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Rimini StreetUNITED STATESSECURITIES AND EXCHANGE COMMISSIONWashington, D.C. 20549 FORM 10-K ☒☒ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the calendar year ended December 31, 2017OR☐☐TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number: 0-20008ASURE SOFTWARE, INC.(Exact Name of Registrant as Specified in its Charter) Delaware 74-2415696(State or other jurisdiction of (I.R.S. Employerincorporation or organization) Identification No.) 3700 N Capital of TX Hwy, Suite 350 Austin, Texas 78746(Address of Principal Executive Offices) (Zip Code) (512) 437-2700(Registrant’s Telephone Number, including Area Code)SECURITIES REGISTERED PURSUANT TO SECTION 12(b) OF THE ACT:NoneSECURITIES REGISTERED PURSUANT TO SECTION 12(g) OF THE ACT:Common Stock, $0.01 par value Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☐ No ☒ Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Act. Yes ☐ No ☒Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934(“Exchange Act”) during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject tosuch filing requirements for the past 90 days. Yes ☒ No ☐ Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required tobe submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period thatthe registrant was required to submit and post such files). Yes ☒ No ☐ Indicate by check mark if disclosure of delinquent filings pursuant to Item 405 of Regulation S-K (§ 229.405 of this chapter) is not contained herein, and willnot be contained, to the best of the registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. ☒Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company, asdefined in Rule 12b-2 of the Exchange Act. Large accelerated filer ☐ Accelerated filer ☒ Non-accelerated filer ☐ Smaller reporting company ☒ Emerging growth company ☐If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new orrevised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ No ☒ The aggregate market value of the 9,737,532 shares of the registrant’s Common Stock held by non-affiliates on June 30, 2017, the last business day of theregistrant’s most recently completed second quarter, was approximately $142,265,343. For purposes of this computation all officers, directors and 5%beneficial owners of the registrant are deemed to be affiliates. Such determination should not be deemed an admission that such officers, directors andbeneficial owners are, in fact, affiliates of the registrant. At March 12, 2018, there were 12,584,036 shares of the registrant’s Common Stock, $.01 par value, issued and outstanding. DOCUMENTS INCORPORATED BY REFERENCE Portions of the registrant’s definitive Proxy Statement relating to its 2017 Annual Meeting of Shareholders are incorporated by reference into Part III of thisAnnual Report on Form 10-K where indicated. Such Proxy Statement, or an amendment to this report containing the Items comprising Part III, will be filedwith the U.S. Securities and Exchange Commission within 120 days after the end of the fiscal year to which this report relates.TABLE OF CONTENTSPART I Item 1.Business3Item 1A.Risk Factors10Item 1B.Unresolved Staff Comments24Item 2.Properties25Item 3.Legal Proceedings25 PART II Item 5.Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities26Item 6.Selected Financial Data27Item 7.Management’s Discussion and Analysis of Financial Condition and Results of Operations27Item 7A.Quantitative and Qualitative Disclosures about Market Risk36Item 8.Financial Statements and Supplementary Data36Item 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosures38Item 9A.Controls and Procedures38 PART III Item 10.Directors, Executive Officers and Corporate Governance39Item 11.Executive Compensation39Item 12.Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters39Item 13.Certain Relationships and Related Transactions, and Director Independence39Item 14.Principal Accountant Fees and Services39 PART IV Item 15.Exhibits and Financial Statement Schedules40 Signatures45 Table of ContentsSPECIAL NOTE REGARDING FORWARD-LOOKING STATEMENTSThis Annual Report on Form 10-K contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 andSection 21E of the Securities Exchange Act of 1934. All statements contained in this report other than statements of historical fact, including statementsregarding our future results of operations and financial position, our business strategy and plans, and our objectives for future operations, are forward-looking statements. The words “believe,” “may,” “will,” “estimate,” “continue,” “anticipate,” “intend,” “expect,” “seek,” “plan,” and similar expressionsare intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projectionsabout future events and trends that we believe may affect our financial condition, results of operations, business strategy, short-term and long-term businessoperations and objectives, and financial needs. These forward-looking statements are subject to a number of risks, uncertainties and assumptions, includingthose described in the “Risk Factors” section. Moreover, we operate in a very competitive and rapidly changing environment. New risks emerge from time totime. It is not possible for our management to predict all risks, nor can we assess the impact of all factors on our business or the extent to which any factor,or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements we may make. In light ofthese risks, uncertainties and assumptions, the future events and trends discussed in this report may not occur and actual results could differ materially andadversely from those anticipated or implied in the forward-looking statements.You should not rely upon forward-looking statements as predictions of future events. The events and circumstances reflected in the forward-lookingstatements may not be achieved or occur. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannotguarantee future results, levels of activities, performance, or achievements. We are under no duty to update any of these forward-looking statements afterthe date of this report or to conform these statements to actual results or revised expectations.As used in this report, the terms “Asure,” “Registrant,” “we,” “us,” and “our” mean Asure Software, Inc. and its subsidiaries unless the contextindicates otherwise. PART IITEM 1. BUSINESSGENERALAsure Software, Inc., a Delaware Corporation, headquartered in Austin, Texas, is a leading provider of Human Capital Management (“HCM”) andWorkplace Management, offering intuitive and innovative cloud-based solutions designed to help organizations of all sizes and complexities buildcompanies of the future. Our cloud platforms enable more than 100,000 clients worldwide to better manage their people and space in a mobile, digital, multi-generational, and global landscape. Asure’s offerings include a fully-integrated HCM platform, flexible benefits and compliance administration, HRconsulting, and time and labor management as well as a full suite of workspace management solutions for conference room scheduling, desk sharingprograms, and real estate optimization.Asure’s platform vision is to help clients proactively manage costs associated with their three most expensive assets, real estate, labor andtechnology, while creating an employee experience that fosters efficiency, productivity and engagement. Asure serves approximately 10,000 direct clients in80 countries, ranging from global Fortune 500 clients to small and mid-sized businesses. Some of our current clients include Aetna, Apple Inc., Baker &McKenzie, Fannie Mae, Wells Fargo, Citigroup, Deutsche Bank, KPMG UK, La Trobe University, Merck and Co., Inc., Mondelez, Pfizer, Inc., Pearson, PSSI,Salesforce.com, Inc., State Street and Thomson Reuters. Our mission guides the work we do each day; it is “To deliver innovative technology with thepassion to empower every client’s workplace and the commitment to make their workdays easier.”The Asure product strategy is driven by three primary trends in the market: mobilization, globalization and technology. Asure offers two productline products: AsureSpace™ and AsureForce®. Within AsureForce®, we offer AsureHCM, AsureBenefits and AsureConsulting. AsureSpace™workplace management solutions enable organizations to optimize their real estate investment and create a digital workplace that empowers mobile andvirtual employees, while streamlining internal operations. AsureForce® Time and Labor Management helps organizations optimize their workforce whilecontrolling labor administration costs and activities. The acquisitions of Mangrove Employer Services, Inc. and the assets of Mangrove COBRAsource Inc. inMarch of 2016 expanded the Asure vision and strategy with the addition of a comprehensive suite for human capital management, including payrollprocessing and benefits administration services. In 2017, the Mangrove products, now called AsureHCM, were fully integrated with AsureForce Timecreating a seamless offering to manage the complete employee experience.3Table of ContentsIn January 2017, we completed three strategic acquisitions: Personnel Management Systems, Inc. (“PMSI”), Corporate Payroll, Inc. (PayrollDivision) and Payroll Specialties NW, Inc. PMSI, based in Bellevue, Washington, is a provider of outsourced HR solutions. PMSI has been re-brandedAsureConsulting and continues to offer full-service HR Outsourcing in the Pacific Northwest region. Their solution has been expanded to include a nationaloffering, AsureHR Help, a subscription-based offering for HR professionals seeking guidance on common HR related issues. Corporate Payroll, Inc. (PayrollDivision) and Payroll Specialties NW, Inc., are both providers of payroll services and were licensees of the Mangrove payroll system. These payroll provideracquisitions marked the beginning of a formulaic strategy to acquire businesses already leveraging Asure technologies.In May 2017, we completed two strategic acquisitions: iSystems Intermediate Holdco, Inc. (“iSystems”) and Compass HRM. iSystems, through itsflagship product, Evolution HCM, offers payroll, tax management and HR software combined with comprehensive back-end service bureau tools to servicebureau organizations across the United States. Tampa-based Compass HRM is a current reseller of AsureHCM (formerly Mangrove), providing cloud-basedhuman resource management software, including payroll, benefits, time and attendance, and performance management. The acquisition of Compass HRMexpands our reach in the Southeast, particularly Florida.In October 2017, we completed the strategic acquisition of Associated Data Services, Inc., a leading regional human resources and payroll servicesbureau in the Southeast and a current reseller of the Evolution HCM platform.In January 2018, we completed three strategic acquisitions: TelePayroll Inc., a Southern California-based provider of HR, payroll and employeebenefits services; Pay Systems of America, Inc., a provider of HR, payroll and employee benefits services based in Tennessee and Iowa; and SaversAdministrative Services, Inc., a North Carolina-based certified third-party administrator of payroll and HR services. All three companies are current resellersof Asure’s Evolution HCM platform furthering our strategy of seeking out our own technology and creating an enticing option for service bureau owners withour Partner-For-Life messaging. These new acquisitions provide us with significant customer, product and financial synergies and expand our footprint in theUnited States in the payroll processing space.For all of the Asure product lines, support and professional services are key elements of our value proposition and overall solution. In addition tostate-of-the-art hosting platforms and regular software upgrades and releases, Asure gives our clients easy access to our expert support team. Our services andsupport representatives are experts not just in the Asure solution, but also in their respective industries and provide advice and guidance on best practices andchange management strategies. From installation to training and post-live support, our professional services team delivers a best-in-class customerexperience on a global scale. Our sales and marketing strategy targets a wide range of audiences, from small and medium-sized businesses to enterprise organizations throughoutthe United States, Europe and Asia/Pacific. Our unique blend of products allow us to compete in every industry, and we generate sales and opportunitiesthrough our direct sales team and our channel partners. In 2017, our direct sales team grew by 25% allowing us to increase our visibility and presence in keymarket segments. Asure was incorporated in 1985 and our principal executive offices are located at 3700 N. Capital of Texas Highway, Suite 350, Austin, Texas78746. Our telephone number is (888) 323-8835 and our website is www.asuresoftware.com. Information on our website is not part of this Annual Report onForm 10-K.Asure makes available free of charge, on or through its website, our annual report on Form 10-K, our quarterly reports on Form 10-Q and our currentreports on Form 8-K, and amendments to those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Exchange Act, as soon as reasonablypracticable after we electronically file these materials or furnish them to the Securities and Exchange Commission.RECENT DEVELOPMENTS2018 AcquisitionsIn January 2018, we completed the following three acquisitions: TelePayroll, Inc., Pay Systems of America, Inc. and Savers Administrative ServicesInc. Each of the acquired companies are leading providers of human resources, payroll and employee benefits services and are licensees of our HCM softwareplatform, Evolution. TelePayroll operates in southern California; Pay Systems of America operates in Tennessee and Iowa; and Savers AdministrativeServices operates in North Carolina. The total consideration for the three acquisitions was $30.6 million, of which $25.3 million was paid in cash with cashon hand and the remaining portion was paid with a combination of promissory notes and Asure common stock.4Table of Contents2017 AcquisitionsIn January 2017, we completed three strategic acquisitions: Personnel Management Systems, Inc., a leading provider of outsourced HR solutions;Corporate Payroll, Inc. -Payroll Division (“CPI”), a leading provider of payroll services; and Payroll Specialties NW, Inc. (“PSNW”), a leading provider ofpayroll services. We acquired all of the outstanding shares of common stock of PMSI, a Washington corporation, for an aggregate consideration of (i) $3.875million in cash and (ii) a subordinated promissory note in the principal amount of $1.125 million, subject to adjustment. We acquired substantially all theassets of CPI, an Ohio corporation, for an aggregate consideration of (i) $1.5 million in cash, (ii) a subordinated promissory note in the principal amount of$500,000 and (iii) 112,166 shares of our common stock valued at $1.0 million, subject to adjustment. We acquired substantially all the assets of PSNW, anOregon corporation, for an aggregate consideration of (i) $3.010 million in cash and (ii) a subordinated promissory note in the principal amount of $600,000,subject to adjustment.In May 2017, we entered into an equity purchase agreement with iSystems Holdings, LLC, a Delaware limited liability company, and iSystemsIntermediate Holdco, Inc., a Delaware corporation (“iSystems”), pursuant to which we acquired 100% of the outstanding equity interests of iSystems for anaggregate purchase price of $55.0 million. The aggregate purchase price consists of (i) $32.0 million in cash, subject to adjustment, (ii) a securedsubordinated promissory note in the principal amount of $5.0 million, subject to adjustment, and (iii) 1,526,332 shares of our unregistered common stockvalued at $18.0 million based on a volume-weighted average of the closing prices of our common stock during a 90-day period.In May 2017, we also entered into a stock purchase agreement with Compass HRM, Inc. (“Compass”) and the sellers and seller representative namedtherein, pursuant to which the sellers sold 100% of the outstanding shares of capital stock of Compass to us for an aggregate purchase price of $6.0 million,subject to adjustment. The aggregate purchase price consists of $4.5 million in cash and a subordinated promissory note in the principal amount of $1.5million, subject to adjustment. Compass is headquartered in Tampa, Florida. To finance the cash portion of the purchase price for the 2017 acquisitions, we amended and restated our existing credit agreement with Wells FargoBank, National Association, as administrative agent, to add an additional term loan in the amount of approximately $40.0 million, of which we borrowed$36.5 million to complete the two acquisitions.In October 2017, we entered into a stock purchase agreement with Associated Data Services, Inc. (“ADS”) and the sellers and seller representativenamed therein, pursuant to which we acquired 100% of the outstanding shares of capital stock of ADS for an aggregate purchase price of $3.4 million, subjectto adjustment. The aggregate purchase price consists of $1.8 million in cash; 44,624 shares of our unregistered common stock valued at $528,200; and asubordinated promissory note in the principal amount of $1.2 million, subject to adjustment.PRODUCTS AND SERVICESAsure’s SaaS solutions are uniquely designed to help companies bring people, space and assets together to more effectively manage their global,mobile workforces. As companies recruit, hire and work to retain mobile employees, executives use Asure’s solutions to create a fluid employee experiencewhile optimizing their three most expensive assets: people, real estate and technology. With five unique product lines, Asure is well-positioned to deliverinnovative, scalable solutions across industries and around the world. With an emphasis on employee engagement, the Asure product team aims to create anddeliver easy-to-use solutions that streamline the operational necessities of the workday. From benefits self-service to reserving a workspace for the day, theAsure product team believes that simplifying required work processes results in an employee experience that is both engaging and productive. Asure productgroupings include cloud revenue, hardware revenue, maintenance and support revenue, on premises software license revenue and professional servicesrevenue. AsureSpace™ workspace management solutions offer clients significant costs savings and Return on Investment (“ROI”) gains by maximizing theirreal estate with a full portfolio of innovative and intuitive SaaS solutions. The AsureSpace platform offers three core products, each of which can stand aloneor be bundled together for a comprehensive solution. SmartView® occupancy sensors and analytics platform offers unique insights into how space is beingused, allowing companies to make proactive, strategic decisions about real estate investments and workplace design. SmartMove® move managementsoftware helps companies design floorplans and track permanent seat assignments as well as manage assets such as telephones, laptops, desks, chairs, andvirtually any item assigned to an employee. AsureSpace™ Resource Scheduler is the foundation of the AsureSpace platform with a sophisticated yet intuitiveapproach to workspace management. Featuring conference room and desk reservations, service management, interactive floorplans, visitor management,calendar and web conference integrations and robust reporting, Resource Scheduler is a comprehensive solution for the digital workplace. NowSpace®, amobile app for Apple and Android devices empowers mobile workers to find and reserve desks and conference rooms directly from their smart phones.AsureSpace™ touch panels and kiosks are placed outside busy areas for on-the-fly desk and space reservations, while lending a high-tech presence to astandard office and enhancing the visitor experience. Finally, workplace business intelligence (“WBI”) tools offer invaluable reporting and datavisualizations for executives to understand space utilization and further optimize their real estate investments.5Table of ContentsAsureHCM is an integrated cloud-based solution that provides a foundation for our clients’ digital HR strategy. From traditional human resource(“HR”) management and payroll to benefits, talent acquisition and performance management, AsureHCM provides an easy-to-use platform for HRprofessionals and employees alike. Our emphasis on employee self-service and automated processes reflects the growing trend of workforce mobilizationwhile empowering HR teams to focus on more strategic initiatives. Our HCM suite of solutions are easy-to-use with fully integrated HR/payroll applicationsuniquely designed to help companies recruit, manage, pay, and analyze their workforce more effectively. Combined with the AsureBenefits offering ofCOBRA administration and consumer spending accounts, and AsureHR Help for professional guidance on HR challenges, AsureHCM is a comprehensiveplatform that delivers a cohesive and engaging experience throughout the employee life cycle.Asure’s SMB HCM Channel product, Evolution HCM, was developed with the channel market in mind. Its fully integrated Payroll, HR, and TaxManagement suite offers service providers a path to growth and success with unparalleled accuracy, productivity, and financial control. Evolution HCMprovides its users the flexibility and best practices to handle clients of all size and complexity levels, as well as meet the ever-evolving needs of the industry.AsureConsulting allows our SMB clients to run their businesses because we take on the responsibility for all the traditional Human Resourcefunctions. Our suite of services assists organizations through the entire employee lifecycle – from finding the right people, to on-boarding, to developmentand performance management and finally, to exit strategies and separation. Everything for the SMB market, seamlessly integrated. Cost savings and additional ROI gains come in the form of a more strategic use of labor dollars and the elimination of time theft with AsureForce®workforce management solutions. Mobile time tracking with AsureForce Mobile helps executives better understand where and when their employees areworking, providing insight into labor schedules and labor costs. With AsureForce Mobile, employees can punch in and out from remote locations, and geo-positioning verifies the physical coordinates. Biometric time clocks, including facial recognition, reduce time theft and help combat buddy punching, whichcan cost companies millions of dollars per year. Automated system notifications, real-time dashboards, and flexible configuration options all work tostreamline operations. Finally, employees, supervisors and executives have real-time access to data and business intelligence to optimize labor costing,improve labor scheduling, and ultimately control labor costs. Our acquisitions have enabled us to disrupt the HCM market by offering a comprehensive solution that brings workforce and workspacemanagement together. Empowering HR professionals to partner with real estate management teams and take a more strategic role in company initiativesultimately results in a work environment that is productive, efficient and most importantly, engaging for employees. An optimized employee experiencedelivered through a unified, cloud-based management platform increases company bottom-line performance and gives executives new insight into their mostcostly assets: people and real estate.PRODUCT DEVELOPMENTAsure strives to quickly bring to market innovative, cloud-based solutions that reflect the workstyle of the modern, mobile workforce. First-to-market mobile applications are a testament to our success in innovation. Additionally, Asure is committed to co-innovation, working in partnership withindustry leaders, partners and clients around the globe to develop technology solutions that meet the needs of a rapidly shifting workplace.Our industry is characterized by continuing improvements in technology, resulting in the frequent introduction of new products, short product lifecycles, changes in customer needs and continual improvement in product performance characteristics. Asure strives to be cost-effective and timely inenhancing our software applications, developing new innovative software solutions that address the increasingly sophisticated and varied needs of anevolving range of customers, and anticipating technological advances while adhering to industry standards. Asure development teams – located in Traverse City, Michigan; Tampa, Florida; Burlington, Vermont; as well as the United Kingdom – are staffedwith software developers, quality assurance engineers and support specialists who work closely with our customers and sales and marketing teams to buildproducts and services based on market requirements and customer feedback. We develop our new product and service roadmaps based on inputs fromcustomers, competitive comparisons and relevant technology innovations. Our research and development strategy is rooted in innovation and flexibility. The development team enhances the functionality of our software andhardware products through new releases and new feature developments, with a particular focus on SaaS solutions and products for the mobile workforce andthe digital workplace. Asure will continue to evaluate opportunities for developing new software so that organizations can further streamline and automatethe tasks associated with administering their businesses. We seek to simultaneously allow organizations to improve their productivity while reducing thecosts associated with those business tasks. 6Table of ContentsWe also actively search for potential product, service or business acquisitions that we believe will complement our existing and planned productand service offerings, such as our 2017 acquisition of iSystem’s Evolution HCM product suite for small and midsize (“SMB”) and channel markets. Wecannot guarantee that we will make future acquisitions or that we can successfully integrate acquired assets or businesses profitably into Asure.Despite our efforts, we also cannot guarantee that we will complete our existing and future development efforts or that our new and enhancedsoftware products will adequately meet the requirements of the marketplace and achieve market acceptance. Additionally, Asure may experience difficultiesthat could delay or prevent the successful development or introduction of new or enhanced software products. In the case of acquiring new or complementarysoftware products or technologies, we may not be able to integrate the acquisitions into our current product lines. Furthermore, despite extensive testing,errors may be found in new software products or releases after shipment, resulting in a diversion of development resources, increased service costs, loss ofrevenue and/or delay in market acceptance.SALES AND DISTRIBUTIONAsure sells its software products and services through both a direct and channel (partner) model, which enables us to sell our software solutions in anefficient, cost-effective manner. Prospective customers learn about Asure through a variety of ways, including advertising, web site searches, sales calls,public relations, direct marketing and social media. When prospective customers show an interest in Asure, we connect them with a sales representative viaour web site, phone or a face-to-face meeting to discuss their needs and the solutions they are interested in and make the sale. We track our marketing andsales activities to provide immediate preview into activities, leads and pipeline opportunities. Asure account management teams also work with existingcustomers to promote and sell additional solutions that are relevant for each customer. In addition to this direct sales model, we supplement these efforts withour partner programs described below. By working with our partners, we expand the reach of our direct sales force and gain access to key opportunities inmajor market segments worldwide. Asure has two distinct levels of partners in our Partner Program: Reseller Partners and Referral Partners. Reseller Partners. Reseller Partners are companies that represent us globally, as well as before the Federal government, and often offercomplementary products to either the workspace management product line or the workforce product line. Reseller Partners commit to a minimum level ofbusiness per year with us and receive a channel discount for that commitment. Our Reseller Partners outside the United States include JLL, Red RiverTechnology and Kathea, which represent the workspace product line. We also have several Reseller Partners that represent our software in the Federalgovernment space. Resellers of our workforce product line in the United States include Oasis Outsourcing, a large provider of human resource outsourcingsolutions. Referral Partners. Referral Partners provide us with the name and particular information about a prospective customer and its needs as a saleslead. If we accept the sales lead, we register it for the Referral Partner. If we make a sale as a direct result of such a lead, we will pay the Referral Partner asales lead referral fee. Currently, we have a number of Referral Partners, including Atmosphere Interiors PPI, BuildingI, Martek and SHI for the workspacemanagement product and our workforce product line. COMPETITIONWe believe we have a unique position in the market place as the only technology provider in the world that offers cloud-based workspace andworkforce management solutions from a single partner. Additionally, Asure has been first-to-market with mobile apps in the workspace management industry,and we are the only known company to have both geospatial and facial recognition technology working together for mobile time tracking.Specific to the AsureSpace™ line of workspace management software solutions, we have a competitive advantage in the breadth of ourcomplementary workspace management solutions and the scope of our analytics as well as our resources available for product development, client services,and client support. The primary competitors to AsureSpace™ include Dean Evans & Associates, Inc., AgilQuest Corporation and Condeco Ltd. (UK). Inaddition to our features and available services, we believe the principal competitive advantages of AsureSpace™ include its cloud-based service model,extensive product integration options and partner channel, scalable deployments, configurable interfaces, mobile access and price. Our expert services team,proven implementation methodology and “partner v. vendor” approach have also shown to be critical differentiators.The AsureForce® line of workforce management software solutions has a competitive advantage in the marketplace in serving organizations seekingspecific point-solutions as well as organizations desiring an integrated suite of solutions, particularly in the area of mobile time collection. The AsureForceMobile and AirClock™ products are first-to-market technology solutions with significant market demand. By competing tactically with point-solutions andstrategically with an integrated suite of solutions, Asure can serve the needs of a broad spectrum of companies. Primary competitors to AsureForce® includeKronos, Replicon, and Time Simplicity.7Table of ContentsOur key competitive advantage in the HCM product line is our single database architecture. Many HCM providers offer ‘integrated’ solutionsmeaning multiple databases and redundant data entry. AsureHCM offers a single employee record throughout the entire employee life cycle, starting with anonline job application. Other differentiating factors include our intuitive user interface with mobile accessibility, an integrated time and labor solution, and streamlined workflows with automated notifications and self-service options throughout. With a complementary suite of HR products such as consumerspending accounts and HR Help, AsureHCM offers a comprehensive platform to advance an organization’s HR strategy. Within the Evolution SBO channel,differentiators include a robust back-end solution for payroll and tax management and with the Asure acquisition, access to a full suite of ancillary productsand the long-term advantage of our Partner-For-Life mentality. SBOs can continue as an Asure licensee with the opportunity to expand their availableofferings, or they can come under the Asure umbrella and experience the full benefit of a forward-thinking technology company.Competitors in the HCM market tend to fluctuate, however, our main competitors are ADP, Kronos, Paylocity, Ultimate Software, Ceridian, Ascentisand Infinisource.While Asure has the advantage of a flexible, easy to use, cloud-based, SaaS-delivered software model, affordability and proven deploymentmethodology, we face several categories of competitive challenges: ·Vendors with face-to-face sales contact. In this highly relationship-based sales process, vendors with large, dispersed field-based salesteams who meet and consult with prospects have an advantage. Key U.S. vendors who approach the market in this manner include ADP,Kronos, PeopleSoft and Condeco. Asure has recently launched a field-based approach to sales and also focuses on high-touch marketingcampaigns and leveraging relationships with channel partners to build relationships with prospects.·National payroll processors with loss-leader products. Large brand and market share payroll processing vendors (such as ADP, Inc.) offerequivalent point solutions at little or no cost to prospects when in a competitive engagement because these loss leader products becomeinconsequential next to their core business offerings.·Single application vendors. Vendors that offer similar point-solutions, such as room scheduling, office hoteling management, time andattendance, employee/manager self-service and paystub management, can be perceived as better meeting an immediate and specific need.Because the market for our products and services is subject to rapid technological change and there are relatively low barriers to entry in theworkplace management software market, we routinely encounter new entrants or competition from vendors in some or all aspects of our product lines.Competition from these potential market entrants may take many forms. Some of our competitors, both current and future, may have greater financial,technical and marketing resources than us and therefore may be able to respond more quickly to new or emerging technologies and changes in customerrequirements. As a result, they may compete more effectively on price and other terms. Additionally, those competitors may devote greater resources indeveloping products or in promoting and selling their products to achieve greater market acceptance. Asure is actively taking measures designed to addressour competitive challenges, and clients tend to recognize the benefits of working with an established and publicly-traded partner versus a start-up ortransitional vendor. However, we cannot assure that we will be able to achieve or maintain a competitive advantage with respect to any of the competitivefactors. MARKETING Asure’s marketing strategy relies on a comprehensive integrated plan rooted in our business objectives. Our marketing plan includes four primaryobjectives: 1) build brand awareness, 2) develop lead generation programs that drive revenue, 3) launch products in a meaningful way and 4) develop aninfrastructure that supports and measures marketing activities. We deploy multi-faceted, multi-series direct marketing programs to drive awareness, interestand revenue. Marketing vehicles include our web site, organic and paid search, advertising, public relations, direct marketing, events, social media, contentmarketing and eMarketing. In 2018, we are expanding our strategy to include Account Based Marketing and vertical-specific marketing. Our marketingplan addresses growth and retention goals for all target audiences, from small and medium-sized businesses to Fortune 500 companies and divisions ofenterprise organizations throughout the United States, Europe and Asia/Pacific. SALES ENABLEMENTIn 2017, Asure developed a comprehensive Sales Enablement plan to drive revenue through the education and development of direct and channelsales teams. With an emphasis on social selling, sales enablement tools DiscoverOrg and LinkedIn Navigator are elevating prospecting and top of funnelsales activity with meaningful connections, targeted research and the distribution of relevant content. Sales teams also have access to a sophisticated ROIcalculator that enhances the discovery process and creates a demonstrable ROI with interactive components that allow prospect champions to build a caseinternally, expediting the sales cycle. In conjunction with our marketing and product management team, our sales enablement team is promoting aconsultative sales approach that demonstrates our commitment as a partner with a focus on in-depth understanding of products, use cases and industries. 