Quarterlytics / Consumer Cyclical / Luxury Goods / Movado Group, Inc.

Movado Group, Inc.

mov · NYSE Consumer Cyclical
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Ticker mov
Exchange NYSE
Sector Consumer Cyclical
Industry Luxury Goods
Employees 1009
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FY2021 Annual Report · Movado Group, Inc.
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May 11, 2021 

Dear Shareholders, 

When I wrote to you last year, we had just begun to navigate the impact that the COVID-19 pandemic was 
having on the global environment. A great deal has transpired since then and I can’t say it all went precisely 
according to plan. At that time, we thought that by the summer the crisis would begin to recede and the 
world would start to return to a new normal. We were planning to reopen our offices and anticipating that 
consumers would return to work and that retail stores would reopen around the world. Obviously, the 
pandemic had other plans, and our company, along with the rest of the worldwide community, had to 
continuously adapt and evolve. Had I known that we would be dealing with a serious global health crisis 
throughout the year, I would not have predicted how strong our performance turned out to be. As a CEO, I 
could not be prouder of how our team rose to the occasion and continuously adjusted to the changing 
environment. Within the context of a global pandemic, we prioritized the health and safety of our 
employees while putting our customers at the center of everything we do. We are now hopeful that as the 
COVID-19 vaccines get rolled out throughout the world, there will be a dramatic improvement in infections 
and we will see a more stable global economic environment in the second half of the year.  

For the 2021 fiscal year, our sales declined by 27.8% to $506.4 million, and our adjusted operating income* 
declined by 38.6% to $30.7 million. Due to the proactive measures our teams took during the first half of 
the year to prepare us for a new operating environment, our sales decline for the second half of the year 
was reduced to 12.2% and our adjusted operating income actually increased by 50.2%. For the year, we 
reduced adjusted operating expenses* by $84.5 million and delivered operating cash flow of $68.4 million. 
We also further strengthened our balance sheet by reducing inventory and increasing our net cash position 
by $68.6 million to $202.6 million. The strength of our balance sheet and our strategic execution allowed us 
to announce a dividend of $0.20 per share in the first quarter of fiscal 2022. 

Several years ago, when we saw that the digital marketplace as a whole was growing exponentially, we 
launched our Digital Center of Excellence to position the company to capitalize on this burgeoning area of 
economic activity. As the pandemic accelerated digital and e-commerce trends, we were well prepared to 
capture the available opportunities in the market. This past June we reorganized around a consumer-
focused model to better anticipate and address consumer preferences as the market continues to evolve. 
We named Behzad Soltani, who had previously been our Chief Digital Officer, to the new role of EVP, 
Commercial President and Chief Technology Officer. We also promoted chief financial officer Sallie 
DeMarsilis to EVP, Chief Operating Officer and Chief Financial Officer. Our organizational realignment 
enables us to be a truly omnichannel company, focused on serving our consumers wherever they choose to 
shop. 

With the investments we had made in building our digital organization and platforms, we were well 
prepared as our e-commerce growth accelerated last year, both on our own e-commerce sites and on those 
of our wholesale partners. Our Movado.com sales grew by 105% for the year, driven by a significant 
increase in conversions resulting from improvements in the mobile experience, expanded international 
delivery, and greater digital marketing efficiency. However, the benefits of technology and innovation 
extended beyond our e-commerce business; they also had a profound impact on our internal processes and 
functions. Throughout last year, our teams embraced videoconferencing and digital productivity tools to 
foster collaboration and communication even while working remotely. We continued to drive innovation 
across our product lineup, and I truly believe our brand portfolio has never been stronger. In addition, at 
the end of the third quarter we announced that we will be launching Calvin Klein watches and jewelry in 
January 2022. We believe that Calvin Klein represents a significant global opportunity for the company.  As 

 
 
 
 
 
 
 
 
 
 
 
we begin to exit the pandemic, I am confident that our teams have done the important work of positioning 
us to continue to win in the watch and jewelry category. 

As I write this letter, we are launching our inaugural Corporate Responsibility report, which we are sharing 
with all of our constituencies, including our shareholders, our employees, our customers and our vendors. 
You can view our CR report, which covers fiscal years 2020 and 2021, on our corporate website, 
www.movadogroup.com. I believe the report does an excellent job of conveying our corporate culture and 
values, which are strongly embraced by our employees. 

Throughout our history as a company founded by immigrants, we have made diversity and inclusion an 
important part of our values. Over the last two years we have participated in numerous programs to further 
embed these values in our corporate culture. I signed on as a member of CEO Action for Diversity & 
Inclusion, and Movado Group embraced the retail industry’s Open to All initiative. Our Board of Directors 
and senior management have participated in unconscious bias training to help shape the way we interact 
with and relate to our colleagues and customers. Late last spring as protests erupted over the horrible 
murder of George Floyd and the senseless death of Breonna Taylor, we held town halls throughout our 
company to engage in the sometimes-difficult conversations necessary to make progress in stamping out 
hate and racism. 

As I look back at this year I am so gratified by the incredible performance and progress made by our teams 
during a time of unprecedented uncertainty. We have challenged them all along the way to perform under 
adverse circumstances and keep our operating expenses as variable as possible while continuing to design 
new products, intently focus on our customers, and advance our digital capabilities. As I write this letter, 
large parts of European retail remain closed and the pandemic continues to accelerate in countries like 
India and Brazil. With that being said, I hope and expect that there will be improvements during the second 
half of the current year and that we will be well positioned to capitalize on available opportunities. I would 
like to first thank our team members for their unwavering commitment to our company, with a particular 
thanks to our warehouse employees and store personnel who have persevered under extremely 
challenging circumstances. A year ago, I am not sure I would have said that Movado Group would be a 
stronger company as we began to emerge from the global pandemic. Today, I  am very confident we are 
now stronger than we were a year ago and that we are well positioned for the future. I would like to thank 
our shareholders, our customers, our vendors, our licensing partners and our employees for their 
continued partnership and support. 

Sincerely Yours, 

Efraim Grinberg, Chairman/CEO 

_____________ 
*  Adjusted operating income and adjusted operating expenses are operating income and operating expenses, 

respectively, under U.S. Generally Accepted Accounting Principles, adjusted to eliminate the following for fiscal 
2021: $155.9 million (all of which impacted the first half of the year) in adjustments related to the impairment of 
goodwill and certain intangible assets, $11.9 million ($11.1 million of which impacted the first half of the year) in 
corporate initiative charges related to the impact to the business from the COVID-19 pandemic, $2.7 million ($1.4 
million of which impacted the first half of the year) of expenses associated with the amortization of acquired 
intangible assets related to Olivia Burton, and $1.6 million ($1 million of which impacted the first half of the year) 
in adjustments associated with the amortization of acquired intangible assets and deferred compensation related 
to the MVMT acquisition. 

 
 
 
 
 
 
 
UNITED STATES  
SECURITIES AND EXCHANGE COMMISSION  
Washington, D.C. 20549  
FORM 10-K  

(Mark one)  
☒  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES AND EXCHANGE ACT OF 1934 
For fiscal year ended January 31, 2021  
OR  

☐  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 
For the transition period from             to              
Commission File Number 1-16497  
MOVADO GROUP, INC.  
(Exact name of registrant as specified in its charter)  

New York 
(State or Other Jurisdiction 
of Incorporation or Organization) 

650 From Road, Ste. 375 
Paramus, New Jersey 
(Address of Principal Executive Offices) 

13-2595932 
(IRS Employer 
Identification No.) 

07652-3556 
(Zip Code) 

Title of Each Class 

Common stock, par value $0.01 per share  

Registrant’s Telephone Number, Including Area Code: (201) 267-8000  
Securities Registered Pursuant to Section 12(b) of the Act:  
 Trading Symbol(s) 
 MOV 

  Name of Each Exchange on which Registered 

New York Stock Exchange 

Securities registered pursuant to Section 12(g) of the Act: None 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes  ☐    No  ☒  

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Exchange Act. Yes  ☐    No  ☒  
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 
during  the  preceding  12  months  (or  for  such  shorter  period  that  the  registrant  was  required  to  file  such  reports),  and  (2) has  been  subject  to  such  filing 
requirements for the past 90 days. Yes  ☒    No  ☐  

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of 
Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). 
Yes  ☒    No  ☐  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an 
emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer” “smaller reporting company,” and “emerging growth company” 
in Rule 12b-2 of the Exchange Act.  

Large accelerated filer 
Smaller reporting company 

  ☐ 
  ☐

Accelerated filer 
Emerging growth company 

  ☒  
  ☐ 

Non-accelerated filer 

☐ 


If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any 

new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal 
control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or 
issued its audit report .  ☒

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ No ☒  
The aggregate market value of the voting stock held by non-affiliates of the registrant as of July 31, 2020, was approximately $153 million (based on the 
closing sale price of the registrant’s Common Stock on that date as reported on the New York Stock Exchange). For purposes of this computation, each share 
of Class A Common Stock is assumed to have the same market value as one share of Common Stock into which it is convertible and only shares of stock held 
by directors, executive officers and holders of greater than 10% of the registrant’s total voting power were excluded.  

The number of shares outstanding of the registrant’s Common Stock and Class A Common Stock as of March 22, 2021, were 16,607,759 and 6,610,509, 

respectively.  

Portions of the definitive proxy statement relating to registrant’s  2021 annual meeting of shareholders (the “Proxy  Statement”) are incorporated by 

reference in Part III hereof.  

DOCUMENTS INCORPORATED BY REFERENCE  

 
 
 
 
 
 
 
  
  
  
 
 
  
  
  
 
 
  
 
 
 
FORWARD-LOOKING STATEMENTS  

Statements in this annual report on Form 10-K, including, without limitation, statements under Item 7 “Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” and elsewhere in this report, as well as statements in future filings by the 
Company with the Securities and Exchange Commission (“SEC”), in the Company’s press releases and oral statements made by or with 
the approval of an authorized executive officer of the Company, which are not historical in nature, are intended to be, and are hereby 
identified as, “forward-looking statements” for purposes of the safe harbor provided by the Private Securities Litigation Reform Act of 
1995.  These  statements  are  based  on  current  expectations,  estimates,  forecasts  and  projections  about  the  Company,  its  future 
performance, the industry in which the Company  operates and  management’s assumptions.  Words  such  as  “expects”, “anticipates”, 
“targets”, “goals”, “projects”, “intends”, “plans”, “believes”, “seeks”, “estimates”, “may”, “will”, “should” and variations of such words 
and similar expressions are also intended to identify such forward-looking statements. The Company cautions readers that forward-
looking  statements  include,  without  limitation,  those  relating  to  the  Company’s  future  business  prospects,  projected  operating  or 
financial results, revenues, working capital, liquidity, capital needs, inventory levels, plans for future operations, expectations regarding 
capital expenditures, operating efficiency initiatives and other items, cost savings initiatives, and operating expenses, effective tax rates, 
margins, interest costs, and income as well as assumptions relating to the foregoing. Forward-looking statements are subject to certain 
risks and uncertainties, some of which cannot be predicted or quantified. Actual results and future events could differ materially from 
those indicated in the forward-looking statements, due to several important factors herein identified, among others, and other risks and 
factors identified from time to time in the Company’s reports filed with the SEC, including, without limitation, the following: general 
economic and business conditions which may impact disposable income of consumers in the United States and the other significant 
markets  (including  Europe)  where  the  Company’s products  are  sold;  uncertainty  regarding  such  economic  and  business  conditions; 
trends  in  consumer  debt  levels  and  bad  debt  write-offs;  general  uncertainty  related  to  possible  terrorist  attacks,  natural  disasters, 
pandemics, including the effect of the COVID-19 pandemic and other diseases on travel and traffic in the Company’s retail stores and 
the stores of its wholesale customers; supply disruptions and delivery delays from the Company’s suppliers as a result of the COVID-
19  pandemic;  adverse  impact  on  the  Company’s  wholesale  customers  and  customer  traffic  in  the  Company’s  stores  as  a  result  of 
increased uncertainty and economic disruption caused by the COVID-19 pandemic; uncertainty relating to the availability and efficacy 
of vaccines and treatments for COVID-19; the impact of the United Kingdom’s exit from the European Union; defaults on or downgrades 
of sovereign debt and the impact of any of those events on consumer spending; changes in consumer preferences and popularity of 
particular designs, new product development and introduction; decrease in mall traffic and increase in e-commerce; the ability of the 
Company to successfully implement its business strategies, competitive products and pricing; the impact of “smart” watches and other 
wearable tech products on the traditional watch market; seasonality; availability of alternative sources of supply in the case of the loss 
of  any  significant  supplier  or  any  supplier’s  inability  to  fulfill  the  Company’s  orders;  the  loss  of  or  curtailed  sales  to  significant 
customers; the Company’s dependence on key employees and officers; the ability to successfully integrate the operations of acquired 
businesses without disruption to other business activities; the possible impairment of acquired intangible assets including goodwill if 
the  carrying  value  of  any  reporting  unit  were  to  exceed  its  fair  value;  volatility  in  reported  earnings  resulting  from  changes  in  the 
estimated  fair  value  of  contingent  acquisition  consideration;  the  continuation  of  the  Company’s  major  warehouse  and  distribution 
centers; the continuation of licensing arrangements with third parties; losses possible from pending or future litigation and administrative 
proceedings; the ability to secure and protect trademarks, patents and other intellectual property rights; the ability to lease new stores on 
suitable terms in desired markets and to complete construction on a timely basis; the ability of the Company to successfully manage its 
expenses on a continuing basis; information systems failure or breaches of network security; complex and quickly-evolving regulations 
regarding privacy and data protection; the continued availability to the Company of financing and credit on favorable terms; business 
disruptions;  and  general  risks  associated  with  doing  business  outside  the  United  States  including,  without  limitation,  import  duties, 
tariffs (including retaliatory tariffs), quotas, political and economic stability, changes to existing laws or regulations, and success of 
hedging strategies with respect to currency exchange rate fluctuations.  

These risks and uncertainties, along with the risk factors discussed under Item 1A. “Risk Factors” in this Annual Report on Form 10-K, 
should be considered in evaluating any forward-looking statements contained in this report or incorporated by reference herein. All 
forward-looking statements speak only as of the date of this report or, in the case of any document incorporated by reference, the date 
of that document. All subsequent written and oral forward-looking statements attributable to the Company or any person acting on its 
behalf are qualified by the cautionary statements in this section. The Company undertakes no obligation to update or publicly release 
any revisions to forward-looking statements to reflect events, circumstances or changes in expectations after the date of this report.  

1 

 
Item 1.  Business  
GENERAL  

In this Form 10-K, all references to the “Company” or “Movado Group” include Movado Group, Inc. and its subsidiaries, unless the 
context requires otherwise. The Company’s common stock is traded on the NYSE under the trading symbol MOV.  

Movado Group designs, sources, markets and distributes quality watches globally. Its portfolio of watch brands is currently comprised 
of owned brands MOVADO®, CONCORD®, EBEL®, OLIVIA BURTON® and MVMT® as well as licensed brands COACH®, TOMMY 
HILFIGER®,  HUGO  BOSS®,  LACOSTE®  and  SCUDERIA  FERRARI®.  The  Company  is  a  leader  in  the  design,  development, 
marketing and distribution of watch brands sold in almost  every  major  category comprising the  watch  industry.  The Company also 
designs, sources, markets and distributes jewelry and other accessories under certain of its brands. 

The  Company  was  incorporated  in  New  York  in  1967  under  the  name  North  American  Watch  Corporation  to  acquire  Piaget  Watch 
Corporation and Corum Watch Corporation, which had been, respectively, the exclusive importers and distributors of Piaget and Corum 
watches in the United States since the 1950’s. Since then, strategic acquisitions of watch brands and their subsequent growth, along with 
license  agreements,  have  played  an  important  role  in  the  expansion  of  the  Company’s  brand  portfolio.  Over  time,  the  Company  has 
developed its brand-building reputation and distinctive image across an expanding number of brands and geographic markets. 

In 1970, the Company acquired the Concord brand and the Swiss company that had been manufacturing Concord watches since 1908. 
In 1983, the Company acquired the U.S. distributor of Movado watches and substantially all of the assets related to the Movado brand 
from the Swiss manufacturer of Movado watches. The Company changed its name to Movado Group, Inc. in 1996. The Company sold 
its Piaget and Corum distribution businesses in 1999 and 2000, respectively, to focus on its own portfolio of brands. In March 2004, the 
Company completed its acquisition of Ebel, one of the world’s premier luxury watch brands which was established in La Chaux-de-
Fonds,  Switzerland  in  1911.  In  July  2017,  the  Company  completed  its  acquisition  of  Olivia  Burton,  which  was  one  of  the  United 
Kingdom’s fastest-growing fashion watch and jewelry brands since its founding in 2011. In October 2018, the Company completed its 
acquisition  of  MVMT,  which  was  founded  in 2013, offering  watches  and  accessories  designed  for  the  millennial  consumer  largely 
through a direct-to-consumer business model. 

The Company is highly selective in its licensing strategy and chooses to enter into long-term agreements with only powerful brands 
which we deem to have strong positions in their respective businesses.  

The following table sets forth the brands licensed by the Company and the year in which the Company launched each licensed brand for 
watches.  

Brand 

COACH 

Licensor 

Tapestry, Inc. 

TOMMY HILFIGER 

Tommy Hilfiger Licensing LLC 

HUGO BOSS 

LACOSTE 

Hugo Boss Trade Mark Management GmbH & Co  

Lacoste S.A., Sporloisirs S.A. and Lacoste Alligator 
S.A. 

SCUDERIA FERRARI 

Ferrari Brand S.p.A. 

Calendar Year Launched 

1999 

2001 

2006 

2007 

2013 

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INDUSTRY OVERVIEW  

The largest markets for watches are North America, Europe, Latin America and Asia. The Company divides the watch market into five 
principal categories as set forth in the following table.  

Market Category 
Exclusive 
Luxury 
Accessible Luxury 
Moderate and Fashion 

Suggested Retail Price Range 
$10,000 and over 
$1,300 to $9,900 
$500 to $2,499 
$75 to $500 

Mass Market 

Less than $75 

Primary Category of Movado Group, 
Inc. Brands 
— 
Concord and Ebel 
Movado 
Coach, Hugo Boss, Lacoste, 
Olivia Burton, MVMT, Scuderia 
Ferrari and Tommy Hilfiger 
— 

Exclusive Watches  

Exclusive watches are usually made of precious metals, including 18 karat gold or platinum, and are often set with precious gems. These 
watches  are  primarily  mechanical  or  quartz-analog  watches.  Mechanical  watches  keep  time  with  intricate  mechanical  movements 
consisting of an arrangement of wheels, jewels and winding and regulating mechanisms. Quartz-analog watches have quartz movements 
in which time is precisely calibrated to the regular frequency of the vibration of quartz crystal. Exclusive watches are manufactured 
almost entirely in Switzerland. Well-known brand names of exclusive watches include Audemars Piguet, Rolex, Patek Philippe, Piaget 
and Vacheron Constantin. The Company does not compete in the exclusive watch category.  

Luxury Watches  

Luxury watches are either quartz-analog or  mechanical  watches. These  watches  typically  are made  with either  14  or 18 karat gold, 
stainless steel, ceramic or a combination of gold and stainless steel, and are occasionally set with precious gems. Luxury watches are 
primarily manufactured in Switzerland. In addition to a majority of the Company’s Ebel and Concord watches, well-known brand names 
of luxury watches include Baume & Mercier, Breitling, Cartier, Omega and TAG Heuer.  

Accessible Luxury Watches  

The  majority  of  accessible  luxury  watches  are  quartz-analog  watches,  some  of  which  may  also  include  connected  technology  for 
transmitting data wirelessly between the watch and a smartphone or other device. These watches typically are made with gold finish, 
stainless steel, ceramic or a combination of gold finish and stainless steel. Accessible luxury watches are manufactured primarily in 
Switzerland, although some are manufactured in Asia. In addition to a majority of the Company’s Movado watches, well-known brand 
names of accessible luxury watches include Gucci, Rado, Michele and Raymond Weil.  

Moderate and Fashion Watches  

Most moderate and fashion watches are quartz-analog watches, some of which may also include connected technology for transmitting 
data wirelessly between the watch and a smartphone or other device. These watches typically are made with gold finish, stainless steel, 
brass, plastic or a combination of gold finish and stainless steel. Moderate and fashion watches are manufactured primarily in Asia and 
Switzerland. In addition to the Company’s Coach, Hugo Boss, Lacoste, Olivia Burton, MVMT, Scuderia Ferrari, and Tommy Hilfiger 
brands, well-known brand names of watches in the moderate and fashion category include Anne Klein, Bulova, Citizen, Fossil, Guess, 
Seiko, Michael Kors, Daniel Wellington and Swatch. Market leaders for smartwatches include Apple, Fitbit (owned by Google) and 
Garmin.  

Mass Market Watches  

Mass market watches typically consist of digital watches and analog watches made from stainless steel, brass and/or plastic and are 
manufactured in Asia. Well-known brands include Casio, Pulsar, Seiko and Timex. The Company does not compete in the mass market 
watch category.  

3 

 
 
  
  
  
  
  
  
  
  
  
  
  
  
 
BRANDS  

The Company designs, develops, sources, markets and distributes products under the following watch brands:  

Owned Brands 
Concord  

Concord was founded through the harmonious collaboration of five Swiss visionaries in 1908. In 1979, Concord spearheaded the Swiss 
quartz revolution with one of the most important watches of the twentieth century: the Concord Delirium. This was the first watch ever 
produced to be less than one millimeter thick – a world record to this day. To mark its 110th anniversary, Concord recently introduced a 
new logo depicting a knot. The knot signifies the brand’s foundation through harmonious unity and its laudable technical achievements 
and distinctive designs. The current Mariner SL watch captures this spirit and helps carry on Concord’s strong legacy. 

Ebel  

Ebel’s success has been built upon the fusion of technical excellence and a passion for aesthetically daring and timeless, distinctive 
design. A passion for innovation and excellence in watch design has always been at the heart of the Ebel brand. Ebel was founded in 
1911 by husband and wife Eugène Blum and Alice Lévy, in La Chaux-de-Fonds, Switzerland. Since its inception, Ebel has remained 
true to its core values, manufacturing fine Swiss watches that marry beauty and function. Ebel successfully relaunched its most iconic 
collection, the Ebel Sports Classic in 2017, which is renowned for its iconic bracelet design with signature wave-shaped links that helped 
to establish the sport-chic category in the late 70’s. Ebel continues to create timepieces that embody luxury and contemporary elegance. 

Movado  

The Movado brand is renowned for its iconic Museum® dial and modern design aesthetic. Since its founding in La Chaux-de-Fonds, 
Switzerland in 1881, Movado has earned more than 100 patents and 200 international awards for artistry and innovation in watch design 
and technology, and Movado timepieces have won world renown for their unique beauty and timeless design. 

Movado is a hallmark of some of the most famous timepieces ever created, most notably, the Movado Museum® Watch. Designed in 
1947 by Bauhaus-influenced artist Nathan George Horwitt, the watch dial defined by a solitary dot at 12 o’clock, symbolizing the sun 
at high noon, has been acclaimed for purity of design unrivaled in the history of time-keeping. When Horwitt’s dial was selected for the 
permanent  design  collection  of  the  Museum  of  Modern  Art,  New  York,  in  1960,  it  became  the  first  watch  dial  ever  awarded  this 
distinction. This legendary dial is regarded as an icon of Modernism. A trademarked and award-winning design, the celebrated single 
dot dial now distinguishes a wide range of Movado timepieces. 

Along with its long, rich heritage of design innovation, the Movado brand experience is also defined by a close, enduring association 
with the arts. Expressions of Movado’s commitment to the fine and cultural arts encompass commissioned watch designs by famed 
artists, affiliations with talented brand ambassadors, sponsorship of major arts institutions and support of emerging artists. 

Innovative in design and materials, Movado BOLD is for the fashion-savvy, on-trend, young at heart consumer. The Movado Heritage 
collection launched in the spring of 2016 and is inspired by Movado’s rich history dating back before the iconic Museum dial. The 
collection includes new designs that are modern and relevant today by utilizing Movado’s archives. 

Olivia Burton 

Olivia Burton is a brand founded by two best friends who started out as fashion buyers who recognized a gap in the market for unique 
and feminine women’s watch styles. Working out of their East London studio and inspired by vintage, fashion trends and nature, the 
Olivia Burton design team blends contemporary and vintage styles to conceive new collections every three months. As well as innovative 
timepieces, including vegan, eco-friendly and unisex collections, Olivia Burton has a growing collection of jewelry styles that exhibit 
the same attention to detail seen in its watches.  

4 

 
MVMT    

The  MVMT  brand  was  founded  in  a  Southern  California  apartment  in  2013  by  two  entrepreneurs.  Originally  empowered  by 
crowdfunding and built digitally with a community of social media followers, their philosophy was to create a brand offering quality, 
sleek watches that are accessible to young consumers. MVMT’s designs and messaging embody the spirit of adventuring, creating, and 
daring to disrupt the norm. The brand’s design catalogue has since expanded into more than 20 unique watch collections, sunglasses, 
blue light eyewear and jewelry.  

Licensed Brands 

Below is a description of the Company’s licensed brands.   

Coach Watches  

Coach watches reflect the Coach brand image and classic American style. The Coach brand stands for authenticity, innovation, and 
relevance, as well as effortless New York style. It is an integral part of the American luxury landscape. With an expanding presence 
globally,  the  Coach  brand  exemplifies  modern  luxury.  As  an  extension  of  the  brand,  Coach  watches  offer  a  fresh  and  compelling 
assortment of timepieces for women and men, with a wide variety of bracelets and straps constructed of stainless steel accented with 
gold tone finishes and leather straps.   

Tommy Hilfiger Watches and Jewelry  

Reflecting the fresh, fun all-American style for which Tommy Hilfiger is known, Tommy Hilfiger watches feature quartz, digital or 
analog-digital movements, with stainless steel, aluminum, silver-tone, two-tone or gold-tone cases and bracelets, and leather, fabric, 
plastic or silicone straps. The watch line includes fashion and sport models and the Company produces and markets jewelry under the 
brand as well. 

Hugo Boss Watches and Jewelry  
Hugo Boss is one of the market leaders in the global apparel market. Hugo Boss focuses on developing and marketing premium fashion 
and  accessories  for  men  and  women  under  the  Hugo  and  the  Boss  brands.  Licensed  products  such  as  watches,  jewelry  and  other 
accessories  complement  the  apparel  collections.  Boss  watches  and  jewelry  reflect  the  sophisticated  character  and  craftsmanship  for 
which all Boss products are known. Hugo watches accessorize the open-minded, fashion-forward consumer. 

Lacoste Watches  

The Lacoste watch collection embraces the Lacoste lifestyle proposition which encompasses French elegance and sporting spirit, as well 
as innovation for style and freedom of movement. Mirroring key attributes of the Lacoste brand, the collection features stylish timepieces 
with a contemporary and urban flair inspired by sport and French elegance. 

Scuderia Ferrari Watches  

Asserting Scuderia Ferrari’s proud racing heritage and Italian pedigree, Movado Group’s Scuderia Ferrari watch collection offers stylish 
timepieces for adults and children, bringing the unparalleled excitement and distinctive style of the time-honored racing team to fans 
around the world.  

DESIGN AND PRODUCT DEVELOPMENT  

The Company’s offerings undergo two phases before they are produced for sale to customers: design and product development. The 
design  phase  includes  the  creation  of  artistic  and  conceptual  renderings  while  product  development  involves  the  construction  of 
prototypes. Certain Movado watch collections, including Movado BOLD, and the Company’s licensed brand watches are designed by 
in-house design teams in Switzerland and the United States in cooperation with outside sources, including (in the case of the licensed 
brands)  licensors’  design  teams. Watch  product  development  for  the  licensed  brands,  Olivia  Burton,  MVMT  and  certain  Movado 
collections, including Movado BOLD, takes place in the Company’s Asia operations. For the Company’s Movado (with the exception 
of certain collections, including Movado BOLD), Ebel and Concord brands, the watch design phase is performed by a combination of 
in-house and freelance designers in Europe and the United States while product development is carried out in the Company’s Swiss 
operations. For the Company’s Olivia Burton and MVMT watch brands, the design phase is performed by in-house design teams in 
London  and  Los  Angeles,  respectively.  The  Company’s  jewelry  and  other  accessories  are  designed  by  in-house  design  teams  in 
cooperation with outside sources and are manufactured by independent contractors in Asia and, to a lesser extent, the United States. 

5 

 
 
MARKETING  

The Company’s marketing strategy is to communicate a consistent, brand-specific message to the consumer. As the consumer footprint 
continues to evolve, the Company is increasingly focused on its digital marketing and online reach, including expanding and improving 
its social media channels and its messaging through individuals with significant social media followings (i.e., “influencers”). In 2018, 
the Company established a Digital Center of Excellence to help elevate its customers’ digital experience globally through innovative 
technologies and consumer-facing initiatives. Recognizing that advertising is an integral component to the successful marketing of its 
product  offerings,  the  Company  devotes  significant  resources  to  advertising  and  maintains  its  own  in-house  advertising  department 
which  focuses  primarily  on  the  implementation  and  management  of  global  marketing  and  advertising  strategies  for  each  of  the 
Company’s brands, ensuring consistency of presentation. The Company develops advertising campaigns individually for each of the 
Company’s brands, utilizing outside agencies as deemed appropriate. These campaigns are directed primarily to the end consumer rather 
than to trade customers. The Company’s advertising targets consumers with particular demographic characteristics appropriate to the 
image and price range of each brand. Company advertising is placed in magazines and other print media, on radio and television, online, 
including  websites  and  social  media  platforms,  in  catalogs,  on  outdoor  signs  and  through  other  promotional  materials.  Marketing 
expenses totaled 16.9%, 19.3%, and 15.9% of net sales in fiscal 2021, 2020 and 2019, respectively. The decrease in fiscal 2021 is due 
primarily to the Company’s decision to decrease investments in marketing costs. 

OPERATING SEGMENTS  

The  Company  conducts  its  business  primarily  in  two  operating  segments:  Watch  and  Accessory  Brands  and  Company  Stores.  For 
operating  segment  data  and  geographic  segment  data  for  the  years  ended  January 31,  2021,  2020  and  2019,  see  Note  20  to  the 
Consolidated Financial Statements regarding Segment and Geographic Information. 

The Company’s Watch and Accessory Brands segment includes the designing, manufacturing and distribution of watches and, to a lesser 
extent, jewelry and other accessories, of quality owned and licensed brands, in addition to revenue generated from after-sales service 
activities and shipping. The Company Stores segment includes the Company’s physical retail outlet locations in the United States and 
Canada. 

The Company divides its business into two major geographic locations: United States operations, and International, which includes the 
results  of  all  non-U.S.  Company  operations.  The  vast  majority  of  the  Company’s  tangible  International  assets  are  owned  by  the 
Company’s  Swiss  and  Hong  Kong  subsidiaries.  For  a  discussion  of  the  risks  associated  with  the  Company’s  operations  conducted 
outside the United States, see “A significant portion of the Company’s business is conducted outside of the United States. Many factors 
affecting business activities outside the United States could adversely impact this business” under Item 1A. Risk Factors, below. 

Watch and Accessory Brands  
Watch and Accessory Brands Business in the United States 

The Company sells all of its brands in the U.S. Watch and Accessory Brands market primarily to department stores, such as Macy’s and 
Nordstrom; major jewelry store chains, such as Signet Jewelers, Ltd. and Helzberg Diamonds Corp.; independent jewelers; and online 
retailers, such as Amazon; as well as directly to consumers through the Company’s e-commerce platforms, such as www.movado.com 
and www.mvmtwatches.com. Sales to trade customers in the United States are made directly by the Company’s U.S. sales force and, to 
a  lesser  extent,  independent  sales  representatives.  Sales  representatives  are  responsible  for  a  defined  geographic  territory,  generally 
specialize in a particular brand and sell to and service independent jewelers within their territory. The sales force also consists of account 
executives and account representatives who, respectively, sell to and service chain and department store accounts.  

Watch and Accessory Brands Business in International Markets 

Internationally, the Company’s brands are sold to department stores, jewelry chains, independent jewelers and online retailers, as well 
as directly to consumers through the Company’s e-commerce platforms, such as www.oliviaburton.com and www.mvmtwatches.com. 
The Company employs its own international sales force operating at the Company’s sales and distribution offices in Australia, Canada, 
Mainland China, Hong Kong, Germany, France, Spain, Switzerland, the United Kingdom, Mexico and the United Arab Emirates. In 
addition, the Company sells all of its brands through a network of independent distributors operating in numerous countries around the 
world. A majority of the Company’s arrangements with its international distributors are long-term, generally require certain minimum 
purchases and minimum advertising expenditures and impose restrictions on the distributor’s sale of competitive products.  

6 

 
Company Stores 

The Company’s subsidiary, Movado Retail Group, Inc., operates 45 retail outlet locations in outlet centers across the United States and 
two retail outlet locations in outlet centers in Canada, which serve as an effective vehicle to sell current and discontinued models and 
factory seconds of all of the Company’s watches.  

SEASONALITY  

The  Company’s  sales  are  traditionally  greater  during  the  Christmas  and  holiday  season.  Consequently,  the  Company’s  net  sales 
historically have been higher during the second half of its fiscal year. The amount of net sales and operating profit generated during the 
second half of each fiscal year depends upon the general level of retail sales during the Christmas and holiday season, as well as economic 
conditions and other factors beyond the Company’s control. Major selling seasons in certain international markets center on significant 
local holidays that occur in late winter or early spring. The second half of each of the fiscal years ended January 31, 2021, 2020 and 
2019 accounted for 68.8%, 56.6% and 60.1% of the Company’s net sales, respectively. The first half of fiscal year 2021 was negatively 
impacted by the COVID-19 pandemic and the first half of fiscal year 2019 did not include any sales from MVMT since that business 
was not acquired until October 1, 2018.    

BACKLOG  

At March 22, 2021, the Company had unfilled orders of $46.0 million compared to $45.0 million at March 23, 2020 and $47.2 million 
at March 22, 2019. Unfilled orders include both confirmed orders and orders that the Company believes will be confirmed based on the 
historical experience with the customers. It is customary for many of the Company’s customers not to confirm their future orders with 
formal purchase orders until shortly before their desired delivery dates.  

CUSTOMER SERVICE, WARRANTY AND REPAIR  

The Company assists in the retail sales process of its wholesale customers by monitoring their sales and inventories by product category 
and  style.  The  Company  also  assists  in  the  conception,  development  and  implementation  of  customers’  marketing  vehicles.  The 
Company places considerable emphasis on cooperative advertising programs with its wholesale customers. The Company’s assistance 
in the retail sales process has resulted in close relationships with its principal customers, often allowing for influence on the mix and 
quantity. The Company believes that customers’ familiarity with its sales approach has facilitated, and should continue to facilitate, the 
introduction of new products through its distribution network.  

The Company permits the return of damaged or defective products. In addition, although the Company generally has no obligation to 
do so, it accepts other returns from customers in certain instances.  

The Company has service facilities around the world, including four Company-owned service facilities and multiple independent service 
centers  which  are  authorized  to  perform  warranty  repairs.  A  list  of  authorized  service  centers  can  be  accessed  online  at 
www.mgiservice.com. In order to maintain consistency and quality at its service facilities and authorized independent service centers, 
the Company conducts training sessions and distributes technical information and updates to repair personnel. All watches sold by the 
Company come with limited warranties covering the movement against defects in material and workmanship for periods ranging from 
two to three years from the date of purchase, with the exception of Tommy Hilfiger watches, for which the warranty period is two to ten 
years. In addition, the warranty period is five years for the gold plating on certain Movado watch cases and bracelets. Products that are 
returned under warranty to the Company are generally serviced by the Company’s employees at its service facilities.  

The Company retains adequate levels of component parts to facilitate after-sales service of its watches for an extended period of time 
after the discontinuance of the manufacturing of such watches.  

The  Company  makes  available  a  web-based  system  at  www.mgiservice.com  providing  immediate  access  for  the  Company’s  retail 
partners to information they may want or need about after sales service issues. The website allows the Company’s retailers to track their 
repair status online 24 hours a day. The system also permits customers to authorize repairs, track repair status through the entire repair 
life cycle, view repair information and obtain service order history.  

SOURCING, PRODUCTION AND QUALITY  

The Company does not manufacture any of the products it sells. The Company employs a flexible manufacturing model that relies on 
independent  manufacturers  to  meet  shifts  in  marketplace  demand  and  changes  in  consumer  preferences.  All  product  sources  must 
achieve and maintain the Company’s high-quality standards and specifications. With strong supply chain organizations predominantly 

7 

 
in Switzerland, Mainland China and Hong Kong, the Company maintains control over the quality of its products, wherever they are 
manufactured. Compliance is monitored with strictly enforced quality control standards, including on-site quality inspections.  

A majority of the Swiss watch movements used in the manufacture of Movado, Ebel and Concord watches are purchased from two 
suppliers. The Company obtains other watch components for all of its brands, including movements, cases, hands, dials, bracelets and 
straps from a number of other suppliers. The Company generally does not have long-term supply commitments with any of its component 
parts suppliers.  

Movado (with the exception of certain Movado collections, including Movado BOLD), Ebel and Concord watches are manufactured in 
Switzerland by independent third-party assemblers using Swiss movements and other parts sourced by the Company’s Swiss operations. 
Movado  smart  watches  include  connected  technology  licensed  from  third  parties  that  also  provide  end  users  with  the  necessary 
applications and cloud services. All of the Company’s products are manufactured using components obtained from third party suppliers. 
Certain Movado collections of watches, including Movado BOLD, are manufactured by independent contractors in Asia using Swiss 
movements. Coach, Hugo Boss, Lacoste, Olivia Burton, MVMT, Scuderia Ferrari and Tommy Hilfiger watches are manufactured by 
independent contractors in Asia.    

TRADEMARKS, PATENTS AND LICENSE AGREEMENTS  
The Company owns the trademarks CONCORD®, EBEL®, MOVADO®, MVMT® and OLIVIA BURTON®, as well as trademarks for 
the Movado Museum dial design, and related trademarks for watches and jewelry in the United States and in numerous other countries.  

The Company licenses the trademark COACH® and related trademarks on an exclusive worldwide basis for use in connection with the 
manufacture, distribution, advertising and sale of watches pursuant to an amended license agreement with Tapestry, Inc. which expires 
on June 30, 2025.  

Under an amended and restated license agreement with Tommy Hilfiger Licensing LLC entered into on March 20, 2020 and effective 
as of January 1, 2020 (the “Tommy Hilfiger License Agreement”), the Company has the exclusive license to use the trademark TOMMY 
HILFIGER® and related trademarks in connection with the manufacture of watches and jewelry worldwide and in connection with the 
marketing, advertising, sale and distribution of watches and jewelry at wholesale (and at retail through its outlet locations) worldwide 
(excluding certain accounts in Japan). The Tommy Hilfiger License Agreement expires December 31, 2024 and may be extended by the 
Company for an additional five years ending on December 31, 2029, subject to the satisfaction of minimum sales requirements and 
approval of a new business plan in the licensor’s reasonable discretion.  

On November 3, 2017, the Company entered into an agreement with Hugo Boss Trade Mark Management GmbH & Co. that extended 
the term and made certain other changes to the license agreement originally entered into by the parties on December 15, 2004 (the “Hugo 
Boss License Agreement”), under which the Company received a worldwide exclusive license to use the trademark HUGO BOSS® and 
any other trademarks containing the names “HUGO” or “BOSS”, in connection with the production, promotion and sale of watches. 
After giving effect to the amendment, the term of the Hugo Boss License Agreement continues through December 31, 2023. Hugo Boss 
has also authorized the Company to produce and sell jewelry under the brand name. 

On March 28, 2014, the Company entered into an amended  and  restated license  agreement  with Lacoste S.A., Sporloisirs  S.A.  and 
Lacoste Alligator S.A. (the “Lacoste License Agreement”), extending the term and making certain other changes to the license agreement 
originally entered into by the parties in 2006, under which the Company received a worldwide exclusive license to use the LACOSTE® 
name and the distinctive “crocodile” logo to design, produce, market and distribute watches. The term of the Lacoste License Agreement 
continues through December 31, 2022. 

On November 23, 2017, the Company entered into an amended and restated license agreement with Ferrari S.p.A. to continue to use 
certain well known trademarks of Ferrari including SCUDERIA FERRARI, the S.F. and Prancing Horse device in shield and FERRARI 
OFFICIAL LICENSED PRODUCT, in connection with the manufacture, advertising, merchandising, promotion, sale and distribution 
of watches with a suggested retail price not exceeding €2,500 (the “Amended Ferrari License Agreement”). The term of the Amended 
Ferrari License Agreement is through December 31, 2022.  

On  October  21,  2016,  the  Company  entered  into  a  license  and  collaboration  arrangement  with  Rebecca  Minkoff,  LLC  to  use  the 
REBECCA  MINKOFF  and  URI  MINKOFF  brand  names,  including  any  related  logos  and  trademarks,  in  connection  with  the 
manufacture, advertising, merchandising, promotion, sale and distribution of watches. This collection launched in calendar year 2017. 
The current term of the Rebecca Minkoff license and collaboration agreement is through October 21, 2026. However, the Company 
ceased sourcing new product under this arrangement during fiscal 2021. 

Effective August 19, 2020, the Company and Calvin Klein, Inc. (“CKI”) entered into a trademark license agreement under which CKI 
granted the Company a worldwide license to use the trademarks CALVIN KLEIN and CK/CALVIN KLEIN in connection with the 
development,  manufacture,  distribution,  advertising,  promotion  and  sale of  watches  and  jewelry  commencing  January  1,  2022.  The 

8 

 
license is exclusive, subject to limited exceptions. The term of the Agreement continues until December 31, 2026 and may be renewed 
by the Company for an additional five years, subject to certain conditions, including the achievement of specified minimum sales.     

The Company also owns, and has pending applications  for, a number  of  design  patents in  the United States  and internationally for 
various watch designs, as well as designs of watch dials, cases, bracelets and jewelry.  

The  Company  actively  seeks  to  protect  and  enforce  its  intellectual  property  rights  by  working  with  industry  associations,  anti-
counterfeiting organizations, private investigators and law enforcement authorities, including customs authorities in the United States 
and internationally, and, when necessary, suing infringers of its trademarks, patents and other intellectual property rights. Consequently, 
the Company is involved from time to time in litigation or other proceedings to determine the enforceability, scope and validity of these 
rights. The Company has registered the trademarks CONCORD®, EBEL®, MOVADO®, MVMT®, OLIVIA BURTON® and certain 
other related trademarks with customs authorities in the United States and certain other countries in order to assist such authorities in 
their  efforts  to  prevent  the  importation  of  counterfeit  goods  or  goods  bearing  confusingly  similar  trademarks.  Customs  regulations 
generally do not, however, protect against the unauthorized importation of genuine products.  

COMPETITION  

The markets for each of the Company’s watch brands are highly competitive. With the exception of Swatch Group, Ltd., a large Swiss-
based  competitor,  no  single  company  directly  competes  with  the  Company  across  all  of  its  brands.  Multiple  companies,  however, 
compete with Movado Group with respect to one or more of its watch brands. Certain of these companies have, and other companies 
that may enter the Company’s markets in the future may have, greater financial, distribution, marketing and advertising resources than 
the Company. The Company’s future success will depend, to a significant degree, upon its continued ability to compete effectively with 
regard to, among other things, the style, quality, price, advertising, marketing, distribution and availability of supply of the Company’s 
watches and other products.  

HUMAN CAPITAL  

The Company believes that trust, respect, passion, and teamwork are critical to achieving its goals and therefore promotes a culture built 
around these values.  

Demographics 

The following table summarizes the Company’s global workforce as of January 31, 2021: 

Global 
Americas 
Asia-Pacific 
Europe, Middle East & Africa 

Full-Time 
Employees 
888 
519 
132 
237 

Part-Time 
Employees 
261 
237 
- 
24 

Temporary 
Employees   
57 
49 
3 
5 

Total 

1,206   
805   
135   
266   

Attraction and Retention of Employees 

The Company strives to attract and retain a highly talented and engaged workforce and believes that its supportive culture, dedication 
to employee safety and well-being, competitive compensation and benefits programs, employee development and training offerings, 
diversity  and  inclusion  initiatives,  and  philanthropic  and  community  engagement  help  in  this  endeavor.  Approximately  35%  of  the 
Company’s non-retail employees have been with the Company for more than 10 years, and more than half have been with the Company 
for at least six years. 

In  light  of  the  significant  impacts  of  the  COVID-19  pandemic,  the  Company  took  the  difficult  decisions  to  temporarily  furlough  a 
significant percentage of its employees and to lay off approximately 300 employees during fiscal 2021. The Company attempted to 
minimize the extent of these actions by implementing various other expense-saving initiatives as described in Item 7, “Management’s 
Discussion and Analysis of Financial Condition and Results of Operations – Recent Developments and Initiatives – COVID.” 

