely of equity (comprising issued capital, reserves and retained earnings). The Group had no debt 
instruments during the year. In order to maintain or adjust the capital structure, the Group may return capital to shareholders, issue new shares, sell 
assets to manage cash or adjust the amount of dividends paid to shareholders. The Group aims to become dividend-paying, subject to maintaining a 
conservative balance sheet approach.  

Fair value measurements
The fair values of the Group’s financial assets and liabilities are considered a reasonable approximation to the carrying values shown in the consolidated 
balance sheet. Subsequent to their initial recognition at fair value, measurements of movements in fair values of financial instruments are grouped into 
Levels 1 to 3, based on the degree to which the fair value is observable. The fair value hierarchy used is outlined in more detail in note 2 to these 
consolidated financial statements.

The following table gives information about how the fair values of these financial assets and financial liabilities are determined and presents the Group’s 
assets that are measured at fair value as at 31 March 2020. The table in note 18 of these consolidated financial statements sets out the movement in the 
balance sheet value of investments from the start to the end of the year.

Assets:
Financial assets at fair value through profit or loss (“FVTPL”)
Level 1
Level 2
Level 3

Liabilities:
Financial liabilities at amortised cost – deferred consideration
Level 1
Level 2
Level 3

As at
31 March
2020
£’000

475
–
86,996

87,471

As at
31 March
2020
£’000

–
–
6,182

6,182

As at
31 March
2019
£’000

1,133
–
86,526

87,659

As at
31 March
2019
£’000

–
–
–

–

Mercia Asset Management PLC 
Annual Report and Accounts 2020

99

Strategic reportFinancial statementsGovernanceNotes to the consolidated financial statements continued
For the year ended 31 March 2020

29. Financial risk management continued
The Directors consider that the carrying amounts of financial assets and financial liabilities recorded at amortised cost in the financial statements 
approximate to their fair values.

Financial instruments in Level 1
As at 31 March 2020, the Group had one direct investment listed on AIM (Concepta); this has been classified in Level 1 and valued at its bid price as 
at 31 March 2020.

Financial instruments in Level 3
If one or more of the significant inputs required to fair value an instrument is not based on observable market data, the instrument is included in 
Level 3. Apart from the one investment classified in Level 1, all other investments held in the Group’s direct investment portfolio have been 
classified in Level 3 in the fair value hierarchy and the individual valuations for each of the companies have been arrived at using appropriate 
valuation techniques.

Up until 31 March 2019, the Group classified investments included in Level 3 under four valuation techniques, being ‘price of recent funding round’, 
‘cost’, ‘enterprise value’ and ‘price of recent funding round or cost adjusted for impairment’. From 1 April 2019, the Group has adopted the revised 
International Private Equity and Venture Capital Valuation Guidelines in its valuation techniques, which specify that the price of a recent 
investment represents one of a number of inputs used to arrive at fair value, and uses a single classification for all Level 3 investments.

Note 2 to these consolidated financial statements provides further information on the Group’s valuation methodology, including a detailed 
explanation of the valuation techniques used for Level 3 financial instruments. 

30. Related party transactions
Transactions with Directors
The Group considers all members of the Board to be key management and their remuneration is disclosed in the Remuneration Report on page 67. 
Directors’ shareholdings in the Group are disclosed on page 68 of the Remuneration Report.

The Group leases its head office premises from Forward Midland LLP, of which Ray Chamberlain, a Non-executive Director of Mercia Asset 
Management PLC, is a member. During the year ended 31 March 2020, and under the terms of a lease agreement which commenced on 
18 December 2014 and terminates on 17 December 2024, rent and service charges amounting to £226,000 plus VAT (2019: £235,000 plus VAT) were 
invoiced to and paid in full by the Group. The rent charged was determined by an independent market rent valuation of the property, undertaken 
in October 2014. Rent and service charges are invoiced quarterly in advance. As at 31 March 2020, prepaid rent and service charges amounted to 
£52,000 plus VAT (2019: £52,000 plus VAT).

31. Ultimate controlling party
The Group has no single ultimate controlling party.

32. Post balance sheet events
The impact of the outbreak and continuing spread of the novel coronavirus (“COVID-19”) is continuing to evolve. The Group is continually 
monitoring the development of COVID-19 and the current and future impacts it will have on the business. The actions to mitigate these risks have 
been noted in the Principal Risks and Uncertainties section on pages 52 to 55 of this Annual Report. As discussed in the Strategic Report, at this 
time, the Directors are not able to reliably estimate the length and severity of the COVID-19 public health crisis and, as such, cannot quantify its 
impact on the financial results, liquidity and capital resources of the Group and its operations in future periods.