8Table of ContentsINDUSTRY REGULATION Our business is subject to a wide range of complex U.S. and foreign laws and regulations. In addition, many of our solutions are designed to assistclients with their compliance with certain U.S. and foreign laws and regulations that apply to them. Failure to comply with, or changes in, laws andregulations applicable to our businesses could have a materially adverse effect on our reputation, results of operations or financial condition, or have otheradverse consequences. As a provider of HR outsourcing solutions, we process personal and sensitive data related to clients, employees of our clients, vendors and ouremployees. We are, therefore, subject to compliance obligations under federal, state and foreign privacy and data security-related laws. For instance, in theUnited States, the Health Insurance Portability and Accountability Act of 1996 applies to our COBRA, flexible spending account, and health savings accountbenefits administration services businesses. We are also subject to federal, state and foreign security breach notification laws with respect to both our ownemployee data and client employee data. Some of our solutions assist our clients in complying with certain U.S. and foreign laws and regulations that apply to them. For example, our HCMsolutions help clients manage their compliance with certain requirements of the Patient Protection and Affordable Care Act in the United States. Our COBRAadministration services and flexible spending account services in the United States are designed to help our clients comply with relevant federal guidelinesrelating to, respectively, employers’ benefits continuation obligations and certain requirements of the Internal Revenue Code. Although these laws andregulations apply to our clients and not to us, changes in such laws or regulations may affect our operations, products and services. Additionally, the changing nature of privacy laws in the United States, Canada, the European Union and elsewhere may impact our processing ofpersonal information of our employees and on behalf of our clients. For example, the European Union adopted a comprehensive general data privacyregulation (the “GDPR”) in May 2016 that will replace the current EU Data Protection Directive and related country-specific legislation. The GDPR becomesfully effective in May 2018. Complying with the enhanced obligations imposed by the GDPR may result in significant costs to our business and require us toamend certain of our business practices. Further, enforcement actions and investigations by regulatory authorities related to data security incidents andprivacy violations continue to increase. The future enactment of more restrictive laws, rules or regulations and/or future enforcement actions or investigationscould have a materially adverse impact on us through increased costs or restrictions on our businesses and noncompliance could result in regulatory penaltiesand significant legal liability. Failure to comply with data privacy laws and regulations could have a materially adverse effect on our reputation, results ofoperations or financial condition, or have other adverse consequences The foregoing description does not include an exhaustive list of the laws and regulations governing and impacting our business. TRADEMARKS We have registered Asure Software® as a federal trademark with the U.S. Patent and Trademark Office. Our other core federally registered trademarksinclude AsureForce®, AsureSpace® and Evolution®. We also use common law trademarks including Resource Scheduler™, Meeting Room Manager™,Work Space Manager™, Workplace BI™, iEmployee™, Netsimplicty™, ADI™, and Legiant Express™.EMPLOYEESAs of December 31, 2017, we had a total of 324 employees (315 of which are full-time employees) in the following departments: NUMBER OF FUNCTION EMPLOYEES Research and development 65 Sales and marketing 55 Customer service and technical support 159 Finance, human resources and administration 45 Total 324 We continually evaluate and adjust the size and composition of our workforce. We also periodically retain contractors to support our sales andmarketing, information technology and administrative functions. None of our employees are represented by a collective bargaining agreement. Asure hasnot experienced any work stoppages and we consider our relations with our employees to be good. Additionally, we augment our workforce capacity inresearch and development and customer service and technical support by contracting for services through third parties.9Table of ContentsITEM 1A. RISK FACTORSThe following risk factors and other information included in this Annual Report on Form 10-K should be carefully considered. The risks anduncertainties described below are not the only ones we face. Additional risks and uncertainties not presently known to us or that we presently deem lesssignificant may also impair our business operations. Please see Item 1. “Business—Forward Looking Statements” for a discussion of the forward-lookingstatements that are qualified by these risk factors. If any of the events or circumstances described in the following risk factors actually occurs, our business,operating results and financial condition could be materially adversely affected.We have a history of losses, and we cannot be certain that we will achieve or sustain profitability.We have incurred losses since our inception. We experienced net losses of $5.7 million and $972,000 in the fiscal years ended December 31, 2017,and 2016, respectively. At December 31, 2017, our accumulated deficit was $277.6 million and total stockholders’ equity was $63.8 million. We expect tocontinue to incur operating losses as a result of expenses associated with the continued development and expansion of our business. Such expenses includeamong others, transaction costs associated with acquisitions, sales and marketing, research and development, consulting and support services and other costsrelating to the development, marketing and sale and service of our products that may not generate revenue until later periods, if at all. Any failure to increaserevenue or manage our cost structure as we implement initiatives to grow our business could prevent us from achieving or sustaining profitability. Inaddition, our ability to achieve profitability is subject to a number of the risks and uncertainties discussed below, many of which are beyond our control. Wecannot be certain that we will be able to achieve or sustain profitability on a quarterly or annual basis.As we acquire and invest in companies or technologies, we may not realize the expected business or financial benefits. These acquisitions could provedifficult to integrate, disrupt our business, dilute stockholder value and ownership and adversely affect our operating results and financial condition.As part of our business strategy, we have in the past and may in the future seek to acquire or invest in other businesses, products or technologies thatwe believe could complement or expand our existing platform, enhance our technical capabilities or otherwise offer growth opportunities. In March 2016, weacquired all of the issued and outstanding shares of common stock of Mangrove Employer Services, Inc. of Tampa, Florida (“Mangrove”) as well assubstantially all the assets of Mangrove COBRAsource Inc., a benefits administration services business which then was a wholly owned subsidiary ofMangrove. In January 2017, we acquired all of the outstanding shares of common stock of Personnel Management Systems, Inc., substantially all of the assetsof Corporate Payroll, Inc., relating to its payroll service business bureau, and substantially all of the assets of Payroll Specialties NW, Inc. In May 2017, weacquired all of the equity interests of iSystems and all of the issued and outstanding shares of common stock of Compass. In October 2018, we acquired all ofthe issued and outstanding shares of common stock of ADS. In January 2018, we acquired TelePayroll Inc., a Southern California-based provider of humanresources, payroll and employee benefits services; Pay Systems of America, Inc., a provider of HR, payroll and employee benefits services; and SaversAdministrative Services, Inc., a certified third-party administrator of payroll and human resources services.Acquisitions and investments involve numerous risks, including:·potential failure to achieve the expected benefits of the combination or acquisition;·difficulties in, and the cost of, integrating operations, technologies, services, platforms and personnel;·diversion of financial and managerial resources from existing operations;·the potential entry into new markets in which we have little or no experience or where competitors may have stronger market positions;·potential write-offs of acquired assets or investments, and potential financial and credit risks associated with acquired customers;·potential loss of key employees of the acquired company;·inability to generate sufficient revenue to offset acquisition or investment costs;10Table of Contents·inability to maintain relationships with customers and partners of the acquired business;·difficulty of transitioning the acquired technology onto our existing platforms and customer acceptance of multiple platforms on a temporary orpermanent basis;·augmenting the acquired technologies and platforms to the levels that are consistent with our brand and reputation;·increasing or maintaining the security standards for acquired technology consistent with our other services;·potential unknown liabilities associated with the acquired businesses;·unanticipated expenses related to acquired technology and its integration into our existing technology;·negative impact to our results of operations because of the depreciation and amortization of amounts related to acquired intangible assets, fixedassets and deferred compensation;·additional stock based compensation;·the loss of acquired deferred revenue and unbilled deferred revenue;·delays in customer purchases due to uncertainty related to any acquisition;·ineffective or inadequate controls, procedures and policies at the acquired company;·challenges caused by integrating operations over distance, and across different languages and cultures in the case of any internationalacquisitions;·currency and regulatory risks associated with foreign countries and potential additional cybersecurity and compliance risks resulting from entryinto new markets; and·the tax effects of any such acquisitions.Any of these risks could have an adverse effect on our business, operating results and financial condition.In addition, to facilitate these acquisitions or investments, we may seek additional equity or debt financing, which may not be available on termsfavorable to us, or at all, which may affect our ability to complete acquisitions or investments. If we finance acquisitions by issuing equity or convertible orother debt securities or loans, or issue equity as consideration for an acquisition, our existing stockholders may be diluted, or we could face constraintsrelated to the terms of, and repayment obligations related to, the incurrence of indebtedness. See also the risk factor below titled “We may require additionalcapital to support business growth, and this capital may not be available on acceptable terms, or at all.”We depend on data centers and computing infrastructure operated by third parties and any disruption in these operations could adversely affect ourbusiness.We host our applications and serve our customers through a number of external data centers. While we control and have access to our servers and allthe components of the networks that are located in our external data centers, we do not control the operations of these facilities. The owners of such facilitieshave no obligation to renew their agreements with us on commercially reasonable terms. If we are not able to renew these contracts on commerciallyreasonable terms, we may be required to transfer our servers and other infrastructure to new data facilities, and we may incur significant costs and possibleservice interruption in doing so. Additionally, we rely on certain hosted infrastructure partners, such as Amazon Web Services (“AWS”) to provide a thirdparty hosted environment for certain of our applications. Any disruption or in any disruption of or interference at our hosted infrastructure partners wouldimpact our operations and our business could be adversely impacted. Problems faced by our third-party data center operations or hosted infrastructurepartners could adversely affect the experience of our customers. Breaches of our clients’ data caused by errors, omissions or hostile acts of third parties withinthe third party hosted environment are beyond our control yet we would remain responsible for such data security incidents from a regulatory standpoint, insome instances. Our third-party data center operators or hosted infrastructure partners could decide to close their facilities without adequate notice. Inaddition, any financial difficulties, such as bankruptcy, faced by our third-party data center operators, our hosted infrastructure partners or any of the otherservice providers with whom we or they contract may have negative effects on our business, the nature and extent of which are difficult to predict.11Table of ContentsPrivacy regulations, existing and evolving regulation of cloud computing, cross-border transfer restrictions and other United States and foreignregulations could limit the use of our services and adversely affect our business.Regulatory focus on privacy issues continues to increase, as federal, state and foreign governments continue to adopt new laws and regulationsaddressing data privacy and the collection, processing, storage and use of personal information. As these laws expand and become more complex, potentialrisks related to our handling of our clients’ personal information will intensify. These measures include the Global Data Protection Regulation (“GDPR”),effective in May, 2018, which replaces the current EU Data Protection Directive 95/46/EC and which applies to all EU member states. This law governs theprocessing of personal information within the EU and the processing of personal information of EU citizens generally and applies directly to our operationsas a data processor. The GDPR imposes new security and privacy standards and contractual obligations on data processors and provides for significant finesand new private rights of actions in the event of breach of a data security or data privacy obligation or non- compliance in general. Non-compliance with theGDPR may result in monetary penalties of up to 4% of worldwide revenue. The GDPR and other changes in foreign and domestic laws or regulationsassociated with the enhanced protection of certain types of sensitive data, such as healthcare data, biometric data, or any personal information, could increaseour cost of providing our services or prevent us from offering services in jurisdictions in which we operate. These and other requirements could reducedemand for our services or restrict our ability to store and process data or, in some cases, impact our ability to offer our services in certain locations impactingour clients’ ability to deploy our solutions globally. Additionally, the law relating to the ability to exchange data outside of jurisdiction borders is complexand subject to change. For example, in October 2015, the European Court of Justice invalidated the U.S.-EU Safe Harbor framework that had been in placesince 2000, which allowed companies to meet certain European legal requirements for the transfer of personal data from the European Economic Area to theUnited States. While other adequate legal mechanisms to lawfully transfer such data remain, the invalidation of the U.S.-EU Safe Harbor framework may resultin different European data protection regulators applying differing standards for the transfer of personal data, which could result in increased regulation, costof compliance and limitations on data transfer for us and our customers. The costs of compliance with and other burdens imposed by laws, regulations andstandards may limit the use and adoption of our services, reduce overall demand for our services, lead to significant fines, penalties or liabilities fornoncompliance, or slow the pace at which we close sales transactions, any of which could harm our business. In addition to governmental regulation, self-regulatory standards may place additional burdens on us. Many of our customers expect us to meet voluntary certification or other standards established bythird parties, such as the International Trade Administration Privacy Shield as well as other audited measures and controls. If we are unable to maintain thesecertifications or meet these standards, it could adversely affect our ability to provide our solutions to certain customers and could harm our business. Even theperception that the privacy of personal information is not satisfactorily protected or does not meet regulatory requirements could inhibit sales of our productsor services, and could limit adoption of our cloud-based solutions.If our security measures or those of our third-party data center hosting facilities, cloud computing platform providers or third-party service partners arecompromised or breached, our services may be perceived as not being secure, our brand could be damaged, our services may be disrupted, and customersmay curtail or stop using our services, all of which could reduce our revenue and earnings, increase our expenses, and exposure us to legal claims andregulatory actions.Our services involve the collection, transmission, processing and storing of our customers’ and our customers’ customers’ proprietary and othersensitive data, including financial information and other personal information. While we have security measures in place, they may be breached as a result ofthird-party action, including intentional misconduct by computer hackers, employee error, malfeasance or otherwise and result in someone obtainingunauthorized access to our information technology systems, our customers’ data or our data, including our intellectual property and other confidentialbusiness information. In addition, third parties may attempt to fraudulently induce employees or customers into disclosing sensitive information such as usernames, passwords or other information in order to gain access to our customers’ data, our data or our information technology systems. Because the techniquesused to obtain unauthorized access, or to sabotage systems, change frequently and generally are not recognized until launched against a target, we may beunable to anticipate these techniques or to implement adequate preventative measures. In addition, our customers may authorize third-party technologyproviders to access their customer data, and some of our customers may not have adequate security measures in place to protect their data that is stored on ourservices. Because we do not control our customers or third-party technology providers, or the processing of such data by third-party technology providers, wecannot ensure the integrity or security of such transmissions or processing. Malicious third parties may also conduct attacks designed to temporarily denycustomers access to our services. Any security breach could result in a loss of confidence in the security of our services, damage our reputation, negativelyimpact our future sales, disrupt our business and lead to legal liability. Moreover, if a high profile security breach occurs with respect to another SaaSprovider, our clients and potential clients may lose trust in the security of the SaaS business model generally, which could adversely impact our ability toretain existing clients or attract new ones.12Table of ContentsOur directors, officers and principal stockholders have significant voting power and may take actions that may not be in the best interests of our otherstockholders.As of March 12, 2018, our officers, directors and principal stockholders each holding more than 5% of our common stock, collectively controlapproximately 21% of our outstanding common stock. As a result, these stockholders, if they were to act together, would be able to exert significantinfluence over the management and affairs of our company and most matters requiring stockholder approval, including the election of directors and approvalof significant corporate transactions. This significant concentration of ownership may have the effect of delaying or preventing a change of control,including those that you may believe are in your best interests as one of our stockholders. If potential acquirers are deterred, you may lose an opportunity toprofit from a possible acquisition premium in our stock price. This significant concentration of stock ownership may also adversely affect the trading price ofour common stock due to investors’ perception that conflicts of interest may exist or arise. In addition, under the terms of the Investors Rights Agreement that we entered into in connection with our acquisition of iSystems, holders of amajority of the registerable securities have the right to nominate one director to our board of directors until holders of the registerable securities no longerhold more than the lesser of (x) 5% of our outstanding common stock and (y) 90% of the shares of our common stock held by such holders as of May 25,2017. As a result of their ownership interests and director nomination right, holders of the registerable securities may have the ability to influence theoutcome of matters that require approval of our stockholders or to otherwise influence the Company. The interests of these stockholders might conflict withor differ from other stockholder interests. If we are not able to develop enhancements and new features, keep pace with technological developments or respond to future technologies, our business,operating results and financial will be adversely affected.Our future success will depend on our ability to adapt and innovate. To attract new clients and increase revenue from existing clients, we will needto enhance and improve our existing products and introduce new features. The success of any enhancement or new feature depends on several factors,including timely completion, introduction and market acceptance. If we are unable to enhance our existing products to meet client needs or successfullydevelop or acquire new features or products, or if such new features or products fail to be successful, our business, operating results and financial conditionwill be adversely affected.Our products are designed to operate on a variety of network, hardware and software platforms using Internet tools and protocols, and we mustcontinuously modify and enhance our products to keep pace with changes in Internet-related hardware, software, communication, browser and databasetechnologies. In addition, if new technologies emerge that are able to deliver a workforce management software at lower prices, more efficiently or moreconveniently, we may be unable to compete with these technologies. If we are unable to respond in a timely and cost-effective manner to these rapidtechnological developments, our products may become less marketable and less competitive or obsolete, and our business, operating results and financialcondition will be adversely affected.Our business depends substantially on clients renewing their agreements with us, purchasing additional products from us or adding additional users. If ourcustomers do not renew their subscriptions for our services or reduce the number of paying subscriptions at the time of renewal, our revenue will declineand our business, operating results and financial condition may be adversely affected. If we cannot accurately predict subscription renewals or upgraderates, we may not meet our revenue targets, which may adversely affect the market price of our common stock.In order for us to improve our operating results, it is important that our clients renew their agreements with us when the initial contract term expiresand also purchase additional products or add additional users.Our customers have no obligation to renew their subscriptions for our services after the expiration of their contractual subscription period, which istypically one to three years, and in the normal course of business, some customers have elected not to renew. Even if customers elect to renew, they mayrenew for fewer subscriptions, renew for shorter contract lengths, or switch to lower cost offerings of our services. Moreover, certain of our clients have theright to cancel their agreements for convenience, subject to certain notice requirements and, in some cases, early termination fees. It is difficult to predictattrition rates given our varied customer base of enterprise, varied sizes or our customers and the number of multi-year subscription contracts. Our clientrenewal rates may decline or fluctuate as a result of a number of factors, including their satisfaction or dissatisfaction with our products, our pricing, the pricesof competing products or services, mergers and acquisitions affecting our client base, reduced hiring by our clients or reductions in our clients’ spendinglevels.13Table of ContentsOur future success also depends in part on our ability to sell additional features and services, more subscriptions or enhanced editions of our servicesto our current customers. This may also require increasingly sophisticated and costly sales efforts that are targeted at senior management. Similarly, the rate atwhich our customers purchase new or enhanced services depends on a number of factors, including general economic conditions and that our customers donot react negatively to any price changes related to these additional features and services.In addition, if we cannot accurately predict subscription renewals or upgrade rates, we may not meet our revenue targets, which may adversely affectthe market price of our common stock.We may be required to incur further debt to meet future capital requirements of our business. Should we be required to incur additional debt, therestrictions imposed by the terms of such debt could adversely affect our financial condition and our ability to respond to changes in our business.If we incur additional debt, we may be subject to the following risks:·our vulnerability to adverse economic conditions may be heightened;·our flexibility in planning for, or reacting to, changes in our business may be limited;·our debt covenants may affect our flexibility in planning for, and reacting to, changes in the economy and in our industry;·higher levels of debt may place us at a competitive disadvantage compared to our competitors or prevent us from pursuing opportunities;·covenants contained in the agreements governing our indebtedness may limit our ability to borrow additional funds and make certaininvestments;·a significant portion of our cash flow could be used to service our indebtedness; and·our ability to obtain additional financing in the future for working capital, capital expenditures, acquisitions or other general corporatepurposes may be impaired.We cannot assure you that our leverage and such restrictions will not materially and adversely affect our ability to finance our future operations orcapital needs or to engage in other business activities.We may require additional capital to support business growth, and this capital may not be available on acceptable terms, or at all.We intend to continue to make investments, including the acquisition of complementary businesses, to support our business growth and may seekadditional funds to respond to business challenges, including the need to develop new features or enhance our existing products, improve our operatinginfrastructure or acquire complementary businesses and technologies. Accordingly, we may need to engage in additional equity or debt financings to secureadditional funds. If we raise additional funds through issuances of equity or debt securities, our existing stockholders could suffer significant dilution, andany new equity securities we issue could have rights, preferences and privileges superior to those of holders of our common stock. In addition, we may not beable to obtain additional financing on terms favorable to us, if at all. If we are unable to obtain adequate financing or financing on terms satisfactory to us,when we require it, our ability to continue to support our business growth and to respond to business challenges could be significantly impaired.Our ability to make scheduled payments of the principal of, to pay interest on or to refinance our indebtedness, including subordinated promissorynotes we issued in connection with our acquisitions, depends on our future performance, which is subject to economic, financial, competitive and otherfactors beyond our control. Our business may not generate cash flow from operations in the future sufficient to satisfy our obligations under the notes and anyfuture indebtedness we may incur and to make necessary capital expenditures. If we are unable to generate such cash flow, we may be required to adopt one ormore alternatives, such as reducing or delaying investments or capital expenditures, selling assets, refinancing or obtaining additional equity capital on termsthat may be onerous or highly dilutive. Our ability to refinance the notes or future indebtedness will depend on the capital markets and our financialcondition at such time. We may not be able to engage in any of these activities or engage in these activities on desirable terms, which could result in a defaulton the notes or future indebtedness.14Table of ContentsUnfavorable conditions in our industry or the global economy, or reductions in information technology spending, could adversely affect our business,operating results and financial condition.Our operating results may vary based on changes in our industry or the impact of changes in the global economy on us or our clients. The revenuegrowth and potential profitability of our business depends on demand for enterprise application software and services generally and for workspace andworkforce management solutions in particular. We sell our software products and services primarily to large, mid-sized and small business organizationswhose businesses fluctuate based on general economic and business conditions. In addition, a portion of our revenue is attributable to the number of users ofour products at each of our clients, which in turn is influenced by the employment and hiring patterns of our clients and potential clients. To the extent thateconomic uncertainty or weak economic conditions cause our clients and potential clients to freeze or reduce their headcount, demand for our products maybe negatively affected. Historically, economic downturns have resulted in overall reductions in spending on information technology and workforcemanagement software as well as pressure from clients and potential clients for extended billing terms. If economic conditions deteriorate, our clients andpotential clients may elect to decrease their information technology and workforce management budgets by deferring or reconsidering product purchases,which would adversely affect our business, operating results and financial condition.The market for workforce management in which we participate is intensely competitive, and if we do not compete effectively, our business, operatingresults and financial condition could be adversely affected.The market for workforce management software is highly competitive, rapidly evolving and fragmented. Many of our competitors and potentialcompetitors are larger and have greater brand name recognition, longer operating histories, larger marketing budgets and significantly greater resources thanwe do. These competitors may be able to respond more quickly to new or emerging technologies and changes in customer requirements, and they may be ableto compete more effectively on price and other terms. In addition, with the introduction of new technologies and market entrants, we expect competition tointensify in the future. If we fail to compete effectively, our business will be harmed. Some of our principal competitors offer their products or services at alower price, which has resulted in pricing pressures on our products. Similarly, some competitors offer different billing terms, which has resulted in pressureson our billing terms. If we are unable to maintain our pricing levels and billing terms, our operating results could be negatively impacted. In addition, pricingpressures and increased competition generally could result in reduced sales, reduced margins, losses or the failure of our products to achieve or maintain morewidespread market acceptance, any of which could adversely affect our business, operating results and financial condition.We face competition from paper-based processes and desktop software tools. We also face competition from custom-built software that is designed tosupport the needs of a single organization, as well as from third-party talent and human resource application providers. These vendors include, withoutlimitation, Dean Evans & Associates, Inc., Emergingsoft Corporation, AgilQuest Corporation and Condeco Ltd. (UK) as competitors to the AsureSpace™ lineand Kronos, Replicon and Time Simplicity as competitors to the AsureForce® line. In addition, some of the parties with which we maintain business alliancesoffer or may offer products or services that compete with our products or services.Many of our competitors are able to devote greater resources to the development, promotion and sale of their products and services. In addition,many of our competitors have established marketing relationships, access to large client bases and major distribution agreements with consultants, systemintegrators and distributors. Moreover, many software vendors can bundle human resource products or offer such products at a lower price as part of a largerproduct sale. In addition, some competitors may offer software that addresses one or a limited number of workforce management functions at a lower pricepoint or with greater depth than our products. For all of these reasons, we may not be able to compete successfully against our current and future competitors.Existing or future laws and regulations could increase the cost of our products and negatively affect our operating results, as well as subject us tolitigation, regulatory investigations and other potential liabilities.Our business is subject to a wide range of complex U.S. and foreign laws and regulations. As a provider of human resources outsourcing solutions,we process personal and sensitive data related to clients, employees of our clients, and our employees, and are subject to compliance obligations underfederal, state and foreign privacy and data security-related laws. For instance, in the United States, the Health Insurance Portability and Accountability Act of1996 applies to our COBRA, flexible spending account and health savings account benefits administration services businesses. We are also subject tofederal, state and foreign security breach notification laws with respect to both our own employee data and client employee data. Some of our solutions assist our clients in complying with certain U.S. and foreign laws and regulations that apply to them. For example, our HCMsolutions help clients manage their compliance with certain requirements of the Patient Protection and Affordable Care Act in the United States. Our COBRAadministration services and flexible spending account services in the United States are designed to help our clients comply with relevant federal guidelinesrelating to, respectively, employers’ benefits continuation obligations and certain requirements of the Internal Revenue Code. Changes in such laws orregulations may negatively affect our operating results, and render these compliance management aspects of our products and services obsolete. 