Quarterlytics / Financial Services / Asset Management / Platinum Group Metals Ltd.

Platinum Group Metals Ltd.

ptm · ASX Financial Services
Claim this profile
Ticker ptm
Exchange ASX
Sector Financial Services
Industry Asset Management
Employees 51-200
← All annual reports
FY2015 Annual Report · Platinum Group Metals Ltd.
Sign in to download
Loading PDF…
ANNUAL
REPORT
2015

PLATINUM ASSET MANAGEMENT LIMITED

ABN 13 050 064 287

DIRECTORS
Michael Cole
Bruce Coleman
Margaret Towers
Stephen Menzies
Kerr Neilson
Andrew Clifford
Elizabeth Norman 
Andrew Stannard 

SHAREHOLDER LIAISON
Elizabeth Norman

COMPANY SECRETARY
Janna Vynokur

REGISTERED OFFICE
Level 8, 7 Macquarie Place 
Sydney NSW 2000
Phone 1300 726 700 (Australia only) 
Phone 0800 700 726 (New Zealand only) 
Phone +61 2 9255 7500 
+61 2 9254 5555
Fax 

SHARE REGISTRAR
Computershare Investor Services Pty Ltd 
Level 3, 60 Carrington Street 
Sydney NSW 2000
Phone 1300 855 080 (Australia only) 
Phone +61 3 9415 4000 
+61 3 9473 2500
Fax 

AUDITOR & TAXATION ADVISOR
PricewaterhouseCoopers 
201 Sussex Street 
Sydney NSW 2000

SECURITIES EXCHANGE LISTING
Platinum Asset Management Limited shares are listed  
on the Australian Securities Exchange 
ASX Code: PTM

WEBSITE
www.platinum.com.au/Shareholder‑information/

CORPORATE GOVERNANCE STATEMENT
www.platinum.com.au/Documents/Shareholders/ptm_corp_gov.pdf

1

2

7

14

17

39

40

42

43

44

45

87

88

ii

iv

CONTENTS

Chairman’s Report 

Managing Director’s Letter to Shareholders 

Shareholder Information 

Directors’ Report 

Auditor’s Independence Declaration 

Consolidated Statement of Profit or Loss and  
Other Comprehensive Income 

Consolidated Statement of Financial Position 

Consolidated Statement of Changes in Equity 

Consolidated Statement of Cash Flows 

Notes to the Financial Statements 

Directors’ Declaration 

Independent Auditor’s Report 

Preface 

Who wants to play Candy Crush? 

Platinum Asset Management Limited Annual Report 20152

CHAIRMAN’S REPORT

Performance
The amount of money that we manage, so-called funds under management (FUM), is the 
key variable for the Platinum business model and an important determinant of our profit 
performance for the annual period. 

The Company had a successful year underpinned by strong growth in FUM, which was 
assisted by solid absolute investment performance of our individual funds and investment 
mandates. The average level of FUM increased by 17.3% over the annual period.

As a result of strong FUM growth, management fees increased by 18.5% or $50.3 million 
to $322.1 million. The increase in management fees, together with the gains made on our  
US  cash  holdings  (up  $16.6  million),  combined  to  more  than  offset  the  decrease 
in  performance  fees  from  $27.4  million  in  the  previous  period  to  $2.3  million  for  the  
12 months to 30 June 2015. 

Performance fees fluctuate materially from one annual period to the next. What is pleasing 
to report is that the Company was able to offset the decline in performance fees via an 
increase in FUM and management fees. 

Costs have remained relatively constant with close monitoring and tight control. Staff costs 
decreased  in  the  current  year  despite  the  increase  in  FUM  and  profit.  This  outcome  is 
covered in the section dealing with remuneration matters but relates to the profit share 
scheme not operating, as it did not meet the investment outperformance hurdle. 

These revenue and expense outcomes combined to generate a lift in net profit before tax to 
$301.6 million, an increase of $40.5 million or 15.5%.

The  net  profit  after  tax  was  impacted  by  the  fact  that  the  Platinum  Group  had  less 
performance  fees  to  apply  the  Offshore  Banking  Unit  (OBU)  tax  concessional  rate  of 
10%. This caused income tax expense to increase and as a result net profit after tax was  
$213.5 million (2014: $189.9 million), an increase of $23.6 million or 12.4%. This translated 
to diluted earnings per share of 36.7 cents per share, compared to 32.4 cents per share in 
FY2014, a lift of 13.3%. 

The Company has a strong balance sheet with few liabilities.

Funds Under Management (FUM) Growth
The closing level of FUM increased by $4 billion or 17.1% to $26.9 billion at 30 June 2015. 
The increase in FUM was driven by strong investment performance, which contributed 
$5.3  billion.  Fund  distributions  net  of  re-investments  in  our  underlying  Funds  were  
$1.4 billion, a record level. Net investment flows totalled $0.08 billion.

Platinum Asset Management Limited Annual Report 20153

Remuneration Matters
Staff costs actually declined this year (by $3.2 million or 10.3%) despite solid FUM, profit, 
share price and dividend growth already highlighted. 

The  level  of  bonuses  paid  to  the  investment  team  generally  and  the  selected  staff 
participation in the profit share scheme is dependent on achieving strong relative returns 
or  outperformance  of  benchmark  returns  over  a  one  and  three  year  period.  This  close 
alignment  between  investment  team  remuneration  and  their  ability  to  make  money  for  
our  underlying  investors  is  fundamental  to  what  these  talented  men  and  women  are 
employed to do.

Importantly, for a funds management business, one of the key drivers of FUM growth is 
investment  performance.  It  is  therefore  appropriate  that  investment  team  remuneration  
is closely aligned to investment performance.

The alignment of remuneration to investment performance is a far better and more accurate 
measure of the firm’s performance when compared to much simpler metrics such as the 
commonly used Total Shareholder Return (TSR). TSR measures share price appreciation 
or  depreciation  plus  dividend  reinvestment  between  two  points  in  time.  Whilst,  over 
long periods of time, TSR will usually reflect the underlying performance of a company’s 
business, it is Platinum’s view that there are a number of issues in using TSR as a variable in 
employee remuneration. Shorter term variables, such as the macroeconomic environment 
or  interest  rates,  are  factors  outside  of  the  control  of  employees,  but  can  overwhelm 
underlying  developments  in  the  business,  and  determine  a  company’s  share  price.  
The  result  is  that  employees  may  be  either  unduly  rewarded  or  punished  by  variables 
outside of their control. The use of TSR as an incentive, in our view, may encourage a focus 
on short-term outcomes such as current year earnings, or short-term investment returns, 
potentially at the expense of longer term business outcomes.

If PTM had used TSR as the basis of investment team remuneration in 2015, then bonuses 
may  have  increased  significantly.  This  outcome  would  have  occurred  notwithstanding 
our  relative  investment  returns,  which,  whilst  acceptable,  still  lagged  their  respective 
benchmarks by the required outperformance margin.

It  is  our  core  belief  that  if  Platinum  successfully  looks  after  its  investors,  then  the 
resulting increase in performance and FUM will eventually reward shareholders through 
appreciation in the share price and increasing dividends.

Platinum Asset Management Limited Annual Report 20154

CHAIRMAN’S REPORT
CONTINUED

Launching of New Products
The Platinum Group has had an extremely busy year launching or preparing to launch a 
range of products that will assist investors both in Australia and overseas to diversify their 
investment portfolio into global shares, via a world class fund manager.

Launch of new mFund Product
In September last year, PTM launched an mFund product, called Platinum Global Fund, 
on the ASX. This Fund has a long only investment strategy. It provides investors with the 
ability  to  invest  directly  via  their  broker  or  to  invest  directly  in  the  product  by  coming 
through Platinum. The Fund’s return has grown some 20.2% between inception date and  
30 June 2015.

Launch of a new Listed Investment Company (LIC)
The Platinum Group has recently commenced an Initial Public Offering (IPO) associated 
with  the  launch  of  a  new  ASX  listed  investment  company,  Platinum  Asia  Investments 
Limited (PAI). This investment product will provide investors with a convenient means 
of gaining exposure to the fastest growing equities markets in the Asian region ex Japan. 

PAI will take advantage of long-term capital growth investment opportunities in a region 
that  is  undergoing  deep  transformation  and  that  offers  compelling  reasons  to  invest.  
The unlisted Platinum Asia Fund has an outstanding investment track record of consistent 
outperformance against the index since inception in 2003. 

The Platinum Group intends to be a long-term co-investor in the new LIC and, through  
its  wholly-owned  subsidiary,  Platinum  Investment  Management  Limited,  will  subscribe  
for 25% of the total amount raised under the Offer subject to a cap of $50 million.

The  Board  is  of  the  view  the  regional  LIC  exposure  offered  by  PAI  is  a  complementary 
investment for PTM shareholders. Of the $26.9 billion of FUM at 30 June 2015, we estimate 
that  about  one  quarter  of  this  total  represents  Chinese  investments  listed  in  China,  
Hong Kong or other stock exchanges. 

Launch of Offshore Fund
In  my  2014  Chairman’s  Report,  I  mentioned  that  PTM  had  been  involved  in  extensive 
discussions with the Australian Government in relation to legislation that was aimed at 
removing the tax uncertainty that prevented Australian fund managers, like PTM, from 
being able to market their product globally.

We are pleased to report that these extensive discussions and lobbying efforts have resulted 
in the passing of legislation that is workable from an industry perspective. As a result we 

Platinum Asset Management Limited Annual Report 20155

will shortly launch a new UCITS (Undertaking for Collective Investment in Transferable 
Securities) Fund, in Ireland, that would allow PTM to develop and grow its brand name 
offshore.

These  are  really  exciting  opportunities  for  PTM  as  the  business  moves  to  diversify  the 
distribution of its investment products both here in Australia and internationally.

Dividends
The Directors have declared a fully-franked ordinary dividend of 20 cents per share will 
be paid on 22 September 2015.

A fully-franked ordinary dividend of 17 cents per share was paid on 18 March 2015.

This  is  in  addition  to  the  special  dividend  of  10  cents  per  share  that  was  also  paid  on  
18  March  2015.  The  special  dividend  was  paid  to  return  excess  cash  to  shareholders,  
and  in  part  represented  proceeds  received  from  the  exercise  of  options  made  in  2009.  
The proceeds received were $28.5 million in the 2015 year and $39.5 million overall.

The total dividend for the year is 47 cents per share (or 37 cents per share excluding the 
special dividend) and this represents an increase from the previous 12 months, in which 
total dividends paid out were 34 cents per share.

The Directors are confident that future dividends will be fully-franked.

Whilst the Company has a Dividend Reinvestment Plan in place, it has not been activated 
and is unlikely to be activated in the near term.

The Board and its Associated Committees
During the year the Company was delighted to announce that Mr Stephen Menzies joined 
the PTM Board after a distinguished corporate law career. Stephen has proved to be an 
invaluable addition to the Board given his nearly three decades of legal background and 
experience associated with new product offerings across the funds management industry. 
As Stephen was appointed as an independent director to fill a casual vacancy he will offer 
himself for re-election to the Board at this year’s AGM.

Mr  Andrew  Stannard  recently  joined  the  PTM  Board  as  the  Group’s  Finance  Director  
and  Chief  Financial  Officer.  Andrew  has  25  years  of  funds  management  industry  
experience  and  most  recently  was  AllianceBernstein’s  Chief  Financial  Officer  for  the  
Asia-Pacific region. The appointment followed Philip Howard’s resignation from the Board 
on 25 May 2015. We thank Philip for his contribution to the Platinum team since 2001. 
Andrew will also offer himself for re-election to the Board at this year’s AGM.

Platinum Asset Management Limited Annual Report 20156

CHAIRMAN’S REPORT
CONTINUED

Both  the  Nomination  &  Remuneration  Committee  and  Audit,  Risk  &  Compliance 
Committee had productive years. The Nomination & Remuneration Committee has had 
to  oversee  changes  to  the  way  that  Non-Executive  Directors  are  remunerated  and  also 
changes to the composition of the Board.

The Audit, Risk & Compliance Committee have had to oversee many regulatory changes 
and the increased level of resources attributable to compliance is strongly linked to the 
growth of the business.

Commitment to Climate Action
The Company continues to monitor its carbon usage. Carbon credits have been purchased 
by the Manager to offset any material carbon emissions made by the Company, for electricity 
usage and travel for the purposes of stock research conducted by the investment analysts.

Conclusion
The Managing Director’s Letter to Shareholders also addresses the key challenges being 
faced  by  the  business  and  the  funds  management  industry  and  discusses  key  growth 
opportunities.

Michael Cole
Chairman

20 August 2015

Platinum Asset Management Limited Annual Report 20157

MANAGING DIRECTOR’S LETTER TO SHAREHOLDERS

As a shareholder, you will appreciate that the principal driver of our business is the level 
of funds under management (FUM). One of the key determinants of this is our investment 
performance.

Investment Performance
The performance of our Funds over the last three years has been strong. In the flagship 
Platinum International Fund, the 24.7% compound pa return represents a near doubling of 
an investors’ position from three years ago (pre-tax and including distributions reinvested). 
Throughout this time, the funds have continued to run risk reduction strategies via cash 
and short positions.

It is a testing time for fund managers. This is especially the case for our stock-picking style 
of investment as it does best when there is more dispersion of stock price behaviour. In plain 
language, the gap between the strongest performing and the weakest performing shares 
around the world has been much narrower than usual. The magnitude of opportunities for 
picking winners is consequently lower than it has been in the past. This is not the same 
as the dispersion of valuations, which has widened considerably as investors have sought 
refuge in company’s presumed to be “safe” while cyclical companies have been eschewed.

The Investment Team
We regard the investment team as the engine room of what we do. We have used earlier 
letters  to  explain  the  reordering  of  the  team  into  specialist  subsets  either  by  industry 
or  geographic  segmentation,  in  the  case  of  Asia.  The  latter  segregation  is  on  account  of 
language but, in fact, the specialist teams cover their industries from a global perspective 
and hence there is an overlap.

Andrew Clifford, our co-founder and head of investments (CIO), continues to guide the 
investment team and fine-tune the processes involved. There has been good idea generation 
and a benefit from the interchange of ideas among the teams and team leaders. Helped by 
the  work  of  the  quant  team,  we  are  able  to  create  a  dynamic  image  of  those  areas  that  
are extravagantly valued and  those which reflect  neglect,  our  favoured hunting ground. 
With the dealing team now spending greater effort to gauge sentiment and other indicators, 
we are pleased with the overall co-ordination in our quest for the rational allocation of 
funds, otherwise known as solid stock-picking.

We witnessed a small group of analysts leave during the year. Losing members of the team 
is always regrettable but it is a characteristic of the industry. We have continued to follow 
our recruitment cycle and are operating with a full complement.

Platinum Asset Management Limited Annual Report 20158

MANAGING DIRECTOR’S LETTER TO SHAREHOLDERS
CONTINUED

Costs
As  you  are  aware,  staff  costs  are  the  most  significant  and  variable  of  our  outgoings.  
In  general,  the  investment  team  receives  base  salaries  that  we  believe  approximately 
reflects the industry’s pay scale (in this well-remunerated industry) but their individual 
and group contributions can significantly raise their final income packages towards the 
top of the pay scale. As noted before, there is some upward drift in the investment staff’s 
salaries  on  account  of  seniority  and  a  gradual  augmentation  of  the  investment  team  to 
ensure adequate research coverage in an expanding universe of world stocks. This is the 
consequence of globalisation, which is expanding the number and diversity of available 
investment opportunities. Overall, however, our costs were reasonably well-contained and 
flat for the period 2014/2015.

Performance allowed us to pay good bonuses yet the profit share pool, which we introduced 
last  year,  did  not  apply.  As  noted  in  last  years’  letter,  this  payment  to  members  of  the 
investment staff falls due when the total pool of funds we manage outperforms the fund 
weighted benchmark by 1%, over a rolling three and one year period.

Funds Under Management (FUM)
It has taken Australian investors a long time to heed our calls for more exposure to world 
stock markets. This reluctance was understandable when the country and currency was 
still  enjoying  the  flattening  glide  that  characterised  the  end  of  the  resources  boom,  but 
now  that  our  terms  of  trade  are  clearly  heading  downwards  and  the  A$  is  weakening, 
we are surprised by their seeming unwillingness to lay off their exposure and have more 
investment in assets abroad. Even so, we have seen reasonable flows from private investors, 
though  this  was  partly  offset  by  some  institutional  accounts  redeeming  investments 
because of a desire to change their asset mix.

Platinum Asset Management Limited Annual Report 20159

FUND UNDER MANAGEMENT ($MN, TO 30 JUNE 2015)

FUND 

Platinum Trust Funds and  
Platinum Global Fund 

MLC Platinum Global Fund 

Management Fee Mandates 

“Relative” Performance Fee 
Mandates 

“Absolute” Performance Fee 
Mandates 

TOTAL 

Source: Platinum

OPENING 
BALANCE 
(1 JULY 2014) 

CLOSING 
BALANCE 
FLOWS  DISTRIBUTION  PERFORMANCE  (30 JUNE 2015)

INVESTMENT 

15,861 

1,079 

2,119 

911 

(187) 

(189) 

3,190 

(316) 

693 

22,942 

(139) 

80 

(1,425) 

3,770 

19,117

1,113

2,375

221 

445 

671 

3,545

155 

709

– 

– 

– 

– 

(1,425) 

5,262 

26,859

The money we manage for institutional clients has otherwise been steady and underscores 
the  challenge  sponsors  face  when  selecting  global  fund  managers.  Typically,  the  sums 
being allocated are large so they need to find a manager who has the experience and record 
of managing large amounts of money without it adversely affecting overall returns. The list is 
remarkably short when looking for those in business for over 15 years and with our returns.

FUM Retention
There  are  two  clear  patterns  with  retail  investors.  Their  timing  of  entry  and  exit  into 
managed  funds  tends  to  be  poor  and  secondly,  even  though  these  managed  funds  are 
sold on the basis of long-term records, investors tend to enter and exit their investment 
within five years of their initial investment. We have calculated that this entry-and-exit 
pattern results in a return to the client of a full 6% less than a buy-and-hold return would 
have harvested. Fortunately, our analysis shows that our investors stay with us for about  
7-8 years, which is above the industry average. As a consequence they tend to do better 
than the index.

We are pursuing various avenues to try to modify and improve these patterns: we have 
changed the regular savings plan to a minimum initial investment of $10,000 combined 
with  a  regular  monthly  or  quarterly  contribution  of  at  least  $200.  We  are  also  using 
the  website  to  try  to  connect  more  closely  with  existing  clients  and  to  deliver  regular 
information content.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
10

MANAGING DIRECTOR’S LETTER TO SHAREHOLDERS
CONTINUED

In  addition,  each  quarter  we  mail  out  our  quarterly  report  which  aims  to  lucidly 
communicate our prevailing views and current action within each portfolio. This entails a 
mail-out of 35,000 reports each quarter. This is in addition to the regular road shows where 
we present in the major Australian cities, separately to clients and investment advisors.  
We  are  experiencing  rising  engagement  by  those  using  the  web  for  information  and 
insights.  The  “Journal”  page  is  proving  popular  where  readers  can  find  articles  about 
investment themes or stocks that we favour.

Douglas  Isles,  Platinum’s  investment  specialist,  has  been  hugely  energetic  travelling  the 
country  presenting  and  talking  with  advisors  or  their  clients.  Unlike  many  in  his  role, 
Douglas has been an analyst and hence presents with the knowledge of a practitioner and 
conveys what really matters rather than simply pushing product.

Julian McCormack, a former analyst also with Platinum, has joined Douglas with the task 
of building relationships in the New Zealand market – where investors generally have a far 
higher predilection for investing abroad than do most Australians. Julian is also building 
bridges with accounting firms who have adopted the role of providing clients with wealth 
planning advice.

To play a small part in raising the professionalism within the financial advisory industry, 
Platinum Asset Management and The Neilson Foundation are equally funding 20 bursaries 
collectively  at  five  Australian  universities1.  The  choice  of  candidates  is  in  the  hands  of 
each University with the proviso that the bursaries goes to students who are majoring in 
financial planning. Platinum has further committed to giving two candidates a month’s 
work  experience  on  an  annual  basis.  We  welcomed  our  first  two  interns  this  year  and 
were delighted by their performance and enthusiasm. The surprise was how different their 
experience was to that which they had envisaged as under-graduate students. Delightfully, 
it was all positive.

Under the able direction of the Assistant to the Treasurer, the Honourable Josh Frydenberg 
MP, the thorny issues around the tax legislation governing Australia-based fund managers 
offering products to foreign investors has been largely resolved as part of the Investment 
Manager Regime (IMR). 

1 

 The  20  annual  scholarships,  valued  at  $15,000  each,  are  spread  over  the  University  of  Canberra,  Curtin  University,  
Griffith University, La Trobe University and Deakin University.

Platinum Asset Management Limited Annual Report 201511

We  can  now  proceed  to  offer  UCITS  (Undertakings  for  Collective  Investments  in 
Transferable Securities) to investors based in Europe or Asia without fear of intervention 
by the Australian Tax Office. We have consequently reapplied to launch Irish registered 
UCITS to offer three funds, namely, a Global fund, Asia ex Japan fund and a Japan fund. 
The offer documents are close to being registered and we shall be promoting these funds 
from September with initial seeding by Platinum Investment Management Limited.

Charles  Brooks,  our  investment  specialist  for  professional  investors,  will  be  spending 
more  time  abroad  promoting  these  products.  We  continue  to  seek  out  large  mandates 
where there is a fit of needs. Some baulk at fees as a matter of principle even though the 
performance is always calculated after all fees. As noted in earlier letters, to accommodate 
these concerns we offer institutions a low base fee and participate in superior performance 
by charging a fee that is levied upon the outperformance relative to the benchmark. This 
rations the number of prospects but equally ensures that we gradually build relationships 
with institutions who appreciate the scarcity of index agnostic managers who have scale 
and a long history of delivering superior and differentiated performance characteristics.

The  mFund  –  the  instrument  that  allows  investors  to  buy  or  sell  units  in  the  Platinum 
Global Fund through their stockbrokers on the ASX – began trading in September last year. 
The volumes of trade for our product and that of other equity funds have been generally 
acknowledged  as  disappointing.  The  ASX  has  failed  to  excite  the  interest  of  some  large 
online brokers and this is retarding the take-up of this alternative distribution channel.  
To date we have received applications of $16 million with only one withdrawal transaction. 
The Platinum Global Fund stands at $20 million fund size at year end.

Platinum has been actively marketing a new listed investment company, Platinum Asia 
Investments Limited (ASX: PAI) and in just over a week since the offer opened, PAI has 
received  commitments  in  excess  of  the  minimum  capital  raising  target  of  $150  million. 
The offer is due to close on 7 September 2015 and PAI is expected to list on the ASX on 
21  September  2015.  This  entity,  which  will  be  run  alongside  the  Platinum  Asia  Fund, 
is  being  launched  to  tap  into  those  investors  who  prefer  the  attributes  of  a  listed  entity 
above  those  of  a  managed  fund.  The  $550  billion  pool  of  SMSF  is  the  primary  target. 
We continue to encourage investors to reconsider their exposure to the Australian market 
and the Australian dollar, in the face of a fast changing world of opportunity. PAI will sit 
alongside our other listed LIC, Platinum Capital Limited (ASX: PMC).

Platinum Asset Management Limited Annual Report 201512

MANAGING DIRECTOR’S LETTER TO SHAREHOLDERS
CONTINUED

Outlook
We are pleased with the development of the investment team and the breadth of our capability. 
We have made a greater commitment to embrace the planning community and continue to 
progressively develop relationships with professional investors both here and abroad.

We  continue  to  find  attractive  investment  opportunities  in  markets  around  the  world 
which bodes well for our future.

Kerr Neilson
Managing Director

Platinum Asset Management Limited Annual Report 201513

FINANCIAL 
STATEMENTS  
2015

PLATINUM ASSET  
MANAGEMENT LIMITED

General information
The  financial  statements  were  authorised  for  issue,  in  accordance  with  a  resolution  of  Directors,  
on 20 August 2015. The Directors have the power to amend and reissue the financial statements.

Platinum Asset Management Limited Annual Report 201514

SHAREHOLDER INFORMATION

The shareholder information set out below was applicable as at 17 August 2015.

Distribution of equity securities
Analysis of number of equity security holders by size of holding:

1 to 1,000 

1,001 to 5,000 

5,001 to 10,000 

10,001 to 100,000 

100,001 and over 

Holding less than a marketable parcel (less than $500) 

NUMBER 
OF HOLDERS 
OF ORDINARY 
SHARES

5,249

12,928

2,985

1,700

56

22,918

174

Platinum Asset Management Limited Annual Report 2015 
 
 
 
   
15

Equity security holders

Twenty largest quoted equity security holders
The names of the 20 largest security holders of quoted equity securities are listed below:

ORDINARY SHARES

Platinum Investment Management Limited (nominee) 

J Neilson  

HSBC Custody Nominees (Australia) Limited 

JP Morgan Nominees Australia Limited 

National Nominees Limited 

Citicorp Nominees Pty Limited 

Jilliby Pty Limited 

BNP Paribas Nominees Pty Limited 

J Clifford 

Charmfair Pty Limited 

RBC Investor Services Australia Nominee Pty Limited 

Charmfair Pty Limited 

Xetrov Pty Limited 

SBN Nominees Pty Limited 

Citicorp Nominees Pty Limited 

Navigator Australia Limited 

AMP Life Limited 

BNP Paribas Nominees Pty Limited 

Jilliby Pty Limited 

Netherfield Nominees Pty Limited 

Unquoted equity securities
There are no unquoted equity securities.

NUMBER HELD 

216,210,772 

126,250,000 

37,576,337 

35,076,688 

16,645,583 

13,993,271 

7,500,000 

5,810,321 

5,000,000 

4,240,694 

3,583,932 

3,472,269 

2,000,000 

1,540,500 

1,383,716 

960,311 

715,638 

611,886 

603,000 

600,000 

% OF TOTAL 
SHARES ISSUED

36.85

21.52

6.41

5.98

2.84

2.39

1.28

0.99

0.85

0.72

0.61

0.59

0.34

0.26

0.24

0.16

0.12

0.11

0.10

0.10

483,774,918 

82.46

Platinum Asset Management Limited Annual Report 2015 
 
 
 
   
16

SHAREHOLDER INFORMATION
CONTINUED

Substantial holders
Substantial holders in the Company are set out below:

J Neilson, K Neilson 

J Clifford, Moya Pty Limited, A Clifford 

ORDINARY SHARES

NUMBER HELD 

312,074,841 

32,831,449 

% OF TOTAL 
  SHARES ISSUED

53.24

5.85

Voting rights
The voting rights attached to ordinary shares are set out below:

Ordinary shares
On a show of hands every member present at a meeting in person or by proxy shall have 
one vote and upon a poll each share shall have one vote.

There are no other classes of equity securities.

Distribution of Annual Report to Shareholders
The Law allows for an “opt in” regime through which shareholders will receive a printed 
“hard copy” version of the Annual Report only if they request one. The Directors have 
decided to only mail out an Annual Report to those shareholders that have “opted in”.

Financial Calendar
Ordinary shares trade ex‑dividend 

Record (books close) date for dividend 

Dividend paid 

Annual General Meeting 

These dates are indicative and may be changed.

