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PetIQ

petq · NASDAQ Healthcare
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Ticker petq
Exchange NASDAQ
Sector Healthcare
Industry Drug Manufacturers - Specialty & Generic
Employees 1001-5000
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FY2020 Annual Report · PetIQ
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Smarter Pet Health

2 0 2 0
A nnual  Rep or t

9 2 3   S o u t h   B r i d g e w a y   P l a c e ,   E a g l e ,   I d a h o   8 3 6 1 6

w w w . P E T I Q . c o m

Smarter Pet Health

WE ARE ADVOC ATES

FOR PET PARENTS 

B O A R D   O F   D I R E C T O R S

W e   b e l i e v e   t h a t   a l l   p e t   p a r e n t s   s h o u l d   b e   a b l e  

M c C o r d   C h r i s t e n s e n

t o   p r o v i d e   n e c e s s a r y   c a r e   t h a t   e n h a n c e   t h e  

a n d C h a i r m a n o f t h e B o a r d

C h i e f E x e c u t i v e  O f f i c e r 

l i v e s   o f   t h i e r   p e t s .

L a r r y   R .   B i r d

D i r e c t o r

M a r k   F i r s t

D i r e c t o r

S c o t t   H u f f

D i r e c t o r

R o n a l d   K e n n e d y

D i r e c t o r

K i m   L e f k o

D i r e c t o r

S h e r y l   O l o u g h l i n

D i r e c t o r

W e   u n d e r s t a n d   t h e   r o l e   p e t s   p l a y   i n   t h e   l i v e s   o f  
t h e i r   f a m i l i e s   a n d   a r e   c o m m i t t e d   t o   p r o v i d i n g  
a c c e s s  t o  t h e  c a r e  n e c e s s a r y  s o  a l l  p e t  p a r e n t s  c a n  
h e l p   t h e i r   p e t s   l i v e   t h e i r   b e s t   l i v e s .

WE ARE ADVOC ATES
FOR PET PARENTS 

W e   b e l i e v e   t h a t   a l l   p e t   p a r e n t s   s h o u l d   b e   a b l e  
t o   p r o v i d e   n e c e s s a r y   c a r e   t h a t   e n h a n c e s   t h e  
l i v e s   o f   t h e i r   p e t s .

W e   u n d e r s t a n d   t h e   r o l e   p e t s   p l a y   i n   t h e   l i v e s   o f  
t h e i r   f a m i l i e s   a n d   a r e   c o m m i t t e d   t o   p r o v i d i n g  
a c c e s s  t o  t h e  c a r e  n e c e s s a r y  s o  a l l  p e t  p a r e n t s  c a n  
h e l p   t h e i r   p e t s   l i v e   t h e i r   b e s t   l i v e s .

UNITED STATES SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 

FORM 10-K 

☒ 

☐ 

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended December 31, 2020 

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the transition period from             to            

Commission File Number: 001-38163 

PetIQ, Inc. 
(Exact name of registrant as specified in its charter) 

Delaware 
(State or other jurisdiction of incorporation or organization) 

35-2554312 
(I.R.S. Employer Identification No.) 

923 S. Bridgeway Place 
Eagle, Idaho 
(Address of principal executive offices) 

83616 
(Zip Code) 

208-939-8900 
(Registrant’s telephone number, including area code) 

Title of Each Class 
Class A Common Stock, $0.001 par value 

Securities registered pursuant to Section 12(b) of the Act: 
Trading Symbol
PETQ 

Name of Each Exchange on Which Registered 
The Nasdaq Global Select Market 

Securities registered pursuant to Section 12(g) of the Act: None. 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.  Yes       No    

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.  Yes       No    

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 
1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such 
filing requirements for the past 90 days Yes       No    

Indicate  by check  mark  whether  the  registrant  has  submitted  electronically  Interactive  Data  File  required  to  be submitted  pursuant  to  Rule 405 of 
Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such 
files). Yes       No    

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, smaller reporting company, or an 
emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth 
company” in Rule 12b-2 of the Exchange Act. 

Large accelerated filer  

Accelerated filer  

Non-accelerated filer   (Do not check if a smaller reporting company) 

Smaller reporting company ☐ 

Emerging growth company  ☐ 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any 
new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐ 

Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal 
control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that 
prepared or issued its audit report. ☒  

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). ☐ Yes    No 

As of June 30, 2020, the last business day of the registrant’s most recently completed second fiscal quarter, the aggregate market value of common 
equity held by non-affiliates of the registrant was $725.8 million. Shares of Class A common stock held by each executive officer, director and by 
certain persons that own 10 percent or more of the outstanding Class A common stock have been excluded in that such persons may be deemed to be 
affiliates. This determination of affiliate status is not necessarily a conclusive determination for other purposes. 

As of February 26, 2021, we had 26,048,033 shares of Class A common stock and 2,893,761 shares of Class B common stock outstanding. 

We intend to file with the Securities and Exchange Commission, not later than 120 days after the close of our fiscal year ended December 31, 2020, a 
definitive proxy statement or an amendment to this report filed under cover of Form 10-K/A containing the information required to be disclosed under 
Part III of Form 10-K. 

DOCUMENTS INCORPORATED BY REFERENCE 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
PetIQ, Inc. 

Table of Contents 

Part I. 

      Page 

Item 1. 
Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 1A.  Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 1B.  Unresolved Staff Comments  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 2. 
Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 3. 
Item 4. 
Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Part II. 

Item 5 

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases 

of Equity Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 6. 
Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 7. 
Management’s Discussion and Analysis of Financial Condition and Results of Operations . . . .    
Item 7A.  Quantitative and Qualitative Disclosures About Market Risk . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Financial Statements and Supplementary Data  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Item 8. 
Item 9. 
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure . . . .    
Item 9A.  Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Part III. 

Item 10.  Directors, Executive Officers and Corporate Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Executive Compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Item 11. 
Item 12. 
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 

Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Item 13.  Certain Relationships and Related Transactions, and Director Independence . . . . . . . . . . . . . . . .  
Principal Accounting Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Item 14. 

Part IV. 

Exhibits and Financial Statement Schedules  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Item 15. 
Item 16.  Form 10-K Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Signatures. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

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PART I 

The  following  discussion  should  be  read  in  conjunction  with  our  audited  consolidated  financial  statements  and 
accompanying notes thereto included elsewhere in this Annual Report. The following discussion includes certain forward-
looking statements. For a discussion of important factors, including the continuing development of our business and other 
factors which could cause actual results to differ materially from the results referred to in the historical information and 
the forward-looking statements presented herein, see “Item 1A, Risk Factors” and “Cautionary Note Regarding Forward-
Looking Statements” contained in this Annual Report.  

Unless the context requires otherwise, references to ‘‘PetIQ, Inc.,’’ ‘‘PetIQ,’’ the ‘‘Company,’’ ‘‘we,’’ ‘‘our’’ or ‘‘us’’ 
refer collectively to PetIQ, Inc. and its consolidated subsidiaries, including PetIQ Holdings, LLC, a Delaware limited 
liability company, which we refer to as “HoldCo.” 

Item 1 - Business   

Business Overview 

PetIQ is a leading pet medication and wellness company delivering a smarter way for pet parents to help their pets live 
their  best  lives  through  convenient  access  to  affordable  veterinary  products  and  services.  We  engage  with  customers 
through more than 60,000 points of distribution across retail, including veterinary, channels with our branded distributed 
medications, which is further supported by our own world-class medication manufacturing facility in Omaha, Nebraska. 
Our national service platform, VIP Petcare (“VIP”), operates in over 2,900 retail partner locations in 41 states, providing 
cost effective and convenient veterinary wellness services. PetIQ believes that pets are an important part of the family and 
deserve the best products and care we can give them.  

We have two reporting segments: (i) Products; and (ii) Services. The Products segment consists of our manufacturing and 
distribution  business.  The  Services  segments  consists  of  veterinary  services  and  related  product  sales  provided  by  the 
Company directly to consumers. 

We are the sole managing member of PetIQ Holdings, LLC (“HoldCo”), a Delaware limited liability company, which is 
the sole member of PetIQ, LLC (“Opco”) and, through Holdco, operate and control all of the business and affairs of Opco. 

Our Industry 

Attractive  Pet  Industry  Trends.  By  year-end  2020,  in  the  wake  of  a  pet  acquisition  surge  triggered  by  COVID-19, 
approximately 58% of total U.S. households owned a dog or a cat, compared to 50% of total U.S. households in 2010, 
according to Packaged Facts. Stay-at-home/work-from-home trends, demographic trends in pet ownership and changing 
attitudes toward pets support our continued growth, through the following: 

∎ 

∎ 

  Pet Humanization: In the United States, according to Packaged Facts data for 2020, 95% of dog or cat owners
strongly or somewhat agree that they view their pets as family members. In addition, in 2020, 86% of dog owners
and  84%  of  cat  owners  agreed  that  their  pets  have  had  a  positive  impact  on  their  mental  health.  With  pets
increasingly viewed as companions, friends and family members, pet owners behave like “pet parents” with a
strong inclination for spending disposable income to meet all of their pets’ needs during all economic cycles. Pets
have become a household and individual spending priority. 

  Increasing Consumer Focus on Pet Health and Wellness: Consumers are exhibiting greater interest in improved
health for their pets and, as a result, are increasing their spending on veterinary care as well as purchases of the
most effective veterinarian-grade pet products and supplies. In 2020, in the wake of COVID-19, Packaged Facts
data show that 42% of dog owners and 43% of cat owners are paying closer attention to their pets’ health and
wellness. In addition, 32% of dog/cat owners who consider their pets part of the family are concerned about the
affordability of routine health care for their pets and 42% are concerned about the affordability of emergency care
for  their  pets.  Pet  owners  of  all  demographic  and  income  levels  aspire  to  purchase  leading  veterinarian-grade
treatments. 

3 

 
 
 
 
  
  
 
 
 
 
  
∎ 

∎ 

  Increasing Pet Age and Incidents of Pet Disease: Pets are living longer and, as a result, have increasing medical
needs. Packaged Facts cites Association for Pet Obesity Prevention (APOP) data for 2018 show that 56% of dogs
and 60% of cats are overweight, and Packaged Facts cites Merck Animal Health estimates from 2018 that up to
75% of older dogs have heart disease. Packaged Facts also found in a July-August 2020 survey that 38% of dog
and 36% of cat owners have a pet that is 7 years old or older, and in a November-December 2020 survey that 17%
of dog owners report having pets with aging-related special needs. 

  Increasing Market Size and Consumer Spending: Pet spending in the United States has steadily increased every
year since 1994, with Americans spending approximately $98 billion on pet products and services for their pets
in 2020, up from $73 billion in 2014. Packaged Facts projects the total U.S. pet products and services market to
grow at a CAGR of 5% from 2020 to 2024. 

Strong Growth in Pet Products. According to Packaged Facts, the $98.0 billion U.S. consumers spent on pet products and 
services in 2020 nearly doubled 2010 spending of $53.7 billion. Veterinary channel sales of pet medications grew from an 
estimated $7.3 billion in 2019 to $7.7 billion in 2020, and overall retail sales of pet medications and supplements are 
estimated to grow from $9.7 billion in 2018 to $11.2 billion in 2020, according to Packaged Facts, with pet supplement 
sales growing from $636 million in 2018 to $797 million in 2020 in keeping with increasing consumer attention to pet 
health and wellness. Additionally, our innovative pet treats compete in the U.S. dog and cat treat market, which has grown 
every year since 2012. According to Packaged Facts, the U.S. dog and cat treat market has grown from $6.5 billion in 
2018 to $7.3 billion in 2020.  

Growth of Pet Medication Purchases from Retail Channel. We believe the market for pet medication and health and 
wellness  products  in  the  retail  channel  will  likely  outpace  growth  in  the  broader  pet  industry.  The  pet  owner  has 
increasingly purchased veterinarian grade pet products from the retail channel including both brick and mortar and online 
offerings. We believe that migration will continue in the future as more consumers take advantage of the convenience of 
their local retail store and online, become aware of the significant cost savings that retail channels can deliver, and our 
product penetration at retail increases. Additionally, there is a significant segment of pet owners who have not sought pet 
health care for a variety of reasons. Our affordable high-quality products will help unlock demand and provide customers 
the leading treatments they want at prices they can afford as the estimated retail share of the U.S. pet medication industry 
has remained strong and stable over the past decade. In addition, we have strong relationships with established distribution 
to  veterinarians  and  believe  we  are  uniquely  positioned  to  provide  veterinarian  services  within  the  retail  channel,  and 
continue to benefit from this channel expansion. 

Our Business Strategy 

There  are  significant  opportunities  to  grow  our  brand  awareness,  increase  our  net  sales  and  profitability  and  deliver 
shareholder value by executing on the following initiatives: 

Grow Consumer Awareness of Our Products in the Retail Channel. We are an established category creator in the pet 
health  and  wellness  and  medication  market.    While  we  maintain  strong  relationships  with  the  top  distributors  to  the 
veterinary channel, we have strong penetration of the retail channel and high awareness among retailers. With our broad 
retail network that includes the top U.S. retailers, we are increasingly focused on providing these retailers with excellent 
value and on building consumer awareness and converting more pet owners to use products we manufacture or distribute. 
As retailers continue to see the value our proprietary products bring to their bottom line and in helping them compete with 
other OTC channels, and as pet owners learn that our proprietary value-branded products offer the same active ingredients 
as leading brands at lower prices, we believe our share of the overall pet Rx and OTC medications and health and wellness 
products market will continue to grow. 

Increase Volume of Products with Existing Retailers. We conduct business with the majority of leading U.S. retailers 
with our core product offerings. We believe our net sales will continue to grow as we expand the number of products we 
have available for sale at each retailer. We also plan to creatively expand SKU placement within existing accounts through 

4 

  
 
 
 
 
  
 
  
 
 
 
 
  
 
our in-house merchandising capabilities. Additionally, we believe we are positioned to expand our presence within leading 
retailers as a result of the growth of our Services segment. 

Provide Veterinarian Services in Conjunction with our Retail Partners. Through our Services segment, we participate 
in the veterinary services industry, which grew from $28.5 billion in 2018 to $31.0 billion in 2020, according to Packaged 
Facts.  This growth equally reflects increased consumer focus on pet health and the veterinary industry’s effective response 
to COVID-19 related challenges. We provide a comprehensive suite of services at 2,900 community clinic locations and 
wellness centers hosted at retailers across 41 states, which includes diagnostic tests, vaccinations, prescription medications, 
microchipping and wellness checks. We believe we have the ability to expand those offerings within our existing retail 
footprint, which will provide an additional earnings stream, as well as drive pet parent traffic to our retail partners for the 
purchase of pet medication and health and wellness products, thereby expanding the sales of our product offerings through 
our retail partners. In addition, we opened 27 wellness centers within retail partners in 2020 and we expect to open 1,000 
wellness centers by 2024. We believe that our wellness centers will help us address the $10.0 billion underserved veterinary 
market according to L.E.K. Consulting, consisting of an estimated $7.4 billion of services and an estimated $2.6 billion in 
related product revenue generated from such services based on management estimates. 

Human Capital 

The Company employed approximately 2,072 people as of December 31, 2020, of which 2,034 are employed within the 
United States. Our workforce is comprised of approximately 49% full time and 51% part time employees. Of our total 
employees, approximately 1,561 of our employees worked in our Services division. In addition, we regularly contract with 
veterinarians to provide veterinary services in our mobile community clinics and wellness centers.  During the year ending 
December 31, 2020, we had approximately 2,700 veterinarians that were independent contractors. 

COVID-19 provided us with a defining moment to support and further develop and entrench our employee-centric culture. 
This year, we enhanced the ways we help our employees care for themselves and their families including: 

•  Paying all Services segment employees at two-thirds pay with full benefits during the three to seven month period 

of clinic closures. 

•  Offering Families First Coronavirus Employee Paid Leave rights, encouraging employees to care for COVID-

impacted family members. 

•  Arranging for work from home options for office employees. 
•  Enhancing our Company-wide paid, sick-leave policy. 

The animal health industry is highly competitive and PetIQ is a fast growing company. We hired 1,054 new team members 
in 2020. PetIQ’s benefit offerings are designed to meet the evolving needs of a diverse workforce across the Company. 
Attraction and retention of key talent is a focal point for the Company. To support these objectives, our human resources 
programs  are  designed  to  reward  and  support  employees  through  competitive  pay  and  benefits;  support  and  facilitate 
internal talent mobility; and evolve and invest in technology, tools, and resources to enable employees at work. Some 
examples of key programs and initiatives that are focused to attract and retain our workforce include: 

•  The Company established four core values that serve as the foundation for our business: commitment, quality, 

integrity and teamwork.  

•  The  Company  has  implemented  an  annual  review  process  which  is  a  culmination  of  multiple  touch-points 

between employees and managers to focus on development programs and career paths/succession. 

•  The Company holds quarterly Town Halls to invite dialogue among employees and leaders. 
•  The Company works to continuously improve and promote health and wellness resources. During COVID-19, 
the  Company  adopted  several  policies  supporting  supplemental  personal  and  family  leave  as  well  as  remote-
working flexibility. 

•  Free mental and behavioral health resources, including on-demand access to the Employee Assistance Program 

(EAP) for employees and their dependents. 

5 

 
 
 
• 

Investment in paid days off and annual financial support for continuing education for the Company’s employee 
veterinarians. 

•  The Company encourages and supports renewal of all professional licenses and professional memberships. 
•  The Company encourages and financially rewards employee veterinary talent referrals reinforcing our search for 

key veterinary talent. 

•  The Company offers total rewards to all employees to include competitive pay, various output related bonus plans 
in  both  the  Service  and  Product  segments,  a  401(k)  plan  with  three  percent  Company  match,  paid  time  off, 
maternity leave, health, vision and dental insurance, and other ancillary benefits.   

Seasonality 

While  many  of  our  products  are  sold  consistently  throughout  the  year,  we  do  experience  seasonality  in  the  form  of 
increased demand for our flea and tick product offerings in the first half of the year, both leading up to and throughout the 
spring and summer seasons. Additionally we may experience fluctuations in net sales related to the inventory management 
strategies of our retail customers. 

Similarly,  the  practice  of  veterinary  medicine  is  subject  to  seasonal  fluctuation.  In  particular,  demand  for  veterinary 
services is significantly higher during the warmer months as there are more fleas, ticks, and mosquitos during these months 
and products and services sold to prevent or treat illness or diseases related to these insects. 

Our Products 

Through our Products segment, we are a manufacturer and distributor of pet medication and health and wellness products 
to the retail channel, and also have strong relationships with distribution to veterinarians.  We focus our product offerings 
on innovative, proprietary value-branded products, and leading third-party branded products for dogs and cats, including 
pet Rx medications, OTC medications, and wellness products. We offer and supply these products to customers primarily 
in the United States. 

Rx Medications 

Our Rx pet medications include heartworm preventatives, arthritis, thyroid, diabetes and pain treatments, antibiotics and 
other specialty medications, all of which require a prescription from a veterinarian. We co-develop and manufacture our 
own proprietary value-branded products and distribute well-known leading third-party branded medications.  

Our proprietary value-branded Rx medications allow consumers to care for their pets with the same quality of branded 
medications at a lower cost. We plan to develop, and bring to retail customers, proprietary value-branded versions of other 
popular pet Rx medications currently available only in branded versions at premium prices. 

We also sell to retailers more than 330 SKUs of the most popular pet Rx medications, in multiple formats, that previously 
had only been available primarily through the veterinarian channel. These retailers then sell these pet Rx medications to 
pet owners who have a prescription. We source these pet Rx medications directly from manufacturers or through licensed 
distributors.  Several  of  the  top-selling Rx  medications  that  we  distribute  include  Nexgard®,  Heartgard®  Plus  and 
Vetmedin®. 

OTC Medications and Supplies 

The OTC medications we sell are primarily within the flea and tick control and behavior management categories of the 
broader Health & Wellness industry. These products are available in multiple forms that consumers choose between, such 
as spot on (topical) treatments, chewables, oral tablets and collars.  

We sell to the retail channel more than 450 SKUs of the most popular leading OTC-branded and value-branded medications 
within the Animal Health OTC category. With the 2019 acquisition of the Perrigo Animal Health business unit, we have 

6 

 
now expanded our manufacturing capabilities to include multiple product forms within flea & tick control. Most of our 
manufactured OTC Medication volume is represented by PetArmor, Capstar, Sentry and Sergeants brands. 

Health and Wellness Products 

Our  health  and  wellness  products  include  specialty  treats  and  other  pet  products  such  as  dental  treats  and  nutritional 
supplements (including hip and joint, vitamins and skin and coat products). We manufacture and distribute more than 400 
SKUs of proprietary wellness products for dogs and cats, mainly under our PetArmor, VetIQ, Minties and Sentry product 
lines.  

Specific  products  in  this  category  include  dental  treats,  such  as Minties dental  treats;  nutritional  supplements,  such  as 
our VetIQ products, hip and joint chews, vitamin chews and treats that disguise medication to aid in pets’ pill ingestion; 
and treats, such as our Pur Luv, Vet Works & Betsy Farms dog treats. 

Product Innovation 

We offer a broad portfolio of pet medications and health and wellness products to our retail customers, including an array 
of products that we develop, manufacture and distribute. To continue to grow our pet Rx medication, OTC medications 
and other health and wellness product offerings, we invest in research and development on an ongoing basis. We use a 
combination of in-house specialists, third-party consultants and animal health research and development experts to expand 
our proprietary value-branded portfolio and develop next-generation versions of our current pet products. 

In  addition,  we  have  harnessed  our  position  to  emerge  as  an  attractive  partner  for  outside  research  and  development 
researchers and entrepreneurs developing new products and technologies in the strategic pet health and wellness field. We 
believe  these  scientists  and  entrepreneurs  seek  out  our  partnership  on  innovative  products  given  our  experience  in 
proprietary  value-branded  manufacturing  and  relationships  with  key  retail  channel  contacts.  Our  process  of  assessing 
partnerships with any outside research and development opportunity includes performing our own internal research and 
development review, testing and quality control procedures. 

Channels 

Traditional  industry  sales  channels  for  pet  Rx  medications,  OTC  medications,  and  other  health  and  wellness  products 
include sales through the veterinarian, retail and e-commerce channels, depending primarily on the product involved.  In 
recent years the retail and e-commerce channels have become intertwined with brick and mortar retailers expanding their 
online presence and online retailers opening brick and mortar stores.   

Historically, pet Rx and flea and tick medications have been sold through veterinarian offices and, to a lesser extent, e-
commerce. We  have  focused  on  making  these  products,  as  well  as  our  proprietary  value-branded  products,  available 
directly to consumers through retail outlets, which offer consumers access to these products at lower prices and in more 
convenient locations. Our retail channel sales are primarily concentrated in five sub-channels of retail: (i) food, drug and 
mass  market  sales  (e.g.,  Walmart,  Target  and  Kroger);  (ii) club  stores  (e.g.,  Sam’s  Club,  Costco  Wholesale  and  BJ’s 
Wholesale  Club);  (iii) pet  specialty  stores  (e.g.,  PetSmart,  Petco  and  independent  pet  stores);  (iv) e-commerce  (e.g., 
Chewy.com  and  Amazon.com);  and  (v)  independent  pharmacies  and  pharmacy  distributors.  We  believe  we  are  a  key 
participant in the sales growth of pet medication products to the retail channel, with the additional benefit of having access 
to the veterinary channel through solid relationships with established distributors.  

Customers 

Approximately  99%  of  our  2020  and  2019  net  sales  were  generated  from  customers  located  in  the  United  States  and 
Canada, with the remainder from foreign locations. Our customers are primarily national superstore chains, e-commerce 
retailers,  and  national  pet  superstore  chains,  such  as  Walmart,  Sam’s  Club,  Costco,  PetSmart,  Petco,  Kroger,  Target, 
Chewy.com, Amazon, and The Tractor Supply Company. We supply each of these customers on a national basis. Our 
largest retail customers in 2020 were Chewy.com and Walmart, which represented 31% and 11%, respectively, of our net 

7 

sales. Our largest retail customers in 2019 were Chewy.com and Walmart, which represented 22% and 12%, respectively, 
of our net sales.  

Finally, we believe that maintaining our level of customer care is critical in retaining and expanding our relationships with 
our  key  customers.  Our in-house customer  care  representatives  participate  in  ongoing  training  programs  under  the 
supervision  of  our  training  managers.  These  training  sessions  include  a  variety  of  topics  such  as  product  knowledge, 
computer  usage  and  customer  service  tips.  Our  customer  care  representatives  promptly  respond  to  customer  inquiries 
related to products, order status, prices and shipping. We believe that our customer care representatives are a valuable 
source of feedback regarding customer satisfaction. 

Supply Chain 

Proprietary Value-Branded Products 

None of our suppliers for our proprietary value-branded products are individually significant. We believe there is ample 
available  capacity,  including  of  active  pharmaceutical  ingredients  (“API”),  for  our  value-added  products,  including  at 
contract  manufacturing  organizations  around  the  world.  Our  proprietary  value-branded  products  are  currently 
manufactured by us at our facilities in Omaha, Nebraska, Daytona Beach, Florida and Springville, Utah and through a 
network of manufacturing facilities owned and operated by contract manufacturing partners across the United States and 
in Europe. We expect that the combined capacities of our facilities and those of our contract manufacturing partners will 
meet our forecasted needs for our proprietary value-branded products for the foreseeable future. 

Distributed Products 

We purchase branded and other products that we distribute, but do not manufacture, from a variety of sources in the United 
States and Europe, including certain manufacturers and licensed distributors. We believe that having strong relationships 
with our suppliers will ensure the availability of an adequate volume of products ordered by our retail customers and will 
enable us to provide more and better product information. 

Fulfillment, Warehousing and Shipping 

To  accomplish  efficient  fulfillment  for  Rx  medication  products  across  the  United  States  into  retail,  we  utilize  our 
established medication distribution channels with our distribution partner, Anda, Inc. We have a multi-year contract with 
Anda, Inc., which automatically renews for successive two year terms. 

For most products, our in-house fulfillment and distribution operations manage the entire supply chain, beginning with the 
placement of the order, continuing through order processing and then fulfilling and shipping of the product to the customer. 
All customer orders are processed by our customer service team. We inventory our products at, and fill most customer 
orders from, our distribution centers in Daytona Beach, Florida, Omaha, Nebraska and Springville, Utah. We also use 
third-party warehouse providers to fulfill a small amount of our orders. We ship our products using common carriers. 

Product Quality and Safety 

We believe that product safety and quality are critical. We have developed, implemented and enforced a robust product 
safety and quality program. We have established critical control points throughout the entire supply chain from ingredient 
sourcing to finished goods to ensure compliance with our quality program. 

The food safety program at our Utah plant, where our pet treats are made, is certified at Safe Quality Food (“SQF”) Level 
II (Food Safety) under Global Food Safety Initiative (GFSI) Benchmarks. To achieve this qualification level, our Utah 
facility has been built to comply with particular food safety specifications and allows for correct airflow to prevent cross-
contamination, among other things. This qualification level also requires us to have certain standard operating procedures 
in place written to SQF code specifications, hold regular training seminars for manufacturing employees and maintain 
reporting documentation evidencing compliance with such standard operating procedures. 

8 

In addition, our food safety and quality program includes strict guidelines for incoming ingredients, batching, processing, 
packaging  and  finished  goods.  As  part  of  our  focus  on  food  safety  and  quality,  we  have  implemented  batch  and  lot 
traceability controls across our manufacturing network, including at our manufacturing facilities, where such controls have 
been implemented into our enterprise resource planning system. These controls allow us to track and tie discreet, inbound 
raw material components through the manufacturing process to the ultimate finished product, allowing us to maintain and 
control all finished product lot details and quickly access process manufacturing details. 

At  the  Florida  facility  where  our  Rx  and  some  OTC  medications  are  held  for  distribution,  we  maintain  a  Veterinary 
Prescription  Drug  Wholesale  Distributor  license  with  the  State  of  Florida  Department  of  Business  and  Professional 
Regulation, which is the same government entity that regulates distribution facilities for human medications. In connection 
with  our  maintenance  of  this  license,  the  State  of  Florida  conducts  random  inspections  of  our  facility.  To  pass  these 
inspections,  we  must  demonstrate  safety  compliance  at  the  highest  standard,  including  maintaining  correct  plant 
temperatures and environmental controls. 

As described above, we use contract manufacturers to produce certain of our proprietary value-branded products. To ensure 
product quality, consistency and safety standards, we actively monitor each contract manufacturer’s operations through 
the standard operating procedures and facility audits described above. 

At our Omaha location EPA and FDA regulated products are produced and packaged and distributed from our nearby state 
of the art distribution center. This includes dog and cat flea and tick spot-on, shampoo, collars, toothpaste and hairball 
paste.  We  have  a  robust  quality  management  program  that  includes  quality  processes  for  the  laboratory,  incoming 
inspection,  manufacturing  and  packaging  inspections,  supplier  quality,  change  control,  deviations,  and  corrective  and 
preventative actions (CAPA). We manage customer interaction through our call centers and social media to ensure that 
products maintain the highest quality. All call data is tracked, trended and reviewed for signals that may indicate product 
quality issues. The Omaha site is inspected several times annually by external auditors and we perform annual internal 
audits  and  mock  recalls.  We  have  received  high  marks  and  consistently  maintain  compliance  with  cGMPs  and  retain 
certifications as required.  

All of our contract manufacturing facilities are required to have quality control standard operating procedures in place. We 
require our contract manufacturing facilities to maintain third-party certifications and pass our own quality system and 
safety audits, and for FDA-regulated products, to comply with the Good Manufacturing Practices of the FDA. Third-party 
certifications provide an independent and external assessment that a product and/or process complies with applicable safety 
regulations and standards, though a regulatory authority may disagree with that assessment. In addition, our quality control 
team conducts reviews of all aspects of our supply chain to ensure that ingredients, finished goods and manufacturing 
processes meet our strict safety and quality requirements and that all of our ingredients are rigorously tested prior to being 
used in our products. 

Any consumer may call our customer service line, where we have trained representatives on staff. Any call reporting an 
adverse  event  relating  to  our  products  is  further  addressed  by  our  third-party  vendor,  SafetyCall,  through  its  own on-
site veterinarians. On a quarterly basis, we submit filings in accordance with the EPA specifications reporting any adverse 
event associated with our flea and tick products. 

Marketing and Advertising 

Our marketing strategy largely focuses on building awareness and educating pet owners about our various brands and 
products. To accomplish this goal, we use a combination of television, digital marketing (e.g. digital coupons, display ads, 
pay per click, email), social media marketing and in-store displays and promotions. Our marketing message highlights the 
quality and cost-savings our products offer customers such as our proprietary, value-branded flea and tick products that 
contain the same active ingredients as leading brands at lower prices.  

Competition 

The pet medication and health and wellness industry is highly competitive. In our Products segment, we compete on the 
basis  of  product  quality,  product  availability,  quality,  palatability,  loyalty  and  trust,  product  variety  and  ingredients, 

9 

product packaging and design, shelf space, reputation and brand, price point and promotional efforts. We compete directly 
and indirectly with both manufacturers and distributors of pet medication and health and wellness products and online 
distributors,  as  well  as  with  veterinarians.  We  directly  face  competition  from  companies  that  distribute  various  pet 
medications and pet health and wellness products to traditional retailers such as Elanco (formerly Bayer AG), Central 
Garden and Pet Company, Hartz (Unicharm Corp.), Mars, Inc. (“Mars”), Manna Pro, Nestlé S.A. (“Nestlè”), Spectrum 
Holdings, Promika LLC, Tevra Brands (“Tevra”), and The J.M. Smucker Company (“Smucker”), most of which are larger 
than we are and have greater financial resources. Similarly, we face intense competition from manufacturers who sell pet 
medications and pet health and wellness products to e-commerce and other retailers and to veterinarians, who compete 
directly with our retailers to offer consumers pet flea and tick and other pet health and wellness products. 

Our retail customers compete with veterinarians for the sale of Rx and OTC pet medications and other health and wellness 
products. Many pet owners may prefer the convenience of purchasing their pet medications or other health products during 
a  veterinarian  visit.  In  order  to  effectively  compete  with  veterinarians,  we  and  retail  partners  must  continue  to  price 
competitively and  to educate  pet owners  about  the product  availability,  service  and  savings  offered  by purchasing pet 
medications and other health products in their retail stores or from their websites. 

Within our Services segment, we compete directly with veterinarians. Our primary competitors for our veterinary clinics 
in most markets are individual practitioners or small, regional multi-clinic practices. In addition, some national companies 
such as Banfield Pet Hospitals, VCA Animal Hospitals, or Petco are developing or have developed networks of veterinary 
clinics or hospitals in markets in which we currently operate. 

Our Trademarks and Other Intellectual Property 

We  believe  that  our  intellectual  property  is  valuable  and  has  contributed  to  the  success  of  our  business.  Our  primary 
trademarks include “PetIQ,” “PetArmor,” “VIP Petcare,” “VetIQ PetCare,” “VetIQ,” “Capstar,” “Advecta,” “SENTRY,” 
“Sergeants,”  “PetLock,”  “Heart  Shield  Plus,”  “TruProfen,”  “Betsy  Farms,”  “PetAction,”  “Minties,”  “Vera”  and 
“Delightibles”  all  of  which  are  registered  with  the  U.S.  Patent  and  Trademark  Office.  We  also  have  numerous  other 
trademark registrations and pending applications, in the U.S., Canada and Europe, for product names that are central to 
our branding. Our trademarks are assets that reinforce our brand, our sub-brands and our consumers’ perception of our 
products. The current registrations of these trademarks in the U.S. and foreign countries are effective for varying periods 
of time and may be renewed periodically, provided that we, as the registered owner, or our licensees where applicable, 
comply  with  all  applicable  renewal  requirements  including,  where  necessary,  the  continued  use  of  the  trademarks  in 
connection with the goods or services identified in the applicable registrations. In addition to trademark protection, we 
own  numerous  URL  designations,  including  www.petarmor.com,  www.vetiqpetcare.com,  www.vippetcare.com, 
petvet.vippetcare.com,  www.vetiq.com, 
www.advecta.com,  www.sentrypetcare.com,  www.sergeants.com, 
www.delightibles.com  and  www.mintiestreats.com,  which  are  important  to  the  successful  implementation  of  our 
marketing  and  advertising  strategy.  We  also  have  patents  and  pending  patent  applications  for  products,  formulas  and 
packaging  that  we  consider  important  to  our  business.    Including  various  methods  of  use,  interomone,  pheromone 
compositions  and  spot-on  pesticide  compositions.  We  rely  on  and  carefully  protect  unpatented  proprietary  expertise, 
recipes and formulations, continuing innovation and other trade secrets to develop and maintain our competitive position. 
The contents of our websites are not intended to be incorporated by reference into this Annual Report on Form 10-K or in 
any other report or document we file with the SEC, and any references to our websites are intended to be inactive textual 
references only. 

Government Regulation 

Along  with  our  contract manufacturers,  ingredient  and packaging  suppliers  and  third-party  shipping providers, we are 
subject to a broad range of laws and regulations, both in the U.S. and elsewhere, intended to protect public health and 
safety, natural resources and the environment. Our products and operations in the U.S. are subject to regulation by the 
FDA, the EPA, the Florida Department of Health and the USDA and by various other federal, state, local and foreign 
authorities  regarding  the  registration,  manufacturing,  processing,  packaging,  storage,  distribution,  advertising,  labeling 
and export of our products, including drug and food safety standards. 

10 

All Rx animal drugs are required to be approved by the FDA through either a New Animal Drug Application or, in the 
case of generic Rx animal drugs, an Abbreviated New Animal Drug Application (“ANADA”). Two of our proprietary 
value-branded products, TruProfen and Heart Shield Plus, have been approved by the FDA under ANADAs submitted to 
the FDA by third parties. We have agreements with these third parties that hold approved ANADAs to private label or 
proprietary value-branded products under such ANADAs. However, the third parties that hold the ANADAs are ultimately 
responsible for compliance with regulatory obligations associated with these products. 

In  addition,  our  foreign  subsidiaries  are  subject  to  the  laws  of  the  United  Kingdom,  the  Republic  of  Ireland  and  the 
European Union, as well as provincial and local regulations. 

