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PPHE Hotel Group

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FY2021 Annual Report · PPHE Hotel Group
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Financial KPIs1

Operating KPIs1

Total revenue 

Normalised profit before tax

Occupancy

£141.4 m

£(47.5) m

30.7 %

2020: £101.8m

2020: £(89.8)m

2020: 28.0%

Adjusted EPR A EPS 

Proper ty value

Average room rate

(4 4)p

2020: (123)p

£1.8b n

2020: £1.7bn

£117.0

2020: £105.1

EBITDA 

EPR A NRV per share

RevPAR

£25.1m

£22 .15

2020: £(10.1)m

2020: £22.08

£35.9

2020: £29.4

1.  Details of Alternative Performance Measures (APMs) can be found in the APM glossary on page 209. 

s Business highlights
t
h
g

 – The Group’s attrac tive locations and quality and depth of its portfolio have 

enabled it to outperform when restric tions were eased

 – Successfully secured contrac ted business in times of uncertainty and volatility, 

including government and essential travel contrac ts and serving as the host 

hotel for the players and support teams of the Wimbledon Championships 

Responsible 
Business 

Our  
People

 – Linking development 

to learning

 – Attracting and retaining talent
 – Increasing diversity in the 

workplace

Our  
Places

 – Increasing our charity 

initiatives and volunteering
 – Contributing to and investing 

in our local community

Our  
Planet

 – Reducing our carbon 

footprint

 – Conserving water
 – Recycling more and 

reducing waste

 – Increasing the use of ethically 
sourced and eco-friendly 
materials

Learn more –  
See our Responsible 
Business strategy on 
pages 74 to 89.

Our vision

Our purpose

Creating valuable 
memories for our 
guests and value 
for our assets, 
people and local 
communities.

To deliver a best-in-class performance 
through building further scale and depth 
in our real estate portfolio and growing 
the platform with our integrated 
‘Buy, Build, Operate’ model.

Who we are

We are an international hospitality group 
with a strong prime real estate portfolio 
consisting of 48 properties under operation 
in eight countries, that transforms an 
asset’s potential into value and profits.

What we do

We have a clear strategy to drive 
growth and create long-term value while 
recognising and developing opportunities 
to help our assets reach their full 
potential. We delight our guests every 
day, through engaging service and 
quality products in inviting places.

How we do it 

By valuing our people, being led 
by an entrepreneurial Executive 
Leadership Team and through investing 
in our portfolio, opportunities with upside 
potential and local communities.

i
l

h
g

i

H

 – Winner of The Caterer’s 2021 Best Employer in Hospitality Award 

 – Raised £125.8 million of cash to pursue new grow th opportunities by entering 

into a joint venture partnership on two of our London properties

 – Progressed our £200m+ development pipeline and repositioning projec ts and 

acquired hotels in Austria (Nassfeld) and Italy (Rome) 

 – Looking ahead at 2022 with confidence in demand for travel and excitement 

for our several new (re)openings

Learn more – see our 
Business review

H O L M E S   H OT EL   LO N D O N

3

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSAPPENDICES 
Contents

Strategic Report
6  
7  
10  
16  
18  
22 
24 
26  
35  
36 
38  
40  
42  
44  
58 
68  
74 
87  

About us: creating value
Our investment case
At a glance
Chairman’s statement
President and CEO’s review
Business model
Strategy at a glance
Our approach to risk management
Viability statement
Key performance indicators
The traveller in 2022
Award-winning hospitality management platform
Our pipeline
Financial review
Business review
Stakeholder engagement
Responsible business
TCFD reporting – A new way to engage

Corporate Governance
90 
Introduction to governance
94 
Board of Directors
96 
Executive Leadership Team
Corporate Governance
98 
109  Nomination Committee report
Audit Committee report
115 
Remuneration report 
121 
Directors’ report
131 

Financial statements
136 
140 
141 
142 
143 
144 

Independent auditors’ report
Consolidated statement of financial position
Consolidated income statement
Consolidated statement of comprehensive income
Consolidated statement of changes in equity
Consolidated statement of  
cash flows

146  Notes to consolidated financial statements

Subsidiaries included in the Group
Jointly controlled entities
Current and pipeline projects

Appendices
204 
207 
207 
208  Glossary
209 
210 

APM glossary
Contacts

AWA R D -W I N N I N G 
H OSPI TA L I T Y 
M A N AGEM EN T 
PL AT F O R M

PA G E   4 0

O U R   B R A N DS

PA G E   12

O U R   B USI N E S S   M O D EL

PA G E   2 2

A R T ’OT EL   LO N D O N 
H OX TO N

PA G E   61

G AT E WAY   C I T I E S

PA G E   11

PR E SI D EN T   A N D 
C EO ’ S   R E V I E W

PA G E   2 0

4

O U R   PI PEL I N E

PA G E   4 2

5

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESWe create memorable guest 
experiences by owning, developing  
and operating hotels and resorts in 
dynamic, vibrant cities and leisure 
destinations. Our properties are 
managed by experienced teams 
living our values ever y day, creating 
unique experiences. We create 
stakeholder value at every step of 
the value chain as our properties 
provide attrac tive returns and   
long-term capital appreciation.

6

Our 
investment 
case

Fu l l va l u e   
c h a i n a pp r oa c h

Value creation through development, 
repositioning, operations and brand  
ownership and access; resulting in a  
30-year track record of NAV growth  
and industry-leading EBITDA margins

D i ve r s i f ie d p o r t f o l i o   
i n key c i t ies a n d 
l e i s u r e l oc a t i o n s

New and renovated property portfolio of 48 
prime assets in operation; consisting of hotels, 
resorts and campsites

I n dep e n de n t  op e ra t o r 
w i t h b ra n d f l ex i b i l i t y

Integrated owner / operator model with access 
to global brands, distribution and marketing

Pl a n n e d c a p ex i n a c t i ve 
p i p e l i n e o f £20 0 m+

Attractive projects in London, Pula,  
Zagreb and Rome

So u r ces o f f u n d i n g

Asset backing used as source of funding, all 
growth post 2007 IPO realised without diluting 
shareholders

Tra c k r eco r d o f 
s u cces s f u l l y m a n a g i n g 
t h r o u g h t h e c yc l es

Experienced developers and operators, with 
35 year track record of managing through 
economic cycles

7

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESWe have three strategic blocks which   
are supported by PPHE’s pillars and 
enablers to achieve our vision

Operating across  
the value chain

PPHE Hotel Group operates a highly 
differentiated business model to 
peers, who are increasingly focused 
on either the property or operational 
aspects of the hotel value chain. With 
in-house expertise across the value 
chain, PPHE is able to control all 

aspects of its guest offering, while 
retaining all of the economic upside. 
By contrast, those offering either an 
asset-light or asset-heavy model 
relinquish some control of the guest 
experience, as well as pay away fees 
to third parties.

T O TA L VA L U E C H A I N

P P H E   H O T E L   G R O U P

O T H E R   H O T E L   O P E R AT O R S

PPHE’s offer

We have a framework for our future 
strategy which is built across a series of 
distinctive strategic blocks, underpinned 
by PPHE’s pillars and enablers

S T R AT E G I C   B L O C K S

OUR   
VISION

To deliver a best-in-class performance through 
building further scale and depth in our real 
estate portfolio and growing the platform with 
our integrated ‘Buy, Build, Operate’ model.

Core,  
upper upscale,  
city centre  
hotels

Leisure  
and  
outdoor
hospitality

Hospitality 
management  
platform

R E A L   E S TAT E

P P H E   P I L L A R S   A N D   E N A B L E R S

Restaurants  
and bars

Diversification  
of property  
portfolio

Non-dilutive 
capital  
approach

People  
and culture

Guest  
satisfaction

ESG

8

Learn more –  
see pages 22 and 23

BUSINESS MODEL

Site  
acquisition

Development / 
repositioning

Hotel  
ownership

Hotel  
operation

Hotel  
management

Brand

Asset 
management

Extracting 
value

Reinvestment /  
cash recycling

B U S I N E S S M O D E L   

S H A R E H O L D E R VA L U E 

B E N E F I T S

P R O P O S I T I O N

T Y P I C A L A S S E T- L I G H T 

M O D E L A D O P T E D B Y 

L A R G E H O T E L G R O U P S

T Y P I C A L A S S E T- 

H E AV Y M O D E L

Secure best locations  
and control over all aspects  
of the hotel design

Value gains through 
development and 
repositioning

Aligned interests

Rental income and value 
appreciation

Asset owner and leased to, or 
managed by a third party

Net operating profit from 
rooms, food & beverage

Fee-based income as a %  
of revenue and profit

Ensure consistency of 
brand standards and 
guest service levels are 
maintained throughout 
the estate

Asset operated under
operational lease
agreement

Management agreement to 
earn a fee-based income as 
a % of revenue and profit

Franchise agreement (or the 
usage of a brand, income as 
a % of revenue)

Optimise timing to refurbish 
and reposition

Value gains

(Re)finance with 
asset backing to 
extract value

Reinvest extracted  
cash to enable  
further growth

Source for funding  
future growth

Sale of asset

9

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESWe are an integrated hospitality 
real estate group with a £1.8bn portfolio 
of primarily prime freehold and 
long-leasehold assets in Europe

Value split by geography1
(Excludes managed, operated, leased, 
franchised and unconsolidated hotels)

Hotels and resorts by geography 
(Includes franchises, excludes campsites  
and pipeline)

Hotels and resorts by ownership type
(Includes franchises, excludes campsites)

2 1 3 m

5 0 m

2 5 3 m

8 7 m

2 7 4 m

7

9 3 2 m

4

7

1 0

6

5

5

2 3

United Kingdom

Under development2

United Kingdom 10 hotels, 3,681 rooms

Freehold 23 hotels 7 resorts 6,527 rooms

The Netherlands

Germany

Croatia

Other

The Netherlands 6 hotels, 1,073 rooms

Long leasehold 5 hotels 1,590 rooms

Germany 7 hotels, 1,106 rooms

Croatia 7 hotels, 6 resorts, 2,769 rooms

Other 4 hotels, 498 rooms

Managed, operated, leased or franchised
5 hotels 1,010 rooms

1   The fair values were determined on the basis of independent external valuations prepared in December 2021
2   Properties under development include: New York, art’otel London Hoxton (London), Westminster Bridge Road (London), Hotel Brioni (Pula) and Zagreb

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10

Countries

Total rooms 

8

9,10 0

Total proper ties 

Campsite pitches 

4 8

5,8 0 0

Gateway 
cities

L o n do n

With a portfolio of seven hotels and 
approximately 3,200 rooms in operation 
and another 1,100 rooms at various stages 
of development, the UK’s capital is the Group’s 
most important single market. From London’s 
highly popular South Bank to urban chic 
Marylebone, from hipster Hoxton to 
the well-connected Victoria and Park Royal 
areas, our hotels are located in highly desirable 
and easily accessible locations.

Ro m e

We are thrilled to be entering Italy, with our 
acquisition in 2021 of the historic Londra & 
Cargill hotel in the centre of Rome. Located 
near Via Veneto and within walking distance of 
some of Rome’s main attractions, this hotel will 
be completely transformed and will become 
the first art’otel in Italy.

A m s t e r da m

B e r l i n

Our portfolio in the Dutch capital is strong 
with three hotels in the city centre and one 
hotel located near Amsterdam Airport. 
Our portfolio includes Park Plaza Victoria 
Amsterdam, which is located opposite the 
main train station and is arguably one of the 
best-known hotels in The Netherlands due 
to its rich history, and its bold, colourful 
and artistic neighbour, the award-winning 
art’otel Amsterdam.

We have four hotels in the buzzing German 
capital, including two properties in the former 
East Berlin (Mitte), close to the Brandenburg 
Gate, Tiergarten, Museum Island and cafés 
and shops. Our other two hotels are located 
in the west of the city near the famous 
Kurfürstendamm, which is often considered 
the Champs-Élysées of Berlin and is lined 
with shops and restaurants.

Pu l a

Z a g r eb

Pula, home to Istria’s main international 
airport, serves each year as the starting 
point for many holidaymakers. Pula is a popular 
leisure destination and is not only steeped in 
Roman history, it provides easy access to 
historic sites, pristine nature and an appealing 
coastline. Our portfolio in and around Pula 
includes 21 properties, from campsites to luxury 
glamping and from self-catering apartments to 
premium full-service resorts.

With our strong presence in and around 
Pula, we were keen to secure a property in 
the Croatian capital and further build our 
property portfolio in key capital cities in the 
Central and Eastern Europe (CEE) region, 
adding to our hotels in Belgrade and 
Budapest. We are currently converting 
a former office building in the heart of 
Zagreb into the country’s first art’otel. 

B u da p es t

One of Eastern Europe’s first design hotels 
when it first opened, our art’otel Budapest is 
located on the banks of the Danube providing 
stunning views and easy access to the city’s main 
attractions. The building combines several 
historic former fishermen’s houses with a new 
frontage. During 2022 the hotel will undergo an 
extensive renovation programme, aligning its 
offering with the new generation art’otels.

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
Our brands

H O T E L S  

C A P I TA L C I T I E S / S E C O N D A R Y C I T I E S / C I T Y C E N T R E

H O T E L S  

C A P I TA L C I T I E S / S E C O N D A R Y C I T I E S / C I T Y C E N T R E

art’otel
A place to dream and be inspired, art’otel 
is a hotel like no other.

A contemporary collection of upper  
upscale, lifestyle hotels, each inspired  
by a signature artist, forming a cultural, 
gastronomic and social hub in the most 
creative areas of the most interesting cities 
attracting international, domestic and 
local guests.

The art
art’otel is an arts and premium lifestyle 
hotel devoted to creating and presenting 
original work. Unlike hotels with décor art, 
art’otel invites guests to create art, to 
interact with and immerse themselves in 
art, not just to view.

The art’otel experience:

 – Each art’otel is inspired by a dedicated 

signature artist.

 – Interactive art discovery programme 
with contemporary art, frequent 
exhibitions and hosted art tours for 
creative escapists.

 – Rich, art-led events programme 

celebrating arts, fashion and music 
for cultural explorers.

New developments
art’otel has several exciting new 
developments in its pipeline, including 
two flagship developments in London. 
art’otel London Battersea Power Station 
is expected to open in 2022 and art’otel 
London Hoxton in 2024. Plans are also 
advanced to convert hotels in Rome, Zagreb 
and Pula. Signature artists for these 
developments are yet to be revealed.

Be bold. Be creative. Be original.
artotel.com

art’otel London Hoxton

art’otel London Battersea Power Station

12

Park Plaza Vondelpark, Amsterdam

Park Plaza London Riverbank

Park Plaza Westminster Bridge London

Park Plaza
An upper upscale, contemporary hotel brand 
featuring individually designed hotels in 
vibrant city-centre locations and select 
resort destinations.

Renowned for creating memorable moments, 
Park Plaza caters to both leisure and business 
travellers with stylish guest rooms and 
versatile meeting facilities which are perfectly 
complemented by award-winning restaurants 
and bars. We present a wide choice of travel 
destinations and accommodation options, 
from vibrant city-centre hotels to tranquil 
beachside resorts, all united by authentic 
service and modern, inviting spaces.

Authenticity is at the heart of Park Plaza. 
We believe in providing a hotel experience 
that is tailored to the individual and their 
needs. Our commitment to originality gives 
each guest a real experience, all against the 
elegant backdrop of a modern space with 
leading design. We pride ourselves on 
delivering comfort, impeccable service and 
the chance to explore a destination like the 
locals do through one-of-a-kind dining 
experiences. Guests cherish our warm and 
vibrant atmosphere, often coupled with live 
music and entertainment.

Feel the authentic
parkplaza.com

13

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESO u r  b ra n d s
continued

L E I S U R E  A N D  O U T D O O R  

R E S O R T S / C A M P I N G & G L A M P I N G / S E L F - C AT E R I N G

L E I S U R E  A N D  O U T D O O R  

R E S O R T S / C A M P I N G & G L A M P I N G / S E L F - C AT E R I N G

Arena One 99 Glamping

Camping Home Next - Arena Kažela

Arena Hotels & Apartments
Arena Hotels & Apartments is a collection 
of hotels and self-catering apartment 
complexes offering relaxed and comfortable 
accommodation within beachfront locations 
across the historic settings of Pula and 
Medulin in Istria, Croatia. 

Arena Hotels & Apartments features 
contemporary and warm design/interiors 
accompanied by welcoming and friendly 
service, offering a holiday full of opportunities 
for exploration and relaxation complemented 
by a food and drink offering with a touch of 
local flavour. 

Arena Hotels & Apartments is your destination 
host and guide, a home away from home 
catering for families, couples and friends. 

arenahotels.com

Arena Campsites
Arena Campsites are located in exclusive 
beachfront sites across the southern coast of 
Istria, Croatia. Situated within close proximity 
of the historic towns of Pula and Medulin, 
each campsite provides a distinctive offering 
and relaxed environment from which guests 
can experience Istria’s areas of natural 
beauty and enjoy outdoor activities from 
April to October. 

We have consistently invested in the 
portfolio, with significant investments in 
repositioning two campsites between 2018 
and 2020, relaunching as Arena One 99 
Glamping and Arena Grand Kažela 
Campsite.

We are excited about our third 
repositioning of, and investment in, 
Arena Stoja Campsite.

arenacampsites.com  
arenaglamping.com

Grand Hotel Brioni

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESn
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16

PPHE has continued to make strong progress 
throughout the year, and we are proud 
that the value of our property portfolio 
now stands at £1.8 billion. Our £200+ million 
pipeline is robust and includes flagship 
developments such as art’otel London 
Hoxton and Grand Hotel Brioni Pula, 
alongside repositioning projects in Croatia 
and Italy. There will be many great openings 
to watch out for over the next few years 
which we are very excited for, and our 
long-term partnership with Clal Insurance 
(“Clal”), which unlocked £113.7 million of 
equity, has enabled us to pursue further 
strategic growth opportunities and will 
continue to do so as the pandemic subsides.

Adapting to new challenges
Reflecting on 2021, I am very humbled by the 
adaptability, skill and dedication of our teams 
across the business. Their hard work during the 
last two years has aided the Group immensely 
in navigating through the most difficult trading 
conditions ever seen in our industry. 
Despite these unprecedented trading 
conditions progress has been made against 
our strategic priorities.  

Many of our teams have had to work hard to 
rebuild momentum following extended 
periods of government-financed support, 
such as furlough, but they have come 
together stronger than ever, continuing to 
welcome our guests where we can and with 
the best safety and customer service 
possible. Our Executive Leadership in 
particular voluntarily signed up to a number 
of salary sacrifice schemes, deferments and 
waiver of incentives throughout 2020 and 
2021. I would like to place on record my 
gratitude for our teams and leadership’s 
support, commitment and exceptional 
efforts during these difficult times.

Delivering for all stakeholders
We recognise the unique but vital role that 
each of our stakeholders plays in the Group’s 
success. As such, creating and delivering 
value for their benefit is the driving force in all 
that we do. This is visible in: our passion for 
creating memorable guest experiences; our 
commitment to maintaining an open 
and constructive dialogue with investors; 
our prioritisation of the well-being and 
development of our team members; and our 
willingness to serve the communities in which 
we operate. I was pleased to see the progress 
made in our stakeholder engagement 
activities over the course of the year, 
particularly the active dialogue maintained 
with representatives of independent 
shareholders in order to remain guided by 
their views and allowing us to adapt our 
approach wherever possible in response.   

The maintenance of a robust governance 
framework is key to the delivery of long-term 
sustainable value and has been crucial to 
navigating the circumstances of the 
pandemic as well as the recovery process. 
2021 saw us make a number of important 
strides in corporate governance, including 
establishing a designated Environmental, 
Social and Governance (ESG) Committee to 
add necessary rigour and structure to the 
manner in which we deliver our governance 
goals and delivering our first Task Force on 
Climate-related Financial Disclosures (TCFD) 
Report, which we welcomed as an 
opportunity for meaningful and structured 
engagement with the risks and opportunities 
presented by climate change, as well as an 
advisory vote to shareholders on the 
Remuneration Report included in the 
financial statements and the Remuneration 
Policy applicable as of 2022. The Deputy 
Chairman spearheads our corporate 
governance strategy, and full details of our 
activities this year are set out in his statement 
on pages 90 to 135.

Dividend
Having suspended dividend payments in 
light of ongoing uncertainty due to 
COVID-19, we have continued to review our 
policy in line with business performance and 
cash flow. Government measures have 
continued to restrict travel demand and the 
Group has subsequently received 
government support during the year across 
its different operating regions. The Board is 
therefore of the view that it is neither 
sustainable nor appropriate to propose a 
dividend in respect of 2021. The Board 
appreciates the importance of dividends and 

The Board’s optimism for the future is 
founded on our proven ability to recover 
through challenging times. We are well-
placed to continue to outperform the sector 
whenever and wherever restrictions are 
eased, as our unique business model, strong 
financial position, proven management team, 
superior expertise and exciting development 
pipeline continue to position us well into 
2022 and beyond. 

Eli Papouchado  
Chairman

will continue to review any future dividend 
payments in line with the recovery trajectory 
and the business returning to cash flow 
positive trading.

Looking ahead
We were heartened to see momentum return 
to the business from May 2021 onwards, as 
many of our markets opened up, albeit with a 
few restrictions, and international travel 
resumed. During this period, it was clear that 
demand for our high quality, well-located 
hotels remained strong. The emergence of 
the Omicron variant in November resulted 
in new measures being introduced and 
demand declining.

We are well-aware that there will continue 
to be industry-wide challenges ahead 
throughout this road to recovery. 
While uncertainty will continue as individual 
markets react to their own evolving situations 
that cannot be fully predicted, we will 
continue to deliver on our strategy, opening 
our doors where we can and delivering the 
best experience possible for our customers. 
As vaccination and booster programmes 
continue to be rolled out in countries all over 
the world, I expect that our recovery 
will remain strong, as it was in the UK and 
Croatia in the second half of this year.

PPH E   W I NS   AWA R D 
A S   TO P   6   B E S T   PL AC E S 
TO   W O R K

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
“Our recovery is well-
underway and we are 
regaining momentum.  
We are building future 
value through a pipeline 
filled with potential.”

Throughout 2021, we continued to manage 
effectively the ongoing challenges presented 
by the pandemic and the subsequent 
industry-wide uncertainty and disruption this 
caused. Once again, our dynamic owner/
operator business model gave us the ability 
to adapt to ever-changing market conditions, 
underpinned by the Group’s strong financial 
position and our well-invested portfolio 
following our recent £100+ million investment 
programme. The Group is well-positioned to 
benefit from market recovery. 

The Group’s proactive commercial strategy 
enabled us to secure contracted group 
business, alongside demand generated by 
essential stays. Park Plaza Victoria London 
and Park Plaza London Waterloo operated 
as UK Government quarantine hotels for 
part of the year, which supported revenue 
generation during a period of low demand. 
Park Plaza Westminster Bridge London was 
proud to be chosen as the exclusive host 
hotel for players and support teams of the 
2021 Wimbledon Championships. 

2021 in review
Trading in the year was challenging in the 
first six months as the ongoing pandemic 
severely reduced activity levels due to 
government-imposed domestic and 
international travel restrictions and social-
distancing measures. Consequently, most 
of the Group’s properties were temporarily 
closed or operating at reduced capacity. 

During Q2, travel restrictions were 
progressively eased across the Group’s 
operating markets, to varying degrees and at 
varying times. From mid-May in the UK and 
from June in Continental Europe, activity 
increased gradually, driven primarily by 
leisure demand from domestic markets with 
bookings characterised by short lead times. 
By the end of Q2, the majority of the Group’s 
properties were open. 

With vaccination programmes across all our 
operating markets firmly underway in the 
second half of the year, international travel 
restrictions were eased, supported by 
widespread lateral flow and PCR testing as 
well as the introduction of vaccination 
passports across Europe. This led to good 
trading momentum and revenue generation 
in the second half of the year, underpinned by 
a strong performance in the UK and Croatia 
and our successful room rate-focused 
strategy. Additionally, the Group benefited 
from sports events, such as the 2020 UEFA 
Championships and the Cricket Hundred 
Series, going ahead. Corporate travel and 
meetings and events demand continued to 
grow, and the booking pace improved until 
mid-November when demand slowed due to 
the spreading of the Omicron variant. 
This new variant resulted in governments 
temporarily introducing measures. 
Once these are again eased we expect to 
regain momentum. Against this backdrop, the 
revenue performance of several of our 
properties outperformed the market. 

Throughout this period of uncertainty for the 
hospitality industry, we took pride in our 
responsiveness and adaptability to ever-
changing market conditions, which include an 
increasingly pressured labour market. While we 
are not immune to this well-documented issue, 
which spans a number of sectors, our 
continuous focus on being an employer of 
choice to attract and retain talent has 
positioned us strongly in the current labour 
market. Furthermore, our decision pre-
pandemic to bring housekeeping services 
in-house has helped insulate the Group from 
the disruption to operations caused by these 
labour shortages. We are delighted that our 
efforts in this area have been recognised by 
several industry accolades, and throughout the 
year, the health and safety of our colleagues, 
and all stakeholders, have remained our 
priority. 

Full details on the Group’s operational 
performance by region are set out in the 
Business Review.

Improved financial performance 
The Group’s overall financial performance 
improved year-on-year, reflecting some 
recovery in activity levels as the year 
progressed, albeit from a low base. 
Reported total revenue increased by 38.9% 
to £141.4 million (2020: £101.8 million) and 
EBITDA improved to £25.1 million 
(2020: £(10.1) million), resulting in an EBITDA 
margin of 17.7% (2020: (9.9)%).

Once again, key operating metrics 
were impacted by property closures and 
reduced capacity in the first half of the year, 
however the Group’s rate-focused strategy 
delivered a year-on-year recovery in average 
room rate to £117.0 (2020: £105.1), with a 
more gradual improvement in demand 
during the year resulting in occupancy of 
30.7% (2020: 28.0%). RevPAR increased by 
22.1% to £35.9 (2020: £29.4), 34.6% of the 
level reported in FY 2019.

The Group’s financial position remains 
strong, with a total consolidated cash 
balance of £136.8 million at 31 December 
2021 (31 December 2020: £114.2 million). 

Our property portfolio was predominantly 
valued by Savills and Zane at £1.8 billion as 
at 31 December 2021. EPRA NRV per share 
increased by 0.3% to £22.15 per share. 
The adjusted EPRA earnings per share was 
(44) pence (2020: (123) pence). 

Full details of the financial performance 
are set out in the Financial Review.

Delivering strategic progress 
Throughout 2021 we made good progress 
against the Group’s long-term growth strategy 
while continuing to navigate the ongoing 
disruption to operations. The flexibility that our 
owner/operator model provides enables the 
Board to take a long-term view and gives us 
control over the scope and phasing of our 
£200+ million development pipeline and 
investment projects. 

This development pipeline underpins 
long-term sustainable growth. Our long-term 
partnership with Clal, announced earlier in the 
year, has unlocked equity to give the Group 
further financial headroom to capitalise on 
growth opportunities to the benefit of all 
stakeholders, as well as support our recovery. 

Development pipeline update
In the UK, construction of the new art’otel 
London Hoxton, our largest development 
project, continued to plan. The new building 
which will comprise a premium lifestyle hotel 
and office space is expected to complete 
by 2024. 

art’otel London Battersea Power Station, 
which is to be operated by the Group under 
a long-term management agreement, is 
expected to open during the second half 
of 2022. 

Two further projects are planned in London: 
a mixed-use scheme including a 465-room 
hotel adjacent to Park Plaza London Park 
Royal; and a mixed-use scheme including a 
186-room hotel and office space close to our 
London South Bank hotels. 

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
 
 
 
 
 
shortly see a return of corporate travel with 
the ‘working-from-home’ guidance now 
removed across most of our operating 
regions. The number of new meetings and 
events enquiries has remained solid 
throughout and we expect a particularly 
buoyant second half of 2022 in this segment. 

Our well-invested portfolio, our proactive 
leadership team and our dedicated and 
passionate team members will drive our 
recovery as we prepare for the next phase 
of growth with several exciting new openings 
this year and next. 

Boris Ivesha 
President & Chief Executive Officer

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R E S TA U R A N T S   A N D   B A R S

Arca Amsterdam

20

In Croatia, the repositioning of Hotel Brioni in 
Pula is almost complete. This 227-room, 
full-service hotel is expected to relaunch for 
the 2022 summer season. In Q4, works started 
on the conversion of the Group’s property in 
the centre of Zagreb into a luxury hotel. 

As previously announced, we took 
the decision in 2020 to pause and reassess 
our development project in New York City. 

New hotel acquisitions
In Q4, we announced two strategic 
acquisitions which have strengthened our 
pipeline, expanded our presence in Europe 
and marked our entry into two new and 
exciting markets: Austria and Italy. 

We acquired the FRANZ Ferdinand Mountain 
Resort in Nassfeld, Austria, a strategic fit that 
complements our summer leisure business in 
Central and Eastern Europe and the DACH 
region. This acquisition also builds on the 
seasonal synergies which can be achieved due to 
the hotel’s proximity to our Croatian operations. 
In addition, Austria is one of the Group’s largest 
customer markets for our Croatian operations, 
and this hotel will help us further raise the 
Group’s profile in this important market.

The city of Rome is one of southern Europe’s 
key gateway cities and has been a strategic 
target for the Group. The acquisition in 
November of a 4-star, 101-room property 
adds another key capital city to our portfolio. 
The site provides the opportunity to 
reposition the property and further 
bolster our development pipeline. 

Further details about our development 
pipeline projects and acquisitions are outlined 
on pages 42 and 43. 

Our partnership with Radisson 
Hotel Group 
For more than two decades, PPHE Hotel 
Group has had an exclusive perpetual licence 
from Radisson Hotel Group (“Radisson”), which 
gives the Group the right to develop and 
operate Park Plaza branded hotels and resorts 
in Europe, the Middle East and Africa. 
Radisson is part of the world’s second largest 
hotel group by number of rooms. This strategic 
partnership gives the Group (including its 
wholly owned art’otel brand) access to 
Radisson’s state-of-the-art central reservation 
and global distribution systems, its global sales 
and marketing capabilities, and more than 
24 million loyalty programme members. 

Employer of choice 
Our people and values are at the heart of our 
business and at the core of everything we 
do. We harness an open, honest, family 
values culture across the business, whether 
managing our hospitality assets or delivering 
consistent operational excellence across our 
portfolio. As well as developing this culture, 
a key focus has been safeguarding the 
well-being of our team members throughout 
the pandemic. 

We recognise the importance of a strong 
employer brand, particularly in the current 
recruitment environment, and we have a 
strong track record of investing in our 
team members to attract and retain talent. 
Ongoing investment in the development 
of new technologies to facilitate people 
management, learning and development, 
communications, and data and analytics, 
coupled with our values, strong culture and 
industry-leading people initiatives, further 
strengthen the Group’s position for 
recruitment.

Industry wide, recruitment has become 
increasingly challenging across all our 
operating markets. We have proactively 
enhanced our recruitment approach to 
enable the Group to stand out from the 
competition. We have bolstered our talent 
management and recruitment teams to 
ensure we retain talent and recruit new 
team members. Our recruitment strategy is 
centred around talent and brand attraction, 
promotion of PPHE Hotel Group as an 
employer of choice, showcasing the 
Company’s culture, and targeting candidates 
via LinkedIn and other social media and 
online platforms. We have ensured that our 
pay rates remain competitive, and we have 
introduced retention bonuses and have 
relaunched our ‘recommend a friend’ 
incentive scheme, through which more 
than 125 people have joined the Group in 
the UK and The Netherlands. 

During the year, we recruited more than 1,350 
team members across the Group. In London, 
we have launched our own centralised 
recruitment service and we have 
strengthened our partnerships with local job 
centres. In the CEE region, we have benefited 
from our ability to share team member 
resources across our countries of operation.

‘Best Employer in Hospitality’ 
and other industry recognition
We are proud that our ongoing investment 
in our people has been recognised through a 
number of awards during the year: ‘Best 
Employer in Hospitality’ award and ‘Top-6 
Best Places to Work in Hospitality’ by leading 
UK hospitality trade publication The Caterer; 
winner of the ‘Best Management Preparation 
Award’ at the HR in Hospitality Awards 2021; 
and our team was voted ‘HR team of the Year’ 
at the HR in Hospitality Awards 2021. 
Additionally, in Croatia, the Group’s subsidiary 
Arena Hospitality Group d.d. (“Arena”) 
was awarded the national ‘Safe Stay in 
Croatia’ label. 

In addition to recognition of our business, 
we were delighted that a number of our 
people were identified for their talent, 
excellence and contribution. This included 
Chief Corporate & Legal Officer Inbar 
Zilberman, who was featured in ‘Women 
to Watch and Role Models for Inclusion in 
Hospitality’; Daniel Pedreschi, Regional Vice 
President Operations, the UK, was awarded 
the coveted Hotelier of the Year at the 2021 
Hotel Cateys; and Park Plaza Westminster 
Bridge London’s Executive Chef Oliver Ruiz 
won the Hotel Chef of the Year (more than 
250 covers) Award at the 2021 Hotel Cateys, 
a huge achievement against strong 
competition.

Committed to creating a memorable 
guest experience
We are committed to creating memorable 
experiences for all our guests, underpinned 
by our high quality, well-invested portfolio of 
properties in desirable locations. Our guest 
safety and well-being programmes were 
once again accredited by SGS, a leading 
inspection, verification, testing and 
certification company. 

We have continued to adapt our offer, and the 
way we engage with our guests has evolved, 
with an acceleration in digitalisation trends 
during the pandemic. Digital services and 
dedicated Apps for Park Plaza and art’otel 
offer guests reduced person-to-person 
contact during their stay. These technologies 
enable guests to check-in online and have a 
digital room key via their smartphone. 
Guests also receive a pre-arrival email with 
ancillary services to personalise their stays, 
including room upgrades, early check-in and 
late check-outs, breakfast and dinner options 
or special amenities. During their stay, 
real-time messaging options through chat or 
WhatsApp enable guests to communicate 

with our team members, and they are 
able to order room service online. 
Contactless check-out and various new 
payment options are available on departure. 

Our team members
2021 has been another challenging year 
for our team members. We have stayed 
connected with our team members to 
support their well-being, training and career 
development. The internal communications 
initiatives we have put in place during the 
pandemic, including re-boarding colleagues 
as hotels reopened and enhanced learning 
and development programmes, have helped 
drive engagement and loyalty and have 
helped us nurture and support our teams. 

On behalf of the Board, I would like to thank 
all our team members for their commitment, 
professionalism and hard work throughout 
the year. 

Strategy update
During 2021 we refined our strategy, 
intended to guide us through our next phase 
of growth by continuing to do what we do 
well, taking advantage of opportunities and 
continuing to mitigate risks through further 
diversification. Our aim is to continue to 
focus on upper upscale city centre and 
lifestyle hotels and continue our investment 
in our leisure and outdoor offering. 
In addition, we recognise that our award-
winning hospitality management platform 
presents an excellent growth opportunity 
through managing hospitality assets for our 
joint venture partners and third-party 
owners.

Looking ahead 
As we have demonstrated throughout the 
pandemic, as soon as measures are eased we 
are able to capitalise on travel demand, 
which at the early stage is predominantly 
driven by domestic leisure travel. The New 
Year started with restrictions and lockdown 
measures in place across all our operating 
regions. However, with the impact of the 
Omicron variant on hospitalisation rates less 
significant than initially feared late in 2021, 
governments started easing measures in 
January, which immediately resulted in an 
increase in new bookings. In the UK, our 
most important market, new bookings are 
currently trending at 65% of the levels in 
2019. We have also seen an increase in 
international bookings as travelling between 
countries has become easier. We expect 
these trends to continue and are confident 
that in addition to leisure travel, we will 

21

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
Business model

OUR PURPOSE

HOW WE CREATE SHAREHOLDER VALUE

HOW WE CREATE VALUE

THE VALUE WE SHARE

Creating valuable memories 
for our guests and value for 
our assets, people and  
local communities.

KEY SOURCES OF VALUE

Prime property portfolio
Our real estate portfolio consists of 
properties in the heart of strategic gateway 
cities and resort destinations.

 In-house hospitality management platform
Our expert team of hospitality specialists 
manage our own properties as well as those 
of third parties.

Our people
Our strong track record of creating 
memorable guest experiences is consistently 
delivered by our team members.

Multi-brand approach
We select the right brand for each property, 
using our own as well as those from the 
Radisson Hotel Group.

International network
Our strong international network cultivated 
in the past 30 years includes banks, 
contractors, suppliers and strategic partners.

Financial strength
Our portfolio has grown from a single 
property into a £1.8 billion portfolio without 
diluting shareholders, and we enjoy a strong 
cash position.

1
PURCHASE

2
DEVEL OP

Core, upper 
upscale, 
city-centre  
hotels

Leisure and 
outdoor 
hospitality 

Hospitality 
management  
platform

STRATEGIC BLOCKS

Creating
stakeholder
value

R E A L   E S TAT E

4
(RE)FINANCE

3
BRAND

RESTAURANTS  
AND BARS 

DIVERSIFICATION OF 
PROPERTY PORTFOLIO 

1

2

3

4

We purchase

We develop

We typically acquire 
properties which we 
believe have significant 
upside potential

We (re)develop and 
redesign our acquired 
assets, drawing on the 
skills of our experienced 
senior management 
team, with specialists 
in every relevant 
discipline

We brand properties 
and improve operating 
performance 

We brand properties and 
strive for operational 
excellence, creating 
significant value at every 
point in the value chain

We (re)finance to fund 
further investments 

Through refinancing our 
properties, we are able 
to release capital for new 
investments, enabling 
the further growth of our 
Group

NON-DILUTIVE CAPITAL 
APPROACH

PEOPLE   
AND CULTURE 

GUEST   
SATISFACTION 

ESG

Team members
We offer rewarding international 
employment opportunities for our team 
members with continuous investment 
in training programmes.

Guests
We offer memorable hospitality experiences 
in vibrant destinations with our high quality 
products and services.

Investors
Our shareholders benefit from the attractive 
industry dynamics of the markets in which 
we operate as well as our flexible business 
model, developments and operating 
skills, in the form of progressive 
dividend payments.

Local communities
We care about our neighbourhoods and 
make positive contributions to our local 
communities and the people who work  
and/or live there through fundraising 
activities, employment opportunities, 
volunteering and local resourcing 
partnerships and charities.

Affiliates
Our partnership with Radisson Hotel 
Group gives us access to global distribution 
systems, powerful online and mobile 
platforms and global sales, marketing 
and buying power.

Suppliers
As an owner/operator, long-term 
sustainability and ethical operations are 
high on our agenda, including supply chain 
management and the development of 
long-term relationships with strategic 
partners, many of whom are local.

UNDERPINNED BY   
OUR PEOPLE, VALUES  
AND CULTURE

22

The Group’s leadership culture is one of connecting, inspiring, 
innovating and empowering, and we foster an environment 
based on: 

Trust

Respect

Teamwork

Enthusiasm

Commitment

Care

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
Strategy at a glance

STRATEGIC BLOCKS

2021 PERFORMANCE

2022 PRIORITIES

RELATED RISKS AND 
OPPORTUNITIES

KPIs

Core, upper 
upscale, 
city-centre  
hotels

Leisure  
and  
outdoor
hospitality

Hospitality 
management  
platform

Property:

Property:

Property:

Property: 

 – Progressed investments in pipeline projects, including art’otel 

 – Progress development projects in London 

London Hoxton and Zagreb

 – Extended pipeline with acquisition in Rome, Italy
 – Submitted planning application to develop new hotel near 

Waterloo Station

 – Procured renewable energy in the UK, The Netherlands 

and Germany

 – Continued to maintain Green accreditations

Operations:

 – Reopened majority of portfolio post lockdowns
 – Revenue generation focus, balancing contracted business 

with driving top line growth from leisure travel

 – Reengaged and rebuilt teams

R E A L   E S TAT E

and Zagreb

 – CAPEX allocation for repositioning programmes 

in Zagreb, Rome and Budapest
 – Pursue new growth opportunities
 – Property site visits to review utility use in our hotels
 – Environmental assessment of construction sites 

to achieve highest standard of certification

Operations:

 – Continue to rebuild the teams and overcome 

recruitment challenges

 – Drive the recovery of all properties
 – Focus on mitigating supply chain disruptions
 – Continue to drive efficiencies through 

technology implementations

 – Development project delivery page 31
 – Funding and liquidity page 30
 – ESG – stakeholder perception page 34

Operations:

 – Talent attraction, engagement and retention 

page 33

 –  Market dynamics page 29
 –  Economic climate page 30
 –  Operational disruption page 32
 – Technology disruption page 32

 – Successfully deliver openings and 

repositioning projects

 – EPRA NRV 
 – EPRA EPS 
 – Net return on shareholder capital
 – Disclosure of Scope 1, 2, and 3 carbon emissions 

in TCFD report

 – Carbon neutrality no later than 2050

Operations:

 – EBITDA and EBITDA margin
 – RevPAR 
 – Recruitment and retention
 – Employee engagement 
 – Guest rating score 
 – Health and safety assessment scores

Property:

Property:

Property:

Property:

 – Progressed investments in pipeline projects most notably Grand 

Hotel Brioni Pula

 – Launch Grand Hotel Brioni Pula
 – Progress CAPEX investment in third campsite, 

 – Extended pipeline with acquisition in Nassfeld, Austria

Arena Stoja 

 – Development project delivery page 31
 – Funding and liquidity page 30
 – ESG – stakeholder perception page 34 

Operations:

 – Reopened majority of portfolio post lockdowns
 – Revenue generation focus, delivering a strong summer season 

in Croatia

 – Reengaged and rebuilt teams
 – Integrated new property in Nassfeld, Austria

 – Start repositioning programmes for hotels in 

Austria and Pula (Hotel Riviera)

Operations:

 – Pursue additional growth opportunities 

 – Talent attraction, engagement and retention 

Operations:

 – Continue to rebuild the teams and overcome 

recruitment challenges

 – Drive the recovery of all properties
 – Focus on mitigating supply chain disruptions
 – Continue to drive efficiencies through 

technology implementations

page 33

 – Market dynamics page 29
 –  Economic climate page 30
 – Operational disruption page 32
 – Technology disruption page 32

 – Successfully deliver openings and 

repositioning projects

 – EPRA NRV 
 – EPRA EPS 
 – Net return on shareholder capital
 – Disclosure of Scope 1, 2, and 3 carbon emissions 

in TCFD report

 – Carbon neutrality no later than 2050

Operations:

 – EBITDA and EBITDA margin
 – RevPAR 
 – Recruitment and retention
 – Employee engagement 
 – Guest rating score 
 – Health and safety assessment scores

Operations:

Operations:

Operations:

Operations:

 – Continued implementation of digital services including online check 

 – Opening of art’otel London Battersea Power 

in and check-out, digital key, online ordering, chat and more
 – Outperformed on recruitment and managing staff shortages
 – Further consolidation of supply chain and leveraging our scale
 – Engaged specialist support on carbon emissions strategy 

and reporting

 – Continued to create safe environments for our team members 

and our guests

 – Increased engagement with our team members
 – Championed diversity and inclusion
 – Supported local hospitals and key workers
 – Provided education opportunities for local schools and graduates

Station, managed by the Group

 – Continue to integrate Austria and Italy as new 

 – Market dynamics page 29
 – Economic climate page 30
 – Talent attraction, engagement and retention 

regions for the Group

page 33

 – Deliver elevated art’otel brand experience and 

pipeline projects

 – Pursue growth opportunities for the platform 

through third party or joint venture management 
agreements

 – Continue to drive efficiencies for the managed 

properties through centralisation and technologies 

 – Continue development of ESG strategy
 – Appoint Responsible Business Ambassadors at 

every property

 – Continue to drive recruitment programmes to 

create jobs and opportunities for local communities

 – Operational disruption page 32
 – Technology disruption page 32
 – Unrestricted cyber attack page 31
 – Data privacy page 32
 – Health, safety and security page 33
 – ESG – stakeholder perception page 34

 – EBITDA 
 – Successful launch of new openings
 – Growth in portfolio 
 – Growth in fee-based income through third party 

or joint venture management agreements
 – Monitoring of gender pay gap for the UK and 

The Netherlands 

 – Identifying metrics for diversity and inclusion

24

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESOur approach to   
risk management

Our embedded and proactive approach to 
risk management continues to help us 
navigate the significant challenges we face. 
Through our risk management process we 
maintain a clear view of our most prominent 
threats and look ahead at the emerging risk 
trends which could have a notable impact on 
our business. The strength of our risk 
management programme means leadership 
decisions are aligned with our risk appetite 
and are made in full awareness of the threats 
we face. 

The integration of risk management and 
routine assessments within each corporate 
function allows us greater information at the 
leadership level and ensures each function 
remains alert to risks and is accountable for 
reporting on them on a regular basis, 
whether or not their profile has changed. 

In 2021, our leadership team has maintained 
its flexible and proactive approach to the 
challenging risk environment. Key actions 
during the year have included the strengthening 
of our cash position, the rebuilding of our teams 
to meet demand during periods of recovery 
and upholding the high standards of health and 
safety within our hotels and resorts. 

Our Risk Reward strategy is aligned to our 
strategic objectives and has been updated 
and reviewed by the Board during the year. 
This year we have demonstrated that our 
appetite for taking new opportunities through 
acquisitions remains intact. In obtaining Board 
approval for acquisitions or development 
projects, the capacity of management to 
manage or deliver the project and the impact 
on the financial stability of the Group are both 
key areas of focus.

A solid foundation of risk awareness and 
focused risk mitigation has underpinned our 
resilience during the COVID-19 pandemic 
and supported the proactive response of 
our teams to the various related risk impacts.

We are not willing to increase our exposure 
in matters of environmental and climate 
related risk, and we are committed to 
tackling the risks associated with the 
transition to a low-carbon economy. 

This year we have looked in greater depth 
at various climate related risk scenarios 
to identify and assess the key threats 
to our long-term objectives. 

See our TCFD Report on Page 88. 

OUR RISK MANAGEMENT 
FRAMEWORK

Our established Enterprise Risk Management 
(ERM) framework supports the pursuit of our 
objectives through enabling informed and 
calculated risk-taking, while protecting our 
financial strength and reputation.

The ERM framework defines clear 
accountabilities through our risk governance 
model and our risk management process.

R I S K   R E WA R D   S T R AT E G Y

R I S K   G O V E R N A N C E

Our Risk Reward strategy sets the tone for our approach to 
risk and articulates the general appetite to risk-taking and 
tolerance. Risk appetite is cascaded throughout the Group 
through our policies and procedures.

Roles, responsibilities and reporting structure are defined 
in a Risk Policy. The Board takes ultimate responsibility for 
risk management supported by the Audit Committee who 
oversee and advise the Board on the Group’s risk exposure, 
risk appetite and future approach to risk.

BJECTIVES

ATEGIC O

STR

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R I S K   M A N A G E M E N T 
P R O C E S S

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Current and emerging risk identification, assessment, treatment, 
reporting and monitoring including regular functional risk 
updates, Executive Leadership Team risk forums, scenario 
analysis for key decisions and monitoring of key risk actions. 
The output of this process is reviewed and challenged 
by the Audit Committee on a quarterly basis.

NS

M ED DECISIO

R I S K   A S S U R A N C E

Assurance that risks are both identified and well-managed 
is obtained from various sources including: Compliance / 
Health and Safety Consultants / Internal Audit / External 
Audit / Other third party assurance providers

R

RISK-INFO

Several of our principal risks could be 
exacerbated by government commitments to 
reduce carbon emissions which could lead to 
further developments and changes in regulation 
across travel and tourism, construction and 
property management. Funding could also 
become increasingly difficult to secure as banks 
increase scrutiny on the environmental 
credentials and carbon impact of a business as 
part of their lending process. 

This year we have performed scenario 
analysis to improve our understanding of the 
various physical and transition risks we face 
in respect of climate change as well as any 
associated opportunities. The analysis 
considered short, medium and long-term 
threats under three potential scenarios for 
average temperature increases which are 
used to assess the risks and to plan and 
prioritise any associated mitigating activity. 

See our TCFD Report on pages 87 to 89. 

With increasing scrutiny on environmental 
matters from investors, customers and 
partners, this year we have included a new 
principal risk regarding stakeholder perception 
of the Group in respect of ESG matters. 

OUR CHANGING ENVIRONMENT –
RISK DRIVERS AND EMERGING 
THREATS

We recognise the importance of understanding 
the lasting impacts of major events such as the 
COVID-19 pandemic and Brexit, as well as 
emerging threats like climate change, 
economic volatility and political instability, to 
ensure we maintain our organisational and 
strategic resilience in the years ahead.

Our business model and operations could be 
influenced by many external developments 
including post Brexit changes to the UK 
regulatory environment, potential changes in 
tax legislation, long-term shifts in consumer 
behaviours following the pandemic, labour 
market pressures through restricted 
migration, growing pressure on the cost of 
living and an increased threat to social 
cohesion across our regions and markets.

We will respond proactively to the changing 
business environment by focusing on our 
strategic pillars such as the diversification of 
our property portfolio, our people and 
culture, guest satisfaction and our ESG 
credentials.

Global disruption
The COVID-19 pandemic has been the 
biggest risk event we have experienced, 
and there is potential for further global 
or regional disruption through new waves 
or variants of the virus emerging.

The future direction of the pandemic will 
determine the severity of our exposure to 
many of our principal risks. Global travel 
restrictions have a significant impact on market 
demand and economic growth. We could see 
further disruption through restrictions imposed 
on our hotel operations or through supply 
chain issues and labour shortages.

Other global conditions such as the conflict in 
Eastern Europe could also disrupt some of our 
markets through restricted travel and 
dampened demand. As events unfold, the 
Board will continue to monitor the impact.

We have proven our resilience in the face of 
COVID-19, and we are well-prepared for future 
disruption, with robust plans in place to address 
heightened risk and protect the stability and 
future growth potential of our business. 

Macro-economic volatility
Volatility of the long-term economic outlook will 
also influence our assessment of risk in the year 
ahead. Changing macro-economic conditions 
with inflationary pressure and slowing growth 
could impact the speed of recovery for the 
hospitality sector and affect the accessibility of 
finance to fund future opportunities. 

We take a proactive approach to monitoring 
macro-economic factors and act to ensure 
we are well-positioned to withstand times 
of stress and maximise our opportunities 
as conditions improve. 

Climate change
The impact of climate change will emerge 
through risks that we are already exposed 
to. Increasing physical risks such as flooding, 
water stress and rising mean temperatures 
across our regions would heighten our 
principal risk of operational disruption and 
could increase costs. 

The global response to climate change could 
drive changes in our market over the long 
term. Carbon pricing and taxes could see the 
cost of international travel increase which may 
impact travel patterns from certain market 
segments. Our guests’ increased awareness 
and concern regarding their individual 
environmental footprint could also impact 
market dynamics, presenting as both a risk and 
an opportunity as more booking decisions 
would be influenced by environmental 
credentials. This will also be increasingly 
important for securing corporate contracts and 
new meetings and events business with many 
organisations acting to deliver upon net-zero 
carbon pledges.

27

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESPri n c i pa l  ri s k s   a n d   u n ce r t a i n t ies

Our residual risk level is decided through an assessment 
of the likelihood of the risk and its impact should it 
materialise. Our assessments are weighted towards impact 
to encourage prioritisation of high impact risks. This risk 
map shows our assessment of each area of principal risk 
before and after risk mitigation.

Almost
Certain
> 90%

Likely
60% < x ≤
90%

Possible
40% < x ≤
60%

Unlikely
10% < x ≤
40%

Very unlikely
< 10%

d
o
o
h

i
l

e
k
L

i

10

10

6

8

7

7

11

2

4

1

3

1

5

6

2

8

3

5

9

11

9

4

Minimal

Minor

Moderate

Major

Severe

Impact

Inherent risk

Residual risk

1 Market dynamics

2

3

4

Economic climate

Funding and Liquidity

Development project 
delivery

5

6

7

Unrestricted cyber attack

9

Health, safety and security

Data privacy

Technology disruption

10

11

Talent attraction, 
engagement and retention

ESG – stakeholder 
perception

8 Operational disruption

The tables below detail our principal risks and uncertainties for the year 
ahead. These are considered to be the most significant threats to the 
achievement of our objectives but are not an exhaustive list of all risks 
identified and monitored through our risk management process, which 
includes the consolidation of underlying functional and subsidiary risk 
registers into a single view of risk reported to the Board.

Movement from last year

Increased

Reduced

No change NEW

Newly 
reported

Strategic blocks

Strategic pillars and enablers

1

2

3

Core, upper upscale City-Centre Hotels 
– growth plan and opportunity pipeline

Leisure and outdoor hospitality – further 
expand our offering

Hospitality management platform – diversify 
revenue generation through further opening 
our expert platform to third parties

4 Diversification of property portfolio

5

6

Non-dilutive capital approach – 
flexibility in how we acquire, purchase 
or develop assets

People and culture – entrepreneurial, 
people-oriented and creator culture to 
underpin growth agenda

7

8

9

Guest satisfaction – memorable and superior 
guest experiences

ESG – meaningful ESG impact for the benefit 
of all stakeholders

Restaurants and bars – destination-led 
restaurant and bar experience with ambitious 
growth plans

MARKET AND MACRO-ECONOMIC ENVIRONMENT

Principal risk description

Risk response and actions for 2022

Market dynamics – significant 
and prolonged decline in global 
travel and market demand

How we mitigate and respond to this risk
We have demonstrated our ability to adapt quickly to changing market 
conditions throughout the COVID-19 pandemic by identifying new 
opportunities for revenue generation and focusing on delivering the highest 
standards to our guests.

Residual risk

Very high

Further waves of COVID-19 with new variants 
could continue to impact the hospitality sector 
and hinder our recovery to pre-pandemic 
levels of revenue and profitability.

There is likely to be continued uncertainty in 
demand with continued trends of late bookings 
and late cancellations, increasing the challenge 
to forecast accurately and manage costs 
effectively. 

Related strategic blocks, pillars 
and enablers:

1

2

3

4

9

In the year ahead we will continue to monitor closely and anticipate changes 
in market dynamics to ensure we remain prepared and respond quickly.

We will do the following:
 – Maintain an agile approach to revenue management and marketing tactics, 

adapting quickly to changes in the market.

 – Introduce new leisure and domestic focused promotional initiatives and 

leverage our partnerships for distribution and marketing.

 – Price test in line with demand and the wider markets.
 – Continue our close collaboration with Radisson Hotel Group and leverage 

their reach for promotional campaigns.

 – Seek opportunities to add new contracted business and consider potential 

bespoke agreements during times of operational restrictions, e.g. 
government support, quarantine hotels, NHS contracts, ‘bubble’ hotels 
for major events.

 – Drive consistent brand standards across all of our properties.
 – Monitor and analyse customer feedback to identify issues quickly 

and improve operations. 

 – Drive use of our digital and contactless services such as online check-in/
check-out, digital key, online food ordering and real-time messaging.
 – Maintain team member levels to the appropriate scale for the trading 

environment and flex our costs based on business levels.

 – Continue to secure SGS accreditation for cleanliness and disinfection, 
supported with our own programme of brand audits across all hotels.

28

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O u r  a pp r oa c h  t o ri s k m a n a ge m e n t 
continued

MARKET AND MACRO-ECONOMIC ENVIRONMENT CONTINUED

FUNDING AND INVESTMENT CONTINUED

Principal risk description

Risk response and actions for 2022

Residual risk

Principal risk description

Risk response and actions for 2022

Economic climate – adverse 
macro-economic conditions

The macro-economic environment is expected 
to remain volatile in 2022, with slowing growth, 
global supply chain issues, labour shortages, 
energy price increases, other inflationary 
pressures and potential interest rate rises.

A prolonged period of stress for the global 
economy could contribute to reduced demand 
and increased costs, impacting our ability to 
protect our revenue and profitability.

Related strategic blocks, pillars 
and enablers:

3

5

6

How we mitigate and respond to this risk
Although this external threat remains significant, we have reduced the overall 
assessment of the risk compared to last year due to several factors including our 
financial stability and strong cash position, our leaner operating model and our 
properties holding their value.

High

We have built our resilience to both economic and market forces through 
the following:
 – Cash preservation and scenario stress testing.
 – Profit protection plans (with operational impact assessed).
 – Budgetary control and frequent forecasting across all regions and 

property types.

 – Regular open/closed scenario analysis to support informed decisions during 

the COVID-19 pandemic.

 – An adapted business model with more centralised processes to reduce fixed 

costs where possible.

 – Benchmarking and verification of market pricing in respect of our supply chain 

and a policy of sourcing locally where possible.

 – Process automation and investment in IT to gain efficiencies.

Development project delivery 
– disruption to projects 
causing delays or unforeseen 
cost increases

Global supply chain concerns and a challenging 
labour market driven by both Brexit and the 
COVID-19 pandemic could result in potential 
increases in our development project costs or 
impact the timeline for project delivery. 

Related strategic blocks, pillars 
and enablers:

1

2

9

How we mitigate and respond to this risk
Although this remains an area of risk requiring close attention we have reduced 
the overall assessment to ‘Medium’ with good progress made in 2021 and 
pricing largely fixed for key projects.

Our senior leadership team oversees the progress of all key development 
projects, supported by our in-house Technical Services team, by closely 
monitoring project timelines and costs, holding regular meetings with our key 
contractors to identify and tackle any approaching issues which could impact the 
overall cost, targeted delivery schedule or the expected quality standards.

Residual risk

Medium

FUNDING AND INVESTMENT

TECHNOLOGY AND INFORMATION SECURIT Y

Principal risk description

Risk response and actions for 2022

Funding and liquidity – risk of 
breaching debt covenants, an 
inability to service existing debt 
and cash restrictions 

How we mitigate and respond to this risk
The risk of breaching debt covenants remains very high due to suppressed 
revenues caused by the ongoing disruption of COVID-19.

By maintaining strong relations with our lenders we have continued to mitigate 
the threat through securing extended debt covenant waivers. 

The ongoing disruption caused by 
COVID-19 means that funding and liquidity risk 
will remain a significant risk in the year ahead.

We also strengthened our cash position during the year when we entered into 
a long-term partnership with Clal Insurance in respect of Park Plaza London 
Riverbank and art’otel London Hoxton.

The impact of failing to manage this threat 
proactively would be severe, including an 
increased risk of cash traps being applied 
to hotel-specific loans.

The cost of debt is likely to be under increasing 
pressure in the year ahead with economic 
conditions potentially leading to interest 
rate rises.

Related strategic blocks, pillars 
and enablers:

5

Our key mitigating actions and controls include the following:
 – Monthly forward covenant testing with sensitivity and stress modelling.
 – Agreed debt covenant waiver extensions with lenders to 2023.
 – Robust treasury monitoring and reporting to the Board.
 – Proactive and regular liaison with our lenders.
 – Fixed interest rates for the majority of our loans.

Our actions and the controls we implement have contained the funding and 
liquidity risk, but it will remain a priority while the COVID-19 pandemic 
continues to impact our performance. The speed at which the hospitality sector 
can return to more normal trading conditions will determine the longevity of 
this threat to our business.

Residual risk

Very high

Principal risk description

Risk response and actions for 2022

Cyber threat – undetected / 
unrestricted cyber security 
incidents 

How we mitigate and respond to this risk
As cyber security incidents such as ransomware attacks continue to be a 
significant threat, we are focused on strengthening our defences and response 
mechanisms to provide us with suitable levels of protection.

Residual risk

High

The Group could be subject to a serious cyber 
attack resulting in significant disruption to 
operations and financial loss from falling 
revenues, cost of recovery and significant fines 
in the event of a related data breach. 

Related strategic blocks, pillars 
and enablers:

3

7

During the year we introduced enhanced security controls, new threat 
management tools and improved disaster recovery procedures which led to a 
slight reduction in our overall assessment of this risk.

Our mitigating actions include the following:
 – Implementation of a new threat management solution.
 – Team member awareness training.
 – Email protection and end-point protection and detection controls.
 – Network security systems.
 – Network Access Control solution.
 – Virtual Private Network (VPN) connections for securing remote connections to 

the corporate network.

 – IT security policies.
 – Incident response plans.
 – Third party expert penetration testing. 
 – Phishing security tests.
 – Identity Access Management tool.
 – Development of Disaster Recovery procedures and Business Continuity Plans 

for key applications.

30

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
 
O u r  a pp r oa c h  t o ri s k m a n a ge m e n t 
continued

TECHNOLOGY AND INFORMATION SECURIT Y CONTINUED

SAFET Y & CONTINUIT Y CONTINUED

Principal risk description

Risk response and actions for 2022

Residual risk

Principal risk description

Risk response and actions for 2022

Data privacy – risk of 
data breach 

How we mitigate and respond to this risk
Our mitigating controls reduce the likelihood of a large-scale data privacy breach, 
and our processes ensure any incidents are dealt with in compliance with the GDPR.

High

Serious health, safety 
and security incidents

The Group could experience a serious data 
privacy breach which could result in investigation, 
significant fines in accordance with the GDPR and 
subsequent reputational damage.

Related strategic blocks, pillars 
and enablers:

3

7

Technology disruption 

A prolonged failure in our core technology 
infrastructure could present a significant threat 
to the continuation of our business operations, 
particularly where failures impact hotel 
management and reservation systems.

Related strategic blocks, pillars 
and enablers:

3

7

SAFET Y & CONTINUIT Y

Our controls include the following:
 – Information Security and Data Privacy policies.
 – Internal awareness communications and training.
 – Breach protocols, reporting hotlines for team members and incident 

response plans.

 – Use of third-party experts for technical support when necessary. 
 – Credit card tokenisation through our payment systems.
 – Enhanced technology controls – see Cyber threat risk.
 – Process improvements to reduce the threat of data fraud.

How we mitigate and respond to this risk
The fast-changing digital landscape and rapid roll out of new technologies within 
our business during 2021 mean that the risk of disruption from technology 
failures remains an area of focus.

Medium

Our controls and actions to reduce our risk exposure and build resilience include 
the following:
 – Core technology infrastructure hosted by third party secure data centre.
 – Set-up of back-up and disaster recovery site for core infrastructure.
 – Disaster Recovery and Business Continuity Plans for key business applications.
 – Roll out of converged networks across our hotels.

Residual risk

High

Principal risk description

Risk response and actions for 2022

Operational disruption 

We have experienced significant operational 
disruption during the COVID-19 pandemic. 
Other global events such as conflict or 
environmental disasters could also cause 
significant disruption. 

We could also experience more localised 
disruption to our operations from incidents at our 
hotels or in the immediate vicinity, for example 
floods, extreme weather, social unrest, conflict, 
terrorism.

Related strategic blocks, pillars 
and enablers:

3

7

9

How we mitigate and respond to this risk
The volatile nature of the COVID-19 pandemic continues to disrupt operations 
with increased team member absence, supply chain pressures and government 
restrictions changing frequently across our regions.

Our overall assessment of the risk sees a slight reduction from our most severe 
categorisation as we have demonstrated an ability to adapt our business 
operations in response to new challenges, and our properties have continued 
to operate effectively through the more recent waves of the pandemic.

We continue to manage this threat with the following measures: 
 – Hotel crisis plans and crisis communications.
 – Hotel lockdown procedures.
 – Business Continuity Plans.
 – Cost control measures to reduce impact of closures and reduced capacity.
 – Adapted services to continue operations where possible.
 – Remote working capabilities for corporate and regional teams, including 

Central Reservations and Customer Support.

 – Close monitoring of key supplier stability and regular communications 

regarding anticipated demand levels.
 – Contingency in place for critical supplies.

32

Residual risk

Medium

How we mitigate and respond to this risk
We do not accept any actions which would increase our risk profile in respect of 
health, safety and security. With the COVID-19 pandemic ongoing we continue 
to focus on delivering our enhanced health and safety programmes to provide a 
safe stay for our guests and a safe working environment for our team members. 

We actively mitigate and respond to this area of risk through the following:
 – Regular risk assessments.
 – Security and fire safety procedures.
 – Health and safety audit programmes including regular COVID-19 related audits 

and SGS accreditation for cleanliness and disinfection.

 – In-house and supplier food safety audit programme.
 – Team member training programmes.
 – Incident reporting.
 – Hotel crisis plans.
 – ‘Reassuring Moments’ and ‘be bold, be creative, be safe’ programmes.
 – COVID-19 incident protocol and centralised tracking of identified cases.
 – Mental health and well-being training.
 – Centralised system for incident reporting.
 – Proactive gathering of intelligence and advice on potential security risks 

through regular liaison with local police and security services.

The Group could experience significant health 
and safety, food safety or physical security 
incidents. 

A failure to take reasonable steps to prevent 
such incidents, or a failure to respond 
appropriately, could impact our reputation, 
disrupt our operations and result in significant 
loss of guest, team member and stakeholder 
confidence. 

Related strategic blocks, pillars 
and enablers:

3

6

7

9

PEOPLE

Principal risk description

Risk response and actions for 2022

Talent attraction, engagement 
and retention – challenge of 
maintaining an engaged and 
suitably skilled workforce

How we mitigate and respond to this risk
A challenging labour market is expected to persist in 2022 and will remain an 
important area of focus. Our proactive approach to mitigate this area of risk 
includes the following:
 – Boosting our in-house recruitment team.
 – Set-up of a new dedicated Hospitality Career Centre (recruitment office) 

Residual risk

High

Difficulty in attracting, engaging and retaining 
team members is a significant matter within the 
hospitality sector, driven by the impact of both 
COVID-19 and the reduced availability of 
labour brought about by Brexit.

Tough labour market conditions could drive up 
costs and potentially disrupt our operational 
effectiveness.

Related strategic blocks, pillars 
and enablers:

3

6

7

9

in London.

 – Employer brand and talent attraction strategy.
 – Optimising and simplifying the candidate experience.
 – Social media strategy to increase presence and labour market penetration.
 – Exploring opportunities to attract skilled workers from international labour 

markets.

 – Multi-skilling existing team members to improve the flexibility 

of our workforce.

 – Building a central bank of casual workers available to work across London 

and Amsterdam properties.

 – Provision of guaranteed hours for certain roles.
 – Employee engagement initiatives and retention strategy.
 – Pulse employee surveys to measure engagement and identify and address 

any areas of concern.

 – Increased recognition activity.
 – Talent reviews.
 – Learning and development strategy with enhanced online learning content.
 – Mental health and emotional well-being initiatives.
 – New onboarding experience.

33

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
 
 
 
 
 
 
Residual risk

Medium

NEW

O u r  a pp r oa c h  t o ri s k m a n a ge m e n t 
continued

ENVIRONMENTAL, SOCIAL AND GOVERNANCE

Principal risk description

Risk response and actions for 2022

How we mitigate and respond to this risk
To strengthen our approach to ESG matters and respond to increasing investor 
focus we have established an ESG Committee to develop, monitor and 
re-evaluate policies on ESG matters.

Our ongoing mitigating activity include the following:

 – Responsible Business Programme (aligned to Radisson Hotel Group).
 – Participation in the Radisson Responsible Business Survey.
 – Externally certified performance against recognised standards, e.g. 

Green Key.

 – Climate related risk scenario analysis and reporting (TCFD).
 – Initiatives to reduce energy consumption in our properties.
 – Active engagement with investors by CEO, Chair and Senior Independent 

Director.

 – Documentation of Governance practices and procedures to ensure 

compliance with Corporate Governance Code (2018) requirements, or 
satisfactory explanation thereof.

 – Deputy Chairman acting as a dedicated workforce representative.
 – Active monitoring of gender pay gap.

ESG stakeholder perception – 
negative perception of the 
Group with regard to 
ESG matters

Corporate governance and matters of 
environmental and social responsibility are 
of significant importance to our stakeholders. 
Investors and customers prepare detailed 
information requests on ESG activities, metrics, 
targets and performance. We are expected 
to have detailed knowledge of the ESG 
performance of our supply chain. 
Customers and employees cite ESG 
reputation as a driver of behaviour.

A perception that the Group does not apply 
best practice corporate governance principles, 
does not suitably mitigate both the physical 
and transitional risks of climate change, or does 
not act responsibly to protect the environment 
and the communities we operate in, could 
impact our performance by damaging our 
appeal to customers, investors and other 
business partners. It could also affect our 
ability to retain and attract talent.

Related strategic blocks, pillars 
and enablers:

3

6

7

8

Viability statement

The COVID-19 pandemic has seen many of 
our principal risks triggered or heightened. 
Throughout this period of turmoil, we have 
prioritised actions and risk responses to 
focus on protecting the long-term stability of 
the business. The Group has taken steps to 
strengthen its liquidity, including waivers of 
existing covenants on all its credit facilities 
until 2023 and taking additional £76.8 million 
of revolving credit facilities, maturing 
throughout 2023. Furthermore the Group 
entered into a joint venture transaction on 
two of its London assets in June 2021, raising 
£125.8 million additional liquidity. 

The enforced government lockdowns in all 
of our regions have tested our operational 
resilience, crisis plans and overall viability 
of the business. Travel restrictions continue 
to have a volatile impact on demand and 
occupancy levels in all our territories. 

While the vaccine has proven to be effective 
in reducing the number of hospitalisations 
and deaths, it is apparent that new strains 
of the virus continue to hold grip on society 
and winter restrictions are again reality. 
The current restrictions are anticipated to be 
short-term with the western side of the world 
discussing treating COVID-19 as an endemic 
illness like the flu. The Group anticipates 
trading to remain volatile, but it’s well-placed 
to handle short-lead bounce backs of 
demand. Over the last year the Group’s 
hotels have proven to be excellently 
positioned to benefit from a recovery, with 
the majority of its hotels being located 
in desirable city hubs. 

The Group will continue to adapt to market 
conditions to preserve cash and protect the 
Group’s long-term growth prospects. 

Ongoing government restrictions currently 
provide high volatility to the Group’s results 
and therefore significantly impact estimates 
and long-term growth planning. As such the 
Group’s annual business planning process 
has been amended for the coming year 
where trading has been forecast on a 
bottom-up basis, with high level assumptions 
on the easing of government measures, 
stopping government support in some 
regions and different business segmentation. 
To provide guidance through this trading 
environment the Group continually monitors 
a three-year base case and a downside case 
cash flow forecast which takes into 
consideration different trading assumptions, 
ongoing and planned cash protection 
measures and the Company’s long-term 
strategy. In assessing the Group’s viability, 
the Board carried out a robust assessment of 
the current principal and emerging risks 
facing the Group, which could impact the 
strategy, focusing specifically on COVID-19 
and the impact this could have on future 
performance and liquidity of the Group. 

Since the start of the COVID-19 pandemic 
multiple cash flow forecasts showing 
various scenarios have been modelled and 
reviewed by the Board to provide the basis 
for strategic actions taken across the 
business. The Directors have considered 
detailed cash flow projections for the next 
three-year period to 31 December 2024 
which are constructed on a base case and a 
downside case basis. The base case assumes 
a recovery in 2022 with EBITDA levels at 
approximately 50% of 2019, the 2023 EBITDA 
at 70% of 2019 and returning to 2019 EBITDA 
levels in 2024. The downside case assumes 
EBITDA for 2022 at 25% of 2019, the 2023 
EBITDA at 50% of 2019 and returning to 2019 
EBITDA levels in 2024. 

