Quarterlytics / Consumer Cyclical / Luxury Goods / Movado Group, Inc.

Movado Group, Inc.

mov · NYSE Consumer Cyclical
Claim this profile
Ticker mov
Exchange NYSE
Sector Consumer Cyclical
Industry Luxury Goods
Employees 1009
← All annual reports
FY2020 Annual Report · Movado Group, Inc.
Sign in to download
Loading PDF…
May 12, 2020 

Dear Shareholders, 

As I write to you, the fiscal year ended January 31, 2020 feels like a distant memory.  I am now working from 
home like most of our colleagues and customers throughout the world.  COVID-19 has created a global health 
and economic crisis whose impact will be felt for years to come.  Today most of us know someone who has 
been personally affected by the virus and our thoughts and prayers go out to them and their families.  Before I 
cover our response to the pandemic, I will briefly review our results for last year. 

We were disappointed with our fiscal 2020 results as the watch category and our retail channels were more 
challenged than anticipated.  In an attempt to drive growth, we overinvested in the business, particularly in 
our marketing expenses.  As a result, for the year our sales grew 3.1% and our adjusted operating income 
declined 37% to $50 million.*  Our adjusted earnings per share were $1.57.*  Our balance sheet remained 
strong, ending the year with over $185 million in cash. 

As we entered the current fiscal year, we had plans in place to reduce operating expenses and return to 
growth in operating profit and operating cash flow despite a slight decrease in sales. These plans were 
abruptly disrupted by an invisible adversary as COVID-19 began to spread throughout the world, wreaking 
severe health and economic impacts.  Our first focus was on the safety and wellbeing of our employees and 
their families. We closed our stores and most of our offices around the world in the middle of the first quarter, 
and the vast majority of our customers did the same.  Realizing that no business is built to operate with very 
little revenue relative to its expense structure, we were forced to take the difficult decision to furlough the 
vast majority of our U.S. workforce and to implement similar measures around the world, consistent with local 
regulations.  We greatly reduced our cash outflows while at the same time drawing down $30 million on our 
revolving credit facility to help us successfully navigate this crisis.  

Over the last several weeks our leadership team has been working diligently on strategic initiatives to steer 
our company through this crisis based on a realistic outlook for our customers and economies around the 
world.  Although it is impossible to accurately predict what the world will look like in the coming months as 
businesses reopen and consumers return to work and stores, we are trying to do our best to prepare for 
various scenarios.  As I write this letter, some of our customers in Germany have begun to reopen stores as 
coronavirus-related restrictions are being relaxed in that country.  Similarly, our U.S. outlet mall partners are 
beginning to open malls in certain states and we are making plans to reopen several of our Movado Company 
Stores.  We are implementing all necessary precautions as we take these actions, including increased cleaning 
of our locations, mandatory face covering for our personnel, temperature checks for our teams and 
customers, and ready availability of hand sanitizer at all locations.  We will follow similar procedures as we 
reopen our offices around the world, including staggering the days that our colleagues work from home or in 
the office to allow for social distancing.  As we begin to navigate this return to work at our major office 
locations, we have the benefit of having already gone through this process in our operations in China and 
Hong Kong.  We have also reopened all our retail locations in China and are seeing business trends there 
improve on a weekly basis.   

 
 
 
 
 
 
 
 
 
 
 
 
 
It is widely believed that the COVID-19 pandemic will accelerate consumer and technology trends that would 
have occurred over time in any event, such as video conferencing replacing a portion of business travel, more 
people using technology to work from home, and brands increasingly connecting directly with consumers 
through ecommerce.  Over the last number of weeks we have made great use of video conferencing to 
enhance collaboration with colleagues and to develop go-forward strategies.  We have also worked hard to 
maximize ecommerce sales and contribution as this has been our only significant source of revenues in 
markets that have been closed due to government-imposed restrictions. 

We know that as we navigate the new environment, connecting with our consumers directly and learning 
more about them will be paramount to our success.  Putting the consumer at the center of everything we do 
will be our number one priority, including in the way in which we grow our ecommerce business.  We have 
already seen a significant improvement in our ecommerce sales trends, although not nearly to the extent 
necessary to offset the losses that we are currently sustaining in wholesale.  We believe the addition of our 
digitally native brands, MVMT and Olivia Burton, combined with the further maturation of our digital center of 
excellence, which we launched two years ago, will be invaluable moving forward. 

While the world is changing, we remain steadfastly focused on delivering on our strategic priorities while 
putting the consumer first in everything we do.  Our priorities include realizing the potential of our great 
brands, capturing the significant opportunities around the world, driving innovation throughout our 
organization, and connecting directly with our consumers in the digital world.  To win in the prevailing 
business climate we need to be nimble – to minimize expenses while maximizing revenues.  This current 
environment will not be easy to navigate, but I am confident that our teams are up to the challenge and that 
there will be many opportunities ahead in which Movado Group can excel.  I would like to thank our 
shareholders, our customers, our vendors, our licensing partners and very importantly our employees for their 
support. 

Sincerely Yours, 

Efraim Grinberg, Chairman/CEO 

_______________ 
* Adjusted operating income and adjusted earnings per share are operating income and earnings per share, respectively, under U.S. 
Generally Accepted Accounting Principles adjusted to eliminate the following: $2.8 million in expenses related to the amortization 
of acquired intangible assets for Olivia Burton, $4.6 million in expenses related to the amortization of acquired intangible assets, 
accounting adjustments and deferred compensation for MVMT, a $0.3 million gain due to a change in estimate for severance and 
occupancy expenses, and, in the case of adjusted earnings per share, $1.5 million of tax benefits associated with the foregoing as 
well as an $11.7 million after-tax gain due to the remeasurement of the contingent consideration liability for the MVMT acquisition.

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
UNITED STATES  
SECURITIES AND EXCHANGE COMMISSION  
Washington, D.C. 20549  
FORM 10-K  

(Mark one)  

☒  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES AND EXCHANGE 

ACT OF 1934 

For fiscal year ended January 31, 2020  
OR  

☐  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE 

ACT OF 1934 

For the transition period from             to              
Commission File Number 1-16497  

MOVADO GROUP, INC.  

(Exact name of registrant as specified in its charter)  

New York 
(State or Other Jurisdiction 
of Incorporation or Organization) 

650 From Road, Ste. 375 
Paramus, New Jersey 
(Address of Principal Executive Offices) 

13-2595932 
(IRS Employer 
Identification No.) 

07652-3556 
(Zip Code) 

Title of Each Class 

Common stock, par value $0.01 per share  

Registrant’s Telephone Number, Including Area Code: (201) 267-8000  
Securities Registered Pursuant to Section 12(b) of the Act:  
 Trading Symbol(s) 
 MOV 

  Name of Each Exchange on which Registered 

New York Stock Exchange 

Securities registered pursuant to Section 12(g) of the Act: None 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes  ☐    No  ☒  
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Exchange Act. Yes  ☐    No  ☒  
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 
during  the  preceding  12  months  (or  for  such  shorter  period  that  the  registrant  was  required  to  file  such  reports),  and  (2) has  been  subject  to  such  filing 
requirements for the past 90 days. Yes  ☒    No  ☐  

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of 
Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). 
Yes  ☒    No  ☐  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an 
emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer” “smaller reporting company,” and “emerging growth company” 
in Rule 12b-2 of the Exchange Act.  

Large accelerated filer 
Smaller reporting company 
           If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any 
new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

Accelerated filer 
Emerging growth company 

Non-accelerated filer 

  ☒  
  ☐

  ☐ 
  ☐

☐ 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ No ☒  
The aggregate market value of the voting stock held by non-affiliates of the registrant as of July 31, 2019, was approximately $425 million (based on the 
closing sale price of the registrant’s Common Stock on that date as reported on the New York Stock Exchange). For purposes of this computation, each share 
of Class A Common Stock is assumed to have the same market value as one share of Common Stock into which it is convertible and only shares of stock held 
by directors, executive officers and holders of greater than 10% of the registrant’s total voting power were excluded.  

The number of shares outstanding of the registrant’s Common Stock and Class A Common Stock as of March 23, 2020, were 16,424,224 and 6,608,548, 

respectively.  

Portions  of  the definitive  proxy statement relating  to  registrant’s  2020  annual  meeting of shareholders (the “Proxy  Statement”) are  incorporated by 

reference in Part III hereof.  

DOCUMENTS INCORPORATED BY REFERENCE  

 
 
 
 
 
 
 
 
 
  
  
  
 
 
  
  
  
 
 
  
 
  
 
 
 
 
 
FORWARD-LOOKING STATEMENTS  

Statements in this annual report on Form 10-K, including, without limitation, statements under Item 7 “Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” and elsewhere in this report, as well as statements in future filings by the 
Company with the Securities and Exchange Commission (“SEC”), in the Company’s press releases and oral statements made by or with 
the approval of an authorized executive officer of the Company, which are not historical in nature, are intended to be, and are hereby 
identified as, “forward-looking statements” for purposes of the safe harbor provided by the Private Securities Litigation Reform Act of 
1995.  These  statements  are  based  on  current  expectations,  estimates,  forecasts  and  projections  about  the  Company,  its  future 
performance, the industry in which the Company operates and management’s assumptions. Words such as “expects”, “anticipates”, 
“targets”, “goals”, “projects”, “intends”, “plans”, “believes”, “seeks”, “estimates”, “may”, “will”, “should” and variations of such words 
and similar expressions are also intended to identify such forward-looking statements. The Company cautions readers that forward-
looking  statements  include,  without  limitation,  those  relating  to  the  Company’s  future  business  prospects,  projected  operating  or 
financial  results,  revenues,  working  capital,  liquidity,  capital  needs,  plans  for  future  operations,  expectations  regarding  capital 
expenditures,  operating  efficiency  initiatives  and  other  items,  cost  savings  initiatives,  and  operating  expenses,  effective  tax  rates, 
margins, interest costs, and income as well as assumptions relating to the foregoing. Forward-looking statements are subject to certain 
risks and uncertainties, some of which cannot be predicted or quantified. Actual results and future events could differ materially from 
those indicated in the forward-looking statements, due to several important factors herein identified, among others, and other risks and 
factors identified from time to time in the Company’s reports filed with the SEC, including, without limitation, the following: general 
economic and business conditions which may impact disposable income of consumers in the United States and the other significant 
markets  (including  Europe)  where  the  Company’s products  are  sold;  uncertainty  regarding  such  economic  and  business  conditions; 
trends  in  consumer  debt  levels  and  bad  debt  write-offs;  general  uncertainty  related  to  possible  terrorist  attacks,  natural  disasters, 
pandemics, including the effect of COVID-19 and other diseases on travel and traffic in our retail stores and wholesale business, the 
stability of the European Union (including the impact of the United Kingdom’s process to exit from the European Union), the stability 
of the United Kingdom after its exit from the European Union, and defaults on or downgrades of sovereign debt and the impact of any 
of those events on consumer spending; changes in consumer preferences and popularity of particular designs, new product development 
and introduction; decrease in mall traffic and increase in e-commerce; the ability of the Company to successfully implement its business 
strategies, competitive products and pricing; the impact of “smart” watches and other wearable tech products on the traditional watch 
market; seasonality; availability of alternative sources of supply in the case of the loss of any significant supplier or any supplier’s 
inability  to  fulfill  the  Company’s  orders;  the  loss  of or  curtailed  sales  to  significant  customers;  the  Company’s  dependence  on  key 
employees and officers; the ability to successfully integrate the operations of acquired businesses without disruption to other business 
activities; the possible impairment of acquired intangible assets including goodwill if the carrying value of any reporting unit were to 
exceed  its  fair  value;  volatility  in  reported  earnings  resulting  from  changes  in  the  estimated  fair  value  of  contingent  acquisition 
consideration; the continuation of the company’s major warehouse and distribution centers; the continuation of licensing arrangements 
with  third  parties;  losses  possible  from  pending  or  future  litigation;  the  ability  to  secure  and  protect  trademarks,  patents  and  other 
intellectual property rights; the ability to lease new stores on suitable terms in desired markets and to complete construction on a timely 
basis; the ability of the Company to successfully manage its expenses on a continuing basis; information systems failure or breaches of 
network security; the continued availability to the Company of financing and credit on favorable terms; business disruptions; and general 
risks associated with doing business outside the United States including, without limitation, import duties, tariffs (including retaliatory 
tariffs), quotas, political and economic stability, changes to existing laws or regulations, and success of hedging strategies with respect 
to currency exchange rate fluctuations.   

These risks and uncertainties, along with the risk factors discussed under Item 1A. “Risk Factors” in this Annual Report on Form 10-K, 
should be considered in evaluating any forward-looking statements contained in this report or incorporated by reference herein. All 
forward-looking statements speak only as of the date of this report or, in the case of any document incorporated by reference, the date 
of that document. All subsequent written and oral forward-looking statements attributable to the Company or any person acting on its 
behalf are qualified by the cautionary statements in this section. The Company undertakes no obligation to update or publicly release 
any revisions to forward-looking statements to reflect events, circumstances or changes in expectations after the date of this report.  

1 

 
Item 1.  Business  
GENERAL  

In this Form 10-K, all references to the “Company” or “Movado Group” include Movado Group, Inc. and its subsidiaries, unless the 
context requires otherwise. The Company’s common stock is traded on the NYSE under the trading symbol MOV.  

Movado Group designs, sources, markets and distributes quality watches. Its portfolio of watch brands is currently comprised of owned 
brands  MOVADO®,  CONCORD®,  EBEL®,  OLIVIA  BURTON®  and  MVMT®  as  well  as  licensed  brands  COACH®,  TOMMY 
HILFIGER®, HUGO BOSS®, LACOSTE®, SCUDERIA FERRARI®, REBECCA MINKOFF® and URI MINKOFF®. The Company is 
a leader in the design, development, marketing and distribution of watch brands sold in almost every major category comprising the 
watch industry. The Company also designs, sources, markets and distributes jewelry and other accessories under certain of its brands. 

The  Company  was  incorporated  in  New  York  in  1967  under  the  name  North  American  Watch  Corporation  to  acquire  Piaget  Watch 
Corporation and Corum Watch Corporation, which had been, respectively, the exclusive importers and distributors of Piaget and Corum 
watches in the United States since the 1950’s. Since then, strategic acquisitions of watch brands and their subsequent growth, along with 
license  agreements,  have  played  an  important  role  in  the  expansion  of  the  Company’s  brand  portfolio.  Over  time,  the  Company  has 
developed its brand-building reputation and distinctive image across an expanding number of brands and geographic markets. 

In 1970, the Company acquired the Concord brand and the Swiss company that had been manufacturing Concord watches since 1908. 
In 1983, the Company acquired the U.S. distributor of Movado watches and substantially all of the assets related to the Movado brand 
from the Swiss manufacturer of Movado watches. The Company changed its name to Movado Group, Inc. in 1996. The Company sold 
its Piaget and Corum distribution businesses in 1999 and 2000, respectively, to focus on its own portfolio of brands. In March 2004, the 
Company completed its acquisition of Ebel, one of the world’s premier luxury watch brands which was established in La Chaux-de-
Fonds, Switzerland in 1911. In July 2017, the Company completed its acquisition of Olivia Burton, which was founded in 2011 and has 
been one of the United Kingdom’s fastest-growing fashion watch and jewelry brands. In October 2018, the Company completed its 
acquisition  of  MVMT,  which  was  founded  in 2013, offering  watches  and  accessories  designed  for  the  millennial  consumer  largely 
through a direct-to-consumer business model. 

The Company is highly selective in its licensing strategy and chooses to enter into long-term agreements with only powerful brands 
which we deem to have strong positions in their respective businesses.  

The following table sets forth the brands licensed by the Company and the year in which the Company launched each licensed brand for 
watches.  

Brand 

Coach 

Licensor 

Tapestry, Inc. 

Tommy Hilfiger 

Tommy Hilfiger Licensing LLC 

HUGO BOSS 

HUGO BOSS Trade Mark Management GmbH & Co  

Lacoste 

Lacoste S.A., Sporloisirs S.A. and Lacoste Alligator 
S.A. 

Scuderia Ferrari 

Ferrari Brand S.p.A. 

Rebecca Minkoff and Uri Minkoff 

Rebecca Minkoff, LLC 

Calendar Year Launched 

1999 

2001 

2006 

2007 

2013 

2017 

2 

 
  
  
  
 
 
 
  
  
 
 
 
  
  
 
 
 
  
  
 
 
 
  
  
 
 
 
  
  
 
 
 
 
 
 
 
 
INDUSTRY OVERVIEW  

The largest markets for watches are North America, Europe, Latin America and Asia. The Company divides the watch market into five 
principal categories as set forth in the following table.  

Market Category 
Exclusive 
Luxury 
Accessible Luxury 
Moderate and Fashion 

Suggested Retail Price Range 
$10,000 and over 
$1,300 to $9,900 
$500 to $2,499 
$75 to $500 

Mass Market 

Less than $75 

Exclusive Watches  

Primary Category of Movado Group, 
Inc. Brands 
— 
Concord and Ebel 
Movado 
Coach, HUGO BOSS, Lacoste, 
Olivia Burton, MVMT, Rebecca 
Minkoff and Uri Minkoff, Scuderia 
Ferrari and Tommy Hilfiger 
— 

Exclusive watches are usually made of precious metals, including 18 karat gold or platinum, and are often set with precious gems. These 
watches  are  primarily  mechanical  or  quartz-analog  watches.  Mechanical  watches  keep  time  with  intricate  mechanical  movements 
consisting of an arrangement of wheels, jewels and winding and regulating mechanisms. Quartz-analog watches have quartz movements 
in which time is precisely calibrated to the regular frequency of the vibration of quartz crystal. Exclusive watches are manufactured 
almost entirely in Switzerland. Well-known brand names of exclusive watches include Audemars Piguet, Rolex, Patek Philippe, Piaget 
and Vacheron Constantin. The Company does not compete in the exclusive watch category.  

Luxury Watches  

Luxury watches are either quartz-analog or mechanical watches. These watches typically are made with either 14 or 18 karat gold, 
stainless steel, ceramic or a combination of gold and stainless steel, and are occasionally set with precious gems. Luxury watches are 
primarily manufactured in Switzerland. In addition to a majority of the Company’s Ebel and Concord watches, well-known brand names 
of luxury watches include Baume & Mercier, Breitling, Cartier, Omega and TAG Heuer.  

Accessible Luxury Watches  

The  majority  of  accessible  luxury  watches  are  quartz-analog  watches,  some  of  which  may  also  include  connected  technology  for 
transmitting data wirelessly between the watch and a smartphone or other device. These watches typically are made with gold finish, 
stainless steel, ceramic or a combination of gold finish and stainless steel. Accessible luxury watches are manufactured primarily in 
Switzerland, although some are manufactured in Asia. In addition to a majority of the Company’s Movado watches, well-known brand 
names of accessible luxury watches include Gucci, Rado, Michele and Raymond Weil.  

Moderate and Fashion Watches  

Most moderate and fashion watches are quartz-analog watches, some of which may also include connected technology for transmitting 
data wirelessly between the watch and a smartphone or other device. These watches typically are made with gold finish, stainless steel, 
brass, plastic or a combination of gold finish and stainless steel. Moderate and fashion watches are manufactured primarily in Asia and 
Switzerland. In addition to the Company’s Coach, HUGO BOSS, Lacoste, Olivia Burton, MVMT, Rebecca Minkoff and Uri Minkoff, 
Scuderia Ferrari, and Tommy Hilfiger brands, well-known brand names of watches in the moderate and fashion category include Anne 
Klein, Bulova, Citizen, Fossil, Guess, Seiko, Michael Kors, Daniel Wellington and Swatch. Market leaders for smartwatches include 
Apple, Fitbit (now owned by Google) and Garmin.  

Mass Market Watches  

Mass market watches typically consist of digital watches and analog watches made from stainless steel, brass and/or plastic and are 
manufactured in Asia. Well-known brands include Casio, Pulsar, Seiko and Timex. The Company does not compete in the mass market 
watch category.  

3 

 
 
  
  
  
  
  
  
  
  
  
  
  
  
 
BRANDS  

The Company designs, develops, sources, markets and distributes products under the following watch brands:  

Owned Brands 
Concord  

Concord was founded through the collaboration of five Swiss visionaries in 1908. The brand has since gone on to build a lasting legacy 
of harmonious collaboration. Concord was acquired by entrepreneur Gedalio Grinberg in 1970. In 1979, Concord spearheaded the Swiss 
quartz revolution with one of the most important watches of the twentieth century: the Concord Delirium. This was the first watch ever 
produced to be less than one millimeter thick – a world record to this day. To mark its 110th anniversary, Concord introduced a new 
logo: the knot. The knot represents a harmonious unity, elemental to the foundation of Concord. 

Ebel  

Ebel’s success has been built upon the fusion of technical excellence and a passion for aesthetically daring and timeless, distinctive 
design. A passion for innovation and excellence in watch design has always been at the heart of the Ebel brand. Ebel was founded by 
husband and wife Eugène Blum and Alice Lévy, in La Chaux-de-Fonds, Switzerland in 1911. Since its inception, Ebel has remained 
true to its core values, manufacturing fine Swiss watches that marry beauty and function. Renowned today for its iconic bracelet design 
with signature wave-shaped links, Ebel continues to create timepieces that embody luxury and contemporary elegance with subtle, yet 
exquisite detail. 

Movado  

The Movado brand is renowned for its iconic Museum® dial and modern design aesthetic. Since its founding in La Chaux-de-Fonds, 
Switzerland in 1881, Movado has earned more than 100 patents and 200 international awards for artistry and innovation in watch design 
and technology, and Movado timepieces have won world renown for their unique beauty and timeless design. 

Movado is a hallmark of some of the most famous timepieces ever created, most notably, the Movado Museum® Watch. Designed in 
1947 by Bauhaus-influenced artist Nathan George Horwitt, the watch dial defined by a solitary dot at 12 o’clock, symbolizing the sun 
at high noon, has been acclaimed for purity of design unrivaled in the history of time-keeping. When Horwitt’s dial was selected for the 
permanent  design  collection  of  the  Museum  of  Modern  Art,  New  York,  in  1960,  it  became  the  first  watch  dial  ever  awarded  this 
distinction. Known today as the Movado Museum Watch, this legendary dial is regarded as an icon of Modernism. A trademarked and 
award-winning design, the celebrated single dot dial now distinguishes a wide range of Movado timepieces. 

Along with its long, rich heritage of design innovation, the Movado brand experience is also defined by a close, enduring association 
with the arts. Expressions of Movado’s commitment to the fine and cultural arts encompass commissioned watch designs by famed 
artists, affiliations with talented brand ambassadors, sponsorship of major arts institutions and support of emerging artists. 

The Movado BOLD collection represents iconic Movado design re-imagined for the fashion-savvy, on-trend consumer. It is innovative 
in both design and use of materials. The Movado Heritage collection, launched in the spring of 2016, is inspired by Movado’s rich pre-
Museum dial history.  Heritage uses the past to create new designs that are modern and relevant. 

In the fourth quarter of fiscal 2016, the Company launched the use of smart watch technology in its Movado brand watches. 

Olivia Burton 

Olivia Burton is a brand founded by two best friends who started out as fashion buyers who recognized a gap in the market for unique 
and  pretty  women’s  watch  styles.  Olivia  Burton  launched in  Harvey  Nichols  in  the  UK,  and  the brand  was  well  received  from  the 
beginning,  with  some  styles  selling  out  very  quickly.  Inspired  by  vintage,  fashion  trends  and  nature,  Olivia  Burton  releases  new 
collections every three months. This has helped to establish the brand in the global market. As well as innovative timepieces, including 
vegan, eco-friendly and unisex collections, Olivia Burton has a growing collection of jewelry styles.  

4 

 
MVMT    

The MVMT brand was founded in 2013 by two young entrepreneurs. Originally empowered by crowdfunding and built digitally with a 
community of social media followers, their philosophy was to create a brand offering beautiful quality products that are accessible to 
young consumers. MVMT’s designs and messaging embody the spirit of adventuring, creating, and daring to disrupt the norm. This 
spirit  is  embodied  in  the  brand’s  motto:  “Live  life  on  your  own  terms.”  The  brand  includes  watches,  jewelry,  other  accessories, 
sunglasses and glasses made for viewing digital screens.  

Licensed Brands 

Below is a description of the Company’s licensed brands. In March 2016, the Company announced the expansion of its use of smart 
watch technology to its licensed brand portfolio.  

Coach Watches  

Coach watches reflect the Coach brand image and classic American style. The Coach brand stands for authenticity, innovation, and 
relevance, as well as effortless New York style. It is an integral part of the American luxury landscape. With an expanding presence 
globally,  the  Coach  brand  exemplifies  modern  luxury.  As  an  extension  of  the  brand,  Coach  watches  offer  a  fresh  and  compelling 
assortment of timepieces for women and men, with a wide variety of bracelets and straps constructed of stainless steel accented with 
gold tone finishes and leather straps.   

Tommy Hilfiger Watches and Jewelry  

Reflecting the fresh, fun all-American style for which Tommy Hilfiger is known, Tommy Hilfiger watches feature quartz, digital or 
analog-digital movements, with stainless steel, aluminum, silver-tone, two-tone or gold-tone cases and bracelets, and leather, fabric, 
plastic or silicone straps. The watch line includes fashion and sport models and the Company produces and markets jewelry under the 
brand as well. 

HUGO BOSS Watches  

HUGO BOSS is one of the market leaders in the global apparel market. HUGO BOSS focuses on developing and marketing premium 
fashion and accessories for men and women under the HUGO and the BOSS brands. Licensed products such as watches and other 
accessories complement the apparel collections. BOSS watches reflect the sophisticated character and craftsmanship for which all BOSS 
products are known. HUGO watches and jewelry accessorize the open-minded, fashion-forward consumer. 

Lacoste Watches  

The Lacoste watch collection embraces the Lacoste lifestyle proposition which encompasses French elegance and sporting performance, 
as well as innovation for style and freedom of movement. Mirroring key attributes of the Lacoste brand, the collection features stylish 
timepieces with a contemporary and urban flair inspired by sport and French elegance. 

Scuderia Ferrari Watches  

Asserting Scuderia Ferrari’s proud racing heritage and Italian pedigree, Movado Group’s Scuderia Ferrari watch collection for men, 
women and youth brings the excitement and distinctive style of the time-honored racing team to fans around the world.  

Rebecca Minkoff and Uri Minkoff Watches 

Designer Rebecca Minkoff credits her success to the many strong women who paved the way. Launched in 2005, her global lifestyle 
brand  is  inspired by  outspoken  women  who  embody  21st-century  femininity.  Stylistic  details,  quality  materials,  and  confident  cuts 

5 

 
 
extend  to  handbags,  clothes, shoes,  jewelry,  and  accessories,  all  created  to  seamlessly  transport  from  one  occasion  to  another.  The 
Company launched Rebecca Minkoff and Uri Minkoff watches in 2017 with styles that are nuanced and complex. 

DESIGN AND PRODUCT DEVELOPMENT  

The Company’s offerings undergo two phases before they are produced for sale to customers: design and product development. The 
design  phase  includes  the  creation  of  artistic  and  conceptual  renderings  while  product  development  involves  the  construction  of 
prototypes. Certain Movado watch collections, including Movado BOLD, and the Company’s licensed brand watches are designed by 
in-house design teams in Switzerland and the United States in cooperation with outside sources, including (in the case of the licensed 
brands)  licensors’  design  teams. Watch  product  development  for  the  licensed  brands,  Olivia  Burton,  MVMT  and  certain  Movado 
collections, including Movado BOLD, takes place in the Company’s Asia operations. For the Company’s Movado (with the exception 
of  certain  Movado  collections,  including  Movado  BOLD),  Ebel  and  Concord  brands,  the  watch  design  phase  is  performed  by  a 
combination  of  in-house  and  freelance  designers  in  Europe  and  the  United  States  while  product  development  is  carried  out  in  the 
Company’s Swiss operations. For the Company’s Olivia Burton and MVMT watch brands, the design phase is performed by in-house 
design teams in London and Los Angeles, respectively. The Company’s jewelry and other accessories are designed by in-house design 
teams in cooperation with outside sources and are manufactured by independent contractors in Asia and, to a lesser extent, the United 
States. 

MARKETING  

The Company’s marketing strategy is to communicate a consistent, brand-specific message to the consumer. As the consumer footprint 
continues to evolve, the Company is increasingly focused on its digital marketing and online reach, including expanding and improving 
its social media channels and its messaging through individuals with significant social media followings (i.e., “influencers”). In 2018, 
the Company established a Digital Center of Excellence to help elevate its customers’ digital experience globally through innovative 
technologies and consumer-facing initiatives. Recognizing that advertising is an integral component to the successful marketing of its 
product  offerings,  the  Company  devotes  significant  resources  to  advertising  and  maintains  its  own  in-house  advertising  department 
which  focuses  primarily  on  the  implementation  and  management  of  global  marketing  and  advertising  strategies  for  each  of  the 
Company’s brands, ensuring consistency of presentation. The Company develops advertising campaigns individually for each of the 
Company’s brands, utilizing outside agencies as deemed appropriate. These campaigns are directed primarily to the end consumer rather 
than to trade customers. The Company’s advertising targets consumers with particular demographic characteristics appropriate to the 
image and price range of each brand. Company advertising is placed in magazines and other print media, on radio and television, online, 
including  websites  and  social  media  platforms,  in  catalogs,  on  outdoor  signs  and  through  other  promotional  materials.  Marketing 
expenses totaled 19.3%, 15.9%, and 12.9% of net sales in fiscal 2020, 2019 and 2018, respectively. The increase in fiscal 2020 is due 
primarily to the addition of MVMT and additional costs to support brand awareness. 

OPERATING SEGMENTS  

The  Company  conducts  its  business  primarily  in  two  operating  segments:  Watch  and  Accessory  Brands  and  Company  Stores.  For 
operating  segment  data  and  geographic  segment  data  for  the  years  ended  January 31,  2020,  2019  and  2018,  see  Note  18  to  the 
Consolidated Financial Statements regarding Segment and Geographic Information. 

The Company’s Watch and Accessory Brands segment includes the designing, manufacturing and distribution of watches of quality 
owned  and  licensed  brands,  in  addition  to  revenue  generated  from  after-sales  service  activities  and  shipping.  The  Company  Stores 
segment includes the Company’s physical retail outlet locations in the United States and Canada. 

6 

 
The Company divides its business into two major geographic locations: United States operations, and International, which includes the 
results  of  all  non-U.S.  Company  operations.  The  vast  majority  of  the  Company’s  tangible  International  assets  are  owned  by  the 
Company’s  Swiss  and  Hong  Kong  subsidiaries.  For  a  discussion  of  the  risks  associated  with  the  Company’s  operations  conducted 
outside the United States, see “A significant portion of the Company’s business is conducted outside of the United States. Many factors 
affecting business activities outside the United States could adversely impact this business” under Item 1A. Risk Factors, below. 

Watch and Accessory Brands  
Watch and Accessory Brands Business in the United States 

The Company sells all of its brands in the U.S. Watch and Accessory Brands market primarily to department stores, such as Macy’s and 
Nordstrom; major jewelry store chains, such as Signet Jewelers, Ltd. and Helzberg Diamonds Corp.; independent jewelers; and online 
retailers, such as Amazon; as well as directly to consumers through the Company’s e-commerce platforms, such as www.movado.com 
and www.mvmtwatches.com. Sales to trade customers in the United States are made directly by the Company’s U.S. sales force and, to 
a  lesser  extent,  independent  sales  representatives.  Sales  representatives  are  responsible  for  a defined  geographic  territory, generally 
specialize in a particular brand and sell to and service independent jewelers within their territory. The sales force also consists of account 
executives and account representatives who, respectively, sell to and service chain and department store accounts.  

Watch and Accessory Brands Business in International Markets 

Internationally, the Company’s brands are sold to department stores, jewelry chains, independent jewelers and online retailers, as well 
as directly to consumers through the Company’s e-commerce platforms, such as www.oliviaburton.com and www.mvmtwatches.com. 
The Company employs its own international sales force operating at the Company’s sales and distribution offices in Australia, Canada, 
China, Germany, France, Hong Kong, Singapore, Spain, Switzerland, the United Kingdom, Mexico, Malaysia and the United Arab 
Emirates. In addition, the Company sells all of its brands through a network of independent distributors operating in numerous countries 
around the world. A majority of the Company’s arrangements with its international distributors are long-term, generally require certain 
minimum purchases and minimum advertising expenditures and impose restrictions on the distributor’s sale of competitive products.  

Company Stores 

The Company’s subsidiary, Movado Retail Group, Inc., operates 45 retail outlet locations in outlet centers across the United States and 
two retail outlet locations in outlet centers in Canada, which serve as an effective vehicle to sell current and discontinued models and 
factory seconds of all of the Company’s watches.  

SEASONALITY  

The  Company’s  sales  are  traditionally  greater  during  the  Christmas  and  holiday  season.  Consequently,  the  Company’s  net  sales 
historically have been higher during the second half of its fiscal year. The amount of net sales and operating profit generated during the 
second half of each fiscal year depends upon the general level of retail sales during the Christmas and holiday season, as well as economic 
conditions and other factors beyond the Company’s control. Major selling seasons in certain international markets center on significant 
local holidays that occur in late winter or early spring. The second half of each fiscal year accounted for 56.6%, 60.1% (which includes 
the acquisition of MVMT on October 1, 2018) and 59.8% (which included the acquisition of the Olivia Burton brand on July 3, 2017) 
of the Company’s net sales for the fiscal years ended January 31, 2020, 2019, and 2018, respectively.  

BACKLOG  

At March 23, 2020, the Company had unfilled orders of $45.0 million compared to $47.2 million at March 22, 2019 and $42.9 million 
at March 22, 2018. Unfilled orders include both confirmed orders and orders that the Company believes will be confirmed based on the 
historical experience with the customers. It is customary for many of the Company’s customers not to confirm their future orders with 
formal purchase orders until shortly before their desired delivery dates.  

7 

 
CUSTOMER SERVICE, WARRANTY AND REPAIR  

The Company assists in the retail sales process of its wholesale customers by monitoring their sales and inventories by product category 
and  style.  The  Company  also  assists  in  the  conception,  development  and  implementation  of  customers’  marketing  vehicles.  The 
Company places considerable emphasis on cooperative advertising programs with its wholesale customers. The Company’s assistance 
in the retail sales process has resulted in close relationships with its principal customers, often allowing for influence on the mix and 
quantity. The Company believes that customers’ familiarity with its sales approach has facilitated, and should continue to facilitate, the 
introduction of new products through its distribution network.  

The Company permits the return of damaged or defective products. In addition, although the Company generally has no obligation to 
do so, it accepts other returns from customers in certain instances.  

The Company has service facilities around the world, including four Company-owned service facilities and multiple independent service 
centers  which  are  authorized  to  perform  warranty  repairs.  A  list  of  authorized  service  centers  can  be  accessed  online  at 
www.mgiservice.com. In order to maintain consistency and quality at its service facilities and authorized independent service centers, 
the Company conducts training sessions and distributes technical information and updates to repair personnel. All watches sold by the 
Company come with limited warranties covering the movement against defects in material and workmanship for periods ranging from 
two to three years from the date of purchase, with the exception of Tommy Hilfiger watches, for which the warranty period is ten years. 
In addition, the warranty period is five years for the gold plating on certain Movado watch cases and bracelets. Products that are returned 
under warranty to the Company are generally serviced by the Company’s employees at its service facilities.  

The Company retains adequate levels of component parts to facilitate after-sales service of its watches for an extended period of time 
after the discontinuance of the manufacturing of such watches.  

The  Company  makes  available  a  web-based  system  at  www.mgiservice.com  providing  immediate  access  for  the  Company’s  retail 
partners to information they may want or need about after sales service issues. The website allows the Company’s retailers to track their 
repair status online 24 hours a day. The system also permits customers to authorize repairs, track repair status through the entire repair 
life cycle, view repair information and obtain service order history.  

SOURCING, PRODUCTION AND QUALITY  

The Company does not manufacture any of the products it sells. The Company employs a flexible manufacturing model that relies on 
independent  manufacturers  to  meet  shifts  in  marketplace  demand  and  changes  in  consumer  preferences.  All  product  sources  must 
achieve and maintain the Company’s high-quality standards and specifications. With strong supply chain organizations predominantly 
in Switzerland, China and Hong Kong, the Company maintains control over the quality of its products, wherever they are manufactured. 
Compliance is monitored with strictly enforced quality control standards, including on-site quality inspections.  

A majority of the Swiss watch movements used in the manufacture of Movado, Ebel and Concord watches are purchased from two 
suppliers. The Company obtains other watch components for all of its brands, including movements, cases, hands, dials, bracelets and 
straps from a number of other suppliers. The Company generally does not have long-term supply commitments with any of its component 
parts suppliers.  

Movado (with the exception of certain Movado collections, including Movado BOLD), Ebel and Concord watches are manufactured in 
Switzerland by independent third-party assemblers using Swiss movements and other parts sourced by the Company’s Swiss operations. 
Movado  smart  watches  include  connected  technology  licensed  from  third  parties  that  also  provide  end  users  with  the  necessary 
applications and cloud services. All of the Company’s products are manufactured using components obtained from third party suppliers. 
Certain Movado collections of watches, including Movado BOLD, are manufactured by independent contractors in Asia using Swiss 
movements. Coach, HUGO BOSS, Lacoste, Olivia Burton, MVMT, Rebecca Minkoff and Uri Minkoff, Scuderia Ferrari and Tommy 
Hilfiger  watches  are  manufactured  by  independent  contractors  in  Asia  and  the  licensed  brands  smart  watches  include  connected 
technology licensed from a third party.   

TRADEMARKS, PATENTS AND LICENSE AGREEMENTS  
The Company owns the trademarks CONCORD®, EBEL®, MOVADO®, MVMT® and OLIVIA BURTON®, as well as trademarks for 
the Movado Museum dial design, and related trademarks for watches and jewelry in the United States and in numerous other countries.  

The Company licenses the trademark COACH® and related trademarks on an exclusive worldwide basis for use in connection with the 
manufacture, distribution, advertising and sale of watches pursuant to an amended license agreement with Tapestry, Inc. which expires 
on June 30, 2025.  

8 

 
Under an amended and restated license agreement with Tommy Hilfiger Licensing LLC entered into on March 20, 2020 and effective 
as of January 1, 2020 (the “Tommy Hilfiger License Agreement”), the Company has the exclusive license to use the trademark TOMMY 
HILFIGER® and related trademarks in connection with the manufacture of watches and jewelry worldwide and in connection with the 
marketing, advertising, sale and distribution of watches and jewelry at wholesale (and at retail through its outlet locations) worldwide 
(excluding certain accounts in Japan). The term of the Tommy Hilfiger License Agreement expires December 31, 2024 and may be 
extended  by  the  Company  for  an  additional  five  years  ending  on  December  31,  2029,  subject  to  the  satisfaction  of minimum  sales 
requirements and approval of a new business plan in the licensor’s reasonable discretion.  

On November 3, 2017, the Company entered into an agreement with HUGO BOSS Trade Mark Management GmbH & Co. that extended 
the term and made certain other changes to the license agreement originally entered into by the parties on December 15, 2004 (the “Hugo 
Boss License Agreement”), under which the Company received a worldwide exclusive license to use the trademark HUGO BOSS® and 
any other trademarks containing the names “HUGO” or “BOSS”, in connection with the production, promotion and sale of watches. 
After giving effect to the amendment, the term of the Hugo Boss License Agreement continues through December 31, 2023.  

On March 28, 2014, the Company entered into an amended and restated license agreement with Lacoste S.A., Sporloisirs S.A. and 
Lacoste Alligator S.A. (the “Lacoste License Agreement”), extending the term and making certain other changes to the license agreement 
originally entered into by the parties in 2006, under which the Company received a worldwide exclusive license to use the Lacoste® 
name and the distinctive “crocodile” logo to design, produce, market and distribute watches. The term of the Lacoste License Agreement 
continues through December 31, 2022. 

On November 23, 2017, the Company entered into an amended and restated license agreement with Ferrari S.p.A. to continue to use 
certain well known trademarks of Ferrari including SCUDERIA FERRARI, the S.F. and Prancing Horse device in shield and FERRARI 
OFFICIAL LICENSED PRODUCT, in connection with the manufacture, advertising, merchandising, promotion, sale and distribution 
of watches with a suggested retail price not exceeding €2,500 (the “Amended Ferrari License Agreement”). The term of the Amended 
Ferrari License Agreement is through December 31, 2022.  

On October 21, 2016, the Company entered into a license and collaboration arrangement with Rebecca Minkoff, LLC to use the Rebecca 
Minkoff and Uri Minkoff brand names, including any related logos and trademarks, in connection with the manufacture, advertising, 
merchandising, promotion, sale and distribution of watches. This collection launched in calendar year 2017. The current term of the 
Rebecca Minkoff license and collaboration agreement is through October 21, 2026.     

