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Sistema

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FY2006 Annual Report · Sistema
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annual report 2006

New shoots of growth
New Value for the Business

ANNUAL REPORT / 2006  New shoots of growth 

Content

02

About the Company
Five questions for the Chairman 
Five questions for the President
Strategy
Survey of Operational and Financial Results
Calendar of Events
Risks
Corporate Governance
Board of Directors
Key Management
Management Structure
Principles of Corporate Governance
Asset Structure  
Shareholding Capital
General Information
Shareholding Structure
Share Price Performance
Dividend Policy
Share Structure and Performance 
of Subsidiary Companies
Social Responsibility

A Reliable Foundation Businesses 

Telecommunications
Technology
Real Estate

High Potential Businesses  

Retail
Banking
Mass Media
Tourism
Radio and Aerospace Technology

Other Businesses

Insurance
Petroleum
Healthcare Services and Pharmaceuticals

Innovation and Venture Capital
Contacts

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ANNUAL REPORT / 2006   About the Company

About the Company

In the Business of Building Businesses

Key business areas
_______________________________________________________________

Sistema is the largest private sector consumer services company in
Russia and the CIS. Founded in 1993, the corporation develops and
manages  a  portfolio  of  market(cid:2)leading  businesses  in  selected  ser(cid:2)
vice(cid:2)based  industries.  In  total,  companies  controlled  by  Sistema
serve more than 65 million consumers in Russia, the CIS and Eastern
and  Western  Europe.  The  corporation  is  focused  on  the  develop(cid:2)
ment of advanced technologies not only to maximize its long(cid:2)term
return for shareholders, but also because it believes this represents
its primary contribution to the economic development of Russia as
well as the other markets where it operates.

Following  an  IPO  in  February  2005,  19%  of  Sistema's  shares  were
traded on the London Stock Exchange in the form of global deposi(cid:2)
tary receipts (GDRs) under the symbol 'SSA'. Sistema is also listed on
the  Moscow  Stock  Exchange  under  the  ticker  'SIST'  and  on  the
Russian Trading System under the ticker 'AFKS'. 

Sistema's primary business can be divided into two key areas: its core
foundation  business,  where  its  companies  are  established  market
leaders,  and  high  potential  businesses,  where  the  corporation's
operating  subsidiaries  have  the  opportunity  to  establish  long(cid:2)term
market  leadership  in  developing  consumer  market  segments.  The
corporation's foundation businesses are: Telecommunications, High
Technology and Real Estate. Sistema's high potential businesses are:
Retail, Finance, Mass Media and Venture Capital.

In  addition,  Sistema  maintains  a  portfolio  of  other  businesses,
including: Tourism, Radio and Aerospace Technology,  Medicine and
Biotechnology.  The  corporation  also  has  financial  investments  in
the Petroleum sector.

TELECOMMUNICATIONS

MTS, COMSTAR(cid:2)UTS, MTT, SKYLINK

TECHNOLOGY
SITRONICS

REAL ESTATE

SISTEMA(cid:2)HALS

RETAIL

DETSKY MIR

FINANCE
MBRD

MASS MEDIA

SISTEMA MASS MEDIA

TOURISM

INTOURIST

RADIO & AEROSPACE TECHNOLOGY

RTI SYSTEMS

Other business areas
_______________________________________________________________

INSURANCE
ROSNO

MEDICINE & BIOTECHNOLOGY

MEDSI, BINNOFARM

PETROLEUM

BASHNEFT, NOVOIL, UFANEFTEKHIM, 
UFIMSKIY NPZ, BASHKIRNEFTEPRODUKT, 
UFAORGSINTEZ

03

ANNUAL REPORT / 2006  New shoots of growth 

Financial highlights

04

1 OIBDA is defined as operating income before depreciation 

and amortization. Please see the MD&A for the whole definition 
of OIBDA and a reconciliation of OIBDA to operating income.

ANNUAL REPORT / 2006   About the Company

Revenue by segments2

Assets by segments3

05

2 Before eliminations of intersegment revenue.
3 Before intersegment eliminations.

ANNUAL REPORT / 2006  New shoots of growth 

06

Sistema

07

ANNUAL REPORT / 2006  New shoots of growth 

08

Five questions for
the Chairman of the Board of Directors1

Vladimir
Evtushenkov 

The Chairman of the Board 
of Directors

ANNUAL REPORT / 2006  Five questions for the Chairman of the Board of Directors

New shoots of growth
New Value for the Business

Last year brought significant changes in Sistema's business
activities  and  listed  company  because  the  lion's  share  of
assets  belonging  to  the  group  also  became  public.  This
means  that  you  are  offering  investors  the  opportunity  to
choose:  they  can  focus  on  any  one  of  your  subsidiaries  or
invest  directly  in  the  holding  company.  How  are  these
changes reflected in your strategy?

The  configuration  of  our  business  today  is  in  some  sense  unique.  We
have four publicly listed companies within a  public parent company. As
a result, this presents us with tasks of new performance and complexity.

On one hand, we need to invest maximum efforts in growing the cap(cid:2)
italization of our public subsidiarity in order to meet the expectations
of our investors. On the other hand, we need to maintain the excep(cid:2)
tional growth rates of our non(cid:2)listed companies as their rapid devel(cid:2)
opment will change the balance of our portfolio in the near future. This
means we are providing the opportunity for investors to gain access to
these promising assets through the parent company.

If you plan to grow the share of non(cid:2)listed assets in the cor(cid:2)
poration due to their strong rates of growth, does this mean
that you are not preparing for the IPO of any of your com(cid:2)
panies in the near future?

We  have  never  seen  public  listings  as  priority  goals  in  themselves.
Rather, they serve as instruments for gaining access to capital for fur(cid:2)
ther development. Of course, it is a complex and expensive instru(cid:2)
ment. At this stage in the life of the corporation we have the oppor(cid:2)
tunity to maintain the aggressive growth of our businesses and build
their  value. We  are  making  use  of  the  widest  range  of  methods  for
raising capital without resorting to IPOs. We have not dismissed the
idea of bringing our non(cid:2)public companies to the stock markets. But
at near time, we do not see any pressing need for doing this.

In your view, what should be the scenarios for the growth
in value of the public and non(cid:2)public companies? Are there
fundamental differences between these scenarios?

I would propose a somewhat different classification of our 'points of
growth': maturing markets, fast(cid:2)growing markets and markets with
significant future potential. Sistema's businesses are present in all of
these types of markets. Our telecommunications companies work in
maturing markets. Nearly all of our non(cid:2)public companies are pres(cid:2)
ent in fast(cid:2)growing markets (cid:2) and this includes the entire consumer
sector.  These  companies  are  Detsky  Mir,  Sistema  Mass(cid:2)Media  and
Intourist.  I  would  also  add  Moscow  Bank  for  Reconstruction  and
Development and the listed Sistema Hals to this category.

Markets with strong, but not yet fully realized potential, are in the high(cid:2)
technology industry. Sitronics and RTI Systems are exploiting this diffi(cid:2)
cult, highly competitive but extremely promising marketplace.

It appears obvious that the 'points of growth' of an estab(cid:2)
lished business, such as, for example, mobile telephony, and
a business that is only emerging, such as Pay(cid:2)TV, should be
quite  different.  Both  quantitatively  and  qualitatively.  How
do  you  view  these  points  of  growth?  How  does  one  go
about increasing the capitalization of such different com(cid:2)
panies?

In maturing markets this is done first and foremost by increasing the
EFFICIENCY  of  the  business.  For  example,  the  new  management
team at MTS succeeded in doubling the capital of the company dur(cid:2)
ing  the  year.  This  resource  has  not  yet  been  exhausted.  We  believe
that Mobile TeleSystems is still undervalued. 

CONVERGENT PROJECTS, the basis for which was also established
last year, not only provide the opportunity to continue to improve
efficiency,  but  also  establish  new  consumer  market  opportunities

09

Does this signify that, as a result of the search for new areas
of  growth,  Sistema  may  enter  new  industries  or  purchase
new assets?

We do not have the goal of further diversifying our portfolio. But we
are certainly working to make it more balanced. We are also striving
to  open  new  markets  within  our  existing  business  areas  and  areas
where they intersect with other markets. For example, does mobile
television  represent  a  new  market  for  us  or  not?  Is  it  telecommu(cid:2)
nications or media? Also, there is our medicines division, which has
existed as part of the corporation for a number of years but which is
today, from our point of view, on the threshold of explosive growth,
again on the back of growing consumer demand.

Therefore,  we  are  not  conducting  a  deliberate  and  focused  search
for opportunities in markets which are totally new for us. But we are
prepared  for  the  development  of  promising  growth  points  within
the corporation and contiguous areas of business.

The year 2006 clearly demonstrated that the potential of the indus(cid:2)
tries and markets where Sistema is already present provide us with a
full range of challenges. And we are ready to meet these challenges.

1 Questions for the Chairman of the Board of Directors were drawn from the top(cid:2)10 ques(cid:2)
tions most often asked of the management of the corporation by representatives of the 
investment community and media within the survey of Sistema's business reputation.

ANNUAL REPORT / 2006  New shoots of growth 

and therefore new sources of revenue. In addition, we see enormous
potential SYNERGIES in telecommunications with the purchase of a
minority  shareholding  in  Svyazinvest  by  our  fixed(cid:2)line  operator,
Comstar. Joint and multi(cid:2)faceted work on this very promising proj(cid:2)
ect is already underway. 

Entering NEW GEOGRAPHIES and markets also remains a focus of
our attention, although our internal criteria for analyzing potential
opportunities  have  become  far  more  considered  and  strict.  The
most important of these considerations remains the same: return on
invested capital. 

The points of growth in growing markets are, of course, the markets
themselves.  The  rapid  growth  of  consumer  industries,  which  has
been driven by increases in welfare of Russian households, presents
us  with  a  superb  base  for  development.  But  our  goal  is  TO  GROW
FASTER THAN THE MARKET. Detsky Mir, for example, saw revenues
increase at twice the rate of the overall market. Sistema Hals grew at
nearly two times faster than the market.

REGIONAL  EXPANSION  is  still  another  driver  of  growth  in  these
markets.  Since  all  of  our  consumer  businesses  have  a  networked
character, entry into regional markets is the basis for development
today.  Detsky  Mir  opened  children's  goods  superstores  in  33
Russian  cities.  Our  Pay(cid:2)TV  network  under  the  unified  Stream(cid:2)TV
brand now offers services to more than 1.5 million users covering
37 Russian cities.

The  right  combination  of  organic  growth  and  the  effect  of  MER(cid:2)
GERS  AND  ACQUISITIONS  is  a  third  means  for  building  value  in
fast(cid:2)growing markets.

In markets with significant growth potential, we will focus ourselves
on  new  projects  and  scientific  research  and  development  that
should produce UNIQUE PRODUCT OFFERINGS and services. Last
year,  we  launched  a  new  development  strategy  for  our  Intellect
Telecom scientific research division. We are actively advancing our
work  in  the  venture  capital  sphere.  And  we  expect  short(cid:2)term
results from this activity, which has acquired the moniker 'techno(cid:2)
logical radar' within the corporation.

Since technical breakthroughs cannot be achieved without the leg(cid:2)
islative  and  infrastructural  support  of  the  government,  PRIVATE(cid:2)
PUBLIC  PARTNERSHIPS  are  becoming  still  another  driver  in  this
market.  The  GLONASS  navigation  system,  the  development  of
which has been conducted on the platform of the Radio(cid:2)Technical
Institute, is an example of this kind of cooperation.

10

ANNUAL REPORT / 2006  Five questions for the Chairman of the Board of Directors

11

New shoots of growth
New Value for the Business

ANNUAL REPORT / 2006  New shoots of growth 

12

Five questions for
the President1

Alexander
Goncharuk 

The President

ANNUAL REPORT / 2006  Five questions for the President

New shoots of growth
New Value for the Business

Sistema is well known to the marketplace as an 'incubator'
for growing businesses. Three IPOs over the course of year,
each with a capitalization of more than US$2 billion, pro(cid:2)
vide  an  accurate  tally  of  this  work.  Is  the  corporation
changing its approach to managing these listed companies
now that they've grown up?

The potential and quality of our public companies were reflected
by  the  high  valuations  made  by  the  investment  community.  The
capitalization  of  Sistema  Hals  and  Sitronics  during  their  place(cid:2)
ments exceeded US$2 billion and Comstar exceeded US$3 billion.
The market value of MTS during the last year grew from US$13 to
US$20 billion. 

It is clear, given the present scale of activity of our listed businesses,
that  they  no  longer  require  the  previous  level  of  external  control
and  deep  involvement  in  their  operational  activities.  However,
strategic  issues  require  attention.  Previously,  the  efficiency  indica(cid:2)
tors for these enterprises were numerous and detailed, now we have
only a relatively small number of KPIs for our listed businesses. But
these are fundamental ones. The main indicator of interest to us as a
management company is the growth of capitalization.

Is  the  corporation  prepared  to  grow  the  next  generation
of  market  leading  companies,  given  its  successful  track
record thus far?

Sistema's strategy has always been based on leadership in the mar(cid:2)
kets where it operates. Certain conditions need to be met in order to
maintain this leadership in addition to the dint of our own efforts: a
favorable market situation, sources of financing, a thorough action
plan and strong management team. Today, our non(cid:2)public compa(cid:2)
nies  have  all  of  the  necessary  COMPONENTS  OF  LEADERSHIP.
Forecasts for consumer market growth remain extremely optimistic

and  these  are  the  markets  where  Detsky  Mir,  Sistema  Mass  Media
and  Moscow  Bank  for  Reconstruction  and  Development  operate.
All of our business areas have carefully worked(cid:2)out M&A plans and
defined strategies for organic growth. Sistema is ready to invest sig(cid:2)
nificant funds in these businesses. Out of US$3 billion in investments
detailed in our 2007 budget, no less than half are earmarked to sup(cid:2)
port  the  rapid  growth  of  our  non(cid:2)listed  companies.  The  manage(cid:2)
ment teams have proved themselves to be very effective in meeting
the goals set out for them by the shareholders. Therefore, we have
no doubts about the great promise of these companies. 

In 2006, there were significant changes in the top manage(cid:2)
ment team of Sistema, both on the level of the operational
companies  and  in  the  corporate  center.  Are  you  satisfied
with  the  work  of  these  new  managers?  And,  moving  for(cid:2)
ward,  how  does  the  corporation  plan  to  shape  the  effec(cid:2)
tiveness of their work?

13

For a corporation such as Sistema, which is concentrated primarily
in high(cid:2)technology service industries, the effectiveness of manage(cid:2)
ment is a critical success factor. At every stage of development of the
company it requires specialists with different profiles and quali(cid:2)fica(cid:2)
tions. Entering global capital markets, developing current strategy, a
toughening  competitive  environment,  the  consolidation  of  whole
industries  and  functioning  in  an  environment  of  transparency  (cid:2)
these are all parts of the reality today. We are aware of the fact that
the  growth  in  capitalization  of  the  corporation  and  its  operating
companies depends directly on the actions of management.

Therefore  we  are  constantly  working  on  both  the  management
structure  of  the  corporation  and  the  INCENTIVES  we  provide  for
our people. We worked the entire year on optimizing the division of
responsibilities  between  the  businesses  and  the  corporate  center,
developed and introduced option and bonus programs at our com(cid:2)

ANNUAL REPORT / 2006  New shoots of growth 

panies and calculated the parameters we used to evaluate the per(cid:2)
sonal effectiveness of our managers. We also strengthened our team.
The main result of this work can be found in our financial results.

the beginning of the promotion of Stream(cid:2)TV as a national Pay(cid:2)TV
brand.  Our  most  venerable  brands,  Detsky  Mir  and  Intourist  also
should acquire new attributes.

The  search  for  new  points  of  growth,  through  the  effectiveness  of
management, human resources policy and formulating strategy are
the  goals  today.  And  we  hope  that  our  investors  and  shareholders
will find that our efforts measure up to their expectations.

1 Questions for the President were drawn from the top(cid:2)10 questions most often asked of 

the management of the corporation by representatives of the investment community and
media within the survey of Sistema's business reputation.

Two significant deals for the Russian market have become
strong  financial  indicators  of  the  results  of  last  year:  the
purchase of a blocking stake in Svayzinvest and the sale of
shares in ROSNO. The first deal underscored the consisten(cid:2)
cy of the corporation's strategy in the telecommunications
market. The second, with its unprecedented price, demon(cid:2)
strated the ability of Sistema not only to profitably buy into
assets  but  also  exit  profitably.  How  do  you  evaluate  the
long(cid:2)term impact of these circumstances for the develop(cid:2)
ment of the corporation?

Both  deals  required  an  unbelievable  concentration  of  effort  and  the
highest level of professionalism from the management of Sistema.

The  consolidation  of  all  types  of  modern  communications  within
Sistema  Telecom  allowed  us  to  build  a  unique  level  of  INDUSTRY
EXPERIENCE. And we see very clearly the kind of opportunities for
synergies and convergent services that joint work with Szyavinvest
opens up: technical, organizational and financial. We are convinced
that  this  cooperation  provides  an  opportunity  for  a  breakthrough,
not just for our two companies, but for the industry as a whole.

Regarding ROSNO, we were satisfied by the results of our joint work
with  our  reliable  partner  of  many  years,  the  German  insurance
group  Allianz.  Through  our  jointly  coordinated  efforts  we  created
not just a successful company but one of the best brands in Russia.
This  is  really  valuable  experience,  because  in  the  global  economy,
the  key  to  entering  highly  competitive  markets  will  not  only  be
strong products but also strong brands.

So, the creation of an umbrella brand for Sistema Telecom,
a unique project for the Russian market, was brought about
for these reasons? How are you planning to use this newly
acquired experience in the future? 

For a corporation whose business is primarily concentrated on con(cid:2)
sumer markets, it is difficult to overstate the significance of this step.
It is not so much the technology but the client, his requirements and
his satisfaction that is the key element in the strategies of the oper(cid:2)
ating companies. The main instrument for establishing communica(cid:2)
tions with the client is BRAND BUILDING. We continue to develop
actively  the  Sitronics  high  technology  brand.  The  year  2007  marks

14

ANNUAL REPORT / 2006  Five questions for the President

15

New shoots of growth
New Value for the Business

ANNUAL REPORT / 2006  New shoots of growth 

Strategic goals:

Strengthening leading positions in key markets: 

Sistema remains concentrated on businesses that enjoy leading posi(cid:2)
tions  in  their  sectors  or  that  have  clear  potential  to  become  market
leaders  in  fast(cid:2)growing  market  segments.  Market  leadership  in  con(cid:2)
sumer(cid:2)focused, technology driven industries allows the corporation to
leverage  the  equity  of  its  brands  to  enter  new  market  segments  and
geographic  markets  and  launch  new,  value(cid:2)added  services  that
increase profitability and enhance return to investors. 

Diversification of the corporation's 
portfolio of businesses:

Diversification  across  business  lines  has  allowed  Sistema  to  maxi(cid:2)
mize  its  exposure  to  a  range  of  growing  consumer  markets.  Today,
the  corporation  is  focused  on  the  balance  of  businesses  within  its
portfolio. Non(cid:2)telecommunications share of revenues has grown in
recent years. The corporation aims to continue to shift this balance
further through growth in existing businesses operating in emerging
sectors.

Maintaining solid cash flows from 
businesses under management: 

Sistema's restructuring of its businesses in recent years has allowed it
to consolidate its assets and establish more transparent and efficient
holding  companies  in  each  major  business  area.  This  process  con(cid:2)
tinues as the corporation seeks to enhance long(cid:2)term revenue and
profit growth of its operating companies.

Preserving strong and solid financial position: 

A  combined  approach  of  financial  transparency,  careful  manage(cid:2)
ment of debt levels of the group and subsidiary level and a long(cid:2)term
approach to financial planning, help ensure that Sistema maintains
a  robust  financial  position.  The  corporation  maintains  strict  debt
level criteria to ensure an optimal structure of consolidated borrow(cid:2)
ing and enhance long(cid:2)term financial stability. 

Maintaining the highest standards 
of corporate governance: 

16

Strategy

Long before Sistema's own IPO in February 2005, the company has
exceeded  the  requirements  and  expectations  of  corporate  trans(cid:2)
parency.  It  continues  to  work  to  ensure  the  highest  standards  of
corporate  governance  and  disclosure  on  the  corporate  and  sub(cid:2)
sidiary level, to ensure efficiency in running the company, add to the
liquidity of its shares and those of its listed subsidiaries and to obtain
the most attractive terms available for borrowing.

Strategic principles:

Creating or acquiring promising companies:

While  Sistema  is  concentrated  on  the  growth  of  its  existing  busi(cid:2)
nesses,  it  is  always  reviewing  opportunities  to  acquire  companies
that  can  strengthen  existing  business  areas  or  create  new  markets
where the corporation has strong potential synergies with existing
businesses.

Active participation in the development 
and management of companies at an early stage: 

Sistema's  primary  ability  to  add  value  to  a  business  is  its  ability  to
contribute  considerable  financial  and  management  resources  to  a
company. The corporation has a clearly established track record of
building value across a range of businesses and creating sustainable,
market(cid:2)leading companies.

Attracting financial resources for investment 
in the growth of companies:

The corporation has a long(cid:2)established presence in the global capital
markets and the ability to raise capital through a range of instruments.
Sistema plays an important role in attracting international investment
to build Russia's high(cid:2)technology, service(cid:2)based industries.

Defining clear exit scenarios for investment: 

When Sistema invests in a business, it defines a clear exit strategy for
its investment directed at increasing value for its shareholders while
moving its companies to their next stage of development. These sce(cid:2)
narios  include  the  sale  of  Sistema's  stake  to  a  strategic  investor,  an
IPO or integration into existing businesses.

ANNUAL REPORT / 2006   Survey of Operational and Financial Results

Survey of Operational and
Financial Results

A full discussion of Sistema's financial results during 2006, including a
management discussion of results, balance sheet and other important
information on methodology, including full definitions of certain ter(cid:2)
minology  and  ratios  used  in  the  results  report,  is  contained  in  the
Management Discussion and Analysis included in this Annual Report. 

The  following  section  presents  a  brief  overview  of  the  company's
financial and operational results, according to US GAAP, for the year
2006.  The  operational  and  financial  performance  of  each  business
area is discussed in Section 2 of this annual report.

Highlights of the Year:
. Consolidated revenues up 43% year(cid:2)on(cid:2)year to US$10.9 billion
. OIBDA increased 35% year(cid:2)on(cid:2)year to US$4.0 billion
. Operating income rose 40% year(cid:2)on(cid:2)year to US$2.7 billion
. Net income increased 69% year(cid:2)on(cid:2)year to US$903 million
. Total consolidated assets increased 54% year on year 
. Earnings per share rose 67% year on year to US$94.4

to US$20.1 billion

Group Operating Review

Sistema's consolidated revenues increased 43% to US$10,862 million
in  2006,  as  a  result  of  a  robust  performance  by  the  corporation's
Telecommunications segment and rapid growth in revenues at the
Group's non(cid:2)telecommunications operations. The non(cid:2)telecommu(cid:2)
nications businesses accounted for 31% of the Group's consolidated
revenues in 2006, compared to 22% in 2005. Organic year(cid:2)on(cid:2)year
and like(cid:2)for(cid:2)like growth was 35% in 2006, and amounted to US$10.8
billion,  excluding  businesses  acquired  or  divested  since  the  end  of
the fourth quarter of 2005.   

The  corporation's  OIBDA  increased  by  35%  year  on  year  from
US$2.982 billion to US$4.023 billion in 2006. The OIBDA margin in
2006  declined  slightly  from  39.3%  to  37.0%  as  a  result  of  slightly
lower  margins  in  the  Telecommunications,  Technology,  Insurance
and Retail segments. Sistema's operating income was up 40% from

US$2.0 billion to US$2.7 billion in 2006. The operating margin was
25% in 2006, compared to 26% in 2005. 

Consolidated  depreciation  and  amortization  expenses  were  up  by
26% in 2006, following growth in the Group's depreciable asset base
and the previously announced revision of the estimated remaining
useful  life  of  MGTS  analogue  equipment.  Selling,  General  and
Administrative  (SG&A)  expenses  rose  by  43%  in  2006,  from
US$1.414 billion to US$2.016 billion. A total of US$153.0 million in
2006, included in SG&A expense, reflects the fair value of non(cid:2)cash
compensation received by employees.

The Group's effective tax rate increased from 29% to 33% in 2006, as
a result of foreign gains on the exchange of non(cid:2)ruble denominated
long(cid:2)term debt and the effect of the stock bonus and stock option
awards  at  Comstar,  and  the  option  revaluation  charge,  which  are
not tax(cid:2)deductible.

The  increase  in  minority  interest  reflects  changes  both  in  the  net
income of the Group and ownership's share in the Group's companies. 

In 2006, net income grew 69% from US$534 million to US$903 mil(cid:2)
lion. One(cid:2)time, non(cid:2)recurring items include the write(cid:2)off of US$150
million  investment  in  Bitel,  Kyrgyzstan,  by  MTS,  and  a  non(cid:2)cash
charge of US$60 million in connection with the issued Svyazinvest
put and call option.   

The weighted average number of shares outstanding increased from
9,475,980  in  2005  to  9,570,050  in  2006,  Sistema  reported  an  67%
year  on  year  increase  in  basic  and  diluted  earnings  per  share  from
US$56.4 to US$94.4 in 2006. 