Employee Safety and Well-Being 

The Company offers programs and benefits to support its employees’ physical, financial, and emotional well-being, including medical 
coverage, domestic partner benefits, dental and vision coverage, health savings and flexible spending accounts, paid time off, employee 
assistance programs, voluntary short-term and long-term disability insurance, and supplemental life insurance, among others. Benefits 
vary by location and are designed to meet or exceed local laws and to be competitive in the marketplace. 

9 

 
 
 
 
  
  
  
  
  
    
    
    
  
    
    
    
  
    
    
    
  
    
    
    
 
 
 
 
 
In response to the COVID-19 pandemic, the Company implemented changes that it determined were in the best interest of its employees 
and the communities in which they operate. This included temporarily closing offices and/or encouraging employees to work remotely 
whenever  feasible  and  implementing  additional  safety  measures  for  employees  continuing  critical  on-site  work.  Movado  Company 
Stores were closed during periods  of  time; when open, the stores  practiced heightened  safety  measures such as reduced occupancy, 
temperature taking, mask wearing, and increased cleanings. For a detailed discussion of the impact of the COVID-19 pandemic on our 
business, see Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of Operations – Recent Developments 
and Initiatives – COVID.” 

Compensation and Financial Benefits  

The Company strives to offer competitive compensation packages. The Company uses a combination of fixed and variable pay including 
base  salary,  bonus,  commissions,  and  merit  increases  that  vary  across  the  business.  The  Company  also  offers  defined  contribution 
savings plans to eligible employees. In response to the COVID-19 pandemic, the Company’s matching programs under these plans were 
temporarily suspended.  

In addition, as part of its long-term incentive plan for executives and key employees, the Company provides share-based compensation 
to foster its pay-for-performance culture and to attract, retain, and motivate participants. 

Other financial benefits available to eligible employees include financial wellness planning and pre-retirement workshops, discounts on 
insurance and  other products and services, and  friends  and family sales. Non-management employees  may also receive  bonuses  for 
referring prospective new employees. 

Benefits vary by location and are designed to meet or exceed local laws and to be competitive in the marketplace. 

Employee Education, Training and Development 

The Company encourages employees to be responsible for managing their own career goals and provides support and resources to aid 
employee  progression.  These  resources  vary  by  location  and  generally  include  annual  development  reviews,  ongoing  courses  and 
resources, corporate development programs, and departmental development programs. The Company also partners with local colleges 
to promote deeper learning on specific topics. Tuition reimbursement is available to full-time employees in the United States.   

Diversity & Inclusion 

The  Company  seeks  to  provide  a  work  environment  in  which  all  employees  are  treated  with  dignity,  respect,  and  equal  treatment 
regardless of age, color, disability, marital or parental status, national origin, race, religious beliefs, sexual orientation, gender identity, 
veteran status, or any other legally protected status. The Company recognizes that embracing an inclusive workforce leads to greater 
innovation, increased productivity, and higher job satisfaction. Accordingly, the Company strives to welcome and foster ideas and to 
create workplaces that bring together people with diverse backgrounds. 

As of January 31, 2021, women represent approximately 63% of the Company’s global employees, and underrepresented minorities 
(defined as those who identify as Black/African American, Hispanic/Latinx, Native American, Asian, Pacific Islander and/or two or 
more races) represent approximately 49% of the Company’s U.S. employees. 

In 2018, the Company’s CEO signed the CEO Action for Diversity & Inclusion, joining more than 650 organizations from across the 
United States who have pledged to take specific actions around diversity and inclusion. In furtherance of this pledge, throughout fiscal 
year 2020, members of the Company’s board of directors and senior leaders participated in unconscious bias training. 

Also  in  fiscal  year  2020,  the  Company  joined  an  industry  action  group  comprised  of  fashion  and  apparel  companies  committed  to 
furthering diversity efforts in the industry, and through the group’s Open to All campaign, the Company publicly committed to making 
Movado Company Stores safe and inclusive places to shop for all of its diverse consumers.  

During fiscal year 2021, the Company formalized its Inclusion Committee, which is tasked with creating education programs for the 
Company’s employees and generally advising on inclusion matters. The Company also collaborated with parity.org and other industry 
participants to co-author a white paper entitled “Unlocking Gender Parity in Fashion,” available at www.parity.org/fashion. 

Community Engagement 

10 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Company is committed to engaging with and giving back to its communities. The Company is the corporate sponsor of The Movado 
Group Foundation, a nonprofit organization that supports  philanthropic campaigns  in the United States  with particular emphasis on 
sustaining the arts. Programs and support vary by year, need and available resources. 

REGULATION 

We are subject to laws and regulations regarding customs (including tariffs and retaliatory tariffs), tax, employment, privacy, truth-in-
advertising, consumer product safety, zoning and occupancy and other laws and regulations that regulate and/or govern the importation, 
promotion and sale of consumer products and our corporate, retail and distribution operations. Changes in such laws and regulations 
could have a material adverse effect on our results of operations and financial condition. For a discussion of certain risks related to 
compliance with laws and regulations, see “A significant portion of the Company’s business is conducted outside of the United States. 
Many factors affecting business activities outside the United States could adversely impact this business”, “The Company’s e-commerce 
business is subject to numerous risks that could have an adverse effect on the Company’s business and results of operations”, “Changes 
to laws or regulations impacting the industries in which the Company operates could require it to alter its business practices which could 
have a material adverse effect on its results of operations”, “Changes to tax laws or regulations could have a material adverse effect on 
the Company’s financial condition and results of operations” and “The Company is subject to complex and evolving laws and regulations 
regarding privacy and data protection that could  result in  legal  claims, changes  to  business  practices  and  increased  costs that  could 
materially and adversely affect the Company’s results of operations”, under Item 1A. Risk Factors, below.  

AVAILABLE INFORMATION  

The Company’s annual reports on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K and all amendments to 
those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended, are available 
free  of  charge  on  the  Company’s  website,  located  at  www.movadogroup.com,  as  soon  as  reasonably practicable  after  the  same  are 
electronically filed with, or furnished to, the SEC. The SEC maintains a website that contains reports, proxy and information statements, 
and other information regarding the Company at www.sec.gov.  

The Company has adopted a Code of Business Conduct and Ethics that applies to all directors, officers and employees, including the 
Company’s Chief Executive Officer, Chief Financial Officer and principal accounting and financial officers, which is posted on the 
Company’s website. The Company will post any amendments to the Code of Business Conduct and Ethics and any waivers that are 
required to be disclosed by SEC regulations on the Company’s website. In addition, the committee charters for the audit committee, the 
compensation  committee  and  the  nominating/corporate  governance  committee  of  the  Board  of  Directors  of  the  Company  and  the 
Company’s corporate governance guidelines have been posted on the Company’s website.  

Item 1A.  Risk Factors  

The  following  risk  factors  should  be  read  carefully  in  connection  with  evaluating  Movado  Group’s  business. These  risks  and 
uncertainties could cause actual results and events to differ materially from those anticipated. Additional risks which the Company does 
not presently consider material, or of which it is not currently aware, may also have an adverse impact on the business. Please also see 
“Forward-Looking Statements” on page 1.  

Risks Related to Macroeconomic Conditions and our International Operations 

The COVID-19 pandemic has materially affected how we and our customers and suppliers operate, and the duration and extent 
to which COVID-19, new strains  or variants, or other  public  health threats  and  epidemics  will impact our  future results of 
operations and overall financial performance remains uncertain. 

The COVID-19 pandemic and related public health measures have materially affected how we and our customers and suppliers are 
operating our business and have adversely affected our operating results. In response to the outbreak, in mid-March 2020, the Company 
and the majority of the Company’s wholesale customers temporarily closed all of their retail stores due to health concerns associated 
with the COVID-19 pandemic. Although the Company reopened all of its retail stores during the second quarter of fiscal 2021 and most 
of  the  Company’s  brick  and  mortar  wholesale  customers  reopened  the  majority  of  their  retail  locations  as  well,  the  discretionary 
consumer  goods  segment  remains  highly  challenged.  Various  containment  and  mitigation  measures  that  have  been  imposed  by 
governmental and other authorities around the  world  (such as  quarantines  and other social  distancing  requirements) have adversely 
affected sales of our products, given that those sales are heavily dependent on customer traffic in traditional retail stores, such as those 
of  our  wholesale  partners,  and  our  Company  stores.  Such  measures  also  adversely  impacted  our  supply  chain  and  resulted  in  late 
deliveries. The continuation or tightening of such containment and mitigation measures could continue or exacerbate the adverse effect 
on our results of operations and financial condition. In addition, as potential consumers of our products face layoffs and other negative 
economic  impacts  from  the  COVID-19  outbreak,  their  disposable  income  for  discretionary  purchases  and  their  actual  or  perceived 
wealth may be negatively impacted, potentially having a materially adverse impact on our sales that may extend beyond the end of the 
health crisis. These trends could worsen if either COVID-19 infections increase as new variants and strains emerge or treatments and 
vaccines are not as effective as expected. 

11 

 
 
 
Adverse  general  economic  conditions  arising  from  the  COVID-19  outbreak  could  also  result  in  an  increase  in  bankruptcies  or 
insolvencies involving our suppliers and wholesale customers, which could also have a materially adverse effect on our operations and 
financial condition. The impact of the outbreak of COVID-19 on the Company’s liquidity, revenues and results of operations cannot be 
predicted at this time due to the high level of uncertainty, unknown future developments and duration of containment measures. The 
foregoing risks which apply to COVID-19 would also arise from any future outbreak of infectious disease. 

In keeping with health and safety recommendations, during the fiscal year 2021 the Company implemented remote work policies while 
temporarily  closing  offices  and/or  encouraging  employees  to  work  remotely  whenever  feasible.  These  policies  and  practices  have 
continued into the current fiscal year. The increase in remote work may exacerbate the cybersecurity and data privacy concerns discussed 
elsewhere  in  this  Item  1A  and  may  cause  strain  for,  and  may  adversely  impact  the  productivity  of,  certain  employees,  and  these 
conditions may persist and harm our business, including future operating results. Our efforts to re-open our offices safely may not be 
successful, could expose our employees, customers, and partners to health risks, and us to associated liability, and may involve additional 
financial burdens. The pandemic may have long-term effects on the nature of the office environment and remote working, and this may 
present operational challenges that may adversely affect our business. In addition, stay-at-home orders could reduce demand for our 
products as customers may have fewer occasions to use and wear our products. 

Adverse economic conditions in key markets, and the  resulting  declines  in consumer confidence  and  spending, could have a 
material adverse effect on the Company’s operating results.  

The Company’s results are dependent on a number of factors impacting consumer confidence and spending in the U.S. and other key 
markets, including, but not limited to, general economic and business conditions; wages and employment levels; volatility in the stock 
market; home values; inflation; consumer debt levels; availability and cost of consumer credit; economic uncertainty; solvency concerns 
of major financial institutions; fluctuations in foreign currency exchange rates; fuel and energy costs and/or shortages; tax issues; and 
general political conditions, both domestic and abroad.  

Adverse economic conditions, including declines in employment levels, disposable income, consumer confidence and economic growth 
could  result  in  decreased  consumer  spending  that  would  adversely  affect  sales  of  consumer  goods,  particularly  those,  such  as  the 
Company’s products, that are viewed as discretionary items. In addition, events such as war, terrorism, natural disasters or outbreaks of 
disease may further suppress consumer spending on discretionary items. If any of these events should occur or intensify, the Company’s 
future sales could decline and the Company’s results of operations could be materially adversely affected. This could also result in the 
potential for impairment surrounding our indefinite and long-lived assets. 

“Brexit” has created significant uncertainty for the Company’s U.K. business operations which could have a material adverse 
effect on the Company’s financial condition and results of operations. 

On  June  23,  2016,  the results  of  the  United  Kingdom  (“U.K”)  European  Union  (“E.U.”)  Membership  Referendum (“Brexit”)  were 
announced approving the withdrawal of the U.K. from the E.U. In March 2017, the U.K. government initiated the exit process under 
Article 50 of the Treaty of the E.U. In January 2020, the U.K. parliament approved the terms of an agreement with the E.U. to determine 
the future terms of the parties’ relationship, including the terms of trade between the U.K. and the E.U. and other nations, following the 
U.K.’s exit from the E.U., which occurred on January 31, 2020. After a transition period that ended on December 31, 2020, the U.K. 
formally left the E.U. customs union and single market on January 1, 2021. Although no tariffs were levied and no restrictive quotas 
were imposed on the flow of goods between the U.K and the E.U., there are various new customs and regulatory checks that must be 
followed, including rules of origin and local content requirements. Freedom of movement between the U.K. and E.U. has ended, and 
temporary visas for work-related purposes have been reintroduced. While the full scope of implementation of Brexit is still unclear, the 
Company may face significant regulatory and other changes and may incur additional costs and expenses as it adapts to potentially 
divergent legal and regulatory frameworks. Because the Company’s U.K. subsidiary imports watches from other Company subsidiaries, 
Brexit could potentially disrupt the Company’s ability to service the U.K. market. Any such disruption and uncertainty could affect the 
Company’s relationships with customers, suppliers and employees, which could have an adverse effect on the Company’s results of 
operations and financial condition.  

A  significant  portion  of  the  Company’s  business  is  conducted  outside  of  the  United  States.  Many  factors  affecting  business 
activities outside the United States could adversely impact this business.  

Substantially  all  of  the  Company’s  watches  are  assembled  in  Asia  (particularly  China)  and  Europe.  The  Company  also  generates 
approximately 57.6% of its revenue from international sources.  

12 

 
Factors that could affect this business activity vary by region and market and generally include, without limitation:  

 

 

 

 

 

 

instability or changes in social, political, public health and/or economic conditions that could disrupt the trade activity in the 
countries where the Company’s manufacturers, suppliers and customers are located;  

the imposition of additional duties, taxes and other charges on imports and exports;  

changes in foreign laws and regulations;  

the adoption or expansion of trade sanctions;  

recessions in foreign economies; and  

a significant change in currency valuation in specific countries or markets.  

The Company’s business is subject to foreign currency exchange rate risk.  

A significant portion of the Company’s inventory purchases are denominated in Swiss Francs and, to a lesser extent, the Japanese Yen. 
The Company also sells to third-party customers in a variety of foreign currencies, most notably the Euro and the British Pound. The 
Company reduces its exposure to the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange rate risks through a 
hedging program. Under the hedging program, the Company manages most of its foreign currency exposures on a consolidated basis, 
which allows it to net certain exposures and take advantage of natural offsets. In the event these exposures do not offset, the Company 
has the ability under a hedging program to utilize forward exchange contracts and purchased foreign currency options to mitigate foreign 
currency risk. If the Company does not utilize hedge instruments or if such instruments are unsuccessful at minimizing the risk or are 
deemed  ineffective,  any  fluctuation  of  the  Swiss  Franc,  Euro,  British  Pound,  Chinese  Yuan,  Hong  Kong  Dollar  or  Japanese  Yen 
exchange rates could impact the future results of operations. Changes in currency exchange rates may also affect relative prices at which 
the  Company  and  its  foreign  competitors  sell  products  in  the  same  market.  Additionally,  a  portion  of  the  Company’s  net  sales  are 
recorded  in  its  foreign  subsidiaries  in  a  currency  other  than  the  local  currency  of  that  subsidiary. This  predominantly  occurs  in  the 
Company’s Hong Kong and Swiss subsidiaries when they sell to Euro and British Pound based customers. The Company utilizes forward 
exchange contracts to mitigate this exposure. To the extent not hedged, any fluctuation in the Euro and British Pound exchange rates in 
relation to the Hong Kong dollar and Swiss Franc would have an effect on these sales that are recorded in Euros and British Pounds. 
The currency effect on these sales has an equal effect on their recorded gross profit since the costs of these sales are recorded in the 
entities’ respective local currency. As a result of these and other foreign currency sales, certain of the Company’s subsidiaries have 
outstanding foreign currency receivables. Furthermore, since the Company’s consolidated financial statements are presented in U.S. 
dollars, revenues, income and expenses, as well as assets and liabilities of foreign currency denominated subsidiaries must be translated 
into U.S. dollars at exchange rates in effect during or at the end of each reporting period. Fluctuations in foreign currency exchange rates 
could adversely affect the Company’s reported revenues, earnings, financial position and the comparability of results of operations from 
period to period.  

U.S. Special Tariffs or other restrictions placed on imports from China, and any retaliatory trade measures taken by China, 
may have a material adverse impact on the Company’s financial condition and results of operations. 

Starting in July 2018, the Trump Administration announced a series of lists covering thousands of categories of Chinese origin products 
subject to potential U.S. special tariffs of 10% to 25% of import value, in addition to the regular tariffs that have historically applied to 
such products. Certain of the Company’s packaging products became subject to a U.S. special 10% tariff in September 2018, which was 
increased to 25% effective May 10, 2019. In addition, all of the Company’s smart watches became subject to a U.S. special 15% tariff 
on September 1, 2019, and in a third-party ruling, U.S. Customs and Border Patrol (“CBP”) has taken the position that this U.S. special 
15% tariff applies broadly to China-sourced cases and bands on watches assembled in China and other countries. Under this position, 
most of the cases and bands used in the production of the Company’s traditional watches imported into the U.S. became subject to the 
U.S.  special  15%  tariff  effective  September 1,  2019,  although  the  tariff rate  was  decreased  to  7.5%  effective  February  14,  2020  in 
connection with the “Phase One” trade agreement between the United States and China signed on January 15, 2020. A pending request 
to CBP for reconsideration and revocation of the ruling has been filed on behalf of the Company and certain other watch importers on 
the basis that the CBP ruling is inconsistent with CBP’s longstanding position that the country of origin of the movement confers the 
country of origin of a traditional watch.  

13 

 
 
If CBP declines the aforementioned reconsideration request, or if the U.S. special tariffs were to increase, the Company may be required 
to  raise  prices  for  watches  sold  in  the  United  States,  which  is  the  Company’s  single  largest  market,  and  could  result  in  the  loss  of 
customers and harm its operating performance. Alternatively, the Company may seek to shift production outside of China, resulting in 
significant  costs  and  disruption  to  the  Company’s  operations  and  materially  and  adversely  affecting  its  sales,  costs  and  results  of 
operations. It is difficult to accurately estimate the impact on our business from tariffs. However, assuming no further offsets from price 
increases, sourcing changes or other changes to regulatory rulings, the  estimated gross profit exposure from  the U.S. special tariffs 
would be in the range of $2 to $3 million in fiscal 2022 if U.S. imports were to return to pre-COVID levels, although this should not be 
deemed to imply any forecast regarding fiscal 2022. In addition, the Company’s business may be impacted by retaliatory trade measures 
taken by China or other countries in response to existing or future tariffs, causing the Company to raise prices or make changes to its 
operations, any of which could materially harm its financial condition and results of operations.  

Risks Related to our Business 

The Company’s wholesale business could be negatively affected by the consumer shift toward online shopping, as well as by 
further changes of ownership, contraction and consolidation in the retail industry.  

Consumers’ growing preference for purchasing products online may continue to reduce foot traffic at traditional retail stores and increase 
price competition for the Company’s products, which could discourage traditional retailers from investing in sales support for those 
products.  This  could  reduce  consumer demand  for  the  Company’s products  and  thereby  materially  adversely  affect the  Company’s 
wholesale business. Stay-at-home orders and social distancing practices resulting from the COVID-19 pandemic have accelerated the 
trend toward online purchases. 

In addition, a large portion of the Company’s U.S. wholesale business is based on sales to major jewelry store chains and department 
stores. The retail industry has experienced changes in ownership, contraction and consolidations. Future reorganizations, changes of 
ownership and consolidations could further reduce the number of retail doors in which the Company’s products are sold and increase 
the  concentration  of  sales  among  fewer national  or  large  regional  retailers,  which  could  materially  adversely  affect  the  Company’s 
wholesale business. 

The Company faces intense competition in the worldwide watch industry not only from competitors selling traditional watches 
but also from those selling smart watches and other smart wearables.  

The watch industry is highly competitive and the Company competes globally with numerous manufacturers, importers, distributors and 
Internet-based retailers, some of which are larger than the Company and have greater financial, distribution, advertising and marketing 
resources. The Company’s products compete on the basis of price, features, brand image, design, perceived desirability and reliability. 
However, there can be no assurance that the Company’s products will compete effectively in the future and, unless the Company remains 
competitive, its future results of operations and financial condition could be adversely affected. The Company also faces increasing 
competition from companies introducing and selling smart wearable devices including smart watches. Many of these companies have 
significantly greater financial, distribution, advertising and marketing resources than does the Company. The sale of these new smart 
products could materially adversely impact the traditional watch market and the Company’s results of operations and financial condition 
unless the Company is able to effectively compete in this new product area. The Company’s ability to successfully design, produce, 
market and sell products which are competitive with smart watches and other similar wearables depends, among other things, on its 
ability to obtain and maintain the necessary expertise in this area by enhancing its internal capabilities or by entering into and maintaining 
business relationships with third parties that have such expertise. The Company may not be able to launch commercially successful 
smart watch models or other such products with sufficient frequency to remain competitive or with the level of unit volumes needed to 
achieve viable economies of scale. Any of these events could have a material adverse effect on the Company’s results of operations and 
financial condition or could result in the Company’s products not achieving market acceptance or becoming obsolete.   

The design, sourcing, marketing, distribution and after-sales servicing of smart watches involve additional challenges to those 
applicable to traditional watches. 

Although smart watches share certain characteristics with traditional watches, there are important differences in the way the two sets of 
products are designed, sourced, marketed, distributed, and serviced after they are sold. These differences may make it more difficult to 
compete successfully in the smart watch market, particularly for competitors such as the Company that do not have significant experience 
with similar consumer technology products. Although the Company uses reputable technology companies to assist it in bringing smart 
watches to market and supporting end-user customers, there are technology-related and other risks of competing in this market that 
cannot be eliminated. For example, smart watches’ significant reliance on technology increases the risk of allegations of infringement 
on the intellectual property rights of others. In addition, technical difficulties or product defects may adversely impact sales of smart 
watches and may have a negative impact on any brand under which an affected smart watch is sold. Smart watch product development 
entails greater fixed costs than those for traditional watches, which means that higher unit sales of smart watches are generally needed 
in order to achieve reasonable gross margins. In addition, although the Company does not currently provide longer warranties on its 
smart watches than it does for its traditional watches, consumers may expect that smart watches purchased by them, particularly the 

14 

 
more expensive models, will for many years continue to function and be compatible with the smartphone operating systems with which 
they  were  intended  to  interface,  including  future  updates  to  such  operating  systems.  Since  the  Company  has  no  control  over  such 
operating system updates, it cannot assure such continued compatibility. If the Company fails to meet consumers’ expectations regarding 
the long-term functioning of its smart watches, the Company may suffer reputational damage that could adversely affect its business, 
results of operations and financial condition. 

Maintaining  favorable  brand  recognition  is  essential  to  the  Company’s  success,  and  failure  to  do  so  could  materially  and 
adversely affect the Company’s results of operations.  

Favorable brand recognition is an important factor to the future success of the Company. The Company sells its products under a variety 
of owned and licensed brands. Factors affecting brand recognition are often outside the Company’s control, and the Company’s efforts 
to  create  or  enhance  favorable  brand  recognition,  such  as  making  significant  investments  in  marketing  and  advertising  campaigns 
(including increased exposure through social media, influencer messaging and other digital advertising channels), product design and 
anticipation of fashion trends, may not have their desired effects. Additionally, the Company relies on its licensors to maintain favorable 
brand recognition of their respective brands, and the Company has little or no control over the brand management efforts of its licensors. 
Finally, although the Company’s independent distributors are subject to contractual requirements to protect the Company’s brands, it 
may be difficult to monitor or enforce such requirements, particularly in foreign jurisdictions.  

Any decline in perceived favorable recognition of the Company’s owned or licensed brands and any negative response to social media, 
influencer or other digital media campaigns could materially and adversely affect future results of operations and profitability. If the 
Company is unable to respond to changes in consumer demands and fashion trends in a timely manner, sales and profitability could be 
adversely affected.  

Fashion trends and consumer demands and tastes often shift quickly. The Company attempts to monitor these trends in order to adapt 
its product offerings to suit customer demand. There is a risk that the Company will not properly perceive changes in trends or tastes, 
which may result in the failure to adapt the Company’s products accordingly. In addition, new model designs are regularly introduced 
into the market for all brands to keep ahead of evolving fashion trends as well as to initiate new trends. The public may not favor these 
new models or the models may not be ready for sale until after the trend has passed. If the Company fails to respond to and keep up to 
date  with  fashion  trends  and  consumer  demands  and  tastes,  its  brand  image,  sales,  profitability  and  results  of  operations  could  be 
materially and adversely affected. 

If the Company loses any of its license agreements, there may be significant loss of revenues and a negative effect on business.  

The Company currently has the right to produce, market and distribute watches under the brand names of Coach, Tommy Hilfiger, Hugo 
Boss, Scuderia Ferrari and Lacoste pursuant to license agreements with the respective owners of those trademarks. The Scuderia Ferrari 
and Lacoste license agreements have stated expiry dates of December 31, 2022, and the other license agreements have later expiry dates. 
There are certain minimum royalty payments as well as other requirements associated with the Company’s license agreements. Failure 
to  meet  any  of  these  requirements  could  result  in  the  loss  of  the  license.  Additionally, after  the  term  of  any  license agreement  has 
concluded, the licensor may decide not to renew with the Company. For the fiscal year ended January 31, 2021, the above-mentioned 
licensed brands represented 51.8% of the Company’s net sales. While the Company is not substantially dependent on any one licensed 
brand, the loss of a single licensed brand could have a material adverse effect on the Company’s results of operations and financial 
condition. In addition, the Company’s revenues and profitability under its various license agreements may change from period to period 
due  to  various  factors,  including  the  maturity  of  the  Company's  relationship  with  the  respective  licensor,  changes  in  consumer 
preferences, brand repositioning activities and other factors, some of which are outside of the Company's control. 

Changes in the sales or channel mix of the Company’s products could impact gross profit margins.  

The individual brands that are sold by the Company are sold at a wide range of price points and yield a variety of gross profit margins. 
In  addition,  sales  of  excess  and/or  discontinued  inventory  into  liquidation  channels  generate  a  lower  gross  profit  margin  than  non-
liquidation sales. Thus, the mix of sales by brand as well as by distribution channel can have an impact on the gross profit margins of 
the  Company.  If  the  Company’s  sales  mix  shifts  unfavorably  toward  brands  with  lower  gross  profit  margins  than  the  Company’s 
historical consolidated gross profit margin or if a greater proportion of liquidation sales are made, it could have an adverse effect on the 
results of operations.  

The Company’s business is seasonal, so events and circumstances that adversely affect holiday consumer spending will have a 
disproportionately adverse effect on the Company’s results of operations.  

The  Company’s  sales  are  seasonal  by nature.  The  Company’s  U.S.  sales  are  traditionally  greater  during  the  Christmas  and  holiday 
season. Internationally, major selling seasons center on significant local holidays that occur in late winter or early spring. The amount 

15 

 
of net sales and operating income generated during these seasons depends upon the general level of retail sales at such times, as well as 
economic conditions and other factors beyond the Company’s control. The second half of each of the fiscal years ended January 31, 
2021, 2020 and 2019 accounted for 68.8%, 56.6% and 60.1% of the Company’s net sales, respectively. The first half of fiscal year 2021 
was negatively impacted by the COVID-19 pandemic and the first half of fiscal year 2019 did not include any sales from MVMT since 
that business was not acquired until October 1, 2018. If events or circumstances were to occur that negatively impact consumer spending 
during such holiday seasons, it could have a material adverse effect on the Company’s sales, profitability and results of operations.  

Sales in the Company’s retail outlet locations are dependent upon customer foot traffic.  

The success of the Company’s retail outlet locations is, to a certain extent, dependent upon the amount of customer foot traffic generated 
by the outlet centers in which those stores are located.  

Factors that can affect customer foot traffic include:  

 

 

 

 

 

 

 

 

 

changes in consumer discretionary spending;  

the location of the outlet center;  

the location of the Company’s store within the outlet center;  

the other tenants in the outlet center;  

the occupancy rate of the outlet center;  

the success of the outlet center and tenant advertising to attract customers;  

changes in competition in areas surrounding the outlet center; 

increased competition from shopping over the internet and other alternatives such as mail-order; and  

desirability of the Company’s brands and products. 

Additionally, since most of the Company’s retail outlets are located near vacation destinations, factors that affect travel could decrease 
outlet center traffic. Such factors include the price and supply of fuel, travel concerns and restrictions (including those due to disease 
outbreaks), international instability, terrorism and inclement weather. For example, the COVID-19 pandemic led to travel restrictions 
and a reduction in voluntary travel. As a result, the Company experienced temporary closures of all of its retail outlets for portions of 
fiscal 2021. Such closures adversely affected our results of operations. Future closures of the Company’s retail stores or reductions in 
foot traffic could have a material adverse effect on retail sales and the profitability of the Company Stores segment.   

If the Company is unable to maintain existing space or to lease new space for its retail outlets in prime outlet center locations or 
is unable to complete construction on a timely basis, the Company’s ability to achieve favorable results in its retail business 
could be adversely affected.  

The Company’s outlet stores are strategically located in top outlet centers in the United States and Canada, most of which are located 
near  vacation  destinations.  Due  to  significant  industry  consolidation  in  recent  years,  the  remaining  outlet  center  operators  use  their 
significant market power to increase rents in prime locations when existing leases are renewed or new leases are executed. 

If the Company cannot maintain and secure locations in prime outlet centers for its outlet stores on acceptable lease terms, it could 
jeopardize the operations of the stores and business plans for the future. Additionally, if the Company cannot complete construction in 
new stores within the planned timeframes, cost overruns and lost revenue could adversely affect the profitability of the Company Stores 
segment.  

16 

 
The Company’s e-commerce business is subject to numerous risks that could have an adverse effect on the Company’s business 
and results of operations. 

Although sales through the Company’s e-commerce channels have constituted a minority of its net sales historically, such sales are 
growing quickly, and the Company expects to continue to grow its e-commerce business in the future. The acquisitions of the Olivia 
Burton and MVMT brands have further increased the importance of the Company’s e-commerce sales and marketing channels. Though 
direct-to-consumer  sales  generally  have  higher  profit  margins  and  provide  the  Company  with  useful  insight  into  the  impact  of  its 
marketing campaigns, further development of the Company’s e-commerce business also subjects the Company to a number of risks. 
The Company’s online sales may negatively impact the Company’s relationships with wholesale customers and distributors and their 
willingness to invest in the Company’s brands if they perceive that the Company is competing with them. There also is a risk that the 
Company’s  e-commerce  business  may  divert  sales  from  the  Company’s  own  brick  and  mortar  stores.  The  Company’s  failure  to 
successfully respond to these risks might adversely affect sales in the Company’s e-commerce business as well as damage its reputation 
and brands. 

In addition, online commerce is subject to increasing regulation by states, the U.S. federal government, and various foreign jurisdictions. 
Compliance with these laws may increase the Company’s costs of doing business, and the Company’s failure to comply with these laws 
may subject the Company to potential fines, claims for damages and other remedies, any of which would have an adverse effect on the 
Company’s financial condition and results of operations.   

If the technology-based systems that give the Company’s customers the ability to shop online do not function effectively, the 
Company’s operating results could be materially adversely affected. 

Customers shop with the Company through its online platforms. Increasingly, customers are using mobile devices to shop online and to 
do  comparison  shopping.  The  Company  is  increasingly  using  social  media  and  proprietary  mobile  applications  to  interact  with  the 
Company’s customers and as a means to enhance their shopping experience. Any failure on the Company’s part to provide attractive, 
effective, reliable, user-friendly e-commerce platforms that offer a wide assortment of merchandise with rapid delivery options and that 
continually meet the changing expectations of online shoppers could place the Company at a competitive disadvantage, result in the loss 
of e-commerce and other sales, harm the Company’s reputation with customers, and have a material adverse impact on the growth of 
the Company’s e-commerce business globally and its results of operations.  

Furthermore, the Company’s e-commerce operations  subject the Company  to  risks related  to  the computer  systems that operate the 
Company’s websites and related support systems, such as  system failures, viruses, computer  hackers and similar  disruptions. If the 
Company is unable to continually add software and hardware, effectively upgrade its systems and network infrastructure and take other 
steps to improve the efficiency of its systems, system interruptions or delays could occur that adversely affect the Company’s operating 
results and harm the Company’s brands. The Company depends on its technology vendors to manage “up time” of the front-end e-
commerce stores, manage the intake of orders, and export orders for fulfillment. Any failure on the part of the Company’s third-party 
e-commerce vendors or in the Company’s ability to transition third-party services effectively could result in lost sales and harm the 
Company’s brands. 

If the Company misjudges the demand for its products, high inventory levels could adversely affect future operating results and 
profitability.  

Consumer demand for the Company’s products can affect inventory levels. If consumer demand is lower than expected, inventory levels 
can rise causing a strain on operating cash flows. If the inventory cannot be sold through the Company’s wholesale channel or retail 
outlet locations, additional write-downs or write-offs to future earnings could be necessary. Conversely, if consumer demand is higher 
than  expected,  insufficient  inventory  levels  could  result  in  unfilled  customer  orders,  loss  of  revenue  and  an  unfavorable  impact  on 
customer relationships. In particular, volatility and uncertainty related to macro-economic factors make it difficult for the Company to 
forecast customer demand in its various markets. Failure to properly judge consumer demand and properly manage inventory could have 
a material adverse effect on profitability and liquidity.  

If the Company were to lose its relationship with any of its key customers or distributors or any of such customers or distributors 
were to experience financial difficulties, there may be a significant loss of revenue and operating results.  

The  Company’s  customer  base  covers  a  wide  range  of  distribution  including  national  jewelry  store  chains,  department  stores, 
independent regional jewelers, licensors’ retail stores and a network of independent distributors in many countries throughout the world. 
Except  for  its  agreements  with  independent  distributors,  the  Company  does  not  have  long-term  sales  contracts  with  its  customers. 
Customer purchasing decisions could vary with each selling season. A material change in customers’ purchasing decisions could have 
an adverse effect on the Company’s revenue and operating results.  

17 

 
The Company extends credit to its customers based on an evaluation of each customer’s financial condition, usually without requiring 
collateral. Should any of the Company’s larger customers experience financial difficulties, it could result in the Company curtailing 
business with them, an increased rate of product returns or an increase in the Company’s accounts receivable exposure. The inability to 
collect on these receivables could have an adverse effect on the Company’s financial results and cash flows.  

In many countries, independent distributors are entitled to seek compensation from the entity that granted them distribution rights upon 
termination of the parties’ contractual relationship. Such compensation can equal or exceed one year’s worth of the distributor’s profits 
attributable to the distribution of the relevant goods. Although the Company generally renews its agreements with most of its distributors 
at the end of the then-current contractual term, if the Company elects not to renew its distribution agreements with large distributors or 
with multiple smaller distributors, it may be required to make material termination payments to such distributors, which would have an 
adverse effect on its operating results. 

The inability or difficulty of the Company’s customers, suppliers and business partners to obtain credit could materially and 
adversely affect its results of operations and liquidity.  

Many of the Company’s customers, suppliers and business partners rely on a stable, liquid and well-functioning financial system to fund 
their operations, and a disruption in their ability to access liquidity could cause serious disruptions to or an overall deterioration of their 
businesses  which  could  impair  their  ability  to  meet  their  obligations  to  the  Company,  including  delivering  product  ordered  by  the 
Company and placing or paying for future orders of the Company’s products, any of which could have a material adverse effect on the 
Company’s results of operations and liquidity.  

An increase in product returns could negatively impact the Company’s operating results and profitability.  

The Company permits the return of damaged or defective products and accepts limited amounts of non-defective product returns in 
certain instances. Accordingly, the Company provides  allowances for  the estimated  amounts of  these returns at the time of revenue 
recognition  based  on  historical  experience.  While  such  returns  have  historically  been  relatively  consistent  with  management’s 
expectations and the provisions established, future return rates may differ from those experienced in the past, in particular in light of the 
Company’s entry into the smart watch market. Any significant increase in damaged or defective products or expected returns could have 
a material adverse effect on the Company’s operating results for the period or periods in which such returns materialize.  

The  Company  relies  on  independent  parties  to  manufacture  its  products.  Any  loss  of  an  independent  manufacturer,  or  the 
Company’s inability to deliver quality goods in  a timely  manner, could have an adverse effect on customer relations, brand 
image, net sales and results of operations.  

The  Company  employs  a  flexible  manufacturing  model  that  relies  on  independent  manufacturers  to  meet  shifts  in  marketplace 
demand. Most of these manufacturers rely on third-party suppliers for the various component parts needed to assemble finished watches 
sold  to  the  Company.  All  such  independent  manufacturers  and  suppliers  must  achieve  and  maintain  the  Company’s  high-quality 
standards and specifications. Their inability to do so could cause the Company to miss committed delivery dates with customers, which 
could result in cancellation of the customers’ orders. In addition, delays in delivery of satisfactory products could have a material adverse 
effect on the Company’s profitability, particularly during  the  fourth quarter. A majority  of  the Swiss watch movements used in  the 
manufacture of Movado, Ebel and Concord watches are purchased from two suppliers, one of which is a wholly-owned subsidiary of 
one of the Company’s competitors. That competitive supplier announced in February 2021 that it will no longer sell mechanical Swiss 
movements to third parties. Although mechanical movements are only used in a relatively small number of the Company’s watch styles, 
the elimination of a source of supply could make it more difficult for the Company to satisfy its requirements for mechanical movements. 
Additionally,  the  Company  generally  does  not  have  long-term  supply  commitments  with  its  manufacturers  and  thus  competes  for 
production  facilities  with  other  organizations,  some  of  which  are  larger  and  have  greater  resources. Any  loss  of  an  independent 
manufacturer or disruption in the supply chain with respect to critical component parts may result in the Company’s inability to deliver 
quality goods in a timely manner and could have an adverse effect on customer relations, brand image, net sales and results of operations.  

The Company contractually obligates its independent manufacturers to adhere to the Company’s vendor code of conduct and similar 
codes of conduct adopted by the Company’s trademark licensors, and the Company monitors compliance with those codes by conducting 
periodic factory audits. There can be no assurance, however, that all of the Company’s manufacturers and licensors will consistently 
comply with labor and other laws and operate in accordance with ethical standards. Deviations from these laws and standards could 
interrupt  the  shipment  of  finished  products  and  damage  the  Company’s  reputation  and  could  have  a  material  adverse  effect  on  the 
Company’s financial condition and results of operations. 

18 

 
Interruptions at any of the Company’s major warehouse and distribution centers could materially adversely affect its business. 

The Company operates one distribution facility in New Jersey that is responsible for importing and warehousing products as well as 
fulfilling and shipping most orders by the Company’s customers in the United States, Canada and the Caribbean and by many of the 
Company’s customers in Latin America. The Company operates a smaller, similar facility in Bienne, Switzerland for the distribution of 
its Swiss watch brands throughout Europe and the Middle East. In addition, the Company has contracted with third-party warehouse 
and  fulfillment providers as follows: in the Netherlands  for  the  distribution of its  licensed  brands in  Europe;  in Hong Kong for the 
distribution of its licensed brands in Asia; in the U.K. for the distribution of a significant portion of Olivia Burton brand sales; in Mexico 
for the distribution of the Company’s products to customers in that country; and in the State of Kentucky for the distribution of MVMT 
brand products directly to consumers primarily in the United States. The complete or partial loss or temporary shutdown of any of the 
Company’s  or  third-parties’  warehouse  and  distribution  facilities  (including  as  a  result  of  fire  or  other  casualty  or  labor  or  other 
disturbances) could have a material adverse effect on the Company’s business. In addition, the Company’s New Jersey warehouse and 
distribution facility is operated in a special purpose sub-zone established by the U.S. Department of Commerce Foreign Trade Zone 
Board and is highly regulated by U.S. Customs and Border Protection, which, under certain circumstances, has the right to shut down 
the entire sub-zone and, therefore, the entire warehouse and distribution facility. If that were to occur, the Company’s ability to fill 
orders for its U.S., Canadian, Latin American and Caribbean customers would be significantly impacted, which could have a material 
adverse effect on the Company’s results of operations and financial condition. 

Fluctuations in the pricing of commodities or the cost of labor could adversely affect the Company’s ability to produce products 
at favorable prices.  

Some of the Company’s higher-end watch offerings are made with materials such as diamonds, precious metals and gold. The Company 
relies on independent contractors to manufacture and assemble its watch brands. A significant change in the prices of these commodities 
or the cost of third-party labor could materially adversely affect the Company’s business by reducing gross profit margins and/or forcing 
an increase in suggested retail prices, which could lead to a decrease in consumer demand and higher inventory levels.  

Current or future cost reduction, streamlining, restructuring or business optimization initiatives could result in the Company 
incurring significant charges.  

In adapting to changing economic and industry conditions, the Company may be required to incur severance and relocation expenses, 
write-offs or write-downs of assets, impairment charges, facilities closure costs or other business optimization costs. These costs will 
reduce  the  Company’s  operating  income  and net  income  (along  with  the  associated  per  share  measures)  and  could  have  a  material 
adverse effect on the Company’s results of operations.  

The Company depends on its information systems to run its business and any significant breach of or disruption to those systems 
could materially disrupt the Company’s business.  

The Company relies on its information systems to operate all aspects of its business, including, without limitation, order processing, 
inventory  and  supply  chain  management,  customer  communications,  purchasing  and  financial  reporting.  Although  the  Company 
attempts to take reasonable steps to mitigate the risks to its computer hardware and software systems, including such measures as the 
use  of  firewalls,  automatically  expiring  passwords,  encryption  technology  and  periodic  vulnerability  tests,  no  system  can  be 
completely  secure,  particularly  given  the  increasing  threat  posed  by  computer  hackers  and  cyber  terrorists.  The  Company’s 
information systems could experience system failures, viruses, security breaches, power outages, network and telecommunications 
failures,  usage  errors  by  our  employees,  or  other  events  which  could  disable  or  significantly  impair  the  systems’  functionality. 
Additionally, the Company’s systems may fail to operate properly or effectively, experience problems transitioning to upgraded or 
replacement systems or difficulties in integrating new systems. Any material disruption or slowdown of the Company’s information 
systems could result in the loss of critical data, the inability to process and properly record transactions and the material impairment 
of the Company’s ability to conduct business, leading to cancelled orders and lost sales. In addition, the Company’s e-commerce 
business is vulnerable to additional risks associated with the Internet, including changes in required technology interfaces, website 
downtime and other technical failures, security breaches and consumer privacy concerns. A breach and loss of data could also subject 
the Company to liability to its customers or suppliers and could also cause competitive harm if sensitive information is publicized. 
In the event the Company is not successful in responding to these risks and uncertainties, its online sales may decline, the associated 
costs with its e-commerce activity may increase and its reputation may be damaged. Although the Company maintains an information 
security risk insurance policy to address many of these risks, such policy may not suffice to prevent a cyber-incident from resulting 
in a material adverse effect on our business, financial condition and operating results due to various policy limitations and exclusions.  

19 

 
If the Company is unable to successfully implement its growth strategies, its future operating results could suffer.  

There are risks associated with the Company’s expansion through acquisitions, license agreements, joint ventures and similar initiatives. 
New brands may not complement the brands in the Company’s existing portfolio and may not be viewed favorably by the consuming 
public. In addition, the integration of a new business or licensed brand into the Company’s existing business can strain the Company’s 
resources and infrastructure, and there can be no assurance that the integration will be successful or generate sales increases. The inability 
to successfully implement its growth strategies could adversely affect the Company’s future financial condition and results of operations.  

Acquisitions inherently involve significant risks and uncertainties.  

We continually review acquisition opportunities that will enhance our market position, expand our product lines and provide synergies. 
Any of the following risks associated with our past acquisitions or future acquisitions, individually or in aggregate, may have a material 
adverse effect on our business, financial condition and operating results: 

 
 
 
 
 

 

 

 
 

difficulties in realizing anticipated financial or strategic benefits of such acquisition; 
diversion of capital from other uses and potential dilution of stockholder ownership;  
risks related to increased indebtedness;  
significant capital and other expenditures may be required to integrate the acquired business into our operations;  
disruption of our ongoing business or the ongoing acquired business, including impairment or loss of existing relationships 
with our employees, distributors, suppliers or customers or those of the acquired companies;  
diversion of management’s attention and other resources from current operations, including potential strain on financial and 
managerial controls and reporting systems and procedures;  
difficulty  in  integrating  acquired  operations,  including  restructuring  and  realigning  activities,  personnel,  technologies  and 
products;  
assumption of known and unknown liabilities, some of which may be difficult or impossible to quantify; and 
non-cash impairment charges or other accounting charges relating to the acquired assets.  

Impairment charges could have an adverse impact on our results of operations. 