Detailed consideration of various third party 
market predictions were taken into account 
by the Directors in determining the 
assumptions used in each scenario. At this 
point in time, the Board felt these 
assumptions to be a reasonable worst case. 
The estimates in both scenarios have a high 
degree of uncertainty, mainly with respect 
to assumptions on when the pandemic 
will be under control and normal trading 
will commence. 

The downside case requires a further 
extension of covenant waivers. 
Having reviewed both the base case 
and downside case, the Directors have 
determined that the Company is likely to 
continue in business for the period under 
review without implementing any further 
protective measures to the operational 
structure. Should the pandemic be more 
severe and give rise to further government 
lockdowns, the Group’s viability will depend 
on its access to additional liquidity. The joint 
venture transaction in the past year, whereby 
the Group raised £125.8 million, shows the 
ability of the Group to raise large amounts 
of cash using its balance sheet.

The Board concluded that three years would 
be an appropriate timeframe over which to 
assess the Group’s longer-term viability, as 
this period aligns with the assumed recovery 
period and with the limited levels of planning 
certainty that can be derived from the 
current market conditions. The above 
considerations form the basis of the Board’s 
assessment of the viability of the Group over 
a three-year period to 31 December 2024 
while taking account of the Group’s current 
position, the principal risks and how these 
are managed as detailed in the Strategic 
Report, the Group strategy and the Group’s 
financial plans and forecasts. Based on this 
assessment, the Directors confirm that they 
have a reasonable expectation that the 
Group will be able to continue in operation 
and meet its liabilities as they fall due over 
the three-year period to 31 December 2024.

34

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Key pe r f o rm a nce i n d ic a t o r s:
Mea sur ing our prog re s s

FINANCIAL KPIs

PROPERT Y KPIs

Total revenue £m

EBITDAR £m

EBITDA £m

Normalised profit before tax £m

Reported earnings per share Pence

EPRA NRV per share £

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

141.4

101.8

(9.1)

357.7

341.5

325.1

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

(10.1)

27.6

124.6

120.7

116.0

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

(47.5)

(89.8)

25.1

122.9

113.2

107.3

(123)

(192)

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

40.7

37.7

32.1

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 0

80

90

57

22.15

22.08

25.93

24.57*

6.42*

KPI definition

KPI definition

KPI definition

KPI definition

KPI definition

Total revenue includes all operating revenue generated by 
the Group’s owned and leased hotels, management fees, 
franchise fees and marketing fees.

Earnings before interest, tax, depreciation, amortisation and 
rental expenses. 

Earnings before interest, tax, depreciation and amortisation.

Profit before tax adjusted to remove unusual or one-
time influences. 

Earnings for the year, divided by the weighted average 
number of ordinary shares outstanding during the year. 

Comment

Comment

Comment

Comment

Comment

Revenue showed a recovery and increased by 38.9% 
compared to 2020 due to the reopening of most of the hotels 
and the uplift of the travel restrictions in the second half of 
the year. Revenue in 2021 represents 39.5% of the levels 
reported in 2019. 

EBITDAR which recovered to £27.6 million was mainly 
generated in the second half of 2021 due to the uplift of the 
travel restrictions. Operating expenses increased due to the 
inflation pressure and shortage of workforce however this 
increase was partially offset by the utilisation of the available 
Government support schemes throughout the regions.

EBITDA which recovered to £25.1 million was mainly 
generated in the second half of 2021 due to the uplift of the 
travel restrictions. Operating expenses increased due to the 
inflation pressure and shortage of workforce however this 
increase was partially offset by the utilisation of the available 
Government support schemes throughout the regions.

Normalised profit before tax which improved to a loss of 
£47.5 million was positively affected by the increase in EBITDA 
and the decrease in finance costs mainly due to rent waivers 
received in the period and foreign exchange differences.

Reported earnings per share improved to a loss of £1.23 per 
share in line with the change in profit.

OPERATING KPIs

*   EPRA NAV in accordance with the previous EPRA 

NAV guidelines.

KPI definition

Recognised equity, attributable to the parent company’s 
shareholders on a fully diluted basis adjusted to include 
properties and other investment interests at fair value and 
to exclude certain items not expected to crystallise in a 
long-term investment property business model divided 
by the dilutive number of shares.

Comment

EPRA NRV per share which increased by 0.3% was positively 
affected by the increase in the revaluation of the properties in 
operation due to the recovery in the ‘business’ that was noted 
in 2021, however it was negatively affected by the loss attributed 
to shareholder for the year and foreign exchange differences

Occupancy %

Average room rate %

RevPAR

Employee engagement %

Guest rating score % 

Adjusted EPRA EPS Pence

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

30.7

28.0

80.6

79.4

77.3

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

117.0

105.1

128.5

123.1

120.2

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

35.9

29.4

103.6

97.7

92.9

  I n t r o d u c t i o n   o f   p u l s e   s u r v e y s  

  2 0 2 1

  2 0 2 0  N o   s u r v e y s   c o n d u c t e d

  2 0 2 0  D a t a   n o t   i n d i c a t i v e

  2 0 1 9

  2 0 1 8

  2 0 1 7

  2 0 1 9

  2 0 1 8

84.4

83.6

85.4

(44)

(123)

85.5

83.6

85.4

KPI definition

KPI definition

KPI definition

KPI definition

KPI definition

  2 0 2 1

  2 0 2 0

  2 0 1 9

  2 0 1 8

  2 0 1 7

  2 0 1 0

128

115

104

97

Total rooms occupied divided by the available rooms.

Total room revenue divided by the number of rooms sold. 

Comment

Comment

Occupancy which was severely impacted by travel restrictions 
increased by 270 bps year-on-year. The increase in occupancy 
was notable in the UK and Croaria regions however it 
decreased in the Netherlands and Germany regions.

Average room rate increased by 11.4% and represents 91.1% 
of 2019 levels. Average room rate increase was notable across 
all of our operating regions with the exception of Germany.

Revenue per available room; total room revenue divided by 
the number of available rooms.

Comment

RevPAR increased by 22.1%, in line with the increase in ADR 
and occupancy.

36

Previously measured through annual engagement surveys, 
team members were encouraged to share feedback about 
the Company, their jobs, their team and their manager. 
Notwithstanding the high scores achieved, we will be 
changing our measurements to be more regular and topical in 
the form of pulse surveys. 

Guest satisfaction and a strong reputation are paramount to 
our long-term success. These are measured through guest 
surveys completed by guests and reviews posted online on 
travel review websites and booking platforms. The Guest 
Rating Score reported is based on guest reviews posted on 
external websites.

Comment

Comment

Developing a high performing culture, where engaged teams 
are empowered to create valuable memories for our guests 
and value for our assets is one of our strategic priorities. 
During 2021, we have trialled several pulse surveys in the UK 
and The Netherlands and will be implementing this approach 
across all operating regions during 2022. From 2022 onwards 
we will be reporting this new metric. In addition, in the UK 
many of our team members participated in surveys from The 
Caterer, the UK’s leading hospitality media platform, which 
contributed to the Group being recognised as the ‘Best 
Employer in Hospitality’. 

Improving the overall guest experience through creating 
valuable memories is one of our strategic priorities. 
We therefore measure the Guest Rating Score, which is the 
online reputation score for our properties and which is based 
on review data collected from many of the world’s leading 
online travel agencies and review sites. The score is calculated 
by an algorithm that generates a score from 0 to 100. 
Notwithstanding the lockdown periods, restrictions on travel 
and various government measures in place, we have 
continued to deliver a strong guest rating score finishing the 
year with an 85.5 rating.

KPI definition

Shareholders’ earnings from operational activities with the 
Company’s specific adjustments. The main adjustments 
includes removal of unusual or onetime influences and adding 
back the reported depreciation charge, which is based on 
assets at historical cost, and replacing it with a charge 
calculated as 4% of the Group’s total revenues, representing 
the Group’s expected average cost to upkeep the real estate 
in good quality. The adjusted shareholders’ earnings from 
operational activities are divided by the weighted average 
number of ordinary shares outstanding during the year.

Comment

Adjusted EPRA earnings per share improved to a loss of 44 
pence per share in line with normalised profit before tax.

37

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESThe   
traveller   
in 2022

I N T E R N AT I O N A L   T O U R I S T   A R R I VA L S   P E R   Y E A R   B Y   R E G I O N

1.4 billion

1.2 billion

1 billion

800 million

600 million

400 million

200 million

0

1950

1960

1970

1980

1990

2000

2010

2018

Africa

Middle East

Asia & Pacific

Americas

Europe

The strong appeal 
of the European 
travel market
Notwithstanding the turbulent past two 
years, we strongly believe in the underlying 
strength of the European travel market. 
Prior to COVID-19, European international 
travel has, apart from some macro-economic 
glitches, consistently grown since the 1950s. 

While there are an increasing number of 
companies and countries committing to 
carbon footprint reductions, globalisation 
is expected to continue and we expect the 
European travel market to remain strong 
post COVID-19. Europe represents the 
greatest inbound tourism market accounting 
for approximately 50% of all international 
travel worldwide.

Source: United Nations World Tourism Organization  
World Tourism Barometer (2019)

ourworldindata.org/tourism

E U R O P E A N   H O T E L   M A R K E T   
W O R L D ’ S   S T R O N G E S T   I N T E R N AT I O N A L   H O T E L   M A R K E T

2019 European international tourist arrivals1

742 .3m

(2010: 487m)

The most visited region:

50.9 %

of international arrivals

The biggest region for tourism spend:

€483b n

of international receipts

Strong demand  
drivers with growing  
market forecasts

38

1  UNWTO, January 2020

The changing face of travel 
and how we adjusted
Throughout history, guest expectations and 
behaviour have changed consistently, and 
the past two years during the pandemic have 
not been an exception. Guests now favour 
flexibility over lower prices, cleanliness and 
hygiene have taken centre stage, customers 
have embraced local and domestic travel 
and digitisation and automation have 
progressed substantially.

As owner/operators, we have taken a very 
proactive stance towards adjusting our 
offering accordingly accelerating 
investments in technology and continuously 
reviewing guest feedback and sentiment.

New target audiences 
and evolving offerings
The domestic markets were always strong for 
us in Germany and in the UK but were even 
more prevalent during the pandemic. For our 
smaller operating markets, such as The 
Netherlands and Croatia, neighbouring 
markets and destinations within driving 
distance became much more important. 
As a result, we changed our focus 
accordingly adjusting our marketing 
activities, partnering with locally relevant 
third parties and localising our offering 
and messaging.

Some of our hotels which usually focus on 
corporate travellers were now targeting 
leisure travellers and families, adjusting their 
services, amenities and messaging to 
capture prospective customers.

For our meetings and events hotels we 
introduced hybrid meetings and offered 
planners flexible booking conditions. 
In addition, in collaboration with Radisson 
Hotel Group, we offer carbon neutral 
meetings.

Operational changes were frequent and in 
line with changes in government measures, 
while protecting the guest experience. 
Our teams have been fully trained in our 
robust health and safety standards, which 
were created in partnership with expert 
consultants, Radisson Hotel Group and 
accredited by SGS.

Several years ago, we decided to invest 
in our own housekeeping team 
(accommodation services) instead of 
continuing to use third party agencies for 
these services which is pretty much the norm 
in the London hospitality market.

Listening to our guests’ needs 
In the second year of the pandemic retaining 
flexibility and being able to change or cancel 
reservations was still important for our 
customers. We have therefore retained very 
flexible booking conditions for our guests 
and event planners throughout the period. 
In addition, recognising the macro 
uncertainty, Radisson Rewards members 
have seen their loyalty status extended. 

We have further centralised our customer 
service focused teams, including 
reservations, customer service and customer 
experience. We have invested, and are 
continuing to invest, in robust technology 
systems which make interactions with our 
customers easy and frictionless while we also 
collect valuable insights based on which we 
can further improve the guest experience. 

Digitalisation and automation
A significant change we have seen is the 
acceleration of digital services in hospitality 
which we have fully embraced and we have 
implemented many initiatives across our 
Group. Our guests now have the choice to 
completely self-manage and personalise 
their stay, by using our Apps for online 
check-in and check-out, using their mobile 
phone as a digital key, ordering room service 
online, making swimming pool reservations 
or asking for that extra pillow through the 
real-time messaging options we offer such 
as WhatsApp and chat.

Environmental, social 
and governance 
There are plentiful industry reports on the 
growing importance of sustainability in the 
travel and tourism industry for customers 
and other stakeholders. Having a defined 
framework of ESG targets enables us to 
communicate our ambitions and progress 
made to all stakeholder groups. We also 
note that the main booking channels and 
distribution partners are adding ESG criteria 
into their decision-making process for 
customers to select and more and more 
corporate travel agreements have ESG 
mandates. We closely work with regional and 
international organisations, from local 
councils (for property developments), to 
Tourists Boards, accreditation schemes, 
Radisson Hotel Group and other stakeholder 
groups. For our ESG strategy and progress, 
please refer to pages 74 to 89.

39

It was a bold decision which has proven to 
be of great benefit during the recovery 
phase. Our team has shown great flexibility 
and have worked relentlessly to cope with 
the returning demand.

Several of our restaurants and bars now offer 
our guests the opportunity to order online 
and enjoy our food at their home, through 
delivery options or collection. These initiatives 
proved particularly popular during lockdown 
and to celebrate special occasions.

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESAward-winning 
hospitality   
management   
platform

Our business model consists of 
value creation through ownership and 
development of hospitality real estate 
as well as through our hospitality 
management platform.

Our expert team of passionate hospitality 
professionals located in London, Amsterdam, 
Berlin and Pula, collectively manages 
48 properties across eight countries. 
This central team also drives the preopening 
activities for the properties in our pipeline.

Properties under the team’s management 
range from premium lifestyle hotels to upper 
upscale and upscale hotels, conference 
hotels, airport hotels, resort hotels, self-
catering apartments, campsites, glamping 
and destination restaurants and bars. 

Every expertise required to successfully 
develop, operate and commercialise 
hospitality properties is offered by our 
support platform. Included in our services is 
the ability to provide access to our brands 
as well as those from strategic partners, 
such as Radisson Hotel Group, which with 
its Jin Jiang ownership ranks as the world’s 
second largest hotel group. 

Our team’s work is recognised internationally 
in the form of awards and in 2019–2020 we 
were awarded ‘Best Large Hotel Group’ by 
the AA in the UK and in 2021 we won the 
prestigious ‘Best Employer in Hospitality’ 
award from The Caterer, the UK’s leading 
hospitality media brand. Further recognition 
in the year went to some of our star team 
members, including our Executive Chef 
Oliver Ruiz at Park Plaza Westminster Bridge 
London who was voted ‘Best Chef of the 
Year’ (>250 covers) by The Caterer and 
Daniel Pedreschi, VP Operations UK, won 
‘Hotelier of the Year’, also from The Caterer. 
Inbar Zilberman, our Chief Corporate & Legal 
Officer, was featured in ‘Women to Watch 
and Role Models for Inclusion in Hospitality’. 
However, for us, all our team members 
deserve praise and recognition for their 
outstanding performance during the year.

The multi-billion property portfolio managed 
by our team is either owned by PPHE Hotel 
Group, owned or part-owned by third parties 
or leased from institutional investors. 
Asset management and relationship 
management with owners is core to our 
strategy and we are a trusted fiduciary 
partner for multiple joint ventures with global 
institutional capital partners. 

Our hospitality management platform allows 
for further growth of the portfolio and the 
Group aims to leverage its scale and grow the 
external offering in a ‘plug and play’ manner. 

We are expert operators who understand 
owners’ needs and have a strong 30-year 
track record of delivering outstanding results 
– from financial returns for owners, to high 
ratings for employee engagement and 
excellent guest satisfaction scores and online 
reviews. 

Services we typically provide to owners 
include the following:

 – Access to brands 
 – Day-to-day operations 
 –  Asset management and optimisation
 – Technical services and renovations
 – Legal and administrative support 
 – People, learning and culture programmes 

and initiatives

 – Guest experience management and 

customer service

 – Brand standards and concept 

development 

 – Commercial services, including 

distribution, sales and PR and marketing

 – Revenue management, analytics and 

digital marketing 

 – Technology solutions, including 

contactless services

40

41

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESOur pipeline

Our exciting £200+ million pipeline is filled 
with potential and ranges from high profile 
ground-up development projects to 
conversions, and from land sites to existing 
hotels with repositioning potential.

Additional repositioning projects are under 
review in Berlin, Cologne and Budapest. 

2 0 2 0

2 0 2 1

2 0 2 2

2 0 2 3

2 0 2 4

A R T ’ O T E L   L O N D O N   B AT T E R S E A   P O W E R   S TAT I O N *

G R A N D   H O T E L   B R I O N I   P U L A

A R E N A   S T O J A   C A M P S I T E ,   P U L A

A R T ’ O T E L   L O N D O N   H O X T O N

A R T ’ O T E L   I N   Z A G R E B   C I T Y   C E N T R E

A R T ’ O T E L   I N   R O M E   C I T Y   C E N T R E

A R T ’ O T E L   I N   P U L A   C I T Y   C E N T R E

*  art’otel London Battersea Power Station is owned by the Battersea Power Station Development Company  

and will be operated by the Group under a management agreement, generating fee-based income.

P R O P E R T Y   C O N S T R U C T I O N

P R O P E R T Y   C O N V E R S I O N

P R O P E R T Y   R E P O S I T I O N I N G

A R T ’ O T E L   L O N D O N 
B AT T E R S E A   P O W E R 
S TAT I O N ,   U K

A R T ’ O T E L   L O N D O N 
H O X T O N ,   U K

L O N D O N   P I P E L I N E ,   U K

G R A N D   H O T E L   B R I O N I 
P U L A ,   C R O AT I A

A R T ’ O T E L   I N   Z A G R E B , 
C R O AT I A

A R E N A   S T O J A   C A M P S I T E 
P U L A ,   C R O AT I A

A R T ’ O T E L   I N   R O M E ,   I TA LY

A R T ’ O T E L   I N  P U L A ,   C R O AT I A

L O N D O N

L O N D O N

L O N D O N

P U L A

Z A G R E B

P U L A

R O M E

P U L A

Entering its final stage of 
construction, art’otel London 
Battersea Power Station represents 
the first art’otel opening in the UK’s 
capital. Part of the Battersea Power 
Station redevelopment scheme, this 
iconic premium lifestyle hotel will 
offer 164 rooms, an art gallery, 
cultural programming, rooftop 
garden with swimming pool and 
destination restaurant and bar.

Our largest current construction 
project, expected to be completed 
in H1 2024. Occupying a prime 
location in Hoxton, this 27-storey 
mixed-use scheme will include a 
premium lifestyle art’otel with 343 
rooms (including 60 suites), an art 
gallery, two original Banksy artwork 
pieces, destination restaurants, a bar, 
leisure facilities, events space and 
5,900m2 of office space.

The Group has applied for planning to 
develop a mixed-use scheme 
consisting of a 186-room hotel and 
750m2 of office space. This 
development site is located near the 
Group’s Park Plaza London Waterloo 
property. In addition, the Group has 
planning to develop a 465-room hotel 
on the site adjacent to its Park Plaza 
London Park Royal property for which 
it is designing plans. 

Following two years of extensive 
redevelopment, Grand Hotel Brioni 
is set to reopen. The spectacularly 
located hotel has been transformed 
into a premium resort, consisting 
of 227 rooms and suites, an infinity 
outdoor pool, indoor swimming pool, 
several restaurants and bars and 
a children’s club.

Marking the Group’s debut in the 
Croatian capital, construction work has 
commenced to convert a former office 
building into a 118-room premium 
lifestyle art’otel. Located in the city 
centre, this hotel will offer an art 
gallery, a rooftop pool, destination 
restaurant, bar and leisure facilities. 

Located on a peninsula, offering 360° 
views of the Adriatic, Arena Stoja 
Campsite will be transformed into an 
upper upscale property with a choice 
of premium mobile homes and 
glamping lodges. Guests will 
benefit from a newly created 
on-site restaurant, bar and 
espressamente illy. 

Marking the Group’s entry into Italy, 
the historic Londra & Cargill hotel in 
the centre of Rome will be transformed 
into the Group’s first art’otel in Italy. 
Following repositioning, this hotel 
will offer 101 rooms, an art gallery, a 
destination restaurant and bar, leisure 
facilities and parking. 

Located in the centre of Pula, with 
its rich Roman-era history, this hotel 
is near the marina and close to the 
Roman amphitheatre. Following 
extensive transformation, this art’otel 
will offer 80 rooms, an art gallery, 
a rooftop garden with pool, a 
destination restaurant and bar 
and leisure facilities.

Total rooms 

16 4

42

Total rooms 

34 3

Total rooms 

651

Total rooms 

227

Total rooms 

118

Total units 

75

Total rooms 

101

Total rooms 

80

43

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESDaniel Kos  
Chief Financial Officer 
& Executive Director

YEAR-ON-YEAR CASH FLOW

£m

125.8

25.7

114.2

(101.8)

70.9

(40.4)

(50.1)

(7.5)

136.8

Pipeline grow th and a 
solid financial position 

FINANCIAL RESULTS

Key financial statistics for the financial year ended 31 December 2021.

l

a

i
c
n
a
n

i

F

w
e

i

v
e
r

44

Total revenue
Room revenue
EBITDAR
EBITDA
EBITDA margin
Reported PBT
Normalised PBT
Reported EPS
Occupancy
Average room rate
RevPAR
EPRA NRV per share
Adjusted EPRA earnings per share

Year ended 
31 December 2021
£141.4 million
£84.4 million
£27.6 million
£25.1 million
17.7%
£(57.6) million
£(47.5) million
(123)p
30.7%
£117.0
£35.9
£22.15
(44)p

Year ended
 31 December 2020

£101.8 million
£63.6 million
£(9.1) million
£(10.1) million
(9.9)%
£(94.7) million
£(89.8) million
(192)p
28.0%
£105.1
£29.4
£22.08
(123)p

Reported

Joint venture

Operational 

cash 31.12.20

transaction

cash flow 

(EBITDA and 

Investment
in properties2
and new

working capital)

acquisitions

Debt service1 

New facilities 

Loan

Other

Reported 

and movement 

repayments

exceptional

cash 31.12.21

in restricted cash

items (including

foreign exchange)

1  Including leases and unit holders in Park Plaza Westminster Bridge London
2  £8 million reflects regular CAPEX

76.8

Undrawn

facilities

Overview of 2021
For the second consecutive year the Group’s 
financial performance was severely impacted 
by the COVID-19 pandemic. The first half of 
the year was dominated with lockdowns and 
travel restrictions in all of our operating 
regions, however trading bounced back 
quickly in the second half-year due to 
pent-up leisure demand. A strong leisure 
season caused our Croatian region to reach 
93% of its 2019 revenues in the third quarter 
of 2021. 

Although this was the second time the 
Group faced severe lockdown and travel 
restrictions, reopening the hotels after 
this period has proved more challenging 
than in 2020. Our significantly reduced 
workforce at reopening, paired with a 
challenging labour market, caused staff 
shortages in all our operating regions. 
Thanks to the dedication and hard work of 
our staff we were able to cope with the 
demand fluctuations throughout the last six 
months of the year. However, as a 
consequence of these shortages we are 
faced with increased wage inflation in all our 
operating regions.

Despite inflationary pressures, the Group 
continued to take a highly disciplined 
approach to expenditure with a large focus on 
further automation and centralisation of back 
office functions. Furthermore demand growth 
throughout the second half of the year showed 
to have a positive drive to our average room 
rates, which in some properties were starting 
to exceed 2019 levels.

During the year we entered into a significant 
joint venture transaction, whereby we 
divested 49% of two of our London assets 
to Clal Insurance. With this transaction the 
Group was able to raise £125.8 million, 
retaining a long-term management contract 
and control over the assets. The transaction 
was largely done at the latest reported NRV 
of the Group. The proceeds are earmarked 
to pursue new growth opportunities.

Throughout last year we have been active on 
growing and progressing our pipeline, with the 
acquisition of two new hotels in Italy and 
Austria, the start of the redevelopment of a new 
hotel in Zagreb, and we are entering the 
completion stages of a two-year redevelopment 
of Grand Hotel Brioni in Pula (Croatia).

With current trading impacted again by new 
government restrictions, at the end of the 
year the Group’s hotels returned to reduced 
occupancy levels, albeit higher than those 
experienced in the previous lockdowns of 
the pandemic.

Operational Performance
Revenue
The first six months of the year were 
dominated by world-wide lockdowns, amid a 
vaccine roll out programme. The Group’s 
occupancy levels reached a record low in Q1 
given these lockdowns and limited essential 
worker stays. From May onwards restrictions 
were progressively eased across our 
operating markets and demand started to 
build up during the summer months. 
The Group was fortunate to secure an 
exclusive agreement for Park Plaza 
Westminster Bridge London to act as official 
player hotel for the 2021 Wimbledon 
Championships; furthermore the Group 
secured a contract to operate two hotels 
exclusively as part of the UK Government’s 
hotel quarantine programme. These three 
exclusive contracts provided the UK with 
contracted business coming out of a 
lockdown period, enabling the Group to 
build up a revenue base.

45

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Fi n a n c i a l  rev iew
continued

Trading in Q3 benefited from pent-up 
demand after months of travel restrictions, 
particularly in Croatia, where revenue reached 
93% of its 2019 levels in Q3. However, from 
late autumn demand and consumer sentiment 
was again affected by increased infection 
rates and enhanced government measures 
imposed across Europe to tackle the spread 
of the virus, followed by further strict 
government restrictions.

After a period of two years trading in a 
pandemic, with multiple periods of trading 
under strict lockdowns or travel restrictions, 
the Group has significant learnings from 
booking cycles and trading patterns. 
Coming out of a period of government-
restriction period, we notice a less severe 
impact to our occupancy compared to other 
lockdown periods and a quicker reverse of the 
downward booking trends seen after these 
restrictions were made. 

Reported total revenue for the financial 
year increased by 38.9% to £141.4 million 
(2020: £101.8 million). Revenue recovered 
to 39.5% of 2019 levels (2019: £357.7 million)

RevPAR was £35.9, up 22.1% (2020: £29.4), and 
at 34.6% of 2019 levels. Average room rate 
increased by 11.4% to £117.0 (2020: £105.1) 
and was at 91.1% of 2019 levels. 
Occupancy improved to 30.7% 
(2020: 28.0%), reflecting our focus on room 
rates. Predominantly the summer season in 
Croatia and the Q4 in the UK showed a rate 
profile exceeding 2019 on many occasions.

EBITDA, profit and earnings per share
The Group Reported EBITDA is £25.1 million 
(2020: £(10.1) million), of which £(14.0) million 
relates to the first six months of 2021 and 
£39.1 million to the last six months of 2021. 

Due to the different periods of lockdown, 
comparing trading periods is increasingly 
difficult, however the Group believes its third 
quarter of 2021 was the least distorted trading-
wise in terms of government restrictions, with an 
EBITDA of £33.7 million. This shows a 38.0% 
decline when compared to the ‘COVID-free’ 
2019 trading period, when the Group delivered 
a £54.4 million EBITDA in Q3.

The hospitality industry is currently 
experiencing a challenging labour market as 
many hospitality workers have left the industry 
during the second period of lockdowns in 

early in 2021, causing staff shortages in all our 
operating regions. Besides this, many European 
hospitality workers have left the UK during the 
pandemic, not being able to return due to a 
change in immigration rules, which adds to 
the already limited pool of available people. 
These staff shortages are causing inflationary 
pressures in payroll cost across all operating 
regions. The Group is mitigating these 
inflationary pressures with the implementation 
of automation, process improvement and 
centralisation of back office functions. 

Similar to 2020, the Group continued 
to access government support and grants 
during periods where government restrictions 
were imposed and materially impacted the 
Group’s normal trading. These support 
schemes helped to manage the fixed costs 
within the business during a period of severe 
revenue decline. In total, the Group received 
£29.7 million (2020: £34.1 million) of financial 
support in the year. 

Normalised profit before tax improved to 
£(47.5) million (2020: £(89.8) million). 
Reported profit before tax improved by 
£37.1 million to £(57.6) million (2020: £(94.7) 
million). Below is a reconciliation table from 
reported to normalised profit.

In £ millions

Reported (loss) profit before tax
Net insurance proceeds received in relation to one of the Group’s UK hotels
Execution of the sale and purchase agreement with the Republic of Croatia related to Guest House 
Riviera Pula
Loss on buy back of units in Park Plaza Westminster Bridge London from private investors
Fair value adjustment on income swaps with private investors of Income Units in Park Plaza 
Westminster Bridge London
Settlement of legal claim
Results from marketable securities
Revaluation of finance lease
Revaluation of Park Plaza County Hall London Income Units
Preopening expenses
Capital (profit) loss on disposal of fixed assets
Impairment of property, plant and equipment and right-of-use assets
Business combination acquisition costs
Loan prepayment break costs
Revaluation of share appreciation rights
Normalised (loss) profit before tax

12 months ended 
31 December 2021
(57.6)

–

–
0.5

–
3.1

–
3.6
(0.6)
0.3
(1.0)
4.4
1.0
0.5
(1.7)
(47.5)

12 months ended 
31 December 2020

(94.7)
(10.0)

1.5
–

0.3
–
(0.1)
3.4
2.4
0.6
1.5
5.3
–
–
–
(89.8)

46

In Zagreb, interior demolition has started and 
works are underway to convert this former 
office into a 118-room luxury hotel in the city 
centre. This hotel will feature a rooftop pool 
that overlooks the entire city. 

Throughout the year the Group also 
succeeded in acquiring two new hotels. 
One hotel is located in Nassfeld, Austria. 
This 4-star mountain resort includes 144 
rooms and is located directly next to the ski 
lifts of the Nassfeld ski area, featuring 110 
kilometres of slopes and excellent summer 
sports facilities. The hotel was acquired for 
£12.8 million and complements the Group’s 
leisure and outdoor segment. The resort is 
closely located to the Group’s operations in 
Croatia and its seasonal operations will 
complement each other. 

The Group furthermore acquired a 4-star 
hotel in Rome. This hotel, acquired for 
£28.3 million, has 101 rooms and is located 
in a prime central location in the city. 
The Group is planning a significant 
repositioning of the hotel to an upper 
upscale lifestyle offering, with opening 
expected in 2023. 

Together the above developments total 
a £200+ million plus active development 
pipeline of hotels in development or 
repositioning. Our owner/operator model 
enables us to have full control over the 
timing of the completion of this pipeline. 
Considering the challenging market 
conditions, the Group took the decision in 
summer 2020 to pause its project in New 
York until further notice.

Real estate performance valuations
As a developer, owner and operator of 
hotels, resorts and campsites, the Group has 
a real estate driven business model. 
Returns are generated by both developing 
the assets we own and operating our 
properties to their full potential, thus driving 
increased value for all stakeholders. 
Certain EPRA performance measurements 
are disclosed to aid investors in analysing the 
Group’s performance and understanding the 
value of its assets and earnings from a 
property perspective. 

Summary of EPRA  
Performance indicators

Year ended 
31 December 2021

Year ended 
31 December 2020

£ million

Per Share 

£ million

Per Share 

951.2
919.7
857.5
(17.5)
(18.8)

£22.15
£21.42
£19.97
(41)p
(44)p

960.8
924.4
830.5
(40.6)
(52.1)

£22.08
£21.24
£19.08
(96)p
(123)p

EPRA NRV (Net Reinstatement 
Value)
EPRA NTA (Net Tangible Assets) 
EPRA NDV (Net Disposal Value)
EPRA earnings
Adjusted EPRA earnings

Reported basic/diluted earnings per 
share for the period were (123) pence 
(2020: (192) pence).

Depreciation excluding impairment in the 
year was £38.9 million (2020: £41.3 million). 
Depreciation is recorded in accordance with 
IFRS, nevertheless internally we consider 
our ongoing average capital expenditure 
(CAPEX) over the lifespan of our hotels as a 
more relevant measure in determining profit, 
which in the hospitality industry is calculated 
as approximately 4% of total revenue. 
Our EPRA earnings number set out on page 
52 is calculated using the 4% rate instead of 
the reported non-cash depreciation charge.

CAPEX, acquisitions and pipeline update
While the pandemic continued to cause 
operational disruption, we remained focused 
on implementing our strategy, progressing 
our development pipeline, and expanding our 
footprint into new, highly attractive markets.

We progressed planned development 
projects, which include a new build hotel in 
Shoreditch, London (art’otel London 
Hoxton), a repositioning of a hotel on the 
Croatian coast (Grand Hotel Brioni) and 
an office to the hotel conversion in the 
city centre of Zagreb.

In our flagship art’otel London Hoxton 
development, the building’s core is now 
reaching the 17th floor of the total 27 floors. 
After expected completion in early 2024, this 
mixed-use development will have 343 large 
hotel rooms, 5,900m2 of office space, a spa, 
gym, pool and multiple food and beverage 
outlets, including a stunning rooftop bar.

The two-year HRK 260 million (£30 million) 
repositioning of Grand Hotel Brioni Pula in 
Croatia is nearing its completion and expected 
to open before the 2022 season. This luxury 
hotel features 227 rooms and is located 
at a spectacular location on the 
Verudela peninsula. 

47

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESFi n a n c i a l  rev iew
continued

In December 2021, the Group’s properties (with 
the exception of operating leases, managed 
and franchised properties) were independently 
valued by Savills (in respect of properties in The 
Netherlands, UK and Germany) and by Zagreb 
nekretnine Ltd (Zane) (in respect of properties in 
Croatia). Based on their valuations we have 
calculated the Group’s EPRA NRV, EPRA NTA 
and EPRA NDV. 

The EPRA NRV as at 31 December 2021, set 
out in the table below, amounts to 

£951.2 million, which equates to £22.15 per 
share. The EPRA NRV was negatively 
impacted by the loss in the year of 
£52.1 million and positively impacted by a 
revaluation of £82.0 million. The positive 
revaluation follows an improved forward 
looking cash flow profile, with the 
expectation that the worst period of trading 
is in the past. In its cash flow forecast, the 
independent valuer assumes trading will be 
largely in line with 2019 in the year 2024. 
Discount and caprates used increased 

slightly in some instances, reflecting a higher 
inflationary environment and added risk 
profile due to the ongoing pandemic.

In the summer of 2021 the Group completed a 
joint venture transaction with Clal Insurance, 
divesting a non-controlling 49% stake in two 
hotels in London. This transaction largely 
reflects the values that had been included in the 
Group’s EPRA NRV as per 31 December 2020 
and reconfirmed the externally valued NRV.

REAL ESTATE PERFORMANCE

Per Share

£22.08

£1.91

£(1.21)

£(0.00)

£(0.63)

£22.15

£m

960.8

82.0

(52.1)

(12.6)

(26.9)

951.2

NRV as of 

31 December 2020

Revaluation 

Earnings 

Other movements1

Foreign currency

translation effects

NRV as of 

31 December 2021

The basis for calculating the Company’s EPRA NRV for 31 December 2021 is set out in the table below:

NAV per the financial statements
Effect of exercise of options
Diluted NAV, after the exercise of options1
Includes:
Revaluation of owned properties in operation (net of non-controlling interest)2
Revaluation of the JV interest held in two German properties (net of non-
controlling interest)
Fair value of fixed interest rate debt
Deferred tax on revaluation of properties
Real estate transfer tax3
Excludes:
Fair value of financial instruments
Deferred tax 
Intangibles as per the IFRS balance sheet
NRV/NTA/NDV
Fully diluted number of shares (in thousands)1
NRV/NTA/NDV per share (in £)

31 December 2021 
£ million 

EPRA NRV 
 (Net 
Reinstatement 
Value)
278.5
6.2
284.7

EPRA NTA4 
 (Net Tangible 
Assets)
278.5
6.2
284.7

EPRA NDV 
 (Net Disposal 
Value)
278.5
6.2
284.7

636.1

636.1

636.1

3.4

–
–
17.2

(0.4)
(9.4)

–
951.2
42,935
22.15

3.4

–
–
–

(0.4)
(9.4)
14.3
919.7
42,935
21.42

3.4
(53.7)
(13.0)

–

–
–
–
857.5
42,935
19.97

1  The fully diluted number of shares excludes treasury shares but includes 585,867 outstanding dilutive options (as at 31 December 2020: 1,196,996). 
2  The fair values of the properties were determined on the basis of independent external valuations prepared in December 2021. The properties under 

development are measured at cost.

3  EPRA NTA and EPRA NDV reflect fair value net of transfer costs. Transfer costs are added back when calculating EPRA NRV.
4  NTA is calculated under the assumption that the Group does not intend to sell any of its properties in the long run.

1  Includes other changes in equity, deferred taxes, and the effects of the exercise of options. The per share movement also includes the dilution effect as a result of 

options exercise.

48

49

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESFi n a n c i a l  rev iew
continued

NAV per the financial statements
Effect of exercise of options
Diluted NAV, after the exercise of options1
Includes:
Revaluation of owned properties in operation (net of non-controlling interest)2
Revaluation of the JV interest held in two German properties  
(net of non-controlling interest)
Fair value of fixed interest rate debt
Deferred tax on revaluation of properties
Real estate transfer tax3
Excludes:
Fair value of financial instruments
Deferred tax 
Intangibles as per the IFRS balance sheet
NRV/NTA/NDV
Fully diluted number of shares (in thousands)1
NRV/NTA/NDV per share (in £)

31 December 2020 
£ million

EPRA NRV 
(Net 
Reinstatement 
Value)

EPRA NTA4 
 (Net Tangible 
Assets)

EPRA NDV 
(Net Disposal 
Value)

309.6
13.2
322.8

602.1

3.2
–
–
18.6

(0.7)
(13.4)
–
960.8
43,521
22.08

309.6
13.2
322.8

602.1

3.2
–
–
–

(0.7)
(13.4)
17.8
924.4
43,521
21.24

309.6
13.2
322.8

602.1

3.2
(84.5)
(13.1)
–

–
–
–
830.5
43,521
19.08

1  The fully diluted number of shares excludes treasury shares but includes 1,196,996 outstanding dilutive options (as at 31 December 2019: 412,290).
2  The fair values of the properties were determined on the basis of independent external valuations prepared in December 2020. The properties under 

development are measured at cost.

3  EPRA NTA and EPRA NDV reflect fair value net of transfer costs. Transfer costs are added back when calculating EPRA NRV. 
4  NTA is calculated under the assumption that the Group does not intend to sell any of its properties in the long run.

Below is a summary of the valuation basis of our assets as at 31 December 2021. The property market value, the discount rate and the cap rate 
have been taken from the independent valuer’s report.

Region

United Kingdom

London
Provinces

The Netherlands
Amsterdam
Provinces

Germany
Croatia

Hotels and apartments
Campsites

Others

50

Properties

Property 
market value  
£million

6
2

4
2
3

10
8
3

901.9
29.9

238.5
35.9
87.2

139.7
113.4
50.4

Discount rate

Cap rate

7.5% – 9.0%
9.8% – 10.0%

5.0% – 6.5%
7.3% – 7.5%

8.0% – 9.8%
9.8% – 9.8%
8.5% – 9.3%

5.5% – 7.3%
7.3% – 7.3%
6.0% – 6.8%

9.0% – 10.0%
9.0% – 11.0%
6.3% – 9.5% 

7.0% – 8.0%
7.0% – 9.0%
5.0% – 9.0%

Cash flow and EPRA earnings
2021 is the second consecutive year the Group’s trading is heavily affected by the pandemic. Although the valuations reflect a forward outlook 
and expected recovery of the industry, the reported cash flow and earnings look backwards. The Group reported adjusted EPRA earnings of 
£(18.8) million (2020: £(52.1) million) and adjusted EPRA earnings per share of (44) pence (2020: (123) pence). These negative earnings are in 
sharp contrast to the Groups’ 2019 EPRA earnings of 128 pence per share). In their valuations, valuators assess a return to 2019 trading in 2024. 

Group’s quarterly cash flow for 2021

Operational cash flow (EBITDA and 
working capital)
Investment in properties and new 
acquisitions
Debt service3
New facilities and movement in 
restricted cash
Loan repayments
Joint venture transaction2
Other exceptional items (including FX)
Total cash movement 

Cash and cash equivalents at beginning 
of period 
Cash and cash equivalents at end of 
period 

Undrawn facilities at end of period1

Q1

(8.2)

(10.6)
(9.1)

16.4
–
–
(2.8)
(14.3)

114.2

99.9

69.0

Q2

3.0

(17.5)
(11.5)

18.3
(40.4)
125.8
0.3
78.0

99.9

177.9

60.0

£ million

Q3

31.7

(16.2)
(11.5)

8.1
–
–
(4.5)
7.6

177.9

185.5

77.2

Q4

(0.8)

(57.5)
(18.0)

28.1
–
–
(0.5)
(48.7)

185.5

136.8

76.8

Total

25.7

(101.8)
(50.1)

70.9
(40.4)
125.8
(7.5)
22.6

114.2

136.8

76.8

1  The amount of undrawn facilities as at 31 December 2021 and 30 September 2021 comprise of the £40 million undrawn amount under the CLBILS facility and the 

£20 million undrawn amount under the Park Plaza London Waterloo facility and €20 million undrawn amount under the working capital facility entered by Arena on 
20 September 2021. The amount of undrawn facilities as at 30 June 2021 comprise of the £40 million undrawn amount under the CLBILS facility and the £20 million 
undrawn amount under the Park Plaza London Waterloo facility. The amount of undrawn facilities as at 31 March 2021 comprise of £17.0 million undrawn amount 
under the CLBILS facility, £14.8 million undrawn amount under the Park Plaza London Waterloo facility and access to £37.2 million undrawn amount under the art’otel 
london hoxton facility which was cancelled due to the Group entering into a joint venture with Clal. 

2  Comprise of the £113.7 million cash received as part of entering into a long-term partnership with Clal, including the further cash injection of £12.1 million to fund the 

remaining equity commitments of the art’otel london hoxton development project.

3  Including leases, unit holders in Park Plaza Westminster Bridge London.

51

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESFi n a n c i a l  rev iew
continued

The main adjustment to the normalised profit included in the Group’s financial statements is adding back the IFRS depreciation charge, which is 
based on assets at historical cost, and replacing it with a charge calculated at 4% of the Group’s total revenues. 

This represents the Group’s expected average cost to maintain the estate in good quality. The basis for calculating the Company’s 2021 
adjusted EPRA earnings is set out in the table below:

Reconciliation of reported earnings to adjusted EPRA earnings

Earnings attributed to equity holders of the parent company

Depreciation and amortisation expenses
Revaluation of Park Plaza County Hall London Income Units
Changes in fair value of financial instruments
Non-controlling interests in respect of the above3
EPRA earnings

Weighted average number of shares (LTM)
EPRA earnings per share (in pence)
Company-specific adjustments:1
Capital loss on buy-back of Income Units in Park Plaza Westminster Bridge London
Remeasurement of lease liability4
Other non-recurring expenses (including preopening expenses)9
Loan early repayment break costs13 (see note 15b)
Business combination acquisition costs12
Government settlement purchase of Hotel Riviera7
Settlement of legal claim6
Adjustment of lease payments5
Insurance settlement10
One off tax adjustments8
Maintenance CAPEX2
Non-controlling interests in respect of the above3
Company adjusted EPRA earnings1
Company adjusted EPRA earnings per share (in pence)
Reconciliation company adjusted EPRA earnings to normalised profit before tax

Company adjusted EPRA earnings 
Reported depreciation11 
Non-controlling interest in respect of reported depreciation
Maintenance CAPEX2
Non-controlling interest on maintenance CAPEX and the company-specific adjustments
Adjustment of lease payments5
One off tax adjustments8
(Loss)/profit attributable to non-controlling interest 
Reported tax 
Normalised (loss)/profit before tax

12 months ended 
31 December 2021 
£ million
(52.1)
43.3
(0.6)
(1.7)
(6.4)
(17.5)
42,539,340
(41)

12 months ended 
31 December 2020
 £ million

(81.7)
46.6
2.4
0.2
(8.1)
(40.6)
42,466,006
(96)

0.5
3.6
(0.7)
0.5
1.0
–
3.1
(2.3)
–
(3.6)
(5.7)
2.3
(18.8)
(44)

(18.8)
(38.9)
6.3
5.7
(2.3)
2.3
3.6
(0.4)
(5.0)
(47.5)

–
3.4
2.0
–
–
1.5
–
(2.6)
(10.0)
(1.8)
(4.0)
–
(52.1)
(123)

(52.1)
(41.3)
8.1
4.0
–
2.6
1.8
(12.2)
(0.7)
(89.8)

1  The ‘Company-specific adjustments’ represent adjustments of non-recurring or non-trading items.
2  Calculated as 4% of revenues, which represents the expected average maintenance capital expenditure required in the operating properties. 
3  Non-controlling interests include the non-controlling shareholders in Arena, third-party investors in income units of Park Plaza Westminster Bridge London and 

the non-controlling shareholders in the partnership with Clal that was entered into in June 2021.

4  Non cash revaluation of finance lease liability relating to minimum future CPI/RPI increases. 
5  Lease cash payments which are not recorded as an expense in the Group’s income statement due to the implementation of IFRS 16.
6  Relates to a settlement reached in a legal dispute in Croatia (see Note 25a in the annual consolidated financial statements). 
7  Execution of the sale and purchase agreement with the Republic of Croatia related to Guest House Riviera Pula (see Note 5d in the annual consolidated 

financial statements). 

8  Mainly relates to deferred tax asset recorded in 2021 and investment tax credit received in Croatia in 2020. (see Note 27f in the annual consolidated 

financial statements)

9  Mainly relates to profit and loss on disposal of property, plant and equipment
10 Net insurance proceeds received in relation to one of the Group’s UK hotels.
11 Reported depreciation excluding impairments.
12 Business combination acquisition costs (see Note 3a and 3b in the annual consolidated financial statements). 
13 Loan early repayment break costs (see note 15b in the annual consolidated financial statements).

The Group’s total assets (properties at fair 
value) represent a value after the deduction 
of lease liabilities and unit holder liabilities. 
Accordingly, in the total loan-to-value (LTV) 
analysis of the Group, management considers 
the value of the freehold and long leasehold 
assets (net of these liabilities) compared with 
its bank funding (i.e. excluding the lease and 
unit holder liabilities), which management 
believes is the most accurate representation 
of the Group’s total leverage position.

Other EPRA measurements
Given that the Group’s asset portfolio is 
comprised of hotels, resorts and campsites 
which are also operated by the Group, a few of 
EPRA’s performance measurements, which are 
relevant to real-estate companies with passive 
rental income, have not been disclosed as they 
are not relevant or non-existent. Those EPRA 
performance measurements include EPRA Net 
Initial Yield, EPRA ‘Topped-up’ NIY, EPRA 
Vacancy Rate and EPRA Cost Ratios.

Funding 
Throughout the pandemic, in the last two 
years, all our lenders have again been 
supportive by providing additional facilities, 
providing waivers on debt covenant testing 
and by waiving amortisation obligations. 
After reviewing forecast scenarios we have 
liaised again with our lenders and agreed 
postponement of financial covenant testing 
on trading until 2023. The Group is currently 
in compliance with respect to all its loan-to-
value covenants.

The Group increased a £30 million revolving 
credit facility, backed by the UK Government, 
to £40 million (fully undrawn at balance sheet 
date), and entered into a €20 million 
(£16.8 million) working capital facility in 
Croatia (fully undrawn at balance sheet date). 
Post balance sheet it extended a €10 million 
(£9.1 million) term facility, backed by the 
Dutch Government, with one year, now 
maturing in August 2024. All these 
facilities are secured with the Group’s 
current banking partners.

In addition, the Group signed a new 
€10.5 million (£8.8 million) facility to fund the 
acquisition in Austria. Post balance it signed 
a €25 million mortgage facility to fund the 
acquisition and planned refurbishment of 
the hotel in Rome.

52

53

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESFi n a n c i a l  rev iew
continued

Net debt leverage reconciliation

Balance sheet 

PP&E
Right-of-use asset
Lease Liabilities
Liability to income units in Westminster Bridge hotel  
Net PP&E

Intangible assets
Investments in Joint ventures
Other assets and liabilities, net 
Total assets net of finance leases and excluding cash 

Bank/ institutional loans (short/long term)
Cash & cash equivalent and restricted cash
Net bank Debt

Total capital 

Capital and net debt
Minority shareholders
Total capital employed PPHE shareholders

Gearing ratio

£ million

As report in the 
annual financial 
statement

EPRA NRV 
adjustment

EPRA NRV  
values

597.8
(215.9)
251.6
124.6
758.1

6.5
11.7
776.3

1,833.8
-
-
-
1,833.8

14.3
10.8
(17.4)
1,841.5

768.1
(150.1)
618.0

1,236.0
215.9
(251.6)
(124.6)
1,075.7

14.3
4.3
(29.1)
1,065.2

768.1
(150.1)
618.0

447.2

1,065.2
(168.7)
896.5

58.0%

The Group reported a gross bank debt liability of £768.1 million (31 December 2020: £757.4 million) and net bank debt of £618.0 million 
(31 December 2020: £636.2 million). This reflects a net bank debt leverage of 33.6% (2020: 37.1%). 

NET DEBT

£m

636.2

(33.3)

(9.5)

(40.4)

77.2

 0.4

(12.6)

618.0

31 December 2020

Increase in cash 

Amortisation 

and cash equivalents

existing facilities

(including deposits)

Repayment 

of loans

New facilities

Acquisitions

Movement in capitalised

31 December 2021

finance expenses and 

foreign exchange

776.3

1,223.5

The table below provides a further breakdown of the Group’s bank debt position.

776.3
(109.8)
666.5

1,841.5
(278.5)
1,563.0

33.6%

Loan maturity profile at 31 December 2021 (£m)

£m

Total 

768.1

1 year

38.8

2 years

3 years

4 years

5 years

Thereafter 

22.1

16.5

57.0

354.5

279.2

 – Average cost of bank debt 3.1%
 – Average maturity of bank debt 5.3 years

Key characteristics debt for operating properties
 – Limited to no recourse to the Group 
 – Asset backed
 – Borrowing policy 50–65% loan-to-value
 – Portfolio and single asset loans
 – 24 facilities with 12 different lenders
 – Covenants on performance and value (facility level)

54

55

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESICR1

0.4x
(1.2)x
4.4x

DSCR2

0.2x
(0.4)x
2.7x

Dividend
Given the impact of the government 
restrictions due to the pandemic and 
the Group receiving substantial government 
support during the year across our operating 
regions, the Board is of the view that it is 
neither sustainable, nor appropriate to 
propose a dividend in respect of the year 2021.

returning to cash flow positive trading. 
Should the analysis on the financial 
performance allow, the Board intends to 
reinstate its progressive dividend policy. 
The recent investments made in progressing 
and extending our pipeline should aid the 
Group in achieving a positive cash flow 
in the near future. 

The Board appreciates the importance of 
dividends and will review dividend payments 
during the next half year reporting period, in 
line with the recovery trajectory, the receipt of 
government support and the business 

Daniel Kos
Chief Financial Officer & Executive Director

Fi n a n c i a l  rev iew
continued

Cover ratios

2021
2020
2019

1  EBITDA, less unitholder and lease payments, divided by bank interest.
2  EBITDA, less unitholder and lease payments, divided by the sum of bank interest and yearly loan redemption.

The Group remains the majority owner of the 
hotels by retaining a 51% controlling stake in 
one joint venture company holding (JVCo), 
and through its management company has 
secured a 20-year hotel management 
agreement in respect of both hotels. 
Clal became a minority partner and owner of 
49% of the shares in JVCo, holding indirectly 
the real estate and operations of these two 
properties. 

This agreement provided the Group with an 
opportunity to raise liquidity on the back of 
its assets and leverage the equity invested in 
those assets, which is part of its strategy to 
have innovative ways in raising cash on the 
back of its balance sheet. Given the gap in 
the share price and the Group’s NRV, 
management believes this method of raising 
liquidity is in the best interest of the Group. 
The additional liquidity will be recycled 
into the business and used to pursue new 
growth opportunities and to support 
the recovery ahead.

Other
Long-term partnership with Clal Insurance 
(Clal)
In June, the Group entered into a long-term 
partnership with Clal, a leading insurance 
and long-term savings company, in respect 
of Park Plaza London Riverbank and art’otel 
London Hoxton. As part of the transaction, 
PPHE received £125.8 million in cash and 
Clal was granted 5 million share appreciation 
rights (SAR) to have a value upside if the gap 
between the Group’s latest reported EPRA 
NRV and its current market price narrows 
over the maturity period. 

The SAR has a seven-year maturity with a 
strike price of £16 per share and the upside 
is capped at £21 per share. Clal has also 
committed to a further cash injection of 
£12.1 million to fund its portion of the 
remaining equity commitments of the 
art’otel London Hoxton development 
project. Clal’s investment, taking into 
account existing bank debt and remaining 
development costs, is based on a 
£263 million property valuation for Park Plaza 
London Riverbank and an all-in development 
budget cost of £279.3 million for the art’otel 
London Hoxton project. These valuations are 
in line with the Groups’ reported NRV 
in December 2020.

56

Park Plaza Westminster Bridge London

57

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESGreg Hegarty   
Deputy Chief 
Executive 
Officer & Chief 
Operating Officer

“When the time came to reopen our proper ties 
to the public, we were ready and filled with 
excitement”

What sets us apart is our 
strong sense of purpose

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58

In my second year as the Group’s Deputy 
CEO and COO I have been immensely 
impressed by our team’s flexibility, 
commitment and passion shown. We ended 
2020 filled with optimism for 2021, driven by 
the various vaccine developments which 
were widely seen as the way out of the 
pandemic. We all hoped that a short period 
of lockdown over the 2020/2021 winter 
period would allow us to reopen again early 
in the New Year.

However, strict measures remained in place 
for a prolonged period of time and we were 
only able to reopen our UK portfolio fully in 
May, and on the continent this was even as 
late as June and July. In this interim period, 
however, we maintained many of our teams, 
made voluntary personal sacrifices and 
successfully secured several government 
and essential business travel agreements. 
Two of our hotels in the UK were included 
in the UK Government’s quarantine hotel 
programme, and they delivered an 
outstanding performance. Our teams 

worked day and night to prepare the hotels 
for welcoming guests who were required to 
isolate. The hotel teams had to constantly 
find a balance between delivering the 
contracted set of services and amenities, 
which were all geared around minimising 
guest contact, and offering a 
hospitable environment. 

As soon as restrictions were eased, demand 
returned quickly, driven by strong domestic 
leisure markets and several key sports 
events, such as the Euros, Cricket and, most 
notably, The Championships, Wimbledon, 
for which our Park Plaza Westminster Bridge 
London was chosen as the official host hotel 
for the players and support teams. 

When the time came to reopen our 
properties to the public, we were ready 
and filled with excitement. Our teams were 
expanded in line with demand and fully 
trained and reenergised. During these 
volatile and uncertain times, we welcomed 
back several hundred team members who 

were on furlough (or equivalent support 
programmes in The Netherlands or 
Germany), we recruited and onboarded 
several hundred new team members and 
delivered the excellent guest experiences in 
which we take enormous pride. 

We can reflect on a strong summer for the 
UK properties and most notably in our 
Croatian portfolio where in July and August 
we delivered a record performance. 
The momentum experienced in summer 
unfortunately didn’t last in continental 
Europe as several countries experienced yet 
another increase in infections, leading to the 
reintroduction of restrictions. The UK started 
introducing measures again towards the end 
of 2021. 

However, two years into the pandemic, every 
time measures are lifted we see an 
immediate pickup in demand for our 
properties. This gives us great confidence 
about the future of our industry and the 
prospects of our Group. As we entered 2020, 
we had just completed a £100 million 
investment programme and in 2021 we 
continued to invest in our pipeline, we 
completed several acquisitions and 
upgraded properties. The quality, depth and 
locations of our portfolio, the excellent guest 
ratings and highly motivated teams will 
continue to drive our recovery. 

The pandemic, combined with the effects of 
Brexit in the UK, has had a significant impact 
on the availability of labour in the hospitality 
industry. Many hospitality professionals have 
pursued other careers and employee 
shortages across our sector have been 
widely reported. We are not immune to 
these trends but have benefited enormously 
from our earlier strategic decision to employ 
our own accommodation services teams, 
reducing our exposure. Our in-house team 
has helped us to cope with the peaks in 
demand and was able to move between 
properties. In addition, our recruitment 
teams were extended, and several new 

strategies and initiatives were introduced to 
increase our talent pool. 

In my view, what sets our Group apart is our 
strong sense of purpose, which is built 
around creating valuable memories for our 
guests and value for our assets, people and 
local communities. 2021 was another year 
where we placed these stakeholders at the 
centre of the decisions we made. Our team 
members agreed and voted en masse for our 
Group to be recognised by The Caterer as 
the ‘Best Employer in Hospitality’. In light of 
the dramatic changes we have experienced 
as hoteliers and the ways we have had to 
adjust, I am humbled and feel privileged 
to be working with so much talent.

During 2021 we engaged KPMG to help us 
sharpen our overall strategy, ensuring we 
continue to do what we do well, and explore 
further growth opportunities. Under the 
guidance of our Board and leadership team, 
we refined our corporate strategy, 
identifying strategic pillars and enablers. 
Our future focus remains centred around our 
owner/operator business model, leveraging 
our real estate ownership and expertise 
while growing our hospitality management 
platform. We are confident about our road 
to recovery and are excited about our 
pipeline, with several new openings and 
repositioning programmes planned for 2022, 
2023 and 2024. I invite you to read more 
about our performance and various key 
developments in each of our operating 
markets in the section ahead.

Greg Hegarty
Deputy Chief  
Executive Officer &  
Chief Operating Officer

59

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
B u s i n ess   rev iew continued
United Kingdom 
performance

Total value of UK proper ty por tfolio1

£932 m

2020: £894m

Property portfolio 
The Group has a well-invested portfolio 
consisting of approximately 3,200 rooms in 
operation in the upper upscale segment of 
the London hotel market, and approximately 
1,100 rooms in its London development 
pipeline. Four of the Group’s London hotels 
are in the popular South Bank area of 
London, with further properties in the busy 
Victoria, fashionable Marylebone and 
well-connected Park Royal areas. There are 
also three properties in the UK regional 
cities of Nottingham, Leeds and Cardiff.2

The Group has an ownership interest in nine 
properties: Park Plaza Westminster Bridge 
London, Park Plaza London Riverbank, Park 
Plaza London Waterloo, Park Plaza County 
Hall London,2 Park Plaza Victoria London, 
Park Plaza London Park Royal, Holmes Hotel 
London, Park Plaza Leeds and Park Plaza 
Nottingham. Park Plaza Cardiff2 operates 
under a franchise agreement. 

Portfolio performance 
The quality and location of the Group’s 
portfolio in London positioned it well to 

benefit from improved activity as restrictions 
were eased. 

Most of the Group’s hotels in the UK (the 
Group’s largest market) were closed from 
6 January until 17 May 2021, in line with the 
UK Government’s international and domestic 
travel restrictions due to the pandemic. 
All restaurants and bars within properties 
were also closed, significantly impacting 
the first half performance.

Furthermore, the Group was very proud to 
be selected as the exclusive Official Player 
Hotel for the Wimbledon Championships by 
the All England Lawn Tennis Club (AELTC). 
Park Plaza Westminster Bridge London 
accommodated all the players and their 
support teams. The hotel provided full-
service hospitality including testing and 
recovery centres, gyms, hospitality desks 
for players and highly tailored nutritional 
food and beverage offerings.

To help mitigate the impact of the property 
closures, the Group secured a commercial 
agreement with the Department of Health and 
Social Care (DHSC) to provide temporary 
accommodation for individuals arriving from 
‘red-list’ countries. Park Plaza London Waterloo 
and Park Plaza Victoria London operated solely 
as quarantine hotels from May and July 
respectively. The DHSC set the service 
requirements to be provided by these hotels 
and was responsible for the provision of medical 
and security staff. The hotel team members had 
limited contact with guests during their stay. 
These agreements ceased in early November 
and both hotels reopened to the public.

Together these commercial agreements 
provided the Group with alternative revenue 
streams during a period of property closures 
and low demand for non-essential stays. 

On 17 May restrictions were eased which 
allowed the Group’s UK hotels to reopen and 
welcome back guests for non-essential 
travel. Thereafter, activity levels and booking 
pace gradually improved, with demand 
primarily generated by domestic leisure 
guests. This trading momentum continued 
into the second half aided by the return of 
international travel, which resulted in both 
strong revenue generation and recovery in 
average room rates during Q3, in line with 
the Group’s rate-driven strategy. 

Corporate travel and meetings and events 
continued to grow month-by-month in the 
second half, albeit demand remained behind 
2019 levels, and several events, such as 
awards dinners, took place in Q4. 
Booking pace slowed down from the second 
half of November due to the emerging of the 
Omicron variant. 

Financial performance 

UK

Total revenue

EBITDAR

EBITDA

Occupancy

Average room rate

RevPAR

Room revenue

EBITDA %

Year ended 
 31 Dec 2021
£75.3m
£11.7m

£11.2m
31.9%
£136.2
£43.4
£49.9m
14.9%

Reported in GBP (£)

Year ended 
 31 Dec 2020

£56.5m
£1.9m

£1.5m
29.0%
£116.6
£33.8
£39.0m
2.6%

% change

33.1%
505.5%

665.5%
290 bps
16.8%
28.5%
28.2%
1,230 bps

ART’OTEL LONDON   
HOXTON

The construction of art’otel London 
Hoxton in the heart of London Shoreditch 
is progressing well, with external cladding 
expected to commence installation in the 
first half of 2022. The 27-storey property 
will comprise 343 hotel rooms, including 
60 long-stay apartments and suites. 

PPHE Hotel Group entered into a joint 
venture in June 2021 with Clal Insurance, 
one of Israel’s leading insurance and 
long-term savings companies.

Total reported revenue was £75.3 million 
(2020: £56.5 million), 36.3% of 2019 
levels. Reported RevPAR was £43.4 
(2020: £33.8 million), 32.5% of 2019 levels, 
driven by a recovery in average room rate 
to £136.2 (2020: £116.6), and occupancy of 
31.9% (2020: 29.0%).

Notwithstanding the actions taken, Reported 
EBITDAR was £11.7 million (2020: £1.9 million), 
and EBITDA was £11.2 million 
(2020: £1.5 million). During the period, the 
Group benefited from approximately 
£12.1 million of support in the form of grants 
and business rates relief.

Asset management projects
The Residence at Holmes Hotel London is a 
unique self-contained event space, which 
was completed and launched during 2021. 
This versatile meeting and events space 
offers several uniquely designed meeting 
rooms which can be booked individually 
or together, including the use of a private 
pantry and billiards room, to host a fully 
private function such as team away days 
and collaborative group sessions.

Development pipeline 
The Group’s largest pipeline project is the 
development of art’otel London Hoxton, 
located in one of London’s most exciting 
neighbourhoods. This £180+ million 
mixed-use scheme will accommodate a 
premium lifestyle hotel with 343 rooms and 
suites, five floors of office space, as well as 
wellness facilities, a gym and swimming pool, 
and art gallery space. Construction of the 
building has progressed to plan, with 
subterranean works and the core structure 
complete, and 17 out of 27 floors 
constructed. The project is expected to 
complete in early 2024.

Two further mixed-use development projects 
are planned for London. In west London, 
detailed plans are being prepared for the 
Group’s site adjacent to Park Plaza London 
Park Royal. The plans include a 465-room 
hotel, 6,000m² of light industrial space and 
3,000m² of state-of-the-art co-working 
offices, a gym and swimming pool. The site 
benefits from its proximity to London 
Heathrow Airport and Wembley Stadium, and 
it has easy access to central London via road 
and rail. Planning permission was successfully 
obtained in late 2020.

Planning applications for the Group’s vacant 
freehold site on London’s South Bank (79–87 
Westminster Bridge Road) have been 
submitted. Subject to obtaining planning, 
the Group intends to convert the property 
into a new 186 room hotel and approximately 
750m2 earmarked for office space and light 
industrial use. 

Furthermore, development of art’otel 
London Battersea Power Station by the 
Battersea Power Station Development 
Company is progressing well and the hotel is 
expected to open during the second half of 
2022. The hotel will be managed by the 
Group under a long-term contract. 

The two high-profile London art’otel projects 
are part of the Company’s strategic plan to 
operate and develop a collection of premium 
lifestyle art’otels across existing and new 
markets including Amsterdam, London, 
Rome and Zagreb.

The UK hotel market*
Following on from a severely disrupted 2020, 
COVID-19 continued to negatively affect the 
hospitality industry in 2021 with many 
countries extending or reimposing 
restrictions on domestic and international 
travel with the rise of the Omicron variant. 
This led to hotels in our markets either 
closing completely or having their offerings 
severely restricted and therefore affecting 
their attractiveness to the limited demand. 

This inconsistency in the market has made 
performance comparisons, at a hotel 
competitor set level, very unpredictable and 
unreliable but at a Country/City market data 
level, through the STR TRI Report, we can see 
the year-on-year changes. Below is based on 
full inventory availability versus 2020. 

On a full-year basis, the impact on the UK 
market was an 80.4% increase in RevPAR 
to £40.3, which was the result of a 53.1% 
increase in occupancy to 46.8% and a 17.8% 
increase in average room rate, to £86.2. 

Full-year performance saw London, our main 
UK market, improving by 59.7% in RevPAR to 
£45.3. Occupancy increased by 46.8% to 
37.4% with an increase in average room rate 
of 8.8% to £121.0.

*  Source: STR European Hotel Review TRI: 

December 2021.

1.  Independent valuation by Savills in December 2021 and excluding the London development sites art’otel London Hoxton and Westminster Bridge Road.
2.  Revenues derived from these hotels are accounted for in Management and Holdings and their values and results are excluded from the data provided in this section.

60

61

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESART’OTEL AMSTERDAM

ARCA opens at art’otel Amsterdam 
Award-winning two Michelin starred 
Portuguese chef Henrique Sá Pessoa, 
recently named 38th Best Chef in the World, 
opened ARCA in November 2021 as his first 
restaurant in Europe outside of Lisbon, and 
the funkier, more relaxed sister to his other 
outposts. ARCA brings a relaxed and 
approachable Portuguese sharing plates 
concept with modern flavours, Asian 
influences and impressive cocktails. 
Find ARCA at Amsterdam’s art’otel!

arcaamsterdam.com

B u s i n ess   rev iew continued
The Netherlands 

Total value of the Netherlands proper ty 
por tfolio1

£274 m

2020: £280m

Property portfolio
The Group has an ownership interest in three 
hotels in the centre of Amsterdam and a 
fourth property located near Amsterdam 
Airport Schiphol, and it has two owned 
hotels in Utrecht and in Eindhoven. 

Portfolio performance
Trading in the year was severely impacted by 
extremely low demand due to government 
lockdown measures such as travel restrictions, 
curfews and the temporary closure of 
restaurants, cafés and bars. While hotels 
could remain open throughout, the impact 
of restrictions on demand resulted in the 
Group’s hotels being either temporarily 
closed or operating at significantly reduced 
capacity during the first half. All restaurants 
and bars within the properties were closed.

Restrictions were eased from June and 
all properties (apart from one) reopened. 
Park Plaza Amsterdam Airport remained 
closed all year. As the second half 
progressed, restrictions on international 
travel were eased, particularly from the UK, 
an important source market, which led to 
improved booking momentum in the second 
half. Nonetheless, demand was primarily 
from domestic guests, with the Group’s 
regional properties experiencing greater 
demand than city-centre locations. 

However, in the autumn virus infection rates 
began to rise in The Netherlands, resulting 
in further government restrictions such as 
coronavirus entry-pass requirements for food 
and drink venues and events, and a 5pm 
evening curfew from 28 November. 
On 18 December a lockdown was 
introduced, adversely impacting trading. 

Consequently, total revenue in Euros was 
€12.1 million (2020: €16.8 million), 19.6% of 
2019 levels. RevPAR decreased to €20.8 
(2020: €28.0). Average room rate increased to 
€128.1 (2020: €110.6). Occupancy reflected 
extremely low demand at 16.3% (2020: 25.3%). 

EBITDA (in Euros) was €1.2 million 
(2020: €(0.1) million), despite the Group’s 
continued focus on its cost base and usage 
of the government support schemes 
available. During the period, the Group 
benefited from approximately £6.5 million  
(€7.5 million) of payroll support and fixed 
costs subsidies.

Financial performance 

Reported in Pound Sterling2 (£)

Reported in local currency Euro (€)

The Netherlands

Total revenue
EBITDAR
EBITDA
Occupancy
Average room rate
RevPAR

Room revenue
EBITDA %

Year ended 
31 Dec 2021
 £10.4m 
£1.1m 
 £1.1m 
16.3%
£109.9
£17.9 

 £7.0m 
10.4%

Year ended 
 31 Dec 2020

 £14.9m 
 £0.0m 
 £(0.1)m 
25.3%
 £98.3 
 £24.9 

 £9.8m 
(0.4)%

% change

(30.8)%
N/A
N/A
(910)bps
11.7%
(28.2)%

(28.4)%
1,070bps

Year ended 
 31 Dec 2021
 €12.1m 
 €1.3m 
 €1.2m 
16.3%
 €128.1 
 €20.8 

 €8.2m 
10.4%

Year ended 
 31 Dec 2020

 €16.8m 
 €0.0m 
 €(0.1)m 
25.3%
 €110.6 
 €28.0 

 €11.0m 
(0.4)%

% change

(28.2)%
N/A
N/A
(910)bps
15.8%
(25.6)%

(25.8)%
(1,070)bps

Asset management projects
The Group’s flagship property, art’otel 
Amsterdam, reopened in June. In November, a 
brand new restaurant design and concept was 
launched in partnership with two Michelin 
starred Portuguese chef Henrique Sá Pessoa. 
The Group also completed a refurbishment of 
a new all-day café, Carsten’s Café Amsterdam, 
positioned near the entrance of the hotel.

Due to the measures introduced, both 
restaurants have been open for a short 
period of time, but when they were they 
generated excellent guest reviews and 
publicity and we expect that when markets 
reopen both will regain momentum. 

Asset management projects under 
consideration for 2022 include the 
redevelopment and launch of the gym, 
wellness and swimming pool areas of 
Park Plaza Victoria Amsterdam and 
art’otel Amsterdam.

The Netherlands hotel market*
Following on from a severely disrupted 2020, 
COVID-19 continued to negatively affect the 
hospitality industry in 2021 with many 
countries extending or reimposing 
restrictions on domestic and international 
travel with the rise of the Omicron variant. 
This led to hotels in our markets either 
closing completely or having their offerings 
severely restricted and therefore affecting 
their attractiveness to the limited demand. 

This inconsistency in the market has 
made performance comparisons, at a hotel 
competitor set level, very unpredictable 
and unreliable but at a Country/City market 
data level, through the STR TRI Report, we can 
see the year-on-year changes. Below is based 
on full inventory availability versus 2020. 

On a full-year basis, the impact on the Dutch 
market was a 11.8% increase in RevPAR to 
€29.3, which was the result of a 10.9% 
increase in occupancy to 31.1% and a 0.8% 
increase in average room rate, to €94.1.

Full-year performance saw Amsterdam, our 
main market in the Netherlands, improving 
5.3% in RevPAR to €26.4. Occupancy increased 
by 7.7% to 25.7% with a reduction in average 
room rate of 2.3% to €102.7.

*  Source: STR European Hotel Review TRI: 

December 2021.

1  Independent valuation by Savills in December 2021.
2  Average exchange rate from Euro to Pound Sterling for the year to December 2021 was 1.17 and for the year to December 2020 was 1.12, representing a 3.6% 

62

increase.