Financial Highlights

Net  cash  provided  by  operating  activities  was  up  19%  to  US$2.097
billion year(cid:2)on(cid:2)year during 2006. 

Net cash used in investing activities in 2006 was US$5.3 billion and
included capital expenditures of US$2.4 million in 2006, compared
to US$2.5 billion in 2005. The Group spent US$631 million on acqui(cid:2)
sitions of businesses. 

17

ANNUAL REPORT / 2006  New shoots of growth 

Cash  flow  from  financing  activities  amounted  to  US$3.4  billion  in
2006, which primarily reflected proceeds of the initial public offer(cid:2)
ing of Comstar, which took place in February 2006, and the initial
public  offering  of  Sistema(cid:2)Hals,  which  took  place  in  November
2006, and additional debt raised by the Group.

The Group's net debt amounted to US$6.3 billion as at December 31,
2006, compared to US$3.9 billion as at December 31, 2005. 

Credit Ratings

Independent  ratings  agencies  consider  a  number  of  key  factors  in
determining  the  financial  stability  of  the  corporation  and  its  sub(cid:2)
sidiaries,  including  total  debt,  current  obligations,  existing  and
future liquidity needs and cash flow. Ratings can also be seen as an
outside evaluation of the corporation's overall strategy and its posi(cid:2)
tion versus its rivals in core business areas. Ratings take into account
corporate governance structures in place and protection for minor(cid:2)
ity  shareholders.  In  addition,  ratings  reflect  overall  market  condi(cid:2)
tions, in particular the ratings assigned to Russia's sovereign borrow(cid:2)
ing, may be seen as a benchmark of overall country risk.

Sistema's Ratings 
_______________________________________________________________
Agency
S&P 
Fitch Ratings
Moody's 

Date Assigned
March 24, 2005
April 28, 2006
November 19, 2003 

Outlook
Stable 
Positive 
Stable 

Rating
BB(cid:2)
B+
B1

BB(cid:2)
Ba3

24/03/2005
10/12/2001

Ratings of Operating Companies
_______________________________________________________________
MTS 
S&P 
Moody's 
MGTS 
S&P 
Moody's 
Sitronics 
Fitch 
Moody's
MBRD 
Fitch 
Moody's 

24/03/2005
19/01/2006

14/04/2006
14/12/2004

14/02/2006
16/02/2006

Stable
Stable

Stable
Stable

Stable
Stable

Stable
Stable

BB(cid:2)
Ba3

B(cid:2)
B3

B
B1

18

ANNUAL REPORT / 2006   Calendar of Events

January 

Calendar of Events

provider  with  724,000  subscribers  in  17  metropolitan  areas
across Russia. 

In  January,  Comstar  announced  that  its  fixed(cid:2)line  telecommuni(cid:2)
cations  provider,  subsidiary  Comstar  UTS,  has  acquired  a  100%
stake  in  CTK  Contrast(cid:2)Telecom,  a  leading  alternative  fixed(cid:2)line
operator in Sergiev Posad, one of the largest districts in Moscow
region. 

Also  in  January,  ROSNO  acquired  a  51%  stake  in  Medexpress,  a
provider  of  voluntary  supplementary  medical  insurance  in  the
North(cid:2)Western region of Russia, for US$6.6 million.  

During  the  month,  Sistema  Mass  Media  acquired  GK  Sendi,  an
internet  provider  in  Nizhny  Novgorod,  and  Informservis,  a  cable
television  operator  in  the  same  region,  for  US$6.3  million  in
January 2006. Sistema intends to use these operations for further
development  its  digital  TV  and  broadband  networks  in  Russia's
regional markets.

February

Comstar undertook a successful IPO on the LSE in February 2006,
raising US$1 billion for the further development of the company.
Following  the  transaction,  around  35%  of  its  shares  are  in  free(cid:2)
float and the transaction marked the successful completion of the
first stage of restructuring at the company following the consoli(cid:2)
dation of Sistema's fixed(cid:2)line assets in Comstar in late 2005.

On  February  25,  Sistema's  Board  of  Directors  approved  previously
proposed  changes  to  the  corporation's  Board  and  senior  manage(cid:2)
ment.  The  changes  included  the  appointment  of  Vladimir
Evtushenkov  as  Chairman  of  the  Board  of  Directors  and  the
appointment  of  Alexander  Goncharuk  as  President.  It  was  also
announced that Evgeny Novitsky, the former Chairman of the Board
of  Directors,  would  continue  to  serve  as  a  member  of  Sistema's
Board of Directors.

Also in February, Sistema Mass Media and ECU GEST acquired 90%
and 10%, respectively, of JIR Broadcast and JIR Inc., the owners of
100% of United Cable Networks (UCN), for a total cash consider(cid:2)
ation of US$145.9 million. UCN is a Pay(cid:2)TV and broadband service

March

Comstar announced the acquisition of a 100% stake in Unitel for a
total  cash  consideration  of  US$4.8  million  in  March.  Unitel  is  an
alternative  wireless  fixed(cid:2)line  telecommunications  company  serv(cid:2)
ing customers in Moscow region.

Also in March, Sistema completed the previously announced acqui(cid:2)
sition of 44,564 Sistema common shares, equivalent to 0.46% of the
total  outstanding  shares,  for  a  total  cash  consideration  of  $50.892
million.  The  acquisition  was  executed  through  Sistema  Finance,  a
fully owned subsidiary of Sistema.

Intourist  purchased  a  20%  equity  interest  in  Cosmos  Hotel  in
Moscow for approximately US$20.8 million, bringing its controlling
interest in Cosmos Hotel to 63.4% as part of the development of the
Tourist business area's hotel management group.  

During March, Concern RTI acquired a 50% plus one share interest
in UralEleketro, and a 100% stake in UralElektro(cid:2)K, for a total cash
consideration of US$5.4 million. Both companies manufacture elec(cid:2)
tronic equipment.

19

Detsky  Mir  completed  the  acquisition  of  99%  of  Tireks
Development, the owner of 30% stake in Sistema's subsidiary Dom
Igrushki (House of Toys), for a cash consideration of US$2.4 million
as part of the corporation's broader strategy of buying out minority
shares in order to streamline its businesses.

June

In June, Sitronics acquired a 51% voting stake of Intracom Telecom,
a provider of telecommunications solutions and services in Eastern
Europe  and  the  Middle  East.  The  total  cash  consideration  for  the
deal was US$150.6 million, including US$43.9 million payable upon
the  completion  of  the  due  diligence  process.  In  addition,  Sitronics

ANNUAL REPORT / 2006  New shoots of growth 

entered into a put option agreement to acquire the remaining 49%
of Intracom Telecom stock.

October

Comstar acquired 100% of Astelit, an alternative fixed(cid:2)line telecom(cid:2)
munications  company,  for  US$7.8  million  in  June.    Astelit  holds
licenses  for  provision  of  integrated  fixed(cid:2)line  services  across  51
Russian regions to large corporate customers and has over 200km of
its own fiber optic infrastructure in city centers.  Astelit was subse(cid:2)
quently re(cid:2)branded as M(cid:2)Telecom.

Sistema Mass Media sold its ownership in Gazeta Metro in June for
US$1.9 million as part of its overall strategy of selling assets outside
of its core business segments of Pay(cid:2)TV, content and advertising.

July

In  July,  the  Group  disposed  of  Glorely,  a  subsidiary  holding  35%
interest in Sistema(cid:2)Invest, the owner of the Group's energy compa(cid:2)
nies in the Republic of Bashkortostan, for a total cash consideration
of US$201.0 million.

Also  in  July,  MTS  acquired  a  75%  controlling  stake  in  Dagtelecom
from  Glaxen  Corp.  for  US$14.7  million.  Dagtelecom  is  a  GSM(cid:2)900
mobile services provider with 1.7 million subscribers in the Republic
of  Dagestan,  in  Southern  Russia,  with  a  population  of  2.6  million
people.  

In July, Intourist Overseas Limited purchased a 51% stake in Tatilya
Turizm Seyahat Insaat, a Turkish travel operator, for US$0.3 million. 

August

In  August,  Sistema  acquired  an  81.25%  stake  in  ZAO  Sahles,  the
owner of controlling stakes in the entities comprising Perm Motors
Group, for US$122.5 million. Perm Motors is one of Russia's largest
manufacturers  of  jet  aircraft  engines  and  industrial  turbines  and
substantially  strengthens  the  capacity  and  product  offerings  avail(cid:2)
able to the corporation's Radar and Aerospace business area.

Also  in  August,  the  Group  sold  an  8%  stake  in  MTK  (KOMKOR)
together  with  an  additional  3%  acquired  from  a  related  party  after
June 30, 2006, for US$20.0 million.

In  October,  Sistema  acquired  a  66%  controlling  stake  through
directed  new  share  issue  in  WaveCrest  Group  Enterprises  Ltd.
(WaveCrest)  for  a  cash  consideration  equivalent  to  GBP  20.0  mil(cid:2)
lion. WaveCrest is a global communications service provider offer(cid:2)
ing wholesale (operator) and retail (residential) telephony services,
using  conventional  circuit(cid:2)switched  and  Internet  protocol  (IP)
telephony. The deal represents a major cross(cid:2)border acquisition for
Sistema, strengthening the global reach and technological base of its
Telecommunications business area.

During  the  same  month,  Comstar  announced  the  acquisition  of
100% stake in two telecom operators in Kiev, Ukraine (cid:2) DG Tel and
Technologic Systems (cid:2) through its local subsidiary Comstar(cid:2) Ukraine,
for  a  total  cash  consideration  of  US$4.7  million,  marking  a  major
expansion  of  Comstar's  business  in  the  fast(cid:2)growing  Ukrainian
fixed(cid:2)line market.

Also  in  October,  Comstar  announced  the  purchase  of  a  75%  stake
plus one share in Callnet, a transit operator, and Cornet, an Internet
Services Provider, which together represent the second largest alter(cid:2)
native telecommunications group in the Republic of Armenia. The
transaction is part of Comstar's strategy of expanding its presence in
fast(cid:2)growing CIS telecommunications markets.

Comstar  also  announced  the  acquisition  of  1,605,500  ordinary
shares in MGTS. The acquired shares represented 2.01% of the MGTS'
ordinary shares, or 1.68% of the MGTS' total shares. Upon comple(cid:2)
tion of this transaction, Comstar(cid:2)UTS interest in MGTS amounted to
66.88% of MGTS' ordinary shares, or 55.73% of MGTS' total shares.

During  the  month,  Sistema  completed  the  purchase  of  2%  of  its
stock for an amount of approximately US$239 million. The purchase
was  completed  through  one  of  Sistema  subsidiaries,  Sistema
Finance. 

Sistema subscribed to a total of 167,131 ordinary shares at the offer
price, which constitute 1.73% of the stock, offered by certain direc(cid:2)
tors  of  the  Company.  The  total  subscription  was  in  the  amount  of
approximately US$207 million. The offer was conducted as part of
Sistema's plans to establish a share option program for the top man(cid:2)
agement  of  the  corporation.  The  acquired  shares  are  intended  for
the  funding  of  this  program,  and  may  also  be  used  in  connection
with certain future acquisitions. 

20

ANNUAL REPORT / 2006   Calendar of Events

November

In  November  2006,  Sistema  Hals  listed  its  GDRs  on  London  Stock
Exchange to raise funds for its further development. The IPO raised
US$409  million  in  the  first  such  international  listing  by  a  Russian
property developer. Following the IPO, around 20% of the compa(cid:2)
ny's  shares  were  in  free(cid:2)float.  With  the  transaction,  Sistema  Hals
achieved  the  highest(cid:2)ever  valuation  for  a  Central  and  Eastern
European real(cid:2)estate company at time of IPO. 

December

In December 2006, Comstar announced the acquisition of a block(cid:2)
ing  stake  25%  plus  one  share  in  Telecommunication  Investment
Joint  Stock  Company  (Svyazinvest)  from  Mustcom  Limited  for  a
total cash consideration of US$1.3 billion. The company arranged a
US$675 million six month loan facility with ABN AMRO Bank N.V. in
connection with this transaction. Svyazinvest is the holding compa(cid:2)
ny for Russia's regional fixed(cid:2)line incumbent operators. The transac(cid:2)
tion, in line with Comstar's announced intentions at the time of its
IPO, provides the company and Sistema with the ability to play a key
role in the development of Svyazinvest and the future of the coun(cid:2)
try's regional fixed(cid:2)line network, Russia's 'last mile'. 

In December 2006, Comstar UTS announced that it has reached an
agreement  with  Intracom  Holdings  (ASE:INTRK)  to  subscribe  to  a
51%  stake  in  Hellas  On  Line  SA  (HoL)  for  a  cash  consideration  of
euro 47.9 million. 

In  December  2006,  Intourist  purchased  51%  stake  in  a  number  of
companies  comprising  Riviera  Holding,  a  tourist  operator  in  Saint
Petersburg.  Riviera  Holding  serves  approximately  120,000  tourists
annually and operates in more than 20 countries of the world.

stake 

a  74% 

included 

Throughout the third quarter, Sistema Mass Media acquired several
cable  television  operators  in  a  number  of  Russian  regions.  These
purchases 
Smolensk(cid:2)based
Teleradiotekhnika  for  US$1.2  million,  100%  of  Voronezh(cid:2)based
Elecom(cid:2)service  for  US$1.0  million,  100%  of  Telesat  in  Nizhny  Tagil
for $0.4 million, a 74% share in a group of operators based in Ivanovo
for  US$7.1  million,  a  55%  stake  in  Electronica  in  Balakovo  for  $0.8
million and 90% of Krasnodar(cid:2)based Sallak for US$0.2 million. These
acquisitions  were  in  line  with  Sistema's  strategy  of  growing  its
regional presence in Russia's cable television market.

in 

Events Following the End 
of the 2006 Reporting Period

January 2007

In  January  2007,  Comstar  obtained  licenses  for  IP  Voice  and  Data
transmission,  including  WiMAX  services,  in  the  twenty  largest
regions in Russia. The licenses are valid until November 17, 2011 and
provide a base for the development of a new generation of corpo(cid:2)
rate and residential services in Russia's regions. 

Sistema(cid:2)Hals  announced  signing  of  a  US$187  million  credit  agree(cid:2)
ment with Eurohypo AG in January 2007 to finance the development
of a shopping centre on the Pulkovskoe highway, St Petersburg. 

February 2007

In February 2007, Sistema announced the purchase of an additional
0.48%  of  its  own  stock,  bringing  the  total  amount  of  shares  pur(cid:2)
chased by Sistema from March 2006 to date to 284,243 (2.95%) for
a total of US$347.3 million. The acquired shares are intended for the
funding of the corporation's share options program for its top man(cid:2)
agement  and  may  also  be  used  in  connection  with  certain  future
acquisition activity. 

The  IPO  of  Sitronics  through  the  offering  of  GDRs  on  the  LSE  in
February valued the company at US$2.35 billion and was the biggest
international capital markets technology debut in five years and first
by an Eastern European technology company.

21

Also  in  February,  Standard  &  Poors  Ratings  Services  upgraded  its
outlook  on  Sistema  to  «positive».  Also  it  assigned  a  BB(cid:2)  long(cid:2)term
corporate  credit  rating  to  Comstar,  with  a  «positive»  outlook.
Standard & Poors also assigned its ruAA Russia national scale rating
to  the  Group.  At  the  same  time  the  BB(cid:2)long(cid:2)term  corporate  credit
rating on the company was affirmed. 

In  February  Sistema  sold  46.19%  of  ROSNO  shared  to  Allianz.
Sistema  holding  in  ROSNO  was  redused  to  3%,  while  Allianz  stake
increased to 97%.

ANNUAL REPORT / 2006  New shoots of growth 

March 2007

Sistema(cid:2)Hals announced the results of an independent valuation of
its real estate property and projects. According to the valuation car(cid:2)
ried  out  by  Cushman  and  Wakefield    Stules  &  Riabokobylko
(C&WS&R), the value of the Sistema(cid:2)Hals stake in the property and
projects  increased  by  35%  in  the  period  from  June  30,  2006  to
January 1, 2007.

Sistema(cid:2)Hals  was  also  included  in  the  RUXX  (Russian  Industrial
Leaders  Index)  database,  used  as  an  indicator  of  Russian  economy
for international investors. 

Also in March, Comstar announced that it had been awarded licens(cid:2)
es  to  provide  data  transmission  in  the  Kemerovo,  Chelyabinsk,
Novosibirsk,  Sverdlovsk  and  Tumen  regions,  as  well  as  in  the
Stavropol and Primorsky territories, and in the Republic of Tatarstan.
The licenses are valid until February 9, 2012 and further expand the
company's reach in high(cid:2)growth Russian regions. 

During  the  month,  Comstar  sold  its  45%  equity  stake  in  ZAO
Metrocom,  an  alternative  fixed(cid:2)line  telecommunications  operator
based in St. Petersburg, to MST CJSC. The shares were sold for a total
cash  consideration  of  US$20.0.  Comstar  acquired  the  stake  in
September  2005  for  US$12.2  million  in  cash.  The  sale  was  in  line
with Comstar's intention to have controlling stakes in all of its ope(cid:2)
rations. Comstar is evaluating other means of expanding its opera(cid:2)
tions in the St. Petersburg area.

In March, Sitronics and ZTE Corporation signed a Memorandum of
Understanding concerning development of cooperation in Russian,
Chinese  and  international  telecommunication  markets.  Sitronics
and  ZTE  Corporation  will  focus  their  efforts  on  setting  up  a  joint
strategic  R&D  center  for  developing  communication  facilities  and
consumer electronics.

Also in March, MTS announced its decision to write off costs associ(cid:2)
ated with the acquisition of a 51% stake in Tarino Limited, the indi(cid:2)
rect owner of Bitel LLP (Bitel), a Kyrgyzstan(cid:2)based GSM mobile tele(cid:2)
phone  operator,  at  the  end  of  2005.  The  write(cid:2)off  amounted  to
US$150 million. 

April 2007

In  April  2007,  an  Extraordinary  General  Meeting  of  Svyazinvest
shareholders elected Sergei Shchebetov (Chairman of the Board of
Directors of Comstar) and Anton Abugov (First Vice President and

22

Head  of  Strategy  and  Development  at  Sistema)  to  the  Svyazinvest
Board of Directors. 

Also in April, Comstar announced the acquisition of a 100% stake in
Golden  Line,  a  wholly  owned  subsidiary  of  Comstar  Direct,  for  a
total cash consideration of US$10.2 million from Comstar Direct. 

During the same month, Sistema acquired an additional 9.75% stake
in Sitronics. As a result of the transaction, Sistema now owns 60% of
Sitronics's  issued  share  capital.  The  acquisition  was  made  in  accor(cid:2)
dance with an ongoing restructuring process and the planned conso(cid:2)
lidation of assets of the corporation aimed at optimizing the owner(cid:2)
ship structure.

Comstar announced in April that it had been awarded 10 licenses to
provide  data  transmission  in  the  Krasnoyarsk,  Krasnodar  and
Khabarovsk  territories,  and  the  Volgograd,  Vladimir,  Irkutsk,
Leningrad, Tver, Saratov and Ulyanovsk regions in line with its strat(cid:2)
egy of expanding its presence in Russia's regional markets.

May 2007

In  May  the  Russian  Ministry  of  Information  and  Communications
announced the results of a tender for the 3G license. MTS was one of
three  companies  that  received  a  federal  license  allowing  it  to  pro(cid:2)
vide  3G  services  in  Russia.  In  accordance  with  the  conditions  set
forth  in  the  tender  documentation,  the  winning  companies  are
required to begin commercial exploitation of a 3G network in the
period of two years from the time they receive the license. The 3G
network in Russia will compliment the existing GSM network. MTS
is planning to launch 3G services in the largest cities in Russia start(cid:2)
ing from the second half of this year.

ANNUAL REPORT / 2006 Risks

The  consumer  sectors  of  Russia  and  the  CIS,  where  the  corporation
conducts  its  core  business,  have  grown  impressively  in  recent  years.
Nonetheless, the sector carries with it substantial risks that may effect
the pace of development at the corporation's subsidiaries. Therefore,
the  evaluation  and  management  of  these  risks  is  an  important  ele(cid:2)
ment  in  the  strategy  of  Sistema.  This  approach  allowed  Sistema  to
endure the 1998 Russian financial crisis with minimal losses.

The risks which could affect the corporation's business are diverse.
These  risks  reflect  the  emergence  of  processes  and  factors  beyond
the control of Sistema.

Country Outlook 

The  past  year  has  demonstrated  another  success  of  managed
democracy  over  the  seven  years  Mr.  Putin  has  been  in  power.
However, there is a risk that the well established course of political
stability  and  reforms  will  be  upset  getting  closer  to  the  election
cycle,  or  the  smooth  transition  of  power  will  fail.  The  neighboring
CIS  countries  have  shown  more  political  instability,  which  results,
for  better  or  worse,  in  the  influence  of  various  political  forces  on
their national economies and especially the private companies.

Economic Performance

The strong performance of investments and consumer demand has
been sustained. Inflation has declined substantially and industry has
posted  a  remarkable  recovery,  and  the  steady  growth  of  the  stabi(cid:2)
lization fund is a strong indication that a prudent fiscal policy will
prevail.  On  the  other  hand,  monetary  and  fiscal  loosening  contin(cid:2)
ued, and inflation in general and rising costs for consumer industry
are the two biggest macroeconomic risks, fueled by rising budgetary
spending, intact balance of payments pressures, and growth in reg(cid:2)
ulated  tariffs.  In  the  CIS  countries  there  is  a  risk  that  positive  eco(cid:2)
nomic  trends  can  stall  or  reverse  based  on  political  instability.  The
trend of Russian and the CIS countries' economic dependency on oil
and gas prices continued. 

Risks

Exchange Rate 

Sistema faces exchange rate risks linked to changes in the value of
the  ruble  as  well  as  the  grivna  and  the  euro,  to  the  US  dollar.  As  a
result of inflation in Russia and other markets where it operates, the
corporation links its monetary assets and transactions to the US dol(cid:2)
lar. Also, a significant share of the corporation's capital expenditures
and operating and borrowing costs are dominated in US dollars. In
Russia and Ukraine, many of the corporation's services are priced in
US dollar equivalents. There is also a risk that nominal exchange rate
will not be controlled by the Central Bank of Russia in order to pro(cid:2)
tect domestic corporations from losing competitiveness.

Capital Markets

Sistema  sees  the  risk  of  Russian  equities  underperforming  average
emerging markets. The two principal reasons for the possible weak(cid:2)
ness appear to be the relative outperformance and the relative liq(cid:2)
uidity  of  Russian  equity.  There  is  a  risk  that  capital  inflows  will  be
smaller (cid:2) on the back of tighter global liquidity, political risks, high
market valuations, etc.

Interest Rate and Other Borrowings

Future changes in interest rates in Russia could substantially change
the cost of loans and raising additional capital. Sistema has a num(cid:2)
ber of capital intensive businesses, therefore changes in the cost of
borrowing could have a negative impact on the corporation. Also, if
Russia's sovereign debt rating were lowered, the corporate debt rat(cid:2)
ings of Sistema could be affected, making borrowing in internation(cid:2)
al debt markets more costly.

Investors,  partners  and  other  interested  persons  should  consult
detailed risk summaries for Sistema contained in the Management's
Discussion  and  Analysis  of  Financial  Condition  and  Results  of
Operations.

23

Vladimir Evtushenkov
Chairman of the Board
of Directors

Alexander Goncharuk
President and Chief Executive
Officer of Sistema

Corporate
governance
Board of
Directors 

Evgeny Novitsky
Director

Alexander Leiviman
Director

Stephan Newhouse
Independent
Director

Alexander Gorbatovsky
Independent
Director

ANNUAL REPORT / 2006
Board of Directors

Vyacheslav Kopiev
Deputy Chairman of the
Board of Directors

Dmitry Zubov
Deputy Chairman of the
Board of Directors

Sergey Drozdov
Director,
Senior Vice President,
Head of the Property
Group of Sistema

25

Nikolai Mikhailov
Independent
Director

Ron Sommer
Independent
Director

ANNUAL REPORT / 2006  New shoots of growth 

Board of Directors

The  Board  of  Directors,  which  reports  to  the  General  Meeting  of
Shareholders,  is  the  key  corporate  governance  body  at  Sistema.  It
carries out six primary functions: the definition of the corporation's
development strategy, establishing clear qualitative and quantitative
targets  for  the  executive  management  and  following  through  on
their  execution;  the  efficient  management  of  assets;  the  appoint(cid:2)
ment  of  key  managers;  continued  improvement  of  the  corporate
governance  system  and  oversight  of  financial  reporting  audit  and
internal control.

The  current  composition  of  Sistema's  Board  of  Directors  was
approved at the Annual General Meeting held on June 30, 2006. In
the interests of transparency and clear corporate governance proce(cid:2)
dures, of the 11 directors on the current Board, four are independ(cid:2)
ent directors and further four are non(cid:2)executive directors.

Vladimir Evtushenkov
Chairman of the Board of Directors

Vladimir Evtushenkov was born in 1948 in the Smolensk region. He
graduated  from  the  D.  Mendeleev  Moscow  Chemical  Engineering
Institute in 1973, and in 1980 from the School of Economics of the
Moscow  State  University  where  he  earned  a  Doctorate  in
Economics. 

