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Banco Santander SASERVISFIRST BANCSHARES, INC. 850 Shades Creek Parkway, Suite 200 Birmingham, Alabama 35209 Dear Fellow Stockholder: You are cordially invited to attend the Annual Meeting of Stockholders of ServisFirst Bancshares, Inc. Our Annual Meeting will be held at the Vestavia Country Club, 400 Beaumont Drive, Birmingham, Alabama 35216 on Thursday, April 30, 2015, at 5:00 p.m., Central Daylight Time. We will have a cocktail hour after the meeting. The enclosed proxy materials describe the formal business to be transacted at the Annual Meeting, which includes a report on our operations. Many of our directors and officers will be present to answer any questions that you and other stockholders may have. Included in the materials is our Annual Report to Stockholders, which contains detailed information concerning our activities and operating performance including our Annual Report on Form 10-K for the year ended December 31, 2014. The business to be conducted at the Annual Meeting consists of (1) the election of six directors; (2) the ratification of the appointment of Dixon Hughes Goodman, LLP as our independent registered public accounting firm for the year ending December 31, 2015; (3) an advisory vote on executive compensation; and (4) such other business as may properly come before the Annual Meeting. Our board of directors unanimously recommends a vote “FOR” the election of the director nominees; “FOR” the ratification of the appointment of Dixon Hughes Goodman, LLP as our independent registered public accounting firm for the year ending December 31, 2015; and “FOR” the “Say on Pay” advisory vote approving our executive compensation. You may vote your shares by returning your Proxy Card in the enclosed prepaid return envelope, by submitting voting instructions by telephone or by Internet, or by voting in person at the Annual Meeting. Instructions regarding the methods of voting are contained in the enclosed Proxy Statement and on the accompanying Proxy Card. On behalf of our board of directors, we request that you vote your shares now, even if you currently plan to attend the Annual Meeting. This will not prevent you from voting in person, but will assure that your vote is counted. Your vote is important. Sincerely, Birmingham, Alabama March 13, 2015 Thomas A. Broughton III Director, President and Chief Executive Officer TABLE OF CONTENTS NOTICE OF 2015 ANNUAL MEETING OF STOCKHOLDERS TO BE HELD ON APRIL 30, 2015 .............................................................................................................................. 1 ABOUT THE ANNUAL MEETING .............................................................................................. 3 PROPOSAL 1: ELECTION OF DIRECTORS ............................................................................... 8 THE ROLE OF THE BOARD OF DIRECTORS ......................................................................... 10 COMMITTEES OF THE BOARD OF DIRECTORS .................................................................. 11 INDEPENDENCE OF THE BOARD OF DIRECTORS .............................................................. 14 COMMUNICATIONS WITH DIRECTORS ............................................................................... 14 CORPORATE GOVERNANCE GUIDELINES .......................................................................... 15 CODE OF BUSINESS CONDUCT .............................................................................................. 16 COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION ............ 16 DIRECTOR COMPENSATION .................................................................................................. 16 MEETINGS OF THE BOARD OF DIRECTORS ........................................................................ 16 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS .......................................... 17 SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE .......................... 17 COMPENSATION DISCUSSION AND ANALYSIS ................................................................. 18 REPORT OF THE COMPENSATION COMMITTEE ................................................................ 25 EXECUTIVE COMPENSATION ................................................................................................ 26 EMPLOYMENT CONTRACTS AND TERMINATION OF EMPLOYMENT ARRANGEMENTS AND POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE IN CONTROL ............................................................................................................. 29 SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT .......................................................................................................................... 32 PROPOSAL 2: RATIFICATION OF DIXON HUGHES GOODMAN, LLP AS OUR INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM FOR THE YEAR ENDING DECEMBER 31, 2015 .................................................................................................. 34 REPORT OF THE AUDIT COMMITTEE ................................................................................... 36 PROPOSAL 3: ADVISORY VOTE ON EXECUTIVE COMPENSATION............................... 37 STOCKHOLDER PROPOSALS .................................................................................................. 38 GENERAL INFORMATION ....................................................................................................... 39 [This page intentionally left blank.] SERVISFIRST BANCSHARES, INC. 850 Shades Creek Parkway, Suite 200 Birmingham, Alabama 35209 NOTICE OF 2015 ANNUAL MEETING OF STOCKHOLDERS TO BE HELD ON APRIL 30, 2015 To Our Stockholders: Notice is hereby given that our Annual Meeting of Stockholders will be held at the Vestavia Country Club, 400 Beaumont Drive, Birmingham, Alabama 35216 on Thursday, April 30, 2015, at 5:00 p.m., Central Daylight Time, for the following purposes: 1. to elect six nominees to serve on our board of directors until the next Annual Meeting of Stockholders and until their successors are duly elected and qualified, as set forth in the accompanying Proxy Statement; 2. to ratify the appointment of Dixon Hughes Goodman, LLP as our independent registered public accounting firm for the year ending December 31, 2015; 3. 4. to conduct a “Say on Pay” advisory vote on our executive compensation; and to transact such other business as may properly come before the Annual Meeting or any postponement or adjournment thereof. Our board of directors recommends a vote FOR each of the proposals listed above. Our board of directors is not aware of any other business to come before the Annual Meeting. Directions to the Annual Meeting location at the Vestavia Country Club, 400 Beaumont Drive, Birmingham, at 35216, servisfirstbancshares.investorroom.com/shareholder-meeting-materials. Alabama website posted our are on Stockholders of record as of the close of business on March 9, 2015 are entitled to notice of, and to vote their shares in person or by proxy at, the Annual Meeting. IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY MATERIALS FOR THE STOCKHOLDER MEETING TO BE HELD APRIL 30, 2015: Our Proxy Statement, form of Proxy Card and 2014 Annual Report on Form 10-K are available at: servisfirstbancshares.investorroom.com/shareholder-meeting-materials 1 YOUR VOTE IS IMPORTANT IT IS IMPORTANT THAT YOU SUBMIT VOTING INSTRUCTIONS BY TELEPHONE OR BY INTERNET, OR BY RETURNING YOUR PROXY CARD. THEREFORE, WHETHER OR NOT YOU EXPECT TO ATTEND THE ANNUAL MEETING IN PERSON, PLEASE SUBMIT VOTING INSTRUCTIONS OR SIGN, DATE AND RETURN THE ENCLOSED PROXY CARD AS SOON AS POSSIBLE IN THE ENCLOSED PRE-PAID RETURN ENVELOPE. STOCKHOLDERS OF RECORD WHO SUBMIT VOTING INSTRUCTIONS OR EXECUTE A PROXY CARD MAY NEVERTHELESS ATTEND THE ANNUAL MEETING, REVOKE THEIR PROXY AND VOTE THEIR SHARES IN PERSON. By Order of the Board of Directors, Birmingham, Alabama March 13, 2015 Secretary and Chief Financial Officer 2 2015 ANNUAL MEETING OF STOCKHOLDERS OF SERVISFIRST BANCSHARES, INC. ______________________________ PROXY STATEMENT ______________________________ Our board of directors solicits the accompanying proxy for use at our Annual Meeting of Stockholders to be held on Thursday, April 30, 2015, at 5:00 p.m., Central Daylight Time, at the Vestavia Country Club, 400 Beaumont Drive, Birmingham, Alabama 35216. The Notice of Annual Meeting of Stockholders, this Proxy Statement and the accompanying Proxy Card are being mailed on or about March 17, 2015 to our stockholders of record as of the close of business on March 9, 2015, the record date for the Annual Meeting. Our corporate headquarters is located at 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209 and our toll free telephone number is (866) 317-0810. Throughout this Proxy Statement, unless the context indicates otherwise, when we use the terms “the Company”, “we”, “our” or “us”, we are referring to ServisFirst Bancshares, Inc. and its wholly-owned subsidiary, ServisFirst Bank (the “Bank”). When we use the term “Annual Meeting”, we intend to include both the Annual Meeting to be held on the date and at the time and place identified above and any adjournment or postponement of such Annual Meeting. ABOUT THE ANNUAL MEETING What are the purposes of the Annual Meeting? At the Annual Meeting, stockholders will vote on: (1) the election of six directors, as more fully described in Proposal 1 below; (2) the ratification of Dixon Hughes Goodman, LLP as our independent public accounting firm for the year ending December 31, 2015; (3) an advisory vote on our executive compensation; and (4) such other business as may properly come before the Annual Meeting. Our board of directors is not aware of any matters that will be brought before the Annual Meeting, other than procedural matters, that are not listed above. However, if any other matters properly come before the Annual Meeting, the individuals named on the Proxy Card, or their substitutes, will be authorized to vote on those matters in their own judgment. Who is entitled to vote? Stockholders of record at the close of business on March 9, 2015, the record date for the Annual Meeting, are entitled to receive notice of the Annual Meeting and to vote shares of common stock held as of the record date at the Annual Meeting. As of the record date, 25,483,110 shares of our common stock were outstanding and entitled to vote. Each outstanding share of common stock entitles its holder to cast one vote on each matter to be voted upon. There are no cumulative voting rights. If you did not receive an individual copy of this year’s Proxy Statement or our Annual 3 Report, we will send a copy to you if you send a written request to our Secretary, William M. Foshee, 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209, telephone (205) 949-0307. What is a proxy? It is your legal designation of another person to vote the stock you own. The person so designated is called a proxy. If you designate someone as your proxy in a written document, that document is called a proxy or a Proxy Card. We have designated Thomas A. Broughton III and William M. Foshee (the “Management Proxies”) as proxies for the 2015 Annual Meeting of Stockholders. What is the difference between holding shares as a stockholder of record and as a beneficial owner? If you hold your shares of common stock in your own name as a holder of record with our transfer agent, Computershare, you are a “stockholder of record.” The Notice of Annual Meeting, Proxy Statement and Proxy Card have been mailed directly to you by ServisFirst Bancshares, Inc. If you hold your shares of common stock through a broker, bank or other nominee (held in “street name”), you are a beneficial owner. This Notice of Annual Meeting, Proxy Statement and Proxy Card have been forwarded to you by your broker, bank or other holder of record, and may include additional instructions on how to vote your shares of common stock. As the beneficial owner, you have the right to direct your broker, bank or other holder of record how to vote your shares by following the voting instructions on the Proxy Card or by following the broker’s instructions for voting by telephone or on the Internet. What constitutes a quorum? The presence at the Annual Meeting, in person or by proxy, of the holders of a majority of the shares entitled to vote at the Annual Meeting will constitute a quorum. As of the record date, 25,483,110 shares of our common stock, $0.001 par value per share, held by 916 stockholders of record, were issued and outstanding. Proxies received but marked as abstentions will be included in the calculation of the number of shares considered to be present at the Annual Meeting. What vote is required to approve each item? Directors are elected by a plurality of the votes cast. A “plurality vote” means that the winning candidate only needs to get more votes than a competing candidate. If a director runs unopposed, he or she only needs one vote to be elected. Any other matter that may properly come before the Annual Meeting must be approved by the affirmative vote of a majority of the shares entitled to vote that are present or represented by proxy at the Annual Meeting. What is the effect of an “abstain” vote or a “broker non-vote” on the proposals? Under the General Corporation Law of the State of Delaware (referred to as “Delaware 4 law” in this Proxy Statement), an abstention from voting on any proposal will have the same legal effect as an “against” vote, except election of directors, where an abstention has no effect under plurality voting. A “broker non-vote” occurs if your shares are not registered in your name (that is, you hold your shares in “street name”) and you do not provide the record holder of your shares (usually a bank, broker or other nominee) with voting instructions on any matter as to which a broker may not vote without instructions from you, but the broker nevertheless provides a proxy for your shares. Shares as to which a “broker non-vote” occurs are considered present for purposes of determining whether a quorum exists, but are not considered votes cast or shares entitled to vote with respect to a voting matter. The election of directors and the advisory vote on executive compensation are not matters on which a broker may vote without your instructions. However, the ratification of the appointment of Dixon Hughes Goodman, LLP as our independent registered public accounting firm is a routine matter, and brokers who do not receive instructions from you on how to vote on that matter generally may vote on that matter in their discretion. How do I vote by proxy? On or about March 17, 2015, we mailed the Notice of Annual Meeting, this Proxy Statement, the accompanying Proxy Card and our Annual Report to Stockholders for the year ended December 31, 2014 to all stockholders of record as of the record date. Stockholders of record may vote by following the instructions listed on your Proxy Card to vote by telephone or on the Internet, or by signing, dating and mailing the Proxy Card in the postage-paid envelope. Of course, you also may attend the Annual Meeting and vote your shares in person. Beneficial owners will receive instructions from your broker, bank or other holder of record on how to vote your shares. If you want to vote your shares in person at the Annual Meeting, you must obtain a legal proxy from your broker, bank or other holder of record, bring it to the Annual Meeting and submit it with your vote. Can I change my vote after I return my Proxy Card? Yes. You can change or revoke your proxy at any time before the Annual Meeting by (i) notifying our Secretary, William M. Foshee, in writing, (ii) submitting new voting instructions by telephone or on the Internet, or (iii) sending another executed Proxy Card dated later than the first Proxy Card. Attendance at the Annual Meeting will not revoke any proxy you have previously granted unless you specifically so request. For shares you own beneficially, but of which you are not the record holder, you may accomplish this by submitting new voting instructions to your broker or nominee. Can I vote in person at the Annual Meeting instead of voting by proxy? Yes. Both stockholders of record and beneficial owners may vote their shares in person at the Annual Meeting, although beneficial owners will need to obtain a legal proxy from their broker, bank or other holder of record and submit such proxy with their ballot if they wish to 5 vote in person at the Annual Meeting. However, we encourage you to submit your voting instructions prior to the Annual Meeting to ensure that your shares are represented and voted. If you attend the Annual Meeting in person, you may then vote in person even though you submitted your vote by telephone or by Internet, or returned your Proxy Card. What are the Board’s recommendations? Our board of directors unanimously recommends that stockholders vote in favor of: (1) the election of the six nominees for the board of directors, as more fully described in Proposal 1 below; (2) the ratification of Dixon Hughes Goodman, LLP as our independent registered public accounting firm for 2015, as more fully described in Proposal 2 below; and (3) an advisory vote approving our executive compensation, as more fully described in Proposal 3 below. If you timely submit voting instructions by telephone or by Internet, or if your Proxy Card is properly executed and received in time for voting, and not revoked, your shares will be voted in accordance with your instructions. In the absence of any instructions or directions to the contrary on any proposal on a Proxy Card, the Management Proxies will vote all shares of common stock for which such Proxy Cards have been received in favor of the approval of the above proposals for which no instructions were indicated. Our board of directors does not know of any matters other than the above proposals that may be brought before the Annual Meeting. If any other matters should come before the Annual Meeting, the Management Proxies will have discretionary authority to vote all proxies not marked to the contrary with respect to such matters in accordance with their best judgment. In particular, the Management Proxies will have discretionary authority to vote with respect to the following matters that may come before the Annual Meeting: (i) approval of the minutes of the prior meeting if such approval does not amount to ratification of the action or actions taken at that meeting; (ii) any proposal omitted from the Proxy Statement and form of proxy pursuant to Rules 14a-8 and 14a-9 under the Securities Exchange Act of 1934 (the “Exchange Act”); and (iii) matters incident to the conduct of the Annual Meeting. In connection with such matters, the Management Proxies will vote in accordance with their best judgment. Who pays for this proxy solicitation? We do. We will pay all costs in connection with the meeting, including the cost of preparing, assembling and mailing the Notice of the Annual Meeting, Proxy Statement, Proxy Card and our Annual Report to Stockholders for the year ended December 31, 2014, as well as handling and tabulating the proxies returned. In addition to the use of mail, proxies may be solicited by directors, officers and regular employees of the Company, without additional compensation, in person or by other electronic means. We will reimburse brokerage houses and other nominees for their expenses in forwarding proxy materials to beneficial owners of our common stock. Who can help answer your questions? If you have questions about the Annual Meeting or would like additional copies of this Proxy Statement, you should contact our Secretary, William M. Foshee, 850 Shades Creek 6 Parkway, Suite 200, Birmingham, Alabama 35209, telephone (205) 949-0307. Annual Report on Form 10-K On written request, we will provide, without charge, a copy of our Annual Report on Form 10-K for the year ended December 31, 2014 (including a list briefly describing the exhibits thereto), as filed with the SEC (including any amendments filed with the SEC), to any record holder or beneficial owner of our common stock as of the close of business on March 9, 2015, the record date, or to any person who subsequently becomes such a record holder or beneficial owner. Requests should be directed to the attention of our Secretary at the address set forth above. 7 PROPOSAL 1: ELECTION OF DIRECTORS Under our Bylaws, our board of directors consists of six directors unless a different number is fixed from time to time by resolution passed by a majority of our board of directors, which is the only means of fixing a different number. Six directors will be elected at the Annual Meeting to hold office until our 2016 Annual Meeting of Stockholders and until their successors are elected and have qualified. Our board has nominated the persons named below, all of whom currently serve as directors, for election as directors at the 2015 Annual Meeting. Each of those nominees has consented to serve as a director, if re-elected. Unless otherwise instructed, the Management Proxies intend to vote the proxies received by them for the election of all six of these nominees. If any nominee identified below becomes unable to serve as a director before the Annual Meeting, the Management Proxies will vote the proxies received by them for the election of a substitute nominee selected by our board of directors. Vote Required and Recommendation of the Board of Directors The six nominees receiving the most votes cast in the election of directors by holders of shares of common stock present or represented by proxy and entitled to vote at the Annual Meeting will be elected to serve as directors of the Company for the next year. As a result, although shares as to which the authority to vote is withheld will be counted, such “withhold” votes will have no effect on the outcome of the election of directors. THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE “FOR” THE ELECTION OF EACH OF THE NOMINEES NAMED BELOW. Information regarding directors and director nominees and their ages as of the record date is as follows: ServisFirst Bancshares. Inc. ServisFirst Bank Director Since 2007 President, Chief Executive Officer and Director Position Director Since 2005 2007 Chairman of the Board and 2005 Position President, Chief Executive Officer and Director Chairman of the Board and Director Name Thomas A. Broughton III Age 59 Stanley M. Brock Michael D. Fuller James J. Filler J. Richard Cashio Hatton C. V. Smith 64 61 71 57 64 Director 2007 Director 2007 Director 2007 Director 2007 Director 2005 Director 2005 Director 2005 Director 2005 Director The following summarizes the business experience and background of each of our nominees. Thomas A. Broughton III — Mr. Broughton has served as our President and Chief 8 Executive Officer and a director since 2007 and as President, Chief Executive Officer and a director of the Bank since its inception in May 2005. Mr. Broughton has spent the entirety of his 30-year banking career in the Birmingham area. In 1985, Mr. Broughton was named President of the de novo First Commercial Bank. When First Commercial Bank was bought by Synovus Financial Corp. in 1992, Mr. Broughton continued as President and was named Chief Executive Officer of First Commercial Bank. In 1998, he became Regional Chief Executive Officer of Synovus Financial Corp., responsible for the Alabama and Florida markets. In 2001, Mr. Broughton’s Synovus region shifted, and he became Regional Chief Executive Officer for the markets of Alabama, Tennessee and parts of Georgia. He continued his work in this position until his retirement from Synovus in August 2004. Mr. Broughton’s experience in banking has afforded him opportunities to work in many areas of banking and has given him exposure to all bank functions. Mr. Broughton served on the Board of Directors of Cavalier Homes, Inc. from 1986 until 2009, when the company was sold to a subsidiary of Berkshire Hathaway. We believe that Mr. Broughton’s extensive experience in banking in Alabama and the Southeast, and, in particular, his success in building and growing new banks and developing new markets, makes him highly qualified to serve as a director. Stanley M. Brock — Mr. Brock has served as our Chairman of the Board and a director since 2007 and has served as Chairman of the Board and a director of the Bank since its inception in May 2005. He has served as President of Brock Investment Company, Ltd., a private venture capital firm, since its formation in 1995. Prior to 1995, Mr. Brock practiced corporate law for 20 years with one of the largest law firms based in Birmingham, Alabama. Mr. Brock also served as a director of Compass Bancshares, Inc., a publicly traded bank holding company, from 1992 to 1995. We believe that Mr. Brock’s experience as a corporate lawyer and a bank holding company director, as well as his history of community involvement in our largest market, makes him highly qualified to serve as a director. J. Richard Cashio — Mr. Cashio has served as a director of the Company since 2007 and as a director of the Bank since its inception in May 2005. Mr. Cashio served as Chief Executive Officer of TASSCO, LLC from 2005 until January 2014 and served as the Chief Executive Officer of Tricon Metals & Services, Inc. from 2000 until its sale in October 2008. He served in various other positions with Tricon Metals & Services, Inc. prior to 2000. We believe that Mr. Cashio’s experience as the chief executive officer of successful industrial enterprises allows him to offer our board both the benefit of his business experience and the perspectives of one of our target customer groups, making him highly qualified to serve as a director. James J. Filler — Mr. Filler has served as a director of the Company since 2007 and as a director of the Bank since its inception in May 2005. Mr. Filler has been a private investor since his retirement in 2006. Prior to his retirement, Mr. Filler spent 44 years in the metals recycling industry with Jefferson Iron & Metal, Inc. and Jefferson Iron & Metal Brokerage Co., Inc. We believe that Mr. Filler’s extensive business experience and strong ties to the Birmingham business community offer us valuable strategic insights and make him highly qualified to serve as a director. Michael D. Fuller — Mr. Fuller has served as a director of the Company since 2007 and as a director of the Bank since its inception in May 2005. For over 20 years, Mr. Fuller has been a private investor in real estate investments. Prior to that time, Mr. Fuller played professional 9 football for nine years. Mr. Fuller has served as President of Double Oak Water Reclamation, a private wastewater collection and treatment facility in Shelby County, Alabama since 1998. We believe that Mr. Fuller’s experience in the real estate sector, which is a major focus of our business, as well as his overall business experience and community presence, make him highly qualified to serve as a director. Hatton C. V. Smith — Mr. Smith has served as a director of the Company since 2007 and as a director of the Bank since its inception in May 2005. Mr. Smith has served as the Chief Executive Officer of Royal Cup Coffee since 1996 and in various other positions with Royal Cup Coffee prior to 1996. He is involved in many different charities and served as Chair of the United Way and President of the Baptist Health System. We believe that Mr. Smith’s business experience, his strong roots in the greater Birmingham business and civic community, and his high profile and extensive community contacts make him highly qualified to serve as a director. THE ROLE OF THE BOARD OF DIRECTORS General In accordance with our bylaws and Delaware law, our board of directors oversees the management of the business and affairs of the Company. The members of our board also are members of the board of directors of the Bank, which accounts for substantially all of the Company’s consolidated operating results. The members of our board keep informed about our business through discussions with senior management and other officers and managers of the Company and its subsidiaries, including the Bank, by reviewing analyses and reports sent to them by management and outside consultants, and by participating in meetings of the board and meetings of those board committees on which they serve. Board Leadership Structure We believe that our stockholders are best served by a strong, independent board of directors with extensive business experience and strong ties to our markets. We believe that objective oversight of the performance of our management team is critical to effective corporate governance, and we believe our board provides such objective oversight. Since our inception, we have kept separate the offices of chairman of the board and chief executive officer, and an independent director has always held the position of chairman of the board. We believe that this provides us with the benefit of complementary perspectives and ensures that our board’s oversight function remains fully objective. Although we do not have a fixed policy requiring the separation of such offices, instead believing that it is appropriate for our board to determine the structure that best meets our needs from time to time, it is our current intention to retain the present structure for the foreseeable future. In addition, our three standing committees, which are described below under “Committees of the Board of Directors”, are composed exclusively of independent directors. We believe that this structure further reinforces the board’s role as an objective overseer of our business, operations and day-to-day management. 10 The Board’s Role in Risk Oversight Our board is ultimately responsible for the management of risks inherent in our business. In our day-to-day operations, senior management is responsible for instituting risk management practices that are consistent with our overall business strategy and risk tolerance. In addition, because our operations are conducted primarily through our wholly-owned subsidiary Bank, we maintain an asset-liability and investment committee at the Bank level, consisting of four executive officers of the Bank. This committee is charged with monitoring our liquidity and funds position. The committee regularly reviews the rate sensitivity position on three-month, six- month and one-year time horizons; loans-to-deposits ratios; and average maturities for certain categories of liabilities. This committee reports to our board of directors at least quarterly, and otherwise as needed. Outside of formal meetings, our board and its committees have regular access to senior executives, including our chief executive officer, chief operating officer and chief financial officer, as well as our senior credit officers. We believe that this structure allows the board to maintain effective oversight over our risks and to ensure that our management personnel are following prudent and appropriate risk management practices. COMMITTEES OF THE BOARD OF DIRECTORS Our board maintains three standing committees: Audit, Compensation and Corporate Governance and Nominations. The governing charter for each of the three committees is available on our website www.servisfirstbank.com under the “Investor Relations” tab. Audit Committee The Audit Committee assists our board of directors in maintaining the integrity of our financial statements and of our financial reporting processes and systems of internal audit controls, as well as our compliance with legal and regulatory requirements. The Audit Committee reviews the scope of independent audits and assesses the results. The Audit Committee meets with management to consider the adequacy of the internal control over, and the objectivity of, financial reporting. The Audit Committee also meets with our independent auditors and with appropriate financial personnel concerning these matters. The Audit Committee selects, determines the compensation of, appoints and oversees our independent auditors. The independent auditors periodically meet with the Audit Committee and always have unrestricted access to the Audit Committee. The Audit Committee, which currently consists of Michael D. Fuller (Chairman), J. Richard Cashio and Stanley M. Brock, met four (4) times in 2014. In conjunction with our board’s annual review of its committees, it has determined that Mr. Brock should be designated as an audit committee financial expert. This determination is based on the broad spectrum of Mr. Brock’s experience. Among the other things described above under Proposal 1 outlining Mr. Brock’s experience and background, our board gave careful consideration to Mr. Brock’s 18-plus years leading a private venture capital firm. His experience in this undertaking includes analyzing financial statements and audit results and making investment and acquisition decisions on the basis of those analyses. Our board of directors has determined that each of Messrs. Fuller, Cashio and Brock is independent under the standards of independence of the Marketplace Rules of the NASDAQ Global Select Market and Rule 10A-3 under the Exchange Act. 11 Compensation Committee The Compensation Committee administers incentive compensation plans, including stock option plans, and advises our board of directors regarding employee benefit plans. The Compensation Committee establishes the compensation structure for our senior management, approves the compensation of our senior executives, and makes recommendations to the independent members of our board of directors with respect to compensation of the Chief Executive Officer and all other executive officers of the Company. The Compensation Committee, which currently consists of Hatton C.V. Smith (Chairman), J. Richard Cashio and James J. Filler, met one time in 2014. Our board of directors has determined that each of Messrs. Smith, Cashio and Filler is independent under the standards of independence of the Marketplace Rules of the NASDAQ Global Select Market and an “outside director” for purposes of Section 162(m) of the Internal Revenue Code of 1986. The Compensation Committee is charged with the authority to determine the compensation level of our Chief Executive Officer and our other named executive officers. The Compensation Committee makes determinations regarding performance and compensation for each of our named executive officers. The Compensation Committee may delegate all or a portion of its duties to a subcommittee consisting of one or more members of the Compensation Committee. The Compensation Committee has the authority, in its sole discretion, to appoint, engage, retain and terminate any compensation consultant, legal counsel or other advisor to assist in the performance of its duties, and the Company is responsible for providing appropriate funding to the Compensation Committee for payment of reasonable compensation to any such advisor retained by the Compensation Committee. The Compensation Committee seeks input from our Chief Executive Officer for compensation decisions related to named executive officers other than the Chief Executive Officer, but makes all final decisions based on the Compensation Committee’s business judgment. The Compensation Committee conducts an annual review of the performance and compensation of our Chief Executive Officer, who is not present during deliberations or voting with respect to his compensation. Corporate Governance and Nominations Committee The Corporate Governance and Nominations Committee’s functions include establishing the criteria for selecting candidates for nomination to our board; actively seeking candidates who meet those criteria; and making recommendations to our board of directors to fill vacancies on, or make additions to, our board and to monitor the Company’s corporate governance structure. The Corporate Governance and Nominations Committee, which currently consists of Michael D. Fuller, J. Richard Cashio and Stanley M. Brock (Chairman), did not meet during 2014. Our board of directors has determined that each of Messrs. Fuller, Cashio and Brock is independent under the standards of independence of the Marketplace Rules of the NASDAQ Global Select Market. The Corporate Governance and Nominations Committee seeks director candidates based upon a number of criteria, including their independence, knowledge, judgment, character, leadership skills, education, experience and financial literacy and, for nominees standing for re- 12 election, their prior performance as a director. See “Corporate Governance Guidelines” on page 15 for a more detailed discussion of director qualifications. The Committee does not assign relative weights to these factors, but attempts to form an overall judgment as to each individual nominee. The Committee will consider stockholder nominees for election to our board that are timely recommended by stockholders provided that a complete description of the nominees’ qualifications, experience and background, together with a statement signed by each nominee in which he or she consents to act as a board member if elected, accompany the recommendations. No stockholder nominations for director candidates were received for 2015. In evaluating nominees for director, the Corporate Governance and Nominations Committee believes that, at this stage of the Company’s existence, it is of primary importance to ensure that the board’s composition reflects a diversity of business experience and community leadership, as well as a demonstrated ability to promote the Company’s strategic objectives and expand its presence, profile and customer base in its local markets. Accordingly, while the Committee may consider other types of diversity in evaluating nominees, the Committee does not follow any specific formula for considering factors such as race, gender or national origin in evaluating nominees and potential nominees, nor does it apply any quotas with respect to such factors. Committee Membership The following chart provides a summary of our board committee membership for our fiscal year ended December 31, 2014. Names Corporate Governance and Nominations Audit Compensation Committee Membership Thomas A. Broughton III Stanley M. Brock Michael D. Fuller James J. Filler J. Richard Cashio Hatton C.V. Smith Advisory Boards X X X X X X X X X In addition to the boards of directors of the Company and the Bank, which are identical in composition, the Bank also has a non-voting advisory board of directors in each of the Huntsville, Montgomery, Dothan and Mobile, Alabama, Pensacola, Florida and Atlanta, Georgia markets. These advisory directors represent a wide array of business experience and community involvement in the service areas where they live. As residents of these service areas, they are sensitive and responsive to the needs of our customers and potential customers. In addition, our directors and advisory directors bring substantial business and banking contacts to us. The Bank has established the following regional advisory boards: Huntsville Region: Montgomery Region: Mobile Region: E. Wayne Bonner Dr. Hoyt A. “Tres” Childs, III David J. Slyman, Jr. Dr. John A. Jernigan Ray B. Petty Todd Strange Steve Crawford Lowell Friedman Barry Gritter 13 Irma Tuder Sidney R. White Danny J. Windham Thomas J. Young G.L. Pete Taylor W. Ken Upchurch, III Alan E. Weil, Jr. Dr. James M. Harrison James Henderson Richard D. Inge Ken Johnson John Lewis Pensacola Region: Dothan Region: Atlanta Region: Thomas M. Bizzell Bo Carter Leo Cyr Matt Durney Dr. Mark S. Greskovich Ray Russenberger Sandy Sansing Roger Webb Jerry Adams Charles H. Chapman III Ronald DeVane John Downs Sandra Jarrett Steve McCarroll Charles E. Owens William C. (Bill) Thompson J. Paul Austin, III Jeff Baker Mike Casey Paul Conley Zack Parker INDEPENDENCE OF THE BOARD OF DIRECTORS Our common stock is listed on, and we have complied with the director independence requirements of, the NASDAQ Global Select Market. Our Corporate Governance and Nominations Committee has conducted and will in the future conduct, as deemed necessary, a review of director independence utilizing the listing standards of the NASDAQ Global Select Market. During its most recent review, our board considered transactions and relationships between each director or any member of a director’s immediate family and us and the Bank. Our board also considered whether there were any transactions or relationships between our Company and any entity of which a director or an immediate family member of a director is an executive officer, general partner or significant equity holder. The purpose of this review was to determine whether any such relationships or transactions existed that were inconsistent with a determination that a director is independent. Independent directors must be free of any relationship with us or our management that may impair the director’s ability to make independent judgments. Our Corporate Governance and Nominations Committee has determined in its business judgment that five of the Company’s six Directors are independent as defined in the applicable NASDAQ Global Select Market listing standards, including that each member is free of any relationships that would interfere with his individual exercise of independent judgment. Our independent directors are Messrs. Brock, Cashio, Filler, Fuller and Smith. Mr. Broughton is considered an inside director because of his employment as our President and Chief Executive Officer. COMMUNICATIONS WITH DIRECTORS You may contact any of our independent directors, individually or as a group, by writing to them c/o William M. Foshee, Chief Financial Officer, ServisFirst Bancshares, Inc., 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209. Mr. Foshee will review and forward to the appropriate directors copies of all such correspondence that, in the opinion of Mr. Foshee, deals with the functions of the board of directors or its committees or that he otherwise determines requires their attention. Concerns relating to accounting, internal controls or auditing 14 matters will be brought promptly to the attention of the Chairman of the Audit Committee and will be handled in accordance with procedures established by the Audit Committee. CORPORATE GOVERNANCE GUIDELINES Our board of directors believes that sound governance practices and policies provide an important framework to assist them in fulfilling their oversight duty. In December 2007, our board formally adopted the Corporate Governance Guidelines of ServisFirst Bancshares, Inc. (the “Governance Guidelines”), which include a number of the practices and policies under which our board has operated for some time, together with concepts suggested by various authorities in corporate governance and the requirements under the NASDAQ Global Select Market’s listed company rules and the Sarbanes-Oxley Act of 2002. A copy of our Governance Guidelines is available free of charge on our website at www.servisfirstbank.com under the “Investor Relations” tab. Some of the principal subjects covered by our Governance Guidelines comprise: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) Director Qualifications, which include: a board candidate’s independence, experience, knowledge, skills, expertise, integrity, ability to make independent analytical inquiries; his or her understanding of our business and the business environment in which we operate; and the candidate’s ability and willingness to devote adequate time and effort to board responsibilities, taking into account the candidate’s employment and other board commitments. Responsibilities of Directors, which include: acting in the best interests of all stockholders; maintaining independence; developing and maintaining a sound understanding of our business and the industry in which we operate; preparing for and attending board and board committee meetings; and providing active, objective and constructive participation at those meetings. Director Access to Management and, as Necessary and Appropriate, Independent Advisors, which covers: encouraging presentations to our board from the officers responsible for functional areas of our business and from outside consultants who are engaged to conduct periodic reviews of various aspects of our operations or the quality of certain of our assets, such as the loan portfolio. Director Orientation and Continuing Education, such as: programs to familiarize new directors with our business, strategic plans, and significant financial, accounting and risk management issues; our compliance programs and conflicts policies; our code of business conduct and ethics and our corporate governance guidelines. In addition, each director is expected to participate in continuing education programs relating to developments in our business and in corporate governance. Regularly Scheduled Executive Sessions, without Management, will be held by our board and by the Audit Committee, which meets separately with our independent auditors. 15 CODE OF BUSINESS CONDUCT Our board of directors has adopted a Code of Ethics that applies to all of our employees, officers and directors. The Code of Ethics covers compliance with law; fair and honest dealings with us, with competitors and with others; fair and honest disclosure to the public; and procedures for compliance with the Code of Ethics. A copy of our Code of Ethics is available free of charge on our website at www.servisfirstbank.com under the “Investor Relations” tab. COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION The primary functions of the Compensation Committee are to evaluate and administer the compensation of our President and Chief Executive Officer and other executive officers and to review our general compensation programs. Hatton C. V. Smith, J. Richard Cashio and James J. Filler currently serve as the members of the Compensation Committee. No member of this committee has served as an officer or employee of the Company, the Bank or any subsidiary. In addition, none of our executive officers has served as a director or as a member of the compensation committee of a company which employs any of our directors. (For further information, see the section below entitled “Compensation Discussion and Analysis.”) DIRECTOR COMPENSATION The following table sets forth information regarding the compensation of our non- employee directors for the year ended December 31, 2014. Thomas A. Broughton III is a named executive officer, and his compensation is reflected in the Summary Compensation Table. Name (a) Stanley M. Brock, Chairman of the Board Michael D. Fuller James J. Filler J. Richard Cashio Hatton C. V. Smith Fees earned or paid in cash (b) ($) 28,800 28,800 23,550 23,700 22,350 Stock Awards (c) ($) 0 0 0 0 0 Total (h) ($) 28,800 28,800 23,550 23,700 22,350 Our Chairman of the Board receives a $20,000 annual retainer, and our Audit Committee Chairman also receives a $20,000 retainer. Each of our other board members receives a $15,000 annual retainer. Directors are paid $600 for each board meeting attended, and $250 for each committee meeting. MEETINGS OF THE BOARD OF DIRECTORS Our board of directors held ten meetings in 2014. Each director attended more than 75% of the aggregate of: (i) the number of meetings of the board of directors held during the period he served on the board; and (ii) the number of meetings of committees of the board of directors held during the period he served on such committees. While we do not have a formal policy regarding director attendance at our Annual Meetings, we generally expect our directors to attend 16 if at all possible. Each of Messrs. Broughton, Brock, and Fuller attended the 2014 Annual Meeting. THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE “FOR” THE ELECTION OF EACH OF THE NOMINEES NAMED IN PROPOSAL 1. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS We have not entered into any business transactions with related parties required to be disclosed under Rule 404(a) of Regulation S-K other than banking transactions in the ordinary course of our business with our directors and officers, as well as members of their families and corporations, partnerships or other organizations in which they have a controlling interest. Management recognizes that related party transactions can present unique risks and potential conflicts of interest (in appearance and in fact). Therefore, we maintain written policies around interactions with related parties which require that these transactions are entered into and maintained on the following terms: (cid:2) (cid:2) in the case of banking transactions, each is on substantially the same terms, including price or interest rate, collateral and fees, as those prevailing at the time for comparable transactions with unrelated parties that are not expected to involve more than the normal risk of collectability or present other unfavorable features to the Bank; and in the case of any related party transactions, including banking transactions, each is approved by a majority of the directors who do not have an interest in the transaction. A copy of our policy governing related party transactions is available on our website www.servisfirstbank.com under the “Investor Relations” tab. The aggregate amount of indebtedness from directors and executive officers (including their affiliates) to the Bank as of December 31, 2014, including extensions of credit or overdrafts, endorsements and guarantees outstanding on such date, was approximately $13,083,000, which equaled 3.21% of our total equity capital as of that date. Less than 1% of these loans were installment loans to individuals. Related party transactions are made in the ordinary course of business, on substantially the same terms, including interest rates and collateral (where applicable), as those prevailing at the time for comparable transactions with persons not related to us, and do not involve more than normal risk of collectability or present other features unfavorable to us. As of the date of this Proxy Statement, no related party loans were categorized as non-accrual, past due, restructured or potential problem loans. We anticipate making related party loans in the future to the same extent as we have in the past. SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE Section 16(a) of the Exchange Act requires our directors and executive officers, and persons who own more than 10% of a registered class of our equity securities, to file with the SEC, initial reports of ownership and reports of changes in ownership of common stock and other equity securities. Executive officers, directors and greater than 10% stockholders are required by SEC regulations to furnish us with copies of all Section 16(a) reports they file. Based solely upon information made available to us, we believe that each filing required to be made 17 pursuant to Section 16(a) was timely filed by our executive officers and directors and the beneficial owners of more than 10% of our common stock, except for the following filings: Mr. Filler had late Form 4 filings dated August 19, 2014, July 30, 2014, and May 14, 2014, in each case due to lack of sufficient trade information to timely make the filing. COMPENSATION DISCUSSION AND ANALYSIS Introduction Our compensation process is designed to address both annual and longer-term corporate objectives. We have been in a period of accelerated growth and change in recent years, and our compensation processes have been designed to permit us to attract and retain highly skilled executive and management staff in our competitive market place. This Compensation Discussion and Analysis describes our compensation program for our “named executive officers”, who are Thomas A. Broughton III, William M. Foshee, Clarence C. Pouncey III, Rodney E. Rushing and Don G. Owens. Since November 2007, when we completed our reorganization in which the Company was formed and became the parent of the Bank, we have been a bank holding company. We conduct most of our operations through the Bank, which is our wholly-owned subsidiary. Our board of directors and the Bank’s board of directors include the same individuals. At the holding company level, we have five named executive officers, each of whom also holds the same position with the Bank. These officers are Thomas A. Broughton III, president and chief executive officer, Clarence C. Pouncey III, executive vice president and chief operating officer, William M. Foshee, executive vice president and chief financial officer, Rodney E. Rushing, executive vice president and executive for correspondent banking, and Don G. Owens, senior vice president and chief credit officer. All of such officers remain employees of the Bank for payroll and tax purposes. The board of directors of the Bank has a compensation committee. At the time we became a bank holding company, our board of directors appointed a separate compensation committee (the “Compensation Committee”, as discussed above), consisting of the same individuals as the compensation committee of the Bank, with the authority to determine the compensation of our Chief Executive Officer and, either independently or with other independent directors of the board, the compensation of our other executive officers, and to further administer any equity or other incentive plans. Because our officers, including Messrs. Broughton, Pouncey, Foshee, Rushing and Owens, remain employees of the Bank for payroll and tax purposes, their compensation is set by the compensation committee of the Bank, as a technical matter. However, such compensation is then approved by the Bank’s board of directors and by our board of directors. Because both compensation committees consist of the same persons, as do both boards of directors, references herein to “our” or “the” Compensation Committee will be deemed to refer to our Compensation Committee and/or the Bank’s compensation committee, as applicable. No executive officers of the Company make any recommendations to the Compensation Committee or participate in any way regarding the compensation of other executive officers, other than the President and Chief Executive Officer, Mr. Broughton. The Compensation Committee consults with Mr. Broughton to gain a better insight into the performance of the executive team as a basis for the committee’s determinations 18 regarding executive compensation. While the Compensation Committee consults with Mr. Broughton, the Compensation Committee makes its decisions independently. Compensation Philosophy and Objectives In order to recruit and retain the most qualified and competent individuals as executive officers, we strive to maintain a compensation program that is competitive in our market. Our Compensation Committee believes that the most effective executive compensation program is one that is designed to reward the achievement of specific annual, long-term and strategic goals by us and the Bank, and which aligns executives’ interests with those of our stockholders by rewarding performance, with the ultimate objective of improving stockholder value. The Compensation Committee evaluates both performance and compensation to ensure that we maintain our ability to attract and retain superior employees in key positions and that compensation provided to the named executive officers and other officers remains competitive relative to the compensation paid to similarly situated executives of our peers. Our Compensation Committee has not yet designated a specific peer group for this purpose, but relies on general information about similarly sized banks and bank holding companies in similar markets. In addition, the Compensation Committee retains compensation consultants from time to time in order to obtain detailed comparisons of our executive compensation as compared to our similarly sized competitors. The Compensation Committee did not retain a compensation consultant during 2014, but plans to retain compensation consultants again in future years. The Compensation Committee believes that executive compensation packages should include cash, annual short-term cash incentives and long-term equity based incentives that reward performance as measured against established goals. These goals may include any number of criteria, may be unique to the particular executive officer based upon his or her duties, and may include, among others, criteria based upon our net income, our asset growth, our loan growth, such executive officer’s personal production and our efficiency and asset quality. Additionally, the Compensation Committee believes that we should offer competitive benefit plans, including health insurance and a 401(k) plan. We also have entered into change in control agreements that apply to particular circumstances where we believe it is important to ensure the retention of certain key executives during the critical period immediately preceding a change in control, if and when applicable. The fundamental purpose of our executive compensation program is to assist us in achieving our financial and operating performance objectives. Specifically, our compensation program has three basic objectives: (cid:2) (cid:2) (cid:2) to attract, retain and motivate our executive officers, including our named executive officers; to reward executives upon the achievement of measurable corporate, business unit and individual performance goals; and to align each executive’s interests with the creation of stockholder value. 19 Role of Say-on-Pay Advisory Vote At the 2014 Annual Meeting of stockholders, our stockholders approved the advisory say-on-pay proposal by the affirmative vote of 99% of the shares cast on the proposal. The Compensation Committee considered the results of the say-on-pay advisory vote and did not implement any significant changes to our executive compensation as a result of the say-on-pay advisory vote. The Compensation Committee will continue to consider the outcome of the say- on-pay advisory votes when making future compensation decisions for our named executive officers. At the 2011 Annual Meeting, the board recommended and the stockholders approved holding annual say-on-pay advisory votes. The board has decided to hold the say-on-pay advisory vote every year. Elements of our Compensation Program Base salary: This element job intended responsibilities and his or her value to us. We also use this element to attract and retain our executives and, to some extent, acknowledge each executive’s individual efforts in furthering our strategic goals. to directly reflect an executive’s is Annual short-term cash incentives: This annual cash incentive is one of the performance- based elements of our compensation. It is intended to motivate our executives and to provide a current or immediate reward for short-term (annual) measurable performance. Equity-based incentives: The grant of stock options and/or other equity-based incentive compensation is the method we use to align the interests of our named executive officers with the interests of our stockholders, which is another element of performance-based compensation. Due to substantial levels of ownership of our common stock by most of our named executive officers, our Compensation Committee has not utilized equity-based compensation in recent years. Perquisites and benefits: These benefits and plans are intended to attract and retain qualified executives, by ensuring that our compensation program is competitive and provides an adequate opportunity for retirement savings. We believe that, to a limited degree, these programs tend to reward long-term service or loyalty to us. Change in control agreements: These agreements, or comparable provisions in an employment or similar agreement, provide a form of severance payable in the event we are the subject of a change in control. They are primarily intended to align the interests of our executives with our stockholders by providing for a secure financial transition in the event of termination in connection with a change in control. General Compensation Policies To reward both short- and long-term performance in the compensation program and in furtherance of our compensation objectives noted above, our executive officer compensation philosophy includes the following principles: 20 Compensation should be related to performance. The Compensation Committee believes that a significant portion of an executive officer’s compensation should be tied not only to individual performance, but also the Company’s performance measured against both financial and non-financial goals and objectives. Incentive compensation should represent a portion of an executive officer’s total to providing competitive compensation. The Compensation Committee compensation that reflects our performance and that of the individual officer or employee. is committed Compensation levels should be competitive. The Compensation Committee reviews available data to ensure that our compensation is competitive with that provided by other comparable companies. The Compensation Committee believes that competitive compensation enhances our ability to attract and retain executive officers. Incentive compensation should balance short-term and long-term performance. The Compensation Committee seeks to achieve a balance between encouraging strong short-term annual results and ensuring our long-term viability and success. To reinforce the importance of balancing these perspectives, executive officers generally will be provided both short- and long- term incentives. Prior to 2009, we provided our executive officers, non-employee directors and employees with the means to become stockholders and to share accretion in value with our external stockholders through our 2005 Amended and Restated Stock Incentive Plan. In 2009, we continued that process through the adoption and approval by our stockholders of our 2009 Stock Incentive Plan, which was amended and restated in 2014. The Compensation Committee does not make automatic equity grants each fiscal year, preferring instead to utilize such grants on an as needed basis to provide additional long-term incentives. Such equity long-term incentives have historically not vested immediately, but rather require the officers and directors that receive such grants to earn them over a period of years with the Company. As detailed above, the Compensation Committee has not utilized equity awards for the named executive officers during recent years due to our named executive officers’ substantial holdings of our common stock. The Compensation Committee believes that additional awards are not necessary at this time to properly align interests with those of our stockholders. The Compensation Committee does not use a specific formula to determine the amount allocated to each element of compensation. Instead, the Compensation Committee analyzes the total compensation paid to each executive and makes individual compensation decisions as to the mixture between base salary, annual short-term cash incentives and equity-based incentives. To date, in determining the amount or mixture of compensation to be paid to any executive, the Compensation Committee has not considered any severance payment to be paid under an employment agreement or change-in-control agreement or any equity-based incentives previously awarded. Further, the Compensation Committee has not adopted any specific stock ownership or holding guidelines that would affect such determinations. For fiscal year 2014, an average of 34.34% of our named executive officers’ compensation was in annual short-term cash incentives which, as described below, are largely performance-based awards. None of our named executive officers’ compensation was in long- term equity-based incentives, or stock options. The following table illustrates the percentage of each named executive officer’s total compensation, as reported in the “Summary Compensation 21 Table” below, related to base salary, annual short-term cash incentives and long-term equity- based incentives: Named Executive Officer Percentage of Total Compensation (Fiscal Year 2014) Annual Short Term Cash Incentives Equity- Based Incentives Annual Base Salary Perquisites and Benefits Thomas A. Broughton III, Principal Executive Officer (“PEO”) William M. Foshee, Principal Financial Officer (“PFO”) Clarence C. Pouncey III Rodney E. Rushing Don G. Owens 44.7% 58.7% 58.9% 58.4% 73.2% 47.8% 35.3% 35.4% 35.0% 18.2% 0% 0% 0% 0% 0% 7.5% 6.0% 5.7% 6.6% 8.6% Chief Executive Officer Compensation The compensation of Thomas A. Broughton III, our president and chief executive officer, is discussed throughout the following paragraphs. The Compensation Committee establishes Mr. Broughton’s compensation package each year with the intent of providing compensation designed to retain Mr. Broughton’s services and motivate him to perform to the best of his the abilities. Mr. Broughton’s 2014 base salary and Compensation Committee’s and our board’s determination of the total compensation package necessary to meet this objective. incentive compensation reflect Annual Base Salary The Compensation Committee endeavors to establish base salary levels for executives that are consistent and competitive with those provided for similarly situated executives of other similar financial institutions, taking into account each executive’s areas and level of responsibility. To date, the Compensation Committee has not designated a specific peer group for its use. For the year ended December 31, 2014, the Compensation Committee increased the base salaries of our named executive officers as follows: Thomas A. Broughton III to $350,000 from $315,000, an increase of 11.1%; William M. Foshee to $230,000 from $220,000, an increase of 4.5%, Clarence C. Pouncey III to $263,000 from $255,000, an increase of 4.7%; Rodney E. Rushing to $245,000 from $215,000, an increase of 13.9%; and Don G. Owens to $187,200 from $180,000, an increase of 4%. None of the named executive officers have employment agreements. See “Employment Agreements” below for a more detailed discussion. Annual Short-Term Cash Incentive Compensation For the year ended December 31, 2014, the Compensation Committee relied on various performance measurements for defining executive officer cash incentive compensation for the 22 named executive officers which included, among others, our net income, our asset growth, our loan growth, the executive’s individual production and our efficiency and asset quality. Each of the performance measurements was applied and determined at the discretion of the Compensation Committee. The potential award level for Mr. Broughton is purely discretionary, but the potential cash award level for each of our other named executive officers is generally limited to 50% of their respective base salaries. The Compensation Committee also has discretionary authority to establish “stretch” performance goals for individual officers, potentially allowing for cash incentive compensation in excess of 50% of an officer’s base salary. In 2014, the Committee established such “stretch” goals for Messrs. Foshee, Pouncey and Rushing, meaning that each of such officers had the opportunity to earn cash incentive compensation of up to 60% of their respective base salaries. Mr. Owens has “stretch” performance goals that would potentially allow for cash incentive compensation of up to 30% of his base salary. We do not have any contractual obligations to provide the opportunity to earn specified levels of cash incentive compensation, and thus such determination is entirely within the discretion of the Compensation Committee. The Compensation Committee makes a determination of awards based on the information available to it at the time the award is made. The Compensation Committee has no policy to adjust or recover awards or payments if the relevant Company performance measures upon which they are based are restated or otherwise adjusted in a manner that would reduce the size of an award or payment. The performance factors for each of our named executive officers other than Mr. Broughton, as well as actual 2014 results, are listed in the table below: Name Performance Factor Threshold Target ($ in thousands) Maximum 2014 Actual Foshee Pouncey Rushing Owens Bank Net Income $47,000 $49,300 $51,300 $51,949 Bank Net Income $47,000 $49,300 $51,300 $51,949 NPAs & ORE/Loans less than Watchlist Loans/Loans <5% at 12/31/14 1% 5% 1% 5% 1% 5% Less than 1% Less than 5% Correspondent Banking Net Income Correspondent Banking Growth Deposit Correspondent Banking Federal Funds Growth Classified Items Coverage Ratio/Tier 1 Capital and ALLL Nonperforming Assets/Total Loans and OREO $3,600 $3,750 $4,200 $4,417 $25,000 $50,000 $60,000 $81,877 $40,000 $50,000 $50,000 $79,735 < 20% <15% <10% 8.44% <90% <80% <70% 50% 23 Name Performance Factor Threshold Target ($ in thousands) Maximum 2014 Actual Net Credit Expenses <.30 basis points <.25 basis points <.15 basis points .204% Regulatory Compliance Average Loan Growth Satisfactory Satisfactory Satisfactory Satisfactory $283,000 $389,000 $555,000 $500,000 The Compensation Committee set specific objective numerical targets for the above- stated criteria for each named executive officer other than Mr. Broughton. The Compensation Committee believed that, based upon our overall performance and the specific individual performance levels of our named executive officers, it was appropriate to provide significant cash incentive bonuses to all of our named executive officers for 2014. Accordingly, for the year ended December 31, 2014 and based upon both the attainment of the specific objective numerical targets and our overall performance and such officers’ individual performance for 2014, the Compensation Committee awarded the cash incentive compensation set forth in the table below. The table below details, for each named executive officer, the range of cash incentive compensation each was eligible to earn (expressed as a percentage of base salary), cash incentive compensation paid as a percentage of base salary and cash incentive compensation paid for 2014 performance. Name Thomas A. Broughton III William M. Foshee Clarence C. Pouncey III Rodney E. Rushing Don G. Owens 2014 Incentive Range (%) None 2014 Incentive as a Percentage of Base Salary (%) 107.1% 2014 Incentive Paid ($) $375,000 0%-60% 0%-60% 0%-60% 0%-30% 60% 60% 60% 24.9% $138,000 $157,800 $147,000 $46,612 Equity-Based Incentive Compensation In general, we have granted incentive stock options to our named executive officers only in connection with their initial hiring, but with vesting schedules designed to enhance their retention and align their interests with those of our stockholders. These incentive stock options generally vest fully over six to eight years from their date of grant, with most of such grants not beginning to vest until three to five years following their date of grant. However, in recognition of the contributions made by our Chief Executive Officer, Mr. Broughton has received both stock options and restricted stock awards from time to time. Mr. Foshee, our Chief Financial Officer, has also received additional stock option grants since his initial hiring. None of our named executive officers received grants of stock-based awards during the year ended December 24 31, 2014. See “Executive Compensation — Outstanding Equity Awards at Fiscal Year-End” below for a detailed description of the vesting schedules of each of the options granted to the named executive officers that were outstanding at December 31, 2014. Our Stock Incentive Plans allow for the accelerated vesting of equity awards in the event of a change in control. In general, under these Plans a “change in control” means a reorganization, merger or consolidation of the Company or the Bank with or into another entity where our stockholders before the transaction own less than 50% of our combined voting power after the transaction, a sale of all or substantially all of our assets or a purchase of more than 50% of the combined voting power of our outstanding capital stock in a single transaction or a series of related transactions by one “person” (as that term is used in Section 13(d) of the Exchange Act) or more than one person acting in concert. Severance and Change in Control. We do not have an employment or other agreement with Messrs. Broughton, Rushing or Owens that would require us to pay them severance payments upon termination of employment. We have entered into change in control agreements with Mr. Foshee and Mr. Pouncey. See “Executive Compensation — Employment Agreements”, “ — Change in Control Agreements” and “ — Estimated Payments upon a Termination or Change in Control” below. REPORT OF THE COMPENSATION COMMITTEE The Compensation Committee of the board of directors of ServisFirst Bancshares, Inc. has reviewed and discussed the Compensation Discussion and Analysis for the Company for the year ended December 31, 2014 with management. In reliance on the reviews and discussions with management, the Compensation Committee recommended to the board of directors, and the board of directors has approved, that the Compensation Discussion and Analysis be included in the required company filings with the SEC, including the Proxy Statement for the 2015 Annual Meeting of Stockholders. The Compensation Committee Report shall not be deemed incorporated by reference in any document previously or subsequently filed with the SEC that incorporates by reference all or any portion of this Proxy Statement. Submitted by the Compensation Committee: Hatton C.V. Smith, Chairman J. Richard Cashio James J. Filler 25 EXECUTIVE COMPENSATION Summary Compensation Table The following table sets forth the aggregate compensation paid by us or the Bank to our named executive officers: Name and Principal Position Held (a) Year (b) Thomas A. Broughton III President and Chief Executive Officer 2014 2013 2012 Salary (c) ($) Bonus (d) ($) 350,000 375,000 315,000 325,000 297,500 315,000 Stock Awards (e) ($) - - - Option Awards (f) ($) - - - Non-Equity Incentive Plan Comp (g) ($) - - - Change in Pension Value and Non- Qualified Deferred Compensation Earnings (h) ($) - - - Clarence C. Pouncey III EVP and Chief Operating Officer William M. Foshee EVP and Chief Financial Officer Rodney E. Rushing EVP and Executive for Correspondent Banking Don G. Owens SVP and Chief Credit Officer 2014 2013 2012 2014 2013 2012 263,000 157,800 255,000 90,000 244,000 145,000 230,000 138,000 220,000 121,000 210,000 130,000 2014 245,000 147,000 - - - - - - - 2014 187,200 46,612 - - - - - - - - - - - - - - - - - - - - - - - - - All Other Compensation (i) ($) 59,030(1) 57,080 56,667 Total (j) ($) 784,030 697,080 669,167 25,390(2) 24,587 24,268 446,190 369,587 413,268 23,521(3) 19,996 19,876 391,521 360,996 359,876 27,785(4) 419,785 21,865(5) 255,677 (1) (2) (3) (4) All Other Compensation for 2014 includes car allowance ($9,000), director’s fees ($22,800), country club allowance ($7,738), healthcare premiums ($7,896), matching contributions to 401(k) plan ($10,600) and group life and long-term disability insurance premiums ($996). Mr. Broughton’s spouse travels with him on business trips using the Company aircraft from time to time. The Company has determined that Mrs. Broughton’s travel results in no additional incremental cost to the Company. All Other Compensation for 2014 includes car allowance ($9,000), country club allowance ($7,498), group life and long-term disability insurance premiums ($996) and healthcare premiums ($7,896). All Other Compensation for 2014 includes car allowance ($9,000), matching contributions to 401(k) plan ($13,525) and group life and long-term disability insurance premiums ($996). All Other Compensation for 2014 includes car allowance ($9,000), healthcare premiums ($7,896), matching contributions to 401(k) plan ($9,234.62), group life and long-term disability insurance premiums ($996) and club dues ($658). 