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OptimizeRx Corporation

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FY2020 Annual Report · OptimizeRx Corporation
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

FORM 10-K

☒ ANNUAL REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2020

☐ TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _________ to ________

Commission file number: 001-38543

OptimizeRx Corporation
(Exact name of registrant as specified in its charter)

Nevada
(State or other jurisdiction of 
incorporation or organization)

400 Water Street, Ste. 200
Rochester, MI
(Address of principal executive offices)

26-1265381
(I.R.S. Employer 
Identification No.)

48307
(Zip Code)

Registrant’s telephone number: 248-651-6568

Securities registered under Section 12(b) of the Exchange Act:

Title of each class
Common Stock, par value $0.001

Name of each exchange on which registered
Nasdaq Capital Market

Securities registered under Section 12(g) of the Exchange Act:

Title of each class
Common Stock, par value of $0.001

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☒ No ☐ 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes ☐ No ☒

Indicate by checkmark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934
during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. Yes ☒ No ☐

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of
Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).
Yes ☒ No ☐

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an
emerging  growth  company.  See  the  definitions  of  “large  accelerated  filer,”  “accelerated  filer,”  “smaller  reporting  company,”  and  “emerging  growth
company” in Rule 12b-2 of the Exchange Act.

☐ Large accelerated filer
☒ Non-accelerated filer

☐ Accelerated filer
☒ Smaller reporting company
☐ Emerging growth company

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new
or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ No ☒

State  the  aggregate  market  value  of  the  voting  and  non-voting  common  equity  held  by  non-affiliates  computed  by  reference  to  the  price  at  which  the
common  equity  was  last  sold,  or  the  average  bid  and  asked  price  of  such  common  equity,  as  of  the  last  business  day  of  the  registrant’s  most  recently
completed second fiscal quarter. $185,090,055

Indicate the number of shares outstanding of each of the registrant’s classes of common stock, as of the latest practicable date. 16,806,637 common shares
as of March 3, 2021.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Business
Risk Factors
Unresolved Staff Comments
Properties
Legal Proceedings
Mine Safety Disclosures

TABLE OF CONTENTS

PART I

PART II

Market for Registrant’s Common Equity and Related Stockholder Matters and Issuer Purchases of Equity Securities
Selected Financial Data
Management’s Discussion and Analysis of Financial Condition and Results of Operations
Financial Statements and Supplementary Data
Changes In and Disagreements With Accountants on Accounting and Financial Disclosure
Controls and Procedures
Other Information

PART III

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accountant Fees and Services

Item 1.
Item 1A.
Item 1B.
Item 2.
Item 3.
Item 4.

Item 5.
Item 6.
Item 7.
Item 8.
Item 9.
Item 9A.
Item 9B.

Item 10.
Item 11.
Item 12.
Item 13.
Item 14.

Item 15.

Exhibits, Financial Statement Schedules

PART IV

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Forward-Looking Statements

PART I

This  Annual  Report  on  Form  10-K  contains  forward-looking  statements,  within  the  meaning  of  the  Private  Securities  Litigation  Reform  Act  of  1995.
Certain  statements,  other  than  purely  historical  information,  including  estimates,  projections,  statements  relating  to  our  business  plans,  objectives,  and
expected  operating  results,  and  the  assumptions  upon  which  those  statements  are  based,  are  “forward-looking  statements.”  These  forward-looking
statements generally are identified by the words “believes,” “project,” “expects,” “anticipates,” “estimates,” “intends,” “strategy,” “plan,” “may,” “will,”
“would,”  “will  be,”  “will  continue,”  “will  likely  result,”  and  similar  expressions.  Forward-looking  statements  are  based  on  current  expectations  and
assumptions that are subject to risks and uncertainties which may cause actual results to differ materially from the forward-looking statements. Our ability
to  predict  results  or  the  actual  effect  of  future  plans  or  strategies  is  inherently  uncertain.  Factors  which  could  have  a  material  adverse  effect  on  our
operations  and  future  prospects  on  a  consolidated  basis  include  but  are  not  limited  to:  changes  in  economic  conditions,  legislative/regulatory  changes,
availability of capital, interest rates, competition, and generally accepted accounting principles. These risks and uncertainties should also be considered in
evaluating forward-looking statements and undue reliance should not be placed on such statements.

Item 1. Business

Overview

OptimizeRx is a digital health company that provides communications solutions for life science companies, physicians and patients. Connecting over half
of healthcare providers in the U.S. and millions of patients through a proprietary network, the OptimizeRx digital health platform helps patients afford and
stay on medications. The platform unlocks new patient and physician touchpoints for life science companies along the patient journey, from point-of-care,
to retail pharmacy, through mobile patient engagement.

2020 Company Highlights

1. Our net revenue increased to a record $43.3 million in 2020, a 76% increase over 2019
2. Our net revenue increased to a record $16.4 million in Q4 2020, up 123% over Q4 2019.
3. We expanded our sales leadership team by a adding a point of care expert and established a strong base for growth in 2021.
4. We launched our TelaRep solution in April and in December, it was recognized as one of the most innovative products for life sciences in 2020 by

PM 360 magazine.

Sales and Marketing Update

Our sales team continues to expand our business with existing and new clients communicating the increased value of our enterprise platform approach.  We
are focused on increasing the depth and breadth of our business across existing client product portfolios by maximizing the utilization of our network.  We
are expanding our business by providing new solutions and obtaining new clients. Our team is also working on converting current clients from individual
solutions to enterprise platform deals with access to our full set of solutions across our network. These enterprise deals enable us to increase our revenue
per customer, and give us a more predictable and consistent revenue stream. 

While our expenditures were down in 2020 due to the global pandemic, we have continued to ramp up our marketing efforts by focusing more heavily on
strategic  content  with  thought  leadership  in  the  media  and  at  events,  as  well  as  tailoring  our  solution  marketing  with  an  account-based  approach.    Our
efforts are focused on cementing our image as a strategic partner with our buyers, so we have expanded our panel of thought leadership voices to include
more of our leadership team. They are actively participating as speakers and panelists at industry events, and we have significantly increased our footprint
within earned industry media. Additionally, we hosted a series of webinars featuring industry leaders in 2020 to foster collaboration, and we introduced the
first  annual  Innovate4Outcomes  event,  bringing  together  thought  leaders  from  across  the  healthcare  industry  to  collaborate  on  solutions  to  some  of  the
toughest challenges facing life sciences and providers.

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We expanded our attendance and participation at investor conferences in 2020, most on a virtual basis. We have built marketing strategy momentum in
2020 with increased industry visibility that we expect to expand in 2021.

Operational Update

In 2020, we continued to expand our existing network and physician utilization of our partner networks. We continue to work individually with our partners
to improve point-of-care workflow, increase overall revenue derived from each channel and increase coupon utilization by providers who have access. We
are also focused on increasing the number of physicians who have access to our service offerings. In addition to revenue growth provided by new pharma
brands  and  network  partners,  we  believe  there  is  significant  revenue  growth  potential  within  existing  brands  by  better  utilizing  our  existing  partner
networks and expanding our available solutions.

We also signed agreements with partners that give us access to provide messages directly to consumers.

Technology Update

To support our growth and to further improve the efficiency of our systems, we have moved our core platforms to Amazon Web Services. As a result of our
acquisitions in 2018 and 2019, we now have tech teams based in both Croatia and Israel, in addition to our core team in the U.S., to help develop further
applications throughout the organization.

Principal Solutions and Applications

Our principal solutions and applications can be summarized as follows:

● Financial  Messaging  –  Our  integrated  financial  messaging  platform  is  a  revolutionary  virtual  “Patient  Support  Center”  that  allows  doctors  and
staff to access a universe of sample vouchers, co-pay coupons and other patient support options through their EMR and/or e-Prescribe systems. It
allows them to search, print or electronically dispense directly to patients and a national network of pharmacies. Our platform eliminates the need
for  physicians  to  manage  and  store  physical  drug  samples  by  offering  a  more  convenient  and  efficient  way  to  allocate,  administer  and  track
samples and co-pay savings for their patients. Today, nearly 60% of doctor offices ban or limit drug representatives and the samples they offer.
While samples are still valuable, our solution addresses the fact that many healthcare systems and doctors are looking for an easier, more effective
way to increase affordable access and adherence to their prescribed branded medications.

● Brand  and  Therapeutic  Support  Messaging  –  Our  brand  messaging  services  include  a  variety  of  brand  awareness  and  therapeutic  support
messaging  services  that  can  be  tailored  to  meet  the  needs  of  a  brand.  These  messages  can  include  brand  awareness  messages,  reminder  ads,
therapeutic support messages and unbranded messages that can be targeted by specialty, diagnostic code and other criteria. Brand messaging is
highly complementary to our core financial messaging solution. Historically, we have sold brand messaging based on specific solutions offered by
our Electronic Health Record (“EHR”) partners, but we have developed our own proprietary banner messaging system, rolled this solution out in
2017, and expanded it since then. We also developed our own therapeutic support messaging system and launched it with our first partner in late
2018. We believe brand messaging represents a significant growth opportunity for us.

● Brand  Support  –  Our  brand  support  is  focused  on  educating  and  working  with  pharmaceutical  manufacturers  on  identifying,  formulating,  and
implementing new eRx media strategies for promoting their solutions. Our services include: 1) Drug File Integration - a service designed to better
insure that manufacturers’ drugs are present in every ePrescribing platform available; 2) Sales Force Training – a service to educate the extended
field sales force on this new integrated solution and what to look for within their client base to insure maximum exposure of their brands; and 3)
Strategy Development – a service that assists pharmaceutical manufacturers in identifying and building a competitive strategy to take advantage of
this new digital frontier. Currently, this activity results in less than 10% of our revenue, but represents a significant growth opportunity for us.

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● Patient Engagement – Our patient engagement activities arose out of our acquisition of CareSpeak Communications in October 2018, followed by
our acquisition of RMDY Health in 2019. Our technology solution provides digital messaging services through our cloud based Mobile Health
Messenger (“MHM”) Platform. We provide interactive health messaging for improved medication adherence and care coordination. Our HIPAA-
compliant,  automated,  mobile  messaging  platform  allows  pharmaceutical  manufactures  and  related  entities  to  directly  engage  with  patients  to
improve  regimen  compliance.  We  also  deliver  patient  programs  with  treatment  and  affordability  information,  lifestyle  and  condition  trackers,
Internet device connectivity, forms and surveys, with this all supported by a wide range of communication capabilities delivered via chat, bots,
audio and telehealth. We enable this functionality for our customers, with our solutions delivering a variety of intervention mechanisms that help
treat chronic conditions, such as diabetes and heart disease.

Competition

Our core platform competes in the highly competitive pharmaceutical and life sciences digital marketing industry that is dominated by large well-known
companies with established names, solid market niches, wide arrays of product offerings and marketing networks. Our messaging offerings compete for
pharmaceutical budgets with a variety of other forms of advertising and promotion.

We  have  a  growing  list  of  potential  partners  whom  either  have  content  that  they  want  to  deliver  through  our  distribution  engine  and  network,  or  have
complementary  technology  and  want  to  integrate  our  solution  as  a  channel  partner  and  thereby  increase  their  reach  to  clinicians.  The  primary  direct
competitor in our space of the market is ConnectiveRx. However, we believe our breadth of brands offered, extensive list of pharmaceutical clients, and the
vast reach of our network give us a substantial advantage and allow us to achieve a dominant position in the marketplace.

Intellectual Property

In  2012,  we  were  awarded  a  patent  for  our  innovative  solution  (US  Patent  No.  8,341,015).  This  award  was  a  result  of  our  extensive  research  and
development efforts. The awarded claims cover our ability to electronically process, display and distribute eligible prescription savings on the medications
and  therapies  healthcare  providers  wish  to  prescribe  for  their  patients.  As  part  of  our  acquisition  of  CareSpeak  Communications,  we  also  acquired  (US
Patent No. 7,956,727) related to methods and systems for medication management. We also have other patent applications submitted in various stages of
review.

We use a nationally ranked intellectual property law firm to further expand and protect our intellectual property. We believe our current and expanding IP
will allow us to continue being the leader in this rapidly growing space. We stand ready to prepare additional filings, as necessary, to protect our intellectual
property on any forthcoming solutions that will further assist and support physicians, pharmacists and patients.

OPTIMIZERx, CareSpeak, RMDY Wellness Layers, Diet Watch, and SampleMD are our licensed trademarks.

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Government Regulation

Fraud and Abuse Laws

Anti-Kickback Statutes

The  federal  healthcare  program  Anti-Kickback  Statute  prohibits  persons  from  knowingly  and  willfully  soliciting,  offering,  receiving  or  providing
remuneration, directly or indirectly, in exchange for or to induce either the referral of an individual for, or the furnishing, arranging for or recommending a
good or service for which payment may be made in whole or part under a federal healthcare program such as Medicare or Medicaid. The definition of
remuneration has been broadly interpreted to include anything of value, including for example gifts, discounts, the furnishing of supplies or equipment,
credit arrangements, payments of cash and waivers of payments. Several courts have interpreted the statute’s intent requirement to mean that if any one
purpose of an arrangement involving remuneration is to induce referrals or otherwise generate business involving goods or services reimbursed in whole or
in  part  under  federal  healthcare  programs,  the  statute  has  been  violated.  The  law  contains  a  few  statutory  exceptions,  including  payments  to  bona  fide
employees,  certain  discounts  and  certain  payments  to  group  purchasing  organizations.  Violations  can  result  in  significant  penalties,  imprisonment  and
exclusion from Medicare, Medicaid and other federal healthcare programs. Exclusion of a manufacturer would preclude any federal healthcare program
from paying for its products. In addition, kickback arrangements can provide the basis for an action under the Federal False Claims Act, which is discussed
in more detail below. The Anti-Kickback Statute is broad and potentially prohibits many arrangements and practices that are lawful in businesses outside of
the healthcare industry. Recognizing that the Anti-Kickback Statute is broad and may technically prohibit many innocuous or beneficial arrangements, the
Office of Inspector General of Health and Human Services, or OIG, issued a series of regulations, known as the safe harbors, beginning in July 1991. These
safe  harbors  set  forth  provisions  that,  if  all  the  applicable  requirements  are  met,  will  assure  healthcare  providers  and  other  parties  that  they  will  not  be
prosecuted  under  the  Anti-Kickback  Statute.  The  failure  of  a  transaction  or  arrangement  to  fit  precisely  within  one  or  more  safe  harbors  does  not
necessarily mean that it is illegal or that prosecution will be pursued. However, conduct and business arrangements that do not fully satisfy each applicable
safe harbor may result in increased scrutiny by government enforcement authorities such as the OIG. Arrangements that implicate the Anti-Kickback Law,
and that do not fall within a safe harbor, are analyzed by the OIG on a case-by-case basis. Government officials have focused recent enforcement efforts on,
among  other  things,  the  sales  and  marketing  activities  of  healthcare  companies,  and  recently  have  brought  cases  against  individuals  or  entities  with
personnel who allegedly offered unlawful inducements to potential or existing customers in an attempt to procure their business. Settlements of these cases
by healthcare companies have involved significant fines and/or penalties and in some instances criminal pleas. In addition to the Federal Anti-Kickback
Statute, many states have their own kickback laws. Often, these laws closely follow the language of the federal law, although they do not always have the
same  exceptions  or  safe  harbors.  In  some  states,  these  anti-kickback  laws  apply  with  respect  to  all  payors,  including  commercial  health  insurance
companies.

False Claims Laws

Federal false claims laws prohibit any person from knowingly presenting, or causing to be presented, a false claim for payment to the federal government
or knowingly making, or causing to be made, a false statement to get a false claim paid. Manufacturers can be held liable under false claims laws, even if
they do not submit claims to the government, if they are found to have caused submission of false claims. The Federal Civil False Claims Act also includes
whistle blower provisions that allow private citizens to bring suit against an entity or individual on behalf of the United States and to recover a portion of
any monetary recovery. Many of the recent highly publicized settlements in the healthcare industry related to sales and marketing practices have been cases
brought under the False Claims Act. The majority of states also have statutes or regulations similar to the federal false claims laws, which apply to items
and services reimbursed under Medicaid and other state programs, or, in several states, apply regardless of the payor. Sanctions under these federal and
state laws may include civil monetary penalties, exclusion of a manufacturer’s products from reimbursement under government programs, criminal fines
and imprisonment.

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Privacy and Security

The Health Insurance Portability and Accountability Act of 1996, or HIPAA, and the rules promulgated there under require certain entities, referred to as
covered  entities,  to  comply  with  established  standards,  including  standards  regarding  the  privacy  and  security  of  protected  health  information,  or  PHI.
HIPAA further requires that covered entities enter into agreements meeting certain regulatory requirements with their business associates, as such term is
defined by HIPAA, which, among other things, obligate the business associates to safeguard the covered entity’s PHI against improper use and disclosure.
While  not  directly  regulated  by  HIPAA,  our  customers  or  distributors  might  face  significant  contractual  liability  pursuant  to  such  an  agreement  if  the
business associate breaches the agreement or causes the covered entity to fail to comply with HIPAA.  It is possible that HIPPA compliance could become a
substantial regulatory burden and expense to our operations, although we do not believe that this will occur as a general website publisher.

Employees

As  of  December  31,  2020,  we  had  57  full-time  employees  in  the  U.S,  as  well  as  14  full-time  international  employees.  None  of  our  employees  are
represented by a labor union with respect to their employment with us. We have not experienced any work stoppages, and we consider our relations with
our employees to be good.

Subsidiaries

We conduct our operations through our wholly-owned subsidiaries, OptimizeRx Corporation, a Michigan corporation, CareSpeak Communications, Inc., a
New  Jersey  corporation,  CareSpeak  Communications,  D.O.O,  a  controlled  foreign  corporation  incorporated  in  Croatia,  RMDY  Health,  Inc.  a  Delaware
corporation, and Cyberdiet, a controlled foreign corporation incorporated in Israel.

Recent developments

In March 2021, our Board of Directors amended the 2013 Incentive Plan to increase the number of shares authorized under the Plan to 6,000.000 shares.

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Item 1A. Risk Factors

Risks Relating to Business and Financial Condition

Because we have historically experienced losses, if we are unable to achieve profitability, our financial condition and company could suffer.

While we were profitable for the full year of 2018 and in the fourth quarter of 2020, since the inception of our business we have historically incurred losses
as a result of investing in growth. We incurred losses in 2019 and 2020 as a result of our increased spending to invest in growth – both through additional
new hires, as well as through the acquisition of RMDY. While we have increased revenues significantly, we have not yet consistently achieved profitability
due to significant investments in our growth, and non-cash expenses. Our ability to achieve consistent profitability depends on our ability to generate sales
through our technology platform and advertising model, while maintaining reasonable expense levels. If we do not achieve sustainable profitability, it may
impact our ability to continue our operations.

Our business and growth may suffer if we are unable to attract and retain key employees.

Our success depends on the expertise of our executive officers and certain other key technical personnel. It may be difficult to find sufficiently qualified
individuals to replace management or other key technical personnel in the event of death, disability or resignation, thus frustrating our ability to implement
our business plan, which could negatively affect our operating results.

Furthermore, our ability to expand operations to accommodate our anticipated growth will also depend on our ability to attract and retain qualified media,
management, finance, marketing, sales and technical personnel. However, competition for these types of employees is intense due to the limited number of
qualified professionals. Our ability to meet our business development objectives will depend in part on our ability to recruit, train and retain top quality
people with advanced skills who understand our technology and business. If we are unable to engage and retain the necessary personnel, our business may
be materially and adversely affected.

Our failure to obtain, retain or attract additional customers could prevent us from successfully executing our business plan.

We currently work with many leading pharmaceutical companies, medical device manufacturers, medtech, associations, and other companies. Our failure
to retain existing customers or expand with new customers could negatively impact our business.

We are dependent on a concentrated group of customers.

Our revenues are concentrated in less than 50 customers, primarily large pharmaceutical manufacturers. Loss of one or more of our larger customers could
have a negative impact on our operating results. In both 2020 and 2019, we had three customers that each represented slightly over 10% of our revenues;
however only one customer represented over 10% of our revenues in both years.

We may be unable to support our technology to further scale our operations successfully.

Our  plan  is  to  grow  rapidly  through  further  integration  of  our  technology  in  electronic  platforms.  Our  growth  will  place  significant  demands  on  our
management  and  technology  development,  as  well  as  our  financial,  administrative  and  other  resources.  We  cannot  guarantee  that  any  of  the  systems,
procedures and controls we put in place will be adequate to support the commercialization of our operations. Our operating results will depend substantially
on the ability of our officers and key employees to manage changing business conditions and to implement and improve our financial, administrative and
other resources. If we are unable to respond to and manage changing business conditions, or the scale of our solutions, services and operations, then the
quality of our services, our ability to retain key personnel and our business could be harmed. 

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If we are unable to maintain our contracts with electronic prescription platforms, our business will suffer.

We are reliant upon our contracts with leading electronic prescribing platforms and electronic health record systems to generate our revenues received from
customers Such arrangements subject us to a number of risks, including the following:

● Our contract partners may experience financial, regulatory or operational difficulties, which may impair their ability to focus on and fulfill their

contract obligations to us;

● Legal disputes or disagreements, including the ownership of intellectual property, may occur with one or more of our partners and may lead to

lengthy and expensive litigation or arbitration;

● Significant changes in a partner’s business strategy may adversely affect a partner’s willingness or ability to satisfy obligations under any such

arrangement; and

● A partner could terminate the partnership arrangement, which could negatively impact our ability to sell our solutions and achieve revenues.

We will need to maintain these relationships as well as diversify them. The inability to do so could adversely impact our business. We generated 52.7% and
37.4% of our revenue through our largest partner in 2020 and 2019, respectively.

Our agreements with electronic prescription platforms and electronic health record systems are subject to audit.

Our agreements with our partners provide for revenue sharing payments to the platform partners based on the revenue we generate through the platform.
These payments are subject to audit by our partners, at their cost, and if there is a dispute as to the calculation, we may be liable for additional payments. If
an underpayment is determined to be in excess of a certain amount, for example 10%, some agreements would require us to pay for the cost of the audit, as
well.

Developing and implementing new and updated applications, features and services for our portals may be more difficult than expected, may take longer
and cost more than expected and may not result in sufficient increases in revenue to justify the costs.

Attracting and retaining users of our portals requires us to continue to improve the technology underlying those portals and to continue to develop new and
updated applications, features and services for those portals. If we are unable to do so on a timely basis or if we are unable to implement new applications,
features and services without disruption to our existing ones, we may lose potential users and clients. The costs of development of these enhancements may
negatively impact our ability to achieve profitability.