From  1975  to  1982,  Mr.  Evtushenkov  worked  as  Deputy  Director
and  Chief  Engineer  at  the  Karacharovo  Plastics  Works.  From  1982
until  1987  he  was  Chief  Engineer  and  subsequently  first  Deputy
General  Director  of  the  Polymerbyt  Scientific  and  Production
Association. He was appointed head of the Technical Administration
of  the  Moscow  City  Executive  Committee  in  1987  and  in  1988
became  head  of  the  Central  Administration  on  Science  and
Engineering of the Moscow City Executive Committee. In 1990 Mr.
Evtushenkov  moved  to  chair  the  Moscow  City  Committee  on
Science and Engineering. 

26

Chairman  of  the  Board.  Before  Sistema's  IPO  on  LSE,  Mr.
Evtushenkov became President of Sistema. In February 2006, he was
again  appointed  the  Chairman  of  the  Board.  He  is  the  majority
shareholder of Sistema.

He has been a member of the Bureau of the Board of Directors of the
Russian  Union  of  Industrialists  and  Entrepreneurs  since  2000.  In
2001, he became head of the Union's Committee on industrial poli(cid:2)
cy. He has been a member of the Board of Directors of the Russian
Chamber of Commerce and Industry since 2002. Mr. Evtushenkov is
also  a  member  of  the  Government  Commission  on  Science  and
Innovation Policy and a member of the Russian President's Council
on  Science  and  High  Technology  and  the  National  Council  on
Corporate Management. In March 2004, he was elected Chairman of
the  Council  of  Trustees  of  the  Development  Fund  for  the  State
Russian Museum.

Alexander Goncharuk
President and Chief Executive Officer of Sistema

Alexander Goncharuk was born in 1956, in Sevastopol. He graduat(cid:2)
ed  with  honors  from  both  the  Sevastopol  Naval  Engineering
Academy in 1978 and the A. Grechko Naval Academy in 1987. From
1987 to 1991 Mr. Goncharuk served as a senior officer at the Main
Headquarters of the Navy. He later became General Director of the
company ACO Leader. 

Mr.  Goncharuk  became  Member  of  the  Board  of  Directors  of
Sistema in 1996. From 1995 to 1998, he served as Vice President of
Sistema.  His  group  company  positions  included  the  post  of
Chairman  of  the  Board  of  MTS  (in  1998  and  from  2002  to  2003),
having also served as Deputy Chairman of the Board in 1997 and for
the  first  half  of  1999.  Mr.  Goncharuk  was  President  of  Sistema
Telecom  from  1998  to  2003.  Between  2003  and  2006,  he  was
General Director of Concern Sitronics (CSC). In addition to serving
on  the  Sistema  Board,  he  has  also  been  elected  to  the  boards  of
Sistema Telecom, MTS and Concern Sitronics. Since February 2006,
Mr. Goncharuk has been the President of Sistema. 

Evgeny Novitsky
Director

In 1993, together with a group of like(cid:2)minded people, he founded
Sistema. From the company's inception until 1995, he served as its
President and from January 1994 to January 2005, he also served as

Evgeny  Novitsky  was  born  on  November  19,  1957,  in  the  Tomsk
region.  He  received  a  degree  in  Engineering  from  the  C.  Bauman
Moscow  School  of  Engineering  in  1985,  and  from  1989  to  1990

ANNUAL REPORT / 2006 Board of Directors

studied management at the Moscow State Institute of International
Relations  and  at  Manchester  Business  School,  University  of
Manchester (UK). 

Mr.  Novitsky  was  an  engineer(cid:2)mathematician  at  the  C.  Bauman
Moscow  School  of  Engineering  from  1985  to  1987  and  continued
his studies there as a postgraduate until 1990, working on scientific
and  engineering  projects  in  the  defense  industry.  From  1991  to
1995, he headed the development and production of computers as
well as assembly of IBM computers at the Kvant plant in Zelenograd. 
He also participated in a project to convert a missile launch vehicle
based  on  the  SS(cid:2)20  missile  platform  for  peaceful  uses.  He  was  also
Chairman  of  the  Board  of  IVK,  a  Russian  information  technology
company. In addition, he is the author of a number of publications
and a monograph and is a Member of the Board of Trustees of the C.
Bauman Moscow School of Engineering. 

Mr. Novitsky joined Sistema in 1995 as Director and President and
continued  in  these  roles  until  January  2005,  when  he  became
Chairman  of  the  Board,  a  post  he  held  until  February  2006.  Since
then he has remained on the board as a non(cid:2)executive director. He
also serves as Chairman of the Board of two Sistema group compa(cid:2)
nies, CSC and Concern RTI(cid:2)Systems and is a member of the manage(cid:2)
ment board of a fourth, ECU GEST Holding. 

Dmitry Zubov
Deputy Chairman of the Board of Directors

Dmitry Zubov was born in 1954 in the Gorky region.
He graduated from the S. Ordzhonikidze Moscow Aircraft Institute
in 1977 and is a Doctor of Economics. 

In 1978 and 1979, Mr. Zubov worked as a foreman at the Lukhovitsky
Engineering  Plant  and  subsequently  served  as  secretary  of  the
Komsomol  Committee  until  1983.  He  headed  the  All(cid:2)Union  School
for training team leaders of Komsomol Youth brigades from 1983 to
1986. He then served in the department for working with youth at the
Central Committee of the Leninist Young Communist League of the
Soviet Union from 1986 to 1988. From 1992 Mr. Zubov was General
Director of AOZT Alon until 1996, when he became Deputy Chairman
of the Board of Moseximbank. In 1998 he became a Director on the
boards of ABN(cid:2)Sistema and PromKhimInvest. 

Mr.  Zubov  has  been  working  at  Sistema  since  1999  and  has  been
Deputy Chairman of the Board of Directors  since 2000.  He holds a
number of senior positions in group companies including Chairman
of  the  Board  of  Sistema  Hals  and  Project  Construction  Union
Sistema(cid:2)Hals. 

Vyacheslav Kopiev
Deputy Chairman of the Board of Directors

Vyacheslav Kopiev was born in 1954 in Moscow. He holds degrees in
Engineering  and  Law  and  graduated  from  the  Cybernetics
Department  of  the  Moscow  Institute  of  Engineering  and  Physics
(MIPHI)  in  1977  and  from  the  Law  Science  Department  of  the
Russian Academy of Management in 1993. Mr. Kopiev also graduat(cid:2)
ed with honors from the Economy Department of the International
Marketing and Management Academy in 1994. He is the  author of
over 70 scientific works. 

As a senior engineer at MIPHI, in 1977, Mr. Kopiev was appointed to
work in the Krasnogvardeisky District Komsomol Committee. From
1980 to 1989, he was Deputy Chairman of the Moscow City Council
of  Young  Scientists  and  Specialists  as  well  as  the  Moscow  City
Council  for  the  Development  of  the  Scientific  and  Technical
Abilities  of  Youth.  In  1989,  he  was  elected  First  Secretary  of  the
Moscow  City  Committee  of  the  Komsomol  and  in  1990,  became
Second Secretary of the Komsomol Central Committee. From 1989
in  the
onwards,  Mr.  Kopiev  occupied 
Administrative  Board  of  the  Union  of  Engineering  Societies  and
between  1992  and  1997  was  Director  for  International  Relations
and  Innovation.  From  1990  to  1997,  he  served  Chairman  of  the
Board  of  Directors  of  JSC  Sputnik.  In  1995,  Mr.  Kopiev  became
Deputy Chairman of the Executive Committee of the Russo(cid:2)British
Chamber of Commerce. 

leading  positions 

Mr.  Kopiev  joined  Sistema  as  Vice  President  in  1997.  He  served  as
Senior  Vice  President  and  Chief  of  the  External  Business  Relations
Group from 2000 to 2003. He has been a Director since 2001. Since
2003  he  has  served  as  Deputy  Chairman  of  the  Board.  He  holds  a
number  of  other  senior  corporate  positions,  mostly  within  group
companies, including Chairman of the Board of Sistema Mass Media,
Intourist,  Rosbalt  Information  Agency  and  Literaturnaya  Gazeta
(Literary Gazette).

Alexander Leiviman
Director

Alexander Leiviman was born in 1949 in Chernovtsy.
From 1972 to 1973, Mr. Leiviman worked as deputy shop foreman at
MosBytKhim. From 1975 to 1977, he was senior staff scientist at the
Institute  NIPIOTSTROM  in  Novorossiisk.  Mr.  Leiviman  occupied  a
number  of  leading  positions  at  the  chemicals  plant  in  Chernovtsy
from 1978 to 1992 when he became Deputy General Director of the
Innovation Fund of the Moscow Mayor's Office.

27

ANNUAL REPORT / 2006  New shoots of growth 

Mr. Leiviman has been a Director of Sistema since 1993, joining as
Deputy Chairman of the Board, a post he held until 1998. From 1993
until  1996,  he  served  as  Vice  President  and  from  1999  to  2002,  as
First Vice President and Chief of the Finance and Investment Group.
Other  corporate  roles  include:  President  of  Sistema(cid:2)Invest  (1996(cid:2)
1997),  President  of  Intourist  (1997(cid:2)1999)  and  Director  of  MTS
(1998(cid:2)2002).  Mr.  Leiviman  has  been  General  Director  of  Sistema
Mass Media since September 2003 and is also Chairman of the Board
of  Concern  Radio(cid:2)Centre,  Maxima  Advertising  Agency,  Gazeta
Metro,  Zolotoy  Vek  Film  Studio  and  Sistema(cid:2)International  IG.  His
current  Board  appointments  include:  Sistema  Telecom,  Sistema
Mass Media, Intourist, Narodnoye Kino, New Line of Stars Studio, TV
Project and TV Stolitsa. He is also on the management board of ECU
GEST Holding.

Nikolai Mikhailov
Independent Director

Nikolai Mikhailov was born in 1937 in the Bryansk region. He grad(cid:2)
uated in 1961 from the N. Bauman Moscow School of Engineering
and subsequently worked at several defense and scientific and pro(cid:2)
duction  enterprises.  From  1979  to  1987,  he  headed  the  Scientific
Research  Institute  for  Wireless  Radio  Set  Construction.  From  1987
to 1992, he managed international JSC Vympel. Between 1996 and
1997,  Mr.  Mikhailov  was  Deputy  Secretary  of  the  Russian  Security
Council and from 1997(cid:2)2001 First Deputy Minister of Defense of the
Russian Federation. 

Mr.  Mikhailov  is  a  Doctor  of  Economics  (1967),  Professor  (1992),
Grand Doctor of Philosophy (1997) and author of over 100 scientif(cid:2)
ic publications dealing with major radio(cid:2)electronic systems. He is a
full  member  of  a  number  of  industry(cid:2)related  and  international
academies  and  chaired  one  of  the  departments  at  the  Moscow
Physics and Technologies Institute for over 10 years. He has received
numerous  honors,  including  Laureate  of  the  USSR  State  Prize
(1984),  State  Prize  of  the  Russian  Federation  (1997),  Order  of  the
Red  Banner  of  Labor,  Badge  of  Honor,  4th(cid:2)Degree  Merit  to
Motherland and a number of medals. 

Mr.  Mikhailov  has  been  a  Member  of  the  Board  of  Sistema  since
2000 and from 2001 serve as Advisor to the Chairman. He is on the
Board  of  the  following  companies:  Concern  RTI  Systems,  Business
Informatization System, Kamov, NII Stali and Sistema Venture. 

28

Sergei Drozdov
Director, Senior Vice President, Head of the Property Group of Sistema

Sergei  Drozdov  was  born  in  1970  in  Archangelsk.  He  graduated  in
1993 from the S. Ordzhonikidze State Academy of Management in
Economics.  Mr.  Drozdov  was  head  of  the  Administration  for
Financial Innovation and Marketing at the Moscow Property Fund
from 1994 to 1995. 

Mr. Drozdov has been working at Sistema since 1995. He managed
the  Department  of  Development  and  Investments  from  1995  to
1998  and  from  1998  and  2002,  served  as  Vice  President,  Acting
President  and  First  Vice  President  of  Sistema(cid:2)Invest.  He  became
Acting  First  Vice  President  and  Head  of  the  Department  for
Corporate  Property  in  May  2002.  In  September  2002,  he  was
appointed Director and First Vice President of Sistema and Chief of
the Property Complex. He holds a number of other senior corporate
positions, mainly among group companies, including Chairman of
the Boards of Detsky Mir, Reestr, Detsky Mir Center and NII Stali. Mr.
Drozdov also serves on the Boards of Sistema Telecom, MGTS, CSC,
Sistema(cid:2)International,  Medical  Technology  MTH,  Olimpiyskaya
Sistema, Intourist Hotel Group and M(cid:2)Consult. 

Alexander Gorbatovsky
Independent Director

Mr. Gorbatovsky has been a Director at Sistema since August 2004.
He also serves as Chairman of the Board of MMZ No.3. From 1993
until 1997, he was General Director of Kedr(cid:2)M and from 1997 until
2002, was President of Sistema(cid:2)Neft. 

Ron Sommer
Independent Director

Ron Sommer was born in 1949 in Israel. He studied mathematics at
the University of Vienna, where he earned his doctorate in 1971. Mr.
Sommer  began  his  professional  career  with  the  Nixdorf  Group  in
New  York,  Paderborn  and  Paris.  In  1980,  he  was  appointed
Managing Director of the German subsidiary of the Sony Group. In
1986,  he  became  Chairman  of  the  Management  Board  of  Sony
Deutschland, and was subsequently appointed President and Chief
Operating Officer of Sony Corporation of America in 1990. In 1993,
Mr. Sommer served at Sony Europe in the same function. From May
1995 to July 2002, he served as Chairman of the Management Board
of Deutsche Telekom AG. Mr. Sommer is a member of the Board of

The  Strategy  Committee  analyzes  strategic  issues  affecting  the  de(cid:2)
velopment of Sistema and its operating subsidiaries. The committee
reviews  financial  strategy  and  the  work  of  financial  divisions,  the
strategy  and  projects  of  business  areas  and  the  activity  of  the  divi(cid:2)
sions within the corporation's central management structure.

The Audit Committee oversees the preparation of financial reports,
the meeting of financial targets and the audit of the financial report(cid:2)
ing  of  Sistema  and  its  subsidiary  companies.  In  addition,  the  com(cid:2)
mittee  supervises  the  work  of  all  external  auditors  and  provides
guidance over the appointment and compensation of auditors.

The Nomination and Compensation Committee provides the Board
of  Directors  with  recommendations  for  management  appoint(cid:2)
ments, selects candidates for election to the boards of affiliate and
subsidiary companies. In addition, the committee develops policies
for  the  corporation  for  developing  incentive  programs,  including
recommendations for salary and compensation of senior managers.

The  Committee  for  Sustainable  Development  and  Corporate
Governance  develops  proposals  for  further  improving  the  corpo(cid:2)
rate conduct of Sistema and its affiliate companies as well as recom(cid:2)
mendations regarding issues of sustainable development, corporate
responsibility  and  information  disclosure.  The  committee  also
reviews issues of corporate governance at subsidiary companies and
develops respective standard internal documentation.

The  Committee  for  Investor  Relations  develops  policies  for  de(cid:2)
veloping  communications  with  the  investment  community.  It  also
strengthens  Sistema's  IR  function  with  respective  documentation
and  develops  recommendations  regarding  specific  investor  rela(cid:2)
tions issues.

29

ANNUAL REPORT / 2006 Board of Directors

Directors  of  Motorola,  a  member  of  the  Supervisory  Board  at
Munchener Ruckversicherung (Munich Re) and Celanese. He is also
a  member  of  the  International  Advisory  Board  of  The  Blackstone
Group.  Since  May  2003,  he  has  been  serving  as  Chairman  of  the
International Advisory Council of Sistema. Mr. Sommer was elected
as a non(cid:2)executive independent member of the Board of Directors
of Sistema in June 2005. 

Stephan Newhouse
Independent Director

Stephan  Newhouse  was  born  in  1947.  He  attended  Yale  University
where he earned a Bachelor of Arts degree cum laude in 1969. After
serving as an officer in the United States Navy from 1969 to 1972, he
went on to attend the Harvard Business School where he earned his
MBA with Distinction in 1975.

From 1975 to 1979, he worked in the investment banking division
of  the  First  Boston  Corporation.  He  is  a  Director  of  Harbor  Point
Limited,  a  Bermuda  based  re(cid:2)insurance  company  and  Shanghai  AJ
Trust Company, a Chinese financial services group.

Stephan F. Newhouse is the former President of Morgan Stanley and
also former Chairman of Morgan Stanley International Inc, the hold(cid:2)
ing company for all of Morgan Stanley's non(cid:2)North American sub(cid:2)
sidiaries.

Mr. Newhouse joined Morgan Stanley in 1979, became a Managing
Director  in  1988,  Vice  Chairman  in  1997,  Chairman  of  Morgan
Stanley  International  in  2000,  and  President  of  Morgan  Stanley  in
December of 2003 in which capacity he served until April of 2005. 
For  the  three  years  prior  to  being  named  President  of  Morgan
Stanley,  he  was  also  Co(cid:2)President  and  Chief  Operating  Officer  of
Morgan  Stanley's  Institutional  Securities  and  Investment  Banking
Group, which includes the global institutional equities, institutional
fixed  income  and  investment  banking  operations  of  Morgan
Stanley.  He  was  appointed  to  the  Management  Committee  of
Morgan Stanley, the parent company, in 1998. 

Committees of the Board of Directors

Five  committees  exist  on  the  Board  of  Director  level  to  provide
oversight,  on  behalf  of  all  shareholders,  of  key  issues  affecting  the
corporation's  development.  These  committees  are:  Strategy;  Audit;
Nomination  and  Compensation;  Sustainable  Development  and
Corporate Governance, and Investor Relations. 

ANNUAL REPORT / 2006  New shoots of growth 

Corporate governance
Key Management

30

Alexander Goncharuk
President

Anton Abugov
First Vice President, 
Head of Strategy and
Development

Alexey Buyanov
Senior Vice President
Head of Finance and
Investment

Ruslan Almakaev
Vice President
Head of Economic
and Information 
Security 

Sergey Drozdov
Senior Vice President,
Head of the Property

Sergey Cheremin
Vice President Head of
External Relations

Denis Muratov
Vice President
Head of Innovations and
Science

ANNUAL REPORT / 2006  New shoots of growth 

Key Management

The  Management  Board  reports  to  the  Board  of  Directors  and  is
responsible  for  both  the  day(cid:2)to(cid:2)day  management  of  Sistema  and
executing the strategies defined by the Board.

Alexander Goncharuk
President and Chief Executive Officer, Sistema

Alexander Goncharuk was born in 1956, in Sevastopol. He graduat(cid:2)
ed  with  honors  from  both  the  Sevastopol  Naval  Engineering
Academy in 1978 and the A. Grechko Naval Academy in 1987. From
1987 to 1991 Mr. Goncharuk served as a senior officer at the Main
Headquarters of the Navy. He later became General Director of the
company ACO Leader. 

Mr. Goncharuk became Member of the Board of Directors of Sistema
in 1996. From 1995 to 1998, he served as Vice President of Sistema.
His group company positions included the post of Chairman of the
Board  of  MTS  (in  1998  and  from  2002  to  2003),  also  served  as
Deputy Chairman of the Board in 1997 and for the first half of 1999.
Mr. Goncharuk was President of Sistema Telecom from 1998 to 2003.
Between  2003  and  2006,  he  was  General  Director  of  Concern
Sitronics (CSC). In addition to serving on the Sistema Board, he was
also  elected  to  the  boards  of  Sistema  Telecom,  MTS  and  Concern
Sitronics. Since February 2006, Mr. Goncharuk has been the President
of Sistema. 

Anton Abugov
First Vice President, Head of Strategy and Development

Anton  Abugov  was  born  in  1976.  He  graduated  from  the  National
Economics  Academy  under  the  Government  of  the  Russian
Federation.  In  1995,  Mr.  Abugov  was  involved  in  developing  infra(cid:2)
structure  and  a  regulatory  framework  for  the  securities  market  in
Russia. Between 1995 and 2002, Mr. Abugov was head of corporate
finance at UFG (United Financial Group), seeing through a number
of major fundraising, strategic consultancy, and merger and acquisi(cid:2)
tion  projects  in  various  industries  in  Russia  and  Eastern  Europe.  In
1999, he was an adviser to RAO UES. 

32

Between 2003 and 2006, Mr. Abugov was Managing Director of AKB
Rosbank,  in  charge  of  its  Corporate  Finance  Department.  Prior  to
Rosbank,  he  was  a  partner  in  Eurasia  Capital  Partners,  overseeing
investment  projects  in  Eastern  European  telecoms  and  Russian
petrochemical  businesses.  From  1997  to  2006,  he  was  strategic
adviser to the TAIF Group of Companies, one of the biggest finan(cid:2)
cial(cid:2)industrial groups in Russia. 

Alexey Buyanov
Senior Vice President, Head of Financial Group

Alexey Buyanov was born in 1969, in Moscow. He graduated in 1992
from  the  Moscow  Physics  and  Engineering  Institute  (MPEI)  speci(cid:2)
alizing  in  applied  mathematics  and  physics  and  was  an  intern
researcher  at  the  Institute  of  Mechanics  Problems  (IMP)  of  the
Russian Academy of Sciences from 1992 to 1994. 

Mr. Buyanov joined Sistema in 1994 and occupied various posts at
the  Property  Group  until  1995  when  he  was  appointed  Head  of
Administration  at  Sistema(cid:2)Invest,  later  becoming  Vice  President  in
1996  and  First  Vice  President  in  1997.  He  also  served  as  Vice
President of MTS from 1998 to 2002. Also in 2002, he was appoint(cid:2)
ed Vice President of Sistema and Head of the Financial Restructuring
Department. 

Later that year, Mr. Buyanov became First Vice President and Head
of  the  Finance  and  Investment  Group.  He  is  also  a  Member  of  the
Board  of  the  following  companies:  MTS,  Sistema  Telecom,  MBRD,
East(cid:2)West  United  Bank,  Sistema(cid:2)Hals,  Alliance(cid:2)Rosno  Asset
Management, Comstar(cid:2)UTS. 

Sergei Drozdov
Senior Vice President, Head of the Property Group

Sergei  Drozdov  was  born  in  1970  in  Archangelsk.  He  graduated  in
1993 from the S. Ordzhonikidze State Academy of Management in
Economics.  Mr.  Drozdov  was  head  of  the  Administration  for
Financial Innovation and Marketing at the Moscow Property Fund
from 1994 to 1995. 

Mr. Drozdov has been working at Sistema since 1995. He managed
the  Department  for  Development  and  Investments  from  1995  to
1998  and  from  1998  and  2002,  served  as  Vice  President,  Acting
President and First Vice President of Sistema(cid:2)Invest. 

He became Acting First Vice President and Head of the Department
for  Corporate  Property  in  May  2002.  In  September  2002,  he  was

Denis Muratov
Vice President, Head of Innovations and Science

Denis Muratov was born in Sverdlovsk, now re(cid:2)named Ekaterinburg,
in 1970. He graduated from the Sverdlovsk Institute of Architecture
and the Chalmers University of Technology in Goteborg, Sweden. 
Between 1992 and 2004, he worked in Sweden, where he headed up
several companies: Anton Invest AB, Nordic Industrial Development
AB, Scantat AB and Media Resources International Scandinavia AB.
In  2004,  Mr.  Muratov  was  appointed  General  Director  of  the  Idea
Innovation and Industrial Technopark in Kazan, and served as eco(cid:2)
nomic  advisor  to  the  First  Vice  Prime  Minister  of  the  Republic  of
Tatarstan.  In  February  2006,  he  was  made  Sistema's  Vice  President
for Innovation and Science. 

33

ANNUAL REPORT / 2006 Key Management

appointed Director and First Vice President of Sistema and Chief of
the Property Complex.  He holds a number of other senior corporate
positions, mainly among group companies, including Chairman of
the Boards of Detsky Mir, Reestr, Detsky Mir Center and NII Stali. Mr.
Drozdov also serves on the Boards of Sistema Telecom, MGTS, CSC,
Sistema(cid:2)International,  Medical  Technology  MTH,  Olimpiyskaya
Sistema, Intourist Hotel Group and M(cid:2)Consult. 

Sergey Cheremin
Vice President, Head of External Relations

Sergey Cheremin was born in 1963 in Kislovodsk. He graduated with
honors  in  1989  from  the  Moscow  State  Institute  of  International
Relations with a specialization in international journalism and com(cid:2)
pleted his postgraduate course at Moscow State University specializ(cid:2)
ing in global economic issues. In 1992, he was an intern at the New
York  Institute  under  the  Investments  and  International  Accounts
Program  and  in  1993  joined  a  course  for  banking  specialists  at
Fairfield University (USA).

From  1991  to  1992  Mr.  Cheremin  was  Deputy  CEO  at  Printbank
and from 1992 to 1998 worked as the CEO of the Moscow Export(cid:2)
Import  Bank.  Between  1998  and  2000  he  was  Vice  President  of
Ural  Trust  Bank  and  from  2000  to  2003  was  Adviser  to  the
President  of  Severo(cid:2)Vostochny  Alliance  Bank  where  he  subse(cid:2)
quently  became  President.  In  2004,  he  was  appointed  CEO  of
MBRD  Bank  and  has  acted  as  the  Chairman  of  the  Board  there
since  April  2005.  Since  this  time,  he  has  also  served  as  Sistema's
Head of External Relations.

Ruslan Almakaev
Vice President, 
Head of Economic and Information Security Group

Ruslan  Almakaev  was  born  in  1963  in  Kharkov.  In  1994  Mr.
Almakaev  graduated  from  Kharkov  State  University  and  in  2003
from  the  Krasnodar  State  University  specializing  in  methods  and
systems of macroeconomic processes. 