15Table of ContentsEvolving regulation of the Internet, changes in the infrastructure underlying the Internet or interruptions in Internet access may adversely affect ourbusiness, operating results and financial condition by increasing our expenditures and causing client dissatisfaction.Our services depend on the ability of our registered users to access the Internet. Currently, this access is provided by companies that have significantmarket power in the broadband and Internet access marketplace, including incumbent telephone companies, cable companies, mobile communicationscompanies and government-owned service providers. Laws or regulations that adversely affect the growth, popularity or use of the Internet, includingchanges to laws or regulations impacting Internet neutrality, could decrease the demand for our products, increase our operating costs, require us to alter themanner in which we conduct our business and/or otherwise adversely affect our business. For example, the Federal Communications Commission (the “FCC”)recently adopted an order repealing rules that prohibit Internet service providers (“ISPs”) from blocking or throttling Internet traffic, and from engaging inpractices that prioritize particular Internet content in exchange for payment (also known as “paid prioritization”). The order is not yet effective and has beenchallenged in court, which could result in further changes to the governing law. There is also uncertainty regarding how the FCC’s new framework, if upheld,and new oversight by the Federal Trade Commission (“FTC”) will be applied. Depending on ongoing appellate proceedings and future action by the FCCand FTC, we could experience discriminatory or anti-competitive practices that could cause us to incur additional expense or otherwise adversely affect ourbusiness, operating results and financial condition. In particular, the repeal of restrictions on paid prioritization could enable ISPs to impose higher fees andotherwise adversely affect our business.In addition, the rapid and continual growth of traffic on the Internet has resulted at times in slow connection and download speeds of Internet users.Our business may be harmed if the Internet infrastructure cannot handle our clients’ demands or if hosting capacity becomes insufficient. If our clientsbecome frustrated with the speed at which they can utilize our products over the Internet, our clients may discontinue the use of our software and choose notto renew their contracts with us. Further, the performance of the Internet has also been adversely affected by viruses, worms, hacking, phishing attacks, denialof service attacks and other similar malicious programs, as well as other forms of damage to portions of its infrastructure, which have resulted in a variety ofInternet outages, interruptions and other delays. These service interruptions could diminish the overall attractiveness of our products to existing andpotential users and could cause demand for our products to suffer.Our business and operations are experiencing growth and organizational change. If we fail to effectively manage such growth and change, our business,operating results and financial condition could be adversely affected.We have experienced, and may continue to experience, growth and organizational change, which has placed, and may continue to place, significantdemands on our management, operational and financial resources. For example, our headcount has grown from 179 employees (175 full-time) on December31, 2016 to 324 employees (315 full-time) on December 31, 2017. We may continue to expand our operations in the future, either organically or throughadditional acquisitions. We have also experienced significant growth in the number of users, transactions and data that our SaaS hosting infrastructuresupports. We will require significant capital expenditures and the allocation of valuable management resources to manage this growth. If we fail to manageour anticipated growth and change in an effective manner, our ability to retain and attract clients may suffer and our business, operating results and financialcondition may be adversely affected. Our clients could have insufficient funds to cover payments we have made on their behalf, resulting in financial loss to us. As part of the payroll processing service, we are authorized by our clients to transfer money from their accounts to fund amounts owed to theiremployees and various taxing authorities. It is possible that we could be held liable for such amounts in the event the client has insufficient funds to coverthem. We have in the past, and may in the future, make payments on our clients’ behalf for which we may not be reimbursed, resulting in loss to us. Our interest earned on funds held for clients may be impacted by changes in government regulations mandating the amount of tax withheld or timing ofremittance. We receive interest income from investing client funds collected but not yet remitted to applicable tax or regulatory agencies or to client employees.A change in regulations either decreasing the amount of taxes to be withheld or allowing less time to remit taxes to applicable tax or regulatory agenciescould adversely impact interest income.16Table of ContentsThe markets in which we participate are highly competitive, and if we do not compete effectively, our operating results could be adversely affected. The market for payroll and HCM solutions is fragmented, highly competitive and rapidly changing. Our competitors vary for each of our solutions,and include (i) enterprise-focused software providers, such as Ultimate Software Group, Inc., Workday, Inc., SAP AG, Oracle Corporation and CeridianCorporation, (ii) payroll service providers, such as Automatic Data Processing, Inc., Paychex, Inc., Paycom Software, Inc., Paycor, Inc. and (iii) other regionalproviders, and HCM point solutions, such as Cornerstone OnDemand, Inc. Several of our competitors are larger, have greater name recognition, longer operating histories and significantly greater resources than we do. Manyof these competitors are able to devote greater resources to the development, promotion and sale of their products and services. Furthermore, our current orpotential competitors may be acquired by third parties with greater available resources and the ability to initiate or withstand substantial price competition.As a result, our competitors may be able to develop products and services better received by our markets or may be able to respond more quickly andeffectively than we can to new or changing opportunities, technologies, regulations or client requirements. In addition, current and potential competitors have established, and might in the future establish, partner or form other cooperative relationshipswith vendors of complementary products, technologies or services to enable them to offer new products and services, to compete more effectively or toincrease the availability of their products in the marketplace. New competitors or relationships might emerge that have greater market share, a larger clientbase, more widely adopted proprietary technologies, greater marketing expertise, greater financial resources, and larger sales forces than we have, whichcould put us at a competitive disadvantage. In light of these advantages, current or potential clients might accept competitive offerings in lieu of purchasingour offerings. We expect intense competition to continue for these reasons, and such competition could negatively impact our sales, profitability or marketshare. If we lose key personnel, including key management personnel, or are unable to attract and retain additional personnel as needed in the future, it coulddisrupt the operation of our business, delay our product development and harm our growth efforts.Our future performance depends largely on our ability to continually and effectively attract, train, retain, motivate and manage highly qualified andexperienced technical, sales, marketing, managerial and executive personnel. Our future development and growth depend on the efforts of key managementpersonnel and technical employees. We cannot guarantee that we will continue to attract and retain personnel with the requisite capabilities and experience.The loss of one or more of our key management or technical personnel could have a material and adverse effect on our business, operating results andfinancial condition.Any significant disruption in our SaaS hosting network infrastructure could harm our reputation, require us to provide credits or refunds, result in earlyterminations of client agreements or a loss of clients, and adversely affect our business, operating results and financial condition.Our SaaS hosting network infrastructure is a critical part of our business operations. Our clients access our workforce management software through astandard web browser and depend on us for fast and reliable access to our products. Our software is proprietary, and we rely on third-party data center hostingfacilities and the expertise of members of our engineering and software development teams for the continued performance of our software. We haveexperienced, and may in the future experience, disruptions in our computing and communications infrastructure. Factors that may cause such disruptionsinclude:·human error;·security breaches;·telecommunications outages from third-party providers;·computer viruses;·acts of terrorism, sabotage or other intentional acts of vandalism, including cyber attacks;·unforeseen interruption or damages experienced in moving hardware to a new location;·fire, earthquake, flood and other natural disasters; and·power loss. Although we generally back up our client databases hourly, store our data in more than one geographically distinct location at least weekly andperform real-time mirroring of data to disaster recovery locations, we do not currently offer immediate access to disaster recovery locations in the event of adisaster or major outage. Thus, in the event of any of the factors described above, or other failures of our computing infrastructure, clients may not be able toaccess their data for lengthy periods of time and it is possible that client data from recent transactions may be permanently lost or otherwise compromised. Inaddition, we may not have adequate insurance coverage to compensate for losses from a major interruption. Moreover, some of our agreements includeperformance guarantees and service level standards that obligate us to provide credits, refunds or termination rights in the event of a significant disruption inour SaaS hosting network infrastructure or other technical problems that relate to the functionality or design of our software.17Table of ContentsEven if demand for workforce management products and services increases generally, there is no guarantee that demand for SaaS products generally orour products in particular will increase to a corresponding degree, or at all.The widespread adoption of our products depends not only on strong demand for workforce management products and services generally, but alsofor products and services delivered via a SaaS business model in particular. A significant number of organizations do not use workforce managementproducts, and it is unclear whether such organizations will ever use these products and, if they do, whether they will choose to use a SaaS workforcemanagement software service or our products in particular. As a result, we cannot assure you that our SaaS workforce management software products willachieve and sustain the high level of market acceptance that is critical for the success of our business.Because of how we recognize revenue with respect to our workforce management products, a significant downturn in our business may not be immediatelyreflected in our operating results.Our revenues consist of SaaS offerings, time-based software subscriptions, and perpetual software license sale arrangements. We recognize revenuefrom our SaaS arrangements and time-based software subscription agreements monthly over the terms of these arrangements, which typically range from oneto three years. As a result, a significant portion of the revenue we report in each quarter is generated from arrangements entered into during previous periods.Consequently, a decline in new subscriptions or SaaS arrangements in any one quarter may not have a significant impact on our revenue and financialperformance in that quarter, but will negatively affect our revenue, or rate of revenue growth, and financial performance in future quarters.In addition, if subscription or SaaS arrangements expire and are not renewed in the same quarter, our revenue and financial performance in thatquarter and subsequent quarters will be negatively affected. However, the revenue impact may not be immediately reflected in our operating results to theextent there is an offsetting increase in revenue from perpetual license sales in that same quarter.Finally, we may be unable to adjust our fixed costs in response to reduced revenue. Accordingly, the effect of significant declines in sales andmarket acceptance of our products may not be reflected in our short-term operating results.Because we generally recognize subscription revenue from our clients over the terms of their agreements but incur most costs associated with generatingsuch agreements up front, rapid growth in our client base may put downward pressure on our operating income in the short term.The expenses associated with generating client agreements are generally incurred up front, while the resulting subscription revenue is generallyrecognized over the life of the agreements. Accordingly, increased growth in the number of our clients will result in our recognition of more costs thanrevenue during the early periods covered by such agreements, even in cases where the agreements are expected to be profitable for us over their full terms. If we fail to adequately protect our proprietary rights, our competitive advantage and brand could be impaired and we may lose valuable assets, generatereduced revenue and incur costly litigation to protect our rights.Our success is dependent, in part, upon protecting our proprietary technology. We rely on a combination of trademarks, service marks, trade secretlaws and contractual restrictions to establish and protect our proprietary rights in our products and services. However, the steps we take to protect ourintellectual property may be inadequate. We will not be able to protect our intellectual property if we are unable to enforce our rights or if we do not detectunauthorized use of our intellectual property. Despite our precautions, it may be possible for unauthorized third parties to copy our products and useinformation that we regard as proprietary to create products and services that compete with ours. Some license provisions protecting against unauthorizeduse, copying, transfer and disclosure of our licensed products may be unenforceable under the laws of certain jurisdictions and foreign countries. Further, thelaws of some countries do not protect proprietary rights to the same extent as the laws of the United States. To the extent we expand our internationalactivities, our exposure to unauthorized copying and use of our products and proprietary information may increase. While our general practice is to enter intoconfidentiality and invention assignment agreements with our employees and consultants and confidentiality agreements with the parties with whom wehave strategic relationships and business alliances, these agreements may not be effective in controlling access to and distribution of our products andproprietary information. Further, these agreements do not prevent our competitors from independently developing technologies that are substantiallyequivalent or superior to our products. Litigation brought to protect and enforce our intellectual property rights could be costly, time consuming anddistracting to management and could result in the impairment or loss of portions of our intellectual property. If we fail to secure, protect and enforce ourintellectual property rights, we may lose valuable assets, generate reduced revenue and incur costly litigation to protect our rights, which could adverselyaffect our business, operating results and financial condition.18Table of ContentsOur level of indebtedness and the terms of our indebtedness, including the indebtedness under our Restated Credit Agreement and subordinatedpromissory notes, could adversely affect our operations and limit our ability to plan for or respond to changes in our business or acquire additionalbusinesses. If we are unable to comply with restrictions in, or cannot repay or refinance our indebtedness, the repayment of our indebtedness could beaccelerated.In order to consummate our acquisitions in 2017 and January of 2018, we incurred approximately $13.7 million of subordinated indebtedness inconnection with the notes issued to the sellers. In addition, as of December 31, 2017, we have approximately $68.3 million in senior, secured debtoutstanding under our Restated Credit Agreement. Our high level of indebtedness could adversely affect our business in the following ways, among others: ·make it more difficult for us to satisfy our financial obligations under our current debt obligations, or other indebtedness, as well as ourcontractual and commercial commitments, and could increase the risk that we may default on our debt obligations;·require us to use a substantial portion of our cash flow from operations to pay interest and principal on our current debt obligations or otherindebtedness, which would reduce the funds available for working capital, capital expenditures and other general corporate purposes;·limit our ability to obtain additional financing for working capital, capital expenditures, acquisitions and other investments or generalcorporate purposes, which may limit the ability to execute our business strategy;·heighten our vulnerability to downturns in our business, our industry or in the general economy, and restrict us from exploiting businessopportunities or making acquisitions;·place us at a competitive disadvantage compared to those of our competitors that may have proportionately less debt;·limit management’s discretion in operating our business;·limit our flexibility in planning for, or reacting to, changes in our business, the industry in which we operate or the general economy; and·result in higher interest expense if interest rates increase.Our ability to make scheduled payments on or to refinance our indebtedness depends on our future performance, which is subject to economic,financial, competitive and other factors that may be beyond our control. Our business may not generate cash flow from operations in the future sufficient toservice our debt and support our growth strategies. If we are unable to generate sufficient cash flow, we may be required to pursue one or more alternatives,such as selling assets, restructuring debt or obtaining additional equity capital on terms that may be onerous or dilutive. Our ability to refinance ourindebtedness will depend on the capital markets and our financial condition at such time. We may not be able to engage in any of these activities or ondesirable terms, which could result in a default on our debt obligations, including under our current debt obligations. In addition, if for any reason we areunable to meet our debt service and repayment obligations, we would be in default under the terms of our Restated Credit Agreement, which would allow ourcreditors at that time to declare all outstanding indebtedness to be due and payable. Under these circumstances, our lenders could compel us to apply all ofour available cash to repay our indebtedness.19Table of ContentsOur ability to incur debt and the use of our funds could be limited by the restrictive covenants in our loan agreement for our term loan and revolving creditfacility.Our Restated Credit Agreement with Wells Fargo Bank, N.A. provides for a term loan and revolving credit facility that contains restrictivecovenants, including restrictions on our ability to pay dividends to stockholders, as well as requirements to comply with certain leverage ratios and otherfinancial maintenance tests. These restrictive covenants and requirements limit the amount of borrowings that are available to us. The Restated CreditAgreement covenants may also affect our ability to obtain future financing and to pursue attractive business opportunities and our flexibility in planning for,and reacting to, changes in business conditions. These covenants could place us at a disadvantage compared to some of our competitors, who may have fewerrestrictive covenants and may not be required to operate under these restrictions. Sales, or the potential for sales, of a substantial number of shares of our common stock in the public market by us or our existing stockholders could causeour stock price to fall.The sale of substantial amounts of shares of our common stock in the public market, or the perception that such sales could occur, could harm theprevailing market price of shares of our common stock. These sales, or the possibility that these sales may occur, also might make it more difficult for us toraise capital through the sale of equity securities in the future at a time and at a price that we deem appropriate. As of March 12, 2018, we had a total of12,584,036 shares of common stock outstanding.The entities and persons affiliated with iSystems Holdings, LLC beneficially own 1,526,332 shares of our common stock, or approximately 12% ofour outstanding common stock based on shares outstanding as of March 12, 2018. Pursuant to an investors rights agreement entered into between the partiesin connection with our acquisition of iSystems (the “Investors Rights Agreement”), Holdings has requested that we file a registration statement to register itsshares of our common stock for resale to the public. Under the Investor Rights Agreement, public resales of shares registered under this registration statement,once declared effective, may not occur until after May 25, 2018. Any sales of these shares in the public market, or the perception that such sales may occur,could have a material adverse effect on the market price of our common stock.Our stock price has been, and likely will continue to be, volatile.The market price of our common stock has in the past been, and is likely to continue in the future to be, volatile. During the fiscal year endedDecember 31, 2016, the Nasdaq closing price of one share of our common stock reached a high of $9.55 and a low of $4.36. During the fiscal year endedDecember 31, 2017, it reached a high of $16.44 and a low of $9.00. That volatility depends upon many factors, some of which are beyond our control,including:·announcements regarding the results of expansion or development efforts by us or our competitors;·announcements regarding the acquisition of businesses or companies by us or our competitors;·technological innovations or new products and services developed by us or our competitors;·changes in foreign or domestic regulations;·issuance of new or changed securities analysts’ reports and/or recommendations applicable to us or our competitors;·additions or departure of our key personnel;·actual or anticipated fluctuations in our quarterly financial and operating results and degree of trading liquidity in our common stock; and·political or economic uncertainties.One or more of these factors could cause a decline in the price of our common stock. In addition, stock markets generally have experiencedsignificant price and volume volatility. This volatility has had a substantial effect on the market prices of securities of many public companies for reasonsfrequently unrelated or disproportionate to the operating performance of the specific companies.20Table of ContentsWe are exposed to the credit risks of our customers; if we have inadequately assessed their creditworthiness, we may have more exposure to accountsreceivable risk than we anticipate. Failure to collect our accounts receivable in amounts that we anticipate could adversely affect our operating resultsand financial condition.We grant credit to customers in the ordinary course of business, exposing us to the credit risk of our customers. In the course of our sales tocustomers, we may encounter difficulty collecting accounts receivable, which could adversely impact our operating results and financial condition. Wemaintain reserves for potential credit losses. However, these reserves are based on our judgment and a variety of factors and assumptions.We perform credit evaluations of our customers’ financial condition. However, our evaluation of the creditworthiness of customers may not beaccurate if they do not provide us with timely and accurate financial information or if their situations change after we evaluate their credit. While we attemptto monitor these situations carefully, adjust our allowances for doubtful accounts as appropriate and take measures to collect accounts receivable balances,we have written down accounts receivable and written off doubtful accounts in prior periods and may be unable to avoid additional write-downs or write-offsof doubtful accounts in the future. Such write-downs or write-offs could negatively affect our operating results for the period in which they occur, and couldharm our financial condition.Our effective tax rate may fluctuate as a result of new tax laws and our interpretations of those new tax laws, which are subject to significant judgmentsand estimates. The ongoing effects of the new tax laws and the refinement of provisional estimates could make our results difficult to predict.Our effective tax rate may fluctuate as a result of new tax laws and our interpretations of those new tax laws, which are subject to significantjudgments and estimates. The ongoing effects of the new tax laws and the refinement of provisional estimates could make our results difficult to predict.Our effective tax rate may fluctuate in the future as a result of the U.S. Tax Cuts and Jobs Act (the Act), which was enacted on December 22, 2017.The Act introduces significant changes to U.S. income tax law that will have a meaningful impact on our provision for income taxes once we release ourvaluation allowance. Accounting for the income tax effects of the Act requires significant judgments and estimates in the interpretation and calculations ofthe provisions of the Act.Due to the timing of the enactment and the complexity involved in applying the provisions of the Act, we made reasonable estimates of the effectsand recorded provisional amounts in our consolidated financial statements for the year ended December 31, 2017. The U.S. Treasury Department, the InternalRevenue Service (IRS), and other standard-setting bodies may issue guidance on how provisions of the Act will be applied or otherwise administered that isdifferent from our interpretation. As we collect and prepare necessary data, and interpret the Act and any additional guidance issued by the IRS or otherstandard-setting bodies, we may make adjustments to the provisional amounts that could materially affect our financial position and results of operations aswell as our effective tax rate in the period in which the adjustments are made. Further, foreign governments may enact local tax laws in response to the Actwhich may result in additional changes that could materially affect our financial position and results of operations.We face risks associated with expanding our sales outside of the United States.We believe that our future growth depends in part upon our ability to increase sales in international markets. These sales are subject to a variety ofrisks, including fluctuations in currency exchange rates, tariffs, import restrictions and other trade barriers, unexpected changes in regulatory requirements,longer accounts receivable payment cycles, potentially adverse tax consequences and export license requirements. In addition, we are subject to the risksinherent in conducting business internationally, including political and economic instability and unexpected changes in diplomatic and traderelationships. Currency fluctuations may also increase the relative price of our products in international markets and thereby could also cause our products tobecome less affordable or less price competitive than those of international competitors. These risks associated with international operations may have amaterial adverse effect on our revenue from or costs associated with international sales.Changes in financial accounting standards or practices may cause adverse, unexpected financial reporting fluctuations and affect our reported operatingresults.A change in accounting standards or practices can have a significant effect on our reported results and may even affect our reporting of transactionscompleted before the change is effective. New accounting pronouncements and varying interpretations of accounting pronouncements have occurred andmay occur in the future. Changes to existing rules or the questioning of current practices may adversely affect our reported financial results or the way weconduct our business.21Table of ContentsAs a public company, we are obligated to maintain effective internal control over financial reporting. If our internal control over financial reporting isineffective, our financial reporting may not be accurate, complete and timely, and our auditors may be unable to attest to its effectiveness when required,thus adversely affecting investor confidence in our company.We are required, pursuant to Section 404 of the Sarbanes-Oxley Act, to furnish a report by management on the effectiveness of our internal controlover financial reporting. Our auditors also need to audit and provide an attestation report on the effectiveness of our internal control over financial reporting.We have incurred and continue to incur significant costs assessing our system of internal control over financial reporting and processingdocumentation necessary to perform the evaluation needed to comply with Section 404.We may discover, and may not be able to remediate, futuresignificant deficiencies or material weaknesses, or we may be unable to complete our evaluation, testing or any required remediation in a timely fashion.Failure of our internal control over financial reporting to be effective could cause our financial reporting to be inaccurate, incomplete or delayed. Moreover,even if there is no inaccuracy, incompletion or delay of reporting results, if we identify one or more material weaknesses in our internal control over financialreporting, we will be unable to assert, and our auditors will be unable to affirm, that our internal control is effective, in which case investors may loseconfidence in the accuracy and completeness of our financial reports, which could have a material adverse effect on the price of our common stock.The results of the United Kingdom’s referendum on withdrawal from the European Union may have a negative effect on global economic conditions,financial markets and our business.In June 2016, a majority of voters in the United Kingdom elected to withdraw from the European Union in a national referendum. In March 2017, theUnited Kingdom formally notified the European Union of its intention to withdraw pursuant to Article 50 of the Lisbon Treaty. The referendum was advisory,and the terms of withdrawal are subject to a negotiation period that could last until March 2019. The referendum and the ensuing process of the UnitedKingdom’s withdrawal from the European Union has created significant uncertainty about the future relationship between the United Kingdom and theEuropean Union, including with respect to the laws and regulations that will apply as the United Kingdom determines which European Union laws to replaceor replicate in the event of a withdrawal. The referendum has also given rise to calls for the governments of other European Union member states to considerwithdrawal. These developments, or the perception that any of them could occur, have had and may continue to have a material adverse effect on globaleconomic conditions and the stability of global financial markets, and may significantly reduce global market liquidity and restrict the ability of key marketparticipants to operate in certain financial markets. Any of these factors could depress economic activity and restrict our access to capital, which could have amaterial adverse effect on our business, operating results and financial condition.To the extent that our pre-tax income or loss becomes relatively modest, our ability to conclude that a control deficiency is not a material weakness or thatan accounting error does not require a restatement could be adversely affected.Under the Sarbanes-Oxley Act of 2002, our management is required to assess the impact of control deficiencies based upon both quantitative andqualitative factors, and depending upon that analysis, we classify such identified deficiencies as either a control deficiency, significant deficiency or amaterial weakness. One element of our analysis of the significance of any control deficiency is its actual or potential financial impact. This assessment willvary depending on our level of pre-tax income or loss. For example, a smaller pre-tax income or loss will increase the likelihood of a quantitative assessmentof a control deficiency as a significant deficiency or material weakness.To the extent that our pre-tax income or loss is relatively small, if management or our independent registered public accountants identify an error inour interim or annual financial statements, it is more likely that such an error may be determined to be a material weakness or be considered a material errorthat could, depending upon the complete quantitative and qualitative analysis, result in our having to restate previously issued financial statements.Our balance sheet includes significant amounts of goodwill and intangible assets. The impairment of a significant portion of these assets would adverselyaffect our business, operating results and financial condition.As a result of our acquisitions, a significant portion of our total assets consist of intangible assets, including goodwill. Goodwill and identifiableintangible assets together accounted for approximately 56% of the total assets on our balance sheet as of December 31, 2017. We may not realize the full fairvalue of our intangible assets and goodwill. We expect to engage in additional acquisitions, which may result in our recognition of additional identifiableintangible assets and goodwill. We will evaluate on a regular basis whether all or a portion of our goodwill and identifiable intangible assets may beimpaired. Under current accounting rules, any determination that impairment has occurred would require us to write off the impaired portion of goodwill andsuch intangible assets, resulting in a charge to our earnings. An impairment of a significant portion of goodwill or intangible assets could have a materialadverse effect on our business, operating results and financial condition.22Table of ContentsWe do not intend to pay dividends for the foreseeable future, and you must rely on increases in the market price of our common stock for returns on equityinvestment.For the foreseeable future, we intend to retain any earnings to finance the development and expansion of our business, and we do not anticipatepaying any cash dividends on our common stock. In addition, our Restated Credit Agreement contains limitations on our ability to pay dividends and makeother distributions. Accordingly, investors must be prepared to rely on sales of their common stock after price appreciation to earn an investment return,which may never occur. Investors seeking cash dividends should not purchase our common stock. Any determination to pay dividends in the future will bemade at the discretion of our board of directors and will depend on our results of operations, financial condition, capital requirements, contractualrestrictions, restrictions imposed by applicable law and other factors our board deems relevant.Our ability to use our net operating loss carryforwards and certain other tax attributes may be limited.As of December 31, 2017, we had federal net operating loss carryforwards of approximately $130.1 million and research and development creditcarryforwards of approximately $5.6 million, which begin expiring in 2018. Under Sections 382 and 383 of the Internal Revenue Code of 1986, as amended,or the Code, if a corporation undergoes an “ownership change,” the corporation’s ability to use its pre-change net operating loss carryforwards and other pre-change tax attributes, such as research tax credits, to offset its post-change income and taxes may be limited. In general, an “ownership change” occurs ifthere is a cumulative change in our ownership by “5% shareholders” that exceeds 50 percentage points over a rolling three-year period. Similar rules applyunder state tax laws. In the event that it is determined that we have in the past experienced ownership changes, or if we experience one or more ownershipchanges as a result of future transactions in our stock, then we may be limited in our ability to use our net operating loss carryforwards and other tax assets toreduce taxes owed on the net taxable income that we earn. Any such limitations on the ability to use our net operating loss carryforwards and other tax assetscould adversely impact our business, operating results, and financial condition.Our stockholder rights plan, or “poison pill,” includes terms and conditions which could discourage a takeover or other transaction that stockholders mayconsider favorable.On October 28, 2009, stockholders of record at the close of business on that date received a dividend of one right (a “Right”) for each outstandingshare of common stock. Each Right entitles the registered holder to purchase one one-thousandth of a share of Series A junior participating preferred stock ofthe Company (the “Preferred Stock”), at a price of $11.63 per one thousandth of a share of Preferred Stock, subject to adjustment (the “Exercise Price”). TheRights are not exercisable until the Distribution Date referred to below. The description and terms of the Rights are set forth in the Amended and RestatedRights Agreement between the Company and American Stock Transfer & Trust Company LLC, dated as of October 28, 2009.The Amended and Restated Rights Agreement imposes a significant penalty upon any person or group that acquires 4.9% or more (but less than50%) of our then-outstanding common stock without the prior approval of the board of directors. Stockholders who own 4.9% or more of our then-outstanding common stock as of the close of business on the Record Date will not trigger the Amended and Restated Rights Agreement so long as they donot increase their ownership of the common stock after the Record Date by more than one-half of 1% of the then-outstanding common stock. A person orgroup that acquires shares of our common stock in excess of the above-mentioned applicable threshold, subject to certain limited exceptions, is called an“Acquiring Person.” Any rights held by an Acquiring Person are void and may not be exercised. The Rights will not be exercisable until 10 days after apublic announcement by us that a person or group has become an Acquiring Person. On the date (if any) that the Rights become exercisable (the“Distribution Date”), each Right would allow its holder to purchase one one-thousandth of a share of Preferred Stock for a purchase price of $11.63. Inaddition, if a person or group becomes an Acquiring Person after the Distribution Date or already is an Acquiring Person and acquires more shares after theDistribution Date, all holders of Rights, except the Acquiring Person, may exercise their rights to purchase a number of shares of the common stock (in lieu ofPreferred Stock) with a market value of twice the Exercise Price, upon payment of the purchase price.The Rights will expire on the earliest of (a) October 28, 2019, (b) the exchange or redemption of the Rights, (c) consummation of a merger orconsolidation or sale of assets resulting in expiration of the Rights, (d) the consummation of a reorganization transaction entered that the board of directorsdetermines will help prevent an “Ownership Change,” as defined in Section 382 of the Code and protect our net operating losses, (e) the repeal of Section 382of the Internal Revenue Code or any successor statute, or any other change, if the board of directors determines the Amended and Restated Rights Agreementis no longer necessary for the preservation of tax benefits, or (f) the beginning of a taxable year to which the board of directors determines that no tax benefitsmay be carried forward.23Table of ContentsWe may, at our option and with the approval of the board of directors, at any time prior to the close of business on the earlier of (i) the tenth dayfollowing the first date of public announcement by us or an Acquiring Person that an Acquiring Person has become such or such later date as may bedetermined by action of a majority of the members of the board of directors then in office and publicly announced by us or (ii) October 28, 