27 August 2015

31 August 2015

22 September 2015

5 November 2015

Questions at AGM
If you would like to submit a question prior to the AGM to be addressed at the AGM,  
you may email your question to invest@platinum.com.au.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
17

DIRECTORS’ REPORT

The Directors present their report, together with the financial statements, on the 
consolidated entity (referred to hereafter as the “consolidated entity” or “Group”) 
consisting of Platinum Asset Management Limited (referred to hereafter as the “Company” 
or “parent entity”) and the entities it controlled at the end of, or during, the year ended 
30 June 2015.

Directors
The following persons were Directors of Platinum Asset Management Limited during the 
whole of the financial year and up to the date of this report, unless otherwise stated:

Michael Cole 
Bruce Coleman 
Margaret Towers 
Stephen Menzies 
Kerr Neilson 
Andrew Clifford 
Elizabeth Norman 

Andrew Stannard 

Chairman and Non‑Executive Director
Non‑Executive Director
Non‑Executive Director
Non‑Executive Director (appointed 11 March 2015)
Managing Director
Executive Director and Chief Investment Officer
 Executive Director and Director of Investor Services and 
Communications
 Executive Director and Chief Financial Officer  
(appointed 10 August 2015)

Philip Howard was an Executive Director until his resignation on 25 May 2015.

Company Secretary
Janna Vynokur was appointed Company Secretary on 25 May 2015. Ms Vynokur holds a 
Bachelor of Commerce and a Bachelor of Laws degrees. Previously, Ms Vynokur worked  
for Allens Linklaters, where she held the position of Managing Associate. Ms Vynokur  
has 14 years of legal experience with expertise in funds management, financial services 
regulation and corporate governance.

Philip Howard was Company Secretary until 25 May 2015.

Other Board Appointed Officers of the Company
Marcia Venegas was appointed as Chief Compliance Officer on 16 March 2015.  
Mark Aggarwal was appointed as Acting Chief Financial Officer between 25 May 2015  
and 10 August 2015.

Principal Activities
The Company is the non‑operating holding company of Platinum Investment Management 
Limited and its controlled entities. Platinum Investment Management Limited, trading as 
Platinum Asset Management, operates a funds management business.

Platinum Asset Management Limited Annual Report 201518

DIRECTORS’ REPORT
CONTINUED

Operating and Financial Review
The principal driver of the business is the level of funds under management (FUM). 
One of the key determinants of this is investment performance. Our underlying Funds 
have all delivered solid absolute returns over the past year and the majority of our Funds 
have exceeded the returns of their respective benchmark over the past six months to 
30 June 2015.

Funds Under Management (“FUM”) increased from $22.9 billion at 30 June 2014 to 
$26.9 billion at 30 June 2015. As a result, management fees increased by $50.3 million 
or 18.5% to $322.1 million and the rise in management fees, together with the increased 
gains made on holdings of the Company’s US Dollar cash balance (up $16.6 million),  
offset the decrease in performance fees from $27.4 million in the previous year to 
$2.3 million for the year to 30 June 2015. Revenue increased by 12.7% to $360.4 million 
and has benefitted from the falling Australian Dollar.

Costs have remained relatively constant and are closely monitored. The increase in 
management fee revenue together with the containment in costs have combined to 
produce a profit before income tax expense of $301,550,000 (2014: $261,045,000),  
which represents an increase of 15.5%. The profit after tax for the year was  
$213,499,000 (2014: $189,867,000), which represents an increase of 12.4%.

Platinum is increasing the range of products on offer to assist investors who wish to 
achieve investment diversification by accessing global share market opportunities through 
a world class investment manager. In September last year, Platinum launched an mFund 
product, Platinum Global Fund, on the ASX that provides investors with the ability to 
invest directly in a long‑only global fund, that will deliver long‑term wealth creation.

Platinum has commenced an Initial Public Offering (IPO) for Platinum Asia Investments 
Limited (ASX code: PAI), which is an Asian Listed Investment Company (LIC), to take 
advantage of the long‑term growth prospects in one of the fastest growing regions of the 
world. Platinum Investment Management Limited has been appointed as the Investment 
Manager. The Platinum Group has been extensively involved in the marketing of this new 
LIC and intends to be a long‑term co‑investor and has committed to an investment of  
25% of the total funds raised up to a cap of $50 million.

The Australian Government recently announced changes to the taxation rules for foreign 
investors that use Australian fund managers, which should eliminate the tax uncertainty 
that had prevailed in the past. During the year, Platinum extensively lobbied Government 
officials to ensure our concerns were dealt with. As a result, we have sufficient comfort  
to launch a new offshore investment vehicle, Platinum World Portfolios Plc., incorporated  

Platinum Asset Management Limited Annual Report 201519

in the Republic of Ireland. This entity will shortly commence trading. The Company will 
seed the offshore entity with an investment of US$25 million across three sub‑funds 
(International, Asia and Japan). We intend to market this new Fund actively in the global 
sphere, highlighting our strong medium and longer term record of outperformance, 
that sets us apart from the majority of fund managers in the industry. Accordingly, the 
Platinum Group decided to wind down its previous offshore investment fund, Platinum 
World Funds Plc.

The consolidated entity is in a strong financial position, with a strong balance sheet. 
The key drivers of future growth of the business are investment performance and capital 
flows, which have a significant influence on our average FUM. Capital flows will benefit 
through the development of new products, the winning of new institutional mandates, 
the increasing trend for Australian investors to increase their exposure to world stock 
markets, strengthening our relationship with the professional investor community and 
accessing the growth of the self‑managed superannuation fund (SMSF) sector.

Further information in relation to the Company can be found in the Chairman’s Report  
and Managing Director’s Letter to Shareholders.

Dividends
Since the end of the financial year, the Directors have declared a 20 cents per share 
($117,335,780) fully‑franked ordinary dividend, with a record date of 31 August 2015  
and payable to shareholders on 22 September 2015. A fully‑franked ordinary dividend  
of 17 cents per share ($99,221,000) was paid on 18 March 2015. A fully‑franked ordinary 
dividend of 20 cents per share ($116,067,000) was paid on 23 September 2014.

In addition, a fully‑franked special dividend of 10 cents per share ($58,365,000) was paid 
on 18 March 2015 to return some of the Company’s surplus cash back to shareholders.

Significant Changes in the State of Affairs
There were no significant changes in the state of affairs of the consolidated entity during 
the financial year.

Matters Subsequent to the End of the Financial Year
Apart from the dividend declared, no other matter or circumstance has arisen since 
30 June 2015 that has significantly affected, or may significantly affect, the consolidated 
entity’s operations, the results of those operations, or the consolidated entity’s state of 
affairs in future financial years.

Platinum Asset Management Limited Annual Report 201520

DIRECTORS’ REPORT
CONTINUED

Likely Developments and Expected Results of Operations
Since the end of the financial year, the Directors are not aware of any matter or 
circumstance, not otherwise dealt with in this report or financial statements that has 
significantly, or may significantly affect, the operations of the consolidated entity or  
the results of its operations in subsequent financial periods.

Environmental Regulation
The consolidated entity is not subject to any significant environmental regulation under 
Commonwealth, State or Territory law.

Information on Directors
Michael Cole BECON, MECON, FFIN
Independent Non‑Executive Director, Chairman and member of the Audit, Risk & 
Compliance and Nomination & Remuneration Committees since 10 April 2007. (Age 67)

Mr Cole has over 37 years of experience in the investment banking and funds management 
industry. Mr Cole was an Executive Director/Executive Vice President at Bankers Trust 
Australia for over 10 years. Mr Cole is Chairman of Ironbark Capital Limited and 
IMB Limited.

Bruce Coleman BSC, BCOM, CA, FFIN
Independent Non‑Executive Director, Chair of the Nomination & Remuneration Committee 
and member of the Audit, Risk & Compliance Committee since 10 April 2007. (Age 65)

Mr Coleman has worked in the finance and investment industry since 1986. He was 
the CEO of MLC Investment Management from 1996 to 2004. He has held various 
directorships within MLC Limited, Lend Lease and the National Australia Banking group. 
Mr Coleman is Chairman and Director of Platinum Capital Limited, Chairman of Resolution 
Capital Limited, and on 24 June 2015, Mr Coleman was appointed Chairman and Director 
of Platinum Asia Investments Limited.

Margaret Towers CA, GAICD
Independent Non‑Executive Director, Chair of the Audit, Risk & Compliance Committee 
and member of the Nomination & Remuneration Committee since 10 April 2007. (Age 57)

Ms Towers is a Chartered Accountant with over 33 years of experience in financial markets. 
She was formerly an Executive Vice President at Bankers Trust Australia and worked at 
Price Waterhouse. Ms Towers acts as an independent consultant and compliance 
committee member to Australian Financial Institutions. Ms Towers is a Non‑Executive 
Director of IMB Limited.

Platinum Asset Management Limited Annual Report 201521

Stephen Menzies BECON, LLB, LLM
Independent Non‑Executive Director, member of the Audit, Risk & Compliance Committee 
and member of the Nomination & Remuneration Committee since 11 March 2015. (Age 59)

Mr Menzies is currently a Director of Century Australia Investments Limited and Chairman 
of the Centre for Quantum Computation & Communication Technology. Mr Menzies 
retired as a partner at Ashurst law firm last year and until his retirement was consistently 
ranked as one of Australia’s leading corporate lawyers. As Head of China Practice for 
Ashurst, Mr Menzies oversaw the Shanghai and Beijing offices of that firm. As a senior 
lawyer, he managed legal work of significant projects in capital markets and mergers 
including some of the largest transactions in Australia. Previously, Mr Menzies was 
National Director for Enforcement at the Australian Securities Commission and has  
a long history in the funds management sector. On 4 July 2015, Mr Menzies was  
appointed a Director of Platinum World Portfolios Plc.

Kerr Neilson BCOM, ASIP
Managing Director since 12 July 1993. (Age 65)

Mr Neilson was appointed as Managing Director upon incorporation. He is the Managing 
Director of Platinum Investment Management Limited and Platinum Capital Limited. 
Prior to Platinum, Mr Neilson was an Executive Vice President at Bankers Trust Australia. 
Previously he worked in both the UK and South Africa in stockbroking.

Andrew Clifford BCOM (HONS)
Director and Chief Investment Officer since 8 May 2013. (Age 49)

Mr Clifford joined Platinum as a co‑founding member in 1994 in the capacity of Deputy 
Chief Investment Officer. He is a Director of Platinum Investment Management Limited 
and Platinum Capital Limited. Previously he was a Vice President at Bankers Trust Australia 
covering Asian equities and managing the BT Select Market Trust – Pacific Basin Fund. 
Mr Clifford is co‑manager of Platinum International Fund.

Elizabeth Norman BA, GRADUATE DIPLOMA IN FINANCIAL PLANNING
Director of Investor Services and Communications since 8 May 2013. (Age 47)

Ms Norman joined Platinum in February 1994 in a role of Investor Services and 
Communications Manager. Previously she worked at Bankers Trust Australia in product 
development and within the retail funds management team. Ms Norman’s role as a 
Director of Investor Services and Communications reflects the widening of Platinum’s 
client base and the consolidated entity’s commitment to supporting retail and institutional 
clients with dedicated investment specialists.

Platinum Asset Management Limited Annual Report 201522

DIRECTORS’ REPORT
CONTINUED

Andrew Stannard BMS (HONS), GRADUATE DIPLOMA IN APPLIED FINANCE AND INVESTMENT, CA
Director and Chief Financial Officer since 10 August 2015. (Age 48)

Mr Stannard joined Platinum from AllianceBernstein where he held the position of Chief 
Financial Officer for the Asia‑Pacific region. Mr Stannard has 25 years of finance experience 
with expertise in audit, financial control, operations, funds management, financial services 
regulation and corporate governance.

Meetings of Directors
The number of meetings of the Company’s Board of Directors (“the Board”) and of each 
Board committee held during the year ended 30 June 2015, and the number of meetings 
attended by each Director were:

BOARD 

REMUNERATION COMMITTEE  COMPLIANCE COMMITTEE

NOMINATION & 

AUDIT, RISK &  

ATTENDED 

HELD 

ATTENDED 

HELD 

ATTENDED 

HELD

Michael Cole 

Bruce Coleman 

Margaret Towers 

Stephen Menzies  

(from 11 March 2015) 

Kerr Neilson 

Andrew Clifford 

Elizabeth Norman 

Philip Howard  

(until 25 May 2015) 

4 

4 

4 

1 

4 

4 

4 

3 

4 

4 

4 

1 

4 

4 

4 

3 

3 

3 

3 

1 

– 

– 

– 

– 

3 

3 

3 

1 

– 

– 

– 

– 

4 

4 

4 

1 

– 

– 

– 

– 

4

4

4

1

–

–

–

–

Held: represents the number of meetings held during the time the Director held office or was a member 
of the relevant committee.

Indemnity and Insurance of Officers
During the year, the Company incurred a premium in respect of a contract for indemnity 
insurance for the Directors and Officers of the Company named in this report.

Indemnity and Insurance of Auditor
The Company has not, during or since the end of the financial year, indemnified or agreed 
to indemnify the auditor of the Company or any related entity against a liability incurred 
by the auditor.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
23

During the financial year, the Company has not paid a premium in respect of a contract to 
insure the auditor of the Company or any related entity.

Non‑Audit Services
Details of the amounts paid or payable to the auditor for non‑audit services provided 
during the financial year by the auditor are outlined in Note 19 to the financial statements.

The Directors are satisfied that the provision of non‑audit services during the financial year, 
by the auditor (or by another person or firm on the auditor’s behalf), is compatible with the 
general standard of independence for auditors imposed by the Corporations Act 2001.

The Directors are of the opinion that the services as disclosed in Note 19 to the financial 
statements do not compromise the external auditor’s independence requirements of the 
Corporations Act 2001 for the following reasons:

– 

– 

 all non‑audit services have been reviewed and approved to ensure that they do not 
impact the integrity and objectivity of the auditor; and

 none of the services undermine the general principles relating to auditor independence 
as set out in APES 110: Code of Ethics for Professional Accountants issued by the 
Accounting Professional and Ethical Standards Board.

Officers of the Company who are Former Audit Partners of 
PricewaterhouseCoopers
There are no officers of the Company who are former audit partners of 
PricewaterhouseCoopers.

Rounding of Amounts
The Company is of a kind referred to in Class Order 98/100, issued by the Australian 
Securities and Investments Commission, relating to “rounding‑off”. Amounts in this report 
have been rounded off in accordance with that Class Order to the nearest thousand 
dollars, or in certain cases, the nearest dollar.

Auditor’s Independence Declaration
A copy of the auditor’s independence declaration as required under section 307C of the 
Corporations Act 2001 is set out on page 39.

Auditor
PricewaterhouseCoopers continues in office in accordance with section 327 of the 
Corporations Act 2001.

Platinum Asset Management Limited Annual Report 201524

DIRECTORS’ REPORT
CONTINUED

This report is made in accordance with a resolution of Directors, pursuant to 
section 298(2)(a) of the Corporations Act 2001.

On behalf of the Directors

Michael Cole 
Chairman 

Sydney, 20 August 2015 

Kerr Neilson
Director

Platinum Asset Management Limited Annual Report 2015 
25

Remuneration Report (Audited)

Introduction
The Company’s Directors present the Remuneration Report prepared in accordance with 
section 300A of the Corporations Act 2001 for the Company and consolidated entity for  
the year ended 30 June 2015. The Remuneration Report forms part of the Directors’ Report.

The information provided in this Remuneration Report has been audited by the 
Company’s auditor, PricewaterhouseCoopers, as required by section 308 (3C) of the 
Corporations Act 2001.

Summary of remuneration outcomes for 2015
– 

– 

– 

– 

– 

– 

 The Managing Director waived his ability to receive a bonus in 2015 and this was 
ratified by the Nomination & Remuneration Committee;
 Investment management remains the core function of the business and, as a result, 
generating investment returns for clients is a key driver to gain and retain client monies over 
the medium term. Aggregate bonuses paid to the Investment Team are linked to investment 
performance of all client funds (relative to appropriate benchmarks) over the preceding  
1 and 3 year periods. As investment returns in the current period were, on average, both 
below benchmarks and below the prior year outcomes, Investment Team bonuses have,  
in general, not increased despite an increase in the Platinum Group’s profit and FUM;
 Profit Share Plan (PSP) incentive payments are also directly linked to the investment 
performance of all client funds (relative to appropriate benchmarks) over the preceding 
1 and 3 year periods. As investment returns were, on average, below benchmarks there 
were no payments made under the PSP;
 The bonus paid to Andrew Clifford is related to his role as Platinum’s Chief Investment 
Officer and Co‑Manager of Platinum International Fund. The reduced bonus paid to 
Andrew Clifford in the current year is as a result of lower investment returns (relative  
to appropriate benchmarks) compared with the prior period;
 The bonus paid to Elizabeth Norman reflected her role as Director of Investor Services 
and Communications and rewarded her strong leadership in developing and promoting 
Platinum’s products and investment approach to the investment advisor and planning 
community. This increased focus, in the current year, on developing new products and 
communicating the features of our products and investment opportunities has resulted 
in higher net inflows into the Platinum Group’s Funds; and
 The Non‑Executive Director remuneration structure was modified during the year 
in line with other ASX 200 companies. The specific responsibilities that each 
Non‑Executive Director has are identified and remuneration is then allocated to  
each of those responsibilities. This reallocation occurred without the need to increase 
the overall amount paid to the individual Non‑Executive Directors.

Platinum Asset Management Limited Annual Report 201526

DIRECTORS’ REPORT
CONTINUED

Key Management Personnel (“KMP”)
For the purposes of this report, KMP of the consolidated entity in office at any time during 
the financial year were:

NAME 

POSITION

Michael Cole 

Chairman and Non‑Executive Director

Bruce Coleman 

Non‑Executive Director

Margaret Towers 

Non‑Executive Director

Stephen Menzies 

Non‑Executive Director (since 11 March 2015)

Kerr Neilson 

Managing Director

Andrew Clifford 

Executive Director and Chief Investment Officer (CIO)

Elizabeth Norman 

Executive Director and Director of Investor Services and Communications

Philip Howard 

Executive Director and Company Secretary (until 25 May 2015)

There were no employees that held a KMP position within the Company or consolidated 
entity, other than those disclosed above.

Shareholders’ Approval of the 2014 (prior year) Remuneration Report
A 25% or higher “no” vote on the Remuneration Report at an AGM triggers a reporting 
obligation on a listed company to explain in its next Annual Report how concerns are being 
addressed. At the last AGM, the Company’s Remuneration Report was carried on a poll and 
received a vote in favour of 90.59%. Platinum takes the opportunity to fully explain the 
basis and structure of the remuneration paid to KMP.

Guiding Principles of KMP and Staff Remuneration
The business of Platinum is to manage clients’ money with the goal of providing superior 
investment returns over the medium to long‑term. Platinum’s position is simple: if Platinum 
continues to responsibly and successfully manage the money of its clients then, over time, 
the Funds Under Management (FUM) of the firm will increase, and so will the profits of 
the Platinum Group.

As at 30 June 2015, the flagship Platinum International Fund had achieved an average 
compound annual return of 13.4% since its inception in 1995, compared to 6.4% for the 
MSCI All Country World Net Index. The majority of our Platinum Trust Funds have also 
performed strongly over the medium to long‑term. These excellent absolute and relative 
investment returns have resulted in FUM rising over time which, in turn, has generated 
higher profits, higher earnings per share and increased dividends to shareholders.

Platinum Asset Management Limited Annual Report 201527

In order to achieve these returns for investors, Platinum has built and developed a team of 
highly skilled investment professionals. As previously noted, the key variable in determining 
investment team remuneration is investment returns. Consideration is given to overall 
returns earned by all clients, as well as the contribution made by individual members of 
the investment team as a result of their specific investment ideas. The performance of 
other essential members of the Platinum team, such as client services and administrative 
functions, are assessed against pre‑determined operational performance indicators that 
are relevant to each employee.

Some firms prefer to focus on simpler performance metrics such as Total Shareholder 
Return (TSR) as a basis for designing KMP and employee remuneration structures. TSR 
measures share price appreciation or depreciation plus dividend reinvestment between  
two points in time. Whilst, over long periods of time, TSR will usually reflect the underlying 
performance of a company’s business; it is Platinum’s view that there are a number of 
issues in using TSR as a variable in employee remuneration. Shorter term variables, such  
as the macroeconomic environment or interest rates, are factors outside of the control of 
employees, but can overwhelm underlying developments in the business, and determine 
a company’s share price. The result is that employees may be either unduly rewarded or 
punished by variables outside of their control. The use of TSR as an incentive, in our view, 
may encourage a focus on short‑term outcomes such as current year earnings, or short‑term 
investment returns, potentially at the expense of longer term business outcomes.

In conclusion, Platinum’s position is that if we provide good investment returns to our 
clients, along with a high level of customer service, FUM and profits will grow, and as a 
result, shareholders will benefit as a result of an appreciating business value. Accordingly, 
Platinum’s Remuneration Policy aims to reward staff in line with the contribution that  
they have made to delivering these objectives and outcomes.

Structure of Remuneration for Directors and all Platinum staff
Fixed remuneration consists of salary and compulsory superannuation contributions. 
Salaries approximate market rates and take into account the contribution, skill and 
experience of each employee.

Variable remuneration consists of performance bonuses and profit share amounts. 
Bonuses were discretionary and were paid after assessing individual performance against  
a range of qualitative and quantitative factors specific to each employee. Bonuses took  
the form of an annual cash payment and were designed to reward superior performance.

Platinum Asset Management Limited Annual Report 201528

DIRECTORS’ REPORT
CONTINUED

The Platinum Group has established three Short‑Term Incentive Plans (STIP), as the basis 
for rewarding staff. These are discussed below.

Short‑Term Incentive Plans
Specific participation in the three Short‑Term Incentive Plans was determined by whether the 
employee is a member of the Investment Team or otherwise. The plans are detailed below.

Investment Team Plan
A remuneration framework for investment team bonuses has been ratified by the 
Nomination & Remuneration Committee. Under this framework, the bonus pool was 
determined as a percentage of the aggregate base salary of the investment team. 
The percentage level was related to the average of 1 year and 3 year outperformance of all 
Funds Under Management. For each 1% increase in this average outperformance, the bonus 
pool is increased by 20% and is then capped when average outperformance is 5% or more.

The bonus pool is then allocated across members of the Investment Team based on 
performance assessments that are based on both quantitative and qualitative measures. 
In a period where there is aggregate underperformance of client funds, annual bonuses  
for investment team members are then determined by an individual assessment of each 
employee’s contribution to the investment team during the period. Quantitative measures 
used to assess individual performance include the performance of any portfolios under  
the management of an individual and the performance of individual investment ideas that 
have been proposed. Investment performance is usually assessed over a 1 year and 3 year 
timeframe and is relative to an appropriate benchmark.

As investment returns in the current period were on average below benchmarks and below 
the prior year outcomes, Investment Team bonuses have, in general, not increased despite 
an increase in profit and FUM.

Profit Share Plan (PSP)
The Nomination & Remuneration Committee ratified the PSP last year. The PSP was 
designed to reward key members of the Investment team for helping in the development 
of Platinum’s business through strong investment performance (relative to benchmarks). 
Individual members of the Investment Team were issued notional units in the profit share 
plan. The notional units have no capital value and cannot be sold or transferred to a third 
party. Notional units are adjusted each year based upon the assessment of each staff 
member’s long‑term contribution potential to the future development of the Group. Each 
year the profit share percentage is determined based upon the weighted average 1 year 
and 3 year outperformance of all funds under management. For example, if the average of 
the one and three year rolling performance of our Funds exceeds the weighted benchmark 

Platinum Asset Management Limited Annual Report 201529

by 2.5%, then 1.5% of the Company’s fee‑based net profit before tax is made available to 
this pool.

There is no profit share until weighted average 1 year and 3 year outperformance is greater 
than 1%, inclusive of prior year underperformance carry forward. The profit share figure is 
limited to 5% of profit before tax, though the Nomination & Remuneration Committee 
may elect to carry this over to future periods if investment returns indicate a profit share 
in excess of the 5% level. There were no payments made under the Profit Share Plan in the 
current year.

General Employee Plan
For all other employees, performance was assessed against pre‑determined operational 
performance indicators relevant to each employee as assessed by the Directors of the 
Platinum Group and ratified by the Nomination & Remuneration Committee. These 
performance indicators took into account the responsibilities, skill and experience of 
each employee and their contribution during the year, and emphasised the fact that the 
business is run extremely efficiently with a total number of non‑investment employees 
of 53, despite total FUM at 30 June 2015 being $26.9 billion.

Impact of these Plans on the Executive Directors
The incentive payment made to Andrew Clifford paid in the current year was determined 
according to the Investment Team Plan. Andrew Clifford’s participation in the Investment 
Team Plan is based on his role as Platinum’s Chief Investment Officer and Co‑Manager of 
Platinum International Fund. Andrew Clifford is also eligible to participate in the PSP as he 
is a senior member of the Investment Team. However, in the current year no PSP allocation 
was made to him or any other Platinum employees.

Andrew Clifford’s bonus decreased in the current year because (i) there were no bonus 
payments made under the Profit Share Plan and (ii) lower investment returns (relative 
to appropriate benchmarks) were achieved across all client funds, compared with the 
prior period.

The bonus of Elizabeth Norman was determined according to the General Employee Plan, 
as Elizabeth is not an Investment Analyst.

Elizabeth’s Norman’s bonus reflects her role as Director of Investor Services and 
Communications and rewarded her strong leadership in developing and supervising a team 
of investment specialists that travel around Australia to regularly meet with advisers and 
planners. This greater investment in distribution will improve Platinum’s ability to gain and 
retain clients.

Platinum Asset Management Limited Annual Report 201530

DIRECTORS’ REPORT
CONTINUED

During the year, Elizabeth led two new product developments. The first was the launch 
of our new mFund product on the ASX in September last year. The product, known as 
Platinum Global Fund, invests in long‑only global stocks and is available for investors to 
purchase directly through their broker. The second was the launch of our new Asian Listed 
Investment Company (LIC), called Platinum Asia Investments Limited (ASX code: PAI) that 
is expected to list on the ASX on 21 September 2015. The development of these products 
along with the development of the distribution team has resulted in higher net inflows of 
funds to the business during the period.

Philip Howard resigned on 25 May 2015 as Platinum’s Finance Director, and consequently 
did not receive a bonus in 2014/15.

Kerr Neilson continued to waive his ability to receive a bonus. This has been ratified by the 
Nomination & Remuneration Committee.

Long‑Term Incentive Plans
The Platinum Group has two long‑term incentive plans in place, which are discussed below. 
There was no allocation made under any of these plans during the year.

Options and Performance Rights Plan (OPRP)
In 2007, the Platinum Group established an Options and Performance Rights Plan (OPRP). 
Options were only granted to certain highly skilled staff based on their specific and unique 
skill set within the funds management industry. Performance rights were also granted to 
staff members. The purpose of the OPRP was to provide these staff members with an 
incentive to remain at Platinum for the duration of the vesting period of four years, 
by requiring continuous employment from the date the options and performance rights 
were granted.

No further grants of options and/or performance rights have been made since 2009.

All options granted in 2007 and 2009 had a four year vesting period, and once vested,  
had a two year exercise period. All options (net of forfeitures) that were granted in 2007 
and 2009 have now been exercised.

Three employees that were KMP during the year were granted options in 2009  
(Andrew Clifford, Elizabeth Norman and Philip Howard). The table on page 34 shows  
the options exercised over the vesting period by each Director.

Platinum Asset Management Limited Annual Report 201531

The strike price for the 2009 grant was $4.50 per option. The consolidated entity did  
not provide loans to any KMP or staff member to exercise their options.

In addition, no KMP had margin loans secured over the Company’s shares.

