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The Gym Group

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FY2023 Annual Report · The Gym Group
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The Gym Group plc
5th Floor OneCroydon 
12-16 Addiscombe Road 
Croydon CR0 0XT

www.tggplc.com 
www.thegymgroup.com

The Gym Group plc
Annual Report and Accounts 2023

 
 
 
 
 
 
 
 
The Gym Group plc | Annual Report and Accounts 2023

Founded in 2007, The Gym Group 
is the original provider of high 
quality, low cost gym facilities in 
the UK. We offer 24/7, no contract 
gym memberships delivering 
great value for money for all  
our members.

For more information go to | tggplc.com

Overview
2023 highlights 

Financial

Revenue

£204.0m

2022: £172.9m

Group Adjusted EBITDA  
Less Normalised Rent1

£38.5m

2022: £38.0m

Statutory loss for the year

£8.4m

2022: loss of £19.3m

Non-Property 
Net Debt1

£66.4m

2022: £76.0m

1 

 See page 167 for definition and cross-reference to reconciliation to statutory measure.

Business and operational

 Ÿ Six new sites opened in 2023, enhancements  

made in over 100 sites and launch of HYROX fitness 
programme collaboration

 Ÿ Successful implementation of three-tier price product 

architecture, rolling out Off-peak membership throughout 
the entire estate

 Ÿ High levels of member engagement, with 92% of our 
members rating The Gym Group 4 or 5 out of 5 for  
overall satisfaction

 Ÿ Board strengthened in the year with the appointment of  

Will Orr as CEO and Simon Jones as Non-Executive Director

 Ÿ Next Chapter three-fold growth plan for the next stage  

of The Gym Group’s development announced 

Average membership increase

Investment in 

+8%

872,000 (vs 808,000 in 2022)

>100 

sites in 2023

Overall member 
satisfaction

92%

scoring 4 or 5 out of 5

Social Value2  
generated in 2023

£890m

(vs £756m in 2022)

2 

 See footnote on page 03 for information on 
what Social Value is and how it is calculated.

See Progress against 2023 strategy on pages 16 to 21

Contents

Overview
01 
02 

2023 highlights
Introduction to our business

Strategic report
 Market review
06 
 Chair of the Board’s 
08 
statement

10  Q&A with the Chief Executive
12  Chief Executive’s review
 Progress against 
16 
2023 strategy
Financial review

22 
30  Key performance indicators  

(‘KPIs’)

32  Next Chapter growth plan
38  Sustainability report
54 

 Principal risks and 
uncertainties

64  Stakeholder information

Governance
70 

80 

 Introduction from the  
Chair of the Board
72  Board of Directors
74 
75 

Executive Committee
 Corporate Governance 
report 
 Report of the Nomination 
Committee
 Report of the Audit and  
Risk Committee
 Report of the Sustainability 
Committee
 Report of the Remuneration 
Committee
108  Directors’ report
111 

 Directors’ responsibility 
statement

90 

84 

92 

Financial statements
112 

 Independent auditor’s 
report
 Consolidated statement  
of comprehensive income 
 Consolidated statement  
of financial position
 Consolidated statement  
of changes in equity
 Consolidated cash flow 
statement
 Notes to the consolidated 
financial statements
 Company statement of 
financial position
 Company statement of 
changes in equity
 Notes to the Company 
financial statements

122 

123 

124 

125 

126 

158 

159 

160 

Other information
 Five year record
166 
 Definition of non-statutory 
167 
measures
 Corporate information

168 

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Strategic reportGovernance reportFinancial  statementsOther information 
The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Overview
Introduction to our business

Our purpose
Breaking down  
barriers to fitness  
for all

Our business model

The economies of scale in our business model enable us 
to offer a great service at a low cost for our members, 
whilst also delivering strong financial returns.

Reinvesting 
in proposition 
and new site 
expansion

Improving 
returns; 
generating 
higher free  
cash flow

Robust and 
growing  
market

Data-driven and 
tech-enabled

Multiple 
growth drivers

Low cost  
model taking 
share

Winning 
proposition

Next Chapter growth plan

Drive like-for-
like revenue and 
generate cash

Create funds 
 for future growth  
options

Strengthen  
the core

Accelerate 
rollout of 
quality  
sites

Broaden 
our  
growth

02  |

See the Next Chapter growth plan on pages 32 to 37

What we deliver
Accessible fitness for all

233

high quality gyms affording 
access to over 50% of the UK 
population

Social Value for 
communities1

£3.2bn

created through member 
exercise over the last 
five years

Sustainable long  
term growth

20%

site growth per year for last ten 
years with an average  
of 20 new sites added per year

Strong return on capital2

19%

delivered in 2023

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1 

 Social Value is a measure of the value we are creating through regular exercise in the communities in 
which we operate. It is derived using a model created by Sheffield Hallam University and used extensively 
by Sport England, local authorities, and the UK Government.

2 

 Return on invested capital of mature gym sites. See pages 166 and 167 for more information.

See the Sustainability report on 
pages 38 to 53 

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Our key stakeholders 
A successful working relationship with our stakeholders is key to our operating model.

Stakeholders

Why they matter

Shareholders

Our investors provide capital for growth, whilst providing challenge 
and feedback on our business model and plans for the future.

Employees

Our employees are the driving force behind our Company purpose 
and growth. We are a people-first business and consider our unique 
team and culture to be a vital part of our strategy.

Members

Satisfied members are what make our gyms successful, and they 
inspire us every day with their achievements. They are the best 
indicator that we are delivering on our purpose of breaking down 
barriers to fitness for all.

Suppliers & 
Partners

Our partnerships with our suppliers ensure we source the best 
value goods and services for the benefit of our members and 
employees. High standards of ethics and business conduct is  
an important part of being a responsible business.

Communities

Being a valuable part of the communities in which we operate is 
hugely important to us. Providing safe and affordable facilities to 
exercise creates Social Value for the communities around our gyms.

Environment

We are committed to finding new opportunities to improve our 
environmental performance, including on our pathway to net zero 
carbon emissions. Sustainability has always been at the core of  
our business.

Lending banks Our lending banks provide funds for growth and day-to-day 

working capital to enable us to operate and grow our business  
to its full potential.

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Strategic reportGovernance reportFinancial  statementsOther information 
 
 
 
 
The Gym Group plc | Annual Report and Accounts 2023
The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023
The Gym Group plc | Annual Report and Accounts 2023

Overview
Introduction to our business continued

As at 31 December 2023,  
we operated 233 sites in the  
UK with 850,000 members.  
We are consistently rated  
excellent on Trustpilot,  
score highly on member  
satisfaction and have  
over 60 million gym  
visits per annum.

Member proposition

Market- 
leading
low price  
membership

High  
quality
gym equipment 
and exercise  
facilities

Friendly, 
helpful staff
and access  
to personal  
trainers

24/7
access and
unlimited  
training

Free
group  
exercise  
classes

No
contract

Convenient 
locations
+50% of UK 
population  
live within  
15 minutes’ drive 
of at least one  
of our gyms

Flexible 
membership 
options 

Ultimate, 
Standard, Off-
peak and Saver

Free Fiit
on-demand 
digital fitness 
classes for 
Ultimate 
members

Growing gym network

Number of gyms

233 
850,000 
£23.16 

Number of members

Average headline price 
in December 2023 - 
Standard membership

We focus on operating high quality, 
low cost gyms that have widespread 
appeal, breaking down barriers to 
fitness for all.  

In 2023, we opened six new gyms, 
predominantly in urban residential 
areas. We also closed two gyms in 
Manchester and Leeds. 

Existing gyms
2023 openings

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04  |
04  |

* 

 Note: All figures correct as at 31 December 2023. 
Average monthly membership relates to Standard rate.  
Standard membership is a membership for one specified gym. 

|  05
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Governance reportFinancial  statementsOther informationStrategic report 
 
 
 
 
 
The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Market review

Well placed

in a growing market

The low cost gym segment continues to drive the growth of 
the UK health and fitness market. Our position as a leading 
operator means we are well placed to take advantage of  
the long term structural growth within the sector.

Consumer demand
The macro consumer environment is showing early signs 
of improvement, but spending remains suppressed 
and there is continued uncertainty about the outlook 
for interest rates and employment trends which puts 
pressure on consumers to prioritise their spending. 

However, engagement in health and fitness is high, with 
consumers increasingly recognising the importance 
exercise has on both physical and mental health. As a 
result, spend on gym membership is no longer considered 
to be a discretionary item for many, but value-for-money 
is an important factor in deciding how to engage.

In addition, the ongoing growth of social media usage 
and development of self-produced video content, 
together with the continuing evolution of fashion to look 
‘Fit not Thin’ is driving a shift from cardio to strength and 
functional fitness. 

As a result, demand for gym memberships remains strong, 
(as can be seen in the charts opposite) with more people 
considering joining a gym and younger generations 
(where we perform strongly) particularly highly engaged 
(86% of Gen Z exercise or want to, 5% more than 
Millennials)¹.

Gym consideration, % UK 16+ population¹

22%

23%

+4 pts

19%

2019

2022

2023

Membership by age 20231

16–24

29%

41%

25–44

24%

31%

29%

45%

75%

90%

Alongside this trend, there is a growing preference for 
convenient solutions that are on-demand and readily 
available, amplifying the appeal of ‘round the clock’ 
opening hours and no-contract models.

45–64

10%

15%

65+

4%

6%

As a result, low cost gyms remain strategically 
advantaged, particularly in the current environment. 
As one of the lowest cost, nationwide, 24/7 gym 
operators in the UK with an average standard headline 
rate of £23.16 in December 2023, we are well placed not 
only to retain the members that have already chosen us 
as their preferred health and fitness provider, but also 
to attract new members, including those gym-goers who 
want to switch from premium and mid-market fitness 
clubs in search of better value-for-money.

06  |

 Current member 

 Non-member – Would consider 

 Non-member – Would not consider

1  Source: Kantar Profiles / Mintel Heath & Fitness Clubs August 2023. 

Survey: Base: 2,000 internet users aged 16+, June 2023. Private health and 
fitness clubs only.

Industry supply
The health and fitness market in the UK has shown 
structural growth for over a decade and continued 
to grow in 2023, reaching a market size of £5.4bn 
and an estimated 10.3 million gym members. A 
significant proportion of that growth has been 
driven by low cost gyms, which now account for 
15% of the market value (up from 2% in 2012) and 
28% of the membership (up from 4% in 2012), 
according to data from State of the UK Fitness 
Industry Report 2023 published by Leisure DB 
(‘LDC’) .

The leisure market has seen significant turbulence 
since 2019, with large and long-lasting changes in 
consumer behaviour. Within this environment, the 
low cost sector has continued to roll out at pace, 
and whilst membership levels (per site) on average 
remain below 2019 levels, revenue per site has 
returned to 2019 levels. 

Barriers to organic entry into the low cost market 
remain high, with the three largest players having 
considerable structural advantage.

In this trading environment, the benefit of 
economies of scale, competitive pricing and a 
highly cost-efficient operating model, enabled 
us to strengthen our position further as a market 
leader with six new sites opened in 2023. 

Market size
Low cost gaining share, 
from 2% in 2012, to

Gym members
Low cost gaining share, 
from 4% in 2012, to

15%

in 2023

28%

in 2023

Growth potential

A PwC market study commissioned by The Gym Group 
and published in February 2024 assesses the current 
total market capacity for low cost gyms to be between 
1,350 and 1,600 gyms, suggesting additional growth 
potential in the market of 600–850 gyms. 

This headroom assessment confirms the continued 
expansion of the low cost market potential driven 
by a combination of increased consumer demand, 
expansion in the wider health and fitness market and 
low cost gyms entering smaller catchment areas.

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Total gyms (number)2

7,239

7,063

6,998

553
2019 

8%

Covid-19

Low cost 
share

Total members (m)2 

15m

10m

5m

0m

Low cost 
share

10.4

2.5
2019 

24%

Market value (£bn)2

Covid-19

649
2022 

9%

9.9

2.6
2022 

26%

£6bn

£4bn

£2bn

£0bn

Low cost 
share

5.1

4.8

0.6
2019 

12%

Covid-19

0.7
2022 

14%

724
2023 

10%

10.3

2.8
2023 

28%

5.4

0.8
2023 

15%

2  Source: LDC State of the UK Fitness Industry Reports, 2019-23. Adjusted 

low cost sector: 2023 numbers as reported by LDC. 2022 removes énergie 
Fitness, TruGym, and ActiveFitness. 2019 removes Sports Direct/Everlast, 
Fitness4Less, énergie Fitness, TruGym and ActiveFitness. All figures as at 
March each year.

Total low cost market potential3

1,350-1,600

1,200-1,400

654

756

900-1,000

301

As at 
Feb 15

As at 
Jan 19

As at 
Jan 24

600-750

159

As at 
Jan 13

450-600

600-700

500-750

600-850

At recent rates of site expansion by all low cost gym 
operators, the analysis suggests there is scope for 10-
15 years of further growth.

3  Source: PwC market study, February 2024.

 Existing gyms 

 Additional headroom 

In summary
Our covenant and reputation, alongside a highly 
experienced property acquisition team and sophisticated 
location appraisal process, have enabled our successful 
growth to date; they remain key to our expansion 
programme over the coming years and securing our 
share of the potential growth. 

In addition, we see additional headroom for membership 
and revenue growth in our current sites through  
delivering on our strategic priorities under the  
Next Chapter growth plan.

See Next Chapter growth plan on pages 32 to 37

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Chair of the Board’s statement

“2023 posed some 
macroeconomic 
challenges for the UK, 
but I am delighted The 
Gym Group has been 
able to demonstrate 
positive momentum 
through the year and 
now has the leadership 
in place to move 
forward with a strong 
growth plan.”

Strengthening 
the team

to deliver progress

“The actions we have taken to strengthen 
management, our financial position and the 
Group’s customer proposition will enable us 
to continue to take advantage of the many 
growth opportunities in our market.”

John Treharne | Chair of the Board

Elaine O’Donnell, who joined the Board 
in 2022, succeeds Emma as Senior 
Independent Director, bringing broad 
governance experience to this role.  
Simon Jones also joined our Board 
in February 2023, and his multi-site 
leisure and consumer expertise from 
his former role as MD of Premier Inns 
and current role as CEO of Away 
Resorts is proving invaluable. 

Finally, Ann-marie Murphy, formerly 
Chief Operating Officer and an 
Executive Board Director, stepped 
down from the Board and left the 
business on 31 January 2024. She 
leaves with our good wishes for her 
new role at SSP Group plc.

Looking forward
The Board is confident that with 
new leadership now in place, and a 
strong growth plan to move forward, 
The Gym Group is well placed for the 
‘Next Chapter’ of its development, 
and in a strong position to seize the 
opportunity of the significant long 
term sector growth ahead. 

See Next Chapter growth plan on 
pages 32 to 37

John Treharne
Chair of the Board
13 March 2024

Health and wellbeing remains a 
consumer priority 
We have continued to offer our 
members great value for money and 
this has enabled us to withstand the 
pressures on discretionary spending 
from the cost-of-living crisis. UK 
consumers continue to value their 
health and wellbeing above many 
other spending priorities, but their 
focus on value has seen the low cost 
gym sector continue to take share in 
a market that has grown consistently 
over the past decade.

Strong growth in revenue offset 
cost inflation
We chose to moderate the rate of site 
openings last year, after a record rate 
of expansion in 2022, but delivered 
strong like-for-like progress, driven 
by increasing both our members and 
yield. This was sufficient to offset a 
sharp increase in cost inflation, in 
particular related to energy costs, 
enabling us to deliver a slight increase 
in profitability. 

We are continuing to open high 
quality sites and, as the PwC report 
referenced in the Market review 
shows, there remains significant 
headroom opportunity for low cost 
gyms. Therefore, we’ll be stepping 
up the rate of growth again in 2024 
and beyond. 

See Market review on  
pages 6 to 7

Strengthened financial position
Our business generated strong free 
cash flow in 2023, leading to a £10m 
reduction in our net debt and leverage 
falling further towards the lower end 
of our guidance range. 

This reduction in net debt came 
despite us stepping up the rate of 
enhancement spend in our existing 
gyms, to make sure we are offering 
our members the best quality 
equipment and group exercise 
classes. 

Sustainable progress
ESG metrics are discussed as part 
of our regular reviews of business 
performance so that all areas of the 
business are engaged in achieving our 
sustainability objectives. 

We aim to continue to lead our 
sector for sustainability, delivering 
on our founding mission to break 
down barriers to fitness with a 
welcoming, accessible experience. 
Fitness facilities have an increasingly 
important role to play in the 
communities around them. 

We are very proud to have grown 
Social Value by 18% in 2023, which 
reflects the frequency of usage by 
our members as well as our expansion. 
We have also become the first fitness 
operator in the world to have its 
science-based net zero targets 
validated by the Science Based 
Targets initiative (‘SBTi’), a milestone 
achievement for the Group.

£890m

of Social Value generated 
in 2023

Strengthened Board 
and Executive 
We began our search for a new 
CEO following Richard Darwin’s 
announcement that he would step 
down in January 2023, and were 
delighted to welcome Will Orr to our 
Board as CEO on 1 September 2023. 
Most recently MD of Times Media Ltd, 
Will brings a wealth of experience 
in branded consumer businesses, in 
particular with subscription-type 
models, and with a strong track record 
of delivering growth. 

Upon Will’s arrival I stepped back 
to a non-executive role. We have 
also seen some non-executive 
departures this year. Both David Kelly 
and Emma Woods stepped down 
after seven years of service and we 
thank them both for their immense 
contribution over this period.  

08  |

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Strategic reportGovernance reportFinancial  statementsOther informationThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Q&A with the  
Chief Executive

An introduction to our 
new CEO, Will Orr

Q&A

“We are a growth 
business in a 
growing market, 
with a proposition 
that delivers and 
a purpose that 
really motivates our 
people.”

Will Orr | Chief Executive Officer

10  |

Q

Why did you want to join  
The Gym Group?

A

The Gym Group has a strong high 
value, low cost proposition that 
meets a clear customer need. 
This, combined with our business 
model and our scale, made me 
believe – as I do more than ever 
six months in – that we can create 
sustained growth. We are a growth 
business in a growing market, with 
a proposition that delivers and a 
purpose (accessible fitness) that 
really motivates our people. I could 
see that sense of engagement 
and energy in our gyms right from 
the beginning of the interview 
process. In essence, we have 
strong foundations and great 
upside potential. I believe I have 
the right experience to help unlock 
that potential.

Q

What skills and experience do you 
bring to the role of CEO?

A

I’ve had a 30-year career, working 
with branded consumer businesses 
– and most of that experience has 
been in subscription-type models. I’ve 
built a strong track record of growth 
by focusing on value drivers: data, 
digital marketing, digital product 
development, new propositions, 
pricing and retention. I’ve also had 
good experience in ‘people-intensive’, 
operational businesses, where a great 
customer experience is delivered by 
highly-engaged, expert teams on the 
front line.

Q

What were your priorities 
when you first joined?

A

The first thing was to really 
understand our business, our 
people and our stakeholders. 
Having done so, I’m more excited 
than ever about the opportunity. 
The second was trading – it’s 
important for The Gym Group to 
establish a sustained track record 
of doing what we say we’re going 
to do, so a key priority for me in the 
final quarter of 2023 was to support 
the team on trading and delivering 
full year results in line with market 
expectations. 

I also worked with the teams to 
develop a strong plan for our key 
January recruitment period. Another 
priority was to work with the Board 
and the team on the strategy for the 
‘Next Chapter’ of The Gym Group’s 
story, which we have announced 
with our results. Finally, I have been 
looking to build on the strong 
commercial capabilities we have 
with the appointment of a new Chief 
Commercial Officer, Alison Sagar.

Q

What are the key elements of the 
Next Chapter strategy?

A

There are three inter-relating 
elements to our strategy. It starts 
with ‘Strengthen the core’: working 
on measures to continually improve 
returns on the mature estate. 
This creates cash to fuel our 
expansion: ‘Accelerate rollout of 
quality sites’. That in turn will deliver 
future growth, giving us options to 
‘Broaden our growth’ in the longer 
term. The focus right now is to 
execute relentlessly in the first two 
areas, and do some more strategic 
work on ‘Broaden our growth’. Some 
of the key elements are discussed in 
more detail later. 

See Next Chapter growth plan on 
pages 32 to 37

Q

Does the business have the 
capabilities and resources to 
deliver the Next Chapter strategy?

A

I have been very impressed with our 
people and we’ve worked hard to 
make sure everyone is clear on their 
role in the growth plan. Our teams 
are highly engaged (with a score 
of 8.5/10 in our latest employee 
engagement survey) and delivering 
strong member satisfaction as well 
as growing revenue and membership. 
To complement our strong 
capability, we’re making investments 
in areas like technology (including 
the recruitment of our experienced 
CTO Milan Juza), data, pricing and 
digital marketing to further support 
growth. In that context, I’m pleased 
to note that recently I have hired  
a new Chief Commercial Officer,  
Alison Sagar. Alison brings a wealth 
of experience when it comes to 
driving sustainable customer and 
revenue growth.

Q

How easy will it be to accelerate 
new site openings while meeting the 
requirement of 30% ROIC?

A

We have identified the key 
characteristics of high-returning 
sites, with Greater London and urban 
residential locations delivering the 
best returns for us. That is where we 
are concentrating our site opening 
programme for the time being.  
We have set our teams the priority of 
achieving a Return on Invested Capital 
on maturity of at least 30% for all 
new site openings, and this will take 
precedence over delivering a specific 
number of site openings in the year. 
That said, our ambition is to open circa 
50 sites over the next three years. The 
benefit of improving the performance 
of the mature estate is that this will 
unlock a greater number of future 
opportunities. 

Q

What is the long term opportunity 
in the UK for The Gym Group?

A

Health and fitness is a long term 
growth market – it’s more of a priority 
than ever for our members and target 
customers. We expect the market 
will polarise further between the 
premium and low cost sectors like 
other consumer models have done, 
with low cost gyms continuing to take 
share. A report published by PwC, 
has identified potential for a further 
600-850 low cost sites across the UK, 
so there is plenty of runway. Our 24/7, 
flexible no contract model suits the 
needs of today’s consumers and with 
Off-peak pricing starting at £13.99 
per month, we are more accessible 
than ever. 

Q

What are your strategic priorities 
for 2024?

A

I am committed to building a 
sustained track record of doing what 
we say we are going to do! But we as a 
team are working on progressing our 
Next Chapter growth strategy – the 
first year of a five year journey. This in 
turn will generate the cash to pay for 
the acceleration in our growth plans. I 
am really excited about the future for 
this business.

|  11

Strategic reportGovernance reportFinancial  statementsOther informationThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Chief Executive’s review

“It’s a pleasure to 
provide my first report 
to our shareholders. I 
joined The Gym Group 
at the beginning of 
September 2023. One 
of my first priorities 
was to support the 
team with trading in the 
final quarter, ensuring 
we delivered a strong 
performance, building 
on the progress that 
was delivered in the first 
half and carrying that 
into 2024.” 

Drivinggrowth

“These are strong foundations on  
which to build our Next Chapter  
growth plan.”

Will Orr | Chief Executive Officer

Providing a great 
member experience
Our members are visiting our gyms 
more frequently, making more than 
60 million visits to our gyms in 2023; 
and average visits per member per 
month were up 10% year on year. This 
means that the average member visited 
almost six times per month in 2023.

See Sustainability review on pages 
38 to 53

We have sustained our industry-leading 
customer satisfaction levels, with 
57% of our members rating The Gym 
Group 5 out of 5 in overall satisfaction 
measures1, and a massive 92% rating us 
at least 4 out of 5. Our Trustpilot and 
Google ratings also remain strong at 
4.4. This is testament to the great work 
put in by our gym teams.

Maintaining a winning 
proposition that delivers results
As well as great value and convenience, 
one of the key factors which our 
members rate The Gym Group for is the 
quality of our equipment. We have been 
investing around 5% of our revenue 
annually in repairing, maintaining and 
upgrading our gyms. We have done this 
within our existing capital discipline, 
whilst maintaining the guidelines that 
continue to underpin our carbon-
neutral status and commitment to net 
zero. This includes reusing, renewing 
and recycling of equipment where 
possible. In 2023, we refurbished 14 
sites that were typically more than 
ten years old and made some form 
of enhancement investment in over 
100 sites, including rolling out new 
equipment such as SkiErgs, air bikes 
and 50kg dumbbells, to ensure we are 
continuing to offer relevant and high 
quality equipment.

In addition, in 2023 we launched a 
new fitness programme collaboration 
offering HYROX training classes, 
initially in select London gyms in 
March, before expanding regionally in 
Manchester, Birmingham and Glasgow. 

Friendly, helpful 
staff and access  
to personal trainers

850,000

members at 31 December 2023

Enhancement investment  
in 2023 

>100

sites

Positive trading trends 
through 2023
The financial outcome for 2023 was 
in line with the guidance given earlier 
in the year, with revenue growth of 
18% offsetting the cost inflation, 
especially in utilities prices, that we 
experienced. Despite the cost inflation 
challenges, we grew EBITDA slightly 
compared with the prior year and 
reduced our net debt levels by £10m, 
whilst expanding the business, which is 
encouraging.

We built on the momentum of the 
first half of the year, with good 
growth in both membership and 
yield, supporting like-for-like revenue 
growth of 8%. After opening a record 
number of gyms in 2022, we took 
the proactive decision to moderate 
site openings in 2023, to ensure we 
could fund them out of free cash flow. 
We added a net four gyms to give 
a year end total of 233. We closed 
the year with 850,000 members, up 
4% on 2022, while average members 
through the year were 8% ahead of 
the prior year.

Continued strength in yield
Average revenue per member per 
month (‘ARPMM’) rose 9% in the 
year to £19.50 as we continued to 
optimise our headline rate and 
drive penetration of our premium 
subscription product.

We trialled a three-tier pricing model 
in 64 sites through the Summer and 
early Autumn and rolled this out to all 
sites in November 2023. We now offer 
an Off-peak product, starting from as 
little as £13.99 per month; Standard 
membership (replacing ‘DO IT’); and an 
Ultimate premium product (replacing 
‘LIVE IT’). 

This will give us significant future 
flexibility in marketing and yield 
management, as well as offering an 
even more accessible price point, in 
line with our aim to lower the barriers to 
fitness for everyone. The uptake of our 
Ultimate membership has continued 
to rise, reaching a penetration rate of 
31.7% in December 2023. 

See Next Chapter growth plan on 
pages 32 to 37

12  |
12  |

1  Overall Satisfaction score surveys undertaken by Service Management Group.

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Chief Executive’s review 
continued

We are the only UK nationwide low 
cost operator to offer this popular 
workout programme, which is free to 
our members. From 17 gyms at the 
end of 2023, we will extend HYROX to a 
total of over 50 sites in 2024.

We have also made good progress 
with our proposition for corporate 
members, which gives us substantial 
additional reach potential. We aim 
to work with companies to support 
their employee wellbeing strategy, 
with bespoke packages, discounts 
and wellness activities via employee 
benefit platforms. From small 
beginnings, corporate memberships 
have almost doubled and now 
account for more than 2% of our 
overall membership. 

Data-driven and tech-enabled
The technology investment made 
in 2022 has supported an increase 
in online member engagement. 
Downloads of The Gym Group app 
rose 7% in 2023, and usage has 
jumped 25%, with an average across 
the year of almost 700,000 members 
using it, taking penetration levels to 
around 80% of our member base. 
Again, satisfaction levels are high with 
Apple rating the app 4.7 out of 5 and 
Android 4.6 out of 5.

We are planning significant additional 
enhancements to the app in 2024 in 
line with our drive to increase member 
retention. We will also step up our use 
of advertising technology (‘AdTech’) 
and use our growing data analytics 
capability to optimise across all 
areas of activity, from pricing and 
marketing ROI, to site selection  
and opening.

See Next Chapter growth plan on 
pages 32 to 37

App usage in 2023

+25%

vs 2022

Sustainability
During the year, we continued to 
make progress with our sustainability 
goals. The SBTi approved the Group’s 
near and long term carbon reduction 
commitments and we are proud to 
be Prime-rated by the Institutional 
Shareholder Services Inc. (‘ISS’) for 
Corporate Responsibility. We also 
delivered £890m of Social Value in 
2023, up 18% on 2022, reflecting the 
increase in frequency of visits by our 
members.

Shaping a great team
Earlier in the year, we welcomed Milan 
Juza to the Company and Executive 
Committee as our Chief Technology 
Officer, bringing significant 
technology leadership experience, 
most recently at TUI Group where 
he was responsible for e-commerce 
technology globally. Ruth Jackson 
also joined our Executive Committee 
in late 2023 as Chief People Officer, 
having been promoted from People 
and Development Director.

Introducing the ‘Next Chapter’ 
growth plan
Today we have announced the 
framework and strategic priorities 
of our ‘Next Chapter’ growth plan for 
the next stage of The Gym Group’s 
development. The Q&A on pages 10 to 
11 explains the rationale and gives an 
overview of our plans. 

The Next Chapter growth plan aims to 
‘Strengthen the core’ of our business 
by continuing to increase like-for-
like revenue from our existing sites, 
and you can see more detail of our 
planned activity in the Next Chapter 
growth plan on pages 32 to 37. This will 
generate the cash for us to ‘Accelerate 
rollout of quality sites’ – doubling to 
10-12 openings this year; and in the 
longer term to ‘Broaden our growth’ as 
we develop our proposition into new 
channels, new adjacencies and/or new 
markets.

I look forward to reporting on our 
progress later in the year, but in the 
meantime, we have made a promising 
start to 2024, with like-for-like revenue 
in the first two months of the year  
up 12%.

I’m delighted that Alison Sagar will 
join the Company and Executive 
Committee in March, in the new role 
of Chief Commercial Officer. Alison 
brings a wealth of experience as a 
commercial and marketing leader, 
from roles at British Airways, Booz 
Allen, Amex and Paypal, as well  
as two digital scale-ups. She has  
also consulted extensively in the  
leisure sector.

I’d like to thank Ann-marie Murphy 
(former Chief Operating Officer) 
and Emily Kortlang (former Chief 
Marketing Officer), who have left 
the Company. They have both left 
a legacy of strong operational and 
marketing teams respectively.

Finally, I’d like to extend my thanks to 
all our colleagues for their fantastic 
efforts in 2023 and for making my first 
months so stimulating and enjoyable. 
We have a really energised and 
capable team and I am delighted to 
see how the whole Company is getting 
behind our growth plan. The early 
fruits of all that effort can be seen in 
the progress we have made in the key 
member recruitment period this year.

Will Orr 
Chief Executive Officer
13 March 2024

High quality gym 
equipment and 
exercise facilities

14  |

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Progress against 2023 strategy

High quality  
estate

Compelling member 
experience

Innovative technology  
and marketing

Unique team  
and culture

Highlights in 2023
 Ÿ The Group opened six gyms and closed two, taking the total 

in operation at the year end to 233. 

 Ÿ There was continued investment in the existing estate, with 
14 major gym enhancements completed and over 100 sites 
receiving investment in facilities or equipment upgrades. 

Highlights in 2023
 Ÿ We grew average members by 8% in 2023, to 872,000,  
and closed the year with 850,000 members, up 4% on  
the prior year. 

 Ÿ We have sustained high satisfaction scores, including our 

highest score ever achieved for ‘friendliness of staff’

 Ÿ The footprint and fitout of sites continues to be managed 

 Ÿ Penetration of our multi-site Ultimate membership  

closely to underpin our carbon-neutral status and pathway 
to net zero. 

 Ÿ We continued to maintain a strong financial covenant and 
good relations with landlords, to secure prime locations. 

reached 31.7% in December 2023.

 Ÿ We launched a new fitness programme collaboration by 

offering HYROX training classes, the only UK nationwide low 
cost operator to offer this popular branded workout. 

Highlights in 2023
 Ÿ We averaged 691,000 app users in 2023, with downloads up by 

7% and usage increasing by 25% versus 2022. 

 Ÿ Our app remains highly rated on both Apple (4.7) and 

Android (4.6). This supports visit frequency which helps to 
build Social Value.

 Ÿ We successfully trialled three-tier pricing across 64 sites, 

introducing a new Off-peak price point across the estate by 
November 2023, supported by robust data analysis.

 Ÿ Brand search increased year on year by 38%, showing we 
remain highly optimised for search and sales conversion1. 

Highlights in 2023
 Ÿ We achieved top quartile levels of employee engagement 
measured by our new engagement survey platform, with 
90% completion rate. 

 Ÿ We remain committed to supporting a diverse and inclusive 
team culture and in 2023 launched a Female Health First 
programme; were the first in the sector to be accredited 
as a Menopause Friendly Employer; and reported a 2.7 
percentage point reduction in our 2023 gender pay gap.

 Ÿ In 2023, we enhanced our early careers pathways, creating 
more job opportunities for PTs and inspiring careers in 
fitness – including through our ‘Accelerate PT’ programme.

 Ÿ We launched further development and engagement 

programmes for our teams, including Women in Leadership 
and mentoring programmes.

See page 18 for further details

See page 19 for further details

See page 20 for further details

See page 21 for further details

Performance measure

Performance measure

Performance measure

Performance measure

233

Total number of gyms as at 31 December 2023

92%

of members rated us 4 or 5 out of 5 for overall satisfaction

25%

More app users in 2023 vs 2022

8.5/10

Employee engagement survey result

Aligned to Sustainable Development Goals 
(‘SDGs’) 

Aligned to Sustainable Development Goals 
(‘SDGs’)

Aligned to Sustainable Development Goals 
(‘SDGs’)

Aligned to Sustainable Development Goals 
(‘SDGs’) 

See Sustainability report on pages 38 to 53

See Sustainability report on pages 38 to 53

See Sustainability report on pages 38 to 53

See Sustainability report on pages 38 to 53

Underpinned by growing sustainably
This continues to underpin the framework of our strategy. In 2023, we became the world’s first fitness chain to 
have our net zero emission reduction targets validated by the SBTi. 

The Social Value generated through our operations increased to a total of £890m in 2023 as we continue to 
deliver on our mission of breaking down barriers to fitness.

16  |

1 

 Performance of our brand term ‘The Gym Group’ in Google Trends in 2023 vs 2022.

|  17

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Progress against 2023 strategy 
 continued

High quality 
estate

New site openings moderated 
in 2023 after a record number 
of openings in 2022, with six 
new openings in Edinburgh 
Corstorphine, Accrington, 
Wimbledon, Uxbridge, Stafford, 
and Coventry. 

>100 

sites had some form 
of investment in 2023

We invested in our mature estate in 2023, delivering 14 
major gym enhancement projects, plus facilities and kit 
upgrades across over 100 sites. Through our rigorous 
standards and maintenance regimes, we continued to 
provide a safe environment, deliver an exceptional member 
experience, and ensure our gyms are highly energy 
efficient and up-to-date.

We completely refitted Hounslow, the first gym to open 
in 2008, which has resulted in a 9 ppts increase in overall 
satisfaction (‘OSAT’) score year on year. 

Energy reduction 
programmes led to 
consumption savings of

12.6%

per gym in 2023 versus 2019

We remain committed to energy-efficient design and 
to evolving and improving the energy and sustainability 
performance in our gyms. We delivered a number of 
projects across our energy reduction programme in the 
year, including introducing air source heat pump (‘ASHP’), 
solar panels and voltage optimisers.

See Sustainability report on pages 38 to 53

Coventry

16,285sq. ft.

Opened November 2023

Compelling 
member 
experience

In aggregate, there have been more than 60 million visits 
to our gyms in 2023. Members have also been making 
more frequent use of our gyms, with average visits per 
member per month up 10% year on year, which is an 
important driver of Social Value.

See Sustainability report on pages 38 to 53

We continued to prioritise the 
member experience in 2023, 
investing in existing sites and 
equipment and launching new 
products, which is reflected in our 
high member satisfaction scores. 

Ultimate membership

31.7%

of total members in 
December 2023

Overall satisfaction

92%

of members rated us  
4 or 5 out of 5

Our premium Ultimate membership offering multi-site 
access and other benefits, reached 31.7% in December 
2023. With new Off-peak and Saver memberships, we are 
further broadening choice and access to more members.

We continued to prioritise a great member experience 
which is reflected in the high OSAT scores, increasing 
scores for both ‘Inclusive Atmosphere’ and ‘Friendliness of 
Staff’ by 2 ppts each.

Our high quality gym equipment is at the heart of our 
value proposition for members, and in 2023 we upgraded 
facilities and equipment at over 100 sites, including 
introducing SkiErgs and Air Bikes, as well as rolling out 50kg 
dumbbells to 88 gyms.

We launched a new fitness programme collaboration 
by offering HYROX training classes at no extra cost to 
members and we remain the only UK nationwide low cost 
operator to offer this popular branded workout. Initially, we 
offered this class in select London gyms in March, before 
expanding regionally to Manchester, Birmingham and 
Glasgow with plans to roll it out further in 2024.

18  |

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Progress against 2023 strategy
continued

Innovative 
technology  
and marketing

We continued to build on the 
brand and technology investments 
made in 2022 to drive member 
engagement and promote our 
high value, low cost proposition. 

Most significantly, we trialled and rolled out a new Off-
peak membership product and rebranded our premium 
multi-site membership to Ultimate (formerly ‘LIVE IT’), and 
Standard (formerly ‘DO IT’), introducing a three-tier price 
product architecture – providing even greater choice and 
broader accessibility for members. 

We applied robust data analysis for the three-tier price 
product architecture trial ahead of the full membership 
rollout and will continue to monitor pricing on a local  
site level.

App usage

+25%

in 2023 vs 2022

App rated

4.7

on Apple

Our updated visual identity and advertising creative meant 
we could continue to drive brand distinction, particularly 
focusing on the areas local to our gyms where brand 
awareness is highest.

We also experienced an increase in online member 
engagement with app downloads increasing by 7% in 
2023, taking penetration to around 80% of our member 
base. With an average of almost 700,000 members using 
the app across the year, usage jumped 25%. This further 
supports visit frequency which, in turn, helps to build 
Social Value. Satisfaction levels are high, with Apple rating 
the app 4.7 out of 5 and Android 4.6 out of 5.

Unique team 
and culture

We remain focused on our 
commitment to providing 
development opportunities and 
career pathways, supporting 
employee wellbeing and nurturing 
a friendly and inclusive culture. 

The Gym Group employs over 1,800 people across 233 
gyms and the Central Support Office, and our friendly, 
inclusive, and people-centred culture, continues to be a  
key part of our success. 

In early 2023, we introduced a more flexible operating 
structure in our gyms, which has helped us continue to 
attract and retain the best people. Our commitment to 
reducing administrative and office based tasks to allow 
our front line teams to focus on member engagement, has 
ensured we deliver a compelling experience for both our 
members and our teams. This is evidenced by our highest 
levels of employee engagement and member experience 
metrics, all against the backdrop of driving a more cost 
effective and lean operating model.

Also in 2023, we launched more early careers, development 
and engagement programmes, including our ‘Accelerate 
PT’, ‘Women in Leadership’ and mentoring programmes. 

We are committed to providing good jobs and lifelong 
learning, for which we are proud to hold several Investors 
In People awards.

Gender pay gap

2.7ppts

reduction in 2023

Employee  
engagement score

8.5

out of 10 in 2023

We scored 8.5 out of 10 in the employee engagement survey, 
which puts The Gym Group in the top 25% of engaged 
businesses in Peakon’s Consumer Services benchmarking.

Following the success of our participation in the 2022 
government Kickstarter scheme, we have continued 
to develop our early careers pathway initiatives and 
have welcomed 45 trainees through our ‘Accelerate PT’ 
programme since launching in May. 

We are working towards our targets of 50/50 gender 
balance by 2030 and 40% female leaders by 2025. As 
part of our commitment to gender diversity and business 
purpose of breaking down barriers to fitness, we launched 
our Female Health First (‘FHF’) programme in partnership 
with The Well HQ, providing employees with specialist 
knowledge in women’s health and making us the first gym 
chain to focus on the differing training and wellbeing 
needs of our female members.

See Sustainability report on pages 38 to 53

20  |

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Financial review

£13.3m 

Operating profit 
2022: operating loss of £2.3m

£27.0m

Free cash flow1
2022: £16.7m

£66.4m

Non-Property Net Debt1
2022: £76.0m

1 

 See page 167 for definition and cross-reference  
to reconciliation to statutory measure.

Investing

and strengthening

“Trading in 2023 was robust despite the 
ongoing cost-of-living pressures on consumers, 
demonstrating the continued resilience of the low 
cost gym model.”

Luke Tait | Chief Financial Officer

Presentation of results
This Financial review uses a 
combination of statutory and  
non-statutory measures to  
discuss performance in the year.  
The definitions of the non-statutory 
key performance indicators can 
be found in the ‘Definition of  
non-statutory measures’ section  
on page 167.

To assist stakeholders in 
understanding the financial 
performance of the Group, aid 
comparability between years and 
provide a clearer link between the 
Financial review and the Consolidated

financial statements, we have also 
adopted a three-column format 
for presenting the Group income 
statement in which we separately 
disclose underlying trading and non-
underlying items. 

Non-underlying items are income 
or expenses that are material by 
their size and/or nature and are 
not considered to be incurred in the 
normal course of business. They are 
classified as non-underlying items 
on the face of the Group income 
statement within their relevant 
category. 

Non-underlying items include costs 
of major strategic projects and 
investments, restructuring and 
reorganisation costs (including site 
closure costs), impairment of assets, 
amortisation and impairment of 
business combination intangibles, 
remeasurement gains or losses on 
borrowings, and refinancing costs. 
Further details on non-underlying 
items are provided later in this report.

Summary

Total number of gyms at year end

Total number of members at year end ('000)

Revenue (£m)

Group Adjusted EBITDA (£m)

Group Adjusted EBITDA Less Normalised Rent (£m)

Adjusted Loss before tax (£m)

Statutory Loss before tax (£m)

Statutory Loss after tax (£m)

Net cash inflow from operating activities (£m)

Free cash flow (£m)

Non-Property Net Debt (£m) (as at year end)

Year ended 
31 December 
2023

Year ended 
31 December 
2022

Movement

233

850

204.0

75.5

38.5

(5.5)

(8.3)

(8.4)

79.5

27.0

(66.4)

229

821

172.9

71.3

38.0

(5.5)

(19.4)

(19.3)

65.4

16.7

(76.0)

+2%

+4%

+18%

+6%

+1%

0%

+57%

+56%

+22%

+62%

+13%

Results for the year

Revenue

Cost of sales

Gross profit

Other income

Operating expenses (before depreciation, 
amortisation and impairment)

Depreciation, amortisation and impairment

Operating profit/(loss)

Finance costs

Finance income

Loss before tax

Tax (charge)/credit

Loss for the year attributable to shareholders

Loss per share

Basic and diluted (p)

Year ended 31 December 2023

Year ended 31 December 2022

Underlying 
result
£m

Non- 
underlying 
items
£m

–

–

–

–

(1.5)

(0.8)

(2.3)

(0.5)

–

(2.8)

0.5

(2.3)

204.0

(2.8)

201.2

0.3

(128.4)

(57.5)

15.6

(21.4)

0.3

(5.5)

(0.6)

(6.1)

(3.4)

Underlying 
result
£m

Non- 
underlying 
items
£m

172.9

(2.0)

170.9

0.8

(101.8)

(59.3)

10.6

(16.1)

–

(5.5)

(1.4)

(6.9)

–

–

–

–

(4.4)

(8.5)

(12.9)

(1.0)

–

(13.9)

1.5

(12.4)

Total
£m

204.0

(2.8)

201.2

0.3

(129.9)

(58.3)

13.3

(21.9)

0.3

(8.3)

(0.1)

(8.4)

(4.7)

(3.9)

Total
£m

172.9

(2.0)

170.9

0.8

(106.2)

(67.8)

(2.3)

(17.1)

–

(19.4)

0.1

(19.3)

(10.9)

22  |

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Financial review 
continued

Revenue
Trading in 2023 was robust despite the ongoing cost-of-living pressures on consumers, demonstrating the continued 
resilience of the low cost gym model. Revenue increased by 18% to £204.0m (2022: £172.9m), reflecting 8% higher average 
membership numbers throughout the year and a 9% increase in yield. 

The average membership number in the year was 872,000 compared with 808,000 in the prior year; we closed the year 
with 850,000 members which was up 4% on 31 December 2022. 

The average headline price of a Standard membership increased to £23.16 in December 2023 compared with £21.49 in 
December 2022, largely as a result of higher joining fees and price increases for new members, as well as some repricing 
of the base membership. In addition, the proportion of members taking our premium membership reached 31.7% in 
December 2023 compared with 29.6% in December 2022. As a result, Average Revenue Per Member Per Month (‘ARPMM’) 
in 2023 was up 9% to £19.50 compared with £17.82 in 2022. 

Like-for-like revenue (based on all sites open as at 31 December 2020) increased by 8% year on year.

Cost of sales
Cost of sales, which includes the costs associated with the generation of ancillary income as well as call centre costs 
and payment processing costs, were £2.8m (2022: £2.0m) with the increase year on year mirroring the revenue and 
membership growth. 

Underlying operating expenses (before depreciation, amortisation and impairment)
Underlying operating expenses (before depreciation, amortisation and impairment) are made up as follows:

Site costs before Normalised Rent

Site Normalised Rent 

Site costs including Normalised Rent

Central Support Office costs

Central Support Office Normalised Rent

Central Support Office costs including Normalised Rent

Share based payments

Less: Normalised Rent

Underlying operating expenses (before depreciation, amortisation 
and impairment)

Site costs including Normalised Rent 
In 2023, site costs including Normalised Rent increased by 20% to £141.6m (2022: £117.9m). 

105.0

36.6

141.6

21.0

0.4

21.4

2.4

165.4

(37.0)

128.4

85.0

32.9

117.9

15.4

0.4

15.8

1.4

135.1

(33.3)

101.8

The fixed costs associated with running the sites (predominantly building rates and service charges) increased by 
£5.9m year on year as a result of the increased estate size, inflationary increases in building rates costs (new three year 
assessment period starting April 2023), and the end of the Covid-19 related rates relief which reduced costs in the first 
quarter of 2022.

Controllable site costs increased by £14.1m with higher utilities costs accounting for £8.2m of this increase. Staff costs 
were also £1.1m higher, reflecting the increased estate size, inflationary pay increases and increased site bonuses. Other 
increases in controllable costs predominantly reflect the larger estate size. 

Site Normalised Rent, which is defined as the contractual rent payable, recognised in the monthly period to which it 
relates, increased by £3.7m in the year, again reflecting the larger estate size.

Central Support Office costs including Normalised Rent
Central Support Office costs in the year increased to £21.4m (2022: £15.8m), reflecting an increase in headcount, pay 
inflation and the resumption of bonuses.

Share based payments
Share based payments in the year amounted to £2.4m (2022: £1.4m), reflecting a more regular run rate following a year in 
which the charge was lower than expected due to share price volatility and a number of adjustments for leavers.

In January 2024, the Group established an Employee Benefit Trust (‘EBT’). The EBT will be used to purchase shares in order 
to minimise dilution associated with the share based payments. 

Underlying depreciation and amortisation
Underlying depreciation and amortisation charges in the year amounted to £57.5m (2022: £59.3m). The reduction year on 
year reflects a return to more normal levels as the prior year charge included accelerated depreciation and amortisation 
on a number of assets that were replaced following the launch of the new consumer website and brand.

Group Adjusted EBITDA Less Normalised Rent
The Group’s key profit metric is Group Adjusted EBITDA Less Normalised Rent as the Directors believe that this measure 
best reflects the underlying profitability of the business. Group Adjusted EBITDA Less Normalised Rent is reconciled to 
Operating profit/(loss) as follows:

Year ended 
31 December 2023  
£m

Year ended 
31 December 2022  
£m

Operating profit/(loss)

Non-underlying operating items (see page 26 for further details)

Share based payments

Underlying depreciation and amortisation

Group Adjusted EBITDA

Normalised Rent1 

Group Adjusted EBITDA Less Normalised Rent

Year ended 
31 December 2023 
£m

Year ended 
31 December 2022 
£m

13.3

2.3

2.4

57.5

75.5

(37.0)

38.5

(2.3) 

12.9

1.4

59.3

71.3

(33.3)

38.0

1 

 Normalised Rent is the contractual rent payable, recognised in the monthly period to which it relates. A reconciliation of property lease payments to Normalised 
Rent has been included in Note 21 to the Consolidated financial statements.

Group Adjusted EBITDA Less Normalised Rent was slightly ahead of the prior year at £38.5m (2022: £38.0m), as the 
increased revenue was offset by increased operating costs.

Underlying finance costs
Underlying finance costs increased in the year by £5.3m to £21.4m (2022: £16.1m). The finance costs associated with our 
bank borrowings (comprising interest payable and fee amortisation less capitalised interest) increased by £3.2m to 
£6.0m (2022: £2.8m), reflecting the increases in SONIA rates during the year. Funds borrowed under the Revolving Credit 
Facility (‘RCF’) bear interest at a minimum rate of 2.85% above SONIA.

The implied interest relating to the lease liabilities was £15.5m (2022: £13.3m) with the increase largely reflecting the 
increased estate. 

24  |

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Financial review 
continued

Non-underlying items
Non-underlying items are costs or income which the Directors believe, due to their size or nature, are not the result of 
normal operating performance. They are therefore separately disclosed on the face of the income statement to allow a 
more comparable view of underlying trading performance. 

Affecting operating expenses (before depreciation, amortisation and 
impairment)

Costs of major strategic projects and investments

Restructuring and reorganisation costs/(income) (including site closures)

Affecting depreciation, amortisation and impairment

Impairment of property, plant and equipment, right-of-use assets and intangible assets

Amortisation of business combination intangible assets

Affecting finance costs

Remeasurement of borrowings

Refinancing costs

Total all non-underlying items before tax

Tax on non-underlying items

Total non-underlying charge in income statement

Year ended 
31 December 2023 
£m

Year ended 
31 December 2022 
£m

0.9

0.6

1.5

0.6

0.2

0.8

0.1

0.4

0.5

2.8

(0.5)

2.3

4.6

(0.2)

4.4

8.3

0.2

8.5

0.9

0.1

1.0

13.9

(1.5)

12.4

Non-underlying items affecting operating expenses (before depreciation, amortisation and impairment) amounted to 
£1.5m in the year (2022: £4.4m).

The costs of major strategic projects and investments of £0.9m (2022: £4.6m) include the costs incurred in relation to 
introducing the three-tier price product architecture, as well as consultancy and other costs incurred in shaping the 
Group's strategic plan. 

Restructuring and reorganisation costs in the year of £0.6m (2022: credit of £0.2m) include the costs associated with 
the change of Group CEO and other Board and Executive Committee changes, as well as restructuring costs incurred in 
relation to the Central Support Office. 

Non-underlying costs affecting depreciation, amortisation and impairment in the year amounted to £0.8m (2022: £8.5m), 
of which £0.6m (2022: £8.3m) relates to the impairment of two sites (2022: 13 sites). The majority of the charge in 2023 
relates to one site which was impaired in 2022 but where the value-in-use estimate has fallen, partly driven by an increase 
in the discount rate. The remaining £0.2m (2022: £0.2m) of non-underlying costs affecting depreciation, amortisation and 
impairment relates to the amortisation of business combination intangibles acquired as part of the Lifestyle, easyGym 
and Fitness First acquisitions.

Non-underlying items affecting finance costs amounted to £0.5m (2022: £1.0m), of which £0.4m (2022: £0.1m) relates to 
costs incurred in relation to the amendments to the Group’s RCF which were agreed with the banks in September; and 
£0.1m (2022: £0.9m) relates to the remeasurement of the RCF following those agreed changes.

Taxation
The tax charge for the year was £0.1m (2022: credit of £0.1m). 

The net deferred tax asset recognised at 31 December 2023 was £16.3m (31 December 2022: £16.3m). This comprised 
deferred tax assets in respect of tax losses and other temporary differences where the Directors believe it is probable 
that these will be recovered within a reasonable period. Short term timing differences are generally recognised ahead of 
losses on the basis that they are likely to reverse more quickly. 

The trading losses incurred as a result of the Covid-19 pandemic and the subsequent cost-of-living crisis, together with 
the introduction in March 2021 of the temporary enhanced capital allowances regime (‘super-deduction tax break’), have 
resulted in significant tax losses to carry forward. Losses for which no deferred tax asset is recognised equate to £23.0m, 
resulting in an unrecognised deferred tax asset of £5.8m using a 25% tax rate. There is no time limit for utilising trade 
losses in the UK.

Earnings
As a result of the factors discussed above, the statutory loss before tax was £8.3m (2022: loss of £19.4m) and the 
statutory loss after tax was £8.4m (2022: loss of £19.3m).

Adjusted loss before tax is calculated by taking the statutory loss before tax and adding back the non-underlying items. 
Adjusted loss before tax was £5.5m (2022: loss of £5.5m). Adjusted loss after tax was £6.1m (2022: loss of £6.9m).

The basic and diluted loss per share was 4.7p (2022: loss of 10.9p), and the basic and diluted adjusted loss per share was 
3.4p (2022: loss of 3.9p).

Dividend
We are a growth company, in a growth market, with a clear capital allocation policy. Whilst dividends and other returns of 
capital to shareholders will be considered by the Directors in the future, we are not proposing a dividend for the current 
year as we continue to see significant opportunities, with attractive returns, to invest our free cash flow in growing the 
business. In addition, there is a remaining condition in the RCF agreement that the Company shall not declare or pay a 
dividend if the £10m additional facility is drawn and, although this facility is currently undrawn, the Directors would like to 
continue to have access to it as necessary.

Cash flow

Year ended 
31 December 2023 
£m

Year ended 
31 December 2022 
£m

Group Adjusted EBITDA Less Normalised Rent

Movement in working capital

Maintenance capital expenditure

Free cash flow before non-underlying items, interest and tax

Non-underlying items

Net interest paid 

Taxation

Free cash flow1 

Expansionary capital expenditure 

Refinancing fees

Proceeds from disposal of equipment

Net consideration paid on acquisition 

Net proceeds from issue of Ordinary shares

Cash flow before movement in debt

Net (decrease)/increase in non-property lease indebtedness

Net (repayment)/drawdown of borrowings

Net cash flow

38.5

5.0

(10.3)

33.2

(1.0)

(5.2)

–

27.0

(16.4)

(1.0)

–

–

–

9.6

(2.5)

(11.0)

(3.9)

38.0

(5.2)

(8.8)

24.0

(5.3)

(2.8)

0.8

16.7

(43.0)

(0.7)

0.4

(5.4)

0.1

(31.9)

5.0

25.0

(1.9)

1 

 A reconciliation of Net cash inflow from operating activities to Free cash flow has been included in Note 24 to the Consolidated financial statements.

26  |

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Financial review 
continued

Free cash flow generated in the year was £27.0m (2022: £16.7m). The increase year on year is largely driven by improved 
working capital, including an increased uptake of pay-up-front and student products and the normalisation of rent 
payments. The prior year working capital outflow included £2.1m in relation to the unwind of deferred rents from 2020 
and 2021. 

Fixed asset additions in respect of maintenance capital expenditure in the year amounted to £8.7m (2022: £11.9m). 
However, the timing of settlement of some maintenance capital creditors brought forward from the prior year has meant 
that the cash outflow in respect of maintenance capital expenditure in the year was £10.3m (2022: £8.8m), including £1.5m 
funded by leases (2022: nil).

Fixed asset additions in respect of expansionary capital expenditure in the year amounted to £14.2m (2022: £46.5m) 
and relate to the fit-out of the six new gyms we opened in the year; refurbishments and enhancements in existing gyms; 
and spend on technology projects, including the rollout of the three-tier price product architecture. Adjusting for the 
movement in capital creditors, the cash outflow in respect of expansionary capital expenditure was £16.4m (2022: 
£43.0m), including £1.5m funded by leases (2022: £8.0m).

Balance sheet

Non-current assets

Current assets

Current liabilities

Non-current liabilities

Net assets

At 31 December 
2023  
£m

At 31 December  
2022  
£m

558.5

13.0 

(72.3) 

(371.2) 

128.0

 580.4

15.2

(64.7)

(396.9)

134.0

At 31 December 2023, non-current assets were £21.9m lower than at 31 December 2022, as the lower level of new site 
openings meant that depreciation on property, plant and equipment and right-of-use assets more than offset the costs 
incurred on new sites and enhancements of existing sites.