26 (5) All Other Compensation for 2014 includes car allowance ($5,400), healthcare premiums ($7,896), matching contributions to 401(k) plan ($7,615.20) and group life and long-term disability insurance premiums ($954). Grants of Plan-Based Awards in 2014 The Company did not make any grants of plan-based awards to our named executive officers during 2014. Outstanding Equity Awards at Fiscal Year-End The following table details all outstanding equity awards as of December 31, 2014: Option Awards Stock Awards Equity Incentive Plan Awards: Market or Payout Value of Unearned Shares, Units or Other Rights That Have Not Vested ($) (i) Equity Incentive Plan Awards: Number of Unearned Shares, Units or Other Rights That Have Not Vested (#) (h) Number of Shares or Units of Stock That Have Not Vested (#) (f) Market Value of Shares or Units of Stock That Have Not Vested ($) (g) Name (a) Thomas A. Broughton III (CEO) (1) William M. Foshee (CFO) (2) Clarence C. Pouncey III (3) Rodney E. Rushing (4) Don G. Owens (5) Number of securities underlying unexercised options (#) exercisable (b) - - 3,000 150,000 Number of Securities underlying unexercised options (#) unexercisable (c) 33,000 30,000 12,000 7,500 7,500 - Option Option exercise expiration price date ($) (e) (d) $8.33 1/19/2021 $10.00 11/28/2021 2/15/2020 $8.33 $8.33 1/19/2021 $10.00 2/21/2022 4/20/2016 $3.67 105,000 7,500 $10.00 $13.83 03/21/2021 02/10/2024 3,000 $10.00 10/31/2022 - - _____________________________ (1) (2) The option to purchase 33,000 shares at $8.33 per share granted to Mr. Broughton on January 19, 2011 vests 100% on January 19, 2016. The option to purchase 30,000 shares at $10.00 per share granted to Mr. Broughton on November 28, 2011 vests 100% on November 28, 2016. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. The option to purchase 15,000 shares at $8.33 per share was granted to Mr. Foshee on February 16, 2010, of which 3,000 shares vested on February 16, 2014 and 12,000 shares vest on February 16, 2015. The option to purchase 7,500 shares at $8.33 per share granted to Mr. Foshee on January 19, 2011 vests in a lump sum on January 19, 2016. The 27 option to purchase 7,500 shares at $10.00 per share granted to Mr. Foshee on February 21, 2012 vests in a lump sum on February 21, 2017. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. The option to purchase 150,000 shares at $3.67 per share was granted to Mr. Pouncey on April 20, 2006, of which 27,000 shares vested each year beginning on April 20, 2009 and the final 15,000 shares vested on April 20, 2014. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. The option to purchase 105,000 shares at $10.00 per share granted to Mr. Rushing on March 21, 2011 vests 100% on March 21, 2016. The option to purchase 7,500 shares at $13.83 per share granted to Mr. Rushing on February 10, 2014 vests 100% on February 10, 2021. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. The option to purchase 3,000 shares at $10.00 per share granted to Mr. Owens on October 31, 2012 vests 100% on October 31, 2017. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. (3) (4) (5) Plan Option Exercises and Stock Vested in 2014 The following table sets forth information regarding option exercises by and restricted stock vesting for our named executive officers during 2014: Name (a) Thomas A. Broughton III(1) William M. Foshee(2) Clarence C. Pouncey III Rodney E. Rushing Don G. Owens Option Awards Stock Awards Number of Shares Acquired on Exercise (#) Value Realized on Exercise ($) Number of Shares Acquired on Vesting (#) Value Realized on Vesting ($) (b) 55,500 90,000 - - - (c) $482,550 $889,800 - - - (d) 12,000 - - - - (e) $353,760 - - - - (1) Mr. Broughton exercised options for 25,500 shares at a price of $3.33 per share and for 30,000 shares at a price of $6.67 per share. Mr. Broughton received a restrictive stock award of 60,000 shares in 2009 and 12,000 shares of such award as referenced in the table above vested on October 26, 2014. Based upon a value of $13.83 per share, the last sale price of the Company’s common stock known to the Company at the time of exercise, the value realized by Mr. Broughton on the exercise of such options was $482,550. Based upon a value of $29.48 per share, the closing price of the Company’s common stock on the last trading day prior to the vesting date, the value realized by Mr. Broughton upon vesting of such shares was $353,760. (2) Mr. Foshee exercised options for 60,000 shares at a price of $3.33 per share, 15,000 shares at a price of $3.67 per share and 15,000 shares at a price of $6.67 per share. Based 28 upon a value of $13.83 per share, the last sale price of the Company’s common stock known to the Company at the time of exercise, the value realized by Mr. Foshee on the exercise of such options was $889,800. Pension Benefits The Company does not maintain any benefit plan that provides for payments or other benefits at, following or in connection with retirement, other than the Company’s 401(k) plan. Nonqualified Defined Contribution and Other Nonqualified Deferred Compensation Plans The Company does not maintain any defined contribution or other plans that provide for the deferral of compensation on a basis that is not tax-qualified. Effect of Compensation Policies and Practices on Risk Management and Risk-Taking Incentives There is inherent risk in the business of banking. However, we do not believe that any of our compensation policies and practices provide incentives to our employees to take risks that are reasonably likely to have a material adverse effect on us. We believe that our compensation policies and practices are consistent with those of similar bank holding companies and their banking subsidiaries and are intended to encourage and reward performance that is consistent with sound practice in the industry. EMPLOYMENT CONTRACTS AND TERMINATION OF EMPLOYMENT ARRANGEMENTS AND POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE IN CONTROL Change in Control Agreements General We have two change in control severance agreements with named executive officers, William M. Foshee and Clarence C. Pouncey III. Each of these change in control agreements was originally entered into with the Bank, but have been amended and restated to apply to a change in control of the Company as well as the Bank. Mr. Foshee’s and Mr. Pouncey’s agreements generally provide for a lump sum payment (equal to two times annual base salary for Mr. Foshee and one times annual base salary for Mr. Pouncey) in the event of the termination of their respective employment within 24 months after a “change in control” (as defined in their agreements) either: (i) by the Bank or the Parent, other than for “cause” (as defined in the respective agreements), death, disability or the attainment of normal retirement date, or (ii) by the employee for the specific reasons set forth in the contract. These agreements are not employment agreements and do not guarantee employment for any term or period; they only apply if a change in control occurs. The size of each benefit was set through arm’s-length negotiations with each of such individuals upon their employment and consistent with general industry standards. Each of these 29 agreements was approved by the board of directors of the Bank and the Company. Definitions The term “change in control” is defined in Mr. Foshee’s and Mr. Pouncey’s change in control agreements to include: (cid:2) (cid:2) (cid:2) (cid:2) a merger, consolidation or other corporate reorganization (other than a holding company reorganization) involving either the Company or the Bank in which we do not survive, or if we survive, our stockholders before such transaction do not own more than 50% of, respectively, (i) the common stock of the surviving entity, and (ii) the combined voting power of any other outstanding securities entitled to vote on the election of directors of the surviving entity; the acquisition, other than from us, by any individual, entity or group (within the meaning of Section 13(d)(3) or 14(d)(2) of the Exchange Act) of beneficial ownership of 50% or more of either the then outstanding shares of our common stock or the combined voting power of our then outstanding voting securities entitled to vote generally in the election of directors; provided, however, that neither of the following shall constitute a change in control: - - any acquisition by us, by any of our subsidiaries, or by any employee benefit plan (or related trust) of us or our subsidiaries, or any acquisition by any corporation, entity, or group, if, following such acquisition, more than 50% of the then-outstanding voting rights of such corporation, entity or group are owned, directly or indirectly, by all or substantially all of the persons who were the owners of our common stock immediately prior to such acquisition; individuals who, as of the effective date of the change in control agreement, constituted our board of directors cease for any reason to constitute at least a majority of our board of directors, except as otherwise provided in the agreement approval by our stockholders of: - - - our complete liquidation or dissolution, a complete liquidation or dissolution of the Bank, or the sale or other disposition of all or substantially all our assets, other than to an entity with respect to which immediately following such sale or other disposition, more than 50% of, respectively, the then-outstanding shares of common stock of such corporation, and the combined voting power of the then-outstanding voting securities of such corporation entitled to vote generally in the election of directors, is then beneficially owned, directly or indirectly, by all or substantially all of the individuals and entities who were the beneficial owners, respectively, of our outstanding common stock, and our outstanding voting securities immediately prior to such sale or other disposition, in substantially the same proportions as their 30 ownership, immediately prior to such sale or disposition, of our outstanding common stock and our outstanding securities, as the case may be. (cid:2) Notwithstanding the foregoing, if Section 409A of the Internal Revenue Code would apply to any payment or right arising under the change in control agreements as a result of a change in control as described above, then with respect to such right or payment the only events that would constitute a change in control will be deemed to be those events that would constitute a change in the ownership or effective control of the Company, or in the ownership of a substantial portion of the assets of the Company in accordance with Section 409A. The change in control payments are due in the event that we terminate Mr. Foshee or Mr. Pouncey without “cause” (as such term is defined in the agreements) any time within two years after a change in control. In addition, the change of control payment is triggered in the event that Mr. Foshee or Mr. Pouncey terminates his employment any time within two years after a change in control for any of the following reasons: (i) they are assigned to duties or responsibilities that are materially inconsistent with their position, duties, responsibilities or status immediately preceding such change in control, or a change in their reporting responsibilities or titles in effect at such time resulting in a reduction of their responsibilities or position; (ii) the reduction of their base salary or, to the extent such has been established by the board of directors or its Compensation Committee, target bonus (including any deferred portions thereof) or substantial reduction in their level of benefits or supplemental compensation from those in effect immediately preceding such change in control; or (iii) their transfer to a location requiring a change in residence or a material increase in the amount of travel normally required of them in connection with their employment. In addition to the cash payments set forth in the change in control agreements, any incentive stock options and restricted stock awards granted to the affected employee will immediately vest upon a change in control. Estimated Payments upon a Termination or Change in Control Under the agreements, Mr. Foshee is entitled to a change in control payment equal to two times his annual base salary at the time of the change in control and Mr. Pouncey is entitled to a change in control payment equal to one times his annual base salary at the time of the change in control. Assuming that we had a change in control as of December 31, 2014, as defined in both the change in control agreements above, and assuming further that each of the requisite triggering events had occurred as of such date, then we would have had to pay cash payments of $460,000 to Mr. Foshee and $263,000 to Mr. Pouncey, each in a lump sum payment within 30 days of their respective termination. Furthermore, assuming we had a change in control as of December 31, 2014, as defined in either of our stock incentive plans, and further assuming that the value of the stock as of that date was $32.95 per share (the closing price on such date), then each of the named executive officers would become immediately vested in their unvested incentive stock options as of such date equal to the following value based upon the difference between $32.95 per share and their respective exercise prices per share for such shares: (i) Thomas A. Broughton III — $1,500,960, 31 (ii) William M. Foshee - $652,215, (iii) Clarence C. Pouncey, III - $0; (iv) Rodney E. Rushing - $2,553,150, and (v) Don G. Owens - $68,850. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT Security Ownership of Certain Beneficial Owners As of December 31, 2014, there was no person (including any group) who is known to us to be the beneficial owner of more than 5% of our common stock. Security Ownership of Management The following table sets forth the beneficial ownership of our common stock as of March 9, 2015 by: (i) each of our directors; (ii) our named executive officers; and (iii) all of our directors and our executive officers as a group. Except as otherwise indicated, each person listed below has sole voting and investment power with respect to all shares shown to be beneficially owned by him except to the extent that such power is shared by a spouse under applicable law. The information provided in the table is based on our records, information filed with the SEC and information provided to the Company. Amount and Nature of Beneficial Ownership Percentage of Outstanding Common Stock (%)(2) Name and Address of Beneficial Owner(l) Thomas A. Broughton III Stanley M. Brock Michael D. Fuller James J. Filler J. Richard Cashio Hatton C. V. Smith William M. Foshee Clarence C. Pouncey III Rodney E. Rushing Don G. Owens 653,900 451,960 510,394 644,903 356,586 181,497 223,476 378,861 122,000 0 (3)(4) (3)(5) (3)(6) (3) (3)(7) (3) (8) (9) (10) (11) All directors and executive officers as a group (10 persons) 3,523,577 (12) _________________ 2.50% 1.73% 1.95% 2.47% 1.36% * * 1.45% * * 13.49% * (1) (2) Owns less than 1% of outstanding common stock. The addresses for all above listed individuals is 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209. Except as otherwise noted herein, the percentage is determined on the basis of 25,483,110 shares of our common stock outstanding plus securities deemed outstanding pursuant to Rule 13d-3 promulgated under the Securities Exchange Act of 1934, as amended (the 32 (3) (4) (5) (6) (7) (8) “Exchange Act”). Under Rule 13d-3, a person is deemed to be a beneficial owner of any security owned by certain family members and any security of which that person has the right to acquire beneficial ownership within 60 days, including, without limitation, shares of our common stock subject to currently exercisable options. Does not include an option granted to each director on November 28, 2011 to purchase 30,000 shares of common stock for $10.00 per share which vests 100% after five years. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. Includes 6,900 shares owned by an adult child for whom Mr. Broughton provides all support. Does not include an option granted to Mr. Broughton on January 19, 2011 to purchase 33,000 shares of common stock for $8.33 per share which vests 100% after five years. Does not include an option granted to Mr. Broughton on January 20, 2015 to purchase 10,000 shares of common stock for $30.17 per share which vests 100% after five years. Includes 27,000 shares owned by his spouse, but does not include 3,300 shares owned by each of his two stepchildren. Mr. Broughton disclaims beneficial ownership of such shares. Mr. Broughton has pledged 27,000 shares to Business First Bank, Baton Rouge, as security for a line of credit. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. Includes 36,750 shares of common stock owned by one of Mr. Brock’s children, as to which Mr. Brock may still be deemed to be the beneficial owner. Mr. Brock disclaims beneficial ownership of all shares not directly owned by him. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. Includes 12,000 shares held by Mr. Fuller’s spouse. Mr. Fuller disclaims beneficial ownership of such shares. Includes 444,000 shares held by Tyrol, Inc., which is owned by Mr. Fuller’s adult children. Mr. Fuller disclaims beneficial ownership of such shares. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. Includes 14,376 shares owned by Mr. Cashio’s daughter for whom Mr. Cashio provides all support. Mr. Cashio disclaims beneficial ownership of such shares. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. Includes 15,000 shares obtainable within 60 days pursuant to an option granted to Mr. Foshee on February 16, 2010 to purchase 15,000 shares at $8.33 per share which vests 3,000 shares on February 16, 2014 and 12,000 shares on February 16, 2015. Does not include an option granted on January 19, 2011 to purchase up to 7,500 shares of common stock for $8.33 per share which vests 100% on January 19, 2016, or an option to purchase 7,500 shares of common stock for $10.00 per share granted on February 21, 2012, which vests 100% on February 21, 2017. Mr. Foshee has pledged 110,976 shares to First National Bankers Bank. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. 33 (9) Includes 150,000 shares of common stock obtainable within 60 days pursuant to an option granted to Mr. Pouncey on April 20, 2006 to purchase up to 150,000 shares of common stock for $3.67 per share, which vests at 27,000 shares per year beginning on April 20, 2009 and 15,000 shares on April 20, 2014. Includes 13,860 shares beneficially owned by Mr. Pouncey’s wife through a limited liability company. Does not include 999 shares owned by Mr. Pouncey’s daughter. Mr. Pouncey disclaims beneficial ownership of such shares. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. (10) Does not include an option granted on March 21, 2011 to purchase up to 105,000 shares of common stock for $10.00 per share which vests 100% on March 21, 2016, or an option to purchase 7,500 shares of common stock for $13.83 per share granted on February 10, 2014, which vests 100% on February 10, 2021. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. (11) Does not include an option granted on October 31, 2012 to purchase up to 3,000 shares of common stock for $10.00 per share which vests 100% on October 31, 2017. Share numbers and exercise price reflect 3-for-1 stock split that occurred on July 16, 2014. (12) Includes 165,000 shares obtainable within 60 days pursuant to the exercise of outstanding options or warrants. PROPOSAL 2: RATIFICATION OF DIXON HUGHES GOODMAN, LLP AS OUR INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM FOR THE YEAR ENDING DECEMBER 31, 2015 As previously reported in a Current Report on Form 8−K filed with the SEC on June 24, 2014 (“Current Report”), the Audit Committee of the Board of Directors dismissed KPMG LLP as the Company’s independent registered public accounting firm on June 18, 2014, effective immediately. During the fiscal years ended December 31, 2013 and 2012, and the subsequent interim period through June 18, 2014: (i) there have been no disagreements with KPMG on any matter of accounting principles or practices, financial statement disclosure or auditing scope or procedure, which disagreements, if not resolved to the satisfaction of KPMG, would have caused it to make reference to the subject matter of the disagreement in connection with its reports; and (ii) KPMG did not advise the Company of any “reportable events” as that term is defined in Item 304(a)(1)(v) of Regulation S-K. The audit reports of KPMG on the financial statements of the Company as of and for the fiscal years ended December 31, 2013 and 2012 did not contain an adverse opinion or disclaimer of opinion and were not qualified or modified as to uncertainty, audit scope or accounting principles. The Company provided to KPMG the disclosure contained in the Current Report and requested KPMG furnish a letter addressed to the SEC stating whether it agreed with the statements contained therein and, if not, stating the respects in which it did not agree. A copy of KPMG LLP’s letter, dated June 24, 2014, was filed as Exhibit 16.1 to the Current Report. 34 On June 18, 2014, the Board of Directors ratified and approved the Company’s engagement of Dixon Hughes Goodman, LLP as independent auditors for the Company and its subsidiaries. During the years ended December 31, 2013 and 2012 and through June 18, 2014, neither the Company nor anyone on its behalf consulted Dixon Hughes Goodman, LLP regarding (i) the application of accounting principles to a specific completed or contemplated transaction, (ii) the type of audit opinion that might be rendered on the Company's financial statements, or (iii) any matter that was the subject of a disagreement or event identified in response to Item 304(a)(1) of Regulation S-K (there being none). Subject to the ratification by our stockholders, our Board of Directors intends to engage Dixon Hughes Goodman, LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2015. The submission of this matter for ratification by stockholders is not legally required; however, our Board of Directors believes that such submission is consistent with best practices in corporate governance and is an opportunity for stockholders to provide direct feedback to the directors on an important issue of corporate governance. A majority of the total votes cast at the Annual Meeting, either in person or by proxy, will be required for the ratification of the appointment of the independent registered public accounting firm. If our stockholders do not ratify the selection of Dixon Hughes Goodman, LLP, the appointment of the independent registered public account firm will be reconsidered by the Audit Committee and the Board of Directors. THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE “FOR” THE RATIFICATION OF DIXON HUGHES GOODMAN, LLP AS OUR INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM FOR THE YEAR ENDING DECEMBER 31, 2015. INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM Our consolidated balance sheet as of December 31, 2014, and the related consolidated statements of income, comprehensive income, stockholders’ equity and cash flows for the year ended December 31, 2014 have been audited by Dixon Hughes Goodman, LLP, our independent registered public accounting firm, as stated in their report appearing in our 2014 Annual Report on Form 10-K. Dixon Hughes Goodman, LLP was initially engaged as our independent registered public accounting firm on June 18, 2014. Representatives of Dixon Hughes Goodman, LLP are expected to be in attendance at our Annual Meeting, will have the opportunity to make a statement if they desire to do so, and are expected to be available to respond to appropriate questions. Representatives of KPMG LLP are not expected to be in attendance at our Annual Meeting. 35 Audit and Non-Audit Services Pre-Approval Policy The Audit Committee’s charter provides that the Audit Committee must pre-approve services to be performed by our independent registered public accounting firm. In accordance with that requirement, the Audit Committee pre-approved the engagement of Dixon Hughes Goodman, LLP pursuant to which it provided the audit and audit-related services described below for the fiscal year ended December 31, 2014. One hundred percent of the fees set forth below were pre-approved by the Audit Committee. Dixon Hughes Goodman LLP (1) Audit fees (2) Audit-related fees (3) Tax fees (4) All other fees (1) Includes fees incurred for re-audit of financial statements for the years ended December 31, 2014 $216,160(1) $8,500(2) $10,000(3) $0 2012 and 2013, which financial statements were previously audited by KPMG LLP. (2) Consists of fees incurred in connection with the review of the registration statement filed with the SEC on Form S-4, as amended, on November 24, 2014. (3) Consists of fees incurred in connection with tax return filings for the year ended 2013. KPMG LLP 2014 (1) Audit fees $166,686 $50,000(1) (2) Audit-related fees (3) Tax fees $0 (4) All other fees $0 (1) Consists of fees incurred in connection with the review of, and consent to the incorporation of Financial Statements in, the registration statements on Form S-8 and Form S-4, as amended, filed with the SEC on June 17, 2014 and November 24, 2014, respectively. 2013 $287,800 $24,196(2) $10,311(3) $0 (2) Consists of fees incurred in connection with Federal Housing Authority and Small Business Lending Fund compliance. (3) Consists of fees incurred in connection with tax return filings for the year ended 2012. REPORT OF THE AUDIT COMMITTEE The Audit Committee of the board of directors of ServisFirst Bancshares, Inc. has reviewed and discussed the audited consolidated financial statements of the Company and its subsidiary, ServisFirst Bank, with management of the Company and Dixon Hughes Goodman, LLP, independent registered public accountants for the Company for the year ended December 31, 2014. Management represented to the Audit Committee that the Company’s audited consolidated financial statements were prepared in accordance with U.S. generally accepted accounting principles. The Audit Committee has discussed with Dixon Hughes Goodman, LLP the matters required to be discussed by PCAOB Auditing Standard No. 16, “Communications with Audit Committees.” The Audit Committee has received the written disclosures and confirming letter 36 from Dixon Hughes Goodman, LLP required by Independence Standards Board Standard No. 1, “Independence Discussions with Audit Committees,” and has discussed with Dixon Hughes Goodman, LLP their independence from the Company. Based on these reviews and discussions with management of the Company and Dixon Hughes Goodman, LLP referred to above, the Audit Committee has recommended to our board of directors that the audited consolidated financial statements of the Company and its subsidiaries for the fiscal year ended December 31, 2014 be included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2014. This Audit Committee Report shall not be deemed incorporated by reference in any document previously or subsequently filed with the SEC that incorporates by reference all or any portion of this Proxy Statement. Submitted by the Audit Committee: Michael D. Fuller, Chairman J. Richard Cashio Stanley M. Brock PROPOSAL 3: ADVISORY VOTE ON EXECUTIVE COMPENSATION The Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010 (the “Dodd- Frank Act”) included a provision that requires publicly-traded companies to hold an advisory, or non-binding, stockholder vote to approve or disapprove the compensation of executive officers. Consistent with that requirement, we are conducting an advisory vote on the compensation of the executive officers named in this proxy statement. The compensation of our executive officers is disclosed in this Proxy Statement under the headings “Executive Compensation” and “Compensation Discussion and Analysis” above in accordance with rules and regulations of the SEC. We believe that the most effective executive compensation program is one that is designed to reward the achievement of specific annual, long-term and strategic goals by us and the Bank, and which aligns executives’ interests with those of our stockholders by rewarding performance, with the ultimate objective of improving stockholder value. As a stockholder, you have the opportunity to endorse or not endorse our executive compensation program and policies through an advisory vote, commonly known as a “Say on Pay” vote, on the following resolution: RESOLVED, that the compensation paid to the Company’s named executive officers as disclosed herein pursuant to Item 402 of Regulation S-K, including the Compensation Discussion and Analysis, compensation tables and narrative discussion, is hereby approved. This vote is intended to address the overall compensation of our named executive officers and the policies and practices described in this Proxy Statement. This vote is advisory and therefore not binding on the Company, the Compensation Committee or the board. The board and the Compensation Committee value the opinions of stockholders and will take into account the outcome of the vote when considering future executive compensation arrangements. 37 THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE “FOR” THE RESOLUTION APPROVING THE COMPENSATION PAID TO OUR NAMED EXECUTIVE OFFICERS. STOCKHOLDER PROPOSALS Under Exchange Act Rule 14a-8, any stockholder desiring to submit a proposal for inclusion in our proxy materials for our 2016 Annual Meeting of Stockholders must provide the Company with a written copy of that proposal by no later than November 13, 2015, which is 120 days before the first anniversary of the date on which the Company’s proxy materials for the 2015 Annual Meeting were first mailed to stockholders. However, if the date of our Annual Meeting in 2016 changes by more than 30 days from the date of our 2015 Annual Meeting, then the deadline would be a reasonable time before we begin distributing our proxy materials for our 2016 Annual Meeting. Matters pertaining to such proposals, including the number and length thereof, eligibility of persons entitled to have such proposals included and other aspects are governed by the Exchange Act and the rules of the SEC thereunder and other laws and regulations, to which interested stockholders should refer. If a stockholder desires to bring other business before the 2016 Annual Meeting without including such proposal in the Company’s proxy statement, the stockholder must notify the Company in writing on or before January 27, 2016. Our Corporate Governance and Nominations Committee will consider nominees for election to our board of directors. See “Committees of the Board of Directors-Corporate Governance and Nominations Committee” on page 12 for details to be included in any such nomination. Nominations should be submitted in a timely manner in care of our Chief Financial Officers. 38 GENERAL INFORMATION As of the date of this Proxy Statement, the board of directors does not know of any other business to be presented for consideration or action at the Annual Meeting, other than that stated in the notice of the Annual Meeting. If other matters properly come before the Annual Meeting, the persons named in the accompanying form of proxy will vote thereon in their best judgment. By Order of the Board of Directors SERVISFIRST BANCSHARES, INC. William M. Foshee Secretary and Chief Financial Officer Birmingham, Alabama March 13, 2015 39 [This page intentionally left blank.] Our Name is Our Mission 2014 Annual Report ServisFirst Bank www.servisfirstbank.com ServisFirst Bancshares http://servisfirstbancshares.investorroom.com/ Birmingham (cid:2) Dothan (cid:2) (cid:3)(cid:4)(cid:5)(cid:6)(cid:7)(cid:8)(cid:9)(cid:10)(cid:10)(cid:11)(cid:12)(cid:12)(cid:2)(cid:12) (cid:13)(cid:14)(cid:15)(cid:9)(cid:10)(cid:11)(cid:12)(cid:12)(cid:2)(cid:12)(cid:12)(cid:13)(cid:14)(cid:5)(cid:6)(cid:16)(cid:14)(cid:17)(cid:11)(cid:18)(cid:19)(cid:12)(cid:12)(cid:2)(cid:12)(cid:12)(cid:20)(cid:21)(cid:7)(cid:22)(cid:8)(cid:9)(cid:10)(cid:10)(cid:11)(cid:12)(cid:12)(cid:2)(cid:12)(cid:12)(cid:23)ensacola March 13, 2015 Dear Shareholder, 2014 was a strong year of growth, profitability, and building shareholder value for our Company. We also attracted great bankers in 2014 who will help us reach our growth goals in 2015 and beyond. We completed our initial public offering on May 13, 2014, which has improved our visibility and given us more traction with larger commercial and industrial companies in each of our markets. We purchased our first bank in 2014, Metro Bank in Atlanta, Georgia. That acquisition closed on February 2, 2015 and Ken Barber is now our Regional CEO for Atlanta. As a Board, we thought Atlanta was a great potential market for us which would not only contribute to our growth and customer footprint, it also allowed entry into the metropolitan Atlanta area, which is certainly a more rational market since the recession. While we are committed to continuing our organic growth plan, a plan we have followed since our 2005 formation, Atlanta was a market where we could not find a banking team to hire and fortunately for us, Ken agreed to join us with his shareholders in a merger. Ken is a respected and talented banker who will build out our franchise in this market. Tom Trouche joined us as ServisFirst South Carolina Regional CEO in late 2014 and we have applied with our regulators to open a full service office in Charleston. Charleston is a vibrant market where our bank, focusing on service, can be successful. Tom has already made key hires of experienced bankers who know the Charleston market well. Our Nashville team has had success in 2014 and we continue to add to our team there. All of our existing regions had strong growth in 2014 and each region is aggressively pursuing its goals for 2015. We recently opened our 200th correspondent bank account through our correspondent division, now in its fourth year. Rodney Rushing has put together a great team of experienced correspondent bankers plus a growing team in our credit card division that services correspondent customer needs. We remain committed to following the strategies that have brought us success to this point. Referrals from shareholders are our best source of business leads and we would greatly appreciate any referrals from you, our valued shareholder. We have already had some new institutional investors give us several referrals for our correspondent division, which we appreciate very much. We are pleased, but never satisfied, with our progress in 2014. I am more excited about our future today than any time in our history. I hope we can deliver what we have been striving for since 2005, which is to be an investment you are proud to own. Sincerely, Thomas A. Broughton III President & CEO 2 Total Return Performance ServisFirst Bancshares, Inc. NASDAQ Composite NASDAQ Bank 450 400 350 300 250 200 150 100 50 e u l a V x e d n I 0 12/31/09 Index: ServisFirst Bancshares, Inc. NASDAQ Composite NASDAQ Bank 12/31/10 12/31/11 12/31/12 12/31/13 12/31/14 Date 12/31/2009 100.00 100.00 100.00 12/31/2010 100.00 116.91 111.89 12/31/2011 120.00 114.81 97.98 12/31/2012 123.24 133.07 113.45 12/31/2013 166.00 184.06 157.59 12/31/2014 395.40 208.71 162.07 3 $ $ $ $ Selected Balance Sheet Data: Total Assets Total Loans Loans, net Securities available for sale Securities held to maturity Cash and due from banks Interest-bearing balances with banks Fed funds sold Mortgage loans held for sale Restricted equity securities Premises and equipment, net Deposits Other borrowings Subordinated debentures Other liabilities Stockholders' Equity Selected income Statement Data: Interest income Interest expense Net interest income Provision for loan losses Net interest income after provision for loan losses Noninterest income Noninterest expense Income before income taxes Income taxes expenses Net income Net income available to common Per common Share Data: Net income, basic Net income, diluted Book value Weighted average shares outstanding: Basic Diluted Actual shares outstanding Selected Performance Ratios: Return on average assets Return on average stockholders' equity Dividend payout ratio Net interest margin (1) Efficiency ratio (2) Core Performance Data (3) Core net income available to common stockholders Core earnings per share, basic Core earnings per share, diluted Core return on average assets Core return on average stockholders' equity Core return on average common stockholders' equity Core efficiency ratio SELECTED FINANCIAL DATA 2014 4,098,679 3,359,858 3,324,229 298,310 29,355 48,519 248,054 891 5,984 3,921 7,815 3,398,160 284,288 - 9,018 407,213 144,725 14,119 130,606 10,259 120,347 11,229 57,598 73,978 21,601 52,377 51,946 2.18 2.09 14.81 As of and for the years ended December 31, 2013 2012 2011 (Dollars in thousands except for share and per share data) $ $ $ 3,520,699 2,858,868 2,828,205 265,728 32,274 61,370 188,411 8,634 8,134 4,230 8,351 3,019,642 194,320 - 9,545 297,192 126,081 13,619 112,462 13,008 99,454 10,010 47,489 61,975 20,358 41,617 41,201 2.00 1.90 11.67 $ $ $ $ $ 2,906,314 2,363,182 2,336,924 233,877 25,967 58,031 119,423 3,291 25,826 3,941 8,847 2,511,572 136,982 15,050 9,453 233,257 109,023 14,901 94,122 9,100 85,022 9,643 43,100 51,565 17,120 34,445 34,045 1.89 1.66 10.28 $ $ $ $ $ 2,460,785 1,830,742 1,808,712 293,809 15,209 43,018 99,350 100,565 17,859 3,501 4,591 2,143,887 84,219 30,514 5,873 196,292 91,411 16,080 75,331 8,972 66,359 6,926 37,458 35,827 12,389 23,438 23,238 1.34 1.18 8.78 2010 1,935,166 1,394,818 1,376,741 276,959 5,234 27,454 204,278 346 7,875 3,510 4,450 1,758,716 24,937 30,420 3,993 117,100 78,146 15,260 62,886 10,350 52,536 5,169 30,969 26,736 9,358 17,378 17,378 1.05 0.95 7.06 $ $ $ $ $ 23,855,001 24,818,221 24,801,518 20,607,213 21,806,025 22,050,036 17,989,311 20,825,256 18,806,436 17,278,572 20,247,489 17,796,546 16,557,453 18,883,812 16,582,446 1.32 % 15.70 % 8.79 % 3.80 % 38.78 % 1.31 % 15.99 % 10.02 % 3.80 % 41.54 % 1.12 % 14.86 % - % 3.79 % 45.54 % 1.04 % 15.86 % - % 3.94 % 45.51 % 1.39 % 14.43 % 9.57 % 3.68 % 40.61 % 53,558 2.25 2.16 1.44 % 15.00 % 16.74 % 38.86 % 4 SELECTED FINANCIAL DATA 2014 As of and for the years ended December 31, 2011 2012 (Dollars in thousands except for share and per share data) 2013 0.17 % 0.30 % 0.41 % 1.06 % 0.33 % 0.34 % 0.64 % 1.07 % 0.24 % 0.44 % 0.69 % 1.11 % 0.32 % 0.75 % 1.06 % 1.20 % 2010 0.55 % 1.03 % 1.10 % 1.30 % 354.52 % 314.94 % 253.50 % 159.96 % 126.00 % 97.82 % 93.66 % 93.05 % 83.94 % 84.65 % 79.82 % 23.85 % 21.54 % 21.71 % 9.94 % 13.38 % 11.75 % 9.91 % 8.44 % 11.73 % 10.00 % 8.48 % 8.03 % 11.78 % 9.89 % 8.43 % 84.37 % 76.71 % 19.54 % 7.97 % 12.79 % 11.39 % 9.17 % 78.28 % 78.04 % 14.24 % 6.05 % 11.82 % 10.22 % 7.77 % 25.85 % 20.82 % 46.96 % 34.87 % 195.64 % 10.00 % 16.42 % 17.54 % 12.54 % 37.02 % 14.46 % 21.14 % 21.02 % 20.23 % 27.41 % 40.68 % 18.11 % 29.20 % 17.15 % 18.83 % 24.21 % 27.16 % 31.38 % 21.90 % 67.63 % 179.41 % 22.99 % 15.48 % 22.78 % 19.95 % Asset quality Ratios: Net charge-offs to average loans outstanding Non-performing loans to totals loans Non-performing assets to total assets Allowance for loan losses to total gross loans Allowance for loan losses to total non-performing loans Liquidity Ratios: Net loans to total deposits Net average loans to average earning assets Noninterest-bearing deposits to total deposits Capital Adequacy Ratios: Stockholders' Equity to total assets Total risked-based capital (4) Tier 1 capital (5) Leverage ratio (6) Growth Ratios: Percentage change in net income Percentage change in diluted net income per share Percentage change in assets Percentage change in net loans Percentage change in deposits Percentage change in equity (1) Net interest margin is the net yield on interest earning assets and is the difference between the interest yield earned on interest-earning assets and interest rate paid on interest-bearing liabilities, divided by average earning assets. (2) Efficiency ratio is the result of noninterest expense divided by the sum of net interest income and noninterest income. (3) Core metrics exclude a non-routine expense in the first quarter of 2014 related to the correction of our accounting for vested stock options granted to our advisory board members in our Huntsville, Montgomery and Dothan, Alabama markets, and a non-routine expense in the second quarter of 2014 related to the acceleration of vesting of stock options previously granted to our advisory board members in our Mobile, Alabama and Pensacola, Florida markets. For a reconciliation of these non-GAAP measures to the most comparable GAAP measure, see "GAAP Reconciliation and Management Explanation of Non-GAAP Financial Measures." None of the other periods included in our selected consolidated financial information are affected by such non-routine expenses. (4) Total stockholders' equity excluding unrealized gains/(losses) on securities available for sale, net of taxes, and intangible assets plus allowance for loan losses (limited to 1.25% of risk-weighted assets) divided by total risk- weighted assets. The FDIC required minimum to be well capitalized is 10%. (5)Total stockholders' equity excluding unrealized gains/(losses) on securities available for sale, net of taxes, and intangible assets divided by total risk-weighted assets. The FDIC required minimum to be well-capitalized is 6%. (6) Total stockholders' equity excluding unrealized losses on securities available for sale, net of taxes, and intangible assets divided by average assets less intangible assets. The FDIC required minimum to the be well- capitalized is 5%; however, the Alabama Banking Department has required that the Bank maintain a Tier 1 capital ratio of 8%. GAAP Reconciliation and Management Explanation of Non-GAAP Financial Measures We recorded a non-routine expense of $0.7 million for the first quarter of 2014 resulting from the correction of our accounting for vested stock options previously granted to members of our advisory boards in our Huntsville, Montgomery and Dothan, Alabama markets, and we recorded a non- routine expense of $1.8 million for the second quarter of 2014 resulting from an acceleration of vesting of stock options previously granted to members of our advisory boards in our Mobile, Alabama and Pensacola, Florida markets. This change in accounting treatment is a non-cash item and does not impact our operating activities or cash from operations. The non-GAAP financial measures included in this annual report on Form 10-K results for the year ended December 31, 2014 are “core net income available to common stockholders,” “core earnings per share, basic,” “core earnings per share, diluted,” “core return on average assets,” “core return on average stockholders’ equity,” “core return on average common stockholders’ equity” and “core efficiency ratio.” Each of these seven core financial measures excludes the impact of the non-routine expense attributable to the correction of our accounting for stock options and related acceleration of vesting of such stock options. None of the other periods included in our selected financial data are affected by this correction and acceleration of vesting. “Core net income available to common stockholders” is defined as net income available to common stockholders, adjusted by the net effect of the non-routine expense. 5 “Core earnings per share, basic” is defined as net income available to common stockholders, adjusted by the net effect of the non-routine expense, divided by weighted average shares outstanding. “Core earnings per share, diluted” is defined as net income available to common stockholders, adjusted by the net effect of the non-routine expense, divided by weighted average diluted shares outstanding. “Core return on average assets” is defined as net income, adjusted by the net effect of the non-routine expense, divided by average total assets. “Core return of average stockholders’ equity” is defined as net income, adjusted by the net effect of the non-routine expense, divided by average total stockholders’ equity. “Core return of average common stockholders’ equity” is defined as net income, adjusted by the net effect of the non-routine expense, divided by average common stockholders’ equity. “Core efficiency ratio” is defined as non-interest expense, adjusted by the effect of the non-routine expense, divided by the sum of net interest income and non-interest income. We believe these non-GAAP financial measures provide useful information to management and investors that is supplementary to our financial condition, results of operations and cash flows computed in accordance with GAAP; however, we acknowledge that these non-GAAP financial measures have a number of limitations. As such, you should not view these disclosures as a substitute for results determined in accordance with GAAP, and they are not necessarily comparable to non-GAAP financial measures that other companies, including those in our industry, use. The following reconciliation table provides a more detailed analysis of the non-GAAP financial measures for the year ended December 31, 2014. All amounts are in thousands, except share and per share data. Provision for income taxes - GAAP Adjustments: Adjustment for non-routine expense Core income tax expense Net income available to common stockholders - GAAP Adjustments: Adjustment for non-routine expense Core net income available to common stockholders Earnings per share, basic - GAAP Weighted average shares outstanding, diluted Core earnings per share, basic Earnings per share, diluted - GAAP Weighted average shares outstanding, diluted Core earnings per share, basic Return on average assets - GAAP Net income - GAAP Adjustments: Adjustment for non-routine expense Core net income Average assets Core return on average assets Return on average stockholders' equity - GAAP Average stockholders' equity Core return on average stockholders' equity Return on average common stockholders' equity Average common stockholders' equity Core return on average common stockholders' equity Efficiency ratio - GAAP Non-interest expense - GAAP Adjustments: Adjustment for non-routine expense Core non-interest expense Net interest income Non-interest income Total net interest income and non-interest income Core efficiency ratio $ $ $ $ $ $ $ $ $ $ $ $ $ $ 2014 21,601 865 22,466 51,946 1,612 53,558 2.18 23,855,001 2.25 2.09 24,818,221 2.16 1.39 % 52,377 1,612 53,989 3,758,184 1.44 % 14.43 % 359,963 15.00 % 16.23 % 320,005 16.74 % 40.61 % 57,598 2,477 55,121 130,606 11,229 141,835 38.86 % 6 OFFICERS AND DIRECTORS PRINCIPAL OFFICERS: SERVISFIRST BANCSHARES, INC. Thomas A. Broughton III President and Chief Executive Officer William M. Foshee Executive Vice President, Chief Financial Officer, Treasurer and Secretary Clarence C. Pouncey III Executive Vice President and Chief Operating Officer PRINCIPAL OFFICERS: SERVISFIRST BANK Thomas A. Broughton III President and Chief Executive Officer William M. Foshee Executive Vice President, Chief Financial Officer, Treasurer and Secretary Clarence C. Pouncey III Executive Vice President and Chief Operating Officer G. Carlton Barker Executive Vice President, Montgomery President and Chief Executive Officer Andrew N. Kattos Executive Vice President, Huntsville President and Chief Executive Officer W. Bibb Lamar, Jr. Executive Vice President, Mobile President and Chief Executive Officer B. Harrison Morris III Executive Vice President, Dothan President and Chief Executive Officer Rex D. McKinney Executive Vice President, Pensacola President and Chief Executive Officer Rodney R. Rushing Executive Vice President, Correspondent Division Paul M. Schabacker Executive Vice President, Commercial Sales Don G. Owens Senior Vice President and Chief Credit Officer BOARD OF DIRECTORS: SERVISFIRST BANCSHARES, INC. AND SERVISFIRST BANK Stanley M. Brock, Chairman of the Board Thomas A. Broughton III J. Richard Cashio James J. Filler Michael D. Fuller Hatton C. V. Smith SERVISFIRST BANCSHARES, INC. COMMITTEES NOMINATING AND CORPORATE GOVERNANCE Stanley M. Brock J. Richard Cashio Michael D. Fuller AUDIT Stanley M. Brock J. Richard Cashio Michael D. Fuller COMPENSATION J. Richard Cashio James J. Filler Hatton C.V. Smith SERVISFIRST BANK REGIONAL DIRECTORS E. Wayne Bonner Huntsville, Alabama Tres Childs Huntsville, Alabama David Slyman Huntsville, Alabama Irma Tuder Huntsville, Alabama Charles Owens Dothan, Alabama William C. Thompson Dothan, Alabama Thomas M. Bizzell Pensacola, Florida Bo Carter Pensacola, Florida Sidney White Huntsville, Alabama Leo Cyr Pensacola, Florida Danny Windham Huntsville, Alabama Tom Young Huntsville, Alabama Matt Durney Pensacola, Florida Mark S. Greskovich Pensacola, Florida John Jernigan Montgomery, Alabama Ray Russenberger Pensacola, Florida Ray Petty Montgomery, Alabama Todd Strange Montgomery, Alabama Sandy Sansing Pensacola, Florida Roger Webb Pensacola, Florida Pete Taylor Montgomery, Alabama Stephen G. Crawford Mobile, Alabama Ken Upchurch Montgomery, Alabama Lowell J. Friedman Mobile, Alabama Alan E. Weil, Jr. Montgomery, Alabama Barry E. Gritter Mobile, Alabama Jerry Adams Dothan, Alabama James M. Harrison, Jr. Mobile, Alabama Charles H. Chapman Dothan, Alabama James L. Henderson Mobile, Alabama Ronald DeVane Dothan, Alabama John Downs Dothan, Alabama Kenneth S. Johnson Mobile, Alabama John H. Lewis, Jr. Mobile, Alabama 7 OFFICES AND LOCATIONS BIRMINGHAM MAIN OFFICE 850 Shades Creek Parkway Suite 100 Birmingham, Alabama 35209 205.949.0345 BIRMINGHAM DOWNTOWN 324 Richard Arrington Jr. Boulevard North Birmingham, Alabama 35203 205.949.2200 BIRMINGHAM GREYSTONE 5403 Highway 280 Suite 401 Birmingham, Alabama 35242 205.949.0870 DOTHAN MAIN OFFICE 4801 West Main Street Dothan, Alabama 36305 334.340.4300 DOTHAN COTTONWOOD CORNERS 1640 Ross Clark Circle Suite 307 Dothan, Alabama 36301 334.340.4400 HUNTSVILLE MAIN OFFICE 401 Meridian Street Suite 100 Huntsville, Alabama 35801 256.722.7800 HUNTSVILLE RESEARCH PARK 1267-A Enterprise Way Huntsville, Alabama 35806 256.722.7880 MOBILE MAIN OFFICE 100 St. Joseph Street Mobile, Alabama 36602 251.544.6950 MOBILE SPRING HILL OFFICE 4400 Old Shell Road Mobile, Alabama 36608 251.544.6900 MONTGOMERY MAIN OFFICE One Commerce Street Suite 100 Montgomery, Alabama 36104 334.223.5800 MONTGOMERY EAST 8117 Vaughn Road Unit 20 Montgomery, Alabama 36116 334.223.5600 NASHVILLE MAIN OFFICE The Tower – Suite 3131 611 Commerce Street Nashville, TN 37203 615.921.3500 PENSACOLA MAIN OFFICE 316 South Baylen Street Suite 100 Pensacola, Florida 32502 850.266.9100 PENSACOLA CORDOVA OFFICE 4980 North 12th Avenue Pensacola, Florida 32504 850.266.9160 8 STOCKHOLDER INFORMATION INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM Dixon Hughes Goodman LLP 191 Peachtree Street NE Suite 2700 Atlanta, Georgia 30303 404.575.8900 SECURITIES COUNSEL Bradley Arant Boult Cummings LLP One Federal Place 1819 Fifth Avenue North Birmingham, Alabama 35203 205.521.8000 ANNUAL MEETING The Annual Meeting of Stockholders of ServisFirst Bancshares, Inc. will be held at the Vestavia Country Club, 400 Beaumont Drive, Birmingham, Alabama on Thursday, April 30, 2015, at 5:00 PM Central Daylight Time. FORM 10-K Form 10-K is ServisFirst Bancshares, Inc.’s annual report filed with the Securities and Exchange Commission, and is included within this document. A copy of ServisFirst Bancshares, Inc.’s 10-K may be obtained, free of charge, if you address a written request to our Secretary, William M. Foshee, 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209. TRANSFER AGENT Computershare P.O. Box 30170 College Station, TX 77842-3170 1.800.368.5948 AVAILABLE INFORMATION Our corporate website is: http://servisfirstbancshares.investorroom.com/. We have direct links on this website to our Code of Ethics and the charters for our Audit, Compensation and Corporate Governance and Nominating Committees by clicking on the “Investor Relations” tab. We also have direct links to our filings with the Securities and Exchange Commission (SEC), including, but not limited to, our first annual report on Form 10-K, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K, proxy statements and any amendments to these reports. You may also obtain a copy of any such report free of charge by requesting such copy in writing to 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209 Attn.: Investor Relations. This annual report and accompanying exhibits and all other reports and filings that we file with the SEC will be available for the public to view and copy (at prescribed rates) at the SEC’s Public Reference Room at 100 F Street, Washington, D.C. 20549. You may also obtain copies of such information at the prescribed rates from the SEC’s Public Reference Room by calling the SEC at 1-800-SEC-0330. The SEC also maintains a website that contains such reports, proxy and information statements, and other information as we file electronically with the SEC by clicking on http://www.sec.gov. 9 [This page intentionally left blank.] UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 (Mark One) FORM 10-K ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE FISCAL YEAR ENDED DECEMBER 31, 2014 OR TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from _______to_______ Commission file number 001-36452 SERVISFIRST BANCSHARES, INC. (Exact Name of Registrant as Specified in Its Charter) Delaware (State or Other Jurisdiction of Incorporation or Organization) 26-0734029 (I.R.S. Employer Identification No.) 850 Shades Creek Parkway, Birmingham, Alabama (Address of Principal Executive Offices) 35209 (Zip Code) (205) 949-0302 (Registrant's Telephone Number, Including Area Code) Securities registered pursuant to Section 12(b) of the Act: Title of each class Common stock, par value $.001 per share Name of exchange on which registered The NASDAQ Stock Market LLC Securities registered pursuant to Section 12(g) of the Act: None (Titles of Class) Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. No Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. No Yes Yes Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or Section 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes No Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes No Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendments to this Form 10-K. Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definition of “large accelerated filer”, “accelerated filer”, and small reporting company” in Rule 12b-2 of the Exchange Act (Check one): Large accelerated filer Accelerated filer Non-accelerated filer Smaller reporting company Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes No As of June 30, 2014, the aggregate market value of the voting common stock held by non-affiliates of the registrant, based on a stock price of $28.81 per share of Common Stock, was $647,999,850. Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date. Class Common stock, $.001 par value Outstanding as of February 27, 2015 24,846,518 DOCUMENTS INCORPORATED BY REFERENCE Portions of the registrant’s definitive proxy statement to be filed with the Securities and Exchange Commission in connection with its 2015 Annual Meeting of Stockholders are incorporated by reference into Part III of this annual report on Form 10-K. SERVISFIRST BANCSHARES, INC. TABLE OF CONTENTS FORM 10-K DECEMBER 31, 2014 CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS PART I. 4 5 5 ITEM 1. BUSINESS 27 ITEM 1A. RISK FACTORS 41 ITEM 1B. UNRESOLVED STAFF COMMENTS 41 ITEM 2. PROPERTIES 42 ITEM 3. LEGAL PROCEEDINGS ITEM 4. MINE SAFETY DISCLOSURES 44 PART II. ITEM 5 MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES ITEM 6. SELECTED FINANCIAL DATA ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURES ITEM 9A. CONTROLS AND PROCEDURES ITEM 9B. OTHER INFORMATION PART III. ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE ITEM 11. EXECUTIVE COMPENSATION ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE ITEM 14. PRINCIPAL ACCOUNTANT FEES AND SERVICES PART IV. ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES SIGNATURES EXHIBIT INDEX 42 42 43 47 67 69 112 112 113 113 113 113 113 113 113 114 114 116 117 3 CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS This annual report on Form 10-K contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act. These “forward-looking statements” reflect our current views with respect to, among other things, future events and our financial performance. The words “may,” “plan,” “contemplate,” “anticipate,” “believe,” “intend,” “continue,” “expect,” “project,” “predict,” “estimate,” “could,” “should,” “would,” “will,” and similar expressions are intended to identify such forward-looking statements, but other statements not based on historical information may also be considered forward-looking. All forward-looking statements are subject to risks, uncertainties and other factors that may cause our actual results, performance or achievements to differ materially from any results expressed or implied by such forward-looking statements. These statements should be considered subject to various risks and uncertainties, and are made based upon management’s belief as well as assumptions made by, and information currently available to, management pursuant to “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. Such risks include, without limitation: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) the effects of the continued slow economic recovery and high unemployment; the effects of continued deleveraging of United States citizens and businesses; the effects of potential federal spending cuts due to the United States financial budgetary “sequester”; the effects of continued depression of residential housing values and the slow market for sales and resales; credit risks, including credit risks resulting from the devaluation of collateralized debt obligations (CDOs) and/or structured investment vehicles to which we currently have no direct exposure; the effects of governmental monetary and fiscal policies and legislative and regulatory changes; the effects of hazardous weather such as the tornados that struck the state of Alabama in April 2011 and January 2012; the effects of competition from other commercial banks, thrifts, mortgage banking firms, consumer finance companies, credit unions, securities brokerage firms, insurance companies, money market and other mutual funds and other financial institutions operating in our market area and elsewhere, including institutions operating regionally, nationally and internationally, together with competitors offering banking products and services by mail, telephone and the internet; the effect of any merger, acquisition or other transaction to which we or any of our subsidiaries may from time to time be a party, including our ability to successfully integrate any business that we acquire; deterioration in the financial condition of borrowers resulting in significant increases in loan losses and provisions for those losses; the effect of changes in interest rates on the level and composition of deposits, loan demand and the values of loan collateral, securities and interest sensitive assets and liabilities; the effects of terrorism and efforts to combat it; the results of regulatory examinations; changes in state and federal legislation, regulations or policies applicable to banks and other financial service providers, including regulatory or legislative developments arising out of current unsettled conditions in the economy, including implementation of the Dodd-Frank Wall Street Reform and Consumer Protection Act (the “Dodd-Frank Act”); the effect of inaccuracies in our assumptions underlying the establishment of our loan loss reserves; and other factors that are discussed in the section titled “Risk Factors” in Item 1A. The foregoing factors should not be construed as exhaustive and should be read together with the other cautionary statements included in this annual report on Form 10-K. If one or more events related to these or other risks or uncertainties materialize, or if our underlying assumptions prove to be incorrect, actual results may differ materially from what we anticipate. Accordingly, you should not place undue reliance on any such forward-looking statements. Any forward-looking statement speaks only as of the date on which it is made, and we do not undertake any obligation to publicly update or review any forward-looking statement, whether as a result of new information, future developments or otherwise. New factors emerge from time to time, and it is not possible for us to predict which will arise. In addition, we cannot assess the impact of each factor on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. 