The Company also owns, and has pending applications for, a number of design patents in the United States and internationally for 
various watch designs, as well as designs of watch dials, cases, bracelets and jewelry.  

The  Company  actively  seeks  to  protect  and  enforce  its  intellectual  property  rights  by  working  with  industry  associations,  anti-
counterfeiting organizations, private investigators and law enforcement authorities, including customs authorities in the United States 
and internationally, and, when necessary, suing infringers of its trademarks, patents and other intellectual property rights. Consequently, 
the Company is involved from time to time in litigation or other proceedings to determine the enforceability, scope and validity of these 
rights. The Company has registered the trademarks CONCORD®, EBEL®, MOVADO®, MVMT®, OLIVIA BURTON® and certain 
other related trademarks with customs authorities in the United States and certain other countries in order to assist such authorities in 
their  efforts  to  prevent  the  importation  of  counterfeit  goods  or  goods  bearing  confusingly  similar  trademarks.  Customs  regulations 
generally do not, however, protect against the unauthorized importation of genuine products.  

COMPETITION  

The markets for each of the Company’s watch brands are highly competitive. With the exception of Swatch Group, Ltd., a large Swiss-
based competitor, no single company competes with the Company across all of its brands. Multiple companies, however, compete with 
Movado Group with respect to one or more of its watch brands. Certain of these companies have, and other companies that may enter 
the Company’s markets in the future may have, greater financial, distribution, marketing and advertising resources than the Company. 
The Company’s future success will depend, to a significant degree, upon its continued ability to compete effectively with regard to, 
among other things, the style, quality, price, advertising, marketing, distribution and availability of supply of the Company’s watches 
and other products.  

EMPLOYEES  

As of January 31, 2020, the Company had approximately 1,145 full-time employees in its global operations. The Company has never 
experienced a work stoppage due to labor difficulties and believes that its employee relations are good.  

9 

 
AVAILABLE INFORMATION  

The Company’s annual reports on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K and all amendments to 
those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended, are available 
free  of  charge  on  the  Company’s  website,  located  at  www.movadogroup.com,  as  soon  as  reasonably practicable  after  the  same  are 
electronically filed with, or furnished to, the SEC. The SEC maintains a website that contains reports, proxy and information statements, 
and other information regarding the Company at www.sec.gov.  

The Company has adopted a Code of Business Conduct and Ethics that applies to all directors, officers and employees, including the 
Company’s Chief Executive Officer, Chief Financial Officer and principal accounting and financial officers, which is posted on the 
Company’s website. The Company will post any amendments to the Code of Business Conduct and Ethics and any waivers that are 
required to be disclosed by SEC regulations on the Company’s website. In addition, the committee charters for the audit committee, the 
compensation  committee  and  the  nominating/corporate  governance  committee  of  the  Board  of  Directors  of  the  Company  and  the 
Company’s corporate governance guidelines have been posted on the Company’s website.  

Item 1A.  Risk Factors  

The  following  risk  factors  should  be  read  carefully  in  connection  with  evaluating  Movado  Group’s  business. These  risks  and 
uncertainties could cause actual results and events to differ materially from those anticipated. Additional risks which the Company does 
not presently consider material, or of which it is not currently aware, may also have an adverse impact on the business. Please also see 
“Forward-Looking Statements” on page 1.  

Risks Related to Macroeconomic Conditions and our International Operations 

The recent COVID-19 novel coronavirus, or other public health threats and epidemics, could materially and adversely affect 
our business. 

In late 2019, there was an outbreak of a novel strain of coronavirus (COVID-19) that began in Wuhan, China that has since spread to 
other regions in China and the rest of the world. To contain the outbreak, the Chinese central government extended the Lunar New Year 
holiday and issued guidance pursuant to which local governments in China limited large gatherings and imposed travel restrictions. As 
a result, the operations of our Chinese suppliers have been significantly disrupted and they are late in filling a significant number of 
orders that were scheduled to be delivered to the Company in early fiscal 2021. Although the Chinese factories started returning to 
normal production hours in early March 2020, it is unclear how long it will take for the Company’s Chinese suppliers to eliminate the 
backlog in orders. In the U.S., President Donald Trump instituted a travel ban on 26 European countries, the U.K and Ireland, and 
declared a national emergency to contain the spread of the coronavirus. Similar measures have been taken across Europe. For example, 
in early March 2020, Italy and Spain imposed national quarantines which have resulted in nationwide lockdowns. The World Health 
Organization subsequently recognized COVID-19 as a pandemic on March 11, 2020. In response to the outbreak, in mid-March 2020, 
the Company and the majority of the Company’s wholesale customers temporarily closed all of their retail stores for an undefined period 
of time due to health concerns associated with COVID-19. Significant outbreaks of contagious diseases like COVID-19 in the human 
population could result in a widespread health crisis that could adversely affect the economies and financial markets of many countries, 
resulting  in  an  economic  downturn  that  could  affect  consumer  demand  for  our  products.  Furthermore,  various  containment  and 
mitigation measures that have been imposed by governmental and other authorities around the world (such as quarantines and other 
social distancing requirements) have already adversely affected sales of our products, given that those sales are heavily dependent on 
customer  traffic  in  traditional  retail  stores,  such  as  those  of  our  wholesale  partners,  and  our  company  stores.  The  continuation  or 
tightening of such measures could have a material adverse effect on our results of operations and financial condition. In addition, as our 
potential  customers  face  layoffs  and  other  negative  economic  impact  from  the  COVID-19  outbreak,  their  disposable  income  for 
discretionary purchases and their actual or perceived wealth may be negatively impacted, potentially having a material and adverse 
impact on our net sales. The impact of the outbreak of COVID-19 on the Company’s liquidity, revenues and results of operations cannot 
be predicted at this time due to the high level of uncertainty, unknown future developments and duration of containment measures. 

Adverse economic conditions in key markets, and the resulting declines in consumer confidence and spending, could have a 
material adverse effect on the Company’s operating results.  

The Company’s results are dependent on a number of factors impacting consumer confidence and spending in the U.S. and other key 
markets, including, but not limited to, general economic and business conditions; wages and employment levels; volatility in the stock 
market; home values; inflation; consumer debt levels; availability and cost of consumer credit; economic uncertainty; solvency concerns 
of major financial institutions; fluctuations in foreign currency exchange rates; fuel and energy costs and/or shortages; tax issues; and 
general political conditions, both domestic and abroad.  

10 

 
 
 
Adverse economic conditions, including declines in employment levels, disposable income, consumer confidence and economic growth 
could  result  in  decreased  consumer  spending  that  would  adversely  affect  sales  of  consumer  goods,  particularly  those,  such  as  the 
Company’s products, that are viewed as discretionary items. In addition, events such as war, terrorism, natural disasters or outbreaks of 
disease (such as the outbreak of a novel strain of coronavirus (COVID-19) in Wuhan, China in December 2019, which has since spread 
to other regions of the world) has further suppressed consumer spending on discretionary items. If any of these events should occur (as 
it relates to COVID-19, see risk factor titled “The recent COVID-19 novel coronavirus, or other public health threats and epidemics, 
could materially and adversely affect our business”), the Company’s future sales could decline and the Company’s results of operations 
could be materially adversely affected. This could also result in the potential for impairment surrounding our indefinite and long-lived 
assets. 

“Brexit” has created significant uncertainty for the Company’s U.K. business operations which could have a material adverse 
effect on the Company’s financial condition and results of operations. 

On  June  23,  2016,  the results  of  the  United  Kingdom  (“U.K”)  European  Union  (“E.U.”)  Membership  Referendum (“Brexit”)  were 
announced approving the withdrawal of the U.K. from the E.U. In March 2017, the U.K. government initiated the exit process under 
Article 50 of the Treaty of the E.U., commencing the U.K.'s official withdrawal process from the E.U. and initiating negotiations with 
the E.U. in June 2017. In January 2020, the U.K. parliament approved the terms of an agreement with the E.U. to determine the future 
terms of the parties’ relationship, including the terms of trade between the U.K. and the E.U. and other nations, following the U.K.’s 
exit from the E.U., which occurred on January 31, 2020. A transition period, lasting until December 31, 2020, has now begun, during 
which the U.K. will continue to (i) be subject to E.U. rules and (ii) remain a member of the single market. While the agreement provides 
for the possibility of one or more extensions of this transition period for up to two additional years, the U.K. has currently ruled out any 
such extension. The E.U. and the U.K. will also continue to negotiate trading agreements and security cooperation during the transition 
period. An update on these negotiations is expected in June 2020. While the full scope of implementation of Brexit is still unclear, the 
Company may face significant regulatory and other changes and may incur additional costs and expenses as it adapts to potentially 
divergent legal and regulatory frameworks. Brexit could also adversely affect business activity, restrict the movement of capital and the 
mobility of personnel and goods, and otherwise impair political stability and economic conditions in the U.K., the Eurozone, the E.U. 
and elsewhere. Because the Company’s U.K. subsidiary imports watches from other Company subsidiaries, Brexit could potentially 
disrupt the Company’s ability to service the U.K. market and increase tariffs that the Company pays to import product into the U.K. 
Furthermore, the announcement of Brexit caused significant volatility in global stock markets and currency exchange rate fluctuations 
that resulted in the weakening of the British Pound against other currencies in which the Company conducts business and has also caused 
other members of the E.U. to consider exit as well, which could lead to further disruptions and uncertainty with respect to the Company’s 
business. Any further weakening of the British Pound may adversely affect the Company’s results of operations in a number of ways, 
including by increasing the Company’s U.K. subsidiary’s costs of goods sold and by reducing the U.S. dollar value of operating income 
earned  by  the  Company’s  U.K.  subsidiary.  Any  such  disruption  and  uncertainty  could  affect  the  Company’s  relationships  with 
customers, suppliers and employees, which could have an adverse effect on the Company’s results of operations and financial condition.  

A  significant  portion  of  the  Company’s  business  is  conducted  outside  of  the  United  States.  Many  factors  affecting  business 
activities outside the United States could adversely impact this business.  

Substantially  all  of  the  Company’s  watches  are  assembled  in  Asia  (particularly  China)  and  Europe.  The  Company  also  generates 
approximately 56.9% of its revenue from international sources.  

Factors that could affect this business activity vary by region and market and generally include, without limitation:  

• 

• 

• 

• 

• 

• 

instability or changes in social, political, public health and/or economic conditions that could disrupt the trade activity in the 
countries where the Company’s manufacturers, suppliers and customers are located;  

the imposition of additional duties, taxes and other charges on imports and exports;  

changes in foreign laws and regulations;  

the adoption or expansion of trade sanctions;  

recessions in foreign economies; and  

a significant change in currency valuation in specific countries or markets.  

The Company’s business is subject to foreign currency exchange rate risk.  

A significant portion of the Company’s inventory purchases are denominated in Swiss Francs and, to a lesser extent, the Japanese Yen. 
The Company also sells to third-party customers in a variety of foreign currencies, most notably the Euro and the British Pound. The 

11 

 
Company reduces its exposure to the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange rate risks through a 
hedging program. Under the hedging program, the Company manages most of its foreign currency exposures on a consolidated basis, 
which allows it to net certain exposures and take advantage of natural offsets. In the event these exposures do not offset, the Company 
has the ability under a hedging program to utilize forward exchange contracts and purchased foreign currency options to mitigate foreign 
currency risk. If the Company does not utilize hedge instruments or if such instruments are unsuccessful at minimizing the risk or are 
deemed  ineffective,  any  fluctuation  of  the  Swiss  Franc,  Euro,  British  Pound,  Chinese  Yuan,  Hong  Kong  Dollar  or  Japanese  Yen 
exchange rates could impact the future results of operations. Changes in currency exchange rates may also affect relative prices at which 
the  Company  and  its  foreign  competitors  sell  products  in  the  same  market.  Additionally,  a  portion  of  the  Company’s  net  sales  are 
recorded  in  its  foreign  subsidiaries  in  a  currency  other  than  the  local  currency  of  that  subsidiary. This  predominantly  occurs  in  the 
Company’s Hong Kong and Swiss subsidiaries when they sell to Euro and British Pound based customers. The Company utilizes forward 
exchange contracts to mitigate this exposure. To the extent not hedged, any fluctuation in the Euro and British Pound exchange rates in 
relation to the Hong Kong dollar and Swiss Franc would have an effect on these sales that are recorded in Euros and British Pounds. 
The currency effect on these sales has an equal effect on their recorded gross profit since the costs of these sales are recorded in the 
entities’ respective local currency. As a result of these and other foreign currency sales, certain of the Company’s subsidiaries have 
outstanding foreign currency receivables. Furthermore, since the Company’s consolidated financial statements are presented in U.S. 
dollars, revenues, income and expenses, as well as assets and liabilities of foreign currency denominated subsidiaries must be translated 
into U.S. dollars at exchange rates in effect during or at the end of each reporting period. Fluctuations in foreign currency exchange rates 
could adversely affect the Company’s reported revenues, earnings, financial position and the comparability of results of operations from 
period to period.  

U.S. Special Tariffs or other restrictions placed on imports from China, and any retaliatory trade measures taken by China, 
may have a material adverse impact on the Company’s financial condition and results of operations. 

Starting in July 2018, the Trump Administration announced a series of lists covering thousands of categories of Chinese origin products 
subject to potential U.S. special tariffs of 10% to 25% of import value, in addition to the regular tariffs that have historically applied to 
such products. Certain of the Company’s packaging products became subject to a U.S. special 10% tariff in September 2018, which was 
increased to 25% effective May 10, 2019. In addition, all of the Company’s smart watches became subject to a U.S. special 15% tariff 
on September 1, 2019, and in a third-party ruling, U.S. Customs and Border Patrol (“CBP”) has taken the position that this U.S. special 
15% tariff applies broadly to China-sourced cases and bands on watches assembled in China and other countries. Under this position, 
most of the cases and bands used in the production of the Company’s traditional watches imported into the U.S. became subject to the 
U.S. special 15% tariff effective September 1, 2019. A pending request to CBP for reconsideration and revocation of the ruling has been 
filed  on  behalf  of  the  Company  and  certain  other  watch  importers  on  the  basis  that  the  CBP  ruling  is  inconsistent  with  CBP’s 
longstanding position that the country of origin of the movement confers the country of origin of a traditional watch. On January 15, 
2020, the United States and China signed a “Phase One” trade agreement pursuant to which this 15% U.S. special tariff was reduced to 
7.5%, effective February 14, 2020. 

If CBP declines the aforementioned reconsideration request, or if the U.S. special tariffs were to increase, the Company may be required 
to  raise  prices  for  watches  sold  in  the  United  States,  which  is  the  Company’s  single  largest  market,  and  could  result  in  the  loss  of 
customers and harm its operating performance. Alternatively, the Company may seek to shift production outside of China, resulting in 
significant  costs  and  disruption  to  the  Company’s  operations  and  materially  and  adversely  affecting  its  sales,  costs  and  results  of 
operations. It is difficult to accurately estimate the impact on our business from tariffs. However, assuming no further offsets from price 
increases, sourcing changes or other changes to regulatory rulings, the estimated gross profit exposure from the U.S. special tariffs 
would be in the range of $2 to $3 million in fiscal 2021 if U.S. imports were to remain at fiscal 2020 levels, although this should not be 
deemed to imply any forecast regarding fiscal 2021. In addition, the Company’s business may be impacted by retaliatory trade measures 
taken by China or other countries in response to existing or future tariffs, causing the Company to raise prices or make changes to its 
operations, any of which could materially harm its financial condition and results of operations.  

Risks Related to our Business 

The Company’s wholesale business could be negatively affected by the consumer shift toward online shopping, as well as by 
further changes of ownership, contraction and consolidation in the retail industry.  

Consumers’ growing preference for purchasing products online may continue to reduce foot traffic at traditional retail stores and increase 
price competition for the Company’s products, which could discourage traditional retailers from investing in sales support for those 
products.  This  could  reduce  consumer demand  for  the  Company’s products  and  thereby  materially  adversely  affect the  Company’s 
wholesale business. 

12 

 
 
In addition, a large portion of the Company’s U.S. wholesale business is based on sales to major jewelry store chains and department 
stores. The retail industry has experienced changes in ownership, contraction and consolidations. Future reorganizations, changes of 
ownership and consolidations could further reduce the number of retail doors in which the Company’s products are sold and increase 
the  concentration  of  sales  among  fewer national  or  large regional  retailers,  which  could  materially  adversely  affect  the  Company’s 
wholesale business. 

The Company faces intense competition in the worldwide watch industry not only from competitors selling traditional watches 
but also from those selling smart watches and other smart wearables.  

The watch industry is highly competitive and the Company competes globally with numerous manufacturers, importers, distributors and 
Internet-based retailers, some of which are larger than the Company and have greater financial, distribution, advertising and marketing 
resources. The Company’s products compete on the basis of price, features, brand image, design, perceived desirability and reliability. 
However, there can be no assurance that the Company’s products will compete effectively in the future and, unless the Company remains 
competitive, its future results of operations and financial condition could be adversely affected. The Company also faces increasing 
competition from companies introducing and selling smart wearable devices including smart watches. Many of these companies have 
significantly greater financial, distribution, advertising and marketing resources than does the Company. The sale of these new smart 
products could materially adversely impact the traditional watch market and the Company’s results of operations and financial condition 
unless the Company is able to effectively compete in this new product area. The Company’s ability to successfully design, produce, 
market and sell products which are competitive with smart watches and other similar wearables depends, among other things, on its 
ability to obtain and maintain the necessary expertise in this area by enhancing its internal capabilities or by entering into and maintaining 
business relationships with third parties that have such expertise. The Company may not be able to launch commercially successful 
smart watch models or other such products in a timely manner or frequently enough to remain competitive. Any of these events could 
have a material adverse effect on the Company’s results of operations and financial condition or could result in the Company’s products 
not achieving market acceptance or becoming obsolete.   

The design, sourcing, marketing, distribution and after-sales servicing of smart watches involve additional challenges to those 
applicable to traditional watches. 

Although smart watches share certain characteristics with traditional watches, there are important differences in the way the two sets of 
products are designed, sourced, marketed, distributed, and serviced after they are sold. These differences may make it more difficult to 
compete successfully in the smart watch market, particularly for competitors such as the Company that do not have significant experience 
with  similar  consumer  technology  products.  Although  the  Company  has  used  and  expects  to  continue  to  use  reputable  technology 
companies to assist it in bringing smart watches to market and supporting end-user customers, there are technology-related and other 
risks of competing in this market that cannot be eliminated. For example, smart watches’ significant reliance on technology increases 
the risk of allegations of infringement on the intellectual property rights of others. In addition, technical difficulties or product defects 
may adversely impact sales of smart watches and may have a negative impact on any brand under which an affected smart watch is sold. 
In addition, although the Company does not currently provide longer warranties on its smart watches than it does for its traditional 
watches, consumers may expect that smart watches purchased by them, particularly the more expensive models, will for many years 
continue to function and be compatible with the smartphone operating systems with which they were intended to interface, including 
future updates to such operating systems. Since the Company has no control over such operating system updates, it cannot assure such 
continued compatibility. If the Company fails to meet consumers’ expectations regarding the long-term functioning of its smart watches, 
the Company may suffer reputational damage that could adversely affect its business, results of operations and financial condition. 

Maintaining  favorable  brand  recognition  is  essential  to  the  Company’s  success,  and  failure  to  do  so  could  materially  and 
adversely affect the Company’s results of operations.  

Favorable brand recognition is an important factor to the future success of the Company. The Company sells its products under a variety 
of owned and licensed brands. Factors affecting brand recognition are often outside the Company’s control, and the Company’s efforts 
to  create  or  enhance  favorable  brand  recognition,  such  as  making  significant  investments  in  marketing  and  advertising  campaigns 
(including increased exposure through social media, influencer messaging and other digital advertising channels), product design and 
anticipation of fashion trends, may not have their desired effects. Additionally, the Company relies on its licensors to maintain favorable 
brand recognition of their respective brands, and the Company has little or no control over the brand management efforts of its licensors. 
Finally, although the Company’s independent distributors are subject to contractual requirements to protect the Company’s brands, it 
may be difficult to monitor or enforce such requirements, particularly in foreign jurisdictions.  

Any decline in perceived favorable recognition of the Company’s owned or licensed brands and any negative response to social media, 
influencer or other digital media campaigns could materially and adversely affect future results of operations and profitability. If the 
Company is unable to respond to changes in consumer demands and fashion trends in a timely manner, sales and profitability could be 
adversely affected.  

13 

 
Fashion trends and consumer demands and tastes often shift quickly. The Company attempts to monitor these trends in order to adapt 
its product offerings to suit customer demand. There is a risk that the Company will not properly perceive changes in trends or tastes, 
which may result in the failure to adapt the Company’s products accordingly. In addition, new model designs are regularly introduced 
into the market for all brands to keep ahead of evolving fashion trends as well as to initiate new trends. The public may not favor these 
new models or the models may not be ready for sale until after the trend has passed. If the Company fails to respond to and keep up to 
date  with  fashion  trends  and  consumer  demands  and  tastes,  its  brand  image,  sales,  profitability  and  results  of  operations  could  be 
materially and adversely affected. 

If the Company loses any of its license agreements, there may be significant loss of revenues and a negative effect on business.  

The Company has the right to produce, market and distribute watches under the brand names of Coach, Tommy Hilfiger, HUGO BOSS, 
Scuderia Ferrari, Lacoste and Rebecca Minkoff pursuant to license agreements with the respective owners of those trademarks. There 
are certain minimum royalty payments as well as other requirements associated with the Company’s license agreements. Failure to meet 
any of these requirements could result in the loss of the license. Additionally, after the term of any license agreement has concluded, the 
licensor may decide not to renew with the Company. For the fiscal year ended January 31, 2020, the above-mentioned licensed brands 
represented 49.2% of the Company’s net sales. While the Company is not substantially dependent on any one licensed brand, the loss 
of  a  single  licensed  brand  could  have  a  material  adverse  effect  on  the  Company’s  results  of  operations  and  financial  condition.  In 
addition, the Company’s revenues and profitability under its various license agreements may change from period to period due to various 
factors,  including  the  maturity  of  the  Company's  relationship  with  the  respective  licensor,  changes  in  consumer  preferences,  brand 
repositioning activities and other factors, some of which are outside of the Company's control. 

Changes in the sales or channel mix of the Company’s products could impact gross profit margins.  

The individual brands that are sold by the Company are sold at a wide range of price points and yield a variety of gross profit margins. 
In  addition,  sales  of  excess  and/or  discontinued  inventory into  liquidation  channels  generate  a  lower  gross  profit  margin  than  non-
liquidation sales. Thus, the mix of sales by brand as well as by distribution channel can have an impact on the gross profit margins of 
the  Company.  If  the  Company’s  sales  mix  shifts  unfavorably  toward  brands  with  lower  gross  profit  margins  than  the  Company’s 
historical consolidated gross profit margin or if a greater proportion of liquidation sales are made, it could have an adverse effect on the 
results of operations.  

The Company’s business is seasonal, so events and circumstances that adversely affect holiday consumer spending will have a 
disproportionately adverse effect on the Company’s results of operations.  

The  Company’s  sales  are  seasonal  by nature.  The  Company’s  U.S.  sales  are  traditionally  greater during  the  Christmas  and  holiday 
season. Internationally, major selling seasons center on significant local holidays that occur in late winter or early spring. The amount 
of net sales and operating income generated during these seasons depends upon the general level of retail sales at such times, as well as 
economic conditions and other factors beyond the Company’s control. The second half of each year accounted for 56.6%, 60.1% (which 
included the acquisition of MVMT on October 1, 2018) and 59.8% (which included the acquisition of the Olivia Burton brand on July 
3, 2017) of the Company’s net sales for the fiscal years ended January 31, 2020, 2019, and 2018, respectively. If events or circumstances 
were to occur that negatively impact consumer spending during such holiday seasons, it could have a material adverse effect on the 
Company’s sales, profitability and results of operations.  

Sales in the Company’s retail outlet locations are dependent upon customer foot traffic.  

The success of the Company’s retail outlet locations is, to a certain extent, dependent upon the amount of customer foot traffic generated 
by the outlet centers in which those stores are located.  

Factors that can affect customer foot traffic include:  

• 

• 

• 

• 

• 

• 

changes in consumer discretionary spending;  

the location of the outlet center;  

the location of the Company’s store within the outlet center;  

the other tenants in the outlet center;  

the occupancy rate of the outlet center;  

the success of the outlet center and tenant advertising to attract customers;  

14 

 
• 

• 

• 

changes in competition in areas surrounding the outlet center; 

increased competition from shopping over the internet and other alternatives such as mail-order; and  

desirability of the Company’s brands and products. 

Additionally, since most of the Company’s retail outlets are located near vacation destinations, factors that affect travel could decrease 
outlet center traffic. Such factors include the price and supply of fuel, travel concerns and restrictions (including those due to disease 
outbreaks),  international  instability,  terrorism  and  inclement  weather.  For  example,  the  outbreak  of  a  novel  strain  of  coronavirus 
(COVID-19) in Wuhan, China in December 2019, has since spread to other regions of the world and led to travel restrictions and a 
reduction in voluntary travel. As a result, in mid-March 2020, the Company temporarily closed all of its retail outlets, which remain 
closed  at  the  time  of  filing,  due  to  health  concerns  associated  with  COVID-19.  Such  closure  is  adversely  affecting  our  results  of 
operations by eliminating revenues associated with the retail stores. The continued closure of the Company’s retail stores or even a 
reduction in foot traffic in relevant shopping centers after the stores reopen could have a material adverse effect on retail sales and the 
profitability of the Company Stores segment.   

If the Company is unable to maintain existing space or to lease new space for its retail outlets in prime outlet center locations or 
is unable to complete construction on a timely basis, the Company’s ability to achieve favorable results in its retail business 
could be adversely affected.  

The Company’s outlet stores are strategically located in top outlet centers in the United States and Canada, most of which are located 
near  vacation  destinations.  Due  to  significant  industry  consolidation  in  recent  years,  the  remaining  outlet  center  operators  use  their 
significant market power to increase rents in prime locations when existing leases are renewed or new leases are executed. 

If the Company cannot maintain and secure locations in prime outlet centers for its outlet stores on acceptable lease terms, it could 
jeopardize the operations of the stores and business plans for the future. Additionally, if the Company cannot complete construction in 
new stores within the planned timeframes, cost overruns and lost revenue could adversely affect the profitability of the Company Stores 
segment.  

The Company’s e-commerce business is subject to numerous risks that could have an adverse effect on the Company’s business 
and results of operations. 

Although sales through the Company’s e-commerce channels have constituted a relatively small portion of its net sales historically, such 
sales are growing quickly, and the Company expects to continue to grow its e-commerce business in the future. The acquisitions of the 
Olivia Burton and MVMT brands have further increased the importance of the Company’s e-commerce sales and marketing channels. 
Though direct-to-consumer sales generally have higher profit margins and provide the Company with useful insight into the impact of 
its marketing campaigns, further development of the Company’s e-commerce business also subjects the Company to a number of risks. 
The Company’s online sales may negatively impact the Company’s relationships with wholesale customers and distributors and their 
willingness to invest in the Company’s brands if they perceive that the Company is competing with them. There also is a risk that the 
Company’s  e-commerce  business  may  divert  sales  from  the  Company’s  own  brick  and  mortar  stores.  The  Company’s  failure  to 
successfully respond to these risks might adversely affect sales in the Company’s e-commerce business as well as damage its reputation 
and brands. 

In addition, online commerce is subject to increasing regulation by states, the U.S. federal government, and various foreign jurisdictions. 
Compliance with these laws may increase the Company’s costs of doing business, and the Company’s failure to comply with these laws 
may subject the Company to potential fines, claims for damages and other remedies, any of which would have an adverse effect on the 
Company’s financial condition and results of operations.   

If the technology-based systems that give the Company’s customers the ability to shop online do not function effectively, the 
Company’s operating results could be materially adversely affected. 

Customers shop with the Company through its online platforms. Increasingly, customers are using mobile devices to shop online and to 
do  comparison  shopping.  The  Company  is  increasingly  using  social  media  and  proprietary  mobile  applications  to  interact  with  the 
Company’s customers and as a means to enhance their shopping experience. Any failure on the Company’s part to provide attractive, 
effective, reliable, user-friendly digital commerce platforms that offer a wide assortment of merchandise with rapid delivery options and 
that continually meet the changing expectations of online shoppers could place the Company at a competitive disadvantage, result in the 
loss of e-commerce and other sales, harm the Company’s reputation with customers, and have a material adverse impact on the growth 
of the Company’s e-commerce business globally and its results of operations.  

15 

 
Furthermore, the Company’s e-commerce operations subject the Company to risks related to the computer systems that operate the 
Company’s websites and related support systems, such as  system failures, viruses, computer hackers and similar disruptions. If the 
Company is unable to continually add software and hardware, effectively upgrade its systems and network infrastructure and take other 
steps to improve the efficiency of its systems, system interruptions or delays could occur that adversely affect the Company’s operating 
results and harm the Company’s brands. The Company depends on its technology vendors to manage “up time” of the front-end e-
commerce stores, manage the intake of orders, and export orders for fulfillment. Any failure on the part of the Company’s third-party 
e-commerce vendors or in the Company’s ability to transition third-party services effectively could result in lost sales and harm the 
Company’s brands. 

If the Company misjudges the demand for its products, high inventory levels could adversely affect future operating results and 
profitability.  

Consumer demand for the Company’s products can affect inventory levels. If consumer demand is lower than expected, inventory levels 
can rise causing a strain on operating cash flows. If the inventory cannot be sold through the Company’s wholesale channel or retail 
outlet locations, additional write-downs or write-offs to future earnings could be necessary. Conversely, if consumer demand is higher 
than  expected,  insufficient  inventory  levels  could  result  in  unfilled  customer  orders,  loss  of  revenue  and  an  unfavorable  impact  on 
customer relationships. In particular, volatility and uncertainty related to macro-economic factors make it difficult for the Company to 
forecast customer demand in its various markets. Failure to properly judge consumer demand and properly manage inventory could have 
a material adverse effect on profitability and liquidity.  

If the Company were to lose its relationship with any of its key customers or distributors or any of such customers or distributors 
were to experience financial difficulties, there may be a significant loss of revenue and operating results.  

The  Company’s  customer  base  covers  a  wide  range  of  distribution  including  national  jewelry  store  chains,  department  stores, 
independent regional jewelers, licensors’ retail stores and a network of independent distributors in many countries throughout the world. 
Except  for  its  agreements  with  independent  distributors,  the  Company  does  not  have  long-term  sales  contracts  with  its  customers. 
Customer purchasing decisions could vary with each selling season. A material change in customers’ purchasing decisions could have 
an adverse effect on the Company’s revenue and operating results.  

The Company extends credit to its customers based on an evaluation of each customer’s financial condition, usually without requiring 
collateral. Should any of the Company’s larger customers experience financial difficulties, it could result in the Company curtailing 
business with them, an increased rate of product returns or an increase in the Company’s accounts receivable exposure. The inability to 
collect on these receivables could have an adverse effect on the Company’s financial results and cash flows.  

In many countries, independent distributors are entitled to seek compensation from the entity that granted them distribution rights upon 
termination of the parties’ contractual relationship. Such compensation can equal or exceed one year’s worth of the distributor’s profits 
attributable to the distribution of the relevant goods. Although the Company generally renews its agreements with most of its distributors 
at the end of the then-current contractual term, if the Company elects not to renew its distribution agreements with large distributors or 
with multiple smaller distributors, it may be required to make material termination payments to such distributors, which would have an 
adverse effect on its operating results. 

The inability or difficulty of the Company’s customers, suppliers and business partners to obtain credit could materially and 
adversely affect its results of operations and liquidity.  

Many of the Company’s customers, suppliers and business partners rely on a stable, liquid and well-functioning financial system to fund 
their operations, and a disruption in their ability to access liquidity could cause serious disruptions to or an overall deterioration of their 
businesses  which  could  impair  their  ability  to  meet  their  obligations  to  the  Company,  including  delivering  product  ordered  by  the 
Company and placing or paying for future orders of the Company’s products, any of which could have a material adverse effect on the 
Company’s results of operations and liquidity.  

An increase in product returns could negatively impact the Company’s operating results and profitability.  

The Company permits the return of damaged or defective products and accepts limited amounts of non-defective product returns in 
certain instances. Accordingly, the Company provides allowances for the estimated amounts of these returns at the time of revenue 
recognition  based  on  historical  experience.  While  such  returns  have  historically  been  within  management’s  expectations  and  the 
provisions established, future return rates may differ from those experienced in the past, in particular in light of the Company’s entry 
into the smart watch market. Any significant increase in damaged or defective products or expected returns could have a material adverse 
effect on the Company’s operating results for the period or periods in which such returns materialize.  

16 

 
The  Company  relies  on  independent  parties  to  manufacture  its  products.  Any  loss  of  an  independent  manufacturer,  or  the 
Company’s inability to deliver quality goods in a timely manner, could have an adverse effect on customer relations, brand 
image, net sales and results of operations.  

The  Company  employs  a  flexible  manufacturing  model  that  relies  on  independent  manufacturers  to  meet  shifts  in  marketplace 
demand. Most of these manufacturers rely on third-party suppliers for the various component parts needed to assemble finished watches 
sold  to  the  Company.  All  such  independent  manufacturers  and  suppliers  must  achieve  and  maintain  the  Company’s  high-quality 
standards and specifications. Their inability to do so could cause the Company to miss committed delivery dates with customers, which 
could result in cancellation of the customers’ orders. In addition, delays in delivery of satisfactory products could have a material adverse 
effect on the Company’s profitability, particularly during the fourth quarter. A majority of the Swiss watch movements used in the 
manufacture of Movado, Ebel and Concord watches are purchased from two suppliers, one of which is a wholly-owned subsidiary of 
one  of  the  Company’s  competitors.  Additionally,  the  Company  generally  does  not  have  long-term  supply  commitments  with  its 
manufacturers  and  thus  competes  for  production  facilities  with  other  organizations,  some  of  which  are  larger  and  have  greater 
resources. Any loss of an independent manufacturer or disruption in the supply chain with respect to critical component parts may result 
in the Company’s inability to deliver quality goods in a timely manner and could have an adverse effect on customer relations, brand 
image, net sales and results of operations.  

The Company contractually obligates its independent manufacturers to adhere to the Company’s vendor code of conduct and similar 
codes of conduct adopted by the Company’s trademark licensors, and the Company monitors compliance with those codes by conducting 
periodic factory audits. There can be no assurance, however, that all of the Company’s manufacturers and licensors will consistently 
comply with labor and other laws and operate in accordance with ethical standards. Deviations from these laws and standards could 
interrupt  the  shipment  of  finished  products  and  damage  the  Company’s  reputation  and  could  have  a  material  adverse  effect  on  the 
Company’s financial condition and results of operations. 

Interruptions at any of the Company’s major warehouse and distribution centers could materially adversely affect its business. 

The Company operates one distribution facility in New Jersey that is responsible for importing and warehousing products as well as 
fulfilling and shipping most orders by the Company’s customers in the United States, Canada and the Caribbean and by many of the 
Company’s customers in Latin America. The Company operates a smaller, similar facility in Bienne, Switzerland for the distribution of 
its Swiss watch brands throughout Europe and the Middle East. In addition, the Company has contracted with third-party warehouse 
and fulfillment providers as follows: in the Netherlands for the distribution of its licensed brands in Europe; in Hong Kong for the 
distribution of its licensed brands in Asia; in the U.K. for the distribution of a significant portion of Olivia Burton brand sales; in Mexico 
for the distribution of the Company’s products to customers in that country; and in the State of Kentucky for the distribution of MVMT 
brand products directly to consumers primarily in the United States. The complete or partial loss or temporary shutdown of any of the 
Company’s  or  third-parties’  warehouse  and  distribution  facilities  (including  as  a  result  of  fire  or  other  casualty  or  labor  or  other 
disturbances) could have a material adverse effect on the Company’s business. In addition, the Company’s New Jersey warehouse and 
distribution facility is operated in a special purpose sub-zone established by the U.S. Department of Commerce Foreign Trade Zone 
Board and is highly regulated by U.S. Customs and Border Protection, which, under certain circumstances, has the right to shut down 
the entire sub-zone and, therefore, the entire warehouse and distribution facility. If that were to occur, the Company’s ability to fill 
orders for its U.S., Canadian, Latin American and Caribbean customers would be significantly impacted, which could have a material 
adverse effect on the Company’s results of operations and financial condition. 

Fluctuations in the pricing of commodities or the cost of labor could adversely affect the Company’s ability to produce products 
at favorable prices.  

Some of the Company’s higher-end watch offerings are made with materials such as diamonds, precious metals and gold. The Company 
relies on independent contractors to manufacture and assemble its watch brands. A significant change in the prices of these commodities 
or the cost of third-party labor could materially adversely affect the Company’s business by reducing gross profit margins and/or forcing 
an increase in suggested retail prices, which could lead to a decrease in consumer demand and higher inventory levels.  

Current or future cost reduction, streamlining, restructuring or business optimization initiatives could result in the Company 
incurring significant charges.  

In adapting to changing economic and industry conditions, the Company may be required to incur severance and relocation expenses, 
write-offs or write-downs of assets, impairment charges, facilities closure costs or other business optimization costs. These costs will 
reduce  the  Company’s  operating  income  and net  income  (along  with  the  associated  per  share  measures)  and  could  have  a  material 
adverse effect on the Company’s results of operations.  

17 

 
The Company depends on its information systems to run its business and any significant breach of or disruption to those systems 
could materially disrupt the Company’s business.  

The Company relies on its information systems to operate all aspects of its business, including, without limitation, order processing, 
inventory  and  supply  chain  management,  customer  communications,  purchasing  and  financial  reporting.  Although  the  Company 
attempts to take reasonable steps to mitigate the risks to its computer hardware and software systems, including such measures as the 
use  of  firewalls,  automatically  expiring  passwords,  encryption  technology  and  periodic  vulnerability  tests,  no  system  can  be 
completely  secure,  particularly  given  the  increasing  threat  posed  by  computer  hackers  and  cyber  terrorists.  The  Company’s 
information systems could experience system failures, viruses, security breaches, power outages, network and telecommunications 
failures,  usage  errors  by  our  employees,  or  other  events  which  could  disable  or  significantly  impair  the  systems’  functionality. 
Additionally, the Company’s systems may fail to operate properly or effectively, experience problems transitioning to upgraded or 
replacement systems or difficulties in integrating new systems. Any material disruption or slowdown of the Company’s information 
systems could result in the loss of critical data, the inability to process and properly record transactions and the material impairment 
of the Company’s ability to conduct business, leading to cancelled orders and lost sales. In addition, the Company’s e-commerce 
business is vulnerable to additional risks associated with the Internet, including changes in required technology interfaces, website 
downtime and other technical failures, security breaches and consumer privacy concerns. A breach and loss of data could also subject 
the Company to liability to its customers or suppliers and could also cause competitive harm if sensitive information is publicized. 
In the event the Company is not successful in responding to these risks and uncertainties, its online sales may decline, the associated 
costs with its e-commerce activity may increase and its reputation may be damaged. 

If the Company is unable to successfully implement its growth strategies, its future operating results could suffer.  

There are risks associated with the Company’s expansion through acquisitions, license agreements, joint ventures and similar initiatives. 
New brands may not complement the brands in the Company’s existing portfolio and may not be viewed favorably by the consuming 
public. In addition, the integration of a new business or licensed brand into the Company’s existing business can strain the Company’s 
resources and infrastructure, and there can be no assurance that the integration will be successful or generate sales increases. The inability 
to successfully implement its growth strategies could adversely affect the Company’s future financial condition and results of operations.  

Acquisitions inherently involve significant risks and uncertainties.  

We continually review acquisition opportunities that will enhance our market position, expand our product lines and provide synergies. 
Any of the following risks associated with our past acquisitions or future acquisitions, individually or in aggregate, may have a material 
adverse effect on our business, financial condition and operating results: 

• 
• 
• 
• 
• 

• 

• 

• 
• 

difficulties in realizing anticipated financial or strategic benefits of such acquisition; 
diversion of capital from other uses and potential dilution of stockholder ownership;  
risks related to increased indebtedness;  
significant capital and other expenditures may be required to integrate the acquired business into our operations;  
disruption of our ongoing business or the ongoing acquired business, including impairment or loss of existing relationships 
with our employees, distributors, suppliers or customers or those of the acquired companies;  
diversion of management’s attention and other resources from current operations, including potential strain on financial and 
managerial controls and reporting systems and procedures;  
difficulty  in  integrating  acquired  operations,  including  restructuring  and  realigning  activities,  personnel,  technologies  and 
products;  
assumption of known and unknown liabilities, some of which may be difficult or impossible to quantify; and 
non-cash impairment charges or other accounting charges relating to the acquired assets.  