2019, redeem allbut not less than all the then outstanding Rights at a redemption price of $0.067 per Right (such redemption price being herein referred to as the“Redemption Price”). We may, at our option, pay the Redemption Price either in common stock (based on the current per share market price thereof) or cash;provided, that if the board of directors authorizes redemption of the Rights on or after the time a person becomes an Acquiring Person, then suchauthorization shall require the concurrence of a majority of the members of the board of directors then in office. In addition, after a person becomes anAcquiring Person the board of directors may exchange the Rights (other than Rights owned by the Acquiring Person or its affiliates), in whole or in part, at anexchange ratio of one common share per Right (subject to adjustment).The Rights have certain anti-takeover effects, including potentially discouraging a takeover that stockholders may consider favorable. The Rightswill cause substantial dilution to a person or group that attempts to acquire us on terms not approved by the board of directors. On the other hand, the Rightsshould not interfere with any merger or other business combination approved by the board of directors since the Rights may be redeemed by us at theRedemption Price prior to the date ten days after the public announcement that a person or group has become the beneficial owner of 4.9% or more of thecommon stock, and any securities which a person or any of such person’s affiliates may be deemed to have the right to acquire pursuant to any merger orother acquisition agreement between us and such person may be excluded from the calculation of their beneficial ownership if such agreement has beenapproved by the board of directors prior to them becoming an Acquiring Person.Provisions in our charter documents and under Delaware law could discourage a takeover that stockholders may consider favorable and may lead toentrenchment of our management and board of directors.Our amended and restated certificate of incorporation and amended and restated bylaws contain provisions that could have the effect of delaying orpreventing changes in control or changes in our management or our board of directors. These provisions include:·no cumulative voting in the election of directors, which limits the ability of minority stockholders to elect director candidates;·in addition to our current stockholders rights plan, the ability of our board of directors to further issue shares of preferred stock and todetermine the price and other terms of those shares, including preferences and voting rights, without stockholder approval, which could beused to significantly dilute the ownership of a hostile acquirer;·the requirement that a special meeting of stockholders may be called only by the Chairman of the board of directors, the Chief ExecutiveOfficer or the Secretary at the request of the board of directors or upon the written request, stating the purpose of the meeting, ofstockholders who together own of record 10% of the outstanding shares of each class of stock entitled to vote at such meeting, which maydelay the ability of our stockholders to force consideration of a proposal or to take action, including the removal of directors; and·advance notice procedures that stockholders must comply with in order to nominate candidates to our board of directors or to proposematters to be acted upon at a stockholders’ meeting, which may discourage or deter a potential acquirer from conducting a solicitation ofproxies to elect the acquirer’s own slate of directors or otherwise attempting to obtain control of us.We are also subject to certain anti-takeover provisions under Delaware law. Under Delaware law, a corporation may not, in general, engage in abusiness combination with any holder of 15% or more of its capital stock unless the holder has held the stock for three years or, among other things, the boardof directors has approved the transaction. We have not opted out of this provision of Delaware law.ITEM 1B. UNRESOLVED STAFF COMMENTSNone.24Table of ContentsITEM 2. PROPERTIES Our principal offices are located in Austin, Texas where we occupy approximately 15,000 square feet of office space under one operating lease thatexpires in July 2022. We entered into a lease agreement for new corporate office facilities to accommodate our growth in July 2017. We also lease officesuites in Florida, Massachusetts, Michigan, Nevada and the United Kingdom, and as a result of our 2017 acquisitions, office suites in Alabama, Oregon, Ohio,Vermont, and Washington. As a result of our January 2018 acquisitions, we also lease office space in California, Iowa, Tennessee, and North Carolina,Management believes that the leased properties described above are adequate to meet Asure’s current operational requirements and canaccommodate further physical expansion of office space as needed. ITEM 3. LEGAL PROCEEDINGSAlthough Asure has been, and in the future may be, the defendant or plaintiff in various actions arising in the normal course of business, as ofDecember 31 2017, we were not party to any pending legal proceedings.25Table of Contents PART IIITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITYSECURITIES MARKET INFORMATIONOur common stock trades on the Nasdaq Capital Market under the symbol “ASUR.” The following table shows the high and low closing sale pricesof our common stock for each full quarter as reported by Nasdaq for the periods indicated: 2017 2016 HIGH LOW HIGH LOW 1st Quarter $12.56 $9.00 $5.67 $4.36 2nd Quarter $16.44 $9.70 $5.45 $4.53 3rd Quarter $15.16 $10.18 $6.57 $4.64 4th Quarter $15.78 $10.21 $9.55 $6.52 DIVIDENDSWe did not pay cash dividends on our common stock during fiscal years 2017 and 2016. We presently intend to continue a policy of retainingearnings for reinvestment in our business, rather than paying cash dividends.HOLDERSAs of March 12, 2018, we had approximately 320 stockholders of record of our common stock.UNREGISTERED SALE OF EQUITY SECURITIESOther than sales disclosed in previous quarterly reports on Form 10-Q or current reports on Form 8-K, there were no unregistered sales of equitysecurities by us during the year ended December 31, 2017. SECURITIES AUTHORIZED FOR ISSUANCE UNDER EQUITY COMPENSATION PLANS The following table provides information as of December 31, 2017 with respect to shares of our common stock that we may issue under our existingequity compensation plans (share amounts in thousands). A B C Plan Category Number ofSecuritiesto be Issued UponExercise ofOutstandingOptions Weighted AverageExercise Price ofOutstandingOptions Number ofSecuritiesRemainingAvailable forFuture IssuanceUnder EquityCompensationPlans (ExcludingSecuritiesReflected inColumn A) Equity Compensation Plan Approved by Stockholders (1) 1,014 $9.22 20 Equity Compensation Plans Not Approved by Stockholders (2) -0- $-0- -0- Total 1,014 $9.22 20 (1)Consists of the 2009 Equity Plan.(2)Our stockholders have previously approved our existing equity compensation plan. 26Table of ContentsITEM 6. SELECTED FINANCIAL DATAWe are a smaller reporting company as defined by Rule 12b-2 of the Exchange Act and are not required to provide the information required underthis Item.ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONSCAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTSCertain statements in this Report represent forward-looking statements. Forward-looking statements include but are not limited to statementsregarding our strategy, future operations, financial condition, results of operations, projected costs, and plans and objectives of management. Actual resultsmay differ materially from those contemplated by the forward-looking statements due to, among others, the risks and uncertainties described in this Reportand in our other SEC filings.Asure has attempted to identify these forward-looking statements with the words “believes,” “estimates,” “plans,” “expects,” “anticipates,” “may,”“could” and other similar expressions. Although these forward-looking statements reflect management’s current plans and expectations, which we believereasonable as of the filing date of this Report, they inherently are subject to certain risks and uncertainties. Additionally, Asure is under no obligation toupdate any of the forward-looking statements after the date of this Annual Report on Form 10-K to conform such statements to actual results.RESULTS OF OPERATIONSThe following table sets forth, for the fiscal periods indicated, the percentage of total revenues represented by certain items in Asure’s ConsolidatedStatements of Comprehensive Loss: 2017 2016 Revenues 100.0% 100.0%Gross margin 76.8 77.2 Selling, general and administrative 62.2 59.2 Research and development 8.2 8.2 Amortization of intangible assets 8.2 6.3 Total operating expenses 78.7 73.7 Total other loss, net (8.5) (6.2)Net loss (10.5) (2.7) Overview Asure is a leading global provider of cloud-based software-as-a-service (“SaaS”) time and labor management and Agile Workplace managementsolutions that enable companies of all sizes and complexities to operate more efficiently and proactively manage costs associated with their most expensiveassets: real estate, labor and technology.We currently offer two main product lines, AsureSpace™ and AsureForce®. Our AsureSpace™ Agile Workplace management solutions enableorganizations to manage their office environments and optimize real estate utilization. Our AsureForce® time and labor management solutions helporganizations optimize labor and labor administration costs and activities. With our acquisitions of Mangrove Employer Services, Inc. and the assets ofMangrove COBRAsource Inc. in March 2016, we have entered into the human resource management, payroll processing and benefits administration servicesbusinesses, which we are integrating into our existing AsureForce® product line. In January 2017, we closed on the purchase of three strategic acquisitions: Personnel Management Systems, Inc. (“PMSI”), a leading provider ofoutsourced HR solutions; Corporate Payroll, Inc. -Payroll Division (“CPI”), a leading provider of payroll services; and Payroll Specialties NW, Inc.(“PSNW”), a leading provider of payroll services. We acquired all of the outstanding shares of common stock of PMSI, a Washington corporation. Theaggregate consideration for the stock consisted of (i) $3.875 million in cash and (ii) a subordinated promissory note in the principal amount of $1.125million, subject to adjustment. We also acquired substantially all the assets of CPI, an Ohio corporation, relating to its payroll service bureau business. Theaggregate consideration for the assets consisted of (i) $1.5 million in cash, (ii) a subordinated promissory note in the principal amount of $500,000 and (iii)112,166 shares of our common stock valued at $1.0 million, subject to adjustment. Finally, we acquired substantially all the assets of PSNW, an Oregoncorporation. The aggregate consideration for the assets consisted of (i) $3.010 million in cash and (ii) a subordinated promissory note in the principal amountof $600,000, subject to adjustment.27Table of ContentsIn May 2017, we entered into an equity purchase agreement (the “Equity Purchase Agreement”) with iSystems Holdings, LLC, a Delaware limitedliability company, and iSystems Intermediate Holdco, Inc., a Delaware corporation (“iSystems”), pursuant to which we acquired 100% of the outstandingequity interests of iSystems for an aggregate purchase price of $55.0 million. The aggregate purchase price consists of (i) $32.0 million in cash, subject toadjustment, (ii) a secured subordinated promissory note (“iSystems Note”) in the principal amount of $5.0 million, subject to adjustment, and (iii) 1,526,332shares of unregistered common stock valued at $18.0 million based on a volume-weighted average of the closing prices of our common stock during a 90-dayperiod. Based in Vermont, iSystems is a leading national provider of HCM solutions to more than 100 payroll and HR service bureaus, providing Asure withadditional cross-sell revenue opportunities and cost synergies. In May 2017, we also entered into a stock purchase agreement with Compass HRM, Inc. (“Compass”) and the sellers and seller representative namedtherein, pursuant to which the sellers sold 100% of the outstanding shares of capital stock of Compass to us for an aggregate purchase price of $6.0 million,subject to adjustment. The aggregate purchase price consists of $4.5 million in cash and a subordinated promissory note in the principal amount of $1.5million, subject to adjustment. Compass is headquartered in Tampa, Florida, and provides cloud-based human resource management software, includingpayroll, benefits, time and attendance, and performance management.We completed an underwritten public offering in June 2017. In connection with the public offering, we issued 2,185,000 shares of common stock,including 285,000 shares of common stock pursuant to the exercise of the underwriters’ over-allotment option, at the public offering price of $13.50 pershare. We recognized net proceeds of $27.8 million, after deducting the underwriting discounts and commissions and other estimated offering expenses.In October 2017, we entered into a stock purchase agreement with Associated Data Services, Inc. (“ADS”) and the sellers and seller representativenamed therein, pursuant to which the sellers sold 100% of the outstanding shares of capital stock of ADS to us for an aggregate purchase price of $3.4million, subject to adjustment. The aggregate purchase price consists of $1.8 million in cash; 44,624 shares of Asure Software, Inc. common stock valued at$528,200; and a subordinated promissory note in the principal amount of $1.2 million, subject to adjustment. ADS is a leading regional human resources andpayroll services bureau in the Southeast and a current reseller of our HCM solution, Evolution based in Birmingham, Alabama.See Note 4- Acquisitions in the accompanying consolidated financial statements for more information about the acquisitions completed in 2017.To finance the cash portion of the purchase price for the iSystems and Compass acquisitions in May 2017, we entered into an amended and restatedcredit agreement (the “Restated Credit Agreement). The Restated Credit Agreement provides for an increase in the aggregate principal amount of totalcommitments from approximately $32.7 million to $75.0 million. This increase includes an additional term loan commitment of approximately $40.3 millionand an additional revolver commitment of $2.0 million. The term loan consists of a $35.0 million “First Out Loan Obligation” funded by Wells Fargo asadministrative agent, and a $35.0 million “Last Out Loan Obligation” funded by Wells Fargo’s syndicate partner, Goldman Sachs. We borrowed $36.5million to complete the two acquisitions. The Restated Credit Agreement also changes the applicable margin rates for determining the interest rate payableon the loan and our leverage ratio, fixed charge coverage ratio and Trailing Twelve Months recurring revenue requirements. See Note 6- Notes Payable in theaccompanying consolidated financial statements for more information about the Restated Credit Agreement. In January 2018, we completed the following three acquisitions: TelePayroll, Inc., Pay Systems of America, Inc. and Savers Administrative ServicesInc. Each of the acquired companies are leading providers of human resources, payroll and employee benefits services and are licensees of our HCM softwareplatform, Evolution. TelePayroll operates in southern California; Pay Systems of America operates in Tennessee and Iowa; and Savers AdministrativeServices operates in North Carolina. The total consideration for the three acquisitions was $30.6 million, of which $25.3 million was paid in cash with cashon hand and the remaining portion was paid with a combination of promissory notes and Asure common stock.See Note 14- Subsequent Events in the accompanying consolidated financial statements for more information about the acquisitions completed inJanuary 2018.We target our sales and marketing efforts to a wide range of audiences, from small to medium-sized businesses and divisions of enterpriseorganizations throughout the United States, Europe and Asia/Pacific. We generate sales of our solutions through our direct sales teams and indirectly throughour channel partners. We are expanding our investment in our direct sales teams to continue to address our market opportunity. Under the continued guidance and direction of our directors and Chief Executive Officer, Asure will continue to implement its corporate strategy forgrowing its software and services business. However, uncertainties and challenges remain and there can be no assurances that Asure can successfullyintegrate acquired business operations, grow its revenues or achieve profitability and positive cash flows during calendar year 2018.28Table of ContentsOperating SegmentWe operate as one operating segment. Operating segments are defined as components of an enterprise for which the chief operating decision maker,who in our case is the chief executive officer, in deciding how to allocate resources and assess performance, evaluates separate financial informationregularly. During 2017, and over the last few years, we have completed a number of acquisitions. These acquisitions have allowed us to expand our offerings,presence and reach in various market segments of the human capital management market. Our business operates in one operating segment because our chiefoperating decision maker evaluates our financial information and resources and assesses the performance of these resources on a consolidated basis. Since weoperate as one operating segment, all required financial segment information can be found in the consolidated financial statements.RevenueOur revenue was derived from the following sources (in thousands): Revenue 2017 2016 Increase(Decrease) % Cloud revenue $39,267 $20,606 $18,661 90.6 Hardware revenue 4,703 3,795 908 23.9 Maintenance and support revenue 4,453 4,566 (113) (2.5)On premise software license revenue 1,392 2,218 (826) (37.2)Professional services revenue 4,627 4,357 270 6.2 Total revenue $54,442 $35,542 $18,900 53.2 Total revenue represents our consolidated revenues, including sales of our scheduling software, time and attendance and human resource software, aswell as complementary hardware devices to enhance our software products. Most product groupings include cloud revenue, hardware revenue, maintenanceand support revenue, on premise software license revenue as well as installation and services and other professional services revenue. Revenue mix varies byproduct.Our total revenue in 2017 was $54,442 as compared to $35,542 in 2016. Total revenue increased by $18,900, or 53.2%, in 2017 as compared to2016. Cloud revenue comprised the majority of the increase with an increase of $18,661, or 90.6%. Hardware revenue and professional services revenue alsoincreased, offset by a decrease in on premise software license revenue and a small decrease in maintenance and support revenue. Cloud revenue increased $18,661, or 90.6%, over 2016. Cloud revenue was $39.3 million in 2017 as compared to $20.6 million in 2016. Overall, weattribute the majority of the increase in cloud revenue to the acquisitions in 2017, which contributed $17.1 million in cloud revenue in 2017, and an increasein Mangrove and organic Asure Software cloud revenue, which increased $635,000 and $1.2 million, respectively over 2016 cloud revenue. iSystems andPMSI contributed $7.4 million and $4.4 million, respectively, of the $17.1 million in cloud revenue from acquisitions, or 69.3%. Hardware revenue increased by $908, or 23.9%, over 2016. This was primarily due to a large sale of hardware as part of a major customer contract wesuccessfully gained in 2017.Maintenance and support revenue slightly decreased by $113, or 2.5%, over 2016. Maintenance and support revenue was $4.5 million in 2017 ascompared to $4.6 million in 2016. This decrease is primarily a result of movements of clients from on premise to on demand, cloud-based solutions andtiming of work performed on contracts.On premise software license revenues decreased $826, or 37.2%, as compared to 2016. On premise software license revenue was $1.4 million in 2017as compared to $2.2 million in 2016. This decrease is primarily a result of movements of clients from on premise to on demand, cloud-based solutions.Professional services revenue increased $270, or 6.2%, over 2016. Professional services revenue was $4.6 million in 2017 as compared to $4.4million in 2016. Professional services revenue increased primarily as a result of the acquisitions of iSystems and PMSI in 2017. Although our total customer base is widely spread across industries, our sales are concentrated in certain industry sectors, including corporateeducation, healthcare, government, legal and non-profit. We continue to target small and medium sized businesses and divisions of larger enterprises in thesesame industries as prospective customers. Geographically, we sell our products worldwide, but sales are largely concentrated in the United States, Canadaand Europe. Additionally, we have reseller partners in North America, UK, South Africa and Asia Pacific.29Table of ContentsIn addition to continuing to develop our workforce and Agile Workplace management solutions and release of new software updates andenhancements, we continue to actively explore other opportunities to acquire additional products or technologies to complement our current software andservices. Through acquisitions in 2011 of ADI and Legiant, we expanded our cloud computing time and attendance software and management servicesbusiness. The 2012 acquisition of PeopleCube gave us a product line that includes software to assist customers in driving integrated facility management ofoffices, conference rooms, video conferencing, events and training, alternative workspaces and lobby use. The 2014 acquisitions of FotoPunch and Roomtagsupport our vision to deliver innovative cloud-based Agile Workplace technologies. Our March 2016 acquisitions from Mangrove enable us to enter into thehuman resource management, payroll processing and benefits administration services businesses, which we are integrating into our existing AsureForce®product line. With respect to the three acquisitions closed in January 2017, PSNW and CPI are top regional service bureaus that resell our HCM products(formerly Mangrove) and integrate seamlessly into our business, while PMSI is a leading HCM service company that expands our solution, service, andimplementation capabilities. Our May 2017 acquisition of iSystems, a leading national provider of HCM solutions, provides us with additional cross-sellrevenue opportunities and cost synergies and our May 2017 acquisition of Compass HRM, an existing reseller of our HCM offerings, provides us with aregional HR and payroll service bureau in the Southeast. Our October 2017 acquisition of ADS, a leading regional human resources and payroll servicesbureau in the Southeast and a current reseller of our HCM solution, Evolution, was consistent with our vision to deliver a unified SaaS-based HCM platformand workplace solutions to support an evolving mobile workforce.Gross MarginConsolidated gross margin was $41.8 million in 2017 and $27.4 million in 2016, an increase of $14.4 million, or 52.5%. Gross margin as apercentage of revenues was 76.8% for 2017 and 77.2% for 2016. Gross margin increased in line with the increase in total revenue.Our cost of sales relates primarily to direct product costs, compensation and related consulting expenses, hardware expenses, facilities and relatedexpenses and the amortization of our purchased software development costs. These expenses represented approximately 95% of the total cost of sales for2017 and 93% for 2016. These expenses increased by approximately $4.5 million, or 59.4%, over 2016. This increase is comprised primarily of increases insalary and benefits expense of $2.9 million, or 74.0%, and an increase in product costs of $1.2 million, or 45.5%, over 2016. We include intangibleamortization related to developed and acquired technology within cost of sales.Selling, General and Administrative ExpensesSelling, general and administrative (“SG&A”) expenses were $33.9 million in 2017 and $21.0 million in 2016, an increase of $12.8 million, or61.0%. SG&A expenses as a percentage of revenues were 62.2% and 59.2% for 2017 and 2016, respectively. SG&A increased due to a full year of Mangrove expenses and acquisition and integration expenses related to the acquisitions of ADS, CPI, PMSI,PSNW, iSystems and Compass in 2017, as well as increased headcount as we continue to expand and increased selling costs as we focus on expandingrecognition of our brand. We may incur significant additional legal expenses and/or professional services-related expenses in the future if we pursue further acquisitions ofproducts or businesses, even if we ultimately do not consummate any acquisition.Research and Development ExpensesResearch and development (“R&D”) expenses were $4.5 million in 2017 and $2.9 million in 2016, an increase of $1.6 million or 53.9%. R&Dexpenses as a percentage of revenues were 8.2% and 8.2% for 2017 and 2016, respectively.The $1.6 million increase is primarily due to an increase in technical resources, including increased headcount, from our acquisition of iSystems in2017.Asure successfully executed its 2017 stated R&D goals of platform, co-innovation and mobility development within our product suites via a mix ofcapital projects and expansion of the core product and engineering resources. Asure was able to deliver the port to a unified and integrated platform betweenits AsureHCM and AsureForce products, as well develop enhanced mobile solutions in both its AsureSpace and AsureForce products. With the acquisition ofiSystems and its Evolution product in May 2017, R&D efforts saw the fulfillment of moving the former Payroll centric solution to a fully integrated HCMsuite for the SMB market.30Table of ContentsKey product highlights include: ·AsureHCM: Port to integrated Amazon AWS infrastructure; development of Job Board and Application Tracking (ATS) integration; Port of COBRAproduct set to integrate with AsureHCM platform·AsureForce: Phase one move to Amazon AWS infrastructure and expanded HCM integration; New mobile employee self-service product; DIYpayroll integration tool·AsureSpace: Expanded integration options with Crestron Fusion, Cisco WebEx and Microsoft Exchange; Expanded partnership footprint withadditional Digital Workplace hardware vendors utilizing our open API based platform.·EvolutionHCM: Previously noted transformation from Payroll to Integration HCM platform Asure will continue the integration and platform development theme in 2018, again with a mix of capital and core engineering efforts. Where 2017focused on the mid-market integration, 2018 will see the same elements of integration with our SMB and Channel product, Evolution, providing a singlevendor solution for our channel partners and direct sales alike. During 2018 Asure will continue to make investments in the mid-market and global solutionsets, including a unified reporting solution that provides substantive value to the vision of a single vendor, single platform solution for data and analytics. Asure sees a continued expansion of the use of this integrated data into future artificial intelligence and business intelligence areas, fulfilling the vision ofour People Success Platform to drive the Workplace of the future. Amortization of Intangible AssetsAmortization expenses in 2017 were $4.5 million, an increase of $2.2 million, or 98.7%, as compared to $2.3 million in 2016. Amortizationexpenses as a percentage of revenues were 8.2% and 6.3% for 2017 and 2016, respectively. This increase is due to the amortization related to ouracquisitions in 2017.Other Income and LossOther Loss was $4.6 million for the year ended 2017 as compared to $2.0 million in the year ended 2016. Other Loss in 2017 and 2016 wasprimarily comprised of interest expense. The increase is primarily comprised of an increase in interest expense due to the higher debt balances resulting fromour Restated Credit Agreement and debt incurred in connection with our acquisitions.Income TaxesAt December 31, 2017, we had federal net operating loss carryforwards of approximately $130.1 million, Federal R&D credit carryforwards ofapproximately $5.6 million and alternative minimum tax credit carryforwards of approximately $123,000. The net operating loss and Federal R&D creditcarryforwards will expire in varying amounts from 2018 through 2037, if not utilized. Minimum tax credit carryforwards carry forward indefinitely.Income tax expense decreased from $189,000 in 2016 to $96,000 in 2017, a $93,000, or 49.0%, decrease. These figures represent an effective taxrate of 1.7% and 24.1% in 2017 and 2016, respectively. Income tax expense is primarily due to deferred taxes on the amortization of goodwill for taxpurposes and the results of foreign operations. As a result of our various acquisitions in prior years, utilization of the net operating losses and credit carryforwards may be subject to a substantialannual limitation due to the “change in ownership” provisions of the Internal Revenue Code of 1986. The annual limitation may result in the expiration ofnet operating losses before utilization.Due to the uncertainty surrounding the timing of realizing the benefits of our favorable tax attributes in future tax returns, we have placed avaluation allowance against our net deferred tax asset, exclusive of goodwill. During 2017, we decreased the valuation allowance by approximately $14.7million due primarily to operations, acquisitions and the impact of changes in tax law. We consider the undistributed earnings of our foreign subsidiaries permanently reinvested and, accordingly, we have not provided for U.S. federal orstate income taxes thereon.Net Income (Loss)Net loss was $5.7 million in 2017. Net loss was $972,000 in 2016. The increase in net loss was $4.8 million, or 488.7%. Net loss as a percentage oftotal revenues was 10.5% and 2.7% in 2017 and 2016, respectively. 31Table of ContentsLIQUIDITY AND CAPITAL RESOURCES At and for the year endedDecember 31, 2017 2016 (in thousands) Working capital $17,026 $4,207 Cash, cash equivalents and short-term investments 27,792 12,767 Cash used in operating activities (36) (2,012)Cash used in investing activities (58,492) (18,775)Cash provided by (used in) financing activities 73,541 32,299 Working Capital. We had working capital of $17.0 million at December 31, 2017, an increase of $12.8 million from $4.2 million at December 31,2016. We attribute the increase in our working capital primarily to an increase in cash and cash equivalents of $15.7 million as a result of our June 2017public stock offering and our May 2017 refinancing of our amended credit agreement, offset by our 2017 acquisitions and net cash used by operations.Accounts receivable also increased $4.1 million due to an increase in revenue, offset by an increase in short term notes payable of $3.4 million. Workingcapital at December 31, 2017 includes $13.1 million of short term deferred revenue, an increase from short term deferred revenue of $9.3 million at December31, 2016. Our 2017 acquisitions contributed $1.3 million of current deferred revenue at December 31, 2017. Deferred revenue is an obligation to performfuture services. We expect that deferred revenue will convert to future revenue as we perform our services, but this does not represent future payments.Deferred revenue can vary based on seasonality, expiration of initial multi-year contracts and deals that are billed after implementation rather than in advanceof service delivery. Operating Activities. Cash used in operating activities was $36,000 in 2017 as compared to cash used in operating activities of $2.0 million in2016. The $36,000 of cash used in operating activities during 2017 was primarily driven by net income (after adjustment for non-cash items) of $1.4 millionand an increase in deferred revenue and other liabilities of $2.6 million and $1.6 million, respectively, offset by an increase in accounts receivable and otherassets of $4.1 million and $1.3 million, respectively, and a decrease in accounts payable of $254,000. The $2.0 million of cash used in operating activitiesduring 2016 was primarily driven by net income (after adjustment for non-cash items) of $3.2 million and an increase in other liabilities of $466,000, offsetby an increase in accounts receivable of $3.4 million, and decreases in deferred revenue and accounts payable of $1.7 million and $1.1 million, respectively. Investing Activities. Cash used in investing activities during 2017 was $58.5 million. The cash used in investing activities in 2017 was primarilycomprised of the acquisitions of $45.4 million and the net change in funds held for clients of $10.2 million. Cash used in investing activities during 2016was $18.8 million. The cash used in investing activities in 2016 was primarily comprised of the acquisition of Mangrove in the first quarter of 2016 of $12.0million and the net change in funds held for clients of $6.6 million. Financing Activities. Cash provided by financing activities during 2017 was $73.5 million. We recognized net proceeds from the issuance ofcommon stock of $27.8 million in an underwritten public offering in June 2017, as well as incurred $45.8 million of indebtedness in connection with the2017 acquisitions. This was offset by payments on notes payable of $9.0 million and debt financing fees of $1.4 million. In connection with the publicoffering, we issued 2,185,000 shares of common stock, including 285,000 shares of common stock pursuant to the exercise of the underwriters’ over-allotment option, at the public offering price of $13.50 per share. Cash provided by financing activities during 2016 was $32.3 million. We borrowed $18.4million, offset by note payable payments of $7.2 million. Our stock issuances through our public stock offering and other stock issuances yielded $15.2million in proceeds.Sources of Liquidity. As of December 31, 2017, Asure’s principal sources of liquidity consisted of approximately $27.8 million of cash and cashequivalents, cash generated from operations of our business over the next twelve months, and $5.0 million available for borrowing under our Wells Fargorevolver. Based on current internal projections, we believe that we have and/or will generate sufficient cash for our operational needs, including any requireddebt payments, for at least the next twelve months. However, we will need to raise additional capital or incur additional indebtedness to grow our existingsoftware operations and to seek additional strategic acquisitions in the near future.Subsequent to December 31, 2017, we used $25.3 million of cash on hand to fund the three acquisitions completed in January 2018. In addition, wehave subordinated note payables in the aggregate principal amounts of $2.2 million that become due on April 30, 2018 and $2.8 million due May 25, 2018.There can be no assurance that we will be able to obtain additional equity or debt financing on terms acceptable to us, if at all.Our management team is focused on growing our existing software operations and is also seeking additional strategic acquisitions for the nearfuture. At present, we plan to fund any future acquisition with existing cash and cash equivalents, cash generated from future operations, funds under creditfacilities, and cash generated from the issuance of equity or debt securities.32Table of ContentsShelf RegistrationIn June 2016, we filed a shelf registration statement on Form S-3 with the Securities and Exchange Commission (“SEC”) to sell from time to time upto $30.0 million of our common stock, preferred stock, warrants, debt securities, subscription rights and units. In July 2016, the shelf registration statementwas declared effective by the SEC. Under this shelf registration statement, in December 2016 we completed an underwritten public offering of 1,949,250shares of common stock at the public offering price of $8.00 per share, which includes 254,250 shares sold pursuant to the underwriters’ full exercise of theirover-allotment option. We received net proceeds of approximately $14.4 million, after deducting the underwriting discounts and commissions and otherestimated offering expenses. In February 2017, we filed a shelf registration statement on Form S-3 with the SEC to sell, from time to time, in one or more offerings, up to $75.0million of our common stock, preferred stock, warrants, debt securities, subscription rights, and units. In April 2017, the shelf registration statement wasdeclared effective by the SEC. Under this shelf registration statement, in June 2017 we completed an underwritten public offering of 2,185,000 shares ofcommon stock at the public offering price of $13.50 per share, which includes 285,000 shares sold pursuant to the exercise of the underwriters’ over-allotment option. We recognized net proceeds of $27.8 million, after deducting the underwriting discounts and commissions and other estimated offeringexpenses.These registration statements are intended to provide us with flexibility to access the public capital markets in order to pursue our growth strategies.Credit AgreementIn March 2014, we entered into a credit agreement (the “Credit Agreement”) with Wells Fargo Bank, N.A., as administrative agent, and the lendersthat are party thereto. The Credit Agreement contains customary events of default, including, among others, payment defaults, covenant defaults, judgmentdefaults, bankruptcy and insolvency events, cross defaults to certain indebtedness, incorrect representations or warranties, and change of control. In somecases, the defaults are subject to customary notice and grace period provisions. In March 2014 and in connection with the Credit Agreement, we and ourwholly-owned active subsidiaries entered into a Guaranty and Security Agreement with Wells Fargo