Quarterlytics / Consumer Cyclical / Apparel - Footwear & Accessories / Rocky Brands, Inc.

Rocky Brands, Inc.

rcky · NASDAQ Consumer Cyclical
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Ticker rcky
Exchange NASDAQ
Sector Consumer Cyclical
Industry Apparel - Footwear & Accessories
Employees 2530
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FY2001 Annual Report · Rocky Brands, Inc.
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2001cover.flg  4/10/02  3:36 PM  Page 1

Rocky Shoes & Boots, Inc.
2001 Annual Report

Financial Highlights.flg  4/11/02  8:23 AM  Page 1

Rocky Shoes & Boots, Inc. designs, develops, manufactures
and markets premium quality rugged outdoor, occupational
and casual footwear.

FINANCIAL HIGHLIGHTS
(In thousands, except for per share data)

1999

2000

2001

Income Statement Data

Net sales
Net income (loss)

Balance Sheet Data

Inventories
Long-term debt, less current

maturities

Shareholders' equity

Per Share

Net income (loss):

Basic
Diluted

Weighted average number of

shares outstanding:

Basic
Diluted

$
$

$

$
$

$
$

98,781
(5,130)

32,573

25,177
50,229

(1.09)
(1.09)

4,710
4,710

$
$

$

$
$

$
$

103,229
96

32,035

26,445
50,326

0.02
0.02

4,489
4,493

$
$

$

$
$

$
$

103,320
1,531

27,714

16,976
51,043

0.34
0.34 

4,489
4,549

Net sales

Net income per diluted share

$103,229

$103,320

$98,781

$0.34

$0.02

($1.09)

1999

2000

2001

1999

2000

2001

Inventories

Long-term debt(1)

$32,573

$32,035

$27,714

1999

2000

2001

$25,177

$26,445

$16,976

1999

2000

2001

(1) less current maturities

 To Our Shareholders,

Our operating and financial results for 2001 were much improved over the prior year.
Net income rose to $1.5 million, including a $1.5 million restructuring charge, from $0.1
million in 2000.  The increase in profitability was directly attributable to cost reduction
programs we began to implement more than a year ago.  These efforts have streamlined
our operations and positioned us as a leaner, more competitive company.

Net sales for the twelve months ended December 31, 2001, were $103.3 million
compared to $103.2 million a year ago.  Sales momentum was building through third
quarter 2001; however, we, like many other retail companies, faced particular challenges
during fourth quarter 2001 due to much weaker retail market conditions combined with
generally warmer weather.  These factors especially impacted re-orders for our rugged
outdoor footwear during this period.

During 2001 we specifically focused management attention on reducing our controllable
costs.  There were several initiatives to reduce expenses, and the benefits of these actions
became apparent during the second half of 2001 particularly through lower selling,
general, and administrative expenses.  Our borrowings were also much lower compared
to 2000.  This was due to reductions in inventory, accounts receivable, and, to a lesser
extent, capital expenditures.  At year-end 2001, our funded debt was 36.6% below the
same date of the prior year.

In September 2001 we announced a strategic decision to realign our manufacturing
operations.  Targeted efforts to address this situation had been previously implemented
that incrementally benefited our operations and performance.  However, none was as
extensive as the decision to cease manufacturing at our Nelsonville, Ohio factory.
Following an extended period of review and analysis, we concluded that this realignment
was necessary in order to strengthen the company’s long-term competitive position.  The
restructuring charge was recorded to cover the costs associated with this action.  We
expect that savings from the change will offset the one-time charges for the realignment
of manufacturing operations within 18 months.

The ROCKY brand maintained its strong position in 2001.  We are the leading brand in
the rugged outdoor category.  During the second half of 2001 we developed the ROCKY
Gear Outfitters line of products.  The line includes adult clothing and accessories, such as
coats, fleeces, socks and other items.  In January 2002 we purchased the licensing rights
to ROCKY Kids, a line of children’s rugged outdoor footwear.  These initiatives reflect
the growing importance of the casual lifestyle and increased recognition and value of the
ROCKY brand.  Both lines were introduced earlier this year and the initial response has
been favorable.  We are excited about these extensions of our brand and the opportunities
they present for increased sales.

This past year we manufactured $8.9 million of Intermediate Cold Wet military boots
under a contract with the U.S. government.  Sales of these ROCKY branded boots offset
weakness in other footwear categories, particularly during the fourth quarter of 2001.  We
plan to manufacture and ship another $6.4 million of military boots during the first half of
2002.  These boots are made in our Puerto Rico factory.

Sourcing continued to increase throughout 2001 and represented 41% of net sales for the
year.  Port of entry sales, which are shipped directly to the customer, grew substantially
compared to 2000.  We are sourcing the entire lines of ROCKY Kids and ROCKY Gear
Outfitters products.  It is anticipated that sourcing will continue to increase for the
foreseeable future.

We began 2002 with increased confidence based on the achievements we made this past
year to improve our business.  Further benefits are anticipated this year as a result of
those actions, especially in the area of manufacturing costs.  Nonetheless, we are cautious
concerning the retail market, especially for rugged outdoor footwear, due to the high
levels of carryover from the recent winter season.  Inventories at the retail level are above
expectations, which was reflected in the reduced re-orders during fourth quarter 2001.
We are responding proactively to this situation through increased contact with our
customers and monitoring production schedules closely.

We believe the right steps have been taken to position the company for improved
profitability and long-term performance.  As a result, we are a better company today and
positioned to respond promptly to changes in our operating environment.  Our continued
emphasis on controlling costs is being balanced with the active pursuit of growth
opportunities.

Your continued interest in the company and comments are appreciated.

Sincerely

Mike Brooks
Chairman and CEO
March 28, 2002

Blankpg w/logo.flg  4/10/02  4:21 PM  Page 1

FORM 10-K 
U.S. Securities and Exchange Commission 
Washington, D.C. 20549 

(Mark One) 
⌧⌧⌧⌧ 

ANNUAL REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended December 31, 2001 
OR 

"""" 

TRANSITION  REPORT  UNDER  SECTION  13  OR  15(d)  OF  THE  SECURITIES  EXCHANGE  ACT  OF 
1934 

Commission File Number: 0-21026 

ROCKY SHOES & BOOTS, INC. 
(Exact name of Registrant as specified in its charter) 

Ohio 
(State or other jurisdiction of 
incorporation or organization) 

No. 31-1364046 
(I.R.S. Employer Identification No.) 

39 East Canal Street  
Nelsonville, Ohio 45764 
(Address of principal executive offices, including zip code) 

(740) 753-1951 
(Registrant's telephone number, including area code) 

Securities registered pursuant to Section 12(b) of the Act: None 

Securities registered pursuant to Section 12(g) of the Act: Common Stock, without par value 

  Preferred Stock Purchase Rights 

Indicate by checkmark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of 
the Securities Exchange Act of 1934 during the preceding 12 months, and (2) has been subject to the filing requirements for at 
least the past 90 days. YES ⌧ NO " 

Indicate  by  check  mark  if  disclosure  of delinquent filers pursuant to Item 405 of Regulation S-K is not contained 
herein,  and  will  not  be  contained,  to  the  best  of  Registrant's  knowledge,  in  definitive  proxy  or  information  statements 
incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K.  ⌧⌧⌧⌧ 

The  aggregate  market  value  of  the  Registrant's  Common  Stock  held  by  non-affiliates  of  the  Registrant  was 

approximately $28,011,583 on March 19, 2002. 

There were 4,498,965 shares of the Registrant's Common Stock outstanding on March 19, 2002. 

DOCUMENTS INCORPORATED BY REFERENCE 

Portions  of  the  Registrant's  Proxy  Statement  for  the  2002  Annual  Meeting  of  Shareholders  are  incorporated  by 

reference in Part III. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
This Annual Report on Form 10-K contains forward-looking statements within the meaning of Section 21E of the 
Securities  Exchange  Act  of  1934,  as  amended,  and  Section  27A  of  the  Securities  Act  of  1933,  as  amended.    The  words 
"anticipate,"  "believe,"  "expect,"  "estimate,"  and  "project"  and  similar  words  and  expressions  identify  forward-looking 
statements  which  speak  only  as  of  the  date  hereof.    Investors  are  cautioned  that  such  statements  involve  risks  and 
uncertainties that could cause actual results to differ materially from historical or anticipated results due to many factors, 
including, but not limited to, the factors discussed in "Business - Business Risks." The Company undertakes no obligation to 
publicly update or revise any forward-looking statements. 

ITEM 1.  

BUSINESS.  

PART I 

Rocky  Shoes  &  Boots,  Inc.  has  two  subsidiaries:  Five  Star  Enterprises  Ltd.  ("Five  Star"),  a  Cayman  Islands 
corporation,  which  operates  a  manufacturing  facility  in  La  Vega,  Dominican  Republic,  and  Lifestyle  Footwear,  Inc. 
("Lifestyle"),  a  Delaware  corporation,  which  operates  a  manufacturing  facility  in  Moca,  Puerto  Rico.    Unless  the  context 
otherwise requires, all references to "Rocky" or the "Company" include Rocky Shoes & Boots, Inc. and its subsidiaries. 

Overview  

The Company is the successor to the business of The Wm. Brooks Shoe Company, a company established in 1932 
by William Brooks, who was later joined by F. M. Brooks, the grandfather of the Company's current Chairman, President and 
Chief Executive Officer, Mike Brooks.  The business was sold in 1959 to a company headquartered in Lancaster, Ohio.  John 
W. Brooks, the father of Mike Brooks, remained as an employee of the business when it was sold.  In 1975, John W. Brooks 
formed John W. Brooks, Inc. (later known as Rocky Shoes & Boots Co. ("Rocky Co.")) as an Ohio corporation, reacquired 
the Nelsonville, Ohio operating assets of the original company and moved the business's principal executive offices back to 
Nelsonville, Ohio.  In 1993, the Company, Rocky Co., Lifestyle and Five Star were parties to a reorganization, and in 1996, 
Rocky Co. was merged with and into the Company, resulting in the Company's present corporate structure. 

Most of the Company's footwear is manufactured in the Company's facilities located in the Dominican Republic and 
Puerto Rico, and the balance of the footwear is sourced from factories in the Far East.  The Company's footwear is distributed 
nationwide and in Canada from the Company's finished goods distribution facility located near Logan, Ohio. 

In  September  2001,  the  Board  of  Directors  approved  a  plan  to  consolidate  and  realign  the  Company’s  footwear 
manufacturing operations.  Under this plan, the Company moved the footwear manufacturing operations at the Nelsonville, 
Ohio factory to the Company’s factory in Puerto Rico.  The restructuring plan was completed in fourth quarter of 2001. 

In the past, the Company has benefited from a relatively low effective tax rate.  Rocky Inc. and its wholly-owned 
subsidiary  doing  business  in  Puerto  Rico,  Lifestyle,  are  subject  to  U.S.  Federal  income  taxes;  however,  the  Company’s 
income earned in Puerto Rico is allowed favorable tax treatment under Section 936 of the Internal Revenue Code if conditions 
as defined therein are met.  Five Star is incorporated in the Cayman Islands and conducts its operations in a “free trade zone” 
in the Dominican Republic and, accordingly, is currently not subject to Cayman Islands or Dominican Republic income taxes. 
Thus, the Company is not subject to foreign income taxes.   As of December 31, 2001, a provision has not been made for U.S. 
taxes on the accumulated undistributed earnings of Five Star through December 31, 2001 of approximately $5,309,000 that 
would become payable upon repatriation to the United States.  It is the intention of the Company to reinvest all such earnings 
of Five Star in operations and facilities outside of the United States. 

The  Company  operates  in  one  financial  reporting  segment,  footwear.    The  footwear  segment  has  several  major 
product lines.  Financial information, including revenues, pre-tax income, and assets are included in the consolidated financial 
statements. 

ROCKY® is a federally registered trademark of Rocky Shoes & Boots, Inc.  This report also refers to trademarks of 

corporations other than the Company.  See "Business - Patents, Trademarks and Trade Names." 

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Strategy  

The  Company's  objective  is  to  design,  supply  and  market  innovative,  high  performance,  branded  footwear  and 
accessory products that enhance shareholder value while improving the quality of life of our employees, customers and the 
communities in which we operate.  Key elements of the Company's strategy are as follows: 

Leverage the ROCKY Brand. The Company believes the ROCKY brand has become a recognizable and established 
name  for  performance  and  quality  conscious  consumers  in  the  rugged  outdoor  and  occupational  segments  of  the  men's 
footwear market.  The Company intends to continue leveraging ROCKY with emphasis on the occupational shoe market and 
complementary products, such as socks and accessories in an effort to increase brand recognition. 

Build  customer  and  consumer  relationships.    The  Company  believes  it  can  improve  customer  and  consumer 
relationships  through  innovative  sales  and  marketing  methods.      These  enhanced  relationships  will  enable  the  Company  to 
better understand and satisfy our customer’s and consumer’s needs. 

Maximize  benefit  of  current  infrastructure.    The  Company  believes  it  must  more  extensively  utilize  the  recent 
significant  investments  made  in  distribution  and  information  systems.    These  systems  will  enable  the  Company  to  better 
service its customers in a more cost efficient manner.   

Focus future investment.  The Company believes it needs to continue as the leader in design and engineering of new 

and innovative products and to focus future investments on achieving this goal.  

Expand Product Sourcing.  The Company's sourced products represented approximately 41% of net sales in 2001.  The 
Company sources products which are manufactured to its specifications from independent manufacturers in the Far East.  This 
enables the Company to offer product for sale at price points that cannot generally be achieved with products manufactured in its 
own plants. 

Product Lines  

The Company's product lines consist of rugged outdoor, occupational and casual footwear.  ROCKY brand products 
emphasize  quality,  patented  materials,  such  as  GORE-TEX  waterproof  breathable  fabric,  CORDURA  nylon  fabric, 
CAMBRELLE  cushioned  lining  and  THINSULATE  thermal  insulation.    The  following  table  summarizes  the  Company's 
product lines: 

Rugged Outdoor 

Occupational 

Casual 

Military 

TARGET MARKET ...................   Hunters and outdoorsmen  Law enforcement and 

military personnel, 
security guards, postal 
workers, paramedics, 
industrial workers and 
construction workers 

Retail customers of 
premium casual wear 

U.S. government 

SUGGESTED RETAIL 
PRICE RANGE...........................    $59 - 259 

DISTRIBUTION CHANNELS ...   Sporting goods stores, 

outdoor specialty stores, 
mail order catalogs, 
independent retail stores and 
mass merchandisers 

$69 - $179 

$69 - $189 

NA 

Retail uniform stores, 
mail order catalogs, 
specialty safety stores 

Independent retail stores, 
sporting goods stores, 
mail order catalogs and 
sporting goods stores 

U.S. government supply chain 

Rugged  Outdoor  Footwear.    Rugged  outdoor  footwear  is  the  Company's  largest  product  line,  representing  $56.6 
million,  or  54.7%,  of  Fiscal  2001  net  sales.    The  Company's  rugged  outdoor  footwear  consists  of  all  season  sport/hunting 
boots  that  are  typically  waterproof  and  insulated  and  a  line  of  rubber  footwear.    Rubber  footwear  was  introduced  by  the 
Company  in  1998  and  consists  of  patterned  and  non-patterned  camouflage  knee  boots,  chest  and  hip  waders  and  insulated 

3 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
cold weather pack boots.  These products are designed to keep outdoorsmen comfortable in extreme conditions.  Most of the 
Company's rugged outdoor footwear have outsoles which are designed to provide excellent cushioning and traction.  Although 
Rocky's  rugged  outdoor  footwear  is  regularly  updated  to  incorporate  new  camouflage  patterns,  the  Company  believes  its 
products in this category are relatively insensitive to changing fashion trends. 

Occupational  Footwear.    Occupational  footwear,  the  Company's  second  largest  product  line,  represented  $27.1 
million,  or  26.2%,  of  Fiscal  2001  net  sales.    All  occupational  footwear  styles  are  designed  to  be  comfortable,  flexible, 
lightweight, slip resistant and durable and are typically worn by people who are required to spend a majority of their time at 
work on their feet.  Several of the Company's occupational footwear products are similar in design to certain of the Company's 
rugged outdoor footwear styles, except the Company's occupational footwear is primarily black in color and features innersole 
support  systems.    This  product  category  includes  work/steel  toe  footwear  designed  for  industrial,  construction  and 
manufacturing workers who demand leather work boots that are durable, flexible and comfortable.   

Military Footwear.  Sales of military footwear were $8.9 million in Fiscal 2001, accounting for 8.7% of net sales.  
The military footwear are sold under contract to the U.S. government.  While the Company may pursue future government 
contracts for military footwear, the current contract will be fulfilled during the first half of 2002. 

Casual Footwear.  Sales of the Company's casual footwear were $4.4 million in Fiscal 2001, accounting for 4.3% of 
net  sales.    The  Company's  casual  products  target  the  upscale  segment  of  the  market  and  include  well-styled,  comfortable 
leather shoes of a variety of constructions, including traditional handsewn.  Most of the Company's footwear in this segment is 
waterproof and highly functional for outdoor activity.  The Company reduced its emphasis on the casual footwear segment  
beginning in Fiscal 2000.  While continuing to offer high performance rugged casual footwear, the emphasis is on marketing 
this line through the traditional dealer base. 

Factory outlet stores.  During 2001, the Company operated factory outlet stores in Nelsonville, Ohio and Westpoint, 
Mississippi.  The Westpoint, Mississippi store was closed in July, 2001.  Products principally include factory damaged goods 
and close-outs from the Company and Rocky licensed products.  In addition, related products from other manufacturers are 
sold in the stores.  For Fiscal 2001, net sales for factory outlet stores were $4.7 million, or 4.6% of the Company's total net 
sales. 