Impairment charges could have an adverse impact on our results of operations. 

We are required, at least annually, or as facts and circumstances warrant, to test goodwill to determine if an impairment has occurred. 
We are also required to test property plant and equipment and other long-lived assets for impairment as facts and circumstances warrant. 
Impairment may result from any number of factors, including adverse changes in assumptions used for valuation purposes, such as 
actual or projected net sales, growth rates, profitability or discount rates, or other variables. If testing indicates that impairment has 
occurred, we are required to record a non-cash impairment charge. Should the value of our finite-lived intangible assets, property, plant 
and equipment and other long-lived assets become impaired, it could have a material adverse effect on our results of operations. 

The loss or infringement of the Company’s trademarks or other intellectual property rights could have an adverse effect on 
future results of operations.  

The  Company’s  trademarks  and  other  intellectual  property  rights  are  vital  to  the  competitiveness  and  success  of  its  business  and  it 
therefore takes actions to register and protect them. Such actions may not be adequate to prevent imitation of the Company’s products 

18 

 
 
 
 
 
or infringement of its intellectual property rights, or to assure that others will not challenge the Company’s rights, or that such rights 
will be successfully defended. Moreover, the laws of some foreign countries, including some in which the Company sells its products, 
do not protect intellectual property rights to the same extent as do the laws of the United States, which could make it more difficult to 
successfully defend such challenges to them. The Company’s inability to obtain or maintain rights in its trademarks, or the inability of 
the Company’s licensors to obtain or maintain rights in their trademarks, could have an adverse effect on brand image and future results 
of operations.  

Changes to laws or regulations impacting the industries in which the Company operates could require it to alter its business 
practices which could have a material adverse effect on its results of operations.  

The Company conducts business, either directly or indirectly, in numerous countries and accordingly is subject to a multitude of legal 
requirements impacting the industries in which it operates. Changes to existing laws and regulations or new laws and regulations could 
impose  new  requirements  and  additional  costs  on  the  Company  and  its  suppliers,  making  the  Company’s  products  more  costly  to 
produce, forcing the Company to change its existing business practices. For example, the Swiss Federal Government adopted a new 
“Swissness” ordinance which became effective January 31, 2017, subject to a two-year transition period. This ordinance forbids marking 
a watch with a Swiss indication of origin unless the design and prototyping occur in Switzerland and at least 60% of the manufacturing 
costs are incurred in Switzerland. Compliance with the ordinance has increased the production costs of Movado, Ebel and Concord 
watches. Continued increases in such costs could place the Company at a competitive disadvantage as compared to other watch brands 
and sales of its products could decline, adversely affecting its financial condition and results of operations.  

Changes to tax laws or regulations could have a material adverse effect on the Company’s financial condition and results of 
operations.  

The overall tax environment has made it increasingly challenging for multinational corporations to operate with certainty around taxation 
in  many  jurisdictions.  For  example,  the  Organization  for  Economic  Cooperation  and  Development,  which  represents  a  coalition  of 
western countries, is supporting changes to numerous long-standing tax principles through its base erosion and profit shifting project, 
which is focused on a number of issues, including the shifting of profits among affiliated entities located in different tax jurisdictions. 
Furthermore, a number of countries where the Company does business, including many European countries, are considering changes in 
relevant  tax,  accounting  and  other  laws,  regulations  and  interpretations,  including  changes  to  tax  laws  applicable  to  multinational 
corporations. Finally, the Tax Cuts and Jobs Act (“2017 Tax Act”) became law in the United States on December 22, 2017. This law 
contains significant changes to corporate taxation, including, among other things, a reduction of the corporate tax rate to 21% from 35%, 
a one-time taxation of accumulated foreign earnings regardless of whether they are repatriated, limitations on the deduction for interest 
expense,  immediate  tax  deductions  for  five  years  for  new  investments  instead  of  deductions  for  depreciation  expense  over  time, 
disallowance of deductions for certain performance-based executive compensation, elimination of the deduction for certain domestic 
production activities, and a migration from a “worldwide” system of taxation to a modified territorial system. The Internal Revenue 
Service continues to issue proposed and final regulations for the provisions of the 2017 Tax Act. In addition, foreign countries may 
decide to enact tax laws that may negatively affect the Company’s foreign tax liabilities in response to any real or perceived negative 
effects of the U.S. tax changes on their countries, and/or states or local governments may decide to enact additional tax laws that may 
increase tax liabilities for companies doing business in those jurisdictions as they see opportunities to capitalize on the reduction in the 
federal corporate tax rate. This increasingly complex global tax environment could have a material adverse effect on the Company’s 
effective tax rate, results of operations, cash flows and financial condition. 

The Company is subject to complex and evolving laws and regulations regarding privacy and data protection that could result 
in  legal  claims,  changes  to  business  practices  and  increased  costs  that  could  materially  and  adversely  affect  the  Company’s 
results of operations. 

The Company is subject to a variety of U.S and foreign laws and regulations governing privacy and data protection. The introduction 
of new products, such as smart watches, and the expansion of our business in certain jurisdictions, may subject us to additional such 
laws and regulations. These U.S. federal and state and foreign laws and regulations are evolving and the restrictions imposed thereby 
may increase and are not always clear. There are currently a number of proposals pending before federal, state, and foreign legislative 
and regulatory  bodies  that  may  increase restrictions  relating  to  the receipt,  transfer  and  processing  of  personal  data.  In  addition, 
foreign court decisions and regulatory actions could impact our ability to receive, transfer and process personal data relating to our 
employees and direct and indirect customers. For example, in October 2015 the European Union’s highest court, the European Court 
of Justice, struck down an agreement with the U.S. government regarding a 15-year-old “safe harbor” relied upon by thousands of 
companies, including the Company, to transfer personal information of European residents to the United States. The Company now 
complies with the European Commission’s directives regarding transatlantic data flows through intercompany agreements between 
its European and U.S. entities that regulate such flows with standard contractual clauses approved by the European Commission, but 
the efficacy of such standard contractual clauses is subject to pending litigation. In addition, existing and proposed privacy and data 
protection laws and regulations result and may continue to result in significant compliance and operating costs and negative publicity 

19 

 
for the Company and may subject it to remedies that may harm its business, including fines and orders to modify or cease existing 
business  practices.  In  particular,  the  General  Data  Protection  Regulation  (“GDPR”)  that  went  into  effect  in  May  2018  and  the 
California Consumer Privacy Act of 2018 (“CCPA”) that went into effect in January 2020 set forth new requirements regarding the 
handling of personal data and increases the compliance burden on the Company and other commercial entities that gather or process 
personal information of citizens of E.U. countries and California, respectively. The Company’s efforts to comply with GDPR, CCPA 
and other privacy and data protection laws may entail substantial expenses, may divert resources from other initiatives and projects 
and  could  limit  the  services  the  Company  is  able  to  offer.  Furthermore,  enforcement  actions  and  investigations  by  regulatory 
authorities relate to data security incidents and privacy violations continue to increase. The enactment of more restrictive laws, rules, 
regulations, or future enforcement actions or investigations could impact the Company through increased costs or restrictions on the 
Company’s  business  and  its  ability  to  interact  with  its  customers,  and  noncompliance  could  result  in  regulatory  penalties  and 
significant legal liability. Any of the foregoing could materially adversely affect the Company’s results of operations and financial 
condition. 

If the Company were to experience a significant privacy breach, it could be subject to costly government enforcement actions 
and private litigation and suffer significant negative publicity which could materially and adversely affect the Company’s results 
of operations.  

As part of the normal course of business the Company is involved in the receipt and storage of electronic information about customers 
and employees, as well as proprietary financial and non-financial data. Practices regarding the collection, use, storage, transmission and 
security of personal information by companies operating over the internet and mobile platforms have recently been subject to increased 
public  scrutiny.  Although  the  Company  believes  it  has  taken  reasonable  and  appropriate  actions  to  protect  the  security  of  this 
information,  if  the  Company  were  to  experience  a  security  breach,  acts  of  vandalism,  computer  viruses,  misplaced  or  lost  data, 
programming  and/or human  errors  or other  similar  events, it  could  result  in  government  enforcement  actions  and private  litigation, 
attract  a  substantial  amount  of  media  attention,  and  damage  the  Company’s  reputation  and  its  relationships  with  its  customers  and 
employees, materially adversely affecting the Company’s sales and results of operations. This risk has increased with the sale of the 
Company’s smart watches, which collect and transmit personal data about the consumers who purchase and use them, and with the 
Company’s increased focus on direct-to-consumer sales. 

From time to time the Company is subject to legal proceedings that could result in significant expenses, fines and reputational 
damage. 

The Company is involved in legal proceedings and other disputes from time to time, including those involving consumers, employees 
and  contractual  counterparties,  as  well  as  governmental  audits  and  investigations.  The  most  significant  of  these  proceedings  are 
described  in  Item  3  “Legal  Proceedings”  of  this  report.  The  Company  cannot  predict  the  ultimate  outcome  of  legal  disputes.  The 
Company could in the future be required to pay significant amounts as a result of settlements, judgments or fines in these matters, 
potentially in excess of accruals. The resolution of, or increase in accruals for, one or more of these matters could have a material adverse 
effect on the Company's results of operations and cash flows. 

If the Company were to lose key members of management or be unable to attract and retain the talent required for the business, 
operating results could suffer.  

The Company’s ability to execute key operating initiatives as well as to deliver product and marketing concepts appealing to target 
consumers depends largely on the efforts and abilities of key executives and senior management’s competencies. The unexpected loss 
of one or more of these individuals could have an adverse effect on the future business. The Company cannot guarantee that it will be 
able to attract and retain the talent and skills needed in the future.  

If the Company cannot secure and maintain financing and credit on favorable terms, the Company’s financial condition and 
results of operations may be materially adversely affected.  

Credit  and  equity  markets  remain  sensitive  to  world  events  and  macro-economic  developments.  Therefore,  the  Company’s  cost  of 
borrowing  may  increase  and  it  may  be  more  difficult  to  obtain  financing  for  the  Company’s  operations  or  to  refinance  long-term 
obligations as they become payable. In addition, the Company’s borrowing costs can be affected by independent rating agencies’ short 
and long-term debt ratings which are based largely on the Company’s performance as measured by credit metrics including interest 
coverage and leverage ratios. A decrease in these ratings would likely also increase the Company’s cost of borrowing and make it more 
difficult for it to obtain financing. A significant increase in the costs that the Company incurs to finance its operations may have a 
material adverse impact on its business results and financial condition. In addition, any failure by the Company to comply with the 
various covenants contained in its corporate credit facility, including financial maintenance covenants, could result in the termination 
of the facility and the acceleration of the Company’s repayment obligations thereunder, which could have a material adverse effect on 
the Company’s financial condition and liquidity. 

20 

 
Changes to the method of determining LIBOR or the selection of a replacement for LIBOR may affect our financial instruments. 

In  July  2017,  the  U.K.  Financial  Authority  announced  that  it  intends  to  stop  collecting  LIBOR  rates  from  banks  after  2021.  The 
announcement indicates that LIBOR will not continue to exist on the current basis. It is unclear whether new methods of calculating 
LIBOR will be established such that it continues to exist after 2021. The Alternative Reference Rates Committee, a steering committee 
comprised of large U.S. financial institutions convened by the Federal Reserve, has recommended the Secured Overnight Financing 
Rate (“SOFR”) as a more robust reference rate alternative to U.S. Dollar LIBOR. SOFR is calculated based on overnight transactions 
under repurchase agreements, backed by Treasury securities. SOFR is observed and backward looking, which stands in contrast with 
LIBOR under the current methodology, which is an estimated forward-looking rate and relies, to some degree, on the expert judgment 
of submitting panel members. Whether or not SOFR attains market traction as a LIBOR replacement tool remains in question. We are 
unable to predict the effect of any changes to LIBOR, the establishment and success of any alternative reference rates, or any other 
reforms to LIBOR or any replacement of LIBOR that may be enacted in the United Kingdom or elsewhere. Such changes, reforms or 
replacements  relating  to  LIBOR  could  have  an  adverse  impact  on  the  market  for  or  value  of  any  LIBOR-linked  securities,  loans, 
derivatives or other financial instruments or extensions or credit held by or due to us.  

Risks Related to an Investment in our Common Stock 

The Grinberg family owns a majority of the voting power of the Company’s stock.  

Each share of common stock of the Company is entitled to one vote per share while each share of class A common stock of the Company 
is  entitled  to  ten votes  per  share.  While  the  members  of  the  Grinberg  family  do  not  own  a  majority  of  the  Company’s  outstanding 
common stock, by their significant holdings of class A common stock they control a majority of the voting power represented by all 
outstanding shares of both classes of stock. Consequently, the Grinberg family is in a position to determine or significantly influence 
any  matters  that  are brought  to  a vote of  the  shareholders  including,  but  not  limited  to,  the  election of  the  Board  of Directors,  any 
amendments to the Company’s certificate of incorporation, mergers or sales of all or substantially all of the Company’s assets. This 
concentration of ownership also may delay, defer or even prevent a change in control of the Company and make some transactions more 
difficult  or  impossible  without  the  support  of  the  Grinberg  family.  These  transactions  might  include  proxy  contests,  tender  offers, 
mergers or other purchases of shares of common stock that could give stockholders the opportunity to realize a premium over the then-
prevailing market price for shares of the Company’s common stock.  

The Company’s stock price could fluctuate and possibly decline due to changes in revenue, operating results and cash flows.  

The Company’s revenue, results of operations and cash flows can be affected by several factors, some of which are not within its control. 
Those factors include, but are not limited to, those described as risk factors in this Item 1A. and under “Forward-Looking Statements” 
on page 1.  

Any or all of these factors could cause a decline in revenues or an increase in expenses, either of which would have an adverse effect on 
the results of operations. If the Company’s earnings failed to meet the expectations of the investing public in any given period, the 
Company’s stock price could fluctuate and decline.  

Item 1B.  Unresolved Staff Comments  

None. 

21 

 
 
 
 
 
 
Item 2.  Properties  

The Company leases various facilities in North America, Europe, the Middle East and Asia for its corporate, watch assembly, distribution 
and sales operations. As of January 31, 2020, the Company’s leased facilities individually comprising more than 20,000 square feet 
were as follows:  

Location 
Moonachie, New Jersey 
Paramus, New Jersey 
Hong Kong 
Bienne, Switzerland 
Bienne, Switzerland 

Function 
   Watch distribution and repair 
   Executive offices 
   Watch distribution 
   Corporate functions and watch sales 
   Watch distribution, assembly and repair 

Square 
Footage 
100,000 
90,100 
44,800 
31,700 
20,700 

Lease 
Expiration 
February 2025 
June 2030 
April 2024 
June 2022 
October 2021 

The  foregoing  facilities,  as  well  as  21  additional  leased  facilities  worldwide  averaging  approximately  5,000  square  feet,  are  used 
exclusively  in  connection  with  the  Watch  and  Accessory  Brands  segment  of  the  Company’s  business  except  that  a  portion  of  the 
Company’s executive office space in Paramus, New Jersey is used in connection with management of its retail business.  

Since acquiring Ebel in 2004, the Company owns an architecturally significant building in La Chaux-de-Fonds, Switzerland.  

The Company also leases retail space averaging 1,700 square feet per store with leases expiring from January 2020 (under negotiation) 
to September 2029 for the operation of the Company’s 47 retail outlet locations. 

The Company believes that its existing facilities are suitable and adequate for its current operations.  

Item 3.  Legal Proceedings  

The Company is involved in legal proceedings and claims from time to time, in the ordinary course of its business. Legal reserves are 
recorded in accordance with the accounting guidance for contingencies. Contingencies are inherently unpredictable and it is possible 
that results of operations, balance sheets or cash flows could be materially and adversely affected in any particular period by unfavorable 
developments in, or resolution or disposition of, such matters. For those legal proceedings and claims for which the Company believes 
that it is probable that a reasonably estimable loss may result, the Company records a reserve for the potential loss. For proceedings and 
claims where the Company believes it is reasonably possible that a loss may result that is materially in excess of amounts accrued for 
the matter, the Company either discloses an estimate of such possible loss or range of loss or includes a statement that such an estimate 
cannot be made. 

In December 2016, U.S. Customs and Border Protection (“U.S. Customs”) issued an audit report concerning the methodology used by 
the Company to allocate the cost of certain watch styles imported into the U.S. among the component parts of those watches for tariff 
purposes.  The  report  disputes  the  reasonableness  of  the  Company’s  historical  allocation  formulas  and  proposes  an  alternative 
methodology  that  would  imply  approximately  $5.1  million  in  underpaid  duties  over  the  five-year  period  covered  by  the  statute  of 
limitations, plus possible penalties and interest. The Company believes that U.S. Customs’ alternative duty methodology and estimate 
are not consistent with the Company’s facts and circumstances and is disputing U.S. Customs’ position. The Company continues to 
provide U.S. Customs with supplemental analyses and information supporting the Company’s historical allocation formulas. Although 
the Company disagrees with U.S. Customs’ position, it cannot predict with any certainty the outcome of this matter. The Company 
intends to continue to work with U.S. Customs to reach a mutually-satisfactory resolution. 

In addition to the above matters, the Company is involved in other legal proceedings and contingencies, the resolution of which is not 
expected to materially affect its financial condition, future results of operations, or cash flows. 

Item 4.  Mine Safety Disclosures  

Not applicable.  

22 

 
 
  
  
  
  
     
    
     
    
     
    
     
    
     
    
 
 
 
 
PART II  

Item 5.  Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities  

As  of  March 23,  2020,  there were  47  holders  of  record of the  Company’s  class  A  common  stock  and  323 holders  of  record of  the 
Company’s  common  stock  (including nominee  holders  such  as  banks  and  brokerage  firms  who  hold  shares  for  beneficial  owners), 
although we believe that the number of beneficial owners is much higher. The Company’s common stock is traded on the New York 
Stock Exchange under the symbol “MOV” and on March 23, 2020, the closing price of the Company’s common stock was $8.74. In 
connection with the October 7, 1993 public offering, each share of the Company’s then currently existing class A common stock was 
converted into 10.46 shares of new class A common stock, par value of $0.01 per share (the “class A common stock”). Each share of 
common stock is entitled to one vote per share and each share of class A common stock is entitled to 10 votes per share on all matters 
submitted to a vote of the shareholders. Each holder of class A common stock is entitled to convert, at any time, any and all such shares 
into the same number of shares of common stock. Each share of class A common stock is converted automatically into common stock 
in the event that the beneficial or record ownership of such shares of class A common stock is transferred to any person, except to certain 
family members or affiliated persons deemed “permitted transferees” pursuant to the Company’s Restated Certificate of Incorporation 
as amended. The class A common stock is not publicly traded and, consequently, there is currently no established public trading market 
for these shares.  

During each quarter of fiscal 2020, the Company declared cash dividends on its common stock and class A common stock. In light of 
the uncertainty caused by the COVID-19 pandemic, the Company’s Board of Directors has discontinued the regular quarterly dividend 
until further notice. The decision of whether to declare any future cash dividend, including the amount of any such dividend and the 
establishment of record and payment dates, will be determined, in each quarter, by the Board of Directors, in its sole discretion. The 
Company remains committed to paying a dividend over the long-term and it would seek to resume a dividend when appropriate following 
stabilization in the environment. 

On August 29, 2017, the Board approved a share repurchase program under which the Company is authorized to purchase up to $50.0 
million of its outstanding common stock from time to time through August 29, 2020, depending on market conditions, share price and 
other factors. The Company may purchase shares of its common stock through open market purchases, repurchase plans, block trades 
or otherwise. During the fiscal year ended January 31, 2020, the Company repurchased a total of 131,402 shares of its common stock at 
a total cost of $4.2 million, or an average of $31.96 per share. 

At the election of an employee, upon the vesting of a stock award or the exercise of a stock option, shares of common stock having an 
aggregate value on the vesting of the award or the exercise date of the option, as the case may be, equal to the employee’s withholding 
tax obligation may be surrendered to the Company by netting them from the vested shares issued. Similarly, shares having an aggregate 
value equal to the exercise price of an option may be tendered to the Company in payment of the option exercise price and netted from 
the shares of common stock issued upon the option exercise. An aggregate of 43,414 shares were repurchased during the fiscal year 
ended January 31, 2020 as a result of the surrender of shares of common stock in connection with the vesting of certain restricted stock 
awards and stock options.   

The following table summarizes information about the Company’s purchases of shares of its common stock in the fourth quarter of 
fiscal 2020.  

Issuer Repurchase of Equity Securities  

Period 
November 1, 2019 – November 30, 2019 
December 1, 2019 – December 31, 2019 
January 1, 2020 – January 31, 2020 
Total 

Total Number 
of Shares 
Purchased      

Average 
Price Paid 
Per Share 

Total Number of 
Shares 
Purchased as 
Part of Publicly 
Announced 
Plans or 
Programs 

Maximum 
Amount 
that May Yet Be 
Purchased Under 
the Plans or 
Programs 

683     $ 
—       
—       
683     $ 

24.18       
—       
—       
24.18       

—     $  36,405,816   
—        36,405,816   
—        36,405,816   
—     $  36,405,816   

23 

 
 
 
  
    
    
  
    
    
    
    
 
PERFORMANCE GRAPH  

The performance graph set forth below compares the cumulative total shareholder return of the Company’s shares of common stock for 
the last five fiscal years through the fiscal year ended January 31, 2020 with that of the Broad Market (NYSE Stock Market – U.S. 
Companies), the S&P SmallCap 600 Index and the Russell 2000 Index. Each index assumes an initial investment of $100 on January 31, 
2015 and the reinvestment of dividends (where applicable).   

Comparison of Cumulative Five Year Total Return 

$200

$150

$100

$50

$0
01/31/15

01/31/16

01/31/17

01/31/18

01/31/19

01/31/20

Movado Group, Inc.

S&P SmallCap 600 Index

NYSE Composite Index

Russell 2000 Index

Company Name / Index 
Movado Group, Inc. 
S&P SmallCap 600 Index 
NYSE (U.S. Companies) 
Russell 2000 Index 

Comparis on of cumu lative five year total return $ 200 $1 50 $100  $50 $0  01/3 1/15 0 1/31 /16 01 /31/1 7 01/31/18  01/31 /19 01 /31/20 movado group,  inc. s&p smallcap 600 in dex nyse comp osite index russell 2000  index  

   1/31/15 
     100.00   
     100.00   
     100.00   
     100.00   

1/31/16 

1/31/17 

1/31/18 

1/31/19 

1/31/20 

     108.60         117.21         134.83         143.55        
95.31         128.04         149.25         147.39        
93.70         112.09         136.83         129.14        
90.08         120.28         140.95         135.98        

79.95   
157.07   
146.66   
148.51   

24 

 
 
 
 
     
     
     
     
     
  
    
    
    
 
 
Item 6.  Selected Financial Data  

The selected financial data presented below has been derived from the Consolidated Financial Statements. This information should be 
read in conjunction with, and is qualified in its entirety by, the Consolidated Financial Statements and “Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” contained in Item 7 of this report. Amounts are in thousands except per 
share amounts:  

2020 

Fiscal Year Ended January 31, 
2018 

2017 

2019 

2016 

Statement of income data: 
Net sales 
Cost of sales (1) (3) (5) (6) (9) 
Gross profit 
Selling, general and administrative (1) (3) (5) (6) (7) (9) 
Operating income (1) (3) (5) (6) (7) (9) 
Other income (expense) (2) (8) 
Interest expense 
Interest income 
Income before income taxes 
Provision for income taxes (4) 
Net income / (loss) 
Less: Net income / (loss) attributable to noncontrolling 
   interests 
Net income / (loss) attributable to Movado Group, Inc. 
Basic income per share: 
Weighted basic average shares outstanding 
Net income / (loss) per share attributable to Movado 
   Group, Inc. 
Diluted income per share: 
Weighted diluted average shares outstanding 
Net income / (loss) per share attributable to Movado 
   Group, Inc. 
Cash dividends paid per share 
Balance sheet data (end of period): 
Working capital (10) 
Total assets (11) 
Total long-term debt 
Total equity 

326,077        310,209       
374,889        369,358       
331,898        307,161       
62,197       

  $  700,966     $  679,567     $  567,953     $  552,752     $  594,923   
277,993   
316,930   
246,823   
70,107   
—   
(1,109 ) 
127   
69,125   
23,360   
45,765   

257,935       
294,817       
240,836       
53,981       
(1,282 )     
(1,464 )     
219       
51,454       
16,315       
35,139       

269,875       
298,078       
254,878       
43,200       
—       
(1,510 )     
452       
42,142       
57,367       
(15,225 )     

42,991       
15,356       
(930 )     
86       
57,503       
15,124       
42,379       

—     
(771 )     
307       
61,733       
162       
61,571       

(320 )     
42,699     $ 

(53 )     
61,624     $ 

-       
(15,225 )   $ 

78       
35,061     $ 

671   
45,094   

  $ 

23,123       

23,197       

23,073       

23,070       

23,525   

  $ 

1.85     $ 

2.66     $ 

(0.66 )   $ 

1.52     $ 

1.92   

23,297       

23,600       

23,073       

23,267       

23,774   

  $ 
  $ 

1.83     $ 
0.80     $ 

2.61     $ 
0.80     $ 

(0.66 )   $ 
0.52     $ 

1.51     $ 
0.52     $ 

1.90   
0.44   

  $  355,254     $  355,463     $  381,304     $  433,378     $  410,853   
  $  847,308     $  759,701     $  645,380     $  607,802     $  585,170   
35,000   
  $ 
  $  527,244     $  496,655     $  470,335     $  473,993     $  441,147   

25,000     $ 

51,910     $ 

50,280     $ 

-     $ 

(1)  Fiscal 2020 cost of sales include a pre-tax charge of $0.2 million and selling, general and administrative expenses include a pre-

tax  charge  of $4.4  million  related  to  amortization  of  acquired  intangible  asset  and  accounting  adjustments  resulting  from  the   
MVMT acquisition, $2.8 million related to the amortization of intangible assets resulting from the Olivia Burton acquisition and 
$0.3 million of income related to a change in estimate related to the Company’s fiscal 2018 cost savings initiatives.  

(2)  Fiscal 2020 other income consists of a change in contingent consideration related to updated revenue and EBITDA (as defined in 

the acquisition agreement) performance expectations during the earn-out period for MVMT. 

(3)  Fiscal 2019 cost of sales include a pre-tax charge of $0.6 million and selling, general and administrative expenses include a pre-
tax  charge  of  $13.8  million,  related  to  transaction  charges  and  the  amortization  of  acquisition  accounting  adjustments  and 
intangible  assets  associated  with  the  purchase  of  the  MVMT  brand,  $2.9  related  to  a  full  year  of  amortization  related  to  the 
intangible assets resulting from the Olivia Burton acquisition and $0.3 million of income related to a change in estimate related to 
the Company’s fiscal 2018 cost savings initiatives. 

(4)  Fiscal 2019 provision for taxes include a benefit of $7.4 million related to the 2017 Tax Act in accordance with Staff Accounting 
Bulletin No. 118 (“SAB 118”), and a benefit of $5.0 million related to other foreign tax items. Fiscal 2018 provision for income 
taxes include a provisional charge of $45.0 million related to the 2017 Tax Act.  

(5)  Fiscal 2018 cost of sales include a pre-tax charge of $0.8 million and selling, general and administrative expenses include a pre-
tax charge of $6.0 million, related to transaction charges and the amortization of acquisition accounting adjustments associated 
with the purchase of the Olivia Burton brand.  

25 

 
  
  
  
  
  
  
     
     
     
     
  
    
        
        
        
        
    
    
    
    
    
    
    
    
    
    
    
    
    
        
        
        
        
    
    
    
        
        
        
        
    
    
    
        
        
        
        
    
 
(6)  Fiscal 2018 cost of sales include a pre-tax charge of $1.3 million and selling, general and administrative expenses include a pre-
tax charge of $12.3 million as part of the Company’s cost savings initiatives. In fiscal 2018, the Company took actions to better 
align its global infrastructure with the current business environment by consolidating certain operations and streamlining functions 
to reduce costs and improve profitability. Also, in light of the changing retail landscape and the growing importance of digital 
marketing and online sales, the Company decided to cease its participation in the Baselworld Watch and Jewelry Show.  
(7)  Fiscal 2017 selling, general and administrative expenses include a pre-tax charge of $1.8 million, as a result of the immediate 
vesting of stock awards and certain other compensation related to the announcement of the retirement of the Company’s former 
Vice Chairman and Chief Operating Officer, in fiscal 2017. 

(8)  Fiscal 2017 other expense consists of a pre-tax charge of $1.3 million for the impairment of a long-term investment in a privately 

held company. 

(9)  Fiscal 2016 cost of sales include a pre-tax charge of $0.6 million and selling general and administrative expenses include a pre-
tax charge of $3.4 million, as a result of actions taken by the Company in fiscal 2016 to achieve greater operating efficiencies and 
streamline its operations. 

(10)  The Company defines working capital as current assets less current liabilities. As a result of early adoption of ASU 2015-17, 
“Income Taxes: Balance Sheet Classification of Deferred Taxes” during fiscal 2016, current deferred tax liabilities and assets 
were reclassified to non-current in all periods presented. 

(11)  In Fiscal 2020, total assets include $89.5 million of operating lease right-of-use assets recorded as a result of the Company’s 

adoption of ASU 2016-02 on February 1, 2019. 

26 

 
 
 
Item 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations  
GENERAL 

Net Sales 

The Company operates and manages its business in two principal business segments: Watch and Accessory Brands and Company Stores. 
The Company also operates in two geographic locations: United States and International.  

The Company divides its watch and accessory business into two principal categories: the owned brands category and the licensed brands 
category. The owned brands category consists of the Movado®, Concord®, Ebel®, Olivia Burton® and MVMT® brands. Products in 
the licensed brands category include the following brands manufactured and distributed under license agreements with the respective 
brand  owners:  Coach®,  Tommy  Hilfiger®,  HUGO  BOSS®,  Lacoste®,  SCUDERIA  FERRARI®,  Rebecca  Minkoff®  and  Uri 
Minkoff®.  

The primary factors that influence annual sales are general economic conditions in the Company’s U.S. and international markets, new 
product introductions, the level and effectiveness of advertising and marketing expenditures and product pricing decisions.  

56.9% of the Company’s total sales are from international markets (see Note 18 to the Consolidated Financial Statements), and therefore 
reported sales made in those markets are affected by foreign exchange rates. The Company’s international sales are primarily billed in 
local currencies (predominantly Euros, British Pounds and Swiss Francs) and translated to U.S. dollars at average exchange rates for 
financial reporting purposes.  

The Company divides its business into two major geographic locations: United States operations, and International, which includes the 
results  of  all  other  Company  operations.  The  allocation  of  geographic  revenue  is  based  upon  the  location  of  the  customer.  The 
Company’s International operations in Europe, the Americas (excluding the United States), the Middle East and Asia account for 33.4%, 
9.0%,  7.9%  and  6.6%,  respectively,  of  the  Company’s  total  net  sales  for  fiscal  2020.  A  vast  majority  of  the  Company’s  tangible 
International assets are owned by the Company’s Swiss and Hong Kong subsidiaries.  

The Company’s business is seasonal. There are two major selling seasons in the Company’s markets: the spring season, which includes 
school graduations and several holidays; and, most importantly, the Christmas and holiday season. Major selling seasons in certain 
international markets center on significant local holidays that occur in late winter or early spring. The Company’s net sales historically 
have been higher during the second half of the fiscal year. The second half of each fiscal year accounted for 56.6% and 60.1% (which 
includes the acquisition of MVMT on October 1, 2018) of the Company’s net sales for the fiscal years ended January 31, 2020 and 
2019, respectively.  

The Company’s retail operations consist of 45 retail outlet locations in the United States and two locations in Canada. 

The significant factors that influence annual sales volumes in the Company’s retail operations are similar to those that influence U.S. 
wholesale sales. In addition, most of the Company’s retail outlet locations are near vacation destinations and, therefore, the seasonality 
of these stores is driven by the peak tourist seasons associated with these locations.  

In December 2019, there was an outbreak of a novel strain of coronavirus (COVID-19) in Wuhan, China that has since spread to other 
regions in China and the rest of the world. In addition to the delivery delays from our Chinese suppliers that resulted from factory 
closures  in  China  during  the  early  initial  phase  of  this  crisis,  the  virus  has  now  reached  pandemic  proportions,  resulting  in  travel 
restrictions, closed borders, and the closing of all of the Company’s outlet stores and many retail stores of the Company’s direct and 
indirect customers. These developments could materially adversely affect sales although the precise impact cannot be estimated at this 
time. See “The recent COVID-19 Novel coronavirus, or other public health threats and epidemics, could materially and adversely affect 
our business” under Item 1A. Risk Factors, above.  

Gross Margins   

The Company’s overall gross margins are primarily  affected by four major factors: channel and product sales mix, product pricing 
strategy, manufacturing costs and fluctuation in foreign currency exchange rates, in particular the relationship between the U.S. dollar 
and the Swiss Franc, British Pound and the Euro. Gross margins for the Company may not be comparable to those of other companies, 
since some companies include all the costs related to their distribution networks in cost of sales whereas the Company does not include 
the costs associated with its warehousing and distribution facilities nor the occupancy costs for the Company Stores segment in the cost 
of sales line item. Those costs are included in selling, general and administrative expenses.  

27 

 
Gross margins vary among the brands included in the Company’s portfolio and also among watch models within each brand. Watches 
in the Company’s owned brands category generally earn higher gross margin percentages than watches in the licensed brands category. 
The difference in gross margin percentages within the licensed brands category is primarily due to the impact of royalty payments made 
on the licensed brands. Gross margins in the Company’s e-commerce business generally earn higher gross margin percentages than 
those of the traditional wholesale business. Gross margins in the Company’s outlet business are affected by the mix of product sold and 
may exceed those of the wholesale business since the Company earns margins on its outlet store sales from manufacture to point of sale 
to the consumer. 

All of the Company’s brands compete with a number of other brands not only on styling but also on wholesale and retail price. The 
Company’s ability to improve margins through price increases is therefore, to some extent, constrained by competitors’ actions.  

Cost  of  sales  of  the  Company’s  products  consists  primarily  of  costs  for  raw  materials,  component  costs,  royalties,  depreciation, 
amortization, assembly costs, shipping to e-commerce customers, design costs and unit overhead costs associated with the Company’s 
supply  chain  operations  predominately  in  Switzerland  and  Asia.  The  Company’s  supply  chain  operations  consist  of  logistics 
management of assembly operations and product sourcing predominately in Switzerland and Asia and minor assembly in Switzerland. 
Through productivity improvement efforts, the Company has controlled the level of overhead costs and maintained flexibility in its cost 
structure by outsourcing a significant portion of its component and assembly requirements.  

Since a significant amount of the Company’s product costs are incurred in Swiss Francs, fluctuations in the U.S. dollar/Swiss Franc 
exchange rate can impact the Company’s cost of goods sold and, therefore, its gross margins. The Company reduces its exposure to the 
Swiss Franc exchange rate risk through a hedging program. Under the hedging program, the Company manages most of its foreign 
currency exposures on a consolidated basis, which allows it to net certain exposures and take advantage of natural offsets. In the event 
these exposures do not offset, the Company has the ability to hedge its Swiss Franc purchases using a combination of forward contracts 
and purchased currency options. The Company’s hedging program mitigated the impact of the exchange rate fluctuations on product 
costs and gross margins for fiscal years 2020 and 2019.  

Selling, General and Administrative (“SG&A”) Expenses 

The Company’s SG&A expenses consist primarily of marketing, selling, distribution, general and administrative expenses.  

Marketing expenditures are based principally on overall strategic considerations relative to maintaining or increasing market share in 
markets that management considers to be crucial to the Company’s continued success as well as on general economic conditions in the 
various markets around the world in which the Company sells its products. Marketing expenses include salaries, various forms of media 
advertising, digital advertising (including social media), customer acquisition costs and co-operative advertising with customers and 
distributors and other point of sale marketing and promotion spending.  

Selling expenses consist primarily of salaries, sales commissions, sales force travel and related expenses, credit card fees, depreciation 
and amortization, expenses associated with the Company’s annual worldwide customer conference and other industry trade shows and 
operating costs incurred in connection with the Company’s retail business. Sales commissions vary with overall sales levels. Retail 
selling expenses consist primarily of payroll related and store occupancy costs.  

Distribution expenses consist primarily of costs of running distribution centers and customer service and include salaries, rental and 
other occupancy costs, security, depreciation and amortization of furniture and leasehold improvements and shipping supplies.  

General  and  administrative  expenses  consist  primarily  of  salaries  and  other  employee  compensation  including  performance-based 
compensation,  employee  benefit  plan  costs,  office  rent,  management  information  systems  costs,  professional  fees,  bad  debts, 
depreciation and amortization of furniture, computer software, leasehold improvements, amortization of finite lived intangible assets, 
patent and trademark expenses and various other general corporate expenses.    

Other Non-Operating Income  

Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period 
for MVMT, the Company recorded a non-cash gain on remeasurement of the contingent consideration of $15.4 million for the fiscal 
year ended January 31, 2020. As the remeasurement is not a direct benefit realized from operating the MVMT business, the Company 
has recorded the change in contingent consideration within non-operating income. 

28 

 
 
 
Interest Expense 

To the extent it borrows, the Company records interest expense on its revolving credit facility. Additionally, interest expense includes 
the amortization of deferred financing costs, and unused commitment fees associated with the Company’s revolving credit facility.  

Income Taxes 

The  Company  follows  the  asset  and  liability  method of accounting  for  income  taxes  as prescribed  under  the  Accounting  Standards 
Codification guidance for Income Taxes (“ASC Topic 740”). ASC Topic 740 requires the Company to recognize deferred tax assets 
and liabilities for the future tax consequences attributable to differences between the financial statement carrying amounts and tax bases 
of existing assets and liabilities. 

The 2017 Tax Act that was signed into law on December 22, 2017 significantly changed existing U.S. corporate income tax laws by, 
among  other  things,  lowering  the  corporate  tax  rate  from 35%  to  21%,  limiting  the  deductibility  of  interest  expense  and  executive 
compensation, implementing a modified territorial tax system, and imposing a one-time mandatory deemed repatriation transition tax 
(“Transition  Tax”)  on  undistributed  foreign  earnings  which  have  not  been  previously  taxed.  The  SEC  also  issued  SAB  118  which 
allowed the Company to record provisional amounts related to the 2017 Tax Act and provided a measurement period of up to one year 
from the enactment date for companies to complete their accounting under ASC Topic 740. Under SAB 118, the Company elected to 
account for the tax on Global Intangible Low-Tax Income (“GILTI”) as a period cost and therefore has not recorded deferred taxes 
related to GILTI.  

At January 31, 2020, the Company had no deferred tax liability for the undistributed foreign earnings of approximately $182.6 million 
because the Company intends to permanently reinvest such earnings in its foreign operations. It is not practicable to estimate the tax 
liability related to a future distribution of these permanently reinvested foreign earnings. 

CRITICAL ACCOUNTING POLICIES AND ESTIMATES  

The Company’s consolidated financial statements have been prepared in accordance with accounting principles generally accepted in 
the United States and those significant policies are more fully described in Note 1 to the Company’s consolidated financial statements. 
The preparation of these financial statements and the application of certain critical accounting policies require management to make 
judgments based on estimates and assumptions that affect the information reported. On an on-going basis, management evaluates its 
estimates and judgments, including those related to sales discounts and markdowns, product returns, bad debt, inventories, income taxes, 
warranty  obligations,  useful  lives  of  property,  plant  and  equipment,  impairments,  stock-based  compensation  and  contingencies  and 
litigation. Management bases its estimates and judgments about the carrying values of assets and liabilities that are not readily apparent 
from other sources on historical experience, contractual commitments and on various other factors that are believed to be reasonable 
under the circumstances. Actual results could differ from these estimates. Management believes the following are the critical accounting 
policies requiring significant judgments and estimates used in the preparation of its consolidated financial statements.  

Revenue Recognition  

In the wholesale channel, revenue is recognized and recorded when a contract is in place, obligations under the terms of a contract with 
the customer are satisfied and control is transferred to the customer. Such revenue is measured as the ultimate amount of consideration 
the Company expects to receive in exchange for transferring goods including variable consideration.  Direct to consumer and after-sales 
service  revenue  is  recognized  at  time  of  register  receipt  or  delivery  to  customer.  The  Company  records  estimates  of  variable 
consideration, which includes sales returns, markdowns, volume-based programs and sales and cash discount allowances as a reduction 
of revenue in the same period that the sales are recorded. These estimates are based upon the expected value method considering all 
reasonably available information including historical analysis, customer agreements and/or currently known factors that arise in the 
normal  course  of  business.  Returns,  discounts  and  allowances  have  historically  been  within  the  Company’s  expectations  and  the 
provisions established. The future provisional rates may differ from those experienced in the past. The Company considers transfer of 
control to take place either when the goods ship or when goods are delivered depending on the shipping terms in the contract. Factors 
considered in the transfer of control include the right to payment, transfer of legal title, physical possession and customer acceptance of 
the  goods  and  whether  the  significant  risks  and  rewards  for  the  goods  belong  with  the  customer.  Taxes  imposed  by  governmental 
authorities on the Company's revenue-producing activities with customers, such as sales taxes and value added taxes, are excluded from 
net sales. 