Under various statutes and regulations, these agencies and authorities, among other things, (i) prescribe the requirements 
for  registration  and  establish  the  standards  for  quality  and  safety,  (ii)  regulate  our  marketing,  advertising  and  sales  to 
consumers and (iii) control the importing and exporting of our products. Certain of these agencies, in certain circumstances, 
must not only approve our products, but  also  review  the manufacturing  processes  and  facilities  used  to  produce  these 
products before they can be marketed in the United States and elsewhere. In particular, certain of our pet products require 
EPA or FDA approval prior to marketing. To market such a regulated pet product, the regulatory agency must approve a 
new product, supported by data from animal safety and effectiveness studies that adequately demonstrate the safety and 
efficacy of that product in the target animal for the intended indication; or, in the case of generic versions of previously 
approved reference-listed pet products, the regulatory agency, supported by data to demonstrate, among other things, that 
the proposed generic product has the same active ingredients in the same concentration as the reference-listed product and 
is bioequivalent to the reference listed product. After approval, manufacturers are required to collect reports of adverse 
events and submit them on a regular basis to either the EPA or FDA. Some of the approved products we distribute are held 
by third parties with whom we contract to distribute those products under our own label. 

We are subject to labor and employment laws, safety and health regulations and other laws, including those promulgated 
by the EPA and the National Labor Relations Board. Our operations, and those of our contract manufacturers, ingredient 
and packaging suppliers and third-party shipping providers, are subject to various laws and regulations relating to worker 
health and safety matters as well as environmental and natural resource protection, including the availability and use of 
pesticides, emissions and discharges to the environment, and the treatment, handling, storage and disposal of materials and 
wastes.  We  monitor  changes  in  these  laws  and  believe  that  we  are  in  material  compliance  with  applicable  laws  and 
regulations. No assurance can be given, however, that material costs and liabilities will not arise in the future, such as due 
to a change in the law or the discovery of currently unknown conditions. 

Certain states have laws, rules and regulations which require that veterinary medical practices be either wholly-owned or 
majority-owned  by  licensed  veterinarians  and  that  corporations  which  are  not  wholly-owned  or  majority-owned  by 
licensed veterinarians refrain from providing, or holding themselves out as providers of, veterinary medical care. In these 
states and provinces, we provide management and other administrative services to veterinary practices rather than owning 
such practices or providing such care. In some cases, in addition to providing management and administrative services we 
may lease the veterinary facility and equipment to the veterinary practice. Although we have structured our operations to 
comply with our understanding of the veterinary medicine laws of each state and province in which we operate, interpretive 
legal precedent and regulatory guidance varies by jurisdiction and is often sparse and not fully developed. 

In addition, all of the states in which we operate impose various registration permit and/or licensing requirements. To 
fulfill these requirements, we have registered each of our facilities with appropriate governmental agencies and, where 
required, have appointed a licensed veterinarian to act on behalf of each facility. All veterinarians practicing in our animal 
wellness centers are required to maintain valid state licenses to practice. 

Our Corporate Information 

Our  principal  executive  offices  are  located  at  923  S.  Bridgeway  Place,  Eagle,  Idaho  83616.  Our  telephone  number  is 
208- 939-8900. The address of our corporate website is www.petiq.com, and our investor relations website is located at 
http://ir.petiq.com. The contents of our website are not intended to be incorporated by reference into this Annual Report 
on Form 10-K or in any other report or document we file with the SEC, and any references to our websites are intended to 
be inactive textual references only. 

11 

Available Information 

Our Annual Reports on Form 10-K, annual proxy statements and related proxy cards are made available on our website at 
the same time they are mailed to stockholders. Our quarterly reports on Form 10-Q, periodic reports on Form 8-K and 
amendments to those reports that we file or furnish pursuant to Section 13(a) or 15(d) of the Securities Exchange Act of 
1934,  as  amended  (the  “Exchange  Act”),  are  available  through  our  website,  free  of  charge,  as  soon  as  reasonably 
practicable after they have been electronically filed or furnished to the SEC. Our website also provides access to reports 
filed by our directors, executive officers and certain significant shareholders pursuant to Section 16 of the Exchange Act. 
In addition, General Code of Ethics and charters for the committees of our board of directors are available on our website 
as well as other shareholder communications. The information contained in or that can be accessed through our website 
does not constitute a part of, and is not incorporated by reference into, this report. The SEC maintains an internet site 
(http://www.sec.gov) that contains reports, proxy information statements and other information related to issuers that file 
electronically with the SEC. 

Item 1A – Risk Factors 

Our business, results of operations and financial condition may be materially adversely affected by a number of factors, 
including the following: 

Risks Related to Our Business and Industry  

There is significant uncertainty regarding the extent to which and how long the COVID-19 pandemic and its related 
effects will impact the U.S. economy and related demand for our products and services and, as a result, our business 
and future operating results and financial condition. 

The global COVID-19 pandemic has created significant volatility, disruption and uncertainty. It has resulted in government 
restrictions, such as “stay-at-home” or “shelter-in-place” directives, quarantines, travel advisories and the implementation 
of social distancing measures, leading to the closure of businesses and causing weakened economic conditions and an 
economic slowdown and recession.  There is significant uncertainty regarding the extent to which and how long COVID- 19 
and its related effects will impact the U.S. economy and related demand for our products and services. The extent to which 
COVID-19 will impact our business and operating results during 2021 will depend on future developments, including the 
duration  and  continued  spread  of  COVID-19,  the  availability  and  effectiveness  of  vaccines,  and  the  impact  on  our 
customers and employees, as well as the U.S. economy, all of which are highly uncertain and cannot be predicted. 

The  COVID-19  pandemic  may  have  other  adverse  effects  on  our  business,  operating  results  and  financial  condition, 
including changes in customer and consumer behavior related to pandemic fears, quarantines and market downturns, as 
well as impacts on our workforce if the virus becomes widespread in any of our markets. For example, the Company has 
experienced an elevated level of absenteeism due to COVID-19 related illnesses and as a result between 12% and 16% of 
service segment operations are temporarily closed week to week. If the virus were to affect a significant amount of the 
workforce  employed  or  operating  at  our  facilities,  we  may  experience  delays  or  the  inability  to  produce  and  deliver 
products to our retail partners on a timely basis. In addition, one or more of our customers, service providers or suppliers 
may experience financial distress, file for bankruptcy protection, go out of business, or suffer disruptions in their business 
due to the COVID-19 outbreak. 

We are uncertain of the potential full magnitude or duration of the business and economic impacts from the COVID-19 
pandemic. This inherent uncertainty, due in part to rapidly changing governmental directives, public health challenges and 
progress, including the availability and effectiveness of vaccines, and market reactions thereto, makes it challenging for 
our management to estimate the future performance of our business and plan accordingly. Should the potential adverse 
impacts described above (or others that are currently unknown) occur, whether individually or collectively, it is likely to 
result in an adverse impact on our business, results of operations and financial condition, at least for the near term. 

Finally, the impacts from the COVID-19 pandemic and efforts to contain it heighten the risks described in other risk factors 
in this Form 10-K. 

12 

 
 
 
 
We  may  seek  to  grow  our  business  through  acquisitions  of  or  investments  in  new  or  complementary  businesses, 
facilities, technologies or products, or through strategic alliances, and the failure to manage acquisitions, investments 
or strategic alliances, or the failure to integrate them with our existing business, could have a material adverse effect 
on us.  

From time to time we may consider opportunities to acquire or make investments in new or complementary businesses, 
facilities,  technologies  or  products,  or  enter  into  strategic  alliances,  that  may  enhance  our  capabilities,  expand  our 
manufacturing network, complement our current products or expand the breadth of our markets. Potential and completed 
acquisitions and investments and other strategic alliances involve numerous risks, including:  

• 
• 
• 
• 
• 
• 
• 
• 

problems integrating the purchased business, facilities, technologies or products; 
issues maintaining uniform standards, procedures, controls and policies; 
unanticipated costs associated with acquisitions, investments or strategic alliances; 
diversion of management’s attention from our existing business; 
adverse effects on existing business relationships with suppliers, contract manufacturers, and retail customers; 
risks associated with entering new markets in which we have limited or no experience; 
potential loss of key employees of acquired businesses; and 
increased legal and accounting compliance costs. 

We do not know if we will be able to identify acquisitions or strategic relationships we deem suitable, whether we will be 
able to successfully complete any such transactions on favorable terms or at all or whether we will be able to successfully 
integrate any acquired business, facilities, technologies or products into our business or retain any key personnel, suppliers 
or customers. Our ability to successfully grow through strategic transactions depends upon our ability to identify, negotiate, 
complete  and  integrate  suitable  target  businesses,  facilities,  technologies  and  products  and  to  obtain  any  necessary 
financing.  These  efforts  could  be  expensive  and  time-consuming  and  may  disrupt  our  ongoing  business  and  prevent 
management from focusing on our operations. If we are unable to integrate any acquired businesses, facilities, technologies 
and products effectively, our business, results of operations and financial condition could be materially adversely affected.  

Completed acquisitions may result in additional goodwill and/or an increase in other intangible assets on our balance sheet. 
We are required annually, or as facts and circumstances exist, to test goodwill and other intangible assets to determine if 
impairment has occurred. If the testing performed indicates that impairment has occurred, we are required to record a non-
cash impairment charge for the difference between the carrying value of the goodwill or other intangible assets and the 
implied fair value of the goodwill or the fair value of other intangible assets in the period the determination is made. Should 
the value of goodwill or other intangible assets become impaired, there could be a material adverse effect on our financial 
condition and results of operations. 

We are dependent on a relatively limited number of customers for a significant portion of our net sales.  

Our largest retail customers in 2020 were Chewy.com and Walmart, which accounted for 31% and 11%, respectively, of 
our net sales. Our largest retail customers in 2019 were Chewy.com and Walmart, which accounted for 22% and 12%, 
respectively, of our net sales. No other retail customer has accounted for 10% or more of our net sales during these two 
years. If we were to lose any of our key customers, or if any of our key customers reduce the amount of their orders, 
consolidate,  reduce  their  store  footprint,  experience  financial  or  operational  difficulties  or  generate  less  traffic,  our 
business, financial condition and results of operations may be materially adversely affected.  

In addition, we generally do not enter into long-term contracts with our retail customers. As a result, we rely on consumers’ 
continuing demand for our products and our position in the market for all purchase orders. Our customers are sophisticated 
and  have  the  ability  to  replace  our  proprietary  value  brands  with  various  other  supply  options  if  we  do  not  compete 
aggressively  for  their  business.  If  our  retail  customers  change  their  pricing,  margin  expectations  or  business  terms 
(including through the imposition of warehouse and other fees), change their business strategies as a result of industry 
consolidation  or  otherwise,  reduce  the  number  of  brands  or  product  lines  they  carry,  decrease  their  advertising  or 
promotional efforts for, or the amount of shelf space they allocate to, our products or allocate greater shelf space to other 

13 

 
products, our net sales could decrease and our business, financial condition and results of operations may be materially 
adversely affected.  

We may not be able to successfully implement our growth strategy in our Products segment on a timely basis or at all.  

Our future success depends, in large part, on our ability to implement our growth strategy, including introducing products 
and expanding  into new markets,  attracting  new  consumers  to our brand  and  sub-brands,  improving  placement of  our 
products in the stores of our retail customers, and expanding our distribution and online sales through our retail partners. 
Our ability to implement this growth strategy depends, among other things, on our ability to:  

• 
• 
• 

develop new proprietary value-branded products and product line extensions that appeal to consumers; 
continue to effectively compete in our industry; 
increase our brand and sub-brand recognition by effectively implementing our marketing strategy and advertising 
initiatives; 

•  maintain and, to the extent necessary, improve our high standards for product quality, safety and integrity; 
• 
• 
• 
• 

expand and maintain brand and sub-brand loyalty; 
secure shelf space and wellness center space in the stores of our retail customers; 
increase profitability of our mobile clinics or wellness centers; and 
enter into distribution and other strategic arrangements with traditional retailers and other potential distributors 
of our products. 

We  may  not  be  able  to  successfully  implement  our  growth  strategy  and  may  need  to  change  our  strategy  in  order  to 
maintain  our  growth.  If  we  fail  to  implement  our  growth  strategy  or  if  we  invest  resources  in  a  growth  strategy  that 
ultimately proves unsuccessful, our business, financial condition and results of operations may be materially adversely 
affected.  

We may be unsuccessful in opening new wellness centers, which could adversely affect our growth  

One of the key means to achieving our growth strategy is through opening new clinics, both wellness centers and mobile 
clinics, and operating those on a profitable basis. During 2020, we have opened 27 new wellness centers within retail 
partners and we plan to open an additional 130 to 170 wellness centers in 2021 with an expected 1,000 wellness centers 
by the end of 2024. Our ability to open new clinics is dependent upon a number of factors, many of which are beyond our 
control, including our ability to:  

• 
• 
• 
• 

• 
• 

• 

identify locations and retail partners that can support our wellness centers; 
compete for sites; 
reach acceptable lease or host arrangement terms; 
hire, train, and retain the skilled veterinarians and skilled employees necessary to staff the clinics and wellness 
centers; 
obtain, in a timely manner and for an acceptable cost, required licenses, permits, and regulatory approvals; 
respond effectively to any changes in local, state, and federal law and regulations that adversely affect our ability 
to open new wellness centers or clinics; and 
control construction and other launch costs to open the wellness centers and clinics. 

There is no guarantee that a sufficient number of suitable sites or hosts will be available in desirable areas or on terms that 
are acceptable to us in order to achieve our growth plan. If we are unable to open new wellness centers, or if openings are 
significantly delayed, our earnings or revenue growth and our business could be materially and adversely affected, as we 
expect a portion of our growth to come from new locations.  

As part of our longer-term growth strategy, we may enter into geographic markets in which we have little or no prior 
operating history. The challenges of entering new markets include (i) difficulties in hiring experienced personnel, (ii) lack 

14 

 
 
of  familiarity  with  local  real  estate  markets  and  demographics,  (iii)  lack  of  consumer  familiarity  with  our  brand,  and 
(iv) competitive and economic conditions, and discretionary spending patterns that are different from and more difficult 
to predict or satisfy than in our existing markets. In addition, wellness centers that we open in new markets may take longer 
to reach expected sales and profit levels on a consistent basis, and may have higher construction, occupancy, and operating 
costs, than wellness centers that we open in existing markets, thereby affecting our overall profitability. Any failure on our 
part to recognize or respond to these challenges may adversely affect the success of any new wellness centers.  

If we continue to grow rapidly, we may not be able to manage our growth effectively.  

Our historical rapid growth has placed and, if continued, may continue to place significant demands on our management 
and our operational and financial resources. Our organizational structure may become more complex as we add additional 
staff, and we would  likely require  more  resources  to grow  and  continue  to  improve our operational,  management and 
financial controls. If we are not able to manage our growth effectively, our business, financial condition and results of 
operations may be materially adversely affected.  

We currently purchase our distributed Rx and OTC medications from manufacturers and licensed distributors. We do 
not have a long term guaranteed supply of medications at pre-established prices for the majority of our products.  

We currently do not manufacture the vast majority of our branded products that we distribute and we are depending on 
certain manufacturers and licensed distributors for our supply of products. We cannot guarantee that we will be able to 
purchase  an  adequate  supply  of  Rx  and  OTC  medications  from  manufacturers  and  licensed  distributors  to  meet  our 
customers’ demands, or that we will be able to purchase these medications at competitive prices. As these medications 
represent a significant portion of our net sales, our failure to fill customer orders for these medications could adversely 
impact our net sales. If we are forced to pay higher prices for these medications to ensure an adequate supply, we cannot 
guarantee that we will be able to pass along to our customers any increases in the prices we pay for these medications.  
Manufacturers may also decide to compete further with us by pursuing or increasing their efforts in direct marketing and 
sales of their products. These manufacturers can sell their products at lower prices and maintain a higher gross margin on 
their product sales than we can. In this event, retailers may elect to purchase Rx and OTC medications directly from those 
manufacturers. Additionally, in the event that the manufacturers of these Rx and OTC medications take action to prohibit 
our  licensed  distributors  from  selling  such  medications  to  us  entirely,  or  dictate  the  pricing  at  which  our  licensed 
distributors sell such medications to us or that our retail customers sell such medications to end consumers, our financial 
condition and results of operations could be materially and adversely affected.  

We operate in a highly competitive industry and may lose market share or experience margin erosion if we are unable 
to compete effectively.  

The pet products and services retail industry is highly competitive. In our Products segment, we compete on the basis of 
product  quality,  product  availability,  quality,  palatability,  loyalty  and  trust,  product  variety  and  ingredients,  product 
packaging and design, shelf space, reputation and brand, price point and promotional efforts. We compete directly and 
indirectly  with  both  manufacturers  and  distributors  of  pet  medication  and  health  and  wellness  products  and  online 
distributors,  as  well  as  with  veterinarians.  We  directly  face  competition  from  companies  that  distribute  various  pet 
medications and pet health and wellness products to traditional retailers such as Elanco (formerly Bayer AG), Central 
Garden  and  Pet  Company,  Hartz  (Unicharm  Corp.),  Mars,  Inc.,  Nestlé  S.A,  Promika  LLC,  Tevra  Brands,  and  The 
J.M. Smucker Company, most of which are larger than we are and have greater financial resources. Similarly, we face 
intense competition from manufacturers who sell pet medications and pet health and wellness products to e-commerce and 
other retailers and to veterinarians, who compete directly with our retailers to offer consumers pet flea and tick and other 
pet health and wellness products. 

Our retail customers compete with online retailers and veterinarians for the sale of Rx and OTC pet medications and other 
health and wellness products. Veterinarians hold a competitive advantage over us because many pet owners may find it 
more convenient or preferable to purchase these products directly from their veterinarians at the time of an office visit.  In 
order to effectively compete with veterinarians, we and retail partners must continue to price competitively and to educate 
pet  owners  about  the product  availability,  service  and  savings  offered  by purchasing pet  medications  and other health 
products in their retail stores. 

15 

Within our Services segment, we compete directly with veterinarians. Our primary competitors for our veterinary clinics 
in most markets are individual practitioners or small, regional multi-clinic practices. In addition, some national companies 
such as Banfield Pet Hospitals, VCA Animal Hospitals, or Petco are developing or have developed networks of veterinary 
clinics in markets in which we currently operate. 

These competitors may be able to identify and adapt to changes in consumer preferences more quickly than us due to their 
resources and scale. They may also be more successful in marketing and selling their products, better able to increase 
prices to reflect cost pressures and better able to increase their promotional activity, which may impact us and the entire 
pet  health  and  wellness  industry.  If  these  or  other  competitive  pressures  cause  our  products  to  lose  market  share  or 
experience margin erosion, our business, financial condition and results of operations may be materially adversely affected.  

Resistance from veterinarians to authorize prescriptions, or attempts/efforts on their part to discourage pet owners to 
purchase from retailers and pharmacies could cause our net sales to decrease and could materially adversely affect our 
financial condition and results of operations.  

Since we began our operations, some veterinarians have resisted providing, or simply refuse to provide, pet owners with 
a copy of their pet’s prescription or authorizing the prescription to an outside pharmacy, thereby effectively preventing 
outside  pharmacies  from  filling  such  prescriptions  under  state  law.  We  have  also  been  informed  by  customers  and 
consumers that veterinarians on certain occasions have tried to discourage pet owners from purchasing from the retail 
channel.  If  the  number  of  veterinarians  who  refuse  to  authorize  prescriptions  should  increase,  or  if  veterinarians  are 
successful in discouraging pet owners from purchasing from outside retailers and pharmacies, our net sales could decrease 
and our financial condition and results of operations may be materially adversely affected.  

Any  damage  to  our  reputation  or  our  brand  or  sub-brands  may  materially  adversely  affect  our  business,  financial 
condition and results of operations.  

Maintaining, developing and expanding our reputation with consumers, our retail customers and our suppliers is critical 
to our success. Our brand and sub-brands may suffer if our marketing plans or product initiatives are not successful. The 
importance of our brand and sub-brands may decrease if competitors offer more products with formulations similar to the 
products that we manufacture. Further, our brand and sub-brands may be negatively impacted due to real or perceived 
quality issues or if consumers perceive us as being untruthful in our marketing and advertising, even if such perceptions 
are not accurate. Product contamination, the failure to maintain high standards for product quality, safety and integrity, 
including raw materials and ingredients obtained from suppliers, or allegations of product quality issues, mislabeling or 
contamination, even if untrue or caused by our contract manufacturing partners or raw material suppliers, may reduce 
demand for our products or cause production and delivery disruptions. We maintain guidelines and procedures to ensure 
the quality, safety and integrity of our products. However, we may be unable to detect or prevent product and/or ingredient 
quality issues, mislabeling or contamination, particularly in instances of fraud or attempts to cover up or obscure deviations 
from our guidelines and procedures. If any of our products become unfit for consumption, cause injury or are mislabeled, 
we may have to engage in a product recall and/or be subject to liability. Damage to our reputation or our brand or sub-
brands or loss of consumer confidence in our products for any of these or other reasons could result in decreased demand 
for our products and our business, financial condition and results of operations may be materially adversely affected.  

Our growth and business are dependent on trends that may change, and our historical growth may not be indicative of 
our future growth.  

The growth of our business depends primarily on the continued shift from consumers purchasing pet health and wellness 
products from veterinarians to purchasing such products through traditional retail channels, growth of the pet health and 
wellness products market and popularity of pet ownership, transitions from traditional veterinarians to mobile clinics and 
wellness centers, as well as on general economic conditions. These trends may not continue or may change. In the event 
of a decline in consumers purchasing pet health and wellness products through traditional retail channels, a change in pet 
health and wellness trends or a decrease in the overall number of pets, or during challenging economic times, we may be 
unable to persuade our retail customers and consumers to purchase our products, and our business, financial condition and 
results of operations may be materially adversely affected and our growth rate may slow or stop.  

16 

There may be decreased spending on pets in a challenging economic climate.  

The United States has from time to time experienced challenging economic conditions, including the COVID-19 pandemic,  
and  the  global  financial  markets  have  recently  undergone  and  may  continue  to  experience  significant  volatility  and 
disruption.  Our  business,  financial  condition  and  results  of  operations  may  be  materially  adversely  affected  by  a 
challenging  economic  climate,  including  adverse  changes  in  interest  rates,  volatile  commodity  markets  and  inflation, 
contraction in the availability of credit in the market and reductions in consumer spending. The keeping of pets and the 
purchase of pet-related products may constitute discretionary spending for some consumers and any material decline in 
the amount of consumer discretionary spending may reduce overall levels of pet ownership or spending on pets. As a 
result, a slow-down in the general economy may cause a decline in demand for our products. In addition, we cannot predict 
how worsening economic conditions would affect consumer behavior and our retail customers and suppliers, generally. If 
economic conditions result in decreased spending on pets and have a negative impact on our retail customers and suppliers, 
our business, financial condition and results of operations may be materially adversely affected.  

Our business depends, in part, on the sufficiency and effectiveness of our marketing and trade promotion programs 
and incentives.  

Due to the competitive nature of our industry, we must effectively and efficiently promote and market our products through 
television, internet and print advertisements as well as through trade promotions and incentives to sustain and improve our 
competitive position in our market. Marketing investments may be costly. In addition, we may, from time to time, change 
our marketing strategies and spending, including the timing or nature of our trade promotions and incentives. We may also 
change our marketing strategies and spending in response to actions by our customers, competitors and other companies 
that manufacture and/or distribute pet health and wellness products. The sufficiency and effectiveness of our marketing 
and trade promotions and incentives are important to our ability to retain and improve our market share and margins. If 
our marketing and trade promotions and incentives are not successful or if we fail to implement sufficient and effective 
marketing and trade promotions and incentives or adequately respond to changes in industry marketing strategies, our 
business, financial condition and results of operations may be adversely affected.  

If  our  products  or  services  are  alleged  to  cause  injury  or  illness  or  our  products  fail  to  comply  with  governmental 
regulations, we may need to recall our products and/or may experience related claims and reputational damage.  

Our products may be subject to product recalls, including voluntary recalls or withdrawals, if they are alleged to pose a 
risk of injury or illness, or if they are alleged to have been mislabeled, misbranded or adulterated or to otherwise be in 
violation of governmental regulations. We may also voluntarily recall or withdraw products in order to protect our brand 
or reputation if we determine that they do not meet our standards, whether for quality, palatability, appearance or otherwise. 
If there is any future product recall or withdrawal, it could result in substantial and unexpected expenditures, destruction 
of product inventory, damage to our reputation and lost sales due to the unavailability of the product for a period of time, 
and our business, financial condition and results of operations may be materially adversely affected. In addition, a product 
recall or withdrawal may require significant management attention and could result in enforcement action by regulatory 
authorities.  

We also may be subject to product liability claims if the consumption or use of our products is alleged to cause injury or 
illness. Although we carry product liability insurance, our insurance may not be adequate to cover all liabilities that we 
may  incur  in  connection  with  product  liability  claims.  For  example,  punitive  damages  are  generally  not  covered  by 
insurance. If we are subject to substantial product liability claims in the future, we may not be able to continue to maintain 
our existing insurance, obtain comparable insurance at a reasonable cost, if at all, or secure additional coverage. This could 
result in future product liability claims being uninsured. If there is a product liability judgment against us or a settlement 
agreement related to a product liability claim, our business, financial condition and results of operations may be materially 
adversely affected. In addition, even if product liability claims against us are not successful or are not fully pursued, these 
claims  could  be  costly  and  time-consuming  and  may  require  management  to  spend  time  defending  claims  rather  than 
operating our business.  

Additionally, we may be subject to claims for veterinary malpractice or negligence in the event as a result of services 
provided by our veterinarians. Although we carry appropriate insurance, our insurance may not be adequate to cover all 

17 

liabilities that we may incur in connection with veterinary malpractice or negligence claims. Additionally, any such claims 
may result in reputational damage to our services segment and our business, financial condition and results of operations 
may be materially adversely affected.  

To the extent our retail customers purchase products in excess of consumer consumption in any period, our net sales 
in a subsequent period may be adversely affected as our retail customers seek to reduce their inventory levels.  

From  time  to  time,  our  retail  customers  may  purchase  more  products  than  they  expect  to  sell  to  consumers  during  a 
particular time period. Our retail customers may grow their inventory in anticipation of, or during, our promotional events, 
which  typically  provide  for  reduced  prices  during  a  specified  time  or  other  incentives.  Our  retail  customers  may  also 
increase inventory in anticipation of a price increase for our products, or otherwise over-order our products as a result of 
overestimating demand for our products. If a retail customer increases its inventory during a particular reporting period as 
a result of a promotional event, anticipated price increase or otherwise, then our net sales during the subsequent reporting 
period may be adversely impacted as our retail customers seek to reduce their inventory to customary levels. This effect 
may be particularly pronounced when the promotional event, price increase or other event occurs near the end or beginning 
of a reporting period or when there are changes in the timing of a promotional event, price increase or similar event, as 
compared to the prior year. To the extent our retail customers seek to reduce their usual or customary inventory levels or 
change their practices regarding purchases in excess of consumer consumption, our net sales and results of operations may 
be materially adversely affected in that or subsequent periods.  

We may not be able to manage our manufacturing and supply chain effectively, which may adversely affect our results 
of operations.  

We must accurately forecast demand for all of our products in order to ensure that we have enough products available to 
meet the needs of our retail customers. Our forecasts are based on multiple assumptions that may cause our estimates to 
be inaccurate and affect our ability to obtain adequate manufacturing capacity (whether our own manufacturing capacity 
or contract manufacturing capacity) in order to meet the demand for our proprietary value-branded products, which could 
prevent  us  from  meeting  increased  retail  customer  or  consumer  demand  and  harm  our  brand,  our  sub-brands  and  our 
business. If we do not accurately align our manufacturing capabilities with demand, our business, financial condition and 
results of operations may be materially adversely affected.  

If for any reason we were to change any one of our contract manufacturers, we could face difficulties that might adversely 
affect our ability to maintain an adequate supply of our proprietary value-branded products, and we would incur costs and 
expend resources in the course of making the change. Moreover, we might not be able to obtain terms as favorable as those 
received from our current contract manufacturers, which in turn would increase our costs.  

In addition, we must continuously monitor our inventory and product mix against forecasted demand. If we underestimate 
demand, we risk having inadequate supplies. We also face the risk of having too much inventory on hand that may reach 
its expiration date and become unsalable, and we may be forced to rely on markdowns or promotional sales to dispose of 
excess  or  slow-moving  inventory.  If  we  are  unable  to  manage  our  supply  chain  effectively,  our  operating  costs  could 
increase and our profit margins could decrease.  

Shipping is a critical part of our business and any changes  in, or disruptions to, our shipping arrangements could 
adversely affect our business, financial condition, and results of operations.  

We currently rely on third-party national and regional logistics providers to deliver products to our manufacturing and 
distribution  warehouses  from  our  third-party  suppliers  and  contract  manufacturers  and  to  deliver  products  from  our 
manufacturing and distribution warehouses to our retail customers. If we are not able to negotiate acceptable pricing and 
other terms with these providers, or if these providers experience performance problems or other difficulties in processing 
our orders or delivering our products, it could negatively impact our results of operations and our customers’ experience. 
For example, changes to the terms of our shipping arrangements may adversely impact our margins and profitability. In 
addition,  our  ability  to  receive  inbound  inventory  efficiently  and  ship  merchandise  to  our  retail  customers  may  be 
negatively affected by factors beyond our and these providers’ control, including inclement weather, fire, flood, power 
loss, earthquakes, acts of war or terrorism or other events specifically impacting our or other shipping partners, such as 

18 

labor disputes, financial difficulties, system failures and other disruptions to the operations of the shipping companies on 
which  we  rely.  We  are  also  subject  to  risks  of  damage  or  loss  during  delivery  by  our  shipping  vendors.  If  any  of  the 
foregoing occurs, our business, financial condition and results of operations may be materially adversely affected. 

Changes affecting the availability of the London Inter-bank Offered Rate (“LIBOR”) may have consequences for us 
that cannot yet be reasonably predicted. 

We have outstanding debt with variable interest rates based on LIBOR. Advances under our revolving credit facility and 
our term loan facility generally bear interest based on (i) the Eurodollar Rate (as defined in our credit agreements and 
calculated using LIBOR) or (ii) the Base Rate (as defined in our credit agreements). The LIBOR benchmark has been the 
subject of national, international and other regulatory guidance and proposals to reform. In July 2017, the United Kingdom 
Financial Conduct Authority (the authority that regulates LIBOR) announced that it intends to stop compelling banks to 
submit rates for the calculation of LIBOR after 2021. These reforms may cause LIBOR to perform differently than it has 
in the past, and LIBOR may ultimately cease to exist after 2021. Alternative benchmark rates may replace LIBOR and 
could affect our debt securities, debt payments and receipts. At this time, it is not possible to predict the effect of any 
changes to LIBOR, any phase out of LIBOR or any establishment of alternative benchmark rates. Any new benchmark 
rate  will  likely  not  replicate  LIBOR  exactly,  which  could  impact  our  contracts  that  terminate  after  2021.  There  is 
uncertainty  about  how  applicable  law  and  the  courts  will  address  the  replacement  of  LIBOR  with  alternative  rates  on 
variable rate retail loan contracts and other contracts that do not include alternative rate fallback provisions. If LIBOR 
ceases to exist after 2021, the interest rates on our revolving credit facility and our term loan facility will be based on the 
Base  Rate  or  an  alternative  benchmark  rate,  which  may  result  in  higher  interest  rates.  In  addition,  any  changes  to 
benchmark rates may have an uncertain impact on our cost of funds and our access to the capital markets, which could 
impact our results of operations and cash flows. Uncertainty as to the nature of such potential changes may also adversely 
affect the trading market for our securities 

The growth of our business depends in part on our ability to accurately predict consumer trends, successfully introduce 
new products and improve existing products, and expand into new offerings. 

Our growth depends, in part, on our ability to successfully introduce new products, including our manufactured products, 
and improve and reposition our existing products to meet the requirements of our retail partners and those of pet parents.  
This, in turn, depends on our ability to predict and respond to evolving consumer trends, demands and preferences. The 
success  of  our  innovation  and  product  development  efforts  is  affected  by  the  technical  capability  of  our  product 
development  staff  and  third-party  consultants  in  developing  and  testing  new  products,  including  complying  with 
governmental regulations, our attractiveness as a partner for outside research and development scientists and entrepreneurs 
and the success of our management and sales team in introducing and marketing new products.  

We  may  be  unable  to  determine  with  accuracy  when  or  whether  any  of  our  products  now  under  development  will  be 
approved or launched, and we may be unable to develop or otherwise acquire product candidates or products. Additionally, 
we cannot predict whether any such products, once launched, will be commercially successful. Furthermore, the timing 
and cost of our R&D initiatives may increase as a result of additional government regulation or otherwise, making it more 
time-consuming  and/or costly  to  research, test  and  develop  new products.  If  we  are unable  to  successfully develop or 
otherwise acquire new products, our financial condition and results of operations may be materially adversely affected.  

Failure  to  protect  our  intellectual  property  could  harm  our  competitive  position  or  require  us  to  incur  significant 
expenses to enforce our rights.  

Our success depends in part on our ability to protect our intellectual property rights. Our trademarks such as “PetIQ,” 
“PetArmor,” “VIP Petcare,” “VetIQ PetCare,” “VetIQ,” “Capstar,” “Advecta,” “SENTRY,” “Sergeants,” “PetLock,” 
“Heart Shield Plus,” “TruProfen,” “Betsy Farms,” “PetAction,” “Minties,” “Vera,” and “Delightibles” and others are 
assets that support our brand, sub-brands and consumers’ perception of our products. We rely on trademark, copyright, 
trade secret, patent and other intellectual property laws, as well as nondisclosure and confidentiality agreements and other 
methods,  to  protect  our  trademarks,  trade  names,  proprietary  information,  technologies  and/or  processes.  Our  non-
disclosure  agreements  and  confidentiality  agreements  may  not  effectively  prevent  disclosure  of  our  proprietary 
information, technologies and processes and may not provide an adequate remedy in the event of unauthorized disclosure 

19 

of such information, which could harm our competitive position. In addition, effective patent, copyright, trademark and 
trade secret protection may be unavailable or limited for some of our intellectual property rights and trade secrets in foreign 
countries. We may need to engage in litigation or similar activities to enforce our intellectual property rights, to protect 
our trade secrets or to determine the validity and scope of proprietary rights of others. Any such litigation could require us 
to  expend  significant  resources  and  divert  the  efforts  and  attention  of  our  management  and  other  personnel  from  our 
business operations. If we fail to protect our intellectual property, our business, financial condition and results of operations 
may be materially adversely affected.  

We may be subject to intellectual property infringement claims or other allegations, which could result in substantial 
damages and diversion of management’s efforts and attention.  

We  have  obligations  to  respect  third-party  intellectual  property.  The  steps  we  take  to  prevent  misappropriation, 
infringement or other violation of the intellectual property of others may not be successful. From time to time, third parties 
have asserted intellectual property infringement claims against us, our suppliers, or our retail customers and may continue 
to do so in the future. Although we believe that our products and manufacturing processes do not infringe in any material 
respect upon proprietary rights of other parties and/or that meritorious defenses would exist with respect to any assertions 
of infringement of other parties, we may from time to time be found to infringe on the proprietary rights. For example, 
patent applications in the United States and some foreign countries are generally not publicly disclosed until the patent 
application  is published,  and  we may not be  aware of  currently  filed  patent  applications  that  relate  to  our  products or 
processes. If patents later issue on these applications, we may be found liable for subsequent infringement. Such claims 
that our products or processes infringe these rights, regardless of their merit or resolution, could be costly and may divert 
the  efforts  and  attention  of  our  management  and  technical  personnel.  In  part  due  to  the  complex  technical  issues  and 
inherent uncertainties in intellectual property litigation, we cannot predict whether we will prevail in such proceedings. If 
such proceedings result in an adverse outcome, we could, among other things, be required to:  

•  Pay substantial damages (potentially treble damages in the United States); 
• 
• 
• 
• 
• 

cease the manufacture, use or sale of the infringing products; 
discontinue the use of the infringing processes; 
expend significant resources to develop non-infringing processes; 
expend significant resources to litigate matters or to develop non-infringing processes; and 
enter into licensing arrangements with the third party claiming infringement, which may not be available on 
commercially reasonable terms, or may not be available at all.  