Bank. Under the Guaranty and Security Agreement, weand each of our wholly-owned active subsidiaries have guaranteed all obligations under the Credit Agreement and granted a security interest in substantiallyall of our and our subsidiaries’ assets.The Credit Agreement provided for a term loan in the amount of $15.0 million maturing in March 2019 and a revolving loan commitment in theaggregate amount of up to $3.0 million. The outstanding principal amount of the revolving loan is due and payable in March 2019. Additionally, the CreditAgreement provided for a $10.0 million uncommitted incremental term loan facility to support permitted acquisitions.In March 2017, we amended our Credit Agreement to, among other things, obtain an additional term loan in the amount of $5.0 million. In the firstquarter of 2017, we used the proceeds of the additional term loan to repay a portion of all amounts outstanding under the secured subordinated note weissued in connection with the Mangrove acquisition.In May 2017, we entered into an amended and restated credit agreement (the “Restated Credit Agreement”) with Wells Fargo Bank, N. A., asadministrative agent, and the lenders that are parties thereto, amending and restating the terms of the Credit Agreement dated as of March 2014, as amended.The Restated Credit Agreement provides for an increase in the aggregate principal amount of total commitments from approximately $32.7 millionto $75.0 million. This increase includes an additional term loan commitment of approximately $40.3 million and an additional revolver commitment of $2.0million. The term loan consists of a $35.0 million “First Out Loan Obligation” funded by Wells Fargo as administrative agent, and a $35.0 million “Last OutLoan Obligation” funded by Wells Fargo’s syndicate partner, Goldman Sachs. As of December 31, 2017 and 2016, $0 was outstanding and $5.0 million and$3.0 million, respectively, were available for borrowing under the revolver. As of December 31, 2017 and 2016, $68.25 million and $24.7 million,respectively, were outstanding under the term loan. The Restated Credit Agreement amends the applicable margin rates for determining the interest rate payable on outstanding First Out and Last Outloan obligations as follows: Leverage Ratio First Out BaseRate Margin First Out LIBORRate Margin Last Out BaseRate Margin Last Out LIBORRate Margin< 3.25:1 2.00 Percentage Points 3.00 Percentage Points 7.00 Percentage Points 8.00 Percentage Points> 3.25:1 2.50 Percentage Points 3.50 Percentage Points 7.50 Percentage Points 8.50 Percentage Points 33Table of ContentsThe outstanding principal amount of the term loan is payable in equal installments of $875,000 beginning on September 30, 2017 and the last dayof each fiscal quarter thereafter. The outstanding principal balance and all accrued and unpaid interest on the term loan is due on May 25, 2022.The Restated Credit Agreement also: · amends our leverage ratio covenant to increase the maximum ratio to 5.75:1 at June 30, 2017, stepping down to 3.25:1 at June 30, 2020 andeach quarter-end thereafter; · amends our fixed charge coverage ratio to be not less than 1.35:1 at June 30, 2017 and September 30, 2017, not less than 1.45:1 at December31, 2017, and not less than 1.50:1 beginning with the quarter ending March 31, 2018 and each quarter-end thereafter; and · adds a Trailing Twelve Months (“TTM”) recurring revenue covenant, requiring software-as-a-service, hardware-as-a-service and cloudsubscription and maintenance support revenues to be at least $41.0 million at June 30, 2017 and stepping up to $60.5 million at June 30, 2022and each quarter-end thereafter.The Restated Credit Agreement contains customary affirmative and negative covenants, including, among others, limitations with respect to debt,liens, fundamental changes, sale of assets, prepayment of debt, investments, dividends and transactions with affiliates. As of December 31, 2017, we were in compliance with all covenants and all payments remain current under the Restated Credit Agreement. Weexpect to be in compliance or be able to obtain compliance through debt repayments with available cash on hand or as we expect to generate from theordinary course of operations over the next twelve months. See Note 6 - Notes Payable in the accompanying consolidated financial statements for more information about the Credit Agreement and Guarantyand Security Agreement. We cannot assure that we can grow our cash balances or limit our cash consumption and thus maintain sufficient cash balances for our plannedoperations or future acquisitions. Future business demands may lead to cash utilization at levels greater than recently experienced. We will need to raiseadditional capital in the future in order to grow our existing software operations and to seek additional strategic acquisitions in the near future. However, wecannot assure that we will be able to raise additional capital on acceptable terms, or at all. Subject to the foregoing, management believes that we havesufficient capital and liquidity to fund and cultivate the growth of our current and future operations for at least the next twelve months and to maintaincompliance with the terms of our debt agreements and related covenants or to obtain compliance through debt repayments made with our available cash onhand or anticipated for receipt in the ordinary course of operations. CRITICAL ACCOUNTING POLICIES We have prepared our consolidated financial statements in accordance with U.S. generally accepted accounting principles and included theaccounts of Asure’s wholly owned subsidiaries. We have eliminated all significant intercompany transactions and balances in the consolidation. Preparationof the consolidated financial statements in conformity with U.S. generally accepted accounting principles requires management to make estimates andassumptions that affect the reported amounts of the assets and liabilities, the disclosure of contingent assets and liabilities at the date of the financialstatements and the reported amounts of revenues and expenses during the reporting period. These estimates are subjective in nature and involve judgmentsthat affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities at fiscal year end and the reported amounts ofrevenues and expenses during the fiscal year. The more significant estimates made by management include the valuation allowance for our gross deferred taxasset, lease impairment, useful lives of fixed assets, the determination of the fair value of our long-lived assets and the fair value of assets acquired andliabilities assumed during acquisitions. We base our estimates on historical experience and on various other assumptions that management believes arereasonable under the given circumstances. These estimates could be materially different under different conditions and assumptions. Additionally, theactual amounts could differ from the estimates made. Management periodically evaluates estimates used in the preparation of our financial statements forcontinued reasonableness. We prospectively apply appropriate adjustments, if any, to our estimates based upon our periodic evaluation. We believe the following are our critical accounting policies: 34Table of ContentsRevenue Recognition Our revenues consist of software-as-a-service (“SaaS”) offerings, time-based software subscriptions, and perpetual software license sale arrangementsthat also, typically, include hardware, maintenance/support and professional services elements. We recognize revenue when persuasive evidence of anarrangement exists, delivery has occurred, the fee is fixed or determinable and collectability is probable. Software and software-related elements arerecognized in accordance with Accounting Standards Codification (“ASC”) 985-605 Software Revenue Recognition. In May 2014, the FASB issued ASU2014-09, Revenue from Contracts with Customers (Topic 606) (“ASU 2014-09”). ASU 2014-09 supersedes a majority of existing revenue recognitionguidance under US GAAP, and requires companies to recognize revenue when it transfers goods or services to a customer in an amount that reflects theconsideration to which a company expects to be entitled and is effective date for fiscal years beginning after December 15, 2017. See Note 2 – SignificantAccount Policies in the accompanying consolidated financial statements for more detail on the estimated impact of this accounting pronouncement. Non-software revenue elements are recognized in accordance with ASC 605-25 Revenue Recognition Multiple-Element Arrangements. Since we currently offerour software solutions under either a perpetual license, time-based subscription or SaaS model, revenue recognition timing varies based on which form ofsoftware rights the customer purchases. SaaS arrangements and time-based software subscriptions typically have an initial term ranging from one to three years and are renewable on anannual basis. A typical SaaS arrangement will also include hardware, setup and implementation services. We allocate the value of the SaaS arrangement toeach separate unit of accounting based on vendor-specific objective evidence (“VSOE”) of selling price, when it exists, third-party evidence of selling pricefor like services or best estimated selling price. Revenue allocated to the SaaS/software subscription element is recognized ratably over the non-cancellableterm of the SaaS/subscription service. Revenue allocated to other units of accounting included in the arrangement is recognized as outlined in the paragraphsbelow. We typically sell perpetual software licenses in multiple-element arrangements that include hardware, maintenance/support and professionalservices. Software license revenues, determined under the residual method, are generally recognized on the date we deliver the product to the customer ifVSOE of fair value exists for all undelivered elements of the software arrangement. If VSOE of fair value does not exist for an undelivered element, we deferthe entire software arrangement and recognize it ratably, over the remaining non-cancellable maintenance term, after we have delivered all other undeliveredelements. We base VSOE of fair value for our maintenance, training and installation services on the prices charged for these services when soldseparately. We recognize revenue allocated to hardware, maintenance and services elements included in the arrangement as outlined below. Hardware devices sold to customers (typically time clock, LCD panel and other peripheral devices) are not essential to the functionality of thesoftware and as such are treated as non-software elements for revenue recognition purposes. We recognize hardware revenue when title passes to the customer,typically the date we ship the hardware. If we sell hardware under a hardware-as-a-service (“HaaS”) arrangement, title to the hardware remains with Asure andwe recognize hardware usage revenue ratably over the non-cancellable term of the hardware service delivery, typically one year. Our professional services offerings which typically include data migration, set up, training, and implementation services are also not essential to thefunctionality of our products, as third parties or customers themselves can perform these services. Set up and implementation services typically occur at thestart of the software arrangement while certain other professional services, depending on the nature of the services and customer requirements, may occurseveral months later. We can reasonably estimate professional services performed for a fixed fee and recognize them on a proportional performance basis. Werecognize revenue for professional services engagements billed on a time and materials basis as we deliver the services. We recognize revenues on all otherprofessional services engagements upon the earlier of the completion of the services deliverable or the expiration of the customer’s right to receive theservice. We recognize maintenance/support revenues ratably over the non-cancellable term of the support agreement. Initial maintenance/support terms aretypically one to three years and are renewable on an annual basis. We do not recognize revenue for agreements with rights of return, refundable fees, cancellation rights or substantive acceptance clauses until thesereturn, refund or cancellation rights have expired or acceptance has occurred. Our arrangements with resellers do not allow for any rights of return. Deferred revenue includes amounts received from customers in excess of revenue we recognize, and is comprised of deferred maintenance, serviceand other revenue. We recognize deferred revenues when we complete the service and over the terms of the arrangements, primarily ranging from one to threeyears. 35Table of ContentsIntangible Assets and GoodwillWe record the assets acquired and liabilities assumed in business combinations at their respective fair values at the date of acquisition, with anyexcess purchase price recorded as goodwill. Valuation of intangible assets and in-process research and development entails significant estimates andassumptions including, but not limited to, estimating future cash flows from product sales, developing appropriate discount rates, estimating probability ratesfor the continuation of customer relationships and renewal of customer contracts and approximating the useful lives of the intangible assets acquired. U.S.generally accepted accounting principles (“GAAP”) require that we not amortize intangible assets other than goodwill with an indefinite life until wedetermine their life as finite. We must amortize all other intangible assets over their useful lives. We currently amortize our acquired intangible assets withdefinite lives over periods ranging from one to nine years. Impairment of Intangible Assets and Long-Lived Assets In accordance with Financial Accounting Standards Board (“FASB”) ASC 350, we review and evaluate our long-lived assets for impairmentwhenever events or changes in circumstances indicate that we may not recover their net book value. When such factors and circumstances exist, includingthose noted above, we compare the assets’ carrying amounts against the estimated undiscounted cash flows we expect to generate with those assets over theirestimated useful lives. If the carrying amounts are greater than the undiscounted cash flows, we estimate the fair values of those assets by discounting theprojected cash flows. We record any excess of the carrying amounts over the fair values as impairments in that fiscal period. There has been no impairment ofintangible assets and long-lived assets for the periods presented. Goodwill represents the excess of the purchase price in a business combination over the fair value of net tangible and intangible assets acquired in abusiness combination. We test goodwill for impairment on an annual basis in the fourth fiscal quarter of each year, and between annual tests if indicators ofpotential impairment exist, using a fair-value-based approach. There has been no impairment of goodwill for the periods presented. See Notes 4 and 5 in theaccompanying consolidated financial statements for additional information regarding goodwill.Income TaxesWe account for income taxes using the liability method under ASC 740, Accounting for Income Taxes, which requires recognition of deferred taxassets and liabilities for the expected future tax consequences of events included in the financial statements. Under the liability method, we determinedeferred tax assets and liabilities based on the difference between the financial statement and tax bases of assets and liabilities using enacted tax rates ineffect in the years in which we expect the differences to reverse. We reduce deferred tax assets by a valuation allowance when it is more likely than not thatwe will not realize some component or all of the deferred tax assets.See Note 2 – Significant Account Policies in the accompanying consolidated financial statements for more information about Recent AccountingPronouncements.ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK We have operations in the United States and internationally, and we are exposed to market risks in the ordinary course of our business. These risksprimarily include interest rate, foreign exchange, inflation and counterparty risks, as well as risks relating to changes in the general economic conditions inthe countries where we conduct business. To reduce certain of these risks, we monitor the financial condition of our large clients and limit credit exposure byprincipally collecting in advance and setting credit limits as we deem appropriate. In addition, our investment strategy has been to invest in financialinstruments, including U.S. treasury securities and money market funds backed by United States Treasury Bills within the guidelines established under ourinvestment policy. We also make strategic investments in privately-held companies in the development stage. To date, we have not used derivativeinstruments to mitigate the impact of our market risk exposures. We have also not used, nor do we intend to use, derivatives for trading or speculativepurposes.ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATAThe financial statements and supplementary data required by this Item 8 are listed in Items 15(a)(1) and (2) of Part IV of this Report (Exhibits,Financial Statement Schedules). 36Table of ContentsREPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM ON INTERNAL CONTROL OVER FINANCIAL REPORTINGTo the Shareholders and Board of Directors ofAsure Software, Inc.Opinion on Internal Control over Financial ReportingWe have audited Asure Software Inc.’s (the “Company”) internal control over financial reporting as of December 31, 2017, based on criteria established inInternal Control-Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission. In our opinion, theCompany maintained, in all material respects, effective internal control over financial reporting as of December 31, 2017, based on criteria established inInternal Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission.We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (“PCAOB”), the consolidatedbalance sheets as of December 31, 2017 and 2016 and the related consolidated statements of income, shareholders’ equity, and cash flows for the years thenended of the Company and our report dated March 16, 2018 expressed an unqualified opinion on those financial statements.Explanatory Paragraph – Excluded SubsidiariesAs described in Management’s Report on Internal Control over Financial Reporting, management has excluded its wholly owned direct and indirectsubsidiaries, iSystems Intermediate HoldCo, Inc., iSystems LLC, evoPro Solutions, Inc., Compass HRM, Inc. and Associated Data Services, Inc., from itsassessment of internal control over financial reporting as of December 31, 2017 because these entities were acquired by the Company in purchase businesscombinations during 2017. We have also excluded iSystems Intermediate HoldCo, Inc., iSystems LLC, evoPro Solutions, Inc., Compass HRM, Inc. andAssociated Data Services, Inc. from our audit of internal control over financial reporting. These subsidiaries’ combined total assets and total revenuesrepresent approximately 39.5% and 18.3%, respectively, of the related consolidated financial statement amounts as of and for the year ended December 31,2017.Basis for OpinionThe Company’s management is responsible for maintaining effective internal control over financial reporting, and for its assessment of the effectiveness ofinternal control over financial reporting, included in the accompanying “Management Annual Report on Internal Control over Financial Reporting”. Ourresponsibility is to express an opinion on the Company’s internal control over financial reporting based on our audit. We are a public accounting firmregistered with the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and theapplicable rules and regulations of the Securities and Exchange Commission and the PCAOB.We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonableassurance about whether effective internal control over financial reporting was maintained in all material respects. Our audit of internal control over financialreporting included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing andevaluating the design and operating effectiveness of internal control based on the assessed risk. Our audit also included performing such other procedures aswe considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.Definition and Limitations of Internal Control over Financial ReportingA company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reportingand the preparation of financial statements for external purposes in accordance with accounting principles generally accepted in the United States ofAmerica. A company’s internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, inreasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance thattransactions are recorded as necessary to permit preparation of financial statements in accordance with accounting principles generally accepted in the UnitedStates of America, and that receipts and expenditures of the company are being made only in accordance with authorizations of management and directors ofthe company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of thecompany’s assets that could have a material effect on the financial statements.Because of the inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation ofeffectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that degree of compliancewith the policies or procedures may deteriorate. /s/ Marcum LLPMarcum LLP Irvine, CaliforniaMarch 16, 201837Table of ContentsITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE None. ITEM 9A. CONTROLS AND PROCEDURESEvaluation of Disclosure Control and Procedures Based on an evaluation under the supervision and with the participation of our management, our principal executive officer and principal financialofficer have concluded that our disclosure controls and procedures as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act were effective as ofDecember 31, 2017 to provide reasonable assurance that information required to be disclosed by us in reports that we file or submit under the Exchange Actis (i) recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission rules and forms and(ii) accumulated and communicated to our management, including our principal executive officer and principal financial officer, as appropriate to allowtimely decisions regarding required disclosure. Management’s Report on Internal Control over Financial Reporting Our management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in Rule 13a-15(f)under the Exchange Act). Management conducted an evaluation of the effectiveness of our internal control over financial reporting based on the criteria setforth in Internal Control – Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013Framework) (“COSO”). Based on our assessment, management has concluded that our internal control over financial reporting was effective as ofDecember 31, 2017 to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements in accordancewith U.S. generally accepted accounting principles. Our independent registered public accounting firm, Marcum LLP, has issued an audit report with respectto our internal control over financial reporting, which appears in Part II, Item 8 of this Annual Report on Form 10-K, and is incorporated herein by reference.Management has excluded its wholly owned direct and indirect subsidiaries, iSystems Intermediate HoldCo, Inc., iSystems LLC, evoPro Solutions,Inc., Compass HRM, Inc. and Associated Data Services, Inc., from its assessment of internal control over financial reporting as of December 31, 2017 becausethese entities were acquired by us in purchase business combinations during 2017. These subsidiaries’ combined total assets and total revenues representapproximately 39.5% and 18.3%, respectively, of the related consolidated financial statement amounts as of and for the year ended December 31, 2017.Asure Software, Inc.’s internal control over financial reporting as of December 31, 2017 has been audited by Marcum LLP, an independent registered publicaccounting firm, as stated in their report on internal control over financial reporting included in this report, which is incorporated herein by reference.There were no changes in our internal control over financial reporting during the year ended December 31, 2017 that have materially affected, or arereasonably likely to materially affect, our internal control over financial reporting. In designing and evaluating the disclosure controls and procedures and internal control over financial reporting, management recognizes that anycontrols and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving the desired control objectives. Inaddition, the design of disclosure controls and procedures and internal control over financial reporting must reflect the fact that there are resource constraintsand that management is required to apply judgment in evaluating the benefits of possible controls and procedures relative to their costs.38Table of ContentsPART IIIITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANTThe information required under this Item is incorporated by reference from our definitive proxy statement to be filed relating to our 2018 annualmeeting of shareholders.The following table sets forth information regarding our current executive officers as of March 16, 2018:Name Age PositionPatrick Goepel 55 Chief Executive OfficerJoe Karbowski 50 Chief Operating Officer/Chief Technical OfficerEyal Goldstein 42 Chief Revenue OfficerKelyn Brannon 59 Chief Financial OfficerPatrick Goepel was elected to our Board of Directors in August 2009. He was subsequently appointed as Interim Chief Executive Officer onSeptember 15, 2009 and became Chief Executive Officer as of January 1, 2010. Prior to joining Asure, he served as Chief Operating Officer of PatersonsGlobal Payroll. Previously, he was the President and Chief Executive Officer of Fidelity Investment’s Human Resource Services Division from 2006 to 2008;President and Chief Executive Officer of Advantec from 2005 to 2006; and Executive Vice President of Business Development and US Operations atCeridian from 1994 to 2005. A former board member of iEmployee, Mr. Goepel currently serves on the board of directors of APPD Investments and SafeGuardWorld International. Joe Karbowski was promoted to Chief Operating Officer and Chief Technical Officer in September 2016. He joined Asure in 2012 when weacquired PeopleCube, where he also served as Chief Technical Officer, evolving it from a startup he co-founded in 1999 to be a leader in the Agile Workplacemarket. With more than 25 years of experience in building commercial software companies, he is a featured speaker and has published numerous articles onsoftware development techniques and methodologies. Joe earned a Bachelor of Science degree in Computer Science from Michigan TechnologicalUniversity, Houghton.Eyal Goldstein joined Asure as Chief Revenue Officer in December 2016. Prior to joining Asure, Mr. Goldstein served as Chief Revenue Officer ofInsight Venture Partner’s FilmTrack, a global rights management platform, from 2013-2016. He previously served as Executive Vice President of DAZSystems, prior to DAZ he was Regional Vice President at Oracle Corp. and also served as Vice President at Ceridian Corporation. Mr. Goldstein earned aBachelor’s degree in English from University of Nevada, Las Vegas.Kelyn Brannon joined Asure as Chief Financial Officer in October 2017. Prior to joining Asure, Ms. Brannon held positions as a CFO as well as aCEO at several leading enterprises, including Amazon, Calypso Technology, Calix, and most recently, Arista Networks, where she served as CFO from 2013-2015. Brannon also held senior finance positions at Sun Microsystems, Lexmark International, and Ernst & Young, and is a member of the American Instituteof Certified Public Accountants. Ms. Brannon earned a Bachelor’s degree in Political Science from Murray State University.ITEM 11. EXECUTIVE COMPENSATIONThe information required under this Item is incorporated by reference from our definitive proxy statement to be filed relating to our 2018 annualmeeting of shareholders. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERSThe information required under this Item is incorporated by reference from our definitive proxy statement to be filed relating to our 2018 annualmeeting of shareholders.ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCEThe information required under this Item is incorporated by reference from our definitive proxy statement to be filed relating to our 2018 annualmeeting of shareholders. ITEM 14. PRINCIPAL ACCOUNTANT FEES AND SERVICESThe information required under this Item is incorporated by reference from our definitive proxy statement to be filed relating to our 2018 annualmeeting of shareholders. 39Table of ContentsPART IVITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES(a)Financial Statements and Financial Statements Schedules(1) Financial Statements:Report of Independent Registered Public Accounting FirmConsolidated Financial Statements Consolidated Balance Sheets as of December 31, 2017 and 2016 Consolidated Statements of Comprehensive Loss for the Years Ended December 31, 2017 and 2016 Consolidated Statements of Changes in Stockholders’ Equity for the Years Ended December 31, 2017 and 2016 Consolidated Statements of Cash Flows for the Years Ended December 31, 2017 and 2016 Notes to Consolidated Financial Statements (2) Financial Statement Schedules: All schedules for which provision is made in the applicable account regulation of the Securities and Exchange Commission are either not requiredunder the related instructions, are inapplicable or the required information is included elsewhere in the Consolidated Financial Statements and incorporatedherein by reference.(b)ExhibitsEXHIBITNUMBERDOCUMENT DESCRIPTION2.1Asset Purchase Agreement dated October 1, 2011 by and among Asure Software, Inc., ADI Software, LLC and ADI Time, LLC (1) 2.2Asset Purchase Agreement dated December 14, 2011 by and among Asure Software, Inc., ADI Legiant, LLC and WG Ross Corp. (2) 2.3Stock Purchase Agreement dated July 1, 2012 between Meeting maker Holding B.V. and PeopleCube Holding B.V. and Asure Software,Inc. (3) 2.4Code Purchase and Perpetual License Agreement dated October 9, 2012 between Asure Software, Inc. and FotoPunch, Inc. (4) 2.5Stock Purchase Agreement, dated March 18, 2016, by and among Asure Software, Inc., Mangrove Employer Services, Inc., the Persons listedthereto, and Richard S. Cangemi, as Stockholder Representative (20) 3.1Restated Certificate of Incorporation (5) 3.2Certificate of Amendment to the Restated Certificate of Incorporation (6) 3.3(Second) Certificate of Amendment to the Restated Certificate of Incorporation (7) 3.4Certificate of Amendment to the Certificate of Incorporation (8) 3.5Restated Certificate of Incorporation (9) 3.6Amended and Restated Bylaws (10) 40Table of Contents3.7Bylaw Amendment (11) 4.1Specimen Certificate for the Common Stock (12) 4.2Amended and Restated Rights Agreement, dated as of October 28, 2009 between Asure Software, Inc. and American Stock Transfer & TrustCompany (13) 4.3Amended and Restated Certificate of Designation of Series A Junior Participating Preferred Stock (13) 4.4Form of Rights Certificate (13) 4.5Registration Rights Agreement (1) 4.6Amended and Restated Registration Rights Agreement dated March 10, 2012 (14) 4.7Promissory Note dated October 2011 issued in connection with acquisition of certain assets from ADI Time, LLC (2) 4.8Letter Agreement from Patrick Goepel relating to forfeiture of option rights (2) 4.9Stock Option Agreement for Patrick Goepel (2) 4.10Secured Subordinated Promissory Note in the principal amount of $5,000,000 dated May 25, 2017 from Asure Software, Inc. to iSystemsHoldings, LLC (25) 4.11Subordinated Promissory Note in the principal amount of $1,500,000 dated May 25, 2017 from Asure Software, Inc. to Jonathan Gibbons,as Sellers’ Representative (25) 10.1†2009 Equity Plan, amended as of June 26, 2012 (15) 10.2†Amendment No. 3 to 2009 Equity Plan (15) 10.3†Form of Option Agreement under the 2009 Equity Plan (15) 10.4†Stock Purchase Agreement dated September 25, 2009 with Patrick Goepel (16) 10.5†Amended and Restated Employment Agreement dated July 2, 2011 with Patrick Goepel (2) 10.6†Employment Letter with Steve Rodriguez, dated as of August 15, 2011 (2) 10.7Fourth Amendment to Lease Agreement with WB One & Two LTD (17) 10.8Lease Agreement to Premises located at 200 Crossings Boulevard, Warwick, Rhode Island (2) 10.9Sixth Amendment to Lease Agreement with Wild Basin I & II Investors, LP (2) 10.10Form of Common Stock Purchase Agreement dated as of May 30, 2013 (18) 10.11Credit Agreement by and among Wells Fargo Bank, National Association, as Administrative Agent, the Lenders that are parties thereto asthe Lenders, and Asure Software, Inc., as Borrower, Dated as of March 20, 2014 (19) 10.12Guaranty and Security Agreement between Asure Software, Inc. and Wells Fargo Bank, National Association, dated March 20, 2014 (19) 10.13Asset Purchase Agreement dated March 18, 2016 by and between Mangrove COBRASource, Inc. and Asure COBRAsource, LLC (20) 10.14Amendment Number Five to Credit Agreement, dated as of March 21, 2016, by and among Wells Fargo Bank, National Association, asadministrative agent for the Lenders, each Lender party thereto, and Asure Software, Inc. (20) 41Table of Contents10.15Secured Subordinated Promissory Note, dated March 18, 2016, by and among Asure Software, Inc., Richard S. Cangemi, as StockholderRepresentative and attorney-in-fact for Richard S. Cangemi and Paul D. Zugay, as Principal Shareholders (21) 10.16Employee Stock Purchase Plan (22) 10.17Amendment Number Six to Credit Agreement, dated as of March 10, 2017, by and among Wells Fargo Bank, National Association, asadministrative agent for the Lenders, each Lender party thereto, and Asure Software, Inc. (23) 10.18Amendment Number Seven to Credit Agreement, dated as of March 20, 2017, by and among Wells Fargo Bank, National Association, asadministrative agent for the Lenders, each Lender party thereto, and Asure Software, Inc. (24) 10.19Equity Purchase Agreement, dated as of May 25, 2017, among Asure Software, Inc., iSystems Holdings, LLC and iSystems IntermediateHoldco, Inc. (25) 10.20Investor Rights Agreement dated as of May 25, 2017 by and between Asure Software, Inc., iSystems Holdings, LLC and each other Personwho becomes a party thereto pursuant to Section 13(f) thereof (25) 10.21Amended and Restated Credit Agreement, dated as of May 25, 2017, by and among the lenders identified on the signature pages thereof,Wells Fargo Bank, National Association, as administrative agent, and Asure Software, Inc. (25) 10.22Amendment No. 4 to the 2009 Equity Plan (26) 10.23Letter dated March 20, 2017 from Asure Software, Inc. to Richard S. Cangemi, as Stockholder Representative (11) 10.24†Form of Indemnification Agreement (27) 10.25†Executive Change in Control Severance Plan (27) 14Code of Business Conduct and Ethics (10) 21Subsidiaries of the Company* 23.1Consent of Marcum LLP* 31.1Certification pursuant to Section 302 of the Sarbanes-Oxley Act of 2002* 31.2Certification pursuant to Section 302 of the Sarbanes-Oxley Act of 2002* 32.1Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (furnished, notfiled)* 32.2Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (furnished, notfiled)* 101 The following materials from Asure Software, Inc.’s Annual Report on Form 10-K for the year ended December 31, 2017, formatted in XBRL(Extensible Business Reporting Language): (1) the Consolidated Balance Sheets, (2) the Consolidated Statements of Comprehensive Loss,(3) the Consolidated Statements of Cash Flows, and (4) Notes to Consolidated Financial Statements.†Management contract or compensatory plan or arrangement required to be filed as an Exhibit to the Annual Report on Form 10-K *Filed herewith42Table of Contents(1) Incorporated by reference to the Company’s Quarterly Report on Form 10-Q for the three months ended September 30, 2011 filed with the SEC onNovember 14, 2011.(2)Incorporated by reference to the Company’s Annual Report on Form 10-K for the year ended December 31, 2011 filed with the SEC on March 30,2012. (3) Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on July 6, 2012.(4) Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on October 15, 2012. (5) Incorporated by reference to the Company’s Quarterly Report on Form 10-Q for the three months ended October 31, 2004 filed with the SEC onDecember 15, 2004. (6) Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on December 29, 2009.(7)Incorporated by reference to Appendix C to the Company’s Proxy Statement filed with the SEC on May 23, 2012.(8)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on May 1, 2017.(9)Incorporated by reference to the Company’s Quarterly Report on Form 10-Q for the three months ended March 31, 2017 filed with the SEC on May 11,2017.(10) Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on September 27, 2012.(11)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on March 20, 2017.(12)Incorporated by reference to Exhibit 4.1 to the Company’s Registration Statement on Form S-3 filed with the SEC on December 13, 2012.(13)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on October 28, 2009.(14)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on March 12, 2012.(15) Incorporated by reference to the Company’s 2013 Proxy Statement filed with the SEC on April 30, 2013. (16) Incorporated by reference to the Company’s Current Report on Form 8-K/A filed with the SEC on September 28, 2009.(17) Incorporated by reference to the Company’s Quarterly Report on Form 10-Q for the three months ended March 31, 2010 filed with the SEC on May 17,2010.(18)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on June 5, 2013.(19)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on March 25, 2014.