29 

 
 
 
 
The Company’s sale of smart watches contains multiple performance obligations. The Company allocates revenue to each performance 
obligation using the relative standalone selling price method. The Company determines the standalone selling prices based on the prices 
charged to customers. Amounts allocated to the delivered smart watch collections and the related essential software are recognized at 
the time of sale. The Company’s smart watch collections have been available in limited quantities and in limited distribution, and, as a 
result, the amounts related to cloud service and app updates were immaterial to all periods presented and thereby recognized at time of 
sale. 

The Company has considered each transaction to sell goods as separate and distinct, with no additional promises made. The Company 
uses the understanding of what the customer expects to receive as the final product to determine whether goods or services should be 
combined and accounted for as a single performance obligation. The Company does not incur significant costs to obtain or fulfill its 
contracts. 

Goodwill 

At the time of an acquisition, in accordance with applicable guidance, the Company records all acquired net assets at their estimated fair 
values. These estimated fair values are based on management’s assessments and independent third-party appraisals. The excess of the 
purchase consideration plus the fair value of any noncontrolling interest in the acquired company over the aggregate estimated fair 
values of the acquired net assets, including any contingent consideration, is recorded as goodwill.  

Goodwill is not amortized but is assessed for impairment at least annually on November 1st. Under applicable guidance, the Company 
generally performs its annual goodwill impairment analysis using a qualitative approach to determine whether it is more likely than not 
that the fair value of goodwill is less than its carrying value. If, based on the results of the qualitative assessment, it is concluded that it 
is more likely than not that the fair value of goodwill is less than its carrying value, a quantitative test is performed.  

The  quantitative  impairment  test  is  performed  to  measure  the  amount  of  impairment  loss,  if  any.  The  quantitative  impairment  test 
identifies the existence of potential impairment by comparing the fair value of each reporting unit with its carrying value, including 
goodwill. If a reporting unit’s carrying amount exceeds its fair value, the Company will record an impairment charge, as an operating 
expense item, based on that difference. The impairment charge will be limited to the amount of goodwill allocated to that reporting unit. 

Determination of the fair value of a reporting unit and the fair value of individual assets and liabilities of a reporting unit is based on 
management’s  assessment,  including  the  consideration  of  independent  third-party  appraisals  when  necessary.  Furthermore,  this 
determination is subjective in nature and involves the use of significant estimates and assumptions. These estimates and assumptions 
could have a significant impact on whether or not an impairment charge is recognized and the amount of any such charge. Estimates of 
fair value are primarily determined using discounted cash flows, market comparisons, and recent transactions. These approaches use 
significant  estimates  and  assumptions,  including  projected  future  cash  flows,  discount  rates,  growth  rates,  and  determination  of 
appropriate market comparisons. 

At November 1, 2019 and 2018, the Company evaluated goodwill for impairment. There were no indicators of impairment under this 
analysis and, accordingly, no impairment charge was recorded in fiscal 2020 or in fiscal 2019, respectively. 

Intangibles 

Intangible assets consist primarily of trade names, customer relationships and trademarks. In accordance with applicable guidance, the 
Company estimates and records the fair value of purchased intangible assets at the time of their acquisition. The fair values of these 
intangible  assets  are  estimated  based  on  independent  third-party  appraisals.  Finite-lived  intangible  assets  are  amortized  over  their 
respective estimated useful lives, which range from three to ten years, and are evaluated for impairment periodically and whenever 
events or changes in circumstances indicate that their related carrying values may not be fully recoverable. Estimates of fair value for 
finite-lived intangible assets are primarily determined using discounted cash flows analysis of such assets, with consideration of market 
comparisons and recent transactions. This approach uses significant estimates and assumptions, including projected future cash flows, 
discount rates and growth rates. In addition to goodwill, the Company assesses intangible assets for impairments at least annually on 
November 1st. The Company determined that there was no impairment in fiscal 2020 or in fiscal 2019, respectively. 

30 

 
 
Allowance for Doubtful Accounts  

Accounts receivable are reduced by an allowance for amounts that may be uncollectible in the future. Estimates are used in determining 
the allowance for doubtful accounts and are based on an analysis of the aging of accounts receivable, assessments of collectability based 
on historical trends, the financial condition of the Company’s customers and an evaluation of economic conditions. In general, the actual 
bad debt losses have historically been within the Company’s expectations and the allowances it established. As of January 31, 2020, 
except  for  those  accounts  provided  for  in  the  reserve  for  doubtful  accounts,  the  Company  knew  of  no  situations  with  any  of  the 
Company’s major customers which would indicate the customer’s inability to make their required payments.  

Inventories  

The Company values its inventory at the lower of cost or net realizable value. Cost is determined using the average cost method. The 
Company performs reviews of its on-hand inventory to determine amounts, if any, of inventory that is deemed discontinued, excess, or 
unsaleable. Inventory classified as discontinued, together with the related component parts that can be assembled into saleable finished 
goods, is sold primarily through the Company’s retail outlet locations.  

Long-Lived Assets  

The Company periodically reviews the estimated useful lives of its depreciable assets based on factors including historical experience, 
the  expected  beneficial  service  period  of  the  asset,  the  quality  and  durability  of  the  asset  and  the  Company’s  maintenance  policy 
including periodic upgrades. Changes in useful lives are made on a prospective basis unless factors indicate the carrying amounts of the 
assets may not be recoverable and an impairment is necessary.  

The  Company  performs  an  impairment  review  of  its  long-lived  assets,  once  events  or  changes  in  circumstances  indicate,  in 
management’s judgment, that the carrying value of such assets may not be recoverable. When such a determination has been made, 
management compares the carrying value of the asset groups with their estimated future undiscounted cash flows. If it is determined 
that an impairment has occurred, the fair value of the asset group is determined and compared to its carrying value. The excess of the 
carrying value over the fair value, if any, is recognized as a loss during that period. The impairment is calculated as the difference 
between asset carrying values and their estimated fair values. No impairment charge was recorded in fiscal 2020 or in fiscal 2019, 
respectively. 

Warranties  

All watches sold by the Company come with limited warranties covering the movement against defects in material and workmanship 
for periods ranging from two to three years from the date of purchase, with the exception of Tommy Hilfiger watches, for which the 
warranty period is ten years. In addition, the warranty period is five years for the gold plating on certain Movado watch cases and 
bracelets. The Company records an estimate for future warranty costs based on historical repair costs. Warranty costs have historically 
been within the Company’s expectations and the provisions established. If such costs were to substantially exceed estimates, they could 
have an adverse effect on the Company’s operating results.  

Stock-Based Compensation  

The Company utilizes the Black-Scholes option-pricing model which requires that certain assumptions be made to calculate the fair 
value of each option at the grant date. The expected life of stock option grants is determined using historical data and represents the time 
period during which the stock option is expected to be outstanding until it is exercised. The risk-free interest rate is based on the U.S. 
treasury note interest rate in effect on the date of grant for the expected life of the stock option. The expected stock price volatility is 
derived from historical volatility and calculated based on the estimated term structure of the stock option grant. The expected dividend 
yield is calculated using the Company’s historical average of annualized dividend yields and applied over the expected term of the 
option. Management monitors stock option exercises and employee termination patterns to estimate forfeitures rates within the valuation 
model. Separate groups of employees that have similar historical exercise behavior are considered separately for valuation purposes. 

In addition to stock options, the Company may also grant stock awards to employees and directors. The stock awards are generally in 
the form of time-vesting restricted stock unit awards (pursuant to which unrestricted shares of Common Stock are issued to the grantee 
when the award vests) or performance-based awards (under which vesting occurs only if one or more predetermined financial goals are 
achieved within the relevant performance period); both are subject to the participant’s continued employment (or board service) with 
the Company through such vesting date. Stock awards generally are cliff-vested after three years from the date of grant (one year in the 
case of directors’ awards). The fair value of stock awards is equal to the closing price of the Company’s publicly-traded common stock 
on the grant date.  

31 

 
Compensation expense for all awards is accrued based on the estimated number of instruments for which the requisite service is expected 
to be rendered. This estimate is reflected in the period the stock option and stock awards are either granted or canceled. Expense related 
to stock options and stock awards compensation is recognized on a straight-line basis over the vesting term.  

Collaborative Arrangement 

The Company participates in a collaborative arrangement with Rebecca Minkoff, LLC relating to the Rebecca Minkoff and Uri Minkoff 
brand names. Both parties to the arrangement are active participants in the collaboration and are exposed to significant risks and rewards 
dependent on the commercial success of the activities. The arrangement involves various activities including the design, development, 
distribution and marketing of watches under the brand names. Amounts due between the parties to the arrangement related to sales and 
related activities are recorded in the Company’s cost of sales while those amounts related to general and administrative activities are 
recorded as an adjustment to selling, general and administrative expenses. The Company generated immaterial revenues and incurred 
immaterial expenses under its collaborative arrangement during fiscal 2020. 

Contingent Consideration 

Under the MVMT acquisition agreement (see Note 3 to the Company’s consolidated financial statements), the estimated fair value of 
the contingent consideration was determined using a Monte Carlo simulation with key  assumptions that include revenue and brand 
EBITDA (as defined in the acquisition agreement), volatilities, estimated discount rates, risk-free interest rate, and correlation. Each 
reporting period after the acquisition, the Company will revalue the contingent purchase price liability and record increases or decreases 
in  the  fair  value  of  the  liability  in  its  Consolidated  Statements  of  Operations.  Changes  in  fair  value  can  result  from  the  estimated 
achievement of the revenue and brand EBITDA performance hurdles, and movement in discounts rates, volatilities, and the other key 
assumptions. The inputs and assumptions are not observable in the market but reflect the assumptions the Company believes would be 
made by a market participant. The possible outcomes for the contingent consideration range from $0 to $100 million on an undiscounted 
basis. As a result, changes in the estimated fair value of the contingent consideration over time may result in significant volatility in the 
Company’s reported earnings. 

Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period 
for MVMT, the Company remeasured the contingent consideration to $1.9 million at July 31, 2019 and to zero at January 31, 2020. Of 
the  $16.9  million  decrease  in  the  liability,  $15.4  million  is  included  in  non-operating  income  (portion  of  contingent  consideration 
allocated to purchase price) in the Consolidated Statements of Operations for the fiscal year ended January 31, 2020, and 0.5 million 
and  $1.0  million  are  reflected  as  a  reduction  of  deferred  compensation  (portion  of  contingent  consideration  allocated  to  deferred 
compensation  based  on  future  service  requirements)  within  other  current  assets  and  other  non-current  assets,  respectively,  in  the 
Consolidated Balance Sheets. As the remeasurement is not a direct benefit realized from operating the MVMT business, the Company 
has recorded the change in contingent consideration within non-operating income in the Consolidated Statements of Operations, and as 
such,  has  not  included  it  in  operating  income  for  the  Watch  and  Accessory  Brands  segment.  Refer  to  Note  18  to  the  Company’s 
consolidated financial statements for Segment and Geographic Information. 

Pension Benefit Obligation 

The Company sponsors a plan in Switzerland which was amended to a defined benefit plan effective December 31, 2018. The pension 
expense  and  obligation  are  developed  from  actuarial  valuations.  Two  critical  assumptions  in  determining  pension  expense  and 
obligations are discount rate and expected long-term return on plan assets. The Company will evaluate these assumptions annually. 
Other assumptions reflect demographic factors such as retirements, mortality and turnover and are evaluated periodically and updated 
to reflect actual experience. Actual results may differ from actuarial assumptions. The discount rate represents the market rate for high-
quality AAA and AA-rated corporate bonds with durations corresponding to the expected durations of the benefit obligations and service 
time and is used to calculate the present value of the expected future cash flows for benefit obligations under the pension plan. A decrease 
in the discount rate increases the present value of pension benefit obligations. A 25-basis point decrease in the discount rate would 
increase the present value of pension obligation by approximately $0.5 million at January 31, 2020. The Company considers the current 
and expected asset allocations of the pension plan, as well as historical and expected long-term rates of return on those types of plan 
assets, in determining the expected long-term return on plan assets. A 25 basis point decrease in the expected long-term return on plan 
assets would not have resulted in a material impact on the Company’s pension expense for fiscal 2020. 

Income Taxes  

The Company, under ASC Topic 740, follows the asset and liability method of accounting for income taxes under which deferred tax 
assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying 
amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted 
tax laws and tax rates, in each jurisdiction where the Company operates, and applied to taxable income in the years in which those 

32 

 
 
 
 
temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities due to a change in tax rates 
is recognized in income in the period that includes the enactment date. In addition, the amounts of any future tax benefits are reduced 
by a valuation allowance to the extent such benefits are not expected to be realized on a more-likely-than-not basis. The Company 
calculates estimated income taxes in each of the jurisdictions in which it operates. This process involves estimating actual current tax 
expense along with assessing temporary differences resulting from differing treatment of items for both book and tax purposes. 

The Company follows guidance for accounting for uncertainty in income taxes. This guidance clarifies the accounting for uncertainty 
in income taxes recognized in a company’s financial statements and prescribes a recognition threshold and measurement standard for 
the  financial  statement  recognition  and  measurement  of  an  income  tax  position  taken  or  expected  to  be  taken  in  a  tax  return.  This 
guidance also provides guidance for de-recognition, classification, interest and penalties, accounting in interim periods, disclosures and 
transitions. 

The 2017 Tax Act that was signed into law on December 22, 2017 significantly changed existing U.S. corporate income tax laws by, 
among  other  things,  lowering  the  corporate  tax  rate  from 35%  to  21%,  limiting  the  deductibility  of  interest  expense  and  executive 
compensation,  implementing  a  modified  territorial  tax  system,  and  imposing  a  one-time  mandatory  deemed  Transition  Tax  on 
undistributed foreign earnings which have not been previously taxed. The SEC also issued SAB 118 which allowed the Company to 
record provisional amounts related to the 2017 Tax Act and provided a measurement period of up to one year from the enactment date 
for companies to complete their accounting under ASC Topic 740. Under SAB 118, the Company elected to account for the tax on 
GILTI as a period cost and therefore has not recorded deferred taxes related to GILTI. 

Comparable Stores Sales 

The Company considers comparable outlet store sales to be sales of stores that were open as of February 1st of the prior fiscal year and 
that remained open through January 31st of the current fiscal year. The Company had 39 comparable outlet stores for the year ended 
January 31, 2020. The sales from stores that have been relocated, renovated or refurbished are included in the calculation of comparable 
store sales. The method of calculating comparable store sales varies across the retail industry. As a result, the Company’s method for 
the calculation of comparable store sales may not be the same as measures used or reported by other companies.  

RESULTS OF OPERATIONS  

The following is a discussion of the results of operations for fiscal 2020 compared to fiscal 2019 along with a discussion of the changes 
in financial condition during fiscal 2020. For a discussion of our results of operations in fiscal year 2019 compared to fiscal year 2018, 
please see “Results of Operations” in Item 7 (Management’s Discussion and Analysis of Financial Condition and Results of Operations) 
of our Annual Report on Form 10-K for the fiscal year ended January 31, 2019, filed with the SEC on March 28, 2019. 

In light of the COVID-19 pandemic, our results of operations for fiscal 2020 should not be deemed indicative of the results that we will 
experience in fiscal 2021. In addition to the delivery delays from our Chinese suppliers that resulted from factory closures in China 
during the initial phase of the crisis, the virus has now reached pandemic proportions. In response to the outbreak, in mid-March 2020, 
the Company and the majority of the Company’s wholesale customers temporarily closed all of their retail stores for an undefined period 
of time due to health concerns associated with COVID-19. Furthermore, various containment and mitigation measures that have been 
imposed by governmental and other authorities around the world (such as quarantines and other social distancing requirements) have 
already adversely affected sales of our products, which are heavily dependent on customer traffic in our company stores and in the stores 
of our wholesale customers. The continuation or tightening of such measures could have a material adverse effect on our results of 
operations and financial condition. In addition, as our potential customers face layoffs and other negative economic impact from the 
COVID-19  outbreak,  their  disposable  income  for  discretionary  purchases  and  their  actual  or  perceived  wealth  may  be  negatively 
impacted, potentially having a material and adverse impact on our net sales. The impact of the outbreak of COVID-19 on the Company’s 
liquidity,  revenues,  impairment  considerations  surrounding  our  indefinite  and  long-lived  assets  and  results  of  operations  cannot  be 
predicted at this time due to the high level of uncertainty, unknown future developments, duration of containment measures and the 
timeline for recovery. 

The following are net sales by business segment and geographic location (in thousands):  

Watch and Accessory Brands: 

United States 
International 
Company Stores 
Net sales 

33 

Fiscal Year Ended January 31, 

2020 

2019 

   $ 

   $ 

216,171      $ 
396,227        
88,568        
700,966      $ 

225,813   
370,063   
83,691   
679,567   

 
 
 
 
  
  
  
  
  
    
  
     
         
    
     
     
The following are net sales by category (in thousands): 

Watch and Accessory Brands: 
Owned brands category 
Licensed brands category 
After-sales service and all other 
Total Watch and Accessory Brands 
Company Stores 
Consolidated total 

Fiscal Year Ended January 31, 

2020 

2019 

   $ 

   $ 

257,954      $ 
344,681        
9,763        
612,398        
88,568        
700,966      $ 

263,904   
320,911   
11,061   
595,876   
83,691   
679,567   

The following table presents the Company’s results of operations expressed as a percentage of net sales for the fiscal years indicated:  

Net sales 
Gross margin 
Selling, general and administrative expenses 
Operating income 
Change in contingent consideration 
Interest expense 
Interest income 
Provision for income taxes 
Noncontrolling interests 
Net income attributable to Movado Group, Inc. 

Fiscal 2020 Compared to Fiscal 2019 

Net Sales 

Fiscal Year Ended January 31, 

2020 

2019 

100.0 %     
53.5 %     
47.3 %     
6.1 %     
2.2 %     
0.1 %     
0.0 %     
2.2 %     
0.0 %     
6.1 %     

100.0 % 
54.4 % 
45.2 % 
9.2 % 
0.0 % 
0.1 % 
0.0 % 
0.0 % 
0.0 % 
9.1 % 

Net sales in fiscal 2020 were $701.0 million, $21.4 million or 3.1% above the prior year. For fiscal 2020, fluctuations in foreign currency 
exchange rates negatively impacted net sales by $12.1 million when compared to the prior year.  

Watch and Accessory Brands Net Sales 

Net sales in fiscal 2020 in the Watch and Accessory Brands segment were $612.4 million, above the prior year period by $16.5 million 
or 2.8%. The increase in net sales was attributable to increases in net sales in the International locations partially offset by decreases in 
net sales in the United States locations of the Watch and Accessory Brands segment.  

United States Watch and Accessory Brands Net Sales 

Net sales in fiscal 2020 in the United States locations of the Watch and Accessory Brands segment were $216.2 million, below the prior 
year period by $9.6 million or 4.3%, resulting from net sales decreases in the owned brands category. The net sales recorded in the 
owned brands category decreased by $9.5 million, or 5.4%, primarily due to a decrease in sales in the Movado brand, partially offset by 
sales attributable to the addition of the MVMT brand. The net sales in the licensed brands category remained flat when compared to the 
prior year period. 

International Watch and Accessory Brands Net Sales 

Net sales in fiscal 2020 in the International locations of the Watch and Accessory Brands segment were $396.2 million, above the prior 
year by $26.1 million or 7.1%, which included fluctuations in foreign currency exchange rates which unfavorably impacted net sales by 
$12.1 million when compared to the prior year. This increase was driven by net sales increases in both the licensed and owned brands 
categories. The net sales increase in the licensed brands category was $23.7 million, or 8.6%, primarily due to net sales increases in the 
Middle East, Europe, Asia and Latin America. The net sales increase recorded in the owned brands category, including the addition of 
the MVMT brand, was $3.5 million, or 4.0% and is due to sales increases primarily in Europe, Latin America and the Middle East.  

34 

 
 
 
  
  
  
  
  
    
  
     
         
    
     
     
     
     
 
 
  
  
  
  
  
  
  
  
    
    
    
    
    
    
    
    
    
    
 
 
 
 
Company Stores Net Sales 

Net sales in fiscal 2020 in the Company Stores segment were $88.6 million, above the prior year period by $4.9 million, or 5.8%. 
Although the Company’s conversion rate remained strong as products continue to resonate well with customers, net sales in comparable 
stores decreased primarily as a result of changes in customer foot traffic generated by the outlet centers in which certain of the Company 
stores are located. This decrease was offset by the addition of new store openings in fiscal 2020. As of January 31, 2020, and 2019, the 
Company operated 47 and 44 retail outlet locations, respectively. 

Gross Profit 

Gross profit for fiscal 2020 was $374.9 million or 53.5% of net sales as compared to $369.4 million or 54.4% of net sales in the prior 
year. The increase in gross profit of $5.5 million was primarily due to higher net sales partially offset by a lower gross margin percentage. 
The decrease in the gross margin percentage of approximately 90 basis points for fiscal year 2020 resulted primarily from the negative 
impact  of  fluctuations  in  foreign  currency  exchange  rates  of  approximately  80  basis  points,  an  unfavorable  impact  of  sales  mix  of 
approximately  30 basis  points  and  additional  U.S.  special  tariffs  of  approximately  20  basis  points,  partially  offset  by  the  increased 
leveraging of certain fixed costs as a result of higher sales of approximately 30 basis points. 

Selling, General and Administrative (“SG&A”)  

SG&A  expenses  in  fiscal  2020  were  $331.9  million, representing  an  increase  from  the prior  year  period  of  $24.7 million  or 8.1%. 
Included in the prior year are $13.8 million of transaction costs and amortization expenses related to the MVMT acquisition. Excluding 
these fiscal 2019 costs, SG&A expenses increased in fiscal 2020 by $38.5 million resulting primarily from higher marketing expenses 
of $22.3 million due primarily to the addition of MVMT and additional costs to support brand awareness; an increase in payroll related 
expenses of $10.6 million primarily as a result of the acquisition of MVMT and the opening of new company stores; higher rent related 
expenses of $5.7 million as a result of new company store openings, expansion of one of the Company’s distribution centers and the 
addition of MVMT; $4.6 million of operating expenses related to the Company’s new joint ventures in Spain and Australia; and an 
increase of $1.0 million in credit card charges primarily as a result of the increase in e-commerce sales. Included in the current year are 
$4.4  million  of  expenses  related  to  the  amortization  of  MVMT’s  intangible  assets  and  deferred  compensation  arrangements.  The 
increases were partially offset by a decrease in performance-based compensation of $13.1 million. For the year ended January 31, 2020, 
fluctuations in foreign currency exchange rates positively impacted SG&A expenses by $2.0 million when compared to the prior year.  

Watch and Accessory Brands Operating Income 

For fiscal 2020 and 2019, the Company recorded Watch and Accessory Brands segment operating income of $29.5 million and $45.2 
million, respectively, which includes $29.0 million and $43.5 million of unallocated corporate expenses as well as $73.3 million and 
$53.8  million,  respectively,  of  certain  intercompany  profits  related  to  the  Company’s  supply  chain  operations.  The  $15.7  million 
decrease in operating income was the net result of higher SG&A expenses of $21.1 million, partially offset by an increase in gross profit 
of $5.4 million when compared to the prior year. The increase in gross profit was the result of higher net sales partially offset by a 
decrease in gross margin percentage. Included in SG&A expenses in the prior year period are $13.8 million of transaction costs and 
amortization expenses (and $0.6 million in cost of goods sold related to certain accounting adjustments) related to the MVMT acquisition. 
Excluding these fiscal 2019 costs, SG&A expenses increased in fiscal 2020 by $34.9 million resulting primarily from higher marketing 
expenses of $22.3 million due primarily to the addition of MVMT and additional costs to support brand awareness; an increase in payroll 
related expenses of $9.5 million due primarily to the addition of MVMT; higher rent related expense of $4.1 million as a result of 
expansion of one of the Company’s distribution centers and the addition of MVMT; $4.6 million of operating expenses related to the 
Company’s new joint ventures in Spain and Australia; and an increase of $0.9 million in credit card charges primarily as a result of the 
increase in e-commerce sales. Included in SG&A expenses in the current period are $4.4 million of SG&A expenses related to the 
amortization of MVMT’s intangible assets and deferred compensation arrangements (and $0.2 million in cost of goods sold related to 
certain accounting adjustments). The increases were partially offset by a decrease in performance-based compensation of $13.0 million. 
Fluctuations in foreign currency exchange rates negatively impacted Watch and Accessory Brands segment operating income by $4.8 
million when compared to the prior year.    

U.S. Watch and Accessory Brands Operating Loss 

In the United States locations of the Watch and Accessory Brands segment, for fiscal 2020 and 2019, the Company recorded an operating 
loss of $35.7 million and $20.5 million, respectively, which includes unallocated corporate expenses of $29.0 million and $43.5 million, 
respectively. The increase in operating loss of $15.2 million was the net result of lower gross profit of $8.9 million and higher SG&A 
expenses of $6.3 million. The decrease in gross profit of $8.9 million was due to lower net sales combined with a lower gross margin 
percentage. Included in SG&A expenses in the prior year period are $13.8 million of transaction costs and amortization expenses (and 
$0.6 million in cost of goods sold related to certain accounting adjustments) related to the MVMT acquisition. Excluding these fiscal 

35 

 
2019 costs, SG&A expenses increased in fiscal 2020 by $20.1 million resulting primarily from higher marketing costs of $15.2 million 
due primarily to the addition of MVMT and additional costs to support brand awareness; higher payroll related expenses of $7.1 million 
primarily due to MVMT; an increase of $0.4 million in credit card charges primarily as a result of the increase in e-commerce sales; and 
$1.4 million of higher rent related expenses primarily due to MVMT. Included in SG&A expenses in the current period are $4.4 million 
of SG&A expenses related to the amortization of MVMT’s intangible assets and deferred compensation arrangements (and $0.2 million 
in cost of goods sold related to certain accounting adjustments). The increases were partially offset by a decrease in performance-based 
compensation of $8.7 million. 

International Watch and Accessory Brands Operating Income 

In the International locations of the Watch and Accessory Brands segment, for fiscal 2020 and 2019, the Company recorded operating 
income of $65.2 million and $65.7 million, respectively, which includes $73.3 million and $53.8 million of certain intercompany profits 
related to the Company’s International supply chain operations, respectively. The decrease in operating income of $0.5 million was 
primarily related to higher SG&A expenses of $14.8 million partially offset by higher gross profit of $14.3 million. The increase in 
gross profit of $14.3 million was primarily related to higher net sales while gross margin percentage remained relatively flat. The increase 
in SG&A expenses of $14.8 million was attributable to higher marketing expenses of $7.1 million; higher payroll related expenses of 
$2.4 million; an increase of $2.7 million in rent related expenses primarily as a result of expansion of one of the Company’s distribution 
centers; $4.6 million of operating expenses related to the Company’s new joint ventures in Spain and Australia; and an increase of $0.5 
million in credit card charges primarily as a result of the increase in e-commerce sales. The increases were partially offset by a decrease 
in performance-based compensation of $4.3 million. Fluctuations in foreign currency exchange rates negatively impacted operating 
income by $4.8 million when compared to the prior year. 

Company Stores Operating Income 

The Company recorded operating income of $13.5 million and $17.0 million in the Company Stores segment for fiscal 2020 and 2019, 
respectively. The decrease in operating income of $3.5 million was the result of higher SG&A expenses of $3.6 million partially offset 
by higher gross profit of $0.1 million. The higher gross profit was the result of higher net sales, partially offset by a lower gross margin 
percentage. The increase in SG&A expenses of $3.6 million was primarily due to rent and payroll related expenses associated with the 
opening of new outlet locations.  

Other Non-Operating Income  

Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period 
for MVMT, the Company recorded a non-cash gain on remeasurement of the contingent consideration of $15.4 million for fiscal 2020. 

Interest Expense  

Interest expense was $0.9 million for fiscal 2020 as compared to $0.8 million for fiscal 2019. The increase was due to higher weighted 
average borrowings outstanding partially offset by a lower weighted average interest rate under the Company’s revolving credit facility 
during fiscal 2020 as compared to fiscal 2019.   

Income Taxes  

The Company recorded a tax expense of $15.1 million and $0.2 million for fiscal 2020 and 2019, respectively. The effective tax rate for 
fiscal 2020 was 26.3% primarily due to a limitation on a portion of the foreign tax credits related to the GILTI tax. The effective tax rate 
for fiscal 2019 was 0.3% primarily due to the impact of the 2017 Tax Act and the release of certain foreign valuation allowances. 

Net Income Attributable to Movado Group, Inc. 

The Company recorded net income attributable to Movado Group, Inc. of $42.7 million for fiscal 2020 as compared to net income 
attributable to Movado Group, Inc. of $61.6 million for fiscal 2019. 

LIQUIDITY AND CAPITAL RESOURCES  

At  January  31,  2020  and  January  31,  2019,  the  Company  had  $185.9  million  and  $189.9  million,  respectively,  of  cash  and  cash 
equivalents. Of this total, $121.3 million and $167.5 million, respectively, consisted of cash and cash equivalents at the Company’s 
foreign subsidiaries.  

36 

 
 
      
 
 
At January 31, 2020 the Company had working capital of $355.3 million as compared to $355.5 million at January 31, 2019. Working 
capital is relatively flat with respect to the previous year, primarily as a result of the addition of current operating lease liabilities of 
$15.1 million in accordance with the Company’s adoption of ASU 2016-02 “Leases” and a decrease in trade receivables due to improved 
collections, partially offset by an increase in inventories primarily driven by sales under-performance and a decrease in accrued payroll 
and  benefits  mainly  due  to  a  reduction  in  performance-based  compensation  accrual.  The  Company  defines  working  capital  as  the 
difference between current assets and current liabilities. 

The Company had $32.1 million of cash provided in operating activities for fiscal 2020 as compared to $86.2 million for fiscal 2019. 
Cash provided by operating activities included net income attributable to the Movado Group, Inc. of $42.7 million, positively adjusted 
by $16.6 million related to non-cash items and a decrease in trade receivable of $5.9 million due to improved collections. Cash used by 
operating activities included a decrease in accrued payroll and benefits of $12.5 million primarily as a result of payments of performance 
based compensation attributable to the prior period, a decrease in accrued liabilities, accounts payable and income taxes payable totaling 
$14.0 million as a result of timing of payments and an increase in investment in inventories of $5.5 million primarily due to sales under-
performance. 

Cash used in investing was $13.4 million for fiscal 2020 as compared to $109.0 million for fiscal 2019. The cash used in fiscal 2020 
was primarily due to $12.7 million in capital expenditures primarily related to the opening and renovation of the Company stores and to 
the construction of shop-in-shops at some of the Company’s wholesale customers and $0.6 million for the purchase of a 51% interest in 
a joint venture in Australia. During fiscal 2019 cash used in investing activities was primarily for the acquisitions, net of cash acquired, 
of MVMT and 51% of the shares of City Time Distribución, S.L.U., the Company’s distributor in Spain. 

The Company expects that capital expenditures in fiscal 2021 will be $8.0 million as compared to $12.7 million in fiscal 2020. The 
capital  spending  will  be  primarily  for  projects  in  the  ordinary  course  of  business  including  facilities  improvements,  shop-in-shops, 
website development, computer hardware and software and tooling costs. The Company has the ability to manage a portion of its capital 
expenditures on discretionary projects. 

Cash used in financing activities was $23.9 million for fiscal 2020 as compared to $3.7 million of cash provided by financing activities 
for fiscal 2019. The cash used in fiscal 2020 included $18.4 million dividends paid, $4.2 million in stock repurchased in the open market, 
and $1.3 million stock options and awards exercised, net of $1.4 million of shares repurchased as a result of the surrender of shares in 
connection with the vesting of certain stock awards. During fiscal 2019, cash provided by financing activities included proceeds from 
bank borrowings of $50.3 million, partially offset by $25.0 million repayment of bank borrowings, $18.5 million of dividends paid and 
$7.4 million in stock repurchased in the open market. 

Management  believes  that  the  cash  on  hand  in  addition  to  the  expected  cash  flows  from  operations  and  the  Company’s  short-term 
borrowing capacity will be sufficient to meet its working capital needs for at least the next twelve months. 

On October 12, 2018, the Company, together with Movado Group Delaware Holdings Corporation, Movado Retail Group, Inc. and 
Movado LLC (together with the Company, the “U.S. Borrowers”), each a wholly-owned domestic subsidiary of the Company, and 
Movado Watch Company S.A. and MGI Luxury Group S.A. (collectively, the “Swiss Borrowers” and, together with the U.S. Borrowers, 
the “Borrowers”), each a wholly-owned Swiss subsidiary of the Company, entered into an Amended and Restated Credit Agreement 
(the  “Credit  Agreement”)  with  the  lenders  party  thereto  and  Bank  of  America,  N.A.  as  administrative  agent  (in  such  capacity,  the 
“Agent”). The Credit Agreement amends and restates the Company’s prior credit agreement dated as of January 30, 2015 (the “Prior 
Credit Agreement”) and extends the maturity of the $100.0 million senior secured revolving credit facility (the “Facility”) provided 
thereunder to October 12, 2023.  The Facility includes a $15.0 million letter of credit subfacility, a $25.0 million swingline subfacility 
and a $75.0 million sublimit for borrowings by the Swiss Borrowers, with provisions for uncommitted increases to the Facility of up to 
$50.0 million in the aggregate subject to customary terms and conditions. 

As of January 31, 2020, and January 31, 2019, there were 50.0 million in Swiss Francs for both periods (with a dollar equivalent of 
$51.9 million and $50.3 million, respectively), in loans outstanding under the Facility. Availability under the Facility was reduced by 
the aggregate number of letters of credit outstanding, issued in connection with retail and operating facility leases to various landlords 
and for Canadian payroll to the Royal Bank of Canada, totaling approximately $0.3 million at both January 31, 2020 and January 31, 
2019. At January 31, 2020, the letters of credit have expiration dates through June 1, 2020. As of January 31, 2020, and January 31, 
2019, availability under the Facility was $47.8 million and $49.4 million, respectively. For additional information regarding the Facility, 
see Note 6 to the Consolidated Financial Statements. 

The Company had weighted average borrowings under the Facility of $51.1 million and $15.8 million, with a weighted average interest 
rate of 1.00% and 1.25% during fiscal 2020 and 2019, respectively. 

37 

 
A Swiss subsidiary of the Company maintains unsecured lines of credit with an unspecified maturity with a Swiss bank. As of January 
31, 2020, and 2019, these lines of credit totaled 6.5 million Swiss Francs for both periods, with a dollar equivalent of $6.7 million and 
$6.5 million, respectively. As of January 31, 2020, and 2019, there were no borrowings against these lines. As of January 31, 2020, and 
2019, two European banks had guaranteed obligations to third parties on behalf of two of the Company’s foreign subsidiaries in the 
dollar equivalent of and $1.2 million, for both periods, in various foreign currencies, of which $0.6 million and $0.5 million, was a 
restricted deposit as it relates to lease agreements, respectively. 

As a precautionary measure in order to increase its cash position, preserve financial flexibility and maintain liquidity and flexibility in 
response to the COVID-19 outbreak, the Company borrowed an additional $30 million on its revolving credit facility in March of 2020 
under terms and conditions that are consistent with the Company’s borrowings which existed at January 31, 2020.  

Cash paid for interest, including unused commitments fees, was $0.7 million and $0.5 million during fiscal 2020 and 2019, respectively. 

The Company paid cash dividends of $0.80 per share or $18.4 million for fiscal 2020. The decision of whether to declare any future 
cash dividend, including the amount of any such dividend and the establishment of record and payment dates, will be determined, in 
each quarter, by the Board of Directors, in its sole discretion. 

On August 29, 2017, the Board approved a share repurchase program under which the Company is authorized to purchase up to $50.0 
million of its outstanding common stock from time to time, depending on market conditions, share price and other factors. Under this 
program the Company may purchase shares of its common stock through open market purchases, repurchase plans, block trades or 
otherwise through August 29, 2020. During the fiscal year ended January 31, 2020, the Company repurchased a total of 131,402 shares 
of its common stock at a total cost of $4.2 million, or an average of $31.96 per share. At January 31, 2020, $36.4 million remains 
available for purchase under the company’s repurchase program. 

CONTRACTUAL OBLIGATIONS AND OFF-BALANCE SHEET ARRANGEMENTS  
Payments due by period (in thousands):  

Contractual Obligations: 
Operating and Finance Lease Obligations (1) 
Purchase Obligations (2) 
Other Long-Term Obligations (3) 
Transition Tax (4) 
Total Contractual Obligations 

Total 

Less than 
1 year 

2-3 
years 

4-5 
years 

More than 
5 years 

   $  111,766      $ 
69,222        
269,246        
23,768        

18,399     $ 
69,222       
50,647       
2,264       

31,671     $ 
—       
118,774       
4,527       

25,261     $ 
—   
88,596   
9,903   

   $  474,002      $  140,532     $  154,972     $  123,760     $ 

36,435   
—   
11,229   
7,074   
54,738   

(1) 

Includes store operating and finance leases, which generally provide for payment of direct operating costs in addition to rent. 
These obligation amounts only include future minimum lease payments and exclude direct operating costs.  

(2)  The Company had outstanding purchase obligations with suppliers at the end of fiscal 2020 for raw materials, finished watches 
and packaging in the normal course of business. These purchase obligation amounts do not represent total anticipated purchases 
but represent only amounts to be paid for items required to be purchased under agreements that are enforceable, legally binding 
and specify minimum quantity, price and term.  

(3)  Other  long-term  obligations  primarily  consist  of  minimum  commitments  related  to  the  Company’s  license  agreements  and 
endorsement  agreements  with  brand  ambassadors,  and  also  include  service  agreements.  The  Company  sources,  distributes, 
advertises and sells watches pursuant to its exclusive license agreements with unaffiliated licensors. Royalty amounts are generally 
based on a stipulated percentage of revenues, although most of these agreements contain provisions for the payment of minimum 
annual royalty amounts. The license agreements have various terms and some have renewal options, provided that minimum sales 
levels are achieved. Additionally, the license agreements require the Company to pay minimum annual advertising amounts.  
(4)  The Transition Tax obligation is due to the enactment of the 2017 Tax Act and will be paid in installments over eight years, with 

the first payment having been made in fiscal 2019. 

Liabilities for unrecognized income tax benefits are excluded from the table above as the Company is unable to reasonably predict the 
ultimate amount or timing of a settlement of such liabilities. See Note 11, Income Taxes for more information. 

Long-term liabilities associated with the Company’s defined benefit plan in Switzerland are excluded from the table above due to the 
uncertainty of the timing of these cash disbursements. The amount and timing of cash funding related to these benefit plans will generally 
depend on local regulatory requirements, various economic assumptions and Company contributions.  

38 

 
 
  
  
     
     
     
     
  
     
         
        
        
        
    
     
    
 
     
    
     
    
 
Management’s  estimate  of  contributions  the  Company  will  make  to  its  Swiss  pension  plan  for  the  fiscal  year  ending  2021  is 
approximately $1.2 million. In addition, total benefit payments to be paid to participants in the Swiss pension plan for the fiscal year 
ending 2021 from the Company’s plan are estimated to be approximately $0.3 million. 

Off-Balance Sheet Arrangements  

The Company does not have off-balance sheet financing or unconsolidated special-purpose entities.   

Accounting Changes and Recent Accounting Pronouncements  

See Note 2 to the accompanying audited consolidated financial statements for a description of recent accounting pronouncements which 
may impact the consolidated financial statements in future reporting periods. 

Item 7A.  Quantitative and Qualitative Disclosure about Market Risk 

Foreign Currency Exchange Rate Risk 

The  Company’s  primary  market  risk  exposure  relates  to  foreign  currency  exchange  risk  (see  Note  7  to  the  Consolidated  Financial 
Statements). A significant portion of the Company’s purchases are denominated in Swiss Francs and, to a lesser extent, the Japanese 
Yen. The Company also sells to third-party customers in a variety of foreign currencies, most notably the Euro, Swiss Franc and the 
British Pound. The Company reduces its exposure to the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange 
rate risk through a hedging program. Under the hedging program, the Company manages most of its foreign currency exposures on a 
consolidated basis, which allows it to net certain exposures and take advantage of natural offsets. The earnings impact is mostly offset 
by the effects of currency movements on the underlying hedged transactions. To the extent that the Company does not engage in a 
hedging program, any change in the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange rates to local currency 
would have an equal effect on the Company’s earnings. 