If any of the foregoing occurs, our ability to compete could be affected and our business, financial condition and results 
of operations may be materially adversely affected.  

Adverse litigation judgments or settlements resulting from legal proceedings relating to our business operations could 
materially adversely affect our business, financial condition and results of operations.  

From time to time, we are subject to allegations, and may be party to legal claims and regulatory proceedings, relating to 
our  business  operations.  Such  allegations,  claims  and  proceedings  may  be  brought  by  third  parties,  including  our 
customers, employees, governmental or regulatory bodies or competitors. Defending against such claims and proceedings, 
regardless of their merits or outcomes, is costly and time consuming and may divert management’s attention and personnel 
resources  from  our  normal  business  operations,  and  the  outcome  of  many  of  these  claims  and  proceedings  cannot  be 
predicted. If any of these claims or proceedings were to be determined adversely to us, a judgment, a fine or a settlement 
involving a payment of a material sum of money were to occur, or injunctive relief were issued against us, our reputation 
could be affected and our business, financial condition and results of operations could be materially adversely affected.  

A failure of one or more key information technology systems, networks or processes may materially adversely affect 
our ability to conduct our business.  

The  efficient  operation  of  our  business  depends  on  our  information  technology  systems.  We  rely  on  our  information 
technology systems to effectively manage our sales and marketing, accounting and financial and legal and compliance 

20 

 
functions, engineering and product development tasks, research and development data, communications, supply chain, 
order entry and fulfillment and other business processes. We also rely on third parties and virtualized infrastructure to 
operate and support our information technology systems. The failure of our information technology systems to perform as 
we anticipate could disrupt our business and could result in transaction errors, processing inefficiencies and the loss of 
sales and customers, causing our business and results of operations to suffer.  

In addition, our information technology systems may be vulnerable to damage or interruption from circumstances beyond 
our control, including fire, natural disasters, power outages, systems failures, security breaches, cyberattacks and computer 
viruses. The failure of our information technology systems to perform as a result of any of these factors or our failure to 
effectively restore our systems or implement new systems could disrupt our entire operation and could result in decreased 
sales, increased overhead costs, excess inventory and product shortages and a loss of important information. Further, to 
the  extent  that  we  have  customer  information  in  our  databases,  any  unauthorized  disclosure  of,  or  access  to,  such 
information could result in claims under data protection laws and regulations and could damage our reputation and result 
in lost sales. If any of these risks materialize, our reputation and our ability to conduct our business may be materially 
adversely affected.  

We are subject to extensive and ongoing governmental regulation and we may incur material costs in order to comply 
with existing or future laws and regulations, and our failure to comply may result in enforcement, recalls and other 
adverse actions or significant penalties.  

We are subject to a broad range of federal, state, local and foreign laws and regulations intended to protect public health 
and safety, natural resources and the environment. See “Business—Government Regulation.” Our operations are subject 
to extensive and ongoing regulation by the FDA, EPA, the U.S. Department of Agriculture (the “USDA”), the Florida 
Department  of  Health  and  by  various  other  federal,  state,  local  and  foreign  authorities  regarding  the  manufacturing, 
processing, packaging, storage, distribution, advertising, labeling and import and export of our products, including drug 
and food safety standards. Our operations also are subject to regulation regarding the availability and use of pesticides, 
emissions and discharges to the environment, and the treatment, handling, storage and disposal of materials and wastes. 
Many  of  these  laws  and  regulations  are  becoming  increasingly  stringent  and  compliance  with  them  is  becoming 
increasingly  expensive.  Costs  of  compliance,  and  the  impacts  on  us  of  any  non-compliance,  with  any  such  laws  and 
regulations could materially adversely affect our business, financial condition and results of operations.  

Later discovery of previously unknown problems with a product, including adverse events of unanticipated severity or 
frequency,  or  with  our  third-party  manufacturers  or  manufacturing  processes,  or  failure  to  comply  with  regulatory 
requirements, may result in, among other things:  

• 

• 
• 

• 
• 

restrictions on the marketing or manufacturing of the product, withdrawal of the product from the market, or 
voluntary or mandatory product recalls; 
fines, warning letters or holds on target animal studies; 
refusal  by  applicable  regulatory  authorities  to  approve  pending  applications  or  supplements  to  approved 
applications, or suspension or revocation of product approvals; 
product seizure or detention, or refusal to permit the import or export of products; and 
injunctions or the imposition of civil or criminal penalties. 

Regulatory policies may change and additional government regulations may be enacted that could prevent, limit or delay 
regulatory  approval  of  any  current  or  future  product  candidates.  We  cannot  predict  the  likelihood,  nature  or  extent  of 
government regulation that may arise from future legislation or administrative action. If we are slow or unable to adapt to 
changes  in  existing  requirements  or  the  adoption  of  new  requirements  or  policies,  or  if  we  are  not  able  to  maintain 
regulatory compliance, we may lose any marketing approval that we may have obtained, which would adversely affect our 
business.  

Our business is also affected by export and import controls and similar laws and regulations, both in the United States and 
elsewhere. Issues such as national security or health and safety, which may slow or otherwise restrict imports or exports, 
may adversely affect our business, financial condition and results of operations.  

21 

 
Violations of or liability under any of these laws and regulations may result in administrative, civil or criminal fines or 
penalties against us, revocation or modification of applicable permits, environmental investigations or remedial activities, 
voluntary or involuntary product recalls, warning or untitled letters or cease and desist orders against or restrictions on 
operations that are not in compliance, among other things. Liability may be imposed under some laws and regulations 
regardless of fault or knowledge and regardless of the legality of the original action. These laws and regulations, or their 
interpretation, may change in the future and we may incur (directly, or indirectly through our contract manufacturers) 
material costs to comply with current or future laws and regulations or in any required product recalls.  

Certain  states  have  laws,  rules  and  regulations  which  require  that  veterinary  medical  practices  be  owned  by  licensed 
veterinarians  and  that  corporations  which  are  not  owned  by  licensed  veterinarians  refrain  from  providing,  or  holding 
themselves out as providers of, veterinary medical care. We may experience difficulty in expanding our operations into 
other states or provinces with similar laws, rules and regulations. Although we have structured our operations to comply 
with our understanding of the veterinary medicine laws of each state and province in which we operate, interpretive legal 
precedent and regulatory guidance varies by jurisdiction and is often sparse and not fully developed. A determination that 
we are in violation of applicable restrictions on the practice of veterinary medicine in any jurisdiction in which we operate, 
could have a material adverse effect on us, particularly if we are unable to restructure our operations to comply with the 
requirements of that jurisdiction. 

All of the states in which we operate impose various registration permit and/or licensing requirements. To fulfill these 
requirements, we have registered each of our facilities with appropriate governmental agencies and, where required, have 
appointed a licensed veterinarian to act on behalf of each facility. All veterinarians practicing in our animal hospitals are 
required to maintain valid state licenses to practice. 

Failure  to  comply  with  federal,  state  and  international  laws  and  regulations  relating  to  permit  and/or  licensing 
requirements,  or  the  expansion  of  existing  or  the  enactment  of  new  laws  or  regulation  relating  to  permit  and/or 
licensing requirements, could adversely affect our business and our financial condition. 

We strive to comply with all applicable laws, regulations and other legal obligations relating to permit and/or licensing 
requirements.  It  is  possible,  however,  that  these  requirements  may  be  interpreted  and  applied  in  a  manner  that  is 
inconsistent from one jurisdiction to another or may conflict with other rules or our practices. We cannot guarantee that 
our practices have complied, comply or will comply fully with all such laws, regulations, requirements and obligations. 
Any failure, or perceived failure, by us to comply with our filed permits and licenses with any applicable federal, state or 
international related laws, industry standards or codes of conduct, regulatory guidance, orders to which we may be subject 
or  other  legal  obligations  relating  to  privacy  or  consumer  protection  could  adversely  affect  our  reputation,  brand  and 
business, and may result in claims, proceedings or actions against us by governmental entities or others or other liabilities. 
Any such claim, proceeding or action could hurt our reputation, brand and business, force us to incur significant expenses 
in defense of such proceedings, distract our management, increase our costs of doing business, result in a loss of customers 
and suppliers and may result in the imposition of monetary liability. We may also be contractually liable to indemnify and 
hold harmless third parties from the costs or consequences of non-compliance with any laws, regulations or other legal 
obligations relating to permit and/or licensing requirements. In addition, various federal, state and foreign legislative and 
regulatory bodies may expand existing laws or regulations, enact new laws or regulations or issue revised rules or guidance 
regarding permit and/or licensing requirements. Any such changes may force us to incur substantial costs or require us to 
change  our  business  practices.  This  could  compromise  our  ability  to  pursue  our  growth  strategy  effectively  and  may 
adversely  affect  our  ability  to  acquire  customers  or  otherwise  harm  our  business,  financial  condition  and  results  of 
operations. 

If we fail to comply with governmental regulations applicable to our Services business, various governmental agencies 
may impose fines, institute litigation or preclude us from operating in certain states. 

Certain states and provinces have laws, rules and regulations which require that veterinary medical practices be owned by 
licensed  veterinarians  and  that  corporations  which  are  not  owned  by  licensed  veterinarians  refrain  from  providing,  or 
holding themselves out as providers of, veterinary medical care. We may experience difficulty in expanding our operations 
into  other  states  or  provinces  with  similar  laws,  rules  and  regulations.  Although  we  have  structured  our  operations  to 
comply  with  our  understanding  of  the  veterinary  medicine  laws  of  each  state  in  which  we  operate,  interpretive  legal 

22 

precedent and regulatory guidance varies by jurisdiction and is often sparse and not fully developed. A determination that 
we are in violation of applicable restrictions on the practice of veterinary medicine in any jurisdiction in which we operate, 
could have a material adverse effect on us, particularly if we are unable to restructure our operations to comply with the 
requirements of that jurisdiction. All of the states in which we operate impose various registration requirements. To fulfill 
these requirements, we have registered each of our facilities with appropriate governmental agencies and, where required, 
have appointed a licensed veterinarian to act on behalf of each facility. All veterinarians practicing in our animal hospitals 
are required to maintain valid state licenses to practice. 

Our success depends on our ability to attract and retain key employees and the succession of senior management.  

Our continued growth and success requires us to hire, retain and develop our leadership team. If we are unable to attract 
and retain talented, highly qualified senior management and other key executives, as well as provide for the succession of 
senior management, our growth and results of operations may be adversely impacted.  

We may experience difficulties hiring skilled veterinarians due to shortages that could disrupt our business.  

From time to time we may experience shortages of skilled veterinarians in markets in which we operate mobile clinics and 
wellness centers, which may require us to enhance wages and benefits to recruit and retain enough qualified veterinarians 
to adequately staff mobile clinics and wellness centers. If we are unable to recruit and retain qualified veterinarians, or to 
control our labor costs, our business, financial conditions and results of operations may be materially adversely affected. 

We have incurred net losses in the past and may be unable to sustain profitability in the future.  

We  incurred  a  net  loss of  $77.5 million for  the  year ended December 31,  2020. As  of  December 31,  2020,  we  had  an 
accumulated deficit of $93.4 million. We expect to continue to incur significant product commercialization and regulatory, 
sales and marketing, clinic opening, and other expenses. In addition, our general and administrative expenses increased 
following prior acquisitions to support the larger combined Company and product portfolio. The net income we earn may 
fluctuate significantly from quarter to quarter. We will need to generate additional net sales or increased gross margin to 
attain and sustain profitability, and we cannot be sure that we will remain profitable for any substantial period of time. Our 
failure to maintain profitability could negatively impact the value of our Class A common stock.  

If  our  cash  from  operations  is  not  sufficient  to  meet  our  current  or  future  operating  needs,  expenditures  and  debt 
service obligations, our business, financial condition and results of operations may be materially adversely affected.  

Our ability to generate cash to meet our operating needs, expenditures and debt service obligations will depend on our 
future performance and financial condition, which will be affected by financial, business, economic, legislative, regulatory 
and  other  factors,  including  potential  changes  in  costs,  pricing,  the  success  of  product  innovation  and  marketing, 
competitive pressure and consumer preferences. If our cash flow and capital resources are insufficient to fund our debt 
service obligations and other cash needs, we could face substantial liquidity problems and could be forced to reduce or 
delay investments and capital expenditures or to dispose of material assets or operations, seek additional debt or equity 
capital or restructure or refinance our indebtedness. Our credit facility restricts our ability to take these actions and we may 
not be able to affect any such alternative measures on commercially reasonable terms or at all. If we cannot make scheduled 
payments on our debt, the lenders under our senior secured credit facilities can terminate their commitments to loan money, 
can  declare  all  outstanding  principal  and  interest  to  be  due  and  payable,  foreclose  against  the  assets  securing  their 
borrowings and we could be forced into bankruptcy or liquidation. In addition, any downgrade of our debt ratings by any 
of the major rating agencies, which could result from our financial performance, acquisitions or other factors, would also 
negatively impact our access to additional debt financing (including leasing) or refinancing on favorable terms, or at all. 
Even if we are successful in taking any such alternative actions, such actions may not allow us to meet our scheduled debt 
service obligations and, as a result, our business, financial condition and results of operations may be materially adversely 
affected. 

23 

The trading price of our Class A common stock is highly volatile. The trading price of our Class A common stock has 
fluctuated significantly since our IPO.  

This volatility, as well as general economic, market or political conditions, could reduce the market price of shares of our 
Class A common stock in spite of our operating performance. In addition, our results of operations could be below the 
expectations  of  public  market  analysts  and  investors  due  to  a  number  of  potential  factors,  including  variations  in  our 
quarterly results of operations, additions or departures of key management personnel, failure to meet analysts’ earnings 
estimates, publication of research reports about our industry, litigation and government investigations, changes or proposed 
changes in laws or regulations or differing interpretations or enforcement thereof affecting our business, adverse market 
reaction to any indebtedness we may incur or securities we may issue in the future, changes in market valuations of similar 
companies  or  speculation  in  the  press  or  investment  community,  announcements  by  our  competitors  of  significant 
contracts, acquisitions, dispositions, strategic partnerships, joint ventures or capital commitments and adverse publicity 
about our industry in or individual scandals, and in response the market price of shares of our Class A common stock could 
decrease significantly.  

In the past few years, stock markets have experienced extreme price and volume fluctuations. In the past, following periods 
of volatility in the overall market and the market price of a company’s securities, securities class action litigation has often 
been  instituted  against  these  companies.  This  litigation,  if  instituted  against  us,  could  result  in  substantial  costs  and  a 
diversion of our management’s attention and resources.  

Our quarterly operating results may fluctuate significantly and could fall below the expectations of securities analysts 
and investors due to seasonality and other factors, some of which are beyond our control, resulting in a decline in our 
stock price. 

Our quarterly operating results may fluctuate significantly because of several factors, including: 

the timing of new product and clinic launches; 
the timing and extent of customer inventory management decisions; 
our ability to procure product in a cost effective manner; 
expansion to new customers or product categories; 
seasonality of services; 

• 
• 
• 
• 
• 
•  macroeconomic conditions, both nationally and locally; 
• 
• 

negative publicity relating to use of pet products outside the veterinary channel; and 
taxes 

Seasonal factors and the timing of holidays cause our revenue to fluctuate from quarter to quarter. Our flea and tick product 
offerings are most significant in the first half of the year, both leading up to and throughout the spring and summer seasons. 
Adverse weather conditions may also affect customer traffic to our customers or our ability to meet customer delivery 
requirements. 

Risks Related to Our Company and Our Organizational Structure  

Our principal asset is our interest in HoldCo, and, accordingly, we depend on distributions from HoldCo to pay our 
taxes and expenses. HoldCo’s ability to make such distributions may be subject to various limitations and restrictions.  

We are a holding company and have no material assets other than our ownership of LLC Interests of HoldCo. As such, we 
have no independent means of generating revenue or cash flow, and our ability to pay our taxes and operating expenses or 
declare and pay dividends in the future, if any, will be dependent upon the financial results and cash flows of HoldCo and 
its subsidiaries and distributions we receive from HoldCo. There can be no assurance that our subsidiaries will generate 
sufficient cash flow to distribute funds to us or that applicable state law and contractual restrictions, including negative 
covenants in our debt instruments, will permit such distributions.  

24 

 
HoldCo is treated as a partnership for U.S. federal income tax purposes and, as such, is not subject to any entity-level U.S. 
federal income tax. Instead, taxable income is allocated to holders of LLC Interests, including us. Accordingly, we incur 
income taxes on our allocable share of any net taxable income of HoldCo. Under the terms of the HoldCo Agreement, 
HoldCo will be obligated to make tax distributions to holders of LLC Interests, including us. These tax distributions are 
funded from available cash of HoldCo and its subsidiaries. These tax distributions will be computed, for us, based on our 
actual tax liability as a result of the net taxable income allocated to us as a result of owning interests in HoldCo and, for 
all  Continuing  LLC  Owners,  based  on  the  net  taxable  income  of  HoldCo  allocated  to  such  holder  of  LLC  Interests 
multiplied by an assumed, combined tax rate equal to the maximum rate applicable to an individual resident in New York, 
New York (taking into account the deductibility of state and local taxes and other applicable adjustments). In addition to 
tax expenses, we will also incur expenses related to our operations. We intend, as its managing member, to cause HoldCo 
to  make  cash  distributions  to  the  owners  of  LLC  Interests  in  an  amount  sufficient  to  (i) fund  all  or  part  of  their  tax 
obligations  in  respect  of  taxable  income  allocated  to  them  and  (ii) cover  our  operating  expenses.  However,  HoldCo’s 
ability to make such distributions may be subject to various limitations and restrictions, such as restrictions on distributions 
that would either violate any contract or agreement to which HoldCo is then a party, including debt agreements, or any 
applicable  law,  or  that  would  have  the  effect  of  rendering  HoldCo  insolvent.  Our  credit  agreement  does  not  currently 
restrict our ability to make tax distributions. If we do not have sufficient funds to pay tax or other liabilities or to fund our 
operations, we may have to borrow funds, which could materially adversely affect our liquidity and financial condition 
and subject us to various restrictions imposed by any such lenders. In addition, if HoldCo does not have sufficient funds 
to make distributions, our ability to declare and pay cash dividends will also be restricted or impaired.  

If we are deemed to be an investment company under the Investment Company Act of 1940, as amended (the “1940 
Act”), as a result of our ownership of HoldCo, applicable restrictions could make it impractical for us to continue our 
business as contemplated and could have a material adverse effect on our business.  

Under Sections 3(a)(1)(A) and (C) of the 1940 Act, a company generally will be deemed to be an “investment company” 
for purposes of the 1940 Act if (i) it is, or holds itself out as being, engaged primarily, or proposes to engage primarily, in 
the business of investing, reinvesting or trading in securities or (ii) it engages, or proposes to engage, in the business of 
investing, reinvesting, owning, holding or trading in securities and it owns or proposes to acquire investment securities 
having a value exceeding 40% of the value of its total assets (exclusive of U.S. government securities and cash items) on 
an unconsolidated basis. We do not believe that we are an “investment company,” as such term is defined in either of those 
sections of the 1940 Act.  

As the sole managing member of HoldCo, we will control and operate HoldCo. On that basis, we believe that our interest 
in HoldCo is not an “investment security” as that term is used in the 1940 Act. However, if we were to cease participation 
in the management of HoldCo, our interest in HoldCo could be deemed an “investment security” for purposes of the 1940 
Act.  

We and HoldCo intend to conduct our operations so that we will not be deemed an investment company. However, if we 
were to be deemed an investment company, restrictions imposed by the 1940 Act, including limitations on our capital 
structure and our ability to transact with affiliates, could make it impractical for us to continue our business as contemplated 
and could have a material adverse effect on our business.  

Anti-takeover provisions in our organizational documents  and Delaware law might discourage or delay acquisition 
attempts for us that you might consider favorable.  

Our amended and restated certificate of incorporation and amended and restated bylaws contain provisions that may make 
the merger or acquisition of the Company more difficult without the approval of our board of directors. Among other 
things:  

• 
• 
• 
• 

a staggered board of directors; 
removal of directors, only for cause, by a supermajority of the voting power of stockholders entitled to vote; 
a provision denying stockholders the ability to call special meetings; 
a provision denying stockholders the ability to act by written consent; 

25 

• 
• 
• 

• 

provisions waiving the corporate opportunity doctrine with respect to Certain Sponsors and their affiliates; 
advance notice requirements for stockholder proposals and nominations; 
amendment of our amended and restated charter by a supermajority of the voting power of stockholders entitled 
to vote; and 
the authorization of undesignated preferred stock, the terms of which may be established and shares of which 
may be issued without stockholder approval. 

These provisions may frustrate or prevent any attempts by our stockholders to replace or remove our current management 
by  making  it  more  difficult  for  stockholders  to  replace  members  of  our  board  of  directors,  which  is  responsible  for 
appointing the members of our management, and may discourage, delay or prevent a transaction involving a change of 
control of our Company that is in the best interest of our stockholders. Even in the absence of a takeover attempt, the 
existence of these provisions may adversely affect the prevailing market price of our Class A common stock if they are 
viewed as discouraging future takeover attempts. In addition, because we are incorporated in Delaware, we have opted out 
of Section 203 of the General Corporation Law of the State of Delaware (the “DGCL”).  

Our board of directors is authorized to issue and designate shares of our preferred stock in additional series without 
stockholder approval.  

Our  amended  and  restated  certificate  of  incorporation  authorizes  our  board  of  directors,  without  the  approval  of  our 
stockholders,  to  issue  shares  of  our  preferred  stock,  subject  to  limitations  prescribed  by  applicable  law,  rules  and 
regulations and the provisions of our amended and restated certificate of incorporation, as shares of preferred stock in 
series, to establish from time to time the number of shares to be included in each such series and to fix the designation, 
powers, preferences and rights of the shares of each such series and the qualifications, limitations or restrictions thereof. 
The powers, preferences and rights of these additional series of preferred stock may be senior to or on parity with our 
Class A common stock, which may reduce its value.  

Unanticipated changes in effective tax rates or adverse outcomes resulting from examination of our income or other 
tax returns could adversely affect our results of operations and financial condition.  

We are subject to taxes by the U.S. federal, state and local tax authorities, and our tax liabilities will be affected by the 
allocation of expenses to differing jurisdictions. Our future effective tax rates could be subject to volatility or adversely 
affected by a number of factors, including: 

• 
• 
• 
• 

changes in the valuation of our deferred tax assets and liabilities; 
expected timing and amount of the release of any tax valuation allowances; 
tax effects of stock-based compensation; or 
changes in tax laws, regulations or interpretations thereof. 

In addition, we may be subject to audits of our income, sales and other transaction taxes by U.S. federal, state and local 
taxing  authorities.  Outcomes  from  these  audits  could  have  an  adverse  effect  on  our  operating  results  and  financial 
condition. 

Item 1B. Unresolved Staff Comments 

None. 

26 

 
 
 
 
Item 2 - Properties 

The following table sets forth the location, size, use and lease expiration date of our material properties as of 
December 31, 2020. 

APPROXIMATE SIZE 

PRINCIPAL USE(S) 

LEASE EXPIRATION 
DATE 

LOCATION 
Daytona Beach, Florida . . . . . .  

142,900 square feet 

Springville, Utah . . . . . . . . . . .  

242,000 square feet 

Omaha, Nebraska  . . . . . . . . . .    131,150 square feet 
Omaha, Nebraska  . . . . . . . . . .    349,680 square feet 
Eagle, Idaho . . . . . . . . . . . . . . .    14,000 square feet 

  Manufacturing and distribution 

warehouse; office 

  November 30, 2022 

  Manufacturing and distribution 

warehouse; office 
  Manufacturing; office 
  Distribution warehouse 
  Corporate Headquarters 

January 31, 2024 

  Owned 
  September 30, 2026 
  Owned 

We are obligated under non-cancelable leases for the facilities we do not own. Our leases have varying terms, typically 
with three to five year renewal options.   

We believe that our current properties are adequate for our intended purposes and represent sufficient capacity for our near 
term plans. 

Item 3 – Legal Proceedings 

For a discussion of our “Legal Proceedings,” refer to Note 13 – Legal Proceedings and Contingencies in the notes to our 
audited consolidated financial statements of this Annual Report on Form 10-K. 

Item 4 – Mine Safety Disclosures 

Not Applicable 

PART II 

Item 5 – Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 
Securities 

As of February 26, 2021, there were approximately 12 holders of record of our Class A common stock and 18 holders of 
record of our Class B common stock. The holders of our Class B common stock also hold LLC interests in Holdco.  There 
is no public market for these interests. A substantially greater number of holders of our stock are held in “street name” and 
held of record by banks, brokers, and other financial institutions.   

Dividend Policy  

We have not historically paid cash dividends on our common stock, and have no current plans to pay cash dividends on 
our Class A common stock. The declaration, amount and payment of any future dividends will be at the sole discretion of 
our  board  of  directors.  Our  board  of  directors  may  take  into  account  general  and  economic  conditions,  our  financial 
condition  and  results  of  operations,  our  available  cash  and  current  and  anticipated  cash  needs,  capital  requirements, 
contractual, legal, tax and regulatory restrictions and implications on the payment of dividends by us to our stockholders 
or by our subsidiaries to us, including restrictions under our senior secured credit facilities and other indebtedness we may 
incur, and such other factors as our board of directors may deem relevant. 

27 

     
    
     
 
 
 
 
  
 
Stock Performance Graph 

The information contained in the following chart is not considered to be “soliciting material,” or “filed,” or incorporated 
by reference in any past or future filing by the Company under the Securities Act or Exchange Act unless and only to the 
extent that, the Company specifically incorporates it by reference. 

The following graph compares our total common stock return with the total return for (i) the NASDAQ Composite Index 
(the “NASDAQ Composite”) and (ii) the Russell 2000 Index (the “Russell 2000”) for the period from July 26, 2017 (the 
date our common stock commenced trading on the NASDAQ Global Market) through December 31, 2020. The figures 
represented below assume an investment of $100 in our common stock at the closing price of $23.64 on July 26, 2017 and 
in the NASDAQ Composite and the Russell 2000 on July 26, 2017. The comparisons in the table are required by the SEC 
and are not intended to forecast or be indicative of possible future performance of our common stock.  

Comparison of Cumulative Total Return
Among PetIQ Inc., the NASDAQ Composite, and the Russell 2000 Index

$205

$185

$165

$145

$125

$105

$85

7/26/17

12/31/17

6/30/18

12/31/18

6/28/19

12/31/19

6/30/20

12/31/20

PetIQ

Nasdaq

Russell 2000

Date 
July 26, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
December 31, 2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
December 31, 2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

  $

PetIQ 

      NASDAQ Composite        Russell 2000 

 100.00   $
 92.39  
 99.28  
 105.96  
 162.65  

 100.00   $
 107.48  
 103.31  
 139.70  
 200.67  

 100.00 
 106.46 
 93.50 
 115.68 
 136.93 

28 

 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
Item 6 – Selected Financial Data 

Not applicable. 

Item 7 – Management’s Discussion and Analysis of Financial Condition and Results of Operations 

We conduct our business through PetIQ, LLC and its subsidiaries. The following discussion and analysis of our financial 
condition and results of operations should be read together with our financial statements and related notes and other 
financial information appearing elsewhere in this report. This section of the Form 10-K generally discusses 2020 and 
2019 items and year-to-year comparisons of 2020 to 2019. Discussions of 2018 items and year-to-year comparisons of 
2019  and  2018  that  are  not  included  in  this  Form  10-K  can  be  found  in  “Management’s  Discussion  and  Analysis  of 
Financial Condition and Results of Operations” in Part II, Item 7 on our Annual Report on Form 10-K for the year ended 
December 31, 2019.This discussion contains forward-looking statements that reflect our plans, estimates, and beliefs and 
involve numerous risks and uncertainties. Actual results may differ materially from those contained in any forward-looking 
statements. See “Cautionary Note Regarding Forward-Looking Statements.” 

Business Overview 

PetIQ is a leading pet medication and wellness company delivering a smarter way for pet parents to help their pets live 
their  best  lives  through  convenient  access  to  affordable  veterinary  products  and  services.  We  engage  with  customers 
through more than 60,000 points of distribution across retail channels with our branded distributed medications, which is 
further supported by our own world-class medication manufacturing facility in Omaha, Nebraska. Our national service 
platform, VIP, operates in over 2,900 retail partner locations in 41 states, providing cost effective and convenient veterinary 
wellness services. PetIQ believes that pets are an important part of the family and deserve the best products and care we 
can give them.  

We have two reporting segments: (i) Products; and (ii) Services. The Products segment consists of our manufacturing and 
distribution business. The Services segments consists of veterinary services, and related product sales, provided by the 
Company directly to consumers. 

We are the sole managing member of Holdco, which is the sole member of Opco and, through Holdco, operate and control 
all of the business and affairs of Opco. 

Coronavirus Disease (COVID-19) Considerations  

The global COVID-19 pandemic has created significant volatility, disruption and uncertainty. It has resulted in government 
restrictions, such as “stay-at-home” or “shelter-in-place” directives, quarantines, travel advisories and the implementation 
of social distancing measures, leading to the closure of businesses and causing weakened economic conditions and an 
economic slowdown and recession.  There is significant uncertainty regarding the extent to which and how long COVID- 19 
and its related effects will impact the U.S. economy and related demand for our products and services. The extent to which 
COVID-19 will impact our business and operating results during 2021 will depend on future developments, including the 
duration  and  continued  spread  of  COVID-19,  the  availability  and  effectiveness  of  vaccines,  and  the  impact  on  our 
customers and employees, as well as the U.S. economy, all of which are highly uncertain and cannot be predicted. 

We made the strategic and difficult decision to temporarily close all of our veterinarian service clinics effective March 20, 
2020  to  protect  the  health  and  safety  of  our  employees,  customers  and  retail  partners.  We  began  to  reopen  veterinary 
service locations in May 2020 with 95% wellness centers and mobile clinics reopened by September 30, 2020.  This effort 
required developing a number of protocols, including curbside service, development of a virtual line management process, 
procurement of personal protective equipment, training of team members, and more to facilitate our ability to re-open.  
Pursuant  to  various  State  and  local  executive  orders  and  Public  Health  Departments,  as  well  as  the  Department  of 
Homeland Security and Centers for Disease Control and Prevention guidelines, it has determined that veterinary services 
are an essential business, and as such the Company does not expect an additional large scale disruption to its Services 
segment.   

29 

The  amount  of  the  decrease  in  business  that  we  will  ultimately  experience  remains  uncertain.  This  is  largely  due  to: 
(i) existing  concerns  that  many  non-essential  businesses  and  employees  face  permanent  closure  or  heavy  reliance  on 
newly-established federal government programs, such as the Coronavirus Aid, Relief, and Economic Security Act of 2020 
(CARES Act), in order to remain in operation and the ultimate success of these programs remains unknown; (ii) uncertainty 
of consumer/pet owner response and more specifically, the timing of engaged demand as the public is reintroduced to our 
retail  environments  as  government  restrictions  are  lifted  or  reduced;  and  (iii)  absenteeism  as  it  relates  to  employee 
symptoms, illness, and or exposure to COVID-19. 

Our Products segment has remained in operation at our main three facilities in Springville, Utah, Omaha, Nebraska, and 
Daytona Beach, Florida, as well as our contract manufacturing partner in Plano, Texas. We have implemented a variety of 
policies  and  procedures  to  ensure  the  health  and  safety  of  our  workforce,  including  staggering  break  times,  adding 
additional shifts to enhance social distancing, enhancing sanitation procedures, providing personal protective equipment 
to employees, and requiring social distancing. We also provided a $2 an hour temporary wage increase for our production 
employees during the twelve months ended December 31, 2020. 

Our corporate and administrative personnel have been fully functional since we closed various administrative offices to 
employees and the general public, and implemented enhanced social distancing and work-from-home policies.  A number 
of  employees  returned  to  these  offices  since  we  began  re-opening,  however  a  number  of  employees  remain  working 
remotely. We expect to continually review and adjust to local health conditions for the various jurisdictions in which we 
operate.   

We are taking precautions to protect the safety and well-being of our employees while providing uninterrupted deliveries 
of products to our retailer partners. However, no assurance can be given that these actions will be sufficient, nor can we 
predict  the  level  of  disruption  that  will  occur  should  the  COVID-19  pandemic  and  its  related  macro-economic  risks 
continue  for  an  extended  period  of  time.  Additional  information  regarding  risks  and  uncertainties  to  our  business  and 
results of operations related to the COVID-19 pandemic are set forth in Part I, Item 1A of this report. 

Results of Operations 

Components of our Results of Operations 

Net Sales 

Our  Product  Segment  net  sales  consist  of  our  total  product  sales  net  of  product  returns,  allowances  (discounts),  trade 
promotions and incentives. We offer a variety of trade promotions and incentives to our customers, such as cooperative 
advertising programs and in-store displays. We recognize revenue when control transfers to our customers, in accordance 
with  the  terms  of  our  contracts,  which  generally  occurs  upon  shipment  of  product.  Most  contracts  contain  variable 
consideration, which is estimated at the time of sale and updated at each period end. Trade promotions are used to increase 
our aggregate net sales. Our net sales are periodically influenced by the timing, extent and amount of such trade promotions 
and incentives. 

Key  factors  that  may  affect  our  future  Product  sales  growth  include:  new  product  introductions;  expansion  into  other 
customer bases; expansion of items sold to existing customers, addition of new retail customers and to maintain pricing 
levels necessary for profitability; aggressive pricing by our competitors; and whether we can maintain and develop positive 
relationships with key retail customers. In addition, our products are primarily consumables and, as such, they experience 
a replenishment cycle. 

Our Service Segment revenue consists of providing veterinary services to consumers and selling products to the consumer 
in conjunction with those services.  The customer generally renders payment at the time the service is rendered. 

While many of our products are sold consistently throughout the year, we experience seasonality in the form of increased 
demand for our flea and tick product offerings in the first half of the year, both leading up to and throughout the spring 
and  summer  seasons.  Additionally  our  veterinary  services  experience  seasonality  as  consumers  typically  seek  more 
services in the warmer months.  

30 

Gross Profit 

Gross profit is our net product sales plus service revenue less cost of product sales and services. Our cost of product sales 
consists primarily of costs of raw goods, finished goods, packaging materials, manufacturing, shipping and handling costs 
and  costs  associated  with  our  warehouses  and  distribution  network. Cost  of  services  are  comprised  of  all  service  and 
product  costs  related  to  providing  veterinary  services,  including  but  not  limited  to,  salaries  or  contract  costs  of 
veterinarians, technicians and other clinic based personnel, transportation and delivery costs, facilities rent, occupancy 
costs, supply costs, depreciation and amortization of clinic assets, certain marketing and promotional expenses and costs 
of goods sold.  

Gross margin measures our gross profit as a percentage of net sales. With respect to our proprietary products, we have a 
manufacturing network that includes leased and owned manufacturing facilities where we manufacture finished goods, as 
well as third-party contract manufacturing facilities from which we purchase finished products predominately on a dollar-
per-unit basis. The gross margin on our proprietary value-branded products is higher than on our distributed products. For 
distributed products, our costs are driven by the extent of value-added products and services we render with the distributed 
product. Gross profit in the services segment is driven by the number of pets that seek services in the individual clinics 
and wellness centers due to the relatively fixed cost nature of providing the clinic or wellness center. 

General and Administrative Expenses 

Our general and administrative expenses primarily consist of employee compensation and benefits expenses, sales and 
merchandizing expenses,  advertising  and  marketing  expenses,  rent  and  lease  expenses,  IT  and  utilities  expenses, 
professional fees, insurance costs, R&D costs, host fees, banking charges, and consulting fees. General and administrative 
expenses as a percentage of net sales have increased to 17.7% in 2020 from 14.5% in 2019. The increase in general and 
administrative  expenses  in  2020  compared  to  2019  was  primarily  driven  by  integration  costs  related  to  centralization 
efforts, costs related to the addition of overhead to support the Omaha facilities, incremental amortization expense on the 
newly acquired intangible assets and general growth in corporate services to correspond with the growth in the Company, 
partially offset by a decrease in acquisition costs. 