(20)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on March 22, 2016.(21)Incorporated by reference to the Company’s Annual Report on Form 10-K for the year ended December 31, 2015 filed with the SEC on March 30,2016. (22)Incorporated by reference to the Company’s Registration Statement on Form S-8 (No. 333-215097) filed with the SEC on December 14, 2016.(23)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on March 16, 2017.(24)Incorporated by reference to the Company’s Annual Report on Form 10-K for the year ended December 31, 2016 filed with the SEC on March 20,2017.(25)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on May 26, 2017.(26)Incorporated by reference to the Company’s Proxy Statement filed with the SEC on April 21, 2017. (27)Incorporated by reference to the Company’s Current Report on Form 8-K filed with the SEC on December 21, 2017.43Table of Contents Index To Financial Statements and Financial Statement Schedules (Item 15(a)(1) of Part IV) PAGE Report of Independent Registered Public Accounting FirmF - 1Financial Statements: Consolidated Balance Sheets as of December 31, 2017 and 2016F - 2Consolidated Statements of Comprehensive Loss for the Years Ended December 31, 2017 and 2016F - 3Consolidated Statements of Changes in Stockholders’ Equity for the Years Ended December 31, 2017 and 2016 F - 4Consolidated Statements of Cash Flows for the Years Ended December 31, 2017 and 2016F - 5Notes to the Consolidated Financial StatementsF - 6 44Table of Contents REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM To the Shareholders andBoard of Directorsof Asure Software, Inc.Opinion on the Financial Statements We have audited the accompanying consolidated balance sheets of Asure Software, Inc. (the “Company”) as of December 31, 2017 and 2016, the relatedconsolidated statements of comprehensive loss, changes in stockholders’ equity and cash flows for each of the two years in the period ended December 31,2017, and the related notes (collectively referred to as the “consolidated financial statements”). In our opinion, the consolidated financial statements presentfairly, in all material respects, the consolidated financial position of the Company as of December 31, 2017 and 2016, and the consolidated results of itsoperations and its cash flows for each of the two years in the period ended December 31, 2017, in conformity with accounting principles generally acceptedin the United States of America. We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (“PCAOB”), the Company’sinternal control over financial reporting as of December 31, 2017, based on the criteria established in Internal Control - Integrated Framework issued by theCommittee of Sponsoring Organizations of the Treadway Commission (COSO) in 2013 and our report dated March 16, 2018, expressed an unqualifiedopinion on the effectiveness of the Company’s internal control over financial reporting. Basis for Opinion These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s financialstatements based on our audits. We are a public accounting firm registered with the PCAOB and are required to be independent with respect to the Companyin accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB. We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audits to obtain reasonableassurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audits included performing proceduresto assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks.Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits also includedevaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financialstatements. We believe that our audits provide a reasonable basis for our opinion./s/ Marcum LLPMarcum LLPWe have served as the Company’s auditor since 2016.Irvine, CaliforniaMarch 16, 2018 F-1Table of ContentsASURE SOFTWARE, INC.CONSOLIDATED BALANCE SHEETS(Amounts in thousands) December 31,2017 December 31,2016 Assets Current assets: Cash and cash equivalents $27,792 $12,767 Accounts and note receivable, net of allowance for doubtful accounts of $425 and $338 at December 31,2017 and December 31, 2016, respectively 13,361 8,108 Inventory 509 487 Prepaid expenses and other current assets 2,588 1,256 Total current assets before funds held for clients 44,250 22,618 Funds held for clients 42,328 22,981 Total current assets 86,578 45,599 Property and equipment, net 5,217 1,878 Goodwill 77,348 26,259 Intangible assets, net 33,554 12,048 Other assets 614 39 Total assets $203,311 $85,823 Liabilities and stockholders’ equity Current liabilities: Current portion of notes payable $8,895 $5,455 Accounts payable 1,912 1,576 Accrued compensation and benefits 2,477 1,192 Other accrued liabilities 862 936 Deferred revenue 13,078 9,252 Total current liabilities before client fund obligations 27,224 18,411 Client fund obligations 42,328 22,981 Total current liabilities 69,552 41,392 Long-term liabilities: Deferred revenue 1,125 769 Notes payable, net of current portion and debt issuance cost 66,973 24,581 Other liabilities 1,887 835 Total long-term liabilities 69,985 26,185 Total liabilities 139,537 67,577 Commitments (Note 13) Stockholders’ equity: Preferred stock, $.01 par value; 1,500 shares authorized; none issued or outstanding - - Common stock, $.01 par value; 22,000 and 11,000 shares authorized; 12,876 and 8,901 shares issued,12,492 and 8,517 shares outstanding at December 31, 2017 and December 31, 2016, respectively 129 89 Treasury stock at cost, 384 shares at December 31, 2017 and December 31, 2016 (5,017) (5,017)Additional paid-in capital 346,322 295,044 Accumulated deficit (277,597) (271,875)Accumulated other comprehensive income (loss) (63) 5 Total stockholders’ equity 63,774 18,246 Total liabilities and stockholders’ equity $203,311 $85,823 The accompanying notes are an integral part of these consolidated financial statements.F-2Table of ContentsASURE SOFTWARE, INC.CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS(Amounts in thousands, except share and per share data) FOR THETWELVE MONTHS ENDEDDECEMBER 31, 2017 2016 Revenues: Cloud revenue $39,267 $20,606 Hardware revenue 4,703 3,795 Maintenance and support revenue 4,453 4,566 On premise software license revenue 1,392 2,218 Professional services revenue 4,627 4,357 Total revenues 54,442 35,542 Cost of Sales 12,619 8,117 Gross margin 41,823 27,425 Operating expenses Selling, general and administrative 33,887 21,048 Research and development 4,459 2,897 Amortization of intangible assets 4,477 2,253 Total operating expenses 42,823 26,198 Income (loss) from operations (1,000) 1,227 Other income (loss) Interest expense and other (4,626) (2,010)Total other loss, net (4,626) (2,010) Loss from operations before income taxes (5,626) (783)Income tax provision (96) (189)Net loss $(5,722) $(972)Other comprehensive income (loss): Foreign currency translation (loss) gain (68) 83 Other comprehensive loss $(5,790) $(889) Basic and diluted net loss per share Basic $(0.53) $(0.15)Diluted $(0.53) $(0.15)Weighted average basic and diluted shares Basic 10,891,000 6,533,000 Diluted 10,891,000 6,533,000 The accompanying notes are an integral part of these consolidated financial statements.F-3Table of ContentsASURE SOFTWARE, INC.CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY(Amounts in thousands) Common Common Additional Other Total Stock Stock Treasury Paid-in Accumulated Comprehensive Stockholders’ Outstanding Amount Stock Capital Deficit Income (Loss) Equity BALANCE ATDECEMBER 31, 2015 6,290 $67 $(5,017) $279,649 $(270,903) $(78) $3,718 Share basedcompensation 226 226 Stock issued uponoption exercise 278 3 741 744 Stock issued, net ofissuance cost 1,949 19 14,428 14,447 Net loss (972) (972)Other comprehensiveincome 83 83 BALANCE ATDECEMBER 31, 2016 8,517 $89 (5,017) 295,044 (271,875) 5 18,246 Share basedcompensation 593 593 Stock issued uponoption exercise 80 - 445 445 Stock issued, net ofissuance cost 3,895 40 50,240 50,280 Net loss (5,722) (5,722)Other comprehensiveincome (68) (68)BALANCE ATDECEMBER 31, 2017 12,492 $129 $(5,017) $346,322 $(277,597) $(63) $63,774 The accompanying notes are an integral part of these consolidated financial statements. F-4Table of ContentsASURE SOFTWARE, INC.CONSOLIDATED STATEMENTS OF CASH FLOWS(Amounts in thousands) FOR THETWELVE MONTHS ENDEDDECEMBER 31, 2017 2016 CASH FLOWS FROM OPERATING ACTIVITIES: Net loss $(5,722) $(972)Adjustments to reconcile net loss to net cash used in operations: Depreciation and amortization 6,058 3,613 Provision for doubtful accounts 495 265 Share-based compensation 593 226 Other - 94 Changes in operating assets and liabilities: Accounts receivable (4,096) (3,401)Inventory (17) 297 Prepaid expenses and other assets (1,325) 233 Accounts payable (254) (1,104)Accrued expenses and other long-term obligations 1,589 466 Deferred revenue 2,643 (1,729) Net cash used in operating activities (36) (2,012) CASH FLOWS FROM INVESTING ACTIVITIES: Acquisitions net of cash acquired (45,390) (12,000)Purchases of property and equipment (1,400) (436)Software capitalization costs (1,658) - Collection of note receivable - 223 Restricted cash 200 - Net change in funds held for clients (10,244) (6,562) Net cash used in investing activities (58,492) (18,775) CASH FLOWS FROM FINANCING ACTIVITIES: Proceeds from notes payable 45,777 18,413 Payments on notes payable (8,973) (7,233)Debt financing fees (1,433) (438)Payments on capital leases (131) (197)Net proceeds from issuance of common stock 28,002 15,192 Net change in client fund obligations 10,299 6,562 Net cash provided by financing activities 73,541 32,299 Effect of foreign exchange rates 12 97 Net increase (decrease) in cash and cash equivalents 15,025 11,609 Cash and cash equivalents at beginning of period 12,767 1,158 Cash and cash equivalents at end of period $27,792 $12,767 SUPPLEMENTAL INFORMATION: Cash paid for: Interest $3,466 $1,415 Income taxes 23 - Non-cash Investing and Financing Activities: Subordinated notes payable –acquisitions 9,193 6,000 Equity issued in connection with acquisitions 22,353 - The accompanying notes are an integral part of these consolidated financial statements. F-5Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) NOTE 1 - THE COMPANYAsure Software, Inc. (“Asure”, the “Company”, “we” and “our”), a Delaware corporation, is a provider of cloud-based software-as-a-service (“SaaS”)time and labor management and Agile Workplace management solutions that enable organizations to manage their office environments as well as theirhuman resource and payroll processes effectively and efficiently. We develop, markets, sells and supports its offerings worldwide through its principal officein Austin, Texas and through additional offices in Tampa, Florida, Traverse City, Michigan, Burlington, Vermont, and London, United Kingdom.NOTE 2 - SIGNIFICANT ACCOUNTING POLICIESBASIS OF PRESENTATIONWe have prepared our consolidated financial statements in accordance with U.S. generally accepted accounting principles and has included theaccounts of its wholly owned subsidiaries. We have eliminated all significant intercompany transactions and balances in consolidation. We have madecertain reclassifications to the prior year’s consolidated financial statements to conform to the current year presentation. SEGMENTSThe chief operating decision maker is Asure’s Chief Executive Officer who reviews financial information presented on a company-widebasis. Accordingly, in accordance with Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 280, we determinedthat it has a single reporting segment and operating unit structure.USE OF ESTIMATESPreparation of the consolidated financial statements in conformity with U.S. generally accepted accounting principles requires management to makeestimates and assumptions that affect the reported amounts of the assets and liabilities, the disclosure of contingent assets and liabilities at the date of theconsolidated financial statements and the reported amounts of revenues and expenses during the reporting period. These estimates are subjective in natureand involve judgments that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities at fiscal year end and thereported amounts of revenues and expenses during the fiscal year. The more significant estimates made by management include the valuation allowance forthe gross deferred tax assets, useful lives of fixed assets, the determination of the fair value of its long-lived assets, and the fair value of assets acquired andliabilities assumed during acquisitions. We base our estimates on historical experience and on various other assumptions its management believes reasonableunder the given circumstances. These estimates could be materially different under different conditions and assumptions. Additionally, the actual amountscould differ from the estimates made. Management periodically evaluates estimates used in the preparation of the consolidated financial statements forcontinued reasonableness. We make appropriate adjustments, if any, to the estimates used prospectively based upon such periodic evaluation.CONTINGENCIESAlthough we have been, and in the future may be, the defendant or plaintiff in various actions arising in the normal course of business, as ofDecember 31, 2017, we were not party to any pending legal proceedings.LIQUIDITY AND GOING CONCERN As of December 31, 2017, our principal sources of liquidity consisted of approximately $27,792 of cash and cash equivalents, future cash generatedfrom operations and $5,000 available for borrowing under our Wells Fargo revolver discussed in Note 6 – Notes Payable. We believe that we have and/or willgenerate sufficient cash for our short- and long-term needs, including meeting the requirements of our term loan, and the related debt covenant requirements.We continue to seek reductions in our expenses as a percentage of revenue on an annual basis and thus may utilize our cash balances in the short-term toreduce long-term costs. Based on current internal projections, we believe that we have and/or will generate sufficient cash for our operational needs,including any required debt payments, for at least the next twelve months from the issuance of the consolidated financial statements.F-6Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)In February 2017, we filed a shelf registration statement on Form S-3 with the SEC to sell, from time to time, in one or more offerings, up to $75,000of our common stock, preferred stock, warrants, debt securities, subscription rights, and units. In April 2017, the shelf registration statement was declaredeffective by the SEC. Under this shelf registration statement, in June 2017 we completed an underwritten public offering of 2,185,000 shares of commonstock at the public offering price of $13.50 per share, which includes 285,000 shares sold pursuant to the exercise of the underwriters’ over-allotment option.We recognized net proceeds of $27,800, after deducting the underwriting discounts and commissions and other estimated offering expenses.In May 2017, we entered into an amended and restated credit agreement (the “Restated Credit Agreement”) with Wells Fargo Bank, N. A., asadministrative agent, and the lenders that are parties thereto, amending and restating the terms of the Credit Agreement dated as of March 2014, as amended.The Restated Credit Agreement provides for an increase in the aggregate principal amount of total commitments from approximately $32,714 to$75,000. This increase includes an additional term loan commitment of approximately $40,286 and an additional revolver commitment of $2,000. The termloan consists of a $35,000 “First Out Loan Obligation” funded by Wells Fargo as administrative agent, and a $35,000 “Last Out Loan Obligation” funded byWells Fargo’s syndicate partner, Goldman Sachs. The Restated Credit Agreement amends the applicable margin rates for determining the interest rate payable on outstanding First Out and Last Outloan obligations as follows: Leverage Ratio First Out BaseRate Margin First Out LIBORRate Margin Last Out BaseRate Margin Last Out LIBORRate Margin< 3.25:1 2.00 Percentage Points 3.00 Percentage Points 7.00 Percentage Points 8.00 Percentage Points> 3.25:1 2.50 Percentage Points 3.50 Percentage Points 7.50 Percentage Points 8.50 Percentage Points The outstanding principal amount of the term loan is payable in equal installments of $875 beginning on September 30, 2017 and the last day ofeach fiscal quarter thereafter. The outstanding principal balance and all accrued and unpaid interest on the term loan is due on May 25, 2022.The Restated Credit Agreement also: · amends our leverage ratio covenant to increase the maximum ratio to 5.75:1 at June 30, 2017, stepping down to 3.25:1 at June 30, 2020 andeach quarter-end thereafter; · amends our fixed charge coverage ratio to be not less than 1.35:1 at June 30, 2017 and September 30, 2017, not less than 1.45:1 at December31, 2017, and not less than 1.50:1 beginning with the quarter ending March 31, 2018 and each quarter-end thereafter; and · adds a Trailing Twelve Months (“TTM”) recurring revenue covenant, requiring software-as-a-service, hardware-as-a-service and cloudsubscription and maintenance support revenues to be at least $41,000 at June 30, 2017 and stepping up to $60,500 at June 30, 2022 and eachquarter-end thereafter.As of December 31, 2017, we were in compliance with all covenants and all payments remain current. We expect to be in compliance or be able toobtain compliance through debt repayments with available cash on hand or cash we expect to generate from the ordinary course of operations over the nexttwelve months. Management is focused on growing our existing product offering, as well as our customer base, to increase our recurring revenues. We have madeand will continue to explore additional strategic acquisitions. We expect to fund any future acquisitions with equity, available cash, future cash fromoperations, or debt from outside sources. We cannot assure that we can grow our cash balances or limit our cash consumption and thus maintain sufficient cash balances for our plannedoperations or future acquisitions. Future business demands may lead to cash utilization at levels greater than recently experienced. We will need to raiseadditional capital in the future. However, we cannot assure that we will be able to raise additional capital on acceptable terms, or at all. In our evaluation ofthe Company’s ability to continue as a going concern in accordance with ASU 2014-15, we have considered factors such as the Company’s historical andforecasted results of operations and cash flows from operations, and we believe that substantial doubt regarding the Company’s ability to continue as a goingconcern is not probable. Subject to the foregoing, management believes that we have sufficient capital and liquidity to fund and cultivate the growth of ourcurrent and future operations for at least the next twelve months from the issuance of these consolidated financial statements and to maintain compliancewith the terms of our debt agreements and related covenants or to obtain compliance through debt repayments made with the available cash on hand oranticipated for receipt in the ordinary course of operations.F-7Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) CASH AND CASH EQUIVALENTSCash and cash equivalents include cash deposits and highly liquid investments with an original maturity of three months or less when purchased.FUNDS HELD FOR CLIENTSFunds held for clients represent assets that, based upon the Company’s intent, are restricted for use solely for the purposes of satisfying theobligations to remit funds relating to the Company’s payroll and payroll tax filing services, which are classified as client fund obligations onour consolidated balance sheets. Funds held for clients are held in demand deposit accounts at major financial institutions and are classified as a current asseton our consolidated balance sheets since these funds are held solely for the purposes of satisfying the client fund obligations.Client fund obligations represent the Company’s contractual obligations to remit funds to satisfy clients’ payroll and tax payment obligations andare recorded on the consolidated balance sheets at the time that the Company impounds funds from clients. The client fund obligations represent liabilitiesthat will be repaid within one year of the balance sheet date. The Company has reported client fund obligations as a current liability on the consolidatedbalance sheets totaling $42,328 and $22,981 as of December 31, 2017 and December 31, 2016, respectively. The Company has classified funds held forclients as a current asset since these funds are held solely for the purposes of satisfying client funds obligations. The Company has reported cash flowsrelated to purchases, sales and maturities of corporate and client funds marketable securities on a gross basis in the investing section of the statements ofconsolidated cash flows. The Company has reported cash flows related to client fund investments with original maturities of ninety days or less on a net basiswithin the net increase in restricted cash and cash equivalents and other restricted assets held to satisfy client fund obligations in the investing section of thestatements of consolidated cash flows. The Company has reported cash flows related to cash received from and paid on behalf of clients on a net basis withinthe net increase in client fund obligations in the financing activities section of the statements of consolidated cash flows. FAIR VALUE OF FINANCIAL INSTRUMENTSWe apply the authoritative guidance on fair value measurements for financial assets and liabilities that are measured at fair value on a recurringbasis, and non-financial assets and liabilities such as goodwill, intangible assets and property and equipment that are measured at fair value on a non-recurring basis.CONCENTRATION OF CREDIT RISKWe grant credit to customers in the ordinary course of business. We limit concentrations of credit risk related to our trade accounts receivable due toour large number of customers, including third-party resellers, and their dispersion across several industries and geographic areas. We perform ongoing creditevaluations of our customers and maintain reserves for potential credit losses. We require advanced payments or secured transactions when deemed necessary. We review potential customers’ credit ratings to evaluate customers’ ability to pay an obligation within the payment term, which is usually net thirtydays. If we receive reasonable assurance of payment and know of no barriers to legally enforce the payment obligation, we may extend credit to customers.We place accounts on “Credit Hold” if a placed order exceeds the credit limit or sooner if circumstances warrant. We follow our credit policy consistentlyand routinely monitor our delinquent accounts for indications of uncollectability. ALLOWANCE FOR DOUBTFUL ACCOUNTSWe maintain an allowance for doubtful accounts at an amount we estimate to be sufficient to provide adequate protection against losses resultingfrom extending credit to our customers. We base this allowance, in the aggregate, on historical collection experience, age of receivables and generaleconomic conditions. The allowance for doubtful accounts also considers the need for specific customer reserves based on the customer’s paymentexperience, credit-worthiness and age of receivable balances. Our bad debts have not been material and have been within management expectations. F-8Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)The following table summarizes the annual changes in our allowance for doubtful accounts: Balance at December 31, 2015 $145 Provision for doubtful accounts receivable 265 Write-off of uncollectible accounts receivable (72)Balance at December 31, 2016 $338 Provision for doubtful accounts receivable 495 Write-off of uncollectible accounts receivable (408)Balance at December 31, 2017 $425 INVENTORY Inventory consists of finished goods and is stated at the lower of cost or net realizable value, cost being determined using the first-in, first-outmethod. Inventory includes purchased LCD panels and a full range of biometric and card recognition clocks that we sell as part of our workforce andworkspace management solutions. We routinely assess our on-hand inventory for timely identification and measurement of obsolete, slow-moving orotherwise impaired inventory. PROPERTY AND EQUIPMENTWe record property and equipment, including software, furniture and equipment, at cost less accumulated depreciation. We record depreciationusing the straight-line method over the estimated economic useful lives of the assets, which range from two to five years. Property and equipment alsoincludes leasehold improvements and capital leases which we record at cost less accumulated amortization. We record amortization of leaseholdimprovements and capital leases using the straight-line method over the shorter of the lease term or over the life of the respective assets, as applicable. Werecognize gains or losses related to retirements or disposition of fixed assets in the period incurred. We expense repair and maintenance costs as incurred. Weperiodically review the estimated economic useful lives of our property and equipment and make adjustments, if necessary, according to the latestinformation available.BUSINESS COMBINATIONSWe have accounted for our acquisitions using the acquisition method of accounting based on ASC 805—Business Combinations, which requiresrecognition and measurement of all identifiable assets acquired and liabilities assumed at their full fair value as of the date we obtain control. We havedetermined the fair value of assets acquired and liabilities assumed based upon our estimates of the fair values of assets acquired and liabilities assumed inthe acquisitions. Goodwill represents the excess of the purchase price over the fair value of the net tangible and identifiable intangible assets acquired. Whilewe have used our best estimates and assumptions to measure the fair value of the identifiable assets acquired and liabilities assumed at the acquisition date,our estimates are inherently uncertain and subject to refinement. As a result, during the measurement period, not to exceed one year from the date ofacquisition, any changes in the estimated fair values of the net assets recorded for the acquisitions will result in an adjustment to goodwill. Upon theconclusion of the measurement period or final determination of the values of assets acquired or liabilities assumed, whichever comes first, we record anysubsequent adjustments to our consolidated statements of comprehensive loss. GOODWILL AND OTHER INTANGIBLE ASSETSGoodwill represents the excess of the purchase price in a business combination over the fair value of net tangible and intangible assets acquired in abusiness combination. We test goodwill for impairment on an annual basis in the fourth fiscal quarter of each year, and between annual tests if indicators ofpotential impairment exist, by first assessing qualitative factors to determine whether it is necessary to perform the two-step goodwill impairment test. Ifdetermined to be necessary, the two-step impairment test should be used to identify any potential impairment and measure an impairment loss, if any. Stepone of the impairment test consists of comparing the fair value of the reporting unit with the aggregate carrying value, including goodwill. If the carryingvalue of a reporting unit exceeds the reporting unit’s fair value, step two must be performed to determine the amount, if any, of the goodwill impairment. Wetested goodwill using the qualitative factors during 2017 and 2016. There has been no impairment of goodwill for the periods presented. See Notes 4 and 5for additional information regarding goodwill. We amortize intangible assets not considered to have an indefinite useful life using the straight-line methodover their useful lives. We currently amortize our acquired intangible assets with definite lives over periods ranging from one to nine years. Each reportingperiod, we evaluate the estimated remaining useful life of intangible assets and assess whether events or changes in circumstances warrant a revision to theremaining period of amortization or indicate that impairment exists. We have not identified any impairments of finite-lived intangible assets during any ofthe periods presented. See Note 5 – Goodwill and Other Intangible Assets for additional information regarding intangible assets. F-9Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) IMPAIRMENT OF LONG-LIVED ASSETSIn accordance with ASC 350, we review and evaluates our long-lived assets for impairment whenever events or changes in circumstances indicatethat we may not recover their net book value. When such factors and circumstances exist, we compare the assets’ carrying amounts against the estimatedundiscounted cash flows to be generated by those assets over their estimated useful lives. If the carrying amounts are greater than the undiscounted cashflows, we estimate the fair values of those assets by discounting the projected cash flows. We record any excess of the carrying amounts over the fair valuesas impairments in that fiscal period. We have identified no impairment of long-lived assets during any of the periods presented.ORIGINAL ISSUE DISCOUNTSWe recognize original issue discounts, when incurred on the issuance of debt, as a reduction of the current loan obligations that we amortize tointerest expense over the life of the related indebtedness using the effective interest rate method. We record the amortization as interest expense –amortization of OID in the Consolidated Statements of Comprehensive Loss. At the time of any repurchases or retirements of related debt, we will write off theremaining amount of net original issue discounts and include them in the calculation of gain/(loss) on retirement in the consolidated statements ofcomprehensive loss. REVENUE RECOGNITIONOur revenues consist of software-as-a-service (“SaaS”) offerings, time-based software subscriptions, and perpetual software license sale arrangementsthat also, typically, include hardware, maintenance/support and professional services elements. We recognize revenue when persuasive evidence of anarrangement exists, delivery has occurred, the fee is fixed or determinable and collectability is probable. Software and software-related elements arerecognized in accordance with ASC 985-605 Software Revenue Recognition. We recognized non-software revenue elements in accordance with ASC 605-25Revenue Recognition Multiple-Element Arrangements. Since we currently offer our software solutions under either a perpetual license, time-basedsubscription or SaaS model, revenue recognition timing varies based on which form of software rights the customer purchases. SaaS arrangements and time-based software subscriptions typically have an initial term ranging from one to three years and are renewable on anannual basis. A typical SaaS arrangement will also include hardware, setup and implementation services. We allocate the value of the SaaS arrangement toeach separate unit of accounting based on vendor-specific objective evidence (“VSOE”) of selling price, when it exists, third-party evidence of selling pricefor like services or best estimated selling price. Revenue allocated to the SaaS/software subscription element is recognized ratably over the non-cancellableterm of the SaaS/subscription service. We recognize revenue allocated to other units of accounting included in the arrangement as outlined in the paragraphsbelow.We typically sell perpetual software licenses in multiple-element arrangements that include hardware, maintenance/support and professionalservices. We generally recognize software license revenues, determined under the residual method, on the date we deliver the product to the customer ifVSOE of fair value exists for all undelivered elements of the software arrangement. If VSOE of fair value does not exist for an undelivered element, we deferthe entire software arrangement and recognize it ratably over the remaining non-cancellable maintenance term after we have delivered all other undeliveredelements. We base VSOE of fair value for our maintenance, training and installation services on the prices charged for these services when sold separately. Werecognize revenue allocated to hardware, maintenance and services elements included in the arrangement as outlined below. Hardware devices sold to customers (typically time clock, LCD panel and other peripheral devices) are not essential to the functionality of thesoftware and as such we treat them as non-software elements for revenue recognition purposes. We recognize hardware revenue when title passes to thecustomer, typically the date we ship the hardware. If we sell hardware under a hardware-as-a-service (“HaaS”) arrangement, title to the hardware remains withAsure and we recognize hardware usage revenue ratably over the non-cancellable term of the hardware service delivery, typically one year. Our professional services offerings which typically include data migration, set up, training, and implementation services are also not essential to thefunctionality of our products, as third parties or customers themselves can perform these services. Set up and implementation services typically occur at thestart of the software arrangement while certain other professional services, depending on the nature of the services and customer requirements, may occurseveral months later. We can reasonably estimate professional services performed for a fixed fee and recognize this on a proportional performance basis. Werecognize revenue for professional services engagements billed on a time and materials basis as we deliver the services. We recognize revenues on all otherprofessional services engagements upon the earlier of the completion of the services deliverable or the expiration of the customer’s right to receive theservice. F-10Table of Contents ASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)We recognize maintenance/support revenues ratably over the non-cancellable term of the support agreement. Initial maintenance/support terms aretypically one to three years and are renewable on an annual basis. We do not recognize revenue for agreements with rights of return, refundable fees, cancellation rights or substantive acceptance clauses until thesereturn, refund or cancellation rights have expired or acceptance has occurred. Our arrangements with resellers do not allow for any rights of return. Deferred revenue includes amounts received from customers in excess of revenue recognized, and is comprised of deferred maintenance, service andother revenue. We recognize deferred revenues when we complete the service and over the terms of the arrangements, primarily ranging from one to threeyears.ADVERTISING COSTSWe expense advertising costs as we incur them. Advertising expenses were $65 and $109 for 2017 and 2016, respectively. We recorded theseexpenses as part of sales and marketing expenses on our Consolidated Statements of Comprehensive Loss.LEASE OBLIGATIONSWe recognize its lease obligations with scheduled rent increases over the term of the lease on a straight-line basis. Accordingly, we charge the totalamount of base rentals over the term of our leases to expense on a straight-line method, recording the amount of rental expense in excess of lease payments asa deferred rent liability. As of December 31, 2017 and 2016, we had $125 and $0 deferred rent liabilities. We also recognize capital lease obligations andrecord the underlying assets and liabilities on our Consolidated Balance Sheets. As of December 31, 2017 and 2016, we had $24 and $163 in capital leaseobligations, respectively. FOREIGN CURRENCY TRANSLATIONWe measure the financial statements of our foreign subsidiaries using the local currency as the functional currency. Accordingly, we translate theassets and liabilities of these foreign subsidiaries at current exchange rates at each balance sheet date. We record translation adjustments arising from thetranslation of net assets located outside of the United States into United States dollars in accumulated other comprehensive loss as a separate component ofstockholders’ equity. We translate income and expenses from the foreign subsidiaries using monthly average exchange rates. We include net gains and lossesresulting from foreign exchange transactions in other income and expenses, which were not significant in 2017and 2016. INCOME TAXES We account for income taxes using the liability method under ASC 740, Accounting for Income Taxes, which requires recognition of deferred taxassets and liabilities for the expected future tax consequences of events included in the financial statements. Under the liability method, we determinedeferred tax assets and liabilities based on the difference between the financial statement and tax bases of assets and liabilities using enacted tax rates ineffect in the years in which we expect the differences to reverse. We reduce deferred tax assets by a valuation allowance when it is more likely than not thatwe will not realize some component or all of the deferred tax assets. SHARE BASED COMPENSATION We adopted Statement ASC 718 effective August 1, 2005, using the modified prospective application transition method. The modified prospectiveapplication method requires that companies recognize compensation expense on stock-based payment awards that are modified, repurchased or cancelledafter the effective date. We estimate the fair value of each award granted from our stock option plan at the date of grant using the Black-Scholes optionpricing model. During 2017 and 2016, we granted 575,000 and 454,000 stock options, respectively.As of December 31, 2017, we expect to recognize $1,362 of unrecognized compensation costs related to non-vested option grants over the course ofthe following three years. We issued 80,000 shares of common stock related to exercises of stock options granted from our stock option plan for 2017 and 278,000 shares in2016.F-11Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) RECENT ACCOUNTING PRONOUNCEMENTS Recently Adopted StandardsIn July 2015, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 2015-11, “Simplifying theMeasurement of Inventory”. Inventory within the scope of this update is required to be measured at the lower of its cost or net realizable value, with netrealizable value being the estimated selling price in the ordinary course of business, less reasonably predictable costs of completion, disposal, andtransportation. This ASU is effective prospectively for fiscal years and interim periods beginning after December 15, 2016, with early adoption permitted. Weadopted the provisions of ASU 2015-11 on January 1, 2017. This adoption did not have any impact on our consolidated financial statements.In March 2016, the FASB issued ASU 2016-09, “Compensation – Stock Compensation (Topic 718): Improvements to Employee Share-BasedPayment Accounting.”