We are required, at least annually, or as facts and circumstances warrant, to test goodwill to determine if an impairment has occurred. 
We are also required to test property plant and equipment and other long-lived assets for impairment as facts and circumstances warrant. 
Impairment may result from any number of factors, including  adverse changes  in assumptions used for valuation purposes, such  as 
actual or projected net sales, growth rates, profitability or discount  rates,  or other variables.  If testing indicates that impairment  has 
occurred, we are required to record a non-cash impairment charge. Should the value of our finite-lived intangible assets, property, plant 
and equipment and other long-lived assets become impaired, it could have a material adverse effect on our results of operations. 

The loss or infringement of the Company’s trademarks or other intellectual property rights could have an adverse effect on 
future results of operations.  

The  Company’s  trademarks  and  other  intellectual  property  rights  are  vital  to  the  competitiveness  and  success  of  its  business  and  it 
therefore takes actions to register and protect them. Such actions may not be adequate to prevent imitation of the Company’s products 
or infringement of its intellectual property rights, or to assure that others will not challenge the Company’s rights, or that such rights 
will be successfully defended. Moreover, the laws of some foreign countries, including some in which the Company sells its products, 
do not protect intellectual property rights to the same extent as do the laws of the United States, which could make it more difficult to 
successfully defend such challenges to them. The Company’s inability to obtain or maintain rights in its trademarks, or the inability of 
the Company’s licensors to obtain or maintain rights in their trademarks, could have an adverse effect on brand image and future results 
of operations.  

Changes to laws or regulations impacting the industries in which the Company operates could require it to alter its business 
practices which could have a material adverse effect on its results of operations.  

The Company conducts business, either directly or indirectly, in numerous countries and accordingly is subject to a multitude of legal 
requirements impacting the industries in which it operates. Changes to existing laws and regulations or new laws and regulations could 
impose  new  requirements  and  additional  costs  on  the  Company  and  its  suppliers,  making  the  Company’s  products  more  costly  to 
produce, forcing the Company to change its existing business practices. For example, the Swiss Federal Government adopted a new 
“Swissness” ordinance which became effective January 31, 2017, subject to a two-year transition period. This ordinance forbids marking 
a watch with a Swiss indication of origin unless the design and prototyping occur in Switzerland and at least 60% of the manufacturing 
costs are incurred in Switzerland. Compliance with the ordinance has increased the production costs of Movado, Ebel and Concord 

20 

 
 
 
 
 
watches. Continued increases in such costs could place the Company at a competitive disadvantage as compared to other watch brands 
and sales of its products could decline, adversely affecting its financial condition and results of operations.  

Changes to tax laws or regulations could have a material adverse effect on the Company’s financial condition and results of 
operations.  

Changes in U.S. federal, state and international  tax laws  and  regulations,  including changes suggested  by the new U.S. presidential 
administration, could have an adverse impact on our tax liabilities and effective tax rate. In addition, the overall tax environment has 
made  it  increasingly  challenging  for multinational  corporations  to operate  with  certainty  around  taxation  in  many  jurisdictions.  For 
example, the Organization for Economic Cooperation and Development, which represents a coalition of western countries, is supporting 
changes to numerous long-standing tax principles through its base erosion and profit shifting project, which is focused on a number of 
issues, including the shifting of profits among affiliated entities located in different tax jurisdictions. Furthermore, a number of countries 
where the Company does business, including many European countries, are considering changes in relevant tax, accounting and other 
laws, regulations and interpretations, including  changes to tax laws applicable  to multinational corporations.  Foreign countries may 
decide to enact tax laws that may negatively affect the Company’s foreign tax liabilities in response to any real or perceived negative 
effects of the U.S. tax changes on their countries, and/or states or local governments may decide to enact additional tax laws that may 
increase tax liabilities for companies doing business in those jurisdictions as they see opportunities to capitalize on the reduction in the 
federal corporate tax rate. Finally, while the Company believes its tax positions are consistent with the tax laws in the jurisdictions in 
which the Company conducts business, the final outcome of tax audits or disputes could result in adjustments to the Company’s tax 
liabilities which could have a material adverse effect on the Company’s effective tax rate, results of operations, cash flows and financial 
condition.  

The Company is subject to complex and evolving laws and regulations regarding privacy and data protection that could result 
in  legal  claims,  changes  to  business  practices  and  increased  costs  that  could  materially  and  adversely  affect  the  Company’s 
results of operations. 

The Company is subject to a variety of U.S and foreign laws and regulations governing privacy and data protection. The shift in our 
business toward e-commerce, and the expansion of our business in certain jurisdictions, may subject us to additional such laws and 
regulations. These U.S. federal and state and foreign laws and regulations are evolving, and the restrictions imposed thereby may 
increase and are not always clear. There are currently a number of proposals pending before federal, state, and foreign legislative 
and  regulatory  bodies  that  may  increase restrictions  relating  to  the receipt,  transfer  and  processing  of  personal  data.  In  addition, 
foreign court decisions and regulatory actions could impact our ability to receive, transfer and process personal data relating to our 
employees and direct and indirect customers. For example, in July 2020 the European Union’s highest court, the European Court of 
Justice, invalidated the European Commission’s adequacy decision for the EU-U.S. Privacy Shield Framework, which had replaced 
the previous  “safe harbor” relied upon by thousands of companies  to transfer personal information of European residents to the 
United States. The decision also called into question the validity of standard contractual clauses previously approved by the European 
Commission, which are utilized by the Company and are  now  the subject of  additional review, debate, and revision. In addition, 
existing and proposed privacy and data protection laws and regulations result and may continue to result in significant compliance 
and operating costs and negative publicity for the Company and may subject it to remedies that may harm its business, including 
fines and orders to modify or cease existing business practices. In particular, the General Data Protection Regulation (“GDPR”) that 
went into effect in May 2018, the California Consumer Privacy Act of 2018 (“CCPA”) that went into effect in January 2020, and the 
California Privacy Rights Act (“CPRA”), passed in the November 2020 election and that takes effect in January 2023, set forth new 
requirements regarding the handling of personal data and increase the compliance burden on the Company and other commercial 
entities that gather or process personal information of citizens of E.U. countries and California, respectively. The Company’s efforts 
to  comply  with  GDPR,  CCPA,  CPRA,  and  other  privacy  and  data  protection  laws  may  entail  substantial  expenses,  may  divert 
resources from other initiatives and projects and could restrict the Company’s marketing activities and limit its service offerings. 
Furthermore, enforcement actions and investigations by regulatory authorities related to data security incidents and privacy violations 
continue to increase. The enactment of more restrictive laws, rules, regulations, or future enforcement actions or investigations could 
impact the Company through increased costs or restrictions on the Company’s business and its ability to acquire and interact with its 
customers,  and  noncompliance  could  result  in  regulatory  penalties  and  significant  legal  liability.  Any  of  the  foregoing  could 
materially adversely affect the Company’s results of operations and financial condition. 

21 

 
If the Company were to experience a significant privacy breach, it could be subject to costly government enforcement actions 
and private litigation and suffer significant negative publicity which could materially and adversely affect the Company’s results 
of operations.  

As part of the normal course of business the Company is involved in the receipt and storage of electronic information about customers 
and employees, as well as proprietary financial and non-financial data. Practices regarding the collection, use, storage, transmission and 
security of personal information by companies operating over the internet and mobile platforms have recently been subject to increased 
public  scrutiny.  Although  the  Company  believes  it  has  taken  reasonable  and  appropriate  actions  to  protect  the  security  of  this 
information,  if  the  Company  were  to  experience  a  security  breach,  acts  of  vandalism,  computer  viruses,  misplaced  or  lost  data, 
programming  and/or human  errors  or other  similar  events,  it  could  result  in  government  enforcement  actions  and private  litigation, 
attract  a  substantial  amount  of  media  attention,  and  damage  the  Company’s  reputation  and  its  relationships  with  its  customers  and 
employees, materially adversely affecting the Company’s sales and results of operations. This risk has increased with the sale of the 
Company’s smart watches, which collect and transmit personal data about the consumers who purchase and use them, and with the 
Company’s increased focus on direct-to-consumer sales. 

From time to time the Company is subject to legal proceedings that could result in significant expenses, fines and reputational 
damage. 

The Company is involved in legal proceedings and other disputes from time to time, including those involving consumers, employees 
and  contractual  counterparties,  as  well  as  governmental  audits  and  investigations.  The  most  significant  of  these  proceedings  are 
described  in  Item  3  “Legal  Proceedings”  of  this  report.  The  Company  cannot  predict  the  ultimate  outcome  of  legal  disputes.  The 
Company could in the future be required to pay significant  amounts as a  result  of  settlements,  judgments or  fines in these matters, 
potentially in excess of accruals. The resolution of, or increase in accruals for, one or more of these matters could have a material adverse 
effect on the Company's results of operations and cash flows. 

If the Company were to lose key members of management or be unable to attract and retain the talent required for the business, 
operating results could suffer.  

The Company’s ability to execute key operating initiatives as well as to deliver product and marketing concepts appealing to target 
consumers depends largely on the efforts and abilities of key executives and senior management’s competencies. The unexpected loss 
of one or more of these individuals could have an adverse effect on the future business. The Company cannot guarantee that it will be 
able to attract and retain the talent and skills needed in the future.  

If the Company cannot secure and maintain financing and credit on favorable terms, the Company’s financial condition and 
results of operations may be materially adversely affected.  

Credit  and  equity  markets  remain  sensitive  to  world  events  and  macro-economic  developments.  Therefore,  the  Company’s  cost  of 
borrowing  may  increase  and  it  may  be  more  difficult  to  obtain  financing  for  the  Company’s  operations  or  to  refinance  long-term 
obligations as they become payable. In addition, the Company’s borrowing costs can be affected by independent rating agencies’ short 
and long-term debt ratings which are based largely on the Company’s performance as measured by credit metrics including interest 
coverage and leverage ratios. A decrease in these ratings would likely also increase the Company’s cost of borrowing and make it more 
difficult for it to obtain financing. A significant increase in the costs that  the Company incurs  to finance its operations may have a 
material adverse impact on its business results and financial condition. In addition, any failure by the Company to comply with the 
various covenants contained in its corporate credit facility, including financial maintenance covenants, could result in the termination 
of the facility and the acceleration of the Company’s repayment obligations thereunder, which could have a material adverse effect on 
the Company’s financial condition and liquidity. 

Changes to the method of determining LIBOR or the selection of a replacement for LIBOR may affect our financial instruments. 

In  July  2017,  the  U.K.  Financial  Authority  announced  that  it  intends  to  stop  collecting  LIBOR  rates  from  banks  after  2021.  The 
announcement indicates that LIBOR will not continue to exist on the current basis. It is unclear whether new methods of calculating 
LIBOR will be established such that it continues to exist after 2021. The Alternative Reference Rates Committee, a steering committee 
comprised of large U.S. financial institutions convened by the Federal Reserve, has recommended the Secured Overnight Financing 
Rate (“SOFR”) as a more robust reference rate alternative to U.S. Dollar LIBOR. SOFR is calculated based on overnight transactions 
under repurchase agreements, backed by Treasury securities. SOFR is observed and backward looking, which stands in contrast with 
LIBOR under the current methodology, which is an estimated forward-looking rate and relies, to some degree, on the expert judgment 
of submitting panel members. Whether or not SOFR attains market traction as a LIBOR replacement tool remains in question. We are 
unable to predict the effect of any changes to LIBOR, the establishment and success of any alternative reference rates, or any other 
reforms to LIBOR or any replacement of LIBOR that may be enacted in the United Kingdom or elsewhere. Such changes, reforms or 

22 

 
replacements  relating  to  LIBOR  could  have  an  adverse  impact  on  the  market  for  or  value  of  any  LIBOR-linked  securities,  loans, 
derivatives or other financial instruments or extensions or credit held by or due to us.  

Risks Related to an Investment in our Common Stock 

The Grinberg family owns a majority of the voting power of the Company’s stock.  

Each share of common stock of the Company is entitled to one vote per share while each share of class A common stock of the Company 
is  entitled  to  ten votes  per  share.  While  the  members  of  the  Grinberg  family  do  not  own  a  majority  of  the  Company’s  outstanding 
common stock, by their significant holdings of class A common stock they control a majority of the voting power represented by all 
outstanding shares of both classes of stock. Consequently, the Grinberg family is in a position to determine or significantly influence 
any  matters  that  are brought  to  a vote of  the  shareholders  including,  but  not  limited  to,  the  election  of  the  Board  of  Directors,  any 
amendments to the Company’s certificate of incorporation, mergers or sales of all or substantially all of the Company’s assets. This 
concentration of ownership also may delay, defer or even prevent a change in control of the Company and make some transactions more 
difficult  or  impossible  without  the  support  of  the  Grinberg  family.  These  transactions  might  include  proxy  contests,  tender  offers, 
mergers or other purchases of shares of common stock that could give stockholders the opportunity to realize a premium over the then-
prevailing market price for shares of the Company’s common stock.  

The Company’s stock price could fluctuate and possibly decline due to changes in revenue, operating results and cash flows.  

The Company’s revenue, results of operations and cash flows can be affected by several factors, some of which are not within its control. 
Those factors include, but are not limited to, those described as risk factors in this Item 1A. and under “Forward-Looking Statements” 
on page 1.  

Any or all of these factors could cause a decline in revenues or an increase in expenses, either of which would have an adverse effect on 
the results of operations. If the Company’s earnings failed to meet the expectations of the investing public in any given period, the 
Company’s stock price could fluctuate and decline.  

Item 1B.  Unresolved Staff Comments  

None. 

23 

 
 
 
 
 
 
Item 2.  Properties  

The Company leases various facilities in North America, Europe, the Middle East and Asia for its corporate, watch assembly, distribution 
and sales operations. As of January 31, 2021, the Company’s leased facilities individually comprising more than 20,000 square feet 
were as follows:  

Location 
Moonachie, New Jersey 
Paramus, New Jersey 
Hong Kong 
Bienne, Switzerland 
Bienne, Switzerland 

Function 
   Watch distribution and repair 
   Executive offices 
   Watch distribution 
   Corporate functions and watch sales 
   Watch distribution, assembly and repair 

Square 
Footage 
100,000 
90,100 
44,800 
31,700 
20,700 

Lease 
Expiration 
February 2025 
June 2030 
April 2024 
June 2022 
October 2021 

The  foregoing  facilities,  as  well  as  21  additional  leased  facilities  worldwide  averaging  approximately  5,000  square  feet,  are  used 
exclusively  in  connection  with  the  Watch  and  Accessory  Brands  segment  of  the  Company’s  business  except  that  a  portion  of  the 
Company’s executive office space in Paramus, New Jersey is used in connection with management of its retail business.  

Since acquiring Ebel in 2004, the Company owns an architecturally significant building in La Chaux-de-Fonds, Switzerland.  

The Company also leases retail space averaging 1,700 square feet per store with leases expiring from January 2022 to September 2029 
for the operation of the Company’s 47 retail outlet locations. 

The Company believes that its existing facilities are suitable and adequate for its current operations.  

Item 3.  Legal Proceedings  

The Company is involved in legal proceedings and claims from time to time, in the ordinary course of its business. Legal reserves are 
recorded in accordance with the accounting guidance for contingencies. Contingencies are inherently unpredictable and it is possible 
that results of operations, balance sheets or cash flows could be materially and adversely affected in any particular period by unfavorable 
developments in, or resolution or disposition of, such matters. For those legal proceedings and claims for which the Company believes 
that it is probable that a reasonably estimable loss may result, the Company records a reserve for the potential loss. For proceedings and 
claims where the Company believes it is reasonably possible that a loss may result that is materially in excess of amounts accrued for 
the matter, the Company either discloses an estimate of such possible loss or range of loss or includes a statement that such an estimate 
cannot be made. 

In December 2016, U.S. Customs and Border Protection (“U.S. Customs”) issued an audit report concerning the methodology used by 
the Company to allocate the cost of certain watch styles imported into the U.S. among the component parts of those watches for tariff 
purposes.  The  report  disputes  the  reasonableness  of  the  Company’s  historical  allocation  formulas  and  proposes  an  alternative 
methodology that would imply $5.1 million in underpaid duties over the five-year period covered by the statute of limitations, plus 
possible penalties and interest. The Company believes that U.S. Customs’ alternative duty methodology and estimate are not consistent 
with the Company’s facts and circumstances and is disputing U.S. Customs’ position. Since February 2017, the Company has been 
providing U.S. Customs with supplemental analyses and information in response to U.S. Customs’ information requests. Most recently, 
the Company received summonses from U.S. Customs in December 2020 requesting additional information regarding component parts 
costs and the Company’s procedures for allocating the value of imported watches among the component parts. The Company responded 
to these summonses in January 2021. Although the Company disagrees with U.S. Customs’ position and believes that the information 
it has provided supports the reasonableness of its historical allocation formulas, it cannot predict with any certainty the outcome of this 
matter. The Company intends to continue to work with U.S. Customs to reach a mutually-satisfactory resolution. 

In addition to the above matter, the Company is involved in other legal proceedings and contingencies, the resolution of which is not 
expected to materially affect its financial condition, future results of operations, or cash flows. 

Item 4.  Mine Safety Disclosures  

Not applicable.  

24 

 
 
  
  
  
  
     
    
     
    
     
    
     
    
     
    
 
 
 
 
PART II  

Item 5.  Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities  

As  of  March 22,  2021,  there were  47  holders  of  record  of the  Company’s  class  A  common  stock  and  317 holders  of  record of  the 
Company’s  common  stock  (including nominee  holders  such  as  banks  and  brokerage  firms  who  hold  shares  for  beneficial  owners), 
although we believe that the number of beneficial owners is much higher. The Company’s common stock is traded on the New York 
Stock Exchange under the symbol “MOV” and on March 22, 2021, the closing price of the Company’s common stock was $23.42. Each 
share of common stock is entitled to one vote per share and each share of class A common stock is entitled to 10 votes per share on all 
matters submitted to a vote of the shareholders. Each holder of class A common stock is entitled to convert, at any time, any and all such 
shares into the same number of shares of common stock. Each share of class A common stock is converted automatically into common 
stock in the event that the beneficial or record ownership of such shares of class A common stock is transferred to any person, except to 
certain  family  members  or  affiliated  persons  deemed  “permitted  transferees”  pursuant  to  the  Company’s  Restated  Certificate  of 
Incorporation as amended. The class A common stock is not publicly traded and, consequently, there is currently no established public 
trading market for these shares.  

In light of the uncertainty caused by the COVID-19 pandemic, the Company did not pay cash dividends on its common stock and class 
A common stock during fiscal 2021, and the Company’s corporate credit facility was amended in June 2020 to temporarily prohibit the 
declaration of dividends and share repurchases. However, on January 11, 2021, with the consent of its bank group, the Company’s Board 
of Directors declared a cash dividend of $0.10 per share, payable on February 5, 2021, to shareholders of record on January 21, 2021. 
In addition, effective as of the date of this annual report on Form 10-K,  the corporate credit  facility’s  temporary  prohibition on the 
declaration of dividends and share repurchases was eliminated as a result of the Company’s achievement of certain financial milestones 
as of and for the periods ending January 31, 2021. See Item 7, “Management’s Discussion and Analysis of Financial Position and Results 
of Operations – Liquidity and Capital Resources.” On March 25, 2021, the Board of Directors approved the payment of a cash dividend 
in the amount of $0.20 for each share of the Company’s outstanding common stock and class A common stock. The dividend will be 
paid on April 21, 2021 to all shareholders of record as of the close of business on April 7, 2021. Although the Company currently expects 
to continue to declare cash dividends in the future, the decision whether to declare any future cash dividend, including the amount of 
any such dividend and the establishment of record and payment dates, will be determined, in each quarter, by the Board of Directors, in 
its sole discretion.   

On August 29, 2017, the Board approved a share repurchase program under which the Company was authorized to purchase up to $50.0 
million of its outstanding common stock from time to time. This authorization expired on August 29, 2020. During the fiscal year ended 
January 31, 2021, the Company did not repurchase any shares of its common stock and such repurchases were temporarily prohibited 
by  the  terms  of  the  June  2020  amendment  to  the  Company’s  corporate  credit  facility.  As  explained  above,  such  prohibition  was 
eliminated as of the date of this annual report on Form 10-K. See Item 7, “Management’s Discussion and Analysis of Financial Position 
and Results of Operations – Liquidity and Capital Resources.” On March 25, 2021, the Board approved a share repurchase program 
under which the Company is authorized to purchase up to $25.0 million of its outstanding common stock from time to time, depending 
on market conditions, share price and other factors. Under this share repurchase program, the Company is permitted to purchase shares 
of  its  common  stock  through  open  market  purchases,  repurchase  plans,  block  trades  or  otherwise.  This  authorization  expires  on 
September 30, 2022. 

At the election of an employee, upon the vesting of a stock award or the exercise of a stock option, shares of common stock having an 
aggregate value on the vesting of the award or the exercise date of the option, as the case may be, equal to the employee’s withholding 
tax obligation may be surrendered to the Company by netting them from the vested shares issued. Similarly, shares having an aggregate 
value equal to the exercise price of an option may be tendered to the Company in payment of the option exercise price and netted from 
the shares of common stock issued upon the option exercise. An aggregate of 49,283 shares were repurchased during the fiscal year 
ended January 31, 2021 as a result of the surrender of shares of common stock in connection with the vesting of certain restricted stock 
awards and stock options.   

25 

 
 
The following table summarizes information about the Company’s purchases of shares of its common stock in the fourth quarter of 
fiscal 2021.  

Issuer Repurchase of Equity Securities  

Period 
November 1, 2020 – November 30, 2020 
December 1, 2020 – December 31, 2020 
January 1, 2021 – January 31, 2021 
Total 

PERFORMANCE GRAPH  

Total Number 
of Shares 
Purchased       
—       
—       
—       
—       

Average 
Price Paid 
Per Share       
—       
—       
—       
—       

Total Number of 
Shares 
Purchased as 
Part of Publicly 
Announced 
Plans or 
Programs 

Maximum 
Amount 
that May Yet Be 
Purchased Under 
the Plans or 
Programs 

—       
—       
—       
—       

—   
—   
—   
—   

The performance graph set forth below compares the cumulative total shareholder return of the Company’s shares of common stock for 
the last five fiscal years through the fiscal year ended January 31, 2021 with that of the Broad Market (NYSE Stock Market – U.S. 
Companies), the S&P SmallCap 600 Index and the Russell 2000 Index. Each index assumes an initial investment of $100 on January 31, 
2016 and the reinvestment of dividends (where applicable).   

Comparison of Cumulative Five Year Total Return 

$250

$200

$150

$100

$50

$0
01/31/16

01/31/17

01/31/18

01/31/19

01/31/20

01/31/21

Movado Group, Inc.

S&P SmallCap 600 Index

NYSE Composite Index

Russell 2000 Index

Company Name / Index 
Movado Group, Inc. 
S&P SmallCap 600 Index 
NYSE (U.S. Companies) 
Russell 2000 Index 

Comparis on of Cumu lative Five Year Total Return  $250 $ 200 $15 0 $100  $50 $0  01/31 /16 01 /31/17 01 /31/1 8 01/3 1/19 0 1/31 /20 01 /31/2 1 Movad o Group, Inc.  S& P Small Cap 600 Index NY SE  Composite Index  Rus sell 20 00 Index  

   1/31/16 
    100.00   
    100.00   
    100.00   
    100.00   

1/31/17 

1/31/18 

1/31/19 

1/31/20 

1/31/21 

    107.93        124.15        132.18       
73.62       
    134.34        156.59        154.64        164.80       
    119.63        146.03        137.82        156.52       
    133.53        156.47        150.96        164.86       

88.75   
202.99   
169.59   
214.61   

26 

 
 
  
     
  
    
    
    
    
 
 
 
 
 
     
     
     
     
     
  
 
 
Item 6.  Selected Financial Data  

The selected financial data presented below has been derived from the Consolidated Financial Statements. This information should be 
read in conjunction with, and is qualified in its entirety by, the Consolidated Financial Statements and “Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” contained in Item 7 of this report. Amounts are in thousands except per 
share amounts:  

2021 

Fiscal Year Ended January 31, 
2019 

2018 

2020 

2017 

Statement of income data: 
Net sales 
Cost of sales (1) (6) (8) (10) (11) 
Gross profit 
Selling, general and administrative (1) (2) (6) (8) (10) (11) 
(12) 
Impairment of goodwill and intangible assets (3) 
Operating/(loss) income (1) (2) (3) (6) (8) (10) (11) (12) 
Other income/(expense) (4) (7) (13) 
Interest expense 
Interest income 
(Loss)/income before income taxes 
(Benefit)/provision for income taxes (5) (9) 
Net (loss)/income 
Less: Net income/(loss) attributable to noncontrolling 
   interests 
Net (loss)/income attributable to Movado Group, Inc. 
Basic income per share: 
Weighted basic average shares outstanding 
Net (loss)/income per share attributable to Movado 
   Group, Inc. 
Diluted income per share: 
Weighted diluted average shares outstanding 
Net (loss)/income per share attributable to Movado 
   Group, Inc. 
Cash dividends paid per share (14) 
Balance sheet data (end of period): 
Working capital (15) 
Total assets (16) (17) 
Total long-term debt 
Total equity 

  $  506,397     $  700,966     $  679,567     $  567,953     $  552,752   
257,935   
294,817   

235,898        326,077       
270,499        374,889       

269,875       
298,078       

310,209       
369,358       

256,707        331,898       
—       
155,919       
42,991       
(142,127 )     
15,356       
1,659       
(930 )     
(1,959 )     
86       
45       
57,503       
(142,382 )     
15,124       
(31,188 )     
42,379       
(111,194 )     

307,161       
—       
62,197       
—       
(771 )     
307       
61,733       
162       
61,571       

254,878       
—       
43,200       
—       
(1,510 )     
452       
42,142       
57,367       
(15,225 )     

240,836   
—   
53,981   
(1,282 ) 
(1,464 ) 
219   
51,454   
16,315   
35,139   

324       
  $  (111,518 )   $ 

(320 )     
42,699     $ 

(53 )     
61,624     $ 

—       
(15,225 )   $ 

78   
35,061   

23,239       

23,123       

23,197       

23,073       

23,070   

  $ 

(4.80 )   $ 

1.85     $ 

2.66     $ 

(0.66 )   $ 

1.52   

23,239       

23,297       

23,600       

23,073       

23,267   

  $ 
  $ 

(4.80 )   $ 
-     $ 

1.83     $ 
0.80     $ 

2.61     $ 
0.80     $ 

(0.66 )   $ 
0.52     $ 

1.51   
0.52   

  $  373,980     $  355,254     $  355,463     $  381,304     $  433,378   
  $  719,257     $  847,308     $  759,701     $  645,380     $  607,802   
  $ 
25,000   
  $  427,334     $  527,244     $  496,655     $  470,335     $  473,993   

50,280     $ 

21,230     $ 

51,910     $ 

—     $ 

(1)  Fiscal  2021  cost  of  sales  and  selling,  general  and  administrative  expenses  include  pre-tax  charges  of  $0.7  million  and  $11.9 
million, respectively, related to the corporate initiatives that the Company took in response to the impact on its business due to 
the COVID-19 pandemic. 

(2)  Fiscal  2021  selling,  general  and  administrative  expenses  include  a  pre-tax  charge  of  $1.6  million  related  to  amortization  of 
acquired  intangible  asset  and  accounting  adjustments  resulting  from  the  MVMT  acquisition  and  $2.7  million  related  to  the 
amortization of intangible assets resulting from the Olivia Burton acquisition.  

(3)  As a result of the economic conditions caused by the response to the COVID-19 pandemic, the Company performed a quantitative 
assessment of its goodwill and long-lived intangible assets at April 30, 2020. The Company recorded goodwill impairment of 
$133.7 million related to the Company’s Watch and Accessory Brands reporting unit as the carrying value of goodwill exceeded 
the fair value at April 30, 2020. The Company also recorded a $22.2 million impairment charge related to MVMT’s trade name 
and customer relationship as the carrying amount of these long-lived intangible assets exceeded the fair value. 

(4)  Fiscal 2021 other income includes a pre-tax gain on sale of a non-operating asset related to a sale of a building in an international 
location of $1.3 million and pre-tax income of $0.3 million related to the non-service component of the Company’s Swiss pension 
plan. 

(5)  Fiscal  2021  benefit  for  income  taxes  includes  a  benefit of $10.2  million  related  to  the  incremental  benefit  resulting  from  the 
available carryback of NOL’s permitted under the Coronavirus Aid, Relief, and Economic Security Act (“CARES Act”). 

27 

 
  
  
  
  
  
  
     
     
     
     
  
    
       
       
       
       
   
    
    
    
    
    
    
    
    
    
    
    
    
    
       
       
       
       
   
    
    
       
       
       
       
   
    
    
       
       
       
       
   
 
(6)  Fiscal 2020 cost of sales include a pre-tax charge of $0.2 million and selling, general and administrative expenses include a pre-

tax  charge  of $4.4  million  related  to  amortization  of  acquired  intangible  asset  and  accounting  adjustments  resulting  from  the   
MVMT acquisition, $2.8 million related to the amortization of intangible assets resulting from the Olivia Burton acquisition and 
$0.3 million of income related to a change in estimate related to the Company’s fiscal 2018 cost savings initiatives.  

(7)  Fiscal 2020 other income consists of a change in contingent consideration related to updated revenue and EBITDA (as defined in 

the acquisition agreement) performance expectations during the earn-out period for MVMT. 

(8)  Fiscal 2019 cost of sales include a pre-tax charge of $0.6 million and selling, general and administrative expenses include a pre-
tax  charge  of  $13.8  million,  related  to  transaction  charges  and  the  amortization  of  acquisition  accounting  adjustments  and 
intangible  assets  associated  with  the  purchase  of  the  MVMT  brand,  $2.9  related  to  a  full  year  of  amortization  related  to  the 
intangible assets resulting from the Olivia Burton acquisition and $0.3 million of income related to a change in estimate related to 
the Company’s fiscal 2018 cost savings initiatives. 

(9)  Fiscal 2019 provision for income taxes includes a benefit of $7.4 million related to the Tax Cuts and Jobs Act (“2017 Tax Act”) 
in accordance with Staff Accounting Bulletin No. 118, and a benefit of $5.0 million related to other foreign tax items. Fiscal 2018 
provision for income taxes include a provisional charge of $45.0 million related to the 2017 Tax Act.  

(10)  Fiscal 2018 cost of sales include a pre-tax charge of $0.8 million and selling, general and administrative expenses include a pre-
tax charge of $6.0 million, related to transaction charges and the amortization of acquisition accounting adjustments associated 
with the purchase of the Olivia Burton brand.  

(11)  Fiscal 2018 cost of sales include a pre-tax charge of $1.3 million and selling, general and administrative expenses include a pre-
tax charge of $12.3 million as part of the Company’s cost savings initiatives. In fiscal 2018, the Company took actions to better 
align its global infrastructure with the current business environment by consolidating certain operations and streamlining functions 
to reduce costs and improve profitability. Also, in light of the changing retail landscape and the growing importance of digital 
marketing and online sales, the Company decided to cease its participation in the Baselworld Watch and Jewelry Show.  
(12)  Fiscal 2017 selling, general and administrative expenses include a pre-tax charge of $1.8 million, as a result of the immediate 
vesting of stock awards and certain other compensation related to the announcement of the retirement of the Company’s former 
Vice Chairman and Chief Operating Officer, in fiscal 2017. 

(13)  Fiscal 2017 other expense consists of a pre-tax charge of $1.3 million for the impairment of a long-term investment in a privately 

held company. 

(14)  On January 11, 2021, with the consent of its bank group, the Company’s Board of Directors declared a cash dividend of $0.10 per 

share, payable on February 5, 2021, to shareholders of record on January 21, 2021. 

(15)  The Company defines working capital as current assets less current liabilities. As a result of early adoption of ASU 2015-17, 
“Income Taxes: Balance Sheet Classification of Deferred Taxes” during fiscal 2016, current deferred tax liabilities and assets 
were reclassified to non-current in all periods presented. 

(16)  In Fiscal 2021 the decrease in total assets is primarily due to the impairment charges related to goodwill of $133.7 million and 

impairment charges related to intangible assets of $22.2 million. 

(17)  In Fiscal 2021 and 2020 total assets include $76.1 million and $89.5 million, respectively, of operating lease right-of-use assets 

recorded as a result of the Company’s adoption of ASU 2016-02 on February 1, 2019. 

28 

 
 
 
Item 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations  
GENERAL 

Net Sales 

The Company operates and manages its business in two principal business segments: Watch and Accessory Brands and Company Stores. 
The Company also operates in two geographic locations: United States and International.  

The Company divides its watch and accessory business into two principal categories: the owned brands category and the licensed brands 
category. The owned brands category consists of the Movado®, Concord®, Ebel®, Olivia Burton® and MVMT® brands. Products in 
the licensed brands category include the following brands manufactured and distributed under license agreements with the respective 
brand owners: Coach®, Tommy Hilfiger®, Hugo Boss®, Lacoste®, and SCUDERIA FERRARI®.   

The primary factors that influence annual sales are general economic conditions in the Company’s U.S. and international markets, new 
product introductions, the level and effectiveness of advertising and marketing expenditures and product pricing decisions.  

57.6% of the Company’s total sales are from international markets (see Note 20 to the Consolidated Financial Statements), and therefore 
reported sales made in those markets are affected by foreign exchange rates. The Company’s international sales are primarily billed in 
local currencies (predominantly Euros, British Pounds and Swiss Francs) and translated to U.S. dollars at average exchange rates for 
financial reporting purposes.  

The Company divides its business into two major geographic locations: United States operations, and International, which includes the 
results of all other non-U.S. Company operations. The allocation of geographic revenue is based upon the location of the customer. The 
Company’s International operations in Europe, the Middle East, the Americas (excluding the United States), and Asia account for 37.4%, 
7.3%,  6.6%  and  6.3%,  respectively,  of  the  Company’s  total  net  sales  for  fiscal  2021.  A  vast  majority  of  the  Company’s  tangible 
International assets are owned by the Company’s Swiss and Hong Kong subsidiaries.  

The Company’s business is seasonal. There are two major selling seasons in the Company’s markets: the spring season, which includes 
school graduations and several holidays; and, most importantly,  the  Christmas  and  holiday  season.  Major selling seasons in certain 
international markets center on significant local holidays that occur in late winter or early spring. The Company’s net sales historically 
have been higher during the second half of the fiscal year. The second half of each fiscal year accounted for 68.8% and 56.6% of the 
Company’s net sales for the fiscal years ended January 31, 2021 and 2020, respectively.  

The Company’s retail operations consist of 45 retail outlet locations in the United States and two locations in Canada. 

The significant factors that influence annual sales volumes in the Company’s retail operations are similar to those that influence U.S. 
wholesale sales. In addition, most of the Company’s retail outlet locations are near vacation destinations and, therefore, the seasonality 
of these stores is driven by the peak tourist seasons associated with these locations.  

In December 2019, COVID-19 emerged and subsequently spread worldwide. The World Health Organization declared COVID-19 a 
pandemic in March 2020, resulting in federal, state and local governments and other authorities mandating various restrictions, including 
travel  restrictions,  quarantines  and  other  social  distancing  requirements.  The  Company’s  operating  results  for  the  fiscal  year  ended 
January 31, 2021 were materially impacted by the COVID-19 pandemic. See “The COVID-19 pandemic has materially affected how 
we and our customers and suppliers operate, and the duration and extent to which COVID-19, new strains or variants, or other public 
health threats and epidemics will impact our future results of operations and overall financial performance remains uncertain” under 
Item 1A. Risk Factors, above.  

Gross Margins   

The Company’s overall  gross margins  are primarily  affected by  four  major  factors: channel and product sales mix,  product pricing 
strategy, manufacturing costs and fluctuation in foreign currency exchange rates, in particular the relationship between the U.S. dollar 
and the Swiss Franc, British Pound and the Euro. Gross margins for the Company may not be comparable to those of other companies, 
since some companies include all the costs related to their distribution networks in cost of sales whereas the Company does not include 
the costs associated with its warehousing and distribution facilities nor the occupancy costs for the Company Stores segment in the cost 
of sales line item. Those costs are included in selling, general and administrative expenses.  

Gross margins vary among the brands included in the Company’s portfolio and also among watch models within each brand. Watches 
in the Company’s owned brands category generally earn higher gross margin percentages than watches in the licensed brands category. 
The difference in gross margin percentages within the licensed brands category is primarily due to the impact of royalty payments made 

29 

 
on the licensed brands. Gross margins in the Company’s e-commerce business generally earn higher gross margin percentages than 
those of the traditional wholesale business. Gross margins in the Company’s outlet business are affected by the mix of product sold and 
may exceed those of the wholesale business since the Company earns margins on its outlet store sales from manufacture to point of sale 
to the consumer. 

All of the Company’s brands compete with a number of other brands not only on styling but also on wholesale and retail price. The 
Company’s ability to improve margins through price increases is therefore, to some extent, constrained by competitors’ actions.  

Cost  of  sales  of  the  Company’s  products  consists  primarily  of  costs  for  raw  materials,  component  costs,  royalties,  depreciation, 
amortization, assembly costs, shipping to customers, design costs and unit overhead costs associated with the Company’s supply chain 
operations predominately in Switzerland and Asia. The Company’s supply chain operations consist of logistics management of assembly 
operations and product sourcing predominately in Switzerland and Asia and minor assembly in Switzerland. A majority of the Swiss 
watch movements used in the manufacture of Movado, Ebel and Concord watches are purchased from two suppliers, one of which is a 
wholly-owned subsidiary of one of the Company’s competitors. That competitive supplier announced in February 2021 that it will no 
longer sell mechanical Swiss movements to third parties. Although mechanical movements are only used in a relatively small number 
of  the  Company’s  watch  styles,  the  elimination  of  a  source  of  supply  could  make  it  more  difficult  for  the  Company  to  satisfy  its 
requirements for mechanical movements. Through productivity improvement efforts, the Company has controlled the level of overhead 
costs and maintained flexibility in its cost structure by outsourcing a significant portion of its component and assembly requirements.  

Since a significant amount of the Company’s product costs are incurred in Swiss Francs, fluctuations in the U.S. dollar/Swiss Franc 
exchange rate can impact the Company’s cost of goods sold and, therefore, its gross margins. The Company reduces its exposure to the 
Swiss Franc exchange rate risk through a hedging program. Under the hedging program, the Company manages most of its foreign 
currency exposures on a consolidated basis, which allows it to net certain exposures and take advantage of natural offsets. In the event 
these exposures do not offset, the Company has the ability to hedge its Swiss Franc purchases using a combination of forward contracts 
and purchased currency options. The Company’s hedging program mitigated the impact of the exchange rate fluctuations on product 
costs and gross margins for fiscal years 2021 and 2020.  

Selling, General and Administrative (“SG&A”) Expenses 

The Company’s SG&A expenses consist primarily of marketing, selling, distribution, general and administrative expenses.  

Marketing expenditures are based principally on overall strategic considerations relative to maintaining or increasing market share in 
markets that management considers to be crucial to the Company’s continued success as well as on general economic conditions in the 
various markets around the world in which the Company sells its products. Marketing expenses include salaries, various forms of media 
advertising, digital advertising (including social media), customer acquisition costs and co-operative advertising with customers and 
distributors and other point of sale marketing and promotion spending.  

Selling expenses consist primarily of salaries, sales commissions, sales force travel and related expenses, credit card fees, depreciation 
and amortization, expenses associated with the Company’s annual worldwide customer conference and other industry trade shows and 
operating costs incurred in connection with the  Company’s  retail business. Sales commissions  vary with  overall  sales levels. Retail 
selling expenses consist primarily of payroll related and store occupancy costs.  

Distribution expenses consist primarily of costs of running distribution centers and customer service and include salaries, rental and 
other occupancy costs, security, depreciation and amortization of furniture and leasehold improvements and shipping supplies.  

General  and  administrative  expenses  consist  primarily  of  salaries  and  other  employee  compensation  including  performance-based 
compensation,  employee  benefit  plan  costs,  office  rent,  management  information  systems  costs,  professional  fees,  bad  debts, 
depreciation and amortization of furniture, computer software, leasehold improvements, amortization of finite lived intangible assets, 
patent and trademark expenses and various other general corporate expenses.    

Impairment of Goodwill and Intangible Assets  

As a result of the economic conditions caused by the response  to  the  COVID-19 pandemic,  the Company performed  a quantitative 
assessment of its goodwill and long-lived intangible assets at April 30, 2020. The Company recorded a goodwill impairment of $133.7 
million related to the Company’s Watch and Accessory Brands reporting unit, as the carrying value of goodwill exceeded the fair value 
at  April  30,  2020.  The  Company  also  recorded  a  $22.2  million  impairment  charge  related  to  MVMT’s  trade  name  and  customer 
relationships as the carrying amount of these long-lived intangible assets exceeded the fair value.  

30 

 
 
Other Non-Operating Income  

The Company recorded a gain on sale of a non-operating asset of $1.3 million related to a sale of a building in an international location 
for the fiscal year ended January 31, 2021. 

Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period 
for MVMT, the Company recorded a non-cash gain on remeasurement of the contingent consideration of $15.4 million for the fiscal 
year ended January 31, 2020. As the remeasurement is not a direct benefit realized from operating the MVMT business, the Company 
has recorded the change in contingent consideration within non-operating income. 

Interest Expense 

To the extent it borrows, the Company records interest expense on its revolving credit facility. Additionally, interest expense includes 
the amortization of deferred financing costs, and unused commitment fees associated with the Company’s revolving credit facility.  

Income Taxes 

The  Company  follows  the asset  and  liability  method  of  accounting  for  income  taxes  as  prescribed  under  the  Accounting  Standards 
Codification guidance for Income Taxes (“ASC Topic 740”). ASC Topic 740 requires the Company to recognize deferred tax assets 
and liabilities for the future tax consequences attributable to differences between the financial statement carrying amounts and tax bases 
of existing assets and liabilities. 

CRITICAL ACCOUNTING POLICIES AND ESTIMATES  

The Company’s consolidated financial statements have been prepared in accordance with accounting principles generally accepted in 
the United States and those significant policies are more fully described in Note 1 to the Company’s consolidated financial statements. 
The preparation of these financial statements and the application of certain critical accounting policies require management to make 
judgments based on estimates and assumptions that affect the information reported. On an on-going basis, management evaluates its 
estimates and judgments, including those related to sales discounts and markdowns, product returns, bad debt, inventories, income taxes, 
warranty  obligations,  useful  lives  of  property,  plant  and  equipment,  impairments,  stock-based  compensation  and  contingencies  and 
litigation. Management bases its estimates and judgments about the carrying values of assets and liabilities that are not readily apparent 
from other sources on historical experience, contractual commitments and on various other factors that are believed to be reasonable 
under the circumstances. Actual results could differ from these estimates. Management believes the following are the critical accounting 
policies requiring significant judgments and estimates used in the preparation of its consolidated financial statements.  

Revenue Recognition  

In the wholesale channel, revenue is recognized and recorded when a contract is in place, obligations under the terms of a contract with 
the customer are satisfied and control is transferred to the customer. Such revenue is measured as the ultimate amount of consideration 
the Company expects to receive in exchange for transferring goods including variable consideration. The Company considers transfer 
of control passes to the wholesale customer upon shipment or upon receipt depending on the agreement with the customer and shipping 
terms. Control passes to outlet store customers at the time of sale and to substantially all e-commerce upon shipment. Prior to January 
1, 2021, the requirement for recognizing revenue for e-commerce was met upon delivery to the customer. Factors considered in the 
transfer of control include the right to payment, transfer of legal title, physical possession and customer acceptance of the goods and 
whether  the  significant  risks  and  rewards  for  the  goods  belong  with  the  customer.  The  Company  records  estimates  of  variable 
consideration, which includes sales returns, markdowns, volume-based programs and sales and cash discount allowances as a reduction 
of revenue in the same period that the sales are recorded. These estimates are based upon the expected value method considering all 
reasonably available information including historical  analysis,  customer agreements  and/or currently known  factors that  arise in the 
normal  course  of  business.  Returns,  discounts  and  allowances  have  historically  been  within  the  Company’s  expectations  and  the 
provisions established. The future provisional rates may differ from  those experienced  in  the past. Taxes  imposed by governmental 
authorities on the Company's revenue-producing activities with customers, such as sales taxes and value added taxes, are excluded from 
net sales. 

31 

 
 
 
 
 
The Company’s sale of smart watches contains multiple performance obligations. The Company allocates revenue to each performance 
obligation using the relative standalone selling price method. The Company determines the standalone selling prices based on the prices 
charged to customers. Amounts allocated to the delivered smart watch collections and the related essential software are recognized at 
the time of sale. The Company’s smart watch collections have been available in limited quantities and in limited distribution, and, as a 
result, the amounts related to cloud service and app updates were immaterial to all periods presented and thereby recognized at time of 
sale. 

The Company has considered each transaction to sell goods as separate and distinct, with no additional promises made. The Company 
uses the understanding of what the customer expects to receive as the final product to determine whether goods or services should be 
combined and accounted for as a single performance obligation. The Company does not incur significant costs to obtain or fulfill its 
contracts. 