4 PART I Unless this Form 10-K indicates otherwise, the terms “we,” ”our,” “us,” “the Company,” “ServisFirst Bancshares” or “ServisFirst” as used herein refer to ServisFirst Bancshares, Inc., and its subsidiaries, including ServisFirst Bank, which sometimes is referred to as “our bank subsidiary” or “the Bank,” and its other subsidiaries. References herein to the fiscal years 2010, 2011, 2012, 2013 and 2014 mean our fiscal years ended December 31, 2010, 2011, 2012, 2013 and 2014, respectively. ITEM 1. BUSINESS Overview We are a bank holding company within the meaning of the Bank Holding Company Act of 1956 and are headquartered in Birmingham, Alabama. Through our wholly-owned subsidiary bank, we operate 13 full-service banking offices located in Jefferson, Shelby, Madison, Montgomery, Houston and Mobile Counties of Alabama and in Escambia County Florida in the metropolitan statistical areas (“MSAs”) of Birmingham-Hoover, Huntsville, Montgomery, Dothan and Mobile, Alabama, and Pensacola-Ferry Pass-Brent, Florida. Additionally, we operate a loan production office in Davidson County of Tennessee in the Nashville MSA. Through our bank, we originate commercial, consumer and other loans and accept deposits, provide electronic banking services, such as online and mobile banking, including remote deposit capture, deliver treasury and cash management services and provide correspondent banking services to other financial institutions. As of December 31, 2014, we had total assets of approximately $4.1 billion, total loans of approximately $3.4 billion, total deposits of approximately $3.4 billion and total stockholders’ equity of approximately $407 million. We operate our bank using a simple business model based on organic loan and deposit growth, generated through high quality customer service, delivered by a team of experienced bankers focused on developing and maintaining long-term banking relationships with our target customers. We utilize a uniform, centralized back office risk and credit platform to support a decentralized decision-making process executed locally by our regional chief executive officers. This decentralized decision- making process allows individual lending officers varying levels of lending authority, based on the experience of the individual officer. When the total amount of loans to a borrower exceeds on officer’s lending authority, further approval must be obtained by the applicable regional chief executive officer (G. Carlton Barker – Montgomery, Andrew N. Kattos – Huntsville, B. Harrison Morris, III – Dothan, Rex D. McKinney – Pensacola or W. Bibb Lamar, Jr. – Mobile) and/or our senior management team. Rather than relying on a more typical traditional, retail bank strategy of operating a broad base of multiple brick and mortar branch locations in each market, our strategy focuses on operating a limited and efficient branch network with sizable aggregate balances of total loans and deposits housed in each branch office. We believe that this approach more appropriately addresses our customers’ banking needs and reflects a best-of-class delivery strategy for commercial banking services. Our principal business is to accept deposits from the public and to make loans and other investments. Our principal sources of funds for loans and investments are demand, time, savings and other deposits and the amortization and prepayment of loans and borrowings. Our principal sources of income are interest and fees collected on loans, interest and dividends collected on other investments, and service charges. Our principal expenses are interest paid on savings and other deposits, interest paid on our other borrowings, employee compensation, office expenses and other overhead expenses. In January 2012, we formed SF Holding 1, Inc., an Alabama corporation (“SF Holding”), and its subsidiary, SF Realty 1, Inc., an Alabama corporation (“SF Realty 1”). In September 2013, we formed SF FLA Realty, Inc., an Alabama corporation (“SF FLA Realty”), as a subsidiary of SF Holding. ”). In May 2014, we formed SF GA Realty, Inc., an Alabama corporation (“SF GA Realty”), as a subsidiary of SF Holding. Each of SF Realty 1, SF FLA Realty and SF GA Realty elected to be treated as a real estate investment trust (“REIT”) for U.S. income tax purposes. SF Realty 1, SF FLA Realty and SF GA Realty hold and manage participations in residential mortgages and commercial real estate loans originated by our bank in Alabama, Florida and Georgia, respectively. SF Holding, SF Realty 1, SF FLA Realty and SF GA Realty are all consolidated into the Company. As a bank holding company, we are subject to regulation by the Federal Reserve. We are required to file reports with the Federal Reserve and are subject to regular examinations by that agency. Recent Developments – Metro Bank Acquisition On January 31, 2015, we completed the merger with Metro Bancshares, Inc. (“Metro”), which resulted in the acquisition of 100% of all the outstanding shares of Metro, including all outstanding options and warrants, for an aggregate of 636,720 shares of ServisFirst common stock and approximately $20.9 million in cash, representing aggregate consideration value of 5 approximately $40.3 million (based on the closing price of ServisFirst Bancshares, Inc. on January 30, 2015). The acquisition of Metro represents our first strategic acquisition and our entry into the Atlanta metropolitan market. At December 31, 2014, Metro had total assets of approximately $211 million, total loans of approximately $154 million, total deposits of approximately $182 million and total stockholders’ equity of approximately $28 million. The cash portion of the merger consideration was paid from the Company’s cash on hand. Because the acquisition closed on January 31, 2015, after the end of the fiscal period covered by this Annual Report on Form 10-K, the Company’s financial information does not include any of the results of operations from Metro or its subsidiary, Metro Bank. History Our bank was founded by our President and Chief Executive Officer, Thomas A. Broughton, III, and commenced banking operations in May 2005 following an initial capital raise of $35 million, the largest capital raise by a de novo bank in the history of Alabama. We were incorporated as a Delaware corporation in August 2007 for the purpose of acquiring all of the common stock of our bank, and in November 2007 our holding company became the sole shareholder of the bank by virtue of a plan of reorganization and agreement of merger. In May 2008, following our filing of a registration statement on Form 10 with the SEC, we became a reporting company within the meaning of the Exchange Act and have been filing annual, quarterly, and current reports, proxy statements and other information with the SEC since 2008. On May 19, 2014, we completed our initial public offering (the “Offering’) of common stock. Since the completion of the Offering, our common stock has traded on The NASDAQ Global Market under the symbol “SFBS”. Business Strategy We are a full service commercial bank focused on providing competitive products, state of the art technology and quality service. Our business philosophy is to operate as a metropolitan community bank emphasizing prompt, personalized customer service to the individuals and businesses located in our primary markets. We aggressively market to our target customers, which include privately held businesses with $2 million to $250 million in annual sales, professionals and affluent consumers whom we believe are underserved by the larger regional banks operating in our markets. We also seek to capitalize on the extensive relationships that our management, directors, advisory directors and stockholders have with the businesses and professionals in our markets. Focus on Core Banking Business. We deliver a broad array of core banking products to our customers. While many large regional competitors and national banks have chosen to develop non-traditional business lines to supplement their net interest income, we believe our focus on traditional commercial banking products driven by a high margin delivery system is a superior method to deliver returns to our stockholders. We emphasize an internal culture of keeping our operating costs as low as practical, which in turn leads to greater operational efficiency. Additionally, our centralized technology and process infrastructure contribute to our low operating costs. We believe this combination of products, operating efficiency and technology make us attractive to customers in our markets. In addition, in 2011 we began providing correspondent banking services to various smaller community banks in our markets, and currently act as a correspondent bank to approximately 200 community banks located throughout the southeastern United States. We provide a source of clearing and liquidity to our correspondent bank customers, as well as a wide array of account, credit, settlement and international services. Commercial Bank Emphasis. We have historically focused on people as opposed to places. This strategy translates into a smaller number of brick and mortar branch locations relative to our size, but larger overall branch sizes in terms of total deposits. As a result, as of December 31, 2014 our branches averaged approximately $261.4 million in total deposits, and our branches that had been open at least three years at that time averaged approximately $330.7 million in total deposits. In the more typical retail banking model, branch banks continue to lose traffic to other banking channels which may prove to be an impediment to earnings growth for those banks that have invested in large branch networks. In addition, unlike many traditional community banks, we place a strong emphasis on originating commercial and industrial loans, which comprised approximately 44.5% of our total loan portfolio as of December 31, 2014. Scalable, Decentralized Business Model. We emphasize local decision-making by experienced bankers supported by centralized risk and credit oversight. We believe that the delivery by our bankers of in-market customer decisions, coupled with risk and credit support from our corporate headquarters, allows us to serve our borrowers and depositors directly and in person, while managing risk centrally and on a uniform basis. We intend to continue our growth by repeating this scalable model in each market in which we are able to identify a strong banking team. Our goal in each market is to employ the highest quality bankers in that market. We then empower those bankers to implement our operating strategy, grow our customer base and provide the highest level of customer service possible. We focus on a geographic model of organizational structure as opposed to a line of business model employed by most regional banks. This structure assigns significant responsibility and accountability to our regional chief executive officers, who we believe will drive our growth and success. We have developed 6 a business culture whereby our management team, from the top down, is actively involved in sales, which we believe is a key differentiator from our competition. Identify Opportunities in Vibrant Markets. Since opening our original banking facility in Birmingham in 2005, as of December 31, 2014, we had expanded into six additional markets. Our focus has been to expand opportunistically when we identify a strong banking team in a market with attractive economic characteristics and market demographics where we believe we can achieve a minimum of $300 million in deposits within five years of market entry. There are two primary factors we consider when determining whether to enter a new market: (cid:2) (cid:2) the availability of successful, experienced bankers with strong reputations in the market; and the economic attributes of the market necessary to drive quality lending opportunities coupled with deposit- related characteristics of the potential market. Prior to entering a new market, historically we have identified and built a team of experienced, successful bankers with market-specific knowledge to lead the bank’s operations in that market, including a regional chief executive officer. Generally, we or members of our senior management team are familiar with these individuals based on prior work experience and reputation, and strongly believe in the ability of such individuals to successfully execute our business model. We also have assembled a non-voting advisory board of directors in each market, comprised of directors representing a broad spectrum of business experience and community involvement in the market. We currently have advisory boards in each of the Huntsville, Montgomery, Dothan, Mobile and Pensacola markets. We announced the hiring of Tom Trouche as Executive Vice President and Regional CEO of Charleston, South Carolina on January 20, 2015. Mr. Trouche will be establishing a banking presence for us in Charleston by hiring a staff of experienced bankers and locating office space. In connection with opening a full-service banking office in a new market, historically we have raised capital through private placements to investors in the local market, many of whom are also customers of our bank in such market. We believe that having many of our customers who are also stockholders provides us with a strong source of core deposits, aligns our and our customers’ interests, and fosters a platform for developing and maintaining the long-term banking relationships we seek. In addition to organic expansion, we may seek to expand through targeted acquisitions, as evidenced by our recent merger with Metro Bank. For more information regarding our acquisition of Metro Bank, see the heading entitled “Recent Developments” in this Item 1. “Business.” Markets and Competition Our primary markets are broadly defined as the metropolitan statistical areas (“MSAs”) of Birmingham-Hoover, Huntsville, Montgomery, Dothan and Mobile, Alabama, Pensacola-Ferry Pass-Brent, Florida, and Nashville, Tennessee. We draw most of our deposits from, and conduct most of our lending transactions in, these markets. According to FDIC reports, total deposits in each of our primary market areas have expanded from 2004 to 2014 (deposit data reflects totals as reported by financial institutions as of June 30th of each year) as follows: Jefferson/Shelby County, Alabama Madison County, Alabama Montgomery County, Alabama Houston County, Alabama Mobile County, Alabama Escambia County, Florida 2014 $ Compound Annual Growth Rate 2004 (Dollars in Billions) 30.2 $ 6.0 6.1 2.2 6.3 3.6 17.7 3.9 4.0 1.4 4.8 3.1 5.45 % 4.56 % 4.23 % 4.87 % 2.69 % 1.57 % Our bank is subject to intense competition from various financial institutions and other financial service providers. Our bank competes for deposits with other local and regional commercial banks, savings and loan associations, credit unions and issuers of commercial paper and other securities, such as money-market and mutual funds. In making loans, our bank competes with other commercial banks, savings and loan associations, consumer finance companies, credit unions, leasing companies and other lenders. 7 The following table illustrates our market share, by insured deposits, in our primary service areas at June 30, 2014, as reported by the FDIC: Market (1) Alabama: Birmingham-Hoover MSA Huntsville MSA Montgomery MSA Dothan MSA Mobile MSA Florida: Pensacola-Ferry Pass-Brent MSA Number of Branches Our Market Deposits Total Market Deposits (Dollars in Millions) Ranking Market Share Percentage 3 2 2 2 2 2 $ 1,523.7 (2) $ 574.2 398.5 379.3 290.2 246.3 32,907.2 6,760.9 7,487.6 2,854.9 6,266.7 4,794.9 5 3 6 2 10 7 4.63 % 8.49 % 5.32 % 13.28 % 1.44 % 5.14 % (1) Represents metropolitan statistical areas (MSAs). (2) Includes approximately $26.5 million in deposits attributable to our loan production office in Nashville, Tennessee. Together, deposits for all institutions in Jefferson, Shelby, Madison, Montgomery, Houston and Mobile Counties represented approximately 57.15% of all the deposits in the State of Alabama at June 30, 2014. Deposits for all institutions in Escambia County represent approximately 0.79% of all the deposits in the state of Florida at June 30, 2014. Each of our markets are described following: Birmingham. Birmingham, the largest city in Alabama, is located in central Alabama 146 miles west of Atlanta, Georgia and 148 miles southwest of Chattanooga, Tennessee. The Birmingham-Hoover MSA’s economy consists of a diverse mixture of traditional and emerging employment sectors. While metals manufacturing is an important historical sector, finance, insurance and healthcare services and distribution are the region’s core economic sectors, and biological and medical technology, entertainment and diverse manufacturing have been identified as the region’s emerging economic sectors. Large corporations headquartered or with a major presence in the region include Protective Life, HealthSouth Corporation, Vulcan Materials Company and AT&T. Additionally, The University of Alabama at Birmingham (UAB) is Alabama’s largest single-site employer, and Birmingham is home to the largest nonprofit independent research laboratory in the southeastern United States, the Southern Research Institute. Huntsville. We believe that Huntsville, located in northern Alabama mid-way between Birmingham and Nashville, Tennessee, offers substantial growth as one of the strongest technology economies in the nation, with over 300 companies performing sophisticated government, commercial and university research. Huntsville has one of the highest concentrations of engineers and Ph.D.’s in the United States and has a number of major government programs, including NASA and the U.S. Army. Huntsville also has one of the highest concentrations of Inc. 5000 companies in the United States and a number of offices of Fortune 500 companies. Major employers in Huntsville include the U.S. Army/Redstone Arsenal, the Boeing Company, NASA/Marshall Space Flight Center, Intergraph Corporation, ADTRAN, Inc., Northrop Grumman, Cinram, SAIC, DirecTV, Lockheed Martin and Toyota Motor Manufacturing of Alabama. Montgomery. Montgomery, which is Alabama’s capital, is located in south central Alabama between Birmingham and Mobile, Alabama. In addition to housing many Alabama government agencies, Montgomery is also home to Maxwell Gunter Air Force Base, which employs more than 12,500 people and includes Air University, the Air Force’s center for leadership and education. In 2005, Hyundai Motor Manufacturing Alabama opened its Montgomery manufacturing plant, which was built with an initial capital investment of over $1.4 billion, and has experienced subsequent expansions. The area has also benefited from Hyundai suppliers that have invested over $550 million, creating 6,000 additional jobs. Dothan. We believe that the Dothan MSA, which is located in the southeastern corner of Alabama near the Florida panhandle and Georgia state line, continues to hold great potential due to its position as a central agricultural trade hub, its accessibility to large distribution centers, it being home to several large corporations, and what we believe to be a low level of personalized banking services provided by other financial institutions in the area. The Dothan area is home to facilities of several large corporations, including Michelin, Pemco World Aviation, International Paper, Globe Motors and AAA Cooper Transportation. Additionally, the agriculture and agribusiness industries are thriving in the Dothan MSA, and the area is home to many successful farmers and related businesses. In addition, the nearby agricultural communities in northwest Florida and southwest Georgia often use Dothan as their agricultural trade hub. We believe the existence of these industries and the continuing growth in the area allows an opportunity for the bank to increase its presence and penetration in this market. 8 Pensacola. In April 2011, we opened our first office outside of Alabama in Pensacola, Florida, which is located in the Florida panhandle approximately 50 miles east of Mobile, Alabama, and 40 miles west of Fort Walton, Florida. The Pensacola and northwest Florida economies are driven by the tourism, military, health services, and medical technology industries. Six major military bases are located in northwest Florida: Eglin Air Force Base, Hurlburt Field, Pensacola Whiting Field, Naval Air Station Pensacola, Naval Air Station Panama City and Tyndall Air Force Base. Other major employers in the area include Sacred Heart Health Systems, Baptist Healthcare, West Florida Regional Medical Center, Gulf Power Company (Southern Company), the University of West Florida, International Paper, Ascend Performance Materials (Solutia), GE Wind Energy, Armstrong World Industries and Wayne Dalton Corporation. The Pensacola Bay area is also home to the Andrews Institute for Orthopaedics and Sports Medicine, a world-leading surgical and research center for human performance enhancement. Although this market was negatively impacted by the recent economic downturn, we believe this area has significant long- term growth potential. Mobile. In July 2012, we opened a loan production office in Mobile, Alabama and, in May 2013, converted the location to a full-service banking office. The Mobile MSA is located in southwest Alabama approximately 31 miles from the Gulf of Mexico and is the largest metropolitan area along the Gulf between New Orleans, Louisiana and Tampa, Florida. The Mobile Bay region has over 23,000 businesses and is a center for finance, healthcare, education, manufacturing, transportation, construction, distribution, retail, trade and technology. With its strategic location, the Port of Mobile serves as a gateway between the southeastern United States and global destinations, and is served by 12 shipping lines offering service throughout the world. Virtually every service for the maritime industry can be found in this 310-plus-year old port city. The aviation/aerospace industry is another of the area’s strong, growing industry sectors. A former U.S. Air Force base located on Mobile Bay near downtown Mobile, Brookley Aeroplex has been transformed into a leading 1,700-acre industrial and trade aeroplex with deepwater port access and the capability of landing the Space Shuttle on one of its runways. The Mobile area is also served by five national Class I railroads. Nashville. In April 2013, we opened a loan production office in Nashville, Tennessee, the state’s capital. The Nashville MSA is located in central Tennessee and is home to over 1.8 million people and 40,000 businesses. Nashville, known as the “Music City” for its country music heritage, is also home to a diverse healthcare industry and is a center for manufacturing, transportation and technology in the area. Nashville has more than 250 healthcare companies headquartered in the region, including 16 publicly traded healthcare companies with combined employment of nearly 400,000 and $70 billion in global revenue. The Nashville area is also considered a transportation hub, as it is one of only 12 U.S. cities with three major intersecting interstate highways. Notable companies with corporate headquarters in Nashville include HCA Holdings, Nissan North America, Dollar General Corporation, Asurion and Community Health Systems. Although we only recently opened our loan production facility in Nashville, we believe the market has great potential. Our retail and commercial divisions operate in highly competitive markets. We compete directly in retail and commercial banking markets with other commercial banks, savings and loan associations, credit unions, mortgage brokers and mortgage companies, mutual funds, securities brokers, consumer finance companies, other lenders and insurance companies, locally, regionally and nationally. Many of our competitors compete by using offerings by mail, telephone, computer and/or the Internet. Interest rates, both on loans and deposits, and prices of services are significant competitive factors among financial institutions generally. Providing convenient locations, desired financial products and services, convenient office hours, quality customer service, quick local decision making, a strong community reputation and long-term personal relationships are all important competitive factors that we emphasize. In our primary service areas, our five largest competitors are Regions Bank, Wells Fargo Bank, BBVA Compass Bank, BB&T and Synovus Bank. These institutions, as well as other competitors of ours, have greater resources, serve broader geographic markets, have higher lending limits, offer various services that we do not offer and can better afford, and make broader use of, media advertising, support services, and electronic technology than we can. To offset these competitive disadvantages, we depend on our reputation for greater personal service, consistency, and flexibility and the ability to make credit and other business decisions quickly. Lending Services Lending Policy Our lending policies are established to support the credit needs of our primary market areas. Consequently, we aggressively seek high-quality borrowers within a limited geographic area and in competition with other well-established financial institutions in our primary service areas that have greater resources and lending limits than we have. 9 Loan Approval and Review Our loan approval policies set various levels of officer lending authority. When the total amount of loans to a single borrower exceeds an individual officer’s lending authority, further approval, up to $3.0 million secured, must be obtained from the Regional CEO and/or our senior management team, based on our loan policies. Commercial Loans Our commercial lending activity is directed principally toward businesses and professional service firms whose demand for funds falls within our legal lending limits. We make loans to small- and medium-sized businesses in our primary service areas for the purpose of upgrading plant and equipment, buying inventory and for general working capital. Typically, targeted business borrowers have annual sales between $2 million and $250 million. This category of loans includes loans made to individual, partnership or corporate borrowers, and such loans are obtained for a variety of business purposes. We offer a variety of commercial lending products to meet the needs of business and professional service firms in our service areas. These commercial lending products include seasonal loans, bridge loans and term loans for working capital, expansion of the business, or acquisition of property, plant and equipment. We also offer commercial lines of credit. The repayment terms of our commercial loans will vary according to the needs of each customer. Our commercial loans usually will be collateralized. Generally, collateral consists of business assets, including accounts receivable, inventory, equipment, or real estate. Collateral is subject to the risk that we may have difficulty converting it to a liquid asset if necessary, as well as risks associated with degree of specialization, mobility and general collectability in a default situation. To mitigate this risk, we underwrite collateral to strict standards, including valuations and general acceptability based on our ability to monitor its ongoing condition and value. We underwrite our commercial loans primarily on the basis of the borrower’s cash flow, ability to service debt, and degree of management expertise. As a general practice, we take as collateral a security interest in any available real estate, equipment or personal property. Under limited circumstances, we may make commercial loans on an unsecured basis. This type loan may be subject to many different types of risks, including fraud, bankruptcy, economic downturn, deteriorated or non-existent collateral, and changes in interest rates such as have occurred in the recent economic recession and credit market crisis. Perceived risks may differ depending on the particular industry in which a borrower operates. General risks to an industry, such as the recent economic recession and credit market crisis, or to a particular segment of an industry are monitored by senior management on an ongoing basis. When warranted, loans to individual borrowers who may be at risk due to an industry condition may be more closely analyzed and reviewed by the credit review committee or board of directors. Commercial and industrial borrowers are required to submit financial statements to us on a regular basis. We analyze these statements, looking for weaknesses and trends, and will assign the loan a risk grade accordingly. Based on this risk grade, the loan may receive an increased degree of scrutiny by management, up to and including additional loss reserves being required. Real Estate Loans We make commercial real estate loans, construction and development loans and residential real estate loans. Commercial Real Estate. Commercial real estate loans are generally limited to terms of five years or less, although payments are usually structured on the basis of a longer amortization. Interest rates may be fixed or adjustable, although rates generally will not be fixed for a period exceeding five years. In addition, we generally will require personal guarantees from the principal owners of the property supported by a review by our management of the principal owners’ personal financial statements. Commercial real estate lending presents risks not found in traditional residential real estate lending. Repayment is dependent upon successful management and marketing of properties and on the level of expense necessary to maintain the property. Repayment of these loans may be adversely affected by conditions in the real estate market or the general economy. Also, commercial real estate loans typically involve relatively large loan balances to a single borrower. To mitigate these risks, we closely monitor our borrower concentration. These loans generally have shorter maturities than other loans, giving us an opportunity to reprice, restructure or decline renewal. As with other loans, all commercial real estate loans are graded depending upon strength of credit and performance. A higher risk grade will bring increased scrutiny by our management, the credit review committee and the board of directors. Construction and Development Loans. We make construction and development loans both on a pre-sold and speculative basis. If the borrower has entered into an agreement to sell the property prior to beginning construction, then the loan is considered to be on a pre-sold basis. If the borrower has not entered into an agreement to sell the property prior to beginning 10 construction, then the loan is considered to be on a speculative basis. Construction and development loans are generally made with a term of 12 to 24 months, and interest is paid monthly. The ratio of the loan principal to the value of the collateral as established by independent appraisal typically will not exceed 80% of residential construction loans. Speculative construction loans will be based on the borrower’s financial strength and cash flow position. Development loans are generally limited to 75% of appraised value. Loan proceeds will be disbursed based on the percentage of completion and only after the project has been inspected by an experienced construction lender or third-party inspector. During times of economic stress, this type loan has typically had a greater degree of risk than other loan types, as has been evident in the recent credit crisis. Beginning in 2008, there have been numerous construction loan defaults among many commercial bank loan portfolios, including a number of Alabama-based banks. To mitigate the risk of such defaults in our portfolio, the board of directors and management tracks and monitors these loans closely. Total construction loans increased $56.9 million in 2014. Our allocation of loan loss reserve for these loans increased $0.3 million to $6.4 million at December 31, 2014 compared to $6.1 million at the end 2013. Charge-offs for construction loans decreased from $4.8 million for 2013 to $1.3 million for 2014, and the overall quality of the construction loan portfolio has improved with $5.7 million rated as substandard at December 31, 2014 compared to $9.2 million at December 31, 2013. Residential Real Estate Loans. Our residential real estate loans consist primarily of residential second mortgage loans, residential construction loans and traditional mortgage lending for one-to-four family residences. We will originate fixed-rate mortgages with long-term maturities. The majority of our fixed-rate loans are sold in the secondary mortgage market. All loans are made in accordance with our appraisal policy, with the ratio of the loan principal to the value of collateral as established by independent appraisal generally not exceeding 80%. Risks associated with these loans are generally less significant than those of other loans and involve fluctuations in the value of real estate, bankruptcies, economic downturn and customer financial problems. Real estate has recently experienced a period of declining prices which negatively affects real estate collateralized loans, but this negative effect has to date been more prevalent in regions of the United States other than our primary service areas; however, homes in our primary service areas may experience significant price declines in the future. We have not made and do not expect to make any “Alt-A” or subprime loans. Consumer Loans We offer a variety of loans to retail customers in the communities we serve. Consumer loans in general carry a moderate degree of risk compared to other loans. They are generally more risky than traditional residential real estate loans but less risky than commercial loans. Risk of default is usually determined by the well-being of the local economies. During times of economic stress, there is usually some level of job loss both nationally and locally, which directly affects the ability of the consumer to repay debt. Risk on consumer-type loans is generally managed though policy limitations on debt levels consumer borrowers may carry and limitations on loan terms and amounts depending upon collateral type. Our consumer loans include home equity loans (open- and closed-end), vehicle financing, loans secured by deposits, and secured and unsecured personal loans. These various types of consumer loans all carry varying degrees of risk. Commitments and Contingencies As of December 31, 2014, we had commitments to extend credit beyond current fundings of approximately $1.2 billion, had issued standby letters of credit in the amount of approximately $33.3 million, and had commitments for credit card arrangements of approximately $45.2 million. Policy for Determining the Loan Loss Allowance The allowance for loan losses represents our management’s assessment of the risk associated with extending credit and its evaluation of the quality of the loan portfolio. In calculating the adequacy of the loan loss allowance, our management evaluates the following factors: (cid:2) (cid:2) (cid:2) (cid:2) the asset quality of individual loans; changes in the national and local economy and business conditions/development, including underwriting standards, collections, and charge-off and recovery practices; changes in the nature and volume of the loan portfolio; changes in the experience, ability and depth of our lending staff and management; 11 (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) changes in the trend of the volume and severity of past-due loans and classified loans, and trends in the volume of non-accrual loans, troubled debt restructurings and other modifications, as has occurred in the residential mortgage markets and particularly for residential construction and development loans; possible deterioration in collateral segments or other portfolio concentrations; historical loss experience (when available) used for pools of loans (i.e. collateral types, borrowers, purposes, etc.); changes in the quality of our loan review system and the degree of oversight by our board of directors; and the effect of external factors such as competition and the legal and regulatory requirement on the level of estimated credit losses in our current loan portfolio. These factors are evaluated quarterly, and changes in the asset quality of individual loans are evaluated as needed. We assign all of our loans individual risk grades when they are underwritten. We have established minimum general reserves based on the risk grade of the loan. We also apply general reserve factors based on historical losses, management’s experience and common industry and regulatory guidelines. After a loan is underwritten and booked, it is monitored by the account officer, management, internal loan review, and representatives of our independent external loan review firm over the life of the loan. Payment performance is monitored monthly for the entire loan portfolio; account officers contact customers during the regular course of business and may be able to ascertain whether weaknesses are developing with the borrower; independent loan consultants perform a review annually; and federal and state banking regulators perform annual reviews of the loan portfolio. If we detect weaknesses that have developed in an individual loan relationship, we downgrade the loan and assign higher reserves based upon management’s assessment of the weaknesses in the loan that may affect full collection of the debt. We have established a policy to discontinue accrual of interest (non-accrual status) after any loan has become 90 days delinquent as to payment of principal or interest unless the loan is considered to be well collateralized and is actively in process of collection. In addition, a loan will be placed on non-accrual status before it becomes 90 days delinquent if management believes that the borrower’s financial condition is such that the collection of interest or principal is doubtful. Interest previously accrued but uncollected on such loans is reversed and charged against current income when the receivable is determined to be uncollectible. Interest income on non-accrual loans is recognized only as received. If a loan will not be collected in full, we increase the allowance for loan losses to reflect our management’s estimate of any potential exposure or loss. Our net loan losses to average total loans decreased to 0.17% for the year ended December 31, 2014 from 0.33% for the year ended December 31, 2013, which was up from 0.24% for the year ended December 31, 2012. Historical performance, however, is not an indicator of future performance, and our future results could differ materially. As of December 31, 2014, we had $9.1 million of non-accrual loans, of which 91% are secured real estate loans. We have allocated approximately $6.4 million of our allowance for loan losses to real estate construction, acquisition and development, and lot loans, $16.1 million to commercial and industrial loans, $12.1 million to real estate mortgage loans and $1.0 million to consumer loans and have a total loan loss reserve as of December 31, 2014 of $35.6 million. The loan loss reserve methodology incorporates qualitative factors which are based on management’s judgment regarding various external and internal factors including macroeconomic trends, management’s assessment of the Company’s loan growth prospects and evaluations of internal risk controls. Our management believes, based upon historical performance, known factors, overall judgment, and regulatory methodologies, that the current methodology used to determine the adequacy of the allowance for loan losses is reasonable, including after considering the effect of the current residential housing market defaults and business failures (particularly of real estate developers) plaguing financial institutions in general. Our allowance for loan losses is also subject to regulatory examinations and determinations as to adequacy, which may take into account such factors as the methodology used to calculate the allowance for loan losses and the size of the allowance for loan losses in comparison to a group of peer banks identified by the regulators. During their routine examinations of banks, regulatory agencies may require a bank to make additional provisions to its allowance for loan losses when, in the opinion of the regulators, credit evaluations and allowance for loan loss methodology differ materially from those of management. While it is our policy to charge off in the current period loans for which a loss is considered probable, there are additional risks of future losses that cannot be quantified precisely or attributed to particular loans or classes of loans. Because these risks include the state of the economy, our management’s judgment as to the adequacy of the allowance is necessarily approximate and imprecise. 12 Investments In addition to loans, we purchase investments in securities, primarily in mortgage-backed securities and state and municipal securities. No investment in any of those instruments will exceed any applicable limitation imposed by law or regulation. Our board of directors reviews the investment portfolio on an ongoing basis in order to ensure that the investments conform to the policy as set by the board of directors. Our investment policy provides that no more than 60% of our total investment portfolio may be composed of municipal securities. All securities held are traded in liquid markets, and we have no auction- rate securities. We had no investments in any one security, restricted or liquid, in excess of 10% of our stockholders’ equity at December 31, 2014. Deposit Services We seek to establish solid core deposits, including checking accounts, money market accounts, savings accounts and a variety of certificates of deposit and IRA accounts. We currently have no brokered deposits. To attract deposits, we employ an aggressive marketing plan throughout our service areas that features a broad product line and competitive services. The primary sources of core deposits are residents of, and businesses, and their employees located in, our market areas. We have obtained deposits primarily through personal solicitation by our officers and directors, through reinvestment in the community, and through our stockholders, who have been a substantial source of deposits and referrals. We make deposit services accessible to customers by offering direct deposit, wire transfer, night depository, banking-by-mail and remote capture for non-cash items. The Bank is a member of the FDIC, and thus our deposits are FDIC-insured. Other Banking Services Given client demand for increased convenience and account access, we offer a range of products and services, including 24- hour telephone banking, direct deposit, Internet banking, mobile banking, traveler’s checks, safe deposit boxes, attorney trust accounts and automatic account transfers. We also participate in a shared network of automated teller machines and a debit card system that our customers are able to use throughout Alabama and in other states and, in certain accounts subject to certain conditions, we rebate to the customer the ATM fees automatically after each business day. Additionally, we offer Visa® credit cards. Asset, Liability and Risk Management We manage our assets and liabilities with the aim of providing an optimum and stable net interest margin, a profitable after- tax return on assets and return on equity, and adequate liquidity. These management functions are conducted within the framework of written loan and investment policies. To monitor and manage the interest rate margin and related interest rate risk, we have established policies and procedures to monitor and report on interest rate risk, devise strategies to manage interest rate risk, monitor loan originations and deposit activity and approve all pricing strategies. We attempt to maintain a balanced position between rate-sensitive assets and rate-sensitive liabilities. Specifically, we chart assets and liabilities on a matrix by maturity, effective duration, and interest adjustment period, and endeavor to manage any gaps in maturity ranges. Seasonality and Cycles We do not consider our commercial banking business to be seasonal. Employees We had 298 full-time equivalent employees as of December 31, 2014. We consider our employee relations to be good, and we have no collective bargaining agreements with any employees. Supervision and Regulation Both we and our bank are subject to extensive state and federal banking laws and regulations that impose restrictions on and provide for general regulatory oversight of our operations. These laws and regulations require compliance with various consumer protection provisions applicable to lending, deposits, brokerage and fiduciary activities. They also impose capital adequacy requirements and restrict our ability to repurchase our stock and receive dividends from our bank. These laws and regulations generally are intended to protect customers, rather than stockholders. The following discussion describes material elements of the regulatory framework that applies to us. However, the description below is not intended to summarize all laws and regulations applicable to us. 13 Bank Holding Company Regulation Since we own all of the capital stock of the bank, we are a bank holding company under the federal Bank Holding Company Act of 1956, as amended (the “BHC Act”). As a result, we are primarily subject to the supervision, examination and reporting requirements of the BHC Act and the regulations of the Federal Reserve. Acquisition of Banks The BHC Act requires every bank holding company to obtain the Federal Reserve’s prior approval before: (cid:2) (cid:2) acquiring direct or indirect ownership or control of any voting shares of any bank if, after the acquisition, the bank holding company will, directly or indirectly, own or control more than 5% of the bank’s voting shares; acquiring all or substantially all of the assets of any bank; or (cid:2) merging or consolidating with any other bank holding company. Additionally, the BHC Act provides that the Federal Reserve may not approve any of these transactions if such transaction would result in or tend to create a monopoly or substantially lessen competition or otherwise function as a restraint of trade, unless the anti-competitive effects of the proposed transaction are clearly outweighed by the public interest in meeting the convenience and needs of the community to be served. The Federal Reserve is also required to consider the financial and managerial resources and future prospects of the bank holding companies and banks concerned and the convenience and needs of the community to be served. The Federal Reserve’s consideration of financial resources generally focuses on capital adequacy, which is discussed in the section titled “—Bank Regulation and Supervision – Capital Adequacy.” Under the BHC Act, if adequately capitalized and adequately managed, we or any other bank holding company located in Alabama may purchase a bank located outside of Alabama. Conversely, an adequately capitalized and adequately managed bank holding company located outside of Alabama may purchase a bank located inside Alabama. In each case, however, restrictions may be placed on the acquisition of a bank that has only been in existence for a limited amount of time or will result in specified concentrations of deposits. Change in Bank Control Subject to various exceptions, the BHC Act and the Change in Bank Control Act, together with related regulations, require Federal Reserve approval prior to any person’s or company’s acquiring “control” of a bank holding company. Under a rebuttable presumption established by the Federal Reserve, the acquisition of 10% or more of a class of voting stock of a bank holding company would, under the circumstances set forth in the presumption, constitute acquisition of control of the bank holding company. In addition, any person or group of persons must obtain the approval of the Federal Reserve under the BHC Act before acquiring 25% (5% in the case of an acquirer that is already a bank holding company) or more of the outstanding common stock of a bank holding company, or otherwise obtaining control or a “controlling influence” over the bank holding company. Permitted Activities Under the BHC Act, a bank holding company is generally permitted to engage in or acquire direct or indirect control of more than 5% of the voting shares of any company engaged in the following activities: (cid:2) (cid:2) banking or managing or controlling banks; and any activity that the Federal Reserve determines to be so closely related to banking as to be a proper incident to the business of banking. Activities that the Federal Reserve has found to be so closely related to banking as to be a proper incident to the business of banking include: (cid:2) factoring accounts receivable; 14 (cid:2) making, acquiring, brokering or servicing loans and usual related activities; (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) leasing personal or real property; operating a non-bank depository institution, such as a savings association; trust company functions; financial and investment advisory activities; discount securities brokerage activities; underwriting and dealing in government obligations and money market instruments; providing specified management consulting and counseling activities; performing selected data processing services and support services; acting as an agent or broker in selling credit life insurance and other types of insurance in connection with credit transactions; and performing selected insurance underwriting activities. Despite prior approval, the Federal Reserve may order a bank holding company or its subsidiaries to terminate any of these activities or to terminate its ownership or control of any subsidiary when it has reasonable cause to believe that the bank holding company’s continued ownership, activity or control constitutes a serious risk to the financial safety, soundness, or stability of it or any of its bank subsidiaries. In addition to the permissible bank holding company activities listed above, a bank holding company may qualify and elect to become a financial holding company, permitting the bank holding company to engage in activities that are financial in nature or incidental or complementary to financial activity. The BHC Act expressly lists the following activities as financial in nature: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) lending, trust and other banking activities; insuring, guaranteeing, or indemnifying against loss or harm, or providing and issuing annuities, and acting as principal, agent, or broker for these purposes, in any state; providing financial, investment, or advisory services; issuing or selling instruments representing interests in pools of assets permissible for a bank to hold directly; underwriting, dealing in or making a market in securities; other activities that the Federal Reserve may determine to be so closely related to banking or managing or controlling banks as to be a proper incident to managing or controlling banks; foreign activities permitted outside of the United States if the Federal Reserve has determined them to be usual in connection with banking operations abroad; (cid:2) merchant banking through securities or insurance affiliates; and (cid:2) insurance company portfolio investments. For us to qualify to become a financial holding company, the bank and any other depository institution subsidiary of ours must be well-capitalized and well-managed and must have a Community Reinvestment Act rating of at least “satisfactory”. Additionally, we must file an election with the Federal Reserve to become a financial holding company and must provide the 15 Federal Reserve with 30 days written notice prior to engaging in a permitted financial activity. We have not elected to become a financial holding company at this time. Support of Subsidiary Institutions The Federal Deposit Insurance Act and Federal Reserve policy require a bank holding company to act as a source of financial and managerial strength to its bank subsidiaries and to take measures to preserve and protect its bank subsidiaries in situations where additional investments in a troubled bank may not otherwise be warranted. In addition, where a bank holding company has more than one bank or thrift subsidiary, each of the bank holding company’s subsidiary depository institutions is responsible for any losses to the FDIC as a result of an affiliated depository institution’s failure. As a result, a bank holding company may be required to loan money to a bank subsidiary in the form of subordinate capital notes or other instruments which qualify as capital under bank regulatory rules. However, any loans from the holding company to such subsidiary banks likely will be unsecured and subordinated to such bank’s depositors and perhaps to other creditors of the bank. Repurchase or Redemption of Securities A bank holding company is generally required to give the Federal Reserve prior written notice of any purchase or redemption of its own then-outstanding equity securities if the gross consideration for the purchase or redemption, when combined with the net consideration paid for all such purchases or redemptions during the preceding 12 months, is equal to 10% or more of the company’s consolidated net worth. The Federal Reserve may disapprove such a purchase or redemption if it determines that the proposal would constitute an unsafe and unsound practice, or would violate any law, regulation, Federal Reserve order or directive, or any condition imposed by, or written agreement with, the Federal Reserve. The Federal Reserve has adopted an exception to this approval requirement for well-capitalized bank holding companies that meet certain conditions. Bank Regulation and Supervision The bank is subject to extensive state and federal banking laws and regulations that impose restrictions on and provide for general regulatory oversight of our operations. These laws and regulations are generally intended to protect the bank’s customers, rather than our stockholders. The following discussion describes the material elements of the regulatory framework that applies to the bank. Since the bank is a commercial bank chartered under the laws of the State of Alabama and is not a member of the Federal Reserve System, it is primarily subject to the supervision, examination and reporting requirements of the FDIC and the Alabama Banking Department. The FDIC and the Alabama Banking Department regularly examine the bank’s operations and have the authority to approve or disapprove mergers, the establishment of branches and similar corporate actions. Both regulatory agencies have the power to prevent the development or continuance of unsafe or unsound banking practices or other violations of law. Additionally, the bank’s deposits are insured by the FDIC to the maximum extent provided by law. The bank is also subject to numerous state and federal statutes and regulations that affect its business, activities and operations. Branching Under current Alabama law, the bank may open branch offices throughout Alabama with the prior approval of the Alabama Banking Department. In addition, with prior regulatory approval, the bank may acquire branches of existing banks located in Alabama. While prior law imposed various limits on the ability of banks to establish new branches in states other than their home state, the Dodd-Frank Act allows a bank to branch into a new state by acquiring a branch of an existing institution or by setting up a new branch, without merging with an existing institution in the target state, if, under the laws of the state in which the branch is to be located, a state bank chartered by that state would be permitted to establish the branch. This makes it much simpler for banks to open de novo branches in other states. We opened our Pensacola, Florida branch using this mechanism. FDIC Insurance Assessments The bank’s deposits are insured by the FDIC to the full extent provided in the Federal Deposit Insurance Act, and the bank pays assessments to the FDIC for that coverage. Under the FDIC’s risk-based deposit insurance assessment system, an insured institution’s deposit insurance premium is computed by multiplying the institution’s assessment base by the institution’s assessment rate. The following information applies to an institution’s assessment base and assessment rate: (cid:2) Assessment Base. An institution’s assessment base equals the institution’s average consolidated total assets during a particular assessment period, minus the institution’s average tangible equity capital (that is, Tier 1 capital) during such period. 16 (cid:2) Assessment Rate. An institution’s assessment rate is assigned by the FDIC on a quarterly basis. To assign an assessment rate, the FDIC designates an institution as falling into one of four risk categories, or as being a large and highly complex financial institution. The FDIC determines an institution’s risk category based on the level of the institution’s capitalization and on supervisory evaluations provided to the FDIC by the institution’s primary federal regulator. Each risk category designation contains upward and downward adjustment factors based on long-term unsecured debt and brokered deposits. Assessment rates currently range from 0.025% per annum for an institution in the lowest risk category with the maximum downward adjustment, to 0.45% per annum for an institution in the highest risk category with the maximum upward adjustment. For the fourth quarter of 2014, the bank’s assessment rate was set at $0.0125, or $0.05 annually, per $100 of assessment base. In addition to its risk-based insurance assessments, the FDIC also imposes Financing Corporation (“FICO”) assessments to help pay the $780 million in annual interest payments on the $8 billion of bonds issued in the late 1980s as part of the government rescue of the savings and loan industry. For the fourth quarter of 2014, the FICO assessment was equal to $0.0015, or $0.0060 annually, per $100 of assessment base. These assessments will continue until the bonds mature in 2019. The FDIC is responsible for maintaining the adequacy of the Deposit Insurance Fund, and the amount the bank pays for deposit insurance is affected not only by the risk the bank poses to the Deposit Insurance Fund, but also by the adequacy of the fund to cover the risk posed by all insured institutions. In recent years, systemic economic problems and changes in law have put pressure on the Deposit Insurance Fund. In this regard, from 2009 to 2012, the United States experienced an unusually high number of bank failures, resulting in significant losses to the Deposit Insurance Fund. Moreover, the Dodd-Frank Act permanently increased the standard maximum deposit insurance amount from $100,000 to $250,000, and raised the minimum required Deposit Insurance Fund reserve ratio (i.e., the ratio of the amount on reserve in the Deposit Insurance Fund to the total estimated insured deposits) from 1.15% to 1.35%. To support the Deposit Insurance Fund in light of these types of pressures, the FDIC took several actions in 2009 to supplement the revenues received from its annual deposit insurance premium assessments. Such actions included imposing a one-time special assessment on insured institutions and requiring that insured institutions prepay their regular quarterly assessments for the fourth quarter of 2009 through 2012. The FDIC’s possible need to increase assessment rates, charge additional one-time assessment fees, and take other extraordinary actions to support the Deposit Insurance Fund is generally considered to be greater in the current economic climate. If the FDIC were to take these types of actions in the future, they could have a negative impact on the bank’s earnings. Termination of Deposit Insurance The FDIC may terminate its insurance of deposits of a bank if it finds that the bank has engaged in unsafe or unsound practices, is in an unsafe or unsound condition to continue operations, or has violated any applicable law, regulation, rule, order or condition imposed by the FDIC. Liability of Commonly Controlled Depository Institutions Under the Federal Deposit Insurance Act, an FDIC-insured depository institution can be held liable for any loss incurred by, or reasonably expected, to be incurred by, the FDIC in connection with (i) the default of a commonly controlled FDIC-insured depository institution or (ii) any assistance provided by the FDIC to any commonly controlled FDIC-insured depository institution in danger of default. “Default” is defined generally as the appointment of a conservator or receiver, and “in danger of default” is defined generally as the existence of certain conditions indicating that a default is likely to occur in the absence of regulatory assistance. The FDIC’s claim for damage is superior to claims of stockholders of the insured depository institution but is subordinate to claims of depositors, secured creditors, other general and senior creditors, and holders of subordinated debt (other than affiliates) of the institution. Community Reinvestment Act The Community Reinvestment Act (“CRA”) requires that, in connection with examinations of financial institutions within their respective jurisdictions, the Federal Reserve or the FDIC will evaluate the record of each financial institution in meeting the needs of its local community, including low and moderate-income neighborhoods. These factors are also considered in evaluating mergers, acquisitions, and applications to open an office or facility. Failure to adequately meet these criteria could impose additional requirements and limitations on the bank. Additionally, we must publicly disclose the terms of various CRA-related agreements. Interest Rate Limitations 17 Interest and other charges collected or contracted for by the bank are subject to state usury laws and federal laws concerning interest rates. Federal Laws Applicable to Consumer Credit and Deposit Transactions The bank’s loan and deposit operations are subject to a number of federal consumer protection laws, including: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) the Federal Truth-In-Lending Act, governing disclosures of credit terms to consumer borrowers; the Home Mortgage Disclosure Act, requiring financial institutions to provide information to enable the public and public officials to determine whether a financial institution is fulfilling its obligation to help meet the housing needs of the community it serves; the Equal Credit Opportunity Act, prohibiting discrimination on the basis of race, color, religion, national origin, sex, marital status or certain other prohibited factors in all aspects of credit transactions; the Fair Credit Reporting Act, governing the use and provision of information to credit reporting agencies; the Fair Debt Collection Act, governing the manner in which consumer debts may be collected by debt collectors; the Servicemembers’ Civil Relief Act, governing the repayment terms of, and property rights underlying, secured obligations of persons in military service; rules and regulations of the various federal agencies charged with the responsibility of implementing these federal laws; the Right to Financial Privacy Act, which imposes a duty to maintain confidentiality of consumer financial records and prescribes procedures for complying with administrative subpoenas of financial records; and the Electronic Funds Transfer Act and Regulation E issued by the Consumer Financial Protection Bureau to implement that act, which govern automatic deposits to and withdrawals from deposit accounts and customers’ rights and liabilities arising from the use of automated teller machines and other electronic banking services. Capital Adequacy The federal banking regulators view capital levels as important indicators of an institution’s financial soundness. In this regard, we and the bank are required to comply with the capital adequacy standards established by the Federal Reserve (in the case of ServisFirst Bancshares, Inc.) and the FDIC and the Alabama Banking Department (in the case of the bank). The Federal Reserve has established a risk-based and a leverage measure of capital adequacy for bank holding companies. The FDIC has established substantially similar measures for banks. The risk-based capital standards are designed to make regulatory capital requirements more sensitive to differences in risk profiles among banks and bank holding companies, to account for off-balance-sheet exposure, and to minimize disincentives for holding liquid assets. Assets and off-balance-sheet items, such as letters of credit and unfunded loan commitments, are assigned to broad risk categories, each with appropriate risk weights. The resulting capital ratios represent capital as a percentage of total risk-weighted assets and off-balance-sheet items. Failure to meet capital guidelines could subject a bank or bank holding company to a variety of enforcement remedies, including issuance of a capital directive, the termination of deposit insurance by the FDIC, a prohibition on accepting brokered deposits, and certain other restrictions on its business. Significant additional restrictions can be imposed on FDIC-insured depository institutions that fail to meet applicable capital requirements. The current risk-based capital guidelines, commonly referred to as Basel I, are based upon the 1988 capital accord of the Basel Committee on Banking Supervision (“Basel Committee”), an international committee of central banks and bank supervisors, as implemented by the U.S. federal banking agencies. As discussed further below, the federal banking agencies have adopted separate risk-based capital guidelines for so-called “core banks” based upon the Revised Framework for the International Convergence of Capital Measurement and Capital Standards (“Basel II”) issued by the Basel Committee in November 2005, and recently adopted rules implementing the revised standards referred to as Basel III. 18 Basel I Under Federal Reserve regulations implementing the Basel I standards, the minimum guideline for the ratio of total capital to risk-weighted assets is 8%. Total capital consists of two components, Tier 1 capital and Tier 2 capital. Tier 1 capital generally consists of common stock, minority interests in the equity accounts of consolidated subsidiaries, noncumulative perpetual preferred stock, and a limited amount of qualifying cumulative perpetual preferred stock, less goodwill and other specified intangible assets. Tier 1 capital must equal at least 4% of risk-weighted assets. Tier 2 capital generally consists of subordinated debt, other preferred stock, and a limited amount of loan loss reserves. The total amount of Tier 2 capital is limited to 100% of Tier 1 capital. At December 31, 2014, our consolidated ratio of total capital to risk-weighted assets was 13.38%, and our ratio of Tier 1 capital to risk-weighted assets was 11.75%. In addition, the Federal Reserve has established minimum leverage ratio guidelines for bank holding companies. These guidelines provide for a minimum ratio of Tier 1 capital to average assets, less goodwill and other specified intangible assets, of 3% for bank holding companies that meet specified criteria, including having the highest regulatory rating and implementing the Federal Reserve’s risk-based capital measure for market risk. All other bank holding companies generally are required to maintain a leverage ratio of at least 4%. At December 31, 2014, our leverage ratio was 9.91%. The guidelines also provide that bank holding companies experiencing internal growth or making acquisitions will be expected to maintain strong capital positions substantially above the minimum supervisory levels without reliance on intangible assets. The Federal Reserve considers the leverage ratio and other indicators of capital strength in evaluating proposals for expansion or new activities. As of December 31, 2014, the bank’s most recent notification from the FDIC categorized the bank as well-capitalized under the regulatory framework for prompt corrective action. To remain categorized as well-capitalized, the bank must maintain minimum total risk-based, Tier 1 risk-based, and Tier 1 leverage ratios of 10%, 6% and 5%, respectively. Our bank was well- capitalized under the prompt corrective action provisions as of December 31, 2014. In addition to the foregoing federal requirements, the bank is subject to a requirement of the Alabama Banking Department that the bank maintain a leverage ratio of 8%. At December 31, 2014, the bank’s leverage ratio was 8.92%. Basel II Under the final U.S. Basel II rules issued by the federal banking agencies, there are a small number of “core” banking organizations that have been required to use the advanced approaches under Basel II for calculating risk-based capital related to credit risk and operational risk, instead of the methodology reflected in the regulations effective prior to adoption of Basel II. The rules also require core banking organizations to have rigorous processes for assessing overall capital adequacy in relation to their total risk profiles, and to publicly disclose certain information about their risk profiles and capital adequacy. Neither we nor the bank are among the core banking organizations required to use Basel II advanced approaches. Basel III On December 16, 2010, the Basel Committee released its final framework for strengthening international capital and liquidity regulation, known as Basel III. The Basel III calibration and phase-in arrangements were previously endorsed by the Seoul G20 Leaders Summit in November 2010. Under these standards, when fully phased-in on January 1, 2019, banking institutions would be required to satisfy three risk-based capital ratios: (cid:2) A new common equity tier 1 capital to risk-weighted assets ratio of at least 7.0%, inclusive of a 4.5% minimum common equity tier 1 capital ratio, net of regulatory deductions, and a new 2.5% “capital conservation buffer” of common equity to risk-weighted assets; (cid:2) A tier 1 capital ratio of at least 8.5%, inclusive of the 2.5% capital conservation buffer; and (cid:2) A total capital ratio of at least 10.5%, inclusive of the 2.5% capital conservation buffer. Basel III places more emphasis than current capital adequacy requirements on common equity tier 1 capital, or “CET1”, which is predominately made up of retained earnings and common stock instruments. Basel III also introduces a capital conservation buffer, which is designed to absorb losses during periods of economic stress. Banking institutions with a CET1 ratio above the minimum but below the capital conservation buffer may face constraints on dividends, equity repurchases, and compensation based on the amount of such shortfall. The Basel Committee also announced that a “countercyclical buffer” of 0% to 2.5% of 19 CET1 or other loss-absorbing capital “will be implemented according to national circumstances” as an “extension” of the conservation buffer during periods of excess credit growth. Basel III also introduced a non-risk adjusted tier 1 leverage ratio of 3%, based on a measure of total exposure rather than total assets. The Basel Committee had initially planned for member nations to begin implementing the Basel III requirements by January 1, 2013, with full implementation by January 1, 2019. On November 9, 2012, U.S. regulators announced that