. The purpose of ASU 2016-09 is to simplify the accounting for share-based payment transactions, including the income taxconsequences, classification of awards as either equity or liabilities, and classification of such activity on the statement of cash flows. ASU 2016-09 iseffective for fiscal years beginning after December 15, 2016, including interim periods within that year. Prospective, retrospective, or modified retrospectiveapplication may be used dependent on the specific requirements of the amendments within ASU 2016-09. Effective January 1, 2017, the Company adoptedASU 2016-09 on a prospective basis. As such, prior periods have not been adjusted.In January 2017, the FASB issued ASU 2017-04, “Simplifying the Test for Goodwill Impairment (Topic 350)”, which eliminates Step 2 from thegoodwill impairment test. ASU 2017-04 is effective for annual and interim periods in fiscal years beginning after December 15, 2019. Early adoption ispermitted for interim or annual goodwill impairment tests performed after January 1, 2017 and should be applied prospectively. We adopted the provisions ofASU 2017-04 on January 1, 2017. The adoption did not have any impact on our consolidated financial statements.In January 2017, the FASB issued ASU No. 2017-01, “Business Combinations (Topic 806): Clarifying the Definition of a Business”, which providesguidance in evaluating whether transactions should be accounted for as acquisitions (or disposals) of assets or businesses. The definition of a business affectsmany areas of accounting, including acquisitions, disposals, goodwill, and consolidation. The guidance is effective for public companies for fiscal yearsbeginning after December 15, 2017. We adopted this standard early as of January 1, 2017 as permitted under the standard. The adoption did not have anyimpact on our consolidated financial statements.Standards Yet To Be AdoptedIn May 2014, the FASB issued ASU 2014-09, Revenue from Contracts with Customers (Topic 606) (“ASU 2014-09”). ASU 2014-09 supersedes amajority of existing revenue recognition guidance under US GAAP, and requires companies to recognize revenue when it transfers goods or services to acustomer in an amount that reflects the consideration to which a company expects to be entitled. Companies may need to apply more judgment andestimation techniques or methods while recognizing revenue, which could result in additional disclosures to the financial statements. In addition, in March2016, April 2016, May 2016 and December 2016 the FASB issued ASU 2016-08, Revenue from Contracts with Customers (Topic 606): Principal versusAgent Considerations (Reporting Revenue Gross versus Net) (“ASU 2016-08”), ASU 2016-10, Revenue from Contracts with Customers (Topic 606):Identifying Performance Obligations and Licensing (“ASU 2016-10”), ASU 2016-12, Revenue from Contracts with Customers (Topic 606): Narrow-ScopeImprovements and Practical Expedients (“ASU 2016-12”) and ASU 2016-20, Technical Corrections and Improvements to Topic 606, Revenue from Contractswith Customers (“ASU 2016-20”), respectively, to amend certain guidance in ASU 2014-09. Topic 606 allows for either a retrospective or cumulative effecttransition method. ASU 2014-09 was originally effective for fiscal years beginning after December 15, 2016. In July 2015, the FASB approved a one-yeardeferral of ASU 2014-09 and all amendments to it, with a new effective date for fiscal years beginning after December 15, 2017 with early adoption permittedas of the original effective date.We plan to adopt ASU 2014-09, as well as other clarifications and technical guidance issued by the FASB related to this new revenue standard, onJanuary 1, 2018. We have developed our plan for implementing the new standard, which includes, but is not limited to, identifying contract populations and“in scope” customer contracts, identifying performance obligations in those customer contracts, and evaluating any impact of variable consideration. TheCompany has evaluated the transition methods and will likely apply the modified retrospective transition method, which would result in an adjustment toretained earnings for the cumulative effect, if any, of applying the standard to contracts that are not completed at the date of initial application. Under thismethod, we would not restate the prior financial statements presented, therefore the new standard requires us to provide additional disclosures of the amountby which each financial statement line item is affected in the current reporting period during 2018, as compared to the guidance that was in effect before thechange, and an explanation of the reasons for significant changes, if any.F-12Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONDENSED CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data unless otherwise noted) The impact that the new revenue recognition standard will have on our consolidated financial statements and disclosures has not yet been fullyassessed. However, we do not expect the provisions of the new standard to have a material effect on the timing or amount of revenue we recognize. Ourassessment also includes determining the impact the new standard may have on the revenue reporting processes, including disclosures, ensuring internalcontrols will operate effectively with the new standard and performing gap analyses on collected data and determining the relative accounting positionswhere applicable. Included in our assessment of the new standard, is the potential impact on sales commissions and the term over which they will amortize.In February 2016, the FASB issued ASU No. 2016-02, “Leases (Topic 842)”. The core principle of the standard is that a lessee should recognize theassets and liabilities that arise from leases. A lessee should recognize in its statement of financial position a liability to make lease payments (the leaseliability) and a right-of-use asset representing its right to use the underlying asset for the lease term. We will be required to adopt the new standard in the firstquarter of 2019. We are currently evaluating the impact ASU 2016-02 will have on our consolidated financial statements.In August 2016, the FASB issued ASU 2016-15, “Statement of Cash Flows (Topic 230) Classification of Certain Cash Receipts and Cash Payments”which eliminates the diversity in practice related to eight cash flow classification issues. This ASU is effective for fiscal years beginning after December 15,2017, with early adoption permitted. The adoption of this accounting standard did not have a material impact on our financial position, results of operations,cash flows, or presentation thereof.In November 2016, the FASB issued ASU 2016-18, “Statement of Cash Flows (Topic 230): Restricted Cash,” which requires the change in restrictedcash or cash equivalents to be included with other changes in cash and cash equivalents in the statement of cash flows. The ASU is effective for fiscal yearsbeginning after December 15, 2017, with early adoption permitted. The adoption of this accounting standard did not have a material impact on our financialposition, results of operations, cash flows, or presentation thereof.In May 2017, the FASB issued ASU 2017-09, “Compensation – Stock Compensation (Topic 718) Scope of Modification Accounting,” whichclarifies when to account for a change in the terms or conditions of a share-based payment award as a modification. ASU 2017-09 requires modificationaccounting only if the fair value, the vesting conditions, or the classification of the award (as equity or liability) changes as a result of the change in terms orconditions. ASU 2017-09 is effective for fiscal years beginning after December 15, 2017, and interim periods within those fiscal years. The adoption of thisaccounting standard did not have a material impact on our financial position, results of operations, cash flows, or presentation thereof.NOTE 3 - FAIR VALUE MEASUREMENTSAccounting Standards Codification (“ASC”) 820, Fair Value Measurements and Disclosures defines fair value, establishes a framework formeasuring fair value in U.S. generally accepted accounting principles and expands disclosures about fair value measurements.ASC 820 establishes a three-tier fair value hierarchy, which is based on the reliability of the inputs used in measuring fair values. These tiers include: Level 1:Quoted prices in active markets for identical assets or liabilities; Level 2:Quoted prices in active markets for similar assets or liabilities; quoted prices in markets that are not active for identical orsimilar assets or liabilities; and model-driven valuations whose significant inputs are observable; and Level 3:Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of the assets orliabilities. F-13Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)The following table presents the fair value hierarchy for our financial assets measured at fair value on a recurring basis as of December 31, 2017 andDecember 31, 2016, respectively: Fair Value Measure at December 31, 2017 Total Quoted Significant Carrying Prices Other Significant Value at in Active Observable Unobservable December 31, Market Inputs Inputs Description 2017 (Level 1) (Level 2) (Level 3) Assets: Cash and cash equivalents $27,792 $27,792 $- $- Total $27,792 $27,792 $- $- Fair Value Measure at December 31, 2016 Total Quoted Significant Carrying Prices Other Significant Value at in Active Observable Unobservable December 31, Market Inputs Inputs Description 2016 (Level 1) (Level 2) (Level 3) Assets: Cash and cash equivalents $12,767 $12,767 $- $- Total $12,767 $12,767 $- $- The following summarizes quantitative information about Level 3 fair value measurements.Contingent consideration In connection with the acquisition of FotoPunch, Inc. (“FotoPunch”) in July 2014, we recorded contingent consideration based upon the expectedachievement of certain milestone goals. We will record any changes to the fair value of contingent consideration due to changes in assumptions used inpreparing the valuation model in selling, general and administrative expenses in the Consolidated Statements of Comprehensive Income (Loss).Contingent consideration is valued using a multi-scenario discounted cash flow method. The assumptions used in preparing the discounted cashflow method include estimates for outcomes if milestone goals are achieved and the probability of achieving each outcome. Management estimatesprobabilities and then applies them to management’s conservative case forecast, most likely case forecast and optimistic case forecast with the variousscenarios. The Company retained a third party expert to assist in determining the value of the contingent consideration as of December 31, 2016. As of December 31, 2016, the third party expert determined the value of the contingent consideration for the FotoPunch acquisition was zero. Thevaluation of the contingent consideration was based on a Monte Carlo simulation model for fiscal 2017 to 2018. Management provided revenue projections(an unobservable input) of $228 and $251 for fiscal 2017 and fiscal 2018, respectively.The following table summarizes the annual changes in our contingent consideration: Balance at December 31, 2015 $173 Change in fair value of earnout (173)Balance at December 31, 2016 $- Changes to the estimated fair value of contingent consideration were primarily due to revisions to the Company’s expectations of earn-outachievement.F-14Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) Other Financial Assets and Liabilities Financial assets and liabilities with carrying amounts approximating fair value include cash and cash equivalents, trade accounts receivable,accounts payable, accrued expenses and other current liabilities. The carrying amount of these financial assets and liabilities approximates fair value becauseof their short maturities.Our line of credit and notes payable, including current portion, as of December 31, 2017, had a carrying value of $78,097. This carrying valueapproximates fair value. The fair value is based on interest rates that are currently available to us for issuance of debt with similar terms and remainingmaturities. NOTE 4 - ACQUISITIONS 2017 AcquisitionsIn January 2017, we closed three strategic acquisitions: Personnel Management Systems, Inc., a provider of outsourced HR solutions; CorporatePayroll, Inc. (Payroll Division), a provider of payroll services; and Payroll Specialties NW, Inc., a provider of payroll services. In May 2017, we closed two strategic acquisitions: iSystems Internediate HoldCo, Inc. (“iSystems”), and Compass HRM. iSystems, through itsflagship product, Evolution HCM, offers payroll, tax management and HR software combined with comprehensive back-end service bureau tools to serviceproviders across the United States. Tampa-based Compass HRM is a current reseller of our HCM offering (formerly Mangrove), which provides humanresources solutions that enhance organizations, people, and profits through payroll and HR solutions. The acquisition of Compass HRM expands our reach inthe Southeast, particularly Florida. In October 2017, we acquired Associated Data Services (“ADS”). ADS, based in Birmingham, Alabama, is a leading regional human resources andpayroll services bureau in the Southeast and a current reseller of our HCM solution, Evolution.Stock Purchase AgreementIn January 2017, we closed on the acquisition of all of the outstanding shares of common stock (the “Shares”) of Personnel Management Systems,Inc., a Washington corporation (“PMSI”), pursuant to a Stock Purchase Agreement (the “Stock Purchase Agreement”), among us, PMSI, the sellers identifiedtherein, and the stockholders’ representative named therein. The aggregate consideration for the Shares consisted of (i) $3,875 in cash and (ii) a subordinatedpromissory note (the “PMSI Note”) in the principal amount of $1,125 subject to adjustment as provided in the Stock Purchase Agreement. We funded thecash payment with proceeds from our recent underwritten public offering in June 2017. The PMSI Note bears interest at an annual rate of 2.0% and matureson April 30, 2018. The entire unpaid principal and all accrued interest under the PMSI Note is payable at maturity. The Stock Purchase Agreement containscertain customary representations, warranties, indemnities and covenants.Asset Purchase AgreementIn January 2017, we closed on the acquisition of substantially all the assets of Corporate Payroll, Inc., an Ohio corporation (“CPI”), relating to itspayroll service bureau business, pursuant to an Asset Purchase Agreement (the “CPI Asset Purchase Agreement”). The aggregate consideration for the assetsconsisted of (i) $1,500 in cash, (ii) a subordinated promissory note (the “CPI Note”) in the principal amount of $500 and (iii) 112,166 shares of our commonstock valued at $1,000, subject to adjustment as provided in the CPI Asset Purchase Agreement. We funded the cash payment with proceeds from our recentunderwritten public offering in June 2017. The CPI Note bears no interest and matures on April 30, 2018. The entire unpaid principal under the CPI Note ispayable at maturity. The recipient of the shares of our common stock entered into a six month lock-up agreement with us. The CPI Asset Purchase Agreementcontains certain customary representations, warranties, indemnities and covenants.F-15Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) Asset Purchase AgreementIn January 2017, we closed on the acquisition of substantially all the assets of Payroll Specialties NW, Inc., an Oregon corporation (“PSNW”),pursuant to an Asset Purchase Agreement (the “PSNW Asset Purchase Agreement”). The aggregate consideration for the assets consisted of (i) $3,010 in cashand (ii) a subordinated promissory note (the “PSNW Note”) in the principal amount of $600, subject to adjustment as provided in the PSNW Asset PurchaseAgreement. We funded the cash payment with proceeds from our recent underwritten public offering in June 2017. The PSNW Note bears interest at an annualrate of 2.0% and matures on April 30, 2018. The entire unpaid principal and all accrued interest under the PSNW Note is payable at maturity. The PSNWAsset Purchase Agreement contains certain customary representations, warranties, indemnities and covenants.Equity Purchase Agreement In May 2017, we entered into an equity purchase agreement (the “Equity Purchase Agreement”) with iSystems Holdings, LLC, a Delaware limitedliability company (“Seller”), and iSystems Intermediate Holdco, Inc., a Delaware corporation (“iSystems”), pursuant to which we acquired 100% of theoutstanding equity interests of iSystems for an aggregate purchase price of $55,000, subject to adjustment as provided in the Equity Purchase Agreement.The aggregate purchase price consists of (i) $32,000 in cash, subject to adjustment, (ii) a secured subordinated promissory note (“iSystems Note”) in theprincipal amount of $5,000, subject to adjustment, and (iii) 1,526,332 shares of unregistered common stock valued at $18,000 based on a volume-weightedaverage of the closing prices of our common stock during a 90-day period. The iSystems Note bears interest at an annual rate of 3.5% and matures on May 25,2019. The unpaid principal and all accrued interest under the promissory note is payable in two installments of $2.5 million on May 25, 2018 and May 25,2019, subject to adjustment. The Equity Purchase Agreement contains certain customary representations, warranties, indemnities and covenants. To finance the iSystems acquisition, we amended and restated our existing credit agreement with Wells Fargo Bank, National Association, asadministrative agent (the “Restated Credit Agreement”) to add an additional term loan in the amount of approximately $40,000, of which we borrowedapproximately $32,000 to complete the iSystems acquisition. See Note 6- Notes Payable for further detail. In connection with the iSystems acquisition, we also entered into an investor rights agreement (the “Investor Rights Agreement”) with the Seller.Pursuant to the terms of the Investor Rights Agreement, until May 2018, the holders of the registrable securities received in connection with the acquisitionhave agreed not to directly or indirectly transfer, sell, make any short sale or otherwise dispose of any of our equity securities and not to vote any of ourequity securities or solicit proxies other than in favor of each director that our board recommends for election, against any director that our board has notnominated for election, and in accordance with the recommendation of our board on any other matters, subject to certain exceptions. In addition, under theInvestor Rights Agreement, holders of the registrable securities have demand registration rights which allow a registration statement to be filed on or aboutMarch 31, 2018 and piggyback registration rights which become effective in May 2018. In addition, under the terms of the Investor Rights Agreement, suchholders have the right to nominate one director to our board of directors until the first date that the holders of the registrable securities no longer hold morethan the lesser of (x) 5% of our outstanding common stock (as equitably adjusted for any stock splits, stock combinations, reorganizations, exchanges,merger, recapitalizations or similar transaction after the date hereof) and (y) 90% of the shares of our common stock held by such holders as of May 25, 2017.The director nominee appointed by the holders is Daniel Gill. Our board appointed him to serve as a director on June 6, 2017. Mr. Gill is a founder and a co-managing partner of Silver Oak Services Partners, a private equity firm. In 2014 Silver Oak acquired iSystems, LLC (currently, a wholly owned subsidiary ofiSystems) and Mr. Gill served on the board of directors of iSystems, LLC.Stock Purchase AgreementIn May 2017, we entered into a stock purchase agreement (the “Stock Purchase Agreement”) with Compass HRM, Inc. (“Compass”) and the sellersand seller representative named therein, pursuant to which the sellers sold 100% of the outstanding shares of capital stock of Compass to us for an aggregatepurchase price of $6,000, subject to adjustment as provided in the Stock Purchase Agreement. The aggregate purchase price consists of $4,500 in cash and asubordinated promissory note (“Compass Note”) in the principal amount of $1,500, subject to adjustment. The Compass Note bears interest at an annual rateof 2.0% and matures on May 25, 2022. The Compass Note is payable in five annual installments of $300 on the anniversary of the closing date, subject toadjustment. Compass is headquartered in Tampa, Florida, and provides cloud-based human resource management software, including payroll, benefits, timeand attendance, and performance management. F-16Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) To finance the Compass acquisition, we incurred approximately $4,500 of additional indebtedness pursuant to an additional term loan under ourRestated Credit Agreement. See Note 6 –Notes Payable for further details.Stock Purchase AgreementIn October 2017, we entered into a stock purchase agreement (the “ADS Stock Purchase Agreement”) with Associated Data Services (“ADS”) and thesellers and seller representative named therein, pursuant to which the sellers sold 100% of the outstanding shares of capital stock of ADS to us for anaggregate purchase price of $3,400, subject to adjustment as provided in the ADS Stock Purchase Agreement. The aggregate purchase price consists of$1,778 in cash; 44,624 shares of common stock in Asure Software, Inc. estimated to have a fair value of $528,200; and a subordinated promissory note(“ADS Note”) in the principal amount of $1,122, subject to adjustment. The ADS Note bears interest at an annual rate of 2.0% and matures on October 1,2019. The ADS Note is payable in two annual installments of $370 and $752 on the anniversary of the closing date, subject to adjustment. ADS is a leadingregional human resources and payroll services bureau in the Southeast and a current reseller of our HCM solution, Evolution, based in Birmingham, Alabama.Purchase Price Allocation Following is the purchase price allocation for the 2017 acquisitions. We based the preliminary fair value estimate for the assets acquired andliabilities assumed for these acquisitions upon preliminary calculations and valuations. Our estimates and assumptions for these acquisition are subject tochange as we obtain additional information for our estimates during the respective measurement periods (up to one year from the acquisition date). Theprimary areas of those preliminary estimates that we have not yet finalized relate to certain tangible assets and liabilities acquired, and income and non-income based taxes. We recorded the transactions using the acquisition method of accounting and recognized assets and liabilities assumed at their fair value as of thedates of acquisitions. The $26,408 of intangible assets subject to amortization consist of $23,085 allocated to Customer Relationships, $1,621 for TradeNames, $1,010 for Developed Technology, and $692 for Noncompete Agreements. To value the Trade Names, we employed the relief from royalty methodunder the market approach. For the Noncompete Agreements, we employed a form of the income approach which analyzes the Company’s profitability withthese assets in place, in contrast to the Company’s profitability without them. For the Customer Relationships and Developed Technology, we employed aform of the excess earnings method, which is a form of the income approach. The discount rate used in valuing these assets ranged from 14.0% to 17.0%,which reflects the risk associated with the intangible assets related to the other assets and the overall business operations to us. We estimated the fair values ofthe Trade Names using the relief from royalty method based upon a 1.0% to 1.7% royalty rate. We believe significant synergies are expected to arise from these strategic acquisitions. This factor contributed to a purchase price that was in excessof the fair value of the net assets acquired and, as a result, we recorded goodwill for each acquisition. A portion of acquired goodwill will be deductible fortax purposes.F-17Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) We based the allocations on fair values at the date of acquisition: Assets Acquired CPI PMSI PSNW iSystems Compass ADS Total Cash & cash equivalents $126 131 53 211 207 124 $852 Accounts receivable 22 347 111 951 241 - 1,672 Restricted cash - - - 200 - - 200 Fixed assets - 130 7 681 38 4 860 Other assets - 17 17 699 33 1 767 Funds held for clients 2,809 - 6,294 - - 5,091 9,103 Goodwill 1,190 2,289 1,579 42,253 2,049 1,450 50,810 Intangibles 1,563 2,646 1,879 15,070 3,470 1,780 26,408 Total assets acquired $5,710 5,560 9,940 60,065 6,038 8,450 $90,672 Liabilities assumed Accounts payable 51 19 28 392 65 18 573 Accrued other liabilities - 191 40 791 45 6 1,073 Deferred revenue - 370 - 1,073 - - 1,443 Client fund obligations 2,754 - 6,294 - - 5,091 9,048 Total liabilitiesassumed 2,805 580 6,362 2,256 110 5,115 12,137 Net assets acquired $2,905 4,980 3,578 57,809 5,928 3,335 $78,535 The following is a reconciliation of the purchase price to the fair value of net assets acquired at the date of acquisition: CPI PMSI PSNW iSystems Compass ADS Total Purchase price $3,000 5,000 3,610 55,000 6,000 3,400 $76,010 Working capitaladjustment - 42 - 202 81 - 325 Adjustment to fair valueof Asure’s stock issued (54) - - 2,880 - 28 2,854 Debt discount (41) (62) (32) (273) (153) (93) (654)Fair value of net assetsacquired $2,905 4,980 3,578 57,809 5,928 3,335 $78,535 Transaction costs for the 2017 acquisitions were $3,112 and were expensed as incurred and included in selling, general and administrative expenses.F-18Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) 2016 AcquisitionsThrough the stock and asset purchases described below, we have entered into the human resource management, payroll processing and benefitsadministration services businesses, which we intend to integrate into our existing AsureForce® product line.Stock Purchase AgreementIn March 2016, we acquired all of the issued and outstanding shares of common stock (the “Shares”) of Mangrove Employer Services, Inc. of Tampa,Florida (“Mangrove”). Pursuant to this stock purchase, we acquired the payroll division of Mangrove, which is engaged in the human resource managementand payroll processing businesses. The aggregate consideration for the Shares consisted of (i) $11,348 in cash, a portion of which was used to pay certainobligations of Mangrove and (ii) a secured subordinated promissory note (the “Note”) in the principal amount of $6,000, subject to adjustment as provided inthe Stock Purchase Agreement. We funded the cash payment with proceeds from our credit agreement with Wells Fargo. The Note was paid in full in the firstquarter of 2017. The Stock Purchase Agreement contains certain customary representations, warranties, indemnities and covenants. Details regarding thefinancing of the acquisition are described under Note 6- Notes Payable. Transaction costs for this acquisition were $706 and we expensed them as incurredand included in selling, general and administrative expenses. Asset Purchase AgreementIn March 2016, we also acquired substantially all the assets of Mangrove COBRAsource Inc., a benefits administration services business which thenwas a wholly owned subsidiary of Mangrove. The aggregate consideration for the assets was $1,036, which Mangrove COBRAsource applied to pay offcertain loan balances. The Asset Purchase Agreement contains certain customary representations, warranties, indemnities and covenants.Purchase Price AllocationFollowing is the purchase price allocation for the acquisition of Mangrove.We recorded the transaction using the acquisition method of accounting and recognized assets and liabilities assumed at their fair value as of thedate of acquisition. The $8,700 of intangible assets subject to amortization consist of $1,200 allocated to Customer Relationships, $6,900 in DevelopedTechnology and $600 for Trade Names. We estimated the fair value of the Customer Relationships and Developed Technology using the excess earningsmethod, a form of the income approach. We discounted cash flow projections using a rate of 18.1%, which reflects the risk associated with the intangibleasset related to the other assets and the overall business operations to us. We estimated the fair value of the Trade Names using the relief from royalty methodbased upon a 1.2% royalty rate for the payroll division and 0.5% for the benefits administration services business. We believe significant synergies are expected to arise from this strategic acquisition. This factor contributed to a purchase price that was in excess ofthe fair value of the net assets acquired and, as a result, we recorded goodwill. A portion of acquired goodwill will be deductible for tax purposes.We based the allocations on fair values at the date of acquisition: Amount Assets acquired Accounts receivable $523 Funds held for clients 16,419 Fixed assets 258 Other assets 28 Goodwill 9,016 Intangibles 8,700 Total assets acquired $34,944 Liabilities assumed Accounts payable 64 Accrued other liabilities 461 Client fund obligations 16,419 Total liabilities assumed $16,944 Net assets acquired $18,000 F-19Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) Unaudited Pro Forma Financial InformationThe following unaudited summary of pro forma combined results of operations for the twelve months ended December 31, 2017 and 2016 giveseffect to the acquisitions of Mangrove, PMSI, iSystems, Compass, and ADS and the acquisition of the assets of COBRAsource, PSNW and CPI as if we hadcompleted them on January 1, 2016. This pro forma summary does not reflect any operating efficiencies, cost savings or revenue enhancements that we mayachieve by combining operations. In addition, we have not reflected certain non-recurring expenses, such as legal expenses and other transactions expensesfor the first 12 months after the acquisition, in the pro forma summary. We present this pro forma summary for informational purposes only and it is notnecessarily indicative of what our actual results of operations would have been had the acquisitions taken place as January 1, 2016, nor is it indicative offuture consolidated results of operations. FOR THE YEAR FOR THE YEAR ENDEDDECEMBER 31, ENDEDDECEMBER 31, 2017 2016 Revenues $62,393 $61,412 Net income (loss) $(4,693) $(5,612)Net income (loss) per common share: Basic and diluted $(0.40) $(0.68) Weighted average shares outstanding: Basic 11,639 8,216 Diluted 11,639 8,216 NOTE 5 - GOODWILL AND OTHER INTANGIBLE ASSETS We accounted for its historical acquisitions in accordance with ASC 805, Business Combinations. We recorded the amount exceeding the fair valueof net assets acquired at the date of acquisition as goodwill. We recorded intangible assets apart from goodwill if the assets had contractual or other legalrights or if the assets could be separated and sold, transferred, licensed, rented or exchanged. Our goodwill relates to the following acquisitions: ADI andLegiant in 2011, PeopleCube in 2012, FotoPunch and Roomtag in 2014, Mangrove in 2016, PMSI, CPI and PSNW in January 2017, iSystems and Compassin May 2017, and ADS in October 2017. In accordance with ASC 350, Intangibles-Goodwill and Other, we review and evaluate our long-lived assets, including intangible assets with finitelives, for impairment whenever events or changes in circumstances indicate that we may not recover their net book value. We test goodwill for impairment onan annual basis in the fourth fiscal quarter of each year, and between annual tests, if indicators of potential impairment exist, using a fair-value-basedapproach. There has been no impairment of goodwill for the periods presented. We amortize intangible assets not considered to have an indefinite useful lifeusing the straight-line method over their estimated period of benefit, which generally ranges from one to nine years. Each reporting period, we evaluate theestimated remaining useful life of intangible assets and assess whether events or changes in circumstances warrant a revision to the remaining period ofamortization or indicate that impairment exists. We have not identified any impairments of finite-lived intangible assets during any of the periods presented. Balance at December 31, 2016 $26,259 Goodwill recognized upon acquisitions of PMSI, CPI, PSNW, iSystems, Compass, and ADS 50,810 Adjustment to Goodwill associated with acquisition of Mangrove 272 Foreign exchange adjustment to goodwill 7 Balance at December 31, 2017 $77,348 F-20Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)The gross carrying amount and accumulated amortization of our intangible assets as of December 31, 2017 and 2016 are as follows: December 31, 2017 Intangible Assets WeightedAverageAmortizationPeriod (in Years) Gross AccumulatedAmortization Net Developed Technology 6.7 $11,925 $(5,010) $6,915 Customer Relationships 9.5 37,096 (13,142) 23,954 Reseller Relationships 7.0 853 (761) 92 Trade Names 10.4 2,915 (884) 2,031 Noncompete Agreements 6.1 692 (130) 562 8.8 $53,481 $(19,927) $33,554 December 31, 2016 Intangible Assets WeightedAverageAmortizationPeriod (in Years) Gross AccumulatedAmortization Net Developed Technology 12.7 $10,915 $(3,408) $7,507 Customer Relationships 7.3 14,011 (10,270) 3,741 Reseller Relationships 7 853 (640) 213 Trade Names 14.5 1,294 (707) 587 9.8 $27,073 $(15,025) $12,048 We record amortization expense using the straight-line method over the estimated useful lives of the intangible assets, as noted above. Amortizationexpenses were $4,477 and $2,253 for 2017 and 2016, respectively, included in Operating Expenses. Amortization expenses recorded in Cost of Sales were$453 and $425 for 2017 and 2016, respectively. The following table summarizes the future estimated amortization expense relating to our intangible assets as of December 31, 2017: Calendar Years 2018 $5,474 2019 4,760 2020 3,925 2021 3,593 2022 3,501 Thereafter 12,301 Subtotal $33,554 F-21Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) NOTE 6 - NOTES PAYABLE The following table summarizes our outstanding debt as of the dates indicated:Notes Payable Maturity Stated InterestRate Balance as ofDecember 31,2017 Balance as ofDecember 31,2016 Subordinated Notes Payable- Mangrove acquisition 3/18/2018 3.50% $- $6,000 Subordinated Notes Payable- PMSI acquisition 4/30/2018 2.00% 1,125 - Subordinated Notes Payable- CPI acquisition 4/30/2018 -% 500 - Subordinated Notes Payable- PSNW acquisition 4/30/2018 2.00% 600 - Subordinated Notes Payable- iSystems acquisition 5/25/2019 3.50% 5,000 - Subordinated Notes Payable- Compass acquisition 5/25/2022 2.00% 1,500 - Subordinated Notes Payable- ADS acquisition 10/1/2019 2.00% 1,122 - Term Loan – Wells Fargo Syndicate Partner 5/25/2022 9.53% 34,125 - Term Loan - Wells Fargo 5/25/2022 4.53% 34,125 24,715 Total Notes Payable $78,097 $30,715 Short-term notes payable $8,895 $5,455 Long-term notes payable $69,202 $25,260 On January 1, 2016, we adopted ASU 2015-03 for debt issuance costs on our term loan, on a retrospective basis. The impact of adopting ASU 2015-03 was the classification of all deferred financing costs as a deduction to corresponding debt in addition to the reclassification of deferred financing costs inother current and long-term assets to short and long-term notes payable. The following table summarizes the debt issuance costs as of the dates indicated: Notes Payable Gross NotesPayable atDecember 31,2017 Debt IssuanceCosts Net Notes PayableatDecember 31,2017 Notes payable, current portion $8,895 $- $8,895 Notes payable, net of current portion 69,202 (2,229) 66,973 Total Notes Payable $78,097 $(2,229) $75,868 Notes Payable Gross NotesPayable atDecember 31,2016 Debt IssuanceCosts Net Notes PayableatDecember 31,2016 Notes payable, current portion $5,455 $- $5,455 Notes payable, net of current portion 25,260 (679) 24,581 Total Notes Payable $30,715 $(679) $30,036 The following table summarizes the future principal payments related to our outstanding debt:Year Ended Gross Amount December 31, 2018 $8,895 December 31, 2019 7,052 December 31, 2020 3,800 December 31, 2021 3,800 December 31, 2022 54,550 Gross Notes Payable $78,097 F-22Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) Subordinated Notes Payable- Mangrove AcquisitionIn March 2016, we acquired all of the issued and outstanding shares of common stock (the “Shares”) of Mangrove. The aggregate consideration forthe Shares consisted of (i) $11,348 in cash, a portion of which was used to pay certain obligations of Mangrove and (ii) a secured subordinated promissorynote (the “Note”) in the principal amount of $6,000, subject to adjustment as provided in the Stock Purchase Agreement. We funded the cash payment withproceeds from the Credit Agreement with Wells Fargo. This note was paid in full in the first quarter of 2017.Subordinated Notes Payable- PMSI AcquisitionIn January 2017, we acquired all of the outstanding shares of common stock (the “Shares”) of Personnel Management Systems, Inc., a Washingtoncorporation (“PMSI”), pursuant to a Stock Purchase Agreement (the “Stock Purchase Agreement”). The