We  rely  on  a  combination  of  internal  development,  strategic  relationships,  licensing  and  acquisitions  to  develop  our  portals  and  related  applications,
features and services. Our development and/or implementation of new technologies, applications, features and services may cost more than expected, may
take longer than originally expected, may require more testing than originally anticipated and may require the acquisition of additional personnel and other
resources. There can be no assurance that the revenue opportunities from any new or updated technologies, applications, features or services will justify the
amounts spent.

If we are unable to adhere to the regulatory and competitive climate in which we operate, we could be materially and negatively impacted.

Due to the labyrinth of regulations in healthcare space, state and federal, as well as political sensitivity of healthcare delivery, our business model could be
negatively impacted or fail.

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The markets in which we operate are competitive, continually evolving and, in some cases, subject to rapid change.

● Our portals face competition from numerous other companies, both in attracting users and in generating revenue from advertisers and sponsors.
We compete for users with online services and websites that provide savings on medications and healthcare products, including both commercial
sites  and  not-for-profit  sites.  We  compete  for  advertisers  and  sponsors  with:  health-related  web  sites;  general  purpose  consumer  web  sites  that
offer  specialized  health  sub-channels;  other  high-traffic  web  sites  that  include  both  healthcare-related  and  non-healthcare-related  content  and
services; search engines that provide specialized health searches; and advertising networks that aggregate traffic from multiple sites.

● Our healthcare provider portals compete with: providers of healthcare decision-support tools and online health management applications; wellness
and disease management vendors; and health information services and health management offerings of healthcare benefits companies and their
affiliates.

Many of our competitors have greater financial, technical, product development, marketing and other resources than we do. These organizations may be
better known than we are and have more customers or users than we do. We cannot provide assurance that we will be able to compete successfully against
these organizations or any alliances they have formed or may form. Since there are no substantial barriers to entry into the markets in which our public
portals participate, we expect that competitors will continue to enter these markets.

Developments in the healthcare industry could adversely affect our business.

Most of our revenue is derived from the healthcare industry and could be affected by changes affecting healthcare spending. We are particularly dependent
on pharmaceutical, biotechnology and medical device companies for our advertising and sponsorship revenue.

General reductions in expenditures by healthcare industry participants could result from, among other things:

● Government regulation or private initiatives that affect the manner in which healthcare providers interact with patients, payers or other healthcare

industry participants, including changes in pricing or means of delivery of healthcare products and services;

● Government regulation prohibiting the use of coupons by patients covered by federally funded health insurance programs;

● Consolidation of healthcare industry participants;

● Reductions or changes in governmental funding for healthcare;

● Adverse changes in business or economic conditions affecting healthcare payers or providers, pharmaceutical, biotechnology or medical device

companies or other healthcare industry participants; and

● A move to a single-payer healthcare system in the U.S.

Even if general expenditures by industry participants remain the same or increase, developments in the healthcare industry may result in reduced spending
in some or all of the specific market segments that we serve or are planning to serve. For example, use of our solutions and services could be affected by:

● Changes in the design of health insurance plans;

8

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
● A decrease in the number of new drugs or medical devices coming to market;

● A decrease in marketing expenditures by pharmaceutical or medical device companies, including as a result of governmental regulation or private

initiatives that discourage or prohibit advertising or sponsorship activities by pharmaceutical or medical device companies; and

● Payor pressure to move to generic brands.

In  addition,  our  customers’  expectations  regarding  pending  or  potential  industry  developments  may  also  affect  their  budgeting  processes  and  spending
plans with respect to solutions and services of the types we provide.

The healthcare industry has changed significantly in recent years and we expect that significant changes will continue to occur. However, the timing and
impact of developments in the healthcare industry are difficult to predict. We cannot assure you that the markets for our solutions and services will continue
to exist at current levels or that we will have adequate technical, financial and marketing resources to react to changes in those markets.

Future acquisitions may adversely affect our financial condition.

While we currently do not have any immediate arrangements, commitments or understandings regarding any future acquisitions, as part of our strategy for
growth, we may continue to explore acquisitions or strategic alliances, which may not be completed or may not be ultimately beneficial to us. Acquisitions
may pose risks to our operations, including:

● problems and increased costs in connection with the integration of the personnel, operations, technologies, or products of the acquired businesses;

● unanticipated costs;

● failure to achieve anticipated increases in revenues and profitability;

● diversion of management’s attention from our core business;

● adverse effects on business relationships with suppliers and customers and those of the acquired company;

● acquired assets becoming impaired as a result of technical advancements or worse-than-expected performance by the acquired company;

● volatility associated with accounting for earn-outs in a given transaction;

● entering markets in which we have no, or limited, prior experience; and

● adversely affecting our internal control over financial reporting before the acquiree’s complete integration into our control environment.

In addition, in connection with any acquisitions or investments we could:

● issue stock that would dilute our existing shareholders’ ownership percentages;

● incur debt and assume liabilities;

● obtain financing on unfavorable terms, or not be able to obtain financing on any terms at all;

● incur amortization expenses related to acquired intangible assets or incur large and immediate write-offs; and

● reduce the cash that would otherwise be available to fund operations or for other purposes.

9

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The failure to successfully integrate any acquisitions in an efficient or timely manner may negatively impact our financial condition and operating results,
or  we  may  not  be  able  to  fully  realize  anticipated  savings.  In  addition,  our  competitors  could  try  to  emulate  our  acquisition  strategy,  leading  to  greater
competition for scarce acquisition targets and could lead to larger competitors if they succeed in emulating our strategy.

The global pandemic may disrupt our business or the business of our customers.

In December 2019, a novel strain of corona virus, which causes the infectious disease known as COVID-19 was reported. The World Health Organization
declared  COVID-19  a  Public  Health  Emergency  and  Global  Pandemic.  COVID-19  has  severely  impacted  economies  around  the  world.  We  have  taken
steps to mitigate the impact on us, but there can be no assurance that such steps will be successful, or that our business operations, or the operations of our
customers will not be materially and adversely affected by the consequences of the pandemic. This could materially impact our results of operations, cash
flows, and financial condition.

A  material  weakness  in  our  internal  control  over  financial  reporting,  if  not  remediated,  could  result  in  material  misstatements  in  our  financial
statements.

Management  is  responsible  for  establishing  and  maintaining  adequate  internal  control  over  financial  reporting,  as  defined  in  Rule  13a-15(f)  under  the
Securities Exchange Act of 1934, as amended. A material weakness (as defined in Rule 12b-2) is a deficiency, or combination of deficiencies, in internal
control over financial reporting, such that there is a reasonable possibility that a material misstatement of annual or interim financial statements will not be
prevented or detected on a timely basis. We have had material weaknesses in the past that have been remediated as of December 31, 2020. There is no
guarantee that material weakness could not arise in the future. If additional material weaknesses were to be identified, it could result in our consolidated
financial statements containing material misstatements in the future. 

Our success is dependent in part on obtaining, maintaining and enforcing our proprietary rights and our ability to avoid infringing on the proprietary
rights of others.

We  seek  patent  protection  for  those  inventions  and  technologies  for  which  we  believe  such  protection  is  suitable  and  is  likely  to  provide  a  competitive
advantage to us. Because patent applications in the United States are maintained in secrecy until either the patent application is published, or a patent is
issued, we may not be aware of third-party patents, patent applications and other intellectual property relevant to our solutions that may block our use of
our intellectual property or may be used in third-party products that compete with our solutions and processes. In the event a competitor or other party
successfully  challenges  our  solutions,  processes,  patents  or  licenses  or  claims  that  we  have  infringed  upon  their  intellectual  property,  we  could  incur
substantial litigation costs defending against such claims, be required to pay royalties, license fees or other damages or be barred from using the intellectual
property at issue, any of which could have a material adverse effect on our business, operating results and financial condition.

We also rely substantially on trade secrets, proprietary technology, nondisclosure and other contractual agreements, and technical measures to protect our
technology, application, design, and manufacturing know-how, and work actively to foster continuing technological innovation to maintain and protect our
competitive position. We cannot assure you that steps taken by us to protect our intellectual property and other contractual agreements for our business will
be adequate, that our competitors will not independently develop or patent substantially equivalent or superior technologies or be able to design around
patents that we may receive, or that our intellectual property will not be misappropriated. 

We could be subject to economic, political, regulatory and other risks arising from our international operations.

Operating in international markets requires significant resources and management attention and will subject us to regulatory, economic and political risks
that  may  be  different  from  and  incremental  to  those  in  the  United  States.  In  addition  to  the  risks  that  we  face  in  the  United  States,  our  international
operations, as a result of our acquisitions in 2018 and 2019 wherein we now operate in Israel and Croatia, may involve risks that could adversely affect our
business, including:

● the need to adapt our content and user interfaces for specific cultural and language differences;

● difficulties and costs associated with staffing and managing foreign operations;

10

 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
● management distraction;

● natural or man-made disasters, political, social and economic instability, including wars, terrorism and political unrest, outbreak of disease (such

as the recent outbreak of the novel coronavirus, or COVID-19), boycotts, curtailment of trade, and other business restrictions;

● compliance with United States laws, such as the Foreign Corrupt Practices Act, export controls and economic sanctions, and local laws prohibiting

corrupt payments to government officials;

● unexpected changes in regulatory requirements;

● less favorable foreign intellectual property laws;

● adverse tax consequences such as those related to repatriation of cash from foreign jurisdictions into the United States, non-income related taxes
such  as  value-added  tax  or  other  indirect  taxes,  changes  in  tax  laws  or  their  interpretations,  or  the  application  of  judgment  in  determining  our
global provision for income taxes and other tax liabilities given inter-company transactions and calculations where the ultimate tax determination
is uncertain;

● fluctuations  in  currency  exchange  rates,  which  could  impact  revenues  and  expenses  of  our  international  operations  and  expose  us  to  foreign

currency exchange rate risk;

● profit repatriation and other restrictions on the transfer of funds;

● differing payment processing systems as well as consumer use and acceptance of electronic payment methods, such as payment cards;

● new and different sources of competition;

● different and more stringent user protection, data protection, privacy and other laws; and

● availability of reliable broadband connectivity and wide area networks in targeted areas for expansion.

Our failure to manage any of these risks successfully could harm our international operations and our overall business, as well as results of our operations.

Our business will suffer if our network systems fail or become unavailable.

A reduction in the performance, reliability and availability of our network infrastructure would harm our ability to distribute our solutions to our users, as
well as our reputation and ability to attract and retain customers. Our systems and operations could be damaged or interrupted by fire, flood, power loss,
telecommunications failure, Internet breakdown, earthquake and similar events. Our systems could also be subject to viruses, break-ins, sabotage, acts of
terrorism, acts of vandalism, hacking, cyber-terrorism and similar misconduct. We might not carry adequate business interruption insurance to compensate
us for losses that may occur from a system outage. Any system error or failure that causes interruption in availability of our solutions or an increase in
response time could result in a loss of potential customers, which could have a material adverse effect on our business, financial condition and results of
operations. If we suffer sustained or repeated interruptions, then our solutions and services could be less attractive to our users and our business would be
materially harmed.

If we are unable to manage growth, our operations could be adversely affected.

Our  progress  is  expected  to  require  the  full  utilization  of  our  management,  financial  and  other  resources.  Our  ability  to  manage  growth  effectively  will
depend on our ability to improve and expand operations, including our financial and management information systems, and to recruit, train and manage
personnel. There can be no absolute assurance that management will be able to manage growth effectively.

If we do not properly manage the growth of our business, we may experience significant strains on our management and operations and disruptions in our
business.  Various  risks  arise  when  companies  and  industries  grow  quickly.  If  our  business  or  industry  grows  too  quickly,  our  ability  to  meet  customer
demand in a timely and efficient manner could be challenged. We may also experience development delays as we seek to meet increased demand for our
solutions.  Our  failure  to  properly  manage  the  growth  that  we  or  our  industry  might  experience  could  negatively  impact  our  ability  to  execute  on  our
operating plan and, accordingly, could have an adverse impact on our business, our cash flow and results of operations, and our reputation with our current
or potential customers.

11

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Our business is subject to changing regulation of corporate governance and public disclosure.

Because our common stock is publicly traded, we are subject to certain rules and regulations of federal and state entities charged with the protection of
investors  and  the  oversight  of  companies  whose  securities  are  publicly  traded.  These  entities  have  continued  to  develop  additional  regulations  and
requirements in response to laws enacted by Congress, most notably the Sarbanes-Oxley Act of 2002. Complying with these new regulations has resulted
in,  and  is  likely  to  continue  to  result  in,  increased  general  and  administrative  costs  and  a  diversion  of  management  time  and  attention  from  revenue
generating and other business activities to compliance activities.

Risks Relating to Our Securities

If a market for our common stock is not maintained, shareholders may be unable to sell their shares.

Our common stock is traded under the symbol “OPRX” on the Nasdaq Capital Market. We do not currently have a consistent active trading market. There
can be no assurance that a consistent active and liquid trading market will develop or, if developed, that it will be sustained.

Historically, our securities have been thinly traded. Accordingly, it may be difficult to sell shares of our common stock without significantly depressing the
value  of  the  stock.  Unless  we  are  successful  in  developing  continued  investor  interest  in  our  stock,  sales  of  our  stock  could  continue  to  result  in  major
fluctuations in the price of the stock.

The market price of our common stock is likely to be highly volatile and could fluctuate widely in price in response to various factors, many of which
are beyond our control.

Our stock price is subject to a number of factors, including:

● Technological innovations or new solutions and services by us or our competitors;

● Government regulation of our solutions and services;

● The establishment of partnerships with other healthcare companies;

● Intellectual property disputes;

● Additions or departures of key personnel;

● Sales of our common stock;

● Our ability to integrate operations, technology, solutions, and services;

● Our ability to execute our business plan;

● Operating results below or exceeding expectations;

● Whether we achieve profits or not;

● Loss or addition of any strategic relationship;

● Industry developments;

● Economic and other external factors; and

● Period-to-period fluctuations in our financial results.

Our stock price may fluctuate widely as a result of any of the above. In addition, the securities markets have from time to time experienced significant price
and  volume  fluctuations  that  are  unrelated  to  the  operating  performance  of  particular  companies.  These  market  fluctuations  may  also  materially  and
adversely affect the market price of our common stock.

12

 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
We do not expect to pay dividends in the foreseeable future and any return on investment may be limited to the value of our common stock.

We do not anticipate paying cash dividends on our common stock in the foreseeable future. The payment of dividends on our common stock will depend on
earnings, financial condition and other business and economic factors affecting it at such time as the board of directors may consider relevant. If we do not
pay dividends, our common stock may be less valuable because a return on your investment will occur only if our stock price appreciates. 

Provisions in the Nevada Revised Statutes and our Bylaws could make it very difficult for an investor to bring any legal actions against our directors or
officers for violations of their fiduciary duties or could require us to pay any amounts incurred by our directors or officers in any such actions.

Members  of  our  board  of  directors  and  our  officers  will  have  no  liability  for  breaches  of  their  fiduciary  duty  of  care  as  a  director  or  officer,  except  in
limited circumstances, pursuant to provisions in the Nevada Revised Statutes and our Bylaws as authorized by the Nevada Revised Statutes. Specifically,
Section 78.138 of the Nevada Revised Statutes provides that a director or officer is not individually liable to the company or its shareholders or creditors
for any damages as a result of any act or failure to act in his or her capacity as a director or officer unless it is proven that (1) the director’s or officer’s act
or  failure  to  act  constituted  a  breach  of  his  or  her  fiduciary  duties  as  a  director  or  officer  and  (2)  his  or  her  breach  of  those  duties  involved  intentional
misconduct, fraud or a knowing violation of law. This provision is intended to afford directors and officers protection against and to limit their potential
liability for monetary damages resulting from suits alleging a breach of the duty of care by a director or officer. Accordingly, you may be unable to prevail
in a legal action against our directors or officers even if they have breached their fiduciary duty of care. In addition, our Bylaws allow us to indemnify our
directors and officers from and against any and all costs, charges and expenses resulting from their acting in such capacities with us. This means that if you
were able to enforce an action against our directors or officers, in all likelihood, we would be required to pay any expenses they incurred in defending the
lawsuit  and  any  judgment  or  settlement  they  otherwise  would  be  required  to  pay.  Accordingly,  our  indemnification  obligations  could  divert  needed
financial resources and may adversely affect our business, financial condition, results of operations and cash flows, and adversely affect prevailing market
prices for our common stock.

13

 
 
 
 
 
Item 1B. Unresolved Staff comments

None

Item 2. Properties

Currently, we do not own any real estate. Our principal executive offices are located at 400 Water Street, Suite 200, Rochester, Michigan 48307.  

We  have  operating  leases  with  terms  greater  than  12  months  for  office  space  in  three  multitenant  facilities.  The  lease  on  our  headquarters  space  in
Rochester, Michigan expires November 30, 2022, with a three-year renewal option through 2025, with monthly rent payable at rates ranging from $6,384 to
$6,688. We have assumed renewal of the lease. We also have a lease on office space in Cranbury, New Jersey, expiring in 2022 with monthly payments
ranging from $3,008 to $3,158, as well as a lease of approximately $1,883 per month in Zagreb, Croatia expiring in 2022. We also lease minor amounts of
space in shared space facilities on a month to month basis as necessary.

We believe that our properties are adequate for our current needs, but growth potential may require larger facilities due to anticipated addition of personnel.
We do not have any policies regarding investments in real estate, securities or other forms of property. 

Item 3. Legal Proceedings

We have no current legal proceedings.

Item 4. Mine Safety Disclosures

Not applicable.

14

 
 
 
 
 
 
 
 
 
 
 
Item 5. Market for Registrant’s Common Equity and Related Stockholder Matters and Issuer Purchases of Equity Securities

PART II

Market Information

Our common stock is traded under the symbol “OPRX” on the Nasdaq Capital Market.  

Holders of Our Common Stock

As of March 3, 2021, we had 16,806,637 shares of our common stock issued and outstanding, held by approximately 400 shareholders of record at our
transfer agent, with approximately 7,000 additional shareholders holding our shares in street name.

Dividends

We currently intend to retain future earnings for the operation of our business. We have never declared or paid cash dividends on our common stock, and
we do not anticipate paying any cash dividends in the foreseeable future.

In the event that a dividend is declared, common stockholders on the record date are entitled to share ratably in any dividends that may be declared from
time to time on the common stock by our board of directors from funds legally available.

 There are no restrictions in our articles of incorporation or bylaws that restrict us from declaring dividends. The Nevada Revised Statutes, however, do
prohibit us from declaring dividends where, after giving effect to the distribution of the dividend:

1. We would not be able to pay our debts as they become due in the usual course of business; or

2. Our total assets would be less than the sum of our total liabilities, plus the amount that would be needed to satisfy the rights of shareholders who

have preferential rights superior to those receiving the distribution.

Securities Authorized for Issuance under Equity Compensation Plans

On June 13, 2013, our Board of Directors adopted the 2013 Equity Incentive Plan (the “Plan”). The purpose of the Plan is to attract and retain the best
available  personnel  for  positions  of  substantial  responsibility  with  us,  to  provide  additional  incentive  to  employees,  directors  and  consultants,  and  to
promote our success. As of December 31, 2020, under the Plan, as amended, we are currently able to issue up to an aggregate total of 3,000,000 incentive
or non-qualified options to purchase our common stock, stock awards and other offerings. In March 2021, our Board of Directors amended the Plan to
increase the number of shares authorized under the plan to 6,000,000 shares.

15

  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Equity Compensation Plans as of December 31, 2020

Equity Compensation Plans Approved by the Shareholders

2013 Equity Compensation Plan - Options
2013 Equity Compensation Plan – Restricted Stock Awards
Total

Recent Sales of Unregistered Securities

Number
of Securities to
be issued upon
exercise
of outstanding
options or 
restricted stock
awards

Weighted-
average
exercise 
price of
outstanding
options

Number of 
Securities
remaining 
available
for future 
issuance 
under
equity 
compensation
plans

1,545,518    $
100,000     
1,645,518    $

7.31     
N/A     
N/A     

N/A 
N/A 
299,461 

The  information  set  forth  below  relates  to  our  issuances  of  securities  without  registration  under  the  Securities  Act  of  1933  during  the  reporting  period
which were not previously included in a Quarterly Report on Form 10-Q or Current Report on Form 8-K.

In December 2020, we issued 4,010 shares of restricted common stock to our outside Directors as part of our director compensation package for services
rendered in Q4 2020.

From October through December 2020, we issued 125,918 shares of common stock and received proceeds of $1,156,314 in connection with the exercise of
options.

These securities were issued pursuant to Section 4(2) of the Securities Act and/or Rule 506 promulgated thereunder. The holders represented their intention
to acquire the securities for investment only and not with a view towards distribution. The investors were given adequate information about us to make an
informed investment decision. We did not engage in any general solicitation or advertising. We directed our transfer agent to issue the stock certificates
with the appropriate restrictive legend affixed to the restricted stock.

16

 
 
 
   
   
 
 
 
 
   
 
   
 
 
   
   
   
 
 
 
 
 
  
Item 6. Selected Financial Data

Not required under Regulation S-K for “smaller reporting companies.”

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

Overview

We are a pioneering digital health company that provides healthcare communications solutions for life science companies to connect and deliver relevant
information to healthcare providers and patients. As the largest digital health network of its kind, the OptimizeRx platform bridges the communication gap
that  exists  between  key  stakeholders  in  healthcare,  including  pharmaceutical  companies,  payers,  hospitals,  physicians,  and  patients,  providing  patient
affordability, access, and adherence directly at the point of care through EHRs and e-prescribing systems.

Historically,  our  revenue  was  generated  primarily  through  the  facilitation  of  financial  messages  to  health  care  providers  via  their  EHR  and  ePrescribe
systems  using  the  OptimizeRx  proprietary  network  to  solve  the  ever-increasing  communication  barriers  between  pharmaceutical  representatives  and
healthcare providers that have presented in the rapidly changing healthcare industry. Over time, as the demand for communication of an increasing variety
of  different  health  information  between  life  science  companies,  providers,  and  patients  continues  to  rise,  our  platform  has  expanded  over  the  years  to
encompass  additional  solutions  that  enable  healthcare  providers  to  access  information  for  patients  at  the  point  of  care.  These  solutions  include  brand
messaging, therapeutic support messaging, brand support, and innovative patient engagement services, all of which now make up a significant portion of
our total revenue.

Our strategic focus remains on growing our existing client base and generating greater and more consistent revenues in part through our continued shift in
our business model toward enterprise level engagements with recurring revenue streams, while also broadening our platform with innovative proprietary
solutions  such  as  our  TelaRep™  virtual  communication  solution  and  our  AI-powered  real-world  evidence  solution  which  uses  sophisticated  proprietary
algorithms to derive additional revenue from our existing network. In addition, we have continued to expand our team in preparation for future growth
aspirations,  which  may  be  supplemented  with  future  acquisitions  and  other  strategic  collaborations  and  investments  to  further  solidify  our  market
dominance in this space.
Our strategy for driving revenue growth is also expected to work in tandem with our efforts to increase margin and profitability through the use of the
aforementioned recurring revenue models that have inherently higher margins.

