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Baby Bunting

bbn · ASX Financial Services
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Employees 1001-5000
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FY2017 Annual Report · Baby Bunting
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Baby Bunting Group Limited
ABN 58 128 533 693

For the year ended: 

52 weeks ended 25 June 2017

Previous corresponding period: 

52 weeks ended 26 June 2016

Results for announcement to the market

Statutory Financial Results

Revenue from ordinary activities

2017
$’000

2016
$’000

Mvmt
$’000

up/(down)
%

278,027

236,840

41,187

Net profit from ordinary activities after tax attributable to members

Net profit attributable to members 

12,247

12,247

8,334

8,334

Earnings before interest, tax, depreciation and amortisation

22,138

15,743

3,913

3,913

6,395

Pro Forma Financial Results

Revenue from ordinary activities

278,027

236,840

41,187

Net profit from ordinary activities after tax attributable to members

Net profit attributable to members 

12,957

12,957

10,627

10,627

Earnings before interest, tax, depreciation and amortisation

22,972

18,673

2,330

2,330

4,299

17.4%

47.0%

47.0%

40.6%

17.4%

21.9%

21.9%

23.0%

Pro forma financial results have been calculated to:

•  reflect the result of the consolidated entity for the previous corresponding period as if the Company was publicly listed for the full 

comparative year; and

•  exclude employee equity incentive expenses for the current reporting period. Equity incentive expenses have been excluded to more 
clearly represent the consolidated entity’s underlying earnings given this is a non-cash item whose primary economic impact is issued 
capital dilution if and when shares are issued. 

The following table reconciles the statutory to pro forma financial results for the year ended 25 June 2017 (noting that this financial 
information has not been audited in accordance with Australian Auditing Standards):

Year ended 25 June 2017
$’000

Statutory results

Performance rights1  

Employee share plan offer2  

Tax impact from pro forma adjustments

Underlying statutory results

Pro forma results

Sales

EBITDA

278,027

22,138

–

–

–

278,027

278,027

419

415

–

22,972

22,972

EBIT

18,110

419

415

–

18,944

18,944

NPAT

12,247

419

415

(124)

12,957

12,957

1.  Expense reflects the cost amortisation of performance rights (LTI) granted and outstanding in the current reporting period. 

2.  The Company issued 132,368 shares (334 shares per eligible employee) under its General Employee Share Plan in the current reporting period with no monetary 

consideration payable by participating eligible employees who each received approximately $1,000 worth of shares. 

APPENDIX 4E 2017  i

Appendix 4E (Rule 4.3A)Results for announcement to the market (continued) 
Pro forma financial results (continued)

The following table reconciles the statutory to pro forma financial results for the year ended 26 June 2016 (noting that this financial 
information has not been audited in accordance with Australian Auditing Standards):

Year ended 26 June 2016
$’000

Statutory results

Adjusted for non-recurring Initial Public Offering (IPO) related items:

IPO transaction costs3

Historical share options plan1

Employee share plan offer2

Tax impact from IPO related items

Underlying statutory results

Other pro forma adjustments:

Listed public company costs3

Net finance costs

Tax impact from other pro forma adjustments

Sales

EBITDA

236,840

15,743

EBIT

12,564

NPAT

8,334

–

–

–

–

1,876

1,876

1,876

786

416

–

786

416

–

786

416

(688)

236,840

18,821

15,642

10,724

–

–

–

(148)

(148)

–

–

–

–

(148)

65

(14)

Pro forma results

236,840

18,673

15,494

10,627

1.  Expense reflects the cost amortisation of the historical share options plan which was accelerated when the IPO of shares in the Company became probable and the 

Directors and senior executives committed to exercising their share options. 

2.  The Company issued a total of 283,458 shares (714 shares per eligible employee) in “the Employee Gift Offer” in the IPO with no monetary consideration payable by 

participating eligible employees. 

3.  The Listed public company and IPO transaction costs adjustments have been made to better reflect financial performance as if the Company was publicly listed for 

the full comparative period (noting Baby Bunting was admitted to quotation on the ASX on 14 October 2015).

Dividends

DIVIDENDS PAID

Final 2016 dividend – paid 16 September 2016

Interim dividend – current period

DIVIDENDS DETERMINED

Final 2017 dividend

Amount per security 
(cps)

Franked 
amount

6.3

2.9

100%

100%

4.3

100%

Record date for determining entitlements to the dividend

Date dividend is payable

25 August 2017

15 September 2017

The Company does not currently offer a dividend reinvestment plan. 

ii  BABY BUNTING GROUP LIMITED

Appendix 4E (Rule 4.3A)Commentary on results for the period

For further explanation of the statutory figures above refer to the accompanying financial report for the year ended 25 June 2017, which 
includes the Directors’ Report. The Full Year Results Presentation released in conjunction with this Results Announcement provides further 
analysis of the results. 

Pro forma financial results have been prepared on a consistent basis with previously issued guidance for FY2017 (on 12 August 2016). 
Equity incentive expenses have been excluded to more clearly represent the consolidated entity’s underlying earnings given this is a 
non-cash item whose primary economic impact is issued capital dilution if and when shares are issued. 

Adjustments from statutory to pro forma financial results have been made to exclude employee equity incentive expenses and reflect the 
results of the consolidated entity for the previous corresponding period as if the Company was publicly listed for the full comparative period. 

Net tangible assets per ordinary share

Net tangible assets per ordinary share

Net tangible assets per ordinary share

Other information

Independent Audit by Auditor

2017
$

0.36

2016
$

0.35

This report is based on the consolidated financial statements which have been audited by Deloitte Touche Tohmatsu. 

APPENDIX 4E 2017  iii

 
This page has been left intentionally blank.

Annual Report 2017

Baby Bunting Group Limited 
ABN 58 128 533 693

B

B

2

A

B

U N

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1

Y

T

7

I

N

G

02  Chairman and CEO’s Report
04 
Financial Highlights
06  Board of Directors
08  Sustainability
10  Corporate Governance Statement
19  Directors’ Report
30  Remuneration Report
38  Auditor’s Independence Declaration
39  Consolidated Financial Statements
69  Directors’ Declaration
70 
74  Shareholder Information
IBC  Corporate Directory

Independent Auditor’s Report

SUPPORTING NEW  
AND EXPECTANT 
PARENTS IN 
NAVIGATING THE 
EARLY YEARS OF 
PARENTHOOD

The 2017 Baby Bunting Annual Report reflects 
Baby Bunting’s performance for the 52 week period from 
27 June 2016 to 25 June 2017.

The Baby Bunting Group Limited Annual Report is available 
online at babybuntingcorporate.com.au/reports. Hard copies 
can be obtained by contacting the Company’s share registry.

Notice of 2017 Annual General Meeting
10.00am (Melbourne time)
Monday, 20 November 2017
Level 26, 181 William Street
Melbourne VIC 3000 

Baby Bunting Group Limited ABN 58 128 533 693

BABY BUNTING GROUP LIMITEDContentsEVERY DAY 
LOW PRICES 
ON BEST
BUYS

AUSTRALIA’S
LARGEST 
ONE STOP
BABY SHOP

CLICK & 
COLLECT

LAY-BY

PERSONAL  
SERVICE AND
ADVICE

EXCLUSIVE
BRANDS 
AND 
PRODUCTS

GIFT
REGISTRY

CAR SEAT 
FITTING

ANNUAL REPORT 2017  1

Dear fellow shareholder,

On a pro forma basis:

The 2017 financial year was a successful year for Baby Bunting 
Group Limited. 

It was the Company’s first full financial year as an ASX-listed 
company and one where we continued to focus on our customers 
and invest in the business. We did this through expanding our store 
network and growing our market share in store and online, all the 
while ensuring growth in earnings and profitability. 

Results overview

The key financial highlights for FY2017 include:

•  total sales of $278.0 million, up 17.4% on the prior 

corresponding period; 

•  comparable store sales growth of 6.9% – a growth rate in line 

with the Company’s long term historical average; 

•  gross profit of $95.3 million, up 17.4% on the prior 

corresponding period. Gross profit as a percentage of sales was 
consistent with the last two financial years at 34.3%;

•  statutory NPAT of $12.2 million, up 47.0% on the prior 

corresponding period; 

•  pro forma earnings before interest, tax, depreciation, and 

amortisation (EBITDA) of $23.0 million, up 23.0% on the prior 
corresponding period. Pro forma EBITDA margin increased by 
38 basis points to 8.3%; and 

•  pro forma net profit after tax (NPAT) of $13.0 million, up 21.9% 

on the prior corresponding period.

Other results highlights

Baby Bunting had a number of other highlights which contributed to 
the results in FY2017 including: 

•  opening six new stores being Preston in Melbourne, 

Camperdown, Belrose and Blacktown in Sydney (the largest 
market), Baldivis, south of Perth and Mile End in Adelaide;

•  improving customer service by transitioning the “click & collect” 
service from a centralised fulfilment model to a model which 
allows for fulfilment from the Baby Bunting network of stores 
(currently 43 stores and growing). This has resulted in significant 
reductions in the time it takes to fulfil “click & collect” orders 
for customers;

•  growing sales of private label and exclusive products to 11.4% 

•  net cash of $1.6 million at the end of the financial year. 

of sales, an increase of 34.5% on the prior year; 

To assist comparability between financial reporting periods, we also 
present our results on a pro forma basis. 

In relation to the 2017 financial year, the results are shown 
excluding the non-cash impact of employee equity incentive 
expenses. During the 2016 financial year the statutory results were 
impacted by the effect of one-off transaction costs associated with 
the IPO and the additional costs to conduct the business as an ASX 
listed company from 14 October 2015 onwards. A reconciliation 
between the statutory and pro forma financial results is set out in 
Section 2.6 on page 21 of the Directors’ Report.

•  delivering a high level of customer satisfaction and building 
loyalty to the Baby Bunting brand, as measured by a Net 
Promotor Store for the year of 63;

•  implementing a new Customer Relationship Management (CRM) 
system, to provide a single view of customer behaviour and 
preferences. This consolidated view will drive new multichannel 
insights and facilitate innovations in customer experience both in 
store and online. Additionally, a marketing automation platform 
has been deployed to develop new personalised marketing 
programs for customers. 

You can read more about the Company’s operational achievements 
for the year in the Directors’ Report. 

2  BABY BUNTING GROUP LIMITED

Chairman and CEO’s ReportOur vision 

Dividends

The Board has approved a final dividend of 4.3 cents per share 
fully franked. Together with the interim dividend of 2.9 cents per 
share, the total dividend payment for the year is 7.2 cents per share. 
This is equivalent to approximately 70% of the Company’s FY2017 
pro forma NPAT.

Growth strategy and FY2018 outlook

Our growth strategy remains unchanged from previous years. 
The key elements are to:

•  continue with our new store roll-out, which has seen six new 

stores opened in FY2017;

•  achieve growth from our existing stores and online. During 

FY2017, sales grew both across our store network as well as 
in our online store;

•  improve EBITDA margin. Through a mix of gross margin 
improvement and cost of doing business leverage, Baby 
Bunting’s pro forma EBITDA margin increased from 7.9% in 
FY2016 to 8.3%. 

The 2018 financial year is a year where the Company will continue 
to focus on this growth strategy. In addition, the Company intends 
making further investments during the year in technology, digital 
and supply chain initiatives, among other things, to ensure that the 
Company is well positioned to continue its growth and to better 
serve its customers as the Australian retail environment changes 
and evolves.

We expect to open between five and eight new stores during the 
year. In addition to Munno Para, South Australia (which opened in 
July 2017) we expect to open two additional stores in the first half 
of FY2018.

Further detail about the Company’s strategies and future 
investments is set out in the Operating and Financial Review 
in the Directors’ Report.

To close, we would like to thank all of Baby Bunting’s over 900 team 
members for their continuing commitment to make Baby Bunting 
the most loved baby retailer for every family, everywhere.

Our core purpose is to support new and expectant parents in 
navigating the early years of parenthood. We aim to do this by 
providing a range of services, great advice, the widest selection 
of products and at low prices every day. 

In July 2017, Baby Bunting commenced offering everyday low 
prices for our Best Buy range of products. In conjunction with this, 
our Best Buy range has been expanded to cover our core range of 
car seats. We believe this is a market leading move. Baby Bunting 
also continues to invest in building the best team through training 
and growing product awareness, to ensure that our customers are 
provided with excellent service and advice. 

These are all key elements that will help us work towards our vision 
of being the most loved baby retailer for every family, everywhere.

Growth in market share and brand awareness 

During the year, we measured significant increases in the brand 
awareness of Baby Bunting with consumers throughout Australia. 
What was particularly satisfying was that the first-to-mind awareness 
grew nationally and grew significantly in New South Wales, 
Queensland and Western Australia. These are markets where the 
brand has historically been less prominent than in Victoria and South 
Australia. Opening new stores in these markets and investing in 
stores generally is paying off. 

Baby Bunting has also grown market share in the areas where it 
operates. Revenues for FY2017 indicate that Baby Bunting’s market 
share has increase to approximately 12% of its addressable baby 
goods market. Pleasingly, online sales have increased 76% during 
the year to represent 6.4% of total sales. 

The Board

During the year, the composition of the Board changed. Barry 
Saunders retired as chairman in November 2016 and Tom Cowan 
retired as a director in March 2017. The Board is very grateful for 
the leadership, efforts and contributions made by Barry and Tom 
over a number of years. 

A focus for the Board has been to ensure that it collectively reflects 
the mix of skills and diversity appropriate for the Company’s stage 
of development. To this end, two new directors joined the Board 
this year. Donna Player was appointed a director in January 2017. 
Donna’s considerable retail, marketing and product development 
experience very much complements the skills and expertise 
currently present on the Board. Stephen Roche was appointed 
as a director in May 2017. Stephen, who was most recently the 
Managing Director and CEO of Australian Pharmaceutical Industries 
Limited, possesses significant recent experience in leading a 
successful retail network rollout and growth strategy. 

You can read more about the Board and the Board’s mix of skills 
and diversity in the Corporate Governance Statement included in 
this Annual Report.

Ian Cornell
Chairman

Matt Spencer
CEO and Managing Director

ANNUAL REPORT 2017  3

2017 

FULLY FRANKED 
FINAL DIV. OF

4.3¢

PER SHARE

ONLINE SALES
NOW 6.4%
OF TOTAL SALES
(UP FROM 4.2%
IN FY16)

SALES UP

17.4%

 23.0%

PRO FORMA
EBITDA OF
$23 MILLION

TO $278 
MILLION

REDUCTION
IN CODB
OF 37 BPS
(26.0% OF SALES)

Sales ($ millions) 
– Comparable store sales growth (%)

278.0

Number of stores at year end

236.8

12.5%

180.2

150.2

8.8%

7.6%

6.9%

42

36

31

23

FY14

FY15

FY16

FY17

FY14

FY15

FY16

FY17

Gross Margin ($ millions)

95.3

81.2

Pro forma NPAT ($ millions)
– Margin (%)

61.9

49.9

6.8

3.8%

4.1

2.7%

13.0

10.6

4.5%

4.7%

FY14

FY15

FY16

FY17

FY14

FY15

FY16

FY17

4  BABY BUNTING GROUP LIMITED

Financial Highlights43

STORES IN 
AUSTRALIA

WA
6

SA
4

STORE
NETWORK PLAN
OF OVER

80 

STORES

WE AIM TO BE
THE MOST LOVED 
BABY RETAILER 
FOR EVERY FAMILY, 
EVERYWHERE

QLD
9

NSW  
ACT
11

VIC
13

Our Network

Western
Australia
Baldivis
Cannington
Joondalup
Midland
Myaree
Osborne Park 

South
Australia
Gepps Cross
Melrose Park
Mile End
Munno Para 

Victoria
Ballarat
Bendigo 
East Bentleigh
Frankston
Geelong
Hawthorn
Hoppers Crossing
Maribyrnong 
Preston
Narre Warren
Ringwood
Taylors Lakes
Thomastown

New South Wales
/ACT
Auburn
Belrose
Blacktown
Campbelltown
Camperdown
Fyshwick (ACT)
Moore Park
Penrith
Taren Point
Warners Bay
West Gosford

Queensland
Booval
Burleigh Waters
Capalaba
Fortitude Valley
Helensvale
Kawana
Macgregor
North Lakes
Townsville

ANNUAL REPORT 2017  5

Details of the qualifications, experience and special responsibilities of each current director are as follows:

Name

Particulars

Ian Cornell
Chairman, 
Non-executive Director
FAIM, FAHRI

Member of the Remuneration 
and Nomination Committee

Ian has extensive experience in the retailing and property industries 
in Australia. He most recently held senior executive corporate roles 
with the Westfield Group until 2012, including responsibility for all HR 
functions and the overall management of retail relations of the Group.

Prior to joining Westfield, Ian had a 23 year career with Woolworths. 
His roles included Chief General Manager of Woolworths’ Supermarket 
division and as a key member of the management team that 
implemented successful growth strategies such as “The Fresh Food 
People” and the establishment of the Dan Murphy’s chain.

Ian has also been Chairman and CEO of Franklins.

Ian is currently a non-executive director of Myer Holdings Limited 
(appointed in February 2014). Ian was a non-executive director of 
Goodman Fielder Limited (appointed February 2014 and ceasing in 
March 2015).

Matt Spencer
CEO and Managing Director
B.Bus

Matt joined Baby Bunting as CEO and Managing Director in 
February 2012 (he was appointed as a Director of the Company on 
23 April 2012).

Prior to Baby Bunting, Matt was General Manager Retail – Australia, 
New Zealand and the UK at Kathmandu from 2007 to 2012 where he 
was responsible for over 110 stores, including network planning, store 
design and store development.

Matt’s previous roles include Operations, Strategy and Development 
Manager of Coles Express as well as various management roles at 
Shell Australia. He was a key contributor to the establishment and 
roll-out of the Coles Express brand.

Gary Levin
Non-executive Director
B.Comm, LLB, MAICD

Chairman of the Audit 
and Risk Committee

Gary has over 30 years’ management, executive and non-executive 
experience in public and private companies including in the retail, 
investment and property industries.

Gary was previously the founder and managing director of TLC Dry 
Cleaners Pty Limited and joint managing director of Rabbit Photo 
Holdings Limited.

He was a non-executive director of JB Hi-Fi Limited from 
November 2000 until October 2016.

6  BABY BUNTING GROUP LIMITED

Board of DirectorsName

Particulars

Melanie Wilson
Non-executive Director
MBA, B.Comm (Hons), GAICD

Chairman of the Remuneration 
and Nomination Committee

Member of the Audit and 
Risk Committee

Melanie has more than 12 years’ international retail experience in 
senior management roles. Her appointments included Limited Brands 
(Victoria’s Secret, Bath & Bodyworks – New York), Starwood Hotels 
(New York), Woolworths and Diva/Lovisa and have covered a wide 
spectrum of retail including store operations, merchandise systems, 
online-e-commerce, marketing, brand development and logistics/
fulfilment. In her most recent position, Melanie was Head of Online 
at BIG W.

Prior to her retail experience, Melanie performed roles at Bain and 
Company (Boston) and Goldman Sachs (Hong Kong and Sydney).

Melanie has an MBA from the Harvard Business School and is a 
graduate of the Australian Institute of Company Directors.

She is currently a non-executive director of iSelect Limited (appointed in 
April 2016) and Shaver Shop Group Limited (appointed in June 2016).

Donna Player
Non-executive Director
BA, GAICD

Member of the Remuneration 
and Nomination Committee

Donna has over 35 years’ experience in retail, marketing and product 
development gained in both retail and wholesale industries. In the four 
years to May 2016, Donna was the Group Executive of Merchandise 
for Fashion, Beauty, Footwear, Accessories and Home for David 
Jones. Prior to her role at David Jones, Donna was General Manager, 
Merchandise and Planning for BIG W. 

During her career, Donna has had executive responsibilities for 
merchandise, planning, branding, sourcing and supplier strategies. 

Donna holds a Bachelor of Arts from the University of NSW and is a 
graduate of the Australian Institute of Company Directors.

Stephen Roche
Non-executive Director
BBus, FAICD

Member of the Audit and 
Risk Committee

From August 2006 to February 2017, Stephen was Managing Director 
and Chief Executive Officer of Australian Pharmaceutical Industries 
Limited (API). Before joining API, he was Group General Manager, 
Health Services for Mayne Group Limited. He has also had held senior 
management roles at FH Faulding & Co Limited and CSR Limited.

A Director of Myer Family Investments Pty Ltd from October 2016, and 
is currently Chairman of The Priceline Sisterhood Foundation Limited, 
a position held since 2015. 

He holds a Bachelor of Business from the University of South Australia 
and is a fellow of the Australian Institute of Company Directors. 

ANNUAL REPORT 2017  7

To build a sustainable business for our shareholders, our team members, the customers we serve and the communities in which 
we operate, Baby Bunting considers sustainability through the following framework:

ENVIRONMENT

CUSTOMERS

COMMUNITY

PEOPLE

ENVIRONMENT

CUSTOMERS

Our focus is on targeting ways to conserve energy, reduce waste 
and lower our environmental footprint across our network of stores 
and our Support Office and Distribution Centre, in order to operate 
on a sustainable basis. 

Some of our environmental sustainability initiatives include:

Store lighting upgrade project
The Company commenced a program of replacing and upgrading 
lighting in some of Baby Bunting’s existing stores in the previous 
financial year. This project continues and has seen Baby Bunting 
replacing existing store lighting with energy efficient LED lighting. 
This project has reduced significantly the electricity consumed by 
lighting in the Company’s stores. 