Our  advertising  and  marketing  expenses  primarily  consist  of  digital  marketing  (e.g.  social,  display  and  search,  etc.), 
addressable TV, e-mail, in-store merchandising and trade shows in an effort to build awareness and drive demand for our 
products and services. These expenses may vary from quarter to quarter but typically they are higher in the second and 
third quarters. Our Product Segment focuses on promoting PetArmor direct-to-consumer, supported by trade promotions 
and merchandising. Our Services Segment focuses on promoting our veterinary services direct-to-consumer, geo-targeted 
around our retail locations, supported by in-store signage. We expect our marketing expenses to increase commensurate 
with increases in revenue and market share for both segments.  

As noted above, we experience seasonality in the form of increased demand for our flea and tick product offerings in the 
first half of the year, both leading up to and throughout the spring and summer seasons and, as a result, the sales and 
merchandizing expenses component of our general and administrative expenses generally increases during this period due 
to promotional spending relating to our flea and tick product lines. 

Contingent Note revaluations 

A  portion  of  the  purchase  price  for  the  acquisition  of  Community  Veterinary  Clinics,  LLC,  d/b/a  (“VIP”  and  such 
acquisition the “VIP Acquisition”), was structured in the form of Contingent Notes (the “Contingent Notes”) that vested 
based on the combined Company EBITDA targets for the years ending December 31, 2019 and 2018. The Contingent 
Notes were earned based on consolidated company EBITDA as discussed in the accompanying financial statements, and 
were revalued each period through earnings. The combined Company EBITDA targets were met for each year end, and as 
such the Contingent Notes became fixed as of December 31, 2019 and 2018. During the year ended December 31, 2020, 
the Company recognized no additional expense due to the revaluation of the Contingent Notes, but recognized $7.3 million 
during the year ended December 31, 2019.  

31 

Net (Loss) Income 

Our net (loss) income for future periods will be affected by the various factors described above. In addition, our historical 
results are impacted by Opco’s status as a pass-through entity for U.S. federal income tax purposes and our ownership 
percentage of Holdco. During the current year, we recorded a valuation allowance which effectively removed our deferred 
tax  assets  based  on  the  likelihood  of  realization.    Improved  profitability  could  reverse  that  allowance,  resulting  in 
significant  swings  in Net  (loss)  income.   We  anticipate future  results will  not be  consistent  as our  net  income  will  be 
subject to U.S. federal and state income taxes. Our tax expense is impacted by our structure and, as a result, we expect our 
tax expense to fluctuate on a quarterly basis depending on the number of Exchanges that occur during each period. 

Non-Controlling Interest 

We consolidate the financial position and results of operations of HoldCo. Our Continuing LLC Owners hold their equity 
investment in us primarily through LLC Interests in the Company’s subsidiary, HoldCo, and an equal number of shares of 
the Company’s Class B common stock. Our Class B Stock has voting, but no economic rights. Each LLC Interest, together 
with a share of Class B Stock held by the Continuing LLC, is exchangeable for a share of the Company’s Class A common 
stock (or at the option of the Company, the cash equivalent thereof). The Company is the managing member of HoldCo 
and owns a majority of the LLC Interests, and consolidates HoldCo in the Company’s Consolidated Financial Statements. 
The interest of the Continuing LLC Owners in HoldCo is reflected in our Consolidated Financial Statements as a non-
controlling interest. 

Results of Operations 

The following table sets forth our consolidated statements of operations in dollars and as a percentage of net sales for the 
periods presented: 

$'s in 000's 
Product sales  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $
Service revenue  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Cost of products sold . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Cost of services  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total cost of sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Gross profit  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
General and administrative expenses  . . . . . . . . . . . . . . .   
Contingent note revaluation loss . . . . . . . . . . . . . . . . . . .   
Operating loss  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Interest expense, net . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Foreign currency gain (loss), net  . . . . . . . . . . . . . . . . .   
Other income, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total other expense, net  . . . . . . . . . . . . . . . . . . . . .   
Pretax net loss  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Income tax (expense) benefit  . . . . . . . . . . . . . . . . . . . .   
Net loss . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $

2020 
 725,705   $
 54,346  
 780,051  
 584,401  
 60,462  
 644,863  
 135,188  
 138,375  
 —  
 (3,187) 
 (26,299) 
 109  
 571  
 (25,619) 
 (28,806) 
 (52,216) 
 (81,022)  $

2019 
 617,118  
 92,313  
 709,431  
 530,031  
 72,017  
 602,048  
 107,383  
 103,200  
 7,320  
 (3,137)  
 (14,495)  
 (151)  
 172  
 (14,474)  
 (17,611)  
 3,309  
 (14,302)  

Year Ended December 31, 2020 Compared With Year Ended December 31, 2019 

% of Net Sales 

2020 

2019 

 93.0 % 
 7.0 % 
 100.0 % 
 74.9 % 
 7.8 % 
 82.7 % 
 17.3 % 
 17.7 % 
 - % 
 (0.4)% 
 (3.4)% 
 0.0 % 
 0.1 % 
 (3.3)% 
 (3.7)% 
 (6.7)% 
 (10.4)% 

 87.0 %
 13.0 %
 100.0 %
 74.7 %
 10.2 %
 84.9 %
 15.1 %
 14.5 %
 1.0 %
 (0.4)%
 (2.0)%
 (0.0)%
 0.0 %
 (2.0)%
 (2.5)%
 0.5 %
 (2.0)%

Net sales 

Consolidated Net Sales 

Consolidated net sales increased approximately $70.7 million, or 10%, to $780.1 million for the year ended December 31, 
2020, compared to $709.4 million for the year ended December 31, 2019. This increase was driven by the expansion of 
manufactured items as a result of the Perrigo Animal Health Acquisition, other growth in the Products segment related to 

32 

 
 
   
 
   
 
    
    
    
     
 
 
 
 
 
 
  
  
 
 
  
  
  
  
 
 
  
  
  
  
  
  
  
  
  
  
 
 
 
distributed products led by the online channel, offset by declining sales in the Services segment due to COVID-19 related 
closures. 

Products Segment 

Product sales increased approximately $108.6 million, or 18%, to $725.7 million for the year ended December 31, 2020, 
compared to $617.1 million for the year ended December 31, 2019. This increase was driven by accelerated growth in 
manufactured products led by those produced in our Omaha facility and by velocity growth within current customers of 
distributed products, specifically the online channel. 

Services Segment 

Service revenue decreased approximately $38.0 million, or 41%, from $92.3 million to $54.3 million for the year ended 
December 31, 2020, compared to the year ended December 31, 2019. Same-store sales decreased approximately $38.8 
million, or 46%, to $45.4 million for the year ended December 31, 2020, compared to $84.2 million for the year ended 
December 31, 2019. The decrease in same-store sales was driven by COVID-19 related closures. Non same-store sales 
increased approximately $0.9 million, or 11%, to $9.0 million for the year ended December 31, 2020, compared to $8.1 
million for the year ended December 31, 2019. The increase in non same-store sales was a result of opening 80 additional 
wellness centers in 2019 an additional 27 wellness centers in 2020, as well as the maturation of clinics opened in the past 
six trailing quarters, offset by wellness centers moving into the same store sales base and COVID-19 related closures.  
Services revenue has rebounded to nearly the same levels prior to the COVID-19 pandemic, the Company is continuing 
to experience unplanned clinic closures due to absenteeism, which are expected to continue until the overall health situation 
improves.   

Gross profit 

Gross profit increased by approximately $27.8 million, or 26%, to $135.2 million for the year ended December 31, 2020, 
compared to $107.4 million for the year ended December 31, 2019. This increase is due to the significant Product sales 
growth, and particularly in products manufactured in our Omaha, Nebraska facility as well as the Capstar assets acquired 
during 2020, which carry a higher margin than our distributed product sales, offset by a negative gross profit in services 
due to COVID-19 related closures.   

General and administrative expenses 

Consolidated general and administrative expenses (“G&A”) increased approximately $35.2 million, or 34%, to $138.4 
million for the year ended December 31, 2020, compared to $103.1 million for the year ended December 31, 2019. As a 
percentage of net sales, G&A increased from approximately 15% in 2019 to 18% in 2020, driven by integration costs 
related  to  centralization  efforts,  costs  related  to  the  addition  of  overhead  to  support  the  Omaha  facilities,  incremental 
amortization expense on the newly acquired intangible assets and general growth in corporate services to correspond with 
the growth in the Company, partially offset by a decrease in acquisition costs. 

Products Segment 

Products segment G&A increased approximately $3.2 million or 11.7% to $30.5 million for the year ended December 31, 
2020, compared to $27.3 million for the year ended December 31, 2019. This increase was driven by acquisitions, resulting 
in approximately $6.4 million in G&A costs related to the acquired Perrigo Animal Health business in the first six months 
of  the  year,  primarily  selling  and  distribution  expenses.  This  was  offset  by  a  reduction  in  other  costs,  such  as  the 
centralization of certain functions like Company wide marketing to the corporate segment.   

Services Segment 

Services segment G&A increased approximately $0.8 million, or 5%, to $16.8 million for the year ended December 31, 
2020, compared to $16.0 million for the year ended December 31, 2019. This increase was primarily driven by higher 

33 

compensation and benefits costs as the Services segment continues to build the team, offset by declining variable selling 
costs, such as host fees and credit card service charges.  

Unallocated Corporate 

Unallocated corporate G&A increased $41.4 million, or 83.3%, to $91.1 million for the year ended December 31, 2020, 
from $49.7 million for the year ended December 31, 2019.  

Increased corporate marketing efforts for approximately $6.7 million; 

 
  Additional corporate compensation (both stock compensation and wages/bonus) of approximately $9.9 million, 

 

partially related to the severance accruals as part of integration activities; 
Increased professional fees and licensing costs, primarily related to the increased size of the Company, and fees 
for professional services provided to the Company in conjunction with new Sarbanes Oxley requirements as a 
result of losing Emerging Growth Company status during 2020.;  

  Higher amortization on the inclusion of the Perrigo Animal Health Acquisition for the full year as well as new 

2020 intangible asset acquisitions;  

  A contract termination cost due to an alleged breach of contract related to the transition from the Perrigo Animal 

Health Acquisition of $7.8 million, and 

  Other variable costs related to Company growth, such as insurance and information technology. 

Interest expense, net 

Interest expense, net, increased $11.8 million, to $26.3 million for the year ended December 31, 2020, compared to $14.5 
million for the year ended December 31, 2019. This increase was driven by additional debt incurred to fund the Perrigo 
Animal Health Acquisition during 2019 being outstanding for the full year as well as the Convertible Notes entered into 
during May 2020 that were used to finance the Capstar Acquisition. 

Pre-tax net loss 

As a result of the factors above, pre-tax net loss increased $11.2 million to a pre-tax net loss of $28.8 million for the year 
ended December 31, 2020 compared to a pre-tax net loss of $17.6 million for the year ended December 31, 2019. 

Tax (expense) benefit 

As a result of continued exchanges by Continuing LLC Owners of LLC Interests and Class B common shares, offset by 
the use of LLC Interests as consideration in business combinations during 2018, the Company now owns approximately 
89.4% of Holdco with the LLC Interests not held by the Company considered non-controlling interest. Holdco is treated 
as a partnership for income tax reporting. Holdco’s members, including the Company, are liable for federal, state, and 
local income taxes based on their share of Holdco’s taxable income. 

Income tax (expense) benefit totaled (181.3%) and 18.8% of pretax earnings for the years ended December 31, 2020 and 
2019, respectively. Our tax rate is affected primarily by the recognition of a valuation allowance during the year ended 
December 31, 2020 and the portion of income and expense allocated to the noncontrolling interest. It is also affected by 
discrete items that may occur in any given year such as stock based compensation, but are not consistent from year to year. 
Our  effective  income  tax  rate  prior  to  the  IPO  differed  from  statutory  rates  primarily  due  to  our  pass-through  entity 
structure for U.S. income tax purposes.   

Segment Adjusted EBITDA 

Products Segment 

Products  segment  Adjusted EBITDA  increased  approximately  $43.7  million, or 59.4%,  to $117.2 million  for  the  year 
ended December 31, 2020, compared to $73.5 million for the year ended December 31, 2019. Products segment Adjusted 
EBITDA fluctuates based on the quantity and mix of products sold, specifically whether the products are manufactured 

34 

by PetIQ or are distributed for other manufacturers. The significant growth in Products segment Adjusted EBITDA relates 
to significant sales growth of manufactured products, primarily produced at the Omaha facility with a minor contribution 
from the Capstar branded products in third and fourth quarters. 

Services Segment 

Services segment Adjusted EBITDA decreased approximately $16.7 million, or 83.1%, to $3.4 million for the year ended 
December  31,  2020,  compared  to  $20.0  million  for  the  year  ended  December  31,  2019.  Services  segment  Adjusted 
EBITDA can fluctuate considerably based on the volume of pets seen in clinics, due to the relatively fixed cost nature of 
a clinic. Additionally, Services segment earnings are impacted by the Company’s growth strategy of opening new wellness 
centers and the impact of the Company’s same store portfolio, discussed further below under “Consolidated Non-GAAP 
Financial Measures”. Services segment Adjusted EBITDA was significantly impacted by the COVID-19 closures, as well 
as converting some community clinics to wellness centers, which transitions operations into the non-same store category. 

Unallocated Corporate  

Unallocated corporate expenses consist of expenses incurred by centrally-managed departments, including accounting, 
legal,  human  resources  information  technology  and  headquarters  expenses,  as  well  as  executive  and  incentive 
compensation expenses and other miscellaneous costs. Unallocated corporate costs have primarily grown due to the growth 
in the size of the Company, including adding to administrative headcount through acquisitions, as well as headquarters 
growth to support the larger Company. Adjustments to unallocated corporate include expenses related to specific events, 
such as acquisition expenses, integration costs, and the fair value adjustment to the contingent note. Adjustments also 
include non-cash expenses, such as depreciation, amortization, and stock based compensation.  

The following tables reconcile segment pre-tax net income to Adjusted EBITDA for the periods presented. 

Year ended December 31, 2020 

$'s in 000's 
Pretax net income (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 112,027    $ (22,839)  $   (117,994)  $ 
Adjustments: 

     Products      Services     

Unallocated 
Corporate     Consolidated 
 (28,806)

Depreciation  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Interest, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Acquisition costs(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Stock based compensation expense . . . . . . . . . . . . . . . . . . . . .    
Non same-store revenue(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Non same-store costs(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Integration costs and costs of discontinued clinics(3) . . . . . . .    
Clinic launch expense(4) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Litigation expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
COVID-19 related costs(5) . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

 4,810   
 —   
 —   
 —   
 —   
 —   
 —   
 —   
 —   
 —   
 379   

 3,775   
 —   
 —   
 —   
 —   
 (8,987) 
 22,256   
 —   
 3,085   
 —   
 6,097   

Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 117,216    $  3,387    $ 

 3,497   
 26,299   
 12,815   
 2,620   
 9,170   
 —   
 —   
 9,776   
 —   
 1,006   
 —   
 (52,811)   $ 

 12,082 
 26,299 
 12,815 
 2,620 
 9,170 
 (8,987)
 22,256 
 9,776 
 3,085 
 1,006 
 6,476 
 67,792 

(1)  Acquisition costs include legal, accounting, banking, consulting, diligence, and other out-of-pocket costs related to 

completed and contemplated acquisitions. 

(2)  Non same-store revenue and costs relate to our Services Segment and are from wellness centers, host partners, and 

(3) 

regions with less than six full trailing quarters of operating results.  
Integration costs and costs of discontinued clinics represent costs related to integrating the acquired businesses, such 
as personnel costs like severance and signing bonuses, consulting work, contract termination, and IT conversion costs. 
These costs are primarily in the Products segment and the corporate segment for personnel costs, legal and consulting 
expenses, and IT costs.  

(4)  Clinic launch expenses relate to our Services segment and represent the nonrecurring costs to open new veterinary 

wellness centers, primarily employee costs, training, marketing, and rent prior to opening for business. 

35 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(5)  Costs  related  to  maintaining  service  segment  infrastructure,  staffing,  and  overhead  related  to  clinics  and  wellness 
centers  closed due  to  COVID-19 related  health  and  safety  initiatives.  Product  segment  and unallocated  corporate 
costs related to incremental wages paid to essential workers and sanitation costs due to COVID. 

$'s in 000's 

Year ended December 31, 2019 

December 31, 2019 
Pretax net income (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Adjustments: 

     Products        Services       

 58,081  

$ 

 4,134  

Unallocated 
Corporate       Consolidated 
 (17,611)
$ 

 (79,826)

$ 

Depreciation  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Interest, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Acquisition costs(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Stock based compensation expense . . . . . . . . . . . . . . . . .    
Purchase accounting adjustment to inventory . . . . . . . . .    
Non same-store revenue(2) . . . . . . . . . . . . . . . . . . . . . . . .    
Non same-store costs(2) . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Fair value adjustment of contingent note(3) . . . . . . . . . . .    
Integration costs and costs of discontinued clinics(4) . . .    
Clinic launch expense(5) . . . . . . . . . . . . . . . . . . . . . . . . . .    
Litigation expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
SKU Rationalization(6) . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 3,552  
 66  
 —  
 —  
 —  
 4,805  
 —  
 —  
 —  
 551  
 —  
 —  
 6,482  
 73,537  

 3,170  
 135  
 —  
 —  
 —  
 —  
 (8,088) 
 19,553  
 —  
 374  
 767  
 —  
 —  
$   20,045  

 2,417  
 14,294  
 5,994  
 6,147  
 7,355  
 —  
 —  
 —  
 7,320  
 2,863  
 —  
 529  
 —  
 (32,907) 

$ 

$ 

 9,139 
 14,495 
 5,994 
 6,147 
 7,355 
 4,805 
 (8,088)
 19,553 
 7,320 
 3,788 
 767 
 529 
 6,482 
 60,675 

(1)  Acquisition costs include legal, accounting, banking, consulting, diligence, and other out-of-pocket costs related to 

completed and contemplated acquisitions. 

(2)  Non same-store revenue and costs relate to our Services Segment and are from wellness centers, host partners, and 

regions with less than six full trailing quarters of operating results. 

(3)  Fair value adjustment on the contingent note represents the non cash adjustment to mark the 2019 Contingent Note to 

(4) 

fair value. 
Integration costs and costs of discontinued clinics represent costs related to integrating the acquired businesses, such 
as personnel costs like severance and signing bonuses, consulting work, contract termination, and IT conversion costs. 
These costs are primarily in the Products segment and the corporate segment for personnel costs, legal and consulting 
expenses, and IT costs. 

(5)  Clinic launch expenses relate to our Services segment and represent the nonrecurring costs to open new veterinary 

wellness centers, primarily employee costs, training, marketing, and rent prior to opening for business. 

(6)  SKU rationalization relates to the disposal of or reserve to estimated net realizable value for inventory that will either 
no longer be sold, or will be de-emphasized, as the Company aligns brands between Legacy PetIQ brands and brands 
acquired  as  part  of  the  Perrigo  Animal  Health  Acquisition.  All  costs  are  included  in  the  Products  segment  gross 
margin. 

Consolidated Non-GAAP Financial Measures 

EBITDA  and  Adjusted  EBITDA  are  non-GAAP  financial  measures.  EBITDA  represents  net  income  before  interest, 
income taxes and depreciation and amortization. Adjusted EBITDA represents EBITDA plus adjustments for transactions 
that  management  does  not  believe  are  representative  of  our  core  ongoing  business.  Adjusted  EBITDA  is  utilized  by 
management: (i) as a factor in evaluating management’s performance when determining incentive compensation and (ii) to 
evaluate the effectiveness of our business strategies. 

The Company presents EBITDA because it is a necessary component for computing Adjusted EBITDA. We believe that 
the use of EBITDA and Adjusted EBITDA provides an additional tool for investors to use in evaluating ongoing operating 

36 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
results and trends. In addition, you should be aware when evaluating EBITDA and Adjusted EBITDA that in the future 
we may incur expenses similar to those excluded when calculating these measures. Our presentation of these measures 
should not be construed as an inference that our future results will be unaffected by these or other unusual or non-recurring 
items. Our computation of EBITDA and Adjusted EBITDA may not be comparable to other similarly titled measures 
computed  by  other  companies,  because  all  companies  do  not  calculate  EBITDA  and  Adjusted  EBITDA  in  the  same 
manner. 

Our management does not, and you should not, consider EBITDA or Adjusted EBITDA in isolation or as an alternative 
to financial measures determined in accordance with GAAP. The principal limitation of EBITDA and Adjusted EBITDA 
is that they exclude significant expenses and income that are required by GAAP to be recorded in our financial statements. 
Some of these limitations are: 

•  EBITDA does not reflect our cash expenditures, or future requirements, for capital expenditures or contractual 

commitments; 

•  EBITDA does not reflect changes in, or cash requirements for, our working capital needs; 
•  EBITDA does not reflect the interest expenses, or the cash requirements necessary to service interest or principal 

• 

payments, on our debts; 
although depreciation and amortization are non-cash charges, the assets being depreciated and amortized will 
often have to be replaced in the future, and Adjusted EBITDA does not reflect any cash requirements for such 
replacements; 

•  Adjusted EBITDA does not reflect the impact of certain cash charges resulting from matters we consider not to 

be indicative of our ongoing core operations; and 

•  Other companies in our industry may calculate Adjusted EBITDA differently than we do, limiting its usefulness 

as a comparative measure. 

Because of these limitations, EBITDA and Adjusted EBITDA should not be considered in isolation or as a substitute for 
performance measures calculated in accordance with GAAP. We compensate for these limitations by relying primarily on 
our GAAP results and using EBITDA and Adjusted EBITDA only supplementally. You should review the reconciliations 
of net loss to EBITDA and Adjusted EBITDA below and not rely on any single financial measure to evaluate our business. 

The following table reconciles net loss to EBITDA and Adjusted EBITDA for the periods presented.  

For the years ended 

Net loss . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .         $ 
Plus: 

  December 31, 2020   December 31, 2019 
 (14,302)

 (81,022)     $ 

Tax expense (benefit)   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Depreciation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Amortization  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Acquisition costs(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Integration costs and costs of discontinued clinics(2)  . . . . . . . . . . . . . . . .     
SKU rationalization(3) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Purchase accounting adjustment to inventory. . . . . . . . . . . . . . . . . . . . . .     
Stock based compensation expense  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Fair value adjustment of contingent note(4) . . . . . . . . . . . . . . . . . . . . . . . .     
Non same-store revenue(5)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Non same-store costs(5) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Clinic launch expenses(6)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Litigation expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
COVID-19 related costs(7)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     

$ 

 52,216  
 12,082  
 12,815  
 26,299  
 22,390   $ 

 2,620  
 9,776  
 —  
 —  
 9,170  
 —  
 (8,987) 
 22,256  
 3,085  
 1,006  
 6,476  

$ 

 67,792   $ 

 (3,309)
 9,139 
 5,994 
 14,495 
 12,017 
 6,147 
 3,788 
 6,482 
 4,805 
 7,355 
 7,320 
 (8,088)
 19,553 
 767 
 529 
 — 
 60,675 

37 

 
 
 
 
 
 
 
 
 
 
 
 
  
   
  
  
 
 
 
 
  
  
  
  
 
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(1)  Acquisition costs include legal, accounting, banking, consulting, diligence, and other out-of-pocket costs related to 

(2) 

completed and contemplated acquisitions. 
Integration costs and costs of discontinued clinics represent costs related to integrating the acquired businesses, such 
as personnel costs like severance and signing bonuses, consulting work, contract termination, and IT conversion costs. 
These costs are primarily in the Products segment and the corporate segment for personnel costs, legal and consulting 
expenses, and IT costs. 

(3)  SKU rationalization relates to the disposal of or reserve to estimated net realizable value for inventory that will either 
no longer be sold, or will be de-emphasized, as the Company aligns brands between Legacy PetIQ brands and brands 
acquired  as  part  of  the  Perrigo  Animal  Health  Acquisition.  All  costs  are  included  in  the  Products  segment  gross 
margin.   

(4)  Fair value adjustment on the contingent note represents the non cash adjustment to mark the 2019 Contingent Note to 

fair value.   

(5)  Non same-store revenue and costs relate to our Services segment and are from wellness centers, host partners, and 

regions with less than six full trailing quarters of operating results.  

(6)  Clinic launch expenses relate to our Services segment and represent the nonrecurring costs to open new veterinary 

wellness centers, primarily employee costs, training, marketing, and rent prior to opening for business.  

(7)  Costs  related  to  maintaining  service  segment  infrastructure,  staffing,  and  overhead  related  to  clinics  and  wellness 
centers  closed due  to  COVID-19 related  health  and  safety  initiatives.  Product  segment  and unallocated  corporate 
costs related to incremental wages paid to essential workers and sanitation costs due to COVID. 

Financial Condition, Liquidity, and Capital Resources 

Historically, our primary sources of liquidity have been cash flow from operations, borrowings, and equity contributions. 
As of December 31, 2020 and December 31, 2019, our cash and cash equivalents were $33.5 million and $27.3 million, 
respectively. As of December 31, 2020, we had $15.0 million outstanding under a revolving credit facility, $217.3 million 
under a term loan, $143.8 million of outstanding 4.0% Convertible Senior Notes due 2026 (the “Notes”), and $16.3 million 
in other debt. The debt agreements bear interest at rates between 2.3% and 6.75%. 

Our primary cash needs are for working capital and to support our growth plans, which may include acquisitions. Our 
maintenance capital expenditures have typically been less than 1.0% of net sales, but we may make additional capital 
expenditures as necessary to support our growth, such as the investment in additional veterinary clinics that is currently 
ongoing or the construction of new corporate headquarters, which is also currently underway. Our primary working capital 
requirements  are  to  carry  inventory  and  receivable  levels  necessary  to  support  our  increasing  Product  net  sales. 
Fluctuations in working capital are primarily driven by the timing of new product launches and seasonal retailer demand. 
As of December 31, 2020 and December 31, 2019, we had working capital (current assets less current liabilities) of $141.2 
million and $112.4 million, respectively. 

We believe that our operating cash flow, cash on hand, and debt proceeds from our borrowings under our credit facility 
will be adequate to meet our operating, investing, and financing needs for the foreseeable future. To the extent additional 
funds are necessary to meet long-term liquidity needs as we continue to execute our business strategy, we anticipate that 
they will be obtained through the incurrence of additional indebtedness, additional equity financings or a combination of 
these potential sources of funds, although we can provide no assurance that these sources of funding will be available on 
reasonable terms.  As in the past, we will continue to explore opportunities to optimize our capital structure. 

Cash Flows 

Cash provided by or used in Operating Activities 

Net cash used in operating activities was $4.6 million for the year ended December 31, 2020, compared to $20.8 million 
provided by operating activities for the year ended December 31, 2019. The change in operating cash flows primarily 
reflects lower earnings, offset by higher non-cash items such as stock-based compensation, depreciation and amortization, 
deferred  tax  adjustment,  and  decreases  in  working  capital.  Working  capital  changes  are  driven  by  increased  accounts 
receivable resulting from our growing sales and increased inventory due to timing and composition of expected sales in 
2021, offset by growth in accounts payable to purchase inventory. Net changes in assets and liabilities accounted for $23.0 

38 

million in cash used in operating activities for the year ended December 31, 2020 compared to $7.2 million of cash used 
in operating activities for the year ended December 31, 2019. 

Cash used in Investing Activities 

Net cash used in investing activities was $118.0 million for the year ended December 31, 2020, compared to $195.0 million 
for the year ended December 31, 2019. The decrease in net cash used in investing activities is a result of the purchase of 
Perrigo Animal Health in the prior year, partially offset by the Acquisition of Capstar®. as well as increased purchase of 
property, plant, and equipment, primarily to support the launch of additional wellness centers and the construction of the 
new corporate headquarters. 

Cash provided by Financing Activities 

Net cash provided by financing activities was $128.8 million for the year ended December 31, 2020, compared to $135.1 
million in net cash provided by financing activities for the year ended December 31, 2019. The change in cash provided 
by financing activities is primarily driven by the Company’s issuance of Notes and the purchase of capped call options to 
finance the Capstar Acquisition, compared to financing obtained for the purchase of Perrigo Animal Health. During the 
year ended December 31, 2020, we received $137.9 million of proceeds from the issuance the Notes, net of issuance costs 
and paid $14.8 million for the Capped Call.  

Description of Indebtedness  

Convertible Notes 

On May 19, 2020, the Company issued $143.8 million in aggregate principal amount of 4.00% Convertible Senior Notes 
due 2026 pursuant to the indenture (the “Indenture”), dated as of May 19, 2020.  The total net proceeds from the Notes 
offering, after deducting debt issuance costs paid or payable by us, was $137.9 million.  The Notes accrue interest at a rate 
of 4.00% per annum, payable semi-annually in arrears on June 1 and December 1 of each year, beginning on December 1, 
2020. The Notes will mature on June 1, 2026, unless earlier repurchased, redeemed or converted. Before January 15, 2026, 
holders will have the right to convert their Notes only upon the occurrence of certain events. From and after January 15, 
2026, holders may convert their Notes at any time at their election until the close of business on the scheduled trading day 
immediately before the maturity date. The Company will settle conversions by paying or delivering, as applicable, cash, 
shares of its Class A common stock, or a combination of cash and shares of its Class A common stock, at its election. The 
initial conversion rate is 33.7268 shares of Class A common stock per $1,000 principal amount of Notes. The conversion 
rate and conversion price will be subject to customary adjustments upon the occurrence of certain events. In addition, if 
certain corporate events that constitute a “Make-Whole Fundamental Change” (as defined in the Indenture) occur, then 
the conversion rate will, in certain circumstances, be increased for a specified period of time. 

The Notes are redeemable, in whole or in part, at the Company’s option at any time, and from time to time, on or after 
June 1, 2023 and on or before the 40th scheduled trading day immediately before the maturity date, at a cash redemption 
price equal to the principal amount of the Notes to be redeemed, plus accrued and unpaid interest, if any, to, but excluding, 
the redemption date, but only if the last reported sale price per share of the Company’s Class A common stock exceeds 
130% of the conversion price on (i) each of at least 20 trading days, whether or not consecutive, during the 30 consecutive 
trading  days  ending  on,  and  including,  the  trading  day  immediately  before  the  date  the  Company  sends  the  related 
redemption notice; and (2) the trading day immediately before the date the Company sends such notice. In addition, calling 
any Notes will constitute a Make-Whole Fundamental Change with respect to such Notes, which will result in an increase 
to the conversion rate if such Notes are converted after they are called for redemption. 

If certain corporate events that constitute a “Fundamental Change” (as defined in the Indenture) occur, then noteholders 
may require the Company to repurchase their Notes at a cash repurchase price equal to the principal amount of the Notes 
to be repurchased, plus accrued and unpaid interest, if any, to, but excluding, the fundamental change repurchase date. The 
definition of Fundamental Change includes certain business combination transactions involving the Company and certain 
de-listing events with respect to the Company’s Class A common stock. 

39 

  
 
  
The Notes are the Company’s senior, unsecured obligations and are (i) equal in right of payment with the Company’s 
existing and future senior, unsecured indebtedness; (ii) senior in right of payment to the Company’s existing and future 
indebtedness that is expressly subordinated to the Notes; (iii) effectively subordinated to the Company’s existing and future 
secured  indebtedness,  to  the  extent  of  the  value  of  the  collateral  securing  that  indebtedness;  and  (iv)  structurally 
subordinated to all existing and future indebtedness and other liabilities, including trade payables, and (to the extent the 
Company is not a holder thereof) preferred equity, if any, of the Company’s subsidiaries. The Notes contain customary 
events of default. 

In accounting for the issuance of the Notes, the Company separated the Notes into liability and equity components.  The 
carrying  amount  of  the  liability  component  was  calculated  using  a  discount  rate  of  13%,  which  was  determined  by 
measuring the fair value of a similar debt instrument that does not have an associated convertible feature.  The carrying 
amount of the equity component representing the conversion option was $53.3 million and was determined by deducting 
the fair value of the liability component from the par value of the Notes. The excess of the principal amount of the liability 
component over its carrying amount, or the debt discount, is amortized to interest expense at an annual effective interest 
rate over the contractual terms of the Notes.  

A&R Credit Agreement 

On July 8, 2019 the Company amended the existing revolving credit agreement of PetIQ, LLC and each of its domestic 
wholly-owned subsidiaries (the “Amended Revolving Credit Agreement”). The Amended Revolving Credit Agreement 
provides for a secured revolving credit facility of $110 million, with an accordion feature allowing an additional increase 
up to a total facility of $125 million and extends the maturity date of the revolving facility to July 8, 2024. In addition, the 
Amended Revolving Credit Agreement reduces the interest rate on Eurodollar rate loans and modifies certain financial 
covenants, including eliminating the maximum first lien net coverage ratio. The borrowers under the Amended Revolving 
Credit Facility incur fees between 0.375% and 0.50% as unused facility fees, dependent on the aggregate amount borrowed. 

All obligations under the Amended Revolving Credit Agreement are unconditionally guaranteed by PetIQ Holdings, LLC 
and,  subject  to  certain  exceptions,  each  of  its  material  current  and  future  domestic  wholly-owned  subsidiaries.  All 
obligations  under  the  Amended  Revolving  Credit  Agreement,  and  the  guarantees  of  those  obligations,  are  secured  by 
substantially all of the assets of each borrower and guarantor under the Amended Revolving Credit Agreement, subject to 
certain exceptions.  

The Amended Revolving Credit Agreement contains a number of covenants that, among other things, restrict the ability 
of the borrowers and guarantors thereunder to (subject to certain exceptions): (i) make investments, loans or advances; 
(ii) incur additional indebtedness; (iii) create liens on assets; (iv) engage in mergers or consolidations and/or sell assets; 
(v) pay dividends and distributions or repurchase our equity interests; (vi) repay subordinated indebtedness; (vii) make 
certain acquisitions; and (viii) other restrictions typical for a credit agreement of this type. As of December 31, 2020, the 
borrowers and guarantors thereunder were in compliance with these covenants. 

The Amended Revolving Credit Agreement also contains certain customary affirmative covenants and events of default 
(including change of control).  In addition, the Amended Revolving Credit Agreement contains a minimum fixed charge 
coverage  ratio  covenant  which  is  tested  if  availability  under  the  Amended  Revolving  Credit  Agreement  falls  below  a 
certain level. As of December 31, 2020, the borrowers and guarantors thereunder were in compliance with these covenants. 

As of December 31, 2020, $15.0 million was outstanding under the Amended Revolving Credit Agreement. The weighted 
average interest rate on the Amended Revolving Credit Agreement was 2.3% at December 31, 2020. 

A&R Term Loan Credit Agreement 

Also on July 8, 2019, the Company amended and restated the existing term loan credit agreement of PetIQ, LLC (the 
“A&R  Term  Loan  Credit  Agreement”).  The  A&R  Term Loan  Credit  Agreement was increased  from  $74.1 million  to 
$220.0 million at an interest rate equal to the Eurodollar rate plus 4.50%, the proceeds of which were used to refinance the 
existing term loan facility and consummate the acquisition.  

40 

 
 
All obligations under the A&R Term Loan Credit Agreement are unconditionally guaranteed by PetIQ Holdings, LLC and 
each of its domestic wholly-owned subsidiaries and, subject to certain exceptions, each of its material current and future 
domestic wholly-owned subsidiaries. All obligations under the A&R Term Loan Credit Agreement, and the guarantees of 
those obligations, are secured by substantially all of the assets of PetIQ, LLC and each guarantor under the A&R Term 
Loan Credit Agreement, subject to certain exceptions. 

The A&R Term Loan Credit Agreement contains a number of covenants that, among other things, restrict the ability of 
the  borrower  and  guarantors  thereunder  to  (subject  to  certain  exceptions):  (i)  make  investments,  loans  or  advances; 
(ii) incur additional indebtedness; (iii) create liens on assets; (iv) engage in mergers or consolidations and/or sell assets; 
(v) pay dividends and distributions or repurchase our equity interests; (vi) repay subordinated indebtedness; (vii) make 
certain acquisitions; and (viii) other restrictions typical for a credit agreement of this type. As of December 31, 2020, the 
borrower and guarantors thereunder were in compliance with these covenants. 