Additionally, as the business continues to scale, operating expenses are expected to remain relatively consistent given the nature of the Company’s business
model, further driving profitability.

The  following  discussion  includes  an  analysis  and  comparison  of  the  Company’s  2020  and  2019  fiscal  year  results  of  operations,  liquidity  and  capital
resources, and critical accounting policies.

COVID-19 Business Update

During  the  COVID-19  pandemic,  we  have  remained  focused  on  being  a  leading  provider  of  digital  health  solutions  to  life  science  companies  and
connecting healthcare providers and patients along the entire patient journey, while simultaneously expanding our client base, increasing our network of
partners, and maintaining the safety of our employees.

The  COVID-19  pandemic  has  created  unprecedented  challenges  in  the  healthcare  industry  which  has  significantly  increased  the  demand  for  unique
solutions  ranging  from  access  to  accurate  and  timely  information  to  increasing  the  accessibility  of  medications  and  care  management.  In  March  2020,
shortly  after  the  World  Health  Organization  (WHO)  declared  COVID-19  a  global  pandemic,  we  launched  a  free  interactive  text  message  alert  program
available  to  the  general  public  that  delivers  current,  relevant  coronavirus  information  issued  by  the  Centers  for  Disease  Control  and  Prevention  (CDC)
directly  to  any  SMS-enabled  mobile  device.  In  April  2020,  we  launched  our  TelaRep  communications  solution  to  connect  life  science  companies  and
healthcare  providers  treating  patients  with  specialty  drug  therapies  in  an  environment  facing  a  critical  communication  gap  with  restricted  face-to-face
interactions. We also leveraged our digital platform to provide telehealth capabilities for healthcare providers to adapt to COVID-19 restrictions.

17

 
 
 
 
 
 
 
 
 
 
 
 
 
During the beginning of the pandemic and onward, we transitioned our global workforce to working remotely in an effort to maintain the health and safety
of our employees. Governments of cities, states, and countries globally have imposed restrictions on travel and business operations, which has curtailed
various means of performing business and marketing activities such as the attending of health IT conferences. We have been able to continue to achieve our
goals by leveraging innovative technology and existing resources while shifting strategies where necessary in areas such as sales and marketing. As a result
of these practices and initiatives, remote work arrangements and travel restrictions have not had any adverse effects on our ability to maintain operations or
achieve our goals. In addition, we have implemented health and safety policies in our offices to enable our employees to safely return to traditional working
arrangements should it become feasible.

The COVID-19 pandemic did not have an adverse impact on our financial condition and results of operations in 2020, and we currently do not expect the
results of future operations and our near-and-long-term financial position and growth prospects to be negatively impacted by the pandemic given the nature
of the business and the increased demand for digital health solutions. We reported record year over year and quarterly net revenue results in 2020, and we
believe  that  the  markets  in  which  we  compete  will  remain  favorable.  Additionally,  there  has  been  no  impact  on  the  accessibility  or  terms  of  acquiring
capital; we completed a public offering of common stock in February of 2021.

Information pertaining to risk factors as it relates to the COVID-19 pandemic can be found in Item 1A. Risk Factors.

Results of Operations for the Years Ended December 31, 2020 and 2019

Net Revenue

Our net revenue for the year ended December 31, 2020 was approximately $43.3 million, an increase of 76% from the year ended December 31, 2019. This
increase  resulted  from  a  combination  of  factors,  including  the  shift  to  enterprise  contracts,  increased  pharmaceutical  brands,  an  increased  distribution
network, strong growth in our brand messaging solution, and our acquisition of RMDY Health in late 2019. We expect continued strong revenue growth in
2021 as a result of the foundations laid in 2019 and 2020.

Because the pharmaceutical industry is dominated by large companies with multiple brands, our revenue is concentrated in a relatively small number of
companies. We have approximately 50 pharmaceutical companies as customers. We have focused our efforts on expanding our customer base and through
our acquisitions, have added medical device manufactures, payers, associations and other entities. In both 2020 and 2019, we had three customers that each
represented slightly over 10% of our revenues, however only one customer exceeded 10% of revenues in both years.

Cost of Revenues

Our  total  cost  of  revenues,  composed  primarily  of  revenue  share  expense,  increased  in  the  year  ended  December  31,  2020  compared  to  the  year  ended
December 31, 2019 due to the increase in revenues. Our cost of revenues as a percentage of revenue increased from approximately 37% in the year ended
December 31, 2019 to approximately 44% in the year ended December 31, 2020.

This  increase  in  our  cost  of  revenues  as  a  percentage  of  revenue  resulted  primarily  from  solution  mix,  specifically  the  increase  in  our  core  messaging
revenues that have higher revenue share percentages.

18

 
 
 
 
 
 
 
 
 
 
 
Gross Margin

Our gross margin, which is simply the difference between our revenues and our cost of revenues, discussed above, increased from 2019 to 2020 as a result
of the increased revenue. In addition, our gross margin percentage decreased from approximately 63% in 2019 to 56% in 2020 for the reasons discussed
above in the cost of revenues section. We expect our margins to remain in the 56% to 58% range in 2021.

Operating Expenses

Operating expenses increased to approximately $26.2 million for the year ended December 31, 2020, from approximately $19.1 million for the year ended
December  31,  2019,  an  increase  of  approximately  37%.  The  detail  by  major  category  is  reflected  in  the  table  below.  Certain  2019  expenses  were
reclassified in the table to be comparable to the 2020 presentation.

Salaries, Wages and Benefits
Professional Fees
Acquisition Related Costs
Board Compensation
Investor Relations
Consultants
Advertising and Promotion
Depreciation and Amortization
Research, Development, and Maintenance
Integration Incentives
Office, Facility and Other
Travel

   Subtotal

Stock-based Compensation

Total Operating Expense

  $

Years Ended December 31

2020

2019

14,538,570    $
1,312,395     
-     
225,250     
132,652     
1,053,424     
615,923     
2,075,888     
1,081,137     
811,131     
932,253     
289,277     

8,681,042 
850,086 
799,623 
137,000 
105,639 
425,885 
709,006 
1,282,786 
2,282,143 
208,855 
695,493 
695,283 

23,067,900     

16,872,841 

3,172,840     

2,260,298 

  $

26,240,740    $

19,133,139 

The main drivers for the overall increase in operating expenses in 2020 was our focus on staffing and scaling our company to foster, and be able to support,
accelerated revenue growth.

Within the operating expenses, there were a variety of increases, the largest of which was in salaries, wages and benefits, as a result of additional staff
added in 2019 and 2020, including related benefits. During 2019, we hired a chief commercial officer, a chief technology officer, five new salespeople, a
human resources manager, as well as other administrative positions at various times throughout the year. We also added 14 employees as a result of our
RMDY acquisition in October 2019. These 2019 additions were there for the entire year in 2020. During 2020, we added to our staff in several key areas,
including a head of product development, additional sales people, and additional IT people, among others. We expect our compensation expense to increase
in 2021, but at a much lower rate than in 2020.

Professional fees increased primarily because of costs associated with our audit, as a result of our change to a larger, national firm, as well as increased
legal costs due to the increased complexity of our contracts. In addition, we incurred costs related to the finalization of our RMDY earnout.

19

 
 
 
 
 
 
 
 
 
 
   
 
 
   
     
 
   
   
   
   
   
   
   
   
   
   
   
 
   
      
  
   
 
   
      
  
   
 
   
      
  
  
 
 
 
Acquisition costs are related to our acquisition of RMDY Health in 2019. These costs include investment banker fees, legal and accounting due diligence,
audit costs associated with RMDY, valuation experts for the purchase price allocation, and other miscellaneous costs.

Board compensation increased slightly from 2019 to 2020 due to both an increase in the size of our board as well as a revision of the board compensation
structure to pay a larger portion in cash and a smaller portion in stock. This represents only the cash portion.

The cost of consultants increased from 2019 to 2020. The primary reason for the increase was related to consultants used in the IT area, primarily in the
patient engagement area, resulting from a full year of activity from the former RMDY Health business as opposed to a partial year in 2019.

Our  advertising  and  promotion  costs  decreased  significantly  from  2019  to  2020  as  a  result  of  a  reduction  in  the  sponsorship  of,  and  attendance  at,
conferences as a result of the global pandemic.

Expenses related to research, development, management, and maintenance of our technology decreased in 2020 to more normal levels, as 2019 included
significant nonrecurring research projects.

Integration incentives and exclusivity fees, which are fees paid to accelerate access to new partners and payments for exclusivity, increased in 2020, as we
signed more contracts and contracts with larger payments related to 2020.

Depreciation and amortization increased significantly in 2020 from the 2019 levels. The increased amortization resulting from the acquisition of RMDY
Health,  and  the  resulting  intangible  assets  were  amortized  for  a  full  year  in  2020  as  opposed  to  only  part  of  the  fourth  quarter  in  2019.  We  expect
depreciation and amortization expense in 2021 to be similar to 2020 levels.

Office, facility, and other costs increased from 2019 to 2020. The main reason for the change related to a higher level of activity with more employees.

Stock based compensation increased by approximately $900,000 from $2.3 million in 2019 to $3.2 million in 2020 primarily because of more employees
and an increase in our stock price. There is a relationship between the price of the stock at the time of the option grant and the value of the option, resulting
in a higher cost when the stock price is higher.

Net Loss

We finished the year ended December 31, 2020 with a net loss of approximately $2.2 million, as compared to a net loss of approximately $3.1 million
during the year ended December 31, 2019. The reasons for specific components are discussed above. Overall, we had an increase in revenue and gross
margin  partially  offset  by  increased  operating  expenses  to  support  future  growth.  In  addition,  the  income  in  both  periods  included  significant  noncash
items. We had approximately $3.5 million in noncash operating expenses in 2019 and approximately $5.2 million in noncash operating expenses in 2020.

20

 
 
 
 
 
  
  
 
 
 
 
 
Quarterly Financial Information

Following is a table of our quarterly operating results for 2020 for information purposes.

Revenues

Cost of revenues

Gross Profit

Operating Expenses

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

Total Year

  $

7,584,602    $

8,783,230    $

10,519,191    $

16,426,301    $

43,313,324 

3,241,763     

3,639,016     

4,504,844     

7,822,280     

19,207,903 

4,342,839     

5,144,214     

6,014,347     

8,604,021     

24,105,421 

6,602,091     

6,200,027     

6,191,069     

7,247,553     

26,240,740 

Income (Loss) from Operations

(2,259,252)    

(1,055,813)    

(176,722)    

1,356,468     

(2,135,319)

Other income (expense)

55,321     

(21,655)    

(106,172)    

698     

(71,808)

Income (loss) before Taxes

(2,203,931)    

(1,077,468)    

(282,894)    

1,357,166     

(2,207,127)

Income tax benefit

Net Income (Loss)

Earnings (loss) per share

Basic
Diluted

-     

-     

-     

-     

- 

(2,203,931)    

(1,077,468)    

(282,894)    

1,357,166     

(2,207,127)

  $
  $

(0.15)   $
(0.15)   $

(0.07)   $
(0.07)   $

(0.02)   $
(0.02)   $

0.09    $
0.08    $

(0.15)
(0.15)

Sum  of  four  quarterly  per  share  amounts  does  not  equal  annual  total  due  to  rounding  and  the  mechanics  of  the  weighted  average  shares  outstanding
calculation.

21

  
 
 
 
 
   
   
   
   
 
 
   
     
     
     
     
 
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
      
      
      
      
  
 
 
Following is a table of our quarterly operating results for 2019 for information purposes.

Revenues

Cost of revenues

Gross Profit

Operating Expenses

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

    Total Year

  $

5,209,434    $

7,006,291    $

5,002,767    $

7,379,782    $

24,598,274 

1,583,480     

2,687,143     

1,981,143     

2,906,933     

9,158,699 

3,625,954     

4,319,148     

3,021,624     

4,472,849     

15,439,575 

3,493,789     

3,839,105     

5,008,934     

6,791,311     

19,133,139 

Income (Loss) from Operations

132,165     

480,043     

(1,987,310)    

(2,318,462)    

(3,693,564)

Other income (expense)

Income (loss) before Taxes

Income tax benefit

Net Income (Loss)

Earnings (loss) per share

Basic
Diluted

Liquidity and Capital Resources

(125,636)    

(73,426)    

416,368     

(564,278)    

(346,972)

6,529     

406,617     

(1,570,942)    

(2,882,740)    

(4,040,536)

-     

-     

-     

897,960     

897,960 

6,529     

406,617     

(1,570,942)    

(1,984,780)    

(3,142,576)

  $
  $

0.00    $
0.00    $

0.03    $
0.03    $

(0.11)   $
(0.11)   $

(0.14)   $
(0.14)   $

(0.23)
(0.23)

As of December 31, 2020, we had total current assets of approximately $32.9 million, compared with current liabilities of approximately $10.0 million,
resulting in working capital of approximately $22.9 million and a current ratio of approximately 3.3 to 1. This compares with the working capital balance
of approximately $21.0 million and the current ratio of 4.4 to 1 at December 31, 2019. This increase in working capital, as discussed in more detail below,
is primarily the result of the earnings before non-cash expenses.

Following is a table with summary data from the consolidated statement of cash flows for the years ended December 31, 2020 and 2019, as presented.

Net cash used in operating activities
Net cash used in investing activities
Net cash provided by (used in) financing activities

Net increase in cash and cash equivalents

  $

2020
(6,310,386)   $
(124,725)    
(1,900,793)    

2019
(1,660,796)
(10,582,086)
22,181,528 

  $

(8,335,904)   $

9,938,646 

Our  operating  activities  used  approximately  $6.3  million  in  the  year  ended  December  31,  2020,  as  compared  with  approximately  $1.7  million  used  in
operating activities in the year ended December 31, 2019. The cash used in both 2019 and 2020 was the result of our net loss and the increased working
capital required to support higher revenues, partially offset by our non-cash expenses.

We used approximately $125,000 in investing activities in 2020, primarily as the result of purchase of assets. The majority of our approximately $10.6
million in investing in activities in 2019 related to our acquisitions of RMDY Health, Inc., as well as a software purchase.

22

  
 
 
 
   
   
   
 
 
   
     
     
     
     
 
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
 
   
      
      
      
      
  
   
      
      
      
      
  
  
 
 
 
 
 
   
 
   
   
 
   
      
  
 
 
 
Financing  activities  provided  approximately  $22.2  million  in  the  year  ended  December  31,  2019.  The  cash  provided  in  2019  was  the  result  of  our
underwritten  offering  in  2019,  as  well  as  from  the  proceeds  of  option  exercises.  We  used  cash  of  approximately  $1.9  million  in  2020  as  the  result  of
proceeds of option exercises, partially offset by the payment of contingent consideration related to previous acquisitions.

With our cash on hand, we have sufficient cash to operate our business for more than the next 12 months and we have raised approximately $71 million in
February 2021 that will enable us to continue to expand our business and accelerate revenue growth. We do not anticipate the need to raise any additional
cash.

Off Balance Sheet Arrangements

As of December 31, 2020, there were no off-balance sheet arrangements.

Critical Accounting Policies

A “critical accounting policy” is one which is both important to the portrayal of a company’s financial condition and results, and requires management’s
most difficult, subjective, or complex judgments, often as a result of the need to make estimates about the effect of matters that are inherently uncertain.

Our accounting policies are discussed in detail in the footnotes to our financial statements included in this Annual Report on Form 10-K for the year ended
December 31, 2020; however, we consider our critical accounting policies to be those related to revenue recognition, calculation of revenue share expense
(cost of revenues), stock-based compensation, capitalization and related amortization of intangible assets and impairment of assets. Following is a summary
of those policies.

Revenue Recognition

Recognition of revenue requires evidence of a contract, probable collection of proceeds, and completion of substantially all performance obligations. We
use  a  5-step  model  to  recognize  revenue.  These  steps  are:  identify  the  contract  with  a  customer,  identify  the  performance  obligations  in  the  contract,
determine  the  transaction  price,  allocate  the  transaction  price  to  the  performance  obligations  in  the  contract,  and  recognize  revenue  when  or  as  the
performance obligations are satisfied.

Revenues are primarily generated from content delivery activities in which we deliver financial, clinical, or brand messaging through a distribution network
of eprescribers and electronic health record technology providers (channel partners), directly to consumers, or from reselling services that complement the
business. This content delivery for a customer is referred to as a program. Unless otherwise specified, revenue is recognized based on the selling price to
customers.

Our contracts are generally all less than one year and the primary performance obligation is delivery of messages or other forms of content, but the contract
may  contain  additional  services.  Additional  services  may  include  program  design,  which  is  the  design  of  the  content  delivery  program,  set  up,  and
reporting. We consider set up and reporting services to be complimentary to the primary performance obligation and recognized through performance of the
delivery of content. We consider these design of the programs and related consulting services to be performance obligations separate from the delivery of
messages.

As  the  content  is  distributed  through  the  platform  and  network  of  channel  partners  (a  transaction),  these  transactions  are  recorded,  and  revenue  is
recognized, over time as the distributions occur. Revenue for transactions can be realized based on a price per message, a price per redemption, as a flat fee
occurring  over  a  period  of  time,  or  upon  completion  of  the  program,  depending  on  the  client  contract.  We  recognize  setup  fees  that  are  required  for
integrating client offerings and campaigns into the rule-based content delivery system and network over the life of the initial program, based either on time,
or units delivered, depending upon which is most appropriate in the specific situation. Should a program be cancelled before completion, the balance of set
up  revenue  is  recognized  at  the  time  of  cancellation,  as  set  up  fees  are  nonrefundable.  Additionally,  we  also  recognizes  revenue  for  providing  program
performance  reporting  and  maintenance,  either  by  our  company  directly  delivering  reports  or  by  providing  access  to  its  online  reporting  portal  that  the
client can utilize. This reporting revenue is recognized over time as the messages are delivered. Program design, which is the design of the content delivery
program, and related consulting services are recognized as services are performed.

23

 
 
 
 
 
 
 
   
 
 
 
 
 
We do not disaggregate our revenue as virtually all types of revenue are generated through the same core group of customers and generally all involve the
delivery of content. Different types of revenue are not impacted by economic factors that affect the nature, amount, timing, or uncertainty of revenues or
cash flows.

In some instances, we also resell messaging solutions that are available through channel partners that are complementary to the core business and client
base.  These  partner  specific  solutions  are  frequently  similar  to  our  own  solutions  and  revenue  recognition  for  these  programs  is  the  same  as  described
above. In instances where we sell solutions on a commission basis, net revenue is recognized based on the commission-based revenue split that we receive.
There were only minor immaterial programs recorded on a net basis in the years presented. In instances where we resell these messaging solutions and have
all financial risk and significant operation input and risk, we record the revenue based on the gross amount sold and the amount paid to the channel partner
as a cost of sales.

Cost of Revenues

The primary cost of revenue is revenue share expense. Based on the volume of transactions that are delivered through the channel partner network, we
provide a revenue share to compensate the partner for their promotion of the campaign. Revenue shares are a negotiated percentage of the transaction fees
and can also be specific to special considerations and campaigns. In addition, we pay revenue share to ConnectiveRx (formerly LDM/PDR) as a result of a
2014 legal settlement in an amount equal to the greater of 10% of financial messaging distribution revenues generated through our integrated network, or
$0.37 per financial message distributed through our integrated network. The contractual amount due to the channel partners is recorded as an expense at the
time the message is distributed.

Intangible Assets

Intangible assets are stated at cost. Finite-lived assets are being amortized over their estimated useful lives of 15 to 17 years for patents, 8 to 15 years for
customer relationships, 2 to 4 years for covenants not to compete, 10 years for technology, and 3 to 4 years for software and websites, all using the straight-
line method. These assets, as well as our indefinite-lived asset, are evaluated annually in our fiscal fourth quarter for impairment.

Goodwill

We evaluate goodwill for impairment during our fiscal fourth quarter, or more frequently if an event occurs or circumstances change. We determined there
was no impairment as goodwill had a fair value comfortably in excess of its carrying value.

Stock-based Compensation

We use the fair value method to account for stock-based compensation. The fair value of the equity instrument is charged directly to compensation expense
and additional paid-in capital over the period during which services are rendered. The fair value of each award is estimated on the date of each grant. For
restricted stock, the fair market value is based on the market value of the stock granted on the date of the grant. For options, it is estimated using the Black-
Scholes option pricing model that uses the following assumptions. Estimated volatilities are based on the historical volatility of our stock over the same
period  as  the  expected  term  of  the  options.  The  expected  term  of  options  granted  represents  the  period  of  time  that  options  granted  are  expected  to  be
outstanding. We use historical data to estimate option exercise behavior and to determine this term. The risk-free rate used is based on the U.S. Treasury
yield curve in effect at the time of the grant using a time period equal to the expected option term. We have never paid dividends and do not expect to pay
any dividends in the future.

The Black-Scholes option valuation model and other existing models were developed for use in estimating the fair value of traded options that have no
vesting  restrictions  and  are  fully  transferable.  These  option  valuation  models  require  the  input  of,  and  are  highly  sensitive  to,  subjective  assumptions
including the expected stock price volatility. Our stock options have characteristics significantly different from those of traded options, and changes in the
subjective input assumptions could materially affect the fair value estimate.

24

 
 
 
 
 
 
 
 
   
 
 
 
Recently Issued Accounting Pronouncements

In  June  2016,  the  Financial  Accounting  Standards  Board  (the  “FASB”)  issued  ASU  2016-13,  Financial  Instruments-Credit  Losses  (Topic  326):
Measurement of Credit Losses on Financial Instruments. ASU 2016-13 provides for a new impairment model that requires measurement and recognition of
expected credit losses for most financial assets and certain other instruments, including but not limited to accounts receivable and available for sale debt
securities. ASU 2016-13 was effective for us on January 1, 2020. The adoption of this standard did not have a material effect on our financial position,
results of operations, or cash flows.

In August 2019, the FASB issued ASU 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework-Changes to the Disclosure Requirements for
Fair Value Measurement. ASU 2018-13 modifies the disclosure requirements on fair value measurements and became effective for us on January 1, 2020.
The adoption of this standard did not have a material effect on our financial position, results of operations, or cash flows.