Net current liabilities at 31 December 2023 increased by £9.8m, reflecting a lower level of cash holding at year end 2023 
and an increase in the proportion of lease liabilities being payable within one year.

Non-current liabilities decreased by £25.7m, as payments made in relation to existing leases more than offset the 
recognition of lease liabilities in relation to new sites. 

Revolving Credit Facility
In September 2023, the Group agreed with its lenders certain changes to the Group’s RCF. As a result, the Group now has 
access to a combined £80m facility which matures in October 2025. The RCF is subject to quarterly financial covenant 
tests on Adjusted Leverage (Non-property Net Debt divided by Group Adjusted EBITDA Less Normalised Rent must not 
exceed 3.0 times) and Fixed Charge Cover (Adjusted EBITDAR to Net Finance Charges plus Normalised Rent must be 
greater than 1.5 times). The previously reported liquidity covenant was removed as part of the revised RCF agreement.

As at 31 December 2023, the Group had Non-Property Net Debt of £66.4m (31 December 2022: £76.0m) comprising 
drawn facilities of £59.0m and non-property leases of £8.9m, less cash of £1.5m. The Directors believe that this measure 
of net debt best reflects the financial health of the business. In addition, it is a key constituent of the Adjusted Leverage 
covenant included in the Group’s banking agreement. At 31 December 2023, Adjusted Leverage was 1.72 times  
(2022: 2.0 times), significantly below the banking covenant threshold of 3.0 times; and Fixed Charge Cover was  
1.73 times (2022: 1.94 times). 

Going concern
The Board has reviewed the financial plan and downside scenarios of the Group and has a reasonable expectation that 
the Group has adequate resources to continue in operational existence for the period to 30 June 2025. As a result, the 
Directors continue to adopt the going concern basis in preparing the consolidated financial statements. In making this 
assessment, consideration has been given to the current and future expected trading performance; the Group’s current 
and forecast liquidity position and the support received to date from our lenders and shareholders; and the mitigating 
actions that can be deployed in the event of reasonable downside scenarios. Further detail is provided in Note 2 to the 
Consolidated financial statements. 

Current trading and outlook
Trading in the first two months of the new financial year shows continued positive momentum, in line with Board 
expectations. Revenue after two months has grown by 16% year on year, reflecting a 3% increase in average members 
and 13% yield growth. Like-for-like revenue for the two months was up 12%, driven largely by price increases implemented 
at the start of 2024. Membership at the end of February 2024 was 909,000, up 7% versus the end of 2023.

We expect like-for-like revenue in 2024 to increase by 4-5% overall as the impact of the early price increases normalises 
later in the year. Utility rates will moderate slightly in 2024 resulting in like-for-like site cost growth of c.2%. Central 
Support Office costs are expected to increase year on year as we invest to deliver the Next Chapter growth plan.

We plan to open 10-12 sites in 2024, with all new sites continuing to be financed from free cash flow. As a result, Adjusted 
Leverage is expected to remain within the range of 1.5 to 2.0 times. The Next Chapter growth plan aims to deliver circa 50 
site openings with average ROIC of 30% over three years, funded from free cashflow.

Luke Tait
Chief Financial Officer
13 March 2024

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Key performance indicators (‘KPIs’)

We use a number of non-financial and financial 
KPIs to measure our performance over time.  

We select KPIs that demonstrate the operational and 
financial performance underpinning our strategic drivers. 

During the year, we have updated our key cash measure to 
focus on ‘Free cash flow’ as opposed to ‘Group operating 
cash flow’ as the Directors believe that this measure better 
reflects the amount of cash available for investing in  
new sites and technology and enhancing existing sites.  
The ‘Leverage’ KPI was also previously called ‘Non-Property 
Net Debt to Group Adjusted EBITDA’. 

Non financial

Total number of gyms
+4 sites

2023
2022
2021
2020
2019

Members that visit 4+ times in a month %
+3.6ppts

233

229

202

183

175

2023
2022
2021
2020
2019

32.6

23.9

50.8

47.2

44.0

Definition
Number of gyms open at the end 
of the year.

Link to 2023 strategy
High quality estate

2023 performance
Increased by a net four during 
2023, as the Group opened six 
new sites and closed two city 
centre workforce-dependent 
sites.

Definition
The percentage of total members 
that have visited the gym four or 
more times in a month, calculated 
as a rolling 12 month average.

2023 performance
Increased again in 2023, 
demonstrating that members 
continue to get significant value 
from their gym membership. 

Average Revenue per Member per  
Month (‘ARPMM’) £1
+9%

Link to 2023 strategy
Compelling member experience 
Sustainability

Research shows that people who 
visit the gyms 4+ times per month 
are also more likely to continue 
their membership and gain 
significant health benefits from 
it which, in turn, drives increased 
Social Value.

2023
2022
2021
2020
2019

19.50

17.82
17.60

17.20

16.02

Employee engagement score %2
10bps

8.5
8.4

7.6

6.4

2023 performance
In 2023, we continued to 
make progress with employee 
engagement and achieved an 
engagement score of 8.5 out of 
10, with a 90% survey completion 
rate. The score of 8.5 puts us 
in the top 25% in Peakon’s 
consumer services benchmarking 
for overall engagement. 

Definition
Revenue divided by the average 
number of members divided by 
the number of months in the 
period.

Link to 2023 strategy
High quality estate 
Compelling member experience 
Innovative technology 
and marketing

2023 performance
Increased by 9.4% in 2023, driven 
by an increase in the average 
headline price of a Standard 
membership of £1.67 and an 
increase in the take-up of our 
premium product, Ultimate, (from 
29.6% of total members in 2022 
to 31.7% in 2023). 

Total number of members ’000
+4%

2023
2022
2021
2020
2019

850

821

578

718

794

Definition
Total gym memberships  
at the end of the year.

Link to 2023 strategy
Compelling member experience 

2023 performance
Closed the year with 850,000 
members, an increase of 4% on 
2022, and reflecting the full year 
impact of sites opened in 2022, 
as well as the incremental volume 
from new sites opened in 2023. 

2023
2022
2021
2020

Definition
A measure of how committed 
and enthusiastic employees 
are about their work and the 
organisation.  

We use four engagement 
categories (Engagement, 
Belief, Loyalty, Satisfaction) to 
calculate a score on a 0-10 scale, 
and all responses are averaged 
out to give a score out of 10.  

In 2023, we changed the way we 
measure employee engagement. 
We partnered with Peakon, an 
engagement specialist, and 
adopted a more accurate and 
comprehensive approach using a 
0-10 scale rating system, moving 
away from a percentage score 
(Top Box).

Link to 2023 strategy
Unique team and culture

30  |

Financial

Revenue £m
+18%

2023
2022
2021
2020
2019

106.0

80.5

Definition
Revenue is generated from 
membership fees, non-refundable 
joining fees, rental income from 
personal trainers and other 
ancillary services, including the 
sale of goods through vending 
machines, advertising through 
the use of media screens and the 
sale of day memberships.

204.0

172.9

153.1

Link to 2023 strategy
High quality estate
Compelling member experience
Innovative technology 
and marketing

2023 performance
Increased by 18% in year, with 
average members up 8% to 
872,000 (2022: 808,000), and 
average revenue per member 
per month (‘ARPMM’) up 9% to 
£19.50 (2022: £17.82). Like-for-like 
revenue grew 8% year on year. 

Return on Invested Capital (‘ROIC’) %3
-60bps

2023
2022
2021
2020
2019

Definition
Group Adjusted EBITDA Less 
Normalised Rent contributed 
by mature sites, divided by 
total capital initially invested in 
the mature sites. Mature sites 
are defined as those sites that 
have been open for 24 months 
or more at the period end and 
exclude acquisition sites. See 
page 166 for details of number of 
mature sites and Group Adjusted 
EBITDA Less Normalised Rent 
contributed by mature sites. 

19
20

18
18

31

Link to 2023 strategy
High quality estate
Compelling member experience 
Innovative technology 
and marketing

2023 performance
Declined slightly in the year as 
utilities and fixed cost increases 
more than offset revenue growth 
in the mature sites.

Group Adjusted EBITDA Less  
Normalised Rent £m
+1%

2023
2022
2021
-10.2
2019

5.7

2020

38.5
38.0

Adjusted Leverage x 
 0.3x
improved 
by

48.5

2020

1.7

2.0

2023
2022
2021
-4.6
2019 1.0

7.7

Definition
Operating profit before 
depreciation, amortisation, long 
term employee incentive costs 
and non-underlying items and 
after deducting Normalised Rent.  

Normalised Rent is the 
contractual rent payable, 
recognised in the monthly period 
to which it relates.  
See page 122 for a reconciliation 
to Operating profit.

Link to 2023 strategy
High quality estate
Compelling member experience 
Innovative technology 
and marketing

2023 performance
Increased by 1% in the year as 
the increase in revenue noted 
above was largely offset by cost 
inflation, particularly in utilities 
and staff. 

Free cash flow £m
+62%

2021

2023
2022
2.0

-16.6
2019

2020

27.0

16.7

32.3

Definition
Group Adjusted EBITDA Less 
Normalised Rent and movement 
in working capital, less 
maintenance capital expenditure, 
cash non-underlying items, bank 
and non-property lease interest 
and tax. 
See Note 24 to the Consolidated 
financial statements for a 
reconciliation to Net cash inflow 
from operating activities.

Link to 2023 strategy
High quality estate
Compelling member experience 
Innovative technology 
and marketing 

2023 performance
Increased by 62% in year, 
reflecting an increased uptake 
of pay-up-front and student 
products and the normalisation 
of rent payments. 

Definition
Non-Property Net Debt divided 
by Group Adjusted EBITDA Less 
Normalised Rent.  

Non-Property Net Debt is defined 
as bank and non-property 
lease debt less cash and cash 
equivalents and is the leverage 
measure used in the Group’s 
banking covenants. 
See Note 23 to the Consolidated 
financial statements for a 
breakdown.

Link to 2023 strategy
High quality estate
Compelling member experience 
Innovative technology 
and marketing 

2023 performance
Improved in the year as a result 
of higher free cash flow (see 
opposite) and fewer new site 
openings. 

See Financial review on pages 22 to 29

1 

2 

3 

 In order to provide better year on year comparability for yield, the figures 
presented for 2021 and 2020 have been adjusted to exclude the impact of UK 
Government-enforced closure periods as a result of the Covid-19 pandemic. 
The 2021 figure is calculated for the period from July 2021 to December 2021 
when all gyms were fully open and trading had returned to normal. The 2020 
figure is calculated on a site-by-site basis and excludes days when the sites 
were required to be closed due to government restrictions.

 Due to the change in methodology for calculating the engagement score, a 
precise comparison to 2022 and prior cannot be made. These are therefore 
included for indicative purposes only. 

 In order to provide better year on year comparability for ROIC, the figures 
presented for 2021 and 2020 have been adjusted to exclude the impact 
of UK Government-enforced closure periods as a result of the Covid-19 
pandemic. The 2021 figure is calculated for the period from July 2021 to 
December 2021 when all gyms were fully open and trading had returned to 
normal. The 2020 figure is calculated to exclude those months when sites 
were required to be closed due to government restrictions.

|  31

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023
The Gym Group plc | Annual Report and Accounts 2023

Robust and growing market
Low cost gyms have disproportionately grown their 
share of the market and of gym members rapidly over 
the past decade. The gym market itself has grown by 
40%, while the share of low cost gyms has grown at a 
compound annual growth rate (‘CAGR’) of 25%, from  
2% to 15% of the overall market. 

See Market review on pages 
6 to 7

Encouragingly, and notwithstanding the pressures of 
the cost-of-living crisis, it is clear that gym members 
are continuing to prioritise health and fitness spending, 
including gym memberships, over other areas of spend, 
and there are a number of long-run trends that will 
continue to drive growth in our market. These include 
a much greater awareness of health, fitness and body 
image; increasing demand for convenience and flexibility; 
and a polarisation of spend towards luxury and low cost, 
squeezing middle market operators.

A winning proposition
The Gym Group’s high quality, low cost and flexible 
proposition is well placed to exploit these trends. 
Industry analysis (Mintel: Health and Fitness Clubs UK, 
2023) shows that since before Covid-19, there has been  
a 21% increase in those who are not currently gym 
members considering joining a gym – now at 23% of  
UK adults (16+). Gym consideration rises to over 40% 
when looking at those aged 16-24 specifically, an area  
in which we are strongly represented in both our teams 
and members. 

As our performance in 2023 demonstrates, our 
proposition is highly rated by existing members, who are 
visiting more frequently and scoring The Gym Group 
very highly in satisfaction metrics. When it comes to 
the prospect of new members, our analysis shows that 
within the catchment of our existing 233 sites, there are a 
further circa 5 million people within our target age range, 
who are either members of another gym or considering 
joining a gym.

No. of 16-24 year olds considering  
joining a gym

Potential additional reach in  
our target age range is a further

>40%

circa 5m

people within the catchment  
of our existing 233 sites

Strategic report
Next Chapter growth plan

How we seize our  
market opportunity:  
The Next Chapter

Drive like-for-like 
revenue and 
generate cash

Create funds 
 for future growth  
options

Strengthen  
the core

Accelerate 
rollout of 
quality 
sites

Broaden 
our  
growth

The framework and strategic 
priorities of our Next Chapter 
growth plan for the next  
stage of The Gym Group’s 
development are outlined in  
this section.

Our investment case is to deliver 
sustained growth from  
free cash flow and the Next 
Chapter growth plan is focused on 
how we will deliver this, within the 
highly resilient and growing market 
that is health and fitness.

32  |
32  |

The framework is to  
‘Strengthen the core’ of our 
business to increase returns 
from the existing estate, funding 
‘Accelerate rollout of quality 
sites’, in turn creating optionality 
to ‘Broaden our growth’ as  
we develop our proposition into 
new channels, new adjacencies 
and/or new markets.

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023
The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Next Chapter growth plan 
continued

34  |
34  |

Strengthen 
the core

Under our plan to ‘Strengthen the 
core’, we have identified a number 
of growth drivers that will deliver 
increased returns in our existing 
estate and underpin the attractive 
returns we continue to drive from 
our new sites. 

The key initiatives under this plan fall into three  
core categories:

 Ÿ Yield and revenue management;
 Ÿ Member acquisition; and
 Ÿ

Improving retention.

Each of these categories will contribute to like-for-like 
growth in our mature estate and provide an opportunity  
to access some of the potential new members we have 
identified. They are summarised as follows:

Yield and revenue management 
Closing the pricing gap…
Analysis from Simon-Kucher (quantitative pricing experts 
used widely in digital subscription businesses) shows that 
members of our own and competing low cost gyms ascribe 
a higher value to their gym membership than they currently 
pay. Although we have increased the average headline 
rate of a Standard membership by 8% in December 2023 
(vs December 2022), we remain on average around £2 per 
month cheaper than our closest competitors (within a one 
mile radius). We aim to continue to narrow that gap in 2024, 
as well as improving yield by focusing on more profitable 
promotions and continuing to improve the penetration of 
premium memberships, for example.

…whilst still offering great value
The introduction of three-tier pricing and fixed term Saver 
memberships has given us increased flexibility both in 
terms of recruitment and promotional activity. 

A lower entry-level price point (Off-peak membership 
from £13.99 per month) has the potential to attract more 
members who would prefer to work out at less busy times, 
as well as underpinning the value of the Standard and 
Ultimate products. In addition, with the fixed term Saver 
product, we can also offer the trade-off of cancellation 
flexibility for even better value. 

Member acquisition 
Maximising returns from member acquisition
The primary choice factor for joining a gym is convenience, 
and 80% of our membership base lives within three miles 
of their gym. Within the catchment area of our existing 
estate, there remains a potential additional circa 5 million 
people in our target age range who are not currently a 
member of one of our gyms - a substantial untapped 
market opportunity. 

Given this opportunity, we will geo-target our marketing 
activity to focus in the places where our sites are, and 
focus messaging on the key drivers of choice – convenient 
location, great equipment and affordable price. We will 
also have distinct acquisition strategies for our core 
product (Standard/Ultimate), Off-peak and students to 
maximise incremental volume. We’ll harness advertising 
technology and data science to optimise returns on 
marketing investment.

Improving retention 
Organisational focus on retention
The no contract model remains an important contributory 
factor to the attractiveness of our proposition. That 
said, there is a significant opportunity to improve 
member retention, which will in turn drive both yield and 
membership volume. 

The highest rate of churn occurs in the first 45 days of a 
membership, before a habit has formed. We will therefore 
focus on the ‘early life’ of a new member, starting with 
the way they are acquired - because certain types of 
promotion increase churn, we are reducing the number of 
days on promotion and using data analytics to determine 
which promotional offers have the best retention rates. 
Having acquired through the right promotion, there is then 
an organisational focus on helping ‘early life’ members to 
build lasting habits, whether that’s via our expert teams in 
the gyms or through digital channels like our App. Used by 
around 80% of our members and highly rated, we will invest 
in the App as a channel for engagement, information, 
encouragement and ultimately retention.

Across these and other related 
initiatives, we will drive like-for-
like growth through our existing 
estate, which will help to improve 
returns and generate more cash 
to reinvest in expansion.

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Next Chapter growth plan 
continued

Accelerate 
rollout of  
quality sites

Analysis from PwC shows that the 
opportunity in the UK extends to 
potential for between 600 and 850 
additional sites in the low cost gym 
segment alone. At recent rates of 
site expansion by all low cost gym 
operators, this suggests there is scope 
for 10-15 years of further growth.

We have identified the key characteristics of high-returning 
sites and it is clear that Greater London and urban 
residential locations deliver the best returns for us. This, 
therefore, is where we are concentrating our site opening 
programme for the time being. Disciplined rollout of high 
quality and high-returning sites will deliver attractive 
returns and create significant value for shareholders. 
Retaining discipline in selecting the right sites – in terms 
of location, footprint and local market – is critical to 
maintaining the attractive 30% target Return on Invested 
Capital (‘ROIC’) that the Group’s new site pipeline delivers. 

Our ambition is to open circa 50 new sites over the next 
three years, but we have set our teams the priority of 
achieving the 30% ROIC target on new sites, and this will 
take precedence over delivering a specific number of site 
openings in any given year. 

See Market review on pages 6 to 7

Broaden 
our growth

‘Strengthen the core’ and 
‘Accelerate rollout of quality sites’ 
are where our executional focus  
is today. 

However, successful execution in these areas will create 
further options to ‘Broaden our growth’ for the mid and 
long term. We are currently making a strategic assessment 
of these options and will return with more details at the 
appropriate time. Illustratively, these options may include 
further developments to our existing proposition; format 
innovation; investigating new channels to market; and 
introducing new adjacent revenue streams to complement 
our existing business. 

The Next Chapter 
growth plan aims to 
create significant value 
over the medium term.

‘Strengthen the core’, underpinned by both membership 
and ARPMM increases, will deliver like-for-like revenue 
growth which, combined with tight control of central costs, 
will drive sustainable profit and cash generation. In turn, 
this will fund both the continuing investment of 5-6% of 
revenue in maintenance capital expenditure and the 
disciplined opening of circa 50 new sites over the medium 
term, whilst maintaining our target leverage. 

We expect that the combined impact of ‘Strengthen the 
core’ and ‘Accelerate rollout of quality sites’ will improve our 
ROIC back towards historic levels. This will generate funds 
to invest in ‘Broaden our growth’.

The principal risks relating to the Next Chapter growth plan are as follows:

Principal risk

Description and impact

Mitigations and controls

Strategic link

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dependency

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As we look to narrow the pricing gap 
with competitors we risk impacting 
the volume of members per gym

 Ÿ Regular monitoring of site performance

 Ÿ Active yield and retention management at 

site level

 Ÿ Revised price product architecture to offer 

Off-peak 

Strengthen 
the core

Accelerate 
rollout of 
quality sites

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The cost-of-living crisis and/or  
geo-political environment may cause 
financial hardship for our members

 Ÿ Monitoring of relative price positioning 

versus competitors

 Ÿ Introduce measures to reduce operating 

costs and discretionary spending

 Ÿ Strengthened financial position with 
extension of bank facility and cash 
generation

Ability to enrol and support members, 
carry out online marketing activity, 
process payments and control gym 
access

 Ÿ Primary data systems hosted by specialist 

providers

 Ÿ Primary IT infrastructure fully managed by 

specialist IT companies

 Ÿ Robust disaster recovery and business 

continuity plans in place

Strengthen 
the core

Accelerate 
rollout of 
quality sites

Strengthen 
the core

Accelerate 
rollout of 
quality sites

Broaden our 
growth

See Principal risks and uncertainties on pages 54 to 63

36  |
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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023
The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Sustainability report 

H e althy people

Providing everyone 
with the opportunity 
to start their journey 
towards a fitter, 
healthier and happier 
life is our mission.

Delivering positive health outcomes 
is dependent on providing a 
healthy environment in which we 
all want to live. At The Gym Group, 
our comprehensive sustainability 
strategy has continued to deliver 
in all of these areas, built on the 
foundation of our purpose: breaking 
down barriers to fitness for all. 

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Social Value 
+18%
(vs FY22)

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Sustainability 

at The Gym Group

Sustainability has become a 
defining factor in today’s business 
landscape, with increasing demand 
from consumers and enhanced 
regulatory compliance requirements. 
The actions required to meet 
these rising expectations produce 
multiple benefits, including risk 
mitigation, business resilience, market 
competitiveness, talent recruitment 
and direct cost reduction through 
energy efficiency.

We strive to be sustainability leaders 
within the health and fitness industry 
and demonstrate our value  
to building a sustainable economy  
by publishing the Social Value 
generated by our members. 
As members of ukactive and 
EuropeActive we engage and 
contribute to building a cross-sector 
approach on sustainability issues.

David Melhuish | Chief Development 
& Sustainability Officer

I S O Q A R .COM

ISO  450 01

REG I S T E R E D

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Responsibility to 
the environment 
A highlight of our year has been the 
validation of our target for net zero by 
the Science Based Targets initiative 
(‘SBTi’); we’re proud to be the first gym 
business in the world to achieve this 
and hope others will quickly follow. We 
are committed to reducing our carbon 
footprint and have outlined our 
ongoing initiatives to enable progress 
towards our net zero target within this 
Annual Report.

Good health and wellbeing
The safety of our employees 
and members is of paramount 
importance to us. In 2023, we became 
the UK’s first national gym chain 
to achieve accreditation to ISO 
45001, the international standard 
for occupational health and safety 
management.

Diversity and equal opportunity 
We remain committed to ensuring our 
culture and practices are inclusive, 
supportive and create the best 
environments for people to thrive. 

We have continued to deliver  
actions to support our gender  
parity ambitions and launched  
several family-friendly policies to 
enhance flexibility and work-life 
balance.

2023 performance highlights 
Social impact
The increase of Social Value 
generated through our operations 
to a total of £890m is a reflection of 
our ability to make health and fitness 
more accessible and engaging for  
our members, delivering positive 
health outcomes.

In November 2023, we launched 
a charity partnership with NHS 
Charities Together, to further deliver 
on our commitment to supporting 
better health outcomes through 
fundraising and volunteering for  
NHS charities around the UK.

Good jobs and quality education
In October, we transferred to a new 
platform to measure employee 
engagement, supporting a more 
comprehensive approach to 
measuring and benchmarking. 

We achieved our highest response 
rate to date at 90% survey 
completion. We were also proud to be 
shortlisted for the Investors in People 
UK Employer of the Year Award in 
recognition for our commitment to 
our people and culture.

38  |
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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Sustainability report 
continued

Good health  
and wellbeing

Our approach 
Delivering positive health and wellbeing benefits to our members is at the 
heart of our business. The benefits of physical activity include a reduced 
risk of noncommunicable disease and improved mental health, sleep, 
and cognitive function. In 2020, the World Health Organisation (‘WHO’) 
published guidelines on physical activity and sedentary behaviour, which 
acknowledge and endorse these and other benefits.

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Our social impact
Measuring the social impact we 
have on the communities we serve 
is central to understanding whether 
we are fulfilling our purpose of 
breaking down barriers to fitness for 
all. Our wide-ranging and growing 
network of affordable, high quality 
gyms are accessible to over 53% of 
the UK population, and our services 
contribute to target 3.4 of SDG3 – 
Good health and wellbeing: to reduce 
premature mortality and promote 
mental health and wellbeing. 

Since 2019, we have been reporting 
on the Social Value our business 
generates using an internationally 
recognised model created by Sheffield 
Hallam University and 4Global, 
focused on member participation 
and health outcomes of regular 
exercise. The model calculates the 
monetary value derived from reduced 
GP visits, improved mental wellbeing 
and individual development, as well as 
social and community development 
(see tggplc.com Sustainability/
Strategy for more details).

“Through a rigorous 
evaluation process, The Gym 
Group demonstrated their 
unwavering commitment to 
health, safety and wellbeing, 
ultimately earning the coveted 
ISO 45001 certification. 
Organisations could benefit 
from understanding the 
importance of adopting 
a Health and Safety 
Management System in the 
way that The Gym Group  
has done.”

Jonathan Yates | Enterprise Account 
Manager at Alcumus ISOQAR (external 
certification body)

See Progress against 2023 
strategy on pages 16 to 21

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Social Value/member £

544

508

478

400

325

2019

2020

2021

2022

2023

We have made great strides this year 
towards our goal to create £900m 
of Social Value by the end of 2025 
and will work towards exceeding 
this target. Our 2023 contribution 
translates to £544 per member, 
therefore creating double the average 
membership fee in community 
benefits. This is not only driven by 
increased membership numbers, but 
also by record member engagement, 
with 50.8% of our members visiting our 
gyms at least four times per month. 

In 2023, we successfully certified 
our health and safety management 
system to the international standard, 
ISO 45001, demonstrating our 
commitment to ensuring member and 
employee safety through continual 
evaluation and improvement. 

Additionally, we also successfully 
certified to Level 3 of the FITcert® 
scheme and the new European 
standard for fitness centres, EN17229. 

The European quality standard sets 
out requirements for operators to 
optimise health, safety and hygiene 
standards. We became the UK’s first 
24/7 operator to achieve certification 
to this level and are working on 
attaining Level 4 (full) certification 
in 2024.

These results indicate that our 
priorities of ensuring our members 
derive value from their memberships 
and supporting them on their journey 
to a healthy lifestyle are resonating 
with our base.

Targets and KPIs 
Good health and wellbeing

2023 

50.8% of members 

(up from 
47.2% in 
2022)

Pledge
Increasing the percentage  
of members visiting our  
gyms 4x or more per month

2023 

£890m delivered  

in 2023  
(up from 
£756m)

Pledge
Delivering at least £900m  
in Social Value by end of 2025

Safety at our gyms
Protecting the health and safety of 
our members and employees is a key 
priority. We have a mature health 
and safety management system 
underpinned by digital solutions for 
risk management and training, as well 
as robust strategic and operational 
crisis management plans which 
are overseen by our Sustainability 
Committee. 

We have seen great value from 
Wakefield Council, our Primary 
Authority partner for health, safety 
and environmental matters. This 
year, we successfully onboarded East 
Sussex Fire and Rescue as our second 
Primary Authority partner with a 
focus on fire safety and regulation. 
Both partnerships will support us in 
ensuring that matters are considered 
from a regulatory perspective.

Positive impact of 
exercise on health 
and wellbeing
Interview with Shilpa, member  
of The Gym Group Oadby

Why did you join our gym? 
In 2022 I had very high blood 
pressure, was overweight, 
diagnosed with stage 2 diabetes 
and had severe back pain. I had 
also been diagnosed with MGUS 
the previous year, a precursor to 
myeloma which required me to 
go for quarterly screenings. I was 
devastated and felt like I needed to 
take back control. The Gym Group 
Oadby opened nearby and was 
offering everything I was looking for.

What is your experience  
at the gym? 
The staff are incredibly friendly 
and helpful and the members are 
from all walks of life so I never felt 
out of place. I started working 
out with Tom, a Personal Trainer, 
and he helped me not only with 
a great exercise regime but also 
with nutrition advice. Now that I 
feel confident in what I am doing, 
I continue to exercise regularly 
without a PT.

How has exercise impacted  
your health? 
My blood pressure is normal, I 
am now pre-diabetic rather than 
diabetic and I have lost a lot of 
weight. My back pain is under 
control and I no longer need an 
operation. Because my health has 
improved so much, the quarterly 
check-ups for MGUS have now 
been moved to annual. It has really 
changed my life.

40  |

* 

 Public Health England Physical Activity: applying all our health, March 2022.

1 

 Bull F, Al-Ansari SS, Biddle S, et al. World Health Organization 2020 Global Guidelines on physical activity 
and sedentary behaviour. BrJ Sports Med. 2020;54(24). doi:10.1136/bjsports-2020-102955.

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Sustainability report 
continued

Good jobs, 
high quality 
education 
and lifelong 
learning

“People across the 
country are discovering 
new careers as personal 
trainers, thanks to The 
Gym Group’s Accelerate 
PT programme backed by 
the Department for Work 
and Pensions.”

Jo Churchill MP | Minister  
for Employment

See Progress against 2023  
strategy on pages 16 to 21

Our approach 
The Gym Group’s ‘people first’ culture remains essential to our success, 
helping us to achieve our strategic priorities. Our commitment to 
delivering against our ‘people promise’ ensures that we provide career 
adventures, opportunities and a supportive environment. 

Sustaining healthy and engaged 
teams remains a business priority 
for The Gym Group. Throughout 
the year, we delivered diverse 
development opportunities across 
all organisational levels with a focus 
on female health, personal growth, 
wellbeing and career progression. 
Furthermore, we have continued to 
evolve our approach to early careers, 
supporting equal opportunities and 
accessible pathways into a career 
in fitness. 

Leaders in employee 
engagement 
Our new employee engagement 
survey has provided a deeper level 
of insight into how our employees 
feel working at The Gym Group. Our 
overall engagement score was 8.5 
out of 10, putting us in the top 25% 
compared to the benchmark data 
set of consumer services (hotels, 
restaurants and leisure). We also 
reported high satisfaction levels, with 
an overall diversity and inclusion score 
of 8.9 out of 10, measuring 0.5 above 
the benchmark for consumer services. 
Inclusiveness and sense of belonging 
was identified as a strength, with a 
score of 9.4 out of 10. Feedback  
and insights from the engagement 
survey will inform our actions for  
2024 and beyond.

Targets and KPIs

2023 

38 people 

achieved 
their Level 
3 Personal 
Trainer 
qualification

Pledge
Supporting 500 people to 
gain Level 3 Personal Trainer 
qualification between 2023  
and 2030

2023 

44%

Pledge
Achieve and maintain a  
minimum of 60% internal 
progression rate by 2025

Accelerate Personal Training 
Through the launch of our ‘Accelerate 
PT’ framework, we aim to provide 
equal opportunities through 
supporting people to achieve their 
Level 3 Personal Training qualification. 
Within the Accelerate PT framework, 
we created partnerships with the 
Department for Work and Pensions, 
The Prince’s Trust and The Shaw 
Trust to design a sector-based 
work academy programme to 
reach the long-term unemployed. 
The employability programme 
includes work experience, interview 
practice, skills-based learning and 
the opportunity to enrol onto our 
Accelerate PT programme.

Since its launch in May 2023, we have 
enrolled 45 trainees, providing them 
with a funded Level 3 Diploma in 
Personal Training and employment 
opportunities within our gyms. 

We have made a positive start to 
investing in our local communities 
and building a pipeline of talent to 
support our workforce requirements. 
We look forward to rolling out further 
cohorts in 2024. 

Career progression 
To measure the career development 
opportunities at The Gym Group, 
we aim for 60% of our operational 
management team to be working in 
roles they have progressed into. We 
are pleased to report a 44% internal 
progression rate of our current 
workforce, including:

47%

of Assistant  
General Managers 
started as Fitness 
Trainers

42%

of Fitness  
Managers were  
Fitness Trainers

41%

of General Managers 
were Assistant General 
Managers

Throughout 2023, we delivered 
further cohorts of our ‘Emerging 
Talent’ management development 
programmes, providing Assistant 
General Managers and Fitness 
Trainers with the skills required to 
progress their careers. We continue to 
report high employee promotion rates 
following programme participation.

66%

promotion rate – 
Emerging Talent 
management  
development  
programme

41%

promotion rate – 
Emerging Talent  
Fitness Trainer 
programme

Alongside core programmes, we have 
provided upskilling and personal 
development sessions. These have 
included senior management 
development focused on leadership 
skills, wellbeing and enhancing 
expertise.

Our ‘Impossible is Nothing’ self-
development workshops, ‘Women 
in Leadership’ programme and the 
continuation of apprenticeship-
development and mentoring 
opportunities have broadened the 
availability of learning within our 
Central Support Office function.

“I joined The Gym Group in 2022 
as an Assistant General Manager 
and have always enjoyed leading 
a team to deliver the best service 
possible. 

Supporting women in health and 
fitness has been a passion of mine, 
and the ‘Female Health First’ (‘FHF’) 
programme allowed me to gain  
new knowledge and practical skills 
to support my team, members  
and clients.

The course has helped me develop 
myself as a manager and as a 
Personal Trainer. It has opened 
up new opportunities, including 
teaching bespoke classes in pelvic 
health and female functional 
fitness to England Netball at 
Loughborough University. I also 
collaborate with local health 
experts on creating a safe 
environment in our gym for women 
to thrive, feel seen and be heard.

Open discussions about female 
health are now a regular 
occurrence in The Gym Group 
classes and during my personal 
training sessions with clients. 

Through the FHF programme, I have 
discovered my niche as a trainer 
and manager. It has enabled 
me to develop new expertise 
and will support our female 
members’ health.”

Laura Travis
Assistant General Manager

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Sustainability report 
continued

Diversity 
and equal 
opportunity

“Since collaborating in 
2019, The Gym Group 
have progressed their EDI 
strategy and goals, placing 
importance on being data-
driven in their approach to 
targets and accountability 
frameworks for gender and 
ethnicity. They remain hugely 
active in their commitment 
to WiHTL & DiR*.”

Tea Colaianni | Founder/Chair of 
WiHtl & DiR

See Progress against 2023  
strategy on pages 16 to 21

Our approach 
Driving an inclusive and friendly culture that breaks down barriers to 
progression remained a fundamental focus of our equality, diversity  
and inclusion (‘EDI’) strategy in 2023. 

Aligning to our ‘people promise’, 
we continue to support our teams, 
ensuring equal opportunities to 
succeed. To deliver against this, we 
prioritised a focus on the following:

Targets and KPIs

2023 
( + 0.7 percentage points)

31.4%

 Ÿ

improving employee 
wellbeing support, 

 Ÿ driving an inclusive culture, and 
 Ÿ providing equitable development 

opportunities. 

We have continued to work towards 
the EDI targets established through 
our sustainability strategy, reporting 
quarterly to the Sustainability 
Committee. Our Chief Development 
and Sustainability Officer remains our 
Executive sponsor for the Equality, 
Diversity and Inclusion Group, playing 
a crucial role in raising the agenda 
and enabling positive action on 
diversity. 

Gender
In 2023, we saw the female 
representation among our senior 
leaders decrease by 4.2 percentage 
points to 30.9%. This was impacted by 
female turnover within our leadership 
team and a higher percentage of 
male hires at this level. We have 
reported a small increase in female 
representation across our wider 
business and, overall, female turnover 
reduced by 12 percentage points from 
72% in 2022 to 60% in 2023. 

Implementation of our ‘Women 
in Leadership’ development 
programme, along with mentoring 
and apprenticeship opportunities, 
will support in developing our internal 
pipeline of future female leaders. 

Pledge

50/50 gender  
balance by 2030

2023 
(-4.2 percentage points)

30.9%

Pledge

40% female senior  
leaders by 2025

2023

12.5%

Pledge

20% leaders of ethnically 
diverse origin by 2030

Female health first
To support gender diversity, we 
launched our ‘Female Health First’ 
(‘FHF’) pilot programme in partnership 
with The Well HQ, providing employees 
with specialist knowledge in women’s 
health and focusing on the specific 
training and wellbeing needs of our 
female members. This eight-week 
programme upskilled 51 employees 
across 18 of our gyms and our Gym 
Support functions on topics such as 
menopause, midlife health and pelvic 
health, providing Gym Managers and 
Trainers with knowledge and practical 
skills to support female members’ 
health and wellbeing. 

We have begun implementing female-
specific classes within these gyms, 
such as pelvic health workshops and 
female functional health classes. 
We will continue to roll out further 
FHF cohorts in 2024, expanding this 
unique offering to 120 employees 
across 60 gyms. 

Gender pay gap
We are pleased to report a significant 
reduction in our mean gender pay 
gap as of April 2023 which reduced to 
0.6% (a decrease of 2.7 percentage 
points from 2022 reporting). Our 
median pay gap remains at 0%. 

Ethnicity
Whilst our workforce is representative 
of the communities we serve, we have 
identified a lack of representation 
within senior levels of the organisation 
– with 12.5% identifying as Black, 
Asian, Mixed or Other Ethnic 
Background; we have therefore 
introduced an ethnic diversity Senior 
Leadership Team pledge of 20% 
representation by 2030 to drive 
greater focus and commitment to 
addressing this imbalance. 

In support, we launched our reverse 
mentoring scheme, pairing eight 
culturally diverse mentors with 
members of our Senior Leadership 
Team to increase diversity of thought 
and elevate the experiences of 
our diverse talent.

Ethnicity pay gap
Our pay gap reporting is based 
on data collected from 98% of our 
employees. As of April 2023, our mean 
ethnicity pay gap was 22.7%, this is a 
7.9 percentage point increase from 
2022 reporting. Our median ethnicity 
pay gap remains at 0%. 

Our full ethnicity and gender pay  
gap reports provide further detail  
and the actions we are taking  
(www.tggplc.com/sustainability).

Employee inclusion  
and retention
In May 2023, we concluded our 
‘Mental Health Ambassador’ (‘MHA’) 
programme which provided refresher 
training and upskilling to 22 mental 
health champions, expanding MHA 
support to all operational regions 
and our Gym Support functions. 
Additional training was provided to 
18 of our Cluster General Managers, 
strengthening the mental health 
knowledge, skills and support available 
within our operational teams. 

Aligning employee health and 
wellbeing with our gender parity 
ambitions, we implemented the 
following family-friendly policies, 
giving greater opportunities for 
flexibility, and work-life balance 
through enhanced periods of  
leave for: 

Fertility treatment

 Ÿ
 Ÿ Pregnancy loss 
 Ÿ Carers
 Ÿ Neonatal care 

In December 2023, we were proud to 
be awarded the Menopause Friendly 
Employer Accreditation in recognition 
of our commitment to driving 
menopause awareness and inclusion.

44  |

|  45

*  Women in Hospitality, Travel and Leisure & Diversity in Retail.

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Sustainability report 
continued

Responsibility
to the 
environment

“We are the world’s first 
fitness operator to have a 
net zero emissions target 
validated by The Science 
Based Targets Initiative 
(‘SBTi’) in line with a 1.5°C 
trajectory.”

See Progress against 2023  
strategy on pages 16 to 21

Our Commitment to net zero 
We are committed to reducing our carbon emissions, and we recognise the 
importance of the Paris Agreement to limit global warming to 1.5°C. Our 
near term and long term targets below demonstrate our commitment to 
ambitious short term reductions and steady progress towards net zero.

Targets and KPIs

2023

-3%

Pledge
Scope 1 and 2 emissions 
compared to 2019

2023

-12.6%

Pledge
Reduction in energy consumption 
per gym from 2019 base year

Near term targets1
 Ÿ Reduce absolute Scope 1 and 2 

greenhouse gas (‘GHG’) emissions 
by 50% by 2030

 Ÿ Reduce Scope 3 GHG emissions 
covering purchased goods and 
services, capital goods, fuel 

and energy-related activities, 
upstream transportation and 
distribution, waste generated in 
operations, business travel, and 
employee commuting by 55% per 
gym by 2030 

 Ÿ

25% of our suppliers by spend, 
covering purchased goods and 
services and capital goods, will have 
science-based targets by 2028.

Long term targets1
 Ÿ Reduce absolute Scope 1 and 2 
GHG emissions by 90% by 2045 
 Ÿ Reduce Scope 3 GHG emissions 

by 97% per gym by 2045

Transition planning
The International Sustainability 
Standards Board (‘ISSB’) issued its first 
sustainability disclosure standards, 
IFRS S1 and S2, in June 2023. By 
continuing to report with reference to 
the Global Reporting Initiative and in 
alignment with the SASB Standards, 
we strive to ready our business for the 
reporting requirements of the ISSB. 

Furthermore, the Transition 
Plan Taskforce (‘TPT’) Disclosure 
Framework was launched to develop 
a gold standard for best practice 
climate transition plans, building on 
IFRS S2 requirements. Our reporting 
aligns with the TPT Framework’s three 
principles: Ambition, Action and 
Accountability.

We are committed to achieving our near term target 
of a 50% reduction in Scope 1 and 2 emissions by

and decarbonising these emissions by 

2030 
2035 
GHG emissions across the value chain by 
2045

We have committed to achieve net zero  

46  |

1  Base year 2019.

Ambition
Our science-based commitment 
to a net zero pathway aligned with 
a 1.5°C trajectory demonstrates 
our ambition to decarbonise. We 
have outlined our climate-related 
risks and opportunities within our 
TCFD schedule. 

Alongside our net zero target and 
carbon neutrality status, we have four 
carbon reduction commitments:

Suppliers
Engage with our key suppliers 
to set their own emission 
reduction targets, aligned with 
climate science, by the end of 
2028

Members
Develop a member 
engagement plan by the end 
of 2025 to drive our net zero 
ambition forward

Renewable energy
Increase and maintain our 
annual sourcing of renewable 
electricity to 100% by the  
end of 2025

Abatement
Develop our plan to remove 
and store carbon from the 
atmosphere. This will offset 
the impact of our unabated 
emissions; the maximum 10% 
of our carbon footprint, which 
will remain once we have 
achieved  
our 2045 target

Action
To support our transition to a net zero 
aligned economy, we are continuing 
to invest in decarbonising our 
operations. Our annual budgeting 
process includes allocation for 
sustainability initiatives within our 
maintenance capital expenditures, 
forming part of our climate-related 
transition plan. 

This includes funding for both carbon 
and water-related initiatives, some of 
which are detailed below.

By closely monitoring climate change’s 
evolving effects, we aim to maintain 
this resilience in the years to come. 

 Ÿ Development of a high efficiency 
air source heat pump (‘ASHP’) 
solution for use in all new sites and 
to replace failed gas-fired boilers; 
39 of our gyms now operate with 
an ASHP, while 78% of the estate 
operates with gas-fired hot water.

 Ÿ We have two sites operating 

photovoltaic (‘PV’) solar panels 
as we continue developing 
our on-site power generation 
strategy. PV solar enables up to 
30% of the required power to be 
generated on-site.

 Ÿ Procurement of 100% renewable 

energy across our gyms at all sites 
where we control the purchase 
of energy.

 Ÿ Voltage optimisation was 

installed in 10 gyms in 2023 and, on 
average, delivered an 8% reduction 
in gym electricity consumption; 
we will continue the rollout in 2024 
through an investment of over £1m.

 Ÿ We are rolling out a system to 
automatically capture and 
report gym water consumption 
with a central reporting system, 
identifying any excessive 
consumption to prompt 
rapid action.

We recognise that our climate action 
must create deep emission reductions 
in the coming years, and we will 
continue to innovate and invest  
across our operations. With 67% of our 
emissions associated with our Scope 
3 activities, engaging our extended 
value chain will be a significant step 
as we continue along our net zero 
pathway. 

To this end, all new supply agreements 
will include contractual requirements 
for environmental performance.

In addition to the actions we take to 
decarbonise, our business model also 
includes natural climate resilience; we 
lease, rather than own the buildings we 
operate, limiting our liability in the case 
of climate-related physical impacts 
and providing enhanced flexibility to 
move locations as needed. 

Accountability
Our sustainability strategy captures 
material ESG performance data, 
including energy consumption, GHG 
emissions, and waste production. We 
calculate our Scope 1, 2 and 3 GHG 
emissions following the Greenhouse 
Gas Protocol Corporate Accounting 
and Reporting Standard. We will further 
develop our suite of climate-related 
metrics to include cross-industry 
metrics that inform our understanding 
of our climate impact and exposure to 
climate-related risks and opportunities.

Our plans for 2024 include the 
development of a detailed transition 
plan to provide an outline of the 
actions, timeframes, and potential 
costs required to achieve our net zero 
targets. We are also further evaluating 
the adaptation costs necessary to 
enhance our overall resilience to the 
physical impacts of climate change. 

As we continue our transition to net 
zero, we have chosen to offset our 
Scope 1, 2, and operational Scope 
3 emissions to achieve carbon-
neutral certification for our business 
through Climate Impact Partners. 
Putting a price on carbon helps to 
incentivise emissions reductions 
across our business operations and 
investment decisions while, in the 
meantime, contributing to credible 
emission reduction projects that 
are independently validated to 
recognised global carbon standards. 
We will, however, prioritise direct 
carbon abatement over purchasing 
carbon credits.

Carbon neutral since

2021

|  47

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Sustainability report 
continued

2023 carbon emissions
Our Scope 1 direct emissions for 
2023 are 1,884 tCO2e, associated with 
natural gas combustion and estimated 
refrigerant leakage. This represents a 
consumption decrease of 8.4% from 
2019, primarily as a result of our efforts 
to reduce gas consumption across  
our estate.

Scope 2 indirect emissions for this 
year are 8,701 tCO2e, resulting from 
the consumption of 41,154,605 kWh of 
electricity and 995,005 kWh of direct 
heat, purchased and consumed in 
day-to-day business operations. This 
represents a decrease of 1.1% from 2019. 

Whilst our energy consumption per gym 
decreased by 12.6% vs 2019, an increase 
in the number of gyms in our estate and 
higher UK grid carbon conversion factors 
contributed to a smaller decrease in 
carbon emissions.

Our operations have intensity metrics 
of 138 tCO2e per gym and 519 tCO2e per 
million visits for this reporting year. This 
represents a reduction in operational 
carbon intensity of 33% and 34%, 
respectively, from our base year.

Our Scope 2 emissions have been 
calculated utilising location-based 
emission factors, as published by the 
Department for Business, Energy and 
Industrial Strategy. 

Due to the renewable electricity 
procurement contract in place since 
2019, our Scope 2 emissions calculated 
using market-based emissions would 
equal 1,305 tCO2e. 

The significant reduction in our Scope 
3 emissions is largely due to a reduced 
number of new site openings in 2023 
resulting in a 55% reduction in CO2 
emissions from capital goods.

100%

renewable energy for all 
sites where we control the  
purchase of energy

Emissions year ended 31 December 2023

Total emissions (tCO2e)
Direct emissions from operation (Scope 1)

Purchased electricity and heat (Scope 2)

Indirect emissions in value chain (Scope 3)

Total emissions (tCO2e)
% Change from base year Scope 1 and 2

% Change from base year Scope 1, 2 and 3

Intensity metric (tCO2e per gym)
% Change from base year

Intensity metric (tCO2e per million member visit)
% Change from base year

Total consumption (kWh)

Scope 1 (Gas)

Scope 2 (Electricity)

Scope 2 (Heat)

Total (kWh)

Total emissions (tCO2e)
50,000

2019

 2,157 

 8,797 

 25,660 

 36,614 

 206

 785

2022

 2,138 

 7,633 

 36,837 

 46,608 

-11%

 27% 

 203

-1.5%

871

11%

2023

1,884

8,701

 21,657

32,242

-3%

-12%

138

-33%

519

-34%

2019

2022

2023

11,071,196

10,960,970

10,137,976

34,409,373

39,435,614

41,154,605

10,907

38,880

995,005

45,491,476

50,435,464

52,287,586

45,000

40,000

35,000

30,000

25,000

20,000

15,000

10,000

5,000

0

2019

2022

2023

Scope 3 emissions

Scope 3 Category

Emissions (tCO2e)

Capital goods

Business travel

 Employee commuting 
and homeworking

2019

2022

2023

to base

Contr.

 17,544 

 21,856 

7,948

-55% 36.7%

 272 

 205 

224

-18%

1.0%

402

385

423

5%

2%

Fuel and energy related 

 2,343 

 3,031 

3,140

34% 14.5%

Purchased goods and services

 4,488 

 11,064 

9,501

112% 43.9%

Upstream transport

 375 

 80 

184

-51% 0.9%

Water and Waste

Total

236
25,660

 216 
36,837

237
21,657

0%
-16%

1.1%

We improved our landfill diversion 
from 95% in 2022 to 97% in 2023 and 
achieved 100% landfill diversion from 
September to December 2023.

100%

landfill diversion  
from September  
to December 2023

2019

750

4.3

90%

2022 

1,066

6

95%

2023

816

4.4

97%

Waste management
In 2023, we generated 816 tonnes of 
general and mixed recycling waste. 
This is a decrease of 23% despite the 
growth of our estate. This result was 
mainly achieved by a reduction of 
blue-roll waste. The average weight 
per gym has dropped to 4.4 tonnes 
per gym, a reduction of 27% but  
just short of our 4.3 tonnes per  
gym target.

Landfill diversion

Total weight (in tonnes)

Average tonnes/gym

Diverted from landfill

Water management
We recognise that water stress is 
expected to increase in the coming 
years, and we acknowledge our role  
in minimising consumption through 
our operations. As we do not operate 
any pools, saunas, steam rooms, or 
similar wet facilities, toilet and wash 
facilities are The Gym Group’s primary 
source of water use. 

We completed the replacement of 
legacy shower heads with low-volume 
units during 2023, potentially saving 
over half a million litres of water a 
week. We will continue to explore  
water reduction measures across  
our operations. 

48  |

 Direct emissions from operations (Scope 1)

 Purchased electricity and heat (Scope 2)

 Indirect emissions in value chain (Scope 3)

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Our progress on TCFD 

The Task Force on Climate-related Financial 
Disclosures (‘TCFD’) recommendations support 
the identification and assessment of our 
climate-related risks and opportunities; these 
inform how we respond to the physical risks 
of climate change and the transition risks 
associated with the UK progressing to a low 
carbon economy.

This is our third report in line with 
the recommendations of the TCFD, 
and includes disclosures across 
the four areas of governance, 
strategy, risk management, and 
metrics and targets.. We assess 
that we are fully compliant with the 
Listing Rules (Disclosure of Climate-
Related Financial Information) 
(No 2) Instrument 2021. The 2023 
TCFD analysis further determines 
that while climate-related risks 
and opportunities do not currently 
impact the financial performance or 
position of the business, they have the 
potential to do so in the coming years. 

We acknowledge the iterative nature 
of the TCFD, and we will continue to 
refine our approach as we develop our 
understanding of the climate-related 
financial risks and opportunities to 
our business.

Governance
Our Sustainability Committee (‘the 
Committee’) is one of four Board 
Committees delegated to manage 
associated responsibilities. The 
Sustainability Working Group, 
informed by the ESG workstream, 
works closely with the Committee 
to provide oversight at senior 
management level, ensuring the 
comprehensive governance of the 
business and successful execution  
of our strategy. 

Management of climate-related risks 
and opportunities is included in the 
mandate of the ESG workstream. 

Our Chief Development and 
Sustainability Officer, David Melhuish, 
continues to lead the management 
and oversight of The Gym Group’s 
sustainability strategy and is 
responsible for monitoring and 
overseeing our climate-related 
progress. Our Business Development 
and Sustainability Director supports 
the integration of sustainability 
across the business, overseeing the 
development of The Gym Group’s 
net zero targets as well as engaging 
leaders from across the business to 
provide insight on the climate-related 
risks and opportunities in different 
areas, such as finance, procurement 
and facility management. Further 
details relating to climate and 
sustainability governance are found in 
the Sustainability Committee Report 
on pages 90 to 91.

Strategy
We undertook climate scenario 
analysis, examining climate and 
weather projections, socioeconomic 
trends and operating environment 
predictions to understand how 
The Gym Group’s operations may 
be affected due to the impacts of 
climate change and the transition to a 
lower carbon economy. This included 
consideration of existing and future 
potential regulations and what risks 
they may pose to The Gym Group.  
The analysis enabled us to assess  
the resilience of our strategy to 
climate change.

This year, we enhanced our approach 
to climate scenario analysis in 
line with best-practice physical 
climate projections from the 
Intergovernmental Panel on Climate 
Change (‘IPCC’). We also analysed 
three new transition scenarios from 
the International Energy Agency 
(‘IEA’). The selected scenarios present 
a sharp contrast between potential 
futures, which allows us to plan for a 
range of possible climate impacts.

We assessed climate impacts 
over three time horizons: short 
term (present to 2039 with a 2030 
milestone), medium term (2040 
to 2059 with a 2050 milestone) 
and long term (2060 to 2079 with 
a 2070 milestone). Our near term 
emissions reduction target and the 
current business strategy align with 
our short term milestone, while the 
UK Government’s net zero target 
date aligns with our medium term 
milestone. Considering that climate-
related impacts often occur across 
longer time horizons (IPCC projections 
go up to 2100), the long term 
milestone considers potential impact 
materialisation as varying scenarios 
increasingly diverge from one another.

The scenario analysis assessed 
potential impacts for all our 
operations across the UK. Predictions 
regarding which regions are most 
at risk were documented where 
applicable, informed by the physical 
climate projections. 

The Met Office’s UK Climate 
Projections 2018 (UKCP18) Report 
and IPCC’s Sixth Assessment Report 
(AR6) (IPCC, 2023) were used as 
the basis for the physical scenario 
analysis. AR6 introduces enhanced 
climate scenarios called Shared 
Socioeconomic Pathways (‘SSPs’). 
Compared to the previously used 
Representative Concentration 
Pathways (‘RCPs’), SSPs look at 
climate change projections alongside 
socioeconomic circumstances to 
better evaluate climate impacts  
and adaptation measures. 

50  |

Risks were evaluated in line with 
The Gym Group’s corporate risk 
methodology. Our TCFD register 
assesses both the impact and 
likelihood of each climate-related risk, 
with an outline of current and future 
control measures. The risk scores were 
then calculated by multiplying impact, 
likelihood and control environment 
ratings together, each scored from 1 
to 3. The risk management process is 
defined in more detail in the ‘Principal 
Risks and Uncertainties’ section of the 
Strategic Report. 

Financial impacts were then 
evaluated. For our first year of 
financial impact reporting, the 
evaluation focused on key qualitative 
information rather than quantified 
financial impacts. The potential 
impacts to financial position (assets, 
liabilities, capital and financing) 
and performance (revenue and 
expenditures) were described for 
each risk and opportunity. Relative 
financial impact was evaluated 
to help determine which risks and 
opportunities are the most material to 
the organisation. This will enable us to 
focus our management and reporting 
of financial impacts on those risks 
and opportunities with the highest 
potential for financial materialisation. 

Findings from the consolidated TCFD 
risks and opportunities register have 
been communicated to the Audit 
and Risk Committee and the Board. 
Our Finance Director is responsible 
for reviewing our Company-wide 
risk register and assigns ownership 
of risks and opportunities to the 
relevant senior managers. This 
assessment takes place twice per 
year, with the support of the Executive 
Committee, to ensure that actual and 
potential climate-related impacts are 
controlled, mitigated or transferred 
as appropriate and integrated into 
business decision-making.

The three physical climate scenarios chosen are outlined below.

SSP1-2.6

A low greenhouse gas (‘GHG’) emissions scenario where 
emissions decline to net zero around 2070.

Warming: 1.3°C–2.4°C by 2100.

SSP2-4.5

An intermediate GHG emissions scenario where emissions 
remain around current levels until 2050.

Warming: 2.1°C–3.5°C by 2100.

SSP5-8.5

A very high GHG emissions scenario where emissions roughly 
double from current levels by 2050.

Warming: 3.3°C–5.7°C by 2100.

Three new transition scenarios from the IEA’s World Energy Outlook report (2022) 
provided the basis for transition scenario analysis and are outlined below.