The  A&R  Term  Loan  Credit  Agreement  also  contains  certain  customary  affirmative  covenants  and  events  of  default 
(including change of control). In addition, the A&R Term Loan Credit Agreement includes a maintenance covenant that 
requires compliance with a maximum first lien net leverage ratio. The availability of certain baskets and the ability to enter 
into certain transactions (including our ability to pay dividends) may also be subject to compliance with secured leverage 
ratios. As of December 31, 2020, the borrower and guarantors thereunder were in compliance with these covenants. 

As of December 31, 2020, $217.3 million was outstanding under the A&R Term Loan Credit Agreement.  

General Other Debt 

The Company entered into a mortgage with a local bank to finance $1.9 million of the purchase price of a commercial 
building  in  Eagle,  Idaho,  in  July  2017.  The  mortgage  bears  interest  at  a  fixed  rate  of  4.35%  and  utilizes  a  25  year 
amortization schedule with a 10 year balloon payment of the balance due at that time. 

In July 2020, the Company entered into the Agreement.  See Note 2 – “Business Combinations and Asset Acquisitions.” 
In the footnotes to the financial statements included in Item 8 to this Form 10-K.  The Agreement called for PetIQ to pay 
$20.6 million, $2.6 million at signing and $1.0 million per quarter thereafter with no interest.  The Company discounted 
the payment stream using a market interest rate of 8.3%, resulting in an obligation of $17.5 million.   

In connection with the VIP Acquisition, the Company entered into a guarantee note and the Contingent Notes (together 
the “Notes Payable – VIP Acquisition”), which have a collective balance of $27.5 million and require quarterly interest 
payments of 6.75% with the balance payable July 17, 2023. 

The Company paid deferred financing fees and debt discount related to the Notes of $6.4 million and $0.6 million of loan 
fees related to the A&R Credit Agreement during the year ended December 31, 2020. 

The Company incurred debt issuance costs of $0.7 million during the year ended December 31, 2019, related to the A&R 
Credit  Agreement  and $5.1 million  during  the  year  ended December 31, 2019, related  to  the A&R Term Loan  Credit 
Agreement. 

41 

Contractual Obligations and Commitments 

The following table summarizes our contractual obligations as of December 31, 2020:   

Payments Due by Period 

$'s in 000's 
Long-term debt  . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Interest on debt  . . . . . . . . . . . . . . . . . . . . . . . . . .    
Operating lease obligations . . . . . . . . . . . . . . . . .    
Finance lease obligations . . . . . . . . . . . . . . . . . . .    
Product purchase obligations . . . . . . . . . . . . . . . .    
R&D arrangement . . . . . . . . . . . . . . . . . . . . . . . .    
Total contractual obligations . . . . . . . . . . . . . . . .     $ 

Total 
 419,757   $ 
 86,381  
 23,243  
 5,271  
 67,057  
 20,100  
 621,809   $ 

Off-Balance Sheet Arrangements 

We do not have any off-balance sheet arrangements. 

Critical Accounting Policies and Estimates 

2021 

 6,219   $ 

 8,316   $ 

      2022-2023        2024-2025        Thereafter 
 366,491 
 2,491 
 1,365 
 — 
 2,186 
 — 
 372,533 

 38,731   $ 
 41,223  
 10,380  
 3,164  
 7,662  
 14,100  
 115,260   $ 

 21,348  
 5,637  
 350  
 7,964  
 —  
 43,615   $ 

 21,319  
 5,861  
 1,757  
 49,245  
 6,000  
 90,401   $ 

Our  management’s  discussion  and  analysis  of  financial  condition  and  results  of  operations  is  based  on  our  financial 
statements, which have been prepared in accordance with accounting principles generally accepted in the United States, 
or  GAAP.  The  preparation  of  these  financial  statements  requires us  to  make  estimates and  assumptions  that  affect  the 
reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial 
statements, as well as the revenue and expenses incurred during the reported periods. On an ongoing basis, we evaluate 
our estimates and judgments, including those related to accrued expenses and stock-based compensation. We base our 
estimates on historical experience and on various other factors that we believe are reasonable under the circumstances, the 
results of which form the basis for making judgments about the carrying value of assets and liabilities that are not apparent 
from other sources. Changes in estimates are reflected in reported results for the period in which they become known. 
Actual results may differ from these estimates under different assumptions or conditions.  

While our significant accounting policies are described in the notes to our financial statements appearing in this report, we 
believe  that  the  following critical accounting policies  are most  important  to  understanding  and  evaluating our  reported 
financial results. 

Revenue Recognition  

The  Company  recognizes  product  sales  when  product  control  is  transferred  to  the  customer,  which  is  generally  upon 
delivery  or  shipment  of  goods,  depending  on  terms  with  a  customer.  Many  customer  contracts  include  some  form  of 
variable consideration such as discounts, rebates, and sales returns and allowance. Variable consideration is treated as a 
reduction in revenue when product revenue is recognized. Depending on the specific type of variable consideration, we 
use either the expected value or most likely amount method to determine the variable consideration.   

Revenue for services is recognized over time as the service is delivered, typically over a single day. Payment is typically 
rendered at the time of service. 

Trade  marketing  expense,  consisting  primarily  of  customer  pricing  allowances  and  merchandising  funds  are  offered 
through various programs to customers and are designed to promote our products. They include the cost of in-store product 
displays, feature pricing in retailers' advertisements and other temporary price reductions. These programs are offered to 
our customers both in fixed and variable (rate per case) amounts. The ultimate cost of these programs depends on retailer 
performance and is subject to management estimates. 

42 

 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Certain retailers require the payment of product introductory fees in order to obtain space for the Company's products on 
the retailer's store shelves. This cost is typically a lump sum and is determined using the expected value based on the 
contract between the two parties. 

Both trade marketing expense and product introductory fees are recognized as reductions of revenue at the time the transfer 
of  control  of  the  associated  products  occurs.  Accruals  for  expected  payouts,  or  amounts  paid  in  advance,  under  these 
programs are included as other current assets or accounts payable in the Consolidated Balance Sheet. 

The  Company  does  not  grant  a  general  right  of  return. However,  customers  may  return  defective  or  non-conforming 
products. Customer remedies may include either a cash refund or an exchange of the product. As a result, the right of 
return and related refund liability is estimated and recorded as a reduction in revenue. This return estimate is reviewed and 
updated each period and is based on historical sales and return experience.  

Inventories  

Inventories are stated at the lower of cost or net realizable value. Cost is determined on the first-in first-out (“FIFO”) 
method and includes estimated rebate amounts. The Company maintains reserves for estimated obsolete or unmarketable 
inventory based on the difference between the cost of inventory and its estimated net realizable value. In estimating the 
reserves, management considers factors such as excess or slow-moving inventories, product expiration dating, and market 
conditions. Changes in these conditions may result in additional reserves. 

Purchase Accounting 

The purchase method of accounting requires companies to assign values to assets and liabilities acquired based upon their 
fair values at the acquisition date. In most instances, there are not readily defined or listed market prices for individual 
assets and liabilities acquired in connection with a business, including intangible assets. The determination of fair value 
for  assets  and liabilities  in  many  instances requires  a high  degree  of  estimation.  The valuation  of  intangible  assets,  in 
particular, is very subjective. We generally obtain third-party valuations to assist us in estimating fair values. The use of 
different  valuation  techniques  and  assumptions  could  change  the  amounts  and  useful  lives  assigned  to  the  assets  and 
liabilities acquired and the related amortization expense. 

Accounting for Income Taxes 

The Company’s annual income tax rate is based on its income, statutory tax rates, changes in prior tax positions and tax 
planning opportunities available in the various jurisdictions in which it operates. Significant judgment and estimates are 
required to determine the Company’s annual tax rate and evaluate its tax positions. Despite the Company’s belief that its 
tax return positions are fully supportable, these positions are subject to challenge, and the Company may not be successful 
in defending these challenges.  

Deferred income taxes arise from temporary differences between the tax basis of assets and liabilities and their reported 
amounts in the financial statements, which will result in taxable or deductible amounts in the future. In evaluating our 
ability to recover our deferred tax assets in the jurisdiction from which they arise, we consider all available positive and 
negative evidence, including scheduled reversals of deferred tax liabilities, projected future taxable income, tax-planning 
strategies, and results of recent operations. In the event that it is determined that an asset is not more likely than not to be 
realized, a valuation allowance is recorded against the asset.  Valuation allowances related to deferred tax assets can be 
impacted by changes to tax laws, changes to statutory tax rates and future taxable income levels.  In the event the Company 
were to determine that it would not be able to realize all or a portion of its deferred tax assets in the future, the unrealizable 
amount would be charged to earnings in the period in which that determination is made.  Conversely, if the Company were 
to determine that it would be able to realize deferred tax assets in the future in excess of the net carrying amounts, it would 
decrease the recorded valuation allowance through a favorable adjustment to earnings in the period that the determination 
was made. The Company has assessed the realizability of the net deferred tax assets as of December 31, 2020 and in that 
analysis has considered the relevant positive and negative evidence available to determine whether it is more likely than 
not that some portion or all of the deferred income tax assets will not be realized. The Company believes it is more likely 
than not that the benefit from the recorded deferred tax assets will not be realized and has recorded a valuation allowance. 

43 

In future periods, if we conclude we have future taxable income sufficient to recognize the deferred tax assets, we may 
reduce or eliminate the valuation allowance. 

Item 7A – Quantitative and Qualitative Disclosures About Market Risk 

We  are  exposed  to  certain  market  risks  arising  from  transactions  in  the  normal  course  of  our  business.  Such  risk  is 
principally  associated  with  interest  rates.  We  currently  do  not  enter  into  derivatives  or  other  financial  instruments  for 
trading or speculative purposes. 

Interest Rate Risk 

We are exposed to changes in interest rates because the indebtedness incurred under our A&R Credit Agreement and A&R 
Term Loan Credit Agreement are variable rate debt. Interest rate changes generally do not affect the market value of our 
credit agreement but do affect the amount of our interest payments and, therefore, our future earnings and cash flows. As 
of December 31, 2020, we had variable rate debt of approximately $232.3 million under our Revolver and Term Loan. An 
increase of 1% would have increased our interest expense for the year ended December 31, 2020 by approximately $2.6 
million. 

44 

 
 
 
Item 8 – Financial Statements and Supplementary Data 

     Page 

Table of Contents 

Part I.   

  Report of Independent Registered Public Accounting Firm  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
  Consolidated Balance Sheets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
  Consolidated Statements of Operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
  Consolidated Statements of Comprehensive (Loss) Income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
  Consolidated Statements of Cash Flows . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
  Consolidated Statements of Equity  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
  Notes to Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

46
49
50
51
52
54
55

45 

 
      
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KPMG LLP 
Suite 600 
205 North 10th Street 
Boise, ID 83702-5798 

Report of Independent Registered Public Accounting Firm 

To the Stockholders and Board of Directors  
PetIQ, Inc.: 

Opinion on the Consolidated Financial Statements 

We have audited the accompanying consolidated balance sheets of PetIQ, Inc. and subsidiaries (the 
Company) as of December 31, 2020 and 2019, the related consolidated statements of operations, 
comprehensive loss, stockholders’ equity, and cash flows for each of the years in the three-year period ended 
December 31, 2020, and the related notes (collectively, the consolidated financial statements). In our opinion, 
the consolidated financial statements present fairly, in all material respects, the financial position of the 
Company as of December 31, 2020 and 2019, and the results of its operations and its cash flows for each of 
the years in the three-year period ended December 31, 2020, in conformity with U.S. generally accepted 
accounting principles. 

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board 
(United States) (PCAOB), the Company’s internal control over financial reporting as of December 31, 2020, 
based on criteria established in Internal Control – Integrated Framework (2013) issued by the Committee of 
Sponsoring Organizations of the Treadway Commission, and our report dated February 26, 2021 expressed 
an unqualified opinion on the effectiveness of the Company’s internal control over financial reporting. 

Change in Accounting Principle 

As discussed in Note 1 to the consolidated financial statements, the Company has changed its method of 
accounting for leases as of January 1, 2019 due to the adoption of Accounting Standard Update No. 2016-02 
Leases (Topic 842), and related amendments. 

Basis for Opinion 

These consolidated financial statements are the responsibility of the Company’s management. Our 
responsibility is to express an opinion on these consolidated financial statements based on our audits. We are 
a public accounting firm registered with the PCAOB and are required to be independent with respect to the 
Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the 
Securities and Exchange Commission and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we 
plan and perform the audit to obtain reasonable assurance about whether the consolidated financial 
statements are free of material misstatement, whether due to error or fraud. Our audits included performing 
procedures to assess the risks of material misstatement of the consolidated financial statements, whether due 
to error or fraud, and performing procedures that respond to those risks. Such procedures included 
examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial 
statements. Our audits also included evaluating the accounting principles used and significant estimates 
made by management, as well as evaluating the overall presentation of the consolidated financial statements. 
We believe that our audits provide a reasonable basis for our opinion. 

KPMG LLP, a Delaware limited liability partnership and a member firm of 
the KPMG global organization of independent member firms affiliated with 
KPMG International Limited, a private English company limited by guarantee. 

46 

 
 
 
 
 
 
Critical Audit Matters 

The critical audit matters communicated below are matters arising from the current period audit of the 
consolidated financial statements that were communicated or required to be communicated to the audit 
committee and that: (1) relate to accounts or disclosures that are material to the consolidated financial 
statements and (2) involved our especially challenging, subjective, or complex judgments. The 
communication of critical audit matters does not alter in any way our opinion on the consolidated financial 
statements, taken as a whole, and we are not, by communicating the critical audit matters below, providing 
separate opinions on the critical audit matters or on the accounts or disclosures to which they relate. 

Evaluation of deferred tax assets recorded for exchange transactions 

As discussed in Note 7 to the consolidated financial statements, as a result of the IPO and related 
reorganization transactions completed in July 2017, the Company held an economic interest of approximately 
62% in PetIQ Holdings, LLC (“Holdco”) and consolidates the financial position and results of Holdco.  The 
Company is the sole managing member of Holdco. Holdco is treated as a partnership for U.S. federal income 
tax purposes with the remaining partners of Holdco (the “LLC Owners”) owning a non-controlling interest. The 
LLC Owners have an exchange right which grants them the right to exchange a Holdco partnership interest 
and a PetIQ Class B Common Stock share for a PetIQ Class A Common Stock share. Upon such an 
exchange, the Company is treated as purchasing an additional interest in Holdco from the LLC Owners in a 
taxable exchange which generates deferred tax assets as a result of an increase in tax basis for the 
Company. As of December 31, 2020, the Company had $53.1 million of deferred tax assets associated with 
these exchanges. 

We identified the evaluation of deferred tax assets recorded for exchange transactions as a critical audit 
matter. Complex auditor judgment, including specialized skills and knowledge, was required to evaluate the 
calculation of the deferred tax assets generated in exchange transactions as a result of the Company’s tax 
basis in the interest in the Holdco partnership acquired from the LLC Owners. 

The following are the primary procedures we performed to address this critical audit matter. We evaluated the 
design and tested the operating effectiveness of certain internal controls over the deferred tax calculation. 
This included the internal control over the Company’s calculation of the deferred tax assets generated in 
exchange transactions. We involved tax professionals with specialized skills and knowledge who assisted in 
assessing the Company’s application of the relevant tax law for the exchanges, including: 

•  evaluating the Company’s application of income tax law related to the tax basis in the interest acquired 

from the LLC Owners in exchange transactions 

•  performing an independent calculation of the tax basis in the interest acquired from the LLC Owners in 

exchange transactions and comparing it to the Company’s calculation 

Fair value estimate of convertible notes 

As discussed in Notes 1 and 5 to the consolidated financial statements, the Company issued $143.8 million in 
aggregate principal amount of Convertible Senior Notes due 2026 (the Notes). In accounting for the Notes, 
the Company separated the Notes into liability and equity components whose carrying values were calculated 
using a fair value estimate of similar debt instruments without an associated conversion feature.  

We identified the evaluation of the fair value estimate of the Notes as a critical audit matter. A high degree of 
auditor judgment was required in assessing the interest rate that would be available to the Company for a 
similar debt instrument that does not have an associated conversion feature. Additionally, minor changes to 
the interest rate could have a significant effect on the amounts allocated to the liability and equity 
components. The audit effort associated with the evaluation of the fair value estimate required specialized 
skills and knowledge. 

47 

 
The following are the primary procedures we performed to address this critical audit matter. We evaluated the 
design and tested the operating effectiveness of certain internal controls related to the critical audit matter. 
This included controls over the interest rate used in the fair value measurement of the Notes. We involved 
valuation professionals with specialized skills and knowledge who assisted in the following: 

•  performing an independent analysis of interest rate yields for similar debt instruments that do not have an 

associated conversion feature using publicly available market data. 

•  developing an independent estimate of the fair value of the Notes using an independent interest rate yield 

and information from the debt agreement, and comparing it to the Company’s estimate. 

/s/ KPMG LLP 

We have served as the Company’s auditor since 2014. 

Boise, Idaho 
February 26, 2021 

48 

 
 
 
 
 
 
 
PetIQ, Inc. 

Consolidated Balance Sheets 
(In 000’s except for per share amounts) 

     December 31, 2020       December 31, 2019 

Current assets 

Cash and cash equivalents  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Accounts receivable, net   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Inventories  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Property, plant and equipment, net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Operating lease right of use assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred tax assets  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other non-current assets  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Intangible assets, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Total assets  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

Liabilities and equity 
Current liabilities 

Accounts payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Accrued wages payable  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Accrued interest payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other accrued expenses  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Current portion of operating leases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Current portion of long-term debt and finance leases . . . . . . . . . . . . . . . . . . . .    
Total current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Operating leases, less current installments  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Long-term debt, less current installments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Finance leases, less current installments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other non-current liabilities  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total non-current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Commitments and contingencies (Note 13) 

Equity 

$ 

$ 

$ 

 33,456  
 102,755  
 97,773  
 8,312  
 242,296  
 63,146  
 20,122  
 —  
 1,870  
 213,000  
 231,158  
 771,592  

 68,131  
 10,540  
 903  
 8,815  
 4,915  
 7,763  
 101,067  
 15,789  
 355,979  
 3,338  
 1,397  
 376,503  

 27,272 
 71,377 
 79,703 
 7,071 
 185,423 
 52,525 
 20,785 
 59,780 
 3,214 
 119,956 
 231,045 
 672,728 

 51,538 
 9,082 
 83 
 3,871 
 4,619 
 3,821 
 73,014 
 16,580 
 251,376 
 3,331 
 117 
 271,404 

Additional paid-in capital  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Class A common stock, par value $0.001 per share, 125,000 shares authorized; 

25,711 and 23,554 shares issued and outstanding, respectively . . . . . . . . . . . .  

Class B common stock, par value $0.001 per share, 100,000 shares authorized; 

3,040 and 4,752 shares issued and outstanding, respectively . . . . . . . . . . . . . .  
Accumulated deficit  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Accumulated other comprehensive loss  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total stockholders' equity  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Non-controlling interest  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total equity  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Total liabilities and equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 356,442  

 300,120 

 26  

 3  

 (93,377) 
 (686) 
 262,408  
 31,614  
 294,022  
 771,592  

$ 

 23 

 5 

 (15,903)
 (1,131)
 283,114 
 45,196 
 328,310 
 672,728 

See accompanying notes to the consolidated financial statements. 

49 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
   
  
  
 
  
   
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
  
 
 
   
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PetIQ, Inc. 
Consolidated Statements of Operations 
(In 000’s except for per share amounts) 

For the Year Ended December 31, 
2019 

2020 

2018 

Product sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Services revenue  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total net sales  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Cost of products sold . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Cost of services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total cost of sales  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Operating expenses 

General and administrative expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Contingent note revaluation loss  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Operating (loss) income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Interest expense, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Foreign currency gain (loss), net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
 Other income (expense), net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total other expense, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Pretax net (loss) income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Income tax benefit (expense) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net (loss) income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net (loss) income attributable to non-controlling interest . . . . . . . . . . . . . . . . . .    
Net loss attributable to PetIQ, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 725,705   $
 54,346  
 780,051  
 584,401  
 60,462  
 644,863  
 135,188  

 138,375  
 —  
 (3,187) 
 (26,299) 
 109  
 571  
 (25,619) 
 (28,806) 
 (52,216) 
 (81,022) 
 (3,548) 
 (77,474)  $

Net loss per share attributable to PetIQ, Inc. Class A common stock 

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Diluted  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 (3.15)  $
 (3.15)  $

Weighted average shares of Class A common stock outstanding 

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Diluted  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

 24,629 
 24,629 

 617,118 
 92,313 
 709,431 
 530,031 
 72,017 
 602,048 
 107,383 

 103,200 
 7,320 
 (3,137)
 (14,495)
 (151)
 172 
 (14,474)
 (17,611)
 3,309 
 (14,302)
 (2,849)
 (11,453)

 (0.51)
 (0.51)

 22,652 
 22,652 

$ 

 450,229 
 78,385 
 528,614 
 383,501 
 61,825 
 445,326 
 83,288 

 72,260 
 3,280 
 7,748 
 (8,022)
 45 
 (345)
 (8,322)
 (574)
 661 
 87 
 869 
 (782)

 (0.05)
 (0.05)

 17,216 
 17,216 

$ 

$ 
$ 

See accompanying notes to the consolidated financial statements. 

50 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
  
  
  
 
  
 
  
  
  
  
  
 
 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
  
  
  
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
PetIQ, Inc. 
Consolidated Statements of Comprehensive Loss 
($’s in 000’s) 

For the Year Ended December 31, 
2019 

2020 

2018 

Net (loss) income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Foreign currency translation adjustment . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Comprehensive (loss) income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Comprehensive (loss) income attributable to non-controlling interest . . . . .    
Comprehensive loss attributable to PetIQ . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 (81,022)  $ 
 363  
 (80,659) 
 (3,525) 
 (77,134)  $ 

 (14,302) $ 
 366 
 (13,936)
 (2,777)

 (11,159) $ 

 87 
 (613)
 (526)
 697 
 (1,223)

See accompanying notes to the consolidated financial statements. 

51 

 
 
 
 
 
 
 
 
 
 
 
 
 
    
    
    
  
  
  
  
  
  
  
  
  
 
 
 
 
PetIQ, Inc. 
Consolidated Statements of Cash Flows 
($’s in 000’s) 

Cash flows from operating activities 

Net (loss) income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      $ 
Adjustments to reconcile net loss to net cash provided by (used in) operating 

 (81,022)

$ 

 (14,302)   $ 

 87 

For the Year Ended December 31,  
2018 
2019 

2020 

activities 

Depreciation and amortization of intangible assets and loan fees . . . . . . . . .     
Termination of supply agreement  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Gain on disposition of property, plant, and equipment  . . . . . . . . . . . . . . . . .     
Stock based compensation expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred tax adjustment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Contingent note revaluation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other non-cash activity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     

Changes in assets and liabilities 

Accounts receivable  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Inventories  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Accounts payable  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Accrued wages payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Other accrued expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Net cash (used in) provided by operating activities . . . . . . . . . . . . . . . . . . . . . . . .     
Cash flows from investing activities 

Proceeds from disposition of property, plant, and equipment . . . . . . . . . . . . . . .    
Purchase of property, plant, and equipment  . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Purchase of Capstar and related intangibles . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Business acquisitions (net of cash acquired) . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net cash used in investing activities  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Cash flows from financing activities 

Proceeds from issuance of convertible notes - liability component  . . . . . . . . . .    
Proceeds from issuance of convertible notes - equity component . . . . . . . . . . . .    
Payment for Capped Call options . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Proceeds from issuance of long-term debt  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Principal payments on long-term debt  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Payment of financing fees on Convertible Notes  . . . . . . . . . . . . . . . . . . . . . . . .    
Proceeds from public offering of class A common stock, net of underwriting 

discounts and offering costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Tax distributions to LLC Owners . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Principal payments on finance lease obligations . . . . . . . . . . . . . . . . . . . . . . . . .     
Payment of deferred financing fees and debt discount . . . . . . . . . . . . . . . . . . . .     
Tax withholding payments on Restricted Stock Units  . . . . . . . . . . . . . . . . . . . .    
Exercise of options to purchase class A common stock  . . . . . . . . . . . . . . . . . . .    
Net cash provided by financing activities  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Net change in cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Effect of exchange rate changes on cash and cash equivalents . . . . . . . . . . . . . . .     
Cash and cash equivalents, beginning of period  . . . . . . . . . . . . . . . . . . . . . . . . . .     
Cash and cash equivalents, end of period  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 30,975 
 7,801 
 (238)
 9,170 
 51,511 
 — 
 164 

 (31,652)
 (17,846)
 556 
 17,435 
 1,424 
 7,121 
 (4,601)

 442 
 (22,392)
 (96,072)
 — 
 (118,022)

 90,465 
 53,285 
 (14,821)
 837,675 
 (838,073)
 (5,884)

 — 

 (47)
 (1,965)
 (550)
 (595)
 9,274 
 128,764 
 6,141 
 43 
 27,272 
 33,456 

 16,509  
 —  
 (189)  
 7,355  
 (3,458)  
 7,320  
 405  

 (14,123)  
 30,448  
 (1,619)  
 (7,595)  
 2,800  
 (2,718)  
 20,833  

 340  
 (10,276)  
 —  
 (185,090)  
 (195,026)  

 —  
 —  
 —  
 818,387  
 (676,509)  
 —  

 —  

 (1,686)  
 (1,547)  
 (5,790)  
 (114)  
 2,318  
 135,059  
 (39,134)  
 46  
 66,360  
 27,272   $ 

$ 

 12,467 
 16 
 (90)
 3,812 
 (843)
 3,280 
 (334)

 (14,209)
 (36,610)
 1,423 
 15,701 
 1,979 
 908 
 (12,413)

 229 
 (7,178)
 — 
 (93,052)
 (100,001)

 — 
 — 
 — 
 538,028 
 (466,912)
 — 

 73,914 

 (1,485)
 (1,254)
 (2,750)
 — 
 1,429 
 140,970 
 28,556 
 (92)
 37,896 
 66,360 

See accompanying notes to the consolidated financial statements. 

52 

 
 
 
 
 
 
 
 
 
 
 
  
 
     
    
     
  
   
 
   
 
   
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PetIQ, Inc. 
Consolidated Statements of Cash Flows 
($’s in 000’s) 

Supplemental cash flow information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Interest paid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $
Net change in property, plant, and equipment acquired through accounts payable  . .   
Finance lease additions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Deferred tax liability created by convertible debt issuance  . . . . . . . . . . . . . . . . . . . .   
Net change of deferred tax asset from step-up in basis . . . . . . . . . . . . . . . . . . . . . . . .   
Income taxes paid, net of refunds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Accrued tax distribution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Issuance of note for termination, settlement, and asset acquisition agreement . . . . . .   
Purchase of intangible assets from note issuance . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Non cash consideration - Issuance of Contingent Notes . . . . . . . . . . . . . . . . . . . . . . .   
Non cash consideration - Issuance of Guarantee Notes . . . . . . . . . . . . . . . . . . . . . . .   
Non cash consideration - Issuance of Class B common stock and LLC Interests. . . .   

$

For the Year Ended December 31,  
2019 
2020 
2018 
 13,632   $
 19,402 
 (1,814) 
 279 
 (3,006) 
 2,019 
 —  
 (8,197) 
 12,381  
 — 
 249  
 130 
 786  
 (434) 
 —  
 17,487 
 —  
 (9,686) 
 —  
 — 
 —  
 — 
 —  
 — 

 7,220 
 25 
 656 
 — 
 36,882 
 640 
 2,097 
 — 
 — 
 6,900 
 10,000 
 103,004 

See accompanying notes to the consolidated financial statements. 

53 

 
 
 
 
 
 
 
 
 
 
 
 
    
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PetIQ, Inc. 
Consolidated Statements of Stockholders’ Equity 
(In 000’s) 

  Accumulated 
Other 

  Accumulated    Comprehensive   Class A Common 

Deficit 

Loss 

  Class B Common 

  Additional  
  Paid-in 
  Dollars    Capital 

  Dollars    Shares 

  Non-controlling  
Interest 

  Shares 
   13,223   $

 —  

 —  

 13  
 —  

 —  

 8,268   $
 —  

 4,600  

 —  

 5  

 8   $   70,873   $ 

 —  

 38,130   $ 
 (110) 

 43,075  

 59,796  

 103,004 

Total 
Equity 
 104,844 
 (285)

 (782) 
 (4,450)  $ 

$ 

 —  
 (1,316) 

Balance - January 1, 2018 . . . . . . . . . . . .  
ASC 606 adoption, net of tax  . . . . . . . . .  
Issuance of equity for business 

combination  . . . . . . . . . . . . . . . . . . .  

Exchange of LLC Interests held by  LLC 

Owners . . . . . . . . . . . . . . . . . . . . . . .  

Net increase in deferred tax asset from 

LLC Interest transactions  . . . . . . . . . .  
Accrued tax distributions  . . . . . . . . . . . .  
Other comprehensive income  . . . . . . . . .  
Public offering  . . . . . . . . . . . . . . . . . . .  
Equity shift as a result of the public 

offering  . . . . . . . . . . . . . . . . . . . . . .  
Stock based compensation expense  . . . . .  
Exercise of Options to purchase 

Common Stock . . . . . . . . . . . . . . . . .  
Net (loss) income  . . . . . . . . . . . . . . . . .  
Balance - December 31, 2018 . . . . . . . . .  
Exchange of LLC Interests held by LLC 

Owners . . . . . . . . . . . . . . . . . . . . . . .  

Net increase in deferred tax asset from 

LLC Interest transactions  . . . . . . . . . .  

Accrued tax distributions  . . . . . . . . . . . .  

Other comprehensive income  . . . . . . . . .  

Stock based compensation expense  . . . . .  
Exercise of Options to purchase 

Common Stock . . . . . . . . . . . . . . . . .  

Issuance of stock vesting of RSU's . . . . . .  

Net (loss) . . . . . . . . . . . . . . . . . . . . . . .  
Balance - December 31, 2019 . . . . . . . . .  
Exchange of LLC Interests held by LLC 

Owners . . . . . . . . . . . . . . . . . . . . . . .  

Equity component of Convertible Notes, 

net of offering costs and tax  . . . . . . . .  

Payment for capped call share options  . . .  
Accrued tax distributions  . . . . . . . . . . . .  
Other comprehensive income  . . . . . . . . .  

Stock based compensation expense  . . . . .  
Exercise of Options to purchase 

Common Stock . . . . . . . . . . . . . . . . .  

Issuance of stock vesting of RSU's, net 

$ 

 (3,493)  $ 
 (175) 

 —  

 —  

 —  

 —  
 —  
 —  

 —  

 —  

 —  

 —    
 —    
 —    
 —    
 —    
 —    
 —    
 (11,453)   
 (15,903)  $ 

$ 

 —  

 —    
 —    
 —  
 —  
 —  

 —  

 (687) 
 —  

 128  

 —  

 —  
 (441) 
 —  

 (26) 

 —  

 —  

 (290) 

 6,321  

 6  

   (6,321) 

 (6) 

 47,458  

 (47,168) 

 — 

 —  

 —  
 —  
 2,000  

 —  

 —  

 76  

 —  

   21,620   $

 —  

 —  
 —  
 2  

 —  

 —  

 —  

 —  
 22  

 —  

 —  
 —  
 —  

 —  

 —  

 —  

 —  
 6,547   $

 (109)     1,794    
 —    
 —    
 —    
 —    
 119    
 21    
 —    
   23,554   $

 —    
 —    
 294    
 —    
 —    
 —    
 —    

 (1,131) 

 1      (1,794)   
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 —    
 4,752   $
 23  

 —  

 —  
 —  
 —  

 —  

 —  

 —  

 —  

 36,882  

 —  
 —  
 73,912  

 (13,914)  

 2,504  

 1,429  

 —  

 7   $  262,219   $ 

 17,299    
 (1)   
 12,381    
 —    
 —    
 —    
 —    
 —    
 5,902    
 —    
 2,318    
 —    
 —    
 —    
 —    
 —    
 5   $  300,120   $ 

 —  

 (2,097) 
 (172) 
 —  

 13,940  

 1,308  

 —  

 36,882 

 (2,097)
 (613)
 73,914 

 — 

 3,812 

 1,429 

 869  
 64,496   $ 

 87 
 320,977 

 (17,190)   
 —    
 (786)   
 72    
 1,453    
 —    
 —    
 (2,849)   
 45,196   $ 

 — 

 12,381 

 (786)

 366 

 7,355 

 2,318 

 — 

 (14,302)
 328,310 

 105  

 1,712  

 2  

   (1,712) 

 (2) 

 15,461  

 (15,566) 

 — 

 —    
 —    
 —  
 340  
 —  

 —    
 —    
 —  
 —  
 —  

 —    
 —    
 —  
 —  
 —  

 —  

 395  

 —  

 —    
 —    
 —  
 —  
 —  

 —  

 —  

 —  
 3,040   $

 —    
 37,064    
 —      (12,803)    
 —  
 —  
 —  

 —  
 —  
 7,921    

 —  

 9,274  

 —  

 —  

 (595)  

 —  

 3   $  356,442   $ 

 5,843  

 42,907 

 (2,018) 
 434  
 23  
 1,249  

 —  

 —  

 (14,821)
 434 
 363 
 9,170 

 9,274 

 (595)

 (3,548) 
 31,614   $ 

 (81,022)
 294,022 

of tax withholdings  . . . . . . . . . . . . . .  
Net (loss) . . . . . . . . . . . . . . . . . . . . . . .  
Balance - December 31, 2020 . . . . . . . . .  
Note that certain figures shown in the table above may not recalculate due to rounding. 

 (77,474) 
 (93,377)  $ 

 —  
 (686) 

   25,711   $

 —  
 26  

 —  

$ 

 —  

 —  

 50  

 —  

See accompanying notes to the consolidated financial statements. 

54 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the consolidated financial statements 

Note 1 – Principal Business Activity and Significant Accounting Policies 

Principal Business Activity and Principals of Consolidation 

PetIQ is a leading pet medication and wellness company delivering a smarter way for pet parents to help their pets live 
their  best  lives  through  convenient  access  to  affordable  veterinary  products  and  services.  The  company  engages  with 
customers through points of distribution across retail channels with its branded distributed medications, which is further 
supported by its own world-class medications manufacturing facility in Omaha, Nebraska. The Company’s national service 
platform,  VIP  Petcare,  operates  retail  partner  locations  providing  cost  effective  and  convenient  veterinary  wellness 
services. 

PetIQ has two reporting segments: (i) Products; and (ii) Services. The Products segment consists of our manufacturing and 
distribution business. The Services segments consists of veterinary services, and related product sales, provided by the 
Company directly to consumers. 

PetIQ is the managing member of PetIQ Holdings, LLC (“Holdco”), a Delaware limited liability company, which is the 
sole member of PetIQ, LLC (“Opco”) and, through Holdco, operate and control all the business and affairs of Opco. 

The  consolidated  financial  statements  include  the  accounts  of  the  Company  and  all  majority-owned  subsidiaries.  All 
intercompany transactions and balances have been eliminated in consolidation. 

Use of Estimates 

The preparation of consolidated financial statements in conformity with U.S. Generally Accepted Accounting Principles 
(“U.S. GAAP”) requires management to make estimates and assumptions that affect the reported amounts of assets and 
liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the 
reported  amounts  of  sales  and  expenses  during  the  reporting  period.  Actual  results  could  differ  from  those  estimates. 
Significant items subject to such estimates and assumptions include the useful lives of property, plant, and equipment and 
intangible assets; the valuation of property, plant, and equipment, intangible assets and goodwill, the valuation of assets 
and liabilities in connection with acquisitions, the valuation of deferred tax assets, the valuation of inventories, and reserves 
for legal contingencies. 

Fair Value of Financial Instruments 

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability (an exit price) in an 
orderly transaction between market participants at the reporting date. The accounting guidance establishes a three-tiered 
hierarchy, which prioritizes the inputs used in the valuation methodologies in measuring fair value: 

Level 1—Quoted prices in active markets for identical assets or liabilities. 