From  1993  to  2002,  he  worked  as  a  Deputy  Director  General  of
AOZT  Commercial  and  Industrial  Company  Eurasia  and  was  an
assistant  to  a  member  of  the  State  Duma  (parliament)  of  the
Russian Federation, Deputy General Director of the regional public
fund  for  the  defense  of  Russian  Air  force  workers  and  workers  of
the aviation fund (The Russian Aviation Fund). From 2002 to 2003,
Mr.  Almakaev  was  Head  of  the  Department  for  Non(cid:2)Corporate
restructurings at Sistema.

ANNUAL REPORT / 2006  New shoots of growth 

Corporate governance
Management
Structure

34

ANNUAL REPORT / 2006 Corporate governance

35

ANNUAL REPORT / 2006  New shoots of growth 

Corporate governance
Principles of Corporate Governance

Sistema is in the business of building businesses and maintaining and
enhancing world(cid:2)class systems of corporate governance for both the
corporation  and  its  subsidiaries.  Good  corporate  governance  for  a
company represents an important competitive advantage for the cor(cid:2)
poration.  Managing  a  portfolio  of  leading  consumer(cid:2)focused  busi(cid:2)
nesses, Sistema sets high standards for its operating companies as they
develop, tap into debt and equity markets and continue to evolve as
public companies. In turn, the corporation's directors set the highest
standards  of  transparency  and  the  corporation  has  demonstrated  a
long(cid:2)term ability to restructure rapidly to respond to changes in the
marketplace and make its business more transparent.

A  large  corporation  is  a  complex  body.  Its  efficient  management
requires  a  high  level  of  professionalism,  precision  and  operational
skills  in  taking  decisions.  The  right  set  of  corporate  governance
procedures allows managers and directors to achieve their goals for
developing the business efficiently and crucially maintain the trans(cid:2)
parency  of  the  company,  the  observance  of  minority  shareholder
interests  and  the  necessary  divisions  of  authority  as  well  as  a  joint
decision making approach. Doing all of this is ever more important
for the modern corporation.

The  principles  and  procedures  of  Sistema's  corporate  governance
practices are defined by the company's charter. These rules define the
corporation's  relationships  and  communications  with  investors,
employees,  business  partners,  customers  and  government  bodies.
Specific codes on ethics and corporate conduct have been approved
by the Board of Directors and are binding on directors and managers.

Sistema has developed and confirmed at the Board of Directors level
the rules that establish a clear set of procedures for all levels of gov(cid:2)
ernance,  including  Annual  and  Extraordinary  General  Meetings  of
Shareholders,  the  Board  of  Directors,  President,  Executive
Management,  Audit  Commission  and  so  forth.  Specific  regulations
cover information disclosure, dividend policies, procedures for inter(cid:2)
nal  financial  control,  the  composition  of  the  Board(cid:2)level  commit(cid:2)
tees,  management  and  mitigation  of  risks,  conducting  significant
transactions and internal communications at all levels. 

Since Sistema itself became a public company with its IPO on the LSE

in  February  2005,  the  company  is  bound  by  additional  stock
exchange  listing  rules  and  securities  markets  regulations  in  the  UK
and  Russia.  Long  before  its  IPO,  Sistema  has  sought  to  exceed  the
minimum requirements for corporate governance set by the legisla(cid:2)
tion.  For  instance,  it  began  reporting  its  financial  results  prepared
according  to  US  GAAP  requirements  back  in  1997  and  the  first
board(cid:2)level supervisory committee was established in 2001. In 2002,
three years before the IPO, Sistema became the first Russian compa(cid:2)
ny to voluntarily disclose the identity of its beneficial owners. 

The  corporation  took  these  steps  not  just  because  it  allowed  it  to
raise  capital  and  attract  business  partners  but  because,  as  its
founders  believed,  the  corporation's  long(cid:2)term  success  rested  on
mutually advantageous relationships with all stakeholders. Building
an  innovation(cid:2)led  business  is  closely  tied  with  developing  a  truly
globally  competitive  economy  in  Russia.  In  this  and  many  other
ways, good corporate governance and social responsibility are tight(cid:2)
ly linked.

But while the charter and other normative documents are made to
be comprehensive, they were also designed to be flexible enough to
accommodate a rapidly changing marketplace. As with any compet(cid:2)
itive  advantage,  high  standards  and  innovation  in  corporate  gover(cid:2)
nance  require  continuous  change.  Sistema  is  competing  in  an  ever
more crowded global marketplace to attract new investors who will
maximize the price and liquidity of its shares. In Russia alone, accord(cid:2)
ing  to  recent  estimates,  there  are  around  25,000  open  joint(cid:2)stock
companies.  The  country's  sovereign  debt  has  reached  investment
grade  and  booming  equity  and  debt  markets  have  seen  a  surge  in
stock market listings. Some 16 listings in 2006 raised around US$20
billion in capital. Depending on a range of factors, some commenta(cid:2)
tors suggest the number of listings could reach 30 in 2006, including
a number of consumer(cid:2)sector companies floating on Russian stock
exchanges as well as international listings.

Sistema  itself  has  been  a  major  driver  in  this  boom.  The  company's
mobile communications operating company, MTS, which was listed
on  the  New  York  Stock  Exchange  in  2000,  performed  the  first
Russian IPO after the Russian financial crisis of 1998. Sistema's IPO in
February 2005 on the LSE was the largest Russian IPO ever conduct(cid:2)

36

Local and national governments and regulators and social organiza(cid:2)
tions are therefore important partners for the corporation

In  April  2006,  the  Russian  Institute  of  Directors  and  ratings  agency
Expert  RA  confirmed  their  top  rating  of  'A'  for  Sistema's  corporate
governance practices. In the report, their experts praised a high level
of  both  financial  and  non(cid:2)financial  reporting,  the  inclusion  of  the
interests  of  all  stakeholders  in  the  corporation's  decision(cid:2)making
process and overall levels of corporate responsibility.

37

ANNUAL REPORT / 2006 Corporate governance

ted at the time, raising a total of US$1.56 billion. The IPO of combined
fixed(cid:2)line  operator  Comstar  was  the  second  largest  one  year  later.
The  listings  of  Sistema(cid:2)Hals  and  Sitronics  set  benchmarks  for  their
sectors.

These  successful  transactions  demonstrated  Sistema's  ability  to
meet  and  exceed  the  strict  disclosure  and  governance  require(cid:2)
ments  of  these  markets.  They  also  underscore  that  Sistema  and
companies  in  the  holding  now  must  compete  globally  against
industry peers and other innovative emerging market companies.
Along  with  delivering  the  right  financial  ratios,  Sistema  needs  to
demonstrate to portfolio investors that, whatever the size of their
shareholding, their financial and legal rights and interests will be
protected  to  the  maximum  degree  and  they  will  be  allowed  to
participate in how Sistema is run.

The  practice  and  standards  of  good  corporate  governance,  com(cid:2)
bined with delivering strong financial results, work to establish trust
in the corporation within the Russian and international investment
community. It ensures Sistema can draw on the experience of leading
global  advisors  and  engage  in  an  ongoing  dialog  with  experienced
investors. Sistema places particular importance on the development
of effective investor communications. In 2003, the corporation cre(cid:2)
ated  a  dedicated  Investor  Relations  department.  Its  main  task  is  to
provide  investors,  creditors,  analysts,  the  financial  media  and  other
stakeholders with the required information about Sistema's financial
and investment activities. 

Sistema's  directors  and  managers  seek  to  deliver  the  best  possible
return  on  investments  in  the  corporation's  shares  and  bonds.  The
corporation  has  an  established  dividend  policy  and  aims  that  divi(cid:2)
dends are paid regularly and predictably while insuring profit is also
re(cid:2)invested in development in order to ensure the long(cid:2)term growth
in the corporation's capitalization. Sistema aims to increase the liq(cid:2)
uidity and value of its securities and engage in an ongoing dialog with
its  investors  through  events  such  as  Investor  Days  and  road(cid:2)shows
conducted regularly in Russia and in global centers of capital. In addi(cid:2)
tion, Sistema conducts regular surveys to determine the identity and
scope of its shareholder base in order to better communicate infor(cid:2)
mation to current and prospective shareholders, beyond the bounds
of exchange(cid:2)mandated disclosure.

Effective  corporate  governance  involves  taking  into  account  the
interests  of  all  stakeholders.  As  a  fast(cid:2)growing  corporation  that  is
constantly  expanding  its  geographic  presence  and  entering  new
product  categories  and  sectors,  this  base  of  stakeholders  is  steadily
increasing.  This  in  turn  requires  new  efforts  by  Sistema's  managers
and  directors  to  ensure  the  needs  of  these  groups  are  taken  into
account  during  the  decision(cid:2)making  process  of  the  corporation.

ANNUAL REPORT / 2006  New shoots of growth 

Corporate governance
Asset Structure  

The table on the next page outlines Sistema's beneficial ownership
and  voting  interests  in  subsidiary  and  associate  companies  where
the  corporation's  ownership  exceeds  20%  of  total  ordinary  shares.
This list reflects shareholdings as of December 31, 2006. 

Since the end of the reporting period, in February 2007, Sistema has
sold 17.5% of its shares in Sitronics through an initial public offering
on  the  London  Stock  Exchange  and  listings  on  the  Moscow  Stock
Exchange and Russian Trading System.

On February 21, 2007, Sistema announced that it would sell 46.19%
of ROSNO shares to Allianz as part of a share purchase agreement.
Following  the  agreement,  Sistema's  shareholding  in  ROSNO  was
reduced to 3%.

38

ANNUAL REPORT / 2006 Corporate governance

Company
% of total ordinary 
shares owned by Sistema
_______________________________________________________________

Company
% of total ordinary 
shares owned by Sistema
_______________________________________________________________

Telecommunications Business Area
_______________________________________________________________

Mass Media Business Area
_______________________________________________________________

Mobile TeleSystems
Comstar United(cid:2)TeleSystems 
MGTS
Sky Link
MTT
Svyazinvest 

53%
59%
33%
50%
43%
25%

Medicine & Biotechnology 
Business Area 
_______________________________________________________________

Medsi 
Medsi(cid:2)2

67% 
74%

High(cid:2)Technology Business Area
_______________________________________________________________

Sitronics

85%

Sistema Mass(cid:2)Media

100%

Tourism Business Area
_______________________________________________________________

Intourist

66%

Radio & Aerospace Technology 
Business Area
_______________________________________________________________

Concern RTI Systems 

100%

Oil(cid:2)extracting and oil(cid:2)refining assets
_______________________________________________________________

ANK Bashneft
Ufimsky NPZ
Novoil
Uralneftehim
Ufaorgsintez
Bashnefteproduct

21%
24%
27%
23%
23%
25%

Real Estate Business Area
_______________________________________________________________

Binnofarm

100%

Sistema(cid:2)Hals

80%

Biotechnology Business Area
_______________________________________________________________

39

Insurance Business Area
_______________________________________________________________

ROSNO

49% 

Finance Business Area
_______________________________________________________________

AKB MBRD
95%
East(cid:2)West United Bank S.A., Luxembourg 51%

Retail  Business Area 
_______________________________________________________________

Detsky Mir Center
Detsky Mir

100%
75%

ANNUAL REPORT / 2006  New shoots of growth 

Shareholding Capital

General Information on Shareholding Capital

Shareholding Structure

Sistema  Joint  Stock  Financial  Corporation  was  registered  at  the
Moscow Registration Chamber on July 16, 1993. The corporation is
registered at Prechistenka Street, House 17/8/9, Building 1, Moscow,
119034, Russian Federation. 

The  charter  capital  of  the  corporation  is  868,500,000  rubles  and
consists of 482,500,000 ordinary shares with a nominal value of 1.8
rubles.  

Sistema's  shares  are  listed  on  the  London  Stock  Exchange  in  the
form  of  global  depositary  receipts  (GDRs)  under  the  symbol  'SSA'.
One  GDR  represents  one  ordinary  share.  Sistema's  ordinary  shares
are traded on the Russian Trading System, under the symbol 'AFKS'
and the Moscow Stock Exchange (MSE) under the ticker 'SIST'. 

In  addition,  as  of  the  end  of  2006,  a  number  of  debt  obligations
issued  by  subsidiaries  of  the  corporation  traded  on  the  financial
market.

As  of  December  31,  2006,  the  corporation  had  22  entities  and  12
individual shareholders, including 8 nominees. While the identities
of the corporation's GDR holders are not generally reported to the
corporation,  Sistema  undertakes  regular  research  to  discover  the
identity of its GDR holders. Such research allows the corporation to
provide  as  much  information  as  possible  to  the  largest  number  of
shareholders and is aimed at increasing the transparency of the cor(cid:2)
poration and providing greater liquidity for its shares on Russia and
international exchanges.

Between  March  2006  and  mid(cid:2)February  2007,  Sistema  purchased
284,243 of its own shares, equivalent to 2.95% of its outstanding shares,
for approximately US$347.3 million dollars. This share 'buy(cid:2)back' was
conducted as part of a previously announced plan to establish a share
option  program  for  the  corporation's  top  management  and  these
shares may also be used in future merger and acquisition activities.

40

Sistema Shareholders as of December 31, 2006

ANNUAL REPORT / 2006   Shareholding Capital

Share Price Performance

Dividend Policy

Since  February  2005,  when  Sistema  completed  an  initial  public
offering (IPO) on the London Stock Exchange, 19% of the corpora(cid:2)
tion's outstanding shares have been in free(cid:2)float in the form of glo(cid:2)
bal depositary receipts (GDRs). Sistema's GDRs are listed on the LSE
under the ticker 'SSA' and fifty GDRs represent one ordinary share.

In  addition,  Sistema's  shares  are  traded  on  the  Russian  Trading
System,  under  the  symbol  'AFKS'  and  the  Moscow  Stock  Exchange
(MSE),  under  the  ticker  'SIST'.  Sistema's  ordinary  shares  are  a  com(cid:2)
ponent of the MSE's technical index. 

For  the  year  2006  as  a  whole,  Sistema's  GDR  price  on  the  LSE  rose
26.6%, from US$23.5 on January 2, reaching US$32.0 on the last trad(cid:2)
ing day of the year, December 29. The 12(cid:2)month high share price was
achieved on December 28. The yearly low came on June 26, when the
closing  price  was  18.1.  Price  momentum  was  driven  by  company
news, particularly interim financial results, such as the third quarter
set of results released on December 21, as well as broader trends in
the Russian economy the broader investor strategies linked to their
desire to hold shares from emerging markets.

Sistema  encourages  current  and  potential  investors  to  seek  inde(cid:2)
pendent, expert financial advice when making decisions regarding
the purchase and sale of shares. Sistema's equity shares, as well as its
outstanding bond issues, are covered by analysts from a number of
Russian and international brokerage houses. A list of these analysts,
including contact details, is published on www.sistema.com and reg(cid:2)
ularly updated. 

Sistema (cid:2) GDR Closing Price on LSE

$

Sistema's Board of Directors is guided by the corporation's current
dividend policy as established in August 2005 when making its divi(cid:2)
dend  recommendation  to  the  Annual  General  Meeting.  The  target
payout  level  stands  at  2%  of  the  corporation's  consolidated  net
income under US GAAP. This policy aims to both provide for a pre(cid:2)
dictable  sizeable  dividend  flow  and  maintain  a  dividend  history
while  simultaneously  giving  the  opportunity  to  re(cid:2)invest  profits  to
meet Sistema's capital requirements in order to maintain sustainable
growth.

At  the  Annual  General  Meeting  held  on  June  30,  2006,  the  share(cid:2)
holders approved a cash dividend of RUR 28.0 per share (equivalent
to  US$1.03  per  share  or  US$0.02  per  GDR)  for  the  twelve  months
ended  31  December  2005.  The  total  dividend  payable  amounts  to
RUB 270.2 million (US$9.98 million), which is equivalent to approx(cid:2)
imately 2% of Sistema's US GAAP consolidated net income for 2005.
In recent years, the company paid a dividend equivalent to approx(cid:2)
imately  1.3%  of  its  consolidated  net  income  for  the  year  2003  and
dividend payout equivalent to approximately 2.1% of consolidated
net income for the year 2004.

41

ANNUAL REPORT / 2006  New shoots of growth 

Share Structure and Performance 
of Subsidiary Companies  

MTS

Comstar(cid:2)UTS

Mobile TeleSystems placed a Level III ADR issue through its IPO on
the New York Stock Exchange (NYSE) on June 30, 2000. The current
ADR  to  ordinary  share  ratio  is  1:5,  following  a  1:4  ADR  split  in
January  2005.  MTS's  shares  trade  on  the  NYSE  under  the  symbol
'MBT'. The company's major trading volumes are on NYSE.

MTS's depositary receipts are also traded on the LSE (ticker: MBLD),
Frankfurt Stock Exchange (ticker: MKY), Berlin Stock Exchange and
Munich  Stock  Exchange.  MTS  shares  are  traded  on  the  Russian
Trading System (RTS) as a non(cid:2)listed security and were included on
the  RTS  Index  in  March  2006  with  a  5.7%  weighting.  Common
shares of MTS have been included on the MICEX "B" Quotation List
under the ticker 'MTSI'.

Presently,  the  company  has  1,993,326,138  ordinary  shares  with  a
nominal  value  of  RUB0.1  per  share.  As  of  December  31,  2006,
Sistema  owned  53%  of  Sistema's  shares  and  46%  of  shares  were  in
free(cid:2)float.

MTS's ADR price closed at US$35.0 on the first day of trading of the
year and reached a high of US$50.18 on December 27, 2006, before
closing  at  US$50.08  on  the  last  day  of  trading  of  2006.  As  of
December  31,  2006,  the  company's  market  capitalization  was
US$19.97 billion.

In February 2006, Comstar completed an IPO of 146,500,000 com(cid:2)
mon shares. These shares included 139,000,000 newly issued shares
and 7,500,000 shares sold by shareholders. The shares were admit(cid:2)
ted  to  trade  on  the  London  Stock  Exchange  (LSE)  in  the  form  of
global depositary receipts (GDRs) at the value of 1 GDR per 1 com(cid:2)
mon share. 

Currently,  the  Group  has  417,940,860  outstanding  shares  with  a
nominal value of RUB1 per share. As of December 31, 2006, Sistema
directly  or  indirectly  owned  59%  of  Comstar's  common  shares.
Approximately  34%  of  Comstar's  shares  are  in  free(cid:2)float,  traded  in
the form of GDRs on the London Stock Exchange, under the ticker
'CMST'.  A  very  limited  number  of  common  shares  are  traded  on
Russian  stock  exchanges,  primarily  the  Russian  Trading  System
(RTS) and the Moscow Stock Exchange, also under the ticker 'CMST'.

Comstar's GDRs closed at US$6.87 after their first day of trading on
the LSE on February 7, 2006 and reached their 2006 calendar year
high  of  US$8.59  on  December  27th,  2006.  The  company's  market
capitalization as at December 31, 2006 was US$3.51 billion.

42

MTS (cid:2) ADR Closing Price on NYSE

Comstar (cid:2) GDR Closing Price on LSE

$

$

ANNUAL REPORT / 2006   Shareholding Capital

Sistema(cid:2)Hals

Sistema(cid:2)Hals's shares were admitted to trading in the form of GDRs
on the LSE on November 8, 2006. The company offered 1,738,650
newly issued shares and 112,171 shares from selling shareholders.
In  addition,  the  underwriters  exercised  an  option  to  purchase
168,256  ordinary  shares  in  the  form  of  GDRs  to  cover  over(cid:2)allot(cid:2)
ments in the offering. The shares were offered at US$10.7 per GDR
and US$214.00 per ordinary share, representing a ratio of 20 GDRs
per ordinary share.

Sistema(cid:2)Hals's  shares  are  traded  in  the  form  of  GDRs  on  the  LSE
under the symbol 'Hals' and the ordinary shares were included in the
'V' list of MICEX under the ticker 'HALS' on October 9, 2006 and in
the 'V' list of the Moscow Stock Exchange on October 17, 2006.

Currently,  Sistema(cid:2)Hals  has  9,813,084  ordinary  shares.  As  of
December  31,  2006,  Sistema  owned  80%  of  the  ordinary  shares  of
Sistema(cid:2)Hals and 20% were in free(cid:2)float. 

The company's shares were sold at an offer price of US$10.7 per GDR
and reached a high of US$13.5 on December 20, 2006, before clos(cid:2)
ing at US$13.3 on the last day of trading of the year. As at December
31, 2006, the company's market capitalization was US$2.61. 

Sistema(cid:2)Hals (cid:2) GDR Closing Price on LSE

$

43

ANNUAL REPORT / 2006  New shoots of growth 

Social Responsibility

The social responsibility of a large corporation today is a reflection
of  the  complex  network  of  relationships  within  a  modern  market
economy. A critical component of responsibility is the nature of the
business the corporation conducts and the contribution of its prod(cid:2)
ucts  and  services  to  the  economy  as  a  whole.  The  relationship
between  a  company  and  the  community  where  it  operates,  is
reflected by how it deals with its employees, its support for the local
educational and scientific institutions, that train its future workers
and  management  of  the  environmental  impact  of  its  activities.  A
socially responsible corporation also fosters a dialog with its many
stakeholders,  including  government,  consumers,  workers,  regula(cid:2)
tors,  business  partners  and  investors  so  it  can  address  any  possible
concerns about the impact of its activities.

Sistema sees its primary social contribution as its business itself and
this is incorporated in the vision and strategy of the corporation. Its
social  activities  are  integral  parts  of  its  mission  as  a  company.  By
building service(cid:2)oriented, high(cid:2)technology businesses, the corpora(cid:2)
tion  is  fostering  the  creation  of  an  innovation  economy  in  Russia
and  helping  to  diversify  the  economy  to  compete  in  the  global
economy. These services are helping to build a better quality of life
in the future, tying individuals and businesses together through bet(cid:2)
ter  communications,  building  modern  housing,  offices  and  infra(cid:2)
structure  and  offering  financial  services,  that  allow  consumers  to
buy their first house or a new car. 

The corporation has played an important role in the growth of cap(cid:2)
ital  markets  in  Russia  and  the  inflow  of  investment  into  Russia  in
recent  years.  The  IPOs  of  Sistema  and  its  operating  companies
Comstar,  Sistema(cid:2)Hals  and  Sitronics  have  injected  capital  into  key,
value(cid:2)creating  parts  of  the  economy  and  increased  the  overall
investment attractiveness of the Russian market as a whole. A size(cid:2)
able proportion of this investment has been directed at developing
emerging  sectors  of  the  economy,  creating  better  paying  jobs  and
developing services, that were absent just a few years ago. Sistema's
development  of  venture(cid:2)capital  funds  in  partnership  with  the
Russian  federal  government  and  regional  administrations  is  also
helping to foster new sources of capital for new firms, helping the
government meet its declared strategy of developing high techno(cid:2)
logy as a national priority. 

Sistema continues to work to build a more comprehensive social
dialog  with  consumers,  regulators  and  federal  and  local  govern(cid:2)
ment officials in the markets where it operates. One aspect of this
process  is  the  corporation's  established  policy  of  information
openness. Sistema aims to disclose all material information about
its business activities as quickly as possible through all distribution
channels. If something adverse or unexpected happens, the com(cid:2)
pany believes it is not only its obligation but to its benefit to share
this  information.  Trust  is  critical  to  sustaining  its  many  relation(cid:2)
ships in society. 

Constructive  dialog  is  also  conducted  through  the  business  and
social organizations the corporation and its directors belong to and
through the media. In July and August of 2006, the corporation con(cid:2)
ducted  a  perception  study  of  stakeholders  from  government,  the
media, the Russian investment community, employees at local affil(cid:2)
iates and business and non(cid:2)profit partners. The results allowed the
corporation to see what it is doing right and what it can still do to
foster  dialog  and  to  see  how  others  view  it  today.  Ultimately,  the
question before the corporation is: what information do stakehold(cid:2)
ers need from us and what are their concerns?

As  a  high(cid:2)technology,  consumer(cid:2)sector  company,  the  quality  and
motivation  of  its  more  than  90,000  employees  and  managers  is  of
vital  importance  and  human  capital  is  Sistema's  most  important
resource. The corporation prides itself on a culture of teamwork and
shared  priorities.  Motivation  of  personnel  includes  not  only  wages
and  bonuses  but  also  the  prospect  of  advancement  and  a  sense  of
security about their future and that of their families. 

Sistema was one of the first companies in Russia to develop its own
Corporate University. This and other extended education and train(cid:2)
ing  programs  provide  workers  with  the  opportunity  to  enhance
their  qualifications  and  move  into  new  fields.  Sistema  has  estab(cid:2)
lished  programs  with  a  range  of  leading  Russian  universities  and
research  institutes  for  training  its  employees,  while  also  financing
the  creation  and  expansion  of  faculties  and  programs  in  various
technical  fields.  Yearly  performance  reviews  for  workers  and  sup(cid:2)
port in career planning allow employees to set goals for their devel(cid:2)
opment at Sistema, while knowing just what is expected of them.

44

ANNUAL REPORT / 2006   Social Responsibility

In its charitable activities, Sistema applies the same strict criteria as it
does for any other aspect of its business: its social programs should
provide real and verifiable results that in turn improve society. The
Sistema Charitable Fund is focused on supporting the development
of  science  and  education,  preserving  Russia's  cultural  and  artistic
heritage  for  future  generations,  promoting  sport  and  aiding  the
development of local communities. All of these activities share the
common goal of creating a more vibrant and educated society.

