Annual Report
2019
www.medmira.com
Contents
Vision, Mission & Core Values
p.1
Message from the Chairman & CEO
p.2
Management Discussion & Analysis
p. 4
Investor Information
Corporate Information
p. 21
p. 21
Our Rapid Test Product Lines
www.medmira.com
Our Vision
To transform the rapid diagnostics industry by becoming the leading brand known for fast, accurate, value-add
testing products that enhance human health and wellness and continually generate long term value for our
stakeholders.
Our Mission
To employ our one-of-a-kind, patented technology platform to develop, market and sell high quality, easy-to-
use, time and cost-saving products that improve global healthcare and save lives.
Our Core Values
Our Company is built on a set of core shared values that form a consistent base for how we operate and
interact with our customers, employees, shareholders, and partners.
Innovation – It is the lifeblood of our Company and at the heart of everything we do.
Excellence – We consistently embrace excellence in the disciplines of quality science, business, and
manufacturing.
Collaboration – We build relationships with like-minded partners, alliances, and team members to foster new
opportunities and continued innovation.
Integrity – Doing the right thing is a standard principle by which our entire team operates.
Passion – Our team has an intense passion for science, diagnostics, and technology, which shines through in
the quality healthcare solutions we deliver.
Results-oriented – We are focused on delivering high quality on-time results to drive growth and profitability.
www.medmira.com
A Message from MedMira’s Chairman & CEO
To our shareholders,
MedMira has been on a difficult and long path over the past years and has faced a number of challenges. Only
with your confidence and support, MedMira was able to advance and create a vast potential for our
shareholders. The coming months will not be without its challenges, however, with the great support from our
shareholders and our dedicated team, we are confident to create a strong brand and with substantial
shareholder value.
Based on MedMira’s unique and patented RVF platform, the Company developed and achieved regulatory
approval of a number of high quality and cost effective products. MedMira’s G4 HIV rapid test has been our
star product for a number of years and with the introduction of the Miriad product line opened a new
customer and market segment which is unique to our technology and products. A number of new and exciting
products are currently being developed which are going to further prove the adabtability and quality of
MedMira’s RVF platform.
In FY2017, MedMira implemented a new financial system in order to increase efficiency throughout each part
of our operation. The ultimate aim was to establish a financially flexible cost structure in order to adapt to any
potential economical changes. The results have been gradually seen over the past few financial years in the
overall decrease in fix costs. Furthermore, this new approach set the stage to execute MedMira’s corporate
strategy to focus on its home markets – North America – and with it increase the overall profit margin. In
FY2019 we have recorded lower operating costs and higher profit margins which allowed for a positive impact
on our earnings per share. It is our aim and our devotion to our shareholders to reach within a short time
frame break even and subsequently reach profitability.
MedMira is fortunate to work and collaborate with a number of established and solid partners in order to
reach our aim for the coming years. Each of our stakeholders have supported MedMira on its path to provide
high quality, easy to use and cost efficient products to help to ease the burden of the growing health care
challenges faced in this world. Out gratitude extends to all stakeholders which includes distributors, suppliers
and primarily - you as our shareholders.
On behalf of the management and the entire MedMira team, we thank you for your past and future support.
Hermes Chan
Interim Chairman & CEO
www.medmira.com
MedMira Inc.
Management’s Discussion & Analysis
For the year ended July 31, 2019
www.medmira.com
Management’s Discussion & Analysis
July 31, 2019
Forward looking statements
This document contains forward looking statements, such as statements regarding future sales opportunities in various
global regions and financing initiatives that are based on current expectations of management. These statements involve
uncertainties and risks, including MedMira Inc.’s (“MedMira” or the “Company”) ability to obtain and/or access additional
financing with acceptable terms, and delays in anticipated product sales. Such forward-looking statements should be
given careful consideration and undue reliance should not be placed on these statements.
This MD&A contains statements that may constitute forward-looking statements about the Company’s objectives,
strategies, financial condition, results of operations, cash flows and businesses. These statements are “forward-looking”
because they are based on current expectations, estimates, assumptions, risks and uncertainties. These forward-looking
statements are typically identified by future or conditional verbs such as “outlook”, “believe”, “anticipate”, “estimate”,
“project”, “expect”, “intend”, “plan”, and terms and expressions of similar import. Such forward-looking statements are
subject to a number of risks and uncertainties that include, but are not limited to: cyclical downturn; competitive
pressures; dealing with business and political systems in a variety of jurisdictions; repatriation of funds or property in
other jurisdictions; payment of taxes in various jurisdictions; exposure to currency movements; inadequate or failed
internal processes, people or systems or from external events; dependence on key customers; safety performance;
expansion and acquisition strategy; regulatory and legal risk; corruption, bribery or fraud by employees or agents;
extreme weather conditions and the impact of natural or other disasters; shortage of specialized skills and cost of labour
increases; equipment and parts availability, reputational risk; cybersecurity risk; market price and dilution of common
shares and environmental regulation risk. Actual results could be materially different from expectations if known or
unknown risks affect the business, or if estimates or assumptions turn out to be inaccurate. The Company does not
guarantee that any forward-looking statement will materialize and, accordingly, the reader is cautioned not to place
reliance on these forward-looking statements. The Company disclaims any intention and assumes no obligation to update
any forward-looking statement, even if new information becomes available, as a result of future events or for any other
reasons, except in accordance with applicable securities laws.
Introduction
The Management’s Discussion and Analysis (MD&A) was issued and approved by the Board of Directors on November 28,
2019. The MD&A for the year ended July 31, 2019 has been prepared to help investors understand the financial
performance of MedMira in the broader context of the Company’s strategic direction, the risk and opportunities as
understood by management, and the key metrics that are relevant to the Company’s performance. The Audit Committee
of the Board of Directors has reviewed this document and all other publicly reported financial information for integrity,
usefulness, reliability and consistency.
This document should be read in conjunction with the audited consolidated financial statements for the year ended July
31, 2019. Annual references are to the Company’s fiscal years, which end on July 31. All amounts are expressed in
Canadian dollars (CAD) unless otherwise noted.