Net zero emissions 
by 2050 Scenario 
(‘NZE’)

A scenario that maps out a way to achieve a 
1.5°C stabilisation in the rise in global average 
temperatures, alongside universal access to  
modern energy by 2030.

Announced pledges 
scenario (‘APS’)

A scenario that assumes that all aspirational targets 
announced by governments are met on time and in 
full, including net zero and energy access goals.

Stated policies 
scenario (‘STEPS’)

A pragmatic exploratory scenario showing the 
trajectory implied by today’s policy settings.

The most significant risks and 
opportunities are summarised on 
pages 52 to 53. Through our scenario 
analysis, SSP5-8.5 is recognised as 
the scenario in which the identified 
physical risks are the most significant 
for The Gym Group. By contrast, the 
identified transition risks and climate 
opportunities are most significant 
under the NZE scenario.

Risk management
The information identified through 
the scenario analysis was used to 
update our climate-related risks 
and opportunities register. Two 
collaborative workshops were 
subsequently held, during which the 
potential business and financial 
impacts of the risks and opportunities 
were evaluated. 

The workshops were attended by 
senior leaders and key stakeholders 
from across the business who 
provided insights and supported 
the assessment of our risks and 
opportunities. The collective insight 
provided by this group meant that 
potential climate-related risks and 
opportunities could be assessed 
effectively across the areas they were 
projected to impact.

The output of these workshops 
included the identification of 
control measures already in place 
as well as areas where further work 
is needed to better understand 
risk exposures. Potential business 
impacts associated with each risk and 
opportunity were reviewed to support 
the evaluation of the risks. 

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Our progress on TCFD 
continued

Climate-related risks and opportunities

Risk

Potential financial 
impact

Control measures

Emissions 
scenario

Materialisation

Physical climate-related risks:

Flooding:  
Increased frequency and 
intensity of extreme rainfall 
may lead to increased river 
and surface water flood events. 
Surface water flooding is 
predicted to pose the highest risk 
in the urban areas where  
The Gym Group operates.

Flooding may also occur due 
to increased sea levels, putting 
gyms in some coastal regions 
at risk of flooding. Sea level rise 
is most likely to impact gyms in 
South East England.

 Ÿ Revenue:  

Decreased revenue 
due to business 
disruption and/or 
closure of premises.

 Ÿ Expenditures: 

Increased insurance 
costs; increased costs 
for flood mitigation 
updates.

 Ÿ Assets and liabilities: 

Decreased asset 
value or write-offs 
due to water damage.

We lease our premises, 
providing flexibility to  
exit leases in flood-prone  
areas.

Our corporate insurance 
includes flood coverage, and 
flood risk mapping is assessed 
at policy renewal. It is standard 
due diligence practice to 
determine any potential 
physical risks, including flood 
risks, during the acquisition  
of new sites.

Our nationwide network allows 
members to use alternative 
locations should their primary 
gym be closed.

Low 
emissions 
(SSP1-2.6) 

Medium 
emissions 
(SSP2-4.5) 

High 
emissions 
(SSP5-8.5)

Short term 
(2023-2040) 

Short term 
(2023-2040) 

Short term 
(2023-2040)

Prolonged water stress:  
Changing precipitation patterns 
may lead to prolonged drought 
conditions in summer months.

This could lead to potential water 
restrictions impacting The Gym 
Group’s ability to provide shower 
facilities to customers.

 Ÿ Revenue:  

Decreased revenues 
due to water 
restrictions impacting 
demand.

 Ÿ Expenditures: 

Increased water costs.

Remote water monitoring 
has been introduced at 
selected sites, and this may be 
expanded in the future. 

High 
emissions 
(SSP5-8.5)

Short term 
(2023-2040) 

Our approach to water 
management and current 
initiatives are detailed on  
page 49.

High temperatures:  
Sustained increase in median 
temperature, leading to 
increased cooling requirements 
at gyms and offices and a 
potential decline in appetite  
for fitness.

This risk is most likely to impact 
gyms in South East England.

 Ÿ Expenditures: 

Increased costs 
associated with the 
installation and/
or additional repair 
of air conditioning/
cooling mechanisms.

 Ÿ Assets and liabilities: 

Reduced lifetime 
of air conditioning 
equipment.

Our ‘20 is Plenty’ model ensures 
gyms are operating at no lower 
than 20°C. 

High 
emissions 
(SSP5-8.5)

Medium term 
(2040-2059) 

Building insulation minimises 
the cooling demand. The Gym 
Group is working to attain 
a minimum EPC rating of ‘C’ 
across all gyms by 2025.

52  |

Risk

Potential financial 
impact

Control measures

Emissions 
scenario

Materialisation

Transition climate-related risks:

Supply chain costs:  
Increased supply chain cost of 
raw materials for constructing 
and refurbishing gyms.

 Ÿ Expenditures: 

Increased costs due 
to changing input 
prices and output 
requirements.

The control measures for this 
risk are outlined in our Principal 
risks and uncertainties section 
– Risk 8: Reliance on key 
suppliers – on page 59.

Net zero 
emissions 
(‘NZE’) 

Low 
emissions 
(APS)

Short term 
(2023-2040) 

Short term 
(2023-2040) 

Opportunity

Potential financial 
impact

Control measures

Emissions 
scenario

Materialisation

Climate-related opportunities:

Onsite energy generation: 
Implementing on-site energy 
generation (e.g., solar panels) 
at gyms may reduce grid 
dependency and lower exposure 
to fluctuating fossil fuel prices.

 Ÿ Expenditures: 

Reduced operating 
costs (e.g., through 
efficiency gains and 
cost reductions).

Onsite energy generation 
has the potential to enhance 
energy efficiency and lower 
operating costs. Our approach 
to onsite energy generation 
and current initiatives are 
detailed on pages 46 to 47.

Indoor exercise demand: 
Increased demand for indoor 
exercise in climate-controlled 
gyms may occur during extreme 
heat events (chronic and acute).

Outdoor workouts may become 
less viable due to storms, heat 
waves, hotter summers, and 
wetter winters. Thus, there is an 
opportunity to attract more 
customers who previously 
exercised outdoors.

 Ÿ Revenue:  
Increased 
revenue from gym 
memberships. 

 Ÿ Capital and 
financing:  
Increased investment 
from shareholders 
and higher share 
price.

NZE 

Low 
emissions 
(SSP1-2.6) 

Medium 
emissions 
(SSP2-4.5)

Short term 
(2023-2040) 

Short term 
(2023-2040) 

Short term 
(2023-2040)

High 
emissions 
(SSP5-8.5)

Medium term 
(2040-2059) 

Metrics and targets
Metrics and targets play a significant 
role in climate-related risk and 
opportunity management, with 
linkages to governance, strategy and 
risk management. They enable the 
Board and senior management to 
make informed, data-driven decisions 
and communicate to stakeholders 
how we track and manage climate 
performance. Metrics and targets 
also measure and describe the 
impact of climate-related risks 
and opportunities on strategy and 
financial planning, helping to enhance 
the resilience of the business against 
different scenarios. 

Lastly, they help with the 
measurement of risk exposure as 
part of the business’s broader risk 
management processes.

Through our sustainability 
strategy, we capture material ESG 
performance data that informs our 
understanding of transition risk 
exposure and enables us to track 
the effectiveness of the climate-
related initiatives detailed within the 
‘Strategy’ section above. 

We have established climate-related 
targets, headlined by our commitment 
to achieving net zero emissions by 
2045, which has been validated by 
the SBTi. Further details about our 
climate-related metrics and targets 
are outlined on pages 46 to 47. In 
2024 and subsequent years, we will 
further develop our suite of climate-
related metrics to include additional 
cross-industry metrics that inform our 
understanding of our climate-related 
risks and opportunities.

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Strategic reportGovernance reportFinancial  statementsOther information 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Principal risks and uncertainties

Managing

our risk

Our risk management 
framework is designed 
to effectively identify, 
assess and mitigate 
risks whilst enabling 
us to deliver the 
Group’s strategic and 
operational objectives.

Approach to risk management 
The Board and senior management 
take very seriously their responsibility 
for operating a robust risk 
management and internal controls 
process, and for reviewing their 
effectiveness at least annually.

The Board has overall responsibility 
for ensuring there is an effective risk 
management process in place which is 
designed to identify the principal risks 
that the business faces and to provide 
reasonable assurance that they are 
fully understood and managed. The 
Audit and Risk Committee provides 
oversight and challenge on the 
effectiveness of risk management 
and mitigating controls.

Risk appetite
The UK Corporate Governance Code 
requires companies to determine their 
risk appetite. This is an expression 
of the amount and types of risk that 
the Group is willing to take in order to 
achieve its strategic and operational 
objectives. A risk that can seriously 
affect the performance, prospects 
or reputation of a company is 
deemed to be a principal risk. The 
Group’s risk management process 
aims to strike a balance between 
identifying, monitoring and mitigating 
risks whilst maximising potential 
opportunities and returns to ensure 
we deliver against our strategy. 

Our commitment to delivering a 
compelling member experience and 
operational excellence will not be 
delivered at the expense of price 
competitiveness. We are willing to 
accept the risk of partnering with 
third parties to deliver our core 
business activities. However, contracts 
and relationships with critical 
suppliers must be well monitored, 
value-for-money and regularly 
reviewed. In addition, third parties 
must comply with appropriate 
regulatory and ethical standards. 

We seek to provide a great place 
to work, and balance costs and 
risks to ensure our colleagues are 
engaged and have the capability 
to deliver our strategy. We have 
no tolerance for harm (physical or 
mental) to individuals and actively 
promote diversity and inclusion. We 
also have no appetite for the loss 
of, or otherwise unauthorised or 
accidental disclosure of, member or 
other sensitive data and no appetite 
to knowingly breach the spirit or 
letter of the laws that apply to us. 
In areas of uncertainty, we will have 
a robust justification and clear 
rationale for the choices we make. 
Where possible, high priority projects 
must be delivered on time, to budget, 
to expected quality and in a way 
that safeguards the wellbeing of our 
colleagues working on the project. 
However, cost overruns and delays will 
sometimes be tolerated to achieve the 
desired outcome.

Risk management process
The Group’s risk management process 
is designed to measure, evaluate, 
document and monitor risks within all 
areas of the business.

Each area of the business maintains 
a functional risk register in which 
functional leads identify and 
document the risks that their business 
area faces. Areas covered include: 
People; Operations; Marketing; 
Property Acquisition; Property 
Maintenance and Facilities; Finance; 
Technology; Data; and Sustainability. 

A review of the functional risk 
registers is performed twice yearly 
by the Executive Committee. In 
addition, the Executive Committee 
also considers and identifies strategic 
risks at least annually – i.e. those risks 
that they believe would have the most 
significant impact on the Group’s 
ability to achieve its strategic goals. 

The output of the above reviews is 
discussed with the Audit and Risk 
Committee (on behalf of the Board). 

The Group’s principal risk register is 
made up of those strategic risks (top 
down) and functional risks (bottom 
up) that are believed would have the 
greatest impact on our operations. 

Each risk is evaluated against three 
criteria with equal weighting to arrive 
at an overall score:

 Ÿ

 Ÿ

Likelihood – the likelihood of 
occurrence.

Financial impact – the financial 
implications.

 Ÿ Control environment – the 

strength of controls mitigating 
the risk.

In assessing the risks, consideration is 
given to ‘what can go wrong’, i.e. what 
could result in the risk being realised. 
For each risk identified, current and 
future mitigations are developed  
and documented.

54  |

Key roles and responsibilities
The roles and responsibilities for designing, monitoring and operating the system of risk management are set out below.

Functions  
and employees

First line  
of defence

 Ÿ Manage day-to-day risk in 
their own areas guided by 
Group policies, procedures 
and control frameworks. 

 Ÿ Identify and report on 
functional risks to the 
Executive Committee and 
ensure mitigations are in 
place. 

 Ÿ Deliver the actions 

associated with managing 
risk.

Executive Committee

Board

Audit and Risk 
Committee

Second line  
of defence

Third line  
of defence

 Ÿ Promotes and supports 
the embedding of risk 
management throughout 
the business. 

 Ÿ Ensures there is active 

management of identified 
and emerging risks. 
 Ÿ Formally reviews the 

functional risk registers 
at least twice yearly and 
the strategic risks at least 
annually.

 Ÿ Reports to the Audit 
and Risk Committee 
on the internal control 
environment and principal 
and emerging risks 
identified.

 Ÿ Has overall responsibility 
for strategy, governance, 
performance, internal 
control and risk 
management. 
 Ÿ Sets the tone and 

culture for managing 
risk and embedding 
risk management 
controls, providing 
strategic direction on 
the appropriate balance 
between risk and reward. 

 Ÿ Ensures the most 

significant risks facing 
the Group are properly 
managed. 

 Ÿ Evaluates the risk 

implications of planned 
investments.

 Ÿ Monitors and reviews the 
overall effectiveness of 
the Group’s system of 
internal control and risk 
management. 

 Ÿ Makes recommendations 

to the Board for 
improvements or 
developments. 

 Ÿ Defines and reviews the 
Group’s risk appetite. 
 Ÿ Monitors compliance with 
internal control systems 
and oversees the external 
audit.

Principal risks
Through its 2023 reviews, the Board 
and Executive Committee have 
identified eight principal risks which 
are set out on the following pages. 
These are the risks which we believe to 
be the most material to our business 
model, which could adversely affect 
the operations, revenue, profit, cash 
flow or assets of the Group, and which 
may prevent us from achieving our 
strategic objectives. Additional risks 
and uncertainties currently unknown 
to us, or which we currently believe are 
immaterial, may also have an adverse 
effect on the Group. 

For each of the principal risks, we 
have included a link to the Group’s 
strategic priorities, movement in risk 
trend compared to the prior year 
and examples of relevant controls or 
mitigations that have been developed. 
Those principal risks which have been 
included in the assessment of the 
Group’s long term viability have also 
been highlighted.

Risk heat map (before mitigations)

h
g
H

i

y
t
i
l
i

b
a
b
o
r
P

i

m
u
d
e
M

w
o
L

6

3

2

4

5

8

1

7

Low

Key

1   Operational gearing
2   Member experience
3   Trading environment
4   Our people

Medium

Impact

High

5   IT dependency 
6   Cyber and data security
7   Reputation, brand and trust
8    Relationships with key suppliers

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Strategic reportGovernance reportFinancial  statementsOther informationThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Principal risks and uncertainties 
continued

Key

Risk movement in 2023:

Risk increase

No change

Risk decrease

Included in Viability assessment, see page 63

Principal risk

Description and impact

Mitigations and controls

Strategic link

Principal risk

Description and impact

Mitigations and controls

Strategic link

Strengthen 
the core

Accelerate 
rollout of 
quality sites

Strengthen 
the core

Accelerate 
rollout of 
quality sites

1

Operational 
gearing 

V

The high operational gearing of the 
business, as a result of the largely 
fixed cost base, limits the number of 
corrective actions that could be made 
to mitigate any under-performance 
in membership numbers, which could 
adversely impact profitability. 

In addition, the current macroeconomic 
and geopolitical environment has led 
to significant increases in utilities costs 
and wage inflation. 

An increase in the frequency of extreme 
weather events, leading to flooding and 
extreme heat events could also impact 
on our operations with damage to gyms 
and equipment and potential increased 
costs for repair or replacement.

The Group may be unable to attract 
sufficient members and/or increase 
prices to sufficiently cover the cost 
increases, leading to reduced margins. 

 Ÿ Regular monitoring and reforecasting of 

business performance at site level

 Ÿ Active yield and retention management on a 

gym-by-gym basis

 Ÿ Revised price product architecture rolled out 
estate-wide in 2023, including Off-peak and 
Saver membership options 

 Ÿ Ongoing financial management by the 

Executive Committee and the Board and 
continuous review of the low cost operating 
model

 Ÿ Measures identified to reduce operating 

costs, preserve cash and reduce 
discretionary spend where necessary 

 Ÿ Option to slow down new site openings to 

preserve cash

 Ÿ Energy-efficient investment into our sites

 Ÿ Energy costs for FY24 fully hedged

 Ÿ Insurance policies in place to mitigate any 

costs or business interruption from extreme 
weather events

2

Member 
experience 

Failure to provide members with a 
high quality product and service due 
to internal or external factors could 
result in a loss of membership and 
reputational damage.

A decrease in membership numbers, as 
a result of a fall in actual or perceived 
customer service or confidence, 
would adversely impact revenue and 
profitability.

V

 Ÿ Tracking of gym utilisation, cleanliness 

and member satisfaction scores through 
enhanced monitoring and feedback 
processes

 Ÿ Ongoing review of equipment usage and 
appropriate investment in repairs and 
maintenance to ensure we meet member 
requirements

 Ÿ Significant investment programme to 

enhance gym equipment and kit mix and 
refurbish older sites

 Ÿ Gym staffing model allows control over 

staffing deployment to ensure peak periods 
are adequately covered

 Ÿ Fitness product innovation to enhance the 
member experience e.g. introduction of 
HYROX and small group training classes

 Ÿ Strong member communication plan in place

 Ÿ Crisis and incident management plans 

developed

3

Trading 
environment  

V

The UK continues to experience a 
cost-of-living crisis and there is 
significant economic and geopolitical 
uncertainty. We need to respond 
appropriately to external market 
conditions while maintaining focus on 
delivering on our strategic objectives. 
Members may choose to cancel their 
membership due to financial hardship. 

Existing competitors may make 
decisions around capital deployment, 
location and/or pricing which could 
impact the ability of the Group to 
achieve membership and EBITDA 
targets. 

New competitors could enter the fitness 
market offering an alternative to the low 
cost gym model e.g. digital fitness out-
of-home offerings and/or aggregators. 

This could lead to sub-optimal 
membership levels, an increase in the 
number of under-performing sites and 
substantially lower revenue/profitability.

This risk is believed to be trending 
upwards as a result of increased 
competition and the ongoing cost-of-
living pressures for our members.

4

Our people  

The success of the business is 
dependent on talent attraction, 
development and retention, as well as 
culture and wellbeing.

V

A lack of experienced and motivated 
staff could have a detrimental impact 
in all areas of the business, from 
Operations to Gym Support. 

Increased demand and competition 
for staff could impact on our ability 
to support the gyms, deliver a good 
member experience and execute on our 
strategy. Stretched resources could see 
staff distracted from performing their 
core roles or failing to deliver on key 
projects.

Lack of adequate succession planning 
and dependency on a small number 
of key staff could also result in loss of 
knowledge and weakening of supplier 
relationships, which in turn could impact 
operational performance.

 Ÿ Well placed to operate successfully in a 

challenging economic environment as we are 
one of the lowest price gym operators in the 
UK market with prices that are significantly 
lower than those charged by mid-market and 
premium operators 

Strengthen 
the core

Accelerate 
rollout of 
quality sites

 Ÿ Revised price product architecture rolled out 
estate-wide in 2023, including Off-peak and 
Saver membership options

 Ÿ Highly experienced management team  

in place 

 Ÿ Fitness product innovation to ensure we 
continue to meet the evolving needs of 
members and prospective members e.g. 
introduction of HYROX and small group 
training classes

 Ÿ Ongoing partnership with Fiit and 

enhancements to the app to develop the 
digital fitness offering

 Ÿ Active yield and retention management

 Ÿ Rigorous site selection process

 Ÿ Current bank facility agreement in place 

until October 2025, and strong underlying 
operating cash generation before investment 
in growth

 Ÿ Use a variety of tools to attract, retain and 
motivate staff at all levels of the business, 
including:

 – Competitive remuneration and  

benefits packages

 – Opportunity to own shares in the Company
 – Opportunities for training and progression
 – Short, clear reporting lines
 – Succession planning
 – Launch of a new engagement survey 

platform in 2023, improving data analysis 
and insights and providing staff with the 
opportunity to provide feedback and ideas

 – Engagement surveys carried out every  

six months

 – e-learning platform, internal communication 

and recognition platform, CORE

 Ÿ Wellbeing programmes, Employee Diversity 

and Inclusion Group and  
other employee forums

 Ÿ Employee assistance programme providing 

24/7 telephone counselling service

 Ÿ Extensive work on gym staff recruitment, 

including trialling new gym operating models

 Ÿ Growth of Gym Support and cross-training to 

reduce dependencies on key individuals

Strengthen 
the core

Accelerate 
rollout of 
quality sites

Broaden our 
growth

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Strategic reportGovernance reportFinancial  statementsOther informationThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Principal risks and uncertainties 
continued

Key

Risk movement in 2023:

Risk increase

No change

Risk decrease

Included in Viability assessment, see page 63

Principal risk

Description and impact

Mitigations and controls

Strategic link

Principal risk

Description and impact

Mitigations and controls

Strategic link

5

IT 
dependency 

Our ability to enrol and support 
members, carry out online marketing 
activity, process payments and 
control gym access and other services 
is dependent on the performance of 
our IT systems. 

By increasing the level of sophistication 
and breadth of our products and 
developing new innovations, we create 
more opportunities for growth in the 
longer term. However, this also means 
that we have to manage and deal 
with greater technology and process 
complexity and increasing platform 
load. 

Disruption to our critical IT systems 
could adversely impact member 
experience and/or our ability to collect 
revenue and grow the business.

This risk is believed to be trending 
upwards as we seek to implement more 
complexity and change in an ageing 
system in the pursuit of our strategic 
goals and improved member offering. 

The Group holds business critical 
and confidential information 
electronically. A breach of security 
or data protection controls due 
to unauthorised access, loss or 
disclosure of this information could 
lead to legal claims, regulatory 
penalties, disruption of operations 
and/or reputational damage. 

The level of overall cyber risk remains 
high due to the current geopolitical 
instability and an increased number 
of threat actors and attack vectors 
(including AI); and over time, we believe 
our increased brand recognition will 
increase our vulnerability to such 
attacks. 

Data protection legislation brings 
potentially wide-reaching effects and 
consequences for all businesses, with 
penalties for breaches attracting fines 
of up to 4% of annual turnover, or £17.5m 
– whichever is the higher. 

6

Cyber  
and data 
security  

 Ÿ Primary data systems hosted by specialist 
hosting providers in suitable data centres

Strengthen 
the core

Accelerate 
rollout of 
quality sites

Broaden our 
growth

 Ÿ Primary IT infrastructure fully managed by 
specialist IT companies which provide best-
practice architecture and support

 Ÿ All membership and business information 
backed up regularly using third-party 
locations

 Ÿ Robust disaster recovery and business 

continuity plans in place

 Ÿ Additional capacity added to our 

infrastructure to cope with large spikes 
in usage and regular programme of load 
testing on critical member-facing platforms

 Ÿ Increasing and upskilling the internal 

technology team 

7

Reputation, 
brand and 
trust 

Strengthen 
the core

8

Reliance  
on key 
suppliers 

 Ÿ Networks and systems protected by 

firewalls, industry-leading authentication 
management and security software and 
strong passwords

 Ÿ All sensitive data is captured and presented 
using SSL encryption and access restricted 
by role

 Ÿ Two-factor authentication enabled on most 

critical systems 

 Ÿ PCI Level 2 compliance achieved

 Ÿ All customer payment data is stored 

externally on systems that are PCI-DSS and/
or BACS certified

 Ÿ Ongoing programme of security review and 

upgrades for key platforms

 Ÿ Continuous assessment of new and 
innovative products for security

 Ÿ Mandatory cyber security and data 
protection training for all employees

 Ÿ Data Protection Manager in place to  
oversee and optimise our control 
environment in this area

 Ÿ Senior leadership briefs the Board on 
information security matters at least 
annually when the CTO presents the Group’s 
IT strategy 

 Ÿ Cyber security insurance in place

Strengthen 
the core

Accelerate 
rollout of 
quality sites

Broaden our 
growth

Strengthen 
the core

Accelerate 
rollout of 
quality sites

 Ÿ Group policies and procedures set out the 

expectations and behaviours that enable all 
colleagues to make the right decisions and 
communicate appropriately 

 Ÿ Communication and engagement 

programmes in place to listen to our 
members and stakeholders to help ensure we 
reflect their needs in our plans, which include 
health, community, climate and sustainability 
initiatives

 Ÿ Promotion of our values and high standards 

of doing business should ensure we become a 
trusted brand which boosts our reputation

 Ÿ Clear, documented procedures in place for 

managing health and safety incidents; staff 
regularly trained to ensure all incidents are 
effectively managed 

 Ÿ Robust business response plan in place to 
deal with brand and reputational issues, 
including the retention of a specialist PR 
agency and media training for key executives

 Ÿ Central control of social media posts

 Ÿ The Gym Group maintains good relationships 
with its key suppliers and seeks to treat all 
suppliers ethically and professionally

 Ÿ Solid procurement process in place to assess 

the quality of suppliers

 Ÿ Business continuity plans for critical 

suppliers are in place and reviewed regularly

 Ÿ Stronger supplier assessments added as 

part of PCI Level 2

 Ÿ Key supplier contracts updated and renewed 
in 2023 with additional data protection and 
other provisions included

 Ÿ Our main gym equipment supplier has a 

number of manufacturing facilities around 
the world to ensure supply should geopolitical 
tensions threaten production and availability 
of kit 

The Gym Group brand is built on trust, 
inclusion and strong sustainability 
credentials. The relaunch of the brand 
in FY22 and its growth and promotion 
in FY23 brings increased media 
coverage of The Gym Group as brand 
recognition increases.

A health and safety or other serious 
incident in any of our gyms could result 
in reputational damage, particularly 
if misinformation is spread on social 
media. 

There is also a risk that an inappropriate 
social media post by a member of staff 
is interpreted as the view of The Gym 
Group, which could have a wide-reaching 
impact on our brand and reputation, 
leading to loss of membership. This 
increases as the estate and workforce 
grows and brand recognition increases. 

Where possible, we employ a policy of 
using multiple suppliers to minimise 
business interruption should one 
supplier fail. However, standardising 
equipment, materials and processes 
across our estate, allows us to benefit 
from economies of scale, reducing 
initial site fit-out costs and ongoing 
maintenance and other controllable 
costs. At the same time, we provide 
consistency of member experience. 

As a result, we have key supplier 
dependencies in areas such as 
equipment provision, gym access and 
payment processing. 

With the continuing macroeconomic 
challenges in the UK economy and the 
wider geopolitical conflicts, there is an 
increased risk of critical supplier failure 
caused by financial exposure and/or 
cyber attacks. 

In addition, as our business grows, there 
is a risk that key suppliers’ processes 
and procedures do not keep pace with 
our requirements.

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Strategic report
Principal risks and uncertainties 
continued

Changes in principal  
risks in 2023
In the 2022 Annual Report and 
Accounts, ‘Significant business 
interruption’ and ‘Structural change in 
the industry’ were included as Group 
principal risks. 

‘Significant business interruption’ 
has been removed from the Group 
Principal risks in 2023 as the Board 
believes that the factors that were 
described in this risk in 2022 have 
either reduced in threat level or are 
adequately captured in the other 
principal risks. For example, failure of a 
key supplier is captured in the ‘Reliance 
on key suppliers’ and ‘IT dependency’ 
risks, and climate change has been 
captured in the emerging risks section 
below. It was also felt that whilst the 
risk of a Covid-19 resurgence has not 
completely disappeared, the threat of 
a total lockdown of all sites during the 
Group’s planning horizon felt less likely. 

‘Structural change in the industry’ 
has been removed from the Group 
Principal risks as the Board believes 
that hybrid working patterns post-
Covid-19 have now stabilised and, 
whilst consumers may have changed 
their patterns and routines in terms 
of fitness, demand for low cost gyms 
remains as strong as ever and the 
Group’s strategy and business model 
have been adapted to operate in 
this new environment. The threat of 
competition from new entrants into 
the fitness market has been captured 
in the ‘Trading environment’ risk.

‘Reliance on key suppliers’ has been 
renamed from ‘Relationships with key 
suppliers’ to focus more on the threat 
posed by relying on a small number 
of key suppliers for critical parts of 
the business.

Emerging risks
In addition to the principal risks 
set out on the previous pages, the 
Executive Committee and Board also 
consider emerging risks as part of 
their reviews. These are risks that, 
whilst not currently believed to be 
principal risks to the Group, are 
clearly important to us and could have 
a significant impact on the ability 
of the business to fulfil its strategic 
objectives in the future. 

Climate change
Climate change continues to be 
included in our emerging risks register. 

Extreme weather events are 
increasing in frequency in the UK, and 
flooding and extreme heat events 
could impact on our operations, 
leading to damage to gyms and 
equipment (resulting in increased 
costs for repair or replacement) and 
poor customer experience. However, 
the geographic distribution of our 
gyms means that, over the time 
horizon covered by our strategic 
planning and Group principal risks 
assessment (three years), these are 
expected to impact only a small 
number of sites and do not threaten 
closure of a substantial part of the 
estate for a prolonged period of 
time. In addition, insurance policies 
are in place to mitigate any costs 
or business interruption, although it 
is acknowledged that such policies 
will become more expensive and 
less available over the longer term. 
Therefore, the Board has concluded 
that climate change is not a principal 
risk, but it can and does impact other 
principal risks such as ‘Operational 
gearing’ and ‘Member experience’.

Our TCFD report on pages 50 to 53 
contains a comprehensive discussion 
about the climate-related physical 
and transition risks that the Group 
faces and the measures we are taking 
to address these risks both now and in 
the future. The report includes a range 
of scenarios and mitigating actions.

Artificial intelligence (‘AI’)
The Board has added Artificial 
intelligence (‘AI’) to its emerging risks 
register for 2023. We are currently 
evaluating how the business could 
benefit from the use of AI as well 
as what risk AI could potentially 
pose in relation to possible data 
and/or system breaches or loss 
of competitive advantage should 
existing or new competitors use AI to 
innovate or reduce operating costs.

Going concern
In assessing the going concern 
position of the Group for the 
year ended 31 December 2023, 
the Directors have considered 
the following: 

 Ÿ

 Ÿ

 Ÿ

the Group’s trading performance 
in FY23 and throughout the 
traditional January and February 
2024 peak period; 

future expected trading 
performance to June 2025 (the 
going concern period), including 
membership levels and behaviours 
in light of the continued difficult 
macroeconomic environment; and

the Group’s financing 
arrangements and relationship 
with its lenders and shareholders.

2023 was a year of solid membership 
and revenue growth for The Gym 
Group, with membership at the end 
of December 2023 reaching 850,000, 
an increase of 4% from the end of 
December 2022. Average revenue per 
member per month (‘ARPMM’) for the 
year was £19.50, up 9% from £17.82 in 
the prior year. Ultimate, the premium 
price product, ended the year at 31.7% 
of total membership compared with 
29.6% in December 2022. 

As a result, revenue for the year at 
£204.0m was 18% up on the prior 
year. Group Adjusted EBITDA Less 
Normalised Rent at £38.5m was £0.5m 
better than in 2022, as the growth in 
revenue was largely offset by cost 
inflation, particularly in utilities and 
staff costs. 

The Group also reported strong cash 
generation in the year, with free cash 
flow of £27.0m (see Note 24 to the 
Consolidated financial statements 
for a reconciliation to Net cash inflow 
from operating activities) being 
generated and used to fund six new 
site openings and a number of major 
refurbishments, as well as significant 
investment in technology.

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Principal risks and uncertainties 
continued

In September 2023, the Group agreed 
with its lenders certain changes to 
the Group’s Revolving Credit Facility 
(‘RCF’). As a result, the Group now has 
access to a combined £80m facility 
which matures in October 2025. The 
Group also currently has access to 
£12.4m of finance lease facilities (£15m 
permitted under the RCF). 

The RCF is subject to quarterly 
financial covenant tests on Adjusted 
Leverage (Non-property Net Debt 
divided by Group Adjusted EBITDA 
Less Normalised Rent must not 
exceed 3.0 times) and Fixed Charge 
Cover (Adjusted EBITDAR to Net 
Finance Charges plus Normalised 
Rent must be greater than 1.5 times). 
The previously reported liquidity 
covenant was removed as part of the 
revised RCF agreement. 

As at 31 December 2023, the Group 
had Non-Property Net Debt (including 
non-property leases) of £66.4m, 
consisting of £59.0m drawn debt 
under the RCF, £8.9m of non-property 
leases and £1.5m of cash. Headroom 
under the RCF (drawn debt less cash) 
was £22.5m. Adjusted Leverage was 
1.72 times and Fixed Charge Cover  
was 1.73 times. 

Whilst the going concern assessment 
covers the period to the end of June 
2025, the Directors have considered 
the fact that the Group’s RCF facility 
is currently expected to expire in 
October 2025 and concluded that, 
based on regular discussions with 
participating banks and financial 
advisors, there is a realistic prospect 
that this will be extended or 
refinanced before that time.

Following the January and February 
2024 peak trading period, closing 
membership at 29 February 2024 
was 909,000 members, an increase 
of 7% on the position at 31 December 
2023, demonstrating that consumers 
consider gym memberships to be 
a high priority purchase, despite 
the ongoing difficult economic 
environment; and that the low cost 
gym model remains resilient. 

Despite the above, the Directors 
have continued to take a cautious 
approach to planning. The base case 
forecast for the period to 30 June 
2025 anticipates continued growth 
in yields across the whole estate 
as a result of pricing optimisation 
actions that have already been taken 
and the impact of the new three-tier 
price product architecture rolled 
out in FY23. Modest increases in 
membership levels are driven largely 
by the sites opened in 2022 and  
2023, and not by growth in the  
mature estate. 

In addition, the Directors have 
continued to take a measured 
approach to new site openings 
throughout the plan period, with 
all new sites assumed to be self-
financed. Under this scenario, the 
financial covenants are passed with 
headroom and the Group can operate 
comfortably within its financing 
facilities.

The Directors have also considered 
a severe downside scenario in which 
membership numbers in the mature 
estate decline by approximately 5% 
during 2024 and 3% thereafter. Yields 
continue to increase as a result of 
pricing optimisation actions already 
taken, but they do so at a lower level 
than under the base case. In addition, 
the number of new site openings 
is reduced to conserve cash and 
discretionary performance-related 
bonuses are removed. 

Under this scenario, the financial 
covenants continue to be passed and 
the Group continues to operate within 
its financing facilities.

The Directors have also considered 
a reverse stress test scenario to 
ascertain the extent of the downturn 
in trading that would be required 
to breach the Group’s banking 
covenants or liquidity requirements. 
Mitigating actions assumed in this 
scenario include moving to a minimum 
level of maintenance and technology 
capital expenditure; reducing 
controllable operating costs and 
marketing expenditure; and pausing 
the new site opening programme in 
order to preserve cash. 

In this scenario, the closing 
membership would need to decline by 
16% from February 2024 before the 
Fixed Charge Cover covenant would 
be breached in June 2025. The Group 
would, however, continue to operate 
within its current level of debt 
capacity and the Adjusted Leverage 
ratio would not be breached.

In the event of a reverse stress 
test scenario, the Directors would 
introduce additional measures to 
mitigate the impact on the Group’s 
covenants and liquidity, including: 
(i) further reductions in controllable 
operating costs, marketing and 
capital expenditure; (ii) discussions 
with lenders to secure a covenant 
waiver; (iii) deferral of, or reductions 
in, rent payments to landlords. The 
Directors consider the reverse stress 
test scenario to be highly unlikely. 

Conclusion 
The Board has reviewed the financial 
plan and downside scenarios of 
the Group and has a reasonable 
expectation that the Group has 
adequate resources to continue 
in operational existence for the 
period to 30 June 2025. As a result, 
the Directors continue to adopt the 
going concern basis in preparing the 
consolidated financial statements. 

In making this assessment, 
consideration has been given to the 
current and future expected trading 
performance; the Group’s current 
and forecast liquidity position and 
the support received to date from 
our lenders and shareholders; and 
the mitigating actions that can be 
deployed in the event of reasonable 
downside scenarios.

Viability
As stated in the going concern 
assessment, the Directors have a 
reasonable expectation that the 
Group has adequate resources to 
continue in operational existence for 
the period to 30 June 2025. However, 
in accordance with provision 31 
of the UK Corporate Governance 
Code 2018, the Directors have also 
assessed the longer term viability 
of the Group, taking into account 
the Group’s current position and the 
potential impact of the principal and 
emerging risks documented earlier in 
this report (including climate change 
risk) that would threaten its business 
model, future performance, solvency 
or liquidity. 

The Directors have determined that 
the three year period to 31 December 
2026 is an appropriate period 
over which to assess the Group’s 
viability as:

 Ÿ

 Ÿ

the Directors review a three year 
financial plan with management 
each year as part of an annual 
strategy review and the viability 
analysis is based primarily on this 
plan; and

the period is sufficient to reflect 
the maturation of new sites 
opened in 2022 and 2023.

Whilst the viability review has 
considered all the principal risks 
identified by the Group, the Directors 
have concluded that the risks that 
would most materially threaten 
the Group’s growth drivers, future 
performance, solvency or liquidity 
were operational gearing, member 
experience, the trading environment, 
our people, IT dependency and 
reliance on key suppliers. 

Severe but plausible downside 
scenarios based on these risks were 
therefore created against which 
liquidity and debt covenant headroom 
analysis was performed. The Directors 
considered the fact that the Group’s 
RCF facility of £80m is currently 
expected to expire in October 2025 
and concluded that, based on regular 
discussions with participating banks 
and financial advisors, there is a 
realistic prospect that this will be 
extended to cover the whole of the 
viability assessment period.

The downside scenarios included 
modelling a severe but plausible 
decline in membership numbers 
compared with the base case plan 
and a significant increase in costs 
over and above that included in 
the base case plan. The Directors 
have also considered a reverse 
stress test scenario to ascertain 
the extent of the downturn in 
trading that would be required 
to breach the Group’s banking 
covenants or liquidity requirements. 

In the downside scenarios, the number 
of new site openings is reduced and 
discretionary performance-related 
bonuses are removed to ensure that 
all financial covenants continue to be 
passed and the Group continues to 
operate within its financing facilities. 

In the reverse stress test scenario, 
additional mitigating actions 
assumed include moving to a minimum 
level of maintenance and technology 
capital expenditure; reducing 
controllable operating costs and 
marketing expenditure; and pausing 
the new site opening programme in 
order to preserve cash.

Having completed the above 
assessment, the Directors have 
concluded that the Group remains 
viable.

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The Gym Group plc | Annual Report and Accounts 2023

Strategic report
Stakeholder information

Non-
financial and 
sustainability 
information

The table opposite sets out where stakeholders can find 
information in our Strategic report that relates to non-
financial matters detailed under section 414CB of the 
Companies Act 2006.

64  |

Reporting requirement

Where to find further information

Pages

Summary of relevant policies if applicable

Environmental 
matters

Sustainability report

38-53

Our environmental strategy is set out on 
page 50.

TCFD disclosures 

Sustainability report

50-53

Our updated disclosures with regard to 
TCFD can be found on pages 50 to 53.

Employees

Sustainability report

Chief Executive’s review 

Principal risks and uncertainties – 
Our people

38-53 

12-15

54-63

The Group has relevant training for all 
employees which is served via a training 
portal. Our employee-related policies 
and procedures which include our privacy 
notice, family-friendly and inclusivity 
policies and all work-related policies, are 
available to employees on the intranet.

Human rights

Sustainability report

38-53

Modern slavery statement

Social matters

Sustainability report

38-53

It is prohibited for any employee or person 
working on our behalf to offer, give, request 
or accept any bribe. The Group has an 
Anti-Bribery and Anti-Corruption policy 
which sets out the relevant procedures. A 
copy can be found on our website at www.
tggplc.com. 

The Company also has a Whistleblowing 
policy.

Our approach to diversity, equal 
opportunities and promoting wellbeing are 
set out on pages 40 to 45.

Our Diversity and Inclusion manifesto can 
be found on our website at www.tggplc.com.

Business model

Business model

2

An explanation of the Group’s business 
model can be found on page 02.

Principal risks

Principal risks and uncertainties

54-63

The Board has a process for considering 
the principal risks as set out on pages 54 
to 55.

Non-financial KPIs

Key performance indicators (‘KPIs’)

30-31

The Board approves relevant KPIs for use as 
set out in the Strategic report on page 30.

Relationships with 
suppliers, members 
and others

Stakeholder information

64-69

The Group has a number of policies and 
procedures underpinning its commitment 
to high standards of business conduct, 
which are available to all employees on the 
intranet.

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Strategic report
Stakeholder information continued

Engaging

with our stakeholders 

Section 172 (‘s172’) of the Companies Act 2006 imposes on 
company directors a duty to act in the interests of a broad 
range of stakeholders including shareholders, employees, 
suppliers and local communities. A statement in respect  
of compliance with s172 is on page 110. 

Who they are and  
why they matter

How we engaged  
during 2023

Outcomes of that  
engagement

How the Board considers the  
interests of our stakeholders

Shareholders

Our investors provide 
capital for growth, 
whilst providing 
challenge and 
feedback on our 
business model and 
plans for the future.

 Ÿ Regular calls and meetings with 
our current and prospective 
shareholders.

 Ÿ Dialogue with shareholder groups.

 Ÿ Presentations given to 

shareholders upon the release of 
annual or interim results. 

 Ÿ Site visits with current and 

prospective shareholders, as well 
as for broker education.

 Ÿ Feedback from our joint brokers 
following investor engagement  
and reports from brokers on 
market trends.

 Ÿ Reporting to the Board as a whole 

on investor matters.

 Ÿ Preparation of investor materials 

for results announcements.

The Board did not recommend 
any dividends in respect of 
the financial year 2022 and 
does not recommend any  
in respect of financial  
year 2023. 

The Board is kept informed  
of all responses received 
as part of shareholder 
consultations by 
management and the brokers. 

See 2023  
dividend on page 27

The Board welcomes 
questions from our 
shareholders at our Annual 
General Meeting (‘AGM’). The 
arrangements for our 2024 
AGM will be confirmed in the 
2024 Notice of Meeting. In 
addition, John Treharne, the 
Chair of the Board, is also 
available to shareholders.

The Board has committed 
to ongoing improvements in 
sustainability reporting.

See Sustainability  
report on pages 38  
to 53 and our website 
at www.tggplc.com.

The Chair of the Board 
held a number of one-on-
one shareholder meetings 
to discuss queries on 
governance and strategic 
matters. This type of 
engagement helps our 
investors and shareholders 
to be better informed about 
our business.

Shareholders were also 
keen to understand our 
remuneration decisions. The 
Board and Remuneration 
Committee Chair continued to 
consult with shareholders, to 
understand their views on key 
decisions, and we will continue 
this dialogue in future years. 

See Report of  
the Remuneration 
Committee on  
pages 92 to 107

Who they are and  
why they matter

How we engaged  
during 2023

Outcomes of that  
engagement

How the Board considers the  
interests of our stakeholders

Employees

Our employees define 
our culture and values. 
Fostering an engaged 
workforce is central to 
our strategy, enabling 
us to deliver the 
exceptional service 
that keeps us at the 
forefront of our sector. 
Our friendly, inclusive 
and people-centred 
culture continues  
be a key part of  
our success.

 Ÿ Investment in a new employee 

engagement survey platform has 
enabled us to gain greater levels of 
insight and feedback on employee 
experiences working at The Gym 
Group. We launched our first survey 
in October 2023. 

 Ÿ Our Accelerate PT programme in 
partnership with the Department 
of Work and Pensions and the 
Prince’s Trust enables us to provide 
the opportunity for people out 
of work to qualify for a Level 3 PT 
qualification and apply for a role in 
our gyms. 

 Ÿ Our Emerging Talent Programme 
gives Assistant General Managers 
and Fitness Trainers the necessary 
competencies to progress within 
operational management roles.

Members

Being a high quality 
gym operator, we 
are the lowest cost 
24/7 nationwide 
gym operator in the 
market. We continue 
to work on eliminating 
gym intimidation and 
providing comfortable, 
safe and accessible 
facilities, delivering 
on our purpose 
of breaking down 
barriers to fitness 
for all.

 Ÿ A key part of our strategy and 
business model is to ensure we 
achieve high levels of member 
satisfaction in our gyms. As such, 
we measure this through overall 
satisfaction (‘OSAT’) scores, but 
also recognise the importance 
of additional channels such as 
Google reviews. Through OSAT 
scoring, we are able to identify 
member sentiment with regard to a 
range of factors including classes, 
condition of gym equipment, 
friendliness of staff and overall 
atmosphere. 

The Board has met regularly 
to consider, oversee and 
review progress on people-
related actions.  
The engagement survey 
results are shared with the 
Board on a regular basis. 

All Directors visit several of 
our sites each year to support 
our teams and to listen and 
understand the needs of team 
in the gyms.

In November 2023, we held 
our annual conference for 
all gym support and gym 
managers, enabling leaders to 
share information about the 
Company’s future plans and 
engage with, energise and 
recognise our teams. 

We regularly review our 
member satisfaction scores 
at Board meetings.

Directors use member 
feedback to identify ways in 
which our member experience 
can be improved or enhanced.

The Board has overseen 
the roll out of a three-tier 
price product architecture, 
receiving reports on progress 
in addition to all other  
key initiatives.

Our ‘people first’ approach 
contributed to our high 
engagement scores. We saw 
a 90% response rate and a 
high employee engagement 
score that placed us in the 
top 25% of consumer services 
benchmarking. Engagement 
feedback is utilised to 
implement improvement 
action plans. 

Accelerate PT outcomes 2023: 
since launching in May 2023, 
we have enrolled 45 trainees, 
38 have completed their 
Level 3 Personal Trainer 
qualification and 39% have 
converted to Fitness Trainer 
roles in our gyms. 

We have continued to see 
great success with our 
Emerging Talent programmes, 
with a 66% promotion rate 
within the Emerging Talent 
management development 
programme and a 41% 
promotion rate within the 
Fitness Trainer Emerging 
Talent programme.

We constantly monitor 
market trends and member 
demand; the launch of our 
three-tier pricing structure, 
in addition to our flexible gym 
format and design, ensures 
we provide facilities closely 
matched to member usage 
patterns, demographics 
and demands. In addition, 
we continuously innovate 
our fitness product and are 
the only UK nationwide low 
cost provider to offer HYROX 
training classes included  
with membership.

At the end of 2023 we 
expanded our fitness product 
offering with the introduction 
of small group training, 
enhancing the support and 
resources our members can 
access to achieve their goals. 
In addition, the launch of a 
three-tier pricing structure 
enabled us to further broaden 
access to gyms and meet 
consumer demand.

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Strategic report
Stakeholder information continued

Who they are and  
why they matter

How we engaged  
during 2023

Outcomes of that  
engagement

How the Board considers the  
interests of our stakeholders

Who they are and  
why they matter

How we engaged  
during 2023

Outcomes of that  
engagement

How the Board considers the  
interests of our stakeholders

We maintained helpful and 
positive relationships with  
our suppliers.

The Board is committed to 
high standards of ethical 
business conduct.

We maintain our properties to 
a high standard, maintaining 
good relationships with 
property management 
companies and behaving as 
responsible tenants.

We have set out further 
information on the outcomes 
of engagement throughout 
the report:

See Good Health and 
Wellbeing section on 
pages 40 to 41

In addition, during the period, 
there were 13 interactions 
with regulators from local 
authorities and fire and 
rescue services, all of 
which were concluded as 
satisfactory with no further 
action required.

The policies and procedures 
relevant to business conduct 
are available to all employees.

Executive Directors, on behalf 
of the Board, have worked 
with key suppliers to develop 
plans in accordance with 
business needs.

The Board takes a zero-
tolerance approach to bribery 
and corruption. It also reviews 
the Group’s Modern Slavery 
Act Statement annually.

The Board recognises the 
importance of contributing  
to wider society and considers 
it a vital part of achieving  
our purpose.

The Board considers the long 
term impact of its operations 
as part of its sustainability 
strategy and has set up a 
Sustainability Committee that 
meets at least three times  
per year and reports directly 
to the Board. 

The Board considers diversity 
to be a focus for succession 
planning.

See the Board’s position 
on diversity on page 82

Suppliers

Our partnerships 
with our suppliers 
ensure we source the 
best value goods and 
services for the benefit 
of our members.

High standards of 
ethics and business 
conduct is an 
important part of 
being a responsible 
member of the 
communities in which 
we operate.

 Ÿ We publish our Payment Practices 
Report twice a year and this is 
available to download from the 
government website.

 Ÿ We published a Procurement 
Governance Policy in 2023 
outlining the key requirements 
and guidelines for procurement 
activities in the business.

 Ÿ In addition, we published a Code 

of Conduct on our website in 2023 
which underpins our commitment 
to responsible procurement 
practices and the expectations we 
have on the suppliers we work with.

Communities

Being a valuable part 
of the communities in 
which we operate is 
hugely important to 
us. Providing safe and 
affordable facilities 
is the foundation of 
fulfilling our purpose. 
Members exercising 
in our gyms creates 
Social Value for the 
communities in which 
we operate.

 Ÿ Our low price model makes fitness 
more affordable and accessible 
and enables a larger proportion of 
the UK population to benefit from 
exercise. We have partnered with 
NHS Charities Together to raise 
funds for NHS charities around the 
UK. Our employees have two paid 
volunteer days per year which we 
encourage them to use either with 
local NHS charities or to support 
other community-based projects. 
We have worked closely with local 
authorities to ensure our gyms 
are safe places for communities 
to visit, partnering with two 
primary authorities for health, 
safety and environmental matters 
and fire safety. We continue to 
work towards a workforce that 
is reflective of the communities 
in which we operate and focus 
in particular on our leadership, 
where currently 11% are from BAME 
communities, with a target to 
increase this to 20% by 2030. We 
also have a near term target to 
increase the percentage of female 
leaders in our business to 40%  
by 2025.

Environment

The quality of our 
environment is central 
to society’s health and 
wellbeing. Protecting 
the environment and 
minimising climate 
change is a collective 
responsibility and we 
recognise that we 
have to play our part 
in achieving this.

 Ÿ Our SBTi targets have been 

validated and we are working 
towards decarbonising our Scope 
1 and 2 emissions by 2035 and 
achieving net zero by 2045. We 
have set out our environmental 
strategy, activities and initiatives.

See Sustainability  
report on pages 38 to 53

 Ÿ During the year, we reviewed the 

risks and opportunities relating to 
climate change and expanded on 
our 2022 TCFD report.

See TCFD report on  
pages 50 to 53

Our Board and Executive 
Committee remain fully 
committed to identifying and 
addressing the immediate 
and longer term climate-
related impacts on our 
business. Our Board has 
overall accountability for 
managing the business risks 
and opportunities posed by 
climate change.

The Sustainability Committee 
meets at least three times per 
year and reports directly to 
the Board.

Responsibility for monitoring 
and overseeing the 
Group’s climate-related 
progress is delegated to 
the Chief Development and 
Sustainability Officer.

We are proud to be the first 
gym chain in the world with a 
validated SBTi target. As part 
of our net zero commitment to 
SBTi we have also committed 
to: 

 Ÿ reducing Scope 3 GHG 
emissions covering 
purchased goods and 
services, capital goods, 
fuel and energy-related 
activities, upstream 
transportation and 
distribution, waste 
generated in operations, 
business travel, and 
employee commuting by 
55% per gym by 2030 (from 
the 2019 base year); and

 Ÿ ensuring that 25% of 

our suppliers by spend, 
covering purchased goods 
and services and capital 
goods, will have science-
based targets by 2028.

Lending banks

Our lending banks 
provide funds for 
growth and day-to-
day working capital to 
enable us to operate 
and grow our business 
to its full potential.

 Ÿ During the year, we provided 

regular updates on the Group’s 
financial performance, including 
performance against agreed  
debt covenants.

 Ÿ Management met with the lending 

banks to discuss the Group’s 
current trading performance and 
the three year plan, with a view 
to agreeing an extension to the 
Revolving Credit Facility (‘RCF’) and 
other changes.

In September 2023, the 
Group agreed with its 
lenders certain changes to 
the Group’s RCF, including a 
one-year extension of the 
facility to October 2025, the 
replacement of Sabadell with 
Barclays in the syndicate, 
and various amendments 
to the covenants, including 
the removal of the liquidity 
covenant. 

See Financial review  
on pages 22 to 29

Management held regular 
meetings/calls with lending 
banks during the year to 
enable them to be updated 
on the progress and 
performance of the business.

Representatives from the 
lending banks are invited to 
our half year and full year 
results presentations.

In financial plans discussed 
by the Board, analysis is 
presented on how these plans 
would impact debt covenants 
in order to ensure that the 
interests of the lending banks 
are protected.

The Board’s annual going 
concern and viability 
assessment is performed with 
specific reference to the level 
of borrowings required under 
different scenarios and the 
impact of such scenarios on 
debt covenants.

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Introduction from the Chair of the Board

“As Chair of the Board, it is my role to 
ensure that we have the right balance 
of skills, experience, knowledge and 
perspectives around the table to 
ensure robust debate, constructive 
challenge and positive engagement 
on strategy.”

John Treharne | Chair of the Board

70  |

Dear Shareholder 
I am pleased to introduce the 2023 
Governance report on behalf of 
the Board. The Governance report 
forms part of the Directors’ report. 

Purpose and culture
The Gym Group’s purpose is to break 
down barriers to fitness for all, and the 
Board fully supports and promotes 
this by conducting its business 
according to our core values: taking 
the first step, realness, friendliness and 
challenging your limits. In addition, 
we strive to consider the interests 
of our stakeholders when making 
decisions. In a transitional year that 
involved management and strategic 
change, the Board and management 
have worked to ensure that the Group 
remains focused on its strengths and 
protects its people and stakeholders. 
The Board’s activities during 2023 are 
described on page 78.

Board composition
Whilst 2023 has been a year of 
transition with significant Board 
and management change, as Chair 
of the Board, it is my role to ensure 
that we have the right balance of 
skills, experience, knowledge and 
perspectives around the table to 
ensure robust debate, constructive 
challenge and positive engagement 
on strategy. It is also important that all 
Board members receive a full, formal 
and tailored induction and receive the 
information and access to resources 
they need to carry out their duties 
and responsibilities. During 2023, our 
new Board members completed, or 
are in the process of completing, their 
inductions, details of which are in the 
Report of the Nomination Committee 
on pages 80 to 83.

In September 2023, following a 
thorough recruitment process, we 
welcomed Will Orr to the Board as 
our new Chief Executive Officer. In 
addition, in February 2023, we also 
welcomed Simon Jones to the Board 
as a Non-Executive Director (‘NED’) 
and member of our four Committees. 
As announced in January 2023, 
Richard Darwin stepped down from 
the Board in March 2023, David Kelly 
stepped down from the Board in May 
2023 and Emma Woods stepped down 
in December 2023. Post year-end, 
Ann-marie Murphy stood down and 
left the business in January 2024. 

Further information on the activities 
of the Nomination Committee can be 
found on pages 80 to 83.

Independence 
and responsibilities
The independence status of the 
Directors is set out on page 78. To 
preserve Board balance, all of our 
Non-Executive Directors have the 
same responsibilities, which are further 
explained in this report on pages 76 
to 77, and include engaging in Board 
discussions, making sufficient time 
available to carry out their roles 
and responsibilities and acting in 
accordance with their duties.

Shareholder engagement 
With 2023 being a year of transition 
and significant change, I spent time 
with shareholders on several occasions, 
to understand their views on strategy, 
Board composition and remuneration. 
Further details of our shareholder 
engagement activities can be found in 
our s.172 statement on pages 66 to 69. 

Talent, diversity and succession
In 2023, we have increased our 
focus on succession and talent 
management for the Board and 
Executive Committee and throughout 
the business by focusing on 
conducting robust talent sessions 
looking at performance, critical 
talent, development and succession 
planning. This is reviewed by the 
Nomination Committee and by 
the Board as a whole and any 
necessary actions are then put in 
progress. These talent sessions also 
allow a focus on the progress made 
with regard to our diversity targets. 
Progress has been made in 2023 on 
filling key senior management roles 
and in ensuring we have the best 
possible talent and resource within 
the business. 

Sustainability 
We continue to improve and enhance 
our sustainability reporting, as is set 
out in the Sustainability report on 
pages 38 to 53. Our Sustainability 
Committee supports and promotes our 
sustainability strategy, ensuring that 
sustainability matters are supported 
by robust governance streams and the 
Board considers sustainability matters 
as central to its discussions and 
considerations. In 2023, we continued 
to make further progress on measuring 
the Social Value generated by our 
members exercising in our gyms.