Other.    The  Company  manufactures  and/or  markets  a  variety  of  accessories,  including  GORE-TEX  waterproof 
oversocks,  GORE-TEX  waterproof  booties,  innersole  support  systems,  foot  warmers,  laces  and  foot  powder.    GORE-TEX 
waterproof  oversocks  are  sold  under  the  ROCKY  brand  and  as  private  label  products.    Sales  of  other  products  were  $1.5 
million in Fiscal 2001. 

Net Sales Composition.  The following table indicates the percentage of net sales derived from each major product 
line  and  the  factory  outlet  store  for  the  periods  indicated.    Historical  percentages  may  not  be  indicative  of  the  Company's 
future product mix. 

Rugged outdoor  ........................................................................... 
Occupational  ................................................................................ 
Military  ........................................................................................ 
Casual  .......................................................................................... 
Factory outlet stores...................................................................... 
Other ............................................................................................. 

Fiscal 
2001 

  54.7% 
  26.2 
8.7 
4.3 
4.6 
1.5 
  100.0% 

Fiscal 
2000 

Fiscal 
1999 

  60.4% 
  27.3 

- 
6.0 
5.7 
0.6 
  100.0% 

  52.0% 
  30.4 

- 
9.1 
5.3 
3.2 
  100.0% 

4 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
Product Design and Development  

Product design and development are initiated both internally by the Company's development staff and externally by 
customers and suppliers.  The Company's product development personnel, marketing personnel and sales representatives work 
closely together to identify opportunities for new styles, camouflage patterns, design improvements and the incorporation of 
new  materials.    These  opportunities  are  reported  to  the  Company's  development  staff  which  oversees  the  development  and 
testing  of  the  new footwear.  The Company strives to develop products which respond to the changing needs and tastes of 
consumers. 

Sales, Marketing and Advertising  

The  Company  has  developed  comprehensive  marketing  and  advertising  programs  to  gain  national  exposure  and 
create  brand  awareness  for  the  ROCKY  brand  products  in  targeted  markets.    By  creating  strong  brand  awareness,  the 
Company seeks to increase the general level of retail demand for its products, expand the customer base and increase brand 
loyalty.    The  Company's  footwear  is  sold  by  more  than  3,000  retail  and  mail  order  companies  in  the  United  States  and 
Canada.  No single customer accounted for more than 10% of the Company's revenues in Fiscal 2001.  The Company believes 
the loss of any single customer would not have a material averse effect on the Company’s financial position. 

The  Company's  sales  and  marketing  personnel  are  responsible  for  developing  and  implementing  all  aspects  of 
advertising  and  promotion  of  the  Company's  products.    In  addition,  the  Company  maintains  a  network  of  exclusive  sales 
representatives who sell the Company's products throughout the United States and in Canada.  The Company has historically 
sold its products through manufacturers' representatives who carried ROCKY brand products as well as other non-competing 
products.  Currently, the majority of the Company's sales force is comprised of exclusive sales representatives.   

The  Company  advertises  and  promotes  the  ROCKY  brand  through  a  variety  of  methods,  including  product 
packaging,  national  print  and  television  advertising  and  a  telemarketing  operation.    In  addition,  the  Company  attends 
numerous  tradeshows,  which  have  historically  been  an  important  source  of  new  orders,  and  also  works  to  establish  the 
ROCKY brand within the trade industry.  The Company's marketing personnel have developed a product list, product catalog 
and dealer support system which includes attractive point-of-sale displays and co-op advertising programs. 

The  Company  believes  its  long-term  reputation  for  quality  has  increased  awareness  of  the  ROCKY  brand.    To 
further  increase  the  strength  of  its  brand,  the  Company  has  targeted  the  majority  of  its  advertising  efforts  toward  end 
consumers.  A key component of this strategy includes advertising through cost-effective cable broadcasts and national print 
publications  aimed  at  audiences  which  share  the  demographic  profile  of  the  Company's  typical  customers.  The  Company's 
print  advertisements  and  television  commercials  emphasize  the  waterproof  nature  of  the  Company's footwear as well as its 
high quality, comfort, functionality and durability.  Management believes that by continuing to target consumers, the ROCKY 
brand will become more recognizable and establish it as an overall leader in the industry leading to greater retail demand for 
the product. 

Manufacturing and Sourcing  

The Company manufactures its products in the Company’s facilities located in the Dominican Republic and Puerto 
Rico utilizing a modular "Team Pass-Through" manufacturing system.  The Company believes that this system, which allows 
each person to perform a number of different tasks, is superior to a traditional assembly line approach, which requires each 
person  to  perform  a  single  repetitive  task.    This  system  increases  the  production  per  square  foot  of  manufacturing  space, 
reduces work-in-process inventory and direct labor and improves production yields.  In addition, the Company believes that 
its manufacturing process allows it to respond quickly to changes in product demand and consumer preferences. 

Quality control is stressed at every stage of the manufacturing process and is monitored by trained quality assurance 
personnel  at  each  of  the  Company's  manufacturing  facilities.    Every  pair  of  ROCKY  footwear,  or  its  component  parts, 
produced  at  the  Company's  facilities  is  inspected  at  least  five  times  during  the  manufacturing  process  with  some  styles 
inspected  up  to  nine  times.    Every  GORE-TEX  waterproof  fabric  bootie  liner  is  individually  tested  by  filling  it  with 
compressed  air  and  submerging  it  in  water  to  verify  that  it  is  waterproof.    Quality  control  personnel  at  the  finished  goods 
5 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
distribution  facility  located  near  Logan,  Ohio  conduct  quality  control  testing  on  incoming  sourced  finished  goods  and  raw 
materials and inspect random samples from the finished goods inventory from each of the Company's manufacturing facilities 
to ensure that all items meet the Company's high quality standards. A portion of the manufacturing employees’ compensation 
is based on the level of product quality of their work group. 

The  majority  of  the  Company's  footwear  is  produced  in  its  own  facilities  in  the  Dominican  Republic  and  Puerto 
Rico.    Until  the  Company  discontinued  production  in  its  Nelsonville,  Ohio  facility  in  November  2001,  the  Company  also 
produced footwear in this facility.  The Company also sources footwear from manufacturers in the Far East, which accounted 
for approximately 41% of net sales in Fiscal 2001.  A greater portion of the Company's products may be sourced in the future 
since the Company can achieve higher initial gross margins on sourced footwear.  The Company will source products from 
outside facilities only if the Company believes that these facilities will maintain the high quality that has become associated 
with ROCKY brand footwear.   

As part of the Company's quality control process, the Company uses employees in its China office to visit foreign 
factories  to  conduct  quality  control  reviews  of  raw  materials,  work  in  process  inventory,  and  finished  goods.    In  addition, 
upon arrival at the Company's Ohio distribution center, another inspection of sourced footwear is conducted by the Director of 
Quality Control.  The Company does not use hedging instruments with respect to foreign sourced products. 

Compliance with federal, state and local regulations with respect to the environment has not had any material effect 
on the earnings, manufacturing process, capital expenditures or competitive position of the Company.  Compliance with such 
laws or changes therein could have a negative impact in the future. 

Suppliers  

The Company purchases raw materials from a number of domestic and foreign sources.  The Company does not have 
any long-term supply contracts for the purchase of its raw materials, except for limited blanket orders on leather to protect 
wholesale selling prices for an extended period of time.  The principal raw materials used in the production of the Company's 
footwear, in terms of dollar value, are leather, GORE-TEX waterproof breathable fabric, CORDURA nylon fabric and soling 
materials.  The Company believes that these materials will continue to be available from its current suppliers, and, with the 
possible  exception  of  GORE-TEX  waterproof  breathable  fabric,  there  are  acceptable  present alternatives to these suppliers 
and materials.   

GORE-TEX waterproof fabric is purchased under license directly from W. L. Gore & Associates, Inc. ("Gore").  A 
majority of the Company's footwear incorporates GORE-TEX waterproof breathable fabric.  The Company, which has been a 
customer  of  Gore  since  1980,  was  the  first  footwear  manufacturer  licensed  by  Gore  to  manufacture,  promote,  sell  and 
distribute footwear worldwide using GORE-TEX waterproof breathable fabric.  The Company is currently one of the largest 
customers of GORE-TEX waterproof breathable fabric for footwear.  Although other waterproofing techniques or materials 
are available, the Company places a high value on its GORE-TEX license because the GORE-TEX trade name has high brand 
name  recognition  and  the  GORE-TEX  waterproof  breathable  fabric  used  in  the  manufacture  of  ROCKY  footwear  has  a 
reputation for quality and proven performance. 

Under the Company's licensing agreement with Gore, a prototype or sample of each style of shoe or boot designed 
and produced by the Company that incorporates GORE-TEX waterproof breathable fabric must be tested and approved by 
Gore before the Company is permitted to manufacture or sell commercial quantities of that style of footwear.  Gore's testing 
involves immersing the Company's footwear prototype for days in a water exclusion tester and flexing the prototype 500,000 
times, simulating a 500-mile march through several inches of water.  The prototype is then placed in a sweat absorption and 
transmission tester to measure "breathability," which is the amount of perspiration that can escape from the footwear. 

All  of  the  Company's  GORE-TEX  fabric  footwear  is  guaranteed  to  be  waterproof  for  one  year  from  the  date  of 
purchase.    When  a  customer  claims  that  a  product  is  not  waterproof,  the  product  is  returned  to  the  Company  for  further 
testing.    If  the  product  fails  this  testing  process,  it  is  either  replaced  or  credit  is  given,  at  the  customer's  discretion.    The 
Company believes that the claims associated with this guarantee have been consistent with guarantee claims in the footwear 
industry. 

6 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Seasonality and Weather  

The Company has historically experienced significant seasonal fluctuations in the sale of rugged outdoor footwear.  
A majority of orders are placed in January through April for delivery in July through October.  In order to meet demand, the 
Company must manufacture rugged outdoor footwear year round to be in a position to ship advance orders during the last two 
quarters of each calendar year.  Accordingly, average inventory levels have been highest during the second and third quarters 
of  each  calendar  year  and  sales  have  been  highest  in  the  last  two  quarters  of  each  calendar  year.    Because  of  seasonal 
fluctuations, there can be no assurance that the results for any particular interim period will be indicative of results for the full 
year or for future interim periods. 

Many of the Company's products, particularly its rugged outdoor footwear line, are used by consumers in cold or wet 
weather.  Mild or dry weather conditions can have a material adverse effect on sales of the Company's products, particularly if 
they occur in broad geographical areas during late fall or early winter.  Also, due to variations in weather conditions from year 
to year, results for any single quarter or year may not be indicative of results for any future quarter or year. 

Footwear retailers in general have begun placing orders closer to the selling season.  This increases the Company's 
business risk because it must produce and carry inventories for relatively longer periods.  In addition, the later placement of 
orders may change the historical pattern of orders and sales and increase the seasonal fluctuations in the Company's business.  
There can be no assurance that the results for any particular interim period or year will be indicative of results for the full year 
or for any future interim period or year. 

Backlog  

At December 31, 2001 and December 31, 2000, backlog was $9.7 million and $6.7 million, respectively.  Because a 
majority of the Company's orders are placed in January through April for delivery in July through October, the Company's 
backlog is lowest during the October through December period and peaks during the April through June period.  Factors other 
than seasonality could have a significant impact on the Company's backlog and, therefore, the Company's backlog at any one 
point  in  time  may  not  be  indicative  of  future  results.    Generally,  orders  may  be  canceled  by  customers  prior  to  shipment 
without penalty. 

Patents, Trademarks and Trade Names  

The  Company  owns  numerous  United  States  patents  for  shoe  upper  and  shoe  sole  designs.    The  Company  is  not 

aware of any infringement of its patents or that it is infringing any patents owned by third parties. 

The Company owns United States federal registrations for its marks ROCKY®, ROCKY BOOTS® (which claims a 
ram's  head  Design  as  part  of  the  mark),  ROCKY  BOOTS  and  Design®  (which  claims  a  ram's  head  Design  as  part  of  the 
mark), AQUA GUARD®, BEAR CLAW®, CORNSTALKERS®, FORMZ®, LONGBEARD®, TAC-TEAM and Design®, 
ROCKY 911 SERIES and Design®, SNOW STALKER®, 4 WAY STOP and Design®, ROCKY and Design® for cigars, 
ROCKY SHOES & BOOTS INC. SINCE 1932 and Design® plus a detailed full ram Design, and STALKERS®.  Additional 
mark  variations  for  ROCKY  BOOTS®  and  Design  (which  claims  a  ram's  head  Design  as  part  of  the  mark), 
ALPHAFORCE™,  SAWBLADE™,  WILDWOLF™,  SILENTHUNTER™,  PRO-HIKER™,  ROCKY  ELIMINATOR™, 
PROHUNTER™,  RAMDRYTM,  and  FIRSTMEDTM  are  the  subject  of  pending  United  States  federal  applications  for 
registration.  In addition, the Company uses and has common law rights in the marks ROCKY® MOUNTAIN STALKERS®, 
and  other  ROCKY®  marks.    During  1994,  the  Company  began  to  increase  distribution  of  its  goods  in  several  countries, 
including  countries  in  Western  Europe,  Canada  and  Japan.    The  Company  has  applied  for  trademark  registration  of  its 
ROCKY® mark in a number of foreign countries. 

The Company also uses in its advertising and in other documents the following trademarks owned by corporations 
other  than  the  Company:  GORE-TEX®  and  CROSSTECH®  are  registered  trademarks  of  W.L.  Gore  &  Associates,  Inc.; 
CORDURA® is a registered trademark of E.I. DuPont de Nemours and Company; THINSULATE® is a registered trademark 

7 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
of  Minnesota  Mining  and  Manufacturing  Company;  and  CAMBRELLE®  is  a  trademark  of  Koppers  Industries,  Inc.    The 
Company is not aware of any material conflicts concerning its marks or its use of marks owned by other corporations. 

Competition  

The Company operates in a very competitive environment.  Product function, design, comfort, quality, technological 
improvements, brand awareness, timeliness of product delivery and pricing are all important elements of competition in the 
markets for the Company's footwear.  The Company believes that, based on these factors, it competes favorably in its rugged 
outdoor  footwear  and  occupational  footwear  market  niches.    Many  of  the  Company's  competitors  have  greater  financial, 
distribution and marketing resources.  The Company has at least five major competitors in each of its markets.  All of these 
competitors have strong brand name recognition in the markets they serve. 

The footwear industry is subject to rapid changes in consumer preferences.  The Company's casual product line and 
certain  styles  within  its  rugged  outdoor  and  occupational  product  lines  are  susceptible  to  fashion  trends.    Therefore,  the 
success  of  these  products  and  styles  are  more  dependent  on  the  Company's  ability  to  anticipate  and  respond  to  changing 
fashion trends and consumer demands within its niche market in a timely manner.  The Company's inability or failure to do so 
could adversely affect consumer acceptance of these product lines and styles and could have a material adverse effect on the 
Company's business, financial condition and results of operations. 

Employees  

At  December  31,  2001,  the  Company  had  approximately  929  full-time  employees  and  7  part-time  employees.  
Approximately  783  of  these  full-time  employees  are  in  the  Dominican  Republic  and  Puerto  Rico.    The  Company  has 
approximately 649 employees engaged in production and the balance in managerial and administrative  positions.  Management 
considers its relations with all of its employees to be good. The collective bargaining agreement between the Company and the 
Union  of  Needletrades,  Industrial  and  Textile  Employees  ("UNITE")  was  cancelled  with  the  closing  of  the  Company’s 
Nelsonville, Ohio manufacturing facility. 

Business Risks  

The Company desires to take advantage of the "safe harbor" provisions of the Private Securities Litigation Reform 
Act of 1995 (the "Reform Act").  In addition to the other information in this report, readers should carefully consider that the 
following important factors, among others, in some cases have affected, and in the future could affect, the Company's actual 
results  and  could  cause  the  Company's  actual  consolidated  results  of  operations  for  Fiscal  2002  and  beyond,  to  differ 
materially from those expressed in any forward-looking statements made by, or on behalf of, the Company. 

Dependence on Sales Forecasts.  The Company's investments in infrastructure and product inventory are based on 
sales forecasts and are necessarily made in advance of actual sales.  The markets in which the Company does business are 
highly  competitive,  and  the  Company's  business  is  affected  by  a  variety  of  factors,  including  brand  awareness,  changing 
consumer preferences, product innovations, susceptibility to fashion trends, retail market conditions, weather conditions and 
economic  and  other  factors.    One  of  management's  principal challenges is to improve its ability to predict these factors, in 
order to enable the Company to better match production with demand.  In addition, the Company’s growth over the years has 
created the need to increase the investment in infrastructure and product inventory and to enhance the Company’s systems.  
To the extent sales forecasts are not achieved, costs associated with the infrastructure and carrying costs of product inventory 
would represent a higher percentage of revenue, which would adversely affect the Company’s  financial performance. 

Changes in Consumer Demand. Demand for the Company's products, particularly the Company's casual product line 
and certain styles within its rugged outdoor and occupational product lines, may be adversely affected by changing fashion 
trends.    The  future  success  of  the  Company  will  depend  upon  its  ability  to  anticipate  and  respond  to  changing  consumer 
preferences  and  fashion  trends  in  a  timely  manner.    The  Company's  failure  to  adequately  anticipate  or  respond  to  such 
changes  could  have  a  material  adverse  effect  on  the  Company's  business,  financial  condition  and  results  of  operations.    In 
addition,  sales  of  the  Company's  products  may  be  negatively  affected  by  weak  consumer  spending  as  a  result  of  adverse 
economic trends or uncertainties regarding the economy.  See "Business -- Competition." 