Goodwill 

At the time of an acquisition, in accordance with applicable guidance, the Company records all acquired net assets at their estimated fair 
values. These estimated fair values are based on management’s assessments and independent third-party appraisals. The excess of the 
purchase consideration  plus the fair value of any noncontrolling  interest in  the acquired  company over  the  aggregate estimated fair 
values of the acquired net assets, including any contingent consideration, is recorded as goodwill.  

Goodwill is not amortized but is assessed for impairment at least annually on November 1st. Under applicable guidance, the Company 
generally performs its annual goodwill impairment analysis using a qualitative approach to determine whether it is more likely than not 
that the fair value of goodwill is less than its carrying value. If, based on the results of the qualitative assessment, it is concluded that it 
is more likely than not that the fair value of goodwill is less than its carrying value, a quantitative test is performed.  

The  quantitative  impairment  test  is  performed  to  measure  the  amount  of  impairment  loss,  if  any.  The  quantitative  impairment  test 
identifies the existence of potential impairment by comparing the fair value of each reporting unit with its carrying value, including 
goodwill. If a reporting unit’s carrying amount exceeds its fair value, the Company will record an impairment charge, as an operating 
expense item, based on that difference. The impairment charge will be limited to the amount of goodwill allocated to that reporting unit. 

Determination of the fair value of a reporting unit and the fair value of individual assets and liabilities of a reporting unit is based on 
management’s  assessment,  including  the  consideration  of  independent  third-party  appraisals  when  necessary.  Furthermore,  this 
determination is subjective in nature and involves the use of significant estimates and assumptions. These estimates and assumptions 
could have a significant impact on whether or not an impairment charge is recognized and the amount of any such charge. Estimates of 
fair value are primarily determined using discounted cash flows, market comparisons, and recent transactions. These approaches use 
significant  estimates  and  assumptions,  including  projected  future  cash  flows,  discount  rates,  growth  rates,  and  determination  of 
appropriate market comparisons. 

The Company performs its annual impairment assessment of goodwill at the beginning of the fourth quarter of each fiscal year. The 
Company determined that there was no impairment in fiscal 2020. During the three months ended April 30, 2020, in light of the COVID-
19 pandemic that resulted in the closing of the Company’s stores and of the vast majority of the stores of the Company’s wholesale 
customers  (resulting  in  a  decrease  in  revenues  and  gross  margin),  a  decrease  in  customer  spending  and  the  recent  decline  in  the 
Company’s market capitalization, the Company concluded that a triggering event had occurred during the first quarter, resulting in the 
need to perform a quantitative interim impairment assessment over the Company’s Olivia Burton, MVMT and Company Stores’ long-
lived assets as well as the Watch and Accessory Brands reporting unit.  

After adjusting the carrying value of MVMT’s intangible assets, the Company completed an interim quantitative impairment test of 
goodwill as of April 30, 2020 in which the Company compared the fair value of the Watch and Accessory Brands reporting unit to its 
respective carrying value. An impairment test of goodwill was not performed for the Company Stores reporting unit as there was no 
goodwill at this reporting unit. The fair value estimate for the Watches and Accessory reporting unit was based on the income and market 
approaches. The discounted cash flow method under the income approach involves estimating the cash flows in a discrete forecast period 
and a terminal value based on the Gordon Growth Model and discounting at a rate of return that reflects the relative risk of the cash 
flows. The market approach involves applying valuation multiples to the operating performance of the Watch and Accessory Brands 
reporting  unit  derived  from  comparable  publicly  traded  companies  based  on  the  relative  historical  and  projected  operations  of  the 
reporting unit.  

The key estimates and assumptions used in the discounted cash flows model included the Company’s discount rate, revenue growth 
rates, EBIT margins and long-term growth rate. The Company’s assumptions were based on the actual historical performance of the 
reporting units and took into account the recent severe and continued weakening of operating results as well as the anticipated rate of 
recovery, and implied risk premiums based on market prices of the Company’s common stock as of the assessment date. The significant 
estimates in the market approach model included identifying similar companies with comparable business factors such as size, growth, 

32 

 
 
profitability, risk and return on investment and assessing comparable revenue and earnings multiples in estimating the fair value of the 
reporting unit. The excess of the Watch and Accessory Brands unit’s carrying value over the estimate of the fair value was recorded in 
the Watch and Accessory Brands segment as the goodwill impairment charge in the first quarter of 2021, totaling $133.7 million which 
resulted in zero goodwill remaining. 

Intangibles 

Intangible assets consist primarily of trade names, customer relationships and trademarks. In accordance with applicable guidance, the 
Company estimates and records the fair value of purchased intangible assets at the time of their acquisition. The fair values of these 
intangible  assets  are  estimated  based  on  independent  third-party  appraisals.  Finite-lived  intangible  assets  are  amortized  over  their 
respective estimated useful lives, which range from three  to  ten years, and  are  evaluated  for  impairment periodically and whenever 
events or changes in circumstances indicate that their related carrying values may not be fully recoverable. Estimates of fair value for 
finite-lived intangible assets are primarily determined using discounted cash flows analysis of such assets, with consideration of market 
comparisons and recent transactions. This approach uses significant estimates and assumptions, including projected future cash flows, 
discount rates and growth rates. The Company determined that there was no impairment in fiscal 2020. 

During the three months ended April 30, 2020, in light of the COVID-19 pandemic that resulted in the closing of the Company’s stores 
and of the vast majority of the stores of the Company’s wholesale customers (resulting in a decrease in revenues and gross margin), a 
decrease in customer spending and the recent decline in the Company’s market capitalization, the Company concluded that a triggering 
event  had  occurred during  the  first  quarter,  resulting  in  the  need  to  perform  a  quantitative  interim  impairment  assessment  over  the 
Company’s Olivia Burton, MVMT and Company Stores’ long-lived assets as well as the Watch and Accessory Brands reporting unit.  

The Company performed recoverability tests for the long-lived assets of MVMT, Olivia Burton and the Company Stores as of April 30, 
2020.  The  Company  concluded  that  the  carrying  amounts  of  the  long-lived  assets  of  Olivia  Burton  and  the  Company  Stores  were 
recoverable, while the long-lived assets of MVMT may not be recoverable. Utilizing a royalty rate to determine discounted projected 
future cash flows in the valuation of MVMT’s trade name and a discounted cash flow method for the valuation of MVMT’s customer 
relationships,  the  Company  concluded  that  the  fair  values  of  MVMT’s  tradenames  and customer  relationships  did  not  exceed  their 
carrying values. As a result, the Company recorded impairment charges in the Watch and Accessory Brands segment totaling $22.2 
million in the first quarter of fiscal 2021, decreasing MVMT’s trade name to $2.4 million and MVMT’s customer relationships to zero. 

Allowance for Doubtful Accounts  

In the first quarter of 2021, the Company adopted ASU 2016-13, Financial Instruments - Credit Losses (Topic 326): Measurement of 
Credit Losses on Financial Instruments (ASU 2016-13). As a result of adoption, the Company replaced its methodology in determining 
the allowance for doubtful accounts which was based on an analysis of the aging of accounts receivable, assessments of collectability 
based  on  historical  trends,  the  financial  condition  of  the  Company’s  customers  and  an  evaluation  of  economic  conditions  with  a 
methodology that reflects expected credit losses and requires the use of a forward-looking expected credit loss rate for its trade accounts 
receivables. The adoption had no material impact on the Company’s Consolidated Financial Statements. 

Inventories  

The Company values its inventory at the lower of cost or net realizable value. Cost is determined using the average cost method. The 
Company performs reviews of its on-hand inventory to determine amounts, if any, of inventory that is deemed discontinued, excess, or 
unsaleable. Inventory classified as discontinued, together with the related component parts that can be assembled into saleable finished 
goods, is sold primarily through the Company’s retail outlet locations.  

Long-Lived Assets  

The Company periodically reviews the estimated useful lives of its depreciable assets based on factors including historical experience, 
the  expected  beneficial  service  period  of  the  asset,  the  quality  and  durability  of  the  asset  and  the  Company’s  maintenance  policy 
including periodic upgrades. Changes in useful lives are made on a prospective basis unless factors indicate the carrying amounts of the 
assets may not be recoverable and an impairment is necessary.  

The Company performs an impairment review of its long-lived assets once events or changes in circumstances indicate, in management’s 
judgment,  that  the  carrying  value  of  such  assets  may  not  be  recoverable.  When  such  a  determination  has  been  made,  management 
compares  the  carrying  value  of  the  asset  groups  with  their  estimated  future  undiscounted  cash  flows.  If  it  is  determined  that  an 
impairment has occurred, the fair value of the asset group is determined and compared to its carrying value. The excess of the carrying 
value over the fair value, if any, is recognized as a loss during that period. The impairment is calculated as the difference between asset 
carrying values and their estimated fair values. Other than as it relates to intangibles, as described above, no impairment charge was 
recorded in fiscal 2021 or in fiscal 2020, respectively. 

33 

 
 
Warranties  

All watches sold by the Company come with limited warranties covering the movement against defects in material and workmanship 
for periods ranging from two to three years from the date of purchase, with the exception of Tommy Hilfiger watches, for which the 
warranty period is two to ten years. In addition, the warranty period is five years for the gold plating on certain Movado watch cases 
and  bracelets.  The  Company  records  an  estimate  for  future  warranty  costs  based  on  historical  repair  costs.  Warranty  costs  have 
historically been within the Company’s expectations and the provisions established. If such costs were to substantially exceed estimates, 
they could have an adverse effect on the Company’s operating results.  

Stock-Based Compensation  

The Company utilizes the Black-Scholes option-pricing model which requires that certain assumptions be made to calculate the fair 
value of each option at the grant date. The expected life of stock option grants is determined using historical data and represents the time 
period during which the stock option is expected to be outstanding until it is exercised. The risk-free interest rate is based on the U.S. 
treasury note interest rate in effect on the date of grant for the expected life of the stock option. The expected stock price volatility is 
derived from historical volatility and calculated based on the estimated term structure of the stock option grant. The expected dividend 
yield is calculated using the Company’s historical average  of annualized dividend  yields  and applied over the expected term of  the 
option. Management monitors stock option exercises and employee termination patterns to estimate forfeitures rates within the valuation 
model. Separate groups of employees that have similar historical exercise behavior are considered separately for valuation purposes. 

In addition to stock options, the Company may also grant stock awards to employees and directors. The stock awards are generally in 
the form of time-vesting restricted stock unit awards (pursuant to which unrestricted shares of Common Stock are issued to the grantee 
when the award vests) or performance-based awards (under which vesting occurs only if one or more predetermined financial goals are 
achieved within the relevant performance period); both are subject to the participant’s continued employment (or board service) with 
the Company through such vesting date. Stock awards generally are cliff-vested after three years from the date of grant (one year in the 
case of directors’ awards). The fair value of stock awards is equal to the closing price of the Company’s publicly-traded common stock 
on the grant date.  

Compensation expense for all awards is accrued based on the estimated number of instruments for which the requisite service is expected 
to be rendered. This estimate is reflected in the period the stock option and stock awards are either granted or canceled. Expense related 
to stock options and stock awards compensation is recognized on a straight-line basis over the vesting term.  

Contingent Consideration 

Under the MVMT acquisition agreement (see Note 4 to the Company’s consolidated financial statements), the estimated fair value of 
the contingent consideration was determined using  a Monte Carlo  simulation  with  key  assumptions  that  include revenue  and  brand 
EBITDA (as defined in the acquisition agreement), volatilities, estimated discount rates, risk-free interest rate, and correlation. Each 
reporting period after the acquisition, the Company will revalue the contingent purchase price liability and record increases or decreases 
in  the  fair  value  of  the  liability  in  its  Consolidated  Statements  of  Operations.  Changes  in  fair  value  can  result  from  the  estimated 
achievement of the revenue and brand EBITDA performance hurdles, and movement in discounts rates, volatilities, and the other key 
assumptions. The inputs and assumptions are not observable in the market but reflect the assumptions the Company believes would be 
made by a market participant. The possible outcomes for the contingent consideration range from $0 to $100 million on an undiscounted 
basis. As a result, changes in the estimated fair value of the contingent consideration over time may result in significant volatility in the 
Company’s reported earnings. 

Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-out period 
for MVMT, the Company remeasured the contingent consideration to $1.9 million at July 31, 2019 and to zero at January 31, 2020. Of 
the  $16.9  million  decrease  in  the  liability,  $15.4  million  is  included  in  non-operating  income  (portion  of  contingent  consideration 
allocated to purchase price) in the Consolidated Statements of Operations for the fiscal year ended January 31, 2020, and 0.5 million 
and  $1.0  million  are  reflected  as  a  reduction  of  deferred  compensation  (portion  of  contingent  consideration  allocated  to  deferred 
compensation  based  on  future  service  requirements)  within  other  current  assets  and  other  non-current  assets,  respectively,  in  the 
Consolidated Balance Sheets. As the remeasurement is not a direct benefit realized from operating the MVMT business, the Company 
has recorded the change in contingent consideration within non-operating income in the Consolidated Statements of Operations, and as 
such,  has  not  included  it  in  operating  income  for  the  Watch  and  Accessory  Brands  segment.  Refer  to  Note  20  to  the  Company’s 
consolidated financial statements for Segment and Geographic Information. 

Pension Benefit Obligation 

34 

 
 
 
The Company sponsors a plan in Switzerland. The pension expense and obligation are developed from actuarial valuations. Two critical 
assumptions  in  determining  pension  expense  and  obligations  are  discount  rate  and  expected  long-term  return  on  plan  assets.  The 
Company will evaluate these assumptions annually. Other assumptions reflect demographic factors such as retirements, mortality and 
turnover and are evaluated periodically and updated to reflect actual experience. Actual results may differ from actuarial assumptions. 
The discount rate represents the market rate for high-quality AAA and AA-rated corporate bonds with durations corresponding to the 
expected durations of the benefit obligations and service time and is used to calculate the present value of the expected future cash flows 
for benefit obligations under the pension plan. A decrease in the discount rate increases the present value of pension benefit obligations. 
The  discount  rate  used  to determine  the  Company’s  benefit  obligation  at  January 31, 2021  is  0%.  A  25-basis  point  increase  in  the 
discount rate would decrease the present value of pension obligation by approximately $0.5 million at January 31, 2021. The Company 
considers the current and expected asset allocations of the pension plan, as well as historical and expected long-term rates of return on 
those types of plan assets, in determining the expected long-term return on plan assets. A 25 basis point decrease in the expected long-
term return on plan assets would not have resulted in a material impact on the Company’s pension expense for fiscal 2021. 

Income Taxes  

The Company, under ASC Topic 740, follows the asset and liability method of accounting for income taxes under which deferred tax 
assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying 
amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted 
tax laws and tax rates, in each jurisdiction where the Company operates, and applied to taxable income in the years in which those 
temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities due to a change in tax rates 
is recognized in income in the period that includes the enactment date. In addition, the amounts of any future tax benefits are reduced 
by  a valuation allowance  to  the extent such benefits  are  not  expected to be realized on  a more-likely-than-not basis. The Company 
calculates estimated income taxes in each of the jurisdictions in which it operates. This process involves estimating actual current tax 
expense along with assessing temporary differences resulting from differing treatment of items for both book and tax purposes. 

The Company follows guidance for accounting for uncertainty in income taxes. This guidance clarifies the accounting for uncertainty 
in income taxes recognized in a company’s financial statements and prescribes a recognition threshold and measurement standard for 
the  financial  statement  recognition  and  measurement  of  an  income  tax  position  taken  or  expected  to  be  taken  in  a  tax  return.  This 
guidance also provides guidance for de-recognition, classification, interest and penalties, accounting in interim periods, disclosures and 
transitions. 

The Company elected to account for the tax on GILTI as a period cost and therefore has not recorded deferred taxes related to GILTI.  

RECENT DEVELOPMENTS AND INITIATIVES 

COVID-19 

The COVID-19 pandemic and related public health measures materially impacted the Company’s operating results for the fiscal year 
ended January 31, 2021 and continue to materially affect how we and our customers and suppliers operate our businesses. For example, 
temporary closures and other restrictions affecting brick and mortar retail stores resulted in sales declines in the Company’s outlet stores 
and in its wholesale business relative to the prior year period. These declines were partially offset by strong growth in e-commerce sales, 
by both the Company and many of its retail customers. In addition, during the 2021 fiscal year, the Company implemented remote work 
policies and employed additional safety measures for people continuing critical on-site work. These policies and measures caused strain 
for, and may have adversely impacted the productivity of, certain employees, and these conditions may persist and harm our business, 
including future operating results. 

The Company expects adverse impacts on net sales to continue into fiscal 2022 in its retail and wholesale channels as consumers continue 
to follow social distancing requirements or recommendations and other safety measures, which may decrease demand for our products 
as consumers have fewer occasions to use and wear our products, as well as face layoffs and other negative economic impacts from the 
COVID-19  outbreak  that  adversely  affect  their disposable income  and  discretionary  purchases.  These  trends  could  worsen  if  either 
COVID-19  infections  increase  as  new variants  and  strains  emerge  or treatments  and  vaccines  are  not  as  effective  as  expected.  The 
ongoing  impact  of  the  outbreak  of  COVID-19  on  the  Company’s  liquidity,  revenues,  impairment  considerations  surrounding  the 
Company’s long-lived assets and results of operations cannot be reasonably predicted at this time due to the high level of uncertainty 
regarding future developments, the duration of containment measures, the speed at which vaccines are administered to the general public 
and the timeline for recovery. The global macroeconomic effects of the pandemic as well as the microeconomic effects on our customers, 
consumers and their purchasing decisions may persist for an undeterminable period even after the pandemic has subsided. 

In  response  to  this  challenging  environment,  while  the  Company’s  focus  has  remained  on  the  health  and  safety  of  its  associates, 
customers and business partners, the Company has taken and continues to take the following actions: 

35 

 
 
 
 
 
 
 
 
 
Revenue-Generating Activities 

  Optimizing the Company’s e-commerce platforms and ensuring that distribution centers remain operational across all major 

regions; and 

  Supporting the Company’s wholesale customers as local containment measures ease throughout the world. 

Minimizing Non-Essential Operating Costs Across All Key Areas of Spend 

  Driving SG&A savings by minimizing non-essential operating costs, right-sizing marketing expenses to the lower revenue base 
while  maintaining  a  focus  on  digital,  and  driving  procurement  savings,  including  by  reducing  third  party  services.  These 
initiatives resulted in fiscal 2021 SG&A savings of approximately $90 million (Organizational Costs savings of this $90 million 
are detailed below) as compared to the prior year. The Company anticipates that approximately half of these savings will recur 
in fiscal 2022. 

Strengthening the Company’s Balance Sheet and Enhancing Financial Flexibility 

  Adapting our inventory management to more precisely take account of market conditions and expected demand; and 

  Reducing capital expenditures while prioritizing investment in high-return projects, particularly in digital. 

Preserving Liquidity 

  Suspending the share repurchase program during fiscal 2021. The Company subsequently announced on March 25, 2021 the 
establishment of a new share repurchase program under which the Company is authorized to purchase up to $25.0 million of 
its outstanding common stock from time to time; and 

  Suspending the Company’s regular quarterly cash dividend during fiscal 2021. The Company subsequently paid a cash dividend 
of $0.10 per share on February 5, 2021 to shareholders of record on January 21, 2021 and declared an additional cash dividend 
of $0.20 per share payable on April 21, 2021 to shareholders of record on April 7, 2021. 

Addressing Organizational Costs 

  Applied  for  and  received  an  aggregate  of  approximately  $6.0  million  in  government  payroll  subsidy  programs  in  various 

countries in fiscal 2021 to mitigate payroll expense; 

  Furloughed approximately 80% of the Company’s North American workforce from early April generally through early August 

2020, resulting in compensation expense savings of approximately $10.5 million; 

  Reduced salaries during the furlough period of all active salaried employees by 15% to 25%, except for Chairman and Chief 
Executive Officer Efraim Grinberg, who volunteered to forego all salary during the furlough period. The Board of Directors 
also waived the cash portion of their compensation during that period. These actions resulted in compensation expense savings 
of approximately $1.5 million;  

  Froze the Company’s match on executive deferred  compensation plans  and  the  Company’s  401(k)  match from  early April 
through the end of fiscal 2021, with such matches  being resumed in  the first quarter of fiscal 2022.  The freeze  resulted  in 
compensation expense savings of approximately $1.3 million; and 

 

Implemented  a  permanent  workforce  reduction  that  resulted  in  savings  of  approximately  $9  million  in  fiscal  2021  and  is 
expected to result in savings of approximately $16 million in fiscal year 2022. 

The Company will continue  to consider near-term  demands and the  long-term financial  health of the business as steps  are  taken to 
mitigate the consequences of the COVID-19 pandemic and the uncertain business environment. 

On March 27, 2020, Congress passed the Coronavirus Aid, Relief, and Economic Security Act (“CARES Act”) which provides economic 
relief to assist American families and companies during the COVID-19 global pandemic. The CARES Act includes, among other things, 
provisions related to net operating loss carryback periods, refundable  payroll tax  credits and  the  delay  of  certain  payroll taxes, and 
technical corrections to tax depreciation methods for qualified improvement property. The impacts of the CARES Act are included in 
the calculation of the Company’s effective tax rate. See Note 14– Income Taxes for more information. 

Fiscal 2021 Impairments 

During the three months ended April 30, 2020, in light of the COVID-19 pandemic that resulted in the closing of the Company’s stores 
and of the vast majority of the stores of the Company’s wholesale customers (resulting in a decrease in revenues and gross margin), a 
decrease in customer spending and the recent decline  in global equity  markets,  the Company concluded  that  a triggering event had 

36 

 
 
 
occurred during the first quarter, resulting in the need to perform a quantitative interim impairment assessment over the Company’s 
Olivia Burton, MVMT and Company Stores’ long-lived assets as well as the Watch and Accessory Brands reporting unit.  

The Company made revisions to its internal forecasts, resulting in a reduction in both current and future expected cash flows, due to the 
COVID-19 pandemic and the uncertain business environment. As a result, during the first quarter of fiscal 2021, the Company recorded 
impairment charges related to goodwill of $133.7 million and intangible assets related to MVMT’s tradename and customer relationships 
of $22.2 million. 

RESULTS OF OPERATIONS  

The following is a discussion of the results of operations for fiscal 2021 compared to fiscal 2020 along with a discussion of the changes 
in financial condition during fiscal 2021. For a discussion of our results of operations in fiscal year 2020 compared to fiscal year 2019, 
please see “Results of Operations” in Item 7 (Management’s Discussion and Analysis of Financial Condition and Results of Operations) 
of our Annual Report on Form 10-K for the fiscal year ended January 31, 2020, filed with the SEC on March 26, 2020. 

In light of the COVID-19 pandemic, the Company’s results of operations for fiscal 2021 should not be deemed indicative of the results 
that  we  will  experience  in  fiscal  2022.  See  “Recent  Developments  and  Initiatives”  above.  See  also  “The  COVID-19  pandemic  has 
materially affected how we and our customers and suppliers operate, and the duration and extent to which COVID-19, new strains or 
variants, or other public health threats and epidemics will  impact our  future  results  of operations  and  overall  financial performance 
remains uncertain” under Item 1A. Risk Factors, above.   

The following are net sales by business segment and geographic location (in thousands):  

Watch and Accessory Brands: 

United States 
International 
Company Stores 
Net sales 

The following are net sales by category (in thousands): 

Watch and Accessory Brands: 
Owned brands category 
Licensed brands category 
After-sales service and all other 
Total Watch and Accessory Brands 
Company Stores 
Consolidated total 

Fiscal Year Ended January 31, 

2021 

2020 

   $ 

   $ 

157,951      $ 
289,411        
59,035        
506,397      $ 

216,171   
396,227   
88,568   
700,966   

Fiscal Year Ended January 31, 

2021 

2020 

   $ 

   $ 

178,173      $ 
262,367        
6,822        
447,362        
59,035        
506,397      $ 

257,954   
344,681   
9,763   
612,398   
88,568   
700,966   

37 

 
 
 
  
  
  
  
  
    
  
     
        
   
     
     
 
 
  
  
  
  
  
    
  
     
        
   
     
     
     
     
 
The following table presents the Company’s results of operations expressed as a percentage of net sales for the fiscal years indicated:  

Net sales 
Gross margin 
Selling, general and administrative expenses 
Impairment of goodwill and intangible assets 
Operating (loss)/income 
Gain on sale of a non-operating asset 
Other income 
Change in contingent consideration 
Interest expense 
Interest income 
(Benefit)/provision for income taxes 
Noncontrolling interests 
Net (loss)/income attributable to Movado Group, Inc. 

Fiscal Year Ended January 31, 

2021 

2020 

100.0 %     
53.4 %     
50.7 %     
30.8 %     
(28.1 %)    
0.3 %     
0.1 %     
0.0 %     
0.4 %     
0.0 %     
(6.2 %)    
0.1 %     
(22.0 %)    

100.0 % 
53.5 % 
47.3 % 
0.0 % 
6.1 % 
0.0 % 
0.0 % 
2.2 % 
0.1 % 
0.0 % 
2.2 % 
0.0 % 
6.1 % 

Fiscal 2021 Compared to Fiscal 2020 

Net Sales 

Net sales in fiscal 2021 were $506.4 million, $194.6 million or 27.8% below the prior year. This decrease is primarily a result of the 
ongoing COVID-19 pandemic. For fiscal 2021, fluctuations in foreign currency exchange rates positively impacted net sales by $8.3 
million when compared to the prior year. 

Watch and Accessory Brands Net Sales 

Net sales in fiscal 2021 in the Watch and Accessory Brands segment were $447.4 million, below the prior year period by $165.0 million, 
or 26.9%. The decrease in net sales was primarily attributable to the ongoing COVID-19 pandemic and the resultant closure of the stores 
of  the  Company’s  wholesale  customers  during  a  portion  of the  period  and  continued  restrictions  on  some  stores  of  the  Company’s 
wholesale customers during the period. There were decreases in net sales in both the United States and International locations of the 
Watch and Accessory Brands segment. 

United States Watch and Accessory Brands Net Sales 

Net sales in fiscal 2021 in the United States locations of the Watch and Accessory Brands segment were $158.0 million, below the prior 
year period by $58.2 million, or 26.9%, resulting from net sales decreases across most brands in both the owned and licensed brand 
categories due to the ongoing COVID-19 pandemic. The net sales recorded in the owned brands category decreased by $42.8 million, 
or 25.8%, and net sales recorded in the licensed brand category decreased $12.8 million, or 28.9%. 

International Watch and Accessory Brands Net Sales 

Net sales in fiscal 2021 in the International locations of the Watch and Accessory Brands segment were $289.4 million, below the prior 
year by $106.8 million, or 27.0%, which included fluctuations in foreign currency exchange rates which favorably impacted net sales 
by $8.3 million when compared to the prior year. The decrease in net sales was across all brands in both the owned and licensed brand 
categories due to the ongoing COVID-19 pandemic. The net sales decrease recorded in the owned brands category was $36.9 million, 
or 40.1% and is due to sales decreases primarily in Europe, the Americas (excluding the United States), Asia, and the Middle East. The 
net sales decrease in the licensed brands category was  $69.6  million, or  23.1%,  primarily  due  to  net  sales  decreases in  Europe, the 
Americas (excluding the United States), Asia and the Middle East.  

Company Stores Net Sales 

Net sales in fiscal 2021 in the Company Stores segment were $59.0 million, $29.5 million or 33.3% below the prior year period. The 
net sales decrease is primarily the result of the closure of the Company’s retail stores during a portion of the period in response to the 
COVID-19 pandemic and continued restrictions on some of the Company’s retail stores during the period in response to the COVID-19 
pandemic. This decrease was partially offset by the addition of new stores that did not exist in the prior-year period but contributed to 
sales in the current period prior to and after the COVID-19 related closures that began in mid-March. As of January 31, 2021, all of the 
Company stores are open.  

38 

 
 
  
  
  
  
  
  
  
  
   
   
   
   
   
   
   
   
   
   
   
   
   
 
 
 
  
 
Gross Profit 

Gross profit for fiscal 2021 was $270.5 million or 53.4% of net sales as compared to $374.9 million or 53.5% of net sales in the prior 
year.  The  decrease  in  gross  profit  of  $104.4  million  was  primarily  due  to  lower  net  sales  while  gross  margin  percentage  remained 
relatively flat as compared to the prior year period. Gross margin percentage benefitted from cost savings of approximately 110 basis 
points and a positive impact of fluctuations in foreign currency exchange rates of approximately 30 basis points, offset by the decreased 
leveraging of certain fixed costs as a result of lower sales of approximately 130 basis points, corporate initiatives related to an increase 
in inventory reserves in response to the COVID-19 pandemic of approximately 10 basis points and additional U.S. special tariffs of 
approximately 10 basis points.   

Selling, General and Administrative (“SG&A”) 

SG&A expenses in fiscal 2021 were $256.7 million, representing  a  decrease  from the  prior  year period of $75.2  million, or 22.7%, 
primarily from lower marketing expenses of $44.0 million; a decrease in payroll related expenses of $32.8 million primarily as a result 
of the furloughing of employees and temporary salary reductions starting at the beginning of April (with the majority of these actions 
ending in July), permanent staff reductions and government subsidies in response to the COVID-19 pandemic; a $4.4 million decrease 
in consulting and recruiting charges; a decrease of $4.1 million in travel and entertainment charges due to travel restrictions related to 
the  COVID-19 pandemic;  a  decrease  of  $2.7 million  in  trade  show  costs  due to  the  cancellation  of a  global  customer  event  due  to 
COVID-19  health  concerns  and  travel  restrictions;  a  decrease  in  amortization  expense  of  $2.2  million  as  a  result  of  a  reduction  in 
intangible assets due to the impairment taken during the current period; a decrease of $1.3 million in sales commissions; and a reduction 
in credit card fees of $0.7 million due to less sales in the current year period as compared to the prior year period. The decrease in SG&A 
was partially offset by an increase in corporate initiative charges primarily in response to the COVID-19 pandemic of $11.9 million 
consisting of $8.3 million in severance and payroll related, $1.5 million in write-off of unrefunded trade show deposits, $1.2 million in 
other  restructuring  charges  and  $0.9  million  in  additional  accounts  receivable  reserves;  and  an  increase  in  performance-based 
compensation  of  $9.8  million.  For  the  year  ended  January  31,  2021,  fluctuations  in  foreign  currency  rates  related  to  the  foreign 
subsidiaries negatively impacted SG&A expenses by $2.2 million when compared to the prior year. 

Impairment of Goodwill and Intangible Assets  

As a result of the economic conditions caused by the response  to  the  COVID-19 pandemic,  the Company performed  a quantitative 
assessment of its goodwill and long-lived intangible assets at April 30, 2020. The Company recorded a goodwill impairment of $133.7 
million related to the Company’s Watch and Accessory Brands reporting unit as the carrying value of goodwill exceeded the fair value 
at  April  30,  2020.  The  Company  also  recorded  a  $22.2  million  impairment  charge  related  to  MVMT’s  trade  name  and  customer 
relationships as the carrying amount of these long-lived intangible assets exceeded the fair value.  

Watch and Accessory Brands Operating (Loss)/Income 

For fiscal 2021 the Company recorded an operating loss of $152.7 million in the Watch and Accessory Brands segment which included 
goodwill and intangible assets impairment charges of $133.7 million and $22.2 million, respectively. Without these charges, for the 
twelve months ended January 31, 2021, the Company would have generated operating income of $3.2 million as compared to operating 
income of $29.5 million for the twelve months ended January 31, 2020, which includes $29.1 million and $29.0 million, respectively, 
of unallocated corporate expenses as well as $63.0 million and $73.3 million, respectively, of certain intercompany profits related to the 
Company’s supply chain operations. In addition to the assets impairments, the decrease in operating income was the result of a decrease 
in gross profit of $93.4 million, which included corporate initiative costs of $0.7 million comprising an increase in inventory reserves, 
partially offset by a decrease in SG&A expenses of $67.1 million when compared to the prior year period. The decrease in gross profit 
was primarily the result of lower sales, and to a lesser extent, lower gross margin percentage. The decrease in SG&A expenses of $67.1 
million resulted primarily from lower marketing expenses of $43.8  million; a  decrease in payroll  related  expenses  of $27.9 million 
primarily as a result of the furloughing of employees and temporary salary reductions starting at the beginning of April (with the majority 
of these actions ending in July), permanent staff reductions and government subsidies in response to the COVID-19 pandemic; a $4.4 
million  decrease  in  consulting  and  recruiting  charges  a  decrease  of  $3.8  million  in  travel  and  entertainment  charges  due  to  travel 
restrictions related to the COVID-19 pandemic; a decrease of $2.7 million in trade show costs due to the cancellation of a global customer 
trade show due to COVID-19 health concerns and travel restrictions; a decrease in amortization expense of $2.2 million as a result of a 
reduction in intangible assets due to the impairment taken during the current period; and a decrease of $0.6 million in sales commissions. 
The  decrease  in  SG&A  was  partially  offset  by  an  increase  in  corporate  initiative  charges  primarily  in  response  to  the  COVID-19 
pandemic of $11.9 million consisting of $8.3 million in severance and payroll related, $1.5 million in write-off of unrefunded trade 
show deposits, $1.2 million in other restructuring charges and $0.9 million in additional accounts receivable reserves; and an increase 
in performance-based compensation of $10.0 million. For the twelve months ended January 31, 2021, fluctuations in foreign currency 
exchange rates positively impacted the Watch and Accessory Brands segment operating loss by $1.2 million when compared to the prior 
year. 

39 

 
 
U.S. Watch and Accessory Brands Operating Loss 

For fiscal 2021 the Company recorded an operating loss of $138.4 million in the United States locations of the Watch and Accessory 
Brands  segment  which  included  goodwill  and  impairment  charges  of  $77.5  million  and  $22.2  million,  respectively.  Without  these 
charges, for the twelve months ended January 31, 2021, operating loss would have been $38.7 million as compared to operating loss of 
$35.7 million for the twelve months ended January 31, 2020, which includes unallocated corporate expenses of $29.1 million and $29.0 
million, respectively. In addition to the assets impairments, the increase in operating loss was the result of lower gross profit of $37.2 
million, which reflected corporate initiative costs of $0.7 million comprising of an increase in inventory reserves, partially offset by 
lower SG&A expenses of $34.2 million. The decrease in gross profit of $37.2 million was due to lower sales and, to a lesser extent, a 
lower gross margin percentage. The decrease in SG&A expenses of $34.2 million resulted primarily from lower marketing costs of 
$25.0 million; a decrease in payroll related expenses of $16.6 million primarily as a result of the furloughing of employees and temporary 
salary reductions starting at the beginning of April (with the majority of these actions ending in July) and permanent staff reductions in 
response to the COVID-19 pandemic; a decrease in amortization expense of $2.2 million as a result of a reduction in intangible assets 
due to the impairment taken during the current  period; a  decrease  of $1.8  million in  travel and  entertainment  charges due to travel 
restrictions related to the COVID-19 pandemic; a decrease of $1.8 million in consulting and recruiting charges and a decrease of $0.3 
million in sales commissions. The decrease in SG&A was partially offset by an increase in corporate initiative charges primarily in 
response to the COVID-19 pandemic of $7.3 million consisting of $6.3 million in severance and payroll related and $1.0 million in other 
restructuring charges; and an increase in performance-based compensation of $7.1 million.   

International Watch and Accessory Brands Operating (Loss)/Income 

For fiscal 2021 the Company recorded an operating loss of $14.3 million in the International locations of the Watch and Accessory 
Brands segment which included goodwill impairment charges of $56.2 million. Without these charges, for the twelve months ended 
January 31, 2021, the Company would have generated operating income of $41.9 million as compared to operating income of $65.2 
million for the twelve months ended January 31, 2020, which amounts include $63.0 million and $73.3 million, respectively, of certain 
intercompany profits related to the Company’s International supply chain operations. In addition to the goodwill impairment charges, 
the decrease in operating income was primarily related to lower gross profit of $56.2 million, partially offset by lower SG&A expenses 
of $32.9 million. The decrease in gross profit of $56.2 million was primarily related to lower net sales, partially offset by a higher gross 
margin percentage. The decrease in SG&A expenses of $32.9 million resulted primarily from lower marketing costs of $18.8 million; a 
decrease in payroll related expense of $11.3 million primarily as a result of the furloughing of employees and temporary salary reductions 
starting at the beginning of April (with the majority of these actions ending in July), permanent staff reductions and government subsidies 
in response to the COVID-19 pandemic; a decrease of $2.7 million in trade show costs due to cancellation of a global customer event 
due to COVID-19 health concerns and travel restrictions; a decrease of $2.6 million in consulting and recruiting charges; a decrease of 
$2.0 million in travel and entertainment charges due to travel restrictions related to the COVID-19 pandemic; and a decrease of $0.3 
million in sales commissions. The decrease in SG&A was partially offset by an increase in corporate initiative charges primarily in 
response to the COVID-19 pandemic of $4.6 million consisting of $2.0 million in severance and payroll related, $1.5 million in write-
off of unrefunded trade show deposits, $0.9 million in additional accounts receivable reserves and $0.2 million in other restructuring 
charges; and an increase in performance-based compensation of $2.9 million. Fluctuations in foreign currency exchange rates positively 
impacted operating loss by $1.2 million when compared to the prior year. 

Company Stores Operating Income 

The Company recorded operating income of $10.5 million and $13.5 million in the Company Stores segment for fiscal 2021 and 2020, 
respectively. The decrease in operating income of $3.0 million was primarily related to lower gross profit of $11.0 million mainly due 
to lower sales, partially offset by lower SG&A expenses of $8.0 million and a higher gross margin percentage. The decrease in SG&A 
expenses was primarily due to a decrease in payroll related expenses of $4.9 million primarily due to the closing of the Company’s 
stores and the furloughing of employees during portions of the period due to the COVID-19 pandemic; a decrease of $0.7 million in 
credit card fees due to less sales in the current year period as compared to the prior year period; a decrease of $0.7 million in sales 
commissions; and a decrease in travel  and entertainment charges  of $0.3  million due  to  travel restrictions  related to  the  COVID-19 
pandemic. As of January 31, 2021, and 2020, the Company operated 47 retail outlet locations. 

Other Non-Operating Income 

The Company recorded a gain on sale of a non-operating asset of $1.3 million related to a sale of a building in an international location 
for fiscal 2021. 

The Company recorded other income of $0.3 million related to the non-service components of the Company’s Swiss pension plan for 
fiscal 2021. 

Based on updated revenue and EBITDA (as defined in the MVMT acquisition agreement) performance expectations during the earn-
out period for MVMT, the Company recorded a non-cash gain on remeasurement of the contingent consideration of $15.4 million for 
fiscal 2020. 

40 

 
 
 
 
 
 
Interest Expense 

Interest expense was $2.0 million for fiscal 2021 as compared to $0.9 million for fiscal 2020. The increase was due to higher weighted 
average interest rate and higher weighted average borrowings outstanding under the Company’s revolving credit facility during fiscal 
2021 as compared to fiscal 2020.   

Income Taxes 

The Company recorded an income tax benefit of $31.2 million and an income tax provision of $15.1 million for fiscal 2021 and 2020, 
respectively. 

The effective tax rate for fiscal 2021 was 21.9%, and differed from the U.S. statutory tax rate of 21.0% primarily due to the CARES Act 
NOL Carryback Provision and related tax effects, and U.S. state net operating loss carryforwards generated in the current fiscal year, 
partially offset by impairments of the portion of goodwill of the Watch and Accessory Brands reporting unit which is not tax deductible. 
The effective rate for fiscal 2020 was 26.3%, and differed from the U.S. statutory tax rate of 21.0% primarily due to a limitation on a 
portion of the foreign tax credits related to GILTI tax. 

Net (Loss)/ Income Attributable to Movado Group, Inc. 

The Company recorded net loss attributable to Movado Group, Inc. of $111.5 million and net income attributable to Movado Group, 
Inc. of $42.7 million for fiscal 2021 and 2020, respectively. 

LIQUIDITY AND CAPITAL RESOURCES  

At  January  31,  2021  and  January  31,  2020,  the  Company  had  $223.8  million  and  $185.9  million,  respectively,  of  cash  and  cash 
equivalents. Of this total, $150.9 million and $121.3 million, respectively, consisted of cash and cash equivalents at the Company’s 
foreign subsidiaries.  

The  Company  believes  that  cash  flows  from operations,  including  the  impact of  the  Company  corporate  initiatives,  combined  with 
existing cash on hand and amounts  available under its credit  lines provide adequate funds  to support its  operating,  capital and debt 
service  requirements  for  the  next  twelve  months  subsequent  to  the  issuance  of  these  financial  statements.  During  fiscal  2021  the 
Company’s cash generated from operations was negatively impacted due to widespread closures of the Company’s retail locations and 
the Company’s wholesale customers’ stores as a result of the COVID-19 pandemic. The Company entered this period of uncertainty 
with a healthy liquidity position, and it took actions to enhance the Company’s financial liquidity and flexibility, including minimizing 
all  non-essential  operating  expenses  (including  marketing,  travel  and  consulting  services),  reevaluating  all  capital  expenditures, 
furloughing approximately 80% of the Company’s North American workforce during March through June and temporarily reducing the 
work-rate of international employees while applying for available government payroll subsidies in accordance with local government 
guidelines  and  programs,  suspending  the  Company’s  share  repurchase  program  and  regular  quarterly  dividend  during  fiscal  2021, 
reducing  salaries  and  suspending  Board of  Director  fees  from  April  through  June 2020,  amending  license  agreements  to  reduce  its 
royalty obligations in fiscal 2021, and negotiating rent deferrals or other arrangements in respect of its rent obligations for all of its 
Company Stores and certain other leases. As a precautionary measure, the Company borrowed an additional $30.9 million under its 
revolving credit facility in March 2020 and amended its revolving credit facility to modify some of its financial covenants. Effective as 
of the date of this annual report on Form 10-K, certain of these modifications were eliminated as a result of the Company’s achievement 
of certain milestones as of and for the periods ending January 31, 2021, as described below. During the second, third and fourth quarter 
of fiscal 2021, the Company repaid $36.8 million, $10.9 million and $16.8 million, respectively, under its revolving credit facility. At 
January 31, 2021, $21.2 million remained outstanding under the Company’s revolving facility. Although the Company believes it has 
adequate sources of liquidity over the long term, continued uncertainty surrounding the COVID-19 pandemic, an economic recession 
or a slow recovery could adversely affect the Company’s business and liquidity. 

At  January  31,  2021  the  Company had  working  capital  of  $374.0  million  as  compared  to  $355.3  million  at  January  31,  2020.  The 
increase in working capital was primarily the result of additional cash of $37.9 million partially offset by lower inventory levels as the 
Company continues to monitor its inventory levels to align with expected sales. The Company defines working capital as the difference 
between current assets and current liabilities. 

The Company had $68.4 million of cash provided by operating activities for fiscal 2021 as compared to $32.1 million for fiscal 2020. 
Cash  provided  by  operating  activities  for  fiscal  2021  included  net  loss  attributable  to  the  Movado  Group,  Inc.  of  $111.5  million, 
positively adjusted by $162.6 million related to non-cash items. Cash provided by operating activities included a decrease in investment 
in  inventories  of  $21.6  million,  an  increase  in  accrued  payroll  of  $11.3  million  primarily  due  to  an  increase  in  performance-based 
compensation and an increase in severance accrual as a result of the Company’s corporate initiatives and an increase in accrued liabilities 
of $4.5 million primarily as a result of timing of payments. Cash used by operating activities for fiscal 2021 included an increase in 

41 

 
 
 
 
income taxes receivable of $21.0 primarily due to the Company’s net loss in fiscal 2021 and a decrease of $7.8 million in accounts 
payable as a result of timing of payments.  

Cash used in investing was $1.9 million for fiscal 2021 as compared to $13.4 million for fiscal 2020. The cash used in fiscal 2021 was 
primarily related to capital expenditures of $3.0 million primarily due to website platform upgrades and the construction of shop-in-
shops at some of the Company’s wholesale customers, partially offset by proceeds from a sale of a non-operating asset in Switzerland 
of $1.3 million. 

The Company expects that capital expenditures in fiscal 2022 will be approximately $10.0 million as compared to $3.0 million in fiscal 
2021. The capital spending will be primarily for projects in the ordinary course of business including facilities improvements, shop-in-
shops, website development, computer hardware and software and tooling costs. The Company has the ability to manage a portion of 
its capital expenditures on discretionary projects.  

Cash used by financing activities was $34.4 million for fiscal 2021 as compared to $23.9 million for fiscal 2020. The cash used in fiscal 
2021 included net repayment of bank borrowings of $33.6 million (net of proceeds from borrowings of $30.9 million) and $0.3 million 
in debt issuance cost resulting from the Company amending its revolving credit facility. In response to the COVID-19 pandemic, the 
Company suspended its quarterly dividends and share repurchases during fiscal 2021. However, on January 11, 2021, with consent of 
its  bank  group,  the  Company’s  Board  of  Directors  declared  a  cash  dividend  of  $0.10  per  share,  payable  on  February  5,  2021  to 
shareholders of record on January 21, 2021. In addition, on March 25, 2021, the Board of Directors approved the payment of a cash 
dividend in the amount of $0.20 for each share of the Company’s outstanding common stock and class A common stock. The dividend 
will be paid on April 21, 2021 to all shareholders of record as of the close of business on April 7, 2021. The Company paid $18.4 million 
in dividends and $4.2 million in share repurchases during fiscal 2020. 