implementation of Basel III’s first requirements would be delayed. United States Implementation of Basel III In July 2013, the federal banking agencies published final rules (the “Basel III Capital Rules”) that revised their risk-based and leverage capital requirements and their method for calculating risk-weighted assets to implement, in part, agreements reached by the Basel Committee and certain provisions of the Dodd-Frank Act. The Basel III Capital Rules will apply to banking organizations, including us and the bank. Among other things, the Basel III Capital Rules: (i) introduce CET1; (ii) specify that tier 1 capital consists of CET1 and additional financial instruments satisfying specified requirements that permit inclusion in tier 1 capital; (iii) define CET1 narrowly by requiring that most deductions or adjustments to regulatory capital measures be made to CET1 and not to the other components of capital; and (iv) expand the scope of the deductions or adjustments from capital as compared to the existing regulations. The Basel III Capital Rules also provide a permanent exemption from the proposed phase out of existing trust preferred securities and cumulative perpetual preferred stock from regulatory capital for banking organizations with less than $15 billion in total consolidated assets as of December 31, 2009. The Basel III Capital Rules provide for the following minimum capital to risk-weighted assets ratios: (cid:2) (cid:2) (cid:2) 4.5% based upon CET1; 6.0% based upon tier 1 capital; and 8.0% based upon total regulatory capital. A minimum leverage ratio (tier 1 capital as a percentage of total assets) of 4.0% is also required under the Basel III Capital Rules (even for highly rated institutions). The Basel III Capital Rules additionally require institutions to retain a capital conservation buffer of 2.5% above these required minimum capital ratio levels. Banking organizations that fail to maintain the minimum 2.5% capital conservation buffer could face restrictions on capital distributions or discretionary bonus payments to executive officers. As a result of the enactment of the Basel III Capital Rules, we and the bank could be subject to increased required capital levels. The Basel III Capital Rules become effective as applied to us and the bank on January 1, 2015, with a phase in period that generally extends from January 1, 2015, through January 1, 2019. The ultimate impact of the new capital standards on us and the bank is currently being reviewed and will depend on a number of factors, including the implementation of the new Basel III Capital Rules and any additional related rulemaking by the U.S. banking agencies. Prompt Corrective Action The Federal Deposit Insurance Corporation Improvement Act of 1991 establishes a system of “prompt corrective action” to resolve the problems of undercapitalized financial institutions. Under this system, the federal banking regulators have established five capital categories (well capitalized, adequately capitalized, undercapitalized, significantly undercapitalized and critically undercapitalized) into which all institutions are placed. The federal banking agencies have also specified by regulation the relevant capital thresholds for each of those categories. When effective, the Basel III Capital Rules will amend those thresholds to reflect both (i) the generally heightened requirements for regulatory capital ratios, and (ii) the introduction of the CET1 capital measure. At December 31, 2014, the bank qualified for the well-capitalized category. Federal banking regulators are required to take various mandatory supervisory actions and are authorized to take other discretionary actions with respect to institutions in the three undercapitalized categories. The severity of the action depends upon the capital category in which the institution is placed. Generally, subject to a narrow exception, the banking regulator must appoint a receiver or conservator for an institution that is critically undercapitalized. An institution that is categorized as undercapitalized, significantly undercapitalized, or critically undercapitalized is required to submit an acceptable capital restoration plan to its appropriate federal banking agency. A bank holding company must 20 guarantee that a subsidiary depository institution meets its capital restoration plan, subject to various limitations. The controlling holding company’s obligation to fund a capital restoration plan is limited to the lesser of (i) 5% of an undercapitalized subsidiary’s assets at the time it became undercapitalized and (ii) the amount required to meet regulatory capital requirements. An undercapitalized institution is also generally prohibited from increasing its average total assets, making acquisitions, establishing any branches or engaging in any new line of business, except under an accepted capital restoration plan or with FDIC approval. The regulations also establish procedures for downgrading an institution to a lower capital category based on supervisory factors other than capital. Liquidity Financial institutions are subject to significant regulatory scrutiny regarding their liquidity positions. This scrutiny has increased during recent years, as the economic downturn that began in the late 2000s negatively affected the liquidity of many financial institutions. Various bank regulatory publications, including FDIC Financial Institution Letter FIL-13-2010 (Funding and Liquidity Risk Management) and FDIC Financial Institution Letter FIL-84-2008 (Liquidity Risk Management), address the identification, measurement, monitoring and control of funding and liquidity risk by financial institutions. Basel III also addresses liquidity management by proposing two new liquidity metrics for financial institutions. The first metric is the “Liquidity Coverage Ratio”, and it aims to require a financial institution to maintain sufficient high quality liquid resources to survive an acute stress scenario that lasts for one month. The second metric is the “Net Stable Funding Ratio”, and its objective is to require a financial institution to maintain a minimum amount of stable sources relative to the liquidity profiles of the institution’s assets, as well as the potential for contingent liquidity needs arising from off-balance sheet commitments, over a one-year horizon. In the Basel III Capital Rules, the federal banking regulators did not address either the Liquidity Coverage Ratio or the Net Stable Funding Ratio. However, on November 29, 2013, the Federal Reserve, FDIC and Office of the Comptroller of the Currency jointly issued a proposed rule implementing a Liquidity Coverage Ratio requirement in the United States for larger banking organizations. Neither we nor the bank would be subject to such requirement as proposed. The Liquidity Coverage Ratio and the Net Stable Funding Ratio continue to be monitored for implementation, and we cannot yet provide concrete estimates as to how those requirements, or any other regulatory positions regarding liquidity and funding, might affect us or our bank. However, we note that increased liquidity requirements generally would be expected to cause the bank to invest its assets more conservatively—and therefore at lower yields—than it otherwise might invest. Such lower-yield investments likely would reduce the bank’s revenue stream, and in turn its earnings potential. Payment of Dividends We are a legal entity separate and distinct from the bank. Our principal source of cash flow, including cash flow to pay dividends to our stockholders, is dividends the bank pays to us as the bank’s sole stockholder. Statutory and regulatory limitations apply to the bank’s payment of dividends to us as well as to our payment of dividends to our stockholders. The requirement that a bank holding company must serve as a source of strength to its subsidiary banks also results in the position of the Federal Reserve that a bank holding company should not maintain a level of cash dividends to its stockholders that places undue pressure on the capital of its bank subsidiaries or that can be funded only through additional borrowings or other arrangements that may undermine the bank holding company’s ability to serve as such a source of strength. Our ability to pay dividends is also subject to the provisions of Delaware corporate law. The Alabama Banking Department also regulates the bank’s dividend payments. Under Alabama law, a state-chartered bank may not pay a dividend in excess of 90% of its net earnings until the bank’s surplus is equal to at least 20% of its capital (our bank’s surplus currently exceeds 20% of its capital). Moreover, our bank is also required by Alabama law to obtain the prior approval of the Superintendent for its payment of dividends if the total of all dividends declared by the bank in any calendar year will exceed the total of (i) the bank’s net earnings (as defined by statute) for that year, plus (ii) its retained net earnings for the preceding two years, less any required transfers to surplus. Based on this, our bank would be limited to paying $129.1 million in dividends as of December 31, 2014. In addition, no dividends, withdrawals or transfers may be made from the bank’s surplus without the prior written approval of the Superintendent. The bank’s payment of dividends may also be affected or limited by other factors, such as the requirement to maintain adequate capital above regulatory guidelines. The federal banking agencies have indicated that paying dividends that deplete a depository institution’s capital base to an inadequate level would be an unsafe and unsound banking practice. Under the Federal Deposit Insurance Corporation Improvement Act of 1991, a depository institution may not pay any dividends if payment would cause it to become undercapitalized or if it already is undercapitalized. Moreover, the federal agencies have issued policy statements that provide that bank holding companies and insured banks should generally only pay dividends out 21 of current operating earnings. If, in the opinion of the federal banking regulators, the bank were engaged in or about to engage in an unsafe or unsound practice, the federal banking regulators could require, after notice and a hearing, that the bank stop or refrain from engaging in the questioned practice. Restrictions on Transactions with Affiliates and Insiders We are subject to Section 23A of the Federal Reserve Act, which places limits on the amount of: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) a bank’s loans or extensions of credit to affiliates; a bank’s investment in affiliates; assets a bank may purchase from affiliates, except for real and personal property exempted by the Federal Reserve; loans or extensions of credit made by a bank to third parties collateralized by the securities or obligations of affiliates; a bank’s guarantee, acceptance or letter of credit issued on behalf of an affiliate; a bank’s transactions with an affiliate involving the borrowing or lending of securities to the extent they create credit exposure to the affiliate; and a bank’s derivative transactions with an affiliate to the extent they create credit exposure to the affiliate. The total amount of the above transactions is limited in amount, as to any one affiliate, to 10% of a bank’s capital and surplus and, as to all affiliates combined, to 20% of a bank’s capital and surplus. In addition to the limitation on the amount of these transactions, certain of the above transactions must also meet specified collateral requirements. The bank must also comply with other provisions designed to avoid the taking of low-quality assets. We are also subject to Section 23B of the Federal Reserve Act, which, among other things, prohibits an institution from engaging in the above transactions with affiliates unless the transactions are on terms substantially the same, or at least as favorable to the institution or its subsidiaries, as those prevailing at the time for comparable transactions with nonaffiliated companies. The bank is also subject to restrictions on extensions of credit to its executive officers, directors, principal shareholders and their related interests. These extensions of credit (i) must be made on substantially the same terms, including interest rates and collateral, as those prevailing at the time for comparable transactions with third parties and (ii) must not involve more than the normal risk of repayment or present other unfavorable features. There is also an aggregate limitation on all loans to insiders and their related interests. These loans cannot exceed the institution’s total unimpaired capital and surplus, and the FDIC may determine that a lesser amount is appropriate. Insiders are subject to enforcement actions for knowingly accepting loans in violation of applicable restrictions. Alabama state banking laws also have similar provisions. Lending Limits Under Alabama law, the amount of loans which may be made by a bank in the aggregate to one person is limited. Alabama law provides that unsecured loans by a bank to one person may not exceed an amount equal to 10% of the capital and unimpaired surplus of the bank or 20% in the case of secured loans. For purposes of calculating these limits, loans to various business interests of the borrower, including companies in which a substantial portion of the stock is owned or partnerships in which a person is a partner, must be aggregated with those made to the borrower individually. Loans secured by certain readily marketable collateral are exempt from these limitations, as are loans secured by deposits and certain government securities. Commercial Real Estate Concentration Limits In December 2006, the U.S. bank regulatory agencies issued guidance entitled “Concentrations in Commercial Real Estate Lending, Sound Risk Management Practices” to address increased concentrations in commercial real estate (“CRE”) loans. The guidance describes the criteria the agencies will use as indicators to indentify institutions potentially exposed to CRE concentration risk. An institution that has (i) experienced rapid growth in CRE lending, (ii) notable exposure to a specific type of CRE, (iii) total reported loans for construction, land development, and other land representing 100% or more of the 22 institution’s capital, or (iv) total CRE loans representing 300% or more of the institution’s capital, and the outstanding balance of the institutions CRE portfolio has increased by 50% or more in the prior 36 months, may be identified for further supervisory analysis of the level and nature of its CRE concentration risk. Privacy Financial institutions are required to disclose their policies for collecting and protecting non-public personal information of their consumer customers. Consumer customers generally may prevent financial institutions from sharing nonpublic personal information with nonaffiliated third parties except under certain circumstances, such as the processing of transactions requested by the consumer or when the financial institution is jointly offering a product or service with a nonaffiliated financial institution. Additionally, financial institutions generally may not disclose consumer account numbers to any nonaffiliated third party for use in telemarketing, direct mail marketing or other marketing to consumers. Consumer Credit Reporting The Fair Credit Reporting Act (the “FCRA”) imposes, among other things: (cid:2) (cid:2) (cid:2) (cid:2) requirements for financial institutions to develop policies and procedures to identify potential identity theft and, upon the request of a consumer, place a fraud alert in the consumer’s credit file stating that the consumer may be the victim of identity theft or other fraud; requirements for entities that furnish information to consumer reporting agencies (which would include our bank) to implement procedures and policies regarding the accuracy and integrity of the furnished information and regarding the correction of previously furnished information that is later determined to be inaccurate; requirements for mortgage lenders to disclose credit scores to consumers; and limitations on the ability of a business that receives consumer information from an affiliate to use that information for marketing purposes. Anti-Terrorism and Money Laundering Legislation Our bank is subject to the USA Patriot Act, the Bank Secrecy Act, and the requirements of OFAC. These statutes and related rules and regulations impose requirements and limitations on specified financial transactions and account and other relationships intended to guard against money laundering and terrorism financing. Our bank has established a customer identification program pursuant to Section 326 of the USA Patriot Act and maintains records of cash purchases of negotiable instruments, files reports of certain cash transactions exceeding $10,000 (daily aggregate amount), and reports suspicious activity that might signify money laundering, tax evasion, or other criminal activities pursuant to the Bank Secrecy Act. Our bank otherwise has implemented policies and procedures to comply with the foregoing requirements. Effect of Governmental Monetary Policies Our bank’s earnings are affected by domestic economic conditions and the monetary and fiscal policies of the United States government and its agencies. The Federal Reserve’s monetary policies have had, and are likely to continue to have, an important impact on the operating results of commercial banks through its power to implement national monetary policy in order, among other things, to curb inflation or combat a recession. The monetary policies of the Federal Reserve affect the levels of bank loans, investments and deposits through its control over the issuance of United States government securities, its regulation of the discount rate applicable to member banks and its influence over reserve requirements to which member banks are subject. We cannot predict, and have no control over, the nature or impact of future changes in monetary and fiscal policies. Sarbanes-Oxley Act of 2002 The Sarbanes-Oxley Act represents a comprehensive revision of laws affecting corporate governance, accounting obligations and corporate reporting. The Sarbanes-Oxley Act is applicable to all companies with equity securities registered, or that file reports, under the Exchange Act. In particular, the act established (i) requirements for audit committees, including independence, expertise and responsibilities; (ii) responsibilities regarding financial statements for the chief executive officer and chief financial officer of the reporting company and new requirements for them to certify the accuracy of periodic reports; (iii) standards for auditors and regulation of audits; (iv) disclosure and reporting obligations for the reporting company and its 23 directors and executive officers; and (v) civil and criminal penalties for violations of the federal securities laws. The legislation also established a new accounting oversight board to enforce auditing standards and restrict the scope of services that accounting firms may provide to their public company audit clients. Overdraft Fees The Federal Reserve has adopted amendments under its Regulation E that impose restrictions on banks’ abilities to charge overdraft fees. The rule prohibits financial institutions from charging fees for paying overdrafts on ATM and one-time debit card transactions, unless a consumer consents, or opts in, to the overdraft service for those types of transactions. Interchange Fees The Dodd-Frank Act, through a provision known as the Durbin Amendment, required the Federal Reserve to establish standards for interchange fees that are “reasonable and proportional” to the cost of processing the debit card transaction and imposes other requirements on card networks. Institutions like the bank with less than $10 billion in assets are exempt. However, while we are under the $10 billion level that caps income per transaction, we have been affected by federal regulations that prohibit network exclusivity arrangements and routing restrictions. Essentially, issuers and networks must allow transaction processing through a minimum of two unaffiliated networks. The Volcker Rule On December 10, 2013, five U.S. financial regulators, including the Federal Reserve and the FDIC, adopted a final rule implementing the so-called “Volcker Rule.” The Volcker Rule was created by Section 619 of the Dodd-Frank Act and prohibits “banking entities” from engaging in “proprietary trading” and making investments and conducting certain other activities with “private equity funds and hedge funds.” Although the final rule provides some tiering of compliance and reporting obligations based on size, the fundamental prohibitions of the Volcker Rule apply to banking entities of any size, including us and the bank. The final rule became effective April 1, 2014, but the Federal Reserve has extended the conformance period for all banking entities until July 21, 2015. While the final rule and its accompanying materials comprise approximately 1,000 pages, banking entities that do not engage in any of the activities covered by the Volcker Rule (other than with respect to certain U.S. government obligations) are not required to adopt any formal compliance program specific to the Volcker Rule. We have reviewed the scope of the final rule and have concluded that it will not impact our operations. The Dodd-Frank Act On July 21, 2010, the Dodd-Frank Act was signed into law. As final rules and regulations implementing the Dodd-Frank Act are adopted, this new law is significantly changing the bank regulatory structure and affecting the lending, deposit, investment, trading and operating activities of financial institutions and their holding companies. The Dodd-Frank Act requires various federal agencies to adopt a broad range of new implementing rules and regulations and to prepare numerous studies and reports for Congress. The federal agencies are given significant discretion in drafting the implementing rules and regulations, and consequently, many of the details and much of the impact of the Dodd-Frank Act may not be known for many years. A number of the effects of the Dodd-Frank Act are described or otherwise accounted for in various parts of this Supervision and Regulation section. The following items provide a brief description of certain other provisions of the Dodd-Frank Act that may be relevant to us and the bank. (cid:2) (cid:2) The Dodd-Frank Act created a new Consumer Financial Protection Bureau with broad powers to supervise and enforce consumer protection laws. The Bureau now has broad rule-making authority for a wide range of consumer protection laws that apply to all banks, including the authority to prohibit “unfair, deceptive or abusive” acts and practices. The Bureau has examination and enforcement authority over all banks with more than $10 billion in assets. Institutions with less than $10 billion in assets will continue to be examined for compliance with consumer laws by their primary bank regulator. The Dodd-Frank Act imposed new requirements regarding the origination and servicing of residential mortgage loans. The law created a variety of new consumer protections, including limitations on the manner by which loan originators may be compensated and an obligation on the part of lenders to verify a borrower’s “ability to repay” a residential mortgage loan. Final rules implementing these latter statutory requirements were effective in 2014. 24 (cid:2) (cid:2) The Dodd-Frank Act eliminated the federal prohibitions on paying interest on demand deposits effective one year after the date of its enactment, thus allowing businesses to have interest bearing checking accounts. Depending on competitive responses, this significant change to existing law could have an adverse impact on our interest expense. The Dodd-Frank Act addresses many investor protection, corporate governance and executive compensation matters that will affect most U.S. publicly traded companies. The Dodd-Frank Act (i) requires publicly traded companies to give stockholders a non-binding vote on executive compensation and golden parachute payments; (ii) enhances independence requirements for compensation committee members; (iii) requires companies listed on national securities exchanges to adopt incentive-based compensation clawback policies for executive officers; (iv) authorizes the SEC to promulgate rules that would allow stockholders to nominate their own candidates using a company’s proxy materials; and (v) directs the federal banking regulators to issue rules prohibiting incentive compensation that encourages inappropriate risks. (cid:2) While insured depository institutions have long been subject to the FDIC’s resolution process, the Dodd- Frank Act creates a new mechanism for the FDIC to conduct the orderly liquidation of certain “covered financial companies,” including bank holding companies and systemically significant non-bank financial companies. Upon certain findings being made, the FDIC may be appointed receiver for a covered financial company, and would conduct an orderly liquidation of the entity. The FDIC liquidation process is modeled on the existing Federal Deposit Insurance Act bank resolution process, and generally gives the FDIC more discretion than in the traditional bankruptcy context. The FDIC has issued final rules implementing the orderly liquidation authority. As noted above, many aspects of the Dodd-Frank Act are subject to rulemaking and will take effect over several years, making it difficult to anticipate the overall financial impact on us. However, compliance with this new law and its implementing regulations clearly will result in additional operating and compliance costs that could have a material adverse effect on our business, financial condition and results of operations. Other Legislation and Regulatory Action relating to Financial Institutions Recent government efforts to strengthen the U.S. financial system, including the implementation of the American Recovery and Reinvestment Act (“ARRA”), the Emergency Economic Stabilization Act (“EESA”), the Dodd-Frank Act, and special assessments imposed by the FDIC, subject us, to the extent applicable, to additional regulatory fees, corporate governance requirements, restrictions on executive compensation, restrictions on declaring or paying dividends, restrictions on stock repurchases, limits on tax deductions for executive compensation and prohibitions against golden parachute payments. These fees, requirements and restrictions, as well as any others that may be imposed in the future, may have a material adverse effect on our business, financial condition, and results of operations. New regulations and statutes are regularly proposed that contain wide-ranging proposals for altering the structures, regulations and competitive relationships of financial institutions operating or doing business in the United States and the states in which we do business. We cannot predict whether or in what form any proposed regulation or statute will be adopted or the extent to which our business may be affected by any new regulation or statute. Available Information Our corporate website is www.servisfirstbank.com. We have direct links on this website to our Code of Ethics and the charters for our Audit, Compensation and Corporate Governance and Nominations Committees by clicking on the “Investor Relations” tab. We also have direct links to our filings with the Securities and Exchange Commission (SEC), including, but not limited to, our annual reports on Form 10-K, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K, proxy statements and any amendments to these filings. You may also obtain a copy of any such report from us free of charge by requesting such copy in writing to 850 Shades Creek Parkway, Suite 200, Birmingham, Alabama 35209, Attention: Chief Financial Officer. Executive Officers of the Registrant A brief description of the background of each of our named executive officers is set forth below. Thomas A. Broughton, III (59) -- Mr. Broughton has served as our President and Chief Executive Officer and a director since 2007 and as President, Chief Executive Officer and a director of the Bank since its inception in May 2005. Mr. Broughton has spent the entirety of his 30-year banking career in the Birmingham area. In 1985, Mr. Broughton was named 25 President of the de novo First Commercial Bank. When First Commercial Bank was acquired by Synovus Financial Corp. in 1992, Mr. Broughton continued as President and was named Chief Executive Officer of First Commercial Bank. In 1998, he became Regional Chief Executive Officer for the markets of Alabama, Tennessee and parts of Georgia. He continued his work in this position until his retirement from Synovus in August 2004. Mr. Broughton’s experience in banking has afforded him opportunities to work in many areas of banking and has given him exposure to all bank functions. Mr. Broughton served on the Board of Directors of Cavalier Homes, Inc. from 1986 until 2009, when the company was sold to a subsidiary of Berkshire Hathaway. Clarence C. Pouncey, III (58) – Mr. Pouncey has served as our Executive Vice President and Chief Operating Officer since 2007 and Executive Vice President and Chief Operating Officer of the Bank since November 2006. Prior to joining the Company, Mr. Pouncey was employed by SouthTrust Bank (subsequently, Wachovia Bank and now Wells Fargo Bank) at its corporate headquarters in Birmingham, in various capacities from 1978 to 2006, most recently as the Senior Vice President and Regional Manager of Real Estate Financial Services. During his employment with SouthTrust, Mr. Pouncey oversaw various operational and production functions in its nine-state footprint of Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, Texas and Virginia, and while employed by Wachovia, Mr. Pouncey oversaw various operational and production functions in Alabama, Arizona, Tennessee and Texas. William M. Foshee (60) – Mr. Foshee has served as our Executive Vice President, Chief Financial Officer, Treasurer and Secretary since 2007 and as Executive Vice President, Chief Financial Officer, Treasurer and Secretary of the Bank since 2005. Mr. Foshee served as the Chief Financial Officer of Heritage Financial Holding Corporation, a publicly traded bank holding company headquartered in the Huntsville MSA, from 2002 until it was acquired in 2005. Mr. Foshee is a Certified Public Accountant. Rodney E. Rushing (57) – Mr. Rushing has served as the Executive Vice President and Executive for Correspondent Banking for us and the bank since 2011. Prior to joining us, Mr. Rushing was employed at BBVA Compass from 1982 to 2011, most recently serving as Executive Vice President of Correspondent Banking. At the time of his departure in March 2011, the correspondent banking division of BBVA Compass provided correspondent banking services to over 600 financial institutions with total fundings in excess of $2 billion. Don G. Owens (63) – Mr. Owens has served as the Senior Vice President and Chief Credit Officer for us and the bank since 2012. Prior to joining us, Mr. Owens served as a retail branch manager of First Alabama Bank from 1973 to 1978, worked for C&I Bank (now Bank of America) from 1978 to 1982, including as a branch manager and commercial lender, worked for Republic Bank (now Bank of America) from 1982 to 1988, including as a commercial lender and credit administrator, and served as a Senior Vice President and Senior Loan Administrator for BBVA Compass from 1988 to 2012. A brief description of the background of each of our regional chief executive officers is set forth below. G. Carlton Barker (66) –Mr. Barker has served as Executive Vice President and Montgomery President and Chief Executive Officer of the Bank since February 1, 2007. Prior to joining the Company, Mr. Barker was employed by Regions Bank for 19 years in various capacities, most recently as the Regional President for the Southeast Alabama Region. Mr. Barker serves on the Huntingdon College Board of Trustees. B. Harrison Morris, III (38) – Mr. Morris has served as Dothan Regional Chief Executive Officer since February 2015 when the outgoing CEO, Ronald DeVane, retired from the Company. Prior to his promotion, Mr. Morris served as Executive Vice President and Dothan President since June 2010, following his promotion from Senior Lending Officer of the Dothan Region. Mr. Morris joined the Company in September 2008. Prior to joining the Company, Mr. Morris held various positions with Wachovia Bank and SouthTrust Bank since 1998. Mr. Morris is a trustee of the Wallace Community College Foundation Board, a member of the Dothan Area Chamber of Commerce Board, a member of the Wiregrass United Way Board and a member of the Wiregrass Chapter of the American Red Cross. Andrew N. Kattos (45) – Mr. Kattos has served as Executive Vice President and Huntsville President and Chief Executive Officer of the Bank since April 2006. Prior to joining the Company, Mr. Kattos was employed by First Commercial Bank for 14 years, most recently as an Executive Vice President and Senior Lender in the Commercial Lending Department. Mr. Kattos also serves as a Board Member and Finance Chairperson for the Huntsville Hospital Foundation. William Bibb Lamar, Jr. (71) – Mr. Lamar serves as the Mobile Regional Chief Executive Officer of ServisFirst Bank. Mr. Lamar is a seasoned Mobile banker with over 40 years of leadership responsibilities. Mr. Lamar graduated from University of Mobile. Mr. Lamar began his banking career with Merchants National, now Regions Bank where he spent more than 20 years 26 in various leadership roles. Most recently, Mr. Lamar was the CEO of BankTrust for over 20 years. Mr. Lamar has served on the State Banking Board for 15 years and was formally President of Alabama Banker’s Association. Rex D. McKinney (52) – Mr. McKinney has served as Executive Vice President and Pensacola President and Chief Executive Officer of the Bank since January 2011. Prior to joining the Company, Mr. McKinney held several leadership positions, including the senior lender position, at First American Bank/Coastal Bank and Trust (owned by Synovus Financial Corporation) starting in 1997. Mr. McKinney is a Past Board Member of the Rotary Club of Pensacola. He is Past President of the Pensacola Sports Association, a Member of the Irish Politicians Club, a Member of the Pensacola Sports Association Foundation and a member of the Board of Trustees of the St. Christopher’s Episcopal Church Endowment Trust Fund. ITEM 1A. RISK FACTORS. Our business, financial condition and results of operation could be harmed by any of the following risks or by other risks identified in this annual report, as well as by other risks we may not have anticipated or viewed as material. The risks discussed below also include forward-looking statements, and our actual results may differ substantially from those discussed in these forward-looking statements. See also “Cautionary Note Regarding Forward-Looking Statements”. Risks Related To Our Business As a business operating in the financial services industry, our business and operations may be adversely affected in numerous and complex ways by weak economic conditions. Our businesses and operations, which primarily consist of lending money to customers in the form of loans, borrowing money from customers in the form of deposits and investing in securities, are sensitive to general business and economic conditions in the United States. If the U.S. economy weakens, our growth and profitability from our lending, deposit and investment operations could be constrained. Uncertainty about the federal fiscal policymaking process, the medium and long-term fiscal outlook of the federal government, and future tax rates is a concern for businesses, consumers and investors in the United States. In addition, economic conditions in foreign countries, including uncertainty over the stability of the euro and other currencies, could affect the stability of global financial markets, which could hinder U.S. economic growth. Weak economic conditions are characterized by deflation, fluctuations in debt and equity capital markets, a lack of liquidity and/or depressed prices in the secondary market for mortgage loans, increased delinquencies on mortgage, consumer and commercial loans, residential and commercial real estate price declines and lower home sales and commercial activity. The current economic environment is also characterized by interest rates at historically low levels, which impacts our ability to attract deposits and to generate attractive earnings through our investment portfolio. All of these factors can individually or in the aggregate be detrimental to our business, and the interplay between these factors can be complex and unpredictable. Our business is also significantly affected by monetary and related policies of the U.S. federal government and its agencies. Changes in any of these policies are influenced by macroeconomic conditions and other factors that are beyond our control. Adverse economic conditions and government policy responses to such conditions could have a material adverse effect on our business, financial condition, results of operations and prospects. We are dependent on the services of our management team and board of directors, and the unexpected loss of key officers or directors may adversely affect our business and operations. We are led by an experienced core management team with substantial experience in the markets that we serve, and our operating strategy focuses on providing products and services through long-term relationship managers. Accordingly, our success depends in large part on the performance of our key personnel, as well as on our ability to attract, motivate and retain highly qualified senior and middle management. Competition for employees is intense, and the process of locating key personnel with the combination of skills and attributes required to execute our business plan may be lengthy. If any of our or the bank’s executive officers, other key personnel, or directors leaves us or the bank, our operations may be adversely affected. In particular, we believe that Thomas A. Broughton, III, Clarence C. Pouncey, III, and William M. Foshee are extremely important to our success and the success of our bank. Mr. Broughton has extensive executive-level banking experience and is the President and Chief Executive Officer of us and the bank. Mr. Pouncey has extensive operating banking experience and is an Executive Vice President and the Chief Operating Officer of us and the bank. Mr. Foshee has extensive financial, banking and accounting experience and is an Executive Vice President and the Chief Financial Officer of us and the bank. If any of Mr. Broughton, Mr. Pouncey or Mr. Foshee leaves his position for any reason, our financial condition and results of operations may suffer. The bank is the beneficiary of a key man life insurance policy on the life of Mr. Broughton in the amount of $5 million. Also, we have hired key officers to run our banking offices in each of the Huntsville, Montgomery, Mobile and Dothan, Alabama markets, the Atlanta, Georgia market and the Pensacola, Florida market, who are extremely important to our success in such markets. If any of them leaves for any reason, our results of operations could suffer in such markets. With the exception of the key officers in charge of our Atlanta, Huntsville and Montgomery banking offices, we do 27 not have employment agreements or non-competition agreements with any of our executive officers, including Messrs. Broughton, Pouncey, Foshee, Rushing and Owens. In the absence of these types of agreements, our executive officers are free to resign their employment at any time and accept an offer of employment from another company, including a competitor. Additionally, our directors’ and advisory board members’ community involvement and diverse and extensive local business relationships are important to our success. Any material change in the composition of our board of directors or the respective advisory boards of the bank could have a material adverse effect on our business, financial condition, results of operations and prospects. We may not be able to successfully expand into new markets. We have opened new offices and operations in four primary markets (Pensacola, Florida, Mobile, Alabama, Atlanta, Georgia and Nashville, Tennessee) in the past four years. We may not be able to successfully manage this growth with sufficient human resources, training and operational, financial and technological resources. Any such failure could limit our ability to be successful in these new markets and may have a material adverse effect on our business, financial condition, results of operations and prospects. A prolonged downturn in the real estate market could result in losses and adversely affect our profitability. As of December 31, 2014, 47.6% of our loan portfolio was composed of commercial and consumer real estate loans, of which 70.5% was owner occupied commercial or 1-4 family mortgage loans. The real estate collateral in each case provides an alternate source of repayment in the event of default by the borrower and may deteriorate in value during the time the credit is extended. The recent recession has adversely affected real estate market values across the country and values may continue to decline. A further decline in real estate values could further impair the value of our collateral and our ability to sell the collateral upon any foreclosure, which would likely require us to increase our provision for loan losses. In the event of a default with respect to any of these loans, the amounts we receive upon sale of the collateral may be insufficient to recover the outstanding principal and interest on the loan. If we are required to re-value the collateral securing a loan to satisfy the debt during a period of reduced real estate values or to increase our allowance for loan losses, our profitability could be adversely affected, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Lack of seasoning of our loan portfolio could increase risk of credit defaults in the future. In general, loans do not begin to show signs of credit deterioration or default until they have been outstanding for some period of time, a process referred to as “seasoning.” As a result, a portfolio of older loans will usually behave more predictably than a newer portfolio. Because a large portion of our portfolio is relatively new, the current level of delinquencies and defaults may not represent the level that may prevail as the portfolio becomes more seasoned. If delinquencies and defaults increase, we may be required to increase our provision for loan losses, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Our high concentration of large loans to certain borrowers may increase our credit risk. Our growth over the last several years has been partially attributable to our ability to originate and retain large loans. Many of these loans have been made to a small number of borrowers, resulting in a high concentration of large loans to certain borrowers. As of December 31, 2014, our 10 largest borrowing relationships ranged from approximately $18.1 million to $24.8 million (including unfunded commitments) and averaged approximately $20.6 million in total commitments. Along with other risks inherent in these loans, such as the deterioration of the underlying businesses or property securing these loans, this high concentration of borrowers presents a risk to our lending operations. If any one of these borrowers becomes unable to repay its loan obligations as a result of economic or market conditions, or personal circumstances, such as divorce or death, our non-performing loans and our provision for loan losses could increase significantly, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Our decisions regarding credit risk could be inaccurate and our allowance for loan losses may be inadequate, which could have a material adverse effect on our business, financial condition, results of operations and future prospects. Our earnings are affected by our ability to make loans, and thus we could sustain significant loan losses and consequently significant net losses if we incorrectly assess either the creditworthiness of our borrowers resulting in loans to borrowers who fail to repay their loans in accordance with the loan terms or the value of the collateral securing the repayment of their loans, or we fail to detect or respond to a deterioration in our loan quality in a timely manner. Management makes various assumptions and judgments about the collectability of our loan portfolio, including the creditworthiness of our borrowers and the value of the real estate and other assets serving as collateral for the repayment of many of our loans. We maintain an allowance for loan losses that we consider adequate to absorb losses inherent in the loan portfolio based on our assessment of 28 the information available. In determining the size of our allowance for loan losses, we rely on an analysis of our loan portfolio based on historical loss experience, volume and types of loans, trends in classification, volume and trends in delinquencies and non-accruals, national and local economic conditions and other pertinent information. We target small and medium-sized businesses as loan customers. Because of their size, these borrowers may be less able to withstand competitive or economic pressures than larger borrowers in periods of economic weakness. Also, as we expand into new markets, our determination of the size of the allowance could be understated due to our lack of familiarity with market-specific factors. Despite the effects of sustained economic weakness, we believe our allowance for loan losses is adequate. Our allowance for loan losses as of December 31, 2014 was $35.6 million, or 1.06% of total gross loans. If our assumptions are inaccurate, we may incur loan losses in excess of our current allowance for loan losses and be required to make material additions to our allowance for loan losses, which could have a material adverse effect on our business, financial condition, results of operations and prospects. However, even if our assumptions are accurate, federal and state regulators periodically review our allowance for loan losses and could require us to materially increase our allowance for loan losses or recognize further loan charge-offs based on judgments different than those of our management. Any material increase in our allowance for loan losses or loan charge-offs as required by these regulatory agencies could have a material adverse effect on our business, financial condition, results of operations and prospects. If we fail to design, implement and maintain effective internal control over financial reporting or remediate any future material weakness in our internal control over financial reporting, we may be unable to accurately report our financial results or prevent fraud, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Our internal control over financial reporting is designed to provide reasonable assurance regarding the reliability of the financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. Effective internal control over financial reporting is necessary for us to provide reliable reports and prevent fraud. We believe that a control system, no matter how well designed and managed, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within a company have been detected. We may not be able to identify all significant deficiencies and/or material weaknesses in our internal control in the future, and our failure to maintain effective internal control over financial reporting in accordance with Section 404 of the Sarbanes-Oxley Act of 2002 (the “Sarbanes-Oxley Act”) could have a material adverse effect on our business, financial condition, results of operations and prospects. Our corporate structure provides for decision-making authority by our regional chief executive officers and banking teams. Our business, financial condition, results of operations and prospects could be negatively affected if our employees do not follow our internal policies or are negligent in their decision-making. We attract and retain our management talent by empowering them to make certain business decisions on a local level. Lending authorities are assigned to regional chief executive officers and their banking teams based on their experience. Additionally, all loans in excess of $1.0 million are reviewed by our centralized credit administration department in Birmingham. Moreover, for decisions that fall outside of the assigned authorities, our regional chief executive officers are required to obtain approval from our senior management team. Our local bankers may not follow our internal procedures or otherwise act in our best interests with respect to their decision-making. A failure of our employees to follow our internal policies, or actions taken by our employees that are negligent could have a material adverse effect on our business, financial condition, results of operations and prospects. Our business strategy includes the continuation of our growth plans, and our business, financial condition, results of operations and prospects could be negatively affected if we fail to grow or fail to manage our growth effectively. We intend to continue pursuing our growth strategy for our business through organic growth of our loan portfolio. Our prospects must be considered in light of the risks, expenses and difficulties that can be encountered by financial service companies in rapid growth stages, which include the risks associated with the following: (cid:2) maintaining loan quality; (cid:2) maintaining adequate management personnel and information systems to oversee such growth; (cid:2) Sufficiently growing deposit base to provide funds for lending; 29 (cid:2) maintaining adequate control and compliance functions; and (cid:2) securing capital and liquidity needed to support anticipated growth. We may not be able to expand our presence in our existing markets or successfully enter new markets, and any expansion could adversely affect our results of operations. Our ability to grow successfully will depend on a variety of factors, including the continued availability of desirable business opportunities, the competitive responses from other financial institutions in our market areas and our ability to manage our growth. Failure to manage our growth effectively could adversely affect our ability to successfully implement our business strategy, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Our continued pace of growth may require us to raise additional capital in the future to fund such growth, and the unavailability of additional capital on terms acceptable to us could adversely affect our growth and/or our financial condition and results of operations. We are required by federal and state regulatory authorities to maintain adequate levels of capital to support our operations. To support our recent and ongoing growth, we have completed a series of capital transactions during the past three years, including: (cid:2) (cid:2) (cid:2) the sale of $20,000,000 in 5.5% subordinated notes due November 9, 2022 to accredited investor purchasers in November 2012, the proceeds of which were used to pay off $15,000,000 in our 8.5% subordinated debentures; the sale of an aggregate of 750,000 shares of our common stock at $13.833 per share, or $10,375,000, in a private placement completed on December 2, 2013; and the sale of an aggregate of 1,875,000 shares of our common stock at $30.333 per share, or $56,874,000, exclusive of underwriting discounts, in our initial public offering completed May 19, 2014. After giving effect to these transactions, we believe that we will have sufficient capital to meet our capital needs for our immediate growth plans. However, we will continue to need capital to support our longer-term growth plans. If capital is not available on favorable terms when we need it, we will have to either issue common stock or other securities on less than desirable terms or reduce our rate of growth until market conditions become more favorable. Either of such events could have a material adverse effect on our business, financial condition, results of operations and prospects. Competition from financial institutions and other financial service providers may adversely affect our profitability. The banking business is highly competitive, and we experience competition in our markets from many other financial institutions. We compete with commercial banks, credit unions, savings and loan associations, mortgage banking firms, consumer finance companies, securities brokerage firms, insurance companies, money market funds, and other mutual funds, as well as other community banks and super-regional and national financial institutions that operate offices in our service areas. We compete with these other financial institutions both in attracting deposits and in making loans. In addition, we must attract our customer base from other existing financial institutions and from new residents. We expect competition to increase in the future as a result of legislative, regulatory and technological changes and the continuing trend of consolidation in the financial services industry. Our profitability depends upon our continued ability to successfully compete with an array of financial institutions in our service areas. Our ability to compete successfully will depend on a number of factors, including, among other things: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) our ability to build and maintain long-term customer relationships while ensuring high ethical standards and safe and sound banking practices; the scope, relevance and pricing of products and services that we offer; customer satisfaction with our products and services; industry and general economic trends; and our ability to keep pace with technological advances and to invest in new technology. Increased competition could require us to increase the rates that we pay on deposits or lower the rates that we offer on loans, which could reduce our profitability. Our failure to compete effectively in our market could restrain our growth or cause us to 30 lose market share, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Unpredictable economic conditions or a natural disaster in the state of Alabama, the panhandle of the state of Florida, the Atlanta, Georgia metropolitan area or the Nashville, Tennessee metropolitan area may have a material adverse effect on our financial performance. Substantially all of our borrowers and depositors are individuals and businesses located and doing business in our markets within the state of Alabama, the panhandle of the state of Florida, the Atlanta, Georgia metropolitan area and the Nashville, Tennessee MSA. Therefore, our success will depend on the general economic conditions in these areas, and more particularly in Birmingham, Huntsville, Dothan, Montgomery and Mobile, Alabama, Pensacola, Florida, Atlanta, Georgia and Nashville, Tennessee, which we cannot predict with certainty. Unlike with many of our larger competitors, the majority of our borrowers are commercial firms, professionals and affluent consumers located and doing business in such local markets. As a result, our operations and profitability may be more adversely affected by a local economic downturn or natural disaster in Alabama, Florida, Georgia or Tennessee, particularly in such markets, than those of larger, more geographically diverse competitors. For example, a downturn in the economy of any of our MSAs could make it more difficult for our borrowers in those markets to repay their loans and may lead to loan losses that we cannot offset through operations in other markets until we can expand our markets further. Our entry into the Pensacola, Florida and Mobile, Alabama markets increased our exposure to potential losses associated with hurricanes and similar natural disasters that are more common on the Gulf Coast than in our other markets. Accordingly, any regional or local economic downturn, or natural or man-made disaster, that affects Alabama, the panhandle of Florida, the Atlanta, Georgia metropolitan area or the Nashville, Tennessee metropolitan area, or existing or prospective property or borrowers in Alabama, the panhandle of Florida, the Atlanta, Georgia metropolitan area or the Nashville, Tennessee metropolitan area may affect us and our profitability more significantly and more adversely than our more geographically diversified competitors, which could have a material adverse effect on our business, financial condition, results of operations and prospects. We encounter technological change continually and have fewer resources than many of our competitors to invest in technological improvements. The financial services industry is undergoing rapid technological changes, with frequent introductions of new technology- driven products and services. In addition to serving customers better, the effective use of technology increases efficiency and enables financial institutions to reduce costs. Our success will depend in part on our ability to address our customers’ needs by using technology to provide products and services that will satisfy customer demands for convenience, as well as to create additional efficiencies in our operations. Many of our competitors have substantially greater resources to invest in technological improvements than we have. We may not be able to implement new technology-driven products and services effectively or be successful in marketing these products and services to our customers. As these technologies are improved in the future, we may, in order to remain competitive, be required to make significant capital expenditures, which may increase our overall expenses and have a material adverse effect on our net income. We depend on our information technology and telecommunications systems and third-party servicers, and any systems failures or interruptions could adversely affect our operations and financial condition. Our business depends on the successful and uninterrupted functioning of our information technology and telecommunications systems and third-party servicers. We outsource many of our major systems, such as data processing, loan servicing and deposit processing systems. For example, Jack Henry & Associates, Inc. provides our entire core banking system through a service bureau arrangement. The failure of these systems, or the termination of a third-party software license or service agreement on which any of these systems is based, could interrupt our operations. Because our information technology and telecommunications systems interface with and depend on third-party systems, we could experience service denials if demand for such services exceeds capacity or such third-party systems fail or experience interruptions. If significant, sustained or repeated, a system failure or service denial could compromise our ability to operate effectively, damage our reputation, result in a loss of customer business, and subject us to additional regulatory scrutiny and possible financial liability, any of which could have a material adverse effect on our business, financial condition, results of operations and prospects. We may bear costs associated with the proliferation of computer theft and cybercrime. We necessarily collect, use and hold data concerning individuals and businesses with whom we have a banking relationship. Threats to data security, including unauthorized access and cyber attacks, rapidly emerge and change, exposing us to additional costs for protection or remediation and competing time constraints to secure our data in accordance with customer expectations and statutory and regulatory requirements. It is difficult and near impossible to defend against every risk being posed by changing technologies as well as criminals intent on committing cyber-crime. Increasing sophistication of cyber- 31 criminals and terrorists make keeping up with new threats difficult and could result in a breach of our data security. Patching and other measures to protect existing systems and servers could be inadequate, especially on systems that are being retired. Controls employed by our information technology department and third-party vendors could prove inadequate. We could also experience a breach by intentional or negligent conduct on the part of our employees or other internal sources. Our systems and those of our third-party vendors may become vulnerable to damage or disruption due to circumstances beyond our or their control, such as from catastrophic events, power anomalies or outages, natural disasters, network failures, and viruses and malware. A breach of our security that results in unauthorized access to our data could expose us to a disruption or challenges relating to our daily operations as well as to data loss, litigation, damages, fines and penalties, significant increases in compliance costs, and reputational damage, any of which could individually or in the aggregate have a material adverse effect on our business, results of operations, financial condition and prospects. Our recent results may not be indicative of our future results, and may not provide guidance to assess the risk of an investment in our common stock. We may not be able to sustain our historical rate of growth and may not even be able to expand our business at all. In addition, our recent growth may distort some of our historical financial ratios and statistics. In the future, we may not have the benefit of several factors that were favorable until late 2008, such as a rising interest rate environment, a strong residential housing market or the ability to find suitable expansion opportunities. Various factors, such as economic conditions, regulatory and legislative considerations and competition, may also impede or prohibit our ability to expand our market presence. As a small commercial bank, we have different lending risks than larger banks. We provide services to our local communities; thus, our ability to diversify our economic risks is limited by our own local markets and economies. We lend primarily to small to medium-sized businesses, which may expose us to greater lending risks than those faced by banks lending to larger, better- capitalized businesses with longer operating histories. We manage our credit exposure through careful monitoring of loan applicants and loan concentrations in particular industries, and through our loan approval and review procedures. Our use of historical and objective information in determining and managing credit exposure may not be accurate in assessing our risk. Our failure to sustain our historical rate of growth or adequately manage the factors that have contributed to our growth could have a material adverse effect on our business, financial condition, results of operations and prospects. We engage in lending secured by real estate and may be forced to foreclose on the collateral and own the underlying real estate, subjecting us to the costs associated with the ownership of the real property. Since we originate loans secured by real estate, we may have to foreclose on the collateral property to protect our investment and may thereafter own and operate such property, in which case we are exposed to the risks inherent in the ownership of real estate. As of December 31, 2014, we held $6.8 million in other real estate owned. The amount that we, as a mortgagee, may realize after a default is dependent upon factors outside of our control, including, but not limited to: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) general or local economic conditions; environmental cleanup liability; neighborhood assessments; interest rates; real estate tax rates; operating expenses of the mortgaged properties; supply of and demand for rental units or properties; ability to obtain and maintain adequate occupancy of the properties; zoning laws; governmental and regulatory rules; fiscal policies; and natural disasters. Our inability to manage the amount of costs or size of the risks associated with the ownership of real estate could have a material adverse effect on our business, financial condition, results of operations and prospects. Regulatory requirements affecting our loans secured by commercial real estate could limit our ability to leverage our capital and adversely affect our growth and profitability. The federal bank regulatory agencies have indicated their view that banks with high concentrations of loans secured by commercial real estate are subject to increased risk and should hold higher capital than regulatory minimums to maintain an 32 appropriate cushion against loss that is commensurate with the perceived risk. Because a significant portion of our loan portfolio is dependent on commercial real estate, a change in the regulatory capital requirements applicable to us as a result of these policies could limit our ability to leverage our capital, which could have a material adverse effect on our business, financial condition, results of operations and prospects. The dividend rate on our Series A Preferred Stock fluctuates based on the changes in our “qualified small business lending” and other factors and may increase, which could adversely affect income to common stockholders. We issued $40.0 million in Series A Preferred Stock to the Treasury on June 21, 2011 in connection with the Treasury’s Small Business Lending Fund program. Dividends on each share of our Series A Preferred Stock are payable on the liquidation amount at an annual rate calculated based upon the “percentage change in qualified lending” of the bank between each dividend period and the “baseline” level of “qualified small business lending” of the bank. Such dividend rate may vary from 1% per annum to 7% per annum for the eleventh through the eighteenth dividend periods and that portion of the nineteenth dividend period ending on the four and one-half year anniversary of the date of issuance of the Series A Preferred Stock (or, the dividend periods from October 1, 2013 through and including December 20, 2015). The dividend rate increases to a fixed rate of 9% after 4.5 years from the issuance of our Series A Preferred Stock (or, on December 21, 2015), regardless of the previous rate, until all of the preferred shares are redeemed. If we are unable to maintain our “qualified small business lending” at certain levels, if we fail to comply with certain other terms of our Series A Preferred Stock, or if we are unable to redeem our Series A Preferred Stock within 4.5 years following issuance, the dividend rate on our Series A Preferred Stock could result in materially greater dividend payments, which in turn could have a material adverse effect on our business, financial condition, results of operations and prospects. We are subject to interest rate risk, which could adversely affect our profitability. Our profitability, like that of most financial institutions, depends to a large extent on our net interest income, which is the difference between our interest income on interest-earning assets, such as loans and investment securities, and our interest expense on interest bearing liabilities, such as deposits and borrowings. We have positioned our asset portfolio to benefit in a higher or lower interest rate environment, but this may not remain true in the future. Our interest sensitivity profile was somewhat liability sensitive as of December 31, 2014, meaning that our net interest income and economic value of equity would decrease more from rising interest rates than from falling interest rates. Interest rates are highly sensitive to many factors that are beyond our control, including general economic conditions and policies of various governmental and regulatory agencies and, in particular, the Board of Governors of the Federal Reserve System (or, the “Federal Reserve”). Changes in monetary policy, including changes in interest rates, could influence not only the interest we receive on loans and securities and the interest we pay on deposits and borrowings, but such changes could also affect our ability to originate loans and obtain deposits, the fair value of our financial assets and liabilities, and the average duration of our assets. If the interest rates paid on deposits and other borrowings increase at a faster rate than the interest rates received on loans and other investments, our net interest income, and therefore earnings, could be adversely affected. Earnings could also be adversely affected if the interest rates received on loans and other investments fall more quickly than the interest rates paid on deposits and other borrowings. Any substantial, unexpected, prolonged change in market interest rates could have a material adverse effect on our business, financial condition, results of operations and prospects. In addition, an increase in interest rates could also have a negative impact on our results of operations by reducing the ability of borrowers to repay their current loan obligations. These circumstances could not only result in increased loan defaults, foreclosures and charge-offs, but also necessitate further increases to the allowance for loan losses which could have a material adverse effect on our business, results of operations, financial condition and prospects. Liquidity risk could impair our ability to fund operations and meet our obligations as they become due. Liquidity is essential to our business. Liquidity risk is the potential that we will be unable to meet our obligations as they come due because of an inability to liquidate assets or obtain adequate funding. An inability to raise funds through deposits, borrowings, the sale of loans and other sources could have a substantial negative effect on our liquidity. In particular, approximately 73.2% of the bank’s liabilities as of December 31, 2014 were checking accounts and other liquid deposits, which are payable on demand or upon several days’ notice, while by comparison, 82.0% of the assets of the bank were loans, which cannot be called or sold in the same time frame. Our access to funding sources in amounts adequate to finance our activities or on terms that are acceptable to us could be impaired by factors that affect us specifically or the financial services industry or economy in general. Market conditions or other events could also negatively affect the level or cost of funding, affecting our ongoing ability to accommodate liability maturities and deposit withdrawals, meet contractual obligations and fund asset growth and new business transactions at a reasonable cost, in a timely manner and without adverse consequences. Any substantial, unexpected or prolonged change in the level or cost of liquidity could have a material adverse effect on our 33 ability to meet deposit withdrawals and other customer needs, which could have a material adverse effect on our business, financial condition, results of operations and prospects. The fair value of our investment securities can fluctuate due to factors outside of our control. As of December 31, 2014, the fair value of our investment securities portfolio was approximately $328.3 million. Factors beyond our control can significantly influence the fair value of securities in our portfolio and can cause potential adverse changes to the fair value of these securities. These factors include, but are not limited to, rating agency actions in respect of the securities, defaults by the issuer or with respect to the underlying securities, and changes in market interest rates and continued instability in the capital markets. Any of these factors, among others, could cause other-than-temporary impairments and realized and/or unrealized losses in future periods and declines in other comprehensive income, which could materially and adversely affect our business, results of operations, financial condition and prospects. The process for determining whether impairment of a security is other-than-temporary usually requires complex, subjective judgments about the future financial performance and liquidity of the issuer and any collateral underlying the security in order to assess the probability of receiving all contractual principal and interest payments on the security. Our failure to assess any currency impairments or losses with respect to our securities could have a material adverse effect on our business, financial condition, results of operations and prospects. Deterioration in the fiscal position of the U.S. federal government and downgrades in Treasury and federal agency securities could adversely affect us and our banking operations. The long-term outlook for the fiscal position of the U.S. federal government is uncertain, as illustrated by the 2011 downgrade by certain rating agencies of the credit rating of the U.S. government and federal agencies. However, in addition to causing economic and financial market disruptions, any future downgrade, failure to raise the U.S. statutory debt limit, or deterioration in the fiscal outlook of the U.S. federal government, could, among other things, materially adversely affect the market value of the U.S. and other government and governmental agency securities that we hold, the availability of those securities as collateral for borrowing, and our ability to access capital markets on favorable terms. In particular, it could increase interest rates and disrupt payment systems, money markets, and long-term or short-term fixed income markets, adversely affecting the cost and availability of funding, which could negatively affect our profitability. Also, the adverse consequences of any downgrade could extend to those to whom we extend credit and could adversely affect their ability to repay their loans. Any of these developments could have a material adverse effect on our business, financial condition, results of operations and prospects. We may be adversely affected by the soundness of other financial institutions. Our ability to engage in routine funding transactions could be adversely affected by the actions and commercial soundness of other financial institutions. Financial services companies are interrelated as a result of trading, clearing, counterparty, and other relationships. We have exposure to different industries and counterparties, and through transactions with counterparties in the financial services industry, including brokers and dealers, commercial banks, investment banks, and other institutional clients. As a result, defaults by, or even rumors or questions about, one or more financial services companies, or the financial services industry generally, have led to market-wide liquidity problems and could lead to losses or defaults by us or by other institutions. These losses or defaults could have a material adverse effect on our business, financial condition, results of operations and prospects. We are subject to environmental liability risk associated with our lending activities. In the course of our business, we may purchase real estate, or we may foreclose on and take title to real estate. As a result, we could be subject to environmental liabilities with respect to these properties. We may be held liable to a governmental entity or to third parties for property damage, personal injury, investigation and clean-up costs incurred by these parties in connection with environmental contamination or may be required to investigate or clean up hazardous or toxic substances or chemical releases at a property. The costs associated with investigation or remediation activities could be substantial. In addition, if we are the owner or former owner of a contaminated site, we may be subject to common law claims by third parties based on damages and costs resulting from environmental contamination emanating from the property. Any significant environmental liabilities could have a material adverse effect on our business, financial condition, results of operations and prospects. Risks Related to Our Industry We are subject to extensive regulation that could limit or restrict our activities and impose financial requirements or limitations on the conduct of our business, which limitations or restrictions could have a material adverse effect on our profitability. 