From time to time the Company uses forward exchange contracts, which do not meet the requirements of qualified hedges, to offset its 
exposure to certain foreign currency receivables and liabilities. These forward contracts are not designated as qualified hedges and, 
therefore, changes in the fair value of these derivatives are recognized in earnings in the period they arise, thereby offsetting the current 
earnings effect resulting from the revaluation of the related foreign currency receivables and liabilities.  

As of January 31, 2020, the Company’s entire net forward contracts hedging portfolio consisted of 42.1 million Chinese Yuan equivalent, 
22.0 million Swiss Francs equivalent, 17.9 million US Dollars equivalent, 29.9 million Euros equivalent and 4.4 million British Pounds 
equivalent with various expiry dates ranging through July 8, 2020, compared to a portfolio of 33.0 million Swiss Francs equivalent, 8.3 
million Euros equivalent and 0.4 million British Pounds equivalent, with various expiry dates ranging through July 10, 2019, as of 
January 31, 2019. If the Company were to settle its Swiss  Franc forward contracts at January 31, 2020, the net result would be an 
immaterial loss. As of January 31, 2020, the Company’s British Pound, Chinese Yuan, US Dollar and Euro forward contracts had no 
gain or loss. The Company had no cash flow hedges as of January 31, 2020 and January 31, 2019, respectively. 

Commodity Risk  

The Company considers its exposure to fluctuations in commodity prices to be primarily related to gold used in the manufacturing of 
the Company’s watches. Under its hedging program, the Company can purchase various commodity derivative instruments, primarily 
futures contracts. When held, these derivatives are documented as qualified cash flow hedges, and the resulting gains and losses on these 
derivative  instruments  are  first  reflected  in  other  comprehensive  income,  and  later  reclassified  into  earnings,  partially  offset  by  the 
effects of gold market price changes on the underlying actual gold purchases. The Company did not hold any future contracts in its gold 
hedge portfolio as of January 31, 2020 and 2019; thus, any changes in the gold purchase price will have an equal effect on the Company’s 
cost of sales.  

Debt and Interest Rate Risk  

Floating rate debt at January 31, 2020 and 2019 totaled $51.9 million (50 million in Swiss Francs) and $50.3 million (50 million in 
Swiss Francs), respectively. The debt outstanding at January 31, 2020 is based on LIBOR plus a spread ranging from 1.00% to 1.75% 
per annum or on a base rate plus a spread ranging from 0% to 0.75% per annum, with the spread in each case being based on the 
Company’s consolidated leverage ratio (as defined in the Company’s credit agreement). For fiscal 2020, the Company had weighted 
average borrowings of $51.1 million with a weighted average of 1.00%. As of January 31, 2020, the Company’s spreads were 1.25% 
over LIBOR and 0.25% over the base rate. The Company does not hedge these interest rate risks. Based on the average floating rate 
debt outstanding during fiscal 2020, a one-percent increase or decrease in the average interest rate during the period would have resulted 
in a change to interest expense of $0.4 million for the fiscal year ended January 31, 2020. 

39 

 
 
 
Item 8.  Financial Statements and Supplementary Data  

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS  

Report of Independent Registered Public Accounting Firm 

Consolidated Balance Sheets at January 31, 2020 and 2019 

Consolidated Statements of Operations for the fiscal years ended January 31, 2020, 2019 and 2018 

Consolidated Statements of Comprehensive Income for the fiscal years ended January 31, 2020, 2019 and 2018 

Consolidated Statements of Cash Flows for the fiscal years ended January 31, 2020, 2019 and 2018 

Consolidated Statements of Changes in Equity for the fiscal years ended January 31, 2020, 2019 and 2018 

Notes to Consolidated Financial Statements 

Valuation and Qualifying Accounts  

Schedule 
Number   

Page 
Number 

47 

49 

50 

51 

52 

53 

54-87 

S-1 

II 

40 

 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Item 9.  Changes in and Disagreements with Accountants on Accounting and Financial Disclosure  

None.  

Item 9A.  Controls and Procedures  
Evaluation of Disclosure Controls and Procedures  

The Company’s disclosure controls and procedures are designed to provide reasonable assurance of achieving their objectives. However, 
it should be noted that a control system, no matter how well conceived or operated, can only provide reasonable, not absolute, assurance 
that its objectives will be met and may not prevent all errors or instances of fraud.  

The Company, under the supervision and with the participation of its management, including the Chief Executive Officer and the Chief 
Financial Officer, has evaluated the effectiveness of the Company’s disclosure controls and procedures, as such terms are defined in 
Rule 13a-15(e) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”). Based on that evaluation, the Chief 
Executive Officer and the Chief Financial Officer concluded that the Company’s disclosure controls and procedures are effective at a 
reasonable assurance level as of the end of the period covered by this report.  

The Company’s Chief Executive Officer and Chief Financial Officer have furnished the Sections 302 and 906 certifications required by 
the U.S. Securities and Exchange Commission in this annual report on Form 10-K. In addition, the Company’s Chief Executive Officer 
certified to the NYSE in July 2019 that he was not aware of any violation by the Company of the NYSE’s corporate governance listing 
standards.  

Management’s Annual Report on Internal Control Over Financial Reporting  

The management of the Company is responsible for establishing and maintaining internal control over financial reporting, as such term 
is defined in Rule 13a-15(f) under the Exchange Act, for the Company. With the participation of the Chief Executive Officer and the 
Chief Financial Officer, the Company’s management conducted an evaluation of the effectiveness of the Company’s internal control 
over financial reporting based on the framework and criteria established in the Internal Control – Integrated Framework (2013) issued 
by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (COSO).  Based  on  this  evaluation,  the  Company’s 
management has concluded that the Company’s internal control over financial reporting was effective as of January 31, 2020.  

The Company’s internal control over financial reporting as of January 31, 2020 has been audited by PricewaterhouseCoopers LLP, an 
independent registered public accounting firm, as stated in their report, which appears in this report. 

Changes in Internal Control Over Financial Reporting  

There has been no change in the Company’s internal control over financial reporting (as defined in Rule 13a-15(f) under the Exchange 
Act)  during  the  three  months  ended  January 31,  2020,  that  has  materially  affected,  or  is  reasonably  likely  to  materially  affect,  the 
Company’s internal control over financial reporting.  

See Consolidated Financial Statements and Supplementary Data for the Report of Independent Registered Public Accounting Firm.  

Item 9B.  Other Information  

None.  

41 

 
 
 
 
 
 
 
PART III  

Item 10.  Directors, Executive Officers and Corporate Governance  

The information required by this item will be included in the Company’s Proxy Statement for the 2020 annual meeting of shareholders 
under the captions “Election of Directors” and “Management” and is incorporated herein by reference.  

Information on the beneficial ownership reporting for the Company’s directors and executive officers will be contained in the Company’s 
Proxy  Statement  for  the  2020  annual  meeting  of  shareholders  under  the  caption  “Section 16(a)  Beneficial  Ownership  Reporting 
Compliance” and is incorporated herein by reference.  

Information on the Company’s Audit Committee and Audit Committee Financial Expert will be contained in the Company’s Proxy 
Statement  for  the  2020  annual  meeting  of  shareholders  under  the  caption  “Information  Regarding  the  Board  of  Directors  and  Its 
Committees” and is incorporated herein by reference.  

The Company has adopted and posted on its website at www.movadogroup.com a Code of Business Conduct and Ethics that applies to 
all directors, officers and employees, including the Company’s Chief Executive Officer, Chief Financial Officer and principal financial 
and accounting officers. The Company will post any amendments to the Code of Business Conduct and Ethics, and any waivers that are 
required to be disclosed by SEC regulations, on the Company’s website.  

Item 11.  Executive Compensation  

The information required by this item will be included in the Company’s Proxy Statement for the 2020 annual meeting of shareholders 
under the captions “Executive Compensation” and “Compensation of Directors” and is incorporated herein by reference.  

Item 12.  Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters  

The information required by this item will be included in the Company’s Proxy Statement for the 2020 annual meeting of shareholders 
under the caption “Security Ownership of Certain Beneficial Owners and Management” and is incorporated herein by reference.  

Item 13.  Certain Relationships and Related Transactions and Director Independence  

The information required by this item will be included in the Company’s Proxy Statement for the 2020 annual meeting of shareholders 
under the caption “Certain Relationships and Related Transactions” and is incorporated herein by reference.  

Item 14.  Principal Accounting Fees and Services  

The information required by this item will be included in the Company’s Proxy Statement for the 2020 annual meeting of shareholders 
under the caption “Fees Paid to PricewaterhouseCoopers LLP” and is incorporated herein by reference.  

42 

 
 
 
 
 
 
 
 
 
 
 
 
PART IV  

Item 15.  Exhibits and Financial Statement Schedules  
(a)  Documents filed as part of this report  

1.  Financial Statements:  

See Financial Statements Index on page 43 included in Item 8 of Part II of this annual report.  

2.  Financial Statement Schedule:  

Schedule II                    Valuation and Qualifying Accounts 

All other schedules are omitted because they are not applicable, or not required, or because the required information is included 
in the Consolidated Financial Statements or notes thereto.  
Index to Exhibits:  

3. 

Exhibit 
Number 

Description 

  2.1 

  2.2 

  3.1 

  3.2 

  4.1 

  4.2 

  4.3 

  4.4 

  4.5 

10.1 

10.2 

10.3 

Sale and Purchase Agreement dated July 3, 2017 between MGS Distribution Ltd and Lesa Bennett and Jemma Fennings in 
respect of the share capital of JLB Brands Ltd.  Incorporated by reference to Exhibit 2.1 to the Registrant’s Quarterly Report 
on Form 10-Q for the quarter ended July 31, 2017 filed on August 29, 2017. 

Securities  Purchase  Agreement,  dated  as  of  August  15,  2018,  relating  to  the  acquisition  of  MVMT  Watches,  Inc.  
Incorporated by reference to Exhibit 2.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended October 
31, 2018 filed on December 4, 2018. 

Restated By-Laws of the Registrant. Incorporated by reference to Exhibit 3.1 to the Registrant’s Current Report on Form 8-
K filed on July 14, 2014. 

Restated  Certificate  of  Incorporation  of  the  Registrant  as  amended.  Incorporated  by  reference  to  Exhibit  3.2  to  the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2019 filed on March 28, 2019. 

Specimen Common Stock Certificate. Incorporated herein by reference to Exhibit 4.1 to the Registrant’s Annual Report on 
Form 10-K for the year ended January 31, 1997 filed on April 18, 1997. 

Description of Securities. *** 

Master Credit Agreement dated August 17, 2004 and August 20, 2004 between MGI Luxury Group S.A. and UBS AG. 
Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended 
July 31, 2004. * 

Amended  and  Restated  Credit  Agreement,  dated  as  of  October  12,  2018,  among  the  Company,  certain  U.S.  and  Swiss 
subsidiaries thereof, the lenders party thereto and Bank of America, N.A. as administrative agent.  Incorporated herein by 
reference to Exhibit 4.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended October 31, 2018 filed on 
December 4, 2018. * 

Security and Pledge Agreement, dated as of January 30, 2015, by and among Movado Group, Inc., Movado Group Delaware 
Holdings  Corporation,  Movado  Retail  Group,  Inc.  and  Movado  LLC,  as  Grantors,  and  Bank  of  America,  N.A.,  as 
administrative agent. Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K filed 
February 5, 2015. * 

Movado Group, Inc. 1996 Stock Incentive Plan, Amended and Restated as of April 4, 2013. Incorporated herein by reference 
to Annex A to the Registrant’s Definitive Proxy Statement on Schedule 14A filed on May 2, 2013. ** 

Form of Stock Award Agreement under the Movado Group, Inc. 1996 Stock Incentive Plan, amended and restated as of 
April 4, 2013. Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Quarterly Report on Form 10-Q for the 
quarter ended April 30, 2015. ** 

Form of Option Award Agreement under the Movado Group, Inc. 1996 Stock Incentive Plan, amended and restated as of 
April 4, 2013. Incorporated herein by reference to Exhibit 10.3 to the Registrant’s Quarterly Report on Form 10-Q for the 
quarter ended April 30, 2015. ** 

43 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
Exhibit 
Number 

10.4 

10.5 

10.6 

10.7 

10.8 

10.9 

10.10 

10.11 

10.12 

10.13 

10.14 

10.15 

10.16 

10.17 

10.18 

Description 
Movado  Group,  Inc.  Amended  and  Restated  Deferred  Compensation  Plan  for  Executives,  effective  January 1,  2013. 
Incorporated  herein  by  reference  to  Annex  B  to  the  Registrant’s  Definitive  Proxy  Statement  on  Schedule  14A filed on 
May 2, 2013. ** 

Lease made December 21, 2000 between the Registrant and Mack-Cali Realty, L.P. for premises in Paramus, New Jersey 
together with First Amendment thereto made December 21, 2000. Incorporated herein by reference to Exhibit 10.22 to the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2001. 

Second Amendment of Lease dated July 26, 2001 between Mack-Cali Realty, L.P., as landlord, and Movado Group, Inc., 
as tenant, further amending lease dated as of December 21, 2000. Incorporated herein by reference to Exhibit 10.2 to the 
Registrant’s Quarterly Report on Form 10-Q filed for the quarter ended October 31, 2001. 

Third Amendment of Lease dated November 6, 2001 between Mack-Cali Realty, L.P., as lessor, and Movado Group, Inc., 
as lessee, for additional space at Mack-Cali II, One Mack Drive, Paramus, New Jersey. Incorporated herein by reference to 
Exhibit 10.4 to the Registrant’s Quarterly Report on Form 10-Q filed for the quarter ended October 31, 2001. 

Fifth Amendment of Lease dated October 20, 2003 between Mack-Cali Realty, L.P. as landlord, and the Registrant as tenant 
further  amending  the  lease  dated  as  of  December 21,  2000.  Incorporated  herein  by  reference  to  Exhibit  10.29  to  the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2004. 

Tenth  Amendment  to  Lease dated  March 10,  2011  between  Mack-Cali  Realty,  L.P.,  as landlord,  and  the  Registrant, as 
tenant, further amending the lease dated as of December 21, 2000. Incorporated herein by reference to Exhibit 10.36 to the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2011. 

Thirteenth Amendment to Lease dated October 24, 2017 between Mack-Cali Realty, L.P., as landlord, and the Registrant, 
as tenant, further amending the lease dated as of December 21, 2000. Incorporated herein by reference to Exhibit 10.1 to 
the Registrant’s Quarterly Report on Form 10-Q for the quarter ended October 31, 2017 filed on November 21, 2017. 

Lease Agreement dated May 22, 2000 between Forsgate Industrial Complex and the Registrant for premises located at 105 
State Street, Moonachie, New Jersey. Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Quarterly Report 
on Form 10-Q for the quarter ended April 30, 2000. 

First Amendment dated as of February 27, 2009 to Lease dated May 22, 2000 between Forsgate Industrial Complex as 
Landlord  and  Movado  Group,  Inc.  as  Tenant  for  the  premises  known  as  105  State  Street,  Moonachie,  New  Jersey. 
Incorporated herein  by  reference  to  Exhibit  10.42  to  the  Registrant’s  Annual  Report  on Form  10-K  for  the year  ended 
January 31, 2009. 

Third Amendment dated as of November 14, 2019 to Lease dated May 22, 2000 between Forsgate Industrial Complex as 
Landlord and Movado Group, Inc. as Tenant for the premises known as 105 State Street, Moonachie, New Jersey. *** 

Amended and Restated License Agreement dated January 13, 2015 between the Registrant, Swissam Products Limited and 
Coach, Inc. Incorporated herein by reference to Exhibit 10.35 to the Registrant’s Annual Report on Form 10-K for the year 
ended January 31, 2015. 

First Amendment dated January 6, 2020, to the Amended and Restated License Agreement dated January 13, 2015 between 
the Registrant, Swissam Products Limited and Tapestry, Inc. (f/k/a Coach, Inc.). Incorporated herein by reference to Exhibit 
10.1 to the Registrant’s Current Report on Form 8-K filed January 8, 2020. 

Amended  and  Restated  License  Agreement  between  MGI  Luxury  Group,  S.A.,  a  wholly-owned  Swiss  subsidiary  of 
Movado Group, Inc., Lacoste S.A., Sporloisirs S.A. and Lacoste Alligator S.A., dated March 28, 2014 with an effective 
date as of January 1, 2015. Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-
K/A filed, December 30, 2014. 

Amended and Restated License Agreement among Tommy Hilfiger Licensing LLC, Movado Group, Inc. and Swissam 
Products Limited, dated as of September 16, 2009. Incorporated herein by reference to Exhibit 10.1 to the Registrant’s 
Quarterly Report on Form 10-Q for the quarter ended October 31, 2009. 

Second  Amendment  entered  into  as  of  September 30,  2012  to  Amended  and  Restated  License  Agreement  dated 
September 16,  2009  by  and  between  the  Registrant,  Swissam  Products  Limited  and  Tommy  Hilfiger  Licensing,  LLC. 
Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended 
October 31, 2012. 

44 

 
 
   
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
   
 
 
   
   
 
 
 
   
 
 
 
   
 
 
 
Exhibit 
Number 

10.19 

10.20 

10.21 

10.22 

21.1 

23.1 

31.1 

31.2 

32.1 

32.2 

101 

Description 
Third Amendment entered into as of November 13, 2013 to Amended and Restated License Agreement dated September 16, 
2009 by and between the Registrant, Swissam Products Limited and Tommy Hilfiger Licensing, LLC. Incorporated herein 
by reference to Exhibit 10.43 to the Registrant’s Annual Report on Form 10-K for the year ended January 31, 2014. 

Amended and Restated License Agreement, effective as of January 1, 2012 by and between MGI Luxury Group, S.A. and 
Hugo Boss Trademark Management GmbH & Co. KG. Incorporated herein by reference to Exhibit 10.39 to the Registrant’s 
Annual Report on Form 10-K for the year ended January 31, 2012. 

Term  Sheet  dated  October  11,  2017  governing  the  amendment  and  restatement  of  the  Amended  and  Restated  License 
Agreement,  effective  as  of  January  1,  2012  by  and  between  MGI  Luxury  Group,  S.A.  and  Hugo  Boss  Trademark 
Management GmbH & Co. KG. Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Quarterly Report on 
Form 10-Q for the quarter ended October 31, 2017 filed on November 21, 2017. 

Amended and Restated License Agreement entered into as of November 23, 2017 by and between the Registrant and Ferrari 
S.p.A. Incorporated herein by reference to Exhibit 10.24 to the Registrant’s Annual Report on Form 10-K for the year ended 
January 31, 2018. 

   Subsidiaries of the Registrant. *** 

   Consent of PricewaterhouseCoopers LLP. ***  

   Certification of Chief Executive Officer. *** 

   Certification of Chief Financial Officer. *** 

Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the 
Sarbanes-Oxley Act of 2002. *** 

Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the 
Sarbanes-Oxley Act of 2002. *** 

The following financial information from Movado Group, Inc.’s Form 10-K for the year ended January 31, 2020 filed with 
the SEC, formatted in Inline Extensible Business Reporting Language (iXBRL): (i) the Consolidated Balance Sheets; (ii) 
the  Consolidated  Statements  of  Operations;  (iii)  the  Consolidated  Statements  of  Comprehensive  Income;  (iv)  the 
Consolidated  Statements  of  Cash  Flows;  (v)  Consolidated  Statements  of  Changes  in  Equity;  (vi)  the  Notes  to  the 
Consolidated  Financial  Statements  and  (vii)  Schedule  II  –  Valuation  and  Qualifying  Accounts  and  Reserves.  XBRL 
Instance Document – the XBRL Instance Document does not appear in the Interactive Data File because its XBRL tags are 
embedded within the Inline XBRL Document. 

104 

Cover Page Interactive Data File, formatted in Inline Extensible Business Reporting Language (iXBRL). 

* 

Pursuant to Item 601(b)(4) of Regulation S-K, certain instruments with respect to long-term debt not exceeding 10 percent of the 
total assets of Registrant and its subsidiaries on a consolidated basis are not filed as exhibits to this report. Registrant agrees to 
furnish a copy of any such instrument to the Commission upon request. 

**  Constitutes a compensatory plan or arrangement.  
***  Filed herewith.  

Item 16.  Form 10-K Summary  

None. 

45 

 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
   
 
   
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to 
be signed on its behalf by the undersigned, thereunto duly authorized.  

SIGNATURES  

Dated: March 26, 2020 

MOVADO GROUP, INC. 
(Registrant) 

By:  /s/ Efraim Grinberg 
Efraim Grinberg 
Chairman of the Board of Directors 
and Chief Executive Officer 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on 
behalf of the registrant and in the capacities and on the date indicated.  

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

Dated: March 26, 2020 

 /s/ Efraim Grinberg  
 Efraim Grinberg 
 Chairman of the Board of Directors, Director 
 and Chief Executive Officer 

 /s/ Sallie A. DeMarsilis  
 Sallie A. DeMarsilis 
 Senior Vice President, Chief Financial Officer 
 and Principal Accounting Officer 

 /s/ Peter Bridgman  
 Peter Bridgman 
 Director 

 /s/ Richard J. Coté  
 Richard J. Coté 
 Director 

 /s/ Alex Grinberg  
 Alex Grinberg 
 Director 

 /s/ Alan H. Howard  
 Alan H. Howard 
 Director 

 /s/ Richard D. Isserman  
 Richard D. Isserman 
 Director 

 /s/ Ann Kirschner  
 Ann Kirschner 
 Director 

 /s/ Nathan Leventhal  
 Nathan Leventhal 
 Director 

 /s/ Maurice Reznik  
 Maurice Reznik 
Director 

 /s/ Stephen Sadove  
 Stephen Sadove 
 Director 

46 

 
 
  
  
 
  
 
  
 
  
 
  
  
  
  
 
  
  
  
  
 
  
  
  
 
  
 
 
 
  
  
  
 
  
 
 
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
  
  
 
  
 
Report of Independent Registered Public Accounting Firm  

To the Board of Directors and Shareholders of Movado Group, Inc. 

Opinions on the Financial Statements and Internal Control over Financial Reporting 

We have audited the accompanying consolidated balance sheets of Movado Group, Inc. and its subsidiaries (the “Company”) as of 
January 31, 2020 and 2019, and the related consolidated statements of operations, of comprehensive income, of changes in equity and 
of cash flows for each of the three years in the period ended January 31, 2020, including the related notes and schedule of valuation and 
qualifying accounts for each of the three years in the period ended January 31, 2020 appearing on page S-1 (collectively referred to as 
the “consolidated financial statements”). We also have audited the Company's internal control over financial reporting as of January 31, 
2020,  based  on  criteria  established  in  Internal  Control  -  Integrated  Framework  (2013)  issued  by  the  Committee  of  Sponsoring 
Organizations of the Treadway Commission (COSO).  

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of 
the Company as of January 31, 2020 and 2019, and the results of its operations and its cash flows for each of the three years in the period 
ended January 31, 2020 in conformity with accounting principles generally accepted in the United States of America. Also in our opinion, 
the Company maintained, in all material respects, effective internal control over financial reporting as of January 31, 2020, based on 
criteria established in Internal Control - Integrated Framework (2013) issued by the COSO. 

Change in Accounting Principle 

As discussed in Note 2 to the consolidated financial statements, the Company changed the manner in which it accounts for leases in 
fiscal 2020. 

Basis for Opinions 

The Company's management is responsible for these consolidated financial statements, for maintaining effective internal control over 
financial reporting, and for its assessment of the effectiveness of internal control over financial reporting, included in Management's 
Annual Report on Internal Control Over Financial Reporting appearing under Item 9A. Our responsibility is to express opinions on the 
Company’s consolidated financial statements and on the Company's internal control over financial reporting based on our audits. We 
are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (PCAOB) and are required 
to  be  independent  with  respect  to  the  Company  in  accordance  with  the  U.S.  federal  securities  laws  and  the  applicable  rules  and 
regulations of the Securities and Exchange Commission and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audits 
to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement, whether due to 
error or fraud, and whether effective internal control over financial reporting was maintained in all material respects.   

Our audits of the consolidated financial statements included performing procedures to assess the risks of material misstatement of the 
consolidated financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures 
included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial statements. Our audits 
also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall 
presentation  of  the  consolidated  financial  statements.  Our  audit  of  internal  control  over  financial  reporting  included  obtaining  an 
understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating 
the design and operating effectiveness of internal control based on the assessed risk. Our audits also included performing such other 
procedures as we considered necessary in the circumstances. We believe that our audits provide a reasonable basis for our opinions. 

Subsequent Event 

As discussed in Note 20 to the consolidated financial statements, in mid-March 2020, the Company and the majority of the Company’s 
wholesale customers temporarily closed all of their retail stores due to health concerns associated with COVID-19. While the Company 
expects this matter to negatively impact its business, results of operations and financial position, the related financial impact cannot be 
reasonably estimated at this time. 

Definition and Limitations of Internal Control over Financial Reporting 

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of 
financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting 
principles.  A  company’s  internal  control  over  financial  reporting  includes  those  policies  and  procedures  that  (i) pertain  to  the 
maintenance  of  records  that,  in  reasonable  detail,  accurately  and  fairly  reflect  the  transactions  and  dispositions  of  the  assets  of  the 
company; (ii) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in 
accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in 

47 

 
accordance  with  authorizations  of  management  and  directors  of  the  company;  and  (iii) provide  reasonable  assurance  regarding 
prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect 
on the financial statements. 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections 
of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in 
conditions, or that the degree of compliance with the policies or procedures may deteriorate.  

/s/ PricewaterhouseCoopers LLP 
New York, New York 
March 26, 2020 

We have served as the Company’s auditor since 1976.  

48 

 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED BALANCE SHEETS  
(In thousands, except share and per share amounts)  

January 31, 
2020 

January 31, 
2019 

   $ 

   $ 

   $ 

ASSETS 
Current assets: 

Cash and cash equivalents 
Trade receivables, net 
Inventories 
Other current assets 

Total current assets 
Property, plant and equipment, net 
Operating lease right-of-use assets 
Deferred and non-current income taxes 
Goodwill 
Other intangibles, net 
Other non-current assets 
Total assets 

LIABILITIES AND EQUITY 
Current liabilities: 

Accounts payable 
Accrued liabilities 
Accrued payroll and benefits 
Current operating lease liabilities 
Income taxes payable 

Total current liabilities 

Loans payable to bank 
Deferred and non-current income taxes payable 
Non-current operating lease liabilities 
Other non-current liabilities 
Total liabilities 

Commitments and contingencies (Note 9) 
Redeemable noncontrolling interest 
Equity: 

Preferred Stock, $0.01 par value, 5,000,000 shares authorized; no shares issued 
Common Stock, $0.01 par value, 100,000,000 shares authorized; 
   27,859,328 and 27,701,742 shares issued and outstanding, respectively 
Class A Common Stock, $0.01 par value, 30,000,000 shares authorized; 
  6,603,645 and 6,586,780 shares issued and outstanding, respectively 
Capital in excess of par value 
Retained earnings 
Accumulated other comprehensive income 
Treasury Stock, 11,443,308 and 11,268,492 shares, respectively, at cost 

Total Movado Group, Inc. shareholders' equity 

Noncontrolling interest 

Total equity 
Total liabilities, redeemable noncontrolling interest and equity 

   $ 

See Notes to Consolidated Financial Statements  

49 

185,872      $ 
78,388        
171,406        
28,888        
464,554        
29,238        
89,523        
25,403        
136,366        
42,359        
59,865        
847,308      $ 

35,488      $ 
44,210        
6,302        
15,083        
8,217        
109,300        
51,910        
25,419        
81,877        
48,393        
316,899        

189,911   
84,026   
165,311   
28,898   
468,146   
26,067   
—   
24,503   
136,033   
48,183   
56,769   
759,701   

38,650   
44,429   
18,773   
—   
10,831   
112,683   
50,280   
29,242   
—   
67,120   
259,325   

3,165        

3,721   

—        

279        

65        
208,473        
455,479        
85,050        
(222,809 )      
526,537        
707        
527,244        
847,308      $ 

—   

277   

65   
201,814   
431,180   
80,507   
(217,188 ) 
496,655   
—   
496,655   
759,701   

 
 
  
  
  
  
  
  
  
  
  
  
     
         
    
     
         
    
     
     
     
     
     
     
     
     
     
     
     
         
    
     
         
    
     
     
     
     
     
     
     
     
     
     
     
         
    
     
     
         
    
     
     
     
     
     
     
     
     
     
     
 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF OPERATIONS  
(In thousands, except per share amounts)  

Net sales 
Cost of sales 
Gross profit 
Selling, general and administrative 
Operating income 
Non-operating income/(expense): 
Change in contingent consideration (Note 8) 
Interest expense 
Interest income 
Income before income taxes 
Provision for income taxes (Note 11) 
Net income / (loss) 

Less: Net loss attributable to noncontrolling interest 
Net income / (loss) attributable to Movado Group, Inc. 

Basic income per share: 
Weighted basic average shares outstanding 
Net income / (loss) per share attributable to Movado Group, Inc. 
Diluted income per share: 
Weighted diluted average shares outstanding 
Net income / (loss) per share attributable to Movado Group, Inc. 

2020 

Fiscal Year Ended January 31, 
2019 

2018 

   $ 

   $ 

   $ 

   $ 

700,966      $ 
326,077        
374,889        
331,898        
42,991        

15,356        
(930 )      
86        
57,503        
15,124        
42,379        
(320 )      
42,699      $ 

679,567      $ 
310,209        
369,358        
307,161        
62,197        

—        
(771 )      
307        
61,733        
162        
61,571        
(53 )      
61,624      $ 

23,123        
1.85      $ 

23,197        
2.66      $ 

23,297        
1.83      $ 

23,600        
2.61      $ 

567,953   
269,875   
298,078   
254,878   
43,200   

—   
(1,510 ) 
452   
42,142   
57,367   
(15,225 ) 
—   
(15,225 ) 

23,073   
(0.66 ) 

23,073   
(0.66 ) 

See Notes to Consolidated Financial Statements  

50 

 
 
  
  
  
  
  
  
  
  
  
  
     
     
     
     
     
         
         
    
     
     
     
     
     
     
     
  
     
         
         
    
     
         
         
    
     
     
         
         
    
     
 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME  
(In thousands)  

Net income / (loss) 
Other comprehensive income / (loss): 
Net unrealized gain / (loss) on investments, net of tax provision / (benefit) of $2, 
($14) and ($13), respectively 
Net change in effective portion of hedging contracts, net of tax provision / (benefit) 
of $0, $7 and ($9), respectively 
Prior service cost arising during the period, net of tax benefit of ($118) 
Amortization of prior service cost, net of tax provision of $15, $1 and $0, 
respectively 
Net actuarial loss arising during period, net of tax benefit of ($15) 
Foreign currency translation adjustments 
Total other comprehensive income / (loss), net of taxes 
Less: 
Comprehensive (loss) / income attributable to noncontrolling interests: 
Net loss 
Foreign currency translation adjustments 
Total comprehensive loss attributable to noncontrolling interests 
Total comprehensive income attributable to Movado Group, Inc. 

Fiscal Year Ended January 31, 
2019 

2020 

   $ 

42,379      $ 

61,571   

  $ 

2018 
(15,225 ) 

5        

(72 ) 

—        
—        

38   
(425 ) 

53        
(52 )      
4,537        
4,543        

5   
—   
(19,382 ) 
(19,836 ) 

(320 )      
(143 )      
(463 )      
47,385      $ 

(53 ) 
26   
(27 ) 
41,762   

  $ 

   $ 

(6 ) 

(52 ) 
—   

—   
—   
23,621   
23,563   

—   
—   
—   
8,338   

See Notes to Consolidated Financial Statements  

51 

 
 
  
  
  
  
  
  
  
  
  
  
     
         
    
    
    
     
    
     
    
     
    
     
    
     
    
     
    
     
    
     
         
    
    
    
     
         
    
    
    
     
    
     
    
     
    
 
   
 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF CASH FLOWS  
(In thousands)  

2020 

Fiscal Year Ended January 31, 
2019 

2018 

   $ 

42,699   

  $ 

61,624   

  $ 

(15,225 ) 

Cash flows from operating activities: 

Net income/(loss) attributable to Movado Group, Inc. 
Adjustments to reconcile net income/(loss) to net cash (used in)/provided 
by operating activities: 
      Change in contingent consideration 
Depreciation and amortization 
Transactional losses/(gains) 
Provision for inventories and accounts receivable 
Deferred income taxes 
Stock-based compensation 
Cost savings initiatives 
(Benefit)/Charge for 2017 tax act 
Other 

Changes in assets and liabilities: 

Trade receivables 
Inventories 
Other current assets 
Accounts payable 
Accrued liabilities 
Accrued payroll and benefits 
Income taxes payable 
Other non-current assets 
Other non-current liabilities 

Net cash provided by operating activities 

Cash flows from investing activities: 

Capital expenditures 
Trademarks and other intangibles 
Restricted cash deposits 
Acquisitions, net of cash acquired 
Proceeds from sale of an asset held for sale 

Net cash used in investing activities 

Cash flows from financing activities: 

Proceeds from bank borrowings 
Repayments of bank borrowings 
Stock awards and options exercised and other changes 
Stock repurchase 
Purchase of incremental ownership of joint venture 
Debt issuance cost 
Dividends paid 

Net cash (used in)/provided by financing activities 

Effect of exchange rate changes on cash, cash equivalents and restricted cash      
Net decrease in cash, cash equivalents and restricted cash 
Cash, cash equivalents and restricted cash at beginning of year 
Cash, cash equivalents and restricted cash at end of year 

   $ 

(15,356 ) 
16,381   
1,457   
3,152   
4,352   
6,373   
(320 ) 
—   
603   

5,908   
(5,549 ) 
709   
(3,642 ) 
(4,944 ) 
(12,469 ) 
(5,393 ) 
(2,398 ) 
507   
32,070   

(12,713 ) 
(255 ) 
—   
(639 ) 
240   
(13,367 ) 

—        

14,165   
275   
4,910   
(11,388 ) 
6,042   
(281 ) 
(7,446 ) 
70   

(2,640 ) 
(4,234 ) 
5,375   
6,082   
2,623   
3,851   
5,252   
721   
1,169   
86,170   

(10,635 ) 
(492 ) 
—   
(97,882 ) 
—   
(109,009 ) 

—        
—   
(1,266 ) 
(4,199 ) 
—   
—        

(18,400 ) 
(23,865 ) 
1,141   
(4,021 ) 
190,459   
186,438   

  $ 

50,296        
(25,000 ) 
4,968   
(7,418 ) 
—   
(689 )      

(18,469 ) 
3,688   
(5,801 ) 
(24,952 ) 
215,411   
190,459   

  $ 

—   
13,457   
(1,011 ) 
3,792   
461   
4,874   
13,587   
45,002   
—   

(9,286 ) 
6,624   
(3,824 ) 
(4,006 ) 
(416 ) 
1,672   
(1,898 ) 
(6,630 ) 
7,551   
54,724   

(5,810 ) 
(556 ) 
1,018   
(78,991 ) 
—   
(84,339 ) 

—   
(5,000 ) 
(159 ) 
(3,631 ) 
(162 ) 
—   
(11,934 ) 
(20,886 ) 
9,033   
(41,468 ) 
256,879   
215,411   

Reconciliation of cash, cash equivalents and restricted cash: 
Cash and cash equivalents 
Restricted cash included in other non-current assets 
Cash, cash equivalents, and restricted cash 

   $ 

   $ 

185,872      $ 
566     
186,438      $ 

189,911      $ 
548     
190,459      $ 

214,811   
600   
215,411   

See Notes to Consolidated Financial Statements 

52 

 
 
  
  
  
  
  
  
  
     
  
     
    
    
            
  
     
    
    
    
    
    
     
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
    
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
    
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
     
    
    
    
    
    
     
     
    
    
     
    
    
     
    
    
     
    
    
     
     
    
    
     
    
    
    
    
     
    
    
     
    
    
  
       
         
         
  
       
         
         
  
  
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF CHANGES IN EQUITY  
(In thousands, except per share amounts)  

Preferred 
Stock 

Common 
Stock (1)       

Class A 
Common 
Stock (2)       

Capital 
in Excess 
of Par 
Value 

Retained 
Earnings       

Accumulat
ed 
Other 
Comprehe
nsive 
Income       

Treasury 
Stock 

Noncontro
lling 
Interests       

Total 
Movado 
Group, 
Inc. 
Shareholde
rs' 

Equity       

Redeemable 
Noncontrolli
ng 
Interests    
—   

Balance, January 31, 2017 

   $ 

—       $ 

272       $ 

66       $  185,354       $  415,919       $  76,780       $  (204,398 )     $ 

Net income/ (loss) attributable to Movado 
Group, Inc. 
Dividends ($0.52 per share) 
Tax effect of rate change on marketable 
securities (4) 
Stock options exercised 
Stock repurchase 
Supplemental executive retirement plan 
Stock-based compensation expense (5) 
Net unrealized loss on investments, net of tax 
benefit of $13 
Net change in effective portion of hedging 
contracts, net of tax benefit of $9 
Foreign currency translation adjustment (3) 

(15,225 )       
(11,934 )       

(21 )       

21         

(865 )          
(3,631 )          

1         

705         

124         
3,625         

(27 )       

(52 )       
23,621         

Balance, January 31, 2018 

—         

273         

66          189,808          388,739          100,343          (208,894 )       

Net income/ (loss) attributable to Movado 
Group, Inc. 
Dividends ($0.80 per share) 
Adoption of new revenue recognition standard 
(Topic 606) 
Stock options exercised 
Joint venture purchase 
Stock repurchase 
Supplemental executive retirement plan 
Stock-based compensation expense 
Net unrealized loss on investments, net of tax 
benefit of $14 
Net change in effective portion of hedging 
contracts, net of tax provision of $7 
Prior service cost, net of tax benefit of $117 
Conversion of Class A Stock to Common 
Stock 
Foreign currency translation adjustment (3) 

61,624         
(18,469 )       

(714 )       

3         

5,841         

123         
6,042         

1         

(1 )       

Balance, January 31, 2019 

—         

277         

65          201,814          431,180         

(876 )          

(7,418 )          

(72 )       

38         
(420 )       

—       $  473,993       $ 

(15,225 )       
(11,934 )       

-         
(159 )       
(3,631 )       
124         
3,625         

(27 )       

(52 )       
23,621         
—          470,335         

61,624         
(18,469 )       

(714 )       
4,968         
-         
(7,418 )       
123         
6,042         

(72 )       

38         
(420 )       

(19,382 )       
80,507          (217,188 )       

-         
(19,382 )       
—          496,655         

Net income/ (loss) attributable to Movado 
Group, Inc. 
Dividends ($0.80 per share) 
Stock options exercised 
Joint venture purchase 
Stock repurchase 
Supplemental executive retirement plan 
Stock-based compensation expense 
Net unrealized gain in investments, net of tax 
provision of $2 
Amortization of prior service cost, net of tax 
provision of $15 
Net actuarial loss arising during period, net of 
tax benefit of $15 
Foreign currency translation adjustment (3) 

2         

154         

42,699         
(18,400 )       

132         
6,373         

5         

53         

(52 )       
4,537         

107         

614         

(1,422 )          

(4,199 )          

42,806         
(18,400 )       
(1,266 )       
614         
(4,199 )       
132         
6,373         

5         

53         

Balance, January 31, 2020 

   $ 

—       $ 

279       $ 

65       $  208,473       $  455,479       $  85,050       $  (222,809 )     $ 

(52 )       
(14 )       
4,523         
707       $  527,244       $ 

(129 ) 
3,165   

—   

(53 ) 

3,748   

26   
3,721   

(427 ) 

(1)  Each share of common stock is entitled to one vote per share on all matters submitted to a vote of the shareholders.  
(2)  Each share of class A common stock is entitled to 10 votes per share on all matters submitted to a vote of the shareholders. Each holder of class A common stock is 
entitled to convert, at any time, any and all of such shares into the same number of shares of common stock. Each share of class A common stock is converted 
automatically into common stock in the event that the beneficial or record ownership of such shares of class A common stock is transferred to any person, except to 
certain family members or affiliated persons deemed “permitted transferees” pursuant to the Company’s Restated Certificate of Incorporation as amended. The class 
A common stock is not publicly traded and consequently, there is currently no established public trading market for these shares. 

(3)  The currency translation adjustment is not adjusted for income taxes to the extent that it relates to permanent investments of earnings in international subsidiaries. 
(4)  Due to the early adoption of ASU 2018-02, “Reclassification of Certain Tax Effects from Accumulated Other Comprehensive Income”. 
(5)  Stock-based compensation expense in fiscal 2018 includes $1.2 million related to the Company’s cost savings initiatives.  