When  selecting  projects  to  support,  Sistema  looks  for  those  that
have a unique and innovative character. One characteristic project
sponsored  by  the  corporation  is  the  creation  of  regional  informa(cid:2)
tion and educational centers called 'The Virtual World of the Russian
Museum'. Thanks to the latest technology developed for the project,
millions of Russians across the country are able to make virtual vis(cid:2)
its to the collection of the Russian State Museum. The corporation's
projects  range  from  the  creation  of  three(cid:2)level  support  for  profes(cid:2)
sional  training,  the  founding  of  departments  in  universities  and
technical institutes, to organizing youth hockey and rugby tourna(cid:2)
ments  and  supporting  Russian  Olympians.  The  link  between  these
programs  is  that  they  promote  education,  healthy  lifestyles  and
achievement.

Sistema  has  adopted  internationally  recognized  principles  of  sus(cid:2)
tainable development and corporate social responsibility and inte(cid:2)
grates them into its business practices. The corporation became one
of the first companies in Russia to sign the Global Compact of the
United Nations (UN(cid:2)GC) in 2002. In 2003, Sistema joined the World
Business  Council  for  Sustainable  Development  (WBCSD).  As  with
other  WBCSD  members,  the  corporation  has  committed  itself  to
maintain  a  high  level  of  transparency  and  responsibility  in  all
aspects of its business.

45

ANNUAL REPORT / 2006  New shoots of growth 

46

A Reliable
Foundation
Businesses

47

ANNUAL REPORT / 2006  New shoots of growth 

Sistema Telecom
is Russia's largest
telecommunications
company, servicing
around 80 million 
subscribers. 
The company includes
more than 50
telecommunications
operators working in
all of the main
segments of the
telecommunications
market.

48

A Reliable Foundation 
Telecommunications

Sergey 
Schebetov

CEO,
Sistema Telecom

ANNUAL REPORT / 2006   A Reliable Foundation  Telecommunications

Marketplace

Business

The market for telecommunications services continues to be one of
the most dynamic and competitive sectors in Russia and the CIS today.
The sector's significant growth potential is apparent in all key sectors
of  the  telecommunications  business.  According  to  preliminary  data
from  the  Russian  Ministry  of  Information  Technologies  and
Telecommunications,  the  total  volume  of  the  Russian  telecommu(cid:2)
nications market grew 21% year(cid:2)on(cid:2)year in 2006 to over $27.5 billion. 

In 2006, both wireless and fixed(cid:2)line segments saw strong growth,
although  the  mobile  segment  saw  a  far  higher  degree  of  market
saturation and consolidation around three major wireless players.
Mobile telephony penetration reached 104.6% at the end of 2006,
representing  an  increase  of  18%  compared  to  2005.  Russia  had
151.9  million  mobile  telephony  subscribers,  an  increase  of  26.2
million. 

Fixed(cid:2)line services for both residential and corporate subscribers,
including  voice,  data(cid:2)exchange  and  Internet  broadband  are
developing  dynamically,  although  there  is  still  considerable
unmet demand for services. Fixed(cid:2)line penetration for Russia as a
whole  was  57.2%  of  total  households  in  2006.  Moscow's  broad(cid:2)
band penetration rate, measured by numbers of households, was
26%  at  the  end  of  2006.  However,  broadband  penetration  for
Russia  as  a  whole  was  around  4.5%,  compared  to  other  Central
and  Eastern  European  markets  such  as  Hungary  (11.4%)  and
Poland (10.6%).  Excluding Moscow, this rate was around 2.0% at
the end of 2006.

The level of competition in the Russian telecommunications market
is increasing rapidly. The provision of value(cid:2)added services for both
fixed(cid:2)line and wireless subscribers is key to both increasing margins
and  building  customer  loyalty.  Recent  regulatory  changes  in  the
Russian telecommunications sector have also had an impact on the
competitive landscape. Tariff regulations for interconnect and traf(cid:2)
fic  exchange  came  into  effect  in  October  2005.  The  principle  of
Calling Party Pays (CPP) was introduced from July 2006.

Outside of Russia, markets in the CIS countries offer significant long(cid:2)
term  growth  potential.  These  former  Soviet  republics  have  seen
rapid economic growth, high rates of consumer spending and con(cid:2)
tinuing,  low  rates  of  penetration  of  telephony  services  relative  to
Russia and Central and Eastern European peers. In addition, a num(cid:2)
ber  of  markets  in  Central  and  Eastern  Europe  offer  strong  growth
potential  in  particular  segments,  such  as  broadband  Internet,  and
provide low(cid:2)cost base for technology development.

Telecommunications  represents  a  core,  long(cid:2)term  business  for
Sistema.  Sistema  Telecom  is  managing  the  companies  in  the
Telecommunications business unit. Sistema Telecom is developing
businesses along two key lines, wireless and fixed(cid:2)line communica(cid:2)
tions.  At  the  same  time,  it  is  building  convergent  services  acros
wireless  and  fixed(cid:2)line.  Sistema  Telecom  is  delivering  value(cid:2)added
services  such  as  Internet  banking  employing  synergies  with  other
business areas at Sistema. 

Wireless Communications

Mobile  TeleSystems  (MTS)  operating  in  the  wireless  communica(cid:2)
tions market is Sistema's largest asset and the leading cellular opera(cid:2)
tor in Eastern Europe. MTS is one of the top(cid:2)10 mobile companies in
the world in terms of subscriber numbers. The company is the leader
in Russia's highly competitive mobile telephony market, with a mar(cid:2)
ket share of 33.7%. MTS is also one of the market leaders in Ukraine,
through  its  subsidiary  UMS  and  a  leading  player  in  the  emerging
mobile  markets  of  Belarus,  Turkmenistan  and  Uzbekistan.  As  of
December  31,  2006,  MTS  had  73  million  subscribers  in  Russia  and
the CIS. 2

Sistema  is  MTS's  largest  shareholder,  with  53.1%  of  its  shares.  The
company  has  been  listed  on  the  New  York  Stock  Exchange  since
2001 and 46.4% of its shares are in free float. A further 0.5% belongs
to other investors.

Fixed Line

Comstar(cid:2)United  TeleSystems  (Comstar)  is  an  integrated  holding
under  Sistema  Telecom's  management  that  encompasses  all  fixed(cid:2)
line  businesses  of  Sistema,  including  the  leading  incumbent  and
alternative  fixed(cid:2)line  operators  in  Moscow  and  growing  regional
and  international  alternative  fixed(cid:2)line  services.  It  operates  under
three  umbrella  brands,  Comstar  (alternative  fixed(cid:2)line),  MGTS
(Moscow's incumbent fixed(cid:2)line provider) and Stream (broadband
Internet and content). 

In addition, the holding is a leading provider of residential and busi(cid:2)
ness Internet broadband, data exchange and IPTV, Wi(cid:2)Fi and hybrid
fixed(cid:2)line and mobile technology solutions in Russia. 

At  the  end  of  2006,  Comstar  had  over  four  million  fixed(cid:2)line

49

ANNUAL REPORT / 2006  New shoots of growth 

subscribers  and  359,895  broadband  customers  in  Moscow  and
Moscow Region. The Group's Comstar and MGTS stand(cid:2)alone net(cid:2)
works in Moscow provide unrivalled capacity and form the base for
a future New Generation Network.

In  February  2006,  Comstar  conducted  a  successful  IPO  on  the
London  Stock  Exchange  and  around  35%  of  its  shares  are  in  free(cid:2)
float. In addition, since December 2006, Comstar(cid:2)UTS has become a
25% plus one shareholder of Telecommunication Investment Joint
Stock Company (Svyazinvest). 

Results

Consolidated  revenues  in  the  Telecommunications  segment  grew
27% to US$7.48 billion in 2006. Revenue growth outpaced the overall
rate  of  the  telecommunications  market  for  the  sixth  year  in  a  row.
OIBDA increased 24% during the year, reaching US$3.62 billion.

Joint capitalization of companies under Sistema Telecom's manage(cid:2)
ment  grew  by  nearly  50%  to  US$20  billion.  At  the  same  time,  the
share of telecommunications revenues in the consolidated revenues
of  the  group  stood  at  69%  in  2006,  compared  to  78%  in  2005  and
80.5% in 2004. This reflects Sistema's long(cid:2)term strategy of reducing
the  share  of  telecommunications  in  its  overall  revenues,  while
ensuring  the  business  area  remains  part  of  its  solid  foundation  for
long(cid:2)term profit growth.

In May 2006, the corporation launched a common visual brand iden(cid:2)
tity  for  all  of  its  operating  subsidiaries  in  the  telecommunications
businesses. The common umbrella brand identity shares the simple,
timeless  form  of  an  egg.  For  consumers  and  business  partners,  the
common look and feel of the brands conveys shared traits of reliabil(cid:2)
ity, innovation and a customer(cid:2)first approach across the Group. For
the companies themselves, the brand represents current and poten(cid:2)
tial synergies that can help each business achieve its goals.

During the year, the corporation purchased and later sold to a relat(cid:2)
ed party the first telecommunications asset outside of Russia and the
CIS (UK wholesale operator WaveCrest LLC) and signed an SPA with
Greek broadband Internet provider Hellas On(cid:2)Line. The acquisitions
underline Sistema's emergence as a truly global player in the sector
and provide additional exposure to growing markets. For example,
Greece  had  the  lowest  broadband  penetration  rate  in  Europe  at
around  6%  of  households  at  the  end  of  2006,  versus  the  Western
European average of around 36%. 

50

MTS

MTS exceeded all market growth forecasts in 2006 and contributed
the  majority  of  revenues  in  the  Telecommunications  segment.
Dynamic  revenue  and  earnings  growth,  international  expansion
and  maintenance  of  market  share,  were  accompanied  by  the
appointment of a new senior management team and adoption of a
new long(cid:2)term strategy aimed at maintaining and enhancing mar(cid:2)
ket share. Cost optimization across the company was a primary driv(cid:2)
er of bottom(cid:2)line growth.

According to the company's US GAAP audited results, MTS's consol(cid:2)
idated  revenues  increased  by  27%  year(cid:2)on(cid:2)year  to  US$6.38  billion,
compared to US$5.01 billion in 2005. Net income increased by 11%
to US$1.25 billion in 2006. For the first time in the company's histo(cid:2)
ry, MTS became free cash(cid:2)flow positive, with US$646 million. During
2006, the company made a record dividend payout of US$562 mil(cid:2)
lion for full(cid:2)year 2005.

In April 2006, MTS appointed Leonid Melamed as CEO and Vsevolod
Rozanov as a new CFO. Following these moves, the company adopt(cid:2)
ed a new '3+1' strategy aimed at maintaining and enhancing market
leadership, continuing growth and creating value. MTS is focused on
strengthening its Russian market leadership, establishing leadership
in CIS markets, building a base for selective acquisitions internation(cid:2)
ally  and  exploring  additional  opportunities  for  launching  conver(cid:2)
gent services and pursuing vertical integration.

Comstar

Comstar  achieved  both  impressive  revenue  and  earnings  growth,
while  carrying  out  an  IPO  and  major  restructuring  during  2006.
According to the company's US GAAP audited for the full year, con(cid:2)
solidated revenues increased by 23% to US1.12 billion, compared to
US$907.6 million in 2005. Underlying net income increased by 69%
year(cid:2)on(cid:2)year to US$178.1 million, compared to US$105.9 million in
2005.

After completing the first stage of restructuring and consolidation in
late 2005, Comstar undertook a successful IPO on the LSE in February
2006, raising US$1 billion for the further development of the compa(cid:2)
ny. During 2006, the company created an integrated Group headed by
a  new  corporate  center  with  five  operating  subsidiaries:  Comstar
Moscow, Moscow City Telephone Network (MGTS), Comstar Direct,
Comstar Regions and Comstar International. 

ANNUAL REPORT / 2006   A Reliable Foundation  Telecommunications

During 2006, Comstar retained its leadership in the Moscow broad(cid:2)
band market with a 38.4% share at the end of 2006.  The total num(cid:2)
ber  of  broadband  subscribers  in  Moscow  was  increased  by  44%  to
359,895 customers during the year. Stream accounted for 18.1% of
the Pay(cid:2)TV market in Moscow at the end of 2006 in terms of sub(cid:2)
scriber numbers, compared to just 2.1% the previous year. The 'dou(cid:2)
ble  play'  subscriber  base  in  Moscow  grew  twelve(cid:2)fold  over  the  pe(cid:2)
riod,  reaching  83,328  customers.  MGTS  further  enlarged  its  sub(cid:2)
scriber  base,  reaching  a  total  3.6  million  residential  subscribers  in
Moscow.  In  addition,  Comstar  added  1,180  corporate  subscribers
through acquisitions in Ukraine and Armenia.

In  addition  to  strengthening  its  position  in  Moscow  and  other
regions  of  Russia  through  new  product  launches  and  selective
acquisitions,  such  as  Moscow  Region  alternative  operator  Astelit,
Comstar expanded into the Ukrainian market. In the fourth quarter
of 2006, Comstar acquired Kiev(cid:2)based fixed(cid:2)line carriers DG Tel and
Technologic  Systems.  In  December,  Comstar  purchased  alternative
carriers CallNet and Cornet in Armenia. The signing of an SPA with
Hellas  On(cid:2)Line  during  the  same  month  provided  Comstar  with  an
opportunity to develop its first operations outside of the CIS. 

In  late  July,  Eric  Franke  was  appointed  CEO  of  Comstar  bringing
some  20  years  of  experience  in  international  telecommunications
and 10 years in senior positions in Russia and the CIS to the job. In
addition,  a  new  executive  team  was  put  in  place,  including
Alexander  Gorbunov,  VP  for  Strategy  and  Development,  Nikolay
Tokarev, CFO and Wolfgang Broeuer as CTO.

The acquisition of the blocking stake in Svyazinvest by Comstar in
December  2006  was  in  line  with  Sistema  and  Comstar's  declared
strategy of participating in the development of Russia's incumbent
fixed(cid:2)line  telecommunications  sector.  In  the  short  term,  Sistema
and Comstar will seek to work with Svyazinvest's management and
other  investors  to  grow  the  value  of  the  company  and  make  its
structure both more transparent and efficient. Looking forward, the
Group has the potential to help Svyazinvest exploit synergies with(cid:2)
in  the  holding  and  develop  new  products.  In  the  longer  term,
Sistema and Comstar aim to play a role in any potential future priva(cid:2)
tization or other transaction involving the holding.

1  Source: Comstar, Direct Info, by number of households
2  Source: Sistema Telecom handbook 
3  Source: Direct Info, 4Q2006, including individuals, who connect to the Internet

through Comstar Direct channels, by number of subscribers

51

ANNUAL REPORT / 2006  New shoots of growth 

Sitronics
is a leading Eastern
European high
technology company.
The IPO of Sitronics
was the second
largest ever
placement by
a technology
company in the
history of the
London Stock
Exchange.

52

A Reliable Foundation 
Technology

Evgeny
Utkin

President,
Sitronics

ANNUAL REPORT / 2006   A Reliable Foundation  Technology

Marketplace

Sistema's Technology business is represented by Sitronics, which oper(cid:2)
ates  in  fast(cid:2)growing  markets  for  telecommunications  solutions,
including software, equipment and systems integration, IT solutions
and  microelectronic  solutions.  During  2006,  this  business  area  con(cid:2)
tinued to see dynamic growth, while key market segments continued
to  show  long(cid:2)term  growth  potential  in  the  company's  key  markets:
Russia, the CIS, Central and Eastern Europe, the Middle East and Africa.

Telecommunications Solutions

According to data from market research group IDC, the total market
for  telecommunications  equipment  of  the  type  produced  by
Sitronics  in  Russia,  the  CIS  and  Central  and  Eastern  Europe  was
worth  approximately  US$4.6  billion  in  2005.  The  market  in  Russia
alone was estimated at US$1.9 billion. This total includes estimated
expenditure  on  new  generation  fixed(cid:2)line  networks  (NGNs)  of
US$85 million, time(cid:2)division multiplexers (TDM) of around US$422
million,  broadband  access  of  around  US$25  million  and  products,
programming support and services for WiMAX networks of around
US$25 million.

IDC  forecasts  indicate  that  overall  demand  for  equipment  in
Sitronics's key international markets will grow by 5.8%. A significant
part of this growth is attributable to the Middle East and Africa, where
growth in 2006 was expected to have reached 39.6% and in the CIS,
including Russia and Ukraine, where growth of 30.3% was forecast.

The demand for equipment for telecommunications infrastructure
in  the  markets  where  Sitronics  operates  is  driven  by  relatively  low
levels  of  mobile  penetration  compared  to  developed  markets  and
often  poor  quality  of  fixed(cid:2)line  infrastructure.  According  to  the
International  Telecommunications  Union  (ITU),  mobile  penetra(cid:2)
tion  in  Russia  in  2005  was  83.6%  compared  to  37%  in  Ukraine.  In
2006,  this  level  reached  104.6%  in  Russia  and  79.3%  in  Ukraine1.
Operators are investing in new equipment and services to provide
multimedia  and  other  value(cid:2)added  content,  with  the  prospect  of
launching  third(cid:2)generation  (3(cid:2)G)  services  as  governments  make
licenses  for  these  frequencies  available.  Investment  in WiMAX  and
other alternative wireless and convergent technologies allow oper(cid:2)
ators  to  provide  corporate  clients  with  services  that  circumvent
poor fixed(cid:2)line infrastructure.

Low(cid:2)levels of fixed(cid:2)line penetration have driven substantial invest(cid:2)
ment by alternative operators in infrastructure for commercial and

residential  customers.  More  recently,  restructuring  of  fixed(cid:2)line
incumbent operators has fuelled demand for technology to upgrade
existing networks. According to ITU, at the end of 2005, fixed(cid:2)line
penetration in Russia stood at 27.9% and in Ukraine at 25.8%. Fixed(cid:2)
line  penetration  in  Russia  reached  57.2%  of  households  in  2006.
Increasing  demand  for  broadband  Internet  services,  including  IP
telephony  and  gaming,  is  also  driving  investment  in  technology.
Broadband penetration rates in Central and Eastern Europe and the
CIS  trail  levels  in  Western  Europe  and  North  America.  As  of  June
2006,  broadband  penetration  in  the  US  was  17%  and  in  Western
Europe  19.3%,  compared  to  2%  in  Russia,  0.1%  in  Ukraine,  2.8%  in
Greece and 7.5% in Czech Republic2.  

Information Technology 

IDC  forecasts  indicate  the  global  market  for  IT  equipment,  pro(cid:2)
gramming and services was worth US$1.17 trillion in 2006 and will
grow at an average annual rate of 6.0% through 2010. Growth in the
global  market  for  equipment  was  forecast  at  7.6%  in  2006,  in  pro(cid:2)
gramming at 7.8% and in services by 5.9%. The IT market in Central
and  Eastern  Europe  was  forecast  to  have  reached  a  total  value  of
US$35.9 billion in 2006. In Russia, the analogous figure was 14.3 bil(cid:2)
lion. Purchases of equipment has been the main driver of the IT sec(cid:2)
tor in these countries in recent years, although services, such as sys(cid:2)
tems integration, are forecast to grow at the fastest rate, at 17.2% per
annum  through  2010  in  Central  and  Eastern  Europe,  versus  13.6%
for the market as a whole. In Russia, the rates are forecast at 24.7%
compared to 17.8% accordingly.

Microelectronic Components

According  to  research  group  Gartner,  the  global  market  for  semi(cid:2)
conductors grew from US$155.6 billion in 2002 to US$235 billion in
2005. The market is predicted to grow by an average annual growth
rate  of  6.4%  between  2005  and  20103,  reaching  a  value  of  US$321
billion.  In  Russia,  the  market  for  semi(cid:2)conductors  doubled  from
US$400 million in 2002 to US$800 million in 2005 and is forecast to
grow  by  an  annual  rate  of  25.4%  between  2006  and  20103.  The
largest  consumers  of  microelectronic  components  in  the  Russian
market  are  producers  of  industrial  electronics,  communications
equipment makers and the defense industry. 

53

ANNUAL REPORT / 2006  New shoots of growth 

Business

Sitronics  is  a  leading  provider  of  telecommunication  solutions,
including software, equipment and systems integration, IT solutions
and  microelectronic  solutions  in  Russia  and  the  CIS  with  a  strong
presence in Central Europe. It is majority owned by Sistema.

With  the  recent  acquisition  of  Intracom  Telecom  in  Greece,
Sitronics  has  a  strong  presence  in  Eastern  Europe  and  a  growing
presence in the Middle East and Africa. The company is particularly
well(cid:2)positioned  to  exploit  fast(cid:2)growing  markets  in  CIS,  Eastern
Europe,  Middle  East  and  Africa  ('EEMEA')  as  well  as  Central  and
Eastern Europe ('CEE'). 

Sitronics serves over 3,500 clients, maintains offices in 29 countries
and exports its products and services to more than 60 countries. The
company has over 10,000 employees, with around 4,600 involved in
research and development. 

The  company's  key  Telecommunication  Solutions  operations  are
based in Prague, Czech Republic and Athens, Greece, while the com(cid:2)
pany's  IT  Solutions  and  Microelectronic  Solutions  divisions  are
based in Kiev, Ukraine and Zelenograd, Russia, respectively. 

Sitronics has developed strategic alliances in its home markets with
Cisco  Systems,  STMicroelectronics,  Infineon  and  Giesecke  &
Devrient  for  certain  products  and  services.    The  company  also  has
vendor  relationships  with  Siemens,  Ericsson,  Motorola,  ORACLE,
Intel,  Sun  Microsystems  and  Microsoft.    Key  customers  include
Sistema  group  companies,  such  as  MTS,  Comstar  UTS  and  MTT,  as
well as OTE, Cosmote, Vodafone, Ericsson, Arcelor Mittal (formerly
Mittal Steel), Banca Intesa and TCL.

The IPO of Sitronics on the LSE valued the company at US$2.3 bil(cid:2)
lion,  underlining  the  company's  emergence  as  the  leading  high(cid:2)
technology  company  in  the  CIS  and  Central  and  Eastern  Europe,
with a growing presence in the fast(cid:2)growing markets of the Middle
East  and  Africa.  The  company's  strategy  continues  to  seek  organic
growth  while  pursuing  carefully  selected  mergers  and  acquisitions
to enhance both its geographical reach and research and develop(cid:2)
ment and production capabilities.

As part of its long(cid:2)term strategy, Sitronics has focused on key tech(cid:2)
nology  segments:  telecommunications  solutions,  IT  solutions  and
microelectronics solutions. In addition, the company also has a con(cid:2)
sumer  electronics  business  and  provides  contract  production  of
electronics (EMS). 

Sitronics  is  developing  its  telecommunications  solutions  business
on the base of two key operating companies, Strom Telecom, based
in  Czech  Republic  and  Intracom  Telecom,  based  in  Greece  and

54

acquired in 2006. These units develop and produce equipment, pro(cid:2)
vide programming solutions and support and provide systems inte(cid:2)
gration services.

The IT solutions business is driven by Ukrainian group Kvazar(cid:2)Micro.
Kvazar(cid:2)Micro  has  operations  in  several  Central  and  Eastern
European countries and is a key platform for further developing the
company's higher margin systems integration and consulting busi(cid:2)
ness in Russia, the CIS and internationally. 

The  microelectronic  solutions  unit  of  Sitronics  is  based  in  Russia's
long(cid:2)established  electronics  research  and  production  center  of
Zelenograd around the NIIME and Mikron enterprises. In addition,
the company has the VZPP(cid:2)Mikron production plant in Voronezh.
Microelectronic  Solutions  is  focused  on  design  and  production  of
integrated circuits and smart cards for both private sector and state(cid:2)
run  enterprises  in  the  aerospace,  defense,  consumer  and  other
industries  in  Russia  and  internationally.  In  July  2006,  Sitronics
microelectronic  solution  started  the  project  for  modernization  of
production facilities with the introduction of 0.18 micron E2PROM
technology,  representing  an  unparalleled  technological  break(cid:2)
through for Russia.

Results

During  2006,  the  High  Technology  segment  was  again  one  of
Sistema's  fastest  growing  business  areas.  Revenues  grew  67%  year(cid:2)
on(cid:2)year to US$1.61 billion in 2006, compared to US$961.1 million in
2005. OIBDA increased 11% to reach US$172.2 million. 

Ahead of the company's successful IPO on the LSE in February 2007
saw the company raise US$402 million, Sitronics undertook a num(cid:2)
ber of key steps to improve its corporate governance and increase its
efficiency.  The  company  appointed  independent  directors  to  its
board and continued to buy(cid:2)out minority shareholders in its operat(cid:2)
ing  subsidiaries,  including  the  purchase  of  the  remaining  3.2%  of
Micron's shares, bringing its ownership to 100%. 

The  European  Bank  for  Reconstruction  and  Development  (EBRD)
acquired 3.7% of Sitronics shares ahead of the IPO, providing addi(cid:2)
tional funding and expertise for the company. Earlier in the year, the
company placed a US$200 million Eurobond issue at 7.875%, one of
the  lowest  bond  interest  rates  achieved  by  a  Russian  corporate
issuer.