Additional information about MedMira, this document, and the related audited financial statements ended July 31, 2019
can be viewed on the Company’s website at www.medmira.com and are available on SEDAR at www.sedar.com.
The preparation of the MD&A may require management to make estimates and assumptions that affect the reported
amounts of assets and liabilities as of the date of the financial statements and the reported amount of revenue and
expenses during the reporting period. Management bases estimates and judgments on historical experience and on
various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for
6
Management’s Discussion & Analysis
July 31, 2019
making judgments about the carrying value of assets and liabilities. Actual results may differ from these estimates under
different assumptions or conditions. Management believes the accounting policies, outlined in the Significant Accounting
Policies section of its July 31, 2019 consolidated financial statements, affect its more significant judgments and estimates
used in the preparation of its consolidated financial statements.
About MedMira
MedMira is a biotechnology company engaged in the development and commercialization of rapid diagnostics and
technology platforms. The Company is headquartered in Halifax, Nova Scotia, Canada and is listed on the TSX Venture
Exchange (TSX-V) under the symbol MIR.
The patented MedMira Rapid Vertical Flow (RVF) Technology platform is the basis for the Company’s line of rapid tests.
Diagnostic applications based on this technology are highly accurate, easy-to-use, and produce instant results – a strong
advantage over most other rapid diagnostics on the market today. These features are enhanced further with ability to
deliver multiplex results on one test device with just one drop of specimen. The Company has created a new generation
of rapid tests that are based on the need to provide immediate answers without increasing costs.
MedMira’s technology platform and growing portfolio of diagnostic tools demonstrate excellence in performance and
quality in the highly competitive diagnostics industry. More than $30 million has been invested in perfecting MedMira’s
core technology, which has proven itself time and time again with its excellent clinical performance and its success in
rigorous evaluations and inspections, leading to regulatory approvals for rapid diagnostic solutions in the United States
(U.S. Food and Drug Administration), Canada (Health Canada), the notified body in the European Union (CE Mark), and
China (CFDA) and in a number of countries in Latin America, Africa, and Asia. The Company’s quality system is ISO 9001
and ISO 13485 certified.
MedMira sells its rapid tests through a network of medical distributors and strategic business development partners to
customers in all sectors of the healthcare industry, including laboratories, hospitals, point-of-care clinics, governments,
aid organizations, and public health agencies.
In addition to clinical diagnostics, the Company offers the Miriad product line to create new opportunities in the high
value technology licensing sector. This business line allows the Company to monetize its award-winning technology and
core capabilities, including R&D, product development, and regulatory proficiency. Miriad provides access to MedMira’s
RVF Technology for researchers, developers, and biotech companies on a license basis to facilitate the creation of new
rapid tests or the transition of existing tests to this unique platform. Infiltrating new and different sectors of the
diagnostic industry, such as veterinary and environmental, with the Company’s technology, enables MedMira to build a
higher degree of global awareness, generate new revenue streams, and provide a superior diagnostic platform to the
market.
7
Management’s Discussion & Analysis
July 31, 2019
Intellectual property
The Company strives to protect its intellectual property in established and emerging markets around the world as
warranted. MedMira’s intellectual property portfolio for its Rapid Vertical Flow Technology and the methodology behind
its rapid diagnostics includes the following:
Patent #
9,164,087
9,086,410
8,025,850
8,287,817
8,586,375
7,531,362
D706945
D706466
Title
Rapid Diagnostic Device, assay and multifunctional Buffer
Downward or vertical flow diagnostic device and assay
Rapid Diagnostic Device, Assay and Multifunctional Buffer
Rapid Diagnostic Device, Assay and Multifunctional Buffer
Rapid Diagnostic Device, Assay and Multifunctional Buffer
Rapid Diagnostic Device, Assay and Multifunctional Buffer
Diagnostic Device
Diagnostic Device
EP1417489
Rapid Diagnostic Device and Assay
ZL02819646.5
Rapid Diagnostic Device and Assay
2,493,616
Rapid Diagnostic Device, Assay and Multifunctional Buffer
Jurisdiction
United States
United States
United States
United States
United States
United States
United States
United States
Europe
China
Canada
The Company has other patents pending patents in the U.S. as well as two design patents in force or pending in eight
markets.
The Company’s corporate and product brand names are protected by trademarks in the U.S. and Canada.
The Company has recorded an impairment charge in previous fiscal years to write-down its intangible assets to a nominal
value. There is no indication at the end of July 31, 2019 that this impairment has been reversed and thus the value of
intangible assets on the balance sheet on July 31, 2019 is $1 (July 31, 2018 - $1).
Corporate update
Throughout FY2019, MedMira continued to focus on sustaining and expanding its presence in the U.S. rapid HIV test
market as well as the tissue and eye bank vertical with current product lines. The Company is exploring other niches for
these products as the U.S. healthcare landscape and the need for rapid testing solutions continues to evolve. In parallel
with these ongoing market activities, the Company looked for future expansion opportunities through ongoing
development and commercialization initiatives and collaborative projects.
MedMira maintained partnerships within its distribution network, including Cardinal Health, VWR International, and
Medline Industries. Through these partnerships the Company engaged with new and existing customers to promote the
products and build awareness within the U.S. healthcare and tissue and eye bank market segments. Activities included
8
Management’s Discussion & Analysis
July 31, 2019
exploration of new market segments in public health and identification of new opportunities for Reveal G4 and promotion
of Miriad screening products in the tissue and eye bank sectors.
In FY2019, MedMira’s R&D team sustained and advanced a solid product pipeline with development projects supporting
the expansion of the Company’s existing product lines. Additionally, the Company continuously sought avenues for
ongoing Rapid Vertical Flow Technology platform exploration and innovation.
The Company’s, Finance and Operations teams maintained fiscal constraints across all quarters of FY2019, to ensure the
Company could support a balanced mix of cash management and investment in short and long term growth through sales
and product commercialization.