aggregate consideration for the Shares consisted of (i)$3,875 in cash and (ii) a subordinated promissory note (the “PMSI Note”) in the principal amount of $1,125 subject to adjustment as provided in the StockPurchase Agreement. We funded the cash payment with proceeds from our recent public stock offering. The PMSI Note bears interest at an annual rate of2.0% and matures on April 30, 2018. The entire unpaid principal and all accrued interest under the PMSI Note is payable at maturity.Subordinated Notes Payable- CPI AcquisitionIn January 2017, we acquired substantially all the assets of Corporate Payroll, Inc., an Ohio corporation (“CPI”), relating to its payroll service bureaubusiness, pursuant to an Asset Purchase Agreement (the “CPI Asset Purchase Agreement”). The aggregate consideration for the assets consisted of (i) $1,500in cash, (ii) a subordinated promissory note (the “CPI Note”) in the principal amount of $500 and (iii) 112,166 shares of our common stock valued at $1,000,subject to adjustment as provided in the CPI Asset Purchase Agreement. We funded the cash payment with proceeds from our recent public stock offering.The CPI Note bears no interest and matures on April 30, 2018. The entire unpaid principal under the CPI Note is payable at maturity.Subordinated Notes Payable – PSNW AcquisitionIn January 2017, we acquired substantially all the assets of Payroll Specialties NW, Inc., an Oregon corporation (“PSNW”), pursuant to an AssetPurchase Agreement (the “PSNW Asset Purchase Agreement”). The aggregate consideration for the assets consisted of (i) $3,010 in cash and (ii) asubordinated promissory note (the “PSNW Note”) in the principal amount of $600, subject to adjustment as provided in the PSNW Asset PurchaseAgreement. We funded the cash payment with proceeds from our recent public stock offering. The PSNW Note bears interest at an annual rate of 2.0% andmatures on April 30, 2018. The entire unpaid principal and all accrued interest under the PSNW Note is payable at maturity.In October 2017, the seller of PSNW became an employee of Asure Software, Inc. As of December 31, 2017, the principal amount of $600 is due tothe seller, who is currently an employee.Subordinated Notes Payable- iSystems AcquisitionIn May 2017 we acquired 100% of the outstanding equity interests of iSystems Intermediate Holdco, Inc., a Delaware corporation (“iSystems”),pursuant to an equity purchase agreement (the “Equity Purchase Agreement”). The aggregate purchase price consisted of (i) $32,000 in cash, subject toadjustment as provided in the Equity Purchase Agreement, (ii) a secured subordinated promissory note (“iSystems Note”) in the principal amount of $5,000,subject to adjustment as provided in the Equity Purchase Agreement, and (iii) 1,526,332 shares of unregistered common stock valued at $18,000. TheiSystems Note bears interest at an annual rate of 3.5% and matures on May 25, 2019. The unpaid principal and all accrued interest under the promissory noteis payable in two installments of $2.5 million on May 25, 2018 and May 25, 2019, subject to adjustment.Subordinated Notes Payable- Compass AcquisitionIn May 2017, we acquired 100% of the outstanding shares of capital stock of Compass HRM, Inc. (“Compass”) pursuant to a stock purchaseagreement (the “Stock Purchase Agreement”). The aggregate purchase price consisted of $4,500 in cash and a subordinated promissory note (“CompassNote”) in the principal amount of $1,500, subject to adjustment as provided in the Stock Purchase Agreement. The Compass Note bears interest at an annualrate of 2.0% and matures on May 25, 2022. The Compass Note is payable in five annual installments of $300 on the anniversary of the closing date, subjectto adjustment.In May 2017, the seller of Compass became an employee of Asure Software, Inc. As of December 31, 2017, the principal amount of $1,500 is due tothe seller, who is currently an employee.F-23Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) Subordinated Notes Payable- ADS AcquisitionIn October 2017, we acquired 100% of the outstanding shares of capital stock of Associated Data Services (“ADS”). ADS, based in Birmingham,Alabama, is a leading regional human resources and payroll services bureau in the Southeast and a current reseller of our HCM solution, Evolution. Theaggregate purchase price consists of $1,778 in cash; 44,624 shares of Asure Software, Inc. common stock valued at $400; and a subordinated promissory note(“ADS Note”) in the principal amount of $1,122, subject to adjustment. The ADS Note bears interest at an annual rate of 2.0% and matures on October 1,2019. The ADS Note is payable in two annual installments of $370 and $752 on the anniversary of the closing date, subject to adjustment.Term Loan - Wells Fargo In March 2014, we entered into a credit agreement (the “Credit Agreement”) with Wells Fargo Bank, N.A., as administrative agent, and the lendersthat are party thereto. The Credit Agreement contains customary events of default, including, among others, payment defaults, covenant defaults, judgmentdefaults, bankruptcy and insolvency events, cross defaults to certain indebtedness, incorrect representations or warranties, and change of control. In somecases, the defaults are subject to customary notice and grace period provisions. In March 2014 and in connection with the Credit Agreement, we and ourwholly-owned active subsidiaries entered into a Guaranty and Security Agreement with Wells Fargo Bank. Under the Guaranty and Security Agreement, weand each of our wholly-owned active subsidiaries have guaranteed all obligations under the Credit Agreement and granted a security interest in substantiallyall of our and our subsidiaries’ assets.The Credit Agreement provided for a term loan in the amount of $15,000 maturing in March 2019. The Credit Agreement also provided for a revolving loan commitment in the aggregate amount of up to $3,000. The outstanding principal amountof the revolving loan is due and payable in March 2019. Additionally, the Credit Agreement provided for a $10,000 uncommitted incremental term loanfacility to support permitted acquisitions.In March 2017, we amended our Credit Agreement with Wells Fargo Bank, N.A to, among other things, obtain an additional term loan in the amountof $5,000. In the first quarter of 2017, we used the proceeds of the additional term loan to repay a portion of all amounts outstanding under the securedsubordinated note we issued in connection with the Mangrove acquisition.Amended and Restated Credit Agreement In May 2017, we entered into an amended and restated credit agreement (the “Restated Credit Agreement”) with Wells Fargo Bank, N. A., asadministrative agent, and the lenders that are parties thereto, amending and restating the terms of the Credit Agreement dated as of March 2014, as amended.The Restated Credit Agreement provides for an increase in the aggregate principal amount of total commitments from approximately $32,714 to$75,000. This increase includes an additional term loan commitment of approximately $40,286 and an additional revolver commitment of $2,000. As ofDecember 31, 2017 and December 31, 2016, $0 was outstanding and $5,000 and $3,000, respectively, were available for borrowing under the revolver. Theterm loan consists of a $35,000 “First Out Loan Obligation” funded by Wells Fargo as administrative agent, and a $35,000 “Last Out Loan Obligation”funded by Wells Fargo’s syndicate partner, Goldman Sachs.The Restated Credit Agreement amends the applicable margin rates for determining the interest rate payable on outstanding First Out and Last Outloan obligations as follows: Leverage Ratio First Out BaseRate Margin First Out LIBORRate Margin Last Out BaseRate Margin Last Out LIBORRate Margin< 3.25:1 2.00 Percentage Points 3.00 Percentage Points 7.00 Percentage Points 8.00 Percentage Points> 3.25:1 2.50 Percentage Points 3.50 Percentage Points 7.50 Percentage Points 8.50 Percentage Points The outstanding principal amount of the term loan is payable in equal installments of $875 beginning on September 30, 2017 and the last day ofeach fiscal quarter thereafter. The outstanding principal balance and all accrued and unpaid interest on the term loan is due on May 25, 2022.F-24Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)The Restated Credit Agreement also: · amends our leverage ratio covenant to increase the maximum ratio to 5.75:1 at June 30, 2017, stepping down to 3.25:1 at June 30, 2020 andeach quarter-end thereafter; · amends our fixed charge coverage ratio to be not less than 1.35:1 at June 30, 2017 and September 30, 2017, not less than 1.45:1 at December31, 2017, and not less than 1.50:1 beginning with the quarter ending March 31, 2018 and each quarter-end thereafter; and · adds a Trailing Twelve Months (“TTM”) recurring revenue covenant, requiring software-as-a-service, hardware-as-a-service and cloudsubscription and maintenance support revenues to be at least $41,000 at June 30, 2017 and stepping up to $60,500 at June 30, 2022 and eachquarter-end thereafter.As of December 31, 2017, we were in compliance with all covenants and all payments remain current. We expect to be in compliance or be able toobtain compliance through debt repayments with available cash on hand or cash we expect to generate from the ordinary course of operations over the nexttwelve months. NOTE 7 - PROPERTY AND EQUIPMENTProperty and equipment and related depreciable useful lives as of December 31, 2017 and 2016 are composed of the following: December 31, 2017 2016 Software: 3-5 years $7,436 $7,090 Furniture and equipment: 2-5 years 7,918 7,087 Internal support equipment: 2-4 years 696 696 Capital leases: lease term or life of the asset 178 178 Leasehold improvements: shorter of the lease term or life of theimprovement 3,813 2,610 Software development costs 2,062 - 22,103 17,661 Less accumulated depreciation and amortization (16,886) (15,783) $5,217 $1,878 We record the amortization of our capital leases as depreciation expense on our Consolidated Statements of Comprehensive Loss. Depreciation andamortization expenses relating to property and equipment were approximately $1,128 and $935 for 2017 and 2016, respectively.As part of the acquisitions of Mangrove and iSystems in 2016 and 2017, we acquired software development costs. We continue to invest in softwaredevelopment. We are developing products which we intend to offer utilizing software as-a-service (“SaaS”).We follow the guidance of ASC 350-40,Intangibles- Goodwill and Other- Internal Use Software, for development costs related to these new products. Costs incurred in the planning stage areexpensed as incurred while costs incurred in the application and infrastructure stage are capitalized, assuming such costs are deemed to be recoverable. Costsincurred in the operating stage are generally expensed as incurred except for significant upgrades and enhancements. Capitalized software costs are amortizedover the software’s estimated useful life, which management has determined to be three years. During the year ended December 31, 2017 and 2016, wecapitalized $2,062 and $258 of software development costs, respectively. F-25Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) NOTE 8 - STOCKHOLDERS’ EQUITYSHELF REGISTRATIONIn February 2017, we filed a shelf registration statement on Form S-3 with the SEC to sell, from time to time, in one or more offerings, up to$75,000,000 of our common stock, preferred stock, warrants, debt securities, subscription rights, and units. In April 2017 the shelf registration statement wasdeclared effective by the SEC. Under this shelf registration statement, we completed an underwritten public offering in June 2017. In connection with thepublic offering, we issued 2,185,000 shares of common stock, including 285,000 shares of common stock pursuant to the exercise of the underwriters’ over-allotment option, at the public offering price of $13.50 per share. Net proceeds from the issuance of common stock was $27,800. SHARE REPURCHASE PROGRAM Pursuant to our stock repurchase plan, we may repurchase up to 450,000 shares of our common stock. We have repurchased a total of 384,000 shares forapproximately $5,000 over the life of the plan. Management will periodically assess repurchasing additional shares, depending on our cash position, marketconditions, financial covenants and other factors. While the program remains in place, we did not repurchase any shares during 2017 or 2016.STOCK AND STOCK OPTION PLANSWe have one active equity plan, the 2009 Equity Plan (the “2009 Plan”). The 2009 Plan provides for the issuance of non-qualified and incentivestock options to our employees and consultants. We generally grant stock options with exercise prices equal to the fair market value at the time of grant. Theoptions generally vest over three to four years and are exercisable for a period of five to ten years beginning with the date of grant. Our shareholdersapproved an amendment to the 2009 Plan in June 2017 to increase the number of shares reserved under the plan from 1,400,000 to 1,700,000. We have1,014,000 options granted and outstanding pursuant to the 2009 Plan as of December 31, 2017. We use the Black-Scholes option valuation model to value employee stock awards. We estimate stock price volatility based upon our historicalvolatility. Estimated option life and forfeiture rate assumptions are derived from historical data. For stock-based compensation awards with graded vesting,we recognize compensation expense using the straight-line amortization method.Total compensation expense recognized in the Consolidated Statements of Comprehensive Loss for stock based awards was $593 and $226 for 2017and 2016, respectively.The following table summarizes the assumptions used to develop their fair value for 2017 and 2016: Year Ended December 31, 2017 2016 Risk-free interest rate 1.60% .97%Expected volatility .41 0.38 Expected life in years 3.69 3.44 Dividend yield - - As of December 31, 2017, we reserved shares of common stock for future issuance as follows:Options outstanding 1,014,000 Options available for future grant 20,000 Shares reserved 1,034,000 F-26Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) The following table summarizes activity under all Plans during 2017 and 2016. Year Ended December 31, 2017 Year Ended December 31, 2016 Weighted Weighted Average Average Exercise Exercise Shares Price Shares Price Outstanding at the beginning of the year 614,000 $6.47 640,000 $4.40 Granted 575,000 11.30 454,000 6.70 Exercised (80,000) 5.55 (278,000) 2.69 Canceled (95,000) 7.16 (202,000) 5.61 Outstanding at the end of the year 1,014,000 $9.22 614,000 $6.47 Options exercisable at the end of the year 247,000 $6.34 130,000 $5.71 Weighted average fair value of options granted during the year $3.63 $1.53 The following table summarizes the outstanding and exercisable options and their exercise prices as of December 31, 2017: OPTIONS OUTSTANDING OPTIONS EXERCISABLE RANGE OFEXERCISE PRICES NUMBEROUTSTANDING ATDECEMBER 31,2017 WEIGHTED-AVERAGEREMAININGCONTRACTUALLIFE (YEARS) WEIGHTED-AVERAGEEXERCISE PRICE NUMBEREXERCISABLEAND VESTED ATDECEMBER 31,2017 WEIGHTED-AVERAGEEXERCISE PRICE $1.68 – 7.48 293,000 2.71 $5.48 187,000 $5.56 7.49 – 11.00 428,000 4.13 9.41 60,000 8.79 11.01 – 14.91 293,000 4.71 12.68 – – $1.68 – 14.91 1,014,000 3.89 $9.22 247,000 $6.34 The aggregate intrinsic value of options outstanding and options exercisable is $1,302 and $365, respectively, at December 31, 2017.NOTE 9 - EMPLOYEE BENEFIT PLANS401(K) SAVINGS PLANWe sponsor a defined contribution 401(k) plan that is available to substantially all employees. Our Board of Directors may amend or terminate theplan at any time. We provided matching contributions to the plan of $369 and $198 in 2017 and 2016, respectively. EMPLOYEE STOCK PURCHASE PLANOur Employee Stock Purchase Plan (“Purchase Plan”) was approved by the shareholders in June 2017. The Purchase Plan allows all eligibleemployees to purchase a limited number of shares of our common stock during pre-specified offering periods at a discount established by the Board ofDirectors, not to exceed 15% of the fair market value of the common stock, at the beginning or end of the offering period (whichever is lower). Under theESPP, 225,000 shares were reserved for issuance and 17,568 shares of common stock were issued at $7.65 per share during the year ended December 31, 2017.NOTE 10 - REVENUE CONCENTRATIONDuring 2017 and 2016, there were no customers who individually represented 10% or more of consolidated revenue. F-27Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) NOTE 11 - NET LOSS PER SHAREThe following table sets forth the computation of basic and diluted net loss per common share for 2017 and 2016. We have excluded stock options to acquire 1,014,000 and 614,000 shares for 2017 and 2016, respectively, from the computation of the dilutivestock options because the effect of including the stock options would have been anti-dilutive. Year Ended Year Ended December 31, December 31, 2017 2016 Net Loss $(5,722) $(972)Weighted-average shares of common stock outstanding 10,891,000 6,533,000 Basic and diluted net loss per share $(0.53) $(0.15) NOTE 12 - INCOME TAXES The Tax Act was enacted in December 2017. The Tax Act significantly changes U.S. tax law by, among other things, lowering U.S. corporate incometax rates, implementing a modified territorial tax system and imposing a one-time transition tax on deemed repatriated earnings of foreign subsidiaries. TheTax Act reduces the U.S. corporate income tax rate from 35% to 21%, effective January 1, 2018.Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporarydifferences are expected to reverse. As a result of the reduction in the U.S. corporate income tax rate from 35% to 21% under the Tax Act, we revalued ourending net deferred tax liabilities at December 31, 2017 and recognized a provisional $500 tax benefit.The Tax Act provided for a one-time transition tax on the deemed repatriation of post-1986 undistributed foreign subsidiary earnings and profits(“E&P”). Substantially all of our foreign subsidiaries’ earnings and profits have previously been included in our U.S. income tax returns via Internal RevenueCode Section 956. As a result, we recognized a provisional tax expense of $0 related to the transition tax.While the Tax Act provides for a modified territorial tax system, beginning in 2018, Global Intangible Low-Taxed Income (“GILTI”) provisions willbe applied providing an incremental tax on low taxed foreign income. The GILTI provisions require us to include in our U.S. income tax return foreignsubsidiary earnings in excess of an allowable return on the foreign subsidiary’s tangible assets. Under U.S. GAAP, we are required to make an accountingpolicy election to either (1) treat taxes due related to GILTI as a current-period expense when incurred (the “period cost method”) or (2) factor such amountsinto our measurement of our deferred taxes (the “deferred method”). We are continuing to evaluate the GILTI tax rules and have not yet adopted our policy toaccount for the related impacts. We expect to adopt our policy during the first quarter of 2018. The SEC staff issued Staff Accounting Bulletin No. 118 (“SAB 118”) to address the application of U.S. GAAP in situations when a registrant doesnot have the necessary information available, prepared, or analyzed (including computations) in reasonable detail to complete the accounting for certainincome tax effects of the Tax Act and allows the registrant to record provisional amounts during a measurement period not to extend beyond one year of theenactment date. We have included in our taxable income any provisional impact related to the one-time transition tax, currently estimated at $0, and therevaluation of deferred tax balances, provision impact of a $500 benefit, and included these estimates in our consolidated financial statements for the yearended December 31, 2017. We are in the process of analyzing the impact of the various provisions of the Tax Act. The ultimate impact may materially differfrom these provisional amounts due to, among other things, additional analysis, changes in interpretations and assumptions we have made, additionalregulatory guidance that may be issued, and actions we may take as a result of the Tax Act. We expect to complete our analysis within the measurementperiod in accordance with SAB 118.F-28Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)The components of pre-tax loss for the years ended December 31, 2017 and 2016 are as follows: 2017 2016 Domestic $(5,519) $(865)Foreign (107) 82 Total $(5,626) $(783)The components of the provision (benefit) for income taxes attributable to continuing operations for the years ended December 31, 2017 and 2016are as follows: 2017 2016 Current: Federal $6 $- State 50 16 Foreign (213) - Total current (157) 16 Deferred: Federal 85 155 State 168 18 Foreign - - Total deferred 253 173 $96 $189 Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and liabilities for financial reportingpurposes and the amounts used for income tax purposes. Significant components of our deferred taxes at December 31, 2017 and 2016 are as follows: 2017 2016 DEFERRED TAXES: Deferred tax assets Net operating losses $28,349 $39,560 Research and development credit carryforwards 4,659 4,188 Minimum tax credit carryforwards 123 161 Stock compensation 11 10 Deferred revenue 299 393 Accrued expenses 318 388 Other 260 102 34,019 44,802 Valuation allowance (28,849) (43,517)Net deferred tax assets 5,170 1,285 Deferred tax liabilities Acquired intangibles (5,180) (525)Fixed assets (309) (765)Goodwill (751) (812) (6,240) (2,102) Net current deferred tax assets (liabilities) $(1,070) $(817) At December 31, 2017, we had federal net operating loss carryforwards of approximately $130,066, research and development credit carryforwards ofapproximately $5,649 and alternative minimum tax credit carryforwards of approximately $123. The net operating loss and research and development creditcarryforwards will expire in varying amounts from 2018 through 2037, if not utilized. Minimum tax credit carryforwards carry forward indefinitely.F-29Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted) As a result of various acquisitions by us in prior years, we may be subject to a substantial annual limitation in the utilization of the net operatinglosses and credit carryforwards due to the “change in ownership” provisions of the Internal Revenue Code of 1986. The annual limitation may result in theexpiration of net operating losses before utilization. Due to the uncertainty surrounding the timing of realizing the benefits of its favorable tax attributes in future tax returns, we have placed a valuationallowance against our net deferred tax assets, exclusive of goodwill. During the year ended December 31, 2017, the valuation allowance decreased byapproximately $14,668 due primarily to the results of operations, acquisitions and the impact of changes in law. We consider undistributed earnings of our foreign subsidiaries as permanently reinvested and, accordingly, we have made no provision for U.S.federal or state income taxes thereon, other than the earnings required to be recognized under IRC Section 956 or Section 965. Our provision for income taxes attributable to continuing operations differs from the expected tax expense (benefit) amount computed by applyingthe statutory federal income tax rate of 34% to income before income taxes as a result of the following: 2017 2016 Computed at statutory rate $(1,913) $(266)State taxes, net of federal benefit (6) (34)Permanent items and other 21 189 Credit carryforwards (181) (59)Foreign income taxed at different rates (198) (45)Effect of Tax Act 14,058 - Change in tax carryforwards not benefitted 2,983 - Change in valuation allowance (14,668) 404 $96 $189 Under ASC 740-10, Income Taxes, we periodically review the uncertainties and judgments related to the application of complex income taxregulations to determine income tax liabilities in several jurisdictions. We use a “more likely than not” criterion for recognizing an asset for unrecognizedincome tax benefits or a liability for uncertain tax positions. We have determined we have the following unrecognized assets or liabilities related to uncertaintax positions as of December 31, 2017. We do not anticipate any significant changes in such uncertainties and judgments during the next twelve months. Tothe extent we are required to recognize interest and penalties related to unrecognized tax liabilities, this amount will be recorded as an accrued liability. Thereconciliation of our unrecognized tax benefits is as follows:Balance at December 31, 2015 $1,290 Additions based on tax positions related to the current year 25 Additions for tax positions of prior years (96)Balance at December 31, 2016 $1,219 Additions based on tax positions related to the current year 99 Additions for tax positions of prior years 11 Reductions for tax positions of prior years (155)Balance at December 31, 2017 $1,174 As of December 31, 2017, we had $1,174 of unrecognized tax benefits, which would affect the effective tax rate if recognized. Our assessment of ourunrecognized tax benefits is subject to change as a function of our financial statement audit. Our practice is to recognize interest and/or penalties related to income tax matters in income tax expense. During the twelve months endedDecember 31, 2017, we recognized $0 of interest and penalties in our income tax expense. We file tax returns in the U.S. federal jurisdiction and in several state and foreign jurisdictions. We are no longer subject to U.S. federal income taxexaminations for years ending before December 31, 2014 and are no longer subject to state and local or foreign income tax examinations by tax authoritiesfor years ending before December 31, 2013. We are not currently under audit for federal, state or any foreign jurisdictions.F-30Table of ContentsASURE SOFTWARE, INC.NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS(Amounts in thousands, except share and per share data or otherwise noted)NOTE 13 - LEASE COMMITMENTS Our future minimum lease payments under all operating and capital leases as of December 31, 2017 are as follows: CALENDAR YEAR ENDING: OPERATINGLEASEOBLIGATIONS CAPITALLEASEOBLIGATIONS 2018 1,978 7 2019 1,738 17 2020 1,506 -- 2021 1,376 -- 2022 905 -- Thereafter 1,142 -- $8,645 $24 Less: Sublease income (369) - TOTAL $8,276 $24 Less current portion of obligations (7)Long-term portion of obligations $17 Total rent expense under all operating leases for 2017 and 2016 were $1,552 and $1,014, respectively. In October 2017, we entered into a leaseagreement for new corporate office facilities in Austin, Texas to accommodate our growth. Our lease for our former facility in Austin, Texas terminated uponthe commencement of the new facility lease. At December 31, 2017 and 2016, 23.8% and 10.7%, respectively, of our total operating lease obligations relatesto our corporate office facility in Austin, Texas. At December 31, 2017, 29.7% of our total operating lease obligation relates to our office facility in Vermontwhere iSystems is based. Subsequent to December 31, 2017, we acquired TelePayroll Inc., Pay Systems of America, Inc., and Savers Administrative Services,Inc. These three acquisitions add future minimum lease commitments of approximately $1,690, and are not included in the future minimum lease payments asof December 31, 2017.NOTE 14 - SUBSEQUENT EVENTS The Company evaluated subsequent events through the date of the filing of this Annual Report on Form 10-K with the SEC, to ensure that this filingincludes appropriate disclosure of events both recognized in the financial statements as of December 31, 2017, and events which occurred subsequent toDecember 31, 2017 but were not recognized in the financial statements. The Company has determined that there were no subsequent events which requiredrecognition, adjustment to or disclosure in the financial statements except as below and except as discussed in Note 13 above and as follows:.In January 2018, we closed three strategic acquisitions: TelePayroll Inc., a Southern California-based provider of HR, payroll and employee benefitsservices; Pay Systems of America, Inc., a provider of HR, payroll and employee benefits services; and Savers Administrative Services, Inc., a certified third-party administrator of payroll and HR services. All three companies are current resellers of our leading Human Resource Information System platform,Evolution. The total consideration for the three acquisitions was $30,600, of which $25,300 was paid with cash on hand and the remaining portion was paidwith a combination of promissory notes and Asure common stock.F-31Table of ContentsSIGNATURES Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on itsbehalf by the undersigned, thereunto duly authorized. ASURE SOFTWARE, INC. March 16, 2018By /s/ PATRICK GOEPEL Patrick Goepel Chief Executive Officer Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed by the following persons on behalf of the Registrant and inthe capacities and on the date indicated. Signature Title Date /s/ PATRICK GOEPEL Chief Executive Officer March 16, 2018 Patrick Goepel (Principal Executive Officer) and Director /s/ KELYN BRANNON Chief Financial Officer March 16, 2018 Kelyn Brannnon (Principal Financial and Accounting Officer) /s/ DAVID SANDBERG Chairman of the Board March 16, 2018 David Sandberg /s/ MATTHEW BEHRENT Director March 16, 2018 Matthew Behrent /s/ DANIEL GILL Director March 16, 2018 Daniel Gill /s/ ADRIAN PERTIERRA Director March 16, 2018 Adrian Pertierra /s/ J. RANDALL WATERFIELD Director March 16, 2018 J. Randall Waterfield 45 EXHIBIT 21 LIST OF SUBSIDIARIES Subsidiary Location Associated Data Services AlabamaAsure Software UK Ltd. United KingdomAsure COBRASource, LLC DelawareCompass HRM, Inc. FloridaiSystems Intermediate HoldCo, Inc. DelawareevoPro Solutions, Inc. FloridaiSystems, LLC VermontMangrove Employer Services, Inc. FloridaMangrove Payroll Services, Inc. FloridaMangrove Software, Inc. FloridaPersonnel Management Systems, Inc. Washington EXHIBIT 23.1 INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM’S CONSENTWe consent to the incorporation by reference in the Registration Statement of Asure Software, Inc. on Form S-3 (File Nos. 333-182828, 333-212317 and 333-216075) and Form S-8 (File Nos. 333-175186 and 333-215097) of our report dated March 16, 2018, with respect to our audits of the consolidated financialstatements of Asure Software, Inc. as of December 31, 2017 and 2016 and for the years then ended and our report dated March 16, 2018 with respect to ouraudit of the effectiveness of internal control over financial reporting of Asure Software, Inc. as of December 31, 2017, which reports are included in thisAnnual Report on Form 10-K of Asure Software, Inc. for the year ended December 31, 2017. /s/ Marcum llpMarcum LLPIrvine, CaliforniaMarch 16, 2018 EXHIBIT 31.1 CERTIFICATION OF PERIODIC REPORTPURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002I, Patrick Goepel, certify that:1.I have reviewed the Annual Report on Form 10-K of the Company for the calendar year ended December 31, 2017 (the “Report”);2.Based on my knowledge, the Report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make thestatements made, in light of the circumstances under which such statements were made, not misleading with respect to the periods covered by thisReport;3.Based on my knowledge, the financial statements, and other financial information included in the Report, fairly present in all material respects thefinancial condition, results of operations and cash flows of the Company as of, and for, the periods presented in the Report;4.The Company’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined inExchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f))for the Company and we have:(a)Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensurethat material information relating to the Company, including its consolidated subsidiaries, is made known to us by others within these entities,particularly during the period in which the Report is being prepared;(b)Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision,to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes inaccordance with generally accepted accounting principles;(c)Evaluated the effectiveness of the Company’s disclosure controls and procedures and presented in the Report our conclusions about the effectivenessof the disclosure controls and procedures, as of the end of the period covered by the Report based on such evaluation; and(d)Disclosed in the Report any change in the Company’s internal control over financial reporting that occurred during the Company’s most recentcalendar year ended December 31, 2017 that has materially affected, or is reasonably likely to materially affect, the Company’s internal control overfinancial reporting; and5.The Company’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to theCompany’s auditors and to the Audit Committee of the Board of Directors:(a)All significant deficiencies or material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely toadversely affect the Company’s ability to record, process, summarize and report financial information; and(b)Any fraud, whether or not material, that involves management or other employees who have a significant role in the Company’s internal control overfinancial reporting. /s/ PATRICK GOEPEL Patrick GoepelChief Executive OfficerMarch 16, 2018 EXHIBIT 31.2CERTIFICATION OF PERIODIC REPORTPURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002I, Kelyn Brannon, certify that:1.I have reviewed the Annual Report on Form 10-K of the Company for the calendar year ended December 31, 2017 (the “Report”);2.Based on my knowledge, the Report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make thestatements made, in light of the circumstances under which such statements were made, not misleading with respect to the periods covered by thisReport;3.Based on my knowledge, the financial statements, and other financial information included in the Report, fairly present in all material respects thefinancial condition, results of operations and cash flows of the Company as of, and for, the periods presented in the Report;4.The Company’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined inExchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f))for the Company and we have:(a)Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensurethat material information relating to the Company, including its consolidated subsidiaries, is made known to us by others within these entities,particularly during the period in which the Report is being prepared;(b)Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision,to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes inaccordance with generally accepted accounting principles;(c)Evaluated the effectiveness of the Company’s disclosure controls and procedures and presented in the Report our conclusions about the effectivenessof the disclosure controls and procedures, as of the end of the period covered by the Report based on such evaluation; and(d)Disclosed in the Report any change in the Company’s internal control over financial reporting that occurred during the Company’s most recentcalendar year ended December 31, 2017 that has materially affected, or is reasonably likely to materially affect, the Company’s internal control overfinancial reporting; and5.The Company’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to theCompany’s auditors and to the Audit Committee of the Board of Directors:(a)All significant deficiencies or material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely toadversely affect the Company’s ability to record, process, summarize and report financial information; and(b)Any fraud, whether or not material, that involves management or other employees who have a significant role in the Company’s internal control overfinancial reporting. /s/ KELYN BRANNON Kelyn BrannonChief Financial OfficerMarch 16, 2018 EXHIBIT 32.1 CERTIFICATION OF PERIODIC REPORTPURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 I, Patrick Goepel, do hereby certify, pursuant to 18 U.S.C. Section 1350, as adopted by Section 906 of the Sarbanes-Oxley Act of 2002, that:1.The Annual Report on Form 10-K of the Company for the calendar year ended December 31, 2017 (the “Report”) fully complies with the requirementsof section 13(a) or 15(d) of the Securities Exchange Act of 1934 as amended, and2.The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. /s/ PATRICK GOEPEL Patrick Goepel Chief Executive Officer March 16, 2018 A signed original of this written statement required by Section 906 has been provided to Asure Software, Inc. and will be retained by Asure Software, Inc. andfurnished to the Securities and Exchange Commission or its staff upon request. The foregoing certification is being furnished solely pursuant to 18 U.S.C.Section 1350 and is not being filed as part of the Report or as a separate disclosure document. EXHIBIT 32.2CERTIFICATION OF PERIODIC REPORTPURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002I, Kelyn Brannon, do hereby certify, pursuant to 18 U.S.C. Section 1350, as adopted by Section 906 of the Sarbanes-Oxley Act of 2002, that:1.The Annual Report on Form 10-K of the Company for the fiscal year ended December 31, 2017 (the “Report”) fully complies with the requirements ofsection 13(a) or 15(d) of the Securities Exchange Act of 1934 as amended, and2.The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. /s/ KELYN BRANNON Kelyn Brannon Chief Financial Officer March 16, 2018 A signed original of this written statement required by Section 906 has been provided to Asure Software, Inc. and will be retained by Asure Software, Inc. andfurnished to the Securities and Exchange Commission or its staff upon request. The foregoing certification is being furnished solely pursuant to 18 U.S.C.Section 1350 and is not being filed as part of the Report or as a separate disclosure document.
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