AGM
Our AGM is planned for 9 May 2024, 
and I look forward to meeting 
shareholders there. 

John Treharne
Chair of the Board 
13 March 2024

UK Corporate Governance Code compliance statement

The UK Corporate Governance 
Code 2018 (the ‘Code’) is the key 
governance measure to which we 
referred to during the financial year 
up to 31 December 2023. The Code 
can be found at www.frc.org.uk.

We always intend to comply with 
the prevailing principles of good 
governance and the code of 
best practice honestly, simply, 
transparently, and with clarity and 
integrity.

Provision 5
The Board recognises that, following 
the departure of Rio Ferdinand 
in August 2022, it did not have a 
designated Non-Executive Director, 
a formal workforce advisory panel 
or a Director appointed from the 
workforce in 2023. The Board felt 
that, with 2023 being a transitional 
year with regard to inducting a new 
CEO and CFO, and with significant 
management and strategic change, 
the Chief People Officer (‘CPO’) 
would be the individual most suited 
to engaging with the workforce.  

During 2023, the CPO regularly 
reported to the Board on key 
areas of activity which included: (a) 
gender diversity; (b) Group culture; 
(c) talent strategy; and (d) people 
priorities. The Board considers 
that this method of reporting was 
appropriate and effective as the 
CPO was well connected to the wider 
business by virtue of her additional 
role, being that of Chief Operating 
Officer. In February 2024, the 
Nomination Committee reviewed the 
arrangements for engaging with the 
workforce given that the CPO left 
the Company in January 2024 and 
agreed that John Treharne would 
act as the designated Non-Executive 
Director for workforce engagement 
matters supported by Simon Jones. 
The Committee felt that John, as 
the founder of the business, would 
be best placed to take on this 
role supported by Simon who has 
extensive experience in people 
engagement matters.

Provision 9
John Treharne, Executive Chair of 
the Board from January 2023 to 
September 2023, was not considered 
independent on appointment as Chair 
in July 2022 as he was the founder 
of The Gym Group and formerly held 
the positions of CEO until September 
2018 and Founder Director until July 
2022. Prior to the appointment of 
Will Orr as CEO in September 2023, 
the Board believed that it was in the 
best interests of the Group for John 
to hold the role of Executive Chair for 
a limited period of time to support 
the transition to a new CEO. The 
Board believed that this exceptional 
arrangement was appropriate, as 
John’s unrivalled knowledge of The 
Gym Group and Board tenure offered 
stability and consistency for the 
Board and support for the Executive 
Directors during a period of significant 
change – no risks associated with 
non-compliance with the Code were 
identified as the appointment was 
short term in nature. In September 
2023, with the appointment of Will Orr 
as CEO, John stood down from the 
position of Executive Chair. 

2023 Governance report
Our governance reporting follows  
the order set out in the Code: 

Division of responsibilities
More information can be  
found on page 76.

Audit, risk and internal control
More information can be  
found on pages 84 to 89.

Compliance with the Code
Board leadership and  
Company purpose
More information can be  
found on page 75.

Composition, succession  
and evaluation
More information can be  
found on pages 80 to 83.

Remuneration
More information can be  
found on pages 92 to 107.

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Board of Directors

John Treharne
Chair of the Board

Will Orr
Chief Executive Officer

Luke Tait
Chief Financial Officer

Elaine O’Donnell
Senior Independent Director

Wais Shaifta 
Non-Executive Director

Richard Stables
Non-Executive Director

Simon Jones
Non-Executive Director

Committees

Committees

Committees

Committees

Committees

Committees

Committees

Career
John founded The Gym Group 
in 2007 and has over 30 years’ 
experience in the health and 
fitness industry. 

John launched Dragons Health 
Club plc in 1991, before its 
flotation on AIM in 1997 and 
sale to Crown Sports plc in 
2000.

John was appointed Chair of 
the Board and the Nomination 
Committee in July 2022, and 
took on the role of Executive 
Chair in January 2023, with 
a focus on supporting the 
transition to a new CEO. John 
stood down as Executive Chair 
in September 2023 when Will 
Orr joined the Board as CEO. 

Board skills and experience
John’s wealth of operational 
and leadership experience 
and knowledge of industry 
trends offers the Board 
valuable context to develop 
its strategy and inform its 
decisions. As founder of 
The Gym Group, John has 
an unmatched network of 
industry connections and 
corporate knowledge used to 
support the business and the 
Board’s evolution, and as Chair, 
John provides stability and 
continuity in leadership. 

Other appointments
ukactive 
Board member 

EuropeActive 
Board member 

Career
Will joined The Gym Group 
as Chief Executive Officer 
(‘CEO’) in September 2023. 
Will was formerly MD of Times 
Media Limited, publisher of 
the Times and Sunday Times, 
and previously held Managing 
Director roles for RAC and 
British Gas (Centrica Plc). Will 
is a Fellow of the Marketing 
Society and has an MBA from 
London University.

Career
Luke is the Group’s Chief 
Financial Officer (‘CFO’) 
and joined The Gym Group 
in October 2022. Luke was 
formerly Group CFO of 
Nando’s Group Holdings 
Limited, the global restaurant 
business, which he joined in 
2017. Prior to this, he held 
various finance roles at SSP 
plc, including CFO of the UK 
and US businesses and Group 
Corporate Finance Director, 
finishing his time as Group 
Financial Controller. Luke is 
a chartered management 
accountant.

Career
Elaine is a highly experienced 
financial professional and is 
Senior Independent Director 
and Chair of the Audit and Risk 
Committee. She is also Chair of 
the Audit Committee of On the 
Beach Group plc, and Chair of 
the Audit and Risk Committee 
and Non-Executive Director of 
SThree plc. She was formerly 
Chair of Games Workshop 
plc until 31 December 2022, 
having served in various roles 
on that Board since 2013. 
Elaine was previously a Partner 
at Ernst & Young and is a 
chartered accountant.

Board skills and experience
Will brings significant 
experience developing 
and delivering sustainable 
customer growth strategies 
(including pricing, proposition, 
digital marketing, and 
retention strategies) as well 
as operational expertise in 
businesses where customer 
experience is critical. 

Board skills and experience
Luke brings a broad experience 
to the Board from global 
leisure businesses to lead the 
finance function. In his first full 
year as CFO in 2023, Luke has 
worked with the leadership 
and stakeholders across the 
business to ensure the Group 
is well placed to capitalise 
on the significant market 
opportunities ahead.

Board skills and experience
Elaine brings to the Board 
extensive experience as a 
Non-Executive Director and 
plc Chair, and Committee 
member of a diverse range of 
businesses. Elaine’s financial 
knowledge and expertise, in 
addition to her online retail 
industry experience, supports 
the Board in its oversight of the 
Group’s financial reporting and 
related controls.

Other appointments
None

Other appointments
None

Other appointments
On the Beach plc   
Senior Independent  
Director and Chair of  
the Audit Committee 

SThree plc   
Chair of the Audit  
& Risk Committee 

Career
Richard is an experienced 
corporate financier, having 
spent 32 years at Lazard. 
Currently, Richard is a Partner 
at Fulcrum Advisory Partners 
LLP, an independent advisory 
firm, a Senior Advisor to 
Blantyre Capital and a Non-
Executive Director of Archer 
Ltd. Richard is a chartered 
accountant.

Career
Wais is currently CEO of 
PrivateDoc and has substantial 
e-commerce expertise from 
a number of leading online 
businesses. Prior to his 
current role, Wais was CEO 
at Push Doctor, one of the 
leading digital healthcare 
companies in Europe, working 
in partnership with the NHS to 
connect thousands of patients 
a week with clinicians. Before 
joining Push Doctor, Wais was 
Director of Global Operations 
at Treatwell, and prior to that 
was International Operations 
Director at Just Eat.

Board skills and experience
Wais’ background in leading 
technology businesses gives 
him a strong understanding of 
the vital role technology plays 
in our drive to be ever more 
relevant to members. Wais’s 
experience of healthcare 
businesses means he is well 
aligned with our purpose to 
provide access to affordable 
fitness for all.

Board skills and experience
Richard brings his strong 
experience of corporate 
finance and understanding 
of the UK financial markets 
to support the Board in 
its strategic direction and 
decision-making, deepening 
the Board’s skillset for the 
future. 

Career
Simon is CEO of Away Resorts 
and, prior to this role, was 
Managing Director for Premier 
Inn and Restaurants, UK and 
Global Commercial Director 
at Whitbread, leading the 
UK business for Premier Inn 
and Whitbread’s portfolio of 
restaurant brands since 2016. 
Simon was also Marketing 
and Strategy Director at 
Premier Inn and, before joining 
Whitbread in 2012, had over 15 
years’ experience as a strategy 
consultant, working with a 
variety of clients across the 
retail and hospitality space, 
latterly as a partner at OC&C 
Strategy Consultants.

Board skills and experience
Simon has extensive 
commercial and operational 
experience in building UK-wide 
businesses whose customer 
proposition is based on value 
and quality, which supports the 
Board’s discussions and future 
growth plans. 

Other appointments
PrivateDoc 
CEO

Reach plc   
Non-Executive Director

Samaipata   
Operating Partner

Snappy Group   
Non-Executive Director

Other appointments
Fulcrum Advisory Partners LLP 
Partner

Other appointments 
Away Resorts  
CEO

Blantyre Capital  
Senior Advisor

Archer Ltd 
Non-Executive Director

During the year, David Kelly 
and Emma Woods stood 
down as Non-Executive 
Directors. Richard Darwin, 
formerly CEO, stood down 
on 24 March 2023 and on 
31 January 2024, Ann-marie 
Murphy, formerly COO, also 
stood down from the Board.

Simon Jones was appointed 
a Non-Executive Director 
on 6 February 2023 and 
Will Orr was appointed CEO 
and joined the Board on 
1 September 2023. 

Committees

 Nomination Committee

 Audit and Risk Committee

Remuneration Committee

 Sustainability Committee

72  |

Chair

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Governance report
Executive Committee 

Governance report
Corporate Governance report 

Board leadership  
and business purpose 
Governance 
Role of the Board 
The Board is the principal decision-
making body in the Group. It 
is collectively responsible for 
promoting the long-term success 
of the business for the benefit of its 
members, achieving this through the 
creation and delivery of sustainable 
shareholder value.  

The Board also carefully considers 
its wider stakeholders, including 
colleagues, customers and suppliers, 
when making decisions. Further 
information can be found in our s.172 
statement on pages 66 to 69. 

The Board is also responsible for 
ensuring that effective internal 
control and risk management systems 
are in place. The matters reserved  
for the Board can be found on  
our website. 

Board Committees 
The Board has formally delegated 
certain governance responsibilities to 
its Board Committees to assist with 
fulfilling its responsibilities, as outlined 
in the table below.

In addition to setting the strategy 
of the business and overseeing its 
implementation by management, 
the Board provides leadership to the 
business on purpose, culture, values 
and ethics, sustainability, monitoring 
overall financial performance 
of the business, and ensuring 
effective corporate governance, 
succession planning and stakeholder 
engagement.  

Governance structures as at 31 December 2023

The Board
The schedule of matters reserved for the Board includes the consideration and approval of:

 Ÿ

 Ÿ

the Group’s strategic aims, 
objectives and commercial 
strategy;

review of performance relative  
to the Group’s business plans  
and budgets;

 Ÿ major changes to the Group’s 
corporate structure, including 
acquisitions and disposals;

 Ÿ material capital expenditure;
 Ÿ

the financial statements, Group 
dividend policy and interim 
results;

 Ÿ major changes to the capital 
structure, including tax and 
treasury management;

 Ÿ major changes to accounting 

policies or practices;

 Ÿ

 Ÿ

 Ÿ

the system of internal control  
and risk management policy;

the Group’s overall risk appetite; 
and

the Group’s corporate 
governance and compliance 
arrangements.

Board Committees
The Board formally delegates certain matters to one of the Committees set out below.

Nomination 
Committee
See report 
Pages 80 to 83

Audit and Risk 
Committee
See report 
Pages 84 to 89

Sustainability 
Committee
See report 
Pages 90 to 91

Remuneration 
Committee

See report 
Pages 92 to 107

David Melhuish
Chief Development and 
Sustainability Officer

Committees

Career
David joined The Gym Group 
in April 2013 and has been 
critical to the rapid growth 
of the estate and ongoing 
strategic expansion. In 
2021, David was promoted 
to Chief Development and 
Sustainability Officer and 
is responsible for delivery 
and support of The Gym 
Group’s high quality gym 
estate, as well as developing, 
implementing, and leading 
our sustainability strategy. 
David acts as an ambassador 
for all sustainability-related 
matters at The Gym Group, 
both internally and externally. 
He ensures the business is 
well positioned to meet its 
designated sustainability 
reporting and disclosure 
obligations, as well as wider 
corporate targets.

David was previously the Head 
of Development at Central 
England Co-operative.

Milan Juza
Chief Technology Officer

Nick Shelmerdine
Director of Strategy and 
Corporate Development

Ruth Jackson
Chief People Officer

Career
Milan joined The Gym Group 
in March 2023 to lead the 
Technology and Product 
function. Prior to joining the 
Group, Milan led a global 
e-commerce technology 
team at TUI Group and also 
brings a wealth of technology 
leadership and digital product 
delivery experience from 
several industries including 
telecoms, media, and 
financial services.

During his career, Milan 
led and successfully 
delivered several large-scale 
technology and business 
transformation initiatives 
as well as numerous market-
leading innovations and 
services. Milan is passionate 
about building and growing 
high-performing teams 
and organisations, creating 
real business advantage 
through technology, and 
helping organisations to grow 
business agility.

Career
Nick is The Gym Group’s 
Director of Strategy and 
Corporate Development. 
Nick joined The Gym Group 
in November 2021 and was 
formerly Associate Partner at 
OC&C Strategy Consultants 
and MD of Delivery at The 
Restaurant Group plc, 
focused on building a food 
delivery business and major 
transformation projects. Nick 
brings his expertise in growth 
strategy, M&A, business 
development and change in the 
consumer and leisure space to 
the Executive Committee.

During his time at The 
Gym Group, Nick has been 
crucial in the development 
of the strategic direction of 
the business. Nick delivers 
a more forward-looking 
approach to decision-making 
to evaluate and seize new 
growth opportunities.

Career
Ruth joined The Gym Group 
as People and Development 
Director in October 2022 and 
was promoted to Chief People 
Officer in December 2023. Ruth 
has held a number of senior 
HR positions in leading leisure 
and hospitality businesses, 
including People Director for 
Zizzi Restaurants (Azzurri 
Group), People Director at 
Cote Brasserie and spent over 
11 years at Whitbread in a 
variety of HR roles.

Ruth brings wide HR and 
operational experience to drive 
employee engagement and 
foster a positive team culture 
to support business growth. 
During her time at The Gym 
Group, Ruth has realigned the 
People team to deliver high 
value support to all areas 
of the business, focusing on 
creating high performing 
teams through talent 
performance, development 
and retention. 

During the year, Jasper McIntosh and Emily Kortlang both stood down and Ruth Jackson 
was appointed as Chief People Officer in December 2023.

How the Board and Executive Committee work together

The Board and Executive Committee work closely together to ensure the robust governance of the 
business and successful execution of our strategy. Over the year, the Board and Executive Committee 
worked closely on delivering transformational change projects in strategy and the consumer 
proposition with a focus on ensuring that the Group is well resourced, motivated and driven by our 
purpose to break down barriers to fitness for all.

Will Orr, CEO and Luke Tait, CFO, are also members of our Executive Committee, and their 
biographies are on page 72. Ann-marie Murphy was part of the Executive Committee during 2023 
until she left the Company in January 2024. 

Committees

 Nomination Committee

 Audit and Risk Committee

Remuneration Committee

 Sustainability Committee

Chair

74  |

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Governance report
Corporate Governance report  
continued

Division of Board 
responsibilities
The Board and its Committees have 
a scheduled forward programme of 
meetings, aligned to the updated 
strategy, to ensure that sufficient 
time is allocated to each key area and 
the Board’s time is used effectively. 
As at 31 December 2023, our Board 
comprised four Independent Non-
Executive Directors, of which one 
acts as Senior Independent Director, 
one non-independent Non-Executive 
Director, three Executive Directors and 
the Chair. Each of their responsibilities 
is listed on pages 76 to 77 and 
more information on their specific 
contributions to the business can be 
found in their biographies on pages 
72 to 73. 

The Chair of the Board and the 
Non-Executive Directors also met 
without the Executive Directors being 
present, and the Senior Independent 
Director held discussions with the 
Non-Executive Directors without the 
Executive Directors or the Chair of the 
Board being present. 

Directors were made aware of the key 
discussions and decisions made at 
each of the four principal Committees. 

The Chair of each Committee also 
provided a detailed summary of  
the key matters discussed at each of 
their respective Committee meetings 
at the Board meeting following the 
relevant Committee meeting.  

On the occasion that a Director 
is unavoidably unable to attend a 
scheduled meeting, they receive a 
briefing from the Chair of the Board 
before the meeting, so that their 
comments and input can be taken 
into account at the relevant meeting, 
and the Chair provides an update to 
them after the meeting.

There is sufficient flexibility for items 
to be added to the agenda, which 
enables the Board to focus on key 
matters relating to the business at  
the right time. 

Roles and key responsibilities

Chair of the Board

John Treharne was 
appointed Chair of the 
Board in July 2022, and 
Executive Chair in January 
2023, for a limited period 
to support the transition 
to a new CEO. John stood 
down as Executive Chair 
in September 2023. John’s 
responsibilities include:

 Ÿ The leadership, effectiveness and governance of the Board. 
 Ÿ Setting the agenda, style and tone of Board discussions with a particular  

focus on strategic matters. 

 Ÿ Ensuring each Non-Executive Director makes an effective contribution to the Board. 
 Ÿ Ensuring that the Directors receive accurate, timely and clear information. 
 Ÿ Chairing the Nomination Committee. 
 Ÿ Promoting a culture of openness and debate. 
 Ÿ Facilitating constructive Board relations.

Chief Executive Officer (‘CEO’)

Will Orr’s responsibilities 
as Chief Executive Officer 
include:

 Ÿ Proposing the strategic objectives of the Group for approval by the Board and 
delivering the strategic and financial objectives in line with the agreed purpose 
and strategy. 

 Ÿ Leading the Executive Committee and senior management in managing the 

operational requirements of the business.

 Ÿ Providing clear and visible leadership of our shared values.
 Ÿ Responsible for the effective and ongoing communication with colleagues and 

shareholders.

Chief Financial Officer (‘CFO’)

Luke Tait’s responsibilities 
as Chief Financial Officer 
include: 

 Ÿ Working with the Executive Directors and Executive Committee to develop  

and implement the Group’s purpose and strategic objectives.

 Ÿ Monitoring and reporting on the financial performance of the Group. 
 Ÿ Ensuring that the Group remains appropriately funded to pursue the  

strategic objectives. 

 Ÿ Investor relations activities and communications with shareholders.
 Ÿ Financial reporting including the preparation of the Annual Report and Accounts.

76  |

Roles and key responsibilities continued

Senior Independent Director (‘SID’)

Elaine O’Donnell became 
the SID in January 2024 
when Emma Woods stood 
down in December 2023. 
Elaine’s responsibilities 
include: 

 Ÿ Acting as a sounding board for the Chair of the Board and serving as an 

intermediary for the other Directors as necessary.
 Ÿ Acting as lead independent Non-Executive Director. 
 Ÿ Leading the Non-Executive Directors in the performance evaluation of the  

Chair of the Board, with input from the Executive Directors. 

 Ÿ Being available to meet with shareholders in the event that the Chair of  

the Board or the Executive Directors are unavailable.

Non-Executive Directors

Responsibilities of the 
Non-Executive Directors 
include: 

Company Secretary

The Company Secretariat 
function carries out the 
following responsibilities:

 Ÿ Constructively challenging management proposals and providing advice  

in line with their respective skills and experience.

 Ÿ Helping develop proposals on strategy.
 Ÿ Having a prime role in appointing and, where necessary, removing Executive Directors.
 Ÿ Having an integral role in succession planning.

 Ÿ Supporting the Chair of the Board and the Non-Executive Directors with 

their responsibilities. 

 Ÿ Advising on regulatory, compliance and corporate governance matters.
 Ÿ Facilitating individual induction programmes for Directors and assisting  

with their development as required. 

 Ÿ Communications with shareholders and organisation of the AGM.
 Ÿ Facilitating training for Board members.

Board meetings
The Board’s programme of meetings allows key areas of focus to be established and reviewed on a regular basis. 
Scheduled Board meetings are predominantly held in person, with additional virtual and hybrid meetings facilitated 
where required. Management teams and colleagues attend to support the Board’s assessment of performance, discuss 
progress and agree key priorities.

When unable to attend a meeting, a Director receives papers and has the opportunity to feed back comments in advance 
to John Treharne, the Chair of the Board, or the respective Committee Chair. The below table shows the attendance of 
Directors at scheduled Board meetings in 2023. 

John Treharne
Will Orr1 
Luke Tait
Wais Shaifta
Emma Woods2
Ann-marie Murphy3
Elaine O’Donnell4
Richard Stables
Simon Jones5
Richard Darwin6
David Kelly7

Board

9/9
3/9
9/9
9/9
8/9
9/9
9/9
9/9
8/9
2/9
2/9

Nomination  
Committee

Audit and Risk 
Committee

Remuneration 
Committee

Sustainability 
Committee

2/2

2/2
2/2

2/2
2/2
1/2
1/2
1/2

3/4
4/4

4/4

3/4

2/4

5/6

6/6

4/6

3/6

4/4
2/4

4/4

3/4

3/4
1/4
1/4

1  Will Orr joined the Board on 1 September 2023. 
2  Emma Woods stood down from the Board at the close of business on 31 December 2023. 
3  Ann-marie Murphy stood down from the Board on 31 January 2024.
4  Elaine O’Donnell joined the Sustainability Committee on 3 April 2023. 
5  Simon Jones joined the Board on 6 February 2023. 
6  Richard Darwin stood down from the Board on 24 March 2023. 
7  David Kelly stood down from the Board on 11 May 2023.

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Governance report
Corporate Governance report  
continued

Director independence 
In line with the Code, John Treharne, 
Chair of the Board, was not deemed 
independent on appointment 
having previously been an Executive 
Director of the Company. Non-
Executive Directors Wais Shaifta, 
Emma Woods, Elaine O’Donnell, 
David Kelly and Simon Jones all of 
whom served during the year, were 
determined to be independent on 
and during their appointments. 
As a result of his connections 
with one of the Company’s major 
shareholders, Richard Stables was 
not considered independent on 
appointment to the Board.  

The independence of the Non-
Executive Directors is closely 
monitored by the Board on an 
ongoing basis and the Corporate 
Governance Code statement which 
includes information on the Board’s 
decisions on independence is set out 
on page 71.

Cross directorships 
Elaine O’Donnell and David Kelly, who 
stood down from the Board in May 
2023, both serve as Non-Executive 
Directors on the board of On The 
Beach plc. 

How the Board spent its time 
The Board measures the time spent on 
strategy, governance and operational 
performance at each meeting. The 
biggest part of the Board’s time 
was spent on strategy, followed 
by governance and operational 
performance, which the Board 
considers to be appropriate. Minutes 
of all Board and Committee meetings 
are taken by the Company Secretary 
and circulated for comments and 
approval. Any unresolved concerns 
raised by a Director are recorded in 
the minutes.

The following sets out the key areas of focus for the Board during the year:

Strategy

 Ÿ Strategy refresh and approval
 Ÿ Site approvals and pipeline reviews 
 Ÿ Consideration of sustainability matters
 Ÿ Performance management and talent review of executive management
 Ÿ Functional reports including People and Operations
 Ÿ Trading environment reviews and consideration of market conditions 
 Ÿ Stakeholder engagement including updates on feedback received from investors 
 Ÿ Pricing and member plan review 

Financial

 Ÿ Business performance, including trading updates and the market’s response to announcements
 Ÿ Preparation of the Annual Report and Accounts, full and half year announcements
 Ÿ Engagement with the Group’s banks 
 Ÿ Updates on capital markets activities 
 Ÿ Budget and financial planning 

Technology

 Ÿ Improved app and mobile web experience
 Ÿ Technology investment and improvements

Governance

 Ÿ Approval of the Annual Report and Accounts 
 Ÿ Annual AGM plans
 Ÿ Succession planning and Board composition, independence  

and roles and responsibilities 
 Ÿ Diversity and inclusion matters
 Ÿ Onboarding and development of new Directors 
 Ÿ Board training and development
 Ÿ Remuneration policy considerations

Board skills and composition
Information and support
An agenda and accompanying pack 
of detailed papers are circulated to 
the Board prior to the meeting, usually 
a week in advance, via a secure digital 
app. Given the fast-paced nature 
of the business, certain relevant 
information, such as latest trading 
data up to the prior day, is shared 
with Directors at Board meetings.  
These include reports from 
Executive Directors on their areas 
of responsibility and additional 
reports from other members of senior 
management and external advisers. 
Members of senior management 
are often invited to present relevant 
matters to the Board. All Directors 
have direct access to senior 
management should they require 
additional information on any of 
the items to be discussed, and the 
Company Secretary, should they wish 
to discuss governance, procedural or 
administrative matters. The Board and 
the Audit and Risk Committee also 
receive regular and specific reports to 
allow the monitoring of the adequacy 
of the Group’s system of internal 
controls.

The information supplied to the Board 
and its Committees is kept under 
review and is formally assessed on 
an annual basis as part of the Board 
evaluation exercise to ensure it is fit 
and proper for purpose and that it 
enables sound decision-making.

Training and development
The Group has developed an 
induction programme to provide new 
Directors with a formal and tailored 
induction that includes visiting several 
operational locations. The Board and 
Committees’ standing agenda items 
include the briefing of Directors on 
a wide range of topics, which include 
corporate governance, legal and 
regulatory requirements. Additionally, 
Directors have access to the advice 
and services of the Company 
Secretary and independent and 
professional advice at the Group’s 
expense should they determine  
that this is necessary to discharge 
their duties. 

Re-election of Directors
The Board considers all Directors to 
be effective, committed to their roles 
and to have sufficient time to perform 
their duties. In accordance with the 
Articles of Association, all Directors 
will offer themselves for election or 
re-election at the Company’s AGM in 
May 2024. 

All of the Directors have service 
agreements or letters of appointment 
in place and the details of their 
terms are set out in the Report of 
the Remuneration Committee. The 
service agreements and letters 
of appointment are available 
for inspection at the Company’s 
registered office during normal 
business hours. 

Directors’ conflicts of interest
No Directors took on additional 
significant commitments during the 
year which impacted on their ability to 
carry out their duties. All Directors act 
in line with the Group’s Conflicts Policy. 

No contract with the Company or 
any subsidiary undertaking of the 
Company in which any Director was 
materially interested existed at the 
end of the financial year.

Relationship with shareholders
Ensuring a satisfactory dialogue with 
shareholders and receiving reports 
on the views of shareholders is a key 
matter reserved for the Board.

The Board is committed to maintaining 
good communications with existing 
and potential shareholders based 
on the mutual understanding of 
objectives. During the year, the Group 
had regular dialogue with institutional 
shareholders in order to develop 
an understanding of their views 
which was communicated back to, 
and discussed with, the Board.  
These discussions were primarily led 
by the Chair in the early part of the 
year with the Chief Financial Officer 
also taking part where necessary and, 
once Will Orr joined the Company in 
September 2023, he also met with 
several shareholders as part of his 
induction programme. 

These discussions covered strategy, 
governance matters, business 
performance, results (at the year-end 
and half year) and remuneration. 
Through these meetings, the views 
of shareholders are brought to the 
attention of the Board and are 
discussed at Board meetings when 
deemed appropriate. Management 
also conducts meetings with 
institutions that focus on private 
clients, as a way of extending the 
Company’s shareholder base. 

The Chair, CEO and CFO spoke with 
shareholders during the year on a 
number of matters which included 
executive remuneration and further 
details of this engagement is set out 
in the Report of the Remuneration 
Committee on pages 92 to 107. 

The Board receives regular investor 
feedback through our joint brokers, 
Deutsche Numis Limited and Peel 
Hunt LLP, both at Board meetings 
and through written updates, as well 
as via our remuneration consultants, 
who provide updates to the Board on 
institutional shareholder views. 

Presentations were given to analysts 
and investors as part of the annual 
and interim results roadshows. Further 
information for investors is included 
in the investors’ section of the Group’s 
website at www.tggplc.com. The CEO 
and CFO hold presentations at the 
half year and full year results, with 
such presentations being made 
available as audio recordings on the 
investor website. Other members 
of management such as the COO 
attended where appropriate. 

The Group also maintains a holistic 
timetable of press engagement 
on commercial and corporate 
matters, which is managed through 
Instinctif Partners.

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Governance report
Report of the Nomination Committee

Dear Shareholder 
I am pleased to present the Report 
of the Nomination Committee (the 
‘Committee’), and to report on 
developments since last year.

The Committee has a key role in 
ensuring that the Board and the 
broader business has the right 
people with the skills and experience 
needed so that the business is set up 
for success. 

Whilst 2023 has been a positive year, 
it was also a transitional year which 
saw significant management change. 
To that end, I am delighted that the 
Company welcomed Will Orr as our 
new CEO in September 2023. Will’s 
appointment has been a crucial step 
in our strategic journey and he has 
made significant impact in the short 
time that he has been with us. Page 81 
sets out further details on the process 
by which Will was identified and 
appointed. 

Roles and responsibilities 
The role of the Committee is to 
develop and maintain a formal, 
rigorous and transparent procedure 
for making recommendations on 
appointments and reappointments to 
the Board. In addition, it is responsible 
for reviewing the succession plans for 
Executive Directors and Non-Executive 
Directors. This involves:

 Ÿ Keeping under review the 

leadership needs of the Group, 
both Executive and Non-Executive, 
with a view to ensuring the 
continued ability of the Group 
to compete effectively in the 
marketplace;

 Ÿ Regularly reviewing the structure, 
size and composition of the Board 
to ensure it has an appropriate 
balance of skills, diversity, 
experience, knowledge and 
independence, and reporting 
and making recommendations 
to the Board with regard to any 
changes; and

 Ÿ Regularly assessing the 

knowledge, skills and experience  
of individual Board members  
and reporting those results to  
the Board.

Objectives 
 Ÿ

To ensure the Board has an 
appropriate balance of skills, 
diversity, experience, knowledge 
and independence.

 Ÿ

 Ÿ

 Ÿ

To ensure that the most suitable 
candidates for Executive and Non-
Executive positions are identified 
and nominated to fill vacancies as 
and when they arise.

To ensure that appropriate 
succession plans are in place for 
Directors and senior executives of 
the Group.

To undertake a Board evaluation 
process to identify developmental 
needs that can enhance 
Board practices and Director 
performance.

Committee areas  
of focus in 2023 
 Ÿ Oversaw the search for and 

appointment of a new CEO, Will 
Orr, and oversaw his full, formal 
and tailored induction programme 
(see below for further details).

 Ÿ Oversaw the search for and 

appointment of a Non-Executive 
Director in 2023 resulting in the 
appointment of Simon Jones. 
 Ÿ Reviewed the composition of 

the Board and its Committees 
and continued with the ongoing 
review process of Board rotation 
and succession which included 
the Executive Committee and the 
senior management team. 

 Ÿ Oversaw progress on diversity and 
inclusion initiatives which included 
a target of having 20% of senior 
managers from Black, Asian and 
minority ethnic backgrounds. 
 Ÿ Reviewed the strategies in place 
to develop talent, in particular, a 
newly created reverse mentoring 
and coaching programme.

 Ÿ Reviewed the appropriateness of 
the alternative arrangements in 
place as regards Provision 5 of the 
Code (workforce engagement).
 Ÿ Considered relevant corporate 
governance matters relating to 
composition of the Board on an 
ongoing basis.

 Ÿ Recommending to the Board the 
appointment of Elaine O’Donnell 
as Senior Independent Director 
following the resignation of Emma 
Woods in December 2023 after 
seven years.

 Ÿ Recommending to the Board the 
appointment of Wais Shaifta 
as Remuneration Committee 
Chair with effect from 1 January 
2024 following the resignation of 
Emma Woods. 

Succession planning at  
Board level
The Committee has put in place 
an orderly succession plan for 
both Executive and Non-Executive 
Directors, taking into account 
governance requirements and the 
balance of skills and experience 
required on the Board. The Committee 
will keep this process under 
regular review.

In February 2023, Simon Jones joined 
the Board as a Non-Executive Director. 
Simon brings extensive commercial, 
operational and strategic experience, 
broadening and deepening the 
Board’s overall skillset.

David Kelly and Emma Woods both 
stood down in 2023 as part of 
effective succession planning and the 
rotation of Directors on the Board.

Search for a new CEO 
In early 2023, we conducted an 
extensive market search for a 
new CEO. A sub-Committee of the 
Board comprising me; our Senior 
Independent Director at the time, 
Emma Woods; and Richard Stables 
had discussions with various 
executive search agencies and the 
sub-Committee agreed that Odgers 
Berndtson (‘Odgers’) be appointed 
to lead the search for a new CEO. 
The sub-Committee felt that Odgers, 
having already worked with the 
Company on Non-Executive Director 
recruitment previously, had a good 
understanding of the business and a 
strong pipeline to draw from.

Odgers led a thorough process based  
on the requirements set by the 
Committee, which was overseen by 
Emma Woods and a Board-approved 
sub-Committee, which reviewed 
the shortlist and conducted initial 
interviews. 

Once the first round of interviews 
was complete, the sub-Committee 
proposed various candidates for the 
rest of the Board to meet. Ultimately, 
the process continued until we had 
reached a position where there were 
two strong candidates for the final 
stage where both candidates were 
invited to provide a presentation 
to the Board before a final decision 
was made. All Board members were 
engaged in the process and all of 
them met the two final candidates, 
some on several occasions. Overall it 
was felt that Will Orr would be the best 
fit for the Company for its next stage 
of growth.

Once Will was appointed, a tailored 
induction plan was created, which 
included a 100 day plan, and Will 
was able to dedicate time, ahead of 
joining, to meet the team which was 
an ideal opportunity for him to start 
to build relationships and understand 
the culture of the business before 
commencing. Will formally joined the 
Company on 1 September 2023. 

Succession planning  
beyond the Board
The Committee regularly reviews the 
composition and succession plans in 
place for members of the Executive 
Committee and their direct reports. 
The Committee received a report 
on the future model, capability and 
succession planning for key roles 
within the wider business, focusing 
on the Executive Committee and 
the senior management team with 
ongoing resource requirements 
in mind. 

In addition, the CEO regularly briefs 
the Board about the performance 
of individual Executive Committee 
members and any changes that he 
proposes to make to this team.

|  81

“We have seen significant changes this 
year but believe we are building a strong 
Board that is well placed to continue 
growth, focus on our unique capabilities 
and strengthen us for the future.”

John Treharne | Chair of the Nomination Committee

Committee members

Chair of the Committee

Committee  
members

Number of meetings held in 2023

John Treharne

Wais Shaifta 
Elaine O’Donnell  
Richard Stables  
Simon Jones*

2

*  Simon Jones joined the Committee in February 2023. Emma Woods stood down 

in December 2023.

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Nomination Committee  
continued

David Kelly and Emma Woods both 
stood down in 2023 as part of 
effective succession planning and the 
rotation of Directors on the Board.

Whilst this activity does not take 
place formally within the meetings of 
the Nominations Committee, it does 
form part of its work in overseeing 
Executive Committee development, 
the overall succession process and 
the pipeline of talent available for 
succession to the Board. Board 
members have regular contact with 
members of the Executive Committee 
and the wider senior management 
team, through formal Board 
presentations, attendance at annual 
strategy days, and regular visits to 
the head office and other Group sites, 
when Non-Executive Directors meet 
members of the Executive Committee 
and senior management team on 
a less formal basis. Non-Executive 
Directors also mentor and provide 
guidance to Executive Committee 
members as well as members of the 
senior management team, subject 
to the specific requirements of 
the mentee. 

During the year, Jasper McIntosh and 
Emily Kortlang left the business and in 
January 2024 Ann-marie Murphy also 
left the business. Ruth Jackson was 
appointed as Chief People Officer in 
December 2023.

Workforce representation
As regards Provision 5 of the Code, 
the Committee recognises that 
the Company did not comply with 
this provision in 2023. However, 
during the year, Ann-marie Murphy 
as COO ensured that the views of 
the wider workforce were regularly 
represented by reporting on People 
and Operations which is a standing 
agenda item at each Board meeting 
– these views are fed into the Board’s 
decision-making process. In addition, 
the Sustainability Committee 
receives reports and information 
on workforce matters including 
equality, diversity and inclusion and 
team development initiatives.  

The Committee reviewed the 
effectiveness of this alternative 
arrangement in 2023, and concluded 
that, as Ann-marie Murphy left the 
Group in January 2024, John Treharne 
would act as the designated Non-
Executive Director for workforce 
engagement matters supported by 
Simon Jones. 

The Committee felt that John, as the 
founder of the business, would be best 
placed to take on this role supported 
by Simon who has extensive 
experience in people engagement 
matters.

Diversity and inclusion
Our Diversity and Inclusion policy 
states that no individual should be 
discriminated against on the grounds 
of age, disability, gender reassignment, 
marriage and civil partnership, 
pregnancy and maternity, race 
(which includes colour, nationality and 
ethnic or national origins), religion or 
belief, sex or sexual orientation. Our 
policy is reflected in our approach 
to recruitment at all levels, including 
Board level, and is stated in our 
employee handbook which forms part 
of our employees’ service contracts. 

We will be publishing our annual 
Gender Pay Gap report on our 
website in March 2024. Our mean 
gender pay gap to is 0.6% (versus 
3.3% in 2022). Our median pay 
gap remains consistent with 2022 
reporting as most of our employees 
undertake the same role and are 
therefore on the same pay-rate, 
regardless of whether they are male 
or female. Our full published gender 
pay gap report, together with our 
ethnicity pay gap report, will provide 
further details on our figures and 
the actions we are taking to address 
these gaps. 

As at 31 December 2023, the 
percentage of women on the 
Board was 33% and the Committee 
recognises that we did not meet the 
recommendations in Listing Rule 9.8.6 
(9) (a) (i) – the requirement to have 
at least 40% of Board appointments 
held by a woman. 

However, as 2023 has been a 
transitional year with significant 
management and strategic change, 
the Committee felt that it was right  
to prioritise the recruitment and  
on-boarding of a new CEO which 
would set the strategic direction of 
the Company. 

Since the year-end, the percentage 
of women on the Board has reduced 
to 14% as Emma Woods stood down 
in December 2023 and Ann-marie 
Murphy left the business in  
January 2024. 

The Committee feels that, after 
a period of significant change at 
Board level, a period of continuity 
and stability is appropriate whilst 
the new CEO becomes embedded in 
the business. Having said that, the 
Committee acknowledges that the 
composition of the Board is a matter 
that needs to be kept under constant 
review, especially in light of the 
diversity element, and will continue 
to evaluate the size and balance on 
the Board throughout 2024. We are 
pleased to confirm that we have met 
the recommendations in Listing Rules 
9.8.6 (a) (ii) and (iii) in that the Senior 
Independent Director role was held 
by a woman throughout 2023, firstly 
by Emma Woods and, following her 
resignation in December 2023, Elaine 
O’ Donnell, and that the Company 
has a Board member appointed 
from a minority ethnic background in 
Wais Shaifta. 

The Executive Committee’s direct 
reports, comprising our senior 
management team and certain 
heads of departments, have 44% 
(eight) female and 56% (ten) male 
members. We believe we are making 
progress towards a more diverse 
leadership in all areas, including 
gender and cultural diversity, 
and are working towards a more 
representative, diverse Board to 
reflect our workforce. We continue our 
commitment to diversity and inclusion 
through reviewing progress against 
our equality, diversity and inclusion 
pledges and projects focused on our 
purpose of breaking down barriers. 
Details of relevant initiatives can be 
found on pages 44 to 45.

The Group has collected the following data on the composition of the Board and Executive management relating to 
gender identity, sex of the individuals and the ethnic background as at 31 December 2023, as set out in the following 
tables:

Gender identity or sex of Board and Executive Committee members

Men

Women

Number of Board 
members

Percentage  
of the Board

6

3

67%

33%

Number of  
senior positions  
on the Board  
(CEO, CFO, SID  
and Chair)

3

1

Number in 
Executive 
Management

Percentage 
of Executive 
Management

5

2

71%

29%

Ethnic background of Board and Executive Committee members

Number of Board 
members

Percentage  
of the  
Board

Number of  
senior positions  
on the Board  
(CEO, CFO, SID  
and Chair)

Number  
in Executive 
Management

Percentage 
of Executive 
Management

White British or other White  
(including minority-white 
groups)

Asian/Asian British

Governance processes
The Committee meets at least twice 
a year and at such other times as 
the Chair of the Committee or any 
member of the Committee may 
request. In 2023, the Committee met 
twice and attendance at the meetings 
is shown in the table on page 77. 

The Committee has formal terms of 
reference which can be viewed on the 
Group’s website www.tggplc.com. 

In 2023, both Will Orr and Simon Jones 
worked through their full, formal and 
tailored induction programmes, which 
included site visits and gym tours, 
in-person and virtual Board meetings, 
a Board off-site meeting, and 
meetings with senior management 
and Group advisers. In their first 
year as Directors, all of our new 
colleagues have demonstrated great 
commitment to both learning and 
sharing the benefit of their extensive 
experience. 

8

1

89%

11%

4

–

7

–

100%

–

Board effectiveness review 
We held an internal Board 
effectiveness review in November 
2023, where a number of actions were 
identified, reported and discussed 
at the Board’s meeting in February 
2024. The review process comprised 
the completion of an anonymous 
questionnaire covering the various 
aspects of the activities of the Board 
and its Committees. Board members 
valued the feedback of their peers 
and the Board has drawn up a plan 
to implement appropriate changes 
based on the recommendations of 
the report. 

In addition, the Non-Executive 
Directors led by the Senior 
Independent Director, completed 
an evaluation of my performance 
as Chair in December 2023 and 
concluded that I was effective  
as Chair. 

I look forward to meeting shareholders 
at the AGM on 9 May 2024.

John Treharne
Chair of the Nomination Committee
13 March 2024

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Audit and Risk Committee

Dear Shareholder 
I am pleased to present the 
Audit and Risk Committee (the 
‘Committee’) report for the year 
ended 31 December 2023. This 
report is intended to provide 
shareholders with an insight in to 
how key topics were considered 
during the year, the activities of the 
Committee and how the Committee 
discharged its responsibilities  
in 2023. 

The Committee fulfils a vital role in 
the Group’s governance framework, 
providing valuable independent 
challenge and oversight across 
the Group’s financial reporting, 
risk management and internal 
control procedures. 

Whilst the business performed well 
during the period, 2023 saw ongoing 
disruption from economic and 
geopolitical instability. As with many 
UK consumer businesses, the Group 
continued to face an increased 
cost base from utilities, the supply 
chain and our workforce at a time 
when our customers faced financial 
hardship due to the continued 
cost-of-living crisis. Despite this 
challenging economic backdrop, 
the Group has shown good financial 
performance and has continued to 
make improvements to its internal 
controls throughout the year. I am also 
pleased to report that the full year 
audit process has been conducted 
according to plan and on time, and 
I would like to thank the Finance 
team and Ernst & Young LLP (‘EY’) for 
the planning and commitment that 
contributed to this.

Composition and Governance of the Committee
The Committee currently comprises three independent Non-Executive Directors 
(listed below with their appointment dates) who bring a wide range of financial 
and commercial expertise relevant to our market. Summary biographies of each 
Committee member are included on pages 72 to 73.

Committee Member

Appointment to the Committee

Elaine O’Donnell (Chair)

Wais Shaifta

Simon Jones

30 August 2022

11 May 2021

6 February 2023

Both David Kelly and Emma Woods were members of the Committee until they stood down in 2023. 

The Board is satisfied that as Chair,  
I have extensive, recent and relevant 
financial experience and that the 
Committee as a whole has a wide 
range of experience and competence 
relevant to the sector in which the 
Group operates through current and 
previous roles.

Whilst the management team and 
Chair of the Board are not members 
of the Committee, a positive 
working relationship is critical to 
the Committee’s proper function. 
Only members of the Committee are 
entitled to attend meetings, however 
standing invitations are extended 
to the Chief Financial Officer, Chief 
Executive Officer, Chair of the Board, 
the external auditors and other Non-
Executive Directors. In addition, the 
Committee also invites other senior 
finance and business managers to 
attend certain meetings where it is 
deemed appropriate.

Luke Tait, as Chief Financial Officer, 
has responsibility for all aspects of 
financial reporting, internal control 
and risk management. At the request 
of the Committee, Luke has attended 
all Committee meetings and updated 
the Committee on key matters.

The Company Secretary is Secretary 
to the Committee.

In 2023, the Committee met four 
times. Attendance at the meetings 
is shown in the table on page 77. In 
March 2023 and 2024, the Committee 
held a private session with the 
external auditor without members of 
management being present.

The Committee has formal terms 
of reference which can be viewed 
on the Company’s website: www.
tggplc.com. During the year, the 
Committee reviewed these terms of 
reference and made updates in line 
with best practice recommendations 
from the Corporate Governance 
Institute (‘CGI’).

Role and responsibilities  
of the Committee
The Committee’s role is to assist 
the Board with the discharge of 
its responsibilities in relation to 
financial reporting, risk management 
and internal control. 

This includes:

 Ÿ Reviewing the Group’s annual and 
half year financial statements and 
accounting policies. 

 Ÿ Monitoring the integrity of the 

Group’s financial statements and 
related announcements, including 
reviewing and challenging any 
significant financial reporting 
judgements contained therein.

 Ÿ As requested by the Board, 

assessing whether the Annual 
Report and Accounts, taken as 
a whole, is fair, balanced and 
understandable and provides 
the information necessary for 
shareholders to assess the Group’s 
position and performance, 
business model and strategy.

 Ÿ Reviewing the Group’s risk 

management framework, including 
principles, policies, methodologies, 
systems, processes, procedures 
and people; and advising on the 
Group’s risk appetite.

 Ÿ Monitoring compliance with 

internal control systems; reviewing 
the overall effectiveness of the 
Group’s system of internal control 
and risk management and making 
recommendations to the Board for 
improvements or developments. 
 Ÿ Regularly reviewing the need for 
an internal audit function to help 
in evaluating the robustness of 
current internal control systems.
 Ÿ Agreeing the external auditor’s 
engagement terms, scope and 
fees; monitoring and reviewing the 
effectiveness and independence 
of the external auditors; and 
ensuring appropriate policies are 
in place to protect independence.

 Ÿ Advising on the appointment 

of the external auditor and the 
extent and fees for any non-audit 
services provided.

 Ÿ Reviewing the effectiveness 

of the Group’s whistleblowing, 
anti-bribery and fraud 
prevention processes.

“I am pleased to continue the Committee’s 
work to ensure the effectiveness of the 
Group’s systems and controls, supporting 
the Company in its next phase of 
strategic ambition and growth.”

Elaine O’Donnell | Chair of the Audit and Risk Committee

Committee members

Chair of the Committee

Committee  
members

Number of meetings held in 2023

Elaine O’Donnell

Wais Shaifta 
Simon Jones*

4

*  Simon Jones joined the Committee in February 2023. Emma Woods stood down from the 

Committee when she left on 31 December 2023.

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Audit and Risk Committee  
continued

Summary of principal activities 
and focus in 2023
The principal activities since the 
last report were as follows:

 Ÿ Verification of the independence 
of the external auditor and 
approving the scope of the 
audit plan and the audit fees. 

 Ÿ Review and recommendation for 
approval by the Board, the 2023 
half year results including the 
investor presentation.

 Ÿ Review and recommendation for 
approval by the Board, the 2023 
full year results including the 
investor presentation.

 Ÿ Consideration of significant 
accounting matters and 
judgements in relation to the 
financial statements. This included 
consideration of management’s 
approach and the related 
comments of the external auditor. 

 Ÿ Consideration and 

 Ÿ

recommendation of the 
Group’s going concern and 
viability statements.

Evaluation of the reporting 
requirements of the TCFD 
framework and agreeing 
the scope and review of the 
reporting for climate-related 
financial disclosures.

 Ÿ Consideration of the Code 
requirements concerning 
fair, balanced and 
understandable reporting. 

 Ÿ Consideration of the Group’s risk 
management review, including 
assessment of the principal risks 
and risk appetite statement, and 
approval of the principal risks and 
uncertainties report.

 Ÿ Assessment of the effectiveness 
of risk management and internal 
control systems.

 Ÿ Review of compliance with, and 
continuing suitability of, the 
Committee’s terms of reference, 
approving minor updates. 

 Ÿ Oversight of the operation of the 
Group’s Whistleblowing and Anti-
Bribery policies, including training 
for all staff.

 Ÿ Discussions with the 

external auditors without 
management present.

 Ÿ

Engagement with the Financial 
Reporting Council (‘FRC’) in 
relation to their review of the 
Company’s Annual Report 
and Accounts for the year 
ended 31 December 2022, in 
accordance with Part 2 of the 
FRC Corporate Reporting Review 
Operating Procedures.

Significant issues and 
judgements relating to the 
financial statements 
The Committee has the responsibility 
to monitor the integrity of the Annual 
Report and Accounts and the Interim 
Results, including a review of the 
significant financial reporting matters 
and judgements contained in them. 

At its meeting in September 
2023, the Committee reviewed a 
comprehensive paper prepared by 
the Finance Director, which analysed 
the Group’s results for the half year 
and highlighted any significant 
issues and judgements arising in the 
preparation of the Group’s half year 
financial statements. In early 2024, 
an updated paper was prepared 
and reviewed, which supported the 
preparation of the Group’s Annual 
Report and Accounts 2023. It also 
provided information to support the 
Directors’ viability and going concern 
statements. The Committee also 
considered a paper prepared by the 
external auditor, which included their 
findings in respect of the audit of the 
full year financial statements and 
significant reporting and accounting 
matters therein. 

The most significant issues and 
judgements considered by the 
Committee were as follows:

Annual impairment testing
Consistent with prior years, as 
part of the year end procedures, 
management has tested goodwill 
for impairment. In addition, it has 
assessed whether there are any 
indicators of impairment in relation 
to tangible assets, right-of-use assets 
and intangible assets, and where such 
indicators are present, tested those 
assets for impairment. The cash flow 
forecasts used in the assessment 
were based on the Group’s three-year 
financial plan, together with assumed 
growth rates thereafter. A number 
of significant judgements have been 
made by management in relation 
to the impairment review process, 
the most judgemental of which are 
considered to be the determination 
of cash generating units (‘CGUs’) and 
the determination of the discount 
rates to apply to the future cash flows 
generated by each CGU.

The CGUs identified by management 
for both goodwill and other asset 
impairment testing in 2023 are 
consistent with those identified in 
the prior year and discussed in detail 
in the Committee report that was 
included in the 2022 Annual Report 
and Accounts. Nothing has come to 
light in the year, or fundamentally 
changed in the way the business 
operates, to suggest this would no 
longer be appropriate.

The discount rate applied to the 
CGU cash flows was calculated by 
management using internal and 
external data points and assumptions. 
As a result of changes in the external 
rates of interest, the pre-tax discount 
rate applied increased to 10.4%  
(2022: 8.5%). 

As part of their audit procedures, 
EY reperformed management’s 
impairment modelling, including 
the key assumptions and inputs, 
and concurred with management’s 
assessment. 

As well as the key judgements noted 
above, the Committee also reviewed 
and considered other accounting 
matters including the presentation of 
the non-underlying items identified by 
management and the capitalisation 
of staff costs. In both instances, EY 
and Committee were satisfied that 
they are appropriately classified and 
disclosed in the financial statements. 
Please refer to Note 9 to the 
consolidated financial statements  
for further information on  
non-underlying items.

There were no material matters  
requiring the Committee to make 
amendments to the consolidated 
financial statements.

Fair, balanced and 
understandable 
The Board recognises its duty to  
ensure that the Annual Report and 
Accounts 2023, taken as a whole, is 
fair, balanced and understandable 
and provides the information 
necessary for shareholders to assess 
the performance, strategy and 
business model of the Group.

The Board has placed reliance on the 
following to form this opinion:

 Ÿ

 Ÿ

The process by which the 
Annual Report and Accounts 
2023 was prepared, including 
detailed project planning and a 
comprehensive review process.

The review of the Annual Report 
and Accounts 2023 by the 
Committee, placing reliance 
on the experience of the 
Committee members.

 Ÿ Reports prepared by senior 

management regarding critical 
accounting judgements and 
significant accounting policies.

 Ÿ Discussions with, and reports 

prepared by, the external auditor.

 Ÿ Regular financial information 
received throughout the year, 
including monthly KPIs.

As detailed in the Directors’ 
responsibility statement on page 
111, each of the Directors has 
confirmed that, to the best of each 
person’s knowledge and belief, the 
Annual Report and Accounts 2023, 
taken as a whole, is fair, balanced 
and understandable and provides 
the information necessary for 
shareholders to assess the Group’s 
position, performance, business 
model and strategy.

External auditor effectiveness
The appointment of EY in 2015 
was made having considered their 
capabilities and experience. As part 
of the annual reporting process, the 
Committee reviewed the effectiveness 
of the auditor through: 

 Ÿ Reviewing the 2023 audit plan.
 Ÿ Discussing the results of the audit, 
including their views on material 
accounting issues and key 
judgements and estimates. 
 Ÿ Meeting the auditor without 

management present 
and understanding the 
extent to which the auditor 
challenged management. 

 Ÿ Considering the robustness of the 

audit process.

 Ÿ Meeting without the auditor 
present to consider their 
performance.

 Ÿ Confirming the independence 
and objectivity of the auditor 
through a review of formal reports 
presented to the Committee and 
considering whether any other 
conflicts of interest exist which 
might impact independence. 

 Ÿ Confirming that no non-audit work 

was undertaken.

The Committee is satisfied with the 
performance and independence of 
EY and therefore recommends their 
reappointment at the May 2024 AGM.

The impairment testing methodology 
and key assumptions, including CGU 
determination and discount rates, 
were reviewed and considered by 
the Committee and the Committee is 
satisfied that the impairment loss of 
£0.6m that has been recognised in the 
Group’s financial statements for 2023 
is appropriate. Please refer to Notes 
14 and 15 to the financial statements 
for further information. 

Going concern and viability
The Committee reviewed and 
considered the paper prepared by 
management to support the going 
concern assumption and longer term 
viability statement in the financial 
statements. Consideration was given 
to the assumptions made in both the 
base case and severe, but reasonable 
downside case, as well as additional 
risk-based scenarios and reverse 
stress tests. The assessment included 
a review of the principal risks facing 
the Group, their financial impact and 
how they are managed, as well as the 
adequacy and timing of renewal of 
the Group’s bank facilities. Following 
a detailed review and discussion, the 
Committee concluded that the Group 
has adequate resources to continue 
in operational existence for the period 
to 30 June 2025 (the going concern 
assessment period) and that the 
Group remains viable.

Bank refinancing 
In September 2023, the Group 
agreed with its lenders certain 
changes to the Group’s Revolving 
Credit Facility (‘RCF’), including a 
one year extension of the facility to 
October 2025 and the replacement 
of Sabadell with Barclays in the 
syndicate. As a result of the changes, 
the refinancing was assessed by 
management to determine whether 
the modification in the year should 
result in an extinguishment of the 
old loan and recognition of a new 
one based on IFRS 9 requirements. 
The outcome from that assessment 
was that the changes constituted a 
modification of the existing loan and 
the financial statements for 2023 
reflect that outcome. EY reperformed 
management’s calculations and 
concurred with the treatment 
adopted. 

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Audit and Risk Committee  
continued

External auditor fees
During 2023, management agreed 
an increase in the audit fees for the 
Group and subsidiary Companies 
to £350,000 for the year ended 31 
December 2023 (2022: £300,000). 
The increase reflected additional 
regulatory demands and a marginal 
increase due to inflation.

Non-audit services
In 2023, EY did not provide any non-
audit services to the Company or its 
subsidiaries.