Solar powered extraction vents
Following a successful trial in FY2016, Baby Bunting has expanded 
its program of installing solar powered extraction vents in some 
of our stores for use in the “back-of-house” parts of the store. 
These vents are designed to reduce the temperatures for our teams 
in store during the warmer months, while also reducing the amount 
of warm air that might circulate throughout the store – which can 
result in increased energy consumption through air conditioning use. 

New store standard scope of works
Baby Bunting has a standard scope of works for its stores to be 
used for the development of a new store. Our standard scope of 
works stipulates: 

•  energy efficient LED lighting (as described above);

•  lighting control systems to ensure that all non-essential lighting 
is switched off when not required. Simply put, when a store 
alarm is turned on at night, all non-essential lighting circuits are 
switched off;

•  motion-sensor lighting to non-retail areas in our stores; 

•  rain water harvesting for use in store toilets to reduce the amount 

of mains water that is used in store. 

Waste packaging harvesting
We operate a “harvest recycling program” at our stores. This 
program significantly reduces the amount of waste from stores 
going to landfill. This program involves collecting cardboard, paper, 
plastic film, pallet shrink wrap and polystyrene. Waste products in 
these bins are then collected for recycling.

Australian packaging covenant
Baby Bunting is a signatory to the Australian Packaging Covenant. 
This is a voluntary program involving both Government and industry 
to ensure the environmental impact from packaging is reduced, 
measured and understood. Each signatory to the Australian 
Packaging Covenant is required to have an action plan which 
sets out what the signatory proposes to do to contribute to the 
Australian Packaging Covenant’s objectives and goals.

Providing our customers with great products, service and advice 
is critical to ensuring Baby Bunting’s business is sustainable. 

Measuring customer satisfaction can be done in many ways. 
During the year, Baby Bunting introduced processes for customers 
to provide feedback following each transaction. This feedback 
includes Net Promoter Score feedback, where customers are 
categorised as “promoters”, “passives” or “detractors” based on 
how likely they would be to recommend Baby Bunting to a friend or 
colleague. The Net Promoter Score is measured by subtracting the 
percentage of detractors from the percentage of promoters.

For the 2017 financial year, Baby Bunting’s overall NPS was 63. 
This was a very pleasing result. However, Baby Bunting does not 
merely consider the overall NPS score. Qualitative feedback is 
assessed with a view to always continuing to improve the quality 
of the service and advice provided to Baby Bunting customers. 

PEOPLE

Building the best team 
With each new store, Baby Bunting’s team grows. During FY2017, 
the number of Baby Bunting employees increased by 119 to be 897 
at the end of the year. As well as growing overall team numbers, Baby 
Bunting is pleased to note that there were over 20 internal promotions 
during the year. Team members demonstrating appropriate skills 
and attitudes were promoted to more senior roles enabling them to 
develop and continue to make great contributions to the organisation. 

Building the best team is a key goal at Baby Bunting – not only to 
ensure that customers are provided with great service and advice, 
but to ensure that all team members enjoy and are satisfied with 
what they do at Baby Bunting. In 2016, Baby Bunting conducted its 
first employee engagement survey. The survey revealed high levels 
of engagement and alignment among Baby Bunting team members 
and highlighted areas for further development. A second employee 
engagement survey will be conducted later this year with the view of 
tracking progress on those issues that matter most to employees.

Around 43% of Baby Bunting team members are shareholders. This is 
largely due to the operation of the Company’s General Employee Share 
Plan. This plan provides employees with an opportunity to own Baby 
Bunting shares and participate in the benefits of share ownership. 

Diversity and Inclusion
The Company has a Diversity and Inclusion Policy. The Policy sets 
out Baby Bunting’s commitment to recognising the importance of 
diversity and inclusion for its business. The policy recognises that 
diversity not only includes gender diversity but also includes matters 
of age, ethnicity, religion, cultural background, physical ability or 
sexual orientation. Other matters addressed in the policy include a 
commitment to diversifying sources of recruitment and merit-based 
appointments, as well as recognition that the Company will not 
tolerate unlawful discrimination, bullying, harassment or victimisation. 

8  BABY BUNTING GROUP LIMITED

SustainabilityDuring FY2017, the Company commenced working on the 
measurable objectives established by the Board (see the 
Corporate Governance Statement for further information).

Safety
Safety is a key focus for Baby Bunting. We continue to make 
improvements in ensuring we have a safe workplace for all 
employees. During the FY2017 year, the number of employees 
increased by 119 or 15%. At the same time, the Company’s lost 
time injury frequency rate reduced by 28% on the previous year. 
Baby Bunting has programs and procedures intended to ensure 
that all employees are aware of the importance of safety and of 
safe ways of working. 

COMMUNITY

Life’s Little Treasures Foundation
During the year, Baby Bunting committed to becoming a Major 
Corporate Partner of the Life’s Little Treasures Foundation. 
Life’s Little Treasures Foundation provides support to parents 
and families of premature babies to assist them during what can 
be an uncertain and emotional journey. Life’s Little Treasures 
Foundation has grown into Australia’s leading charity dedicated 
to supporting premature babies and their families. Each year over 
48,000 babies are admitted to neonatal intensive care units and 
special care nurseries.

Baby Bunting will continue as the presenting partner for the Life’s 
Little Treasures Foundation annual “Walk for Prems” event. This year, 
the event will be held on 29 October 2017 at locations throughout 
Australia. Further information about the Foundation and how to 
contribute is available at www.lifeslittletreasures.org.au. 

Maternal and child health nursery equipment program
The Victorian Department of Education and Training provides 
support for the Victorian Maternal and Child Health Service nursery 
equipment program. The program is administered by EACH Limited, 
a provider of an integrated range of health, disability, counselling and 
community mental health services across Australia. 

Under the program, Baby Bunting supplies nursery products, 
such as car seats, cots and mattresses, to eligible families identified 
by the Maternal and Child Health Service. Baby Bunting has been 
assisting with the program since 2011 and has recently recommitted 
to the program through to 2020. 

Support for not-for-profit organisations
Baby Bunting supports not-for-profit organisations involved in 
providing new and pre-loved baby goods and nursery equipment to 
families in need. This is an area that the Company will be building 
upon in future years. We recognise that this not only assists families 
and children, but can also result in more efficient use of resources 
through ensuring products have continued use throughout their 
effective life.

刀䄀䤀匀䤀一䜀 䘀唀一䐀匀 䘀伀刀
䰀䤀䘀䔀ᤠ匀 䰀䤀吀吀䰀䔀 吀刀䔀䄀匀唀刀䔀匀 
䘀伀唀一䐀䄀吀䤀伀一

ANNUAL REPORT 2017  9

This Corporate Governance Statement describes the corporate governance practices of Baby Bunting Group Limited (Baby Bunting or 
the Company) for the financial year ended 25 June 2017 and it is current as at that date. This Statement has been approved by the Board.

This Statement reports the Company’s compliance with the ASX Corporate Governance Council’s Corporate Governance Principles and 
Recommendations (3rd edition) (ASX Principles and Recommendations). Copies of a number of the charters and policies referred to in this 
Statement are available under the “Governance” section of the Company’s corporate website www.babybuntingcorporate.com.au.

Principle 1:  Lay solid foundations for management and oversight

Responsibilities of the board and management

The Board has adopted a written charter to provide a framework for the effective operation of the Board, which sets out:

•  the composition, role and responsibilities of the Board, including that the Board is responsible for approving and monitoring the 
Company’s strategy, business performance objectives and financial performance objectives, and overseeing and monitoring the 
establishment of systems of risk management and systems of internal controls; 

•  the roles and responsibilities of the Chairman and the Company Secretary;

•  the division of authority between the Board and the CEO and Managing Director and management;

•  the ability of Directors to seek independent advice; and 

•  the process for periodic performance evaluations of the Board, each Director and Board committees.

Director appointments – conducting appropriate checks

Potential new directors are subject to appropriate screening and background checks prior to appointment as a director by the Board. 
In addition, the Company provides shareholders with all material information in its possession relevant to a decision on whether or not 
to elect or re-elect a Director.

Written appointments

The Company has entered into written agreements with each of its Directors and senior executives setting out the terms of their 
appointment. The material terms of all employment, service or consultancy agreements with Directors or other related parties have been 
disclosed, to the extent required, in accordance with ASX Listing Rule 3.16.4.

The Company’s Remuneration Report contains additional details on the remuneration of each Non-executive Director and summaries of 
the employment contracts of each other member of the Company’s key management personnel.

Role of the company secretary

Corey Lewis is the Group Legal Counsel and Company Secretary. As part of his role, he is responsible for day to day operations of company 
secretarial matters, including the administration of Board and committee meetings, overseeing the Company’s relationship with its share 
registrar and lodgements with the ASX and other regulators. The company secretary is accountable to the Board, through the Chairman, 
on all matters to do with the proper functioning of the Board.

Darin Hoekman, the Chief Financial Officer, is also a company secretary of the Company. He has responsibility for the above matters in the 
absence of the Group Legal Counsel.

Diversity and inclusion

The Board has adopted a Diversity and Inclusion Policy which sets out Baby Bunting’s commitment to recognising the importance of 
diversity and inclusion for its business. This is described on page 8.

10  BABY BUNTING GROUP LIMITED

Corporate Governance StatementMeasurable objectives

The Board has adopted the following measurable objectives in respect of gender diversity and inclusion:

Objective

Leadership

Key outcomes sought 

Status

Leadership engagement: engage the 
senior executives as leaders to convey the 
Company’s commitment to diversity and 
inclusion throughout the Team.

•  Engage the senior executives as leaders 
to convey the Company’s commitment to 
diversity and inclusion throughout the Team

•  Periodic reporting to senior executives 
on diversity and inclusion initiatives 
introduced

•  Leadership accountabilities for diversity 
strategy, plan objectives and guiding 
principles adopted and communicated

•  Continuing development during FY2018, 

including developing a leader’s and 
manager’s training course and guide 
on diversity

Communication and Education

Communication: develop engagement 
framework to raise knowledge and 
understanding of diversity

•  Develop a communications plan, including 
branding, key messages, and educational 
material

•  Continuing development during FY2018

•  Improve employee access to information 

•  Continuing development during FY2018

Education: Develop diversity educational 
framework to provide management with 
capability to lead and manage diversity and 
diverse teams

on diversity and inclusion 

•  Imbed communication of diversity and 
inclusion into our recruitment processes

•  Respectful workplace training implemented 

as part of annual training program

•  Equal Employment Opportunity training 
implemented as part of annual training 
program

•  Continuing development during FY2018

•  Respectful Workplace behaviour training 
implemented as part of core training for 
all team members

•  Continuing development during FY2018

Proportion of men and women

The table below shows the level of gender diversity within the Company and changes from the prior year: 

Board (including CEO 
and Managing Director)

Senior Executives

Store and Area Managers

All Team Members

Number of 
females in 
category at 
25 June 2017

Total number 
in category at 
25 June 2017

Number of 
females in 
category at 
26 June 2016

Total number 
in category at 
26 June 2016

% of 
females

2

2

35

715

6

7

47

897

33%

29%

74%

80%

1

2

35

612

6

7

41

778

% of 
females

17%

29%

85%

79%

In July 2017, the Company lodged its Workforce Profile report with the Workplace Gender Equality Agency (WGEA).

ANNUAL REPORT 2017  11

Board performance evaluation

The Remuneration and Nomination Committee Charter provides that the Remuneration and Nomination Committee will assist the Board to 
assess Board performance, and the performance of Board committees and individual Directors.

During the financial year, the Board assessed its own performance, and considered the performance of the Board committees and 
individual Directors. The performance reviews were undertaken by way of questionnaires as well as discussions on how the Board 
and each committee’s processes could be improved or modified.

Senior executive performance evaluation

The Remuneration and Nomination Committee Charter provides that the Committee will oversee the processes for the performance 
evaluation of the executives reporting to the CEO and Managing Director and review the results of that performance evaluation process. 
The Board is responsible for reviewing the performance of the CEO and Managing Director. 

In relation to the performance of senior executives, after the end of the reporting period, the Remuneration and Nomination Committee 
received reports of the outcome of the executive performance evaluation processes. These were subsequently considered by the Board. 
The executive evaluation processes involved, among other things, assessing the performance of executives against their specific performance 
objectives as well as the Company’s overall performance on a range of measures (including financial and specific key performance indicators). 
For the performance assessment of the CEO and Managing Director, the Board considered the CEO and Managing Director’s performance 
for the year having regard to, among other things, his specific performance objectives and the Company’s performance. The Chairman was 
responsible for engaging with the CEO and Managing Director in relation to the Board’s assessment of his performance. 

Principle 2:  Structure the Board to add value

Nomination – Remuneration and Nomination Committee

The Board has established the Remuneration and Nomination Committee. Its role is to review and make recommendations to the Board 
on remuneration policies and practices related to the Directors and senior management and to ensure that the remuneration policies and 
practices are consistent with the strategic goals of the Board.

The Committee comprises the following three Non-executive Directors:

Position

Chairman

Members

Director

Melanie Wilson 

Ian Cornell
Donna Player

During the year, the composition of the Committee changed with Melanie Wilson appointed Chairman and Donna Player appointed as a 
member, following the departure of Barry Saunders and Tom Cowan. Details of the qualifications and experience of Committee members 
are set out on pages 6 and 7. The number of meetings of the Committee and attendances by members during the reporting period are set 
out on page 27 of the Directors’ Report.

The Remuneration and Nomination Committee Charter sets out:

•  the composition of the Committee, including that the Committee must comprise only Non-executive Directors, a majority of whom are 

independent and that the Chairman of the Committee is not to be the Chairman of the Board;

•  the Committee’s ability to have access to Company records and employees and the external auditor for the purpose of carrying out its 

responsibilities. The Charter also provides that the Committee may seek the advice of independent advisors on any matter relating to the 
duties or responsibilities of the Committee; and 

•  the specific responsibilities of the Committee in respect of the areas of nomination (including in respect of matters going to the 

composition of the Board, the Board’s skills matrix and succession planning for the Board) and remuneration (including responsibilities 
to review and make recommendations to the Board on executive and Non-executive Director remuneration, reviewing the Company’s 
remuneration policies, overseeing employee equity incentive plans and responsibility for reviewing the Company’s remuneration report).

Board skills matrix

The Board, having regard to the current size of the Company and its current strategies, has adopted a skills matrix setting out the mix of skills 
and diversity that the Board is looking to achieve in its membership at this time. The Board also has regard to the attributes and personal 
qualities of Directors, including the ability of individual Directors to contribute effectively to the functioning of the Board and a commitment to 
the Company’s values and its Code of Conduct. For persons being considered for appointment to the Board, the Board will seek to identify 
whether the person has a demonstrated or assessed ability to work in a collegiate environment along with the ability, where necessary, to 
express a dissenting view objectively and constructively. The Board considers that each Non-executive Director possesses these attributes.

12  BABY BUNTING GROUP LIMITED

Corporate Governance StatementGiven the Company’s size, the Board considers that the Board should be comprised of five to seven Non-executive Directors. The Board 
will consider expanding its size over the medium term as the Company grows and the complexity of its operations increase.

Collectively, the Board has those skills and other relevant experience that it considers is appropriate for the effective governance of the 
Company. The matrix, and the extent to which those skills are represented on the Board, are set out below:

Skill or experience

Retail
Experience at a customer / retail business obtained through an executive or leadership role

Logistics
Knowledge and experience in retail logistics and distribution

Information technology
Knowledge and experience in the use and governance of information technology and applications in a retail environment

Executive leadership
Demonstrated success at CEO or senior executive level in a major business

Commercial and financial acumen
Demonstrated success in sustainably managing the financial performance of a large retail business or commercial 
undertaking

People
Experience with managing people and teams, including the ability to appoint and evaluate senior executives, manage 
talent development and oversee organisational change

Recent parenting experience
Recent consumer experience in the retail baby goods sector (eg, as a parent to small children)

ASX board experience
Experience as either a non-executive director of an ASX listed company or an executive reporting to the board of an 
ASX listed company

Number of 
Non-executive 
Directors 

5

3

5

5

5

4

1

4

The Board intends to review the skills matrix annually to ensure that it remains appropriate for the Company, its circumstances and its 
strategies.

Independent directors

At the date of this Statement, the Board comprises six directors. A majority of the Board are independent Non-executive Directors.

Name

Position

Appointed

Approximate length of service

Independent Directors

Ian Cornell

Chairman
Independent Non-executive Director

1 January 2015

2 years 8 months

Gary Levin

Independent Non-executive Director

25 August 2014

3 years 

Melanie Wilson

Independent Non-executive Director

15 February 2016

1 year 6 months

Donna Player

Independent Non-executive Director

16 January 2017

Stephen Roche

Independent Non-executive Director

1 May 2017

7 months

4 months

Executive Director

Matt Spencer

CEO and Managing Director

23 April 2012

5 years 4 months

ANNUAL REPORT 2017  13

The Board considers an independent Director to be a Non-executive Director who is free of any interest, position, association or relationship 
that might influence, or reasonably be perceived to influence, in a material respect, his or her capacity to bring an independent judgement 
to bear on issues before the Board and to act in the best interests of the Company. The materiality of the interest, position, association 
or relationship will be assessed to determine whether it might interfere, or might reasonably be seen to interfere, with the Director’s 
characterisation as an independent Director.

The Board has assessed each Non-executive Director to be independent. In assessing independence, the Board has had regard to the 
factors set out in the ASX Principles and Recommendations. 

Each Director has confirmed to the Company that they anticipate being available to perform their duties as a Non-executive Director or 
executive Director without constraint from other commitments.

Director induction and training

The Board Charter contemplates that new Directors will be provided with an induction programme to assist them in becoming familiar with 
the Company, its managers and its business following their appointment. The induction programme involves, among other things, meetings 
with members of the Board and the Executive Team and briefings on the Company’s operations and relevant business matters.

Directors may, with the approval of the Chairman, undertake appropriate professional development opportunities (at the expense of the 
Company) to maintain their skills and knowledge needed to perform their role.

The Board and the Executive Team have adopted processes to ensure that the Board is briefed on developments relevant to the Company 
and the markets in which it operates in.

Principle 3:  Act ethically and responsibly

The Board has approved the adoption by the Company of a formal Code of Conduct which outlines how Baby Bunting expects its 
employees to behave and conduct business in the workplace. The Code of Conduct applies to all employees, regardless of employment 
status or work location. In addition, the Directors, in the Board Charter, have committed to abiding by the Code of Conduct as it applies to 
the Board.

The Code of Conduct is designed to:

•  provide a benchmark for ethical and professional behaviour throughout Baby Bunting;

•  promote a healthy, respectful and positive workplace and environment for all team members;

•  ensure that there is compliance with laws, regulations, policies and procedures relevant to Baby Bunting’s operations, including 

workplace health and safety, privacy, fair trading and conflicts of interest;

•  ensure that there is an appropriate mechanism for team members to report conduct which breaches the Code of Conduct; and

•  ensure that team members are aware of the consequences they face if they breach the Code of Conduct.

The Code of Conduct is available on Baby Bunting’s corporate website (www.babybuntingcorporate.com.au).

Principle 4:  Safeguard integrity in financial reporting

Audit and Risk Committee

The Board has established the Audit and Risk Committee. Its role is to assist the Board in fulfilling its responsibilities for corporate 
governance and oversight of the Company’s financial and corporate reporting, risk management and compliance structures and external 
audit functions.

The Committee comprises the following three Non-executive Directors:

Position

Chairman

Members

Director

Gary Levin

Melanie Wilson
Stephen Roche

During the year, the composition of the Committee changed with Melanie Wilson and Stephen Roche each being appointed as a member, 
following the departure of Tom Cowan and the decision by Ian Cornell to step down from the Committee following his appointment as 
Chairman of the Board. Details of the qualifications and experience of Committee members are set out in the Company’s Annual Report. 
The number of meetings of the Committee and attendances by members during the reporting period are set out on page 27 of the 
Directors’ Report.

14  BABY BUNTING GROUP LIMITED

Corporate Governance StatementThe Audit and Risk Committee Charter sets out:

•  the composition of the Committee, including that the Committee must comprise only Non-executive Directors, a majority of whom are 

independent and that the Chairman of the Committee is not to be the Chairman of the Board;

•  the Committee’s ability to have access to Company records and employees and the external auditor for the purpose of carrying out its 

responsibilities. The Charter also provides that the Committee may seek the advice of independent advisors on any matter relating to the 
duties or responsibilities of the Committee; and

•  the specific responsibilities of the Committee in respect of the areas of risk management and compliance, financial and corporate 
reporting and external audit matters. With respect to external audit matters, the Committee has responsibility for developing and 
overseeing implementation of the Company’s policy on the engagement of the external auditor to supply non-audit services (noting that 
the Committee is required to advise the Board as to whether it is satisfied that the provision of any non-audit services is compatible with 
the general standard of independence for auditors).

CEO and CFO Declarations

The Board, before it approved the Company’s financial statements for the half year ended 1 January 2017 and the full year ended 
25 June 2017, received from the CEO and Managing Director and the Chief Financial Officer a declaration that, in their opinion, the financial 
records of the entity have been properly maintained and that the financial statements comply with the appropriate accounting standards and 
give a true and fair view of the financial position and performance of the entity and that the opinion has been formed on the basis of a sound 
system of risk management and internal control which is operating effectively in all material respects in relation to financial reporting risks.

Auditor’s attendance at the AGM

A representative of the Company’s external auditor will attend the Company’s annual general meetings. The Company’s annual general 
meeting will be held on 20 November 2017.

Principle 5: Make timely and balanced disclosure

The Company has adopted a Continuous Disclosure Policy.  The Continuous Disclosure Policy establishes procedures to ensure the 
Company complies with its continuous disclosure obligations under the Corporations Act 2001 and the ASX Listing Rules.