Other than the sale of The Native Antigen Company for up to £5.2million and the continuing completion of approved direct investments, there have 
been no other material events since the balance sheet date.

100

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Company balance sheet
As at 31 March 2020

Assets
Non-current assets
Property, plant and equipment
Right-of-use assets
Investments in subsidiary undertakings
Trade and other receivables

Total non-current assets
Current assets
Trade and other receivables
Short-term liquidity investments
Cash at bank and in hand

Total current assets

Total assets

Current liabilities
Trade and other payables
Lease liabilities

Total current liabilities
Non-current liabilities
Lease liabilities

Total non-current liabilities

Total liabilities

Net assets

Equity
Issued share capital
Share premium
Other distributable reserve
Retained earnings
Share-based payments reserve

Total equity

Note

37
38
39
40

40

41
42

42

43
43
44

As at
31 March
2020
£’000

115
597
40,133
91,000

131,845

530
6,215
16,669

23,414

155,259

(1,058)
(117)

(1,175)

(473)

(473)

(1,648)

153,611

4
81,644
70,000
98
1,865

As at
31 March
2019
£’000

139
–
23,533
74,500

98,172

299
5,188
13,815

19,302

117,474

(374)
–

(374)

–

–

(374)

117,100

3
49,324
70,000
(3,564)
1,337

153,611

117,100

The Company’s profit for the year was £3,662,000 (2019: £1,259,000).

The notes on pages 103 to 107 are an integral part of these financial statements.

The Company financial statements of Mercia Asset Management PLC, registered number 09223445, on pages 101 to 107 were approved by the 
Board of Directors and authorised for issue on 13 July 2020. They were signed on its behalf by:

Dr Mark Payton 
Chief Executive Officer 

Martin Glanfield
Chief Financial Officer

Mercia Asset Management PLC 
Annual Report and Accounts 2020

101

Strategic reportFinancial statementsGovernance 
Retained
earnings
£’000

Share-based
payments
reserve
£’000

(4,823)
1,259
–

(3,564)
3,662
–
–
–

98

1,166
–
171

1,337
–
528
–
–

Total
£’000

115,670
1,259
171

117,100
3,662
528
34,200
(1,879)

1,865

153,611

Company statement of changes in equity
For the year ended 31 March 2020

As at 1 April 2018
Total comprehensive income for the year
Share-based payments charge

As at 31 March 2019
Total comprehensive income for the year
Share-based payments charge
Issue of share capital
Cost of share capital issued

As at 31 March 2020

Issued
share
capital
£’000
(note 43)

3
–
–

3
–
–
1
–

4

Share
premium
£’000
(note 43)

49,324
–
–

49,324
–
–
34,199
(1,879)

Other
distributable
reserve
£’000
(note 44)

70,000
–
–

70,000
–

–
–

81,644

70,000

102

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Notes to the Company financial statements
For the year ended 31 March 2020

33. Accounting policies
The principal accounting policies applied in the presentation of the Company financial statements are set out below. These policies have been 
consistently applied throughout the year unless otherwise stated.

General information
The general information relating to Mercia Asset Management PLC (‘the Company’) is set out in note 1 to the consolidated financial statements.

Basis of preparation
The financial statements of Mercia Asset Management PLC have been prepared in accordance with Financial Reporting Standard 101, ‘Reduced 
Disclosure Framework’ (“FRS 101”) and the Companies Act 2006 (‘the Act’). FRS 101 sets out a reduced disclosure framework for a ‘qualifying 
entity’ as defined in the standard, which addresses the financial reporting requirements and disclosure exemptions in the individual financial 
statements of qualifying entities that otherwise apply the recognition, measurement and disclosure requirements of EU-adopted IFRS.

FRS 101 sets out amendments to EU-adopted IFRS that are necessary to achieve compliance with the Act and related Regulations.

The financial statements have been prepared on the going concern basis and under the historical cost convention. A summary of the most 
important Company accounting policies, which have been consistently applied except where noted, is set out below.

New standards, interpretations and amendments effective in the current financial year
The new standards that became effective in the current financial year are disclosed in note 1 to the consolidated financial statements.

Investments in subsidiary undertakings
Investments in subsidiary undertakings are stated at cost less provision for any impairment losses.

Property, plant and equipment
Tangible assets are stated at cost less accumulated depreciation and any recognised impairment loss. Depreciation is recognised so as to write off 
the cost or valuation of assets less their residual values over their expected useful lives, using the straight-line method, on the following basis:

Furniture, fixtures and office equipment 
Leasehold improvements 

33%
over the remaining life of the lease

The estimated useful lives, residual values and depreciation method are reviewed at the end of each reporting period, with the effect of any 
changes in estimate accounted for on a prospective basis.