8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
Seasonality.  The Company has historically experienced, and expects to continue to experience, significant seasonal 
fluctuations in the sale of its products.  The Company's operating results have varied significantly in the past, and may vary 
significantly  in  the  future,  partly  due  to  such  seasonal  fluctuations.    A  majority  of  the  orders  for  the  Company's  rugged 
outdoor footwear are placed in January through April for delivery in July through October.  To meet demand, the Company 
must manufacture its products year-round.  Accordingly, average inventory levels have been highest during the second and 
third quarters of each calendar year, and sales have been highest in the last two quarters of each calendar year.  The Company 
believes  that  sales  of  its  products  will  continue  to  follow  this  seasonal  cycle.    Additionally,  the  Company  does  not  have 
long-term contracts with its customers.  Accordingly, there is no assurance that the results for any particular quarter will be 
indicative  of  results  for  the  full  year  or  for  the  future.    The  Company  believes  that  comparisons  of  its  interim  results  of 
operations  are  not  necessarily  meaningful  and  should  not  be  relied  upon  as  indications  of  future  performance.    Due  to  the 
factors mentioned above as well as factors discussed elsewhere in this Form 10-K, it is possible that in some future quarter the 
Company's operating results will be below the expectations of public market analysts and investors.  In such event, the price 
of the Company's Common Stock will likely be adversely affected.  See "Management's Discussion and Analysis of Financial 
Condition and Results of Operations" and "Business -- Seasonality and Weather." 

Impact  of  Weather.    Many  of  the  Company's  products,  particularly  its  rugged  outdoor  footwear  line,  are  used 
primarily in cold or wet weather.  Mild or dry weather has in the past and may in the future have a material adverse effect on 
sales of the Company's products, particularly if mild or dry weather conditions occur in broad geographical areas during late 
fall or early winter.  Also, due to variations in weather conditions from year to year, results for any single quarter or year may 
not be indicative of results for any future period.  See "Business -- Seasonality and Weather." 

Competition.  The footwear industry is intensely competitive, and the Company expects competition to increase in 
the  future.    Many  of  the  Company's  competitors  have  greater  financial,  distribution  and  marketing  resources  than  the 
Company.  The Company's ability to succeed depends on its ability to remain competitive with respect to the quality, design, 
price  and  timely  delivery  of  products.    Competition  could  materially  adversely  affect  the  Company's  business,  financial 
condition and results of operations.  See "Business -- Competition." 

Reliance on Suppliers.  The Company purchases raw materials from a number of domestic and foreign sources.  The 
Company does not have any long-term supply contracts for the purchase of its raw materials, except for limited blanket orders 
on  leather.    The  principal  raw  materials  used  in  the  production  of  the  Company's  footwear,  in  terms  of  dollar  value,  are 
leather,  GORE-TEX  waterproof  breathable  fabric,  CORDURA  nylon  fabric  and  soling  materials.    The  Company  currently 
believes there are acceptable alternatives to these suppliers and materials, with the exception of the GORE-TEX waterproof 
breathable fabric. 

The Company is currently one of the largest customers of GORE-TEX waterproof fabric for use in footwear.  The 
Company's licensing agreement with W.L. Gore & Associates, Inc. may be terminated by either party upon advance written 
notice  to  the  other  party  by  October  1  of  the  current  year  of  the  agreement  that  the  agreement  will  terminate,  effective 
December 31 of that same year. Although other waterproofing techniques and materials are available, the Company places a 
high value on its GORE-TEX waterproof breathable fabric license because GORE-TEX has high brand name recognition and 
the  GORE-TEX  waterproof  fabric  used  in  the  manufacture  of  ROCKY  footwear  has  a  reputation  for  quality  and  proven 
performance.  Even though the Company does not believe that its supply of GORE-TEX waterproof breathable fabric will be 
interrupted  in  the  future,  no  assurance  can  be  given  in  this  regard.    The  Company's  loss  of  its  license  to  use  GORE-TEX 
waterproof breathable fabric could have a material adverse effect on the Company's competitive position, which could have a 
material adverse effect on the Company's business, financial condition and results of operations.  See "Business -- Suppliers." 

Changing  Retailing  Trends.  A  continued  shift  in  the  marketplace  from  traditional  independent  retailers  to  large 
discount  mass  merchandisers has increased the pressure on many footwear manufacturers to sell products to large discount 
mass merchandisers at less favorable margins.  Because of competition from large discount mass merchandisers, a number of 
small retailing customers of the Company have gone out of business, and in the future more of these customers may go out of 
business, which could have a material adverse effect on the Company's business, financial condition and results of operations. 
Although progressive independent retailers have attempted to improve their competitive position by joining buying groups, 
stressing  personal  service  and  stocking  more  products  that  address  specific  local  needs,  a  continued  shift  to  discount  mass 
9 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
merchandisers could have a material adverse effect on the Company's business, financial condition and results of operations.  
The Company established the Wild Wolf® by Rocky
® brand in fiscal 2000 to offer rugged outdoor footwear for sale in another 
segment of retail.  This footwear is sold to the mass merchandise channel of distribution at lower retail prices than historically 
available in Rocky brand product.  See "Business -- Sales, Marketing and Advertising." 

Reliance on Key Personnel.  The development of the Company's business has been, and will continue to be, highly 
dependent upon Mike Brooks, Chairman, President and Chief Executive Officer, David Fraedrich, Senior Vice President and 
Treasurer, David Sharp, Senior Vice President-Sales & Operations, and James McDonald, Vice President and Chief Financial 
Officer.  Messrs.  Brooks  and  Fraedrich  have  an  at-will  employment  agreement  with  the  Company.  The  employment 
agreements provide that in the event of termination of employment with the Company, the employee will receive a severance 
benefit and may not compete with the Company for a period of one year.  The Company has obtained key man life insurance 
on Messrs. Brooks and Fraedrich in the amount of $1,146,022 and $1,143,602, respectively.  The loss of the services of any 
of  these  officers  could  have  a  material  adverse  effect  upon  the  Company's  business,  financial  condition  and  results  of 
operations. 

Reliance on Foreign Manufacturing.   Most of the Company's rugged outdoor and casual footwear uppers and some 
opening price point hunting boots are produced in the Dominican Republic.  Therefore, the Company's business is subject to 
the risks of doing business offshore, such as: the imposition of additional United States legislation and regulations relating to 
imports,  including  quotas,  duties,  taxes  or  other  charges  or  restrictions;  weather  conditions  in  the  Dominican  Republic; 
foreign  governmental  regulation  and  taxation;  fluctuations  in  foreign  exchange  rates;  changes  in  economic  conditions; 
changes in the political stability of the Dominican Republic; and changes in relationships between the United States and the 
Dominican Republic.  If any such factors were to render the conduct of business in the Dominican Republic undesirable or 
impracticable, the Company would have to locate new facilities for its manufacturing operations.  There can be no assurance 
that additional facilities would be available to the Company or, if available, that such facilities could be obtained on terms 
favorable to the Company.  Such a development would have a material adverse effect on the Company's business, financial 
condition and results of operations.  See "Business -- Manufacturing and Sourcing." 

Changes in Tax Rates.    In past years, the Company's effective tax rate typically has been substantially below the 
United  States  federal  statutory  rates.    The  Company  has  paid  minimal  income  taxes  on  income  earned  by  its  subsidiary  in 
Puerto  Rico  due  to  tax  credits  afforded  the  Company  under  Section  936  of  the  Internal  Revenue  Code  and  local  tax 
abatements.  However, Section 936 of the Internal Revenue Code has been repealed such that future tax credits available to 
the Company will be capped beginning in 2002 and terminating in 2006.  In addition, the Company's local tax abatements in 
Puerto Rico are due to expire in 2004.  The Company provided no U.S. income tax on the unrepatriated income generated by 
its  subsidiary  in  the  Dominican  Republic.    Consequently,  no  income  taxes  are  provided  on  these  cumulative  earnings  of 
approximately  $5,309,000.    During  fourth  quarter  Fiscal  1996  and  through  December  31,  1998,  the  Company  elected  to 
repatriate future earnings of its subsidiary in the Dominican Republic and provided taxes on the earnings during that period.  
In 1999, the Company elected not to repatriate all 1999 and future earnings of its subsidiary in the Dominican Republic. 

The Company's future tax rate will vary depending on many factors, including the level of relative earnings and tax 
rates in each jurisdiction in which it operates and the repatriation of any foreign income to the United States.   The Company 
cannot  anticipate  future  changes  in  such  laws.    Increases  in  effective  tax  rates  or  changes  in  tax  laws  may  have  a  material 
adverse effect on the Company's business, financial condition and results of operations.  See "Management's Discussion and 
Analysis of Financial Condition and Results of Operations." 

Manufacturing.    The  Company  currently  plans  to  retain  its  internal  manufacturing  capability  in  order  to  continue 
benefiting  from  expertise  the  Company  has  gained  with  respect  to  footwear  manufacturing  methods  conducted  at  its 
manufacturing  facilities.    The  Company  continues  to  evaluate  its  manufacturing  facilities  and  independent  manufacturing 
alternatives in order to determine the appropriate size and scope of its manufacturing facilities.  There can be no assurance 
that the costs of products that continue to be manufactured by the Company can remain competitive with sourced products.  In 
an effort to enhance its competitive position, during the first quarter of 2000 the Company began to curtail manufacturing at 
its  Nelsonville,  Ohio  plant  and  to  consolidate  production  at  its  plants  in  Puerto  Rico  and  the  Dominican  Republic.    As  of 
November 16, 2001, the Company has closed its Nelsonville, Ohio manufacturing facility.   

10 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Concentration of Stock Ownership; Certain Corporate Governance Measures.  The directors, executive officers and 
principal shareholders of the Company beneficially own approximately 11.6% of the Company's outstanding Common Stock. 
As  a  result,  these  shareholders  are  able  to  exert  significant  influence  over  all  matters  requiring  shareholder  approval, 
including the election of directors and approval of significant corporate transactions.  Such concentration of ownership may 
also have the effect of delaying or preventing a change in control of the Company.  The Company has also adopted certain 
corporate  governance  measures  which,  individually  or  collectively,  could  delay  or  frustrate  the  removal  of  incumbent 
directors and could make a merger more difficult, tender offer or proxy contest involving the Company even if such events 
might be deemed by certain shareholders to be beneficial to the interest of the shareholders. 

Volatility of Market Price.  From time to time, there may be significant volatility in the market price of the Common 
Stock.  The Company believes that the current market price of its Common Stock reflects expectations that the Company will 
be able to continue to market its products profitably and develop new products with market appeal.  If the Company is unable 
to  market  its  products profitably and develop new products at a pace that reflects the expectations of the market, investors 
could  sell  shares  of  the  Common  Stock  at  or  after  the  time  that  it  becomes  apparent  that  such  expectations  may  not  be 
realized, resulting in a decrease in the market price of the Common Stock. 

In addition to the operating results of the Company, changes in earnings estimates by analysts, changes in general 
conditions in the economy or the financial markets or other developments affecting the Company or its industry could cause 
the market price of the Common Stock to fluctuate substantially.  In recent years, the stock market has experienced extreme 
price and volume fluctuations.  This volatility has had a significant effect on the market prices of securities issued by many 
companies,  including  the Company, for reasons unrelated to their operating performance.  See "Market for the Registrant's 
Common Equity and Related Matters." 

Accounting  Standards.    Changes  in  the  accounting  standards  promulgated  by  the  Financial  Accounting  Standards 

Board or other authoritative bodies could have an adverse effect on the Company's future reported operating results. 

Environmental  and  Other  Regulation.    The  Company  is  subject  to  various  environmental  and  other  laws  and 
regulations, which may change periodically.  Compliance with such laws or changes therein could have a negative impact on 
the Company's future reported operating results. 

Limited Protection of Intellectual Property.  The Company regards certain of its footwear designs as proprietary and 
relies on patents to protect those designs.  The Company believes that the ownership of the patents is a significant factor in its 
business.  Existing intellectual property laws afford only limited protection of the Company's proprietary rights, and it may be 
possible for unauthorized third parties to copy certain of the Company's footwear designs or to reverse engineer or otherwise 
obtain and use information that the Company regards as proprietary.  The Company believes its patents provide a measure of 
security against competition, and the Company intends to enforce its patents against infringement by third parties.  However, 
if the Company's patents are found to be invalid, to the extent they have served, or would in the future serve, as a barrier to 
entry to the Company's competitors, such invalidity could have a material adverse effect on the Company's business, financial 
condition and results of operations. 

The  Company  owns  United  States  federal  registrations  for  a  number  of  its  trademarks,  trade  names  and  designs.  
Additional trademarks, trade names and designs are the subject of pending federal applications for registration.  The Company 
also uses and has common law rights in certain trademarks.  During 1994, the Company began to increase distribution of its 
goods in several foreign countries.  Accordingly, the Company has applied for trademark registrations in a number of these 
countries.    The  Company  intends  to  enforce  its  trademarks  and  trade  names  against  unauthorized  use  by  third  parties.  See 
"Business -- Patents, Trademarks and Trade Names." 

Risks  Associated  with  Forward  Looking  Statements.    This  Annual  Report  on  Form  10-K  contains  certain 
forward-looking  statements  within  the  meaning  of  Section  27A  of  the  Securities  Act  of  1933,  as  amended  (the  "Securities 
Act"), and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), which are intended to be 
covered by the safe harbors created thereby.  Those statements include, but may not be limited to, all statements regarding the 
intent,  belief  and  expectations  of  the  Company  and  its  management,  such  as  statements  concerning  the  Company's  future 
profitability and its operating and growth strategy.  Investors are cautioned that all forward-looking statements involve risks 

11 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
and uncertainties including, without limitation, the factors set forth under the caption "Business Risks" in this Annual Report 
on  Form  10-K  and  other  factors  detailed  from  time  to  time  in  the  Company's  filings  with  the  Securities  and  Exchange 
Commission.    Although  the  Company  believes  that  the  assumptions  underlying  the  forward-looking  statements  contained 
herein  are  reasonable,  any  of  the  assumptions  could  be  inaccurate.    Therefore,  there  can  be  no  assurance  that  the 
forward-looking statements included in this Annual Report on Form 10-K will prove to be accurate.  In light of the significant 
uncertainties  inherent  in  the  forward-looking  statements  included  herein,  the  inclusion  of  such  information  should  not  be 
regarded  as  a  representation  by  the  Company  or  any  other  person  that  the  objectives  and  plans  of  the  Company  will  be 
achieved.  The Company does not assume any obligation to publicly update or revise its forward-looking statements even if 
experience or future changes make it clear that any projected results expressed or implied therein will not be realized. 

ITEM 2.  

 PROPERTIES.   

The  Company  owns,  subject  to  a  mortgage,  executive  offices  and  a  factory  outlet  store  which  are  located  in 
Nelsonville, Ohio in a two-story 25,000 square foot building.  The first floor of this building, which consists of approximately 
12,500 square feet, houses the Company's factory outlet store which was opened in late 1994.  The second floor houses the 
Company's executive offices.  The Company also owns a 5,000 square foot office building in Nelsonville, Ohio, subject to a 
mortgage, which is used to house administrative staff.  This office building is currently for sale. 

The Company owns, subject to a mortgage, a 98,000 square foot distribution warehouse in Nelsonville, Ohio.  This 

facility is currently used to warehouse raw materials.  This distribution warehouse is currently for sale.   

The  Company  leases  a  41,000  square  foot  facility  in  Nelsonville,  Ohio,  from  the  William  Brooks  Real  Estate 
Company, which is 20% owned by Mike Brooks, President and Chief Executive Officer of the Company.  This building was 
used  for  manufacturing  and  presently  houses  additional  outlet  store  retail  space.    The  lease  expires  in  April  2003  and  is 
renewable for two five-year terms.   

Lifestyle  leases  two  manufacturing  facilities,  T-1236-0-78  which  contains  44,978  sq.  ft.  and  T-1236-1-82  which 
contains  39,581  sq.  ft.  in  Moca,  Puerto  Rico.      These  buildings  are  leased  from  the  Puerto  Rico  Industrial  Development 
Company under a net non-cancelable operating lease which expires in 2009. 

Five Star's manufacturing facility, consisting of three connected buildings and a stand-alone building, is located in a 
tax-free  trade  zone  in  the  Dominican  Republic.      Five  Star  leases  82,600  square  feet  of  this  facility  from  the  Dominican 
Republic  Corporation  for  Industrial  Development  (the  "DRCID")  under  a  Consolidation  of  Lease  Contract,  dated  as  of 
December 13, 1993, the term of which expires on February 1, 2003.   Five Star leases an additional stand-alone 32,000 square 
feet from the DRCID under a temporary lease.  The Company is currently negotiating a permanent lease for the 32,000 square 
foot facility. 

The Company owns, subject to a mortgage, a finished goods distribution facility near Logan, Ohio.  The building 
contains  192,000  square  feet  and  is  situated  on  17.9  acres  of  land.    The  finished  goods  distribution  facility  became  fully 
operational  in  the  first  quarter  of  2000.    The  Company  has  an  option  on  an  additional  four  acres  of  land  adjacent  to  this 
property. 

ITEM 3.  

LEGAL PROCEEDINGS.  

The Company is, from time to time, a party to litigation which arises in the normal course of its business.  Although 
the ultimate resolution of pending proceedings cannot be determined, in the opinion of management, the resolution of such 
proceedings in the aggregate will not have a material adverse effect on the Company's financial position, results of operations, 
or liquidity. 

ITEM 4.  

SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.  

Not applicable. 

12 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PART II 

ITEM 5.  

MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER  
MATTERS. 