The Company has also adopted a Securities Trading Policy that imposes certain restrictions on officers, employees and related persons 
trading in the Company’s securities.

Principle 6:  Respect the rights of security holders

The Company’s website

The Company’s corporate website (www.babybuntingcorporate.com.au) has information about the Company and its governance.

Investor relations programme

The Board’s aim is to ensure that shareholders are provided with sufficient information to assess the performance of the Company and that 
they are informed of all major developments affecting the affairs of the Company.

The Company is required by law to communicate to shareholders through the lodgement of all relevant financial and other information with 
ASX and, in some instances, mailing information to shareholders. Information (including information released to ASX) is published on the 
Company’s website. The Company’s website also contains information about it, including media releases, key policies and the charters of 
the Board committees.

In addition, from time to time, the Company conducts ad-hoc briefings with institutional and large private investors, as well as financial 
media. In some instances, that can involve site visits to stores or the Company’s Distribution Centre. It is the Company’s policy not to hold 
briefings with investors or analysts from 1 June until the release of the full year results in August and from 1 December until the release of 
the half year results in February. 

Shareholder participation at meetings

The Company’s Annual General Meeting for the financial year ended 25 June 2017 will be held on 20 November 2017. The Board intends 
that general meetings be held in or near either the Melbourne or Sydney central business district. This is to ensure that the venue is 
convenient for those shareholders who wish to attend the meeting who travel by public transport.

ANNUAL REPORT 2017  15

Shareholders are provided with notice of the meeting (either electronic or by hard copy) in advance of the scheduled meeting time. 
Shareholders have an opportunity to ask questions at the meeting. In addition, shareholders can submit questions electronically in advance 
of a meeting via the share registrar’s website.

Electronic shareholder communications

The Company encourages shareholders to receive communications from it and its share registrar electronically and provides details for 
shareholders to send electronic communications and to have them actioned appropriately.

Principle 7:  Recognise and manage risk

Risk – Audit and Risk Committee

The role of the Audit and Risk Committee is to assist the Board in fulfilling its responsibilities for corporate governance and overseeing the 
Company’s financial reporting, internal control structure, risk management systems and internal and external audit functions. This includes 
considering the quality and reliability of the financial information prepared by the Company, working with the external auditor on behalf of 
the Board and reviewing non-audit services provided by the external auditor to confirm they are consistent with maintaining external audit 
independence.

The Audit and Risk Committee provides advice to the Board and reports on the status and management of the risks to the Company. 
The purpose of the Committee’s risk management process is to assist the Board in relation to risk management policies, procedures and 
systems and ensure that risks are identified, assessed and appropriately managed.

Details of the Committee are contained on page 14 above (see “Audit and Risk Committee”) and details of the meetings of the Committee 
and the attendance of members are set out on page 27 of the Directors’ Report.

Risk management framework 

The Board is responsible for overseeing the establishment of and approving risk management strategies, policies, procedures and 
systems of the Company, and is supported in this area by the Audit and Risk Committee. The Company’s management is responsible for 
establishing the Company’s risk management framework. 

During the reporting period, the Company adopted a new risk management framework. The objectives of the framework include:

•  identifying the key risks associated with Baby Bunting’s business; 

•  raising the profile of risk within Baby Bunting and helping embed a risk-aware culture within Baby Bunting;

•  assisting management and the Board to ensure that the Company has a sound risk management framework;

•  supporting the declarations by the CEO and Managing Director and the Chief Financial Officer that their opinions on the Company’s 

financial statements are based on a “sound system of risk management and internal control which is operating effectively”;

•  where appropriate, having controls, policies and procedures to manage certain specific business risks – eg an insurance programme, 
regular financial budgeting and reporting, business plans, strategic plans, etc – so as to mitigate the likelihood, or consequence, of 
certain specific business risks. 

As part of the introduction of the new risk management framework, processes have been introduced to identify, assess, monitor and review 
the Company’s key risks and to document and monitor the Company’s other risks. In addition, regular processes have been introduced 
involving the senior executives and other team members to help identify, assess, monitor and review the Company’s key risks. In connection 
with its responsibilities for risk management, the Audit and Risk Committee receives reports from management on the risk management 
system, key risks and the related risk treatment plans as well as information on critical events that may arise throughout the year. 

The Audit and Risk Committee approved the adoption of the new risk management framework. The Board is satisfied that the risk 
management framework adopted is sound. 

Internal audit function

The Company does not have a formalised internal audit function, but has processes for evaluating and continually improving the 
effectiveness of risk management and internal financial control processes.

To evaluate and continually improve the effectiveness of the Company’s risk management and internal control processes, the Board relies 
on ongoing reporting and discussion of the management of material business risks. These processes are implemented, overseen and 
assessed by the management team, the Chief Financial Officer and CEO and Managing Director and the Audit and Risk Committee.

16  BABY BUNTING GROUP LIMITED

Corporate Governance StatementEconomic, environmental and social sustainability risks

Economic sustainability risks are risks to the Company’s ability to continue operating at a particular level of economic production over the 
long term. Environmental sustainability risks are risks to the Company’s ability to continue to operate in a manner that does not compromise 
the health of the ecosystems in which it operates over the long term. Social sustainability risks are risks to the Company’s ability to continue 
operating in a manner that meets accepted social norms and needs over the long term.

Having regard to the definition in the ASX Principles and Recommendations, the Company understands “material exposure” to mean a real 
possibility that the risk in question could substantively impact the Company’s ability to create or preserve value for shareholders over the 
short, medium or long term. This is a broad and, in some sense, imprecise definition. Nevertheless, the Company considers that it does not, 
at this time, have a material exposure to environmental or social sustainability risks. The Company is exposed to a number of economic and 
operating risks, details of which are included in the Directors’ Report on pages 25 to 26. These economic and operating risks could have a 
material impact on the Company, its strategies and future financial performance. These risks were identified as part of the Company’s risk 
management framework (described above). Management is responsible for developing strategies to manage identified risks.

Economic, environmental and social sustainability risks are likely to change over time. For example, significant increases in the rate of 
disruption and innovation in online retail and distribution networks, combined with the entry of significant and well-resourced competitors in the 
Australian baby goods market could result in a change to the extent of the Company’s exposure to economic sustainability risks. Accordingly, 
the Company will continue to consider potential sustainability risks as part of its risk management framework and strategy development.

Principle 8:  Remunerate fairly and responsibly

Remuneration – Remuneration and Nomination Committee

The Board has established the Remuneration and Nomination Committee with specific responsibility for remuneration matters. 

The Committee comprises the following three Non-executive Directors:

Position

Chairman

Members

Director

Melanie Wilson

Ian Cornell
Donna Player

Details of the Committee are contained on page 12 above (see “Nomination – Remuneration and Nomination Committee”) and details of 
the meetings of the Committee and attendances by members during the reporting period are set out on page 27 of the Directors’ Report.

Remuneration for Non-executive Directors and Executives

The Company’s Remuneration Report, included as part of its Directors’ Report, describes the Company’s remuneration policies 
and practices as well as providing details for each Director and those executives considered to be members of the Company’s key 
management personnel.

Securities Trading Policy and Hedging

The Company’s Securities Trading Policy provides that persons subject to that policy (including Directors and Executive Team members) 
must not engage in transactions designed to hedge their exposure to the Company’s shares.

ANNUAL REPORT 2017  17

19  Directors’ Report

30  Remuneration Report

38  Auditor’s Independence Declaration

69  Directors’ Declaration

70  Independent Auditor’s Report

18  BABY BUNTING GROUP LIMITED

25 June 2017Annual Financial ReportThe Directors of Baby Bunting Group Limited (“the Company” or “Baby Bunting”) submit the financial report of the Company and its 
controlled entities (“the consolidated entity”) for the financial year ended 25 June 2017.

1.  Principal activities

During the financial period, the principal activities of the Company and its consolidated entities was the operation of Baby Bunting retail 
stores and its online store www.babybunting.com.au.

Baby Bunting is Australia’s largest specialty retailer of baby goods, primarily catering to parents with children from newborn to three years of 
age and parents-to-be. The Company’s principal product categories include prams, cots and nursery furniture, car safety, toys, babywear, 
feeding, nappies, manchester and associated accessories.

2.  Operating and Financial Review

2.1  Summary – FY2017 Financial Results

•  Total sales up 17.4% to $278.0 million with comparable store sales growth of 6.9%; 

•  Gross profit of $95.3 million up 17.4%. Gross profit as a percentage of sales was consistent with the prior year at 34.3%; 

•  Statutory net profit after tax (NPAT) of $12.2 million, an increase of 47.0% on the prior financial year;

•  Statutory basic earnings per share (EPS) of 9.7 cents, and pro forma basic EPS of 10.3 cents;

•  Net cash of $1.6 million (versus net cash of $7.4 million at the end of FY2016).

To assist comparability between financial reporting periods, we also present our financial statements on a pro forma basis. 

In relation to the 2017 financial year, the results are shown excluding the non-cash impact of employee equity incentive expenses. This has 
been done to more clearly represent the consolidated entity’s underlying earnings given this is a non-cash item whose primary economic 
impact is issued capital dilution if and when shares are issued. 

Regarding the 2016 financial year the statutory results were impacted by the effect of one-off transaction costs associated with the IPO and 
the additional costs to conduct the business as an ASX listed company from 14 October 2015 onwards. 

On a pro forma basis, the FY2017 financial results were:

•  pro forma* earnings before interest, tax, depreciation, and amortisation (EBITDA) up 23.0% on the prior year to $23.0 million;

•  pro forma* earnings before interest and tax (EBIT) up 22.3% on the prior year to $18.9 million;

•  pro forma* NPAT of $13 million, up 21.9% on the prior year; and

•  pro forma* costs of doing business (CODB) were $72.3 million or 26.0% of sales, an improvement of 37 basis points on the prior year 

(CODB of 26.4% of sales in FY2016).

*   Pro forma financial results exclude the impact of employee equity incentive expenses for FY2017 and, for the 2016 comparison period, exclude IPO transaction costs 
expense, and estimate the impact on the financial results for the year as if the Company had undertaken an IPO and become a listed company at the beginning of 
FY2016. Refer to Section 2.6 for a reconciliation between statutory and pro forma financial results.

The above overview of the FY2017 financial results is discussed in detail below.

2.2 The Company’s business model

The Company’s business model centres around the sale of third party produced and branded baby goods through its store network and 
website. The Company also sells private label and exclusive products. Private label products are products sold by the Company under 
its own brand (the Company currently markets its private label products under the 4Baby brand name). Exclusive products are products 
sourced by the Company for sale on an exclusive basis (so that those products can only be purchased in Australia from Baby Bunting 
stores). Historically, exclusive supply arrangements have been arranged with suppliers in relation to selected products and for varying 
lengths of time.

ANNUAL REPORT 2017  19

Directors’ ReportBaby Bunting’s business model leverages several core competitive advantages, as summarised in the table below.

Drivers of competitive advantage Comment 

Scale 

Baby Bunting is the largest specialty retailer in the Australian baby goods market. Its industry position 
and continued growth has enabled the Company to invest in its people, technology, brand, inventory 
levels, prices and customer experience. 

Convenient network of stores and 
a leading website

The Company currently operates 43 stores across Australia. The Company’s website, 
www.babybunting.com.au, continues to be Australia’s leading specialty baby goods website 
as measured by number of visits. The Company is focused on delivering customers a consistent 
and excellent shopping experience across all channels, providing flexibility on how, when and 
where they transact.

Customer centric team culture

Baby Bunting has a dedicated team of well trained and knowledgeable staff to service customers’ 
individual needs.

Consistent retail format

Baby Bunting is focused on providing customers with a consistent retail experience across its network. 
The Company’s major market stores range in size from approximately 1,500 to 2,000 square metres 
and are typically located in either bulky goods centres or at stand-alone sites.

In regional centres, the Company typically operates a smaller store format of approximately 1,000 to 
1,200 square metres, without compromising product range or customer service.

Store formats and layout are largely consistent across the network, with customer-friendly navigation 
and clear demarcation of categories. Convenient parking is available directly outside all stores with 
parcel pick-up facilities allowing for easy loading of bulky items into customers’ vehicles.

Widest product offering, in-stock 
and available

Baby Bunting offers what it believes to be the widest range of products, with over 6,000 products 
available. Through its store network and approximately 10,000 square metre Distribution Centre and 
through the use of interstate third party logistics, Baby Bunting aims to have its product range in-stock 
and available at the time of the customer’s purchase.

Competitively priced

Baby Bunting’s scale enables it to maintain low prices and deliver value to customers with a national 
pricing policy backed by a pricing guarantee. In particular, Baby Bunting’s range of private label 
products (sold under the brand 4Baby) are sold at entry level prices across a number of categories.

Baby Bunting also has a “Best Buys” range, with everyday low prices. Recently, the Best Buy range 
has been expanded to include our core range of car seats.

Comprehensive range of 
ancillary services

Across its entire store network, Baby Bunting provides additional services to its customers, including 
“click & collect” services, lay-by, a consumer finance offering, car seat fitting, parenting rooms which 
include baby weigh scales, and an in-store/online gift registry. 

Cost effective marketing

The Company considers that its most successful marketing tool is word of mouth. This is a critical 
factor in allowing the Company to limit its marketing expenditure to approximately 2% of sales. 

Baby Bunting’s marketing is further supported by traditional channels (regional TV, print media, 
catalogue and radio), online (email, search and digital) as well as social media. Baby Bunting also 
participates actively in baby expos.

2.3  Store network

The Company currently operates a network of 43 stores across all Australian states and territories, except Northern Territory and Tasmania. 
The location and layout of stores is designed to deliver customers a consistent retail experience across the network.

The Company opened its forty-third store at Munno Para, South Australia in July 2017. Munno Para is the first of between five and eight 
stores the Company plans to open in FY2018.

2.4  People

At the end of the financial year, the Company employed 897 employees throughout Australia with 811 employed at the Company’s stores, 
20 in logistics (including at the Distribution Centre at Dandenong South) and 66 at the Company’s Support Office at Dandenong South.

20  BABY BUNTING GROUP LIMITED

Directors’ Report2.5  Review of the Company’s operations

Non-IFRS measures

During the financial year, the Company continued to implement its 
strategy of growth from existing stores and its online store as well as 
growing its network of stores.

Key operational achievements for the Company in FY2017 included:

•  opening six new stores, being Preston in Melbourne, 

Camperdown, Belrose and Blacktown in Sydney, Baldivis, south 
of Perth and Mile End in Adelaide;

•  implementing a new Customer Relationship Management (CRM) 
system, to provide a single view of customer behaviour and 
preferences. This consolidated view will drive new multichannel 
insights and facilitate innovations in customer experience both in 
store and online. Additionally, a marketing automation platform 
has been deployed to develop new personalised marketing 
programs for customers. These automated messages will be 
personalised and made relevant to customers based on self 
learning and customer preference prediction, lifecycle scoring 
and product affinities – all leading to improvements in customer 
experience and engagement with the brand; 

•  improving customer service by transitioning the “click & collect” 
service from a centralised fulfilment model to a model which 
allows for fulfilment from the Baby Bunting network of stores 
(currently 43 stores and growing). This has resulted in significant 
reductions in the time it takes to fulfil “click & collect” orders for 
customers;

•  continuing to expand the range of private label and exclusive 

products – together these categories made up 11.4% of sales;

•  investing in systems to deliver better information and operational 
efficiencies in stores, including receipting by pallet and third party 
logistics integration; and

•  joining the zipMoney payment platform to enable zipMoney 

flexible payment solutions for customers. 

2.6  Review of the Company’s financial performance

Summary

Key highlights from the results include:

•  sales of $278.0 million, up 17.4% on the prior year;

•  gross profit increased 17.4% on the prior year. Gross profit 

margin was consistent year on year, at 34.3% of sales. In the 
second half, gross profit margin improved by 25 basis points 
on the prior corresponding half;

•  pro forma CODB as a percentage of sales improved 37 basis 

points to 26.0% in FY2017. Pro forma CODB increased 15.7% 
on the prior year; 

•  pro forma EBITDA of $23.0 million, up 23.0% on the prior year;

•  pro forma NPAT of $13.0 million, up 21.9% on the prior year; and

•  net cash of $1.6 million. 

The consolidated entity uses certain measures to manage and 
report on its business that are not recognised under Australian 
Accounting Standards. These measures are collectively referred 
to as “non-IFRS financial measures”. Non-IFRS measures are 
intended to supplement the measures calculated in accordance with 
Australian Accounting Standards and are not a substitute for those 
measures. Underlying statutory and pro forma results and measures 
are intended to provide shareholders additional information to 
enhance their understanding of the performance of the consolidated 
entity. Non-IFRS financial measures that are referred to in this report 
are as follows:

Non-IFRS 
financial measure

Definition

EBITDA

EBIT

Operating EBIT

Earnings before interest, tax, depreciation 
and amortisation expenses. Eliminates 
non-cash charges for depreciation and 
amortisation.

Earnings before interest and tax. EBIT 
eliminates the impact of the consolidated 
entity’s capital structure and historical tax 
position when assessing profitability.

Excludes the effects of interest revenue, 
finance costs, income tax, change in fair 
value of interest rate swap and other non-
operating costs.

The CEO and Managing Director assesses 
the performance of the only operating 
segment (Australia) based on a measure of 
Operating EBIT.

Pro forma financial results

Pro forma financial results have been calculated to exclude the non-
cash impact of employee equity incentive expenses and in relation 
to the comparative period to reflect the results as if the Company 
was publicly listed for the full year.

The following table reconciles the statutory to pro forma financial 
results for the year ended 25 June 2017 (noting that this financial 
information has not been audited in accordance with Australian 
Auditing Standards):

ANNUAL REPORT 2017  21

Year ended 25 June 2017
$’000

Statutory results 

Performance rights1

Employee share plan offer2

Tax impact from pro forma adjustments

Underlying statutory results 

Pro forma results

Sales

EBITDA

278,027

22,138

–

–

– 

278,027

278,027

419

415

–

22,972

22,972

EBIT

18,110

419

415

–

18,944

18,944

NPAT

12,247

419

415

(124)

12,957

12,957

1.  Expense reflects the cost amortisation of performance rights (LTI) granted and outstanding in the current reporting period. 

2.   The Company issued 132,368 shares (334 shares per eligible employee) under its General Employee Share Plan in the current reporting period with no monetary 

consideration payable by participating eligible employees who each received approximately $1,000 worth of shares. 

The following table reconciles the statutory to pro forma financial results for the year ended 26 June 2016 (noting that this financial 
information has not been audited in accordance with Australian Auditing Standards):

Year ended 26 June 2016 
$’000

Statutory results 

Adjusted for non-recurring Initial Public Offering (IPO) related items:

IPO transaction costs3 

Historical share options plan1 

Employee gift offer2

Tax impact from IPO related items

Underlying statutory results 

Other pro forma adjustments:

Listed public company costs3

Net finance costs

Tax impact from other pro forma adjustments

Sales

EBITDA

236,840

15,743

EBIT

12,564

NPAT

8,334

– 

– 

– 

– 

1,876

1,876

1,876

786

416

– 

786

416

– 

786

416

(688)

236,840

18,821

15,642

10,724

– 

– 

– 

(148)

(148)

– 

– 

– 

– 

(148)

65

(14)

Pro forma results

236,840

18,673

15,494

10,627

1.   Expense reflects the cost amortisation of the historical share options plan which was accelerated when the IPO of shares in the Company became probable and the 

Directors and senior executives committed to exercising their share options. 

2.   The Company issued a total of 283,458 shares (714 shares per eligible employee) in “the Employee Gift Offer” in the IPO with no monetary consideration payable by 

participating eligible employees. 

3.   The Listed public company and IPO transaction cost adjustments have been made to better reflect financial performance as if the Company was publicly listed for the 

full comparative period (noting Baby Bunting was admitted to quotation on the ASX on 14 October 2015).

22  BABY BUNTING GROUP LIMITED

Directors’ ReportRevenue

The FY2017 sales of $278.0 million represented an increase of 
17.4% on FY2016. This sales growth was achieved through:

•  6.9% comparable store sales growth in both the Company’s 
store network and in its online store – this is in line with the 
Company’s long term historical average; 

•  the annualising benefit of five stores opened in FY2016, trading 

for a full financial year in FY2017; and 

•  growth from the opening of six new stores during FY2017. 

Comparable store sales growth is calculated having regard to 
the growth of stores that have been open for all of the prior 
financial year. 

Baby Bunting stores stock in excess of 6,000 individual stock 
keeping units (SKUs), with additional SKUs available on special 
order for customers. In FY2017, the Company saw particularly 
strong sales growth from the core categories including prams, 
car safety, feeding, consumables and nappies.

Sales from private label and exclusive products grew approximately 
34.5% on the prior year, and were 11.4% of total sales in FY2017, 
up from 10.0% in FY2016. 

Baby Bunting continues to expand its Best Buys range and in 
July 2017 it introduced everyday low pricing for Best Buys, which 
has been expanded to include car seats. 

Expenses

Pro forma CODB expenses as a percentage of sales improved 
37 basis points to be 26.0% of sales (versus 26.4% of sales in 
FY2016). In FY2017, pro forma CODB expenses were $72.3 million, 
up 15.7% on the prior year pro forma CODB expenses of 
$62.5 million. The increase in business expenses was driven by:

•  five stores opened in FY2016 trading for a full financial year in 

FY2017; 

•  six new stores opened in FY2017; and 

•  the continued investment in the Support Office team, business 

processes and business systems to support the expanding store 
network and to improve the customer experience both in stores 
and online. Ensuring the business is appropriately sized for future 
growth continues to be a priority. 