See Notes to Consolidated Financial Statements 

53 

 
 
 
  
  
     
     
     
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
             
        
    
     
          
          
          
          
        
    
     
          
          
          
          
          
          
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
          
          
    
     
     
          
          
          
          
          
             
        
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
        
    
     
          
          
          
          
          
          
             
        
     
          
          
          
          
          
          
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
     
     
          
          
          
          
          
       
     
          
          
          
          
          
             
        
    
     
          
          
          
          
        
    
     
          
          
          
          
          
          
       
    
     
          
          
          
          
          
          
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
             
        
    
     
          
          
          
          
          
          
 
 
 
NOTES TO MOVADO GROUP, INC.’S CONSOLIDATED FINANCIAL STATEMENTS  

NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES  
Organization and Business  

Movado  Group,  Inc.  (together  with  its  subsidiaries,  the  “Company”) designs,  sources, markets  and  distributes quality  watches  with 
prominent brands across most price categories of the watch industry. In fiscal 2020, the Company marketed the following distinct brands 
of watches: Movado, Concord, Ebel, Olivia Burton, Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, Scuderia Ferrari and Rebecca 
Minkoff/Uri Minkoff. On October 1, 2018, the Company acquired all the outstanding equity interests of MVMT Watches, Inc., the 
owner of the MVMT global aspirational lifestyle brand (“MVMT”). The Company also designs, sources, markets and distributes jewelry 
and other accessories under certain of its brands. 

Movado (with the exception of certain Movado collections, including Movado BOLD), Ebel and Concord watches are manufactured in 
Switzerland by independent third-party assemblers using Swiss movements and other parts sourced by the Company’s Swiss operations. 
Movado  smart  watches  include  connected  technology  licensed  from  third  parties  that  also  provide  end  users  with  the  necessary 
applications and cloud services. All of the Company’s products are manufactured using components obtained from third party suppliers. 
Certain Movado collections of watches, including Movado BOLD, are manufactured by independent contractors in Asia using Swiss 
movements. Coach, HUGO BOSS, Lacoste, Olivia Burton, MVMT, Rebecca Minkoff and Uri Minkoff, Scuderia Ferrari and Tommy 
Hilfiger  watches  are  manufactured  by  independent  contractors  in  Asia  and  the  licensed  brands  smart  watches  include  connected 
technology licensed from a third party. The Company’s jewelry and other accessories are manufactured by independent contractors in 
Asia and, to a lesser extent, the United States.   

In addition to its sales to trade customers and independent distributors, the Company sells directly to consumers via its e-commerce 
platforms and also operates 45 retail outlet locations throughout the United States and two in Canada, through which it sells current and 
discontinued models and factory seconds of all of the Company’s watches.  

Principles of Consolidation  

The  consolidated  financial  statements  include  the  accounts  of  the  Company  and  its  wholly-owned  subsidiaries.  Intercompany 
transactions and balances have been eliminated. To the extent a subsidiary is not wholly-owned, any related noncontrolling interests are 
included as a separate component of Shareholders’ Equity. 

Use of Estimates in the Preparation of Financial Statements  

The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America 
requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of 
contingent assets and liabilities at the dates of the financial statements and the reported amounts of revenues and expenses during the 
reporting periods. These estimates and assumptions are based on management’s best estimates and judgment. On an on-going basis, the 
Company  evaluates  its  estimates  and  judgement.  These  estimates  include  accounting  for  sales  discounts,  returns,  allowances  and 
incentives,  warranties,  income  taxes,  depreciation,  amortization,  inventory  write-downs,  stock-based  compensation,  pensions, 
contingencies, impairments and asset and liability valuations.  Actual results could differ from those estimates. 

Translation of Foreign Currency Financial Statements and Foreign Currency Transactions  

The  financial  statements  of  the  Company’s  international  subsidiaries  have  been  translated  into  United  States  dollars  by  translating 
balance sheet accounts at year-end exchange rates and the weighted average exchange rate for each period for revenues, expenses, gains, 
losses and cash flows. Foreign currency transaction gains and losses are charged or credited to earnings as incurred. Foreign currency 
translation gains and losses are reflected in the equity section  of the Company’s consolidated balance sheets in Accumulated Other 
Comprehensive Income.     

Cash and Cash Equivalents and Restricted Cash 

Cash equivalents include all highly liquid investments with original maturities at date of purchase of three months or less.  

Restricted cash is comprised of cash or cash equivalents which has been placed into an account that is restricted for a specific use and 
from which the Company cannot withdraw the cash on demand. 

54 

 
 
 
Trade Receivables  

Trade receivables as shown on the consolidated balance sheets are net of various allowances. The allowance for doubtful accounts is 
determined through an analysis of the aging of accounts receivable, assessments of collectability based on historical trends, the financial 
condition  of  the  Company’s  customers  and  an  evaluation  of  economic  conditions.  The  Company  writes  off  uncollectible  trade 
receivables once collection efforts have been exhausted and third parties confirm the balance is not recoverable.  

The Company’s trade customers include department stores, jewelry store chains and independent jewelers. All of the Company’s watch 
brands are also marketed outside the U.S. through a network of independent distributors. Accounts receivable are stated net of doubtful 
accounts, returns and allowances of $25.5 million, $23.8 million, and $21.6 million at January 31, 2020, 2019 and 2018, respectively. 
Additionally,  $2.2  million,  $2.2  million  and  $2.3  million  of  receivables  and  allowances  were  recorded  in  non-current  assets  as  of 
January 31, 2020, 2019 and 2018, respectively. Accounts receivable are also stated net of co-operative advertising allowances of $8.6 
million, $9.4 million, and $9.4 million at January 31, 2020, 2019, and 2018, respectively. Co-operative advertising allowances are credits 
taken by the customer at a future date on previously executed co-operative advertising.     

The Company’s concentrations of credit risk arise primarily from accounts receivable related to trade customers during the peak selling 
seasons.  The  Company  has  significant  accounts  receivable  balances  due  from  major  national  chain  and  department  stores.  The 
Company’s results of operations could be materially adversely affected in the event any of these customers or a group of these customers 
defaulted on all or a significant portion of their obligations to the Company as a result of financial difficulties. As of January 31, 2020, 
except for those accounts provided for in the allowance for doubtful accounts, the Company knew of no situations with any of the 
Company’s major customers which would indicate any such customer’s inability to make its required payments. 

No single customer accounted for more than 10% of net sales during any of the years in the three-year period ended January 31, 2020.  
No single customer accounted for more than 10% of the Company’s account receivable balance at January 31, 2020 or 2019.  

Inventories  

The Company values its inventory at the lower of cost or net realizable value. Cost is determined using the average cost method. The 
Company performs reviews of its on-hand inventory to determine amounts, if any, of inventory that is deemed discontinued, excess, or 
unsaleable. Inventory classified as discontinued, together with the related component parts which can be assembled into saleable finished 
goods, is sold primarily through the Company’s retail outlet locations.  

Property, Plant and Equipment  

Property, plant and equipment, including computer software, are stated at cost less accumulated depreciation. The Company capitalizes 
certain computer software costs after technological feasibility has been established. Depreciation and amortization are computed using 
the  straight-line  method  based  on  the  estimated  useful  lives  of  the  assets.  The  cost  of  property,  plant  and  equipment  and  related 
depreciation and amortization are removed from the accounts upon the disposition or retirement of such assets and the resulting gain or 
loss is reflected in operating income.  

Goodwill 

At the time of an acquisition, in accordance with applicable guidance, the Company records all acquired net assets at their estimated fair 
values. These estimated fair values are based on management’s assessments and independent third-party appraisals. The excess of the 
purchase consideration plus the fair value of any noncontrolling interest in the acquired company over the aggregate estimated fair 
values of the acquired net assets, including any contingent consideration, is recorded as goodwill.  

Goodwill is not amortized but is assessed for impairment at least annually on November 1st. Under applicable guidance, the Company 
generally performs its annual goodwill impairment analysis using a qualitative approach to determine whether it is more likely than not 
that the fair value of goodwill is less than its carrying value. If, based on the results of the qualitative assessment, it is concluded that it 
is more likely than not that the fair value of goodwill is less than its carrying value, a quantitative test is performed.  

The  quantitative  impairment  test  is  performed  to  measure  the  amount  of  impairment  loss,  if  any.  The  quantitative  impairment  test 
identifies the existence of potential impairment by comparing the fair value of each reporting unit with its carrying value, including 
goodwill. If a reporting unit’s carrying amount exceeds its fair value, the Company will record an impairment charge, as an operating 
expense item, based on that difference. The impairment charge will be limited to the amount of goodwill allocated to that reporting unit. 

Determination of the fair value of a reporting unit and the fair value of individual assets and liabilities of a reporting unit is based on 
management’s  assessment,  including  the  consideration  of  independent  third-party  appraisals  when  necessary.  Furthermore,  this 

55 

 
 
determination is subjective in nature and involves the use of significant estimates and assumptions. These estimates and assumptions 
could have a significant impact on whether or not an impairment charge is recognized and the amount of any such charge. Estimates of 
fair value are primarily determined using discounted cash flows, market comparisons, and recent transactions. These approaches use 
significant  estimates  and  assumptions,  including  projected  future  cash  flows,  discount  rates,  growth  rates,  and  determination  of 
appropriate market comparisons. Fair value determinations require considerable judgement and are sensitive to changes in underlying 
assumptions, estimates and market factors. If the Company’s current assumptions and estimates are not met, or if valuation factors 
outside of its control change unfavorably, the estimated fair value of its goodwill could be adversely affected, leading to a potential 
impairment in the future. 

At November 1, 2019 and 2018, the Company evaluated goodwill for impairment. There were no indicators of impairment under this 
analysis and, accordingly, no impairment charge was recorded in fiscal 2020 or in fiscal 2019, respectively. 

Intangibles  

Intangible assets consist primarily of trade names, customer relationships and trademarks. In accordance with applicable guidance, the 
Company estimates and records the fair value of purchased intangible assets at the time of their acquisition. The fair values of these 
intangible  assets  are  estimated  based  on  independent  third-party  appraisals.  Finite-lived  intangible  assets  are  amortized  over  their 
respective estimated useful lives, which range from three to ten years, and are evaluated for impairment periodically and whenever 
events or changes in circumstances indicate that their related carrying values may not be fully recoverable. Estimates of fair value for 
finite-lived intangible assets are primarily determined using discounted cash flow analysis of such assets, with consideration of market 
comparisons and recent transactions. This approach uses significant estimates and assumptions, including projected future cash flows, 
discount rates and growth rates. In addition to goodwill, the Company assesses intangible assets for impairments whenever events or 
changes in circumstances indicate that the carrying amount of the asset may not be recoverable. The Company determined that there 
was no impairment in fiscal 2020 or in fiscal 2019, respectively. 

Noncontrolling Interest 

Redeemable noncontrolling interests in subsidiaries that are redeemable for cash or other assets outside of the Company’s control are 
classified as mezzanine equity, outside of equity and liabilities, at the greater of the carrying value or the redemption value. The increases 
and decreases in the redemption amount are recorded with corresponding adjustments against the Capital in excess of par value and are 
reflected in the computation of earnings per share using the two-class method.  

Noncontrolling interest is recognized as equity in the Company’s consolidated balance sheets and represents ownership interests in the 
Company’s subsidiaries held by third parties. 

Long-Lived Assets  

The Company periodically reviews the estimated useful lives of its depreciable assets based on factors including historical experience, 
the  expected  beneficial  service  period  of  the  asset,  the  quality  and  durability  of  the  asset  and  the  Company’s  maintenance  policy 
including periodic upgrades. Changes in useful lives are made on a prospective basis unless factors indicate the carrying amounts of the 
assets may not be recoverable and an impairment is necessary.  

The  Company  performs  an  impairment  review  of  its  long-lived  assets,  once  events  or  changes  in  circumstances  indicate,  in 
management’s judgment, that the carrying value of such assets may not be recoverable. When such a determination has been made, 
management compares the carrying value of the asset groups with their estimated future undiscounted cash flows. If it is determined 
that an impairment has occurred, the fair value of the asset group is determined and compared to its carrying value. The excess of the 
carrying value over the fair value, if any, is recognized as a loss during that period. The impairment is calculated as the difference 
between asset carrying values and the fair value of the long-lived assets. No impairment charge was recorded in fiscal 2020 or in fiscal 
2019, respectively. 

56 

 
  
Derivative Financial Instruments  

The Company accounts for its derivative financial instruments in accordance with the accounting guidance which requires that an entity 
recognize all derivatives as either assets or liabilities in the consolidated balance sheets and measure those instruments at fair value. A 
significant portion of the Company’s purchases are denominated in Swiss Francs and, to a lesser extent, the Japanese Yen. The Company 
also sells to third-party customers in a variety of foreign currencies, most notably the Euro, Swiss Francs and the British Pound. The 
Company reduces its exposure to the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange rate risks through a 
hedging program. Under the hedging program, the Company manages most of its foreign currency exposures on a consolidated basis, 
which allows it to net certain exposures and take advantage of natural offsets. The earnings impact is mostly offset by the effects of 
currency movements on the underlying hedged transactions.  

The Company uses forward exchange contracts, which do not meet the requirements of qualified hedges, to offset its exposure to certain 
foreign currency receivables and liabilities. These forward contracts are not designated as qualified hedges and, therefore, changes in 
the  fair  value  of  these  derivatives  are  recognized  in  earnings  in  the  period  they  arise,  thereby  offsetting  the  current  earnings  effect 
resulting from the revaluation of the related foreign currency receivables and liabilities.  

All of the Company’s derivative instruments have liquid markets to assess fair value. The Company does not enter into any derivative 
instruments for trading purposes.  

Revenue Recognition  

Wholesale revenue is recognized and recorded when a contract is in place, obligations under the terms of a contract with the customer 
are satisfied and control is transferred to the customer. Such revenue is measured as the ultimate amount of consideration the Company 
expects  to  receive  in  exchange  for  transferring  goods  including  variable  consideration.  Direct  to  consumer  and  after-sales  service 
revenue is recognized at time of register receipt or delivery to customer. The Company records estimates of variable consideration, 
which includes sales returns, markdowns, volume-based programs and sales and cash discount allowances as a reduction of revenue in 
the  same  period  that  the  sales  are  recorded.  These  estimates  are  based  upon  the  expected  value  method  considering  all  reasonably 
available information including historical analysis, customer agreements and/or currently known factors that arise in the normal course 
of business. Returns, discounts and allowances have historically been within the Company’s expectations and the provisions established. 
The future provisional rates may differ from those experienced in the past. The Company considers transfer of control to take place 
either when the goods ship or when goods are delivered depending on the shipping terms in the contract. Factors considered in the 
transfer of control include the right to payment, transfer of legal title, physical possession and customer acceptance of the goods and 
whether the significant risks and rewards for the goods belong with the customer. Taxes imposed by governmental authorities on the 
Company's revenue-producing activities with customers, such as sales taxes and value added taxes, are excluded from net sales. 

The Company’s sale of smart watches contains multiple performance obligations. The Company allocates revenue to each performance 
obligation using the relative standalone selling price method. The Company determines the standalone selling prices based on the prices 
charged to customers. Amounts allocated to the delivered smart watch collections and the related essential software are recognized at 
the time of sale. The Company’s smart watch collections have been available in limited quantities and in limited distribution, and, as a 
result, the amounts related to cloud service and app updates were immaterial to all periods presented and thereby recognized at time of 
sale. 

The Company has considered each transaction to sell goods as separate and distinct, with no additional promises made.  The Company 
uses the understanding of what the customer expects to receive as the final product to determine whether goods or services should be 
combined and accounted for as a single performance obligation.  The Company does not incur significant costs to obtain or fulfill its 
contracts. 

Cost of Sales  

Cost  of  sales  of  the  Company’s  products  consist  primarily  of  costs  for  raw  materials,  component  costs,  royalties,  depreciation, 
amortization, assembly costs, shipping to e-commerce customers, design costs and unit overhead costs associated with the Company’s 
supply  chain  operations  predominately  in  Switzerland  and  Asia.  The  Company’s  supply  chain  operations  consist  of  logistics 
management of assembly operations and product sourcing predominately in Switzerland and Asia and minor assembly in Switzerland.   

Selling, General and Administrative (“SG&A”) Expenses  
The Company’s SG&A expenses consist primarily of marketing, selling, distribution, general and administrative expenses.  

57 

 
Marketing expenditures are based principally on overall strategic considerations relative to maintaining or increasing market share in 
markets that management considers to be crucial to the Company’s continued success as well as on general economic conditions in the 
various markets around the world in which the Company sells its products. Marketing expenses include salaries, various forms of media 
advertising, digital advertising (including social media), customer acquisition costs and co-operative advertising with customers and 
distributors and other point of sale marketing and promotion spending.  

Selling expenses consist primarily of salaries, sales commissions, salesforce travel and related expenses, credit card fees, depreciation 
and amortization, expenses associated with the Company’s annual worldwide customer conference, and other industry trade shows and 
operating costs incurred in connection with the Company’s retail business. Sales commissions vary with overall sales levels. Retail 
selling expenses consist primarily of payroll and related expenses and store occupancy costs.  

Distribution expenses consist of costs of running distribution centers and customer service, and include primarily salaries, rental and 
other occupancy costs, security, depreciation and amortization of furniture and leasehold improvements and shipping supplies.  

General  and  administrative  expenses  consist  primarily  of  salaries  and  other  employee  compensation  including  performance-based 
compensation,  employee  benefit  plan  costs,  office  rent,  management  information  systems  costs,  professional  fees,  bad  debts, 
depreciation and amortization of furniture, computer software, leasehold improvements, amortization of finite-lived intangible assets, 
patent and trademark expenses and various other general corporate expenses.  

Warranty Costs  

All watches sold by the Company come with limited warranties covering the movement against defects in material and workmanship 
for periods ranging from two to three years from the date of purchase, with the exception of Tommy Hilfiger watches, for which the 
warranty period is ten years. In addition, the warranty period is five years for the gold plating for Movado watch cases and bracelets. 
When changes in warranty costs are experienced, the Company will adjust the warranty liability as required. The Company records an 
estimate  for  future  warranty  costs  based  on  historical  repair  costs.  Warranty  costs  have  historically  been  within  the  Company’s 
expectations and the provisions established. If such costs were to substantially exceed estimates, they could have an adverse effect on 
the Company’s operating results.  

Warranty liability, included in accrued liabilities in the consolidated balance sheets, and activity for the fiscal years ended January 31, 
2020, 2019 and 2018 was as follows (in thousands):  

Balance, beginning of year 
Provision charged to operations 
Settlements made 
Balance, end of year 

2020 

2019 

2018 

  $ 

  $ 

2,703     $ 
2,203       
(2,272 )     
2,634     $ 

3,288     $ 
2,249       
(2,834 )     
2,703     $ 

2,728   
2,845   
(2,285 ) 
3,288   

Pre-opening Costs  

Marketing and administrative costs associated with the opening of retail stores are expensed in the period incurred.  

58 

 
 
  
  
    
    
  
    
    
 
Marketing  

The  Company  expenses  the  production  costs  of  an  advertising  campaign  at  the  commencement  date  of  the  advertising  campaign. 
Included  in  marketing  expenses  are  costs  associated  with  co-operative  advertising,  media  advertising,  digital  advertising,  customer 
acquisition  costs,  production  costs,  costs  of  point  of  sale  materials  and  displays  and  internal  payroll  related  costs.  These  costs  are 
recorded  as  SG&A  expenses.  The  Company  participates  in  co-operative  advertising  programs  on  a  voluntary  basis  and  receives  a 
“separately identifiable benefit in exchange for the consideration.” Since the amount of consideration paid to the retailer does not exceed 
the fair value of the benefit received by the Company, these costs are recorded as SG&A expenses as opposed to being recorded as a 
reduction  of  revenue.  Marketing  expense  for  fiscal  2020,  2019  and  2018  was  $135.3  million,  $108.2  million  and  $73.1  million, 
respectively.  

Included in other current assets and non-current assets in the consolidated balance sheets are the costs of certain prepaid advertising, 
including principally product displays and point of sale materials and to a lesser extent licensing agreements and sponsorships. Prepaid 
advertising  accounted  for  $7.5  million  and  $5.4  million  in  other  current  assets  at  January  31,  2020  and  2019,  respectively.  Prepaid 
advertising accounted for $2.5 million and $1.5 million in other non-current assets at January 31, 2020 and 2019, respectively.  

Shipping and Handling Costs  

Amounts charged to customers for shipping and handling were $2.5 million, $2.2 million and $1.8 million for fiscal years 2020, 2019 
and 2018, respectively. The costs related to shipping and handling were $12.8 million, $9.8 million and $5.2 million for fiscal years 
2020, 2019 and 2018, respectively. The amounts charged and incurred by the Company related to shipping and handling are included in 
net sales and cost of goods sold, respectively. 

Collaborative Arrangement  

The Company participates in a collaborative arrangement with Rebecca Minkoff, LLC relating to the Rebecca Minkoff and Uri Minkoff 
brand names. Both parties to the arrangement are active participants in the collaboration and are exposed to significant risks and rewards 
dependent on the commercial success of the activities. The arrangement involves various activities including the design, development, 
distribution and marketing of watches under the brand names. Amounts due between the parties to the arrangement related to sales and 
related activities are recorded in the Company’s cost of sales while those amounts related to general and administrative activities are 
recorded as an adjustment to selling, general and administrative expenses. The Company generated immaterial revenues and incurred 
immaterial expenses under its collaborative arrangement during fiscal 2020, 2019 and 2018, respectively. 

Income Taxes  

The Company, under ASC Topic 740, follows the asset and liability method of accounting for income taxes under which deferred tax 
assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying 
amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted 
tax  laws  and  tax  rates  in  each  jurisdiction  where  the  Company  operates  and  applied  to taxable  income  in  the  years  in  which  those 
temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities due to a change in tax rates 
is recognized in income in the period that includes the enactment date. In addition, the amounts of any future tax benefits are reduced 
by a valuation allowance to the extent such benefits are not expected to be realized on a more-likely-than-not basis. The Company 
calculates estimated income taxes in each of the jurisdictions in which it operates. This process involves estimating actual current tax 
expense along with assessing temporary differences resulting from differing treatment of items for both book and tax purposes. 

The Company follows guidance for accounting for uncertainty in income taxes. This guidance clarifies the accounting for uncertainty 
in income taxes recognized in a company’s financial statements and prescribes a recognition threshold and measurement standard for 
the  financial  statement  recognition  and  measurement  of  an  income  tax  position  taken  or  expected  to  be  taken  in  a  tax  return.  This 
guidance also provides guidance for de-recognition, classification, interest and penalties, accounting in interim periods, disclosures and 
transitions. 

59 

 
 
 
The 2017 Tax Act signed into law on December 22, 2017 significantly changed existing U.S. corporate income tax laws by, among 
other things, lowering the corporate tax rate from 35% to 21%, limiting the deductibility of interest expense and executive compensation, 
implementing a modified territorial tax system, and imposing a one-time mandatory deemed Transition Tax on undistributed foreign 
earnings  which  have  not  been  previously  taxed.  The  SEC  also  issued  SAB  118  which  allowed  the  Company  to  record  provisional 
amounts related to the 2017 Tax Act and provided a measurement period of up to one year from the enactment date for companies to 
complete their accounting under ASC Topic 740. Under SAB 118, the Company elected to account for the tax on GILTI as a period cost 
and therefore has not recorded deferred taxes related to GILTI. 

Comparable Stores Sales  

The Company considers comparable outlet store sales to be sales of stores that were open as of February 1st of the prior fiscal year 
through January 31st of the current fiscal year. The Company had 39 comparable outlet stores for the year ended January 31, 2020. The 
sales from stores that have been relocated, renovated or refurbished are included in the calculation of comparable store sales. The method 
of  calculating  comparable  store  sales  varies  across  the  retail  industry. As  a  result,  the  Company’s  method  for  the  calculation  of 
comparable store sales may not be the same as measures used or reported by other companies.  

Earnings Per Share  

The Company presents net income/(loss) attributable to Movado Group, Inc. after adjusting for noncontrolling interests, as applicable, 
per share on a basic and diluted basis. Basic earnings per share is computed using weighted-average shares outstanding during the period. 
Diluted earnings per share is computed using the weighted-average number of shares outstanding adjusted for dilutive common stock 
equivalents.  

The number of shares used in calculating basic and diluted earnings (loss) per share is as follows (in thousands):   

Weighted average common shares outstanding: 
Basic 
Effect of dilutive securities: 

Stock awards and options to purchase shares of common 
stock 
Diluted 

Fiscal Years 
Ended 

January 31,           

2020 

2019 

2018 

23,123        

23,197        

23,073   

174        
23,297        

403        
23,600        

—   
23,073   

For the fiscal years ended January 31, 2020, 2019 and 2018, approximately 447,000, 81,000 and 796,000 respectively, of potentially 
dilutive common stock equivalents were excluded from the computation of diluted earnings per share because their effect would have 
been antidilutive. For the fiscal year ended January 31, 2018, the Company also had approximately 199,000 stock options outstanding 
that could potentially dilute earnings per share in future periods that were excluded from the computation of diluted EPS because their 
effect would have been anti-dilutive given the net loss during the period. 

Stock-Based Compensation  

The Company utilizes the Black-Scholes option-pricing model which requires that certain assumptions be made to calculate the fair 
value of each option at the grant date. The expected life of stock option grants is determined using historical data and represents the time 
period during which the stock option is expected to be outstanding until it is exercised. The risk-free interest rate is based on the U.S. 
treasury note interest rate in effect on the date of grant for the expected life of the stock option. The expected stock price volatility is 
derived from historical volatility and calculated based on the estimated term structure of the stock option grant. The expected dividend 
yield is calculated using the Company’s historical average of annualized dividend yields and applied over the expected term of the 
option. Management monitors stock option exercises and employee termination patterns to estimate forfeitures rates within the valuation 
model. Separate groups of employees that have similar historical exercise behavior are considered separately for valuation purposes. 

In addition to stock options, the Company may also grant stock awards to employees and directors. The stock awards are generally in 
the form of time-vesting restricted stock unit awards (pursuant to which unrestricted shares of Common Stock are issued to the grantee 
when the award vests) or performance-based awards (under which vesting occurs only if one or more predetermined financial goals are 
achieved within the relevant performance period); both are subject to the participant’s continued employment (or board service) with 
the Company through such vesting date. Stock awards generally are cliff-vested after three years from the date of grant (one year in the 

60 

 
 
 
  
       
    
  
  
  
    
    
  
     
         
         
    
     
     
         
         
    
     
     
 
case of directors’ awards). The fair value of stock awards is equal to the closing price of the Company’s publicly-traded common stock 
on the grant date.  

Compensation expense for all awards is accrued based on the estimated number of instruments for which the requisite service is expected 
to be rendered as well as awards expected to be paid in cash. This estimate is reflected in the period the stock option and stock awards 
are either granted or canceled. Expense related to stock options and stock awards compensation is recognized on a straight-line basis 
over the vesting term. 

Comprehensive Income (Loss) 

Comprehensive income (loss) consists of net income (loss) attributable to the Movado Group, Inc. and other gains and losses that are 
not included in net income (loss), but are recorded directly in the consolidated statements of shareholders’ equity, such as the unrealized 
gains and losses on the translation of the assets and liabilities of the Company’s foreign operations, unrealized gains or losses on available 
for  sale  securities  and  prior  service  costs  actuarial  gains  (losses)  associated  with  pension  benefits,  net  of  tax,  that  have  not  been 
recognized as components of net periodic benefit cost. 

Reclassifications 

Certain reclassifications have been made to the fiscal 2018 consolidated financial statement amounts and related note disclosures to 
conform  to  fiscal  2019  presentation.  The  Company  reclassified  restricted  cash  to  cash  and  cash  equivalents  when  reconciling  the 
beginning of period and end of period total amounts shown on the statement of cash flows in accordance with ASU 2016-18, “Statement 
of Cash Flows (Topic 230) — Restricted Cash”.  

NOTE 2 – RECENT ACCOUNTING PRONOUNCEMENTS  

In December 2019, the FASB issued ASU 2019-12, “Income Taxes (Topic 740): Simplifying the Accounting for Income Taxes”. ASU 
2019-12 simplifies the accounting for income taxes by removing certain exceptions to general principles in “Income Taxes (Topic 740)”. 
It also clarifies and amends existing guidance to improve consistent application. The guidance is effective for fiscal years beginning 
after December 15, 2020. The Company is currently evaluating the impact of the adoption of this standard on its related disclosures. 

In August 2018, the FASB issued ASU 2018-13, “Disclosure Framework—Changes to the Disclosure Requirements for Fair Value 
Measurement”, which modifies the disclosure requirements in ASC 820, Fair Value Measurement. This guidance is effective for fiscal 
years beginning after December 15, 2019, which will be the Company’s first quarter of fiscal 2021, with early adoption permitted. The 
Company does not expect this standard to have a material impact on the Company’s consolidated financial statements. 

In June 2018, the FASB issued ASU 2018-07, which simplifies the accounting for share-based payments granted to nonemployees for 
goods and services. Under the ASU, most of the guidance on such payments to nonemployees would be aligned with the requirements 
for  share-based  payments  granted  to  employees.  The  Company  adopted  ASU  2018-07  during  the  first  quarter  of  fiscal  2020.  The 
adoption of this guidance did not have an impact on the Company’s consolidated financial statements. 

In August 2017, the FASB issued ASU 2017-12. ASU 2017-12 amends and simplifies hedge accounting guidance in order to enable 
entities to better portray the economics of their risk management activities. The Company adopted ASU 2017-12 on February 1, 2019, 
the first day of fiscal 2020. The adoption of the standard did not have an impact on the Company's consolidated financial statements. 

The Company adopted ASU 2016-02, “Leases”, which was further modified in ASU No. 2018-10, “Codification Improvements to Topic 
842, Leases”, ASU No. 2018-11, “Leases (Topic 842) Targeted Improvements” and ASU No. 2019-01 “Leases (Topic 842) Codification 
Improvements”  on  February  1,  2019,  the  first  day  of  fiscal  2020,  using  the  modified  retrospective  approach  and  accordingly  the 
Company  recognized  a  cumulative  effect  adjustment  in  the  first  quarter  of  fiscal  2020,  rather  than  restating  any  prior  periods.  The 
Company  has  elected  to  use  the  package  of  practical  expedients  permitted  under  the  transition  guidance,  which  does  not  require 
reassessment of prior conclusions related to contracts containing a lease, lease classification and initial direct costs for any expired or 
existing leases. The transition practical expedient allows Companies to recognize a cumulative-effect adjustment to the opening balance 
of retained earnings in the period of adoption rather than the earliest period presented. The adoption did not result in any adjustments to 
the opening balance of retained earnings.  

Adoption of ASU 2016-02 resulted in recording right-of-use lease assets of $97.0 million which were reduced to $91.1 million as a 
result of $5.9 million of previously recorded deferred rent liabilities and tenant allowances, and lease liabilities of $97.0 million as of 
February 1, 2019. The standard did not have a material impact on the Company's consolidated results of operations or cash flows. See 
Note 10 – Leases for additional lease disclosures. 

In June 2016, the FASB issued ASU 2016-13, “Financial Instruments – Credit Losses (Topic 326): Measurement of Credit Losses on 
Financial Instruments” and subsequently issued additional guidance that modified ASU 2016-13. This standard introduces a forward-
looking approach, based on expected losses, to estimate credit losses on certain types of financial instruments, including trade receivables. 

61 

 
 
 
 
 
 
The estimate of expected credit losses will require entities to incorporate considerations of historical information, current information 
and reasonable and supportable forecasts. This may result in the earlier recognition of allowance for losses. This guidance is effective 
for  fiscal  years  beginning  after  December  15,  2019,  which  will  be  the  Company’s  first  quarter  of  fiscal  2021,  with  early  adoption 
permitted. The Company does not expect this standard to have a material impact on the Company’s consolidated financial statements.  

NOTE 3 – ACQUISITIONS 

Australia 

On November 22, 2019, the Company entered into an agreement and formed a joint venture with GDL Accessories PTY Ltd. (“GDL”), 
an Australian based company. The agreement established a joint venture, MGDL Distribution Pty Ltd (“MGDL”), and set out the terms 
in which both parties will govern their relationship as shareholders of MGDL, and terms on which the joint venture will be managed. 

The joint venture was formed to more cost effectively market and distribute Movado products to customers in Australia and in New 
Zealand (GDL was sole distributor prior to agreement). 

The Company contributed $0.9 million Australian dollars, or $0.6 million US dollars to the joint venture and is a 51% interest holder. 
The Company  controls all of the significant participating rights of the joint venture. As the Company controls all of the significant 
participating rights of the joint venture and is the majority interest holder in MGDL, the assets, liabilities and results of operations of 
the joint venture are consolidated and included in the Company’s consolidated financial statements. GDL’s interest is reflected in Net 
income  attributable  to  noncontrolling  interest  in  the  Consolidated  Statements  of  Operations  and  Noncontrolling  interest  in  the 
Consolidated  Balance  Sheets.  As  of  January  31,  2020,  all  amounts  in  the  consolidated  financial  statements  related  to  MGDL  were 
immaterial. 

City Time 

On December 3, 2018, the Company acquired 51% of City Time Distribucion, S.L.U, (“City Time”), the Company’s distributor in Spain, 
and simultaneously signed a joint venture agreement. The purchase price was $4.2 million Euros, or $4.8 million, net of cash acquired, 
and was funded with cash on hand. The results of City Time have been included in the consolidated financial statements since the date 
of acquisition within the International locations of the Watch and Accessory Brands segment. Of the total purchase consideration, there 
were no material amounts allocated to assets acquired and liabilities assumed. 

Pursuant to the joint venture agreement, the noncontrolling interest holder has the right to sell its interest in City Time to the Company 
on two specific dates in the future. The noncontrolling interest is not redeemable until such dates. The Company will adjust the carrying 
value of the redeemable interest to the redemption amount assuming it was redeemable at the balance sheet date. At January 31, 2020, 
the Company concluded that the remeasurement adjustment is immaterial. If the noncontrolling interest holder does not exercise its right 
to sell its interest in City Time to the Company, the Company nevertheless has the option to purchase the noncontrolling interest holder’s 
interest on each of the same two dates and at the same price as would have applied if the noncontrolling interest holder had exercised 
its sale option. 

MVMT   

On October 1, 2018, the Company acquired MVMT Watches, Inc., owner of MVMT, for an initial payment of $100.0 million and two 
future contingent payments that combined could total up to an additional $100.0 million before tax benefits. The exact amount of the 
future payments will be determined by MVMT's future financial performance with no minimum required future payment. After giving 
effect to the closing adjustments, the purchase price was $108.4 million, net of cash acquired of $3.8 million. The acquisition was funded 
with cash on hand and adds a new brand with significant global growth potential to the Company’s portfolio.   

The results of the MVMT brand have been included in the consolidated financial statements since the date of acquisition within the U.S. 
and  International  locations  of  the  Watch  and  Accessory  Brands  segment.  For  the  fiscal  year  ended  January  31,  2020  and  2019, 
consolidated operating income included $4.6 million and $14.4 million, respectively, of expenses primarily related to acquisition costs, 
amortization of acquired intangible assets and adjustments in acquisition accounting, as a result of the Company’s acquisition of MVMT. 

The acquisition was accounted for in accordance with FASB Topic ASC 805-Business Combinations, which requires that the total cost 
of an acquisition be allocated to the tangible and intangible assets acquired and liabilities assumed based upon their respective fair values 
at the date of acquisition. 

62 

 
 
 
 
 
 
 
 
 
 
The following table summarizes the fair value of the assets acquired and liabilities assumed as of the October 1, 2018, acquisition date 
(in thousands): 

Assets Acquired and Liabilities Assumed 
Cash and cash equivalents 
Trade receivables 
Inventories 
Prepaid expenses and other current assets 
Property, plant and equipment 
Other non-current assets 
Goodwill 
Trade name and other intangibles 
Total assets acquired 

Accounts payable 
Accrued liabilities 
Other non-current liabilities 

Total liabilities assumed 

Total purchase price 

Fair Value 

3,848   
370   
14,552   
2,325   
179   
6,500   
77,542   
28,928   
134,244   
5,982   
9,018   
7,064   
22,064   
112,180   

  $ 

  $ 

Inventories (as of October 1, 2018) included a step-up adjustment of $0.7 million, which was amortized over 5 months. The components 
of Trade name and other intangibles (as of October 1, 2018) included a trade name of $24.7 million (amortized over 10 years), and 
customer relationships of $4.2 million (amortized over 10 years). 

The acquisition agreement also includes a contingent consideration arrangement based on the MVMT brand achieving certain revenue 
and EBITDA (as defined in the acquisition agreement) targets. In connection therewith, the Company recorded a non-current liability 
of $16.5 million as of the date of acquisition to reflect the estimated fair value of the contingent purchase price. $14.5 million was 
allocated to purchase price and $2.0 million to deferred compensation expense based on future employee service requirements. 

The estimated fair value of the contingent consideration was determined using a Monte Carlo simulation that includes key assumptions 
regarding MVMT’s projected financial performance during the earn-out period (through 2023), volatilities, estimated discount rates, 
risk-free  interest  rate,  and  correlation.  Each  reporting  period  after  the  acquisition,  the  Company  remeasures  the  fair  value  of  the 
contingent purchase price liability and will record increases or decreases in the fair value of the liability in its Consolidated Statements 
of Operations. Changes in fair value will result from changes in actual and projected financial performance, discount rates, volatilities, 
and the other key assumptions. The inputs and assumptions are not observable in the market but reflect the assumptions the Company 
believes would be made by a market participant. The possible outcomes for the contingent consideration range from $0 to $100 million 
on  an  undiscounted  basis.  As  a  result,  changes  in  the  estimated  fair  value  of  the  contingent  consideration  over  time  may  result  in 
significant volatility in the Company’s reported earnings. 

The contingent purchase price liability had been remeasured at July 31, 2019 to $1.9 million and to zero at January 31, 2020. Of the 
$16.9 million decrease in the liability, $15.4 million is included in non-operating income (portion of contingent consideration allocated 
to purchase price) in the Consolidated Statements of Operations for the year ended January 31, 2020, and $0.5 million and $1.0 million 
are reflected as a reduction of deferred compensation (portion of contingent consideration allocated to deferred compensation based on 
future service requirements) within other current assets and other non-current assets, respectively, in the Consolidated Balance Sheets. 
In connection with the remeasurement of the contingent consideration during the fiscal year ended January 31, 2020, the Company 
assessed the undiscounted cash flows associated with the long-lived assets pertaining to MVMT. Current estimates indicate that carrying 
amounts are expected to be recovered. The undiscounted cash flows related to the MVMT long-lived assets as of January 31, 2020 
exceeded the carrying value by approximately 33%. Given the relatively small excess of fair value over carrying value, if profitability 
trends decline during fiscal 2021 from those that are expected, it is possible that a triggering event test, whenever events or changes in 
circumstances indicate that the carrying amount of the asset may not be recoverable, could result in an impairment of these assets. Refer 
to Note 8 for further discussion of fair value measurements. 

The Company recorded goodwill (as of October 1, 2018) of $77.5 million based on the amount by which the purchase price exceeded 
the fair value of the net assets acquired. As the structure of the acquisition allowed for a step up in basis for tax purposes, the full amount 
of the goodwill balance will be deductible for federal income tax purposes over 15 years.  

63 

 
 
  
  
    
    
    
    
    
    
    
    
    
    
    
    
 
  
 
 
  
The following table provides the Company’s unaudited pro forma net sales, net income and net income per basic and diluted common 
share as if the results of operations of the MVMT brand had been included in the Company’s operations commencing on February 1, 
2018, based on available information relating to operations of the MVMT brand. This pro forma information is not necessarily indicative 
either of the combined results of operations that actually would have been realized by the Company had the MVMT brand acquisition 
been consummated at the beginning of the period for which the pro forma information is presented, or of future results. 

(In thousands, except per share data) 
Net sales 
Net income attributable to Movado Group, 
   Inc. 
Basic income per share: 
Net income per share attributable to Movado 
   Group, Inc. 
Diluted income per share: 
Net income per share attributable to Movado 
   Group, Inc. 

Fiscal Year Ended 
January 31, 

2020 

2019 (1) 

(Unaudited) 

   $ 
   $ 

700,966      $ 
42,699      $ 

712,587   
56,995   

   $ 

1.85      $ 

2.46   

   $ 

1.83      $ 

2.42   

(1) 

Includes non-recurring transaction costs of $7.0 million associated with the acquisition. 

Olivia Burton 

On July 3, 2017, the Company, through a wholly-owned U.K. subsidiary, acquired JLB Brands Ltd. (“JLB”), the owner of the Olivia 
Burton brand, which was one of the United Kingdom’s fastest growing fashion watch and jewelry brands, for $78.2 million, or £60.0 
million in cash, subject to working capital and other closing adjustments. After giving effect to the closing adjustments, the purchase 
price was $79.0 million, or £60.7 million, net of cash acquired of $5.9 million, or £4.5 million. The acquisition was funded with cash 
on hand of the Company’s non-U.S. subsidiaries, and no debt was assumed in the acquisition. The acquisition added a new brand with 
significant global growth potential to the Company’s portfolio.  