Level 2—Inputs other than Level 1 that are observable, either directly or indirectly, such as quoted prices in markets that 
are not active; or other inputs that are observable or can be corroborated by observable market data for substantially the 
full term of the assets or liabilities. 

Level 3—Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of 
the assets or liabilities. 

The categorization of a financial instrument within the valuation hierarchy is based on the lowest level of input that is 
significant to the fair value measurement. 

The carrying amounts of the Company’s financial instruments, including cash and cash equivalents, accounts receivable, 
accounts payable and accrued liabilities, are at cost, which approximates fair value due to their relatively short maturities. 

55 

The guarantee note is carried at cost, which approximates fair value due to the recent issuance of the note. Our term loan 
and  revolving  credit  facility  bear  interest  at  a  variable  interest  rate  plus  an  applicable  margin  and,  therefore,  carrying 
amounts approximate fair value. 

A portion of the purchase price for the acquisition of Community Veterinary Clinics, LLC d/b/a VIP Petcare (“VIP” and 
such acquisition, the “VIP Acquisition”) was structured in the form of Contingent Notes (the “Contingent Notes”) that 
vest based on the combined Company EBITDA targets for the years ending December 31, 2018 and 2019 (“Measurement 
Dates”). See Note 2 – “Business Combinations” for more information regarding the VIP Acquisition. The liabilities related 
to the 2018 and 2019 Contingent Notes became fixed as of December 31, 2018 and 2019, respectively, and are carried at 
cost, which approximates fair value as the stated interest rate is consistent with current market rates. 

The Contingent Notes are included in long-term debt in the accompanying consolidated balance sheets. The Contingent 
Notes began bearing interest at a fixed rate of 6.75%, with the balance payable July 17, 2023. 

The following table summarizes the Level 3 activity related to the Contingent Notes for the twelve months ended 
December 31, 2019:  

$'s in 000's 
Balance at beginning of the period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $
Change in fair value of contingent consideration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Transfer out of level 3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Balance at the end of the period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $

 2,680 
 7,320 
 (10,000) 
 — 

Cash and Cash Equivalents 

Cash  equivalents  consist  of  highly  liquid  investments  with  an  original  maturity  of  three  months  or  less  at  the  date  of 
acquisition. All credit card, debit card and electronic transfer transactions that process in less than seven days are classified 
as cash and cash equivalents. The Company maintains its cash accounts in various deposit accounts, the balances of which 
at times exceeded federal deposit insurance limits during the periods presented. 

Receivables and Credit Policy 

Trade receivables due from customers are uncollateralized customer obligations due under normal trade terms requiring 
payment within 45 days from the invoice date. Accounts receivable are stated at the amount billed to the customer, net of 
discounts  and  estimated  deductions.  The  Company  does  not  have  a  policy  for  charging  interest  on  overdue  customer 
account balances. The Company provides an allowance for credit losses equal to expected losses. The Company’s estimate 
is based on historical collection experience, a review of the current status of trade accounts receivable and known current 
economic conditions including the current and expected impact of COVID-19. Payments of trade receivables are allocated 
to the specific invoices identified on the customer’s remittance advice. 

Other receivables consists of various receivables due from vendors, banking partners, and notes receivable from suppliers. 
Non-current portions of these other receivables are included in other non-current assets on the consolidated balance sheets. 

Accounts receivable consists of the following as of:  

$'s in 000's 
Trade receivables  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Other receivables  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Less: Allowance for doubtful accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Total accounts receivable, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

    December 31, 2020     December 31, 2019 
 67,551 
 4,257 
 71,808 
 (431) 
 71,377 

 96,381   $ 
 7,094  
 103,475  
 (720)  
 102,755   $ 

56 

    
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
  
  
  
  
 
Inventories 

Inventories are stated at the lower of cost or net realizable value. Cost is determined on the first-in first-out (“FIFO”) 
method and includes estimated rebate amounts. The Company maintains reserves for estimated obsolete or unmarketable 
inventory based on the difference between the cost of inventory and its estimated net realizable value. In estimating the 
reserves, management considers factors such as excess or slow-moving inventories, product expiration dating, and market 
conditions. Changes in these conditions may result in additional reserves. Major components of inventories consist of the 
following as of: 

$'s in 000's 
Raw materials   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $
Work in progress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Finished goods  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Total inventories  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $

   December 31, 2020   December 31, 2019 
 10,675 
 1,717 
 67,311 
 79,703 

 15,761   $ 
 2,273  
 79,739  
 97,773   $ 

Property, Plant, and Equipment 

Property, plant, and equipment are recorded at cost. Expenditures for improvements that significantly add to the productive 
capacity or  extend  the useful  life  of an  asset  are  capitalized.  Expenditures  for maintenance  and repairs  are charged  to 
expense as incurred. Long-lived assets are reviewed for impairment whenever events or changes in circumstances indicate 
that the carrying amount of an asset may not be recoverable. 

Depreciation and amortization is provided using the straight-line method, based on estimated useful lives of the assets, 
except for leasehold improvements and finance leased assets which are depreciated over the shorter of the expected useful 
life or the lease term. Depreciation and amortization expense is recorded in cost of sales and general and administrative 
expenses in the consolidated statements of operations, depending on the use of the asset. The estimated useful lives of 
property, plant, and equipment are as follows: 

Computer equipment and software  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Vehicle and vehicle accessories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Buildings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Leasehold improvements  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Furniture and fixtures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

3 years 
3-5 years 
33 years 
2-15 years 
2-15 years 
5-10 years 

Goodwill and Intangible Assets 

Goodwill  is  the  excess  of  the  consideration  paid  over  the  fair  value  of  specifically  identifiable  assets,  liabilities  and 
contingent liabilities in a business combination. Intangible assets acquired are recorded at estimated fair value. Goodwill 
and intangible assets deemed to have indefinite lives are not amortized, but are tested for impairment annually during the 
fourth quarter, and at any time when events suggest an impairment more likely than not occurred. 

To  assess  goodwill  for  impairment,  the  Company,  depending  on  relevant  facts  and  circumstances,  performs  either  a 
qualitative  assessment  or  a  quantitative  analysis  utilizing  a  discounted  cash  flow  valuation  model.  In  performing  the 
qualitative assessment, the Company evaluates relevant factors such as macroeconomic conditions, industry and market 
considerations, cost factors and overall financial performance, as well as company and reporting unit specific items. If, 
after assessing these qualitative factors, the Company determines that it is more likely than not that the carrying value of 
the reporting unit is less than its fair value, then no further testing is required. In performing a quantitative analysis, the 
Company determines the fair value of a reporting unit using management’s assumptions about future cash flows based on 
long-range strategic plans. This approach incorporates many assumptions including discount rates and future growth rates. 
In the event the carrying amount of a reporting unit exceeded its fair value, an impairment loss would be recognized. 

57 

 
 
 
 
 
 
 
 
 
  
  
 
 
Indefinite-lived  intangible  assets  are  tested  for  impairment  utilizing  either  a  qualitative  assessment  or  a  quantitative 
analysis.  For  a  qualitative  assessment,  the  Company  identifies  and  considers  relevant  key  factors,  events,  and 
circumstances to determine whether it is necessary to perform a quantitative impairment test. The key factors considered 
include  macroeconomic,  industry,  and  market  conditions,  as  well  as  the  asset's  actual  and  forecasted  results.  For  the 
quantitative impairment tests, the Company compares the carrying amounts to the current fair market values. Intangible 
assets with definite lives are amortized over their estimated useful lives to reflect the pattern over which the economic 
benefits of the intangible assets are consumed. Definite-lived intangible assets are also evaluated for impairment when 
impairment indicators are present. 

No impairment charge was recorded for the years ended December 31, 2020, 2019, and 2018. 

Convertible Debt 

On May 19, 2020, we issued $143.8 million aggregate principal amount of Convertible Notes due 2026 (the “Notes”). See 
Note 5 – “Debt”. We separately account for the liability and equity components of convertible debt instruments that can 
be settled in cash by allocating the proceeds from issuance between the liability component and the embedded conversion 
option in accordance with accounting for convertible debt instruments that may be settled in cash (including partial cash 
settlement)  upon  conversion.  The  value  of  the  equity  component  is  calculated  by  first  measuring  the  fair  value  of  the 
liability component, using the interest rate of a similar liability that does not have a conversion feature, as of the issuance 
date. The difference between the proceeds from the convertible debt issuance and the amount measured as the liability 
component  is  recorded  as  the  equity  component  with  a  corresponding  discount  recorded  on  the  debt.  We  recognize 
amortization of the resulting discount using the effective interest method as interest expense in our consolidated statements 
of  operations.  The  equity  component  is  not  remeasured  as  long  as  it  continues  to  meet  the  conditions  for  equity 
classification. 

We  have  allocated  issuance  costs  to  the  liability  and  equity  components.  Issuance  costs  attributable  to  the  liability 
component are being amortized to expense over the respective term of the Notes, and issuance costs attributable to the 
equity component were netted with the respective equity component in additional paid-in capital. 

Revenue Recognition 

When Performance Obligations Are Satisfied 

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer and is the unit of 
account for revenue recognition. A contract’s transaction price is allocated to each distinct performance obligation and 
recognized as revenue when, or as, the performance obligation is satisfied. The Company’s performance obligations are 
product sales and the delivery of veterinary services. 

Revenue  is  generally  recognized  for  product  sales  on  a  point  in  time  basis  when  product  control  is  transferred  to  the 
customer. In general, control transfers to the customer when the product is shipped or delivered to the customer based 
upon applicable shipping terms, as the customer can direct the use and obtain substantially all of the remaining benefits 
from the asset at this point in time. 

The Company determined that certain products manufactured to a customer’s specifications do not have an alternative 
future  use  at  a  reasonable  profit  margin  due  to  costs  associated  with  reworking,  transporting  and  repackaging  these 
products. These products are produced subject to purchase orders that include an enforceable right to payment. Therefore 
the Company determined that revenue on these products would be recognized over time, as the products are produced. 
This represents a minor subset of the products the Company manufactures. 

Revenue for services is recognized over time as the service is delivered, typically over a single day. Payment is typically 
rendered at the time of service. Customer contracts generally do not include more than one performance obligation. When 
a  contract  does  contain  more  than  one  performance  obligation,  we  allocate  the  contract’s  transaction  price  to  each 
performance obligation based on its relative standalone selling price. The standalone selling price for each distinct good 
is generally determined by directly observable data. 

58 

 
The performance obligations in our contracts are satisfied within one year. As such, we have not disclosed the transaction 
price allocated to remaining performance obligations as of December 31, 2020. 

Variable Consideration 

In addition to fixed contract consideration, most contracts include some form of variable consideration. The most common 
forms  of  variable  consideration  include discounts,  rebates,  and  sales  returns  and  allowances.  Variable  consideration  is 
treated  as  a  reduction  in  revenue  when  product  revenue  is  recognized.  Depending  on  the  specific  type  of  variable 
consideration, we use either the expected value or most likely amount method to determine the variable consideration. We 
believe there will not be significant changes to our estimates of variable consideration when any related uncertainties are 
resolved with our customers. The Company reviews and updates its estimates and related accruals of variable consideration 
each  period  based  on  the  terms  of  the  agreements,  historical  experience,  and  any  recent  changes  in  the  market.  Any 
uncertainties in the ultimate resolution of variable consideration due to factors outside of the Company’s influence are 
typically resolved within a short timeframe therefore not requiring any additional constraint on the variable consideration. 

Trade  marketing  expense,  consisting  primarily  of  customer  pricing  allowances  and  merchandising  funds  are  offered 
through various programs to customers and are designed to promote our products. They include the cost of in-store product 
displays, feature pricing in retailers' advertisements and other temporary price reductions. These programs are offered to 
our customers both in fixed and variable (rate per case) amounts. The ultimate cost of these programs depends on retailer 
performance and is subject to management estimates. 

Certain retailers require the payment of product introductory fees in order to obtain space for the Company's products on 
the retailer's store shelves. This cost is typically a lump sum and is determined using the expected value based on the 
contract between the two parties. 

Both trade marketing expense and product introductory fees are recognized as reductions of revenue at the time the transfer 
of  control  of  the  associated  products  occurs.  Accruals  for  expected  payouts,  or  amounts  paid  in  advance,  under  these 
programs are included as accounts payable or other current assets in the Consolidated Balance Sheets. 

Significant Payment Terms 

Our customer contracts identify the product, quantity, price, payment and final delivery terms. Payment terms usually 
include early pay discounts. We grant payment terms consistent with industry standards. Although some payment terms 
may be more extended, no  terms beyond one year  are granted  at  contract  inception. As  a  result, we do  not  adjust  the 
promised amount of consideration for the effects of a significant financing component because the period between our 
transfer of a promised good or service to a customer and the customer’s payment for that good or service will be one year 
or less. 

Shipping 

All shipping and handling costs associated with outbound freight are accounted for as fulfillment costs and are included 
in the cost of sales. This includes shipping and handling costs after control over a product has transferred to a customer. 

Warranties & Returns 

PetIQ provides all customers with a standard or assurance type warranty. Either stated or implied, the Company provides 
assurance the related products will comply with all agreed-upon specifications and other warranties provided under the 
law. No significant services beyond an assurance warranty are provided to customers. 

The  Company  does  not  grant  a  general  right  of  return.  However,  customers  may  return  defective  or  non-conforming 
products. Customer remedies may include either a cash refund or an exchange of the product. As a result, the right of 
return and related refund liability is estimated and recorded as a reduction in revenue. This return estimate is reviewed and 
updated each period and is based on historical sales and return experience. 

59 

Contract balances 

Contract  asset  and  liability  balances  as  of  December  31,  2020  and  2019  are  immaterial.  The  Company  does  not  have 
significant deferred revenue or unbilled receivable balances. 

Cost of Services 

Cost of Services are comprised of all service and product costs related to the delivery of veterinary services, including but 
not limited to, salaries and contract costs of veterinarians, technicians and other clinic based personnel, transportation and 
delivery costs, rent, occupancy costs, supply costs, depreciation and amortization of clinic assets, certain marketing and 
promotional expenses and costs of goods sold. 

Research and Development and Advertising Costs 

Research and development and advertising costs are expensed as incurred and are included in general and administrative 
expenses. Research and development costs amounted to $2.3 million, $1.3 million, and $0.2 million and advertising costs 
were $10.1 million, $4.5 million, and $2.9 million for the years ended December 31, 2020, 2019, and 2018, respectively. 

Collaboration Agreements 

Through the Perrigo Animal Health Acquisition, we entered into a product development and asset purchase agreement 
with a third party for certain product formulations in development by the third party. The Company may make up to $20.5 
million  of  payments  over  the  course  of  the  next  several  years  contingent  on  achievement  of  certain  development  and 
regulatory approval milestones. Product development costs are expensed as incurred or as milestone payments become 
probable.  There  can  be  no  assurance  that  these  products  will  be  approved  by  the  U.S.  Food  and  Drug  Administration 
(“FDA”) on the anticipated schedule or at all. Consideration paid after FDA approval will be capitalized and amortized to 
cost of goods sold over the economic life of each product. The expenses paid prior to FDA approval will be included in 
General and Administrative expenses on the Consolidated Statements of Operations. There were no expenses incurred 
under the agreement for the periods ended December 31, 2020 and 2019. 

Litigation 

The Company is subject to various legal proceedings, claims, litigation, investigations and contingencies arising out of the 
ordinary course of business. If the likelihood of an adverse legal outcome is determined to be probable and the amount of 
loss is estimable, then a liability is accrued in accordance with accounting guidance for Contingencies. If the assessment 
indicates a potentially material loss contingency is not probable but is reasonably possible, or is probable but cannot be 
estimated, then the nature of the contingent liability, together with an estimate of the range of possible loss if determinable 
and material, is disclosed. The Company consults with both internal and external legal counsel related to litigation. See 
Note 13 for more information. 

Stock based compensation 

The  Company  expenses  employee  share-based  awards  under  ASC  Topic  718,  Compensation—Stock  Compensation, 
which requires compensation cost for the grant-date fair value of share-based awards to be recognized over the requisite 
service period. Stock options granted to executives and other employees are valued using the Black-Scholes option pricing 
model. See Note 9 for more information. 

Accounting for Income Taxes 

The Company uses the asset and liability approach for financial accounting and reporting of income taxes. Deferred income 
taxes reflect the net tax effect of temporary differences between the carrying amount of assets and liabilities for financial 
reporting purposes and the amounts used for income tax purposes. Deferred taxes are measured using rates expected to 
apply to taxable income in years in which those temporary differences are expected to reverse. The effect of a change in 
tax rates on deferred tax assets and liabilities is recognized in income in the period that includes the enactment date. 

60 

We recognize deferred tax assets to the extent that we believe that these assets are more likely than not to be realized. In 
making  such  a  determination,  we  consider  all  available  positive  and  negative  evidence,  including  future  reversals  of 
existing  taxable  temporary  differences,  projected  future  taxable  income,  tax-planning  strategies,  and  results  of  recent 
operations. If we determine that we would be able to realize our deferred tax assets in the future in excess of their net 
recorded amount, we would make an adjustment to the deferred tax asset valuation allowance, which would reduce the 
provision for income taxes. 

The Company uses a two-step process for the measurement of uncertain tax positions that have been taken or are expected 
to  be  taken  in  a  tax  return.  The  first  step  is  a  determination  of  whether  the  tax  position  should  be  recognized  in  the 
consolidated financial statements. The second step determines the measurement of the tax position. The Company records 
potential interest and penalties on uncertain tax positions as a component of income tax expense. 

Interest expense, net 

Interest expense, net, is comprised primarily of interest expense related to (i) our debt agreements, (ii) unused line fees, 
(iii) amortization of deferred loan fees and discounts, (iv) finance lease obligations and the mortgage note outstanding, 
offset  by  interest  income  earned  on  our  demand  deposits  and  other  assets.  Interest  expense  was  $26.3  million,  $14.9 
million, and $8.3 million for the years ended December 31, 2020, 2019, and 2018, respectively, offset by $0.0 million, 
$0.4 million, and $0.3 million of interest income, respectively. 

Non-controlling interest 

The  non-controlling  interests  on  the  consolidated  statements  of  operations  represents  the  portion  of  earnings  or  loss 
attributable to the economic interest in the Company’s subsidiary, Holdco, held by the non-controlling holders of Class B 
common stock and limited liability company interests in Holdco. Non-controlling interests on the consolidated balance 
sheet represents the portion of net assets of the Company attributable to the non-controlling holders of Class B common 
stock and Limited Liability Company interests in Holdco. 

Earnings Per Share 

Basic  earnings  per  share  is  computed  by  dividing  net  loss  attributable  to  PetIQ,  Inc.  by  the  weighted  average  shares 
outstanding  during  the  period.  Diluted  earnings  per  share  is  computed  by  dividing  net  loss  attributable  to  PetIQ,  Inc., 
adjusted as necessary for the impact of potentially dilutive securities, by the weighted-average shares outstanding during 
the period and the impact of securities that would have a dilutive effect on earnings per share. See Note 8 for further 
discussion. 

 Recently Issued Accounting Pronouncements / Adopted Accounting Standard Updates 

From  time  to  time,  the  Financial  Accounting  Standards  Board  (“FASB”)  or  other  standards  setting  bodies  issue  new 
accounting  pronouncements.  Updates  to  the  Accounting  Standards  Codification  (“ASC”)  are  communicated  through 
issuance of an Accounting Standards Update (“ASU”). 

Effective  January  1,  2020,  the  Company  adopted  Accounting  Standards  Update  (“ASU”)  No.  2016-13,  "Financial 
Instruments - Credit Losses." This ASU requires an organization to measure all expected credit losses for financial assets, 
including trade receivables, held at the reporting date based on historical experience, current conditions, and reasonable 
and supportable information. Organizations will now use forward-looking information to better estimate their credit losses. 
The Company adopted this ASU using a modified retrospective approach. Under this method of adoption, the Company 
determined that there was no cumulative-effect adjustment to beginning Retained earnings on the consolidated balance 
sheet. Adoption of this standard did not impact the Company’s net loss and had no impact on the consolidated statement 
of cash flows. 

In February 2016, the FASB issued ASU 2016-02, “Leases (Topic 842).” The purpose of ASU 2016-02 is to increase 
transparency and comparability among organizations by recognizing lease assets and lease liabilities on the balance sheet 

61 

 
and disclosing key information about leasing arrangements. In addition, ASU 2016-02 modifies the definition of a lease 
to clarify that an arrangement contains a lease when such arrangement conveys the right to control the use of an identified 
asset. ASU 2016-02 is effective for fiscal years beginning after December 15, 2018, including interim periods within the 
year of adoption. Originally under ASU 2016-02, an organization was required upon adoption to recognize and measure 
leases  beginning  in  the  earliest  period  presented  using  a  modified  retrospective  approach  and  restate  the  financial 
statements for all periods presented. In July 2018, the FASB issued ASU 2018-11, which amends ASU 2016-02 to provide 
organizations with an additional (and optional) transition method whereby it may elect to recognize and measure leases by 
applying  the  cumulative  impact  of  adopting  ASU  2016-02  to  the  opening  retained  earnings  balance  in  the  period  of 
adoption,  thereby  removing  the  requirement  that  the  financial  statements  of  prior  periods  by  restated.  The  Company 
adopted  the provisions of  this  guidance  effective  January  1, 2019,  using  the  modified  retrospective optional  transition 
method. Therefore, the standard was applied beginning January 1, 2019 and prior periods were not restated. The adoption 
of  the  standard  did  not  result  in  a  cumulative-effect  adjustment  to  the  opening  balance  of  accumulated  deficit.  The 
Company elected the package of practical expedients and implemented internal controls and system functionality to enable 
the  preparation  of  financial  information  upon  adoption.  In  addition,  the  Company  has  elected  to  apply  the  practical 
expedient to not separate the lease and non-lease components for all of the Company’s leases. 

The adoption of the new standard resulted in the recognition of a right of use asset and short-term and long-term liabilities 
recorded on the Company’s consolidated balance sheet related to operating leases. Accounting for finance leases remained 
substantially unchanged. In addition, the adoption of the standard did not have a material impact on the Company’s results 
of operations or cash flows. 

In  August  2020,  the  Financial  Accounting  Standards  Board  (“FASB”)  issued  Accounting  Standards  Update  (“ASU”) 
2020-06, Debt—Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging—Contracts in 
Entity’s Own Equity (Subtopic 815-40): Accounting for Convertible Instruments and Contracts in an Entity’s Own Equity. 
Under ASU 2020-06, the embedded conversion features are no longer separated from the host contract for convertible 
instruments with conversion features that are not required to be accounted for as derivatives under Topic 815, or that do 
not result in substantial premiums accounted for as paid-in capital. Consequently, a convertible debt instrument will be 
accounted  for  as  a  single  liability  measured  at  its  amortized  cost,  as  long  as no  other  features  require  bifurcation  and 
recognition  as  derivatives.  The  new  guidance  also  requires  the  if-converted  method  to  be  applied  for  all  convertible 
instruments. ASU 2020-06 is effective for fiscal years beginning after December 15, 2021, with early adoption permitted. 
Adoption of the standard requires using either a modified retrospective or a full retrospective approach. Effective January 
1, 2021, we intend to adopt ASU 2020-06 using the full retrospective approach. We expect the adoption of the new standard 
to result in a decrease to stockholders equity of $51.4 million and a corresponding increase to convertible senior notes. 
Interest expense, net for the year ending December 31, 2020 will decrease approximately $4.0 million. Interest expense, 
net, recognized in future periods will be reduced as a result of accounting for the convertible debt instrument as a single 
liability measured at its amortized cost. Additionally we expect that the change will result in significantly more dilutive 
shares outstanding. 

Although there are several other new accounting pronouncements issued by the FASB, the Company does not believe any 
of these accounting pronouncements had or will have a material impact on its consolidated financial statements. 

Note 2 – Business Combination and Asset Acquisition 

Perrigo Animal Health Acquisition 

On July 8, 2019, PetIQ, Inc., through its subsidiary PetIQ, LLC, completed the acquisition of all the outstanding stock of 
Sergeant’s Pet Care Products, Inc. (“Sergeant’s”), d/b/a Perrigo Animal Health, including any assets related to Perrigo 
Company plc’s animal health business (the “Perrigo Animal Health Acquisition”). Sergeant’s is now an indirect wholly-
owned subsidiary of the Company. 

The fair value of the consideration is summarized as follows: 

62 

 
 
 
 
 
 
 
 
 
$'s in 000's 
Inventories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Property, plant and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Indefinite-lived intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Definite-lived intangible assets – 13 year weighted average life . . . . . . . . . . . . . . . . . . . . . . . .   
Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Fair Value 

 17,998 
 19,568 
 13,048 
 9,680 
 23,040 
 14,480 
 105,838 
 203,652 

Liabilities assumed  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

 19,259 

Purchase price  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

 184,393 

Cash paid, net of cash acquired . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Post-closing working capital adjustment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

 (185,090)
 697 

Fair value of total consideration transferred  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

 (184,393)

The definite-lived intangibles primarily relate to trademarks, customer relationships, and developed technology and know-
how. The $14.6 million represents the fair value and will be amortized over the estimated useful lives of the assets through 
June 2039. 

The indefinite-lived intangibles primarily relate to trademarks and in-process research and development. 

Goodwill represents the future economic benefits that do not qualify for separate recognition and primarily includes the 
assembled workforce and other non-contractual relationships, as well as expected future synergies. Approximately $105.8 
million of goodwill is expected to be deductible for tax purposes. Goodwill was allocated to the Products segment. 

Transaction costs of $6.1 million were incurred in the year ended December 31, 2019, and are included in General and 
Administrative expenses on the Consolidated Statements of Operations. 

Capstar ® (nitenpyram) Acquisition 

On July 31, 2020 the Company completed the acquisition of Capstar® and CapAction® and related assets (the “Capstar 
Acquisition”) from Elanco US Inc. for $95 million, plus the cost of certain outstanding finished goods inventory in saleable 
condition, using cash on hand as a result of the issuance of the Notes in May 2020. 

The Capstar Acquisition was accounted for as an asset acquisition and certain transaction related costs of approximately 
$1.0 million were included in the cost of the acquired assets. The fair value assigned to trade names was based on the 
income approach using a relief from royalty methodology that assumes that the fair value of a trade name can be measured 
by estimating the cost of licensing and paying a royalty fee for the trade name that the owner of the trade name avoids. 
The estimated fair value of customer relationship was determined using an income approach, specifically a discounted 
cash flow analysis. The rate utilized to discount net cash flows to their present values was approximately 15% and was 
determined after consideration of the overall enterprise rate of return and the relative risk and importance of the assets to 

63 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
the generation of future cash flows. The fair value assigned to patents and processes was determined based on the income 
approach. The purchased assets are identified below: 

$'s in 000's 
Amortizable intangibles 

      Fair Value 

Customer relationships  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Patents and processes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total amortizable intangibles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Non-amortizable intangibles 

Trademarks and other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total purchased intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

 70,901 
 9,895 
 80,796 

 15,276 
 96,072 

The weighted average amortization period of the amortizable intangible assets is approximately 11.8 years. 

Supplier Termination, Settlement and Asset Purchase Agreement: 

During July 2020, the Company entered into a Termination, Settlement and Asset Purchase Agreement (“Agreement”) 
with a supplier who alleged PetIQ had breached its supply agreement due to the acquisition of Perrigo Animal Health. The 
Agreement  called  for  PetIQ  to  pay  $20.6  million,  $2.6  million  at  signing  and  $1.0  million  per  quarter  thereafter.  The 
Agreement terminated the supply agreement that was previously in place, settled all outstanding claims and operations, 
and allowed PetIQ to purchase certain intellectual property related assets. The Company has estimated the fair value of 
the payment obligation as $17.5 million, and determined the fair value of the acquired assets to be $9.7 million. The assets 
acquired are included within the patents and processes intangible assets category and will be amortized over 10 years. The 
assets were valued using the relief from royalty method. The remainder of the obligation is considered to be a payment to 
settle  the  alleged  breach  of  the  supply  agreement,  the  termination  expense  is  included  in  general  and  administrative 
expenses on the consolidated statement of operations for the year ended December 31, 2020. The obligation is considered 
debt and is included in debt on the condensed consolidated balance sheet. See Note 5 – “Debt” for additional information. 

Note 3 – Property, Plant, and Equipment 

Property, plant, and equipment consists of the following at: 

$'s in 000's 
Leasehold improvements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Vehicles and accessories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Computer equipment and software . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Buildings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Furniture and fixtures  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Land  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Construction in progress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Less accumulated depreciation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Total property, plant, and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

     December 31, 2020     December 31, 2019
 15,517 
 23,138 
 6,007 
 8,070 
 10,050 
 1,836 
 4,557 
 3,392 
 72,567 
 (20,042)
 52,525 

 19,709   $ 
 25,664  
 7,110  
 10,858  
 10,168  
 2,347  
 7,067  
 11,331  
 94,254  
 (31,108) 
 63,146   $ 

Depreciation and amortization expense related to these assets total $12.1 million, $9.1 million, and $6.7 million for the 
years ended December 31, 2020, 2019, and 2018, respectively. 

64 

 
 
   
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 4 – Intangible Assets and Goodwill 

Intangible assets consist of the following at: 

$'s in 000's 
Amortizable intangibles 

    Useful Lives      December 31, 2020      December 31, 2019 

Certification . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Customer relationships . . . . . . . . . . . . . . . . . . . . . . . . . .   
Patents and processes . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Brand names . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total amortizable intangibles . . . . . . . . . . . . . . . . . . . . . .   
Less accumulated amortization  . . . . . . . . . . . . . . . . . . .   
Total net amortizable intangibles . . . . . . . . . . . . . . . . .   

Non-amortizable intangibles 

Trademarks and other  . . . . . . . . . . . . . . . . . . . . . . . . .   
In-process research and development  . . . . . . . . . . . . .   
Intangible assets, net of accumulated amortization . .   

7 years 
12-20 years 
5-10 years 
5-15 years 

$ 

 350   $ 

 160,178  
 14,905  
 24,740  
 200,173  
 (25,984) 
 174,189  

 33,341  
 5,470  
 213,000   $ 

  $ 

 350 
 89,232 
 4,928 
 15,019 
 109,529 
 (13,058) 
 96,471 

 18,016 
 5,469 
 119,956 

Certain intangible assets are denominated in currencies other than the U.S. Dollar; therefore, their gross and net carrying 
values are subject to foreign currency movements. Amortization expense for the years ended December 31, 2020, 2019, 
and 2018 was $12.8 million, $6.0 million, and $5.2 million, respectively. 

The in-process research and development (“IPRD”), intangible assets represent the value assigned to three acquired R&D 
projects that principally represent rights to develop and sell products that the Company has acquired which has not yet 
been completed or approved. The IPRD acquired as part of the Perrigo Animal Health Acquisition is accounted for as an 
indefinite-lived asset until the product is available for sale and regulatory approval is obtained, or abandonment of the 
associated research and development efforts. If the research and development efforts are successfully completed, the IPRD 
would be amortized over its then estimated useful life. The fair value of the IPRD was estimated using the multi-period 
excess earnings income method. The projected cash flows estimates for the future products were based on certain key 
assumptions  including estimates  of  future revenues  and  expenses,  taking  into  account  the  stage of  development  at the 
acquisition date and the resources needed to complete development. In the event that the efforts are not successful, the 
Company will write off the relevant IPRD in the period in which it is no longer considered feasible. 

Estimated future amortization expense for each of the following years is as follows: 

Years ending December 31, ($'s in 000's) 
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2024 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2025 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

 18,504 
 18,310 
 17,481 
 15,078 
 14,369 
 90,447 

The following is a summary of the changes in the carrying value of goodwill for the years ended December 31, 2020 and 
2019. 

Reporting Unit 

($'s in 000's) 
Goodwill as of January 1, 2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Foreign currency translation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Acquisitions  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Goodwill as of December 31, 2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Foreign currency translation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Goodwill as of December 31, 2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

 77,765  
 178  
 105,838  
 183,781  
 113  
 183,894   $ 

 47,264  
 —  
 —  
 47,264  
 —  
 47,264   $ 

Total 
 125,029 
 178 
 105,838 
 231,045 
 113 
 231,158 

      Products 

      Services 

65 

 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
        
 
 
 
 
 
 
 
 
 
  
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 5 – Debt 

Convertible Notes 

On May 19, 2020, the Company issued $143.8 million in aggregate principal amount of 4.00% Convertible Senior Notes 
due 2026 pursuant to the indenture (the “Indenture”), dated as of May 19, 2020. The total net proceeds from the Notes 
offering, after deducting debt issuance costs paid or payable by us, was $137.9 million. The Notes accrue interest at a rate 
of 4.00% per annum, payable semi-annually in arrears on June 1 and December 1 of each year, beginning on December 1, 
2020. The Notes will mature on June 1, 2026, unless earlier repurchased, redeemed or converted. Before January 15, 2026, 
holders will have the right to convert their Notes only upon the occurrence of certain events. From and after January 15, 
2026, holders may convert their Notes at any time at their election until the close of business on the scheduled trading day 
immediately before the maturity date. The Company will settle conversions by paying or delivering, as applicable, cash, 
shares of its Class A common stock, or a combination of cash and shares of its Class A common stock, at its election. The 
initial conversion rate is 33.7268 shares of Class A common stock per $1,000 principal amount of Notes. The conversion 
rate and conversion price will be subject to customary adjustments upon the occurrence of certain events. In addition, if 
certain corporate events that constitute a “Make-Whole Fundamental Change” (as defined in the Indenture) occur, then 
the conversion rate will, in certain circumstances, be increased for a specified period of time. 

The Notes are redeemable, in whole or in part, at the Company’s option at any time, and from time to time, on or after 
June 1, 2023 and on or before the 40th scheduled trading day immediately before the maturity date, at a cash redemption 
price equal to the principal amount of the Notes to be redeemed, plus accrued and unpaid interest, if any, to, but excluding, 
the redemption date, but only if the last reported sale price per share of the Company’s Class A common stock exceeds 
130% of the conversion price on (i) each of at least 20 trading days, whether or not consecutive, during the 30 consecutive 
trading  days  ending  on,  and  including,  the  trading  day  immediately  before  the  date  the  Company  sends  the  related 
redemption notice; and (2) the trading day immediately before the date the Company sends such notice. In addition, calling 
any Notes will constitute a Make-Whole Fundamental Change with respect to such Notes, which will result in an increase 
to the conversion rate if such Notes are converted after they are called for redemption. 

If certain corporate events that constitute a “Fundamental Change” (as defined in the Indenture) occur, then noteholders 
may require the Company to repurchase their Notes at a cash repurchase price equal to the principal amount of the Notes 
to be repurchased, plus accrued and unpaid interest, if any, to, but excluding, the fundamental change repurchase date. The 
definition of Fundamental Change includes certain business combination transactions involving the Company and certain 
de-listing events with respect to the Company’s Class A common stock. 

The Notes are the Company’s senior, unsecured obligations and are (i) equal in right of payment with the Company’s 
existing and future senior, unsecured indebtedness; (ii) senior in right of payment to the Company’s existing and future 
indebtedness that is expressly subordinated to the Notes; (iii) effectively subordinated to the Company’s existing and future 
secured  indebtedness,  to  the  extent  of  the  value  of  the  collateral  securing  that  indebtedness;  and  (iv)  structurally 
subordinated to all existing and future indebtedness and other liabilities, including trade payables, and (to the extent the 
Company is not a holder thereof) preferred equity, if any, of the Company’s subsidiaries. The Notes contain customary 
events of default. 

In accounting for the issuance of the Notes, the Company separated the Notes into liability and equity components. The 
carrying  amount  of  the  liability  component  was  calculated  using  a  discount  rate  of  13%,  which  was  determined  by 
measuring the fair value of a similar debt instrument that does not have an associated conversion feature. The amount of 
the equity component representing the conversion option was  $53.3 million and was determined by deducting the fair 
value  of  the  liability  component  from  the  par  value  of  the  Notes.  The  excess  of  the  principal  amount  of  the  liability 
component over its carrying amount, or the debt discount, is amortized to interest expense at an annual effective interest 
rate over the contractual terms of the Notes. The Company has early adopted ASU 2020-06 as of January 1, 2021, which 
will impact the accounting for the Notes. 