In line with UK Independence Rules, 
the Committee is responsible for 
approving all non-audit services 
provided by the auditor. The 
Committee has a formal policy on the 
supply of non-audit services by the 
Company’s auditor, which is aligned 
with the requirements of the UK 
Financial Reporting Council’s Ethical 
Standards (2016 and 2019). This policy 
is available on the Group’s website. All 
non-audit services carried out by the 
Company’s auditor are pre-approved 
by the Committee.

External auditor rotation
EY was appointed as auditor on 
28 July 2015. It is expected that the 
external audit be put to tender at 
least every ten years. As a result, 
the Company expects to conduct a 
tender process in 2025.

I can confirm that the Company has 
complied with ‘The Statutory Audit 
Services for Large Companies Market 
Investigation (Mandatory Use of 
Competitive Tender Processes and 
Audit Committee Responsibilities) 
Order 2014’ during the financial year. 

Engagement with regulators 
In October 2023, the Chair of the 
Board received a letter from the 
FRC’s Supervision Committee which 
has delegated responsibility to 
keep under review periodic reports 
produced by issuers of listed 
securities. 

In its letter, the Supervision Committee 
informed us that they had carried 
out a review of the Company’s 
Annual Report and Accounts for 
2022 in accordance with Part 2 of 
the FRC Corporate Reporting Review 
Operating Procedures. The letter 
explained that the review was based 
solely on our Annual Report and 
Accounts and did not benefit from 
detailed knowledge of our business, 
or an understanding of the underlying 
transactions entered into. It also 
explained that it does not provide any 
assurance that our Annual Report and 
Accounts are correct in all material 
respects, as the FRC’s role is not to 
verify the information provided, but to 
consider compliance with reporting 
requirements. As a result, the FRC 
accepts no liability for reliance on 
them by the Company or any third 
party, including but not limited to 
investors and shareholders.

In its letter, the Supervision Committee 
raised a question to help them to 
understand how the Board had 
satisfied the relevant reporting 
requirements in relation to the 
recoverability of investments in 
subsidiaries and amounts owed by 
Group undertakings. It also set out, 
in an appendix to the letter, further 
observations on certain disclosures 
in the financial statements which 
we were encouraged to take into 
account when considering whether 
any improvements could be made to 
our future reporting. The Company 
responded to the FRC’s question in 
November 2023 and the FRC was 
satisfied with the Company’s response 
and concluded that the matter 
was closed. Additional disclosures 
in relation to the recoverability of 
investments in subsidiaries and 
amounts owed by Group undertakings 
have been included in the Company 
financial statements for the year 
ended 31 December 2023. 

In addition, the further observations 
made by the Supervision Committee 
have been considered and, where 
relevant, addressed through 
enhanced disclosures in the 
consolidated financial statements.

Risk management
Our risk management process and 
the risks which are considered to be 
the principal risks of the Group, are 
detailed in the Principal risks and 
uncertainties section on pages  
54 to 63. 

During the year, the Committee 
reviewed the Group’s risk 
management process and 
methodology and considered the 
principal and emerging risks identified 
by management, together with the 
adequacy of any mitigating actions 
put in place to reduce each risk. In 
addition, the Committee reviewed and 
approved the risk appetite statement 
included in the Annual Report and 
Accounts 2023, which is linked to our 
corporate purpose and strategic 
ambitions and embedded into the 
Group’s risk management process.

The Committee discussed the  
reduction in the number of principal  
risks from ten to eight as proposed by 
management and agreed on balance 
with the removal of ‘Significant 
business interruption’ and ‘Structural 
change in the industry’ from the 
Group’s principal risks in light of the 
current external environment and 
changes to the Group’s strategy 
and business model to allow it to 
operate successfully following the 
normalisation of hybrid working 
patterns and fitness preferences. 

The Committee also discussed 
the continued high likelihood for 
cyber attacks in light of ongoing 
geopolitical events and the 
heightened risk in relation to our 
people given the ongoing cost-of-
living pressures. The Committee was 
satisfied with the mitigations in place 
to manage cyber risk, which include: 
the Chief Technology Officer (‘CTO’) 
briefing the Board on information 
security matters at least annually; 
all employees being required to 
complete online training courses 
for data protection and cyber 
security at least once a year; and an 
ongoing programme of assessments 
and accreditations testing the 
information security environment.  
There have been no material 
information security breaches in 
the last four years. The Committee 
was also satisfied that the Group 
continues to have in place a variety of 
tools to attract, retain, motivate and 
support its employees. 

Internal control 
The Group’s system of internal control  
is underpinned by the following: 

 Ÿ A robust system of financial 

controls, including appropriate 
segregation of duties within the 
Finance team, clear delegation 
of authority rules, an established 
balance sheet reconciliations and 
review process, and a detailed 
monthly meeting with the Finance 
Director and CFO to review the 
monthly management accounts.

 Ÿ Regular review meetings of 

various groups, including business 
functions, senior management, 
sub-committees and the Board to 
discuss key issues. 

 Ÿ A thorough budget and three year 
planning process with outputs 
reviewed by the Board. 

 Ÿ Circulation of monthly reports 

to the Board containing detailed 
information regarding financial 
performance, rolling forecasts, 
actual and forecast covenant 
compliance, and financial and 
non-financial KPIs. 

During the year, the Committee 
also discussed developments in the 
Group’s internal control environment 
with management and the auditors.

Internal audit
The Committee reviewed the 
requirement for an internal audit 
function during the year, as it does 
annually, and has concluded that, 
given the relatively straightforward 
nature of the Group’s operations 
and the low levels of portable assets 
such as cash in hand and inventory, 
an internal audit function is not 
necessary at this time. This will be kept 
under review as the Group continues 
to grow.

Whistleblowing
The Group encourages staff to 
report any concerns which they 
believe need to be brought to 
management’s attention concerning 
any financial or other impropriety. 
All employees receive a copy of the 
employee handbook, which includes 
whistleblowing arrangements and 
sets out the procedures to follow 
should a member of staff wish to raise 
concerns in confidence in respect of 
suspicions of wrongdoing or unethical 
conduct, including anonymously 
if preferred. The policy confirms 
that bullying, harassment or other 
detrimental treatment afforded 
to a colleague who has made a 
qualifying disclosure is unacceptable. 
The Committee approved an updated 
policy in November 2021, pursuant to 
which a new whistleblowing reporting 
function, accessible to all staff, was 
launched in 2022 to supplement the 
whistleblowing notification email 
address which is available on the 
corporate website. The Committee 
receives regular reports relating to 
any whistleblowing-related matters 
raised under the relevant channels 
and can consider responses where 
appropriate. No instances of 
whistleblowing were reported in 2023.

Elaine O’Donnell
Chair of the Audit  
and Risk Committee
13 March 2024

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Sustainability Committee

“The Committee is delighted that the 
Group is the world’s first health and fitness 
business to have its net zero targets 
validated by SBTi.””

Wais Shaifta | Chair of the Sustainability Committee

Committee members

Chair of the Committee

Committee  
members

Wais Shaifta

John Treharne  
Will Orr* 
Elaine O’Donnell* 
David Melhuish  
Simon Jones* 
Cornelia Woschek* 

Number of meetings held in 2023

4

90  |

* 

 Simon Jones joined the Committee in February 2023, Will Orr joined the Committee 
in September 2023 and Elaine O’Donnell and Conelia Woschek joined the Committee in 
April 2023.

Dear Shareholder 
I am pleased to present the Report 
of the Sustainability Committee 
(the ‘Committee’) and to highlight 
some of the developments since 
last year. 

Environmental, Social and Governance 
(‘ESG’) matters are crucial to our 
ability to deliver on our purpose of 
breaking down barriers to fitness 
for all. Our sustainability strategy 
has been developed to advance our 
purpose and build a resilient business 
environment. 

The worldwide challenge of climate 
change has local implications for 
our business. By understanding the 
risks and opportunities that may 
arise due to the physical impacts of 
climate change and the transition 
to a low carbon economy, we can 
remain proactive in our approach 
and continue building a sustainable 
business model. Building on our 
2022 Taskforce on Climate-related 
Financial Disclosures (‘TCFD’) report, 
we have advanced the integration 
of climate change management 
across the business and have further 
developed our disclosures in line 
with the TCFD’s recommendations. 
As demonstrated within our TCFD 
disclosures on pages 50 to 53, we 
believe that our current business 
strategy is resilient to climate change. 

We acknowledge that reducing  
our own carbon footprint is a 
critical part of The Gym Group’s 
role in transitioning to a lower 
carbon economy and are pleased 
to confirm that we have had our 
net zero targets validated by the 
Science-Based Targets initiative 
(‘SBTi’). This validation is another 
stamp of approval on our journey 
to reducing our carbon footprint 
and demonstrates the significant 
journey that the Group has been on as 
regards our commitment to building a 
sustainable business. 

Governance
Our Sustainability Committee  
supports the Group in continually 
improving its sustainability 
performance and reporting. ESG-
related matters are regularly 
discussed and reviewed by the 
Board and its Committees, with the 
Group always striving to exceed the 
expectations of our stakeholders. 
The Committee holds dedicated 
meetings at least three times a year, 
escalating relevant matters to the 
Board directly after each of these 
meetings. In between Committee 
meetings, the Board receives reports 
on key ESG-related matters directly. 
During the year, we welcomed Simon 
Jones, Will Orr and Cornelia Woschek 
to the Committee and all have made 
impactful contributions. 

Climate-related risks and 
opportunities are a standing agenda 
item for the Committee, which 
provides Board-level governance of 
climate-related issues. As outlined 
within the Committee’s terms of 
reference, this includes (but is not 
limited to) reviewing progress against 
our goals and targets to achieve our 
science-based net zero emissions 
target and managing physical and 
transition risks through our identified 
control measures. The Board also 
has final sign-off on annual budget 
allocations and strategic aims, 
including the planned expenditures 
for carbon-related initiatives. Whilst 
we have developed ESG remuneration 
for executives, the integration of 
climate-related performance into 
remuneration policies remains work  
in progress.

The Executive Committee and 
sustainability working group work 
closely with the Committee and Board 
to provide oversight at the senior 
management level, ensuring the 
comprehensive governance of the 
business and successful execution 
of our strategy. The sustainability 
working group is informed by the ESG 
workstream, the equality, diversity and 
inclusion workstream, and the health, 
safety, and wellbeing workstream. 

Management of climate-related risks 
and opportunities is included in the 
mandate of the ESG workstream. The 
sustainability working group and its 
associated workstreams convene at 
lease four times per year, providing 
input to the Sustainability Committee 
at each meeting.

Key responsibilities
 Ÿ Assisting the Board in its oversight 

of corporate responsibility, 
climate, sustainability and 
reputational matters considering 
the Group’s purpose, strategy 
and culture.

 Ÿ Developing, upholding and 
promoting the Group’s 
sustainability strategy including 
evaluating materiality and 
reviewing sustainability targets.

 Ÿ Monitoring sustainability KPIs to 
measure delivery against the  
Group’s strategy and targets 
relating to carbon emissions and 
the Group’s environmental impact.

 Ÿ Advising on the management of 
the sustainability and climate-
related risks and opportunities for 
the Group.

 Ÿ Reviewing and recommending for 
approval the external statements 
and disclosures made by the 
Group concerning sustainability 
and ESG matters.

Strategy
Sustainability, including the 
management of climate-related 
issues, is fully integrated into our 
business strategy. The environment is 
recognised as a critical stakeholder 
to be considered when reviewing 
and guiding strategy, major plans 
of action, risk management policies 
and annual budgets. One of the 
Committee’s responsibilities is to 
assist the Board in articulating and 
developing The Group’s sustainability 
strategy. 

For more information on our strategy, 
please visit our website tggplc/
sustainability. In our Sustainability 
report on pages 38 to 53, we explain 
our progress and performance 
against our sustainability strategy in 
the areas identified in our materiality 
assessment.

Risks and opportunities 
Our Board, has overall accountability 
for managing the business risks 
and opportunities including those 
presented by climate change. 
Alongside the Executive Committee, 
the Board remains fully committed 
to managing risks and opportunities 
that have the potential to influence 
the business. 

The Committee supports the Board 
in developing its understanding of 
climate and sustainability-related 
risks and opportunities for the Group. 
Upon evaluation of the significance 
threshold for escalating climate 
risks and opportunities, we have 
upgraded climate change to an 
emerging risk for the business. This 
reflects our understanding that 
managing climate-related risks and 
opportunities will have an increasingly 
important influence on our financial 
position and performance in the 
years to come. We outline our full 
process for the assessment of risks in 
the Principal risks and uncertainties 
section on pages 54 to 63.

Activities in the year
 Ÿ Supporting the Company’s SBTi 
application and TCFD review.
 Ÿ Monitoring gender and cultural 
diversity across the Group at 
different levels of the workforce, 
understanding how reflective these 
populations are of our member 
population. 

 Ÿ Considering reports from the 
sustainability workstreams: 
health and safety, governance, 
equality, diversity and inclusion, 
environment and climate action 
and social impact.

 Ÿ Approving new sustainability 

targets relating to good jobs and 
lifelong learning; and equality, 
diversity and inclusion.

Focus in 2024
The Committee will continue to 
support the sustainability governance 
streams to uphold the Group’s 
sustainability strategy matters and 
keep its objectives at the heart of 
the Board’s agenda. We will continue 
to develop our understanding of the 
impact of climate change on our 
business, managing its risks and 
opportunities proactively. 

Further information relating to our 
sustainability governance framework 
and other matters, can be found on 
the Company’s website at https://www.
tggplc.com/sustainability/strategy.

Wais Shaifta
Chair of the Sustainability Committee
13 March 2024

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Remuneration Committee

Dear Shareholder 
I am pleased to introduce my 
first Report of the Remuneration 
Committee (the ‘Report’ and 
the ‘Committee’) as Chair of the 
Committee for the financial year to 
31 December 2023. 

On behalf of the Committee and 
the Board, I would like to thank the 
previous Chair, Emma Woods, for her 
stewardship of the Committee over 
the last few years and as well as her 
thorough handover. 

Board changes
As outlined in last year’s report, 
Richard Darwin stepped down as 
CEO on 24 March 2023 and remained 
available to support the Company 
until his employment ended on 12 July 
2023. We were delighted to secure a 
high calibre new CEO in Will Orr, and 
welcomed him to the Board with effect 
from 1 September 2023. 

As announced on 7 November 2023, 
Ann-marie Murphy stepped down 
from the Board and left the business 
on 31 January 2024 to take up the  
role of Chief People Officer at SSP 
Group plc. Both David Kelly and Emma 
Woods also stood down from the 
Board in 2023. 

Further details of the approach 
to Will, Richard and Ann-marie’s 
remuneration is set out on page 102. 

Performance and remuneration 
in 2023
The Group continued its positive 
momentum in 2023 and, whilst 
there was some restraint in new site 
openings, there was strong like-for-
like progress driven by increasing 
both membership and yield. 

2023 annual bonus outcome
The FY23 annual bonus for Executive 
Directors was based on EBITDA (60% 
weighting), transitional leadership 
(15% weighting), percentage of 
members visiting four times per 
month (10% weighting) and personal 
objectives (15% weighting). Based on 
performance against these metrics, 
the 2023 bonus outcome was 82-84% 
of maximum - in accordance with 
the Remuneration Policy, the value of 
the bonus in excess of 75% of salary 
(applied pro-rata for Will Orr and 
Richard Darwin) will be deferred into 
shares for two years. Further details 
are set out on pages 97 - 98. 

2021 PSP outcome
Former Executive Directors Richard 
Darwin and Mark George were granted 
awards under the Performance Share 
Plan (‘PSP’) on 25 March 2021 which were 
subject to relative Total Shareholder 
Return (‘TSR’) (67% weighting) and 
absolute TSR (33% weighting) targets. 
Performance against each of these 
elements will be assessed after the 
performance period ends in March 2024. 
However, based on performance up to 
31 December 2023, our current estimate 
is that the award will lapse in full. Further 
details are set out on page 99.

Grant of 2023 PSP awards
PSP awards were granted to Luke Tait 
and Ann-marie Murphy on 29 March 
2023 and, following his appointment to 
the Board, to Will Orr on 13 September 
2023. Performance will be measured 
against relative TSR (40% weighting), 
absolute TSR (40% weighting) and 
Social Value (20% weighting). Further 
details are set out on pages 99 - 100.

Application of discretion for 2023 
The Committee carefully considered 
the performance outcomes under 
variable pay schemes for 2023. The 
Committee strongly believes that the 
bonus outcome appropriately reflects 
the strong performance delivered 
during 2023 whilst the expected 2021 
LTIP outcome reflects share price 
performance over a three year period 
and the shareholder experience. 
Overall, the Committee concluded 
that the outcomes were appropriate 
and did not apply discretion (positive 
or negative) during 2023.

Implementation of our 
Remuneration Policy in 2024 
The Committee has determined 
that a higher weighting on financial 
measures will apply for the 2024 
annual bonus (80%). The personal 
objectives element will be removed and 
the remainder (20%) will be based on 
strategic measures. Further details on 
the expected implementation of the 
current policy for 2024 is set out on 
pages 94 to 95. 

As highlighted in Emma’s statement 
last year, the level of leadership 
change over the last 12-18 months as 
well as feedback from shareholders 
2023 means that it was appropriate 
for the Committee to consider whether 
our current Directors’ Remuneration 
Policy remains the most appropriate 
approach for the Company. As such, 
we have been undertaking a review of 
the Policy and are currently engaging 
with major shareholders to determine 
whether to bring forward a new policy 
in 2024, which would be a year ahead 
of the normal three year renewal 
period.

Closing remarks
Should you have any queries or 
comments on this report, or more 
generally in relation to remuneration, 
then please do not hesitate to contact 
me via the Company Secretary.

I hope that you find the information 
in this report helpful and informative, 
and I look forward to your continued 
support at the Company’s 2024 Annual 
General Meeting.

Wais Shaifta
Chair of the Remuneration Committee 
13 March 2024

“In 2023, the Committee agreed the 
remuneration package for our new CEO 
and continued to give thought to our 
remuneration policies and metrics, and 
their appropriateness for the Company.” 

Wais Shaifta | Chair of the Remuneration Committee

Committee members

Chair of the Committee

Committee members

Number of meetings held in 2023

Wais Shaifta

Elaine O’Donnell
Simon Jones*

5

*  

 Simon Jones joined the Committee February 2023. Emma Woods stood down from the 
Committee when she left on 31 December 2023.

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The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Remuneration Committee  
continued

At a glance: Remuneration policy and implementation

Overview of current policy

Remuneration in 2023

Base salary Reviewed annually.

Will Orr: £425,000 (from 1 September 2023)

Consideration given to performance 
of the Group and the individual, 
responsibilities or scope of the role, 
as well as pay practices in relevant 
comparator companies.

Luke Tait: £300,000

Ann-marie Murphy: £231,000

Note: As outlined in last year’s report, Ann-
marie was paid a responsibility allowance of 
£5,000 per month for the period from Richard 
Darwin leaving the business until Will Orr 
joined the Board.

Implementation for 2024

In line with the wider 
workforce, Luke Tait will 
receive a 5% salary increase. 

Will Orr and Ann-marie 
Murphy will not receive a 2024 
salary increase.

Effective from 1 January 2024, 
the resulting salaries will be: 

Will Orr: £425,000

Luke Tait: £315,000

Ann-marie Murphy: £231,000 

Effective from 1 January 2023, Executive 
Director pension levels were aligned to the 
majority of the workforce (4%).

No change.

Pension 
and benefits

Pension – maximum contribution of 
10% of salary but aligned with the 
majority of the workforce from the 
start of 2023.

Benefits consist of car allowance, 
life insurance, private medical cover, 
a car parking space and additional 
mobile telephone contracts (in the 
case of the Founder Director).

For 2024, the Committee has 
determined that a higher 
weighting will be placed 
on financial metrics. The 
personal objectives element 
has been removed.

Weightings for 2024:

Financial measures (80%)

Strategic measures (20%)

Award levels consistent with 
2023. 

Performance measures and 
targets to be disclosed in due 
course. 

Annual 
bonus

Maximum of 100% of salary.

In 2023, metrics included:

Paid in cash up to 75% of base 
salary and outcomes above this level 
deferred into shares for two years.

Subject to achievement of relevant 
performance conditions.

Subject to malus and 
clawback provisions.

Long term 
incentives

Performance share award, subject 
to service and performance over 
a three year period, as well as two 
year post vesting holding period.

Maximum award of 200% of 
salary (300% in exceptional 
circumstances).

Subject to malus and 
clawback provisions.

Adjusted EBITDA (60%)

Transitional Leadership (15%)

Percentage of members visiting four times 
per month (10%)

Personal Objectives (15%)

Outcome was 83-84% of maximum, with the 
value of any bonus in excess of 75% of salary 
(applied pro-rata for Will Orr and Richard 
Darwin) deferred in shares for two years.

2021 PSP awards:
The PSP awards granted in March 2021 are 
due to vest in March 2024 based on relative 
TSR (67% weighting) and absolute TSR (33% 
weighting) performance up to this date. Based 
on performance up to 31 December 2023, our 
current estimate is that this award will lapse 
in full. 

2023 PSP awards: 
Quantum: Awards of 175% of salary 
were granted to Will Orr, Luke Tait and  
Ann-marie Murphy. 

Performance conditions: Absolute TSR (40%); 
Relative TSR (40%); Social Value (20%). Relative 
TSR is measured against constituents of the 
FTSE SmallCap (excluding IT and REITs).

Note: Will Orr also received a buy-out 
award in respect of awards from a previous 
employer that were forfeited on his joining 
the Group. 

Further details are set out on pages 99 to 100. 

Overview of current Policy

Remuneration in 2023

Implementation for 2024

Share 
ownership 
guidelines

300% for salary for Executive 
Directors at Admission (Richard 
Darwin and John Treharne).

As at the date he stepped down from the 
Board, Richard Darwin had not met his 
shareholding requirement. 

No change.

200% of salary for Executive Directors 
appointed after Admission (Will Orr, 
Luke Tait and Ann-marie Murphy).

As at 31 December 2023, the other Executive 
Directors were working towards meeting their 
shareholding requirement, noting that:

A two year post employment 
shareholding guideline of 200% of 
salary (or actual shareholding at 
leaving, if lower) applies from leaving.

 Ÿ Will Orr joined the Board on 

1 September 2023

 Ÿ Luke Tait joined the Board on 

17 October 2022

 Ÿ Ann-marie Murphy joined the Board on 

11 April 2022

Non-
Executive 
Director 
fees

The fees for the Non-Executive 
Directors may include a basic fee 
and additional fees for further 
responsibilities (for example, 
when chairing Board Committees 
or holding the office of Senior 
Independent Director). 

No benefits are envisaged for 
the Chair of the Board and 
Non-Executive Directors but the 
Company reserves the right to 
provide benefits including travel 
and office support.

John Treharne (Founder Non-Executive 
Director): £138,000

No change.

Base Non-Executive Director fee: £55,000

Additional fee for:

Senior Independent Director: £5,000

Chair of the Audit & Risk Committee: £8,000

Chair of the Remuneration Committee: 
£8,000

As disclosed in the Group’s announcement made on 30 August 2022, Richard Stables is currently a Partner at Fulcrum 
Advisory Partners LLP (‘Fulcrum Partners’), an independent advisory firm, and a Senior Advisor to Blantyre Capital 
(‘Blantyre’), a c. 11.8% shareholder in the Company as at 31 December 2023. While Richard has not been appointed as a 
representative of Blantyre or any other shareholder and Fulcrum Partners has ceased to provide advisory services to 
Blantyre in relation to the Company, Fulcrum Partners is party to an incentive arrangement with Blantyre pursuant to 
which Fulcrum Partners is entitled to certain cash payments contingent on the share price of the Company achieving 
various price levels up to 600p per share, with a maximum cash value at those price levels equivalent to 305,641 shares 
in the Company. For the avoidance of doubt, no payments under this incentive have been made up to the date of this 
report and the cost of any such payments are met in full by Blantyre i.e. there is no cost to the Company.

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Financial  statementsOther informationStrategic reportGovernance reportThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Remuneration Committee  
continued

Introduction
This report contains the material 
required to be set out as the Directors’ 
Remuneration Report in accordance 
with The Large and Medium-sized 
Companies and Groups (Accounts 
and Reports) Regulations 2008 (‘the 
DRR Regulations’), as amended in 2013, 
2018 and 2019. 

Directors’ Remuneration Policy 
The current Directors’ Remuneration 
Policy was approved by shareholders 
at the 2022 AGM (the ‘Directors’ 
Remuneration Policy’) and can 
be found within our 2021 Annual 
Report and Accounts which are 
available on our website at:  
www.tggplc.com/investors. 

As noted in the Chair’s statement, 
we are in the process of reviewing 
the Directors’ Remuneration Policy 
and expect to present a revised 
policy to shareholders for approval in 
due course. 

Single total figure table (audited)
The remuneration for Directors of the Company who performed qualifying services during 2023 is detailed below, with 
prior year information provided for comparison purposes. 

Salary/fees

Taxable 
benefits1

Pension

Total fixed 
remuneration

Bonus

Long term 
incentives2

Other3

Total variable 
remuneration

Total 
remuneration

(£’000s)

2022

2023 2022

2023 2022

2023 2022

2023 2022

2023 2022

2023 2022

2023 2022

2023 2022

2023

Executive Directors

Richard 
Darwin4

Will Orr4

Luke Tait

Ann-marie 
Murphy5

337

–

62

78

142

300

159

262

14

–

2

9

4

7

10

13

Chair and Founder Director

John 
Treharne

116

138

10

12

Non-Executive Directors

David  
Kelly4

Emma 
Woods4

Wais  
Shaifta

Elaine 
O’Donnell

Richard 
Stables

Simon 
Jones4

55

20

62

68

55

55

21

19

63

55

–

50

–

–

–

–

–

–

–

–

–

–

–

–

31

–

2

6

–

–

–

–

–

–

–

3

6

12

382

–

66

85

155

322

–

–

65

118

19

249

8

173

283

48

–

126

150

–

–

–

–

–

–

55

20

62

68

55

55

21

19

63

55

–

50

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

– 340

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

126

150

–

–

–

–

–

–

55

20

62

68

55

55

21

19

63

55

–

50

1 

2 

3 

4 

5 

 Taxable benefits comprise car allowance (£1,849 for Richard Darwin, £2,667 for Will Orr and £8,000 for Luke Tait and Ann-marie Murphy), private medical cover, 
a car parking space and additional mobile telephone contracts (in the case of John Treharne). Will Orr’s benefits include £3,500 for legal advice associated with 
his appointment. 

 The performance period for the 2021 PSP awards does not end until March 2024. However, based on performance up to 31 December 2023, our current estimate 
is that this award will lapse in full. Further details are set out on page 99. 

 Will Orr was granted a buy-out award in respect of awards from a previous employer that were forfeited on his joining the Group. Further details are set out on 
page 102. 

 Richard Darwin and David Kelly stepped down from the Board on 24 March 2023 and 11 May 2023 respectively. Will Orr and Simon Jones joined the Board on 
September 2023 and 6 February 2023 respectively. Emma Woods stepped down from the Board on 31 December 2023. 

 As outlined in last year’s report, Ann-marie was paid a responsibility allowance of £5,000 per month for the period from Richard Darwin leaving the business 
until Will Orr joined the Board. 

–

–

–

–

–

300

–

–

65

382

418

–

359

249

425

150

573

571

Personal objectives 

15%

See below

Will Orr: 93% 
Luke Tait: 93% 
Richard Darwin: 
100%

48

–

221

283

Overall

100%

2023 annual bonus (audited)
For 2023, the overall bonus plan maximum for the Executive Directors was 100% of salary. Performance was based on four 
metrics: 60% based on financial targets (Group Adjusted EBITDA Less Normalised Rent), and the remaining 40% based on 
personal objectives, number of member visits per month, and transitional leadership.

As outlined in last year’s report, Richard Darwin was eligible for a pro-rata annual bonus for 2023 up to the date he 
stepped down from the Board on 24 March 2023. Ann-marie Murphy was not eligible for a 2023 bonus following the 
announcement in November 2023 that she would be stepping down from the Board in 2024. 

Weighting

Threshold  
(0%)

Target  
(60%)

Maximum 
(100%)

Actual

Outcome  
(% of maximum)

Weighted Outcome  
(% of maximum)

Measure 

EBITDA 

60% £33.6m £37.3m £41.0m £38.5m

Payment under non-financial measures is subject to achieving threshold EBITDA (£33.6m):

Transitional leadership

15%

See below

Percentage of members 
visiting 4 times 
per month 

10%

n/a

47.5%

50%

50.8%

73%

100%

100%

44%

15%

10%

Will Orr: 14% 
Luke Tait: 14% 
Richard Darwin: 
15%

Will Orr: 83% 
Luke Tait: 83% 
Richard Darwin: 
84%

Executive 

Element

Performance targets and assessment

Will Orr

Transitional 
leadership

For Will Orr, the transitional leadership element of the bonus was based on an 
assessment of the delivery of a ‘100 day plan’ after joining the Board. In considering 
the performance under this element, the Committee noted that Will had:

 Ÿ

 Ÿ

 Ÿ

Engaged effectively and visibly with the Company since joining.

Delivered 2023 performance ahead of guidance and drove preparation for peak season.

Developed and agreed a refreshed strategy to the Board and rolled this out to the 
business with clarity of accountability and a new ‘value stream’ delivery approach.

 Ÿ Made a positive impact with shareholders.

 Ÿ

Established strong working practices and relationships with the Executive Committee.

Outcome: 15% out of 15% 

Personal 
objectives

Achieve revenue budget for FY 2023
 Ÿ

Driven performance across the trade team and ensured effective commercial decisions 
were taken

 Ÿ

Revenue outcome of £204.0m exceeded 2023 target

Integration
 Ÿ

Exceptional integration into the business and culture

 Ÿ

2023 employee engagement score exceeded target 

Develop shareholder relationships
 Ÿ

Actively engaged with shareholders following appointment

 Ÿ

Achieved positive feedback via broker and analyst reports, although no significant 
recovery in share price. 

Outcome: 14% out of 15%

96  |

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Governance report
Report of the Remuneration Committee  
continued

Executive 

Element

Performance targets and assessment

Luke Tait

Transitional 
leadership

In considering the performance under this element, the Committee noted that Luke 
had:

 Ÿ Worked diligently with the outgoing CEO to ensure a smooth handover and transition, 

recognising the uncertainty of timing for a new CEO joining the business.

 Ÿ

 Ÿ

Took on additional responsibilities over the spring/summer 2023 prior to the appointment 
of the new CEO, working closely with the Chair to lead, manage and deliver investor 
roadshow presentations and the HY23 results.

Supported the new CEO immediately from appointment, working collaboratively to 
prepare for the FY23 results.

Outcome: 15% out of 15%

Personal 
objectives

Achieve revenue budget for FY 2023
 Ÿ

Driven performance across the trade team and ensured effective commercial decisions 
were taken.

 Ÿ

Revenue outcome of £204.0m exceeded 2023 target.

Successful refinancing 
 Ÿ

Successfully amended and extended the RCF.

 Ÿ

 Ÿ

Strengthened syndicate support. 

Delivered reduction in financing restrictions.

Increased shareholder engagement
 Ÿ

Engaged with shareholders to improve sentiment.

 Ÿ

Achieved positive feedback via broker and analyst reports, although no significant 
recovery in share price.

Outcome: 14% out of 15%

Richard 
Darwin

Transitional 
leadership 
and 
personal 
objectives

The Committee assessed Richard’s performance across both elements, noting 
that he:

 Ÿ Managed and led the delivery of the FY22 results.

 Ÿ Completed a comprehensive handover to the senior management team.

 Ÿ

Remained actively available to the management team during the remainder of his notice 
period for consultation.

Transitional leadership outcome: 15% out of 15%

Personal objectives outcome: 15% out of 15%

In accordance with the Directors’ Remuneration Policy, the Directors’ bonus is paid in cash as soon as practicable 
following the completion of the audit, up to 75% of salary. Any element of annual bonus awarded to the Directors’ above 
75% of salary will be awarded in shares and deferred for two years, subject to continued employment. The Committee 
applied the deferral approach on a pro-rata basis for Will Orr and Richard Darwin.

The table below sets out the 2023 bonus awards for the Executive Directors:

Executive

Will Orr

Luke Tait

Base salary

2023 bonus 
opportunity

2023 bonus 
outcome

2023 bonus

Cash

Shares

Total

£425,000 33.3% of salary*

83% of max

£106,250

£11,333

£117,583

£300,000

100% of salary

83% of max

£225,000

£24,000

£249,000

Richard Darwin

£337,000 23.2% of salary*

84% of max

£58,431

£7,012

£65,443

*  Pro-rata for time on the Board.

Vesting outcome of 2020 and 2021 PSP awards
Final vesting outcome for 2020 PSP awards
Richard Darwin and Mark George were granted LTIP awards on 9 September 2020 based on relative TSR and absolute 
TSR targets assessed over a three year period from this date. The performance period was not complete at the time of 
preparation of the 2022 Annual Report and Accounts. The final outcome was subsequently confirmed as resulting in nil 
vesting, as outlined in the table below.

Performance measure 

Relative TSR vs FTSE Small Cap 
(excluding Investment Trusts)

Absolute TSR (share price 
adjusted for dividends) 

Total

Weighting

Threshold  
(20% vests)

Maximum  
(100% vests)

Performance  
achieved

Outcome  
(% of 
maximum)

Outcome  
(% of award vesting)

67% Median

Upper quintile

Below median

33%

100%

210p

300p

103.1p

0%

0%

0%

0%

0%

Estimated vesting outcomes for 2021 PSP awards
Richard Darwin and Mark George were granted LTIP awards on 25 March 2021 based on relative TSR and absolute TSR 
targets assessed over a three year period from this date. Although the performance period is not yet complete, based 
on performance up to 31 December 2023, our current estimate is that this award will lapse in full. Further details are set 
out below. 

Performance measure 

Relative TSR vs FTSE Small Cap 
(excluding Investment Trusts)

Absolute TSR (share price 
adjusted for dividends) 

Total

Weighting

Threshold 
(20% vests)

Maximum (100% 
vests)

Estimated 
performance1

Outcome  
(% of 
maximum)

Outcome (% of 
award vesting)

67% Median

Upper quintile

Below median

33%

100%

285p

335p

106.2p

0%

0%

0%

0%

0%

1  Based on performance up to 31 December 2023. The final outcome will be disclosed in next year’s report. 

Grant of 2023 PSP awards 
PSP awards were granted to Luke Tait and Ann-marie Murphy on 29 March 2023 and, following his appointment to the 
Board, to Will Orr on 13 September 2023. Awards were granted in the form of nominal value (0.01p) options.

98  |

Ann-marie Murphy

29 March 2023

175% of salary

£404,248

1  Based on the three month average share price up to the day prior to the grant date.

Executive

Will Orr

Luke Tait

13 September 2023

175% of salary

29 March 2023

175% of salary

£743,749

£525,248

Date of grant

Award level

Face value  
of award

Share price used 
for grant1

Number of 
shares awarded

£1.0363

£1.2388

£1.2388

717,697

423,797

326,323

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Governance report
Report of the Remuneration Committee  
continued

Awards are subject to the performance conditions and targets set out below. Relative TSR and absolute TSR are 
measured over the three year period from the grant date. The Social Value measure is based on the Social Value 
generated in FY2025.

Statement of Directors’ shareholding and share interests (audited)
The table below details, for each Director who served during the year, the total number of Directors’ interests in shares at 
31 December 2023 or the date the departing Director left the Board:

Performance measure

Relative TSR (vs FTSE Small Cap (excluding ITs and REITs)

Absolute TSR

Social Value generated during FY2025

Weighting

40%

40%

20%

Threshold  
(20% vests)

Maximum  
(100% vests)

Median

Upper quintile

7.5% pa

£700m

15.0% pa

£900m

Grant of 2022 Deferred Bonus Share Plan (‘DBSP’) awards 
As outlined in last year’s report, the 2022 annual bonus awards were delivered fully in shares. On this basis, DBSP awards 
were granted to Luke Tait and Ann-marie Murphy 29 March 2023. Awards were granted in the form of nominal value 
(0.01p) options.

Executive

Luke Tait

Ann-marie Murphy

Date of grant

29 March 2023

29 March 2023

Face value  
of award

£18,629

£65,2432

Share price  
used for grant1

Number of  
shares awarded

£1.2388

£1.2388

15,037

52,666

1  Based on the three month average share price up to the day prior to the grant date.

2 

 This reflects the full year 2022 annual bonus for Ann-marie Murphy (of which £47,737 relates to her services as an Executive Director during 2022, as disclosed in 
last year’s report). 

Participation in the Share Incentive Plan (‘SIP’) 
The Executive Directors are eligible to participate in the SIP on the same terms as all other employees. Details of the 
Executive Directors’ participation in the SIP are as follows:

Executive

Total SIP 
shares at  
1 Jan 2023

Partnership 
shares purchased 
in 2023

Matching 
shares awarded  
in 20231

Free shares 
awarded  
in 2023

Shares forfeited 
or withdrawn 
in 2023

Total SIP  
shares at  
31 Dec 2023

Ann-marie Murphy

2,466

569

569

–

3,462

142

1 

 Matching shares are awarded on a monthly basis associated with the purchase of partnership shares on a 1:1 basis. The partnership shares were purchased at 
share prices from £0.85 to £1.35 during 2023, and the total face value matching shares awarded was £600.09. 

Participation in the Sharesave Plan 
The Executive Directors participate in the Sharesave Plan on the same terms as all other employees. Details of the 
Executive Directors’ participation in the Sharesave Plan are as follows:

Executive Director

Richard Darwin

Ann-marie Murphy

Luke Tait

Total 
Sharesave 
awards at 
1 Jan 2023

16,666

1,000

Awards 
granted 
(number)

Exercise price 
of awards 
granted 
(pence)

Awards 
vested 
(number)

Awards 
exercised 
(number)

Awards 
lapsed 
(number)

–

–

108.0

108.0

95.0

–

–

–

–

–

–

16,666

1,000

Nil

19,526

Total 
Sharesave 
awards at 
31 Dec 2023

–

–

Earliest 
exercise  
date

N/A

N/A

–

19,526 18/10/2026

Awards subject to  
continued employment

Awards 
subject to 
performance 
conditions

Matching 
shares 
awarded 
under SIP 
(shares)

Sharesave 
awards 
(options)

PSP/DSBP 
awards 
(nominal 
cost 
options)

Ordinary 
shares1

PSP awards 
(nominal 
cost 
options)

Vested but 
unexercised 
options

Total 
shareholding 
and share 
interests

Shareholding 
requirement 
met?

Director

Executive Directors

–

–

–

288,722

246,067

717,697

19,526 

243,087

775,933

98,168

540,936

–

–

–

–

1,020,884

963,764

1,102,756

639,246

No2

No2

No2

No2

Richard Darwin

727,990

4,172

Will Orr2

Luke Tait

Ann-marie Murphy

Chair and Founder Director

–

64,210

71

–

–

71

John Treharne

1,629,053

1,764

Non-Executive Directors

David Kelly

Emma Woods2

Wais Shaifta

Elaine O’Donnell

Richard Stables

Simon Jones

10,000

28,930

–

20,000

200,000

–

–

–

–

–

–

–

-

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

170,553

1,801,370

–

–

–

–

–

–

10,000

28,930

–

20,000

200,000

–

1 

2 

Includes shares held by connected persons.

 Executive Directors that joined the Board following the IPO are required to build up a shareholding of at least 200% of salary (300% for Richard Darwin). 
Shareholding includes all beneficial shareholdings, vested but unexercised options (on a net of tax basis) and unvested shares subject to continued employment 
only (on a net of tax basis). As at 31 December 2023, Will Orr, Luke Tait and Ann-marie Murphy were still working towards this requirement (having joined the 
Board in the last two years). As at 24 March 2023, Richard Darwin had not met his shareholding requirement. 

Between 31 December 2023 and the date of this report, there were no changes in the Directors’ shareholdings and share 
interests remained unchanged.

The table below sets out the details of the share options exercised by Executive Directors during the year:

Director

Awards exercised 
during the year

Date of exercise

Exercise  
price

Share price on 
date of exercise

Ann-marie Murphy

21,512

22 September 2023

£0.0001

£1.198

Gain on  
exercise

£25,769

100  |

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Governance report
Report of the Remuneration Committee  
continued

Departure of Richard Darwin 
(CEO) 
Following mutual agreement with the 
Board, Richard Darwin stepped down 
from the Board and as CEO on 24 
March 2023 and remained employed 
until 12 July 2023 (the end of his six 
month notice period). 

Payments up to 24 March 2023 are 
disclosed in the single figure table of 
remuneration on page 96. Richard 
continued to receive his salary, 
pension and benefits between 24 
March 2023 and 12 July 2023, in line 
with his contractual entitlements, 
as follows:

 Ÿ

 Ÿ

 Ÿ

 Ÿ

Base salary: £101,462

Pension: £4,059

Benefits: £5,084

Payment in respect of holiday accrued 
but not taken: £21,975

He also received a contribution of 
£6,500 plus VAT towards legal fees 
and £3,000 plus VAT towards the cost 
of public relations advice incurred 
in connection with his departure. 
On stepping down from the Board, 
Richard also received a ten year gym 
membership with The Gym Group 
in recognition of his long term on 
the Board, in line with the standard 
approach for retiring long serving 
Directors from the Board. This is not 
considered a taxable benefit and 
therefore there is no associated 
taxable benefit value. 

Richard was entitled to participate in 
the 2023 bonus scheme on a pro-rata 
basis for the period worked to reflect 
his role in leading and setting up the 
business for the change of CEO. As set 
out on page 99, he received a bonus of 
£65,443 (equivalent to 84% of the pro-
rated maximum opportunity). 

Richard is permitted to retain his 
unvested PSP awards - the awards 
will continue to be subject to the 
performance conditions and will 
be pro-rated by reference to the 
proportion of the vesting period for 
which Richard was employed. Awards 
will vest on the original timescales and 
will remain subject to the post vesting 
holding period. 

Richard was not eligible to be granted 
a 2023 PSP award and he has no 
unvested Deferred Share Bonus Plan.

Richard’s awards under the SIP and 
SAYE schemes will be treated in 
accordance with the relevant plan 
rules and HMRC legislation.

Departures of David Kelly and 
Emma Woods 
On stepping down from the Board, 
both David Kelly and Emma Woods 
received a ten year gym membership 
with The Gym Group in recognition of 
their long term service on the Board, 
in line with the standard approach for 
retiring long serving Directors from 
the Board. This is not considered a 
taxable benefit and therefore there is 
no associated taxable benefit value. 
David and Emma received no other 
payments in connection with their 
departures from the Company. 

Departure of Anne-marie 
Murphy (COO)
As was announced on 7 November 
2023, Anne-marie Murphy stepped 
down from the Board to take up 
the role of Chief People Officer at 
SSP Group plc. She is contractually 
entitled to a six month notice period. 
However the Committee agreed 
that she would step down from the 
Board and cease employment with 
the Company on 31 January 2024, 
receiving a further two months’ pay in 
lieu of notice (‘PILON’). 

In line with her contractual 
entitlement, Ann-marie continued 
to receive her base salary (£231,000 
per annum), pension (4% of salary) 
and benefits until she stepped down 
from the Board on 31 January 2024. 
She received two months’ PILON in 
respect of her fixed pay, and payment 
in respect of accrued but untaken 
annual leave.

Ann-marie will not be eligible for 
a 2023 annual bonus. All unvested 
PSP will lapse on cessation of her 
employment with the Company. She 
will not be eligible for any variable 
remuneration in respect of 2024. 
Ann-marie’s awards under the SIP 
and SAYE schemes will be treated in 
accordance with the relevant plan 
rules and HMRC legislation. 

Full details of the final amounts paid 
to Ann-marie will be set out in next 
year’s report, in accordance with the 
requirements of the DRR regulations.

Appointment of Will Orr 
(new CEO)
On 1 September 2023, Will Orr 
joined the Board as an Executive 
Director and CEO. The Committee 
carefully considered the appropriate 
remuneration package for the 
role, taking into account Will’s 
remuneration package at his previous 
employer, his experience, market 
practice and relativity to the other 
Executive Directors. The Committee 
considered benchmarking data for 
companies of similar size to The 
Gym Group plc operating in similar 
sectors (broadly the ‘Consumer 
Discretion’ sector). 

Will’s base salary was set at £425,000 
(between the lower quartile and 
median of the market benchmarking). 
His pension is in line with the 
wider workforce and his variable 
remuneration opportunities are 
in line with the current Directors’ 
Remuneration Policy. 

Will also received a contribution to 
his legal fees of £3,500 plus VAT 
associated with his appointment. 

Grant of buy-out award 
To compensate Will for awards 
forfeited on departure from his 
previous employer, in particular cash 
bonus and unvested share awards, the 
Committee agreed to grant a buy-out 
totalling £300,000 in accordance with 
the Directors’ Remuneration Policy. 

The Committee resolved to deliver 
a higher proportion of the award in 
shares compared to the forfeited 
awards. In particular, the Committee 
determined that £45,000 of the buy-
out award would be delivered in cash 
and the remaining £255,000 would 
be delivered in shares subject to an 
extended vesting period to provide 
further alignment with shareholders – 
50% of the shares will vest on the first-
year anniversary of the date of grant 
and the remaining 50% will vest on the 
second-year anniversary of the date 
of grant, subject to the rules of the PSP. 
There is no post vesting holding period 
applicable to the buy-out award.

102  |

Executive

Will Orr

Date of grant

Face value  
of award

Share price used 
for grant1

Number of 
shares awarded

13 September 2023

£255,000

£1.0363

246,067

1  Based on the three month average share price up to the day prior to the grant date.

Payments to past Directors 
No payments to past Directors were made, other than those set out above in respect of Richard Darwin’s exit from 
the Company. 

Performance graph and CEO remuneration table
The graph below shows the total shareholder return (‘TSR’) performance of an investment of £100 in The Gym Group plc’s 
shares from its listing in November 2015 to the end of the period, compared with a £100 investment in the FTSE SmallCap 
Index over the same period. The FTSE SmallCap Index was chosen as a comparator because it represents a broad equity 
market index of which the Company is a constituent. The TSR was calculated in accordance with the DRR Regulations.

Total Shareholder Return (TSR)

200

175

150

125

100

75

50

25

0
06 Nov 
2015

31 Dec 
2015

31 Dec 
2016

31 Dec 
2017

31 Dec 
2018

31 Dec 
2019

31 Dec 
2020

31 Dec 
2021

31 Dec 
2022

31 Dec 
2023

The Gym Group plc

FTSE Small Cap Index

The table below details certain elements of the CEO’s remuneration over the same period as presented in the TSR graph:

2015

2016

2017

20181

20181

2019

2020

2021

2022

20231

20231

CEO

John Treharne

John Treharne

John Treharne

John Treharne

Richard Darwin

Richard Darwin

Richard Darwin

Richard Darwin

Richard Darwin

Richard Darwin

Will Orr

Single figure of 
total remuneration 
(£’000)

288

314

431

273

97

537

336

484

382

150

573

Annual  
bonus outcome  
(% of maximum)

£60,0002

27.2%

74.3%

16.0%

16.0%

35.1%

0%

44.7%

0%

84%

83%

Long term 
incentive outcome  
(% of maximum)

n/a

n/a

n/a

41.7%

41.7%

72.5%

0%

0%

0%

0%

n/a

1 

2 

 The 2018 figures represent the single figure of total remuneration for John Treharne for the period to 17 September 2018, and for Richard Darwin from that date. 
The 2023 figures represent the single figure of total remuneration for Richard Darwin for the period to 24 March 2023, and for Will Orr from that date.

 The actual bonus paid has been inserted for 2015 as this related to the year of Admission when an uncapped discretionary bonus plan was in operation. No long 
term incentive awards vested in 2015, 2016 or 2017.

|  103

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Governance report
Report of the Remuneration Committee  
continued

Annual percentage change in remuneration of Directors and employees
During 2020 and 2021, there was significant volatility in remuneration at The Gym Group, as a result of the impact of 
Covid-19 and the actions taken by the Board to ensure that executive remuneration aligned with the broader experience 
of our stakeholders. During 2022, the business started to return to a more stable position, albeit subject to significant 
inflationary pressures as a result of the Ukraine war and resulting energy crisis. Those inflationary pressures are reflected 
in the increases in general employee remuneration, resulting in material increases in salaries, benefits and bonuses. The 
percentage movements between 2021 and 2022, shown in the table below, therefore reflect the impact of these pressures 
on remuneration of employees and, to a lesser extent, the Directors.

The percentage change in remuneration of the Directors and employees of the business between the 2019, 2020, 2021, 
2022 and 2023 financial years were as follows:

% change from 2019 to 2020

% change from 2020 to 2021

% change from 2021 to 2022 % change from 2022 to 2023

Salary/
fees

Benefits

Bonus

Salary/
fees

Benefits

Bonus

Salary/
fees

Benefits

Bonus

fees Benefits

Bonus

Salary/

CEO to employee pay ratio
The table below shows how the CEO’s single figure remuneration (as taken from the single figure remuneration table on 
page 96) compares to equivalent single figure remuneration for full-time equivalent UK employees, ranked at the 25th, 
50th and 75th percentile.

Year

2018

2019

2020

2021

2022

2023

Method

Option C

Option C

Option C

Option C

Option C

Option C

25th percentile 
pay ratio

Median  
pay ratio

75th percentile 
pay ratio

19:1

30:1

19:1

26:1

20:1

34:1

13:1

27:1

19:1

25:1

19:1

33:1

10:1

14:1

13:1

24:1

16:1

27:1

Employees1,2

5%

(11)% (100)%

6%

29%

100%

11%

4%

720%

9%

19% (29)%3

Notes to the CEO to employee pay ratio:

Executive Directors:

Richard Darwin4

Will Orr4

Luke Tait4

Ann-marie Murphy4

(6)%

N/A

N/A

N/A

3% (100)%

N/A

N/A

N/A

N/A

N/A

N/A

8%

N/A

N/A

N/A

8%

N/A

N/A

N/A

100%

N/A

N/A

N/A

10%

N/A

N/A

N/A

7% (100)%

N/A

N/A

N/A

N/A

N/A

N/A

0%

N/A

0%

5%

10% 100%

N/A

25%

N/A

171%

9% (100)% 

Chair and Founder Director:

1 

 As the hourly rates for gender pay gap purposes for significant numbers of employees are the same, it is not possible to identify appropriate representative 
quartile employees from this data alone. Instead, the lower quartile, median and upper quartile employees were initially identified using the approximate full-
time equivalent total actual pay of all employees for the financial year (based on employees of the Group as at 31 December 2023). A full-time equivalent total 
pay and benefits figure for the 2023 financial year was then calculated for each of those employees. This was also sense checked against a sample of employees 
with full-time equivalent total actual pay either side of the identified individuals to ensure that the appropriate representative employee is selected. A review of 
the methodology used identified that this was more consistent with Option C and has been relabelled accordingly. 

2 

 The pay ratios outlined above were then calculated as the ratio of the CEO’s single figure to the total pay and benefits of each of these employees. As required 
by the regulations, the CEO single figure used to determine the 2023 pay ratios is based on the sum of the total single figures of remuneration for Richard Darwin 
and Will Orr. This gives a total of £723,000 (which includes Will Orr’s buyout award).

John Treharne

(27)%

(48)%

N/A

36%

42%

N/A

(40)%

23%

N/A

19%

20%

N/A

3  Each employee’s pay and benefits were calculated using each element of employee remuneration on a full-time basis, consistent with the CEO.

Non-Executive Directors:

David Kelly5

Emma Woods

Wais Shaifta5

Elaine O’Donnell5

Richard Stables5

Simon Jones5

(27)%

(27)%

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

36%

36%

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

0%

24%

0%

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

0%

0%

0%

0%

0%

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

1 

2 

3 

4 

5 

 The strict legal requirement is to only provide details of employees of The Gym Group plc. As the listed entity has very few employees, we have decided to 
voluntarily disclose in respect of all The Gym Group employees.

 The average percentage change in employee remuneration was calculated using the movement in mean values (in respect of each element of remuneration) 
between the relevant years. The relevant mean values were calculated by dividing the aggregate total of each element of remuneration for all Group employees 
during the year (calculated on an FTE basis) by the total number of Group employees.

 This represents a reduction in bonuses paid in 2023 (in respect of 2022) compared to those paid in 2022 (in respect of 2021).

 Richard Darwin stepped down from the Board from 24 March 2023. Ann-marie Murphy and Luke Tait joined the Board on 11 April 2022 and 17 October 2022 
respectively and Will Orr joined the Board on 1 September 2023.

 Wais Shaifta joined the Board on 1 February 2021, Elaine O’Donnell and Richard Stables joined the Board on 30 August 2022 and Simon Jones joined the Board on 
6 February 2023. David Kelly stepped down from the Board on 11 May 2023.

4 

 Where required, remuneration was approximately adjusted to be full-time and full-year equivalent based on the employee’s average full-time equivalent hours 
for the year and the proportion of the year they were employed. No other adjustments were made. 

The total pay and benefits and the salary component of total pay and benefits for the 2023 pay and benefits of the 
employees at the 25th percentile, median, and 75th percentile are shown below:

Salary

Total pay and benefits

25th percentile

Median

75th percentile

£21,275

£21,275

£21,850

£21,850

£23,683

£27,282

Base salaries of all employees, including our Executive Directors, are set with reference to a range of factors including 
market practice, experience, and performance in role. The Committee also notes that the CEO’s remuneration package is 
weighted more heavily towards variable pay (including the annual bonus and LTIP) than those of the wider workforce due 
to the nature of the role, and this means the ratio is likely to fluctuate depending on the performance of the business and 
associated outcomes of incentive plans in each year.

The 2023 ratios are higher than the prior year. This is primarily attributable to the combined CEO’s single figure of 
remuneration being higher for 2023, primarily due to the buyout award for Will Orr. For reference, the 2023 median pay 
ratio is 19:1 excluding the buyout award for Will Orr (i.e. in line with the 2022 median ratio). Over the longer term, the CEO 
pay ratios have moved broadly in line with the CEO’s single figure of remuneration.

The Committee notes that the pay ratios for 2023 reflect the nature of the CEO’s package being more heavily weighted 
towards variable pay compared to more junior colleagues, consistent with our reward policies. Furthermore, the 
Committee is satisfied that our pay and broader people policies drive the right behaviours and reinforce the Group’s 
values which in turn drive our culture. For these reasons, the Committee believes that the ratios are consistent with  
these policies. 

104  |

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Financial  statementsOther informationStrategic reportGovernance reportThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Governance report
Report of the Remuneration Committee  
continued

Relative importance of spend on pay
The table below details the change in total staff pay between 2022 and 2023 compared with distributions to shareholders 
by way of dividend, share buy backs or any other significant distributions or payments:

Total gross staff pay

Dividends/share buy back(s)

2023  
(£’000)

35,348

–

2022  
(£’000)

35,403

–

%  
change

0%

0%

Summary of shareholder voting
The following table shows the results of the advisory vote on the 2022 Directors’ Remuneration Report (at the 2023 AGM) 
and the binding vote on the Directors’ Remuneration Policy at the 2022 AGM:

For (including discretionary)

Against

Votes withheld

Approval of the 2022 Directors’ 
Remuneration Report (2023 AGM)

Approval of the Directors’ Remuneration 
Policy (2022 AGM)

Total number 
of votes

105,047,207

12,936,030

200

% of  
votes cast

89.0%

11.0%

–

Total number 
of votes

137,871,527

4,841,266

1,287,713

% of  
votes cast

96.6%

3.4%

–

Remuneration Committee in 2023
The Committee’s principal responsibilities are to recommend the Group’s policy on executive remuneration, determine the 
levels of remuneration for Executive Directors and the Chair of the Board and prepare an annual remuneration report for 
approval by the shareholders at the AGM.

The Chief Executive Officer and other Executive Directors as necessary are invited to attend meetings of the Committee, 
except when their own remuneration is being directly discussed. Our Chair, John Treharne, takes no part in any 
discussions relating to his own remuneration. The Committee met five times during the year and the table below details 
attendance of members at these meetings.