KMP did not receive and had never received any dividends on unvested or unexercised 
options.

No performance rights had been granted since 2007 and no options have been granted 
since 2009. No KMP had ever received performance rights.

Fund Appreciation Rights Plan (FARP)
The Group established a Fund Appreciation Rights Plan (FARP) on 1 April 2009 to assist 
with the retention and motivation of the Group’s investment analysts. Under the FARP, 
short‑term incentives may be converted to notional investments in Platinum Trust Funds 
which is intended to align the interest of the analyst with the shareholder in deriving 
greater value over time.

There were no FARs issued in the 2015 financial year.

Andrew Clifford was eligible to participate in the FARP, but had never had any Fund 
Appreciation Rights granted to him.

Platinum Asset Management Limited Annual Report 201532

DIRECTORS’ REPORT
CONTINUED

Details of Remuneration of Executive Directors
The table below presents the remuneration provided by the consolidated entity to the 
Executive Directors of the consolidated entity, in accordance with accounting standards.

CASH SALARY 
$ 

OTHER(1)  ANNUATION 
$ 

$ 

2015

Kerr Neilson(4) 

450,000 

12,590 

18,784 

INCENTIVES(2) 

$ 

– 

SUPER‑  SHORT‑TERM 

Andrew Clifford 

425,000 

(11,793) 

18,784 

425,000 

Elizabeth Norman 

400,000 

14,004 

18,784 

700,000 

Philip Howard(5) 

358,974 

(24,706) 

16,858 

– 

LONG‑TERM 
INCENTIVES(3) 

$ 

– 

– 

– 

– 

TOTAL 
$

481,374

856,991

1,132,788

351,126 

(until 25 May 2015)

2014

Kerr Neilson(4) 

Andrew Clifford 

Elizabeth Norman 

Philip Howard 

1,633,974 

(9,905) 

73,210 

1,125,000 

– 

2,822,279

450,000 

425,000 

400,000 

400,000 

6,628 

8,099 

1,232 

350 

17,775 

– 

17,775 

1,604,650 

17,775 

17,775 

650,000 

300,000 

1,6750,000 

16,309 

71,100 

2,554,650 

– 

– 

– 

– 

– 

474,403

2,055,524

1,069,007

718,125

4,317,059

(1)   Represents the increase/(decrease) in the accounting provision for annual and long service leave. 

These amounts were not received by the Executive Directors and represent provisions made in the 
consolidated entity’s Statement of Financial Position.

(2)   See the Short‑Term Incentive Plan section above for further details. The figures contained in the table 
represent cash bonuses and/or Profit Share Plan payments (in the case of Andrew Clifford for the prior 
year). There was no Profit Share Plan payment made to any employee in the current year.

(3)   There were no long‑term incentives (options or fund appreciation rights) granted in the current or 

prior year.

(4)   The Managing Director, Kerr Neilson, waived his right to receive a bonus and this has been ratified by 

the Nomination & Remuneration Committee.

(5)   The remuneration for Philip Howard covers the period from 1 July 2014 to the date of his resignation 

on 25 May 2015, at which point he ceased to be a KMP.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
   
   
33

Components of Remuneration
The table below illustrates the relative proportions of fixed and variable remuneration  
as a percentage of total remuneration extrapolated from the “Details of remuneration  
of Executive Directors” table.

FIXED REMUNERATION 
AS A PERCENTAGE OF 
TOTAL REMUNERATION(1) 

VARIABLE REMUNERATION 
AS A PERCENTAGE OF 
TOTAL REMUNERATION(2)

2015

Kerr Neilson 

Andrew Clifford 

Elizabeth Norman 

Philip Howard 

2014

Kerr Neilson 

Andrew Clifford 

Elizabeth Norman 

Philip Howard 

100% 

50% 

38% 

100% 

100% 

22% 

39% 

58% 

0%

50%

62%

0%

0%

78%

61%

42%

(1)   Fixed remuneration refers to salary, superannuation and provisions or payments made for annual and 

long service leave.

(2)   Variable remuneration refers to short‑ and long‑term incentive payments. Only short‑term incentive 

payments were made in the current or prior year.

Options and Performance Rights Plan (OPRP)
The table on the following page provide details of options that were granted to the 
Directors in 2009 and details about any options that have vested and have been exercised.

17 June 2009
Grant date 
17 June 2013
Vesting date 
17 June 2015
Expiry date 
Exercise price 
$4.50
Fair value per option at grant date  $1.14

Platinum Asset Management Limited Annual Report 2015 
 
 
34

DIRECTORS’ REPORT
CONTINUED

Kerr Neilson 

NUMBER OF 
OPTIONS 
GRANTED 

– 

FAIR VALUE AT 

GRANT DATE(1) 

($) 

– 

Andrew Clifford 

3,844,350 

4,367,181 

Elizabeth Norman 

1,071,123 

1,216,796 

Philip Howard 

856,898 

973,436 

Vested and exercised 

Vested and unexercised 

Outstanding (unvested) 

NUMBER 

NUMBER 
OF OPTIONS 
OF OPTIONS  EXERCISED OVER 
THE 2 YEAR 
VESTED AND 
UNEXERCISED  VESTING PERIOD 

CURRENT 
YEAR 
ACCOUNTING 
EXPENSE
($)

–

–

–

–

– 

– 

– 

– 

– 

– 

– 

3,844,350 

1,071,123 

856,898 

5,772,371

Nil

Nil

(1)   Independently determined using an appropriate option pricing model, in accordance with AASB 2: 

Share‑Based Payments.

By 17 June 2015, all options vested and were fully exercised.

No options or Fund Appreciation Rights were granted to any of the Directors during the 
year, or since balance date.

Remuneration of Non‑Executive Directors
Remuneration Policy
The Company’s remuneration policy for Non‑Executive Directors is designed to ensure 
that the Company can attract and retain suitably‑qualified and experienced directors.

It is the policy of the Board to remunerate at market rates. Non‑Executive Directors 
received a fixed fee and mandatory superannuation payments. Non‑Executive Directors do 
not receive bonuses and are not eligible to participate in any equity‑based incentive plans. 
The Executive Directors examine the base pay of the Non‑Executive Directors annually  
and may utilise the services of an external advisor.

The Executive Directors determined the remuneration of the Non‑Executive Directors 
within the maximum approved shareholder limit. The aggregate amount of remuneration 
that can be paid to the Non‑Executive Directors, which was approved by shareholders at  
a general meeting in April 2007, was $2 million per annum (including superannuation).

Change in Remuneration Structure
From 1 April 2015, the Non‑Executive Director remuneration structure changed. Previously, 
Non‑Executive Directors were remunerated via a single compensation amount, which did 
not specifically align with the various roles and responsibilities that the Non‑Executive 

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
35

Directors performed in relation to their work‑load and attendance at the Board and  
Board Committees.

The Nomination & Remuneration Committee recommended that the Non‑Executive 
Director remuneration structure should be better aligned with other ASX 200 companies, 
where the specific role is identified and the remuneration component is allocated to that 
role. This change occurred from 1 April 2015, without an increase in the overall amount  
paid to the individual Non‑Executive Directors.

The following table displays the current Non‑Executive Directors and their key roles:

NON‑EXECUTIVE 
DIRECTOR 

Board 

Audit, Risk and  

Compliance  

Committee 

Nomination and  

Remuneration  

Committee 

MICHAEL 
COLE 

Chair 

MARGARET 
TOWERS 

BRUCE 
COLEMAN 

STEPHEN 
MENZIES

Member 

Member 

Member

Member 

Chair 

Member 

Member

Member 

Member 

Chair 

Member

The table below shows the reallocation of the remuneration paid, without increasing the 
overall amount paid to the individual Non‑Executive Directors.

NON‑EXECUTIVE 
DIRECTOR 

Board(1) 

Audit, Risk and  

Compliance  

Committee 

Nomination and  

Remuneration  

Committee 

Total 

MICHAEL 
COLE 

MARGARET 
TOWERS 

BRUCE 
COLEMAN 

STEPHEN 
MENZIES

$170,000 

$130,000 

$130,000 

$130,000

$15,000 

$30,000 

$15,000 

$15,000

$15,000 

$15,000 

$30,000 

$15,000

$200,000 

$175,000 

$175,000 

$160,000

(1)   All Non‑Executive Directors are paid $130,000 as a Director, with the Chairman receiving a 

supplement of $40,000 for his additional responsibilities.

The new structure better aligns the remuneration paid to each Non‑Executive Director  
to their responsibilities and roles.

Platinum Asset Management Limited Annual Report 201536

DIRECTORS’ REPORT
CONTINUED

No other retirement benefits (other than mandatory superannuation) are provided to the 
Non‑Executive Directors. There are no termination payments payable on the cessation of 
office and any Director may retire or resign from the Board, or be removed by a resolution 
of shareholders.

The Constitution of the Company required approval by shareholders at a general meeting 
of a maximum amount of remuneration to be paid to the Non‑Executive Directors.

Remuneration of Non‑Executive Directors
The table below presents actual amounts received by the Non‑Executive Directors.

2015

Michael Cole 

Margaret Towers 

Bruce Coleman 

Stephen Menzies  

(appointed  
11 March 2015)(1) 

2014

Michael Cole 

Margaret Towers 

Bruce Coleman 

CASH 
SALARY 
$ 

SUPER‑ 
ANNUATION 
$ 

SHORT‑TERM 
INCENTIVES 
$ 

LONG‑TERM 
INCENTIVES 
$ 

200,000 

175,000 

175,000 

18,784 

16,625 

16,625 

49,026 

599,026 

4,657 

56,691 

200,000 

175,000 

175,000 

550,000 

17,775 

16,188 

16,188 

50,151 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

TOTAL
$

218,784

191,625

191,625

53,683

655,717

217,775

191,188

191,188

600,151

(1)    The remuneration for Stephen Menzies covers the period from the date of his appointment to  

30 June 2015.

The key aspects of the KMP contracts are outlined below:

– 

– 

 Remuneration and other terms of employment for Non‑Executive Directors are 
formalised in letters of appointment. The appointment term for each Director, except 
for the Managing Director, is three years.
 All contracts (both Executive and Non‑Executive) include the components of 
remuneration that are to be paid to KMP and provide for annual review, but do not 
prescribe how remuneration levels are to be modified from year to year.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
   
   
37

– 

– 

– 
– 

 The tenure of all Directors, except for the Managing Director, is subject to approval by 
shareholders at every third AGM or other general meeting convened for the purposes  
of election of Directors.
 In the event of termination, all KMP are entitled to receive their statutory leave 
entitlements and superannuation benefits. In relation to incentive plans, upon 
termination, where an Executive resigns, short‑term incentives are only paid if the 
Executive is employed at the date of payment. The Board retains discretion to make 
pro‑rata short‑term incentive payments in special circumstances, such as retirement.
 All Executive Directors can terminate their appointment by providing three months’ notice.
 Non‑Executive Directors may resign by written notice to the Chairman and where 
circumstances permit, it is desirable that reasonable notice of an intention to resign is 
given to assist the Board in succession planning.

Link between performance and remuneration paid by the consolidated entity

2015 

2014 

2013 

2012 

2011

Revenue ($’000) 

360,422 

319,796 

Expenses ($’000) 

58,872 

58,751 

232,152 

48,983 

226,727 

47,279 

264,619

50,863

Operating profit after  

tax ($’000) 

213,499 

189,867 

129,112 

126,378 

150,059

Basic earnings per share  

(cents per share) 

36.66 

32.79 

22.92 

22.51 

26.73

Total dividends  

(cents per share) 

Total aggregate fixed  

47 

34 

22 

21 

25

remuneration paid ($)(1)  2,362,901 

2,346,251 

1,832,625 

1,794,650 

1,845,820

Total aggregate variable  

remuneration paid ($)(2)  1,125,000 

2,554,650 

852,500 

414,000 

434,500

(1)   Total aggregate fixed remuneration paid represents salaries and superannuation. The remuneration 
figure is higher in 2015 and 2014 because two new Directors were appointed in May 2013 and 
therefore the 2015 and 2014 figures include the impact of a full year of remuneration.

(2)   Total aggregate variable remuneration paid represents short‑term incentive bonuses. The variable 
remuneration figure was higher in 2014 primarily because a Profit Share Plan (PSP) incentive 
allocation was made to Andrew Clifford and Philip Howard received a bonus. In 2015, the bonus paid 
to Andrew Clifford under the Investment Analyst Plan was reduced and there was no PSP incentive 
allocation made to Andrew Clifford. In addition, there was no bonus paid to Philip Howard.

Platinum Asset Management Limited Annual Report 2015 
38

DIRECTORS’ REPORT
CONTINUED

Interests of Non‑Executive and Executive Directors in shares
The relevant interest in ordinary shares of the Company that each Director held at balance 
date was:

Michael Cole 

Bruce Coleman 

Margaret Towers 

Stephen Menzies 

Kerr Neilson 

Andrew Clifford 

OPENING BALANCE 

ADDITIONS 

DISPOSALS 

CLOSING 
BALANCE

200,000 

100,000 

20,000 

30,000 

322,074,841 

– 

– 

– 

– 

– 

– 

200,000

(75,000) 

– 

– 

25,000

20,000

30,000

(10,000,000) 

312,074,841

32,831,449 

3,844,350 

(3,844,350) 

32,831,449

Elizabeth Norman 

766,748 

991,123 

(991,123) 

766,748

Directors’ interests in contracts
The Directors received remuneration and dividends that are ultimately derived from  
the net income arising from Platinum Investment Management Limited’s investment 
management contracts.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
39

AUDITOR’S INDEPENDENCE DECLARATION

As lead auditor for the audit of Platinum Asset Management Limited and its controlled 
entities for the year ended 30 June 2015, I declare that to the best of my knowledge and 
belief, there have been:

(a)   no contraventions of the auditor independence requirements of the Corporations Act 

2001 in relation to the audit; and

(b)   no contraventions of any applicable code of professional conduct in relation to 

the audit.

This declaration is in respect of Platinum Asset Management Limited and the entities it 
controlled during the period.

S J Smith
Partner 
PricewaterhouseCoopers

Sydney, 20 August 2015

Platinum Asset Management Limited Annual Report 201540

CONSOLIDATED STATEMENT OF PROFIT OR LOSS  
AND OTHER COMPREHENSIVE INCOME
FOR THE YEAR ENDED 30 JUNE 2015

NOTE 

CONSOLIDATED

2015 
$’000 

2014 
$’000

Revenue

Management fees 

Performance fees 

Administration fees 

Other income

Interest 

Dividends 

Net (losses) on financial assets at fair value through profit or loss  

Net gains/(losses) on forward currency contracts 

Net foreign exchange gains on overseas bank accounts 

Distributions 

322,124 

2,329 

16,441 

340,894 

7,093 

211 

(3,829) 

(856) 

16,898 

11 

271,834

27,435

13,309

312,578

9,480

676

(3,300)

15

343

4

Total revenue and other income 

360,422 

319,796

Expenses

Staff 

Custody. administration, trustee and unit registry 

Business development 

Rent and other occupancy 

Research 

Technology 

Legal and compliance 

Other professional 

Depreciation 

Mail house and periodic reporting 

Audit fee 

Share registry 

Insurance 

Other 

Share‑based payments 

Total expenses 

Profit before income tax expense 

Income tax expense 

Profit after income tax expense for the year attributable  
to the owners of Platinum Asset Management Limited 

(27,900) 

(16,268) 

(4,759) 

(1,742) 

(1,862) 

(1,662) 

(1,106) 

(651) 

(853) 

(598) 

(456) 

(466) 

(397) 

(152) 

– 

(31,096)

(13,781)

(4,035)

(1,731)

(1,880)

(1,542)

(1,041)

(529)

(676)

(453)

(374)

(401)

(377)

(380)

(455)

(58,872) 

301,550 

(88,051) 

(58,751)

261,045

(71,178)

213,499 

189,867

8 

19 

4 

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
41

CONSOLIDATED

2015 

$’000 

2014 

$’000

NOTE 

Other comprehensive income

Reclassification to profit and loss on the disposal of Platinum  

World Funds Plc. 

Exchange rate translation impact of foreign subsidiaries 

Other comprehensive income for the year, net of tax 

Total comprehensive income for the year attributable  
to the owners of Platinum Asset Management Limited 

Basic earnings per share 

Diluted earnings per share 

1,158 

4,377 

5,535 

(5,405)

–

(5,405)

219,034 

184,462

28 

28 

CENTS 

36.66 

36.66 

CENTS

32.79

32.44

The above consolidated statement of profit or loss and other comprehensive income should be read in 
conjunction with the accompanying notes.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
 
 
42

CONSOLIDATED STATEMENT OF FINANCIAL POSITION
AS AT 30 JUNE 2015

Assets

Current assets

Cash and cash equivalents 

Financial assets at fair value through profit or loss 

Term deposits 

Trade and other receivables 

Total current assets 

Non‑current assets

Net deferred tax assets 

Fixed assets 

Total non‑current assets 

Total assets 

Liabilities

Current liabilities

Trade and other payables 

Financial liabilities at fair value through profit or loss 

Income tax payable 

Employee benefits 

Total current liabilities 

Non‑current liabilities

Net deferred tax liabilities 

Total non‑current liabilities 

Total liabilities 

Net assets 

Equity

Issued capital 

Reserves 

Retained profits 

Total equity 

NOTE 

CONSOLIDATED

2015 
$’000 

2014 
$’000

6 

7 

5 

8 

9 

10 

11 

5 

12 

13 

14 

127,679 

119 

199,268 

40,707 

367,773 

– 

3,130 

3,130 

24,854

69,746

273,813

33,445

401,858

1,484

2,784

4,268

370,903 

406,126

7,557 

– 

9,142 

2,770 

19,469 

2,254 

2,254 

21,723 

349,180 

9,363

911

17,977

2,619

30,870

–

–

30,870

375,256

751,355 

722,812

(588,014) 

(593,549)

185,839 

349,180 

245,993

375,256

The above consolidated statement of financial position should be read in conjunction with the 
accompanying notes.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
43

CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
FOR THE YEAR ENDED 30 JUNE 2015

CONSOLIDATED 

ISSUED 
CAPITAL 
$’000 

RESERVES 
$’000 

RETAINED 
PROFITS 
$’000 

TOTAL 
EQUITY 
$’000

Balance at 1 July 2013 

712,955 

(562,146) 

193,265 

344,074

Profit after income tax expense  

for the year 

Other comprehensive income for  

the year, net of tax 

Total comprehensive income for  

the year 

Transactions with owners in their  

capacity as owners

– 

– 

– 

– 

189,867 

189,867

(5,405) 

– 

(5,405)

(5,405) 

189,867 

184,462

Exercise of options (Note 12) 

9,857 

Share‑based payments reserve 

Transfer from share‑based payments  

reserve (Note 13) 

Dividends paid (Note 15) 

– 

– 

– 

– 

(1,035) 

(24,963) 

– 

Balance at 30 June 2014 

722,812 

(593,549) 

CONSOLIDATED 

ISSUED 
CAPITAL 
$’000 

RESERVES 
$’000 

– 

– 

24,963 

(162,102) 

245,993 

RETAINED 
PROFITS 
$’000 

9,857

(1,035)

–

(162,102)

375,256

TOTAL 
EQUITY 
$’000

Balance at 1 July 2014 

722,812 

(593,549) 

245,993 

375,256

Profit after income tax expense for  

the year 

Other comprehensive income

Reclassification to profit and loss on the 
disposal of Platinum World Funds Plc. 

Exchange rate translation impact of  

foreign subsidiaries 

Total comprehensive income for  

the year 

Transactions with owners in their  

capacity as owners

Exercise of options (Note 12) 

Dividends paid (Note 15) 

– 

– 

– 

– 

– 

213,499 

213,499

1,158 

4,377 

– 

– 

1,158

4,377

5,535 

213,499 

219,034

Balance at 30 June 2015 

751,355 

(588,014) 

28,543 

– 

– 

– 

– 

(273,653) 

185,839 

28,543

(273,653)

349,180

The above consolidated statement of changes in equity should be read in conjunction with the 
accompanying notes.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
44

CONSOLIDATED STATEMENT OF CASH FLOWS
FOR THE YEAR ENDED 30 JUNE 2015

Net cash from operating activities 

27 

180,865 

Cash flows from operating activities

Receipts from operating activities 

Payments for operating activities 

Income taxes paid 

Cash flows from investing activities

Interest received 

Proceeds on maturity of term deposits 

Purchases of term deposits 

Receipts from sale of financial assets 

Payments for purchases of financial assets 

Purchase of fixed assets 

Dividends received 

Distributions received 

NOTE 

CONSOLIDATED

2015 
$’000 

2014 
$’000

332,814 

306,947

(58,804) 

(93,145) 

7,887 

681,126 

(54,372)

(69,023)

183,552

10,360

765,125

(606,581) 

(730,625)

135,744 

158,952

(63,553) 

(230,591)

(1,200) 

303 

4 

(742)

467

2

Net cash from/(used in) investing activities 

153,730 

(27,052)

Cash flows from financing activities

Proceeds from issue of shares 

12 

28,543 

9,857

Dividends paid 

Net cash used in financing activities 

Net increase in cash and cash equivalents 

Cash and cash equivalents at the beginning of the financial year   

Effects of exchange rate changes on cash and cash equivalents 

Cash and cash equivalents at the end of the financial year 

(273,539) 

(162,050)

(244,996) 

(152,193)

89,599 

24,854 

13,226 

127,679 

4,307

24,052

(3,505)

24,854

The above consolidated statement of cash flows should be read in conjunction with the 
accompanying notes.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
45

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

1. Significant accounting policies
The principal accounting policies adopted in the preparation of the financial statements  
are set out below. These policies have been consistently applied to all the years presented, 
unless otherwise stated.

Basis of preparation
These general purpose financial statements have been prepared in accordance with 
Australian Accounting Standards and Interpretations issued by the Australian Accounting 
Standards Board (“AASB”) and the Corporations Act 2001, as appropriate for for‑profit 
oriented entities. These financial statements also comply with International Financial 
Reporting Standards as issued by the International Accounting Standards Board (“IASB”).

The financial statements have been prepared on the basis of fair value measurement of 
assets and liabilities, except where otherwise stated.

Critical accounting estimates
The preparation of the financial statements requires the use of certain critical accounting 
estimates. It also requires management to exercise its judgement in the process of 
applying the consolidated entity’s accounting policies. The areas involving a higher degree 
of judgement or complexity, or areas where assumptions and estimates have been made, 
are disclosed in Note 2.

Parent entity information
In accordance with the Corporations Act 2001, these financial statements present the 
results of the consolidated entity only and have been prepared on the same basis as the 
consolidated entity financial statements. Supplementary information about the parent 
entity is disclosed in Note 24.

Principles of consolidation
The consolidated financial statements incorporate the assets and liabilities of all 
subsidiaries of Platinum Asset Management Limited (“Company” or “parent entity”) as  
at 30 June 2015 and the results of all subsidiaries for the year then ended. Platinum Asset 
Management Limited and its subsidiaries together are referred to in these financial 
statements as the “consolidated entity”.

Subsidiaries are all those entities over which the consolidated entity has control. 
The consolidated entity controls an entity when the consolidated entity is exposed to, 
or has rights to, variable returns from its involvement with the entity and has the ability to 
affect those returns through its power to direct the activities of the entity. Subsidiaries are 
fully consolidated from the date on which control is transferred to the consolidated entity. 
They are deconsolidated from the date that control ceases.

Platinum Asset Management Limited Annual Report 201546

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

1. Significant accounting policies Continued

Principles of consolidation Continued
Intercompany transactions, balances and unrealised gains on transactions between entities 
in the consolidated entity are eliminated. Accounting policies of subsidiaries have been 
changed where necessary to ensure consistency with the policies adopted by the 
consolidated entity.

Where the consolidated entity loses control over a subsidiary, it derecognises the assets, 
liabilities and non‑controlling interest in the subsidiary together with any cumulative 
translation differences recognised in equity.

Operating segments
Operating segments are presented using the “management approach”, where the 
information presented is on the same basis as the internal reports provided to the Chief 
Operating Decision Makers (“CODM”). The CODM refers to the Board of the Company, 
who are responsible for the allocation of resources to operating segments and assessing 
their performance. Refer to Note 3 for further information.

Foreign currency translation
Items included in the consolidated entity’s financial statements are measured using the 
currency of the primary economic environment in which it operates (the “functional 
currency”). This is the Australian dollar, which reflects the currency of the country that  
the consolidated entity is regulated. The Australian dollar is also the consolidated entity’s 
presentation currency.

Foreign currency transactions
Foreign currency transactions are translated into Australian dollars using the exchange 
rates prevailing at the dates of the transactions. Foreign exchange gains and losses 
resulting from the settlement of such transactions and from the translation at financial 
year‑end exchange rates of monetary assets and liabilities denominated in foreign 
currencies are recognised in the profit or loss.

Other offshore companies within the consolidated group
The results and financial position of companies in the Group that have a functional 
currency different from the presentation currency are translated into the presentation 
currency as follows:

– 

 assets and liabilities for the consolidated statement of financial position presented  
are translated at the closing rate at the date of the consolidated statement of financial 
position;

Platinum Asset Management Limited Annual Report 201547

1. Significant accounting policies Continued

Foreign currency translation Continued
– 

 income and expenses for the consolidated statement of profit or loss and other 
comprehensive income are translated at the date of transaction, or in certain instances, 
for practical purposes, a rate that approximates the rate at transaction date is used (for 
example, an average rate); and
 any exchange rate differences are recognised in other comprehensive income and 
accumulated as a separate reserve in equity.

– 

The foreign currency reserve is recognised in the profit or loss when the foreign operation 
or net investment is disposed of.

Financial assets/liabilities at fair value through profit or loss
Under AASB 139: Financial Instruments: Recognition and Measurement, investments are 
classified in the consolidated entity’s statement of financial position as “financial assets at 
fair value through profit or loss”. Derivatives and foreign currency contracts are classified 
as financial instruments “held for trading” and equity securities are designated at fair value 
through profit or loss upon initial recognition.

The consolidated entity has applied AASB 13: Fair Value Measurement. AASB 13 defines 
fair value as “the price that would be received to sell an asset or paid to transfer a liability 
in an orderly transaction between market participants at the measurement date”. 
AASB 13 increases transparency about fair value measurements, including the valuations 
techniques and inputs used to measure fair value.

The standard prescribes that the most representative price within the bid‑ask spread 
should be used for valuation purposes. With respect to the consolidated entity, 
the last‑sale or “last” price is the most representative price within the bid‑ask spread, 
because it represents the price that the security last changed hands from seller to buyer.

The consolidated entity has applied last‑sale pricing as the fair value measurement basis 
for equities and derivatives it holds.

AASB 13 also requires reporting entities to disclose its valuation techniques and inputs. 
This is described below.

Fair value in an active market
The fair value of financial assets and liabilities traded in active markets uses quoted market 
prices at reporting date without any deduction for estimated future selling costs. Financial 
assets are valued using “last‑sale” pricing. Gains and losses arising from changes in the fair 
value of the financial assets/liabilities are included in the consolidated statement of profit 
or loss and other comprehensive income in the period they arise.

Platinum Asset Management Limited Annual Report 201548

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

1. Significant accounting policies Continued

Financial assets/liabilities at fair value through profit or loss Continued
Fair value in an inactive market
The fair value of financial assets and liabilities that are not traded in an active market  
is determined using valuation techniques. These include the use of recent arm’s length 
market transactions, discounted cash flow techniques or any other valuation techniques 
that provides a reliable estimate of prices obtained in actual market transactions.