The fair value of the Notes was $218.1 million as of December 31, 2020. The estimated fair value of the Notes is based 
on market rates and the closing trading price of the Convertible Notes as of December 31, 2020 and is classified as Level 

66 

 
 
 
 
 
2 in the fair value hierarchy. As of December 31, 2020 the if-converted value of the Notes did not exceed the principal 
amount. 

The net carrying amount of the liability component of the Notes was as follows: 

($'s in 000's) 
Par value of the Notes  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Unamortized debt discount . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Unamortized debt issuance costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Net carrying amount  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

      December 31, 2020 
 143,750 
 (49,526)
 (3,441)
 90,783 

The net carrying amount of the equity component of the Notes was as follows: 

($'s in 000's) 
Proceeds allocated to the conversion option . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Deferred tax affect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Issuance costs  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Net carrying amount  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

      December 31, 2020 
 53,285 
 (8,197)
 (2,181)
 42,907 

The following table sets forth the interest expense recognized related to the Notes: 

($'s in 000's) 
Contractual interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Amortization of debt discount  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Amortization of debt issuance costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Effective interest rate of the liability component . . . . . . . . . . . . . . . . . . . . . . .    

 3,546 
 3,759 
 261 
 7,566 

13.0% 

     For the Year Ended  
  December 31, 2020 

Capped Call Transactions 

On May 14, 2020 and May 19, 2020, the Company entered into capped call transactions (the “Capped Call Transactions”) 
with  two  counterparties  (the  “Option  Counterparties”).  The  Capped  Call  Transactions  cover,  subject  to  anti-dilution 
adjustments substantially similar to the Notes, the underlying shares of Class A common stock and are intended to reduce, 
subject to a limit, the potential dilution with respect to the Class A common stock upon conversion of the Notes. The cap 
price of the Capped Call Transactions is $41.51 per share of Class A common stock, and is subject to certain adjustments 
under the terms of the Capped Call Transactions. 

The Company paid approximately $14.8 million for the Capped Call Transactions, which was recorded as additional paid-
in capital, using a portion of the gross proceeds from the sale of the Notes. The capped call is expected to be tax deductible 
as the Company elected to integrate the capped call into the Notes for tax purposes. The tax effect on the equity component 
of the Convertible Notes of $8.2 million was recorded through additional paid-in capital. The Company has recorded a full 
valuation  allowance  against its  deferred  tax  assets  as of December 31, 2020,  as  a result,  the $8.2  million  deferred  tax 
liability associated with the Capped Call Transactions will be offset by a reduction to the valuation allowance adjustment 
through continuing operations. 

A&R Credit Agreement 

The  Company  amended  the  existing  revolving  credit  agreement  of  Opco  and  each  of  its  domestic  wholly-owned 
subsidiaries (the “Amended Revolving Credit Agreement”) on July 8, 2019. The Amended Revolving Credit Agreement 
provides  for  a  secured  revolving  credit  facility  of  $125  million  that  matures  on  July  8,  2024.  The  borrowers  under 
the Amended Revolving Credit Facility incur fees between 0.375% and 0.50% as unused facility fees, dependent on the 

67 

 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
aggregate  amount borrowed. On  May 14, 2020,  the  Company  amended  the Amended Revolving  Credit  Agreement  to 
allow for the Notes described above. Additionally the amendment instituted a Eurodollar floor of 1% to the agreement. 

All obligations under the Amended Revolving Credit Agreement are unconditionally guaranteed by HoldCo and, subject 
to certain exceptions, each of its material current and future domestic wholly-owned subsidiaries. All obligations under 
the Amended Revolving Credit Agreement, and the guarantees of those obligations, are secured by substantially all of the 
assets of each borrower and guarantor under the Amended Revolving Credit Agreement, subject to certain exceptions. 

The Amended Revolving Credit Agreement contains a number of covenants that, among other things, restrict the ability 
of the borrowers and guarantors thereunder to (subject to certain exceptions): (i) make investments, loans or advances; 
(ii) incur additional indebtedness; (iii) create liens on assets; (iv) engage in mergers or consolidations and/or sell assets; 
(v) pay dividends and distributions or repurchase our equity interests; (vi) repay subordinated indebtedness; (vii) make 
certain acquisitions; and (viii) other restrictions typical for a credit agreement of this type. As of December 31, 2020, the 
borrowers and guarantors thereunder were in compliance with these covenants. Although the Company currently expects 
continued compliance with debt covenants, the impact COVID-19 may negatively affect the Company’s ability to comply 
with these covenants. The Amended Revolving Credit Agreement also contains certain customary affirmative covenants 
and events of default (including change of control). In addition, the Amended Revolving Credit Agreement contains a 
minimum  fixed  charge  coverage  ratio  covenant  which  is  tested  if  availability  under  the  Amended  Revolving  Credit 
Agreement  falls  below  a  certain  level.  As  of  December  31,  2020,  the  borrower  and  guarantors  thereunder  were  in 
compliance with these covenants. 

As of December 31, 2020, $15.0 million was outstanding under the Amended Revolving Credit Agreement. The weighted 
average interest rate on the Amended Revolving Credit Agreement was 2.3% at December 31, 2020. 

A&R Term Loan Credit Agreement 

The  Company  amended  and  restated  the  existing  term  loan  credit  agreement  of  Opco  (the  “A&R  Term  Loan  Credit 
Agreement”) on July 8, 2019. The $220.0 million A&R Term Loan Credit Agreement has an interest rate equal to the 
Eurodollar rate plus 5.00%. The A&R Term Loan Credit Agreement calls for 1% of the original loan balance to be paid 
annually via equal quarterly payments, with the balance of the loan due on the sixth anniversary of the agreement. 
All obligations under the A&R Term Loan Credit Agreement are unconditionally guaranteed by PetIQ Holdings, LLC and 
each of its domestic wholly-owned subsidiaries and, subject to certain exceptions, each of its material current and future 
domestic wholly-owned subsidiaries. All obligations under the A&R Term Loan Credit Agreement, and the guarantees of 
those obligations, are secured by substantially all of the assets of PetIQ, LLC and each guarantor under the A&R Term 
Loan Credit Agreement, subject to certain exceptions. 

The A&R Term Loan Credit Agreement contains a number of covenants that, among other things, restrict the ability of 
the  borrower  and  guarantors  thereunder  to  (subject  to  certain  exceptions):  (i)  make  investments,  loans  or  advances; 
(ii) incur additional indebtedness; (iii) create liens on assets; (iv) engage in mergers or consolidations and/or sell assets; 
(v) pay dividends and distributions or repurchase our equity interests; (vi) repay subordinated indebtedness; (vii) make 
certain acquisitions; and (viii) other restrictions typical for a credit agreement of this type. The A&R Term Loan Credit 
Agreement also contains certain customary affirmative covenants and events of default (including change of control). In 
addition,  the  A&R  Term  Loan  Credit  Agreement  includes  a  maintenance  covenant  that  requires  compliance  with  a 
maximum first lien net leverage ratio. The availability of certain baskets and the ability to enter into certain transactions 
(including our ability to pay dividends) may also be subject to compliance with secured leverage ratios. As of December 
31, 2019, the borrower and guarantors thereunder were in compliance with these covenants. 

The  A&R  Term  Loan  Credit  Agreement  also  contains  certain  customary  affirmative  covenants  and  events  of  default 
(including change of control). In addition, the A&R Term Loan Credit Agreement includes a maintenance covenant that 
requires compliance with a maximum first lien net leverage ratio. The availability of certain baskets and the ability to enter 
into certain transactions (including our ability to pay dividends) may also be subject to compliance with secured leverage 
ratios. As of December 31, 2020, the borrower and guarantors thereunder were in compliance with these covenants. 

As of December 31, 2020, $217.3 million was outstanding under the A&R Term Loan Credit Agreement. 

68 

 
General Other Debt 

The Company entered into a mortgage with a local bank to finance $1.9 million of the purchase price of a commercial 
building  in  Eagle,  Idaho,  in  July  2017.  The  mortgage  bears  interest  at  a  fixed  rate  of  4.35%  and  utilizes  a  25  year 
amortization schedule with a 10 year balloon payment of the balance due at that time. 

In July 2020, the Company entered into the Agreement. See Note 2 – “Business Combinations and Asset Acquisitions”. 
The Agreement called for PetIQ to pay $20.6 million, $2.6 million at signing and $1.0 million per quarter thereafter with 
no interest. The Company discounted the payment stream using a market interest rate of 8.3%, resulting in an obligation 
of $17.5 million. 

In connection with the VIP Acquisition, the Company entered into a guarantee note of $10.0 million. As of December 31, 
2019, $7.5 million was payable pursuant to the 2018 Contingent Note and $10.0 million was payable pursuant to the 2019 
Contingent Note. The guarantee note and the Contingent Notes, collectively, “Notes Payable – VIP Acquisition” of $27.5 
million require quarterly interest payments of 6.75% with the balance payable July 17, 2023. 

The following represents the Company’s long-term debt as of: 

$'s in 000's 
Convertible Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Term loans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Revolving credit facility  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Notes Payable - VIP Acquisition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other Debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Net discount on debt and deferred financing fees  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Less current maturities of long-term debt  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Total long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

     December 31, 2020       December 31, 2019 
 — 
 220,000 
 10,000 
 27,500 
 1,812 
 (5,688)
 253,624 
 (2,248)
 251,376 

 143,750   $ 
 217,250  
 15,000  
 27,500  
 16,257  
 (57,559) 
 362,198   $ 
 (6,219) 
 355,979   $ 

  $ 

Future maturities of long-term debt, excluding net discount on debt and deferred financing fees, as of December 31, 2020, 
are as follows: 

($'s in 000's) 

2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2024 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2025 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Thereafter  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

 6,219 
 5,476 
 33,255 
 6,057 
 2,259 
 366,491 

The Company incurred debt issuance costs of $0.6 million related to the A&R Credit Agreement during the year ended 
December 31, 2020. The Company incurred debt issuance costs of $0.7 million during the year ended December 31, 
2019 related to the A&R Credit Agreement and $5.1 million related to the A&R Term Loan Credit Agreement. 

The Company incurred debt issuance costs of $5.9 million in May 2020 in connection with the Notes. In accordance with 
FASB ASC 470, Debt, these costs were allocated to debt and equity components in proportion to the allocation of proceeds. 
$2.2 million of issuance costs were recorded as additional paid-in capital and such amounts are not subject to amortization. 
The remaining issuance costs of $3.7 million are recorded as debt issuance costs in the net carrying value of the Notes. 
The debt issuance costs are amortized on an effective interest basis over the term of the Notes and is included in interest 
expense, net on the condensed consolidated statements of operations. Future amortization of our debt discount and debt 
issuance costs for the term of the Convertible Notes is as follows: 

69 

 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
  
  
 
  
  
 
 
 
 
 
     
 
 
 
  
 
  
 
($'s in 000's) 
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2024 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2025 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

     Debt Discounts       Debt Issuance Costs 
 470 
 534 
 607 
 690 
 784 
 356 

 6,761   $ 
 7,684  
 8,733  
 9,925  
 11,280  
 5,143  

Note 6 – Leases 

The Company leases certain real estate for commercial, production, and retail purposes, as well as equipment from third 
parties. Lease expiration dates are between 2021 and 2026. A portion of leases are denominated in foreign currencies. 

For both operating and finance leases, the Company recognizes a right-of-use asset, which represents the right to use the 
underlying asset for the lease term, and a lease liability, which represents the present value of our obligation to make 
payments arising over the lease term. 

We elected the short-term lease exemption for all leases that qualify. This means leases having an initial term of twelve 
months or less are not recorded on the balance sheet and the related lease expense is recognized on a straight-line basis 
over the term of the lease. 

The Company’s leases may include options to extend or terminate the lease. Renewal options generally range from one to 
ten years and the options to extend are included in the lease term when it is reasonably certain that we will exercise that 
option. Some leases have variable payments, however, because they are not based on an index or rate, they are not included 
in the ROU assets and liabilities. Variable payments for real estate leases primarily relate to common area maintenance, 
insurance,  taxes  and  utilities.  Variable  payments  for  equipment  and  vehicles  primarily  relate  to  usage,  repairs,  and 
maintenance. As the implicit rate is not readily determinable for most of the Company’s leases, the Company applies a 
portfolio approach using an estimated incremental borrowing rate, giving consideration to company specific information 
and publicly available interest rates for instruments with similar characteristics, to determine the initial present value of 
lease payments over the lease terms. 

The components of lease expense consists of the follow: 

$'s in 000's 
Finance lease cost 

For the Year Ended  

     December 31, 2020        December 31, 2019 

Amortization of right-of-use assets . . . . . . . . . . . . . . . .    $ 
Interest on lease liabilities . . . . . . . . . . . . . . . . . . . . . . .   
Operating lease cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Variable lease cost(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Short-term lease cost  . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Sublease income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total lease cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

 1,681   $ 
 315  
 5,831  
 1,130  
 34  
 (528) 
 8,463   $ 

 1,441 
 308 
 4,833 
 629 
 41 
 (452)
 6,800 

(1)  Variable lease cost primarily relates to common area maintenance, property taxes and insurance on leased real estate. 

Other information related to leases was as follows as of: 

70 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
      December 31, 2020        December 31, 2019 

Weighted-average remaining lease term (years) 

Operating leases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Finance leases  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Weighted-average discount rate 

Operating leases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Finance leases  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

4.41 
2.38 

5.3% 
5.7% 

5.15 
2.73 

5.3% 
5.7% 

Annual future commitments under non-cancelable leases as of December 31, 2020, consist of the following: 

Lease Obligations 

      Operating Leases 

$'s in 000's 
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2024 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2025 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total minimum future obligations . . . . . . . . . . . . . . . . .    $ 
Less interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Present value of net future minimum obligations . . . . . .   
Less current lease obligations . . . . . . . . . . . . . . . . . . . . .   
Long-term lease obligations . . . . . . . . . . . . . . . . . . . . . .    $ 

 5,861   $ 
 5,591  
 4,789  
 3,280  
 2,357  
 1,365  
 23,243   $ 
 (2,539) 
 20,704  
 (4,915) 
 15,789   $ 

Finance Leases 

 1,757 
 1,584 
 1,580 
 330 
 20 
 — 
 5,271 
 (367)
 4,904 
 (1,566)
 3,338 

Supplemental cash flow information: 

$'s in 000's 
Cash paid for amounts included in the measurement 

Year Ended  

Year Ended  

      December 31, 2020        December 31, 2019 

of lease liabilities 
Operating cash flows from finance leases . . . . . . . . . .   
Operating cash flows from operating leases  . . . . . . . .   
Financing cash flows from finance leases . . . . . . . . . .   

(Noncash) right-of-use assets obtained in exchange 

for lease obligations 
Operating leases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Finance leases  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

$ 

 315   $ 

 5,668  
 1,965  

 5,105  
 2,019  

 308 
 4,568 
 1,547 

 5,368 
 (3,006)

Total operating lease expense for the year ended December 31, 2018, totaled $6.0 million.  

Note 7 - Income Taxes 

The Company is the sole managing member of Holdco. Holdco is treated as a partnership for U.S. federal income tax 
purposes with the remaining partners of Holdco (the “LLC Owners”) owning a non-controlling interest. The LLC Owners 
have an exchange right which grants them the right to exchange a Holdco partnership interest and a PetIQ Class B Common 
Stock share for a PetIQ Class A Common Stock share. Upon such an exchange, the Company is treated as purchasing an 
additional interest in Holdco from the LLC Owners in a taxable exchange which generates deferred tax assets as a result 
of an increase in tax basis for the Company. As of December 31, 2020, the Company had $67.6M of deferred tax assets 
associated with these exchanges, which currently have a full valuation allowance against the deferred tax asset. The non-
controlling interests totaled approximately 11% of the ownership of Holdco as of December 31, 2020. See Note 11 – Non-
controlling interests for more information. 

71 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
HoldCo’s members, including the Company, are liable for federal, state, and local income taxes based on their share of 
HoldCo’s taxable income. 

Holdco makes cash distributions to members to pay taxes attributable to their allocable share of income earned. In the 
years  ended  December  31,  2020  and  2019,  the  Company  made  cash  distributions  of  $0.05  million  and  $1.7  million, 
respectively. Additionally, Holdco accrues for distributions required to be made related to estimated income taxes. During 
the years ended December 31, 2020 and 2019, the Company relieved previously accrued distributions of $(0.4) million 
and accrued distributions of $0.8 million, respectively. This liability is included in accounts payable on the consolidated 
balance sheet. 

The components of earnings before net loss taxes, determined by tax jurisdiction, are as follows: 

$'s in 000's 
United States . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

$ 

Years Ended December 31 
2019 

2018 

2020 

 (29,239) 
 433 
 (28,806) 

$

$

 (17,953) 
 342 
 (17,611) 

$ 

$ 

 (1,116) 
 542 
 (574) 

The provision for income taxes for 2020, 2019, and 2018 consisted of the following: 

$'s in 000's 
Current: 

Years Ended December 31 
2019 

2018 

2020 

Federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      $ 
State . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     

$ 

Deferred and other: 

Federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
State . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     

Total income tax expense (benefit)  . . . . . . . . . . . . . . . . . . .    

$ 

 — 
 327 
 137 
 464 

 40,598 
 11,175 
 (21) 
 51,752 
 52,216 

$ 

$ 

$ 

 — 
 317 
 17 
 334 

 (2,146) 
 (1,336) 
 (161) 
 (3,643) 
 (3,309) 

$ 

$ 

$ 

 — 
 148 
 — 
 148 

 (751) 
 (135) 
 77 
 (809) 
 (661) 

Reconciliation between the effective tax rate on income from continuing operations and the statutory tax rate is as 
follows: 

Income tax expense (benefit) at federal statutory rate . . . . . . . .    
State and local income taxes net of federal tax benefit . . . . . . .    
Non-controlling interest and nontaxable income  . . . . . . . . . . .    
Deferred tax rate changes . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Share-based compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Tax Cuts and Jobs Act of 2017 . . . . . . . . . . . . . . . . . . . . . . . . .    
Return-to-Provision. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Valuation Allowance  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Effective income tax rate  . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Years Ended December 31 

2020 

 21.0  %  

 2.4 
 (2.9)
 (1.3)
 0.6 
 - 
 (2.0)
 (198.4)
 (0.7)
 (181.3) %  

2019 

2018 

 21.0  % 
 1.3 
 (4.0) 
 (0.4) 
 0.1 
 - 
 0.8 
 0.4 
 (0.4) 
 18.8  % 

 21.0  % 
 (5.7)
 54.7 
 37.2 
 18.3 
 (13.1)
 13.4 
 0.7 
 (11.3)
 115.2  % 

Our tax rate is affected primarily by the recognition of a valuation allowance during the year ended December 31, 2020 
and the portion of income and expense allocated to the noncontrolling interest. It is also affected by discrete items that 
may occur in any given year such as stock based compensation, but are not consistent from year to year. 

72 

 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As a result of the IPO and reorganization transactions, the Company has recorded deferred tax assets and liabilities based 
on  the differences  between  the  book value of  assets  and  liabilities  for financial reporting  purposes  and  those  amounts 
applicable for income tax purposes. Deferred tax assets have been recorded for the basis differences resulting from the 
purchase of LLC Interests from existing members and newly issued LLC Interests acquired directly from Holdco. The tax 
effects of temporary differences that give rise to significant portions of the deferred tax assets and liabilities at December 
31, 2020 and 2019 are as follows: 

$'s in 000's 
Deferred tax assets 

2020 

2019 

Investment in partnership . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Fixed assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net operating loss carryforwards and tax credits  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other accruals and reversals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Subtotal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Less: valuation allowance  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Net deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

 53,294 
 32 
 18,001 
 9 
 71,336 
 (71,161)
 175 

$ 

 53,303 
 29 
 6,775 
 5 
 60,112 
 (143)
 59,969 

Deferred tax liabilities 

Intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net deferred tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

$ 

 (447)
 (6)
 (453)

$ 

$ 

 (293)
 (5)
 (298)

At December 31, 2020, the Company has federal net operating loss (“NOL”) carryforwards of $66.0 million, of which 
$1.9 million, generated in 2017 and prior, will expire in 2037, the remaining NOLs do not expire. The NOL generated in 
2018 and after of $64.1 million will have an indefinite carryforward period but can generally only be used to offset 80% 
of taxable income in any particular year. The Company has a federal business interest expense carryover totaling $6.1 
million as of December 31, 2020, which has an indefinite carryforward period but is limited in any particular year based 
on certain provisions. As of December 31, 2020, the Company has charitable contribution carryforwards of $1.0 million, 
which if unused will expire between 2021 and 2025. The Company has state NOL carryforwards of $384.7 million (tax 
effected $2.8 million) as of December 31, 2020 which expire between 2022 and 2038 and others that have an indefinite 
carryforward period. At December 31, 2020 the Company had foreign NOL carryforwards of $0.8 million which do not 
expire. 

The Company has assessed the realizability of the net deferred tax assets as of December 31, 2020 and in that analysis has 
considered the relevant positive and negative evidence available to determine whether it is more likely than not that some 
portion or all of the deferred income tax assets will not be realized. The realization of the gross deferred tax assets is 
dependent on several factors, including the generation of sufficient taxable income to realize its deferred tax assets. The 
Company believes it is more likely than not that the benefit from the recorded deferred tax assets will not be realized. The 
Company has recorded a valuation allowance for deferred tax assets of $71.2 million and $0.1 million as of December 31, 
2020 and 2019, respectively. In future periods, if we conclude we have future taxable income sufficient to recognize the 
deferred tax assets, we may reduce or eliminate the valuation allowance. 

The Company has not recognized any uncertain tax positions, penalties or interest as we have concluded that no such 
positions exist. Accordingly, no unrecognized tax benefit would impact the effective tax rate. If interest and penalties were 
accrued, we would recognize interest and penalties as income tax expense. We are subject to taxation in the United States 
and  various  states  and  foreign  jurisdictions.  As  of  December  31,  2020,  tax  years  from  2017  to  present  are  subject  to 
examination by the tax authorities. 

On March 27, 2020, the U.S. government enacted the Coronavirus Aid, Relief, and Economic Security Act (“CARES 
Act”)  which  includes  temporary  changes  regarding  the  prior  and  future  utilization  of  net  operating  losses,  temporary 
changes to the prior and future limitations on interest deductions, temporary suspension of certain payment requirements 
for the employer portion of Social Security taxes, technical corrections from prior tax legislation for tax depreciation of 
certain qualified improvement property, and the creation of certain refundable employee retention credits. The Company 
will benefit from the Employee Retention Credits and the payroll tax deferral. 

73 

 
 
 
 
 
 
 
    
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 8 – Loss per Share 

Basic and Diluted Loss per share 

Basic loss per share of Class A common stock is computed by dividing net loss available to PetIQ, Inc. by the weighted-
average number of shares of Class A common stock outstanding during the period. Diluted earnings per share of Class A 
common stock is computed by dividing net loss available to PetIQ, Inc. by the weighted-average number of shares of Class 
A common stock outstanding adjusted to give effect to potentially dilutive securities. 

The  following  table  sets  forth  reconciliations  of  the  numerators  and  denominators  used  to  compute  basic  and  diluted 
earnings (loss) per share of Class A common stock: 

(in 000's, except for per share amounts) 
Numerator: 
Net (loss) income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $
Less: net (loss) income attributable to non-controlling interests . . . . . . . . . . . . . . . . . . .    
Net loss attributable to PetIQ, Inc. — basic and diluted  . . . . . . . . . . . . . . . . . . . . . . . . .    
Denominator: 
Weighted-average shares of Class A common stock outstanding -- basic . . . . . . . . . . . .    
Dilutive effects of stock options that are convertible into Class A common stock  . . . . .    
Dilutive effect of RSUs   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Dilutive effect for conversion of Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Weighted-average shares of Class A common stock outstanding -- diluted  . . . . . . . . . .    

Year ended December 31,  
2019 

2020 

2018 

 (81,022)  $
 (3,548) 
 (77,474) 

 (14,302)  $
 (2,849) 
 (11,453) 

 87 
 869 
 (782)

 24,629  
 —  
 —  
 —  
 24,629  

 22,652  
 —  
 —  
 —  
 22,652  

 17,216 
 — 
 — 
 — 
 17,216 

Loss per share of Class A common stock — basic  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $
Loss per share of Class A common stock — diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $

 (3.15)  $
 (3.15)  $

 (0.51)  $
 (0.51)  $

 (0.05)
 (0.05)

Shares of the Company’s Class B common stock do not share in the earnings or losses of the Company and are therefore 
not participating securities. As such, separate presentation of basic and diluted earnings per share of Class B common 
stock under the two-class method has not been presented. 

Shares of  the Company’s  Class  B  common  stock  as well as  all  stock options  and  restricted  stock units  have not been 
included in the diluted loss per share calculation as they have been determined to be anti-dilutive under the if-converted 
method and treasury stock method, respectively. 

Additionally,  all  stock  options  and  restricted  stock  units  and  convertible  Notes  have  not  been  included  in  the  diluted 
earnings per share calculation for the years ended December 31, 2020, 2019 and 2018, as they have been determined to be 
anti-dilutive under the treasury stock method. 

Note 9 – Stock Based Compensation 

PetIQ, Inc. Omnibus Incentive Plan 

The PetIQ, Inc. Omnibus Incentive Plan, as amended (the “Plan”), provides for the grant of various equity-based incentive 
awards to directors of the Company, employees, and consultants. The types of equity-based awards that may be granted 
under the Plan include: stock options, stock appreciation rights (SARs), restricted stock, restricted stock units (RSUs), and 
other stock-based awards. The Company has 3,914 thousand authorized shares under the Plan. As of December 31, 2020 
and 2019, 1,293 thousand and 2,017 thousand shares were available for issuance under the Plan, respectively. All awards 
issued under the Plan may only be settled in shares of Class A common stock. Shares issued pursuant to awards under the 
incentive plans are from our authorized but unissued shares. 

74 

 
 
 
 
 
 
 
 
 
 
 
 
     
    
     
 
   
 
   
 
   
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
PetIQ, Inc. 2018 Inducement and Retention Stock Plan for CVC Employees 

The PetIQ, Inc. 2018 Inducement and Retention Stock Plan for CVC Employees (the “Inducement Plan”) provides for the 
grant  of  stock  options  to  employees  hired  in  connection  with  the  VIP  Acquisition  as  employment  inducement  awards 
pursuant to NASDAQ Listing Rule 5635(c)(4). The Inducement Plan reserved 800 thousand shares of Class A Common 
Stock of the Company. As of December 31, 2020, no shares were available for issuance under the Inducement Plan. All 
awards issued under the Plan may only be settled in shares of Class A common stock. 

Stock Options 

The Company awards stock options to certain employees and directors under the Plan and previously issued stock options 
under the Inducement Plan, which are subject to time-based vesting conditions, typically 25% on each anniversary of the 
grant date until fully vested. Upon a termination of service relationship by the Company, all unvested options will be 
forfeited and the shares of common stock underlying such awards will become available for issuance under the Plan. The 
maximum contractual term for stock options is 10 years. 

The fair value of these equity awards is amortized to equity based compensation expense over the vesting period. Expense 
recognized totaled $6.5 million and $6.2 million for the years ended December 31, 2020, and 2019, respectively. All stock 
based compensation expense is included in general and administrative expenses based on the role of recipients. The fair 
value of the stock option awards was determined on the grant dates using the Black-Scholes valuation model based on the 
following weighted-average assumptions for the periods ended: 

Expected term (years) (1). . . . . . . . . . . . . . . . . . . . . . . . .     
Expected volatility (2) . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Risk-free interest rate (3) . . . . . . . . . . . . . . . . . . . . . . . . .    
Dividend yield (4) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

6.25  
33.91 %  
0.37 %  
0.00 %  

6.25  
35.00 % 
2.37 % 
0.00 % 

  December 31, 2020  

December 31, 2019 

(1)  The Company utilized the simplified method to determine the expected term of the stock options since we do not have 

sufficient historical exercise data to provide a reasonable basis upon which to estimate expected term. 

(2)  The expected volatility assumption was calculated based on a peer group analysis of stock price volatility with a look 

back period consistent with the expected option term. 

(3)  The risk-free interest rate was based on the U.S. Treasury yield curve in effect at the time of grant, which corresponds 

to the expected term of the stock options. 

(4)  The Company has not paid and does not anticipate paying a cash dividend on our common stock. 

75 

 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
The weighted average grant date fair value of stock options granted during the period ended December 31, 2020 and 2019 
was $11.88 and $10.63, respectively, per option. The following table summarizes the activity of the Company’s unvested 
stock options for the period ended December 31, 2020: 

Outstanding at December 31, 2017 . . . . . . . . . . . . . . . .   
Granted  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Forfeited  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Cancelled/Expired . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Outstanding at December 31, 2018 . . . . . . . . . . . . . . . .   
Granted  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Forfeited  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Cancelled/Expired . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Outstanding at December 31, 2019 . . . . . . . . . . . . . . . .   
Granted  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Forfeited  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Outstanding at December 31, 2020 . . . . . . . . . . . . . . . .   
Options exercisable at December 31, 2020 . . . . . . . . . .   

Stock 
Options 
(in 000's) 

  Weighted 
Average 
Exercise 
Price 

 599   $ 

 1,617  
 (76) 
 (195) 
 —  
 1,945   $ 
 423  
 (119) 
 (168) 
 (9) 
 2,072   $ 
 505  
 (395) 
 (96) 
 2,086   $ 
 831  

 16.00   $ 
 25.74  
 18.83  
 21.37  
 —  
 23.45   $ 
 27.54  
 19.51  
 21.92  
 25.70  
 24.63   $ 
 20.22  
 23.48   $ 
 21.42  
 23.93   $ 
  $ 

Aggregate    
Intrinsic 
Value 
(in 000's) 

 3,496  

Weighted 
Average 
Remaining 
Contractual 
Life 
(years) 

 9.5 

 5,527  

 9.1 

 6,266  

 4,468  

 30,302  
 11,778  

 8.0 

 7.2 
 5.9 

At December 31, 2020, total unrecognized compensation cost related to unvested stock options was $8.4 million and is 
expected to be recognized over a weighted-average period of approximately 2.2 years. 

Restricted Stock Units 

The Company awards RSUs to certain employees and directors under the Plan, which are subject to time-based vesting 
conditions. Upon a termination of service relationship by the Company, all unvested RSUs will generally be forfeited and 
the shares of common stock underlying such awards will become available for issuance under the Plan. The fair value of 
RSUs  are  measured  based  on  the  closing  fair  market  value  of  the  Company’s  common  stock  on  the  date  of  grant.  At 
December 31, 2020, total unrecognized compensation cost related to unvested RSUs was $5.8 million and is expected to 
vest over a weighted average of 2.8 years. 

The fair value of these equity awards is amortized to equity based compensation expense over the vesting period, which 
totaled  $2.6  million  and  $1.1  million  for  the  years  ended  December  31,  2020  and  2019,  respectively.  All  stock  based 
compensation expense is included in general and administrative expenses based on the role of recipients. 

76 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table summarizes the activity of the Company’s RSUs for the period ended December 31, 2020: 

Outstanding at December 31, 2018  . . . . . . . . . . . . . . . . . . . . . . . . .  
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Settled  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Outstanding at December 31, 2019  . . . . . . . . . . . . . . . . . . . . . . . . .     
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Settled  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Nonvested RSUs at December 31, 2020 . . . . . . . . . . . . . . . . . . . . . .    

Number of 
Shares 
(in 000's) 

  Weighted 
Average 
Grant Date 
Fair Value 

 51   $ 

 123  
 (25) 
 (15) 
 133    $ 
 271  
 (70) 
 (17) 
 317   $ 

 33.16 
 27.61 
 30.43 
 30.58 
 28.85 
 20.73 
 25.65 
 23.34 
 22.91 

The total equity based compensation expense for these plans over the vesting period totaled $9.2 million, $7.4 million, and 
$3.8 million for the years ended December 31, 2020, 2019, and 2018, respectively. The total income tax benefit recognized 
in the income statement for share-based compensation arrangements was $0.0 million, $1.4 million and $0.5 million for 
the years ended December 31, 2020, 2019, and 2018, respectively. 

Note 10 - Stockholders’ Equity 

Certificate of Incorporation 

The Company’s amended and restated certificate of incorporation, among other things, provides for the (i) authorization 
of 125,000,000 shares of Class A common stock with a par value of $0.001 per share; (ii) authorization of 100,000,000 
shares of Class B common stock with a par value of $0.001 per share; (iii) authorization of 12,500,000 shares of blank 
check preferred stock; and (iv) establishment of a classified board of directors, divided into three classes, each of whose 
members will serve for staggered three-year terms. 

Each share of the Company’s Class A common stock and Class B common stock entitles its holders to one vote per share 
on all matters presented to the Company’s stockholders generally. 

Holders of the Company’s Class B common stock are not entitled to receive dividends and will not be entitled to receive 
any distributions upon the liquidation, dissolution or winding up of the Company. Shares of Class B common stock may 
only be issued to the extent necessary to maintain the one-to-one ratio between the number of LLC interests of HoldCo 
held by Continuing LLC Owners. Shares of Class B common stock are transferable only together with an equal number 
of  LLC  Interests.  Shares  of  Class  B  common  stock  will  be  canceled  on  a  one-for-one  basis  upon  the  redemption  or 
exchange any of the outstanding LLC Interests held by the Continuing LLC Owners. 

The Company must, at all times, maintain a one-to-one ratio between the number of outstanding shares of Class A common 
stock  and  the  number  of  LLC  Interests  owned  by  PetIQ  (subject  to  certain  exceptions  for  treasury  shares  and  shares 
underlying certain convertible or exchangeable securities). 

2018 Public Offering 

On October 1, 2018, the Company closed an underwritten public offering of 5,750 thousand shares of Class A common 
stock. The Company sold 2,000 thousand newly issued shares of Class A common stock and received net proceeds of 
approximately  $73.9  million  after  deducting  underwriting  discounts  and  commissions  and  offering  expenses.  The 
remaining 3,750 thousand shares of Class A common stock were sold by selling stockholders and the Company did not 
receive any proceeds with respect hereto. In conjunction with the 2018 Public Offering, a number of holders of Class B 
common stock exchanged LLC Interests and corresponding Class B common shares for Class A common stock. The 

77 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
impact on non-controlling interest is shown along with other exchanges during the year in Note 11 – Non-Controlling 
Interests.  

Note 11 - Non-Controlling Interests 

The  Company  reports  a  non-controlling  interest  representing  the  LLC  interests  of  HoldCo  held  by  Continuing  LLC 
Owners. Changes in PetIQ’s ownership interest in HoldCo while PetIQ retains its controlling interest in HoldCo will be 
accounted for as equity transactions. As such, future redemptions or direct exchanges of LLC interests of HoldCo by the 
Continuing  LLC  Owners  will  result  in  a  change  in  ownership  and  reduce  or  increase  the  amount  recorded  as  non-
controlling interest and increase or decrease additional paid-in capital when HoldCo has positive or negative net assets, 
respectively. The Company is also required to make tax distributions based on the LLC Agreement to Continuing LLC 
Members on a regular basis, these distributions will reduce the non-controlling interest. 

As of December 31, 2020, there were 28,751 thousand LLC Interests outstanding, of which PetIQ owned 25,711 thousand, 
representing an 89.4% ownership interest in HoldCo. Exchange and other equity activity during the years ended December 
31, 2020 and 2019 resulted in weighted average ownership of HoldCo by PetIQ of 86.4% and 80.2%, respectively. 

LLC Interests held 

% of Total 

$'s in 000's 
As of January 1, 2019  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Stock based compensation adjustments . . . . . . . . . . . . . . . .    
Exchange transactions . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
As of December 31, 2019  . . . . . . . . . . . . . . . . . . . . . . . . . .    
Stock based compensation adjustments . . . . . . . . . . . . . . . .    
Exchange transactions . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
As of December 31, 2020  . . . . . . . . . . . . . . . . . . . . . . . . . .    

LLC 

      Owners 

     PetIQ, Inc.     