The results of JLB’s operations have been included in the consolidated financial statements since the date of acquisition within the 
International locations of the Watch and Accessory Brands segment. In the Watch and Accessory Brands segment, for the fiscal year 
ended January 31, 2020, 2019 and 2018, operating income included $2.8 million, $2.9 million and $6.8 million, respectively, of expenses 
primarily related to transaction costs and adjustments in acquisition accounting, as a result of the Company’s purchase of JLB.  

The acquisition was accounted for in accordance with ASC 805, which requires that the total cost of an acquisition be allocated to the 
tangible and intangible assets acquired and liabilities assumed based upon their respective fair values at the date of acquisition. 

The following table summarizes the fair value of the assets acquired and liabilities assumed as of the July 3, 2017 acquisition date (in 
thousands): 

Assets Acquired and Liabilities Assumed 
Cash and cash equivalents 
Trade receivables, net 
Inventories 
Prepaid expenses and other current assets 
Property, plant and equipment, net 
Goodwill 
Trade name and other intangibles 
Total assets acquired 

Accounts payable 
Accrued liabilities 
Income taxes payable 
Deferred and non-current income taxes payable 

Total liabilities assumed 

Total purchase price 

64 

Fair Value 

5,909   
3,106   
4,164   
913   
131   
55,322   
21,415   
90,960   
608   
844   
643   
3,965   
6,060   
84,900   

  $ 

  $ 

 
 
  
  
  
  
  
     
  
  
  
  
  
         
    
  
  
         
    
 
 
 
  
  
    
    
    
    
    
    
    
    
    
    
    
    
Inventories (as of July 3, 2017) included a step-up adjustment of $0.8 million, which was expensed over the sell-through cycle of three 
months. The components of Trade name and other intangibles (as of July 3, 2017) include a trade name of $12.8 million (amortized over 
10 years), and customer relationships of $8.6 million (amortized over 6 years).  

The Company recorded goodwill (as of July 3, 2017) of $55.3 million based on the amount by which the purchase price exceeded the 
fair value of the net assets acquired. Goodwill related to the acquisition of the Olivia Burton brand is not deductible for income tax 
purposes.  

The operating results of JLB have been included in the Company’s Consolidated Financial Statements beginning July 3, 2017. Net sales 
and operating income of JLB since the date of acquisition through January 31, 2018 were $17.8 million and $5.3 million, respectively. 

JLB’s operating results exclude sales recognized and expenses incurred by certain wholly-owned subsidiaries of the Company in support 
of the Olivia Burton brand. 

During fiscal 2020, there were no events or changes in circumstances which indicate, in management’s judgement, that the carrying 
value of the Olivia Burton assets may not be recoverable. 

Goodwill and Intangible Assets 

The  changes  in  the  carrying amount  of  goodwill  during  the  fiscal  years  ended  January 31, 2020, 2019  and 2018  are  as  follows  (in 
thousands): 

Balance at January 31, 2018 
Acquisition of MVMT 
Acquisition of City Time 
Foreign exchange impact 
Balance at January 31, 2019 
Foreign exchange impact 
Balance at January 31, 2020 

JLB (2) 

Total 

   MVMT (1)       City Time (2)     
—     $ 
  $ 
77,542       
—       
—       
77,542       
—       
77,542     $ 

—     $  60,269     $  60,269   
77,542   
—       
-       
2,833   
2,833       
-       
(4,629 )     
(4,611 ) 
18       
55,640        136,033   
2,851       
(88 )     
333   
56,061        136,366   
2,763       

421       

  $ 
(1)  Goodwill associated with the MVMT brand is included in the United States locations of the Watch and Accessory Brands segment. 
(2)  Goodwill  associated  with  City  Time  and  JLB  are  included  in  the  International  locations  of  the  Watch  and  Accessory  Brands 

segment.  

At November 1, 2019, the Company evaluated goodwill for impairment. There were no indicators of impairment under this analysis 
and, accordingly, no impairment charge was recorded in fiscal 2020. 

65 

 
 
 
 
  
    
  
    
    
    
    
    
The changes in the carrying amount of other intangible assets during the fiscal years ended January 31, 2020, 2019 and 2018 are as 
follows (in thousands): 

Weighted Average Amortization Period (in years) 
Balance at January 31, 2017 
Acquisition of JLB 
Additions 
Amortization 
Foreign exchange impact 
Balance at January 31, 2018 
Acquisition of MVMT 
Acquisition of City-Time 
Additions 
Amortization 
Foreign exchange impact 
Balance at January 31, 2019 
Additions 
Amortization 
Foreign exchange impact 
Balance at January 31, 2020 

   Trade names      
10 

  $ 

  $ 

—     $ 
12,797       
—       
(781 )     
1,080       
13,096       
24,700       
—       
—       
(2,126 )     
(899 )     
34,771       
—        
(3,723 )     
27       
31,075     $ 

Customer 

relationships       Other (1) 

Total 

7 

—     $ 
8,618       
—       
(876 )     
715       
8,457       
4,200       
1,672       
—       
(1,628 )     
(520 )     
12,181       
—       
(1,991 )     
(36 )     
10,154     $ 

9 
1,633     $ 
—       
556       
(434 )     
(184 )     
1,571       
28       
—       
492       
(597 )     
(263 )     
1,231       
255       
(377 )     
21       
1,130     $ 

1,633   
21,415   
556   
(2,091 ) 
1,611   
23,124   
28,928   
1,672   
492   
(4,351 ) 
(1,682 ) 
48,183   
255   
(6,091 ) 
12   
42,359   

(1)  Other includes fees paid related to trademarks and non-compete agreement related to Olivia Burton brand. 

The estimated future amortization expense during each of the next five fiscal years is as follows: 

For the fiscal year ending January 31, 
2021 
2022 
2023 
2024 
2025 
Thereafter 
Total estimated future amortization expense 

   (in thousands)    
6,079   
  $ 
6,013   
5,980   
5,105   
4,483   
14,699   
42,359   

  $ 

NOTE 4 – INVENTORIES  
Inventories consisted of the following (in thousands):  

Finished goods 
Component parts 
Work-in-process 

As of January 31, 

2020 
125,603     $ 
41,708       
4,095       
171,406     $ 

2019 
123,947   
39,752   
1,612   
165,311   

  $ 

  $ 

66 

 
  
 
  
    
  
  
    
     
      
    
    
    
    
    
    
    
    
    
    
    
    
    
    
    
 
 
 
    
    
    
    
    
 
 
 
  
  
  
  
  
    
  
    
    
  
 
NOTE 5 – PROPERTY, PLANT AND EQUIPMENT  

A summary of the components of property, plant and equipment and their estimated useful lives is as follows (in thousands):  

As of January 31, 

2020 

2019 

Estimated Useful Lives 

Land and buildings 
Furniture and equipment 
Computer software 
Leasehold improvements 
Design fees and tooling costs 

   $ 

1,212      $ 
56,800        
34,151        
38,155        
2,867        
133,185        

Less: Accumulated depreciation and 
   amortization 
Property, plant and equipment, net 

   $ 

(103,947 )      
29,238      $ 

1,176      40 years for buildings 
52,314      4 to 10 years 
33,289      5 to 10 years 
36,727      Lesser of lease term or useful life 
2,250      3 years 

125,756     

(99,689 )   
26,067     

Depreciation and amortization expense from operations related to property, plant and equipment for fiscal 2020, 2019 and 2018 was 
$10.1 million, $9.4 million and $11.8 million, respectively, which includes computer software amortization expense for fiscal 2020, 
2019 and 2018 of $2.4 million, $3.2 million and $3.6 million, respectively.  

NOTE 6 – DEBT AND LINES OF CREDIT  

On October 12, 2018, the Company, together with Movado Group Delaware Holdings Corporation, Movado Retail Group, Inc. and 
Movado LLC (together with the Company, the “U.S. Borrowers”), each a wholly-owned domestic subsidiary of the Company, and 
Movado Watch Company S.A. and MGI Luxury Group S.A. (collectively, the “Swiss Borrowers” and, together with the U.S. Borrowers, 
the “Borrowers”), each a wholly-owned Swiss subsidiary of the Company, entered into an Amended and Restated Credit Agreement 
(the  “Credit  Agreement”)  with  the  lenders  party  thereto  and  Bank  of  America,  N.A.  as  administrative  agent  (in  such  capacity,  the 
“Agent”). The Credit Agreement amends and restates the Company’s prior credit agreement dated as of January 30, 2015 (the “Prior 
Credit Agreement”) and extends the maturity of the $100.0 million senior secured revolving credit facility (the “Facility”) provided 
thereunder to October 12, 2023. The Facility includes a $15.0 million letter of credit subfacility, a $25.0 million swingline subfacility 
and a $75.0 million sublimit for borrowings by the Swiss Borrowers, with provisions for uncommitted increases to the Facility of up to 
$50.0 million in the aggregate subject to customary terms and conditions. 

As of January 31, 2020, and January 31, 2019, there were 50.0 million in Swiss Francs for both periods (with a dollar equivalent of 
$51.9 million and $50.3 million, respectively), in loans outstanding under the Facility. Availability under the Facility was reduced by 
the aggregate number of letters of credit outstanding, issued in connection with retail and operating facility leases to various landlords 
and for Canadian payroll to the Royal Bank of Canada, totaling approximately $0.3 million at both January 31, 2020 and January 31, 
2019. At January 31, 2020, the letters of credit have expiration dates through June 1, 2020. As of January 31, 2020, and January 31, 
2019, availability under the Facility was $47.8 million and $49.4 million, respectively.    

The Company had weighted average borrowings under the Facility of $51.1 million and $15.8 million, with a weighted average interest 
rate of 1.00% and 1.25% during fiscal 2020 and 2019, respectively. 

Borrowings under the Credit Agreement bear interest at rates based on either LIBOR or a specified base rate, as selected periodically 
by the Company. The LIBOR-based loans bear interest at LIBOR plus a spread ranging from 1.00% to 1.75% per annum and the base 
rate loans bear interest at the base rate plus a spread ranging from 0% to 0.75% per annum, with the spread in each case being based on 
the Company’s consolidated leverage ratio (as defined in the Credit Agreement). As of January 31, 2020, the Company’s spreads were 
1.25% over LIBOR and 0.25% over the base rate. As of January 31, 2019, the Company’s spreads were 1.00% over LIBOR and 0% 
over the base rate. Prior to October 12, 2018, borrowings under the Prior Credit Agreement bore interest at LIBOR plus a spread ranging 
from 1.25% to 1.75% per annum or at a base rate plus a spread ranging from 0.25% to 0.75% per annum, with the spread in each case 
being based on the Company’s consolidated leverage ratio. Under the Credit Agreement, the Company also agreed to pay certain fees 
and expenses, included in interest expense in the consolidated statements of operations, and to provide certain indemnities, all of which 
are customary for such financings. 

67 

 
 
  
  
     
  
  
  
     
     
     
     
     
     
  
     
  
     
  
  
 
 
 
 
The borrowings under the Facility are joint and several obligations of the Borrowers and are also cross-guaranteed by each Borrower, 
except  that  the  Swiss  Borrowers  are  not  liable  for,  nor  do  they  guarantee,  the  obligations  of  the  U.S.  Borrowers.  In  addition,  the 
Borrowers’ obligations under the Facility are secured by first priority liens, subject to permitted liens, on substantially all of the U.S. 
Borrowers’ assets other than certain excluded assets. The Swiss Borrowers do not provide collateral to secure the obligations under the 
Facility.  The security agreement under the Company’s existing credit agreement remains in place in connection with the Facility and 
contains customary representations and warranties and covenants relating to the creation and perfection of security interests in favor of 
the Agent over various categories of the U.S. Borrowers’ assets. 

The Credit Agreement contains affirmative and negative covenants binding on the Company and its subsidiaries that are customary for 
credit facilities of this type, including, but not limited to, restrictions and limitations on the incurrence of debt and liens, dispositions of 
assets, capital expenditures, dividends and other payments in respect of equity interests, the making of loans and equity investments, 
mergers, consolidations, liquidations and dissolutions, and transactions with affiliates (in each case, subject to various exceptions). 

A Swiss subsidiary of the Company maintains unsecured lines of credit with an unspecified maturity with a Swiss bank. As of January 31, 
2020, and 2019, these lines of credit totaled 6.5 million Swiss Francs for both periods, with a dollar equivalent of $6.7 million and 
$6.5 million, respectively. As of January 31, 2020, and 2019, there were no borrowings against these lines. As of January 31, 2020, and 
2019, two European banks had guaranteed obligations to third parties on behalf of two of the Company’s foreign subsidiaries in the 
dollar equivalent of $1.2 million in various foreign currencies, of which $0.6 million and $0.5 million, respectively, was a restricted 
deposit as it relates to lease agreements. 

During fiscal 2019, the Company incurred and capitalized $0.7 million of fees related to the amendment. These fees, along with the 
unamortized fees of $0.3 million paid related to the base Credit Agreement, are being amortized on a straight-line basis over 60 months, 
the revised term of the Facility, and are included in other non-current assets on the consolidated balance sheets. 

Cash paid for interest, including unused commitment fees, during fiscal 2020, 2019 and 2018 was $0.7 million, $0.5 million and $1.2 
million, respectively. 

NOTE 7 – DERIVATIVE FINANCIAL INSTRUMENTS  

As  of  January  31,  2020,  the  Company’s  entire  net  forward  contracts  hedging  portfolio  consisted  of 42.1 million  Chinese  Yuan 
equivalent, 22.0 million  Swiss  Francs  equivalent, 17.9 million  US  dollars  equivalent, 29.9 million  Euros  equivalent  and 4.4 million 
British Pounds equivalent with various expiry dates ranging through July 8, 2020. These forward contracts are not designated as qualified 
hedges  in  accordance  with  ASC  815, Derivatives  and  Hedging, and,  therefore,  changes  in  the  fair  value  of  these  derivatives  are 
recognized in earnings in the period they arise. Net gains or losses related to these forward contracts are included in cost of sales, selling 
and general and administrative expenses in the Consolidated Statements of Operations. The cash flows related to these foreign currency 
contracts are classified in operating activities. 

See Note 8 for fair value and presentation in the Consolidated Balance Sheets for derivatives. 

For the year ended January 31, 2020, the Company did not have any cash flow hedges. 

NOTE 8 - FAIR VALUE MEASUREMENTS 

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between 
market participants at the measurement date. Accounting guidance establishes a fair value hierarchy which prioritizes the inputs used in 
measuring fair value into three broad levels as follows:  

•  Level 1 - Quoted prices in active markets for identical assets or liabilities.  

•  Level 2 - Inputs, other than the quoted prices in active markets, that are observable either directly or indirectly.  

•  Level 3 - Unobservable inputs based on the Company’s assumptions.  

The guidance requires the use of observable market data if such data is available without undue cost and effort.  

68 

 
 
 
 
 
 
 
 
The following tables present the fair value hierarchy for those assets and liabilities measured at fair value on a recurring basis as of 
January 31, 2020 and 2019 (in thousands):  

Assets: 
Available-for-sale securities 
Short-term investment 
SERP assets - employer 
SERP assets - employee 
Defined benefit plan assets (1) 
Hedge derivatives 
Total 
Liabilities: 
SERP liabilities - employee 
Contingent consideration 
Total 

Assets: 
Available-for-sale securities 
Short-term investment 
SERP assets - employer 
SERP assets - employee 
Defined benefit plan assets (1) 
Hedge derivatives 
Total 
Liabilities: 
SERP liabilities - employee 
Hedge derivatives 
Contingent consideration 
Total 

Balance Sheet Location 

Level 1 

Level 2 

Level 3 

Total 

Fair Value at January 31, 2020 

  Other current assets 
  Other current assets 
  Other non-current assets 
  Other non-current assets 
  Other non-current liabilities 
  Other current assets 

  Other non-current liabilities 
  Other non-current liabilities 

  $ 

  $ 

  $ 

    $ 

184     $ 
156       
988       
45,256       
—       
—       
46,584     $ 

45,264     $ 
—       
45,264     $ 

—     $ 
—       
—       
—       
—       
347       
347     $ 

—     $ 
—       
—     $ 

—     $ 
—       
—       
—       
24,227       
—       
24,227     $ 

184   
156   
988   
45,256   
24,227   
347   
71,158   

—     $ 
—       
—     $ 

45,264   
—   
45,264   

Balance Sheet Location 

Level 1 

Level 2 

Level 3 

Total 

Fair Value at January 31, 2019 

  Other current assets 
  Other current assets 
  Other non-current assets 
  Other non-current assets 
  Other non-current liabilities 
  Other current assets 

  Other non-current liabilities 
  Accrued liabilities 
  Other non-current liabilities 

  $ 

  $ 

  $ 

    $ 

177     $ 
155       
860       
38,170       
—       
—       
39,362     $ 

38,170     $ 
—       
—       
38,170     $ 

—     $ 
—       
—       
—       
—       
22       
22     $ 

—     $ 
—       
—       
—       
33,223       
—       
33,223     $ 

—     $ 
156       
—       
156     $ 

—     $ 
—       
16,718       
16,718     $ 

177   
155   
860   
38,170   
33,223   
22   
72,607   

38,170   
156   
16,718   
55,044   

(1)  See Note 16 for a discussion of the fair value of the assets held in the Company’s defined benefit plan in Switzerland. 

The fair values of the Company’s available-for-sale securities are based on quoted prices. The fair value of the short-term investment, 
which is a guaranteed investment certificate, is based on its purchase price plus one half of a percent calculated annually. The assets 
related to the Company’s defined contribution supplemental executive retirement plan (“SERP”) consist of both employer (employee 
unvested) and employee assets which are invested in investment funds with fair values calculated based on quoted market prices. The 
SERP  liability  represents  the Company’s  liability  to  the  employees  in  the  plan  for  their  vested balances.  The hedge  derivatives  are 
entered  into  by  the  Company  principally  to  reduce  its  exposure  to  Swiss  Franc  and  Euro  exchange  rate  risks.  Fair  values  of  the 
Company’s hedge derivatives are calculated based on quoted foreign exchange rates and quoted interest rates. The carrying amount of 
debt approximated fair value as of January 31, 2020 and January 31, 2019, due to the availability and floating rate for similar instruments.  

The Company sponsors a pension plan in Switzerland which was amended to a defined benefit plan effective December 31, 2018. The 
plan covers certain international employees and is based on years of service and compensation on a career-average pay basis. The assets 
within the plan are classified as a Level 3 asset within the fair value hierarchy and consist of an investment in pooled assets and include 
separate employee accounts that are invested in equity securities, debt securities and real estate. The values of the separate accounts 
invested are based on values provided by the administrator of the funds that cannot be readily derived from or corroborated by observable 
market data. The value of the assets is part of the funded status of the defined benefit plan and included in other non-current liabilities 
in the consolidated balance sheets at January 31, 2020 and January 31, 2019. 

69 

 
 
  
  
  
  
  
  
  
  
     
     
     
  
  
      
        
        
        
    
    
    
    
    
    
    
    
    
        
        
        
    
    
  
 
  
  
  
  
  
  
  
  
     
     
     
  
  
      
        
        
        
    
    
    
    
    
    
    
    
    
        
        
        
    
    
    
  
 
 
 
  
The contingent purchase price liability related to the acquisition of MVMT Watches, Inc., owner of the MVMT brand, is considered a 
Level  3  liability.  This  liability  is  measured  using  a  Monte  Carlo  simulation  with  key  assumptions  that  include  revenue  and  brand 
EBITDA, (as defined in the acquisition agreement) of the acquired business during the earn-out period, volatilities, estimated discount 
rates, risk-free rate, and correlation. The liability is revalued each reporting period after the acquisition and increases or decreases in the 
fair value of the liability are recorded in the Consolidated Statements of Operations. Changes in fair value can result from the estimated 
achievement of the revenue and brand EBITDA performance hurdles, and movements in discount rates, volatilities, and the other key 
assumptions. The inputs and assumptions are not observable in the market but reflect the assumptions the Company believes would be 
made by a market participant. The possible outcomes for the contingent consideration range from $0 to $100 million on an undiscounted 
basis. As a result, changes in the estimated fair value of the contingent consideration over time may result in significant volatility in the 
Company’s reported earnings. 

Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period 
for MVMT, the Company remeasured the contingent consideration to $1.9 million at July 31, 2019 and to zero at January 31, 2020. Of 
the  $16.9 million  decrease  in  the  liability,  $15.4 million  is  included  in  non-operating  income  (portion  of  contingent  consideration 
allocated to purchase price) in the Consolidated Statements of Operations for the year ended January 31, 2020, and 0.5 million and $1.0 
million are reflected as a reduction of deferred compensation (portion of contingent consideration allocated to deferred compensation 
based on future service requirements) within other current assets and other non-current assets, respectively, in the Consolidated Balance 
Sheets. As the remeasurement is not a direct benefit realized from operating the MVMT business, the Company has recorded the change 
in contingent consideration within non-operating income in the Consolidated Statements of Operations and, as such, has not included it 
in operating income for the Watch and Accessory Brands segment. Refer to Note 18 for Segment and Geographic Information. 

The following table presents the change in the Level 3 contingent purchase price liability during the twelve months ended January 31, 
2020: 

(In thousands) 
Balance at the beginning of the period 
Acquisition of MVMT 
Payments 
Adjustments included in income before income taxes 
Adjustments to deferred compensation 
Ending balance 

Fiscal 
Year Ended 
January 31, 
2020 

Fiscal 
Year Ended 
January 31, 
2019 

  $ 

  $ 

16,718     $ 
—       
—       
(15,159 )     
(1,559 )     
—     $ 

—   
16,500   
—   
—   
218   
16,718   

There were no transfers between any levels of the fair value hierarchy for any of the Company’s fair value measurements. 

NOTE 9 – COMMITMENTS AND CONTINGENCIES  

Licensing Agreements: 

The  Company  has  minimum  commitments  related  to  the  Company’s  license  agreements  and  endorsement  agreements  with  brand 
ambassadors.  The  Company  sources,  distributes,  advertises  and  sells  watches  pursuant  to  its  exclusive  license  agreements  with 
unaffiliated  licensors.  Royalty  amounts  under  the  license  agreements  are  generally  based  on  a  stipulated  percentage  of  revenues, 
although most of these agreements contain provisions for the payment of minimum annual royalty amounts. The license agreements 
have  various  terms,  and  some  have  renewal  options,  provided  that  minimum  sales  levels  are  achieved.  Additionally,  the  license 
agreements  require  the  Company  to  pay  minimum  annual  advertising  amounts.  As  of  January 31,  2020,  the  total  amount  of  the 
Company’s minimum commitments related to its license agreements and endorsement agreements was $263.0 million, payable in the 
next six years. 

Operating Lease Commitments: 

The Company leases office, distribution, retail and manufacturing facilities, and office equipment under operating and finance leases, 
which expire at various dates through June 2030. Certain leases include renewal options and the payment of real estate taxes and other 
occupancy costs. Some leases also contain rent escalation clauses (step rents) that require additional rent amounts in the later years of 
the term. Rent expense for leases with step rents is recognized on a straight-line basis over the minimum lease term. Rent expense for 
equipment and distribution, factory and office facilities under operating and finance leases was $26.9 million, $20.2 million and $17.8 
million in fiscal 2020, 2019 and 2018, respectively.  

70 

 
  
 
 
  
  
    
  
  
    
  
    
    
    
    
 
 
Minimum  annual  rentals  under  noncancelable  operating  and  finance  leases  as  of  January 31,  2020,  excluding  real  estate  taxes  and 
operating costs, are as follows (in thousands):  

2021 
2022 
2023 
2024 
2025 
Thereafter 

Fiscal Year 
Ending 
January 31, 

  $ 

  $ 

18,399   
16,945   
14,726   
13,918   
11,343   
36,435   
111,766   

Purchase Obligations: 

The Company had outstanding purchase obligations of $69.2 million with suppliers at the end of fiscal 2020 primarily for raw materials, 
finished watches and packaging in the normal course of business. These purchase obligation amounts do not represent total anticipated 
purchases  but  represent  only amounts  to  be  paid  for  items  required  to  be  purchased  under  agreements  that  are  enforceable,  legally 
binding and specify minimum quantity, price and term.  

Tax: 
The Company had previously recorded an obligation of $28.2 million due to the 2017 Tax Act, which was signed into law on December 
22, 2017 and imposed a one-time mandatory deemed repatriation tax on cumulative undistributed foreign earnings which have not been 
previously taxed. The obligation, which was recorded in prior years, is payable in installments over eight years, with the first payment 
having been made in the second quarter of fiscal 2019.  At January 31, 2020, the Company had an outstanding obligation of $23.8 
million. 

The Company believes that income tax reserves are adequate; however, amounts asserted by taxing authorities could be greater or less 
than  amounts  accrued  and  reflected  in  the  consolidated  balance  sheet.  Accordingly,  the  Company  could  record  adjustments  to  the 
amounts for federal, state, and foreign liabilities in the future as the Company revises estimates or settles or otherwise resolves the 
underlying  matters.  In  the  ordinary  course  of  business,  the  Company  may  take  new  positions  that  could  increase  or  decrease 
unrecognized tax benefits in future periods. 

Acquisition Related: 

The purchase consideration for the MVMT business includes two future contingent payments that combined could total up to $100 
million. Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-
out period for MVMT, the Company remeasured the contingent consideration to zero at January 31, 2020 (see Note 3 – Acquisitions 
and Note 8 – Fair Value Measurements). 

Litigation: 

The Company is involved in legal proceedings and claims from time to time, in the ordinary course of its business. Legal reserves are 
recorded in accordance with the accounting guidance for contingencies. Contingencies are inherently unpredictable and it is possible 
that results of operations, balance sheets or cash flows could be materially and adversely affected in any particular period by unfavorable 
developments in, or resolution or disposition of, such matters. For those legal proceedings and claims for which the Company believes 
that it is probable that a reasonably estimable loss may result, the Company records a reserve for the potential loss. For proceedings and 
claims where the Company believes it is reasonably possible that a loss may result that is materially in excess of amounts accrued for 
the matter, the Company either discloses an estimate of such possible loss or range of loss or includes a statement that such an estimate 
cannot be made.  

On October 23, 2018, Swiss Time Watch & Jewellry GmbH (“ST Germany”) filed a lawsuit against the Company in the Superior Court 
of California for the County of Los Angeles. The lawsuit, which was subsequently moved to the United States District Court for the 
Central District of California, primarily alleged that the Company, as legal successor to MVMT Watches, Inc., failed to perform its 
obligations  under  the  parties’  August  1,  2018  distribution  agreement  (the  “ST  Germany  Agreement”).  Under  this  agreement,  ST 
Germany was granted the right, subject to certain limitations, to distribute a curated collection of MVMT watch styles in Germany.  ST 
Germany also alleged various related torts and statutory violations and sought specific performance of the ST Germany Agreement as 
well as unspecified monetary damages. In February 2019, the parties settled the matter and the lawsuit was subsequently dismissed. The 

71 

 
 
  
  
  
    
    
 
    
    
    
  
 
 
settlement  terms  included  an  immaterial  cash  payment  by  the  Company  and  certain  amendments  to  the  ST  Germany  Agreement, 
including an extension of the agreement through early fiscal 2023.  

In December 2016, U.S. Customs and Border Protection (“U.S. Customs”) issued an audit report concerning the methodology used by 
the Company to allocate the cost of certain watch styles imported into the U.S. among the component parts of those watches for tariff 
purposes.  The  report  disputes  the  reasonableness  of  the  Company’s  historical  allocation  formulas  and  proposes  an  alternative 
methodology that would imply $5.1 million in underpaid duties over the five-year period covered by the statute of limitations, plus 
possible penalties and interest. The Company believes that U.S. Customs’ alternative duty methodology and estimate are not consistent 
with the Company’s facts and circumstances and is disputing U.S. Customs’ position. On February 24, 2017, the Company provided 
U.S.  Customs  with  supplemental  analyses  and  information  supporting  the  Company’s  historical  allocation  formulas  and  thereafter 
provided additional information for U.S. Customs’ review. Although the Company disagrees with U.S. Customs’ position, it cannot 
predict with any certainty the outcome of this matter. The Company intends to continue to work with U.S. Customs to reach a mutually-
satisfactory resolution. 

In addition to the above matters, as of January 31, 2020, the Company is involved in other legal proceedings and contingencies, the 
resolution of which is not expected to materially affect its financial condition, future results of operations or cash flows. 

NOTE 10 – LEASES 

The Company leases certain real estate properties, vehicles and equipment in various countries around the world. Leased properties are 
typically used for retail, office and distribution. 

The Company evaluates contractual arrangements at inception to determine if individual agreements are a lease or contain an identifiable 
lease component as defined by ASC 842. When evaluating contracts to determine appropriate classification and recognition under ASC 
842, significant judgment may be necessary to determine, among other criteria, if an embedded leasing arrangement exists, the length 
of the term, classification as either an operating or financing lease and whether renewal or termination options are reasonably certain to 
be exercised. Lease assets represent the right to use an underlying asset for the lease term, and lease liabilities represent the obligation 
to make lease payments arising from the lease. These assets and liabilities are recognized on the lease commencement date based on the 
present value of lease payments over the lease term calculated using the Company’s incremental borrowing rate, adjusted for the lease 
term and lease country, unless the implicit rate is readily determinable. Lease assets also include any upfront lease payments made and 
are reduced by lease incentives. The Company’s leases are classified as operating leases with remaining terms of 1 to 11 years, some of 
which include an option to extend or renew. If the exercise of an option to extend or renew is determined to be reasonably certain, the 
associated right-of-use asset and liability reflects the extended period of payments.  

Lease  expense  for  operating  leases  consist  of  both  fixed  and  variable  components.  Expenses  related  to  fixed  lease  payments  are 
recognized on a straight-line basis over the lease term. Variable lease payments are generally expensed as incurred and include certain 
index-based changes in rent, certain non-lease components such as maintenance and other services provided by the lessor and other 
charges included in the lease. Leases with an initial term of 12 months or less are not recorded on the balance sheet. The depreciable life 
of lease assets and leasehold improvements is limited by the expected lease term, unless there is a transfer of title or purchase option 
reasonably certain of exercise. 

The components of lease expense were as follows (in thousands): 

Lease Expense 

Operating lease expense 
Short-term lease cost 
Variable lease cost 

Total operating lease expense 

Finance lease cost: 
Amortization of right-of-use assets 
Interest on lease liabilities 

72 

Consolidated 
Statements of 
Operation 
Location 

   SG&A 
   SG&A 
   SG&A 

For the Year 
Ended 
January 31, 2020   
19,301   
  $ 
736   
9,229   
29,266   

  $ 

   SG&A 
Interest 
expense 

  $ 

  $ 

117   

13   

 
 
 
 
 
  
 
 
  
  
    
    
     
     
    
    
  
 
The following table discloses supplemental balance sheet information for the Company’s leases (in thousands): 

Assets 
Operating 
Finance 

Liabilities 
Current: 

Operating 
Finance 
Noncurrent: 

Operating 
Finance 

Leases 

Consolidated Balance Sheets Location 

  Operating lease right-of-use assets 
  Other non-current assets 

  Current operating lease liabilities 
  Accrued liabilities 

  Non-current operating lease liabilities 
  Other non-current liabilities 

January 31, 
2020 

  $  89,523   
282   
  $ 

  $  15,083   
117   
  $ 

  $  81,877   
170   
  $ 

The following table discloses the weighted-average remaining lease term and weighted-average discount rate for the Company's leases: 

Lease Term and Discount Rate 
Weighted-average remaining lease term - in years 

   January 31, 2020   

Operating leases 
Finance leases 

Weighted-average discount rate: 

Operating leases 
Finance leases 

7.4   
2.4   

3.71 % 
3.86 % 

Future minimum lease payments by year as of January 31, 2020 were as follows (in thousands): 

Fiscal Year 
2021 
2022 
2023 
2024 
2025 
Thereafter 
Total lease payments 
Less: Interest 
Total lease obligations 

   Operating Leases      Finance Leases    
125   
   $ 
125   
50   
-   
-   
-   
300   
(13 ) 
287   

18,274      $ 
16,820        
14,676        
13,918        
11,343        
36,435        
111,466      $ 
(14,506 )      
96,960      $ 

   $ 

   $ 

Future minimum lease payments by year as of January 31, 2019 were as follows (in thousands): 

Fiscal Year Ending January 31, 

2020 
2021 
2022 
2023 
2024 
Thereafter 

   $ 

   $ 

14,036   
11,325   
10,135   
8,279   
7,683   
35,020   
86,478   

73 

 
 
  
  
  
    
      
  
  
    
      
  
    
      
  
    
      
  
    
      
  
 
 
    
    
    
    
    
    
    
    
 
     
     
     
     
     
     
 
 
  
     
     
     
     
     
  
 
Supplemental cash flow information related to leases was as follows (in thousands): 

Cash paid for amounts included in the measurement of lease liabilities: 

Operating cash flows from operating leases 
Operating cash flows from finance leases 
Financing cash flows from finance leases 

Leased assets obtained in exchange for new operating lease liabilities 
Leased assets obtained in exchange for new financing lease liabilities 

Year Ended 
January 31, 2020    

   $ 

17,637   
13   
112   
9,863   
399   

As of January 31, 2020, the Company did not have any material operating or finance leases that have been signed but not commenced. 

NOTE 11 - INCOME TAXES      

Income/(loss) before provision/(benefit) for income taxes for the fiscal year ended January 31, 2020, 2019, and 2018 on a legal entity 
basis consists of the following (in thousands): 

U.S. income/(loss) before taxes 
Non-U.S. income before taxes 
Income before income taxes 

2020 

2019 

2018 

  $ 

  $ 

(1,226 )   $ 
58,729       
57,503     $ 

6,795     $ 
54,938       
61,733     $ 

11,731   
30,411   
42,142   

The  Company  conducts  business  globally  and,  as  a  result,  is  subject  to  income  taxes  in  the  U.S.  federal,  state,  local  and  foreign 
jurisdictions. In the normal course of business, the Company is subject to examinations by taxing authorities in many countries, such as 
Germany, Hong Kong, Switzerland and the United States. The Company is no longer subject to income tax examination for years ended 
prior to January 31, 2016, with few exceptions. 

Cash paid for income taxes during fiscal 2020, 2019, and 2018 was $16.0 million, $9.5 million and $20.4 million respectively.  

The provision (benefit) for income taxes for the fiscal years ended January 31, 2020, 2019 and 2018 consists of the following components 
(in thousands):  

Current: 

U.S. Federal 
U.S. State and Local 
Non-U.S. 

Deferred: 

U.S. Federal 
U.S. State and Local 
Non-U.S. 

Provision for income taxes 

2020 

2019 

2018 

  $ 

  $ 

558     $ 
905       
9,309       
10,772       

2,337       
107       
1,908       
4,352       
15,124     $ 

6,665     $ 
3,556       
8,775       
18,996       

(12,706 )     
(2,339 )     
(3,789 )     
(18,834 )     
162     $ 

31,599   
960   
7,145   
39,704   

16,671   
622   
370   
17,663   
57,367   

74 

 
 
  
  
     
    
     
     
     
     
  
 
 
  
  
    
    
  
    
 
 
 
  
  
    
    
  
    
        
        
    
    
    
  
    
    
        
        
    
    
    
    
  
    
 
Significant components of the Company’s deferred income tax assets and liabilities for the fiscal years ended January 31, 2020 and 2019 
are as follows (in thousands):  

Net operating loss carryforwards 
Inventory 
Unprocessed returns 
Receivables allowances 
Deferred compensation 
Unrepatriated earnings 
Depreciation/amortization 
Other provisions/accruals 
Deferred occupancy costs 
Miscellaneous 

Valuation allowance 
Total deferred tax assets and liabilities 

2020 Deferred Taxes 

2019 Deferred Taxes 

Assets 

     Liabilities 

Assets 

     Liabilities 

  $ 

  $ 

7,597     $ 
1,557       
898       
301       
15,643       
2,826       
—       
1,555       
1,803       
323       
32,503       
(5,481 )     
27,022     $ 

—      $ 
—        
—        
—        
—        
—        
4,289        
—        
—        
—        
4,289        
—        
4,289      $ 

9,738     $ 
1,848       
980       
336       
14,953       
—       
—       
1,498       
1,222       
271       
30,846       
(5,257 )     
25,589     $ 

—   
—   
—   
—   
—   
3,540   
1,212   
—   
—   
—   
4,752   
—   
4,752   

As of January 31, 2020, the Company had no U.S. federal net operating loss carryforwards and had U.S. state and foreign net operating 
loss carryforwards of $3.6 million and $28.5 million, respectively, with expiration dates ranging from 1-10 years and some foreign 
jurisdictions  with  an  indefinite  carryforward  period.  Of  the  foreign  net  operating  losses,  $13.9  million  are related  to China  and  the 
remaining is related to Germany and other foreign countries. 

A valuation allowance is required to be established unless management determines it is more likely than not that the Company will 
ultimately utilize the tax benefit associated with a deferred tax asset. The Company has foreign valuation allowances of $5.5 million, 
which are primarily related to net operating loss carryforwards. 

Management will continue to evaluate the appropriate level of valuation allowance on all deferred tax assets considering such factors as 
prior  earnings  history,  expected  future  earnings,  carryback  and  carryforward  periods,  and  tax  and  business  strategies  that  could 
potentially enhance the likelihood of realization of the deferred tax assets. 

The 2017 Tax Act that was signed into law on December 22, 2017 significantly changed existing U.S. corporate income tax laws by, 
among  other  things,  lowering  the  corporate  tax  rate  from 35%  to  21%,  limiting  the  deductibility  of  interest  expense  and  executive 
compensation,  implementing  a  modified  territorial  tax  system  and  imposing  a  one-time  mandatory  deemed  Transition  Tax  on 
undistributed foreign earnings which have not been previously taxed. The SEC also issued SAB 118 which allowed the Company to 
record provisional amounts related to the 2017 Tax Act and provided a measurement period of up to one year from the enactment dated 
for companies to complete their accounting under ASC Topic 740. Under SAB 118, the Company elected to account for the tax on 
Global Intangible Low-Tax Income (“GILTI”) as a period cost and therefore has not recorded deferred taxes related to GILTI. 

75 

 
 
  
  
    
  
  
  
    
  
    
    
    
    
    
    
    
    
    
  
    
    
 
The provision for income taxes for the fiscal years ended January 31, 2020, 2019, and 2018 differs from the U.S. federal statutory rate 
due to the following (in thousands):  

Fiscal Year Ended January 31, 
2019 

2018 

2020 

Provision for income taxes at the U.S. statutory rate 
Lower effective non-U.S. income tax rate 
Change in valuation allowance 
U.S. tax provided on earnings of non-U.S. subsidiaries 
Change in liabilities for uncertain tax positions, net 
State and local taxes, net of federal benefit 
Impact of 2017 Tax Act 
Excess tax (benefits)/deficiencies from stock-based 
compensation 
GILTI, net of foreign tax credits 
Foreign-derived intangible income 
Other permanent differences 
Other, net 
Total provision for income taxes 

  $ 

  $ 

12,076     $ 
(1,876 )     
404       
—       
(375 )     
800       
(16 )     

(117 )     
2,703       
—       
1,027       
498       
15,124     $ 

12,964     $ 
(1,303 )     
(2,138 )     
—       
(1,346 )     
962       
(7,446 )     

(118 )     
116       
(918 )     
(957 )     
346       
162     $ 

14,248   
(4,378 ) 
136   
—   
(381 ) 
626   
45,002   

1,094   
—   
—   
978   
42   
57,367   

Due to the 2017 Tax Act, the Company had a U.S. federal statutory rate of 21% for its fiscal year ended January 31, 2020, and 2019, 
and a blended rate of 33.8% for fiscal year ended January 31, 2018. The effective tax rate for fiscal 2020 was 26.3%, primarily due to a 
limitation on a portion of the foreign tax credits related to the GILTI tax. The effective tax rate for fiscal 2019 was 0.3%, primarily due 
to the impact of the 2017 Tax Act and the release of certain foreign valuation allowances. The effective tax rate for fiscal 2018 was 
136.1%, primarily due to the impact of the 2017 Tax Act and excess tax deficiencies related to stock-based compensation, partially 
offset by foreign profits being taxed in lower taxing jurisdictions.    

A windfall tax benefit of $0.1 million and $0.1 million and a shortfall tax expense of $1.1 million were recorded in income tax expense 
during fiscal years 2020, 2019 and 2018, respectively.     