63

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESGRAND HOTEL BRIONI

The Grand Hotel Brioni Pula is one of the 
most highly regarded hotels in Croatia, 
enjoying a superb location overlooking the 
Istrian Peninsula and seafront promenade. 
The 227-room hotel is surrounded by lush 
Mediterranean greenery which is typical of 
this beautiful stretch of Adriatic coast. 
The Grand Hotel Brioni Pula is connected 
to the sea via a series of terraced beaches. 

B u s i n ess   rev iew continued
Croatia

Total value of Croatian proper ty por tfolio1

£253 m

2020: £243m

Property portfolio 
The Group’s subsidiary, Arena Hospitality 
Group d.d. (Arena), owns and operates a 
Croatian portfolio of seven hotels, four resorts 
and eight campsites, all of which are in Istria, 
Croatia’s most prominent tourist region. 
Four of Arena’s properties in Croatia are Park 
Plaza branded whereas the remainder of their 
portfolio operates independently or as part of 
the Arena Hotels & Apartments and Arena 
Campsites brands. Hotel Brioni was closed 
during the season with our repositioning 
programme nearing completion and Hotel 
Riviera was closed while we are finalising our 
redevelopment plans. 

Portfolio performance 
Operations in Croatia are highly seasonal, 
with guest visits mainly occurring from June 
to September. Most of the Group’s 
properties typically open and commence 
trading around the Easter period and close 
by late September to mid-October. 

In 2021, the opening of the majority of the 
Group’s hotels and apartment complexes 
was delayed until June due to government 
restrictions. 

By the end of June, all properties had 
reopened and were operating at full 
capacity. As travel restrictions were eased 
booking activity began to increase, driven by 
strong demand from Germany, Austria and 
other Central Eastern European countries. 
As a service to guests, Arena provided PCR 
test locations at several of its properties.

As a result of the above, revenue in the third 
quarter (peak season) recovered strongly, to 
approximately 93% of revenue in the same 
period in 2019. This was achieved despite 
continued travel restrictions from the UK (an 
important source market), and a reduced 
number of flights to and from Pula airport. 
Notably the financial contribution from the 
Group’s campsites, which are high margin, 
was greater than in previous years due to 
their accessibility by car from surrounding 
countries and the customer perceptions of 
their safety. 

In 2021, total revenue (in Croatian Kuna) 
was HRK 392.2 million (2020: HRK 
158.7 million). RevPAR increased to HRK 
412.6, reflecting an improvement in 
occupancy to 46.6% (2020: 30.4%) and a 
16.4% improvement in average room rate to 
HRK 885.8 (2020: HRK 761.1). 

Financial performance 

Croatia

Total revenue
EBITDAR
EBITDA
Occupancy3
Average room 
rate3
RevPAR3
Room revenue3
EBITDA %

Reported in Pound Sterling2 (£) 

Reported in local currency HRK 

Year ended 
31 Dec 2021
 £44.6m 
 £16.4m 
 £14.6m 
46.6%

£101.0
£47.1 
 £21.6m 
32.6%

Year ended 
31 Dec 2020

 £18.7m 
£1.1m 
£0.4m 
30.4%

 £89.8 
 £27.3 
 £8.1m 
1.9%

% change

138.6%
1,381.1%
3,923.6%
1,620bps

12.5%
72.5%
167.7%
3,070bps

Year ended 
31 Dec 2021
 HRK 392.2m 
 HRK 143.4m 
 HRK 127.6m 
46.6%

HRK 885.8 
HRK 412.6 
 HRK 189.6m 
32.6%

Year ended 
31 Dec 2020

 HRK 158.7m 
 HRK 9.4m 
 HRK 3.1m 
30.4%

HRK 761.1 
HRK 231.1 
 HRK 68.4m 
1.9%

% change

147.2%
1,432.8%
4,064.1%
1,620bps

16.4%
78.5%
177.0%
3,070bps

1  Independent valuation by Zagreb nekretnine Ltd in December 2021 and excluding Hotel Brioni (Pula) and Zagreb which are under development.
2  Average exchange rate from Croatian Kuna to Pound Sterling for the year to December 2021 was 8.77 and for the year to December 2020 was 8.47, representing a 

3.5% change. 

3  The room revenue, average room rate, occupancy and RevPAR statistics include all accommodation units at hotels and self-catering apartment complexes and 

64

excludes campsite and mobile homes.

The region reported an EBITDA of HRK 
127.6 million, up 4,064.1% year-on-year 
(2020: HRK 3.1 million). This included the 
utilisation of government grants to support 
payroll costs and fixed costs subsidies until 
July 2021, which amounted to approximately 
HRK 23.6 million (£2.7 million).

The Group employs local seasonal 
workers and workers from abroad, mainly 
neighbouring countries, during the peak 
trading period. However, the European 
labour market pressures experienced by all 
hotel companies made recruit particularly 
challenging in the year. To mitigate this, 
operations in Croatia were supported by 
German and Hungarian team members, and 
colleagues took on versatile roles in the 
hotels with office staff supporting hotel 
operations, such as housekeeping and food 
and beverage, during the peak season. 

Looking ahead to 2022, the Group has 
agreed a partnership with TUI to market the 
Arena Hotel Medulin, located on the Istrian 
Peninsula, on an exclusive basis under its TUI 
Blue Hotel brand. The partnership signals 
confidence both in the Group’s proposition 
and wider market recovery.

Development projects
The Group’s most significant investment 
project in Croatia is the extensive 
repositioning of Grand Hotel Brioni in Pula to 
an upper upscale 227-room full-service hotel, 
at an investment of HRK 260 million 
(£30 million). The property, which is located 
50 metres from, and with stunning views 
over, the Adriatic Sea, will be relaunched for 
the 2022 summer season as Grand Hotel 
Brioni Pula. 

In September, the Group commenced 
conversion of its iconic property (under a 
45-year lease agreement) in Zagreb city centre 
from office space to a premium lifestyle 
art’otel. The project is estimated to cost 
HRK 135 million (£15 million), and the hotel 
is expected to be relaunched in Q4 2022.

The Group is also investing HRK 38 million 
(£4 million) in the Arena Stoja Campsite. 
The project will be split into two phases. 
Phase one, which is expected to complete in 
Q2 2022, will see an investment in 75 new 
mobile homes, a new campsite entrance and 
Reception, and a new Illy Café. 

These investment projects will further 
strengthen the Group’s presence in these 
attractive locations. 

65

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESB u s i n ess   rev iew continued
Germany

Total value of German proper ty por tfolio1

£87m

2020: £87m

Other markets
(It aly,  Hungar y,  Ser bia and Au s t r ia)

Property portfolio 
The Group’s portfolio in the region includes 
four properties in Berlin and one hotel each 
in Cologne, Nuremberg and Trier. Hotels with 
an ownership interest include: Park Plaza 
Berlin Kudamm3, Park Plaza Nuremberg, 
art’otel Berlin Mitte3, art’otel Berlin Kudamm 
and art’otel Cologne. Park Plaza Wallstreet 
Berlin Mitte operates under an operating 
lease and Park Plaza Trier3 operates under 
a franchise agreement. 

Portfolio performance 
The region showed varying signs of recovery 
as the year progressed, supported by the 
markets reopening and the continuation of 
vaccination programmes. As restrictions were 
eased in the third quarter, the Group saw 
good demand for weekend leisure business. 
Park Plaza Nuremberg and art’otel Cologne 
performed better than the Group’s Berlin 
hotels due to a strong domestic leisure 
demand for these destinations. Business 
travel remained subdued. Rising infection 
rates in Germany resulted in the increasing of 

restrictions in the autumn and the cancellation 
of Christmas markets and fairs which typically 
support demand for guest stays. 

As demand improved, measures were taken 
to mitigate labour constraints, including an 
increased focus on recruitment from 
international markets, increased recruitment 
activity through digital platforms, sharing 
resources with Croatia and Hungary and more 
housekeeping services were brought in-house 
to reduce exposure to third party agencies. 

Total revenue was €7.7 million 
(2020: €8.7 million). RevPAR was €23.8 
(2020: €26.0), due to a sharp fall in occupancy 
to 26.5% (2020: 27.1%). Average room rate 
reduced by 6.3% to €89.8 (2020: €95.9). 

EBITDA was positively impacted as the 
Group continued to utilise government 
grants to support payroll expenses 
(‘Kurzarbeit’ German state scheme) and 
received fixed costs subsidies until August 
2021, which amounted to €9.8 million 
(£8.4 million). 

German hotel market
The hospitality industry continued to be 
negatively affected by the pandemic in 2021, 
with hotels in our markets closing completely 
or having their offerings severely restricted. 
These inconsistencies in the market have 
made performance comparisons, at a hotel 
competitor set level, unpredictable and 
unreliable. However, at a Country/City market 
data level, we can see the year-on-year 
changes. Below is based on full inventory 
availability versus 2020. The impact on the 
German market was a 7.0% increase in 
RevPAR to €27.6; a result of an 8.1% increase 
in occupancy to 30.8% and a 1.0% reduction 
in average room rate, to €89.5. Berlin, our 
main market in Germany, improved 19.5% in 
RevPAR to €28.8. Occupancy increased by 
21.2% to 34.6% with a reduction in average 
room rate of 1.4% to €83.2. 

Due to the Group’s recent acquisitions, the 
German portfolio will now be reported on a 
standalone basis, with the performance of 
the Group’s properties in Austria, Hungary, 
Italy and Serbia, reported separately. 

In line with the Group’s strategy to expand 
its presence across Central, Eastern and 
Southern Europe, the Group has had an 
exciting 24 months, with new acquisitions 
in Belgrade (Serbia), Nassfeld (Austria) and 
Rome (Italy). 

Rome, Italy
In November 2021 the Group entered the 
Italian hotel market with the €33.1 million 
(£28.3 million) acquisition of the Londra & 
Cargill hotel, a 4-star property in a prime 
central location in the city of Rome. Rome is 
one of southern Europe’s key gateway capital 
cities which offers robust fundamentals for 
hotel investment over the medium to long 
term. The Group has continued to operate 
the hotel, which currently offers 101 rooms 
and suites, a restaurant, bar, meeting 

facilities and private parking. Plans are being 
finalised to reposition the property to an 
upper upscale lifestyle art’otel and increase 
the number of rooms from 101 to 110. 
The Group expects to relaunch the hotel in 
early 2023. 

Nassfeld, Austria
In December 2021, the FRANZ Ferdinand 
Mountain Resort Nassfeld in Austria was 
acquired for approximately £12.8 million. 
The property is superbly located next to the 
valley station of the Nassfeld Ski Resort in 
Carinthia, providing access to 100 kilometres 
of ski slopes. This 4-star hotel offers 144 
family rooms, a restaurant, bar, conference 
rooms, private car park, wellness and sauna 
and children’s facilities. The acquisition also 
included a detached property consisting of 
21 rooms currently used as employee 
accommodation, and a site adjacent to the 
hotel, currently in use as a terrace, which is 
earmarked for future development of a 
swimming pool. The transaction was 
completed prior to the start of winter 
season 2021/2022. 

Belgrade, Serbia
In December 2020, we completed the 
acquisition of 88 Rooms Hotel near the old 
town of Belgrade in Serbia. We subsequently 
reopened the hotel in May 2021 when the 
markets started reopening. During the 
period the Group received approximately 
£4,300 (DNR 587,105) in payroll grants. 
We are currently developing plans 
to refurbish and relaunch this hotel 
in due course.

Budapest, Hungary 
art’otel Budapest in Hungary was closed 
throughout the year (and remains closed) 
due to low levels of demand resulting from 
government lockdown measures. The Group 
utilised a government scheme which 
provided 50% payroll support during the 
first five months of the year at a value of 
approximately £39,000 (HUF 16.2 million). 
The Group has started to prepare 
refurbishment plans for this property in 2021.

Financial performance 

Germany

Total revenue
EBITDAR
EBITDA
Occupancy
Average room rate
RevPAR
Room revenue
EBITDA %

Year ended 
31 Dec 2021
 £6.6m 
 £6.7m 
 £6.7m 
26.5%
£77.1 
£20.4 
 £5.3m 
100.8%

Reported in GBP2 (£)

Year ended
 31 Dec 2020

 £7.8m 
£(0.3)m
 £(0.3)m
27.1%
 £85.3 
 £23.1 
 £6.0m
(3.3)%

% change

(14.6)%
N/A
N/A
(60)bps
(9.6)%
(11.5)%
(11.7)%
10,410bps

Reported in local currency Euro (€)

Year ended 
31 Dec 2021
 €7.7m 
 €7.8m 
 €7.8m 
26.5%
 €89.8
 €23.8
 €6.2m 
100.8%

Year ended 
31 Dec 2020

 €8.7m 
 €(0.3)m 
 €(0.3)m 
27.1%
 €95.9 
 €26.0 
 €6.8m 
(3.3)%

% change

(11.5)%
N/A
N/A
(60)bps
(6.3)%
(8.3)%
(8.5)%
10,410bps

1  Independent valuation by Savills in December 2021 with the exception of Park Plaza Wallstreet Berlin Mitte which is measured at book value.
2  Average exchange rate from Euro to Pound Sterling for the year to December 2021 was 1.17 and for the year to December 2020 was 1.12, representing a 3.6% 

increase.

3  Revenues derived from these hotels are accounted for in Management and Central Services performance and their values and results are excluded from the data 

66

provided in this section.

Management   
and central 
ser vices

Our performance
Revenues in this segment are primarily 
management, sales, marketing and franchise 
fees, and other charges for central services. 

Total revenue before elimination
Revenues within the consolidated Group
External and reported revenue
EBITDA

Reported in GBP (£)

Year ended 
31 Dec 2021
£18.0m
£(14.3)m
£3.7m
£(7.6)m

Year ended 
 31 Dec 2020 

£14.4m
£(11.6)m
£2.8m
£(11.3)m

These are predominantly charged within 
the Group and therefore eliminated upon 
consolidation. For the year ended 
31 December 2021, the segment showed 
a negative EBITDA as both internally and 
externally charged management fees did 
not exceed the costs in this segment. 

Management, Group Central Services 
and licence, sales and marketing fees are 
calculated as a percentage of revenues and 
profit, and therefore these are affected by 
underlying hotel performance.

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESFostering 
communication in 
all of our business 
relationships and 
understanding 
the views of all 
our stakeholders.

O U R   G U E S T S

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Welcoming back our guests after the 
closures at the end of 2020 was our driving 
passion for 2021. We understood that 
whether we were reconnecting with familiar 
faces, or bringing in new clientele, that the 
priority was the highest possible standard of 
health and safety. 

Creating social distancing measures and 
other ways of reducing exposure to risk of 
infection involved measures to minimise 
physical contact as much as possible through 
digital services. 

Why they matter to us:

We put guests at the heart of everything we do. 
Our vision to create great experiences, value 
for all our stakeholders, and make a positive 
contribution is only possible if we start with our 
guests’ needs first.

What matters to them:
 – Confidence in clean, healthy and safe 

facilities.

 – Feeling heard and listened to through 
multiple communication channels.

 – Reliable, consistent excellence across our 
diverse locations, with tailoring to the 
unique opportunities in each place.
 – Providing unique experiences which 

guests will remember and may share with 
their personal or professional network.

 – A personalised approach to each 

guest’s stay.

 – Confidence that we adjust to guests’ 

needs when their plans change.

 – Rewarding their loyalty.

How we engaged
Creating memories
As we began to reactivate our hotels in 
early 2021 with the easing of restrictions in 
different locations in the UK, Netherlands and 
rest of Europe we conducted some exciting 
activities in our hotels and offices. This included 
‘The Big Welcome’ onboarding programme and 
‘Creating Memories’, our new service delivery 
programme. Our service  delivery programme 
has been designed to support our guest-facing 
team members to engage and create valuable 
memories for our guests. This programme is 
also linked to our ‘We are Creators’ culture 
programme which is attended by all new 
starters who join the Group. 

All hotel delivery teams ‘Inspirators’ in the 
UK and Netherlands hotels were fully trained 
on the content of this programme and 
provided all the materials necessary to 
facilitate these inspiring sessions in the 
hotels. The objectives of the ‘Creating 
Memories’ programme were:

 – to further embed the ‘We are Creators’ 

culture to ensure it influences our service 
style and standards; 

 – to integrate our new digital experience so 
that our technology developments evolve 
and enhance our guest experience;

 – to constantly improve our guest 

experience; and

 – to form part of our ‘Big Welcome’ 

onboarding programme.

O U R   I N V E S T O R S

Why they matter to us:

Without our investors, nothing can be 
achieved. Ensuring our investors are confident 
in our long-term ability to create value and our 

short-term ability to respond to crises such as 
those created by the COVID-19 pandemic is 
critical to delivering our strategy.

What matters to them:
 – Confidence in the business’s leadership.
 – A long-term, sustainable strategy for 

success.

 – Reassurance that the business is an ethical, 

responsible channel for growth.

 – Reward for confidence during the pandemic.

How we engaged
Investor roadshows
Our leadership team proactively seeks out 
investor input through investor roadshows 
conducted by Mr. Kos, our Chief Financial 
Officer, and Mr. Hegarty, our Deputy Chief 
Executive Officer & COO. These are exercises 
in gathering feedback from investors that can 
be fed back to the Board. The roadshows 
involved discussions of our pipeline and 
future growth.

Our investors proactively sought out 
information from us on environmental, social 
and governance (“ESG”) matters, and we 
enjoyed a productive correspondence with 
investors directly, and indirectly through 
investor information services, to bring more 
and more of this information to the market.

Our Senior Independent Director, Nigel 
Keen, has also met with investors.

O U R   T E A M   M E M B E R S

We continued to gain thorough insights from 
our guests through our different channels for 
receiving feedback and in 2021 we received 
43,697 online responses. This valuable 
feedback allowed us to ensure continuous 
evolution of our offerings and services by:

 – creating ‘Go Digital’, our suite of digital 

services, allowing a seamless contactless 
arrival, in-stay and departure experience 
for our guests. These included online 
check-in, online ordering of food and 
drinks, self-service option for booking 
facilities and live guest messaging via 
WhatsApp. These initiatives led to the 
Group being shortlisted in the 
‘Technology innovation – Traveller 
experience’ category for the Business 
Travel Awards Europe 2021;

 – ensuring access and ease-of-use of 
our website and loyalty programme;
 – frequently adjusting our booking terms 

and cancellation policies;

 – renewal of the SGS accreditation obtained 

in 2020, as well as additional 
accreditations for the owned/managed 
category in the UK from the AA ‘COVID 
confident’, VisitBritain ‘We are good to go’ 
and MIA ‘AIM secure’, underwriting our 
new health and safety protocols;

 – continuing to engage with guests and 
team members by regularly sending 
newsletters, social media posts and 
website updates on changes in local 
legislation and health and safety measures;

 – receiving updates from our dedicated 

guest service team specifically to engage 
with guests and gather insights on our 
products and services from guest reviews, 
surveys and posts on social media; and

 – engagement  through social media 

contests and promotions and real-time 
interaction with guests.

Why they matter to us:

Our team members are creators of all our 
guests’ experiences. In a challenging year, 
with periodic travel restrictions and other 
pandemic-related difficulties affecting our 
business, investment into our talented team 
members demonstrated its value.

As we began 2021 in lockdown, we were still 
continuing to adapt to the unprecedented 
environment and the  pandemic scenario. 
The Board’s focus was implementation of plans 
and procedures to gradually reopen 
our properties and create growth opportunities 
as the impact of the pandemic began to ease.

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St a ke h o l de r 
E n ga ge m e n t
continued

O U R   T E A M   M E M B E R S   C O N T I N U E D

Our enhanced safety protocols are our way 
of reassuring team members and guests that 
they are looked after and welcome to once 
again enjoy our hotels and services. We were 
eagerly looking forward to getting back into 
the business of helping create valuable 
memories for our guests.

Results of the pulse surveys which measured 
engagement were shared and reviewed by 
the Board. We chose to have a different set of 
questions tailor-made to the circumstances of 
that moment. Results show that team 
members felt leadership was really prepared 
for (re)opening and were up to the challenge 
of managing our new ways of working. 

The Board considers site visits the best 
means of interacting with our team 
members, and engaging them as 
stakeholders in the success of the business 
overall. The ongoing travel restrictions 
in place during 2021 made this less 
practicable. In addition, some sites were 
in use as quarantine hotels for part of the 
year, which precluded site visits during 
those periods.

What matters to them:
 – An inclusive, clean, safe and supportive 

work environment.

 – A flexible employer that is adaptive to 

their needs.

 – A fun place to work.
 – An employer that takes care of them 

during lockdowns.

 – Prioritising health, mental and physical.
 – Being rewarded for loyalty and dedication.
 – Growing with the business through 

opportunities for internal promotion and 
career progression.

 – Developing and learning at work.
 – Passion for excellence and giving guests 

the best possible experience.

 – Feeling respected, valued and heard.

How we engaged:
 – Site visits to hotels in London by all 

Non-Executive Directors. 

 – Regular and frequent site visits to all 

locations by the Chairman and the Chief 
Executive Officer.

 – Regular site visits in the Netherlands by 

the Chief Financial Officer and Executive 
Directors.

 – Establishment of a new employee forum in 
the UK, and continued engagement with 
our Works Council in the Netherlands.

 – Reopening and re-engagement 

programme ‘The Big Welcome’ to connect 
and refresh our relationships with team 
members following lockdown.

 – Re-boarding programme ‘Welcome Back!’ 
aimed at enabling our team members to 
return confidently to their workplace and 
feel engaged, safe and compliant.

Read more about the engagement calendar 
of our Non-Executive Director responsible 
for Workforce Engagement on page 91.

In 2020, we had launched the Responsible 
Business communities programme and the 
intention was for the Non-Executive Directors 
to participate in this programme and work 
directly with the newly appointed hotels’ 
Responsible Business ambassadors for most 
of the hotels. This initiative has been 
rescheduled to 2022 when the pandemic 
situation improves. Throughout the period, the 
Deputy Chairman has acted as a dedicated 
workforce engagement Board member. 
This has meant that the Board has received 
updates on the welfare of our team members, 
and of the success of preserving employment 
wherever possible during closed periods.

Following the disruption caused by the 
business closures during the pandemic and 
extension granted by the Equality and Human 
Rights Commission, UK, and the Government 
Equalities Office, UK, in the prior year, the 
Group published its gender pay gap report 
for 2020 in late 2021 and it is available on our 
website. Our statutory gender pay gap report 
for 2021 will be available on our website. 

2021 saw us take advantage of the easing 
of restrictions in the spring and summer to 
increase our engagement levels. We found 
new ways of working, brought team 
members back from furlough, and we were 
very proud of the measures taken to 
re-employ team members whom we had 
regrettably been forced to make redundant 
during the pandemic.

The use of the furlough scheme allowed us 
to avoid as many redundancies as possible, 
and re-employ staff. In the Netherlands the 
NOW scheme supported us in avoiding 
redundancies. While scaling up as part of the 
reopening and reengagement programme, 
‘The Big Welcome’, team members were 
approached and re-hired where possible.

To facilitate workforce engagement, we are 
introducing new mechanisms 
for communication up and down the 
management chain. An employee forum was 
established in the UK region to bring it more 
closely into line with other regions with 
Works Council representation.

Looking after our people
We delayed redundancy and furlough 
decisions until we could make the right 
choices with a support strategy and 
infrastructure in place to retain our talent and 
reassure our people through employment, 
deployment, and furlough. From the 
beginning, we have had our teams’ safety 
and welfare at the heart of everything we do,  
including:

 – ongoing support for our team members’ 

health and well-being through our 
(free-to-access) employee assistance 
programme; and

 – increased number of trained mental health 

first aiders in the UK.

Keeping connected
Whether our team members were working or 
still not able to do so yet, we had made it our 
priority to keep in touch with as many as 
them as possible throughout, and continued 
to do so after they returned with:

 – digital weekly newsletters and updates on 

our intranet;

 – organised show rounds so they felt safe 

and confident;

 – regular one-to-one check-ins with their 

line managers; and

 – short and effective pulse surveys 

conducted in the UK and Netherlands to 
monitor how they are doing and what 
more we can do.

Getting back to work 
Our priorities of respecting well-being, 
safety and mental health have enabled us to 
balance business implications and safety 
needs to successfully reactivate our hotels 
and offices across all our regions:

 – In March 2021 we won the Springboard 

Award for Excellence and for Best 
Management Preparation for our ‘(Re) 
Connect & (Re) Create’ programme.
 – Our ‘Welcome Back’ programme was 

updated and fully activated so that no one 
returned to work without the necessary 
training and preparation to do so 
including:
•  carefully crafted protocols and 

guidelines to keep team members safe 
and secure while at work;

•  flexible start times and staggered arrivals 
to avoid busy travel times when getting to 
work; and

•  increased bike storage for those team 

members who didn’t want to use public 
transport in the UK.

 – This hard work on the part of our ‘People & 
Culture’ teams was rewarded in the UK by 
the 2021 Cateys award for employer of 
the year.

Looking forward
There is no doubt that our future is bright, 
exciting and vibrant. Because of everyone’s 
contribution throughout 2021, we were in a 
strong position to:

 – develop our people;
 – open new hotels; and 
 – take on new management contracts and 

implement new technologies.

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E n ga ge m e n t
continued

L O C A L   C O M M U N I T I E S

Why they matter to us:

Our local communities in which we operate 
are vital to our success. We understand that 
building lasting relationships with our 
neighbours through proactive engagement, 
dialogue and support fosters community 
growth and attraction to our destinations, 
increases asset values and builds 
opportunities. We are passionate about 
supporting them and in turn being supported 
by them.

In a period where restrictions on travel 
meant that our hotels were more dependent 
on domestic customers, this investment in 
our communities showed its value.

What matters to them:
 – Providing local employment opportunities 

and employing members of the local 
community.

 – Supporting local institutions and 
participating in local initiatives.

 – Attracting consumers to local businesses.
 – Being a good neighbour by respecting 

noise levels and use of shared resources.

 – Engaging local suppliers, using locally 

sourced products and highlighting local 
culture.

 – Improving business-to-business 

opportunities.

 – Attracting investment.

How we engaged
 – In the UK, we participated in the NHS 

secondment programme and our team 
members were working in different roles 
to support the NHS.

 – In several regions, we provided support to 

healthcare workers, such as food and 
accommodation.  

 – Engaged with London schools and 
colleges on careers in hospitality.
 – In Amsterdam, provided space for 

classrooms to allow lessons to be socially 
distanced. 

For more information on how we engage and 
support our local communities, please see the 
‘Our Places’ section on pages 79 to 81

A F F I L I AT E S

Radisson Hotel Group
We continued to build our long-standing 
successful partnership with the Radisson 
Hotel Group in 2021. We believe that the 
strength of this relationship can and should 
be utilised to expand our development 
aspirations.

Why they matter to us:

Radisson Hotel Group is a key business 
partner. We cooperate in vital infrastructure 
such as our central reservation system, the 
Radisson Rewards™ loyalty programme and 
our online booking presence.

The heart of our collaboration is our 
exclusive and perpetual licence to operate 
the Park Plaza brand in Europe, the Middle 
East and Africa. This complements our other 
branding elements, art’otel and Arena.

What matters to them:
 – A reliable business partner worthy of 

carrying valuable brand assets.

 – An affiliate to be proud of.
 – An enthusiastic partner in responsible 

business.

How we engaged:
All Group hotels were invited to participate 
in Radisson’s ‘Responsible Business’ survey 
in 2021.  This will allow hotels to benefit from 
central data upload giving us peer-to-peer 
benchmarking accessible through a 
‘Responsible Business’ dashboard at the end 
of Q1 2022.

As part of the carbon neutral meetings 
initiative launched by Radisson Hotel Group, 
all meetings booked and held between 
18 October 2020 and 31 January 2022 were 
carbon negative. 

By making our meetings carbon negative for 
this limited period of time, we went above 
and beyond our carbon neutral promise.

S U P P L I E R S

For more information on carbon negative 
meetings, please see ‘Our Planet’ section on 
pages 82 to 89.

parties were able to support or it became 
a business critical need.

 –  Worked closely with suppliers on those 

contracts which did need to be in place so 
that they were able to trade through;  
changing delivery days, and changing 
frequencies so that we were protecting 
our key supplier partners which in turn 
protected us.

 – Stretched some contracts out over a 
longer period of time so that we had 
certainty of pricing where possible and 
suppliers had certainty of custom, 
protecting us and protecting them.

 – Ensured that orders were split between 
nominated suppliers where possible to 
help sustain the largest number of 
suppliers as possible.

Why they matter to us::

Strong, collaborative relationships with our 
suppliers allow us to have confidence in 
responsible business, and apply consistent 
standards across the Group. This gives our 
guests what they want, and adds value and 
reduces costs to all our stakeholders.

What matters to them:
 – Fair and cooperative practices.
 – Predictable demand.
 – Mutually beneficial terms.
 – Commitment to consider responsible 

business practices in our ways of working.

How we engaged:
 – Ensured orders were split between 
suppliers wherever possible to help 
sustain the largest number of business 
relationships possible.

 – Reviewed internal practices and policies, 
including updating the Responsible and 
Ethical Sourcing Policy.

 – Worked to maintain valuable relationships 

in a time of uncertainty.

 – Maintained supplier relationships and 
open dialogue throughout the year.

 – Worked with suppliers to pause contracts 

while working through the impact of 
disrupted supply chains and gently 
reactivated contracts as and when both 

72

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESInbar Zilberman  
Chief Corporate & 
Legal Officer

While the pandemic has presented numerous 
obstacles for our business, it has also provided an 
oppor tunity for rebuilding business in a manner 
that will foster a brighter tomorrow

CREATING 
INSPIR ATIONAL 
HOSPITALIT Y

OUR INTANGIBLE SOURCES OF VALUE

Our People

Our Places

Our Planet

Our People: 
Our team, guests and the 
identity of our brands to 
them, our stakeholders and 
the relationships we have 
with each

Our Places: 
Our properties and the 
communities that our 
properties call home

Our Planet:
Our Planet which provides 
for our every need

THESE ASSETS ARE CRITICAL TO OUR LONG-TERM GROWTH AND 
DEVELOPMENT AS WELL AS TO OUR IMPACT ON THE WORLD AROUND US

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OUR PEOPLE, OUR 
PLACES AND OUR 
PLANET AND THE UNITED 
NATIONS SUSTAINABLE 
DEVELOPMENT GOALS

In order to ensure that our organisational 
goals have universal relevance and 
significance, we have aligned our Responsible 
Business programme to the United Nations 
Sustainable Development Goals (“SDGs”). 
We relate our activities to all 17 of the SDGs, 
but we believe our purpose and values are 
most closely related to:

As we have navigated our way through this 
period of recovery, our actions have been 
guided by our Responsible Business goals. 
The manner in which we reengaged our team 
members, reopened our properties and 
reactivated our operations were all informed 
by our purpose and goals. 

The circumstances of the pandemic and the 
need to take difficult but essential steps to 
protect the future of the business, gave us a 
whole new awareness and appreciation for 
the direct impact that our decisions and 
business have on Our People, Our Places 
and Our Planet. While the pandemic has 
presented numerous obstacles for our 
business, it has also provided an opportunity 
for rebuilding our business in a manner that 
will foster a brighter tomorrow. 

We were happy to turn a story of regrettably 
necessary redundancies during the 
pandemic into one of re-employing many of 
our team members and creating new 
recruitment opportunities in 2021. We were 
also aware of the feelings of nervousness 
and anxiety that may have existed in the 
workforce as they came back to work and 
emerged from lockdowns, and we made 
significant efforts to ensure that people felt 
comfortable performing their roles in our 
hotels and offices. This was done through 
continuing our comprehensive health and 
safety and well-being programme 
‘Reassuring Moments’ and a number of new 
initiatives aimed at supporting the mental 
and physical well-being of our team as well 
as continuing to provide training and 
inspiring career opportunities aimed at 
promoting their development. We utilised a 
number of tools to remain in tune with the 
views of the workforce which in turn guided 
our approach and activities as necessary. 

Find out more about these initiatives 
on page 77.

We also continued our approach of using 
hospitality as a tool to serve the communities 
in which we operate. By leveraging our 

experience and skills in providing excellent 
service and using innovative solutions in the 
delivery of this service where necessary, we 
were able to: support the NHS as well as 
hospitals and key workers across our regions 
during their time of need; ensure that mass 
events that lift morale in the communities in 
which we serve could go ahead within the 
challenging context of the pandemic; and 
support the government in facilitating 
essential travel in a safe manner. 

Find out more about how we supported 
Our Places on page 79.

We also formed a new ESG Committee to 
whom the new data we collect will be 
reported and will help set targets for carbon 
reduction, and set the benchmarks by which 
our progress will be measured year on year 
to hold the business accountable. For the 
first time the Group’s owned and managed 
hotels across the UK, the Netherlands and 
Germany became wholly reliant on electricity 
generated from 100% renewable sources, 
and we also launched our Task Force on 
Climate-related Financial Disclosures 
(“TCFD”) reporting (see page 87) . 
We welcomed the opportunity of greater 
transparency on our carbon emissions and 
strategy and for more meaningful 
engagement with the risks and opportunities 
presented to us by different climate change 
scenarios. We were pleased with the 
progress made in 2021 refining and further 
developing our environmental strategy.  For 
the first time, the Group’s hotels across the 
UK, the Netherlands and Germany became 
wholly reliant on electricity generated from 
100% renewable source.

Find out more about how we sought to be responsible 
stewards of Our Planet on pages 82 to 89.

Our priority is to deliver a long-term, 
sustainable business model which adds value 
for our stakeholders and society as a whole. 
We look forward to continuing to build on 
the good work we have done to continue to 
create value for Our People, Our Places and 
Our Planet.

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Our team members are central to our ability 
to satisfy our purpose of creating valuable 
memories for our guests. There can be no 
denying that the pandemic has been tough 
on all of us including our people. As we 
reengaged the workforce following 
lockdowns and welcomed new team 
members, we therefore prioritised taking the 
necessary steps to ensure that our people 
felt heard, looked-after and fully engaged 
with our vision and strategy. 

Creating healthy and safe environments 
As our team members returned to work, 
ensuring our hotels and offices were 
COVID-secure so that our people felt 
comfortable in carrying out their roles was 
a top priority for the Company and was 
a prerequisite to achieving our goals.  In 
April 2021 we launched our specially 
designed re-boarding programme, 
‘Welcome Back!', aimed at enabling all our 
team members across the UK and 
Netherlands to return confidently to their 
workplace. This included a series of 
workshops, tools, materials, communication 
and a detailed training plan for all the teams 
in the UK and Netherlands. 

Under the ‘Reassuring Moments’ programme 
which was launched in 2020, we continued 
our ongoing efforts to periodically update 
health and safety measures and provided 
training and protective equipment. In the UK 
and Netherlands we also partnered with 
local health services to provide 
complimentary lateral flow test kits. 
In Croatia, Arena organised test sites across 
various locations to support guests and team 
members should the need arise.

Creating a culture that supports mental and 
physical well-being across the organisation is 
important to us. We endeavour to promote an 
environment where mental health and 
physical health issues are treated without 
stigma and where everyone feels supported. 

As part of this we have continued to invest 
our efforts in growing our mental health first 
aiders programme in the UK and currently 
have 30 mental health first aiders who are on 
hand to assist any team members who may 
be struggling. We have also developed a 
programme of activities to support Mental 
Health Awareness Week and developed a 
mental health awareness training programme.

Meaningful engagement with our people 
Staying in tune with the views and 
perceptions of our team is essential in order 
to take the necessary steps to retain talent 
and direct our People & Culture activities. 
We utilised pulse surveys to regularly 
measure team member satisfaction and 
make any necessary adjustments to our 
approach following feedback received. 
Examples of actions implemented in 
response to feedback received included: the 
development of an updated training 
programme to support ongoing learning and 
development; the continued use of company 
newsletters (an initiative started during 
lockdown) to keep team members informed 
on business developments; and the launch of 
a team member forum composed of elected 
representatives to assist in leadership and 
team member communication in the UK and 
continuing our partnership with the Works 
Council in the Netherlands.

Innovative recruitment 
Given the current competition for the labour 
pool in the industry, we have had to adopt 
an innovative and novel approach in order to 
reach our goal of attracting the most 
talented employees. An example of how we 
leveraged this approach in the Netherlands 
was a mass recruitment event held at Park 
Plaza Victoria Amsterdam which involved 
inviting 46 potential candidates to 
participate in interviews held all over the 
hotel. Team members welcomed candidates 
in the same manner as guests to showcase 
the property and our culture with a view to 

Res p o n s i b l e 
B u s i n ess
continued

O u r 

Peop l e

O U R   G O A L S

 – Linking development to learning.
 – Attracting and retaining talent.
 – Increasing diversity in the workplace.

Sustainable Development Goals

We also have an undergraduate placement 
programme which is an integral part of our 
talent development strategy. Our strategic 
goal is to develop our talent pipeline for the 
future, and this programme has a clear 
purpose as a method for growing our 
managers of the future.

Our People & Culture team also conducted 
periodic talent review meetings to identify 
gaps and development opportunities, 
identify high performers, promote internal 
development and progression and ensure a 
healthy talent pipeline.  An online personal 
development review process was also 
launched to begin our journey to a full digital 
talent management approach that will 
facilitate aligning organisation and 
individuals’ objectives, succession planning, 
career and personal development. 
The process has a focus on a well-being 
check, training managers on giving feedback 
and listening skills, promoting engagement, 
goal-setting to drive ownership, and career 
and personal development. To assist with 
ongoing talent management, we also 
introduced ‘Learn & Grow’, our online 
learning and development system, which 
allows us to train and develop talent 
internally. Learn & Grow promotes self-
directed learning, and encourages team 
members to develop career goals and plans 
for achieving them.  

2021 AWARDS AND 
ACHIEVEMENTS

Best Management 
Preparation Award at 
Springboard Awards for 
Excellence

The Caterer Top 6 
Best Places to Work in 
Hospitality

The Caterer Best 
Employer of the Year

HR in Hospitality HR 
Team of the Year

inspiring candidates to join our team. In the 
UK, we participated in the ‘Introduction to 
Hospitality Recruitment’ event in partnership 
with the Department of Works and Pensions 
with 700 candidates attending the event, 60 
offers made on the day resulting in 42 new 
starters to showcase careers in hospitality 
at Park Plaza to young people in the 
community. In order to connect with new 
hires and drive cohesion in our teams 
following recruitment, we launched a new 
onboarding programme called the ‘Big 
Welcome’. This is a new approach that is 
designed to create the best possible 
experience during the first three months of 
employment with a view to attracting and 
retaining the best possible talent and 
equipping them for long-term success. 

Developing and retaining talent 
Development and learning is a key element 
of our talent retention programme, and it 
underpins our success as a Company. 
As such, supporting and encouraging team 
members to develop and grow their careers 
within the business and providing the 
necessary opportunities for growth is 
a priority for us. 

We love developing people and that is why 
we have invested in our own internal 
apprenticeship academy. The Group’s vision 
is to embed an apprenticeship framework 
giving us considerable flexibility and control 
over how best to train our apprentices, 
design our programmes and integrate our 
learning and development offering to suit a 
wide range of needs. In the Group, we offer 
multiple apprenticeship programmes at a 
variety of levels. 

T R A I N I N G   A N D   D E V E L O P M E N T 
H I G H L I G H T S

Other highlights of our activities aimed 
at linking development to learning and 
retaining talent included:

Apprenticeship Academy Programmes 
established in the UK for all our team 
members looking to develop and grow in 
the Company and 39 team members 
began their apprenticeships during the 
pandemic in 2021. 

Clinical cleanliness level 3 training 
programme provided for our housekeeping 
teams. We also offered 50 NCFE-accredited 
training courses for all our teams, ranging 
from ‘Understanding Data Protection & 
Security' and ‘Principles of Team Leading’, to 
‘Understanding Behaviour That Challenges'. 

Enhanced standard pay for critical 
recruitment and retention needs in the UK: 
recruitment for key hospitality roles and 
pay enhancement was triggered by the low 
number of applications to our vacant roles. 
We conducted salary analysis comparing 
our offering to our competitors. 

One-off non-contractual loyalty bonus to 
most eligible new team members 
employed by the Company on or before 
1 July 2021 who remain in employment by 
30 June 2022 as a token of our gratitude 
for their support and dedication 
throughout the pandemic.

76

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APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPRes p o n s i b l e 
B u s i n ess
continued

CHAMPIONING DIVERSITY  
AND INCLUSION

In our Group, we seek to promote an 
environment in which all of our team 
members are welcome and free to be 
themselves, no matter who they are,  
and we pride ourselves in authentic 
service that is reflective of the 
communities we serve. 

We are proud to have a number of role 
models for diversity within our Company 
whom we actively seek to celebrate and 
champion wherever possible.

International Women’s Day 2021 
We are proud to share that on International 
Women’s Day, Jennifer McCabe, General 
Manager of Holmes Hotel, London, joined a 
panel discussion which was initiated by the 
Baker Street Quarter Partnership. The Panel 
features women from the Quarter sharing 
their success stories, how they have been 
mentored in their careers and how they 
continue to develop their skills to keep 
moving forward.

78

OTHER AWARDS WON BY 
OUR PEOPLE

O u r 

Pl a ces

Our Chief Corporate & Legal Officer was 
featured in the Women to Watch and Role 
Models in Hospitality, Travel & Leisure 
Index 2021. 

In our Company, we value diversity and 
inclusivity. To celebrate and support the 
LGBTQ+ community, we ensure a safe and 
inclusive workplace – not just for Pride Month in 
June but 365 days a year. We were delighted 
that Park Plaza Vondelpark, Amsterdam, 
officially became certified by Booking.com as 
LGBTQ+ friendly. We are committed to offering 
inclusive hospitality and as part of this 
certification so we completed training to 
become 'Proud Certified'. Park Plaza 
Westminster Bridge, London, were proud to 
host attendees and nominees of the Pride of 
Britain Awards, which included actors, 
musicians, Olympians, Paralympians and other 
sports personalities. The awards ceremony is an 
annual event recognising unsung heroes across 
the UK, and is a star-studded event that is 
televised nationally.

We are incredibly proud that, not only 
did Daniel Pedreschi receive his official 
Hotelier of the Year 2021 award in front 
of a packed Hotel Cateys audience, but 
our very own Olivier Ruiz won Head 
Chef of the Year. Olivier heads up the 
chef brigade at Park Plaza Westminster 
Bridge London, and has been an 
incredible asset to PPHE Hotel Group 
and Park Plaza.

In order to support inclusion wherever 
possible, we also introduced a number 
new employee policies on diversity, 
stress management and well-being.

O U R   G O A L S

 – Increasing our charity initiatives and 

volunteering.

 – Contributions and investments in our 

local community.

 – Engagement with our local community.

Sustainable Development Goals

We recognise that local business, education, 
arts, sports and culture are key pillars within our 
communities. In line with our purpose, we seek 
to support a diverse array of organisations and 
charities within these sectors in order to give 
back and add value to the communities in 
which we operate. 

NHS secondment programme
Since the outset of the pandemic, our UK 
operations and human resources teams have 
collaborated with the UK National Health 
Service (“NHS”) to provide support wherever 
possible. In 2020 we worked with the NHS to 
create a unique secondment programme for 
our team members allowing us simultaneously 
to support the NHS at a time when it needed 
extra resources and to maintain roles which 
otherwise would not have been needed while 
operations were limited. This initiative 
continued into 2021 with 172 team members 
seconded to St. Thomas’ Hospital in London to 
support the NHS vaccination project in various 
roles. We want to thank our colleagues for 
their eagerness to lend their talents by 
participating in our NHS secondment 
programme. 

Supporting local hospitals and 
helping our key workers
The pandemic highlighted how vividly 
dependent our communities are on key 
workers. We felt it was important to support 
them where we could and show our 
appreciation for their efforts in keeping key 
services running. Park Plaza Westminster Bridge 
remained open while the UK was still in 
lockdown in the first half of the year, with team 
members supporting key workers by providing 
them with accommodation services, meals and 
laundry services. At a time when staff shortages 
in the health sector was an issue, we also 
engaged 11 of our team members to provide 
support to a clinic in London, including across 
front-of-house, housekeeping and the 
clinic kitchen. 

We were also pleased to see our colleagues 
in Croatia carry out a series of activities to 
help the local community with the pandemic 
crisis. Among those activities were 
contributing to the purchase of a vehicle by 
emergency medical services in Pula and 
furniture for a new pathology ward in a local 
hospital, as well as providing 
accommodation to doctors and specialists 
from local hospitals and clinics at Park Plaza 
Verudela and Splendid Resort. 

ANONYMOUS TEAM   
MEMBER TESTIMONIALS

“Working for the NHS has been 

a pleasant experience for me. I had 

to deal with dif ferent people so I 

developed my human relationships to 

a greater level. Also I realised that I 

am c apable of doing more things than 

I thought, as I have been assigned 

to various tasks over the months. 

I learned that helping others makes 

a big dif ference in their lives and 

definitely increased my confidence to 

work in a team. Also a positive side 

was that I was entitled to have some 

perks bec ause of my NHS badge. 

Overall being with the NHS was a ver y 

good experience for me.” 

“I was sc ared to work there in the 

beginning, hospitals have always 

terrified me. When I s tar ted to work 

there I realised it is nothing to be 

afraid of. I had the oppor tunit y to 

meet and work with some amazing 

people. Overall it was a ver y good 

experience and learned a lot.” 

“I want to start by thanking the Company 

for the opportunity to support with the 

NHS during the pandemic. It was a new, 

beneficial and unforgettable experience. 

It definitely helped me to develop my 

skills: especially communication and 

listening, innovative thinking, confidence 

and the self-belief to try something new.”

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APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPstaff were tested daily as they came on shift. 
Given the somewhat strange circumstances of 
our quarantine guests’ stay at our hotels, our 
team members endeavoured to ensure that 
each guest was given a particularly warm 
welcome and fully briefed on how their stay 
would work. We were pleased to see our 
efforts recognised by the positive online 
reviews received.

Supporting local business 
The circumstances of the pandemic have led 
to an even greater need for us to foster 
a collaborative, flexible and innovative 
approach that prioritises the health, safety 
and well-being of guests when working with 
local businesses. An example of when we 
had to channel this approach in a unique and 
unprecedented way in order to work with a 
key local business to facilitate an event, was 
when Park Plaza Westminster Bridge London 
was awarded with the opportunity of being 
the exclusive host hotel for players and 
support teams of the 2021 Wimbledon 
Championships. We were proud to have 
been chosen, however, given the challenges 
of holding a mass international event as the 
country emerged from lockdown, we had to 
work very closely with the organisers of this 
sporting event to create a ‘secure bubble’ to 
address the pandemic risks. This included 
tailoring our services app and operations 
specifically for the event. 

Within the London sporting scene, we have 
also continued our support of a local rugby 
club by sponsoring a board on the rugby 
pitch and offering favourable rates at Park 
Plaza County Hall during special events. 
There are also plans in place by the hotel to 
sponsor a youth development team in the 
future at the club. In Croatia, Arena 
continued with their long-standing initiatives 
to help sports clubs, athletes and specifically 
athletes with disabilities reach their full 
athletic potential. Arena provided support in 
the form of financial sponsorship and the use 
of sports facilities within our properties. They 
also continued with their support of selected 
cultural and sports events in Pula such as the 
Pula Film Festival, the international maxi 
cruiser regatta, the marathon and numerous 
musical concerts.

Res p o n s i b l e 
B u s i n ess
continued

“We were alloc ated this hotel for 

quarantine. The s taf f have been 

amazing. Always friendly and helpful. 

Our room is ver y comfor table and has 

ever y thing we need. W i-fi is excellent. 

The food is plentiful and enjoyable. I 

am happy to have quarantined here.”

(Park Plaza London Waterloo gues t – 

TripAdvisor review)

Supporting the travel industry in its time 
of need
We were proud to support the UK Government 
with its plans to facilitate safe travel for those 
needing to travel during the pandemic. 
Park Plaza Waterloo and Park Plaza Victoria 
London operated as quarantine hotels for 
travellers arriving into the UK who were 
required to isolate. There was an 
unprecedented amount of planning required 
to ensure the hotels could participate in the 
scheme. This included stringent checks and 
inspections in order to assess the suitability of 
the hotels against the Government’s 
requirements, and the implementation of 
complex cross-property food logistics in order 
to serve the volume of guests and the security 
staff on the sites. In the first week of operation, 
the teams at Westminster Bridge and Waterloo 
were preparing and serving up to 2000 meals 
a day for Park Plaza Waterloo guests and were 
able to serve over 350 room service meals 
three times a day in Park Plaza Victoria London. 
In addition, a full test and trace facility was set 
up on site and all staff and associated agency 

80

Wimbledon – Park Plaza 
Westminster Bridge London

71%

of all drink orders in the bar 
were received via the online 
ordering system

20 0

covers an evening delivered 
during dinner service, with 
no delays or issues

47 %

of all room service orders 
were received via the app

Pressure on the operations 
team was reduced as a 
result, ensuring efficiency 
and speed of service

492

guest conversations via 
instant messaging, with 
each conversation 
averaging 2.9 interactions, 
resolved on average in 1.55 
minutes

As part of our more general efforts to 
support those vulnerable members of our 
communities who have been particularly 
impacted by the pandemic, we were also 
pleased to partner with Lambeth Council to 
join its annual ‘Helping Hands’ programme in 
December 2021. We brought together over 
50 of our team members in Park Plaza 
Westminster Bridge London to prepare 
2,000 hot meals during the Christmas week 
for distribution to elderly, vulnerable and 
homeless people in Lambeth and other parts 
of London. 

In response to the crisis in Afghanistan that 
unfolded in August 2021, our team members 
in Park Plaza Victoria London worked with 
several charities who were providing 
clothing, toys and other supplies for Afghan 
refugees. We provided facilities to sort the 
donations and hotel meeting room space for 
storage. Our team members also assisted 
with sorting through donations and 
distributing them to refugees.  

As well as providing local hands-on 
assistance in the pandemic response, team 
members in Croatia were also able to 
provide ten, fully equipped mobile homes 
from its campsites to impacted communities 
within 24 hours of an earthquake striking 
Sisak-Moslavina County in July 2021.

Across the regions we also frequently donate 
complimentary stays at our hotels as prizes in 
charity fundraising galas. We were also 
pleased to hear of several grassroots 
initiatives spearheaded by team members 
who organised bake sales or otherwise 
raised money for a charity of choice. 

Supporting local people in need
Given the particularly disruptive impact that 
the pandemic has had on young people, 
during the year we have supported a number 
of initiatives benefiting young people as well 
as working with students and young people 
across the regions to share our expertise and 
provide career opportunities. In early 2022 
the Group were proud to support a local UK 
newspaper’s ‘Step Up Skill Up’ campaign to 
tackle youth unemployment in London by 
pledging 50 jobs in this fantastic scheme.

In London, we hosted a site visit for interior 
design students at the art’otel London 
Hoxton development site and also put on 
showcases in partnership with Springboard 
Charity UK at Park Plaza Westminster Bridge 
and Park Plaza County Hall, through which 
our teams shared their career journeys and 
offered advice to young people interested in 
pursuing a career in hospitality. We have also 
continued to work with a local academy 
school in London by donating laptops and 
providing regular work experience 
opportunities. We also continued to support 
a UK charity benefiting young people leaving 
foster or residential care, by supplying them 
with a venue for their award ceremony and 
hosting their Christmas lunch. 

In the Netherlands, Park Plaza Amsterdam 
Airport supported a local school in being able 
to continue to educate children while observing 
social-distancing measures by providing 
classroom space for 400 students a day from 
March to April 2021. Park Plaza Victoria 
Amsterdam and Park Plaza Vondelpark, 
Amsterdam, also deployed additional team 
members to assist with cleaning and sanitising 
duties throughout the day. As a follow up, we 
were also in contact with their careers 
department to offer work placements to a new 
generation of school leavers. We also hosted 
internship events at Park Plaza Victoria 
Amsterdam to offer job opportunities in the 
hotel for hotel school students.

In the German region, team members 
participated in a number of grassroots 
initiatives in partnership with numerous local 
charities, including making contributions to a 
charitable organisation to support the 
people who were affected by the floods 
which destroyed parts of Western Germany 
in summer 2021. 

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B u s i n ess
continued

O u r 

Pl a ne t

O U R   G O A L S

 – Reduce carbon footprint.
 – Reduce water usage.
 – Reduce waste and recycle more.
 – Increase the use of ethically sourced and 

eco-friendly materials.

Sustainable Development Goals

82

An area of focus
We are aware of the significant impact that 
tourism, travel and hospitality can have on 
the world around us and the urgency of the 
need to neutralise that impact. At a time 
when the importance of the development of 
sustainable business models and the need 
for businesses to reduce their carbon 
footprint has become glaringly obvious, we 
have sought to sharpen our resolve to 
achieving our environmental goals. As a 
Company that develops, owns/co-owns and 

manages many of our properties, we 
recognise that we have a unique opportunity 
to integrate sustainability into our business 
from the point of development all the way to 
day-to-day operations. While progress has 
been made, we recognise that there is still 
work to be done in structuring our business 
in a way that safeguards the planet for future 
generations and are committed to doing that 
work. We are also reviewing the manner in 
which we measure our progress and are 
looking at adding structure in this regard.

G R E E N   A C C R E D I TAT I O N S   A N D   C E R T I F I C AT E S

The Global Sustainable Tourism Council recognises a number of environmental 
certification programmes. This gives stakeholders confidence in international recognition 
of environmental standards. We are supporters of these initiatives, and maintain 
certificates for our properties listed below.

THE NETHERLANDS

GERMANY AND HUNGARY

Green Globe

DIN EN ISO 50001:2018

Park Plaza Wallstreet Berlin Mitte
Park Plaza Berlin Kudamm
Park Plaza Nuremberg
art’otel Berlin Mitte
art’otel Berlin Kudamm
art’otel köln
art’otel Budapest

CROATIA

Travelife

Gold
Park Plaza Belvedere
Park Plaza Histria
Hotel Medulin

Blue Flag Beach

Yacht Beach, Park Plaza  
Verudela Pula

Park Plaza Amsterdam Airport
art’otel Amsterdam

Green Key

Gold 
Park Plaza Vondelpark, Amsterdam
Gold 
Park Plaza Eindhoven
Gold 
Park Plaza Utrecht

UK

Green Tourism

Gold 
Park Plaza Westminster Bridge London 
Gold 
Park Plaza County Hall London 
Gold 
Park Plaza London Waterloo
Gold 
Park Plaza London Riverbank
Silver 
Park Plaza Victoria London
Gold 
Park Plaza Nottingham
Silver 
Park Plaza Leeds
Silver
Holmes Hotel London

Energy and emissions
All locations in UK, the Netherlands and 
Germany have 100% renewable power
We are proud to announce that in 2021 the 
Group’s owned and managed hotels across 
the UK, the Netherlands and Germany are 
now reliant on electricity generated from 
100% renewable sources. All of these hotels 
have 100% of their electricity backed by UK 
REGOs, or European GoOs, as applicable, 
from a blend of renewable sources including 
hydro, wind, solar, biomass and landfill gas. 
This is a significant milestone in our journey 
towards a more sustainable future. 

Energy efficiency measures in our hotels 
Heating and cooling represents the majority 
of our energy consumption. Continual  
improvement of energy efficiency is a key 
target for us and our guests and team 
members are empowered to participate in 
our common goal to reduce energy 
consumption. For further details of energy 
efficiency measures across our hotels refer to 
page 85. 

Water stewardship

Biodiversity 
Biodiversity plays an important role in the 
lifespan of a hotel. This ranges across: 
restaurant food; wood used in hotel 
furniture; spa amenities; green spaces; 
and the conservation of animals and birds 
in the a hotel's public areas and gardens. 
Incorporating biodiversity considerations 
in planning and operational decisions for 
a hotel and resort is a key factor for the 
continued sustainability and conservation 
of the ecosystems in which we operate.

Hotel for bees

Energy efficiency: 100% carbon neutral 
meetings

We are pleased to be working with Radisson 
Hotel Group and First Climate, one of the 
world’s largest carbon offset organisations, 
on the carbon neutral initiative for meetings. 
Pursuant to this initiative, any meeting or 
event held at any participating Park Plaza 
hotel was 100% carbon neutral at no 
additional cost to guests. For each meeting, 
the carbon footprint was calculated and then 
offset through projects in Europe, Middle 
East, Africa, Asia Pacific and the Americas 
that combat climate change and contribute 
to sustainable development. At the final 
quarter of 2021, Radisson also launched a 
carbon negative initiative for meetings and 
events held up to 31 January 2022 in which 
the majority of our hotels participated. 
Pursuant to this initiative, double the carbon 
emissions produced by a meeting or event 
were offset, making them carbon negative.

We currently have no operations or 
development projects in countries considered 
‘Extremely-high’ or ‘High’ for baseline water 
stress, nor in areas considered ‘Extremely-high’ 
or ‘High’ for overall water risk. Nevertheless, 
we recognise that water stress poses a serious 
threat to livelihoods and business stability and 
we continue to invest in water-efficient 
technology and encourage guests to consider 
the environment and save water.

The Group’s commitment to reducing water 
consumption across the regions continued in 
2021. The water conservation measures carried 
out in different hotels included: raising 
awareness of our 'Save Tomorrow, Today' linen 
and towel reuse programme that rewards 
guests for opting out of daily linen cleaning 
services; ozone cleaning of guest rooms and 
introducing a new three-day room cleaning 
cycle; use of washable and reusable items 
instead of disposable items in guest rooms. 

Bees play a critical role in healthy ecosystems 
and through their pollination, they are 
essential for production. Sadly in recent years, 
changes in our environment have meant that 
bees are significantly declining in numbers. 
Since 2019, Park Plaza London Waterloo, 
together with Barnaby Shaw from Bee Urban, 
creates a safe haven atop its fourth floor, 
giving the bees an opportunity to form 
colonies and produce local honey, while 
leaving the bees with ample honey to thrive.

Green hotels 
In the Holmes Hotel Greenhouse Terrace, 
our team members grow fresh herbs, fruit 
and vegetables which are available in the 
hotel restaurant and 106 Coffee Shop. 

Arena participated in the Croatian national 
campaign, 'Plant a tree, don’t be a stump', 
and donated seedlings for educational 
institutions in the Pula area. In this way, 
Arena helped reduce the impact of climate 
change. As part of this project, local 
kindergarten children helped our team 
members to plant pine trees in the Arena 
One 99 Glamping site in an effort to educate 
future generations on the importance of 
being responsible stewards of the planet.

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APPENDICESSTRATEGIC REPORTANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUP 
 
Res p o n s i b l e 
B u s i n ess
O u r  Pl a n e t
continued

Waste and use of resources
Our dedicated green team members are 
committed to carrying on waste 
management and recycling activities in all 
our properties. Some examples of waste 
management in the hotels and in the 
regional offices include: recycling, using 
biodegradable straws, promoting online 
services (check-in/check-out/mobile key, etc), 
reducing physical menus (using QR codes), 
making use of digital authorisation of 
invoices which reduces the amount of 
printing required, implementation of new 
systems such as Raet, Dyflexis and Eversign 
which reduces paper usage, certified 
low-impact paper napkins, minimising food 
waste by being more creative in the kitchen 
with new recipes, eco-friendly shampoo, 
shower gel and other bath products available 
in guest rooms, use of bio-degradable 
detergents, recycling glass, mixed recycling 
and food recycling on property, waste 
disposal and reduced pickups constantly 
based on occupancy levels, food digester for 
food waste disposal, batteries and light 
bulbs recycled, no vegetables or meat/fish 
products accepted in plastic, all food items 
to be delivered in cardboard only, no paper 
TV guides in guest rooms (as these are all 
available directly in the TVs), reusable 
laundry bags in guest rooms and many more. 

Sustainable development
UK
For properties in development, sustainability 
is key. In the UK, the Group is on-target to 
achieve an ‘Excellent’ Building Research 
Establishment Environmental Assessment 
Method (BREEAM) sustainability rating 
for art’otel London Hoxton.

Croatia
In Croatia, in preparation for the 
refurbishment of Grand Brioni Hotel, Arena 
changed one-and-a-half kilometres of old 
water pipes, which supply the Punta 
Verudela peninsula. This significant 
improvement of infrastructure resulted in 
lower water consumption due to better 
monitoring and no leakages. As part of that 
project, Arena installed one-and-a-half 
kilometres of new gas pipes that now supply 
the properties located on Punta Verudela 
with natural gas. This enabled Arena to use 
a more environmentally friendly energy 
source for their hotel boiler rooms and 
kitchens. These activities reduced our 
environmental footprint by reducing 
our energy consumption.

ENERGY EFFICIENCY MEASURES ACROSS OUR HOTELS

Automatic shut-off of lights and  
air-conditioning when guests leave rooms

Timed shut-off of bathroom extractors  
and minibars

Fan coil units  
in guest rooms

Hybrid air-conditioning

Halogen lights replaced 
by LEDS

Dimmed lighting in 
public areas at night

Energy-saving  
key cards

Sedum roofing

Triple glazing

Fuel-efficient combined 
heating and power systems 
to conserve power  
and energy

Boiler temperatures 
reduced by 10 degrees

H O T E L

E-bikes available  
for guests to rent

84

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APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPRes p o n s i b l e B u s i n ess
O u r  Pl a n e t
continued

TCFD Repo r t i n g –   

A new way to e n ga ge

SUSTAINABLE DEVELOPMENT  
CASE STUDY – GRAND BRIONI   
HOTEL, CROATIA

SUSTAINABLE DEVELOPMENT  
CASE STUDY – REFURBISHMENT OF   
ARENA GRAND K AŽELA CAMPSITE

Roof with thermal 
 insulation and new 
aluminium joinery to improve 
the physics of the building

Heating/cooling system via 
high-efficiency air/water heat 
pumps and condensing gas 
boilers, with partial recovery of 
waste cooling heat for domestic 
hot water heating

Forced ventilation via air 
chambers with heat recovery 
from waste air

Procurement of low-energy 
mobile homes, with built-in 
thermal insulation of the  
facade and roof

Heating/cooling system in  
solid buildings and mobile  
homes via high-performance  
VRF and split systems

Preparation of domestic hot  
water in sanitary facilities via 
condensing gas boilers, air/water 
heat pumps and solar collectors

Installation of LED lighting 
fixtures throughout the hotel 
with a centralised lighting 
management system to  
save energy

Installation of sanitary 
fittings with low water 
consumption

Installation of LED lighting 
fixtures in toilets, solid buildings 
and mobile homes

Implementation of a  
remote water consumption 
reading system to control  
and reduce losses

Construction of a new facade on 
solid structures, as well as a roof 
with thermal insulation and new 
aluminium joinery to improve the 
physics of the building

G R A N D   B R I O N I 
H O T E L

New facade

Implementation of the smart room 
system to increase guest comfort 
and energy savings

Implementation of a remote water 
consumption reading system to 
control and reduce losses

Implementation of a central 
monitoring system for the 
management of thermo-technical 
installations and remote reading of 
electric meters for the rational use 
of energy

86

Reverse osmosis seawater system 
for the production of sanitary 
water for irrigating green areas 
and filling the swimming pool, 
with remote monitoring and 
control of the operation of the 
irrigation and osmosis system to 
reduce water consumption

Installation of sanitary fittings with 
low water consumption in sanitary 
facilities, solid buildings and 
mobile homes

Our ESG Committee met for the first time in 
2021. It supports the Board by reviewing and 
monitoring the processes for setting climate-
related targets and collecting the data and 
information required to support the TCFD 
reporting and strategy. 

The Audit Committee also assists the Board by 
monitoring financial and non-financial 
climate-related risks. It is responsible for 
tracking changes in this area that could alter 
the risk profile. 

Full details of how climate-related matters are 
managed, including Committee members and 
Executive Leadership Team roles, are available 
in our 2021 TCFD report.

Strategy – Building climate resilience into 
our business strategy.
We understand that the way we do business can 
significantly impact the world around us and 
that we all have an increased level of 
responsibility in this area. Assessing our impact 
on the world around us is essential to our Board. 

The TCFD recommendations will help us better 
understand the climate-related risks we face 
and inform how we monitor and manage 
climate-related risks and opportunities.  

Changes to the Listing Rules have led to new 
ways to engage with our impact on the world 
around us. TCFD reporting is now mandatory, 
and we are pleased to provide this summary 
of our first annual TCFD report, the full 
version of which is published on our website. 
We have covered in summary all aspects of 
our TCFD report here.  Where space prevents 
us going into further detail, we will make 
reference to the full report. We welcome the 
opportunity for progress afforded by the new 
regime which provides a framework allowing 
investors to compare businesses in their 
portfolios on an equal footing and facilitates 
meaningful engagement with the risks and 
opportunities presented to us by different 
climate change scenarios. We also welcome 
the opportunity to be transparent about how 
our business is rising to the generational 
challenge of climate change.

This section summarises our climate-related 
financial disclosures from the standalone 2021 
TCFD Report, published online. Building on 
our Responsible Business reporting, TCFD 
represents the next step in our journey of 
improving our sustainability and transparency 
as a business. 

The TCFD guidelines set out a framework for 
disclosing climate-related risks and 
opportunities, split into four core elements: 
governance, strategy, risk management and 
metrics & targets. Following the 
recommended disclosures ensures climate 
change considerations are embedded 
throughout our business. 

The Group has complied with the 
requirements of LR 9.8.6R by including 
climate-related financial disclosures consistent 
with the TCFD recommendations and 
recommended disclosures. With regards to 
metrics and targets, we are in the process of 
setting carbon reduction targets based on an 
emissions reduction pathway to reach net zero 
by 2050 at the latest. The standalone 2021 
TCFD report will be published on our website 

by April, providing more granularity on our 
climate-related risk management processes.

Overview – Where do we stand with TCFD?
We recognise that climate change is a 
complex issue and acknowledge our 
responsibility to minimise our impact on the 
planet. We have been tracking our energy 
use and emissions since 2011 to guide us in 
reducing our consumption.

This year we have focused our efforts on 
three key areas. First, to understand our 
Scope 3 emissions to set carbon emission 
reduction targets. Our Scope 3 inventory is 
published in our 2021 TCFD report. Second, 
to integrate climate risks into our risk 
management framework using climate 
scenarios to determine the material climate 
risks to our operations. Third, to strengthen 
our climate-related governance with the first 
meetings of our ESG Committee. 

Governance – Ensuring accountability and 
responsibility for climate-related risks.
At PPHE, the management of climate-related 
topics is integrated into our existing 
governance structures and processes to ensure 
it is part of everything we do. We have a 
collaborative governance approach that starts 
with our Board and cascades to every aspect 
of our business via our executive vice-
presidents, (regional) general managers, hotel 
managers and hotel Responsible Business 
teams, ultimately reaching all team members.

As with all matters that may present 
challenges to our business model, the Board 
has overall responsibility for climate-related 
issues, including risk management. The Board 
has delegated responsibility for developing 
and evaluating climate-related policies to the 
ESG Committee. The Audit Committee 
oversees and advises the Board on the 
Group’s risk exposure, risk appetite and future 
approach to risk. 

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B u s i n ess
O u r  Pl a n e t
continued

Climate scenarios help us assess the future 
impacts of potential climate change pathways 
on our business. Scenarios enable us to evaluate 
our operational resilience to climate-related 
issues under a range of uncertainties and future 
states. We modelled our climate scenarios 
across three potential futures using the 
CORDEX, CLIMADA and IAM models . 
We modelled climate data for the 16 cities 
across Europe where we have hotels. 
The scenarios were:

 – <2°C by 2100; high levels of transitional 

risks but limited physical risks

 – 2-3°C by 2100; the highest level of 

transitional risks with some physical risks
 – >3°C by 2100; limited transitional risks but 

the highest level of physical risks.

For each scenario and risk, we assessed how 
impacts might change over the short-term 
(0–5 years), medium-term (5–10 years) and 
long-term (10–15 years). The impacts inform 
our internal climate risk framework.

Our analysis determined that climate change 
presents four key transitional risks (Table 1). 
Full details of our climate-related risks can be 
found in our 2021 TCFD report. 

Risk management - Embedding climate into 
our risk management framework. 
We have recognised climate change as a risk 
formally since 2019, both as an independent risk 
and for its potential to exacerbate several 
principal risks. Our well-established risk registry 
prioritises each risk based on assessing impact, 
likelihood, and mitigation actions. 

To ensure we understand the severity of each 
risk, we align the identified climate-related 
issues with our Enterprise Risk Management 
(ERM) programme. An executive or senior 
manager is assigned responsibility for each risk 
to introduce sufficient mitigation measures, or 
to adapt the business to opportunities. 

This year we engaged with a third party to 
model and identify climate-related risks to our 
strategy, objectives, assets and business 
operations. The climate modelling considered 
physical and transitional risks on both a Group 
and site level. Overall, our risk level was low, and 
key risks are outlined below. All risks identified 
are detailed in our TCFD report.

Physical risks
We identified five potential physical risks to our 
hotels and resorts: flash flooding, rising mean 
temperatures, water stress, coastal flooding (for 
Amsterdam) and forest fires (for Belgrade / Pula). 
Rising mean temperatures are almost certain to 
happen, but the impact on our operations are 
deemed to be low. We will continue to monitor 
this. The other risks were not considered likely in 
the short-to-medium term. We will continue to 
monitor these and implement mitigation actions 
as necessary.  Existing controls including 
insurance and crisis management plans will 
continue to be assessed for adequacy. 

Transitional risks
We identified four transitional risks for which we already have mitigating actions in place, 
shown in Table 1. Two other transitional risks were identified, which we are monitoring: 
increased regulation and potential cost and disruption from phasing out non-renewable 
energy sources.

Table 1: Key climate-related risks to PPHE for which mitigating actions are in place displaying 
assessment of residual risk

Transitional risk

Timeline

Likelihood

Financial impact

Negative stakeholder perception if PPHE is 
not seen to be doing enough on climate-
related matters

Short/ Medium  Unlikely 

Moderate* 

Exposure to carbon pricing

Short/ Medium  Almost Certain  Minor**

The increasing influence of climate-related 
matters on customer preferences and 
market demand

Short

Almost Certain  Minor**

Increased material costs

Short/ Medium  Almost Certain  Minor**

Enterprise risk assessments are reviewed 
quarterly. Assessments and reviews evaluate 
the potential financial costs of each risk. 

* Moderate – £1.2m - £6m (annual impact)
** Minor - <£1.2m  (annual impact)

  1 CORDEX: Co-ordinated Regional Climate Downscale Experiment – this model applies the methodology to localities of approximately 1,000 x 1,000 km permitting more 

localised analysis than global models, and more appropriate to local landscapes.

  CLIMADA: a probabilistic climate risk assessment tool.  Users can create impact data customised to their own data inputs.
IAM: Integrated Assessment Models are used to evaluate the technological and economic feasibility of climate goals.

88

Metrics & targets – Measuring and 
managing our climate impact. 
This year we calculated our Scope 1, 2 and 3 
emissions for PPHE and Arena Hotel Group 
available in our separate TCFD report. 
Our Scope 3 emissions cover all our emissions 
within our value chain, including those from 
upstream and downstream activities. 
Understanding our total emissions gives us a 
strong starting point on our carbon reduction 
journey, which is a top priority for the Group in 
2022 and beyond. Emissions and energy 
performance are the metrics we use to assess 
our progress.