In  February  2006,  Sitronics  significantly  strengthened  its  telecom(cid:2)
munications solutions business and expanded its geographic reach

ANNUAL REPORT / 2006   A Reliable Foundation  Technology

with  the  acquisition  of  Greek  technology  company  Intracom
Telecom. The deal made Sitronics the leading high(cid:2)technology solu(cid:2)
tions  provider  in  Central  and  Eastern  Europe.  The  important  role
played by the company in developing Russia's technological poten(cid:2)
tial was underlined by a visit and meeting held by Russian President
Vladimir Putin at Zelenograd in October 2006.

Sitronics  emergence  as  the  leading  technology  business  in  the
region  was  underlined  by  the  company's  selection  as  CISCO's  only
global  partner  in  Eastern  Europe.  The  company  also  began  con(cid:2)
struction  of  a  'turn(cid:2)key'  telecommunications  network  for  ITC  in
Saudi Arabia. 

Sitronics also began implementation of billing systems for Vodafone
in Czech Republic as well as billing projects in Serbia and Pakistan,
underlining its truly international scope.

During  2006,  the  company  invested  in  modernization  and  expan(cid:2)
sion of its infrastructure, opening a new plant in Votitsa. As part of a
wider upgrade at its Zelenograd facilities, the company implement(cid:2)
ed  an  unprecedented  project  to  modernize  its  micro(cid:2)electronics
production from 0.80 to 0.13 micron technology. In addition, a new
centralized  research  and  development  facility  was  opened  and  a
project  developed  to  create  a  unified  scientific  and  experimental
facility  at  Zelenograd.  The  company's  R&D  expertise  led  to  the
award of a grant by the Russian state NIOKR program.

In  order  to  strengthen  its  added(cid:2)value  offerings,  it  also  launched
production of smart cards, including SIM cards and RFID technolo(cid:2)

gy as well as chip modules. New product launches were made possi(cid:2)
ble by the acquisition of Intracom Telecom, including networks for
providing  IPTV  content,  fixed(cid:2)line  and  wireless  access.  Key  pilot
projects for NGN networks were also completed during the year.

Sitronics also invested in human resources, providing incentives for
senior  managers  and  training  for  its  employees.  In  March  2006,
Sistema  transferred  shares  equivalent  to  14.72%  of  Sitronics  issued
share  capital  to  Sitronics  managers  as  part  of  a  share  option  and
incentive  scheme.  Some  1,300  employees  completed  internships
and work experience programs during the year.

1  Ukraine data for 2006 from Business Monitor Int'l, based on operator 

data excluding inactive subscribers.

2  Data from Analysis Research
3  Russian data from Electronica Publishing House

55

ANNUAL REPORT / 2006  New shoots of growth 

Sistema(cid:2)Hals is one
of the key players
in the Russian market
for construction and
real estate. The IPO
of Sistema(cid:2)Hals was
the first placement
of a Russian
development
company in the
Western capital
markets.

56

A Reliable Foundation  
Real Estate

Felix 
Evtushenkov

President, 
Sistema(cid:2)Hals

ANNUAL REPORT / 2006   A Reliable Foundation   Real Estate

Marketplace

Sistema(cid:2)Hals  is  Sistema's  main  operating  subsidiary  in  the  Property
business area. Russia's real estate market is booming, based on conti(cid:2)
nued  strong  demand  for  commercial  property  not  only  in  Moscow
but in an increasing number of Russian regional cities.

Sistema has been present in Russia's construction and property sec(cid:2)
tor since the mid(cid:2)1990s and the business area represents one of its
longest(cid:2)term  investments.  In  recent  years,  this  commitment  has
paid off. Along with favorable macroeconomic conditions, changes
in the legal environment for development and property ownership
over recent years have helped foster one of the most dynamic prop(cid:2)
erty marketplaces in the world.

Russian and international companies have expanded their presence
in  the  country  and  require  world(cid:2)class  office  space.  An  emerging
middle  class  is  investing  money  in  modern  housing  with  modern
infrastructure and the rapid recent expansion of the mortgage lend(cid:2)
ing  market  is  fuelling  further  demand.  Another  key  area  is  the  de(cid:2)
velopment  of  new  hotels,  particularly  three  star  hotels  for  tourists
and  four  and  five(cid:2)star  hotels  for  business  travelers  in  Moscow  and
other large cities. The closure or long(cid:2)term renovation of a number
of hotels built in the Soviet era, including the massive Rossiya hotel
complex  in  central  Moscow  has  sharply  reduced  capacity  even  as
demand is growing.

In late 2006, some 1.38 million square meters of Class A office space
had been completed or was in the pipeline in Moscow1.  According
to  real  estate  group  Cushman  &  Wakefield  Stiles  &  Riabokobylko
(C&WS&R),  the  amount  of  Class  A  and  B  office  space  in  Moscow
alone is due to double over the 2007 to 2008 period but this is still
insufficient  to  meet  expected  demand.  In  terms  of  prime  office
stock,  total  retail  stock  and  number  of  international  grade  hotel
rooms  per  capita,  Moscow  continues  to  lag  Central  and  Eastern
peers  by  a  wide  margin,  suggesting  continued  upside  potential.
Vacancy rates for Class A and B offices were 1.2% and 3.5% respec(cid:2)
tively, according real estate consultant Colliers, the lowest levels in
six years. These levels are predicted to drop even further in 2007.

Russia's  ongoing  'retail  revolution',  characterized  by  rising  con(cid:2)
sumer disposable incomes and spending, and a shift toward mod(cid:2)
ern  retail  chains,  saw  11  retail  complexes  with  377,900  square
meters of trading space opened in 2006 in Moscow alone. This re(cid:2)
presented  a  30%  increase  in  retail  capacity  in  a  single  year2.
International  and  Russian  retailers  expanded  rapidly  outside  of
Moscow  as  well,  with  large  players  such  as  cash  and  carry  player

Metro  and  supermarket  group  X(cid:2)5  retail  expanding  in  emerging
regional  markets  such  as  the  Urals  and  Siberia.  Outside  of  Russia,
booming economies in the CIS and years of limited investment in
modern residential and commercial property has created substan(cid:2)
tial unmet demand.

Business

Sistema(cid:2)Hals  is  a  major  diversified  company  operating  in  the  real
estate  markets  of  Russia  and  the  CIS.  The  company  provides  inte(cid:2)
grated, high(cid:2)quality services directed in four key strategic business(cid:2)
es: real estate development, project and construction management,
asset management, and facility management. In providing develop(cid:2)
ment  services,  Sistema(cid:2)Hals  sees  through  the  entire  life(cid:2)cycle  of  a
property through a carefully defined system, from the initial design
through to its management.

As  part  of  asset  restructuring  during  2005  and  2006,  the  corpora(cid:2)
tion's  real  estate  portfolio  was  transferred  to  Sistema(cid:2)Hals,  which
had  previously  operated  as  a  developer  of  commercial  property.
Now  operating  as  the  legal  owner  of  the  corporation's  property
portfolio  as  well  as  a  project  management  company,  Sistema(cid:2)Hals
has  considerably  increased  its  capitalization  and  attracted  finance
for development through a successful IPO on the LSE in November
2006.  Today,  the  company  aims  to  become  the  largest  real  estate
developer and a leading real(cid:2)estate asset portfolio manager in Russia
and the CIS.

Since its founding in 1994, Sistema(cid:2)Hals has completed more than
30  projects  with  a  combined  area  of  more  than  250,000  square
meters, including such landmark buildings as the Russian headquar(cid:2)
ters  of  DaimlerChrysler,  the  Hals  Tower  office  complex,  the  head(cid:2)
quarters  of  TMK  and  the  MaMaison  hotel  chain  for  the  ORCO
Property Group, among others. One of company's key competitive
advantages in the Russian and CIS real(cid:2)estate sector is the ability to
manage projects in practically every market segment. Sistema(cid:2)Hals
has built up a broad and well(cid:2)balanced portfolio of assets in grow(cid:2)
ing segments of the Russian real estate market. The company focus(cid:2)
es on the construction of Class A and B offices, mixed(cid:2)use complex(cid:2)
es, business(cid:2)class residential housing, single(cid:2)family homes, and land
developments.

Today,  Sistema(cid:2)Hals  is  building  the  Lenigradsky  Towers  complex,
consisting  of  two  buildings  including  the  future  headquarters  of
Siemens in Moscow and valued at US$159.3 million as of 1 January
2007. In addition, the company is managing the long(cid:2)term project

57

ANNUAL REPORT / 2006  New shoots of growth 

of redeveloping buildings owned by Comstar(cid:2)UTS subsidiary MGTS
made redundant by modern technology. Other projects include the
renovation  of  the  landmark  Pekin  hotel  in  central  Moscow  and  a
range of other projects. 

In October 2006, Sistema(cid:2)Hals had the highest market share of any sin(cid:2)
gle  company  engaged  in  Class  A  office  development  in  Moscow,  at
9.5%. This figure includes completed projects, projects under construc(cid:2)
tion and announced projects3. In the beginning of 2007, Sistema(cid:2)Hals
was present in seven regions in Russia and Ukraine with a number of
additional regional cities earmarked for future expansion.

Results

The  Real  Estate  business  unit  reported  261%  revenue  growth  in
2006,  reaching  US$282.9  million,  compared  to  US$78.4  million  in
2005. OIBDA increased by 645% to US$93.1 million. The real estate
development division remained one of the primary growth drivers
in  the  business  area  and  accounted  for  72%  of  total  revenues  in
2006, compared to 52% in 2005. 

Primary contributors to this growth were the sale of the Pokrovka 40
development project, a mixed(cid:2)use Class A office and hotel complex
in  central  Moscow  for  US$84.4  million  and  the  sale  of  the
Yartsevskaya  27  residential  project  in  Moscow  for  US$20.3  million.
The  Pokrovka  40  project  saw  a  selling  price  of  office  space  of
US$4,828 per square meter.  Other key projects completed during the
year  include  a  residential  housing  complex  at  15  Elninskaya  Street
with 178 apartments ranging from 55 to 250 square meters in area.

Sistema  Hals's  project  construction  management  division  con(cid:2)
tributed a US$19 million increase in revenues while, asset manage(cid:2)
ment  revenues  increased  80%  year(cid:2)on(cid:2)year  in  2006  to  US$27  mil(cid:2)
lion, due to increasing resale of housing as part of the asset restruc(cid:2)
turing program and an increase in rental revenues from single(cid:2)fam(cid:2)
ily  housing.  Average  rental  rates  increased  39.8%  year(cid:2)on(cid:2)year
reflecting the continued strength of the market.

The  IPO  of  Sistema(cid:2)Hals  on  the  London  Stock  Exchange  in  early
November 2006 raised US$409 million in the first such internation(cid:2)
al  listing  by  a  Russian  property  developer.  The  offering  was  more
than five(cid:2)times oversubscribed. Following the IPO, 20% of the com(cid:2)
pany's shares were in free(cid:2)float. With the transaction, Sistema Hals
achieved  the  highest(cid:2)ever  valuation  for  a  Central  and  Eastern
European real(cid:2)estate company at time of IPO. Around 70 to 80% of
the proceeds from the transaction were earmarked for investment

58

in existing development projects with remainder set aside for pos(cid:2)
sible future mergers and acquisitions and other corporate goals.

In March 2007, the corporation announced the results of an inde(cid:2)
pendent valuation of its real estate property and projects. According
to the valuation carried out by C&WS&R, the value of the Sistema(cid:2)
Hals  stake  in  property  and  projects  increased  by  35%  over  the  pe(cid:2)
riod  from  June  30,  2006  to  January  1,  2007.  C&WS&R  has  deter(cid:2)
mined that on January 1, 2007, the aggregate market value of each
100%  stake  in  the  88  projects  and  properties  amounted  to
US$2,546,825,000,  of  which  the  stake  of  Sistema(cid:2)Hals  (less  the
minority interests) amounted to US$2,039,536,454.

Geographic and portfolio diversification remains a continued focus.
In March 2007, Sistema(cid:2)Hals acquired a 67.58% stake in the Kamelia
Health Spa OJSC which holds a long(cid:2)term (49(cid:2)year) lease for a 6.3
hectare plot of land at 89 Kurortny Prospekt, in the Khostinsky dis(cid:2)
trict in the town of Sochi. The buildings of the Kamelia and Intourist
hotels  are  located  on  this  land.  Sistema(cid:2)Hals  is  planning  to  build  a
60,600 square metre multi(cid:2)use complex on this land, to include a 4(cid:2)
or 5(cid:2)star hotel and an elite club(cid:2)style apartment complex as well as
internal infrastructure facilities.

The shopping and entertainment complex Detsky Mir in Kazan is due
to  open  during  the  third  quarter  of  2007.  Another  key  retail  project
entering early 2008 is the Hals Mart/Leto project under construction
in  St  Petersburg,  which  will  have  a  floor  space  exceeding  100,000
square metres. When construction is complete, Sistema(cid:2)Hals plans to
keep the project in its asset portfolio to earn income from rental of
retail  space.  The  main  anchor  tenants  will  be  a  major  hypermarket
chain  operator,  a  modern  multiplex  cinema,  and  major  electronics,
sports goods, computer and domestic appliance retailers.

Another key project due for completion in 2007 is the Aurora resi(cid:2)
dential  development  with  an  estimated  value  of  around  US$48.4
million  and  located  in  Stepan’kovo  in  Moscow  Region.  The  total
property  comprises  more  than  90  hectares  divided  into  132  sepa(cid:2)
rate plots as well as a riverside plot held for development of a yacht
club.  In  addition,  Sistema(cid:2)Hals  acts  as  construction  manager  and
technical  supervisor  for  the  city  of  Moscow's  US$1.3  billion
Krasnopresensky Prospect infrastructure project aimed at connect(cid:2)
ing central Moscow to the MKAD orbital highway.

1  Source: Cushman&Wakefield Stiles&Riabokobilko
2  Source: Colliers International
3  Source: www.developery.ru

ANNUAL REPORT / 2006   A Reliable Foundation   Real Estate

59

ANNUAL REPORT / 2006  New shoots of growth 

60

High Potential
Businesses

61

ANNUAL REPORT / 2006  New shoots of growth 

Detsky Mir
is the largest retail
network of children's
superstores in Russia.
68 stores work
under this
trademark in 33
Russian cities. 

62

High Potential 
Retail

Maxim 
Entyakov

CEO, 
Detsky Mir Center

ANNUAL REPORT / 2006   High potential   Retail

Marketplace

Business

Sistema's  retail  business  is  operated  through  the  Detsky  Mir  group
and it owns the leading retailer of children's goods in Russia operat(cid:2)
ing  under  the  same  name.  Detsky  Mir,  which  means  Children's
World,  is  one  of  Russia's  oldest,  most  recognized  and  most  trusted
retail  brands  with  a  50  year  history  and  an  iconic  flagship  store  in
central Moscow on Lubyanka Square.

The  market  for  children's  products  represents  a  key  long(cid:2)term
growth  opportunity  for  Sistema.  Russia's  continued  economic
growth and stability has driven increases in real disposable incomes
across  the  country  while  encouraging  Russians  to  have  more  chil(cid:2)
dren after more than a decade of falling birthrates. Recent initiatives
by  the  Russian  government  now  provide  increased  monetary  and
social support for new parents.

In  2006,  the  Russian  market  for  children's  products  was  worth
around  US$7  billion  and  is  predicted  to  grow  to  US$8.4  billion  in
2007.  Russia's  official  statistics  agency,  Rosstat,  estimated  that  chil(cid:2)
dren accounted for more than 15% of the population of the country
in  2006.  For  example,  investment  bank  Deutsche  UFG  calculates
that the Russian consumer sector as a whole will grow by an average
annual rate of 22% between 2006 and 2010.

At  the  same  time,  modern  retail  networks  are  rapidly  emerging
across Russia, replacing traditional, poorly regulated outlets such
as open markets and kiosks. This tendency is being actively sup(cid:2)
ported by Russian federal and local authorities who seek to create
modern,  reliable,  high(cid:2)quality  and  safe  channels  to  market  for
consumers  while  increasing  the  tax  base.  For  Russia  as  a  whole,
modern retail formats accounted for around 20% of all consumer
spending in 2006 and in Moscow this figure reached 40%. Around
30  retailers  operate  in  the  children's  good  segment,  although
most of these are relatively small with turnover under US$40 mil(cid:2)
lion in 2006.

Patterns  of  purchasing  children's  products  are  dictated  by  income
levels,  with  an  emerging  middle  class  spearheading  consumption
and children themselves playing an ever increasing role in dictating
purchasing  decisions.  For  wealthier  parents,  representing  20%  to
25% of the population, time is at a premium. Parents seek a one(cid:2)stop
shopping experience offering high levels of service, comfort and the
availability of a wide choice of products from well(cid:2)known compa(cid:2)
nies. Consumers on more limited incomes represent 45% to 60% of
the population. They are price sensitive and their demand is limited
to a narrower range of necessary goods.  

Sistema has been a shareholder in Detsky Mir since 1996 and runs
the  retail  business  through  Detsky  Mir  Center,  a  100%  owned  sub(cid:2)
sidiary  of  the  corporation.  Since  acquiring  control  of  the  group,
Sistema  has  spearheaded  an  aggressive  expansion  of  the  chain,
while securing stable revenue and earnings growth. In an environ(cid:2)
ment  of  increasing  competition  in  the  retail  sector  for  children's
goods, Detsky Mir's key competitive advantages include a strong and
long(cid:2)established  brand,  a  wide  product  offering  (up  to  150,000
products), high quality goods, attractive store locations and a high
level of customer service.

As of December 31, 2006, Detsky Mir operated 20 stores in Moscow
and  the  surrounding  Moscow  Region  and  45  stores  in  the  regions
with a total retail space of 108.6 thousand square meters. Detsky Mir
stores are located in convenient, high(cid:2)traffic locations such as shop(cid:2)
ping centers that are easily accessible by public transportation. 

Detsky Mir also controls C(cid:2)Toys, a leading Russian importer and dis(cid:2)
tributor of toys that include some of the world's best(cid:2)known brands.
C(cid:2)Toys  is  the  exclusive  Russian  distributor  of  such  brands  as  Bratz,
Brio,  Famosa,  M&C,  Gund,  Lanard,  Shelcore,  Ja(cid:2)ru  and  Playmates
and an official distributor for Hasbro and Lemmi childrenswear.  

The corporation's goal in the Retail business area is to maintain and
enhance  its  market  leadership  in  the  children's  goods  segment  of
the retail market in Russia. The strategy of Detsky Mir is to expand its
presence  in  Russia's  regions  and  enter  CIS  markets.  The  chain  will
expand both in Moscow and other large Russian and CIS cities using
its strengthened retail formats. An aggressive expansion policy will
help the company benefit from consolidation in the currently high(cid:2)
ly fragmented retail marketplace. Currently the top(cid:2)three retail play(cid:2)
ers are accounting for only 10% of the total market. However, con(cid:2)
sumer preferences for the service, quality and convenience of mod(cid:2)
ern retail formats will drive rapid consolidation.

The  primary  target  market  for  Detsky  Mir  is  the  emerging  Russian
middle  class  and  its  product  range  focuses  on  the  0(cid:2)10  children's
and 10(cid:2)14 pre(cid:2)teen segments. At the same time, the company con(cid:2)
tinues to expand its product offerings and proposes the latest prod(cid:2)
ucts to its customers, while entering new categories, such as prod(cid:2)
ucts for nursing babies and expectant mothers. The company's pric(cid:2)
ing proposition offers consumers prices that compete with those of
department  stores,  hypermarkets  and  other  'universal  retailers',
while its large store formats allow a wider selection of goods to com(cid:2)
pete successfully against specialist retailers. 

63

In  order  to  enhance  margins,  the  retail  business  area  began  the
development  of  private  label  goods  under  its  own  trademarks.  At
the  same  time,  the  company  continued  to  strengthen  its  terms  of
trade  to  reduce  the  price  paid  to  suppliers  and  this  enabled  it  to
increase gross margins to 35.6% in 2006, compared to 31.3% in 2005.
For shoppers, a 'one(cid:2)stop shop' was developed during the year that
aims to provide busy shoppers with a single place to buy everything
they need. 

Restoration  of  the  company's  flagship  store  in  central  Moscow,
opened in 1957, began in 2006. The ambitious restoration will see
the  store  turned  into  a  fully  fledged  shopping  and  entertainment
complex, with usable space increased from 22,000 square meters to
37,800 square meters. Some 150 other stores will share the complex
with Detsky Mir and it will include cinemas and play areas to pro(cid:2)
vide a complete experience for the entire family.

1  Defined as stores opened before December 31, 2005.

ANNUAL REPORT / 2006  New shoots of growth 

Detsky  Mir  appeals  to  its  target  market  by  providing  friendly  and
convenient  shopping  environments  that  meet  busy  lifestyles.  The
company  undertook  the  modernization  of  its  existing  stores  in
2005. The company had used Sistema's proven expertise in deliver(cid:2)
ing high levels of customer service to further improve service levels
in  its  stores  and  put  in  place  a  single  call  center  and  website
(www.detmir.ru)  that  allow  consumers  to  easily  find  its  products
and shops.

Results

The Retail business area, increased its revenues by 61% year(cid:2)on year
in 2006 to US$335.3 million in 2006, compared to US$208.0 million
2005. OIBDA increased 73% to US$20.9 million. Same(cid:2)store sales1 in
the business area increased by US$84.6 million to US$218.3 million
during the year. The combined retail space operated by the corpora(cid:2)
tion nearly doubled year(cid:2)on(cid:2)year to 108.6 thousand square meters
compared to 54.6 thousand square meters at the end of 2005.

As expected, profitability in the business area was impacted by the
costs of the expansion of the Detsky Mir retail network. At the end
of 2006, Detsky Mir had 65 stores in 27 regions in Russia, compared
to 36 stores in 14 regions at the end of 2005. As of the end of March
2007, the company had 68 stores. Regional expansion saw the share
of retail sales outside of Moscow grow to 33.1% of revenues in the
business  area,  compared  to  24.5%  in  2005.  Also  during  the  year,
Detsky  Mir  obtained  a  five(cid:2)year,  US$20  million  loan  from
Gazprombank to accelerate the retailer's regional expansion.

The growth in retail network in 2006 is expected to spread and will
enable  the  company  to  continue  to  benefit  from  increased  con(cid:2)
sumer purchasing power and will allow it to secure a sizeable foot(cid:2)
print in the prime segment of the retail market. С(cid:2)Toys, the corpora(cid:2)
tion's wholesaler of consumer goods, accounted for US$42.8 million
in revenues during the year. 

In  2006  Detsky  Mir  group  adopted  a  new  strategy  aimed  at  estab(cid:2)
lishing clear national leadership in the retail markets of Russia and
the  CIS  for  children's  products  for  the  0  to  14  age  group.  Due  to
investments  in  modernization  over  the  last  few  years,  all  of  the
stores  in  chain  now  share  unified  retail  formats,  have  centralized
marketing,  stock  planning  and  selection,  purchasing,  merchandis(cid:2)
ing,  human  resources  and  logistics  activities.  These  factors  ensure
common high levels of quality while allowing Detsky Mir to imple(cid:2)
ment its aggressive expansion policy while still focusing on reducing
costs and increasing synergies across the chain.

64

ANNUAL REPORT / 2006   High potential   Retail

65

ANNUAL REPORT / 2006  New shoots of growth 

66

MBRD is aggressively
developing in the fast(cid:2)
growing market for
retail banking services
in Russia. The purchase
of a controlling
shareholding in
Luxembourg(cid:2)based
East(cid:2)West United Bank
is the first step to trans(cid:2)
forming the Moscow
Bank for Reconstruction
and Development
into a fully fledged
banking group. 

High Potential  
Banking

Sergey 
Zaitsev

Chairman of the
Management Board

ANNUAL REPORT / 2006   High potential  Banking

Marketplace

Sistema's  banking  business,  the  Moscow  Bank  for  Reconstruction
and  Development  (MBRD),  has  developed  rapidly  into  one  of
Russia's leading retail banking networks, having entered the sector
in 2004.

Overall,  the  Russian  banking  sector  has  benefited  from  Russia's
macroeconomic  growth  and  implementation  of  key  legislation  in
recent years aimed at ensuring stability and encouraging the develop(cid:2)
ment of previously under(cid:2)developed areas, such as consumer loans.
The  combined  asset  value  of  Russian  banks  grew  by  44%  in  2006,
reaching  RUB14  trillion  (US$516  billion).  Bank  assets  grew  from
45.1% of GDP in 2005 to 52.8% in 2006. Growth was fuelled by the
development  of  both  corporate  and  retail  banking.  Legislation
enacted in 2005, including a deposit guarantee program for qualify(cid:2)
ing banks added stability to the sector. The law 'On Credit Histories'
also  passed  that  year,  driving  the  market  for  consumer  credit  and
spurring the development of the retail banking sector.

Deposits  from  individuals  rose  by  38%  during  the  year  from
RUB2.8  trillion  (US$103  billion)  to  RUB3.8  trillion  (US$140  bil(cid:2)
lion). Despite this rate of growth, the share of individual deposits
in  the  sector  fell  somewhat,  from  28.3%  in  2005  to  27%  in  2006.
This was due to increased share of funds from commercial enter(cid:2)
prises and international loans, as well as the development of pri(cid:2)
vate pension and share funds as an alternative destination for con(cid:2)
sumer deposits.