Financial results
Basis of preparation and significant accounting policies
The basis of financial statement preparation and the significant accounting policies of MedMira are described in Notes 2
ended
of
and
July 31, 2019.
consolidated
statements
Company’s
financial
audited
year
the
the
for
3
Selected quarterly information (in thousands of dollars except per share amounts)
Income statement
Revenue
Product royalties
Cost of sales
Gross profit
Operating expenses
Other expenses (gains)
Net earnings (loss) before tax
Balance sheet
Current assets
Non-current assets
Total assets
Current liabilities
Non-current liabilities
Total liabilities
Total shareholders deficiency
Total liabilities and equity
Q4 2019
$
99
-
-15
84
-391
-141
-448
Q4 2019
$
246
7
253
13,769
-
13,769
-13,516
-253
Q3 2019
$
143
-
-24
119
-429
-203
-513
Q3 2019
$
266
9
275
13,331
-
13,331
-13,056
275
Q2 2019
$
130
-
-26
104
-477
-222
-595
Q2 2019
$
310
13
323
12,867
-
12,866
-12,543
323
Q1 2019
$
155
-
-40
115
-422
-243
-550
Q1 2019
$
270
19
289
12,203
-
12,203
-11,914
289
Q4 2018
$
172
14
-40
146
-468
-181
-503
Q4 2018
$
272
29
301
11,699
-
11,699
-11,398
301
Q3 2018
$
76
-
-16
60
-572
-145
-657
Q3 2018
$
245
33
277
11,173
-
11,173
-10,896
277
Q2 2018
Q1 2018
184
$
-
-42
142
-681
-175
-714
$
302
46
348
10,601
-
10,601
-10,253
348
$
143
-
-30
113
-580
-169
-636
$
551
68
619
10,158
-
10,158
-9,539
619
Q2 2018
Q1 2018
Net earnings (loss) per share
-0.0008
-0.0008
-0.001
-0.001
-0.001
-0.001
-0.001
-0.001
This quarterly information is unaudited but has been prepared on the same basis as the annual consolidated financial
statements. We discuss the factors that caused our results to vary over the past eight quarters throughout this MD&A.
The main highlights are:
9
Management’s Discussion & Analysis
July 31, 2019
The decrease in revenue of 8% for fiscal 2019 compared to fiscal 2018 is the direct result of the Company’s
decision to focus on higher profit margin markets The decrease in operating expenses of 25% for fiscal 2019
compared to fiscal 2018 is a direct result of the decrease in sales coupled with the Company’s continued efforts
to reduce general and administrative costs.
The increase of other expenses of 21% for fiscal 2019 compared to fiscal 2018 is in direct relation to the
increased amount of accounts payable and loans payable that the Company is carrying.
Fourth quarter analysis
Product revenue and gross margin
The Company recorded revenue from product sales in the three months ended July 31, 2019 of $99,003 as compared to
$171,582 for the same period last year. The decrease in revenue compared to Q4 FY2018 was due to changes in the order
pattern of its two main customers.
Gross profit on product sales for the three months ended July 31, 2019 was $84,068 compared to $146,930 for the same
period in 2018. The Company’s gross profit increased by approximately at 5% in comparison to Q4 FY2018. The
Company’s gross profit margin in Q4 FY2019 was 85% compared to a gross margin of 79% in the same quarter last
financial year. This increase was due to the focus on the high margin U.S. market and additional sales in Europe, which
enabled the Company to generate a higher operating contribution amount to the operating results.
Operating expenses
Total operating expenses decreased by $77,687 from $390,753 for the three months ended July 31, 2019 to $480,440 for
the three months ended July 31, 2018.
Research and development expenses for the three months ended July 31, 2019 were $117,002 compared to a
10
Management’s Discussion & Analysis
July 31, 2019
$74,453 for the same period in 2018. The increases in research and development expenses are in line with the
management’s expectations as R&D projects and products in the pipeline move through various stages of discovery,
development, and commercialization.
Sales and marketing expenses for the three months ended July 31, 2019 were $28,078 compared to $42,280 for the
same period in 2018. The decrease of approximately 34% was due to the Company’s cost restructuring strategy.
Other direct costs for the three months ended July 31, 2019 were $92,644, compared to $73,679 for the same period
in 2018. The increase of approximately 26% was due to the higher costs associated with sales generated in the U.S.
and European market.
General and administrative expenses were $153,029 for the three months ended July 31, 2019, compared to
$278,028 for the same period in 2018. The decrease of approximately 45% was in line with management’s
expectations for this period of the financial year.
Non-operating expenses
Total non-operating expenses were $141,848 in the three months ended July 31, 2019, compared to $181,150 during
the same period in fiscal year 2018. The decrease of approximately 22% in financing expenses was in line with
management’s expectation.
Year to date Analysis
11
Management’s Discussion & Analysis
July 31, 2019
Product revenue and gross margin
The Company recorded revenue from product sales for the year ended July 31, 2019 of $527,445 as compared to
$574,860 for the same period last year. Gross profit on product sales for the year ended July 31, 2019 was $423,351
compared to $461,111 for the same period in 2018. The Company’s decreased revenue is directly related to its strategy
to focus on high profit margin markets implemented in FY2017. The effect of the Company’s strategy is evident with
decreased revenue of approximately 8%, the Company’s gross margin was 80% for the twelve months ended July 31, 2019
in comparison to a gross profit margin of only 78% for the period ended July 31, 2018.
Operating expenses
Total operating expenses decreased by $582,024 from $2,301,408 for the year ended July 31, 2018 to $1,719,384 for the
year ended July 31, 2019.
Research and development expenses for the year ended July 31, 2019 were $317,349 compared to $522,940 for the
same period in 2018. The decrease of approximately 39% in research and development expenses was in line with the
management’s research and product development plan for FY2019.
Sales and marketing expenses for the year end July 31, 2019 were $131,217 compared to $206,683 for the same
period in 2018. The decrease of approximately 37% in sales and marketing expenses was in line with the
management’s strategic plan to increase efficiency with focused sales and marketing efforts.