Share-based payments
Equity-settled share-based payments to Executive Directors and certain employees of the Company, whereby recipients render services in 
exchange for shares or rights over shares, are measured at the fair value of the equity instruments at the grant date. The fair value determined at 
the grant date is expensed on a straight-line basis over the vesting period, based on the Company’s estimate of equity instruments that will 
eventually vest. At each balance sheet date, the Company reviews its estimate. The impact of any revision of original estimates is recognised in 
profit or loss, such that the cumulative expense reflects the revised estimate, with a corresponding adjustment to equity. Details regarding the 
determination of the fair value of equity-settled share-based transactions are set out in note 6 to the consolidated financial statements.

Cash, cash equivalents and short-term liquidity investments
Cash and cash equivalents include cash in hand, deposits held with banks and other short-term highly liquid investments with original maturities 
of less than three months. Short-term liquid investments with a maturity of over three months but less than 12 months are included in a separate 
category, ‘short-term liquidity investments’.

Taxation
The tax expense represents the sum of the tax currently payable and deferred tax. Current and deferred tax are recognised in profit or loss, except 
when they relate to items that are recognised in other comprehensive income or directly in reserves, in which case the current and deferred tax are 
also recognised in other comprehensive income or directly in reserves respectively. Where current or deferred tax arises from the initial accounting 
of a business combination, the tax effect is included in the accounting for the business combination.

The tax currently payable is based on the taxable profit for the year. Taxable profit differs from net profit as reported in the profit and loss because 
it excludes items of income or expense that are taxable or deductible in other periods and it further excludes items that are never taxable or 
deductible. The Company’s liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the balance 
sheet date.

Deferred tax is the tax expected to be payable or recoverable on differences between the carrying amounts of assets and liabilities in the financial 
statements and the corresponding tax bases used in the computation of taxable profit and is accounted for using the balance sheet liability 
method. Deferred tax liabilities are generally recognised for all taxable temporary timing differences and deferred tax assets are recognised to the 
extent that it is probable that taxable profits will be available, against which deductible temporary differences can be utilised. Such assets and 
liabilities are not recognised if the temporary difference arises from the initial recognition of goodwill or from the initial recognition (other than in a 
business combination) of other assets and liabilities in a transaction that affects neither the taxable profit nor the accounting profit.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

103

Strategic reportFinancial statementsGovernance 
 
 
Notes to the Company financial statements continued
For the year ended 31 March 2020

33. Accounting policies continued
Deferred tax liabilities are recognised for taxable temporary differences arising on investments in subsidiaries except where the Company is able to 
control the reversal of the temporary difference and it is probable that the temporary difference will not reverse in the foreseeable future. Deferred 
tax assets arising from deductible temporary differences associated with such investments and interests are only recognised to the extent that it is 
probable that there will be sufficient taxable profits against which to utilise the benefits of the temporary differences and they are expected to 
reverse in the foreseeable future.

34. Critical accounting judgements and key sources of estimation uncertainty
Details of critical accounting judgements, estimates and associated assumptions are disclosed in note 1 to the consolidated financial statements.

35. Summary of disclosure exemptions adopted
The following exemptions from the requirements of IFRS have been applied in the preparation of these financial statements, in accordance with 
FRS 101:

•  paragraphs 45(b) and 46 to 52 of IFRS 2, ‘Share-based payments’ (details of the number and weighted-average exercise prices of share options, 

and how the fair value of goods or services received was determined); 
IFRS 7, ‘Financial Instruments: Disclosures’; 
IAS 7, ‘Statement of Cash Flows’; 

• 
• 
•  paragraphs 28 to 30 of IAS 8, ‘Accounting Policies, Changes in Accounting Estimates and Errors’ specifically in respect of the disclosure of new 

• 

• 

standards in issue but not yet effective; 
the requirement in IAS 24, ‘Related Party Disclosures’ to disclose related party transactions entered into between two or more members of a 
group; and 
the following paragraphs of IAS 1, ‘Presentation of Financial Statements’: 
– 10(d) (statement of cash flows), 
– 16 (statement of compliance with all IFRS), 
– 111 (cash flow statement information), and 
– 134-136 (capital management disclosures). 

36. Results for the Company
The Directors have taken advantage of the exemption available under Section 408 of the Companies Act 2006 and have not presented a statement 
of comprehensive income or a cash flow statement for the Company.

The auditor’s remuneration for audit and other services is disclosed in note 7 to the consolidated financial statements.