We are in the process of setting emission 
reduction targets. In 2022, we will commit to 
setting at least near-term targets through the 
Science Based Targets initiative (SBTi). 
We acknowledge the net-zero targets that are in 
place in the jurisdictions in which we operate 
and aim to align with these ambitions. In 2022, 
we will undertake further work to establish 
pathways to achieve these targets and to be net 
zero by 2050 at the latest.

We engage external specialists to determine 
our carbon emissions to ensure accuracy. 
The Greenhouse Gas Protocol is used as the 
basis of the calculations for our Scope 1, 2 and 3 
emissions. This year, we have calculated our full 
carbon balance sheet for the first time, which 
includes our upstream and downstream value 
chain. This is our first step towards setting 
targets according to the standards of the SBTi, 
which we plan to submit in 2022. 

The chart below compares carbon emissions 
between 2021 and 2020 for the PPHE and the 
Arena Hotel Group. Scope 1 and 2 emissions 
have risen slightly compared to 2020. This is 
due to the impact of the pandemic on the 
business in the previous year and our gradual 
reopening in 2021. Scope 3 was calculated for 
the first time in 2021. Full details are available in 
our 2021 TCFD report.

8
0

.

0
9
7

,

3

0
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.

8
2
9

7
6

.

3
2
1
,
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6

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3
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S c o p e   1

S c o p e   2

S c o p e   3

P P H E

A r e n a

Our Goals
Emissions: 
 – Net zero by no later than 2050.
 – We are in the process of gathering the 

data to set Science Based Targets (SBTs) to 
reduce our direct and indirect GHG 
emissions (Scope 1 and 2). We plan to 
commit to setting SBTs in 2022.

 – Understanding our Scope 3 emissions and 
working with our suppliers to lower carbon 
emissions.

Sites have been identified for detailed 
assessment during 2022. These will be 
surveyed for upgrading infrastructure to 
reduce carbon output

Water:
 – Monitoring and managing water use in our 
properties to reduce water consumption. 
 – We are encouraging the use of our ‘Save 

Tomorrow, Today’ programme.

Environment:
 – Developing a climate policy is the 

responsibility of our ESG Committee.
 – We reduce our environmental impact by 

reducing our waste and optimising how we 
use resources.

 – We are increasing the use of ethically 

sourced and eco-friendly materials across 
our properties.

SECR reporting
In compliance with the UK government Streamlined Energy and Carbon Reporting, UK Scope 
1, Scope 2 and Scope 3 emissions, intensity ratio and yearly comparisons are provided below.

Emission Type
Scope 1 (direct)

Scope 2 (indirect)

Scope 3 (indirect)
2021 Total
2020 Total for comparison

Total Volume
(kWh)

20,280,122

23,338,58

N/A
43,618,708
39,991,198

Calculated Emissions 
(Tonnes of CO2e)

3,725

4,955

N/A
8,680
8,379

The Strategic Report was approved 
by the Executive Leadership Team and 
will be reviewed regularly for materiality 
and signed on its behalf by Boris Ivesha.

Boris Ivesha
President & Chief Executive Officer

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APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUP 
Kevin McAuliffe   
Non-Executive 
Deputy Chairman

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90

Detailed information on how we have discharged 
these responsibilities in 2021 can be found in the 
following sections of the Report:

 – This corporate governance chapter
 – Stakeholder engagement on pages 68 to 73
 – Management of principal and emerging risks 

on pages 26 to 34

 – The summary Task Force on Climate-related 

Financial Disclosures (TCFD) report on 
pages 87 to 89

 – Statements from the Chairman and Deputy 
Chairman on pages 16 to 17 and 91 to 92 

SECTION 172

Companies Act 2006 s.172
The Code incorporates section 172 of the UK 
Companies Act 2006, which requires us, as a 
matter of good corporate governance and good 
corporate citizenship to consider the interests of 
identified stakeholder groups in making business 
decisions. This duty requires us to ensure 
stakeholders are able to have their views and input 
taken into consideration, and to consider the likely 
impact on stakeholders of business decisions.

The Board’s decisions are guided by what is most 
likely to promote the success of the Company in 
the long term through creating sustainable value 
for shareholders and contributing to wider 
society as a whole.

Each Director listed in this corporate governance 
section of our report understands their duties, 
and acts in a way that, in their judgment, 
promotes the success of the Company for the 
benefit of all stakeholders, with due regard to the 
varying interests of different stakeholder groups.

DEAR STAKEHOLDER, 

I am pleased to present the Corporate 
Governance report for the year ended 
31 December 2021.

As Deputy Chairman, my role centres around 
championing the Company’s onward 
progress on its governance journey. I am, 
therefore, proud to report that the Group 
has remained focused and committed to 
delivering strong corporate governance to 
preserve the long-term sustainable success 
of the Group for the benefit of all of its 
stakeholders throughout the highs and lows 
of 2021. Governance has formed an intrinsic 
part in the infrastructure of our continued 
recovery from the effects of the pandemic. 
This was evidenced by: the formation of an 
ESG Committee to oversee the Group’s ESG 
strategy and embed appropriate ESG 
policies; the increased frequency of 
interaction between the Board and the 
Executive Leadership Team and senior 
management to provide adequate oversight 
of the delivery of strategy; on the delivery of 
strategy; the updating of a number of key 
policies including the Whistleblowing Policy 
and Ethical Sourcing Policy and the active 
dialogue maintained with representatives of 
independent shareholders throughout the 
year which has resulted in our introduction of 
an advisory shareholder vote on the 
Remuneration report and Remuneration 
Policy at the next Annual General Meeting. 

This report sets out how we have complied 
with and applied the principles and 
provisions of the 2018 Corporate 
Governance Code (the ‘Code’) throughout 
2021 as well as providing a practical view of 
our approach to corporate governance 
within the operation of our business.

Leadership role
At a time when decisive and innovative 
leadership was paramount, the Board 
continued to provide the Group with 
entrepreneurial leadership within a 

framework of prudent and effective controls 
enabling risks to be assessed and managed 
alongside the strategic aims of the Group. 
Monthly business update calls between the 
Board, Executive Leadership Team and 
senior management assisted with the 
effective operation of our business within a 
volatile market. Sub-meetings attended by 
the Non-Executive Directors directly after 
these monthly updates, also provided the 
required forum for scrutiny, discussion and 
the identification of any necessary further 
steps required without the rest of the Board 
and Executive Leadership Team present.

Following the appointment of two new 
Independent Non-Executive Directors and an 
Alternate Director in 2020, the Board’s focus in 
2021 was on maintaining continuity and 
supporting the Executive Leadership Team 
and senior management in the many decisions 
they had to make to restore and increase 
business activity in a difficult trading and 
labour market. Our established governance 
policies and protocols served us well, 
providing structure during a disruptive period.

Board evaluation
An external review of the Board and its 
Committees was carried out by Independent 
Audit Limited in 2021. I am pleased to report 
that the results of the evaluation were positive 
showing that our formalisation of ESG 
management was appreciated, as well as 
identifying some areas for improvement in 
Board resourcing and subsidiary risk 
management. Full details of the process and 
outcome of the review are set out on page 100.

Board composition
The Nomination Committee keeps 
the combination of skills, experience, 
independence and diversity of the Board 
under constant review. As part of this year’s 
succession planning, we identified that the 
Board would benefit from the addition of 
another Non-Executive Director to 
complement the existing skillset of the Board. 
A search is currently ongoing for a Non-

Executive Director with this skillset and OSA 
Recruitment, the specialist external search 
consultancy assisting with the search, has also 
been instructed to take into account the 
diversity requirements of the Hampton-
Alexander and Parker Reviews. Further details 
can be found on page 103.

Sustainability
We are on a continuing journey of 
embedding sustainability into our business 
model and recognise that this has become a 
moral, strategic and economic necessity. We, 
therefore, established a new ESG Committee 
this year to oversee our ESG strategy and 
TCFD reporting, assist the business in 
setting meaningful goals and measure 
progress against those goals. All aspects of 
our ESG strategy are formulated through the 
Our People, Our Places and Our Planet 
framework. Full details of the progress we 
have made in furthering our goals is set out 
on pages 82 to 89. 

Shareholder engagement
At the Annual General Meeting held in May 
2021, a small number of shareholders heeded 
the recommendations of proxy agencies 
and voted against the re-appointment of 
Mr Bradley, the Chair of the Nomination 
Committee, as a reflection of their concern 
for the length of tenure of the Chairman of 
the Board. 

We have maintained an active dialogue with 
representatives of independent shareholders 
throughout the year in order to remain in tune 
with and guided by shareholder views and in 
order to adapt our approach wherever 
possible in response to issues raised. 
Full details of our engagement with 
shareholders can be found in our Stakeholder 
Engagement section on page 68, and in the 
Nomination Committee report on page 109. 
We are grateful for our investors’ ongoing 
support, and look forward to a continuing 
period of active recovery in 2022 to repay 
their confidence. 

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I n t r o d u c t io n  t o   gove r n a n ce
continued

The Board has every confidence in Mr 
Bradley and his Chairmanship of the 
Nomination Committee, which has focused 
on succession planning during 2021 and 
instructed a specialist external recruitment 
agency to assist with finding an additional 
Non-Executive Director to add further 
balance to the Board. 

The Board has also taken note of views 
expressed at the Annual General Meeting 
as well as in other communications with 
shareholders concerning the lack of a right for 
the shareholders to vote on the Remuneration 
Report and Remuneration Policy contained in 
the Company’s annual financial statements and 
approved a proposal from the Remuneration 
Committee to allow the shareholders to have 
an advisory vote on the Remuneration 
report set out on pages 121 to 130 and the 
Remuneration Policy relating to 2022 set 
out on page 123.

Engagement with shareholders is further 
achieved through investor roadshows led by 
our Chief Financial Officer, Deputy CEO and 
Executive Vice-President Commercial Affairs 
throughout the year. Feedback received 
during roadshows is reported by Mr Kos to 
the Board for discussion at Board meetings, 
following which our Senior Independent 
Director reaches out to shareholders to 
continue the dialogue. In addition, as part of 
his role as Senior Independent Director, Mr 
Keen meets with shareholders as and when 
requested. He is always keen to engage with 
shareholders, and would appreciate 
receiving any meeting requests.

Workforce engagement
The Board worked very closely with the 
Executive Leadership Team on the process of 
reengaging the workforce and safeguarding 
their mental health as regions emerged from 
lockdowns. I was, therefore, delighted to see 
our efforts to support our workforce and 
communities throughout the pandemic 
acknowledged by a number of industry 
recognitions throughout the year.

We are very proud to have been awarded a 
selection of workforce-related awards, 
including: 

 – The Cateys 2021 Best Employer Award; 
 – the ‘Top-6 Best Places to Work in 

Hospitality’ by leading UK hospitality 
trade publication The Caterer; and
 – ‘HR Team of the Year’ at the HR in 

Hospitality Awards 2021.

All this success is a reflection of the hard 
work that has gone into protecting the safety 
and well-being of our team members. 

An annual ‘Climate Analysis’, being a formal 
and comprehensive study based on a survey 
of our people, culture and overall workforce 
satisfaction, usually forms a key part of our 
annual workforce engagement activities. 
However, with a number of team members 
still on furlough in Q1 2021, we have instead 
relied on: a combination of succinct pulse 
surveys aimed at gauging the current 
concerns of our team members; UK-based 
hotel visits carried out by the Non-Executive 
Directors; and feedback received during 
the monthly business updates. In the UK, 
we also established a team member forum 
of elected representatives to facilitate 
communication between senior management 
and team members.

Hotel visits by members of the Board to a 
majority of our UK properties formed a key 
part of our workforce engagement activities 
in 2021. However, the ongoing restrictions 
across other regions meant that our planned 
schedule of hotel familiarisation visits by 
the Non-Executive Directors could not be 
fully completed. In order to compensate for 
this, we have agreed an enhanced visit 
schedule for 2022 covering Croatia, 
Germany, Serbia, Austria, Rome and the 
Netherlands to be completed when 
restrictions permit.

As the nominated Board member 
responsible for workforce engagement, 
I have also been conducting a review of 
the effectiveness of our existing methods 
of workforce engagement. I am currently in 
the process of reviewing comments from 
regional management and working with the 
Head of Human Resources with a view to 
bringing recommendations to the Board in 
Q2 of 2022 for an enhanced and more 
resilient process reflecting the continued 
growth of the Group. 

Conclusion
We recognise that sound corporate 
governance is imperative to delivering 
long-term sustainable value for all of our 
stakeholders. This difficult year brought 
further assurances that our governance 
practices are cemented into the Group’s 
culture and working practices. 
The integration of the principles of the Code 
into our business framework continues to 
give me confidence that our business is well 
equipped to take advantage of future 
growth opportunities as and when they arise. 
I would like to thank our Board, Executive 
Leadership Team, the entire workforce and 
all our stakeholders for their commitment 
and support during this challenging time.

Kevin McAuliffe
Non-Executive Deputy Chairman

BOARD’S ACTIVITIES 2021

A. Strategy, operational performance and risks

B. Financial performance

 – Regularly received operational updates from the Executive 

 – Regularly received updates from the Chief Financial 

Leadership Team

 – Regularly reviewed potential growth and development
 – Reviewed and approved completion of the joint venture 

transaction with Clal Insurance Company Limited in respect 
of Park Plaza Riverbank and art’otel London Hoxton
 – Reviewed and approved the acquisition of the 4-star 
Londra & Cargill Hotel, via the Group’s wholly owned 
subsidiary Londra Cargill Parent S.r.l 

 – Regularly reviewed principal risks
 – Reviewed the results of, and evaluated the performance 

of, the external audit

 – Regularly reviewed the results of, and evaluated the 

performance of, the internal audit

Officer and Head of Internal Audit and Risk 

 – Regularly reviewed details of the Group’s performance 

against budget and the Group’s financial position, 
including cash flow forecasts

 – Reviewed and approved the full- and half-yearly results 
and associated announcements and the trading updates
 – Considered interim and final dividend recommendations 

and declarations

 – Reviewed the pipeline and CAPEX requirements
 – Reviewed compliance with banking facilities

C. Succession and talent

D. Stakeholder engagement and governance

 – Reviewed and considered management incentive plans 
and remuneration policies for Non-Executive Directors, 
Executive Directors and senior management

 – Received regular reports from the Chair of each Committee
 – Received regular reports and updates from the Company 
Secretary and from the Chief Corporate & Legal Officer

 – Reviewed gender balance of the Company and senior 

 – Reviewed governance standards of the Group and its 

management, and Board Diversity Policy

subsidiaries

 – Considered succession planning for Board and senior 

management

 – Regularly reviewed structure, size and composition of the 

 – Reviewed and approved formation of the ESG Committee 
and approval of the ESG Committee terms of reference
 – Reviewed and approved updates to the Committee terms 

Board

 – Received and considered the results of the review of the 
effectiveness of the Board and its composition (including 
skills, knowledge, experience and diversity)

of reference

 – Reviewed and approved updates to the Group’s Code of 

Conduct

 – Reviewed and approved the UK Gender Pay Gap Report 

2020, 2021 and the Modern Slavery Statement 2020–2021

 – Reviewed and approved updates to the Group’s 

Whistleblowing Policy and routinely reviewed the reports 
arising from its operation 

 – Reviewed and approved updates to the Significant and 

Related Party Transactions Policy

 – Reviewed and approved updates to the 

Remuneration Policy

 – Reviewed Board evaluation report of the external consultant 
 – Reviewed and approved the Group’s new Human 

Rights Policy

 – Reviewed other principal Group policies 
 – Received regular updates on investor relations and 

updates from investor presentations

 – Responded to investors collectively in announcements 
following votes at the Annual General Meeting, and 
individually in exchange of correspondence

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Direc tors

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Non-Executive Chairman

President & Chief Executive Officer

BOARD AND COMMITTEE MEMBERSHIP

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Eli Papouchado

Yoav Papouchado

Alternate Director

Kevin McAuliffe

Nigel Keen

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Kenneth Bradley

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Stephanie Coxon

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Boris Ivesha

Daniel Kos

ESG Committee

Audit Committee

Nomination Committee

Remuneration Committee

C Chair

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Mr Papouchado has been Chairman of the Group 
since its formation. He is a Founder of the Red Sea 
Group and acted as its Chairman for over ten years.

Our Chairman brings a wealth of experience in the 
construction, design, development, financing, 
acquisition and management of leading hotels, 
including Park Plaza Westminster Bridge London, 
Park Plaza London Riverbank and many others. He 
has been involved in the development of hundreds 
of thousands of square metres of retail space in 
shopping malls and large residential projects in the 
USA, Eastern Europe and the Middle East, and 
served as Chairman of the Israel Hotel Association.

External appointments: N/A

Board Committees: N/A

Independent: No

Year of first appointment: 2007

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Non-Executive Deputy Chairman 
Mr McAuliffe is a former member of the Society of 
Trust and Estate Practitioners and a Director of 
various regulated investment companies. From 
1999, he worked with the Carey Group, joining as 
Chief Executive in 1999, before serving as its 
Chairman until his retirement. He served as Head 
of Advisory Services for Paribas International 
Private Banking and Managing Director of Paribas 
Suisse in Guernsey from 1992 to 1999, and as 
Finance Director of Ansbacher Offshore Banking 
Group, before being appointed as Chief Executive 
Officer of Ansbacher’s Guernsey bank and trust 
company business in 1994.

Mr McAuliffe has held posts in three different 
departments in the States of Guernsey between 
1973 and 1980, and is a member of the Supervisory 
Board of the Arena Hospitality Group.

External appointments: Supervisory Board 
Member, Arena Hospitality Group;  
Director of CKLB International Management 
Limited and CM Management Limited.

Board Committees: Nomination Committee

Independent: No

Year of first appointment: 2007

Mr Ivesha has been President of the Group since 
1991, and brought the Park Plaza brand to the 
group in 1994 in collaboration with the Red Sea 
Group, and has been the major influencer in 
expanding the Group’s portfolio. He established 
the Yamit Hotel, Israel in 1984, and served as its 
President. He was director of the Carlton Hotel in 
Israel from 1979 to 1984, and the General Manager 
of the Royal Horseguards Hotel in London from 
1972 to 1979. He is the Chairman of the 
Supervisory Board of the Arena Hospitality Group. 

External appointments: Chairman of the 
Supervisory Board of the Arena Hospitality Group

Board Committees: N/A

Independent: No

Non-Executive Director & Senior 
Independent Director

Mr Keen is a chartered surveyor who previously 
served as the Head of Property at Tesco and at the 
John Lewis Partnership. He serves the Vistry Group 
Plc as the Chair of its Remuneration Committee, 
and as a member of both its Audit and Nomination 
Committees. He is also a non-executive director 
for RG Carter Construction Company and is deputy 
chairman of the Maudsley Mental Health Charity.

External appointments: Non-Executive Director, 
Vistry Group Plc; Non-Executive Director, RG 
Carter; Deputy Chairman, Maudsley Mental 
Health Charity

Board Committees: Nomination Committee,  
Audit Committee, Remuneration Committee

Year of first appointment: 2007

Independent: Yes

Year of first appointment: 2018

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Non-Executive Director

Ms Coxon is a Fellow of the Institute of Chartered 
Accountants in England and Wales and is a 
non-executive director on several London listed 
companies. Prior to becoming a Non-Executive 
Director, Ms Coxon led the investment trust capital 
markets team at PwC for the UK and Channel Islands. 
During her time at PwC, Ms Coxon specialised in 
advising FTSE 250 and premium London listed 
companies on accounting, corporate governance, risk 
management and strategic matters.

External appointments: Independent Non-
Executive Director, Apax Global Alpha Limited; 
Non-Executive Director, JLEN Environmental Assets 
Group Limited; Non-Executive Director, PraxisIFM 
Group Limited; Non-Executive Director, International 
Public Partnerships Limited

Board Committees: Nomination Committee, 
Audit Committee (Chair), Remuneration 
Committee, ESG Committee

Independent: Yes

Year of first appointment: 2020

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Non-Executive Director 

Mr Bradley is a former Guernsey Island Director at 
RBS, who focused on corporate banking and 
structured finance, and was also Guernsey Island 
Director and Chief Country Officer at Barclays 
Bank, overseeing their Banking and Fiduciary 
business, while having responsibility for businesses 
in five other jurisdictions.

External appointments: Director of a Private 
Fiduciary Company and a small Finance Company

Board Committees: Nomination Committee (Chair), 
Audit Committee, Remuneration Committee, ESG 
Committee (Chair)

Independent: Yes

Year of first appointment: 2019

Alternate Director to 
Non-Executive Chairman

Mr Yoav Papouchado is the Chairman of the Red 
Sea Group. He is a real estate developer with over 
30 years of experience of residential developments 
and data centres worldwide. He serves as Deputy 
Chairman of the Supervisory Board of the Arena 
Hospitality Group, listed on the Zagreb Stock 
Exchange, and is President of Gear Construction, 
the construction arm of the Red Sea Group.

External appointments: Chairman, Red Sea 
Hotels Limited; President, Gear Construction; 
Deputy President of the Supervisory Board, Arena 
Hospitality Group

Board Committees: N/A

Independent: No

Year of first appointment: 2020

Chief Financial Officer 
& Executive Director

Mr Kos has worked with the Group for over ten 
years of which the last four years have been as 
Chief Financial Officer and Executive Director. As 
Chief Financial Officer, Mr Kos is responsible for 
the Group’s finance, IT and procurement strategy. 
Mr Kos has 20 years of finance experience in the 
field of audit and corporate finance and has been 
involved in several large complex M&A deals, large 
(re)financing projects and several transactions on 
the public markets in London and Zagreb. Prior to 
joining the Company, Mr Kos held senior 
leadership positions within auditing and finance, 
including 11 years at internationally recognised 
accounting, audit and consulting group Mazars 
LLP, focusing on hospitality, real estate and 
financial service companies.

Mr Kos is a certified public accountant with 
significant international experience across many 
different industries. 

External appointments: N/A

Board Committees: N/A

Independent: No

Year of first appointment: 2018

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Executive 
Leadership 
Team

The Executive Leadership Team 
meets on a monthly basis and is 
chaired by the Deputy Chief 
Executive Officer. It has authority to 
manage the day-to-day operations 
of the Group’s businesses, with the 
exception of those matters reserved 
for the Board, within the financial 
limits set by the Board. 

The Executive Leadership’s remit includes: 

 – formulation of strategy and the Group’s 

priorities for recommendation to 
the Board; 

 – performance management in accordance 

with strategy and budgets;

 – customer engagement, product 

development and brand standards;
 – construction, maintenance and design;
 – asset management and capital investment 
(where Board approval is not required);

 – procurement and cost efficiency;
 – reputation and stakeholder management;
 – risk management;
 – people, culture, values and sustainability;
 – talent and succession; 
 – information technology and cyber; and
 – health and safety.

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President &  
Chief Executive Officer

Boris has been President and Chief Executive 
Officer of PPHE Hotel Group since 1991.

He was responsible for bringing the Park Plaza 
brand to the Group in 1994 in collaboration with Eli 
Papouchado and the Red Sea Group, and has been 
a major influencer in the expansion of the Group’s 
international portfolio.

In previous roles, Boris established the Yamit Hotel 
in Israel in 1984 and served as its President, and 
was Director of the Carlton Hotel in Israel from 
1979 until 1984 and General Manager of the Royal 
Horseguards Hotel in London from 1972 until 1979. 
He is on the Arena Hospitality Group Supervisory 
Board as Chairman and was appointed to the 
Group Board on 14 June 2007.

Deputy Chief Executive Officer   
& Chief Operating Officer

As Deputy CEO, Greg works alongside the Group’s 
President & CEO Boris Ivesha driving the corporate 
vision and growth strategy for the Group.

In addition, Greg has overall responsibility for 
the day-to-day running of the Group’s operations 
while creating and implementing commercial and 
operational strategies, which include, but are not 
limited to, Operations, People & Culture. 

Greg holds a Masters’ Degree in Business 
Administration (MBA) and brings over eight years 
of experience in the hospitality industry including 
senior management roles at global brands such 
as GLH Hotels and BDL Hotels.

In 2004 Greg won a prestigious Acorn Award, 
which recognises the flair and passion of rising 
stars in hospitality. In 2005 Greg also won the 
prestigious Esprit General Manager of the Year 
award and has further shown his commitment to 
the industry by becoming a Fellow of the Institute 
of Hospitality and a Master Innholder.

Executive Vice President 
Commercial Affairs

Regional Vice President 
Operations, United Kingdom

Executive Vice President People 
& Culture | Head of HR

Robert oversees all commercial activities including 
Sales, Distribution, Reservations, Customer 
Service, Revenue, Digital Marketing and CRM as 
well as Brand Marketing, Guest Experience and 
Communications (including brand strategy, brand 
development, management of the Group’s 
strategic partnership with the Radisson Hotel 
Group and corporate communications).

He has more than 20 years’ experience in 
international hospitality and first joined the Group 
in 2001, when he was involved in the opening of 
the Group’s hotels in the UK and the successful 
implementation of Radisson Hotel Group’s 
marketing programmes and systems. He rejoined 
the Group in 2007 and since then has significantly 
developed the central commercial organisation, 
creating and leading a multi-disciplined, 
international team of specialists.

Prior to joining PPHE Hotel Group, he held 
international marketing positions at Golden Tulip 
Worldwide and Hilton Hotels Corporation. He 
holds a Bachelor’s Degree in Hotel Management 
Business Administration from Hotelschool The 
Hague, with a major in Marketing.

Daniel oversees all UK hotels, restaurants and bars 
in collaboration with each individual General 
Manager, as well as focusing on new property 
developments and the general PPHE Hotel Group 
strategy.

Daniel has been with the Company since 2009, 
originally taking the position of Hotel Manager at 
Park Plaza Westminster Bridge London and in 2011 
he moved to the General Manager position. In 
October 2013, Daniel took on the additional role 
of supporting the Central Reservations Office as 
a General Manager alongside his existing 
responsibilities.

With over 20 years’ experience, Daniel’s passion 
for hospitality and attention for detail have always 
been key drivers in his career, striving to find 
improvements to always keep ahead of the 
competition and enhance our position in the 
industry.

Jaklien joined the Group in 1995 as Director of 
Sales at Park Plaza Victoria Amsterdam, before 
being promoted to Regional Director of Sales and 
Vice President of People Development and Human 
Resources, she also gained operational hotel 
experience as an interim Hotel Manager.

Her passion for working with people to achieve 
their goals and developing them was instrumental 
in Jaklien’s decision to switch to the role of HR 
Manager for the hotels in the Benelux region while 
simultaneously supervising hotels in Germany and 
Hungary. Jaklien then moved onto her role of 
Executive Vice President People & Culture | Head 
of HR for the Group.

Jaklien began her career with Sofitel Legend The 
Grand Amsterdam and has worked for Accor hotels 
in senior Sales roles. She is a graduate of the 
NHTV, the University of Applied Sciences.

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Chief Financial Officer   
& Executive Director

Chief Corporate   
& Legal Officer

Regional Vice President 
Operations, the Netherlands

Executive Vice President 
Acquisitions & Development

Daniel has worked with the Group for over ten 
years of which the last four years he has been Chief 
Financial Officer and Executive Director. As Chief 
Financial Officer, Daniel is responsible for the 
Group’s finance, IT and procurement strategy.

Daniel has 20 years of finance experience in the 
field of audit and corporate finance and has been 
involved in several large complex M&A deals, large 
(re)financing projects and several transactions on 
the public markets in London and Zagreb. 

Prior to joining the Company, Daniel held senior 
leadership positions within auditing and finance, 
including 11 years at internationally recognised 
accounting, audit and consulting group Mazars 
LLP, focusing on hospitality, real estate and 
financial service companies.

Daniel is a certified public accountant with 
significant international experience across many 
different industries.

Inbar joined the Group in 2010. Inbar oversees the 
Group’s corporate initiatives including acquisitions, 
expansions, corporate governance, shareholders’ 
engagement, and corporate social responsibility 
while continuing to lead the multi-jurisdictional legal 
and compliance functions necessary for our success. 
Inbar brings an expertise in negotiations and deal 
execution and has a pivotal role in developing the 
Group’s corporate governance, the move to a 
Premium Listing on the Main Market and subsequent 
inclusion within the FTSE. In 2021 Inbar featured in 
the prestigious Women to Watch and Role Models in 
Hospitality, Travel & Leisure Index 2021. 

Prior to joining the Group, Inbar was in the 
corporate finance team at the law firm Berwin 
Leighton Paisner LLP (now Bryan Cave Leighton 
Paisner LLP) in London and formerly was a partner 
at the Israeli law firm, Bach, Arad, Scharf & Co.

Inbar holds an LLB from Tel Aviv University and an 
LLM from the LSE. She is a qualified solicitor in 
England, Wales and Israel.

Michelle has held a number of management 
positions at PPHE Hotel Group over a period of 12 
years, originally joining as General Manager, Park 
Plaza Sherlock Holmes London in 2007.

Michelle moved to the role of General Manager of 
sister hotel Park Plaza County Hall London in 2014 
and then on to Park Plaza Victoria London in 2016. 
Promoted to the newly created role of Vice 
President Operations, the Netherlands in 2019, 
Michelle oversees all operational, revenue, finance, 
marketing and sales strategic objectives for the 
region on behalf of six properties. With the newly 
acquired Londra & Cargill in Rome, Michelle has 
now added this to her portfolio.

Michelle brings a strong operational and 
commercial background to the business and 
educational qualifications including the highly 
acclaimed completion of the General Managers 
Programs in strategic management at Cornell 
University in the USA; she is Master Innholder and 
a holder of the Freedom of the City of London.

Jon joined PPHE Hotel Group in 2021 as Executive 
Vice President Acquisitions & Development and, 
along with his team, is responsible for the 
implementation of the Group’s strategic acquisition 
and development strategy. 

Jon brings a wealth of experience of over 20 years 
working within the hotel real estate and financial 
sectors for global hotel businesses such as IHG and 
Hilton, and international financial institutions such 
as GE, Barclays and RBS Group.

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Corporate governance

STATEMENT OF COMPLIANCE

DIVISION OF RESPONSIBILITIES

BOARD RESPONSIBILITIES 

For the year ended 31 December 2021, 
the Board believes that the Company has 
applied all the principles of, and complied 
with all provisions of, the Code, except as set 
out in this governance statement as required 
by the Financial Conduct Authority’s (FCA’s) 
Listing Rules (which include the ‘comply or 
explain’ requirement). 

We comply with corporate governance 
requirements pursuant to the FCA’s Disclosure 
Guidance and Transparency Rules by virtue of 
information included in this governance 
section of the Annual Report. 

The relevant documents can be found 
online at:

 – www.frc.org.uk, for the Code; and
 – ww.handbook.fca.org.uk, for the FCA’s 
Disclosure Guidance and Transparency 
Rules sourcebook as well as Listing Rules.

DIVISION OF RESPONSIBILITIES

Good corporate governance requires a clear 
separation of roles between the Chairman 
(including the Deputy Chairman), Senior 
Independent Director and Chief Executive. 
The roles of each are set out here. Each such 
position has separate duties and 
accountabilities. Collectively, they ensure 
effective communication with stakeholders 
and review and agree issues of Group-wide 
significance.

E l i P a p o u c h a d o 
C h a i r m a n

Kev i n M c A u l i f f e
D e p u t y  C h a i r m a n

Role
Responsible for the leadership of the Group and overall effectiveness of the Board and 
for setting the Board’s agenda with a focus on the strategy of the Company. The Chair 
also holds the Executive Leadership Team accountable for furthering the interests of 
shareholders.

Responsibilities
 – Strategic leadership
 – Setting the strategic priorities for the Board
 – Ensuring long-term value-creation
 – Establishing and maintaining a culture of openness and debate 
 – Setting key Company objectives and ensuring processes to deliver them
 – Ensuring long-term viability and sustainable success
 – Championing key stakeholders, including workforce and investors 
 – Regular contact with the Company’s Executive Leadership Team and relevant 

function heads

Role
Ensures the appropriate governance structure and functioning of the Board and liaises 
with the Executive Leadership Team and key management positions to ensure that the 
Board is well-equipped to perform its duties and effectively carry out its functions.

Responsibilities
 – Overseeing corporate governance for the Board and ensuring appropriate and tailored 

standards are in force to comply with the Code

 – Monitoring the induction programme in place for new Non-Executive Directors
 – Ensuring the Directors are receiving and have access to clear and timely information 

as needed to make key decisions

 – Overseeing annual Board and Committee evaluations and putting in place a plan to act 

on the results of the evaluation

 – Communicating with key stakeholders and independent shareholder groups, with 
the support of the Chief Corporate & Legal Officer and Chief Financial Officer

 – Consulting with the Remuneration Committee about executive remuneration
 – Appointed the designated Non-Executive Director for workforce engagement
 – Appointed as the representative of PPHE Hotel Group on the Supervisory Board of 

Arena Hospitality Group, the Company’s listed subsidiary.

B o r i s  I ve s h a 
P r e s i d e n t  & C h i e f  E xe c u t i ve   O f f i c e r

N i g e l Ke e n 
S e n i o r I n d e p e n d e n t  D i r e c t o r

Role
The Chief Executive Officer is responsible for the management of the Group and the 
implementation of the Board strategy and policy on the Board’s behalf. In discharging 
his responsibilities, the Chief Executive Officer is advised and assisted by the Executive 
Leadership Team and key management functions.

Responsibilities
 – Leading and managing the business
 – Implementing the strategy and reporting on proposed direction
 – Delivering on the key objectives set by the Chairman
 – Overseeing the senior management and the talent pipeline
 – Appraising the performance of each member of the Executive Leadership Team, 

and seeking out training, development and resources where needed

 – Carrying out the strategy of the Company and implementing successful approaches 

to operate in line with the strategy, values and purpose of the Company

 – Running the business and being the key decision-maker on day-to-day Company business

Role
Provides a sounding board for the Chairman and Deputy Chairman, serving as an 
intermediary for other Directors, and, where necessary, being available to shareholders 
and leading in the performance review of the Deputy Chairman.

Responsibilities
 – Challenging the Board where relevant to help in developing proposals on strategy 

and objectives

 – Evaluating the effectiveness of the Chairman on behalf of the other Directors
 – Providing a channel for shareholder feedback on executives and governance issues 

in the Company

 – As Chair of the Remuneration Committee ensures, with the Deputy Chairman and the 
members of the Remuneration Committee, that there is a clear relationship between 
remuneration and performance, measured with clear reference to the long-term 
success of the Company

 – As Chair of the Remuneration Committee, is responsible for ensuring that all 

remuneration proposals are put before the Committee for approval, and placed 
on the agenda of the next general meeting for an advisory vote by shareholders
 – Owns the Remuneration Policy, which is kept updated, and subject to a shareholder 

vote once every three years

Strategy. Define and set the Company’s 
strategy for creating value for all stakeholders 
and for society as a whole through success 
sustainable in the long term.

Culture. Creating and promoting a 
guest-focused culture in line with the 
strategy, valuing integrity, transparency 
and respect. Creating opportunities for 
communities to join teams with strong 
prospects of career progression and 
personal growth through training, 
development, a service mentality 
and ensuring our team members feel 
valued and empowered to succeed.

Performance. Regularly review the 
performance of the Group in light of its 
business strategy, objectives, business 
plans and budgets, and ensure that any 
necessary corrective action is taken.

Governance. Oversee resourcing, ensuring 
the tools are available for management and 
the Group as a whole to meet its objectives 
and measure performance against them. 
Ensure that workforce policies and practices 
are both ethical and consistent with 
the Company’s values and long-term 
objectives, that management is capable and 
effective and that sound planning is in place.

Monitor the effectiveness of internal 
controls, risk management policies 
and compliance with all statutory and 
regulatory obligations across our multi-
jurisdictional portfolio.

Sustainability. Regularly review business 
strategy to ensure that it remains 
appropriate for any cyclical and structural 
changes in the industry. Manage risk 
and regularly assess the adequacy and 
effectiveness of mitigation measures, 
oversee controls and ensure commercial 
strategy is modelled for resilience and 
challenging market conditions. 

Stakeholder communications. 
Build and maintain successful relationships 
with a wide range of stakeholders, 
based on trust, transparency and mutual 
respect. Understand what matters to key 
stakeholders. Ensure an open discussion 
on objectives and constructive dialogue 
with all stakeholder groups.

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continued

Board Composition
As of 31 December 2021, the Company 
had seven Directors, five of whom were 
Non-Executives (including the Chairman, 
Eli Papouchado), three of whom were 
considered independent. The Chairman, Eli 
Papouchado, is not considered independent 
as he is a Red Sea Party (Red Sea Party is 
defined for the purposes of the Disclosure 
and Transparency Rules at page 133). 
For more details see ‘Independence and 
tenure of Chairman of the Board’ below). 
The two Executive Directors are Boris Ivesha, 
President & Chief Executive Officer, 
and Daniel Kos, Chief Financial Officer. 

Our Board Policies
The Board provides leadership and 
oversight. Transparency in methodology 
and outcomes is supported through 
documented terms of reference and 
policies directing processes. These are: 

 – Articles of Incorporation
 – Board Diversity Policy
 – Division of Board Responsibilities: 

Non-Executive Directors

 – Dealing and Disclosure Policy
 – Conflicts of Interest Policy
 – Schedules of Matters Reserved for the Board
 – Terms of Reference: Audit Committee
 – Terms of Reference: Nomination 

Committee

 – Terms of Reference: Remuneration 

Committee

 – Terms of Reference: ESG Committee

Governance journey: updating policies
The Board reviews all governance policies 
periodically to ensure the policies remain 
current and appropriate to the needs of 
the Board and Company. In addition to 
the policies that are subject to annual 
review, during the year the Directors 
approved refreshed terms of reference for 
the Audit Committee, the Remuneration 
Committee and the newly formed ESG 
Committee. The terms of reference of the 
Nomination Committee were also reviewed 
by the Board and there were no changes. 
Further, the Significant and Related Party 
Transactions Policy, a key part of our 
Conflicts of Interest Management controls, 
was reviewed and approved.

The Schedule of Matters Reserved to the 
Board sets out key duties for the Board:

 – Statutory obligations and public disclosure
 – Strategic matters and financial reporting
 – Oversight of management and personnel 

matters

 – Risk assessment and management, 

including reporting

 – Monitoring, governance and control
 – Other matters having material effects on 

the Company

EVALUATION OF DIRECTORS 
Board Performance Evaluation
An evaluation of the Board and its 
committees is carried out every year and 
in every third year this is conducted by an 
external evaluator. In 2019 and 2020, the 
evaluation was conducted by the Deputy 
Chairman, whilst in 2021 this was conducted 
by Independent Audit Limited, who have 
no connection with the Board or members 
of the Executive Leadership Team and are 
therefore completely independent. 

For more information, see the Audit 
Committee report on pages 115 to 120

Exercising oversight and ensuring 
adequate time to carry out duties 
The Chief Corporate & Legal Officer 
and the Company Secretary ensure that 
Board receives accurate, timely and clear 
information which affords members the 
ability to have an open, constructive 
discussion and debate on material matters 
affecting the Group. Board meetings allow 
for ample time to discuss and debate 
matters. Non-Executive Directors are 
required to ensure that they have sufficient 
time to meet their Board responsibilities, and 
are accountable to the Deputy Chairman for 
this. All Committee members are expected 
to devote adequate time to consider the 
views of relevant stakeholders and all 
material information regarding issues falling 
within the respective Committee’s remit.

Ms Coxon was appointed to an external 
position in International Public Partnerships 
Limited, a FTSE 250 listed infrastructure 
investment company as a Non-Executive 
Director with effect from 01 January 2022 . 
Prior to her external appointment the Deputy 
Chairman reviewed the appointment, the 
time commitment required and assessed 
that this appointment would not interfere 
with Ms Coxon ability to carry out her role 
as Audit Chair, Director or Committee 
member. The Deputy Chairman on behalf 
of the Board approved the same, giving 
due consideration to the application of 
Provision 15 of the Code.

Board and Committee Review Cycle
 – 2019 Internal Review conducted by 

Deputy Chairman

 – 2020 Internal Review Conducted by 

Deputy Chairman

 – 2021 External Review conducted by 

Independent Audit Limited

2021 External Review Method
The 2021 Board evaluation review was 
conducted by two members of Independent 
Audit Limited’s team who reviewed the 
minutes of all Board and Committee 
meetings held during the year, remotely 
attended one full Board meeting, one 
meeting of each of the Nomination, 
Remuneration and Audit Committees, 
and one monthly business update call, 
as well as interviewed each member of 
the Board, the Executive Leadership Team, 
and the Company Secretary. 

An external review of the Board and its 
Committees was carried out by Independent 
Audit Limited in 2021 in accordance with our 
programme in spite of the logistical challenges 
posed by travel restrictions and government-
imposed lockdowns. Unfortunately, as a result 
of these restrictions, the usual evaluation 
process had to be modified somewhat, and 
the evaluation meetings were conducted 
virtually rather than in person. However, the 
evaluation was helpful in identifying the areas 
of focus set out below.

Identified Focus Area
Succession planning 
and Board experience:
 – Review succession plans for Chairman 

and Deputy Chairman

 – Consider Non-Executive Directors 

taking into account the 
recommendation of the Hampton–
Alexander Report

 – Consider providing further training to 
Executive Leadership Team on Board 
best practices

Outcomes

Succession planning has been a continuous area of discussion for the Board and the Nomination Committee in 
particular and will continue to be a focus going forwards, for the Chairman, Deputy Chairman and the wider Executive 
Leadership Team. Two independent Non-Executive Directors were appointed at the outset of the pandemic and as a 
result their induction is still ongoing. The pandemic travel restrictions and the geographically widespread locations of 
the Directors prevented us conducting our normal in-person meetings and site visits to the Group’s properties. 
As restrictions are being lifted an increased visit programme and meeting schedule is being activated for 2022. In light 
of these new recruits, the need to recover from the pandemic and the relatively small size of the Board overall, we 
continue to consider it necessary to preserve continuity at leadership level. However, a single appointment or 
departure will have a significant effect on Board diversity, and an independent specialist search consultant has been 
appointed to recruit an additional independent Non-Executive Director. Instructions to this consultant included a 
requirement to take into consideration the recommendation of the Hampton–Alexander and Parker reviews.

Our Learning & Development team will integrate further Board training into the training schedule.

Risk management:
 – Integrate risk discussions into entire 
Board discussion more, and improve 
subsidiaries’ reporting of risks

 – Hire further support for the internal 

This has been an area of continuous improvement for the Board in recent years. In 2021, our risk and internal audit 
function consolidated underlying functional and subsidiary risk registers into a single view of risk which was then 
reported to the Board. An additional recruit joined the Risk and Internal Audit function in January 2022 to 
support risk management, and this should provide the necessary resource to further improve subsidiary reporting 
of risks.

audit function

Board agendas:
 – Allow further time for Board meetings 

as well as in-person meetings 

 – Consider having the monthly calls as 

virtual meetings

 – Consider including further details in 
advance papers submitted to the 
Board prior to meetings
 – Upgrade the Board portal

ESG:
 – Adopt a clear strategy and targets and 
engage with stakeholders in a more 
proactive manner

Strategy:
 – Consider holding another Board 
strategy away session in 2022 to 
discuss further the evolution of the 
Strategy in view of recovery and hold 
more structured discussion in Board 
meetings against delivery of strategic 
objectives.

Executive retention:
 – In light of the challenges of the last 
couple of years and requirements 
imposed as a result of the government 
support schemes taken by the Group, 
there is a concern of long-term retention 
of the Executive Leadership Team

The pandemic has caused this to be a challenge over the last two years and made the in-person interaction of the 
Board during certain periods impossible. On the road to recovery, 2022 is expected to be a year where the Board 
is able to resume holding in-person Board meetings and site visits to all properties. The Company Secretary has 
been asked to look into the possibility of upgrading the Board portal. The legal team circulates documents 
supporting the relevant Board meeting agenda prior to Board meetings (including detailed transaction 
summaries as relevant). We are reviewing which additional further standing briefing documents should be 
included in future quarterly Board meetings.

In March 2021, we established an ESG Committee to define the Group’s ESG strategy. We have begun TCFD reporting 
which includes reporting on strategy, goals, metrics and targets which the ESG Committee will oversee and monitor.

We report on our stakeholder engagement activities for 2021 on pages 68 to 73. Currently, this predominantly 
includes active correspondence with representatives, investor roadshows and sharing of subsequent feedback, as 
well as meetings with shareholders, when requested. However, we strive for continuous improvement and for 
further opportunities to engage. In 2022, with the easing of restrictions, we expect to be able to take advantage 
of further opportunities to engage with our shareholder base (the majority of whom are based overseas).

A further Board strategy away session is planned for 2022. Strategy will continue to be a key area of responsibility 
and direction for the Board as we shift our focus from surviving the pandemic and continue the path to recovery 
and growth. Strategy remains a standing item on the Board agenda.

This has been an area of focus for the Remuneration Committee and will continue to be this year. Further details 
of incentives aimed at retention are in the Remuneration Committee report and its proposed policy for 2022. 
Please refer to pages 121 to 130.

100

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continued

For more information, please see the 
Nomination Committee report on pages 109 
to 114

Resourcing the Board to ensure it meets 
its objectives and measures performance 
against them
At all times, all Directors have access to the 
Chief Corporate & Legal Officer to ensure that 
they have appropriate, legally informed advice 
on all governance matters. Where necessary, 
Directors have access to independent, external 
legal advice at the expense of the Company 
should they require it in order to discharge 
their responsibilities.

The Board carries out its duties with 
reference to documented obligations set 
out in law, contractual requirements, policies 
and terms of reference. The Chief Corporate 
& Legal Officer, aided by the Company 
Secretary, Carey Commercial Limited, 
ensures that the Board is adequately 
resourced for effective and efficient function. 

Carey Commercial Limited as Company 
Secretary ensures that the Board procedures 
are complied with at all times, and carries 
out responsibilities set out in the Companies 
(Guernsey) Law 2008 (as amended or 
replaced from time to time).

The Chief Corporate & Legal Officer 
oversees Group compliance with law, 
practice and procedure and supports the 
ESG Committee in the formulation and 
execution of the Group’s ESG strategy 
and objectives. 

Board meetings – Establishing 
and promoting a culture of debate 
and diversity
The Board values diversity of opinion 
and differing viewpoints in executing its 
responsibilities. The Chairman ensures that 
time is made available for all opinions to be 
heard. In particular, the Board values a clear 
separation of responsibilities between the 
Executive Leadership Team and the leadership 
provided by the Board. This ensures proper 
oversight, informed debate and diversity of 
thought. Each member of the Executive 
Leadership Team oversees certain defined 
departments of the business and reports on 

the progress of these areas to the Board as 
and when relevant. The Company believes that 
this structure ensures effective communication 
between the Board and the Executive 
Leadership Team of the Company’s business, 
and that no small group of individuals 
dominates the Board’s decision-making.

Any concern expressed by Directors about 
the Company or its subsidiaries, or a 
proposed action, is recorded in the minutes 
of the meeting. No such concerns were 
recorded in 2021. Additionally the Senior 
Independent Director takes responsibility for 
ensuring that all viewpoints are available to 
the Board. 

BOARD MEETINGS – PROCEDURES

Standing agenda items

1.  Strategy 

2.  Management updates from 

– Executive Directors 

– Executive Leadership Team

3.  Update on corporate governance

4.   Activity reports from Board 

Committee Chairs

Non-members in regular attendance

Deputy CEO & Operating Officer

Chief Corporate & Legal Officer

Regular Executive Leadership Team 
attendance of Board meetings is part 
of our succession plan

We seek to develop talent internally

Updates on corporate governance are 
provided by the Deputy Chairman and 
the Chief Corporate & Legal Officer

Additional items added to the agenda 
when required

Notices and review of any conflicts arising
The notices of Board meetings, agendas 
and supporting documents are formally 
circulated to the Board in advance of Board 
meetings as part of the Board papers. 
Therefore Directors have the opportunity 
to request that any agenda items be added 
that they consider appropriate for discussion.

At the beginning of each meeting, each 
Director must disclose the nature and extent 
of any conflict of interest arising generally or 
in relation to any matter to be discussed as 
soon as the Director becomes aware of its 
existence. Directors must also disclose their 
shareholdings and any changes to those that 
have occurred.

Conflicts of interest
The Board and all team members are 
required to comply with two policies: the 
Conflicts of Interest Policy and the Significant 
and Related Party Transactions Policy. 
These policies are reviewed annually, and 
compliance training is regularly refreshed. 
The policies require that anyone with a 
potential conflict of interest promptly and 
without delay observes a formal procedure 
for reporting it, and having it reviewed by the 
Board with support from the Chief Corporate 
& Legal Officer. A Director affected by a 
conflict of interest is not permitted to 
participate in formal discussions and 
decision-making involving the interest at 
stake. The Board does not believe there to 
be any inherent conflicts of interest other 
than ones already disclosed by each Director. 
Any statutory duties under Guernsey law that 
are in addition to the Conflicts of Interest 
Policy are complied with by the Directors.

Annual Committee assessment
Each Board Committee is assessed annually 
to ensure that it is functioning in line with the 
relevant terms of reference and mandates 
set by the Code. In 2019, the Board identified 
a need to further review the terms of 
reference in line with the Code and began 
the process in 2020 which was continued 
in 2021. In 2021 the Board reviewed and 
approved updates to the terms of reference of 
the Audit Committee and the Remuneration 
Committee and approved the adoption of 
the terms of reference of the newly formed 
ESG Committee. The Nomination Committee 

102

terms of reference which were updated 
in 2020 as part of this process were also 
reviewed by the Board in 2021 and there 
have been no changes.

Balance of independent Non-Executive 
Directors
The Code dictates that at least half of the 
Board, excluding the Chair, be made up of 
independent Non-Executive Directors.

After due consideration was given to all 
factors that are likely to impair, or appear to 
impair, the independent judgment of each 
Director, the Board concludes that three of 
the four Non-Executive Directors who were 
in place during the 2021 year maintained 
their independence throughout their 
respective tenures: Kenneth Bradley, Nigel 
Keen and Stephanie Coxon. The remaining 
Non-Executive Director, Kevin McAuliffe, is 
not independent within the meaning of the 
Code by virtue only of his tenure with the 
Board. The Alternate Director and Executive 
Board members are not independent. 
In 2021, instructions were issued for 
recruitment of a further, independent, 
Non-Executive Director to be appointed in 

2022 and the search currently is ongoing 
with the professional assistance of the 
recruiting firm OSA Recruitment.

The Board believes no one individual or 
small group of individuals dominates the 
Board’s decision-making.

Non-Executive Directors overseeing 
management
The Company believes that the Board has 
ample oversight by delegating the role of 
overseeing management and scrutinising 
their performance to the Chief Executive 
who reports on the same to the Board.

The Non-Executive Directors are kept 
abreast of management performance by 
the Chief Executive Officer. In addition, 
members of the Executive Leadership Team 
had monthly business update calls with the 
Non-Executive Directors in 2021 and have 
established a permanent forum to ensure 
that information-flows and transparency 
were well-maintained to enable the Board 
the ability to effectively carry out its duties 
and make swift decisions. This open 
communication between the Non-Executive 

Directors and Executive Leadership Team 
has been found to be very effective as it 
allows the Non-Executive Directors to 
engage directly to ensure management 
takes corrective actions in a timely manner.

Delegation and communication 
between the Board and the 
Executive Leadership Team
One significant outcome of the 2020 Board 
Evaluation was on the increased interaction 
and appropriate delegation of authority 
between the Board and Executive 
Leadership Team. As a result, in 2021, 
monthly business update calls between 
the Board, the Executive Leadership Team 
and senior management have taken place. 
Sub-meetings attended by the Non-
Executive Directors directly after these 
monthly updates also took place. 

CULTURE AND VALUES – OUR POLICIES

R e f r e s h e d  p o l i c i e s

N e w  p o l i c i e s

– C o d e  o f c o n d u c t

– H u m a n  R i g h t s Po l i c y

Po l i c i e s  r ev i e w e d   
a n d  u n c h a n g e d

–  A n t i - b r i b e r y  a n d   

c o r r u p t i o n  p o l i c i e s

–  W h i s t l e b l o w i n g Po l i c y

–  R e s p o n s i b l e  a n d   

E t h i c a l  S o u r c i n g Po l i c y

–  R e l a t e d P a r t y Tr a n s a c t i o n Po l i c y

The aim of refreshing policies is to ensure that they remain current, are adapted to our business and support the desired culture and 
behaviours of the Group. 

Our policies and procedures aim to set a framework to empower team members to carry out their duties in line with our values and ethos. 

While refreshing these policies, our Directors dedicated time to reviewing best-practice developments, assessing performance and 
optimising our approach to ensure that our policies and procedures reflect the core values of the Group.

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Co rp o ra te  gove rn a nce
continued

ESG COMMITTEE

The Board established a new Environmental, Social and Governance 
Committee (‘ESG Committee’) in 2021, which is comprised of two 
independent Non-Executive Directors, Kenneth Bradley (Chair) and 
Stephanie Coxon. The terms of reference of the ESG Committee 
can be found on the Company’s website.

Members

h
t
e
n
n
e
K

y
e

l

d
a
r
B

r
i

a
h
C

e

i

n
a
h
p
e
t
S

n
o
x
o
C

Support
– Chief Corporate 
& Legal Officer
– Head of 
Compliance

Goal
The aim of the Committee is to 
establish a unified view of ESG, 
increasing understanding of all three 
aspects of environmental, social and 
governance, and to promote robust 
standards of corporate governance 
that integrate all these aspects.

ESG strategy
The ESG Committee meets quarterly 
to review the wider ESG agenda, to 
ensure we are on track to meet our 
external and internal commitments, 
and to discuss opportunities to 
advance the agenda. In 2021, the 
ESG Committee, supported by our 
Chief Corporate & Legal Officer 
and the Head of Compliance, played 
an important role in reviewing and 
helping to shape our TCFD reporting 
and reporting plan and to build on 
the Responsible Business programme. 
The next goal of the ESG Committee 
is to formulate a defined ESG 
strategy, to help meet our ESG 
targets and oversee TCFD reporting 
requirements in 2022 and beyond.

Purpose
The Committee was constituted 
by the Board to: 

 – assist the Board in defining and 
regularly reviewing the Group’s 
strategy relating to ESG matters; 
 – provide oversight of the Group’s 
management of ESG matters and 
compliance with relevant legal and 
regulatory requirements, including 
applicable rules and principles of 
corporate governance, and 
applicable industry standards; 
 – report on these matters to the 
Board in the quarterly Board 
meetings and, where appropriate, 
make recommendations to the 
Board; and

 – report as required to the 

shareholders of the Company 
on the activities and remit of 
the Committee.

See the Responsible Business section for 
more information on pages 74 to 89

Values and purpose
Human rights and anti-slavery
The hospitality industry remains 
highly vulnerable to human trafficking, 
in large part because it offers short-term 
accommodations to the public.

As a Group we believe that awareness, 
training to spot signs of trafficking, and 
encouragement to speak-up, are critical 
to mitigating the risk of human trafficking.

2021 saw refresher training on identifying 
at-risk people and reporting through line 
managers or through whistleblower hotlines 
in the UK, with future roll out in other regions. 
Human rights modules were also introduced 
into our new ‘Learn & Grow’ training suite. 
Further details of our ‘Learn & Grow’ training 
programme are set out on page 77. 

The Board also approved a new Human 
Rights Policy for the Group in August 2021 
which defines the basic standards of human 
rights that our Group will adhere to at all 
times and which we expect our business 
partners to respect. These standards of 
human rights also form the basis of our 
Responsible and Ethical Sourcing Policy.

Workplace policies
Reflecting its introduction in the Code, the 
Board has made more proactive efforts to 
oversee and ensure that workforce practices 
are consistent with the Company’s values 
and support its long-term success. As with 
2020, the Board has reviewed a number of 
policies and the tools used to integrate them 
into the Company culture as set out below.

Anti-bribery and corruption
We remain committed to ensuring our 
business is operated ethically, with 
transparency and integrity. As part of that 
commitment, we continually update and 
refresh our anti-bribery and corruption 
policies and training.

Code of Conduct
Our Board sets the culture of the Company 
by identifying the right behaviours and 
periodically reviewing the application of 
our Code of Conduct in communicating 
our values and behaviours. Our Code of 
Conduct was amended in 2021 to 
incorporate reference to the Company’s 
new Human Rights Policy. This refreshed 
Code of Conduct was approved in August 
2021 with the endorsement and support of 
our Board of Directors. The Code of Conduct 
was guided by our Deputy Chairman, who 
plays an integral role in ensuring that the 
governance, values and purpose of the 
Company are reflected in our business 
policies and our approach to Responsible 
Business initiatives.

Whistleblowing
The Company updated our Whistleblowing 
Policy which was approved by the Board 
in the August Board meeting. The main 
updates to the policy were based and, the 
new EU Directive on whistleblowing and the 
protection of people reporting wrongdoing. 
The policy and the infrastructure supporting 
it ensure that any team member in any region 
has a 24-hour channel to report matters of 
concern to them, secure in the knowledge 
that any good-faith report will be taken 
seriously, treated confidentially and that 
they will be free and safe from any reprisal.

WORKFORCE ENGAGEMENT

Kevin McAuliffe, Non-Executive Deputy 
Chairman, has been tasked with gathering 
the views of the workforce.

The views of the workforce are then shared 
with the Board and considered in the 
Remuneration, Nomination and Audit 
Committee meetings and when directing 
action and strategy on culture.

Workforce engagement
Our team members’ loyalty and dedication 
has helped keep us going throughout the 
pandemic. They understand our passion to 
create the best possible experiences for our 
guests. ‘The Big Welcome’ brought back our 
furloughed team members and welcomed 
new people to our teams, all eager to reopen 
our doors and welcome back our guests.

In the UK, we introduced a new team 
member forum to maintain strong, two-way 
communication between leadership and 
team members. This is a quarterly exercise, 
and adds a new channel of communication 
to those existing in other regions. 

Board site visits
The Non-Executive Directors completed site 
visits to Holmes Hotel, Park Plaza London 
Riverbank, Park Plaza Westminster Bridge 
London and the art’otel London Hoxton 
construction site. Due to the pandemic, site 
visits were challenging to implement across 
all of our properties, and are scheduled to 
take place in 2022.

Pulse surveys
Some team members prefer to offer 
their feedback anonymously, rather 
than face-to-face. Our ‘People & Culture’ 
team conducted annual pulse surveys. 
These pulse surveys took place after a 
period of active recruitment, so included 
many new team members as well as those 
we have enthusiastically welcomed back 
after the lockdown period. It means we 
have been able to get multiple perspectives 
to help guide our activities. 

These pulse surveys took place online on 
an anonymous basis and were conducted 
by an external partner. The overall responses 
to the engagement questions were positive. 
Further details of the results are set out on 
page 105.

104

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Co rp o ra te  gove rn a nce
continued

BOARD AND COMMITTEE MEETINGS

Board Committees
In accordance with the Code, the Company 
has established the following Committees in 
order to support the Board and carry out work 
on its behalf:

 – Nomination Committee
 – Audit Committee
 – Remuneration Committee
 – ESG Committee

Terms of reference for each Board 
Committee are available on the 
Company’s website.

Strategy. Purpose. Culture. Communications.
Sets the Strategy, commercial vision, leading with integrity, promoting culture. 

Our Board

Evaluates management, overseeing resources and talent pipeline, engaging with key stakeholders.

Nomination  
Committee

Develops. Plans. Evaluates. 
Nominates. 
Oversees current needs and evaluates, plans for the 
future, monitors, advises, nominates candidates. 

Audit
Committee

Transparency. Accuracy. 
Monitors. Aligns. 
Oversees risk management, internal controls, audit 
functions and financial systems.

Report available on pages 109 to 114

Report available on pages 115 to 120

Ensures the Board has a balance of skills, knowledge, diversity and experience.

 – Board and Committee composition
 – Board nominations
 – Succession planning for Directors
 – Succession planning for senior management

Monitors the integrity of the Group’s financial statements and internal 
controls of the Company.

 – Monitors and reviews the integrity of the Group’s half-year and full-year 

financial results, and the financial reporting process

 – Oversees risk management and reviews the effectiveness of the Group’s 

systems of internal controls and risks

 – Oversees ethics and compliance for the Company
 – Reviews the Group’s internal and external audit functions

Remuneration
Committee

Values. Culture. 
Talent proposition. 
Oversees alignment of remuneration and workforce 
policies to the long-term success of the Company and 
its values.

Report available on pages 121 to 130

Responsible for remuneration policy and for setting salary and bonus levels 
for senior management and employee benefit structures.

 – Remuneration policy 
 – Sets targets and incentive schemes 
 – Executive Leadership Team and senior management remuneration review

ESG 
Committee

Future plans. Safeguards. Sustains
Oversees the approach to sustainability and adding value 
for our people, our places and our planet. Responsible for 
reviewing the TCFD report, and proposing strategy and 
targets to the Board

 – TCFD reporting. 
 – Oversees the Group’s environmental and social impact
 – Sustainability and ethics

BOARD AND COMMITTEE MEMBERSHIP
The Board and its Committees are regularly 
evaluated on their composition and 
effectiveness to ensure that they have 
a wide combination of relevant skills, 
experience and knowledge. 

Only Committee members are 
entitled to attend Committee meetings. 
However, other Directors, management 
and advisers may be invited, at the request 
of the respective Chair, to provide updates, 
information and insights into a particular 
matter, answer questions and to assist the 
Committee in carrying out its duties.

BOARD AND COMMITTEE MEMBERSHIP

N

A

R

E

B

C

Alternate Director

C

C

C

C

Eli Papouchado
Yoav Papouchado

Kevin McAuliffe

Nigel Keen

Kenneth Bradley

Stephanie Coxon

Boris Ivesha

Daniel Kos

Board of Directors

Audit Committee

Nomination Committee

Remuneration Committee

ESG Committee

C Chair

BOARD AND COMMITTEE MEETINGS

JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

OCT

NOV

DEC

A

B

N

R

B

B

B

B

B

N

A

R

B

A

R

N

E

B

B

A

R

R

N

E

B Board 

meeting

A Audit 

Committee 
meeting

N Nomination 
Committee 
meeting

R Remuneration 
Committee 
meeting

Annual 
General 
Meeting 

E ESG 

Committee 
meeting

B Ad-hoc 
meeting

106

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continued

Nomination Committee report

BOARD AND COMMITTEE MEETINGS ATTENDANCE

If any Director is unable to attend a meeting, they communicate their opinions and comments on the matters to be considered via the 
Deputy Chairman or the relevant Committee Chair. Full attendance is provided below. 

Kenneth Bradley 
Chair of the   
Nomination Committee

Board Meetings

Audit Committee 
Meetings

Remuneration 
Committee Meetings

Nomination 
Committee Meetings

ESG Committee 
Meetings

Ad-hoc Board 
Meetings

Eligible to 

Eligible to 

Eligible to 

Eligible to 

Eligible to 

Attended 

attend Attended

attend Attended

attend Attended

attend Attended

attend Attended

Eligible to 
attend

Eli Papouchado
Yoav Papouchado 
Alternate Director
Kevin McAuliffe
Nigel Keen
Kenneth Bradley
Stephanie Coxon
Boris Ivesha
Daniel Kos

6

6
6
6
6
6
6

6

6
6
6
6
6
6

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A
4
4
4
N/A
N/A

N/A
4
4
4
N/A
N/A

N/A
4
4
4
N/A
N/A

N/A
4
4
4
N/A
N/A

4
4
4
4
N/A
N/A

4
4
4
4
N/A
N/A

N/A
N/A
2
2
N/A
1

N/A
N/A
2
2
N/A
1

1
N/A
1
1
2
2

1
N/A
1
1
2
2

Membership of the Nomination 
Committee and meeting attendance

Name of Director
Kenneth Bradley 
(Chair)
Stephanie Coxon
Kevin McAuliffe
Nigel Keen

B O A R D   M O N I T O R I N G   C U LT U R E

The Board takes steps to monitor the culture within the organisation. 
The following tools allow the Board to keep abreast of workforce 
culture:

 – Pulse surveys
 – Online guest reviews
 – Social media
 – Employer review sites
 – Compliance training records
 – Hotel audits

Data from these sources is available at Board level to monitor the 
health of the culture within the business. Aligning culture to the 
values and purpose of the business is key to success.

Meetings attended and 
eligible to attend 

DEAR STAKEHOLDER,

I welcome the opportunity to report on the 
work of the Nomination Committee for 2021.

4/4
4/4
4/4
4/4

Our focus this year has been on overseeing 
the succession planning programme, 
ensuring the talent pipeline is well 
developed for tomorrow’s leadership and 
leading the process of the annual Board 
evaluation.

Our Board succession planning is on target, 
with three new appointments made since Q2 
2019, my own appointment included, and 
two Non-Executive Directors stepping down 
from the Board in that same period. We have 
also commenced the search for an additional 
Non-Executive Director to complement the 
skillset of the Board, taking into 
consideration the recommendation of the 
Hampton–Alexander and Parker reviews. 

I was pleased to see that our recent 
succession planning activities, combined 
with the continuity of experience, industry 
knowledge and entrepreneurial flair of the 
Board and Executive Leadership Team, 
served the business well as it navigated 
through the ebbs and flows of the pandemic 
recovery process in 2021, while also ensuring 
that the Group is well-positioned to 
capitalise on future opportunities.

Nomination Committee membership
As of 31 December 2021, the Nomination 
Committee is comprised of four Non- 
Executive Directors, three of whom are 
considered by the Board to be independent. 
The independence of the Non-Executive 
Directors is reviewed annually. No member 
of the Nomination Committee is deemed to 
have a personal financial interest in the 
matters to be decided. 

108

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continued

NOMINATION COMMITTEE’S FOCUS IN 2021 

Function

Actions in 2021

Board and Committee 
composition

 – Evaluation of the composition, skills, experience, independence and 

diversity of the Board

 – Reviewed the results of the Board’s 2020 evaluation
 – Instructed an external Board evaluation 
 – Considered the Committee’s own performance and constitution to 

ensure it is operating at maximum effectiveness

 – Implemented the requirements of the Board Diversity Policy in 

setting instructions for recruitment of a new Non-Executive Director, 
in particular, instructing that a list of candidates is prepared with the 
requirements of the Hampton–Alexander and Parker reviews in mind

 – Proposed formation of new ESG Committee and its membership

Board nominations

 – Engaged an independent specialist external search consultant to assist 

Succession planning for 
Directors and senior 
management

Diversity and talent 
development

Workforce recruitment

with the appointment of an additional Non-Executive Director

 – Preparing the criteria and instructions for the appointment of a new 
Non-Executive Director and receiving regular updates from the 
search consultant

 – Finalised Director induction process

 – Regularly reviewed and considered succession planning of the Board 

level and Executive Leadership Team 

 – Prepared a roadmap addressing various contingencies

 – Considered gender balance at senior management level and their 

direct reports

 – Reviewed Diversity Policy
 – Reviewed long-term nominations and commenced recruitment of a new 
Non-Executive Director taking into account the requirements of the 
Hampton–Alexander and Parker reviews

 – Met relevant members of senior management on a monthly basis to 
raise and identify concerns relating to workforce such as recruitment 
and talent retention challenges and how to meet volatile demand

Succession planning programme – Board 
After an exceptionally active period of 
recruitment of just over two years which saw 
the addition of three new Non-Executive 
Directors to the Board and two Directors 
leaving the Board, the main focus of the 
Nomination Committee in 2021 has been on 
evaluating the composition and functioning 
of the Board in light of the new Board 
members as well as road-mapping a 
succession plan addressing the Committee’s 
short-term, medium-term and long-term 
concerns and different contingencies. 

Given the regular interaction between 
the Board and the Executive Leadership 
Team, the Committee has the required 
exposure to evaluate internal candidates 
when planning for different succession 
eventualities. The Committee’s succession 
planning process is aligned with the 
Group’s entrepreneurial culture which 
fosters the growth and support of team 
members from varying positions within 
the Company through to leadership level 
and is, therefore, engineered to produce 
internal candidates who may be suitable 
for positions on the Board, as well as 
considering external candidates when 
appropriate with the assistance of 
external specialist search consultants.

As informed by the Committee’s succession 
plan and its evaluation of the balance of 
skills and diversity on the Board, the 
Nomination Committee determined 
that the Board would benefit from the 
appointment of an additional Non-Executive 
Director and instructed an independent 
specialist external search consultant, OSA 
Recruitment, to assist with finding a suitable 
candidate. OSA Recruitment have no links to 
the Company or any Directors. The instructions 
and search criteria prepared by the Committee 
specified that any list of candidates must bear 
in mind the requirements of the Hampton–
Alexander and Parker reviews, as well as 
the pending updates to the Listing Rules 
in relation to diversity in order to curate 
a diverse candidate shortlist. The search 
remains ongoing. 

As an important element of the succession 
planning programme, consideration is also 
given to the length of service of Board 
members. However, given the recent refresh 
of the Board, the balance of composition 
between the newly appointed and more 
tenured members was critical in ensuring the 
Company remained focused on long-term 
strategy and was able to offer stability and 
security during the challenges presented 
in 2021.

While the consideration of the Code’s 
emphasis on tenure remain of fundamental 
importance to the Group, the Board is 
strongly of the belief that in its current 
composition, it has the right combination 
of skills, experience and knowledge and 
remains effective and entrepreneurial and 
will be further enhanced by the addition of a 
new Non-Executive Director once the right 
candidate satisfying the Committee’s criteria 
is found.

The Board engages in active correspondence 
with representatives of independent 
shareholders in order to remain in tune 
with and guided by shareholder views. 
As shown by our recruitment efforts in 
recruiting three Non-Executive Directors 
in the past two years in spite of the 
unprecedented market conditions, as 
well as the introduction of a shareholder 
advisory vote on our Remuneration report 
and Remuneration Policy, we strive to 
implement actions to remediate concerns 
and enhance Code compliance wherever 
possible. However, the Nomination 
Committee and the Board as a whole have 
given due consideration to Provisions 9 and 
19 of the Code, and both categorically and 
unanimously agree that Mr Papouchado’s 
continuation in the role of Chairman in the 
upcoming year will contribute to the 
Company’s long-term sustainable success. 
The Committee and the Board will keep their 
decision to diverge from Provisions 9 and 19 
(service of a Chair for a period longer than 
nine years) under constant review but 
recommend his reappointment as 
Chairman in 2022.

Succession planning programme – 
Executive Leadership Team
In consideration of the appointments made to 
the Executive Leadership Team in 2019, which 
took effect on 1 January 2020, the Board 
believes succession planning is effective for 
senior management and in keeping with the 
spirit of Principle J of the Code. The Chief 
Executive Officer, who sits on the Board and 
remains in regular discussion with the Board, 
directs succession planning at the senior 
management level and does so in 
coordination with the Chairman, Deputy 
Chairman and the Board on the whole.

Nigel Keen’s role as Senior Independent 
Director also acts as a check to maintaining 
appropriate governance of the Board, 
serving as an intermediary for other 
Directors, offering a line of communication 
with shareholders and challenging the Board 
(including the Chairman) when he deems 
necessary. The Committee is of the view 
that this function, along with Kevin McAuliffe’s 
role of Deputy Chairman which primarily 
comprises the oversight and progress of 
corporate governance for the Board, mitigates 
the risks associated with having a Chairman 
who is not deemed to be independent.