On October 12, 2018, the Company, together with Movado Group Delaware Holdings Corporation, Movado Retail Group, Inc. and 
Movado LLC (together with  the Company, the “U.S.  Borrowers”),  each  a  wholly  owned domestic  subsidiary of  the Company, and 
Movado Watch Company S.A. and MGI Luxury Group S.A. (collectively, the “Swiss Borrowers” and, together with the U.S. Borrowers, 
the “Borrowers”), each a wholly owned Swiss subsidiary of the Company, entered into an Amended and Restated Credit Agreement 
(the  “Credit  Agreement”)  with  the  lenders  party  thereto  and  Bank  of  America,  N.A.  as  administrative  agent  (in  such  capacity,  the 
“Agent”). The Credit Agreement amends and restates the Company’s prior credit agreement dated as of January 30, 2015 and extends 
the maturity of the $100.0 million senior secured revolving credit facility (the “Facility”) provided thereunder to October 12, 2023. The 
Facility  includes  a  $15.0  million  letter  of  credit  subfacility,  a  $25.0  million  swingline  subfacility  and  a  $75.0  million  sublimit  for 
borrowings by the Swiss Borrowers, with provisions for uncommitted increases to the Facility of up to $50.0 million in the aggregate 
subject to customary terms and conditions. 

On June 5, 2020, the Company and its lenders entered into an amendment (the “Second Amendment”) to the Credit Agreement effective 
as  of  July  31,  2020.    Among  other  things,  the  Second  Amendment  provided  for  the  following  temporary  relief  with  respect  to  the 
financial  maintenance  covenants  in  the  Credit  Agreement  from  April  30,  2020  through  the  date  on  which  the  Company  delivers  a 
compliance  certificate  in  respect  of  the  period  ended  July  31,  2021  (or  earlier  if  the  Company  demonstrates  satisfaction  of  certain 
earnings and leverage milestones) (the “Suspension Period”): (i) the maximum consolidated leverage ratio was increased from 2.50 to 
1.0 to 2.75 to 1.0 for the four quarter period ended April 30, 2020 and suspended thereafter until the end of the Suspension Period when 
it  would  resume  at  2.50  to  1.0  and  (ii)  the  minimum  EBITDA  covenant  levels  were  reduced.  In  addition,  the  Second  Amendment 
provided that (i) through April 30, 2021, the Company was required to maintain minimum liquidity (comprised of unrestricted cash and 
cash equivalents and unutilized commitments under the Credit Agreement) of $100.0 million, (ii) during the Suspension Period, certain 
covenants, including covenants related  to dividends, share repurchases, debt incurrence, investments  and  capital  expenditures, were 
tightened and (iii) during the Suspension Period, the interest rate for borrowings under the Credit Agreement was increased to LIBOR 
plus 2.75% per annum and the commitment fee in respect of the unutilized commitments was increased to 0.45% per annum. In addition, 
the  Second  Amendment  permanently  increased  the  LIBOR  floor  for  loans  under  the  Credit  Agreement  from  0%  to  1.00%  and 
permanently reduced the minimum EBITDA financial covenant level to $35.0 million starting with the four-quarter period ending July 
31,  2021.  On  January  11,  2021,  the  lenders  party  to  the  Credit  Agreement  granted  the  Company  a  written  consent  permitting  the 
Company to pay up to two cash dividends to equity holders that would not otherwise be permitted by the Credit Agreement. Specifically, 
the consent permitted the Company to pay two dividends prior to May 31, 2021 in an aggregate amount not to exceed $5 million. On 
February 5, 2021, the Company paid the first such dividend, in an aggregate amount of $2.3 million, to shareholders of record as of 
January  21,  2021.  Effective  as  of  the  date  of  this  annual  report  on  Form  10-K,  the  suspension  Period  has  ended  as  a  result  of  the 
Company’s achievement of certain financial milestones as of and for the periods ending January 31, 2021. 

The foregoing summary of the Second Amendment is qualified by reference to the full text of the amendment, which is attached as 
Exhibit 4.1 to the Company’s quarterly report on Form 10-Q for the quarter ended April 30, 2020 and incorporated herein by reference. 

42 

 
As of January 31, 2021, and January 31, 2020, there was 10.0 million and 50.0 million in Swiss Francs, respectively (with a dollar 
equivalent of $11.2 million and $51.9 million, respectively), in addition to $10.0 million as of January 31, 2021, in loans outstanding 
under  the  Facility.  Availability  under  the  Facility  was  reduced  by  the  aggregate  number  of  letters  of  credit  outstanding,  issued  in 
connection with retail and operating facility leases to various landlords and for Canadian payroll to the Royal Bank of Canada, totaling 
approximately $0.3 million at both January 31, 2021 and January 31, 2020. At January 31, 2021, the letters of credit have expiration 
dates through June 1, 2021. As of January 31, 2021, and January 31, 2020, availability under the Facility was $78.5 million and $47.8 
million,  respectively.  For  additional  information regarding the  Facility,  see  Note  9  –  Debt  and  Lines  of  Credit  to  the  Consolidated 
Financial Statements. 

The Company had weighted average borrowings under the facility of $53.1 million and $51.1 million, with a weighted average interest 
rate of 2.59% and 1.00% during the fiscal 2021 and 2020, respectively.  

A Swiss subsidiary of the Company maintains unsecured lines of credit with an unspecified maturity with a Swiss bank. As of January 
31, 2021, and 2020, these lines of credit totaled 6.5 million Swiss Francs for both periods, with a dollar equivalent of $7.3 million and 
$6.7 million, respectively. As of January 31, 2021, and 2020, there were no borrowings against these lines. As of January 31, 2021, and 
2020, two European banks had guaranteed obligations to third parties on behalf of two of the Company’s foreign subsidiaries in the 
dollar equivalent of $1.3 million, and $1.2 million, respectively, in various foreign currencies, of which $0.6 million, in both periods, 
was a restricted deposit as it relates to lease agreements. 

Cash paid for interest, including unused commitments fees, was $1.7 million and $0.7 million during fiscal 2021 and 2020, respectively. 

The Company did not pay cash dividends during fiscal 2021. The Company paid cash dividends of $0.80 per share or $18.4 million 
during fiscal 2020. However, on January 11, 2021, with the consent of its bank group, the Company’s Board of Directors declared a 
cash dividend of $0.10 per share, payable on February 5, 2021 to shareholders of record on January 21, 2021. In addition, on March 25, 
2021,  the  Board  of  Directors  approved  the  payment  of  a  cash  dividend  in  the  amount  of  $0.20  for  each  share  of  the  Company’s 
outstanding common stock and class A common stock. The dividend will be paid on April 21, 2021 to all shareholders of record as of 
the close of business on April 7, 2021. Although the Company currently expects to continue to declare cash dividends in the future the 
decision of whether to declare any future cash dividend, including the amount of any such dividend and the establishment of record and 
payment dates, will be determined, in each quarter, by the Board of Directors, in its sole discretion.   

On August 29, 2017, the Board approved a share repurchase program under which the Company was authorized to purchase up to $50.0 
million of its outstanding common stock from time to time. This authorization expired on August 29, 2020. During fiscal 2021, the 
Company did not repurchase any shares of its common stock. On March 25, 2021, the Board approved a share repurchase program 
under which the Company is authorized to purchase up to $25.0 million of its outstanding common stock from time to time, depending 
on market conditions, share price and other factors. Under this share repurchase program, the Company is permitted to purchase shares 
of  its  common  stock  through  open  market  purchases,  repurchase  plans,  block  trades  or  otherwise.  This  authorization  expires  on 
September 30, 2022. 

CONTRACTUAL OBLIGATIONS AND OFF-BALANCE SHEET ARRANGEMENTS  
Payments due by period (in thousands):  

Contractual Obligations: 
Operating and Finance Lease Obligations (1) 
Purchase Obligations (2) 
Other Long-Term Obligations (3) 
Transition Tax (4) 
Total Contractual Obligations 

Total 

Less than 
1 year 

2-3 
years 

4-5 
years 

More than 
5 years 

   $ 

94,958      $ 
70,902        
307,817        
21,504        

18,067      $ 
70,902        
64,373        
2,264        

28,799      $ 
—        
145,709        
6,508        

20,948      $ 
—   
77,760   
12,732   

   $  495,181      $  155,606      $  181,016      $  111,440      $ 

27,144   
—   
19,975   
—   
47,119   

(1) 

Includes store operating and finance leases, which generally provide for payment of direct operating costs in addition to rent. 
These obligation amounts only include future minimum lease payments and exclude direct operating costs.  

(2)  The Company had outstanding purchase obligations with suppliers at the end of fiscal 2021 for raw materials, finished watches 
and packaging in the normal course of business. These purchase obligation amounts do not represent total anticipated purchases 
but represent only amounts to be paid for items required to be purchased under agreements that are enforceable, legally binding 
and specify minimum quantity, price and term.  

43 

 
 
  
  
     
     
     
     
  
     
        
        
        
        
   
     
   
 
     
   
     
   
 
(3)  Other  long-term  obligations  primarily  consist  of  minimum  commitments  related  to  the  Company’s  license  agreements  and 
endorsement  agreements  with  brand  ambassadors,  and  also  include  service  agreements.  The  Company  sources,  distributes, 
advertises and sells watches pursuant to its exclusive license agreements with unaffiliated licensors. Royalty amounts are generally 
based on a stipulated percentage of revenues, although most of these agreements contain provisions for the payment of minimum 
annual royalty amounts. The license agreements have various terms, and some have renewal options, provided that minimum sales 
levels are achieved. Additionally, the license agreements require the Company to pay minimum annual advertising amounts.  
(4)  The Transition Tax obligation is due to the enactment of the 2017 Tax Act and will be paid in installments over eight years, with 

the first payment having been made in fiscal 2019. 

Liabilities for unrecognized income tax benefits are excluded from the table above as the Company is unable to reasonably predict the 
ultimate amount or timing of a settlement of such liabilities. See Note 14– Income Taxes for more information. 

Long-term liabilities associated with the Company’s defined benefit plan in Switzerland are excluded from the table above due to the 
uncertainty of the timing of these cash disbursements. The amount and timing of cash funding related to these benefit plans will generally 
depend on local regulatory requirements, various economic assumptions and Company contributions.  

Management’s  estimate  of  contributions  the  Company  will  make  to  its  Swiss  pension  plan  for  the  fiscal  year  ending  2022  is 
approximately $1.1 million. In addition, total benefit payments to be paid to participants in the Swiss pension plan for the fiscal year 
ending 2022 from the Company’s plan are estimated to be approximately $0.3 million. 

Off-Balance Sheet Arrangements  

The Company does not have off-balance sheet financing or unconsolidated special-purpose entities.   

Accounting Changes and Recent Accounting Pronouncements  

See Note 3 to the accompanying audited consolidated financial statements for a description of recent accounting pronouncements which 
may impact the consolidated financial statements in future reporting periods. 

Item 7A.  Quantitative and Qualitative Disclosure about Market Risk 

Foreign Currency Exchange Rate Risk 

The Company’s primary market risk exposure relates to foreign currency exchange risk (see Note 10 – Derivative Financial Instruments 
to the Consolidated Financial Statements). A significant portion of the Company’s purchases are denominated in Swiss Francs and, to a 
lesser extent, the Japanese Yen. The Company also sells to third-party customers in a variety of foreign currencies, most notably the 
Euro, Swiss Franc and the British Pound. The Company reduces its exposure to the Swiss Franc, Euro, British Pound, Chinese Yuan 
and Japanese Yen exchange rate risk through a hedging program. Under the hedging program, the Company manages most of its foreign 
currency exposures on a consolidated basis, which allows it to net certain exposures and take advantage of natural offsets. The earnings 
impact is mostly offset by the effects of currency movements on the underlying hedged transactions. To the extent that the Company 
does not engage in a hedging program, any change in the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange 
rates to local currency would have an equal effect on the Company’s earnings. 

From time to time the Company uses forward exchange contracts, which do not meet the requirements of qualified hedges, to offset its 
exposure to certain foreign currency receivables  and liabilities.  These  forward  contracts are not designated as qualified  hedges  and, 
therefore, changes in the fair value of these derivatives are recognized in earnings in the period they arise, thereby offsetting the current 
earnings effect resulting from the revaluation of the related foreign currency receivables and liabilities.  

As of January 31, 2021, the Company’s entire net forward contracts hedging portfolio consisted of 29.4 million Chinese Yuan equivalent, 
6.0 million Swiss Francs equivalent, 10.9 million US Dollars equivalent, 16.6 million Euros equivalent and 0.7 million British Pounds 
equivalent with various expiry dates ranging through May 19, 2021, compared to a portfolio of 42.1 million Chinese Yuan equivalent, 
22.0 million Swiss Francs equivalent, 17.9 million US Dollars equivalent, 29.9 million Euros equivalent and 4.4 million British Pounds 
equivalent with various expiry dates ranging through July 8, 2020, as of January 31, 2020. If the Company were to settle its Swiss Franc 
forward contracts at January 31, 2021, the net result would be an immaterial loss. As of January 31, 2021, the Company’s British Pound, 
Chinese Yuan, US Dollar and Euro forward contracts had no gain or loss. The Company had no cash flow hedges as of January 31, 2021 
and January 31, 2020, respectively. 

44 

 
 
 
Commodity Risk  

The Company considers its exposure to fluctuations in commodity prices to be primarily related to gold used in the manufacturing of 
the Company’s watches. Under its hedging program, the Company can purchase various commodity derivative instruments, primarily 
futures contracts. When held, these derivatives are documented as qualified cash flow hedges, and the resulting gains and losses on these 
derivative  instruments  are  first  reflected  in  other  comprehensive  income,  and  later  reclassified  into  earnings,  partially  offset  by  the 
effects of gold market price changes on the underlying actual gold purchases. The Company did not hold any future contracts in its gold 
hedge portfolio as of January 31, 2021 and 2020; thus, any changes in the gold purchase price will have an equal effect on the Company’s 
cost of sales.  

Debt and Interest Rate Risk  

Floating rate debt at January 31, 2021 and 2020 totaled $21.2 million (10 million in Swiss francs and $10 million) and $51.9 million 
(50 million in Swiss francs), respectively. The debt outstanding at January 31, 2021 is based on LIBOR plus 2.75% per annum. For 
fiscal  2021,  the  Company  had  weighted  average  borrowings  of  $53.1  million  with  a  weighted  average  interest  rate  of  2.59%.  The 
Company does not hedge these interest rate risks. Based on the average floating rate debt outstanding during fiscal 2021, a one-percent 
increase or decrease in the average interest rate during the period would have resulted in a change to interest expense of $0.4 million for 
the fiscal year ended January 31, 2021. 

45 

 
Item 8.  Financial Statements and Supplementary Data  

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS  

Report of Independent Registered Public Accounting Firm 

Consolidated Balance Sheets at January 31, 2021 and 2020 

Consolidated Statements of Operations for the fiscal years ended January 31, 2021, 2020 and 2019 

Consolidated Statements of Comprehensive (Loss) Income for the fiscal years ended January 31, 2021, 2020 and 

2019 

Consolidated Statements of Cash Flows for the fiscal years ended January 31, 2021, 2020 and 2019 

Consolidated Statements of Changes in Equity for the fiscal years ended January 31, 2021, 2020 and 2019 

Notes to Consolidated Financial Statements 

Valuation and Qualifying Accounts  

Schedule 
Number   

Page 
Number 

53 

55 

56 

57 

58 

59 

60-92 

S-1 

II 

46 

 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Item 9.  Changes in and Disagreements with Accountants on Accounting and Financial Disclosure  

None.  

Item 9A.  Controls and Procedures  
Evaluation of Disclosure Controls and Procedures  

The Company’s disclosure controls and procedures are designed to provide reasonable assurance of achieving their objectives. However, 
it should be noted that a control system, no matter how well conceived or operated, can only provide reasonable, not absolute, assurance 
that its objectives will be met and may not prevent all errors or instances of fraud.  

The Company, under the supervision and with the participation of its management, including the Chief Executive Officer and the Chief 
Financial Officer, has evaluated the effectiveness of the Company’s disclosure controls and procedures, as such terms are defined in 
Rule 13a-15(e) under the Securities Exchange Act of  1934, as amended  (the “Exchange Act”). Based  on  that evaluation, the Chief 
Executive Officer and the Chief Financial Officer concluded that the Company’s disclosure controls and procedures are effective at a 
reasonable assurance level as of the end of the period covered by this report.  

The Company’s Chief Executive Officer and Chief Financial Officer have furnished the Sections 302 and 906 certifications required by 
the U.S. Securities and Exchange Commission in this annual report on Form 10-K. In addition, the Company’s Chief Executive Officer 
certified to the NYSE in July 2019 that he was not aware of any violation by the Company of the NYSE’s corporate governance listing 
standards.  

Management’s Annual Report on Internal Control Over Financial Reporting  

The management of the Company is responsible for establishing and maintaining internal control over financial reporting, as such term 
is defined in Rule 13a-15(f) under the Exchange Act, for the Company. With the participation of the Chief Executive Officer and the 
Chief Financial Officer, the Company’s management conducted an evaluation of the effectiveness of the Company’s internal control 
over financial reporting based on the framework and criteria established in the Internal Control – Integrated Framework (2013) issued 
by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (COSO).  Based  on  this  evaluation,  the  Company’s 
management has concluded that the Company’s internal control over financial reporting was effective as of January 31, 2021.  

The Company’s internal control over financial reporting as of January 31, 2021 has been audited by PricewaterhouseCoopers LLP, an 
independent registered public accounting firm, as stated in their report, which appears in this report. 

Changes in Internal Control Over Financial Reporting  

There has been no change in the Company’s internal control over financial reporting (as defined in Rule 13a-15(f) under the Exchange 
Act)  during  the  three  months  ended  January 31,  2021,  that  has  materially  affected,  or  is  reasonably  likely  to  materially  affect,  the 
Company’s internal control over financial reporting.  

See Consolidated Financial Statements and Supplementary Data for the Report of Independent Registered Public Accounting Firm.  

Item 9B.  Other Information  

None.  

47 

 
 
 
 
 
 
 
PART III  

Item 10.  Directors, Executive Officers and Corporate Governance  

The information required by this item will be included in the Company’s Proxy Statement for the 2021 annual meeting of shareholders 
under the captions “Election of Directors” and “Management” and is incorporated herein by reference.  

Information on the beneficial ownership reporting for the Company’s directors and executive officers will be contained in the Company’s 
Proxy  Statement  for  the  2021  annual  meeting  of  shareholders  under  the  caption  “Section 16(a)  Beneficial  Ownership  Reporting 
Compliance” and is incorporated herein by reference.  

Information on the Company’s Audit Committee and Audit Committee Financial Expert will be contained in the Company’s Proxy 
Statement  for  the  2021  annual  meeting  of  shareholders  under  the  caption  “Information  Regarding  the  Board  of  Directors  and  Its 
Committees” and is incorporated herein by reference.  

The Company has adopted and posted on its website at www.movadogroup.com a Code of Business Conduct and Ethics that applies to 
all directors, officers and employees, including the Company’s Chief Executive Officer, Chief Financial Officer and principal financial 
and accounting officers. The Company will post any amendments to the Code of Business Conduct and Ethics, and any waivers that are 
required to be disclosed by SEC regulations, on the Company’s website.  

Item 11.  Executive Compensation  

The information required by this item will be included in the Company’s Proxy Statement for the 2021 annual meeting of shareholders 
under the captions “Executive Compensation” and “Compensation of Directors” and is incorporated herein by reference.  

Item 12.  Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters  

The information required by this item will be included in the Company’s Proxy Statement for the 2021 annual meeting of shareholders 
under the caption “Security Ownership of Certain Beneficial Owners and Management” and is incorporated herein by reference.  

Item 13.  Certain Relationships and Related Transactions and Director Independence  

The information required by this item will be included in the Company’s Proxy Statement for the 2021 annual meeting of shareholders 
under the caption “Certain Relationships and Related Transactions” and is incorporated herein by reference.  

Item 14.  Principal Accounting Fees and Services  

The information required by this item will be included in the Company’s Proxy Statement for the 2021 annual meeting of shareholders 
under the caption “Fees Paid to PricewaterhouseCoopers LLP” and is incorporated herein by reference.  

48 

 
 
 
 
 
 
 
 
 
 
 
 
PART IV  

Item 15.  Exhibits and Financial Statement Schedules  
(a)  Documents filed as part of this report  

1.  Financial Statements:  

See Financial Statements Index on page 46 included in Item 8 of Part II of this annual report.  

2.  Financial Statement Schedule:  

Schedule II                    Valuation and Qualifying Accounts 

All other schedules are omitted because they are not applicable, or not required, or because the required information is included 
in the Consolidated Financial Statements or notes thereto.  
Index to Exhibits:  

3. 

Exhibit 
Number 

Description 

  2.1 

  2.2 

  3.1 

  3.2 

  4.1 

  4.2 

  4.3 

  4.4 

  4.5 

  4.6 

  4.7 

10.1 

10.2 

Sale and Purchase Agreement dated July 3, 2017 between MGS Distribution Ltd and Lesa Bennett and Jemma Fennings in 
respect of the share capital of JLB Brands Ltd.  Incorporated by reference to Exhibit 2.1 to the Registrant’s Quarterly Report 
on Form 10-Q for the quarter ended July 31, 2017 filed on August 29, 2017. 

Securities  Purchase  Agreement,  dated  as  of  August  15,  2018,  relating  to  the  acquisition  of  MVMT  Watches,  Inc.  
Incorporated by reference to Exhibit 2.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended October 
31, 2018 filed on December 4, 2018. 

Restated By-Laws of the Registrant. Incorporated by reference to Exhibit 3.1 to the Registrant’s Current Report on Form 8-
K filed on July 14, 2014. 

Restated  Certificate  of  Incorporation  of  the  Registrant  as  amended.  Incorporated  by  reference  to  Exhibit  3.2  to  the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2019 filed on March 28, 2019. 

Specimen Common Stock Certificate. Incorporated herein by reference to Exhibit 4.1 to the Registrant’s Annual Report on 
Form 10-K for the year ended January 31, 1997 filed on April 18, 1997. 

Description of Securities. Incorporated herein by reference to Exhibit 4.2 to the Registrant’s Annual Report on Form 10-K 
for the year ended January 31, 2020 filed on March 26, 2020.  

Master Credit Agreement dated August 17, 2004 and August 20, 2004 between MGI Luxury Group S.A. and UBS AG. 
Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended 
July 31, 2004. * 

Amended  and  Restated  Credit  Agreement,  dated  as  of  October  12,  2018,  among  the  Company,  certain  U.S.  and  Swiss 
subsidiaries thereof, the lenders party thereto and Bank of America, N.A. as administrative agent (the “Corporate Credit 
Agreement”). Incorporated herein by reference to Exhibit 4.1 to the Registrant’s Quarterly Report on Form 10-Q for the 
quarter ended October 31, 2018 filed on December 4, 2018. * 

Second Amendment to the Corporate Credit Agreement, dated June 5, 2020 and effective as of April 30, 2020. Incorporated 
herein by reference to Exhibit 4.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended April 30, 2020 
filed on June 9, 2020. *  

  Consent dated January 11, 2021 related to the Corporate Credit Agreement’s restricted payments covenant. *** 

Security and Pledge Agreement, dated as of January 30, 2015, by and among Movado Group, Inc., Movado Group Delaware 
Holdings  Corporation,  Movado  Retail  Group,  Inc.  and  Movado  LLC,  as  Grantors,  and  Bank  of  America,  N.A.,  as 
administrative agent. Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K filed 
February 5, 2015. * 

Movado Group, Inc. 1996 Stock Incentive Plan, Amended and Restated as of April 4, 2013. Incorporated herein by reference 
to Annex A to the Registrant’s Definitive Proxy Statement on Schedule 14A filed on May 2, 2013. ** 

Form of Stock Award Agreement under the Movado Group, Inc. 1996 Stock Incentive Plan, amended and restated as of 
April 4, 2013. Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Quarterly Report on Form 10-Q for the 
quarter ended April 30, 2015. ** 

49 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
  
 
 
 
  
Exhibit 
Number 

Description 

10.3 

10.4 

10.5 

10.6 

10.7 

10.8 

10.9 

10.10 

10.11 

10.12 

10.13 

10.14 

10.15 

10.16 

Form of Option Award Agreement under the Movado Group, Inc. 1996 Stock Incentive Plan, amended and restated as of 
April 4, 2013. Incorporated herein by reference to Exhibit 10.3 to the Registrant’s Quarterly Report on Form 10-Q for the 
quarter ended April 30, 2015. ** 

Movado  Group  Inc.  Amended  and  Restated  Deferred  Compensation  Plan  for  Executives,  effective  January 1,  2013. 
Incorporated  herein  by  reference  to  Annex  B  to  the  Registrant’s  Definitive  Proxy  Statement  on  Schedule 14A  filed on 
May 2, 2013. ** 

Lease made December 21, 2000 between the Registrant and Mack-Cali Realty, L.P. for premises in Paramus, New Jersey 
together with First Amendment thereto made December 21, 2000. Incorporated herein by reference to Exhibit 10.22 to the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2001. 

Second Amendment of Lease dated July 26, 2001 between Mack-Cali Realty, L.P., as landlord, and Movado Group, Inc., 
as tenant, further amending lease dated as of December 21, 2000. Incorporated herein by reference to Exhibit 10.2 to the 
Registrant’s Quarterly Report on Form 10-Q filed for the quarter ended October 31, 2001. 

Third Amendment of Lease dated November 6, 2001 between Mack-Cali Realty, L.P., as lessor, and Movado Group, Inc., 
as lessee, for additional space at Mack-Cali II, One Mack Drive, Paramus, New Jersey. Incorporated herein by reference to
Exhibit 10.4 to the Registrant’s Quarterly Report on Form 10-Q filed for the quarter ended October 31, 2001. 

Fifth Amendment of Lease dated October 20, 2003 between Mack-Cali Realty, L.P. as landlord, and the Registrant as tenant 
further  amending  the  lease  dated  as  of  December 21,  2000.  Incorporated  herein  by  reference  to  Exhibit  10.29  to  the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2004. 

Tenth  Amendment  to  Lease dated  March 10,  2011  between  Mack-Cali  Realty,  L.P.,  as landlord,  and  the  Registrant, as 
tenant, further amending the lease dated as of December 21, 2000. Incorporated herein by reference to Exhibit 10.36 to the 
Registrant’s Annual Report on Form 10-K for the year ended January 31, 2011. 

Thirteenth Amendment to Lease dated October 24, 2017 between Mack-Cali Realty, L.P., as landlord, and the Registrant, 
as tenant, further amending the lease dated as of December 21, 2000. Incorporated herein by reference to Exhibit 10.1 to 
the Registrant’s Quarterly Report on Form 10-Q for the quarter ended October 31, 2017 filed on November 21, 2017. 

Lease Agreement dated May 22, 2000 between Forsgate Industrial Complex and the Registrant for premises located at 105 
State Street, Moonachie, New Jersey. Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Quarterly Report 
on Form 10-Q for the quarter ended April 30, 2000. 

First Amendment dated as of February 27, 2009 to  Lease dated May 22,  2000 between Forsgate Industrial Complex as 
Landlord  and  Movado  Group,  Inc.  as  Tenant  for  the  premises  known  as  105  State  Street,  Moonachie,  New  Jersey. 
Incorporated herein  by  reference  to  Exhibit  10.42  to  the  Registrant’s  Annual  Report  on Form  10-K  for  the year  ended 
January 31, 2009. 

Third Amendment dated as of November 14, 2019 to Lease dated May 22, 2000 between Forsgate Industrial Complex as 
Landlord  and  Movado  Group,  Inc.  as  Tenant  for  the  premises  known  as  105  State  Street,  Moonachie,  New  Jersey. 
Incorporated herein  by  reference  to  Exhibit  10.13  to  the  Registrant’s  Annual  Report  on Form  10-K  for  the year  ended 
January 31, 2020 filed on March 26, 2020.  

Amended and Restated License Agreement dated January 13, 2015 between the Registrant, Swissam Products Limited and 
Coach, Inc. Incorporated herein by reference to Exhibit 10.35 to the Registrant’s Annual Report on Form 10-K for the year 
ended January 31, 2015. 

First Amendment dated January 6, 2020, to the Amended and Restated License Agreement dated January 13, 2015 between 
the Registrant, Swissam Products Limited and Tapestry, Inc. (f/k/a Coach, Inc.). Incorporated herein by reference to Exhibit 
10.1 to the Registrant’s Current Report on Form 8-K filed January 8, 2020. 

Amended  and  Restated  License  Agreement  between  MGI  Luxury  Group,  S.A.,  a  wholly-owned  Swiss  subsidiary  of 
Movado Group, Inc., Lacoste S.A., Sporloisirs S.A. and Lacoste Alligator S.A., dated March 28, 2014 with an effective 
date as of January 1, 2015. Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-
K/A filed, December 30, 2014. 

10.17 

License Agreement among Tommy Hilfiger Licensing LLC, Movado Group, Inc. and Swissam Products Limited, effective 
as of January 1, 2020, amending and restating the prior license agreement among such parties dated September 16, 2009. 

50 

 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
   
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
   
Exhibit 
Number 

10.18 

10.19 

10.20 

10.21 

21.1 

23.1 

31.1 

31.2 

32.1 

32.2 

101 

104 

* 

Description 
Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter ended 
April 30, 2020 filed on June 9, 2020. 

License Agreement, dated as of August 19, 2020, among Calvin Klein, Inc., Movado Group, Inc. and Swissam Products 
Limited. Incorporated herein by reference to Exhibit 10.1 to the Registrant’s Quarterly Report on Form 10-Q for the quarter 
ended October 31, 2020 filed on November 24, 2020. 

Amended and Restated License Agreement, effective as of January 1, 2012 by and between MGI Luxury Group, S.A. and 
Hugo Boss Trademark Management GmbH & Co. KG. Incorporated herein by reference to Exhibit 10.39 to the Registrant’s 
Annual Report on Form 10-K for the year ended January 31, 2012. 

Term  Sheet  dated  October  11,  2017  governing  the  amendment  and  restatement  of  the  Amended  and  Restated  License 
Agreement,  effective  as  of  January  1,  2012  by  and  between  MGI  Luxury  Group,  S.A.  and  Hugo  Boss  Trademark 
Management GmbH & Co. KG. Incorporated herein by reference to Exhibit 10.2 to the Registrant’s Quarterly Report on 
Form 10-Q for the quarter ended October 31, 2017 filed on November 21, 2017. 

Amended and Restated License Agreement entered into as of November 23, 2017 by and between the Registrant and Ferrari 
S.p.A. Incorporated herein by reference to Exhibit 10.24 to the Registrant’s Annual Report on Form 10-K for the year ended 
January 31, 2018. 

   Subsidiaries of the Registrant. *** 

   Consent of PricewaterhouseCoopers LLP. ***  

   Certification of Chief Executive Officer. *** 

   Certification of Chief Financial Officer. *** 

Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the 
Sarbanes-Oxley Act of 2002. *** 

Certification of Chief Financial Officer pursuant to 18  U.S.C. Section 1350, as adopted pursuant  to Section 906  of the 
Sarbanes-Oxley Act of 2002. *** 

The following financial information from Movado Group, Inc.’s Form 10-K for the year ended January 31, 2021 filed with 
the SEC, formatted in Inline Extensible Business Reporting Language (iXBRL): (i) the Consolidated Balance Sheets; (ii) 
the Consolidated Statements of Operations; (iii) the Consolidated Statements of Comprehensive (Loss) Income; (iv) the 
Consolidated  Statements  of  Cash  Flows;  (v)  Consolidated  Statements  of  Changes  in  Equity;  (vi)  the  Notes  to  the 
Consolidated  Financial  Statements  and  (vii)  Schedule  II  –  Valuation  and  Qualifying  Accounts  and  Reserves.  XBRL 
Instance Document – the XBRL Instance Document does not appear in the Interactive Data File because its XBRL tags are 
embedded within the Inline XBRL Document. 

Cover Page Interactive Data File, formatted in Inline Extensible Business Reporting Language (iXBRL). 

Pursuant to Item 601(b)(4) of Regulation S-K, certain instruments with respect to long-term debt not exceeding 10 percent of the 
total assets of Registrant and its subsidiaries on a consolidated basis are not filed as exhibits to this report. Registrant agrees to 
furnish a copy of any such instrument to the Commission upon request. 

**  Constitutes a compensatory plan or arrangement.  
***  Filed herewith.  

Item 16.  Form 10-K Summary  
None. 

51 

 
 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
  
 
 
 
 
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to 
be signed on its behalf by the undersigned, thereunto duly authorized.  

SIGNATURES  

Dated: March 25, 2021 

MOVADO GROUP, INC. 
(Registrant) 

By: /s/ Efraim Grinberg 
Efraim Grinberg 
Chairman of the Board of Directors 
and Chief Executive Officer 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on 
behalf of the registrant and in the capacities and on the date indicated.  

Dated: March 25, 2021 

Dated: March 25, 2021 

Dated: March 25, 2021 

Dated: March 25, 2021 

Dated: March 25, 2021 

Dated: March 25, 2021 

Dated: March 25, 2021 

Dated: March 25, 2021 

 /s/ Efraim Grinberg  
 Efraim Grinberg 
 Chairman of the Board of Directors, Director 
 and Chief Executive Officer 

 /s/ Sallie A. DeMarsilis  
 Sallie A. DeMarsilis 
Executive Vice President, Chief Operating 
Officer, Chief Financial Officer 
 and Principal Accounting Officer 

 /s/ Peter Bridgman  
 Peter Bridgman 
 Director 

 /s/ Alex Grinberg  
 Alex Grinberg 
 Director 

 /s/ Alan H. Howard  
 Alan H. Howard 
 Director 

 /s/ Richard D. Isserman  
 Richard D. Isserman 
 Director 

 /s/ Ann Kirschner  
 Ann Kirschner 
 Director 

 /s/ Stephen Sadove  
 Stephen Sadove 
 Director 

52 

 
 
  
  
 
  
 
  
 
  
 
  
  
  
  
 
  
  
  
 
  
 
  
  
  
 
  
  
  
 
  
 
 
 
  
  
  
 
  
  
  
 
  
  
  
 
  
 
Report of Independent Registered Public Accounting Firm  

To the Board of Directors and Shareholders of Movado Group, Inc. 

Opinions on the Financial Statements and Internal Control over Financial Reporting 

We have audited the accompanying consolidated balance sheets of  Movado  Group, Inc. and its subsidiaries  (the  “Company”) as  of 
January 31, 2021 and 2020, and the related consolidated statements of operations, of comprehensive (loss) income, of changes in equity 
and of cash flows for each of the three years in the period ended January 31, 2021, including the related notes and schedule of valuation 
and qualifying accounts for each of the three years in the period ended January 31, 2021 appearing on page S-1 (collectively referred to 
as the “consolidated financial statements”). We also have audited the Company's internal control over financial reporting as of January 
31,  2021,  based  on  criteria  established  in  Internal  Control -  Integrated  Framework  (2013)  issued  by  the  Committee  of  Sponsoring 
Organizations of the Treadway Commission (COSO). 

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of 
the Company as of January 31, 2021 and 2020, and the results of its operations and its cash flows for each of the three years in the period 
ended January 31, 2021 in conformity with accounting principles generally accepted in the United States of America. Also in our opinion, 
the Company maintained, in all material respects, effective internal control over financial reporting as of January 31, 2021, based on 
criteria established in Internal Control - Integrated Framework (2013) issued by the COSO. 

Change in Accounting Principle 

As discussed in Note 13 to the consolidated financial statements, the Company changed the manner in which it accounts for leases as of 
February 1, 2019. 

Basis for Opinions 

The Company's management is responsible for these consolidated financial statements, for maintaining effective internal control over 
financial reporting, and for its assessment of the effectiveness of internal control over financial reporting, included in Management’s 
Annual Report on Internal Control Over Financial Reporting appearing under Item 9A. Our responsibility is to express opinions on the 
Company’s consolidated financial statements and on the Company's internal control over financial reporting based on our audits. We 
are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (PCAOB) and are required 
to  be  independent  with  respect  to  the  Company  in  accordance  with  the  U.S.  federal  securities  laws  and  the  applicable  rules  and 
regulations of the Securities and Exchange Commission and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audits 
to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement, whether due to 
error or fraud, and whether effective internal control over financial reporting was maintained in all material respects. 

Our audits of the consolidated financial statements included performing procedures to assess the risks of material misstatement of the 
consolidated financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures 
included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial statements. Our audits 
also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall 
presentation  of  the  consolidated  financial  statements.  Our  audit  of  internal  control  over  financial  reporting  included  obtaining  an 
understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating 
the design and operating effectiveness of internal control based on the assessed risk. Our audits also included performing such other 
procedures as we considered necessary in the circumstances. We believe that our audits provide a reasonable basis for our opinions. 

Definition and Limitations of Internal Control over Financial Reporting 

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of 
financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting 
principles.  A  company’s  internal  control  over  financial  reporting  includes  those  policies  and  procedures  that  (i)  pertain  to  the 
maintenance  of  records  that,  in  reasonable  detail,  accurately  and  fairly  reflect  the  transactions  and  dispositions  of  the  assets  of  the 
company; (ii) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in 
accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in 
accordance  with  authorizations  of  management  and  directors  of  the  company;  and  (iii)  provide  reasonable  assurance  regarding 
prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect 
on the financial statements. 

53 

 
Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections 
of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in 
conditions, or that the degree of compliance with the policies or procedures may deteriorate. 

Critical Audit Matters 

The critical audit matter communicated below is a matter arising from the current period audit of the consolidated financial statements 
that was communicated or required to be communicated to the audit committee and that (i) relates to accounts or disclosures that are 
material to the consolidated financial statements and (ii) involved our especially challenging, subjective, or complex judgments. The 
communication of critical audit matters does not alter in any way our opinion on the consolidated financial statements, taken as a whole, 
and we are not, by communicating the critical audit matter below, providing a separate opinion on the critical audit matter or on the 
accounts or disclosures to which it relates.  

Goodwill Impairment Assessment - Watch & Accessory Brands Reporting Unit 

As described in Notes 1, 2 and 6 to the consolidated financial statements, the Company’s consolidated goodwill balance was $0 as of 
January 31, 2021. Management performs its annual impairment assessment of goodwill at the beginning of the fourth quarter of each 
fiscal  year  or  if  an  event  occurs  that  would  more  likely  than  not  reduce  the  fair  value  below  its  carrying  amount.  A  quantitative 
impairment test is performed to measure the amount of impairment loss, if any. The quantitative impairment test identifies the existence 
of potential impairment by comparing the fair value of each reporting unit with its carrying value, including goodwill. If a reporting 
unit’s carrying amount exceeds its fair value, the Company will record an impairment charge, as an operating expense item, based on 
that difference. The impairment charge will be limited to the amount of goodwill allocated to that reporting unit. Given the substantial 
reduction in the Company’s sales and the reduced cash flow projections as a result of closures of the retail stores of the Company and 
its wholesale customers due to the COVID-19 pandemic, as well as the significant decline in the Company’s market capitalization, the 
Company determined that a triggering event occurred during the first quarter of fiscal 2021 and that an impairment assessment was 
warranted for goodwill related to the Watch & Accessory Brands reporting unit. Management recognized non-cash impairment losses 
of $133.7 million associated with the impairment of goodwill of the Watch & Accessory Brands reporting unit during the first quarter 
of fiscal 2021. Estimates of fair value are determined using a combination of discounted cash flows, market comparisons, and recent 
transactions. This determination is subjective in nature and involves the use of significant estimates and assumptions by management. 
As it  relates to the Watch  & Accessory  Brands reporting unit impairment assessment,  such  estimates  and  assumptions included  the 
Company’s discount rate, revenue growth rates, EBIT margins and long-term growth rate. 

The principal considerations for our determination that performing procedures relating to the goodwill impairment assessment of the 
Watch & Accessory Brands reporting unit is a critical audit matter are (i) the significant judgment by management when determining 
the fair value measurement of the reporting unit, (ii) a high degree of auditor judgment, subjectivity, and effort in performing procedures 
and in evaluating management’s significant assumptions related to the discount rate, revenue growth rates, EBIT margins and long-term 
growth rate used in the discounted cash flow approach, and (iii) the audit effort involved the use of professionals with specialized skill 
and knowledge. 

Addressing the matter involved performing procedures and evaluating audit evidence in connection with forming our overall opinion 
on  the  consolidated  financial  statements.  These  procedures  included  testing  the  effectiveness  of  controls  relating  to  management’s 
goodwill  impairment  assessment,  including  controls  over  the  valuation  of  the  Watch  &  Accessory  Brands  reporting  unit.  These 
procedures also included, among others (i) testing management’s process for determining the fair value measurement of the reporting 
unit, (ii) evaluating the appropriateness of the discounted cash flow approach, (iii) testing the completeness and accuracy of underlying 
data used in the discounted cash flow approach, and (iv) evaluating management’s significant assumptions related to the discount rate, 
revenue growth rates, EBIT margins and long-term growth rate. Evaluating management’s assumptions related to the revenue growth 
rates  and  EBIT  margins  involved  evaluating  whether  the  assumptions  used  were  reasonable  considering  (i)  the  current  and  past 
performance of the reporting unit, (ii) the consistency with external market data and industry data, and (iii) whether these assumptions 
were consistent with evidence obtained in other areas of the audit. Professionals with specialized skill and knowledge were used to assist 
in the evaluation of the Company’s discounted cash flow approach and the discount rate and long-term growth rate assumptions. 

/s/ PricewaterhouseCoopers LLP  
New York, New York 
March 25, 2021 

We have served as the Company’s auditor since 1976. 

54 

 
 
  
 
 
 
 
 
  
MOVADO GROUP, INC.  
CONSOLIDATED BALANCE SHEETS  
(In thousands, except share and per share amounts)  

January 31, 
2021 

January 31, 
2020 

   $ 

   $ 

   $ 

ASSETS 
Current assets: 

Cash and cash equivalents 
Trade receivables, net 
Inventories 
Other current assets 
Income taxes receivable 
Total current assets 
Property, plant and equipment, net 
Operating lease right-of-use assets 
Deferred and non-current income taxes 
Goodwill 
Other intangibles, net 
Other non-current assets 
Total assets 

LIABILITIES AND EQUITY 
Current liabilities: 

Accounts payable 
Accrued liabilities 
Accrued payroll and benefits 
Current operating lease liabilities 
Income taxes payable 

Total current liabilities 

Loans payable to bank 
Deferred and non-current income taxes payable 
Non-current operating lease liabilities 
Other non-current liabilities 
Total liabilities 

Commitments and contingencies (Note 12) 
Redeemable noncontrolling interest 
Equity: 

Preferred Stock, $0.01 par value, 5,000,000 shares authorized; no shares issued 
Common Stock, $0.01 par value, 100,000,000 shares authorized; 
   28,078,241 and 27,859,328 shares issued and outstanding, respectively 
Class A Common Stock, $0.01 par value, 30,000,000 shares authorized; 
   6,610,509 and 6,603,645 shares issued and outstanding, respectively 
Capital in excess of par value 
Retained earnings 
Accumulated other comprehensive income 
Treasury Stock, 11,492,591 and 11,443,308 shares, respectively, at cost 

Total Movado Group, Inc. shareholders' equity 

Noncontrolling interest 

Total equity 
Total liabilities, redeemable noncontrolling interest and equity 

   $ 

See Notes to Consolidated Financial Statements  

55 

223,811      $ 
76,931        
152,580        
23,479        
24,850        
501,651        
22,349        
76,070        
42,507        
—        
17,081        
59,599        
719,257      $ 

28,187      $ 
51,124        
18,047        
15,861        
14,452        
127,671        
21,230        
21,895        
68,412        
50,115        
289,323        

185,872   
78,388   
171,406   
27,000   
1,888   
464,554   
29,238   
89,523   
25,403   
136,366   
42,359   
59,865   
847,308   

35,488   
44,210   
6,302   
15,083   
8,217   
109,300   
51,910   
25,419   
81,877   
48,393   
316,899   

2,600        

3,165   

—        

281        

65        
214,043        
341,641        
92,540        
(223,306 )      
425,264        
2,070        
427,334        
719,257      $ 

—   

279   

65   
208,473   
455,479   
85,050   
(222,809 ) 
526,537   
707   
527,244   
847,308   

 
 
  
  
  
  
  
  
  
  
  
  
     
        
   
     
        
   
     
     
     
     
     
     
     
     
     
     
     
     
        
   
     
        
   
     
     
     
     
     
     
     
     
     
     
     
        
   
     
     
        
   
     
     
     
     
     
     
     
     
     
     
 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF OPERATIONS  
(In thousands, except per share amounts)  

Net sales 
Cost of sales 
Gross profit 
Selling, general and administrative 
Impairment of goodwill and intangible assets (Note 6) 
Total operating expenses 
Operating (loss)/income 
Non-operating income/(expense): 
Gain on sale of a non-operating asset 
Other income (Note 19) 
Change in contingent consideration (Note 11) 
Interest expense 
Interest income 
(Loss)/income before income taxes 
(Benefit)/provision for income taxes (Note 14) 
Net (loss)/income 

Less: Net income/(loss) attributable to noncontrolling interest 

Net (loss)/income attributable to Movado Group, Inc. 