6,547  
—   
(1,794) 
4,752  
—   
(1,712) 
3,040  

 21,620  
 140  
 1,794  
 23,554  
 445  
 1,712  
 25,711  

Total 
 28,167  
 140  
 —  
 28,306  
 445  
 —  
 28,751  

LLC  
      Owners 

     PetIQ, Inc. 
76.8% 

23.2%  

16.8%  

83.2% 

10.6%  

89.4% 

Note 12 - Customer Concentration 

The Company has significant exposure to customer concentration. During each of the years ended December 31, 2020, 
2019, and 2018, two, two, and one customers, respectively, accounted for more than 10% of sales individually and in 
aggregate accounted for 42%, 35%, and 18% of net sales, respectively. 

At December 31, 2020, one Products segment customer individually accounted for more than 10% of outstanding trade 
receivables, and accounted for 52% of outstanding trade receivables, net. At December 31, 2019 two Products segment 
customers  individually  accounted  for  more  than  10%  of  outstanding  trade  receivables,  and  accounted  for  61%  of 
outstanding trade receivables, net. All of our customer concentration exists in our Products segment. 

Note 13 - Commitments and Contingencies 

Litigation Contingencies 

During the years ended December 31, 2020 and 2019, the Company recorded liabilities of $7.8 million and $1.0 million, 
respectively, for contract termination costs, related to settlements for alleged breach of contract. The expense is included 
within General and Administrative expenses for the years ended December 31, 2020 and 2019. 

On April 4, 2018, Med Vets, Inc. and Bay Medical Solutions Inc. (collectively “Plaintiffs”) filed suit in the United States 
District Court for the Northern District of California against PetIQ and VIP Petcare Holdings, Inc. for alleged unlawful 
merger and other antitrust violations. On June 29, 2020, the 9th Circuit Court of Appeals issued an opinion affirming the 
dismissal of Med Vets’ merger challenge. On July 13, 2020, the Plaintiffs filed for an en banc hearing in the 9th Circuit 
Court of Appeals which was unanimously denied on August 7, 2020. The Plaintiffs time period to petition the Supreme 
Court for certiorari has passed, therefore the matter is considered resolved. As no impact to the Company is considered 
probable or estimable, no litigation reserve has been accrued. 

78 

 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  Company  records  a  liability  when  a  particular  contingency  is  probable  and  estimable  and  provides  disclosure  for 
contingencies that are at least reasonably possible of resulting in a loss including an estimate which we currently cannot 
make. The Company has not accrued for any contingency, at December 31, 2020 as the Company does not consider any 
contingency to be probable or estimable. The Company expenses legal costs as incurred within general and administrative 
expenses on the consolidated statements of operations. 

Commitments 

We have commitments for leases and long-term debt that are discussed further in Note 5, Debt, and Note 6, Leases. In 
addition, we have purchase obligations for goods and services, capital expenditures, and raw materials entered into in the 
normal course of business. 

Note 14 - Segments 

The  Company  has  two  operating  segments:  Products  and  Services.  The  Products  segment  consists  of  the  Company’s 
manufacturing and distribution business. The Services segment consists of the Company’s veterinary services, and related 
product sales, provided by the Company directly to consumers. 

The segments are based on the discrete financial information reviewed by the Chief Operating Decision Maker (“CODM”) 
to make resource allocation decisions and to evaluate performance. We measure and evaluate our reportable segments 
based on net sales and segment Adjusted EBITDA. We exclude from our segments certain corporate costs and expenses, 
such as accounting, legal, human resources, information technology and corporate headquarters expenses as our corporate 
functions do not meet the definition of a segment as defined in the accounting guidance related to segment reporting. 

Financial information relating to the Company’s operating segments for the years ended:  

$'s in 000's 
December 31, 2020 
Net Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . .    
Depreciation expense . . . . . . . . . . . . . . . . . . . .    
Capital expenditures . . . . . . . . . . . . . . . . . . . . .    

$'s in 000's 
December 31, 2019 
Net Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . .   
Depreciation expense . . . . . . . . . . . . . . . . . . . .   
Capital expenditures . . . . . . . . . . . . . . . . . . . . .   

$'s in 000's 
December 31, 2018 
Net Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . .   
Depreciation expense . . . . . . . . . . . . . . . . . . . .   
Capital expenditures . . . . . . . . . . . . . . . . . . . . .   

Products 

Services 

  Unallocated 
Corporate 

 725,705   $ 
 117,216 
 4,810 
 13,394 

 54,346   $ 
 3,387 
 3,775 
 7,373 

 —  $ 

  Consolidated 
 780,051 
 67,792 
 12,082 
 22,392 

 (52,811)
 3,497 
 1,625 

Products 

Services 

Unallocated   
Corporate 

 617,118    $ 
 73,537   
 3,552   
 1,297   

 92,313   $ 
 20,045  
 3,170  
 6,409  

 —  $ 

 (32,907)
 2,417 
 2,570 

  Consolidated 
 709,431 
 60,675 
 9,139 
 10,276 

Products 

Services 

Unallocated   
Corporate 

 —  $ 

 (25,892)
 1,988 
 2,399 

  Consolidated 
 528,614 
 41,539 
 6,657 
 7,178 

 450,229    $ 
 52,185   
 2,343   
 1,339   

 78,385   $ 
 15,246  
 2,326  
 3,440  

79 

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
   
 
 
 
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
The following table reconciles Segment Adjusted EBITDA to Net (Loss) income for the periods presented. 

$'s in 000's 
Adjusted EBITDA: 

  December 31, 2020   December 31, 2019   December 31, 2018 

For the years ended 

Product . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Unallocated Corporate . . . . . . . . . . . . . . . . . .   
Total Consolidated  . . . . . . . . . . . . . . . . . . . . . . .   
Adjustments: 

$ 

 117,216   $ 
 3,387  
 (52,811) 
 67,792  

 73,537   $ 
 20,045  
 (32,907) 
 60,675  

Depreciation . . . . . . . . . . . . . . . . . . . . . . . .   
Amortization . . . . . . . . . . . . . . . . . . . . . . . .   
Interest  . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Acquisition costs(1) . . . . . . . . . . . . . . . . . . .   
Stock based compensation expense . . . . . . .   
Purchase accounting adjustment to 

inventory(2) . . . . . . . . . . . . . . . . . . . . . . . .   
Non same-store revenue(3) . . . . . . . . . . . . . .   
Non same-store costs(3) . . . . . . . . . . . . . . . .   
Fair value adjustment of contingent note  . .   
Integration costs and costs of discontinued 

clinics(4) . . . . . . . . . . . . . . . . . . . . . . . . . .   
Clinic launch expenses(5) . . . . . . . . . . . . . . .   
Non-recurring royalty settlement(6) . . . . . . .   
SKU Rationalization(7)  . . . . . . . . . . . . . . . .   
Litigation expenses . . . . . . . . . . . . . . . . . . .   
COVID-19 related costs(8) . . . . . . . . . . . . . .   
Pretax net loss  . . . . . . . . . . . . . . . . . . . . . . . . . .   
Income tax benefit (expense)  . . . . . . . . . . .   
Net (loss) income . . . . . . . . . . . . . . . . . . . . . . . .   

 (12,082) 
 (12,815) 
 (26,299) 
 (2,620) 
 (9,170) 

 — 

 8,987  
 (22,256) 
 —  

 (9,776)

 (3,085) 
 —  
 —  
 (1,006) 
 (6,476) 

$ 

$ 

 (28,806)  $ 
 (52,216) 
 (81,022)  $ 

 (9,139) 
 (5,994) 
 (14,495) 
 (6,147) 
 (7,355) 

 (4,805)

 8,088  
 (19,553) 
 (7,320) 

 (3,788)

 (767) 
 —  
 (6,482) 
 (529) 
 —  
 (17,611)  $ 
 3,309  
 (14,302)  $ 

 52,185 
 15,246 
 (25,892) 
 41,539 

 (6,657) 
 (5,210) 
 (8,022) 
 (3,787) 
 (3,812) 

 (2,149) 

 3,967 
 (10,345) 
 (3,280) 

 (998) 

 (1,380) 
 (440) 
 — 
 — 
 — 
 (574) 
 661 
 87 

(1)  Acquisition costs include legal, accounting, banking, consulting, diligence, and other out-of-pocket costs related to 

completed and contemplated acquisitions. 

(2)  Purchase  accounting  adjustment  to  inventory  represents  the  portion  of  costs  of  sales  related  to  the  fair  value  of 
inventory adjusted as part of the purchase price allocation. During 2019 the amounts relate to the Perrigo Animal 
Health Acquisition and are part of the Products segment. During 2018 the costs relate to the VIP Acquisition which 
are part of the Services Segment and the HBH Acquisition, which is part of the Products Segment. 

(3)  Non same-store revenue and costs relate to our Services segment and are from wellness centers, host partners, and 

regions with less than six full trailing quarters of operating results. 

(4) 

Integration costs and costs of discontinued clinics represent costs related to integrating the acquired businesses, such 
as personnel costs like severance and signing bonuses, consulting work, contract termination, and IT conversion costs. 
These costs are primarily in the Products segment and the corporate segment for personnel costs, legal and consulting 
expenses, and IT costs. 

(5)  Clinic launch expenses relate to our Services segment and represent the nonrecurring costs to open new veterinary 

wellness centers, primarily employee costs, training, marketing, and rent prior to opening for business. 

(6)  Non-recurring royalty settlement represents a settlement paid to a supplier related to a royalty agreement in place 

since 2013. 

(7)  SKU rationalization relates to the disposal of or reserve to estimated net realizable value for inventory that will either 
no longer be sold, or will be de-emphasized, as the Company aligns brands between Legacy PetIQ brands and brands 
acquired  as  part  of  the  Perrigo  Animal  Health  Acquisition.  All  costs  are  included  in  the  Products  segment  gross 
margin. 

80 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(8)  Costs  related  to  maintaining  service  segment  infrastructure,  staffing,  and  overhead  related  to  clinics  and  wellness 
centers  closed due  to  COVID-19 related  health  and  safety  initiatives.  Product  segment  and unallocated  corporate 
costs related to incremental wages paid to essential workers and sanitation costs due to COVID. 

Supplemental geographic disclosures are below. 

$'s in 000's 
Product sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Service revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total net sales  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

$'s in 000's 
Product sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Service revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total net sales  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

$'s in 000's 
Product sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Service revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total net sales  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

Year ended December 31, 2020 

      Foreign 

U.S. 
 719,282   $ 

 54,346  

 773,628   $ 

 6,423   $ 
 —  
 6,423   $ 

Total 
 725,705 
 54,346 
 780,051 

Year ended December 31, 2019 

      Foreign 

U.S. 
 610,986   $ 

 92,313  

 703,299   $ 

 6,132   $ 
 —  
 6,132   $ 

Total 
 617,118 
 92,313 
 709,431 

Year ended December 31, 2018 

      Foreign 

U.S. 
 444,364   $ 

 78,385  

 522,749   $ 

 5,865   $ 
 —  
 5,865   $ 

Total 
 450,229 
 78,385 
 528,614 

The net book value of property plant and equipment, by geographic location was as follows as of:  

United States . . . . . . . . . . . . . . . . . . . . .     $ 
Europe . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

    December 31, 2020     December 31, 2019 
 51,397 
 1,128 
 52,525 

 61,807    $ 
 1,339   
 63,146    $ 

Note 15 - Related Parties 

As discussed in Note 7– Income taxes, the Company has accrued tax distributions that are payable to Continuing LLC 
Owners to facilitate the Continuing LLC Owners periodic estimated tax obligations. At December 31, 2020 and 2019, the 
Company  had  paid  $0.03  million  in  advance  on  required  tax  distributions  and  accrued  $0.4  million,  respectively,  for 
estimated tax distributions, which are included in accounts payable on the consolidated balance sheets. 

As discussed in Note 5– Debt, the Company has notes payable to the Sellers of VIP, who are significant shareholders of 
the Company, of $27.5 million. The Company had $0.5 million and $0.3 million of accrued interest on these notes as of 
December 31, 2020, and 2019, respectively. The Company paid $1.7 million and $1.3 million of interest for the years 
ended December 31, 2020 and 2019, respectively, and paid no interest for the year ended December 31, 2018. Will Santana, 
a former owner of VIP and board member of PetIQ until July 1, 2020, was one of the main beneficiaries of the VIP Notes. 
Mr. Santana has sold a sizable portion of his ownership in PetIQ and resigned from the board during 2020, as such he will 
no longer be considered a related party. 

The  Company  leases  office  and  warehouse  space  from  a  company  under  common  control  of  the  sellers  of  VIP, 
commencing  on  January  17,  2018.  The  Company  incurred  rent  expenses  of  $0.4  million  in  each  of  the  years  ending 
December 31, 2020, 2019, and 2018, respectively. The lease ended January 5, 2021. 

Chris  Christensen,  the  brother  of  CEO,  McCord  Christensen,  acts  as  the  Company’s  agent  at  Moreton  Insurance 
(“Moreton”), which acts as a broker for a number of the Company’s insurance policies. The Company’s annual premium 

81 

 
 
 
 
     
     
 
 
 
 
 
 
     
     
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
expense, paid to Moreton and subsequently transferred to insurance providers, was $2.8 million, $2.3 million and $1.5 
million in 2020, 2019 and 2018, respectively. Mr. Christensen was paid a commission of approximately $0.1 million in 
each of the years ending December 31, 2020, 2019, and 2018, respectively, by Moreton for the sale of such insurance 
policies to the Company. 

In  April  2020,  the  Company  purchased  a  parcel  of  land  for  $2.5  million.  The  broker  for  the  Company  was  Colliers 
International, and the agent was Mike Christensen, the brother of CEO McCord Christensen. Total commission paid to 
Colliers was approximately $75 thousand. 

Note 16 – Employee Benefit Plans 
The Company sponsors 401(k) defined contribution plans at certain subsidiaries. Participants may elect to defer up to 
100% of  compensation.  The Company  makes  matching  contributions of  100% of  the employee deferrals up  to  3%  of 
compensation. The Company may also make discretionary profit sharing contributions each year, which are allocated to 
each eligible participant based on compensation. The Company made matching contributions of $0.9 million, $0.6 million, 
and $0.3 million, respectively, for the years ended December 31, 2020, 2019 and 2018.  

Item 9 – Changes in and Disagreements With Accountants on Accounting and Financial Disclosure 

None. 

Item 9A – Controls and Procedures 

Evaluation of Disclosure Controls and Procedures 

Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, has evaluated the 
effectiveness of our disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under 
the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) as of the end of the period covered by this annual 
report. Based on this evaluation, our Chief Executive Officer and our Chief Financial Officer have concluded that our 
disclosure controls and procedures (a) were effective to ensure that information that we are required to disclose in reports 
that we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time periods 
specified in Securities and Exchange Commission (“SEC”) rules and forms and (b) include, without limitation, controls 
and procedures designed to ensure that information required to be disclosed by us in reports filed or submitted under the 
Exchange Act is accumulated and communicated to our management, including our Chief Executive Officer and Chief 
Financial Officer, as appropriate, to allow timely decisions regarding required disclosure. 

Management’s Annual Report on Internal Control Over Financial Reporting 

We are responsible for establishing and maintaining internal control over financial reporting (as defined in Rules 13a-15(f) 
and  15d-15(f)  under  the  Exchange  Act).  Internal  control  over  financial  reporting  is  designed  to  provide  reasonable 
assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes 
in  accordance  with  generally  accepted  accounting  principles.  Because  of  its  inherent  limitations,  internal  control  over 
financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of the effectiveness of the 
internal control over financial reporting to future periods are subject to the risk that the controls may become inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate. 

Our management, under the supervision and with the participation of our Chief Executive Officer and Chief Financial 
Officer, assessed the effectiveness of our internal control over financial reporting as of December 31, 2020. In making this 
assessment, our management used the Internal Control – Integrated Framework (2013) as issued by the Committee of 
Sponsoring Organizations (COSO) of the Treadway Commission. Based on this assessment, management concluded that 
our internal control over financial reporting was effective as of December 31, 2020. 

The Company’s registered independent accounting firm, KPMG LLP, has audited the effectiveness of our internal controls 
over financial reporting as of December 31, 2020, as stated in their report which appears on the next page. 

82 

 
Changes in Internal Control Over Financial Reporting 

There  were  no  changes  in  our  internal  control  over  financial  reporting  that  occurred  during  our  fiscal  quarter  ended, 
December  31,  2020  that  has  materially  affected,  or  is  reasonably  likely  to  materially  affect,  our  internal  control  over 
financial reporting. 

KPMG LLP 
Suite 600 
205 North 10th Street 
Boise, ID 83702-5798 

Report of Independent Registered Public Accounting Firm 

To the Stockholders and Board of Directors 
PetIQ, Inc.: 

Opinion on Internal Control Over Financial Reporting 

We have audited PetIQ, Inc. and subsidiaries’ (the Company) internal control over financial reporting as of 
December 31, 2020, based on criteria established in Internal Control – Integrated Framework (2013) issued 
by the Committee of Sponsoring Organizations of the Treadway Commission. In our opinion, the Company 
maintained, in all material respects, effective internal control over financial reporting as of December 31, 
2020, based on criteria established in Internal Control – Integrated Framework (2013) issued by the 
Committee of Sponsoring Organizations of the Treadway Commission. 

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board 
(United States) (PCAOB), the consolidated balance sheets of the Company as of December 31, 2020 and 
2019, the related consolidated statements of operations, comprehensive loss, consolidated stockholders’ 
equity, and cash flows for each of the years in the three-year period ended December 31, 2020, and the 
related notes (collectively, the consolidated financial statements), and our report dated February 26, 2021 
expressed an unqualified opinion on those consolidated financial statements. 

Basis for Opinion 

The Company’s management is responsible for maintaining effective internal control over financial reporting 
and for its assessment of the effectiveness of internal control over financial reporting, included in the 
accompanying Management’s Annual Report on Internal Control Over Financial Reporting. Our responsibility 
is to express an opinion on the Company’s internal control over financial reporting based on our audit. We are 
a public accounting firm registered with the PCAOB and are required to be independent with respect to the 
Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the 
Securities and Exchange Commission and the PCAOB. 

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we 
plan and perform the audit to obtain reasonable assurance about whether effective internal control over 
financial reporting was maintained in all material respects. Our audit of internal control over financial reporting 
included obtaining an understanding of internal control over financial reporting, assessing the risk that a 
material weakness exists, and testing and evaluating the design and operating effectiveness of internal 
control based on the assessed risk. Our audit also included performing such other procedures as we 
considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our 
opinion. 

83 

 
 
 
 
 
Definition and Limitations of Internal Control Over Financial Reporting 

A company’s internal control over financial reporting is a process designed to provide reasonable assurance 
regarding the reliability of financial reporting and the preparation of financial statements for external purposes 
in accordance with generally accepted accounting principles. A company’s internal control over financial 
reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in 
reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; 
(2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of 
financial statements in accordance with generally accepted accounting principles, and that receipts and 
expenditures of the company are being made only in accordance with authorizations of management and 
directors of the company; and (3) provide reasonable assurance regarding prevention or timely detection of 
unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the 
financial statements. 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect 
misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk 
that controls may become inadequate because of changes in conditions, or that the degree of compliance 
with the policies or procedures may deteriorate. 

/s/ KPMG LLP 

Boise, Idaho 
February 26, 2021 

Cautionary Note Regarding Forward-Looking Statements 

This  Annual  Report  on  Form  10-K  contains  forward-looking  statements  that  involve  risks  and  uncertainties,  such  as 
statements about our plans, objectives, expectations, assumptions or future events. In some cases, you can identify forward-
looking statements by terminology such as “anticipate,” “estimate,” “plan,” “project,” “continuing,” “ongoing,” “expect,” 
“believe,” “intend,” “may,” “will,” “should,” “could” and similar expressions. Examples of forward-looking statements 
include, without limitation: 

• 
• 

• 
• 

statements regarding our strategies, results of operations or liquidity; 
statements concerning projections, predictions, expectations, estimates or forecasts as to our business, financial 
and operational results and future economic performance; 
statements of management’s goals and objectives; and 
assumptions underlying statements regarding us or our business. 

Forward-looking statements involve estimates, assumptions, known and unknown risks, uncertainties and other factors 
that could cause actual results to differ materially from any future results, performances, or achievements expressed or 
implied  by  the  forward-looking  statements.  Forward-looking  statements  should  not  be  read  as  a  guarantee  of  future 
performance or results, and will not necessarily be accurate indications of the times at, or by, which such performance or 
results will be achieved. Forward-looking statements are based on information available at the time those statements are 
made  or  management’s  good  faith  belief  as  of  that  time  with  respect  to  future  events,  and  are  subject  to  risks  and 
uncertainties that could cause actual performance or results to differ materially from those expressed in or suggested by 
the forward-looking statements. Important factors that could cause such differences include, but are not limited to, factors 
discussed under the headings “Management’s Discussion and Analysis of Financial Condition and Results of Operations”; 
the impact of COVID-19 on our business and the global economy and our ability to successfully grow our business through 
acquisitions; our dependency on a limited number of customers; our ability to implement our growth strategy effectively; 
disruptions  in  our  manufacturing  and  distribution  chains;  competition  from  veterinarians  and  others  in  our  industry; 
reputational damage to our brands; economic trends and spending on pets; the effectiveness of our marketing and trade 

84 

 
 
 
 
 
promotion  programs;  recalls  or  withdrawals  of  our  products  or  product  liability  claims;  our  ability  to  manage  our 
manufacturing  and  supply  chain  effectively;  disruptions  in  our  manufacturing  and  distribution  chains;  our  ability  to 
introduce new products and improve existing products; our failure to protect our intellectual property; costs associated 
with governmental regulation; our ability to keep and retain key employees; our ability to sustain profitability; and the 
risks set forth under the “Risk Factors’ section of this annual report on Form 10-K. 

Additional risks and uncertainties not currently known to us or that we currently deem to be immaterial also may materially 
adversely affect our business, financial condition or operating results. The forward-looking statements speak only as of 
the date on which they are made, and, except as required by law, we undertake no obligation to update any forward-looking 
statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of 
unanticipated events. In addition, we cannot assess the impact of each factor on our business or the extent to which any 
factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking 
statements. Consequently, you should not place undue reliance on forward-looking statements. 

Item 9B - Other Information 

None. 

PART III 

Item 10 – Directors and Executive Officers of the Registrant 

We intend to file with the Securities and Exchange Commission, not later than 120 days after the close of our fiscal year 
ended December 31, 2020, a definitive proxy statement or an amendment to this report filed under cover of Form 10-K/A 
containing the information required by this Item. 

Item 11 – Executive Compensation 

We intend to file with the Securities and Exchange Commission, not later than 120 days after the close of our fiscal year 
ended December 31, 2020, a definitive proxy statement or an amendment to this report filed under cover of Form 10-K/A 
containing the information required by this Item. 

Item 12 – Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 

We intend to file with the Securities and Exchange Commission, not later than 120 days after the close of our fiscal year 
ended December 31, 2020, a definitive proxy statement or an amendment to this report filed under cover of Form 10-K/A 
containing the information required by this Item. 

Item 13 – Certain Relationships and Related Transactions 

We intend to file with the Securities and Exchange Commission, not later than 120 days after the close of our fiscal year 
ended December 31, 2020, a definitive proxy statement or an amendment to this report filed under cover of Form 10-K/A 
containing the information required by this Item. 

Item 14 – Principal Accountant Fees and Services 

We intend to file with the Securities and Exchange Commission, not later than 120 days after the close of our fiscal year 
ended December 31, 2020, a definitive proxy statement or an amendment to this report filed under cover of Form 10-K/A 
containing the information required by this Item. 

85 

 
 
 
 
PART IV 

Item 15. Exhibits, Financial Statement Schedules 

See  "Index  to  Consolidated  Financial  Statements"  in  Part  II,  Item  8  of  this  Annual  Report  on  Form  10-K.  Financial 
statement schedules have been omitted because they are not required or are not applicable or because the information 
required  in  those  schedules  either  is  not  material  or  is  included  in  the  consolidated  financial  statements  or  the 
accompanying notes. 

Exhibit No.    Exhibit Description 

2.1 

  Purchase and Sale Agreement, dated May 8, 2019, by and 

Form 
8-K 

File No. 
001-38163 

Exhibit   Filing Date 

2.1 

5/8/2019 

among PetIQ, LLC, L. Perrigo Company, Perrigo 
Company plc and PetIQ, Inc. 

  Amended and Restated Asset Purchase Agreement, dated 
June 21, 2020, by and between Elanco US Inc., PetIQ, 
LLC and PetIQ, Inc. 

  Amended and Restated Certificate of Incorporation of 

PetIQ, Inc.  

10-Q 

001-38163 

2.1 

8/10/2020 

S-1/A  333-218955 

  Amended and Restated Bylaws of PetIQ, Inc.  
  Certificate of Amendment to Amended and Restated 

8-K 
8-K 

001-38163 
001-38163 

Certificate of Incorporation 

  Specimen Stock Certificate evidencing the shares of Class 

S-1/A  333-218955 

A common stock 

  Registration Rights Agreement, dated July 20, 2017, 

S-3 

333-227186 

among PetIQ, Inc. the Continuing LLC owners and the C-
Corp LLC Parents 

  Registration Rights Agreement, dated January 17, 2018, 

S-3 

333-227186 

between PetIQ, Inc. and each VIP Petcare Owner 

  Description of PetIQ, Inc.’s Securities 
  Indenture, dated May 14, 2020, among PetIQ, Inc. and 

Wells Fargo, National Association, as trustee 

10-K 
8-K 

001-38163 
001-38163 

3.1 

3.1 
3.1 

4.1 

4.1 

4.2 

4.4 
4.1 

7/11/2017 

2/23/2021 
6/1/2018 

7/17/2017 

9/4/2018 

9/4/2018 

3/11/2020 
5/20/2020 

2.2 

3.1 

3.2 
3.3 

4.1 

4.2 

4.3 

4.4 
4.5 

10.1 

  PetIQ Holdings, LLC Sixth Amended and Restated 

S-1/A  333-218955 

10.4 

7/6/2017 

Limited Liability Company Agreement 

10.2 

  First Amendment to PetIQ Holdings, LLC Sixth Amended 

10-K 

001-38163 

10.1 

3/12/2019 

10.3 

10.4 

and Restated Limited Liability Company Agreement 
  A&R Credit Agreement dated as of January 17, 2018 
among PetIQ, LLC, as a Borrower Representative, the 
other credit parties party thereto, East West Bank and the 
other lenders party thereto, and East West Bank, as 
Administrative Agent, L/C Issuer and Swingline Lender 
  First Amendment and Joinder, dated as of August 9, 2018, 

to Credit Agreement dated as January 17, 2018  

8-K 

001-38163 

10.2 

1/23/2018 

10-Q 

001-38163 

10.1 

8/14/2018 

10.5 

  Second Amendment to Amended and Restated Credit 

10-Q 

001-38163 

10.1 

8/8/2019 

10.6 

Agreement, dated March 25, 2019, by and among PetIQ, 
LLC, the other credit parties party thereto, the lenders party 
thereto and East West Bank 

  Third Amendment to Amended and Restated Revolving 
Credit Agreement, dated July 8, 2019, by and among 
PetIQ, LLC, East West Bank and the lenders party thereto 

8-K 

001-38163 

10.2 

7/9/2019 

10.7 

  Third Amendment to Amended and Restated Credit 

10-Q 

001-38163 

10.2 

8/10/2020 

Agreement, dated July 9, 2020, by and among PetIQ, LLC, 
East West Bank and the lenders party thereto 

10.8 

  Fourth Amendment to Amended and Restated Credit 

8-K 

001-38163 

10.2 

5/14/2020 

Agreement, dated May 14, 2020, by and among PetIQ, 
LLC, East West Bank and the lenders party thereto 

86 

10.9 

  Sixth Amendment to Amended and Restated Credit 

8-K 

001-38163 

10.2 

8/3/2020 

Agreement, dated July 28, 2020, by and among PetIQ, 
LLC, East West Bank and the lenders party thereto 

10.10 

  Amended and Restructured Term Loan Credit Agreement, 

8-K 

001-38163 

10.3 

7/9/2019 

10.11 

10.12 

10.13 

dated July 8, 2019, by and among PetIQ, LLC, Ares 
Capital Corporation and the Lenders party thereto 

  Second Amendment to Term Loan Credit Agreement, 
dated July 9, 2020, by and among PetIQ, LLC, Ares 
Capital Corporation and the Lenders party thereto 

  Third Amendment to Term Loan Credit Agreement, dated 
July 9, 2020, by and among PetIQ, LLC, the guarantors 
party thereto, Ares Corporation and the other Lenders party 
thereto 

  Fourth Amendment to Term Loan Credit Agreement, dated 
July 28, 2020, by and among PetIQ, LLC, the guarantors 
party thereto, Ares Corporation and the other Lenders party 
thereto 

8-K 

001-38163 

10.1 

5/14/2020 

8-K 

001-38163 

10.2 

8/10/2020 

8-K 

001-38163 

10.1 

8/3/2020 

10.14 

  Letter Agreement, dated January 17, 2018, by and among 

8-K 

001-38163 

10.1 

1/23/2018 

PetIQ, Inc., PetIQ Holdings, LLC, PetIQ, LLC, 
Community Veterinary Clinics, LLC, VIP Petcare 
Holdings, Inc., Will Santana, Kenneth Pecoraro, and the 
Equity Support Holders party thereto 

10.15* 

  PetIQ Inc. Amended and Restated 2017 Omnibus Incentive 

8-K 

333-218955 

10.1 

5/31/2019 

Plan 

10.16* 
10.17* 

  Form of Indemnification Agreement 
  PetIQ, Inc. 2017 Omnibus Incentive Plan Form of 

S-1/A  333-218955 
001-38163 
10-Q 

10.13 
10.2 

7/20/2017 
11/14/2018 

10.18* 

10.19* 

Nonqualified Stock Option Agreement 

  Amended and Restated Employment and Non-Competition 
Agreement between PetIQ, LLC and McCord Christensen 

  Employment and Non-Competition Agreement, dated 
September 17, 2018, between PetIQ, LLC and Susan 
Sholtis 

10.20* 

10.21* 

  Employment and Non-Competition Agreement, dated as of 
May 28, 2019, between PetIQ, LLC and Michael Smith 
  Employment and Non-Competition Agreement between 

PetIQ, LLC and John  Newland 

10-Q 

001-38163 

10.1 

5/9/2019 

8-K 

001-38163 

10.1 

9/20/2018 

8-K 

001-38163 

10.5 

7/9/2019 

10-Q 

001-38163 

10.2 

5/9/2019 

10.22* 

  Employment and Non-Competition Agreement between 

10-Q 

001-38163 

10.3 

5/9/2019 

PetIQ, LLC and R. Michael Herrman 

10.23* 

  PetIQ, Inc. 2017 Omnibus Incentive Plan Restricted Stock 

10-Q 

001-38163 

10.3 

11/14/2018 

Unit Agreement 

10.24* 

  PetIQ, Inc. 2017 Omnibus Incentive Plan Form of 

10-Q  333-218955 

10.4 

11/14/2018 

Restricted Stock Unit Agreement for Non-Employee 
Directors 

10.25* 

  PetIQ, Inc. Amended and Restated 2018 Inducement and 

S-8 

333-223635 

4.3 

3/13/2018 

Retention Stock Plan for CVC Employees 

10.26 

  First Amendment to Purchase and Sale Agreement, dated 

8-K 

001-38163 

10.1 

7/9/2019 

July 7, 2019, by and among PetIQ, LLC, L. Perrigo 
Company, Perrigo Company plc, and PetIQ, Inc. 

10.27 

  Transition Services Agreement, dated July 8, 2019, by and 

8-K 

001-38163 

10.4 

7/9/2019 

10.28 
10.29 
21.1** 
23.1** 
31.1** 

between PetIQ, LLC and L. Perrigo Company 

  Form of Base Capped Call Transaction Confirmation 
  Form of Additional Capped Call Transaction Confirmation 
  List of Subsidiaries of PetIQ Inc. 
  Consent of KPMG LLP 
  Certification of Chief Executive Officer Pursuant to 
Section 302 of the Sarbanes-Oxley Act of 2002  

31.2** 

  Certification of Chief Financial Officer Pursuant to Section 

302 of the Sarbanes-Oxley Act of 2002  

8-K 
8-K 

001-38163 
001-38163 

10.1 
10.2 

5/20/2020 
5/20/2020 

87 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
32.1** 

  Certification of Chief Executive Officer Pursuant to 18 

U.S.C. Section 1350, Adopted Pursuant to Section 906 of 
the Sarbanes-Oxley Act of 2002  

32.2** 

  Certification of Chief Financial Officer Pursuant to 18 

U.S.C. Section 1350, Adopted Pursuant to Section 906 of 
the Sarbanes-Oxley Act of 2002  

  XBRL Instance Document 
101.INS 
  XBRL Schema Documents 
101.SCH 
101.CAL    XBRL Calculation Linkbase Document 
  XBRL Definition Linkbase Document 
101.DEF 
  XBRL Labels Linkbase Document 
101.LAB 
  XBRL Presentation Linkbase Document 
101.PRE 
  XBRL Definition Linkbase Document 
101.DEF 

* Indicates management contract or compensatory plan or arrangement. 
** Filed herewith 

Item 16. Form 10-K Summary 

None. 

POWER OF ATTORNEY 

KNOWN  BY  ALL  PERSONS  BY  THESE  PRESENTS,  that  the  individuals  whose  signatures  appear  below  hereby 
constitute and appoint McCord Christensen and John Newland, and each of them severally, as his or her true and lawful 
attorneys-in-fact and agents with full power of substitution and resubstitution for him or her and in his or her name, place 
and stead in any and all capacities to sign any and all amendments to this Annual Report on Form 10-K and to file the 
same,  with  all  exhibits  thereto,  and  other  documents  in  connection  therewith,  with  the  Securities  and  Exchange 
Commission, granting unto said attorneys-in-fact and agents, full power and authority to do or perform each and every act 
and thing requisite and necessary to be done in connection therewith, as fully to all intents and purposes as he or she might 
or could do in person, hereby ratifying and confirming all that said attorneys-in-fact and agents or any of them, or of his 
substitute or substitutes, may lawfully do to cause to be done by virtue hereof. Pursuant to the requirements of the Securities 
Exchange Act of 1934, this Report has been signed below by the following persons on behalf of the registrant and in the 
capacities indicated as of February 26, 2021. 

88 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
SIGNATURE 

TITLE 

/s/ McCord Christensen 
McCord Christensen 

/s/ John Newland 
John Newland 

/s/ Mark First 
Mark First 

/s/ Ronald Kennedy 
Ronald Kennedy 

/s/ Scott Huff 
Scott Huff 

/s/ Larry Bird 
Larry Bird 

   Chief Executive Officer, President 

(principal executive officer) 

   Officer and Chairman of the Board 

   Chief Financial Officer 

(principal financial and accounting officer) 

   Officer 

   Director 

   Director 

  Director 

  Director 

89 

 
 
 
  
  
  
  
 
 
 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
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Smarter Pet Health

WE ARE ADVOC ATES
FOR PET PARENTS 

B O A R D   O F   D I R E C T O R S

M c C o r d   C h r i s t e n s e n
C h i e f E x e c u t i v e  O f f i c e r 
a n d C h a i r m a n o f t h e B o a r d

W e   b e l i e v e   t h a t   a l l   p e t   p a r e n t s   s h o u l d   b e   a b l e  
t o   p r o v i d e   n e c e s s a r y   c a r e   t h a t   e n h a n c e   t h e  
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L a r r y   R .   B i r d
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W e   u n d e r s t a n d   t h e   r o l e   p e t s   p l a y   i n   t h e   l i v e s   o f  

t h e i r   f a m i l i e s   a n d   a r e   c o m m i t t e d   t o   p r o v i d i n g  

a c c e s s  t o  t h e  c a r e  n e c e s s a r y  s o  a l l  p e t  p a r e n t s  c a n  

h e l p   t h e i r   p e t s   l i v e   t h e i r   b e s t   l i v e s .

Smarter Pet Health

2 0 2 0

A nnual Rep or t

9 2 3   S o u t h   B r i d g e w a y   P l a c e ,   E a g l e ,   I d a h o   8 3 6 1 6

w w w . P E T I Q . c o m