2.7  Review of the Company’s financial position

The Company finished the financial year in a net cash position of 
$1.6 million, down $5.8 million on the prior year net position of 
$7.4 million. The $5.8 million movement was driven by $13.2 million 
of cash generated from operations less the following significant 
cash outflows: 

•  payment of $11.6 million in dividends, relating to the FY2016 final 
dividend of $7.9 million (paid on 16 September 2016) and the 
FY2017 interim dividend of $3.7 million (paid on 17 March 2017); 
and 

•  capital expenditure of $7.4 million in FY2017,

increased from $41.0 million in the prior year to $48.0 million at 
the end of FY2017. The increase was driven by a combination of 
six new stores opened in FY2017 plus the Munno Para store that 
opened shortly after the year end (each new store requires an 
inventory investment of approximately $0.8 million), and the need for 
further investment in inventory to support the significant increase in 
sales volumes experienced by the existing store network. Inventory 
turn-over for FY2017 was 4.1 times per annum, consistent with 
the prior year.

Trade and other payables increased from $23.8 million in FY2016 to 
$28.0 million in FY2017, which has increased in line with increased 
inventory holdings and the expanded store network relative to the 
prior year.

During the year, the Company renewed its multi option banking 
facility provided by the National Australia Bank (NAB). The maturity 
date of the facility was extended from 31 December 2017 to 
31 July 2020. In addition, the facility limit was increased by 
$10 million to $36 million to provide additional working capital 
flexibility as the Company continues to grow. 

Dividends

The Board has determined to pay a final dividend of 4.3 cents per 
share fully franked. Together with the interim dividend of 2.9 cents 
per share, the total dividend to be paid in respect of FY2017 
is 7.2 cents per share, equivalent to approximately 70% of the 
Company’s FY2017 pro forma NPAT. The dividend payment date 
for the final dividend is 15 September 2017.

3.   Business strategies and future 

development

The Company’s current strategy is focussed on growing its existing 
business and continuing to improve its execution and financial 
performance. This strategy has the following key elements:

New store roll-out

The Company is looking to continue to grow the network of stores 
to over 80 stores and the Company plans to open four to eight new 
stores per year. In July 2017, the Company opened its forty-third 
store in Munno Para, north of Adelaide. The Company will continue 
to focus on new store openings only where its rigorous selection 
criteria are met. The Company evaluates potential new store 
locations on the following criteria:

•  local market size; 

•  proximity to existing stores (cannibalisation is assessed using 

postcode analysis of sales at existing stores); 

•  demographic profile; 

•  site type (assessed by convenience, visibility, parking availability, 

parcel pick-up and other factors); 

•  store size and layout (the Company targets a store size of 
approximately 1,500 to 2,000 square metres, or 1,000 to 
1,200 square metres in regional areas); 

less cash inflows of $4.8 million from debt draw-down.

•  available lease term; 

Maintaining appropriate inventory levels to fulfil customer needs 
continues to be a key focus of the business. In FY2017, inventory 

•  required upfront capital expenditure; and

•  relevant market conditions.

ANNUAL REPORT 2017  23

Growth from existing stores and online

EBITDA margin improvement

The Company’s stores historically take an average of four years to 
mature and generally have stronger comparable store sales growth 
in the first four years of operation. As a result, the maturity of newer 
stores should support further growth in comparable store sales. 
As at the report date, the Company’s store network includes a 
significant proportion of “immature” stores, with 46% of stores less 
than three years old.

Comparable store sales growth is calculated having regard to 
the growth of stores that have been open for all of the prior 
corresponding period. Online sales are included in the calculation 
of comparable store sales growth and consists of both online sales 
and “click & collect” sales for stores included in the comparable 
sales growth calculations. During FY2017, online sales continued to 
grow and now make up approximately 6.4% of sales, up from 4.2% 
of sales in FY2016. 

The Company’s “click & collect” service was refined during the year, 
with the commencement of in-store fulfilment of “click & collect” 
orders (rather than fulfilment from the Company’s Distribution 
Centre). This resulted in a significant reductions in the time it takes 
to fulfil “click & collect” orders for customers.

Baby Bunting’s key strategies to capture greater market share (both 
through the Company’s store network and online) include: 

•  growing brand awareness. There has historically been strong 
first-to-mind awareness of the Company’s brand in Victoria and 
South Australia. The Company commissioned a brand health 
survey during the year to measure progress since the last survey 
was conducted in 2015. The survey has shown significant 
improvement in first-to-mind awareness in Western Australian, 
Queensland and New South Wales, showing that brand 
awareness is increasing in those markets where investments 
are being made. The launch of the Baby Bunting store on eBay 
during the year is also expected to assist in increasing awareness 
of Baby Bunting’s brand in the Australian market; 

•  improving customer experience. In this regard, investments 
have been made during the year in implementing a Customer 
Relationship Management (CRM) system. This system is 
designed to provide a single view of the customer and their 
shopping preferences across our store network and online. We 
have introduced the opportunity for customers to give feedback 
via NPS following each transaction. In addition, investments in 
customer programs, in-store technology, payment technology 
(such as zipMoney) and remodelling of the loyalty program 
remain priorities. Investments in inventory and logistics continue 
to be a focus in order to ensure ongoing efficient levels of stock 
availability and online fulfilment; and 

•  performing targeted and effective marketing campaigns. 

In conjunction with implementing a CRM system, the Company 
has also introduced marketing automation software. This will 
improve customer engagement via personalised and relevant 
communication.

The Company improved its pro forma EBITDA margin from 7.9% in 
FY2016 to 8.3% in FY2017 – the fourth consecutive year of EBITDA 
margin growth. This has been delivered through a mix of both gross 
margin improvement and cost of doing business leverage. In the 
current year, full year gross margin remained constant at 34.3%. 
In the second half of the financial year, gross margin improved by 
25 basis points. The pro forma cost of doing business improved by 
37 basis points in FY2017. 

The Company’s strategy is to continue the following initiatives:

•  invest in the Company’s merchandise team to focus on 
developing better range strategies and product mix and 
expanding private label and exclusive product sales; 

•  growing private label and exclusive product offerings. 

The Company offers private label products in strollers, change 
tables, manchester, babywear, portacots, plastics, toys, 
consumables and highchair categories. While gross profit margin 
on private label and exclusive products varies by product, the 
Company believes that increased sales in these categories will 
facilitate further margin improvement in future periods; and

•  continuing to achieve efficiencies in supply chain. This will 

involve pursuing the benefits of the Company’s investments in its 
Distribution Centre as well as working with third party providers, 
suppliers and distributors to achieve price, transport and related 
supply chain efficiencies. The Company is undertaking a review 
of the supply chain incorporating source to shelf and online 
fulfilment.

Another element of the Company’s strategy for EBITDA margin 
improvement is the continued leverage of the investment that the 
Company has made in its Support Office and Distribution Centre. 
For FY2018, the Board has approved undertaking a supply chain 
review, to ensure that Baby Bunting is maximising efficiencies in 
all elements of its supply chain. Investments will also be made 
in the customer contact centre to deliver a better customer 
experience across all channels. Other areas of focus include CRM 
and marketing automation systems (continuing to build on the 
investments made in FY2017), IT systems (to continue to build a 
platform that supports the Company’s growth), digital investments 
and upgrades of selected store elements and store refurbishments. 

Further information on likely developments in the Company’s 
operations and the expected results of those operations has not 
been included in this Directors’ Report. The Directors believe that 
the disclosure of such information, including certain business 
strategies, projects, and prospects would be likely to result in 
unreasonable prejudice to the Company’s interests. 

24  BABY BUNTING GROUP LIMITED

Directors’ Report4.  Key risks and uncertainties

The Company’s strategies take into account the expected operating 
and retail market conditions, together with general economic 
conditions, which are inherently uncertain.

The Company has a structured risk management framework and 
internal control systems in place to manage material risks (see 
page 16 for further information on the Company’s risk management 
framework). Some of the key risks and uncertainties that may have 
an effect on the Company’s ability to execute its business strategies 
and the Company’s future growth prospects and how the Company 
manages these risks are set out below.

4.1  Competitive risks

The Company faces competition from specialty retailers as well as 
department stores, discount department stores and online only 
retailers. International online retailers and market places operating 
in Australia are also sources of current and future competition. 
Competition is based on a variety of factors including price, 
merchandise range, advertising, store location, store presentation, 
product presentation, new store roll-out and customer service. 
The Company seeks to address competitive risks by focussing on 
providing customers with low prices, every day. In addition, the 
Company is focused on providing an excellent customer experience 
– regardless of whether the customer is visiting a Baby Bunting 
physical store or the online store. Elements of this experience include 
quality advice, high service levels and a very wide product range. 

4.2  External economic risks

Although the purchase of baby goods may be considered less 
discretionary compared with other consumer goods categories, 
Baby Bunting’s performance is sensitive to the current state of, 
and future changes in, the retail environment and general economic 
conditions in Australia. A deterioration in the retail environment 
may cause consumers to reduce their level of consumption of 
discretionary items.

4.3  Property and operational risks

The Company’s new store roll-out strategy depends upon securing 
properties that meet the Company’s rigorous selection criteria, at 
financially viable rents. A failure to secure appropriate sites could 
impact the Company’s financial performance and position. As the 
Company’s stores are leased the ability to continue in a store is 
subject to negotiation at the end of each lease term. The Company 
actively manages its property portfolio to ensure appropriate sites 
continue to be available for its stores.

The Company’s supply chain is important to ensuring that products 
are available in-store and online for customers. The key risks 
associated with Baby Bunting’s supply chain include operational 
disruption due to catastrophic events such as fire or flood, delays 
in product delivery or complete failure to receive products ordered. 
Poor supply chain management could adversely affect the 
Company’s financial performance and customers’ experience of 
shopping with Baby Bunting. The Company continues to focus on 
logistics initiatives to ensure that this risk is managed appropriately.

An element of the Company’s strategy involves growing its private 
label and exclusive product offerings. The ability of the Company to 
continue to offer exclusive products depends upon the relationships 
it has with suppliers. Any deterioration of those relationships could 
adversely impact the Company’s ability to supply exclusive products 
or, more generally, to successfully provide customers with a wide 
range of products at competitive prices. The Company continues 
to invest in its merchandising team to continue to ensure that it is 
appropriately managing relationships with its suppliers.

4.4  Product compliance risks

Many of the products sold in Baby Bunting’s stores or online 
must comply with Australian mandatory product safety standards. 
In addition, products Baby Bunting sells must comply with general 
product safety requirements under Australian law and also meet 
the expectations of our consumers. Failure to do so may adversely 
affect the Company’s reputation and performance and result in 
significant financial penalties. The Company has procedures to 
assess compliance issues of the products that it supplies, as well 
as procedures to respond to and investigate reports of product 
safety incidents that it receives.

4.5  Workplace and people management risks

Workplace health and safety is a priority at Baby Bunting. Failure 
to manage health and safety risks could have a negative effect on 
the Company’s reputation and performance. The Company has a 
Safety Management System, which includes a Health, Safety and 
Injury Management Policy, with the aim of identifying and assessing 
workplace health and safety risks as well as educating employees 
in stores, at the Support Office and at the Distribution Centre about 
safe ways of working. 

The Company’s future performance depends to a significant degree 
on its key personnel, and its ability to attract and retain experienced 
and high performing personnel. The Company’s remuneration 
policies and practices seek to ensure that executives and managers 
are provided with appropriate incentives and rewards to support 
their retention. In addition, the Company continues to make 
investments in training and development to further expand the skills 
of the Company’s employees.

4.6  Cyber and technology risks

In common with other e-commerce retailers, the Company faces a 
range of cyber risks. This is a broad concept and encompasses a 
variety of risks that use or impact computer systems and that can 
result in authorised access or disclosure of information held by the 
Company, the commission of frauds or thefts, or the disruption of 
normal business operations. 

The Company relies on its IT systems, retail point of sale and 
inventory management systems, networks and backup systems, 
and those of its external service providers, such as communication 
carriers and data providers, to process transactions (including 
online transactions), manage inventory, report financial results and 
manage its business. A malfunction of IT systems or a cybersecurity 
violation, could adversely impact Baby Bunting’s ability to trade and 
to meet the needs of its customers. 

ANNUAL REPORT 2017  25

The Company has a continuing focus on IT systems and security, with the aim of ensuring that the IT systems are available to support the 
Company’s operations and that steps are being taken to protect against adverse IT and cyber related events. IT infrastructure and data 
assets have been migrated to an external data centre and the Company remains focused on constantly improving its ability to prepare and 
respond to a cyber attack or other adverse event. 

5.  Signficant changes in the state of affairs in FY17

There were no significant changes in the state of affairs of the Group during the financial year. 

6.  Matters subsequent to the end of the financial year

Apart from the determination to pay a final dividend in respect of the financial year ended 25 June 2017, no matter or circumstance has 
arisen since the end of the financial year which has not been dealt with in this Directors’ Report or the Financial Report, and which has 
significantly affected, or may significantly affect:

•  the Company’s operations in future financial years; 

•  the results of those operations in future financial years; or 

•  the Company’s state of affairs in future financial years.

7.  Dividends

The following dividends have been paid to shareholders during the financial year:

Dividend

Final dividend in respect of the financial year ended 26 June 2016 (6.3 cents per share fully franked)

Interim dividend in respect of the half year ended 1 January 2017 (2.9 cents per share fully franked)

$’000

7,912

3,646

The Board has determined to pay a final dividend in respect of the financial year ended 25 June 2017 of 4.3 cents per share. This dividend 
is franked to 100% at the 30% corporate income tax rate. The record date for this final dividend is 25 August 2017 and the dividend 
payment date is 15 September 2017. The final dividend of 4.3 cents per share, when combined with the interim dividend of 2.9 cents 
per share, represents a payout ratio of approximately 70% of the full year pro forma NPAT.

8.  Directors

The following persons were directors of the Company during the financial period and/or up to the date of this Directors’ Report:

Director

Ian Cornell

Matt Spencer

Gary Levin

Position

Date appointed

Date retired

Chairman (from 21 November 2016)

1 January 2015

CEO and Managing Director

23 April 2012*

Non-executive Director

Melanie Wilson

Non-executive Director

Donna Player 

Non-executive Director 

25 August 2014

15 February 2016

16 January 2017

Stephen Roche

Non-executive Director 

1 May 2017 

–

–

–

–

–

–

Barry Saunders

Chairman 

7 December 2007

21 November 2016

Tom Cowan 

Non-executive Director 

19 June 2009

21 March 2017

*  Matt Spencer joined the Company in February 2012 as CEO. He was appointed a Director on 23 April 2012.

Details of the qualifications, experience and special responsibilities of each current director are set out on pages 6 and 7 of the Annual Report.

26  BABY BUNTING GROUP LIMITED

Directors’ Report9.  Meetings of Directors and Board Committees

The number of meetings of the Board and each Board Committee held during the period ended 25 June 2017 are set out below. 
All directors are invited to attend Board Committee meetings and most Board Committee meetings are attended by all directors. 
However, only attendance by directors who are members of the relevant Board Committee is shown in the table below.

Director

Meetings of directors

Audit and Risk Committee

Remuneration and 
Nomination Committee

Attended

Held

Attended

Held

Attended

Held

Ian Cornell

Matt Spencer

Gary Levin 

Melanie Wilson

Donna Player

Stephen Roche

Barry Saunders1 

Tom Cowan2 

11

11

11

10

5

2

5

8

11

11

11

11

5

2

5

8

5

–

6

1

–

1

–

5

5

–

6

1

–

1

–

5

2

–

–

1

1

–

1

1

Attended = Number of meetings attended by the director.

Held = Number of meetings held during the time the director held office or was a member of the committee during the year.

1 = Barry Saunders retired on 21 November 2016.

2 = Tom Cowan retired on 21 March 2017.

10.  Directors’ relevant interests in shares

2

–

–

1

1

–

1

1

The following table sets out the relevant interests that each director has in the Company’s ordinary shares or other securities as at the date 
of this Directors’ Report.

Director

Ian Cornell 

Matt Spencer

Gary Levin 

Melanie Wilson 

Donna Player

Stephen Roche 

Ordinary 
shares 

Performance 
Rights

900,000

nil

1,387,132

1,981,714

388,000

20,000

nil

35,000

nil

nil

nil

nil

11.  Company Secretaries

Corey Lewis is the Group Legal Counsel and Company Secretary. He commenced employment with the Company in February 2016 and 
was appointed company secretary in March 2016. Before joining Baby Bunting, Corey worked as a corporate lawyer at the law firm Ashurst. 
He holds a Bachelor of Laws (Honours) and a Bachelor of Arts. He is also a graduate of the Australian Institute of Company Directors.

Darin Hoekman, the Company’s Chief Financial Officer, is also a company secretary having been appointed in January 2014. Darin is a 
Chartered Accountant and holds a Bachelor of Commerce.

ANNUAL REPORT 2017  27

12.  Details of performance rights

The CEO and Managing Director was the only Director eligible to participate in the LTI Plan. Further details of the LTI Plan are set out on 
pages 32 and 34 of the Remuneration Report. Each performance right entitles the holder to receive one fully paid share in the Company, 
subject to the satisfaction of the applicable performance conditions.

During the financial year, the Company granted 291,000 performance rights under the Company’s long term incentive plan (LTI Plan). 
In addition, 326,619 performance rights lapsed in accordance with the rules of the LTI Plan. 

All of the performance rights granted during the financial year are subject to the same performance conditions (see pages 32 and 34 of the 
Remuneration Report for more details).

Performance rights event 

Opening balance (26 June 2016)

Grant of rights under the LTI Plan (24 November 2016)

Lapse of rights (5 May 2017)

Closing balance

Issue price

Number of 
performance 
rights

nil

n/a

5,331,524

291,000

(326,619)

5,295,905

The Board will determine whether the relevant performance conditions have been satisfied. Any performance rights that have not vested at 
the end of the third performance period (which occurs following the release of the Company’s financial results for the 2020 financial year), 
will lapse.

Since the end of the financial year, 348,619 performance rights lapsed in accordance with the rules of the LTI Plan and the Company has 
agreed to grant 214,000 performance rights under the LTI Plan to a newly appointed executive reporting to the CEO and Managing Director. 
Having regard to these movements, the total number of performance rights granted and outstanding will be 5,161,286. 

13.  Details of options

There are no options over shares on issue as at the date of this Directors’ Report and no shares were issued during the year as a result of 
the exercise of options.

14.  Remuneration Report

The Remuneration Report, which forms part of this Directors’ Report, is presented separately from page 30.

15. Indemnification and insurance of Directors and Officers

Under the Company’s Constitution, to the fullest extent permitted by law, the Company must indemnify every officer of the Company and its 
wholly-owned subsidiaries, and may indemnify its auditor against any liability incurred as such an officer or auditor to a person (other than 
the Company or a related body corporate).

The Company has entered into a deed of access, indemnity and insurance with each Non-executive Director and the CEO and Managing 
Director which confirms each person’s right of access to certain books and records of the Company while they are a Director and after they 
cease to be a Director. The deed also requires the Company to provide an indemnity for liability incurred as an officer of the Company and 
its subsidiaries, to the maximum extent permitted by law.

The Constitution also allows the Company to enter into and pay premiums on contracts of insurance, insuring any liability incurred by a 
current or former Director and officer of the Company. The deed of access, indemnity and insurance requires the Company to use its best 
endeavours to maintain an insurance policy, which insures the Director against liability as a Director and officer of the Company from the 
date of the deed until the date which is seven years after the Director ceases to hold office as a Director.

During the financial year, the Company paid insurance premiums for a directors’ and officers’ liability insurance contract that provides cover 
for the current and former directors, secretaries, executive officers and officers of the Company and its subsidiaries. The Directors have not 
included details of the nature of the liabilities covered in this contract or the amount of the premium paid, as disclosure is prohibited under 
the terms of the contract.

28  BABY BUNTING GROUP LIMITED

Directors’ Report16.  Proceedings on behalf of the Company

19.  Auditor’s Independence Declaration

A copy of the auditor’s independence declaration as required under 
section 307C of the Corporations Act is attached to this Directors’ 
Report on page 38.

20.  Rounding of amounts

The Company has taken advantage of ASIC Corporations 
(Rounding in Financial/Directors’ Reports) Instrument 2016/191 
relating to the “rounding off” of amounts in the Directors’ Report and 
Financial Statements. Amounts in these reports have been rounded 
off in accordance with that Class Order to the nearest thousand 
dollars, or in certain cases, to the nearest dollar.

The Directors’ Report is made in accordance with a resolution 
of Directors.

On behalf of the Directors

Ian Cornell 
Chairman

Melbourne: 11 August 2017

No proceedings have been brought or intervened in on behalf of 
the Company with the leave of the court under section 237 of the 
Corporations Act. No person has applied to the court under section 
237 of the Corporations Act for leave to bring proceedings on behalf 
of the Company, or to intervene in any proceedings to which the 
Company is a party.

17.  Environmental regulation

The Company is not involved in activities that have a marked 
influence on the environment within its area of operation. As such, 
the Directors do not consider that the Company’s operations are 
subject to any particular and significant environmental regulation 
in Australia.

18.  Non-audit services

The Company may decide to employ its external auditor on 
assignments additional to its statutory audit duties where the 
auditor’s expertise and experience with the Company are important.

Details of the amounts paid or payable to the auditor (Deloitte 
Touche Tohmatsu) for audit and assurance ($125,000) and non-
audit ($18,420) services provided during the year are set out in the 
Financial Statements (at Note 27).