Basic (loss)/income per share: 
Weighted basic average shares outstanding 
Net (loss)/income per share attributable to Movado Group, Inc. 
Diluted (loss)/income per share: 
Weighted diluted average shares outstanding 
Net (loss)/income per share attributable to Movado Group, Inc. 

2021 

Fiscal Year Ended January 31, 
2020 

2019 

   $ 

   $ 

   $ 

   $ 

506,397      $ 
235,898        
270,499        
256,707        
155,919        
412,626        
(142,127 )      

1,317        
342        
—        
(1,959 )      
45        
(142,382 )      
(31,188 )      
(111,194 )      
324        
(111,518 )    $ 

700,966      $ 
326,077        
374,889        
331,898        
—        
331,898        
42,991        

—        
—        
15,356        
(930 )      
86        
57,503        
15,124        
42,379        
(320 )      
42,699      $ 

23,239        
(4.80 )    $ 

23,123        
1.85      $ 

23,239        
(4.80 )    $ 

23,297        
1.83      $ 

679,567   
310,209   
369,358   
307,161   
—   
307,161   
62,197   

—   
—   
—   
(771 ) 
307   
61,733   
162   
61,571   
(53 ) 
61,624   

23,197   
2.66   

23,600   
2.61   

See Notes to Consolidated Financial Statements  

56 

 
 
  
  
  
  
  
  
  
  
  
  
     
     
     
     
     
     
     
        
        
   
     
     
     
     
     
     
     
     
     
  
     
        
        
   
     
        
        
   
     
     
        
        
   
     
 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF COMPREHENSIVE (LOSS) INCOME  
(In thousands)  

Net (loss)/income 
Other comprehensive income/(loss): 
Net unrealized gain/(loss) on investments, net of tax provision/(benefit) of $0, $2 
and ($14), respectively 
Net change in effective portion of hedging contracts, net of tax provision of $7 
Prior service cost arising during the period, net of tax benefit of ($118) 
Amortization of prior service cost, net of tax provision of $6, $15 and $1, 
respectively 
Net actuarial loss arising during period, net of tax benefit of ($98) and ($15), 
respectively 
Foreign currency translation adjustments 
Total other comprehensive income/(loss), net of taxes 
Less: 
Comprehensive income/(loss) attributable to noncontrolling interests: 
Net income/(loss) 
Foreign currency translation adjustments 
Total comprehensive income/(loss) attributable to noncontrolling interests 
Total comprehensive (loss)/income attributable to Movado Group, Inc. 

2021 
(111,194 )    $ 

   $ 

Fiscal Year Ended January 31, 
2020 

2019 

42,379   

 $ 

61,571   

—        
—        
—        

23        

5   
—   
—   

53   

(72 ) 
38   
(425 ) 

5   

(354 )      
7,821        
7,490        

(52 ) 
4,537   
4,543   

—   
(19,382 ) 
(19,836 ) 

324        
474        
798        
(104,502 )    $ 

(320 ) 
(143 ) 
(463 ) 
47,385   

 $ 

(53 ) 
26   
(27 ) 
41,762   

   $ 

See Notes to Consolidated Financial Statements  

57 

 
 
  
  
  
  
  
  
  
  
  
  
     
        
   
   
   
     
   
     
   
     
   
     
   
     
   
     
   
     
   
     
        
   
   
   
     
        
   
   
   
     
   
     
   
     
   
 
   
 
 
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF CASH FLOWS  
(In thousands)  

Cash flows from operating activities: 

Net (loss)/income attributable to Movado Group, Inc. 
Adjustments to reconcile net (loss)/income to net cash provided by operating 
   activities: 

2021 

Fiscal Year Ended January 31, 
2020 

2019 

   $ 

(111,518 ) 

 $ 

42,699   

 $ 

61,624   

Impairment of goodwill and intangible assets 
Non-cash corporate initiatives 
Change in contingent consideration 
Gain on sale of a non-operating asset 
Depreciation and amortization 
Transactional (gains)/losses 
Provision for inventories and accounts receivable 
Deferred income taxes 
Stock-based compensation 
Cost savings initiatives 
Benefit for 2017 tax act 
Other 

Changes in assets and liabilities: 

Trade receivables 
Inventories 
Other current assets 
Income taxes receivable 
Accounts payable 
Accrued liabilities 
Accrued payroll and benefits 
Income taxes payable 
Other non-current assets 
Other non-current liabilities 

Net cash provided by operating activities 

Cash flows from investing activities: 
Capital expenditures 
Proceeds from sale of a non-operating asset 
Trademarks and other intangibles 
Acquisitions, net of cash acquired 
Proceeds from sale of an asset held for sale 

Net cash used in investing activities 

Cash flows from financing activities: 

Repayments of bank borrowings 
Proceeds from bank borrowings 
Stock awards and options exercised and other changes 
Stock repurchase 
Dividends paid 
Debt issuance cost 

Net cash (used in)/provided by financing activities 

Effect of exchange rate changes on cash, cash equivalents and restricted cash 
Net increase (decrease) in cash, cash equivalents and restricted cash 
Cash, cash equivalents and restricted cash at beginning of year 
Cash, cash equivalents and restricted cash at end of year 
Non-cash financing activities: 
     Dividends declared but not paid 
Reconciliation of cash, cash equivalents and restricted cash: 
Cash and cash equivalents 
Restricted cash included in other non-current assets 
Cash, cash equivalents, and restricted cash 

   $ 

   $ 

   $ 

   $ 

155,919   
3,722   
—   
(1,317 ) 
14,112   
(836 ) 
3,786   
(18,292 ) 
5,089   
—   
—   
450   

2,424   
21,596   
2,261   
(21,037 ) 
(7,811 ) 
4,480   
11,344   
2,142   
1,323   
573   
68,410   

(3,018 ) 
1,317   
(164 ) 
—   
—   
(1,865 ) 

(64,465 )      
30,879   
(497 ) 
—   
—        

(300 ) 
(34,383 ) 
5,823   
37,985   
186,438   
224,423   

 $ 

—   
—   
(15,356 )      
—   
16,381   
1,457   
3,152   
4,352   
6,373   
(320 ) 
—   
603   

5,908   
(5,549 ) 
8,103   
(7,394 ) 
(3,642 ) 
(4,944 ) 
(12,469 ) 
(5,393 ) 
(2,398 ) 
507   
32,070   

(12,713 ) 
—   
(255 ) 
(639 ) 
240   
(13,367 ) 

—        
—   
(1,266 ) 
(4,199 ) 
(18,400 )      

-   
(23,865 ) 
1,141   
(4,021 ) 
190,459   
186,438   

 $ 

—   
—   
—   
—   
14,165   
275   
4,910   
(11,388 ) 
6,042   
(281 ) 
(7,446 ) 
70   

(2,640 ) 
(4,234 ) 
(168 ) 
5,543   
6,082   
2,623   
3,851   
5,252   
721   
1,169   
86,170   

(10,635 ) 
—   
(492 ) 
(97,882 ) 
—   
(109,009 ) 

(25,000 ) 
50,296   
4,968   
(7,418 ) 
(18,469 ) 
(689 ) 
3,688   
(5,801 ) 
(24,952 ) 
215,411   
190,459   

2,320   

 $ 

-   

 $ 

-   

223,811      $ 
612     
224,423      $ 

185,872      $ 
566     
186,438      $ 

189,911   
548   
190,459   

See Notes to Consolidated Financial Statements 

58 

 
 
  
  
  
  
  
  
  
     
  
     
   
   
          
  
     
   
   
   
   
   
     
   
   
     
   
   
     
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
   
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
   
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
   
   
   
     
     
   
   
     
   
   
     
   
   
     
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
     
   
   
   
   
   
       
         
         
  
  
 
MOVADO GROUP, INC.  
CONSOLIDATED STATEMENTS OF CHANGES IN EQUITY  
(In thousands, except per share amounts)  

Preferred 
Stock 

Common 
Stock (1)       

Class A 
Common 
Stock (2)       

Capital 
in Excess 
of Par 
Value 

Retained 
Earnings       

Accumulate
d 
Other 
Comprehen
sive 
Income       

Treasury 
Stock 

Noncontro
lling 
Interests       

Total 
Movado 
Group, 
Inc. 
Sharehold
ers' 
Equity       

Redeemable 
Noncontrolling 
Interests 

Balance, January 31, 2018 

  $ 

—      $ 

273      $ 

66      $  189,808      $  388,739      $  100,343      $  (208,894 )    $ 

—      $  470,335      $ 

Net income/(loss) attributable to Movado 
Group, Inc. 
Dividends ($0.80 per share) 
Adoption of new revenue recognition 
standard (Topic 606) 
Stock options exercised 
Joint venture purchase 
Stock repurchase 
Supplemental executive retirement plan 
Stock-based compensation expense 
Net unrealized loss on investments, net of tax 
benefit of $14 
Net change in effective portion of hedging 
contracts, net of tax provision of $7 
Prior service cost, net of tax benefit of $117 
Conversion of Class A Stock to Common 
Stock 
Foreign currency translation adjustment (3) 

61,624        
(18,469 )      

(714 )      

3        

5,841        

123        
6,042        

1        

(1 )      

Balance, January 31, 2019 

—        

277        

65         201,814         431,180        

(876 )         

(7,418 )         

(72 )      

38        
(420 )      

61,624        
(18,469 )      

(714 )      
4,968        
-        
(7,418 )      
123        
6,042        

(72 )      

38        
(420 )      

(19,382 )      
80,507         (217,188 )      

-        
(19,382 )      
—         496,655        

Net income/(loss) attributable to Movado 
Group, Inc. 
Dividends ($0.80 per share) 
Stock options exercised 
Joint venture purchase 
Stock repurchase 
Supplemental executive retirement plan 
Stock-based compensation expense 
Net unrealized gain on investments, net of tax 
provision of $2 
Amortization of prior service cost, net of tax 
provision of $15 
Net actuarial loss during period, net of tax 
benefit of $15 
Foreign currency translation adjustment (3) 

2        

154        

42,699        
(18,400 )      

132        
6,373        

5        

53        

(52 )      
4,537        

107        

614        

(1,422 )         

(4,199 )         

42,806        
(18,400 )      
(1,266 )      
614        
(4,199 )      
132        
6,373        

5        

53        

Balance, January 31, 2020 

—        

279        

65         208,473         455,479        

85,050         (222,809 )      

Net (loss)/income attributable to Movado 
Group, Inc. 
Dividends ($0.10 per share) (4) 
Stock options exercised 
Supplemental executive retirement plan 
Stock-based compensation expense (5) 
Net unrealized loss on investments, net of tax 
benefit of $0 
Amortization of prior service cost, net of tax 
provision of $6 
Net actuarial loss arising during period, net of 
tax benefit of $98 
Foreign currency translation adjustment (3) 

2        

         (111,518 )      
(2,320 )      

(2 )      
141        
5,431        

(497 )         

23        

(354 )      
7,821        

Balance, January 31, 2021 

  $ 

—      $ 

281      $ 

65      $  214,043      $  341,641      $ 

92,540      $  (223,306 )    $ 

(52 )      
(14 )      
4,523        
707         527,244        

1,191         (110,327 )      
(2,320 )      
(497 )      
141        
5,431        

-        

23        

(354 )      
7,993        
2,070      $  427,334      $ 

172        

302   
2,600   

—   

(53 ) 

3,748   

26   
3,721   

(427 ) 

(129 ) 
3,165   

(867 ) 

(1)  Each share of common stock is entitled to one vote per share on all matters submitted to a vote of the shareholders.  
(2)  Each share of class A common stock is entitled to 10 votes per share on all matters submitted to a vote of the shareholders. Each holder of class A common stock is 
entitled to convert, at any time, any and all of such shares into the same number of shares of common stock. Each share of class A common stock is converted 
automatically into common stock in the event that the beneficial or record ownership of such shares of class A common stock is transferred to any person, except to 
certain family members or affiliated persons deemed “permitted transferees” pursuant to the Company’s Restated Certificate of Incorporation as amended. The class 
A common stock is not publicly traded and consequently, there is currently no established public trading market for these shares. 

(3)  The currency translation adjustment is not adjusted for income taxes to the extent that it relates to permanent investments of earnings in international subsidiaries. 
(4)  Dividends declared on January 11, 2021 to shareholders of record on January 21, 2021 payable on February 5, 2021. 
(5) 

Includes $0.4 million related to the Restructuring Plan of the corporate initiatives.    

See Notes to Consolidated Financial Statements 

59 

 
 
 
  
  
     
     
     
  
    
        
        
        
        
        
           
       
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
       
   
    
        
        
        
        
        
        
           
       
    
        
        
        
        
        
        
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
           
       
   
    
        
        
        
        
        
        
        
    
    
        
        
        
        
        
        
    
        
        
        
        
        
           
       
   
    
        
        
        
        
       
   
    
        
        
        
        
        
        
        
   
    
        
        
        
        
        
        
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
        
    
    
        
        
        
        
        
    
        
        
        
        
        
        
        
   
    
        
        
        
        
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
           
       
   
    
        
        
        
        
        
        
 
 
 
NOTES TO MOVADO GROUP, INC.’S CONSOLIDATED FINANCIAL STATEMENTS  

NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES  
Organization and Business  

Movado  Group,  Inc.  (together  with  its  subsidiaries,  the  “Company”) designs,  sources, markets  and  distributes  quality  watches  with 
prominent brands across most price categories of the watch industry. In fiscal 2021, the Company marketed the following distinct brands 
of watches: Movado, Concord, Ebel, Olivia Burton, Coach, Tommy Hilfiger, Hugo Boss, Lacoste and Scuderia Ferrari. On October 1, 
2018, the Company acquired all the outstanding equity interests of MVMT Watches, Inc., the owner of the MVMT global aspirational 
lifestyle brand (“MVMT”). The Company also designs, sources, markets and distributes jewelry and other accessories under certain of 
its brands. 

Movado (with the exception of certain Movado collections, including Movado BOLD), Ebel and Concord watches are manufactured in 
Switzerland by independent third-party assemblers using Swiss movements and other parts sourced by the Company’s Swiss operations. 
Movado  smart  watches  include  connected  technology  licensed  from  third  parties  that  also  provide  end  users  with  the  necessary 
applications and cloud services. All of the Company’s products are manufactured using components obtained from third party suppliers. 
Certain Movado collections of watches, including Movado BOLD, are manufactured by independent contractors in Asia using Swiss 
movements. Coach, Hugo Boss, Lacoste, Olivia Burton, MVMT, Scuderia Ferrari and Tommy Hilfiger watches are manufactured by 
independent contractors in Asia and the licensed brands smart watches include connected technology licensed from a third party. The 
Company’s jewelry and other accessories are manufactured by independent contractors in Asia and, to a lesser extent, the United States.   

In addition to its sales to trade customers and independent distributors, the Company sells directly to consumers via its e-commerce 
platforms and also operates 45 retail outlet locations throughout the United States and two in Canada, through which it sells current and 
discontinued models and factory seconds of all of the Company’s watches.  

Principles of Consolidation  

The  consolidated  financial  statements  include  the  accounts  of  the  Company  and  its  wholly-owned  subsidiaries.  Intercompany 
transactions and balances have been eliminated. To the extent a subsidiary is not wholly-owned, any related noncontrolling interests are 
included as a separate component of Shareholders’ Equity. 

Use of Estimates in the Preparation of Financial Statements  

The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America 
requires management to make estimates and assumptions  that  affect the reported amounts of assets and liabilities and  disclosure  of 
contingent assets and liabilities at the dates of the financial statements and the reported amounts of revenues and expenses during the 
reporting periods. These estimates and assumptions are based on management’s best estimates and judgment. On an on-going basis, the 
Company  evaluates  its  estimates  and  judgement.  These  estimates  include  accounting  for  sales  discounts,  returns,  allowances  and 
incentives,  warranties,  income  taxes,  depreciation,  amortization,  inventory  write-downs,  stock-based  compensation,  pensions, 
contingencies and impairments. Actual results could differ from those estimates. 

Translation of Foreign Currency Financial Statements and Foreign Currency Transactions  

The  financial  statements  of  the  Company’s  international  subsidiaries  have  been  translated  into  United  States  dollars  by  translating 
balance sheet accounts at year-end exchange rates and the weighted average exchange rate for each period for revenues, expenses, gains, 
losses and cash flows. Foreign currency transaction gains and losses are charged or credited to earnings as incurred. Foreign currency 
translation gains and losses are reflected  in the equity  section of the  Company’s  consolidated balance  sheets in Accumulated  Other 
Comprehensive Income.     

Cash and Cash Equivalents and Restricted Cash 

Cash equivalents include all highly liquid investments with original maturities at date of purchase of three months or less.  

Restricted cash is comprised of cash or cash equivalents which has been placed into an account that is restricted for a specific use and 
from which the Company cannot withdraw the cash on demand. 

60 

 
 
 
Trade Receivables  

Trade receivables as shown on the consolidated balance sheets are net of various allowances. In the first quarter of fiscal 2021, the 
Company  adopted  ASU  2016-13,  Financial  Instruments  –  Credit  Losses  (Topic  326):  Measurement  of  Credit  Losses  on  Financial 
Instruments (ASU 2016-13). As a result of adoption, the Company replaced its methodology in determining the allowance for doubtful 
accounts which was based on an analysis of the aging of accounts receivable, assessments of collectability based on historical trends, 
the financial condition of the Company’s customers and an evaluation of economic conditions with a methodology that reflects expected 
credit losses and requires the use of a forward-looking expected credit loss rate for its trade accounts receivables. The adoption had no 
material impact on the Company’s Consolidated Financial Statements. The Company writes off uncollectible trade receivables once 
collection efforts have been exhausted and third parties confirm the balance is not recoverable.  

The Company’s trade customers include department stores, jewelry store chains, independent jewelers and online retailers. All of the 
Company’s watch brands are also marketed outside the U.S. through a network of independent distributors. Accounts receivable are 
stated net of doubtful accounts, returns and allowances of $26.8 million, $25.5 million, and $23.8 million at January 31, 2021, 2020 and 
2019, respectively. Additionally, $2.4 million, $2.2 million and $2.2 million of receivables and allowances were recorded in non-current 
assets as of January 31, 2021, 2020 and 2019, respectively. Accounts receivable are also stated net of co-operative advertising allowances 
of $3.8 million, $8.6 million, and $9.4 million at January 31, 2021, 2020, and 2019, respectively. Co-operative advertising allowances 
are credits taken by the customer at a future date on previously executed co-operative advertising.     

The Company’s concentrations of credit risk arise primarily from accounts receivable related to trade customers during the peak selling 
seasons.  The  Company  has  significant  accounts  receivable  balances  due  from  major  national  chain  and  department  stores.  The 
Company’s results of operations could be materially adversely affected in the event any of these customers or a group of these customers 
defaulted on all or a significant portion of their obligations to the Company as a result of financial difficulties. As of January 31, 2021, 
except for those accounts provided for in the  allowance for doubtful accounts,  the  Company knew of no situations  with any of the 
Company’s major customers which would indicate any such customer’s inability to make its required payments. 

No single customer accounted for more than 10% of net sales during any of the years in the three-year period ended January 31, 2021.  
No single customer accounted for more than 10% of the Company’s account receivable balance at January 31, 2021 or 2020.  

Inventories  

The Company values its inventory at the lower of cost or net realizable value. Cost is determined using the average cost method. The 
Company performs reviews of its on-hand inventory to determine amounts, if any, of inventory that is deemed discontinued, excess, or 
unsaleable. Inventory classified as discontinued, together with the related component parts which can be assembled into saleable finished 
goods, is sold primarily through the Company’s retail outlet locations.  

Property, Plant and Equipment  

Property, plant and equipment, including computer software, are stated at cost less accumulated depreciation. The Company capitalizes 
certain computer software costs after technological feasibility has been established. Depreciation and amortization are computed using 
the  straight-line  method  based  on  the  estimated  useful  lives  of  the  assets.  The  cost  of  property,  plant  and  equipment  and  related 
depreciation and amortization are removed from the accounts upon the disposition or retirement of such assets and the resulting gain or 
loss is reflected in operating income.  

Goodwill 

At the time of an acquisition, in accordance with applicable guidance, the Company records all acquired net assets at their estimated fair 
values. These estimated fair values are based on management’s assessments and independent third-party appraisals. The excess of the 
purchase consideration  plus the fair value of any noncontrolling  interest in  the acquired  company over  the  aggregate estimated fair 
values of the acquired net assets, including any contingent consideration, is recorded as goodwill.  

Goodwill is not amortized but is assessed for impairment at least annually on November 1st. Under applicable guidance, the Company 
generally performs its annual goodwill impairment analysis using a qualitative approach to determine whether it is more likely than not 
that the fair value of goodwill is less than its carrying value. If, based on the results of the qualitative assessment, it is concluded that it 
is more likely than not that the fair value of goodwill is less than its carrying value, a quantitative test is performed.  

The  quantitative  impairment  test  is  performed  to  measure  the  amount  of  impairment  loss,  if  any.  The  quantitative  impairment  test 
identifies the existence of potential impairment by comparing the fair value of each reporting unit with its carrying value, including 

61 

 
 
goodwill. If a reporting unit’s carrying amount exceeds its fair value, the Company will record an impairment charge, as an operating 
expense item, based on that difference. The impairment charge will be limited to the amount of goodwill allocated to that reporting unit. 

Determination of the fair value of a reporting unit and the fair value of individual assets and liabilities of a reporting unit is based on 
management’s  assessment,  including  the  consideration  of  independent  third-party  appraisals  when  necessary.  Furthermore,  this 
determination is subjective in nature and involves the use of significant estimates and assumptions. These estimates and assumptions 
could have a significant impact on whether or not an impairment charge is recognized and the amount of any such charge. Estimates of 
fair value are primarily determined using discounted cash flows, market comparisons, and recent transactions. These approaches use 
significant  estimates  and  assumptions,  including  projected  future  cash  flows,  discount  rates,  growth  rates,  and  determination  of 
appropriate market comparisons. 

The Company performs its annual impairment assessment of goodwill at the beginning of the fourth quarter of each fiscal year. The 
Company determined that there was no impairment in fiscal 2020. During the three months ended April 30, 2020, in light of the COVID-
19 pandemic that resulted in the closing of the Company’s stores and of the vast majority of the stores of the Company’s wholesale 
customers  (resulting  in  a  decrease  in  revenues  and  gross  margin),  a  decrease  in  customer  spending  and  the  recent  decline  in  the 
Company’s market capitalization, the Company concluded that a triggering event had occurred during the first quarter, resulting in the 
need to perform a quantitative interim impairment assessment over the Company’s Olivia Burton, MVMT and Company Stores’ long-
lived assets as well as the Watch and Accessory Brands reporting unit.  

After adjusting the carrying value of MVMT’s intangible assets, the Company completed an interim quantitative impairment test of 
goodwill as of April 30, 2020 in which the Company compared the fair value of the Watch and Accessory Brands reporting unit to its 
respective carrying value. An impairment test of goodwill was not performed for the Company Stores reporting unit as there was no 
goodwill at this reporting unit. The fair value estimate for the Watches and Accessory reporting unit was based on the income and market 
approaches. The discounted cash flow method under the income approach involves estimating the cash flows in a discrete forecast period 
and a terminal value based on the Gordon Growth Model and discounting at a rate of return that reflects the relative risk of the cash 
flows. The market approach involves applying valuation multiples to the operating performance of the Watch and Accessory Brands 
reporting  unit  derived  from  comparable  publicly  traded  companies  based  on  the  relative  historical  and  projected  operations  of  the 
reporting unit.  

The key estimates and assumptions used in the discounted cash flows model included the Company’s discount rate, revenue growth 
rates, EBIT margins and long-term growth rate. The Company’s assumptions were based on the actual historical performance of the 
reporting units and took into account the recent severe and continued weakening of operating results as well as the anticipated rate of 
recovery, and implied risk premiums based on market prices of the Company’s common stock as of the assessment date. The significant 
estimates in the market approach model included identifying similar companies with comparable business factors such as size, growth, 
profitability, risk and return on investment and assessing comparable revenue and earnings multiples in estimating the fair value of the 
reporting unit. The excess of the Watch and Accessory Brands unit’s carrying value over the estimate of the fair value was recorded in 
the Watch and Accessory Brands segment as the goodwill impairment charge in the first quarter of 2021, totaling $133.7 million which 
resulted in zero goodwill remaining. 

Intangibles  

Intangible assets consist primarily of trade names, customer relationships and trademarks. In accordance with applicable guidance, the 
Company estimates and records the fair value of purchased intangible assets at the time of their acquisition. The fair values of these 
intangible  assets  are  estimated  based  on  independent  third-party  appraisals.  Finite-lived  intangible  assets  are  amortized  over  their 
respective estimated useful lives, which range from three  to  ten years, and  are  evaluated  for  impairment periodically and whenever 
events or changes in circumstances indicate that their related carrying values may not be fully recoverable. Estimates of fair value for 
finite-lived intangible assets are primarily determined using discounted cash flows analysis of such assets, with consideration of market 
comparisons and recent transactions. This approach uses significant estimates and assumptions, including projected future cash flows, 
discount rates and growth rates. The Company determined that there was no impairment in fiscal 2020. 

During the three months ended April 30, 2020, in light of the COVID-19 pandemic that resulted in the closing of the Company’s stores 
and of the vast majority of the stores of the Company’s wholesale customers (resulting in a decrease in revenues and gross margin), a 
decrease in customer spending and the recent decline in the Company’s market capitalization, the Company concluded that a triggering 
event  had  occurred during  the  first  quarter,  resulting  in  the  need  to  perform  a  quantitative  interim  impairment  assessment  over  the 
Company’s Olivia Burton, MVMT and Company Stores’ long-lived assets as well as the Watch and Accessory Brands reporting unit.  

The Company performed recoverability tests for the long-lived assets of MVMT, Olivia Burton and the Company Stores as of April 30, 
2020.  The  Company  concluded  that  the  carrying  amounts  of  the  long-lived  assets  of  Olivia  Burton  and  the  Company  Stores  were 
recoverable, while the long-lived assets of MVMT may not be recoverable. Utilizing a royalty rate to determine discounted projected 
future cash flows in the valuation of MVMT’s trade name and a discounted cash flow method for the valuation of MVMT’s customer 

62 

 
 
 
relationships,  the  Company  concluded  that  the  fair  values  of  MVMT’s  tradenames  and customer  relationships  did  not  exceed  their 
carrying values. As a result, the Company recorded impairment charges in the Watch and Accessory Brands segment totaling $22.2 
million in the first quarter of fiscal 2021, decreasing MVMT’s trade name to $2.4 million and MVMT’s customer relationships to zero.   

Noncontrolling Interest 

Redeemable noncontrolling interests in subsidiaries that are redeemable for cash or other assets outside of the Company’s control are 
classified as mezzanine equity, outside of equity and liabilities, at the greater of the carrying value or the redemption value. The increases 
and decreases in the redemption amount are recorded with corresponding adjustments against the Capital in excess of par value and are 
reflected in the computation of earnings per share using the two-class method.  

Noncontrolling interest is recognized as equity in the Company’s consolidated balance sheets and represents ownership interests in the 
Company’s subsidiaries held by third parties. 

Long-Lived Assets  

The Company periodically reviews the estimated useful lives of its depreciable assets based on factors including historical experience, 
the  expected  beneficial  service  period  of  the  asset,  the  quality  and  durability  of  the  asset  and  the  Company’s  maintenance  policy 
including periodic upgrades. Changes in useful lives are made on a prospective basis unless factors indicate the carrying amounts of the 
assets may not be recoverable and an impairment is necessary.  

The Company performs an impairment review of its long-lived assets once events or changes in circumstances indicate, in management’s 
judgment,  that  the  carrying  value  of  such  assets  may  not  be  recoverable.  When  such  a  determination  has  been  made,  management 
compares  the  carrying  value  of  the  asset  groups  with  their  estimated  future  undiscounted  cash  flows.  If  it  is  determined  that  an 
impairment has occurred, the fair value of the asset group is determined and compared to its carrying value. The excess of the carrying 
value over the fair value, if any, is recognized as a loss during that period. The impairment is calculated as the difference between asset 
carrying values and their estimated fair values. Other than as it relates to intangibles, as described above, no impairment charge was 
recorded in fiscal 2021 or in fiscal 2020, respectively. 

Derivative Financial Instruments  

The Company accounts for its derivative financial instruments in accordance with the accounting guidance which requires that an entity 
recognize all derivatives as either assets or liabilities in the consolidated balance sheets and measure those instruments at fair value. A 
significant portion of the Company’s purchases are denominated in Swiss Francs and, to a lesser extent, the Japanese Yen. The Company 
also sells to third-party customers in a variety of foreign currencies, most notably the Euro, Swiss Francs and the British Pound. The 
Company reduces its exposure to the Swiss Franc, Euro, British Pound, Chinese Yuan and Japanese Yen exchange rate risks through a 
hedging program. Under the hedging program, the Company manages most of its foreign currency exposures on a consolidated basis, 
which allows it to net certain exposures and take advantage of natural offsets. The earnings impact is mostly offset by the effects of 
currency movements on the underlying hedged transactions.  

The Company uses forward exchange contracts, which do not meet the requirements of qualified hedges, to offset its exposure to certain 
foreign currency receivables and liabilities. These forward contracts are not designated as qualified hedges and, therefore, changes in 
the  fair  value  of  these  derivatives  are  recognized  in  earnings  in  the  period  they  arise,  thereby  offsetting  the  current  earnings  effect 
resulting from the revaluation of the related foreign currency receivables and liabilities.  

All of the Company’s derivative instruments have liquid markets to assess fair value. The Company does not enter into any derivative 
instruments for trading purposes.  

Revenue Recognition  

Wholesale revenue is recognized and recorded when a contract is in place, obligations under the terms of a contract with the customer 
are satisfied and control is transferred to the customer. Such revenue is measured as the ultimate amount of consideration the Company 
expects to receive in exchange for transferring goods including variable consideration. The Company considers transfer of control passes 
to the wholesale customer upon shipment or upon receipt depending on the agreement with the customer and shipping terms. Control 
passes to outlet store customers at the time of sale and to substantially all digital customers upon shipment. Prior to January 1, 2021, the 
requirement for recognizing revenue for e-commerce was met upon delivery to the customer. Factors considered in the transfer of control 
include the right to payment, transfer of legal title, physical possession and customer acceptance of the goods and whether significant 
risks and rewards for the goods belong with the customer. The Company records estimates of variable consideration, which includes 
sales returns, markdowns, volume-based programs and sales and cash discount allowances as a reduction of revenue in the same period 

63 

 
  
that the sales are recorded. These estimates are based upon the expected value method considering all reasonably available information 
including historical analysis, customer agreements and/or currently known factors that arise in the normal course of business. Returns, 
discounts  and  allowances  have  historically  been  within  the  Company’s  expectations  and  the  provisions  established.  The  future 
provisional rates may differ from those experienced in the past. Taxes imposed by governmental authorities on the Company's revenue-
producing activities with customers, such as sales taxes and value added taxes, are excluded from net sales. 

The Company’s sale of smart watches contains multiple performance obligations. The Company allocates revenue to each performance 
obligation using the relative standalone selling price method. The Company determines the standalone selling prices based on the prices 
charged to customers. Amounts allocated to the delivered smart watch collections and the related essential software are recognized at 
the time of sale. The Company’s smart watch collections have been available in limited quantities and in limited distribution, and, as a 
result, the amounts related to cloud service and app updates were immaterial to all periods presented and thereby recognized at time of 
sale. 

The Company has considered each transaction to sell goods as separate and distinct, with no additional promises made. The Company 
uses the understanding of what the customer expects to receive as the final product to determine whether goods or services should be 
combined and accounted for as a single performance obligation. The Company does not incur significant costs to obtain or fulfill its 
contracts. 

Cost of Sales  

Cost  of  sales  of  the  Company’s  products  consist  primarily  of  costs  for  raw  materials,  component  costs,  royalties,  depreciation, 
amortization, assembly costs, shipping to customers, design costs and unit overhead costs associated with the Company’s supply chain 
operations predominately in Switzerland and Asia. The Company’s supply chain operations consist of logistics management of assembly 
operations and product sourcing predominately in Switzerland and Asia and minor assembly in Switzerland. A majority of the Swiss 
watch movements used in the manufacture of Movado, Ebel and Concord watches are purchased from two suppliers, one of which is a 
wholly-owned subsidiary of one of the Company’s competitors. That competitive supplier announced in February 2021 that it will no 
longer sell mechanical Swiss movements to third parties. Although mechanical movements are only used in a relatively small number 
of  the  Company’s  watch  styles,  the  elimination  of  a  source  of  supply  could  make  it  more  difficult  for  the  Company  to  satisfy  its 
requirements for mechanical movements.  

Selling, General and Administrative (“SG&A”) Expenses  
The Company’s SG&A expenses consist primarily of marketing, selling, distribution, general and administrative expenses.  

Marketing expenditures are based principally on overall strategic considerations relative to maintaining or increasing market share in 
markets that management considers to be crucial to the Company’s continued success as well as on general economic conditions in the 
various markets around the world in which the Company sells its products. Marketing expenses include salaries, various forms of media 
advertising, digital advertising (including social media), customer acquisition costs and co-operative advertising with customers and 
distributors and other point of sale marketing and promotion spending.  

Selling expenses consist primarily of salaries, sales commissions, salesforce travel and related expenses, credit card fees, depreciation 
and amortization, expenses associated with the Company’s annual worldwide customer conference, and other industry trade shows and 
operating costs incurred in connection with the  Company’s  retail business. Sales commissions  vary with  overall  sales levels. Retail 
selling expenses consist primarily of payroll and related expenses and store occupancy costs.  

Distribution expenses consist of costs of running distribution centers and customer service, and include primarily salaries, rental and 
other occupancy costs, security, depreciation and amortization of furniture and leasehold improvements and shipping supplies.  

General  and  administrative  expenses  consist  primarily  of  salaries  and  other  employee  compensation  including  performance-based 
compensation,  employee  benefit  plan  costs,  office  rent,  management  information  systems  costs,  professional  fees,  bad  debts, 
depreciation and amortization of furniture, computer software, leasehold improvements, amortization of finite-lived intangible assets, 
patent and trademark expenses and various other general corporate expenses.  

Warranty Costs  

All watches sold by the Company come with limited warranties covering the movement against defects in material and workmanship 
for periods ranging from two to three years from the date of purchase, with the exception of Tommy Hilfiger watches, for which the 
warranty period is two to ten  years. In addition, the warranty  period  is five  years for  the gold  plating for  Movado  watch cases and 
bracelets. When changes in warranty costs are experienced, the Company will adjust the warranty liability as required. The Company 
records an estimate for future warranty costs based on historical repair costs. Warranty costs have historically been within the Company’s 

64 

 
expectations and the provisions established. If such costs were to substantially exceed estimates, they could have an adverse effect on 
the Company’s operating results.  

Warranty liability, included in accrued liabilities in the consolidated balance sheets, and activity for the fiscal years ended January 31, 
2021, 2020 and 2019 was as follows (in thousands):  

Balance, beginning of year 
Provision charged to operations 
Settlements made 
Balance, end of year 

2021 

2020 

2019 

  $ 

  $ 

2,634     $ 
1,760       
(1,983 )     
2,411     $ 

2,703     $ 
2,203       
(2,272 )     
2,634     $ 

3,288   
2,249   
(2,834 ) 
2,703   

Pre-opening Costs  
Marketing and administrative costs associated with the opening of retail stores are expensed in the period incurred.  

Marketing  

The  Company  expenses  the  production  costs  of  an  advertising  campaign  at  the  commencement  date  of  the  advertising  campaign. 
Included  in  marketing  expenses  are  costs  associated  with  co-operative  advertising,  media  advertising,  digital  advertising,  customer 
acquisition  costs,  production  costs,  costs  of  point  of  sale  materials  and  displays  and  internal  payroll  related  costs.  These  costs  are 
recorded  as  SG&A  expenses.  The  Company  participates  in  co-operative  advertising  programs  on  a  voluntary  basis  and  receives  a 
“separately identifiable benefit in exchange for the consideration.” Since the amount of consideration paid to the retailer does not exceed 
the fair value of the benefit received by the Company, these costs are recorded as SG&A expenses as opposed to being recorded as a 
reduction  of  revenue.  Marketing  expense  for  fiscal  2021,  2020  and  2019  was  $85.5  million,  $135.3  million  and  $108.2  million, 
respectively.  

Included in other current assets and non-current assets in the consolidated balance sheets are the costs of certain prepaid advertising, 
including principally product displays and point of sale materials and to a lesser extent licensing agreements and sponsorships. Prepaid 
advertising  accounted  for $6.6  million  and  $7.5  million  in  other  current  assets  at  January  31,  2021  and  2020,  respectively.  Prepaid 
advertising accounted for $2.6 million and $2.5 million in other non-current assets at January 31, 2021 and 2020, respectively.  

Shipping and Handling Costs  

Amounts charged to customers for shipping and handling were $1.6 million, $2.5 million and $2.2 million for fiscal years 2021, 2020 
and 2019, respectively. The costs related to shipping and handling were $10.0 million, $12.8 million and $9.8 million for fiscal years 
2021, 2020 and 2019, respectively. The amounts charged and incurred by the Company related to shipping and handling are included in 
net sales and cost of goods sold, respectively. 

Income Taxes  

The Company, under ASC Topic 740, follows the asset and liability method of accounting for income taxes under which deferred tax 
assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying 
amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted 
tax  laws  and  tax  rates  in  each  jurisdiction  where  the  Company  operates  and  applied  to taxable  income  in  the  years  in  which  those 
temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities due to a change in tax rates 
is recognized in income in the period that includes the enactment date. In addition, the amounts of any future tax benefits are reduced 
by  a valuation allowance  to  the extent such benefits  are  not  expected to be realized on  a more-likely-than-not basis. The Company 
calculates estimated income taxes in each of the jurisdictions in which it operates. This process involves estimating actual current tax 
expense along with assessing temporary differences resulting from differing treatment of items for both book and tax purposes. 

The Company follows guidance for accounting for uncertainty in income taxes. This guidance clarifies the accounting for uncertainty 
in income taxes recognized in a company’s financial statements and prescribes a recognition threshold and measurement standard for 
the  financial  statement  recognition  and  measurement  of  an  income  tax  position  taken  or  expected  to  be  taken  in  a  tax  return.  This 
guidance also provides guidance for de-recognition, classification, interest and penalties, accounting in interim periods, disclosures and 
transitions. Interest and penalties, if any, related to unrecognized tax benefits are recorded as income tax expense in the consolidated 
statement of operations and as deferred tax liabilities in the consolidated balance sheet. 

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The Company elected to account for the tax on GILTI as a period cost and therefore has not recorded deferred taxes related to GILTI. 

Earnings Per Share  

The Company presents net income/(loss) attributable to Movado Group, Inc. after adjusting for noncontrolling interests, as applicable, 
per share on a basic and diluted basis. Basic earnings per share is computed using weighted-average shares outstanding during the period. 
Diluted earnings per share is computed using the weighted-average number of shares outstanding adjusted for dilutive common stock 
equivalents.  

The number of shares used in calculating basic and diluted earnings (loss) per share is as follows (in thousands):   

Weighted average common shares outstanding: 
Basic 
Effect of dilutive securities: 

Stock awards and options to purchase shares of common 
stock 
Diluted 

Fiscal Years 
Ended 

January 31,           

2021 

2020 

2019 

23,239        

23,123        

23,197   

—        
23,239        

174        
23,297        

403   
23,600   

For the fiscal years ended January 31, 2021, 2020 and 2019, approximately 904,000, 447,000 and 81,000 respectively, of potentially 
dilutive common stock equivalents were excluded from the computation of diluted earnings per share because their effect would have 
been antidilutive. For the fiscal year ended January 31, 2021, the Company also had approximately 110,000 stock options outstanding 
that could potentially dilute earnings per share in future periods that were excluded from the computation of diluted EPS because their 
effect would have been anti-dilutive given the net loss during the period. 

Stock-Based Compensation  

The Company utilizes the Black-Scholes option-pricing model which requires that certain assumptions be made to calculate the fair 
value of each option at the grant date. The expected life of stock option grants is determined using historical data and represents the time 
period during which the stock option is expected to be outstanding until it is exercised. The risk-free interest rate is based on the U.S. 
treasury note interest rate in effect on the date of grant for the expected life of the stock option. The expected stock price volatility is 
derived from historical volatility and calculated based on the estimated term structure of the stock option grant. The expected dividend 
yield is calculated using the Company’s historical average  of annualized dividend  yields  and applied over the expected term of  the 
option. Management monitors stock option exercises and employee termination patterns to estimate forfeitures rates within the valuation 
model. Separate groups of employees that have similar historical exercise behavior are considered separately for valuation purposes. 

In addition to stock options, the Company may also grant stock awards to employees and directors. The stock awards are generally in 
the form of time-vesting restricted stock unit awards (pursuant to which unrestricted shares of Common Stock are issued to the grantee 
when the award vests) or performance-based awards (under which vesting occurs only if one or more predetermined financial goals are 
achieved within the relevant performance period); both are subject to the participant’s continued employment (or board service) with 
the Company through such vesting date. Stock awards generally are cliff-vested after three years from the date of grant (one year in the 
case of directors’ awards). The fair value of stock awards is equal to the closing price of the Company’s publicly-traded common stock 
on the grant date.  

Compensation expense for all awards is accrued based on the estimated number of instruments for which the requisite service is expected 
to be rendered as well as awards expected to be paid in cash. This estimate is reflected in the period the stock option and stock awards 
are either granted or canceled. Expense related to stock options and stock awards compensation is recognized on a straight-line basis 
over the vesting term. 

Comprehensive Income (Loss) 

Comprehensive income (loss) consists of net income (loss) attributable to the Movado Group, Inc. and other gains and losses that are 
not included in net income (loss), but are recorded directly in the consolidated statements of shareholders’ equity, such as the unrealized 
gains and losses on the translation of the assets and liabilities of the Company’s foreign operations, unrealized gains or losses on available 

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for sale securities and prior service costs and actuarial gains (losses) associated with pension benefits, net of tax, that have not been 
recognized as components of net periodic benefit cost. 

NOTE 2 – IMPACT OF THE COVID-19 PANDEMIC  

In December 2019, COVID-19 emerged and subsequently spread worldwide. The World Health Organization declared COVID-19 a 
pandemic in March 2020, resulting in federal, state and local governments and other authorities mandating various restrictions, including 
travel restrictions, quarantines and other social distancing requirements. As a result of the outbreak, in mid-March 2020, the Company 
and the majority of the Company’s wholesale customers temporarily closed all of their retail stores due to health concerns associated 
with COVID-19. Although the Company reopened all of its retail stores during the second quarter and most of the Company’s brick and 
mortar wholesale customers have  reopened the majority  of their retail locations  as  well,  the  discretionary  consumer  goods segment 
remains highly challenged at brick and mortar retail locations worldwide. 

The Company entered this period of uncertainty with a healthy liquidity position, and it took actions to enhance its financial liquidity 
and  flexibility,  including  minimizing  all  non-essential  operating  expenses  (including  marketing,  travel  and  consulting  services), 
reevaluating  all  capital  expenditures,  furloughing  approximately  80%  of  the  Company’s  North  American  workforce  during  March 
through  June  and  temporarily  reducing  the  work-rate  of  international  employees  while  applying  for  available  government  payroll 
subsidies  in  accordance  with local  government guidelines  and  programs,  suspending  the  Company’s  share repurchase  program  and 
regular quarterly dividends, reducing salaries and suspending Board of Director fees from April through June 2020, amending license 
agreements  to  reduce  its  royalty  obligations  in  fiscal  2021  and  negotiating  rent  abatements  in  respect  of  its  rent  obligations  for  its 
Company Stores and certain other leases. As a precautionary measure, the Company borrowed an additional $30.9 million under its 
revolving credit facility in March 2020 and amended its revolving credit facility to modify some of its financial covenants (see Note 9 
– Debt and Lines of Credit). During the second, third and fourth quarter of fiscal 2021, the Company repaid $36.8 million, $10.9 million 
and $16.8 million, respectively, under its revolving credit facility. At January 31, 2021, $21.2 million remained outstanding under the 
Company’s revolving facility. 