A reconciliation of the beginning and ending amounts of gross unrecognized tax benefits (exclusive of interest) for the fiscal years ended 
January 31, 2020, 2019 and 2018 are as follows (in thousands):  

Beginning balance 
Tax positions taken in the current year 
Tax positions taken in prior years 
Lapse of statute of limitations 
Settlements 
Non-U.S. currency exchange fluctuations 
Ending balance 

2020 

2019 

2018 

  $ 

  $ 

1,351     $ 
106       
(125 )     
(114 )     
(389 )     
(3 )     
826     $ 

2,354     $ 
234       
(774 )     
(122 )     
(236 )     
(105 )     
1,351     $ 

2,619   
180   
148   
(630 ) 
(149 ) 
186   
2,354   

Included in the balances at January 31, 2020, January 31, 2019 and January 31, 2018 are $0.8 million, $1.2 million and $2.3 million, of 
unrecognized tax benefits which would impact the Company’s effective tax rate, if recognized. Interest and penalties, if any, related to 
unrecognized  tax  benefits  are  recorded  as  income  tax  expense  in  the  consolidated  statement  of  operations.  As  of  January 31, 
2020, January 31, 2019 and January 31, 2018, the Company had $0.5 million, $0.7 million and $0.8 million, respectively of accrued 
interest (net of tax benefit) and penalties related to unrecognized tax benefits. During fiscal years 2020, 2019 and 2018, the Company 
accrued $0.1 million, $0.0 million and $0.1 million of interest (net of tax benefit) and penalties. 

At January 31, 2020, the Company had no deferred tax liability for the undistributed foreign earnings of approximately $182.6 million 
because the Company intends to permanently reinvest such earnings in its foreign operations. It is not practicable to estimate the tax 
liability related to a future distribution of these permanently reinvested foreign earnings.  

76 

 
 
  
  
  
  
  
    
    
  
    
    
    
    
    
    
    
    
    
    
    
 
 
  
  
    
    
  
    
    
    
    
    
 
 
 
 
NOTE 12 – TREASURY STOCK 

On August 29, 2017, the Board approved a share repurchase program under which the Company is authorized to purchase up to $50.0 
million of its outstanding common stock from time to time, depending on market conditions, share price and other factors. The program 
had replaced a prior share repurchase program approved by the Board on March 31, 2016, under which the Company was authorized to 
purchase up to $50.0 million of its outstanding common stock from time to time and under which $5.5 million had been repurchased. 
Under the existing program, the company may purchase shares of its common stock through open market purchases, repurchase plans, 
block trades or otherwise. This authorization expires on August 29, 2020.  

During the fiscal year ended January 31, 2020, under the existing repurchase program, the Company repurchased a total of 131,402 
shares of its common stock at a total cost of $4.2 million, or an average of $31.96 per share. During the fiscal year ended January 31, 
2019, the Company repurchased a total of 200,088 shares of its common stock at a total cost of $7.4 million, or an average of $37.08 
per  share.  During  the  fiscal  year  ended  January 31,  2018,  under  both  the  existing  and  previously  authorized  repurchase  plans,  the 
Company repurchased a total of 140,507 shares of its common stock at a total cost of $3.6 million, or an average of $25.84 per share, 
which included 40,000 shares repurchased from the Movado Group Foundation at a total cost of $1.1 million, or an average of $27.13 
per share. 

At January 31, 2020, $36.4 million remains under the Company’s current repurchase program.  

There were 43,414, 21,733 and 36,843 shares of common stock repurchased during the fiscal years ended January 31, 2020, 2019 and 
2018, respectively, as a result of the surrender of shares in connection with the vesting of certain stock awards. At the election of an 
employee, shares having an aggregate value on the vesting date equal to the employee’s withholding tax obligation may be surrendered 
to the Company.  

NOTE 13 – ACCUMULATED OTHER COMPREHENSIVE INCOME  

The accumulated balances at January 31, 2020, 2019 and 2018, related to each component of accumulated other comprehensive income 
(loss) are as follows (in thousands): 

Foreign currency translation adjustments 
Available-for-sale securities 
Hedging contracts 
Unrecognized prior service cost related to defined benefit 
pension plan 
Net actuarial loss related to defined benefit pension plan 
Total accumulated other comprehensive income 

  $ 

  $ 

2020 

2019 

85,345     $ 
124       
—       

80,808     $ 
119       
—       

2018 
100,190   
191   
(38 ) 

(367 )     
(52 )     
85,050     $ 

(420 )     
—       
80,507     $ 

—   
—   
100,343   

Amounts  reclassified  from  accumulated  other  comprehensive  income  (loss)  to  operating  income  in  the  Consolidated  Statements  of 
Operations during fiscal 2020, 2019 and 2018 were $0, $0.4 million and $(0.9) million, respectively. 

NOTE 14 – REVENUE 

On February 1, 2018, the Company adopted ASC 606 using the modified retrospective method and recognized the cumulative effect of 
initially applying the new revenue standard as an adjustment to opening retained earnings. 

Under  the  modified  retrospective  method,  the  Company  recognized  a  reduction  of $0.7 million  to  opening  retained  earnings  as  the 
cumulative effect of adopting the new revenue standard. This adjustment did not have a material impact on the Company’s Consolidated 
Financial Statements. Results for reporting periods beginning after February 1, 2018 are presented under Topic 606, while prior period 
amounts are not adjusted.   

The impact from the adoption of ASC 606 related principally to the timing of the recognition of markdowns and returns in the Company’s 
Watch and Accessory Brands segment.     

For a discussion of revenue recognition, please see “Critical Accounting Policies and Estimates” in Item 7 (Management’s Discussion 
and Analysis of Financial Condition and Results of Operations).  

77 

 
 
 
 
 
 
  
  
    
    
  
    
    
    
    
 
 
 
 
 
Disaggregation of Revenue 

The following table presents the Company’s net sales disaggregated by customer type. Sales and usage-based taxes are excluded from 
net sales (in thousands). 

Customer Type 
Wholesale 
Direct to consumer 
After-sales service 
Net Sales 

Fiscal Year 
Ended 
January 31, 
2020 

Fiscal Year 
Ended 
January 31, 
2019 

  $ 

  $ 

530,140     $ 
166,877       
3,949       
700,966     $ 

532,565   
142,439   
4,563   
679,567   

The Company’s revenue from contracts with customers is recognized at a point in time. The Company’s net sales disaggregated by 
geography are based on the location of the Company’s customer (see Note 18 Segment and Geographic Information). 

Wholesale Revenue 

The Company’s wholesale revenue consists primarily of revenues from independent distributors, and from department stores, and chain 
and independent jewelry stores. The Company recognizes and records its revenue when obligations under the terms of a contract with 
the customer are satisfied, and control is transferred to the customer. Wholesale revenue is measured as the amount of consideration the 
Company ultimately expects to receive in exchange for transferring goods. Wholesale revenue is included entirely within the Watch and 
Accessory Brands Segment (see Note 18 Segment and Geographic Information), consistent with how management makes decisions 
regarding the allocation of resources and performance measurement. 

Direct to Consumer Revenue 

The  Company’s  direct  to  consumer  revenue  primarily  consists  of  revenues  from  the  Company’s  outlet  stores,  concession  stores, 
ecommerce, and consumer repairs. Revenue is recognized as the end consumer obtains delivery of the merchandise. Direct to Consumer 
revenue derived from concession stores, ecommerce and consumer repairs is included within the Watch and Accessory Brands Segment; 
revenue derived from outlet stores is included within the Company Stores Segment (see Note 18 Segment and Geographic Information). 
Direct to Consumer revenue is included in either the Watch and Accessory Brands or Company Stores Segments based on how the 
Company makes decisions about the allocation of resources and performance measurement. 

After-sales service 

All watches sold by the Company come with limited warranties covering the movement against defects in material workmanship. The 
Company does not sell warranties separately. 

The Company’s after-sales service revenues consists of out of warranty service provided to customers and authorized third party repair 
centers, and sale of watch parts. The Company recognizes and records its revenue when obligations under the terms of a contract with 
the  customer  are  satisfied  and  control  is  transferred  to  the  customer.  After-sales  service  revenue  is  measured  as  the  amount  of 
consideration the Company ultimately expects to receive in exchange for transferring goods. Revenue from after sales service, including 
consumer  repairs,  is  included  entirely  within  the  Watch  and  Accessory  Brands  Segment,  consistent  with  how  management  makes 
decisions about the allocation of resources and performance measurement. 

NOTE 15 – STOCK-BASED COMPENSATION  

Under  the  Company’s  Employee  Stock  Option  Plan,  as  amended  and  restated  as  of  April  4,  2013  (the  “Plan”),  the  Compensation 
Committee  of  the  Board  of  Directors,  which  consists  of  four  of  the  Company’s  non-employee  directors,  has  the  authority  to  grant 
participants incentive stock options, nonqualified stock options, restricted stock, stock appreciation rights and stock awards, for up to 
11,000,000 shares of common stock.  

78 

 
 
  
  
    
  
    
  
       
  
  
    
    
 
 
Stock Options: 

Stock options granted to participants under the Plan generally become exercisable in equal installments over three years or cliff-vested 
after three years and remain exercisable until the tenth anniversary of the date of grant. All stock options granted under the Plan have 
an exercise price equal to or greater than the fair market value of the Company’s common stock on the grant date.  

The table below presents the weighted average assumptions used with the Black-Scholes option-pricing model for the calculation of the 
fair value of stock options granted during the fiscal year ended January 31, 2018. There were no stock options granted during the fiscal 
years ended January 31, 2020 and 2019. 

Expected volatility 
Expected life in years 
Risk-free interest rates 
Dividend rate 
Weighted average fair value per option at date of grant 

Fiscal Year Ended 
January 31, 

2018 

46.16 % 
6.0   
1.93 % 
1.51 % 
9.15   

   $ 

The  fair  value  of  the  stock  options,  less  expected  forfeitures,  is  amortized  on  a  straight-line  basis  over  the  vesting  term.  Total 
compensation  expense  for  stock  option  grants  recognized  during  the fiscal  years  ended  January 31, 2020,  2019  and  2018  was  $0.4 
million (net of tax of $0.1 million), $0.8 million (net of tax of $0.2 million), and $0.5 million (net of tax of $0.3 million), respectively. 
As of January 31, 2020, there was $0.1 million of unrecognized compensation cost related to unvested stock options. These costs are 
expected to be recognized over a weighted-average period of 0.2 years. Total consideration received for stock option exercises during 
the fiscal years ended January 31, 2020, 2019 and 2018 was $0.2 million, $5.9 million and $2.0 million, respectively. The windfall tax 
provision realized on these exercises in fiscal 2020 was approximately $4,000.   

The following table summarizes the Company’s stock option plan as of January 31, 2020 and changes during each of the fiscal years in 
the three-year period ended January 31, 2020:  

Weighted 
Average 
Exercise 
Price per 
Option 

Option 
Price Per 
Share 

Outstanding 
Options 

Weighted 
Average 
Remaining 
Contractual 
Term 
(years) 

Aggregate 
Intrinsic 
Value 
$(000) 

Options outstanding at January 31, 
   2017 (482,255 options exercisable) 
Granted 
Exercised 
Cancelled 
Options outstanding at January 31, 
   2018 (394,455 options exercisable) 
Granted 
Exercised 
Cancelled 
Options outstanding at January 31, 
   2019 (264,244 options exercisable) 
Granted 
Exercised 
Cancelled 
Options outstanding at January 31, 
   2020 
Exercisable at January 31, 2020 
Expected to vest at January 31, 
   2020 

859,358      $ 
161,205      $ 
(85,600 )    $ 
(173,262 )    $ 

761,701      $ 
—        
(189,941 )    $ 
(5,500 )    $ 

566,260      $ 
—        
(5,150 )    $ 
—        

561,110      $ 
399,905      $ 

29.83          
23.35          
23.18          
30.21          

29.12          
—          
30.77          
42.12          

28.43      $ 23.35-$42.12        

6.2 

     $ 

2,654   

—          
30.36      $ 
—        

30.36 

28.41      $ 23.35-$42.12        
30.45          

5.2 
4.4 

     $ 
     $ 

-   
-   

-   

161,101      $ 

23.35          

7.2 

     $ 

79 

 
 
  
  
  
  
  
  
     
     
     
     
 
 
  
  
     
     
     
     
  
     
       
         
    
     
       
         
    
     
       
         
    
     
       
         
    
     
       
         
    
     
       
         
    
     
       
         
    
     
       
         
    
     
     
       
         
    
     
       
  
         
  
     
  
       
         
    
     
     
       
     
       
 
The table below presents information related to stock option activity for the years ended January 31, 2020, 2019 and 2018:  

Total fair value of stock options exercised 
Total fair value of stock options vested 

Non-vested Stock Options 

2020 

Fiscal Year Ended 
January 31, 
2019 
(in thousands) 

2018 

   $ 
   $ 

63      $ 
1,621      $ 

1,912      $ 
803      $ 

454   
1,275   

A summary of the Company’s non-vested stock options at January 31, 2020 and changes during fiscal 2020 are presented below: 

Non-vested stock options: 
Non-vested at January 31, 2019 
Vested 

Non-vested at January 31, 2020 

Stock Awards: 

Shares 

Weight Average 
Grant Date Fair 
Value 

302,016      $ 
(140,811 )    $ 
161,205      $ 

10.25   
11.51   
9.15   

Under the Plan, the Company can also grant stock awards to employees. For fiscal years 2020, 2019 and 2018, compensation expense 
for stock awards was $4.4 million (net of tax of $1.4 million), $3.8 million (net of tax of $1.2 million), and $1.8 million (net of tax of 
$1.1 million), respectively. As of January 31, 2020, there was $6.9 million of unrecognized compensation cost related to unvested stock 
awards. These costs are expected to be recognized over a weighted-average period of 2.4 years. 

Transactions for stock award units under the Plan since fiscal 2017 are summarized as follows:  

Weighted- 
Average 
Grant 
Date Fair 
Value 

Weighted- 
Average 
Remaining 
Contractual 
Term 
(years) 

Aggregate 
Intrinsic 
Value 
($(000's)    

Number of 
Stock 
Award 
Units 

January 31, 2017 
Units granted 
Units vested 
Units forfeited 
January 31, 2018 
Units granted 
Units vested 
Units forfeited 
Units outstanding at January 31, 2019 
Units granted 
Units granted adjustment for fiscal year 2019 
grants (a) 
Units granted adjustment for fiscal year 2020 
grants (b) 
Units vested 
Units forfeited 
Units outstanding at January 31, 2020 

     381,158      $  31.71      
     133,245      $  23.31      
    (115,574 )    $  39.44      
     (56,059 )    $  30.27      
     342,770      $  26.07      
     228,310      $  39.22      
    (112,170 )    $  27.60      
     (11,888 )    $  30.82      
     447,022      $  32.27      
     274,133      $  32.47      

     20,409      $  39.95      

     (73,067 )    $  32.91      
    (151,448 )    $  29.27      
     (26,810 )    $  34.80      
     490,239      $  33.50      

1.4    $  8,442   

(a)  Grant adjustment made due to exceeding the fiscal 2019 financial goal. 
(b)  Grant adjustment made due to not reaching the fiscal 2020 financial goal. 

80 

 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
  
  
  
  
  
  
     
  
  
    
  
  
  
     
     
     
  
     
     
     
 
 
  
  
     
     
  
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
      
    
 
 
Outstanding stock awards can be classified as either time-based stock awards or performance-based stock awards. Time-based stock 
awards  vest  over  time  subject  to  continued  employment.  Performance-based  stock  awards  vest  over  time  subject both  to  continued 
employment and to the achievement of corporate financial performance goals. Upon the vesting of a stock award, shares are issued from 
the pool of authorized shares. For performance-based stock awards, the number of shares issued related to the performance units granted 
can  vary  from  0%  to  150%  of  the  target  number  of  underlying  stock  award  units,  depending  on  the  extent  of  the  achievement  of 
predetermined financial goals. The total fair value of stock award units that vested during fiscal 2020, 2019 and 2018 was $4.4 million, 
$3.1 million and $2.6 million, respectively. There were 43,414, 21,733 and 36,843 shares of common stock of the Company tendered 
by the employee for the payment of the employee’s withholding tax obligation totaling $1.4 million, $0.9 million and $0.9 million 
during the fiscal years ended January 31, 2020, 2019 and 2018, respectively. Unvested stock award units had a total fair value of $16.4 
million, $14.3 million and $10.5 million, for fiscal 2020, 2019 and 2018, respectively. The windfall tax benefit realized on the vested 
stock awards for fiscal 2020 was $0.1 million. The number of shares issued related to the remaining stock awards are established at 
grant date. 

NOTE 16 – PENSION AND RETIREMENT SAVINGS PLAN 

Defined Contribution Plans 

401(k) Savings Plan 

All employees in the United States are eligible to participate in the Company’s Employee Savings and Investment Plan (“401(k) Plan”), 
a tax-qualified defined contribution retirement savings plan. The Company matches 50% of each 1% contributed by the employee up to 
a  maximum  of 6%  of  pay  (totaling  a  company  maximum match  of  3%),  subject  to  the contribution  limits  imposed  by  the  Internal 
Revenue  Code.  Employees  vest  in  the  Company  match  after  three  years  of  service.  In  fiscal  2020,  2019  and  2018,  the  Company 
contributed $1.3 million, $1.1 million and $1.1 million, respectively, in cash to the 401(k) Plan. 

Other Defined Contribution Plans 

The  Company  sponsors  defined  contribution  benefit  plans  for  its  employees  located  in  Switzerland  (prior  to  amendment  effective 
December 31, 2018 – see below for discussion) Asia and the United Kingdom. Company contributions and expenses of administering 
the plans were $0.9 million, $0.6 million and $2.0 million in fiscal 2020, 2019 and 2018, respectively. Contributions in fiscal 2018 
included employees located in Switzerland.  

The Company maintains a defined contribution Deferred Compensation Plan (also known as a supplemental employee retirement plan 
or  SERP).  The  SERP  provides  eligible  executives  with  supplemental  retirement benefits  in  addition  to  amounts  received  under  the 
Company’s other retirement plans. The Company makes a matching contribution, up to either 5% or 10% of the executive’s salary, 
which vests in equal annual installments over five years. Twenty percent of the Company’s matching contribution is in the form of rights 
to the Company’s common stock. During fiscal 2020, 2019 and 2018, the Company recorded expenses related to the SERP of $0.6 
million, $0.7 million and $0.6 million, respectively.   

 Defined Benefit Plan 

 The Company sponsors a plan in Switzerland which was amended to a defined benefit plan effective December 31, 2018. The plan 
covers certain international employees and is based on years of service and compensation on a career-average pay basis.  

The components of the net periodic pension costs for the fiscal years ended January 31, 2020 and 2019 are as follows: 

 (Amounts in thousands) 
Service cost 
Interest cost 
Expected return on assets 
Amortization of prior service costs 
Net Periodic Pension Cost 

2020 

2019 

   $ 

   $ 

1,121      $ 
300        
(205 )      
68        
1,284      $ 

93   
25   
(25 ) 
6   
99   

The other components of the net periodic pension costs, including the interest cost, expected return on assets and the amortization of the 
prior service cost, are all included in selling, general and administrative expenses in the consolidated statement of operations. 

The estimated prior service cost that will be amortized from accumulated other comprehensive income into net periodic pension cost 
in the fiscal year ended January 31, 2021 is $70,000.  

81 

 
 
 
 
 
 
 
 
 
 
  
    
  
     
     
     
 
 
A reconciliation of the change in benefit obligation, the change in plan assets and the net amount recognized in the consolidated balance 
sheets shown below (based on a January 31 measurement date): 

 (Amounts in thousands) 
Change in benefit obligation: 
Pension benefit obligation at beginning of period 

Service cost 
Interest cost 
Benefit and expense payments 
Employee contributions 
Settlements 
Actuarial losses 
Foreign currency exchange rate impact 

Pension benefit obligation at end of year 
Change in plan assets: 

Fair value of plan assets at beginning of period 
Company contributions 
Benefit and expense payments 
Actual return on plan assets 
Employee contributions 
Settlements 
Foreign currency exchange rate impact 

Fair value of plan assets at end of year 

Funded status - consolidated 

Amounts recognized in the consolidated balance sheets 
   consist of: 

Other long-term liabilities 

Amounts recognized in accumulated other 
   comprehensive (loss): 
Prior service cost 
Net actuarial loss 
Tax effect 

Net amount recognized, after tax 

Accumulated benefit obligation 

2020 

2019 

$  33,754     
   1,121   
300   
   (2,996 ) 
818   
   (10,022 ) 
   1,032   
806   
   24,813     

$  34,088   
93   
25   
(81 ) 
70   
-   
-   
(441 ) 
   33,754   

   $  33,223   
   1,229   
   (2,996 ) 
   1,187   
818   
   (10,022 ) 
788   
   24,227     
(586 ) 

   $ 

   $  33,538   
105   
(81 ) 
25   
70   
-   
(434 ) 
   33,223   
(531 ) 

   $ 

   $ 

586   

   $ 

531   

484   
52   
(117 ) 
  $ 
419   
$  24,621     

537   
-   
(117 ) 
  $ 
420   
$  30,083   

Investment Policy: 

It is the objective of the plan sponsor to maintain an adequate level of diversification to balance market risk, to prudently invest to 
preserve capital and to provide sufficient liquidity while maximizing earnings for near-term payments of benefits accrued under the 
plans and to pay plan administrative expenses. The assumption used for the expected long-term rate of return on plan assets is based on 
the long-term expected returns for the investment mix of assets currently in the portfolio. Historical return trends for the various asset 
classes in the class portfolio are combined with current and anticipated future market conditions to estimate the rate of return for each 
class. These rates are then adjusted for anticipated future inflation to determine estimated nominal rates of return for each class.  

The assets are classified as a Level 3 asset within the fair value hierarchy and consist of an investment in pooled assets and include 
separate employee accounts that are invested in equity securities, debt securities and real estate. The values of the separate accounts 
invested are based on values provided by the administrator of the funds that cannot be readily derived from or corroborated by observable 
market data. 

The weighted-average assumptions that were used to determine the Company’s benefit obligations as of the measurement date (January 
31) were as follows: 

Discount rate 
Salary progression rate 
Expected long-term rate of return on plan assets 

82 

2020 

2019 

0.00 %     
1.10 %     
1.50 %     

0.90 % 
1.10 % 
0.90 % 

 
 
 
  
    
  
  
    
    
    
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
    
    
    
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
    
    
    
  
  
    
    
    
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
  
  
  
  
  
    
    
    
The assumptions used at the amendment date were materially consistent with those used at the measurement date.  

The discount rates used are based on high quality AAA- and AA-rated corporate bonds with durations corresponding to the expected 
durations of the benefit obligations and service time.   

The weighted-average assumptions that were used to determine the Company’s net periodic benefit cost were as follows: 

Discount rate 
Salary progression rate 
Expected long-term rate of return on plan assets 

2020 

2019 

0.90 %     
1.10 %     
0.90 %     

0.90 % 
1.10 % 
0.90 % 

The  overall  expected  long-term  rate  of  return  on  plan  assets  is  a  weighted-average  expectation  based  on  the  targeted  portfolio 
composition. Historical experience and current benchmarks are considered to arrive at expected long-term rates of return in each asset 
category. 

The Company expects the following benefit payments to be paid out for the fiscal years indicated. The expected benefit payments are 
based on the same assumptions used to measure the Company’s benefit obligation at January 31, 2020 and include estimated future 
employee service. The Company does not expect any plan assets to be returned to it during the fiscal year ending January 31, 2020. 
Payments from the pension plan are made from the plan assets. 

Fiscal Year ending January 31, 
2021 
2022 
2023 
2024 
2025 
2026-2030 

(in thousands) 

   $ 

272   
202   
215   
361   
261   
1,709   

During fiscal 2021, the Company expects to contribute $1.2 million to its Swiss defined benefit plan. 

NOTE 17 – COST SAVINGS INITIATIVES 

In fiscal 2018, the Company took actions to better align its global infrastructure with the current business environment by consolidating 
certain operations and streamlining functions to reduce costs and improve profitability. Also, in light of the changing retail landscape 
and the growing importance of digital marketing and online sales, the Company decided to cease its participation in the Baselworld 
Watch and Jewelry Show. As a result, the Company recorded $13.6 million of pre-tax expenses primarily for severance and payroll 
related  expenses,  fixed  assets,  other  and  occupancy  charges,  predominantly  impacting  the  Company’s  North  American  and  Swiss 
operations. The Company substantially completed the actions under the cost savings initiatives as of January 31, 2018. 

83 

 
 
 
 
  
  
  
  
  
    
    
    
 
 
 
  
  
     
     
     
     
     
 
 
A summary rollforward of costs related to the cost savings initiatives is as follows (in thousands): 

Fiscal 2018 Charges (2) 
Cash payments 
Non-cash adjustments 
Foreign exchange 
Accrued balance at January 31, 2018 
Cash payments 
Non-cash adjustments (3) 
Foreign exchange 
Accrued balance at January 31, 2019 
Cash payments 
Non-cash adjustments (4) 
Foreign exchange 
Accrued balance at January 31, 2020 

Severance and 
payroll related (1)     
  $ 

Fixed 
assets (1) 

     Other (1) 

Occupancy 
Charges (1)      

Total 

5,166     $ 
—       
(5,166 )     

—     
—       
—       
—       
—       
—       
—       
—       
—       
—     $ 

2,692     $ 
(1,847 )     
—       
74     
919       
(589 )     
(251 )     
(52 )     
27       
(13 )     
(14 )     
—       
—     $ 

99     $ 
(34 )     
—       
9       
74       
(45 )     
—       
(4 )     
25       
(19 )     
(6 )     
—       
—     $ 

13,587   
(7,776 ) 
(4,042 ) 
155   
1,924   
(1,235 ) 
(281 ) 
(56 ) 
352   
(32 ) 
(320 ) 
—   
—   

5,630     $ 
(5,895 )     
1,124       
72       
931       
(601 )     
(30 )     
—       
300       
—       
(300 )     
—       
—     $ 

  $ 

(1)  The total severance and payroll related charges of $5.6 million include $4.3 million in SG&A and $1.3 million in Cost of Sales in 
the Consolidated Statement of Operations for the fiscal year ended January 31, 2018. The fixed assets charges of $5.2 million, 
other charges of $2.7 million and occupancy charges of $0.1 million are included in SG&A in the Consolidated Statement of 
Operations for the fiscal year ended January 31, 2018. These accrued balances are located in accrued liabilities in the Company’s 
Consolidated Balance Sheets. 

(2)  The United States and International locations of the Watch and Accessory Brands segment include a pre-tax charge of $3.9 million 

and $9.7 million, respectively, for the fiscal year ended January 31, 2018.  

(3)  Non-cash adjustments during fiscal 2019 relate to a change in estimate for severance and other. The United States and International 
locations  of  the  Watch  and  Accessory  Brands  segment  include  pre-tax  income  of  approximately  $43,000  and  $238,000, 
respectively. 

(4)  Non-cash adjustments during fiscal 2020 relate to a change in estimate for severance, occupancy charges and other. The United 
States and International locations of the Watch and Accessory Brands segment include pre-tax income of approximately $300,000 
and $20,000, respectively. 

NOTE 18 – SEGMENT AND GEOGRAPHIC INFORMATION  

The Company follows accounting guidance related to disclosures about segments of an enterprise and related information. This guidance 
requires disclosure of segment data based on how management makes decisions about allocating resources to segments and measuring 
their performance.  

The Company conducts its business in two operating segments: Watch and Accessory Brands and Company Stores. The Company’s 
Watch and Accessory Brands segment includes the designing, manufacturing and distribution of watches and, to a lesser extent, jewelry 
and other accessories, of owned and licensed brands, in addition to revenue generated from after-sales service activities and shipping. 
The Company Stores segment includes the Company’s physical retail outlet locations. Chief Executive Officer of the Company is the 
chief operating decision maker (“CODM”) and regularly reviews operating results for each of the two operating segments to assess 
performance and make operating decisions about the allocation of the Company’s resources. 

The Company divides its business into two major geographic locations: United States operations, and International, which includes the 
results  of  all  non-U.S.  Company  operations. The  allocation  of  geographic  revenue  is  based  upon  the  location  of  the  customer. The 
Company’s International operations in Europe, the Americas (excluding the United States), the Middle East and Asia accounted for 
33.4%, 9.0%, 7.9% and 6.6%, respectively, of the Company’s total net sales for fiscal 2020. For fiscal 2019, the Company’s International 
operations in Europe, the Americas (excluding the United States), the Middle East and Asia accounted for 31.6%, 8.8%, 7.7% and 6.5%, 
respectively,  of  the  Company’s  total  net  sales. For  fiscal  2018,  the  Company’s  International  operations  in  Europe,  the  Americas 
(excluding the United States), the Middle East and Asia accounted for 32.1%, 9.2%, 7.7% and 5.1%, respectively, of the Company’s 
total net sales. A vast majority of the Company’s tangible International assets are owned by the Company’s Swiss and Hong Kong 
subsidiaries.  

84 

 
 
  
  
    
  
    
    
    
    
    
    
    
    
    
    
    
 
 
 
Operating Segment Data as of and for the Fiscal Year Ended January 31, (in thousands):  

Watch and Accessory Brands: 
Owned brands category 
Licensed brands category 
After-sales service and all other 
Total Watch and Accessory Brands 
Company Stores 
Consolidated total 

Watch and Accessory Brands 
Company Stores 
Consolidated total 

2020 

Net Sales 
2019 

2018 

  $ 

  $ 

257,954     $ 
344,681       
9,763       
612,398       
88,568       
700,966     $ 

263,904     $ 
320,911       
11,061       
595,876       
83,691       
679,567     $ 

204,897   
277,323   
9,862   
492,082   
75,871   
567,953   

Operating Income 
(1) (2) (3) 
2019 

2020 

  $ 

  $ 

29,529     $ 
13,462       
42,991     $ 

45,194     $ 
17,003       
62,197     $ 

2018 

28,296   
14,904   
43,200   

Watch and Accessory Brands 
Company Stores 
Consolidated total 

Total Assets 

2020 (7) 

2019 

2020 

Capital Expenditures 
2019 

2018 

  $  782,339     $  735,244     $ 
24,457       
  $  847,308     $  759,701     $ 

64,969       

7,616     $ 
5,097       
12,713     $ 

6,508     $ 
4,127       
10,635     $ 

3,133   
2,677   
5,810   

Watch and Accessory Brands 
Company Stores 
Consolidated total 

  $ 

  $ 

14,013     $ 
2,368       
16,381     $ 

12,446     $ 
1,719       
14,165     $ 

11,765   
1,692   
13,457   

Depreciation and Amortization 
2019 

2018 

2020 

Geographic Location Data as of and for the Fiscal Year Ended January 31, (in thousands):  

2020 

Net Sales (4) 
2019 

2018 

(629 ) 
  $  302,426     $  308,420     $  260,606     $  (22,719 )   $ 
     398,540        371,147        307,347        65,710       
43,829   
  $  700,966     $  679,567     $  567,953     $  42,991     $  62,197     $  43,200   

2020 

2018 

Operating (Loss) / Income 
(1) (2) (3) (5) (6) 
2019 
(3,856 )   $ 
66,053       

Total Assets 

    Property, Plant and Equipment, Net   

2020 (8) 

2019 

2020 

2019 

  $  425,018     $  328,014     $ 
431,687       
  $  847,308     $  759,701     $ 

422,290       

18,852      $ 
10,386        
29,238      $ 

17,030   
9,037   
26,067   

United States 
International 
Consolidated total 

United States 
International 
Consolidated total 

(1)  Fiscal  2020  operating  loss  in  the  United  States  locations  of  the  Watch  and  Accessory  Brands  segment  included  a  charge  of 
$4.6 million related to the amortization of intangible assets, deferred compensation and certain accounting adjustments associated 
with the MVMT brand. In the United States locations of the Watch and Accessory Brands segment for fiscal 2019 operating loss 
included  $14.4  million  of  expenses  primarily  related  to  transaction  costs,  the  amortization  of  intangible  assets,  deferred 
compensation and certain acquisition accounting adjustments as a result of the Company’s acquisition of the MVMT brand.  
(2)  Fiscal  2020  and  2019  operating  income  in  the  International  locations  of  the  Watch  and  Accessory  Brands  segment  included 
$2.8 million and $2.9 million, respectively, of expenses primarily related to the amortization of acquired intangible assets, as a 
result of the Company’s acquisition of the Olivia Burton brand. Fiscal 2018 operating income in the International locations of the 
Watch  and  Accessory  Brands  segment  included  $6.8  million  of  expenses  primarily  related  to  transaction  charges  and  the 
amortization of acquisition accounting adjustments associated with the purchase of the Olivia Burton brand. 

85 

 
 
  
  
  
  
  
    
    
  
    
        
        
    
     
    
    
    
 
  
  
  
  
  
    
    
  
    
 
  
  
     
  
  
  
     
     
     
     
  
    
 
  
  
  
  
  
    
    
  
    
 
 
  
  
     
  
  
  
     
     
     
     
     
  
 
  
  
  
  
    
    
     
  
    
 
 
(3)  Fiscal  2020  and  2019  United  States  and  International  locations  of  the  Watch  and  Accessory  Brands  operating  (loss)/income 
included income of $0.3 million for both periods due to a change in estimate related to the Company’s fiscal 2018 cost savings 
initiatives. The United States and International locations of the Watch and Accessory Brands segment include a pre-tax charge of 
$3.9 million and $9.7 million, respectively, for fiscal 2018 as part of the Company’s cost savings initiatives, the Company took 
actions  to  better  align  its  global  infrastructure  with  the  current  business  environment  by  consolidating  certain  operations  and 
streamlining functions to reduce costs and improve profitability. Also, in light of the changing retail landscape and the growing 
importance of digital marketing and online sales, the Company decided to cease its participation in the Basel world Watch and 
Jewelry Show. 

(4)  The United States and International net sales are net of intercompany sales of $346.8 million, $319.5 million and $268.1 million 

for the fiscal years ended January 31, 2020, 2019 and 2018, respectively. 

(5)  The United States operating income included $29.0 million, $43.5 million and $25.2 million of unallocated corporate expenses 

for the fiscal years ended January 31, 2020, 2019 and 2018, respectively. 

(6)  The International operating income included $73.3 million, $53.8 million and $41.5 million of certain intercompany profits related 

to the Company’s supply chain operations for the fiscal years ended January 31, 2020, 2019 and 2018, respectively. 

(7)  Total assets at January 31, 2020 include $49.7 million and $39.8 million of operating lease right-of-use assets within Watch and 
Accessory Brands and Company Stores, respectively, recorded as a result of the Company’s adoption of ASU 2016-02 on February 
1, 2019 (see Note 10 - Leases). 

(8)  Total assets at January 31, 2020 include $64.6 million and $24.9 million of operating lease right-of-use assets within United States 
and International locations, respectively, recorded as a result of the Company’s adoption of ASU 2016-02 on February 1, 2019 
(see Note 10 - Leases). 

NOTE 19 - QUARTERLY FINANCIAL DATA (UNAUDITED)  

The following table presents unaudited selected interim operating results of the Company for fiscal 2020 and 2019 (in thousands, except 
per share amounts):  

1st 

2nd 

3rd 

4th 

Quarter 

Fiscal 2020 
Net sales 
Gross profit 
Income before income taxes (1) 
Net income attributable to Movado Group, Inc. (2) 

Basic income per share: 

Net income attributable to Movado Group, Inc. 

Diluted income per share: 

Net income attributable to Movado Group, Inc. 

Fiscal 2019 
Net sales 
Gross profit 
Income before income taxes 
Net income attributable to Movado Group, Inc. 

Basic income per share: 

  $  146,549     $  157,816     $  205,618     $  190,983   
85,339     $  110,069     $  100,608   
  $ 
8,114   
22,202     $ 
  $ 
3,504   
17,505     $ 
  $ 

78,873     $ 
4,771     $ 
3,925     $ 

22,416     $ 
17,765     $ 

  $ 

  $ 

0.17     $ 

0.76     $ 

0.77     $ 

0.15   

0.17     $ 

0.75     $ 

0.76     $ 

0.15   

  $  127,149     $  144,093     $  208,949     $  199,376   
77,834     $  113,364     $  110,636   
  $ 
16,899   
12,755     $ 
  $ 
17,447   
9,140     $ 
  $ 

67,524     $ 
7,974     $ 
8,115     $ 

24,105     $ 
26,922     $ 

Net income attributable to Movado Group, Inc. 

Diluted income per share: 

Net income attributable to Movado Group, Inc. 

  $ 

  $ 

0.35     $ 

0.39     $ 

1.16     $ 

0.75   

0.35     $ 

0.39     $ 

1.14     $ 

0.74   

(1)  Income before income taxes includes a change in contingent consideration related to updated revenue and EBITDA (as defined 
in the acquisition agreement) performance expectations during the earn-out period for MVMT of $13.6 million and $1.7 million 
in the second and fourth quarters, respectively. 

(2)  Net income attributable to Movado Group, Inc. includes an after tax change in contingent consideration related to updated 
revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period for MVMT 
of $10.4 million and $1.3 million in the second and fourth quarters, respectively. 

As each quarter is calculated as a discrete period, the sum of the four quarters may not equal the calculated full year amount. This is in 
accordance with prescribed reporting requirements.   

86 

 
 
  
  
  
  
  
    
    
    
  
    
        
        
        
    
    
        
        
        
    
    
        
        
        
    
    
        
        
        
    
    
        
        
        
    
    
        
        
        
    
 
 
 
 
NOTE 20 – SUBSEQUENT EVENTS   

In  March  2020,  the  World  Health  Organization  declared  the  outbreak  of  a  novel  coronavirus  (COVID-19)  as  a  pandemic,  which 
continues  to  spread  worldwide.  In  response  to  the  outbreak,  in  mid-March  2020,  the  Company  and  the  majority of  the  Company’s 
wholesale customers temporarily closed all of their retail stores due to health concerns associated with COVID-19. While the disruption 
is currently expected to be temporary, there is uncertainty around the duration as well as the recovery timeline. Therefore, while the 
Company expects this matter to negatively impact its business, results of operations and financial position, the related financial impact 
cannot  be  reasonably  estimated  at  this  time.  As  a  precautionary  measure  in  order  to  increase  its  cash  position,  preserve  financial 
flexibility and maintain liquidity and flexibility in response to the COVID-19 outbreak, the Company borrowed an additional $30 million 
on its revolving credit facility in March of 2020 under terms and conditions that are consistent with the Company’s borrowings which 
existed at January 31, 2020 as described in Note 6 – Debt and Lines of Credit. 

87 

 
Schedule II  
MOVADO GROUP, INC.  
VALUATION AND QUALIFYING ACCOUNTS  
(In thousands)  

Year ended January 31, 2020: 

Description 

Doubtful accounts 
Returns 
Other sales allowances 
Deferred tax asset valuation allowance 
Total 

Year ended January 31, 2019: 

Doubtful accounts 
Returns 
Other sales allowances 
Deferred tax asset valuation allowance 
Total 

Year ended January 31, 2018: 

Doubtful accounts 
Returns 
Other sales allowances 
Deferred tax asset valuation allowance 
Total 

Balance at 
beginning 
of year 

Net (benefit) / 
provision 
charged to 
operations      

Currency 
revaluation       Net write-offs      

Balance at 
end of year    

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

5,492     $ 
13,034       
7,380       
5,257       
31,163     $ 

734      $ 

31,232     
12,612     
516     
45,094      $ 

69     $ 
71       
9       
(169 )     
(20 )   $ 

(652 )   $ 
(31,057 )     
(11,200 )     
(123 )     
(43,032 )   $ 

4,181     $ 
12,359       
7,344       
8,960       
32,844     $ 

2,104      $ 
32,710   (1)   
9,383     
(2,199 )   
41,998      $ 

(257 )   $ 
(691 )     
20       
(319 )     
(1,247 )   $ 

(536 )   $ 
(31,344 )     
(9,367 )     
(1,185 )     
(42,432 )   $ 

5,499     $ 
11,648       
3,959       
8,714       
29,820     $ 

(176 )    $ 

30,477     
9,887     
628     
40,816      $ 

289     $ 
288       
340       
97       
1,014     $ 

(1,431 )   $ 
(30,054 )     
(6,842 )     
(479 )     
(38,806 )   $ 

5,643   
13,280   
8,801   
5,481   
33,205   

5,492   
13,034   
7,380   
5,257   
31,163   

4,181   
12,359   
7,344   
8,960   
32,844   

(1)  On February 1, 2018, the Company adopted ASU No. 2014-09, Revenue from Contracts with Customers (Topic 606) using the 
modified  retrospective  method  and  recognized  the  cumulative  effect  of  initially  applying  the  new  revenue  standard  as  an 
adjustment to the opening retained earnings. Under the modified retrospective method, the Company recognized in part an 
increase in reserve for returns with a corresponding reduction of approximately $817,000 to opening retained earnings as the 
cumulative effect of adopting the new revenue standard.  

S-1