Market Information  

The  Company's  Common  Stock  trades on the Nasdaq National Market under the symbol "RCKY." The following 
table  sets  forth  the  range  of  high  and  low  sales  prices  for  the  Common  Stock  for  the  periods  indicated, as reported by the 
Nasdaq National Market: 

Quarter Ended 

High 

Low 

March 31, 2000.................................................................................................. 
June 30, 2000..................................................................................................... 
September 30, 2000 ........................................................................................... 
December 31, 2000............................................................................................ 
March 31, 2001.................................................................................................. 
June 30, 2001..................................................................................................... 
September 30, 2001 ........................................................................................... 
December 31, 2001............................................................................................ 

  $7.53 
  $6.53 
  $5.47 
  $5.38 
  $6.25 
  $4.80 
  $6.90 
  $6.49 

  $3.69 
  $4.88 
  $4.63 
  $3.75 
  $3.81 
  $2.98 
  $4.46 
  $4.58 

On March 19, 2002, the last reported sales price of the Common Stock on the Nasdaq National Market was $7.04 

per share.  As of March 19, 2002, there were approximately 147 shareholders of record of the Common Stock. 

The Company presently intends to retain its earnings to finance the growth and development of its business and does 
not anticipate paying any cash dividends in the foreseeable future.  Future dividend policy will depend upon the earnings and 
financial condition of the Company, the Company's need for funds and other factors.  Presently, the Line of Credit restricts the 
payment  of  dividends  on  the  Common  Stock.    At  December 31, 2001 the Company had no retained earnings available for 
distribution. 

13 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 6.  

SELECTED CONSOLIDATED FINANCIAL DATA.  

SELECTED CONSOLIDATED FINANCIAL DATA  
(in thousands, except for per share data) 

Income Statement Data

Net sales 

Gross margin % of sales 

Net income (loss) 

Balance Sheet Data

Inventories 

Total assets 

Working capital 

Long-term debt, less current
   maturities

Shareholders' equity 

Per Share

Net income (loss):

      Basic 

      Diluted 

Five Year Financial Summary

12/31/01

12/31/00

12/31/99

12/31/98

12/31/97

$  103,320  

$  103,229  

$  98,781  

$  89,316  

$  95,688 

22.5%

$  1,531  

23.8%

15.7%

23.6%

27.6%

$  96  

  $  (5,130) 

$  2,262  

$  4,761 

$  27,714  

$  32,035  

$  32,573  

$  47,110  

$  32,894 

 74,660  

 44,267  

 16,976  

 51,043  

 86,051  

 50,201  

 26,445  

 50,326  

 89,333  

 48,468  

 25,177  

 50,229  

 96,598  

 67,468  

 26,878  

 59,635  

 80,955 

 55,988 

 13,407 

 59,197 

$ 0.34  

$ 0.34  

$ 0.02  

  $      (1.09) 

$ 0.02  

  $      (1.09) 

$ 0.42  

$ 0.41  

$ 1.16 

$ 1.10 

Weighted average number of common
   shares outstanding:

      Basic 

      Diluted 

 4,489  

 4,549  

 4,489  

 4,493  

 4,710  

 4,710  

 5,425  

 5,527  

 4,088 

 4,330 

14 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 7.  

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS 
OF OPERATIONS. 

Critical Accounting Policies and Estimates 

Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations  discusses  the  Company’s 
consolidated financial statements, which have been prepared in accordance with accounting principles generally accepted in 
the  United  States.    The  preparation  of  these  consolidated  financial  statements  requires  management  to  make  estimates  and 
assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at 
the  date  of  the  consolidated  financial  statements  and  the  reported  amounts  of  revenues  and  expenses  during  the  reporting 
period.    On  an  on-going  basis,  management  evaluates  its  estimates  and  judgments,  including  those  related  to  accounts 
receivable,  inventories,  pension  benefits,  income  taxes,  and  restructuring  costs.    Management  bases  its  estimates  and 
judgments on historical experience and on various other factors that are believed to be reasonable under the circumstances, 
the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily 
apparent from other sources.  Actual results may differ from these estimates under different assumptions or conditions. 
Management believes the following critical accounting policies, among others, affect its more significant judgments and 
estimates used in the preparation of its consolidated financial statements. 

Accounts receivable allowances: 
Management maintains allowances for doubtful accounts for estimated losses resulting from the inability of its customers to 
make required payments.  If the financial condition of the Company’s customers were to deteriorate, resulting in an 
impairment of their ability to make payments, additional allowances may be required.  Management also records estimates for 
customer returns and discounts offered to customers.  Should a greater proportion of customers return goods and take 
advantage of discounts than estimated by the Company, additional allowances may be required. 

Inventories: 
Management identifies slow moving or obsolete inventories and estimates appropriate loss provisions related to these 
inventories.  Historically, these loss provisions have not been significant as the vast majority of the Company’s inventories are 
considered saleable and the Company has been able to liquidate any slow moving or obsolete inventories through the 
Company’s factory clearance center or through various discounts to customers.  Should management encounter difficulties 
liquidating slow moving or obsolete inventories, additional provisions may be required. 

Pension benefits: 
Management records an accrual for pension costs associated with the Company sponsored noncontributory defined benefit 
pension plans covering the union and non-union workers of the Company’s operations.  Future adverse changes in market 
conditions or poor operating results of underlying plan assets could result in losses or a higher accrual. 

Income taxes: 
Currently, management has not recorded a valuation allowance to reduce its deferred tax assets to the amount that it believes 
is more likely than not to be realized.  The Company has considered future taxable income and ongoing prudent and feasible 
tax planning strategies in assessing the need for the valuation allowance, however in the event the Company were to determine 
that it would not be able to realize all or part of its net deferred tax assets in the future, an adjustment to the deferred tax assets 
would be charged to income in the period such determination was made.  Likewise, should the Company determine that it 
would be able to realize its deferred tax assets in the future in excess of its net recorded amount, an adjustment to the deferred 
tax assets would increase income in the period such determination was made. 

Restructuring costs: 
As disclosed in Note 2 of Notes to Consolidated Financial Statements, in 2001 management established an accrual for 
estimated restructuring and realignment costs associated with the closing of its Nelsonville manufacturing facility.  The 
Company expects no additional restructuring and realignment costs associated with this plan, however should the Company 
incur additional costs related to the closing of the manufacturing facility, additional accruals may be required. 

15 

 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
PERCENTAGE OF NET SALES 

References to Fiscal 2001, 2000 and 1999 are to Fiscal years of the Company ended December 31 of the respective year. 

2001 

2000 

1999  

Net sales....................................................................................................  
Costs of goods sold ...................................................................................  
Gross margin.............................................................................................  
Selling, general and administrative expenses and plant closing costs .......  
Income (loss) from operations ..................................................................  

  100.0% 
  77.5    
  22.5 
  19.0    
      3.5% 

  100.0% 
  76.2    
  23.8 
   20.7   
       3.1% 

  100.0% 
  84.8    
  15.7 
  21.0    
     (5.3%) 

FISCAL 2001 COMPARED TO FISCAL 2000 

Net Sales  

Net sales rose 0.1% to $103,319,806 for Fiscal 2001 compared with $103,228,987 for Fiscal 2000.  This increase 
was primarily due to sales of military footwear, initial shipments of which were made during second quarter 2001.  To a lesser 
extent, sales of accessory items contributed to the increase.  Offsetting the increase were decreases in sales within each other 
major  footwear  category  for  Fiscal  2001.    The  Company  attributes  these  reduced  sales  to  the  general  softness  within  the 
economy,  especially  during  the  second  half  of Fiscal 2001, and milder than normal weather during its peak selling season.  
Average list prices for the Company’s product were approximately 7% higher in Fiscal 2001 than in 2000. 

Gross Margin  

Gross  margin  decreased  $1,359,955,  or  5.5%,  to  $23,251,940  in  Fiscal  2001  versus  $24,611,895  in  2000.  As  a 
percentage of net sales, gross margin decreased to 22.5% in Fiscal 2001 from 23.8% in 2000.  Fiscal 2001 included sales of 
Intermediate Cold Wet military boots with gross margins below the Company’s average rate.  In addition, implementation of 
improved cost and reporting systems allowed the Company to review its inventory costing methods and revise its costs during 
fourth  quarter  2001,  which  negatively  impacted  gross  margin.    Improved  pricing  policies  combined  with  an  increase  in 
sourced  footwear  to  41%  of  net  sales  in  Fiscal  2001  from  36%  the  prior  year  benefited  gross  margin  for  the  year  ended 
December 31, 2001.  

Selling, General & Administrative Expenses  

Selling, general & administrative ("SG&A") expenses decreased $3,250,815, or 15.2%, to $18,175,943 in Fiscal 

2001 compared to $21,426,758 in 2000.  As a percentage of net sales, SG&A declined to 17.6% from 20.7% in Fiscal 2000.  
The most significant factors contributing to the reduction in SG&A expenses for the Year 2001 were lower selling costs 
resulting from a restructuring of the sales force and reduced bad debt expense.  Salaries and wages as well as advertising 
expenses were lower than the prior year, which offset higher fringe benefits for increased pension accruals, anticipated 
performance incentives, and additional professional fees.  The Company continues to seek additional cost reductions that will 
benefit long-term performance. 

In addition, the Company announced plans to realign its manufacturing operations on September 17, 2001, which 

included ceasing manufacturing operations at the Nelsonville, Ohio factory during fourth quarter 2001.  A restructuring 
charge of $1.5 million was recorded in Fiscal 2001 for anticipated expenses associated with the realignment of manufacturing 
operations.  A summary of the costs accrued includes: severance, pension and employee benefit costs, equipment and 
relocation costs, and legal and other expenses. 

16 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Interest Expense 

Interest expense declined $860,855, or 25.7%, to $2,493,533 for Fiscal 2001 from $3,354,388 in Fiscal 2000.  The 
Company benefited from lower outstanding balances and lower interest rates during Fiscal 2001, which were partially offset 
by  a  $295,000  reduction  in  second  quarter  2000  interest  expense  due  to  a  gain  on  the  termination  of  an  interest rate swap 
agreement.  

The Company’s funded debt decreased 36.6% to $17,445,166 at December 31, 2001 versus $27,515,650 a year ago 

due to reductions to inventories, accounts receivable and capital expenditures. 

Income Taxes 

The Company recognized income tax benefit of $93,438 for Fiscal 2001 compared with an income tax expense of 
$183,464 for Fiscal 2000.  The current year benefit resulted primarily from an abatement of Puerto Rico tollgate taxes on all 
earnings subsequent to June 30, 1994.  This resulted in a deferred tax benefit of $408,000.  

FISCAL 2000 COMPARED TO FISCAL 1999 

Net Sales  

Net sales rose 4.5% to $103,228,987 for Fiscal 2000 compared with $98,781,223 for Fiscal 1999.  This increase was 
 footwear, initial shipments of which were 
due to higher sales in the rugged outdoor category, especially Wild Wolf
made  during  third  quarter  2000.    This  new  line  increased  the  availability  of  ROCKY  branded  footwear  in  an  additional 
segment of the rugged outdoor category.  Occupational sales for Fiscal 2000 were $1.6 million below the prior year.  This was 
primarily due to more sales of footwear at lower price points than during the prior year.  The Company reduced its emphasis 
on casual footwear sales during the second half of Fiscal 2000.  As a result, these net sales were $2.7 million below the prior 
year.  Average list prices for the Company’s product were approximately 2% higher in Fiscal 2000 than in 1999. 

 by Rocky

Gross Margin  

Gross  margin  increased  $9,087,440,  or  58.5%,  to  $24,611,895  in  Fiscal  2000  versus  $15,524,455  in  1999.  As  a 
percentage of net sales, gross margin improved to 23.8% in Fiscal 2000 from 15.7% in 1999.  This gross margin improvement 
was attributable to changing product mix, a significant shift in production during Fiscal 2000 to the Company's lower wage 
rate  factories  in  the  Caribbean,  and  an inventory reduction program implemented during fourth quarter 1999.  Net sales of 
sourced footwear grew to 36% of net sales in Fiscal 2000 from 26% the prior year. 

Selling, General & Administrative Expenses  

Selling, general & administrative ("SG&A") expenses increased $724,362, or 3.5%, to $21,426,758 in Fiscal 2000 
compared to $20,702,396 in 1999.  As a percentage of net sales, SG&A decreased slightly to 20.7% from 21.0% in Fiscal 
1999. SG&A compared to the prior year included increased commissions from the higher net sales and costs associated with 
the finished goods distribution center, which began operations in first quarter 2000.  During the fourth quarter of Fiscal 2000 
the Company reorganized the sales force, reduced its emphasis on casual footwear, and achieved productivity improvements 
in the finished goods distribution facility.  

17 

 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Interest Expense 

Interest expense rose $938,706, or 38.9%, to $3,354,388 for Fiscal 2000 from $2,415,682 in Fiscal 1999, principally 
due  to  higher  rates  of  interest  that  prevailed  during  Fiscal  2000  compared  to  the  prior  year.    On  September  18,  2000,  the 
Company entered into a revolving line of credit agreement with another lender, which also includes a higher borrowing limit, 
subject to certain levels of collateralized assets of the Company. 

Income Taxes 

The Company recognized income tax expense of $183,464 for Fiscal 2000 compared with an income tax benefit of 
$2,227,579 for Fiscal 1999.  The current year expense resulted from income generated in Rocky Shoes & Boots, Inc. and the 
Dominican Republic offset by losses in the Company’s Puerto Rican subsidiary. The Company’s effective tax rate of 65.5% 
reflects permanent differences, prior year rate reconcilement adjustments and favorable tax treatment in Puerto Rico and the 
Dominican Republic.  Effective in 2000, the Company decided to reinvest accumulated undistributed earnings of Five Star, 
which amounted to $5,109,000 as of December 2000, in the Dominican Republic.  As a result of this decision, no taxes were 
provided on the 2000 earnings of the Company’s Dominican Republic subsidiary.   

LIQUIDITY AND CAPITAL RESOURCES 

The  Company  principally  funds  its  working  capital  requirements  and  capital  expenditures  through  net  income, 
borrowings  under  its  credit  facility  and  other  indebtedness.    During  Fiscal  2001  the  Company  principally  relied  upon 
borrowings under its revolving credit facility.  Working capital is primarily used to support changes in accounts receivable 
and inventory as a result of the Company’s seasonal business cycle and business expansion.  These requirements are generally 
lowest in the months of January through March of each year and highest during the months of May through October of each 
year.  The Company had working capital of $44,266,895 and $50,200,965 at December 31, 2001 and 2000, respectively.   

Inventory declined by $4,321,573 or 13.5% to $27,713,664 at December 31, 2001 compared with $32,035,237 on 

the same date of the prior year.  This decrease resulted from improved forecasting and scheduling systems that allowed 
footwear to be manufactured closer to actual delivery dates.  In addition, the Company’s product lines included fewer styles 
for the Year 2001, and there was also an increase in port of entry sales during the year, which are shipped directly to the 
customer.  The Company believes it has adequate inventory to meet anticipated demand. 

Capital expenditures were $1,172,365 for the Year 2001 versus $3,113,529 for the Year 2000.  The Company’s 

increased use of sourced manufacturing significantly reduced the need for capital expenditures compared to the Year 2000.  
Capital expenditures for the foreseeable future are expected to be similar to Fiscal 2001, as sourced manufacturing continues 
to increase as a percentage of products sold. 

On September 18, 2000, the Company completed a revolving line of credit and term loan agreement with maximum 

borrowing limits of $50,000,000 subject to certain levels of accounts receivable and inventory, which is $8,000,000 higher 
than the previous agreement.  The agreement expires September 17, 2003.  As of December 31, 2001, the Company had 
borrowed $11,000,000 and $616,500 against its revolving line of credit and term loan agreements respectively, against its 
available borrowings of $20,118,320.  At December 31, 2001, the Company did not comply with certain lender covenants, 
due in large part to the $1.5 million charge for the manufacturing realignment.  On February 22, 2002, the Company obtained 
a waiver from the lender with respect to such events of noncompliance and amended these covenants through 2002. 

During first quarter 2000, the Company completed mortgage financing for three of its facilities totaling $6,300,000, 
with  monthly  payments  of  $63,100  to  2014.    Proceeds  from  the  financing  were  used  to  pay  down  borrowings  under  the 
revolving credit facility. 

The Company leases certain machinery and manufacturing facilities under operating leases that generally provide for 
renewal options.  Future minimum lease payments under non-cancelable operating leases are $652,000, $579,000, $696,000, 
$743,000,  and  $472,000  for  fiscal  years  2002  through  2006,  respectively,  and  $823,000  for  all  years  after  2006,  or 
$3,965,000 in total. 

18 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
The Company's financing activities during Fiscal 2001 and 2000 were to support future growth.  No single activity 
represented a significant amount of the total expenditures.  The Company believes it will be able to finance capital additions 
and  meet  operating  expenditure  requirements  for  Fiscal  2002  through  net  income,  borrowings  under  its  credit  facility  and 
other indebtedness. 

Inflation 

The Company cannot determine the precise effects of inflation; however, inflation continues to have an influence on 
the cost of raw materials, salaries and employee benefits.  The Company attempts to minimize or offset the effects of inflation 
through increased selling prices, productivity improvements, and reduction of costs. 