In January 2017, the FASB issued ASU 2017-04, Intangibles-Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment. ASU 2017-
04  simplifies  the  subsequent  measurement  of  goodwill  by  eliminating  the  second  step  of  the  goodwill  impairment  test.  The  second  step  measures  a
goodwill impairment loss by comparing the implied fair value of a reporting unit’s goodwill with the carrying amount of that goodwill. Under ASU 2017-
04, a company will record an impairment charge based on the excess of a reporting unit’s carrying amount over its fair value. ASU 2017-04 will be applied
prospectively  and  is  effective  for  annual  or  interim  goodwill  impairment  tests  in  fiscal  years  beginning  after  December  15,  2019.  Early  adoption  is
permitted for interim or annual goodwill impairment tests performed on testing dates after January 1, 2017. The adoption of this standard did not have a
material effect on our financial position, results of operations, or cash flows.

Not Yet Adopted

In  December  2019,  the  FASB  issued  ASU  No.  2019-12,  Income  Taxes  (Topic  740):  Simplifying  the  Accounting  for  Income  Taxes.  ASU  2019-12  is
intended to improve consistent application and simplify the accounting for income taxes. ASU 2019-12 removes certain exceptions to the general principles
in Topic 740 and clarifies and amends existing guidance. ASU 2019-12 is effective for annual and interim reporting periods beginning after December 15,
2020, with early adoption permitted. The adoption of this standard is not expected to have a material effect on our financial position, results of operations,
or cash flows.

25

 
 
 
 
  
 
 
Item 8. Financial Statements and Supplementary Data

Index to Financial Statements Required by Article 8 of Regulation S-X:

Audited Financial Statements:

F-1
F-4
F-5
F-6
F-7
F-8
F-9

Reports of Independent Registered Public Accounting Firms;
Consolidated Balance Sheets as of December 31, 2020 and 2019;
Consolidated Statements of Operations for the years ended December 31, 2020 and 2019;
Consolidated Statement of Stockholders’ Equity for the year ended December 31, 2020;
Consolidated Statement of Stockholders’ Equity for the year ended December 31, 2019;
Consolidated Statements of Cash Flows for the years ended December 31, 2020 and 2019; and
Notes to Consolidated Financial Statements

26

  
 
 
 
 
Report of Independent Registered Public Accounting Firm

To the Shareholders and Board of Directors of
OptimizeRx Corporation

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheet of OptimizeRx Corporation and Subsidiaries (the “Company”) as of December 31, 2020,
and  the  related  consolidated  statements  of  operations,  stockholders’  equity  and  cash  flows  for  the  year  then  ended,  and  the  related  notes  (collectively
referred  to  as  the  “consolidated  financial  statements”).  In  our  opinion,  the  consolidated  financial  statements  present  fairly,  in  all  material  respects,  the
financial position of the Company as of December 31, 2020, and the results of its operations and its cash flows for the year then ended, in conformity with
accounting principles generally accepted in the United States of America.

Basis for Opinion

These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s
consolidated financial statements based on our audit. We are a public accounting firm registered with the Public Company Accounting Oversight Board
(United States) (“PCAOB”) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the
applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable
assurance  about  whether  the  consolidated  financial  statements  are  free  of  material  misstatement,  whether  due  to  error  or  fraud.  The  Company  is  not
required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audit, we are required to obtain an
understanding of internal control over financial reporting, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal
control over financial reporting. Accordingly, we express no such opinion.

Our  audit  included  performing  procedures  to  assess  the  risks  of  material  misstatement  of  the  consolidated  financial  statements,  whether  due  to  error  or
fraud,  and  performing  procedures  that  respond  to  those  risks.  Such  procedures  include  examining,  on  a  test  basis,  evidence  regarding  the  amounts  and
disclosures in the consolidated financial statements. Our audit also included evaluating the accounting principles used and significant estimates made by
management, as well as evaluating the overall presentation of the consolidated financial statements. We believe that our audit provides a reasonable basis
for our opinion.

Critical Audit Matter

The  critical  audit  matter  communicated  below  is  a  matter  arising  from  the  current  period  audit  of  the  consolidated  financial  statements  that  were
communicated or required to be communicated to the audit committee and that: (1) relate to accounts or disclosures that are material to the consolidated
financial statements and (2) involved especially challenging, subjective, or complex judgments. The communication of critical audit matters does not alter
in  any  way  our  opinion  on  the  consolidated  financial  statements,  taken  as  a  whole,  and  we  are  not,  by  communicating  the  critical  audit  matter  below,
providing separate opinions on the critical audit matter or on the accounts or disclosures to which they related.

F-1

 
 
 
 
 
 
 
 
 
 
 
 
 
To the Shareholders and Board of Directors of
OptimizeRx Corporation
Page Two

Critical Audit Matter - Revenue Recognition

As disclosed in Note 2 to the consolidated financial statements, the Company recognizes revenue upon transfer of control of promised products or services
to customers in an amount that reflects the consideration the Company expects to receive in exchange for those products or services.

Significant  judgment  is  excised  by  the  Company  in  determining  revenue  recognition  for  these  customer  agreements,  and  includes  the  following:  (1)
determining whether services are considered distinct performance obligations that should be accounted for separately versus together (2) the pattern and
timing of delivery for each distinct performance obligation, and (3) identification and treatment of contract terms that may impact the timing and amount of
revenue recognized.

How the Critical Audit Matter Was Addressed in the Audit

The  audit  procedures  we  performed  to  address  this  critical  audit  matter  included  the  following:  (1)  obtaining  an  understanding  of  the  design  and
implementation  of  controls  related  to  identifying  distinct  performance  obligations,  determining  the  timing  of  revenue  recognition  and  any  estimation  of
variable  consideration,  (2)  selection  of  a  sample  of  customer  agreements  and  testing  management’s  identification  and  treatment  of  contract  terms,  and
testing the mathematical accuracy of management’s calculations of revenue and the associated timing of revenue recognized in the consolidated financial
statements.

We have served as the Company’s auditor since 2020.

/s/ UHY LLP  

Sterling Heights, Michigan
March 8, 2021

F-2

  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Shareholders and Board of Directors of
OptimizeRx Corporation

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheet of OptimizeRx Corporation and Subsidiaries (the “Company”) as of December 31, 2019,
and  the  related  consolidated  statements  of  operations,    stockholders’  equity  and  cash  flows  for  the  year  then  ended,  and  the  related  notes  (collectively
referred  to  as  the  “financial  statements”).    In  our  opinion,  the  financial  statements  present  fairly,  in  all  material  respects,  the  financial  position  of  the
Company as of December 31, 2019, and the results of its operations and its cash flows for the year then ended, in conformity with accounting principles
generally accepted in the United States of America.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) ("PCAOB"), the Company's
internal control over financial reporting as of December 31, 2019, based on the criteria established in Internal Control - Integrated Framework issued by the
Committee of Sponsoring Organizations of the Treadway Commission (COSO) in 2013 and our report dated March 26, 2020, expressed an adverse opinion
on the effectiveness of the Company’s internal control over financial reporting because of the existence of material weaknesses.

Adoption of New Accounting Standards

As discussed in Note 2 to the financial statements, the Company changed its method of accounting for leases in 2019 due to the adoption of ASU No. 2016-
02, Leases (Topic 842), as amended, effective January 1, 2019, using the modified retrospective approach.

Basis for Opinion

These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on the Company's financial
statements based on our audit. We are a public accounting firm registered with the PCAOB and are required to be independent with respect to the Company
in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audit included performing procedures
to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks.
Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial statements. Our audit
also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the
consolidated financial statements. We believe that our audit provides a reasonable basis for our opinion.

/s/ Marcum LLP

Marcum LLP

We served as the Company’s auditor from 2019 to 2020.

New York, NY
March 26, 2020

F-3

  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
OPTIMIZERx CORPORATION
Consolidated Balance Sheets

ASSETS

Current Assets

Cash and cash equivalents
Accounts receivable, net
Prepaid expenses
Total Current Assets
Property and equipment, net
Other Assets
Goodwill
Technology assets, net
Patent rights, net
Right of use assets, net
Other intangible assets, net
Security deposits and other assets

Total Other Assets
TOTAL ASSETS

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current Liabilities

Accounts payable – trade
Accrued expenses
Revenue share payable
Current portion of lease liabilities
Contingent purchase price payable
Deferred revenue
Total Current Liabilities

Non-current Liabilities
   Lease liabilities, net of current portion

Contingent purchase price payable, net of current portion

   Total Non-Current Liabilities
Total Liabilities
Commitments and contingencies (See Note 15)
Stockholders’ Equity

Preferred stock, $0.001 par value, 10,000,000 shares authorized, none issued and outstanding at December 31, 2020

and 2019,

Common stock, $0.001 par value, 166,666,667 shares authorized, 15,223,340 and 14,609,579 shares issued and

outstanding at December 31, 2020 and 2019, respectively

Additional paid-in-capital
Accumulated deficit

Total Stockholders’ Equity
TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY

The accompanying notes are an integral part of these financial statements. 

F-4

December 31, 
2020

December 31, 
2019

  $

10,516,776    $
17,885,705     
4,456,611     
32,859,092     
148,854     

18,852,680 
7,418,025 
871,043 
27,141,748 
176,014 

  $

  $

14,740,031     
5,251,822     
2,349,570     
445,974     
4,519,552     
12,859     
27,319,808     
60,327,754    $

14,740,031 
6,238,453 
2,550,587 
559,863 
5,151,102 
80,727 
29,320,763 
56,638,525 

618,250    $
2,420,361     
4,969,868     
123,220     
1,610,813     
285,795     
10,028,307     

492,995 
1,800,635 
1,618,438 
115,431 
1,500,000 
580,014 
6,107,513 

325,533     
-     
325,533     
10,353,840     
-     

448,753 
5,220,000 
5,668,753 
11,776,266 
- 

-     

- 

15,223     
85,590,428     
(35,631,737)    
49,973,914     
60,327,754    $

14,601 
78,272,268 
(33,424,610)
44,862,259 
56,638,525 

  $

   
 
 
 
   
 
 
    
  
 
 
    
  
 
    
  
   
   
   
   
   
      
  
   
   
   
   
   
   
   
 
   
      
  
   
      
  
 
   
      
  
   
      
  
   
   
   
   
   
   
   
      
  
   
   
   
   
   
   
      
  
   
   
   
   
   
 
 
OPTIMIZERx CORPORATION
Consolidated Statements of Operations

Revenue
Cost of revenues
Gross margin

Operating expenses

Stock-based compensation
Depreciation and amortization
Other general and administrative expenses

Total operating expenses
Loss from operations
Other income (expense)
Interest income
Change in fair value of contingent consideration

Total other expense
Loss before provision for income taxes
Income tax benefit
Net  loss

Weighted average number of shares outstanding – basic

Weighted average number of shares outstanding – diluted

Loss per share – basic
Loss per share – diluted

For the 
year ended 
December 31,
2020

For the 
year ended 
December 31,
2019

  $

43,313,323    $
19,207,902     
24,105,421     

24,598,274 
9,158,699 
15,439,575 

3,172,840     
2,075,888     
20,992,012     
26,240,740     
(2,135,319)    

68,582     
(140,390)    
(71,808)    
(2,207,127)    
-     
(2,207,127)   $
14,827,923     
14,827,923     
(0.15)   $
(0.15)   $

2,260,298 
1,282,787 
15,590,054 
19,133,139 
(3,693,564)

288,028 
(635,000)
(346,972)
(4,040,536)
897,960 
(3,142,576)
13,387,863 
13,387,863 
(0.23)
(0.23)

  $

  $
  $

The accompanying notes are an integral part of these financial statements.

F-5

 
 
 
 
   
 
 
 
    
  
   
   
 
   
      
  
   
      
  
   
   
   
   
   
   
      
  
   
   
   
   
   
   
   
 
 
OPTIMIZERx CORPORATION
Consolidated Statement of Stockholders’ Equity for the Year
Ended December 31, 2020

Balance, January 1, 2020
Stock-based compensation expense

Options
Restricted Stock

Issuance of common stock:
For board compensation
For stock options exercised
For contingent purchase price and escrow hold back

Net loss for the year
Balance, December 31, 2020

Common
Stock 
Shares

Common
Stock 
Amount

Additional
Paid-in 
Capital

Accumulated 
Deficit

Total
Stockholders’ 
Equity

14,600,579    $

14,601    $

78,272,268    $ (33,424,610)   $

44,862,259 

84,746     

28,809     
414,705     
94,501     

84     

29     
415     
94     

1,884,202     
838,430     

450,095     
2,487,979     
1,657,454     

15,223,340    $

15,223    $

(2,207,127)    
85,590,428    $ (35,631,737)   $

1,884,202 
838,514 

450,124 
2,488,394 
1,657,548 
(2,207,127)
49,973,914 

The accompanying notes are an integral part of these financial statements.

F-6

  
 
 
 
   
   
   
   
 
 
 
    
    
    
    
  
   
   
      
      
      
      
  
   
      
      
      
   
      
   
      
      
      
      
  
   
      
   
      
   
      
   
      
      
      
   
 
 
OPTIMIZERx CORPORATION
Consolidated Statement of Stockholders’ Equity for the Year
Ended December 31, 2019

Balance, January 1, 2019
Cumulative effect of change in accounting principle related to

lease accounting

Shares issued in 2019 for restricted stock awards granted and

expensed in 2018

Stock-based compensation expense

Options
Restricted Stock

Issuance of common stock:
For board compensation
For cash
For stock options exercised
Shares issued for acquisition
Net loss for the year

Balance, December 31, 2019

Common
Stock 
Shares

Common
Stock 
Amount

Additional
Paid-in 
Capital

Accumulated 
Deficit

Total
Stockholders’ 
Equity

12,038,618,    $

12,039    $

48,725,211    $ (30,278,805)   $

18,458,445 

(3,229)    

(3,229)

130,001     

130     

(130)    

1,687,745     
125,160     

33,344     
1,769,275     
246,448     
382,893     

33     
1,769     
247     
383     

447,360     
21,302,057     
877,455     
5,107,410     

14,600,579    $

14,601    $

(3,142,576)    
78,272,268    $ (33,424,610)   $

- 

1,687,745 
125,160 

447,393 
21,303,826 
877,702 
5,107,793 
(3,142,576)
44,862,259 

 The accompanying notes are an integral part of these financial statements.

F-7

  
 
 
 
   
   
   
   
 
 
 
    
    
    
    
  
   
   
      
      
      
   
      
   
      
      
      
      
  
   
      
      
      
   
      
      
      
   
      
      
      
      
  
   
      
   
      
   
      
   
      
   
      
      
      
   
 
 
OPTIMIZERx CORPORATION
Consolidated Statements of Cash Flows

CASH FLOWS FROM OPERATING ACTIVITIES:

Net loss

Adjustments to reconcile net loss to net cash used in operating activities:

Depreciation and amortization
Noncash lease expense
Increase in bad debt reserve
Stock-based compensation
Income tax benefit
Change in fair value of contingent consideration

Changes in:

Accounts receivable
Prepaid expenses and other assets
Accounts payable
Revenue share payable
Accrued expenses and other
Change in operating lease liabilities
Deferred revenue

NET CASH USED IN OPERATING ACTIVITIES
CASH FLOWS FROM INVESTING ACTIVITIES:

Purchases of property and equipment
Acquisition of intangible assets, including intellectual property rights
Capitalized software development costs
Cash paid in acquisition, net of cash acquired

NET CASH USED IN INVESTING ACTIVITIES
CASH FLOWS FROM FINANCING ACTIVITIES:

Proceeds from issuance of common stock, net of offering costs
Proceeds from exercise of stock options
Payment of contingent consideration

NET CASH PROVIDED BY (USED IN) FINANCING ACTIVITIES
NET INCREASE (DECREASE IN) CASH AND CASH EQUIVALENTS
CASH AND CASH EQUIVALENTS – BEGINNING OF PERIOD
CASH AND CASH EQUIVALENTS – END OF PERIOD

SUPPLEMENTAL CASH FLOW INFORMATION:

Cash paid for interest

Cash paid for income taxes

NON-CASH INVESTING AND FINANCING ACTIVITIES:

Lease liabilities arising from right of use assets

Acquisition liabilities paid in stock

Shares issued in connection with acquisitions

Non-cash effect of cumulative adjustments to accumulated deficit

For the 
year ended 
December 31,
2020

For the 
year ended 
December 31, 
2019

  $

(2,207,127)   $

(3,142,576)

1,971,083     
104,805     
200,000     
3,172,840     
-     
140,390     

(10,667,680)    
(3,517,700)    
125,255     
3,351,430     
1,416,884     
(106,347)    
(294,219)    
(6,310,386)    

1,175,131 
107,656 
80,000 
2,260,298 
(897,960)
635,000 

(628,830)
(343,838)
(46,249)
(290,178)
(432,075)
(106,564)
(30,611)
(1,660,796)

(68,041)    
(11,932)    
(44,752)    
-     
(124,725)    

(87,717)
(1,500,000)
- 
(8,994,369)
(10,582,086)

-     
2,488,394     
(4,389,187)    
(1,900,793)    
(8,335,904)    
18,852,680     
10,516,776    $

21,303,826 
877,702 
- 
22,181,528 
9,938,646 
8,914,034 
18,852,680 

-    $
-    $

- 
- 

-     
1,657,548    $
-    $
-    $

207,559 
- 
5,107,793 
3,229 

  $

  $
  $

  $
  $
  $

The accompanying notes are an integral part of these financial statements.

F-8

 
 
 
 
   
 
 
    
  
   
      
  
   
   
   
   
   
   
   
      
  
   
   
   
   
   
   
   
   
   
      
  
   
   
   
   
   
   
      
  
   
   
   
   
   
   
   
      
  
   
      
  
   
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 1 – ORGANIZATION AND NATURE OF BUSINESS

OptimizeRx is a digital health company that provides communications solutions for life science companies, physicians and patients. Connecting over half
of healthcare providers in the U.S. and millions of patients through a proprietary network, the OptimizeRx digital health platform helps patients afford and
stay on medications. The platform unlocks new patient and physician touchpoints for life science companies along the patient journey, from point-of-care,
to retail pharmacy, through mobile patient engagement.

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Basis of Presentation
The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America
and are presented in US dollars.

Use of Estimates
The  preparation  of  financial  statements  in  conformity  with  generally  accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions  that  affect  the  reported  amounts  of  assets  and  liabilities  at  the  date  of  the  financial  statements  and  the  reported  amounts  of  revenues  and
expenses during the reporting period. Estimates and assumptions have been made in determining the carrying value of assets, depreciable and amortizable
lives of tangible and intangible assets, the carrying value of liabilities, the valuation allowance for the deferred tax asset, the timing of revenue recognition
and related revenue share expenses, and inputs used in the calculation of stock based compensation. Actual results could differ from these estimates.

Principles of Consolidation
The financial statements reflect the consolidated results of OptimizeRx Corporation, a Nevada corporation, and its wholly owned subsidiaries: OptimizeRx
Corporation, a Michigan corporation, RMDY Health, Inc., a Delaware corporation, CareSpeak Communications, Inc., a New Jersey corporation, Cyberdiet,
a controlled foreign corporation incorporated in Israel, and CareSpeak Communications D.O.O., a Controlled Foreign Corporation incorporated in Croatia.
Together, these companies are referred to as “OptimizeRx” and “the Company.” All material intercompany transactions have been eliminated.

Reclassifications
Certain items in the previous year financial statements have been reclassified to match the current year presentation.

Cash and Cash Equivalents
For purposes of the accompanying financial statements, the Company considers all highly liquid instruments, consisting of money market accounts, with an
initial maturity of three months or less to be cash equivalents.

Fair Value of Financial Instruments
Fair value is defined as the price that would be received upon sale of an asset or paid upon transfer of a liability in an orderly transaction between market
participants at the measurement date and in the principal or most advantageous market for that asset or liability. The fair value should be calculated based
on assumptions that market participants would use in pricing the asset or liability, not on assumptions specific to the entity. In addition, the fair value of
liabilities should include consideration of non-performance risk including our own credit risk.

F-9

 
 
 
 
 
 
 
 
 
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

In addition to defining fair value, the disclosure requirements around fair value establish a fair value hierarchy for valuation inputs, which is expanded. The
hierarchy prioritizes the inputs into three levels based on the extent to which inputs used in measuring fair value are observable in the market. Each fair
value measurement is reported in one of the three levels, which is determined by the lowest level input that is significant to the fair value measurement in
its entirety. These levels are:

Level 1 – Inputs are based upon unadjusted quoted prices for identical instruments traded in active markets.

Level 2 – Inputs are based upon significant observable inputs other than quoted prices included in Level 1, such as quoted prices for identical or similar
instruments in markets that are not active, and model-based valuation techniques for which all significant assumptions are observable in the market or can
be corroborated by observable market data for substantially the full term of the assets or liabilities.

Level 3 – Inputs are generally unobservable and typically reflect management’s estimates of assumptions that market participants would use in pricing the
asset or liability. The fair values are therefore determined using model-based techniques that include option pricing models, discounted cash flow models,
and similar techniques. The Company’s stock options and warrants are valued using level 3 inputs.

The  following  tables  present  the  fair  values  and  carrying  values  of  the  Company’s  financial  assets  and  liabilities  measured  on  a  recurring  basis  as  of
December 31, 2020 and 2019 and the valuation techniques used by the Company to determine those fair values.

Level 1

Level 2

Level 3

Fair Value

Carrying 
Value

2020

Liabilities
Contingent Purchase Price Payable (1)

  $

-    $

-    $

1,610,813    $

1,610,813    $

1,610,813 

Level 1

Level 2

Level 3

Fair Value

Carrying 
Value

2019

Liabilities
Contingent Purchase Price Payable (1)

  $

-    $

-    $

6,720,000    $

6,720,000    $

6,720,000 

 (1) The  contingent  consideration  is  based  off  achieving  certain  revenue  milestones  in  each  of  the  next  two  years.  The  Geometric-Brownian  motion
analysis was used to generate spot prices for use in an option pricing model. For 2019, the hypothetical spot prices were simulated using a Monte
Carlo simulation utilizing 2020 and 2021 projected revenue as a base and revenue volatility of 40%. The risk-free rate of return and terms utilized
were 1.4 % and 1-2 years, respectively, and expected volatility was 40%. For 2020, the final payout has been determined and is payable in 2021.

F-10

 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
    
    
    
    
  
   
      
      
      
      
  
 
 
 
 
 
 
   
   
   
   
 
 
 
    
    
    
    
  
   
      
      
      
      
  
 
  
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

The following table provides a summary of changes in fair value of the Company’s Level 3 financial instruments for the years ended December 31, 2020
and 2019.