34 We operate in a highly regulated industry and are subject to examination, supervision and comprehensive regulation by various federal and state agencies including the Federal Reserve, the Federal Deposit Insurance Corporation (“FDIC”) and the Alabama State Banking Department (the “Alabama Banking Department”). Regulatory compliance is costly and restricts certain of our activities, including payment of dividends, mergers and acquisitions, investments, loans and interest rates charged, and interest rates paid on deposits. We are also subject to capitalization guidelines established by our regulators, which require us to maintain adequate capital to support our growth. Violations of various laws, even if unintentional, may result in significant fines or other penalties, including restrictions on branching or bank acquisitions. Recently, banks generally have faced increased regulatory sanctions and scrutiny particularly with respect to the Uniting and Strengthening America by Providing Appropriate Tools Required to Intercept and Obstruct Terrorism Act (“USA Patriot Act”) and other statutes relating to anti-money laundering compliance and customer privacy. The recent recession had major adverse effects on the banking and financial industry, during which time many institutions saw a significant amount of their market capitalization erode as they charged off loans and wrote down the value of other assets. As described above, recent legislation has substantially changed, and increased, federal regulation of financial institutions, and there may be significant future legislation (and regulations under existing legislation) that could have a further material effect on banks and bank holding companies like us. In July 2013, the U.S. federal banking authorities approved the implementation of the Basel III regulatory capital reforms and issued rules effecting certain changes required by the Dodd-Frank Act (the “Basel III Rules”). The Basel III Rules are applicable to all U.S. banks that are subject to minimum capital requirements as well as to bank and saving and loan holding companies, other than "small bank holding companies" (generally bank holding companies with consolidated assets of less than $500 million). The Basel III Rules not only increase most of the required minimum regulatory capital ratios, they introduce a new common equity Tier 1 capital ratio and the concept of a capital conservation buffer. The Basel III Rules also expand the current definition of capital by establishing additional criteria that capital instruments must meet to be considered additional Tier 1 capital (that is, Tier 1 capital in addition to common equity) and Tier 2 capital. A number of instruments that now generally qualify as Tier 1 capital will not qualify or their qualifications will change when the Basel III Rules are fully implemented. However, the Basel III Rules permit banking organizations with less than $15 billion in assets to retain, through a one-time election, the existing treatment for accumulated other comprehensive income, which currently does not affect regulatory capital. The Basel III Rules have maintained the general structure of the current prompt corrective action thresholds while incorporating the increased requirements, including the common equity Tier 1 capital ratio. In order to be a "well- capitalized" depository institution under the new regime, an institution must maintain a common equity Tier 1 capital ratio of 6.5% or more; a Tier 1 capital ratio of 8% or more; a total capital ratio of 10% or more; and a leverage ratio of 5% or more. Institutions must also maintain a capital conservation buffer consisting of common equity Tier 1 capital. Generally, financial institutions became subject to the Basel III Rules on January 1, 2015 with a phase-in period through 2019 for many of the changes. The laws and regulations applicable to the banking industry could change at any time, and we cannot predict the effects of these changes on our business and profitability. Because government regulation greatly affects the business and financial results of all commercial banks and bank holding companies, our cost of compliance could adversely affect our ability to operate profitably. We are subject to the reporting requirements of the Exchange Act, the Sarbanes-Oxley Act, and the related rules and regulations promulgated by the SEC. These laws and regulations increase the scope, complexity and cost of corporate governance, reporting and disclosure practices over those of non-public or non-reporting companies. Despite our conducting business in a highly regulated environment, these laws and regulations have different requirements for compliance than we experienced prior to becoming a reporting company. Our expenses related to services rendered by our accountants, legal counsel and consultants have increased in order to ensure compliance with these laws and regulations that we became subject to as a reporting company and may increase further as we become a public company and grow in size. These provisions, as well as any other aspects of current or proposed regulatory or legislative changes to laws applicable to us may impact the profitability of our business activities and may change certain of our business practices, including our ability to offer new products, obtain financing, attract deposits, make loans and achieve satisfactory interest spreads and could expose us to additional costs, including increased compliance costs, which could have a material adverse effect on our business, financial condition, results of operations and prospects. Federal and state regulators periodically examine our business and we may be required to remediate adverse examination findings. The Federal Reserve, the FDIC and the Alabama Banking Department periodically examine our business, including our compliance with laws and regulations. If, as a result of an examination, a federal or state banking agency were to determine that our financial condition, capital resources, asset quality, earnings prospects, management, liquidity or other aspects of any of our operations had become unsatisfactory, or that we were in violation of any law or regulation, it may take a number of different remedial actions as it deems appropriate. These actions include the power to enjoin “unsafe or unsound” practices, to require affirmative action to correct any conditions resulting from any violation or practice, to issue an administrative order 35 that can be judicially enforced, to direct an increase in our capital, to restrict our growth, to assess civil monetary penalties against our officers or directors, to remove officers and directors and, if it is concluded that such conditions cannot be corrected or there is an imminent risk of loss to depositors, to terminate our deposit insurance and place us into receivership or conservatorship. Any regulatory action against us could have a material adverse effect on our business, results of operations, financial condition and prospects. Our FDIC deposit insurance premiums and assessments may increase. The deposits of the bank are insured by the FDIC up to legal limits and, accordingly, subject it to the payment of FDIC deposit insurance assessments. The bank’s regular assessments are determined by its risk classification, which is based on its regulatory capital levels and the level of supervisory concern that it poses. High levels of bank failures since the beginning of the financial crisis and increases in the statutory deposit insurance limits have increased resolution costs to the FDIC and put significant pressure on the Deposit Insurance Fund. In order to maintain a strong funding position and restore the reserve ratios of the Deposit Insurance Fund, the FDIC increased deposit insurance assessment rates and charged a special assessment to all FDIC-insured financial institutions. Further increases in assessment rates or special assessments may occur in the future, especially if there are significant additional financial institution failures. Any future special assessments, increases in assessment rates or required prepayments in FDIC insurance premiums could reduce our profitability or limit our ability to pursue certain business opportunities, which could have a material adverse effect on our business, financial condition, results of operations and prospects. We are subject to numerous laws designed to protect consumers, including the Community Reinvestment Act and fair lending laws, and failure to comply with these laws could lead to a wide variety of sanctions. The Community Reinvestment Act, the Equal Credit Opportunity Act, the Fair Housing Act and other fair lending laws and regulations impose nondiscriminatory lending requirements on financial institutions. The U.S. Department of Justice and other federal agencies are responsible for enforcing these laws and regulations. A successful regulatory challenge to an institution’s performance under the Community Reinvestment Act or fair lending laws and regulations could result in a wide variety of sanctions, including damages and civil money penalties, injunctive relief, restrictions on mergers and acquisitions activity, restrictions on expansion, and restrictions on entering new business lines. Private parties may also have the ability to challenge an institution’s performance under fair lending laws in private class action litigation. Such actions could have a material adverse effect on our business, financial condition, results of operations and prospects. We face a risk of noncompliance and enforcement action with the Bank Secrecy Act and other anti-money laundering statutes and regulations. The Bank Secrecy Act, the USA Patriot, and other laws and regulations require financial institutions, among other duties, to institute and maintain an effective anti-money laundering program and file suspicious activity and currency transaction reports as appropriate. The Federal Financial Crimes Enforcement Network is authorized to impose significant civil money penalties for violations of those requirements and has recently engaged in coordinated enforcement efforts with the individual federal banking regulators, as well as the U.S. Department of Justice, Drug Enforcement Administration, and Internal Revenue Service. We are also subject to increased scrutiny of compliance with the rules enforced by the Office of Foreign Assets Control (“OFAC”). If our policies, procedures and systems are deemed deficient, we would be subject to liability, including fines and regulatory actions, which may include restrictions on our ability to pay dividends and the necessity to obtain regulatory approvals to proceed with certain aspects of our business plan, including our acquisition plans. Failure to maintain and implement adequate programs to combat money laundering and terrorist financing could also have serious reputational consequences for us. Any of these results could have a material adverse effect on our business, financial condition, results of operations and prospects. Financial reform legislation will, among other things, tighten capital standards, create a new Consumer Financial Protection Bureau and result in new regulations that are likely to increase our costs of operations. On July 21, 2010, the Dodd-Frank Wall Street Reform and Consumer Protection Act (the “Dodd-Frank Act”) was signed into law. As final rules and regulations implementing the Dodd-Frank Act are adopted, this law is significantly changing the current bank regulatory structure and affecting the lending, deposit, investment, trading and operating activities of financial institutions and their holding companies. The Dodd-Frank Act requires various federal agencies to adopt a broad range of new implementing rules and regulations and to prepare numerous studies and reports for Congress. The federal agencies are given significant discretion in drafting the implementing rules and regulations, and consequently, many of the details and much of the impact of the Dodd-Frank Act may not be known for many years. 36 The Dodd-Frank Act eliminated the federal prohibitions on paying interest on demand deposits effective one year after the date of its enactment, thus allowing businesses to have interest bearing checking accounts. Depending on competitive responses, this significant change to existing law could have an adverse impact on our interest expense. The Dodd-Frank Act also broadens the base for FDIC insurance assessments. Assessments are now based on the average consolidated total assets less tangible equity capital of a financial institution. The Dodd-Frank Act permanently increases the maximum amount of deposit insurance for banks, savings institutions and credit unions to $250,000 per depositor. Non- interest bearing transaction accounts and certain attorney’s trust accounts had unlimited deposit insurance through December 31, 2012. The Dodd-Frank Act requires publicly traded companies to give stockholders a non-binding vote on executive compensation and golden parachute payments. In addition, the Dodd-Frank Act authorizes the SEC to promulgate rules that would allow stockholders to nominate their own candidates using a company’s proxy materials and directs the federal banking regulators to issue rules prohibiting incentive compensation that encourages inappropriate risks. The Dodd-Frank Act created a new Consumer Financial Protection Bureau with broad powers to supervise and enforce consumer protection laws. The Bureau now has broad rule-making authority for a wide range of consumer protection laws that apply to all banks, including the authority to prohibit “unfair, deceptive or abusive” acts and practices. The Bureau has examination and enforcement authority over all banks with more than $10 billion in assets. Institutions with less than $10 billion in assets will continue to be examined for compliance with consumer laws by their primary bank regulator. As noted above, many aspects of the Dodd-Frank Act are subject to rulemaking and will take effect over several years, making it difficult to anticipate the overall financial impact on us. However, compliance with this new law and its implementing regulations will result in additional operating and compliance costs that could have a material adverse effect on our business, financial condition, results of operations and prospects. Additional regulatory requirements especially those imposed under ARRA, EESA or other legislation intended to strengthen the U.S. financial system, could adversely affect us. Recent government efforts to strengthen the U.S. financial system, including the implementation of the American Recovery and Reinvestment Act (“ARRA”), the Emergency Economic Stabilization Act (“EESA”), the Dodd-Frank Act, and special assessments imposed by the FDIC, subject us, to the extent applicable, to additional regulatory fees, corporate governance requirements, restrictions on executive compensation, restrictions on declaring or paying dividends, restrictions on stock repurchases, limits on tax deductions for executive compensation and prohibitions against golden parachute payments. These fees, requirements and restrictions, as well as any others that may be imposed in the future, may have a material adverse effect on our business, financial condition, results of operations and prospects. Recent market conditions have adversely affected, and may continue to adversely affect, us, our customers and our industry. Because our business is focused exclusively in the southeastern United States, we are particularly exposed to downturns in the U.S. economy in general and in the southeastern economy in particular. Beginning with the economic recession in 2008 and continuing through 2010, falling home prices, increasing foreclosures, unemployment and under-employment, have negatively impacted the credit performance of mortgage loans and resulted in significant write-downs of asset values by financial institutions, including government-sponsored entities as well as major commercial and investment banks. These write-downs, initially of mortgage-backed securities but spreading to credit default swaps and other derivative and cash securities, in turn, have caused many financial institutions to seek additional capital, to merge with larger and stronger institutions and, in some cases, to fail. Reflecting concern about the stability of the financial markets generally and the strength of counterparties, many lenders and institutional investors have reduced or ceased providing funding to borrowers, including to other financial institutions. This market turmoil and tightening of credit has led to an increased level of commercial and consumer delinquencies, lack of consumer confidence, increased market volatility and widespread reduction of business activity generally. The resulting economic pressure on consumers and businesses and lack of confidence in the financial markets may adversely affect our customers and thus our business, financial condition, and results of operations. A return of these conditions in the near future would likely exacerbate the adverse effects of these difficult market conditions on us and others in the financial institutions industry and have a material adverse effect on our business, financial condition, results of operations and prospects. Current market volatility and industry developments may adversely affect our business and financial results. The volatility in the capital and credit markets, along with the housing declines over the past years, has resulted in significant pressure on the financial services industry. We have experienced a higher level of foreclosures and higher losses upon 37 foreclosure than we have historically. If current volatility and market conditions continue or worsen, we may have further increases in loan losses, deterioration of capital or limitations on our access to funding or capital, if needed, which could have a material adverse effect on our business, financial condition, results of operations and prospect. Further, if other, particularly larger, financial institutions continue to fail to be adequately capitalized or funded, it may negatively impact our business and financial results. We routinely interact with numerous financial institutions in the ordinary course of business and are therefore exposed to operational and credit risk to those institutions. Failures of such institutions may significantly adversely impact our operations and have a material adverse effect on our business, financial condition, results of operations and prospects. Our profitability is vulnerable to interest rate fluctuations. As a financial institution, our earnings can be significantly affected by changes in interest rates, particularly our net interest income, the rate of loan prepayments, the volume and type of loans originated or produced, the sales of loans on the secondary market and the value of our mortgage servicing rights. Our profitability is dependent to a large extent on our net interest income, which is the difference between our income on interest-earning assets and our expense on interest bearing liabilities. We are affected by changes in general interest rate levels and by other economic factors beyond our control. Changes in interest rates also affect the average life of loans and mortgage-backed securities. The relatively lower interest rates in recent periods have resulted in increased prepayments of loans and mortgage-backed securities as borrowers have refinanced their mortgages to reduce their borrowing costs. Under these circumstances, we are subject to reinvestment risk to the extent that we are not able to reinvest such prepayments at rates which are comparable to the rates on the prepaid loans or securities. Our inability to manage interest rate risk and fluctuations could have a material adverse effect on our business, financial condition, results of operations and prospects. Changes in monetary policies may have a material adverse effect on our business. Like all regulated financial institutions, we are affected by monetary policies implemented by the Federal Reserve and other federal instrumentalities. A primary instrument of monetary policy employed by the Federal Reserve is the restriction or expansion of the money supply through open market operations. This instrument of monetary policy frequently causes volatile fluctuations in interest rates, and it can have a direct, material adverse effect on the operating results of financial institutions including our business. Borrowings by the United States government to finance government debt may also cause fluctuations in interest rates and have similar effects on the operating results of such institutions. We do not have any control over monetary policies implemented by the Federal Reserve or otherwise and any changes in these policies could have a material adverse effect on our business, financial condition, results of operations and prospects. Risks Related to Our Common Stock The market price of our common stock may be subject to substantial fluctuations, which may make it difficult for you to sell your shares at the volume, prices and times desired. The market price of our common stock may be highly volatile, which may make it difficult for you to resell your shares at the volume, prices and times desired. There are many factors that may impact the market price and trading volume of our common stock, including, without limitation: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) actual or anticipated fluctuations in our operating results, financial condition or asset quality; changes in economic or business conditions; the effects of, and changes in, trade, monetary and fiscal policies, including the interest rate policies of the Federal Reserve; publication of research reports about us, our competitors, or the financial services industry generally, or changes in, or failure to meet, securities analysts’ estimates of our financial and operating performance, or lack of research reports by industry analysts or ceasing of coverage; operating and stock price performance of companies that investors deemed comparable to us; future issuances of our common stock or other securities; additions to or departures of key personnel; proposed or adopted changes in laws, regulations or policies affecting us; perceptions in the marketplace regarding our competitors and/or us; significant acquisitions or business combinations, strategic partnerships, joint ventures or capital commitments by or involving our competitors or us; 38 (cid:2) (cid:2) other economic, competitive, governmental, regulatory and technological factors affecting our operations, pricing, products and services; and other news, announcements or disclosures (whether by us or others) related to us, our competitors, our core market or the financial services industry. The stock market and, in particular, the market for financial institution stocks, have experienced substantial fluctuations in recent years, which in many cases have been unrelated to the operating performance and prospects of particular companies. In addition, significant fluctuations in the trading volume in our common stock may cause significant price variations to occur. Increased market volatility may materially and adversely affect the market price of our common stock, which could make it difficult to sell your shares at the volume, prices and times desired. The rights of our common stockholders are subordinate to the rights of the holders of our Series A Preferred Stock and any debt securities that we may issue and may be subordinate to the holders of any other class of preferred stock that we may issue in the future. We have issued 40,000 shares of our Series A Preferred Stock to the Treasury in connection with our participation in the Small Business Lending Fund program. These shares have certain rights that are senior to our common stock. As a result, we must make payments on the preferred stock before any dividends can be paid on our common stock and, in the event of our bankruptcy, dissolution or liquidation, the holders of the Series A Preferred Stock must be satisfied in full before any distributions can be made to the holders of our common stock. Our board of directors has the authority to issue in the aggregate up to one million shares of preferred stock, and to determine the terms of each issue of preferred stock, without stockholder approval. Accordingly, you should assume that any shares of preferred stock that we may issue in the future will also be senior to our common stock. Because our decision to issue debt or equity securities or incur other borrowings in the future will depend on market conditions and other factors beyond our control, the amount, timing, nature or success of our future capital raising efforts is uncertain. Because our ability to pay dividends on our common stock in the future will depend on our and our bank’s financial condition as well as factors outside of our control, our common stockholders bear the risk that no dividends will be paid on our common stock in future periods or that, if paid, such dividends will be reduced or eliminated, which may negatively impact the market price of our common stock. We and our banking subsidiary are subject to capital and other requirements which restrict our ability to pay dividends. On September 19, 2013, we announced the approval of the initiation of quarterly cash dividends beginning in 2014. Future declarations of quarterly dividends will be subject to the approval of our board of directors, subject to limits imposed on us by our regulators. In order to pay any dividends, we will need to receive dividends from our bank or have other sources of funds. Under Alabama law, a state-chartered bank may not pay a dividend in excess of 90% of its net earnings until the bank’s surplus is equal to at least 20% of its capital (our bank’s surplus currently exceeds 20% of its capital). Moreover, our bank is also required by Alabama law to obtain the prior approval of the Superintendent of Banks (the “Superintendent”) for its payment of dividends if the total of all dividends declared by our bank in any calendar year will exceed the total of (1) our bank’s net earnings (as defined by statute) for that year, plus (2) its retained net earnings for the preceding two years, less any required transfers to surplus. In addition, the bank must maintain certain capital levels, which may restrict the ability of the bank to pay dividends to us and our ability to pay dividends to our stockholders. As of December 31, 2014, our bank could pay approximately $129.1 million of dividends to us without prior approval of the Superintendent. However, the payment of dividends is also subject to declaration by our board of directors, which takes into account our financial condition, earnings, general economic conditions and other factors, including statutory and regulatory restrictions. There can be no assurance that dividends will in fact be paid on our common stock in future periods or that, if paid, such dividends will not be reduced or eliminated. Alabama and Delaware law limit the ability of others to acquire the bank, which may restrict your ability to fully realize the value of your common stock. In many cases, stockholders receive a premium for their shares when one company purchases another. Alabama and Delaware law make it difficult for anyone to purchase the bank or us without approval of our board of directors. Thus, your ability to realize the potential benefits of any sale by us may be limited, even if such sale would represent a greater value for stockholders than our continued independent operation. Our Certificate of Incorporation, as amended, authorizes the issuance of preferred stock which could adversely affect holders of our common stock and discourage a takeover of us by a third party. Our certificate of incorporation, as amended (or, our “charter”) authorizes our board of directors to issue up to 1,000,000 shares of preferred stock without any further action on the part of our stockholders. In 2011, we issued 40,000 shares of our 39 Series A Preferred Stock with certain rights and preferences set forth in the certificate of designation for such preferred stock. Our board of directors also has the power, without stockholder approval, to set the terms of any series of preferred stock that may be issued, including voting rights, dividend rights, and preferences over our common stock with respect to dividends or in the event of a dissolution, liquidation or winding up and other terms. In the event that we issue preferred stock in the future that has preference over our common stock with respect to payment of dividends or upon our liquidation, dissolution or winding up, or if we issue preferred stock with voting rights that dilute the voting power of our common stock, the rights of the holders of our common stock or the market price of our common stock could be adversely affected. In addition, the ability of our board of directors to issue shares of preferred stock without any action on the part of the stockholders may impede a takeover of us and prevent a transaction favorable to our stockholders. An investment in our common stock is not an insured deposit and is subject to risk of loss. Our common stock is not a bank deposit and, therefore, is not insured against loss by the FDIC, any deposit insurance fund or by any other public or private entity. Investment in our common stock is inherently risky for the reasons described in this “Risk Factors” section and is subject to the same market forces that affect the price of common stock in any company. As a result, an investor may lose some or all of such investor’s investment in our common stock. Our corporate governance documents, and certain corporate and banking laws applicable to us, could make a takeover more difficult. Certain provisions of our charter and bylaws, as amended, and corporate and federal banking laws, could make it more difficult for a third party to acquire control of our organization, even if those events were perceived by many of our stockholders as beneficial to their interests. These provisions, and the corporate and banking laws and regulations applicable to us: (cid:2) (cid:2) (cid:2) (cid:2) (cid:2) provide that special meetings of stockholders may be called at any time by the Chairman of our board of directors, by the President or by order of the board of directors; enable our board of directors to issue preferred stock up to the authorized amount, with such preferences, limitations and relative rights, including voting rights, as may be determined from time to time by the board; enable our board of directors to increase the number of persons serving as directors and to fill the vacancies created as a result of the increase by a majority vote of the directors present at the meeting; enable our board of directors to amend our bylaws without stockholder approval; and do not provide for cumulative voting rights (therefore allowing the holders of a majority of the shares of common stock entitled to vote in any election of directors to elect all of the directors standing for election, if they should so choose). These provisions may discourage potential acquisition proposals and could delay or prevent a change in control, including under circumstances in which our stockholders might otherwise receive a premium over the market price of our shares. Risks Related to the Metro Bank Acquisition If we are unable to successfully integrate the operations of Metro Bank, we could be materially and adversely affected. On January 31, 2015, we completed the merger with Metro Bancshares, Inc. (“Metro”), which resulted in the acquisition of 100% of all the outstanding shares of Metro, including all outstanding options and warrants. The acquisition of Metro represents our first strategic acquisition and our entry into the Atlanta metropolitan market. The transaction involves the integration of the operations of Metro Bank, the former wholly-owned subsidiary of Metro. Successful integration of these operations will depend primarily on our ability to consolidate standards, controls, procedures and policies. This transaction will also pose other risks commonly associated with similar transactions, including unanticipated liabilities, unexpected costs and the diversion of management’s attention to the integration of the operations of Metro Bank. We may not be able to integrate these operations without encountering difficulties, including, but not limited to, the disruption of our ongoing businesses or possible inconsistencies in standards, controls, procedures and policies. If we have difficulties with any of these integrations, we might not achieve the economic benefits we expect to result from the transaction, and this may hurt our business and financial results. Additional risks include, but are not limited to, the following: (cid:2) (cid:2) inability to compete in a new market; projections of estimated future revenues or cost savings that we developed during the due diligence and integration planning process may not be achieved; 40 (cid:2) (cid:2) (cid:2) adverse impact on the effectiveness of our internal controls and compliance with the regulatory requirements under the Sarbanes-Oxley Act of 2002; unanticipated issues, expenses and liabilities; diversion of our management’s attention away from other business concerns; and exposure to any undisclosed or unknown potential liabilities relating to Metro Bank. We cannot assure you that we would be able to integrate the operations of Metro Bank without encountering difficulties or that any such difficulties will not have a material adverse effect on us. Furthermore, if we fail to realize the intended benefits of the Metro acquisition, the market price of our common stock could decline to the extent that the market price reflects those benefits. ITEM 1B. UNRESOLVED STAFF COMMENTS. None. ITEM 2. PROPERTIES. As of December 31, 2014, we operated through 14 banking offices, including our loan production office in Nashville Tennessee, which does not include the offices in the Atlanta metropolitan area we will operate as a result of the Metro Bank acquisition. Our Shades Creek Parkway office also includes our corporate headquarters. We believe that our banking offices are in good condition, are suitable to our needs and, for the most part, are relatively new. The following table gives pertinent details about our banking offices. State MSA Office Address City Zip Code Owned or Leased Date Opened Alabama: Birmingham-Hoover: 850 Shades Creek Parkway, Suite 200 (1) 324 Richard Arrington Jr. Boulevard North 5403 Highway 280, Suite 401 Birmingham Birmingham Birmingham 35209 35203 35242 Leased Leased Leased 3/2/2005 12/19/2005 8/15/2006 Total Huntsville: 3 Offices 401 Meridian Street, Suite 100 1267 Enterprise Way, Suite A (1) Huntsville Huntsville 35801 35806 Leased Leased 11/21/2006 8/21/2006 Total Montgomery: 2 Offices 1 Commerce Street, Suite 200 8117 Vaughn Road, Unit 20 Montgomery Montgomery 36104 36116 Leased Leased 6/4/2007 9/26/2007 Total Dothan: 4801 West Main Street (1) 1640 Ross Clark Circle Total Mobile: 100 St. Joseph Street (1) 4400 Old Shell Road 2 Offices Dothan Dothan Mobile Mobile 36305 36301 Leased Leased 10/17/2008 2/1/2011 2 Offices 36602 36602 Leased Leased 7/9/2012 9/3/2014 Total Offices in Alabama 11 Offices Florida: Pensacola-Ferry Pass-Brent: 316 South Baylen Street, Suite 100 4980 North 12th Avenue Pensacola Pensacola 41 32502 32504 Leased Owned 4/1/2011 8/27/2012 Total Tennessee: Nashville: 2 Offices 611 Commerce Street, Suite 3131 (2) Nashville 37203 Leased 6/4/2013 Total Offices 14 Offices (1) Offices relocated to this address. Original offices opened on date indicated. (2) Office is a loan production office only. ITEM 3. LEGAL PROCEEDINGS. Neither we nor the Bank is currently subject to any material legal proceedings. In the ordinary course of business, the Bank is involved in routine litigation, such as claims to enforce liens, claims involving the making and servicing of real property loans, and other issues incident to the Bank’s business. Management does not believe that there are any threatened proceedings against us or the Bank which, if determined adversely, would have a material effect on our or the Bank’s business, financial position or results of operations. ITEM 4. MINE SAFETY DISCLOSURE Not applicable. PART II ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES. Our common stock is listed on the NASDAQ Global Select Market under the symbol “SFBS.” As of February 27, 2015, there were 851 holders of record of our common stock. As of the close of business on February 27, 2015, the price of our common stock was $32.14 per share. All share and per share data in this Annual Report on Form 10-K is adjusted to reflect our three- for-one stock split in the form of a stock dividend effective on July 16, 2014 for stockholders of record on July 9, 2014. The following table sets forth the reported high and low sales price of our common stock as quoted on the NASDAQ during each quarter since we completed our initial public offering in May 2014. 2014 4th quarter 3rd quarter 2nd quarter High Sale Low Sale $ $ 35.10 30.30 30.96 28.00 27.52 26.50 Dividends We paid a cash dividend of $0.17 per common share on December 31, 2012 and $0.17 per common share on December 16, In September 2013, we announced a plan to initiate the payment of a quarterly cash dividend beginning in 2014. 2013. Quarterly cash dividends of $0.15 per common share were paid on each of April 14, 2014 and July 15, 2014. Following completion of our three-for-one stock split on July 16, 2014, we declared a quarterly cash dividend of $0.05 per common share, which was paid on each of October 6, 2014 and January 6, 2015. Future declarations of quarterly cash dividends will be subject to the approval of the Board and may be adjusted as business needs or market conditions change. The principal source of our cash flow, including cash flow to pay dividends, comes from dividends that the Bank pays to us as its sole stockholder. Statutory and regulatory limitations apply to the Bank’s payment of dividends to us, as well as our payment of dividends to our stockholders. For a more complete discussion on the restrictions on dividends, see “Supervision and Regulation - Payment of Dividends” in Item 1. We also pay quarterly dividends on our 40,000 shares of outstanding Non-cumulative Perpetual Preferred Stock pursuant to its Certificate of Designation. 42 Recent Sales of Unregistered Securities We had no sales of unregistered securities in 2014 other than those previously reported in our reports filed with the Securities and Exchange Commission. On May 13, 2014, the Company’s registration statement on Form S-1 (File No. 333-193401), which related to the Company’s initial public offering, was declared effective by the SEC. Under that registration statement, we registered and sold an aggregate of 1,875,000 shares of common stock at a price to the public of $30.333 per share, generating gross offering proceeds of approximately $56.9 million. The net proceeds of the sale of such shares, after underwriting commissions and offering expenses, were approximately $52.1 million. There has been no material change in the planned use of proceeds from the initial public offering as described in the final prospectus filed with the SEC on May 14, 2014 under Rule 424(b) of the Securities Act of 1933, as amended. We applied approximately $20.9 million of the proceeds from the initial public offering toward the acquisition of Metro Bank. on January 31, 2015. See “Recent Developments – Metro Bank acquisition” in Item 1. BUSINESS of this Form 10-K for further information about this acquisition. Purchases of Equity Securities by the Registrant and Affiliated Purchasers We made no repurchases of our equity securities, and no “affiliated purchasers” (as defined in Rule 10b-18(a) (3) under the Securities Exchange Act of 1934) purchased any shares of our equity securities during the fourth quarter of the fiscal year ended December 31, 2014. Equity Compensation Plan Information The following table sets forth certain information as of December 31, 2014 relating to stock options granted under our 2005 Amended and Restated Stock Incentive Plan and our 2009 Amended and Restated Stock Incentive Plan and other options or warrants issued outside of such plans, if any. Plan Category Equity Compensation Award-Plans Approved by Security Holders Equity Compensation Awards-Plans Not Approved by Security Holders Total Number of Securities Issued/To Be Issued Upon Exercise of Outstanding Awards Weighted-average Exercise Price of Outstanding Awards Number of Securities Remaining Available For Future Issuance Under Equity Compensation Plans 1,622,917 $ - 1,622,917 $ 9.38 - 9.38 2,018,510 - 2,018,510 We award stock options as incentive to employees, officers, directors and consultants to attract or retain these individuals, to maintain and enhance our long-term performance and profitability, and to allow these individuals to acquire an ownership interest in our Company. Our compensation committee administers this program, making all decisions regarding grants and amendments to these awards. An incentive stock option may not be exercised later than 90 days after an option holder terminates his or her employment with us unless such termination is a consequence of such option holder’s death or disability, in which case the option period may be extended for up to one year after termination of employment. All of our issued options will vest immediately upon a transaction in which we merge or consolidate with or into any other corporation (unless we are the surviving corporation), or sell or otherwise transfer our property, assets or business substantially in its entirety to a successor corporation. At that time, upon the exercise of an option, the option holder will receive the number of shares of stock or other securities or property, including cash, to which the holder of a like number of shares of common stock would have been entitled upon the merger, consolidation, sale or transfer if such option had been exercised in full immediately prior thereto. All of our issued options have a term of 10 years. This means the options must be exercised within 10 years from the date of the grant. We have granted 235,500 (post-stock split) shares of restricted stock under the 2009 Amended and Restated Stock Incentive Plan. These shares generally vest between three and five years from the date of grant, subject to earlier vesting in the event of a merger, consolidation, sale or transfer of the Company or substantially all of its assets and business. ITEM 6. SELECTED FINANCIAL DATA. The following table sets forth selected historical consolidated financial data from our consolidated financial statements and should be read in conjunction with our consolidated financial statements including the related notes and “Management’s 43 Discussion and Analysis of Financial Condition and Results of Operations” which are included below. Except for the data under “Selected Performance Ratios”, “Core Performance Ratios”, “Asset Quality Ratios”, “Liquidity Ratios”, “Capital Adequacy Ratios” and “Growth Ratios”, the selected historical consolidated financial data as of December 31, 2014, 2013, 2012, 2011 and 2010 and for the years ended December 31, 2014, 2013, 2012, 2011 and 2010 are derived from our audited consolidated financial statements and related notes. $ $ $ $ Selected Balance Sheet Data: Total Assets Total Loans Loans, net Securities available for sale Securities held to maturity Cash and due from banks Interest-bearing balances with banks Fed funds sold Mortgage loans held for sale Restricted equity securities Premises and equipment, net Deposits Other borrowings Subordinated debentures Other liabilities Stockholders' Equity Selected income Statement Data: Interest income Interest expense Net interest income Provision for loan losses Net interest income after provision for loan losses Noninterest income Noninterest expense Income before income taxes Income taxes expenses Net income Net income available to common stockholders Per common Share Data: Net income, basic Net income, diluted Book value Weighted average shares outstanding: Basic Diluted Actual shares outstanding Selected Performance Ratios: Return on average assets Return on average stockholders' equity Dividend payout ratio Net interest margin (1) Efficiency ratio (2) Core Performance Data (3) Core net income available to common stockholders Core earnings per share, basic Core earnings per share, diluted Core return on average assets Core return on average stockholders' equity Core return on average common stockholders' equity Core efficiency ratio 2014 4,098,679 3,359,858 3,324,229 298,310 29,355 48,519 248,054 891 5,984 3,921 7,815 3,398,160 284,288 - 9,018 407,213 144,725 14,119 130,606 10,259 120,347 11,229 57,598 73,978 21,601 52,377 51,946 2.18 2.09 14.81 As of and for the years ended December 31, 2011 2012 2013 (Dollars in thousands except for share and per share data) $ $ $ 3,520,699 2,858,868 2,828,205 265,728 32,274 61,370 188,411 8,634 8,134 4,230 8,351 3,019,642 194,320 - 9,545 297,192 126,081 13,619 112,462 13,008 99,454 10,010 47,489 61,975 20,358 41,617 41,201 2.00 1.90 11.67 $ $ $ $ $ 2,906,314 2,363,182 2,336,924 233,877 25,967 58,031 119,423 3,291 25,826 3,941 8,847 2,511,572 136,982 15,050 9,453 233,257 109,023 14,901 94,122 9,100 85,022 9,643 43,100 51,565 17,120 34,445 34,045 1.89 1.66 10.28 $ $ $ $ $ 2,460,785 1,830,742 1,808,712 293,809 15,209 43,018 99,350 100,565 17,859 3,501 4,591 2,143,887 84,219 30,514 5,873 196,292 91,411 16,080 75,331 8,972 66,359 6,926 37,458 35,827 12,389 23,438 23,238 1.34 1.18 8.78 $ $ $ $ $ 2010 1,935,166 1,394,818 1,376,741 276,959 5,234 27,454 204,278 346 7,875 3,510 4,450 1,758,716 24,937 30,420 3,993 117,100 78,146 15,260 62,886 10,350 52,536 5,169 30,969 26,736 9,358 17,378 17,378 1.05 0.95 7.06 23,855,001 24,818,221 24,801,518 20,607,213 21,806,025 22,050,036 17,989,311 20,825,256 18,806,436 17,278,572 20,247,489 17,796,546 16,557,453 18,883,812 16,582,446 1.32 % 15.70 % 8.79 % 3.80 % 38.78 % 1.31 % 15.99 % 10.02 % 3.80 % 41.54 % 1.12 % 14.86 % - % 3.79 % 45.54 % 1.04 % 15.86 % - % 3.94 % 45.51 % 1.39 % 14.43 % 9.57 % 3.68 % 40.61 % 53,558 2.25 2.16 1.44 % 15.00 % 16.74 % 38.86 % 44 Asset quality Ratios: Net charge-offs to average loans outstanding Non-performing loans to totals loans Non-performing assets to total assets Allowance for loan losses to total gross loans Allowance for loan losses to total non-performing loans Liquidity Ratios: Net loans to total deposits Net average loans to average earning assets Noninterest-bearing deposits to total deposits Capital Adequacy Ratios: Stockholders' Equity to total assets Total risked-based capital (4) Tier 1 capital (5) Leverage ratio (6) Growth Ratios: Percentage change in net income Percentage change in diluted net income per share Percentage change in assets Percentage change in net loans Percentage change in deposits Percentage change in equity 0.17 % 0.30 % 0.41 % 1.06 % 0.33 % 0.34 % 0.64 % 1.07 % 0.24 % 0.44 % 0.69 % 1.11 % 0.32 % 0.75 % 1.06 % 1.20 % 0.55 % 1.03 % 1.10 % 1.30 % 354.52 % 314.94 % 253.50 % 159.96 % 126.00 % 97.82 % 83.94 % 23.85 % 9.94 % 13.38 % 11.75 % 9.91 % 25.85 % 10.00 % 16.42 % 17.54 % 12.54 % 37.02 % 93.66 % 93.05 % 84.65 % 79.82 % 21.54 % 21.71 % 8.44 % 11.73 % 10.00 % 8.48 % 8.03 % 11.78 % 9.89 % 8.43 % 20.82 % 46.96 % 14.46 % 21.14 % 21.02 % 20.23 % 27.41 % 40.68 % 18.11 % 29.20 % 17.15 % 18.83 % 84.37 % 76.71 % 19.54 % 7.97 % 12.79 % 11.39 % 9.17 % 34.87 % 24.21 % 27.16 % 31.38 % 21.90 % 67.63 % 78.28 % 78.04 % 14.24 % 6.05 % 11.82 % 10.22 % 7.77 % 195.64 % 179.41 % 22.99 % 15.48 % 22.78 % 19.95 % (1) Net interest margin is the net yield on interest earning assets and is the difference between the interest yield earned on interest-earning assets and interest rate paid on interest-bearing liabilities, divided by average earning assets. (2) Efficiency ratio is the result of noninterest expense divided by the sum of net interest income and noninterest income. (3) Core metrics exclude a non-routine expense in the first quarter of 2014 related to the correction of our accounting for vested stock options granted to our advisory board members in our Huntsville, Montgomery and Dothan, Alabama markets, and a non-routine expense in the second quarter of 2014 related to the acceleration of vesting of stock options previously granted to our advisory board members in our Mobile, Alabama and Pensacola, Florida markets. For a reconciliation of these non- GAAP measures to the most comparable GAAP measure, see "GAAP Reconciliation and Management Explanation of Non-GAAP Financial Measures." None of the other periods included in our selected consolidated financial information are affected by such non-routine expenses. (4) Total stockholders' equity excluding unrealized gains/(losses) on securities available for sale, net of taxes, and intangible assets plus allowance for loan losses (limited to 1.25% of risk-weighted assets) divided by total risk-weighted assets. The FDIC required minimum to be well capitalized is 10%. (5)Total stockholders' equity excluding unrealized gains/(losses) on securities available for sale, net of taxes, and intangible assets divided by total risk-weighted assets. The FDIC required minimum to be well-capitalized is 6%. (6) Total stockholders' equity excluding unrealized losses on securities available for sale, net of taxes, and intangible assets divided by average assets less intangible assets. The FDIC required minimum to the be well-capitalized is 5%; however, the Alabama Banking Department has required that the Bank maintain a Tier 1 capital ratio of 8%. GAAP Reconciliation and Management Explanation of Non-GAAP Financial Measures We recorded a non-routine expense of $0.7 million for the first quarter of 2014 resulting from the correction of our accounting for vested stock options previously granted to members of our advisory boards in our Huntsville, Montgomery and Dothan, Alabama markets, and we recorded a non-routine expense of $1.8 million for the second quarter of 2014 resulting from an acceleration of vesting of stock options previously granted to members of our advisory boards in our Mobile, Alabama and Pensacola, Florida markets. This change in accounting treatment is a non-cash item and does not impact our operating activities or cash from operations. The non-GAAP financial measures included in this annual report on Form 10-K results for the year ended December 31, 2014 are “core net income available to common stockholders,” “core earnings per share, basic,” “core earnings per share, diluted,” “core return on average assets,” “core return on average stockholders’ equity,” “core return on average common stockholders’ equity” and “core efficiency ratio.” Each of these seven core financial measures excludes the impact of the non-routine expense attributable to the correction of our accounting for stock options and related acceleration of vesting of such stock options. None of the other periods included in our selected financial data are affected by this correction and acceleration of vesting. “Core net income available to common stockholders” is defined as net income available to common stockholders, adjusted by the net effect of the non-routine expense. “Core earnings per share, basic” is defined as net income available to common stockholders, adjusted by the net effect of the non-routine expense, divided by weighted average shares outstanding. 45 “Core earnings per share, diluted” is defined as net income available to common stockholders, adjusted by the net effect of the non-routine expense, divided by weighted average diluted shares outstanding. “Core return on average assets” is defined as net income, adjusted by the net effect of the non-routine expense, divided by average total assets. “Core return of average stockholders’ equity” is defined as net income, adjusted by the net effect of the non-routine expense, divided by average total stockholders’ equity. “Core return of average common stockholders’ equity” is defined as net income, adjusted by the net effect of the non-routine expense, divided by average common stockholders’ equity. “Core efficiency ratio” is defined as non-interest expense, adjusted by the effect of the non-routine expense, divided by the sum of net interest income and non-interest income. We believe these non-GAAP financial measures provide useful information to management and investors that is supplementary to our financial condition, results of operations and cash flows computed in accordance with GAAP; however, we acknowledge that these non-GAAP financial measures have a number of limitations. As such, you should not view these disclosures as a substitute for results determined in accordance with GAAP, and they are not necessarily comparable to non- GAAP financial measures that other companies, including those in our industry, use. The following reconciliation table provides a more detailed analysis of the non-GAAP financial measures for the year ended December 31, 2014. All amounts are in thousands, except share and per share data. Provision for income taxes - GAAP Adjustments: Adjustment for non-routine expense Core income tax expense Net income available to common stockholders - GAAP Adjustments: Adjustment for non-routine expense Core net income available to common stockholders Earnings per share, basic - GAAP Weighted average shares outstanding, diluted Core earnings per share, basic Earnings per share, diluted - GAAP Weighted average shares outstanding, diluted Core earnings per share, basic Return on average assets - GAAP Net income - GAAP Adjustments: Adjustment for non-routine expense Core net income Average assets Core return on average assets Return on average stockholders' equity - GAAP Average stockholders' equity Core return on average stockholders' equity Return on average common stockholders' equity Average common stockholders' equity Core return on average common stockholders' equity Efficiency ratio - GAAP Non-interest expense - GAAP Adjustments: Adjustment for non-routine expense Core non-interest expense Net interest income Non-interest income Total net interest income and non-interest income Core efficiency ratio 46 $ $ $ $ $ $ $ $ $ $ $ $ $ $ 2014 21,601 865 22,466 51,946 1,612 53,558 2.18 23,855,001 2.25 2.09 24,818,221 2.16 1.39 % 52,377 1,612 53,989 3,758,184 1.44 % 14.43 % 359,963 15.00 % 16.23 % 320,005 16.74 % 40.61 % 57,598 2,477 55,121 130,606 11,229 141,835 38.86 % ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS The following is a narrative discussion and analysis of significant changes in our results of operations and financial condition. The purpose of this discussion is to focus on information about our financial condition and results of operations that is not otherwise apparent from the audited financial statements. Analysis of the results presented should be made in the context of our relatively short history. This discussion should be read in conjunction with the financial statements and selected financial data included elsewhere in this document. Overview We are a bank holding company within the meaning of the Bank Holding Company Act of 1956 headquartered in Birmingham, Alabama. Through our wholly-owned subsidiary bank, we operate 13 full service banking offices located in Jefferson, Shelby, Madison, Montgomery, Mobile and Houston Counties in Alabama, and in Escambia County in Florida. These offices operate in the Birmingham-Hoover, Huntsville, Montgomery, Mobile and Dothan, Alabama MSAs, and in the Pensacola-Ferry Pass-Brent, Florida MSA. Additionally, we opened a loan production office in Nashville, Tennessee in June 2013. Our principal business is to accept deposits from the public and to make loans and other investments. Our principal source of funds for loans and investments are demand, time, savings, and other deposits and the amortization and prepayment of loans and borrowings. Our principal sources of income are interest and fees collected on loans, interest and dividends collected on other investments and service charges. Our principal expenses are interest paid on savings and other deposits, interest paid on our other borrowings, employee compensation, office expenses and other overhead expenses. Recent Developments – Metro Bank Acquisition On January 31, 2015, we completed the merger with Metro Bancshares, Inc. (“Metro”), which resulted in the acquisition of 100% of all the outstanding shares of Metro, including all outstanding options and warrants, for an aggregate of 636,720 shares of ServisFirst common stock and approximately $20.9 million in cash, representing aggregate consideration value of approximately $40.3 million (based on the closing price of ServisFirst Bancshares, Inc. on January 30, 2015). The acquisition of Metro represents our first strategic acquisition and our further entry into the Atlanta metropolitan market. At December 31, 2014, Metro had total assets of approximately $211 million, total loans of approximately $154 million, total deposits of approximately $182 million and total stockholders’ equity of approximately $28 million. The cash portion of the merger consideration was paid from the Company’s cash on hand. Because the acquisition closed on January 31, 2015, after the end of the fiscal period covered by this Annual Report on Form 10-K, the Company’s financial information does not include any of the results of operations from Metro or its subsidiary, Metro Bank. Critical Accounting Policies Our consolidated financial statements are prepared based on the application of certain accounting policies, the most significant of which are described in the Notes to the Consolidated Financial Statements. Certain of these policies require numerous estimates and strategic or economic assumptions that may prove inaccurate or subject to variation and may significantly affect our reported results and financial position for the current period or in future periods. The use of estimates, assumptions, and judgments are necessary when financial assets and liabilities are required to be recorded at, or adjusted to reflect, fair value. Assets carried at fair value inherently result in more financial statement volatility. Fair values and information used to record valuation adjustments for certain assets and liabilities are based on either quoted market prices or are provided by other independent third-party sources, when available. When such information is not available, management estimates valuation adjustments. Changes in underlying factors, assumptions or estimates in any of these areas could have a material impact on our future financial condition and results of operations. Allowance for Loan Losses The allowance for loan losses, sometimes referred to as the “ALLL”, is established through periodic charges to income. Loan losses are charged against the ALLL when management believes that the future collection of principal is unlikely. Subsequent recoveries, if any, are credited to the ALLL. If the ALLL is considered inadequate to absorb future loan losses on existing loans for any reason, including but not limited to, increases in the size of the loan portfolio, increases in charge-offs or changes in the risk characteristics of the loan portfolio, then the provision for loan losses is increased. Loans are considered impaired when, based on current information and events, it is probable that the Bank will be unable to collect all amounts due according to the original terms of the loan agreement. The collection of all amounts due according to contractual terms means that both the contractual interest and principal payments of a loan will be collected as scheduled in the loan agreement. Impaired loans are measured based on the present value of expected future cash flows discounted at the 47 loan’s effective interest rate, or, as a practical expedient, at the loan’s observable market price, or the fair value of the underlying collateral. The fair value of collateral, reduced by costs to sell on a discounted basis, is used if a loan is collateral- dependent. Investment Securities Impairment Periodically, we may need to assess whether there have been any events or economic circumstances to indicate that a security on which there is an unrealized loss is impaired on an other-than-temporary basis. In any such instance, we would consider many factors, including the severity and duration of the impairment, our intent and ability to hold the security for a period of time sufficient for a recovery in value, recent events specific to the issuer or industry, and for debt securities, external credit ratings and recent downgrades. Securities on which there is an unrealized loss that is deemed to be other-than-temporary are written down to fair value, with the write-down recorded as a realized loss in securities gains (losses). Other Real Estate Owned Other real estate owned (“OREO”), consisting of assets that have been acquired through foreclosure, is recorded at the lower of cost or estimated fair value less the estimated cost of disposition. Fair value is based on independent appraisals and other relevant factors. Other real estate owned is revalued on an annual basis or more often if market conditions necessitate. Valuation adjustments required at foreclosure are charged to the allowance for loan losses. Subsequent to foreclosure, losses on the periodic revaluation of the property are charged to net income as OREO expense. Significant judgments and complex estimates are required in estimating the fair value of other real estate, and the period of time within which such estimates can be considered current is significantly shortened during periods of market volatility, as experienced in recent years. As a result, the net proceeds realized from sales transactions could differ significantly from appraisals, comparable sales, and other estimates used to determine the fair value of other real estate. Results of Operations Net Income Net income available to common stockholders was $51.9 million for the year ended December 31, 2014, compared to $41.2 million for the year ended December 31, 2013. This increase in net income is primarily attributable to an increase in net interest income, which increased $18.1 million, or 16.1%, to $130.6 million in 2014 from $112.5 million in 2013. Noninterest income increased $1.2 million, or 12.0%, to $11.2 million in 2014 from $10.0 million in 2013. Noninterest expense increased by $10.1 million, or 21.3%, to $57.6 million in 2014 from $47.5 million in 2013. Basic and diluted net income per common share were $2.18 and $2.09, respectively, for the year ended December 31, 2014, compared to $2.00 and $1.90, respectively, for the year ended December 31, 2013. Return on average assets was 1.39% in 2014, compared to 1.32% in 2013, and return on average stockholders’ equity was 14.43% in 2014, compared to 15.70% in 2013. This decrease in return on average stockholders’ equity was the result of our initial public offering in May 2014, which increased equity by approximately $52.1 million. Net income available to common stockholders for the year ended December 31, 2013 was $41.2 million, compared to net income of $34.0 million for the year ended December 31, 2012. This increase in net income is primarily attributable to an increase in net interest income, which increased $18.4 million, or 19.6%, to $112.5 million in 2013 from $94.1 million in 2012. Noninterest income increased $0.4 million, or 4.2%, to $10.0 million in 2013 from $9.6 million in 2012. Noninterest expense increased by $4.4 million, or 10.2%, to $47.5 million in 2013 from $43.1 million in 2012. Basic and diluted net income per common share were $2.00 and $1.90, respectively, for the year ended December 31, 2013, compared to $1.89 and $1.66, respectively, for the year ended December 31, 2012. Return on average assets was 1.32% in 2013, compared to 1.31% in 2012, and return on average stockholders’ equity was 15.70% in 2013, compared to 15.99% in 2012. The following table presents some ratios of our results of operations for the years ended December 31, 2014, 2013 and 2012. Return on average assets Return on average stockholders' equity Dividend payout ratio Average stockholders' equity to average total assets For the years ended December 31, 2014 2013 2012 1.32 % 15.70 % 8.79 % 8.43 % 1.31 % 15.99 % 10.02 % 8.19 % 1.39 % 14.43 % 9.57 % 9.58 % 48 The following tables present a summary of our statements of income, including the percent change in each category, for the years ended December 31, 2014 compared to 2013, and for the years ended December 31, 2013 compared to 2012, respectively. Year Ended December 31, 2014 2013 (Dollars in Thousands) $ 144,725 $ 14,119 130,606 10,259 120,347 11,229 57,598 73,978 21,601 52,377 431 126,081 13,619 112,462 13,008 99,454 10,010 47,489 61,975 20,358 41,617 416 $ 51,946 $ 41,201 Year Ended December 31, 2013 2012 (Dollars in Thousands) $ 126,081 $ 13,619 112,462 13,008 99,454 10,010 47,489 61,975 20,358 41,617 416 109,023 14,901 94,122 9,100 85,022 9,643 43,100 51,565 17,120 34,445 400 $ 41,201 $ 34,045 Change from the Prior Year 14.79 % 3.67 % 16.13 % -21.13 % 21.01 % 12.18 % 21.29 % 19.37 % 6.11 % 25.85 % 3.61 % 26.08 % Change from the Prior Year 15.65 % -8.60 % 19.49 % 42.95 % 16.97 % 3.81 % 10.18 % 20.19 % 18.91 % 20.82 % 4.00 % 21.02 % Interest income Interest expense Net interest income Provision for loan losses Net interest income after provision for loan losses Noninterest income Noninterest expense Net income before taxes Taxes Net income Dividends on preferred stock Net income available to common stockholders Interest income Interest expense Net interest income Provision for loan losses Net interest income after provision for loan losses Noninterest income Noninterest expense Net income before taxes Taxes Net income Dividends on preferred stock Net income available to common stockholders Net Interest Income Net interest income is the difference between the income earned on interest-earning assets and interest paid on interest-bearing liabilities used to support such assets. The major factors which affect net interest income are changes in volumes, the yield on interest-earning assets and the cost of interest-bearing liabilities. Our management’s ability to respond to changes in interest rates by effective asset-liability management techniques is critical to maintaining the stability of the net interest margin and the momentum of our primary source of earnings. Net interest income increased $18.1 million, or 16.1%, to $130.6 million for the year ended December 31, 2014 from $112.5 million for the year ended December 31, 2013. This was due to an increase in total interest income of $18.6 million, or 14.8%, partially offset by an increase in total interest expense of $0.5 million, or 3.7%. The increase in total interest income 49 was primarily attributable to a 18.60% increase in average loans outstanding from 2013 to 2014, which was the result of growth in all of our markets, including in Mobile, Alabama and Nashville, Tennessee, our two newest markets. Net interest income increased $18.4 million, or 19.5%, to $112.5 million for the year ended December 31, 2013 from $94.1 million for the year ended December 31, 2012. This was due to an increase in total interest income of $17.1 million, or 15.6%, and a decrease in total interest expense of $1.3 million, or -8.6%. The increase in total interest income was primarily attributable to a 26.56% increase in average loans outstanding from 2012 to 2013, which was the result of growth in all of our markets, including in Pensacola, Florida, our newest market entrance in 2011. Net Interest Margin Analysis The net interest margin is impacted by the average volumes of interest-sensitive assets and interest-sensitive liabilities and by the difference between the yield on interest-sensitive assets and the cost of interest-sensitive liabilities (spread). Loan fees collected at origination represent an additional adjustment to the yield on loans. Our spread can be affected by economic conditions, the competitive environment, loan demand, and deposit flows. The net yield on earning assets is an indicator of effectiveness of our ability to manage the net interest margin by managing the overall yield on assets and cost of funding those assets. The following table shows, for the years ended December 31, 2014, 2013 and 2012, the average balances of each principal category of our assets, liabilities and stockholders’ equity, and an analysis of net interest revenue, and the change in interest income and interest expense segregated into amounts attributable to changes in volume and changes in rates. This table is presented on a taxable equivalent basis, if applicable. 