Other direct costs for the year ended July 31, 2019 were $364,483 compared to $367,463 for the same period in
2018.
General and administrative expenses were $905,901 for the year ended July 31, 2019, compared to $1,204,322 for
the same period in 2018. With the decrease of approximately 25% the Company has continuously demonstrated in
past quarters the results of the management’s drive to reduce general and administrative costs.
12
Management’s Discussion & Analysis
July 31, 2019
Non-operating expenses
Total non-operating expenses were $810,415 in the year ended July 31, 2019, compared to $669,167 during the same
period in 2018. The increase of approximately 21% was due to additional short terms loans and accounts payable.
Geographic information
The Company organizes and records the sales and distribution of its products based on major geographical territories
around the world. The table below provides the three month geographic breakdown of revenue.
Product and service revenue
For the three months ended
Product and service revenue
For the year ended
31-Jul-19
$
78,257
-
20,748
-
-
99,005
31-Jul-18
$
139,383
8,592
22,295
15,323
-
185,593
31-Jul-19
$
418,006
3,150
92,720
13,572
-
527,445
31-Jul-18
$
477,185
17,734
48,505
45,252
195
588,871
North America
Latin America and the Caribbean
Europe
Asia Pacific
Other
Total revenue
Liquidity and capital resources
Cash and working capital
The Company had a cash reserve of $88,897 on July 31, 2019 as compared to a bank indebtedness of $13,940 on July 31,
2018. The Company’s net working capital position as at July 31, 2019 was a deficit of $13.5 million compared to the July
31, 2018 working capital deficit of $11.4 million. The Company has incurred operational losses and negative cash flows on
a cumulative basis since inception. For the year ended July 31, 2019, the Company incurred a net loss from operating
activities of approximately $1.3 million and negative cash flows from operations of $0.9 million, compared to a net loss
from operations of $1.8 million and negative cash flows from operations of $0.8 million for the same period in 2018. The
following table is a list of commitments the Company has:
Operating activities
13
TotalLess than 1 year1 to 3 years4 to 5 yearsAfter 5 years$$$$$Debt8,610,234 8,610,234 - - - Accounts payable and accrued liabilities5,077,248 5,077,248 - - - Royalty provision82,000 82,000 - - Operating leases1,044,423 254,727 767,208 22,488 -Total debt14,813,905 14,024,209 767,208 22,488 -
Management’s Discussion & Analysis
July 31, 2019
MedMira incurred negative cash flows from operations of approximately $0.9 million for the year ended July 31, 2019,
compared to negative cash flows of $0.8 million for the same period in 2018. The reason for this variance was mainly due
to the increase in trade accounts payables compared to FY2018.
Financing activities
Cash inflows from financing activities were $1.0 million for the year ended July 31, 2019, compared to cash inflow of $0.6
million for the same period in 2018.
Investing activities
Cash outflows from investments were $0 for the year ended July 31, 2019, compared to cash outflows of $0 for the same
period in 2018.
Debt
As at July 31, 2019, the Company had loans payable with a carrying value of $8.6 million compared to $7.6 million at July
31, 2018. The increase in the carrying value of loans payable from July 31, 2018 to July 31, 2019 is due to additional short
term loans. During the past 18 months, the Company was in negotiations with all of its debt holders to ensure realistic
debt repayment plans, which shall enable the Company to use its working capital for its growth and ensure its future
stability. As these negotiations are ongoing, the Company must record these as in default until final agreements have
been signed. The amount of all loans in default due to non-payment of principal and interest was $8.6 million and
therefore shows as a current liability on the balance sheet.
Further discussion on liquidity and capital resources can be found in this document in the Liquidity Risk section, Risk and
Uncertainties section of this document and in Notes 2 and 11 of the Company’s consolidated financial statements for the
year ended July 31, 2019 and the audited consolidated financial statements for the year ended July 31, 2018.
Equity/Shares
The Company is authorized to issue an unlimited number of common shares without par value. During the year end July
31, 2019, the Company issued no common shares. The number of issued and outstanding common shares on July 31,
2019 was 658,364,320. The Company is also authorized to issue an unlimited number of Series A preferred shares
redeemable at $0.01 per share after March 31, 2010, convertible into an equal number of common shares upon the
Company meeting certain milestones. There were 5,000,000 Series A preferred shares issued and outstanding on July 31,
2019.
The Company had 1,300,000 outstanding stock options on July 31, 2019. The outstanding stock options have a weighted
average exercise price of ranging between $0.05 - $0.10 per share and a weighted average remaining term of 1.22 years.
The number of outstanding warrants on July 31, 2019 was 100,000,000. The outstanding warrants have a weighted
average exercise price of $0.10 per share.
Off balance sheet arrangements
The Company was not party to any off balance sheet arrangements as of July 31, 2019.
Financial instruments – fair value
IFRS 9 sets out requirements for recognizing and measuring financial assets, financial liabilities and some contracts to buy
or sell non-financial items. This standard replaces IAS 39 Financial Instruments: Recognition and Measurement. The
Company has adopted IFRS 9 on a modified retrospective basis and determined that there is no material impact to the
Company’s financial statements upon adoption.
14
Management’s Discussion & Analysis
July 31, 2019
The details of the new significant accounting policies and the nature and effect of the changes to previous accounting
policies are set out below.
(i)
Classification and measurement of financial assets and liabilities
IFRS 9 largely retains the existing requirements in IAS 39 for the classification and measurement of financial liabilities.
However, it eliminates the previous IAS 39 categories for financial assets of held to maturity, loans and receivables and
available for sale.
The adoption of IFRS 9 has not had a significant effect on the Company’s accounting policies related to financial liabilities.