Director

Emma Woods (Chair to 31 December 2023)

Elaine O’Donnell

Simon Jones1

David Kelly2

1  Simon Jones was appointed to the Board on 6 February 2023. 

2  David Kelly stepped down from the Board on 11 May 2023.

Member since Meetings attended

November 2016

August 2022

February 2023

July 2016

5 / 5

5 / 5

4 / 4

3 / 3

Following Emma’s departure from the Board, the Remuneration Committee members are Wais Shaifta (Chair),  
Elaine O’Donnell and Simon Jones. 

The Committee has formal terms of reference which can be viewed on the Group’s website.

The Committee does not currently consult with employees specifically on the effectiveness and appropriateness of the 
Executive Remuneration Policy and framework. However, the Group seeks to promote and maintain good relationships 
with employees as part of its employee engagement strategy. The whole Board, especially the Chair of the Board and the 
Chair of the Remuneration Committee, regularly visit our gyms, which facilitates engagement and keeps the Board up to 
date with gym operations. It is our intention to continue this dialogue in 2024 and to explain to the wider workforce how 
the pay of Executive Directors and employees is aligned.

During the year, the Committee’s key 
activities included:

 Ÿ

 Ÿ

 Ÿ

 Ÿ

 Ÿ

Determining the remuneration 
package for Will Orr as our new CEO;

Determining the leaving arrangements 
for Richard Darwin; 

Assessing the final vesting outcome 
under the 2020 performance share 
plan awards; 

Assessing the out-turn of the 2022 
annual bonus;

Setting the performance measures, 
weightings and targets for the 2023 
annual bonus and 2023 PSP awards; 

 Ÿ Commencing a review of the Directors’ 

Remuneration Policy;

 Ÿ

 Ÿ

 Ÿ

 Ÿ

Appointing a new remuneration 
advisor, PricewaterhouseCoopers LLP;

Approving a grant of options under the 
Save As You Earn scheme;

Reviewing and approving a Company-
wide pay review for 2024; and

Receiving updates on shareholder 
views on remuneration.

In addition, the Committee has 
ensured that the Directors’ 
Remuneration Policy and practices 
are consistent with the six factors set 
out in Provision 40 of the Corporate 
Governance Code:

Clarity – Our Directors’ Remuneration 
Policy is well understood by our senior 
Executive team and has been clearly 
articulated to our shareholders 
and representative bodies (both 
on an ongoing basis and during 
consultation when changes are  
being made).

Simplicity – The Committee is mindful 
of the need to avoid overly complex 
remuneration structures which can be 
misunderstood and deliver unintended 
outcomes. Therefore, a key objective 
of the Committee is to ensure that 
our Directors’ Remuneration Policy 
and practices are straightforward to 
communicate and operate.

Risk – Our Directors’ Remuneration 
Policy has been designed to ensure 
that inappropriate risk-taking is 
discouraged and will not be rewarded 
via (i) the balanced use of annual 
incentives and long term incentives 
which employ a blend of financial, 
non-financial and shareholder return 
targets, (ii) the significant role played 
by shares in our incentive plans 
(together with bonus deferral and in 
employment shareholding guidelines), 
and (iii) malus/clawback provisions 
within all our incentive plans.

Predictability – Our incentive plans 
are subject to individual caps, with our 
share plans also subject to market 
standard dilution limits. At the time of 
approving the Policy full information 
on the potential values of the annual 
bonus and PSP awards are provided, 
with strict maximum opportunities 
and minimum, target and maximum 
performance scenarios. An indication 
of the potential impact of a 50% 
share price appreciation on the value 
of LTIP awards is also included.

Proportionality – There is a clear 
link between individual awards, 
delivery of strategy and our long 
term performance. In addition, 
the significant role played by 
incentive/‘at-risk’ pay, together 
with the structure of the Executive 
Directors’ service contracts, 
ensures that poor performance 
is not rewarded.

Alignment to culture – Our Executive 
pay policies are fully aligned to The 
Gym Group’s culture through the 
use of metrics in both the annual 
bonus and PSP that measure how 
we perform against key aspects of 
our strategy, which has the objective 
of delivering sustainable growth. 
The Committee oversees consistent 
workforce reward principles and is 
satisfied that these policies drive 
the right behaviours and reinforce 
the Group’s values, which in turn 
promote an appropriate culture.  

The use of annual bonus deferral, LTIP 
holding periods and our shareholding 
requirements strengthen the focus 
on our strategic aims and ensure 
alignment with the interests and 
experiences of shareholders, both 
during and after employment. 

Advisers to the Remuneration 
Committee
The Committee appointed 
PricewaterhouseCoopers LLP 
(‘PwC’) as external independent 
remuneration advisers to the 
Committee following a competitive 
tender process in early 2023. PwC 
advised the Company on all aspects 
of the remuneration for Executive 
Directors and the senior management 
team. PwC received fees of £65,000 
plus VAT for their advice during the 
year to 31 December 2023, partly on 
a fixed fee and partly on a time and 
materials basis. 

Prior to the appointment of PwC, FIT 
Remuneration Consultants LLP (‘FIT’) 
served as independent remuneration 
advisers having been appointed by 
the Committee prior to IPO. FIT’s fees 
in respect of 2023 were £25,000 plus 
VAT, charged on a fixed fee basis. 

Both PwC and FIT are members of 
the Remuneration Consultants Group 
and the voluntary code of conduct 
of that body is designed to ensure 
objective and independent advice is 
given to remuneration committees. 
The Committee is therefore of the 
view that both PwC and FIT provided 
independent remuneration advice 
to the Committee and do not have 
any connections with the Group or 
any Director that may impair their 
independence. 

On behalf of the Board

Wais Shaifta
Chair of the Remuneration Committee 
13 March 2024

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Financial  statementsOther informationStrategic reportGovernance reportThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Governance report
Directors’ report

The Directors present their report 
together with the audited financial 
statements for the period ended 
31 December 2023.

Where reference is made to other 
sections of the Annual Report and 
Accounts 2023, these sections 
are incorporated into this report 
by reference.

A summary statement of non-financial 
information and where this can be 
found in the report is on page 65.

Corporate structure
The Gym Group plc is a public 
company limited by shares, 
incorporated in England and Wales, 
and its shares are traded on the Main 
Market of the London Stock Exchange. 
The Company number is 08528493.

The Board
The Directors who served  
during the year were:

John Treharne 

Will Orr (appointed with effect 
from 1 September 2023)

Luke Tait 

Elaine O’Donnell 

Wais Shaifta

Richard Stables 

Simon Jones (appointed with 
effect from 6 February 2023)

Richard Darwin (resigned with 
effect from 24 March 2023)

Emma Woods (resigned with  
effect from 31 December 2023) 

David Kelly (resigned with  
effect from 11 May 2023)

Ann-marie Murphy (resigned with 
effect from 31 January 2024)

The roles and biographies of the 
Directors as at the date of this report 
are on pages 72 to 73. The general 
powers of the Directors are set out 
in Articles 64 to 68 of the Company’s 
Articles of Association (‘the Articles’). 
These provide that the Board may 
exercise all the powers of the Company, 
subject to applicable legislation, the 
Articles and any special resolution of 
the Company, applicable on the date 
that any power is exercised.

Appointment and replacement 
of Directors
The appointment and replacement 
of Directors is governed by the 
Company’s Articles. These state that 
the number of Directors shall not be 
less than two nor exceed 12 and that:

 Ÿ

 Ÿ

 Ÿ

 Ÿ

 Ÿ

The shareholders may, by ordinary 
resolution, elect any person willing 
to act as a Director.

The Board may, by ordinary 
resolution, elect any person willing 
to be a Director.

Every Director shall retire at 
each AGM and be eligible for  
re-election.

The Company may, by special 
resolution, or ordinary resolution 
of which special notice has been 
given according to applicable 
legislation, remove any Director 
before the expiration of his or her 
period of office.

There are a number of other 
grounds on which a Director’s office 
may cease, namely: voluntary 
resignation, if they are absent 
without special leave of absence for 
a period of more than six months, 
they are physically or mentally 
incapable of acting as a Director, 
they become bankrupt or prohibited 
by law from being a Director.

Directors’ indemnity insurance 
The Company has granted an 
indemnity by way of deed poll to 
its Directors against any liability 
which attaches to them in defending 
proceedings brought against them, 
to the extent permitted by English law. 
In addition, Directors and Officers of 
the Company and its subsidiaries are 
covered by Directors’ and Officers’ 
liability insurance.

Compensation for loss of office
The Company does not have 
arrangements with any Director which 
would provide compensation for loss 
of office or employment resulting from 
a takeover, except that provisions of 
the Company’s share plans may cause 
options and awards granted under 
such plans to vest on a takeover.

Dividend
As noted on page 27, the Directors 
are not proposing a final dividend for 
the year 2023. It is a condition of the 
Company’s bank facilities that the 
Company shall not declare or pay a 
dividend while the £10m additional 
RCF Facility is in place.

Going concern
As noted on pages 61 to 63, the 
Directors have a reasonable 
expectation that the Group has 
adequate resources to continue in 
operational existence for the period 
to 30 June 2025. As a result, they 
continue to adopt the going concern 
basis in preparing these consolidated 
financial statements.

Future developments in 
the business 
The likely future developments in 
respect of the business can be found 
in the Strategic report on pages 6 
to 69 and forms part of this report 
by reference.

Corporate governance
A report on corporate governance 
and compliance with the Code is set 
out on pages 70 to 79, and forms part 
of this report by reference.

Health and safety
An overview of health and safety is 
provided in the Sustainability report 
on page 41 and forms part of this 
report by reference.

Greenhouse gas emissions
Information on the Group’s 
greenhouse gas emissions is set out in 
the Sustainability report on pages 46 
to 49 and forms part of this report  
by reference.

ensure they are properly trained 
to perform their role safely and 
effectively and to provide career 
opportunities which allow them to fulfil 
their potential. Where an employee 
becomes disabled in the course of 
their employment, the Group will 
actively seek to retain them wherever 
possible by making adjustments to 
their work content and environment  
or by retraining them to undertake 
new roles.

Directors’ interests
The beneficial interests of the 
Directors of the Company at 
31 December 2023, and their 
connected persons, in the issued 
Ordinary shares are provided on 
page 101 within the Report of the 
Remuneration Committee.

Major interests in shares
As at 31 December 2023, the Company 
was aware of the following interests 
representing 3% or more of the issued 
share capital of the Company (see 
table below). It should be noted that 
these holdings may have changed 
since notified to the Company; 
however, notification of any change is 
not required until the next applicable 
threshold is crossed.

Share capital
As at 31 December 2023, the 
Company’s issued share capital 
comprised 178,700,366 Ordinary 
shares with a nominal value of £0.01 
each with one vote per share.

Ordinary shares
The Ordinary shares rank pari passu 
in all respects with the other Ordinary 
shares in issue, including for voting 
purposes, and will rank in full for all 
dividends and other distributions 
thereafter declared, made or paid 
on the Ordinary share capital of the 
Company. Each Ordinary share ranks 
equally in the right to receive a relative 
proportion of shares in case of a 
capitalisation of reserves.

Except in relation to dividends which 
have been declared and rights on 
a liquidation of the Company, the 
shareholders have no rights to share 
in the profits of the Company.

The Ordinary shares are not 
redeemable. However, the Company 
may purchase or contract to 
purchase any of the Ordinary 
shares on or off market, subject to 
the Companies Act 2006 and the 
requirements of the Listing Rules.

Human rights, anti-bribery  
and anti-corruption 
We conduct our business honestly 
and ethically wherever we operate. 
Our Human Rights Policy Statement 
and Anti-Bribery and Corruption 
Policy Statement can be found on 
our website. We also have a detailed 
AntiBribery and Corruption policy, 
which is available to all employees via 
our intranet along with training.

We comply with the Modern Slavery 
Act and our statement, including 
further information on our activity 
to mitigate risks related to modern 
slavery, can be found on our website: 
www.tggplc.com/modern-slavery. 

Political donations
The Company made no political 
donations in 2023 (2022: £nil).

Employee involvement and 
policy regarding disabled 
persons
The Group operates an equal 
opportunities policy which aims to 
treat individuals fairly and not to 
discriminate on the basis of sex, race, 
ethnic origin, disability or on any 
other basis. The Group’s policy and 
procedures are designed to provide 
for full and fair consideration and 
selection of disabled applicants, to 

Institution

Blantyre Capital

Liontrust Sustainable Investments

Goldman Sachs Collateral Account

Fidelity International

Invesco

Number of shares

Percentage

21,059,643

18,717,293

13,406,119

13,039,450

9,387,741

7,088,847

7,040,146

6,922,809

6,046,201

5,961,727

5,360,000

5,352,855

11.78%

10.47%

7.50%

7.30%

5.25%

3.97%

3.94%

3.87%

3.38%

3.34%

3.00%

3.00%

Royal Bank of Canada (previously BlueBay Asset Management)

Farringdon Capital Management

Gresham House Asset Management

Columbia Threadneedle Investments

Credit Agricole, Luxembourg (PB)

Blackmoor Investment Partners

GVQ Investment Management

Since 31 December 2023 until 13 March 2024, the Company has been notified of the following interests representing over 
3% of the issued share capital:

Institution

Invesco 

Royal Bank of Canada

FORUM European Smallcaps GmbH

Number of shares

Percentage

Date of transaction

8,797,380

9,463,934

6,617,840

4.92%

8 January 2024

5.30% 9 February 2024

3.70%

1 March 2024

108  |

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Financial  statementsOther informationStrategic reportGovernance reportThe Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Governance report
Directors’ report  
continued

There are no restrictions on transfers 
of Ordinary shares other than:

 Ÿ

 Ÿ

certain restrictions which may 
from time to time be imposed by 
laws or regulations such as those 
relating to insider dealing;

some of the Company’s employee 
share plans include restrictions on 
transfer of shares while the shares 
are held within the plan;

 Ÿ pursuant to the Group’s Share 
Dealing Code whereby the 
Directors and designated 
employees require approval to 
deal in the Company’s shares; and
 Ÿ where a person with an interest in 
the Company’s shares has been 
served with a disclosure notice and 
has failed to provide the Company 
with information concerning 
interests in those shares.

The Company is not aware of any 
arrangements between shareholders 
which may result in restrictions on the 
transfer of securities or voting rights.

Amendment to the Company’s 
Articles of Association
The Company may alter its Articles 
of Association by special resolution 
passed at a general meeting of 
shareholders.

Authority for the Company to 
purchase its own shares
At the 2023 AGM, shareholders 
approved an authority for the 
Company to make market purchases 
of its own shares up to a maximum 
of 17,836,845 shares (being 
approximately 10% of the issued 
share capital at that time) at prices 
not less than the nominal value of 
each share (being £0.01 each). No use 
was made of this authority during 
the period. The Company intends to 
renew this authority at its 2024 AGM.

Authority to allot shares
At the 2023 AGM, authority was given 
to the Directors to allot new Ordinary 
shares up to a nominal value of 
£5,945.61, equivalent to 33.33% of the 
issued share capital of the Company. 
In addition, authority was given to the 
Directors to allot further new Ordinary 
shares up to a nominal value of 
£11,891.23, equivalent to 66.67% of the 
authorised share capital of the Group. 
The Company intends to renew this 
authority at its 2024 AGM. 

Significant agreements
The Company is not a party to any 
significant agreements which would 
take effect, alter or terminate upon a 
change of control of the Company.

Financial risk management
The Group’s financial risk 
management objectives and 
policies, including its use of financial 
instruments, are set out in Note 23 to 
the consolidated financial statements.

Information presented in  
other sections
Certain information is required to 
be included in the Annual Financial 
Report by Listing Rule 9.8.4. The 
following table (see below) provides 
references to where this information 
can be found in this Annual Report 
and Accounts 2023. If a requirement is 
not shown, it is not applicable to  
the Company.

Section 172 and engagement 
with suppliers, customers  
and others
In its decision-making, the Board 
has regard to each Director’s duty 
to promote the success of the 
Company on behalf of the Company’s 
stakeholders, to foster the Company’s 
relationships with employees, 
suppliers, members, and others, and 

considers the effect of the principal 
decisions taken by the Company 
during the financial year on the 
Company’s stakeholders. This is set 
out in our s.172 statement on pages  
66 to 69.

Auditor
Each of the persons who is a 
Director at the date of approval of 
the Annual Report and Accounts 
2023 confirms that: a) so far as the 
Director is aware, there is no relevant 
audit information of which the 
Group’s auditor is unaware; and b) 
the Director has taken all the steps 
which he/she ought to have taken as 
a Director in order to make himself/
herself aware of any relevant audit 
information and to establish that 
the Group’s auditor is aware of that 
information. Ernst & Young LLP has 
expressed its willingness to continue 
in office as auditor and a resolution 
to reappoint them will be proposed at 
the forthcoming AGM.

AGM
The Notice convening the 2024 AGM 
will be circulated to shareholders 
separately with details of the meeting. 
We will ensure that shareholders are 
kept informed using the Notice of 
Meeting, our website, and relevant 
regulatory announcements in 
due course.

On behalf of the Board

Krishan Pandit
Company Secretary 
13 March 2024

Section

Listing Rule requirement

Location

1

4

10

110  |

A statement of the amount of interest capitalised by the  
Group during the period under review with an indication of the 
amount and treatment of any related tax relief

Details of long term incentive schemes

Details of contracts of significance

Note 10 Finance costs (page 141)

Report of the Remuneration Committee 
(pages 92 to 107)

Corporate Governance report (page 79 
Directors’ conflicts of interest)

Responsibility statement
The Directors confirm, to the best of 
their knowledge:

 Ÿ

 Ÿ

 Ÿ

That the consolidated financial 
statements, prepared in 
accordance with UK-adopted 
IFRSs, give a true and fair view 
of the assets, liabilities, financial 
position and results of the 
Parent Company and subsidiary 
undertakings included in the 
consolidation taken as a whole;

That the Annual Report and 
Accounts 2023, including the 
Strategic report, includes a fair 
review of the development and 
performance of the business and 
the position of the Company and 
subsidiary undertakings included 
in the consolidation taken as a 
whole, together with a description 
of the principal risks and 
uncertainties that they face; and

That they consider the Annual 
Report and Accounts 2023, taken 
as a whole, is fair, balanced and 
understandable and provides 
the information necessary 
for shareholders to assess 
the position, performance, 
business model and strategy of 
the Company and subsidiary 
undertakings included in the 
consolidation taken as a whole.

On behalf of the Board

Will Orr
Chief Executive Officer
13 March 2024

Governance report
Directors’ responsibility statement

The Directors are responsible for 
preparing the Annual Report and 
Accounts 2023 in accordance with 
applicable United Kingdom law 
and regulations.

Company law requires the Directors 
to prepare financial statements for 
each financial year. Under that law, 
the Directors have elected to prepare 
the Group financial statements 
in accordance with UK-adopted 
international accounting standards 
(‘IFRS’), and the Parent Company 
financial statements in accordance 
with United Kingdom Generally 
Accepted Accounting Practice (United 
Kingdom Accounting Standards and 
applicable law), including Financial 
Reporting Standard 101 Reduced 
Disclosure Framework (‘FRS 101’). 
Under company law, the Directors 
must not approve the Group and 
Company financial statements unless 
they are satisfied that they give a true 
and fair view of the state of affairs of 
the Group and the Company and of 
the profit or loss of the Group and the 
Company for that period.

In preparing the financial statements, 
the Directors are required to:

 Ÿ

select suitable accounting policies 
and then apply them consistently;
 Ÿ make judgements and estimates 
that are reasonable and prudent;

 Ÿ present information, including 

accounting policies, in a manner 
that provides relevant, reliable, 
comparable and understandable 
information;

 Ÿ provide additional disclosures 
when compliance with the 
specific requirements in IFRSs 
(or in respect of the Parent 
Company financial statements, 
FRS 101) is insufficient to enable 
users to understand the impact 
of particular transactions, 
other events and conditions on 
the Group’s financial position 
and performance;

 Ÿ

 Ÿ

in respect of the Group financial 
statements, state whether 
applicable UK-adopted IFRSs 
have been followed, subject 
to any material departures 
disclosed and explained in the 
financial statements;

in respect of the Parent Company 
financial statements, state 
whether applicable UK accounting 
standards including FRS 101 have 
been followed, subject to any 
material departures disclosed 
and explained in the financial 
statements; and

 Ÿ prepare the financial statements 

on a going concern basis, unless it 
is appropriate to presume that the 
Company and/or Group will not 
continue in business.

The Directors confirm that the 
financial statements comply with the 
above requirements.

The Directors are responsible for 
keeping adequate accounting 
records that are sufficient to show 
and explain the Company’s and 
Group’s transactions and disclose 
with reasonable accuracy at any 
time the financial position of the 
Company and the Group and enable 
them to ensure that the Company and 
Group financial statements comply 
with the relevant financial reporting 
framework. They are also responsible 
for safeguarding the assets of 
the Group and hence for taking 
reasonable steps for the prevention 
and detection of fraud and other 
irregularities.

Under applicable law and regulations, 
the Directors are also responsible 
for preparing a Strategic report, 
Directors’ report, Directors’ 
remuneration report and Corporate 
Governance statement that comply 
with that law and those regulations. 
The Directors are responsible for the 
maintenance and integrity of the 
corporate and financial information 
included on the Group’s website. 
Legislation in the UK governing the 
preparation and dissemination of 
accounts may differ from legislation 
in other jurisdictions.

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The Gym Group plc | Annual Report and Accounts 2023

The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Independent auditor’s report
to the members of The Gym Group plc

Opinion
In our opinion:

 Ÿ

 Ÿ

 Ÿ

 Ÿ

The Gym Group plc’s Group financial statements and Parent Company financial statements (the ‘financial 
statements’) give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 
31 December 2023 and of the Group’s loss for the year then ended;

the Group financial statements have been properly prepared in accordance with UK adopted international 
accounting standards; 

the Parent Company financial statements have been properly prepared in accordance with United Kingdom 
Generally Accepted Accounting Practice; and

the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.

We have audited the financial statements of The Gym Group plc (the ‘Parent Company’) and its subsidiaries (the ‘Group’) 
for the year ended 31 December 2023 which comprise:

Group

Parent Company

Consolidated statement of financial position as at 
31 December 2023

Company statement of financial position as at 
31 December 2023

Consolidated statement of comprehensive income 
for the year then ended

Company statement of changes in equity for the year 
then ended

Consolidated statement of changes in equity for the year 
then ended

Related notes 1 to 8 to the financial statements including 
material accounting policy information

Consolidated cash flow statement for the year then ended

Related notes 1 to 28 to the financial statements, including 
material accounting policy information

The financial reporting framework that has been applied in the preparation of the Group financial statements is 
applicable law and UK adopted international accounting standards. The financial reporting framework that has 
been applied in the preparation of the Parent Company financial statements is applicable law and United Kingdom 
Accounting Standards, including FRS 101 ‘Reduced Disclosure Framework’ (United Kingdom Generally Accepted 
Accounting Practice).

Basis for opinion 
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our 
responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial 
statements section of our report. We believe that the audit evidence we have obtained is sufficient and appropriate to 
provide a basis for our opinion.

Independence
We are independent of the Group and Parent Company in accordance with the ethical requirements that are relevant 
to our audit of the financial statements in the UK, including the FRC’s Ethical Standard as applied to listed public interest 
entities, and we have fulfilled our other ethical responsibilities in accordance with these requirements.

The non-audit services prohibited by the FRC’s Ethical Standard were not provided to the Group or the Parent Company 
and we remain independent of the Group and the Parent Company in conducting the audit. 

Conclusions relating to going concern
In auditing the financial statements, we have concluded that the Directors’ use of the going concern basis of accounting 
in the preparation of the financial statements is appropriate. Our evaluation of the Directors’ assessment of the Group 
and Parent Company’s ability to continue to adopt the going concern basis of accounting included :

 Ÿ We obtained management’s forecast cash flows and covenant calculations covering the period from the date of 

signing to 30 June 2025 and we agreed these to the Group’s three year financial plan;

 Ÿ We challenged the appropriateness of the going concern assessment period, taking into consideration events after 

the going concern period which may have an impact;

 Ÿ We tested the mathematical accuracy of the cash flows, as well as the calculation of the forecast covenants;
 Ÿ We assessed, against historic and current membership levels and independent sector forecasts, the plausibility of the 
reduction in membership numbers that would lead to a covenant breach under the reverse stress test scenario, and 
the impact this would have on liquidity;

 Ÿ We corroborated lease costs to agreements; rate forecasts to published rate increases; and benchmarked costs 

against external industry forecasts; 

 Ÿ We further corroborated the membership impact of the timing / number of new gym openings with management’s 

expansion plans;

 Ÿ We understood and challenged the Board’s controllable mitigation plans, including reduced gym openings, lower 
marketing spend, deferral of projects and the forecast impact on the ability of the business to operate within its 
financial covenants. We obtained supporting documentation to evaluate the plausibility of management’s mitigation 
plans considering actions delivered to date;

 Ÿ We compared forecast future cashflows to historical data, ensuring variations are in line with our expectations and 

understanding of the business to consider the reliability of past forecasts;

 Ÿ We considered the results of other audit procedures and other knowledge obtained in the audit and whether it was 

consistent with or contradicted management’s assumptions;

 Ÿ We performed our own sensitivity analysis on management’s forecast cashflows; 
 Ÿ We included management’s reverse stress tested model in the work above; 
 Ÿ We obtained evidence of the banks’ agreement to the extension of the Group’s Revolving Credit Facility to  

October 2025;

 Ÿ We agreed available facilities to underlying agreements and the extent of drawings thereunder to external 

confirmations at 31 December 2023; 

 Ÿ We enquired with management in respect of events beyond the going concern period taking into consideration the 
planned refinancing in October 2025, made enquiries of our Debt Advisory team and considered the Company’s 
positive experience of support to date from their banks.

 Ÿ We assessed the adequacy of disclosures within the Annual Report and Accounts.

Going concern has not been determined to be a key audit matter. We observed that membership rose 4% to 850,000  
in the year. Under the reverse stress test, it requires a reduction in members of 16% from February 2024 to create a 
breach of the Fixed Charge Cover covenant in June 2025 (after applying available controllable mitigations) with no 
liquidity issues.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions 
that, individually or collectively, may cast significant doubt on the Group and Parent Company’s ability to continue as a 
going concern for a period of 15 months from when the financial statements are authorised for issue. 

In relation to the Group and Parent Company’s reporting on how they have applied the UK Corporate Governance Code, 
we have nothing material to add or draw attention to in relation to the Directors’ statement in the financial statements 
about whether the Directors considered it appropriate to adopt the going concern basis of accounting.

Our responsibilities and the responsibilities of the Directors with respect to going concern are described in the relevant 
sections of this report. However, because not all future events or conditions can be predicted, this statement is not a 
guarantee as to the Group’s ability to continue as a going concern.

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Financial statements
Independent auditor’s report continued
to the members of The Gym Group plc

Overview of our audit approach

Audit scope

 Ÿ We performed an audit of the complete financial information of two components and 

Key audit matters

audit procedures on specific balances for a further one component.

 Ÿ

The components where we performed full or specific audit procedures accounted for 
100% of Loss before tax, 100%% of Revenue and 100% of Total assets.

 Ÿ Deferral of membership income.
 Ÿ Property, plant and equipment and Right-of-use assets impairment testing including 

cash flow and discount rate assumptions.

Materiality

 Ÿ

 Overall Group materiality of £1,480,000 which represents 2% of Group EBITDA.

An overview of the scope of the Parent Company and Group audits 
Tailoring the scope
Our assessment of audit risk, our evaluation of materiality and our allocation of performance materiality determine our 
audit scope for each Company within the Group. Taken together, this enables us to form an opinion on the Consolidated 
financial statements. We take into account size, risk profile, the organisation of the Group and effectiveness of Group-
wide controls, changes in the business environment, the potential impact of climate change and other factors when 
assessing the level of work to be performed at each Company. 

In assessing the risk of material misstatement to the Group financial statements, and to ensure we had adequate 
quantitative coverage of significant accounts in the financial statements, of the five reporting components of the Group, 
we selected three components covering entities, which represent the principal business units within the Group.

Of the three components selected, we performed an audit of the complete financial information of two components 
(‘full scope components’) which were selected based on their size or risk characteristics. For the remaining component 
(‘specific scope components’), we performed audit procedures on specific accounts within that component that we 
considered had the potential for the greatest impact on the significant accounts in the financial statements either 
because of the size of these accounts or their risk profile. 

The reporting components where we performed audit procedures accounted for 100% (2022: 100%) of the Group’s Loss 
before tax, Group’s Revenue and Group’s total assets: 

Number of components

Revenue

Loss before tax

Total assets

Full
scope

2

100%

97.8%

99.98%

2023

Specific
scope

Remaining
components

1

0%

2.2%

0.02%

2

–

–

–

Full
scope

2

100%

99.95%

99.98%

2022

Specific
scope

Remaining
components

1

0%

0.05%

0.02%

2

–

–

–

Changes from the prior year 
There are no changes in the scoping from prior year. 

Involvement with component teams 
All audit work performed for the purposes of the audit was undertaken by the Group audit team.

Climate change 
Stakeholders are increasingly interested in how climate change will impact the Group. The Group has determined that the 
most significant future impacts from climate change on their operations will be from the reputational risk of not meeting 
net zero targets and physical risks regarding heatwaves and temperature increases. These are explained on pages 50 
to 53 in the required Task Force for Climate-related Financial Disclosures and on pages 54 to 63 in the Principal risks and 
uncertainties. They have also explained their climate commitments on pages 46 to 49. All of these disclosures form part 
of the ‘Other information’, rather than the audited financial statements. Our procedures on these unaudited disclosures 
therefore consisted solely of considering whether they are materially inconsistent with the financial statements or 
our knowledge obtained in the course of the audit or otherwise appear to be materially misstated, in line with our 
responsibilities on ‘Other information’. 

In planning and performing our audit we assessed the potential impacts of climate change on the Group’s business and 
any consequential material impact on its financial statements. 

The Group has explained in its Sustainability report how climate change has been reflected in the financial statements, 
under summary of significant accounting policies how they have reflected the impact of climate change in their financial 
statements, including how this aligns with their commitment to the aspirations of the Paris Agreement to achieve net zero 
emissions by 2050 for Scope 1 and 2 emissions and 2045 for Scope 3 emissions. There are no significant judgements and 
estimates relating to climate change impacting the financial statements. 

Our audit effort in considering the impact of climate change on the financial statements was focused on evaluating 
management’s assessment of the impact of climate risk, physical and transition, their climate commitments, and the 
effects of material climate risks disclosed on pages 52 and 53. As part of this evaluation, we performed our own risk 
assessment, supported by our climate change internal specialists, to determine the risks of material misstatement in the 
financial statements from climate change which needed to be considered in our audit. 

We also challenged the Directors’ considerations of climate change risks in their assessment of going concern to 30 June 
2025 and viability of the Group over the next three years and associated disclosures. Where considerations of climate 
change were relevant to our assessment of going concern, these are described above.

Based on our work we have not identified the impact of climate change on the financial statements to be a key audit 
matter or to impact a key audit matter.

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Financial statements
Independent auditor’s report continued
to the members of The Gym Group plc

Key audit matters 
Key audit matters are those matters that, in our professional judgment, were of most significance in our audit of the 
financial statements of the current period and include the most significant assessed risks of material misstatement 
(whether or not due to fraud) that we identified. These matters included those which had the greatest effect on: the 
overall audit strategy, the allocation of resources in the audit; and directing the efforts of the engagement team. These 
matters were addressed in the context of our audit of the financial statements as a whole, and in our opinion thereon, 
and we do not provide a separate opinion on these matters.

Key observations communicated 
to the Audit and Risk Committee

Based on our procedures, 
deferral of membership 
income in the year 
ended 31 December 
2023 is appropriately 
recognised and 
presented as contract 
liabilities as at that date. 

Risk

Our response to the risk

Deferral of membership income – total 
revenue for the year ended 31 December 
2023: £204.0m (31 December 2022: 
£172.9m), of which £14.4m was deferred 
at 31 December 2022 (31 December 
2020: £11.0m) and presented in the 
Consolidated statement of financial 
position as contract liabilities.

Refer to the Report of the Audit and Risk 
Committee (pages 84 to 89); Accounting 
policies (page 129); and Note 5 of the 
Consolidated financial statements (page 138)

In preparing the consolidated financial 
statements, management need to calculate 
the amount of joining and subscription 
payments collected, which relate to 
membership after the year end date and  
for which the related revenue should be 
deferred and presented as a contract 
liability under IFRS 15 ‘Revenue from 
Contracts with Customers’ (‘IFRS 15’).

Although the calculation of deferred 
membership fees does not involve significant 
judgement or estimation, there are a 
number of inputs including large numbers 
of members, varying subscription rates 
and the reliance on outsourced processes 
which could be open to manipulation. The 
deferred revenue calculation is automated, 
driven by manually input reports. There 
is an increased risk of material error and 
management override in the inputs to 
this calculation. Further, consistent with 
Auditing Standards, the recognition of 
revenue is assessed as a material fraud 
risk on every audit engagement with only 
rare exceptions.

We reconfirmed our understanding of the 
Group’s revenue recognition and deferred 
membership fee income calculation processes 
and related controls and performed 
walkthrough procedures. In addition to making 
enquiries of management, we also made 
enquiries of the outsourced membership 
management service provider (Clubware) to 
obtain an understanding of the outsourced 
elements of the membership income process, 
including the deferred membership fee income 
calculation; 

We tested the completeness of the members 
included in the deferred membership fee 
income calculation;

We agreed a sample of the data used in 
management’s deferred revenue calculation 
(for example the membership ID, joining / 
direct debit date and subscription rate) to 
the members database and the December 
2023 membership income reports used to 
post revenue to test the accuracy of the data. 
This included sample testing by reference 
to membership data held by the Group and 
membership data provided directly to us by the 
outsourced membership management service 
provider. 

We also tested completeness and accuracy 
of the membership data held by the Group 
and used to recognise revenue, by comparing 
the monthly/ weekly income files provided to 
us from management to the monthly income 
files provided directly from the outsourced 
membership management service provider.

We tested the appropriateness of manual 
journal entries recorded in the general ledger 
in relation to revenue, and in particular those 
related to deferred income;

We re-performed management’s deferred 
membership fee calculation for a sample  
of members.

We considered the risk of management 
override in the revenue process including the 
deferred membership income calculation and 
challenged management on methods and 
inputs used to calculate deferred revenue.

116  |

Key observations communicated 
to the Audit and Risk Committee

Based on our 
procedures, we 
consider management’s 
assessment and the 
impairment charges 
which have been 
recorded in the current 
year are reasonable.

The financial statements 
disclosures, particularly 
those in Notes 14 and 
15 to the Consolidated 
financial statements, 
materially comply 
with the applicable 
requirements of IAS 36 
and IAS1.

Risk

Our response to the risk

Property, plant and equipment (‘PPE’) 
impairment testing - 31 December 2023: 
£171.6m (31 December 2022: £181.0m); 
Right-of-use (‘ROU’) assets 31 December 
2023: £278.2 (31 December 2022: £289.4m)

Refer to the Report of the Audit and Risk 
Committee (pages 84 to 89); Accounting 
policies (page 133); and Notes 14 and 15 of the 
Consolidated financial statements (pages 
144 to 147).

As disclosed in Notes 14 and 15 to the 
Consolidated financial statements, PPE 
including ROU of £449.8m is recognised.

Management has undertaken an annual 
impairment review in respect of PPE 
and ROU assets and has recognised an 
impairment of £0.6m in the current year.

We focused on this area due to both the 
significance of the carrying value PPE and 
ROU assets; and the inherent uncertainty 
involved in an impairment review, which 
requires management to make significant 
judgements and estimations as to future 
outcomes and assumptions of cash flows 
(for example customer acquisition and 
retention, changes in subscription rates, 
operating costs, etc), along with the 
discount rate to be applied to those cash 
flows and the determination of CGUs. In 
addition, such judgements and estimates 
could be influenced by management bias.

The significant assumptions are disclosed in 
Note 14 for PPE and Note 15 for ROU assets.

We performed a walkthrough of the process 
and controls to gain an understanding of the 
Group’s impairment process.

We considered the appropriateness of the 
determination of cash generating units, 
challenging management on this allocation 
and obtaining supporting evidence.

We obtained management’s three year plan for 
2024 to 2026 and assessed assumptions within 
this. We also assessed the historical accuracy of 
management’s forecasting by comparing actual 
financial performance for the year ended 31 
December 2023 to management’s previous budget.

We challenged the reasonableness of these 
assumptions by reference to historical 
data, external benchmarks and the risk of 
management bias.

We sought contradictory evidence through 
other areas of our audit, internal and external 
information on industry and other macro-
economic factors and challenged management 
on the appropriateness of significant 
assumptions and cost mitigations used in the 
impairment calculation.

For the impairment test, we assessed whether 
the assumptions disclosed in Notes 14 and 15 
to the Consolidated financial statements were 
the appropriate key assumptions to be used in 
the impairment model, being the discount rate, 
revenue growth and cost inflation, taking into 
consideration the cost-of-living crisis over the 
next three years and the long term growth from 
2025 onwards.

We considered management’s sensitivity 
analysis showing the impact of a reasonably 
possible change in key impairment assumptions 
to determine whether an impairment charge 
would be required. This consideration included 
performing our own sensitivity analysis by 
reference to the results of our assessment of 
assumptions referred to above.

As part of our work, we utilised EY valuations 
specialists to assist in assessing the 
appropriateness of the methodology applied 
in management’s impairments models and to 
assist in our assessment of the discount rate 
and long term growth rate assumptions used in 
the impairment models. 

We assessed the financial statements 
disclosures, particularly those in Note 14 
for PPE and Note 15 for ROU Assets to the 
Consolidated financial statements, against the 
requirements of IAS 36 and IAS1 ‘Presentation 
of financial statements’ (‘IAS 1’), particularly 
those related to judgements, estimation 
uncertainty and sensitivities.

The Group audit team performed the full scope 
audit procedures on the impairment models 
prepared for The Gym Group plc which covered 
100% of the risk amount.

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Financial statements
Independent auditor’s report continued
to the members of The Gym Group plc

Our application of materiality
We apply the concept of materiality in planning and performing the audit, in evaluating the effect of identified 
misstatements on the audit and in forming our audit opinion. 

Opinions on other matters prescribed by the Companies Act 2006
In our opinion, the part of the Directors’ remuneration report to be audited has been properly prepared in accordance 
with the Companies Act 2006.

Materiality
The magnitude of an omission or misstatement that, individually or in the aggregate, could reasonably be expected to 
influence the economic decisions of the users of the financial statements. Materiality provides a basis for determining 
the nature and extent of our audit procedures.

We determined materiality for the Group to be £1,480,000 (2022: £1,400,000), which is 2% (2022: 2%) of Group EBITDA.  
We believe that Group EBITDA would be the most appropriate basis given the focus on Group EBITDA as the Group’s 
results continue to normalise. 

We determined materiality for the Parent Company to be £3,022,000 (2022: £3,148,000), which is 1% (2022: 1%) of assets. 
Being a holding entity, and non-trading, an earning or activity based basis for planning materiality is not applicable, 
therefore we have applied a capital-based approach and have selected assets.

During the course of our audit, we reassessed initial materiality and there was no change in our final materiality from  
our original assessment at planning.

Performance materiality
The application of materiality at the individual account or balance level. It is set at an amount to reduce to  
an appropriately low level the probability that the aggregate of uncorrected and undetected misstatements  
exceeds materiality.

On the basis of our risk assessments, together with our assessment of the Group’s overall control environment, our 
judgement was that performance materiality was 75% (2022: 75%) of our planning materiality, namely £1,111,500 (2022: 
£1,050,000). We have set performance materiality at this percentage due to experience with the Group demonstrating an 
effective control environment and low incidence of misstatements.

Audit work at component locations for the purpose of obtaining audit coverage over significant financial statement 
accounts is undertaken based on a percentage of total performance materiality. The performance materiality set for 
each component is based on the relative scale and risk of the component to the Group as a whole and our assessment 
of the risk of misstatement at that component. In the current year, the range of performance materiality allocated to 
components was £222,300 to £1,111,500 (2022: £315,000 to £1,050,000). 

Reporting threshold
An amount below which identified misstatements are considered as being clearly trivial.

We agreed with the Audit and Risk Committee that we would report to them all uncorrected audit differences in excess of 
£74,100 (2022: £70,000), which is set at 5% of planning materiality, as well as differences below that threshold that, in our 
view, warranted reporting on qualitative grounds. 

We evaluate any uncorrected misstatements against both the quantitative measures of materiality discussed above and 
in light of other relevant qualitative considerations in forming our opinion.

Other information 
The other information comprises the information included in the Annual Report and Accounts 2023 set out on pages 01 
to 107, other than the financial statements and our auditor’s report thereon. The Directors are responsible for the other 
information contained within the Annual Report and Accounts 2023. 

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise 
explicitly stated in this report, we do not express any form of assurance conclusion thereon. 

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially 
inconsistent with the Annual Report and Accounts or our knowledge obtained in the course of the audit or otherwise 
appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we 
are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, 
based on the work we have performed, we conclude that there is a material misstatement of the other information, we 
are required to report that fact.

In our opinion, based on the work undertaken in the course of the audit:

 Ÿ

 Ÿ

 Ÿ

the information given in the strategic report and the Directors’ report for the financial year for which the financial 
statements are prepared is consistent with the financial statements and those reports have been prepared in 
accordance with applicable legal requirements;

the information about internal control and risk management systems in relation to financial reporting processes and 
about share capital structures, given in compliance with rules 7.2.5 and 7.2.6 in the Disclosure Rules and Transparency 
Rules sourcebook made by the Financial Conduct Authority (the FCA Rules), is consistent with the financial statements 
and has been prepared in accordance with applicable legal requirements; and

information about the Company’s corporate governance statement and practices and about its administrative, 
management and supervisory bodies and their committees complies with rules 7.2.2, 7.2.3 and 7.2.7 of the FCA Rules.

Matters on which we are required to report by exception
In the light of the knowledge and understanding of the Group and the Parent Company and its environment obtained in 
the course of the audit, we have not identified material misstatements in:

 Ÿ
 Ÿ

the Strategic Report or the Directors’ Report; or

the information about internal control and risk management systems in relation to financial reporting processes and 
about share capital structures, given in compliance with rules 7.2.5 and 7.2.6 of the FCA Rules.

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to 
report to you if, in our opinion, certain disclosures of Directors’ remuneration specified by law are not made; or

 Ÿ adequate accounting records have not been kept by the Parent Company; or
 Ÿ

the Parent Company financial statements and the part of the Directors’ Remuneration Report to be audited are not in 
agreement with the accounting records and returns; or

 Ÿ
certain disclosures of Directors’ remuneration specified by law are not made; or
 Ÿ we have not received all the information and explanations we require for our audit; or
 Ÿ a Corporate Governance Statement has not been prepared by the Company.

Corporate Governance statement
We have reviewed the Directors’ statement in relation to going concern, longer-term viability and that part of the 
Corporate Governance Statement relating to the Group and Company’s compliance with the provisions of the UK 
Corporate Governance Code specified for our review by the Listing Rules.

Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the 
Corporate Governance Statement is materially consistent with the financial statements or our knowledge obtained 
during the audit:

 Ÿ Directors’ statement with regards to the appropriateness of adopting the going concern basis of accounting and 

any material uncertainties identified set out on pages 61 to 63;

 Ÿ Directors’ explanation as to its assessment of the Company’s prospects, the period this assessment covers and why 

the period is appropriate set out on pages 61 to 63;

 Ÿ Director’s statement on whether it has a reasonable expectation that the Group will be able to continue in operation 

and meets its liabilities set out on pages 61 to 63;

 Ÿ Directors’ statement on fair, balanced and understandable set out on page 111;
 Ÿ Board’s confirmation that it has carried out a robust assessment of the emerging and principal risks set out on pages 

54 to 63;

 Ÿ

 Ÿ

The section of the Annual Report and Accounts that describes the review of effectiveness of risk management and 
internal control systems set out on pages 54 to 61; and

The section describing the work of the Audit and Risk Committee set out on pages 84 to 89.

We have nothing to report in this regard.

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Other matters we are required to address 
Following the recommendation from the Audit and Risk Committee we were appointed by the Company on 29 July 2015 to 
audit the financial statements for the year ending 31 December 2015 and subsequent financial periods. 

The period of total uninterrupted engagement including previous renewals and reappointments is nine years, covering 
the years ending 31 December 2015 to 31 December 2023.

The audit opinion is consistent with the additional report to the Audit and Risk Committee.

Use of our report
This report is made solely to the Company’s members, as a body, in accordance with Chapter 3 of Part 16 of the 
Companies Act 2006. Our audit work has been undertaken so that we might state to the Company’s members those 
matters we are required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted 
by law, we do not accept or assume responsibility to anyone other than the Company and the Company’s members as a 
body, for our audit work, for this report, or for the opinions we have formed. 

Ian Venner (Senior statutory auditor)
for and on behalf of Ernst & Young LLP, Statutory Auditor  
Belfast
13 March 2024

Financial statements
Independent auditor’s report continued
to the members of The Gym Group plc

Responsibilities of Directors
As explained more fully in the Directors’ responsibilities statement set out on page 111, the Directors are responsible 
for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such 
internal control as the Directors determine is necessary to enable the preparation of financial statements that are free 
from material misstatement, whether due to fraud or error. 

In preparing the financial statements, the Directors are responsible for assessing the Group and Parent Company’s 
ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going 
concern basis of accounting unless the Directors either intend to liquidate the Group or the Parent Company or to cease 
operations, or have no realistic alternative but to do so.

Auditor’s responsibilities for the audit of the financial statements 
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from 
material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. 
Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with 
ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are 
considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic 
decisions of users taken on the basis of these financial statements. 

Explanation as to what extent the audit was considered capable of detecting irregularities,  
including fraud 
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line 
with our responsibilities, outlined above, to detect irregularities, including fraud. The risk of not detecting a material 
misstatement due to fraud is higher than the risk of not detecting one resulting from error, as fraud may involve 
deliberate concealment by, for example, forgery or intentional misrepresentations, or through collusion. The extent to 
which our procedures are capable of detecting irregularities, including fraud is detailed below.

However, the primary responsibility for the prevention and detection of fraud rests with both those charged with 
governance of the Company and management. 

 Ÿ We obtained an understanding of the legal and regulatory frameworks that are applicable to the Group and 

determined that the most significant are Companies Act 2006; UK Listing Rules; UK Listing Authority – Disclosure 
and Transparency Rules; The Companies (Miscellaneous Reporting Regulation) 2018; The Large and Medium-sized 
Companies and Groups (Accounts and Reports (Amendment)) Regulations 2013 in particular in respect of the Report 
of the Remuneration Committee; UK Tax Legislation; and UK Corporate Governance Code 2018. 

 Ÿ We understood how The Gym Group plc is complying with those frameworks by making enquiries of senior 

management and those charged with governance; attendance at Audit and Risk Committee meetings; obtaining 
an understanding of entity-level controls and considering the influence of the control environment; obtaining an 
understanding of policies and procedures in place regarding compliance with laws and regulations, including how 
compliance with such policies is monitored and enforced; obtaining an understanding of management’s process for 
identifying and responding to fraud risks, including programmes and controls established to address risks identified, 
or otherwise prevent, deter and detect fraud, as well as reviewing the risk register and how senior management 
monitors those programmes and controls; and reviewing correspondence with relevant regulatory authorities.
 Ÿ We assessed the susceptibility of the Group’s financial statements to material misstatement, including how fraud 
might occur by discussing within the audit team; performing client continuance procedures; reviewing interim 
financial information; identifying related parties; and considering the nature of the account and our assessment of 
inherent risk for relevant assertions of significant accounts.

 Ÿ Based on this understanding we designed our audit procedures to identify non-compliance with such laws and 
regulations. Our procedures involved testing of journal entries, with focus on manual journals, large or unusual 
transactions, or journals meeting our defined risk criteria based on our understanding of the business; enquiring 
of members of senior management and those charged with governance regarding their knowledge of any non-
compliance or potential non-compliance with laws and regulations that could affect the financial statements; 
inspecting Board meeting minutes in the period and up to date of signing; enquiring about the policies that have 
been established to prevent non-compliance with laws and regulations by officers and employees, and whether such 
policies are formalized in a code of conduct, conflict-of-interests statement or similar standard; enquiring about the 
entity’s methods of enforcing and monitoring compliance with such policies, if any; and inspecting correspondence, if 
any, with regulatory authorities. 

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting 
Council’s website at https://www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Consolidated statement of comprehensive income
for the year ended 31 December 2023

Financial statements
Consolidated statement of financial position
as at 31 December 2023

31 December 2023 
£m

31 December 2022 
£m

Note

Underlying

Non-
underlying 
(Note 9)

Total

Underlying

Non-
underlying 
(Note 9)

Revenue

Cost of sales

Gross profit

Other income

Operating expenses (before depreciation, 
amortisation and impairment)

5

6

7

204.0

(2.8)

201.2

0.3

–

–

–

–

204.0

(2.8)

201.2

0.3

(128.4)

(1.5)

(129.9)

Depreciation, amortisation and impairment

13, 14, 15

(57.5)

15.6

(21.4)

0.3

(5.5)

(0.6)

(0.8)

(2.3)

(0.5)

–

(2.8)

0.5

(58.3)

13.3

(21.9)

0.3

(8.3)

(0.1)

10

11

172.9

(2.0)

170.9

0.8

(101.8)

(59.3)

10.6

(16.1)

–

(5.5)

(1.4)

Total

172.9

(2.0)

170.9

0.8

(106.2)

(67.8)

(2.3)

(17.1)

–

–

–

–

–

(4.4)

(8.5)

(12.9)

(1.0)

–

(13.9)

(19.4)

1.5

0.1

Operating profit/(loss)

Finance costs

Finance income

Loss before tax

Tax (charge)/credit

Loss for the year attributable 
to equity shareholders

Other comprehensive income for the year

Items that may be reclassified to profit or loss

Changes in the fair value of derivative 
financial instruments

Total comprehensive expense attributable 
to equity shareholders

Loss per share (p)

Basic and diluted

(6.1)

(2.3)

(8.4)

(6.9)

(12.4)

(19.3)

–

–

–

(0.1)

–

(0.1)

(6.1)

(2.3)

(8.4)

(7.0)

(12.4)

(19.4)

12

(3.4)

(4.7)

(3.9)

(10.9)

Reconciliation of Operating profit/(loss) to Group Adjusted EBITDA Less Normalised Rent1

Operating profit/(loss)

Add back: 

Non-underlying operating items

Share based payments  
(included in Operating expenses)

Note

9

8, 26

Underlying depreciation and amortisation 13, 14, 15

Group Adjusted EBITDA

Less:

Normalised Rent2

Group Adjusted EBITDA Less Normalised Rent1

31 December 2023 
£m

31 December 2022
 £m

13.3

2.3

2.4

57.5

75.5

(37.0)

38.5

(2.3)

12.9

1.4

59.3

71.3

(33.3)

38.0

1 

 Group Adjusted EBITDA Less Normalised Rent is a non-statutory metric used internally by management and externally by investors. It is calculated as operating 
profit before depreciation, amortisation, share based payments and non-underlying items, and after deducting Normalised Rent. Refer to the KPIs on pages 30 
to 31 for further information.

2 

 Normalised Rent is the contractual rent payable, recognised in the monthly period to which it relates. A reconciliation of property lease payments to Normalised 
Rent has been included in Note 21.

The Notes on pages 126 to 157 form an integral part of the financial statements.

Note

31 December 2023 
£m

31 December 2022 
£m

91.4

171.7

278.1

1.0

16.3

558.5

0.7

10.8

1.5

13.0

571.5

43.6

28.6

0.1

72.3

58.9

310.6

1.7

371.2

443.5

128.0

0.1

189.8

39.9

(101.8)

128.0

92.7

181.0

289.4

1.0

16.3

580.4

0.9

8.9

5.4

15.2

595.6

38.8

25.3

0.6

64.7

70.0

325.1

1.8

396.9

461.6

134.0

0.1

189.8

39.9

(95.8)

134.0

Non-current assets

Intangible assets

Property, plant and equipment

Right-of-use assets

Investments in financial assets

Deferred tax assets

Total non-current assets

Current assets

Inventories

Trade and other receivables

Cash and cash equivalents

Total current assets

Total assets

Current liabilities

Trade and other payables

Lease liabilities

Provisions

Total current liabilities

Non-current liabilities

Borrowings

Lease liabilities

Provisions

Total non-current liabilities

Total liabilities

Net assets 

Capital and reserves

Own shares held

Share premium

Merger reserve

Retained deficit

13

14

15

16

11

17

18

19

15

22

20

15

22

25

25

25

25

Total equity shareholders’ funds 

The Notes on pages 126 to 157 form an integral part of the financial statements.

These financial statements were approved by the Board of Directors on 13 March 2024.

Signed on behalf of the Board of Directors

Will Orr 
Chief Executive Officer 

Luke Tait
Chief Financial Officer

Company Registration Number 08528493

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Consolidated statement of changes in equity
for the year ended 31 December 2023

Financial statements
Consolidated cash flow statement
for the year ended 31 December 2023

Own  
shares held 
£m

Share 
premium 
£m

Hedging 
reserve 
£m

Note

0.1

189.7

(0.1)

Merger 
reserve
£m

39.9

At 1 January 2022

Loss for the year

Other comprehensive income for the year

Income/(loss) for the year and total 
comprehensive expense

Issue of Ordinary share capital

Share based payments

Deferred tax on share based payments

At 31 December 2022

Loss for the year

Other comprehensive income for the year

Loss for the year and total 
comprehensive expense

Share based payments

At 31 December 2023

–

–

–

–

–

–

–

–

–

0.1

–

–

0.1

189.8

–

–

–

–

–

–

–

–

0.1

189.8

–

0.1

0.1

–

–

–

–

–

–

–

-

–

25

26

11

26

The Notes on pages 126 to 157 form an integral part of the financial statements.

Retained 
deficit 
£m

(77.5)

(19.4)

–

Total 
£m

152.1

(19.4)

0.1

(19.4)

(19.3)

–

1.7

(0.6)

(95.8)

(8.4)

–

(8.4)

2.4

0.1

1.7

(0.6)

134.0

(8.4)

–

(8.4)

2.4

–

–

–

–

–

–

39.9

–

–

–

–

39.9

(101.8)

128.0

Note

31 December 2023
 £m

31 December 2022 
£m

Cash flows from operating activities

Loss before tax

Adjustments for:

Finance costs

Finance income

Non-underlying operating items

Underlying depreciation of property, plant and equipment

Underlying depreciation of right-of-use assets

Underlying amortisation of intangible assets

Share based payments

Rent concessions

Profit on disposal of property, plant and equipment

Decrease in inventories

Increase in trade and other receivables

Increase in trade and other payables

Decrease in provisions

Cash generated from operations

Tax received

Net cash inflow from operating activities before non-underlying items 

Non-underlying items

Net cash inflow from operating activities

Cash flows from investing activities

Purchase of property, plant and equipment

Purchase of intangible assets

Bank interest received

Proceeds from disposal of property, plant and equipment

Business combinations

Net cash outflow used in investing activities

Cash flows from financing activities

Repayment of lease liability principal

Lease interest paid

Bank interest paid

Payment of financing fees

Drawdown of bank loans

Repayments of bank loans

Proceeds of issue of Ordinary shares

Net cash outflow from financing activities

Net decrease in cash and cash equivalents

Cash and cash equivalents at the start of the year

Cash and cash equivalents at the end of the year

10

9

14

15

13

26

7

9

24

21

21

21

21

21

18

The notes on pages 126 to 157 form an integral part of the financial statements.