Still,  the  Russian  banking  sector  is  in  many  ways  under(cid:2)developed
and  fragmented,  with  a  large  number  of  small  banks  and  treasury
banks serving a single corporate client. The top 50 largest banks in
the  country  accounted  for  around  75%  of  assets  in  2006.  Notably,
the growth in banking capital has not kept pace with the growth in
assets. On one hand this is linked to organic profit growth in the sec(cid:2)
tor, with average return on equity for Russian banks at around 25%.
However, this is also indicative of the reluctance of many bank own(cid:2)
ers  to  direct  significant  funds  to  build  the  capitalization  of  their
banks.  The  result  is  that  a  number  of  large  banks  are  approaching
the  threshold  of  their  minimal  capital  reserve  requirements,  con(cid:2)
straining further growth in the near term.

Despite these constraints, Russia's banking sector still demonstrates
considerable long(cid:2)term growth potential as measured against peers
in  Central  and  Eastern  Europe.  While  universal  service  banks  have
long dominated the sector, more narrowly focused institutions, such
as  mortgage  lenders  and  consumer  credit  providers,  have  seen

strong recent growth as increasing consumer spending power, cou(cid:2)
pled with an enhanced ability to judge consumer creditworthiness,
lowered credit risks.

Business

Sistema's primary banking business is MBRD. In the past, the MBRD
acted primarily as an in(cid:2)house treasury function for Sistema. Today,
however, MBRD is a fully fledged bank, offering a full range of ser(cid:2)
vices  to  corporate  and  consumer  clients.  It  has  focused  on  retail
banking  as  its  main  avenue  of  development  since  2004,  when  the
bank  launched  a  retail  banking  business  using  a  business  model,
developed  with  the  participation  of  international  consulting  firm
Deloitte & Touche CIS.

The bank has built a balanced consumer credit portfolio through the
expansion and improvement of its service offerings. At the beginning
of  2007,  MBRD  offered  16  mortgage  programs  and  concluded  an
agreement with the Russian Agency for Mortgage Housing Credit and
regional operators. The bank has been able to attract new customers
by  repeatedly  lowering  its  interest  rates  on  credit,  reducing  ruble
rates by 3% and US dollar rates by 2.5%. MBRD was also able to reduce
the  required  upfront  payment  from  30%  of  cost  of  the  property  to
just 10% during 2006. The maximum credit amount was doubled to
RUB16.2 million or from US$200,000 to US$500,000. The number of
homebuilders accredited by the bank also increased and now covers
50% of builders operating in Moscow Region.

In the market for automobile loans, the bank concluded around 70
agreements with leading car dealers in Moscow and Moscow Region
during 2006, significantly expanding its potential consumer base. 

MBRD offers another opportunity for Sistema to develop consumer
services  across  its  business  areas  and  to  gain  access  to  the  more
than 65 million customers served by the corporation. The bank and
MTS have developed internet and mobile access for customers and
offers a range of banking services to existing clients in other busi(cid:2)
ness areas. 

Results 

MBRD demonstrated robust revenue growth of 114% year(cid:2)on(cid:2)year in
2006 to US$228.2 million from US$106.8 million in 2005 due to the
rapid growth in its retail business. 

67

ANNUAL REPORT / 2006  New shoots of growth 

OIBDA increased by 161% to US$37.2 million.

MBRD  has  been  able  to  expand  its  consumer  and  corporate  client
base  by  spreading  its  presence  both  in  Moscow  and  in  Russia's
regional markets. As of year end, MBRD's retail network included 16
sub(cid:2)branches  and  50  mini(cid:2)branches  in  Moscow  and  55  in  Russia's
regions, a five(cid:2)fold expansion of the bank's branch network during
the year. The bank had 171,000 credit cards issued as of December
31, 2006.

In  2006,  MBRD  accelerated  the  development  of  its  retail  banking
business, increasing its retail credit portfolio five(cid:2)fold to 9.7 billion
rubles  (US$370.0  million)  from  RUB  1.7  billion  (US$58.2  million).
The  bank  rose  from  51st  to  31st  place  among  the  largest  banks  in
Russia by size of its retail credit portfolio. Just two years ago, MBRD
was  173rd  among  Russian  banks  by  this  indicator.  The  bank  has
developed  a  balanced  consumer  credit  portfolio,  simultaneously
developing  mortgage  and  automobile  loans  along  with  unsecured
consumer credit and credit card issuance.

The  growth  of  retail  banking  operations  allowed  the  MBRD  to
improve its position in the overall banking sector. The banks assets
grew 81.6% in 2006, to RUB 58.1 billion (US$2.2 billion) from RUB
32.0 billion (US$1.1 billion). In terms of net assets, the bank moved
from 34th to 31st place among the largest banks in Russia. 

According  to  rating  agency  RBC,  MBRD  was  the  second  fastest
growing  mortgage  issuer  in  Russia  in  2006,  with  issuance  of  mort(cid:2)
gage  credits  increasing  72(cid:2)fold  to  US$105.3  million.  By  the  end  of
the year, the bank had reached 22nd place among the largest mort(cid:2)
gage institutions in Russia. During the year, the bank issued automo(cid:2)
bile  loans  worth  US$155.9  million  becoming  the  16th  largest
Russian bank in terms of auto loans issued, a more than three(cid:2)fold
increase over 2005 levels.

In  March  2006,  MBRD 
issued  $60.0  million  8.875%  Loan
Participation  Notes  to  finance  a  subordinated  loan.  The  notes  will
mature  in  March  2016  and  are  listed  on  the  Luxembourg  Stock
Exchange.

The bank's efforts were reflected by its award for 'Dynamic Growth
in Consumer Credit' at the Financial Elite of Russia awards as well as
overall laureate for achievements in the field of finance.

68

ANNUAL REPORT / 2006   High potential  Banking

69

ANNUAL REPORT / 2006  New shoots of growth 

Sistema
Mass Media is a
leading company
in the Russian
Pay(cid:2)TV market.
In 2006, the number
of Pay(cid:2)TV subscribers
under the Stream TV
brand reached
1.5 million
households.  

70

High Potential 
Mass Media

Mikhail
Dunaev

CEO, 
Sistema Mass Media

ANNUAL REPORT / 2006   High potential   Mass Media

Marketplace

Sistema  Mass  Media  (SMM),  the  corporation's  primary  operating
company in the media business area is focused on Pay(cid:2)TV, content
and  advertising.  These  segments  represent  key,  technology(cid:2)driven
businesses in the Russian media market as the corporation not only
adapts to, but also drives the development of new media platforms
and technologies.

The Russian Pay(cid:2)TV market has developed at a rapid pace in recent
years, with growth rates exceeding 30%. The market is expected to
continue  to  grow  quickly  but  remains  at  an  early  stage  of  market
development,  with  considerable  fragmentation  and  a  number  of
local  operators.  According  to  market  research  group  J'son  &
Partners, the number of Pay(cid:2)TV household subscribers at the end of
2006  stood  at  6.6  million,  an  increase  of  43%  year(cid:2)on(cid:2)year  com(cid:2)
pared to 2005. The total number of subscribers is expected to grow
to 11.7 million households by 2008.

The  Pay(cid:2)TV  market  is  consolidating,  with  companies  such  as  SMM
acquiring smaller local cable operators. At the same time, the largest
operators  are  getting  increasingly  focused  on  developing  the  con(cid:2)
tent, while the smaller players are concentrating in expanding cov(cid:2)
erage  and  their  overall  technical  capacity.  'Hybrid'  operators  are
emerging  in  Russia,  including  Sistema  with  its  umbrella  Stream
brand, which provide cable TV, IPTV, broadband and content from a
single source.

Russia's  expanding  media  market  and  ongoing  consumer  market
boom  has  seen  its  advertising  market  grow  at  one  of  the  highest
rates of any major world market in recent years. The volume of the
Russian advertising market was around US$4.2 billion over the first
nine months of 2006, representing 27% growth year(cid:2)on(cid:2)year. 

Business

Sistema manages its media business area through the vertically inte(cid:2)
grated Sistema Mass Media holding  company. Previously, SMM was
active in advertising and print distribution, and was also engaged in
publishing, terrestrial TV broadcasting and news services. However,
following a major restructuring conducted in 2004(cid:2)2006, the com(cid:2)
pany exited a number of businesses to focus on high(cid:2)revenue, high(cid:2)
technology segments of the media market. 

Today, SMM is focused on the development of the Pay(cid:2)TV business,
including network operation, media content production and adver(cid:2)
tising. These core business segments will be increasingly combined
and  deployed  over  new  technological  platforms,  including  DVB(cid:2)H
and  IPTV,  developed  by  SMM,  other  Sistema  business  areas  and
international partners.

In  Pay(cid:2)TV,  SMM  is  developing  its  business  under  the  Stream(cid:2)TV
brand. The strategy of the corporation in this area is to create a large
media group combining Pay(cid:2)TV operations and multi(cid:2)media servic(cid:2)
es, content and other linked businesses. This strategy is focused on
developing content and advertising and exploiting emerging tech(cid:2)
nologies such as mobile and Internet content. 

SMM is establishing nation(cid:2)wide coverage for its Pay(cid:2)TV network in
Russia. In 2005 and 2006, the company acquired regional cable tel(cid:2)
evision operators Regional Cable Networks (RCN) and United Cable
Networks (UCN) and became the leading cable television operator
in  Russia's  regions.  SMM  is  in  the  process  of  re(cid:2)branding  recently
acquired and consolidated local cable operators under the umbrella
Stream(cid:2)TV  brand  and  modernizing  infrastructure  to  provide
'double(cid:2)play' (Internet and Pay(cid:2)TV) services.

At the end of 2006, SMM had cable television operations in 37 Russian
cities covering a population of around 15 million people. At the end of
2006, according to data from J'son & Partners, SMM had a 15% share
of the Russian Pay(cid:2)TV market, making it by far the largest single play(cid:2)
er  in  a  fragmented  marketplace.  Even  as  the  company  builds  up  its
market  share,  it  is  driving  deployment  of  new  technology  following
successful pilot projects for mobile television during 2006. 

SMM's Tema Productions subsidiary provides financing and produc(cid:2)
tion  services  for  film  production,  manages  content  and  rights
libraries  and  will  requisition  film  and  television  content  from  the
company's film and television studio complex under development
in St Petersburg.

SMM's  integrated  communications  group  Maxima,  was  rated  the
11th  largest  agency  in  terms  of  media  buying  in  Russia  by
Kommersant newspaper in 2006. At the end of the year, Maxima was
present in Russia as well as Ukraine, Belarus and Kazakhstan as the
company  seeks  to  build  upon  fast(cid:2)growing  advertising  and  con(cid:2)
sumer markets in the CIS. Maxima provides a strong and established
media buying platform that is integral to SMM's combined Pay(cid:2)TV,
content and advertising business.

71

negotiations with international partners for further developing the
potential of this technology. The company also began the modern(cid:2)
ization  of  its  regional  cable  operators  with  new  technology
(FTTB/HFC/MetroEthernet) to provide double and triple(cid:2)play serv(cid:2)
ices for subscribers.

The company expanded its Maxima advertising business into other
CIS  markets  and  opened  offices  in  Belarus  and  Kazakhstan  during
the  year.  The  advertising  group  prepared  a  development  plan  for
Russia's  regions  in  2006  to  build  upon  rapid  recent  growth  in
regional  advertising,  which  is  being  driven  in  part  by  the  recent
expansion of large Russian and international FMCG producers and
retailers into regional markets.

ANNUAL REPORT / 2006  New shoots of growth 

Results 

In  2006,  the  Media  business  area  reported  a  104%  year(cid:2)on(cid:2)year
increase  in  revenues  to  US$106.7  million  compared  to  US$52.4
million  in  2005.  OIBDA  increased  203%  to  US$26.6  million.  The
results reflect the positive impact of the major restructuring of the
business that took place in 2005 and continued in 2006 as well as
growth  in  the  three  key  priority  business  segments:  Pay(cid:2)TV,  con(cid:2)
tent  and  advertising.  The  company  had  1.5  million  subscribers  at
the beginning of 2007.

The  company  UCN  (one  of  the  country's  largest  cable  television
operators and providers of broadband Internet access), acquired
in  February  2006,  contributed  US$45.5  million  in  revenues  in
2006, along with revenues of US$14.5 million generated by other
companies  acquired  since  the  end  of  2005.  The  company  spent
around US$200 million on acquisitions and network moderniza(cid:2)
tion in 2006. 

In 2006, SMM concluded the restructuring begun in 2005 with the
sale  of  television  channel  TV(cid:2)Stolitsa,  the  newspaper  Metro,  as
well as stakes in the news agency Rosbalt and others. With these
disposals,  SMM  has  completed  its  exit  from  areas  outside  of  its
core  Pay(cid:2)TV,  content  and  advertising  businesses.  The  company
has  implemented  a  new  affiliate  structure  to  manage  its  cable
operators  and  purchased  remaining  minority  shareholdings  in
these  companies,  with  assets  consolidated  under  its  Stream(cid:2)TV
subsidiary.

At the same time, the company had focused on its growing content
business and launched a fifth TV channel featuring its own produc(cid:2)
tion on a CIS(cid:2)wide scale. All the content production will be carried
out by a specialized subsidiary, Stream Content. SMM has completed
seven  films  for  cinema  release  during  the  year.  Investment  in  pro(cid:2)
duction facilities, including studios, continued in 2006 and the first
new  studio  in  St  Petersburg  is  due  to  open  during  the  first  half  of
2007.  SMM  plans  to  bring  its  content  business  under  the  manage(cid:2)
ment of a new subsidiary, Stream(cid:2)Content. In addition, the compa(cid:2)
ny  conducted  negotiations  with  major  international  studios  to
acquire branded content to attract and retain subscribers.

SMM continued to develop promising technologies such as content
for  portable  and  mobile  devices  and  conducted  a  pilot  project  for
broadcasting, in DVB(cid:2)H format. In addition, the company acquired
frequencies  in  16  largest  Russian  cities  (top  markets)  for  DVB(cid:2)H
broadcasting that will be used to develop the potential market for
mobile  TV  in  2007  and  2008.  Entering  2007,  the  company  was  in

72

ANNUAL REPORT / 2006   High potential   Mass Media

73

ANNUAL REPORT / 2006  New shoots of growth 

Intourist
is best(cid:2)known
tourist company in
Russia. In 2006, the
number of foreign
and Russian tourists
serviced by the
company reached
more than 
550,000 clients.  

74

High potential 
Tourism

Alexander
Arutyunov

President, 
Intourist

ANNUAL REPORT / 2006   Hihg potential   Tourism

Marketplace

Intourist is Sistema's single business in the tourism industry and pro(cid:2)
vides  comprehensive  services  for  Russian  tourists  traveling  abroad
and  domestically  as  well  as  for  international  visitors  to  Russia.  The
company is a leading operator in Russia's fast(cid:2)growing tourist industry,
worth  around  US$9.7  billion  in  2006  (total  outbound,  inbound  and
domestic market segments). 

The 'inbound' and 'outbound' tourism markets in Russia are driven
by  different,  sometimes  opposed  dynamics,  such  as  exchange  rate
levels.  However,  both  of  these  key  segments  have  seen  continued
strong growth driven by sustained economic and political stability
in Russia. According to experts, the value of the market is forecast to
grow at an average annual rate of 15.5% for the period 2005 to 2011
and will gain a total value of US$19.6 billion by 2011. 

The  inbound  market  grew  by  an  estimated  16%  in  value  terms  in
2006  to  US$740  million  and  is  forecast  to  grow  by  around  10%
through  2011.  A  challenge  for  the  market  is  shortage  of  rooms  in
Moscow and in St.Petersburg caused by the shutdown of some older
hotels, and historic lack of hotel capacity as measured by number of
hotel  rooms  per  capita  compared  to  other  Central  and  Eastern
European capitals. However, a number of hotel projects are current(cid:2)
ly nearly completion and is expected to overcome this shortage of
hotel rooms by 2008. Meanwhile, government efforts to encourage
visitors to see Russia's historic and cultural attractions, and improv(cid:2)
ing levels of service and infrastructure in the regions are encourag(cid:2)
ing growing numbers of tourists. 

Outbound  and  domestic  Russian  tourism  continued  to  grow
dynamically in 2006 due to rising disposable incomes and broader
economic  confidence  among  consumers.  The  market  was  worth
approximately  US$9  billion  in  2006,  representing  a  18%  year(cid:2)on(cid:2)
year  increase.  Dynamic  growth  is  forecasted  to  continue  over  the
five  year  period  through  2011,  with  average  annual  market  value
growth of 15%.

Tourists are moving away from traditional package destinations for
Russian visitors to destinations such as Spain, Italy, the UAE, Tunisia
and  Thailand.  Tour  packages  became  more  costly  during  the  year
due primarily to higher fuel costs for airlines and hotel rates growth
in  many  popular  destinations.  For  Russians  traveling  domestically,
large(cid:2)scale investment by domestic and international developers in
building  world(cid:2)class  hotel  and  resort  facilities  in  destinations  such
as the Black Sea coast is spurring domestic travel.

Russia's tourist market is very fragmented and characterized by the
presence  of  numerous  operators  and  high  levels  of  competition.
However, there are indications of consolidation in the marketplace.
The top 50 tour operators accounted for sales of around US$3.1 bil(cid:2)
lion in 2006, up 26% year(cid:2)on(cid:2)year1 , ahead of the 18% growth rate for
the market as a whole. Diversification of services into management
of  hotels  and  resorts  and  the  ability  to  provide  both  Russian  and
international  travelers  with  complete  tour  packages  allow  larger
operators  to  build  market  share  and  insulate  themselves  against
cyclical or temporary drops in one market segment.

Business

The Intourist holding is Sistema's primary asset in the Tourist busi(cid:2)
ness  area  and  the  company  is  the  oldest  and  best(cid:2)known  tourist
business in Russia. Intourist was founded in 1929. In Soviet times, it
was the monopoly provider of tourist services. In 1992, the assets of
Intourist  were  restructured,  the  result  of  which  left  the  company
with only international and domestic tour operators. All of the other
assets, including hotels and tour buses, were put under the control
of the Russian government. 

In  2006,  following  the  completion  of  a  significant  restructuring  in
2005, Intourist had established itself as a leading universal operator
in the tourist market. Today, Intourist aims to create a fully integrat(cid:2)
ed  tourism  group  by  exploiting  synergies  between  its  key  business
areas:  tourism,  retail  chain,  hotels  and  transport.  This  approach
allows the group to develop high quality products at the right price
for the client.

The company served more than 600,000 clients in 2006 and its pri(cid:2)
mary  competitive  advantage  is  its  ability  to  provide  a  comprehen(cid:2)
sive  range  of  services  through  its  international  and  domestic  net(cid:2)
work  of  partners  as  well  as  overseas  subsidiaries.  The  key  acquisi(cid:2)
tions of large Russian tour firms Riviera and Skyway during 2006 fur(cid:2)
ther  strengthened  Intourist's  leading  position  in  the  marketplace.
The  ability  to  offer  comprehensive  solutions  was  further  bolstered
by the company's acquisition of Russia's leading broker for chartered
flights, Megapolis(cid:2)Aviacharter. 

With  these  recent  moves,  Intourist  has  strengthened  its  ability  to
provide complete, higher margin tour packages to such mass(cid:2)mar(cid:2)
ket  (Turkey  and  Egypt)  as  well  as  sub(cid:2)mass(cid:2)market  destinations  as
Spain, Italy, Tunisia, Greece and Goa in India. At the same time, the
company  increased  its  range  of  travel  solutions  for  corporate  and
government clients. 

75

ANNUAL REPORT / 2006  New shoots of growth 

Another key advantage for Intourist is its unrivalled international net(cid:2)
work.  Currently,  the  company  has  10  affiliate  companies  overseas
with 7,000 partners in 168 countries. This allows the company to pro(cid:2)
vide comprehensive travel services world(cid:2)wide. In addition, Intourist
has a sales network present in 34 of Russia's regions. The network is
one of the largest in terms of numbers of points of sale and the com(cid:2)
pany's goal is to make it the largest such network in Russia. 

The  hotel  business  represents  another  priority  growth  area  for
Intourist and the corporation. The Intourist Hotel Group subsidiary
operates both company(cid:2)owned and third(cid:2)party owned hotels, with
some seven hotels in Russia and two international locations. Today,
the  company's  hotel  network  has  the  largest  number  of  rooms  of
any Russian hotel operator, with around 2,300 as of December 31,
2006.  Within  Russia,  the  hotel  business  is  concentrated  on  adding
three and four star hotels in Moscow and such tourist destinations as
the  Golden  Ring  cities  and  Black  Sea  coast  to  its  network.
Internationally, the group is focused on the operation of three(cid:2) and
four(cid:2)star properties and business hotels in leading tourist locations.

The goal of the hotel business is to operate hotels in order to maxi(cid:2)
mize the sales and earnings potential of each facility. This entails the
introduction of rigorous accounting and management systems and
application  of  the  corporation's  wider  experience  in  areas  such  as
human  resources  and  IT.  In  addition,  hotels  operated  by  Intourist
benefit from synergies within the company including access to the
company's retail sales network and inclusion in tour packages.

76

Another  priority  area  for  Intourist  is  transport  services.  Intourist  is
currently  Russia's  largest  broker  for  charter  flights,  a  fast(cid:2)growing
business area. In addition, the company runs tourist bus services, a
segment that has seen rapid growth due to an increase in the num(cid:2)
ber of international and domestic tourists in the country. 

In the beginning of 2007, Sistema and its affiliated companies con(cid:2)
trolled  over  65.10%  of  the  Group.  The  second  and  third  principal
shareholders  are  Moscow  City  Government  and  GAO  Moskva.
Owned  by  the  Moscow  City  Government,  GAO  Moskva  is  focused
on developing the city's potential as a tourist destination.

Results

Intourist's  turnover  significantly  increased  to  US$338  million  in
2006, while revenue reached to US$270 million in 2006. The com(cid:2)
pany serviced more than 547,000 clients during the year, including
152,000 inbound tourists

In  terms  of  market  share,  Intourist's  share  of  the  inbound  market
increased to 9.8% in 2006, compared to 9.5% in 2005. The company's
share of the fragmented outbound tourist market grew ten(cid:2)fold to
3.0%  in  2006,  making  the  company  one  of  the  top(cid:2)three  Russian
companies in the market. Tour Operating accounted for around 66%
of revenues during 2006. 

The acquisition of Megapolis(cid:2)Aviacharter at the beginning of 2006
was a major step that has made Intourist the leading broker for char(cid:2)
ter flights in Russia. This significantly strengthens the ability of the
company  to  offer  comprehensive  travel  packages,  and  provides  a
clear opportunity to build upon synergies between Intourist's Tour
Operating and Transport business areas.

During  2006,  Intourist  completed  a  number  of  important  acquisi(cid:2)
tions to strengthen its core Tour Operating business, including 51%
of the Riviera Holding group and Skyway. Riviera, the leader in the
Northwest  region  of  Russia  and  the  largest  tour  operator  in  St
Petersburg,  has  operations  in  more  than  20  countries  and  serves
around  120,000  clients  annually.  Skyway  is  a  major  Moscow(cid:2)based
tour  operator  in  the  marketplace  since  1994  and  leader  in  Egypt(cid:2)
bound  tours.  The  addition  of  these  companies  allows  Intourist  to
offer  a  broader  range  of  complete  packages  to  more  destinations,
including key mass(cid:2)market and sub(cid:2)mass market destinations. 

Intourist  also  made  two  important  acquisitions  to  strengthen  its
leading market position as hotel operator and management compa(cid:2)
ny. The company increased its share in Moscow's Cosmos Hotel to a
63.4%  stake  and  also  acquired  Moscow's  landmark  Pekin  Hotel,
which  enjoys  a  prime  location  in  the  city  and  is  currently  in  the
midst of a major renovation project. 

In  addition,  the  company  continued  to  expand  and  restructure  its
sales offices in Russia. At the end of 2006, the company had 102 own
retail  sales  outlets  and  31  franchised  sale  offices  in  Moscow,  St
Petersburg and Russian regions.

Following  the  successful  restructuring  in  2005,  in  2006  Intourist
created a divisional corporate structure for the group reflecting key
priority  areas  for  long(cid:2)term  development.  Divisions  for  Tour

ANNUAL REPORT / 2006   Hihg potential   Tourism

Operating, Retail Sales, Transport Services and Hotel Business were
created under the Intourist management company.

Intourist's strong financial results and focused restructuring helped
to achieve first place in the 2006 Top(cid:2)50 rating of Russian tour oper(cid:2)
ators published by financial newspaper Kommersant in conjunction
with  information  agency  Turinfo.  Previously,  the  company  had
never gained a higher position than sixth place. 

1  Data from Kommersant/Turinfo ratings

77

ANNUAL REPORT / 2006  New shoots of growth 

RTI Systems
is one of Russia's
largest defense
companies and is
developing unique
and highly complex
projects in the
sphere of defense
technology.

78

High potential 
Radio and Aerospace Technology

Sergey
Boev

CEO, 
RTI Systems

ANNUAL REPORT / 2006   Hihg potential   Radio and Aerospace Technology

Marketplace

Business

Sistema's  Radio  and  Aerospace  Technology  business  area  includes
the  RTI  Systems  holding  and  its  subsidiaries.  The  company  carries
out  the  design,  production  and  implementation  of  major  systems
projects,  including  radar  systems  and  sets,  aerospace  control  sys(cid:2)
tems as well as building of power equipment.

The corporation's primary client in this business area is the Russian
Ministry of Defense and therefore its main market is the Russian mil(cid:2)
itary and defense sector. This market is valued at US$20 billion (This
is  much  higher  than  the  2005  level  of  US$7.7  billion  cited  in  last
year's  AR),  based  on  total  Russian  state  defense  procurements  in
2006,  which  grew  by  10  to  14%  year(cid:2)on(cid:2)year.  The  market  for
weapons and military hardware was worth around US$7.8 billion in
2006.  The  market  for  information  systems  was  valued  at  around
US$750 million. 