The impact of IFRS 9 on the classification and measurement of financial assets is set out as follows. A financial asset is
classified as the following measurement categories: amortized cost; fair value through other comprehensive income
("FVOCI") or fair value through profit or loss ("FVTPL"). The classification of financial assets is generally based on the
business model in which a financial asset is managed and its contractual cash flow characteristics. Derivatives embedded
in contracts where the host is a financial asset in the scope of the standard are never separated. Instead, the hybrid
financial instrument as a whole is assessed for classification. The Company’s financial assets consist of cash and cash
equivalents FVTPL, and accounts receivable classified at amortized cost. The Company’s financial liabilities consist of trade
accounts payable and accrued liabilities, salaries and benefits payable, interest payable, and long-term debt are classified
at amortized cost while provision for royalty is classified as FVTPL which is unchanged from IAS 39.
Financial instruments – risk factors
MedMira has exposure to the following risks from its financial instruments: liquidity risk, credit risk, currency risk, and
interest rate risk. Management monitors risk levels and reviews risk management activities as necessary.
Liquidity risk
The Company manages liquidity by forecasting and monitoring operating cash flows and the use of revolving credit
facilities and share issuances.
The Company has incurred losses and negative cash flows from operations on a cumulative basis since inception. For the
year ended July 31, 2019, the Company realized a net loss of $2.1 million (July 31, 2018 - $2.5 million), consisting of a net
loss from operations of $1.3 million (July 31, 2018 - $1.8 million), and other non-operating losses of $0.8 million (July 31,
2018 - $0.7 million). Negative cash flows from operations were $0.9 million (July 31, 2018 - $0.8 million). As at July 31,
2019, the Company had an accumulated deficit of $90.7 million (July 31, 2018 - $88.6 million) and a negative working
capital position of $13.5 million (July 31, 2018 - $11.4 million). In addition, as at July 31, 2019, $8.6 million of debt was in
default. The Company currently has insufficient cash to fund its operations for the next 12 months. In addition to its on-
going working capital requirements, the Company must secure sufficient funding for its research and development
programs for existing commitments, including its current portion of debt of approximately $8.6 million. These material
uncertainties may cast significant doubt about the Company’s ability to continue as a going concern.
The Company’s objectives in managing capital are to ensure it can meet its ongoing working capital requirements. The
Company must secure sufficient capital to support its capital requirements for research and development programs,
existing commitments, including its current portion of debt of approximately $8.6 million, as well as growth opportunities.
Management dedicates significant time to pursuing investment alternatives that will fund the Company’s operations and
growth opportunities so it can continue as a going concern. As of July 31, 2019, potential investors were identified and
negotiations were initiated to secure the necessary financing through the issuance of new equity. Debt arrangements
were also ongoing with the Company’s major shareholder and other debt holders. Subsequent to the close of fiscal year
2019, management continues investor negotiations with the identified parties, nevertheless, there is no assurance that
this initiative will be successful.
15
Management’s Discussion & Analysis
July 31, 2019
The Company is subject to risks associated with early stage companies, including but not limited to, dependence on key
individuals, competition from substitute services and larger companies, and the requirement for the continued successful
development and marketing of its products and services. The Company’s ability to continue as a going-concern is
dependent upon its ability to generate positive cash flow from operations and secure additional financing and the
continued support of its lenders and shareholders. These financial statements do not reflect the adjustments to carrying
values of assets and liabilities and the reported expenses and statement of financial position classifications that would be
necessary were the going-concern assumption not appropriate. These adjustments could be material.
Credit risk
The Company exposed to credit risk in relation to its trade accounts receivable. To mitigate such risk, the Company
continuously monitors the financial condition of its customers and reviews the credit history or worthiness of each new
customer. The Company mitigates this risk by requiring a 50% down payment on most orders at the time of purchase, and
the remaining 50% prior to shipment. The Company establishes an allowance for doubtful accounts based on specific
credit risk of its customers by examining such factors as the number of overdue days of the customers’ balance
outstanding as well as the customers’ collection history. Since 79% of the Company’s sales are with three large
international companies there is no significant concentration of credit risk.
Currency risk
MedMira receives most of its revenues in foreign currencies and incurs expenses in U.S. and Canadian currencies. As a
result, the Company is subject to uncertainty as foreign exchange rates fluctuate. The exchange fluctuations from year to
year have accounted for a significant portion of the Company’s exchange gain and loss. Most sales are in USD, however,
they are recorded at the exchange rate prevailing on or near the transaction date and collected in a timely manner.
The Company also experiences currency exposure resulting from balance sheet fluctuations of U.S and CHF denominated
cash, U.S. accounts receivable, US and CHF denominated accounts payable and U.S. and CHF denominated promissory
notes.
MedMira mitigates this currency risk by maintaining a balance of USD currency which is used to pay down U.S.-
denominated liabilities and replenishes the balance through U.S.-denominated revenues.
Interest rate risk
The Company is not exposed to interest rate risk as it borrows funds at fixed rates.
Related party transactions
The following transactions occurred with related parties during the year ended July 31, 2019:
Short term loans totalling $104,355 were received from employees (2018 - $108,603).
Short term loans totalling $94,557 were repaid to employees (2018 - $21,983).
Short term loans totalling $142,554 was received from an officer (2018 - $124,059).
A short terms loan totalling $393,480 was received from Ritec AG (2018 - $387,630).
A long term loan totalling $8,010 was repaid to an employee (2018 - $5,490).
A short term loans totalling $6,500 was received from a member of the board of directors (2018 - $0)
Short term loans totalling $14,500 were repaid to a member of the board of directors (2018 - $0)
A Short term loan totalling $336,425 was received from MedMira Holding AG (2018 - $0)
Royalty payments of $23,732 were incurred and owed to MedMira Holding AG (2018 - $22,886).
16
Management’s Discussion & Analysis
July 31, 2019
The following balances with related parties were outstanding at July 31, 2019:
Accounts payable totalling $733,240 was due to officers (2018 - $422,164).
A long term loan totalling $200,539 was due to the Chief Financial Officer (2018 - $198,801).
A royalty provision was owed to MedMira Holding AG of $100,321 (2018 - $75,824).
Short term loans totalling $182,544 were owed to employees (2018 - $174,337).
Three short term loans totalling $1,459,810 are owed to Ritec AG (2018 - $1,052,480).