Safe Harbor Statement Under The Private Securities Litigation Reform Act of 1995  

This  Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations  contains 
forward-looking  statements  within  the  meaning  of  Section  21E  of  the  Securities  Exchange  Act  of  1934,  as  amended,  and 
Section 27A of the Securities Act of 1933, as amended, which are intended to be covered by the safe harbors created thereby. 
Those  statements  include,  but  may  not  be  limited  to,  all  statements  regarding  the  intent,  belief  and  expectations  of  the 
Company  and  its  management,  such  as  statements  concerning  the  Company's  future  capital  expenditures.    Investors  are 
cautioned  that  all  forward-looking  statements  involve  risks  and  uncertainties  including,  without  limitation,  dependence  on 
sales  forecasts,  changes  in  consumer  demand,  seasonality,  impact  of  weather,  competition,  reliance  on  suppliers,  changing 
retail trends, economic changes, as well as other factors set forth under the caption "Business Risks" in this Annual Report on 
Form  10-K  and  other  factors  detailed  from  time  to  time  in  the  Company's  filings  with  the  Securities  and  Exchange 
Commission.    Although  the  Company  believes  that  the  assumptions  underlying  the  forward-looking  statements  contained 
herein  are  reasonable,  any  of  the  assumptions  could  be  inaccurate.    Therefore,  there  can  be  no  assurance  that  the 
forward-looking statements included herein will prove to be accurate.  In light of the significant uncertainties inherent in the 
forward-looking statements included herein, the inclusion of such information should not be regarded as a representation by 
the Company or any other person that the objectives and plans of the Company will be achieved.  The Company assumes no 
obligation to update any forward-looking statements. 

ITEM 7A.  

QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK. 

The  Company's  primary  market  risk  results  from  fluctuations  in  interest  rates.    The  Company  is  also  exposed  to 
changes  in  the  price  of  commodities  used  in  its  manufacturing  operations.    However,  commodity  price  risk  related  to  the 
Company's  current  commodities  is  not  material  as  price  changes  in  commodities  are  usually  passed  along  to  the  retail 
customer.  The Company does not hold any material market risk sensitive instruments for trading purposes. 

The  Company  has  the  following  three  items  that  are  market  rate  sensitive  for  interest  rates:  (1)  Long-term  debt 
consists of a credit facility with a balance at December 31, 2001 of $11,000,000.  Interest is payable monthly at the lender's 
LIBOR rate plus 250 basis points or prime plus 25 basis points; (2) The Company also has equipment and other obligations 
totaling $616,500 at December 31, 2001, that bear interest at a variable rate of Prime plus one-quarter percent (0.25%); and  
(3) The Company has a real estate obligations of $5,827,541 at December 31, 2001, that bear interest at fixed rates of 7.625% 
and 8.275%. 

ITEM 8.  

FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.  

The  Company's  consolidated  financial  balance  sheets  as  of  December  31,  2001  and  2000  and  the  related 
consolidated statements of operations, shareholders' equity, and cash flows for the years ended December 31, 2001, 2000, and 
1999, together with the independent auditors' report thereon appear on pages F-1 through F-22 hereof, and are incorporated 
herein by reference. 

ITEM 9.  

CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND  

FINANCIAL DISCLOSURE. 

None. 

19 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PART III 

ITEM 10.  

DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT. 

The  information  required  by  this  item  is  included  under  the  captions  "ELECTION  OF  DIRECTORS"  and 
"INFORMATION CONCERNING THE DIRECTORS, EXECUTIVE OFFICERS, AND PRINCIPAL SHAREHOLDERS - 
EXECUTIVE  OFFICERS"  and  "SECTION  16(a)  BENEFICIAL  OWNERSHIP  REPORTING  COMPLIANCE"  in  the 
Company's  Proxy  Statement  for  the  2002  Annual  Meeting  of  Shareholders  (the  "Proxy  Statement")  to  be  held  on May 15, 
2002, and is incorporated herein by reference. 

ITEM 11.  

EXECUTIVE COMPENSATION. 

The  information  required  by  this  item  is  included  under  the  captions  "INFORMATION  CONCERNING  THE 
DIRECTORS,  EXECUTIVE  OFFICERS  AND  PRINCIPAL  SHAREHOLDERS"  and  "COMPENSATION  COMMITTEE 
INTERLOCKS  AND  INSIDER  PARTICIPATION"  in  the  Company's  Proxy  Statement,  and  is  incorporated  herein  by 
reference. 

ITEM 12.  

SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT. 

The  information  required  by  this  item  is  included  under  the  caption  "INFORMATION  CONCERNING  THE 
DIRECTORS,  EXECUTIVE  OFFICERS  AND  PRINCIPAL  SHAREHOLDERS  -  OWNERSHIP  OF  COMMON  STOCK 
BY  MANAGEMENT"  and  "-  OWNERSHIP  OF  COMMON  STOCK  BY  PRINCIPAL  SHAREHOLDERS,"  in  the 
Company's Proxy Statement, and is incorporated herein by reference. 

ITEM 13. 

 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS. 

The  information  required  by  this  item  is  included  under  the  caption  "INFORMATION  CONCERNING  THE 
DIRECTORS,  EXECUTIVE  OFFICERS  AND  PRINCIPAL  SHAREHOLDERS  -  COMPENSATION  COMMITTEE 
INTERLOCKS  AND  INSIDER  PARTICIPATION"  in  the  Company's  Proxy  Statement,  and  is  incorporated  herein  by 
reference. 

PART IV 

ITEM 14.  

EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K. 

(a) 

THE FOLLOWING DOCUMENTS ARE FILED AS PART OF THIS REPORT: 

(1)  The  following  Financial  Statements  are  included  in  this  Annual  Report  on  Form  10-K  on  the  pages  indicated 

below: 

Independent Auditors' Report ........................................................................................... 

F-1 

Consolidated Balance Sheets as of December 31, 2001 and 2000 ................................... 
Consolidated Statements of Operations for the fiscal years ended 
  December 31, 2001, 2000, and 1999 ........................................................................... 
Consolidated Statements of Shareholders' Equity for the fiscal 
  years ended December 31, 2001, 2000, and 1999........................................................ 
Consolidated Statements of Cash Flows for the fiscal years ended 
  December 31, 2001, 2000, and 1999 ........................................................................... 
Notes to Consolidated Financial Statements for the fiscal years ended 
  December 31, 2001, 2000, and 1999 ........................................................................... 

F-2 - F-3 

F-4

F-5 

F-6 

 F-7 - F-22 

20 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(2)  The following financial statement schedule for the fiscal years ended December 31, 2001, 2000, and 1999 is 
included  in  this  Annual  Report  on  Form  10-K  and  should  be  read  in  conjunction  with  the  Consolidated 
Financial Statements contained in the Annual Report. 

  Schedule II -- Consolidated Valuation and Qualifying Accounts. 

Independent Auditors’ Report on Financial Statement Schedule. 

Schedules not listed above are omitted because of the absence of the conditions under which they are required or because the 
required information is included in the Consolidated Financial Statements or the notes thereto. 

21 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(3) Exhibits:   

Exhibit 
Number 

Description 

3.1 

3.2 

4.1 

4.2 

Second  Amended  and  Restated  Articles  of  Incorporation  of  the  Company  (incorporated  by 
reference to Exhibit 3.1 to the Annual Report on Form 10-K for the fiscal year ended December 31, 
1997). 

Amended and Restated Code of Regulations of the Company (incorporated by reference to Exhibit 
3.2  to  the  Registration  Statement  on  Form  S-1,  registration  number  33-56118  (the  "Registration 
Statement"). 

Form  of  Stock  Certificate  for  the  Company  (incorporated  by  reference  to  Exhibit  4.1  to  the 
Registration Statement). 

Articles Fourth, Fifth, Sixth, Seventh, Eighth, Eleventh, Twelfth, and Thirteenth of the Company's 
Amended and Restated Articles of Incorporation (see Exhibit 3.1). 

4.3 

Articles I and II of the Company's Code of Regulations (see Exhibit 3.2). 

10.1 

10.2 

10.3 

10.4 

10.5 

10.6 

10.7 

10.8 

10.9 

Form  of  Employment  Agreement,  dated  July  1,  1995,  for  executive  officers  (incorporated  by 
reference to Exhibit 10.1 to the Company's Annual Report on Form 10-K for the fiscal year ended 
June 30, 1995 (the "1995 Form 10-K")). 

Information concerning Employment Agreements substantially similar to Exhibit 10.1 (incorporated 
by reference to Exhibit 10.2 to the 1995 Form 10-K). 

Deferred  Compensation  Agreement,  dated  May  1,  1984,  between  Rocky  Shoes  &  Boots  Co.  and 
Mike Brooks (incorporated by reference to Exhibit 10.3 to the Registration Statement). 

Information  concerning  Deferred  Compensation  Agreements  substantially  similar  to  Exhibit  10.3 
(incorporated by reference to Exhibit 10.4 to the Registration Statement). 

Form of Company's amended 1992 Stock Option Plan (incorporated by reference to Exhibit 10.5 to 
the 1995 Form 10-K). 

Form  of  Stock  Option  Agreement  (incorporated  by  reference  to  Exhibit  10.6  to  the  Registration 
Statement). 

Indemnification  Agreement,  dated  December  21,  1992,  between  the  Company  and  Mike  Brooks 
(incorporated by reference to Exhibit 10.10 to the Registration Statement). 

Information  concerning  Indemnification  Agreements  substantially  similar 
to  Exhibit  10.7 
(incorporated by reference to Exhibit 10.11 to the Company's Annual Report on Form 10-K for the 
fiscal year ended June 30, 1993 (the "1993 Form 10-K")).  

Trademark  License  Agreement  and  Manufacturing  Certification  Agreement,  each  dated  May  14, 
1994,  between  Rocky    Shoes  &  Boots  Co.  and  W.  L.  Gore  &  Associates,  Inc.  (incorporated  by 
reference to Exhibit 10.12 to the Company's Annual Report on Form 10-K for the fiscal year ended 
June 30, 1994 (the "1994 Form 10-K")). 

10.10 

Decree of Tax Exemption from the Government of the Commonwealth of Puerto Rico (incorporated 

22 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 
Number 

Description 

by reference to Exhibit 10.13 to the Registration Statement). 

10.10A  English Translation of Addendum to Exhibit 10.16 (incorporated by reference to Exhibit 10.13A to 

the Registration Statement). 

10.11 

10.12 

10.13 

Lease Agreement, dated May 1, 1998, as amended, between Rocky Shoes & Boots Co. and William 
Brooks  Real  Estate  Company  regarding  Nelsonville  factory  (incorporated  by  reference  to  Exhibit 
10.3 of the Company’s Quarterly Report on Form 10-Q for the quarter ended June 30, 1998). 

Lease  Contract,  dated  August  31,  1988,  between  Lifestyle  Footwear,  Inc.  and  The  Puerto  Rico 
Industrial Development Company regarding factory location 1 (incorporated by reference to Exhibit 
10.15 to the Registration Statement). 

Lease  Contract,  undated,  between  Lifestyle  Footwear,  Inc.  and  The  Puerto  Rico  Industrial 
Development company regarding factory location 2 (incorporated by reference to Exhibit 10.16 to 
the Registration Statement). 

10.13A  English  translation  of  Exhibit  10.13  (incorporated  by  reference  to  Exhibit  10.16A  to  the 

Registration Statement). 

10.14 

Lease Agreement, dated December 13, 1993, between Five Star Enterprises Ltd. and the Dominican 
Republic  Corporation  for  Industrial  Development  regarding  buildings  and  annexes  of  a combined 
manufacturing  surface  of  75,526  square  feet,  located  in  the  Industrial  Free  Zone  of  La  Vega 
(incorporated by reference to Exhibit 10.17 to the Company's Quarterly Report on Form 10-Q for 
the quarter ended September 30, 1995 (the "September 30, 1995 Form 10-Q")). 

10.14A  English translation of Exhibit 10.20 (incorporated by reference to Exhibit 10.2A to the September 

30, 1995 Form 10-Q).  

10.15 

Term  Lease  Master  Agreement,  dated  April  27,  1993,  between  the  Company  and  IBM  Credit 
Corporation (incorporated by reference to Exhibit 10.22 to the 1993 Form 10-K). 

10.16 

Adjustable  Rate  Note,  dated  May  23,  1988,  between  Nelsonville  Home  and  Savings  Association 
and  Rocky  Shoes  &  Boots  Co.  (incorporated  by  reference  to  Exhibit  10.25  to  the  Registration 
Statement). 

10.17 

Form of Company's Amended and Restated 1995 Stock Option Plan (incorporated by reference to 
Exhibit 4(a) to the Registration Statement on Form S-8, registration number 333-67357).  

10.18 

Form of Stock Option Agreement under the 1995 Stock Option Plan (incorporated by reference to 
Exhibit 10.28 to the 1995 Form 10-K). 

10.19 

10.20 

Letter  Agreement  between  the  Company  and  the  Kravetz  Group,  dated  August  3,  1994 
(incorporated by reference to Exhibit No. 10.6 to the Company’s Quarterly Report on Form 10-Q 
for the quarter ended March 31, 1995). 

Loan Agreement, dated as of October 7, 1994, between the Director of Development of the State of 
Ohio and Rocky Shoes & Boots Co. (incorporated by reference to Exhibit 10.43 to the 1995 Form 
10-K). 

23 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 
Number 

10.21 

Description 

Promissory  Note,  dated  October  7,  1994,  by  Rocky  Shoes  &  Boots  Co.  to  the  Director  of 
Development  of  the  State  of  Ohio  (incorporated  by  reference  to  Exhibit  10.44  to  the  1995  Form 
10-K). 

10.22 

Security Agreement, dated as of October 7, 1994, between the Director of Development of the State 
of  Ohio  and  Rocky  Shoes  &  Boots  Co.  (incorporated  by  reference  to  Exhibit  10.45  to  the  1995 
Form 10-K). 

10.23 

Form of Employment Agreement, dated September 7, 1995, for executive officers (incorporated by 
reference to Exhibit 10.5 to the September 30, 1995 Form 10-Q). 

10.24 

Information covering Employment Agreements substantially similar to Exhibit 10.23 (incorporated 
by reference to Exhibit 10.5 to the September 30, 1995 Form 10-Q). 

10.25 

Termination  of  Buy-Sell  Agreement,  dated  August  18,  1998,  among  the  Company,  Mike  Brooks, 
Barbara Brooks Fuller, Patricia H. Robey, Jay W. Brooks, and Charles Stuart Brooks (incorporated 
by reference to Exhibit 10.1 to the Quarterly Report on Form 10-Q for the quarter ended September 
30, 1998). 

10.26 

[Reserved.] 

10.27 

10.28 

10.29 

10.30 

10.31 

Promissory  Note,  dated  December  30,  1999,  in  favor  of  General  Electric  Capital  Business  Asset 
Funding Corporation in the amount of $1,050,000 (incorporated by reference to Exhibit 10.1 to the 
Quarterly Report on Form 10-Q for the quarter ended June 30, 2000 (the “June 30, 2000 Form 10-
Q”)). 

Promissory  Note,  dated  December  30,  1999,  in  favor  of  General  Electric  Capital  Business  Asset 
Funding Corporation in the amount of $1,500,000 (incorporated by reference to Exhibit 10.2 to the 
June 30, 2000 Form 10-Q). 

Promissory  Note,  dated  December  30,  1999,  in  favor  of  General  Electric  Capital  Business  Asset 
Funding Corporation in the amount of $3,750,000 (incorporated by reference to Exhibit 10.3 to the 
June 30, 2000 Form 10-Q). 

Limited  Waiver  and  Modification  Agreement,  dated  May  14,  2000,  by  and  among  the  Company, 
Five Star Enterprises Ltd., Lifestyle Footwear, Inc., Bank One, NA, The Huntington National Bank, 
and Bank One, NA, as agent (incorporated by reference to Exhibit 10.4 to the June 30, 2000 Form 
10-Q). 

Extension of Limited Waiver and Modification Agreement, dated June 30, 2000, by and among the 
Company,  Five  Star  Enterprises  Ltd.,  Lifestyle  Footwear,  Inc.,  Bank  One,  NA,  The  Huntington 
National Bank, and Bank One, NA, as agent (incorporated by reference to Exhibit 10.5 to the June 
30, 2000 Form 10-Q). 

10.32 

Loan and Security Agreement, dated September 18, 2000, among the Company, Lifestyle Footwear, 
Inc.,  and  GMAC  Business  Credit,  LLC  (incorporated  by  reference  to  Exhibit  10.1  to  the  Current 
Report on Form 8-K, filed on September 20, 2000). 

10.33 

First  Amendment  to  Loan  and  Security  Agreement,  dated  November  20,  2000,  among  the 

24 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 
Number 

Description 

Company, Lifestyle Footwear, Inc., and GMAC Business Credit, LLC (incorporated by reference to 
Exhibit 10.33 to the Annual Report on Form 10-K for the year ended December 31, 2000). 

10.34 

Second Amendment to Loan and Security Agreement, dated March 27, 2001, among the Company, 
Lifestyle  Footwear,  Inc.,  and  GMAC  Business  Credit,  LLC  (incorporated  by  reference  to  Exhibit 
10.34 to the Annual Report on Form 10-K for the year ended December 31, 2000). 

10.35 

Third  Amendment  to  Loan  and  Security  Agreement,  dated  July  9,  2001,  among  the  Company, 
Lifestyle Footwear, Inc., and GMAC Business Credit, LLC. 

10.36 

Fourth  Amendment  to  Loan  and  Security  Agreement,  dated  February  22,  2002,  among  the 
Company, Lifestyle Footwear, Inc., and GMAC Business Credit, LLC. 

21 

23 

24 

Subsidiaries of the Company (incorporated by reference to Exhibit 21 to the Registration Statement 
on Form S-2 filed September 11, 1997, registration number 333-35391). 

Independent Auditors' Consent and Report on Schedules of  Deloitte & Touche LLP. 

Powers of Attorney. 

99.1 

Independent Auditors' Report of Deloitte & Touche LLP on Schedules (incorporated by reference to 
Exhibit 23). 

99.2 

Financial Statement Schedule. 

The Registrant agrees to furnish to the Commission upon its request copies of any omitted schedules or exhibits to any Exhibit 
filed herewith. 

(b) 

REPORTS ON FORM 8-K 

None 

(c) 

EXHIBITS 

The exhibits to this report begin immediately following the F-pages. 