The Group’s continuing recovery from 
the effects of the pandemic has been 
characterised by bouts of progress 
combined with volatile demand and 
disruptive changes in regulations. In the 
context of this environment, the presence 
of experience and continuity on the Board 
has been essential to safeguarding the 
resilience of the business and identifying 
growth opportunities to support recovery 
for the benefit of shareholders. As well 
as providing much-needed stability, Mr 
Papouchado’s rare combination of expertise 
in both real estate and hospitality is uniquely 
suited to our business model. In setting the 
Company’s purpose, strategy and objectives, 
the Board leverages Mr Papouchado’s vision, 
wealth of knowledge, network and intuition 
earned through his many successes spanning 
more than six decades in construction, 
design, development, financing, acquisition 
and management of leading hotels, retail 
spaces, large residential projects and his 
leadership as Chairman of the Israel Hotel 
Association. The Board (endorsed by the 
Committee) believes that these attributes are 
an imperative asset to the Group during 
this delicate period of recovery.

In directing succession planning, Principle J 
is applied to ensure that succession is based 
on merit and objective criteria and within this 
context promotes diversity of gender, social 
and economic backgrounds, cognitive and 
personal strengths.

Independence and tenure of the 
Chairman of the Board
The Code recommends that the Chair of 
the Board should not remain in their post 
beyond nine years from the date of their 
first appointment (although such time 
can be extended to facilitate effective 
succession planning and development 
of a diverse Board) and that the Chair should be 
independent on appointment. These provisions 
are intended to ensure that the Chair is 
independent of management. However, the 
Nomination Committee is of the view that Mr 
Papouchado’s investment in the long-term 
success of the Company allows him to lend a 
critical eye to management in an independent 
and objective manner and aligns his interests 
with those of other shareholders. 
The Committee is also of the view that the 
presence of a non-independent Chairman on 
the Board is mitigated and counterbalanced by 
the fact that half of the Board (excluding the 
Chairman) is constituted by independent 
Non-Executive Directors as prescribed by the 
Code, providing balance to the Board’s 
decision-making process and ensuring that no 
individual is able to dominate decision-making. 

110

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SUCCESSION PLANNING, DIVERSIT Y AND BOARD AND COMMITTEE REVIEWS

M A R C H   2 0 2 1

M AY   2 0 2 1

A U G U S T   2 0 2 1

D E C E M B E R   2 0 2 1

ESG Committee 
formation

Review of Board 
evaluation results

Discussion on succession 
planning at senior 
management level 
and Board level 

Discussion on gender 
balance at senior 
management level and 
reporting employees 

Review of 2020 Board 
evaluation results 

B

B

N

N

N

Audit Committee 
evaluation 

Audit Committee 
evaluation 

Review of Non-Executive 
Directors directorship 
terms

Report on gender 
balance at senior 
management level and 
reporting employees

Review of Non-Executive 
Directors directorship 
terms

B

A

B

N

B

UK Gender Pay Gap 
Report

UK Gender Pay Gap 
Report 

Gender balance at senior 
management level and 
reporting employees

2021 Board evaluation 
process and timing 
discussion

Board Diversity Policy 
review

B

N

N

N

N

External Board 
evaluation 

Succession planning 
discussion

Audit Committee – 
Annual work plan and 
2022 objectives 

Succession planning 
discussion

Nomination Committee 
– Performance and 
constitution

Remuneration Committee 
– Performance and 
constitution

B

B

A

N

N

N

B Board meeting

A Audit Committee meeting

N Nomination Committee meeting

Board induction
The Deputy Chairman, Chair of the 
Nomination Committee and Chief Corporate 
& Legal Officer are responsible for ensuring 
that new appointees to the Board receive 
a tailored and comprehensive induction 
to familiarise them with the Company’s 
strategic aims, purpose, operations, 
regulatory climate, stakeholders, Directors’ 
duties and governance practices. We tailor 
our programme taking into consideration 
the Director’s previous Board experience, 
expertise and familiarity with the real estate 
and hospitality industries. The induction 
process includes two interviews with the 
Deputy Chairman before the programme 
commences and mid-way to identify any gaps. 

One key objective for the Nomination 
Committee is to continually improve on 
our Board induction programme. As a 
Board we agree that the induction process 
should introduce the new appointee to key 
stakeholders and the culture of the Board 
and the Company as a whole. The induction 
also allows new appointees to gain an 
appreciation of their role in the success of 
the Company, how the Company measures 
success and the expectations of all key 
stakeholder groups. The induction must be 
tailored to the individual Director without 
neglecting the key elements of our induction 
programme. For that reason, in 2021 the 
Committee developed a remote induction 
programme on the key features of the 
Board and Director responsibilities with 
a tailored approach to take into account 
the Director’s experience. 

The newly appointed Non-Executive 
Directors continued their induction 
programmes in 2021 by carrying out 
hotel familiarisation visits across the UK 
hotels (as well as the art’otel London 
Hoxton construction site). A more extensive 
visitation programme, including visits to 
Croatia, Austria, Rome and the Netherlands, 
is planned for 2022 to the operations of 
the Group’s newly acquired and newly 
refurbished hotels and will give them 
further contextual understanding when 
discharging their responsibilities.

The Committee is also working on a modular 
Director training programme for all Directors 
of the Group’s subsidiary companies across 
the various jurisdictions in order to enhance 
corporate governance at subsidiary level. 

BOARD EVALUATION

Y E A R   1

Y E A R   2

Y E A R   3

Financial Year 2019
Internal evaluation

Financial Year 2020
Internal evaluation against Year 1 
review

Financial Year 2021
External evaluation

EXTERNAL BOARD EVALUATION

Purpose and process
The purpose of the 2021 review of the Board and Committees was to assess their performance against peers and market standards.

INDEPENDENT
VIEW

–  External third 

parties provide a 
new insight into 
improving efficiency

–  Performance 

benchmarked 
against peers and 
market standards

IMPROVEMENTS

SCOPE

OUTCOME

CONCLUSION

–  We seek constantly 

to improve 
efficiency

–  Internal evaluations  

in 2019–2020

–  Recommendations 

and outcomes 
reviewed

–  The evaluation 
covered the full 
scope of the 
Board and each 
Committee

–  Recommendations

– Suggestions

–  Overall assessment 

of Board 
effectiveness

–  View a summary of 
the evaluation on 
page 101

Board evaluation
The Board evaluates its performance and 
considers the tenure of each Director on an 
annual basis, and believes that the mix of skills, 
experience and length of service is appropriate 
to the requirements of the Company. This  
feeds into considerations for succession 
planning for long-serving Directors. 

An external evaluation of the Board is facilitated 
by the Committee every three years. As such the 
Committee instructed an external consultant to 
carry out the 2021 Board evaluation. 

During 2021, the Board improved the 
frequency of interaction between its 
Non-Executive Directors and Executive 
Directors which increased the flow of 
information to the Non-Executive Directors 
and ensured that they were contemporaneously 
kept abreast of key business developments, 
in turn allowing them to better carry out their 
functions in alignment with the goals of the 
Group. The Non-Executive Directors also 
meet separately allowing them to carry out 
their independent functions.

Annual re-election of Directors
As required by the Code, all Directors will 
be subject to re-election at the next annual 
general meeting.

Diversity
In accordance with Provision 23 of the Code, 
the Nomination Committee considers the 
gender balance of those in senior management 
and their direct reports.

Our Board and Executive Leadership Team 
consists of both men and women and 
includes talented and committed individuals 
whose business experience, geography, age, 
gender and ethnicity are varied.

The Committee reviewed the composition 
of the Board in 2021, and in doing so believes 
that there is a depth of diversity with regard 
to a number of characteristics, experience 
and skill sets. Gender diversity remains as an 
area of improvement at the Board level, and 
the Company is committed to driving progress 
in this regard. 

The Board maintains a Gender Diversity 
Policy which is reviewed annually by the 
Nomination Committee and proposed for 
annual adoption by the Board. In proposing 
the policy, the Nomination Committee 
recommends changes where it deems 
appropriate in light of the current Board 
composition. The diversity policy approval 
process is open to discussion and debate. 
The Board again considered the benefit of 
setting diversity targets in order to close the 
gap with regard to gender diversity.

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Audit Committee report

Stephanie Coxon 
Chair of the   
Audit Committee

Membership of the Audit Committee 
and meeting attendance

Name of Director
Stephanie Coxon 
(Chair)
Kenneth Bradley
Nigel Keen

Meetings attended and 
eligible to attend 

4/4
4/4
4/4

BOARD

Gender diversity

86%

14%

Female

Male

DIRECT REPORTS TO CHIEF 
EXECUTIVE OFFICER

Gender diversity

63%

37%

Female

Male

THEIR DIRECT REPORTS

Gender diversity

70%

30%

Female

Male

The benefits of diversity are that the Board 
is able to provide the Executive Leadership 
Team with a wide range of experiences 
and perspectives. The more diverse the 
background of Board members, the broader 
the range of ideas that can bring innovation 
to our Company’s mission. 

Given that we have a relatively small Board, 
we are acutely aware that even an individual 
appointment can heavily skew our diversity 
balance. We are absolutely committed to 
appointing suitable candidates on the basis 
of merit, with the primary objective of finding 
Directors whose skill set best reflects the 
needs and nature of the business for the 
benefit of our stakeholders. This does not 
prevent us from putting the benefits of 
diversity at the heart of our search for new 
voices within our leadership. The recruitment 
process is informed by the recommendations 
outlined in the Hampton–Alexander and 
Parker reviews as well as the pending updates 
to the Listing Rules in relation to diversity. 
This means we can be sure that we are 
presented with a list of potential recruits 
that includes the diversity we value.

All appointments are viewed holistically and 
in consideration of various factors which are 
relevant to any vacancy. In compliance with 
Provision 23 of the Code, the Nomination 
Committee is tasked with ensuring the 
policy on diversity and inclusion links to the 
objectives of the Company and Company 
Strategy and reviewing how the policy has 
been implemented and progressed to 
achieve its objectives.

Senior management
The Board and senior management are a 
unified voice for the Company’s strategic 
growth weaved together by individual 
Directors each with their own experience, 
skill set, expertise and background. 
The diversity and inclusivity of our entire 
team are important for us to bring the best 
to our business and understand and reflect 
the needs and perspectives of our guests 
and other key stakeholders. We are fully 
committed to respect and deliver fair 
treatment for everyone whatever their 
background, race, ethnicity, gender or other 
protected characteristics (as defined within 
the Equality Act 2010) and deliver opportunity 
and development for all of our team members, 
guests and stakeholders. In accordance with 
the Code, the work of the Nomination 
Committee includes giving consideration 
to the gender balance of those in senior 
management and their direct reports.

Workforce
Where possible, we actively support events 
in our community that celebrate diversity 
and inclusion. For further details refer to 
page 78.

Diversity, in all respects, is of great value 
in collective decision-making at every level 
of the organisation. Our Diversity Policy, 
and indeed our approach to recruiting 
new Directors and other members of the 
Executive Leadership Team and setting 
up our talent pipeline, supports a culture 
of inclusion and diversity.

Kenneth Bradley
Independent Non-Executive Director 
Chair, Nomination Committee

As of 31 December 2021, the Board ratio includes all 

Executive and Non-Executive Directors (and excludes the 

Alternate Directors).

114

DEAR STAKEHOLDER,

I am pleased to present the Company’s 
Audit Committee report for 2021. The 2021 
financial year was another difficult year for 
the Group, and I would like to personally 
thank the Executive Leadership Team and 
staff for their continued hard work.

The complexities and varied conditions 
presented over the course of year required 
the Audit Committee to remain agile in its 
approach. This involved adapting the internal 
audit plans to make sure they aligned with 
the key risks highlighted in the Company’s 
risk management system and monitoring 
resourcing to enable the internal audit function 
to deliver on various assurance programmes.

Starting the year, and following my first 
reporting period with the Group, a 
comprehensive Audit Committee evaluation 
was undertaken. Findings from this 
evaluation were built into the objectives of 
the Audit Committee for 2021, and these can 
be found on page 117. I am pleased to say 
that good progress has been made in these 
areas and the details will be discussed over 
the coming pages. 

The Audit Committee directs and oversees 
the changes to, and implementation of, 
effective risk management measures in 
response to the evolution of the business, 
its resources and its strategy. Implementing 
 effective risk management is about 

accurately identifying risks and maintaining 
that oversight to accurately track those 
changes and being able to effectively 
communicate it in a transparent and 
digestible manner to all levels of management 
within the business. The Audit Committee 
uses the risks from the Company’s Enterprise 
Risk Management (ERM) system (as set out 
on pages 26 to 34) as the main basis to 
determine the Audit Committee’s focus 
areas. An area of focus this year has been 
working through how the impact of climate 
change is to be incorporated into the ERM 
system; further details on this can be found 
on page 87 to 89. 

In line with the 2021 internal audit work plan, 
the Audit Committee instructed the Head 
of Internal Audit and Risk to perform work 
focused on the following:

 – Treasury – to assess the effectiveness of 

key controls across cash flow and working 
capital management, banking administration, 
debt covenant oversight and reporting

 – Employee share option scheme 

management – to assess the effectiveness 
of the steps taken by the Executive 
Leadership Team to plan, communicate 
and administer the scheme 

 – Franchise management – to assess the 
current status and effectiveness of the 
Company’s franchise management and 
oversight arrangements

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 – GDPR compliance – to assess the existing 
framework for ensuring the Company’s 
compliance in terms of data governance, 
data processing and breach reporting
 – Cyber security – setting the scope and 

overseeing the third party review of cyber 
security through penetration testing of the 
Company’s core infrastructure

All these areas were highlighted in the 
ERM system.

Internal audit has also started their review 
of the effectiveness of the financial controls 
maintained by the Company focusing mainly 
on the treasury function. I am pleased to 
report that an additional resource was added 
to the internal audit team from beginning of 
2022 to assist with the internal audit 
programme in 2022. 

The Audit Committee is also tasked with 
safeguarding the quality of our financial 
and non-financial reporting, which is of great 
importance to the Audit Committee and the 
Board. The Audit Committee has had robust 
conversations with senior management and the 
external auditors on the continued impact of 
the pandemic on the financial statements, 
going concern and viability statement. The  
Audit Committee has also been working closely 
with the ESG Committee to make sure that the 
TCFD and broader ESG disclosures are fair, 
balanced and understandable in the context 
of the wider Annual Report and Accounts. 

The Audit Committee believes that the robust 
risk management processes that we have in 
place ensure that the Company is able to 
successfully deal with ever-changing 
circumstances as we progress towards a 
return to pre-pandemic operations.

ROLE OF THE AUDIT COMMITTEE 

The Audit Committee plays a key role in 
assisting the Board to:

 – observe its responsibility of ensuring 
that the Group’s financial systems 
provide accurate and up-to-date 
information on its financial position;

 – ensure the Group’s published 

consolidated financial statements 
and related announcements represent 
an accurate and fair reflection of its 
financial position;

 – manage and monitor the Company’s 
risk, both financial and non-financial;
 – ensure that appropriate accounting 

policies, internal financial controls and 
compliance procedures are in place; and

 – review and assess the quality of the 
external audit process as well as the 
external auditor’s independence.

The Audit Committee receives and reviews 
information from the Deputy Chief 
Executive Officer, the Chief Financial 
Officer, the Chief Corporate & Legal 
Officer, the Head of Internal Audit and Risk, 
the internal legal, compliance, audit and 
risk teams and the external auditors 
regularly throughout the year in order to 
allow it to carry out its functions. Carey  
Commercial Limited carries out Company 
Secretary services to ensure the Audit 
Committee has the policies, processes, 
information, time and resources needed 
to function effectively and efficiently. 
The Audit Committee regularly reports 
to the Board on how it has discharged its 
responsibilities.

The Audit Committee’s terms of reference 
can be found on the Company’s website.

Effectiveness of the Committee
Following the Audit Committee Chair’s first 
reporting period with the Company, a 
comprehensive Audit Committee evaluation 
was performed by the Audit Committee 
Chair to assess the effectiveness of the Audit 
Committee and ensure the composition and 
work of the Audit Committee complies with 
the Code. While it was concluded that the 
Audit Committee remained effective, there 
were areas of focus identified and built into 
the objectives of the Audit Committee. 
The focus areas of the Audit Committee 
this year have been around: 

 – Financial controls – to understand 

the financial control environment and 
oversee an assurance programme to test 
the effectiveness of the controls in place 

 – External audit – to make sure the Audit 

Committee challenged and were 
comfortable with the external audit 
approach given the continued impact of 
the pandemic and external audit work due 
to perform around the control environment 

 – Internal audit plan and resourcing – to 

ensure an internal audit plan is set which 
aligns to the risks highlighted in the ERM 

system and that the internal audit team 
have enough resources to deliver the plan.

 – Management information – to make 

sure this is fit for purpose to allow for 
the Non-Executive Directors to make 
informed decisions 

 – ESG – working alongside the ESG 

Committee to ensure that the TCFD 
reporting, in the accounts are fair, 
balanced and understandable and 
incorporating the impact of climate 
change into the Group’s risk 
management system

Relevant skills and experience
The Audit Committee is comprised entirely 
of independent Non-Executive Directors, 
each having relevant skills and experience 
as prescribed by the Code and each 
bringing an independent mind-set to 
their role. The Audit Committee, as a 
whole, has the competence relevant 
to the sectors in which the Company 
operates and the Chair, among others 
within the membership, have recent 
and relevant financial experience. For  
further details please see the Directors’ 
biographies on pages 94 to 95.

AUDIT COMMITTEE’S FOCUS IN 2021 

Function

Actions in 2021

Monitor the Group’s 
financial statements

Monitor and review the 
effectiveness of the Group’s 
system of internal controls 
and risks

Oversee ethical dealings 
and compliance for the 
Group

Review the Group’s external 
audit function

 – Reviewed the form and content of the Annual Report and Accounts, 

to ensure that it is fair, balanced and understandable, and the 
associated announcements

 – Reviewed the Interim Report and Financial Statements for the period 

ended 30 June 2021 and the related announcements

 – Received regular updates on the internal audit and enterprise risk 

management, including:
•  financial control framework
•  risk incidents and mitigating actions 

 – Received regular updates on and reviewed emerging risks
 – Updated principal risk schedule and ERM framework
 – Conducted internal assessment of the Audit Committee’s performance 

to ensure effectiveness

 – Set the internal audit plan for FY21 and monitor the progress throughout 
the year. Selected deep-dive internal audits over areas highlighted in the 
ERM system, e.g. cyber security and data protection 

 – Monitored and reviewed the effectiveness of internal audit function
 – Considered the structure of internal audit and consider the use of data 

analytics to assist in this area

 – Assess reporting from subsidiaries

 – Reviewed Significant and Related Party Transaction Policy
 – Reviewed and approved a number of the Group’s updated ethical policies 

including its Whistleblowing and Anti-Bribery & Corruption policies

 – Reviewed the Policy for the Approval of Non-Audit Services
 – Reviewed the financial management information being presented to the 

Board to make sure it is fit for purpose

 – Met with compliance and governance teams for update on compliance 

and governance matters

 – Considered the audit and interim planning report from the external auditor
 – Considered the annual and interim findings report from the external auditor
 – Regular communications with the external auditor during the audit process
 – Met with subsidiary auditors to discuss the status of the subsidiary audits
 – Evaluated the performance of the external auditor
 – Considered the tenure of the external auditor
 – Considered the external auditor’s independence and non-audit services

The composition of the Audit Committee is regularly considered by the Board and the 
Nomination Committee. The Board is satisfied that the Audit Committee is properly 
structured and can properly discharge its duties, including in light of the nature of the 
Group’s business and the sector in which it operates.

Audit Committee schedule and resources
Following the recommendation from the 
Audit Committee in 2020, the Audit 
Committee meetings are now scheduled a 
week ahead of the Board meeting, wherever 
possible, to allow for any work arising from 
the Audit Committee meeting to be carried 
out and reported to the Board as appropriate. 

The Audit Committee members had access 
to ask questions or request ad-hoc meetings 
from the Executive Leadership Team, key 
members of the corporate teams, the 
external auditors, external auditors of the 
subsidiaries and any other member of the 
Company as they requested.

The Audit Committee receives monthly 
financial, IT and operational performance 
updates from the Chief Financial Officer, 
Deputy Chief Executive Officer, Chief 
Corporate & Legal Officer and the Regional 
Vice Presidents.

The Audit Committee Chair also receives 
monthly updates on non-financial reporting 
areas, such as enterprise risk, internal audit 
matters and updates on the financial 
control framework from the Head of Internal 
Audit and Risk, who reports directly to the 
Audit Committee.

The Audit Committee is satisfied that it 
had access to the resources necessary 
to discharge its responsibilities in 2021.

Relationship with the Board
The Audit Committee was provided 
with adequate time in Board meetings to 
resolve any matters of conflict between the 
Board and Audit Committee. Had any such 
disagreement remained unresolved, the 
Audit Committee has the right to report 
the issue to the shareholders as part of the 
report on its activities in the Annual Report. 
Accordingly, the Audit Committee reports 
that there were no such unresolved 
disagreements and matters presented by the 
Audit Committee were discussed in full, and 
to resolution at the Board meetings in 2021.

116

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External audit and external auditors
Kost Forer Gabbay & Kasierer, a member of 
Ernst & Young Global, are the Company’s 
external auditors. The Audit Committee 
considers the appointment, re-appointment 
and removal of the external auditors, reviews 
their terms of appointment and negotiates 
fees on behalf of the Board prior to making 
recommendations through the Board to the 
shareholders to consider at each Annual 
General Meeting.

The Audit Committee annually assesses, and 
reports to the Board on, the independence 
and performance of the external auditors 
and the quality of the audit process, with a 
recommendation on whether to propose to 
the shareholders that the external auditor be 
re-appointed. Kost Forer Gabbay & Kasierer 
were re-appointed for a further tenure of one 
year at the Company’s Annual General 
Meeting in 2021.

The 2021 external audit will be Kost Forer 
Gabbay & Kasierer’s eighth year of 
appointment as the Company’s external 
auditors (16th year of an Ernst & Young 
Global member firm). The Company has a 
policy of tendering the external audit at least 
every 10 years. The Audit Committee will 
keep the need to retender the audit under 
continual review, and will consider if such a 
retender process should be initiated sooner 
than 2024.

Kost Forer Gabbay & Kasierer have 
expressed their willingness to continue 
in office as auditors and a resolution to 
re-appoint them for a tenure of one year 
will be proposed at the forthcoming Annual 
General Meeting.

Overseeing external auditors
In addition to the Audit Committee 
meeting formally with the external auditors, 
the Chair of the Audit Committee has met 
them informally on four further occasions. 
These informal meetings have been held 
to ensure the Chairman is kept up-to-date 
with the progress of their work and that 
their formal reporting meets the Audit 
Committee’s needs.

In December 2021, the external auditors 
presented their proposed audit plan to 
the Audit Committee for discussion. 
The objective of this was to ensure that the 
focus of their audit aligned to the Group’s 
key risks and strategy. The Audit Committee 
also arranged for the external auditors to 
present their findings to them following 
their annual audit, which provided the 
Audit Committee with a forum to raise 
queries and questions. The findings of the 
Audit Committee were then discussed with 
the Board and other relevant management 
functions. Following this analysis, and 
additional meetings with the external 
auditors, the Audit Committee can confirm 
that it is satisfied with the Group’s external 
audit functions and the integrity of its 
financial and narrative statements.

During the year the Audit Committee have 
asked the external auditors to look at two 
main areas: 

 – Business combinations – at the date of 
acquisition the external auditors were 
consulted to ensure the transaction was 
accounted for correctly. The external 
auditors liaised with their own technical 
department with the terms of each 
transaction and confirmed the accounting 
treatment used by the Group was in 
accordance with IFRS 3. 

 – TCFD disclosures – we asked the external 
auditors to provide specific feedback on 
the Group TCFD disclosures included in 
this report. The external auditors, using 
their ESG specialists, reviewed the TCFD 
section and provided feedback which 
subsequently was added to the TCFD 
report included in these accounts. 

When the external auditors present their 
findings the Audit Committee request that 
management are not present for part of 
the meeting to ensure that the External 
Auditors are able to speak freely and 
share any views without management 
being present. This also allows the Audit 
Committee to understand how the external 
auditors had been processionally sceptical 
in their procedures and discuss any areas 
which they have challenged management 
on. No concerns were raised by Kost Forer 
Gabbay & Kasierer as part of this meeting. 

The key audit matters raised by the external 
auditors are included in their audit opinion 
on pages 136 to 139.

Review of the external auditors 
The Audit Committee reviewed the 
independence and objectivity of the 
external auditors and reported to the 
Board that it considered that the external 
auditors’ independence and objectivity 
were maintained.

This review included discussions with the 
external auditors at various meetings, 
reliance on the external auditors’ own 
internal controls for compliance with 
independence rules and ensuring 
compliance with the Non-Audit Services 
Policy (as further described below). 
When evaluating the independence of the 
external auditors, the Audit Committee also 
took into consideration the quality of the 
audit produced, the constitution of the audit 
team being used by Kost Forer Gabbay & 
Kasierer, communications between 
management and the external audit team 
and generally how the external audit team 
interacts with and challenges management.

The Audit Committee performed a 
comprehensive evaluation on the 
performance of the external auditors 
during the year. The feedback showed an 
overall level of satisfaction, however there 
was some additional information the Audit 
Committee felt would be helpful to receive, 
for example; insights around upcoming 
corporate governance changes and TCFD 
reporting requirements. The audit fees due 
to the external auditors amounted to 
£268,586 (2020: £249,422).

118

Policy on engaging external auditor to 
supply non-audit services
The Audit Committee monitors the Group’s 
relationship with its external auditors 
considering what impact the provision of 
non-audit services may have on the auditors’ 
independence and objectivity.

The Company has adopted a policy on 
the engagement of the external auditors to 
supply non-audit services. The policy sets 
out the circumstances and financial limits 
within which the auditors may be permitted 
to provide certain non-audit services, 
whether a tender process is considered 
for non-audit services and any information 
which must be considered to ensure that 
the non-audit services do not impair the 
objectivity and independence of the auditors. 
The policy is in line with the recommendations 
set out in the FRC’s Guidance on Audit 
Committees (2016) and the requirements of 
the FRC’s Revised Ethical Standard (2019). 
The Audit Committee regularly reviews this 
policy for necessary changes in response to 
changes in related standards and regulatory 
requirements and monitors compliance with 
this policy.

Total non-audit fees amounted to £61,783 
(2020: £64,598) consisting of the interim 
review of the Group’s half-year financial 
results. Although this is considered to be 
a non-audit service, the objective of the 
interim review is aligned with the audit. 
The Audit Committee considered the 
provision of the non-audit service during 
the 2021 year and was comfortable that 
the nature and extent of non-audit services 
provided did not present a threat to the 
external auditors’ objectivity or independence.

Internal audit
The Company has an internal audit and 
risk function which reports directly to the 
Audit Committee Chair. This reporting 
line ensures the internal audit function 
maintains appropriate independence from 
the Executive Leadership Team and senior 
management. The Head of Internal Audit 
and Risk maintains a dotted line reporting 
function to the Chief Financial Officer who 
is an Executive Board member.

Throughout the year, the internal auditor 
reports on the progress of the internal audit 
work plan and action point status. The Audit 
Committee regularly reviews reports and 
considers the Board’s response to any major 
findings, providing support, if necessary, for 
any follow-up action required and ensures 
that the team obtains free and unrestricted 
access to all Group activities, records, 
property and personnel necessary to fulfil 
its agreed objectives.

The Audit Committee has followed the 
Financial Reporting Council’s Guidance on 
Risk Management, Internal Control and 
Related Financial and Business Reporting.

The Audit Committee is satisfied that the 
quality, experience and expertise of the 
internal audit function was appropriate for 
the business.

Looking forward to the future, the internal 
audit team are looking at data analytics and 
how this can be used to monitor real time 
and provide some real insights to the Audit 
Committee and the business. 

The Audit Committee monitors and reviews 
the effectiveness of the internal audit 
function and meets with the Head of 
Internal Audit and Risk on a monthly basis 
to review the progress of the internal audit 
programme, among other things. The Audit 
Committee meets with the Head of Internal 
Audit and Risk at each Audit Committee 
meeting and does so without the presence 
of the Board and the Executive Leadership 
Team, unless specifically invited by the Chair, 
to discuss matters relating to its remit and 
any issues arising from the internal audits.

On an annual basis the Audit Committee 
meets with the Head of Internal Audit 
and Risk to agree the work plan for the 
year ahead. The Audit Committee also 
reviews whether the Head of Internal 
Audit and Risk has the proper resources to 
enable him to satisfactorily complete such 
work plans. The Audit Committee identified 
that additional resource was required in the 
internal audit team to meet the internal audit 
work plan set out by the Audit Committee. 
As a result, a new team member joined 
in early 2022 with a focus on providing 
internal audit assurance over the financial 
internal controls. 

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Remuneration report

Nigel Keen 
Chair of the Remuneration 
Committee

Membership of the Remuneration 
Committee and meeting attendance

Name of Director
Nigel Keen (Chair)
Stephanie Coxon
Kenneth Bradley

Meetings attended and 
eligible to attend 

4/4
4/4
4/4

Financial controls
At the beginning of 2021 the financial control 
framework mapping out all financial controls 
across the business had been finalised and 
reviewed by the Chief Financial Officer.

During 2021 a self-certification from the 
finance functions confirmed that key internal 
controls within their area of responsibility 
have been operating effectively.

Enterprise Risk Management (ERM)
The Board is responsible for risk 
management with guidance from the Audit 
Committee. A standing agenda item in every 
Audit Committee meeting is consideration of 
the Company’s risk register, with the main 
focus on key risks.

The Audit Committee monitors the 
Company’s risk management system and 
controls to review their effectiveness.

The Group’s risk profile and mitigating 
activities are also regularly monitored by 
the Audit Committee, who are kept apprised 
of emerging business risks and concerns. 
Informed by these activities, the Group risk 
appetite strategy is set by the Board at the 
recommendation of the Audit Committee.

Risks which are inherent to all businesses 
either by region, standard business activity, 
nature of our industry or due to social and 
geopolitical causes are also reviewed by 
the Audit Committee with the aim of 
implementing appropriate controls and 
monitoring systems. When reviewing risks, 
the Audit Committee takes into account 
material external socioeconomic and 
geopolitical matters.

The internal audit and risk function continues 
to work with the various business functions in 
order to formulate: (i) functional level risk 
registers; and (ii) an emerging risk profile. 
The Audit Committee oversees the ERM 
function and continuously reviews and 
challenges the output. To ensure the ERM 
function’s independence and objectivity, 
the Head of Internal Audit and Risk reports 
directly to the Audit Committee.

The Head of Internal Audit and Risk has 
worked closely with a third party consultant 
on incorporating climate change risks into 
the ERM system. This process has been 
overseen by the Audit Committee and for 
further details on these risks please see the 
TCFD report on pages 87 to 89.

The detailed assessment of the principal risk, 
emerging risks and uncertainties facing the 
Group is included on pages 28 to 34.

Financial reporting
The Audit Committee has reviewed the 
Annual Report and Accounts. In its opinion, 
taken as a whole, it is fair, balanced and 
understandable and provides the 
information necessary for stakeholders to 
assess the Company’s position and 
performance, business model and strategy.

The Audit Committee reviews draft annual 
and interim reports. The Audit Committee 
discusses with the Chief Executive Officer, 
Deputy Chief Executive Officer, Chief Financial 
Officer and external auditors the significant 
accounting policies, estimates and judgments 
applied in preparing these reports.

The overall responsibility for approving 
annual and interim statements and other 
governance statements is carried out by the 
Board, in accordance with the Schedule of 
Matters Reserved for the Board. 

In relation to the 2021 Annual Report and 
Accounts, the significant issues considered 
and where the Audit Committee challenged 
the Executive and senior management were 
the following:

 – Going concern – This continued to be an 
area of focus for the Audit Committee. 
The Audit Committee considered the 
appropriateness of the going concern 
assessment and associated judgments 
around material uncertainties as disclosed 
in Note 1(c) to the financial statements.

 – Business combinations – At the time of 
each acquisition the Audit Committee 
had robust conversations with senior 
management over the accounting 
treatment for the business combination. 
Advice was sought from the external 
auditors to ensure the business 
combinations were accounted for in 
accordance with IFRS 3. 

 – Impairment testing – The Group’s 

impairment review requires significant 
judgment in estimating the recoverable 
amount of its intangible assets, property, 
plant and equipment and the IFRS 16 
right-of-use asset. The Audit Committee 
reviewed a paper prepared by 
management which outlines their 
approach to impairment reviews. 
The Audit Committee had a robust 
conversation with the Chief Financial 
Officer on the methodology used to 
determine the impairment reviews.

 – Alternative Performance Measures – The 
Audit Committee in reviewing the Annual 
Report and Accounts has challenged 
management on their use and definitions 
of APMs. As a result an APM glossary has 
been added at the back of the Annual 
Report and Accounts.

 – Climate change / ESG – As mentioned 

earlier in this report, the Audit Committee 
has had in depth conversations with the 
Head of Internal Audit and Risk when 
overseeing the implementation of climate 
change risks into the ERM system.

The Audit Committee had a robust 
discussion over the key assumptions and 
judgments used in assessing for impairment. 

In addition, the other significant issues 
generally considered relate to the complexity 
of the financial statements due to the size of 
the Group and the multiple legal entities.

Stephanie Coxon
Independent Non-Executive Director 
Chair, Audit Committee

DEAR STAKEHOLDER,

2021 has been yet another challenging year 
with the business continuing to operate 
under the unprecedented circumstances of 
lockdowns and ever-changing restrictions 
while also being able to experience certain 
periods of recovery along the way. I want to 
thank my fellow members of the Board, 
Executive Leadership Team and all 
employees across the Group for their 
continuous efforts and successes during the 
past year notwithstanding the challenges. 

In 2020, prevailing circumstances at the time 
had forced the Group to act swiftly and 
effectively to preserve its position by taking 
measures to conserve cash, reduce overheads 
and realign expenditure in balance with 
demand. The Executive Leadership Team 
voluntarily entered into a number of salary 
sacrifice schemes and waivers of incentives.

The 2020 remuneration incentives have not 
been triggered for the 2020 financial year 
and the Committee approved a short-term 
Remuneration Policy which was applicable 
for 2020/2021 (the ‘2020/2021 Policy’). 
The purpose of setting a short-term revised 
Remuneration Policy was to enable the 
Company to utilise remuneration to retain 
and motivate its leadership to drive the 
strategic vision of the Group successfully 
while being considerate to the financial 
impact of the pandemic.

While the impact of the pandemic required 
us constantly to adapt our approach to 
remuneration policies, the purpose of the 
Committee remained to ensure remuneration 
policies are in place to support the 
sustainability, continuity and success of the 
Company. We have also had to rethink what 
tools we have at our disposal to encourage 
retention and engagement in the face of 
financial pressure, government support 
schemes and vast market uncertainty.

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REMUNERATION COMMITTEE’S FOCUS IN 2021 

Function

Actions in 2021

Remuneration Policy

 – Reviewed Remuneration Policy

Executive Director and 
senior management 
remuneration review

Set targets and incentive 
schemes

Workforce remuneration 
and benefits policies

 – Reviewed Executive Director remuneration
 – Reviewed C-suite remuneration

 – Reviewed and considered incentive scheme

 – Reviewed gender pay gap and pay differential

Role of the Remuneration Committee
The key responsibilities of the Committee 
include:

 – putting in place and periodically reviewing 
the broad policy for the remuneration of 
the Chairman, Executive Directors and 
senior management to ensure fair and 
responsible rewards and incentives with 
a clear and proportionate link to corporate 
and individual performance;

 – within the terms of the policy, determining 

the individual remuneration of each 
Executive Director and C-suite;

 – reviewing remuneration levels and related 
policies across the Group especially when 
determining salary increases, reviewing 
the alignment of incentives and rewards 
with culture, taking these into account 
when setting the policy for Executive 
Director remuneration, and consulting 
with the CEO in setting the levels of 
remuneration for the C-suite;

 – approving the design of, and determining 
targets for and conditions attached to, 
any long-term incentive schemes operated 
by the Group, including pension 
arrangements, bonuses and other 
benefits; and

 – the engagement and determining 
the independence of any external 
remuneration advice that might be 
considered necessary from time to time.

The Committee’s terms of reference are 
regularly reviewed to ensure compliance with 
the Code and ongoing strategic alignment 
with the Company, with the latest updated 
terms of reference approved in December 
2021 and available on our website.

Committee composition
The Remuneration Committee consists of three 
Non-Executive Directors all of whom are 
independent. I joined the Committee after 
having served on a number of remuneration 
committees and having ample experience as 
the remuneration committee chair for other 
listed companies, ensuring our compliance with 
Provision 32 of the Code. There were four 
scheduled Committee meetings in 2021; for 
information on attendance, please refer to 
page 121.

The Deputy Chairman, Chief Executive 
Officer, Deputy Chief Executive Officer and 
Chief Operating Officer, Chief Financial 
Officer and Chief Corporate & Legal Officer 
are invited to attend meetings as appropriate 
depending on the items on the agenda. 
The Committee considers their views when 
reviewing the remuneration of Executive 
Directors and other senior executives; 
however, no Directors are involved in the 
consideration of their own remuneration and 
only members of the Committee have the 
right to vote at Committee meetings.

The Committee seeks independent advice as 
appropriate. 

Remuneration Policy 2020/2021
During 2020, in light of the challenging 
market conditions caused by the pandemic, 
the Company had deemed it prudent to 
implement the 2020–21 Policy which was 
considerate to the financial pressures 
sustained by the Group due to the 
pandemic. The purpose of the 2020–21 

Policy was to enable the Company to utilise 
remuneration to attract, retain and motivate 
its leadership to drive the strategic vision 
of the Group successfully while being 
considerate to the financial impact of 
2020–21, including a new long-term 
incentive plan (the ‘2020 LTIP’). 

Alongside the 2020 LTIP, in 2020, a number of 
positions undertook voluntary salary sacrifices, 
deferments, share options in lieu of salary of 
the 2019 bonus and waiver of incentives.

In summer of 2021, following the reopening 
of the substantial majority of the Group’s 
portfolio, and in conjunction with the 
positive trend of trading across regions, the 
2019 bonus has been paid to employees. 

The Committee then recognised that since the 
2020 LTIP was announced, additional guidance 
has been issued by the relevant Dutch 
authorities in relation to the Dutch furlough 
scheme (known as ‘NOW’) which makes it 
clear that the grant of market value options 
associated with the Company’s long-term 
incentive plan might contravene the conditions 
of NOW. As a result, the relevant Executive 
Leadership Team has voluntarily agreed to 
surrender the awards granted under the 2020 
LTIP announced on 12 November 2020.

The Committee had to create a reward 
framework which could operate within the 
regulatory guidelines of government support 
across regions, with the express aim of 
retaining and incentivising management who 
have been performing under extraordinary 
pressure both operationally and mentally for 
an extended period of time. With this in mind, 
the Committee had approved a pay review in 
2021 to the Executive Leadership Team’s base 
salaries bringing the base in line with market. 
This decision was supported by the report of 
the independent remuneration consultant 
commissioned in 2019, with the Executive 
Leadership Team also foregoing in 2021 all 
additional incentives notwithstanding the 
improvement in performance and 
trading conditions.

2022 and beyond
During 2021, the Committee and wider Board 
invested considerable time in devising the 
appropriate Remuneration Policy applicable for 
2022–2024 to ensure that the Company is able 
to attract, retain and incentivise management 
with a framework which supports the long-term 
success of the Company and encourages 
actions which align with the values, purpose 
and culture of the Company. Details of the 
proposed Remuneration Policy can be found 
below. The Policy is subject to an advisory vote 
from shareholders. 

For so long as the Group is being supported 
by the Dutch NOW scheme in 2022, any 
incentives to the Executive Leadership Team 
will need to be suspended.

2022 REMUNERATION POLICY

 – promote the long-term sustainable 

Introduction
In view of recovery, the Committee is 
recommending a new Remuneration Policy, in 
accordance with the need to update all policies 
to maintain alignment to the long-term 
interests of the Company and its shareholders, 
effective as of 1 January 2022 (the ‘Policy’). 

The Board has considered the likely 
consequences of the decision in the long term 
and has engaged directly with stakeholders in 
2021 before proposing the Policy. The Board 
has considered the interests of employees, 
shareholders and other stakeholders, the 
impact of the Company’s operations on the 
community and environment and the 
Company’s reputation and various social and 
corporate governance factors before 
proposing the Policy.

The Policy has been crafted in consideration 
of the Code as well as secondary legislation 
and updated guidelines by major proxy 
advisers and governance teams of major 
institutional investors as explained in the 
2021 Annual Report.

The Company’s approach continues to be 
intended to:

success of the Company and support 
its strategy; 

 – ensure that the Company’s remuneration 
structures are aligned to the Company’s 
purpose, strategy and entrepreneurial 
culture; and

 – provide an appropriate balance to utilise 

remuneration to attract, retain and 
motivate the Company’s leadership 
to drive the strategic vision of the 
Group successfully.

As a Guernsey-incorporated company, the 
Company is not subject to the remuneration 
reporting regulations that apply to UK 
incorporated companies. Nevertheless, the 
Committee recognises the importance of 
effective corporate governance and we will 
therefore continue to operate in line with the 
UK remuneration reporting regulations as far 
as reasonably possible, and where this does 
not contradict our own regulatory 
framework. Accordingly, we will be asking 
shareholders, at our 2022 Annual General 
Meeting, for an advisory vote on this Policy, 
which summarises the remuneration 
outcomes for 2021 and explains how we 
intend to apply the Policy in 2022.

Policy tables
(1) Base salary

Purpose and link to strategy

To provide a market competitive salary that will retain, attract and incentivise executives with the right expertise who are 
instrumental in driving and growing the business and delivering the Company’s strategic goals.

Operation

Maximum potential value

Salaries in the Group are based on the value of the individual, the level of responsibility, experience and market 
conditions. Salaries are reviewed at least annually but not necessarily increased. The Committee may award salary 
increases at other times of the year if it considers such an award to be appropriate. In reviewing salaries, salaries are 
benchmarked against appropriate comparable organisations and account is taken of significant changes in role, levels 
of pay in the broader workforce, the Group’s performance, inflation and budgets.

The salary payable to Executive Directors will normally be capped at the upper quartile of the relevant market 
benchmark for the role under review. This maximum salary represents the highest end of the range at which the 
Committee would expect the base salary to be set, rather than the actual amount to be paid.

There is no separate cap on the annual increase to base salaries. However, the Committee will normally determine the 
appropriate level of increase for Executive Directors taking into account the general level of increase for the broader 
workforce, but on occasion may need to make a more significant increase to recognise additional responsibilities, 
or an increase in the scale or scope of the role.

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(2) Benefits

(5) Long-term share incentive plan

Purpose and link to strategy

To provide market competitive benefits consistent with role.

Purpose and link to strategy

Operation

Benefits vary between regions and would typically include annual leave, well-being day, occupational sick pay, health 
screening, personal accident insurance, and participation in all employee share schemes. In the UK, these would include 
in addition medical insurance and life assurance, and in the Netherlands, car allowances. In line with business 
requirements, other expenses may be paid, such as relocation expenses, together with related tax liabilities.

Maximum potential value

We do not consider it appropriate to set a maximum benefits value as this may change periodically and by region.

(3) Pensions

Purpose and link to strategy

To attract and retain talent by enabling long-term pension saving.

Operation

A pension allowance of up to 10% of base salary may be paid for Executive Directors based on length of service and 
subject to local rules under place of employment. This may be taken as a contribution to the Group Personal Pension 
Plan, as a cash supplement, or a combination of the two.

The Company has taken note of Provision 38 of the Code and is taking advice on the steps needed to use best 
endeavours to comply in due course as of the effective date of this provision entering into force.

Maximum potential value

Executives can choose to participate in a defined contribution arrangement, or may receive a cash equivalent. A salary 
supplement may also be paid as part of a pension allowance arrangement.

(4) Annual bonus plan

Purpose and link to strategy

To incentivise and reward the delivery of near-term business targets and objectives.

Operation

The annual bonus scheme is a discretionary scheme and is reviewed prior to the start of each financial year to ensure 
that it appropriately supports the business strategy. Performance measures and stretching targets are set by the 
Committee. Bonuses are normally paid in cash but may also be awarded in deferred share awards. Actual bonus 
amounts are determined by assessing performance against the agreed targets typically after year end. The results are 
then reviewed by the Committee to ensure that any bonus paid accurately reflects the underlying performance of the 
business. Where share awards are granted as part of the annual bonus plan, they are held by the individual for one year 
subject to clawback provisions. Circumstances include: a material misstatement, serious misconduct, a material failure 
of risk management, restatement of prior year results, corporate failure, or serious reputational damage to any 
Group company.

Maximum potential value

150% of base salary.

Performance metrics

Performance measures are selected to focus executives on strategic priorities, providing alignment with shareholder 
interests and are reviewed annually. Weightings and targets are reviewed and set at the start of each financial year. 

Financial metrics will comprise at least 50% of the bonus and are likely to include one or more of: 

 – a profit-based measure; and/or 
 – a cash-based measure. 

Non-financial metrics, key to business performance, will be used for any balance. These may include measures relating 
to build quality and customer service. Overall, quantifiable metrics will comprise at least 70% of the bonus.

The Committee may at its discretion adjust the outcome under the formulaic measures where it considers it is 
appropriate to do so to better reflect overall Company performance.

Maximum potential value

Performance metrics

Operation

The long-term incentive plan allows for the award of the following options which are subject to the rules of the LTIP:

For as long as the Group benefits from the Dutch governmental support under the NOW scheme, the grant of LTIP 
awards is suspended.

The LTIP scheme adopted in 2020 allowed for a framework for the award of market value options, salary-related options, 
deferred bonus awards and performance share awards to all employees. The long-term and phased vesting of these 
awards, along with the ability of the Committee to apply additional holding periods, are designed to: drive and reward 
sustainable performance over the long-term; align the interests of executives and shareholders; and support talent 
retention.

In particular, the salary-related awards that were offered to key employees in 2020 were aimed at preserving cash flow, 
while incentivising key employees to support the Group in its recovery from the pandemic and linking-in with our 
succession planning. Prior to the salary-related options being formally offered to the relevant employees, proposals 
were discussed with the relevant individuals, providing the opportunity for questions to be answered. 

The grant of the market value options in conjunction with the salary-related awards was initiated with a target of 
ensuring the executives are motivated, rewarded and incentivised to continue in their roles over the coming three years 
of anticipated recovery of the Company and the wider industry from the pandemic.

On 30 June 2021, the Company announced that since the above plan was announced, additional guidance has been 
issued by the relevant Dutch authorities in relation to the Dutch furlough scheme (known as ‘NOW’) which makes it clear 
that the grant of such market value options might contravene the conditions of NOW. As a result, the relevant key 
employees have voluntarily agreed to surrender the awards granted under the 2020 LTIP announced on 12 November 2020. 

 – market value options – options that are linked to the market value of the shares in the Company;
 – salary-related options – whereby employees agree to a reduction in their base salary in exchange for the right to acquire 

shares at nil-cost. These options normally vest after 12 months subject to an additional six-month holding period;

 – performance share awards – options which are granted subject to specified performance targets.

Notwithstanding the extent to which any performance target is satisfied, the number of vested award shares may be 
adjusted by the Committee to ensure that the number of vested award shares is appropriate taking into account the 
underlying business performance of the Group.

These awards are subject to the rules of the scheme which may include: long-term vesting periods prescribed by the 
Committee upon grant; good-leaver and bad-leaver provisions allowing the Committee to exercise discretion as to 
when it might be appropriate for an award to vest in spite of the relevant employee leaving the Group; post-vesting 
holding periods determined by the Committee at the time of the award; and share capital dilution limits.

The plan allows dividends or dividend equivalents to accrue, subject to the Remuneration Committee’s discretion.

The aggregate market value (as determined by the Committee at or prior to the award date) of shares in respect of 
which performance share awards and/or restricted stock awards are made to an employee in any financial year are 
capped at 150% of the employee’s annual base salary at the award date.

The performance measures applied to LTIP awards are reviewed annually to ensure they remain relevant to strategic 
priorities and aligned to shareholder interests. Weightings and targets are reviewed and set prior to each award. 
Performance measures will include long-term performance targets, of which financial and/or share price-based metrics 
will comprise at least two-thirds of the award. Quantifiable non-financial metrics, key to business performance, will be 
used for any balance.

Any material changes to the performance measures from year to year would be subject to prior consultation with the 
Company’s controlling shareholders.

The Committee may adjust the number of shares realised if it considers such adjustment is justified based on: (a) the 
performance of the Company, any business area or team; (b) the conduct, capability or performance of the participant; 
or (c) the occurrence of unforeseen events or of events outside the participant’s control.

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Notes to the Policy table 
The Committee may make minor amendments to the Policy set out above (for regulatory, exchange control, tax or administrative purposes, or 
to take account of a change in legislation). As the Company is registered in Guernsey, shareholders’ approval is not required in connection with 
the Policy. 

Term and termination

Term and termination

The Executive Directors may request, and the Company may grant, salary and bonus sacrifice arrangements. 

The LTIP rules permit the substitution or variance of performance conditions to produce a fairer measure of performance as a result of an 
unforeseen event or transaction. They include discretions for upwards adjustment to the number of shares to be realised in the event of a 
takeover, and scheme of arrangement or voluntary winding up. Non-significant changes to the performance metrics may be made by use of 
discretion under the performance conditions. Awards are normally satisfied in shares, although there is flexibility to settle in cash. 

The Committee reserves the right to make remuneration payments and payments for loss of office (including exercising any discretions 
available to it in connection with such payments) that are not in line with the Policy table set out above where the terms of the payment were 
set out and approved prior to the date the Policy came into effect. For these purposes, ‘payments’ include the Committee determining and 
paying short-term and long-term incentive awards of variable remuneration. 

Non-Executive Directors’ fees

Base fee

Chairman fee

Additional fees

The Non-Executive Director fees are decided by the Board in accordance with the Company's articles of incorporation. 
This fee is the same for each Non-Executive Director.

In the case of the Chairman and Deputy Chairman, both receive a set fee which is set by the Remuneration Committee 
and agreed by the Board. The Chairman's fee is determined by taking into account the time commitment and 
responsibilities of the role, as well as the roleholder's skills, gravitas and qualifications to lead the Board. No Director 
may participate in the decision-making relating to their own remuneration.

Non-Executive Directors are paid a set additional fee for being Senior Independent Director, a member of a Board 
Committee and for chairing a Board Committee.

Appointment term and 
other matters

This fee is the same for each Non-Executive Director, with exception of the Deputy Chair who attracts an additional fee 
for the role and the Senior Independent Director who attracts an additional fee for the role.

The Independent Non-Executive Directors are appointed for a period ending at the Annual General Meeting in 2024 
(subject to annual re-election). Non-Executive Directors are not entitled to bonuses, benefits or pension scheme 
contributions or to participate in any share scheme operated by the Company.

In addition to any remuneration payable, a Non-Executive Director may be paid reasonable travel, hotel and other 
expenses properly incurred in discharging the Director’s duties. Fees cease immediately in the event the Non-Executive 
Director ceases to be a Director.

Maximum potential value

Prescribed by the Articles of Association of the Company.

Directors are entitled to the benefits afforded by the Group’s Directors and Officers Insurance.

126

Boris lvesha has a contract which may be terminated on 12 months’ notice by the Group or on six months’ notice by 
Boris lvesha.

Daniel Kos has a contract which may be terminated on six months’ notice by the Group or on three months’ notice by 
Daniel Kos.

There are provisions for earlier termination by the Group in certain specific circumstances.

Each Non-Executive Director has specific terms of appointment. The Chairman’s letter of appointment provides for 
an indefinite term terminable on three months’ prior notice by either side or immediately upon the Board passing a 
resolution to remove the Chairman as a Director.

The Non-Executive Directors’ terms of appointment currently end at the Annual General Meeting held in 2024. 

All the Non-Executive Directors’ appointment letters (including the Chairman’s) are subject to termination by either 
side on three months’ notice.

Other than salary and benefits in relation to the notice period, the letters of appointment contain provisions for 
termination by the Group in certain specific circumstances. The letters of appointment are available for inspection 
at the Company’s registered office.

Terms of appointment
The dates of the Directors’ contracts are as follows:

Director

Date of appointment

Term of appointment

Subject to annual re-election

Notice period

Eli Papouchado
Boris Ivesha

26 June 2007
14 June 2007

Indefinite
Indefinite

Daniel Kos

27 February 2018

Indefinite

Kevin McAuliffe
Ken Bradley
Nigel Keen
Stephanie Coxon

15 June 2007
4 September 2019
20 February 2020
7 August 2020

Annual General Meeting 2024 
Annual General Meeting 2024 
Annual General Meeting 2024 
Annual General Meeting 2024 

Yes
Yes

Yes

Yes
Yes
Yes
Yes

3 months
12 months from Group; 6 months 
from Boris Ivesha to the Group

6 months from Group; 3 months 
from Daniel Kos to the Group
3 months
3 months
3 months
3 months

The Executive Directors’ service contracts 
do not contain specific provision for 
compensation in the event of removal 
at an Annual General Meeting. 

In the event of early termination, some 
Directors may be eligible for payments in lieu 
of notice. When determining exit payments, 
the Committee would take account of a 
variety of factors, including individual and 
business performance, the obligation for the 
Director to mitigate loss (for example, by 
gaining new employment), the Director’s 
length of service and any other relevant 
circumstances, such as ill health. A departing 
Director may also be entitled to a payment in 
respect of statutory rights. The Committee 
would distinguish between types of leaver in 
respect of incentive plans. ‘Good leavers’ 

(death, ill health, agreed retirement, 
redundancy or any other reason at the 
discretion of the Committee) may be 
considered for a bonus payment having 
completed the full year, and part-year bonus 
payments may be paid and LTIP awards may 
vest at the usual time taking into account 
performance conditions and pro-rating for 
time in employment during the performance 
period, unless the Committee determines 
otherwise. The LTIP rules include discretion, in 
exceptional circumstances, for acceleration of 
the realisation date and upwards adjustment 
to the number of shares to be realised for 
‘good leavers’ in such a situation. In all other 
leaver circumstances, the Committee would 
decide the approach taken, which would 
ordinarily mean that leavers would not be 
entitled to consideration for a bonus and LTIP 

awards would lapse. Any vested LTIP award 
that is subject to a holding period at the time 
of the executive’s cessation of employment 
will not lapse except in the case of the 
executive’s gross misconduct. The Committee 
reserves the right to make any other 
payments in connection with a director’s 
cessation of office or employment where the 
payments are made in good faith in discharge 
of an existing legal obligation (or by way of 
damages for breach of such an obligation) or 
by way of settlement of any claim arising in 
connection with the cessation of a Director’s 
office or employment. In addition, the 
Committee reserves the right, acting in good 
faith, to pay fees for outplacement assistance 
and/or the Director’s legal and/or professional 
advice fees in connection with his or her 
cessation of office or employment. 

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APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPRe m u n e ra t i o n rep o r t
continued

The appointment of each of the Non-
Executive Directors is for an initial period 
of three years, which is renewable for 
further terms, and is terminable by the 
Non-Executive Director (as applicable) 
or the Company on three months’ notice. 
No contractual payments would be due on 
termination. There are no specific provisions 
for compensation on early termination for 
the Non-Executive Directors, with the 
exception of entitlement to compensation 
equivalent to three months’ fees (as applicable) 
or, if less, the balance of appointment, in the 
event of removal at an Annual General Meeting.

Policy on remuneration on recruitment
Reward packages for new Executive 
Directors will be consistent with the above 
Remuneration Policy. Fixed remuneration 
elements would be paid only from the date 
of employment and any bonus will be 
pro-rated to reflect the proportion of the 
year employed. The maximum level of 
variable remuneration is as stated in the 
policy table on pages 123 to 125.

The Committee retains discretion to make 
appropriate remuneration decisions outside 
the standard remuneration policy to meet the 
individual circumstances when: (i) an interim 
appointment is made to a fill an Executive 
Director role on a short-term basis; or (ii) 
exceptional circumstances require that the 
Chairman or a Non-Executive Director takes 
on an executive function on a short-term 
basis. For Non-Executive Directors, the Board 
would consider the appropriate fees for a new 
appointment taking into account the existing 
level of fees paid to the Non-Executive 
Directors, the experience and ability of the 
new Non-Executive Director and the time 
commitment and responsibility of the role.

Change of control 
All the Company’s share plans contain 
provisions relating to change of control. 
In general, outstanding awards would 
normally vest and become exercisable on a 
change of control. Awards will, however, only 
vest to the extent that any applicable 
performance conditions have been satisfied 
at that time and (in the case of performance 
share awards and unless the Committee 
determines otherwise) a time pro-rata 

reduction to reflect the proportion of the 
vesting period that has elapsed. Any deferred 
bonus shares will be released in full on 
change of control. 

External directorships 
Executive Directors may, if so authorised by 
the Board, accept appointments as Non-
Executive Directors of suitable companies 
and organisations outside the Group and 
retain any associated fees. 

Decision-making process followed for the 
remuneration policy’s determination, 
review and implementation 
The Committee has considered the impact of 
the pandemic and sacrifice of remuneration 
by senior management during the last 
24 months and put forward the Policy to an 
advisory shareholder vote which is reflective 
of the challenging conditions, enhanced 
work and responsibility, and the continued 
sacrifice, senior management’s roles will 
entail. The Committee considers it a key 
priority for the future success of the Group 
and the ability to unlock shareholder value 
that senior management be aligned to the 
interests of the Group. These changes 
include increases to incentive levels to align 
with the adjusted market position as well as 
the introduction of other policy measures 
sought by institutions and investors, some of 
which are developing in the marketplace.

For so long as the Group is being supported 
by the Dutch NOW scheme in 2022, any 
incentives to the Executive Leadership Team 
in respect of 2022 will need to be suspended.

The Committee avoids conflicts of interest 
by all of its members being independent 
Non-Executive Directors. The Committee’s 
terms of reference can be found on the 
Group’s website at www.pphe.com, which 
contains further details on the independence 
of the members of the Committee. While the 
Committee receives information from the 
Company and advice from its remuneration 
advisers, it makes decisions using its own 
independent judgment. 

Pay and conditions throughout the Group 
The pay and conditions of employees 
throughout the Group are considered by the 

Committee in setting policy for the Executive 
Directors and senior management. 
The Committee is kept regularly informed on 
the pay and benefits provided to employees, 
and base salary increase data from the annual 
salary review for general staff is considered 
when reviewing Executive Directors’ salaries 
and those of senior management. The  
Committee does not consult with employees 
when setting the remuneration policy for the 
Executive Directors. 

Difference in the Company’s policy on 
remuneration of Directors compared to 
employees 
The policy for the Executive Directors and 
C-suite is designed with pay and conditions 
throughout the Group in mind. 
The Committee believes that some 
differences are necessary to reflect 
responsibility and provide appropriate focus 
and motivation for delivery of the Group’s 
strategy. Executive Directors, therefore, have 
a higher bonus opportunity than employees 
generally to motivate them to achieve 
stretching annual targets, and they 
participate in the LTIP to provide focus on 
long-term sustainable performance. 
This approach is designed to provide an 
appropriate emphasis on performance-
related pay.

Consideration of shareholder views 
The Company is committed to ongoing 
dialogue with shareholders and welcomes 
feedback on Directors’ remuneration. 
Feedback received from meetings during the 
year and in relation to the Annual General 
Meeting is considered, together with 
guidance from shareholder representative 
bodies more generally, and taken into 
account in the annual review of the policy. 
The Committee believes that it has a 
responsible approach to Directors’ pay 
and that its policy is appropriate and fit 
for purpose.

Shareholder vote
We will be asking shareholders, at our 2022 
Annual General Meeting, for an advisory to 
vote on this report, which summarises the 
remuneration outcomes for 2021 and 
explains how we intend to apply the Policy 
in 2022.

Directors’ remuneration table 2021

Director

Position

2021

2020

2021

2020

2021

2020

2021

2020

2021

2020

2021

2020

2021

2020

2021

2020

Base salary
and fees

Salary sacrifice 
options

Additional 
remuneration

Annual bonus

Pension 
contributions

Retention 
award

Other benefits

Total

Boris Ivesha1  President & 

CEO

438,132  312,6722 

Daniel Kos1 CFO

314,5294  267,1395 46,6705  9,3345 

Eli 
Papouchado

Non-Executive 
Chairman

Kevin 
McAuliffe

Non-Executive 
Deputy 
Chairman

Ken Bradley Non-Executive 

200,000  150,0008 

100,000 

77,500 

–

–

–

–

Director

55,700 

42,083 

–

–

Nigel Keen Non-Executive 

Director

58,220  37,77110 

Stephanie 
Coxon11 

Non-Executive 
Director

Nigel Jones15 Non-Executive 

Director 

Dawn 
Morgan16

Non-Executive 
Director

55,700 

17,543 

–

–

23,810

33,953

1,222,28112 962,4719 46,670  9,334 

–

–

–

–

–

–

–

– 100,0003  100,000 

–6 75,00014  14,574  13,748 

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

– 75,000  114,574  113,748 

–

–

–

–

–

–

–

–

–

– 16,352  15,795  554,484  428,467 

–7

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

375,773  365,221 

200,000  150,000 

100,000 

77,500 

55,700 

42,083 

58,220 

37,771 

55,700 

17,543 

–

–

23,810

33,953

– 16,352  15,795  1,399,877  1,176,348 

Options

Director
Daniel Kos13

Number of options

25,000
4308

Number vested  
as at 31 December 2021

25,000
4,308

Exercise price

14.3
0

1.  Boris Ivesha and Daniel Kos’ remuneration is denominated in € and converted 

to £ at average exchange rate for presentation purposes.

2.  Boris Ivesha sacrificed full base salary during Q2 2020.
3.  Boris Ivesha’s pension contribution shall be reduced to 10% of his base salary 
as of 1 January 2022 to align with senior executives across the workforce. 
4.  Daniel Kos received a base salary increase in July 2021, bringing his annual 

10. Nigel Keen was appointed to the Board on 20 February 2020. He, therefore, 
voluntarily directed the charitable donation of 50% of their Q2 2020 gross 
quarterly fees and 20% of their Q3 and Q4 2020 gross fees to Hospitality Action, 
a UK registered charity for the hospitality industry.

11. Stephanie Coxon was appointed to the Board on 7 August 2020.
12. Boris Ivesha, Kevin McAuliffe and Yoav Papouchado are entitled to additional 

base salary to €525,000. The Executive Leadership Team, including Daniel Kos, 
agreed to waive any rights under cash and/or share incentives in 2020–2021 in 
connection with the government support received under the NOW scheme in 
the Netherlands during these years.

5.  In Q2 2020, Daniel Kos sacrificed 20% of his base salary. Daniel further agreed to 

exchange 20% of his base salary for 12 months as of 1 November 2020 with nil-cost 
options in accordance with the salary option plan (see Note 13 on page 175).
6.  Daniel Kos will not be paid an annual bonus in respect of performance and 

7. 

targets achieved during the 2020 and 2021 financial years.
In July 2021, Daniel Kos agreed to waive any and all accrued and prospective 
rights in the retention bonus in line with the requirements of the NOW scheme 
for executives to forego any incentives beyond the base salary. The retention 
scheme was in effect as of accruing an amount of £50,000 cash per year, 
payable on the 5th anniversary of joining only if the participant remains in 
employment subject to leaver provisions. This scheme has been terminated 
and will not be renewed under the Policy.

8.  Mr Papouchado sacrificed full salary during Q2 2020.
9.  Each Non-Executive Director, who was on the Board during Q2 2020, voluntarily 
directed the charitable donation of 50% of their Q2 2020 gross quarterly fees 
and 20% of their Q3 2020 and Q4 2020 gross fees to Hospitality Action, a UK 
registered charity for the hospitality industry. 

remuneration for their services on the supervisory board of the Group’s 
subsidiary, Arena Hospitality Group, which is not included in the table above. 
In 2021, the total fee for Boris’ services amounted to HRK147,368 (£16,807) 
(2020: HRK140,560 (£16,591)), the total fee for Kevin McAuliffe’s services 
amounted to HRK147,368 (£16,807) (2020: HRK140,560 (£16,591)) and the total 
fee for Yoav Papouchado’s services amounted to HRK147,368 (£16,807)  (2020: 
HRK140,560 (£16,591)). It should be noted that Yoav Papouchado is not 
remunerated for his position as an Alternate Director of the Company.

13. In July 2021, Daniel Kos agreed to voluntarily waive his rights in connection with 
the grant of 100,000 market value options in October 2020 given the underlying 
requirements of the NOW scheme issued in the Netherlands which is further 
detailed at Note 4. 

14. The annual bonus in 2020 refers to targets achieved over the year 2019. 

Daniel Kos agreed to defer payment of this bonus, which eventually paid out in 
the summer of 2021.

15. Nigel Jones retired from the Board on 19 May 2020.
16. Dawn Morgan retired from the Board on 30 September 2020.

128

129

APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPRe m u n e ra t i o n rep o r t
continued

Gender pay gap
Our statutory reporting is available on the 
Company’s website.

The anomalous circumstances produced by 
the pandemic have presented us with a real 
challenge in how to report transparently on 
our gender pay gap. Fluctuating workforce 
patterns created by pandemic conditions, 
such as the need to furlough some staff, and 
conduct recruitment exercises for others 
when travel restrictions eased, provided 
both challenges and opportunities to ensure 
we are monitoring and paying fair, living 
wages to our workforce. We are committed 
to leading by example, so ensuring that 
senior remuneration is proportionate to the 
conditions faced by the workforce. 

Nigel Keen
Non-Executive Director 
Chair of the Remuneration Committee

Direc tors’ report

The Directors present their report and the audited   
financial statements of the Company for the   
year ended 31 December 2021.

The Strategic report and Directors’ report together are the Management report for the purposes of Rule 4.1.8R of the DTR. 

The following matters have been included in the Strategic report but are incorporated by reference into this Directors’ report: 

Topic 

Fair view of the Company’s business
Principal risks and uncertainties

Strategy
Business model
Important events impacting the business
Likely future developments
Financial key performance indicators
Non-financial key performance indicators
Environmental matters
Company’s employees
Social, community and human rights issues
S172 and relationship with suppliers, customers and others
Greenhouse gas emissions
Directors’ induction and training

Section of the report

Strategic report
Strategic progress in 2020, Our approach to risk management 
and principal risks and uncertainties
Strategic report
Our business model
Strategic report
Our pipeline
Highlights
Stakeholder engagement, Team member engagement
Responsible business
Highlights
Responsible business
Deputy Chairman’s statement
Directors’ report
Directors’ induction

Page

2 to 25

26 to 34
24
22
35 to 36
42 to 43
Highlights
68 to 73
74 to 89
Highlights
74 to 81
90 to 92
134
112

The following matters have been included in the Corporate Governance report but are incorporated by reference into this Directors’ report:

Gender breakdown of Board and leadership

Diversity report

114

130

131

APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPD i rec t o r s’   rep o r t 
continued

Appointment and replacement 
of Directors
Pursuant to the Articles, the Board has the 
power to appoint any person to be a 
Director. At every general meeting, a 
minimum of one third of the Directors shall 
retire from office. No person, other than a 
Director retiring at a general meeting, shall, 
unless recommended by the Directors, be 
eligible for election at a general meeting as a 
Director unless notice has been received 
from such person. In accordance with the 
Code and good corporate governance 
practice, the entire Board will stand for 
re-election at the forthcoming Annual 
General Meeting. 

Pursuant to the Articles, Euro Plaza Holdings 
B.V. (’Euro Plaza’) may: 

 – nominate two Non-Executive Directors to 
the Board for so long as Euro Plaza and its 
associates directly or indirectly control at 
least 30% of the issued shares in the 
Company; and 

 – nominate one Non-Executive Director to 

the Board for so long as Euro Plaza and its 
associates control at least 10% but less 
than 30% of the issued shares of the 
Company. 

Pursuant to the Articles, Molteno Limited 
may nominate one Non-Executive Director 
to the Board for so long as Molteno Limited 
and its associates directly or indirectly 
control at least 10% of the issued shares in 
the Company. 

The shareholders may, by ordinary 
resolution, resolve to remove any Director 
before the expiration of his or her period of 
office and appoint a replacement Director.

Share capital 
The issued share capital of the Company 
together with the details of the movements 
in the Company’s share capital during the 
year are shown in Note 12 to the 
consolidated financial statements.

Shares 
There is currently only one class of share in 
issue (being ordinary shares) which all carry 
the same rights as one another. There are no 
shares in the Company which carry special 
rights with regard to control of the Company. 

The following limitations on voting rights of 
shareholders apply: 

 – The Board may suspend the voting rights 
attached to any shares owned directly, 
indirectly or beneficially by a Non-
Qualified Holder (as defined in the 
Articles) 

 – The Directors may at any time make calls 
upon the shareholders in respect of any 
unpaid shares. No shareholder is entitled 
to vote unless all calls due from him have 
been paid 

The following deadlines for exercising voting 
rights apply: 

 – A written resolution will state a date by 
which the resolution must be passed. 
The Law imposes a default lapse date of 
28 days from circulation of the written 
resolution if no lapse date is specified

 – In the case of resolutions passed at 

general meetings of shareholders, voting 
rights may only be exercised at the time 
the resolution is proposed at the meeting 

Any arrangements by which the financial 
rights to shares are held by a person other 
than the registered shareholder would be by 
agreement between the shareholder and the 
beneficiary. The Company is not obliged to 
recognise any such trust arrangements and 
shall pay any dividends to the registered 
shareholder.

With the prior approval of the shareholders 
by ordinary resolution, the Board may 
exercise all powers of the Company to allot 
and issue, grant rights to subscribe for, or to 
convert any securities into, an unlimited 
number of shares of each class in the 
Company. 

Unless such shares are to be wholly or partly 
paid otherwise than in cash or are allotted or 
issued pursuant to an employee share 
scheme, any shares to be allotted and issued 
must first be offered to the existing 
shareholders on the same or more 
favourable terms. 

The Company may from time to time acquire 
its own shares subject to the requirements of 
the Law. The Law requires the prior approval 
of any share buy-back by way of ordinary 
resolution of the shareholders and a 
certification by the Board that the Company 
satisfies the solvency test set out in the Law.

Articles 
The Articles may be amended at any time by 
passing a special resolution of the 
shareholders pursuant to the Law. A special 
resolution is passed by a majority of not less 
than 75% of the votes of the shareholders 
entitled to vote and voting in person or by 
attorney or by proxy at a meeting or by 75% 
of the total voting rights of eligible members 
by written resolution.

Substantial share interest 
The table provided on page 133 shows 
shareholders holding 5% or more of the 
issued share capital (excluding treasury 
shares) as at 25 February 2022

No further interests have been disclosed to 
the Company in accordance with DTR 5 in 
the period between the end of the financial 
year and 25 February 2022.

Number of issued 
shares
Shares held in treasury 
by the Group
Number of issued 
shares (excluding 
treasury)

44,347,410

1,806,643

42,540,767

Shareholders with holdings of 5% or more of the Company’s issued share capital (excluding treasury) as at 25 February 2022.