The Board has considered the position and, in accordance with 
advice received from the Audit and Risk Committee, is satisfied 
that the provision of the non-audit services is compatible with the 
general standard of independence imposed on auditors imposed by 
the Corporations Act. The Directors are satisfied that the provision 
of non-audit services by the auditor did not compromise the 
auditor independence requirements of the Corporations Act for the 
following reasons:

•  all non-audit services have been reviewed by the Audit and Risk 
Committee to ensure that they do not impact on the impartiality 
and objectivity of the auditor; and

•  none of the services undermine the general principles relating to 
auditor independence as set out in APES 110 Code of Ethics for 
Professional Accountants.

ANNUAL REPORT 2017  29

Dear shareholders

On behalf of your Board, I am pleased to present Baby Bunting’s 2017 Remuneration Report.

The Board recognises that the performance of Baby Bunting depends on the quality and motivation of its people. The Company’s 
remuneration strategy seeks to appropriately reward, incentivise and retain key employees. The Board aims to achieve this by setting 
competitive remuneration packages that include a mix of fixed, short term and long term incentives. 

The Report is intended to provide you with an understanding of a number of elements of the Company’s remuneration strategy. It discloses 
the remuneration of the Non-executive Directors and certain other executives (referred to as “disclosed executives”). In addition, it also 
describes key elements of the remuneration practices for the other executives and Team Members who all play a key role in contributing to 
the Company’s performance and success.

In 2015, in advance of the Company’s ASX listing, the Board adopted a remuneration strategy it considered to be appropriate for an ASX 
listed entity. Recognising the responsibility of the disclosed executives and other executives for the Company’s operating and financial 
performance, their remuneration continues to be structured to provide (relative to comparable organisations) for a lower level of base 
salary combined with a higher proportion of “at-risk” remuneration. The “at-risk” remuneration consists of short term incentives and 
performance rights granted under the LTI Plan (described further in the Remuneration Report). The Board believes that the remuneration 
strategy adopted at that time continues to serve the Company well. Accordingly, during the year, there were no significant changes to the 
Company’s remuneration policies and practices. 

At the Company’s 2016 annual general meeting, shareholders approved the grant of an additional 100,000 performance rights to the 
Company’s CEO and Managing Director, Matt Spencer under the Company’s Long Term Incentive Plan (LTI Plan). The Board proposed the 
additional grant in recognition of Matt’s contribution to the Company’s strong FY2016 financial performance as well as to provide further 
incentives for Matt to continue to focus on ongoing improvement of the Company’s long term performance. At the same time as the grant 
to Matt, an additional number of performance rights were granted to other senior executives. All performance rights granted in FY2017 
were granted subject to the performance conditions and performance hurdles that apply to the performance rights that were granted initially 
in FY2016. Details of the LTI Plan and the high (absolute) performance hurdles that must be satisfied before a participant can receive any 
benefit under the plan are set out in the Remuneration Report. 

The Board believes that providing incentives is a very important and meaningful way of improving business performance, for rewarding 
success and for recognising an individual’s performance and their contribution to the Company’s overall success. Accordingly, eligible 
employees (in addition to executives) may be provided with an opportunity to receive an annual short term incentive payment based on the 
individual’s and the Company’s performance.

Another important part of the Company’s remuneration strategy is the General Employee Share Plan (GES Plan). The GES Plan is part 
of the Company’s employee alignment strategy as it provides employees with an opportunity to own a part of Baby Bunting and receive 
financial benefits as shareholders. During the year, the Company made its second offer under this plan, providing eligible employees with 
Baby Bunting shares for no monetary consideration. At the end of the financial year, approximately 43% of the Company’s employees 
were shareholders. The Board intends making grants under the GES Plan in the future to eligible employees to reward sustainable financial 
performance.

The Board continues to be confident that the Company’s remuneration policies and practices are well designed and serve to attract, retain 
and motivate our Team Members to grow long term shareholder value.

Melanie Wilson 
Chairman of the Remuneration and Nomination Committee

30  BABY BUNTING GROUP LIMITED

Remuneration ReportThe Remuneration Report sets out remuneration information for the 
Company’s Non-executive Directors and other key management 
personnel (disclosed executives) for the year ended 25 June 2017.

The information provided in this Remuneration Report has been 
audited as required by section 308(3C) of the Corporations Act 2001.

3.  Remuneration policy and practices

The Company’s remuneration policy seeks to appropriately reward, 
incentivise and retain key employees. The remuneration practices 
adopted by the Company include the use of fixed and variable 
remuneration, and short term and long term performance based 
indicators.

1.  Key management personnel

The Company’s key management personnel are its Non-executive 
Directors and those executives who have been identified as having 
the greatest authority for planning, directing and controlling the 
activities of the Group.

Non-executive Directors

Ian Cornell

Gary Levin 

Melanie Wilson

Donna Player

Stephen Roche

Former Non-executive Directors

Barry Saunders

Tom Cowan

Disclosed executives 

Matt Spencer

Darin Hoekman

Non-executive Chairman 
(appointed Chairman 
21 November 2016)

Non-executive Director

Non-executive Director

Non-executive Director
(appointed 16 January 2017)

Non-executive Director
(appointed 1 May 2017)

Non-executive Chairman 
(retired 21 November 2016) 

Non-executive Director 
(retired 21 March 2017)

CEO and Managing Director

Chief Financial Officer

2.  Remuneration Governance

Ultimately, the Board is responsible for the Company’s remuneration 
policy and practices. To assist the Board with this, it has established 
the Remuneration and Nomination Committee (Committee). 
The Committee’s role is to review and make recommendations to 
the Board on remuneration policies and practices and to ensure 
that the remuneration policies and practices are consistent with the 
strategic goal of the Board to build and deliver value to shareholders 
over the long term.

A copy of the Committee’s Charter is available on the Company’s 
website at www.babybuntingcorporate.com.au. It sets out further 
details of the Committee’s specific responsibilities and functions. 

Details of the composition of the Committee and the meetings 
held during the year are set out on page 27 of the Directors’ Report.

3.1  Fixed remuneration

Fixed remuneration for employees is determined according to 
industry standards, relevant laws, labour market conditions and the 
profitability of the Company. It consists of base remuneration and 
superannuation. Base remuneration includes cash salary and any 
salary sacrifice items.

The Company provides employer superannuation contributions at 
Government legislated rates, capped at the relevant contribution 
limit unless part of a salary sacrifice election by an employee.

Fixed remuneration is reviewed annually and adjusted where 
appropriate. There is no guaranteed or automatic entitlement to 
an increase in fixed remuneration (other than to comply with any 
applicable legal requirements).

3.2  Short term incentives

The Company operates short term incentive plans for eligible 
employees, including executives and employees in other 
management or specialist roles.

Under the Company’s principal short term incentive plans (STI 
plans), a cash bonus can be paid to an eligible employee, subject 
to the achievement of a range of financial and non-financial key 
performance indicators for the relevant financial year. Participation 
in, and payments under, the STI plans for a financial year are at the 
discretion of the Board. The annual key performance indicators for 
participants and related targets are also reviewed annually.

For participants to become eligible to receive a payment under the 
STI plans, the Company must achieve certain EBIT growth targets 
for the financial year (with the result inclusive of payments under the 
STI plans). The amount of the payment (if any) received depends 
upon the employee satisfactorily achieving previously agreed key 
performance criteria and the employee’s overall performance for the 
year meeting the required standard.

For the executives participating in the STI plan in the 2017 financial 
year (including the disclosed executives) the size of the potential STI 
payment was determined having regard to achieving year on year 
pro forma EBIT growth. Accordingly:

•  if “threshold” year on year pro forma EBIT growth is not achieved, 
no STI payment is to be made. This reflects the principles that 
no significant benefit is to be provided where the Company’s 
financial results do not justify providing any payment and also that 
there must be a relationship between performance and reward; 

•  if “threshold” year on year pro forma EBIT growth is achieved, 

the maximum potential STI payment is 20% of the participating 
executive’s base remuneration; and 

•  if year on year pro forma EBIT growth exceeds “threshold” 
growth, the size of the maximum potential STI payment 
increases proportionally and is not limited. This is to encourage 
and reward participants for extraordinary performance in achieving 
EBIT growth.

ANNUAL REPORT 2017  31

For the 2017 financial year, pro forma EBIT growth relative to the 
2016 financial year pro forma EBIT was 22.3%. 

This resulted in a potential STI payment for participating executives 
equal to 24.3% of their base remuneration.

For the disclosed executives, the extent to which the financial 
criteria and non-financial criteria were achieved and the resulting 
STI award for the 2017 financial year was:

The size of each participating executive’s actual STI payment was 
determined by applying financial and non-financial criteria. For the 
disclosed executives, the weighting of the performance criteria was:

Disclosed 
executive

% of 
financial 
criteria 
achieved

% of non-
financial 
criteria 
achieved

% of 
maximum 
STI 
awarded

Disclosed 
executive

Matt Spencer

Darin Hoekman

Financial 
criteria 
weighting

Non-financial 
criteria 
weighting

Matt Spencer

100%

Darin Hoekman

100%

50%

67%

85%

90%

70%

70%

30%

30%

STI plan benefits are paid in cash and reflect amounts earned 
during the financial year and are provided for in the annual financial 
statements. Any STI plan payments are payable in September.

% of STI 
forfeited

15%

10%

Achievement of year on year pro forma EBIT growth of 22.3% 
(and after allowing for the payments to be made under the STI 
plans) meant that the financial criteria was satisfied in its entirety.

3.3 Long Term Incentive Plan

Introduction

The non-financial criteria for the disclosed executives (collectively) 
consisted of:

•  employee engagement initiatives and achievement of reductions 

in lost time injury frequency rates; 

•  a significant improvement in the “Net Promotor Score” provided 
throughout the financial year by the Company’s customers; 

•  enhancement of internal reporting and business processes, 

including risk management processes; and

•  property related initiatives.

These performance criteria were selected to provide an incentive to 
participating executives to achieve specific targets relevant to the 
business as well as contributing to the overall financial performance 
of the Company. There is a large weighting to the Company’s 
financial result (70%), reflecting the principle that benefits under 
the STI Plan are to be provided primarily when the Company has 
performed well.

Assessment of whether the performance criteria have been 
satisfied for participating executives is undertaken by the CEO and 
Managing Director with any decision to award a payment approved 
by the Board. In relation to the CEO and Managing Director, the 
Board assesses the relevant performance criteria and approves any 
STI payment.

The LTI Plan is designed to align the interests of executives and 
participating employees more closely with the interests of the 
Company’s shareholders by providing an opportunity for eligible 
employees to receive an equity interest in the Company through 
the grant of “performance rights”. Upon vesting, each performance 
right entitles the participant to one fully paid ordinary share in the 
Company. Participation in the LTI Plan is by invitation. The Board 
may determine which executives or other employees are eligible. 

In the 2017 financial year, an additional 100,000 rights were granted 
to the CEO and Managing Director following shareholder approval 
at the Company’s 2016 annual general meeting. The Chief Financial 
Officer and other executives also received an additional grant of 
rights, bringing the total additional number of rights granted in 
FY2017 to 291,000. See page 28 for details of the performance 
rights outstanding. 

In the first three years of its operation, the number of rights to be 
granted and outstanding will be limited to a maximum of 5% of the 
number of the Company’s shares on issue upon completion of the IPO.

Performance conditions and performance periods

The number of rights that vest will be determined by reference to 
two performance conditions: 

•  earnings per share (EPS) growth; and

•  total shareholder return (TSR) growth. 

Half of the rights granted are subject to the EPS growth 
performance condition (EPS Rights). The other half of the rights 
granted are subject to the TSR growth condition (TSR Rights). Both 
of these conditions are expressed as a compound annual growth 
rate (CAGR) percentage.

32  BABY BUNTING GROUP LIMITED

Remuneration ReportEPS growth performance condition 

The EPS growth performance condition is a measure of the compound annual growth rate in the Company’s EPS measured over the 
relevant performance period. 

EPS growth will be measured as the annual compound percentage increase in the Company’s EPS from a base level of 8.6 cents per share. 
This base level EPS was calculated by dividing the Company’s pro forma NPAT for the financial year ended 26 June 2016 (excluding the 
expense of the LTI Plan recognised in the Company’s statutory financial statements and any unusual items) by the number of shares on 
issue as at 26 June 2016.

TSR growth performance condition

Broadly, TSR is a measure of the increase in the Company’s share price (assuming dividends are reinvested). 

The TSR growth performance condition is a measure of the compound annual growth of the Company’s TSR measured over the relevant 
performance period with $1.40 (being the price at which shares were issued in the Company’s IPO) used as the base level (and with no 
allowance for the “pre-IPO dividend” paid by the Company at the time of the IPO). 

In relation to the rights that have previously been granted to the CEO and Managing Director, the Chief Financial Officer and other participating 
executives, the performance periods and the number of rights that vest if the relevant performance condition is satisfied are as follows:

EPS Rights

TSR Rights

Performance periods 

There are three separate performance periods that apply to the 
EPS Rights:

There are three separate performance periods that apply to the 
TSR` Rights:

•  20% of the EPS Rights will be assessed against EPS growth 

measured in the two year period from the end of FY2016 to the 
end of FY2018; 

•  30% of the EPS Rights will be assessed against EPS growth 
measured in the three year period from the end of FY2016 to 
the end of FY2019; and 

•  50% of the EPS Rights will be assessed against EPS growth 

measured in the four year period from the end of FY2016 to the 
end of FY2020.

If an EPS Right does not vest at the end of the first and/or second 
performance period, it does not lapse but remains available for 
vesting at the end of the next applicable performance period. If 
an EPS Right has not vested at the end of the third performance 
period, it will lapse. There is no further re-testing after the third 
performance period.

•  20% of the TSR Rights will be assessed against TSR growth 
measured in the period from the Company’s listing on ASX to 
shortly following the release of the Company’s financial results 
for FY2018;

•  30% of the TSR Rights will be assessed against TSR growth 
measured in the period from the Company’s listing on ASX to 
shortly following the release of the Company’s financial results 
for FY2019; and

•  50% of the TSR Rights will be assessed against TSR growth 
measured in the period from the Company’s listing on ASX to 
shortly following the release of the Company’s financial results 
for FY2020.

If a TSR Right does not vest at the end of the first and/or second 
performance period, it does not lapse but remains available for 
vesting at the end of the next applicable performance period. If 
a TSR Right has not vested at the end of the third performance 
period, it will lapse. There is no further re-testing after the third 
performance period.

Number of rights to vest

•  15% of the EPS Rights will vest if the minimum EPS growth 

•  15% of the TSR Rights will vest if the minimum TSR growth 

hurdle condition of 15% EPS CAGR is achieved over the relevant 
performance period;

hurdle condition of 15% TSR CAGR is achieved over the relevant 
performance period;

•  100% of the EPS Rights will vest if the EPS growth hurdle of 
25% EPS CAGR is achieved over the relevant performance 
period; and 

•  100% of the TSR Rights will vest if the TSR growth hurdle of 
25% TSR CAGR is achieved over the relevant performance 
period; and

•  if the EPS CAGR is within the range of 15% to 25% EPS CAGR, 
the number of EPS Rights that will vest will be pro-rated on a 
straight-line basis.

•  if the TSR CAGR is within the range of 15% to 25% TSR CAGR, 
the number of TSR Rights that will vest will be pro-rated on a 
straight-line basis.

Additional comment on performance conditions and performance periods

Performance rights were first granted in the 2016 financial year. The first performance period concludes after the end of the 2018 financial 
year. This presents participants with an opportunity to have a small proportion of their rights vest (ie up to 20% only). Given its philosophy of 
favouring a smaller proportion of fixed remuneration (relative to comparable ASX companies) and a large proportion of “at-risk” remuneration, 
the Board considers it appropriate that participating executives have the potential to earn a small part of their LTI benefit in the first period 
ending after FY2018, especially where EPS CAGR or TSR CAGR of at least 15% has been achieved over that period. 

ANNUAL REPORT 2017  33

The LTI Plan also provides that if any rights at the end of the first 
and/or second performance period have not vested, they do 
not lapse but remain available for vesting at the end of the next 
subsequent performance period. The Board considers this to be in 
the interests of shareholders as it ensures participating executives 
are not penalised for making short term investments that may 
dampen near term growth but lead to higher overall growth in the 
long term. It is important to note as the performance conditions look 
to compound annual growth rates, the longer the period for testing, 
the harder the test. So, if 25% CAGR for TSR or EPS growth is not 
achieved in the period to the end of FY2018, then achieving 25% 
CAGR over a longer period to the end of FY2019 and FY2020 will 
be an even more challenging target for participants. 

Treatment on cessation of employment

Upon resignation, a participant’s unvested rights will lapse. In 
addition, in instances where the participant’s employment was 
terminated for cause or as a result of unsatisfactory performance, 
unvested rights will lapse. In other circumstances, a person ceasing 
employment may retain unvested rights with vesting to be tested at 
the end of the relevant performance period. However, in all cases, 
the Board has discretion to permit a participant to retain unvested 
Rights, including a discretion to reduce the number of retained 
unvested Rights to reflect the part of the performance period for 
which the participant was employed. Shareholder approval has 
been obtained for the purposes of sections 200B and 200E of 
the Corporations Act to permit the Company to give a benefit to 
a participant who holds a managerial or executive office in these 
circumstances. This approval was expressed to be for the period 
up to the 2018 annual general meeting.

Treatment on change of control

Generally, in the event of a change of control of the Company, 
unvested rights will vest on a pro rata basis having regard to 
the proportion of the performance period that has passed and 
after testing the relevant performance conditions at that time. 
The Board has discretion to determine whether a change in 
control has occurred and the treatment of the rights at that time.

Other conditions

Subject to the ASX Listing Rules (where relevant), a participant may 
only participate in new issues of shares or other securities if the 
right has been exercised in accordance with its terms and shares 
are issued or transferred and registered in respect of the right on 
or before the record date for determining entitlements to the issue. 
Participants will also be entitled to receive an allocation of additional 
shares as an adjustment for bonus issues. 

3.4  General Employee Share Plan

The General Employee Share Plan (GES Plan) is part of the 
Company’s overall remuneration policy to reward Baby Bunting 
employees, from time to time. By providing share ownership 
to employees, Baby Bunting is committed to creating a high 
performance culture and aligning employees to the creation of 
long term value for the Company. 

The GES Plan provides for grants of shares to eligible employees of 
the Company up to a value determined by the Board. At the end of 
the financial year, approximately 43% of the Company’s employees 
were shareholders of the Company, the vast majority of whom 
acquired their shares because of the GES Plan. 

34  BABY BUNTING GROUP LIMITED

During the financial year, the Company made its second offer under 
this plan and issued 132,368 shares to 407 eligible employees 
who each received $1,000 worth of Baby Bunting shares for no 
monetary consideration.

Shares acquired under the GES Plan are subject to disposal 
restrictions having regard to applicable Australian tax legislation 
(currently, shares granted cannot be dealt with by a participant until 
the earlier of three years after the date of grant or the day after the 
day the participant ceases to be an employee).

The Board intends making grants under the GES Plan in the future 
to eligible employees to reward sustainable financial performance.

4.   Relationship between remuneration and 

the company’s performance

The following table shows key performance indicators for the 
Company over the last four years.

2017
$’000

2016
$’000

2015
$’000

2014
$’000

EBITDA (statutory)

22,138

15,743

11,982

8,573

Net profit after tax 
(statutory)

Dividends per share 
– ordinary (cps)

Dividends per share 
– special (cps)

Basic Earnings per 
share (cents) 

12,247

8,334

6,040

4,064

7.2

6.3

–

15.0

–

–

–

–

9.7

7.0

6.2

4.2

5. Non-executive Director

Remuneration Policy

Under the Company’s Constitution, the Directors decide the total 
amount paid to all Non-executive Directors as remuneration for 
their services as a Director, but the total amount paid to all Non-
executive Directors must not exceed in aggregate in any financial 
year $1,000,000 (being the amount specified in the Constitution) 
or any other amount fixed by the Company in general meeting. 
Currently, the aggregate fee cap is $1,000,000 (inclusive of 
superannuation contributions).

Annual Non-executive Directors’ fees (inclusive of superannuation 
contributions) currently agreed to be paid by the Company are 
$120,000 to the Chairman and $65,000 to each of the remaining 
Non-executive Directors.

In addition, chairmen of the two Board committees each receive 
$15,000 annually. Other committee members receive $5,000 per 
annum for their role as a committee member. Superannuation 
contributions provided by the Company are included in these amounts. 

For the financial year ended 25 June 2017, the fees paid and 
superannuation contributions to all Non-executive Directors were 
approximately $407,000 in aggregate.

Non-executive Directors’ remuneration must not include a 
commission on, or a percentage of, operating revenue. Non-
executive Directors are not entitled to participate in any of the 
Company’s employee incentive plans.

Remuneration Report6.  Details of remuneration for Non-executive Directors and disclosed Executives

Details of the remuneration of the Directors and other key management personnel of the Company are set out in the following tables. 