As part of the Company’s  efforts to continue to reduce  operating  expenses and  adjust  cash flows in light  of the  ongoing economic 
challenges resulting from the COVID-19 pandemic, the Company committed to a restructuring plan (the “Restructuring Plan”) on June 
29, 2020 (see Note 5 – Restructuring Provision for further discussion).           

The  Company  evaluates  its  long-lived  assets,  operating  lease  right  of  use  assets,  goodwill  and  intangible  assets  for  indicators  of 
impairment at least annually in the fourth quarter of each fiscal year or whenever events or changes in circumstances indicate that their 
carrying amounts may not be recoverable. Given the substantial reduction in the Company’s sales and the reduced cash flow projections 
as  a  result  of  closures  of  the  Company’s  retail  stores  and  its  wholesale  customers  due  to  the  COVID-19  pandemic,  as  well  as  the 
significant decline in the Company’s market capitalization, the Company determined that a triggering event occurred during the first 
quarter of fiscal 2021 and that an impairment assessment was warranted for goodwill and intangible assets. This analysis resulted in 
impairment charges related to goodwill of $133.7 million and intangible assets of $22.2 million in the first quarter of fiscal 2021. See 
Note 6 – Goodwill and Intangible Assets – for a further discussion of these impairments. 

Although the full magnitude of the effects on the Company’s business is difficult to predict at this time, the COVID-19 pandemic has 
had, and for the foreseeable future is expected to continue to have, a material impact on the Company’s business, financial condition, 
results of operations and cash flows. In addition to the resurgence of COVID-19 cases in many regions in the fall which has resulted in 
the tightening of containment and mitigation measures in many countries, the ongoing economic impacts and health concerns associated 
with the pandemic will likely continue to affect consumer behavior, spending levels, shopping preferences and tourism. Nevertheless, 
the Company believes that based on the Company’s current expectations, cash flows from operations and its credit lines and cash on-
hand, the Company has adequate funds to support its operating, capital and debt service requirements and expects to maintain compliance 
with its debt covenants for the next twelve months subsequent to the issuance of these financial statements. 

NOTE 3 – RECENT ACCOUNTING PRONOUNCEMENTS  

In March 2020, the FASB issued ASU 2020-03, “Codification Improvements to Financial Instruments”, which makes improvements to 
financial instruments guidance, including the current expected credit losses guidance. The adoption of the new guidance was not material 
to the Consolidated Financial Statements. 

In March 2020, the FASB issued ASU 2020-04, “Reference Rate Reform (Topic 848): Facilitation of the Effects of Reference Rate 
Reform  on  Financial  Reporting”.  This  guidance  provides  practical  expedients  for  contract  modifications  and  certain  hedging 

67 

 
  
  
 
 
 
 
 
 
 
 
relationships associated with the transition from reference rates that are expected to be discontinued. This guidance is applicable for the 
Company’s borrowing instruments, which use LIBOR as a reference rate, and is effective immediately, but is only available through 
December  31,  2022.  The  Company  is  evaluating  the  optional  expedients  and  exceptions  in  the  guidance  and  while  transition  from 
LIBOR could have an adverse impact on the market for or value of any LIBOR-linked securities, loans, derivatives or other financial 
instruments or extensions or credit held by or due, the Company does not expect such nor the adoption of this standard to have a material 
impact on its Consolidated Financial Statements. 

In December 2019, the FASB issued ASU 2019-12, “Income Taxes (Topic 740): Simplifying the Accounting for Income Taxes”. ASU 
2019-12 simplifies the accounting for income taxes by removing certain exceptions to general principles in “Income Taxes (Topic 740)”. 
It also clarifies and amends existing guidance to improve consistent application. The guidance is effective for fiscal years beginning 
after December 15, 2020. The Company early adopted this standard effective February 1, 2020. The adoption of this standard did not 
have a material impact on the Company’s Consolidated Financial Statements.       

In August 2018, the FASB issued ASU 2018-13,  “Disclosure  Framework—Changes  to the  Disclosure  Requirements for Fair Value 
Measurement”, which modifies the disclosure requirements in ASC 820, Fair Value Measurement. The Company adopted ASU 2018-
13 during the first quarter of fiscal 2021. The adoption of this guidance did not have an impact on the Company’s Consolidated Financial 
Statements. 

In June 2016, the FASB issued ASU 2016-13, “Financial Instruments – Credit Losses (Topic 326): Measurement of Credit Losses on 
Financial Instruments” and subsequently issued additional guidance that modified ASU 2016-13. This standard introduces a forward-
looking approach, based on expected losses, to estimate credit losses on certain types of financial instruments, including trade receivables. 
The estimate of expected credit losses requires entities to incorporate considerations of historical information, current information and 
reasonable and supportable forecasts. This may result in the earlier recognition of allowance for losses. The Company adopted ASU 
2016-13 on February 1, 2020. The adoption of this standard did not have a material impact on the Company’s Consolidated Financial 
Statements. Results for reporting periods as of February 1, 2020 are presented under the new standard, while prior results continue to 
be reported under the previous standard.       

NOTE 4 – ACQUISITIONS 

Australia 

On November 22, 2019, the Company entered into an agreement and formed a joint venture with GDL Accessories PTY Ltd. (“GDL”), 
an Australian based company which distributed the Company’s products in Australia and New Zealand. The agreement established a 
joint venture, MGDL Distribution Pty Ltd (“MGDL”),  and set  out  the  terms in which  both parties  will  govern  their  relationship as 
shareholders of MGDL, and terms on which the joint venture will be managed. 

The joint venture was formed to more cost effectively market and distribute Movado products to customers in Australia and in New 
Zealand. 

The Company contributed 0.9 million Australian dollars (equivalent to approximately $0.6 million US dollars) to the joint venture and 
is a 51% interest holder. The Company controls all of the significant participating rights of the joint venture. As the Company controls 
all of the significant participating rights of the joint venture and is the majority interest holder in MGDL, the assets, liabilities and results 
of operations of the joint venture are consolidated and included in the Company’s Consolidated Financial Statements since the date of 
acquisition within the Watch and Accessory Brands segment. GDL’s interest is reflected in Net income attributable to noncontrolling 
interest in the Consolidated Statements of Operations and Noncontrolling interest in the Consolidated Balance Sheets. As of January 31, 
2021, all amounts in the Consolidated Financial Statements related to MGDL were immaterial. 

City Time 

On December 3, 2018, the Company acquired 51% of City Time Distribucion, S.L.U. (“City Time”), the Company’s distributor in Spain, 
and  simultaneously  signed  a  joint  venture  agreement.  The  purchase  price  was  4.2  million  Euros  (equivalent  to  approximately  $4.8 
million  US  dollars),  net  of  cash  acquired,  and  was  funded  with  cash  on  hand.  The  results  of  City  Time  have  been  included  in  the 
Company’s Consolidated Financial Statements since the date of acquisition within the Watch and Accessory Brands segment. Of the 
total purchase consideration, there were no material amounts allocated to assets acquired and liabilities assumed. 

Pursuant to the joint venture agreement, the noncontrolling interest holder has the right to sell its interest in City Time to the Company 
on two specific dates in the future. The noncontrolling interest is not redeemable until such dates. The Company will adjust the carrying 
value of the redeemable interest to the redemption amount assuming it was redeemable at the balance sheet date. At January 31, 2021, 
the Company concluded that the no remeasurement adjustment was needed. If the noncontrolling interest holder does not exercise its 

68 

 
 
 
 
 
 
 
 
 
 
 
 
right to sell its interest in City Time to the Company, the Company nevertheless has the option to purchase the noncontrolling interest 
holder’s interest on each of the same two dates and at the same price as would have applied if the noncontrolling interest holder had 
exercised its sale option. 

MVMT   

On  October  1,  2018,  the  Company  acquired  MVMT  Watches,  Inc.,  owner  of  the  MVMT  brand,  for  an  initial  payment  of  $100.0 
million and two future contingent payments that combined could total up to an additional $100.0 million before tax benefits. The exact 
amount of the future payments will be determined by MVMT's future financial performance with no minimum required future payment. 
After giving effect to the closing adjustments, the purchase price was $108.4 million, net of cash acquired of $3.8 million. The Company 
recorded goodwill (as of October 1, 2018) of $77.5 million based on the amount by which the purchase price exceeded the fair value of 
the net assets acquired. As the structure of the acquisition allowed for a step up in basis for tax purposes, the full amount of goodwill is 
deductible for federal income tax purposes over 15 years.   

The results of the MVMT brand have been included in the consolidated financial statements since the date of acquisition within the U.S. 
and  International  locations  of  the  Watch  and  Accessory  Brands  segment.  For  the  fiscal  year  ended  January  31,  2020  and  2019, 
consolidated operating income included $4.6 million and $14.4 million, respectively, of expenses primarily related to acquisition costs, 
amortization of acquired intangible assets and adjustments in acquisition accounting, as a result of the Company’s acquisition of MVMT. 

The acquisition was accounted for in accordance with FASB Topic ASC 805 – Business Combinations, which requires that the total 
cost of an acquisition be allocated to the tangible and intangible assets acquired and liabilities assumed based upon their respective fair 
values at the date of acquisition.     

The following table summarizes the fair value of the assets acquired and liabilities assumed as of the October 1, 2018, acquisition date 
(in thousands): 

Assets Acquired and Liabilities Assumed 
Cash and cash equivalents 
Trade receivables 
Inventories 
Prepaid expenses and other current assets 
Property, plant and equipment 
Other non-current assets 
Goodwill 
Trade name and other intangibles 
Total assets acquired 

Accounts payable 
Accrued liabilities 
Other non-current liabilities 

Total liabilities assumed 

Total purchase price 

Fair Value 

3,848   
370   
14,552   
2,325   
179   
6,500   
77,542   
28,928   
134,244   
5,982   
9,018   
7,064   
22,064   
112,180   

  $ 

  $ 

Inventories (as of October 1, 2018) included a step-up adjustment of $0.7 million, which was amortized over 5 months. The components 
of Trade name and other intangibles (as of October 1, 2018) included a trade name of $24.7 million (amortized over 10 years), and 
customer relationships of $4.2 million (amortized over 10 years). 

The acquisition agreement included a contingent consideration arrangement based on the MVMT brand achieving certain revenue and 
EBITDA (as defined in the acquisition agreement) targets. In connection therewith, the Company recorded a non-current liability of 
$16.5 million as of the date of acquisition to reflect the estimated fair value of the contingent purchase price. $14.5 million was allocated 
to purchase price and $2.0 million to deferred compensation expense based on future employee service requirements.       

The estimated fair value of the contingent consideration was determined using a Monte Carlo simulation that includes key assumptions 
regarding MVMT’s projected financial performance during the earn-out period (through 2023), volatilities, estimated discount rates, 
risk-free interest rate, and correlation. Based on changes in projected financial performance, the contingent purchase price liability had 
been remeasured at July 31, 2019 to $1.9 million and to zero at January 31, 2020. Of the $16.9 million (including interest accretion) 
decrease in the liability, $15.4 million was included in non-operating income (portion of contingent consideration allocated to purchase 
price) in the Consolidated Statements of Operations for the year ended January 31, 2020, and $0.5 million and $1.0 million were reflected 
as a reduction of deferred compensation (portion of contingent consideration allocated to deferred compensation based on future service 
requirements) within other current assets and other non-current assets, respectively, in the Consolidated Balance Sheets.   

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In connection with the remeasurement of the contingent consideration  during the fiscal  year  ended  January  31,  2020, the Company 
assessed the undiscounted cash flows associated with the long-lived assets pertaining to MVMT. Current estimates at that time indicated 
that carrying amounts were expected to be recovered. The undiscounted cash flows related to the MVMT long-lived assets as of January 
31, 2020 exceeded the carrying value by approximately 33%. See Note 6 – Goodwill and Intangible Assets for impairment of MVMT’s 
long-lived assets as of January 31, 2021.        

NOTE 5 – RESTRUCTURING PROVISION 

On June 29, 2020, the Company committed to a Restructuring Plan as part of the Company’s corporate initiatives to reduce operating 
expenses and adjust cash flows in light of the ongoing economic challenges resulting from the COVID-19 pandemic and its impact on 
the Company’s business. The Restructuring Plan was substantially completed during the second quarter of fiscal 2021, although cash 
severance will be paid over time and such payments are expected to continue into the next fiscal year. Of the total provision incurred, 
$6.7 million has been paid out during fiscal 2021, approximately $2.1 million is expected to result in cash expenditures during the next 
fiscal year with the remaining $3.8 million resulting in non-cash use. The Company expects annual savings in the range of $14 million 
to $16 million as it relates to severance and employee related and properties (contained within Other in table below).  

A  summary  rollforward  of  the  provision related  to  the  Company’s  corporate  initiatives,  including  the provision  associated  with  the 
Restructuring Plan, is as follows for the twelve months ended January 31, 2021 (in thousands): 

Balance 
January 31, 
2020 

     Provision      

Non-Cash 
Use 

Cash 
Payments 

Balance 
January 31, 
2021 

Restructuring Plan: 

Severance and Employee 
Related (1) 
Other (2) 

Other Corporate Initiative: 

Severance and Employee 
Related 
Inventory (3) 
Accounts receivable (4) 
Other (2) 

Total 

$ 

$ 

—     $  7,331      $  —      $ 
(315 )      
—       

975        

(4,953 )    $ 
(609 )      

2,378   
51   

923         —        
—       
691        
(284 )      
—       
—       
926         —        
—        1,783         (1,517 )      
—     $ 12,629      $  (2,116 )    $ 

(923 )      
—        
—        
(247 )      
(6,732 )    $ 

—   
407   
926   
19   
3,781   

The following amounts are included in the Consolidated Balance Sheet at January 31, 2021: 

(1)  $2.0 million included in Accrued payroll and benefits and $0.4 million included in Capital in excess of par value. 

(2)  Balance included in Accrued liabilities. 

(3)  Reserve included in Inventories. 

(4)  Reserve included in Trade receivables, net.   

Included in Other is approximately a $1.5 million write-off related to unrefunded deposits for a canceled global customer event. 

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The corporate initiative costs by operating segment are as follows: 

Watch and Accessory Brands: 

United States 
International 

Total Watch and Accessory Brands 
Total Company Stores 

Total Consolidated 

Cost of sales 
Selling, general and administrative 
Total 

For the Twelve Months Ended 
January 31, 2021 Provision 

   $ 

   $ 

   $ 

   $ 

7,994   
4,635   
12,629   
—   
12,629   

735   
11,894   
12,629   

NOTE 6 – GOODWILL AND INTANGIBLE ASSETS 

The Company performs its annual impairment assessment of goodwill as well as brand intangibles at the beginning of the fourth quarter 
of each fiscal year or if an event occurs that would more likely than not reduce the fair value below its carrying amount. 

During the three months ended April 30, 2020, in light of the COVID-19 pandemic that resulted in the closing of the Company’s stores 
and of the vast majority of the stores of the Company’s wholesale customers (resulting in a decrease in revenues and gross margin), a 
decrease in customer spending and the recent decline in the Company’s market capitalization, the Company concluded that a triggering 
event  had  occurred during  the  first  quarter,  resulting  in  the  need  to  perform  a  quantitative  interim  impairment  assessment  over  the 
Company’s Olivia Burton, MVMT and Company Stores’ long-lived assets as well as the Watch and Accessory Brands reporting unit.  

The Company performed recoverability tests for the long-lived assets of MVMT, Olivia Burton and the Company Stores as of April 30, 
2020.  The  Company  concluded  that  the  carrying  amounts  of  the  long-lived  assets  of  Olivia  Burton  and  the  Company  Stores  were 
recoverable, while the long-lived assets of MVMT may not be recoverable. Utilizing a royalty rate to determine discounted projected 
future cash flows in the valuation of MVMT’s trade name and a discounted cash flow method for the valuation of MVMT’s customer 
relationships,  the  Company  concluded  that  the  fair  values  of  MVMT’s  tradenames  and customer  relationships  did  not  exceed  their 
carrying values. As a result, the Company recorded impairment charges in the Watch and Accessory Brands segment totaling $22.2 
million in the first quarter of fiscal 2021, decreasing MVMT’s trade name to $2.4 million and MVMT’s customer relationships to zero. 

After adjusting the carrying value of MVMT’s intangible assets, the Company completed an interim quantitative impairment test of 
goodwill as of April 30, 2020 in which the Company compared the fair value of the Watch and Accessory Brands reporting unit to its 
respective carrying value. An impairment test of goodwill was not performed for the Company Stores reporting unit as there was no 
goodwill at this reporting unit. The fair value estimate for the Watches and Accessory reporting unit was based on the income and market 
approaches. The discounted cash flow method under the income approach involves estimating the cash flows in a discrete forecast period 
and a terminal value based on the Gordon Growth Model and discounting at a rate of return that reflects the relative risk of the cash 
flows. The market approach involves applying valuation multiples to the operating performance of the Watch and Accessory Brands 
reporting  unit  derived  from  comparable  publicly  traded  companies  based  on  the  relative  historical  and  projected  operations  of  the 
reporting unit.  

The key estimates and assumptions used in the discounted cash flows model included the Company’s discount rate, revenue growth 
rates, EBIT margins and long-term growth rate. The Company’s assumptions were based on the actual historical performance of the 
reporting units and took into account the recent severe and continued weakening of operating results as well as the anticipated rate of 
recovery, and implied risk premiums based on market prices of the Company’s common stock as of the assessment date. The significant 
estimates in the market approach model included identifying similar companies with comparable business factors such as size, growth, 
profitability, risk and return on investment and assessing comparable revenue and earnings multiples in estimating the fair value of the 
reporting unit. The excess of the Watch and Accessory Brands unit’s carrying value over the estimate of the fair value was recorded in 
the Watch and Accessory Brands segment as the goodwill impairment charge in the first quarter of 2021, totaling $133.7 million which 
resulted in zero goodwill remaining. 

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The changes in the carrying amount of other intangible assets during the fiscal years ended January 31, 2021, 2020 and 2019 are as 
follows (in thousands): 

Trade 
names 

Customer 

relationships      Other (1)       Total 

Weighted Average Amortization Period (in 
years) 
Balance at January 31, 2018 
Acquisition of MVMT 
Acquisition of City-Time 
Additions 
Amortization 
Foreign exchange impact 
Balance at January 31, 2019 
Additions 
Amortization 
Foreign exchange impact 
Balance at January 31, 2020 
Impairment 
Additions 
Amortization 
Foreign exchange impact 
Balance at January 31, 2021 

10 
  $  13,096     $ 
     24,700       
—       
—       
(2,126 )     
(899 )     
     34,771       
—       
(3,723 )     
27       
     31,075       
     (18,595 )     
—       
(1,888 )     
268       
  $  10,860     $ 

10 

6 
8,457     $  1,571     $  23,124   
28        28,928   
4,200       
1,672   
—       
1,672       
492   
492       
—       
(4,351 ) 
(597 )     
(1,628 )     
(263 )     
(520 )     
(1,682 ) 
1,231        48,183   
12,181       
255   
—       
(6,091 ) 
(1,991 )     
(36 )     
12   
1,130        42,359   
10,154       
—        (22,165 ) 
(3,570 )     
164   
—       
(3,839 ) 
(1,656 )     
562   
240       
5,168     $  1,053     $  17,081   

164       
(295 )     
54       

255       
(377 )     
21       

(1)  Other includes fees paid related to trademarks and non-compete agreement related to Olivia Burton brand. 

The estimated future amortization expense during each of the next five fiscal years is as follows: 

For the fiscal year ending January 31, 
2022 
2023 
2024 
2025 
2026 
Thereafter 
Total estimated future amortization expense 

(in thousands) 

   $ 

   $ 

3,546   
3,521   
2,612   
1,966   
1,955   
3,481   
17,081   

NOTE 7 – INVENTORIES  
Inventories consisted of the following (in thousands):  

Finished goods 
Component parts 
Work-in-process 

As of January 31, 

2021 
107,246      $ 
40,735        
4,599        
152,580      $ 

2020 
125,603   
41,708   
4,095   
171,406   

   $ 

   $ 

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NOTE 8 – PROPERTY, PLANT AND EQUIPMENT  

A summary of the components of property, plant and equipment and their estimated useful lives is as follows (in thousands):  

Land and buildings 
Furniture and equipment 
Computer software 
Leasehold improvements 
Design fees and tooling costs 

   $ 

As of January 31, 

2021 

2020 

Estimated Useful Lives 

1,311      $ 
56,808        
31,323        
37,957        
3,176        
130,575        

1,212      40 years for buildings 
56,800      4 to 10 years 
34,151      5 to 10 years 
38,155      Lesser of lease term or useful life 
2,867      3 years 

133,185     

Less: Accumulated depreciation and 
   amortization 
Property, plant and equipment, net 

   $ 

(108,226 )      
22,349      $ 

(103,947 )   
29,238     

Depreciation and amortization expense from operations related to property, plant and equipment for fiscal 2021, 2020 and 2019 was 
$10.0 million, $10.1 million and $9.4 million, respectively, which includes computer software amortization expense for fiscal 2021, 
2020 and 2019 of $2.1 million, $2.4 million and $3.2 million, respectively.  

NOTE 9 – DEBT AND LINES OF CREDIT  

On October 12, 2018, the Company, together with Movado Group Delaware Holdings Corporation, Movado Retail Group, Inc. and 
Movado LLC (together with the  Company, the  “U.S.  Borrowers”),  each a  wholly-owned  domestic subsidiary of the Company,  and 
Movado Watch Company S.A. and MGI Luxury Group S.A. (collectively, the “Swiss Borrowers” and, together with the U.S. Borrowers, 
the “Borrowers”), each a wholly-owned Swiss subsidiary of the Company, entered into an Amended and Restated Credit Agreement 
(the  “Credit  Agreement”)  with  the  lenders  party  thereto  and  Bank  of  America,  N.A.  as  administrative  agent  (in  such  capacity,  the 
“Agent”). The Credit Agreement amends and restates the Company’s prior credit agreement dated as of January 30, 2015 and extends 
the maturity of the $100.0 million senior secured revolving credit facility (the “Facility”) provided thereunder to October 12, 2023. The 
Facility  includes  a  $15.0  million  letter  of  credit  subfacility,  a  $25.0  million  swingline  subfacility  and  a  $75.0  million  sublimit  for 
borrowings by the Swiss Borrowers, with provisions for uncommitted increases to the Facility of up to $50.0 million in the aggregate 
subject to customary terms and conditions. 

On June 5, 2020, the Company and its lenders entered into an amendment (the “Second Amendment”) to the Credit Agreement effective 
as  of  April  30,  2020.  Among  other  things,  the  Second  Amendment  provided  for  the  following  temporary  relief  with  respect  to  the 
financial  maintenance  covenants  in  the  Credit  Agreement  from  April  30,  2020  through  the  date  on  which  the  Company  delivers  a 
compliance  certificate  in  respect  of  the  period  ended  July  31,  2021  (or  earlier  if  the  Company  demonstrates  satisfaction  of  certain 
earnings and leverage milestones) (the “Suspension Period”): (i) the maximum consolidated leverage ratio was increased from 2.50 to 
1.0 to 2.75 to 1.0 for the four quarter period ended April 30, 2020 and suspended thereafter until the end of the Suspension Period when 
it  would  resume  at  2.50  to  1.0  and  (ii)  the  minimum  EBITDA  covenant  levels  were  reduced.  In  addition,  the  Second  Amendment 
provided that (i) through April 30, 2021, the Company was required to maintain minimum liquidity (comprised of unrestricted cash and 
cash equivalents and unutilized commitments under the Credit Agreement) of $100.0 million, (ii) during the Suspension Period, certain 
covenants, including covenants related  to dividends, share repurchases, debt incurrence, investments  and  capital  expenditures, were 
tightened and (iii) during the Suspension Period, the interest rate for borrowings under the Credit Agreement was increased to LIBOR 
plus 2.75% per annum and the commitment fee in respect of the unutilized commitments was increased to 0.45% per annum. In addition, 
the  Second  Amendment  permanently  increased  the  LIBOR  floor  for  loans  under  the  Credit  Agreement  from  0%  to  1.00%  and 
permanently reduced the minimum EBITDA financial covenant level to $35.0 million starting with the four-quarter period ending July 
31,  2021.  On  January  11,  2021,  the  lenders  party  to  the  Credit  Agreement  granted  the  Company  a  written  consent  permitting  the 
Company to pay up to two cash dividends to equity holders that would not otherwise be permitted by the Credit Agreement. Specifically, 
the consent permitted the Company to pay two dividends prior to May 31, 2021 in an aggregate amount not to exceed $5 million. On 
February 5, 2021, the Company paid the first such dividend, in an aggregate amount of $2.3 million, to shareholders of record as of 
January  21, 2021.  Effective  as  of  the  date  of  this  annual  report  on  Form  10-K,  the  Suspension  Period  has  ended  as  a  result  of  the 
Company’s achievement of certain financial milestones as of and for the periods ending January 31, 2021.  

As of January 31, 2021, and January 31, 2020, there was 10.0 million and 50.0 million in Swiss Francs, respectively, (with a dollar 
equivalent of $11.2 million and $51.9 million, respectively), in addition to $10.0 million as of January 31, 2021, in loans outstanding 
under  the  Facility.  Availability  under  the  Facility  was  reduced  by  the  aggregate  number  of  letters  of  credit  outstanding,  issued  in 
connection with retail and operating facility leases to various landlords and for Canadian payroll to the Royal Bank of Canada, totaling 
approximately $0.3 million at both January 31, 2021 and January 31, 2020. At January 31, 2021, the letters of credit have expiration 

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dates through June 1, 2021. As of January 31, 2021, and January 31, 2020, availability under the Facility was $78.5 million and $47.8 
million, respectively.    

The Company had weighted average borrowings under the Facility of $53.1 million and $51.1 million, with a weighted average interest 
rate of 2.59% and 1.00% during fiscal 2021 and 2020, respectively. 

Borrowings under the Credit Agreement bear interest at rates based on either LIBOR or a specified base rate, as selected periodically 
by the Company. The LIBOR-based loans bear interest at LIBOR plus a spread ranging from 1.00% to 1.75% per annum and the base 
rate loans bear interest at the base rate plus a spread ranging from 0% to 0.75% per annum, with the spread in each case being based on 
the Company’s consolidated leverage ratio (as defined in the Credit Agreement); provided that during the Suspension Period the spreads 
are fixed at 2.75% for LIBOR loans and 1.75% for base rate loans. As of January 31, 2021, the Company’s spreads were 2.75% over 
LIBOR and 1.75% over the base rate. As of January 31, 2020, the Company’s spreads were 1.25% over LIBOR and 0.25% over the 
base rate.      

The borrowings under the Facility are joint and several obligations of the Borrowers and are also cross-guaranteed by each Borrower, 
except  that  the  Swiss  Borrowers  are  not  liable  for,  nor  do  they  guarantee,  the  obligations  of  the  U.S.  Borrowers.  In  addition,  the 
Borrowers’ obligations under the Facility are secured by first priority liens, subject to permitted liens, on substantially all of the U.S. 
Borrowers’ assets other than certain excluded assets. The Swiss Borrowers do not provide collateral to secure the obligations under the 
Facility. The security agreement contains customary representations and warranties and covenants relating to the creation and perfection 
of security interests in favor of the Agent over various categories of the U.S. Borrowers’ assets. 

The Credit Agreement contains affirmative and negative covenants binding on the Company and its subsidiaries that are customary for 
credit facilities of this type, including, but not limited to, restrictions and limitations on the incurrence of debt and liens, dispositions of 
assets, capital expenditures, dividends and other payments in respect of equity interests, the making of loans and equity investments, 
mergers, consolidations, liquidations and dissolutions, and transactions with affiliates (in each case, subject to various exceptions). 

A Swiss subsidiary of the Company maintains unsecured lines of credit with an unspecified maturity with a Swiss bank. As of January 31, 
2021, and 2020, these lines of credit totaled 6.5 million Swiss Francs for both periods, with a dollar equivalent of $7.3 million and 
$6.7 million, respectively. As of January 31, 2021, and 2020, there were no borrowings against these lines. As of January 31, 2021, and 
2020, two European banks had guaranteed obligations to third parties on behalf of two of the Company’s foreign subsidiaries in the 
dollar equivalent of $1.3 million and $1.2 million, respectively, in various foreign currencies, of which $0.6 million, in both periods, was 
a restricted deposit as it relates to lease agreements. 

During fiscal 2021, the Company incurred and capitalized $0.3 million of fees related to the amendment done in fiscal 2021 described 
above. In addition, during fiscal 2019, the Company incurred and capitalized $0.7 million of fees related to the amendment. These fees, 
along with the unamortized fees of $0.3 million paid related to the base Credit Agreement, are being amortized on a straight-line basis 
over 60 months, the revised term of the Facility, and are included in other non-current assets on the consolidated balance sheets. 

Cash paid for interest, including unused commitment fees, during fiscal 2021, 2020 and 2019 was $1.7 million, $0.7 million and $0.5 
million, respectively. 

NOTE 10 – DERIVATIVE FINANCIAL INSTRUMENTS  

As  of  January  31,  2021,  the  Company’s  entire  net  forward  contracts  hedging  portfolio  consisted  of 29.4 million  Chinese  Yuan 
equivalent, 6.0 million  Swiss  Francs  equivalent, 10.9 million  US  dollars  equivalent, 16.6 million  Euros  equivalent  and 0.7 million 
British  Pounds  equivalent  with  various  expiry  dates  ranging  through May  19,  2021.  These  forward  contracts  are  not  designated  as 
qualified hedges in accordance with ASC 815, Derivatives and Hedging, and, therefore, changes in the fair value of these derivatives 
are recognized in earnings in the period they arise. Net gains or losses related to these forward contracts are included in cost of sales, 
selling and general and administrative expenses in the Consolidated Statements of Operations. The cash flows related to these foreign 
currency contracts are classified in operating activities. 

See Note 11 for fair value and presentation in the Consolidated Balance Sheets for derivatives. 

For the year ended January 31, 2021, the Company did not have any cash flow hedges. 

74 

 
 
 
 
 
 
 
 
NOTE 11 - FAIR VALUE MEASUREMENTS 

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between 
market participants at the measurement date. Accounting guidance establishes a fair value hierarchy which prioritizes the inputs used in 
measuring fair value into three broad levels as follows:  

  Level 1 - Quoted prices in active markets for identical assets or liabilities.  

  Level 2 - Inputs, other than the quoted prices in active markets, that are observable either directly or indirectly.  

  Level 3 - Unobservable inputs based on the Company’s assumptions.  

The guidance requires the use of observable market data if such data is available without undue cost and effort.  

The following tables present the fair value hierarchy for those assets and liabilities measured at fair value on a recurring basis as of 
January 31, 2021 and 2020 (in thousands):  

Assets: 
Available-for-sale securities 
Short-term investment 
SERP assets - employer 
SERP assets - employee 
Defined benefit plan assets (1) 
Total 
Liabilities: 
SERP liabilities - employee 
Hedge derivatives 
Total 

Assets: 
Available-for-sale securities 
Short-term investment 
SERP assets - employer 
SERP assets - employee 
Defined benefit plan assets (1) 
Hedge derivatives 
Total 
Liabilities: 
SERP liabilities - employee 
Total 

Balance Sheet Location 

Level 1 

Level 2 

Level 3 

Total 

Fair Value at January 31, 2021 

   Other current assets 
   Other current assets 
   Other non-current assets 
   Other non-current assets 
   Other non-current liabilities 

   Other non-current liabilities 
   Accrued liabilities 

  $ 

  $ 

  $ 

   $ 

184      $ 
162        
605        
46,673        
—        
47,624      $ 

46,673      $ 
—        
46,673      $ 

—      $ 
—        
—        
—        
—        
—      $ 

—      $ 
13        
13      $ 

—      $ 
—        
—        
—        
25,837        
25,837      $ 

184   
162   
605   
46,673   
25,837   
73,461   

—      $ 
—        
—      $ 

46,673   
13   
46,686   

Balance Sheet Location 

Level 1 

Level 2 

Level 3 

Total 

Fair Value at January 31, 2020 

   Other current assets 
   Other current assets 
   Other non-current assets 
   Other non-current assets 
   Other non-current liabilities 
   Other current assets 

   Other non-current liabilities 

  $ 

  $ 

  $ 
   $ 

184      $ 
156        
988        
45,256        
—        
—        
46,584      $ 

45,264      $ 
45,264      $ 

—     $ 
—       
—       
—       
—       
347       
347     $ 

—     $ 
—     $ 

—      $ 
—        
—        
—        
24,227        
—        
24,227      $ 

184   
156   
988   
45,256   
24,227   
347   
71,158   

—      $ 
—      $ 

45,264   
45,264   

(1)  See Note 19 for a discussion of the fair value of the assets held in the Company’s defined benefit plan in Switzerland. 

The  fair  values  of  the  Company’s  available-for-sale  securities  are  based  on  quoted  market  prices. The  fair  value  of  the  short-term 
investment, which is a guaranteed investment certificate, is based on its purchase price plus one half of a percent calculated annually. 
The assets related to the Company’s defined contribution supplemental executive retirement plan (“SERP”) consist of both employer 
(employee unvested) and employee assets which are invested in investment funds with fair values calculated based on quoted market 
prices.  The  SERP  liability  represents  the  Company’s  liability  to  the  employees  in  the  plan  for  their  vested  balances.  The  hedge 
derivatives are entered into by the Company principally to reduce its exposure to Swiss Franc and Euro exchange rate risks. Fair values 
of  the  Company’s  hedge  derivatives  are  calculated  based  on  quoted  foreign  exchange  rates  and  quoted  interest  rates. The  carrying 
amount of debt approximated fair value as of January 31, 2021 and January 31, 2020, due to the availability and floating rate for similar 
instruments.  

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The Company sponsors a pension plan in Switzerland. The plan covers certain international employees and is based on years of service 
and compensation on a career-average pay basis. The assets within the plan are classified as a Level 3 asset within the fair value hierarchy 
and consist of an investment in pooled assets and include separate employee accounts that are invested in equity securities, debt securities 
and real estate. The values of the separate accounts invested are based on values provided by the administrator of the funds that cannot 
be readily derived from or corroborated by observable market data. The value of the assets is part of the funded status of the defined 
benefit plan and included in other non-current liabilities in the consolidated balance sheets at January 31, 2021 and January 31, 2020. 

The contingent purchase price liability related to the acquisition of MVMT Watches, Inc., owner of the MVMT brand at the time of the 
acquisition,  is  considered  a  Level  3  liability.  Based  on  updated  revenue  and  EBITDA  (as  defined  in  the  acquisition  agreement) 
performance expectations during the earn-out period for MVMT, the Company remeasured the contingent consideration to $1.9 million 
at July 31, 2019 and to zero at January 31, 2020. Of the $16.9 million decrease in the liability, $15.4 million is included in non-operating 
income (portion of contingent consideration allocated to purchase price) in the Consolidated Statements of Operations for the year ended 
January  31,  2020,  and 0.5 million  and  $1.0  million  are  reflected  as  a  reduction  of  deferred  compensation  (portion  of  contingent 
consideration allocated to deferred compensation based on future service requirements) within other current assets and other non-current 
assets, respectively, in the Consolidated Balance Sheets. As the remeasurement is not a direct benefit realized from operating the MVMT 
business, the Company has recorded the change in contingent consideration within non-operating income in the Consolidated Statements 
of Operations and as such, did not include it in operating income for the Watch and Accessory Brands segment. Refer to Note 20 for 
Segment and Geographic Information. 

The following table presents the change in the Level 3 contingent purchase price liability during the twelve months ended January 31, 
2020 and 2019: 

(In thousands) 
Balance at the beginning of the period 
Acquisition of MVMT 
Payments 
Adjustments included in income before income taxes 
Adjustments to deferred compensation 
Ending balance 

Fiscal 
Year Ended 
January 31, 
2020 

Fiscal 
Year Ended 
January 31, 
2019 

  $ 

  $ 

16,718     $ 
—       
—       
(15,159 )     
(1,559 )     
—     $ 

—   
16,500   
—   
—   
218   
16,718   

There were no transfers between any levels of the fair value hierarchy for any of the Company’s fair value measurements. 

See Note 6 – Goodwill and Intangible Assets for a discussion on the Company’s impairment charges taken in fiscal year 2021 for certain 
of its nonfinancial assets measured at fair  value on a  nonrecurring basis due  to a  change in  circumstances that triggered an interim 
impairment test, and the valuation techniques used to measure the fair value. The most significant unobservable inputs (Level 3) used 
to estimate the fair values of the Company’s Watch and Accessory Brands unit’s goodwill and MVMT’s intangible assets are discount 
rates, which was 17.5%. 

NOTE 12 – COMMITMENTS AND CONTINGENCIES  

Licensing Agreements: 

The  Company  has  minimum  commitments  related  to  the  Company’s  license  agreements  and  endorsement  agreements  with  brand 
ambassadors.  The  Company  sources,  distributes,  advertises  and  sells  watches  pursuant  to  its  exclusive  license  agreements  with 
unaffiliated  licensors.  Royalty  amounts  under  the  license  agreements  are  generally  based  on  a  stipulated  percentage  of  revenues, 
although most of these agreements contain provisions for the payment of minimum annual royalty amounts. The license agreements 
have  various  terms,  and  some  have  renewal  options,  provided  that  minimum  sales  levels  are  achieved.  Additionally,  the  license 
agreements  require  the  Company  to  pay  minimum  annual  advertising  amounts.  As  of  January 31,  2021,  the  total  amount  of  the 
Company’s minimum commitments related to its license agreements and endorsement agreements was $292.2 million, payable in the 
next six years. 

Operating Lease Commitments: 

The Company leases office, distribution, retail and manufacturing facilities, and office equipment under operating and finance leases, 
which expire at various dates through June 2030. Certain leases include renewal options and the payment of real estate taxes and other 
occupancy costs. Some leases also contain rent escalation clauses (step rents) that require additional rent amounts in the later years of 

76 

 
   
 
 
  
  
    
  
  
    
  
    
    
    
    
 
 
 
 
the term. Rent expense for leases with step rents is recognized on a straight-line basis over the minimum lease term. Rent expense for 
equipment and distribution, factory and office facilities under operating and finance leases was $27.5 million, $26.9 million and $20.2 
million in fiscal 2021, 2020 and 2019, respectively.  

Minimum  annual  rentals  under  noncancelable  operating  and  finance  leases  as  of  January 31,  2021,  excluding  real  estate  taxes  and 
operating costs, are as follows (in thousands):  

2022 
2023 
2024 
2025 
2026 
Thereafter 

Fiscal Year 
Ending 
January 31, 

  $ 

  $ 

18,067   
14,829   
13,970   
11,507   
9,441   
27,144   
94,958   

Purchase Obligations: 

The Company had outstanding purchase obligations of $70.9 million with suppliers at the end of fiscal 2021 primarily for raw materials, 
finished watches and packaging in the normal course of business. These purchase obligation amounts do not represent total anticipated 
purchases  but  represent  only amounts  to  be  paid  for  items  required  to  be  purchased  under  agreements  that  are  enforceable,  legally 
binding and specify minimum quantity, price and term.  

Tax: 
The Company had previously recorded an obligation of $28.2 million due to the Tax Cuts and Jobs Act (“2017 Tax Act”), which was 
signed into law on December 22, 2017 and imposed a one-time mandatory deemed repatriation tax on cumulative undistributed foreign 
earnings which have not been previously taxed. The obligation, which was recorded in prior years, is payable in installments over eight 
years,  with  the  first  payment  having  been  made  in  the  second  quarter  of  fiscal  2019.  At  January  31,  2021,  the  Company  had  an 
outstanding obligation of $21.5 million. 

The Company believes that income tax reserves are adequate; however, amounts asserted by taxing authorities could be greater or less 
than  amounts  accrued  and  reflected  in  the  consolidated  balance  sheet.  Accordingly,  the  Company  could  record  adjustments  to  the 
amounts for federal, state, and foreign liabilities in  the  future as the  Company  revises  estimates  or  settles or otherwise  resolves the 
underlying  matters.  In  the  ordinary  course  of  business,  the  Company  may  take  new  positions  that  could  increase  or  decrease 
unrecognized tax benefits in future periods. See Note 14 – Income Taxes for more information. 

Acquisition Related: 

The purchase consideration for the MVMT business includes two future  contingent payments that  combined could  total up to $100 
million. Based on updated revenue and EBITDA (as defined in the acquisition agreement) performance expectations during the earn-
out period for MVMT, the Company remeasured the contingent consideration to zero at January 31, 2020 (see Note 4 – Acquisitions 
and Note 11 – Fair Value Measurements). 

Litigation: 

The Company is involved in legal proceedings and claims from time to time, in the ordinary course of its business. Legal reserves are 
recorded in accordance with the accounting guidance for contingencies. Contingencies are inherently unpredictable and it is possible 
that results of operations, balance sheets or cash flows could be materially and adversely affected in any particular period by unfavorable 
developments in, or resolution or disposition of, such matters. For those legal proceedings and claims for which the Company believes 
that it is probable that a reasonably estimable loss may result, the Company records a reserve for the potential loss. For proceedings and 
claims where the Company believes it is reasonably possible that a loss may result that is materially in excess of amounts accrued for 
the matter, the Company either discloses an estimate of such possible loss or range of loss or includes a statement that such an estimate 
cannot be made.   

In December 2016, U.S. Customs and Border Protection (“U.S. Customs”) issued an audit report concerning the methodology used by 
the Company to allocate the cost of certain watch styles imported into the U.S. among the component parts of those watches for tariff 

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purposes.  The  report  disputes  the  reasonableness  of  the  Company’s  historical  allocation  formulas  and  proposes  an  alternative 
methodology that would imply $5.1 million in underpaid duties over the five-year period covered by the statute of limitations, plus 
possible penalties and interest. The Company believes that U.S. Customs’ alternative duty methodology and estimate are not consistent 
with the Company’s facts and circumstances and is disputing U.S. Customs’ position. Since February 2017, the Company has been 
providing U.S. Customs with supplemental analyses and information in response to U.S. Customs’ information requests. Most recently, 
the Company received summonses from U.S. Customs in December 2020 requesting additional information regarding component parts 
costs and the Company’s procedures for allocating the value of imported watches among the component parts. The Company responded 
to these summonses in January 2021. Although the Company disagrees with U.S. Customs’ position and believes that the information 
it has provided supports the reasonableness of its historical allocation formulas, it cannot predict with any certainty the outcome of this 
matter. The Company intends to continue to work with U.S. Customs to reach a mutually-satisfactory resolution. 

In addition to the above matters, as of January 31, 2021, the Company is involved in other legal proceedings and contingencies, the 
resolution of which is not expected to materially affect its financial condition, future results of operations or cash flows. 

NOTE 13 – LEASES 

The Company adopted ASU No. 2016-02 “Leases (Topic 842)” on February 1, 2019, resulting in the recognition of a right-of-use asset 
and associated liabilities. The Company leases certain real estate properties, vehicles and equipment in various countries around the 
world. Leased properties are typically used for retail, office and distribution. 

The Company evaluates contractual arrangements at inception to determine if individual agreements are a lease or contain an identifiable 
lease  component.  When  evaluating  contracts  to  determine  appropriate  classification  and  recognition,  significant  judgment  may  be 
necessary to determine, among other criteria, if an embedded leasing arrangement exists, the length of the term, classification as either 
an operating or financing lease and whether renewal or termination options are reasonably certain to be exercised. Lease assets represent 
the right to use an underlying asset for the lease term, and lease liabilities represent the obligation to make lease payments arising from 
the lease. These assets and liabilities are recognized on the lease commencement date based on the present value of lease payments over 
the lease term calculated using the Company’s incremental borrowing rate, adjusted for the lease term and lease country, unless the 
implicit rate is readily determinable. Lease assets also include any upfront lease payments made and are reduced by lease incentives. 
The Company’s leases are classified as operating leases with remaining terms of 1 to 9 years, some of which include an option to extend 
or renew. If the exercise of an option to extend or renew is determined to be reasonably certain, the associated right-of-use asset and 
liability reflects the extended period of payments.  

Lease  expense  for  operating  leases  consist  of  both  fixed  and  variable  components.  Expenses  related  to  fixed  lease  payments  are 
recognized on a straight-line basis over the lease term. Variable lease payments are generally expensed as incurred and include certain 
index-based changes in rent, certain non-lease components such as maintenance and other services provided by the lessor and other 
charges included in the lease. The variable portion of lease payments is not included in the Company’s lease liabilities. Short-term leases 
are leases having a term of 12 months or less at inception. The Company does not record a related lease asset or liability for short-term 
leases. The depreciable life of lease assets and leasehold improvements is limited by the expected lease term, unless there is a transfer 
of title or purchase option reasonably certain of exercise. 

As a result of the COVID-19 pandemic, the Company received lease concessions from landlords in the form of rent deferrals and rent 
forgiveness.  The  Company  chose  the  policy  election  provided  by  the  FASB  in  April  2020  to  record  rent  concessions  as  if  no 
modifications  to  lease  contracts  were  made,  and  thus  no  changes  to  the  ROU  assets  and  ROU  liabilities  were  recorded  for  these 
concessions. This guidance is only applicable to COVID-19 related lease concessions that do not result in a substantial increase in the 
rights of the lessor or the obligations of the lessee. The Company received rent forgiveness of $1.1 million for fiscal year 2021. 