Eli Papouchado2
Boris Ivesha3
Aroundtown Property Holdings
Clal Insurance Enterprises Holdings
Harel Insurance Investments and Financial Services

Number of 
ordinary shares

Percentage of the 
Company’s issued
 share capital1

13,760,260
4,636,974
4,344,788
3,501,930
2,577,760

32.35
10.90
10.21
8.23
6.06

1.  Excludes shares held in treasury.
2.  Eli Papouchado is deemed to be interested in the ordinary shares held by Euro Plaza, Red Sea Club Limited and A.A. Papo Trust Company Limited.
3.  Boris Ivesha (the President and Chief Executive Officer of the Company) is deemed to be interested in 4,636,974 ordinary shares held by Walford which is wholly 

owned by Clermont, as trustee of certain trusts established for the benefit of Boris Ivesha and his family. 

Controlling shareholders 
The Company’s immediate controlling 
shareholders are Euro Plaza Holdings B.V. 
and Walford Investments Holdings Limited 
(‘Walford’). Euro Plaza is ultimately controlled 
by Eli Papouchado, acting in his capacity as 
trustee of an endowment created under Israeli 
law (‘the Endowment’). Walford is ultimately 
controlled by Clermont Corporate Services 
Limited (‘Clermont’), a professional corporate 
trustee in its capacity as trustee of certain 
trusts established for the benefit of Boris 
Ivesha and his family. As required under Listing 
Rule 9.2.2 R(1), the Company has entered into 
separate relationship agreements with: (i) Euro 
Plaza and Eli Papouchado (acting in his 
capacity as trustee of the Endowment); and 
(ii) Walford and Clermont, which as a concert 
party hold 43.25% of the issued share 
capital of the Company. 

The Company has complied with the 
undertakings in Listing Rule 6.5.4R and 
Listing Rule 9.2.2ADR(1) since admission to 
the Premium Listing segment. So far as the 
Company is aware, these undertakings have 
also been complied with by Euro Plaza, Eli 
Papouchado, acting in his capacity as trustee 
of the Endowment, Walford and Clermont 
since admission. 

In accordance with the relationship agreements 
entered into the Company’s controlling 
shareholders, each of Euro Plaza and Walford 
is entitled to appoint representatives to the 
Board of the Company. Mr Eli Papouchado 
is cleared to be the representative of Euro 
Plaza and Mr Boris Ivesha is cleared to be the 
representative of Watford for these purposes.

DTR disclosures 
Eli Papouchado is deemed to be interested in 
13,760,260 ordinary shares, which constitutes 
32.35% of the issued share capital (excluding 
treasury shares) of the Company:

 – 12,207,843 ordinary shares held by Euro 

Plaza;

 – Euro Plaza is an indirect wholly owned 
subsidiary of A.P.Y. Investments & Real 
Estate Ltd (’APY’). 98% of the shares in 
APY are held by Eli Papouchado;

 – 22,417 ordinary shares held by Red Sea 
Club Limited, a subsidiary of APY; and 
 – 1,530,000 ordinary shares held by A.A. 
Papo Trust Company Limited, which is 
wholly owned by Eli Papouchado.

Boris Ivesha is deemed to be interested in 
4,636,974 ordinary shares, which constitutes 
10.90% of the issued share capital (excluding 
treasury shares) of the Company. The shares 
are held by Walford which is wholly owned 
by Clermont, as trustee of certain trusts 
established for the benefit of Boris Ivesha 
and his family.

Eli Papouchado, Euro Plaza, APY and A.A. 
Papo Trust Company Limited and other 
parties related to him (together the ‘Red Sea 
Parties’) and Walford, Clermont, Boris Ivesha 
and other parties related to him (together the 
‘Ivesha Parties’) are a party to a shareholders 
agreement dated 14 March 2013 (as amended 
from time to time) (the ‘Shareholders 
Agreement’). Pursuant to the Shareholders 
Agreement, it has been agreed that for so 
long as, inter alia, the combined interests of 
the Ivesha Parties and the Red Sea Parties in 
the Company are not less than 30% and the 
Red Sea Parties’ interest in the Company is at 
least 20% of the share capital then in issue 
(excluding, in both cases, shares held in 
treasury), on any shareholder resolution all 
shares held by the Ivesha Parties shall be 
voted in a manner which is consistent with the 
votes cast by, or on behalf of, the Red Sea 
Parties in respect of that resolution. As a 
result, the Red Sea Parties are all considered 
to be interested in the shares in which the 
Ivesha Parties are interested.

Article 19 of the Market Abuse Regulation 
The interests of each Director disclosed to 
the Company under Article 19 of the Market 
Abuse Regulation as at the end of the 
financial year are set out above and on page 
95. There have been no changes in the 
interests of each Director in the period 
between the end of the financial year and  
25 February 2022.

132

133

APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPD i rec t o r s’   rep o r t 
continued

Listing Rule 9.8.4R 
The following table is disclosed pursuant to Listing Rule 9.8.4R. The table sets out only those sections of Listing Rule 9.8.4R which are 
applicable to the Company. The information required to be disclosed can be located in the Annual Report at the references set out below:

Section

Information

Location

4
10
11
14

Details of long-term incentive schemes
Contracts of significance
Provision of services by a controlling shareholder
Controlling shareholder statement

Note 13 to the consolidated financial statements
Notes 14, 15 and 30 to the consolidated financial statements
Note 30 to the consolidated financial statements
Directors’ report

DTR 7.2.8 
The following table is disclosed pursuant to DTR 7.2.8.

Requirement

Diversity Policy

Page

110

UK Streamlined Energy and Carbon Reporting
In line with market practice for UK listed businesses, our Streamlined Energy and Carbon Reporting, UK Scope 1, Scope 2 and Scope 3 
emissions, intensity ratio and yearly comparisons are provided below.

Total Emission Scope

Emission type

Scope 1 (direct)
Scope 2 (indirect)
Scope 3 (indirect)
Total

Emission

Tonnes of CO2e
Intensity Ratio (tCO2/Turnover £m)

Total volume
 (kWh)

Calculated emissions 
(tonnes of CO2e)

20,280,122
23,338,586
–
43,618,708

3,725
4,955
–
8,680

Year 1 2019–2020

Year 2 2020–2021

8,379
148.30

8,680
115.27

Quantification and reporting methodology 
The organisation has taken guidance from the UK Government Environmental Reporting Guidelines (March 2019), the GHG Reporting Protocol 
– Corporate Standard, and from the UK Government GHG Conversion Factors for Company Reporting document for calculating carbon 
emissions. Energy usage information (gas and electricity) has been obtained directly from their energy suppliers and half-hourly (HH) data, 
where available, for the HH supplies (there was no estimation profiling required). Flat profile estimation techniques were used for one NHH 
supply and for all gas supplies for the month of December as data was not available at the time of producing the report. Transport mileage 
data was obtained from expense claims submitted for our Company cars. CO2e emissions were calculated using the appropriate emission 
factors from the UK Government GHG conversion information.

Energy efficiency action 
For energy efficiency actions, please see Our Planet section on pages 83 to 86. 

Auditors 
Kost Forer Gabbay & Kasierer, a member of Ernst & Young Global, have expressed their willingness to continue in office as auditors 
and a resolution to re-appoint them will be proposed at the forthcoming Annual General Meeting.

134

Going concern 
The Board believes it is taking all appropriate 
steps to support the sustainability and 
growth of the Group’s activities. Since the 
start of the COVID-19 pandemic multiple 
cash flow forecasts showing various 
scenarios for the period of 12 months 
from the date of signing these financial 
statements have been reviewed as part 
of the Group’s three-year forecast to 
31 December 2024, as set out on page 35. 
In determining the assumptions used in cash 
flow forecasts, the Directors considered 
various third party market predictions and 
considered the current principal and 
emerging risks facing the Group while 
focusing specifically on COVID-19 and 
the impact this could have on future 
performance and liquidity of the Group. 
Based on these cash flow forecasts, the 
Directors confirm they have a reasonable 
expectation that the Group has adequate 
resources to continue in operational 
existence for at least 12 months from the 
date of signing these financial statements. 
This, taken together with their conclusions 
in Note 1(c) to the consolidated financial 
statements, has led the Directors to 
conclude that it is appropriate to prepare the 
2021 consolidated financial statements on a 
going concern basis.

Financial risk management objectives 
and policies 
In addition, Note 31 to the consolidated 
financial statements includes the Company’s 
objectives, policies and processes for 
managing its capital, its financial risk 
management objectives, details of its financial 
instruments and hedging activities, and its 
exposure to credit risk and liquidity risk.

Directors’ responsibilities 
The Directors are required to prepare the 
Annual Report and the consolidated financial 
statements for each financial year to give a 
true and fair view of the state of affairs of the 
Company and the undertakings included in 
the consolidation taken as a whole as at the 
end of the financial year, and of the profit or 
loss for that year. 

In preparing the consolidated financial 
statements, the Directors should:

 – select suitable accounting policies and 

apply them consistently;

 – make judgments and estimates that are 

reasonable;

 – state whether applicable accounting 

standards have been followed, subject to 
any material departures disclosed and 
explained in the consolidated financial 
statements; and

 – prepare the consolidated financial 

statements on a going concern basis 
unless it is inappropriate to presume that 
the Company will continue in business. 

The Directors confirm that they have 
complied with the above requirements 
in preparing the consolidated financial 
statements. The Directors are responsible 
for keeping proper accounting records which 
disclose with reasonable accuracy at any 
time the financial position of the Company 
and enable them to ensure that the 
consolidated financial statements have been 
properly prepared in accordance with the 
Law. The Directors are responsible for 
safeguarding the assets of the Group and 
hence for taking reasonable steps for the 
prevention and detection of fraud and 
other irregularities.

Directors’ declaration 
So far as each of the Directors, who is a 
Director at the time the Directors’ report is 
approved, is aware, there is no relevant audit 
information of which the Company’s auditors 
are unaware and each has taken all the steps 
he or she ought to have taken as a Director 
to make himself or herself aware of any 
relevant audit information and to establish 
that the Company’s auditors are aware 
of that information. 

Directors’ responsibility statement 
Each of the directors named on pages 95 
and 96 as of the time of the publication, 
confirms to the best of his or her 
knowledge that: 

(i)  the consolidated financial statements, 

which have been prepared in accordance 
with International Financial Reporting 
Standards (IFRS) as adopted by the 
European Union, give a true and fair view of 
the assets, liabilities, financial position and 
profit and loss of the Company and the 
undertakings included in the consolidation 
taken as a whole; 

(ii) the Strategic Report includes a fair review of 
the development and performance of the 
business and the position of the Company 
and the undertakings included in the 
consolidation taken as a whole, together 
with a description of the principal risks and 
uncertainties that they face, and provides 
information necessary for shareholders to 
assess the Company’s performance, 
business model and strategies; and

(iii) The Directors consider that the Annual 
Report and Accounts, taken as a whole, 
are fair, balanced and understandable and 
provide the information necessary for 
shareholders to assess the Company’s 
position and performance, business model 
and strategy.

Signed on behalf of the Board by

Boris Ivesha 
President & Chief Executive Officer 

Daniel Kos 
Chief Financial Officer & Executive Director 
28 February 2022

135

APPENDICESSTRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPIndependent auditors’ report to the members   
of PPHE hotel group limited

Report on the audit of the consolidated financial statements
Opinion
We have audited the consolidated financial statements of PPHE Hotel Group Limited (the Group), which comprises the consolidated 
statement of financial position as at 31 December 2021, and the consolidated income statement, consolidated statement of 
comprehensive income, consolidated statement of changes in equity and consolidated statement of cash flows for the year then ended, 
and notes to the consolidated financial statements, including a summary of significant accounting policies.

In our opinion, the accompanying consolidated financial statements:

 – give a true and fair view of the financial position of the Group as at 31 December 2021 and of its financial performance and its cash 

flows for the year then ended;

 – have been properly prepared in accordance with International Financial Reporting Standards (“IFRS”) as adopted by the European 

Union; and

 – have been prepared in accordance with the requirements of the Companies (Guernsey) Law, 2008.

Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (ISAs). Our responsibilities under those standards are 
further described in the ‘Auditor’s responsibilities for the audit of the consolidated financial statements’ section of our report. We are 
independent of the Group in accordance with the International Code of Ethics for Professional Accountants (including International 
Independence Standards) (IESBA Code), including the UK FRC’s Ethical Standard as applied to listed public interest entities. and we 
have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have 
obtained is sufficient and appropriate to provide a basis for our opinion.

Key audit matters
Key audit matters are those matters that, in our professional judgment, were of most significance in our audit of the consolidated 
financial statements for the year ended 31 December 2021. These matters were addressed in the context of our audit of the 
consolidated financial statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these 
matters. For each matter below, our description of how our audit addressed the matter is provided in that context.

We have fulfilled the responsibilities described in the ‘Auditor’s responsibilities for the audit of the consolidated financial statements’ 
section of our report, including in relation to these matters. Accordingly, our audit included the performance of procedures designed to 
respond to our assessment of the risks of material misstatement of the consolidated financial statements. The results of our audit 
procedures, including the procedures performed to address the matters below, provide the basis for our audit opinion on the 
accompanying consolidated financial statements.

Key audit matters 2021
1.  Assessment of liquidity risks
As discussed in Note 1c to the consolidated financial statements, in 2021, COVID-19 continued to cause severe disruption to the global 
hospitality sector, with government imposed domestic and international travel restrictions and social distancing measures in place 
during the year.  Note 1c describes the impact of the pandemic on the Group’s business in 2021 and management’s actions.

We determined that this situation is a significant audit risk due to possible breaches of loan covenants, and due to the effects of 
uncertainty of adequate funding on the Group’s assessment of liquidity risk.  This assessment is largely based on management 
expectations and estimates. The assumptions are affected by subjective elements such as the estimate of expected future cash flows, 
forecasted results and margins from operational activities, and the ability to meet financial covenants. These estimates are based on 
assumptions, including expectations of future economic and market developments related to the long-term impact of COVID-19.

How our audit addressed the matter
We evaluated the Directors’ assessment of liquidity risk and performed the following procedures: 

 – We obtained management’s cash flow forecasts used to support the Directors’ liquidity risk assessment and evaluated the key 

assumptions in the forecasts and considered whether these were supported by the evidence we obtained, including Board approved 
budgets. 

 – We tested the integrity of the underlying calculations and performed sensitivity analyses on the key drivers of the cash flow forecasts. 

 – We considered the reasonableness of a severe but plausible downside scenario and the determination of sufficient liquidity 

headroom. 

 – We obtained evidence supporting the Group’s receipt of loan covenant waivers, as necessary, to avoid defaults for a period beyond 

at least 12 months from the date of approval of the consolidated financial statements. 

 – We reviewed the suitability and adequacy of the disclosures in the consolidated financial statements explaining the impact of 

COVID-19 on the results of operations, and the Directors’ explanation of their assessment of the liquidity risk that was consistent with 
the evidence we obtained. 

2. Decentralised operations  
As discussed in Notes 1b and 29 to the consolidated financial statements, the Group comprises more than 100 legal entities, grouped 
in five reportable segments. The geographical decentralised structure, multiplicity of IT systems and the number of Group entities 
(components) increase the complexity of the Group’s control environment and thus, affects our ability as group auditor to obtain an 
appropriate level of understanding of these components. Also, in our role as group auditor it is essential that we obtain an appropriate 
level of understanding of the significant components in the Group and the audit work performed by the component’s auditors. 

How our audit addressed the matter
We have obtained an understanding of the Group’s internal controls, including the centralised monitoring controls that exist at both 
Group and segment level. The Group has developed an internal control framework with control activities that are required to be 
implemented by the components. Management continually reviews their systems and procedures for improvements and harmonisation 
across the Group.

During our audit, we have specifically focused on risks in relation to the decentralised structure and as a result, we have extended our 
involvement in audit work performed by the components’ auditors. Among other audit procedures, we organised video conference 
calls with components’ auditors. We have also requested components’ auditors to specifically address certain risks and attention areas 
defined at group level, by requiring all teams to perform specific audit procedures in order to ensure a consistent approach in areas 
that were deemed most relevant from a group audit perspective to mitigate the risks identified by the group auditor. We also 
performed tests on consolidation adjustments and manual journal entries, both at Group and component level to obtain an 
understanding of significant entries made.

Other information included in the Group’s 2021 Annual Report
Other information consists of the information included in the 2021 Annual Report, other than the consolidated financial statements and 
our auditor’s report thereon. Management is responsible for the other information.

Our opinion on the consolidated financial statements does not cover the other information and we do not express any form of 
assurance conclusion thereon.

In connection with our audit of the consolidated financial statements, our responsibility is to read the other information and in doing so, 
consider whether the other information is materially inconsistent with the consolidated financial statements or our knowledge obtained 
in the audit or otherwise appears to be materially misstated. If, based on the work we have performed, we conclude that there is a 
material misstatement of this other information, we are required to report that fact. We have nothing to report in this regard.

136

137

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESIndependent auditors’ report to the members   
of PPHE hotel group limited continued

Responsibilities of management and the Audit Committee for the financial statements
Management is responsible for the preparation and fair presentation of the consolidated financial statements in accordance with IFRS 
as adopted by the European Union and for such internal control as management determines is necessary to enable the preparation of 
financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the consolidated financial statements, management is responsible for assessing the Group’s ability to continue as a going 
concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless 
management either intends to liquidate the Group or to cease operations or has no realistic alternative but to do so.

The Audit Committee is responsible for overseeing the Group’s financial reporting process.

Auditor’s responsibilities for the audit of the consolidated financial statements
Our objectives are to obtain reasonable assurance about whether the consolidated financial statements as a whole are free from 
material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance 
is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs will always detect a material 
misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, 
they could reasonably be expected to influence the economic decisions of users taken on the basis of these consolidated financial 
statements.

As part of an audit in accordance with ISAs, we exercise professional judgment and maintain professional scepticism throughout the 
audit. We also:

 – identify and assess the risks of material misstatement of the consolidated financial statements, whether due to fraud or error, design 
and perform audit procedures responsive to those risks and obtain audit evidence that is sufficient and appropriate to provide a 
basis for our opinion. The risk of not detecting a material misstatement resulting from fraud is higher than for one resulting from error, 
as fraud may involve collusion, forgery, intentional omissions, misrepresentations, or the override of internal control;

 – obtain an understanding of internal control relevant to the audit in order to design audit procedures that are appropriate in the 

circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Group’s internal control;

 – evaluate the appropriateness of accounting policies used and the reasonableness of accounting estimates and related disclosures 

made by management;

 – conclude, on the appropriateness of management’s use of the going concern basis of accounting and based on the audit evidence 
obtained, whether a material uncertainty exists related to events or conditions that may cast significant doubt on the Group’s ability 
to continue as a going concern. If we conclude that a material uncertainty exists, we are required to draw attention in our auditor’s 
report to the related disclosures in the consolidated financial statements or, if such disclosures are inadequate, to modify our opinion. 
Our conclusions are based on the audit evidence obtained up to the date of our auditor’s report. However, future events or 
conditions may cause the Group to cease to continue as a going concern;

 – evaluate the overall presentation, structure and content of the consolidated financial statements, including the disclosures, and 
whether the consolidated financial statements represent the underlying transactions and events in a manner that achieves fair 
presentation; and

 – obtain sufficient appropriate audit evidence regarding the financial information of the entities or business activities within the Group 
to express an opinion on the consolidated financial statements. We are responsible for the direction, supervision and performance of 
the Group audit. We remain solely responsible for our audit opinion.

We communicate with the Audit Committee regarding, among other matters, the planned scope and timing of the audit and significant 
audit findings, including any significant deficiencies in internal control that we identify during our audit.

We also provide the Audit Committee with a statement that we have complied with relevant ethical requirements regarding 
independence and communicated with them all relationships and other matters that may reasonably be thought to bear on our 
independence and, where applicable, related safeguards.

From the matters communicated with the Audit Committee, we determine those matters that were of most significance in the audit of 
the consolidated financial statements of the current period and are therefore the key audit matters. We describe these matters in our 
auditor’s report unless law or regulation precludes public disclosure about the matter or when, in extremely rare circumstances, we 
determine that a matter should not be communicated in our report because the adverse consequences of doing so would reasonably 
be expected to outweigh the public interest benefits of such communication.

Report on other legal and Regulatory Requirements:
Pursuant to Section 9.8.10 (1) and (2) of the Listing Rules in the United Kingdom, we were engaged to review Management’s statement 
pursuant to Section 9.8.6 R (6) of the Listing Rules of the Financial Conduct Authority that relate to provisions 6 and 24 to 29 of the UK 
Corporate Governance Code and Management Board’s statement pursuant to Section 9.8.6 R (3) of Listing Rules of the Financial 
Conduct Authority in the financial year 2021 Including in the “viability statement” set out on page 35 of the management report and in 
the section “Going concern reporting according to the UK Corporate Governance Code” set out on page 135 of the management 
report. We have no exceptions to report.

The partner in charge of the audit resulting in this independent auditors’ report is Ronen Kimchi.

RONEN KIMCHI
(For and on behalf of Kost Forer Gabbay & Kasierer, member of Ernst & Young Global)
Tel Aviv, Israel
28 FEBRUARY 2022

138

139

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESConsolidated statement of financial position
For the year ended 31 December 2021

Consolidated income statement
For the year ended 31 December 2021

Assets
Non-current assets: 

Intangible assets
Property, plant and 
equipment
Right-of-use assets
Investment in joint ventures
Other non-current assets
Restricted deposits and 
cash
Deferred income tax asset

Current assets:

Restricted deposits and 
cash
Inventories
Trade receivables
Other receivables and 
prepayments
Other current financial 
assets 
Cash and cash equivalents

As at 31 December

Note

2021 
£’000

2020
 £’000

4

14,290

17,754

5 1,236,000 1,201,358
223,793
4,741
15,958

215,921
4,315
16,386

19
6
7

14(b)
27

8,121
10,221

2,261
6,724
1,505,254 1,472,589

14(b)

8

9

10
11

5,204
1,840
6,811

4,777
2,260
3,473

19,435

8,044

22
136,802
170,114

27
114,171
132,752

Total assets

1,675,368 1,605,341

Revenues
Operating expenses
EBITDAR

Rental expenses
EBITDA

Depreciation and amortisation
EBIT

Financial expenses
Financial income
Other expenses 
Other income
Net expenses for financial liability in respect of Income Units sold to private investors
Share in results of joint ventures
Loss before tax

Income tax benefit
Loss for the year

Loss attributable to:
Equity holders of the parent
Non-controlling interests

Note

21
22

19

4,5,19

23
24
25a
25b
26
6

27

Year ended 31 December

2021 
£’000

2020
 £’000

141,377
(113,808)
27,569
(2,504)
25,065
(43,283)
(18,218)
(31,369)
333
(9,418)
3,784
(1,949)
(718)
(57,555)
5,051
(52,504)

101,787
(110,870)
(9,083)
(1,004)
(10,087)
(46,624)
(56,711)
(35,526)
391
(9,736)
10,299
(2,579)
(826)
(94,688)
724
(93,964)

(52,129)
(375)
(52,504)

(81,731)
(12,233)
(93,964)

Basic and diluted loss per share (in Pound Sterling)

28

(1.23)

(1.92)

The accompanying notes are an integral part of the consolidated financial statements.

Equity and liabilities
Equity:

Issued capital
Share premium
Treasury shares
Foreign currency translation 
reserve
Hedging reserve
Accumulated earnings
Attributable to equity 
holders of the parent
Non-controlling interests
Total equity
Non-current liabilities:

Borrowings
Provision for concession fee 
on land
Financial liability in respect 
of Income Units sold to 
private investors
Other financial liabilities
Deferred income taxes

Current liabilities:

Trade payables
Other payables and accruals
Borrowings

Total liabilities
Total equity and liabilities

Note

12

As at 31 December

2021 
£’000

2020
 £’000

–
131,229
(3,482)

–
131,389
(3,482)

3,806
(434)
147,350

20,804
(703)
161,587

278,469
168,742
447,211

309,595
95,358
404,953

15

729,284

721,006

16

5,057

5,399

17
18
27

124,551
253,362
7,236

126,155
244,818
8,472
1,119,490 1,105,850

20
15

16,650
53,177
38,840
108,667

6,502
51,667
36,369
94,538
1,228,157 1,200,388
1,675,368 1,605,341

The accompanying notes are an integral part of the 
consolidated financial statements. Date of approval of the 
financial statements 28 February 2022. Signed on behalf of the 
Board by Boris Ivesha and Daniel Kos.

Boris Ivesha 
President & Chief Executive Officer 

Daniel Kos
Chief Financial Officer &  
Executive Director

140

141

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSAPPENDICESANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUP 
 
 
 
 
 
Consolidated statement of comprehensive income
For the year ended 31 December 2021

Consolidated statement of changes in equity
For the year ended 31 December 2021

Loss for the year
Other comprehensive income (loss) to be recycled through profit and loss in subsequent periods:*

Loss from cash flow hedges
Foreign currency translation adjustments of foreign operations
Other comprehensive income (loss)
Total comprehensive loss

Total comprehensive loss attributable to:
Equity holders of the parent
Non-controlling interests

*  There is no other comprehensive income that will not be reclassified to the profit and loss in subsequent periods.

The accompanying notes are an integral part of the consolidated financial statements.

Year ended 31 December

2021 
£’000

2020
 £’000

(52,504)

(93,964)

507
(23,083)
(22,576)
(75,080)

(90)
16,867
16,777
(77,187)

(68,858)
(6,222)
(75,080)

(69,069)
(8,118)
(77,187)

Issued
capital1

Share 
premium

Treasury
shares

Foreign
currency
translation
reserve

Hedging
reserve

Accumulated
earnings

Attributable  
to equity 
holders of  
the parent

Non-
controlling 
interests

Total 
equity

–
–

–

–

–

–

–

–
–

–

–
–

–

–

–

131,389
–

(3,482)
–

20,804
–

(703)
–

161,587
(52,129)

309,595
(52,129)

95,358
(375)

404,953
(52,504)

–

–

1,182

(1,342)

–

–

(16,998)

269

–

(16,729)

(5,847)

(22,576)

(16,998)

269

(52,129)

(68,858)

(6,222)

(75,080)

–

–

–

–

–

–

–

–

–

–

–

1,182

(1,342)

86

–

1,268

(1,342)

37,892

37,892

79,520

117,412

131,229

(3,482)

3,806

(434)

147,350

278,469

168,742

447,211

130,260
–

(3,636)
–

8,094
–

(655)
–

243,233
(81,731)

377,296
(81,731)

103,465
(12,233)

480,761
(93,964)

–

–

12,710

(48)

–

12,662

4,115

16,777

–
870

259

–

–
154

12,710
–

(48)
–

(81,731)
–

(69,069)
1,024

(8,118)
–

(77,187)
1,024

–

–

–

–

–

–

85

344

75

419

–

–

(64)

(64)

131,389

(3,482)

20,804

(703)

161,587

309,595

95,358

404,953

In £’000
Balance as at 
1 January 2021

Loss for the year
Other 
comprehensive 
income (loss) for 
the year
Total 
comprehensive 
income (loss)
Share-based 
payments
Exercise of options 
settled in cash
Transactions with
non-controlling 
interests
(see Note 6)
Balance as at 
31 December 2021

Balance as at 
1 January 2020
Loss for the year
Other 
comprehensive 
income (loss) for 
the year
Total 
comprehensive 
income (loss)
Issue of shares
Share-based 
payments
Transactions with
non-controlling 
interests
(see Note 6)
Balance as at 
31 December 2020

1  No par value.

The accompanying notes are an integral part of the consolidated financial statements.

142

143

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESConsolidated statement of cash flows
For the year ended 31 December 2021

Cash flows from operating activities:

Loss for the year
Adjustment to reconcile loss to cash provided by operating activities: 
Financial expenses and expenses for financial liability in respect of Income Units sold to 
private investors
Financial income
Income tax benefit
Loss on buy-back of Income Units sold to private investors
Re-measurement of lease liability
Revaluation of Park Plaza County Hall London Units
Capital loss (gain) on sale of fixed assets, net
Gain from marketable securities 
Impairment of property, plant and equipment
Impairment of right-of-use assets
Share in results of Joint Ventures
Share appreciation rights revaluation
Depreciation and amortisation 
Share-based payments 

Changes in operating assets and liabilities:
Decrease in inventories
(Increase) decrease in trade and other receivables
Increase (decrease) in trade and other payables

Cash paid and received during the period for:
Interest paid
Interest received
Taxes paid
Taxes received

Net cash used in operating activities 

Year ended 31 December

Note

2021 
£’000

2020
 £’000

(52,504)

(93,964)

24
27
25
25
25
25
 24
5
19
6
25,6c(i)
4, 5, 19

33,318
(333)
(5,051)
543
3,565
(602)
(996)
–
4,424
–
718
(1,750)
38,859
1,268
73,963

337
(19,167)
21,679
2,849

(33,729)
316
(469)
–
(33,882)
(9,574)

38,105
(268)
(724)
–
3,369
2,402
1,457
(123)
2,500
2,781
826
–
41,343
419
92,087

143
13,505
(8,529)
5,119

(31,412)
173
(1,076)
365
(31,950)
(28,708)

Cash flows from investing activities:

Investments in property, plant and equipment
Disposal of property, plant and equipment
Investments in intangible assets
Acquisition of Londra & Cargill in Rome, Italy
Acquisition of Arena Franz Ferdinand, Austria
Acquisition of Hotel 88 Rooms in Belgrade, Serbia
Loan to Joint Venture
Investment in Joint Venture
Increase in restricted cash
Decrease in marketable securities, net
Net cash used in investing activities
Cash flows from financing activities: 

Proceeds from loans and borrowings
Buy-back of Income Units previously sold to private investors
Repayment of loans and borrowings
Repayment of leases
Net proceeds from transactions with non-controlling interest
Exercise of options settled in cash
Net cash provided by financing activities

Increase (decrease) in cash and cash equivalents
Net foreign exchange differences
Cash and cash equivalents at beginning of year
Cash and cash equivalents at end of year

Non-cash items:

Lease additions and lease remeasurement 
Outstanding payable on investments in property, plant and equipment
Issuance of shares for acquisition of art’otel rights

The accompanying notes are an integral part of the consolidated financial statements.

Year ended 31 December

Note

2021 
£’000

2020
 £’000

5

4
3a
3b
3c

6

(58,582)
1,406
(176)
(28,298)
(12,783)
–
(400)
–
(6,332)
–
(105,165)

53,666
(1,934)
(26,653)
(6,825)
124,562
(1,342)
141,474

(57,388)
317
(305)
–
–
(5,350)
(583)
(2,207)
(1,613)
5,318
(61,811)

56,948
–
(7,530)
(1,567)
(64)

47,787

26,735
(4,104)
114,171
136,802

(42,732)
3,874
153,029
114,171

4,226
3,469
–

15,143
3,918
1,024

144

145

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements
For the year ended 31 December 2021

Note 1 General
a.  The consolidated financial statements of PPHE Hotel Group Limited (the ‘Company’) and its subsidiaries (together the ‘Group’) for the 
year ended 31 December 2021 were authorised for issuance in accordance with a resolution of the Directors on 28 February 2022.

  The Company was incorporated in Guernsey on 14 June 2007 and is listed on the Premium Listing segment of the Official List of the 
UK Listing Authority (the UKLA) and the shares are traded on the Main Market for listed securities of the London Stock Exchange. 

b.  Description of the Group business:

  The Group is an international hospitality real estate group, which owns, co-owns and develops hotels, resorts and campsites, 

operates the Park Plaza® brand in EMEA and owns and operates the art’otel® brand.

  The Group has interests in hotels in the United Kingdom, the Netherlands, Germany, Hungary, Serbia, Italy and Austria and hotels, 

self-catering apartment complexes and campsites in Croatia.

c.  Assessment of going concern and liquidity:

In 2021, the ongoing challenges presented by the pandemic continued to cause severe disruption to the global hospitality sector, 
with government-imposed domestic and international travel restrictions and social distancing measures in place for much of the 
year. The Group continued to take proactive measures to conserve cash in 2021. Actions mainly included utilisation of government 
support schemes available to the business across its market, such as government job support schemes (amounting to £12.1 million), 
reimbursement of fixed costs grants (amounting to £9.6 million)  and the business rates holiday in the UK (amounting to saving of 
approximately £8 million). Furthermore, capital expenditure requirements for the Group’s development pipeline have been 
prioritised, and discretionary spend has been reduced to business-critical investments only. The Board has not recommended a 
dividend payment to shareholders and future payments will be aligned to the recovery trajectory and performance of the business. 

In 2021, the Group further strengthened its liquidity through raising £125.8 million in cash as part of its joint venture transaction with 
Clal (see note 6c(i)) and as at 31 December 2021 the Group continues to hold a strong liquidity position with an overall consolidated 
cash balance of £136.8 million. Furthermore, the Group fully repaid the drawn balance under the CLBILS facility and the Waterloo 
facility and currently has access to £76.8 million of undrawn facilities. Financial covenant testing of existing facilities have been 
postponed, where appropriate, to 2023 (see Note 15c).

Since the start of the COVID-19 pandemic multiple cash flow forecasts showing various scenarios have been modelled and reviewed 
by the Board to provide the basis for strategic actions taken across the business. The Directors have considered detailed cash flow 
projections for the next three-year period to 31 December 2024 which are constructed on a base case and a downside case basis. 
Having reviewed those scenarios together with the Group’s strong cash position and the covenant waivers received, the Directors 
have a reasonable expectation that the Company is likely to continue in business for at least 12 months from the date of approval of 
the consolidated financial statements without implementing any further protective measures to the operational structure. 
Accordingly, the Directors continue to adopt the going concern basis in preparing the financial statements.

Note 2 Summary of significant accounting policies
a.  Basis of preparation
  The consolidated financial statements of the Group have been prepared on a historical cost basis, except for derivative financial 
instruments and investments in marketable securities which are measured at fair value. The consolidated financial statements are 
presented in Pound Sterling and all values are rounded to the nearest thousand (£’000) except where otherwise indicated.

Statement of compliance:

  The consolidated financial statements of the Group have been prepared in accordance with International Financial Reporting 

Standards (IFRS) which comprise standards and interpretations issued by the International Accounting Standards Board (IASB) and 
International Financial Reporting Standards Interpretations Committee (IFRIC) and adopted by the European Union.

  The accounting policies used in preparing the consolidated financial statements for the years ended 31 December 2021 and 
2020 are set out below. These accounting policies have been consistently applied to the periods presented, except where 
otherwise indicated.

b.  Basis of consolidation
  The consolidated financial statements comprise the financial statements of the Company and its subsidiaries as at 31 December 

2021. Control is achieved when the Group is exposed, or has rights, to variable returns from its involvement with the investee and 
has the ability to affect those returns through its power over the investee. 

  The financial statements of the subsidiaries are prepared for the same reporting year as the parent company, using consistent 
accounting policies. All inter-company balances and transactions, income and expenses, and profits and losses resulting from 
intra-Group transactions are eliminated in full. Subsidiaries are fully consolidated from the date of acquisition, being the date on 
which the Group obtains control, and continue to be consolidated until the date on which such control ceases.

  Non-controlling interests represent the portion of profit or loss and net assets not held by the Group and are presented separately 

in the income statement and within equity in the consolidated statement of financial position, separately from parent 
shareholders’ equity.

  A change in the ownership interest of a subsidiary, without a loss of control, is accounted for as an equity transaction. 

If the Group loses control over a subsidiary, it derecognises the related assets (including goodwill), liabilities, non-controlling interest 
and other components of equity while any resultant gain or loss is recognised in profit or loss. Any investment retained is recognised 
at fair value. 

c.  Significant accounting judgments, estimates and assumptions
  The preparation of the Group’s consolidated financial statements requires management to make judgments, estimates and 
assumptions that affect the reported amounts of revenues, expenses, assets and liabilities, and the disclosure of contingent 
liabilities, at the reporting date. However, uncertainty about these assumptions and estimates could result in outcomes that require a 
material adjustment to the carrying amount of the asset or liability affected in future periods.

146

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued

Judgments
In the process of applying the Group’s accounting policies, management has made the following judgments, which have the 
most significant effect on the amounts recognised in the consolidated financial statements.

Note 2 Summary of significant accounting policies continued
  When the Group acquires a business, it assesses the financial assets and liabilities assumed for appropriate classification and 

designation in accordance with the contractual terms, economic circumstances and pertinent conditions as at the acquisition date. 
This includes the separation of embedded derivatives in host contracts of the acquiree.

Acquisition of companies that are not business combinations

  At the acquisition date of companies and groups of assets, the Company determines whether the transaction constitutes an 

acquisition of a business in a business combination transaction pursuant to IFRS 3. If the acquisition does not constitute a business 
as defined in IFRS 3, the cost of purchase is allocated only to the identifiable assets and liabilities of the acquired company on the 
basis of their relative fair values at the date of purchase and including any minority interest according to its share of the fair value of 
net identifiable assets at the acquisition date.

In determining whether a business was acquired, the Company evaluates whether the acquired integrated set of activities and assets 
include, at a minimum, an input and a substantive process that together significantly contribute to the ability to create outputs. 
The following criteria which indicate acquisition of a business are considered: the variety of assets acquired; the extent to which 
ancillary services to operate the property are provided; and the complexity of the management of the property.

Estimates and assumptions

  The key assumptions made in the consolidated financial statements concerning uncertainties at the reporting date and the critical 
estimates computed by the Group for which there is a risk of causing a material adjustment to the carrying amounts of assets and 
liabilities within the next financial year are discussed below. The Group bases its assumptions and estimates on parameters available 
when the consolidated financial statements are prepared. However, these parameters may change due to market changes or other 
circumstances beyond the control of the Group. Such changes are reflected in the assumptions and estimates when they occur. 

Impairment of non-financial assets
Impairment exists when the carrying value of an asset or cash-generating unit exceeds its recoverable amount, which is the higher of its 
fair value less costs of disposal and its value in use. The fair value less costs of disposal calculation is based on available data from 
binding sales transactions, conducted at arm’s length, for similar assets or observable market prices less incremental costs of disposing 
of the asset. The value in use calculation is based on a DCF model. The cash flows are derived from the budget for the next five years 
and do not include restructuring activities that the Group is not yet committed to or significant future investments that will enhance the 
performance of the assets of the CGU being tested. The recoverable amount is sensitive to the discount rate used for the DCF model 
as well as the expected future cash-inflows and the growth rate used for extrapolation purposes. The key assumptions used to 
determine the recoverable amount for the different CGUs, are disclosed and further explained in Notes 4 and 5.

Deferred tax assets

  Deferred tax assets are recognised for unused carried forward tax losses and temporary differences to the extent that it is probable 

that taxable profit will be available against which the losses can be utilised. The amount of deferred tax assets that can be 
recognised is based upon the likely timing and level of future taxable profits together with future tax planning strategies. 
Additional information is provided in Note 27.

d.  Business combinations and goodwill
  Business combinations are accounted for using the acquisition method. The cost of an acquisition is measured as the aggregate of 

the consideration transferred, measured at acquisition date fair value and the amount of any non-controlling interest in the acquiree. 
For each business combination, the Group elects whether to measure the non-controlling interest in the acquiree either at fair value 
or at the non-controlling interest’s proportionate share of the acquiree’s identifiable net assets. Acquisition costs incurred are 
expensed and included in administrative expenses.

  The Group determines that it has acquired a business when the acquired set of activities and assets include an input and a 

substantive process that together significantly contribute to the ability to create outputs. The acquired process is considered 
substantive if it is critical to the ability to continue producing outputs, and the inputs acquired include an organised workforce with 
the necessary skills, knowledge or experience to perform that process or it significantly contributes to the ability to continue 
producing outputs and is considered unique or scarce or cannot be replaced without significant cost, effort or delay in the ability to 
continue producing outputs. 

If the business combination is achieved in stages, the acquisition date fair value of the acquirer’s previously held equity interest in 
the acquiree is re-measured to fair value at the acquisition date through profit or loss. Any contingent consideration to be 
transferred by the acquirer will be recognised at fair value at the acquisition date. Contingent consideration classified as equity is not 
re-measured and its subsequent settlement is accounted for within equity. Contingent consideration classified as an asset or liability 
that is a financial instrument and within the scope of IFRS 9 Financial Instruments is measured at fair value with the changes in fair 
value recognised in the income statement in accordance with IFRS 9. Other contingent consideration that is not within the scope of 
IFRS 9 is measured at fair value at each reporting date with changes in fair value recognised in profit or loss. 

  Goodwill is initially measured at cost being the excess of the aggregate of the consideration transferred and the amount recognised 

for non-controlling interest over the net identifiable assets acquired and liabilities assumed. If the fair value of the net assets 
acquired is in excess of the aggregate consideration transferred, the Group re-assesses whether it has correctly identified all of the 
assets acquired and all of the liabilities assumed and reviews the procedures used to measure the amounts to be recognised at the 
acquisition date. If the re-assessment still results in an excess of the fair value of net assets acquired over the aggregate 
consideration transferred, then the gain is recognised in profit or loss.

  After initial recognition, goodwill is measured at cost less any accumulated impairment losses. For the purpose of impairment 

testing, goodwill acquired in a business combination is, from the acquisition date, allocated to each of the Group’s cash-generating 
units that are expected to benefit from the combination, irrespective of whether other assets or liabilities of the acquiree are 
assigned to those units. Where goodwill forms part of a cash-generating unit and part of the operation within that unit is disposed 
of, the goodwill associated with the operation disposed of is included in the carrying amount of the operation when determining the 
gain or loss on disposal of the operation. Goodwill disposed of in this circumstance is measured based on the relative values of the 
operation disposed of and the portion of the cash-generating unit retained.

e.  Business combinations involving entities under common control
  The Group accounts for business combinations that include entities under common control using the acquisition method provided 

that the transaction has substance.

f.  Investment in associates and joint ventures
  An associate is an entity over which the Group has significant influence. Significant influence is the power to participate in the 

financial and operating policy decisions of the investee, but is not control or joint control over those policies. 

  A joint venture is a type of joint arrangement whereby the parties that have joint control of the arrangement have rights to the net 
assets of the joint venture. Joint control is the contractually agreed sharing of control of an arrangement, which exists only when 
decisions about the relevant activities require unanimous consent of the parties sharing control. 

  The Group’s investments in associates and joint ventures are accounted for using the equity method. Under the equity method, the 

investment in an associate or joint venture is carried in the statement of financial position at cost plus post acquisition changes in the 
Group’s share of net assets of the associate or joint venture. 

  The income statement reflects the share of the results of operations of associates and joint ventures. The Group’s share of changes 

in other comprehensive income of associates or joint venture is recognised in the statement of comprehensive income. Where there 
has been a change recognised directly in the equity of the associate or joint venture, the Group recognises its share of any changes 
and discloses this, when applicable, in the statement of changes in equity. Unrealised gains and losses resulting from transactions 
between the Group and the associate or joint venture are eliminated to the extent of the interest in the associate or joint venture.

148

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued
  The aggregate of the Group’s share of profit or loss of an associate or a joint venture is shown on the face of the income statement 
outside EBIT and represents profit or loss after tax and non-controlling interests in the subsidiaries of the associate or joint venture.

Note 2 Summary of significant accounting policies continued
  Percentage increase (decrease) in exchange rates during the year:

  The financial statements of the associate and joint ventures are prepared for the same reporting period as the Group. 

Where necessary, adjustments are made to bring the accounting policies in line with those of the Group.

  After application of the equity method, the Group determines whether it is necessary to recognise an impairment loss on its 

investment in its associate or joint venture. At each reporting date, the Group determines whether there is objective evidence that 
the investment in the associate or joint venture is impaired. If there is such evidence, the Group calculates the amount of impairment 
as the difference between the recoverable amount of the associate or joint venture and its carrying value, and then recognises the 
loss as ‘Share in result of associate and joint ventures’ in the income statement.

  Upon loss of significant influence over the associate or joint control over the joint venture, the Group measures and recognises any 
retained investment at its fair value. Any difference between the carrying amount of the associate or joint venture upon loss of 
significant influence or joint control and the fair value of the retained investment and proceeds from disposal is recognised in the 
income statement.

g.  Foreign currency translation
  The functional currency of the Company is Pound Sterling. The consolidated financial statements are also presented in Pound Sterling. 

  Each entity of the Group determines its own functional currency and items included in the financial statements of each entity are 

measured using that functional currency.

  Transactions in foreign currencies are initially recorded at the exchange rates prevailing on the dates of the transactions. 

Monetary assets and liabilities denominated in foreign currencies are retranslated into functional currency at the rates prevailing on 
the reporting date. Profits and losses arising from exchange differences are included in the income statement.

  The assets and liabilities of the entities whose functional currency is not Pound Sterling are translated at exchange rates prevailing 
on the reporting date. Income and expense items are translated at the average exchange rates for the period. Equity items are 
translated at the historical exchange rates. Exchange differences arising on the translation are recognised in other comprehensive 
income and classified as a separate component of equity (foreign currency translation reserve). Such translation differences are 
recognised in the income statement in the period in which the entity is disposed of.

  Goodwill and fair value adjustments arising on the acquisition of a foreign operation are treated as assets and liabilities of the 

foreign operation and translated at the closing rate.

  Exchange differences in respect of loans denominated in foreign currency which were granted by the Company to its subsidiaries 

are reflected in the foreign currency translation reserve in equity, as these loans are, in substance, a part of the Group’s net 
investment in the foreign operation.

  The following exchange rates in relation to Pound Sterling were prevailing at reporting dates:

Euro
Hungarian Forint
Croatian Kuna
US Dollar

150

As at 31 December

2021 
In Pound 
Sterling

2020 
In Pound 
Sterling

0.838
0.002
0.112
0.740

0.897
0.002
0.119
0.731

Euro
Hungarian Forint
Croatian Kuna
US Dollar

h.  Intangible assets

As at 31 December

2021 
%

(6.6)
(6.7)
(6.3)
1.2

2020 
%

5.3
(4.7)
4.0
(3.8)

Intangible assets acquired separately are measured on initial recognition at cost. The cost of intangible assets acquired in a business 
combination is their fair value at the date of acquisition. Following initial recognition, intangible assets are carried at cost less any 
accumulated amortisation and any accumulated impairment losses. 

Intangible assets are amortised using the straight-line method over their estimated useful life and assessed for impairment whenever 
there is an indication that the intangibles may be impaired. The amortisation period and the amortisation method are reviewed at 
least at each financial year end. Changes in the expected useful life or the expected pattern of consumption of future economic 
benefits embodied in the assets are accounted for by changing the amortisation period or method, as appropriate, and are treated 
as changes in accounting estimates. The amortisation expense for intangible assets is recognised in the income statement. 

  Gains or losses arising from derecognition of an intangible asset are measured at the difference between the net disposal proceeds 

and the carrying amount of the asset and recognised in the income statement when the asset is derecognised. 

i.  Property, plant and equipment
  Property, plant and equipment are measured at cost, less accumulated depreciation and impairment losses. Depreciation is 

calculated using the straight-line method, over the shorter of the estimated useful life of the assets or the lease term as follows:

Hotel buildings
Furniture and equipment

Years

50 to 95
2 to 25

  The costs of maintaining property, plant and equipment are recognised in the income statement as they are incurred. Costs incurred 

that significantly increase the recoverable amount of the asset concerned are added to the asset’s cost as an improvement and 
depreciated over the expected useful life of the improvement.

  An item of property, plant and equipment, and any significant part initially recognised, is derecognised upon disposal or when no 

future economic benefits are expected from its use or disposal. Any gain or loss arising on derecognition of the asset (calculated as 
the difference between the net disposal proceeds and the carrying amount of the asset) is included in the income statement when 
the asset is derecognised.

  The assets’ residual values, useful lives and methods of depreciation are reviewed at each financial year end, and adjusted 

prospectively, if appropriate.

j.  Impairment of non-financial assets
  At each reporting date, the Group reviews the carrying amounts of its non-financial assets to determine whether there is any 

indication that those assets may be impaired. If any such indication exists, the recoverable amount of the asset is estimated. Where it 
is not possible to estimate the recoverable amount of an individual asset, the Group estimates the recoverable amount of the 
cash-generating unit to which the asset belongs.

151

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Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued
  Recoverable amount is the higher of an asset’s fair value less costs of disposal and its value in use. In assessing value in use, the 

estimated future cash flows are discounted to their present value using a pre-tax discount rate that reflects current market 
assessments of the time value of money and the risks specific to the asset.

If the recoverable amount of an asset (or cash-generating unit) is estimated to be less than its carrying amount, the asset is 
considered impaired and the carrying amount of the asset (cash-generating unit) is reduced to its recoverable amount. 
Impairment losses are recognised as an expense immediately. 

  Where an impairment loss subsequently reverses, the carrying amount of the asset (cash-generating unit) is increased to the 

revised estimate of its recoverable amount, but not in excess of the carrying amount that would have been determined had no 
impairment loss been previously recognised for the asset (cash-generating unit). A reversal of an impairment loss is recognised as 
income immediately.

k.  Financial instruments
i)  Financial assets
Initial recognition and measurement
Financial assets are classified, at initial recognition, as subsequently measured at amortised cost or fair value through profit or loss.

  The classification of financial assets at initial recognition depends on the financial asset’s contractual cash flow characteristics and 
the Group’s business model for managing them. The Group initially measures a financial asset at its fair value plus, in the case of a 
financial asset not at fair value through profit or loss, transaction costs. 

In order for a financial asset to be classified and measured at amortised cost, it needs to give rise to cash flows that are ‘solely 
payments of principal and interest’ (SPPI) on the principal amount outstanding. This assessment is referred to as the SPPI test and is 
performed at an instrument level.

  The Group’s business model for managing financial assets refers to how it manages its financial assets in order to generate cash 
flows. The business model determines whether cash flows will result from collecting contractual cash flows, selling the financial 
assets, or both.

  Purchases or sales of financial assets that require delivery of assets within a timeframe established by regulation or convention in the 
marketplace (regular way trades) are recognised on the trade date, i.e. the date that the Group commits to purchase or sell the asset.

Subsequent measurement
For purposes of subsequent measurement, financial assets are classified in two categories:

 – financial assets at amortised cost (debt instruments); and
 – financial assets at fair value through profit or loss.

Financial assets at amortised cost (debt instruments)
The Group measures financial assets at amortised cost if both of the following conditions are met:

 – the financial asset is held within a business model with the objective of holding financial assets in order to collect contractual 

cash flows; and

 – the contractual terms of the financial asset give rise on specified dates to cash flows that are SPPI on the principal 

amount outstanding.

Financial assets at amortised cost are subsequently measured using the effective interest rate (EIR) method and are subject to 
impairment. Gains and losses are recognised in profit or loss when the asset is derecognised, modified or impaired.

  The Group’s financial assets at amortised cost include trade receivables and loans to joint ventures.

Note 2 Summary of significant accounting policies continued

Financial assets at fair value through profit or loss
Financial assets at fair value through profit or loss include financial assets held for trading, financial assets designated upon initial 
recognition at fair value through profit or loss, or financial assets required to be measured at fair value. Financial assets are classified 
as held for trading if they are acquired for the purpose of selling or repurchasing in the near term. Derivatives, including separated 
embedded derivatives, are also classified as held for trading unless they are designated as effective hedging instruments. 
Financial assets that are debt instruments may be designated at fair value through profit or loss on initial recognition if doing so 
eliminates, or significantly reduces, an accounting mismatch.

Financial assets at fair value through profit or loss are carried in the statement of financial position at fair value with net changes in 
fair value recognised in the income statement.

  This category includes derivative instruments and listed equity investments. Dividends on listed equity investments are recognised 

as other income in the income statement when the right of payment has been established.

Derecognition

  A financial asset (or, where applicable, a part of a financial asset or part of a Group of similar financial assets) is primarily 

derecognised (i.e. removed from the Group’s consolidated statement of financial position) when:

 – the rights to receive cash flows from the asset have expired; or
 – the Group has transferred its rights to receive cash flows from the asset or has assumed an obligation to pay the received cash 
flows in full without material delay to a third party under a ‘pass-through’ arrangement; and either (a) the Group has transferred 
substantially all the risks and rewards of the asset, or (b) the Group has neither transferred nor retained substantially all the risks 
and rewards of the asset, but has transferred control of the asset.

  When the Group has transferred its rights to receive cash flows from an asset or has entered into a pass-through arrangement, it 
evaluates if, and to what extent, it has retained the risks and rewards of ownership. When it has neither transferred nor retained 
substantially all of the risks and rewards of the asset, nor transferred control of the asset, the Group continues to recognise the 
transferred asset to the extent of its continuing involvement. In that case, the Group also recognises an associated liability. 
The transferred asset and the associated liability are measured on a basis that reflects the rights and obligations that the Group 
has retained.

  Continuing involvement that takes the form of a guarantee over the transferred asset is measured at the lower of the original 

carrying amount of the asset and the maximum amount of consideration that the Group could be required to repay.

Impairment of financial assets

  The Group recognises an allowance for expected credit loss (ECL) for all debt instruments not held at fair value through profit or 

loss. ECLs are based on the difference between the contractual cash flows due in accordance with the contract and all the cash flows 
that the Group expects to receive, discounted at an approximation of the original EIR. The expected cash flows will include cash 
flows from the sale of collateral held or other credit enhancements that are integral to the contractual terms.

  ECLs are recognised in two stages. For credit exposures for which there has not been a significant increase in credit risk since initial 

recognition, ECLs are provided for credit losses that result from default events that are possible within the next 12 months (a 
12-month ECL). For those credit exposures for which there has been a significant increase in credit risk since initial recognition, a loss 
allowance is required for credit losses expected over the remaining life of the exposure, irrespective of the timing of the default (a 
lifetime ECL).

For trade receivables the Group applies a simplified approach in calculating ECLs. Therefore, the Group does not track changes in 
credit risk, but instead recognises a loss allowance based on lifetime ECLs at each reporting date. 

  The Group considers a financial asset to be in default when internal or external information indicates that the Group is unlikely to 
receive the outstanding contractual amounts in full. A financial asset is written off when there is no reasonable expectation of 
recovering the contractual cash flows.

152

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
 
 
 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued

ii)  Financial liabilities
Initial recognition and measurement
Financial liabilities are classified, at initial recognition, as financial liabilities at fair value through profit or loss, as measured at amortised 
cost (loans and borrowings and payables) or as derivatives designated as hedging instruments in an effective hedge, as appropriate.

  All financial liabilities are recognised initially at fair value and, in the case of loans and borrowings and payables, net of directly 

attributable transaction costs.

Note 2 Summary of significant accounting policies continued
  On completion of each sale of Income Units, the Company, through a wholly owned subsidiary, Marlbray Limited (‘Marlbray’), 

entered into income swap agreements for five years with the private investors. The income swap agreements included an obligation 
of the investors to assign the right to receive the net income derived from the Income Units to Marlbray and an undertaking by 
Marlbray to pay to the investors an annual rent guarantee of approximately 6% of the purchase price for a five-year period 
commencing from the date of the completion of the sale. The income swap has been accounted for as a derivative. In 2015, Marlbray 
entered into 56 new income swap agreements for a further five years from the expiry date of the original income swap agreements 
on the same terms and conditions. In 2020 all the income swap agreements have expired. 

  The Group’s financial liabilities include trade and other payables, loans and borrowings including bank overdrafts, and derivative 

  The entire hotel is accounted for at cost less accumulated depreciation.

financial instruments.

Subsequent measurement

  The measurement of financial liabilities depends on their classification, as described below:

Financial liabilities at fair value through profit or loss
Financial liabilities at fair value through profit or loss include financial liabilities held for trading and financial liabilities designated 
upon initial recognition as at fair value through profit or loss.

Financial liabilities are classified as held for trading if they are incurred for the purpose of repurchasing in the near term. 
This category also includes derivative financial instruments entered into by the Group that are not designated as hedging 
instruments in hedge relationships as defined by IFRS 9. Separated embedded derivatives are also classified as held for trading 
unless they are designated as effective hedging instruments.

  Gains or losses on liabilities held for trading are recognised in the income statement.

Financial liabilities designated upon initial recognition at fair value through profit or loss are designated at the initial date of 
recognition, and only if the criteria in IFRS 9 are satisfied. The Group has not designated any financial liability as at fair value through 
profit or loss.

Loans and borrowings

  The replacement costs for the Income Units are fully reimbursed by the private investors. An amount of 4% of revenues is paid by the 
investors on an annual basis (‘FF&E reserve’) and is accounted for in profit and loss. The difference between the actual depreciation 
cost and the FF&E reserve is a timing difference which is recorded in the statement of financial position as a receivable or liability to 
the investor in each respective year.

Derecognition

  A financial liability is derecognised when the obligation under the liability is discharged or cancelled or expires. When an existing 

financial liability is replaced by another from the same lender on substantially different terms, or the terms of an existing liability are 
substantially modified, such an exchange or modification is treated as the derecognition of the original liability and the recognition 
of a new liability. The difference in the respective carrying amounts is recognised in the income statement.

iii) Offsetting of financial instruments
Financial assets and financial liabilities are offset and the net amount is reported in the consolidated statement of financial position if 
there is a currently enforceable legal right to offset the recognised amounts and there is an intention to settle on a net basis, to 
realise the assets and settle the liabilities simultaneously.

l.  Inventories

Inventories include china, food and beverages and are valued at the lower of cost and net realisable value. Cost includes purchase 
cost on a first-in, first-out basis. 

  This is the category most relevant to the Group. After initial recognition, interest-bearing loans and borrowings are subsequently 

  Net realisable value is the estimated selling price in the ordinary course of business less the estimated costs necessary to make 

measured at amortised cost using the EIR method. Gains and losses are recognised in profit or loss when the liabilities are 
derecognised as well as through the EIR amortisation process.

the sale.

  Amortised cost is calculated by taking into account any discount or premium on acquisition and fees or costs that are an integral 

m. Cash and cash equivalents
  Cash and cash equivalents comprise cash at bank and in hand and short-term deposits with an original maturity of three months 

part of the EIR. The EIR amortisation is included as financial expenses in the income statement.

or less.

  This category generally applies to interest-bearing loans and borrowings. 

Financial liability in respect of Income Units sold to private investors 
In 2010, the construction of Park Plaza Westminster Bridge London was completed and the hotel opened to paying customers. 
Out of 1,019 rooms, 535 rooms (‘Income Units’) were sold to private investors under a 999-year lease. The sales transactions are 
accounted for as an investment scheme in which the investors, in return for the upfront consideration paid for the Income Units, 
receive 999 years of net income from a specific revenue-generating portion of an asset (contractual right to a stream of future cash 
flows). The amounts received upfront are accounted for as a floating rate financial liability and are being recognised as income over 
the term of the lease (i.e. 999 years). Changes in future estimated cash flows from the Income Units are recognised in the period in 
which they occur. Since November 2014, the Company has bought back 37 Income Units from private investors. Upon buy-back of a 
unit, the financial liability relating to that unit is derecognised and any difference between the purchase price and the liability 
derecognised is recorded in profit and loss.

n.  Derivative financial instruments and hedge accounting
  As permitted by IFRS 9, the Group has elected to continue to apply the hedge accounting requirements of IAS 39 instead of the 

requirements of IFRS 9.

  The Group uses derivative financial instruments such as interest rate swaps to hedge its risks associated with interest rate 

fluctuations. Such derivative financial instruments are initially recognised at fair value on the date on which a derivative contract is 
entered into and are subsequently re-measured at fair value. Derivatives are carried as assets when the fair value is positive and as 
liabilities when the fair value is negative.

  Any gains or losses arising from changes in fair value on derivatives that do not qualify for hedge accounting are taken directly to the 

income statement.

For the purpose of hedge accounting, hedges are classified as cash flow hedges when hedging the exposure to variability in cash flows 
that is either attributable to a particular risk associated with a recognised asset or liability or a highly probable forecast transaction.

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Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued
  At the inception of a hedge relationship, the Group formally designates and documents the hedge relationship to which the Group 
wishes to apply hedge accounting and the risk management objective and strategy for undertaking the hedge. The documentation 
includes identification of the hedging instrument, the hedged item or transaction, the nature of the risk being hedged and how the 
Group will assess the effectiveness of changes in the hedging instrument’s fair value in offsetting the exposure to changes in the 
hedged item’s fair value or cash flows attributable to the hedged risk. Such hedges are expected to be highly effective in achieving 
offsetting changes in fair value or cash flows and are assessed on an ongoing basis to determine that they actually have been highly 
effective throughout the financial reporting periods for which they were designated. 

  The effective portion of the gain or loss on the hedging instrument in a cash flow hedge is recognised directly in other comprehensive 

income, while the ineffective portion is recognised in profit or loss. Amounts taken to other comprehensive income are transferred to the 
income statement when the hedged transaction affects profit or loss, such as when the hedged financial income or financial expense is 
recognised.

o.  Revenue from contracts with customers
  Revenue from contracts with customers is recognised when control of the goods or services are transferred to the customer at an 

amount that reflects the consideration to which the Group expects to be entitled in exchange for those goods or services. 
The Group has generally concluded that it is the principal in its revenue arrangements because it typically controls the goods or 
services before transferring them to the customer.

Owned, co-owned and leased hotels

  Revenues are primarily derived from hotel operations, including the rental of rooms, food and beverage sales and other services 
from owned, co-owned and leased hotels operated under the Group’s brand names. Revenue is recognised when rooms are 
occupied, food and beverages are sold and services are performed.

Management fees

  Management fees are earned from hotels managed by the Group, under long-term contracts with the hotel owner. 

Management fees include a base fee, which is generally a percentage of hotel revenue, and an incentive fee, which is based on the 
hotel’s profitability. Revenue is recognised when earned and realised or realisable under the terms of the agreement.

Franchise fees
Franchise fees are received in connection with a licence of the Group’s brand names, under long-term contracts with the hotel 
owner. The Group charges franchise fees as a percentage of hotel revenue. Revenue is recognised when earned and realised or 
realisable under the terms of the agreement.

Note 2 Summary of significant accounting policies continued

Contract balances
Trade receivables

  A receivable represents the Group’s right to an amount of consideration that is unconditional (i.e. only the passage of time is 

required before payment of the consideration is due). 

Contract liabilities

  A contract liability is the obligation to transfer goods or services to a customer for which the Group has received consideration (or an 
amount of consideration is due) from the customer. If a customer pays consideration before the Group transfers goods or services to 
the customer, a contract liability (advance payments received) is recognised when the payment is made or the payment is due 
(whichever is earlier). Contract liabilities are recognised as revenue when the Group performs under the contract.

p.  Alternative performance measures

EBITDAR

  Earnings before interest, tax, depreciation, amortisation, impairment loss and rental expenses, share of associate and exceptional 

items presented as other income and expense (EBITDAR) correspond to revenue less cost of revenues (operating expenses). 
EBITDAR, together with EBITDA, is used as a key performance indicator. 

EBITDA

  Earnings before interest, tax, depreciation and amortisation, impairment loss, exceptional items presented as other income and 

expense (EBITDA) correspond to gross profit after the operating costs of holding leased hotels.

EBIT 

  Earnings before interest, tax and exceptional items presented as other income and expense (EBIT) correspond to gross operating 

profit after the operating costs of holding both leased and owned assets. 

q.  Leases
  The Group accounts for a contract as a lease when the contract terms convey the right to control the use of an identified asset for a 

period of time in exchange for consideration. 

The Group as lessee

  The Group applies a single recognition and measurement approach for all leases, except for short-term leases and leases of 

low-value assets. The Group recognises lease liabilities to make lease payments and right-of-use assets representing the right to use 
the underlying assets.

Marketing fees

Right-of-use assets

  Marketing fees are received in connection with the sales and marketing services offered by the Group, under long-term contracts 

with the hotel owner. The Group charges marketing fees as a percentage of hotel revenue. Revenue is recognised when earned and 
realised or realisable under the terms of the agreement.

Customer loyalty programme

  The Group participates in the Radisson RewardsTM customer loyalty programme to provide customers with incentives to buy room 
nights. This customer loyalty programme is owned and operated by the Radisson Hotel Group and therefore the entity retains no 
obligations in respect of the award credits other than to pay the programme operator for the granted award credits. The customers 
are entitled to utilise the awards as soon as they are granted.

  The Group purchases these award credits from Radisson Hotel Group and issues these to its customers in order to enhance its 

customer relationships rather than to earn a margin from the sale of these award credits. The Group concluded that it is acting as 
principal in this transaction and, in substance, is earning revenue from supplying these awards to its customers. The Group measures 
these revenues at fair value and recognises these gross from the costs of participating in the programme.

  The Group recognises right-of-use assets at the commencement date of the lease (i.e. the date the underlying asset is available for 
use). Right-of-use assets are measured at cost, less any accumulated depreciation and impairment losses, and adjusted for any 
re-measurement of lease liabilities. The cost of right-of-use assets includes the amount of lease liabilities recognised, initial direct 
costs incurred, and lease payments made at or before the commencement date less any lease incentives received. Right-of-use 
assets are depreciated on a straight-line basis over the shorter of the lease term and the estimated useful lives of the assets, 
as follows:

Land 
Hotel buildings
Offices and storage 
Furniture and equipment

Years

50 to 200
5 to 95
1 to 12
2 to 25

If ownership of the leased asset transfers to the Group at the end of the lease term or the cost reflects the exercise of a purchase 
option, depreciation is calculated using the estimated useful life of the asset. The right-of-use assets are also subject to impairment. 
Refer to the accounting policies in section (j), Impairment of non-financial assets.

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Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued

Lease liabilities

  At the commencement date of the lease, the Group recognises lease liabilities measured at the present value of lease payments to 
be made over the lease term. The lease payments include fixed payments (including in-substance fixed payments) less any lease 
incentives receivable, variable lease payments that depend on an index or a rate, and amounts expected to be paid under residual 
value guarantees. The lease payments also include the exercise price of a purchase option reasonably certain to be exercised by the 
Group and payments of penalties for terminating the lease, if the lease term reflects the Group exercising the option to terminate. 
Variable lease payments that do not depend on an index or a rate are recognised as rent expenses in the period in which the event 
or condition that triggers the payment occurs.

In calculating the present value of lease payments, the Group uses its incremental borrowing rate at the lease commencement date 
because the interest rate implicit in the lease is not readily determinable. After the commencement date, the amount of lease 
liabilities is increased to reflect the accretion of interest and reduced for the lease payments made. In addition, the carrying amount 
of lease liabilities is re-measured if there is a modification, a change in the lease term, a change in the lease payments (e.g. 
changes to future payments resulting from a change in an index or rate used to determine such lease payments) or a change in the 
assessment of an option to purchase the underlying asset.

  The Group’s lease liabilities are included in Other financial liabilities (see Note 18).

Variable lease payments that depend on an index:

  On the commencement date, the Company uses the index rate prevailing on the commencement date to calculate the future 

lease payments.

For leases in which the Company is the lessee, the aggregate changes in future lease payments resulting from a change in the index 
are discounted (without a change in the discount rate applicable to the lease liability) and recorded as an adjustment of the lease 
liability and the right-of-use asset, only when there is a change in the cash flows resulting from the change in the index (that is, when 
the adjustment to the lease payments takes effect). 

Variable lease payments:

  Variable lease payments that do not depend on an index or interest rate but are based on performance or usage are recognised as 
an expense as incurred when the Company is the lessee, and are recognised as income as earned when the Company is the lessor.

Lease extension and termination options:

  A non-cancellable lease term includes both the periods covered by an option to extend the lease when it is reasonably certain that 
the extension option will be exercised and the periods covered by a lease termination option when it is reasonably certain that the 
termination option will not be exercised.

In the event of any change in the expected exercise of the lease extension option or in the expected non-exercise of the lease 
termination option, the Company re-measures the lease liability based on the revised lease term using a revised discount rate as of 
the date of the change in expectations. The total change is recognised in the carrying amount of the right-of-use asset until it is 
reduced to zero, and any further reductions are recognised in profit or loss.

Lease modifications:
If a lease modification does not reduce the scope of the lease and does not result in a separate lease, the Company re-measures the 
lease liability based on the modified lease terms using a revised discount rate as of the modification date and records the change in 
the lease liability as an adjustment to the right-of-use asset.

If a lease modification reduces the scope of the lease, the Company recognises a gain or loss arising from the partial or full reduction 
of the carrying amount of the right-of-use asset and the lease liability. The Company subsequently re-measures the carrying amount 
of the lease liability according to the revised lease terms, at the revised discount rate as of the modification date and records the 
change in the lease liability as an adjustment to the right-of-use asset.

Note 2 Summary of significant accounting policies continued

Short-term leases and leases of low-value assets

  The Group applies the short-term lease recognition exemption to its short-term leases of furniture and equipment (i.e. those leases 
that have a lease term of 12 months or less from the commencement date and do not contain a purchase option). It also applies the 
lease of low-value assets recognition exemption to leases of office equipment that are considered to be low value. Lease payments 
on short-term leases and leases of low-value assets are recognised as expense on a straight-line basis over the lease term.

r.  Employee benefits

Share-based payments

  The Board has adopted a share option plan, under which employees and Directors of the Group receive remuneration in the form of 

share-based payment transactions, whereby employees render services as consideration for equity instruments (equity-settled 
transactions). 

  The cost of equity-settled transactions with employees is measured by reference to the fair value at the date on which they are 

granted. The fair value is determined by using an appropriate pricing model, further details of which are given in Note 13.

  The cost of equity-settled transactions is recognised, together with a corresponding increase in equity, over the period in which the 
performance and/or service conditions are fulfilled. The cumulative expense recognised for equity-settled transactions at each 
reporting date until the vesting date reflects the extent to which the vesting period has expired and the Group’s best estimate of the 
number of equity instruments that will ultimately vest. The income statement expense or credit for a period represents the 
movement in cumulative expense recognised at the beginning and end of that period.

  No expense is recognised for awards that do not ultimately vest, except for equity-settled transactions where vesting is conditional 
upon a market or non-vesting condition, which are treated as vesting, irrespective of whether or not the market or non-vesting 
condition is satisfied, provided that all other performance and/or service conditions are satisfied.

  Where the terms of an equity-settled transaction award are modified, the minimum expense recognised is the expense as if the 

terms had not been modified, if the original terms of the award are met. An additional expense is recognised for any modification 
that increases the total fair value of the share-based payment transaction, or is otherwise beneficial to the employee, as measured at 
the date of modification.

  Where an equity-settled award is cancelled, it is treated as if it vested on the date of cancellation, and any expense not yet 

recognised for the award is recognised immediately. This includes any award where non-vesting conditions within the control of 
either the entity or the employee are not met. However, if a new award is substituted for the cancelled award, and designated as a 
replacement award on the date that it is granted, the cancelled and new awards are treated as if they were a modification of the 
original award, as described in the previous paragraph. 

Pension

  The Group has a defined contribution pension plan where the employer is liable only for the employer’s part of the contribution 

towards an individual’s pension plan.

  The Group will have no legal obligation to pay further contributions. The contributions in the defined contribution plan are 

recognised as an expense and no additional provision is required in the consolidated financial statements.

s.  Provisions
  Provisions are recognised when the Group has a present obligation (legal or constructive) as a result of a past event, it is probable 
that an outflow of resources embodying economic benefits will be required to settle the obligation and a reliable estimate can be 
made of the amount of the obligation. When the Group expects some or all of a provision to be reimbursed, for example under an 
insurance contract, the reimbursement is recognised as a separate asset, but only when the reimbursement is virtually certain. 
The expense relating to a provision is presented in the income statement, net of any reimbursement.

If the effect of the time value of money is material, provisions are discounted using a current pre-tax rate that reflects, when 
appropriate, the risks specific to the liability. When discounting is used, the increase in the provision due to the passage of time is 
recognised as a finance cost.