50 Average Balance Sheets and Net Interest Analysis On a Fully Taxable-Equivalent Basis For the Year Ended December 31, (In thousands, except Average Yields and Rates) 2014 2013 2012 Average Balance Interest Earned / Paid Average Yield / Rate Average Balance Interest Earned / Paid Average Yield / Rate Average Balance Interest Earned / Paid Average Yield / Rate $ 3,042,968 13,176 5,704 $ 135,487 527 210 4.45 % $ 2,573,621 3,274 4.00 12,953 3.68 $ 118,032 170 306 4.59 % $ 2,034,478 $ 100,143 95 5.19 349 2.36 1,631 17,905 186,376 125,269 311,645 55,680 4,002 167,782 $ 3,600,957 4,464 5,329 9,793 159 131 416 $ 146,723 149,996 2.40 115,829 4.25 265,825 3.14 44,106 0.29 4,299 3.27 100,417 0.25 4.07 % $ 3,004,495 3,906 4,884 8,790 110 93 280 $ 127,781 4,815 2.60 4,683 4.22 9,498 3.31 196 0.25 104 2.16 200 0.28 4.25 % $ 2,518,143 $ 110,585 184,174 100,926 285,100 94,425 4,434 80,170 4.92 % 5.82 1.95 2.61 4.64 3.33 0.21 2.35 0.25 4.39 % 57,894 8,430 90,903 $ 3,758,184 45,528 9,148 84,297 $ 3,143,468 38,467 6,074 65,504 $ 2,628,188 $ 489,210 26,480 1,523,120 401,182 202,690 19,957 $ 2,662,639 $ $ 1,294 75 6,775 4,276 567 1,132 14,119 433,931 0.26 % $ 21,793 0.28 1,244,957 0.44 404,927 1.07 167,063 0.28 5.67 21,780 0.53 % $ 2,294,451 $ $ 1,201 61 5,810 4,758 462 1,327 13,619 0.28 % $ 0.28 0.47 1.18 0.28 6.09 0.59 % $ 1,932,336 $ 351,975 $ 17,081 1,042,870 398,552 88,732 33,126 1,074 48 5,820 5,307 222 2,430 14,901 0.31 % 0.28 0.56 1.33 0.25 7.34 0.77 % 723,338 12,244 355,060 4,903 576,072 7,835 259,631 5,479 474,284 6,200 207,656 7,712 Assets: Interest-earning assets: Loans, net of unearned income Taxable (1) Tax-exempt (2) Mortgage loans held for sale Debt securities: Taxable Tax-exempt (2) Total debt securities (3) Federal funds sold Restricted equity securities Interest-bearing balances with banks Total interest-earning assets Non-interest-earning assets: Cash and due from banks Net premises and equipment Allowance for loan losses, accrued interest and other assets Total assets Interest-bearing liabilities: Interest-bearing deposits: Checking Savings Money market Time deposits Federal funds purchased Other borrowings Total interest-bearing liabilities Non-interest-bearing liabilities: Non-interest-bearing checking Other liabilities Stockholders' equity Unrealized gains on securities and derivatives Total liabilities and stockholders' equity $ 3,758,184 $ 3,143,468 $ 2,628,188 Net interest spread Net interest margin 3.54 % 3.68 % 3.66 % 3.80 % 3.62 % 3.80 % (1) Non-accrual loans are included in average loan balances in all periods. Loan fees of $1,025,000, $551,000 and $372,000 are included in interest income in 2014, 2013 and 2012, respectively. Interest income and yields are presented on a fully taxable equivalent basis using a tax rate of 35%. (2) (3) Unrealized gains of $7,545,000, $8,408,000 and $11,998,000 are excluded from the yield calculation in 2014, 2013 and 2012, respectively. The following table reflects changes in our net interest margin as a result of changes in the volume and rate of our interest- bearing assets and liabilities. 51 For the Year Ended December 31, 2014 Compared to 2013 Increase (Decrease) in Interest Income and Expense Due to Changes in: Rate Volume Total 2013 Compared to 2012 Increase (Decrease) in Interest Income and Expense Due to Changes in: Rate Volume Total $ Interest-earning assets: Loans, net of unearned income Taxable Tax-exempt Mortgages held for sale Taxable Tax-exempt Total debt securities Federal funds sold Restricted equity securities Interest-bearing balances with banks Total interest-earning assets Interest-bearing liabilities: Interest-bearing demand deposits Savings Money market Time deposits Federal funds purchased Other borrowed funds Total interest-bearing liabilities Increase in net interest income $ 20,984 $ 404 (219) 890 402 1,292 32 (7) 170 22,656 148 13 1,248 (44) 100 (107) (3,529) $ (47) 123 (332) 43 (289) 17 45 (34) (3,714) (55) 1 (283) (438) 5 (88) 17,455 $ 357 (96) 558 445 1,003 49 38 136 18,942 93 14 965 (482) 105 (195) 25,097 $ 86 (108) (890) 652 (238) (119) (3) 54 24,769 234 13 1,028 84 215 (738) (7,208) $ (11) 65 (19) (451) (470) 33 (8) 26 (7,573) (107) - (1,038) (633) 25 (365) 1,358 21,298 $ (858) (2,856) $ 500 18,442 $ 836 23,933 $ (2,118) (5,455) $ 17,889 75 (43) (909) 201 (708) (86) (11) 80 17,196 127 13 (10) (549) 240 (1,103) (1,282) 18,478 In the table above, changes in net interest income are attributable to (a) changes in average balances (volume variance), (b) changes in rates (rate variance), or (c) changes in rate and average balances (rate/volume variance). The volume variance is calculated as the change in average balances times the old rate. The rate variance is calculated as the change in rates times the old average balance. The rate/volume variance is calculated as the change in rates times the change in average balances. The rate/volume variance is allocated on a pro rata basis between the volume variance and the rate variance in the table above. We have experienced an unfavorable variance relating to the interest rate component because rates on loans have declined at a greater pace compared to deposit costs. Accordingly, the prolonged low interest rate environment has resulted in a compression of the net interest margin percentage. Our growth in loans continues to drive favorable volume component change and overall change. The two primary factors that make up the spread are the interest rates received on loans and the interest rates paid on deposits. We have been disciplined in raising interest rates on deposits only as the market demanded and thereby managing our cost of funds. Also, we have not competed for new loans on interest rate alone, but rather we have relied significantly on effective marketing to business customers. Our net interest spread and net interest margin were 3.54% and 3.68%, respectively, for the year ended December 31, 2014, compared to 3.66% and 3.80%, respectively, for the year ended December 31, 2013. Our average interest-earning assets for the year ended December 31, 2014 increased $596.5 million, or 19.9%, to $3.6 billion from $3.0 billion for the year ended December 31, 2013. This increase in our average interest-earning assets was due to continued core growth in all of our markets and increased loan production. Our average interest-bearing liabilities increased $368.2 million, or 16.0%, to $2.7 billion for the year ended December 31, 2014 from $2.3 billion for the year ended December 31, 2013. This increase in our average interest-bearing liabilities was primarily due to an increase in interest-bearing deposits in all our markets. The ratio of our average interest-earning assets to average interest-bearing liabilities was 135.2% and 130.9% for the years ended December 31, 2014 and 2013, respectively. Our average interest-earning assets produced a taxable equivalent yield of 4.07% for the year ended December 31, 2014, compared to 4.25% for the year ended December 31, 2013. The average rate paid on interest-bearing liabilities was 0.53% for the year ended December 31, 2014, compared to 0.59% for the year ended December 31, 2013. Our net interest spread and net interest margin were 3.66% and 3.80%, respectively, for the year ended December 31, 2013, compared to 3.62% and 3.80%, respectively, for the year ended December 31, 2012. Our average interest-earning assets for 52 the year ended December 31, 2013 increased $486.4 million, or 19.3%, to $3.0 billion from $2.5 billion for the year ended December 31, 2012. This increase in our average interest-earning assets was due to continued core growth in all of our markets and increased loan production. Our average interest-bearing liabilities increased $362.1 million, or 18.7%, to $2.3 billion for the year ended December 31, 2013 from $1.9 billion for the year ended December 31, 2012. This increase in our average interest-bearing liabilities was primarily due to an increase in interest-bearing deposits in all our markets. The ratio of our average interest-earning assets to average interest-bearing liabilities was 130.9% and 130.3% for the years ended December 31, 2013 and 2012, respectively. Our average interest-earning assets produced a taxable equivalent yield of 4.25% for the year ended December 31, 2013, compared to 4.39% for the year ended December 31, 2012. The average rate paid on interest-bearing liabilities was 0.59% for the year ended December 31, 2013, compared to 0.77% for the year ended December 31, 2012. Provision for Loan Losses The provision for loan losses represents the amount determined by management to be necessary to maintain the allowance for loan losses at a level capable of absorbing inherent losses in the loan portfolio. Our management reviews the adequacy of the allowance for loan losses on a quarterly basis. The allowance for loan losses calculation is segregated into various segments that include classified loans, loans with specific allocations and pass rated loans. A pass rated loan is generally characterized by a very low to average risk of default and in which management perceives there is a minimal risk of loss. Loans are rated using a nine-point risk grade scale with loan officers having the primary responsibility for assigning risk grades and for the timely reporting of changes in the risk grades. Based on these processes, and the assigned risk grades, the criticized and classified loans in the portfolio are segregated into the following regulatory classifications: Special Mention, Substandard, Doubtful or Loss, with some general allocation of reserve based on these grades. At December 31, 2014, total loans rated Special Mention, Substandard, and Doubtful were $77.6 million, or 2.3% of total loans, compared to $93.2 million, or 3.3% of total loans, at December 31, 2013. Impaired loans are reviewed specifically and separately under FASB ASC 310-30-35, Subsequent Measurement of Impaired Loans, to determine the appropriate reserve allocation. Our management compares the investment in an impaired loan with the present value of expected future cash flow discounted at the loan’s effective interest rate, the loan’s observable market price or the fair value of the collateral, if the loan is collateral-dependent, to determine the specific reserve allowance. Reserve percentages assigned to non-impaired loans are based on historical charge-off experience adjusted for other risk factors. To evaluate the overall adequacy of the allowance to absorb losses inherent in our loan portfolio, our management considers historical loss experience based on volume and types of loans, trends in classifications, volume and trends in delinquencies and nonaccruals, economic conditions and other pertinent information. Based on future evaluations, additional provisions for loan losses may be necessary to maintain the allowance for loan losses at an appropriate level. The provision expense for loan losses was $10.3 million for the year ended December 31, 2014, a decrease of $2.7 million from $13.0 million in 2013. This decrease in provision expense for loan losses for 2014 is primarily attributable to improving credit quality resulting from fewer loan charge-offs. Also, nonperforming loans increased to $10.1 million, or 0.30% of total loans, at December 31, 2014 from $9.7 million, or 0.34% of total loans, at December 31, 2013. During 2014, we had net charged-off loans totaling $5.3 million, compared to net charged-off loans of $8.6 million for 2013. The ratio of net charged- off loans to average loans was 0.17% for 2014 compared to 0.33% for 2013. The allowance for loan losses totaled $35.6 million, or 1.06% of loans, net of unearned income, at December 31, 2014, compared to $30.7 million, or 1.07% of loans, net of unearned income, at December 31, 2013. The provision expense for loan losses was $13.0 million for the year ended December 31, 2013, an increase of $3.9 million from $9.1 million in 2012. Our management maintains a proactive approach in managing nonperforming loans, which decreased to $9.7 million, or 0.34% of total loans, at December 31, 2013, from $10.4 million, or 0.44% of total loans, at December 31, 2012. During 2013, we had net charged-off loans totaling $9.7 million, compared to net charged-off loans of $4.9 million for 2012. The ratio of net charged-off loans to average loans was 0.33% for 2013 compared to 0.24% for 2012. The allowance for loan losses totaled $30.7 million, or 1.07% of loans, net of unearned income, at December 31, 2013, compared to $26.3 million, or 1.11% of loans, net of unearned income, at December 31, 2012. Noninterest Income Noninterest income increased $1.2 million, or 12.0%, to $11.2 million in 2014 from $10.0 million in 2013. Service charges on deposit accounts increased $1.1 million, or 34.4%, to $4.3 million in 2014 compared to 2013 due to increases in the number of accounts and higher NSF fees. Increases in the cash surrender value of bank-owned life insurance contracts were up $0.3 million, or 15.0%, to $2.3 million in 2014 compared to 2013 which is the result of additional investment of $15.0 million in such contracts in September 2014. Other operating income increased $0.5 million, or 23.8%, to $2.6 million in 2014 compared to 2013. Mortgage banking income decreased $0.5 million, or 20.0%, to $2.0 million in 2014 compared to 2013. 53 Higher mortgage rates and a general slow-down in refinance activity during 2014 compared to 2013 lead to lower mortgage banking revenue. Noninterest income increased $0.4 million, or 4.2%, to $10.0 million in 2013 from $9.6 million in 2012. Service charges on deposit accounts increased $0.4 million, or 14.3%, to $3.2 million in 2013 compared to 2012 due to increases in the number of accounts. Increases in the cash surrender value of bank-owned life insurance contracts were up $0.4 million, or 25.0%, to $2.0 million in 2013 compared to 2012 which is the result of additional investment of $10.0 million in such contracts in September 2013. Other operating income increased $0.4 million, or 23.5%, to $2.1 million in 2013 compared to 2012. Mortgage banking income decreased $1.1 million, or 30.6%, to $2.5 million in 2013 compared to 2012. Higher mortgage rates and a general slow-down in refinance activity during 2013 compared to 2012 lead to lower mortgage banking revenue. Noninterest Expense Noninterest expenses increased $10.1 million, or 21.3%, to $57.6 million for the year ended December 31, 2014 from $47.5 million for the year ended December 31, 2013. This increase is largely attributable to increased salary and employee benefits expense and the write-down of investments in tax credit partnerships. Increases in salary and benefit expenses occurred as a result of staff additions related to our expansion, increased incentive pay, general merit increases and non-routine expenses associated with the correction of accounting for vested stock options and related acceleration of vesting of stock options. We had 298 full-time equivalent employees at December 31, 2014 compared to 262 at December 31, 2013, a 13.7% increase. The increase in number of employees is the result of our continued expansion into new markets, additional sales and sales support staff in our existing regional markets and added support staff in our headquarters in Birmingham. We recorded a non-routine expense of $0.7 million for the first quarter of 2014 resulting from the correction of our accounting for vested stock options previously granted to members of our advisory boards in our Huntsville, Montgomery and Dothan, Alabama markets, and we recorded a non-routine expense of $1.8 million for the second quarter of 2014 resulting from an acceleration of vesting of stock options previously granted to members of our advisory boards in our Mobile, Alabama and Pensacola, Florida markets. This change in accounting treatment is a non-cash item and does not impact our operating activities or cash from operations. Equipment and occupancy expense increased $0.3 million, or 5.8%, to $5.5 million in 2014 compared to $5.2 million in 2013. Professional services expenses were up $0.6 million, or 33.3%, to $2.4 million in 2014 compared to $1.8 million in 2013. FDIC assessments were up $0.3 million, or 16.7%, to $2.1 million in 2014 from $1.8 million in 2013, mostly a result of increases in total assets, which is the major component of our assessment base. Other noninterest expenses increased $4.1 million, or 37.6%, to $15.0 million in 2014 compared to $10.9 million in 2013. We wrote down our investments in tax credit partnerships by $2.6 million in 2014 in connection with tax credits recognized during the year. This compared to write-downs in 2013 of only $0.4 million. Tax credits increased by $1.3 million in 2014 compared to 2013, which is reflected in a lower effective tax rate for 2014. Changes in other operating expenses from 2013 to 2014 are detailed in Note 16, “Other Operating Income and Expenses,” to the Consolidated Financial Statements. Noninterest expenses increased $4.4 million, or 10.2%, to $47.5 million for the year ended December 31, 2013 from $43.1 million for the year ended December 31, 2012. This increase is largely attributable to increased salary and employee benefits expense, which is a result of staff additions related to our expansion, increased incentive pay, and general merit increases. We had 262 full-time equivalent employees at December 31, 2013 compared to 234 at December 31, 2012. Equipment and occupancy expense increased $1.2 million, or 30.0%, to $5.2 million in 2013 compared to $4.0 million in 2012. Much of this increase is the result of operating an airplane we purchased in the fourth quarter of 2012. Additionally, we opened a new loan production office in Nashville, Tennessee and expanded our space in our Mobile, Alabama office. FDIC assessments were up $0.2 million, or 12.5%, to $1.8 million in 2013 from $1.6 million in 2012, mostly a result of increases in total assets, which is the major component of our assessment base. OREO expense decreased $1.3 million, 48.1%, to $1.4 million in 2013 from $2.7 million in 2012. This large decrease was the result of fewer write-downs in residential development properties during 2013 compared to 2012. Other noninterest expenses increased $0.2 million, or 1.9%, to $10.9 million compared to $10.7 million in 2012. Income Tax Expense Income tax expense was $21.6 million for the year ended December 31, 2014 compared to $20.4 million in 2013 and $17.1 million in 2012. Our effective tax rates for 2014, 2013 and 2012 were 29.20%, 32.85% and 33.20%, respectively. The decrease in the effective tax rate for 2014 primarily relates to historic rehabilitation tax credits. Our primary permanent differences are related to tax exempt income on debt securities, state income tax benefit on real estate investment trust dividends, various qualifying tax credits, change in cash surrender value of bank-owned life insurance and incentive stock option expenses. 54 We have invested $85.0 million in bank-owned life insurance for certain named officers of the Bank. The periodic increases in cash surrender value of those policies are tax exempt and therefore contribute to a larger permanent difference between book income and taxable income. We own real estate investment trusts for the purpose of holding and managing participations in residential mortgages and commercial real estate loans originated by the Bank. The trusts are majority-owned subsidiaries of a trust holding company, which in turn is a wholly-owned subsidiary of the Bank. The trusts earn interest income on the loans they hold and incur operating expenses related to their activities. They pay their net earnings, in the form of dividends, to the Bank, which receives a deduction for state income taxes. Financial Condition Assets Total assets at December 31, 2014, were $4.1 billion, an increase of $0.6 billion, or 17.1% over total assets of $3.5 billion at December 31, 2013. Average assets for the year ended December 31, 2014 were $3.8 billion, an increase of $0.7 billion, or 22.6%, over average assets of $3.1 billion for the year ended December 31, 2013. Loan growth was the primary reason for the increase. Year-end 2014 loans were $3.4 billion, up $0.5 billion, or 17.2%, over year-end 2013 total loans of $2.9 billion. Total assets at December 31, 2013, were $3.5 billion, an increase of $0.6 billion, or 20.7% over total assets of $2.9 billion at December 31, 2012. Average assets for the year ended December 31, 2013 were $3.1 billion, an increase of $0.5 billion, or 19.2%, over average assets of $2.6 billion for the year ended December 31, 2012. Loan growth was the primary reason for the increase. Year-end 2013 loans were $2.9 billion, up $0.5 billion, or 20.8%, over year-end 2012 total loans of $2.4 billion. Earning assets include loans, securities, short-term investments and bank-owned life insurance contracts. We maintain a higher level of earning assets in our business model than do our peers because we allocate fewer of our resources to facilities, ATMs, cash and due-from-bank accounts used for transaction processing. Earning assets at December 31, 2014 were $4.0 billion, or 97.6% of total assets of $4.1 billion. Earning assets at December 31, 2013 were $3.4 billion, or 97.1% of total assets of $3.5 billion. We believe this ratio is expected to generally continue at these levels, although it may be affected by economic factors beyond our control. Investment Portfolio We view the investment portfolio as a source of income and liquidity. Our investment strategy is to accept a lower immediate yield in the investment portfolio by targeting shorter term investments. Our investment policy provides that no more than 60% of our total investment portfolio should be composed of municipal securities. At December 31, 2014, mortgage-backed securities represented 36% of the investment portfolio, state and municipal securities represented 43% of the investment portfolio, U.S. Treasury and government agencies represented 16% of the investment portfolio, and corporate debt represented 5% of the investment portfolio. All of our investments in mortgage-backed securities are pass-through mortgage-backed securities. We do not currently, and did not have at December 31, 2014, any structured investment vehicles or any private-label mortgage-backed securities. The amortized cost of securities in our portfolio totaled $320.8 million at December 31, 2014, compared to $292.0 million at December 31, 2013. All such securities held are traded in liquid markets. The following table presents the amortized cost of securities available for sale and held to maturity by type at December 31, 2014, 2013 and 2012. Securities Available for Sale U.S. Treasury and government agencies Mortgage-backed securities State and municipal securities Corporate debt Total Securities Held to Maturity Mortgage-backed securities State and municipal securities Total 2014 December 31, 2013 (In Thousands) 2012 50,363 92,439 132,780 15,821 291,403 23,804 5,551 29,355 $ $ $ $ 31,641 85,272 127,083 15,738 259,734 26,730 5,544 32,274 $ $ $ $ 27,360 69,298 112,319 13,677 222,654 20,429 5,538 25,967 $ $ $ $ 55 The following table presents the amortized cost of our securities as of December 31, 2014 by their stated maturities (this maturity schedule excludes security prepayment and call features), as well as the taxable equivalent yields for each maturity range. At December 31, 2014: Securities Available for Sale: U.S. Treasury and government agencies Mortgage-backed securities State and municipal securities Corporate debt Total Tax-equivalent Yield U.S. Treasury and government agencies Mortgage-backed securities State and municipal securities Corporate debt Weighted average yield Securities Held to Maturity: Mortgage-backed securities State and municipal securities Total Tax-equivalent Yield Mortgage-backed securities State and municipal securities Weighted average yield Maturity of Debt Securities - Amortized Cost Less Than One Year One Year through Five Years Six Years through Ten Years (In Thousands) More Than Ten Years Total $ $ $ $ $ $ $ $ 8,748 194 7,206 990 17,138 1.87 % 5.39 5.36 1.75 3.37 % - - - - % - - % $ $ $ $ 26,561 89,919 86,185 8,845 211,510 2.16 % 2.76 3.48 1.26 2.92 % 6,560 - 6,560 3.85 % - 3.85 % 15,054 2,326 39,039 5,986 62,405 2.20 % 3.98 4.10 1.16 3.36 % 17,244 298 17,542 $ $ $ $ - - 350 - 350 - % - 6.50 - 6.50 % - 5,253 5,253 $ $ $ $ 2.38 % 7.00 2.46 % - % 6.23 6.23 % 50,363 92,439 132,780 15,821 291,403 2.12 % 2.80 3.77 1.25 3.04 % 23,804 5,551 29,355 2.79 % 6.27 3.44 % (1) Yields are presented on a fully-taxable equivalent basis using a tax rate of 35%. At December 31, 2014, we had $0.9 million in federal funds sold, compared with $8.6 million at December 31, 2013. At the end of each of the two years, we shifted balances held at correspondent banks to our reserve account at the Federal Reserve Bank of Atlanta to gain favorable capital treatment. At year-end 2014, there were no holdings of securities of any issuer, other than US government and its agencies, in an amount greater than 10% of stockholders’ equity. The objective of our investment policy is to invest funds not otherwise needed to meet our loan demand to earn the maximum return, yet still maintain sufficient liquidity to meet fluctuations in our loan demand and deposit structure. In doing so, we balance the market and credit risks against the potential investment return, make investments compatible with the pledge requirements of any deposits of public funds, maintain compliance with regulatory investment requirements, and assist certain public entities with their financial needs. The investment committee has full authority over the investment portfolio and makes decisions on purchases and sales of securities. The entire portfolio, along with all investment transactions occurring since the previous board of directors meeting, is reviewed by the board at each monthly meeting. The investment policy allows portfolio holdings to include short-term securities purchased to provide us with needed liquidity and longer term securities purchased to generate level income for us over periods of interest rate fluctuations. Loan Portfolio We had total loans of approximately $3.4 billion at December 31, 2014. The following table shows the percentage of our total loan portfolio assigned to each of our markets. A large majority of our loan customers are located within our market MSAs, and so is the collateral for their loans. With our loan portfolio concentrated in a limited number of markets, there is a risk that our borrowers’ ability to repay their loans from us could be affected by changes in local and regional economic conditions. 56 Birmingham, AL Huntsville, AL Dothan, AL Montgomery, AL Mobile, AL Total Alabama Markets Pensacola, FL Nashville, TN Percentage of Total Loans Assigned to Market 50 % 13 % 12 % 9 % 5 % 89 % 7 % 4 % The following table details our loans at December 31, 2014, 2013, 2012, 2011 and 2010: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total Loans Less: Allowance for loan losses Net Loans $ 2014 2013 2012 (Dollars in Thousands) 2011 2010 $ 1,495,092 208,769 $ 1,278,649 151,868 $ 1,030,990 158,361 $ 799,464 151,218 $ 536,620 172,055 793,917 333,455 471,363 1,598,735 57,262 3,359,858 (35,629) 3,324,229 $ 710,372 278,621 391,396 1,380,389 47,962 2,858,868 (30,663) 2,828,205 $ 568,041 235,909 323,599 1,127,549 46,282 2,363,182 (26,258) 2,336,924 $ 398,601 205,182 235,251 839,034 41,026 1,830,742 (22,030) 1,808,712 $ 270,767 199,236 178,793 648,796 37,347 1,394,818 (18,077) 1,376,741 The following table details the percentage composition of our loan portfolio by type at December 31, 2014, 2013, 2012, 2011 and 2010: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total Loans 2014 2013 2012 2011 2010 44.50 % 6.21 23.63 9.92 14.03 47.58 1.71 100.00 % 44.73 % 5.31 24.85 9.74 13.69 48.28 1.68 100.00 % 43.63 % 6.70 24.04 9.98 13.69 47.71 1.96 100.00 % 43.67 % 8.26 21.77 11.21 12.85 45.83 2.24 100.00 % 38.47 % 12.34 19.41 14.28 12.82 46.51 2.68 100.00 % The following table details maturities and sensitivity to interest rate changes for our loan portfolio at December 31, 2014: 57 Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total Real estate - mortgage Consumer Total Loans Less: Allowance for loan losses Net Loans Interest rate sensitivity: Fixed interest rates Floating or adjustable rates Total $ $ $ $ Due in 1 year or less Due in 1 to 5 years Due after 5 years Total 841,062 $ 108,522 63,909 53,884 72,478 190,271 36,617 1,176,472 $ (in Thousands) 547,138 $ 81,804 106,892 $ 18,443 1,495,092 208,769 466,264 236,999 318,807 1,022,070 17,798 1,668,810 $ 263,744 42,572 80,078 386,394 2,847 514,576 $ $ 793,917 333,455 471,363 1,598,735 57,262 3,359,858 (35,629) 3,324,229 192,158 $ 984,314 1,176,472 $ 1,086,793 $ 582,017 1,668,810 $ 268,731 $ 245,845 514,576 $ 1,547,682 1,812,176 3,359,858 Asset Quality The following table presents a summary of changes in the allowance for loan losses over the past five fiscal years. Our net charge-offs as a percentage of average loans for 2014 was 0.17%, compared to 0.33% for 2013. 58 Analysis of the Allowance for Loan Losses 2014 2013 2012 (Dollars in Thousands) 2011 2010 $ 30,663 $ 26,258 $ 22,030 $ 18,077 $ 14,737 Allowance for loan losses: Beginning of year Charge-offs: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Total charge-offs Recoveries: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Total recoveries (2,311) (1,267) (36) (1,529) (400) (1,965) (228) (5,771) 48 322 - 65 9 74 34 478 (1,932) (4,829) (1,100) (941) - (2,041) (210) (9,012) 66 296 32 4 - 36 11 409 (1,106) (3,088) (250) (311) (99) (660) (901) (5,755) 125 58 - 692 - 692 8 883 (1,096) (2,594) - (1,096) - (1,096) (867) (5,653) 361 180 12 - - 12 81 634 (1,667) (3,488) (548) (1,227) - (1,775) (278) (7,208) 97 53 12 20 - 32 16 198 Net charge-offs (5,293) (8,603) (4,872) (5,019) (7,010) Provision for loan losses charged to expense 10,259 13,008 9,100 8,972 10,350 Allowance for loan losses at end of period $ 35,629 $ 30,663 $ 26,258 $ 22,030 $ 18,077 As a percent of year to date average loans: Net charge-offs Provision for loan losses Allowance for loan losses as a percentage of: 0.17 % 0.34 % 0.33 % 0.50 % 0.24 % 0.45 % 0.32 % 0.57 % 0.55 % 0.81 % Year-end loans Nonperforming assets 1.06 % 210.95 % 1.07 % 135.70 % 1.11 % 130.77 % 1.20 % 84.48 % 1.30 % 84.82 % The allowance for loan losses is established and maintained at levels needed to absorb anticipated credit losses from identified and otherwise inherent risks in the loan portfolio as of the balance sheet date. In assessing the adequacy of the allowance for loan losses, management considers its evaluation of the loan portfolio, past due loan experience, collateral values, current economic conditions and other factors considered necessary to maintain the allowance at an adequate level. Our management feels that the allowance was adequate at December 31, 2014. The following table presents the allocation of the allowance for loan losses for each respective loan category with the corresponding percent of loans in each category to total loans. 59 2014 For the Years Ended December 31, 2012 2011 2013 2010 Percentage of loans in each category to total loans Amount Percentage of loans in each category to total loans Amount Percentage of loans in each category to total loans Amount Percentage of loans in each category to total loans Amount Percentage of loans in each category to total loans Amount (Dollars in Thousands) Commercial, financial and agricultural $ 16,079 44.50 % $ 13,576 44.73 % $ 11,061 43.63 % $ 8,856 43.67 % $ 6,585 38.47 % Real estate - construction Real estate - mortgage 6,395 6.21 6,078 5.31 6,907 6.70 6,921 8.26 6,710 12.34 12,112 47.58 10,065 48.28 7,964 47.71 5,609 45.83 3,947 46.51 Consumer 1,043 1.71 944 1.68 326 1.96 644 2.24 835 2.68 Total $ 35,629 100.00 % $ 30,663 100.00 % $ 26,258 100.00 % $ 22,030 100.00 % $ 18,077 100.00 % We target small and medium-sized businesses as loan customers. Because of their size, these borrowers may be less able to withstand competitive or economic pressures than larger borrowers in periods of economic weakness. If loan losses occur at a level where the loan loss reserve is not sufficient to cover actual loan losses, our earnings will decrease. We use an independent consulting firm to review our loans annually for quality in addition to the reviews that may be conducted by bank regulatory agencies as part of their usual examination process. As of December 31, 2014, we had impaired loans of $26.7 million inclusive of nonaccrual loans, a decrease of $5.3 million from $32.0 million as of December 31, 2013. We allocated $5.1 million of our allowance for loan losses at December 31, 2014 to these impaired loans compared to $6.3 million at December 31, 2013. We had previous write-downs against impaired loans of $0.5 million at December 31, 2014, compared to $1.4 million at December 31, 2013. The average balance for 2014 of loans impaired was $26.7 million. Interest income foregone throughout the year on impaired loans was $750,000 and we recognized $255,000 of interest income on these impaired loans for the year ended December 31, 2014, compared to interest income foregone throughout 2013 of $972,000 and $433,000 of interest income recognized on impaired loans for the year ended December 31, 2013. A loan is considered impaired, based on current information and events, if it is probable that we will be unable to collect the scheduled payments of principal or interest when due according to the contractual terms of the original loan agreement. Impairment does not always indicate credit loss, but provides an indication of collateral exposure based on prevailing market conditions and third-party valuations. Impaired loans are measured by either the present value of expected future cash flows discounted at the loan’s effective interest rate, the loan’s obtainable market price, or the fair value of the collateral if the loan is collateral-dependent. The amount of any initial impairment and subsequent changes in impairment are included in the allowance for loan losses. Interest on accruing impaired loans is recognized as long as such loans do not meet the criteria for nonaccrual status. Our credit administration group performs verification and testing to ensure appropriate identification of impaired loans and that proper reserves are allocated to these loans. Of the $26.7 million of impaired loans reported as of December 31, 2014, $10.3 million were commercial and industrial loans, $10.0 million were real estate mortgage loans, $5.7 million were real estate construction loans and $0.7 million were consumer loans. Of the $5.7 million of impaired real estate construction loans, $4.2 million (a total of seven loans with three builders) were residential construction loans. The Bank has procedures and processes in place intended to ensure that losses do not exceed the potential amounts documented in the Bank’s impairment analyses and reduce potential losses in the remaining performing loans within our real estate construction portfolio. These include the following: (cid:2) We closely monitor the past due and overdraft reports on a weekly basis to identify deterioration as early as possible and the placement of identified loans on the watch list. (cid:2) We perform extensive monthly credit review for all watch list/classified loans, including formulation of aggressive workout or action plans. When a workout is not achievable, we move to collection/foreclosure proceedings to obtain control of the underlying collateral as rapidly as possible to minimize the deterioration of collateral and/or the loss of its value. 60 (cid:2) We require updated financial information, global inventory aging and interest carry analysis for existing builders to help identify potential future loan payment problems. (cid:2) We generally limit loans for new construction to established builders and developers that have an established record of turning their inventories, and we restrict our funding of undeveloped lots and land. Nonperforming Assets The table below summarizes our nonperforming assets at December 31, 2014, 2013, 2012, 2011 and 2010: 2014 2013 2012 2011 2010 Number Number Number Number Number Balance of Loans Balance of Loans Balance of Loans Balance of Loans Balance of Loans (Dollars in Thousands) Nonaccrual loans: Commercial, financial and agricultural $ 172 4 $ 1,714 9 $ 276 2 $ 1,179 7 $ 2,164 Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total nonaccrual loans $ 90+ days past due and accruing: Commercial, financial 5,049 11 3,749 14 6,460 19 10,063 21 10,722 683 1,596 959 3,238 666 9,125 2 3 1 6 4 25 $ 1,435 1,878 243 3,556 602 9,621 3 3 1 7 4 2,786 453 240 3,479 135 3 2 1 6 2 792 670 693 2,155 375 2 4 1 7 1 635 202 - 837 624 34 $ 10,350 29 $ 13,772 36 $ 14,347 and agricultural $ 925 1 $ Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Total 90+ days past due and accruing Total nonperforming loans Plus: Other real estate $ $ - - - - - - - - - - - - - - - 19 - 19 96 $ - - - 1 - 1 1 - - - - - - 8 8 $ - - - - - - 4 4 $ - - - - - - - - - - - - - - - - $ $ - - - - - - - - 925 1 $ 115 2 $ 10,050 26 $ 9,736 36 $ 10,358 33 $ 13,772 36 $ 14,347 owned and repossessions 6,840 22 12,861 51 9,721 38 12,305 39 6,966 Total nonperforming assets $ 16,890 48 $ 22,597 87 $ 20,079 71 $ 26,077 75 $ 21,313 Restructured accruing loans: Commercial, financial and agricultural $ 6,632 8 $ Real estate - construction - - 962 217 2 $ 1,168 2 $ 1,369 2 $ 2,398 3,213 15 - - - 1 61 8 24 1 1 - 2 1 35 - - - - - - - - 35 39 74 9 - - - - - - 9 83 Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total restructured accruing loans Total nonperforming assets and restructured - - 1,663 1,663 - - - 2 2 - - 8,225 285 8,510 - - 2 1 3 - 3,121 1,709 302 5,132 - 3 5 1 9 - 2,785 - 331 3,116 - 3 - 1 4 - - - - - - $ 8,295 10 $ 9,689 6 $ 9,513 26 $ 4,485 6 $ 2,398 accruing loans $ 25,185 58 $ 32,286 93 $ 29,592 97 $ 30,562 81 $ 23,711 Gross interest income foregone on nonaccrual loans througout year Interest income recognized on nonaccrual loans througout year $ $ Ratios: Nonperforming loans to total loans Nonperforming assets to total loans plus other real estate owned Nonperforming loans plus restructured accruing loans to total loans plus other real estate owned and repossessions 255 750 $ $ 972 433 $ $ 850 155 $ $ 1,371 263 $ $ 510 418 0.30 % 0.34 % 0.44 % 0.75 % 1.03 % 0.50 % 0.79 % 0.85 % 1.41 % 1.52 % 0.75 % 1.12 % 1.25 % 1.66 % 1.69 % The balance of nonperforming assets can fluctuate due to changes in economic conditions. We have established a policy to discontinue accruing interest on a loan (i.e., place the loan on nonaccrual status) after it has become 90 days delinquent as to payment of principal or interest, unless the loan is considered to be well-collateralized and is actively in the process of collection. In addition, a loan will be placed on nonaccrual status before it becomes 90 days delinquent unless management believes that the collection of interest is expected. Interest previously accrued but uncollected on such loans is reversed and charged against current income when the receivable is determined to be uncollectible. Interest income on nonaccrual loans is recognized only as received. If we believe that a loan will not be collected in full, we will increase the allowance for loan losses to reflect management’s estimate of any potential exposure or loss. Generally, payments received on nonaccrual loans are applied directly to principal. There are not any loans, outside of those included in the table above, that cause management to have serious doubts as to the ability of borrowers to comply with present repayment terms. Deposits We rely on increasing our deposit base to fund loan and other asset growth. Each of our markets is highly competitive. We compete for local deposits by offering attractive products with competitive rates. We expect to have a higher average cost of funds for local deposits than competitor banks due to our lack of an extensive branch network. Our management’s strategy is to offset the higher cost of funding with a lower level of operating expense and firm pricing discipline for loan products. We have promoted electronic banking services by providing them without charge and by offering in-bank customer training. The following table presents the average balance and average rate paid on each of the following deposit categories at the Bank level for years ended December 31, 2014, 2013 and 2012: 62 Average Deposits Average for Years Ended December 31, 2014 2013 2012 Types of Deposits: Non-interest-bearing demand deposits Interest-bearing demand deposits Money market accounts Savings accounts Time deposits Time deposits, over $250,000 Total deposits Average Balance Average Rate Paid Average Rate Average Balance Paid (Dollars in Thousands) Average Balance Average Rate Paid $ $ 723,338 489,210 1,523,120 26,480 209,361 191,821 3,163,330 - % 0.26 % 0.44 % 0.28 % 1.04 % 1.09 % $ $ 576,072 433,931 1,244,957 21,793 214,888 190,039 2,681,680 - % 0.28 % 0.47 % 0.28 % 1.15 % 1.20 % $ $ 474,284 351,975 1,042,870 17,081 219,186 179,366 2,284,762 - % 0.31 % 0.56 % 0.28 % 1.32 % 1.35 % The following table presents the maturities of our certificates of deposit as of December 31, 2014 and 2013. At December 31, 2014 Maturity Three months or less Over three through six months Over six months through one year Over one year Total At December 31, 2013 Maturity Three months or less Over three through six months Over six months through one year Over one year Total Over $250,000 (In Thousands) 26,003 23,492 44,757 99,925 194,177 Over $250,000 (In Thousands) 35,314 39,597 43,281 77,973 196,165 $ $ $ $ $ $ $ $ Less than or equal to $250,000 Total $ 38,675 31,565 54,344 80,830 205,414 $ Less than or equal to $250,000 Total $ 36,357 36,182 69,757 76,159 218,455 $ 64,678 55,057 99,101 180,755 399,591 71,671 75,779 113,038 154,132 414,620 Total average deposits for the year ended December 31, 2014 were $3.2 billion, an increase of $0.5 billion, or 18.5%, over total average deposits of $2.7 billion for the year ended December 31, 2013. Average noninterest-bearing deposits increased by $0.1 billion, or 16.7%, from $0.6 billion for the year ended December 31, 2013 to $0.7 billion for the year ended December 31, 2014. Total average deposits for the year ended December 31, 2013 were $2.7 billion, an increase of $0.4 billion, or 17.4%, over total average deposits of $2.3 billion for the year ended December 31, 2012. Average noninterest-bearing deposits increased by $0.1 billion, or 20.0%, from $0.5 billion for the year ended December 31, 2012 to $0.6 billion for the year ended December 31, 2013. We have never had brokered deposits. Borrowed Funds We had available approximately $160 million in unused federal funds lines of credit with regional banks as of December 31, 2014 and 2013. These lines are subject to certain restrictions and collateral requirements. We had average federal funds purchased from correspondent banks of $202.6 million, $167.1 million and $88.7 million for 2014, 2013 and 2012, respectively. We paid average interest rates on these funds of 0.28%, 0.28% and 0.25% for the same three years, respectively. 63 Stockholders’ Equity Stockholders’ equity increased $110.0 million during 2014, to $407.2 million at December 31, 2014 from $297.2 million at December 31, 2013. The increase in stockholders’ equity resulted from net proceeds of our initial public stock offering in May 2014 in the amount of approximately $52.1 million, net income of $51.9 million during the year ended December 31, 2014, and $6.3 million of contributed equity upon the exercise of stock options and warrants during 2014. These increases were partially offset by the payment of dividends on common and preferred stock of approximately $5.3 million in the aggregate. Off-Balance Sheet Arrangements In the normal course of business, we are a party to financial credit arrangements with off-balance sheet risk to meet the financing needs of our customers. These financial credit arrangements include commitments to extend credit beyond current fundings, credit card arrangements, standby letters of credit and financial guarantees. Those credit arrangements involve, to varying degrees, elements of credit risk in excess of the amount recognized in the balance sheet. The contract or notional amounts of those instruments reflect the extent of involvement we have in those particular financial credit arrangements. All such credit arrangements bear interest at variable rates and we have no such credit arrangements which bear interest at fixed rates. Our exposure to credit loss in the event of non-performance by the other party to the financial instrument for commitments to extend credit, credit card arrangements and standby letters of credit is represented by the contractual or notional amount of those instruments. We use the same credit policies in making commitments and conditional obligations as we do for on- balance sheet instruments. The following table sets forth our credit arrangements and financial instruments whose contract amounts represent credit risk as of December 31, 2014, 2013 and 2012: 2014 2013 2012 Commitments to extend credit Credit card arrangements Standby letters of credit and financial guarantees Total $ 1,156,682 45,155 33,280 $ 1,235,117 $ $ (In Thousands) 1,052,902 38,122 40,371 1,131,395 $ $ 824,047 25,699 36,374 886,120 Commitments to extend credit beyond current fundings are agreements to lend to a customer as long as there is no violation of any condition established in the contract. Such commitments generally have fixed expiration dates or other termination clauses and may require payment of a fee. Since many of the commitments are expected to expire without being drawn upon, the total commitment amounts do not necessarily represent future cash requirements. We evaluate each customer’s creditworthiness on a case-by-case basis. The amount of collateral obtained if deemed necessary by us upon extension of credit is based on our management’s credit evaluation. Collateral held varies but may include accounts receivable, inventory, property, plant and equipment, and income-producing commercial properties. Standby letters of credit are conditional commitments issued by us to guarantee the performance of a customer to a third party. Those guarantees are primarily issued to support public and private borrowing arrangements, including commercial paper, bond financing, and similar transactions. All letters of credit are due within one year or less of the original commitment date. The credit risk involved in issuing letters of credit is essentially the same as that involved in extending loan facilities to customers. Derivatives The Bank has entered into agreements with secondary market investors to deliver loans on a “best efforts delivery” basis. When a rate is committed to a borrower, it is based on the best price that day and locked with our investor for our customer for a 30-day period. In the event the loan is not delivered to the investor, the Bank has no risk or exposure with the investor. The interest rate lock commitments related to loans that are originated for later sale are classified as derivatives. The fair values of our agreements with investors and rate lock commitments to customers as of December 31, 2014 and 2013 were not material. 64 Asset and Liability Management The matching of assets and liabilities may be analyzed by examining the extent to which such assets and liabilities are “interest rate sensitive” and by monitoring an institution’s interest rate sensitivity “gap.” An asset or liability is said to be interest rate sensitive within a specific time period if it will mature or reprice within that time period. The interest rate sensitivity gap is defined as the difference between the dollar amount of rate-sensitive assets repricing during a period and the volume of rate-sensitive liabilities repricing during the same period. A gap is considered positive when the amount of interest rate-sensitive assets exceeds the amount of interest rate-sensitive liabilities. A gap is considered negative when the amount of interest rate-sensitive liabilities exceeds the amount of interest rate-sensitive assets. During a period of rising interest rates, a negative gap would tend to adversely affect net interest income while a positive gap would tend to result in an increase in net interest income. During a period of falling interest rates, a negative gap would tend to result in an increase in net interest income while a positive gap would tend to adversely affect net interest income. Our asset liability and investment committee is charged with monitoring our liquidity and funds position. The committee regularly reviews the rate sensitivity position on a three-month, six-month and one-year time horizon; loans-to-deposits ratios; and average maturities for certain categories of liabilities. The asset liability committee uses a model to analyze the maturities of rate-sensitive assets and liabilities. The model measures the “gap” which is defined as the difference between the dollar amount of rate-sensitive assets repricing during a period and the volume of rate-sensitive liabilities repricing during the same period. Gap is also expressed as the ratio of rate-sensitive assets divided by rate-sensitive liabilities. If the ratio is greater than “one,” then the dollar value of assets exceeds the dollar value of liabilities and the balance sheet is “asset sensitive.” Conversely, if the value of liabilities exceeds the dollar value of assets, then the ratio is less than one and the balance sheet is “liability sensitive.” Our internal policy requires our management to maintain the gap such that net interest margins will not change more than 10% if interest rates change by 100 basis points or more than 15% if interest rates change by 200 basis points. As of December 31, 2014, our gap was within such ranges. See “—Quantitative and Qualitative Analysis of Market Risk” below in Item 7A for additional information. Liquidity and Capital Adequacy Liquidity Liquidity is defined as our ability to generate sufficient cash to fund current loan demand, deposit withdrawals, or other cash demands and disbursement needs, and otherwise to operate on an ongoing basis. Liquidity is managed at two levels. The first is the liquidity of the Company. The second is the liquidity of the Bank. The management of liquidity at both levels is critical, because the Company and the Bank have different funding needs and sources, and each are subject to regulatory guidelines and requirements. We are subject to general FDIC guidelines which require a minimum level of liquidity. Management believes our liquidity ratios meet or exceed these guidelines. Our management is not currently aware of any trends or demands that are reasonably likely to result in liquidity increasing or decreasing in any material manner. The retention of existing deposits and attraction of new deposit sources through new and existing customers is critical to our liquidity position. In the event of compression in liquidity due to a run-off in deposits, we have a liquidity policy and procedure that provides for certain actions under varying liquidity conditions. These actions include borrowing from existing correspondent banks, selling or participating loans and the curtailment of loan commitments and funding. At December 31, 2014, our liquid assets, represented by cash and due from banks, federal funds sold and unpledged available-for-sale securities, totaled $402.5 million. Additionally, at such date we had available to us approximately $160.0 million in unused federal funds lines of credit with regional banks, subject to certain restrictions and collateral requirements, to meet short term funding needs. We believe these sources of funding are adequate to meet immediate anticipated funding needs. Our management meets on a weekly basis to review sources and uses of funding to determine the appropriate strategy to ensure an appropriate level of liquidity, and we have increased our focus on the generation of core deposit funding to supplement our liquidity position. At the current time, our long-term liquidity needs primarily relate to funds required to support loan originations and commitments and deposit withdrawals. Our regular sources of funding are from the growth of our deposit base, repayment of principal and interest on loans, the sale of loans and the renewal of time deposits. We also my continue periodic offerings of debt and equity securities. The following table reflects the contractual maturities of our term liabilities as of December 31, 2014. The amounts shown do not reflect any early withdrawal or prepayment assumptions. 65 Contractual Obligations (1) Deposits without a stated maturity Certificates of deposit (2) Federal funds purchased Other borrowings Operating lease commitments Total Total 1 year or less Payments due by Period Over 1 - 3 years (In Thousands) Over 3 - 5 years Over 5 years $ $ 2,998,569 399,591 264,315 19,973 14,268 3,696,716 $ $ - 218,837 264,315 - 2,500 485,652 $ $ - 129,133 - - 4,688 133,821 $ $ - 47,434 - - 3,456 50,890 $ $ - 4,187 - 19,973 3,624 27,784 (1) Excludes interest (2) Certificates of deposit give customers the right to early withdrawal. Early withdrawals may be subject to penalties. The penalty amount depends on the remaining time to maturity at the time of early withdrawal. Capital Adequacy As of December 31, 2014, our most recent notification from the FDIC categorized us as well-capitalized under the regulatory framework for prompt corrective action. To remain categorized as well-capitalized, we must maintain minimum total risk- based, Tier 1 risk-based, and Tier 1 leverage ratios as disclosed in the table below. Our management believes that we are well-capitalized under the prompt corrective action provisions as of December 31, 2014. In addition, the Alabama Banking Department has required that the Bank maintain a leverage ratio of 8.00%. The following table sets forth (i) the capital ratios of the Company required by the FDIC to maintain “well-capitalized” status and (ii) our actual ratios of capital to total regulatory or risk-weighted assets, as of December 31, 2014. Total risk-based capital Tier 1 capital Leverage ratio Well- Capitalized 10.00 % 6.00 % 5.00 % Actual at December 31, 2014 13.38 % 11.75 % 9.91 % For a description of capital ratios see Note 15 to “Notes to Consolidated Financial Statements”. Impact of Inflation Our consolidated financial statements and related data presented herein have been prepared in accordance with generally accepted accounting principles which require the measure of financial position and operating results in terms of historic dollars, without considering changes in the relative purchasing power of money over time due to inflation. Inflation generally increases the costs of funds and operating overhead, and to the extent loans and other assets bear variable rates, the yields on such assets. Unlike most industrial companies, virtually all of the assets and liabilities of a financial institution are monetary in nature. As a result, interest rates generally have a more significant effect on the performance of a financial institution than the effects of general levels of inflation. In addition, inflation affects financial institutions’ cost of goods and services purchased, the cost of salaries and benefits, occupancy expense, and similar items. Inflation and related increases in interest rates generally decrease the market value of investments and loans held and may adversely affect liquidity, earnings and stockholders’ equity. Mortgage originations and refinancing tend to slow as interest rates increase, and likely will reduce our volume of such activities and the income from the sale of residential mortgage loans in the secondary market. Adoption of Recent Accounting Pronouncements New accounting standards are discussed in Note 1 to “Notes to Consolidated Financial Statements”. 66 ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK. Like all financial institutions, we are subject to market risk from changes in interest rates. Interest rate risk is inherent in the balance sheet due to the mismatch between the maturities of rate-sensitive assets and rate-sensitive liabilities. If rates are rising, and the level of rate-sensitive liabilities exceeds the level of rate-sensitive assets, the net interest margin will be negatively impacted. Conversely, if rates are falling, and the level of rate-sensitive liabilities is greater than the level of rate- sensitive assets, the impact on the net interest margin will be favorable. Managing interest rate risk is further complicated by the fact that all rates do not change at the same pace; in other words, short term rates may be rising while longer term rates remain stable. In addition, different types of rate-sensitive assets and rate-sensitive liabilities react differently to changes in rates. To manage interest rate risk, we must take a position on the expected future trend of interest rates. Rates may rise, fall, or remain the same. Our asset liability committee develops its view of future rate trends and strives to manage rate risk within a targeted range by monitoring economic indicators, examining the views of economists and other experts, and understanding the current status of our balance sheet. Our annual budget reflects the anticipated rate environment for the next twelve months. The asset liability committee conducts a quarterly analysis of the rate sensitivity position and reports its results to our board of directors. The asset liability committee employs multiple modeling scenarios to analyze the maturities of rate-sensitive assets and liabilities. The model measures the “gap” which is defined as the difference between the dollar amount of rate-sensitive assets repricing during a period and the volume of rate-sensitive liabilities repricing during the same period. The gap is also expressed as the ratio of rate-sensitive assets divided by rate-sensitive liabilities. If the ratio is greater than “one”, the dollar value of assets exceeds the dollar value of liabilities; the balance sheet is “asset sensitive”. Conversely, if the value of liabilities exceeds the value of assets, the ratio is less than one and the balance sheet is “liability sensitive”. Our internal policy requires management to maintain the gap such that net interest margins will not change more than 10% if interest rates change 100 basis points or more than 15% if interest rates change 200 basis points. As of December 31, 2014, our gap was within such ranges. The model measures scheduled maturities in periods of three months, four to twelve months, one to five years and over five years. The chart below illustrates our rate-sensitive position at December 31, 2014. Management uses the one year gap as the appropriate time period for setting strategy. Interest-earning assets: Loans, including mortgages held for sale Securities Federal funds sold Interest bearing balances with banks Total interest-earning assets Interest-bearing liabilities: Deposits: Interest-bearing checking Money market and savings Time deposits Federal funds purchased Other borrowings Total interest-bearing liabilities Interest sensitivity gap Cumulative sensitivity gap 1-3 Months Rate Sensitive Gap Analysis 4-12 Months 1-5 Years Over 5 Years Total (Dollars in Thousands) $ $ $ $ $ 1,873,980 23,518 891 246,324 2,144,713 556,863 1,631,246 64,686 264,315 - 2,517,110 (372,397) (372,397) $ $ $ $ $ 327,521 43,010 - 490 371,021 - - 154,158 - - 154,158 216,863 (155,534) $ $ $ $ $ 1,035,258 197,938 - 1,240 1,234,436 - - 176,569 - - 176,569 1,057,867 902,333 $ $ $ $ $ 129,083 67,120 - - 196,203 - - 4,178 - 19,973 24,151 172,052 1,074,385 $ $ $ $ $ 3,365,842 331,586 891 248,054 3,946,373 556,863 1,631,246 399,591 264,315 19,973 2,871,988 1,074,385 - Percent of cumulative sensitivity Gap to total interest-earning assets (9.4)% (3.9)% 22.9 % 27.2 % 67 The interest rate risk model that defines the gap position also performs a “rate shock” test of the balance sheet. The rate shock procedure measures the impact on the economic value of equity (EVE) which is a measure of long term interest rate risk. EVE is the difference between the market value of our assets and the liabilities and is our liquidation value. In this analysis, the model calculates the discounted cash flow or market value of each category on the balance sheet. The percent change in EVE is a measure of the volatility of risk. Regulatory guidelines specify a maximum change of 30% for a 200 basis points rate change. Short term rates dropped to historically low levels during 2009 and have remained at those low levels. We could not assume further drops in interest rates in our model, and as a result feel the down rate shock scenarios are not meaningful. At December 31, 2014, the 2.87% change for a 200 basis points rate change is well within the regulatory guidance range. The chart below identifies the EVE impact of an upward shift in rates of 100 and 200 basis points. Economic Value of Equity Under Rate Shock At December 31, 2014 0 bps +100 bps +200 bps Economic value of equity $ 407,213 Actual dollar change Percent change (Dollars in Thousands) 413,362 $ $ 6,149 $ $ 1.51 % 418,900 11,687 2.87 % The one year gap ratio of negative 3.9% indicates that we would show a decrease in net interest income in a rising rate environment, and the EVE rate shock shows that the EVE would increase in a rising rate environment. The EVE simulation model is a static model which provides information only at a certain point in time. For example, in a rising rate environment, the model does not take into account actions which management might take to change the impact of rising rates on us. Given that limitation, it is still useful in assessing the impact of an unanticipated movement in interest rates. The above analysis may not on its own be an entirely accurate indicator of how net interest income or EVE will be affected by changes in interest rates. Income associated with interest earning assets and costs associated with interest bearing liabilities may not be affected uniformly by changes in interest rates. In addition, the magnitude and duration of changes in interest rates may have a significant impact on net interest income. Interest rates on certain types of assets and liabilities fluctuate in advance of changes in general market rates, while interest rates on other types may lag behind changes in general market rates. Our asset liability committee develops its view of future rate trends by monitoring economic indicators, examining the views of economists and other experts, and understanding the current status of our balance sheet and conducts a quarterly analysis of the rate sensitivity position. The results of the analysis are reported to our board of directors. 