37. Property, plant and equipment

Cost
As at 1 April 2019
Additions

As at 31 March 2020

Accumulated depreciation
As at 1 April 2019
Charge for the year

As at 31 March 2020

Net book value as at 31 March 2019

Net book value as at 31 March 2020

Leasehold
improvements
£’000

Furniture
and fixtures
£’000

Office
equipment
£’000

42
–

42

15
5

20

27

22

38
1

39

35
2

37

3

2

274
45

319

165
63

228

109

91

Total
£’000

354
46

400

215
70

285

139

115

104

Mercia Asset Management PLC 
Annual Report and Accounts 2020

38. Right-of-use assets

Cost
As at 1 April 2019
Additions

As at 31 March 2020

Accumulated depreciation
As at 1 April 2019
Charge for the year

As at 31 March 2020

Net book value as at 31 March 2019

Net book value as at 31 March 2020

39. Investments in subsidiary undertakings

Carrying amount
As at 1 April 2019
Additions

As at 31 March 2020

Total
£’000

–
702

702

–
105

105

–

597

£’000

23,533
16,600

40,133

The Directors believe that the carrying values of the subsidiary undertakings are supported by their value in use.

On 23 December 2019 the Company increased its investment in its subsidiary company Mercia Fund Management Limited by £16,600,000 
comprising a combination of cash and new Ordinary shares. Of the total investment of £16,600,000, £12,400,000 was satisfied by cash and 
£4,200,000 was satisfied by the issue of 16,800,000 Ordinary shares at a price of 25.0 pence per share. The new shares were admitted to trading on 
AIM on 27 December 2019.

Details of the Company’s subsidiary undertakings as at 31 March 2020 are as follows:

Name

Mercia Investments Limited
Mercia Fund Management Limited1
Enterprise Ventures Group Limited
Enterprise Ventures Limited
EV Business Loans Limited
Mercia Fund 1 General Partner Limited
Mercia (General Partner) Limited
Mercia Investment Plan LP2
Mercia VCT Nominee Limited
WM AHSN SME General Partner Limited
Mercia Fund Management (Nominees) Limited
Mercia Growth Nominees Limited
Mercia Growth Nominees 2 Limited
Mercia Growth Nominees 3 Limited
Mercia Growth Nominees 4 Limited
Mercia Growth Nominees 5 Limited
Mercia Growth Nominees 6 Limited
Mercia Growth Nominees 7 Limited
Mercia Growth Nominees 8 Limited
Mercia Digital Nominees Limited
UGF Nominees Limited
Mercia Investment Management Limited
Mercia Technologies Limited

Place of
incorporation
and operation

Proportion of
Ordinary
shares owned

England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England
England

100%
100%
100%
100%
100%
98%
100%
–
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%

Nature of business

Investment company
Fund management company
Intermediate holding company
Fund management company
Fund management company
General partner
General partner
Limited partnership
Investment company
General partner
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant

1.  The Company owns 100% of Mercia Fund Management Limited’s Ordinary shares and thus has a 100% controlling interest in the subsidiary undertaking. 
2.  The Company owns 90% of the capital invested in Mercia Investment Plan LP. 

Mercia Asset Management PLC 
Annual Report and Accounts 2020

105

Strategic reportFinancial statementsGovernanceNotes to the Company financial statements continued
For the year ended 31 March 2020

39. Investments in subsidiary undertakings continued
The companies listed above have their registered offices at Forward House, 17 High Street, Henley-in-Arden, Warwickshire B95 5AA with the 
following exceptions:

Enterprise Ventures Group Limited and its subsidiaries are registered at Unit F26, Preston Technology Management Centre, Marsh Lane, Preston, 
Lancashire PR1 8UQ

40. Trade and other receivables

Amounts falling due within one year:
Amounts due from subsidiary undertakings
Other debtors
Prepayments and accrued income

Current assets

Amounts falling due after more than one year:
Amounts due from subsidiary undertakings

Non-current assets

As at
31 March
2020
£’000

270
76
184

530

91,000

91,000

As at
31 March
2019
£’000

–
108
191

299

74,500

74,500

Amounts due from subsidiary undertakings are in respect of unsecured, interest-bearing loans. Interest is charged on the principal sum of the 
loans typically at a rate of 4% and is paid half yearly. The terms of the loans are such that the earliest date on which Mercia Asset Management PLC 
can recall a loan is five years from the loan agreement date.

41. Trade and other payables

Trade payables
Accruals and deferred income

As at
31 March
2020
£’000

164
894

1,058

As at
31 March
2019
£’000

46
328

374

42. Lease liabilities
The Company has recognised £702,000 of right-of-use assets and £702,000 of lease liabilities on transition to IFRS 16, ‘Leases’, with effect from 
1 April 2019. As at 31 March 2020, the Company has no lease liabilities in respect of leases committed to but not yet commenced.