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Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued
t.  Borrowing costs for qualifying assets
  Borrowing costs directly attributable to the acquisition, construction or production of an asset that necessarily takes a substantial 

period of time to get ready for its intended use or sale are capitalised as part of the cost of the asset. All other borrowing costs are 
expensed in the period in which they occur. Borrowing costs consist of interest and other costs that an entity incurs in connection 
with the borrowing of funds. All other borrowing costs are recognised in the income statement in the period in which they are 
incurred.

u.  Taxation

Current income tax

  Current income tax assets and liabilities for the current and prior periods are measured at the amount expected to be recovered 
from or paid to the taxation authorities. The tax rates and tax laws used to compute the amount are those that are enacted or 
substantively enacted at the reporting date in the countries where the Group operates and generates taxable income.

Deferred income tax

  Deferred income tax is provided using the liability method on temporary differences at the reporting date between the tax bases of 
assets and liabilities and their carrying amounts for financial reporting purposes. Deferred tax liabilities are recognised for all taxable 
temporary differences, except:

 – where the deferred tax liability arises from the initial recognition of goodwill or from an asset or liability in a transaction that is not 

a business combination and, at the time of the transaction, affects neither the accounting profit nor taxable profit or loss; and
 – in respect of taxable temporary differences associated with investments in subsidiaries, associates and jointly controlled entities, 
where the timing of the reversal of the temporary differences can be controlled and it is probable that the temporary differences 
will not reverse in the foreseeable future.

  Deferred tax assets and liabilities and changes in them relating to items recognised directly in equity or other comprehensive 

income are recognised in equity or other comprehensive income and not in the income statement.

  Deferred tax assets are recognised for all deductible temporary differences, the carry forward of unused tax credits and any unused 
tax losses. Deferred tax assets are recognised to the extent that it is probable that taxable profit will be available against which the 
deductible temporary differences and the carry forward of unused tax losses can be utilised, except:

 – when the deferred income tax asset relating to the deductible temporary difference arises from the initial recognition of an asset 
or liability in a transaction that is not a business combination and, at the time of the transaction, affects neither the accounting 
profit nor taxable profit or loss; and

 – in respect of deductible temporary differences associated with investments in subsidiaries, associates and jointly controlled 

entities, deferred tax assets are recognised only to the extent that it is probable that the temporary differences will reverse in the 
foreseeable future and taxable profit will be available against which the temporary differences can be utilised.

Note 2 Summary of significant accounting policies continued
w. Earnings (loss) per share
  Basic earnings (loss) per share amounts are calculated by dividing the net profit (loss) for the year attributable to shareholders of the 

parent company by the weighted average number of ordinary shares outstanding during the year.

  Diluted earnings (loss) per share amounts are calculated by dividing the net profit (loss) for the year by the weighted average number 
of ordinary shares outstanding during the year plus the weighted average number of ordinary shares that would be issued on the 
conversion of all the dilutive potential ordinary shares into ordinary shares.

x.  Government grants
  Government grants are recognised where there is reasonable assurance that the grant will be received and all attached conditions 
will be complied with. When the grant relates to an expense item, it is recognised as income on a systematic basis over the periods 
that the related costs, for which it is intended to compensate. The income from the Government grants is netted off against the 
operating expenses account in the income statement.

y.  Changes in accounting policies and disclosures
  The Group applied for the first time certain standards and amendments, which are effective for annual periods beginning on or after 
1 January 2021. Several other amendments and interpretations apply for the first time in 2021, but do not have an impact on the 
consolidated financial statements of the Group. The Group has not early adopted any other standard, interpretation or amendment 
that has been issued but is not yet effective.

  COVID-19 related rent concessions beyond 30 June 2021 

Amendment to IFRS 16 

  On 28 May 2020, the IASB issued COVID-19 Related Rent Concessions – amendment to IFRS 16 Leases. The amendments provide 

relief to lessees from applying IFRS 16 guidance on lease modification accounting for rent concessions arising as a direct 
consequence of the COVID-19 pandemic. As a practical expedient, a lessee may elect not to assess whether a COVID-19 related rent 
concession from a lessor is a lease modification. A lessee that makes this election accounts for any change in lease payments 
resulting from the COVID-19 related rent concession the same way it would account for the change under IFRS 16, if the change were 
not a lease modification. The amendment was intended to apply until 30 June 2021, but as the impact of the COVID-19 pandemic is 
continuing, on 31 March 2021, the IASB extended the period of application of the practical expedient to 30 June 2022. 
The amendment applies to annual reporting periods beginning on or after 1 April 2021. 

Interest Rate Benchmark Reform – Phase 2: Amendments to IFRS 9, IAS 39, IFRS 7, IFRS 4 and IFRS 16 

  The amendments provide temporary reliefs which address the financial reporting effects when an interbank offered rate (IBOR) is 

replaced with an alternative nearly risk-free interest rate (RFR). The amendments include the following practical expedients:

 – A practical expedient to require contractual changes, or changes to cash flows that are directly required by the reform, to be 

treated as changes to a floating interest rate, equivalent to a movement in a market rate of interest

 – Permit changes required by IBOR reform to be made to hedge designations and hedge documentation without the hedging 

  The carrying amount of deferred income tax assets is reviewed at each reporting date and reduced to the extent that it is no longer 

relationship being discontinued

probable that sufficient taxable profit will be available to allow all or part of the deferred income tax asset to be utilised. 
Unrecognised deferred income tax assets are re-assessed at each reporting date and are recognised to the extent that it has 
become probable that future taxable profit will allow the deferred tax asset to be recovered.

  Deferred tax assets and liabilities are measured at the tax rates that are expected to apply in the year when the asset is realised or 
the liability is settled, based on tax rates (and tax laws) that have been enacted or substantively enacted at the reporting date.

 – Provide temporary relief to entities from having to meet the separately identifiable requirement when an RFR instrument is 

designated as a hedge of a risk component

  As at 31 December 2021 the Group had two variable interest bearing loans that were linked to the Pound Libor.  After the reporting 
date those loan agreements were amended to replace the Pound Libor with sterling overnight index average (Sonia) effective from 
2022. In line with the above practical expedient those loan amendments will be treated as changes to a floating interest rate. 
The Group does not expect the change in rates to have  any significant impact on the future cash outflow from those loans. 

  Deferred tax assets and deferred tax liabilities are offset, if a legally enforceable right exists to set off current tax assets against 

current tax liabilities and the deferred taxes relate to the same taxable entity and the same taxation authority.

z.  Standards issued but not yet applied

v.  Treasury shares
  Own equity shares held by the Group are recognised at cost and presented as a deduction from equity. Any purchase, sale, issue or 

cancellation of treasury shares is recognised directly in equity.

Standards issued but not yet effective, or subject to adoption by the European Union, up to the date of issuance of the consolidated 
financial statements are listed below. This listing of standards issued are those that the Group reasonably expects to have an impact 
on disclosures, financial position or performance when applied at a future date. The Group intends to adopt these standards when 
they become mandatory.

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 2 Summary of significant accounting policies continued
  The following standards have been issued by the IASB and are not yet effective or are subject to adoption by the European Union:

Note 2 Summary of significant accounting policies continued

IFRS 9 Financial Instruments – Fees in the ’10%’ test for derecognition of financial liabilities

Amendments to IAS 1: Classification of Liabilities as Current or Non-current
In January 2020, the IASB issued amendments to paragraphs 69 to 76 of IAS 1 to specify the requirements for classifying liabilities as 
current or non-current. The amendments clarify:

 – what is meant by a right to defer settlement;
 – that a right to defer must exist at the end of the reporting period;
 – that classification is unaffected by the likelihood that an entity will exercise its deferral right; and
 – that only if an embedded derivative in a convertible liability is itself an equity instrument would the terms of a liability not impact 

its classification.

  The amendments are effective for annual reporting periods beginning on or after 1 January 2023 and must be applied 

retrospectively. The Group is currently assessing the impact the amendments will have on current practice and whether existing loan 
agreements may require renegotiation.

Reference to the Conceptual Framework – Amendments to IFRS 3
In May 2020, the IASB issued Amendments to IFRS 3 Business Combinations – Reference to the Conceptual Framework. 
The amendments are intended to replace a reference to the Framework for the Preparation and Presentation of Financial 
Statements, issued in 1989, with a reference to the Conceptual Framework for Financial Reporting issued in March 2018 without 
significantly changing its requirements. 

  The Board also added an exception to the recognition principle of IFRS 3 to avoid the issue of potential ‘day 2’ gains or losses arising 

for liabilities and contingent liabilities that would be within the scope of IAS 37 or IFRIC 21 Levies, if incurred separately.

  At the same time, the Board decided to clarify existing guidance in IFRS 3 for contingent assets that would not be affected by 

replacing the reference to the Framework for the Preparation and Presentation of Financial Statements.

  The amendments are effective for annual reporting periods beginning on or after 1 January 2022 and apply prospectively.

Property, Plant and Equipment: Proceeds before Intended Use – Amendments to IAS 16
In May 2020, the IASB issued Property, Plant and Equipment/Proceeds before Intended Use, which prohibits entities deducting from 
the cost of an item of property, plant and equipment, any proceeds from selling items produced while bringing that asset to the 
location and condition necessary for it to be capable of operating in the manner intended by management. Instead, an entity 
recognises the proceeds from selling such items, and the costs of producing those items, in profit or loss.

  The amendment is effective for annual reporting periods beginning on or after 1 January 2022 and must be applied retrospectively 
to items of property, plant and equipment made available for use on or after beginning of the earliest period presented when the 
Group first applies the amendment. The amendment is not expected to have a material impact on the Group.

Onerous Contracts – Costs of Fulfilling a Contract – Amendments to IAS 37
In May 2020, the IASB issued amendments to IAS 37 to specify which costs an entity needs to include when assessing whether a 
contract is onerous or loss-making. The amendments apply a ‘Directly related cost approach’. The costs that relate directly to a 
contract to provide goods or services include both incremental costs and an allocation of costs directly related to contract activities. 
General and administrative costs do not relate directly to a contract and are excluded unless they are explicitly chargeable to the 
counterparty under the contract.

  The amendments are effective for annual reporting periods beginning on or after 1 January 2022. The amendments are not 

expected to have a material impact on the Group.

  As part of its 2018–2020 annual improvements to IFRS standards process the IASB issued amendment to IFRS 9. The amendment 
clarifies the fees that an entity includes when assessing whether the terms of a new or modified financial liability are substantially 
different from the terms of the original financial liability. These fees include only those paid or received between the borrower and 
the lender, including fees paid or received by either the borrower or lender on the other’s behalf. An entity applies the amendment 
to financial liabilities that are modified or exchanged on or after the beginning of the annual reporting period in which the entity first 
applies the amendment.

  The amendments are effective for annual reporting periods beginning on or after 1 January 2022. The amendments are not 

expected to have a material impact on the Group.

Definition of Accounting Estimates – Amendments to IAS 8
In February 2021, the IASB issued amendments to IAS 8, in which it introduces a definition of ‘accounting estimates’. 
The amendments clarify the distinction between changes in accounting estimates and changes in accounting policies and the 
correction of errors. Also, they clarify how entities use measurement techniques and inputs to develop accounting estimates. 
The amendments are effective for annual reporting periods beginning on or after 1 January 2023 and apply to changes in 
accounting policies and changes in accounting estimates that occur on or after the start of that period. Earlier application is 
permitted as long as this fact is disclosed.

  The amendments are not expected to have a material impact on the Group. 

Disclosure of Accounting Policies – Amendments to IAS 1 and IFRS Practice Statement 2
In February 2021, the IASB issued amendments to IAS 1 and IFRS Practice Statement 2 Making Materiality Judgements, in which it 
provides guidance and examples to help entities apply materiality judgments to accounting policy disclosures. The amendments aim 
to help entities provide accounting policy disclosures that are more useful by replacing the requirement for entities to disclose their 
‘significant’ accounting policies with a requirement to disclose their ‘material’ accounting policies and adding guidance on how 
entities apply the concept of materiality in making decisions about accounting policy disclosures.

  The amendments to IAS 1 are applicable for annual periods beginning on or after 1 January 2023 with earlier application permitted. 
Since the amendments to the Practice Statement 2 provide non-mandatory guidance on the application of the definition of material 
to accounting policy information, an effective date for these amendments is not necessary.

  The Group is currently assessing the amendments to determine the impact they will have on the Group’s accounting policy 

disclosures.

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
 
 
 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 3 Business combination
a.  Acquisition of Londra & Cargill Hotel in Rome, Italy
  On 10 November 2021 PPHE Hotel Group, through its wholly owned subsidiary Londra Cargill Parent S.r.l, acquired 100% of the 

shares of Società Immobiliare Alessandro De Gasperis S.r.l. which owns and operate the Londra & Cargill Hotel in Rome, Italy (the 
‘hotel’). The hotel offers 101 rooms and suites, a restaurant, bar, meeting facilities and private parking and will continue to operate 
while the Group finalises its plans to reposition the property as an upper upscale lifestyle hotel. The hotel is expected to be 
relaunched in early 2023 after completing the planned repositioning. The purchase price of €33.1 million (£28.3 million) was funded 
from the Group’s excess cash position. Transaction costs of £0.5 million were expensed and are included in other expenses in the 
consolidated income statement.

  The fair values of identifiable assets and liabilities of the hotel at the date of acquisition were as follows:

Property, plant and equipment
Trade and other receivables
Indemnification asset
Trade and other payables
Bank loan 
Deferred tax liabilities, net

Net assets
Cash flow on acquisition:
Cash acquired with the subsidiary
Cash paid
Net cash outflow

Fair value 
£’000

33,052
43

(3,784)
(483)
(530)

28,298

8
(28,306)
(28,298)

From the date of acquisition, Società Immobiliare Alessandro De Gasperis S.r.l. contributed £0.2 million of revenue and a loss of 
£(0.2) million to loss before tax of the Group. If the combination had taken place at the beginning of the year, the effect on revenues 
and profit before tax of the Group would have been immaterial.

b.  Acquisition of the FRANZ ferdinand Mountain Resort Hotel in Nassfeld, Austria
  On 3 December 2021, Arena Hospitality Group d.d., through its subsidiaries Sugarhill Investments B.V. and ARENA FRANZ 

Ferdinand GmbH, acquired the FRANZ ferdinand Mountain Resort Nassfeld, a 4-star hotel in Nassfeld, Austria. The purchase price 
of €15.3 million (£12.8 million) was partially funded from Arena’s excess cash and partially by bank debt of €10.5 million (£8.8 million) 
with Erste Group Bank AG. Transaction costs of £0.5 million were expensed and are included in other expenses in the consolidated 
income statement.

Note 3 Business combination continued 
  The fair values of identifiable assets and liabilities of the hotel at the date of acquisition were as follows:

Property, plant and equipment
Inventories
Trade and other payables

Net assets
Cash paid

Fair value 
£’000

13,155
31
(403)

12,783
(12,783)

From the date of acquisition, FRANZ ferdinand Mountain Resort Nassfeld contributed £0.3 million of revenue and a loss of £(0.1) 
million to loss before tax. If the combination had taken place at the beginning of the year, the effect on revenues and profit before 
tax of the Group would have been immaterial.

c.  Acquisition of 88 Rooms Hotel in Belgrade, Serbia
  On 29 December 2020 Arena Hospitality Group d.d., through its wholly owned subsidiary, successfully completed the acquisition of 

88 Rooms Hotel in Belgrade (the ‘hotel’). The transaction value amounted to HRK 45 million (£5.4 million).

  The fair values of identifiable assets and liabilities of the hotel at the date of acquisition were as follows:

Property, plant and equipment
Intangible assets
Trade and other receivables
Trade and other payables

Net assets
Cash flow on acquisition:

Cash acquired with the subsidiary
Cash paid
Net cash outflow

Fair value 
£’000

5,322
16
37
(25)

5,350

10
(5,360)
(5,350)

If the acquisition had taken place as of 1 January 2020, the effect on prior year revenues and loss before tax of the Group would 
have been immaterial.

164

165

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 4 Intangible assets

Cost:

Balance as at 1 January 2021
Adjustment for exchange rate differences
Additions
Disposals 
Balance as at 31 December 2021
Accumulated amortisation:

Balance as at 1 January 2021
Disposals
Amortisation
Adjustment for exchange rate differences
Balance as at 31 December 2021
Net book value as at 31 December 2021

Cost:

Balance as at 1 January 2020
Adjustment for exchange rate differences
Additions
Disposals
Acquisition of a subsidiary
Balance as at 31 December 2020
Accumulated amortisation:

Balance as at 1 January 2020
Disposals
Amortisation
Adjustment for exchange rate differences
Balance as at 31 December 2020
Net book value as at 31 December 2020

Park Plaza®
 Hotels &
 Resorts
 management

 rights (a)1 
£’000

Park Plaza®
Hotels &
Resorts
franchise 
rights (a)2 
£’000

art’otel®
franchise 
rights (b)
£’000

Other
intangible 
assets (c) 
£’000

21,475
(1,412)
–
–
20,063

14,446
–
1,035
(974)
14,507
5,556

20,391
1,084
–
–
–
21,475

12,689
–
1,072
685
14,446
7,029

21,954
(1,444)
–
–
20,510

14,868
–
1,042
(1,001)
14,909
5,601

20,846
1,108
–
–
–
21,954

13,084
–
1,080
704
14,868
7,086

3,899
(256)
–
–
3,643

1,866
–
186
(127)
1,925
1,718

2,532
119
1,248
–
–
3,899

1,645
–
132
89
1,866
2,033

3,347
(222)
176
(10)
3,291

1,741
(10)
268
(123)
1,876
1,415

3,128
128
81
(6)
16
3,347

1,443
(6)
251
53
1,741
1,606

Total
£’000

50,675
(3,334)
176
(10)
47,507

32,921
(10)
2,531
(2,225)
33,217
14,290

46,897
2,439
1,329
(6)
16
50,675

28,861
(6)
2,535
1,531
32,921
17,754

a.  Acquisition of Park Plaza® Hotels & Resorts management and franchise rights and lease rights

(1)  Management rights – rights held by the Group relating to the management of Park Plaza® Hotels & Resorts in Europe, the Middle 
East and Africa. The management rights are included in the consolidated financial statements at their fair value as at the date of 
acquisition and are being amortised over a 20-year period based on the terms of the existing contracts and management 
estimation of their useful life. The remaining amortisation period is 6.5 years.

(2) Franchise rights relating to the brand ‘Park Plaza® Hotels & Resorts’ are included in the consolidated financial statements at their 
fair value as at the date of acquisition and are being amortised over a 20-year period based on management’s estimation of their 
useful life. The remaining amortisation period is 6.5 years.

Note 4 Intangible assets continued
b.  Acquisition of art’otel® rights

In 2007, the Group acquired from CCS Capital Concept Services Gmbh (the ‘vendor’) the worldwide rights to use the art’otel® brand 
name for an unlimited period of time. The rights are being amortised over a 20-year period based on management’s estimation of 
their useful life. The remaining amortisation period is 6.5 years. In December 2020, the Group acquired certain rights which were 
assigned to the vendor under the original agreement for a cash consideration of €0.3 million (£0.2 million) and 80,000 shares of the 
Company. The additional rights are amortised based on management’s estimation of their useful life.

c.  Other intangible assets
  These include the brand name and internal domain obtained in the acquisition of Arena. The rights are being amortised over 20 

years based on management’s estimation of their useful life. 

d.  Impairment
  The recoverable amount of the management and franchise rights have been determined based on internal value-in-use calculations. 

  Management rights – The value-in-use was estimated by applying the income approach. Under the Income Approach, fair value is 

dependent on the present value of future economic benefits to be derived from ownership of an asset. 

Franchise rights – The value-in-use was estimated by applying the Relief from Royalties Approach, a common and accepted 
valuation technique used to estimate the fair market value of franchise rights. This method assumes that if the subject intangible 
assets were not already available, a market royalty rate would have to be paid on the development and use of comparable 
alternative intangible assets. An assumption of 6% royalty fee saving was used both for the Park Plaza® Hotels & Resorts and art’otel® 
franchise rights. 

  Given the adverse effect that COVID-19 had on the hospitality sector, management assumed that cash flow from management fees 

and royalty fee saving will gradually recover during 2022–2023, and returning to 2019 levels in 2024. The discount rate applied to the 
cash flow projections for both the management and franchise rights was set at 10% which includes a risk premium on top of the 
Group WAAC. Based on this analysis it was concluded that there is no need for impairment.

166

167

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 5 Property, plant and equipment

Note 5 Property, plant and equipment continued

Cost:

Balance as at 1 January 2021
Additions during the year
Disposal 
Acquisition of subsidiaries (Note 3)
Buy-back of Income Units sold to private 
investors
Reclassification
Adjustment for exchange rate differences
Balance as at 31 December 2021
Accumulated depreciation and 
impairment:

Balance as at 1 January 2021
Provision for depreciation
Disposal 
Reclassification
Buy-back of Income Units sold to private 
investors
Impairment
Adjustment for exchange rate differences
Balance as at 31 December 2021
Net book value as at 31 December 2021

Cost:

Balance as at 1 January 2020
Additions during the year
Disposal 
Acquisition of subsidiaries
Reclassification
Adjustment for exchange rate differences
Balance as at 31 December 2020
Accumulated depreciation and 
impairment:

Balance as at 1 January 2020
Provision for depreciation
Disposal 
Reclassification
Impairment
Adjustment for exchange rate differences
Balance as at 31 December 2020
Net book value as at 31 December 2020

Land 
£’000

353,931
–
(77)
6,169

174
–
(11,583)
348,614

11,043
317
–
–

–
4,424
(115)
15,669
332,945

315,743
1,034
–
30,089
2
7,063
353,931

7,361
329
–
699
2,500
154
11,043
342,888

Hotel 
buildings 
£’000

699,516
1,750
(1,835)
38,443

1,253
1,998
(23,829)
717,296

96,933
13,922
(1,571)
(12)

157
–
(3,174)
106,255
611,041

661,672
14,482
(3,065)
4,697
5,857
15,873
699,516

82,706
13,744
(1,543)
169
–
1,857
96,933
602,583

Property &
 assets under
 construction
 £’000

Income Units
 sold to private 
investors1
 £’000

Furniture, 
fixtures and 
equipment
 £’000

24,095
25,175
(23)
–

–
(1,964)
(1,558)
45,725

–
–
–
–

–
–
–
–
45,725

14,410
10,975
–
3,826
(5,473)
357
24,095

–
–
–
–
–
–
–
24,095

138,199
363
–
–

(1,534)
874
–
137,902

22,435
643
–
418

(259)
–
–
23,237
114,665

137,789
410
–
–
–
–
138,199

21,278
1,157
–
–
–
–
22,435
115,764

240,865
32,153
(375)
1,595

107
(1,080)
(5,136)
268,129

124,837
14,778
(329)
(384)

102
–
(2,499)
136,505
131,624

206,221
34,388
(2,859)
223
(386)
3,278
240,865

110,829
16,149
(2,607)
(868)
–
1,334
124,837
116,028

Total 
£’000

1,456,606
59,441
(2,310)
46,207

–
(172)
(42,106)
1,517,666

255,248
29,660
(1,900)
22

–
4,424
(5,788)
281,666
1,236,000

1,335,835
61,289
(5,924)
38,835
–
26,571
1,456,606

222,174
31,379
(4,150)
–
2,500
3,345
255,248
1,201,358

1.   This includes 498 rooms (‘Income Units’) (2020: 504) in Park Plaza Westminster Bridge London, for which the cash flows, derived from the net income 

generated by these Income Units, were sold to private investors (see Note 2(k)). The proceeds from the purchases have been accounted for as a variable 
rate financial liability (see Note 17).

a.  For information regarding liens, see Note 14.

b.  Impairment
  The recoverable amount of property, plant and equipment had been determined based on third party valuations received for 

31 December 2021. Given the adverse effect that COVID-19 had on the hospitality sector, the third party valuers assumed that cash 
flow from operations will gradually recover during 2022–2023, and returning to 2019 levels in 2024. The discount rates applied to 
cash flow projections was determined by the third party valuator and ranges between 7.5%–11%. In 2021, the Group recorded an 
impairment loss in respect of one property in the Management and Central Services segment in the amount of £4.4 million, which is 
included in depreciation, amortisation and impairment loss.

c.  Capitalised borrowing costs
  On 7 April 2020 the Group entered into a building contract to develop art’otel London Hoxton on a site located by Old Street, 

Rivington Street, Great Eastern Street and Bath Place, London EC1, which is expected to be completed in February 2024 (see Note 
30c(i)). The cumulative expenditure for this project as at 31 December 2021 was £66.7 million (2020: £37.1 million).

  The amount of borrowing costs capitalised related to this project during the year ended 31 December 2021 was £1.3 million 

(2020: £0.6 million). The rate used to determine the amount of borrowing costs eligible for capitalisation was LIBOR +3.55%, which is 
the effective interest rate (EIR) of the specific borrowing.

d.  Acquisitions:

Acquisition of the remaining interest in the joint venture in New York City
In January 2020 the Group acquired, from its joint venture partner, its 50% interest in W29 Development LLC, a Delaware limited 
liability company (the ‘JV company’), for a total consideration of US$3.3 million (£2.2 million) plus associated acquisition costs (see 
also Note 6b). As a result, the Company now owns 100% of the JV company and the associated joint venture arrangements have 
been terminated. The acquisition, which was funded from the Company’s existing cash resources has been accounted for as an 
acquisition of land in the amount of £33.5 million and assumption of related mortgage in the amount of £16.8 million. 

Settlement with the Republic of Croatia related to, and the acquisition of, Guest House Hotel Riviera Pula

  Arena has been operating Guest House Hotel Riviera (‘Riviera’) in Pula for decades and has been in discussions with the Croatian 
Ministry of State Assets to formalise the informal arrangement and acquire the property. Further to legal proceedings initiated by 
the Republic of Croatia against Arena for repossession of the property and compensation, Arena received the decision of the 
Government of the Republic of Croatia to enter into a proposed settlement offer for the aforementioned court dispute for Riviera. 
Based on the settlement entered into on 28 April 2020, Arena compensated the State for the previous use of the property with an 
amount of HRK 13.9 million (£1.6 million) and was entitled to buy Riviera as its rightful long-standing possessor. On 2 June 2020, 
Arena signed the sale and purchase agreement for Riviera with the Republic of Croatia for an amount of HRK 36.5 million 
(£4.4 million). The purchase concludes the ownership status of this hotel.

Note 6 Investment in joint ventures and subsidiaries with significant non-controlling interests
a.  Investment in joint ventures

Loans to joint ventures1
Share of net assets under equity method
Investment in joint ventures

As at 31 December

2021
£’000

5,222
(907)
4,315

2020
£’000

5,066
(325)
4,741

1  The loans to joint ventures amount include a Euro loan bearing an interest of LIBOR +2.5% per annum which repayment is due on 7 June 2023.

168

169

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 6 Investment in joint ventures and subsidiaries with significant non-controlling interests continued
  The share in net loss amounts to £718 thousand (2020: net loss of £826 thousand). 

b.  Joint venture agreement in New York City
  On 13 March 2019 the Company, through a wholly owned subsidiary, entered into a joint venture agreement with Largo 542 West 

29th Street Partners LLC, an affiliate of Largo (‘Largo’), a New York-based real estate development and investment firm, to acquire, 
through W29 Owner LLC (the ‘Property Owner’), properties located at 538, 540 and 542 West 29th Street, New York, USA (together 
the ‘Property’). PPHE Hotel Group has a 50% interest in the Property Owner. 

  The consideration paid for the acquisition of the Property was US$42.6 million (£33.3 million) plus associated acquisition and financing 
costs of US$2.9 million (£2.3 million) (the ‘Property Acquisition’). The Property Acquisition was partly funded with a US$20.7 million 
(£16.2 million) loan (the ‘Loan’) from Bank Hapoalim B.M. (the ‘Lender’). The Loan is secured by a first priority mortgage encumbering 
the Property. In addition, Largo and PPHE Hotel Group have delivered certain customary guarantees in favour of the Lender.

  The total cash contributed by PPHE Hotel Group and Largo to the joint venture as of the acquisition date was US$17 million 

(£13.3 million) and US$7.8 million (£6.1 million), respectively. The extra cash contribution by PPHE Hotel Group of US$9.2 million 
(£7.2 million) is considered as a member loan which bears 8% interest.

  Under the terms of the joint venture agreement, there was an intention to negotiate a construction agreement between the Property 

Owner and Largo as the contractor, provided certain conditions were met prior to the end of February 2020. However, in January 2020 the 
Company, through a wholly owned subsidiary, has acquired from Largo its 50% interest in the Property Owner, for a total consideration of 
US$3.3 million (£2.2 million) plus associated acquisition costs. As a result, the Company now owns 100% of the Property and the 
associated joint venture arrangements have been terminated. The acquisition was funded from the Company’s existing cash resources.

c.  Summarised financial information of subsidiary with material non-controlling interests

(i)  Long-term partnership for 49% of Park Plaza London Riverbank and art’otel London Hoxton development project

  On 23 June 2021 a wholly owned subsidiary of PPHE Hotel Group, entered into a sale and purchase agreement with Clal Insurance 

(‘Clal’), one of Israel’s leading insurance and long-term savings companies. As part of this agreement, Clal became a minority partner 
and owner of 49% of the shares of Signature Top Ltd, a wholly owned subsidiary of the Group, (‘Signature Top’) which indirectly 
holds the real estate and operations of both the 646-room Park Plaza London Riverbank (‘Riverbank’) and the 343-room art’otel 
London Hoxton development project (‘Hoxton’), which is scheduled to open in 2024. As part of this agreement the Group has 
secured a 20-year hotel management agreement in respect of both hotels.  

In addition, Clal was granted 5 million share appreciation rights (SAR) of the Company which has a seven-year maturity with a strike 
price of £16 per share and a cap of £21 per share. The SAR will vest as follows: 

 –  500,000 SAR Units shall vest and become exercisable on the first anniversary of the completion of the sale and purchase 

agreement (‘Completion’)

 –  500,000 SAR Units shall vest and become exercisable on the date being 18 months after Completion 
 – The remaining four million SAR Units shall vest and become exercisable on the second anniversary of Completion.

  Upon exercise, the Company will have a right to determine whether an amount equal to the SAR Value as of the date of the exercise 

will be satisfied by a payment of cash or by the issuance of the Company’s shares. 

  The SAR instrument, which is included in Level 2 in the fair value hierarchy, was valued on inception by an independent valuer using 

the Black–Scholes model. The following lists the inputs used for the fair value measurement:

Dividend yield 
Expected volatility of the share price
Risk-free interest rate 
Years to expiration

170

0%
29.13%
0.931%
7 years

Note 6 Investment in joint ventures and subsidiaries with significant non-controlling interests continued
  The total price paid by Clal in connection with the transaction amounts to £113.7 million in cash, subject to working capital 

adjustments, out of which £7.2 million was allocated to the SAR. In addition, Clal provided further cash injection of £12.1 million to 
fund their portion of the remaining equity commitments of the art’otel London Hoxton development project.  

  The arrangements between the Group and Clal contain customary exit provisions which include a right for Clal to require a sale of 
either or both of the companies which own the hotels following seven years from completion or earlier in a change of control of 
PPHE and certain events of default. If triggered, such provisions afford the Group a pre-emption right in respect of such companies. 
The Group has also given certain guarantees to Clal regarding completion of the art’otel London Hoxton development project.

  The Group has assessed this transaction and concluded that the sale of the ownership interest in Signature Top does not trigger a 

change of control and should be accounted for as an equity transaction in accordance with IFRS 10 Consolidated Financial 
Statements. The excess of consideration received over the carrying amount of the non-controlling interests (net of £1.2 million of 
transaction costs) in the amount of £37.9 million is recognised in equity of the parent. The Group has elected to recognise this 
amount in accumulated earnings. Furthermore, upon initial recognition the SAR liability in the amount of £7.2 million was classified 
as a Financial liability measured at fair value through profit or loss in line with IAS 32 Financial Instruments: Presentation and IFRS 9 
Financial Instruments.

  As at 31 December 2021, the SAR instrument was valued internally at an amount of £5.4 million using the Black–Scholes model and is 
included (net of the current portion in the amount of £0.5 million) in Other financial liabilities in the Group’s consolidated balance 
sheet. The following lists the inputs used for the fair value measurement:

Dividend yield 
Expected volatility of the share price
Risk-free interest rate 
Years to expiration

0%
38.26%
0.825%
6.5 years

  The amount of loss and comprehensive loss allocated to the non-controlling interests in 2021 amounts to £2,199 thousand (2020: nil) 

and £2,199 thousand (2020: nil) respectively. 

  Below is selected financial information relating to the long-term partnership with Clal, as of 31 December 2021 and for the six 

months ended 31 December 2021.

Non-current assets
Current assets
Non-current liabilities
Current liabilities
Revenue
EBITDA
Loss for the period
Total comprehensive loss

2021
 £’000

306,046
15,891
152,076
10,327
10,723
2,108
(4,488)
(4,488)

171

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 6 Investment in joint ventures and subsidiaries with significant non-controlling interests continued

(ii) Arena Hospitality Group d.d.

  As at 31 December 2021, the Company owned approximately 52.95% (2020: 52.95%) of Arena Hospitality Group d.d. (‘Arena’).The 

amount of profit and comprehensive loss allocated to the non-controlling interests in 2021 amounts to £1,824 thousand (2020: loss 
of £12,233 thousand) and £4,023 thousand (2020: loss of £8,118 thousand) respectively. 

  Below is selected financial information relating to Arena, as of 31 December 2021 and 2020, and for the years ended 31 December 

2021 and 2020.

Non-current assets
Current assets
Non-current liabilities
Current liabilities
Revenue
EBITDA
Profit (loss) for the period
Total comprehensive loss

Note 7 Other non-current assets
a.  Non-current financial assets

Income Units in Park Plaza County Hall London1 
Rent security deposits
Other non-current assets

As at 31 December

2021
£’000

343,051
49,884
166,841
31,458
52,542
18,642
4,115
(8,831)

2020
£’000

328,687
55,464
159,649
21,723
28,129
(2,158)
(26,292)
(17,544)

As at 31 December

2021
£’000

15,800
346
240
16,386

2020
£’000

15,350
370
238
15,958

1  On 14 July 2017, the Group acquired an ownership interest in Park Plaza County Hall London through its purchase of 44 aparthotel units and the 

associated shares in the management company of the hotel, South Bank Hotel Management Company Limited. The purchase price was £16.0 million. 
In October 2017 an additional two units were purchased for £0.7 million. Upon initial recognition, the investment was designated in the consolidated 
financial statements at fair value through profit and loss. In return for the consideration paid, the Company receives 999 years of net income from 
specific revenue-generating units of the hotel (contractual right to a stream of future cash flows). This investment is managed and its performance is 
evaluated by the Group management on a fair value basis in accordance with the Group investment strategy. As the cash flows from this investment are 
not solely payments of principal and interest, under IFRS 9 the investment is classified and measured at fair value through profit or loss. The fair value of 
the Income Units as of the reporting date was £15.8 million based on an independent valuation prepared by Savills using a cap rate of 6%.

Note 8 Trade receivables
a.  Composition:

Trade receivables
Less – allowance for doubtful debts 

  Trade receivables are non-interest bearing. The Group’s policy provides an average of 30 days’ payment terms.

b.  Movements in the allowance for doubtful accounts were as follows:

As at 1 January 2021

Write-off
Additions
Exchange rate differences
As at 31 December 2021

As at 1 January 2020
Write-off
Additions
Exchange rate differences
As at 31 December 2020

As at 31 December

2021
£’000

7,701
(890)
6,811

2020
£’000

4,177
(704)
3,473

2021
 £’000

(704) 
45
(265)
34
(890)

(877)
243
(42)
(28)
(704)

c.  As at 31 December, the ageing analysis of trade receivables is as follows:

2021

Trade receivables
Allowance for doubtful debts 

2020

Trade receivables
Allowance for doubtful debts 

Total
 £’000
7,701

Not past 
due 
£’000
4,326

Past due

< 30 days 
£’000
1,691

31 to 60 days 
£’000
636

61 to 90 days 
£’00
118

> 90 days 
£’000
930
(890)

Total
 £’000

4,177
(704)
3,473

Not past 
due 
£’000

2,702

2,702

Past due

< 30 days 
£’000

31 to 60 days 
£’000

61 to 90 days 
£’00

> 90 days 
£’000

378

378

59

59

69

69

969
(704)
265

172

173

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 9 Other receivables and prepayments

Hedging reserve

Prepaid expenses
VAT
Related parties1
Government grants for fixed costs receivables
Others

1  The amount owed by related parties bears no interest; see Note 30.

Note 10 Other current financial assets

Investment in marketable securities1

1 

 Classified as held for trading.

As at 31 December

2021
£’000

5,352
6,686
56
6,285
1,056
19,435

2020
£’000

5,389
1,103
–
–
1,552
8,044

As at 31 December

2021
£’000

22

2020
£’000

27

Note 11 Cash and cash equivalents 
Cash at banks earns interest at floating rates based on daily bank deposit rates. Short-term deposits are made for varying periods of 
between one day and three months, depending on the immediate cash requirements of the Group, and earn interest at the respective 
short-term deposit rates. 

Note 12 Equity
a.  Share capital
  The authorised share capital of the Company is represented by an unlimited number of ordinary shares with no par value.

  As at 31 December 2021, the number of ordinary shares issued was 44,347,410 (2020: 44,347,410), 1,808,070 of which were held as 

treasury shares (2020: 1,808,070). 

  The Company’s shares are admitted to the Premium Listing segment of the Official List of the UK Listing Authority and to trading on 

the Main Market for listed securities of the London Stock Exchange.

b.  Treasury shares
  On 29 September 2009, the Company purchased 862,000 of its ordinary shares at a price of 111 pence per share. On 26 October 
2011, the Company purchased 800,000 of its ordinary shares at a price of 227 pence per share. On 29 August 2012, the Company 
purchased 200,000 of its ordinary shares at a price of 210 pence per share. On 18 October 2017, the Company purchased 41,070 of 
its ordinary shares at a price of 1,041 pence per share. On 27 February 2018, the Company issued 15,000 of its ordinary shares from 
its treasury account at a price of 1,070 pence per share. On 22 December 2020, the Company issued 80,000 of its ordinary shares 
from its treasury account at a price of 1,280 pence per share. The total number of treasury shares is 1,808,070. 

c.  Nature and purpose of reserves

Foreign currency translation reserve

  The foreign currency translation reserve is used to record exchange differences arising from the translation of the financial 

statements of foreign operations. 

  This reserve comprises the gain or loss on a hedging instrument in a cash flow hedge that is determined to be an effective hedge.

Note 13 Share-based payments
The Company operates two option plans for the benefits of employees of the Group, the first was adopted in 2007 and the second was 
adopted in 2020.

2007 Option Plan
The 2007 Plan has two types of options: Option A and Option B. The exercise price of both options will not be less than the closing 
price of a share on the dealing day immediately preceding the grant date (as published in the Daily Official List of the London Stock 
Exchange). Option A vests over a period of three years from the grant date and Option B vests at the end of three years from the grant 
date. Unexercised options expire ten years after the grant date. The plan does not include any performance conditions. 

As at 31 December 2021, there were 265,500 options outstanding under the 2007 Option Plan. These options were granted to 
employees of the Company in past years. No further grants can be made under this plan.

2020 PPHE Executive Share Option Plan
The Board has adopted a ‘2020 PPHE Executive Share Option Plan’, under which employees of the Company and its subsidiaries receive 
remuneration in the form of share-based compensation. The plan has the following principal terms: 

a.  The plan has four types of options: 

•   Option A: market value options – options that are linked to the market value of the shares in the Company; 

•   Option B: salary-related options – whereby employees agree to a reduction in their base salary in exchange for the right to acquire 

shares at nil-cost. These options normally vest after 12 months subject to an additional six-month holding period; 

•   Option C: deferred bonus awards – allowing the award of the number of shares determined by the Remuneration Committee in 

lieu of some or all of the annual bonus; and 

•   Option D: performance share awards – options which are granted subject to specified performance targets. Notwithstanding the 
extent to which any performance target is satisfied, the number of vested award shares may be reduced by the Committee to 
ensure that the number of vested award shares is appropriate taking into account the underlying business performance of the 
Group.

  These awards are subject to the rules of the PPHE Executive Incentive Plan 2020 which may include: long-term vesting periods 

prescribed by the Committee upon grant; good-leaver and bad-leaver provisions allowing the Committee to exercise discretion as 
to when it might be appropriate for an award to vest in spite of the relevant employee leaving the Group; post-vesting holding 
periods determined by the Committee at the time of the award; performance conditions; and share capital dilution limits. The plan 
allows dividends or dividend equivalents to accrue, subject to the Committee’s discretion. 

b.  At any time, the total number of shares issued and/or available for grant (in a ten-year period) under the 2007 Share Option Plan, the 
2020 PPHE Executive Incentive Plan and under any other employee share scheme which the Company may establish in the future 
may not exceed 5% of the Company’s issued share capital at that time.

c.  In October 2020, the Remuneration Committee approved the grant of 70,706 salary related options (Option B under the 2020 

Option Plan) with a nil exercise price and 714,000 market-value options (Option A under the 2020 Option Plan) with an exercise price 
of 1,300 pence (being the closing price on 10 November 2020). In particular, the salary related awards that were offered to key 
employees in 2020 were aimed at preserving cash flow, while incentivising key employees to support the Group in its recovery from 
the pandemic and linking in with our succession planning. The salary related options have a vesting period of 12 months with a six 
months’ holding period. With regard to the market-value share options granted in 2020, 300,000 shall vest in equal tranches, with 
33.33% vesting each year for three years and 414,000 shall vest at the end of three years from the grant date. 

174

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 13 Share-based payments continued

  The following lists the inputs to the binomial model used for the fair value measurement of the 714,000 market-value share 

options granted: 

Note 13 Share-based payments continued 
Movements during the year
The following table illustrates the number (No.) and weighted average exercise prices (EP) of, and movements in, share options during 
2020 and 2021: 

Dividend yield 
Expected volatility of the share prices 
Risk-free interest rate 
Expected life of share options 
Weighted average share price at the grant date 
Fair value per option

0%
38.51%
–0.0412%
4.4 years
1,300.0 pence
407.0 pence

  The following lists the inputs to the binomial model used for the fair value measurement of the 70,706 salary related share 

options granted:

Dividend yield 
Expected volatility of the share prices 
Risk-free interest rate 
Expected life of share options 
Weighted average share price at the grant date 
Fair value per option

0%
38.51%
–0.0412%
4.4 years
1,300.0 pence
1,300.0 pence

  The expected life of the share options is based on historical data, current expectations and empirical data. It is not necessarily 
indicative of exercise patterns that may occur. The expected volatility reflects the assumption that the historical volatility of 
similar listed companies over a period similar to the life of the options is indicative of future trends, which may not be reflective of 
the actual outcome. 

c.  The expense arising from equity-settled share-based payment transactions during 2021 was £1,085 thousand 
(2020: £259 thousand). Total exercisable options at 31 December 2021 amounted to 335,367 (2020: 352,242).

Outstanding as at 1 January 2021

Options forfeited during the year
Options exercised in the year
Options voluntarily waived1
Outstanding as at 31 December 2021

Outstanding as at 1 January 2020
Options forfeited during the year
Options exercised in the year
Options granted during the year
Outstanding as at 31 December 2020

No. of 
 options A 
(2007 
Option Plan)
412,290
(25,000)
(121,790)
–
265,500

412,290
–
–
–
412,290

No. of 
options A 
(2020 
Option Plan))
714,000
(13,500)
–
(450,000)
250,500

–
–
–
714,000
714,000

No. of 
options B 
(2020 
Option Plan)
70,706
(839)
–
–
69,867

–
–
–
70,706
70,706

EP
£11.05
£13.55
£5.70
13.00
£10.51

£9.58
–
–
£11.83
£11.05

1   In  2021, a few of the Group’s employees have agreed to voluntarily waive their rights in connection with the grant of 450,000 options in October 2020 

given the underlying requirements of the NOW scheme issued in the Netherlands.

  As at 31 December 2021 the number of exercisable options was 335,367 (2020: 352,242) with an EP of £8.64 (2020: £8.30).

  The weighted average remaining contractual life for the share options outstanding as at 31 December 2021 is 7.2 years 

(2020: 8.5 years).

Note 14 Pledges, contingent liabilities and commitments 
a.  Pledges, collateral and securities

Substantially all of the Group’s assets and all of the rights connected or related to the ownership of the assets (including shares of 
subsidiaries and restricted deposits) are pledged in favour of banks and financial institutions as security for loans received. For most 
of the loans, specific assets are pledged as the sole security provided. 

b.  Restricted cash
  Under certain facility agreements, funds need to be held in restricted deposit accounts in order to pay the debt service for a 

subsequent period. The total deposits held amount to £13.3 million and are presented as restricted in the financial statements.

c.  Commitments

(i)  Management and franchise agreements

1.  The Group entered into a Territorial Licence Agreement (the ‘Master Agreement’) with Radisson Hotel Group (‘Radisson’). 
Under the Master Agreement, the Group, among other rights, is granted an exclusive licence to use the brand ‘Park Plaza® 
Hotels & Resorts’ in 56 territories throughout Europe, the Middle East and Africa in perpetuity (the ‘Territory’). 

  The Master Agreement also allows the Group to use, and license others to use, the Radisson systems within the Territory, 

which right includes the right to utilise the Radisson systems’ international marketing and reservations facilities and to receive 
other promotional assistance. The Group pays Radisson a fee based on a percentage of the hotels’ gross room revenue.

2.  Within the terms of the management agreements, the hotels were granted by the Group a licence allowing them to use, 
throughout the term of the management agreements, the ‘Park Plaza® Hotels & Resorts’ and ‘art’otel®’ brand names.

176

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 14 Pledges, contingent liabilities and commitments continued

Note 14 Pledges, contingent liabilities and commitments continued

(ii) Construction contract commitment
  As at 31 December 2021, the Group had capital commitments amounting to £128.4 million for the construction of the 

development of art’otel London Hoxton.

(iii) Guarantees

1.  In January 2013, the Company sold to Red Sea Hotels Limited (‘Red Sea’) all of the Company’s shares in its subsidiary, Leno 
Finance Limited (‘Leno’), the company through which the Company owned an interest in the site in Pattaya, Thailand (the 
‘Project’), and certain related loans and receivables, for a total consideration of Thai Baht 600 million.

  Under the terms of the United Overseas Bank (UOB) credit facilities received for the construction of the Project, the Company 
is obliged to provide certain financial support in the event of a cost overrun or funding shortfall in relation to the Project, to 
satisfy the payment of unpaid interest or fees until completion of the Project and, in certain circumstances, may be required to 
purchase serviced apartments after completion of the Project for a maximum of Thai Baht 600 million to fund any amounts 
that are outstanding under the UOB credit facilities. In addition, the Company undertook to take all necessary acts to ensure 
the completion of the Project as planned. Red Sea has agreed to indemnify the Company in respect of these continuing 
obligations (except for the obligation to purchase serviced apartments after completion where there is a continuing event of 
default) and as security Red Sea has pledged the shares held by it in Bali Hai Company Limited (the Thai subsidiary of Leno 
that owns and develops the Project) (‘Bali Hai’) and certain affiliated Thai companies.

  The sponsor support deed with UOB provides that the Company shall maintain a net gearing ratio (the ratio of (i) any interest-

bearing indebtedness owed to financial institutions or under financial debt instruments of the Company less any cash balances 
or cash equivalent instruments maintained by the Company) to (ii) its tangible net worth (total tangible assets less all external 
liabilities in respect of money borrowed or raised by the Company) not exceeding 3:1. As at 31 December 2021, the Company 
was in compliance with the aforementioned covenants. 

  The Project encountered planning issues and as a result construction has been halted and the Company has been advised that 
the planning issues are unlikely to be resolved and that it is probable that Bali Hai will go into liquidation if such an application 
is filed by its creditors. UOB has secured judgment against Bali Hai for repayment of principal and interest. Recently the 
Project has been put out for sale on public auction and UOB, who has a first mortgage over the Project, will be entitled to 
receive the proceeds of such a sale and apply to liquidate Bali Hai for any shortfall.

  UOB has made demand of the Company for certain interest it contends is outstanding. The Company has responded to UOB 
and rejected its demands. The Company is working closely with Red Sea to refute UOB’s demands (in respect of any liability 
for which the Company would benefit from the Red Sea indemnity). The Company is still waiting to see if and when UOB will 
initiate legal proceedings.

3.  In March 2019, as part of the joint venture arrangements in relation to art’otel New York, the Company granted certain 

guarantees to Bank Hapoalim as lender under the US$22,150,000 facility to W29 Owner LLC, a direct and 100% subsidiary of 
the joint venture (W29 Development LLC). Further, the Company, in its capacity as guarantor under the facility, agreed to 
indemnify Bank Hapoalim for a breach of certain obligations under the loan agreement as well as for certain environmental 
issues in relation to the properties acquired by W29 Owner LLC up to an aggregate amount of US$33,225,000. 
This indemnification was a joint and several liability for the Company and the joint venture partner. Following the acquisition of 
the 50% membership interest in W29 Development LLC by the Company from its joint venture partner as well as the extension 
of the loan facilities, the Company is now the sole guarantor as the joint venture partner was released as part of the acquisition 
arrangements. 

4.  The Company guarantees cost overruns and the practical completion of the art’otel London Hoxton development under the 

£180 million construction financing facility agreement granted by Bank Hapoalim B.M . 

5.  In relation to the long-term partnership with Clal relating to the art’otel London Hoxton development project further detailed 

at Note 6, the Company has provided certain guarantees relating to practical completion, cost overruns and delays.

Note 15 Borrowings 
The borrowings of the Group are composed as follows:

€ 
denominated 
£’000

£ 
denominated 
£’000

$ 
denominated 
£’000

HRK 
denominated 
£’000

As at 31 December 2021

Fixed interest rate

Weighted average interest rate
Variable interest rate

Weighted average interest rate
Total

Weighted average interest rate

Maturity analysis 2021

Total borrowings
Capitalised transaction costs 
and other adjustments

245,709

426,481

2.29%

19,540

1.87%

265,249

2.26%

Year 2

22,893

(800)
22,093

3.61%

43,935

3.58%

470,416

3.61%

Year 3

17,255

(800)
16,455

Outstanding 
amount

773,576

(5,452)
768,124

Year 1

39,640

(800)
38,840

–

–

16,381

3.50%

16,381

3.50%

21,530

1.94%

–

–

21,530

1.94%

Total 
£’000

693,720

79,856

773,576

3.09%

Year 4

57,747

Year 5

Thereafter

355,328

280,713

(800)
56,947

(800)
354,528

(1,452)
279,261

  As before, the Company continues to believe that, given the Red Sea indemnity in favour of the Company, it is not probable 

that any material outflow of resources embodying economic benefits will be required to settle the obligations of the Company 
under the sponsor support deed and as such no provision has been included in the accounts.

For securities and pledges, see Note 14.

2.  The Company guarantees principal and interest under the €10.7 million (£9.3 million) facility granted by Deutsche 

Hypothekenbank AG to ABM Hotel Holding B.V. and PPBK Hotel Holding B.V. (formerly known as ABK Hotel Holding B.V.). 
The Company has entered into a counter-guarantee with Arena effective as of 1 January 2018 whereby Arena guarantees the 
Company’s obligations under the Company’s guarantee.

178

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES  
Notes to consolidated financial statements continued
For the year ended 31 December 2021

€ 
denominated 
£’000

£ 
denominated 
£’000

$  
denominated 
£’000

HRK 
denominated 
£’000

Note 15 Borrowings continued

As at 31 December 2020

Fixed interest rate
Weighted average interest rate
Variable interest rate
Weighted average interest rate
Total
Weighted average interest rate

Maturity analysis 2020

Total borrowings
Capitalised transaction costs 
and other adjustments

237,798
2.22%
21,845
1.83%
259,643
2.19%

Year 2

22,582

(600)
21,982

420,540
3.61%
41,550
3.27%
462,090
3.58%

Year 3

25,720

(600)
25,120

Outstanding 
amount

764,732

(7,357)
757,375

Year 1

36,969

(600)
36,369

Total
£’000

685,154

79,578

764,732
3.05%

Thereafter

613,714

Note 15 Borrowings continued
  The facility contains customary debt service cover and loan-to-value financial covenants, applicable following practical completion 
of the Hotel, which must be complied with, subject to an ability to cure in certain circumstances through the injection of equity or 
prepayment (to the extent necessary) of the facility.

  The facility is secured by, among other things, mortgages over the ownership interests in the Site and security over the shares in 
certain group companies that own such interests in the Site. The lenders benefits from completion and cost overrun guarantees 
provided by the Company.

Waterloo Hotel Holding B.V. financing agreement

  On 23 June 2020 Waterloo Hotel Holding B.V., a wholly owned subsidiary of the Company, entered into a three-year, £20 million 
financing agreement with Santander UK Plc which bears an interest rate margin of 2.4% plus LIBOR. As at 31 December 2021 the 
facility is undrawn.

–
–
16,183
3.50%
16,183
3.50%

Year 4

46,042

26,816
1.94%
–
–
26,816
1.94%

Year 5

19,705

(600)
45,442

(600)
19,105

(4,357)
609,357

Guest House Hotel Riviera financing

  On 7 July 2020 Arena entered into a new loan agreement with OTP banka d.d. in Croatia for the purchase and refurbishment 

of Guest House Hotel Riviera. The facility is in a total amount of €10 million (£9.1 million), maturing in 2030 at a fixed interest rate 
of 2.125%. 

For securities and pledges, see Note 14.

b.  Finance agreements entered in the period:

Grandis facility

  On 25 June 2021, Grandis Netherlands Holding B.V., a wholly owned subsidiary of the Company (‘Grandis’), voluntarily prepaid the loan 
facility with Aareal Bank AG (‘Aareal’) which had an outstanding balance of £9.2 million. The break costs of the early prepayment which 
amounted to £0.6 million were recorded in other expense in the Group’s consolidated income statement. On 17 December 2021 Grandis 
and Aareal signed an agreement to include Grandis under the existing Aareal facility for the Dutch properties. Under this agreement, the 
additional facility amount of £16.3 million will mature on 16 June 2026 and will bear a fixed interest rate of 3.3% per annum.

Arena Hospitality Group d.d., Croatia capital financing loan

  On 20 September 2021 Arena entered into a new long-term working capital financing loan facility agreement with Zagreba ka banka 
d.d. as part of Hrvatska banka za obnovu i razvitak (HBOR) programme for insurance of liquidity portfolio for exporters related with 
COVID-19 measurements. The facility is in a total amount of €20 million (£16.8 million), maturing on 30 June 2025 at a fixed interest 
rate of 0.9% per annum. As at 31 December 2021 the facility is undrawn.

FRANZ ferdinand Mountain Resort Hotel in Nassfeld, Austria

  On 24 November 2021, ARENA FRANZ Ferdinand GmbH, a wholly owned subsidiary of Arena entered into a €10.5 million 

(£8.8 million) facility, maturing in 2033, with Erste Group Bank AG for the purpose of acquiring hotel FRANZ Ferdinand Mountain 
Resort in Nassfeld (Austria). As at 31 December 2021 this facility was fully drawn.

PPHE Living Limited financing agreement

  On 29 January 2020, PPHE Living Limited, a wholly owned subsidiary of the Company, entered into a five-year loan agreement with 
Santander UK Plc of £1.64 million which is secured against the Old Bakery, a property purchased to provide staff accommodation. 
The loan is at a fixed rate of 2.25%. As at 31 December 2021 this facility was fully drawn.

art’otel London Hoxton financing

  On 7 April 2020, the Group entered into a bilateral loan agreement with Bank Hapoalim B.M. for a facility of up to £180 million to 

fund the development of art’otel London Hoxton (the ‘Hotel’) on a site located by Old Street, Rivington Street, Great Eastern Street 
and Bath Place, London EC1 (the ‘Site’). 

  The initial maturity date of the facility is April 2024 with provisions, subject to certain conditions, to extend the facility by two 

periods of three years each. The facility bears an initial interest rate margin of 3.55% over LIBOR. The margin decreases to 2.95% 
following two consecutive quarters after practical completion of the Hotel. In addition, there is a fee for unutilised amount of 0.25%. 
As at 31 December 2021 £38.5 million was drawn from this facility. 

Park Plaza Hotels Europe B.V. facility

  On 7 August 2020 Park Plaza Hotels Europe B.V., a wholly owned  subsidiary of the Company, entered into a three-year, €10 million 

(£9.1 million), Dutch government backed COVID-19 go-arrangement financing agreement with ABN AMRO Bank N.V. which bears an 
interest rate of 2.9% plus EURIBOR per annum. As at 31 December 2021 this facility was fully drawn.

Park Plaza Hotels (UK) Limited facility

  On 10 November 2020, Park Plaza Hotels (UK) Limited, a wholly owned subsidiary of the Company, entered into a revolving facility 
agreement with Santander UK Plc for up to £30 million pursuant to the Coronavirus Large Business Interruption Loan Scheme 
(CLBILS). The facility is provided on a three-year term and bears an interest rate margin on drawn amounts of 2.5% plus LIBOR 
during year one, with the margin increasing to 3% in years two and three. On 26 May 2021, Park Plaza Hotels (UK) Limited entered 
into an agreement with Santander UK Plc to extend the £30 million CLBILS facility to £40 million under the same terms and 
conditions. As at 31 December 2021 the facility is undrawn.

Hotel Brioni Pula financing agreement

  On 8 December 2020 Arena entered into a new loan agreement with Erste Banka d.d. and Zagreba ka Banka d.d. in Croatia for the 

purpose of financing the refurbishment of Hotel Brioni Pula. The facility is in a total amount of €24 million (£21.5 million), maturing in 
2033 at a fixed interest rate of 2.6%. As at 31 December 2021 €20.8 million (£17.5 million)  of the loan was drawn.

88 Rooms Hotel in Belgrade, Serbia financing

  On 17 December 2020 Arena entered into a new loan agreement with AIK Banka a.d. for the purchase of 88 Rooms Hotel in 

Belgrade, Serbia. The facility is in a total amount of €4.2 million (£3.8 million), maturing in 2025 at a fixed interest rate of 4.3%. As at 
31 December 2021 the loan was fully drawn.

c.  The following financial covenants must be complied with by the relevant Group companies:

(i) 

Under the two Aareal facilities, for Park Plaza London Riverbank (the ‘Riverbank hotel‘) and all six of the Group’s Dutch hotels 
and Grandis (the ‘Dutch hotels and Grandis’), the borrowers must ensure that the aggregate amount of the outstanding 
facilities does not exceed 62.2% of the value of the Dutch hotels and Grandis and 60% of the value of the Riverbank hotel as 
set out in the most recent valuation (loan-to-value). In addition, the borrowers must ensure that, on each interest payment 
date, the Debt Service Coverage Ratio (DSCR) is not less than 115%. In January 2021, the Group received from the bank a 
waiver for the DSCR and the loan-to-value covenants until 30 June 2022 (inclusive) with the first test due in July 2022 based on 
the results for 30 June 2022. In addition the loan amortisation for 2021 will be deferred to 2022. In December 2021, as part of 
the inclusion of Grandis under the Dutch hotels facility, it was agreed that the DSCR covenant will be tested from 30 June 2023 
and the loan-to-value will be tested from 30 June 2022 for the Dutch hotels and Grandis. After the reporting period, the 
Group received a letter from the bank confirming that the financial covenant testing for Riverbank Hotel will be postponed to 
2023 with the first test due in April 2023 based on the results for 31 March 2023. 

180

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 15 Borrowings continued

Note 15 Borrowings continued

(ii) 

Under the AIG Asset Management (Europe) Limited facility for Park Plaza Westminster Bridge London, the borrower must 
ensure that the aggregate amount of the outstanding facility does not exceed 70% of the value of the hotel as set out in the 
most recent valuation (loan-to-value). In addition, the borrower must ensure that, on each interest payment date, the historical 
and projected DSCR are not less than 140%. The floating rate leg of this loan £6.3 million (as at 31 December 2020) has an 
associated interest rate cap, hedging the risk of the all-in rate exceeding 3.5%. In January 2021, the Group received from the 
bank a waiver for the DSCR and the loan-to-value covenants until 30 April 2022 (inclusive) with the first test due in July 2022 
based on the results for 30 June 2022. After the reporting period, the Group received from the bank a waiver for the DSCR 
and the loan-to-value covenants until 30 April 2023 (inclusive) with the first test due in July 2023 based on the results for 
30 June 2023.   

(iii)  Under the facility arranged by Cornerstone Real Estate Advisers Europe LLP, a member of the MAFF Mutual Financial Group, 
for Park Plaza Victoria London, the borrower must ensure that the aggregate amount of the outstanding facility does not 
exceed 75% of the value of the hotel as set out in the most recent valuation (loan-to-value). In addition, the borrower must 
ensure that, on each interest payment date, the historical and projected DSCR are not less than 180%. In January 2021, the 
Group received from the bank a waiver for the DSCR and the loan-to-value covenants until 19 July 2022 with the first test due 
on 20 July 2022 based on the results for 30 June 2022. After the reporting period, the Group received from the bank a waiver 
for the DSCR and the loan-to-value covenants until 19 July 2023 (inclusive) with the first test due in July 2023 based on the 
results for 30 June 2023. 

(iv)  Under the Bank Hapoalim Loan for three of the Group’s UK hotels and the 46 units owned within Park Plaza County Hall 

London, the borrowers must ensure that the aggregate amount of the outstanding loan does not exceed 65% of the value of 
the properties and units secured (loan-to-value). In addition, on each interest payment date, the borrowers must ensure that 
the historical debt service cover should be at least 110% from March 2019, rising to 120% following the third anniversary of the 
agreement. In June 2020, the Group received a letter from the bank confirming that the historical debt service cover covenant 
testing will be postponed to 30 September 2021 and the loan amortisation for Q2–Q3 2020 will be postponed to the 
termination date of the loan. After the reporting period, the Group received from the bank a waiver for the DSCR and the 
loan-to-value covenants until 30 March 2022 with the first test due on 30 April 2022 based on the results for 31 March 2022. 
In addition, it was agreed that the DSCR covenant for 31 March 2022 and 30 June 2022 will be set at 110% and will be tested 
over a period of six and nine months respectively. After the reporting period, the Group received from the bank a waiver for 
the DSCR covenant until 30 March 2023 (inclusive) with the first test due in April 2023 based on the results for 31 March 2023. 

(v) 

In March 2019, W29 Owner LLC entered into a loan agreement with Bank Hapoalim New York for an amount of 
US$22.15 million where PPHE Hotel Group is a guarantor. Under this agreement, PPHE Hotel Group must ensure that it 
maintains an aggregate net worth of at least US$33 million and have liquid assets with a market value of at least US$5 million. 
In February 2020, the Group exercised the extension option in this facility to extend the maturity date for a year until March 
2021. In March 2021 it was agreed with the bank that the maturity date will be extended to September 2021 and in September 
2021 the maturity date was further extended to 13 September 2022.   

(vi)  Under the Bank Hapoalim loan relating to art’otel London Hoxton, the borrower must ensure that the aggregate amount of the 
outstanding facility does not exceed 75% of the value of the hotel as set out in the most recent valuation from 7 April 2022 
onwards. The borrower must also ensure that the DSCR is not less than 1.2 on each quarter test date starting from either 
7 April 2025 or one year after practical completion. Any breach of the aforementioned covenants is subject to an equity cure 
option. In addition, on each test date, the total equity of PPHE Hotel Group must not be less than: (i) £150 million; and (ii) 20% 
of its asset value.

(vii)  Under the £20 million financing agreement entered into by Waterloo Hotel Holding B.V. with Santander UK Plc on 23 June 

2020, the borrower must ensure that the amount of the outstanding loan does not exceed 40% of the value of Park Plaza 
London Waterloo based on the most recent valuation. The DSCR must also not be less than 125% on each quarter with first 
test date being 30 September 2021. In June 2021 the Group received from the bank a waiver for the DSCR until 30 June 2022 
(inclusive) with the first test due in July 2022 based on the results for 30 June 2022. After the reporting period, the first date of 
the financial covenants was further extended to 30 March 2023 (inclusive) with the first test due in April 2023 based on the 
results for 31 March 2023.

(viii)  Under the loan agreement granted by Santander UK Plc to Park Plaza Hotels (UK) Limited pursuant to the Coronavirus Large 

Business Interruption Loan Scheme (the ‘CLBILS Facility’), the borrower must ensure that at all times its tangible net worth 
exceeds £300 million. In addition, the borrower must: (i) ensure that the UK borrowings to aggregate UK asset value does not at 
any time exceed 60%; (ii) ensure that on each test date, the UK interest cover ratio for the borrower and its subsidiaries is greater 
than 1.25 with first test date being 31 December 2021; (iii) in the event that the Waterloo facility referred to above at paragraph 
xii is repaid or cancelled, ensure that the aggregate market value of all hotels unencumbered by any security (determined in 
accordance with the most recent valuation of such hotels) is at least two times the amount of the total commitments under the 
CLBILS Facility; and (iv) maintain minimum liquidity of £3 million at all times. In May 2021, as part of the facility extension to 
£40 million, it was agreed that the first date of the financial covenants will be extended to 30 June 2022 (inclusive) with the first 
test due in July 2022 based on the results for 30 June 2022. After the reporting period, the first date of the financial covenants 
was further extended to 30 March 2023 (inclusive) with the first test due in April 2023 based on the results for 31 March 2023.

(ix)  Under the £1.6 million loan granted by Santander UK Plc to PPHE Living Limited dated 29 January 2020, the ICR for each 
12-month period must not be less than 125%. In addition, the borrower must ensure that the outstanding loan does not 
exceed 65% of the value of the borrower’s freehold property at Acton Lane (based on the most recent valuation).

(x) 

Under the Deutsche Hypothekenbank AG facility for ACO Hotel Holding B.V. and ABK Hotel Holding B.V., the borrower must 
ensure throughout the entire term of the loan that the outstanding amount of the loan does not exceed 70% of the value of 
the properties and that the DSCR is not less than 110%. In September 2020, the Group received a letter from the bank 
confirming that all financial covenant testing will be postponed to 31 December 2022 and the loan amortisation for Q2–Q3 
2020 will be postponed to 31 December 2021. 

(xi)  Under the Deutsche Hypothekenbank AG facility for Park Plaza Nuremberg, the borrower must ensure throughout the entire term of 

the loan that the outstanding amount of the loan does not exceed 65% of the value of the property and that the DSCR is not less 
than 180%. In September 2020, the Group received a letter from the bank confirming that all financial covenant testing will be 
postponed to 31 December 2022 and the loan amortisation for Q2–Q3 2020 will be postponed to 31 December 2021.

(xii)  Under the Zagreba ka Banka d.d. joint €32.0 million and HRK 205.0 million facilities, the borrower must ensure that at year end, 
based on audited standalone financial statements of the borrower, the DSCR is equal to or greater than 120% during the life of 
the loan and that the Net Debt/EBITDA (‘net leverage ratio’) is equal to or lower than 5.5 at year end 2019, is equal to or lower 
than 5.0 at year end 2020, and is equal to or lower than 4.5 at year end 2021 and for each succeeding calendar year during the 
remaining life of the loan. In November 2020, the Group received a letter from the bank confirming waiver of the net leverage 
ratio for 2020. In December 2021, the Group received a letter from the bank confirming waiver of the net leverage ratio for 2021.

(xiii)  Under the Zagreba ka Banka d.d. €10.0 million and HRK 60.0 million facilities, the borrower must ensure that at year end, 

based on audited consolidated financial statements of the borrower, the DSCR is equal to or greater than 120% during the life 
of the loan and that the net leverage ratio is equal to or lower than 5.5 at year end 2019, is equal to or lower than 5.0 at year 
end 2020, and is equal to or lower than 4.5 at year end 2021 and for each succeeding calendar year during the remaining life 
of the loan. Moreover, under the HRK 60 million facility, the amount of the loan cannot exceed 70% of the value of the 
properties. In December 2020, the Group received a letter from the bank confirming waiver of the net leverage ratio for 2020. 
In December 2021, the Group received a letter from the bank confirming waiver of the net leverage ratio for 2021.

(xiv)  Under the Erste Bank €5.0 million and €10.2 million facilities, the borrower must ensure throughout the entire term of the loan 
that the interest coverage ratio (ICR) is at least three times EBITDA and net leverage which is equal to or lower than 7.0 at year 
end 2022 and equal or lower than 4.5 thereafter. The first covenant test will be based on the annual audited consolidated 
financial statements for 2022 and is due by the end of June 2023. 

(xv)  Under the Erste Banka d.d. and Zagreba ka Banka d.d. facility for the purpose of financing the refurbishment of Hotel Brioni 

Pula in the total amount of €24.0 million, the borrower has to comply with the following consolidated covenants, tested once a 
year using audited financial statements for the preceding year: DSCR 1, which includes the cash opening balance for the year, 
is equal to or greater than 3.0 until 2022 and 3.5 from 2023 onwards. DSCR 2, which excluding cash, is equal or greater than 
1.2 throughout the life of the loan. Net leverage ratio is equal to or lower than 4.5, the testing of which starts for the 2023 
financial year end and onwards. The amount of the loan cannot exceed 70% of the property used as collateral. The withdrawal 

182

183

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 15 Borrowings continued

Note 16 Provisions continued

of the loan is also subject to a deposit of up to €7.0 million, which has a release mechanism embedded subject to certain 
defined conditions. The net assets test has to be at least 30%.

(xvi)  Under the OTP Banka d.d. facility for the purpose of financing the purchase and subsequent refurbishment of Guest House 
Hotel Riviera, Pula, in the total amount of €10.0 million the borrower has to comply with the following standalone covenants, 
tested once a year using audited financial statements for the preceding year: net leverage ratio is equal to or lower than 6.0 at 
year end 2021 and equal to or lower than 4.5 at year end 2022 and onwards. The net assets test has to be at least 55%. 
The loan consists of two equal tranches in the amount of €5.0 million each. The loan has a deposit build up mechanism, 
subject to certain conditions. Arena cannot pay dividend until year end 2021 (and in line with the contractual limitations for 
entities that used government support during the pandemic) and a dividend basket of HRK 25.0 million until year end 2022. 
No limitations on profit distribution thereafter.

Balance as at 1 January
Additions 
Exchange rate differences
Balance as at 31 December

Note 17 Financial liability in respect of Income Units sold to private investors

(xvii)  Under the AIK Banka a.d. facility for the purpose of financing the purchase of 88 Rooms Hotel in Belgrade, Serbia, in the total 

amount of €4.2 million the borrower (Arena 88 Rooms Holding d.o.o.) has to ensure that the value of the purchased asset is not 
lower by more than 35% when compared to the value of the asset as defined during 2020 by an external reputable valuator.

Total liability
Due from investors for reimbursement of capital expenditure

2021
£’000

5,399
–
(342)
5,057

2020
£’000

4,730
476
193
5,399

2021
£’000

142,573
(18,022)
124,551

2020
£’000

143,760
(17,605)
126,155

(xviii)  Under the Zagreba ka banka d.d. loan signed in September 2021 as part of HBOR’s programme for insurance of liquidity portfolio for 

exporters related with COVID-19 measurements in amount €20 million (£16.8 million) the borrower must ensure that DSCR is equal or 
greater than 3.5 and that the ratio between financial debt and EBITDA is lower than 4.5 starting at December 2023 and onwards. 