Recognition/derecognition
The consolidated entity recognises financial assets and financial liabilities on the date it 
becomes party to the contractual agreement (trade date) and recognises changes in the 
fair value of the financial assets or financial liabilities from this date.

Investments are derecognised when the right to receive cash flows from the investments 
have ceased or have been transferred and the consolidated entity has transferred 
substantially all of the risks and rewards of ownership.

In accordance with Australian Accounting Standards, derivative financial instruments are 
categorised as “financial assets/liabilities held for trading” and are accounted for at fair 
value with changes to such values recognised through the consolidated statement of profit 
or loss and other comprehensive income in the period in which they arise. Short futures are 
valued based on quoted last prices. Gains and losses arising from changes in the fair value 
of the financial assets/liabilities are included in the consolidated statement of profit or loss 
and other comprehensive income in the period they arise. An assessment is made at the 
end of each reporting period as to whether there is objective evidence that an investment 
is impaired.

Revenue recognition
Management, administration and performance fees
Management, administration and performance fees are included as part of operating 
income and are recognised as they are earned. The majority of management fees are 
derived from the Platinum Trust Funds. This fee is calculated at 1.44% per annum 
(GST inclusive) of each Fund’s daily Net Asset Value and is payable monthly. A performance 
fee is recognised as income at the end of the fee period to which it relates, when the 
Group’s entitlement to the fee becomes certain.

Interest Income
Interest income is recognised in the consolidated statement of profit or loss and other 
comprehensive income and is based on the nominated interest rate available on the bank 
accounts and term deposits held.

Platinum Asset Management Limited Annual Report 201549

1. Significant accounting policies Continued

Revenue recognition Continued
Trust Distributions
Trust distributions are recognised when the consolidated entity becomes entitled to 
the income.

Dividend Income
Dividend income is brought to account on the applicable ex‑dividend date.

Tax Consolidation Legislation
In accordance with the (Australian) Income Tax Assessment Act 1997, Platinum Asset 
Management Limited is the head entity of the tax consolidated group that includes all  
of its 100 per cent wholly‑owned Australian subsidiaries.

Any current tax liabilities of the consolidated group are accounted for by Platinum Asset 
Management Limited. Current tax expense and deferred tax assets and liabilities are 
determined on a consolidated basis and recognised by the consolidated entity. In June 
2010, the Australian Taxation Office declared that the consolidated group is an Offshore 
Banking Unit (OBU) under Australian Taxation Law. This allows the consolidated group to 
apply a concessional tax rate of 10% to net income it derives from its offshore mandates. 
The concession was applied from 1 July 2010.

Income tax
The income tax expense or benefit for the period is the tax payable on that period’s 
taxable income based on the applicable income tax rate for each jurisdiction, adjusted by 
the changes in deferred tax assets and liabilities attributable to temporary differences, 
unused tax losses and the adjustment recognised for prior periods, where applicable.

Deferred tax assets are recognised for deductible temporary differences and unused tax 
losses only if it is probable that future taxable amounts will be available to utilise those 
temporary differences and losses.

The carrying amount of recognised and unrecognised deferred tax assets are reviewed at 
each reporting date. Deferred tax assets recognised are reduced to the extent that it is no 
longer probable that future taxable profits will be available for the carrying amount to  
be recovered.

Deferred tax assets and liabilities are offset only where there is a legally enforceable right 
to offset current tax assets against current tax liabilities and deferred tax assets against 
deferred tax liabilities; and they relate to the same taxable authority on either the same 
taxable entity or different taxable entities which intend to settle simultaneously.

Platinum Asset Management Limited Annual Report 201550

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

1. Significant accounting policies Continued

Current and non‑current classification
Assets and liabilities are presented in the statement of financial position based on current 
and non‑current classification.

An asset is classified as current when: it is expected to be realised within 12 months after 
the reporting period; or the asset is cash or a cash equivalent. All other assets are classified 
as non‑current.

A liability is classified as current when: it is due to be settled within 12 months after the 
reporting period. All other liabilities are classified as non‑current.

Deferred tax assets and liabilities are always classified as non‑current.

Trade and other receivables
All receivables are measured at amortised cost and are not discounted and recognised 
when a right to receive payment is established. Trade receivables are predominantly 
comprised of management and performance fees earned, but not received, at balance date. 
Any debts that are known to be uncollectible are written off.

Cash and cash equivalents
In accordance with AASB 107: Statement of Cash Flows, cash includes deposits at call and 
cash at bank that are used to meet short‑term cash requirements and cash held in margin 
accounts. Cash equivalents include short‑term deposits of three months or less from the 
date of acquisition that are readily convertible into cash. Cash and cash equivalents at the 
end of the financial year, as shown in the consolidated statement of cash flows, are 
reconciled to the related item in the statement of financial position.

At 30 June 2015, nearly all of the Group’s term deposits have maturities of more than three 
months from the date of acquisition with the majority of term deposits having a maturity 
of six months from the date acquisition. Under AASB 107, deposits that have maturities  
of more than three months from the date of acquisition are not included as part of  
“cash and cash equivalents” and have been disclosed separately in the consolidated 
statement of financial position. All term deposits are held with licensed Australian banks.

Margin accounts comprise cash held as collateral for derivative transactions.

Payments and receipts relating to the purchase and sale of assets are classified as  
“cash flows from operating activities”.

Platinum Asset Management Limited Annual Report 201551

1. Significant accounting policies Continued

Cash and cash equivalents Continued
Receipts from operating activities include management, administration and performance 
fees receipts. Payments for operating activities include payments to suppliers and 
employees.

During the year, the consolidated entity received proceeds from the issue of new shares in 
the Company. The issue of shares was a result of employees exercising options pursuant  
to the Options and Performance Rights Plan (OPRP). This is classified as “cash flows from 
financing activities”.

Fixed assets
Fixed assets are stated at historical cost less depreciation. Fixed assets (other than 
in‑house software and applications) are depreciated over their estimated useful lives using 
the diminishing balance method.

The expected useful lives are as follows:

Computer equipment 
Software 
In‑house software and applications 
Communications equipment 
Office fit out 
Office furniture and equipment 

4 years
2½ years
4 years
4 – 10 years
3 – 13 years
5 – 13 years

The residual values, useful lives and depreciation methods are reviewed, and adjusted if 
appropriate, at each reporting date.

A fixed asset is derecognised upon disposal or when there is no future economic benefit  
to the consolidated entity. Gains and losses between the carrying amount and the disposal 
proceeds are taken to profit or loss.

Operating Leases
Platinum Investment Management Limited has entered into a lease agreement for  
the premises it occupies and pays rent on a monthly basis. Payments made under the 
operating lease are charged to the consolidated statement of profit or loss and other 
comprehensive income. Details of the financial commitments relating to the lease are 
included in Note 21.

Platinum Asset Management Limited Annual Report 201552

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

1. Significant accounting policies Continued

Trade and other payables
These amounts represent liabilities for goods and services provided to the consolidated 
entity prior to the end of the financial year and which are unpaid. Due to their general 
short‑term nature they are measured at amortised cost and are not discounted. 
The amounts are unsecured and are usually paid within 30 days of recognition.

Employee benefits
Short‑term employee benefits
Liabilities for wages and salaries, including non‑monetary benefits, annual leave and long 
service leave expected to be settled within 12 months of the reporting date are measured 
at the amounts expected to be paid when the liabilities are settled.

Other long‑term employee benefits
The liability for annual leave and long service leave not expected to be settled within 
12 months of the reporting date are measured as the present value of expected future 
payments to be made in respect of services provided by employees up to the reporting 
date. Consideration is given to expected future wage and salary levels, experience of 
employee departures and periods of service. Expected future payments are discounted 
using market yields at the reporting date on corporate bonds.

Share‑based payments
Equity‑settled share‑based compensation benefits are provided to employees.

Equity‑settled transactions are awards of shares, or options over shares, that are provided 
to employees in exchange for the rendering of services.

The cost of equity‑settled transactions are measured at fair value on grant date. Fair value 
is independently determined using either the Binomial or Black‑Scholes option pricing 
model that takes into account the exercise price, the term of the option, the impact of 
dilution, the share price at grant date and expected price volatility of the underlying share, 
the expected dividend yield and the risk‑free interest rate for the term of the option, 
together with non‑vesting conditions that do not determine whether the consolidated 
entity receives the services that entitle the employees to receive payment. No account  
is taken of any other vesting conditions.

The cost of equity‑settled transactions are recognised as an expense with a corresponding 
increase in equity over the vesting period. The cumulative charge to profit or loss is 
calculated based on the grant date fair value of the award, the best estimate of the number 
of awards that are likely to vest and the expired portion of the vesting period. The amount 

Platinum Asset Management Limited Annual Report 201553

1. Significant accounting policies Continued

Share‑based payments Continued
recognised in profit or loss for the period is the cumulative amount calculated at each 
reporting date less amounts already recognised in previous periods.

Market conditions are taken into consideration in determining fair value. Therefore any 
awards subject to market conditions are considered to vest irrespective of whether or  
not that market condition has been met, provided all other conditions are satisfied.

If equity‑settled awards are modified, as a minimum an expense is recognised as if the 
modification has not been made. An additional expense is recognised, over the remaining 
vesting period, for any modification that increases the total fair value of the share‑based 
compensation benefit as at the date of modification.

If the non‑vesting condition is within the control of the consolidated entity or employee, 
the failure to satisfy the condition is treated as a cancellation. If the condition is not within 
the control of the consolidated entity or employee and is not satisfied during the vesting 
period, any remaining expense for the award is recognised over the remaining vesting 
period, unless the award is forfeited.

If equity‑settled awards are cancelled, it is treated as if it has vested on the date of 
cancellation, and any remaining expense is recognised immediately. If a new replacement 
award is substituted for the cancelled award, the cancelled and new award is treated as  
if they were a modification.

Issued capital
Ordinary shares are classified as equity.

Dividends
Dividends are recognised when declared during the financial year.

Earnings per share
Basic earnings per share
Basic earnings per share is calculated by dividing the profit attributable to the owners of 
Platinum Asset Management Limited, by the weighted average number of ordinary shares 
outstanding during the financial year.

Platinum Asset Management Limited Annual Report 201554

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

1. Significant accounting policies Continued

Earnings per share Continued
Diluted earnings per share
Diluted earnings per share adjusts the weighted average number of shares used to 
determine basic earnings per share to take into account options that are “in the money”, 
but not exercised.

Disclosure of interests in other entities
The consolidated entity has applied AASB 12: Disclosure of Interests in Other Entities. 
AASB 12 requires disclosure about the nature of, and risks associated with, the consolidated 
entity’s interest in other entities. An interest in another entity refers to involvement that 
exposes the entity to variability of returns from the performance of another entity and 
includes the means by which an entity has control, and can include the purchase of units 
or shares in another entity. The consolidated entity will apply the standard to its immaterial 
interest in the Platinum Trust Funds and any of its subsidiaries. Please refer to Note 23 for 
the relevant disclosures.

Goods and Services Tax (“GST”)
Revenues, expenses and assets are recognised net of the amount of associated GST, unless 
the GST incurred is not recoverable from the tax authority. In this case it is recognised as 
part of the cost of the acquisition of the asset or as part of the expense.

Receivables and payables are stated inclusive of the amount of GST receivable or payable. 
The net amount of GST recoverable from, or payable to, the tax authority is included in 
other receivables or other payables in the statement of financial position.

Cash flows are presented on a gross basis. The GST components of cash flows arising from 
investing or financing activities which are recoverable from, or payable to the tax 
authority, are presented as operating cash flows.

Commitments and contingencies are disclosed net of the amount of GST recoverable from, 
or payable to, the tax authority.

Rounding of amounts
The Company is of a kind referred to in Class Order 98/100, issued by the Australian 
Securities and Investments Commission, relating to “rounding‑off”. Amounts in this report 
have been rounded off in accordance with that Class Order to the nearest thousand 
dollars, or in certain cases, the nearest dollar.

Platinum Asset Management Limited Annual Report 201555

1. Significant accounting policies Continued

New Accounting Standards and Interpretations not yet mandatory or early adopted
Australian Accounting Standards and Interpretations that have recently been issued or 
amended but are not yet mandatory, have not been early adopted by the consolidated 
entity for the annual reporting period ended 30 June 2015. The consolidated entity’s 
assessment of the impact of these new or amended Accounting Standards and 
Interpretations, most relevant to the consolidated entity, are set out below.

AASB 9: Financial Instruments (and applicable amendments)
AASB 9 addresses the classification, measurement and de‑recognition of financial assets 
and financial liabilities. It now includes revised rules around hedge accounting and 
impairment. The standard is not applicable until 1 January 2018.

The standard has been assessed as not having a significant impact on the recognition 
and measurement of the consolidated entity’s financial instruments as the financial 
instruments are carried at fair value through profit or loss.

IASB Annual Improvements to IFRS: 2012‑2014 Cycle
The Annual Improvements to IFRS: 2012‑2014 Cycle was issued by the International 
Accounting Standards Board in September 2014 and is the seventh collection of 
amendments issued under the annual improvement process, which is designed to make 
necessary, but non‑urgent, amendments to IFRSs. The amendments apply for annual 
periods beginning on or after 1 January 2016 with early adoption permitted. It allows the 
entity not to disclose certain information in the notes to its interim financial statements, 
if they are disclosed elsewhere in the interim financial report. This amendment was 
assessed as not having a significant impact on the consolidated entity.

AASB 15: Revenue from contracts with customers
AASB 15 will apply from annual reporting periods beginning on or after 1 January 2018. 
AASB 15 will replace AASB 111, AASB 118 and AASB 1004.

The main objective of the new standard is to provide a single revenue recognition model 
based on the transfer of goods and services and the consideration expected to be received 
in return for that transfer. Revenue recognised by an asset manager will only be recognised 
to the extent that it is highly probable that a significant reversal in the amount of 
cumulative revenue recognised will not occur in future periods. This means that 
performance fees will only be recognised once the contractual measurement period is 
completed. This is consistent with how performance fees are already recognised in the 
consolidated entity’s accounts. This standard was assessed as not having a significant 
impact on the Company or consolidated entity.

Platinum Asset Management Limited Annual Report 201556

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

2. Critical accounting judgements, estimates and assumptions
The preparation of the financial statements requires management to make judgements, 
estimates and assumptions that affect the reported amounts in the financial statements. 
Management continually evaluates its judgements and estimates in relation to assets, 
liabilities, contingent liabilities, revenue and expenses. Management bases its judgements, 
estimates and assumptions on historical experience and on other various factors, including 
expectations of future events, management believes to be reasonable under the 
circumstances.

Estimation of useful lives of assets (Note 8)
The consolidated entity determines the estimated useful lives and related depreciation 
charges for its fixed assets. The useful lives could change significantly as a result of 
technical innovations or some other event. The depreciation charge will increase where  
the useful lives are less than previously estimated lives.

Recovery of deferred tax assets (Note 5)
Deferred tax assets are recognised for deductible temporary differences only if the 
consolidated entity considers it is probable that future taxable amounts will be available  
to utilise those temporary differences and losses.

3. Operating segments

Identification of reportable operating segments
Under AASB 8: Operating Segments, the consolidated entity is considered to have a single 
operating segment being funds management services. However, AASB 8 requires certain 
entity‑wide disclosures, such as source of revenue by geographic region. The consolidated 
entity derives management and performance fees from Australian investment vehicles and 
its US‑based investment mandates.

Revenue by geographical area

Geographic region

Australia 

United States 

2015 
$’000 

2014 
$’000

329,842 

30,580 

360,422 

277,008

42,788

319,796

With respect to revenue derived from the United States, the decrease in performance fees 
of $25.1 million were partly offset by the gains made on holdings of its US Dollar cash 
balance of $16.6 million.

Platinum Asset Management Limited Annual Report 2015 
 
   
57

4. Income tax expense
The income tax expense attributable to profit comprises:

Current tax payable 

Deferred tax – recognition of temporary differences 

Adjustment recognised for prior periods 

Income tax expense 

Numerical reconciliation of income tax expense:

Profit before income tax expense 

Tax at the statutory tax rate of 30% 

Tax effect amounts which are not deductible/(taxable) in calculating  

taxable income:

Tax rate differential on offshore business income 

Purchase of shares under the Fund Appreciation Rights Plan 

Share‑based payments 

Other non‑deductible expenses 

Adjustment recognised for prior periods 

Income tax expense 

2015 
$’000 

84,206 

3,738 

107 

88,051 

2014 
$’000

73,067

(1,390)

(499)

71,178

301,550 

90,465 

261,045

78,314

(2,542) 

– 

– 

21 

107 

88,051 

(6,353)

(447)

138

25

(499)

71,178

Platinum Asset Management Limited Annual Report 2015 
 
58

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

5. Non‑current liabilities/(assets) – net deferred tax  
liabilities/(assets)
Deferred tax liabilities/(assets) comprises temporary differences attributable to:

2015 
$’000 

2014 
$’000

Amounts recognised in statement of financial position:

  Unrealised foreign exchange gains/(losses) on cash 

  Unrealised gains on investments 

  Capital expenditure not immediately deductible 

  Long service leave 

  Annual leave 

  Staff costs 

  Tax fees 

  Periodic reporting 

  Audit and accounting 

  Printing and mail house 

  Legal, compliance and regulatory 

  Dividend receivable 

Net deferred tax liabilities/(assets) 

3,391 

16 

(65) 

(476) 

(355) 

– 

(92) 

(37) 

(79) 

(46) 

(3) 

– 

(53)

686

(46)

(483)

(303)

(984)

(84)

(41)

(121)

(53)

(38)

36

2,254 

(1,484)

The net deferred tax liability figure is comprised of $1,153,000 (2014: $2,206,000) 
of deferred tax assets and $3,407,000 (2014: $722,000) of deferred tax liability.

It is estimated that most of the non‑investment related deferred tax assets will be 
recovered or settled within 12 months, and are estimated to be $1,148,987 
(2014: $2,204,000).

Platinum Asset Management Limited Annual Report 2015 
 
59

2015 
$’000 

2014 
$’000

119 

– 

– 

119 

98

69,386

262

69,746

6. Current assets – financial assets at fair value  
through profit or loss
Unlisted unit trust investments 

Equity securities 

Derivatives 

During the year, as a result of Platinum World Funds Plc. ceasing activity, all assets held by 
the UCITS Fund were realised and Platinum Investment Management Limited redeemed 
its investment.

Refer to Note 17 for further information on fair value measurement.

7. Current assets – trade and other receivables
Trade receivables 

Interest receivable 

Prepayments 

Sundry debtors (distribution receivable) 

Dividends receivable 

Proceeds from sale of financial assets 

38,872 

833 

991 

11 

– 

– 

30,445

1,627

1,228

4

121

20

40,707 

33,445

Trade receivables include performance fees receivable of $1,903,861 (2014: $3,393,340). 
The balance of trade debtors is comprised of management fees and administration fees. 
The increase in trade receivables is due to higher FUM at 30 June 2015 relative to 30 June 
2014. Trade receivables are received between seven to 30 days after becoming receivable.

Interest receivable comprises accrued interest on term deposits and cash accounts.

Interest on cash accounts is received within three days of becoming receivable and interest 
on term deposits is received on maturity. The dividends receivable in the prior year were 
derived by Platinum World Funds Plc. that ceased operations during the year.

Platinum Asset Management Limited Annual Report 2015 
 
   
   
60

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

8. Non‑current assets – fixed assets
Computer equipment – at cost 

Less: Accumulated depreciation 

Software and applications – at cost 

Less: Accumulated depreciation 

Communications equipment – at cost 

Less: Accumulated depreciation 

Office premises fit out – at cost 

Less: Accumulated depreciation 

Furniture and equipment – at cost 

Less: Accumulated depreciation 

2015 
$’000 

2014 
$’000

1,088 

(939) 

149 

4,270 

(3,114) 

1,156 

152 

(100) 

52 

2,240 

(666) 

1,574 

629 

(430) 

199 

3,130 

1,046

(811)

235

3,711

(2,665)

1,046

140

(64)

76

1,722

(484)

1,238

565

(376)

189

2,784

Platinum Asset Management Limited Annual Report 2015 
 
   
   
   
   
   
   
61

8. Non‑current assets – fixed assets Continued

Reconciliations
Reconciliations of the written down values at the beginning and end of the current and 
previous financial year are set out below:

SOFTWARE 
COMPUTER 
AND 
EQUIPMENT  APPLICATIONS 
$’000 

$’000 

COMMUN‑ 
ICATIONS 
EQUIPMENT 
$’000 

OFFICE 
PREMISES 
FIT OUT 
$’000 

FURNITURE 
AND 
EQUIPMENT 
$’000 

TOTAL 
$’000

Balance at 1 July 2013 

Additions 

Disposals 

Depreciation expense 

Balance at 30 June 2014 

Additions 

Disposals 

403 

41 

– 

(209) 

235 

43 

– 

Depreciation expense 

(129) 

Balance at 30 June 2015 

149 

770 

619 

(1) 

(342) 

1,046 

559 

– 

(449) 

1,156 

26 

77 

(8) 

(19) 

76 

19 

(1) 

(42) 

52 

1,287 

241 

2,727

– 

– 

(49) 

1,238 

516 

– 

(180) 

1,574 

5 

– 

742

(9)

(57) 

(676)

189 

63 

– 

2,784

1,200

(1)

(53) 

(853)

199 

3,130

The closing balance of purchased and capitalised software and applications disclosed above 
includes amounts recognised in relation to software and applications in the course of 
construction and development of $nil at 30 June 2015 (2014: $161,643).

9. Current liabilities – trade and other payables
Trade payables 

Unclaimed dividends payable to shareholders 

GST payable 

2015 
$’000 

2014 
$’000

4,482 

472 

2,603 

7,557 

7,044

356

1,963

9,363

Trade payables reduced in the current year partly because there was no Profit Share Pool 
(PSP) allocation made to senior investment analysts.

Trade payables are unsecured and payable between seven and 30 days after the consolidated 
entity becomes liable.

Refer to Note 16 for further information on financial risk management.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
   
62

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

10. Current liabilities – financial liabilities at  
fair value through profit or loss
Derivatives 

Forward currency contracts 

2015 
$’000 

2014 
$’000

– 

– 

– 

813

98

911

During the year, the consolidated entity closed its short position over the Japanese 
Government Bond (JGB) futures contracts. In addition, as a result of Platinum World  
Funds Plc. ceasing activity, all liabilities held by the UCITS Fund were realised.

11. Current liabilities – employee benefits
Annual leave 

Long service leave 

1,182 

1,588 

2,770 

1,010

1,609

2,619

Platinum Asset Management Limited Annual Report 2015 
 
   
   
63

2015 
SHARES 

2014 
SHARES 

2015 
$’000 

2014 
$’000

12. Equity – issued capital
Ordinary shares – fully paid 

586,678,900 

Movements in ordinary share capital

580,336,142 

751,355 

722,812

DETAILS 

Balance 

DATE 

SHARES 

$’000

1 July 2013 

578,145,695 

712,955

Exercise of options – issue of shares 

August 2013 

Exercise of options – issue of shares 

September 2013 

Exercise of options – issue of shares 

October 2013 

Exercise of options – issue of shares 

November 2013 

Exercise of options – issue of shares 

December 2014 

70,000 

70,000 

200,000 

170,000 

30,000 

315

315

900

765

135

Exercise of options – issue of shares 

February 2014 

1,273,400 

5,730

Exercise of options – issue of shares 

March 2014 

Exercise of options – issue of shares 

April 2014 

Exercise of options – issue of shares 

May 2014 

130,000 

194,000 

53,047 

585

873

239

Balance 

30 June 2014 

580,336,142 

722,812

Exercise of options – issue of shares 

September 2014 

Exercise of options – issue of shares 

October 2014 

Exercise of options – issue of shares 

November 2014 

Exercise of options – issue of shares 

December 2014 

Exercise of options – issue of shares 

February 2015 

Exercise of options – issue of shares 

March 2015 

Exercise of options – issue of shares 

April 2015 

Exercise of options – issue of shares 

May 2015 

Exercise of options – issue of shares 

June 2015 

200,140 

305,700 

296,000 

757,398 

1,756,649 

1,000,000 

805,023 

793,399 

428,449 

901

1,376

1,332

3,408

7,905

4,500

3,623

3,570

1,928

Balance 

30 June 2015 

586,678,900 

751,355

Platinum Asset Management Limited Annual Report 2015 
 
64

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

12. Equity – issued capital Continued

Ordinary shares
Ordinary shares entitle the holder to participate in dividends and the proceeds on the 
winding up of the Company in proportion to the number of and amounts paid on the 
shares held.

On a show of hands every member present at a meeting in person or by proxy shall have 
one vote and upon a poll each share shall have one vote.

Exercise of options – issue of shares
During the year 6,342,758 (2014: 2,190,447) options were exercised and new shares issued 
for consideration of $28,543,000 (2014: $9,857,000). There are no options outstanding at 
30 June 2015.

13. Equity – reserves
Foreign currency translation reserve 

Capital reserve 

2015 
$’000 

2014 
$’000

130 

(5,405)

(588,144) 

(588,144)

(588,014) 

(593,549)

Foreign currency reserve
Exchange differences arising on translation of foreign controlled entities are recognised 
in other comprehensive income and accumulated as a separate reserve within equity. 
The balance of the foreign currency translation reserve was $130,000 at 30 June 2015.

During the year, Platinum World Funds Plc. ceased activity. The balance in the foreign 
currency translation reserve at 30 June 2015 relates exclusively to PIMA Corp (US).

Capital reserve
In 2007, in preparation for listing, a restructure was undertaken in which the Company sold 
or transferred all of its assets, other than its beneficial interest in shares in Platinum Asset 
Pty Limited and sufficient cash to meet its year to date income tax liability.

The Company then split its issued share capital of 100 shares into 435,181,783 ordinary 
shares. It then took its beneficial interests in Platinum Investment Management Limited to 
100%, through scrip for scrip offers, in consideration for the issue of 125,818,217 ordinary 
shares in the Company.

Platinum Asset Management Limited Annual Report 2015 
 
   
65

13. Equity – reserves Continued

Capital reserve Continued
As a result of the share split and takeover offers, the Company had 561,000,000 ordinary 
shares on issue and beneficially held 100% of the issued share capital of Platinum 
Investment Management Limited. Subsequently, 140,250,000 shares on issue representing 
25% of the issued shares of the Company were sold to the public by existing shareholders.

The amount of $588,144,000 was established on listing as a result of the difference between 
the consideration paid for the purchase of non‑controlling interests and the share of net 
assets acquired in the minority interests.

Movements in reserves
Movements in each class of reserve during the current and previous financial year are set 
out below:

SHARE‑BASED 
PAYMENTS 
$’000 

FOREIGN 
CURRENCY 
$’000 

CAPITAL 
$’000 

TOTAL 
$’000

Balance at 1 July 2013 

25,998 

– 

(588,144) 

(562,146)

Foreign currency translation 

– 

(5,405) 

Fund appreciation rights granted  
on 1 April 2011 and vested on  

31 March 2014 

455 

Elimination of reserves – shares  

allocated to employees based on  

Fund appreciation rights that  

vested on 31 March 2014 

(1,490) 

Transfer to retained profits –  

share‑based payments 

(24,963) 

Balance at 30 June 2014 

Reclassification to profit and loss  

on the disposal of Platinum  

World Funds Plc. 