Balance December 31, 2018
Contingent consideration liability recorded as the result of the RMDY Health, Inc. acquisition (see note 3)
Increase in the value of the CareSpeak Communication consideration
Balance December 31, 2019
Increase in fair value of the RMDY Health, Inc. contingent consideration
Payment of CareSpeak Communication contingent consideration
Payment of RMDY Health, Inc. contingent consideration
Balance December 31, 2020

Amount

2,365,000 
3,720,000 
635,000 
6,720,000 
140,390 
(1,389,187)
(3,860,390)
1,610,813 

  $

  $

Accounts Receivable and Allowance for Doubtful Accounts
Accounts  receivable  are  reported  at  realizable  value,  net  of  allowances  for  doubtful  accounts,  which  is  estimated  and  recorded  in  the  period  the  related
revenue is recorded. The Company has a standardized approach to estimate and review the collectability of its receivables based on a number of factors,
including  the  period  they  have  been  outstanding.  Historical  collection  and  payer  reimbursement  experience  is  an  integral  part  of  the  estimation  process
related to allowances for doubtful accounts. In addition, the Company regularly assesses the state of its billing operations in order to identify issues, which
may impact the collectability of these receivables or reserve estimates. Because the Company’s customers are primarily large well-capitalized companies,
historically there has been very little bad debt expense. Bad debt expense was $200,000 for the year ended December 31, 2020 and $80,000 for the year
ended December 31, 2019. The allowance for doubtful accounts was $158,163 and $80,000 as of December 31, 2020 and 2019, respectively. From time to
time, we may record revenue based on our revenue recognition policies described below in advance of being able to invoice the customer. These amounts
are included in accounts receivable and are immaterial, representing substantially less than 1% of the accounts receivable balance at December 31, 2020.

Property and Equipment
Property and equipment are stated at cost and are being depreciated over their estimated useful lives of three to five years for office equipment and three
years for computer equipment using the straight-line method of depreciation for book purposes. Maintenance and repair charges are expensed as incurred.

Intangible Assets
Intangible assets are stated at cost. Finite-lived assets are being amortized over their estimated useful lives of fifteen to seventeen years for patents, eight
years for customer relationships, fifteen years for tradenames, four years for covenants not to compete, and three to four years for software and websites, all
using the straight-line method. These assets are evaluated when there is a triggering event. There was no impairment of our intangible assets in either year
presented.

Goodwill
We  evaluate  goodwill  for  impairment  during  our  fiscal  fourth  quarter,  or  more  frequently  if  an  event  occurs  or  circumstances  change.  Our  analysis
determined that there was no impairment of our goodwill.

F-11

 
 
 
 
 
 
 
   
   
   
   
   
   
 
 
 
 
  
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Revenue Recognition
Recognition of revenue requires evidence of a contract, probable collection of proceeds, and completion of substantially all performance obligations. We
use  a  5-step  model  to  recognize  revenue.  These  steps  are:  identify  the  contract  with  a  customer,  identify  the  performance  obligations  in  the  contract,
determine  the  transaction  price,  allocate  the  transaction  price  to  the  performance  obligations  in  the  contract,  and  recognize  revenue  when  or  as  the
performance obligations are satisfied.

Revenues  are  primarily  generated  from  content  delivery  activities  in  which  the  Company  delivers  financial,  clinical,  or  brand  messaging  through  a
distribution network of eprescribers and electronic health record technology providers (channel partners), directly to consumers, or from reselling services
that complement the business. This content delivery for a customer is referred to as a program. Unless otherwise specified, revenue is recognized based on
the selling price to customers.

The Company’s contracts are generally all less than one year and the primary performance obligation is delivery of messages, or content, but the contract
may  contain  additional  services.  Additional  services  may  include  program  design,  which  is  the  design  of  the  content  delivery  program,  set  up,  and
reporting. We consider set up and reporting services to be complimentary to the primary performance obligation and recognized through performance of the
delivery of content. We consider program design and related consulting services to be performance obligations separate from the delivery of messages.

As  the  content  is  distributed  through  the  platform  and  network  of  channel  partners  (a  transaction),  these  transactions  are  recorded,  and  revenue  is
recognized, over time as the distributions occur. Revenue for transactions can be realized based on a price per message, a price per redemption, as a flat fee
occurring over a period of time, or upon completion of the program, depending on the client contract. The Company recognizes setup fees that are required
for integrating client offerings and campaigns into the rule-based content delivery system and network over the life of the initial program, based either on
time, or units delivered, depending upon which is most appropriate in the specific situation. Should a program be cancelled before completion, the balance
of  set  up  revenue  is  recognized  at  the  time  of  cancellation,  as  set  up  fees  are  nonrefundable.  Additionally,  the  Company  also  recognizes  revenue  for
providing program performance reporting and maintenance, either by the Company directly delivering reports or by providing access to its online reporting
portal that the client can utilize. This reporting revenue is recognized over time as the messages are delivered. Program design, which is the design of the
content delivery program, and related consulting services are recognized as services are performed.

The Company does not disaggregate its revenue as virtually all types of revenue are generated through the same core group of customers and generally all
involve the delivery of content. Different types of revenue are not impacted by economic factors that affect the nature, amount, timing, or uncertainty of
revenues or cash flows.

In some instances, the Company also resells messaging solutions that are available through channel partners that are complementary to the core business
and  client  base.  These  partner  specific  solutions  are  frequently  similar  to  our  own  solutions  and  revenue  recognition  for  these  programs  is  the  same  as
described above. In instances where the Company sells solutions on a commission basis, net revenue is recognized based on the commission-based revenue
split  that  the  Company  receives.  There  were  only  minor  immaterial  programs  recorded  on  a  net  basis  in  the  years  presented.  In  instances  where  the
Company resells these messaging solutions and has all financial risk and significant operation input and risk, the Company records the revenue based on
the gross amount sold and the amount paid to the channel partner as a cost of sales.

F-12

 
 
 
 
 
 
 
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Cost of Revenues
The primary cost of revenue is revenue share expense. Based on the volume of transactions that are delivered through the channel partner network, the
Company provides a revenue share to compensate the partner, or others, for their promotion of the campaign. Revenue shares are a negotiated percentage
of the transaction fees and can also be specific to special considerations and campaigns. 

Income Taxes
Income  taxes  are  computed  using  the  asset  and  liability  method.  Under  the  asset  and  liability  method,  deferred  income  tax  assets  and  liabilities  are
determined based on the differences between the financial reporting and tax basis of assets and liabilities and are measured using the currently enacted tax
rates and laws. A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized.

The Company recognizes the tax benefit from uncertain tax positions if it is more likely than not that the tax positions will be sustained on examination by
the  tax  authorities,  based  on  the  technical  merits  of  the  position.  The  tax  benefit  is  measured  based  on  the  largest  benefit  that  has  a  greater  than  50%
likelihood of being realized upon ultimate settlement. It is the Company’s policy to include interest and penalties related to tax positions as a component of
income tax expense.

Concentration of Credit Risks
The Company maintains its cash and cash equivalents in bank deposit accounts, which, at times, may exceed federally insured limits. The Company has not
experienced  any  losses  in  such  accounts;  however,  amounts  in  excess  of  the  federally  insured  limit  may  be  at  risk  if  the  bank  experiences  financial
difficulties.  As  of  December  31,  2020,  and  2019  the  Company  had  $9,936,806  and  $18,047,903,  respectively,  in  cash  balances  in  excess  of  federally
insured limits, primarily at Bank of America/Merrill Lynch.

Research and Development
The Company expenses research and development expenses as incurred. Research and development expense was $0 and $1,604,195 in 2020 and 2019,
respectively. 

Stock-based Compensation
The  Company  uses  the  fair  value  method  to  account  for  stock-based  compensation.  The  fair  value  of  the  equity  instrument  is  charged  directly  to
compensation expense and additional paid-in capital over the period during which services are rendered. The fair value of each award is estimated on the
date of each grant. For restricted stock, the fair market value is based on the market value of the stock granted on the date of the grant. For options, it is
estimated  using  the  Black-Scholes  option  pricing  model  that  uses  the  assumptions  noted  in  the  following  table.  Estimated  volatilities  are  based  on  the
historical volatility of the Company’s stock over the same period as the expected term of the options. The expected term of options granted represents the
period of time that options granted are expected to be outstanding. The Company uses historical data to estimate option exercise behavior, forfeitures, and
to determine this term. Historically forfeitures have been negligible and immaterial, so the impact of forfeitures are recorded at the time of forfeiture. The
risk-free rate used is based on the U.S. Treasury yield curve in effect at the time of the grant using a time period equal to the expected option term. The
Company has never paid dividends and does not expect to pay any dividends in the future.

F-13

 
 
 
 
 
 
 
 
  
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Expected dividend yield
Risk free interest rate
Expected option term
Turnover/forfeiture rate
Expected volatility

2020

2019

0%    
0.16% - 1.63%    
3.5 years 

0%    
65 % - 71%    

0%
1.51% - 2.37%
3.5 years 

0%
64% - 67%

The Black-Scholes option valuation model and other existing models were developed for use in estimating the fair value of traded options that have no
vesting  restrictions  and  are  fully  transferable.  These  option  valuation  models  require  the  input  of,  and  are  highly  sensitive  to,  subjective  assumptions
including  the  expected  stock  price  volatility.  The  Company’s  stock  options  have  characteristics  significantly  different  from  those  of  traded  options,  and
changes in the subjective input assumptions could materially affect the fair value estimate.

Loss Per Common and Common Equivalent Share
The computation of basic (loss) earnings per common share is computed using the weighted average number of common shares outstanding during the
year. The computation of diluted (loss) earnings per common share is based on the basic weighted average number of shares outstanding during the year
plus common stock equivalents, which would arise from the exercise of options and warrants outstanding using the treasury stock method and the average
market price per share during the year. The number of common shares potentially issuable upon the exercise of certain options that were excluded from the
diluted loss per common share calculation in 2019 was 891,224 related to options, and 59,918 related to restricted stock, for a total of 951,142 because they
are anti-dilutive, as a result of a net loss for the year ended December 31, 2019. The number of common shares potentially issuable upon the exercise of
certain  options  that  were  excluded  from  the  diluted  loss  per  common  share  calculation  in  2020  was  820,059  related  to  options,  and  91,667  related  to
restricted stock, for a total of 911,726 because they are anti-dilutive, as a result of a net loss for the year ended December 31, 2020.

The computation of weighted average shares outstanding and the basic and diluted earnings per common share for the years ended December 31, 2020 and
2019 consisted of the following:

Year ended December 31, 2020

Basic EPS

Diluted EPS

Year ended December 31, 2019

Basic EPS

Diluted EPS

Net Loss

Shares

Per Share 
Amount

  $

(2,207,127)    

14,827,923    $

  $

(2,207,127)    

14,827,923    $

(0.15)

(0.15)

Net Loss

Shares

Per Share 
Amount

  $

(3,142,576)    

13,387,863    $

  $

(3,142,576)    

13,387,863    $

(0.23)

(0.23)

F-14

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
   
 
 
 
 
 
 
   
   
 
   
      
      
  
 
   
      
      
  
 
 
 
   
   
 
   
      
      
  
 
   
      
      
  
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Impairment of Long-Lived Assets
The Company continually monitors events and changes in circumstances that could indicate carrying amounts of long-lived assets may not be recoverable.
When  such  events  or  changes  in  circumstances  are  present,  the  Company  assesses  the  recoverability  of  long-lived  assets  by  determining  whether  the
carrying  value  of  such  assets  will  be  recovered  through  undiscounted  expected  future  cash  flows.  If  the  total  of  the  future  cash  flows  is  less  than  the
carrying amount of those assets, the Company recognizes an impairment loss based on the excess of the carrying amount over the fair value of the assets.
Assets to be disposed of are reported at the lower of the carrying amount or the fair value less costs to sell.

Segment reporting
We  operate  in  one  reportable  segment.  Overall,  our  business  involves  connecting  life  science  companies  to  patients  and  providers.  We  have  a  common
customer base for all of our solution, which are primarily all communications with healthcare providers or patients on behalf of life science customers. Our
customers  are  geographically  located  in  the  U.S  although  we  have  two  technology  centers  located  internationally.  We  do  not  prepare  separate  internal
income  statements  by  solution  as  our  focus  is  on  selling  enterprise  arrangements  covering  multiple  solutions  that  span  the  entire  patient  journey  with  a
specific brand.

Recently Issued Accounting Guidance
In  June  2016,  the  Financial  Accounting  Standards  Board  (the  “FASB”)  issued  ASU  2016-13,  Financial  Instruments-Credit  Losses  (Topic  326):
Measurement of Credit Losses on Financial Instruments. ASU 2016-13 provides for a new impairment model that requires measurement and recognition of
expected credit losses for most financial assets and certain other instruments, including but not limited to accounts receivable and available for sale debt
securities. ASU 2016-13 was effective for the Company on January 1, 2020. The adoption of this standard did not have a material effect on our financial
position, results of operations, or cash flows.

In August 2019, the FASB issued ASU 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework-Changes to the Disclosure Requirements for
Fair  Value  Measurement.  ASU  2018-13  modifies  the  disclosure  requirements  on  fair  value  measurements  and  became  effective  for  the  Company  on
January 1, 2020. The adoption of this standard did not have a material effect on our financial position, results of operations, or cash flows.

In January 2017, the FASB issued ASU 2017-04, Intangibles-Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment. ASU 2017-
04  simplifies  the  subsequent  measurement  of  goodwill  by  eliminating  the  second  step  of  the  goodwill  impairment  test.  The  second  step  measures  a
goodwill impairment loss by comparing the implied fair value of a reporting unit’s goodwill with the carrying amount of that goodwill. Under ASU 2017-
04, a company will record an impairment charge based on the excess of a reporting unit’s carrying amount over its fair value. ASU 2017-04 will be applied
prospectively  and  is  effective  for  annual  or  interim  goodwill  impairment  tests  in  fiscal  years  beginning  after  December  15,  2019.  Early  adoption  is
permitted for interim or annual goodwill impairment tests performed on testing dates after January 1, 2017. The adoption of this standard did not have a
material effect on our financial position, results of operations, or cash flows.

F-15

 
 
 
 
 
 
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Not Yet Adopted

In  December  2019,  the  FASB  issued  ASU  No.  2019-12,  Income  Taxes  (Topic  740):  Simplifying  the  Accounting  for  Income  Taxes.  ASU  2019-12  is
intended to improve consistent application and simplify the accounting for income taxes. ASU 2019-12 removes certain exceptions to the general principles
in Topic 740 and clarifies and amends existing guidance. ASU 2019-12 is effective for annual and interim reporting periods beginning after December 15,
2020, with early adoption permitted. The adoption of this standard is not expected to have a material effect on our financial position, results of operations,
or cash flows.

NOTE 3 – ACQUISITIONS

On October 4, 2019, we acquired RMDY Health, Inc. (“RMDY”), a Delaware corporation and technology solutions company engaged in developing and
marketing  digital  health  SAAS  solutions  across  a  range  of  healthcare  and  life  science  initiatives,  used  by  pharmaceutical  companies,  payers,  medtech 
companies,  and  medical  associations  nationwide  to  improve  medication  adherence  and  care  coordination.  The  total  purchase  price  was  $17,822,162.
Acquisition costs of approximately $799,623 were expensed as incurred. 

The purchase price contains a contingent element that will be paid only if the Company achieves certain revenues related to the legacy RMDY business in
2020 and 2021. The total contingent payment may be up to $30.0 million, with a minimum payment of $1.0 million each year. The contingent payment was
paid in 2020. No remaining liability exists at December 31, 2020.

The purchase price of the RMDY acquisition was allocated as follows:

Purchase Price
Cash paid
Common stock issued
Contingent payment

Total

Allocation

Current assets

Accounts receivable
Prepaid Expense

Property and equipment
Intangibles

Goodwill, including assembled workforce in place
Web technology
Tradename
Non-compete agreements
Customer relationships
Current liabilities assumed

Accounts payable
Accrued expenses
Deferred tax liability

Total

F-16

  $

  $

  $

  $

8,994,369 
5,107,793 
3,720,000 
17,822,162 

411,354 
12,139 
19,173 

11,061,518 
5,125,000 
2,604,000 
116,000 
431,000 

(128,234)
(931,828)
(897,960)
17,822,162 

 
 
 
 
 
  
 
 
 
 
  
   
   
 
   
  
   
  
   
  
   
   
   
  
   
   
   
   
   
   
  
   
   
   
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 3 – ACQUISITIONS (CONTINUED)

As described in greater detail in Note 6, the amortizable intangible assets acquired have estimated useful lives ranging from 2 to 15 years. We determined
the estimated fair value of the identifiable intangible assets acquired primarily by using the income approach.

As of December 31, 2019, $800,000 was included in accrued expenses as part of an indemnification provision against potential future claims. This balance
was paid via the issuance of common stock during the year ended December 31, 2020.

We began consolidating the results of RMDY operations and cashflows after October 3, 2019, the date of that acquisition. The unaudited Pro forma results
of operations as the acquisition had occurred January 1, 2019 are presented in the following table:

Revenues
Net Loss
Loss per common share:

Basic

Diluted

NOTE 4 – PREPAID EXPENSES

Prepaid expenses consisted of the following as of December 31, 2020 and 2019:

Insurance
Prepaid revenue share  and exclusivity payments
EHR access fees
Other
Total prepaid expenses

F-17

2019

  As Reported    
  $

24,598,278    $
(3,142,576)    

Pro Forma

26,118,278 
(3,869,577)

  $
  $

  $

  $

(0.23)   $
(0.23)   $

(0.29)
(0.29)

2020

2019

77,887    $
3,750,000     
317,726     
310,998     
4,456,611    $

69,250 
201,114 
313,121 
287,558 
871,043 

 
 
 
  
  
 
 
 
 
 
 
   
   
      
  
 
 
 
 
 
   
 
   
   
   
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 5 – PROPERTY AND EQUIPMENT

The Company owned equipment recorded at cost, which consisted of the following as of December 31, 2020 and 2019:

Computer equipment
Furniture and fixtures

Less accumulated depreciation
Property and equipment, net

2020

2019

169,247    $
198,665     
367,912     
219,058     
148,854    $

137,763 
187,167 
324,930 
148,916 
176,014 

  $

  $

Depreciation expense was $95,202 and $80,206 for the years ended December 31, 2020 and 2019, respectively.

NOTE 6 – INTANBIGLE ASSETS

Goodwill

The  goodwill  is  related  to  the  acquisition  of  RMDY  Health,  Inc.  in  2019  and  CareSpeak  Communications  in  2018  and  is  primarily  related  to  expected
improvements and technology performance and functionality, sales growth from future solutions and service offerings and new customers, together with
certain intangible assets that do not qualify for separate recognition, such as the assembled workforce in place. Goodwill is generally not amortizable for
tax purposes and is not amortizable for financial statement purposes.

Intangible Assets

Intangible assets included on the consolidated balance sheet consist of the following:

December 31, 2020

Patent rights

Technology Assets

Other intangible assets

Tradename
Non-compete agreements
Customer relationships

Total other

Total Intangibles

  $
  $

  $

  $

F-18

Gross 
Carrying 
Amount

Accumulated 
Amortization    
991,818     
2,932,943     

3,341,388    $
8,184,765    $

Net
2,349,570     
5,251,822     

3,586,000    $
1,093,000     
923,000     
5,602,000     
17,128,153    $

298,833     
611,885     
171,730     
1,082,448     
5,007,209     

3,287,167     
481,115     
751,270     
4,519,552     
12,120,944     

Weighted 
Average Life 

Remaining  
11.5

7.7

13.7
1.6
9.8

 
 
 
 
 
 
   
 
   
 
   
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
   
 
 
   
      
      
      
 
 
 
   
 
   
 
   
 
 
 
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 6 – INTANBIGLE ASSETS (CONTINUED)

Patent rights

Technology assets

Other intangible assets

Tradename
Non-compete agreements
Customer relationships

Total other

Total Intangibles

Gross 
Carrying 
Amount

December 31, 2019

Accumulated 
Amortization    

3,329,457    $
8,140,013    $

778,870    $
1,901,560    $

Net
2,550,587     
6,238,453     

3,586,000    $
1,093,000     
923,000     
5,602,000     
17,071,470    $

59,767    $
309,635     
81,496     
450,898     
3,131,328    $

3,526,233     
783,365     
841,504     
5,151,102     
13,940,142     

  $
  $

  $

  $

Weighted 
Average Life 

Remaining  
11.7

8.0

14.5
2.7
10.5

Intangibles are being amortized on a straight-line basis over the following estimated useful lives.

Patents
Tradenames
Non-compete agreements
Customer relationships
Technology assets

15 – 17 years 
15 years 
2 – 4 years 
8 – 15 years 
3 – 10 years 

The Company recorded amortization expense of $1,875,882 and $1,094,924 in the years ended December 31, 2020 and 2019, respectively. Expected future
amortization expenses of the intangibles assets as of December 31, 2020 is as follows:

Year ended December 31,

2021
2022
2023
2024
2025
Thereafter
Total

  $

  $

1,859,840 
1,459,427 
1,057,728 
1,057,728 
1,057,728 
5,628,494 
12,120,945 

In addition to the technology assets acquired in connection with the RMDY acquisition, the Company also acquired software with a cost of $1.5 million in
2019.

F-19

 
 
 
 
 
   
 
 
 
 
   
   
 
 
   
      
      
      
 
 
 
   
 
   
 
   
 
 
 
 
 
 
   
   
   
   
   
 
 
   
 
   
   
   
   
   
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 7 – DEFERRED REVENUE

The Company has several signed contracts with customers for the distribution of financial messaging, or other services, which include payment in advance.
The  payments  are  not  recorded  as  revenue  until  the  revenue  is  earned  under  its  revenue  recognition  policy  discussed  in  Note  2.  Deferred  revenue  was
$285,795  and  $580,014  as  of  December  31,  2020  and  2019,  respectively.  These  contracts  are  all  short  term  in  nature  and  all  revenue  is  expected  to  be
recognized within 12 months, or less. Following is a summary of activity in the deferred revenue account for the year ended December 31, 2020.

Balance January 1, 2020
Revenue recognized
Amount collected
Balance December 31, 2020

NOTE 8 – RELATED PARTY TRANSACTIONS

  $

  $

580,014 
(16,260,166)
15,680,152 
285,795 

During the year ended December 31, 2010, the Company acquired the technical contributions and assignment of all exclusive rights to and for a key patent
in process at the time from a former CEO in exchange for a total payment in shares of common stock and options valued at $930,000 at the time of the
acquisition, and recorded the patent at that cost. That patent remains in Patents on the consolidated balance sheet as of December 31, 2020.

NOTE 9 – CONTINGENT PURCHASE PRICE

Our purchase of CareSpeak Communications contained a contingent element that would be paid only if the Company achieved certain patient engagement
revenues in 2019 and 2020. The total contingent payment could have been up to $3.0 million. The target patient engagement revenues were achieved in
both 2019 and in 2020. The calculated fair value of the contingent payment was $3,000,000 at December 31, 2019 and $1,610,813 at December 31, 2020.