68 ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA The financial statements and supplementary data required by Regulations S-X and by Item 302 of Regulation S-K are set forth in the pages listed below. Report of Independent Registered Public Accounting Firm on Consolidated Financial Statements Report of Management on Internal Control over Financial Reporting Report of Independent Registered Public Accounting Firm on Internal Control over Financial Reporting Consolidated Balance Sheets at December 31, 2014 and 2013 Consolidated Statements of Income for the Years Ended December 31, 2014, 2013 and 2012 Consolidated Statements of Comprehensive Income for the Years Ended December 31, 2014, 2013 and 2012 Consolidated Statements of Stockholders' Equity for the Years Ended December 31, 2014, 2013 and 2012 Consolidated Statements of Cash Flows for the Years Ended December 31, 2014, 2013 and 2012 Notes to Consolidated Financial Statements Page 70 71 72 73 74 75 76 77 79 69 REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM To the Board of Directors and Stockholders ServisFirst Bancshares, Inc. We have audited the accompanying consolidated balance sheets of ServisFirst Bancshares, Inc. and subsidiaries as of December 31, 2014 and 2013, and the related consolidated statements of income, comprehensive income, stockholders’ equity and cash flows for each of the years in the three-year period ended December 31, 2014. These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on these consolidated financial statements based on our audits. We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit also includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion. In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of ServisFirst Bancshares, Inc. and subsidiaries as of December 31, 2014 and 2013, and the results of their operations and their cash flows for each of the years in the three-year period ended December 31, 2014, in conformity with accounting principles generally accepted in the United States of America. We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the Company's internal controls over financial reporting as of December 31, 2014, based on criteria established in Internal Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission, and our report dated March 3, 2015, expressed an unqualified opinion thereon. /s/ Dixon Hughes Goodman LLP Atlanta, Georgia March 3, 2015 70 REPORT OF MANAGEMENT ON INTERNAL CONTROL OVER FINANCIAL REPORTING We, as members of the Management of ServisFirst Bancshares, Inc. (the “Company”), are responsible for establishing and maintaining effective internal control over financial reporting. The Company’s internal control system was designed to provide reasonable assurance to the Company’s management and Board of Directors regarding the preparation and fair presentation of the Company’s financial statements for external purposes in accordance with U.S. generally accepted accounting principles. Internal control over financial reporting includes self-monitoring mechanisms, and actions are taken to correct deficiencies as they are identified. All internal controls systems, no matter how well designed, have inherent limitations and may not prevent or detect misstatements in the Company’s financial statements, including the possibility of circumvention or overriding of controls. Therefore, even those systems determined to be effective can provide only reasonable assurance with respect to financial statement preparation and presentation. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate. The Company’s management assessed the effectiveness of its internal control over financial reporting as of December 31, 2014. In making this assessment, we used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission (COSO) in its Internal Control—Integrated Framework (2013). Based on this assessment, management determined that the Company maintained effective internal control over financial reporting as of December 31, 2014, based on these criteria. The Company’s independent registered public accounting firm has issued an audit report on the effectiveness of the Company’s internal control over financial reporting. This report appears on the following page. by by SERVISFIRST BANCSHARES, INC. /s/THOMAS A. BROUGHTON, III THOMAS A. BROUGHTON, III President and Chief Executive Officer /s/WILLIAM M. FOSHEE WILLIAM M. FOSHEE Chief Financial Officer 71 REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM To the Board of Directors and Stockholders ServisFirst Bancshares, Inc. We have audited internal control over financial reporting of ServisFirst Bancshares, Inc. and subsidiaries (the “Company”) as of December 31, 2014, based on criteria established in Internal Control—Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission. The Company’s management is responsible for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting, included in the accompanying Report of Management on Internal Control over Financial Reporting. Our responsibility is to express an opinion on the Company's internal control over financial reporting based on our audit. We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in all material respects. Our audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our audit also included performing such other procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion. A company's internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company's internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company's assets that could have a material effect on the financial statements. Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate. In our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of December 31, 2014, based on criteria established in Internal Control—Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission. We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the consolidated financial statements of ServisFirst Bancshares, Inc. and subsidiaries as of and for the year ended December 31, 2014, and our report dated March 3, 2015, expressed an unqualified opinion on those consolidated financial statements. /s/ Dixon Hughes Goodman LLP Atlanta, Georgia March 3, 2015 72 SERVISFIRST BANCSHARES, INC. AND SUBSIDIARIES CONSOLIDATED BALANCE SHEETS (In thousands, except share and per share amounts) December 31, 2014 December 31, 2013 ASSETS Cash and due from banks Interest-bearing balances due from depository institutions Federal funds sold Cash and cash equivalents Available for sale debt securities, at fair value Held to maturity debt securities (fair value of $29,974 and $31,315 at December 31, 2014 and 2013, respectively) Restricted equity securities Mortgage loans held for sale Loans Less allowance for loan losses Loans, net Premises and equipment, net Accrued interest and dividends receivable Deferred tax asset, net Other real estate owned and repossessed assets Bank owned life insurance contracts Other assets Total assets LIABILITIES AND STOCKHOLDERS' EQUITY Liabilities: Deposits: Noninterest-bearing Interest-bearing Total deposits Federal funds purchased Other borrowings Accrued interest payable Other liabilities Total liabilities Stockholders' equity: Preferred stock, Series A Senior Non-Cumulative Perpetual, par value $0.001 (liquidation preference $1,000), net of discount; 40,000 shares authorized, 40,000 shares issued and outstanding at December 31, 2014 and at December 31, 2013 Preferred stock, par value $0.001 per share; 1,000,000 authorized and 960,000 currently undesignated Common stock, par value $0.001 per share; 50,000,000 shares authorized; 24,801,518 shares issued and outstanding at December 31, 2014 and 22,050,036 shares issued and outstanding at December 31, 2013 Additional paid-in capital Retained earnings Accumulated other comprehensive income Total stockholders' equity attributable to ServisFirst Bancshares, Inc. Noncontrolling interest Total stockholders' equity Total liabilities and stockholders' equity See Notes to Consolidated Financial Statements. $ $ $ $ 48,519 248,054 891 297,464 298,310 29,355 3,921 5,984 3,359,858 (35,629) 3,324,229 7,815 11,214 15,716 6,840 86,288 11,543 4,098,679 810,460 2,587,700 3,398,160 264,315 19,973 1,940 7,078 3,691,466 39,958 - 25 185,397 177,091 4,490 406,961 252 407,213 4,098,679 $ $ $ $ 61,370 188,411 8,634 258,415 265,728 32,274 4,230 8,134 2,858,868 (30,663) 2,828,205 8,351 10,262 11,018 12,861 69,008 12,213 3,520,699 650,456 2,369,186 3,019,642 174,380 19,940 769 8,776 3,223,507 39,958 - 7 123,325 130,011 3,891 297,192 - 297,192 3,520,699 73 SERVISFIRST BANCSHARES, INC. AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF INCOME (In thousands, except per share amounts) Year Ended December 31, 2013 2012 2014 136,066 4,497 3,489 159 514 144,725 12,420 1,699 14,119 130,606 10,259 120,347 4,265 2,047 3 2,280 2,634 11,229 31,017 5,547 2,435 2,094 1,533 14,972 57,598 73,978 21,601 52,377 431 51,946 2.18 2.09 $ $ $ $ 118,285 3,888 3,407 128 373 126,081 11,830 1,789 13,619 112,462 13,008 99,454 3,228 2,513 131 1,994 2,144 10,010 26,324 5,202 1,809 1,799 1,426 10,929 47,489 61,975 20,358 41,617 416 41,201 2.00 1.90 $ $ $ $ 100,462 4,814 3,246 196 305 109,023 12,249 2,652 14,901 94,122 9,100 85,022 2,756 3,560 - 1,624 1,703 9,643 22,587 4,014 1,455 1,595 2,727 10,722 43,100 51,565 17,120 34,445 400 34,045 1.89 1.66 Interest income: Interest and fees on loans Taxable securities Nontaxable securities Federal funds sold Other interest and dividends Total interest income Interest expense: Deposits Borrowed funds Total interest expense Net interest income Provision for loan losses Net interest income after provision for loan losses Noninterest income: Service charges on deposit accounts Mortgage banking Securities gains Increase in cash surrender value life insurance Other operating income Total noninterest income Noninterest expenses: Salaries and employee benefits Equipment and occupancy expense Professional services FDIC and other regulatory assessments Other real estate owned expense Other operating expenses Total noninterest expenses Income before income taxes Provision for income taxes Net income Dividends on preferred stock Net income available to common stockholders Basic earnings per common share Diluted earnings per common share See Notes to Consolidated Financial Statements. $ $ $ $ 74 SERVISFIRST BANCSHARES, INC. AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME YEARS ENDED DECEMBER 31, 2014, 2013 AND 2012 (In thousands) Net income Other comprehensive income (loss), net of tax: Unrealized holding gains (losses) arising during period from securities available for sale, net of tax of $316, $(1,781) and $191 for 2014, 2013 and 2012, respectively Reclassification adjustment for net gains on sale of securities in net income, net of tax of $1 and $45 for 2014 and 2013, respectively Other comprehensive income (loss), net of tax Comprehensive income See Notes to Consolidated Financial Statements 2014 2013 2012 $ 52,377 $ 41,617 $ 34,445 601 (3,319) 354 (2) 599 52,976 $ (86) (3,405) 38,212 $ - 354 34,799 $ 75 Balance, December 31, 2011 $ Common dividends paid $0.167 per share Preferred dividends paid Exercise 997,890 stock options and warrants, including tax benefit of $381 Stock-based compensation expense Other comprehensive income Net income Balance, December 31, 2012 Common dividends paid, $0.167 per share Preferred dividends paid Exercise 494,100 stock options and warrants, including tax benefit of $262 Sale of 750,000 shares of common stock Issuance of 1,800,000 shares upon mandatory conversion of subordinated mandatorily convertible debentures Stock-based compensation expense Other comprehensive loss Net income Balance, December 31, 2013 Common dividends paid, $0.15 per share Common dividends declared, $0.05 per share Preferred dividends paid 3-for-1 common stock split, in the form of a stock dividend Issue 1,875,000 shares of common stock, net of issuance cost of $4,777 Issue 250 shares of REIT preferred stock Exercise 883,983 stock options and warrants, including tax benefit of $971 Stock-based compensation expense Other comprehensive income, net of tax Net income Balance, December 31, 2014 $ See Notes to Consolidated Financial Statements 39,958 - - - - - - 39,958 - - - - - - - - 39,958 - - - - - - - - - - 39,958 $ SERVISFIRST BANCSHARES, INC. AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY YEARS ENDED DECEMBER 31, 2014, 2013 AND 2012 (In thousands, except share amounts) Preferred Stock Common Stock Additional Paid-in Capital Retained Earnings Accumulated Other Comprehensive Income Noncontrolling Interest Total Stockholders' Equity $ 6 $ - - 87,805 $ - - 61,581 $ (3,134) (400) 6,942 $ - - - $ - - 196,292 (3,134) (400) 4,651 1,049 354 34,445 233,257 (3,682) (416) 3,279 10,337 15,000 1,205 (3,405) 41,617 297,192 (3,609) (1,240) (431) 52,076 250 6,316 3,681 599 52,379 407,213 - - - - - 6 - - - - 1 - - - 7 - - - 4,651 1,049 - - 93,505 - - 3,279 10,337 14,999 1,205 - - 123,325 - - - - - - 34,445 92,492 (3,682) (416) - - - - - 41,617 130,011 (3,609) (1,240) (431) 17 1 - - - - - 25 $ - (17) 52,075 - 6,316 3,681 - - 185,397 $ - - - - - 52,377 177,091 $ - - 354 - 7,296 - - - - - - (3,405) - 3,891 - - - - - - - - 599 - 4,490 $ - - - - - - - - - - - - - - - - - - - 250 - - - 2 252 $ 76 SERVISFIRST BANCSHARES, INC. AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF CASH FLOW (In thousands) Year Ended December 31, 2013 2012 2014 $ 52,377 $ 41,617 $ 34,445 OPERATING ACTIVITIES Net income Adjustments to reconcile net income to net cash provided by Deferred tax benefit Provision for loan losses Depreciation and amortization Net amortization of investments Market value adjustment of interest rate cap Increase in accrued interest and dividends receivable Stock-based compensation expense Increase (decrease) in accrued interest payable Proceeds from sale of mortgage loans held for sale Originations of mortgage loans held for sale Gain on sale of securities available for sale Gain on sale of mortgage loans held for sale Net loss on sale of other real estate owned and repossessed assets Write down of other real estate owned Decrease in special prepaid FDIC insurance assessments Increase in cash surrender value of life insurance contracts Losses of tax credit partnerships Excess tax benefits from the exercise of warrants Net change in other assets, liabilities, and other operating activities Net cash provided by operating activities INVESTMENT ACTIVITIES Purchase of debt securities available for sale Proceeds from maturities, calls and paydowns of debt securities available for sale Proceeds from sale of debt securities available for sale Purchase of debt securities held to maturity Proceeds from maturities, calls and paydowns of debt securities held to maturity Increase in loans Purchase of premises and equipment Purchase of equity securities Purchase of bank-owned life insurance contracts Proceeds from sale of equity securities Proceeds from sale of other real estate owned and repossessed assets Investment in tax credit partnerships Net cash used in investing activities FINANCING ACTIVITIES Net increase in non-interest-bearing deposits Net increase in interest-bearing deposits Net increase in federal funds purchased Proceeds from other borrowings Redemption of subordinated debentures Proceeds from sale of common stock, net Proceeds from sale of preferred stock, net Proceeds from exercise of stock options and warrants Excess tax benefits from exercise of stock options and warrants Repayment of other borrowings Dividends paid on common stock Dividends paid on preferred stock Net cash provided by financing activities Net increase (decrease) in cash and cash equivalents Cash and cash equivalents at beginning of year Cash and cash equivalents at end of year SUPPLEMENTAL DISCLOSURE Cash paid for: Interest Income taxes $ $ 77 (5,021) 10,259 1,838 3,247 - (952) 3,681 1,171 107,678 (103,481) (3) (2,047) 413 811 - (2,280) 207 (971) (2,812) 64,115 (1,805) 13,008 1,841 1,122 - (1,104) 1,205 (173) 192,576 (172,371) (131) (2,513) 159 433 2,498 (1,994) - (262) 92 74,198 (2,181) 9,100 1,218 1,079 9 (966) 1,049 (3) 239,292 (243,699) - (3,560) 105 2,189 1,322 (1,624) - (381) 3,790 41,184 (65,398) (83,455) (47,867) 32,833 173 - 2,919 (508,026) (1,307) - (15,000) 320 6,539 (2,145) (549,092) 160,004 218,514 89,935 - - 52,076 250 6,316 971 - (3,609) (431) 524,026 39,049 258,415 297,464 12,948 27,278 $ $ 40,959 4,140 (10,668) 4,361 (515,644) (1,346) - (10,000) 203 7,664 (7,907) (571,693) 105,282 402,788 57,315 - - 10,337 - 3,279 262 - (3,682) (416) 575,165 77,670 180,745 258,415 $ 106,783 - (11,701) 943 (540,019) (5,474) (787) (15,000) 347 2,967 - (509,808) 126,364 241,321 37,800 19,917 (15,464) - - 4,651 381 (5,000) (3,134) (400) 406,436 (62,188) 242,933 180,745 13,792 $ 20,878 14,904 17,714 NONCASH TRANSACTIONS Conversion of mandatorily convertible subordinated debentures Other real estate acquired in settlement of loans Internally financed sales of other real estate owned and repossessed assets Dividends declared See Notes to Consolidated Financial Statements. $ $ - 2,417 (15,000) $ 11,355 675 1,240 - - - 2,695 24 - 78 SERVISFIRST BANCSHARES, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS NOTE 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES Nature of Operations ServisFirst Bancshares, Inc. (the “Company”) was formed on August 16, 2007 and is a bank holding company whose business is conducted by its wholly-owned subsidiary ServisFirst Bank (the “Bank”). The Bank is headquartered in Birmingham, Alabama, and provides a full range of banking services to individual and corporate customers throughout the Birmingham market since opening for business in May 2005. The Bank has since expanded into the Huntsville, Montgomery, Dothan, Mobile, Alabama and Pensacola, Florida markets. The Bank has a subsidiary, SF Holding 1, Inc., which has subsidiaries, SF Realty 1, Inc., SF FLA Realty, Inc. and SF GA Realty, Inc. which operate as real estate investment trusts. More details about SF Holding 1, Inc. and its subsidiaries are included in Note 10. Basis of Presentation and Accounting Estimates To prepare consolidated financial statements in conformity with U.S. generally accepted accounting principles, management makes estimates and assumptions based on available information. These estimates and assumptions affect the amounts reported in the financial statements and the disclosures provided, and future results could differ. The allowance for loan losses, valuation of foreclosed real estate, deferred taxes, and fair values of financial instruments are particularly subject to change. All numbers are in thousands except share and per share data. Cash, Due from Banks, Interest-Bearing Balances due from Financial Institutions Cash and due from banks includes cash on hand, cash items in process of collection, amounts due from banks and interest bearing balances due from financial institutions. For purposes of cash flows, cash and cash equivalents include cash and due from banks and federal funds sold. Generally, federal funds are purchased and sold for one-day periods. Cash flows from loans, mortgage loans held for sale, federal funds sold, and deposits are reported net. The Bank is required to maintain reserve balances in cash or on deposit with the Federal Reserve Bank based on a percentage of deposits. The total of those reserve balances was approximately $36.9 million at December 31, 2014 and $24.4 million at December 31, 2013. Debt Securities Securities are classified as available-for-sale when they might be sold before maturity. Unrealized holding gains and losses, net of tax, on securities available for sale are reported as a net amount in a separate component of stockholders’ equity until realized. Gains and losses on the sale of securities available for sale are determined using the specific-identification method. The amortization of premiums and the accretion of discounts are recognized in interest income using methods approximating the interest method over the period to maturity. Declines in the fair value of available-for-sale securities below their cost that are deemed to be other than temporary are reflected in earnings as realized losses. Securities are classified as held-to-maturity when the Company has the positive intent and ability to hold the securities to maturity. Held-to-maturity securities are reported at amortized cost. In determining the existence of other-than-temporary impairment losses, management considers (1) the length of time and the extent to which the fair value has been less than cost, (2) the financial condition and near-term prospects of the issuer, and (3) the intent and ability of the Company to retain its investment in the issuer for a period of time sufficient to allow for any anticipated recovery in fair value. Investments in Restricted Equity Securities Carried at Cost Investments in restricted equity securities without a readily determinable market value are carried at cost. Mortgage Loans Held for Sale The Company classifies certain residential mortgage loans as held for sale. Typically mortgage loans held for sale are sold to a third party investor within a very short time period. The loans are sold without recourse and servicing is not retained. Net fees earned from this banking service are recorded in noninterest income. 79 In the course of originating mortgage loans and selling those loans in the secondary market, the Company makes various representations and warranties to the purchaser of the mortgage loans. Each loan is underwritten using government agency guidelines. Any exceptions noted during this process are remedied prior to sale. These representations and warranties also apply to underwriting the real estate appraisal opinion of value for the collateral securing these loans. Under the representations and warranties, failure by the Company to comply with the underwriting and/or appraisal standards could result in the Company being required to repurchase the mortgage loan or to reimburse the investor for losses incurred (make whole requests) if such failure cannot be cured by the Company within the specified period following discovery. The Company continues to experience a insignificant level of investor repurchase demands. There were no expenses incurred as part of these buyback obligations for the years ended December 31, 2014 and 2013. Loans Loans are reported at unpaid principal balances, less unearned fees and the allowance for loan losses. Interest on all loans is recognized as income based upon the applicable rate applied to the daily outstanding principal balance of the loans. Interest income on nonaccrual loans is recognized on a cash basis or cost recovery basis until the loan is returned to accrual status. A loan may be returned to accrual status if the Company is reasonably assured of repayment of principal and interest and the borrower has demonstrated sustained performance for a period of at least six months. Loan fees, net of direct costs, are reflected as an adjustment to the yield of the related loan over the term of the loan. The Company does not have a concentration of loans to any one industry or geographic market. The accrual of interest on loans is discontinued when there is a significant deterioration in the financial condition of the borrower and full repayment of principal and interest is not expected or the principal or interest is more than 90 days past due, unless the loan is both well-collateralized and in the process of collection. Generally, all interest accrued but not collected for loans that are placed on nonaccrual status are reversed against current interest income. Interest collections on nonaccrual loans are generally applied as principal reductions. The Company determines past due or delinquency status of a loan based on contractual payment terms. A loan is considered impaired when it is probable the Company will be unable to collect all principal and interest payments due according to the contractual terms of the loan agreement. Individually identified impaired loans are measured based on the present value of expected payments using the loan’s original effective rate as the discount rate, the loan’s observable market price, or the fair value of the collateral if the loan is collateral dependent. If the recorded investment in the impaired loan exceeds the measure of fair value, a valuation allowance may be established as part of the allowance for loan losses. Changes to the valuation allowance are recorded as a component of the provision for loan losses. Impaired loans also include troubled debt restructurings (“TDRs”). In the normal course of business management grants concessions to borrowers, which would not otherwise be considered, where the borrowers are experiencing financial difficulty. The concessions granted most frequently for TDRs involve reductions or delays in required payments of principal and interest for a specified time, the rescheduling of payments in accordance with a bankruptcy plan or the charge-off of a portion of the loan. In some cases, the conditions of the credit also warrant nonaccrual status, even after the restructure occurs. As part of the credit approval process, the restructured loans are evaluated for adequate collateral protection in determining the appropriate accrual status at the time of restructure. TDR loans may be returned to accrual status if there has been at least a six month sustained period of repayment performance by the borrower. Allowance for Loan Losses The allowance for loan losses is maintained at a level which, in management’s judgment, is adequate to absorb credit losses inherent in the loan portfolio. The amount of the allowance is based on management’s evaluation of the collectability of the loan portfolio, including the nature of the portfolio, credit concentrations, trends in historical loss experience, specific impaired loans, economic conditions, and other risks inherent in the portfolio. Allowances for impaired loans are generally determined based on collateral values or the present value of the estimated cash flows. The allowance is increased by a provision for loan losses, which is charged to expense, and reduced by charge-offs, net of recoveries. In addition, various regulatory agencies, as an integral part of their examination process, periodically review the allowance for losses on loans. Such agencies may require the Company to recognize adjustments to the allowance based on their judgments about information available to them at the time of their examination. Foreclosed Real Estate Foreclosed real estate includes both formally foreclosed property and in-substance foreclosed property. At the time of foreclosure, foreclosed real estate is recorded at fair value less cost to sell, which becomes the property’s new basis. Any 80 write downs based on the asset’s fair value at date of acquisition are charged to the allowance for loan losses. After foreclosure, these assets are carried at the lower of their new cost basis or fair value less cost to sell. Costs incurred in maintaining foreclosed real estate and subsequent adjustments to the carrying amount of the property are included in other operating expenses. Premises and Equipment Premises and equipment are stated at cost less accumulated depreciation. Expenditures for additions and major improvements that significantly extend the useful lives of the assets are capitalized. Expenditures for repairs and maintenance are charged to expense as incurred. Assets which are disposed of are removed from the accounts and the resulting gains or losses are recorded in operations. Depreciation is calculated on a straight-line basis over the estimated useful lives of the related assets (3 to 10 years). Leasehold improvements are amortized on a straight-line basis over the lesser of the lease terms or the estimated useful lives of the improvements. Derivatives and Hedging Activities As part of its overall interest rate risk management, the Company uses derivative instruments, which can include interest rate swaps, caps, and floors. Financial Accounting Standards Board (“FASB”) ASC 815-10, Derivatives and Hedging, requires all derivative instruments to be carried at fair value on the balance sheet. This accounting standard provides special accounting provisions for derivative instruments that qualify for hedge accounting. To be eligible, the Company must specifically identify a derivative as a hedging instrument and identify the risk being hedged. The derivative instrument must be shown to meet specific requirements under this accounting standard. The Company designates the derivative on the date the derivative contract is entered into as (1) a hedge of the fair value of a recognized asset or liability or of an unrecognized firm commitment (a “fair-value” hedge) or (2) a hedge of a forecasted transaction of the variability of cash flows to be received or paid related to a recognized asset or liability (a “cash-flow” hedge). Changes in the fair value of a derivative that is highly effective as a fair-value hedge, and that is designated and qualifies as a fair-value hedge, along with the loss or gain on the hedged asset or liability that is attributable to the hedged risk (including losses or gains on firm commitments), are recorded in current-period earnings. The effective portion of the changes in the fair value of a derivative that is highly effective and that is designated and qualifies as a cash-flow hedge is recorded in other comprehensive income, until earnings are affected by the variability of cash flows (e.g., when periodic settlements on a variable-rate asset or liability are recorded in earnings). The remaining gain or loss on the derivative, if any, in excess of the cumulative change in the present value of future cash flows of the hedged item is recognized in earnings. The Company formally documents all relationships between hedging instruments and hedged items, as well as its risk- management objective and strategy for undertaking various hedge transactions. This process includes linking all derivatives that are designated as fair-value or cash-flow hedges to specific assets and liabilities on the balance sheet or to specific firm commitments or forecasted transactions. The Company also formally assessed, both at the hedge’s inception and on an ongoing basis (if the hedges do not qualify for short-cut accounting), whether the derivatives that are used in hedging transactions are highly effective in offsetting changes in fair values or cash flows of hedged items. When it is determined that a derivative is not highly effective as a hedge or that it has ceased to be a highly effective hedge, the Company discontinues hedge accounting prospectively, as discussed below. The Company discontinues hedge accounting prospectively when: (1) it is determined that the derivative is no longer effective in offsetting changes in the fair value or cash flows of a hedged item (including firm commitments or forecasted transactions); (2) the derivative expires or is sold, terminated, or exercised; (3) the derivative is re- designated as a hedge instrument, because it is unlikely that a forecasted transaction will occur; (4) a hedged firm commitment no longer meets the definition of a firm commitment; or (5) management determines that designation of the derivative as a hedge instrument is no longer appropriate. When hedge accounting is discontinued because it is determined that the derivative no longer qualifies as an effective fair-value hedge, hedge accounting is discontinued prospectively and the derivative will continue to be carried on the balance sheet at its fair value with all changes in fair value being recorded in earnings but with no offsetting being recorded on the hedged item or in other comprehensive income for cash flow hedges. The Company uses derivatives to hedge interest rate exposures associated with mortgage loans held for sale and mortgage loans in process. The Company regularly enters into derivative financial instruments in the form of forward contracts, as part of its normal asset/liability management strategies. The Company’s obligations under forward contracts consist of “best effort” commitments to deliver mortgage loans originated in the secondary market at a future date. Interest rate lock commitments related to loans that are originated for later sale are classified as derivatives. In the normal course of business, 81 the Company regularly extends these rate lock commitments to customers during the loan origination process. The fair values of the Company’s forward contract and rate lock commitments to customers as of December 31, 2014 and 2013 were not material and have not been recorded. Income Taxes Income tax expense is the total of the current year income tax due or refundable and the change in deferred tax assets and liabilities. Deferred tax assets and liabilities are the expected future tax amounts for the temporary differences between carrying amounts and tax bases of assets and liabilities, computed using enacted tax rates. A valuation allowance, if needed, reduces deferred tax assets to the amount expected to be realized. The Company follows the provisions of ASC 740-10, Income Taxes. ASC 740-10 establishes a single model to address accounting for uncertain tax positions. ASC 740-10 clarifies the accounting for income taxes by prescribing a minimum recognition threshold a tax position is required to meet before being recognized in the financial statements. ASC 740-10 also provides guidance on derecognition measurement classification interest and penalties, accounting in interim periods, disclosure, and transition. ASC 740-10 provides a two-step process in the evaluation of a tax position. The first step is recognition. A Company determines whether it is more likely than not that a tax position will be sustained upon examination, including a resolution of any related appeals or litigation processes, based upon the technical merits of the position. The second step is measurement. A tax position that meets the more likely than not recognition threshold is measured at the largest amount of benefit that is greater than 50% likely of being realized upon ultimate settlement. Stock-Based Compensation At December 31, 2014, the Company had two stock-based compensation plans for grants of equity compensation to key employees and directors. These plans have been accounted for under the provisions of FASB ASC 718-10, Compensation – Stock Compensation with respect to employee stock options and under the provisions of FASB ASC 505-50, Equity-Based Payments to Non-Employees, with respect to non-employee stock options. The stock-based employee compensation plans are more fully described in Note 13. Earnings per Common Share Basic earnings per common share are computed by dividing net income available to common stockholders by the weighted average number of common shares outstanding during the period. Diluted earnings per common share include the dilutive effect of additional potential common shares issuable under stock options and warrants. Loan Commitments and Related Financial Instruments Financial instruments, which include credit card arrangements, commitments to make loans and standby letters of credit, are issued to meet customer financing needs. The face amount for these items represents the exposure to loss before considering customer collateral or ability to repay. Such financial instruments are recorded when they are funded. Instruments such as stand-by letters of credit are considered financial guarantees in accordance with FASB ASC 460-10. The fair value of these financial guarantees is not material. Fair Value of Financial Instruments Fair values of financial instruments are estimated using relevant market information and other assumptions, as more fully disclosed in Note 22. Fair value estimates involve uncertainties and matters of significant judgment regarding interest rates, credit risk, prepayments, and other factors, especially in the absence of broad markets for particular items. Changes in assumptions or in market conditions could significantly affect the estimates. Comprehensive Income Comprehensive income consists of net income and other comprehensive income. Accumulated comprehensive income, which is recognized as a separate component of equity, includes unrealized gains and losses on securities available for sale. Advertising Advertising costs are expensed as incurred. Advertising expense for the years ended December 31, 2014, 2013 and 2012 was $477,000, $532,000 and $454,000, respectively. Advertising typically consists of local print media aimed at businesses that the Company targets as well as sponsorships of local events that the Company’s clients and prospects are involved with. 82 Recently Adopted Accounting Pronouncements In July 2013, the FASB issued ASU No. 2013-10, Derivatives and Hedging (Topic 815): Inclusion of the Fed Funds Effective Swap Rate (or Overnight Index Swap Rate) as a Benchmark Interest Rate for Hedge Accounting Purposes, which permits the Fed Funds Effective Swap Rate to be used as a U.S. benchmark interest rate for hedge accounting purposes, in addition to the U.S. Treasury and London Interbank Offered Rate. The ASU also amends previous rules by removing the restriction on using different benchmark rates for similar hedges. This amendment applies to all entities that elect to apply hedge accounting of the benchmark interest rate. The amendments in this ASU were effective for qualifying new or redesignated hedging relationships entered into on or after July 17, 2013. The Company has adopted this update, but such adoption had no impact on its financial position or results of operations. In July 2013, the FASB issued ASU No. 2013-11, Income Taxes (Topic 740): Presentation of an Unrecognized Tax Benefit When a Net Operating Loss Carryforward, a Similar Tax Loss, or a Tax Credit Carryforward Exists, which provides that an unrecognized tax benefit, or a portion thereof, should be presented in the financial statements as a reduction to a deferred tax asset for a net operating loss carryforward, a similar tax loss, or a tax credit carryforward, except to the extent that a net operating loss carryforward, a similar tax loss, or a tax credit carryforward is not available at the reporting date to settle any additional income taxes that would result from disallowance of a tax position, or the tax law does not require the entity to use, and the entity does not intend to use, the deferred tax asset for such purpose, then the unrecognized tax benefit should be presented as a liability. These amendments in this ASU are effective for fiscal years, and interim reporting periods within those years, beginning after December 15, 2013. Early adoption and retrospective application is permitted. The Company has adopted this update, but such adoption had no impact on its financial position or results of operations. In January 2014, the FASB issued ASU No. 2014-1, Investments-Equity Method and Joint Ventures (Topic 323): Accounting for Investments in Qualified Affordable Housing Projects, which provides guidance on accounting for investments by a reporting entity in flow-through limited liability entities that manage or invest in affordable housing projects that qualify for the low-income housing tax credit. It permits reporting entities to make an accounting policy election to account for their investments in qualified affordable housing projects using the proportional amortization method if certain conditions are met. Under the proportional amortization method, an entity amortizes the initial investment in proportion to the tax credits and other tax benefits received, and recognizes the net investment performance in the income statement as a component of income tax expense (benefit). The amendments are effective for public entities for annual periods and interim reporting periods within those annual periods, beginning after December 15, 2014, and interim reporting periods within annual periods beginning after December 15, 2015. Early adoption is permitted and retrospective application is required for all periods presented. The Company made an investment in a limited partnership during the first quarter of 2014 which has invested in a qualified affordable housing project. The Company has made an election to account for this investment as provided for in this update, and will recognize the net investment performance of its share of the partnership as tax credits become available. Recent Accounting Pronouncements In January 2014, the FASB issued ASU No. 2014-04, Receivables-Troubled Debt Restructurings by Creditors (Subtopic 310- 40): Reclassification of Residential Real Estate Collateralized Consumer Mortgage Loans upon Foreclosure. These amendments are intended to clarify when a creditor should be considered to have received physical possession of residential real estate property collateralizing a consumer mortgage loan such that the loan should be derecognized and the real estate recognized. The amendments clarify that an in substance repossession or foreclosure occurs, and a creditor is considered to have received physical possession of residential real estate property collateralizing a consumer mortgage loan, upon either: (1) the creditor obtaining legal title to the residential real estate property upon completion of residential foreclosure, or (2) the borrower conveying all interest in the residential real estate property to the creditor to satisfy that loan through completion of a deed in lieu of foreclosure or through a similar legal agreement. Additional disclosures about such activities are required by these amendments. The amendments in this ASU become effective for public companies for annual periods and interim periods within those annual periods beginning after December 15, 2014, and early adoption is permitted. The Company is assessing the impact that these amendments will have on its financial position and results of operations, but does not currently anticipate that it will have a material impact. In May 2014, the FASB issued ASU No. 2014-09, Revenue from Contracts with Customers (Topic 606). These amendments affect any entity that either enters into contracts with customers to transfer goods or services or enters into contracts for the transfer of nonfinancial assets unless those contracts are within the scope of other standards (e.g. insurance contracts or lease contracts). This ASU will supersede the revenue recognition requirements in Topic 605, Revenue Recognition, and most industry-specific guidance, and creates a Topic 606, Revenue from Contracts with Customers. The core principle of the guidance is that an entity should recognize revenue to depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. This 83 ASU also requires additional disclosure about the nature, amount, timing and uncertainty of revenue and cash flows arising from customer contracts, including significant judgments and changes in judgments and assets recognized from costs incurred to obtain or fulfill a contract. This ASU will be effective for annual reporting periods beginning after December 15, 2016, including interim periods within that reporting period. Early adoption is not permitted. The ASU allows for either full retrospective or modified retrospective adoption. The Company is assessing the effects of this ASU, which exclude financial instruments from its scope, but does not anticipate that it will have a material impact on its financial position or results of operations. In June 2014, the FASB issued ASU No. 2014-12, Compensation—Stock Compensation (Topic 718): Accounting for Share- Based Payments When the Terms of an Award Provide That a Performance Target Could Be Achieved After the Requisite Service Period. The amendments clarify the proper method of accounting for share-based payments when the terms of an award provide that a performance target could be achieved after the requisite service period. This ASU requires that a performance target that affects vesting, and that could be achieved after the requisite service period, be treated as a performance condition. The performance target should not be reflected in estimating the grant-date fair value of the award. Compensation cost should be recognized in the period in which it becomes probable that the performance target will be achieved and should represent the compensation cost attributable to the period(s) for which the requisite service has already been rendered. The amendments in this ASU are effective for annual periods and interim periods within those annual periods beginning after December 15, 2015. Earlier adoption is permitted. None of the Company’s share-based payment awards have service components, so the Company does not believe this ASU will have an impact on its financial position or results of operations. In August 2014, the FASB issued ASU No. 2014-14 – Receivables – Troubled Debt Restructurings by Creditors (Subtopic 310-40): Classification of Certain Government-Guaranteed Mortgage Loans upon Foreclosure. These amendments address the diversity in practice regarding the classification and measurement of foreclosed loans which were part of a government- sponsored loan guarantee program (e.g. HUD, FHA, VA). The ASU outlines certain criteria that, if met, the loan (residential or commercial) should be derecognized and a separate other receivable should be recorded upon foreclosure at the amount of the loan balance (principal and interest) expected to be recovered from the guarantor. This ASU will be effective for annual reporting periods beginning after December 15, 2014, including interim periods within that reporting period. Early adoption is permitted, provided the entity has adopted ASU 2014-04. The ASU should be adopted either prospectively or on a modified retrospective basis. The Company is assessing the impact that these amendments will have on its financial position and results of operations, but does not currently anticipate that it will have a material impact. In August 2014, the FASB issued ASU No. 2014-15 Presentation of Financial Statements – Going Concern (Subtopic 205- 40): Disclosure of Uncertainties about an Entity’s Ability to Continue as a Going Concern. These amendments are intended to reduce diversity in the timing and content of going concern disclosures. This ASU clarifies management’s responsibility to evaluate and provide related disclosures if there are any conditions or events, as a whole, that raise substantial doubt about the entity’s ability to continue as a going concern for one year after the date the financial statements are issued (or, if applicable, available to be issued). The amendments in this ASU are effective for the annual period ending after December 15, 2016, and for annual and interim periods thereafter. Early application is permitted. The Company does not believe this ASU will have an impact on its financial position or results of operations. NOTE 2. DEBT SECURITIES The amortized cost and fair values of available-for-sale and held-to-maturity debt securities at December 31, 2014 and 2013 are summarized as follows: 84 December 31, 2014 Securities Available for Sale U.S. Treasury and government sponsored agencies Mortgage-backed securities State and municipal securities Corporate debt Total Securities Held to Maturity Mortgage-backed securities State and municipal securities Total December 31, 2013 Securities Available for Sale U.S. Treasury and government sponsored agencies Mortgage-backed securities State and municipal securities Corporate debt Total Securities Held to Maturity Mortgage-backed securities State and municipal securities Total $ $ $ $ $ $ Amortized Cost Gross Unrealized Gain Gross Unrealized Loss (In Thousands) Market Value 50,363 92,439 132,780 15,821 291,403 23,804 5,551 29,355 31,641 85,272 127,083 15,738 259,734 26,730 5,544 32,274 $ $ $ $ $ $ 775 3,095 3,211 165 7,246 449 490 939 674 2,574 3,430 163 6,841 266 197 463 $ $ $ $ $ $ - (11) (328) - (339) (320) - (320) (41) (98) (682) (26) (847) (1,422) - (1,422) $ $ $ $ $ $ 51,138 95,523 135,663 15,986 298,310 23,933 6,041 29,974 32,274 87,748 129,831 15,875 265,728 25,574 5,741 31,315 All mortgage-backed debt securities are with government sponsored enterprises (GSEs) such as Federal National Mortgage Association, Government National Mortgage Association, Federal Home Loan Bank, and Federal Home Loan Mortgage Corporation. At year-end 2014 and 2013, there were no holdings of debt securities of any issuer, other than the U.S. government and its agencies, in an amount greater than 10% of stockholders’ equity. The amortized cost and fair value of debt securities as of December 31, 2014 and 2013 by contractual maturity are shown below. Actual maturities may differ from contractual maturities because the issuers may have the right to call or prepay obligations with or without call or prepayment penalties. Debt securities available for sale Due within one year Due from one to five years Due from five to ten years Due after ten years Mortgage-backed securities Debt securities held to maturity Due from five to ten years Due after ten years Mortgage-backed securities December 31, 2014 December 31, 2013 Amortized Cost Market Value Amortized Cost Market Value (In Thousands) $ $ $ $ 16,944 121,591 60,079 350 92,439 291,403 298 5,253 23,804 29,355 $ $ $ $ 17,246 123,962 61,221 358 95,523 298,310 325 5,716 23,933 29,974 $ $ $ $ 5,659 102,535 65,174 1,094 85,272 259,734 - 5,544 26,730 32,274 $ $ $ $ 5,717 104,887 66,229 1,147 87,748 265,728 - 5,741 25,574 31,315 The following table shows the gross unrealized losses and fair value of debt securities, aggregated by category and length of time that securities have been in a continuous unrealized loss position at December 31, 2014 and 2013. In estimating other-than- temporary impairment losses, management considers, among other things, the length of time and the extent to which the fair value has been less than cost, the financial condition and near-term prospects of the issuer and the intent and ability of the Company to hold the security for a period of time sufficient to allow for any anticipated recovery in fair value. The unrealized losses shown in 85 the following table are primarily due to increases in market rates over the yields available at the time of purchase of the underlying securities and not credit quality. Because the Company does not intend to sell these securities and it is more likely than not that the Company will not be required to sell the securities before recovery of their amortized cost basis, which may be maturity, the Company does not consider these securities to be other-than-temporarily impaired at December 31, 2014. There were no other- than-temporary impairments for the years ended December 31, 2014, 2013 and 2012. Less Than Twelve Months Gross Unrealized Losses Fair Value Twelve Months or More Gross Unrealized Losses Fair Value (In Thousands) Total Gross Unrealized Losses Fair Value $ $ $ $ - - (162) - (162) (41) (852) (607) (26) (1,526) $ $ $ $ - - 19,945 - 19,945 5,854 21,365 30,666 5,958 63,843 $ $ $ $ - (331) (166) - (497) - (668) (75) - (743) $ $ $ $ - 17,751 10,820 - 28,571 - 6,691 3,443 - 10,134 $ $ $ $ - (331) (328) - (659) (41) (1,520) (682) (26) (2,269) $ $ $ $ - 17,751 30,765 - 48,516 5,854 28,056 34,109 5,958 73,977 December 31, 2014 U.S. Treasury and government sponsored agencies Mortgage-backed securities State and municipal securities Corporate debt Total December 31, 2013 U.S. Treasury and government sponsored agencies Mortgage-backed securities State and municipal securities Corporate debt Total At December 31, 2014, 46 of the Company’s 707 debt securities were in an unrealized loss position for more than 12 months. The following table summarizes information about sales of debt securities available for sale. 2014 Sale proceeds Gross realized gains Gross realized losses Net realized gain (loss) $ $ $ Years Ended December 31, 2013 (In Thousands) $ $ 4,140 $ 131 $ - 131 $ 173 3 - 3 $ 2012 - - - - The carrying value of debt securities pledged to secure public funds on deposits and for other purposes as required by law as of December 31, 2014 and 2013 was $230.6 million and $200.9 million, respectively. Equity securities include (1) a restricted investment in Federal Home Loan Bank of Atlanta stock for membership requirement and to secure available lines of credit, (2) an investment in First National Bankers Bank stock, and (3) an investment in a Community Reinvestment Act (“CRA”)-qualified mutual fund. The amount of investment in the Federal Home Loan Bank of Atlanta stock was $3.2 million and $3.5 million at December 31, 2014 and 2013, respectively. The amount of investment in the First National Bankers Bank stock was $250,000 at December 31, 2014 and 2013. The amount of investment in the CRA- qualified mutual fund was $503,000 and $493,000 at December 31, 2014 and 2013, respectively. NOTE 3. LOANS The composition of loans at December 31, 2014 and 2013 is summarized as follows: 86 Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total Loans Less: Allowance for loan losses Net Loans $ December 31, 2014 2013 (In Thousands) $ 1,495,092 208,769 $ 1,278,649 151,868 793,917 333,455 471,363 1,598,735 57,262 3,359,858 (35,629) 3,324,229 710,372 278,621 391,396 1,380,389 47,962 2,858,868 (30,663) 2,828,205 $ Changes in the allowance for loan losses during the years ended December 31, 2014, 2013 and 2012, respectively are as follows: Balance, beginning of year Loans charged off Recoveries Provision for loan losses Balance, end of year $ $ 2014 Years Ended December 31, 2013 (In Thousands) 26,258 $ (9,012) 409 13,008 30,663 30,663 (5,771) 478 10,259 35,629 $ $ $ 2012 22,030 (5,755) 883 9,100 26,258 The Company assesses the adequacy of its allowance for loan losses at the end of each calendar quarter. The level of the allowance is based on management’s evaluation of the loan portfolios, past loan loss experience, current asset quality trends, known and inherent risks in the portfolio, adverse situations that may affect the borrower’s ability to repay (including the timing of future payment), the estimated value of any underlying collateral, composition of the loan portfolio, economic conditions, industry and peer bank loan quality indications and other pertinent factors, including regulatory recommendations. This evaluation is inherently subjective as it requires material estimates including the amounts and timing of future cash flows expected to be received on impaired loans that may be susceptible to significant change. Loan losses are charged off when management believes that the full collectability of the loan is unlikely. A loan may be partially charged-off after a “confirming event” has occurred which serves to validate that full repayment pursuant to the terms of the loan is unlikely. Allocation of the allowance is made for specific loans, but the entire allowance is available for any loan that in management’s judgment deteriorates and is uncollectible. The portion of the reserve classified as qualitative factors, is management’s evaluation of potential future losses that would arise in the loan portfolio should management’s assumption about qualitative and environmental conditions materialize. This qualitative factor portion of the allowance for loan losses is based on management’s judgment regarding various external and internal factors including macroeconomic trends, management’s assessment of the Company’s loan growth prospects, and evaluations of internal risk controls. The following table presents an analysis of the allowance for loan losses by portfolio segment as of December 31, 2014 and 2013. The total allowance for loan losses is disaggregated into those amounts associated with loans individually evaluated and those associated with loans collectively evaluated. Changes in the allowance for loan losses, segregated by loan type, during the years ended December 31, 2014 and 2013, respectively, are as follows: 87 Commercial, financial and agricultural Real estate - construction Real estate - mortgage Consumer Total Allowance for loan losses: Balance at December 31, 2013 Charge-offs Recoveries Provision Balance at December 31, 2014 Individually Evaluated for Impairment Collectively Evaluated for Impairment Loans: Ending Balance Individually Evaluated for Impairment Collectively Evaluated for Impairment Allowance for loan losses: Balance at December 31, 2012 Charge-offs Recoveries Provision Balance at December 31, 2013 Individually Evaluated for Impairment Collectively Evaluated for Impairment Loans: Ending Balance Individually Evaluated for Impairment Collectively Evaluated for Impairment $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ 13,576 (2,311) 48 4,766 16,079 1,344 14,735 1,495,092 10,350 1,484,742 11,061 (1,932) 66 4,381 13,576 1,992 11,584 1,278,649 3,827 1,274,822 (In Thousands) Year Ended December 31, 2014 6,078 (1,267) 322 1,262 6,395 $ $ 10,065 (1,965) 74 3,938 12,112 December 31, 2014 $ $ 1,448 4,947 208,769 5,680 203,089 1,636 10,476 1,598,735 10,029 1,588,706 $ $ $ $ Year Ended December 31, 2013 6,907 (4,829) 296 3,704 6,078 $ $ 7,964 (2,041) 36 4,106 10,065 December 31, 2013 $ $ 1,597 4,481 151,868 9,238 142,630 1,982 8,083 1,380,389 18,202 1,362,187 $ $ $ $ 944 $ (228) 34 293 1,043 $ 666 $ 377 30,663 (5,771) 478 10,259 35,629 5,094 30,535 57,262 $ 666 56,596 3,359,858 26,725 3,333,133 326 $ (210) 11 817 944 $ 699 $ 245 26,258 (9,012) 409 13,008 30,663 6,270 24,393 47,962 $ 699 47,263 2,858,868 31,966 2,826,902 The credit quality of the loan portfolio is summarized no less frequently than quarterly using categories similar to the standard asset classification system used by the federal banking agencies. The following table presents credit quality indicators for the loan loss portfolio segments and classes. These categories are utilized to develop the associated allowance for loan losses using historical losses adjusted for current economic conditions defined as follows: (cid:2) (cid:2) (cid:2) Pass – loans which are well protected by the current net worth and paying capacity of the obligor (or obligors, if any) or by the fair value, less cost to acquire and sell, of any underlying collateral. Special Mention – loans with potential weakness that may, if not reversed or corrected, weaken the credit or inadequately protect the Company’s position at some future date. These loans are not adversely classified and do not expose an institution to sufficient risk to warrant an adverse classification. Substandard – loans that exhibit well-defined weakness or weaknesses that presently jeopardize debt repayment. These loans are characterized by the distinct possibility that the institution will sustain some loss if the weaknesses are not corrected. (cid:2) Doubtful – loans that have all the weaknesses inherent in loans classified substandard, plus the added characteristic that the weaknesses make collection or liquidation in full on the basis of currently existing facts, conditions, and values highly questionable and improbable. Loans by credit quality indicator as of December 31, 2014 and 2013 were as follows: 88 Pass Special Mention Substandard Doubtful Total (In Thousands) - - - - - - - - - - - - - - - - $ 1,495,092 208,769 793,917 333,455 471,363 1,598,735 57,262 $ 3,359,858 Total $ 1,278,649 151,868 710,372 278,621 391,396 1,380,389 47,962 $ 2,858,868 December 31, 2014 Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer $ 1,459,356 197,727 $ 25,416 5,332 $ 10,320 5,710 $ 784,492 326,316 457,782 1,568,590 56,559 6,848 4,253 9,015 20,116 37 2,577 2,886 4,566 10,029 666 Total $ 3,282,232 $ 50,901 $ 26,725 $ December 31, 2013 Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Pass Special Mention Substandard Doubtful (In Thousands) $ 1,238,109 139,239 $ 34,883 3,392 $ $ 5,657 9,237 696,687 265,019 379,419 1,341,125 47,243 11,545 1,253 8,179 20,977 3 2,140 12,349 3,798 18,287 716 Total $ 2,765,716 $ 59,255 $ 33,897 $ 89 Loans by performance status as of December 31, 2014 and 2013 are as follows: December 31, 2014 Performing Nonperforming Total (In Thousands) Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Total December 31, 2013 Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Total $ $ $ $ 1,493,995 203,720 $ 1,097 5,049 $ 1,495,092 208,769 793,234 331,859 470,404 1,595,497 56,596 3,349,808 $ 683 1,596 959 3,238 666 10,050 Performing Nonperforming (In Thousands) 1,276,935 148,118 $ 708,937 276,725 391,153 1,376,815 47,264 2,849,132 $ 1,714 3,750 1,435 1,896 243 3,574 698 9,736 793,917 333,455 471,363 1,598,735 57,262 3,359,858 Total 1,278,649 151,868 710,372 278,621 391,396 1,380,389 47,962 2,858,868 $ $ $ 90 Loans by past due status as of December 31, 2014 and 2013 are as follows: December 31, 2014 Past Due Status (Accruing Loans) 30-59 Days 60-89 Days 90+ Days Total Past Due (In Thousands) Non-Accrual Current Total Loans Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total $ 1,388 $ - 3,490 $ - $ 925 - 5,803 $ - 172 $ 5,049 1,489,117 $ 203,720 1,495,092 208,769 - 14 - 14 21 - - - - - - - - - - - 14 - 14 21 683 1,596 959 3,238 666 793,234 331,845 470,404 793,917 333,455 471,363 1,595,483 1,598,735 56,575 57,262 $ 1,423 $ 3,490 $ 925 $ 5,838 $ 9,125 $ 3,344,895 $ 3,359,858 December 31, 2013 Past Due Status (Accruing Loans) 30-59 Days 60-89 Days 90+ Days Total Past Due (In Thousands) Non-Accrual Current Total Loans Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total $ $ 73 $ - - 177 - 177 89 339 $ $ - - - - - - 97 97 $ - - - 19 - 19 96 115 $ $ 73 $ - 1,714 $ 3,750 1,276,862 $ 148,118 1,278,649 151,868 - 196 - 1,435 1,877 243 708,937 276,548 391,153 710,372 278,621 391,396 196 282 551 $ 3,555 602 9,621 $ 1,376,638 47,078 2,848,696 $ 1,380,389 47,962 2,858,868 Fair value estimates for specifically impaired loans are derived from appraised values based on the current market value or as is value of the property, normally from recently received and reviewed appraisals. Appraisals are obtained from state-certified appraisers and are based on certain assumptions, which may include construction or development status and the highest and best use of the property. These appraisals are reviewed by our credit administration department to ensure they are acceptable, and values are adjusted down for costs associated with asset disposal. Once this estimated net realizable value has been determined, the value used in the impairment assessment is updated. As subsequent events dictate and estimated net realizable values decline, required reserves may be established or further adjustments recorded. The following table presents details of the Company’s impaired loans as of December 31, 2014 and 2013, respectively. Loans which have been fully charged off do not appear in the tables. 91 December 31, 2014 Recorded Investment Unpaid Principal Balance Related Allowance (In Thousands) Average Recorded Investment Interest Income Recognized in Period $ $ 7,059 1,527 $ 7,059 1,527 - - - - - - - - 1,344 1,448 160 694 782 1,636 666 5,094 1,344 1,448 160 694 782 1,636 666 5,094 $ $ 7,104 1,493 236 592 2,283 3,111 - 11,708 3,262 4,382 1,140 2,743 2,767 6,650 681 14,975 10,366 5,875 1,376 3,335 5,050 9,761 681 26,683 $ $ 406 40 12 19 142 173 - 619 156 19 29 56 84 169 - 344 562 59 41 75 226 342 - 963 With no allowance recorded: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total with no allowance recorded With an allowance recorded: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total with allowance recorded Total Impaired Loans: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total impaired loans $ 1,576 542 1,944 4,062 - 12,648 3,291 4,153 1,001 2,344 2,622 5,967 666 14,077 10,350 5,680 2,577 2,886 4,566 10,029 666 26,725 $ 1,576 592 1,944 4,112 - 12,698 3,291 4,633 1,001 2,344 2,622 5,967 666 14,557 10,350 6,160 2,577 2,936 4,566 10,079 666 27,255 $ 92 December 31, 2013 Recorded Investment Unpaid Principal Balance Related Allowance (In Thousands) Average Recorded Investment Interest Income Recognized in Period $ 1,210 1,967 577 1,198 2,311 4,086 7,263 $ 1,210 2,405 577 1,198 2,311 4,086 7,701 $ - - - - - - - $ 1,196 1,363 603 1,200 1,901 3,704 6,263 2,617 7,271 1,509 11,120 1,487 14,116 699 24,703 3,827 9,238 2,086 12,318 3,798 18,202 699 31,966 $ 2,958 7,750 1,509 11,120 1,586 14,215 699 25,622 4,168 10,155 2,086 12,318 3,897 18,301 699 33,323 $ 1,992 1,597 620 1,210 152 1,982 699 6,270 1,992 1,597 620 1,210 152 1,982 699 6,270 $ 2,844 6,564 1,573 10,743 1,873 14,189 790 24,387 4,040 7,927 2,176 11,943 3,774 17,893 790 30,650 $ 63 32 32 55 123 210 305 98 200 38 342 96 476 28 802 161 232 70 397 219 686 28 1,107 With no allowance recorded: Commercial, financial and agricultural Real estate - construction $ Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Total with no allowance recorded With an allowance recorded: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total with allowance recorded Total Impaired Loans: Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer Total impaired loans $ Troubled Debt Restructurings (“TDR”) at December 31, 2014 and 2013 totaled $9.0 million and $14.2 million, respectively. At December 31, 2014, the Company had a related allowance for loan losses of $1.0 million allocated to these TDRs, compared to $2.4 million at December 31, 2013. The Company’s TDRs for the years ended December 31, 2014 and 2013 have all resulted from term extensions rather than from interest rate reductions or debt forgiveness. The following tables present loans modified in a TDR during the periods presented by portfolio segment and the financial impact of those modifications. The tables include modifications made to new TDRs, as well as renewals of existing TDRs. 93 Year Ended December 31, 2014 Pre- Modification Outstanding Recorded Investment Post- Modification Outstanding Recorded Investment Number of Contracts Troubled Debt Restructurings Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer (In Thousands) $ $ 7,139 - - 4,449 1,684 6,133 - 9 - - 1 2 3 - 7,139 - - 4,449 1,684 6,133 - 12 $ 13,272 $ 13,272 Year ended December 31, 2013 Pre- Modification Outstanding Recorded Investment Post- Modification Outstanding Recorded Investment Number of Contracts Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner-occupied commercial 1-4 family mortgage Other mortgage Total real estate - mortgage Consumer 5 7 - 4 1 5 - 17 $ $ $ 2,177 1,781 - 10,073 293 10,366 - 14,324 $ 2,177 1,781 - 10,073 293 10,366 - 14,324 The following table presents TDRs by portfolio segment which defaulted during the years ended December 31, 2014 and 2013, and which were modified in the previous twelve months (i.e., the twelve months prior to default). For purposes of this disclosure default is defined as 90 days past due and still accruing or placement on nonaccrual status. Defaulted during the period, where modified in a TDR twelve months prior to default Commercial, financial and agricultural Real estate - construction Real estate - mortgage: Owner occupied commercial 1-4 family mortgage Other mortgage Total real estate mortgage Consumer Years Ended December 31, 2014 2013 $ $ $ 925 - - 4,313 - 4,313 - 5,238 $ 1,067 1,781 3,121 1,847 - 4,968 - 7,816 In the ordinary course of business, the Company has granted loans to certain related parties, including directors, and their affiliates. The interest rates on these loans were substantially the same as rates prevailing at the time of the transaction and repayment terms are customary for the type of loan. Changes in related party loans for the years ended December 31, 2014 and 2013 are as follows: 94 Balance, beginning of year Advances Repayments Balance, end of year Years Ended December 31, 2014 2013 (In Thousands) $ $ 13,117 4,080 (4,114) 13,083 $ $ 12,400 4,975 (4,258) 13,117 NOTE 4. FORECLOSED PROPERTIES Other real estate and certain other assets acquired in foreclosure are carried at the lower of the recorded investment in the loan or fair value less estimated costs to sell the property. An analysis of foreclosed properties for the years ended December 31, 2014, 2013 and 2012 follows: Balance at beginning of year Transfers from loans and capitalized expenses Foreclosed properties sold Writedowns and partial liquidations Balance at end of year NOTE 5. PREMISES AND EQUIPMENT Premises and equipment are summarized as follows: Land and building Furniture and equipment Leasehold improvements Accumulated depreciation $ $ $ $ 2014 2013 2012 12,861 2,417 (6,539) (1,899) 6,840 $ $ 9,685 11,355 (7,664) (515) 12,861 $ $ 12,275 2,695 (2,967) (2,318) 9,685 December 31, 2014 2013 $ (In Thousands) 1,733 10,240 5,748 17,721 (9,906) 7,815 $ 1,724 9,579 5,131 16,434 (8,083) 8,351 The provisions for depreciation charged to occupancy and equipment expense for the years ended December 31, 2014, 2013 and 2012 were $1,838,000, $1,841,000 and $1,218,000, respectively. The Company leases land and building space under non-cancellable operating leases. Future minimum lease payments under non-cancellable operating leases at December 31, 2014 are summarized as follows: 2015 2016 2017 2018 2019 Thereafter (In Thousands) $ 2,500 2,468 2,220 1,973 1,483 3,624 $ 14,268 For the years ended December 31, 2014, 2013 and 2012, annual rental expense on operating leases was $2,674,000, $2,488,000 and $2,195,000, respectively. NOTE 6. VARIABLE INTEREST ENTITIES (VIEs) The Company utilizes special purpose entities (SPEs) that constitute investments in limited partnerships that undertake certain development projects to achieve federal and state tax credits. These SPEs are typically structured as VIEs and are thus subject 95 to consolidation by the reporting enterprise that absorbs the majority of the economic risks and rewards of the VIE. To determine whether it must consolidate a VIE, the Company analyzes the design of the VIE to identify the sources of variability within the VIE, including an assessment of the nature of risks created by the assets and other contractual obligations of the VIE, and determines whether it will absorb a majority of that variability. The Company has invested in a limited partnership for which it determined it is not the primary beneficiary, and which thus is not subject to consolidation by the Company. The Company reports its investment in this partnership at its net realizable value, estimated to be the discounted value of the remaining amount of tax credits to be received. The amount recorded as investment in this partnership at December 31, 2014 and 2013 was $265,000 and $313,000, respectively, and is included in other assets. The Company has invested in limited partnerships as funding investor. The partnerships are single purpose entities that lend money to real estate investors for the purpose of acquiring and operating commercial property. The investments qualify for New Market Tax Credits under Internal Revenue Code Section 45D, as amended. The Company has determined that it is the primary beneficiary of the economic risks and rewards of the VIEs, and thus has consolidated these partnership assets and liabilities into its consolidated financial statements. The amount of recorded investment in these partnerships as of December 31, 2014 and 2013 was $25,460,000 and $26,005,000, respectively, of which $17,386,000 in 2014 and 2013 is included in loans of the Company. The remaining amounts are included in other assets. NOTE 7. DEPOSITS Deposits at December 31, 2014 and 2013 were as follows: Noninterest-bearing demand Interest-bearing checking Savings Time Time, over $250,000 December 31, 2014 2013 (In Thousands) $ $ 810,460 2,158,984 29,125 205,414 194,177 3,398,160 $ $ 650,456 1,930,676 23,890 218,455 196,165 3,019,642 The scheduled maturities of time deposits at December 31, 2014 were as follows: 2015 2016 2017 2018 2019 2020 $ $ (In Thousands) 218,837 84,774 44,360 30,252 17,182 4,186 399,591 At December 31, 2014 and 2013, overdraft deposits reclassified to loans were $3,544,000 and $1,602,000, respectively. NOTE 8. FEDERAL FUNDS PURCHASED At December 31, 2014, the Company had $264.3 million in federal funds purchased from its respondent banks that are clients of its correspondent banking unit, compared to $174.4 million at December 31, 2013. Rates paid on these funds were between 0.25% and 0.30% as of December 31, 2014 and 2013. At December 31, 2014, the Company had available lines of credit totaling approximately $160.0 million with various financial institutions for borrowing on a short-term basis, with no amount outstanding. Available lines with these same banks totaled approximately $130.0 million at December 31, 2013. These lines are subject to annual renewals with varying interest rates. NOTE 9. OTHER BORROWINGS Other borrowings of $20.0 million are comprised of the Company’s 5.5% Subordinated Notes due November 9, 2022, which were issued in a private placement in November 2012. The notes pay interest semi-annually. 