The application of IFRS 16 is disclosed in more detail in notes 1 and 22 to the consolidated financial statements.

The table below summarises the lease costs for the financial year ended 31 March 2020.

Depreciation expense
Interest expense
Low-value and short-term lease expense

The maturity profile of the Company’s IFRS 16 leases is set out in the table below.

Due within one year
Due between two and five years

43. Issued share capital and share premium
The movements in issued share capital and share premium are disclosed in notes 25 and 26 to the consolidated financial statements.

44. Other distributable reserve
The movements in other distributable reserve are disclosed in note 27 to the consolidated financial statements.

106

Mercia Asset Management PLC 
Annual Report and Accounts 2020

£’000

105
25
16

£’000

117
473

590

45. Directors’ emoluments and employee information
The average monthly number of persons (including Executive and Non-executive Directors) employed by the Company during the year was:

Central functions

Year ended
31 March
2020
Number

9

Year ended
31 March
2019
Number

12

Central functions comprise senior management (including Executive and Non-executive Directors), finance, compliance, legal, administration, 
people and talent, and marketing.

The aggregate employee benefit expense (including Executive and Non-executive Directors) was:

Wages and salaries
Social security costs
Other pension costs (note 46)

Year ended
31 March
2020
£’000

950
120
58

1,128

Year ended
31 March
2019
£’000

1,092
142
64

1,298

Information in respect of Directors’ emoluments, share options and pensions is given in the Remuneration Report on pages 65 to 68 of this 
Annual Report.

46. Retirement benefit schemes
The Company contributes into the personal pension plans of all qualifying employees. The amount charged in the year to 31 March 2020 was 
£58,000 (2019: £64,000). As at 31 March 2020, no contribution payments were outstanding (2019: £nil).

47. Related parties
The Company has taken advantage of the exemption available to companies under FRS 101 not to disclose transactions and balances between 
members of the same group. Note 30 of the consolidated financial statements details the Group’s related party transactions.

48. Ultimate controlling party
The Company has no single ultimate controlling party.

49. Post balance sheet events
Note 32 of the consolidated financial statements details the post balance sheet events in respect of the Group.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

107

Strategic reportFinancial statementsGovernanceDirectors, secretary and advisers

(Non-executive Chair)
(Chief Executive Officer)
(Chief Financial Officer)
(Chief Investment Officer)
(Non-executive Director)
(Non-executive Director)
(Non-executive Director)

Directors
Ian Roland Metcalfe 
Dr Mark Andrew Payton 
Martin James Glanfield 
Julian George Viggars 
Raymond Kenneth Chamberlain 
Dr Jonathan David Pell 
Caroline Bayantai Plumb OBE 

Company Secretary
Sarah-Louise Anne Thawley

Company website
www.mercia.co.uk

Registered office
Forward House
17 High Street
Henley-in-Arden
Warwickshire B95 5AA

Independent auditor
Deloitte LLP
Statutory Auditor
Four Brindleyplace
Birmingham B1 2HZ

Principal bankers
Barclays Bank PLC
One Snowhill
Snow Hill Queensway
Birmingham B4 6GN

Lloyds Bank plc
125 Colmore Row
Birmingham B3 3SD

Company registration number
09223445

Company registrar
SLC Registrars
Elder House
St Georges Business Park
Brooklands Road
Weybridge
Surrey KT13 0TS

Solicitors
Gowling WLG (UK) LLP
4 More London Riverside
London SE1 2AU

Nominated adviser and joint broker
Canaccord Genuity Ltd
88 Wood Street
London EC2V 7QR

Joint broker
Nplus1 Singer Advisory LLP
1 Bartholomew Lane
London EC2N 2AX

Investor relations adviser
FTI Consulting Ltd
200 Aldersgate Street
London EC1A 4HD

108

Mercia Asset Management PLC 
Annual Report and Accounts 2020

 
 
 
 
 
 
 
Notice of Annual General Meeting
Mercia Asset Management PLC
(incorporated and registered in England and Wales with registered number 09223445)

Notice is hereby given that the Annual General Meeting (“AGM”) of 
Mercia Asset Management PLC (the ‘Company’) will be held at  
Forward House, 17 High Street, Henley-in-Arden, Warwickshire B95 5AA 
on 24 September 2020 at 10.00 a.m. for the purpose of considering and,  
if thought fit, passing the following resolutions (which will be proposed 
in the case of resolutions 1 to 6 as ordinary resolutions and resolutions 
7 and 8 as special resolutions):

Ordinary business
Ordinary resolutions
1.  To receive and adopt the Annual Report and Accounts of the 

Company for the financial year ended 31 March 2020 together with 
the Directors’ Report and Auditor’s Report thereon. 