Our purchase of RMDY Health, Inc. also contained a contingent element that would be paid only if the Company achieves certain revenues in 2020 and
2021 related to the RMDY business. The total contingent payment may be up to $30.0 million. The minimum payment was $1.0 million in each of the two
years. The calculated fair value of the contingent payment was $3,720,000 at December 31, 2019. We determined the fair value of the Contingent Purchase
Price Payable at December 31, 2019 using a Geometric-Brownian motion analysis of the expected revenue and resulting earnout payment using inputs that
include the spot price, a risk free rate of return of 1.4%, a term of 1-2 years, and volatility of 40%. During 2020, we reached agreement with the former
shareholders of RMDY to fix the liability at $3.75 million, payable in a combination of cash and stock. Because of the change in the share price between
the  date  of  agreement  and  the  date  of  payment,  the  amount  recorded  for  the  stock  amount  varied  from  the  agreed  amount.  The  liability  was  paid  $3.0
million in cash and the remainder in the common stock.

The total fair value of contingent purchase price payable at December 31, 2020 is as follows.

CareSpeak Communications, Inc.
RMDY Health
Total

Current

Long-Term    

  $

  $

1,610,813     
-     
1,610,813    $

         -    $
-     
-    $

Total
1,610,813 
- 
1,610,813 

F-20

 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
   
 
   
  
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 10 – STOCKHOLDERS’ EQUITY

Preferred Stock
The  Company  has  10,000,000  shares  of  preferred  stock,  $.001  par  value  per  share,  authorized  as  of  December  31,  2020.  No  shares  were  issued  or
outstanding in either 2019 or 2020.

Common Stock
The  Company  had  166,666,667  shares  of  common  stock,  $.001  par  value  per  share,  authorized  as  of  December  31,  2020.  There  were  15,223,340  and
14,600,579 shares of common stock issued and outstanding at December 31, 2020 and 2019, respectively. 

During 2019, in an underwritten public offering, we issued 1,769,275 shares of our common stock for gross proceeds of $23,000,575. In connection with
this  transaction,  we  incurred  equity  issuance  costs  of  $1,696,749  related  to  payments  to  the  underwriter,  advisors  and  legal  fees  associated  with  the
transaction, resulting in net proceeds to the Company of $21,303,826. 

The Company has a Director Compensation plan covering its independent non-employee Directors. A total of 28,809 and 33,344 shares were granted and
issued in the years ended December 31, 2020 and 2019, respectively, in connection with this compensation plan. These shares were valued at $450,124 and
$447,393, respectively.

We  issued  414,705  shares  of  common  stock  and  received  proceeds  of  $2,488,394  in  2020  in  connection  with  the  exercise  of  options.  We  also  issued
246,448 shares of common stock and received proceeds of $877,702 in 2019 in connection with the exercise of options. 

During 2019, we issued 382,893 shares of common stock, valued at $5,107,793, to the former shareholders of RMDY Health, Inc. in connection with the
acquisition of RMDY in 2019. We also issued 94,501 shares of common stock in 2020, valued at $1,657,548 to the former shareholders of RMDY Health,
Inc. in connection with the escrow holdback from the initial transaction and finalization of the earnout amount due.

We adopted the new lease accounting standard ASC 842 as of January 1, 2019, which resulted in a charge of $3,229 to Retained Earnings on that date.

F-21

 
 
 
 
 
 
 
 
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 11 – STOCK COMPENSATION

The Company sponsors a stock-based incentive compensation plan known as the 2013 Equity Compensation Plan (the “Plan”), which was established by
the  Board  of  Directors  of  the  Company  in  June  2013.  The  Plan  was  amended  several  times  since  then  to  eventually  increase  the  authorized  shares  to
3,000,000  as  of  December  31,  2020.  The  amended  plan  has  been  approved  by  shareholders.  A  total  of  1,545,518  shares  of  common  stock  underlying
options  and  100,000  shares  of  common  stock  underlying  restricted  stock  awards  were  outstanding  at  December  31,  2020.  The  Company  had  299,461
remaining shares available to grant under the Plan at December 31, 2020.

The  Plan  allows  the  Company  to  grant  incentive  stock  options,  non-qualified  stock  options,  stock  appreciation  rights,  or  restricted  stock.  The  incentive
stock  options  are  exercisable  for  up  to  ten  years,  at  an  option  price  per  share  not  less  than  the  fair  market  value  on  the  date  the  option  is  granted.  The
incentive stock options are limited to persons who are regular full-time employees of the Company at the date of the grant of the option. Non-qualified
options may be granted to any person, including, but not limited to, employees, independent agents, consultants and attorneys, who the Company’s Board
or Compensation Committee believes have contributed, or will contribute, to the success of the Company. Non-qualified options may be issued at option
prices of less than fair market value on the date of grant and may be exercisable for up to ten years from date of grant. The option vesting schedule for
options granted is determined by the Compensation Committee of the Board of Directors at the time of the grant. The Plan provides for accelerated vesting
of unvested options if there is a change in control, as defined in the Plan.

The  compensation  cost  that  has  been  charged  against  income  related  to  options  for  the  years  ended  December  31,  2020  and  2019,  was  $1,884,202  and
$1,687,745,  respectively.  No  income  tax  benefit  was  recognized  in  the  income  statement  and  no  compensation  was  capitalized  in  any  of  the  years
presented.

The Company had the following option activity during the year ended December 31, 2020:

Outstanding, January 1, 2019
Granted
Exercised
Expired or forfeited
Outstanding at December 31, 2019
Granted
Exercised
Expired or forfeited
Outstanding, December 31, 2020
Exercisable, December 31, 2020

Weighted 
average 
exercise 
price

Weighted 
average 
remaining 
contractual 
life (years)

Aggregate 
intrinsic
value $

4.63     
12.28     
3.73     
12.55     
6.27     
11.39     
6.45     
13.09     
7.31     
4.64     

2.6    $

7,925,643 

2.3    $
1.5    $

36,862,947 
30,666,752 

Number of 
Options

1,554,700    $
410,134    $
(251,063)   $
(89,550    $
1,624,221    $
467,549    $
(420,586)   $
(125,666)   $
1,545,518    $
1,214,512    $

The exercise price of outstanding options ranges from $2.46 per share to $28.48 per share.

A summary of the status of the Company’s nonvested options as of December 31, 2020, and changes during the year ended December 31, 2020, is
presented below.

Nonvested Options
Nonvested at January 1, 2020
Granted
Vested
Forfeited
Nonvested at December 31, 2020

Options

Weighted-Average 
Exercise Price

480,584    $
467,549     
(531,461)    
(85,666)    
331,006    $

10.72 
11.39 
9.95 
12.48 
12.44 

There is $1,787,888 of expense remaining to be recognized over a period of approximately 2.5 years related to options outstanding at December 31, 2020.

The  Company  granted  restricted  stock  awards  of  94,746  and  90,000  shares  in  2020  and  2019,  respectively,  and  valued  at  $850,985  and  $938,700,
respectively. These awards vest over a period of 1 to 5 years. The Company recognized expense of $838,514 and $125,160 in 2020 and 2019, respectively
related to this award. A total of $826,010 remains to be recognized at December 31, 2020 over a period of 3.2 years.

Restricted Stock Awards
Outstanding at January 1, 2020
Granted
Vested and issued
Outstanding at December 31, 2020

F-22

Weighted-Average 
Grant Date Fair
Value

Shares

90,000    $
94,746     
(84,746)    
100,000    $

10.43 
8.98 
7.54 
11.51 

 
 
 
 
 
 
 
 
 
   
   
   
 
   
         
    
   
      
  
   
      
  
   
      
  
   
   
      
  
   
      
  
   
      
  
   
   
 
 
 
 
   
 
   
   
   
   
   
 
 
 
 
   
 
   
   
   
   
NOTE 12 – LEASES

OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

In  February  2016,  the  Financial  Accounting  Standards  Board  (“FASB”)  issued  new  accounting  guidance  on  leases.  The  accounting  standard,  effective
January 1, 2019, requires virtually all leases to be recognized on the balance sheet. Effective January 1, 2019, we adopted the standard using the modified
retrospective  method,  under  which  we  elected  the  package  of  practical  expedients  and  transition  provisions  allowing  us  to  bring  our  existing  operating
leases onto the consolidated balance sheet without adjusting comparative periods, but recognizing a cumulative-effect adjustment to the opening balance of
accumulated deficit on January 1, 2019. Under the guidance, we have also elected not to separate lease and non-lease components in recognition of the
lease-related assets and liabilities, as well as the related lease expense.

We have operating leases with terms greater than 12 months for office space in three multitenant facilities, which are recorded as assets and liabilities. The
lease on our headquarters space in Rochester, Michigan expires November 30, 2022, with a three-year renewal option through 2025, with monthly rent
payable at rates ranging from $6,384 to $6,688. We have assumed renewal of the lease. We also have a lease on office space in Cranbury, New Jersey,
expiring in 2022 with monthly payments ranging from $3,008 to $3,158, as well as a lease of approximately $1,883 per month in Zagreb, Croatia expiring
in 2022.

Lease-related assets, or right-of-use assets, are recognized at the lease commencement date at amounts equal to the respective lease liabilities, adjusted for
prepaid  lease  payments,  initial  direct  costs,  and  lease  incentives  received.  Lease-related  liabilities  are  recognized  at  the  present  value  of  the  remaining
contractual fixed lease payments, discounted using our incremental borrowing rate. Operating lease expense is recognized on a straight-line basis over the
lease term, while variable lease payments are expensed as incurred. 

Upon adoption of the standard on January 1, 2019, we recorded approximately $462,000 of right of use assets and $465,000 of lease-related liabilities, with
the difference recorded in accumulated deficit as the cumulative effect of change in accounting principle at that date.

For the year ended December 31, 2020, the Company’s lease cost consisted of the following components, each of which is included in operating expenses
within the Company’s consolidated statements of operations:

Operating lease cost
Short-term lease cost (1)
Total lease cost

(1) Short-term lease cost includes any lease with a term of less than 12 months.

F-23

Year Ended
December 31,
2020

Year Ended
December 31,
2019

  $

  $

119,954    $
130,216     
250,170    $

132,020 
84,935 
216,955 

 
 
 
 
 
 
 
 
 
   
 
 
   
     
 
   
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 12 – LEASES (CONTINUED)

The table below presents the future minimum lease payments to be made under operating leases as of December 31, 2020:

For the year ending December 31,
2021
2022
2023
2024
2025
Total
Less: present value discount
Total lease liabilities

  $

  $

140,367 
102,367 
99,209 
80,375 
70,224 
492,452 
43,789 
448,753 

The weighted average remaining lease term for operating leases is 4.3 years and the weighted average discount rate used in calculating the operating lease
asset and liability is 4.5%. Cash paid for amounts included in the measurement of lease liabilities was $115,431. For the year ended December 31, 2020,
payments on lease obligations were $138,019 and amortization on the right of use assets was $104,805. For the year ended December 31, 2019, payments
on lease obligations were $132,867 and amortization on the right of use assets was $107,656.

NOTE 13 – MAJOR CUSTOMERS AND VENDORS

The Company had the following customers that accounted for 10% or greater of revenue in either 2020 or 2019. No other customers accounted for more
than 10% of revenue in either year presented.

Customer A
Customer B
Customer C
Customer D
Customer E

2020

2019

$

%

$

%

5,469,126     
5,037,888     
4,824,454     
3,551,241     
1,113,599     

12.6     
11.6     
11.1     
8.2     
2.6     

1,349,214     
1,032,377     
3,883,589     
2,533,766     
2,801,748     

5.5 
4.2 
15.8 
10.3 
11.4 

F-24

 
 
 
 
   
 
   
   
   
   
   
   
 
 
 
 
 
 
   
 
 
 
   
   
   
 
   
   
   
   
   
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 13 – MAJOR CUSTOMERS AND VENDORS (CONTINUED)

Our accounts receivable includes 4 entities, included agencies that represent multiple customers that individually make up more than 10% of our accounts
receivable at December 31, 2020 in the percentages of 19.7%, 16.2%, 15.8% and 14.4%.

The Company generates its revenues through its EHR and ePrescribe partners. It had two key partners and/or vendors through which 10% or greater of its
revenue was generated in either 2020 or 2019 as set forth below. The amounts in the table below reflect the amount of revenue generated through those
partners. 

Partner A
Partner B  

NOTE 14 – INCOME TAXES

2020

2019

$

%

$

%

22,813,574     
7,092,477     

52.7     
16.4     

9,210,347     
4,051,217     

37.4 
16.5 

As of December 31, 2020, the Company had net operating loss carry-forwards for federal income tax purposes of approximately $19.3 million, consisting
of pre-2018 losses in the amount of approximately $13.3 million that expire from 2020 through 2037, and post-2017 losses in the amount of approximately
$6  million  that  never  expire.  These  net  operating  losses  are  available  to  offset  future  taxable  income.  The  Company  was  formed  in  2006  as  a  limited
liability  company  and  changed  to  a  corporation  in  2007.  Activity  prior  to  incorporation  is  not  reflected  in  the  Company’s  corporate  tax  returns.  In  the
future,  the  cumulative  net  operating  loss  carry-forward  for  income  tax  purposes  may  differ  from  the  cumulative  financial  statement  loss  due  to  timing
differences between book and tax reporting.

The provision for Federal income tax consists of the following for the years ended December 31, 2020 and 2019:

Federal income tax benefit (expense) attributable to:
Current operations
Acquisition costs
Change in fair value of contingent consideration
Other permanent items
Deferred adjustment
Other adjustments
NOLs expiring
Valuation allowance
Net provision for federal income tax

Current tax benefit (expense) - Federal
Deferred tax benefit (expense) - Federal
Adjustment of valuation allowance from business combination
Total tax benefit (expense) on income

F-25

2020

2019

463,000    $
-     
(29,000)    
200,000     
(913,000)    
104,000     
(209,000)    
(529,000)    
-    $

848,000 
(143,000)
(133,000)
29,000 
(913,000)
- 
- 
1,209,960 
897,960 

2020

2019

         -    $
-     
-     
-    $

- 
- 
897,960 
897,960 

  $

  $

  $

  $

 
 
 
 
 
 
 
   
 
 
 
   
   
   
 
   
   
  
 
 
 
 
 
   
 
 
    
  
   
   
   
   
   
   
   
 
 
 
   
 
 
   
     
 
   
   
    
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 14 – INCOME TAXES (CONTINUED)

The cumulative tax effect of significant items comprising our net deferred tax amount at the expected rate of 21% is as follows as of December 31, 2020
and 2019:

Deferred tax asset attributable to:
Net operating loss carryover
Stock compensation
Operating lease liability
Other
Deferred tax asset

Deferred tax liabilities attributable to:
Fixed assets
Intangibles
Operating lease right of use assets
Other
Deferred tax liability

Valuation allowance

Net deferred tax asset

2020

2019

4,057,000    $
353,000     
94,000     
44,000     
4,548,000    $

3,839,000 
320,000 
- 
36,000 
4,195,000 

-    $
(2,181,000)    
(94,000)    
(16,000)    
(2,291,000)   $
2,257,000)   $

(13,000)
(2,438,000)
- 
(16,000)
(2,467,000)
(1,728,000)

-    $

- 

  $

  $

  $

  $
  $

  $

The ultimate realization of deferred tax assets is dependent upon the Company’s ability to generate sufficient taxable income during the periods in which
the net operating losses expire and the temporary differences become deductible. The Company has determined that there is significant uncertainty that the
results of future operations and the reversals of existing taxable temporary differences will generate sufficient taxable income to realize the deferred tax
assets; therefore, a valuation allowance has been recorded. In making this determination, the Company considered historical levels of income, projections
for future periods, and the significant amount of tax deductions to be generated from the future exercise of stock options.

The tax years 2017 to 2020 remain open for potential audit by the Internal Revenue Service. There are no uncertain tax positions as of December 31, 2019
or December 31, 2020, and none are expected in the next 12 months. The Company’s foreign subsidiaries are cost centers that are primarily reimbursed for
expenses, as a result they generate an immaterial amount of income or loss. Pretax book income (loss) is all from domestic operations. Up to four years of
returns remain open for potential audit in foreign jurisdictions, however any audits for periods prior to ownership by the Company are the responsibility of
the previous owners.

Under certain circumstances issuance of common shares can result in an ownership change under Internal Revenue Code Section 382, which limits the
Company’s  ability  to  utilize  carry-forwards  from  prior  to  the  ownership  change.  Any  such  ownership  change  resulting  from  stock  issuances  and
redemptions could limit the Company’s ability to utilize any net operating loss carry-forwards or credits generated before this change in ownership. These
limitations can limit both the timing of usage of these laws, as well as the loss of the ability to use these net operating losses. It is likely that fundraising
activities have resulted in such an ownership change. 

F-26

 
 
 
 
 
 
   
 
   
     
 
   
   
   
 
   
      
  
   
      
  
   
   
   
 
   
      
  
  
 
 
 
OPTIMIZERx CORPORATION
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
DECEMBER 31, 2020

NOTE 15 – COMMITMENTS AND CONTINGENT LIABILITIES

Legal
The Company is not involved in any legal proceedings.

Revenue-share contracts
The Company has contacts with various electronic health records systems and ePrescribe platforms, whereby we agree to share a portion of the revenue we
generate for eCoupons distributed through their networks. These contracts grant audit rights related to the payments to our partners, and, in some cases
would require us to pay for the audit if the audit determined there was an underpayment and the underpayment meets certain thresholds, such as 10%. From
time to time the Company enters into arrangements with a partner to acquire minimum amounts of messaging capabilities. As of December 31, 2020, the
Company had commitments for future minimum payments of $7.5 million that will be reflected in cost of revenues during the years from 2021 through
2022. Minimum payments are due in 2021 and 2022, in the amounts of $6.25 million and $1.5 million, respectively.

NOTE 16 – RETIREMENT PLAN

The Company sponsors a defined contribution 401(k) profit sharing plan which was adopted in December 2015, effective in January 2016. Under the terms
of the plan, the Company matches 100% of the first 3% of payroll contributed by the employee and 50% of the next 2% of payroll contributed by the
employee  to  a  maximum  of  4%  of  an  employee’s  payroll.  There  was  expense  of  $373,027  and  $126,557  recorded  in  2020  and  2019,  respectively,  for
company contributions to the plan.

NOTE 17 – SUBSEQUENT EVENTS

During  February  2021,  in  an  underwritten  public  offering,  we  issued  1,523,750  shares  of  our  common  stock  for  gross  proceeds  of  $75,425,625.  In
connection with this transaction, we incurred equity issuance costs of $4,744,652 related to payments to the underwriter, advisors, legal fees, and other
costs associated with the transaction, resulting in net proceeds to the Company of approximately $70,680,973.

In 2021, the Company issued 59,547 shares and received proceeds of $495,288 in connection with the exercise of options. In March 2021, the Company’s
Board of Directors amended the 2013 Equity Compensation Plan to increase the number of shares authorized under the plan to 6.0 million shares.

F-27

 
 
 
 
 
 
 
 
 
 
Item 9. Changes In and Disagreements with Accountants on Accounting and Financial Disclosure

On June 22, 2020, the Company engaged UHY LLP as the Company’s independent registered public accounting firm and dismissed Marcum LLP as the
Company’s independent registered public accounting firm. There were no disagreements or reportable events required to be disclosed under Item 304(b) of
Regulation S-K.

Item 9A. Controls and Procedures

Evaluation of Disclosure Controls and Procedures

Our disclosure controls and procedures (as defined in Rules 13a-15I or 15d-15I under the Securities Exchange Act of 1934, as amended) are designed to
ensure  that  information  required  to  be  disclosed  in  the  reports  that  we  file  or  submit  under  the  Exchange  Act  is  recorded,  processed,  summarized,  and
reported within the time periods specified in the rules and forms of the Securities and Exchange Commission and to ensure that information required to be
disclosed is accumulated and communicated to management, including our principal executive and financial officers, to allow timely decisions regarding
disclosure.  Based  on  an  evaluation  under  the  supervision  and  with  the  participation  of  the  Company’s  management,  the  Company’s  principal  executive
officer and principal financial officer have concluded that the Company’s disclosure controls and procedures as defined in Rules 13a-15I and 15d-15I under
the Exchange Act were effective as of December 31, 2020.

Management’s Report on Internal Control over Financial Reporting

The Company’s management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in Rule 13a-15(f)
under  the  Exchange Act).  Our  internal  control  over  financial  reporting  is  designed  to  provide  reasonable  assurance  regarding  the  reliability  of  financial
reporting and the preparation of financial statements for external purposes in accordance with U.S. GAAP and includes those policies and procedures that:
(1) pertain to the maintenance of records that in reasonable detail accurately and fairly reflect our transactions and the dispositions of our assets; (2) provide
reasonable assurance that our transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted
accounting principles and that our receipts and expenditures are being made only in accordance with appropriate authorizations; and (3) provide reasonable
assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition of our assets that could have a material effect on our
financial statements.

Because  of  its  inherent  limitations,  internal  control  over  financial  reporting  may  not  prevent  or  detect  misstatements.  Projections  of  any  evaluation  of
effectiveness  for  future  periods  are  subject  to  the  risk  that  controls  may  become  inadequate  because  of  changes  in  conditions,  or  that  the  degree  of
compliance with the policies or procedures may deteriorate.

Management  conducted  an  assessment  of  the  effectiveness  of  the  Company’s  internal  control  over  financial  reporting  based  on  the  criteria  set  forth  in
Internal  Control  –  Integrated  Framework  issued  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (2013  framework).  A
material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting, such that there is a reasonable possibility
that a material misstatement of our annual or interim financial statements will not be prevented or detected on a timely basis.

Based on this assessment as of December 31, 2020, management concluded that there were no material weaknesses. As part of the assessment at December
31, 2019, management identified the following material weaknesses which caused management to conclude that our disclosure controls and procedures
were not effective at that date: (i) inadequate information technology general controls (ITGCs) in the areas of user access security, change management, IT
operations and third-party management over its key financial information technology (IT) systems; and (ii) inadequate controls to ensure that data received
from third parties is complete and accurate. Those weaknesses have been remediated as of December 31, 2020.

The material weaknesses in 2019 did not result in any identified misstatements to the financial statements, and there were no changes to previously released
financial results.

This annual report does not include an attestation report of the Company’s independent registered public accounting firm regarding internal controls over
financial  reporting  as  of  December  31,  2020  because  we  became  a  smaller  reporting  company  under  Section  404  of  the  Sarbanes-Oxley  Act  of  2002
pursuant to the provisions of Section 989G(a) set forth in the Dodd-Frank Wall Street Reform and Consumer Protection Act enacted into federal law in July
2010.