(d) 

FINANCIAL STATEMENT SCHEDULES 

The Independent Auditors’ Report and financial statement schedule are included in this Annual Report on Form 10-

K as Exhibit 99.1 and Exhibit 99.2, respectively. 

25 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly 

caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. 

SIGNATURES 

Date: March 28, 2002 

ROCKY SHOES & BOOTS, INC. 

By:  /s/ James E. McDonald 

James  E.  McDonald,  Vice  President  and  Chief 
Financial Officer 

Pursuant  to  the  requirements  of  the  Securities  Exchange  Act  of  1934,  this  report  has  been  signed  below  by  the 

following persons on behalf of the Registrant and in the capacities indicated on the dates indicated. 

Signature 

Title 

Date 

* MIKE BROOKS 
Mike Brooks 

* DAVID FRAEDRICH 
David Fraedrich 

/s/ James E. McDonald 
James E. McDonald 

* CURTIS A. LOVELAND 
Curtis A. Loveland 

* LEONARD L. BROWN 
Leonard L. Brown 

* STANLEY I. KRAVETZ 
Stanley I. Kravetz 

* JAMES L. STEWART 
James L. Stewart 

* ROBERT D. ROCKEY 
Robert D. Rockey 

* GLENN E. CORLETT 
Glenn E. Corlett 

* By:  /s/ Curtis A. Loveland 
Curtis A. Loveland, Attorney-in-Fact 

Chairman, President, Chief 
Executive Officer and Director (Principal  
Executive Officer) 

March 28, 2002 

Senior Vice President, Treasurer, 
and Director  

March 28, 2002 

Vice President and Chief Financial Officer  
(Principal Financial and Accounting Officer) 

March 28, 2002 

Secretary and Director 

March 28, 2002 

March 28, 2002 

March 28, 2002 

March 28, 2002 

March 28, 2002 

March 28, 2002 

Director 

Director 

Director 

Director 

Director 

26 

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
ROCKY SHOES & BOOTS, INC. 
AND SUBSIDIARIES 

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS 

Independent Auditors’ Report 

Consolidated Balance Sheets as of December 31, 2001 and 2000 

Consolidated Statements of Operations for the Years Ended December 31, 2001,  
  2000 and 1999 

Consolidated Statements of Shareholders’ Equity for the Years Ended 
  December 31, 2001, 2000 and 1999 

Consolidated Statements of Cash Flows for the Years Ended 
  December 31, 2001, 2000 and 1999 

F - 1 

F - 2 - F - 3 

 F - 4 

F - 5 

F - 6 

Notes to Consolidated Financial Statements 

F - 7 - F - 22 

 
 
 
INDEPENDENT AUDITORS’ REPORT 

To the Board of Directors and Shareholders of 
  Rocky Shoes & Boots, Inc.: 

We have audited the accompanying consolidated balance sheets of Rocky Shoes & Boots, Inc. and 
subsidiaries as of December 31, 2001 and 2000 and the related consolidated statements of operations, 
shareholders’ equity, and cash flows for each of the three years in the period ended December 31, 2001.  
These financial statements are the responsibility of the Company’s management.  Our responsibility is to 
express an opinion on these financial statements based on our audits. 

We conducted our audits in accordance with auditing standards generally accepted in the United States of 
America.  Those standards require that we plan and perform the audit to obtain reasonable assurance about 
whether the financial statements are free of material misstatement.  An audit includes examining, on a test 
basis, evidence supporting the amounts and disclosures in the financial statements.  An audit also includes 
assessing the accounting principles used and significant estimates made by management, as well as 
evaluating the overall financial statement presentation.  We believe that our audits provide a reasonable basis 
for our opinion. 

In our opinion, such consolidated financial statements present fairly, in all material respects, the financial 
position of Rocky Shoes & Boots, Inc. and subsidiaries as of December 31, 2001 and 2000 and the results of 
their operations and their cash flows for each of the three years in the period ended December 31, 2001, in 
conformity with accounting principles generally accepted in the United States of America. 

March 25, 2002 

                                                                       F - 1 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ROCKY SHOES & BOOTS, INC. 
AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

CURRENT ASSETS:
  Cash and cash equivalents
  Accounts receivable - trade, net 
  Other receivables
  Inventories
  Deferred income taxes - current
  Other current assets

December 31,

2001

2000

$    

2,954,935
15,091,100
2,225,498
27,713,664
615,609
1,053,192

$    

2,117,994
18,055,881
2,956,900
32,035,237
536,012
1,295,287

           Total current assets

49,653,998

56,997,311

FIXED ASSETS, AT COST:
  Property, plant and equipment
  Less - accumulated depreciation

43,024,219
(22,258,125)

47,401,015
(23,070,696)

           Total fixed assets - net

20,766,094

24,330,319

DEFERRED PENSION ASSET

1,802,922

2,526,603

DEFERRED INCOME TAXES

295,784

OTHER ASSETS

TOTAL ASSETS

See notes to consolidated financial statements.

2,141,016

2,196,939

$   

74,659,814

$   

86,051,172

F - 2 

    
    
      
      
    
    
         
         
      
      
 
                   
 
                   
    
    
 
                   
 
                   
 
                   
 
                   
    
    
   
   
 
                   
 
                   
    
    
 
                   
 
                   
      
      
         
 
                   
 
                   
 
                   
      
      
 
                   
 
                   
 
ROCKY SHOES & BOOTS, INC.
AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

CURRENT LIABILITIES:
  Accounts payable
  Current maturities - long-term debt
  Accrued expenses:
    Taxes - other
    Salaries and wages
    Plant closing costs
    Co-op advertising
    Interest
    Other

December 31,

2001

2000

$   

1,559,444
469,143

$   

3,502,296
1,070,374

991,295
985,992
903,291
231,862
121,417
124,659

560,537
369,925

520,019
272,882
500,313

           Total current liabilities

5,387,103

6,796,346

LONG-TERM DEBT - Less current maturities

16,976,023

26,445,276

DEFERRED LIABILITIES:
  Compensation
  Pension 

            Total deferred liabilities

            Total liabilities

COMMITMENTS AND CONTINGENCIES 

SHAREHOLDERS’ EQUITY:
  Preferred stock, Series A, no par value, $.06 stated value; 
    none outstanding 2001 and 2000
  Common stock, no par value; 10,000,000 shares authorized; 
    outstanding 2001 - 4,492,215 and 2000 - 4,489,215 shares
  Accumulated other comprehensive loss
  Retained earnings

            Total shareholders’ equity

155,564
1,097,791

187,959
2,295,919

1,253,355

2,483,878

23,616,481

35,725,500

35,302,159
(831,161)
16,572,335

35,284,159

15,041,513

51,043,333

50,325,672

TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY

$ 

74,659,814

$ 

86,051,172

See notes to consolidated financial statements.

F - 3 

        
     
        
        
        
        
        
        
        
        
        
        
        
                         
                         
     
     
                         
                         
   
   
                         
                         
                         
                         
        
        
     
     
                         
                         
     
     
                         
                         
   
   
                         
                         
                         
                         
                         
                         
                         
                         
                         
                         
                         
                         
                         
   
   
       
                         
   
   
                         
                         
   
   
                         
                         
                         
                         
  
 
ROCKY SHOES & BOOTS, INC. 
AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS

NET SALES

COST OF GOODS SOLD

GROSS MARGIN

OTHER OPERATING EXPENSES:
  Selling, general and 
    administrative expenses
  Plant closing costs

Years Ended December 31,
2000

2001

1999

$ 

103,319,806

$ 

103,228,987

$ 

98,781,223

80,067,866

78,617,092

83,256,768

23,251,940

24,611,895

15,524,455

18,175,943
1,500,000

21,426,758

20,702,396

           Total other operating expenses

19,675,943

21,426,758

20,702,396

INCOME (LOSS) FROM OPERATIONS

3,575,997

3,185,137

(5,177,941)

OTHER INCOME AND (EXPENSES):
  Interest expense
  Other - net

(2,493,533)
354,920

(3,354,388)
449,257

(2,415,682)
236,287

           Total other - net

(2,138,613)

(2,905,131)

(2,179,395)

INCOME (LOSS) BEFORE INCOME TAXES

1,437,384

280,006

(7,357,336)

INCOME TAX EXPENSE (BENEFIT)

(93,438)

183,464

(2,227,579)

NET INCOME (LOSS)

$     

1,530,822

$          

96,542

$  

(5,129,757)

NET INCOME (LOSS) PER COMMON SHARE:
  Basic and diluted

$             

0.34

$             

0.02

$          

(1.09)

WEIGHTED AVERAGE COMMON
   SHARES OUTSTANDING:
    Basic

    Diluted

See notes to consolidated financial statements.

4,489,322

4,489,215

4,710,039

4,548,632

4,493,304

4,710,039

F - 4 

     
     
   
 
                   
 
                   
 
                 
     
     
   
 
                   
 
                   
 
                 
     
     
   
       
 
                   
 
                 
     
     
   
       
       
    
 
                   
 
                   
 
                 
     
     
    
          
          
        
 
                   
 
                   
 
                 
     
     
    
 
                   
 
                   
 
                 
       
          
    
 
                   
 
                   
 
                 
          
          
    
       
       
     
       
       
     
 
ROCKY SHOES & BOOTS, INC.
AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY

Common
Stock

Accumulated Other
Comprehensive
Loss

Retained
Earnings

Total
Shareholders’
Equity

BALANCE, DECEMBER 31, 1998

$      

39,560,343  

$     

20,074,728  

$     

59,635,071  

YEAR ENDED DECEMBER 31, 1999:
  Net loss
  Treasury stock purchased and retired (685,100 shares)
  Stock options exercised

BALANCE, DECEMBER 31, 1999

YEAR ENDED DECEMBER 31, 2000:
  Net income

(4,285,184) 
9,000  

35,284,159  

(5,129,757) 

(5,129,757) 
(4,285,184) 
9,000  

14,944,971  

50,229,130  

96,542  

96,542  

BALANCE, DECEMBER 31, 2000

35,284,159  

15,041,513  

50,325,672  

YEAR ENDED DECEMBER 31, 2001:
  Net income
  Minimum pension liability, net of tax of $323,229
  Comprehensive income
  Stock options exercised

$       

(831,161) 

1,530,822  

1,530,822  
(831,161) 

699,661  
18,000  

18,000  

BALANCE, DECEMBER 31, 2001

$      

35,302,159  

$       

(831,161) 

$     

16,572,335  

$     

51,043,333  

See notes to consolidated financial statements.

F - 5 

 
       
       
         
       
                  
 
                      
 
                        
                
        
 
                      
       
       
 
                         
 
                      
              
              
        
 
                      
       
       
 
                         
         
         
           
            
                
 
                      
 
                        
              
 
ROCKY SHOES & BOOTS, INC. 
AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS

CASH FLOWS FROM OPERATING ACTIVITIES:
  Net income (loss)
  Adjustments to reconcile net income (loss) to net 
    cash provided by operating activities: 
    Depreciation and amortization
    Deferred income taxes
    Deferred compensation and pension - net
    Loss on sale of fixed assets
    Change in assets and liabilities:
      Receivables
      Inventories
      Other current assets
      Other assets
      Accounts payable 
      Accrued expenses

Years Ended December 31,

2001

2000

1999

$      

1,530,822

$           

96,542

$   

(5,129,757)

4,409,361
(52,152)
(1,661,232)
353,681

3,696,183
4,321,573
242,095
14,731
(1,936,064)
1,134,840

4,698,554
(46,954)
(468,522)
32,116

2,927,201
537,830
(72,373)
(469,514)
1,551,745
335,969

3,836,586
(1,052,222)
254,769
9,048

(6,690,028)
14,536,944
(378,992)
(749,720)
162,705
277,628

           Net cash provided by operating activities

12,053,838

9,122,594

5,076,961

CASH FLOWS FROM INVESTING ACTIVITIES:
  Purchase of fixed assets 
  Proceeds from sale of fixed assets

(1,172,365)
7,952

(3,113,529)
39,770

(9,675,010)

           Net cash used in investing activities

(1,164,413)

(3,073,759)

(9,675,010)

CASH FLOWS FROM FINANCING ACTIVITIES:
  Proceeds from long-term debt
  Payments on long-term debt 
  Purchase of treasury stock
  Proceeds from exercise of stock options 

96,926,759
(106,997,243)

106,607,246
(112,868,411)

18,000

57,527,000
(53,555,319)
(4,285,184)
9,000

           Net cash used in financing activities

(10,052,484)

(6,261,165)

(304,503)

INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS     

836,941

(212,330)

(4,902,552)

CASH AND CASH EQUIVALENTS, BEGINNING  OF YEAR 

2,117,994

2,330,324

7,232,876

CASH AND CASH EQUIVALENTS, END OF YEAR

$      

2,954,935

$      

2,117,994

$    

2,330,324

See notes to consolidated financial statements.

F - 6 

 
        
        
      
            
            
     
       
          
         
           
             
             
 
                    
 
                    
 
                   
        
        
     
        
           
    
           
            
        
             
          
        
       
        
         
        
           
         
 
                    
 
                    
 
                   
      
        
      
 
                    
 
                    
 
                   
 
                   
       
       
     
               
             
 
                   
       
       
     
 
                    
 
                    
 
                   
 
                    
 
                    
      
    
    
   
   
   
     
             
 
                    
             
     
       
        
 
                    
 
                    
 
                   
           
          
     
  
 
                    
 
                    
        
        
      
  
 
                    
 
                    
 
                   
  
  
 
ROCKY SHOES & BOOTS, INC. 
AND SUBSIDIARIES 

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 
FOR THE YEARS ENDED DECEMBER 31, 2001, 2000 AND 1999 

1. 

SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES 

Principles of Consolidation - The accompanying consolidated financial statements include the 
accounts of Rocky Shoes & Boots, Inc. (“Rocky Inc.”) and its wholly-owned subsidiaries, Lifestyle 
Footwear, Inc. (“Lifestyle”) and Five Star Enterprises Ltd. (“Five Star”), collectively referred to as 
the “Company.”  All significant intercompany transactions have been eliminated. 

Business Activity - The Company designs, manufactures, and markets high quality men’s and 
women’s footwear primarily under the registered trademark, ROCKY.  The Company maintains a 
nationwide network of Company sales representatives who sell the Company’s products primarily 
through independent shoe, sporting goods, specialty, uniform stores and catalogs, and through mass 
merchandisers throughout the United States.  The Company did not have any customers that 
accounted for more than 10% of consolidated net sales in 2001, 2000 and 1999. 

Estimates - The preparation of financial statements in conformity with accounting principles 
generally accepted in the United States of America requires management to make estimates and 
assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent 
assets and liabilities at the date of the financial statements and the reported amounts of revenues and 
expenses during the reporting period.  Actual results could differ from those estimates. 

Cash Equivalents - The Company considers all highly liquid investments purchased with original 
maturities of three months or less to be cash equivalents.  The Company’s cash and cash equivalents 
are primarily held in four banks. 

Trade Receivables - Trade receivables are presented net of the related allowance for doubtful 
accounts of approximately $345,000 and $503,000 at December 31, 2001 and 2000, respectively. 

Concentration of Credit Risk - The Company has significant transactions with a large number of 
customers.  Accounts receivable from one customer represented 16% and 12% of the Company’s 
total accounts receivable - trade balance as of December 31, 2001 and 2000, respectively.  The 
Company’s exposure to credit risk is impacted by the economic climate affecting its industry.  The 
Company manages this risk by performing ongoing credit evaluations of its customers and 
maintains reserves for potential uncollectible accounts.   

Supplier and Labor Concentrations - The Company purchases raw materials from a number of 
domestic and foreign sources.  The Company currently buys the majority of its waterproof fabric, a 
component used in a significant portion of the Company’s shoes and boots, from one supplier 
(GORE-TEX).  The Company has had a relationship with this supplier for over 20 years and has 
no reason to believe that such relationship will not continue. 

F - 7 

 
A significant portion of the Company’s shoes and boots are produced in the Company’s Dominican 
Republic operations.  The Company has conducted operations in the Dominican Republic since 
1987 and is not aware of any governmental or economic restrictions that would alter its current 
operations. 

The Company sources a significant portion of its footwear from manufacturers in the Far East, 
primarily China.  The Company has had sourcing operations in China since 1993 and is not aware 
of any governmental or economic restrictions that would alter its current sourcing operations. 

Inventories - Inventories are valued at the lower of cost, determined on a first-in, first-out (FIFO) 
basis, or market.  Reserves are established for inventories when the net realizable value (NRV) is 
deemed to be less than its cost based on management’s periodic estimates of NRV. 

Fixed Assets - The Company records fixed assets at historical cost and generally utilizes the 
straight-line method of computing depreciation for financial reporting purposes over the estimated 
useful lives of the assets as follows: 

Building and improvements 
Machinery and equipment 
Furniture and fixtures 
Lasts, dies, and patterns 

Years 
5-40 
8-12 
8-12 
8-12 

Management periodically evaluates the future economic benefit of its long-term assets when events 
or circumstances indicate potential recoverability concerns.  This evaluation is based on 
consideration of expected future undiscounted cash flows and other operating factors.  Carrying 
amounts are adjusted appropriately when determined to have been impaired. 

For income tax purposes, the Company generally computes depreciation utilizing accelerated 
methods. 

Advertising - The Company expenses advertising costs as incurred.  Advertising expense was 
$1,962,783, $2,532,671 and $2,997,462 for 2001, 2000 and 1999, respectively. 

Revenue Recognition - Revenue and related cost of goods sold are recognized at the time footwear 
product is shipped to the customer and title transfers.  Revenue is recorded net of estimated sales 
discounts and returns based upon historical trends.  All sales are considered final upon shipment. 