Short term 
employee benefits

Post-
employment 
benefits

Long
term 
benefits

Share based
payments3

Salary & 
fees2
$

STI and 
other fees
$

Year

Non-
monetary 
benefits
$

Super-
annuation 
$

Long 
service 
leave
$

LTI Plan 
rights4
$

Historical 
share 
options5
$

Employee 
share 
plan6 
$

Perfor-
mance 
related
%

TOTAL7 
$

Non-executive Directors

Ian Cornell

2017

96,839

2016

60,590

Gary Levin 

2017

73,860

2016

63,839

Melanie Wilson 

2017

63,225

2016

21,690

Donna Player (appointed 
16 January 2017)

2017

27,046

Stephen Roche 
(appointed 1 May 2017)

2016

–

2017

9,835

2016

–

Former Non–executive Directors

Barry Saunders (retired 
21 November 2016)

Tom Cowan1 
(retired 21 March 2017)

Disclosed executives

2017

46,540

2016

112,179

2017

61,153

2016

74,942

–

–

–

–

–

–

–

–

–

–

–

–

–

Matt Spencer

2017

450,538

93,255

2016

427,838

124,656

Darin Hoekman

2017

280,638

60,202

2016

264,028

81,993

–

–

–

–

–

–

–

–

–

–

–

9,200

5,756

6,140

6,065

6,006

2,061

2,539

–

934

–

4,421

2,164

10,657

–

–

–

–

5,905

8,754

7,500

7,500

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

106,039

66,346

80,000

69,904

69,231

23,751

29,585

–

10,769

50,961

–

–

–

–

–

–

–

–

48,7078

173,707

28.0%

–

–

–

61,153

74,792

–

– 697,232

29.9%

19,615

12,630

115,289

19,549

12,388

47,756

212,448

– 853,389

45.1%

19,615

3,198

42,273

–

999 414,425

24.7%

19,308

1,082

17,511

71,357

– 462,779

36.9%

1.  Fees payable to Tom Cowan were paid to TDM Asset Management Pty Ltd. Accordingly, Tom was responsible for his own superannuation arrangements.

2.  Amount includes the value of annual leave accrued during the financial year and salary sacrifice arrangements. 

3.  The value of share based payments has been calculated in accordance with applicable accounting standards.

4.  The value of the LTI plan rights included as remuneration in the table represents the aggregate of amounts determined for both market based and non-market based 

performance hurdles.

5.  The prior period value reflects the cost of the historical share options plan which was accelerated when the IPO of shares of the Company became probable and 

holders committed to exercising their share options. 

6.  The Company issued 132,368 shares under its General Employee Share Plan in the current reporting period with no monetary consideration payable by participating 

eligible employees who each received approximately $1,000 worth of shares.

7  There were no termination benefits paid or payable during the current financial year.

8.  Options had been granted to Barry Saunders in connection with his service as executive chairman in the period before the appointment of Matt Spencer as CEO and 

Managing Director. 

ANNUAL REPORT 2017  35

7.  Employment contracts
Each executive has an employment contract specifying, among other things, remuneration arrangements, benefits, notice periods and other 
terms and conditions. The contracts provide that participation in the STI and LTI arrangements are at the Board’s discretion.

The employment contracts do not have a fixed term. Employment may be terminated by the executive with notice, or by the Company with 
notice or by payment in lieu of notice, or with immediate effect in circumstances including serious or wilful misconduct.

Disclosed executive

Matt Spencer

Darin Hoekman

Termination – notice 
by Executive

Termination – notice 
by Company or 
payment in lieu

12 months

12 months

6 months

6 months

8.   Equity instruments held by key management personnel

The tables below show the number of shares, performance rights and options in the Company that were held during the financial year by 
key management personnel, including close members of their family and entities related to them. No amounts remain unpaid in respect of 
the ordinary shares at the end of the financial year.

Ordinary shares

Shares held by key management personnel, including close members of their family and entities related to them.

2017

Non-executive Directors

Ian Cornell

Gary Levin 

Melanie Wilson 

Donna Player (appointed 16 January 2017)

Stephen Roche (appointed 1 May 2017)

Retired Non-executive Directors

Barry Saunders (retired 21 November 2016)

Tom Cowan* (retired 21 March 2017)

Disclosed executives

Matt Spencer

Darin Hoekman

Balance at 
start of the 
year

Net change

Balance at the 
end of year

610,000

290,000

900,000

488,000

(100,000)

388,000

–

–

–

20,000

20,000

–

–

35,000

35,000

4,197,109

–

4,197,1091

36,901,303

(23,880,807)

13,020,4962

2,487,132

(1,100,000)

1,387,132

437,000

(100,000)

337,000

*  Tom Cowan is a partner of TDM Asset Management. It held shares directly and has an indirect interest in shares held by its clients by virtue of the control it exercisers 

in relation to the shares under its investment management arrangements with its clients. 

1.  Balance shown is balance as at 21 November 2016, the date Barry Saunders retired as a director. 

2.  Balance shown is balance as at 21 March 2017, the date Tom Cowan retired as a director. 

36  BABY BUNTING GROUP LIMITED

Remuneration ReportPerformance rights

Under the LTI Plan, Matt Spencer and Darin Hoekman were each 
granted additional performance rights on 24 November 2016 
(see section 3.3).

Value of rights 
granted during 
the year

Number 
of rights 
granted as 
compensation

Number of 
rights held at 
end of year (all 
unvested) 

2017

Matt Spencer 

$195,500

100,000

1,981,714

Darin Hoekman

$97,750

50,000

739,962

Details of the performance conditions and performance periods 
for those rights are set out in section 3.3 (Long term incentive 
plan) above.

Half of the performance rights in the table above are subject to the 
TSR performance condition and the other half are subject to the 
EPS performance condition. The fair value of the TSR performance 
rights granted to the disclosed executives during the financial year 
is $1.26. The fair value of the TSR component of performance rights 
is determined at grant date using a Monte-Carlo simulation. For the 
EPS performance rights, the fair value of the rights granted during 
the financial year is determined with reference to the share price of 
ordinary shares at grant date ($2.65).

Options

There are no options over shares on issue as at the date of this 
Directors’ Report.

9.  Loans to key management personnel

There are no loans to key management personnel. 

This is the end of the Remuneration Report.

ANNUAL REPORT 2017  37

Deloitte Touche Tohmatsu 
ABN 74 490 121 060 

550 Bourke Street 
Melbourne VIC 3000 
GPO Box 78 
Melbourne VIC 3001 Australia 

Tel:  +61 (03) 9671 7000 
Fax:  +61 (03) 9671 7001 
www.deloitte.com.au 

11 August 2017 

The Board of Directors 
Baby Bunting Group Limited 
955 Taylors Rd 
Dandenong South VIC 3175   

Dear Board Members 

Baby Bunting Group Limited 

In accordance with section 307C of the Corporations Act 2001, I am pleased to provide the following 
declaration of independence to the directors of Baby Bunting Group Limited. 

As lead audit partner for the audit of the financial statements of Baby Bunting Group Limited for the 
financial year ended 25 June 2017, I declare that to the best of my knowledge and belief, there have 
been no contraventions of: 

(i)  the auditor independence requirements of the Corporations Act 2001 in relation to the 

audit; and 

(ii)  any applicable code of professional conduct in relation to the audit.  

Yours sincerely 

DELOITTE TOUCHE TOHMATSU 

Gerard Belleville 
Partner  
Chartered Accountants 

Liability limited by a scheme approved under Professional Standards Legislation. 

Member of Deloitte Touche Tohmatsu Limited 

38  BABY BUNTING GROUP LIMITED

Auditor’s Independence Declaration 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
40  Consolidated Statement of Profit or Loss and Other Comprehensive Income
41  Consolidated Statement of Financial Position
42  Consolidated Statement of Changes In Equity
43  Consolidated Statement of Cash Flows
44  Notes to the Consolidated Financial Statements

44  Note 1: Reporting entity
44  Note 2: Significant accounting policies 
50  Note 3: Revenue
50  Note 4: Profit for the year
51  Note 5: Income tax
52  Note 6: Other receivables
52  Note 7: Inventory
52  Note 8: Other assets
53  Note 9: Plant and equipment 
54  Note 10: Intangible assets and goodwill 
55  Note 11: Deferred tax assets
56  Note 12: Payables 
56  Note 13: Loans and borrowings
56  Note 14: Provisions
57  Note 15: Issued capital
57  Note 16: Dividends
58  Note 17: Retained earnings
58  Note 18: Segment information
59  Note 19: Share based payments 
61  Note 20: Related party transactions
62  Note 21: Commitments for expenditure 
62  Note 22: Financial instruments – Fair values and risk management
65  Note 23: Notes to the statement of cash flows
66  Note 24: Parent entity disclosures
67  Note 25: Group entities
67  Note 26: Earnings per share
68  Note 27: Remuneration of auditors
68  Note 28: Subsequent events

69  Directors’ Declaration
70 

Independent Auditor’s Report

ANNUAL REPORT 2017  39

for the year ended 25 June 2017Consolidated Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Revenue

Cost of sales

Gross profit

Other revenue

Store expenses

Marketing expenses

Warehousing expenses

Administrative expenses

IPO transaction costs expensed

Finance costs 

Profit before tax

Income tax expense

Profit after tax

Other comprehensive income for the year

Total comprehensive income for the year

Profit for the year attributable to:

Equity holders of Baby Bunting Group Limited

Earnings per share

From continuing operations

Basic (cents per share)

Diluted (cents per share)

Notes to the consolidated financial statements are included in Pages 44 to 68.

Note

2017
$’000

2016
$’000

3

3

4

4

4

4

5

278,027

236,840

(182,735)

(155,678)

95,292

81,162

17

21

(56,762)

(48,305)

(4,919)

(3,748)

(3,983)

(3,540)

(11,753)

(10,895)

–

(432)

(1,876)

(397)

17,695

12,187

(5,448)

12,247

–

12,247

(3,853)

8,334

–

8,334

12,247

8,334

26(a)

26(b)

9.7

9.6

7.0

7.0

40  BABY BUNTING GROUP LIMITED

Consolidated Statement of Profit or Loss and Other Comprehensive Incomefor the year ended 25 June 2017 
Current Assets

Cash and cash equivalents

Other receivables

Inventories

Other assets

Total current assets

Non-current Assets

Plant and equipment

Intangibles

Goodwill

Deferred tax assets

Total non-current assets

Total assets

Current Liabilities

Trade and other payables

Current tax liabilities

Provisions

Operating lease provision

Total Current Liabilities

Non-Current Liabilities

Borrowings

Provisions

Operating lease provision

Total non-current liabilities

Total liabilities

Net assets

Equity

Issued capital

Share based payments reserve

Retained earnings

Total equity

Notes to the consolidated financial statements are included in Pages 44 to 68.

Note

25 June 2017
$’000

26 June 2016
$’000

23(b)

6

7

8

9

10

10

11

12

14

12

13

14

12

15

19

17

6,425

9,559

47,882

1,169

65,035

20,006

1,224

44,180

3,434

68,844

7,363

8,135

41,042

771

57,311

17,005

903

44,180

3,361

65,449

133,879

122,760

28,031

23,828

851

2,636

119

844

2,267

135

31,637

27,074

4,800

341

2,973

8,114

39,751

94,128

–

260

2,702

2,962

30,036

92,724

84,816

84,420

451

8,861

132

8,172

94,128

92,724

ANNUAL REPORT 2017  41

Consolidated Statement of Financial Positionas at 25 June 2017Balance at 28 June 2015

Profit for the year

Other comprehensive income

Total comprehensive income for the year

Issue of shares (Note 15,19)

Dividends (Note 16)

Share based payment (Note 19)

Balance at 26 June 2016

Balance at 26 June 2016

Profit for the year

Other comprehensive income

Total comprehensive income for the year

Issue of shares (Note 15,19)

Dividends (Note 16)

Share based payment (Note 19)

Balance at 25 June 2017

Issued Capital
$’000

Share Based 
Payments 
Reserve
$’000

55,070

989

–

–

–

–

–

–

29,350

(1,464)

–

–

84,420

84,420

–

–

–

396

–

–

84,816

–

607

132

132

–

–

–

–

–

319

451

Retained        
Earnings
$’000

Total Equity
$’000

15,955

8,334

–

8,334

–

72,014

8,334

–

8,334

27,886

(16,117)

(16,117)

–

607

8,172

92,724

8,172

12,247

–

92,724

12,247

–

12,247

12,247

–

396

(11,558)

(11,558)

–

319

8,861

94,128

Notes to the consolidated financial statements are included in Pages 44 to 68.

42  BABY BUNTING GROUP LIMITED

Consolidated Statement of Changes in Equityfor the year ended 25 June 2017Cash flows from operating activities

Receipts from customers 

Payments to suppliers and employees

Income tax paid

Interest received

Finance costs paid

Transaction costs for listing

Net cash from operating activities

Cash flows from investing activities

Note

2017
$’000

2016
$’000

304,090

258,418

(285,017)

(242,851)

(5,513)

(6,213)

17

(406)

–

23(a)

13,171

20

(420)

(1,876)

7,078

Payments for plant and equipment and intangibles

9,10

(7,352)

(6,185)

Proceeds on sale of plant and equipment

Net cash used in investing activities

Cash flows from financing activities

Proceeds from issue of shares

Transaction costs for issue of shares

Dividends paid

Proceeds from/(Repayment of) borrowings

Net cash (used in)/provided by financing activities

Net (decrease)/increase in cash and cash equivalents

Cash and cash equivalents at beginning of the financial year

Cash and cash equivalents at end of the financial year

23(b)

Notes to the consolidated financial statements are included in Pages 44 to 68.

1

6

(7,351)

(6,179)

15,19

–

–

28,717

(1,754)

16

(11,558)

(16,117)

4,800

(6,758)

(938)

7,363

6,425

(7,950)

2,896

3,795

3,568

7,363

ANNUAL REPORT 2017  43

Consolidated Statement of Cash Flowsfor the year ended 25 June 2017Fair value for measurement and/or disclosure purposes in these 
consolidated financial statements is determined on such a basis, 
except for share-based payment transactions that are within the 
scope of AASB 2, leasing transactions that are within the scope of 
AASB 117, and measurements that have some similarities to fair 
value but are not fair value, such as net realisable value in AASB 102 
‘Inventories’ or value in use in AASB 136 ‘Impairment of Assets’.

The Company is a company of the kind referred to in ASIC 
Corporations (Rounding in Financial/Directors’ Reports) Instrument 
2016/191, and in accordance with that Class Order amounts in 
the financial report are rounded off to the nearest thousand dollars, 
unless otherwise indicated. 

C.   Critical accounting judgements and key sources 

of estimation uncertainty

In the application of the consolidated entity’s accounting policies, 
the directors are required to make judgments, estimates and 
assumptions about carrying values of assets and liabilities that 
are not readily apparent from other sources. The estimates and 
associated assumptions are based on historical experience and 
other factors that are considered to be relevant. Actual results may 
differ from these estimates.

The estimates and underlying assumptions are reviewed on an 
ongoing basis. Revisions to accounting estimates are recognised in 
the period in which the estimate is revised if the revision affects only 
that period, or in the period of the revision and future periods if the 
revision affects both current and future periods. 

The following are the key assumptions concerning the future, 
and other key sources of estimation uncertainty at the end of the 
reporting period, that have a significant risk of causing a material 
adjustment to the carrying amounts of assets and liabilities within 
the next financial year. 

Determination of inventory provision for shrinkage, 
obsolescence and mark-down

Management’s judgement is applied in determining the inventory 
provision for shrinkage, obsolescence and mark-down. Estimation 
of shrinkage trends based on historical estimations have been 
applied against inventory held at year end and where the estimated 
selling price of inventory is lower than the cost to sell, the difference 
is recognised in the provision.

Impairment of goodwill

Determining whether goodwill is impaired requires an estimation of 
the value in use of the cash generating units to which goodwill has 
been allocated. The value in use calculation requires the directors 
to estimate the future cash flows expected to arise from the cash 
generating unit and a suitable discount rate in order to calculate 
present value. The key assumptions used in the value in use 
calculations are as follows:

Note 1: Reporting entity

Baby Bunting Group Limited (the Company) is a company domiciled 
in Australia. The address of the Company’s registered office and its 
principal place of business is 955 Taylors Road, Dandenong South, 
Victoria 3175, Australia. 

The consolidated financial statements of the Company as at and 
for the year ended 25 June 2017 comprise the Company and 
its subsidiaries (together referred to as the “consolidated entity”). 
The consolidated entity is primarily involved in the retailing of 
baby merchandise.

The Company was admitted to the official list of the Australian 
Securities Exchange (ASX) on 14 October 2015 under the ASX 
code ‘BBN’.

Note 2: Significant accounting policies

The following significant accounting policies have been adopted in 
the preparation and presentation of the financial report.

A.  Statement of compliance

These financial statements are general purpose financial statements 
which have been prepared in accordance with the Corporations Act 
2001, Accounting Standards and Interpretations, and comply with 
other requirements of the law.

The financial statements comprise the consolidated financial 
statements of the consolidated entity. Accounting Standards include 
Australian Accounting Standards. Compliance with Australian 
Accounting Standards ensures that the financial statements and 
notes of the Company and the consolidated entity comply with 
International Financial Reporting Standards (IFRS). For the purposes 
of preparing the Consolidated Financial Statements, the Company 
is a for-profit entity. 

The financial statements were authorised for issue by the directors 
on 11 August 2017.

B.  Basis of Preparation

The consolidated financial statements have been prepared on the 
basis of historical cost, except for certain properties and financial 
instruments that are measured at revalued amounts or fair values 
at the end of each reporting period, as explained in the accounting 
policies below. All amounts are presented in Australian dollars, 
unless otherwise noted. 

Historical cost is generally based on the fair values of the consideration 
given in exchange for goods and services. Fair value is the price that 
would be received to sell an asset or paid to transfer a liability in an 
orderly transaction between market participants at the measurement 
date, regardless of whether that price is directly observable or 
estimated using another valuation technique. In estimating the fair 
value of an asset or a liability, the consolidated entity takes into 
account the characteristics of the asset or liability if market participants 
would take those characteristics into account when pricing the 
asset or liability at the measurement date. 

44  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Forecasted sales growth of 
existing stores

3.0% for comparable store growth 
over a 5 year period

Terminal sales growth rate

3.0%

Forecasted gross margin

Forecasted retail store 
expenses

Average gross margins achieved in 
the period immediately before the 
forecast period

Forecast increases correlate to the 
consumer price indices. The values 
assigned to the key assumption are 
consistent with external sources of 
information

Post-tax weighted average 
cost of capital

11.8%

The recoverable amount of the consolidated entity’s goodwill 
currently exceeds its carrying value. Reasonable possible 
changes that may occur to the assumptions used would not result 
in impairment.

D.  Basis of Consolidation

The consolidated financial statements incorporate the financial 
statements of the Company and entities (including structured 
entities) controlled by the Company and its subsidiaries. Control 
is achieved when the Company:

•  has power over the investee;

•  is exposed, or has rights, to variable returns from its involvement 

with the investee; and

•  has the ability to use its power to affect its returns.

The Company reassesses whether or not it controls an investee if 
facts and circumstances indicate that there are changes to one or 
more of the three elements of control listed above. 

Consolidation of a subsidiary begins when the Company obtains 
control over the subsidiary and ceases when the Company loses 
control of the subsidiary. Specifically, income and expenses 
of a subsidiary acquired or disposed of during the year are 
included in the consolidated statement of profit or loss and other 
comprehensive income from the date the Company gains control 
until the date when the Company ceases to control the subsidiary. 

When necessary, adjustments are made to the financial statements 
of subsidiaries to bring their accounting policies into line with the 
consolidated entity’s accounting policies. All intragroup assets 
and liabilities, equity, income, expenses and cash flows relating 
to transactions between members of the consolidated entity are 
eliminated in full on consolidation. 

E.  Business combinations

Acquisitions of subsidiaries and businesses are accounted for 
using the purchase method. The consideration of the business 
combination is measured as the aggregate of the fair values (at the 
date of exchange) of assets given, liabilities incurred or assumed, 
and equity instruments issued by the consolidated entity in 
exchange for control of the business acquired. Acquisition related 
costs are recognised in the statement of profit or loss and other 
comprehensive income as incurred. The acquiree’s identifiable 
assets, liabilities and contingent liabilities that meet the conditions 

for recognition under AASB 3 ‘Business Combinations’ are 
recognised at their fair values at the acquisition date.

Goodwill arising on acquisition is recognised as an asset and 
initially measured at cost, being the excess of the consideration of 
the business combination over the consolidated entity’s interest in 
the net fair value of the identifiable assets, liabilities and contingent 
liabilities recognised. If, after reassessment, the consolidated entity’s 
interest in the net fair value of the acquiree’s identifiable assets, 
liabilities and contingent liabilities exceeds the consideration of the 
business combination, the excess is recognised immediately in the 
statement of profit or loss and other comprehensive income.

F.  Income tax

Income tax expense represents the sum of the tax currently payable 
and deferred tax.

The Company is part of a tax consolidated group under Australian 
taxation law, of which the Company is the head entity. As a result 
the Company is subject to income tax through its membership 
of the tax consolidated group. Tax expense/income, deferred tax 
liabilities and deferred tax assets arising from temporary differences 
of the members of the tax-consolidated group are recognised 
in the separate financial statements of the members of the tax-
consolidated group using the ‘separate taxpayer within group’ 
approach by reference to the carrying amounts in the separate 
financial statements of each entity and the tax values applying under 
tax consolidation. Current tax liabilities and assets and deferred tax 
assets arising from unused tax losses and relevant tax credits of the 
members of the tax-consolidated group (if any) are recognised by 
the Company (as head entity in the tax-consolidated group).

Nature of tax funding arrangements and tax sharing 
agreements

Entities within the tax-consolidated group have entered into a tax 
funding arrangement and a tax sharing agreement with the head 
entity. Under the terms of the tax funding arrangement, Baby Bunting 
Group Limited and the other entity in the tax-consolidated group have 
agreed to pay a tax equivalent payment to or from the head entity, 
based on the current tax liability or current tax asset of the entity.

The tax sharing agreement entered into between members of 
the tax-consolidated group provides for the determination of the 
allocation of income tax liabilities between the entities should the 
head entity default on its tax payment obligations or if an entity 
should leave the tax-consolidated group. The effect of the tax 
sharing agreement is that each member’s liability for tax payable 
by the tax consolidated group is limited to the amount payable to 
the head entity under the tax funding arrangement.