Changes in Internal Control Over Financial Reporting

During  2020,  the  Company  improved  its  information  technology  general  controls  and  the  documentation  of  those  controls  to  address  the  material
weaknesses identified in 2019. It also implemented new controls to ensure that the data received from third parties is complete and accurate. Other than the
changes to internal controls described above, there has been no material changes in our internal control over financial reporting during the most recently
completed fiscal quarter that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

27

 
 
 
 
 
 
 
 
 
 
 
  
  
 
Item 10. Directors, Executive Officers and Corporate Governance

PART III

The following information sets forth the names, ages, and positions of our current directors and executive officers.

Name
William J. Febbo
Stephen L. Silvestro
Miriam J. Paramore
Marion Odence-Ford
Douglas P. Baker
Gus D. Halas
Patrick Spangler
Lynn Vos
James Lang
Greg Wasson

Age
52
43
57
56
64
70
65
65
56

Positions and Offices Held

  Chief Executive Officer and Director
  Chief Commercial Officer
  President and Chief Strategy Officer
  General Counsel and Chief Compliance Officer
  Chief Financial Officer
  Chairperson and Director
  Director
  Director
  Director
  Director

Set forth below is a brief description of the background and business experience of each of our current executive officers and directors.

William J. Febbo

Mr.  Febbo  joined  our  company  as  Chief  Executive  Officer  and  Director  on  February  22,  2016.  Mr.  Febbo  brings  more  than  20  years  of  experience  in
building and managing health services and financial businesses. From 2007 to 2015, he worked with Merriman Holdings, Inc., an investment banking firm.
There  he  served  as  Chief  Operating  Officer  and  assisted  with  capital  raises  in  the  tech,  biotech,  cleantech,  consumer  and  resources  industries.  Prior  to
Merriman, Mr. Febbo was CEO and co-founder of MedPanel, a provider of market intelligence and communications for the pharmaceutical, biomedical,
and medical device industries, which was eventually acquired by MCF Corporation. 

Mr. Febbo holds a Bachelor of Arts in International Studies from Dickinson College, in Pennsylvania. Febbo serves on the board of The United Nations of
Greater  Boston,  a  non-profit  focused  on  building  global  citizens  within  inner-city  schools  in  Massachusetts,  is  faculty  on  the  MIT  linq  program  and
currently serves as a board member of Modular Medical (MODD).

Aside from that provided above, Mr. Febbo does not hold and has not held over the past five years any other directorships in any company with a class of
securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any  company
registered as an investment company under the Investment Company Act of 1940.

Mr.  Febbo  is  qualified  to  serve  on  our  Board  of  Directors  because  of  his  wealth  of  experience  in  building  and  managing  health  services  and  financial
businesses.

Stephen L. Silvestro

Mr. Silvestro joined the company as Chief Commercial Officer on April 29, 2019. Mr. Silvestro was with CCH® Tagetik as its Vice President and General
Manager from January 2018 until he joined us. From April 2017 to January 2018, Mr. Silvestro was with Prognos as its Chief Commercial Officer and,
before that, from September 2007 to April 2017, he was with Decision Resources Group in various capacitates with him last serving as Executive Vice
President, Head of Global Sales.

28

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Aside from that provided above, Mr. Silvestro does not hold and has not held over the past five years any other directorships in any company with a class
of securities registered pursuant to Section 12 of the Exchange Act or subject to the requirements of Section 15(d) of the Exchange Act or any company
registered as an investment company under the Investment Company Act of 1940.

Miriam J. Paramore

Ms. Paramore joined the company as President in August 2017. She has vast experience with healthcare companies, running businesses ranging from start-
ups to large divisions of public and private companies. Her early career was spent at Ernst & Young, as a Healthcare Management Consultant. She has
since occupied executive level and director positions at several healthcare companies. Most recently, from April 2016 to April 2017, Ms. Paramore served
as COO and CTO of Lucro, Inc., a privately held company located in| Nashville, Tennessee focused on the healthcare sector. From March 2015 to February
2016,  she  served  as  Executive  Vice  President  of  PDX  a  privately  held  company  in  Fort  Worth,  Texas  that  provides  health  information  technology  for
pharmacies. From May 2008 to December 2013, she served as Executive Vice President of Emdeon, Inc. in Nashville, Tennessee, a health information
technology and tech-enabled services company.

Aside from that provided above, Ms. Paramore does not hold and has not held over the past five years any other directorships in any company with a class
of securities registered pursuant to Section 12 of the Exchange Act or subject to the requirements of Section 15(d) of the Exchange Act or any company
registered as an investment company under the Investment Company Act of 1940.

Marion Odence-Ford

Ms. Odence-Ford joined the company as General Counsel and Chief Compliance Officer in February 2021. She is a corporate lawyer with over 20 years of
large firm and in-house experiences in a broad range of industries including life sciences, high tech, business consulting, professional services, banking,
and  finance  companies.  From  April  2013  to  June  2020,  she  was  a  senior  member  of  the  legal  team  at  Decision  Resources  Group,  a  multi-national
corporation that provides global data solutions, analytics and consulting services to pharmaceutical, biotech, medical device, healthcare provider and payer,
and managed care companies.

Aside from that provided above, Ms. Odence-Ford does not hold and has not held over the past five years any other directorships in any company with a
class  of  securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any
company registered as an investment company under the Investment Company Act of 1940.

Douglas P. Baker

Mr. Baker has served as our CFO since May 19, 2014. Mr. Baker is a Certified Public Account with a Master’s Degree in Business Administration. He has
extensive business experience including 9 years in public accounting with Plante Moran, four years as CFO of a privately held printing company, 5 years in
a variety of divisional financial roles at MascoTech, Inc., a Fortune 500 automotive supplier, and from 1996 to 2014 as Chief Financial Officer of Applied
Nanotech  Holdings,  Inc.,  (“APNT”)  a  publicly  held  nanotechnology  research  and  licensing  company.  Mr.  Baker  was  also  a  member  of  the  Board  of
Directors of APNT from 2006 through 2014. He was a member of the Board Directors of Total Health Care, Inc., a Detroit based Health Maintenance
Organization from 1987 through January 2020, including his latest role as Chairman of the Board, until it was acquired by Priority Health, a Michigan
based HMO in January 2020. He became a member of the Priority Health Board in January 2020.

Aside from that provided above, Mr. Baker does not hold and has not held over the past five years any other directorships in any company with a class of
securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any  company
registered as an investment company under the Investment Company Act of 1940.

29

 
 
 
 
 
 
 
 
 
 
 
Gus D. Halas

Mr. Halas joined our company as a Director on August 7, 2014. Mr. Halas has served as CEO of several companies. He was Chief Executive Officer and
President of the Central Operating Companies at Central Garden & Pet Company from April 2011 through May 2013. Mr. Halas was President and Chief
Executive Officer of T-3 Energy Services, Inc. from May 2003 to March 2009 and also served as Chairman of the Board of Directors from March 2004 to
March 2009. From August 2001 to April 2003, Mr. Halas served as President and Chief Executive Officer of Clore Automotive, Inc. He also serves as a
director for Triangle Petroleum Corp.

Aside from that provided above, Mr. Halas does not hold and has not held over the past five years any other directorships in any company with a class of
securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any  company
registered as an investment company under the Investment Company Act of 1940.

Mr.  Halas  is  qualified  to  serve  on  our  Board  of  Directors  because  of  his  experience  and  expertise  as  an  executive  and  a  director  with  companies
implementing “turnaround” strategies.

Lynn Vos

Ms. Vos runs VosHealth, LLC. She was the President and CEO of the Muscular Dystrophy Association from October 2017 through November 2020. Prior
to that, Ms. Vos had been chief executive officer of ghg | greyhealth group since 1994 and is a champion of using digital capabilities to improve the public
health. Ms. Vos also serves on the board of nTelos Wireless, a NASDAQ listed company, the Jed Foundation, a leading nonprofit dedicated to protecting
the emotional health of college students, and was a founding board member of MMRF, a pioneering cancer research foundation.

Aside from that provided above, Ms. Vos does not hold and has not held over the past five years any other directorships in any company with a class of
securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any  company
registered as an investment company under the Investment Company Act of 1940.

Ms. Vos is qualified to serve on our Board of Directors because of her extensive executive skills in digital marketing and communications in the healthcare
industry.

James Lang

Mr. Lang joined our Board January 12, 2017. He brings us more than 25 years of experience in healthcare data, analytic, and technology enabled business
services. Mr. Lang is the CEO of Eversana, a leading independent provider of global commercial services to the life science industry, and also presently
serves as an executive advisor to Water Street, a strategic private equity firm focused exclusively on building market-leading companies in healthcare. In
that  capacity,  he  currently  serves  as  Board  Chairman  to  The  Access  Group,  Health  Strategies  Group,  Alliance  Life  Sciences,  and  Dohmen  Life
Science Services.  He is also on the of BioVie (Nasdaq:BIVI) a development-stage company pioneering an innovative therapeutic that targets complications
due to liver cirrhosis.

Mr. Lang previously served as CEO of Decision Resources Group, a leading healthcare research and consulting company providing high-value healthcare
industry analysis and insights, where he helped transform the company into an industry leader. Earlier, he was president of Strategic Decisions Group, a
premier global strategy consultancy, and he expanded the life sciences practice and later sold it to IMS Health. He is an active private investor and advisor
with healthcare companies, including Boston Heart Diagnostics (acquired by Eurofins) and AlphalmpactRx (acquired by IMS Health).

Aside from that provided above, Mr. Lang does not hold and has not held over the past five years any other directorships in any company with a class of
securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any  company
registered as an investment company under the Investment Company Act of 1940.

30

 
 
 
 
  
 
 
 
 
 
 
 
 
Mr. Lang is qualified to serve on our Board of Directors because of his extensive executive skills and background in the healthcare industry.

Patrick Spangler

Patrick Spangler has over 32 years of experience in IPO’s, mergers and acquisitions, operations and financial management experience in the medical device
and health care IT industries. As a transformational leader he has been responsible for driving high-performance emerging growth firms as well as large
publicly traded companies and has also served in the private equity sector successfully improving operational results and exit strategies with a broad array
of portfolio companies. He currently serves as Chief Financial Officer of On Target Laboratories which has developed fluorescent markers to target and
illuminate cancer during surgery.

Prior to On Target Laboratories, Mr. Spangler served as Chief Financial Officer of MHC Software supplying document automation software to a variety of
industries. Previous to MHC, Mr. Spangler served as Chief Financial Officer of Vigilanz Corporation, Chief Financial Officer of Healthland Inc, SVP and
CFO  for  Epocrates  (EPOC),  SVP  and  CFO  of  ev3  Inc.  (EVVV),  and  Executive  Vice  President  and  Chief  Financial  Officer  and  Assistant  Secretary  for
EMPI Inc (EMPI). Prior to joining EMPI Inc. Mr. Spangler served for over eleven years in various senior finance leadership positions at Medtronic, Inc
(MDT).

Mr.  Spangler  holds  a  Bachelor  of  Science  in  Accounting  from  the  University  of  Minnesota,  a  Master  of  Business  Taxation  from  the  University  of
Minnesota and a Master of Business Administration from University of Chicago and also serves on the Board of Directors of Lifespace Communities Inc,
and previously served on the board of Urologix Inc (ULGX) a leader in less invasive in office BPH treatment.

Aside from that provided above, Mr. Spangler does not hold and has not held over the past five years any other directorships in any company with a class
of securities registered pursuant to Section 12 of the Exchange Act or subject to the requirements of Section 15(d) of the Exchange Act or any company
registered as an investment company under the Investment Company Act of 1940.

Mr. Spangler is qualified to serve on our Board of Directors because of his extensive executive skills and background in the healthcare industry and his
finance experience.

Greg Wasson

Mr. Wasson, age 62, joined the Board in July 2020. Mr. Wasson is the former President and CEO of Walgreens Boots Alliance. While president and CEO of
Walgreens,  Wasson  led  the  company  to  record  sales  of  $76.4  billion  in  2014.  He  created  significant  shareholder  value  by  completing  game-changing
mergers and acquisitions, leading complex organizational and structural change, assembling a diverse and high-performance senior leadership team, and
establishing Walgreens as an industry leader. Wasson is largely credited for transforming the iconic 114-year-old domestic company into the first global
pharmacy-led, health, well-being, and beauty enterprise via the successful merger with European-based Alliance Boots in 2015.

Prior to being appointed president and CEO of the combined companies, Walgreens Boots Alliance, Wasson had risen through the ranks through a number
of positions of increasing responsibility and executive leadership, starting as an intern at Walgreens in 1980.

Aside from that provided above, Mr. Wasson does not hold and has not held over the past five years any other directorships in any company with a class of
securities  registered  pursuant  to  Section  12  of  the  Exchange  Act  or  subject  to  the  requirements  of  Section  15(d)  of  the  Exchange  Act  or  any  company
registered as an investment company under the Investment Company Act of 1940.

Mr. Wasson is qualified to serve on our Board of Directors because of his extensive executive skills and background in the healthcare industry.

31

 
 
 
 
 
 
 
 
 
 
 
 
  
Directors

Our bylaws authorize no less than three (3) and no more than Seven (7) Directors unless changed by the Board of Directors. We currently have six (6)
Directors.

Term of Office

Our Directors are appointed for a one-year term to hold office until the next annual general meeting of our shareholders or until removed from office in
accordance with our bylaws. Our officers are appointed by our board of directors and hold office until removed by the board, subject to their respective
employment agreements.

Significant Employees

We have no significant employees.

Family Relationships

There are no family relationships between or among the directors, executive officers or persons nominated or chosen by us to become directors or executive
officers.

Involvement in Certain Legal Proceedings

During the past 10 years, other than as set forth below, none of our current directors, nominees for directors or current executive officers has been involved
in any legal proceeding identified in Item 401(f) of Regulation S-K, including:

1. Any petition under the Federal bankruptcy laws or any state insolvency law filed by or against, or a receiver, fiscal agent or similar officer was appointed
by a court for the business or property of such person, or any partnership in which he or she was a general partner at or within two years before the time of
such filing, or any corporation or business association of which he or she was an executive officer at or within two years before the time of such filing;

2.  Any  conviction  in  a  criminal  proceeding  or  being  named  a  subject  of  a  pending  criminal  proceeding  (excluding  traffic  violations  and  other  minor
offenses);

3. Being subject to any order, judgment, or decree, not subsequently reversed, suspended or vacated, of any court of competent jurisdiction, permanently or
temporarily enjoining him or her from, or otherwise limiting, the following activities:

i. Acting as a futures commission merchant, introducing broker, commodity trading advisor, commodity pool operator, floor broker, leverage transaction
merchant, any other person regulated by the Commodity Futures Trading Commission, or an associated person of any of the foregoing, or as an investment
adviser,  underwriter,  broker  or  dealer  in  securities,  or  as  an  affiliated  person,  director  or  employee  of  any  investment  company,  bank,  savings  and  loan
association or insurance company, or engaging in or continuing any conduct or practice in connection with such activity;

ii. Engaging in any type of business practice; or

iii. Engaging in any activity in connection with the purchase or sale of any security or commodity or in connection with any violation of Federal or State
securities laws or Federal commodities laws;

4. Being subject to any order, judgment or decree, not subsequently reversed, suspended or vacated, of any Federal or State authority barring, suspending or
otherwise  limiting  for  more  than  60  days  the  right  of  such  person  to  engage  in  any  type  of  business  regulated  by  the  Commodity  Futures  Trading
Commission, securities, investment, insurance or banking activities, or to be associated with persons engaged in any such activity;

32

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
5. Being found by a court of competent jurisdiction in a civil action or by the SEC to have violated any Federal or State securities law, and the judgment in
such civil action or finding by the Commission has not been subsequently reversed, suspended, or vacated;

6.  Being  found  by  a  court  of  competent  jurisdiction  in  a  civil  action  or  by  the  Commodity  Futures  Trading  Commission  to  have  violated  any  Federal
commodities law, and the judgment in such civil action or finding by the Commodity Futures Trading Commission has not been subsequently reversed,
suspended or vacated;

7. Being subject to, or a party to, any Federal or State judicial or administrative order, judgment, decree, or finding, not subsequently reversed, suspended
or vacated, relating to an alleged violation of:

i. Any Federal or State securities or commodities law or regulation; or

ii. Any law or regulation respecting financial institutions or insurance companies including, but not limited to, a temporary or permanent injunction, order
of disgorgement or restitution, civil money penalty or temporary or permanent cease-and-desist order, or removal or prohibition order; or

iii. Any law or regulation prohibiting mail or wire fraud or fraud in connection with any business entity; or

8. Being subject to, or a party to, any sanction or order, not subsequently reversed, suspended or vacated, of any self-regulatory organization (as defined in
Section 3(a)(26) of the Exchange Act (15 U.S.C. 78c(a)(26))), any registered entity (as defined in Section 1(a)(29) of the Commodity Exchange Act (7
U.S.C.  1(a)(29))),  or  any  equivalent  exchange,  association,  entity  or  organization  that  has  disciplinary  authority  over  its  members  or  persons  associated
with a member.

On January 29, 2018, FINRA accepted a Letter of Acceptance, Waiver and Consent (No. 2015044865501) (the “Consent”) submitted by William Febbo.
From August 2012 to October 2015, Mr. Febbo was the Financial and Operations Principal (FinOp) for a registered broker-dealer, Merriman Capital, Inc.
(Merriman). During certain months while Mr. Febbo was FINOP, FINRA found that certain of Merriman’s net capital filings with FINRA were inaccurate
because  of  the  method  by  which  Merriman  calculated  net  capital  and  that,  when  corrected,  it  was  retroactively  determined  that  Merriman  had  operated
below  its  minimum  net  capital  requirements.  Febbo,  as  FinOp,  signed  certain  of  these  reports  and  was  thus  held  responsible.  Based  on  the  Consent,  in
settlement, Mr. Febbo, who was then no longer registered with any broker-dealer, accepted a fine of $5,000 and a 10-business day suspension from acting
as FinOp for any FINRA member.

Director Independence

The Board of Directors reviews the independence of our directors on the basis of standards adopted by the Nasdaq Stock Market (“Nasdaq”). As a part of
this  review,  the  Board  of  Directors  considers  transactions  and  relationships  between  our  company,  on  the  one  hand,  and  each  director,  members  of  the
director’s immediate family, and other entities with which the director is affiliated, on the other hand. The purpose of such a review is to determine which,
if any, of such transactions or relationships were inconsistent with a determination that the director is independent under Nasdaq rules. As a result of this
review, the Board of Directors has determined that each of our directors other than Mr. Febbo is an “independent director” within the meaning of applicable
Nasdaq listing standards.

Committees of the Board

The Board of Directors has three standing committees to facilitate and assist the Board of Directors in the execution of its responsibilities: (1) Nominating
and  Governance  Committee;  (2)  Audit  Committee  and  (3)  Compensation  Committee.  Each  committee  acts  pursuant  to  a  written  charter  adopted  by  the
Board  of  Directors.  Each  committee’s  charter  is  available  on  our  corporate  website  at  http://www.optimizerx.com.  (The  information  contained  in  our
website is not incorporated into this Annual Report on Form 10-K.) All of the committees are comprised solely of non-employee, independent directors as
defined by Nasdaq market listing standards.

33

 
 
 
 
 
 
 
 
 
 
  
 
 
Nominating and Governance Committee

The Board of Directors has established a Nominating and Governance Committee. In 2020, the committee members were Directors Vos (Chair), Lang, and
Halas.  The  Nominating  and  Corporate  Governance  Committee  held  4  meetings  during  the  fiscal  year  ended  December  31,  2020.  The  Nominating  and
Corporate Governance Committee’s responsibilities, which are discussed in detail in its charter, include the responsibility to:

● Develop qualifications and criteria for selecting and evaluating directors and nominees;

● Consider and propose director nominees;

● Make recommendations to the Board regarding Board compensation;

● Make recommendations to the Board regarding Board committee memberships;

● Develop and recommend to the Board corporate governance guidelines;

● Facilitate an annual assessment of the performance of the Board and each of its standing committees;

● Consider the independence of each director and nominee for director; and

● Perform other functions or duties deemed appropriate by the Board.

Compensation Committee

The Board of Directors has established a Compensation Committee. The Compensation Committee held 4 meetings during the fiscal year ended December
31, 2020, and held other informal discussions as needed. In 2020, the Committee was composed of Directors Halas, Spangler, Wasson, and Lang, and is
chaired by Director Lang. The Compensation Committee’s responsibilities, which are discussed in detail in its charter, include the responsibility to:

● In consultation with our senior management, establish our general compensation philosophy and oversee the development and implementation of

our compensation programs;

● Recommend the base salary, incentive compensation and any other compensation for our Chief Executive Officer to the Board of Directors and
review and approve the Chief Executive Officer’s recommendations for the compensation of all other officers of our company and its subsidiary;

● Administer our incentive and stock-based compensation plans, and discharge the duties imposed on the Compensation Committee by the terms of

those plans;

● Review and approve any severance or termination payments proposed to be made to any current or former officer of our company; and

● Perform other functions or duties deemed appropriate by the Board of Directors.

34

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Audit Committee

In 2020, the Audit Committee was comprised of Directors Halas, Spangler and Vos, and is chaired by Director Spangler. The Audit Committee held four
meetings during the fiscal year ended December 31, 2020 and held informal discussions as necessary.

The Audit Committee approves the selection of our independent accountants and meets and interacts with the independent accountants to discuss issues
related to financial reporting. In addition, the Audit Committee reviews the scope and results of the audit with the independent accountants, reviews with
management and the independent accountants our annual operating results, considers the adequacy of our internal accounting procedures, including our
internal control over financial reporting, and considers other auditing and accounting matters including fees to be paid to the independent auditor and the
performance of the independent auditor.

For the fiscal year ending December 31, 2020, the Audit Committee:

1. Reviewed and discussed the audited financial statements with management, and

2. Reviewed and discussed the written disclosures and the letter from our independent auditors on the matters relating to the auditor’s independence.

Based  upon  the  Audit  Committee’s  review  and  discussion  of  the  matters  above,  the  board  of  directors  authorized  inclusion  of  the  audited  financial
statements  for  the  year  ended  December  31,  2020  to  be  included  in  this  Annual  Report  on  Form  10-K  and  filed  with  the  Securities  and  Exchange
Commission.

The Board has determined that each member of the Audit Committee qualifies as an audit committee financial expert as defined under applicable SEC rules
and also meets the additional criteria for independence of audit committee members set forth in Rule 10A-3(b)(1) under the Securities Exchange Act of
1934, as amended.