(8.3)

21.9

(0.3)

2.3

24.0

28.0

5.5

2.4

–

–

0.2

(2.2)

7.6

(0.6)

80.5

–

80.5

(1.0)

79.5

(19.2)

(4.5)

0.3

–

–

(23.4)

(28.0)

(15.5)

(4.5)

(1.0)

2.0

(13.0)

–

(60.0)

(3.9)

5.4

1.5

(19.4)

17.1

–

12.9

26.4

28.1

4.8

1.4

(0.5)

(0.4)

(0.6)

(3.1)

3.2

–

69.9

0.8

70.7

(5.3)

65.4

(36.5)

(7.2)

–

0.4

(5.4)

(48.7)

(27.4)

(13.3)

(2.3)

(0.7)

30.5

(5.5)

0.1

(18.6)

(1.9)

7.3

5.4

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Notes to the consolidated financial statements
for the year ended 31 December 2023

1. General information
The Gym Group plc (‘the Company’) and its subsidiaries (‘the Group’) operate low cost, high quality, 24/7, no contract gyms. 

The Company is a public limited company whose shares are publicly traded on the London Stock Exchange and is 
incorporated and domiciled in the United Kingdom. 

The registered address of the Company is 5th Floor, OneCroydon, 12-16 Addiscombe Road, Croydon, CR0 0XT, United 
Kingdom.

2. Summary of material accounting policies
A summary of the material accounting policies is set out below. These have been applied consistently in the financial 
statements.

Statement of compliance 
The financial statements have been prepared in accordance with the Listing Rules and the Disclosure Guidance and 
Transparency Rules of the United Kingdom Financial Conduct Authority (where applicable) and United Kingdom adopted 
international accounting standards. The accounting policies applied are consistent with those described in the Annual 
Report and Accounts of the Group for the year ended 31 December 2022. The functional currency of each entity in the 
Group is pound sterling. The consolidated financial statements are presented in pound sterling and all values are rounded 
to the nearest one hundred thousand pounds, except where otherwise indicated. 

Basis of preparation 
The consolidated financial statements have been prepared on a going concern basis under the historical cost convention 
as modified by the recognition of derivative financial instruments, financial assets and other financial liabilities at fair 
value through the profit and loss and the recognition of financial assets at fair value through other comprehensive income.

The consolidated financial statements provide comparative information in respect of the previous period. 

Going concern 
In assessing the going concern position of the Group for the year ended 31 December 2023, the Directors have 
considered the following:

 Ÿ
 Ÿ

 Ÿ

the Group’s trading performance in 2023 and throughout the traditional January and February 2024 peak period;

future expected trading performance to June 2025 (the going concern period), including membership levels and 
behaviours in light of the continued difficult macroeconomic environment; and

the Group’s financing arrangements and relationship with its lenders and shareholders.

2023 was a year of solid membership and revenue growth for The Gym Group, with membership at the end of December 
2023 reaching 850,000, an increase of 4% from the end of December 2022. Average revenue per member per month 
(‘ARPMM’) for the year was £19.50, up 9% from £17.82 in the prior year. Ultimate, the premium price product, ended the 
year at 31.7% of total membership compared with 29.6% in December 2022. 

As a result, revenue for the year at £204.0m was 18% up on the prior year. Group Adjusted EBITDA Less Normalised Rent 
at £38.5m was £0.5m better than in 2022, as the growth in revenue was largely offset by cost inflation, particularly in 
utilities and staff costs. 

The Group also reported strong cash generation in the year, with free cash flow of £27.0m (see Note 24 to the 
Consolidated financial statements for a reconciliation to Net cash inflow from operating activities) being generated and 
used to fund six new site openings and a number of major refurbishments, as well as significant investment in technology. 

In September 2023, the Group agreed with its lenders certain changes to the Group’s Revolving Credit Facility (‘RCF’). As 
a result, the Group now has access to a combined £80m facility which matures in October 2025. The Group also currently 
has access to £12.4m of finance lease facilities (£15m permitted under the RCF). 

The RCF is subject to quarterly financial covenant tests on Adjusted Leverage (Non-Property Net Debt divided by Group 
Adjusted EBITDA Less Normalised Rent must not exceed 3.0 times) and Fixed Charge Cover (Adjusted EBITDAR to Net 
Finance Charges plus Normalised Rent must be greater than 1.5 times). The previously reported liquidity covenant was 
removed as part of the revised RCF agreement.

2. Summary of material accounting policies continued
Going concern continued
Whilst the going concern assessment covers the period to the end of June 2025, the Directors have considered the 
fact that the Group’s RCF facility is currently expected to expire in October 2025 and concluded that, based on regular 
discussions with participating banks and financial advisors, there is a realistic prospect that this will be extended or 
refinanced before that time. 

Following the January and February 2024 peak trading period, closing membership at 29 February 2024 was 909,000 
members, an increase of 7% on the position at 31 December 2023, demonstrating that consumers consider gym 
memberships to be a high priority purchase, despite the ongoing difficult economic environment; and that the low cost 
gym model remains resilient. 

Despite the above, the Directors have continued to take a cautious approach to planning. The base case forecast for the 
period to 30 June 2025 anticipates continued growth in yields across the whole estate as a result of pricing optimisation 
actions that have already been taken and the impact of the new three-tier price product architecture rolled out in FY23. 
Modest increases in membership levels are driven largely by the sites opened in 2022 and 2023, and not by growth in the 
mature estate. 

In addition, the Directors have continued to take a measured approach to new site openings throughout the plan period, 
with all new sites assumed to be self-financed. Under this scenario, the financial covenants are passed with headroom 
and the Group can operate comfortably within its financing facilities.

The Directors have also considered a severe downside scenario in which membership numbers in the mature estate 
decline by approximately 5% during 2024 and 3% thereafter. Yields continue to increase as a result of pricing 
optimisation actions already taken, but they do so at a lower level than under the base case. In addition, the number of 
new site openings is reduced to conserve cash and discretionary performance-related bonuses are removed. Under this 
scenario, the financial covenants continue to be passed and the Group continues to operate within its financing facilities.

The Directors have also considered a reverse stress test scenario to ascertain the extent of the downturn in trading that 
would be required to breach the Group’s banking covenants or liquidity requirements. Mitigating actions assumed in this 
scenario include moving to a minimum level of maintenance and technology capital expenditure; reducing controllable 
operating costs and marketing expenditure; and pausing the new site opening programme in order to preserve cash. 

In this scenario, the closing membership would need to decline by 16% from February 2024 before the Fixed Charge Cover 
covenant would be breached in June 2025. The Group would, however, continue to operate within its current level of debt 
capacity and the Adjusted Leverage ratio would not be breached.

In the event of a reverse stress test scenario, the Directors would introduce additional measures to mitigate the impact 
on the Group’s covenants and liquidity, including: (i) further reductions in controllable operating costs, marketing and 
capital expenditure; (ii) discussions with lenders to secure a covenant waiver; and (iii) deferral of, or reductions in, rent 
payments to landlords. The Directors consider the reverse stress test scenario to be highly unlikely. 

Conclusion
The Board has reviewed the financial plan and downside scenarios of the Group and has a reasonable expectation that 
the Group has adequate resources to continue in operational existence for the period to 30 June 2025. As a result, the 
Directors continue to adopt the going concern basis in preparing the consolidated financial statements.

In making this assessment, consideration has been given to the current and future expected trading performance; the 
Group’s current and forecast liquidity position and the support received to date from our lenders and shareholders; and 
the mitigating actions that can be deployed in the event of reasonable downside scenarios.

As at 31 December 2023, the Group had Non-Property Net Debt (including non-property leases) of £66.4m, consisting 
of £59.0m drawn debt under the RCF, £8.9m of non-property leases and £1.5m of cash. Headroom under the RCF (drawn 
debt less cash) was £22.5m. Adjusted Leverage was 1.72 times and Fixed Charge Cover was 1.73 times. 

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

2. Summary of material accounting policies continued
Climate change 
In preparing the consolidated financial statements, management has considered the impact of climate change, 
particularly in the context of the disclosures included in the Strategic Report and the stated net zero targets. These 
considerations did not have a material impact on the financial reporting judgements and estimates, consistent with the 
assessment that climate change is not expected to have a significant impact on the Group’s going concern assessment 
to 30 June 2025 nor the viability of the Group over the next three years.

The following specific points were considered:

 Ÿ we procure 100% renewable energy for all of our sites where we directly control the purchase of energy.
 Ÿ

the Group continues to reduce its carbon emissions and environmental impact by investing in the energy-efficient 
design of our new sites, as well as in our existing estate.

 Ÿ our carbon emissions through electrical power consumption will reduce with the decarbonisation of the National 
Grid and natural gas will eventually become our principal source of direct carbon emission. We now have 51 sites 
operating successfully without gas for water heating and are continuing to roll out electric heat pumps to obviate 
the requirement for gas.

 Ÿ

in all cases, the expected costs and investment required during the Group’s strategic planning horizon have been 
considered within the future cash flows included within the Group’s three year plan which forms the basis of our going 
concern and viability assessment, the goodwill and site impairment testing, and the assessment of the recoverability 
of deferred tax assets.

Consolidation 
Subsidiaries 
A subsidiary is an entity controlled, either directly or indirectly, by the Company. Control is achieved when the Group 
is exposed, or has rights, to variable returns from its involvement with the investee and has the ability to affect those 
returns through its power over the investee. Specifically, the Group controls an investee if and only if the Group has: 

 Ÿ power over the investee (i.e. existing rights that give it the current ability to direct the relevant activities of the investee); 
 Ÿ
 Ÿ

exposure, or rights, to variable returns from its involvement with the investee; and 

the ability to use its power over the investee to affect its returns. 

All subsidiaries are wholly owned. 

The Group reassesses whether or not it controls an investee if facts and circumstances indicate that there are changes 
to one or more of the three elements of control. Consolidation of a subsidiary begins when the Group obtains control over 
the subsidiary and ceases when the Group loses control of the subsidiary. Assets, liabilities, income and expenses of a 
subsidiary acquired or disposed of during the year are included in the income statement from the date the Group gains 
control and until the date the Group ceases to control the subsidiary.

All subsidiaries apply consistent accounting policies and all intra-Group assets and liabilities, equity, income, expenses 
and cash flows relating to transactions between members of the Group are eliminated in full on consolidation.

The acquisition method of accounting is used to account for the acquisition of subsidiaries or business combinations 
where trade and assets are acquired by the Group. The cost of an acquisition is measured as the fair value of the assets 
given, equity instruments issued and liabilities incurred or assumed at the date of exchange. Identifiable assets acquired 
and liabilities and contingent liabilities assumed in a business combination are measured initially at their fair values at 
the acquisition date, irrespective of the extent of any non-controlling interest. The excess of the cost of acquisition over 
the fair value of the Group’s share of the identifiable net assets acquired is recorded as goodwill. If the cost of acquisition 
is less than the fair value of the net assets of the subsidiary acquired, the difference is recognised directly in the income 
statement. Subsequent changes to the fair value during the measurement period are treated as fair value adjustments 
against the acquired net assets.

2. Summary of material accounting policies continued
Segment reporting 
Operating segments are reported in a manner consistent with the internal reporting provided to the chief operating 
decision maker. The chief operating decision maker, who is responsible for allocating resources and assessing 
performance of the operating segment, has been identified as the Board of Directors. The Group’s activities consist solely 
of the provision of low cost, high quality, 24/7, no contract gyms within the United Kingdom, traded through 233 sites at 
31 December 2023. It is managed as one entity and management has consequently determined that there is only one 
operating segment. 

Segment results are measured using earnings before interest, tax, depreciation, amortisation, share based payments 
costs and non-underlying items. Segment assets are measured at cost less any recognised impairment. All revenue 
arises in and all non-current assets are located in the United Kingdom. The accounting policies used for segmental 
reporting reflect those used for the Group.

Revenue 
Revenue, which is stated excluding value added tax and other sales-related taxes, is measured at the fair value of the 
consideration receivable for goods and services supplied. 

Revenue from memberships comprises monthly membership fees, non-refundable joining fees and longer term 
membership fees. Longer term membership fees comprise student memberships which typically cover a nine month 
period, pay-up-front memberships which typically cover a six or nine month period and corporate annual membership. 
All membership income (being the membership fee and the joining fee) is recognised straight-line over the period 
that the membership relates to, with any subscriptions in advance of the period in which the service is provided being 
recorded as a contract liability in the statement of financial position.

Rental income from personal trainers, which represents amounts paid by standalone personal trainers to operate their 
business from our gyms, is recognised on a straight-line basis over the term of the rental agreement. 

Other income, which includes the sale of goods through vending machines, is recognised at the point in time when control 
of the goods transfers to the customer.

Contracts with customers are non-complex and do not require any significant accounting judgements or estimates.

Cost of sales and gross profit 
Cost of sales comprises costs arising in connection with the generation of ancillary revenue as well as call centre costs 
and payment processing costs. Therefore gross profit is stated before costs associated with operating the gyms.

Non-underlying items
Non-underlying items are income or expenses that are material by their size and/or nature and are not considered to 
arise in the normal course of business. The Directors consider that these items should be disclosed separately on the 
face of the income statement (but within their relevant category) to allow a more comparable view of underlying trading 
performance.

Non-underlying items include restructuring and reorganisation costs (including site closure costs), costs of major 
strategic projects and investments, impairment of assets, amortisation and impairment of business combination 
intangibles, profit/loss on disposal of businesses, remeasurement gains or losses on borrowings, and refinancing costs.

Profit before non-underlying items is used to calculate adjusted earnings per share and is reconciled to profit before 
taxation on the face of the income statement. Non-underlying items are disclosed in Note 9.

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

2. Summary of material accounting policies continued
Intangible assets
Goodwill 
Goodwill represents the excess of the cost of an acquisition over the fair value of the Group’s share of the net identifiable 
assets of the acquired subsidiary or the Group’s share of trade and assets acquired in a business combination at the 
date of acquisition. Goodwill on acquisitions is included in intangible assets. Goodwill is tested annually for impairment 
and carried at cost less accumulated impairment losses. Impairment losses on goodwill are not reversed. Gains and 
losses on the disposal of an entity include the carrying amount of goodwill relating to the entity sold. Further information 
in relation to impairment testing is provided in the ‘Impairment of non-financial assets’ section of this Note.

Computer software and licenses
Acquired computer software and licences are capitalised on the basis of the costs incurred to acquire and bring into 
use the specific software. Certain costs incurred in connection with the development of software to be used internally, 
or for providing services to customers, are capitalised once a project has progressed beyond a conceptual, preliminary 
stage to that of application development. Development costs that are directly attributable to the design and testing of 
identifiable and unique software products controlled by the Group are recognised as intangible assets when the following 
criteria are met: 

it is technically feasible to complete the software product so that it will be available for use; 

 Ÿ
 Ÿ management intends to complete the software product and use or sell it; 
 Ÿ
 Ÿ
 Ÿ adequate technical, financial and other resources to complete the development and to use or sell the software 

it can be demonstrated that the software product will generate probable future economic benefits; 

there is an ability to use or sell the software product; 

product are available; and 

2. Summary of material accounting policies continued
Leases and Right-of-use assets
The Group assesses whether a contract is or contains a lease, at inception of the contract. The Group recognises a right-
of-use asset and a corresponding lease liability with respect to all lease arrangements in which it is the lessee. 

Lease liabilities

Lease liabilities are presented as a separate line in the Consolidated Statement of Financial Position.

The lease liability is initially measured at the present value of the lease payments that are not paid at the 
commencement date, discounted by using the rate implicit in the lease. If this rate cannot be readily determined, which is 
generally the case for leases in the Group, the Group’s incremental borrowing rate is used, being the rate that the Group 
would have to pay to borrow the funds necessary to obtain an asset of similar value to the right-of-use asset in a similar 
economic environment with similar terms, security and conditions.

Lease payments included in the measurement of the lease liability comprise:

 Ÿ
 Ÿ

fixed lease payments (including in-substance fixed payments) less any lease incentives receivable;

variable lease payments that depend on an index or rate, initially measured using the index or rate at the 
commencement date; and

 Ÿ payments of penalties for terminating the lease, if the lease term reflects the exercise of an option to terminate 

the lease.

Lease payments to be made under reasonably certain extension options are also included in the measurement of the 
liability. There are no variable lease payments nor residual value guarantees.

 Ÿ

the expenditure attributable to the software product during its development can be reliably measured. 

To determine the incremental borrowing rate, the Group:

Costs that qualify for capitalisation include both internal and external costs but are limited to those that are directly 
related to the specific project. Computer software costs are included at capitalised cost less accumulated amortisation 
and any recognised impairment loss. 

Amortisation is calculated to write down the cost of the assets on a straight-line basis over their estimated useful lives, 
over three to five years. Useful lives are reviewed at the end of each reporting period and adjusted as appropriate. 
The carrying value of computer software is reviewed for impairment if events or changes in circumstances indicate the 
carrying value may not be recoverable.

Property, plant and equipment 
Property, plant and equipment are included in the financial statements at cost less accumulated depreciation and any 
recognised impairment loss. 

Depreciation is calculated to write down the cost of the assets on a straight-line basis over the estimated useful lives 
as follows: 

leasehold improvements over the shorter of the useful life and the term of the lease;

fixtures, fittings and equipment between three and ten years;

 Ÿ
 Ÿ
 Ÿ gym and other equipment between five and ten years; and
 Ÿ

computer equipment three years.

The estimated useful lives are reviewed at the end of each reporting period and adjusted if appropriate. The carrying 
values of property, plant and equipment are reviewed for impairment if events or changes in circumstances indicate 
the carrying value may not be recoverable.

Assets under construction represents the costs incurred in the construction of gyms and are included in Property, 
plant and equipment. No depreciation is provided on assets under construction until the asset is available for use.

 Ÿ where possible, uses recent third-party financing received by the individual lessee as a starting point, adjusted to 

reflect changes in financing conditions since third-party financing was received;

 Ÿ

uses a build-up approach that starts with a risk-free interest rate adjusted for credit risk for leases held by The Gym 
Group, which does not have recent third-party financing; and
 Ÿ makes adjustments specific to the lease, e.g. term and security. 

The lease liability is subsequently measured by increasing the carrying amount to reflect interest on the lease liability 
(using the effective interest method) and by reducing the carrying amount to reflect the lease payments made.

The Group remeasures the lease liability whenever:

 Ÿ

 Ÿ

 Ÿ

 Ÿ

there is a change in the Group’s assessment of whether it is reasonably certain to exercise a purchase, extension or 
termination option, in which case the lease liability is remeasured by discounting the minimum lease payments using 
a revised discount rate at the effective date of the change in assessment; 

the lease payments change due to changes in an index or rate, in which cases the lease liability is remeasured by 
discounting the revised lease payments using an unchanged discount rate (unless the lease payments change is due 
to a change in a floating interest rate, in which case a revised discount rate is used);

the lease payments change due to a rent review, in which case the lease liability is remeasured by discounting the 
revised lease payments using the original discount rate at the effective date of the change in rent;

the lease contract is modified and the lease modification is not accounted for as a separate lease, in which case the 
lease liability is remeasured by discounting the revised lease payments using a revised discount rate at the effective 
date of the modification.

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

2. Summary of material accounting policies continued
Leases and Right-of-use assets continued
When the lease liability is remeasured, an equivalent adjustment is made to the right-of-use asset, except in the case 
of modifications resulting in a reduction in the scope of the lease, or in instances where doing so would reduce the 
carrying amount of the right-of-use asset below zero. For a modification that fully or partially decreases the scope of 
the lease, the carrying amount of the right-of-use asset is reduced to reflect partial or full termination of the lease and 
any difference between that adjustment and the amount of the remeasurement of the lease liability is recognised in 
profit or loss at the effective date of the modification. In other cases, if the right-of-use asset is reduced to zero by a 
remeasurement, any remaining amount of the remeasurement is recognised in profit or loss.

Although the Group enjoys security of tenure as tenant in respect of certain of its lease arrangements, there are 
conditions associated with these rights such that no unconditional right to extend the lease term exists.

Extension and termination options are included in a number of property leases across the Group. These are used to 
maximise operational flexibility in terms of managing the assets used in the Group’s operations. The majority of extension 
and termination options held are exercisable only by the Group and not by the respective lessor. When it is reasonably 
certain that the Group will not exercise a termination option or will exercise an extension option, this assumption is 
included within the calculation of the lease liability.

Incremental borrowing rate
The calculation of lease liabilities requires the Group to determine an incremental borrowing rate (‘IBR’) to discount 
future minimum lease payments. Judgement has been applied to those leases entered into prior to November 2015 when 
the Group listed on the London Stock Exchange and entered into a Revolving Credit Facility (‘RCF’), and which remain 
on the 31 December 2023 balance sheet as right-of-use assets and lease liabilities. Prior to this the Group was under 
private equity ownership, with its financing reflecting such ownership (including loan notes). As a consequence, there 
was less observable data on which to assess the IBR of the Group during this time, hence there was an increased level of 
judgement in assessing an appropriate IBR for use in applying IFRS to pre-2015 leases. Post-listing and refinancing of 
the Group’s bank facilities in October 2019, there was an increased level of observable data, including a market-based 
margin, to indicate the credit spread on which the Group could borrow. This margin was then added to observable Bank 
of England base or risk-free rates, such that the level of judgement on post-2015 leases, and in particular post-2019 
leases, is considered to be low. 

Right-of-use assets
Right-of-use assets predominantly relate to property leases and are depreciated on a straight-line basis over the 
shorter of the asset’s useful life and the lease term. Right-of-use assets for non-property leases mainly relate to gym 
equipment purchased on hire purchase contracts and are depreciated over the asset’s useful life.

The Group recognises right-of-use assets at the commencement date of the lease (i.e. the date the underlying asset is 
available for use). Right-of-use assets are measured at cost, less any accumulated depreciation and impairment losses 
and adjusted for any remeasurement of lease liabilities. The cost of right-of-use assets includes:

the amount of the initial measurement of the lease liability;

 Ÿ
 Ÿ any lease payments made at or before the commencement date less any lease incentives received;
 Ÿ any initial direct costs; and
 Ÿ

restoration costs.

The carrying values of right-of-use assets are reviewed for impairment if events or changes in circumstances indicate 
the carrying value may not be recoverable. 

2. Summary of material accounting policies continued
Impairment of non-financial assets 
Goodwill is tested for impairment annually and when circumstances indicate that the carrying value may be impaired. 
Under IAS 36, goodwill is allocated to cash generating units (‘CGUs’) or groups of CGUs on the basis of which CGU or 
group of CGUs is expected to benefit from the business combination in which the goodwill arose. As management has 
determined that the Group’s goodwill cannot be allocated to CGUs on a non-arbitrary basis and that the Group has just 
one operating segment and goodwill is not monitored at any lower level, then consistent with the requirements of IAS 36, 
testing for goodwill impairment is performed at the operating segment level, being the entire business.

Assets that are subject to depreciation or amortisation are reviewed for impairment whenever events or changes in 
circumstances indicate that the carrying amount may not be recoverable. An impairment loss is recognised for the 
amount by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount is the higher 
of an asset’s fair value less costs to sell and value-in-use.

Where the asset does not generate cash flows that are independent from other assets, the Group estimates the 
recoverable amount of the CGU to which the asset belongs. CGUs are identified based on the lowest level aggregation 
of asset from which largely independent cash inflows are generated. This can be a single gym or, in a number of instances, 
a group of gyms which are geographically closely located where the cash inflows from each individual gym are not 
generated largely independent of other gym sites within the surrounding geographical area. Any impairment charge is 
recognised in non-underlying items in the income statement in the period in which it occurs. 

Impairment losses relating to goodwill cannot be reversed in future periods. At each reporting date, an assessment is 
made as to whether there is any indication that a previously recognised impairment loss for assets other than goodwill 
no longer exists or has decreased. If there is any such indication, the recoverable amount of the asset is recalculated 
and the impairment loss reversed. The reversal is limited so that the carrying amount of the asset does not exceed its 
recoverable amount, nor exceed the carrying amount that would have been determined, net of depreciation, had no 
impairment loss been recognised for the asset in prior years. Such reversal is recognised in non-underlying items in the 
income statement unless the asset is carried at a revalued amount, in which case, the reversal is treated as a revaluation 
increase and recognised as a separate reserve within equity. 

Further information on impairment testing is provided in Notes 3, 13, 14 and 15.

Financial instruments 
Fair value hierarchy 
IFRS 7 requires fair value measurements to be recognised using a fair value hierarchy that reflects the significance of 
the inputs used in the value measurements: 

Level 1:   quoted prices in active markets for identical assets or liabilities 

Level 2:  

 inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either 
directly (i.e. as prices) or indirectly (i.e. derived from prices)

Level 3:  

inputs for the asset or liability that are not based on observable market data (unobservable market data)

There were no transfers between levels throughout the periods under review.

Financial assets 
The Group’s financial assets comprise trade and other receivables, cash and cash equivalents, and investments. The 
Group classifies its financial assets as those to be measured at amortised cost, those recognised at fair value through 
profit and loss and those recognised at fair value through other comprehensive income. 

The Group measures its trade and other receivables and cash and cash equivalents at amortised cost. Subsequent to 
initial recognition, these assets are carried at amortised cost using the effective interest method. Income from these 
financial assets is calculated on an effective yield basis and is recognised in finance income in the income statement. Due 
to the Group’s upfront payment model, it has limited exposure to credit losses.

Investments in unquoted equity securities are designated as fair value through other comprehensive income if they are 
held as long term strategic investments that are not expected to be sold in the short to medium term. Any changes in fair 
value of those assets are recognised in other comprehensive income and are not recycled to profit or loss.

Financial assets are generally presented as current assets. Financial assets are classified as non-current if maturity is 
greater than 12 months after the reporting date, and settlement is not expected within this time frame.

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

2. Summary of material accounting policies continued
Financial liabilities 
The Group’s financial liabilities comprise trade and other payables, other financial liabilities (including contingent 
consideration) and borrowings.

The Group initially recognises its financial liabilities at fair value net of transaction costs where applicable and, other 
than derivatives and contingent consideration, they are subsequently measured at amortised cost using the effective 
interest method. Transaction costs are amortised using the effective interest method over the maturity of the loan. 
Contingent consideration is subsequently measured at its fair value, which is reassessed at each reporting period, and 
any fair value movement is recognised in non-underlying items in the income statement.

Borrowing costs 
General and specific borrowing costs directly attributable to the acquisition, construction or production of qualifying 
assets, which are assets that necessarily take a substantial period of time to get ready for their intended use or sale, 
are added to the cost of those assets, until such time as the assets are substantially ready for their intended use or sale. 

Investment income earned on temporary investments of specific borrowings pending their expenditure on qualifying 
assets is deducted from the borrowing costs eligible for capitalisation. 

All other borrowing costs are recognised in finance costs in the income statement in the period in which they are incurred.

Hedging activities 
The Group enters into structured wholesale energy market contracts for the procurement of electricity and natural gas. 
It does this by buying energy directly from the wholesale market to cover operational energy requirements. All contracts 
are entered into and continue to be held to receive or deliver the energy in accordance with the Group’s expected usage 
requirements and all contracted quantities are actually physically supplied with no financial settlement prior to, or 
at, maturity. As such, the Group applies the own use exemption in IFRS 9 with regards energy market contracts and 
recognises the contracted cost of energy in the consolidated income statement when the energy is consumed.

Pensions 
The Group operates defined contribution pension schemes and pays contributions to publicly or privately administered 
pension plans. The Group has no further payment obligations once the contributions have been paid. The contributions 
are recognised as an employee benefit expense when they are due. 

Share based payments
The Group operates a number of share based arrangements for employees. Equity-settled share based payments are 
measured at the fair value of the equity instruments at the grant date, which excludes the effect of non-market based 
vesting conditions. The fair value at the grant date is recognised as an expense on a straight-line basis over the vesting 
period, based on the Group’s estimate of the number of equity instruments that will eventually vest. The estimate of the 
number of awards likely to vest is reviewed at each balance sheet date up to the vesting date, at which point the estimate 
is adjusted to reflect the actual outcome of awards which have vested. No adjustment is made to the fair value after the 
vesting date even if the awards are forfeited or not exercised. 

Inventories 
Inventories are carried at the lower of cost and net realisable value. 

Trade and other receivables 
Trade and other receivables comprise rental income due from personal trainers, room rental income, advertising income 
and amounts due from landlords in respect of contributions towards building work. They are initially measured at 
transaction price. Subsequently, trade and other receivables are measured at amortised cost. The loss allowance for 
trade receivables and accrued income is measured using the simplified approach (lifetime expected credit losses).

2. Summary of material accounting policies continued
Cash and cash equivalents 
Cash and cash equivalents comprise cash at bank, short term deposits held on call with banks and other short term, 
highly liquid investments with original maturities of three months or less. 

Trade and other payables 
Trade and other payables are obligations to pay for goods or services that have been acquired in the ordinary course 
of business from suppliers. Trade and other payables are classified as current liabilities if payment is due within one year. 
If not, they are presented as non-current liabilities. Trade and other payables are recognised initially at fair value and 
subsequently measured at amortised cost using the effective interest method. 

Taxation
Current taxation 
Current tax assets and liabilities for the current and prior periods are measured at the amount expected to be recovered 
from, or paid to, the taxation authorities. The tax rates and tax laws used to compute the amount are those that are 
enacted or substantively enacted at the balance sheet date. Income tax relating to items recognised in comprehensive 
income or directly in equity, is recognised in comprehensive income or equity and not in the income statement.

Deferred taxation 
Deferred income tax is provided using the liability method on all temporary differences between the tax bases of 
assets and liabilities and their carrying amounts for financial reporting purposes at the balance sheet date, with the 
following exceptions: 

 Ÿ where the temporary difference arises from the initial recognition of goodwill or of an asset or liability in a 

transaction that is not a business combination that at the time of the transaction affects neither accounting nor 
taxable profit or loss; 

 Ÿ

in respect of taxable temporary differences associated with investments in subsidiaries, where the timing of the 
reversal of the temporary differences can be controlled and it is probable that the temporary differences will not 
reverse in the foreseeable future; and 

 Ÿ deferred income tax assets are recognised only to the extent that it is probable that taxable profit will be available 

against which deductible temporary differences, carried forward tax credits or tax losses can be utilised. 

The carrying amount of deferred income tax assets is reviewed at each balance sheet date and reduced to the extent 
that it is no longer probable that sufficient taxable profit will be available to allow all or part of the asset to be recovered. 

The amount of deferred tax provided is based on the expected manner of realisation or settlement of the carrying 
amount of assets and liabilities. Deferred income tax assets and liabilities are measured at the tax rates that are 
expected to apply in the period when the asset is realised or the liability is settled, based on tax rates and tax laws that 
have been enacted or substantively enacted at the balance sheet date. 

Provisions 
Provisions are recognised when the Group has a present legal or constructive obligation as a result of a past event; it is 
probable that an outflow of resources will be required to settle the obligation; and a reliable estimate can be made of the 
amount of the obligation. Provisions are measured at the present value of the expenditure expected to be required to 
settle the obligation using a pre-tax rate that reflects current market assessments of the time value of money and risks 
specific to the obligation. The increase in the provision due to the passage of time is recognised as a finance cost. 

A dilapidations provision is recognised when there is a present obligation relating to the maintenance of leasehold 
properties. The provision is based on management’s best estimate of the cost of meeting this obligation.

Dividends 
Dividends payable by the Company are recognised on declaration.

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

3. Significant accounting judgements, estimates and assumptions
The preparation of the financial statements in accordance with IFRS requires estimates and assumptions to be made that 
affect the value at which certain assets and liabilities are held at the balance sheet date and also the amounts of revenue 
and expenditure recorded in the period. The Directors believe the accounting policies chosen are appropriate to the 
circumstances and that the estimates, judgements and assumptions involved in its financial reporting are reasonable. 

Accounting estimates made by the Group’s management are based on information available to management at the time 
each estimate is made. Accordingly, actual outcomes may differ materially from current expectations under different 
assumptions and conditions. The significant judgements that management has made in applying its accounting 
policies and the estimates and assumptions for which there is a significant risk of a material adjustment to the financial 
statements within the next financial year are set out below.

Critical judgements
Determination of CGUs for goodwill impairment testing
The Group’s activities consist solely of the provision of low cost, high quality, 24/7, no contract gyms within the United 
Kingdom, traded through 233 sites as at 31 December 2023. All gyms operate under ‘The Gym Group’ brand including 
gyms acquired through business combinations. Under IAS 36, goodwill is allocated to the cash generating units (‘CGUs’) 
on the basis of which CGU or group of CGUs is expected to benefit from the business combination in which the goodwill 
arose. However, management has determined that the Group’s goodwill cannot be allocated to CGUs on a non-arbitrary 
basis. Further, the Group has determined that it has a single operating segment and goodwill is not monitored at any 
lower level. Therefore, consistent with the requirements of IAS 36, testing for goodwill impairment is performed at the 
operating segment level, being the entire business.

Determination of CGUs for property, plant and equipment and right-of-use assets impairment testing
Annually, management consider indicators of impairment to determine if an impairment assessment is required 
for property, plant and equipment, right-of-use assets and intangible assets other than goodwill. Where indicated, 
management identifies the CGU into which an asset belongs. Individual assets generally do not generate independent 
cash inflows, and therefore they must be tested at the level of the CGU. In many cases, individual gyms are considered 
to generate largely independent cash flows and therefore are considered to be a single CGU for impairment purposes. 
However, there are some instances where a number of sites may be interdependent in generating cash flows. This is the 
case where some gyms in a geographic location have a higher proportion of Ultimate members who frequently visit other 
gyms in the same geographic location. In these instances, there is significant trading interdependency and the cash 
inflows from each individual gym are not generated largely independent of each other. In these instances, these gyms 
are grouped together and considered to be one CGU for impairment assessment purposes. There is judgement required 
to determine which sites are largely independent and which gyms are interdependent on each other. If no grouping of 
sites was assumed, the additional impairment recognised in the financial year ended 31 December 2023 would have been 
£4.0m in relation to five sites. 

Further information on the impairment testing undertaken in the year is included in Note 14. 

Sources of estimation uncertainty
Impairment testing
The recoverable amount of the Group’s CGUs is based on value-in-use calculations. This method requires the estimation 
of future cash flows and the determination of a pre-tax discount rate in order to calculate the present value of the cash 
flows. Discount rates reflect the estimated return on capital employed required by an investor. This is also the benchmark 
used by management to assess operating performance and to evaluate future capital investment proposals. The pre-tax 
discount rate is derived from the Group’s post-tax weighted average cost of capital. Changes in the discount rate are 
calculated with reference to latest market assumptions for the risk-free rate, equity market risk premium and the cost of 
debt. 

Where an impairment loss is identified, it is allocated to the assets of the CGU on a pro-rata basis to their carrying 
amount, subject to the limitation that the carrying amount of an asset cannot be reduced below the highest of fair value 
less costs of disposal, value-in-use or zero. Due to the ability to sublease the right-of-use assets, these have a measurable 
fair value less costs of disposal and, as a result, this restriction results in the right-of-use asset being written down only 
to its recoverable amount based on fair value less costs of disposal. Any remaining amount of the impairment loss that 
would otherwise have been allocated to the right-of-use asset is allocated instead pro-rata to the other assets of the 
unit. More information, including key assumptions and carrying values, is included in Notes 13, 14 and 15. 

3. Significant accounting judgements, estimates and assumptions continued
Sources of estimation uncertainty continued
Whilst the Directors have currently assessed that reasonably possible changes in key assumptions are unlikely to cause an 
impairment in the carrying value of goodwill, estimates of future cash flows and the determination of discount rates applied 
to those cash flows could change in the longer term such that an impairment arises. Further, the Directors have currently 
assessed that the carrying value of property, plant and equipment is sensitive to reasonably possible changes in key 
assumptions – see Note 14 for further details. In addition, estimates of future cash flows and the determination of discount 
rates applied to those cash flows could change in the longer term such that an impairment arises in relation to other CGUs.

4. New and amended IFRS standards
New and amended IFRS standards that are effective for the current year
The Group applied for the first-time certain standards and amendments, which are effective for annual periods 
beginning on or after 1 January 2023 (unless otherwise stated). The Group has not early adopted any other standard, 
interpretation or amendment that has been issued but is not yet effective.

IFRS 17 Insurance Contracts – This amendment has no impact on the Group.

Definition of Accounting Estimates – Amendments to IAS 8
The amendments to IAS 8 clarify the distinction between changes in accounting estimates, changes in accounting 
policies and the correction of errors. They also clarify how entities use measurement techniques and inputs to develop 
accounting estimates. The amendments had no impact on the Group’s consolidated financial statements.

Disclosure of Accounting Policies – Amendments to IAS 1 and IFRS Practice Statement 2
The amendments to IAS 1 and IFRS Practice Statement 2 Making Materiality Judgements provide guidance and examples 
to help entities apply materiality judgements to accounting policy disclosures. The amendments aim to help entities 
provide accounting policy disclosures that are more useful by replacing the requirement for entities to disclose their 
‘significant’ accounting policies with a requirement to disclose their ‘material’ accounting policies and adding guidance 
on how entities apply the concept of materiality in making decisions about accounting policy disclosures. 

These amendments have resulted in some changes to the Group’s disclosures of accounting policies, but not on the 
measurement, recognition or presentation of any items in the Group’s financial statements.

Deferred Tax related to Assets and Liabilities arising from a Single Transaction – Amendments to IAS 12
The amendments to IAS 12 Income Tax narrow the scope of the initial recognition exception, so that it no longer 
applies to transactions that give rise to equal taxable and deductible temporary differences such as leases and 
decommissioning liabilities. The amendments had no impact on the Group’s consolidated financial statements.

International Tax Reform – Pillar Two Model Rules – Amendments to IAS 12 – This amendment has no impact on the 
Group.

There were no other standards and amendments that became effective in the period, that apply to the consolidated 
financial statements of the Group.

New and revised IFRS standards that are in issue but not yet effective
At the date of authorisation of these financial statements, the Group has not applied the following new and revised IFRS 
standards that have been issued but are effective for reporting periods beginning on or after 1 January 2024:

Amendments to IAS 1

Amendments to IFRS 16

Amendments to IAS 7 and IFRS 7

Amendments to IAS 21

Classification of Liabilities as Current or Non-current 
Liabilities with Covenants

Lease Liability in a Sale and Leaseback

Disclosures: Supplier Finance

Lack of Exchangeability

The Directors do not expect that the adoption of the standards listed above will have a material impact on the financial 
statements of the Group in future periods.

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

5. Revenue
The principal revenue streams for the Group are membership income, rental income from personal trainers and 
ancillary income.

Membership income comprises monthly membership fees, non-refundable joining fees and longer term membership 
fees in relation to student, pay-up-front and corporate memberships. Rental income from personal trainers represents 
amounts paid by standalone personal trainers to operate their business from our gyms. Ancillary income includes income 
from the sale of goods through vending machine, advertising income through the use of media screens and the sale of 
day memberships.

The majority of revenue is derived from contracts with members and all revenue arises in the United Kingdom.

Disaggregation of revenue
In the following table, revenue is disaggregated by major products and service lines and timing of revenue recognition. 

Major products/service lines

Membership income

Rental income from personal trainers

Ancillary income

Timing of revenue recognition

Products transferred at a point in time

Products and services transferred over time

Liabilities relating to contracts with customers

Contract liabilities (Note 19)

Revenue recognised that was included in contract liabilities in the prior year

Membership income

31 December 2023
 £m

31 December 2022 
£m

193.1

7.7

3.2

204.0

3.5

200.5

204.0

(14.4)

11.0

162.5

7.8

2.6

172.9

3.1

169.8

172.9

(11.0)

8.4

Contract liabilities relate to membership fees received at the start of a contract, where the Group has the obligation 
to provide a gym membership over a period of time and are included within trade and other payables (see Note 19). 
The contract liability balance increases as the Group’s membership numbers increase. The Group does not receive any 
consideration greater than 12 months in advance from members. Hence the total contract liability as at 31 December 
2022 of £11.0m has been recognised as revenue during the year ended 31 December 2023.

6. Other income

Research and development tax credits

Government grants receivable towards work placements

Other

31 December 2023
 £m

31 December 2022 
£m

0.3

–

–

0.3

0.4

0.1

0.3

0.8

Other income comprises government grants receivable, research and development tax credits and other non-
membership-related income.

Government grants are not recognised until there is reasonable assurance that the Group will comply with the conditions 
attaching to them and that the grants will be received. Where the income relates to a distinct identifiable expense, the 
income is offset against the relevant expense. Where an expense is not distinctly identifiable, or the income relates to 
multiple expenses, the income is recognised within Other income.

138  |

7. Operating expenses
Operating expenses comprise the following:

Underlying employee costs (Note 8)

Site costs (excluding employee costs)1

Central support office costs (excluding employee costs)2

Profit on disposal of property plant and equipment

Auditor’s remuneration costs:

Fees payable for the audit of the Group’s annual accounts

Audit of the Group’s subsidiaries pursuant to legislation

Underlying operating expenses before depreciation, amortisation  
and impairment

Non-underlying operating expenses before depreciation, amortisation  
and impairment (Note 9)

Operating expenses before depreciation, amortisation and impairment

31 December 2023 
£m

31 December 2022 
£m

43.7

78.1

6.2

–

0.3

0.1

128.4

1.5

129.9

37.6

59.3

5.0

(0.4)

0.2

0.1

101.8

4.4

106.2

1 

 Site costs include the fixed and variable costs of running the Group’s gyms and include rates and services charges, cleaning costs, utilities, repairs and 
maintenance, site technology costs, marketing costs and insurance.

2  Central support office costs largely comprise central technology costs and professional fees.

In the prior year, the Group received government assistance in the form of a 66% discount on business rates (subject to a 
maximum of £2.0m per business) for businesses in the retail, hospitality and leisure sectors in England for the period 1 June 
2021 to 31 March 2022. The value of business rates saved during the year ended 31 December 2023 was £0.1m (2022: £1.1m).

8. Employee information

Wages and salaries

Social security costs

Employers’ pension costs

Share based payments (note 25)

Government grants

Underlying employee costs 

Non-underlying employee costs

Employee costs

31 December 2023 
£m

31 December 2022
 £m

37.9

3.1

0.7

2.4

–

44.1

0.5

44.6

33.4

2.9

0.7

1.4

(0.5)

37.9

0.3

38.2

Included within employee costs in 2023 is £0.4m (2022: £0.3m) which has been included within cost of sales in the 
consolidated income statement.

In 2023, no government grant income was received as a contribution towards salary costs (2022: £0.5m). In 2022, the 
Group participated in the Kickstart scheme offered by the government to combat youth unemployment. Under this 
scheme, the Group received financial support in order to offer six-month work placements for young people aged 16-24 
who were claiming Universal Credit in the form of a one-off grant per person employed to cover setup costs. This income 
was recognised evenly over each six-month placement term. The Kickstart scheme ended at the end of 2022.

The average number of employees, including Directors, during the year was:

Operational

Administrative

31 December 2023
Number

31 December 2022
Number

1,644

193

1,837

1,848

187

2,035

|  139

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

9. Non-underlying items

10. Finance costs

31 December 2023
 £m

31 December 2022
 £m

Bank loans and overdraft interest including amortisation of financing fees

Affecting operating expenses (before depreciation,  
amortisation and impairment) 

Costs of major strategic projects and investments

Restructuring and reorganisation costs/(income) (including site closures)

Total affecting operating expenses (before depreciation,  
amortisation and impairment)

Affecting depreciation, amortisation and impairment

Impairment of property, plant and equipment, right-of-use assets  
and intangible assets

Amortisation of business combination intangible assets

Total affecting depreciation, amortisation and impairment

Total affecting operating expenses1

Affecting finance costs

Remeasurement of borrowings

Refinancing costs

Total affecting finance costs 

Total all non-underlying items before tax

Tax on non-underlying items

Total non-underlying charge in income statement

0.9

0.6

1.5

0.6

0.2

0.8

2.3

0.1

0.4

0.5

2.8

(0.5)

2.3

4.6

(0.2)

4.4

8.3

0.2

8.5

12.9

0.9

0.1

1.0

13.9

(1.5)

12.4

1 

 At 31 December 2023, there were £0.5m of accruals on the Group balance sheet relating to non-underlying items affecting operating expenses (before 
depreciation, amortisation and impairment). As a result, the cash outflow in the year was £1.0m. In the prior year, in addition to the £4.4m of non-underlying 
items affecting operating expenses (before depreciation, amortisation and impairment), there was £0.9m of cash outflow in relation to prior year creditors, 
bringing the total amount of cash flow on non-underlying operating items to £5.3m. Depreciation, amortisation and impairment and remeasurement of 
borrowings are non-cash items. 

The costs of major strategic projects and investments of £0.9m (2022: £4.6m) include the costs incurred in relation to 
introducing the three-tier price product architecture, as well as consultancy and other costs incurred in shaping the 
Group’s strategic plan. 

Restructuring and reorganisation costs in the year of £0.6m (2022: credit of £0.2m) include the costs associated with 
the change of Group CEO and other Board and Executive Committee changes, as well as restructuring costs incurred in 
relation to the Central Support Office. 

Non-underlying costs affecting depreciation, amortisation and impairment in the year amounted to £0.8m (2022: £8.5m), 
of which £0.6m (2022: £8.3m) relates to the impairment of two sites (2022: 13 sites). The majority of the charge in 2023 
relates to one site which was impaired in 2022 but where the value-in-use estimate has fallen, partly driven by an increase 
in the discount rate. The remaining £0.2m (2022: £0.2m) of non-underlying costs affecting depreciation, amortisation and 
impairment relates to the amortisation of business combination intangibles acquired as part of the Lifestyle, easyGym 
and Fitness First acquisitions.

Non-underlying items affecting finance costs amounted to £0.5m (2022: £1.0m), of which £0.4m (2022: £0.1m) relates to 
costs incurred in relation to the amendments to the Group’s Revolving Credit Facility (‘RCF’) which were agreed with the 
banks in September; and £0.1m (2022: £0.9m) relates to the remeasurement of the RCF following those agreed changes.

Tax on non-underlying items represents the tax charge or credit arising on the Group’s non-underlying items calculated 
at the current tax rate.

Lease interest

Movement in fair value of derivatives

Capitalised interest

Underlying finance costs 

Non-underlying finance costs

Finance costs 

31 December 2023 
£m

31 December 2022
 £m

6.0

15.5

–

21.5

(0.1)

21.4

0.5

21.9

2.8

13.3

0.2

16.3

(0.2)

16.1

1.0

17.1

Capitalised interest is recognised within leasehold improvements. The capitalisation rate used to determine the amount 
of borrowing costs to be capitalised is the weighted average interest rate applicable to the Group’s general borrowings 
during 2023 of 8.2% (2022: 4.5%). The increase in the weighted average interest rate from 2022 to 2023 has been 
primarily due to the increase in the SONIA rate over the same period.

11. Taxation
Tax on loss

Current income tax

Current tax on losses in the year

Adjustments in respect of prior years

Total current income tax

Deferred tax

Origination and reversal of temporary differences

Change in tax rates

Total deferred tax

Tax (charge)/credit

The standard rate of corporation tax applied to reported losses is 23.5% (2022: 19%).

Reconciliation of tax credit

Loss before tax

Tax calculation at standard rate of corporation tax of 23.5% (2022: 19.0%) 

Expenses not deductible for tax purposes

Change in tax rates

Unrecognised tax losses

Tax (charge)/credit

31 December 2023 
£m

31 December 2022
 £m

(0.1)

–

(0.1)

–

–

–

(0.1)

(0.1)

–

(0.1)

(0.3)

0.5

0.2

0.1

31 December 2023 
£m

31 December 2022
 £m

(8.3)

2.0

(0.7)

–

(1.4)

(0.1)

(19.4)

3.7

0.7

(0.4)

(3.9)

0.1

140  |

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

11. Taxation continued
Deferred tax

At 1 January 2022

Adjustments in respect of prior years

Recognised in income statement

Business combinations

(Charge)/credit to income statement  
due to changes in tax rates

Recognised in equity

At 31 December 2022

Adjustments in respect of prior years

Recognised in income statement

At 31 December 2023

Accelerated 
capital 
allowances 
£m

Losses 
£m

Intangible 
assets
 £m

Share 
schemes 
£m

(0.2)

1.9

(0.5)

0.6

–

–

1.8

(1.5)

1.8

2.1

11.3

(1.8)

1.1

–

0.5

–

11.1

2.4

(2.4)

11.1

–

(0.1)

(0.3)

–

–

–

(0.4)

(0.2)

0.3

(0.3)

1.4

–

(0.1)

–

–

(0.6)

0.7

–

0.2

0.9

Other 
£m

3.6

–

(0.5)

–

–

–

3.1

(0.2)

(0.4)

2.5

Total
 £m

16.1

–

(0.3)

0.6

0.5

(0.6)

16.3

0.5

(0.5)

16.3

Deferred tax assets have been recognised in respect of tax losses and other temporary differences where the Directors 
believe it is probable that these will be recovered within a reasonable period. Short term timing differences are generally 
recognised ahead of losses on the basis that they are likely to reverse more quickly. 

In assessing the probability of recovery, the Directors have reviewed the Group’s three year plan that underpins the going 
concern and viability assessment, and the goodwill and property, plant and equipment impairment testing. The Directors 
believe this detailed plan, supplemented with conservative projections for the years immediately following, provides 
convincing evidence to recognise the amount of deferred tax assets shown above which are forecast to be recovered 
within four years. As disclosed in more detail in respect of going concern in Note 2 and impairment in Notes 13 and 14, the 
Group’s three year plan anticipates continued growth in yields across the whole estate and additional members from new 
site openings. The Directors have also considered the impact of climate-related risks set out in the Sustainability report 
on pages 50 to 53. 

The trading losses incurred as a result of the Covid-19 pandemic and the subsequent cost-of-living crisis, together with 
the introduction in March 2021 of the temporary enhanced capital allowances regime (‘the super-deduction tax break’), 
have resulted in significant tax losses to carry forward. Losses for which no deferred tax asset is recognised equate to 
£23.0m (2022: £20.2m), resulting in an unrecognised deferred tax asset of £5.8m (2022: £5.1m) using a 25% tax rate. There 
is no time limit for utilising trade losses in the UK.

A deferred tax asset has arisen on accelerated capital allowances, whereby the tax written-down value is higher than the 
net book value. A deferred tax liability has arisen on intangible assets of £0.3m (2022: £0.4m). Other deferred tax assets 
include timing differences on the accounting for the various share schemes. 

The Finance Act 2022 increased the corporation tax rate from 19% to 25% with effect from 1 April 2023. The deferred tax 
assets and liabilities have been measured using the rates expected to apply in the reporting periods when the timing 
differences reverse. 

There are no material uncertain tax provisions at 31 December 2023 (2022: nil). However, judgement has necessarily been 
applied in estimating the impact and timing of utilisation of capital allowances and tax losses which could give rise to 
prior period adjustments in future years.

12. Loss per share
Basic loss per share is calculated by dividing the loss attributable to equity shareholders by the weighted average 
number of Ordinary shares outstanding during the year, excluding unvested shares held pursuant to The Gym Group plc’s 
share based long term incentive schemes (see Note 26). 

Diluted loss per share is calculated by adjusting the weighted average number of Ordinary shares outstanding to assume 
conversion of all dilutive potential Ordinary shares. During the year ended 31 December 2023, the Group had potentially 
dilutive shares in the form of share options and unvested shares issued pursuant to The Gym Group plc’s share based 
long term incentive schemes (see Note 26). 

Loss (£m)

Loss for the year attributable to equity shareholders

Adjustment for non-underlying items

Adjusted loss for the year attributable to equity shareholders

Weighted average number of shares

31 December 2023

31 December 2022

(8.4)

2.3

(6.1)

(19.3)

12.4

(6.9)

Basic and diluted weighted average number of shares

178,512,563

177,251,348

Loss per share (p)

Basic and diluted loss per share 

Adjusted basic and diluted loss per share

(4.7)

(3.4)

(10.9)

(3.9)

At 31 December 2023, 7,164,017 share awards (2022: 6,804,605) were excluded from the diluted weighted average number 
of Ordinary shares calculation because their effect would be anti-dilutive.

13. Intangible assets

Cost

At 1 January 2022

Additions

Business combinations

Disposals

At 31 December 2022

Additions

Disposals
At 31 December 2023

Accumulated amortisation

At 1 January 2022

Charge for the year

Impairment

Disposals

Transfer to right-of-use assets

At 31 December 2022

Charge for the year

Disposals
At 31 December 2023

Net book value

At 31 December 2022
At 31 December 2023

Goodwill 
£m

Customer list 
£m

Contract 
£m

Computer 
software and 
licences
 £m

77.7

–

4.1

–

81.8

–

–
81.8

–

–

–

–

–

–

–

–
–

81.8
81.8

2.7

–

0.3

–

3.0

–

–
3.0

(2.6)

(0.1)

–

–

–

(2.7)

(0.1)

–
(2.8)

0.3
0.2

1.2

–

–
(0.1)

1.1

–
(0.2)
0.9

(0.5)

(0.1)

(0.1)

–
0.2

(0.5)

(0.1)
0.2
(0.4)

0.6
0.5

20.3

7.3

–

(7.3)

20.3

4.4

–
24.7

(12.8)

(4.8)

–

7.3

–

(10.3)

(5.5)

–
(15.8)

10.0
8.9

Total 
£m

101.9

7.3

4.4

(7.4)

106.2

4.4

(0.2)
110.4

(15.9)

(5.0)

(0.1)

7.3

0.2

(13.5)

(5.7)

0.2
(19.0)

92.7
91.4

142  |

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

13. Intangible assets continued
Included within additions to computer software and licenses in 2023 is £2.4m of investment in relation to the technology 
enhancements required to implement the three-tier price product architecture (see the Chief Executive’s review on pages 
12 to 15 for further details). The additions in 2022 included £4.7m in relation to the investment made into the Group’s new 
digital platform.

Impairment test for goodwill 
Goodwill is tested for impairment on an annual basis, or more frequently if events or changes in circumstance indicate 
that the carrying value may be impaired.

The recoverable amount of goodwill has been determined based on a value-in-use calculation using cash flow projections 
based on the Group’s three year plan. Cash flows beyond this period are extrapolated using an estimated growth rate 
of 3.0% (2022: 3.0%). All cash flows are discounted using a pre-tax discount rate of 10.4% (2022: 8.5%). The increase in the 
discount rate reflects the increase in SONIA and the risk free rate.

Membership growth, growth rates in subscription prices and increases applied to costs are the key assumptions 
included within the Group’ s three year plan. These have been modelled based upon a mixture of historical experience 
and expected future performance. The impact of any future openings has not been included in the assessment as they 
do not form part of the existing assets. The performance of any gyms expected to close have been included within the 
calculation up to the point of closure. In the years under review, management’s value-in-use calculations have indicated 
no requirement to impair and no reasonably possible change in key assumptions gives rise to an impairment. Further 
information on impairment is provided in Note 3.

14. Property, plant and equipment

Assets under 
construction 
£m

Leasehold 
improvements 
£m

Fixtures, 
fittings and 
equipment 
£m

Gym and 
other 
equipment 
£m

Computer 
equipment 
£m

Cost

At 1 January 2022

Additions

Business combinations

Disposals

Transfers

At 31 December 2022

Additions

Disposals

Transfers

At 31 December 2023

Accumulated depreciation

At 1 January 2022

Charge for the year

Impairment

Disposals

At 31 December 2022

Charge for the year

Impairment

At 31 December 2023

Net book value

At 31 December 2022

At 31 December 2023

2.1

2.0

–

–

(1.8)

2.3

1.4

(0.3)

(1.6)

1.8

–

–

–

–

–

–

–

–

208.7

31.9

1.1

(2.6)

1.7

240.8

8.9

–

1.5

251.2

(79.2)

(16.4)

(2.2)

2.6

(95.2)

(15.8)

(0.4)

(111.4)

2.3

1.8

145.6

139.8

11.5

0.5

–

(0.4)

–

11.6

0.3

–

–

11.9

(9.1)

(0.9)

–

0.4

(9.6)

(0.5)

–

(10.1)

2.0

1.8

86.6

7.4

0.1

(4.2)

0.1

90.0

4.2

–

0.1

94.3

(55.9)

(8.5)

(0.3)

4.2

(60.5)

(6.9)

(0.1)

(67.5)

29.5

26.8

Total 
£m

313.2

43.1

1.2

(7.2)

–

350.3

15.5

(0.3)

–

365.5

(147.6)

(26.4)

(2.5)

7.2

(169.3)

(24.0)

(0.5)

4.3

1.3

–

–

–

5.6

0.7

–

–

6.3

(3.4)

(0.6)

–

–

(4.0)

(0.8)

–

(4.8)

(193.8)

1.6

1.5

181.0

171.7

14. Property, plant and equipment continued
Impairment test for property, plant and equipment, right-of-use assets and other intangible assets
The Group reviews the carrying value of property, plant and equipment, right-of-use assets and intangible assets 
(excluding goodwill) for indicators of impairment annually, or more frequently if events or changes in circumstances 
indicate that the carrying value may be impaired.