Current tax

The tax currently payable is based on taxable profit for the year. 
Taxable profit differs from profit before tax as reported in the 
consolidated statement of profit or loss and other comprehensive 
income because of items of income or expense that are taxable 
or deductible in other years and items that are never taxable or 
deductible. The consolidated entity’s current tax is calculated using 
tax rates that have been enacted or substantively enacted by the 
end of the reporting period.

ANNUAL REPORT 2017  45

Note 2:  Significant accounting policies 

G.  Inventories

(continued)

Deferred tax

Deferred tax is recognised on temporary differences between 
the carrying amounts of assets and liabilities in the consolidated 
financial statements and the corresponding tax bases used in the 
computation of taxable profit. Deferred tax liabilities are generally 
recognised for all taxable temporary differences. Deferred tax assets 
are generally recognised for all deductible temporary differences 
to the extent that it is probable that taxable profits will be available 
against which those deductible temporary differences can be 
utilised. Such deferred tax assets and liabilities are not recognised 
if the temporary difference arises from the initial recognition 
(other than in a business combination) of assets and liabilities in a 
transaction that affects neither the taxable profit nor the accounting 
profit. In addition, deferred tax liabilities are not recognised if the 
temporary difference arises from the initial recognition of goodwill.

Deferred tax liabilities are recognised for taxable temporary 
differences associated with investments in subsidiaries and 
associates, and interests in joint ventures, except where the 
consolidated entity is able to control the reversal of the temporary 
difference and it is probable that the temporary difference will not 
reverse in the foreseeable future. Deferred tax assets arising from 
deductible temporary differences associated with such investments 
and interests are only recognised to the extent that it is probable 
that there will be sufficient taxable profits against which to utilise 
the benefits of the temporary differences and they are expected to 
reverse in the foreseeable future.

The carrying amount of deferred tax assets is reviewed at the end of 
each reporting period and reduced to the extent that it is no longer 
probable that sufficient taxable profits will be available to allow all or 
part of the asset to be recovered.

Deferred tax assets and liabilities are measured at the tax rates that 
are expected to apply in the period in which the liability is settled or 
the asset realised, based on tax rates (and tax laws) that have been 
enacted or substantively enacted by the end of the reporting period. 
The measurement of deferred tax liabilities and assets reflects the 
tax consequences that would follow from the manner in which the 
consolidated entity expects, at the end of the reporting period, to 
recover or settle the carrying amount of its assets and liabilities.

Deferred tax liabilities and assets are offset when there is a legally 
enforceable right to set off current tax assets against current tax 
liabilities and when they relate to income taxes levied by the same 
taxation authority and the consolidated entity intends to settle its 
current tax assets and liabilities on a net basis.

Current and deferred tax for the year

Current and deferred tax are recognised in profit or loss, 
except when they relate to items that are recognised in other 
comprehensive income or directly in equity, in which case 
the current and deferred tax are also recognised in other 
comprehensive income or directly in equity, respectively. Where 
current tax or deferred tax arises from the initial accounting for a 
business combination, the tax effect is included in the accounting 
for the business combination.

46  BABY BUNTING GROUP LIMITED

Inventories are stated at the lower of cost and net realisable 
value. Costs are assigned to inventory on hand by the method 
most appropriate to each particular class of inventory, with the 
majority being valued on a weighted average cost formula basis. 
Net realisable value represents the estimated selling price less all 
estimated costs of completion and costs necessary to make the 
sale. 

Net realisable value considers inventory aging profiles, shrinkage 
rates, markdowns and market factors impacting inventory selling 
prices. Where the expected net realisable value is below the 
inventory cost, a provision for shrinkage, obsolescence and mark-
down is recognised.

Volume rebates are recognised as a reduction in the cost of 
inventory and are recorded as a reduction in the cost of goods sold 
when the inventory is sold. Supplier promotional and marketing 
rebates that arise upon sale of inventory have been brought to 
account as a direct deduction in costs of goods sold.

H.  Plant and Equipment

Each class of plant and equipment is carried at cost less, where 
applicable, any accumulated depreciation. The depreciable amount 
of all fixed assets, are depreciated over their estimated useful 
lives. The estimated useful lives and depreciation methods are 
reviewed at the end of each annual reporting period, with the effect 
of any changes recognised on a prospective basis. Leasehold 
improvements are depreciated over the period of the lease or 
estimated useful life, whichever is the shorter, using the straight-line 
method. The estimated useful lives, residual values and depreciation 
method are reviewed at the end of each annual reporting period, 
with the effect of any changes recognised on a prospective basis. 
The useful life for each class of asset is:

Class of fixed asset 

Plant and equipment 

Leasehold improvements 

Useful Life

3 – 10 years

5 – 10 years

I.  Intangibles – Computer Software

Intangible assets with finite lives that are acquired separately 
or internally generated are carried at cost less accumulated 
amortisation and accumulated impairment losses. Amortisation is 
recognised on a straight-line basis over their estimated useful lives. 
The estimated useful life and amortisation method are reviewed at 
the end of each reporting period, with the effect of any changes 
in estimate being accounted for on a prospective basis. Intangible 
assets with indefinite useful lives that are acquired separately are 
carried at cost less accumulated impairment losses.

J.  Employee Benefits

A liability is recognised for benefits accruing to employees in respect 
of wages and salaries, annual leave and long service leave when it 
is probable that settlement will be required and they are capable of 
being measured reliably.

Liabilities recognised in respect of employee benefits expected 
to be settled within 12 months, are measured at their nominal 
values using the remuneration rate expected to apply at the 
time of settlement. Liabilities recognised in respect of employee 

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017benefits which are not expected to be settled within 12 months 
are measured as the present value of the estimated future cash 
outflows to be made by the Company in respect of services 
provided by employees up to reporting date.

K.  Cash and cash equivalents

Cash comprises cash on hand and demand deposits. Cash 
equivalents are short-term, highly liquid investments that are 
readily convertible to known amounts of cash and which are 
subject to an insignificant risk of changes in value. 

L.  Revenue

Revenue from the sale of goods is recognised at the point 
of sale. All revenue is stated net of the amount of goods and 
services tax (GST), returns and discounts. Revenue from layby 
sales is recognised at the point of sale. This approach is taken 
as experience indicates that most layby sales are consummated, 
the customer has paid a significant deposit and the goods are on 
hand, identified and ready for delivery to the customer. The balance 
owing on outstanding layby sales is recognised as a receivable at 
balance date.

Interest revenue is accrued on a time basis, by reference to the 
principal outstanding and at the effective interest rate applicable.

M.  Goods and services tax

O.  Goodwill

Goodwill acquired in a business combination is initially measured at 
its cost, being the excess of the cost of the business combination 
over the consolidated entity’s interest in the net fair value of the 
identifiable assets, liabilities and contingent liabilities recognised at 
the date of the acquisition.

Goodwill is subsequently measured at its cost less any 
accumulated impairment losses. For the purpose of impairment 
testing, goodwill is allocated to each of the consolidated entity’s 
cash-generating units, or groups of cash-generating units, expected 
to benefit from the synergies of the business combination. Cash-
generating units or groups of cash-generating units to which 
goodwill has been allocated are tested for impairment annually, or 
more frequently if events or changes in circumstances indicate that 
goodwill might be impaired.

If the recoverable amount of the cash-generating unit (or groups of 
cash-generating units) is less than the carrying amount of the cash-
generating unit (or groups of cash-generating units), the impairment 
loss is allocated first to reduce the carrying amount of any goodwill 
allocated to the cash-generating unit (or groups of cash-generating 
units) and then to the other assets of the cash generating units 
pro-rata on the basis of the carrying amount of each asset in the 
cash-generating unit (or groups of cash-generating units). An 
impairment loss recognised for goodwill is recognised immediately 
in the statement of profit or loss and other comprehensive income 
and is not reversed in a subsequent period.

Revenues, expenses and assets are recognised net of the amount 
of goods and services tax (GST), except:

P.  Financial assets

•  where the amount of GST incurred is not recoverable from 
the taxation authority, it is recognised as part of the cost of 
acquisition of an asset or as part of an item of expense; or

Financial assets are classified as follows depending on the nature 
and purpose of the financial assets and are determined at the time 
of initial recognition:

•  for receivables and payables which are recognised inclusive 

of GST.

Loans and receivables

The net amount of GST recoverable from, or payable to, the 
taxation authority is included as part of receivables or payables. 
Cash flows are included in the statement of cash flows on a gross 
basis. The GST component of cash flows arising from investing and 
financing activities which is recoverable from, or payable to, the 
taxation authority is classified as operating cash flows.

N.  Leases

Leases are classified as finance leases when the terms of the 
lease transfer substantially all the risks and rewards incidental to 
ownership of the leased asset to the lessee. All other leases are 
classified as operating leases.

Operating lease payments are recognised as an expense on a 
straight-line basis over the lease term. Contingent rentals arising 
under operating leases are recognised as an expense in the period 
in which they are incurred.

In the event that lease incentives are received to enter into operating 
leases, such incentives are recognised as a liability. The aggregate 
benefits of incentives are recognised as a reduction of rental 
expense on a straight-line basis, except where another systematic 
basis is more representative of the time pattern in which economic 
benefits from the leased asset are consumed. 

Trade receivables, loans, and other receivables that have fixed or 
determinable payments that are not quoted in an active market are 
classified as ‘loans and receivables’. Loans and receivables are 
measured at amortised cost using the effective interest method 
less impairment. Interest is recognised by applying the effective 
interest rate. 

Investments in subsidiaries 

Investments in subsidiaries are measured at cost using the effective 
interest method less impairment. 

Q.  Trade Payables

Trade payables and other accounts payable are recognised when 
the Company becomes obliged to make future payments resulting 
from the purchase of goods and services.

R.  Provisions 

Provisions are recognised when the Company has a present 
obligation (legal or constructive) as a result of a past event, it is 
probable that the Company will be required to settle the obligation, 
and a reliable estimate can be made of the amount of the 
obligation. 

ANNUAL REPORT 2017  47

Note 2:  Significant accounting policies 

Other financial liabilities

(continued) 

The amount recognised as a provision is the best estimate of the 
consideration required to settle the present obligation at the end of 
the reporting period, taking into account the risks and uncertainties 
surrounding the obligation. When a provision is measured using the 
cash flows estimated to settle the present obligation, its carrying 
amount is the present value of those cash flows (when the effect of 
the time value of money is material). 

When some or all of the economic benefits required to settle a 
provision are expected to be recovered from a third party, a receivable 
is recognised as an asset if it is virtually certain that reimbursement will 
be received and the amount of the receivable can be measured reliably.

Warranties

Provisions for the expected cost of warranty obligations under 
applicable consumer law are recognised at the date of sale of the 
relevant products, at the directors’ best estimate of the expenditure 
required to settle the Group’s obligation.

Other financial liabilities, including borrowings and trade and other 
payables, are initially measured at fair value, net of transaction costs.

Other financial liabilities are subsequently measured at amortised 
cost using the effective interest method, with interest expense 
recognised on an effective yield basis.

The effective interest method is a method of calculating the 
amortised cost of a financial liability and of allocating interest 
expense over the relevant period. The effective interest rate is the 
rate that exactly discounts estimated future cash payments through 
the expected life of the financial liability, or (where appropriate) a 
shorter period, to the net carrying amount on initial recognition.

Derecognition of financial liabilities

The consolidated entity derecognises financial liabilities when, and 
only when, the consolidated entity’s obligations are discharged, 
cancelled or they expire. The difference between the carrying 
amount of the financial liability derecognised and the consideration 
paid and payable is recognised in profit or loss.

S.  Financial liabilities

T.  Borrowing Costs

Financial liabilities are classified as either financial liabilities at fair 
value through profit & loss (FVTPL) or ‘other financial liabilities’.

Borrowing costs are recognised as expenses in the period in which 
they are incurred. 

Financial liabilities at FVTPL

Financial liabilities are classified as at FVTPL when the financial 
liability is either held for trading or it is designated as at FVTPL.

A financial liability is classified as held for trading if:

•  it has been acquired principally for the purpose of repurchasing it 

in the near term; or

•  on initial recognition it is part of a portfolio of identified financial 
instruments that the Company manages together and has a 
recent actual pattern of short-term profit-taking; or

•  it is a derivative that is not designated and effective as a hedging 

instrument. 

A financial liability other than a financial liability held for trading may 
be designated as at FVTPL upon initial recognition if:

•  such designation eliminates or significantly reduces a measurement 

or recognition inconsistency that would otherwise arise; or

•  the financial liability forms part of a group of financial assets or 

financial liabilities or both, which is managed and its performance 
is evaluated on a fair value basis, in accordance with the 
Company’s documented risk management or investment 
strategy, and information about the grouping is provided 
internally on that basis; or

•  it forms part of a contract containing one or more embedded 

derivatives, and AASB 139 ‘Financial Instruments: Recognition 
and Measurement’ permits the entire combined contract (asset 
or liability) to be designated as at FVTPL.

Financial liabilities at FVTPL are stated at fair value, with any gains 
or losses arising on remeasurement recognised in profit or loss. The 
net gain or loss recognised in profit or loss incorporates any interest 
paid on the financial liability and is included in the ‘other gains 
and losses’ line item in the statement of profit or loss and other 
comprehensive income. 

48  BABY BUNTING GROUP LIMITED

U.  Borrowings

Borrowings are initially recognised at fair value, net of transaction 
costs incurred. Borrowings are subsequently measured at 
amortised cost. Any difference between the proceeds (net of 
transaction costs) and the redemption amount is recognised in the 
statement of profit or loss and other comprehensive income over 
the period of the borrowings using the effective interest rate.

V. Share-based payment arrangements

Equity-settled share-based payments to employees and others 
providing similar services are measured at the fair value of the equity 
instruments at the grant date. Details regarding the determination of 
the fair value of equity-settled share-based transactions are set out 
in Note 19.

The fair value determined at the grant date of the equity-settled 
share-based payments is expensed on a straight-line basis over the 
vesting period, based on the Group’s estimate of equity instruments 
that will eventually vest, with a corresponding increase in equity. At 
the end of each reporting period, the Group revises its estimate of 
the number of equity instruments expected to vest. The impact of 
the revision of the original estimates, if any, is recognised in profit or 
loss such that the cumulative expense reflects the revised estimate, 
with a corresponding adjustment to the equity-settled employee 
benefits reserve.

W.  Comparative amounts

The comparative figures are for the period 29 June 2015 to 
26 June 2016. Where appropriate, comparative information has 
been reformatted to allow comparison with current year information.

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017X.   New and amended Standards and Interpretations adopted

New and amended Standards and Interpretations effective for the current reporting period did not have any financial impact on the current 
reporting period or the prior comparative reporting period. 

Y.   Standards and Interpretations in issue not yet adopted

At the date of authorisation of the financial statements, the Standards and Interpretations listed below which may be relevant to the 
consolidated entity were in issue but not yet effective.

Standard/Interpretation

AASB 9 ‘Financial Instruments’, and the relevant amending standards

AASB 15 ‘Revenue from Contracts with Customers’ and the relevant 
amending standards

AASB 16 ‘Leases’

AASB 2016-1 ‘Amendments to Australian Accounting Standards – 
Recognition of Deferred Tax Assets for Unrealised Losses’

AASB 2016-2 ‘Amendments to Australian Accounting Standards – 
Disclosure Initiative: Amendments to AASB 107’

AASB 2016-5 ‘Amendments to Australian Accounting Standards – 
Classification and Measurement of Share-based Payment Transactions’

Interpretation 22 ‘Foreign Currency Transactions and Advance 
Consideration’

Effective for annual 
reporting periods 
beginning on or after

Expected to be 
initially applied in the 
financial year ending

1 January 2018

1 January 2018

1 January 2019

1 January 2017

June 2019

June 2019

June 2020

June 2018

1 January 2017

June 2018

1 January 2018

June 2019

1 January 2018

June 2019

Unless stated below, the potential effect of the revised Standards/Interpretations of the Company’s financial statements has not yet been 
determined. 

AASB 15 Revenue from Contracts with Customers

The core principle of AASB 15 is that an entity recognises revenue related to the transfer of promised goods or services when control of the 
goods or services passes to customers. The amount of revenue recognised should reflect the consideration to which the entity expects to 
be entitled in exchange for those goods or services.

To date, no material measurement differences have been identified between AASB 18, the current revenue recognition standard, and 
AASB 15, however work is still ongoing and this preliminary assessment is subject to change. 

The Company expects to adopt the modified transitional approach to implementation where transitional adjustments, if any, are recognised 
in retained earnings at the date of implementation of the standard without adjustment of comparatives. 

AASB 16 Leases

Under the new standard, a lessee is required to:

a.  Recognise all right of use assets and lease liabilities on the balance sheet, with the exception of short term and low value asset leases. 

The liability is initially measured at the present value of future lease payments for the lease term. The right of use asset is initially 
measured at cost. 

b.  Recognise depreciation of right of use assets and interest on lease liabilities in the income statement over the lease term.

c.  Separate the total amount of cash paid into a principal portion and interest portion, which will be presented as financing and operating 

cash flows respectively. 

Under AASB 16 the present value of the Company’s operating lease commitments as defined under the new standard, excluding low value 
and short term leases, will be shown as right of use assets and as lease liabilities on the balance sheet. Information on the undiscounted 
amount of the Company’s operating lease commitments under AASB 17, the current leasing standard, is disclosed in Note 21. 

To date, work has focused on the identification of the provisions of the standard which will most impact the Company. A detailed review of 
contracts and the financial reporting impacts is ongoing. 

The Company expects to adopt the modified transitional approach to implementation where transitional adjustment are recognised in 
retained earnings at the date of implementation of the standard without adjustment of comparatives. 

ANNUAL REPORT 2017  49

Note 3: Revenue 

An analysis of the consolidated entity’s revenue for the year, is as follows:

Revenue from sale of goods 

Other revenue

Interest revenue

Profit on sale of equipment

Total other revenue

Note 4: Profit for the year

Profit before income tax expense includes the following expenses:

Interest and finance charges paid/payable

Depreciation and amortisation

Rental expenses relating to operating leases:

Minimum lease payments

Employee benefits expense

2017
$’000

2016
$’000

278,027

236,840

17

–

17

20

1

21

278,044

236,861

2017
$’000

432

4,028

2016
$’000

397

3,179

17,409

40,874

14,911

 36,619

50  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Depreciation and amortisation

Depreciation and amortisation is disclosed in the Consolidated Statement of Profit or Loss and Other Comprehensive Income under “Store 
expenses”, “Warehousing expenses” and “Administrative expenses” as detailed below:

For the year ended 26 June 2016

Store expenses

Warehousing expenses

Administrative expenses

Total

For the year ended 25 June 2017

Store expenses

Warehousing expenses

Administrative expenses

Total

Note 5:  Income tax

Current tax

Deferred tax

Total tax expense 

As reported
$’000

(48,305)

(3,540)

(10,895)

(62,740)

As reported
$’000

(56,762)

(3,748)

(11,753)

(72,263)

Depreciation 
and 
Amortisation 
$’000

Excluding 
Depreciation 
and 
Amortisation 
$’000

2,657

(45,648)

183

339

3,179

(3,357)

(10,556)

(59,561)

Depreciation 
and 
Amortisation 
$’000

Excluding 
Depreciation 
and 
Amortisation 
$’000

3,452

(53,310)

183

393

4,028

2017
$’000

5,521

(73)

5,448

(3,565)

(11,360)

(68,235)

2016
$’000

4,722

(869)

3,853

The prima facie income tax expense on pre-tax accounting profit from operations reconciles to the income tax (expense)/benefit in the 
financial statements as follows:

Profit before tax from continuing operations

Income tax expense calculated at 30% (2016: 30%)

Non-deductible expenditure 

Income tax expense recognised in profit or loss

17,695

12,187

(5,308)

(140)

(5,448)

(3,656)

(197)

(3,853)

The tax rate used for 2017 and 2016 in the above reconciliation is the corporate tax rate of 30% payable by Australian corporate entities on 
taxable profits under Australian tax law. 

ANNUAL REPORT 2017  51

Note 6:  Other receivables

Current

Layby receivables

Other receivables

2017
$’000

7,448

2,111

9,559

2016
$’000

6,514

1,621

8,135

The average layby period is 3 months. No interest is charged on layby accounts. There are no customers who represent more than 5% of 
the total balance of receivables. There are no material receivables past due date.

Note 7:  Inventory

Finished goods

Less: Provision for shrinkage, obsolescence and mark-down

2017
$’000

2016
$’000

48,536

41,665

(654)

(623)

47,882

41,042

The cost of inventories recognised as an expense during the current reporting period in respect of continuing operations was 
$182.735 million (2016: $155.678 million).

Note 8: Other assets

Prepayments

2017
$’000

1,169

2016
$’000

771

52  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Note 9:  Plant and equipment

Cost

Balance at 28 June 2015

Additions

Disposals

Transfers

Balance at 26 June 2016

Accumulated depreciation

Balance at 28 June 2015

Depreciation

Disposals

Transfers

Balance at 26 June 2016

Carrying amount as at 26 June 2016

Cost

Balance at 26 June 2016

Additions

Disposals

Transfers

Balance at 25 June 2017

Accumulated depreciation

Balance at 26 June 2016

Depreciation

Disposals

Transfers

Balance at 25 June 2017

Carrying amount as at 25 June 2017

Leasehold 
improvements
$’000

Plant and 
equipment
$’000

3,432

1,229

–

–

21,462

4,268

(26)

(673)

Total
$’000

24,894

5,497

(26)

(673)

4,661

25,031

29,692

(1,198)

(398)

–

–

(8,794)

(2,577)

21

259

(9,992)

(2,975)

21

259

(1,596)

(11,091)

(12,687)

3,065

13,940

17,005

Leasehold 
improvements
$’000

Plant and 
equipment
$’000

4,661

1,801

–

–

25,031

4,915

(2)

–

Total
$’000

29,692

6,716

(2)

–

6,462

29,944

36,406

(1,596)

(11,091)

(12,687)

(612)

(3,101)

(3,714)

–

–

–

–

–

–

(2,208)

(14,192)

(16,400)

4,254

15,752

20,006

ANNUAL REPORT 2017  53

Note 10:  Intangible assets and goodwill

Cost

Balance at 28 June 2015

Additions

Transfers

Balance at 26 June 2016

Amortisation and impairment losses

Balance at 28 June 2015

Amortisation

Transfers

Balance at 26 June 2016

Carrying amount as at 26 June 2016

Cost

Balance at 26 June 2016

Additions

Transfers

Balance at 25 June 2017

Amortisation and impairment losses

Balance at 26 June 2016

Amortisation

Transfers

Balance at 25 June 2017

Carrying amount as at 25 June 2017

Refer to Note 2 for detail on the inputs used in the impairment calculation of goodwill.