Shipping and Handling Costs - The emerging issues task force (“EITF” of the Financial 
Accounting Standards Board) issued EITF No. 00-10 “Accounting for Shipping and Handling Fees 
and Costs” (“EITF 00-10”).  EITF 00-10 addresses the accounting for shipping and handling costs 
billed to customers and prohibits the netting of such revenue against related costs.  The adoption of 
EITF 00-10 had no impact on the Company’s net income and all applicable expenses have been 
reclassified from selling general and administrative expenses to net sales for all years presented to 
conform with the new presentation requirements. 

F - 8 

 
 
 
 
Per Share Information - Basic net income (loss) per common share is computed based on the 
weighted average number of common shares outstanding during the period.  Diluted net income per 
common share is computed similarly but includes the dilutive effect of stock options.  A 
reconciliation of the shares used in the basic and diluted income per share computations is as 
follows: 

Years Ended December 31,
2000

2001

1999

Basic - Weighted average shares outstanding

4,489,322

4,489,215

4,710,039

Dilutive securities - stock options

59,310

4,089

Diluted - Weighted average shares outstanding

4,548,632

4,493,304

4,710,039

In 1999, no adjustments to net loss were required for purposes of computing diluted per share 
amounts.  Stock options of 30,236 were not used to compute diluted weighted average common 
shares outstanding since the loss the Company incurred in 1999 makes these stock options anti-
dilutive. 

Recently Issued Financial Accounting Standards - Statement of Financial Accounting Standards 
(SFAS) No. 133, Accounting for Derivative Instruments and Hedging Activities, is effective for all 
fiscal years beginning after June 15, 2000.  SFAS 133, as amended, establishes accounting and 
reporting standards for derivative instruments, including certain derivative instruments embedded in 
other contracts and for hedging activities.  Under SFAS 133 certain contracts that were not formerly 
considered derivatives may now meet the definition of a derivative.  Adoption of SFAS 133 did not 
have a significant impact on the financial position, results of operations, or cash flows of the 
Company.  The Company occasionally uses interest rate swaps to hedge a portion of its variable rate 
debt.  There were no swaps outstanding at December 31, 2001 and 2000.  The Company’s policy 
requires that swap contracts be used as hedges and be effective at reducing risk associated with the 
exposure being hedged.  Such contracts are designated at the inception of the contract. 

In June, 2001, the Financial Accounting Standards Board (FASB) approved Statement of Financial 
Accounting Standards (SFAS) No. 141, “Business Combinations.”  SFAS No. 141 improves the 
transparency of the accounting and reporting for business combinations by requiring that all 
business combinations be accounted for under a single method - the purchase method.  This 
Statement is effective for all business combinations initiated after June 30, 2001. 

In June, 2001, the FASB approved SFAS No. 142, “Goodwill and Other Intangible Assets.”  SFAS 
No. 142 applies to intangibles and goodwill acquired after June 30, 2001, as well as goodwill and 
intangibles previously acquired.  Under this Statement goodwill as well as other intangibles 
determined to have an infinite life will no longer be amortized; however, these assets will be 
reviewed for impairment on a periodic basis.  This Statement is effective for the Company for the 
first quarter in the fiscal year ended December 2002. 

In August 2001, the FASB issued SFAS No. 144, “Accounting for the Impairment or Disposal of 
Long-Lived Assets.”  This Statement addresses financial accounting and reporting for the 
impairment or disposal of long-lived assets and supersedes FASB Statement No. 121 “Accounting 
for the Impairment of Long-Lived Assets and for Long-Lived Assets to Be Disposed Of.”  Because 
SFAS No. 121 did not address the accounting for a segment of a business accounted for as a 

F - 9 

 
   
  
  
 
               
 
               
 
               
       
         
 
               
   
  
  
  
 
discontinued operation under Opinion 30, two accounting models existed for long-lived assets to be 
disposed of.  The Board decided to establish a single accounting model, based on the framework 
established in Statement No. 121, for long-lived assets to be disposed of by sale.  This Statement is 
effective for financial statements issued for fiscal years beginning after December 15, 2001, and 
interim periods within those fiscal years. 

The Company is currently assessing the impact of these Statements but management does not 
believe that these Statements will have a material effect on the Company’s consolidated financial 
statements. 

Segment Information - The Company is managed in one operating segment, footwear.  Within their 
one operating segment, the Company has identified four product groups; Rugged Outdoor, 
Occupational-Work, Military and Handsewn Casual.  The following is supplemental information on 
net sales by product group: 

Rugged Outdoor
Occupational
Military
Casual
Factory Outlet Store
Other

2001

$   

56,596,762
27,054,015
8,948,426
4,446,109
4,741,326
1,533,168

% of 
Sales
54.7 %
26.2 %
8.7 %
4.3 %
4.6 %
1.5 %

2000

$   

62,297,449
28,204,383

6,225,130
5,916,952
585,073

% of 
Sales
60.4 %
27.3 %

6.0 %
5.7 %
0.6 %

1999

$   

51,384,731
30,054,531

8,989,091
5,235,405
3,117,465

% of 
Sales
52.0 %
30.4 %

9.1 %
5.3 %
3.2 %

Total

$ 

103,319,806

100.0 %

$ 

103,228,987

100.0 %

$   

98,781,223

100.0 %

Net sales to foreign countries, primarily Canada, represented approximately 1% of net sales in 
2001, 2000, and 1999. 

Reclassifications - Certain amounts in the prior years’ consolidated financial statements have been 
reclassified to conform with 2001 presentation. 

2.  CLOSURE OF MANUFACTURING OPERATIONS 

In September 2001, the Board of Directors approved a restructuring plan to consolidate and realign 
the Company’s footwear manufacturing operations.  Under this plan, the Company moved the 
footwear manufacturing operations at its Nelsonville, Ohio factory to the Company’s factory in 
Puerto Rico.  The restructuring plan was completed in the fourth quarter of 2001. 

The execution of this plan, which started in September 2001, resulted in the elimination of 67 
employees at the Company’s Nelsonville, Ohio facility, and a transfer of a significant amount of 
machinery and equipment located at the Nelsonville facility to the Moca, Puerto Rico facility.   

F - 10 

 
   
   
   
     
   
     
   
     
   
       
     
       
     
       
     
       
     
       
     
       
     
       
     
       
     
          
     
       
     
 
A reconciliation of the plant closing costs and accrual during fiscal year 2001 is as follows: 

Severance:
  Union
  Non-union
Curtailment of pension plan benefits
Employee benefits
Factory lease
Equipment and relocation costs
Legal and other costs

Total
Expenses

Accrued Balance
December 31, 2001

$    

292,653
71,668
690,000
34,223
90,000
260,626
60,830

$   

71,668
690,000
33,000
85,000
5,000
18,623

Total

$ 

1,500,000

$ 

903,291

The Company expects no additional restructuring and realignment costs associated with this plan. 

3. 

INVENTORIES 

Inventories are comprised of the following: 

Raw materials
Work-in-process
Finished goods
Factory outlet finished goods
Less reserve for obsolescence or lower of 
  cost or market

Total

December 31, 

2001

2000

$   

4,537,865
1,578,107
20,077,999
1,680,693

$   

5,043,839
1,288,960
23,604,593
2,438,398

(161,000)

(340,553)

$ 

27,713,664

$ 

32,035,237

F - 11 

 
        
      
   
        
     
        
     
      
       
        
     
 
     
     
   
   
     
     
       
       
 
                   
 
                   
 
4.  FIXED ASSETS 

Fixed assets are comprised of the following: 

  Land
  Building and improvements
  Machinery and equipment
  Furniture and fixtures
  Lasts, dies and patterns
  Construction work-in-progress
           Total
  Less - accumulated depreciation

December 31,

2001

2000

$        

572,838
13,387,497
20,415,510
1,685,485
6,739,027
223,862
43,024,219
(22,258,125)

$        

572,838
13,892,507
23,021,226
3,854,503
6,029,904
30,037
47,401,015
(23,070,696)

  Net fixed assets

$    

20,766,094

$    

24,330,319

5.  LONG-TERM DEBT 

Long-term debt is comprised of the following: 

  Bank - revolving credit facility
  Equipment and other obligations
  Real estate obligations
  Other
           Total debt
  Less current maturities

December 31,

2001

2000

$ 

11,000,000
616,500
5,827,541
1,125
17,445,166
469,143

$ 

20,491,101
896,408
6,108,661
19,480
27,515,650
1,070,374

  Net long-term debt

$ 

16,976,023

$ 

26,445,276

On September 18, 2000, the Company entered into a three-year loan and security agreement with 
GMAC Business Credit, LLC (GMAC) refinancing its former bank revolving line of credit based 
on the collateral value of its accounts receivable and inventory.  This loan and security agreement 
has the Company’s borrowing base at a maximum of $50,000,000.  Interest on the revolving credit 
facility is payable monthly at one-quarter percent (0.25%) per annum in excess of the GMAC’s 
Prime rate, and the entire principal is due September 17, 2003.  Under terms of the agreement, the 
Company has the option to borrow up to half of their outstanding obligation at LIBOR plus two and 
one-half percent (2.50%).  The interest rate for the outstanding balance at December 31, 2001 was 
4.64% (9.75% at December 31, 2000).   

Amounts borrowed under the agreement are secured by accounts receivable, inventory, equipment, 
intangible assets of the Company and its wholly-owned domestic subsidiary, Lifestyle Footwear, 
Inc.  Additional security includes 65% of the capital stock of the Company’s wholly-owned foreign 
subsidiary, Five Star Enterprises, Ltd., and 100% of the capital stock of the Company’s wholly-
owned domestic subsidiary. 

F - 12 

 
      
      
      
      
       
       
       
       
          
            
      
      
    
    
 
                    
 
                    
 
        
        
     
     
            
          
   
   
        
     
 
                   
 
The loan and security agreement contains certain restrictive covenants, which among other things, 
requires the Company to maintain a certain level of EBITDA (earnings before interest, taxes, and 
depreciation and amortization), net worth, and fixed charge coverage.  At December 31, 2001, the 
Company was not in compliance with certain of these bank covenant requirements.  In February 
2002, the Company obtained a waiver from GMAC with respect to such events of noncompliance 
and amended the loan covenants for 2002.  Management believes the Company will be in 
compliance with the revised 2002 covenants. 

Equipment and other obligations at December 31, 2001 bear interest at a variable rate of prime plus 
one-quarter percent (.25%) and are payable in monthly installments to 2003.  The equipment is held 
as collateral against the outstanding obligations.  

In January 2000, the Company completed a mortgage financing facility with GE Capital Corp. for 
three of its facilities totaling $6,300,000.  The facility bears interest at 8.275%, with total monthly 
principal and interest payments of $63,100 to 2014.  The proceeds of the financing were used to pay 
down borrowings under a former revolving credit facility.  

In 1998, the Company entered into two interest rate swap agreements with a major bank for a total 
notional amount of $25,000,000 with average maturities of seven years to reduce the impact of 
changes in interest rates on its variable rate long-term debt.  One interest rate swap agreement for a 
notional amount of $10,000,000 was terminated in 1999 and resulted in a gain of $103,000.  The 
remaining interest rate swap agreement for a notional amount of $15,000,000 was terminated during 
the second quarter 2000 and resulted in a gain of $294,000.  At December 31, 2001 and 2000 the 
Company has no interest rate swap agreements. 

Long-term debt matures as follows for the years ended December 31: 

   2002
   2003
   2004
   2005
   2006
  Thereafter

  Total

$      

469,143
486,034
503,796
491,871
400,254
15,094,068

$ 

17,445,166

The estimated fair value of the Company’s long-term obligations approximated their carrying 
amount at December 31, 2001 and 2000, based on current market prices for the same or similar 
issues or on debt available to the Company with similar rates and maturities. 

F - 13 

 
        
        
        
        
   
 
                  
 
6.  OPERATING LEASES 

The Company leases certain machinery and manufacturing facilities under operating leases that 
generally provide for renewal options.  The Company incurred approximately $1,096,000, 
$1,161,000, and $1,069,000 in rent expense under operating lease arrangements for 2001, 2000 and 
1999, respectively. 

Included in total rent expense above are monthly payments of $7,000 for 2001, 2000 and 1999, 
respectively, for the Company’s former Ohio manufacturing and clearance center facility leased 
from an entity in which the owners are also shareholders of the Company. 

Future minimum lease payments under non-cancelable operating leases are as follows for the years 
ended December 31: 

  2002
  2003
  2004
  2005
  2006
  Thereafter

  Total

7. 

INCOME TAXES 

$    

652,000
579,000
696,000
743,000
472,000
823,000

$ 

3,965,000

Rocky Inc. and its wholly-owned subsidiary doing business in Puerto Rico, Lifestyle, are subject to 
U.S. Federal income taxes; however, the Company’s income earned in Puerto Rico is allowed 
favorable tax treatment under Section 936 of the Internal Revenue Code if conditions as defined 
therein are met.  Five Star is incorporated in the Cayman Islands and conducts its operations in a 
“free trade zone” in the Dominican Republic and, accordingly, is currently not subject to Cayman 
Islands or Dominican Republic income taxes.  Thus, the Company is not subject to foreign income 
taxes. 

At December 31, 2001, a provision has not been made for U.S. taxes on the accumulated 
undistributed earnings of Five Star through December 31, 2001 of approximately $5,309,000 that 
would become payable upon repatriation to the United States.  It is the intention of the Company to 
reinvest all such earnings of Five Star in operations and facilities outside of the United States.  In 
addition the Company has provided Puerto Rico tollgate taxes on approximately $3,684,000 of 
accumulated undistributed earnings of Lifestyle prior to the fiscal year ended June 30, 1994, that 
would be payable if such earnings were repatriated to the United States.  If the Five Star and 
Lifestyle undistributed earnings were distributed to the Company in the form of dividends, the 
related taxes on such distributions would be approximately $1,805,000 and $368,000, respectively.  
In 2001, the Company received an abatement for Puerto Rico tollgate taxes on all earnings 
subsequent to June 30, 1994.  This resulted in the Company reducing its deferred tax liability by 
$408,000. 

The Company accounts for income taxes in accordance with SFAS No. 109, “Accounting for 
Income Taxes,” which requires an asset and liability approach to financial accounting and reporting 
for income taxes.  Accordingly, deferred income taxes have been provided for the temporary  

F - 14 

 
      
      
      
      
      
 
differences between the financial reporting and the income tax basis of the Company’s assets and 
liabilities by applying enacted statutory tax rates applicable to future years to the basis differences. 

Income taxes (benefits) are summarized as follows: 

Federal:
  Current 
  Deferred
           Total Federal
State and local:
  Current
  Deferred
           Total state and local

Years Ended December 31,
2000

1999

2001

$   

112,508
(174,636)
(62,128)

$ 

(115,262)
263,071
147,809

$ 

(1,273,033)
(1,007,542)
(2,280,575)

(153,794)
122,484
(31,310)

345,680
(310,025)
35,655

97,676
(44,680)
52,996

Total

$   

(93,438)

$   

183,464

$ 

(2,227,579)

A reconciliation of recorded Federal income tax expense (benefit) to the expected expense (benefit) 
computed by applying the Federal statutory rate of 34% for all periods to income (loss) before 
income taxes follows: 

Expected expense (benefit) at statutory rate
Increase (decrease) in income taxes 
  resulting from: 
  Exempt (income) loss from operations in
    Puerto Rico, net of tollgate taxes
  Exempt income from Dominican 
    Republic operations
  State and local income taxes (benefit)
  Revision of prior year taxes
  Alternative minimum tax
  Abatement of Puerto Rico taxes 
  Other - net

Year Ended December 31,

2001

2000

1999

$ 

488,711

$   

95,202

$ 

(2,501,494)

(97,344)

77,938

563,663

(67,967)
(20,628)
(12,123)

(408,000)
23,913

(74,034)
23,532
56,229

4,597

(625,978)
(18,019)

118,829

182,424

Total

$  

(93,438)

$ 

183,464

$ 

(2,280,575)

F - 15 

 
   
     
   
     
     
   
 
                
 
                
 
                   
   
     
         
     
   
        
     
       
         
 
                
 
                
 
                   
 
 
               
 
               
 
                   
 
               
 
               
    
     
        
 
                   
    
    
      
    
     
        
    
     
 
               
 
               
        
  
     
       
        
 
               
 
               
 
                   
 
Deferred income taxes recorded in the consolidated balance sheets at December 31, 2001 and 2000 
consist of the following: 

Deferred tax assets:
  Alternative minimum tax carryforward - Rocky
  Alternative minimum tax carryforward - Lifestyle
  Asset valuation allowances
  Plant closing costs and prepaid assets
  Pension and deferred compensation
  Net operating loss carryforwards 
  Inventories

December 31,

2001

2000

$     

118,829
283,200
288,317
257,342
148,004
1,616,901
201,832

$     

118,829
188,800
648,577

202,291
1,657,782
318,267

            Total deferred tax assets

2,914,425

3,134,546

Deferred tax liabilities:
  Fixed assets
  State and local income taxes
  Prepaid assets
  Tollgate tax on Lifestyle earnings

(1,580,872)
(53,725)

(368,435)

(1,497,685)
(47,425)
(276,989)
(776,435)

            Total deferred tax liabilities

(2,003,032)

(2,598,534)

Net deferred tax asset 

$     

911,393

$     

536,012

At December 31, 2001, the Company has approximately $4,293,000 of net operating loss 
carryforwards for Federal income tax purposes.  The net operating loss carryforward expires in 
2019 and 2020. 