Exchange rate translation impact  

of foreign subsidiaries 

Balance at 30 June 2015 

– 

– 

– 

– 

– 

– 

– 

– 

(5,405)

455

(1,490)

(24,963)

– 

– 

– 

(5,405) 

(588,144) 

(593,549)

1,158 

4,377 

130 

– 

– 

1,158

4,377

(588,144) 

(588,014)

Platinum Asset Management Limited Annual Report 2015 
 
 
66

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

14. Equity – retained profits
Retained profits at the beginning of the financial year 

Transfer from share‑based payments reserve 

Profit after income tax expense for the year 

Dividends paid (Note 15) 

Retained profits at the end of the financial year 

2015 
$’000 

2014 
$’000

245,993 

– 

213,499 

193,265

24,963

189,867

(273,653) 

(162,102)

185,839 

245,993

Retained earnings reduced because of the payment of the special dividend of $58.4 million 
(10 cents per share) on 18 March 2015.

15. Equity – dividends

Dividends
Dividends paid during the financial year were as follows:

Dividend paid on 23 September 2014 (2014: 23 September 2013)  

of 20 cents (2014: 14 cents) per ordinary share 

116,067 

80,950

Dividend paid on 18 March 2015 (2014: 17 March 2014) of 17 cents  

(2014: 14 cents) per ordinary share 

99,221 

Special dividend paid on 18 March 2015 of 10 cents per ordinary share 

58,365 

81,152

–

273,653 

162,102

Dividends not recognised at year‑end
Since 30 June 2015, the Directors declared to pay a fully‑franked dividend of 20 cents  
per share, payable out of profits for the 12 months to 30 June 2015. The dividend has not 
been provided for at 30 June 2015, because the dividend was declared after year‑end.

Platinum Asset Management Limited Annual Report 2015 
 
   
67

15. Equity – dividends Continued

Franking credits

2015 
$’000 

2014 
$’000

Franking credits available at reporting date based on a tax rate of 30% 

78,107 

102,242

Franking credits that will arise from the payment of the amount of the  

provision for income tax at the reporting date based on a tax rate of 30%  9,142 

17,977

Franking credits available for subsequent financial years based on  

a tax rate of 30% 

87,249 

120,219

The provision for income tax at reporting date has decreased in 2015 because tax 
instalments are now paid monthly, whereas in the past they were paid quarterly. 
The franking account balance has reduced, in part, because the Company paid a special 
dividend of 10 cents per share on 18 March 2015.

16. Financial risk management

Financial risk management objectives
The Company’s and consolidated entity’s activities expose it to both direct and indirect 
financial risk, including: market risk, credit risk and liquidity risk. Direct exposure to 
financial risk occurs through the impact on profit of movements in funds under 
management (“FUM”).

Indirect exposure occurs because the operating subsidiary, Platinum Investment Management 
Limited, is the Investment Manager for various investment vehicles (which include 
investment mandates, various unit trusts and an operational ASX‑listed investment vehicle, 
Platinum Capital Limited). At 30 June 2015, the consolidated entity has no investment in 
these mandates and its ASX‑listed vehicle and an immaterial investment in its unit trusts.

This note discusses the direct exposure to risk of the consolidated entity. The consolidated 
entity’s risk management procedures focus on managing the potential adverse effects on 
financial performance caused by volatility of financial markets.

Platinum Asset Management Limited Annual Report 2015 
 
68

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

16. Financial risk management Continued

Market risk
The key direct risks associated with the consolidated entity are those driven by investment 
and market volatility and the resulting impact on FUM or a reduction in the growth of 
FUM. Reduced FUM will directly impact on management fee income and profit because 
management fee income is calculated as a percentage of FUM. FUM can be directly 
impacted by a range of factors including:

(i) 

 Poor investment performance: absolute negative investment performance will reduce 
FUM and relative underperformance to appropriate market benchmarks could reduce 
the attractiveness of Platinum’s investment products to investors, which would impact 
on the growth of the business. Poor investment performance could also trigger the 
termination of Investment Mandate arrangements;

(ii)   Market volatility: Platinum invests in global markets. It follows that a decline in 

overseas markets, adverse exchange rate or interest rate movements will all impact 
on FUM;

(iii)  A reduction in the ability to retain and attract investors: that could be caused by  

a decline in investment performance, but also a range of other factors, such as the  
high level of competition in the funds management industry;

(iv)  A loss of key personnel; and

(v)   Investor allocation decisions: investors constantly reassess and reallocate their 

investments on the basis of their own preferences. Investor allocation decisions could 
operate independently from investment performance, such that funds outflows occur 
despite positive investment performance.

A decline in investment performance will also directly impact on performance share fees 
and performance fees earned by the consolidated entity. Historically, the amount of 
performance share fees earned by the consolidated entity has fluctuated significantly from 
year to year and can be a material source of fee revenue. For those Investment Mandates 
that pay a performance share fee, the fee is based on a proportion of each Mandate’s 
investment performance, and is calculated at the end of each calendar year and is based  
on absolute (and not relative) return.

Performance fees may be earned by the consolidated entity, if the investment return of a 
Platinum Trust Fund, Platinum Capital Limited or applicable Mandate exceeds a specified 
benchmark. Should the actual performance of a Platinum Trust Fund, Platinum Capital 
Limited or applicable Mandate be higher than the applicable benchmark, a performance 

Platinum Asset Management Limited Annual Report 201569

16. Financial risk management Continued

Market risk Continued
fee may be receivable for the financial year. As at 30 June 2015, performance fees of 
$1,903,861 (2014: $3,393,340) were receivable.

If global equity markets fell 10% over the course of the year and consequently the 
consolidated entity’s FUM fell in line with global equity markets, it follows that 
management fees would fall by 10%. If there was a 10% decrease in performance of 
Investment Mandates over the course of the year that resulted in an actual negative 
performance for the Investment Mandate for the year, then no performance fee would 
be earned.

The above analysis assumes a uniform 10% fall across all global equity markets. This is 
extremely unlikely as there is a large degree of variation in volatility across markets. For 
example, it is quite feasible for the Chinese market to grow whilst other Asian markets fall.

To mitigate the impact of adverse investment performance on FUM, the Investment 
Manager may employ hedging strategies to manage the impact of adverse market and 
exchange rate movements on the funds it manages. Market risk may be managed through 
derivative contracts, including futures, options and swaps. Currency risk may be managed 
through the use of foreign currency contracts.

The section below discusses the direct impact of foreign exchange risk, interest rate risk 
and price risk on the consolidated entity’s financial instruments held at 30 June 2015.

Foreign currency risk
The consolidated entity is materially exposed to foreign exchange risk as it holds US 
Dollars in liquid cash (sourced from the redemption of its Platinum World Funds Plc. 
Investment) and derives management and performance fees from its Bermudan and 
US‑based investment mandates in US Dollars.

At 30 June 2015, the Company held US$96,884,319 (equivalent to A$125,709,510) in cash 
(2014: US$14,000,005 equivalent to A$14,841,519). If the Australian Dollar had been 10% 
higher/lower against the US Dollar than the prevailing exchange rate used to convert the 
balance with all other variables held constant, then net profit after tax would have been 
A$8,002,588 lower/A$9,781,711 higher (2014: $944,187 lower/$1,153,933 higher).

If the Australian Dollar had been 10% higher/lower against the US Dollar than the 
prevailing exchange rate used to convert the Mandate fees with all other variables held 
constant, then net profit after income tax expense would have been A$1,172,418 lower/
A$1,432,684 higher (2014: A$2,946,593 lower/A$3,601,306 higher).

Platinum Asset Management Limited Annual Report 201570

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

16. Financial risk management Continued

Market risk Continued
Price risk
The consolidated entity is not exposed to any significant price risk.

Interest rate risk
At 30 June 2015, term deposits are the only significant asset with potential exposure to 
interest rate risk held by the consolidated entity. A movement of +/–1% in Australian 
interest rates occurring on 30 June 2015 will have no impact on profit as the interest rate 
on term deposits are determined on execution.

As stated above, the quantity of USD cash held by the consolidated entity at 30 June 2015 
was A$125,709,510 (or 36% of net assets). If current account interest rates in the United 
States, which were 0.01% at 30 June 2015, moved +/–1%, then profit after tax would have 
been A$879,967 higher/lower.

Credit risk
Credit risk relates to the risk of a counterparty defaulting on a financial obligation 
resulting in a loss to the consolidated entity (typically “non‑equity” financial instruments). 
Credit risk arises from the financial assets of the consolidated entity that include: cash, 
receivables and term deposits. All term deposits are held with licensed Australian banks 
that all have a AA– credit rating. All current account and cash balances are held with 
counterparties that have at least an A– credit rating.

The maximum exposure to direct credit risk at balance date is the carrying amount of cash 
and financial assets recognised in the Statement of Financial Position. The consolidated 
entity may hold some collateral as security (for example, margin accounts) and the credit 
quality of all financial assets is consistently monitored by the Investment Manager.  
No financial assets are past due or impaired.

Any default in the value of a financial instrument held within any of the Platinum Trusts, 
Platinum Global Fund, Platinum Capital or the Investment Mandates, will result in reduced 
investment performance. There is no direct loss for the consolidated entity other than 
through the ensuing reduction in FUM, as noted above in the section on Market Risk. 
The Investment Manager employs standard market practices for managing its credit 
risk exposure.

The credit quality of cash and term deposits held by each entity in the group can be 
assessed by reference to external credit ratings. At 30 June 2015 and 30 June 2014, 
the relevant credit ratings were as follows:

Platinum Asset Management Limited Annual Report 201571

2015 
$’000 

2014 
$’000

– 

285,100

208,861

117,625 

– 

461 

14,419

2,270

5,916

326,947 

307,705

16. Financial risk management Continued

Credit risk Continued

Rating

AA 

AA– 

A+ 

A 

A– 

Liquidity risk
Liquidity risk is the risk that the consolidated entity will encounter difficulty in meeting 
obligations associated with its liabilities. The consolidated entity manages liquidity risk by 
maintaining sufficient cash reserves to cover its liabilities and receiving management fees 
to meet operating expenses on a regular basis. Management monitors its cash position on 
a daily basis and prepares forecasts on a weekly basis.

Remaining contractual maturities
The following table details the consolidated entity’s remaining contractual maturity for 
its financial and non‑financial liabilities. The table has been drawn up based on the 
undiscounted cash flows of financial and non‑financial liabilities based on the earliest date 
on which the financial and non‑financial liabilities are required to be paid.

2015 

Non‑financial

Trade payables 

GST payable 

Current tax payable 

Unclaimed dividends payable 

Annual leave 

Long service leave 

Total non‑financial 

AT CALL 
$’000 

WITHIN 
30 DAYS 
$’000 

BETWEEN 
1 AND 3 
MONTHS 
$’000 

OVER 
3 MONTHS 
$’000 

– 

– 

– 

472 

1,182 

1,588 

3,242 

4,482 

2,603 

– 

– 

– 

– 

– 

– 

9,142 

– 

– 

– 

7,085 

9,142 

– 

– 

– 

– 

– 

– 

– 

TOTAL 
$’000

4,482

2,603

9,142

472

1,182

1,588

19,469

Platinum Asset Management Limited Annual Report 2015 
 
   
 
 
 
 
 
 
72

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

16. Financial risk management Continued

Liquidity risk Continued
Remaining contractual maturities Continued

2014 

Non‑financial

Trade payables 

GST payable 

Current tax payable 

Unclaimed dividends payable 

Annual leave 

Long service leave 

Total non‑financial 

Financial

Derivative contractual outflows 

Foreign currency contracts 

Total financial 

AT CALL 
$’000 

WITHIN 
30 DAYS 
$’000 

BETWEEN 
1 AND 3 
MONTHS 
$’000 

OVER 
3 MONTHS 
$’000 

– 

– 

– 

356 

1,010 

1,609 

2,975 

– 

– 

– 

7,044 

1,963 

– 

– 

– 

– 

– 

– 

17,977 

– 

– 

– 

9,007 

17,977 

– 

– 

– 

813 

98 

911 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

TOTAL 
$’000

7,044

1,963

17,977

356

1,010

1,609

29,959

813

98

911

At 30 June 2015, the consolidated entity has sufficient cash reserves of $324,771,720 
(2014: $297,061,737) and a further $39,554,906 (2014: $31,954,429) of receivables to 
cover these liabilities. The current year cash reserves figure includes $206,267,900 of term 
deposits (including a term deposit of $7 million classified as “cash” in the statement of 
financial position). All of these term deposits have maturities of six months or less from 
the date of acquisition.

Accordingly, the consolidated entity does not have a significant direct exposure to 
liquidity risk.

Fair value of financial instruments
Unless otherwise stated, the carrying amounts of financial instruments reflect their 
fair value.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
73

16. Financial risk management Continued

Capital risk management
(i) Capital requirements
The Company has limited capital requirements. Owing to the volatility caused by the 
performance share fee component of revenue, the Directors smooth dividend payments 
and have a policy of paying out 80% to 90% of net profit after income tax expense. 
This is a policy, not a guarantee.

(ii) External requirements
In connection with operating a funds management business in Australia, the operating 
subsidiary of the Company (that conducts the funds management business) is required to 
hold an Australian Financial Services Licence (AFSL). As a holder of an AFSL, the Australian 
Securities and Investment Commission (ASIC) requires the subsidiary to:

– 

– 

 prepare 12‑month cash‑flow projections which must be approved at least quarterly 
by directors;
 hold at all times minimum Net Tangible Assets (NTA) the greater of:
‑   $150,000;
‑  0.5% of the average value of scheme property (capped at $5 million); or
‑   10% of the average Responsible Entity (RE) revenue (uncapped).

The operating subsidiary must hold at least 50% of its minimum NTA requirement as cash 
or cash equivalents and hold at least $50,000 in Surplus Liquid Funds (SLF).

The operating subsidiary has complied with all externally imposed requirements to hold 
an AFSL during the financial year.

17. Fair value measurement

Fair value hierarchy
AASB 7: Financial Instruments: Disclosures requires the consolidated entity to classify fair 
value measurements using a fair value hierarchy that reflects the subjectivity of the inputs 
used in making the measurements. The fair value hierarchy has the following levels:

(i) 

 quoted prices (unadjusted) in active markets for identical assets or liabilities (level 1);

(ii)   inputs other than quoted prices included within level 1 that are observable for the 

asset or liability either directly (as prices) or indirectly (derived from prices) (level 2); 
and

(iii)  inputs for the assets or liability that are not based on observable market data 

(unobservable inputs) (level 3).

Platinum Asset Management Limited Annual Report 2015 
 
 
74

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

17. Fair value measurement Continued

Fair value hierarchy Continued
The consolidated entity measures and recognises the following financial assets and 
liabilities at fair value, pursuant to AASB 13, on a recurring basis:

(i) 

 Equity securities, long equity swaps and long futures;

(ii)   Short equity swaps and short futures;

(iii)  Forward currency contracts; and

(iv)  Unit trust investments.

The following table analyses within the fair value hierarchy model, the consolidated 
entity’s assets and liabilities measured at fair value at 30 June 2015 and 30 June 2014. 
The consolidated entity has no assets or liabilities that are classified as level 3.

2015 

Assets

Unlisted unit trust investments 

Total assets 

2014 

Assets

Equity securities 

Derivatives 

Unlisted unit trust investments 

Total assets 

Liabilities

Derivatives 

Foreign currency contracts 

Total liabilities 

LEVEL 1 
$’000 

LEVEL 2 
$’000 

119 

119 

– 

– 

LEVEL 1 
$’000 

LEVEL 2 
$’000 

61,473 

– 

98 

61,571 

748 

– 

748 

7,913 

262 

– 

8,175 

65 

98 

163 

TOTAL 
$’000

119

119

TOTAL 
$’000

69,386

262

98

69,746

813

98

911

The consolidated entity’s policy is to recognise transfers into and transfers out of fair value 
hierarchy levels as at the end of the reporting period. There were no transfers between 
levels 1 and 2 for any assets or liabilities measured at fair value during the year.

Platinum Asset Management Limited Annual Report 2015 
 
 
75

17. Fair value measurement Continued

Fair value hierarchy Continued
There are few investments at fair value at 30 June 2015 compared to 30 June 2014 
because Platinum World Funds Plc. was wound up during the year and disposed of all of 
its investments.

Rationale for classification of assets and liabilities as level 2
At 30 June 2014, there were certain financial instruments that were classified as level 2, 
because whilst significant inputs were observable, there was a degree of estimation 
involved in deriving the fair value. Examples include:

(i) 

 foreign exchange contracts were classified as level 2 even though forward points were 
quoted in an active and liquid market. The forward points themselves were based on 
interest rate differentials;

(ii)   certain P‑Notes/warrants were classified as level 2 because they were generally traded 
over‑the‑counter and were often priced in a different currency to the underlying 
security; and

(iii)  certain Over‑The‑Counter (OTC) derivatives/options were classified as level 2 

because either:

(i) 

 the derivative swap contract itself was not listed and therefore there was no 
directly observable market price; or

(ii)   the price was sourced from the relevant counterparty, even though the price  
(and in the case of options, the relevant delta) could be verified from either 
Bloomberg or other option pricing models.

Platinum Asset Management Limited Annual Report 2015 
 
76

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

18. Key management personnel disclosures
The aggregate remuneration that the consolidated entity provided  

Executive and Non‑Executive Directors was as follows:

Cash salary and short‑term incentive bonuses 

Superannuation 

Increase/(decrease) in the consolidated entity’s annual and  

long service leave provision 

2015 
$’000 

2014 
$’000

3,358 

130 

(10) 

3,478 

4,780

121

16

4,917

Interests of Non‑Executive and Executive Directors in shares
The relevant interest in ordinary shares of the Company that each Director held at balance 
date was:

Michael Cole 

Bruce Coleman 

Margaret Towers 

Stephen Menzies 

Kerr Neilson 

Andrew Clifford 

OPENING BALANCE 

ADDITIONS 

DISPOSALS 

CLOSING 
BALANCE

200,000 

100,000 

20,000 

30,000 

322,074,841 

– 

– 

– 

– 

– 

– 

200,000

(75,000) 

– 

– 

25,000

20,000

30,000

(10,000,000) 

312,074,841

32,831,449 

3,844,350 

(3,844,350) 

32,831,449

Elizabeth Norman 

766,748 

991,123 

(991,123) 

766,748

Platinum Asset Management Limited Annual Report 2015 
 
   
 
 
 
 
 
77

19. Remuneration of auditors
During the financial year the following fees were paid or payable for services provided by 
PricewaterhouseCoopers (the auditor of the Company) and its overseas network firms:

2015 
$ 

2014 
$

Audit services – PricewaterhouseCoopers

Audit and review of the financial statements 

107,811* 

91,320

Audit services for managed funds for which the Company acts as  

responsible entity – PricewaterhouseCoopers

Audit and review of the financial statements 

244,411 

217,871

Audit services – overseas PricewaterhouseCoopers firms

Audit of financial statements 

Total audit services 

Taxation services – PricewaterhouseCoopers

104,102 

456,324 

64,729

373,920

Compliance services for the Company 

173,938 

83,713

Taxation services for managed funds for which the Company acts  

as responsible entity – PricewaterhouseCoopers

Taxation services 

381,359 

325,989

Taxation services – overseas PricewaterhouseCoopers firms

Foreign tax agent fees 

Total taxation services 

Other services – PricewaterhouseCoopers

Compliance and assurance services 

Remuneration services 

Total other services 

Total fees paid and payable to the auditor and  

its related practices 

12,530 

567,827 

97,144 

– 

97,144 

22,104

431,806

158,810

15,500

174,310

1,121,295 

980,036

*   $7,411 related to additional audit work performed by PwC for Platinum World Funds that related to 

30 June 2014, that was billed in the current year.

Platinum Asset Management Limited Annual Report 2015 
 
78

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

20. Contingent assets and liabilities
No contingent assets or liabilities exist at 30 June 2015 and 30 June 2014.

21. Commitments
Lease commitments – operating

Committed at the reporting date but not recognised as liabilities, payable:

Within one year 

One to five years 

2015 
$’000 

2014 
$’000

1,440 

2,281 

3,721 

967

–

967

The operating lease relates to the business premises that the consolidated entity occupies.

The consolidated entity has no commitments for significant capital expenditure.

22. Related party transactions

Subsidiaries
Interests in subsidiaries are set out in Note 25.

Key management personnel
Disclosures relating to key management personnel are set out in Note 18 and the 
Remuneration Report in the Directors’ Report.

Tax consolidation and dividend transactions
Any tax payable on income and gains from any entity within the consolidated entity and 
dividends are sourced from the operating subsidiary, Platinum Investment Management 
Limited, and paid out under the Company. Platinum Asset Management Limited is the head 
entity of the consolidated tax group and is the entity that ultimately pays out dividends 
to shareholders. The amounts paid to shareholders are disclosed in the consolidated 
Statement of Cash Flows.

Transactions with related parties
Platinum Investment Management Limited provides investment management services 
to related party unit trusts – the Platinum Trust Funds and Platinum Global Fund and to 
the ASX‑listed investment company, Platinum Capital Limited. Platinum Investment 
Management Limited is entitled to receive a monthly management fee from Platinum 
Capital Limited, Platinum Global Fund and the Platinum Trust Funds, a monthly 
administration fee from the Platinum Trust Funds and Platinum Global Fund and in some 

Platinum Asset Management Limited Annual Report 2015 
 
   
79

22. Related party transactions Continued

Transactions with related parties Continued
instances a performance fee (that is calculated annually) based upon the relevant Fund’s 
and Platinum Capital Limited’s investment return over and above a specified benchmark. 
The total related party fees recognised in the consolidated statement of profit or loss 
and other comprehensive income for the year ended 30 June 2015 was $279,493,123 
(2014: $229,623,373). The total related party fees receivable recognised in the statement 
of financial position at 30 June 2015 was $27,729,311 (2014: $21,691,456).

Platinum has commenced an Initial Public Offering (IPO) for Platinum Asia Investments 
Limited (PAIL) and has incurred expenses of the offer on its behalf, during the year, of 
$66,562. These expenses will be recharged to PAIL on successful completion of the IPO. 
The Platinum Group intends to be a long‑term co‑investor in PAIL and has committed to 
investing 25% of the funds raised up to a cap of $50 million.

Platinum Investment Management Limited holds small investments in the Platinum Trust 
Funds. At 30 June 2015, the amount of this investment as disclosed in the statement of 
financial position was $118,741 (2014: $98,009). The income distribution relating to this, 
as disclosed in the consolidated statement of profit or loss and other comprehensive 
income was $10,622 (2014: $3,793).

During the year, Platinum World Funds Plc. ceased activity and the consolidated entity 
redeemed its investment. The amount redeemed was A$85 million. The consolidated 
entity will shortly provide seeding of US$25 million for a new offshore fund, Platinum 
World Portfolios Plc.

Platinum Investment Management Limited is liable to pay an inter‑company service fee to 
PIMA Corp, and at 30 June 2015, this fee is US$350,898 (2014: US$223,237), which is the 
equivalent of A$437,796 (2014: A$245,345). This fee is not recognised in the consolidated 
profit or loss, as the fee is an inter‑group transaction. At 30 June 2015, the net assets of 
PIMA Corp were A$9,011 (2014: A$14,841). At 30 June 2015, PIMA Corp is not operational 
and maintains a minimal cash balance to fund ongoing regulatory requirements.

Loan agreements with related parties
There were no formal loan agreements executed with related parties at the current and 
previous reporting date, but there are inter‑company receivables and payables.

Platinum Asset Management Limited Annual Report 201580

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

23. Disclosure of interests in other entities

(a) Structured entity disclosures
A structured entity is an entity that is not part of the consolidated group, despite one 
or more entities within the consolidated group purchasing units or shares in the other 
(structured) entity. The relevant activities of unconsolidated structured entities are 
directed by the Investment Manager by means of contractual arrangements, such as an 
Investment Management Agreement. At 30 June 2015, the consolidated entity holds  
an investment that can be described as a structured entity, via Platinum Investment 
Management Limited (PIML) holding small investments of less than 1% in each of the 
Platinum Trust Funds, and receiving management, administration and performance fees 
for its role as investment manager.

The following table provides information in relation to this investment:

2015 
$’000 

2014 
$’000

Net Asset Value attributable to all investors

Platinum Trust Funds 

19,360,960 

16,346,241

Maximum exposure (includes PIMLs interest and fees receivable)

Platinum Trust Funds 

27,322 

21,322

(b) Subsidiary disclosures
Platinum Investment Management Limited directly owns 100% of McRae Limited, 
Platinum Asset Pty Limited, Platinum Investment Management Limited and PIMA Corp 
(US). The consolidated entity’s maximum exposure in each entity is summarised below:

Net Asset Value attributable to all investors

McRae Pty Limited 

Platinum Asset Pty Limited 

Platinum Investment Management Limited 

Platinum World Funds Plc. 

PIMA Corp (US) 

2015 
$’000 

2014 
$’000

13,677 

42,362 

194,303 

– 

9 

13,677

42,362

172,873

79,215

15

250,351 

308,142

Platinum Asset Management Limited Annual Report 2015 
 
 
 
   
81

23. Disclosure of interests in other entities Continued

(b) Subsidiary disclosures Continued
During the year, Platinum World Funds Plc. ceased activity and the consolidated entity 
redeemed its investment.

There is no additional off‑Statement of Financial Position arrangements which would 
expose the consolidated entity to potential loss.

24. Parent entity information
Set out below is supplementary information about the parent entity.

Profit after income tax 

Total comprehensive income 

Statement of financial position

Total current assets 

Total assets 

Total current liabilities 

Total liabilities 

Net assets 

Equity

  Issued capital 

  Capital reserve 

  Retained profits 

Total equity 

2015 
$’000 

273,784 

273,784 

PARENT

2014 
$’000

164,276

164,276

2015 
$’000 

134,182 

764,669 

(9,614) 

(9,614) 

PARENT

2014 
$’000

113,294

744,717

(18,335)

(18,335)

755,055 

726,382

751,355 

722,812

(19) 

3,719 

(19)

3,589

755,055 

726,382

Guarantees entered into by the parent entity in relation to the debts of 
its subsidiaries
There are no guarantees entered into by the parent entity in relation to debts of the 
subsidiaries, no contingent liabilities and no capital commitments.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
82

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

25. Interests in subsidiaries
The consolidated financial statements incorporate the assets, liabilities and results of the 
following subsidiaries in accordance with the accounting policy described in Note 1:

OWNERSHIP INTEREST

NAME 

McRae Pty Limited 

Platinum Asset Pty Limited 

PRINCIPAL PLACE 
OF BUSINESS/COUNTRY 
OF INCORPORATION 

Australia 

Australia 

Platinum Investment Management Limited 

Australia 

Platinum Asset Management Pte Ltd 

Singapore 

Platinum Investment Management 

Australia Corp. 

Platinum World Funds Plc. 

United States 

Ireland 

2015 
% 

100 

100 

100 

– 

100 

– 

2014 
%

100

100

100

100

100

100

During the year, the consolidated entity wound up the following two entities:

– 

– 

 100% owned Singapore incorporated subsidiary Platinum Asset Management Pte 
Limited; and
 100% owned related party entity, Platinum World Funds Plc., incorporated in the 
Republic of Ireland.

26. Events after the reporting period
Apart from the dividend declared in August 2015, no other matter or circumstance has 
arisen since 30 June 2015 that has significantly affected, or may significantly affect the 
consolidated entity’s operations, the results of those operations, or the consolidated 
entity’s state of affairs in future financial years.