Short term loans totalling $296,387 were owed to an officers (2018 - $174,579).
A short term loan totalling $331,775 was owed to MedMira Holding AG (2018 - $0)
Compensation summary
A) Officers for the year ended July 31, 2019
Name and
Principal
Position
Hermes Chan
CEO
Markus Meile
CFO
Paid Compensation
($)
Accrued
Compensation
Current year
($)
Share- and
Option-based
Awards*
($)
All other
compensation
($)
Total
Compensation
current year
($)
Paid Compensation
related to previous
fiscal years ($)
Accrued
Compensation
related to previous
fiscal years ($)
7,231
191,228
-
149,530
-
-
-
-
198,459
-
101,231
149,530
925
230,174
1 All other compensation includes pension fund contributions and/or bonuses paid out.
*The Company makes certain estimates and assumptions when calculating the fair value of option-based awards. The
Company uses an option-pricing model, which includes significant assumptions including estimates of the expected
volatility, expected life, expected dividend rate and expected risk-free rate of return. Changes in these assumptions may
result in a material change to the amounts recorded for the issuance of stock options.
B) Directors for year ended July 31, 2019
Name and Principal Position
Paid Compensation
($)
Hermes Chan, Director
Member of the Audit
Committee
Steven Cummings, Director
Member of the Audit and
Nomination and
Compensation Committee
Accrued
Compensation
Current year
($)
Share- and
Option-based
Awards*
($)
Total
Compensation current
year
($)
Paid Compensation
related to previous
fiscal years ($)
Accrued
Compensation related
to previous fiscal
years ($)
-
-
-
-
-
-
-
-
-
-
-
.
17
Management’s Discussion & Analysis
July 31, 2019
Jianhe Mao
Director, Member of the
Audit and Nomination and
Compensation Committee
-
-
-
-
-
-
*The Company makes certain estimates and assumptions when calculating the fair value of option-based awards. The
Company uses an option pricing model which includes significant assumptions including estimates of the expected
volatility, expected life, expected dividend rate and expected risk-free rate of return. Changes in these assumptions may
result in a material change to the amount recorded for the issuance of stock options.
Subsequent events
Subsequent to the end of the year, the Company received a loan of $132,780 from a related party. The loan is unsecured,
bears an interest rate of 5% per annum and is payable on demand.
Subsequent to the end of the year, the Company entered into and signed a loan agreement for $529,600 from a related
party. The loan is unsecured, bears an interest rate of 5% per annum and is payable on demand.
Internal control systems and disclosure controls
To ensure the integrity and objectivity of the data, management maintains a system of internal controls comprising of
written policies, procedures and a program of internal reviews which provides reasonable assurance that transactions are
recorded and executed in accordance with its authorization that assets are properly safeguarded and that reliable
financial records are maintained.
Management is currently updating existing standardized processes to improve internal controls and reduce compliance
costs. The updated controls will help improve timeliness and accuracy of financial records as well as continue to ensure
that the Company’s assets are properly safeguarded.
Disclosure controls and procedures within MedMira have been designed to provide reasonable assurance that all relevant
information is identified to the Disclosure Committee to ensure appropriate and timely decisions are made regarding
public disclosure.
Management, under the supervision of the Chief Executive Officer and Chief Financial Officer, has evaluated the
effectiveness of the Company’s internal control over financial reporting and based on this evaluation, has concluded that
internal control over financial reporting was effective as of July 31, 2019.
Due to inherent limitations, internal control over financial reporting and disclosure controls can provide only reasonable
assurances and may not prevent or detect misstatements. Furthermore, projections of any evaluation of effectiveness to
future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the
degree of compliance with the policies or procedures may deteriorate.
The Audit Committee of the Board of Directors of MedMira reviewed this MD&A, and the consolidated financial
statements and MedMira’s Board of Directors approved these documents prior to release.
Risk and uncertainties
The Company’s base of activity has expanded to manufacturing products for distribution in international markets, making
it difficult to accurately predict future operating results. Actual future results may differ significantly in any forward-
18
Management’s Discussion & Analysis
July 31, 2019
looking statements. Currently, the Company is not making sufficient sales to be self-sustaining. As a result, the Company’s
financial condition, business and operations, and intellectual property are exposed to a variety of risk factors. These risks
include, but are not limited to, the following:
Risks and uncertainties related to the Company’s financial condition
Need for additional capital
Cash generated from operations is insufficient to satisfy working capital and capital expenditure requirements, and the
Company is operating with a substantial working capital deficit. The Company will need to secure additional financing in
the near term in order to continue as a going concern which may include the sale of additional equity or debt securities or
obtaining additional credit facilities. In recent quarters, the Company has relied on temporary funding advanced from key
investors. There can be no assurance that this source of funding will continue to be available on acceptable terms, and
additional capital may not be available on satisfactory terms, or at all. Management is pursuing other financing
alternatives to fund the Company’s operations so it can continue as a going-concern.
The Company intends to continue to explore opportunities to enter into supply agreements, joint venture relationships,
and other special purpose vehicles with third parties from time to time in order to continue to commercialize its patent
pending technology and other intellectual property. Such arrangements may include the issuance of equity or debt
securities of the Company, subject to compliance with the applicable requirements of the Canadian securities regulatory
authorities and the TSX-V.
Any additional equity financing may result in the dilution of shareholders, and debt financing, if available, may include
restrictive covenants. MedMira’s future liquidity and capital funding requirements will depend on numerous factors
including:
the extent to which new products and products under development are successfully developed, gain market
acceptance and become and remain competitive;
the costs and timing of further expansion of sales, marketing and manufacturing activities and facility’s needs;
the timing and results of clinical studies and regulatory actions regarding potential products; and
the costs and timing associated with business development activities, including potential licensing of technologies
patented by others.
Continued operations will be contingent on generating sufficient revenues or raising additional capital or debt financing.
There is no assurance that these initiatives will be successful.