2.  To approve the Directors’ Remuneration Report for the financial 

year ended 31 March 2020. 

3.  That Julian Viggars, who retires as a Director in accordance with Article 

89.1 of the Articles and being eligible to do so, offers himself for 
re-election as a Director, be re-elected as a Director of the Company. 

4.  That Dr Jonathan Pell, who retires as a Director in accordance with 

Article 89.1 of the Articles and being eligible to do so, offers himself for 
re-election as a Director, be re-elected as a Director of the Company.
5.  To reappoint Deloitte LLP as auditor of the Company to hold office 
from the conclusion of this meeting until the conclusion of the next 
AGM of the Company at which the Company’s accounts are laid and 
to authorise the Directors to determine the amount of the 
auditor’s remuneration. 

Special business
Ordinary resolution
6.  That the Directors be and are hereby generally and unconditionally 
authorised pursuant to section 551 of the Companies Act 2006 (the 
‘Act’) to exercise all powers of the Company to allot shares in the 
Company and to grant rights to subscribe for or convert any security 
into shares in the Company up to an aggregate maximum nominal 
amount of £440.10 provided that this authority shall expire (unless 
renewed, varied or revoked by the Company in general meeting) on 
the earlier of the conclusion of the next AGM of the Company and 
30 September 2021 save that the Company shall be entitled to 
make, prior to the expiry of such authority, any offer or agreement 
which would or might require shares to be allotted or rights to 
subscribe for or convert any security into shares to be granted after 
the expiry of such authority and the Directors may allot shares or 
grant rights to subscribe for or convert securities into shares in 
pursuance of such offer or agreement as if the authority conferred 
hereby had not expired. The authority granted by this resolution 
shall replace all existing authorities to allot any shares in the 
Company and to grant rights to subscribe for or convert any security 
into shares in the Company previously granted to the Directors 
pursuant to section 551 of the Act. 

Special resolutions
7.  That, subject to the passing of resolution 6, the Directors be and are 
hereby empowered pursuant to sections 570 and 573 of the Act to 
allot equity securities (as defined in section 560 of the Act) for cash 
either pursuant to the authority conferred by resolution 6 above or 
by way of sale of treasury shares as if section 561(1) of the Act did 
not apply to such allotment, provided that this power shall be 
limited to the allotment and/or sale of equity securities up to an 
aggregate nominal amount of £440.10 provided that this authority 
shall expire (unless renewed, varied or revoked by the Company in 
general meeting) on the earlier of the conclusion of the next AGM of 
the Company and 30 September 2021 save that the Company shall 
be entitled to make, prior to the expiry of such authority, offers or 
arrangements which would or might require equity securities to be 
allotted and/or sold after such expiry, and the Directors may allot 
and/or sell equity securities in pursuance of any such offer or 

agreement as if the power conferred by this resolution had not 
expired. The authority granted by this resolution shall replace all 
existing authorities previously granted to the Directors to allot 
equity securities for cash or by way of a sale of treasury shares as if 
section 561(1) of the Act did not apply. 

8.  That the Company be authorised generally and unconditionally, in 
accordance with section 701 of the Act, to make market purchases 
(within the meaning of section 693(4) of the Act) of Ordinary shares 
provided that: 
a.  the maximum number of Ordinary shares that may be purchased 

is 44,010,970;

b.  the minimum price which may be paid for an Ordinary share is 

0.001 pence; and 

c.  the maximum price which may be paid for an Ordinary share is 
the higher of: (i) 5% above the average of the mid-market value 
of the Ordinary shares for the five business days before the 
purchase is made; and (ii) the higher of the last independent 
trade and the highest current independent bid for any number of 
Ordinary shares on the trading venue where the purchase is 
carried out. 

The authority conferred by this resolution will expire on the earlier of the 
conclusion of the next AGM of the Company and 30 September 2021 save 
that the Company may, before the expiry of the authority granted by this 
resolution, enter into a contract to purchase Ordinary shares which will 
or may be executed wholly or partly after the expiry of such authority.

By order of the Board of Directors

Sarah-Louise Thawley
Company Secretary
31 July 2020

Registered Office: Forward House, 17 High Street, Henley-in-Arden, 
Warwickshire B95 5AA

Coronavirus (“COVID-19”) Annual General 
Meeting implications
The Company is closely monitoring developments relating to COVID-19. 
The UK Government has introduced measures and recommendations 
to prevent the spread of COVID-19, including restrictions on events with 
large numbers of attendees. These measures and recommendations 
could change, including additional measures being introduced in  
the future.