Platinum Asset Management Limited Annual Report 2015 
 
 
83

27. Reconciliation of profit after income tax to  
net cash from operating activities
Profit after income tax expense for the year 

213,499 

189,867

2015 
$’000 

2014 
$’000

Adjustments for:

  Depreciation expense 

  Net loss on disposal of fixed assets 

  Share‑based payments 

  Foreign exchange differences 

  Interest income 

  Movement in investments 

Change in operating assets and liabilities:

  Increase in trade and other receivables 

  Decrease/(increase) in deferred tax assets 

  Decrease in prepayments 

  (Decrease)Increase in trade creditors and GST 

  Increase/(decrease) in provision for income tax 

  Increase/(decrease) in deferred tax liabilities 

  Increase in employee benefits 

Net cash from operating activities 

853 

1 

– 

(16,898) 

(7,093) 

4,633 

(7,499) 

1,484 

237 

(1,922) 

(8,835) 

2,254 

151 

618

9

1,035

(345)

(9,480)

907

(5,671)

(1,341)

47

4,209

3,548

(49)

198

180,865 

183,552

Platinum Asset Management Limited Annual Report 2015 
 
84

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

2015 
$’000 

2014 
$’000

28. Earnings per share
Profit after income tax attributable to the owners of Platinum Asset  

Management Limited 

213,499 

189,867

NUMBER 

NUMBER

Weighted average number of ordinary shares used in calculating  

basic earnings per share 

582,452,336 

579,022,549

Adjustments for calculation of diluted earnings per share:

  Options over ordinary shares 

– 

6,342,758

Weighted average number of ordinary shares used in calculating  

diluted earnings per share 

582,452,336 

585,365,307

Basic earnings per share 

Diluted earnings per share 

CENTS 

36.66 

36.66 

CENTS

32.79

32.44

All 6,342,758 unexercised options at the start of the year were fully exercised during 
the year.

There are no unexercised options at 30 June 2015.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
85

29. Share‑based payments

Options and Performance Rights Plan (OPRP)
On 22 May 2007, the Group established an OPRP to assist with the retention and 
motivation of employees. Options were granted under this plan on 22 May 2007 and 
17 June 2009. Since June 2009, no options have been granted. Performance Rights were 
granted under this plan in 2007.

Options, granted, vested and exercised
On 17 June 2009, certain highly‑qualified employees were granted 8,783,205 options 
under the OPRP to take up shares in Platinum Asset Management Limited at a strike price 
of $4.50. The options (net of forfeitures) vested on 17 June 2013 and had a further two 
year exercise period. At 30 June 2015, all vested options were exercised and 6,342,758  
new shares were issued during the year.

Total proceeds received from the issue of new shares during the year were $28,543,000 
and this amount appears in the Consolidated Statement of Cash Flows as “Proceeds from 
issue of shares”. 

Set out below are summaries of options granted under the plan:

GRANT DATE 

EXPIRY DATE 

EXERCISE 
PRICE 

BALANCE AT 
THE START OF 

THE YEAR  GRANTED 

EXERCISED 

  BALANCE AT 
EXPIRED/  THE END OF 
THE YEAR

FORFEITED 

2015

17/06/2009  17/06/2015 

$4.50 

6,342,758 

– 

– 

(6,342,758) 

(6,342,758) 

– 

– 

–

–

6,342,758 

BALANCE AT 
THE START OF 

THE YEAR  GRANTED 

EXERCISED 

EXPIRED/ 
FORFEITED 

BALANCE AT 
THE END OF 
THE YEAR

GRANT DATE 

EXPIRY DATE 

EXERCISE 
PRICE 

2014

17/06/2009 

17/06/2015 

$4.50 

8,533,205 

8,533,205 

– 

– 

(2,190,447) 

(2,190,447) 

–  6,342,758

–  6,342,758

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
86

NOTES TO THE FINANCIAL STATEMENTS
30 JUNE 2015

30. Offsetting financial assets and liabilities
Financial assets and liabilities are offset and the net amount reported in the statement  
of financial position when there is a legally enforceable right to offset the recognised 
amounts and there is an intention to settle on a net basis or realise the asset and settle  
the liability simultaneously. The gross and net positions of financial assets and liabilities 
that have been offset in the statement of financial position are disclosed in the first three 
columns of the table below. There were no financial assets or financial liabilities that 
were offset in 2015.

RELATED AMOUNTS NOT 
OFFSET IN THE STATEMENT
OF FINANCIAL POSITION

AMOUNTS OFFSET IN THE 
STATEMENT OF FINANCIAL POSITION 
NET 
AMOUNTS 
PRESENTED 
IN THE 
STATEMENT 
GROSS  OF FINANCIAL  OF FINANCIAL 

GROSS 
AMOUNTS 
SET‑OFF 
IN THE 
STATEMENT 

AMOUNTS 

POSITION 

NET 
POSITION  INSTRUMENTS(1)  COLLATERAL  AMOUNT

FINANCIAL 

CASH 

30 June 2015

Financial Assets

Derivatives 

Total 

Financial Liabilities

Derivatives 

Foreign currency contracts 

Total 

30 June 2014

Financial Assets

Derivatives 

Total 

Financial Liabilities

Derivatives 

Foreign currency contracts 

Total 

– 

– 

– 

– 

– 

262 

262 

813 

98 

911 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

262 

262 

813 

98 

911 

– 

– 

– 

– 

– 

(262) 

(262) 

(262) 

– 

(262) 

– 

– 

– 

– 

– 

– 

– 

(551) 

(98) 

(649) 

–

–

–

–

–

–

–

–

–

–

(1)   Shows the impact of arrangements between the consolidated entity and the relevant counterparty on 
financial instruments that provide a right to set‑off that becomes enforceable and affects settlement 
of individual financial assets and liabilities only following a specified event of default or in other 
circumstances not expected to arise in the normal course of business. These arrangements are not 
set‑off in the Statement of Financial Position, as they were not enforceable.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
87

DIRECTORS’ DECLARATION
30 JUNE 2015

In the Directors’ opinion:

– 

– 

– 

– 

 the attached financial statements and notes comply with the Corporations Act 2001, 
the Accounting Standards, the Corporations Regulations 2001 and other mandatory 
professional reporting requirements;
 the attached financial statements and notes comply with International Financial 
Reporting Standards as issued by the International Accounting Standards Board as 
described in Note 1 to the financial statements;
 the attached financial statements and notes give a true and fair view of the 
consolidated entity’s financial position as at 30 June 2015 and of its performance for 
the financial year ended on that date; and
 there are reasonable grounds to believe that the Company will be able to pay its debts 
as and when they become due and payable.

The Directors have been given the declarations required by section 295A of the 
Corporations Act 2001.

Signed in accordance with a resolution of Directors made pursuant to section 295(5)(a)  
of the Corporations Act 2001.

On behalf of the Directors

Michael Cole 
Chairman 

Sydney, 20 August 2015

Kerr Neilson
Director

Platinum Asset Management Limited Annual Report 2015 
88

INDEPENDENT AUDITOR’S REPORT
TO THE MEMBERS OF PLATINUM ASSET MANAGEMENT LIMITED

Report on the financial report
We have audited the accompanying financial report of Platinum Asset Management 
Limited (the Company), which comprises the Consolidated Statement of Financial Position 
as at 30 June 2015, the Consolidated Statement of Profit or Loss and Other Comprehensive 
Income, the Consolidated Statement of Changes in Equity and the Consolidated Statement 
of Cash Flows for the year ended on that date, a summary of significant accounting 
policies, other explanatory notes and the Directors’ declaration for Platinum Asset 
Management Limited (the consolidated entity). The consolidated entity comprises the 
Company and the entities it controlled at year’s end or from time to time during the 
financial year.

Directors’ responsibility for the financial report
The Directors of the Company are responsible for the preparation of the financial report 
that gives a true and fair view in accordance with Australian Accounting Standards and the 
Corporations Act 2001 and for such internal control as the Directors determine is necessary 
to enable the preparation of the financial report that is free from material misstatement, 
whether due to fraud or error. In Note 1, the Directors also state, in accordance with 
Accounting Standard AASB 101 Presentation of Financial Statements, that the financial 
statements comply with International Financial Reporting Standards.

Auditor’s responsibility
Our responsibility is to express an opinion on the financial report based on our audit. 
We conducted our audit in accordance with Australian Auditing Standards. Those standards 
require that we comply with relevant ethical requirements relating to audit engagements 
and plan and perform the audit to obtain reasonable assurance whether the financial 
report is free from material misstatement.

Platinum Asset Management Limited Annual Report 201589

An audit involves performing procedures to obtain audit evidence about the amounts 
and disclosures in the financial report. The procedures selected depend on the auditor’s 
judgement, including the assessment of the risks of material misstatement of the financial 
report, whether due to fraud or error. In making those risk assessments, the auditor 
considers internal control relevant to the consolidated entity’s preparation and fair 
presentation of the financial report in order to design audit procedures that are appropriate 
in the circumstances, but not for the purpose of expressing an opinion on the effectiveness 
of the entity’s internal control. An audit also includes evaluating the appropriateness of 
accounting policies used and the reasonableness of accounting estimates made by the 
Directors, as well as evaluating the overall presentation of the financial report.

We believe that the audit evidence we have obtained is sufficient and appropriate to 
provide a basis for our audit opinion.

Independence
In conducting our audit, we have complied with the independence requirements of the 
Corporations Act 2001.

Auditor’s opinion
In our opinion:

(a)   the financial report of Platinum Asset Management Limited is in accordance with the 

Corporations Act 2001, including:

(i) 

 giving a true and fair view of the consolidated entity’s financial position as at 
30 June 2015 and of its performance for the year ended on that date; and

(ii)   complying with Australian Accounting Standards (including the Australian 

Accounting Interpretations) and the Corporations Regulations 2001.

(b)   the financial report and notes also comply with International Financial Reporting 

Standards as disclosed in Note 1.

Platinum Asset Management Limited Annual Report 2015 
 
90

Platinum Asset Management Limited Annual Report 2015

INDEPENDENT AUDITOR’S REPORT
TO THE MEMBERS OF PLATINUM ASSET MANAGEMENT LIMITED

Report on the Remuneration Report
We have audited the Remuneration Report included in pages 25 to 38 of the Directors’ 
Report for the year ended 30 June 2015. The Directors of the Company are responsible 
for the preparation and presentation of the Remuneration Report in accordance with 
section 300A of the Corporations Act 2001. Our responsibility is to express an opinion on 
the Remuneration Report, based on our audit conducted in accordance with Australian 
Auditing Standards.

Auditor’s opinion
In our opinion, the Remuneration Report of Platinum Asset Management Limited for the 
year ended 30 June 2015 complies with section 300A of the Corporations Act 2001.

PricewaterhouseCoopers 

S J Smith
Partner

Sydney, 20 August 2015

 
 
 
 
  
SUGAR
ADDICTION
BREAKING THE CYCLE

DESIGNED AND PRODUCED BY:
3C Creative Agency, 3c.com.au
WRITTEN BY:
Constance Zhang, Platinum
ILLUSTRATED BY:
Andreas Samuelsson, Agent Molly & Co

© 2015 Platinum Asset Management Limited

WE ALL HAVE AN ADDICTION 
TO SWEET-TASTING DOPAMINE-PRODUCING 
SUGARY TREATS. BUT THE TREND OF 
INCREASING SUGAR CONSUMPTION IS 
RENDERED UNSUSTAINABLE BY THE 
ALARMING RISING RATES OF “DIABESITY”. 
IN THIS REPORT, WE’LL EXPLORE THE 
BITTERSWEET MIX OF OPPORTUNITIES.

II

PREFACE

At the first International Conference on 
Nutrition held in 1992, world leaders 
collectively pledged “to act in solidarity to 
ensure that freedom from hunger becomes 
a reality”.  

At the second International Conference 
on Nutrition 22 years later, the 
commitment changed noticeably – “to 
eradicate hunger and prevent all forms 
of malnutrition worldwide, particularly 
undernourishment, stunting, wasting, 
underweight and overweight in children 
… as well as reverse the rising trends in 
overweight and obesity and reduce the 
burden of diet-related non-communicable 
diseases in all age groups”.

As progress is made on the reduction 
of poverty and incomes in developing 
countries rise steadily, malnutrition as 
a result of excessive consumption of fat, 
salt and sugar has now become a global 
issue no less challenging than the threat 
of famine.

TODAY, AN ESTIMATED ONE-THIRD OF 
THE WORLD’S POPULATION, SOME 
2.1 BILLION PEOPLE, ARE EITHER 
OVERWEIGHT OR OBESE, WHILE THE 
NUMBER OF PEOPLE SUFFERING 
CHRONICALLY FROM HUNGER IS  
AN ESTIMATED 805 MILLION.

Among the chief culprits for the so-called 
global obesity epidemic and the sharp 
increase in the prevalence of diabetes, 
sugar was at last recognised for what it 
was, though it had been a suspect since 
the 1960s.

It is a truth almost universally 
acknowledged that sugar-sweetened 
beverages are the easiest means of adding 
empty calories and gaining weight. But 
one does not need to be sipping Coca-Cola 
or chewing on a favourite marzipan bar to 
fall prey to sugar. From fibre-rich cereal  
to fat-free yogurt, from old-fashioned 
ketchup to exotic teriyaki sauce, one  
finds added sugar in 80% of the foods  
in our supermarkets, including many  
of the perceived “healthy” varieties.

But change will occur, even if slowly. 
Nationwide education campaigns about 
the health dangers of excessive sugar 
consumption, more transparent food 
labelling requirements, and a cautious 
but visibly increased use of various forms 
of sugar taxes are beginning to alter 
consumers’ psychology and affect  
their behaviour. 

So, one of the curious minds at Platinum, 
Constance Zhang, decided to explore  
some of the opportunities presented by 
these new trends and put together a sugar-
coated note entitled “Who Wants to Play 
Candy Crush”.

Platinum Asset Management Limited Annual Report 2015III

The interesting thing we have observed is 
that while there is an increased offering  
of “sugar-free” and “low calorie” foods and 
drinks, they are not “non-sweet-tasting”.

PEOPLE ARE NOT ABANDONING 
THEIR SWEET TOOTH (IF IT WERE 
ONLY SO EASY TO GIVE UP AN 
ADDICTION!), BUT ARE INSTEAD 
LOOKING FOR ALTERNATIVES THAT 
HAVE A REDUCED IMPACT ON THEIR 
LIVERS AND WAISTLINES. 

There is ample room for product 
innovation and natural sugar substitutes 
like stevia appear to be fast overtaking  
the synthetic incumbents.

I believe Constance has pulled together a 
fascinating study of an investment theme. It 
will give you a sense of how a theme can 
sprout various leads that one can follow 
to develop investment ideas. Note how 
multi-faceted this single idea becomes as one 
teases out whole groups of companies that 
are affected by the prevalence of this natural 
craving by consumers.

I hope this provides you with some 
interesting ideas for your portfolio or 
at least has value in relation to one’s 
behaviour – investing and lifestyle!

KERR NEILSON
Managing Director
August 2015

Platinum Asset Management Limited Annual Report 2015IV

WHO WANTS
TO PLAY
CANDY
CRUSH?

THERE ARE FEW FOOD ADDITIVES AS 
UNIVERSALLY ADDICTIVE AS SUGAR. 
THE EXPANSIVE CANE PLANTATIONS 
IN BRAZIL AND ON THE CARIBBEAN 
ISLANDS ARE NO LONGER TOILED BY 
SLAVES IN SHACKLES, BUT YOU AND 
I AND JUST ABOUT EVERY OTHER 
CONSUMER IN THE WORLD APPEAR TO 
HAVE BECOME ENSLAVED BY SUGAR. 

The average Englishman in 1700 
consumed just 1.4 kg of the precious 
spice. By 1800 it had risen to 10 kg1 and 
by 1900 annual consumption of sugar  
was as much as 45 kg per head.2 

On a world-wide basis, sugar consumption 
averaged 5 kg per person per year at the 
beginning of the 20th century. 

Today, 24 kg of sugar (including high 
intensity sweeteners) are consumed 
per person per year,3 with average 
consumption in some developed countries 
exceeding 60 kg!4

Our growing sweet tooth has given  
birth to many corporate giants in the  
past two centuries. 

TOTAL SUGAR INTAKE VS. OBESITY 
PREVALENCE (1700 TO 2000)

)
l

a
u
d

i
v
i

d
n

i
/
g
k
(

I

N
O
T
P
M
U
S
N
O
C
R
A
G
U
S

80

60

40

20

0

1700

1750

1800

1850

1900

1950

YEAR

60

50

40

30

20

10

O
B
E
S
I

T
Y
P
R
E
V
A
L
E
N
C
E
%

0
2000

Source: Johnson et al, The American Journal of Clinical Nutrition 2007;  
Bank of America Merrill Lynch

Leaders in the confectionery and 
beverages space such as Mondelˉez 
International (formerly Kraft Foods), 
Hershey and Coca-Cola have amassed 
fortunes from a variety of sweet-tasting 
dopamine-producing treats. 

However, with growing public awareness 
of the health dangers that come with 
excessive sugar consumption, in 
particular, the steep rise in obesity and 
diabetes prevalence, will this trend last, 
and at what socio-economic cost? 
WILL CONSUMERS EVENTUALLY 
EMBRACE A REDUCED-SUGAR DIET  
AS THEY HAVE GRADUALLY COME  
TO SHUN CIGARETTE SMOKING? 

If so, how will industry adapt to 
consumers’ shifting relationship with 
sugar and other sweeteners, and what 
opportunities does it present?

Platinum Asset Management Limited Annual Report 2015 
 
 
 
V

Platinum Asset Management Limited Annual Report 2015VI

WHERE DOES

SUGAR
COME FROM?

Sugars are types of carbohydrates. 
They include monosaccharides which 
are the simplest sugar compounds 
(glucose, fructose and galactose) and 
disaccharides which are formed when 
two monosaccharides are joined together 
(sucrose, lactose and maltose). Sucrose or 
table sugar, for example, is essentially  
half glucose and half fructose.

Sugar molecules are present in many 
plants, with canes and beet roots being 
the two great sources of sucrose. 
OF THE 180 MILLION TONNES OF 
SUGAR PRODUCED WORLDWIDE A 
YEAR, AROUND 80% COMES FROM 
CANES WHILE BEET SUGAR ACCOUNTS 
FOR THE REMAINING 20%.5    

Canes thrive in tropical and sub-
tropical climates and sugar was the 
first commodity, other than precious 
metals, shipped to Europe in commercial 
quantities from the colonies in Central 
and South Americas.6 

Today, Brazil produces more than 20%  
of the world’s sugar, with India being  
the second largest producer at 15%.7 

The first challenge to sugar canes’ 
dominance came from beet roots.  
The extraction of sucrose from beet  
roots was discovered by German chemist 
Andreas Marggraf in 1747, but it did not 

become commercialised until the British 
blockaded sugar imports to continental 
Europe from the Caribbean during the 
Napoleonic wars. 

Industrial processes to extract sugar from 
beets were developed and by 1880 beet 
had replaced cane as the main source of 
sugar on the European Continent. 

The strategic importance of this temperate 
crop was well appreciated by the French, 
Germans and Russians alike and 
protectionist policies for the beet industry 
have continued in Europe ever since. 

The EU today produces around 50% of 
the world’s beet sugar8 while Russia and 
US each produces around 1/8.9 Beet sugar 
accounts for around 78% of the total sugar 
and isoglucosei market in Europe, with 
cane sugar accounting for around 17%, 
almost the reverse of the cane/beet  
– 80/20% split on a world total basis. 

The status quo may soon be shifting for 
European cane refineries (e.g. Tate & 
Lyle) as EU beet producers (e.g. Tereos, 
Südzucker, Nordzucker) start to enjoy 
loosened beet quotas and pricing policies 
from 2017.10

In the US, beets account for around 55% 
of the total sugar produced while canes 
account for 45%. 

HFCS

BEET

CANE

HOWEVER, IF HIGH 
FRUCTOSE CORN 
SYRUP (HFCS) IS 
ADDED TO THE 
EQUATION, THE BEET/
CANE/HFCS SPLIT 
WOULD BE AROUND 
28/22/50%.

i:  “Isoglucose”, also known as glucose-fructose syrup, accounts for the remaining 5%.  

The most common type of isoglucose is high fructose corn syrup or “HFCS”.

Platinum Asset Management Limited Annual Report 2015VII

Platinum Asset Management Limited Annual Report 2015VIII

WORLD VS. US SUGAR PRICES (1960 – 2011)

D
N
U
O
P
R
E
P

S
T
N
E
C

60

50

40

30

20

10

0

0
6
-
N
A
J

1
6
-
L
U

J

3
6
-
N
A
J

4
6
-
L
U

J

6
6
-
N
A
J

7
6
-
L
U

J

9
6
-
N
A
J

0
7
-
L
U

J

2
7
-
N
A
J

3
7
-
L
U

J

5
7
-
N
A
J

6
7
-
L
U

J

8
7
-
N
A
J

9
7
-
L
U

J

1
8
-
N
A
J

2
8
-
L
U

J

4
8
-
N
A
J

5
8
-
L
U

J

7
8
-
N
A
J

8
8
-
L
U

J

0
9
-
N
A
J

1
9
-
L
U

J

3
9
-
N
A
J

4
9
-
L
U

J

6
9
-
N
A
J

7
9
-
L
U

J

9
9
-
N
A
J

0
0
-
L
U

J

2
0
-
N
A
J

3
0
-
L
U

J

5
0
-
N
A
J

6
0
-
L
U

J

8
0
-
N
A
J

9
0
-
L
U

J

1
1
-
N
A
J

US raw sugar 
price, duty free 
paid, New York, 
monthly

World raw sugar 
price, monthly

Source: USDA; SugarCane.org.

Like many other countries, the US has 
long used quotas and tariffs on the 
production, importation and marketing 
of sugar to support domestic prices. 
Its policies also included extending 
favourable loans to sugar growers  
and processors. 
AS A RESULT, US SUGAR PRICES  
HAVE TYPICALLY BEEN WELL ABOVE 
WORLD PRICES. 

When sugar prices sky-rocketed in the 
mid-1970s, food and drink manufacturers 
looked for an alternative, more affordable 
sweetener, preferably one that was 
produced locally in the US.

The ideal alternative they found was 
HFCS. It is one of the products (along 

with corn starch, ethanol, etc.) derived 
from the wet milling of corn. Corn starch 
is first converted to a syrup that is nearly 
all dextrose. Enzymes are then used to 
isomerise the dextrose to produce a syrup 
with 42% fructose and 53% glucose 
(HFCS-42). 

Further processing produces a 55% 
fructose syrup (HFCS-55) which has  
a similar level of sweetness to sucrose.

HFCS was rapidly introduced into many 
processed foods and drinks. Even more 
appealing than the liquid, syrupy texture 
of HFCS and its ease of use as an additive, 
was HFCS’ affordability, supported by 
an abundance of government-subsidised 
locally-produced corn. 

US SUGAR DELIVERIES FOR HUMAN CONSUMPTION BY TYPE OF USER

30%

25%

20%

15%

10%

5%

0%

1949

1959

1969

1979

1989

1999

2009

Source: USDA; Platinum

Bakery, cereal & 
allied products 

Confectionery & 
related products

Ice cream and  
dairy products

Beverages

Canned, bottled  
& frozen foods

All other food uses

Platinum Asset Management Limited Annual Report 2015 
 
IX

HFCS’ share of the US sweetener market 
jumped from 5% to 44% between 
1975 and 1989.11 HFCS-55 became the 
dominant sweetener for the beverages 
industry in the US and sugar’s share 
dropped sharply.

In 2002, American soft drink 
manufacturers used 8 billion pounds  
of HFCS, but only about 200 million 
pounds of sugar.12  

The Coca-Cola Company and PepsiCo 
replaced sugar with HFCS in their US-
produced soft drinks – saving hundreds 
of millions of dollars a year, while the 
versions produced overseas continued 
with the original recipes. 
HFCS REMAINED LARGELY A US 
PHENOMENON, WITH 55% OF WORLD 
TOTAL CONSUMED IN THE US AND 
MORE THAN 60% PRODUCED THERE.

Consumption of HFCS peaked in 1999 
and has since fallen slightly as a result 
of increasing concerns that its effect on 
weight gains may be even worse than 
sugar or sucrose (see below for detail). 

Companies such as Archer Daniels 
Midland Company, Cargill Inc and Staley 
(now owned by Tate & Lyle), which 
enjoyed a golden age in the 70s-90s 
through innovating with corn sweeteners, 
are now facing reduced demand as 
negative publicity around HFCS and soft 
drinks led the beverages industry to react 
to changing consumer sentiments a few 
years ago.

In 2009, PepsiCo introduced three new 
soft drinks in the US. The marketing 
campaign for Pepsi Natural, Pepsi 
Throwback and Mountain Dew Throwback 
made a point of them being “sweetened 
with natural sugar, a blend of cane and 
beet sugars”.14 

In the same year, Dr Pepper also released  
a “heritage” version of Dr Pepper Soda  
that was made to the original formula  
and used beet sugar instead of HFCS.15  

Companies such as Kraft Foods, Hunt's 
Ketchup, Sara Lee, Snapple, Gatorade and 
Starbucks also stopped using HFCS in 
some or all of their products. 

CONSUMPTION OF SUGAR AND CORN-BASED SWEETENERS IN THE US (1966 – 2013)13 
(IN DRY-BASIS POUNDS PER CAPITA) 

Refined sugar

HFCS

Glucose

Dextrose

Total (Corn based)

Total

A
T

I
P
A
C
R
E
P

)
S
B
L
(

S
D
N
U
O
P

160

140

120

100

80

60

40

20

0

1970

1980

1990

2000

2010

Source: Royote through Wikipedia based on data from USDA.

Platinum Asset Management Limited Annual Report 2015 
 
 
X

HOW CAN
SUGAR BE BAD
FOR US?

Sugars (and other carbohydrates) provide 
energy to fuel cells in living organisms. 

Glucose is of particular importance to 
humans as it is the primary fuel for the 
brain, which uses 10-25% of the whole 
body’s energy. 

The brain is in a constant state of 
metabolic activity – even when 
one is asleep – and is therefore 
carbohydrate-dependent. 

This natural dependence on sugar as a key 
source of energy has caused humans to be 
hooked to sweet tasting things since the 
time of our hunter-gatherer ancestors. 
HOWEVER, RISING PRODUCTION 
AND FALLING PRICES HAVE LED TO 
OVERCONSUMPTION IN MOST PARTS 
OF THE WORLD IN THE LAST CENTURY 
AND ASSOCIATED HEALTH RISKS HAVE 
NOW LED SUGAR TO BE REGARDED AS 
THE “NEW TOBACCO”.      

An abundance of studies since the 1960s 
have linked excessive sugar intake to 
diabetes, hypertension, hypoglycaemia, 
cardiovascular disease and other health 
conditions, but early warnings were 

overshadowed for years by concerns over 
saturated fat and its impact on cholesterol 
levels as well as the difficulty to prove 
a direct causation between sugar and 
specific diseases. 
THE CASE AGAINST SUGAR, HOWEVER, 
HAS NOW BEEN PROVED BEYOND 
REASONABLE DOUBT WITH RESPECT  
TO AT LEAST TWO HEALTH HAZARDS. 

After a systematic review of tens of 
thousands of research papers, the World 
Health Organisation (WHO) concluded 
there is “strong evidence” that excessive 
intake of free sugarsi is associated with 
dental caries (i.e. tooth decays) and 
unhealthy weight gain (i.e. overweightii  
and obesityiii).16 

That there is a positive association 
between the level of free sugars intake and 
dental caries has been widely accepted. 