96 NOTE 10. SF HOLDING 1, INC., SF REALTY 1, INC., SF FLA REALTY, INC. AND SF GA REALTY, INC. In January 2012, the Company formed SF Holding 1, Inc., an Alabama corporation, and its subsidiary, SF Realty 1, Inc., an Alabama corporation. In September 2013, the Company formed SF FLA Realty, Inc., an Alabama corporation and a subsidiary of SF Holding 1, Inc. In May 2014, the Company formed SF GA Realty, Inc., an Alabama corporation and a subsidiary of SF Holding 1, Inc. SF Realty 1, SF FLA Realty and SF GA Realty all hold and manage participations in residential mortgages and commercial real estate loans originated by ServisFirst Bank and have elected to be treated as real estate investment trusts (“REIT”) for U.S. income tax purposes. SF Holding 1, Inc., SF Realty 1, Inc., SF FLA Realty, Inc. and SF GA Realty, Inc. are all consolidated into the Company. NOTE 11. PARTICIPATION IN THE SMALL BUSINESS LENDING FUND OF THE U.S. TREASURY DEPARTMENT On June 21, 2011, the Company entered into a Securities Purchase Agreement with the Secretary of the Treasury, pursuant to which the Company issued and sold to the Treasury 40,000 shares of its Senior Non-Cumulative Perpetual Preferred Stock, Series A, having a liquidation preference of $1,000 per share (the “Series A Preferred Stock”), for aggregate proceeds of $40,000,000. The issuance was pursuant to the Treasury’s Small Business Lending Fund program, a $30 billion fund established under the Small Business Jobs Act of 2010, which encourages lending to small businesses by providing capital to qualified community banks with assets of less than $10 billion. The Series A Preferred Stock is entitled to receive non- cumulative dividends payable quarterly on each January 1, April 1, July 1 and October 1, commencing October 1, 2011. The dividend rate, which is calculated on the aggregate Liquidation Amount, has been initially set at 1% per annum based upon the current level of “Qualified Small Business Lending” (“QSBL”) by the Bank. The dividend rate for future dividend periods will be set based upon the percentage change in qualified lending between each dividend period and the baseline QSBL level established at the time the Agreement was effective. Such dividend rate may vary from 1% per annum to 5% per annum for the second through tenth dividend periods, and from 1% per annum to 7% per annum for the eleventh through the first half of the nineteenth dividend periods. If the Series A Preferred Stock remains outstanding for more than four-and-one-half years, the dividend rate will be fixed at 9%. Prior to that time, in general, the dividend rate decreases as the level of the Bank’s QSBL increases. Such dividends are not cumulative, but the Company may only declare and pay dividends on its common stock (or any other equity securities junior to the Series A Preferred Stock) if it has declared and paid dividends for the current dividend period on the Series A Preferred Stock, and will be subject to other restrictions on its ability to repurchase or redeem other securities. In addition, if (i) the Company has not timely declared and paid dividends on the Series A Preferred Stock for six dividend periods or more, whether or not consecutive, and (ii) shares of Series A Preferred Stock with an aggregate liquidation preference of at least $25,000,000 are still outstanding, the Treasury (or any successor holder of Series A Preferred Stock) may designate two additional directors to be elected to the Company’s Board of Directors. As is more completely described in the Certificate of Designation, holders of the Series A Preferred Stock have the right to vote as a separate class on certain matters relating to the rights of holders of Series A Preferred Stock and on certain corporate transactions. Except with respect to such matters and, if applicable, the election of the additional directors described above, the Series A Preferred Stock does not have voting rights. The Company may redeem the shares of Series A Preferred Stock, in whole or in part, at any time at a redemption price equal to the sum of the Liquidation Amount per share and the per-share amount of any unpaid dividends for the then-current period, subject to any required prior approval by the Company’s primary federal banking regulator. NOTE 12. DERIVATIVES The Company has entered into agreements with secondary market investors to deliver loans on a “best efforts delivery” basis. When a rate is committed to a borrower, it is based on the best price that day and locked with the investor for the customer for a 30-day period. In the event the loan is not delivered to the investor, the Company has no risk or exposure with the investor. The interest rate lock commitments related to loans that are originated for later sale are classified as derivatives. The fair values of the Company’s agreements with investors and rate lock commitments to customers as of December 31, 2014 and December 31, 2013 were not material. NOTE 13. EMPLOYEE AND DIRECTOR BENEFITS At December 31, 2014, the Company has two stock incentive plans, which are described below. The compensation cost that has been charged against income for the plans was approximately $3,681,000, $1,205,000 and $1,049,000 for the years ended 97 December 31, 2014, 2013 and 2012, respectively. Included in the expense for 2014 are non-routine expenses of approximately $703,000 in the first quarter of 2014 resulting from a correction of our accounting for vested stock options previously granted to members of our advisory boards in our Huntsville, Montgomery and Dothan, Alabama markets, and approximately $1,800,000 in the second quarter of 2014 resulting from the acceleration of vesting of stock options granted to members of our advisory boards in our Mobile, Alabama and Pensacola, Florida markets. We historically accounted for such options to advisory board members under the provisions of FASB ASC Topic 718-10, Compensation – Stock Compensation, and now have determined to recognize as an expense the fair value of these vested options in accordance with the provisions of the FASB ASC Topic 505-50, Equity-Based Payments to Non-Employees. Stock Incentive Plans The Company’s 2005 Stock Incentive Plan (the “2005 Plan”), originally permitted the grant of stock options to its officers, employees, directors and organizers of the Company for up to 1,575,000 shares of common stock. However, upon stockholder approval during 2006, the 2005 Plan was amended in order to allow the Company to grant stock options for up to 3,075,000 shares of common stock. Both incentive stock options and non-qualified stock options may be granted under the 2005 Plan. Option awards are generally granted with an exercise price equal to the estimated fair market value of the Company’s stock at the date of grant; those option awards vest in varying amounts through 2016 and are based on continuous service during that vesting period and have a ten-year contractual term. Dividends are not paid on unexercised options and dividends are not subject to vesting. The 2005 Plan provides for accelerated vesting if there is a change in control (as defined in the 2005 Plan). On March 23, 2009, the Company’s board of directors adopted the 2009 Stock Incentive Plan (the “2009 Plan”), which was effective upon approval by the stockholders at the 2009 Annual Meeting of Stockholders. The 2009 Plan originally permitted the grant of up to 1,275,000 shares of common stock. However, upon stockholder approval during 2014, the 2009 Plan was amended in order to allow the Company to grant stock options for up to 2,775,000 shares of common stock. The 2009 Plan authorizes the grant of stock appreciation rights, restricted stock, incentive stock options, non-qualified stock options, non- stock share equivalents, performance shares or performance units and other equity-based awards. Option awards are generally granted with an exercise price equal to the estimated fair market value of the Company’s stock at the date of grant. As of December 31, 2014, there are a total of 2,019,000 shares available to be granted under the 2009 Amended and Restated Stock Incentive Plan. The fair value of each stock option award is estimated on the date of grant using a Black-Scholes-Merton valuation model that uses the assumptions noted in the following table. Expected volatilities are based on an index of approximately 79 publicly traded banks in the southeast United States. The expected term of options granted is based on the short-cut method and represents the period of time that options granted are expected to be outstanding. The risk-free rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant. Expected volatility Expected dividends Expected term (in years) Risk-free rate 2014 2013 19.25 % 1.31 % 8 2.24 % 18.65 % - % 7 1.72 % 2012 19.80 % - % 6 1.05 % The weighted average grant-date fair value of options granted during the years ended December 31, 2014, December 31, 2013 and December 31, 2012 was $3.69, $3.04 and $2.20, respectively. The following tables summarize stock option activity: 98 Year Ended December 31, 2014: Outstanding at beginning of year Granted Exercised Forfeited Outstanding at end of year Exercisable at December 31, 2014 Year Ended December 31, 2013: Outstanding at beginning of year Granted Exercised Forfeited Outstanding at end of year Exercisable at December 31, 2013 Year Ended December 31, 2012: Outstanding at beginning of year Granted Exercised Forfeited Outstanding at end of year Exercisable at December 31, 2012 Weighted Average Exercise Price Weighted Average Remaining Contractual Term (years) Aggregate Intrinsic Value (In Thousands) 7.69 16.83 5.92 11.92 9.38 7.75 6.96 12.65 4.48 7.50 7.69 5.40 6.11 10.00 4.24 8.18 6.96 4.68 5.5 9.3 2.5 7.9 5.9 4.1 5.8 9.7 2.8 5.6 5.5 3.2 6.0 9.3 2.4 - 5.8 3.6 $ $ $ $ $ $ $ $ $ 14,300 2,339 22,679 - 38,256 14,901 9,905 213 2,532 - 14,300 9,797 12,508 130 5,846 - 9,905 7,831 Shares 2,328,900 139,000 (838,983) (6,000) 1,622,917 591,418 2,449,500 180,000 (282,600) (18,000) 2,328,900 1,161,732 3,221,400 136,500 (864,390) (44,010) 2,449,500 1,238,475 $ $ $ $ $ $ $ $ $ Exercisable options at December 31, 2014 were as follows: Range of Exercise Price Shares Weighted Average Exercise Price Weighted Average Remaining Contractual Term (years) $ 3.33 3.67 5.00 6.67 8.33 11.00 13.83 $ 13,500 150,000 10,500 45,000 267,418 15,000 90,000 591,418 3.33 3.67 5.00 6.67 8.33 11.00 13.83 7.75 0.5 1.3 2.2 2.5 4.3 8.2 9.0 4.1 Aggregate Intrinsic Value (In Thousands) 400 $ 4,392 293 1,183 6,583 329 1,721 14,901 As of December 31, 2014, there was $1,218,000 of total unrecognized compensation cost related to non-vested stock options. The cost is expected to be recognized on the straight-line method over the next 2.3 years. The total fair value of shares vested during the years ended December 31, 2014, 2013 and 2012 was $2,025,000, $705,000 and $404,000, respectively. The fair value of shares vested during 2014 includes the accelerated vesting of nonemployee options awarded to the Company’s advisory directors in its Mobile, Alabama and Pensacola, Florida markets. Restricted Stock 99 The Company has awarded 235,500 shares of restricted stock to certain officers, of which 60,000 shares are vested. The value of restricted stock is determined to be the current value of the Company’s stock at the grant date, and this total value will be recognized as compensation expense over the vesting period. As of December 31, 2014, there was $852,000 of total unrecognized compensation cost related to non-vested restricted stock. The cost is expected to be recognized evenly over the remaining 1.7 years of the restricted stock’s vesting period. Stock Warrants In recognition of the efforts and financial risks undertaken by the organizers of ServisFirst Bank (the “Bank”) in 2005, the Bank granted warrants to organizers for 180,000 shares of Bank common stock with an exercise price of $3.333 per share. The warrants became warrants to purchase a like number of shares of the Company’s common stock upon the formation of the Company as a holding company for the Bank. 60,000 of these warrants were exercised in 2011 and the remaining 120,000 were exercised in 2012. The Company granted warrants for 225,000 shares of common stock with an exercise price of $8.333 per share in the third quarter of 2008. These warrants were issued in connection with trust preferred securities and 13,500 of these warrants were exercised in 2012, with the remaining 211,500 warrants exercised in 2013. The Company granted warrants for 45,000 shares of common stock with an exercise price of $8.333 per share in the second quarter of 2009. These warrants were issued in connection with the issuance of the Company’s 8.25% Subordinated Note. All of these warrants were exercised on May 14, 2014. Retirement Plans The Company has a retirement savings 401(k) and profit-sharing plan in which all employees age 21 and older may participate after completion of one year of service. For employees in service with the Company at June 15, 2005, the length of service and age requirements were waived. The Company matches employees’ contributions based on a percentage of salary contributed by participants and may make additional discretionary profit sharing contributions. The Company’s expense for the plan was $811,000, $878,000 and $1,167,000 for 2014, 2013 and 2012, respectively. The Company’s board of directors approved additional discretionary matches for 2013 and 2012 based on the profits of the Company during those years. The additional matches were 1% and 4%, respectively, and amounted to $200,000 and $576,000, respectively, and are included in the expenses above. NOTE 14. COMMON STOCK On May 19, 2014, the Company completed its initial public offering of 1,875,000 shares of common stock at a public offering price of $30.33 per share. The Company received net proceeds of approximately $52.1 million from the offering, after deducting the underwriting discount and offering expenses. On June 16, 2014, the Company declared a three-for-one split of its common stock in the form of a stock dividend. On July 16, 2014, stockholders of record as of the close of business on July 9, 2014 received a distribution of two additional shares of Company common stock for each common share owned. All share and per share amounts for all periods presented are reported giving effect to this three-for-one stock split. During 2013, the Company completed private placements of 750,000 shares of common stock. The shares were issued and sold at $13.83 per share to 110 accredited investors and 14 non-accredited investors. This sale of stock resulted in net proceeds of $10,337,000. This includes stock offering expenses of $38,000. NOTE 15. REGULATORY MATTERS The Bank is subject to dividend restrictions set forth in the Alabama Banking Code and by the Alabama State Banking Department. Under such restrictions, the Bank may not, without the prior approval of the Alabama State Banking Department, declare dividends in excess of the sum of the current year’s earnings plus the retained earnings from the prior two years. Based on these restrictions, the Bank would be limited to paying $129.1 million in dividends as of December 31, 2014. The Bank is subject to various regulatory capital requirements administered by the state and federal banking agencies. Failure to meet minimum capital requirements can initiate certain mandatory and possible additional discretionary actions by regulators that if undertaken, could have a direct material effect on the Bank and the financial statements. Under regulatory capital adequacy guidelines and the regulatory framework for prompt corrective action, the Bank must meet specific capital guidelines involving quantitative measures of the Bank’s assets, liabilities, and certain off-balance-sheet items as calculated 100 under regulatory accounting practices. The Bank’s capital amounts and classification under the prompt corrective guidelines are also subject to qualitative judgments by the regulators about components, risk weightings, and other factors. Quantitative measures established by regulation to ensure capital adequacy require the Bank to maintain minimum amounts and ratios (set forth in the table below) of total risk-based capital and Tier 1 capital to risk-weighted assets (as defined in the regulations), and Tier 1 capital to adjusted total assets (as defined). Management believes, as of December 31, 2014, that the Bank meets all capital adequacy requirements to which it is subject. As of December 31, 2014, the most recent notification from the Federal Deposit Insurance Corporation categorized ServisFirst Bank as well capitalized under the regulatory framework for prompt corrective action. To remain categorized as well capitalized, the Bank will have to maintain minimum total risk-based, Tier 1 risk-based, and Tier 1 leverage ratios as disclosed in the table below. Management believes that it is well capitalized under the prompt corrective action provisions as of December 31, 2014. The Company’s and Bank’s actual capital amounts and ratios are presented in the following table: As of December 31, 2014: Total Capital to Risk Weighted Assets: Consolidated ServisFirst Bank Tier I Capital to Risk Weighted Assets: Consolidated ServisFirst Bank Tier I Capital to Average Assets: Consolidated ServisFirst Bank As of December 31, 2013: Total Capital to Risk Weighted Assets: Consolidated ServisFirst Bank Tier I Capital to Risk Weighted Assets: Consolidated ServisFirst Bank Tier I Capital to Average Assets: Consolidated ServisFirst Bank Actual For Capital Adequacy Purposes To Be Well Capitalized Under Prompt Corrective Action Provisions Amount Ratio Amount Ratio Amount Ratio $ $ 458,073 397,748 402,471 362,119 402,471 362,119 343,904 341,256 293,301 310,593 293,301 310,593 13.38 % $ 11.62 % 11.75 % 10.58 % 9.91 % 8.92 % 11.73 % $ 11.64 % 10.00 % 10.59 % 8.48 % 8.98 % 273,943 273,939 136,972 136,970 162,377 162,375 234,617 234,601 117,308 117,301 138,373 138,331 8.00 % 8.00 % $ N/A 342,424 4.00 % 4.00 % 4.00 % 4.00 % N/A 205,454 N/A 202,969 8.00 % 8.00 % $ N/A 293,252 4.00 % 4.00 % 4.00 % 4.00 % N/A 175,951 N/A 172,913 N/A 10.00 % N/A 6.00 % N/A 5.00 % N/A 10.00 % N/A 6.00 % N/A 5.00 % NOTE 16. OTHER OPERATING INCOME AND EXPENSES The major components of other operating income and expense included in noninterest income and noninterest expense are as follows: 101 Other Operating Income (Loss) gain on sale of other real estate owned Credit card income Other Other Operating Expenses Postage Telephone Data processing Other loan expenses Supplies Customer and public relations Marketing Sales and use tax Donations and contributions Directors fees Write-down investment in tax credit partnerships Other operational losses Other NOTE 17. INCOME TAXES The components of income tax expense are as follows: 2014 Years Ended December 31, 2013 (In Thousands) 2012 (413) $ 2,041 1,006 2,634 $ (159) $ 1,425 878 2,144 $ (105) 1,064 744 1,703 264 $ 555 3,126 1,296 399 959 477 259 466 364 2,552 575 3,680 14,972 $ 195 465 2,535 1,882 380 838 532 309 370 341 356 113 2,613 10,929 $ $ 159 385 2,202 2,836 320 791 454 198 482 286 330 22 2,257 10,722 $ $ $ $ Current tax expense: Federal State Total current tax expense Deferred tax expense (benefit): $ Federal State Total deferred tax expense Total income tax expense $ 2014 Year Ended December 31, 2013 (In Thousands) 2012 25,929 $ 693 26,622 (3,778) (1,243) (5,021) 21,601 $ 21,264 899 22,163 (1,616) (189) (1,805) 20,358 $ $ 17,993 1,308 19,301 (1,999) (182) (2,181) 17,120 The Company’s total income tax expense differs from the amounts computed by applying the Federal income tax statutory rates to income before income taxes. A reconciliation of the differences is as follows: 102 Income tax at statutory federal rate Effect on rate of: State income tax, net of federal tax effect Tax-exempt income, net of expenses Bank owned life insurance contracts Incentive stock option expense Federal tax credits Other Effective income tax and rate Income tax at statutory federal rate Effect on rate of: State income tax, net of federal tax effect Tax-exempt income, net of expenses Bank owned life insurance contracts Incentive stock option expense Other Effective income tax and rate Income tax at statutory federal rate Effect on rate of: State income tax, net of federal tax effect Tax-exempt income, net of expenses Bank owned life insurance contracts Incentive stock option expense Other Effective income tax and rate Year Ended December 31, 2014 Amount (In Thousands) $ 25,892 % of Pre-tax Earnings 35.00 % (0.49)% (1.78)% (1.08)% (0.02)% (2.24)% (0.19)% 29.20 % (358) (1,316) (798) (18) (1,659) (142) 21,601 Year Ended December 31, 2013 Amount (In Thousands) % of Pre-tax Earnings 21,691 35.00 % 462 (1,200) (698) 66 (37) 20,284 0.75 % (1.94)% (1.13)% 0.11 % (0.06)% 32.85 % Year Ended December 31, 2012 Amount (In Thousands) % of Pre-tax Earnings 18,047 35.00 % 732 (1,007) (568) 121 (206) 17,119 1.42 % (1.95)% (1.10)% 0.23 % (0.40)% 33.20 % $ $ $ $ $ 103 The components of net deferred tax asset are as follows: Deferred tax assets: Allowance for loan losses Other real estate owned Nonqualified equity awards Nonaccrual interest State tax credits Investments Deferred loan fees Other deferred tax assets Total deferred tax assets Deferred tax liabilities: Net unrealized gain on securities available for sale Depreciation Prepaid expenses Deferred loan fees Investments Other deferred tax liabilities Total deferred tax liabilities Net deferred income tax assets December 31, 2014 2013 (In Thousands) 13,491 1,319 1,594 444 987 667 87 117 18,706 2,418 421 151 - - - 2,990 15,716 $ $ 11,844 1,222 773 374 - - - 141 14,354 2,102 514 161 83 229 247 3,336 11,018 $ $ The Company believes its net deferred tax asset is recoverable as of December 31, 2014 based on the expectation of future taxable income and other relevant considerations. The Company and its subsidiaries file a consolidated U.S. Federal income tax return and various consolidated and separate company state income tax returns. The Company is currently open to audit under the statute of limitations by the Internal Revenue Service for the years ended December 31, 2011 through 2014. The Company is also currently open to audit by several state departments of revenue for the years ended December 31, 2011 through 2014. The audit periods differ depending on the date the Company began business activities in each state. Currently, there are no years for which the Company filed a federal or state income tax return that are under examination by the IRS or any state department of revenue. Accrued interest and penalties on unrecognized income tax benefits totaled $6,000 and $12,000 as of January 1, 2014 and December 31, 2014, respectively. Unrecognized income tax benefits as of December 31, 2013 and December 31, 2014, that, if recognized, would impact the effective income tax rate totaled $437,000 and $804,000 (net of the federal benefit on state income tax issues), respectively. The Company does not expect any of the uncertain tax positions to be settled or resolved during the next twelve months. The following table presents a summary of the changes during 2014, 2013 and 2012 in the amount of unrecognized tax benefits that are included in the consolidated balance sheets. Balance, beginning of year Increases related to prior year tax positions Decreases related to prior year tax positions Increases related to current year tax positions Settlements Lapse of statute Balance, end of year $ $ 2014 2013 (In Thousands) 161 $ 276 - - - - 437 $ $ $ 437 367 - - - - 804 2012 - - - 161 - - 161 NOTE 18. COMMITMENTS AND CONTINGENCIES Loan Commitments The Company is a party to financial instruments with off-balance-sheet risk in the normal course of business to meet the financing needs of its customers. These financial instruments include commitments to extend credit, credit card arrangements, 104 and standby letters of credit. Such commitments involve, to varying degrees, elements of credit and interest rate risk in excess of the amount recognized in the balance sheets. A summary of the Company’s approximate commitments and contingent liabilities is as follows: Commitments to extend credit Credit card arrangements Standby letters of credit and financial guarantees Total 2014 2013 2012 1,156,682 45,155 (In Thousands) 1,052,902 $ 38,122 33,280 1,235,117 $ 40,371 1,131,395 $ $ $ $ 824,047 25,699 36,374 886,120 Commitments to extend credit, credit card arrangements, commercial letters of credit and standby letters of credit all include exposure to some credit loss in the event of nonperformance of the customer. The Company uses the same credit policies in making commitments and conditional obligations as it does for on-balance sheet financial instruments. Because these instruments have fixed maturity dates, and because many of them expire without being drawn upon, they do not generally present any significant liquidity risk to the Company. NOTE 19. CONCENTRATIONS OF CREDIT The Company originates primarily commercial, residential, and consumer loans to customers in the Company’s market area. The ability of the majority of the Company’s customers to honor their contractual loan obligations is dependent on the economy in the market area. The Company’s loan portfolio is concentrated primarily in loans secured by real estate, of which 54% is secured by real estate in the Company’s primary market areas. In addition, a substantial portion of the other real estate owned is located in that same market. Accordingly, the ultimate collectability of the loan portfolio and the recovery of the carrying amount of other real estate owned are susceptible to changes in market conditions in the Company’s primary market area. NOTE 20. EARNINGS PER COMMON SHARE Basic earnings per common share are computed by dividing net income available to common stockholders by the weighted average number of common shares outstanding during the period. Diluted earnings per common share include the dilutive effect of additional potential common shares issuable under stock options and warrants. 105 2014 Years Ended December 31, 2013 (Dollar Amounts In Thousands Except Per Share Amounts) 2012 Earnings Per Share Weighted average common shares outstanding Net income available to common stockholders Basic earnings per common share Weighted average common shares outstanding Dilutive effects of assumed conversions and exercise of stock options and warrants Weighted average common and dilutive potential common shares outstanding Net income available to common stockholders Effect of interest expense on convertible debt, net of tax and discretionary expenditures related to conversion Net income available to common stockholders, adjusted for effect of debt conversion Diluted earnings per common share 23,855,001 20,607,213 51,946 $ 2.18 41,201 $ 2.00 $ 17,989,311 34,045 1.89 23,855,001 20,607,213 17,989,311 963,220 1,198,812 2,835,945 24,818,221 21,806,025 51,946 $ 41,201 $ 20,825,256 34,045 - $ 115 $ 569 51,946 $ 2.09 $ 41,316 $ 1.90 $ 34,614 1.66 $ $ $ $ $ $ NOTE 21. RELATED PARTY TRANSACTIONS As more fully described in Note 3, the Company had outstanding loan balances to related parties as of December 31, 2014 and 2013 in the amount of $13.1 million and $13.1 million, respectively. Related party deposits totaled approximately $5.6 million and $6.2 million at December 31, 2014 and 2013, respectively. NOTE 22. FAIR VALUE MEASUREMENT Measurement of fair value under U.S. GAAP establishes a hierarchy that prioritizes observable and unobservable inputs used to measure fair value, as of the measurement date, into three broad levels, which are described below: Level 1: Quoted prices (unadjusted) in active markets that are accessible at the measurement date for assets or liabilities. The fair value hierarchy gives the highest priority to Level 1 inputs. Level 2: Observable prices that are based on inputs not quoted on active markets, but corroborated by market data. Level 3: Unobservable inputs are used when little or no market data is available. The fair value hierarchy gives the lowest priority to Level 3 inputs. In determining fair value, the Company utilizes valuation techniques that maximize the use of observable inputs and minimize the use of unobservable inputs to the extent possible and also considers counterparty credit risk in its assessment of fair value. Debt Securities. Where quoted prices are available in an active market, securities are classified within Level 1 of the hierarchy. Level 1 securities include highly liquid government securities such as U.S. treasuries and exchange-traded equity securities. For securities traded in secondary markets for which quoted market prices are not available, the Company generally relies on prices obtained from independent vendors. Such independent pricing services are to advise the Company on the carrying value of the securities available for sale portfolio. As part of the Company’s procedures, the price provided from the service is evaluated for reasonableness given market changes. When a questionable price exists, the Company investigates further to determine if the price is valid. If needed, other market participants may be utilized to determine the correct fair value. The Company has also reviewed and confirmed its determinations in discussions with the pricing service regarding their methods of price discovery. Securities measured with these techniques are classified within Level 2 of the hierarchy and often involve using quoted market prices for similar securities, pricing models or discounted cash flow calculations using inputs observable in the market where available. Examples include U.S. government agency securities, mortgage-backed securities, obligations of states and political subdivisions, and certain corporate, asset-backed and other securities. In cases where Level 1 or Level 2 inputs are not available, securities are classified in Level 3 of the hierarchy. 106 Interest Rate Swap Agreements. The fair value is estimated by a third party using inputs that are observable or that can be corroborated by observable market data and, therefore, are classified within Level 2 of the hierarchy. These fair value estimations include primarily market observable inputs such as yield curves and option volatilities, and include the value associated with counterparty credit risk. Impaired Loans. Impaired loans are measured and reported at fair value when full payment under the loan terms is not probable. Specific allowances for impaired loans are based on comparisons of the recorded carrying values of the loans to the present value of the estimated cash flows of these loans at each loan’s original effective interest rate, the fair value of the collateral or the observable market prices of the loans. Fair value is generally determined based on appraisals performed by certified and licensed appraisers using inputs such as absorption rates, capitalization rates and market comparables, adjusted for estimated costs to sell. Management modifies the appraised values, if needed, to take into account recent developments in the market or other factors, such as changes in absorption rates or market conditions from the time of valuation, and anticipated sales values considering management’s plans for disposition. Such modifications to the appraised values could result in lower valuations of such collateral. Estimated costs to sell are based on current amounts of disposal costs for similar assets. These measurements are classified as Level 3 within the valuation hierarchy. Impaired loans are subject to nonrecurring fair value adjustment upon initial recognition or subsequent impairment. A portion of the allowance for loan losses is allocated to impaired loans if the value of such loans is deemed to be less than the unpaid balance. Impaired loans are reviewed and evaluated on at least a quarterly basis for additional impairment and adjusted accordingly based on the same factors identified above. The amount recognized as an impairment charge related to impaired loans that are measured at fair value on a nonrecurring basis was $4,961,000 and $9,589,000 during the years ended December 31, 2014 and 2013, respectively. Other Real Estate Owned. Other real estate owned (“OREO”) acquired through, or in lieu of, foreclosure are held for sale and are initially recorded at the lower of cost or fair value, less selling costs. Any write-downs to fair value at the time of transfer to OREO are charged to the allowance for loan losses subsequent to foreclosure. Values are derived from appraisals of underlying collateral and discounted cash flow analysis. Net losses on the sale and write-downs of OREO of $1,297,000 and $868,000 was recognized during the years ended December 31, 2014 and 2013, respectively. These charges were for write- downs in the value of OREO subsequent to foreclosure and losses on the disposal of OREO. OREO is classified within Level 3 of the hierarchy. The following table presents the Company’s financial assets and financial liabilities carried at fair value on a recurring basis as of December 31, 2014 and December 31, 2013: Assets Measured on a Recurring Basis: Available-for-sale securities: U.S. Treasury and government sponsored agencies Mortgage-backed securities State and municipal securities Corporate debt Total assets at fair value Assets Measured on a Recurring Basis: Available-for-sale securities U.S. Treasury and government sponsored agencies Mortgage-backed securities State and municipal securities Corporate debt Total assets at fair value Fair Value Measurements at December 31, 2014 Using Quoted Prices in Active Markets for Identical Assets (Level 1) Significant Other Observable Inputs (Level 2) Significant Unobservable Inputs (Level 3) (In Thousands) Total $ $ $ $ 51,138 $ 95,523 135,663 15,986 298,310 $ - $ - - - - $ 51,138 95,523 135,663 15,986 298,310 Fair Value Measurements at December 31, 2013 Using Significant Other Observable Inputs (Level 2) Significant Unobservable Inputs (Level 3) (In Thousands) Total 32,274 $ 87,748 129,831 15,875 265,728 $ - $ - - - - $ 32,274 87,748 129,831 15,875 265,728 $ $ $ $ - - - - - Quoted Prices in Active Markets for Identical Assets (Level 1) - - - - - 107 The carrying amount and estimated fair value of the Company’s financial instruments were as follows:: Fair Value Measurements at December 31, 2014 Using Quoted Prices in Active Markets for Identical Assets (Level 1) Significant Other Observable Inputs (Level 2) Significant Unobservable Inputs (Level 3) Assets Measured on a Nonrecurring Basis: Impaired loans Other real estate owned and repossessed assets $ Total assets at fair value - - - (In Thousands) - $ - - $ 21,631 6,840 28,471 $ $ Total 21,631 6,840 28,471 Assets Measured on a Nonrecurring Basis: Impaired loans Other real estate owned Total assets at fair value Fair Value Measurements at December 31, 2013 Using Quoted Prices in Active Markets for Identical Assets (Level 1) $ $ - - - $ $ Significant Other Observable Inputs (Level 2) Significant Unobservable Inputs (Level 3) (In Thousands) - $ - - $ 25,696 12,861 38,557 $ $ Total 25,696 12,861 38,557 The fair value of a financial instrument is the current amount that would be exchanged in a sale between willing parties, other than in a forced liquidation. Fair value is best determined based upon quoted market prices. However, in many instances, there are no quoted market prices for the Company’s various financial instruments. In cases where quoted market prices are not available, fair values are based on estimates using present value or other valuation techniques. Those techniques are significantly affected by the assumptions used, including the discount rate and estimates of future cash flows. Accordingly, the fair value estimates may not be realized in an immediate settlement of the instrument. Current U.S. GAAP excludes certain financial instruments and all nonfinancial instruments from its fair value disclosure requirements. Accordingly, the aggregate fair value amounts presented may not necessarily represent the underlying fair value of the Company. The following methods and assumptions were used by the Company in estimating its fair value disclosures for financial instruments. Cash and cash equivalents: The carrying amounts in the statements of condition approximate these assets’ fair value. Debt securities: Where quoted prices are available in an active market, securities are classified within Level 1 of the hierarchy. Level 1 securities include highly liquid government securities such as U.S. treasuries and exchange-traded equity securities. For securities traded in secondary markets for which quoted market prices are not available, the Company generally relies on prices obtained from independent vendors. Such independent pricing services are to advise the Company on the carrying value of the securities available for sale portfolio. As part of the Company’s procedures, the price provided from the service is evaluated for reasonableness given market changes. When a questionable price exists, the Company investigates further to determine if the price is valid. If needed, other market participants may be utilized to determine the correct fair value. The Company has also reviewed and confirmed its determinations in discussions with the pricing service regarding their methods of price discovery. Securities measured with these techniques are classified within Level 2 of the hierarchy and often involve using quoted market prices for similar securities, pricing models or discounted cash flow calculations using inputs observable in the market where available. Examples include U.S. government agency securities, mortgage-backed securities, obligations of states and political subdivisions, and certain corporate, asset-backed and other securities. In cases where Level 1 or Level 2 inputs are not available, securities are classified in Level 3 of the fair value hierarchy. Equity securities: Fair values for FHLB stock and FNBB stock are considered to be their cost as they are redeemed at par value. The carrying amounts of investments in CRA-qualified mutual funds approximate their fair value. Loans, net: For variable-rate loans that re-price frequently and with no significant change in credit risk, fair value is based on carrying amounts. The fair value of other loans (for example, fixed-rate commercial real estate loans, mortgage loans, and industrial loans) is estimated using discounted cash flow analysis, based on interest rates currently being offered for loans with similar terms to borrowers of similar credit quality. Loan fair value estimates include judgments regarding future expected loss experience and risk characteristics. The method of estimating fair value does not incorporate the exit-price concept of fair 108 value as prescribed by ASC 820 and generally produces a higher value than an exit-price approach. The measurement of the fair value of loans is classified within Level 3 of the fair value hierarchy. Mortgage loans held for sale: Loans are committed to be delivered to investors on a “best efforts delivery” basis within 30 days of origination. Due to this short turn-around time, the carrying amounts of the Company’s agreements approximate their fair values. Bank owned life insurance contracts: The carrying amounts in the statements of condition approximate these assets’ fair value. Deposits: The fair values disclosed for demand deposits are, by definition, equal to the amount payable on demand at the reporting date (that is, their carrying amounts). The carrying amounts of variable-rate, fixed-term money market accounts and certificates of deposit approximate their fair values. Fair values for fixed-rate certificates of deposit are estimated using a discounted cash flow calculation using interest rates currently offered for deposits with similar remaining maturities. The fair value of the Company’s time deposits do not take into consideration the value of the Company’s long-term relationships with depositors, which may have significant value. Measurements of the fair value of certificates of deposit are classified within Level 2 of the fair value hierarchy. Other borrowings: The fair values of borrowings are estimated using discounted cash flow analysis, based on interest rates currently being offered by the Federal Home Loan Bank for borrowings of similar terms as those being valued. These measurements are classified as Level 2 in the fair value hierarchy. Federal funds purchased: The carrying amounts in the statements of condition approximate these liabilities’ fair value. Loan commitments: The fair values of the Company’s off-balance-sheet financial instruments are based on fees currently charged to enter into similar agreements. Since the majority of the Company’s other off-balance-sheet financial instruments consists of non-fee-producing, variable-rate commitments, the Company has determined they do not have a distinguishable fair value. The carrying amount, estimated fair value and placement in the fair value hierarchy of the Company’s financial instruments as of December 31, 2014 and December 31, 2013 are presented in the following table. This table includes those financial assets and liabilities that are not measured and reported at fair value on a recurring basis or nonrecurring basis. The Company’s financial assets and financial liabilities which are carried at fair value were as follows: 109 Financial Assets: Level 1 Inputs: Cash and cash equivalents Level 2 Inputs: Debt securities available for sale Debt securities held to maturity Restricted equity securities Federal funds sold Mortgage loans held for sale Bank owned life insurance contracts Level 3 Inputs: Loans, net Financial Liabilities: Level 2 Inputs: Deposits Federal funds purchased Other borrowings December 31, 2014 2013 Carrying Amount Fair Value Carrying Amount Fair Value (In Thousands) $ $ $ $ 297,464 298,310 29,355 3,921 891 5,984 86,288 $ $ 297,464 298,310 29,974 3,921 891 5,984 86,288 $ $ 258,415 265,728 32,274 4,230 8,634 8,134 69,008 258,415 265,728 31,315 4,230 8,634 8,134 69,008 $ 3,324,229 $ 3,327,371 $ 2,828,205 $ 2,825,924 $ 3,398,160 264,315 19,973 $ 3,399,261 264,315 19,973 $ 3,019,642 174,380 19,940 $ 3,024,390 174,380 19,940 NOTE 23. PARENT COMPANY FINANCIAL INFORMATION The following information presents the condensed balance sheet of the Company as of December 31, 2014 and 2013 and the condensed statements of income and cash flows for the years ended December 31, 2014, 2013 and 2012. CONDENSED BALANCE SHEETS (In Thousands) ASSETS Cash and due from banks Investment in subsidiary Other assets Total assets LIABILITIES AND STOCKHOLDERS' EQUITY Liabilities: Other borrowings Other liabilities Total liabilities Stockholders' equity: Preferred stock, Series A Senior Non-Cumulative Perpetual, par value $.001 (liquidation preference $1,000), net of discount; 40,000 shares authorized, 40,000 shares issued and outstanding at December 31, 2014 and 2013 Common stock, par value $.001 per share; 50,000,000 shares authorized; 24,801,518 shares issued and outstanding at December 31, 2014 and 22,050,036 shares issued and outstanding at December 31, 2013 Additional paid-in capital Retained earnings Accumulated other comprehensive income Total stockholders' equity Total liabilites and stockholders' equity 110 December 31, 2014 December 31, 2013 61,611 $ 366,609 51 428,271 $ 2,562 314,489 194 317,245 19,973 $ 1,337 21,310 19,940 113 20,053 39,958 39,958 25 185,397 177,091 4,490 406,961 428,271 $ 7 123,325 130,011 3,891 297,192 317,245 $ $ $ $ CONDENSED STATEMENTS OF INCOME FOR THE YEARS ENDED DECEMBER 31, (In Thousands) Income: Dividends received from subsidiary Other income Total income Expense: Other expenses Total expenses Equity in undistributed earnings of subsidiary Net income Dividends on preferred stock Net income available to common stockholders 2014 2013 2012 $ $ 12,000 - 12,000 1,183 1,183 41,529 52,346 400 51,946 $ 4,750 1 4,751 1,147 1,147 37,997 41,601 400 41,201 - 41 41 1,594 1,594 35,998 34,445 400 34,045 STATEMENTS OF CASH FLOW FOR THE YEARS ENDED DECEMBER 31, (In Thousands) Operating activities Net income Adjustments to reconcile net income to net cash used in operating activities: Other Equity in undistributed earnings of subsidiary Net cash (used in) provided by operating activities Investing activities Investment in subsidiary Net cash used in investing activities Financing activities Proceeds from other borrowings Repayment of subordinated debentures Proceeds from issuance of common stock, net Dividends paid on common stock Dividends paid on preferred stock Net cash provided by financing activities Increase (decrease) in cash and cash equivalents Cash and cash equivalents at beginning of year Cash and cash equivalents at end of year 2014 2013 2012 $ 52,346 $ 41,601 $ 34,445 165 (41,529) 10,982 - - - - 52,076 (3,609) (400) 48,067 59,049 2,562 61,611 $ (224) (37,997) 3,380 (10,499) (10,499) - - 10,499 (3,682) (400) 6,417 (702) 3,264 2,562 $ 878 (35,998) (675) - - 19,917 (15,464) 112 (3,134) (400) 1,031 356 2,908 3,264 $ NOTE 24. SUBSEQUENT EVENTS On January 31, 2015, we completed the merger with Metro Bancshares, Inc. (“Metro”), which resulted in the acquisition of 100% of all the outstanding shares of Metro, including all outstanding options and warrants, for an aggregate of 636,720 shares of ServisFirst common stock and approximately $20.9 million in cash, representing aggregate consideration value of approximately $40.3 million (based on the closing price of ServisFirst Bancshares, Inc. on January 30, 2015). The acquisition of Metro represents our first strategic acquisition and our entry into the Atlanta metropolitan market. At December 31, 2014, Metro had total assets of approximately $211 million, total loans of approximately $154 million, total deposits of approximately $182 million and total stockholders’ equity of approximately $28 million. The cash portion of the merger consideration was paid from the Company’s cash on hand. Because the acquisition closed on January 31, 2015, after the end of the fiscal period covered by this Annual Report on Form 10-K, the Company’s financial information does not include any of the results of operations from Metro or its subsidiary, Metro Bank. QUARTERLY FINANCIAL DATA (UNAUDITED) The following table sets forth certain unaudited quarterly financial data derived from our consolidated financial statements. Such data is only a summary and should be read in conjunction with our historical consolidated financial statements and related notes continued in this annual report on Form 10-K. 111 Interest income Interest expense Net interest income Provision for loan losses Net income available to common stockholders Net income per common share, basic Net income per common share, diluted Interest income Interest expense Net interest income Provision for loan losses Net income available to common stockholders Net income per common share, basic Net income per common share, diluted 2014 Quarter Ended (Dollars in thousands, except per share data) March 31 June 30 34,281 $ 3,432 30,849 2,314 11,658 0.53 $ 0.51 $ 35,424 3,446 31,978 2,438 11,469 0.49 0.46 September 30 36,857 $ 3,538 33,319 2,748 13,902 0.56 0.54 $ $ December 31 38,163 3,703 34,460 2,759 14,917 0.60 0.58 $ $ $ 2013 Quarter Ended (Dollars in thousands, except per share data) March 31 June 30 29,165 $ 3,264 25,901 4,284 9,151 0.48 $ 0.43 $ 30,692 3,211 27,481 3,334 9,586 0.46 0.45 September 30 32,499 $ 3,534 28,965 3,034 10,712 0.51 0.49 $ $ December 31 33,725 3,610 30,115 2,356 11,752 0.55 0.53 $ $ $ $ $ $ $ $ $ ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE. There were no disagreements with accountants regarding accounting and financial disclosure matters during the year ended December 31, 2014. A discussion of the change in accountants may be found in the Company’s definitive proxy statement to be filed with the Securities and Exchange Commission in connection with the 2015 Annual Meeting. ITEM 9A. CONTROLS AND PROCEDURES Evaluation of Disclosure Controls and Procedures Our management, under supervision and with the participation of the Chief Executive Officer and the Chief Financial Officer, evaluated the effectiveness of our disclosure controls and procedures, as defined under Exchange Act Rule 13a-15(e). Based upon that evaluation of these disclosure controls and procedures, the Chief Executive Officer and Chief Financial Officer concluded that our disclosure controls and procedures were effective as of December 31, 2014. Changes in Internal Control over Financial Reporting The Chief Executive Officer and Chief Financial Officer have concluded that there were no changes in our internal control over financial reporting identified in the evaluation of the effectiveness of our disclosure controls and procedures that occurred during the fiscal quarter ended December 31, 2014, that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting. Management’s Report on Internal Control over Financial Reporting Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as defined under Exchange Act Rules 13a-15(f) and 14d-14(f). Our internal control over financial reporting is designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. As of December 31, 2014, management assessed the effectiveness of our internal control over financial reporting based on criteria for effective internal control over financial reporting established in “Internal Control – Integrated Framework (2013),” issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO). Based on the assessment, management determined that the Company maintained effective internal control over financial reporting as of December 31, 2014, based on those criteria. The effectiveness of the Company’s internal control over financial reporting as of December 31, 2014, has been audited by Dixon Hughes Goodman LLP, an independent registered public accounting firm, as stated in their report herein — “Report of Independent Registered Public Accounting Firm.” 112 ITEM 9B. OTHER INFORMATION. None PART III ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE. We respond to this Item by incorporating by reference the material responsive to this Item in our definitive proxy statement to be filed with the Securities and Exchange Commission in connection with our 2015 Annual Meeting of Stockholders. Information regarding the Company’s executive officers is provided in Part I, Item 1 of the Form 10-K. Code of Ethics Our Board of Directors has adopted a Code of Ethics that applies to all of our employees, officers and directors. The Code of Ethics covers compliance with law; fair and honest dealings with us, with competitors and with others; fair and honest disclosure to the public; and procedures for compliance with the Code of Ethics. A copy of the Code of Ethics is included as Exhibit 14 to this Form 10-K. ITEM 11. EXECUTIVE COMPENSATION. We respond to this Item by incorporating by reference the material responsive to this Item in our definitive proxy statement to be filed with the Securities and Exchange Commission in connection with our 2015 Annual Meeting of Stockholders. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS. We respond to this Item by incorporating by reference the material responsive to this Item in our definitive proxy statement to be filed with the Securities and Exchange Commission in connection with our 2015 Annual Meeting of Stockholders. The information called for by this item relating to “Securities Authorized for Issuance Under Equity Compensation Plans” is provided in Part II, Item 5 of this Form 10-K. ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE. We respond to this Item by incorporating by reference the material responsive to this Item in our definitive proxy statement to be filed with the Securities and Exchange Commission in connection with our 2015 Annual Meeting of Stockholders. ITEM 14. PRINCIPAL ACCOUNTANT FEES AND SERVICES. We respond to this Item by incorporating by reference the material responsive to this Item in our definitive proxy statement to be filed with the Securities and Exchange Commission in connection with our 2015 Annual Meeting of Stockholders. 113 ITEM 15. FINANCIAL STATEMENT SCHEDULES AND EXHIBITS PART IV (a) The following statements are filed as a part of this Annual Report on Form 10-K Report of Independent Registered Public Accounting Firm on Consolidated Financial Statements Report of Management on Internal Control over Financial Reporting Report of Independent Registered Public Accounting Firm on Internal Control over Financial Reporting Consolidated Balance Sheets at December 31, 2014 and 2013 Consolidated Statements of Income for the Years Ended December 31, 2014, 2013 and 2012 Consolidated Statements of Comprehensive Income for the Years Ended December 31, 2014, 2013 and 2012 Consolidated Statements of Stockholders' Equity for the Years Ended December 31, 2014, 2013 and 2012 Consolidated Statements of Cash Flows for the Years Ended December 31, 2014, 2013 and 2012 Notes to Consolidated Financial Statements (b) The following exhibits are furnished with this Annual Report on Form 10-K EXHIBIT NO. NAME OF EXHIBIT Page 70 71 72 73 74 75 76 77 79 2.1 3.1 3.2 4.1 4.2 4.3 4.4 4.5 4.6 10.1 10.2 10.3 10.4 10.5 Plan of Reorganization and Agreement of Merger dated August 29, 2007 (1) Certificate of Incorporation, as amended (Restated for SEC filing purposes only) (2) Bylaws (Restated for SEC filing purposes only) (3) Certificate of Designation of Senior Non-Cumulative Perpetual Preferred Stock, Series A of ServisFirst Bancshares, Inc. (4) Form of Common Stock Certificate (5) Revised Form of Common Stock Certificate (6) Form of Common Stock Purchase Warrant dated September 2, 2008 (7) Warrant to purchase share of Common Stock dated June 23, 2009 (8) Small Business Fund - Securities Purchase Agreement dated June 21, 2011 between the Secretary of the Treasury and ServisFirst Bancshares, Inc. (9) 2005 Amended and Restated Stock Incentive Plan (10)* Amended and Restated Change in Control Agreement with William M. Foshee dated March 5, 2014 (11)* Amended and Restated Change in Control Agreement with Clarence C. Pouncey III dated March 5, 2014 (12)* Employment Agreement of Andrew N. Kattos dated April 27, 2006 (13)* Employment Agreement of G. Carlton Barker dated February 1, 2007 (14)* 114 10.6 2009 Amended and Restated Stock Incentive Plan (15)* 11 14 21 23 24 31.1 31.2 32.1 32.2 Statement Regarding Computation of Earnings Per Share is included herein at Note 20 to the Consolidated Financial Statements in Item 8. Code of Ethics for Principal Financial Officers (16) List of Subsidiaries Consent of Dixon Hughes Goodman LLP Power of Attorney Certification of Chief Executive Officer pursuant to Rule 13a-14(a) Certification of Chief Financial Officer pursuant to Rule 13a-14(a) Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350 Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350 101.INS XBRL Instance Document 101.SCH XBRL Schema Documents 101.CAL XBRL Calculation Linkbase Document 101.LAB XBRL Label Linkbase Document 101.PRE XBRL Presentation Linkbase Document 101.DEF XBRL Definition Linkbase Document (1) Registrant hereby incorporates by reference to Exhibit 2.1 to the Registrant's Registration Statement on Form 10, filed on March 28, 2008. (2) Registrant hereby incorporates by reference to Exhibit 3.01 to the Registrant's Quarterly Report on Form 10-Q, filed October 31, 2012. (3) Registrant hereby incorporates by reference to Exhibit 3.1 to the Registrant's Current Report on Form 8-K, filed on April 4, 2014. (4) Registrant hereby incorporates by reference to Exhibit 4.2 to the Registrant's Current Report on Form 8-K, filed on June 23, 2011. (5) Registrant hereby incorporates by reference to Exhibit 4.1 to the Registrant's Registration Statement on Form 10, filed on March 28, 2008. (6) Registrant hereby incorporates by reference to Exhibit 4.1 to the Registrant's Current Report on Form 8-K, filed on September 15, 2008. (7) Registrant hereby incorporates by reference to Exhibit 10.4 to the Registrant's Current Report on Form 8-K, filed on September 3, 2008. (8) Registrant hereby incorporates by reference to Exhibit 4.9 to the Registrant's Annual Report on Form 10-K, filed on March 8, 2010. (9) Registrant hereby incorporates by reference to Exhibit 4.1 to the Registrant's Current Report on Form 8-K, filed on June 23, 2011. (10) Registrant hereby incorporates by reference to Exhibit 10.1 to the Registrant's Registration Statement on Form 10, filed on March 28, 2008. (11) Registrant hereby incorporates by reference to Exhibit 10.2 to the Registrant's Annual Report on Form 10-K, filed on March 7, 2014. (12) Registrant hereby incorporates by reference to Exhibit 10.3 to the Registrant's Annual Report on Form 10-K, filed on March 7, 2014. 115 (13) Registrant hereby incorporates by reference to Exhibit 10.4 to the Registrant's Registration Statement on Form 10, filed on March 28, 2008. (14) Registrant hereby incorporates by reference to Exhibit 10.5 to the Registrant's Registration Statement on Form 10, filed on March 28, 2008. (15) Registrant hereby incorporates by reference to Appendix A to the Registrant's Definitive Proxy Statement on Schedule 14A, filed on March 18, 2014. (16) Registrant hereby incorporates by reference to Exhibit 14 to the Registrant's Annual Report on Form 10-K, filed on March 10, 2009. SIGNATURES Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. SERVISFIRST BANCSHARES, INC. By: /s/Thomas A. Broughton, III_______ Thomas A. Broughton, III President and Chief Executive Officer Dated: March 3, 2015 Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the Registrant and in the capacities and on the date indicated. Signature Title /s/Thomas A. Broughton, III Thomas A. Broughton, III /s/ William M. Foshee William M. Foshee * * * * * Stanley M. Brock Michael D. Fuller James J. Filler Joseph R. Cashio Hatton C. V. Smith Date March 3, 2015 March 3, 2015 President, Chief Executive Officer and Director (Principal Executive Officer) Executive Vice President and Chief Financial Officer (Principal Financial Officer and Principal Accounting Officer) Chairman of the Board March 3, 2015 Director Director Director Director March 3, 2015 March 3, 2015 March 3, 2015 March 3, 2015 *The undersigned, acting pursuant to a Power of Attorney, has signed this Annual Report on Form 10-K for and on behalf of the persons indicated above as such persons’ true and lawful attorney-in-fact and in their names, places and stated, in the capacities indicated above and on the date indicated below. /s/ William M. Foshee William M. Foshee Attorney-in-Fact March 3, 2015 116 EXHIBIT INDEX (b) The following exhibits are furnished with this Annual Report on Form 10-K EXHIBIT NO. 21 23 24 31.1 31.2 32.1 32.2 101.INS 101.SCH 101.CAL 101.LAB 101.PRE 101.DEF NAME OF EXHIBIT List of Subsidiaries Consent of Dixon Hughes Goodman LLP Power of Attorney Certification of Chief Executive Officer pursuant to Rule 13a-14(a) Certification of Chief Financial Officer pursuant to Rule 13a-14(a) Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350 Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350 XBRL Instance Document XBRL Schema Documents XBRL Calculation Linkbase Document XBRL Label Linkbase Document XBRL Presentation Linkbase Document XBRL Definition Linkbase Document 117 Subsidiaries ServisFirst Bank (1) SF Holding 1, Inc. (2) SF Realty 1, Inc. (3) SF FLA Realty, Inc. (4) SF GA Realty, Inc. (5) List of Subsidiaries Exhibit 21 Jurisdiction of State of Incorporation Alabama Alabama Alabama Alabama Alabama (1) ServisFirst Bank is organized under the laws of the State of Alabama and is a wholly-owned subsidiary of ServisFirst Bancshares (2) SF Holding 1, Inc. is a wholly-owned subsidiary of ServisFirst Bank (3) SF Realty 1 Inc. is a majority-owned subsidiary of SF Holding 1, Inc. (4) SF FLA Realty, Inc. is a majority-owned subsidiary of SF Holding 1, Inc. (5) SF GA Realty, Inc. is a majority-owned subsidiary of SF Holding 1, Inc. CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM EXHIBIT 23 The Board of Directors ServisFirst Bancshares, Inc. We consent to the incorporation by reference in the registration statements (Nos. 333-170507 and 333-196825) on Form S-8 of ServisFirst Bancshares, Inc. of our reports dated March 3, 2015, with respect to the consolidated financial statements of ServisFirst Bancshares, Inc. and subsidiaries and the effectiveness of internal control over financial reporting, which reports appear in ServisFirst Bancshares Inc.’s 2014 Annual Report on Form 10-K. /s/ Dixon Hughes Goodman LLP Atlanta, Georgia March 3, 2015 POWER OF ATTORNEY EXHIBIT 24 KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears below constitutes Thomas A. Broughton III and William M. Foshee, and each of them, his true and lawful attorney-in-fact and agent, with full power of substitution, for him and in his name, place and stead, in any and all capacities to sign on his behalf the ServisFirst Bancshares, Inc. Annual Report on Form 10-K for the year ended December 31, 2014. Hereby executed by the following persons in the capacities indicated on March 2, 2015, in Birmingham, Alabama. Name Title /s/ Stanley M. Brock Stanley M. Brock /s/ Joseph R. Cashio Joseph R. Cashio /s/ James J. Filler James J. Filler /s/ Michael D. Fuller Michael D. Fuller /s/ Hatton C.V. Smith Hatton C.V. Smith Chairman of the Board Director Director Director Director Section 302 Certification of the CEO Exhibit 31.1 I, Thomas A. Broughton III, certify that: 1. 2. 3. 4. I have reviewed this Annual Report on Form 10-K of ServisFirst Bancshares, Inc.; Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report; Based on my knowledge, the financial statements and other financial information included in this report fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report; The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f) for the registrant and have: (a) designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared; (b) designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles; (c) evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report, based on such evaluation; and (d) disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and 5. The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or person’s performing the equivalent functions): (a) all significant deficiencies and material weaknesses in the design or operation of internal controls over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and (b) any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting. Date: March 3, 2015 /s/ Thomas A. Broughton III Thomas A. Broughton III President and Chief Executive Officer A signed original of this written statement has been provided to the registrant and will be retained by the registrant and furnished to the Securities and Exchange Commission or its staff upon request. Section 302 Certification of the CFO Exhibit 31.2 I, William M. Foshee, certify that: 1. 2. 3. 4. I have reviewed this Annual Report on Form 10-K of ServisFirst Bancshares, Inc.; Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report; Based on my knowledge, the financial statements and other financial information included in this report fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report; The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f) for the registrant and have: (a) designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared; (b) designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles; (c) evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report, based on such evaluation; and (d) disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and 5. The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions): (a) all significant deficiencies and material weaknesses in the design or operation of internal controls over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and (b) any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting. Date: March 3, 2015 /s/William M. Foshee William M. Foshee Chief Financial Officer A signed original of this written statement has been provided to the registrant and will be retained by the registrant and furnished to the Securities and Exchange Commission or its staff upon request Section 906 Certification of the CEO CERTIFICATION OF PERIODIC FINANCIAL REPORT PURSUANT TO 18 U.S.C. SECTION 1350 Exhibit 32.1 Pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, the undersigned officer of ServisFirst Bancshares, Inc. (the “Company”) certifies that, to his knowledge, the Annual Report on Form 10-K of the Company for the year ended December 31, 2014, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934 and information contained in the Report fairly presents, in all material respects, the financial condition and results of operation of the Company. Date: March 3, 2015 /s/Thomas A. Broughton III__________ Thomas A. Broughton III President and Chief Executive Officer A signed original of this written statement has been provided to the registrant and will be retained by the registrant and furnished to the Securities and Exchange Commission or its staff upon request. Section 906 Certification of the CFO CERTIFICATION OF PERIODIC FINANCIAL REPORT PURSUANT TO 18 U.S.C. SECTION 1350 Exhibit 32.2 Pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, the undersigned officer of ServisFirst Bancshares, Inc. (the “Company”) certifies that, to his knowledge, the Annual Report on Form 10-K of the Company for the year ended December 31, 2014, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934 and information contained in the Report fairly presents, in all material respects, the financial condition and results of operation of the Company. Date: March 3, 2015 /s/William M. Foshee______________ William M. Foshee Chief Financial Officer A signed original of this written statement has been provided to the registrant and will be retained by the registrant and furnished to the Securities and Exchange Commission or its staff upon request.
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