The Company’s current intention is to proceed with the AGM at the 
time, date and place set out in this notice. The Company will continue 
to monitor UK Government and NHS advice and members will be 
notified in the event that the Company is required to change its plans. 
In order that members can exercise their rights whether or not they are 
able to attend the AGM in person, and as it is important that members 
cast their votes at the AGM, the Company strongly encourages all 
members to appoint a proxy for all votes in accordance with the 
procedures set out in the notes below.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

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Strategic reportFinancial statementsGovernanceNotice of Annual General Meeting continued
Mercia Asset Management PLC
(incorporated and registered in England and Wales with registered number 09223445)

Notes
Proxies
1.  A member is entitled to appoint one or more proxies to exercise all 
or any of the member’s rights to attend, speak and vote at the AGM. 
A proxy need not be a member of the Company and a member may 
appoint more than one proxy in relation to a meeting to attend, 
speak and vote on the same occasion provided that each proxy is 
appointed to exercise the rights attached to a different share or 
shares held by a member. To appoint more than one proxy, the 
proxy form should be photocopied and the name of the proxy to be 
appointed indicated on each form, together with the number of 
shares that such proxy is appointed in respect of (which, in 
aggregate, should not exceed the number of shares held by the 
member). Please also indicate if the proxy instruction is one of 
multiple instructions being given. All forms must be signed and 
should be returned together in the same envelope. 

2.  A form of proxy is enclosed with this notice. Forms of proxy may also 

be obtained on request from the Company’s registered office.  
In order to be valid any proxy form appointing a proxy must be 
returned duly completed no later than 10.00 a.m. on 22 September 
2020 (or, if the AGM is adjourned, no later than 48 hours before the 
time fixed for the adjourned meeting), in hard copy form by post, by 
courier, or by hand to the Company’s Registrar, SLC Registrars,  
Elder House, St Georges Business Park, Brooklands Road, 
Weybridge, Surrey KT13 0TS, United Kingdom. Submission of a 
proxy appointment will not preclude a member from attending and 
voting at the AGM should they wish to do so. To direct your proxy on 
how to vote on the resolutions, mark the appropriate box on your 
proxy form with an ‘X’. To abstain from voting on a resolution, select 
the relevant 'Vote withheld' box. A vote withheld is not a vote in law, 
which means that the vote will not be counted in the calculation of 
votes for or against the resolution. If no voting indication is given, 
your proxy will vote or abstain from voting at their discretion. Your 
proxy will vote (or abstain from voting) as they think fit in relation to 
any other matter which is put before the AGM. 

3.  Any power of attorney or any other authority under which your 
proxy form is signed (or a duly certified copy of such power or 
authority) must be returned to the office of the Company’s Registrar 
with your proxy form.

Thresholds and entitlement to vote
4.  To be passed, ordinary resolutions require a majority in favour of 

the votes cast in person or by proxy at the AGM and special 
resolutions require a majority of not less than 75% of members who 
vote in person or by proxy at the AGM. On a show of hands every 
shareholder who is present in person (or being a company is present 
by a representative not themselves a shareholder) and who is 
allowed to vote at a general meeting shall have one vote. Upon a 
poll every member holding Ordinary shares who is present in person 
or by proxy (or being a company is represented) shall have one vote 
for every Ordinary share of which they are the registered holder. 

5.  The Company, pursuant to Regulation 41 of the Uncertificated 

Securities Regulations 2001 (as amended), specifies that only those 
members registered in the Register of Members of the Company at 
6.30 p.m. on 22 September 2020 (or if the AGM is adjourned, members 
entered on the Register of Members of the Company no later than  
48 hours before the time fixed for the adjourned AGM) shall be 
entitled to attend, speak and vote at the AGM in respect of the 
number of Ordinary shares registered in their name at that time. 
Changes to entries on the Register of Members of the Company after 
6.30 p.m. on 22 September 2020 shall be disregarded in determining 
the rights of any person to attend, speak or vote at the AGM.

6.  In the case of joint holders, where more than one of the joint holders 
purports to appoint a proxy, only the appointment submitted by the 
most senior holder will be accepted. Seniority is determined by the 
order in which the names of the joint holders appear in the 

110

Mercia Asset Management PLC 
Annual Report and Accounts 2020

Company’s Register of Members in respect of the joint holding (the 
first named being the most senior). 