Research has long shown that the acidity 
of sweetened drinks and the bacterial 
fermentation that occurs with sugar 
consumption can both cause dental 
erosion. 

i: 

 The WHO defines “free sugars” to include all monosaccharides and disaccharides that are added to foods and drinks by the manufacturer, cook or consumer. 
“Free sugars” include sugars naturally present in honey, syrups, fruit juices and fruit juice concentrates, but not sugars in fresh fruits and vegetables or sugars 
naturally present in milk.

ii:  WHO’s definition of "overweight" is a body mass index of 25 or greater.
iii:  WHO’s definition of "obese" is a body mass index of 30 or greater.

Platinum Asset Management Limited Annual Report 2015Platinum Asset Management Limited Annual Report 2015

XI

XII

AROUND 68% OF 
AUSTRALIAN SCHOOL 
STUDENTS HAVE AT 
LEAST ONE TOOTH 
ERODED.17      

The relationship between sugar and 
weight gain is not difficult to understand. 
When carbohydrate is consumed, sugar is 
absorbed into our bloodstream. 

When blood sugar level rises, the 
pancreas releases insulin which causes 
the liver to convert excess glucose into 
glycogen which is then stored in the liver 
and muscles. 

As these are finite spaces, the surplus is 
converted into fatty acids and stored in 
fat cells. Fat cells provide infinite storage 
space as they simply replicate themselves 
when they reach maximum capacity of fat.

It is true that obesity is an outcome 
of overall caloric imbalance and 
that overconsumption of non-sugar 
carbohydrates would lead to comparable 
weight gains. However, the palatable 
quality and addictive effect of sweetened 
foods and the effortless ways to add 
caloric intake in liquid form through 
sweetened beverages make it difficult  
to exculpate sugar.

Beverages are also the source of HFCS’ 
notoriety. Sweetened beverages are 
estimated to account for at least 20% of 
the increase in weight in the US between 
1977 and 200718 which coincided with 
the rise of HFCS as the most widely used 
sweetener in beverages in that country. 

GLOBAL SUGAR AND SWEETENERS CONSUMPTION HAS NEARLY TREBLED SINCE THE 1960S

Sugar Non Centrifugal

Sugar Raw

Sweeteners

)
S
E
N
N
O
T
N
M

(
Y
L
P
P
U
S

S
R
E
N
E
T
E
E
W
S
&
R
A
G
U
S

180

150

120

90

60

30

0

1
6
9
1

4
6
9
1

7
6
9
1

0
7
9
1

3
7
9
1

6
7
9
1

9
7
9
1

2
8
9
1

5
8
9
1

8
8
9
1

1
9
9
1

4
9
9
1

7
9
9
1

0
0
0
2

3
0
0
2

6
0
0
2

9
0
0
2

Non-centrifugal sugar is a residual product obtained by evaporating the water in the sugar cane juice, 
it is known by many names in different parts of the world such as panela, jaggery, muscovado.

Source: FAO; Morgan Stanley Research.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
XIII

Studies have suggested that the 
metabolism of fructose, when compared 
to glucose, can have a greater impact on 
excessive caloric intake, weight gains and 
metabolic syndrome because fructose 
does not stimulate the secretion of insulin 
or leptin which are signals of the feeling 
of fullness.19  

HFCS-sweetened soft drinks provide an 
extremely easy means of adding extra 
calories without any offsetting health 
benefits and without suppressing the 
appetite to reduce the intake of other  
food calories.20 
IT IS THEREFORE IMPOSSIBLE TO DENY 
A CORRELATION, IF NOT CAUSATION, 
WHEN THE NUMBER OF OVERWEIGHT 
AND OBESE INDIVIDUALS MORE THAN 
DOUBLED FROM 875 MILLION IN 1980 
TO 2.1 BILLION IN 201321 WHILE 
GLOBAL SUGAR AND SWEETENER 
CONSUMPTION INCREASED BY ABOUT 
60% OVER THE SAME PERIOD.

The dangers of sugar do not stop with 
obesity, which is widely acknowledged 
to be associated with other non-
communicable diseases (NCDs). 

AN OBESE PERSON HAS A 9 TIMES 
GREATER RISK OF DEVELOPING TYPE 
2 DIABETES, MORE THAN 3 TIMES THE 
RISK FOR HYPERTENSION, 3 TIMES THE 
RISK FOR COLON CANCER, MORE THAN 
TWICE THE RISK OF HAVING A HEART 
ATTACK, A 65% HIGHER RISK OF 
OSTEOARTHRITIS AND A 33% HIGHER 
RISK OF A STROKE.22  

Type 2 diabetes is a condition where 
blood glucose level becomes too high 
because the body cannot use insulin to 
regulate it. 

Insulin is released when blood sugar 
levels are high, but sustained high insulin 
levels can lead to insulin resistance – 
when the body’s cells no longer respond 
to it. 

80% of Type 2 diabetes sufferers globally 
are overweight or obese at the time of 
diagnosis.23  

The conditions of obesity, insulin 
resistance, metabolic syndrome and Type 
2 diabetes are so closely inter-related that 
they have come to be collectively referred 
to as “diabesity”.

Platinum Asset Management Limited Annual Report 2015XIV

Platinum Asset Management Limited Annual Report 2015XV

HOW MUCH
IS TOO MUCH?

To be fair, sugar is not intrinsically bad 
for the human body. It starts to pose 
health dangers when one forgets the 
golden rule of “all things in moderation”.   

The WHO recommends that the daily 
intake of free sugars should be kept 
below 10% of one’s total energy intake 
and “a further reduction to below 5% 
per day would provide additional health 
benefits”.24  

These recommended intake levels include 
sugars naturally present in honey, syrups, 
fruit juices and fruit juice concentrates 
(even though some of them might not be 

considered “added sugar” according to 
commercial lingo), but not sugars in fresh 
fruits, vegetables or milk as “these have 
not been shown to have adverse effects”.
TO GIVE SOME CONTEXT, 10% OF 
AN ENERGY INTAKE BASED ON AN 
AVERAGE ADULT DIET OF 8700 KJ 
(OR 2078 CALORIES), WHICH IS THE 
STANDARD REQUIRED ON FOOD AND 
BEVERAGE LABELS IN AUSTRALIA,25  
IS ABOUT 52G (208 CALORIES  
OR 13 TEASPOONS). 

As you can see below, one could easily 
exceed the recommended daily quota by 
just having two of these snacks a day. 

TO PUT IT IN PERSPECTIVE, LOOK AT THE SUGAR CONTENT OF SOME OF OUR FAVOURITE TREATS:

Food/Beverage

A 35g serving of Kellogg’s Crunchy Nut Clusters 
breakfast cereal

A standard 200g tub of Ski D’Lite  
99% Fat Free Mango Yogurt

A standard 74g serving of Peters Drumstick 
Honeycomb Heatwave ice-cream

A 65g block of Kit Kat chocolate fingers

A standard 375 mL can of Coca-Cola

A standard 250 mL can of V Green energy drink

A standard 500 mL bottle of Lipton Lemon Ice Tea

A standard 500 mL bottle of The Daily Juice 
Company Breakfast Juice 

Sugar 
Content 
(g)

% of 
Daily 
Intakei 

Energy 
(Cal)ii

% of 
Daily 
Intakeiii

10

28

19

33

40

27

26

46

11%

31%

143

181

7%

9%

22%

215

10%

36%

44%

29%

29%

51%

339

161

117

111

193

16%

8%

6%

5%

9%

 Based on an average adult diet of 90 grams.

Source: Platinum
i: 
ii:  This is the energy content of each food or beverage item as a whole, and is not limited to energy from sugar content only.
iii:  Based on an average adult diet of 8700 kJ or 2078 cal.

Platinum Asset Management Limited Annual Report 2015XVI

Unless you are disciplined enough to limit 
your breakfast to a 35g serving of cereal and 
measure out the juice by a small measuring 
cup, it would not leave you much caloric 
space for a quiet beer or a glass of wine.

If you think we Australians are alone, 
or are in a club of minorities along with 

other developed countries like the US, 
then you are mistaken. 

The alarming fact is that all parts of the 
world, with the exceptions of Eastern 
Asia and Western Africa, are already at or 
above the WHO’s recommended levels.26 

SUGARS AND SWEETENERS AS PERCENTAGE OF TOTAL CALORIE INTAKE 
– ALL REGIONS EXCEED NEW WHO GUIDELINES

World

Americas

Oceania

Europe

Africa

Asia

20

18

16

14

12

10

8

6

4

2

0

WHO 10% maximum guideline

WHO 5% maximum guideline for further health benefits

1961

1971

1981

1991

2001

2011

From March 2015, the WHO recommends that maximum sugar daily intake for adults and children should be 
less than 5% of the daily energy intake for additional health benefits.

Source: FAO; WHO; Morgan Stanley Research.

SUGARS AND SWEETENERS PER CAPITA CONSUMPTION BY REGION

70

60

50

40

30

20

10

0

R
A
E
Y
R
E
P

/

N
O
S
R
E
P
R
E
P

/
G
K

A
I
S
A

N
R
E
T
S
A
E

I

A
C
R
F
A

N
R
E
T
S
E
W

I

A
C
R
F
A

N
R
E
T
S
A
E

E
L
D
D
M

I

I

A
C
R
F
A

A
I
S
A

L
A
R
T
N
E
C

-
H
T
U
O
S

A
I
S
A

N
R
E
H
T
U
O
S

A
I
S
A
N
R
E
T
S
A
E

D
L
R
O
W

A
I
S
E
N
A
L
E
M

A
I
S
E
N
Y
L
O
P

E
P
O
R
U
E

N
R
E
H
T
U
O
S

I

A
C
R
F
A

N
R
E
H
T
R
O
N

I

A
C
R
F
A

N
R
E
H
T
U
O
S

N
A
E
B
B

I

R
A
C

A
I
S
A
N
R
E
T
S
E
W

Source: FAO; Morgan Stanley Research.

H
T
U
O
S

I

A
C
R
E
M
A

A
I
S
E
N
O
R
C
M

I

E
P
O
R
U
E

N
R
E
H
T
R
O
N

E
P
O
R
U
E

N
R
E
T
S
E
W

E
P
O
R
U
E

N
R
E
T
S
A
E

L
A
R
T
N
E
C

I

A
C
R
E
M
A

I

A
C
R
E
M
A

N
R
E
H
T
R
O
N

&
A
I
L
A
R
T
S
U
A

D
N
A
L
A
E
Z
W
E
N

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
XVII

PUBLIC POLICY RESPONSE
IN THE FACE OF GROWING
ECONOMIC COSTS

WITH AROUND 40% OF THE WORLD’S 
POPULATION – SOME 2.1 BILLION – 
OVERWEIGHT OR OBESE,27 THE WORLD 
IS FACING A GROWING BURDEN OF 
HEALTHCARE COSTS RESULTING FROM 
DIABESITY AND OTHER NCDs.   

The global impact of obesity is currently 
estimated at US$2.0 trillion or 2.8% of 
global GDP,28 which is set to increase in 
the coming decades. 

If diabetes-related global health 
expenditure amounted to US$612 billion in 
2014, how big a burden will this become 
if, as forecasted by the International 
Diabetes Federation, the number of 
diabetes sufferers grows by 53% over 
the next 20 years and every one in 10 
individuals is a diabetic?29 
IN ADDITION, DIABESITY AND 
RELATED NCDS WILL ALSO HAVE A 
HUGE INDIRECT IMPACT ON ECONOMIC 
GROWTH THROUGH INCREASED 
MORTALITYi, LOST PRODUCTIVITY  
AND REDUCED WORKFORCE  
(SEE APPENDIX).

Alarming data such as these, particularly 
the sharp increases in obesity prevalence 
among children and adolescents (47% 
from 1980 to 2013), have led governments 
to begin taking steps to address the 

diabesity epidemic, part of which are 
aimed at reducing the consumption of 
sugar and other high-calorie sweeteners.  

Policy responses have typically involved 
the following measures, all of which are 
aimed at altering the individual behaviour 
of consumers:

•  EDUCATION CAMPAIGNS 
   These have been the most popular and 

least controversial.  

 Governments developed various dietary 
guidelines to educate the public about 
healthy food choices and portions and 
what a balanced diet should consist of. 

 In addition to general healthy eating 
campaigns, some groups have also 
enacted more targeted public awareness 
campaigns against sugar specifically 
(e.g. the “Pouring on the Pounds” 
anti-sugary drinks campaign in New 
York City in 2009, the “Sweet Enough 
Network” campaign organised by the 
Thai Health Foundation in 2003, and 
a mass media campaign rolled out in 
Mexico in 2012 to warn consumers about 
the effects of sweetened soft drinks).

i:  Diabetes is currently the 8th most common cause of premature death for NCDs and is expected to move to 5th by 2030.

Platinum Asset Management Limited Annual Report 2015 
 
XVIII

•  FOOD LABELLING REGULATIONS 
 Governments have progressively 
adopted and tightened rules on food 
labelling, but not without resistance 
from industry lobby groups. 

 For example, the US Food and Drug 
Administration (FDA) is proposing to 
improve its 20-year old nutrition facts 
labelling requirements, including by 
requiring food producers to state the 
amount of “added sugar” as well as the 
total sugar amount. 

 Those opposing the proposal have 
criticised it on such untenable grounds 
as that the general public may not fully 
understand the nutrition terminology. 

 In Australia and New Zealand, the 
front-of-pack labelling scheme, known 
as the Health Star Rating system, is 
voluntary, and some big food companies 
are still refusing to adopt it (Mondelˉez, 
Mars, PepsiCo, McCain, Goodman 
Fielder and George Weston Foods). 

 After much pressure from consumer 
advocacy group Choice, Kellogg’s has 
finally started to adopt the scheme for 
its breakfast cereals in June 2015.

•  RESTRICTIONS ON ADVERTISING 
   Advertising restrictions are viewed as 
more interventionist and only a few 
countries (including the UK, Mexico 
and the Netherlands) have so far 
enacted laws to regulate advertising  
of high-calorie food to children.  

 However, the encouraging thing is that 
industry self-regulatory codes now 
exist in many countries and a growing 
number of food and beverage companies 
are making voluntary pledges in 
relation to better marketing practices. 

 As childhood obesity attracts greater 
attention, major food companies 
in the EU (Danone, Coca-Cola, 
PepsiCo, Ferrero, Kellogg’s, Mars, 
Nestlé, Mondelˉez, Unilever, etc.) have 
voluntarily committed to not advertise 
food and beverage products to children 
under 12 except for products that meet 
specific nutrition criteria.30 

 In the US, 17 companies are 
participating in the Better Business 
Bureau’s Children’s Food and Beverage 
Advertising Initiative (CFBAI), of which 
five companies (Coca-Cola, Ferrero, 
Hershey, Mars and Nestlé) have elected 
not to engage in advertising directed 
primarily at children under 12 while  
the other members pledged that 100% 
of their child-directed advertising  
will be for foods that meet CFBAI’s 
nutrition criteria. 

•  REGULATIONS ON RETAILING 

 The UK and the Australian governments 
adopted rules restricting the sale of soft 
drinks and certain other high calorie 
foods in schools. 

 Such restrictions may gradually gain 
traction, but are likely to be limited 
to sales to children and confined to a 
narrow range of foods and beverages 
on which there is wide consensus as 
to their harmful effects and lack of 
nutritional value. 

 If properly enforced, such “school 
canteen”-styled rules together with 
reduced child-directed advertising 
can play a meaningful role in helping 
children to form healthy eating habits 
which, once formed at a young age,  
are likely to stay with the individual  
for the long-run, if not for life.  

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
 
 
 
 
XIX

 Following the introduction of a 10% tax 
on soft drinks in Mexico on 1 January 
2014, consumption dropped by an 
average of 6% through 2014, and by as 
much as 12% in the last part of the year. 

 Notably, “the effect was greatest on 
lower-income households, who cut their 
purchases by an average of 9% across 
the 12 months, and by 17% in the later 
months”.32 

 Controversial as taxes are, more than 
10 countries (France, Finland, Norway, 
Hungary, India, etc.) as well as certain 
States in the US have enacted some 
form of sugar tax (usually targeting 
soft drinks and confectionery) as a way 
to combat growing diabesity (and as 
a revenue source), much as they have 
done with tobacco and alcohol.

 It would therefore seem that policies 
specifically directed at improving 
children’s caloric balance may have a 
far-reaching effect on reducing diabesity 
among the next generation and on 
reversing the long-term trend of the 
“epidemic”.

•  TAXES 

 There is always a group of critics 
that argue that increasing the cost of 
specific foods is not an effective way 
to discourage consumption, and that a 
“sugar tax” would be an unfair burden 
on low-income families. But evidence 
points to the contrary. 

 Mexicans consume the highest average 
quantity of sweetened soft drinks in the 
world. At 163 litres a year, the average 
Mexican drinks 40% more than the 
average American. 

 It is no surprise that Mexico also has 
one of the world’s highest obesity 
prevalence (71% of Mexican adults  
are overweight and 32% are obese).31  

Platinum Asset Management Limited Annual Report 2015 
 
 
 
 
 
 
XX

Platinum Asset Management Limited Annual Report 2015

XXI

PRIVATE SECTOR
INNOVATION
AND LOW CALORIE
SUGAR SUBSTITUTES

With growing awareness of the links 
between diabesity and caloric sweeteners, 
consumers in developed countries, as 
well as many developing countries, are 
reducing their sugar and HFCS intake, 
but they are not foregoing the sweet tooth. 
THE SEARCH FOR LOW-CALORIE 
ALTERNATIVES HAS PRESENTED 
NEW OPPORTUNITIES FOR MAKERS 
AND USERS OF HIGH-INTENSITY 
SWEETENERS (HIS), A MARKET  
WHICH IS EXPECTED TO APPROACH 
US$1.9 BILLION IN 2017.33 

SWEETENER GROWTH RATES  
(ISO ESTIMATES) 2005-11

Note, however, while it is encouraging 
to see that growth rate in global sugar 
consumption has steadied and consumer 
preferences have begun to change in 
developed markets, growing global 
population and rising incomes in 
developing countries meant that overall 
sugar consumption is still growing at  
a little over 2% per year, higher than  
HIS’ growth. 

With sugar still dominating the global 
sweetener market by a wide margin, 
leading sugar producers such as Cosan 
and Tereos International remain strong 
cyclical businesses.

4.0%

3.5%

3.0%

2.5%

2.0%

1.5%

1.0%

0.5%

0%

GLOBAL SWEETENER MARKET  
(ISO ESTIMATES BY VOLUME) 2011

NATURAL 
SWEETENERS
1%

HFCS
7%

HIS
10%

SUGAR
82%

HIS

Sugar

HFCS

Natural 
sweeteners

Source: ISO; Credit Suisse AG Research Institute.

Source: ISO; Credit Suisse AG Research Institute.

Platinum Asset Management Limited Annual Report 2015XXII

ARTIFICIAL LOW-CALORIE SUGAR SUBSTITUTES

MAJOR TYPES OF ARTIFICIAL HIS USED AS FOOD ADDITIVES AND TABLETOP SWEETENERS:

Artificial 
sweetener 
name

Relative 
sweetness 
to sugar

After 
taste

Calories 
(per 
gram)

Common 
brands of the 
sweetener

Relative 
price to 
sugar for 
same unit of 
sweetness

Product Examples

Top 5 sources  
(% contribution to intake)

Saccharin 
(E954)

300

Yes

0

2%

Sweet’N Low, 
Sweetex, 
Hermesetas, 
Sugarine, 
Sugarella

Saxbys Diet Ginger 
Beer, Aeroplane 
Jelly Lite, Weight 
Watchers fruit in 
jelly.

Tabletop sweeteners (49%), 
cordials/fruit drinks (31%), 
carbonated soft drinks (16%), 
other desserts/breakfasts (3%), 
jellies/milk-based puddings 
(2%).

Cyclamate 
(E952)

40

Yes

0

6%

Sweet’N Low, 
Sucaryl

Cottee's No Added 
Sugar Cordial, Saxbys 
Diet Ginger Beer, 
Aeroplane Jelly Lite, 
Weight Watchers 
fruit in jelly.

Cordials/fruit drinks (51%), 
carbonated soft drinks (34%), 
tabletop sweeteners (4%), 
jellies/milk-based puddings 
(4%), other desserts/breakfasts 
(4%)

Aspartame 
(E951)

200

No

*4

8%

Equal, 
Nutrasweet, 
Hermesetas-
Gold, 
Sugarless

Bundaberg Diet 
Ginger Beer, Diet 
Coke, Diet Pepsi, 
Pepsi Max, Sprite 
Zero, Nestlé Diet 
yoghurt, Yoplait 
Forme yoghurt.

Carbonated soft drinks (66%), 
tabletop sweeteners (9%), 
sports, energy and weight 
management products (7%), 
flavoured yoghurts/mousses 
(7%), confectionery (4%).

200

Yes

0

4%

Acesulfame 
Potassium 
or “AceK” 
(E950)

Equal, Sunett, 
CSR Smart, 
Hermesetas-
Gold, 
Sugarless

Sucralose 
(E955)

600

No

^0

15%

Splenda

Carbonated soft drinks (52%), 
flavoured yoghurts/mousses 
(22%), cordials/fruit drinks 
(9%), confectionery (7%), 
flavoured milks (5%).

Carbonated soft drinks (59%), 
flavoured yoghurts/mousses 
(13%), cordials/fruit drinks 
(9%), tabletop sweeteners 
(5%), sports, energy and weight 
management products (5%).

Bundaberg Diet 
Ginger Beer, Coke 
Zero, Pepsi Max, 
Red Bull Sugarfree, 
Saxbys Diet Ginger 
Beer, Sprite Zero, V 
Sugar Free, Cottee's 
No Added Sugar 
Cordial, Ribena Light, 
Dairy Farmers Thick 
& Creamy Light, 
Nestlé Diet yoghurt, 
Yoplait Forme 
yoghurt.

Bundaberg Diet 
Ginger Beer, Dairy 
Farmers Thick 
& Creamy Light, 
Cottee's No Added 
Sugar Cordial, Ribena 
Light, Red Bull Sugar 
Free, V Sugar Free, 
Protein Revival milk 
drink, Atkins Endulge 
and Advantage Bars.

Neotame 
(E961)

8000

No

0

1%

Newtame

N/A

Tampico fruit juices, 
Atkins Endulge 
Peanut Caramel 
Cluster Bars.

*   Sugar and HFCS also have 4 calories per gram, but the high intensity of sweetness of Aspartame means reduced quantity in sweetened products, and hence 

less calories. 

^  Sucralose itself has no calories, but the bulking agent gives the end product 3 calories per gram.
Source: Sugar-and-Sweetener-Guide; Choice; Healthier Workplace WA; CCMI International; Bank of America Merrill Lynch; Platinum.

Platinum Asset Management Limited Annual Report 2015XXIII

While taste, mouth feel, functions as a 
preservative and bulking agent are all 
important considerations for the HIS 
business, safety issues, whether real 
or perceived, have been the key factor 
affecting the success of the industry. Most 
of the artificial HIS mentioned above have 
had a chequered history of medical and 
legal controversy.

Aspartame’s lack of aftertaste helped 
it to replace Saccharin as the main 
sweetener used in diet soft drinks and 
many confectionery in the 80s, but the 
chemical’s side effects have increasingly 
come under the spotlight in recent years 
and many now consider it the worst of  
the commonly used artificial HIS. 

Unlike most other artificial HIS, 
Aspartame is fully metabolised by the 
body and is broken down into aspartic 
acid, phenylalanine and methanol, which 
some claim have an effect on the brain 
and nervous system and can be toxic in 
high doses.34  
ASPARTAME’S NEGATIVE PUBLICITY 
ALLOWED SUCRALOSE – A HIS THAT 
CLAIMS TO BE “MADE FROM SUGAR, 
SO IT TASTES LIKE SUGAR”i – TO TAKE 
SOME OF ITS MARKET SHARE. 

HIS MARKET SHARE BY VOLUME  
(WHITE SUGAR EQUIVALENT)

GLOBAL HIS MARKET BY END USE

Beverage

620

Bakery

162

Table Top

110

Dairy

42

Confectionery

Processed Foods

31

30

Others

10

Source: LMC; Cosan Ltd.

PepsiCo, for example, announced in  
April 2015 that it would be replacing 
Aspartame with Sucralose for most of 
its diet drinks in the US,35 but both 
Diet Coke and Coke Zero still use a 
combination of Aspartame and AceK,  
at least in Australia.36 

Health warnings for Aspartame were also 
a catalyst for Merisant Company’s Equal 
brand to diversify from its original recipe 
of Aspartame and AceK and add Sucralose 
and Saccharin varieties to its HIS offering. 

HIS MARKET SHARE BY VALUE  
(GLOBAL TOTAL: USD 1.2 BILLION)

ASPARTAME
24%

SACCHARIN
41%

CYCLAMATES
10%

SUCRALOSE
10%

ACEK
7%

STEVIA
4%

NEOTAME
2%

OTHERS
2%

SUCRALOSE
34%

ASPARTAME
26%

NEOTAME
1%

ACEK
7%

NATURAL HIS
8%

CYCLAMATES
12%

SACCHARIN
12%

Source: ISO; Credit Suisse AG Research Institute.
i  Sucralose’s molecular structure is a modified version of sucrose, with the three oxygen-hydrogen groups in the sucrose molecule replaced with three chlorine 
atoms through processing. Tate & Lyle marketed Splenda with the slogan “Splenda is made from sugar, so it tastes like sugar”. French courts recently held the 
slogan misleading while in the US the case reached settlement.

Source: ISO; Credit Suisse AG Research Institute.

Platinum Asset Management Limited Annual Report 2015XXIV

Tate & Lyle no longer has a monopoly on 
Sucralose following a loss in patent suits 
against several Chinese manufacturers 
and US distributors in 2009, but the 
Splenda brand still dominates supply  
with an 80% Sucralose market share.

The development of Neotame as a 
derivative from Aspartame by The 
NutraSweet Company also marked a shift 
towards greater industry interest in the 
HIS space – starting with Saccharin in 
1878, all the other HIS listed above were 
discovered by accident in laboratories 
when the scientist was researching 
coal tar derivatives, pesticides or other 
chemicals for medical application. 

Neotame’s extreme intensity (8000 – 
13,000 times sweeter than sugar), low 
relative cost (1% the cost of sugar and  
3% the cost of HFCS), and the fact that  
it is the only FDA-approved synthetic  
HIS with a “Safe” rating by the Centre  
for Science in the Public Interest (US), 
made it the fastest growing artificial  
HIS in the market. 

With the US patent expired in July 2015, 
generic versions may soon be available, 
and more and more food and beverage 
manufacturers may switch to Neotame  
for their low-calorie product range.

HIS SALES TREND

)

N
O
I
L
L
I
M
$
S
U

(

S
E
L
A
S

500

400

300

200

100

0

2009

2010

2011

2012

2013*

* Latest 52 weeks, ending April 21. 
Source: Infoscan Reviews and Information Resources, Inc. (IRI).

Splenda

Sweet'N  
Low

Equal

Truvia

Consumers may be making the switch 
to HIS-sweetened food and beverages 
for their reduced calories, but there 
is an added cost advantage for the 
manufacturers. 
WHILE ARTIFICIAL HIS COST ONLY  
A FRACTION OF THE PRICE OF SUGAR 
FOR THE SAME UNIT OF SWEETNESS, 
RETAIL PRICES OF “DIET” DRINKS AND 
THE “ORIGINAL” CANE OR BEET SUGAR 
VARIETIES USUALLY COST ABOUT  
THE SAME. 