(xix)  Under the Erste Group Bank AG loan signed in November 2021 for the purpose of financing the purchase of hotel FRANZ 

ferdinand Mountain Resort in Nassfeld, Austria, in the total amount €10.5 million (£8.8 million) the borrower has to comply with 
following standalone covenants: projected DSCR is equal or greater than 1.15 at year end 2021 and historical DSCR is equal or 
greater than 1.35 from year end 2023 onwards. The amount of the loan cannot exceed 75% of the property used as collateral 
starting year end 2021 to year end 2023 and 65% at the year end 2024 until year end 2026.

  As at 31 December 2021, taking into account all the covenant waivers received, the Group is in compliance with all of its banking covenants.

Note 16 Provisions
Provision for concession fee on land 
In accordance with the provisions of the Tourist and Other Construction Land Not Appraised During the Transition and Privatisation Process Act 
from 2010 (TLA), Arena submitted requests to the Republic of Croatia and the relevant municipality for the award of tourist land concessions in 
relation to land areas in eight campsites and three tourist resorts in Croatia. The TLA failed to produce the desired impact and to resolve the 
issues of the ownership/use of the tourist land. This in turn caused far-reaching consequences in the form of lack of investments into tourist land, 
reduced international competitiveness of Croatian tourism due to lack of development and reduced income of the State and local municipalities. 
The Croatian Government therefore adopted a new legislation to deal with, inter alia, the so-called tourist land and proprietary relationships 
between the owner of such land and the owner of the facilities built thereon. In May 2020, the new Non-Appraised Construction Land Act 
(NCLA) replaced the TLA and all initiated requests based on the TLA were suspended. Pursuant to the NCLA, the ownership of the land 
underneath the facilities in the campsites that were assessed into the share capital of Arena is now also legally recognised as ownership of Arena, 
while the Republic of Croatia will be the sole owner of the other land in the campsites. In respect to the tourist resorts, the ownership of the land 
underneath the facilities that have been assessed into the share capital of Arena is now also recognised as ownership of Arena, together with the 
land surrounding such facilities that makes (together with the relevant facilities) the technological and functional unity. Tourist land in the tourist 
resorts which was not assessed into the share capital of Arena and which serves the standard usage of the resorts shall be owned by a local 
municipality. In relation to the land in campsites owned by the Republic of Croatia and the land in tourist reports owned by the local 
municipalities, Arena will ex lege be deemed long-term (50 years) lessee and will conclude the lease agreement with the State/local 
municipalities once the procedure envisaged by the NCLA will be complete. However, the Government has still not adopted the secondary level 
regulation that would govern the rent payable by the lessees for such lease nor have the procedures required for the implementation of the Act 
and actual registration of the ownership over the respective part of land in campsites/tourist resorts been completed. This creates uncertainties 
in relation to the current and future assets and obligations of Arena. While the TLA was still applicable, Arena paid 50% of the concession fees in 
respect of the eight campsites and accrued the remaining 50% until entering into the envisaged concession agreements. As the new NCLA has 
not yet set the rules for the rent payable based on the lease agreement, Arena made a conservative assessment of concession fees based on the 
most up-to-date available information. In 2021 no additional provision was recorded and the concession fee for the year in the amount of 
£1.7 million was recognised in the financial position under Other payables and accruals. There was no payment of concession fee during 2021.

This liability originated from the proceeds received from the sale to private investors of the future 999-year cash flows, derived from 
certain Income Units in Park Plaza Westminster Bridge London. Furthermore, as the investors are required to fund all capital 
expenditures (‘CAPEX’) to be made in connection with these rooms, a receivable is recorded in each period for any excess of 
depreciation expense over the amounts paid by the investors on account of CAPEX. This receivable is offset from the liability to 
the investors. 

This liability is amortised over the term of the agreement, that being 999 years.

Note 18 Other financial liabilities

Derivative financial instruments 
Lease liabilities (see Note 19)
Share appreciation rights (Note 6c(i))
Other 

As at 31 December

2021
£’000

457
245,274
4,860
2,771
253,362

2020
£’000

879
243,650
–
289
244,818

184

185

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 19 Leases 
Group as a lessee
The Group has lease contracts for various items which mainly includes hotels, including land, offices and storage buildings. Leases of 
land have lease terms between 125 and 199 years while hotel buildings, offices and storage have lease terms between 2 and 95 years. 
The Group’s obligations under its leases are secured by the lessor’s title to the leased assets. 

The Group also has certain leases with lease terms of 12 months or less and leases with low value. The Group applies the ‘short-term 
lease’ and ‘lease of low-value assets’ recognition exemptions for these leases.

Set out below are the carrying amounts of right-of-use assets recognised and the movements during the period:

Cost:
Balance as at 1 January 2021

Additions during the year
Disposal 
Re-measurement of right-of-use assets
Adjustment for exchange rate differences
Balance as at 31 December 2021
Accumulated depreciation and impairment:

Balance as at 1 January 2021
Provision for depreciation
Disposal
Adjustment for exchange rate differences
Balance as at 31 December 2021
Net book value as at 31 December 2021

Cost:

Balance as at 1 January 2020
Additions during the year
Disposal 
Re-measurement of right-of-use assets
Adjustment for exchange rate differences
Balance as at 31 December 2020
Accumulated depreciation and impairment:

Balance as at 1 January 2020
Provision for depreciation
Impairment
Disposal 
Adjustment for exchange rate differences
Balance as at 31 December 2020
Net book value as at 31 December 2020

Land 
£’000

86,693
–
–
3,261
(1,500)
88,454 

4,934
461 
–
(11)
5,384 
83,070 

85,541
–
–
–
1,152
86,693

4,470
462
–
–
2
4,934
81,759

Hotel  
buildings
£’000

Offices and 
storage
 £’000

Furniture, 
fixtures and 
equipment 
£’000

130,465
212
–
919
(2,564)
129,032 

11,184
2,699 
–
(552)
13,331 
115,701 

117,965
12,612
–
–
(112)
130,465

4,948
3,406
2,781
–
49
11,184
119,281

11,045
–
(2,381)
46
(70)
8,640 

1,928
1,117 
(290)
(18)
2,737 
5,903 

8,791
2,565
(366)
–
54
11,044

924
1,198
–
(197)
3
1,928
9,116

23,873
–
–
–
–
23,873 

10,236
2,390 
–
–
12,626 
11,247 

23,873
–
–
–
–
23,873

7,838
2,398
–
–
–
10,236
13,637

Total
 £’000

252,076
212
(2,381)
4,226
(4,134)
249,999 

28,282
6,667 
(290)
(581)
34,078 
215,921 

236,170
15,177
(366)
–
1,094
252,075

18,180
7,464
2,781
(197)
54
28,282
223,793

The amount of borrowing costs capitalised during the year ended 31 December 2021 was £212 thousand (2020: £206 thousand).

Note 19 Leases continued 
Impairment 
The Group performed impairment test in December 2021 for all individual right-of-use assets where there was an indication of possible 
loss. Each asset had been tested on Cash Generating Unit level (CGU-level).

The discount rate applied to cash flow projections was 8.5%. Impairment loss has been recognised for the right-of-use asset where 
carrying amount exceeded recoverable amount. Based on this analysis it was concluded that there was no impairment. In December 
2020 impairment loss in the amount of £2,781 thousand was recorded within Depreciation, amortization and impairment expenses in 
the income statement. 

Set out below are the carrying amounts of lease liabilities (included under Other financial liabilities and Other payables) and the 
movements during the period:

As at 1 January

Additions
Disposals
Accretion of interest1
Reclassification
Payments
Re-measurement of lease liability recorded in other expenses
Re-measurement of lease liability adjusted against right-of-use assets
Exchange rate differences recorded in Profit & Loss
Adjustments for foreign exchange differences
As at 31 December

Current
Non-current

1  The amount of borrowing costs capitalised during the year ended 31 December 2021 was £212 thousand (2020: £206 thousand).

2021
£’000

254,044
–
(2,088)
7,473
(158)
(13,011)
3,565
4,226
84
(2,517)
251,618
6,344
245,274

2020
£’000

231,594
14,671
(174)
9,542
–
(6,898)
3,369
–
2,073
(133)
254,044
10,394
243,650

186

187

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 19 Leases continued 
Set below is a split of the lease liabilities, cash payments and effect in the income statement between lease agreements for a period 
longer than 40 years (‘long-term leases’) and leases for a period of up to 40 years (‘short-term leases’).

Note 19 Leases continued 

Lease liabilities
Fixed lease payments
Accretion of interest 
Depreciation

Lease liabilities
Fixed lease payments
Accretion of interest 
Depreciation

Year ended
31 December 2021
£’000

Long-term  
leases (>40)

Short-term 
leases (<40)

216,204
9,176
7,380
3,611

35,414
3,835
93
3,056

Year ended
31 December 2020
£’000

Long-term 
leases (>40)

Short-term 
leases (<40)

209,926
4,742
8,594
3,731

44,118
2,156
948
3,698

Total

251,618
13,011
7,473
6,667

Total

254,044
6,898
9,542
7,429

Details regarding certain long-term lease agreements are as below:

(a)  On 29 January 2020 the Group through its subsidiary Arena Hospitality Group d.d. (‘Arena’) entered into a 45-year lease for the 

development and operation of a contemporary branded hotel in Zagreb, Croatia. The development, which is subject to obtaining 
the necessary permits, involves the conversion of an iconic building in a prime location in the historic heart of the city. Once opened, 
this 118-room hotel will include a destination restaurant and bar, wellness and spa facilities, fitness centre, event space and parking.

(b) Grandis Netherlands Holding B.V. (‘Grandis’) has a land leasehold interest, expiring in 2095, of Holmes Hotel London. The current 

annual rent amounts to £1,140 thousand (subject to ‘open market value’ rent review every five years). 

  Grandis has an option to extend the lease to a total of 125 years, expiring in 2121. The Company also has an option to terminate the 

lease in 2059.

(c)  Riverbank Hotel Holding B.V. has a land leasehold interest, expiring in 2125, for Park Plaza London Riverbank, subject to rent review 
every five years, based on CPI. A deed of variation of the lease of Park Plaza London Riverbank was entered into on 13 June 2014 
under which the rent payable under the lease increased to £1,001 thousand per annum and the tenant was granted a right to renew 
the lease for an additional 60 years. At completion of the deed, the landlord paid £5.0 million to Riverbank Hotel Holding B.V., which 
is accounted for as part of the long-term lease liability.

(d) On 18 June 2012, Park Royal Hotel Holding B.V. (‘Park Royal’) completed the purchase of the freehold property at 628 Western 

Avenue, Park Royal, London (the ‘Site’), which was a development site on one of the main thoroughfares into London, for 
£6.0 million. Simultaneously, Park Royal completed the sale of the Site at a price of £7.0 million and the leaseback of the Site at an 
initial rent of £306 thousand per year for 170 years.

(e) On 20 July 2017, Waterloo Hotel Holding B.V. completed the sale of Park Plaza London Waterloo for £161.5 million subject to a 

leaseback for 199 years. The initial rent of £5.6 million per year will have annual inflation adjustments subject to a cap of 4% and 
collar of 2%. 

As at 31 December

2021
£’000

6,667
7,261
129
944
1,561
16,562

2020
£’000

10,210
9,336
220
370
634
20,770

Depreciation expense and impairment of right-of-use assets
Interest expense on lease liabilities
Expense relating to low-value assets and short-term leases (included in operating expenses)
Expense relating to low-value assets and short-term leases (included in rent expenses)
Variable lease payments (included in rent expenses)
Total amount recognised in profit or loss

The Group had total cash outflows for leases of £15,645 thousand in 2021 (2020: £8,122 thousand). 

The following provides information on the Group’s variable lease payments, including the magnitude in relation to fixed payments in 
2021 and 2020:

Fixed rent
Variable rent with minimum payment
Variable rent only

Fixed rent
Variable rent with minimum payment
Variable rent only

Note 20 Other payables and accruals

Current portion of lease liabilities
Current portion of share appreciation rights (Note 6c(i))
Employees
VAT and taxes
Accrued interest
Corporate income taxes
Accrued expenses
Advance payments received
Accrued rent
Variable income payment to holders of Income Units
Related parties*

As at 31 December 2021

Fixed 
payments 
£’000

12,253
758
–

Variable 
payments
£’000

–
5
1,556

As at 31 December 2020

Fixed 
payments 
£’000

Variable 
payments
£’000

5,859
1,039
–

–
(1)
635

Total
 £’000

12,253
763
1,556

Total
 £’000

5,859
1,038
635

As at 31 December

2021
£’000

6,344
540
1,666
11,891
3,089
56
20,252
6,021
2,458
860
–
53,177

2020
£’000

10,394
–
3,049
11,987
3,009
541
8,768
7,426
1,414
2,226
2,853
51,667

The following are the amounts recognised in profit or loss:

*  See Note 30.

188

189

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 21 Revenues

Note 24 Financial income

Rooms
Campsites and mobile homes
Food and beverage
Minor operating (including room cancellation)
Management fee (see Note 14(c)(i))
Franchise and reservation fee (see Note 14(c)(i))
Marketing fee
Other

Note 22 Operating expenses

Salaries and related expenses
Franchise, reservation and commissions expenses (see Note 14(c)(i))
Food and beverage 
Insurance and property taxes
Utilities
Administration costs
Maintenance
Laundry, linen and cleaning
Supplies
IT expenses
Communication, travel and transport
Marketing expenses
Government grants payroll
Government grants fixed costs
Defined contribution pension premiums
Other expenses 

Note 23 Financial expenses

Interest and other finance expenses on bank loans
Interest on lease liabilities
Foreign exchange differences, net
Expense from Park Plaza County Hall London Units
Other

Year ended 31 December

2021
£’000

84,430
16,446
27,814
8,277
529
458
156
3,267
141,377

2020
£’000

63,628
7,815
21,050
5,662
418
819
203
2,192
101,787

Year ended 31 December

2021
£’000

68,710
12,186
8,675
10,004
7,736
3,607
4,693
1,941
2,186
1,639
1,141
1,523
(12,079)
(9,578)
3,174
8,250
113,808

2020
£’000

74,746
9,255
4,923
9,841
6,954
4,569
4,293
1,862
1,704
1,374
1,288
1,374
(24,076)
–
3,121
9,642
110,870

Year ended 31 December

2021
£’000

24,015
7,261
–
24
69
31,369

2020
£’000

23,408
9,336
2,395
8
379
35,526

Income from Park Plaza County Hall London Units
Interest on bank deposits
Gain from marketable securities 
Foreign exchange differences, net
Interest and other financial income from jointly controlled entities (see Note 30(b))

Note 25 Other income and expenses
a.  Other expenses

Capital loss on buy-back of Income Units previously sold to private investors
Government settlement purchase of Guest House Hotel Riviera Pula (see Note 5d)
Remeasurement of lease liability1
Revaluation of Income Units Park Plaza County Hall London (see Note 7)
Loss on disposal of fixed assets2
Other non-recurring expenses (including preopening expenses)
Loan early repayment break costs (see Note 15b)
Business combination acquisition costs (see Notes 3a and 3b)
Arena – legal settlement3

Year ended 31 December

2021
£’000

27
163
–
42
101
333

2020
£’000

–
132
123
–
136
391

Year ended 31 December

2021
£’000

543
–
3,565
–
436
305
505
1,017
3,047
9,418

2020
£’000

–
1,544
3,369
2,402
1,774
647
–
–
–
9,736

1  This amount represents remeasurement of the Waterloo lease liability based on the 2% collar (see Note 19). 
2  Mainly relates to the write-off value of fixed assets due to reconstruction of Hotel Brioni Pula (disposal of asset due to reconstruction).
3 

In 2013 Tehnoekologija d.o.o. (TE) initiated a litigation procedure against Arena for the compensation of the investments that TE supposedly had made 
in the campsite Kažela, Medulin, between the years 1998 and 2005 when Kažela, Medulin, was operated by TE based on the lease agreement entered 
into between Arena and TE.  Arena and TE are currently in an advanced stage of reaching a settlement for this long-term litigation which will likely result 
in a compensation to TE in the amount of HRK 26 million (£3 million).  An accrual for the expected settlement amount was recorded in 2021 under other 
payables and accruals.

b.  Other income

Insurance settlement1
Revaluation of share appreciation rights (see Note 6c(i))
Revaluation of Income Units Park Plaza County Hall London (see Note 7)
Gain on sale of fixed assets

1  Net insurance proceeds received in relation to one of the Group’s UK hotels.

Year ended 31 December

2021
£’000

–
1,750
602
1,432
3,784

2020
£’000

9,982
–
–
317
10,299

190

191

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 26 Net expenses for financial liability in respect of Income Units sold to private investors

Guaranteed return (see Note 2(k))
Variable return (see Note 2(k))
Reimbursement of depreciation expenses (see Note 2(k))
Change in expected cash flow income swaps 

Note 27 Income taxes
a.  Tax benefit (expense) included in the income statement

Current taxes
Adjustments in respect of current income tax of previous year
Deferred taxes

Year ended 31 December

2021
£’000

–
2,567
(618)
–
1,949

2020
£’000

565
2,646
(942)
310
2,579

2021
£’000

(350)
61
5,340
5,051

2020
£’000

(458)
(626)
1,808
724

Year ended 31 December

as follows:

b.  The following are the major deferred tax (liabilities) and assets recognised by the Group and changes therein during the 

period:

Balance as at 1 January 2021 

Amounts charged to income statement 
Amount recognised in business combination (see Note 3(a))
Adjustments for exchange rate differences
Balance as at 31 December 2021

Balance as at 1 January 2020
Amounts charged to income statement 
Change in tax rate
Reclassification
Adjustments for exchange rate differences
Balance as at 31 December 2020

Tax loss carry 
forward and 
timing 
difference on 
provisions 
£’000
4,208
3,962
378
(214)
8,334

Property, 
plant and 
equipment and 
intangible 
assets 
£’000
(11,999)
1,378
(908)
520
(11,009)

2,851
955
47
292
63
4,208

(10,324)
(251)
(757)
(292)
(375)
(11,999)

Tax 
incentives
£’000
6,043
–
–
(383)
5,660

4,726
1,104

213
6,043

Total
 £’000
(1,748)
5,340
(530)
(77)
2,985

(2,747)
1,808
(710)

(99)
(1,748)

Note 27 Income taxes continued
  The above deferred taxes have been set off when they relate to the same jurisdictions and presented in the consolidated financial 

statements as follows:

Deferred tax assets
Deferred tax liabilities

As at 31 December

2021
£’000

10,221
(7,236)
2,985

2020
£’000

6,724
(8,472)
(1,748)

c.  Reconciliation between tax benefit (expense) and the product of accounting profit multiplied by the Group’s tax rate is 

Profit before income taxes
Expected tax at the tax rate of the United Kingdom 19% (2020: 19%)

Adjustments in respect of:
Effects of other tax rates 
Non-deductible expenses
Utilisation of carried forward losses and temporary differences for which deferred tax assets were not 
previously recorded
Temporary differences for which no deferred tax asset was recorded 
Non-taxable income
Unrecognised current year tax losses 
Recognition of deferred tax asset
Recognition of investment tax credit (see Note 27(f))
Other differences (including change in tax rate)
Income tax benefit (expense) reported in the income statement 

Year ended 31 December

2021
£’000

(57,555)
10,936

2020
£’000

(94,688)
17,991

2,594
(8,269)

291
(211)
114
(5,299)
3,634
–
1,261
5,051

2,771
(7,496)

338
(1,762)
(202)
(12,351)
964
1,104
(633)
724

d.  Tax laws applicable to the Group companies: 

(i)  The Company is subject to taxation under the laws of Guernsey. The Company is therefore taxed at the standard rate of 0%.

(ii) Foreign subsidiaries are subject to income taxes in their country of domicile in respect of their income, as follows: 

1.  Taxation in The Netherlands: corporate income tax rate is 25%.

2.  Taxation in The United Kingdom: corporate income tax rate for domiciled companies and for non-domiciled companies is 19% 

(2020: 19%).

3.  Taxation in Germany: aggregated corporate tax rate and trade income rate 29.7%.

4.  Taxation in Hungary: corporate income tax rate 9%.

5.  Taxation in Croatia: corporate income tax rate 18%.

192

193

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 27 Income taxes continued
  Corporate tax rate in the UK – In March 2021, the UK Government adopted the Spring Budget 2021 which included an increase in 

the UK corporate tax rate from 19% to 25% from 1 April 2023. 

  Corporate tax rate in the Netherlands – In 2020, under the 2021 tax plan which was adopted on 15 December 2020 it was decided 
that the reduction in corporate income tax rate to 21.7% will be cancelled and the tax rate will remain at 25%. In 2021, under the 
2022 tax plan which was adopted on 21 December 2021, it was decided that the corporate income tax rate will increase to 25.8% 
starting 1 January 2022.

e.  Losses carried forward for tax purposes
  The Group has carried forward losses for tax purposes estimated at approximately £200.8 million (2020: £184.9  million). The Group 
did not establish deferred tax assets in respect of losses amounting to £161.5 million (2020: £166.2  million) which may be carried 
forward indefinitely.

  The carried forward losses relate to individual companies in the Group, each in its own tax jurisdiction. When analysing the recovery 
of these losses the Group assesses the likelihood that these losses can be utilised against future trading profits. In this analysis the 
Group concluded that for the majority of these companies it is not highly likely that future profits will be achieved that can be offset 
against these losses, mainly due to the nature of their trade (i.e. holding companies or tax exempt activities). Based on this uncertain 
profitability, the Company determined that it could not recognise deferred tax assets for the majority of the losses. The Company is 
performing this analysis on an ongoing basis. 

f.   Tax incentives

In May 2019, based on confirmation from the Ministry of Economy and pursuant to the Investment Promotion and Development of 
Investment Climate Act in Croatia, Arena became eligible to claim incentive allowances. Investments eligible for incentives are 
investments done in Arena One 99 Glamping Campsite, Arena Grand Kažela Campsite, Hotel Brioni, Verudela Beach self-catering 
apartment complexes, among others. 

  Arena has the right to use the investment tax credits until 2028. The execution of the investment project is subject to supervision by 
the relevant institutions throughout the period of use of the tax credits and Arena will need to present regular annual reports to the 
tax authority in which it will evidence that the conditions for the use of the tax credits are met. In 2020 Arena recognised a deferred 
tax asset in relation to the investments that took place in 2020 with a total amount of HRK 9.5 million (£1.1 million).

  During 2021 Arena continued to invest in its properties however since the total expected tax credit exceeds the expected future tax 

liability in the periods that the tax credit can be utilised, no additional deferred tax asset was recognised.

Note 28 Earnings per share
The following reflects the income and share data used in the basic earnings per share computations:

Loss attributable to equity holders of the parent
Weighted average number of ordinary shares outstanding

Year ended 31 December

2021
£’000

(52,129)
42,539

2020
£’000

(81,731)
42,466

Potentially dilutive instruments 177,027 in 2021 are not considered, since their effect is antidilutive (increase of loss per share) 
(2020: 140,140 were not considered, since their effect is antidilutive).

Note 29 Segments
For management purposes, the Group’s activities are divided into Owned Hotel Operations and Management Activities (for further 
details see Note 14(c)(i)). Owned Hotel Operations are further divided into four reportable segments: the Netherlands, Germany, 
Croatia and the United Kingdom. Other includes individual hotels in Hungary, Serbia, Italy and Austria. The operating results of each of 
the aforementioned segments are monitored separately for the purpose of resource allocations and performance assessment. 
Segment performance is evaluated based on EBITDA, which is measured on the same basis as for financial reporting purposes in the 
consolidated income statement.

The 
Netherlands 
£’000

Germany 
£’000

United 
Kingdom
£’000

Croatia 
£’000

Other1 
£’000

Management 
and Central 
Services £’000

Adjustments2
 £’000

Consolidated 
£’000

Year ended 31 December 2021

Revenue
Third party
Inter-segment
Total revenue
Segment EBITDA
Depreciation, 
amortisation and 
impairment
Financial expenses
Financial income
Net expenses for 
liability in respect of 
Income Units sold to 
private investors
Other income 
(expenses), net
Share in result of joint 
ventures
Profit before tax

10,352

6,618

75,277

44,618

853

10,352
1,071

6,618
6,671

75,277
11,221

44,618
14,556

853
(853)

3,659
14,308
17,967
(7,601)

(14,308)
(14,308)

141,377

141,377
25,065

(43,283)
(31,369)
333

(1,949)

(5,634)

(718)
(57,555)

1. 

Includes art’otel Budapest in Hungary, 88 Rooms Hotel in Belgrade, Serbia, Londra & Cargill Hotel in Rome, Italy, FRANZ Ferdinand Mountain Resort in 
Nassfeld, Austria.

2.  Consist of inter-company eliminations.

The 
Netherlands 
£’000

Germany
£’000

United 
Kingdom
£’000

Croatia 
£’000

Other 
£’000

Adjustments2
 £’000

Consolidated 
£’000

Geographical information
Non-current assets1

188,701

71,402

869,324

217,779

64,442

53,878

1,465,526

1  Non-current assets for this purpose consists of property, plant and equipment, right-of-use assets and intangible assets.
2  This includes the non-current assets of Management and Central Services.

194

195

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 29 Segments continued

The 
Netherlands 
£’000

Germany 
£’000

United 
Kingdom
£’000

Croatia 
£’000

Other1 
£’000

Management 
and Central 
Services £’000

Adjustments2
 £’000

Consolidated 
£’000

Year ended 31 December 2020

Note 30 Related parties continued 
b.  Transactions with related parties

Revenue
Third party
Inter-segment
Total revenue
Segment EBITDA
Depreciation, 
amortisation
and impairment
Financial expenses
Financial income
Net expenses for 
liability in respect of 
Income Units sold to 
private investors
Other expenses, net
Share in result of joint 
ventures
Profit before tax

14,948

7,750

56,544

18,729

1,056

14,948
(54)

7,750
(255)

56,544
1,466

18,729
362

1,056
(295)

2,760
11,633
14,393
(11,312)

(11,633)
(11,633)
–

101,787
–
101,787
(10,087)

(46,624)
(35,526)
391

(2,579)
563

(826)
(94,688)

Includes art’otel Budapest in Hungary and 88 Rooms Hotel in Belgrade, Serbia. 

1. 
2.  Consist of inter-company eliminations.

The 
Netherlands 
£’000

Germany
£’000

United 
Kingdom
£’000

Croatia 
£’000

Other 
£’000

Adjustments2
 £’000

Consolidated 
£’000

Geographical information
Non-current assets1

207,844

79,053

854,517

216,532

19,937

65,022

1,442,905

1  Non-current assets for this purpose consists of property, plant and equipment, right-of-use assets and intangible assets.
2  This includes the non-current assets of Management and Central Services.

Note 30 Related parties 
a.  Balances with related parties

Loans to joint ventures (see Note 6a)
Short-term receivables 
Short-term payable
Payable to GC Project Management Limited
Payable to Gear Construction UK Limited

As at 31 December

2021
£’000

5,222
56
–
(50)
(1,082)

2020
£’000

5,066
–
(88)
(903)
(1,862)

As at 31 December

2021
£’000

(60)
(27,735)
173
101

2020
£’000

(2,784)
(13,527)
–
95

Cost of transactions with GC Project Management Limited
Cost of transactions with Gear Construction UK Limited
Rent income from sub-lease of office space
Interest income from jointly controlled entities

c.  Significant other transactions with related parties 

(i)  Construction of the art’otel London Hoxton – Following the approval by the independent shareholders, on 7 April 2020 the 

Group entered into a building contract with Gear Construction UK Limited (‘Gear’) for the design and construction of the art’otel 
London Hoxton hotel on a ‘turn-key’ basis (the ‘building contract’). Under the building contract Gear assumes the responsibility 
for the design and construction of the main works for the design and build of art’otel London Hoxton for a lump sum of 
£160 million (exclusive of VAT) (the ‘Contract Sum’).

  On top of the Contract Sum, the Group is entitled to novate certain existing contracts relating to the project to Gear at cost 
subject to a cap of £5.1 million (exclusive of VAT). Gear is required to complete the works to be executed under the building 
contract by 2024. 

  Gear’s obligations and liabilities under the building contract are supported by a corporate guarantee from Red Sea Hotels 

Limited, an associate of Euro Plaza Holdings B.V. and therefore a related party of the Company, in the amount of 10% of the 
Contract Sum (the ‘corporate guarantee’). The corporate guarantee expires on the later of: (i) the expiry of the two-year defects 
rectification period which follows practical completion of the works; and (ii) the issue of the latent defect insurer’s approval or 
final technical audit report. 

  As part of entering into the building contract, the Hoxton Project Management Agreement dated 21 June 2018 was terminated. 

(ii) Sub-lease of office space – A member of the Group has agreed to sub-lease a small area of office space to members or affiliates 
of the Red Sea Group at its County Hall corporate office in London. The rent payable by the Red Sea Group to PPHE Hotel Group 
is based on the cost at which the landlord is leasing such space to PPHE Hotel Group. 

(iii) Pre-Construction and Maintenance Contract – The Group frequently uses GC Project Management Limited (GC) to undertake 
preliminary assessment services, including appraisal work, and provide initial estimates of the construction costs. Further, GC 
provides ad-hoc maintenance work when required to the Group’s various sites. Accordingly, the Group has entered into an 
agreement with GC for the provision of pre-construction and maintenance services by GC to the Group for a fixed annual retainer 
of £60,000.

(iv) Transactions in the ordinary course of business, in connection with the use of hotel facilities (such as overnight room stays and 

food and beverages) are being charged at market prices. These transactions occur occasionally.

Summary of the remuneration for Executive and Non-Executive Directors for the year ended 31 December 2021:

Chairman and Executive Directors
Non-Executive Directors 

Base salary 
and fees 
£’000

Salary 
sacrifice 
options 
£’000

953
269
1,222

47
–
47

Bonus 
£’000

Pension 
contributions 
£’000

Other 
benefits 
£’000

–
–
–

115
–
115

16
–
16

Total
£’000

1,131
269
1,400

196

197

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 30 Related parties continued 

Summary of the remuneration for Executive and Non-Executive Directors for the year ended 31 December 2020:

Note 31 Financial instruments risk management objectives and policies continued 

Changes in financial liabilities arising from financing activities

Chairman and Executive Directors 
Non-Executive Directors

Base salary 
and fees 
£’000

Salary 
sacrifice 
options 
£’000

730 
232
962

9
–
9

Bonus 
£’000
751
–
75

Pension 
contributions 
£’000

Other 
benefits 
£’000

114
–
114

16
–
16

Total1
£’000

944
232
1,176

1  An Executive Director is entitled to a bonus of £75,000 in respect of 2019 financial year which is subject to leaver provisions. This bonus was not paid in 2020.

Directors’ interests in employee share incentive plan
As at 31 December 2021, the Executive Directors held share options to purchase 29,308 ordinary shares (2020: 179,308). 25,000 options 
were fully exercisable with an exercise price of £14.30 (2020: 16,667) and 4,308 options were fully exercisable with a £nil exercise price 
(2020: 718). No share options were granted to Non-Executive Directors of the Board. 

Note 31 Financial instruments risk management objectives and policies
The Group’s principal financial instruments, other than derivatives, and marketable securities comprise bank borrowings, cash and cash 
equivalents and restricted deposits. The main purpose of these financial instruments is to finance the Group’s operations. The Group 
has various other financial assets and liabilities such as trade receivables and trade payables, which arise directly from its operations.

Changes in financial liabilities arising from financing activities

Re-
measurement 
through 
profit and 
loss
£’000

Re-
measurement
against  
right-of-
use assets 
£’000

Cash flows
£’000

Foreign 
exchange 
movement 
£’000

New leases/ 
loans, net 
£’000

As at 31 
December 
2021 
£’000

Other 
£’000

–

–

–

–

(18,013)

38,886

(12,595)

729,284

3,565

4,226

(2,250)

(2,088)

(1,829)

245,274

As at 
1 January 
2021 
£’000

721,006

243,650

126,155

(1,390)

880

–

–

–

–

–

6,435

(1,575)

715

(175)

–

–

–

–

–

(53)

–

–

–

–

–

–

(214)

124,551

(370)

457

–

–

4,860

540

36,369
10,393
1,138,453

(9,486)
(6,825)
(10,551)

–
–
1,815

–
–
4,226

(844)
(267)
(21,427)

(2,388)
–
34,410

15,189
3,043
3,224

38,840
6,344
1,150,150

Non-current interest-
bearing loans and 
borrowings
Non-current lease 
liability
Financial liability in 
respect of Income Units 
sold to private investors
Derivative financial 
instruments
Non-current Share 
appreciation rights
Current Share 
appreciation rights
Current interest-
bearing loans and 
borrowings
Current lease liability1

1 

Includes accrued interest on deferred lease payments.

198

As at 
1 January 
2020 
£’000

Cash flows
£’000

Re-
measurement 
through profit 
and loss
£’000

Re-
measurement
against 
right-of-
use assets
£’000

Foreign 
exchange 
movement 
£’000

New leases/ 
loans, net
£’00

As at 31 
December 
2020 
£’000

Other 
£’000

664,345

(7,530)

–

12,353

54,267

(3,718)

1,289

721,006

227,998

(1,461)

3,369

(180)

13,552

(1,700)

2,072

243,650

126,704

674

–

–

–

–

–

42

–

–

13,916
3,596
1,037,233

–
(107)
(9,098)

–
–
3,369

(173)
47
12,089

19,508
–
87,327

–

–

3,718
6,857
5,157

(549)

126,155

164

880

(600)
–
2,376

36,369
10,393
1,138,453

Non-current interest-
bearing loans and 
borrowings
Non-current lease 
liability
Financial liability in 
respect of Income Units 
sold to private investors
Derivative financial 
instruments
Current interest-
bearing loans and 
borrowings
Current lease liability1

1 

Includes accrued interest on deferred lease payments.

The main risks arising from the Group’s financial instruments are cash flow interest rate risk, credit risk and liquidity risk. The Board of 
Directors reviews and agrees on policies for managing each of these risks which are summarised below. The Group’s accounting 
policies in relation to derivatives are set out in Note 2.

a.  Interest rate risk
  The Group’s exposure to the risk for changes in market interest rates relates primarily to the Group’s long-term debt obligations with 

a floating interest rate. 

  The Group’s policy is to manage its interest costs using fixed-rate debt. To manage its interest costs, the Group enters into interest rate swaps, in 

which the Group agrees to exchange, at specified intervals, the difference between fixed and variable rate interest amounts calculated by 
reference to an agreed-upon notional principal amount. Furthermore, the Group uses fixed interest rate debts. For this reason the Group’s cash 
flow is not sensitive to possible changes in market interest rates. Possible changes in interest rates do, however, affect the Group’s equity as the 
fair value of the swap agreements changes with interest rate changes. These swaps are designated to hedge underlying debt obligations. 

  The fair value of the swaps of the Group as at 31 December 2021 amounts to a liability of £457 thousand (2020: liability of £879 thousand). 

  The Group uses short-term deposits (weekly and monthly) for cash balances held in banks. 

b.  Credit risk
  The Group trades only with recognised, creditworthy third parties. It has policies in place to ensure that sales are made to customers 
with an appropriate credit history. The Company’s policies ensure that sales to customers are settled through advance payments, in 
cash or by major credit cards (individual customers). Since the Group trades only with recognised third parties, there is no 
requirement for collateral for debts with third parties. Furthermore, the Group has no dependency on any of its customers. 
The receivable balances are monitored on an ongoing basis. Management monitors the collection of receivables through credit 
meetings and weekly reports on individual balances of receivables. The maximum credit exposure equals the carrying amount of the 
trade receivables and other receivables since a loss allowance for expected credit losses is recorded in respect of all trade and other 
receivables. The result of these actions is that the Group’s exposure to bad debts is not significant. 

199

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICESNotes to consolidated financial statements continued
For the year ended 31 December 2021

Note 31 Financial instruments risk management objectives and policies continued 
  With respect to credit risk arising from other financial assets of the Group, which comprise cash and cash equivalents and investment 

in securities, the Group’s exposure to credit risk arises from default of the counterparty, with a maximum exposure equal to the 
carrying amount of these instruments. The Group has limited concentration risk in respect of its cash at banks.

Note 31 Financial instruments risk management objectives and policies continued 
d.  Capital management
  The primary objective of the Group’s capital management is to ensure that it maintains a strong credit rating and healthy capital 

ratios in order to support its business and maximise shareholder value. 

c.  Liquidity risk
  The Group’s objective is to maintain a balance between continuity of funding and flexibility through the use of bank overdrafts and 
bank loans. The Group’s policy is to arrange medium-term bank facilities to finance its construction operation and then to convert 
them into long-term borrowings when required. 

  The Group manages its capital structure and makes adjustments to it in light of changes in economic conditions. The Group 

monitors capital using a gearing ratio, which is net bank debt divided by total capital plus net bank debt. The Group’s policy is to 
keep the gearing ratio between 50% and 60%. The Group includes within net bank debt interest-bearing bank loans and 
borrowings, less cash and cash equivalents and other liquid assets. Capital includes equity less the hedging reserve.

  Despite the impact of COVID-19 on trading cash flows, the Group continues to hold a strong liquidity position with an overall 

consolidated cash balance of £136.8 million as at 31 December 2021 and undrawn cash facilities of £76.8 million (for further details 
see Note 1).

  The table below summarises the maturity profile of the Group’s financial liabilities as at 31 December 2021 and 2020 based on 

contractual undiscounted payments.

Interest-bearing loans and borrowings1
Financial liability in respect of Income Units sold 
to private investors2
Derivative financial instruments
Lease liability3
Trade payables
Other liabilities

Interest-bearing loans and borrowings1
Financial liability in respect of Income Units sold 
to private investors2
Derivative financial instruments
Lease liability3
Trade payables
Other liabilities

Less than
 3 months 
£’000

15,863

493
57
3,653
16,650
23,097
59,813

Less than
 3 months 
£’000

15,039

–
110
3,239
6,502
22,392
47,282

3 to 12
 months 
£’000

47,249

1,477
171
18,019
–
24,035
90,951

3 to 12
 months 
£’000

44,779

1,970
330
9,786
–
18,671
75,536

As at 31 December 2021

Year 2 
£’000

Year 3 to 5 
£’000

46,130

492,447

> 5 years
 £’000

299,642

Total 
£’000

901,331

9,198
229
12,962
–
4,860
73,379

39,420
–
36,170
–
–
568,037

124,551
–
605,497
–
16,304
1,045,994

175,139
457
676,301
16,650
68,296
1,838,174

As at 31 December 2020

Year 2 
£’000

Year 3 to 5 
£’000

45,318

155,888

> 5 years
 £’000

638,367

Total 
£’000

899,391

9,198
439
13,015
–
–
67,970

39,420
–
39,363
–
–
234,671

126,155
–
609,724
–
12,331
1,386,577

176,743
879
675,127
6,502
53,394
1,812,036

1  See Note 15 for further information.
2  Presented according to discounted amount due to the variability of the payments over the balance of the 999-year term.
3  Lease liability includes four leases with upward rent reviews based on future market rates in one lease and changes in the Consumer Prices Index (CPI)/
retail price index (RPI) in the other lease and, thus, future payments have been estimated using current market rentals and current United Kingdom-
based CPIs/RPIs, respectively, except Park Plaza London Waterloo where the amounts included 50 years of future payments regarding the lease of Park 
Plaza London Waterloo instead of 199 years as stated in the lease agreement. Also, the amounts do not take into account the collar of 2%. The Group’s 
management believes that the amount included in the above table reflects the relevant cash flow risks to which the Group would be reasonably 
exposed in the ordinary course of business.

Interest-bearing bank loans and borrowings
Less – cash and cash equivalents
Less – long-term restricted cash
Less – short-term restricted cash
Less – investments in marketable securities
Net debt
Equity
Hedging reserve
Total capital
Capital and net debt
Gearing ratio

2021
£’000

2020
£’000

768,124
(136,802)
(8,121)
(5,204)
(22)
617,975
447,211
434
447,645

757,375
(114,171)
(2,261)
(4,777)
(27)
636,139
404,953
703
405,656
1,065,620 1,041,795
61.1%

58.0%

e.  Fair value of financial instruments
  The fair values of the financial assets and liabilities are included in the amount at which the instrument could be exchanged in a 

current transaction between willing parties, other than in a forced or liquidation sale. The following methods and assumptions were 
used to estimate the fair values: 

  The fair values of cash and cash equivalents, trade receivables, trade payables, and other current assets and liabilities approximate 
their carrying amounts largely due to the short-term maturities of these instruments. The fair value of floating interest rate liabilities 
also approximate their carrying amount as the periodic changes in interest rates reflect the movement in market rates. 

  The fair value of loans from banks and other financial liabilities is estimated by discounting future cash flows using rates currently 

available for debt on similar terms, credit risk and remaining maturities.

Fair value hierarchy

  The Group uses the following hierarchy for determining and disclosing the fair value of financial instruments by a valuation technique 

based on the lowest level input that is significant to the fair value so determined:

Level 1:  quoted (unadjusted) prices in active markets for identical assets or liabilities.

Level 2:  other techniques for which all inputs which have significant effect on the recorded fair value are observable, either directly 

or indirectly.

Level 3:  techniques which use inputs which have a significant effect on the recorded fair value that are not based on observable 

market data.

200

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
Notes to consolidated financial statements continued
For the year ended 31 December 2021

Note 31 Financial instruments risk management objectives and policies continued

Fair value of investments in marketable securities is derived from quoted market prices in active markets. A market is regarded as 
active if quoted prices are readily and regularly available from an exchange, dealer, broker, industry group, pricing service or 
regulatory agency, and those prices represent actual and regularly occurring market transactions on an arm’s length basis. 
The quoted market price used for financial assets held by the Group is the current bid price. These instruments are included in Level 
1. The Group enters into derivative financial instruments with financial institutions with investment grade credit ratings. 
Derivatives are valued using valuation techniques for swap models, using present value calculations. The models incorporate various 
inputs, including the credit quality of counterparties, and interest rate curves. The Group also granted share appreciation rights 
(SAR) of the Company to Clal (see Note 6c) which is valued by using the Black–Scholes model.  In addition, the Group also holds 46 
Income Units in Park Plaza County Hall London which were valued by external valuator using a discounted cash flow technique. 
These valuation techniques maximise the use of observable market data where it is available and rely as little as possible on entity 
specific estimates. If all significant inputs required to fair value an instrument are observable, the instrument is included in Level 2. 
If one or more of the significant inputs is not based on observable market data, the instrument is included in Level 3.

  As at 31 December 2021, the Group held the following financial instruments measured at fair value:

Liabilities

Interest rate swaps used for hedging
Share appreciation rights

Assets

Investments in marketable securities
Income Units in Park Plaza County Hall London

31 December 
2021
 £’000

457
5,400

31 December 
2021
 £’000

22
15,800

Level 1 
£’000
–
–

Level 1 
£’000
22
–

Level 2 
£’000
457
5,400

Level 2 
£’000
–
15,800

  As at 31 December 2020, the Group held the following financial instruments measured at fair value:

Liabilities

Interest rate swaps used for hedging

Assets

Investments in marketable securities
Income Units in Park Plaza County Hall London

31 December 
2020
 £’000

879

31 December 
2020
 £’000

27
15,350

Level 1 
£’000

–

Level 2 
£’000

879

Level 1 
£’000

27
–

Level 2 
£’000

–
15,350

Level 3
 £’000
–
–

Level 3
 £’000
–
–

Level 3
 £’000

–

Level 3
 £’000

–
–

Note 31 Financial instruments risk management objectives and policies continued
  During 2021 and 2020, there were no transfers between Level 1 and Level 2 fair value measurements, and no transfers into or out of 

Level 3 fair value measurements.

  The carrying amounts and fair values of the Group’s financial instruments other than those whose carrying amount approximates 

their fair value are as follows:

Financial liabilities
Bank borrowings

Carrying amount 31 December

Fair value 31 December

2021 
£’000

2020 
£’000

2021 
£’000

2020 
£’000

768,124

757,375

784,167

792,521

Note 32 Subsequent events
After the balance sheet date Londra Cargill Parent S.r.l, a wholly owned subsidiary of the Company, entered into a €25 million 
(£21 million) facility with UniCredit S.p.A. maturing in 2026 (the ‘Facility’). The Facility consists of two tranches: Tranche A in the amount 
of  €17.25 million is available for immediate drawdown upon signing the facility agreement and Tranche B in the amount of €7.75 million 
will be available for drawdown upon completion of the hotel refurbishment and meeting certain conditions. 

202

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPAPPENDICES 
 
Appendices

204  Subsidiaries included in the Group
206 
Jointly controlled entities
207  Current renovation, repositioning and pipeline projects
208  Glossary
210  Contacts

Subsidiaries included in the Group

Name of company

Principal activity

Hotel operation
Holding company
Holding company
Holding company
Holding company

1 Westminster Bridge Plaza Management Company Limited
A40 Data Centre B.V.
A40 Office B.V.
ABK Hotel Holding B.V.
ACO Hotel Holding B.V.
Amsterdam Airport Hotel Holding B.V.  
Holding company
(formerly known as Victoria Schiphol Holding B.V.)
Holding company
Amsterdam Airport Hotel Operator B.V.
Hotel operation
Arena 88 Rooms Holding d.o.o.
Hotel company
ARENA FRANZ Ferdinand GmbH
Hotel operation
Arena Hospitality Group d.d.
Management
Arena Hospitality Management d.o.o.
Hotel operation
art’amsterdam Hotel Operator B.V.
Hotel operation
art’otel Berlin City Center West GmbH
Hotel operation
art’otel köln betriebsgesellschaft mbH
Holding company
Art’otel (I.L.) Management Services Limited
Holding company
Aspirations (Limited) 
Holding company
Bora B.V. (formerly known as WH/DMREF Bora B.V.)
Holding company
Bora Finco B.V.
Holding company
County Hall Hotel Holdings B.V. (formerly known as PPHE Arena Holding B.V.)
Holding company
Dvadeset Osam d.o.o. (formerly known as W2005/Dvadeset Osam d.o.o.)
Hotel operation
Eindhoven Hotel Operator B.V.
Holding company
Euro Sea Hotels N.V.
Holding company
Germany Real Estate B.V.
Finance company
Golden Wall Investments Limited
Holding company
Grandis Netherlands Holding B.V.
Holding company
Hotel Club Construction B.V. (formerly Hotel Maastricht B.V.)
Holding company
Hotel Leeds Holding B.V.
Holding company
Hotel Nottingham Holding B.V.
Hoxton Hotel Operator Limited
Hotel operation
Leeds Hotel Operator Limited (formerly Nottingham Park Plaza Hotel Operator Limited) Hotel operation
Leno Investment Limited
Londra Cargill Parent S.r.l.
Marlbray Limited
Mazurana d.o.o.
North Lambeth Holding B.V.

Holding company
Holding company
Holding company
Holding company
Holding company

Name of company

Principal activity

Hotel operation
Hotel operation
Hotel operation
Holding company
Holding company
Hotel operation
Hotel operation
Holding company
Management
Hotel operation
Holding company
Management
Holding company
Hotel operation
Holding company

Nottingham Hotel Operator Limited
Oaks Restaurant Operator Limited
Park Plaza Berlin Hotelbetriebsgesellschaft mbH (in liquidation)
Park Plaza County Hall London Ltd
Park Plaza Germany Holdings GmbH
Park Plaza Hospitality Services (UK) Limited
Park Plaza Hotels (Germany) Services GmbH
Park Plaza Hotels (UK) Limited
Park Plaza Hotels (UK) Services Limited
Park Plaza Hotels Berlin Wallstrasse GmbH
Park Plaza Hotels Europe (Germany) B.V.
Park Plaza Hotels Europe B.V.
Park Plaza Hotels Europe Holdings B.V.
Park Plaza Nürnberg GmbH
Park Royal Hotel Holding B.V. (formerly known as Club A40 Holding B.V.)
Park Royal Hotel Operator Limited (formerly known as Club A40 Hotel Operator Limited) Hotel operation
Parkvondel Hotel Holding B.V.
Parkvondel Hotel Operator B.V.
Parkvondel Hotel Real Estate B.V.
PPHE Art Holding B.V.
PPHE Coop B.V.
PPHE Germany B.V.
PPHE Germany Holdings GmbH
PPHE Headco Limited
PPHE Holdings Limited
PPHE Hotel Group Limited
PPHE Hoxton B.V. 
PPHE Living Limited
PPHE Management (Croatia) B.V.
PPHE Netherlands B.V. (formerly Maastricht Hotel Holding B.V.)
PPHE NL Region B.V.
PPHE Nürnberg Operator Hotelbetriebsgesellschaft mbH
PPHE Support Services Limited
PPHE UK Holding B.V. (formerly Club Euro Hotels B.V.)
PPHE USA B.V.
PPHE USA Holding B.V.
PPHE West 29th Street USA Inc
PPWL Parent B.V.
Riverbank Hotel Holding B.V. 
Riverbank Hotel Operator Limited 
Sherlock Holmes Hotel Shop Limited
Sherlock Holmes Park Plaza Limited

Holding company
Hotel operation
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Hotel operation
Hotel operation
Holding company
Holding company
Holding company
Holding company
Holding company
Holding company
Hotel operation
Hotel operation
Hotel operation

Country of 
incorporation

United Kingdom
United Kingdom
Germany
United Kingdom
Germany
United Kingdom
Germany
United Kingdom
United Kingdom
Germany
Netherlands
Netherlands
Netherlands
Germany
Netherlands
United Kingdom
Netherlands
Netherlands
Netherlands
Netherlands
Netherlands
Netherlands
Germany
United Kingdom
United Kingdom
Guernsey
Netherlands
United Kingdom
Netherlands
Netherlands
Netherlands
Germany
United Kingdom
Netherlands
Netherlands
Netherlands
Delaware
Netherlands
Netherlands
United Kingdom
United Kingdom
United Kingdom

Direct and 
indirect 
holdings %

100
100
52.95
11.50
52.95
100
52.95
100
100
52.95
100
100
100
52.95
100
100
100
100
100
100
100
100
52.95
100
100
100
51
100
100
100
100
52.95
100
100
100
100
100
100
51
51
100
100

Country of 
incorporation

United Kingdom
Netherlands
Netherlands
Netherlands
Netherlands

Netherlands
Netherlands
Serbia
Austria
Croatia
Croatia
Netherlands
Germany
Germany
Israel
Guernsey
Netherlands
Netherlands
Netherlands
Croatia
Netherlands
Netherlands
Netherlands
British Virgin Islands
Netherlands
Netherlands
Netherlands
Netherlands
United Kingdom
United Kingdom
Guernsey
Italy
United Kingdom
Croatia
Netherlands

Direct and 
indirect 
holdings %

51.2
100
100
52.95
52.95

100
100
52.95
52.95
52.95
52.95
100
52.95
52.95
100
51
100
100
100
52.95
100
100
52.95
100
100
100
100
100
51
100
100
100
100
52.95
100

204

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STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSAPPENDICESANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPA ppe n d ices
continued

Name of company

Principal activity

Holding company
Holding company
Operation
Holding company
Holding company
Holding company
Hotel operation
Holding company
Holding operation
Holding company
Holding company
Hotel operation
Holding company
Hotel operation
Holding company

Signature Sub BV (new company) 
Signature Top Ltd (new company) 
Società Immobiliare Alessandro De Gasperis S.r.l. 
South Bank Hotel Management Company Ltd 
Suf Holding B.V.
Sugarhill Investments B.V.
SW Szállodaüzemeltetö Kft
The Mandarin Hotel B.V.
TOZI Restaurant Operator Limited
Ulika d.o.o.
Utrecht Hotel Holding B.V.
Utrecht Hotel Operator B.V.
Victoria Amsterdam Hotel Holding B.V.
Victoria Amsterdam Hotel Operator B.V.
Victoria London (Real Estate) B.V.
Victoria London B.V. (formerly known as Club Luton Hotel Holding B.V. and Club 
Ealing Hotel Holding B.V.)
Victoria Monument B.V.
Victoria Park Plaza Operator Limited
W29 Development LLC
W29 Owner LLC
Waterloo Hotel Holding B.V. (formerly known as Hercules House Holding B.V.)
Waterloo Hotel Operator Limited (formerly known as Hercules House Operator Limited) Hotel operation
Hotel operation
Westminster Bridge Hotel Operator Limited
Holding company
Westminster Bridge London (Real Estate) B.V.
Holding company
Westminster Bridge London B.V.

Holding company
Holding company
Hotel operation
Holding company
Holding company
Holding company

Current renovation, repositioning and pipeline projects

Project

Location

Scope

Status

Grand Hotel Brioni, Pula
art’otel London Battersea Power Station*
art’otel London Hoxton
art’otel in New York City
88 Rooms Hotel
Hotel Zagreb
Guest House Hotel Riviera, Pula
FRANZ ferdinand Mountain Resort
Development site Park Royal London
Development site Westminster Bridge Road, London
art’otel Budapest

Repositioning
Istria, Croatia
New development
London, United Kingdom
London, United Kingdom
New development
New York City, United States New development
Belgrade, Serbia
Zagreb, Croatia
Istria, Croatia
Nassfeld, Austria
London, United Kingdom
London, United Kingdom
Budapest, Hungary

Repositioning
New development
Repositioning
Repositioning
New development
New development
Renovation

Londra & Cargill Hotel, Rome

Rome, Italy

Repositioning

Opening Q2 2022
Expected to open 2022
Expected to open 2024
Temporarily paused
In design process
Expected to open 2022
In design process
In design process
In design process
Planning submitted
Expected to complete Q2 
2022
In design process

*  Management contract. 

Country of 
incorporation

Netherlands
United Kingdom
Italy
United Kingdom
Netherlands
Netherlands
Hungary
Netherlands
United Kingdom
Croatia
Netherlands
Netherlands
Netherlands
Netherlands
Netherlands

Netherlands
Netherlands
United Kingdom
Delaware
Delaware
Netherlands
United Kingdom
United Kingdom
Netherlands
Netherlands

Direct and 
indirect 
holdings %

51
51
100
11.50
100
52.95
52.95
100
100
52.95
100
100
100
100
100

100
100
100
100
100
100
100
100
100
100

Jointly controlled entities

Name of company
art’otel berlin mitte/Park Plaza Betriebsgesellschaft mbH1
Park Plaza Betriebsgesellschaft mbH1
PPBK Hotel Holding B.V. (formerly known as ABK Hotel Holding B.V.)1
ABM Hotel Holding B.V.1

1  Indirectly held through Arena Hospitality Group d.d.

Principal Activity

Hotel operation
Hotel operation
Holding company
Holding company

Country of 
incorporation

Germany
Germany
Netherlands
Netherlands

Direct and 
indirect 
holdings %

50
50
50
50

206

207

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSAPPENDICESANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPGlossary

Adjusted

Excluding the effect of exceptional items and any relevant tax.

Franchise

Annual General 
Meeting

The Annual General Meeting of PPHE Hotel Group 
on 17 May 2022.

Annual Report and 
Accounts

The Annual Report of PPHE Hotel Group in relation to the year 
ended 31 December 2021.

Arena Campsites

Arena Hospitality 
Group

Arena Hotels & 
Apartments

art’otel®

Board

Capital 
expenditure

Company

Derivatives

Are located in eight beachfront sites across the southern coast 
of Istria, Croatia. They operate under the Arena Hospitality 
Group umbrella, of which PPHE Hotel Group is a controlling 
shareholder. www.arenacampsites.com

Arena Hospitality Group is also referred to as Arena and is one 
of the most dynamic hospitality groups in Central and Eastern 
Europe, currently offering a portfolio of 30 owned, co-owned, 
leased and managed properties with more than 10,000 rooms 
and accommodation units in Croatia, Germany, Hungary, Serbia 
and Austria. PPHE Hotel Group has a controlling ownership 
interest in Arena Hospitality Group. 
www.arenahospitalitygroup.com. 

A collection of hotels and self-catering apartment complexes 
offering relaxed and comfortable accommodation within 
beachfront locations across the historical settings of Pula and 
Medulin in Istria, Croatia. They operate under the Arena 
Hospitality Group umbrella, of which PPHE Hotel Group is a 
controlling shareholder. 

A lifestyle collection of hotels that fuse exceptional architectural 
style with art-inspired interiors, located in cosmopolitan centres 
across Europe. PPHE Hotel Group is owner of the art’otel® brand 
worldwide. www.artotel.com

Eli Papouchado (Non-Executive Chairman), Yoav Papouchado 
(Alternate Director), Boris Ivesha (President & Chief Executive 
Officer), Daniel Kos (Chief Financial Officer & Executive 
Director), Kevin McAuliffe (Non-Executive Deputy Chairman), 
Nigel Keen (Non-Executive Director & Senior Independent 
Director), Kenneth Bradley (Non-Executive Director), Stephanie 
Coxon (Non-Executive Director).

Purchases of property, plant and equipment, intangible assets, 
associate and joint venture investments, and other financial 
assets.

PPHE Hotel Group Limited, a Guernsey incorporated Company 
listed on the Main Market of the London Stock Exchange plc.

Financial instruments used to reduce risk, the price of which is 
derived from an underlying asset, index or rate.

Direct channels

Methods of booking hotel rooms (both digital and voice) not 
involving third party intermediaries.

Dividend per share Proposed/approved dividend for the year divided by the 

weighted average number of outstanding shares after dilution at 
the end of the period.

We ask our team members to participate in a survey to measure 
employee engagement.

Employee 
engagement 
survey

EPRA (European 
Public Real Estate 
Association) 

The EPRA reporting metrics analyse performance (value, profit 
and cash flow) given that we have full ownership of the majority 
of our properties. 

EPS

EU

Euro/€

Earnings per share.

The European Union.

The currency of the European Economic and Monetary Union.

Radisson Hotel 
Group

Exceptional items

Items that are disclosed separately because of their size or 
nature.

Exchange rates

The exchange rates used were obtained from the local national 
banks website.

FF&E

Furniture, fittings and equipment.

208

A form of business organisation in which a company which already 
has a successful product or service (the franchisor) enters into a 
continuing contractual relationship with other businesses 
(franchisees) operating under the franchisor’s trade name and 
usually with the franchisor’s guidance, in exchange for a fee.

An owner who uses a brand under licence from PPHE Hotel Group.

The difference between the consideration given for a business 
and the total of the fair values of the separable assets and 
liabilities comprising that business.

Guest Rating Score is the online reputation score used by 
ReviewPro – an industry leader in guest intelligence solutions.

Franchisee

Goodwill

GRS

Guernsey

The Island of Guernsey.

Hotel revenue

Income Units

Like-for-like

Like-for-like hotels 
including 
renovation

LSE

Number of 
properties

Revenue from all revenue-generating activity undertaken by 
managed and owned and leased hotels, including room nights, 
food and beverage sales.

Cash flows derived from the net income generated by rooms in 
Park Plaza Westminster Bridge London, which have been sold to 
private investors.

Results achieved through operations that are comparable with 
the operations of the previous year. Current years’ reported 
results are adjusted to have an equivalent comparison with 
previous years’ results in the same period, with similar 
seasonality and the same set of hotels.

Like-for-like hotels plus hotels under renovation during the 
current and/or previous financial year compared.

London Stock Exchange. PPHE Hotel Group’s shares are traded 
on the Premium Listing segment of the Official List of the UK 
Listing Authority.

Number of owned hotel properties at the end of the period.

Online travel 
agent

Online companies whose websites permit consumers to book 
various travel related services directly over the Internet.

parkplaza.com

Brand website for Park Plaza® Hotels & Resorts.

Park Plaza Hotel

One hotel from the Park Plaza® Hotels & Resorts brand.

Park Plaza® 
Hotels & Resorts

Upper upscale hotel brand. PPHE Hotel Group is master 
franchisee of the Park Plaza® Hotels & Resorts brand owned by 
Radisson Hotel Group. PPHE Hotel Group has the exclusive right 
to develop the brand across 56 countries in Europe, the Middle 
East and Africa. parkplaza.com

Pipeline

Hotels/rooms that will enter the PPHE Hotel Group system at a 
future date. 

Pound Sterling/£

The currency of the United Kingdom.

PPHE Hotel Group PPHE Hotel Group is also referred to as the Group and is an 

international hospitality real estate group. Through its 
subsidiaries, jointly controlled entities and associates, the Group 
owns, co-owns, develops, leases, operates and franchises 
hospitality real estate. The Group’s primary focus is full-service 
upscale, upper upscale and lifestyle hotels in major gateway 
cities and regional centres, as well as hotel, resort and campsite 
properties in select resort destinations.

Created in early 2018, one of the largest hotel companies in the 
world. Hotel brands owned by Radisson Hotel Group are 
Radisson Collection™, Radisson Blu®, Radisson®, Radisson 
RED®, Radisson Individuals, Park Plaza®, Park Inn® by Radisson, 
Country Inn & Suites® by Radisson, and Prizeotel. The portfolio 
of Radisson Hotel Group includes more than 1,400 hotels in 
operation and under development, located across 115 countries 
and territories, operating under global hotel brands. Jin Jiang 
International Holdings is the majority shareholder of Radisson 
Hotel Group. www.radissonhotelgroup.com

Number of rooms

Number of rooms in owned hotel properties at the end of the period.

ARR

Radisson 
RewardsTM

Responsible 
Business

Room count

The hotel rewards programme of Radisson Hotel Group, 
including Park Plaza® Hotels & Resorts and art’otel®. 
The programme is owned by Radisson Hotel Group. 
Gold Points® is the name of the currency earned through the 
Radisson RewardsTM programme. www.radissonrewards.com

EPRA earnings

Shareholders’ earnings from operational activities adjusted to 
remove changes in fair value of financial instruments and 
reported depreciation.

EPRA earnings per 
share

EPRA earnings divided by the weighted average number of 
ordinary shares outstanding during the year.

PPHE Hotel Group’s Responsible Business strategy is a genuine, 
active and responsible commitment to our environment and society.

EPRA Net asset 
value (EPRA NAV)

Number of rooms franchised, managed, owned or leased by 
PPHE Hotel Group.

Subsidiary

A company over which the Group exercises control.

Weighted average 
number of shares 
outstanding 
during the year

Working capital

The weighted average number of outstanding shares taking into 
account changes in the number of shares outstanding during the 
year.

The sum of inventories, receivables and payables of a trading 
nature, excluding financing and taxation items.

Alternative Performance Measures

In order to aid stakeholders and investors in analysing the Group’s performance and 
understanding the value of its assets and earnings from a property perspective, the 
Group have disclosed the following Alternative Performance Measures which are 
commonly used in the Real Estate and the Hospitality sectors.

Adjusted EPRA 
earnings

EPRA earnings with the Company’s specific adjustments. 
The main adjustments includes removal of unusual or onetime 
influences and adding back the reported depreciation charge, 
which is based on assets at historical cost, and replacing it with a 
charge calculated as 4% of the Group’s total revenues, 
representing the Group’s expected average cost to upkeep the 
real estate in good quality.

Adjusted EPRA 
earnings per share

Adjusted EPRA earnings divided by the weighted average 
number of ordinary shares outstanding during the year.

EPRA Net 
Re-instatement 
Value (EPRA NRV)

EPRA Net 
Re-instatement 
Value (EPRA NRV) 
per share

EPRA Net Disposal 
Value (EPRA NDV)

EPRA Net Tangible 
Assets (EPRA NTA)

EPRA Net Tangible 
Assets (EPRA NTA) 
per share

Gearing ratio

Recognised equity, attributable to the parent company’s 
shareholders, including reversal of derivatives, deferred tax 
asset for derivatives, deferred tax liabilities related to the 
properties and revaluation of operating properties.

Recognised equity, attributable to the parent company’s 
shareholders on a fully diluted basis adjusted to include 
properties and other investment interests at fair value and to 
exclude certain items not expected to crystallise in a long-term 
investment property business model.

EPRA NRV divided by the fully diluted number of shares at the 
end of the period. 

Recognised equity, attributable to the parent company’s 
shareholders on a fully diluted basis adjusted to include 
properties, other investment interests, deferred tax, financial 
instruments and fixed interest rate debt at disposal value.

Recognised equity, attributable to the parent company’s 
shareholders on a fully diluted basis adjusted to include 
properties and other investment interests at fair value and to 
exclude intangible assets and certain items not expected to 
crystallise based on the Company’s expectations for investment 
property disposals in the future.

EPRA NTA divided by the fully diluted number of shares at the 
end of the period.

Net bank debt divided by the sum of total equity and net bank 
debt.

Average room rate 
(ARR)

Basic earnings per 
ordinary share 

Average room rate. Total room revenue divided by number of 
rooms sold.

Total room revenue divided by the number of rooms sold.

Profit available for PPHE Hotel Group equity holders divided by 
the weighted average number of ordinary shares in issue during 
the year.

Compound Annual 
Growth Rate 
– CAGR

Annual growth rate over a period of years, calculated on the 
basis that each year’s growth is compounded, that is, the 
amount of growth in each year is included in the following year’s 
number, which in turn grows further.

Market 
capitalisation

Market share

Net debt

DSCR

Earnings (loss) per 
share

EBITDA, less net expenses for financial liability in respect of 
Income Units sold to private investors and lease payments, 
divided by the sum of interest on bank loans and yearly bank 
loans redemption.

Basic earnings (loss) per share amounts are calculated by dividing 
the net profit (loss) for the year by the weighted average number 
of ordinary shares outstanding during the year. Diluted earnings 
(loss) per share amounts are calculated by dividing the net profit 
(loss) for the year by the weighted average number of ordinary 
shares outstanding during the year plus the weighted average 
number of ordinary shares that would be issued on the conversion 
of all the dilutive potential ordinary shares into ordinary shares.

EBIT

EBITDA

Earnings before interest and tax.

Earnings before interest, tax, depreciation and amortisation.

EBITDA margin

EBITDA divided by total revenue.

EBITDAR

Revenue less cost of revenues (operating expenses). EBITDAR, 
together with EBITDA, is used as a key management indicator.

Interest Cover 
ratio (ICR)

EBITDA, less net expenses for financial liability in respect of 
Income Units sold to private investors and lease payments, 
divided by interest on bank loans.

Loan-to-value ratio Interest-bearing liabilities after deducting cash and cash 

equivalents as a percentage of the properties’ market value at 
the end of the period.

The value attributed to a listed Company by multiplying its share 
price by the number of shares in issue.

The amount of total sales of an item or group of products by a 
company in a particular market. It is often shown as a 
percentage, and is a good indicator of performance compared 
to competitors in the same market sector.

Borrowings less cash and cash equivalents long-term and 
short-term restricted cash, including the exchange element of 
the fair value of currency swaps hedging the borrowings.

Normalised profit 
before tax

Profit before tax adjusted to remove unusual or onetime 
influences.

Occupancy

RevPAR

Total occupied rooms divided by net available rooms or RevPAR 
divided by ARR.

Revenue per available room. Total rooms revenue divided by net 
available rooms or ARR x occupancy %.

209

STRATEGIC REPORTCORPORATE GOVERNANCEFINANCIAL STATEMENTSAPPENDICESANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPContac ts

Directors 
Eli Papouchado  

(Non-Executive Chairman)

Yoav Papouchado 

(Alternate Director)

Boris lvesha  

(President & Chief Executive Officer)

Daniel Kos  

 (Chief Financial Officer & Executive Director)

Kevin McAuliffe  

(Non-Executive Deputy Chairman)

Nigel Keen  

 (Non-Executive Director & Senior Independent Director)

Kenneth Bradley 

(Non-Executive Director)

Stephanie Coxon 

(Non-Executive Director)

PPHE Hotel Group 
Motion Building  
Floor 9 
Radarweg 60 
1043 NT Amsterdam 
The Netherlands

T: +31 (0)20 717 8602  
F: +31 (0)20 717 8699  
E: dkos@pphe.com  
pphe.com

Contacts
Daniel Kos  

(Chief Financial Officer & Executive Director)

Inbar Zilberman 

(Chief Corporate & Legal Officer)

Robert Henke 

 (Executive Vice President Commercial Affairs)

Administrator
Carey Commercial Limited 
1st and 2nd Floors 
Elizabeth House 
Les Ruettes Brayes 
St. Peter Port 
Guernsey GY1 1EW 
Channel lslands

Auditors to the Company and reporting accountants
Kost Forer Gabbay & Kasierer 
144 Menachem Begin Road 
Tel-Aviv 6492102 
Israel

Legal advisers to the Company as to Guernsey law
Carey Olsen (Guernsey) LLP 
Carey House 
P.O. Box 98 
Les Banques 
St. Peter Port 
Guernsey GY1 4BZ 
Channel lslands

Registrar
Link Market Services (Guernsey) Limited 
Mont Crevelt House 
Bulwer Avenue 
St. Sampson 
Guernsey GY2 4LH 
Channel Islands

Company Secretary
Carey Commercial Limited 
1st and 2nd Floors 
Elizabeth House 
Les Ruettes Brayes 
St. Peter Port 
Guernsey GY1 1EW 
Channel lslands

Financial advisers and brokers
J.P. Morgan Cazenove 
25 Bank Street 
Canary Wharf 
London E14 5JP  
United Kingdom

Jefferies International Limited 
Vintners Place 
68 Upper Thames Street  
London EC4V 3BJ

Berenberg 
60 Threadneedle Street 
London EC2R 8HP 
United Kingdom

Public relations
Hudson Sandler LLP 
25 Charterhouse Square 
London EC1M 6AE 
United Kingdom

Useful links  
Company websites
pphe.com 
arenahospitalitygroup.com

For reservations
parkplaza.com 
artotel.com 
arenahotels.com 
arenacampsites.com

Strategic partner
radissonhotelgroup.com

Registered Office
1st and 2nd Floors 
Elizabeth House 
Les Ruettes Brayes 
St. Peter Port 
Guernsey GY1 1EW 
Channel lslands

210

Forward-looking statements 
This document may contain certain “forward-looking statements” which reflect the Company’s and/or the 
Directors’ current views with respect to financial performance, business strategy and future plans, both with 
respect to the Group and the sectors and industries in which the Group operates. Statements which include 
the words “expects”, “intends”, “plans”, “believes”, “projects”, “anticipates”, “will”, “targets”, “aims”, “may”, 
“would”, “could”, “continue” and similar statements are of a future or forward-looking nature. All forward-
looking statements address matters that involve risks and uncertainties. Accordingly, there are or will be 
important factors that could cause the Group’s actual results to differ materially from those indicated in these 
statements. Any forward-looking statements in this document reflect the Group’s current views with respect to 
future events and are subject to risks, uncertainties and assumptions relating to the Group’s operations, results 
of operations and growth strategy. These forward-looking statements speak only as of the date on which they 
are made. Subject to any legal or regulatory obligations, the Company undertakes no obligation publicly to 
update or review or revise any forward-looking statement, whether as a result of new information, future 
developments or otherwise. All subsequent written and oral forward-looking statements attributable to the 
Group or individuals acting on behalf of the Group are expressly qualified in their entirety by this paragraph. 
Nothing in this document should be considered as a profit forecast.

Consultancy, design and production
www.luminous.co.uk

Design and production

www.luminous.co.uk

ANNUAL REPORT AND ACCOUNTS 2021PPHE HOTEL GROUPPPHE Hotel Group 
Motion Building 
Floor 9 
Radarweg 60 
1043 NT Amsterdam, The Netherlands

T: +31 (0)20 717 8602 
E: info@pphe.com 
pphe.com