Section 16(a) Beneficial Ownership Reporting Compliance

Section 16(a) of the Exchange Act requires our directors and executive officers and persons who beneficially own more than ten percent of a registered
class of the Company’s equity securities to file with the SEC initial reports of ownership and reports of changes in ownership of common stock and other
equity securities of the Company. Officers, directors and greater than ten percent beneficial shareholders are required by SEC regulations to furnish us with
copies of all Section 16(a) forms they file. To the best of our knowledge based solely on a review of Forms 3, 4, and 5 (and any amendments thereof)
received by us, no persons have failed to file, on a timely basis, the identified reports required by Section 16(a) of the Exchange Act during fiscal year
ended  December  31,  2020,  other  than  the  Company  was  late  in  filing  Form  4s  related  to  its  quarterly  grant  of  shares  to  independent  directors  in  one
instance for directors, Lang, Wasson, Vos, Halas, and Spangler. In addition, director Lang had an additional late Form 4 and Director Wasson had a late
Form 3 – both related to issues with filing codes. AWM Investment Company, Inc., was late in one instance in filing its Form 4 obligation.

Code of Ethics

In  October  2017,  the  Board  of  Directors  adopted  a  Code  of  Ethics  for  the  Company,  which  was  attached  to  our  2017  Annual  Report  on  Form  10-K  as
Exhibit 14.1.

35

 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
Item 11. Executive Compensation

The table below summarizes all compensation awarded to, earned by, or paid to our current named executive officers for the fiscal years ended December
31, 2020 and 2019.

Name and principal position 
William J. Febbo (1)
CEO, Director
Stephen L. Silvestro
Chief Commercial Officer
Miriam Paramore (2)
President

Year
2020
2019
2020
2019
2020
2019

Salary
($)
350,000     
300,000     
300,000     
188,821     
275,000     
250,000     

Bonus 
($)
261,187     
126,990     
185,562     
82,678     
136,812     
70,550     

Stock 
Awards 
($)
638,985     
391,800     
380,628     
938,700     
228,370     
130,600     

Option 
Awards 
($)

All Other 
Compensation 
($)

         -     
-     

-     
-     

15,400     
15,200     
-     
-     
11,400     
11,200     

Total 
($)
1,265,572 
833,990 
866,190 
1,210,199 
651,582 
462,350 

Narrative Disclosure to the Summary Compensation Table

(1) Amounts  reflected  in  All  Other  Compensation  column  for  Mr.  Febbo  in  2019  is  composed  of  $11,200  employer  matching  contributions  to  the
Company’s retirement plan and $4,000 for a term life policy. The 2020 amounts are $11,400 employer matching contributions to the Company’s
retirement plan and the balance for a term life policy.

(2) Amount  reflected  in  All  Other  Compensation  for  Ms.  Paramore  for  both  years  reflects  employer  matching  contributions  to  the  Company’s

retirement plan.

Mr. Febbo joined the Company as CEO on February 22, 2016. In March 2020, the Board of Directors amended his contract to provide a base salary of
$350,000 per year in 2020 and $400,000 per year in 2021. In addition, he is eligible to participate in the Company’s executive bonus plan with a target
bonus  of  60%  of  his  annual  salary.  He  is  also  eligible  for  vacation,  sick  days,  insurance,  to  participate  in  the  Company’s  401k  plan,  and  other  benefits
covering all employees. Mr. Febbo’s contract also calls for him to be reimbursed $4,000 per year for a separate term life insurance policy. Mr. Febbo’s
contract calls for 12 months of severance if he is terminated without cause.

In  February  2019,  the  Board  of  Directors  granted  Mr.  Febbo  an  additional  30,000  shares  of  restricted  common  stock  if  the  Company  achieves  certain
targeted stretch revenue goals in 2019. Those goals were not achieved, so the shares did not vest. In March 2020, the Board of Directors granted Mr. Febbo
an additional 84,786 shares of restricted common stock that vested over the course of 2020. In January 2021, the Board of Directors granted Mr. Febbo an
additional 28,883 shares of restricted stock that vest annually over a 3 year period starting on the date of grant.

Mr. Silvestro joined the Company as Chief Commercial Officer on April 29, 2019. Under the terms of his employment agreement, he received an annual
base salary of $280,000 and a signing bonus of $30,000, paid in two installments of $15,000 in 2019. In March 2020, the Board of Directors amended his
contract to increase his base salary to $300,000 for 2020. In January 2021, the Board increased his base salary to $330,000 per year, effective January 1,
2021. In addition, he was eligible to participate in the Company’s executive bonus plan with a target bonus of 40% of his annual salary. In March 2020, the
Board increased his target bonus percentage to 50% of his base salary. He is also eligible for vacation, sick days, insurance, to participate in the Company’s
401k plan, and other benefits covering all employees. Mr. Silvestro’s contract also calls for 12 months of severance if he is terminated without cause.

Mr.  Silvestro  also  received  a  grant  of  90,000  shares  of  restricted  common  stock  at  the  time  of  his  employment.  The  grant  vests  all  at  one  time  upon
completion of five years of employment. In March 2020, the Board of Directors granted Mr. Silvestro 105,993 options, which vest quarterly throughout
2020, to purchase shares of common stock at a price of $7.51 per share. In January 2021, the Board of Directors granted Mr. Silvestro 38,511 options,
which vest annually over a three-year period beginning on the date of the grant, with an exercise price of $37.50 per share.

Ms. Paramore joined the Company as President on August 1, 2017. On September 10, 2018 Ms. Paramore signed a new employment agreement calling for
a base salary of $250,000. In March 2020, the Board of Directors amended her contract to increase her base salary to $275,000 for 2020. In January 2021,
the Board of Directors amended her contract to increase her base salary to $290,000 annually, effective January 1, 2021. In February 2021, the Board of
Directors increased her annual base salary to $300,000. In addition, she is eligible to participate in the Company’s executive bonus plan with a target bonus
of 40% of her annual salary. She is also eligible for vacation, sick days, insurance, to participate in the Company’s 401k plan, and other benefits covering
all employees. Ms. Paramore’s contract also calls for 12 months of severance if she is terminated without cause.

In February 2019, the Board of Directors granted Ms. Paramore 10,000 shares of restricted common stock that would vest if the Company achieves certain
targeted  stretch  revenue  goals  in  2019.  Those  goals  were  not  achieved,  so  the  shares  did  not  vest.  In  March  2020,  the  Board  of  Directors  granted  Ms.
Paramore 63,558 options, which vested quarterly through 2020, to purchase shares of common stock at a price of $7.51 per share. In January 2021, the
Board of Directors granted Ms. Paramore 24,093 options, which vest annually over a three-year period beginning on the date of the grant, with an exercise
price of $37.50 per share.

For all three named executive officers, the executive bonus plan contains a provision whereby each officer could receive a bonus ranging from $0 to $1.0
million if a change of control transaction occurs prior to December 31, 2021, depending up on the transaction price.

36

 
 
 
 
   
   
   
   
   
 
 
   
 
   
 
   
      
 
   
      
 
   
 
   
 
 
 
 
 
 
 
  
 
 
 
 
Outstanding Equity Awards at Fiscal Year-End

The table below summarizes all unexercised options, stock that has not vested, and equity incentive plan awards for each named executive officers as of
December 31, 2020.

OUTSTANDING EQUITY AWARDS AT FISCAL YEAR-END

OPTION AWARDS

STOCK AWARDS

Equity 
Incentive 
Plan 
Awards: 
Number of 
Securities 
Underlying 
Unexercised
Unearned 
Options
(#)

Number of 
Securities 
Underlying 
Unexercised 
Options (#) 
Unexercisable   

Number of 
Shares 
or Units 
of Stock
That 
Have Not 
Vested
(#)

Market 
Value of 
Shares 
or Units 
of Stock 
That Have 
Not Vested
($)

Option 
Exercise 
Price
($)

Option 
Expiration 
Date

Equity 
Incentive 
Plan
Awards: 
Market or 
Payout 
Value of 
Unearned 
Shares, 
Units or 
Other 
Rights 
That 
Have Not 
Vested
(#)

Equity 
Incentive 
Plan
Awards: 
Number of 
Unearned 
Shares, 
Units or 
Other 
Rights 
That 
Have Not 
Vested
(#)

Number of 
Securities 
Underlying 
Unexercised
Options (#) 
Exercisable    

Name
Will Febbo
Steve Silvestro    
Miriam
Paramore

394,739     
105,993     

-     
-     

100,000     
63,558     

66,667     
-     

-    $
-    $

-    $
-    $

3.21   
7.51   

02/21/21    
 03/11/25    

90,000     

3.15   
7.51   

07/27/22    
03/11/25

Director Compensation

The table below summarizes all compensation of our directors as of December 31, 2020:

Name
Gus D. Halas
James Lang
Patrick Spangler
Lynn Vos
Greg Wasson

37

Fees
Earned 
or Paid 
in Cash 
($)

Option
Awards 
($)

Stock 
Awards 
($)
    80,000      100,026               -     
-     
    40,000      100,026     
-     
    45,000      100,026     
-     
    40,000      100,026     
-     
    20,000      50,019     

All Other
Compensation
($)

Total 
($)

        -      180,026 
-      140,026 
-      145,026 
-      140,026 
-      70,019 

 
 
  
 
 
 
   
   
 
   
   
   
 
   
      
            
           
       
      
      
  
   
      
      
      
  
 
   
   
      
      
      
  
 
 
 
 
   
   
   
   
 
 
Narrative Disclosure to the Director Compensation Table

Pursuant to our Director Compensation Plan, independent directors (“Outside Directors”) received:

(a) an annual cash retainer for Board and Committee service in 2020 as set forth in the table below, payable in equal quarterly installments, and

(b) reimbursement for expenses related to Board meeting attendance and any committee participation.

Basic Director Fee
Board Chair
Audit Committee Chair

Annual Fee 
($)

40,000 
40,000 
5,000 

In addition, Outside Directors also each received $100,000 of Common Stock per year, payable in equal quarterly installments, which vested immediately
upon issuance. Directors that are also employees of our company shall not receive additional compensation for serving on the Board. Both the cash retainer
and stock awards are prorated for partial quarters of service when a new Director joins the Board.

Directors are expected to attend four meetings per year as well as spend an additional 10 – 20 hours per month on company matters. 

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters.

CERTAIN BENEFICIAL OWNERS

The following table sets forth the beneficial ownership by each person, other than executive officers and directors, known to us to beneficially own 5% or
more  of  our  outstanding  common  stock  as  of  March  3,  2021.  For  the  purposes  of  this  Annual  Report,  beneficial  ownership  of  securities  is  defined  in
accordance with the rules of the SEC to mean generally the power to vote or dispose of securities, regardless of any economic interest therein, including
any such security that the person has the right to acquire within 60 days after such date.

More Than 5% Beneficial Owners:

  Name and Address

Common

Common

BlackRock, Inc.(1) 
55 East 52nd Street 
New York, NY 10055
Ronald L. Chez(2) 
55 East Monroe Street, Suite 3700 
Chicago, IL 60603

(1) As stated in a Schedule 13G/A filed with the Securities and Exchange Commission on January 29, 2021.
(2) As stated in a Schedule 13D/A filed with the Securities and Exchange Commission on September 27, 2019.

38

Common 
Shares 
Owned

Percentage 
of Class

978,200     

5.8%

858,500     

5.1%

 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
   
 
 
   
 
    
  
 
   
 
   
 
 
SECURITY OWNERSHIP OF MANAGEMENT

Set  forth  below  is  certain  information  with  respect  to  beneficial  ownership  of  our  common  stock  as  of  March  3,  2021,  by  each  director,  each  named
executive officer, and by the directors and all executive officers as a group. Unless otherwise indicated, each person or member of the group listed has sole
voting and investment power with respect to the shares of common stock listed.

Name(1)

William J. Febbo
Steve Silvestro
Miriam Paramore
Lynn Vos
Gus D. Halas
Patrick Spangler
James Lang
Greg Wasson
All Executive Officers and Directors as a group (10 persons)

*

Less than 1%

Options
Included 
in Beneficial 
Ownership (2)    

Restricted 
Stock 
Awards (3)

Common 
Shares 
Owned

Common
Stock 
Beneficial 
Ownership    

Percentage 
of Class

394,739     
105,933     
163,558     
-     
-     
-     
-     

756,908     

-     

293,278     
-     
24,079     
31,944     
63,882     
21,389     
31,714     
16,985     
573,491     

688,017     
105,933     
187,637     
31,944     
63,882     
21,389     
31,714     
16,985     
1,330,339     

4.0%
* 
1.1%
* 
* 
* 
* 
* 
7.6%

(1) The address of each person named in this table is c/o OptimizeRx Corp., 400 Water Street, Suite 200, Rochester, MI 48307.

(2) This column lists shares that are subject to options exercisable within sixty (60) days of March 3, 2021 and are included in common stock beneficial

ownership pursuant to Rule 13d-3(d)(1) of the Exchange Act.

Item 13. Certain Relationships and Related Transactions, and Director Independence

Other than the transactions described under the heading “Executive Compensation” (or with respect to which such information is omitted in accordance
with SEC regulations), there have not been, and there is not currently proposed, any transaction or series of similar transactions to which we were or will be
a participant in which the amount involved exceeded or will exceed the lesser of $120,000 or one percent of the average of our total assets at year-end for
the last two completed fiscal years, and in which any director, executive officer, holder of 5% or more of any class of our capital stock or any member of
the immediate family of any of the foregoing persons had or will have a direct or indirect material interest, other than compensation paid in the normal
course of business to executive officers.

39

 
 
 
 
   
   
 
 
 
    
    
    
    
 
 
   
           
   
      
   
      
   
      
   
      
   
      
   
      
   
      
      
   
 
 
 
 
 
Item 14. Principal Accounting Fees and Services

Below are tables of Audit Fees (amounts in US$) billed by our auditors in connection with the audit of the Company’s annual financial statements and
review of the quarterly financial statements for the years indicated below: Our 2020 financial statements were audited by UHY LLP. Our 2019 financial
statements were audited by Marcum, LLP.

UHY, LLP

Financial Statements for the Year Ended December 31
2020
2019

Marcum, LLP

Financial Statements for the Year Ended December 31
2020
2019

40

  Audit Services    
  $
  $

164,900    $
-    $

Audit Related 
Fees

Tax Fees

    Other Fees

      -    $
-    $

49,345    $
9,625    $

      - 
- 

  Audit Services    
  $
  $

19,570    $
439,641    $

Audit Related 
Fees

Tax Fees

    Other Fees

       -    $
-    $

        -    $
-    $

       - 
- 

 
 
 
 
   
 
 
 
   
 
 
Item 15. Exhibits, Financial Statements Schedules

(a) Financial Statements and Schedules

PART IV

The following financial statements and schedules listed below are included in this Form 10-K.
Financial Statements (See Item 8)

(b)  Exhibits

Exhibit 
Number
3.1
3.2
3.3
10.1
10.2
10.3
10.4
10.5
14.1
21.1**
23.1**
23.2**
31.1**

31.2**

32.1**

101**

Description
  Articles of Incorporation of OptimizeRx Corporation (the “Company”)1
  Amended and Restated Bylaws of the Company2
  Certificate of Correction, dated April 30, 20183
  Fourth Amended and Restated 2013 Equity Incentive Plan4
  Amendment to Employment Agreement with William Febbo, dated March, 10, 20205
  Amendment to Employment Agreement with Stephen Silvestro, dated March, 10, 20205
  Amendment to Employment Agreement with Miriam Paramore, dated March, 10, 20205
  Employment agreement with Marion Odence-Ford dated February 8, 20216
  Code of Business Conduct and Ethics7
  List of Subsidiaries
  Consent of Marcum LLP
  Consent of UHY LLP

Certification of Chief Executive Officer pursuant to Securities Exchange Act Rule 13a-14(a)/15d-14(a), as adopted pursuant to Section 302
of the Sarbanes-Oxley Act of 2002
Certification of Chief Financial Officer pursuant to Securities Exchange Act Rule 13a-14(a)/15d-14(a), as adopted pursuant to Section 302 of
the Sarbanes-Oxley Act of 2002
Certification of Chief Executive Officer and Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906
of the Sarbanes-Oxley Act of 2002
The following materials from the Company’s Annual Report on Form 10-K for the year ended December 31, 2019 formatted in Extensible
Business Reporting Language (XBRL).

1
2
3
4
5
6
7

Incorporated by reference to the Form S-1, filed by the Company with the Securities and Exchange Commission on November 12, 2008.
Incorporated by reference to the Form 8-K, filed by the Company with the Securities and Exchange Commission on July 16, 2010.
Incorporated by reference to the Form 10-K, filed by the Company with the Securities and Exchange Commission on March 12, 2019,
Incorporated by reference to the Form 8-K filed by the Company with the Securities and Exchange Commission on March 12, 2020.
Incorporated by reference to the Form 10-K, filed by the Company with the Securities and Exchange Commission on March 26, 2020.
Incorporated by reference to the Form 8-K, filed by the Company with the Securities and Exchange Commission on February 11, 2021
Incorporated by reference to the Form 10-K filed by the Company with the Securities and Exchange Commission on March 8, 2018.

** provided herewith

41

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.

SIGNATURES

OptimizeRx Corporation

By:

/s/ William J. Febbo
William Febbo
Chief Executive Officer, Principal Executive Officer
March 8, 2021

By:

/s/ Douglas P. Baker 
Douglas P. Baker

Title: Chief Financial Officer, Principal Financial Officer

and Principal Accounting Officer

Date: March 8, 2021

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant
and in the capacities and on the dates indicated.

By:

/s/ William J. Febbo
William J. Febbo

Title: Chief Executive Officer, Principal Executive Officer

and Director

Date: March 8, 2021

By:

/s/ James Lang
James Lang

Title: Director
Date: March 8, 2021

By:

/s/ Gus D. Halas
Gus D. Halas
Title: Chairman and Director
Date: March 8, 2021

By:

/s/ Patrick Spangler
Patrick Spangler

Title: Director
Date: March 8, 2021

By:

/s/ Lynn Vos
Lynn Vos
Title: Director
Date: March 8, 2021

By:

/s/ Greg Wasson
Greg Wasson

Title: Director
Date: March 8, 2021

42

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 21.1

List of Subsidiaries

OptimizeRx Corporation, A Michigan corporation

CareSpeak Communications, Inc., a New Jersey corporation

CareSpeak Communications D.O.O., a controlled foreign corporation located in Croatia.

RMDY Health, Inc., A Delaware corporation

Cyberdiet, a controlled foreign corporation located in Israel

 
 
 
 
 
INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM’S CONSENT

We consent to the incorporation by reference in the Registration Statements of OptimizeRx Corporation on Form S-3 (File No. 333-252844) and Form S-8
(File  Nos.  333-237630,  333-230212,  333-210653,  and  333-189439)  of  our  report  dated  March  26,  2020,  with  respect  to  our  audit  of  the  consolidated
financial statements of OptimizeRx Corporation as of December 31, 2019 and for the year then ended which report is included in this Annual Report on
Form 10-K of OptimizeRx Corporation for the year ended December 31, 2020.

Our report on the consolidated financial statements refers to a change in the Company’s method of accounting for leases in 2019 due to the adoption of
ASU No. 2016-02, Leases (Topic 842), as amended, effective January 1, 2019, using the modified retrospective approach. 

Exhibit 23.1

/s/ Marcum LLP

Marcum LLP
New York, NY
March 8, 2021

 
 
 
 
 
 
Exhibit 23.2

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the incorporation by reference in the Registration Statement of OptimizeRx Corporation on Form S-3 (File No. 333-252844) and Form S-8
(File  Nos.  333-237630;  333-230212;  333-210653  and  333-189439)  of  our  report  dated  March  8,  2021,  with  respect  to  our  audit  of  the  consolidated
financial statements of OptimizeRx Corporation and Subsidiaries as of December 31, 2020 and for the year then ended, which is included in this Annual
Report on Form 10-K of OptimizeRx Corporation for the year ended December 31, 2020.

/s/ UHY LLP

Sterling Heights, Michigan
March 8, 2021

 
 
 
 
 
 
Exhibit 31.1

I, William J. Febbo, certify that;

CERTIFICATIONS

1.

  I have reviewed this annual report on Form 10-K for the year ended December 31, 2020 of OptimizeRx Corp (the “registrant”);

2.

  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the
statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this
report;

3.

  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the

financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.

  The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in

Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the registrant and have:

a. 

b. 

c. 

d. 

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to
ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those
entities, particularly during the period in which this report is being prepared;

Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our
supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for
external purposes in accordance with generally accepted accounting principles;

Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the
effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent
fiscal quarter (the registrant's fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to
materially affect, the registrant’s internal control over financial reporting; and

5.

  The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the

registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a. 

b. 

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are
reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal
control over financial reporting.

Date: March 8, 2021

/s/ William J. Febbo
By: William J. Febbo
Title: Chief Executive Officer, Principal Executive Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 31.2

I, Douglas P. Baker, certify that;

CERTIFICATIONS

1.

  I have reviewed this annual report on Form 10-K for the year ended December 31, 2020 of OptimizeRx Corp (the “registrant”);

2.

  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the
statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this
report;

3.

  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the

financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.

  The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in

Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the registrant and have:

a. 

b. 

c. 

d. 

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to
ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those
entities, particularly during the period in which this report is being prepared;

Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our
supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for
external purposes in accordance with generally accepted accounting principles;

Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the
effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent
fiscal quarter (the registrant's fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to
materially affect, the registrant’s internal control over financial reporting; and

5.

  The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the

registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a. 

b. 

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are
reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal
control over financial reporting.

Date: March 8, 2021

/s/ Douglas P. Baker
By: Douglas P. Baker
Title: Chief Financial Officer, Principal Financial Officer and Principal Accounting Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CERTIFICATION OF CHIEF EXECUTIVE OFFICER AND
CHIEF FINANCIAL OFFICER
PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

Exhibit 32.1

In connection with the annual Report of OptimizeRx Corp (the “Company”) on Form 10-K for the year ended December 31, 2020 filed with the Securities
and Exchange Commission (the “Report”), I, William J. Febbo, Chief Executive Officer of the Company, and I, Douglas P. Baker, certify, pursuant to 18
U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

1.

2.

By:
Name:
Title:
Date:

By:
Name:
Title:
Date:

The Report fully complies with the requirements of Section 13(a) of the Securities Exchange Act of 1934; and

The information contained in the Report fairly presents, in all material respects, the consolidated financial condition of the Company as of the dates
presented and the consolidated result of operations of the Company for the periods presented.

/s/ William J. Febbo
William J. Febbo
Chief Executive Officer, Principal Executive Officer
March 8, 2021

/s/ Doug Baker
Doug Baker
Chief Financial Officer, Principal Financial Officer and Principal Accounting Officer
March 8, 2021

This certification has been furnished solely pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.