78 

 
 
 
 
 
  
 
The components of lease expense were as follows (in thousands): 

Lease Expense 

Operating lease expense 
Short-term lease cost 
Variable lease cost 

Total operating lease expense 

Finance lease cost: 
Amortization of right-of-use assets 
Interest on lease liabilities 

Consolidated 
Statements of 
Operation 
Location 

For the Year 
Ended 
January 31, 
2021 

  SG&A 
  SG&A 
  SG&A 

  SG&A 
Interest 
expense 

 $ 

 $ 

 $ 

 $ 

For the Year 
Ended 
January 31, 
2020 
19,301   
736   
9,229   
29,266   

18,533   $ 
601     
9,051     
28,185   $ 

117   $ 

117   

9   $ 

13   

The following table discloses supplemental balance sheet information for the Company’s leases (in thousands): 

Leases 

Consolidated Balance Sheets 
Location 

January 31, 
2021 

January 31, 
2020 

Assets 

Operating 

Finance 

Liabilities 
Current: 

Operating 

Finance 
Noncurrent: 

Operating 

Finance 

Operating lease right-of-use 
assets 
  Other non-current assets 

Current operating lease 
liabilities 
  Accrued liabilities 

Non-current operating lease 
liabilities 
  Other non-current liabilities 

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

76,070     $ 

89,523   

166     $ 

282   

15,861     $ 

15,083   

121     $ 

117   

68,412     $ 

81,877   

49     $ 

170   

The following table discloses the weighted-average remaining lease term and weighted-average discount rate for the Company's leases: 

Lease Term and Discount Rate 

Weighted-average remaining lease term - in years 

Operating leases 
Finance leases 

Weighted-average discount rate: 

Operating leases 
Finance leases 

January 31, 
2021 

January 31, 
2020 

6.5        
1.4        

7.4   
2.4   

3.78 %     
3.86 %     

3.71 % 
3.86 % 

Future minimum lease payments by year as of January 31, 2021 were as follows (in thousands): 

Fiscal Year 

2022 
2023 
2024 
2025 
2026 
Thereafter 
Total lease payments 
Less: Interest 
Total lease obligations 

Operating 
Leases 

Finance Leases   

  $ 

  $ 

  $ 

17,942     $ 
14,780       
13,970       
11,507       
9,441       
27,144       
94,784     $ 
(10,511 )     
84,273     $ 

125   
49   
-   
-   
-   
-   
174   
(4 ) 
170   

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Supplemental cash flow information related to leases was as follows (in thousands): 

Cash paid for amounts included in the measurement of lease 
liabilities: 

Operating cash flows from operating leases 
Operating cash flows from finance leases 
Financing cash flows from finance leases 

Leased assets obtained in exchange for new operating lease 
liabilities 
Leased assets obtained in exchange for new financing lease 
liabilities 

Year Ended 
January 31, 
2021 

Year Ended 
January 31, 
2020 

  $ 

19,080     $ 
9       
116       

2,940   

17,637   
13   
112   

9,863   

—   

399   

As of January 31, 2021, the Company did not have any material operating or finance leases that have been signed but not commenced. 

NOTE 14 - INCOME TAXES      

(Loss)/income before (benefit)/provision for income taxes for the fiscal year ended January 31, 2021, 2020, and 2019 on a legal entity 
basis consists of the following (in thousands): 

U.S. (loss)/income before taxes 
Non-U.S. (loss)/income before taxes 
(Loss)/income before income taxes 

2021 
(121,302 )   $ 
(21,080 )     
(142,382 )   $ 

  $ 

  $ 

2020 

2019 

(1,226 )   $ 
58,729       
57,503     $ 

6,795   
54,938   
61,733   

Cash paid for income taxes during fiscal 2021, 2020, and 2019 was $6.1 million, $16.0 million and $9.5 million respectively.  

The (benefit) provision for income taxes for the fiscal years ended January 31, 2021, 2020 and 2019 consists of the following components 
(in thousands):  

Current: 

U.S. Federal 
U.S. State and Local 
Non-U.S. 

Deferred: 

U.S. Federal 
U.S. State and Local 
Non-U.S. 

  $ 

(Benefit)/provision for income taxes 

  $ 

2021 

2020 

2019 

(21,657 )   $ 
(703 )     
9,464       
(12,896 )     

(11,139 )     
(6,321 )     
(832 )     
(18,292 )     
(31,188 )   $ 

558     $ 
905       
9,309       
10,772       

2,337       
107       
1,908       
4,352       
15,124     $ 

6,665   
3,556   
8,775   
18,996   

(12,706 ) 
(2,339 ) 
(3,789 ) 
(18,834 ) 
162   

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Significant components of the Company’s deferred income tax assets and liabilities for the fiscal years ended January 31, 2021 and 2020 
are as follows (in thousands):  

Net operating loss carryforwards 
Inventory 
Unprocessed returns 
Receivables allowances 
Deferred compensation 
Unrepatriated earnings 
Depreciation/amortization 
Other provisions/accruals 
Deferred occupancy costs 
Miscellaneous 

Valuation allowance 
Total deferred tax assets and liabilities 

2021 Deferred Taxes 

2020 Deferred Taxes 

Assets 

     Liabilities 

Assets 

     Liabilities 

   $ 

   $ 

11,000      $ 
—        
862        
843        
15,567        
—        
17,434        
1,657        
17,064        
1,096        
65,523        
(7,007 )      
58,516      $ 

—      $ 
2,292        
—        
—        
—        
—        
—        
—        
15,140        
—        
17,432        
—        
17,432      $ 

7,597      $ 
1,557        
898        
301        
15,643        
2,826        
—        
1,555        
18,690        
323        
49,390        
(5,481 )      
43,909      $ 

—   
—   
—   
—   
—   
—   
4,289   
—   
16,887   
—   
21,176   
—   
21,176   

The 2020 deferred tax assets and liabilities reflected in the above table have been adjusted to reflect deferred taxes on the gross up of 
the operating lease right-of-use assets and liabilities as a result of the Company’s adoption of ASU 2016-02 on February 1, 2019. These 
adjustments have no impact on the total net deferred tax assets and liabilities previously reported or on the Company’s Consolidated 
Financial Statements. The Company does not believe they are material to the Consolidated Financial Statements. 

On March 27, 2020, Congress passed the CARES Act which provides economic relief to assist American families and companies during 
the  COVID-19  global  pandemic.  The  CARES  Act  includes,  among  other  things,  provisions  related  to  net  operating  loss  carryback 
periods, refundable payroll tax credits and the delay of certain payroll taxes, and technical corrections to tax depreciation methods for 
qualified improvement property. The CARES Act allows U.S. net operating losses generated in fiscal 2019, 2020, and 2021 to be carried 
back up to five years to prior taxable years with a U.S. statutory tax rate of 35.0% and to offset 100% of regular taxable income in such 
years (the “CARES Act NOL Carryback Provision”). The Company generated a U.S. net operating loss of $20.5 million in fiscal 2021 
which will be carried back to prior taxable years. 

As of January 31, 2021,  the Company had U.S.  state and foreign  net  operating  loss  carryforwards of $2.3 million  and $8.7 million, 
respectively, with expiration dates ranging from 1-10 years and some foreign jurisdictions with an indefinite carryforward period. Of 
the foreign net operating losses, $3.3 million is related to China, $1.8 million is related to Germany, and the remaining is related to other 
foreign countries. 

A valuation allowance is required to be established unless management determines it is more likely than not that the Company will 
ultimately utilize the tax benefit associated with a deferred tax asset. The Company has foreign valuation allowances of $7.0 million, 
which are primarily related to net operating loss carryforwards. 

Management will continue to evaluate the appropriate level of valuation allowance on all deferred tax assets considering such factors as 
prior  earnings  history,  expected  future  earnings,  carryback  and  carryforward  periods,  and  tax  and  business  strategies  that  could 
potentially enhance the likelihood of realization of the deferred tax assets. 

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The  (benefit)/provision for  income  taxes  for  the  fiscal  years  ended  January  31,  2021,  2020,  and 2019  differs  from  the  U.S.  federal 
statutory rate due to the following (in thousands):  

(Benefit)/provision for income taxes at the U.S. statutory rate   $ 
Lower effective non-U.S. income tax rate 
Change in valuation allowance 
Change in liabilities for uncertain tax positions, net 
State and local taxes, net of federal benefit 
Impact of 2017 Tax Act 
GILTI, net of foreign tax credits 
Foreign-derived intangible income 
Impairment of goodwill and intangible assets 
Impact of CARES Act 
Other permanent differences 
Other, net 
Total (benefit)/provision for income taxes 

  $ 

Fiscal Year Ended January 31, 
2020 

2019 

2021 
(29,900 )   $ 
(74 )     
1,035       
(163 )     
(5,549 )     
—       
—       
—       
11,694       
(10,231 )     
1,220       
780       
(31,188 )   $ 

12,076     $ 
(1,876 )     
404       
(375 )     
800       
(16 )     
2,703       
—       
—       
—       
910       
498       
15,124     $ 

12,964   
(1,303 ) 
(2,138 ) 
(1,346 ) 
962   
(7,446 ) 
116   
(918 ) 
—   
—   
(1,075 ) 
346   
162   

The effective tax rate for fiscal 2021 was 21.9%, and differed from the U.S. statutory tax rate of 21.0% primarily due to the CARES Act 
NOL Carryback Provision and related tax effects, and U.S. state net operating loss carryforwards generated in the current fiscal year, 
partially  offset  by  impairments  of  the  portion  of  goodwill  of  the  Watch  and  Accessory  Brands  reporting  unit  which  is  not  tax 
deductible. The effective tax rate for fiscal 2020 was 26.3%, and differed from the U.S. statutory tax rate of 21.0% primarily due to a 
limitation on a portion of the foreign tax credits related to the GILTI tax. The effective tax rate for fiscal 2019 was 0.3%, and differed 
from the U.S. statutory tax rate of 21.0% primarily due to the impact of the 2017 Tax Act and the release of certain foreign valuation 
allowances.      

Tax incentives have been granted to the Company for an entity located in Switzerland as a result of the Federal Act on Tax Reform and 
AHV Financing (“TRAF”). TRAF introduced two transition methods to provide relief to companies which had an expiring preferential 
tax regime: the dual rate method and the step-up method. The Company adopted the dual rate method which allows a reduction in the 
cantonal statutory tax rate through 2025 which does not have a material impact on the Company’s earnings per share. 

A  shortfall  tax  expense  of  $0.7  million  and  a  windfall  tax  benefit  of  $0.1  million  and  $0.1  million  were  recorded  in  income  tax 
(benefit)/expense during fiscal years 2021, 2020 and 2019, respectively.     

The  Company  conducts  business  globally  and,  as  a  result,  is  subject  to  income  taxes  in  the  U.S.  federal,  state,  local  and  foreign 
jurisdictions. In the normal course of business, the Company is subject to examinations by taxing authorities in many countries, such as 
Germany, Hong Kong, Switzerland and the United States. The Company is no longer subject to income tax examination for years ended 
prior to January 31, 2017, with few exceptions. 

A reconciliation of the beginning and ending amounts of gross unrecognized tax benefits (exclusive of interest) for the fiscal years ended 
January 31, 2021, 2020 and 2019 are as follows (in thousands):  

Beginning balance 
Tax positions taken in the current year 
Tax positions taken in prior years 
Lapse of statute of limitations 
Settlements 
Non-U.S. currency exchange fluctuations 
Ending balance 

2021 

2020 

2019 

826     $ 
204       
(26 )     
(119 )     
-       
16       
901     $ 

1,351     $ 
106       
(125 )     
(114 )     
(389 )     
(3 )     
826     $ 

2,354   
234   
(774 ) 
(122 ) 
(236 ) 
(105 ) 
1,351   

  $ 

  $ 

Included in the balances at January 31, 2021, January 31, 2020 and January 31, 2019 are $0.8 million, $0.8 million and $1.2 million, of 
unrecognized tax benefits which would impact the Company’s effective tax rate, if recognized. As of January 31, 2021, January 31, 
2020 and January 31, 2019, the Company had $0.4 million, $0.5 million and $0.7 million, respectively of accrued interest (net of tax 
benefit) and penalties related to unrecognized tax benefits. During fiscal years 2021, 2020 and 2019, the Company accrued $0.0 million, 
$0.1 million and $0.0 million of interest (net of tax benefit) and penalties. The Company does not anticipate any significant increases or 
decreases to unrecognized tax benefits during the next twelve months. 

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At January 31, 2021, the Company had no deferred tax liability for the undistributed foreign earnings of approximately $221.2 million 
because the Company intends to permanently reinvest such earnings in its foreign operations. It is not practicable to estimate the tax 
liability related to a future distribution of these permanently reinvested foreign earnings.  

NOTE 15 – TREASURY STOCK 

On August 29, 2017, the Board approved a share repurchase program under which the Company was authorized to purchase up to $50.0 
million of its outstanding common stock from time to time. This authorization expired on August 29, 2020. During fiscal 2021, the 
Company did not repurchase any shares of its common stock. On March 25, 2021, the Board approved a share repurchase program 
under which the Company is authorized to purchase up to $25.0 million of its outstanding common stock from time to time, depending 
on market conditions, share price and other factors. Under this share repurchase program, the Company is permitted to purchase shares 
of  its  common  stock  through  open  market  purchases,  repurchase  plans,  block  trades  or  otherwise.  This  authorization  expires  on 
September 30, 2022.     

During  the  fiscal  year  ended  January 31,  2021,  the  Company  did  not  repurchase  shares  of  its  common  stock  under  the  repurchase 
program. During the fiscal year ended January 31, 2020, the Company repurchased a total of 131,402 shares of its common stock at a 
total cost of $4.2 million, or an average of $31.96 per share. During the fiscal year ended January 31, 2019, the Company repurchased 
a total of 200,088 shares of its common stock at a total cost of $7.4 million, or an average of $37.08 per share.       

There were 49,283, 43,414 and 21,733 shares of common stock repurchased during the fiscal years ended January 31, 2021, 2020 and 
2019, respectively, as a result of the surrender of shares in connection with the vesting of certain stock awards. At the election of an 
employee, shares having an aggregate value on the vesting date equal to the employee’s withholding tax obligation may be surrendered 
to the Company.   

NOTE 16 – ACCUMULATED OTHER COMPREHENSIVE INCOME  

The accumulated balances at January 31, 2021, 2020 and 2019, related to each component of accumulated other comprehensive income 
(loss) are as follows (in thousands): 

Foreign currency translation adjustments 
Available-for-sale securities 
Unrecognized prior service cost related to defined benefit 
pension plan 
Net actuarial loss related to defined benefit pension plan 
Total accumulated other comprehensive income 

2021 

2020 

2019 

  $ 

93,166     $ 
124       

85,345     $ 
124       

80,808   
119   

(344 )     
(406 )     
92,540     $ 

(367 )     
(52 )     
85,050     $ 

(420 ) 
—   
80,507   

  $ 

Amounts reclassified from accumulated other comprehensive income (loss) to operating (loss) income in the Consolidated Statements 
of Operations during fiscal 2021, 2020 and 2019 were $0, $0 and $0.4 million, respectively. 

NOTE 17 – REVENUE 

On February 1, 2018, the Company adopted ASC 606 using the modified retrospective method and recognized the cumulative effect of 
initially applying the new revenue standard as an adjustment to opening retained earnings. 

Under  the  modified  retrospective  method,  the  Company  recognized  a  reduction  of $0.7  million  to  opening  retained  earnings  as  the 
cumulative effect of adopting the new revenue standard. This adjustment did not have a material impact on the Company’s Consolidated 
Financial Statements. Results for reporting periods beginning after February 1, 2018 are presented under Topic 606, while prior period 
amounts are not adjusted.   

The impact from the adoption of ASC 606 related principally to the timing of the recognition of markdowns and returns in the Company’s 
Watch and Accessory Brands segment.     

For a discussion of revenue recognition, please see “Critical Accounting Policies and Estimates” in Item 7 (Management’s Discussion 
and Analysis of Financial Condition and Results of Operations).    

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Disaggregation of Revenue 

The following table presents the Company’s net sales disaggregated by customer type. Sales and usage-based taxes are excluded from 
net sales (in thousands). 

Fiscal Year 
Ended 
January 31, 
2021 

Fiscal Year 
Ended 
January 31, 
2020 

Fiscal Year 
Ended 
January 31, 
2019 

Customer Type 
Wholesale 
Direct to consumer 
After-sales service 
Net Sales 

  $  369,031     $  530,140     $  532,565   
     134,952        166,877        142,439   
4,563   
  $  506,397     $  700,966     $  679,567   

2,414       

3,949       

The Company’s revenues from contracts with customers is recognized at a point in time. The Company’s net sales disaggregated by 
geography are based on the location of the Company’s customer (see Note 20 Segment and Geographic Information). 

Wholesale Revenue 

The  Company’s  wholesale  revenue  consists  primarily  of  revenues  from  independent  distributors,  department  stores,  chain  stores, 
independent jewelry stores and third-party e-commerce retailers. The Company recognizes and records its revenue when obligations 
under the terms of a contract with the customer are satisfied, and control is transferred to the customer. Transfer of control passes to 
wholesale customers upon shipment or  upon receipt depending  on  the agreement  with the customer  and shipping terms.  Wholesale 
revenue is measured as the amount of consideration the  Company ultimately  expects to  receive  in exchange for transferring goods. 
Wholesale  revenue  is  included  entirely  within  the  Watch  and  Accessory  Brands  segment  (see  Note  20  –  Segment  and  Geographic 
Information), consistent with how management makes decisions regarding the allocation of resources and performance measurement. 

Direct to Consumer Revenue 

The  Company’s  direct  to  consumer  revenue  primarily  consists  of  revenues  from  the  Company’s  outlet  stores,  online  retailers 
(Company’s owned and wholesale customers’ e-commerce websites), concession stores and consumer repairs. The Company recognizes 
and records its revenue when obligations under the terms of a contract with the customer are satisfied, and control is transferred to the 
customer. Control passes to outlet store customers at the time of sale and to substantially all e-commerce upon shipment. Prior to January 
1, 2021, the requirements for recognizing revenue for all e-commerce were met upon delivery to the customer. Direct to Consumer 
revenue is included in either the Watch and Accessory Brands segment or Company Stores segment based on how the Company makes 
decisions about the allocation of resources and performance measurement. Direct to Consumer revenue derived from concession stores, 
online retailers and consumer repairs is included within the Watch and Accessory Brands segment; revenue derived from outlet stores 
is included within the Company Stores segment (see Note 20 – Segment and Geographic Information).  

After-sales service 

All watches sold by the Company come with limited warranties covering the movement against defects in materials and workmanship. 
The Company does not sell warranties separately. 

The Company’s after-sales service revenues consists of out of warranty service provided to customers and authorized third party repair 
centers, and sale of watch parts. The Company recognizes and records its revenue when obligations under the terms of a contract with 
the  customer  are  satisfied  and  control  is  transferred  to  the  customer.  After-sales  service  revenue  is  measured  as  the  amount  of 
consideration the Company ultimately expects to receive in exchange for transferring goods. Revenue from after sales service, including 
consumer  repairs,  is  included  entirely  within  the  Watch  and  Accessory  Brands  segment,  consistent  with  how  management  makes 
decisions about the allocation of resources and performance measurement.   

NOTE 18 – STOCK-BASED COMPENSATION  

Under  the  Company’s  Employee  Stock  Option  Plan,  as  amended  and  restated  as  of  April  4,  2013  (the  “Plan”),  the  Compensation 
Committee of the Board of  Directors, which consists  of  three  of  the  Company’s  non-employee  directors,  has the authority to grant 
participants incentive stock options, nonqualified stock options, restricted stock, stock appreciation rights and stock awards, for up to 
11,000,000 shares of common stock.  

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Stock Options: 

Stock options granted to participants under the Plan generally become exercisable in equal installments over three years or cliff-vested 
after three years and remain exercisable until the tenth anniversary of the date of grant. All stock options granted under the Plan have 
an exercise price equal to or greater than the fair market value of the Company’s common stock on the grant date.  

The table below presents the weighted average assumptions used with the Black-Scholes option-pricing model for the calculation of the 
fair value of stock options granted during the fiscal year ended January 31, 2021. There were no stock options granted during the fiscal 
years ended January 31, 2020 and 2019. 

Expected volatility 
Expected life in years 
Risk-free interest rates 
Dividend rate 
Weighted average fair value per option at date of grant 

Fiscal Year Ended 
January 31, 

2021 

50.66 % 
6.0   
0.39 % 
4.07 % 
4.86   

   $ 

The  fair  value  of  the  stock  options,  less  expected  forfeitures,  is  amortized  on  a  straight-line  basis  over  the  vesting  term.  Total 
compensation  expense  for  stock  option  grants  recognized  during  the fiscal  years  ended  January 31, 2021,  2020  and  2019  was  $0.3 
million, $0.5 million and $1.0 million, respectively. As of January 31, 2021, there was $2.1 million of unrecognized compensation cost 
related  to  unvested  stock  options.  These  costs  are  expected  to  be  recognized  over  a  weighted-average  period  of  2.7  years.  Total 
consideration received for stock option exercises during the fiscal years ended January 31, 2021, 2020 and 2019 was zero, $0.2 million 
and $5.9 million, respectively.    

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The following table summarizes the Company’s stock option plan as of January 31, 2021 and changes during each of the fiscal years in 
the three-year period ended January 31, 2021:  

Weighted 
Average 
Exercise 
Price per 
Option 

Option 
Price Per 
Share 

Outstanding 
Options 

Weighted 
Average 
Remaining 
Contractual 
Term 
(years) 

Aggregate 
Intrinsic 
Value 
$(000) 

Options outstanding at January 31, 
   2018 (394,455 options exercisable) 
Granted 
Exercised 
Cancelled 
Options outstanding at January 31, 
   2019 (264,244 options exercisable) 
Granted 
Exercised 
Cancelled 
Options outstanding at January 31, 
   2020 (399,905 options exercisable) 
Granted 
Exercised 
Cancelled 
Options outstanding at January 31, 
   2021 
Exercisable at January 31, 2021 
Expected to vest at January 31, 
   2021 

761,701      $ 
—        
(189,941 )    $ 
(5,500 )    $ 

566,260      $ 
—        
(5,150 )    $ 
—        

561,110      $ 
550,000      $ 
—        
—        

29.12          
—          
30.77          
42.12          

28.43          
—          
30.36          
—          

28.41      $23.35-$42.12        
15.25      $12.42-$16.87        
—        
—        

—        
—        

5.2 

     $ 

-   

1,111,110      $ 
561,110      $ 

21.90      $12.42-$42.12        
28.41          

6.9 
4.2 

     $ 
     $ 

2,975   
-   

474,623      $ 

15.20          

9.7 

     $ 

2,590   

The table below presents information related to stock option activity for the years ended January 31, 2021, 2020 and 2019:  

Total fair value of stock options exercised 
Total fair value of stock options vested 

Non-vested Stock Options 

2021 

Fiscal Year Ended 
January 31, 
2020 
(in thousands) 

2019 

   $ 
   $ 

-      $ 
1,475      $ 

63      $ 
1,621      $ 

1,912   
803   

A summary of the Company’s non-vested stock options at January 31, 2021 and changes during fiscal 2021 are presented below: 

Non-vested stock options: 
Non-vested at January 31, 2020 
Granted 
Vested 

Non-vested at January 31, 2021 

Shares 

Weight Average 
Grant Date Fair 
Value 

161,205      $ 
550,000      $ 
(161,205 )    $ 
550,000      $ 

9.15   
4.86   
9.15   
4.86   

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Stock Awards: 

Under  the  Plan,  the  Company  can  also  grant  stock  awards  to  employees  and  directors.  For  fiscal  years  2021,  2020  and  2019, 
compensation expense for stock awards was $5.1 million ($0.4 is included in the Restructuring Plan of the corporate initiatives), $5.8 
million and $5.0 million, respectively. As of January 31, 2021, there was $3.4 million of unrecognized compensation cost related to 
unvested stock awards. These costs are expected to be recognized over a weighted-average period of 1.6 years. 

Transactions for stock awards under the Plan since fiscal 2018 are summarized as follows:  

Weighted- 
Average 
Grant 
Date Fair 
Value 

Weighted- 
Average 
Remaining 
Contractual 
Term 
(years) 

Aggregate 
Intrinsic 
Value 
($(000's)    

Number of 
Stock 
Award 
Units 

Units outstanding at January 31, 2018 
Units granted 
Units vested 
Units forfeited 
Units outstanding at January 31, 2019 
Units granted 
Units granted adjustment for fiscal year 2019 
grants (a) 
Units granted adjustment for fiscal year 2020 
grants (b) 
Units vested 
Units forfeited 
Units outstanding at January 31, 2020 
Units granted 
Units vested 
Units forfeited 
Units outstanding at January 31, 2021 

     342,770     $  26.07      
     228,310     $  39.22      
    (112,170 )   $  27.60      
     (11,888 )   $  30.82      
     447,022     $  32.27      
     274,133     $  32.47      

     20,409     $  39.95      

     (73,067 )   $  32.91      
    (151,448 )   $  29.27      
     (26,810 )   $  34.80      
     490,239     $  33.50      
     171,229     $  13.30      
    (212,070 )   $  26.05      
     (33,404 )   $  31.20      
     415,994     $  29.17      

1.3    $  8,594   

(a)  Grant adjustment made due to exceeding the fiscal 2019 financial goal. 
(b)  Grant adjustment made due to not reaching the fiscal 2020 financial goal. 

Outstanding stock awards can be classified as either time-based stock awards or performance-based stock awards. Time-based stock 
awards  vest  over  time  subject  to  continued  employment.  Performance-based  stock  awards  vest  over  time  subject both  to  continued 
employment and to the achievement of corporate financial performance goals. Upon the vesting of a stock award, shares are issued from 
the pool of authorized shares. For performance-based stock awards, the number of shares issued related to the performance units granted 
can  vary  from  0%  to  150%  of  the  target  number  of  underlying  stock  award  units,  depending  on  the  extent  of  the  achievement  of 
predetermined financial goals. The total fair value of stock award units that vested during fiscal 2021, 2020 and 2019 was $5.5 million, 
$4.4 million and $3.1 million, respectively. There were 49,283, 43,414 and 21,733 shares of common stock of the Company tendered 
by  the employee for the payment of  the employee’s withholding tax obligation totaling  $0.5 million, $1.4 million  and $0.9 million 
during the fiscal years ended January 31, 2021, 2020 and 2019, respectively. Unvested stock award units had a total fair value of $12.1 
million, $16.4 million and $14.3 million, for fiscal 2021, 2020 and 2019, respectively. The shortfall tax expense on the vested stock 
awards for fiscal 2021 was $0.7 million. The number of shares issued related to the remaining stock awards are established at grant date. 

NOTE 19 – PENSION AND RETIREMENT SAVINGS PLAN 

Defined Contribution Plans 

401(k) Savings Plan 

All employees in the United States are eligible to participate in the Company’s Employee Savings and Investment Plan (“401(k) Plan”), 
a tax-qualified defined contribution retirement savings plan. The Company matches 50% of each 1% contributed by the employee up to 
a  maximum  of 6%  of  pay  (totaling  a  company  maximum  match  of  3%),  subject  to  the  contribution  limits  imposed  by  the  Internal 
Revenue  Code.  Employees  vest  in  the  Company  match  after  three  years  of  service.  In  fiscal  2021,  2020  and  2019,  the  Company 
contributed $0.3 million, $1.3 million and $1.1 million, respectively, in cash to the 401(k) Plan. The decrease in fiscal 2021 is due to 

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the Company’s temporary suspension in the Company match from April 2020 to the end of fiscal 2021 in response to the COVID-19 
pandemic. The Company match resumed in the first quarter of fiscal 2022. 

Other Defined Contribution Plans 

The  Company  sponsors  defined  contribution  benefit  plans  for  its  employees  located  in  Switzerland  (prior  to  amendment  effective 
December 31, 2018 – see below for discussion) Asia and the United Kingdom. Company contributions and expenses of administering 
the plans were $0.6 million, $0.9 million and $0.6 million in fiscal 2021, 2020 and 2019, respectively.  

The Company maintains a defined contribution Deferred Compensation Plan (also known as a supplemental employee retirement plan 
or  SERP).  The  SERP  provides  eligible  executives  with  supplemental  retirement benefits  in  addition  to  amounts  received  under  the 
Company’s other retirement plans. The Company makes a matching contribution, up to either 5% or 10% of the executive’s salary, 
which vests in equal annual installments over five years. Twenty percent of the Company’s matching contribution is in the form of rights 
to the Company’s common stock. During fiscal 2021, 2020 and 2019, the Company recorded expenses related to the SERP of $0.9 
million ($0.5 million is included in the Restructuring Plan of the corporate initiatives), $0.6 million and $0.7 million, respectively.  The 
Company temporarily suspended the matching contribution from April 2020 to the end of fiscal 2021 in response to the COVID-19 
pandemic. The Company matches resumed in the first quarter of 2022. 

Defined Benefit Plan 

The Company sponsors a plan in Switzerland which was amended to a defined benefit plan effective December 31, 2018. The plan 
covers certain international employees and is based on years of service and compensation on a career-average pay basis.  

The components of the net periodic pension costs for the fiscal years ended January 31, 2021, 2020 and 2019 are as follows: 

(Amounts in thousands) 
Service cost 
Interest cost 
Expected return on assets 
Actuarial gain recognized due to partial settlement 
Amortization of prior service costs 
Net Periodic Pension Cost 

2021 

2020 

2019 

1,274    $  1,121     $ 
300       
(205 )     
-       
68       
932    $  1,284     $ 

-      
(372 )    
(43 )    
73      

93   
25   
(25 ) 
-   
6   
99   

  $ 

  $ 

The other components of the net periodic pension costs, expected return on assets, actuarial gain recognized and the amortization of the 
prior service costs, are all included in other income in fiscal 2021 in the consolidated statement of operations, while the amounts in fiscal 
2020 and 2019, including interest cost, are included in selling, general and administrative expenses in the consolidated statement of 
operations due to the immateriality of the amounts. 

During  fiscal  2021,  the  settlements,  including  lump  sum  payments,  exceeded  the  sum  of  the  current  service  cost  and  interest  cost 
components. Because only a portion of the benefit obligation is settled, the Company recognized in fiscal 2021 a pro rata portion of the 
unamortized net gain in the net periodic pension cost as a reduction of other components of the net periodic pension cost. 

The estimated prior service cost that will be amortized from accumulated other comprehensive income into net periodic pension cost in 
the fiscal year ended January 31, 2022 is $0.1 million.  

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A reconciliation of the change in benefit obligation, the change in plan assets and the net amount recognized in the consolidated balance 
sheets shown below (based on a January 31 measurement date): 

(Amounts in thousands) 
Change in benefit obligation: 
Pension benefit obligation at beginning of period 

Service cost 
Interest cost 
Benefit and expense payments 
Employee contributions 
Settlements 
Actuarial losses 
Foreign currency exchange rate impact 

Pension benefit obligation at end of year 
Change in plan assets: 

Fair value of plan assets at beginning of period 
Company contributions 
Benefit and expense payments 
Actual return on plan assets 
Employee contributions 
Settlements 
Foreign currency exchange rate impact 

Fair value of plan assets at end of year 

Funded status - consolidated 

Amounts recognized in the consolidated balance sheets 
   consist of: 

Other non-current liabilities 

Amounts recognized in accumulated other 
   comprehensive (loss): 
Prior service cost 
Net actuarial loss 
Tax effect 

Net amount recognized, after tax 

Accumulated benefit obligation 

2021 

2020 

$  24,813     
   1,274   
-   
   (2,551 ) 
791   
-   
240   
   2,016   
   26,583     

$  33,754   
   1,121   
300   
   (2,996 ) 
818   
   (10,022 ) 
   1,032   
806   
   24,813   

   $  24,227   
   1,187   
   (2,551 ) 
220   
791   
-   
   1,963   
   25,837     
(746 ) 

   $ 

   $  33,223   
   1,229   
   (2,996 ) 
   1,187   
818   
   (10,022 ) 
788   
   24,227   
(586 ) 

   $ 

   $ 

746   

   $ 

586   

448   
511   
(209 ) 
 $ 
750   
$  26,390     

484   
52   
(117 ) 
 $ 
419   
$  24,621   

Investment Policy: 

It is the objective of the plan sponsor to  maintain an adequate level of diversification to balance market risk,  to prudently invest to 
preserve capital and to provide sufficient liquidity while maximizing earnings for near-term payments of benefits accrued under the plan 
and to pay plan administrative expenses. The assumption used for the expected long-term rate of return on plan assets is based on the 
long-term expected returns for the investment mix of assets currently in the portfolio. Historical return trends for the various asset classes 
in the class portfolio are combined with current and anticipated future market conditions to estimate the rate of return for each class. 
These rates are then adjusted for anticipated future inflation to determine estimated nominal rates of return for each class.  

The assets are classified as a Level 3 asset within the fair value hierarchy and consist of an investment in pooled assets and include 
separate employee accounts that are invested in equity securities, debt securities and real estate. The values of the separate accounts 
invested are based on values provided by the administrator of the funds that cannot be readily derived from or corroborated by observable 
market data. 

The weighted-average assumptions that were used to determine the Company’s benefit obligations as of the measurement date (January 
31) were as follows: 

Discount rate 
Salary progression rate 
Expected long-term rate of return on plan assets 

2021 

2020 

2019 

0.00 %    
1.10 %    
1.50 %    

0.00 %    
1.10 %    
1.50 %    

0.90 % 
1.10 % 
0.90 % 

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The discount rates used are based on high quality AAA- and AA-rated corporate bonds with durations corresponding to the expected 
durations of the benefit obligations and service time.   

The weighted-average assumptions that were used to determine the Company’s net periodic pension cost were as follows: 

Discount rate 
Salary progression rate 
Expected long-term rate of return on plan assets 

2021 

2020 

2019 

0.00 %    
1.10 %    
1.50 %    

0.90 %    
1.10 %    
0.90 %    

0.90 % 
1.10 % 
0.90 % 

The  overall  expected  long-term  rate  of  return  on  plan  assets  is  a  weighted-average  expectation  based  on  the  targeted  portfolio 
composition. Historical experience and current benchmarks are considered to arrive at expected long-term rates of return in each asset 
category. 

The Company expects the following benefit payments to be paid out for the fiscal years indicated. The expected benefit payments are 
based on the same assumptions used to measure the Company’s benefit obligation at January 31, 2021 and include estimated future 
employee service. The Company does not expect any plan assets to be returned to it during the fiscal year ending January 31, 2022. 
Payments from the pension plan are made from the plan assets. 

Fiscal Year ending January 31, 
2022 
2023 
2024 
2025 
2026 
2027-2031 

(in thousands) 

   $ 

251   
238   
413   
291   
283   
2,269   

During fiscal 2022, the Company expects to contribute $1.1 million to its Swiss defined benefit plan. 

NOTE 20 – SEGMENT AND GEOGRAPHIC INFORMATION  

The Company follows accounting guidance related to disclosures about segments of an enterprise and related information. This guidance 
requires disclosure of segment data based on how management makes decisions about allocating resources to segments and measuring 
their performance.  

The Company conducts its business in two operating segments: Watch and Accessory Brands and Company Stores. The Company’s 
Watch and Accessory Brands segment includes the designing, manufacturing and distribution of watches and, to a lesser extent, jewelry 
and other accessories, of owned and licensed brands, in addition to revenue generated from after-sales service activities and shipping. 
The Company Stores segment includes the Company’s physical retail outlet locations. The Chief Executive Officer of the Company is 
the chief operating decision maker (“CODM”) and regularly reviews operating results for each of the two operating segments to assess 
performance and make operating decisions about the allocation of the Company’s resources. 

The Company divides its business into two major geographic locations: United States operations, and International, which includes the 
results  of  all  non-U.S.  Company  operations. The  allocation  of  geographic  revenue  is  based  upon  the  location  of  the  customer. The 
Company’s International operations in Europe, the Middle East, the Americas (excluding the United States) and Asia accounted for 
37.4%, 7.3%, 6.6% and 6.3%, respectively, of the Company’s total net sales for fiscal 2021. For fiscal 2020, the Company’s International 
operations in Europe, the Americas (excluding the United States), the Middle East and Asia accounted for 33.4%, 9.0%, 7.9% and 6.6%, 
respectively,  of  the  Company’s  total  net  sales. For  fiscal  2019,  the  Company’s  International  operations  in  Europe,  the  Americas 
(excluding the United States), the Middle East and Asia accounted for 31.6%, 8.8%, 7.7% and 6.5%, respectively, of the Company’s 
total net sales. A vast majority of the Company’s tangible International  assets  are  owned by  the Company’s Swiss and Hong Kong 
subsidiaries.  

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Operating Segment Data as of and for the Fiscal Year Ended January 31, (in thousands):  

Watch and Accessory Brands: 
Owned brands category 
Licensed brands category 
After-sales service and all other 
Total Watch and Accessory Brands 
Company Stores 
Consolidated total 

Watch and Accessory Brands 
Company Stores 
Consolidated total 

  $ 

  $ 

  $ 

  $ 

2021 

Net Sales 
2020 

2019 

178,173     $ 
262,367       
6,822       
447,362       
59,035       
506,397     $ 

257,954     $ 
344,681       
9,763       
612,398       
88,568       
700,966     $ 

263,904   
320,911   
11,061   
595,876   
83,691   
679,567   

Operating (Loss)/Income 
(1) (2) (3) (4) (5) 
2020 

2021 
(152,662 )   $ 
10,535       
(142,127 )   $ 

29,529     $ 
13,462       
42,991     $ 

2019 

45,194   
17,003   
62,197   

Watch and Accessory Brands 
Company Stores 
Consolidated total 

Total Assets 

2021 (9) 

2020 

2021 

Capital Expenditure 
2020 

  $  659,681     $  782,339     $ 
64,969       
  $  719,257     $  847,308     $ 

59,576       

2,909   
109   
3,018   

 $ 

 $ 

7,616     $ 
5,097       
12,713     $ 

2019 

6,508   
4,127   
10,635   

Watch and Accessory Brands 
Company Stores 
Consolidated total 

  $ 

  $ 

11,462     $ 
2,650       
14,112     $ 

14,013     $ 
2,368       
16,381     $ 

12,446   
1,719   
14,165   

Geographic Location Data as of and for the Fiscal Year Ended January 31, (in thousands):  

Depreciation and Amortization 
2020 

2019 

2021 

United States 
International 
Consolidated total 

United States 
International 
Consolidated total 

Net Sales (6) 
2020 

2021 

2019 
(3,856 ) 
  $  214,818     $  302,426     $  308,420     $ (128,430 )   $  (22,719 )   $ 
     291,579        398,540        371,147        (13,697 )     
66,053   
65,710       
  $  506,397     $  700,966     $  679,567     $ (142,127 )   $  42,991     $  62,197   

2021 

2019 

Operating (Loss) / Income 
(1) (2) (3) (4) (5) (7) (8) 
2020 

Total Assets 

    Property, Plant and Equipment, Net   

2021 (10) 

2020 

2021 

2020 

  $  352,517     $  425,018     $ 
422,290       
  $  719,257     $  847,308     $ 

366,740       

14,792      $ 
7,557        
22,349      $ 

18,852   
10,386   
29,238   

(1)  Fiscal 2021 operating loss in the United States locations of the Watch and Accessory Brands segment included a charge of $99.7 
million, related to the impairment of goodwill and intangible assets associated with the MVMT brand. Fiscal 2021 operating loss 
in  the  International  locations  of  the  Watch  and  Accessory  Brands  segment  included  a  charge  of  $56.2  million  related  to  the 
impairment of goodwill associated with the Olivia Burton brand and City Time Joint Venture.   

(2)  Fiscal  2021  operating  loss  in  the  United  States  locations  and  the  International  locations  of  the  Watch  and  Accessory  Brands 
segment included a charge of $8.0 million and $4.6 million, respectively, related to the corporate initiatives that the Company 
took in response to the impact on its business due to the COVID-19 pandemic.   

(3)  Fiscal  2021  and  2020  operating  loss  in  the  United  States  locations  of  the  Watch  and  Accessory  Brands  segment  included 
$1.6 million  and  $4.6  million,  respectively,  of  expenses  primarily  related  to  the  amortization  of  intangible  assets,  deferred 
compensation and certain accounting adjustments associated with the MVMT brand. In the United States locations of the Watch 
and Accessory Brands segment for fiscal 2019 operating loss included $14.4 million of expenses primarily related to transaction 

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costs, the amortization of intangible assets, deferred compensation and certain acquisition accounting adjustments as a result of 
the Company’s acquisition of the MVMT brand.  

(4)  Fiscal 2021, 2020 and 2019 operating (loss)/income in the International locations of the Watch and Accessory Brands segment 
included $2.7 million, $2.8 million and $2.9 million, respectively, of expenses primarily related to the amortization of acquired 
intangible assets, as a result of the Company’s acquisition of the Olivia Burton brand.   

(5)  Fiscal  2020  and  2019  United  States  and  International  locations  of  the  Watch  and  Accessory  Brands  operating  (loss)/income 
included income of $0.3 million for both periods due to a change in estimate related to the Company’s fiscal 2018 cost savings 
initiatives.     

(6)  The United States and International net sales are net of intercompany sales of $236.9 million, $346.8 million and $319.5 million 

for the fiscal years ended January 31, 2021, 2020 and 2019, respectively. 

(7)  The United States operating loss included $29.1 million, $29.0 million and $43.5 million of unallocated corporate expenses for 

the fiscal years ended January 31, 2021, 2020 and 2019, respectively. 

(8)  The International operating (loss)/income included $63.0 million, $73.3 million and $53.8 million of certain intercompany profits 
related to the Company’s supply chain operations for the fiscal years ended January 31, 2021, 2020 and 2019, respectively. 
(9)  The decrease in total assets at January 31, 2021  from  January  31,  2020  is primarily due to  the impairment charges related to 
goodwill of $133.7 million and $22.2 million related to intangible assets within the Watch and Accessory Brands segment (see 
Note 6 – Goodwill and Intangible Assets).     

(10)  The decrease in the United States total assets at January 31, 2021 from January 31, 2020 is primarily due to the impairment charges 
related to goodwill of $77.5 million and $22.2 million related to intangible assets. The decrease in the International total assets at 
January 31, 2021 from January 31, 2020 is primarily due to the impairment charge related to goodwill of $56.2 million (see Note 
6 – Goodwill and Intangible Assets).    

92 

 
 
 
Schedule II  
MOVADO GROUP, INC.  
VALUATION AND QUALIFYING ACCOUNTS  
(In thousands)  

Year ended January 31, 2021: 

Description 

Doubtful accounts 
Returns 
Other sales allowances 
Deferred tax asset valuation allowance 
Total 

Year ended January 31, 2020: 

Doubtful accounts 
Returns 
Other sales allowances 
Deferred tax asset valuation allowance 
Total 

Year ended January 31, 2019: 

Doubtful accounts 
Returns 
Other sales allowances 
Deferred tax asset valuation allowance 
Total 

Balance at 
beginning 
of year 

Net (benefit) / 
provision 
charged to 
operations       

Currency 
revaluation        Net write-offs      

Balance at 
end of year    

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

5,643     $ 
13,280       
8,801       
5,481       
33,205     $ 

1,331      $ 
31,892     
6,189     
1,644     
41,056      $ 

316     $ 
325       
251       
538       
1,430     $ 

(248 )   $ 
(31,596 )     
(7,087 )     
(656 )     
(39,587 )   $ 

5,492     $ 
13,034       
7,380       
5,257       
31,163     $ 

734      $ 

31,232     
12,612     
516     
45,094      $ 

69     $ 
71       
9       
(169 )     
(20 )   $ 

(652 )   $ 
(31,057 )     
(11,200 )     
(123 )     
(43,032 )   $ 

4,181     $ 
12,359       
7,344       
8,960       
32,844     $ 

2,104      $ 
32,710   (1)   
9,383     
(2,199 )   
41,998      $ 

(257 )   $ 
(691 )     
20       
(319 )     
(1,247 )   $ 

(536 )   $ 
(31,344 )     
(9,367 )     
(1,185 )     
(42,432 )   $ 

7,042   
13,901   
8,154   
7,007   
36,104   

5,643   
13,280   
8,801   
5,481   
33,205   

5,492   
13,034   
7,380   
5,257   
31,163   

(1)  On February 1, 2018, the Company adopted ASU No. 2014-09, Revenue from Contracts with Customers (Topic 606) using the 
modified  retrospective  method  and  recognized  the  cumulative  effect  of  initially  applying  the  new  revenue  standard  as  an 
adjustment to the opening retained earnings. Under the modified retrospective method, the Company recognized in part an 
increase in reserve for returns with a corresponding reduction of approximately $817,000 to opening retained earnings as the 
cumulative effect of adopting the new revenue standard.      

S-1