The future market for defense contractors will be largely defined by
the State Program for Arms Development for 2007 to 2015, a pro(cid:2)
gram  for  the  development  and  purchase  of  arms  technology  and
equipment  for  the  Russian  military  approved  in  its  final  form  in
November  2006.  This  envisions  nearly  RUB5  trillion  (US$185  bil(cid:2)
lion) in spending over the period aimed at modernizing the Russian
armed forces. 

The program aims to introduce a range of new technologies, includ(cid:2)
ing radar stations with high factory readiness, so(cid:2)called because they
are modular and can be easily upgraded and require less energy than
traditional systems. This innovative system has been developed and
delivered by RTI Systems.

In  addition,  in  May  2006,  the  Russian  president  approved  a  list  of
critical technologies for the development of the Russian economy.
The list defines a number of priority areas for scientific research and
development  and  serves  as  a  basis  for  the  disbursement  of  state
funding through Federal Target Programs directed to state and pri(cid:2)
vate  sector  R&D  and  production  enterprises.  For  RTI  Systems  as  a
high  technology,  R&D  based  company,  these  programs  are  an
important part of the development of its business.

For defense contractors, government contracts generally represent
orders for a fixed quantity of any given product manufactured over
the period of the lifetime of the contract. In order to secure conti(cid:2)
nued growth, RTI Systems seeks new clients among other state bod(cid:2)
ies and in the private sector while developing new technologies and
products for its existing and new clients.

RTI  Systems  and  its  subsidiary  companies  bring  together  leading
Russian  enterprises  with  strong  track  records  in  management  of
large(cid:2)scale projects in the high(cid:2)technology sphere and considerable
research  and  production  potential.  Its  primary  client,  the  Russian
Ministry  of  Defense,  accounted  for  69%  of  RTI  Systems's  sales  in
2006. RTI Systems has developed the capacity to develop, build and
deliver high(cid:2)technology 'turn(cid:2)key' systems.  

The company has established dominant positions in key segments
of  the  market  for  state  defense  contracts  for  information  systems
and devices. These include a 92% share of contracts for information
systems  for  Missile  Attack  Early  Warning  Systems,  a  93%  share  of
contracts for information systems for Anti(cid:2)Missile Defense Systems
and  a  70%  share  for  information  systems  designed  to  monitor  air(cid:2)
space.

RTI Systems, using the highly developed technology base at its facil(cid:2)
ities, continues to carry out work on major technology projects on
behalf of the Russian government. These include systems for radar
monitoring  of  maritime  borders  and  the  adjacent  200  mile  eco(cid:2)
nomic  zone  and  information  systems  for  counter(cid:2)terrorist  opera(cid:2)
tions.  Another  key  project  underway  for  the  Russian  Ministry  for
Emergency  Situations  is  the  development  of  'situation  centers'  to
provide  critical 
information  for  the  National  Center  for
Management  of  Crisis  Situations  and  the  All(cid:2)Russian  System  for
Information  and  Notification  of  the  Population.  Other  major  pro(cid:2)
jects  include  an  integrated  communications  system  based  on  geo(cid:2)
stationary  satellite  platforms  and  the  development  of  the  Glonass
civilian navigation system. 

RTI Systems is constantly developing new technology to create new
products and expand its sales and market share. R&D costs account
for  around  50%  of  the  company's  final  products.  Innovative  prod(cid:2)
ucts allow RTI Systems to provide clients with superior and innova(cid:2)
tive  technology  and  products  that  cannot  be  acquired  elsewhere.
RTI  System's  researchers  have  registered  37  patents  for  new  tech(cid:2)
nology developed at the company.

At the same time, the company seeks to diversify its client base and
a primary goal is to lower the share of defense orders among total
contracts from the 2006 level of 69% to 45%. The remaining 55% of
contracts are to be sourced from other state and government clients.

As  part  of  Sistema's  strategy  of  consolidating  and  restructuring
assets,  Sistema  combined  a  number  of  subsidiary  businesses  under

79

Management of Crisis Situations and conducted preliminary tests of
the center's automated management system. The All(cid:2)Russian System
for Information and Notification of the Population entered its con(cid:2)
struction phase. 

In  March  2006,  RTI  Systems  purchased  a  50%  plus  one  share  in
UralEleketro  and  100%  share  in  UralElektro(cid:2)K  for  US$5.4  million.
Both  companies  are  producers  of  electronic  equipment  and  the
acquisition  further  bolsters  RTI  Systems's  competitive  edge  in  the
growing  market  for  building  power  machines.  Later  in  the  year,
UralElektro  concluded  its  first  defense  contracts,  worth  US$1  mil(cid:2)
lion,  for  the  supply  of  low(cid:2)voltage  switching  equipment.  RTI
Systems's  DMZ  Kamov  aerospace  subsidiary,  acquired  in  2005,
signed  a  contract  worth  US$6.3  million  for  the  repair  of  aviation
armaments.

In recognition of its efforts to provide continuing training and edu(cid:2)
cation  for  its  workers,  RTI  Systems  won  its  second  award  for
Qualification of Personnel and Systems for Training and Re(cid:2)Training
at the All(cid:2)Russian competition held by the Russian Organization for
High Social Effectiveness.

ANNUAL REPORT / 2006  New shoots of growth 

RTI  Systems  to  create  a  market  leader  in  fast(cid:2)growing  segments  of
the  radio  and  aerospace  technology  market.  Three  main  business
areas  were  formed  in  2005  and  in  2006  RTI's  main  business  areas
will  be  restructured  along  a  clear  divisional  structure,  including
Radio  Equipment,  Aerospace  and  Terrestrial  Control  Systems  and
Power Equipment.

The Aerospace and Terrestrial Control Systems division was created
in late 2005. The main goal of the company in the next few years is
to  expand  its  presence  in  the  domestic  and  overseas  markets  for
military  and  civil  control  systems.  The  formation  of  the  Power
Equipment Building division began in the first quarter of 2006 after
the acquisition of UralElektro. The company entered the market for
equipment  which  is  relatively  small  in  volume  terms  at  around
US$430 million. The main goal in the next few years is to complete
the formation of the division and to enter the market for large sys(cid:2)
tems projects in this sector.

Results

Revenues in the Radio and Space Technology segment grew 93% to
US$248.9  million  in  2006,  compared  to  US$124.2  million  in  2005.
OIBDA grew 64% to US$23.7 million.

During 2006, RTI Systems participated in a number of Federal Target
Programs (FTPs), in particular such major FTPs as the development
of the Russian defense industry. These programs have seen funding
grow historically by 6 to 7% a year, a similar rate to overall growth in
the economy.

RTI  Systems  has  developed  a  modular  radar  system  for  the
Voronezh(cid:2)M  early  warning  system,  a  high(cid:2)profile  defense  project
under the supervision of the Russian president. In January 2006, the
company  conducted  preliminary  tests  of  the  system  and  in
December 2006, the system entered into experimental combat duty
after extensive testing.

During the year, the company completed a radar system for surface(cid:2)
wave  monitoring  of  the  country's  200(cid:2)mile  economic  zone  and
created  a  test(cid:2)model  for  over(cid:2)the(cid:2)horizon  radar  used  for  airspace
monitoring and control. Another key breakthrough was the testing
of onboard aviation and ship(cid:2)based data exchange systems.

In  2006,  RTI  Systems  made  important  progress  in  completing
preparatory development work and preparing for the construction
of  the  surface  section  of  the  complex  for  the  National  Center  for

80

ANNUAL REPORT / 2006   Other Businesses   Radio and Aerospace Technology

81

ANNUAL REPORT / 2006  New shoots of growth 

82

Other 
Businesses 

83

ANNUAL REPORT / 2006  New shoots of growth 

Other
Businesses  
Insurance

84

In  February  Sistema  sold  46.19%  of  ROSNO  shared  to  Allianz.
Sistema  holding  in  ROSNO  was  redused  to  3%,  while  Allianz  stake
increased to 97%. The transaction was in line with the corporation's
long(cid:2)term  development  strategy,  and  the  commitment  of  both
Sistema and Allianz SE to consolidate the control over the company
under one of them at a certain stage of ROSNO's development.  

Insurance has been one of the fastest growing sectors of the Russian
economy  in  recent  years.  According  to  the  Russian  Federal
Insurance Supervision Service (FISS), the official insurance market,
including life insurance and all types of obligatory insurance, grew
by 21.0% to US$14.8 billion in 2006. Excluding insurance schemes,
the real market grew by 25.3% in 2006 and totaled US$11.6 billion,
according  to  ROSNO  estimates.  The  market  is  forecast  to  grow  by
20(cid:2)25% per year. 

ROSNO is one of the largest universal Russian insurance companies.
In  2006,  ROSNO  offered  more  than  100  types  of  insurance  to  its
clients. The company's strategy and major principle is to take care of
its  clients  and  provide  them  with  high(cid:2)quality  service.  ROSNO's
insurance  policies  are  held  by  over  17  million  people  and  over
50,000  companies.  The  qualitatively  new  level  of  development
achieved  by  ROSNO  has  been  the  result  of  cooperation  of  two
strong  shareholders  complementing  each  other's  strengths.  The
leadership path chosen by Sistema as the company was being devel(cid:2)
oped  was  strengthened  by  the  experience  and  technology  con(cid:2)
tributed by Allianz. 

ROSNO's regional network consists of 100 branches combined into
10 territorial directorates and 300 agencies all over Russia. Further
expansion in the regional markets is one of the key strategic priori(cid:2)
ties  of  ROSNO  Group  as  well  as  development  of  retail  sales.  The
Group's  priority  insurance  lines  are  Motor,  Voluntary  Medical
Insurance, Property and Life & Pension. In 2006 ROSNO had a 5.3%
official  market  share,  making  it  the  fifth  largest  player  and  6.8%  of
the real market, that placed the company third top insurer in terms
of premium volume. 

In 2006 ROSNO Group GPW increased by 70% and reached US$787
million.  Life  insurance  grew  by  84%  while  non(cid:2)life  grew  by  43%  in
2006. The major driver in life insurance was development of Allianz.
ROSNO  Life  agent  network  while  VMI,  Motor  and  OMTPL  con(cid:2)
tributed to non(cid:2)life business development. 

ANNUAL REPORT / 2006   Other Businesses 

Other
Businesses  
Petroleum

During  the  second  half  of  2005,  Sistema  acquired  minority  share(cid:2)
holdings  in  six  raw  oil  processing  and  oil  extracting  companies
located in the Russian Republic of Bashkortostan. The total acquisi(cid:2)
tion  costs  were  around  US$600  million.  The  acquisition  of  the
shareholdings represents an opportunity to put shareholder's funds
into  a  financial  investment  for  the  short  to  medium(cid:2)term,  while
waiting for opportunities to conduct future M&A deals to boost key
core businesses. 

At  the  end  of  2006,  Sistema  had  21%  of  the  charter  capital  of  oil
extracting  company  Bashneft  (amounting  to  26%  of  the  voting
shares). It has 27% shares of the charter capital of Novoil (30% of the
voting shares), 23% of the charter capital of Ufaneftekhim (29% of
the  voting  shares)  and  24%  of  the  charter  capital  of  Ufimskiy  NPZ
(28% of the voting shares), all oil processing companies. In addition,
the  charter  capital  of
Sistema  had  acquired  25%  of 
Bashkirnefteprodukt  (27%  of  the  voting  shares),  a  company
involved in the retail sale of oil products, and 23% of the charter cap(cid:2)
ital  (26%  of  the  voting  shares)  of  oil  chemicals  company
Ufaorgsintez. 

The companies occupy a leading position in the oil(cid:2)energy market
in  the  region  and  operate  across  the  production  chain,  from  oil
extraction to petrochemicals. The shares of all of the companies are
quoted and traded on the RTS and were acquired from Bashkirskiy
Capital, which owns controlling shareholdings in all of the compa(cid:2)
nies. Bashkirskiy Capital approached Sistema with the offer to pur(cid:2)
chase  the  shareholding  in  order  to  access  the  corporation's  long(cid:2)
standing experience in restructuring businesses. Sistema's managers
are working with Bashkirskiy Capital to create a transparent, verti(cid:2)
cally integrated holding with the goal of maximizing the sharehold(cid:2)
er value of each company as well as the holding. Sistema's manage(cid:2)
ment  continues  to  believe  that  equity  participation  in  the  compa(cid:2)
nies, provides the corporation with the ability to make efficient use
of  shareholder  funds,  to  benefit  from  additional  revenue  from  the
dynamic development of the oil sector. 

85

ANNUAL REPORT / 2006  New shoots of growth 

Other
Businesses  
Healthcare
Services
and
Pharmaceuticals

86

Healthcare services

Sistema manages its healthcare services business through its Medsi
and Medsi(cid:2)II clinics in Moscow. The Russian market for paid health(cid:2)
care  services  grew  by  18%  year(cid:2)on(cid:2)year  to  US$5.3  billion  in  2006,
with Moscow accounting for 35% of this market and growing 20%
year(cid:2)on(cid:2)year. The market for private medical clinics remains highly
fragmented, with the top(cid:2)three largest clinic operators accounting
for about 3% of the total market in 20061.  

Medsi provides outpatient and primary care services to patients over
15(cid:2)years(cid:2)old  while  Medsi(cid:2)II  specializes  in  pediatrics.  Medsi  is  a  full(cid:2)
service  medical  center  for  providing  clinical  diagnostics  and  treat(cid:2)
ment  on  outpatient  basis.  In  addition,  the  center  provides  specialist
care  in  its  dedicated  Diabetes  Center,  40(cid:2)plus  Health  Center  and
Moscow’s  first  Center  for  Extracorporeal  Healing.  In  2006,  Medsi
began the construction of an extension to its clinic. The extension will
allow Medsi to expand its range of services and more than double the
total size of the Medsi facilities. The extension will include an expand(cid:2)
ed Diabetes Center that will be the leading private diabetes treatment
center in Moscow. In 2006, Medsi served 32,618 patients.

The Medsi II children's clinic is Moscow's most advanced clinic of its
type.  It  has  specialized  clinics  for  non(cid:2)surgical  vision  correction,
allergies, immunological and metabolic disorders, diabetes, posture
correction and care for children under 12 months old. The clinic has
a Scientific Committee composed of leading scientists and academ(cid:2)
ics from the Russian Academy of Medical Science. The committee's
aim  is  to  conduct  pediatric  research  and  introduce  new  technolo(cid:2)
gies and methods for prevention and treatment of pediatric illness(cid:2)
es. During the year, Medsi II provided services to 15,238 patients.

The  Healthcare  business  area  saw  revenues  increase  69%  in  2006,
reaching US$16.9 million, with Medsi accounting for US$12.5 mil(cid:2)
lion  in  revenues  and  Medsi  II  for  US$3.9  million.  The  company  is
developing  a  strategic  plan  focused  on  creating  the  leading
provider of private medical care in Russia. This provider will aim to
render the fullest possible range of medical services to patients.

ANNUAL REPORT / 2006   Other Businesses 

Pharmaceuticals

Created in March 2006, Binnofarm is Sistema's holding company for
its  pharmaceutical  and  biotechnology  assets.  The  Russian  pharma(cid:2)
ceutical market has grown very rapidly in recent years: 36% year(cid:2)on(cid:2)
year  in  2006  to  US$12.3  billion,  following  35%  increase  in  2005.
Russia's  pharmaceutical  market  is  currently  dominated  by  foreign
manufacturers  controlling  75%  of  the  market,  although  the  intro(cid:2)
duction  of  a  national  drug  reimbursement  program  in  2005  drove
demand for cost effective domestically produced medicines. 

Over  the  course  of  2006,  the  consolidation  of  Sistema's  pharma(cid:2)
ceutical  and  biotechnology  assets  under  Binnofarm  was  complet(cid:2)
ed.  The  holding  received  a  pharmaceutical  license  in  May.  At  the
beginning of 2007, Binnofarm is a vertically integrated pharmaceu(cid:2)
tical and biotechnology holding. The company is growing in three
clearly defined directions: R&D and production facilities for inno(cid:2)
vative medicines, in(cid:2)house and out(cid:2)sourced production of generic
medicines  and  an  outsourcing  business  for  finished  pharmaceuti(cid:2)
cals and other innovative chemical substances. 

Binnofarm  produces  a  range  of  finished  innovative  and  generic
medicines. The company began the first industrial production of a
vaccine for hepatitis B in 2005. Binnofarm is the only company in
Russia conducting full(cid:2)cycle vaccine production from substance to
final(cid:2)form  product  and  is  developing  production  of  an  array  of
immunobiological  medicines.  Binnofarm  also  produces  central
nervous  system  analgesics  together  with  the  Federal  State
Enterprise  GZMP  that  accounted  for  around  50%  of  the  Russian
market in 2006.

The  Biotechnology  segment  posted  US$53.7  million  in  revenues
compared to US$8.4 million in 2005. At the end of 2006, Binnofarm
had registered eight medicines in Russia, with another 50 submitted
for registration.

1 Sources: Russian Ministry of Health and Social Development, 

Snegiri(cid:2)Group, FSGS,  RosBuisnessConsulting

87

ANNUAL REPORT / 2006  New shoots of growth 

Innovation and
Venture Capital

Research & Development Centers

Continuous innovation is critical to maintaining Sistema's com(cid:2)
petitive  edge  on  both  the  corporate  level  and  maintaining  and
enhancing market leadership in each business area. Sistema's oper(cid:2)
ating  companies  have  long  maintained  research  and  development
centers  responsible  for  innovation  as  well  as  well  established  rela(cid:2)
tionships with leading research universities and institutes and inter(cid:2)
national technology partners. 

In  a  rapidly  changing  marketplace  for  technology  and  services,
however, many of the lines between traditional businesses, such as
telecommunications  and  media,  are  rapidly  disappearing.  A  'silo(cid:2)
based'  approach  to  R&D,  where  research  is  focused  on  a  single  or
small group of market segments, no longer makes sense. Therefore,
Sistema has moved to establish a single scientific and technical pol(cid:2)
icy  for  the  corporation  based  on  clear  principles  and  goals  and
aimed  at  focused,  marketing  driven  innovation  that  leverages
economies  of  scale  and  synergies  between  business  areas  in  the
sphere of R&D. 

On  the  corporate  level,  Sistema  has  created  a  Department  for
Innovation  Projects  to  identify  and  coordinate  priority  R&D  proj(cid:2)
ects  for  each  business  area  and  the  corporation  as  a  whole.  It  will
maintain  a  single  database  of  ongoing  innovation  projects  and
house a special service to ensure the corporation's intellectual prop(cid:2)
erty  rights  are  protected  in  Russia  and  internationally.  The  depart(cid:2)
ment  is  also  responsible  for  developing  more  systematic  and  effi(cid:2)
cient  modes  of  collaboration  with  specialized  research  institutes
and universities. Sistema is also looking at how it can best make use
of new, government(cid:2)backed initiatives to foster innovation, such as
so(cid:2)called technical parks and special economic zones that provide
infrastructure support and tax incentives for research and develop(cid:2)
ment based work.

At the same time, the corporation plans to establish centralized
R&D centers in a number of its core business areas. Each center will
be responsible for developing and introducing new technology for
the  operating  companies  in  its  business  area.  The  relationship

88

between the R&D centers and operating companies is being struc(cid:2)
tured as a two(cid:2)way channel, with R&D driving new market launch(cid:2)
es,  while  operating  companies  provide  expertise  and  intelligence
about market trends and consumer responses to new products.

In  2006,  this  strategy  was  successfully  implemented  in  the
Telecommunications business area, where all research and develop(cid:2)
ment  centers  were  unified  in  a  single  structure,  Intellect  Telecom.
The centralized R&D center represents one of the most important
resources available maintain both long(cid:2)term market leadership and
profit  growth  at  Sistema's  telecommunications  operating  compa(cid:2)
nies. The primary focus of Intellect Telecom is to create flexible solu(cid:2)
tions, such as those based on the application of a number of wireless
technology standards (such as UMTS, Wi(cid:2)Fi, WiMAX, DVB(cid:2)T and so
forth) to deliver multimedia content and services. Another strategic
focus is the efficient integration of digital mobile and fixed(cid:2)line net(cid:2)
works  of  the  main  telecommunications  operators  within  Sistema
Telecom. 

Sistema  plans  to  establish  similar  centralized  R&D  structures  in
other core business areas, with projects underway at high(cid:2)technology
holding Sitronics, radar and aerospace technology group RTI Systems,
Pharmaceuticals and Biotechnology "Binnopharm". The corporation
is also planning to strengthen its R&D efforts in other areas. One such
area is banking, where the rapid development of MBRD's retail bank(cid:2)
ing network requires innovative solutions to link branches and head(cid:2)
quarters  more  efficiently,  share  information  and  access  data  such  as
consumer  credit  histories  in  order  to  provide  customers  with  quick
responses to mortgage and other credit applications.

Venture Capital

Another  important  pillar  of  Sistema's  innovation  infrastructure,
put into place during 2006, is the corporation's leading role in estab(cid:2)
lishing venture capital funds to act as incubators for new technolo(cid:2)
gies, to develop existing business areas, and create opportunities to
develop new market segments. Last year, Sistema organized a num(cid:2)
ber of funds within private(cid:2)public partnership frameworks, working
with  the  Russian  federal  and  regional  governments  to  support  the
development of the country's innovation infrastructure.

Sistema  acts  as  the  primary  off(cid:2)taker  of  the  projects  and  tech(cid:2)
nologies financed by these funds. All of the funds have been devel(cid:2)
oped  as  50(cid:2)50  joint(cid:2)ventures  between  Sistema  and  third  parties,
generally  federal  and  regional  government  bodies.  The  volume  of
Sistema's venture capital funds at the end of 2006 stood at around

newly developed GLONASS navigation system and others. As part of
GLONASS,  Sistema  is  implementing  a  project  aimed  at  creating  a
new  All(cid:2)Russian  Cartographic  Database  with  government  support
for clients such as the Russian Ministry of Defense and the Ministry
for  Emergency  Situations.  In  future,  GLONASS  is  expected  to  have
significant commercial potential for civilian use.

89

ANNUAL REPORT / 2006  Innovation and Venture Capital

RUB1.48  billion  (approximately  US$54.6  million).  The  venture
capital funds are oriented toward 'start(cid:2)up' companies and involve
a  number  of  relatively  small  investments.  The  maximum  invest(cid:2)
ment  allowed  in  any  single  projects  by  any  fund  is  10%  of  the
fund's capital.

Besides capital, one of Sistema's key contributions to its funds is
strategic  vision  and  pool  of  management  skill  to  developing  pro(cid:2)
jects.  As  with  other  areas  of  its  business,  Sistema  has  established  a
range  of  KPIs  for  projects  receiving  venture  finance.  The  corpora(cid:2)
tion  has  set  return  on  investment  criteria  that  require  a  minimum
return of 25% per year for its investment. The lifecycle of the venture
capital funds is seven years. At the end of this period, Sistema will sell
the  business,  develop  it  into  a  separate  business  area  or  realize  its
investment through sale to a strategic investor.

Among the funds created in 2006 is the Moscow Venture Fund,
with capital of RUB1 billion (approximately US$37 million), estab(cid:2)
lished  in  cooperation  with  the  government  of  the  City  of  Moscow
and the Ministry for Economic Development and Trade. This fund is
focused  in  developing  technology  on  the  base  of  the  city's  large
complex  of  universities  and  research  institutes,  to  ensure  the  city
develops the technological resources needed, to retain its position
as a leading global business center.

Another fund has been created in partnership with the adminis(cid:2)
tration of the Russian republic of Mordovia. The fund aims to devel(cid:2)
op  the  Saransk(cid:2)based  assembly  division  of  RTI  Systems  and  foster
regional research and development capacity for both RTI and third(cid:2)
party customers. The fund has an initial capital of RUB280 million
(approximately US$10.4 million). A third fund has been developed
with the administration of Perm province around the base of Perm
Motors, a facility acquired by Sistema in 2006.

In  order  to  implement  projects  that  have  reached  an  advanced
stage of development in the telecommunications and high(cid:2)technol(cid:2)
ogy area, Sistema has established the Correll Sistema Strategy Fund
with capital of US$75 million. Co(cid:2)investors in this fund are Sistema,
MTS,  Comstar  and  Sitronics,  with  international  fund  management
firm Correll hired to provide management expertise as well as a 1%
contribution to the fund. 

This fund has already been involved in developing a large num(cid:2)
ber of high(cid:2)potential projects that are providing revolutionary new
technology for Sitronics, MTS and other operating companies. This
technology includes technology for providing customized telecom(cid:2)
munications  services,  wireless  Internet  access,  GPS  through  the

ANNUAL REPORT / 2006  New shoots of growth 

Contacts

Sistema Joint(cid:2)Stock Financial Corporation

13, Mokhovaya str. 
Moscow 125009, Russia
Tel.: +7 (495) 730(cid:2)0599, 737(cid:2)0101
Fax.: +7 (495) 730(cid:2)0330
http://www.sistema.ru

Irina Potekhina
Head of PR
Phone: +7 (495) 730 7188
potekhina@sistema.ru

Victor Kurilo
Head of IR
Phone: +7 (495) 629 2741
ir@sistema.ru

90

ANNUAL REPORT / 2006   Notes

Notes

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ANNUAL REPORT / 2006  New shoots of growth 

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