7.  A corporation which is a member can appoint one or more corporate 
representatives who may exercise, on its behalf, all of its powers as 
a member provided that no more than one corporate representative 
exercises powers over the same share. 

8.  As at 31 July 2020, being the latest practicable date before the 
publication of this notice of AGM, the Company’s issued share 
capital consisted of 440,109,707 Ordinary shares each carrying one 
vote. Therefore, the total voting rights in the Company as at 31 July 
2020 is 440,109,707. 

Miscellaneous
9.  Copies of the Directors’ service contracts and letters of 

appointment are available for inspection at the registered office of 
the Company during normal business hours from 31 July 2020 and 
will be available for inspection at the place where the meeting is 
being held from 15 minutes prior to and during the meeting. 

10. Members who have general queries about the AGM should write to 
the Company Secretary at the registered office of the Company: 
Forward House, 17 High Street, Henley-in-Arden, Warwickshire 
B95 5AA, United Kingdom.

Explanation of certain resolutions
1.  Resolution 1 – the Directors are required to present the accounts, 
Directors’ Report and Auditor’s Report to the meeting. These are 
contained in the Company’s Annual Report and Accounts 2020. 

2.  Resolution 2 – the shareholders are required to approve the 
Remuneration Report for the year ended 31 March 2020. 
3.  Resolutions 3 and 4 – retirement of Directors by rotation 

– pursuant to Article 89.1 of the Articles, at each AGM, any Directors 
who are required to retire by rotation pursuant to the Articles, shall 
retire and submit themselves for re-election by shareholders.
4.  Resolution 5 – auditor reappointment and remuneration – at 

each meeting at which the Company’s accounts are presented to its 
shareholders, the Company is required to appoint an auditor to 
serve until the next such meeting and seek shareholder consent for 
the Directors to set the remuneration of the auditor.

5.  Resolution 6 – general authority to allot – this resolution, to be 
proposed as an ordinary resolution, relates to the grant to the 
Directors of authority to allot unissued Ordinary shares until the 
earlier of the conclusion of the AGM to be held in 2021 and 
30 September 2021 (being six months after the financial year end of 
the Company), unless the authority is renewed or revoked prior to 
such time. This authority is limited to a maximum nominal amount 
of £440.11 (representing 10% of the issued Ordinary share capital of 
the Company as at 31 July 2020 (the latest practicable date prior to 
the publication of this document)). 

6.  Resolution 7 – statutory pre-emption rights – the Act requires 

that if the Directors decide to allot unissued shares in the Company 
or transfer them out of treasury, the shares proposed to be issued or 
transferred must be first offered to existing shareholders in 
proportion to their existing holdings. This is known as shareholders’ 
pre-emption rights. However, to act in the best interests of the 
Company, the Directors may require flexibility to allot and/or 
transfer shares out of treasury for cash without regard to the 
provisions of section 561(1) of the Act. Therefore this resolution, to 
be proposed as a special resolution, seeks authority to enable the 
Directors to allot and/or transfer equity securities out of treasury up 
to a maximum nominal amount of £440.11 (representing 10% of the 
issued Ordinary share capital of the Company as at 31 July 2020 (the 
latest practicable date prior to the publication of this document)). 
This authority expires on the earlier of the conclusion of the AGM to 
be held in 2021 and 30 September 2021 (being six months after the 
financial year end of the Company), unless the authority is renewed 
or revoked prior to such time.

7.  Resolution 8 – market purchases – the Directors are requesting 
authority for the Company to make market purchases of up to 
44,010,970 Ordinary shares (representing 10% of the issued 
Ordinary share capital of the Company as at 31 July 2020 (the latest 
practicable date prior to the publication of this document)). There is 
no present intention to exercise such general authority. Any 
repurchase of Ordinary shares will be made subject to the Act and 
within guidelines established from time to time by the Directors 
(which will take into account the income and cash flow 
requirements of the Company) and will be at the absolute discretion 
of the Directors, and not at the option of shareholders. Subject to 
shareholder authority for the proposed repurchases, general 
purchases of the Ordinary shares in issue will only be made through 
the market. Such purchases may only be made provided the price to 
be paid is not more than the higher of: (i) 5% above the average of 
the middle market quotations for the Ordinary shares for the five 
Business Days before the purchase is made; or (ii) the higher of the 
price of the last independent trade and the highest current 
independent bid at the time of purchase.

Mercia Asset Management PLC 
Annual Report and Accounts 2020

111

Strategic reportFinancial statementsGovernanceMERCIA ASSET MANAGEMENT PLC

Forward House
17 High Street  
Henley-in-Arden
Warwickshire B95 5AA

+44 (0) 330 223 1430
www.mercia.co.uk