8.  RETIREMENT PLANS 

The Company sponsors separate noncontributory defined benefit pension plans covering the union 
and non-union workers of the Company’s Ohio and Puerto Rico operations.  Benefits under the 
union plan are primarily based upon negotiated rates and years of service.  Benefits under the non-
union plan are based upon years of service and highest compensation levels as defined.  Annually, 
the Company contributes to the plans at least the minimum amount required by regulation. 

In April 2000, the Company announced that certain union and non-union employees were eligible to 
participate in voluntary early retirement plans.  As part of the plans, employees who accepted the 
offers received increased retiree benefits that are to be paid from plan assets over the employees 
established retirement period.  The effect of the union and non-union plan amendments increased 
the Company’s benefit obligation $1,907,868 in 2000. 

F - 16 

 
       
       
       
       
       
 
                 
       
       
    
    
       
       
 
                 
 
                 
    
    
 
                 
 
                 
 
                 
 
                 
   
   
        
        
 
                 
      
      
      
 
                 
 
                 
   
   
 
In September, 2001 the Company announced a restructuring plan to consolidate and realign the 
Company’s footwear manufacturing operations.  As part of the plan, 67 employees were eliminated 
and their balances paid directly from plan assets (a total of approximately $293,000).  As a result of 
the curtailment of certain retiree benefits and future employee service periods, $690,570 is included 
in the calculation of 2001 net pension expense as a curtailment loss.  Also, benefits under the 
Company’s union plan were frozen at September 30, 2001. 

The funded status of the Company’s plans and reconciliation of accrued pension cost at 
December 31, 2001 and 2000 is presented below (information with respect to benefit obligations 
and plan assets is as of September 30): 

Change in benefit obligation:
  Projected benefit obligation at beginning of the year
  Service cost
  Interest cost
  Actuarial (gain)
  Amendments
  Exchange (gain)
  Benefits paid

December 31,

2001

2000

$  

7,985,007
316,572
571,295
(93,218)

115,396
(652,587)

$  

5,422,818
303,748
403,542

1,907,868
248,684
(301,653)

  Projected benefit obligation at end of year

$  

8,242,465

$  

7,985,007

Change in plan assets:
  Fair value of plan assets at beginning of year
  Actual return (loss) on plan assets
  Employer contribution
  Benefits paid

$  

4,570,688
(721,643)
1,870,000
(652,587)

$  

4,387,026
185,315
300,000
(301,653)

  Fair value of plan assets at end of year

$  

5,066,458

$  

4,570,688

Unfunded deficit
Remaining unrecognized benefit obligation existing(cid:31) 
  at transition
Unrecognized prior service costs due to plan amendments
Unrecognized net loss
Adjustment required to recognize minimum liability
Additional contributions (September 30-December 31)
Curtailment charge included in plant closing costs

$ 

(3,176,007)

$ 

(3,414,319)

105,993
1,696,929
1,542,036
(2,957,312)
1,000,000
690,570

232,362
2,473,620
289,021
(2,526,603)
650,000

Accrued pension cost

$ 

(1,097,791)

$ 

(2,295,919)

F - 17 

 
       
       
       
       
        
 
                 
 
                 
    
       
       
      
      
 
                 
 
                 
      
       
    
       
      
      
 
                 
 
                 
 
                 
 
                 
       
       
    
    
    
       
   
   
    
       
       
 
                 
 
 
Net pension cost of the Company’s plans is as follows: 

Years Ended December 31,

2001

2000

1999

  Service cost
  Interest
  Expected loss on assets
  Amortization of unrecognized transition obligation
  Amortization of unrecognized prior service cost
  Curtailment charge

$    

316,572
571,295
(509,194)
27,892
184,598
690,570

$   

303,748
403,542
(393,877)
27,892
122,508

$   

323,726
356,194
(404,283)
27,892
124,481

  Net pension cost

$ 

1,281,733

$   

463,813

$   

428,010

The assets of the plans consist primarily of common stocks, bonds, and cash equivalents.  The 
assets of the plans include 81,400 and 61,400 shares of the Company’s common stock with a market 
value of $416,768 and $314,675 at September 30, 2001 and 2000, respectively.  The Company’s 
unrecognized benefit obligations existing at the date of transition for the non-union plan is being 
amortized over 21 years.  Actuarial assumptions used in the accounting for the plans were as 
follows: 

Discount rate

Average rate of increase in compensation levels
  (non-union only)

Expected long-term rate of return on plan assets

December 31,

2001

2000

7.25 %

7.25 %

3.0 %

3.0 %

8.0 %

9.0 %

SFAS No. 87, “Employers’ Accounting for Pensions,” generally requires the Company to recognize 
a minimum liability in instances in which a plan’s accumulated benefit obligation exceeds the fair 
value of plan assets.  In accordance with the Statement, the Company has recorded in the 
accompanying consolidated financial statements a non-current deferred pension asset of $1,802,922 
and $2,526,603 as of December 31, 2001 and 2000, respectively.  In addition, under SFAS No. 87, 
if the minimum liability exceeds the unrecognized prior service cost and the remaining 
unrecognized benefit obligation at transition, the excess is reported in other comprehensive income 
(loss) ($831,161, net of a deferred tax benefit of $323,229). 

The Company also sponsors a 401(k) savings plan for substantially all of its union and non-union 
employees.  The Company only matches contributions for non-union employees.  Funding for non-
union employees electing to contribute a percentage of their compensation is matched by the 
Company, subject to certain limitations.  No Company contribution was made for 2001, 2000 and 
1999. 

F - 18 

 
      
     
     
     
    
    
        
       
       
      
     
     
      
 
               
 
               
 
               
 
               
 
               
 
  
 
9.  CAPITAL STOCK 

The Company has authorized 250,000 shares of voting preferred stock without par value.  No shares 
are issued or outstanding.  Also, the Company has authorized 250,000 shares of non-voting 
preferred stock without par value.  Of these, 125,000 shares have been designated Series A non-
voting convertible preferred stock with a stated value of $.06 per share, of which no shares are 
issued and none are outstanding at December 31, 2001 and 2000, respectively. 

In November 1997, the Company’s Board of Directors adopted a Rights Agreement which provides 
for one preferred share purchase right to be associated with each share of the Company’s 
outstanding common stock.  Shareholders exercising these rights would become entitled to purchase 
shares of Series B Junior Participating Cumulative Preferred Stock.  The rights may be exercised 
after the time when a person or group of persons without the approval of the Board of Directors 
acquire beneficial ownership of 20 percent or more of the Company’s common stock or announce 
the initiation of a tender or exchange offer which if successful would cause such person or group to 
beneficially own 20 percent or more of the common stock.  Such exercise may ultimately entitle the 
holders of the rights to purchase for $80 per right, common stock of the Company having a market 
value of $160.  The person or groups effecting such 20 percent acquisition or undertaking such 
tender offer will not be entitled to exercise any rights.  These rights expire November 2007 unless 
earlier redeemed by the Company under circumstances permitted by the Rights Agreement. 

The Company reacquired 124,095 and 292,600 shares of common stock in 1994 and 1998 for 
$1,226,059 and $2,038,118, respectively.  In December 1998, the Board of Directors approved the 
retirement of all shares held in treasury (total of 416,695 shares).  During 1999, the Company 
purchased and retired 685,100 shares for $4,285,184 under its share repurchase program.  At 
December 31, 2001, the Company’s Board of Directors has not authorized any additional share 
repurchase.  There were no treasury stock purchases in 2001 and 2000, respectively. 

The Company adopted a Stock Option Plan in 1992 which provides for the issuance of options to 
purchase up to 400,000 common shares of the Company.  On October 11, 1995, the Company 
adopted the 1995 Stock Option Plan which provides for the issuance of options to purchase up to an 
additional 400,000 common shares of the Company.  In May 1998, the Company adopted the 
Amended and Restated 1995 Stock Option Plan which provides for the issuance of options to 
purchase up to an additional 500,000 common shares of the Company.  All employees, officers, 
directors, consultants and advisors providing services to the Company are eligible to receive options 
under the Plans.  In addition, the Plans provide for the annual issuance of options to purchase 5,000 
shares of common stock to each non-employee director of the Company. 

F - 19 

 
The plans generally provide for grants with the exercise price equal to fair value on the date of 
grant, graduated vesting periods of up to 5 years, and lives not exceeding 10 years.  The following 
summarizes all stock option transactions from January 1, 1999 through December 31, 2001: 

Outstanding at January 1, 1999
Issued
Exercised
Forfeited

Outstanding at December 31, 1999
Issued
Forfeited

Outstanding at December 31, 2000
Issued
Exercised
Forfeited

Weighted
Average
Exercise
Price

$  

10.86
5.82
6.00
10.61

9.12
6.87
8.40

8.64
4.04
6.00
7.60

Shares

560,410
247,000
(1,500)
(112,160)

693,750
221,000
(232,250)

682,500
283,750
(3,000)
(51,250)

Outstanding at December 31, 2001

912,000

$    

7.27

Options exercisable at December 31:
  1999
  2000
  2001

386,035
444,250
604,000

$    
$    
$    

9.27
9.37
8.45

The following table summarizes information about options outstanding at December 31, 2001: 

Options Outstanding

Options Exercisable

Range of
Exercise
Prices

$3.875 - $5.00
$5.25 - $7.50
$7.625 - $9.50
$9.75 - $9.875
$13.125 - $16.875

Total

Number

314,750
219,750
200,500
51,500
125,500

912,000

Average
Remaining
Contractual
Life

Weighted-
Average
Exercise
Price

7.8
5.7
5.2
0.7
4.0

5.8

$     
$     
$     
$     
$   

4.14
5.93
8.05
9.76
15.22

$     

7.27

Weighted-
Average
Exercise
Price

$     
$     
$     
$     
$   

4.02
5.92
8.19
9.75
15.22

Number

90,250
185,250
152,750
51,000
124,750

604,000

$     

8.45

F - 20 

 
     
     
      
        
      
    
    
     
      
     
      
    
      
     
      
     
      
        
      
      
      
     
     
     
     
 
   
    
          
   
    
        
   
    
        
     
    
          
   
    
        
   
    
        
 
The Company applies APB Opinion No. 25 and related Interpretations in accounting for its stock 
option plans.  Accordingly, no compensation cost has been recognized for its stock option plans.  
Had compensation costs for the Company’s stock-based compensation plans been determined based 
on the fair value at the grant dates for awards under those plans consistent with the method of 
SFAS No. 123, the Company’s net income (loss) and net income (loss) per share would have 
resulted in the amounts as reported below.  In determining the estimated fair value of each option 
granted on the date of grant the Company uses the Black-Scholes option-pricing model with the 
following weighted-average assumptions used for grants in 2001, 2000 and 1999, respectively; 
dividend yield of 0%; expected volatility of 44%, 45% and 41%; risk-free interest rates of 4.21%, 
6.70% and 6.66%; and expected life of 6 years.  The weighted average grant date fair value of 
options issued during 2001, 2000 and 1999 was $4.04, $3.09 and $3.40, respectively. 

Net income (loss):
  As reported
  Pro forma

Income (loss) per share:
  As reported:
    Basic and diluted

Pro forma:
  Basic and diluted

Year Ended December 31,

2001

2000

1999

$   
$   

1,530,822
1,096,952

$    
$   

96,542
(99,255)

$    
$    

(5,129,757)
(5,201,230)

$            

0.34

$        

0.02

$            

(1.09)

$            

0.24

$       

(0.02)

$            

(1.10)

The pro forma amounts are not representative of the effects on reported net income for future years. 

10.  COMPREHENSIVE INCOME (LOSS) 

Comprehensive income (loss) represents net income (loss) plus the results of certain non-
shareholders’ equity changes not reflected in the Statement of Operations.  The components of 
comprehensive income (loss), net of tax, are as follows: 

Year Ended December 31,
2000

1999

2001

Net income (loss)

$ 

1,530,822

$ 

96,542

$ 

(5,129,757)

Minimum pension liability, net of tax benefit

(831,161)

Comprehensive income (loss)

$    

699,661

$ 

96,542

$ 

(5,129,757)

The 2001 minimum pension liability is net of a deferred tax benefit of $323,229. 

F - 21 

 
 
                  
 
              
 
                  
 
              
 
                   
 
     
 
           
 
                 
 
11.  SUPPLEMENTAL CASH FLOW INFORMATION 

Cash paid for interest and Federal, state and local income taxes was as follows: 

Year Ended December 31,

2001

2000

1999

Interest

$ 

2,644,998

$  

3,279,905

$ 

2,547,104

Federal, state and local
  income taxes -  net of refunds

$     

(36,309)

$ 

(3,450,000)

$ 

2,370,588

Non Cash Transaction - Increase (decrease) in additional minimum pension liability as follows: 

Deferred pension asset
Deferred tax benefit

Total

$ 

1,154,390
(323,229)

$    

831,161

Accounts payable at December 31, 2001, 2000 and 1999 include a total of $5,310, $12,098 and 
$189,659, respectively, relating to the purchase of fixed assets. 

12.  SUBSEQUENT PURCHASE OF LICENSING RIGHTS  

On January 4, 2002, the Company re-acquired the licensing rights to ROCKY Kids.  The rights to 
ROCKY Kids were purchased from Philip’s Kids, LLC (“Philip’s”), an entity owned by a 
member of the Company’s Board of Directors.  The purchase price for the licensing rights was 
approximately $500,000.  An additional purchase price is contingent based upon future sales of 
these products. 

13.  QUARTERLY RESULTS OF OPERATIONS (UNAUDITED) 

The following is a summary of the unaudited quarterly results of operations for the years ended 
December 31, 2001 and 2000:  

2001

Net sales
Gross m argin
Net incom e (loss)
Net incom e (loss) per

com m on share:

     Basic

Diluted

2000

Net sales
Gross m argin
Net incom e (loss)
Net incom e (loss) per

com m on share:

1st Q uarter

2nd Q uarter

3rd Q uarter

4th Q uarter

Total Year

$ 

16,063,895
3,167,074
(906,094)

$ 

22,006,132
6,152,129
702,339

$ 

38,490,267
9,804,424
1,479,694

$ 

26,759,512
4,128,313
254,883

$ 
$
$     

103,319,806
23,251,940
1,530,822

$          
$

(0.20)
(0.20)

$           
$

0.16
0.16

$           
$

0.33
0.32

$           
$

0.06
0.06

$             
$

0.34
0.34

$ 

15,131,033
3,532,682
(1,615,568)

$ 

23,114,100
5,471,727
343,288

$ 

37,230,069
8,744,165
1,262,972

$ 

27,753,785
6,863,321
105,850

$ 
$
$         

103,228,987
24,611,895
96,542

     Basic and diluted

$          

(0.36)

$           

0.08

$           

0.28

$           

0.02

$             

0.02

No cash dividends were paid during 2001 and 2000.

COLUMBUS/962081 v.01 

F - 22 

 
 
     
 
      
       
     
       
   
       
     
       
 
MARKET  MAKERS

The following broker-dealer firms are market makers in the Company's Common Stock:

Herzog, Heine, Geduld, LLC.
Knight Securities, L.P.
McDonald Investments
Mitchell Securities Corporation of Oregon

NDB Capital Markets, L.P.
Spear Leeds & Kellogg Capital Markets
Wedbush Morgan Securities, Inc.

The Annual Meeting of Shareholders will be held on Wednesday, May 15, 2002 at 9:30 a.m., at Stuarts Opera
House, located at 34 Public Square, Nelsonville, Ohio.

ANNUAL MEETING

Mike Brooks
Chairman of the Board,
President and
Chief Executive Officer

David Fraedrich
Senior Vice President
and Treasurer

BOARD OF DIRECTORS

Leonard L. Brown
President
Leonard L. Brown, Inc.

Stanley I. Kravetz
President
The Kravetz Group

Glenn E. Corlett
Dean and Philip J. Gardner, Jr.
Leadership Professor of the
College of Business at Ohio
University

Curtis A. Loveland
Secretary, Partner,
Porter, Wright, Morris & Arthur
LLP

Robert D. Rockey
Former Chairman and CEO
Duck Head Apparel Company, Inc.

James L. Stewart
Proprietor
Rising Wolf Ranch, Inc.

Mike Brooks
Chairman of the Board,
President and
Chief Executive Officer

Corporate  Offices
39 E. Canal Street
Nelsonville, Ohio 45764
(740) 753-1951

OFFICERS

David Fraedrich
Senior Vice President
and  Treasurer

David Sharp
Executive Vice President
and Chief Operating
Officer

James E. McDonald
Vice President and Chief
Financial Officer

Stock  Listing
NASDAQ National Market
Symbol: RCKY

Internet
Corporate and investor
information on Rocky Shoes &
Boots, Inc. can be accessed on the
Internet at:
http://www.rockyboots.com

Independent  Accountants
Deloitte & Touche LLP
Columbus, Ohio

Legal  Counsel
Porter, Wright, Morris & Arthur LLP
Columbus, Ohio

Transfer  Agent  and  Registrar
Communications regarding changes of address, transfer
of shares, and lost certificates should be directed to the
Company's stock transfer and registrar:

Form 10-K
Copies of the signatures, exhibit index and exhibits
contained therein as filed with the Securities and Exchange
Commission are available without charge upon written
request to:

Fifth Third Bank
Corporate Trust Services
38 Fountain Square Plaza
Mail Drop #10AT66
Cincinnati, Ohio 45202
(800) 837-2755

James E. McDonald
Vice President and CFO
Rocky Shoes & Boots, Inc.
39 E. Canal Street
Nelsonville, Ohio 45764

F24.flg  4/10/02  6:39 PM  Page 1

Rocky®

Products
Outdoor/Casual

Work

Uniform

2001cover.flg  4/10/02  3:38 PM  Page 2

Rocky Shoes & Boots, Inc.
39 East Canal Street
Nelsonville, Ohio 45764
Phone (740) 753-1951
Fax
(740) 753-4024 
www.rockyboots.com