Fluctuations in revenue
The Company’s quarterly and annual revenues may fluctuate due to several factors, including seasonal variations in
demand, competitive pressure on average selling prices, customer order patterns, the rate of acceptance of the
Company’s products, product delays or production inefficiencies, regulatory uncertainties or delays, costs and timing
associated with business development activities, including potential licensing of technologies, international market
conditions and variations in the timing and volume of distributor purchases. The healthcare industry traditionally is not
impacted by seasonal demand. The impact of one or a combination of several of these factors could have a significant
adverse effect on the operations of the Company. In addition, changes in existing collaborative relationships, as well as
the establishment of new relationships, product licensing and other financing relationships, could materially impact the
Company’s financial position and results from operations.
19
Management’s Discussion & Analysis
July 31, 2019
Effects of inflation and foreign currency fluctuations
A significant portion of the Company’s revenue and expenses are in U.S. dollars, and therefore subject to fluctuations in
exchange rates. There is a risk that significant fluctuations in exchange rates may impact the Company’s ability to sell its
products and, thereby, have a material adverse impact on the Company’s results of operations.
Possible volatility of share price
The stock market has from time to time experienced significant price and volume fluctuations that may be unrelated to
the operating performance of the Company. In addition, the market price of the Company’s common shares, like the
share prices of many publicly traded biotechnology companies, has been highly volatile. Announcement of technology
innovations or new commercial products by the Company or its competitors, developments or disputes concerning patent
or proprietary rights, publicity regarding actual or potential medical results relating to products under development by
the Company or its competitors, regulatory developments in both the U.S. and foreign countries, public concern as to the
safety of biotechnology products and economic and other external factors, as well as period to period fluctuations in
financial results may have a significant impact on the market price of the Company’s common shares. It is likely that in
some future quarter the Company’s operating results will be below the expectations of the public market analysts and
investors. In such event, the price of the Company’s common shares would likely be materially adversely affected.
Risks and uncertainties related to the Company’s business and operations
Lack of market acceptance
MedMira’s ability to market its diagnostic products will, in part, depend on its or its partners’ ability to convince users that
these products represent viable and efficacious diagnostic tests. There can be no assurance that MedMira will be
successful in this regard.
Competition
The in vitro diagnostics market in which the Company participates is highly complex and competitive. It is comprised of
both large healthcare companies that have substantially greater financial, scientific, and other resources than MedMira
and a variety of international companies producing diagnostic products of varying quality. In the developed regions of the
world with strong healthcare infrastructures, the in vitro diagnostics market for serious and emerging infectious diseases
such as HIV and Hepatitis C has been focused on diagnostic tests using instrument based platforms designed for clinical
laboratories. Diagnostic products designed for use in non-laboratory settings at the point-of-care or for use in laboratories
or public health clinics using non-instrument based platforms for the screening and diagnosis of infectious diseases are
becoming more mainstream in both the developed and developing regions of the world. Competition in this sector of the
market is intense and is expected to increase. Many of the companies have substantially greater resources available for
development, marketing and distribution of these products than does MedMira.
Significant development effort required
Products currently under development by MedMira require additional development, testing and investment prior to any
final commercialization. There can be no assurance that these products or any future products will be successfully
developed, prove to be safe and effective in clinical trials, receive applicable regulatory approvals, be capable of being
produced in commercial quantities at reasonable costs or be successfully marketed. The long term success of MedMira
must be considered in light of the expenses, difficulties and delays frequently encountered in connection with the
development of new technology and the competitive and highly regulated environment in which MedMira operates.
Uncertainties in sales cycles in target markets
20
Management’s Discussion & Analysis
July 31, 2019
MedMira markets and distributes its products to both developed and developing regions of the world. Sales cycles in
developed regions of the world are somewhat conventional, however, timing of registrations and other activities
surrounding the sale of product into a specific market are unpredictable and highly dependent on third party and
government organizations to complete certain processes before a sales transaction can take place. In developing regions
of the world where MedMira and its strategic partners are working to close deals, the sales cycle timing is highly uncertain
given a number of factors including political and economic turmoil, as well as bureaucratic processes necessary to do
business in these regions.
High degree of regulation
MedMira operates in a highly regulated industry and is subject to the authority and approvals of certain regulatory
agencies, including Health Canada, the FDA, the CFDA, CE Mark and applicable health authorities in other countries, with
regard to the development, testing, manufacture, marketing and sale of its products. The process of obtaining such
approvals can be costly and time consuming, and there can be no assurance that regulatory approvals will be obtained or
maintained. Any failure to obtain (or significant delay in obtaining) or maintain Health Canada, FDA, Notified Body or
CFDA approvals (or, to a lesser extent, approval of applicable health authorities in other countries) for MedMira’s new or
existing products could materially adversely affect MedMira’s ability to market its products successfully and could
therefore have a material adverse effect on the business of MedMira.
Ability to retain and attract key management and other experienced personnel
Since its inception, the Company has been, and continues to be, dependent in its ability to attract and maintain key
scientific and commercial personnel upon whom the Company relies for its product innovations and commercialization
programs. Loss of key personnel individually or as a group could have significant adverse impact on the Company’s
immediate and future achievement of operating results.
Limited sales and marketing resources and reliance on key distributors to market and sell the Company’s product
Any revenues received by the Company will be dependent on the efforts of third parties and there can be no assurance
that such efforts will be successful. Failure to establish sustainable and successful sales and marketing programs with
effective distributor support programs may have a material adverse effect on the Company.
Commercialization of the Company’s products is expensive and time consuming. In the United States, a relationship has
been established with a number of distributors to support the logistics and distribution of the Company’s products. The
Company will rely on the joint efforts of Medline Industries and distributors Cardinal Health, a Fortune 100 company, and
VWR International to distribute MedMira’s product line.
Outside the United States, the Company pursues collaborative arrangements with established pharmaceutical and
distribution companies for marketing, distribution, and sale of its products.
In China, MedMira has formed a strategic partnership with Triplex to market and distribute the Company’s rapid HIV test
within the assigned territory. This strategic partnership also encompasses the assembly and packaging of final product
components.