It would appear that manufacturers are 
not passing much of the cost savings  
onto consumers.
NATURAL LOW-CALORIE  
SUGAR SUBSTITUTES

Artificial HIS have been in the market 
for decades, but safety concerns (whether 
or not backed by solid evidence) as well 
as inferior mouth feel have limited their 
popularity (growth has been slower than 
sugar and HFCS). 

Although they remain legal and are 
declared safe by regulators in various 
countries, the trend towards “natural 
diet” and “natural living” in the past two 
decades has accelerated the growth of 
natural HIS such as stevia and monk fruit 
at a cost to artificial HIS’ market shares.

Stevia Rebaudiana is a South American 
plant. Its leaves have been used as a 
sweetener by natives for hundreds of 
years. The Steviol Glycoside compounds 
extracted from the leaves are up to 300 
times sweeter than sugar. 

Not only does stevia contain zero calorie 
and zero glycaemic, it has also been 
reported to have a beneficial effect on 
regulating blood sugar levels and is 
therefore well-suited to diabetes sufferers.

Platinum Asset Management Limited Annual Report 2015 
 
XXV

Stevia-based sweeteners first became 
commercialised in the 1970s by Japanese 
company Morita Kagaku Kogyo. It 
developed an integrated system from 
cultivation to extraction and refinement, 
and was the first to create sweeteners 
based on Rebaudioside A (Reb A or 
Rebiana), one particular Steviol Glycoside. 
Rebiana replaced artificial HIS in many 
low calorie food and beverage products in 
Japan and achieved a 40% market share. 

In the US, stevia faced much more 
resistance and was banned in the 90s 
before the FDA finally declaring Reb A 
“Generally Recognised As Safe (GRAS)” in 
2008 (with the EU following suit in 2011). 

Stevia-based products took off rapidly 
after that, experiencing a 400% increase 
globally in 2008 – 2012.37  

GLOBAL FOOD & BEVERAGE 
LAUNCHES WITH STEVIA

S
E
H
C
N
U
A
L

F
O

.

O
N

2,500

2,000

1,500

1,000

500

0

1,843

1,163

2,274

Food          
Beverages

5 Yr CAGR*

Total Food 
& Bev: 
+52%

Food: 
+45%

Beverages: 
+67%

636

477

280

2009 2010

2011

2012

2013

2014

*CAGR: Compound Annual Growth Rate. 
Source: Mintel; PureCircle.

ZENITH INTERNATIONAL ESTIMATES 
THAT THE GLOBAL STEVIA MARKET 
WILL REACH 7,150 TONNES BY 201738  
WHILE THE WHO ESTIMATES STEVIA 
WILL REPLACE 20% OF THE  
US$50 BILLION GLOBAL SUGAR MARKET.

TOP 10 CATEGORIES:  
NUMBER OF GLOBAL STEVIA LAUNCHES 2014

No. of launches  % of total

1  Snacks 

2  Other Beverages 

3  Juice Drinks 

4  Dairy 

5  Sweeteners and Sugar 

6  Carbonated Soft Drinks 

7  Bakery 

8  Ready-to-Drink Beverages 

9  Sugar and Gum Confectionery 

10  Hot Beverages 

398 

224 

223 

218 

138 

126 

125 

123 

97 

94 

18%

10%

10%

10%

6%

6%

5%

5%

4%

4%

Source: Mintel; PureCircle.

The biggest hype in the beverages aisle 
of Australian supermarkets this year was 
probably the arrival of Coca-Cola Life, 
sweetened with E960 or Steviol Glycoside. 

No one could have missed the stacks of 
green cans with their accompanying signs 
of “35% reduced sugar & kilojoules”. 

A stevia-sweetened, “30% less sugar” 
version of Pepsi NEXT is also being rolled 
out in crisp green cans in select countries 
(Australia, New Zealand, Canada, etc.).

Be careful now. There is a trick. These 
new mid-calorie range soft drinks contain 
both sugar and stevia. 

This may be due to stevia’s liquorice-like 
aftertaste. According to Tereos PureCircle 
Solutions, a major supplier of stevia-based 
sweeteners, out of the 604 new products 
containing stevia extracts launched in 
2010, 60% still contained sugar,39 and 
many food manufacturers continue to 
experiment and search for recipes that 
hit the right balance between reduced 
calories and uncompromised mouth feel. 

Platinum Asset Management Limited Annual Report 2015 
 
 
 
XXVI

More broadly, much R&D is being 
undertaken throughout the supply chain, 
from plant breeding and cultivation to 
extraction and purification, to product 
formulation and marketing.40  

Start-ups such as Stevia Corp and Stevia 
First Corporation are investing heavily in 
R&D and IP acquisition to improve both 
yield and leaf quality. 

Approximately 70,000 – 100,000 tonnes 
of stevia leaf were harvested in 2010, 
with most commercial stevia farming 
(estimated at 90%) taking place in China. 

Leaf accounts for nearly 80% of refined 
stevia product cost. There is significant 
demand for agronomic and farm 
management expertise to develop high 
yield breeds, establish new plantations 
and scale leaf production.
IN THE PRODUCT FORMULATION AND 
DISTRIBUTION SEGMENT, THE BIGGEST 
SOFT DRINK COMPANIES AND THE 
MAJOR ARTIFICIAL HIS PRODUCERS 
HAVE BEEN ACTIVE LEADERS. THE 
DOMINANT STEVIA BRANDS IN THE 
MARKET ARE:  

•  “TRUVIA” – developed and marketed 

by Cargill Inc (privately-owned 
agribusiness giant and a top producer 
of HFCS) jointly with Coca-Cola, the 
sweetener is made from Reb A and 
Erythritol (a sugar alcohol found in 
small concentrations in fruits);

•  “STEVIA IN THE RAW” – manufactured 
and distributed by Cumberland Packing 
Corp (which also owns Sweet’N Low);

•  “PURE VIA” – another formulation 

developed by the Whole Earth Sweetener 
Company (a wholly owned subsidiary of 
Merisant, owner of Equal) in partnership 
with PepsiCo using Reb A, dextrose, etc.

The extraction and purification segment 
is dominated by Pure Circle Limited 
which has a vertically integrated supply 
chain with control “from leaf through 
production to end customer relationship 
and formulation support”.41  

The company’s Stevia 3.0 portfolio 
now comprises eight sweeteners and 
four flavour ingredients. Reb M, a new 
zero-calorie sweetener from the stevia 
leaf jointly developed by PureCircle and 
Coca-Cola, was granted GRAS status by 
the FDA in 2013.   

PureCircle currently supplies more than 
90% of the high purity stevia extract in 
the US market (excluding the table top 
sweetener category).42 Its sales increased 
by 37% in volume and 44% by value from 
FY13 to FY14 while gross margin rose  
by 106%. 

PureCircle also has joint ventures with 
Nordzucker AG and Tereos, the world’s 
second and third largest sugar producers 
respectively, to produce and distribute 
stevia extracts and sweeteners as well as 
stevia-sucrose blended sweeteners in the 
European and Brazilian markets. 

The joint ventures, however, do not yet 
appear to account for a significant portion 
of the businesses of the two sugar giants.

GLG Life Tech is another vertically 
integrated producer of stevia extract with 
China-based plantations, processing 
facilities, as well as R&D centres. 

In 2008 it secured a 10 year contract to 
supply Cargill with 80% of its stevia needs 
for the first five years. The relationship, 
however, broke down over time. GLG’s 
stock price fell from $11 to less than $1 

Platinum Asset Management Limited Annual Report 2015XXVII

MONK FRUIT GROWS IN VERY SPECIFIC 
CLIMATIC CONDITIONS ONLY. THREE 
COUNTIES IN GUANGXI PROVINCE 
ACCOUNT FOR SOME 90% OF THE  
VERY LIMITED GLOBAL OUTPUT.  

The better known brands in this nascent 
market include Tate & Lyle’s “Purefruit”, 
“Monk Fruit In the Raw” by Cumberland 
Packing Corp and the Japanese brand 
“Lakanto”. 

The largest monk fruit grower and supplier 
is Guilin GFS Monk Fruit Corp (MFC), 
a Sino-Foreign joint venture founded in 
2004 by a Chinese entrepreneur and  
New Zealand company BioVittoria Ltd. 

MFC claims to have a 70% market share 
for the supply of processed monk fruit 
ingredients. It entered into a five year 
arrangement with Tate & Lyle in 2010 
under which MFC granted exclusive global 
sales and distribution rights for its monk 
fruit extract to Tate & Lyle and the latter 
would develop Purefruit through sales, 
research and applications. 

The relationship was further cemented 
with Tate & Lyle’s acquisition of a 12% 
equity interest in MFC in 2011.43 

Mogroside-based sweetener can be found 
in more than 1000 products currently, 
including Nestle’s Skinny Cow Creamy 
Iced Coffee range, Yoplait Yogurt and 
Juice, Hubert’s Diet Lemonade, etc. 

According to MFC, other global food and 
beverage companies such as Coca-Cola, 
PepsiCo, General Mills and Kellogg’s are 
all working on products sweetened with 
monk fruit extract.

in 2011 when the Cargill contract was 
renegotiated and GLG effectively lost  
its biggest customer. 

The company appears to be slowly 
recovering and announced two major 
developments in 2014 from its patented 
and proprietary breeding programs. 

The “Reb C Gold seedling” and the 
“Super RA” variety are new strains of 
leaf that contain high concentrations 
of the sweet compounds and are 
expected to significantly lower the cost 
of production. The company’s revenue 
is showing improvements, though it 
still has substantial debts and remains 
loss-making.

Interestingly, GLG decided in 2014 to 
diversify from stevia and ventured into 
the monk fruit extract market. 

Monk fruit (or Luo Han Guo) is native 
to Guangxi Province in Southern China. 
Having been used to treat coughs and 
other ailments in Chinese medicine for 
hundreds of years, the fruit has only 
started to be commercially produced as 
a natural high-intensity sweetener in the 
past few years. 

The sweetness of monk fruit comes from 
Mogrosides which make up only around 
1% of the fruit by weight, but are about 
300 times as sweet as sugar. 

In addition to containing no calorie,  
it also has little aftertaste. However,  
monk fruit has not yet become widely 
available as a result of its being twice 
as expensive as stevia and not having 
obtained regulatory approval in Europe  
(it has recently been approved in the US 
by FDA, including for GLG’s Mogroside  
V products).

Platinum Asset Management Limited Annual Report 2015XXVIII

BEYOND

SUGAR,

COKE AND STEVIA

We have in this paper focused on the 
changing fortunes of sugar and other 
sweeteners, but rising rates of obesity 
and diabetes also present enormous 
opportunities outside of the food and 
beverage industry. 
AN OBVIOUS BENEFICIARY IS THE 
PHARMACEUTICALS AND HEALTHCARE 
SECTOR. MORGAN STANLEY ESTIMATES 
THAT DIABETES IS A $35 BILLION 
MARKET GLOBALLY AND IS EXPECTED 
TO REACH $50 BILLION BY 2020.   

Medication to treat or manage diabetes, 
a chronic disease, ranges from oral anti-
diabetics (OAD), the glucagon-like peptide 
1 (GLP-1) class of drugs and insulin, the 
largest segment in value. 

Leading producers of insulin include 
Novo Nordisk (the diabetes theme 
accounts for approximately 80% of group 
sales), Sanofi (22%) and Eli Lilly. 

Merck & Co, AstraZeneca, Eli Lilly, 
Novartis and Takeda are producers of 
OAD, a segment estimated to grow at 
a high single digit pace in the coming 
decade due to the continuous innovation 
with new classes of drugs. 

Mitsubishi Tanabe is also expected 
to enjoy rising profits from growth in 
royalties for Invokana, an OAD in the 
SGLT2 inhibitor class (diabetes products 
are estimated to contribute as much as 
30% of profits in 2018). 

Ono Pharmaceutical also has around 25% in 
diabetes-related sales, predominantly from 
Glactiv, an OAD in the DPP4 inhibitor class.

One of the reasons that diabetes is such 
a serious and costly condition is its 
numerous complications. Persistent high 
blood glucose levels can cause irreversible 
damage to the body’s organs and diabetes 
is the most common cause of kidney 
failure (more than 40%). 

When diabetes sufferers experience 
kidney failure, they must undergo either 
dialysis or a kidney transplant. Dialysis 
is a form of kidney replacement therapy 
through cleaning the blood with an 
artificial kidney. 

In the dialysis space, Fresenius Medical 
Care is the current market leader with 
3100 dialysis clinics and 40 production 
sites worldwide. The company stands to 
save many more lives and improve the 
quality of life for many of its patients in 
the coming years.

There is enormous demand for diabetes 
treatment in developing countries. More 
than 80% of the global expenditures were 
made in the world’s richest countries 
while 77% of the world’s diabetes sufferers 
live in low and middle income countries. 

REGIONAL SHARES OF DIABETES-RELATED 
HEALTH EXPENDITURES, 2014

SOUTH  
EAST ASIA
 1%

REST OF 
ASIA AND 
PACIFIC 
16%

SOUTH 
AMERICA 
 5%

Source: IDF, Morgan Stanley Research

EUROPE
24%

MIDDLE 
EAST & 
NORTH 
AFRICA
3%

NORTH & 
CENTRAL 
AMERICA
51%

Platinum Asset Management Limited Annual Report 2015XXIX

Platinum Asset Management Limited Annual Report 2015XXX

This represents a significant business 
opportunity for pharmaceutical and 
medical technology companies that are 
willing and able to develop the right 
business model and cost structure to meet 
the needs of diabetes patients in those 
developing countries.

Obesity opens up an even greater number 
of possibilities as there is much unmet 
medical need. Currently, there is only a 
short list of FDA-approved prescription 
weight-loss drugs. Novo Nordisk’s 
Saxenda, an injectable medicine, was 
the latest offering in addition to Takeda/
Orexigen’s Contrave, Arena/Eisai’s Belviq, 
and Vivus’ Qsymia, which are pills. 

These companies may be doing 
themselves a disservice by pricing their 
drugs too aggressively. 

By 2018, these drugs are only expected 
to generate sales ranging US$100-210 
million,44 which can hardly be considered 
success stories in the pharmaceutical 
world. 

Non-prescription weight-loss products 
and services, on the other hand, are a 
fast growing market – Americans spent 
US$28 billion on dietary supplements 
(not limited to weight-loss products) in 
2010 and US$40 billion on weight-loss 
programs and products.45 

GNC and Glanbia are among the 
companies with a high exposure to the 
US$35 billion vitamins, minerals and 
supplements (VMS) industry, which has 
been growing at a compound annual 
rate of 5.8% over the past 10 years and 
is estimated to grow at 7% per year from 
2010-20E.46 

Commercial weight-loss centres such as 
Jenny Craig and Weight Watchers as well 
as gym facility chains such as Fitness First 
are also expected to continue to grow  
with significant opportunities in 
developing markets.
HERE IS WHERE WE WILL END  
OUR SHORT JOURNEY IN THE  
CANDY FACTORY. THE TREND OF 
INCREASING EXCESSIVE CONSUMPTION 
OF SUGAR AND HFCS OVER THE 
PAST FEW DECADES HAD CAUSED A 
GROWING DIABESITY EPIDEMIC ON  
A GLOBAL SCALE. 

In numerous countries, however, 
stakeholders have been alerted to the ill 
effects of such excesses and collective 
action to reverse the upward trend of 
diabesity is well under way. 

A combination of policy and education 
initiatives on the one hand and product 
innovation on the other is beginning 
to produce results in some parts of the 
world (Mexico being an excellent example 
showing that positive change can occur). 

There are big opportunities for food 
and drink producers as the natural HIS 
segment of the market is still at a nascent 
stage. It is also imperative that the 
healthcare industry rise to the challenge 
and support the growing number of 
diabesity sufferers. It will be a bittersweet 
mix for market players.
AS FOR THE MORAL OF THE STORY 
– SUGAR AND THE STOCK MARKET 
REQUIRE THE SAME KIND OF 
DISCIPLINE. WE MUST STRIVE TO 
STAND RESOLUTE IN THE FACE OF 
TEMPTATION AND PLEASE DO NOT 
SUCCUMB TO YOUR SWEET TOOTH  
TOO OFTEN.   

Platinum Asset Management Limited Annual Report 2015XXXI

APPENDIX
HOW MUCH WILL

DIABESITY

COST OUR ECONOMY?

“DIABETES IS NOT JUST A HEALTH 
ISSUE AND A THREAT TO OUR HEALTH 
SYSTEM AND SPIRALLING COSTS  
– IT IS MORE AND MORE AN 
ECONOMIC AND PRODUCTIVITY ISSUE 
THREATENING …BUSINESS SECTORS.” 47   

A report commissioned by Diabetes 
Australia places the productivity impact 
of diabetes in Australia currently at $5.6 
billion per year while the total estimated 
cost of diabetes in Australia in 2013 was 
$14.6 billion (including direct healthcare, 
direct non-healthcare and social costs).48

To gauge the indirect costs of excessive 
sugar consumption and related diabesity 
issues, Morgan Stanley Research 
conducted a series of simulated GDP 
and productivity trajectories for selected 
countries. While the multitude of 
variables involved gives the outcomes 
a high degree of uncertainty, the study 
nevertheless provides a valuable reference 
on the broader, long-term economic 
impact of sugar-related health problems.

The starting point of Morgan Stanley’s 
study is the OECD’s 2014 economic 
forecasts for 2015-2035, which do not 
take into account the impact of sugar 
consumption on health and assume on 

average the same output per unit of labour 
across the economy. 

The study adjusts the OECD forecasts by 
varying output per unit of labour based 
on categories of “healthy”, “diabetic” and 
“obese” and building in productivity 
assumptions of “absentees”, “presentees”i 
and “leavers”ii to the latter two categories, 
thereby accounting for the impact of 
sugar consumption on health and hence 
productivity. The researchers then ran the 
following three simulation scenarios:

•   BASE CASE SUGAR SCENARIO  

– assuming no change in the propensity 
to consume sugar to current levels and 
no changes in prices;

•   HIGH SUGAR SCENARIO – assuming 
an increase of sugar preference of 5 kg 
per person cumulatively over the 20 
year projection-horizon (equating to 
an increase of 50kcal per person per 
day) and a corresponding increase in 
diabetes and obesity prevalence rates 
(150kcal/person/day increase in sugar 
availability translates to a 1.1% increase 
in diabetes prevalence, and 20kcal/day 
lead to a 1 kg increase in body weight 
over 3 years); and

i:  “Presenteeism” refers to employees who go to work even though they are sick.
ii:  Those who leave the labour market because they are too ill to work.

Platinum Asset Management Limited Annual Report 2015XXXII

•   LOW SUGAR SCENARIO  – assuming  
a decrease in sugar consumption of  
10 kg person cumulatively over the 
same 20 year period (equating to a 
reduction of 100kcal per person per 
day) and a corresponding reduction in 
diabetes and obesity prevalence rates.

The results of these simulations show that 
in the Base Case Sugar Scenario:

•   GDP growth averages 1.8% per annum 
in the OECD over the 20 year period, 
compared to the OECD forecast of 
2.3% (i.e. a cumulative loss of 18.2 
percentage points); and

•   Productivity growth averages 1.5% per 
annum in the OECD over the next 20 
years, compared to the OECD forecast 
of 1.9% (i.e. a cumulative loss of 11.7 
percentage points).

BASE CASE SUGAR: TOP AND BOTTOM TEN 
COUNTRIES RANKED BY CUMULATIVE LOSS 
OF REAL GDP VS OECD LT PROJECTIONS

Largest losses

Average Loss 
for the OECD Area

Smallest losses

35%

30%

25%

20%

15%

10%

5%

0%

Y
E
K
R
U
T

I

A
N
O
T
S
E

I

A
N
E
V
O
L
S

E
L
I
H
C

I

O
C
X
E
M

S
E
T
A
T
S
D
E
T
N
U

I

A
I
L
A
R
T
S
U
A

D
N
A
L
A
E
Z
W
E
N

C
I
L
B
U
P
E
R
H
C
E
Z
C

C
I
L
B
U
P
E
R
K
A
V
O
L
S

D
N
A
L
E
C

I

Y
A
W
R
O
N

K
R
A
M
N
E
D

N
E
D
E
W
S

I

M
U
G
L
E
B

Y
L
A
T

I

E
C
N
A
R
F

N
A
P
A
J

D
N
A
L
R
E
Z
T
W
S

I

Note: the data shown are percentage points. LT long-term.  
Source: Morgan Stanley Research estimates.

The countries that face the highest 
output loss are those with high rates of 
both diabetes and obesity (e.g. Chile, 
the US and Australia), while countries 
with relatively low diabetes and obesity 

prevalence (e.g. Japan and France) face  
the least sugar consumption-related loss  
of productivity. 

The potential impact of sugar 
consumption and diabesity on economic 
growth is even more startling when the 
three different simulation scenarios are 
compared side by side:

OECD AREA ANNUAL REAL GDP GROWTH 
ADJUSTED FOR THE THREE SUGAR SCENARIOS

3.0%

2.5%

2.0%

1.5%

1.0%

0.5%

0.0%

Low Sugar

Base Case

High Sugar

2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 2035

Source: OECD; Morgan Stanley Research estimates.

In the High Sugar Scenario, GDP growth in 
the OECD area would slow to 1.3% per year 
on average, approaching just 0.3% towards 
the end of the 20 year period, while 
diabetes rate would increase from 11.6% 
in the Base Case Scenario to 12.0% and 
obesity rate would nearly double to 60%.

In contrast, the Low Sugar Scenario would 
see a drop in diabetes rate to 10.9% and 
the obesity rate would fall towards zero, 
which would translate to an average  
GDP growth of 2.2% per annum over  
the 20 year period.  

THIS SERIES OF SIMULATED 
PROJECTIONS INDICATE THAT, ALL 
ELSE BEING EQUAL, DIABETES AND 
OBESITY PREVALENCE CAN HAVE A 
SIGNIFICANT IMPACT ON PRODUCTIVITY 
AND ECONOMIC GROWTH OVER THE 
LONG RUN.

Platinum Asset Management Limited Annual Report 2015 
 
 
 
Platinum Asset Management Limited Annual Report 2015

XXXIII

The Industries of Scotland – Sugar‑Refining, http://www.electricscotland.com/history/industrial/industry22.htm.

Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014.
http://www.sucden.com/statistics.
http://www.ers.usda.gov/media/1731267/aer382fm.pdf.
http://www.sucden.com/statistics.
http://ec.europa.eu/agriculture/sugar/index_en.htm.
http://www.indexmundi.com/agriculture/?commodity=centrifugal‑sugar&graph=beet‑sugar‑production.

[1] 
[2]  Cohen, Rich, Sugar Love, published in August 2013 in the National Geographic: http://ngm.nationalgeographic.com/2013/08/sugar/cohen‑text.
[3]  Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015.
[4] 
[5] 
[6] 
[7] 
[8] 
[9] 
[10]  http://www.tralac.org/discussions/article/5684‑the‑end‑of‑the‑eu‑sugar‑quota‑and‑the‑implication‑for‑african‑producers.html.
[11]  Wiltgen, Tyler James, An Economic history of the United States Sugar Program, August 2007.
[12]  http://www.ethicurean.com/2008/05/26/hfcs‑history/.
[13] 

 “US Sweetener consumption, 1966 to 2013” by Royote ‑ Own work. Licensed under CC BY‑SA 4.0 via Wikimedia Commons, based on data from USDA 
http://www.ers.usda.gov/datafiles/Sugar_and_Sweeteners_Yearbook_Tables/US_Consumption_of_Caloric_Sweeteners_/table50.xls.

[14]  http://www.bevreview.com/2009/02/26/official‑facts‑about‑pepsi‑throwback‑mountain‑dew‑throwback/.
[15]  https://en.wikipedia.org/wiki/Public_relations_of_high_fructose_corn_syrup.
[16] 

 World Health Organization – Guideline: Sugars intake for adults and children 2015: http://apps.who.int/iris/bitstream/10665/149782/1/9789241549028_
eng.pdf?ua=1. 

[17]  National Health and Medical Research Council: Eat for Health – Australian Dietary Guidelines 2013.
[18]  Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014, quoting Woodward Lopez et al 2010.
[19] 

 Bray, G A, Nielsen S J and Popkin BM (2004), American Journal of Clinical Nutrition: “Consumption of high‑fructose corn syrup in beverages may play a 
role in the epidemic of obesity”, 79(4): 537–543. http://www.princeton.edu/main/news/archive/S26/91/22K07/.
 Bray, G A and Popkin BM (2014), Diabetes Care: “Dietary Sugar and Body Weight: have We Reached a Crisis in the Epidemic of Obesity and Diabetes? 
Health Be Damned! Pour on the Sugar”, 37:950‑956.

[20] 

[21]  Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015.
[22]  Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015, citing the International Diabetes Task.
[23]  Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015, citing the International Diabetes Federation.
[24]    World Health Organization – Guideline: Sugars intake for adults and children 2015: http://apps.who.int/iris/bitstream/10665/149782/1/9789241549028_

eng.pdf?ua=1.  

[25]  Australia New Zealand Food Standards Code.
[26]    Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015.
[27]    Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014.
[28]    Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014, citing McKinsey.
[29]    Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015, citing the IDF Diabetest Atlas, Sixth edition, 2014 update.
[30]    Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014.
[31]    Wade, Lizzie, Mexico’s Soda Tax Is Working. The US Should Learn From It, 13 July 2015.
[32]    Boseley, Sarah, The Guardian: Mexican soda tax cuts sales of sugary soft drinks by 6% in first year, 19 June 2015.
[33]    http://www.bccresearch.com/pressroom/fod/market‑high‑intensity‑sweeteners‑expected‑reach‑nearly ‑$1.9‑billion‑2017.
[34]    http://www.sugar‑and‑sweetener‑guide.com/aspartame.html.
[35]    http://www.usatoday.com/story/money/2015/04/24/pepsi‑diet‑pepsi‑pepsico‑aspartame‑aspartame‑free‑beverages‑soft‑drinks/26297755/ and  

https://en.wikipedia.org/wiki/Sucralose#cite_note‑11.

[36]    http://www.coca‑colajourney.com.au/brands/coca‑cola.
[37]    http://www.bbc.com/news/magazine‑22758059.
[38]    GLG Life Tech Corporation Annual Information Form for the Fiscal Year Ended December 31, 2014.
[39]    http://www.reuters.com/article/2012/05/23/us‑sugar‑stevia‑idUSBRE84M0Y120120523.
[40]    http://www.stevia.co/opportunity/opportunity‑overview.
[41]    PureCircle Limited 2014 Annual Report.
[42]    http://www.stevia.co/opportunity/opportunity‑overview.
[43]    http://m.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10722115.
[44]    Morgan Stanley, Sustainable Economics – The Bitter Aftertaste of Sugar, 18 March 2015.
[45]    Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014.
[46]    Bank of America Merrill Lynch, Globesity and Health & Wellness primer, 3 December 2014.
[47]    “Diabetes: more than a spiralling health issue”: Media Release 14 November 2014 www.diabetesaustralia.com.au.
[48]  “Diabetes: more than a spiralling health issue”: Media Release 14 November 2014 www.diabetesaustralia.com.au.

Disclaimer: This article has been prepared by Platinum Investment Management Limited ABN 25 063 565 006 AFSL 221935 trading as Platinum Asset 
Management (“Platinum”). It contains general information only and is not intended to provide any person with financial advice or to take into account any 
person’s (or class of persons’) investment objectives, financial situation or needs. Platinum may have existing investments in some of the companies referred to 
in this article and may or may not decide to invest in such companies in the future. This article is not intended to be a recommendation or advice with respect 
to any of the companies, businesses or industries mentioned. Before making any investment decision, you are recommended to consult your financial adviser.