The recoverable amount of the Group’s CGUs is typically based on value-in-use calculations. The value-in-use at 
31 December 2023 was calculated using the discounted present value of each CGU’s expected future cash flows using the 
Group’s three year plan as the basis. Membership growth, growth rates in subscription prices and increases applied to 
costs are the key assumptions included when determining the expected future cash flows of each CGU. These have been 
modelled based upon a mixture of historical experience and expected future performance. A pre-tax discount rate of 
10.4% (2022: 8.5%) was used to calculate the present value. 

During the year a total impairment loss of £0.6m (2022: £8.2m) was recognised relating to two (2022: 13) sites. Of the total 
impairment charge recognised in the year of £0.6m (2022: £8.2m), £0.5m (2022: £2.5m) was allocated against property, 
plant and equipment and £0.1m (2022: £5.7m) was allocated against right-of-use assets. The total recoverable amount of 
the affected CGUs was £1.3m (2022: £7.7m).

The impairment loss was allocated to the assets of the CGU on a pro-rata basis to their carrying amount, subject 
to the limitation that the carrying amount of an asset cannot be reduced below the highest of fair value less costs 
of disposal, value-in-use or zero. Due to the ability to sublease the right-of-use assets, these have a measurable fair 
value less costs of disposal and, as a result, this restriction results in the right-of-use asset being written down only to 
its recoverable amount based on fair value less costs of disposal. The remaining amount of the impairment loss that 
would otherwise have been allocated to the right-of-use asset was allocated pro-rata to the other assets of the unit. 
In restricting the impairment charge recognised in respect of the right-of-use assets, their fair value less costs of 
disposal was calculated on the basis of the cash flows that could be realised by the Group through the sublet of the site, 
discounted using a pre-tax discount rate of 10.4% (2022: 8.5%). The increase in the discount rate reflect the increase in 
the SONIA and the risk free rate.

Under the downside scenario prepared for the going concern assessment, at the sites impaired during the year, no 
further impairment (2022: £1.1m) would arise in relation to property, plant and equipment, and no further impairment 
(2022: £0.4m) would arise in relation to right-of-use assets. 

Under the downside scenario, a further impairment charge of £0.6m (2022: £0.1m) in relation to property, plant and 
equipment at a further two sites would be recognised. No additional impairment (2022: £0.6m) would be recognised in 
relation to right-of-use assets.

Further information on impairment is provided in Note 3.

Included within additions for the year is £0.1m of capitalised interest (2022: £0.2m), and £4.2m of accrued capital 
expenditure (2022: £6.2m). 

144  |

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

15. Right-of-use assets and leases
The Group leases gym sites and its head office (‘Property leases’) and also enters into hire purchase and lease 
agreements for gym equipment (‘Non-property leases’). Property leases are typically made for fixed periods of 10 to 20 
years but may have extension options as well. Non-property leases are typically made for fixed periods of three years. 
Both property and non-property leases are recognised as a right-of-use asset with a corresponding liability at the date 
at which the leased asset is available for use by the Group.

(i)  Amounts recognised in the consolidated statement of financial position

Property leases
 £m

Non-property leases 
£m

Cost

At 1 January 2022

Additions

Business combinations

Disposals

At 31 December 2022

Additions

At 31 December 2023

Accumulated depreciation

At 1 January 2022

Charge for the year

Impairment

Disposals

Transfer from intangible assets

At 31 December 2022

Charge for the year

Impairment

At 31 December 2023

Net book value

At 31 December 2022

At 31 December 2023

388.2

33.5

3.3

(4.5)

420.5

13.8

434.3

(114.0)

(26.5)

(5.7)

1.8

(0.2)

(144.6)

(25.7)

(0.1)

(170.4)

275.9

263.9

7.2

8.1

–

–

15.3

3.0

18.3

(0.2)

(1.6)

–

–

–

(1.8)

(2.3)

–

(4.1)

13.5

14.2

Total 
£m

395.4

41.6

3.3

(4.5)

435.8

16.8

452.6

(114.2)

(28.1)

(5.7)

1.8

(0.2)

(146.4)

(28.0)

(0.1)

(174.5)

289.4

278.1

During the year a total impairment loss of £0.6m (2022: £8.2m) was recognised relating to two (2022: 13) sites. Of the total 
impairment charge recognised in the year of £0.6m (2022: £8.2m), £0.5m (2022: £2.5m) was allocated against property, 
plant and equipment and £0.1m (2022: £5.7m) was allocated against right-of-use assets. The total recoverable amount of 
the affected CGUs was £1.3m (2022: £7.7m). See Note 14 for further disclosure. 

The split of lease liabilities between current and non-current is as follows:

Current

Non-current

Total Lease liabilities

31 December 2023 
£m

31 December 2022 
£m

28.6

310.6

339.2

25.3

325.1

350.4

The total cash outflow for leases in the year was £43.5m (2022: £40.7m). The maturity analysis of lease liabilities is 
disclosed in Note 23.

15. Right-of-use assets and leases continued
(ii)  Amounts recognised in the consolidated income statement
The statement of profit or loss shows the following amounts relating to leases:

Lease liability derecognised under Covid-19 Rent Concession

Depreciation charge of right-of-use assets

Impairment of right-of-use assets

Interest expense (included in finance cost)

31 December 2023 
£m

31 December 2022 
£m

–

28.0

0.1

15.5

(0.5)

28.1

5.7

13.3

There are no variable lease payments and no sublease income recognised in the consolidated income statement.

(iii)  Extension and termination options
The Group has recognised lease extension options contained within the lease in the calculation of right-of-use assets 
and lease liabilities at inception of the lease if management is reasonably certain to exercise the option to extend 
the lease beyond its contractual term. In all other cases, a lease extension is only recognised when a lease is extended 
beyond the original contractual term.

During the year, the Group has renegotiated two leases (2022: four) which resulted in additional lease liabilities of £1.8m 
being recognised (2022: £3.5m), with a corresponding increase included within additions to the right-of-use assets in 
the table in Note 15 (i). The Group also terminated one lease (2022: two) in the year with no gain or loss recognised on 
termination as the right-of-use asset was fully impaired in the previous year.

(iv)  Non-property lease facilities
At 31 December 2023, the Group had in place total facilities of £12.4m in respect of non-property lease arrangements 
(2022: £12.5m) which it utilises to finance the fit-out of new gyms. As at 31 December 2023, the amount outstanding on 
these facilities was £8.9m (2022: £11.4m).

16. Investments in financial assets
On 3 February 2020, the Group purchased convertible loan notes in Fiit Limited for cash consideration of £1.0m. 
Conversion was originally expected to take place within two years of issue giving the Group a small non-controlling stake 
at a maximum valuation of £1.25m. During 2022, a number of changes to the terms of the convertible loan notes were 
agreed, including the extension of the date of conversion to 15 July 2023 and changes to the circumstances in which the 
loan notes may be redeemed or converted. In July 2023, the date of conversion was further extended to 15 July 2025.

These notes are measured at fair value through profit or loss and the carrying value at the end of the year was £1.0m 
(2022: £1.0m).

This is a Level 3 valuation under the fair value hierarchy and was determined based on the performance of the 
business post-acquisition against the business plan produced at the time of the investment. The business continues to 
build strategic partnerships with a number of parties and is expected to continue to have adequate funding in place. 
As such, the carrying amount is believed to appropriately reflect the fair value. The range of sensitivity in the valuation 
at 31 December 2023 to reasonably possible changes in the assumptions used is not considered to be material.

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

17. Trade and other receivables (due in less than one year)

Trade receivables

Loss allowance

Other receivables

Prepayments and accrued income

18. Cash and cash equivalents

Cash at bank

Short term deposits

Cash and cash equivalents

31 December 2023 
£m

31 December 2022 
£m

1.7

–

1.7

0.2

8.9

10.8

0.6

–

0.6

0.7

7.6

8.9

31 December 2023  
£m

31 December 2022  
£m

1.5

–

1.5

0.5

4.9

5.4

Cash and cash equivalents earn interest at floating rates based on daily bank deposit rates. Short term deposits are 
made for periods of one day and earn interest at the respective short term deposit rates.

19. Trade and other payables (due in less than one year)

Trade payables

Social security and other taxes

Accruals

Other payables

Contract liabilities (note 5)

31 December 2023 
£m

31 December 2022
 £m

6.7

4.3

18.0

0.2

14.4

43.6

8.0

2.0

17.6

0.2

11.0

38.8

20. Borrowings
The carrying value of the Group’s bank borrowings at 31 December 2023 was £58.9m (2022: £70.0m).

The Group has in place a combined £80m Revolving Credit Facility (‘RCF’) (2022: £80m) which is syndicated to a three-
lender panel of NatWest, HSBC and Barclays. Until September 2023, the syndicate included Banco de Sabadell, which was 
then replaced by Barclays. The facility was due to mature in October 2024, but as part of the changes agreed with the 
banks in September 2023, the facility was extended to October 2025.

The funds borrowed under the RCF bear interest at a minimum annual rate of 2.85% (2022: 2.85%) above the Sterling 
Overnight Index Average (‘SONIA’). The average interest rate paid in the year on drawn funds was 8.2% (2022: 4.46%). 
Undrawn funds bear interest at a minimum annual rate of 1.14% (2022: 1.14%).

The Group’s borrowings are held at amortised cost using the effective interest method. Each reporting period, the 
Group reviews its cash flow forecasts and if these have changed since the previous reporting period (other than as a 
result of changes in floating interest rates), the borrowings are remeasured using the original effective interest rate. Any 
remeasurement of borrowings is treated as non-underlying and excluded from Adjusted earnings.

The RCF is subject to quarterly financial covenant tests on Adjusted Leverage and Fixed Charge Cover (both terms defined 
on page 126). Adjusted Leverage must not exceed 3.0 times and the Fixed Charge Cover must be greater than 1.5 times.

At 31 December 2023, the Group had drawn down £59.0m under the RCF (2022: £70.0m), leaving £21.0m (2022: £10.0m) 
undrawn and available. The £59.0m is repayable in October 2025. Adjusted Leverage was 1.72 times (2022: 2.0 times) and 
Fixed Charge Cover was 1.73 times (2022: 1.94 times).

21. Financing liabilities
Changes in liabilities arising from financing activities

Borrowings 
£m

Non-property  
lease liabilities 
£m

Property lease 
liabilities
 £m

At 1 January 2022

Repayments of interest and principal

Interest expense

Drawdowns

Business combinations

New leases and modifications

Lease disposals

Other

At 31 December 2022

Repayments of interest and principal

Interest expense

Drawdowns

New leases and modifications

Other

At 31 December 2023

44.3

(7.8)

2.3

30.5

–

–

–

0.7

70.0

(17.5)

5.7

2.0

–

(1.3)

58.9

6.4

(3.6)

0.5

–

–

8.1

–

–

11.4

(6.5)

1.0

–

3.0

–

8.9

329.9

(37.1)

12.8

–

3.3

33.5

(4.5)

1.1

339.0

(37.0)

14.5

–

13.8

–

330.3

Total lease 
 liabilities 
£m

336.3

(40.7)

13.3

–

3.3

41.6

(4.5)

1.1

350.4

(43.5)

15.5

–

16.8

–

339.2

Included in ‘Other’ is the effect of changes to amortised cost on borrowings using the effective interest rate method, 
accrued but unpaid interest, and rent concessions in 2022.

Reconciliation of property lease payments to Normalised Rent

Property lease payments

Lease payments made in advance

Leases terminated

Accrued rent not yet paid

Unwind of deferred rent

Normalised Rent

31 December 2023 
£m

31 December 2022 
£m

37.0

(0.2)

–

0.3

(0.1)

37.0

37.1

(0.7)

(1.0)

–

(2.1)

33.3

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

22. Provisions

At 1 January 2023

New provisions

Utilisation of provisions

Release of provisions

At 31 December 2023

Due in less than one year

Due in more than one year

At 31 December 2023

Dilapidations 
£m

1.8

–

–

(0.1)

1.7

–

1.7

1.7

Other 
£m

0.6

0.1

(0.3)

(0.3)

0.1

0.1

–

0.1

Total 
£m

2.4

0.1

(0.3)

(0.4)

1.8

0.1

1.7

1.8

A dilapidations provision is recognised when there is a present obligation relating to the maintenance of leasehold 
properties. The provision is based on management’s best estimate of meeting this obligation, but the amount and timing 
of this are uncertain. Any difference between expectations and the actual future liability will be accounted for in the 
period when such determination is made. Management has determined that the likelihood of a liability arising is not 
probable in relation to 200 of the Group’s 233 gym sites as at 31 December 2023 (2022: 196 of 229) as the Group enjoys 
security of tenure as tenant and therefore is unlikely to give up a site where it is trading profitably. If circumstances 
indicate otherwise the Group will recognise an appropriate provision. 

Subject to a new lease not being negotiated to extend the current lease term, dilapidations would become payable 
between 2025 and 2040 (2022: 2025 and 2040) with £0.2m (2022: £0.1m) expected to crystalise in the next five years, 
£0.9m (2022: £0.8m) crystallising in between five and ten years and the remainder crystallising in more than ten years.

23. Financial instruments
Fair values 
With the exception of the Group’s borrowings, the carrying value of financial assets and liabilities equal their fair value. 
The carrying value of borrowings of £58.9m (2022: £70.0m) have a fair value of £59.0m (2022: £70.0m). After initial 
recognition, borrowings are subsequently measured at amortised cost using the EIR method. Gains and losses are 
recognised in profit and loss when the liabilities are derecognised.

The fair value of borrowings have been calculated by discounting the future cash flows at prevailing market interest rates. 
The fair value of borrowings is categorised as Level 2, and all other financial assets at fair value through profit and loss 
are categorised as Level 3.

Capital risk management 
The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern, to 
provide returns for shareholders and benefits for other stakeholders, and to maintain an optimal capital structure and 
cost of capital. In order to maintain or adjust capital, the Group may adjust the amount of dividends paid to shareholders, 
return capital to shareholders, issue new shares or sell assets to reduce debt. 

Consistent with others in the industry, the Group monitors capital on the basis of the gearing ratio. This ratio is calculated 
as net debt divided by total capital. Net debt is calculated as bank borrowings and non-property leases less cash and 
cash equivalents. The Directors believe that this measure of net debt best reflects the financial health of the business. 
In addition, it is a key constituent of the Adjusted Leverage covenant included in the Group’s banking agreement. 

Total capital is calculated as equity (excluding own shares held and retained earnings) as shown in the Consolidated 
Statement of Financial Position plus net debt. 

23. Financial instruments continued
The gearing ratios for the periods under review are as follows:

Bank borrowings

Non-property leases

Less: Cash and cash equivalents

Non-Property Net Debt

Total equity

Total capital

Gearing ratio

31 December 2023
 £m

31 December 2022 
£m

59.0

8.9

(1.5)

66.4

229.7

296.1

22%

70.0

11.4

(5.4)

76.0

229.7

305.7

25%

Financial risk management 
The Group has exposure to the following risks from its use of financial instruments: 

 Ÿ Market risk 
 Ÿ
 Ÿ Credit risk 

Liquidity risk 

This note presents information about the Group’s exposure to each of the above risks, and the Group’s objectives, policies 
and procedures for measuring and managing risk. The Board of Directors has overall responsibility for the establishment 
and oversight of the Group’s risk management framework.

Market risk 
Market risk is the risk that the fair value of future cash flows of a financial instrument will fluctuate because of changes 
in market prices. The principal market risk affecting the Group is interest rate risk. Financial instruments affected by 
market risk include borrowings, deposits and derivative financial instruments. 

The sensitivity analysis in the following sections relates to the position as at 31 December 2023 and 2022. The analysis 
has been prepared on the basis that the amount of net debt and the ratio of fixed to floating interest rates of the debt 
and derivatives are all constant. 

Interest rate risk 
The Group is exposed to interest rate risk because the Group’s long term debt obligations are at floating interest rates 
based on GBP SONIA. The risk is sometimes managed by the Group through interest rate swap contracts and hedging 
activities are evaluated regularly to align with interest rate views and defined risk appetite to ensure the most cost-
effective hedging strategies are applied. 

The Group is not expecting any reduction in interest rates over the next 12 months.

The increase in the loss before tax of a reasonably possible increase in interest rates is as follows:

Change in interest rates of 0.5% (2022: 0.5%)

31 December 2023 
£m

31 December 2022
 £m

0.3

0.4

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

23. Financial instruments continued
Liquidity risk
Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due. Ultimate responsibility 
for liquidity risk management rests with the Board of Directors. The Group manages liquidity risk by continuously monitoring 
forecast and actual cash flows; matching the maturity profiles of financial assets and operational liabilities where possible 
and maintaining adequate cash reserves. 

The table below summarises the maturity profile of the Group’s financial liabilities: 

25. Issued share capital and reserves

Allotted, called up and fully paid

Ordinary shares of £0.0001 each

Own shares held

Deferred Ordinary shares of £1 each

31 December 2023

The number of Ordinary shares in issue is as follows:

Trade and other payables
Borrowings
Lease liabilities

Trade and other payables
Borrowings
Lease liabilities

Within 1 year 
£m

1 to 2 years 
£m

2 to 5 years 
£m

More than 5 years  
£m

24.9
6.2
43.4
74.5

–
64.7
43.6
108.3

–
–
125.9
125.9

–
–
218.0
218.0

31 December 2022

Within 1 year 
£m

1 to 2 years
 £m

2 to 5 years
 £m

More than 5 years 
£m

25.8
5.6
40.4
71.8

–
74.1
43.4
117.5

–
–
117.8
117.8

–
–
246.0
246.0

Total 
£m

24.9
70.9
430.9
526.7

Total 
£m

25.8
79.7
447.6
553.1

Credit risk 
Credit risk is the risk that a counterparty will not meet its obligations under a financial instrument or customer contract, 
leading to a financial loss. The Group is exposed to credit risk from its operating activities (primarily trade receivables) 
and from its financing activities, including deposits with banks and financial institutions, and other financial instruments.

31 December 2023 
£m

31 December 2022 
£m

–

0.1

–

0.1

31 December 2023

31 December 2022

178,135,710

178,039,002

48,050

48,050

Ordinary shares of £0.0001 each

Deferred Ordinary shares of £1 each

In addition, 564,676 Ordinary shares of £0.0001 each are held by an employee benefit trust (2022: 312,480). This employee 
benefit trust is linked to the share incentive plan.

During the year, 348,884 Ordinary shares were issued, of which 252,176 were issued to the employee benefit trust.

The following describes the nature and purpose of each reserve in equity: 

Own shares held and capital redemption reserve 
These reserves represent 48,050 Deferred Ordinary shares of £1 each repurchased by the Company on 12 November 2015 
and Ordinary shares held in an employee benefit trust. The Deferred Ordinary shares constitute a separate, non-voting 
class of shares which is held in treasury and not admitted to trading. The rights attached to the Deferred Shares are set 
out in the Company’s Articles. 

Share premium 
The amount subscribed for share capital in excess of nominal value. 

The credit risk on liquid funds is limited because the counterparties are banks with high credit ratings assigned by 
international credit-rating agencies.

Hedging reserve
The fair value movements on the effective portion of hedging instruments.

Due to the nature of the business requiring customers to pay in advance, there is little concentration of risk in trade 
receivables due to the limited value of trade receivables due from large number of customers which are spread across 
wide geographical areas. Trade receivable balances are written off when the balance is known not to be recoverable. 
and expected credit losses are immaterial.

24. Net cash inflow from operating activities

The Directors believe that Free cash flow is the measure that best reflects the amount of cash available to the Group for 
investing in new sites and technology, and for enhancing existing sites. As such, Free cash flow is included within the Key 
performance indicators section of the Annual Report and Accounts 2023 and referenced in both the Financial review and 
Going concern note. A reconciliation of Net cash inflow from operating activities to Free cash flow is included below. 

Reconciliation of Net cash inflow from operating activities to Free cash flow

Net cash inflow from operating activities

Less: Property lease payments made (Note 21)

Less: Maintenance capital expenditure (including funded by lease)

Less: Bank and non-property lease interest paid

Add: Bank interest received

Free cash flow

31 December 2023 
£m

31 December 2022 
£m

79.5

(37.0)

(10.3)

(5.5)

0.3

27.0

65.4

(37.1)

(8.8)

(2.8)

–

16.7

Merger reserve
The amount subscribed for share capital in excess of nominal value attracting merger relief under the Companies 
Act 2006.

Retained earnings/deficit 
The accumulated net gains and losses of the Group since inception.

Issued Share Capital and Capital Redemption Reserve are not included in the Consolidated Statement of Changes 
in Equity because the balances in these reserves are less than £0.1m.

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

26. Share based payments
The Group had the following equity-settled share based payment arrangements in operation during the year: 

a)  The Gym Group plc Performance Share Plan (‘PSP’)

b)  The Gym Group plc Share Incentive Plan – Free shares (‘SIP – Free Shares’)

c)  The Gym Group plc Share Incentive Plan – Matching shares (‘SIP’)

d)  The Gym Group plc Restricted Stock Plan (‘RSA’)

e)  The Gym Group plc Long Service Award Plan (‘LSA’)

f)  The Gym Group plc Savings Related Share Option Scheme (‘SAYE’)

In accordance with IFRS 2 Share Based Payment, the value of the awards is measured at fair value at the date of the 
grant. The fair value is expensed on a straight-line basis over the vesting period, based on management’s estimate of the 
number of shares that will eventually vest. The Group recognised a total charge of £2.4m (2022: £1.7m) in respect of the 
Group’s share based payment arrangements. There was no net charge or credit related to employer’s national insurance 
(2022: credit of £0.3m).

A summary of the movements in each scheme is outlined below:

Scheme name

31 December 2023

Outstanding 
at 1 January 
2023

Granted 
during the 
year

Lapsed/
cancelled 
during the 
year

Exercised 
during the 
year

Outstanding at  
31 December 
2023

Exercisable at  
31 December 
2023

Performance Share Plan

3,337,237

2,778,282 (2,062,556)

–

4,052,963

375,300

Share Incentive Plan – Free shares

16,383

–

–

(2,016)1

14,367

Share Incentive Plan – Matching shares

216,704

100,645

(21,659)

(21,156)2

274,534

14,367

87,808

Restricted stock

Long Service Awards

Save as You Earn

2,178,032

1,770,627

(298,496)

(261,919)3

3,388,244

405,377

2,750

1,500

–

(2,750)4 

1,500

–

1,312,444

526,656

(410,851)

(3,888)5

1,424,361

255,979

7,063,550

5,177,710 (2,793,562)

(291,729)

9,155,969

1,138,831

1  The weighted average share price at the date of exercise of these options was £1.09.

2  The weighted average share price at the date of exercise of these options was £1.04.

3  The weighted average share price at the date of exercise of these options was £1.13.

4  The weighted average share price at the date of exercise of these options was £1.00.

5  The weighted average share price at the date of exercise of these options was £1.40.

Scheme name

31 December 2022

Outstanding 
at 1 January 
2022

Granted 
during the 
year

Lapsed/
cancelled 
during the 
year

Exercised 
during the year

Outstanding at  
31 December 
2022

Exercisable at 
31 December 
2022

Performance Share Plan

3,613,320

1,244,092

(1,520,175)

–

3,337,237

378,888

Share Incentive Plan – Free shares

19,431

–

–

Share Incentive Plan – Matching shares

158,896

77,085

(11,548)

(3,048)1

(7,729)2

16,383

216,704

16,383

47,139

Restricted stock

Long Service Awards

Save as You Earn

1,604,628

1,272,508

(202,357)

(496,747)3

2,178,032

316,047

4,358

2,750

–

(4,358)4

2,750

882,569

857,360

(408,736)

(18,749)5

1,312,444

6,283,002

3,453,795

(2,142,816)

(530,631)

7,063,550

–

52,386

810,843

1  The weighted average share price at the date of exercise of these options was £1.36.

2  The weighted average share price at the date of exercise of these options was £1.61.

3  The weighted average share price at the date of exercise of these options was £1.53.

4  The weighted average share price at the date of exercise of these options was £1.31.

5  The weighted average share price at the date of exercise of these options was £1.55.

154  |

26. Share based payments continued
The exercise price of all options under the schemes held during the year is £0.01 (2022: £0.01), with the exception of the 
SAYE scheme where the exercise price ranges between £0.93 and £2.36 (2022: £0.93 and £2.36). 882,852 options were 
exercisable under the PSP, RSA and SIP schemes as at 31 December 2023 (2022: 758,457) and 255,979 options were 
exercisable under the SAYE scheme (2022: 52,386). No other options were exercisable as at 31 December 2023 (2022: none).

In January 2024, the Group established an Employee Benefit Trust (‘EBT’). The EBT will be used to purchase shares in order 
to minimise dilution associated with the share based payments.

(a)  Performance Share Plan 
The outstanding awards under the PSP as at 31 December 2023 will all vest within three years, subject to continued 
employment and the achievement of certain performance targets. 

For awards made in 2023, the targets are based on TSR and Social Value performance measures, with the TSR target 
contributing 80% of the vesting conditions, and the Social Value contributing 20%. The TSR performance measures are 
relative TSR and absolute TSR, with awards being split equally between these two measures.

For awards made in 2022 and prior to 2020, the targets are based on TSR and financial performance measures with each 
target contributing to 50% of the vesting conditions. For awards made in 2022, the financial performance measures are 
Return on Invested Capital (‘ROIC’) and Cumulative Adjusted Group Operating Cash Flow, with the awards being split 
equally between these two measures. Prior to the 2019 awards all of the financial performance measures were based on 
adjusted EPS targets, with the 2019 awards split equally between EPS and ROIC. 

For awards made in 2021 and 2020, the performance targets are solely based on TSR, with 33.3% based on absolute 
shareholder return and 66.7% based on relative TSR.

The vesting conditions of the Performance Share Plan awards are set out on pages 99 to 100. The maximum term of these 
awards is three years and settlement is in the form of shares.

The fair value of the ROIC, Cumulative Adjusted Operating Cash Flow and EPS elements was determined using the share 
price at the date of grant.

The fair value of the TSR element of the award was estimated at the grant date using a Monte Carlo simulation model, 
taking into account the terms and conditions upon which the awards were granted. This model simulates the TSR and 
compares it against the group of comparator companies. It takes into account historic dividends and share price 
fluctuations to predict the distribution of relative share price performance.

The shares are potentially dilutive for the purposes of calculating diluted earnings per share. 

The following assumptions were used for options granted during the year:

Weighted average share price at date of grant

Exercise price

Expected volatility

Expected term until exercised

Expected dividend yield

Risk-free interest rate

Without holding period

With holding period

2023

£0.97

£0.0001

51.2%

3 years

–

3.83%

2022

£2.22

£0.0001

61.75%

3 years

–

1.57%

2023

£0.97

£0.0001

42.3%

5 years

–

3.66%

2022

£2.22

£0.0001

54.25%

5 years

–

1.56%

The weighted average fair value of each award issued under this scheme during the year was £0.46 (2022: £1.21). 
The weighted average remaining contractual life was 7.8 years at 31 December 2023 (2022: 8.0 years).

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Financial statements
Notes to the consolidated financial statements continued
for the year ended 31 December 2023

26. Share based payments continued
(b)  Share Incentive Plan – Free shares
The awards made under the SIP – Free Shares occurred when the Group floated on the London Stock Exchange and were 
subject to continued employment requirements over a three-year period and had no performance conditions. Therefore, 
the options vested in full at the end of the three-year period. No further awards have been issued. The shares are held by 
an employee benefit trust and are dilutive for the purposes of earnings per share. 

The weighted average remaining contractual life was 2.3 years at 31 December 2023 (2022: 3.3 years). 

(c)  Share Incentive Plan – Matching shares
Under the matching shares award, for every share purchased by an employee the Company will award one matching 
share, up to a maximum value. Therefore, the options vest in full at the end of the three year period. The awards are 
subject to continued employment requirements over a three year period and have no performance conditions. 
The shares are held by an employee benefit trust and are dilutive for the purposes of earnings per share. 

The weighted average fair value of each award issued under this scheme during the year was £1.06 (2022: £1.60) and was 
determined using the share price at the date of grant. The weighted average remaining contractual life was 1.3 years at 
31 December 2023 (2022: 1.2 years).

(d)  Restricted stock 
The outstanding awards under the RSA are subject to continued employment requirements, which range from a one-year 
to a three-year period and have no performance conditions. Therefore, the options vest in full at the end of the period. 
The shares are potentially dilutive for the purposes of calculating diluted earnings per share. 

The weighted average fair value of each award issued under this scheme during the year was £1.22 (2022: £1.53) and was 
determined using the share price at the date of grant. The weighted average remaining contractual life was 8.3 years at 
31 December 2023 (2022: 8.7 years). 

(e)  Long Service Awards 
The outstanding awards under the LSA are subject to continued employment requirements over a one year period and 
have no performance conditions. Therefore, the options vest in full at the end of the period. The shares are potentially 
dilutive for the purposes of calculating diluted earnings per share. 

The weighted average fair value of each award issued under this scheme during the year was £1.14 (2022: £1.05) and was 
determined using the share price at the date of grant. The weighted average remaining contractual life was 0.2 years 
(2022: 0.9 years) at 31 December 2023. 

(f)  Save as You Earn (‘SAYE’) Scheme
Under the SAYE scheme, employees are allowed to acquire options over the Company’s shares at a discount of up to 20% 
of their market value at the date of grant. The awards are subject to continued employment requirements over a three-
year period and have no performance conditions. Therefore, the options vest in full at the end of the period. The shares 
are dilutive for the purposes of earnings per share.

The weighted average fair value of each award issued under this scheme during the year was £0.95 (2022: £0.56) and was 
determined using the share price at the date of grant. The weighted average remaining contractual life was 2.4 years 
(2022: 2.7 years) at 31 December 2023.

27. Commitments and contingencies
The Group had £3.6m of commitments that were contracted but not provided as at 31 December 2023 relating to 
contracts for the fit-out of new gyms where works have not yet commenced (2022: £0.8m).

28. Related party transactions
Identification of related parties 
The ultimate holding company of the Group is The Gym Group plc, a company incorporated in The United Kingdom. 

The subsidiaries of the Group are as follows:

Company

Principal activity

Country of incorporation

The Gym Group Midco1 Limited

The Gym Group Midco2 Limited

Holding company

Holding company

The Gym Group Operations Limited

Holding company

The Gym Limited

Fitness operator

United Kingdom

United Kingdom

United Kingdom

United Kingdom

Holding

100%

100%

100%

100%

The registered office of the subsidiaries is 5th Floor, OneCroydon, 12–16 Addiscombe Road, Croydon, CR0 0XT.

In March 2023, two dormant entities, Derwent Fitness NW Limited and Derwent Fitness GS Limited, were struck off. 
There have been no other significant changes to the nature of the Group’s related parties during the year.

Terms and conditions of transactions with related parties 
The purchases from related parties are made at normal market prices. Outstanding balances at the year end are 
unsecured, interest free and settlement occurs in cash. There have been no guarantees provided for any related party 
payables. There were no transactions with related parties during 2023 (2022: nil), other than key management personnel 
as disclosed below. 

Compensation of key management personnel 
Key management includes the Directors as identified in the Directors’ Report and members of the Group’s Executive 
Committee. The compensation paid or payable to key management for employment services is shown below:

Remuneration

Company contributions to defined contribution pension scheme

Share based payment charge

31 December 2023
 £m

31 December 2022 
£m

2.4

0.1

0.6

3.1

1.6

0.1

0.8

2.5

At the current and prior year end, there were no outstanding loan balances owed by key management personnel. 
At the year end, no balance (2022: nil) was owed to key management personnel in respect of year-end bonuses.

Information regarding the highest paid Director is shown in the Report of the Remuneration Committee.

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Company statement of financial position
as at 31 December 2023

Financial statements
Company statement of changes in equity
for the year ended 31 December 2023

At 1 January 2022

Profit for the year

Other comprehensive income

Total comprehensive loss for the year

Capital contributions to subsidiaries

Issue of Ordinary share capital 

At 31 December 2022

Loss for the year

Other comprehensive income

Total comprehensive loss for the year

Capital contributions to subsidiaries

Own  
shares held 
£m

0.1

–

–

–

–

–

0.1

–

–

–

–

Share 
premium 
£m

189.7

–

–

–

–

0.1

189.8

–

–

–

–

At 31 December 2023

0.1

189.8

Hedging 
reserve
 £m

(0.1)

–

0.1

0.1

–

–

–

–

–

–

–

–

Merger 
reserve 
£m

39.9

–

–

–

–

–

39.9

–

–

–

–

39.9

Retained 
earnings 
£m

10.5

0.3

–

0.3

1.7

–

12.5

(0.2)

–

(0.2)

2.4

14.7

Total 
£m

240.1

0.3

0.1

0.4

1.7

0.1

242.3

(0.2)

–

(0.2)

2.4

244.5

The capital contributions to subsidiaries relate to share based payments made by subsidiaries of the Company.

The Notes on pages 160 to 165 form an integral part of the financial statements. 

Retained earnings include distributable reserves of £9.4m (2022: £9.6m).

Non-current assets

Investments in subsidiaries

Trade and other receivables

Deferred tax asset

Total non-current assets

Current assets

Trade and other receivables

Cash and cash equivalents

Total current assets

Total assets

Current liabilities

Trade and other payables

Non-current liabilities

Borrowings

Total liabilities

Net assets 

Capital and reserves

Own shares held

Share premium

Hedging reserve

Merger reserve

Retained earnings

Total equity shareholders’ funds 

Note

31 December 2023 
£m

31 December 2022
 £m

4

5

5

6

7

8

8

8

8

8

229.9

75.3

0.5

305.7

3.0

–

3.0

308.7

5.3

58.9

64.2

244.5

0.1

189.8

–

39.9

14.7

244.5

227.6

85.4

0.5

313.5

3.0

0.1

3.1

316.6

4.3

70.0

74.3

242.3

0.1

189.8

–

39.9

12.5

242.3

The Notes on pages 160 to 165 form an integral part of the financial statements. 

As permitted by s.408 of the Companies Act 2006, the Company’s profit and loss account is not presented as part 
of these accounts. The Company’s loss for the year amounted to £0.2m (2022: profit of £0.3m). 

These financial statements were approved by the Board of Directors on 13 March 2024. 

Signed on behalf of the Board of Directors 

Will Orr 
Chief Executive Officer 

Luke Tait
Chief Financial Officer

Company Registration Number 08528493

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Notes to the Company financial statements
for the year ended 31 December 2023

1. General information
The Gym Group plc (‘the Company’) is incorporated and domiciled in the United Kingdom with Company number 
08528493. The registered address of the Company is 5th Floor, OneCroydon, 12-16 Addiscombe Road, Croydon, CR0 0XT, 
United Kingdom.

2. Summary of significant accounting policies
A summary of the significant accounting policies is set out below. These have been applied consistently in the 
Financial Statements. 

Statement of compliance and basis of preparation 
The Financial Statements of the Company have been prepared in accordance with Financial Reporting Standard 101 
Reduced Disclosure Framework (‘FRS 101’) and with those parts of the Companies Act 2006 applicable to companies 
reporting under FRS 101. The Financial Statements of the Company are included in the Group’s consolidated financial 
statements which can be obtained from the Company’s registered office. 

The Company meets the definition of a qualifying entity under FRS 101 and has therefore taken advantage of the 
following disclosure exemptions available to it under FRS 101: 

(a)  the requirements of IFRS 7 Financial Instruments; 

(b)  the requirements of paragraph 97 of IFRS 13 Fair Value Measurement; 

(c)  the requirements of IAS 7 Statement of Cash Flows; 

(d)  the requirements of paragraphs 10(d), 111 and 134 to 136 of IAS 1 Presentation of Financial Statements; 

(e)  the requirements of paragraphs 30 and 31 of IAS 8 Accounting Policies, Changes in Accounting Estimates and Errors; 

(f)  the requirements of paragraph 17 of IAS 24 Related Party Disclosures; and 

(g)   the requirements in IAS 24 Related Party Disclosures to disclose related party transactions entered into between two 
or more members of a group, provided that any subsidiary which is a party to the transaction is wholly owned by such 
a member. 

The preparation of financial statements in conformity with FRS 101 requires the use of certain critical accounting 
estimates. It also requires management to exercise its judgement in the process of applying the Company’s accounting 
policies. The areas involving a higher degree of judgement or complexity or areas where assumptions and estimates are 
significant to the Financial Statements are disclosed in Note 3.

Going concern 
In assessing the going concern position of the Company for the year ended 31 December 2023, the Directors have 
considered the following:

 Ÿ

 Ÿ

 Ÿ

the Group’s trading performance in 2023 and throughout the traditional January and February 2024 peak period, 
in particular in respect of its trading subsidiary The Gym Limited (‘TGL’) on which the Company is interdependent;

future expected trading performance of the Company and TGL to June 2025 (the going concern period), including 
membership levels and behaviours in light of the current difficult macroeconomic environment; and

the Company and Group’s financing arrangements and relationship with its lenders and shareholders.

2023 was a year of solid membership and revenue growth for The Gym Group, with membership at the end of December 
2023 reaching 850,000, an increase of 4% from the end of December 2022. Average revenue per member per month 
(‘ARPMM’) for the year was £19.50, up 9% from £17.82 in the prior year. Ultimate, the premium price product, ended the 
year at 31.7% of total membership compared with 29.6% in December 2022. 

As a result, revenue for the year at £204.0m was 18% up on the prior year. Group Adjusted EBITDA Less Normalised Rent 
at £38.5m was £0.5m better than in 2022, as the growth in revenue was largely offset by cost inflation, particularly in 
utilities and staff costs. 

The Group also reported strong cash generation in the year, with free cash flow of £27.0m (see Note 24 to the 
Consolidated financial statements for a reconciliation to Net cash inflow from operating activities) being generated and 
used to fund six new site openings and a number of major refurbishments, as well as significant investment in technology.

2. Summary of significant accounting policies continued
Going concern continued
In September 2023, the Company agreed with its lenders certain changes to the Company’s Revolving Credit Facility 
(‘RCF’). As a result, the Company now has access to a combined £80m facility which matures in October 2025. 
The Company also currently has access to £12.4m of finance lease facilities (£15m permitted under the RCF). 

The RCF is subject to quarterly financial covenant tests on Adjusted Leverage (Non-Property Net Debt divided by Group 
Adjusted EBITDA Less Normalised Rent must not exceed 3.0 times) and Fixed Charge Cover (Adjusted EBITDAR to Net 
Finance Charges plus Normalised Rent must be greater than 1.5 times). The previously reported liquidity covenant was 
removed as part of the revised RCF agreement. 

As at 31 December 2023, the Group had Non-Property Net Debt (including non-property leases) of £66.4m, consisting 
of £59.0m drawn debt under the RCF, £8.9m of non-property leases and £1.5m of cash. Headroom under the RCF (drawn 
debt less cash) was £22.5m. Adjusted Leverage was 1.72 times and Fixed Charge Cover was 1.73 times.

Whilst the going concern assessment covers the period to the end of June 2025, the Directors have considered the fact 
that the Company’s RCF facility is currently expected to expire in October 2025 and concluded that, based on regular 
discussions with participating banks and financial advisors, there is a realistic prospect that this will be extended 
or refinanced before that time. 

Following the January and February 2024 peak trading period, closing membership at 29 February 2024 was 909,000 
members, an increase of 7% on the position at 31 December 2023, demonstrating that consumers consider gym 
memberships to be a high priority purchase, despite the ongoing difficult economic environment; and that the low cost 
gym model remains resilient. 

Despite the above, the Directors have continued to take a cautious approach to planning. The base case forecast for the 
period to 30 June 2025 anticipates continued growth in yields across the whole estate as a result of pricing optimisation 
actions that have already been taken and the impact of the new three-tier price product architecture rolled out in FY23. 
Modest increases in membership levels are driven largely by the sites opened in 2022 and 2023, and not by growth in the 
mature estate. 

In addition, the Directors have continued to take a measured approach to new site openings throughout the plan period, 
with all new sites assumed to be self-financed. Under this scenario, the financial covenants are passed with headroom 
and the Group can operate comfortably within its financing facilities.

The Directors have also considered a severe downside scenario which membership numbers in the mature estate decline 
by approximately 5% during 2024 and 3% thereafter. Yields continue to increase as a result of pricing optimisation 
actions already taken, but they do so at a lower level than under the base case. In addition, the number of new site 
openings is reduced to conserve cash and discretionary performance-related bonuses are removed. Under this scenario, 
the financial covenants continue to be passed and the Group continues to operate within its financing facilities.

The Directors have also considered a reverse stress test scenario to ascertain the extent of the downturn in trading 
that would be required to breach the Company and Group’s banking covenants or liquidity requirements. Mitigating 
actions assumed in this scenario include moving to a minimum level of maintenance and technology capital expenditure; 
reducing controllable operating costs and marketing expenditure; and pausing the new site opening programme in order 
to preserve cash. 

In this scenario, the closing membership would need to decline by 16% from February 2024 before the Fixed Charge Cover 
covenant would be breached in June 2025. The Group would, however, continue to operate within its current level of debt 
capacity and the Adjusted Leverage ratio would not be breached.

In the event of a reverse stress test scenario, the Directors would introduce additional measures to mitigate the impact 
on the Company and Group’s covenants and liquidity, including: (i) further reductions in controllable operating costs, 
marketing and capital expenditure; (ii) discussions with lenders to secure a covenant waiver; and (iii) deferral of, or 
reductions in, rent payments to landlords. The Directors consider the reverse stress test scenario to be highly unlikely. 

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The Gym Group plc | Annual Report and Accounts 2023

Financial statements
Notes to the Company financial statements continued
for the year ended 31 December 2023

2. Summary of significant accounting policies continued
Conclusion
The Board has reviewed the financial plan and downside scenarios of the Group and has a reasonable expectation that 
the Company and the Group has adequate resources to continue in operational existence for the period to 30 June 2025. 
As a result, the Directors continue to adopt the going concern basis in preparing the consolidated financial statements. 
In making this assessment, consideration has been given to the current and future expected trading performance; the 
Company and Group’s current and forecast liquidity position and the support received to date from our lenders and 
shareholders; and the mitigating actions that can be deployed in the event of reasonable downside scenarios.

Investments 
On initial recognition, investments in subsidiaries are recorded at cost, which is the fair value of the consideration paid. 
Where consideration is paid by way of shares, the excess of fair value of the shares over nominal value of those shares 
is recorded in share premium. Investments in subsidiaries are reviewed for impairment at each balance sheet date with 
any impairment charged to the income statement. Refer to Note 4 for further details of impairment testing.

Financial instruments 
Fair value hierarchy
IFRS 7 requires fair value measurements to be recognised using a fair value hierarchy that reflects the significance of 
the inputs used in the value measurements: 

Level 1:   quoted prices in active markets for identical assets or liabilities 

Level 2:  

 inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either  
directly (i.e. as prices) or indirectly (i.e. derived from prices)

3. Significant accounting judgements, estimates and assumptions
The preparation of the Financial Statements in accordance with FRS 101 requires estimates and assumptions to be 
made that affect the value at which certain assets and liabilities are held at the balance sheet date and also the 
amounts of revenue and expenditure recorded in the period. The Directors believe the accounting policies chosen are 
appropriate to the circumstances and that the estimates, judgements and assumptions involved in its financial reporting 
are reasonable.

There are no critical accounting judgements or estimates within these Financial Statements.

4. Investments in subsidiaries

At 1 January 2022

Additions

At 31 December 2022

Additions

At 31 December 2023

£m

225.9

1.7

227.6

2.3

229.9

During the current and prior year, share options in the Company’s shares were granted to employees of The Gym Group 
Operations Limited and The Gym Limited. A corresponding capital contribution of £2.3m has been recognised within 
investments in subsidiaries (2022: £1.7m). Details of the Company’s share based payment arrangements are shown in 
Note 26 to the consolidated financial statements. 

Level 3:  

inputs for the asset or liability that are not based on observable market data (unobservable market data)

The Company’s subsidiary undertakings are shown in Note 28 to the consolidated financial statements.

There were no transfers between levels throughout the periods under review.

Financial assets 
The Company measures its trade and other receivables and cash and cash equivalents at amortised cost. Subsequent 
to initial recognition these assets are carried at amortised cost using the effective interest method. Income from these 
financial assets is calculated on an effective yield basis and is recognised in the income statement. 

The Company recognises an allowance for expected credit losses (‘ECL’) for all debt instruments held at amortised 
cost. The ECLs are based on the difference between the contractual cash flows due, and the cash flows expected to be 
received. 

For trade receivables, the Company does not track changes in credit risk, but instead recognises a loss allowance based 
on lifetime ECLs at each reporting date.

For receivables other than trade receivables, the Company recognises ECLs in two stages. For credit exposures for which 
there has not been a significant increase in credit risk since initial recognition, a loss allowance is recognised based on 
12-month ECLs. For credit exposures for which there has been a significant increase in credit risk since initial recognition, 
a loss allowance is required for lifetime ECLs.

Financial liabilities 
The Company initially recognises its financial liabilities at fair value and subsequently they are measured at amortised 
cost using the effective interest method.

Current taxation 
Current tax assets and liabilities for the current and prior periods are measured at the amount expected to be recovered 
from or paid to the taxation authorities. The tax rates and tax laws used to compute the amount are those that are 
enacted or substantively enacted by the balance sheet date. 

Income tax relating to items recognised in comprehensive income or directly in equity, is recognised in comprehensive 
income or equity and not in the income statement.

The Company assesses at each reporting date, whether there are any indications of impairment of investments. If 
at a reporting date any indication is present, an impairment test is performed. The impairment test assesses the 
investments in subsidiaries for impairment by comparing the recoverable amount (being the higher of the fair value less 
costs of disposal and value-in-use) to the carrying amount. If the carrying amount exceeds the recoverable amount, the 
investment is considered impaired and written down to its recoverable amount.

The Company determines the recoverable amount of its investments by determining the present value of the estimated 
future cash flows expected to be generated by the investees. This is performed using cash flow projections based on the 
Board-approved three year plan. Cash flows beyond this period are extrapolated using an estimated growth rate of 3.0% 
(2022: 3.0%). All cash flows are discounted using a pre-tax discount rate of 10.4% (2022: 8.5%). The increase in the discount 
rate reflects the increase in SONIA and the risk-free rate.

In the years under review, management’s value-in-use calculations have indicated no requirement to impair and no 
reasonably possible change in key assumptions gives rise to an impairment.

5. Trade and other receivables

Amounts owed by Group undertakings

Due in less than one year

Due in more than one year

31 December 2023 
£m

31 December 2022 
£m

78.3

78.3

3.0

75.3

78.3

88.4

88.4

3.0

85.4

88.4

The Company provides a guarantee over certain non-property lease contracts of its trading subsidiary, The Gym 
Limited. As a result, at 31 December 2023, the Company was exposed to £8.9m (2022: £11.4m) should The Gym Limited, 
default on its obligations under those leases. No expected credit loss in respect of this has been recognised at the 
balance sheet date.

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Financial statements
Notes to the Company financial statements continued
for the year ended 31 December 2023

5. Trade and other receivables continued
No expected credit loss in respect of the intercompany receivables has been recognised at the balance sheet date 
(2022: nil) as these have been assessed as immaterial. In making this assessment, consideration has been given to a 
probability-weighted estimate of credit losses over the expected life of the intercompany debt. 

Qualitative factors, including a review of the cash flow projections of the main trading entity (The Gym Limited), have 
then been considered to ascertain whether there has been a significant increase in the credit risk during the year. 
Based on this assessment, there has been no significant increase in credit risk and the entity is expected to generate 
sufficient cash to repay its intercompany balances and/or dividends to other entities within the Group to allow them to 
repay their intercompany balances.

6. Trade and other payables (due in less than one year)

Trade payables

Amounts owed to Group undertakings

Accruals

31 December 2023 
£m

31 December 2022
 £m

–

3.8

1.5

5.3

0.1

3.8

0.4

4.3

7. Borrowings
The carrying value of the Company’s borrowings at 31 December 2023 was £58.9m (2022: 70.0m).

8. Issued capital and reserves

Allotted, called up and fully paid

Ordinary shares of £0.0001 each

Own shares held

Deferred Ordinary shares of £1 each

The number of Ordinary shares in issue is as follows:

Ordinary shares of £0.0001 each

Deferred Ordinary shares of £1 each

31 December 2023
 £m

31 December 2022
 £m

–

0.1

–

0.1

31 December 2023

31 December 2022

178,135,710

178,039,002

48,050

48,050

Refer to Note 25 of the consolidated financial statements for details of movements in share capital. 

8. Issued capital and reserves continued
The following describes the nature and purpose of each reserve in equity: 

Own shares held and capital redemption reserve 
These reserves represent 48,050 Deferred Ordinary shares of £1 each repurchased by the Company on 12 November 2015 
and Ordinary shares held in an employee benefit trust. The Deferred Ordinary shares constitute a separate, non-voting 
class of shares which is held in treasury and not admitted to trading. The rights attached to the Deferred Shares are set 
out in the Company’s Articles. 

Share premium 
The amount subscribed for share capital in excess of nominal value. 

Hedging reserve
The fair value movements on the effective portion of hedging instruments.

Merger reserve
The amount subscribed for share capital in excess of nominal value attracting merger relief under the Companies 
Act 2006.

Retained earnings 
The accumulated net gains and losses of the Company since inception.

Issued Share Capital and Capital Redemption Reserve are not included in the Consolidated Statement of Changes 
in Equity because the balances in these reserves are less than £0.1m.

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The Gym Group plc | Annual Report and Accounts 2023

Other information
Five year record

Other information
Definition of non-statutory measures

The following table sets out a summary of selected key financial information and Key Performance Indicators for the 
business.

Group Adjusted EBITDA – operating profit before depreciation, amortisation, share based payments and 
non-underlying items. 

Revenue

Group Adjusted EBITDA Less Normalised Rent1

Free cash flow2

Non-Property Net Debt3

Adjusted Leverage (x)

Total number of gyms (number)

Total number of members (‘000)

Average revenue per member per month (£)4

Members that visit 4+ times in a month5

Number of mature gyms in operation (number)

Mature gym site EBITDA Less Normalised Rent6

Return on Invested Capital of mature gym sites7

Employee engagement score8

2023 
£m

204.0

38.5

27.0

66.4

1.72

233

850

19.50

50.8%

199

53.6

19%

8.5

2022
 £m

172.9

38.0

16.7

76.0

2.00

229

821

17.82

47.2%

182

50.9

20%

8.4

2021 
£m

106.0

5.7

2.0

44.1

7.74

202

718

17.60

32.6%

175

22.5

18%

7.6

2020 
£m

80.5

(10.2)

(16.6)

47.3

(4.64)

183

578

17.20

23.9%

155

3.9

18%

6.4

2019
 £m

153.1

48.5

32.3

47.4

0.98

175

794

16.02

44.0%

109

48.1

31%

n/a

1 

 A reconciliation of Operating profit/(loss) to Group Adjusted EBITDA Less Normalised Rent has been included underneath the Consolidated statement of 
comprehensive income on page 122.

2  A reconciliation of Net cash inflow from operating activities to Free cash flow has been provided in Note 24 to the consolidated financial statements.

3 

4 

Information on the make-up of Non-Property Net Debt is included under Capital risk management in Note 23 to the consolidated financial statements.

 In order to provide better year on year comparability for yield, the figures presented for 2021 and 2020 have been adjusted to exclude the impact of UK 
Government-enforced closure periods as a result of the Covid-19 pandemic. The 2021 figure is calculated for the period from July 2021 to December 2021 when 
all gyms were fully open and trading had returned to normal. The 2020 figure is calculated on a site-by-site basis and excluded days where the sites were 
required to be closed due to government restrictions.

5  The 2021 and 2020 figures are impacted by closure days.

6 

7 

8 

 Group Adjusted EBITDA Less Normalised Rent contributed by mature sites (£53.6m in 2023; £50.9m in 2022) plus Group Adjusted EBITDA Less Normalised Rent 
contributed by non-mature and acquisition sites (£6.3m in 2023; £2.9m in 2022) less Central Support Office costs (£21.4m in 2023; £15.8m in 2022) equals Group 
Adjusted EBITDA Less Normalised Rent (£38.5m in 2023; £38.0m in 2022).

 In order to provide better year on year comparability for ROIC, the figures presented for 2021 and 2020 have been adjusted to exclude the impact of UK 
Government-enforced closure periods as a result of the Covid-19 pandemic. The 2021 figure is calculated for the period from July 2021 to December 2021 when 
all gyms were fully open and trading had returned to normal. The 2020 figure is calculated to exclude those months when sites were required to be closed due 
to government restrictions.

 In 2023, we changed the way we measure employee engagement. We partnered with Peakon, an engagement specialist, and adopted a more accurate and 
comprehensive approach using a 0-10 scale rating system, moving away from a percentage score (Top Box). Due to the change in methodology for calculating 
the engagement score, a precise comparison to 2022 and prior cannot be made. These are therefore included for indicative purposes only. 

Normalised Rent – the contractual rent payable, recognised in the monthly period to which it relates. A reconciliation of 
property lease payments to Normalised Rent is included in Note 21 to the Consolidated financial statements.

Group Adjusted EBITDA Less Normalised Rent – Group Adjusted EBITDA after deducting Normalised Rent. A 
reconciliation of Operating profit/(loss) to Group Adjusted EBITDA Less Normalised Rent is included below the 
Consolidated statement of comprehensive income on page 122.

Adjusted Profit/Loss before tax – profit/loss before tax before non-underlying items.

Adjusted Earnings – loss/profit for the year before non-underlying items and the related tax.

Basic Adjusted EPS – Adjusted Earnings divided by the basic weighted average number of shares.

Free cash flow – Group Adjusted EBITDA Less Normalised Rent and movement in working capital, less maintenance 
capital expenditure, cash non-underlying items, bank and non-property lease interest and tax. A reconciliation of Net 
cash inflow from operating activities to Free cash flow is included in Note 24 to the Consolidated financial statements.

Non-Property Net Debt – bank and non-property lease debt less cash and cash equivalents. See Note 23 to the 
Consolidated financial statements for the breakdown.

Mature gym site EBITDA Less Normalised Rent – Group Adjusted EBITDA Less Normalised Rent contributed by 
mature sites (open 24 months or more at the period end).

Return On Invested Capital of mature gym sites – Mature gym site EBITDA Less Normalised Rent divided by total 
capital initially invested in the mature sites excluding acquisition sites.

Maintenance capital expenditure – costs of replacement gym equipment and premises refurbishment.

Expansionary capital expenditure – costs of fit-out of new gyms (both organic and acquired), technology projects 
and other strategic projects. It is stated net of contributions from landlords.

Adjusted Leverage – Non-property Net Debt divided by Group Adjusted EBITDA Less Normalised Rent.

Fixed Charge Cover – Group Adjusted EBITDA divided by Finance costs (excluding interest costs on property leases) 
less Finance income plus Normalised Rent.

166  |

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|  167

 
 
 
 
 
 
The Gym Group plc | Annual Report and Accounts 2023

Other information
Corporate information

Company Secretary
Krishan Pandit

Company number 
08528493

Registered office 
5th Floor 
OneCroydon  
12–16 Addiscombe Road 
Croydon 
CR0 0XT

Website 
www.tggplc.com

Corporate Advisers 
Bankers
HSBC Bank plc 

Solicitors 
Allen & Overy LLP 

Auditor
Ernst & Young LLP 

Joint Brokers
Deutsche Numis 
Peel Hunt LLP

Registrar 
Link Group

168  |

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printing companies, 95% of press chemicals are recycled for further use and, on 
average 99% of any waste associated with this production will be recycled and the 
remaining 1% used to generate energy.

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The Gym Group plc
5th Floor OneCroydon 
12-16 Addiscombe Road 
Croydon CR0 0XT

www.tggplc.com 
www.thegymgroup.com