If any of the Company’s distribution agreements are terminated and the Company is unable to enter into alternative
agreements, or if the Company elects to distribute new products directly, additional investment in sales and marketing
resources would be required which would increase future selling, general and administrative expenses. The Company has
limited experience in direct sales, marketing and distribution of its products. A failure of the Company to successfully
market its products would have a material and adverse effect on the Company.
21
Management’s Discussion & Analysis
July 31, 2019
Manufacturing capabilities and scale-up
The Company must manufacture its products in compliance with regulatory requirements, in sufficient quantities and on a
timely basis, while maintaining product quality and acceptable manufacturing costs. If it is unable to manufacture or
contract for such capabilities on acceptable terms for its products under development, MedMira’s plans for
commercialization could be materially adversely affected.
MedMira’s manufacturing facilities are, or will be, subject to periodic regulatory inspections by the FDA, CE, CFDA and
other regulatory agencies and these facilities are subject to Quality System Regulations requirements of the FDA and
other standards organizations. MedMira may not satisfy such regulatory or standards requirements, and any failure to do
so would have a material adverse effect on the Company.
In addition, production and scale-up of manufacturing for new products may require the development and
implementation of new manufacturing technologies and expertise. Manufacturing and quality control problems may arise
as the Company attempts to scale-up manufacturing and such scale-up may not be achieved in a timely manner or at
commercially reasonable cost, or at all.
Rapidly changing technology
The in vitro diagnostic testing field as a whole is characterized by rapidly advancing technology that could render
MedMira’s products obsolete at any time and thereby adversely affect the financial condition and future prospects of the
Company.
Uncertainties regarding healthcare reimbursement and reform
The future revenues and profitability of diagnostic companies as well as the availability of capital may be affected by the
continuing efforts of government and third party payers to contain or reduce costs of healthcare through various means.
For example, in certain foreign markets, pricing or profitability is subject to government control. In the US, there has been,
and the Company expects that there will continue to be, a number of federal and state proposals to implement similar
government controls. While the Company cannot predict whether any such legislative or regulatory proposals will be
adopted, the announcement or adoption of such proposals could have a material adverse effect on the Company’s results
of operations.
Product liability
MedMira may be subject to claims of personal injury and could become liable to clinical laboratories, hospitals and
patients for injuries resulting from the use of its products. MedMira could suffer financial loss due to defects in its
products and such financial loss together with litigation expenses could have a material adverse effect on its operations.
MedMira has obtained product liability insurance to protect against possible losses of this nature. However, no assurance
can be given that such insurance will be adequate to cover all claims or that MedMira will be able to maintain such
insurance at a reasonable cost.
Risks and uncertainties related to the Company’s intellectual property
No assurance of patent protection
MedMira has filed patent applications in the United States, Canada, China, and other foreign countries relating to various
aspects of its rapid diagnostic platform, processes, reagents, and equipment. Although it is management’s belief that the
patents for which the Company applied may be issued, there can be no such assurance, nor can MedMira assure that
competitors will not develop functionally similar or superior diagnostic testing devices. Moreover, there is a question as to
the extent to which biotechnology discoveries and related products and processes can effectively be protected by patents.
The law regarding the breadth or scope of biotechnology patents is new and evolving. No assurance can be given that, if a
22
Management’s Discussion & Analysis
July 31, 2019
patent issued to MedMira is challenged, it will be held valid and enforceable or will be found to have a scope sufficiently
broad to cover competitors’ products or processes. The cost of enforcing MedMira’s patent right, if any, in lawsuits that it
may bring against infringers may be significant and could limit MedMira’s operations.
Possible patent infringement
The extent to which biotechnology discoveries and related products and processes can be effectively protected by patents
and be enforceable is uncertain and subject to interpretation by the courts. The technologies, products, and processes of
MedMira may be subject to claims of infringement on the patents of others and, if such claims are successful, could result
in the requirement to access such technology by license agreement. There can be no assurance that such licenses would
be available on commercially acceptable terms. If MedMira is required to acquire rights to valid and enforceable patents
but cannot do so at reasonable cost, MedMira’s ability to manufacture or market its products would be materially
adversely affected. The cost of MedMira’s defence against infringement charges by other patent holders may be
significant and could limit MedMira’s operations.
23
Investor Information
Transfer Agent
Computershare Trust Company of Canada
1500 Robert-Bourassa Blvd., 7th Floor
Montreal, Quebec H3A 3S8
T: 902 864 4050
www.computershare.com
Shares of MedMira Inc. trade on the TSX Venture
Exchange
Stock Symbol: MIR
On NASDAQ, MedMira Inc. information can be
found under the symbol:
MMIRF in the “Other OTC” category.
Corporate Information
Auditors
ArsenaultBestCameronEllis
Prince Edward Place
18 Queen Street, Suite 100
Charlottetown, Prince Edward Island C1A 7
T: 902 422 8541
Legal Counsel
Stewart McKelvey
Suite 900
1959 Upper Water Street
Halifax, Nova Scotia B3J 3N2
T: 902 420 3200
Global Headquarters
MedMira Inc.
Suite 1, 155 Chain Lake Drive
Halifax, Nova Scotia, B3S 1B3
T: 902 450 1588
www.medmira.com
E: info@medmira.com
Annual General Meeting
MedMira Global Headquarters
Suite 1, 155 Chain Lake Drive
Halifax, Nova Scotia, B3S 1B3
10 am, Wednesday, February 5, 2020
Investor Relations
Markus Meile, Chief Financial Officer
MedMira Inc.
Suite 1, 155 Chain Lake Drive
Halifax, Nova Scotia, B3S 1B3
T: 902 450 1588
www.medmira.com
E: ir@medmira.com
Senior Management
Mr. Hermes Chan, Chief Executive Officer
Mr. Markus Meile, Chief Financial Officer
Board of Directors
Mr. Hermes Chan
Mr. Jianhe Mao
Mr. Steven Cummings
24
MedMira Inc.
155 Chain Lake Drive, Suite 1
Halifax, NS CANADA B3S 1B3
www.medmira.com