Goodwill
$’000

Computer 
Software
$’000

44,180

–

–

–

688

673

44,180

1,361

–

–

–

–

44,180

–

(204)

(254)

(458)

903

Goodwill
$’000

Computer 
Software
$’000

44,180

1,361

–

–

636

–

44,180

1,997

–

–

–

–

44,180

(458)

(315)

–

(773)

1,224

54  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Note 11: Deferred tax assets

Deferred tax balances are presented in the consolidated statement of financial position as follows:

2017
$’000

3,437

(3)

3,434

2016
$’000

3,522

(161)

3,361

Opening 
balance
($’000)

Recognised 
in profit or 
loss
($’000)

Recognised 
in other 
comprehen-
sive income
($’000)

Recognised 
directly in 
equity
($’000)

Reclassified 
from equity 
to profit or 
loss
($’000)

Acquisitions
/disposals
($’000)

Other
($’000)

Closing 
balance
($’000)

Deferred tax assets

Deferred tax liability

2016 – Consolidated

Employee benefits

Non-deductible 
accruals

Non-assessable layby 
gross profit

Inventories

Gift vouchers

Operating lease 
provision

Interest rate swap

IPO transaction costs 
– listing

IPO transaction costs – 
issuance of new shares

579

210

(147)

459

241

729

–

–

–

Total

2,071

2017 – Consolidated

Employee benefits

Non-deductible 
accruals

Non-assessable layby 
gross profit

Inventories

Gift vouchers

Operating lease 
provision

Interest rate swap

IPO transaction costs 
– listing

IPO transaction costs – 
issuance of new shares

Total

758

267

(161)

476

299

851

–

450

421

3,361

179

57

(14)

17

58

122

–

450

– 

869

135

107

41

26

(95)

77

–

(113)

(105)

73

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

421

421

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

758

267

(161)

476

299

851

–

450

421

3,361

893

374

(120)

502

204

928

–

337

316

3,434

ANNUAL REPORT 2017  55

Note 12:  Payables

Current

Trade payables

Gift voucher payables

Sundry payables and accruals

Operating lease provision

Operating lease provision – Current

Operating lease provision – Non-current

2017
$’000

2016
$’000

22,333

17,889

682

5,016

998

4,941

28,031

23,828

119

2,973

3,092

135

2,702

2,837

The operating lease provision reflects the recognition of rental expenses and lease incentives on a straight-line basis over the lease term. 

Note 13:  Loans and borrowings

Non-current – Secured

Bank Loan

2017
$’000

2016
$’000

4,800

–

The ongoing funding requirements of the consolidated entity are provided by the National Australia Bank (“NAB”). The secured multi 
option facility matures on 31 July 2020. Security consists of a Deed of Charge over the assets of Baby Bunting Pty Ltd. The Company is a 
guarantor to the facility.

The total facility limit at balance date was $36,000,000, consisting of $30,000,000 Corporate Market Loan (“CML”) facility and $6,000,000 
bank guarantee facility. The CML facility can be drawn to the lesser of $30,000,000 or 2.00 times the last 12 months historical rolling 
EBITDA. Interest on the facility is charged at a variable rate.

The consolidated entity is in compliance with its facility agreement at 25 June 2017. The current facility does not require the consolidated 
entity to amortise borrowings.

Note 14:  Provisions

Current

Employee benefits

Non-current

Employee benefits

56  BABY BUNTING GROUP LIMITED

2017
$’000

2016
$’000

2,636

2,267

341

260

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Note 15:  Issued capital

Fully paid ordinary shares

Balance at beginning of the year

Issue of shares 

– IPO

– Options exercised

– Employee Gift Offer

Transaction costs recognised in equity, net of tax

25 June 2017

26 June 2016

No.

$’000

No.

$’000

125,588,120

84,420

97,528,411

55,070

17,857,073

25,000

–

–

132,368

–

–

–

396

–

9,919,178

283,458

–

5,181

397

(1,228)

84,420

$’000

16,117

–

–

Balance at end of the year

125,720,488

84,816

125,588,120

Fully paid ordinary shares carry one vote per share and carry the right to dividends. 

Note 16:  Dividends

Dividends paid during the financial year are as follows:

Special 2016 fully franked dividend

Final 2016 dividend

Interim 2017 dividend

2017

2016

$ per 
ordinary share

$’000

$ per 
ordinary share

–

0.063

0.029

–

7,912

3,646

0.150

–

–

On 12 August 2016, the Directors determined to pay a fully franked final dividend of 6.3 cents per share to the holders of fully paid ordinary 
shares in respect of the financial year ended 26 June 2016. The dividend was subsequently paid to shareholders on 16 September 2016 
totalling $7.912 million. 

On 17 February 2017, the Directors determined to pay an interim fully franked dividend of 2.9 cents per share to the holders of fully paid 
ordinary shares in respect of the half-year ended 1 January 2017. The dividend was subsequently paid to shareholders on 17 March 2017 
totalling $3,646 million.

On 11 August 2017, the directors determined to pay a fully franked final dividend of 4.3 cents per share to the holders of fully paid ordinary 
shares in respect of the financial year ended 25 June 2017, to be paid to shareholders on 15 September 2017. The dividend has not 
been included as a liability in these consolidated financial statements. The record date for determining entitlements to the dividend is 
25 August 2017. The total estimated dividend to be paid is $5.406 million.

Adjusted franking account balance

Company

2017
$’000

5,786

2016
$’000

5,226

ANNUAL REPORT 2017  57

Note 17:  Retained earnings

Retained earnings

Balance at beginning of year

Profit attributable to owners of the Company

Payment of dividends

Balance at end of year

Note 18:  Segment information

2017
$’000

2016
$’000

8,172

12,247

15,955

8,334

(11,558)

(16,117)

8,861 

8,172

Management has determined the operating segments based on the reports reviewed by the CEO and Managing Director (the chief 
operating decision maker as defined under AASB 8) that are used to make strategic and operating decisions. The CEO and Managing 
Director considers the business primarily from a geographic perspective. On this basis management has identified one reportable segment, 
Australia. The consolidated entity does not operate in any other geographic segment.

The following is an analysis of the consolidated entity’s revenue and results from continuing operations by reportable segment:

Revenue

Operating EBIT

Total segment assets

Additions to plant and equipment and intangibles

Depreciation and amortisation

Total non-current assets1

Total segment liabilities

Australia

Total

2017
$’000

2016
$’000

2017
$’000

2016
$’000

278,027

236,840

278,027

236,840

18,944

15,774

18,944

15,774

133,879

122,760

133,879

122,760

7,352

4,028

65,410

39,751

6,185

3,179

62,088

30,036

7,352

4,028

65,410

39,751

6,185

3,179

62,088

30,036

1.  Non-current assets exclude financial instruments, deferred tax assets and deferred tax liabilities.

Revenue reported above represents revenue generated from external customers. There were no inter-segment sales in the current reporting 
period (2016: nil).

The accounting policies of the reportable segment are the same as the consolidated entity’s accounting policies described in Note 2. 
The CEO and Managing Director assesses the performance of the operating segment based on a measure of Operating EBIT. This measure 
basis excludes the effects of interest revenue, finance costs, income tax, change in fair value of interest rate swap, other non-operating 
costs and associated indirect tax costs.

58  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Operating EBIT

A reconciliation of operating EBIT to profit before tax is provided as follows:

Operating EBIT

Interest revenue

Finance costs

Change in fair value of interest rate swap

IPO transaction costs recognised in consolidated statement of profit or loss and other 
comprehensive income (Note 15)

Employee share based payments (inclusive of indirect tax)

2017
$’000

2016
$’000

18,944

15,774

17

(432)

–

–

(834)

20

(397)

–

(1,876)

(1,334)

Profit before tax

17,695

12,187

Segment assets and liabilities

The amounts provided to the CEO and Managing Director with respect to total assets and liabilities are measured in a manner consistent 
with that of the financial statements. Reportable segments’ assets and liabilities are reconciled to total assets as follows:

Segment assets

Total assets as per the balance sheet

Segment liabilities

Total liabilities as per the balance sheet

Note 19:  Share based payments

Share based payments reserve

Balance at beginning of year

Historical share options – expense

Historical share options – exercised

Performance rights – expense (Note 19(a))

Balance at end of year

25 June 2017
$’000

26 June 2016
$’000

133,879

122,760

133,879

122,760

39,751

39,751

30,036

30,036

2017
$’000

2016
$’000

132

–

–

319

451

989

475

(1,464)

132

132

ANNUAL REPORT 2017  59

Note 19:  Share based payments (continued)

A.  Performance rights

In the previous reporting period, the consolidated entity established a Long Term Incentive Plan (LTI Plan) involving the grant of performance 
rights. Upon vesting, each right entitles the participant to one fully paid ordinary share in the Company. No dividends or voting rights 
are attached to performance rights prior to vesting. The number of rights in a grant that vest will be determined by reference to two 
performance conditions. Half of the rights granted are subject to an earnings per share (EPS) growth performance condition (EPS Rights). 
The other half of the rights granted are subject to a total shareholder return (TSR) growth performance condition (TSR Rights).

Fair value of performance rights granted during the year

The weighted average fair value of the performance rights TSR component granted during the reporting period under the LTI Plan is $1.26 
(2016: $0.17). The fair value of the TSR component of performance rights is determined at grant date using a Monte Carlo simulation. 
For the non-market component (EPS CAGR), the fair value is determined with reference to the share price of ordinary shares at grant date.

Performance rights series

2016 – Series 1 (TSR CAGR)

2016 – Series 1 (EPS CAGR)

2016 – Series 2 (TSR CAGR)

2016 – Series 2 (EPS CAGR)

2017 – Series 1 (TSR CAGR)

2017 – Series 1 (EPS CAGR)

Grant date

fair value Exercise price

Expiry date

Grant date 

14 October 2015

14 October 2015

10 June 2016

10 June 2016

24 November 2016

24 November 2016

$0.12

$1.40

$1.03

$2.45

$1.26

$2.65

nil

nil

nil

nil

 nil

nil

(1)

(1)

(1)

(1)

(1)

(1)

1.  These performance rights vest and are automatically exercised at the end of the relevant service and performance period, subject to meeting the relevant performance 
condition. The Board will determine whether the relevant performance conditions have been satisfied. Any performance rights that have not vested at the end of the 
third performance period (which occurs following the release of the Company’s financial results for the 2020 financial year), will lapse.

Performance rights Series

2016 – Series 1 
TSR CAGR

2016 – Series 2 
TSR CAGR

2017 – Series 1 
TSR CAGR

Grant date share price 

$1.40 (IPO offer price)

Exercise price

Expected volatility

Expected life

Dividend yield

Risk-free interest rate (p.a.)

nil

25%

$2.45

nil

25%

$2.65

nil

25%

3, 4, 5 years

2.3, 3.3, 4.3 years

1.6, 2.6, 3.6 years

4.50%

1.90%

4.50%

1.90%

4.50%

1.60%

Movements in performance rights during the year

The consolidated entity recorded a share based payments expense for performance rights of $0.319 million (2016: $0.132 million) disclosed 
in the Consolidated Statement of Profit or Loss and Other Comprehensive Income under “Administrative expenses”. 

60  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017The following reconciles the performance rights outstanding at the beginning and end of the year:

Balance at beginning of year

2,665,762

2,665,762

–

–

June 2017

June 2016

TSR 
Number of 
rights

EPS 
Number of 
rights

TSR 
Number of 
rights

EPS 
Number of 
rights

Granted during the year

Forfeited during the year

Exercised during the year

Lapsed during the year

Balance at end of year

Exercisable at end of year

145,500

145,500

2,665,762

2,665,762

–

–

–

–

(163,309)

(163,310)

–

–

–

–

–

–

2,647,953

2,647,952

2,665,762

2,665,762

–

–

–

–

B.  General Employee Share Plan (“GESP”)

In the previous reporting period, the consolidated entity established the GESP which is intended to be part of the consolidated entity’s 
overall remuneration policy to reward Baby Bunting employees, from time to time. The GESP provides for grants of Shares to eligible 
employees of the consolidated entity up to a value determined by the Board. 

During the reporting period, the Board issued a total of 132,368 shares (2016: 283,458 shares) in the Employee Gift Offer with no monetary 
consideration payable by participating eligible employees. Shares issued are subject to a disposal restriction in accordance with current 
Australian tax legislation. The fair value of $0.396 million (2016: $0.397 million) was fully expensed at the time of granting, as there are no 
performance or service conditions. 

Note 20:  Related party transactions

The immediate parent and ultimate controlling party of the consolidated entity is Baby Bunting Group Limited (incorporated in Australia).

Balances and transactions between the Company and its subsidiaries, which are related parties of the Company, have been eliminated 
on consolidation and are not disclosed in this note. Details of transactions between the consolidated entity and other related parties are 
disclosed below.

A.  Loans to and from key management personnel and directors

As at the end of the current reporting period (2016: nil), no loans were outstanding to or from key management personnel or directors of the 
consolidated entity.

B.  Key management personnel compensation

The aggregate compensation made to directors and KMP of the Company and the consolidated entity is set out below:

Short-term employment benefits

Post-employment benefits

Other long-term benefits

Termination benefits

Share based payments

2017
$

2016
$

1,276,536

1,284,734

68,470

15,828

–

66,693

13,470

–

158,561

397,779

1,519,395

1,762,676

ANNUAL REPORT 2017  61

Note 21: Commitments for expenditure

Operating Lease Commitments  

Non-cancellable operating leases contracted for but not capitalised in the financial statements:

Not later than one year

Later than one year and not later than five years

Later than five years

2017
$’000

16,763

51,145

24,157

92,065

2016
$’000

12,922

33,115

12,215

58,252

The consolidated entity enters into operating leases for its retail outlets and related equipment such as forklifts.

Capital Commitments 

The consolidated entity has capital commitments totalling nil (2016: nil). 

Note 22:  Financial instruments – Fair values and risk management

The consolidated entity’s activities expose it to a variety of financial risks, including market risk (foreign currency and interest rate risk), 
liquidity risk and credit risk.

The consolidated entity does not enter into or trade financial instruments, including derivative financial instruments, for speculative 
purposes. There have been no changes to the consolidated entity’s exposure to financial risks or the manner in which it manages and 
measures these risks from the previous period.

The consolidated entity holds the following financial assets and liabilities at reporting date:

2017
$’000

6,425

9,559

2016
$’000

7,363

8,135

15,984

15,498

28,031

4,800

32,831

23,828

–

23,828

Financial assets

Cash and cash equivalents

Other receivables

Financial liabilities

Trade and other payables

Borrowings

62  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017 
 
 
 
 
 
 
 
 
 
 
 
 
A.  Market risk

i.  Foreign exchange risk management

The majority of the consolidated entity’s operations are transacted in the functional currency of the country of operation and are therefore 
not significantly exposed to foreign currency risk. Less than 10% of goods sourced by the consolidated entity are purchased directly in a 
foreign currency. However, the consolidated entity’s Australian-based suppliers have exposure to foreign currency, most notably the USD, 
providing the consolidated entity with a secondary currency exposure. 

A decrease in the exchange rate of AUD relative to the USD could result in increased costs of goods imported. Consequently, the 
consolidated entity is exposed to movements in the AUD/USD exchange rate should suppliers pass through to the consolidated entity 
movements in cost of goods attributed to foreign exchange. 

The consolidated entity has historically elected to pass on changes to the cost of goods from foreign exchange movements without 
adversely impacting sales or gross profit margin.

ii.  Cash flow and fair value interest rate risk

The consolidated entity is exposed to interest rate risk as it borrows funds at floating interest rates. Any increase in interest rates will impact 
the consolidated entity’s costs of servicing these borrowings, which may adversely impact its financial position.

iii. Summarised sensitivity analysis

The following table summarises the sensitivity of the consolidated entity’s financial assets and financial liabilities to interest rate risk.

The consolidated entity is using a sensitivity of 50 basis points as management considers this to be reasonable having regard to historic 
movements in interest rates. A positive number represents an increase in profit and a negative number a decrease in profit.

At 26 June 2016

Financial liabilities

Borrowings – Market Rate Facility

Total increase/(decrease)

At 25 June 2017

Financial liabilities

Borrowings – CML Facility

Total increase/(decrease)

B.  Liquidity risk

Interest rate risk

–50bps

+50 bps

Carrying amount
$’000

Profit
$’000

Profit
$’000

–

4,800

24

24

24

24

(24)

(24)

(24)

(24)

Ultimate responsibility for liquidity risk management rests with the Board, who assess the consolidated entity’s short, medium and long term 
funding and liquidity management requirements. The consolidated entity manages liquidity risk by maintaining adequate reserves, banking 
facilities and reserve borrowing facilities and by continuously monitoring forecast and actual cash flows.

Financing arrangements

The consolidated entity has access to the following undrawn borrowing facilities at the end of the reporting period:

CML Facility

Market Rate Facility

Bank Guarantee Facility

Total Facility

2017

2016

Limit
$’000

30,000

–

 6,000

36,000

Utilised
$’000

4,800

–

3,668 

8,468

Limit
$’000

–

20,000

 6,000

26,000

Utilised
$’000

–

–

3,482 

3,482

ANNUAL REPORT 2017  63

Note 22:  Financial instruments – Fair values and risk management (continued)

B.  Liquidity risk (continued)

Maturities of financial assets and financial liabilities

The following tables detail the consolidated entity’s remaining contractual maturity for its financial assets and liabilities. The tables have been 
drawn up based on the undiscounted cash flows of financial liabilities based on the earliest date on which the consolidated entity can be 
required to pay. The table includes both principal and estimated interest cash flows. Cash flows for financial assets and liabilities without 
fixed amount or timing are based on the conditions existing at the reporting date.

At 26 June 2016

Financial assets

Cash and cash 
equivalents

Other receivables

Less than 
6 months
$’000

7,363

8,135

15,498

Financial liabilities

Trade and other payables

23,828

Borrowings 
– Market Rate Facility

At 25 June 2017

Financial assets

Cash and cash 
equivalents

Other receivables

–

23,828

6,425

9,559

15,984

Financial liabilities

Trade and other payables

28,031

Borrowings 
– CML Facility

–

28,031

C.  Credit risk management

Maturity

6 – 12 
months

Between 
1 and 2 years

Between 
2 and 5 years

Over 
5 years

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

4,800

4,800

–

–

–

–

–

–

–

–

–

–

–

–

Weighted 
average effective 
interest rate
%

Total

7,363

8,135

15,498

23,828

0.28%

–

–

–

3.69%

23,828

6,425

9,559

15,984

28,031

4,800

32,831

0.17%

–

–

3.40%

Credit risk refers to the risk that a counterparty will default on its contractual obligations resulting in financial loss to the consolidated entity. 
The consolidated entity has endeavoured to minimise its credit risk by dealing with creditworthy counterparties and use of counterparty 
account based credit limits which are regularly reviewed against historical spending patterns for appropriateness.

The consolidated entity does not have any significant credit risk exposure to any single counterparty or any group of counterparties having 
similar characteristics. The carrying amount of financial assets recorded in the financial statements, net of any allowance for impairment, 
represents the consolidated entity’s maximum exposure to credit risk.

D.  Fair value of financial instruments

The carrying amount of financial assets and financial liabilities recorded in the financial statements approximate their fair values. 

64  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Note 23:  Notes to the statement of cash flows

A.  Reconciliation of profit/(loss) for the year to net cash flows from ordinary activities

Profit after income tax

Non-cash expenses and other adjustments:

Depreciation and amortisation

Share based payments

(Profit)/Loss on disposal of equipment

Tax effect of transaction costs recognised directly in equity

Changes in assets and liabilities:

Decrease/(Increase) in other receivables

Decrease/(Increase) in prepayments

Decrease/(Increase) in inventories

Decrease/(Increase) in tax assets

Increase/(Decrease) in trade and other payables 

Increase/(Decrease) in provisions

Increase/(Decrease) in income tax liability

Increase/(Decrease) in other financial liabilities

Increase/(Decrease) in operating lease provision

Net cash provided by operating activities

2017
$

12,247

4,028

715

–

–

(1,424)

(398)

(6,839)

(73)

4,203

450

7

–

255

13,171

2016
$

8,334

3,174

1,004

(1)

526

(2,301)

(489)

(5,550)

(1,291)

4,263

598

(1,595)

–

406

7,078

B.  Reconciliation of Cash and Cash equivalents

For the purposes of the statement cash flows, cash at the end of the financial year as shown in the statement of cash flows is reconciled to 
the related items in the statement of financial position as follows:

Cash on hand

Cash at bank

2017
$’000

60

6,365

6,425

2016
$’000

56

7,307

7,363

ANNUAL REPORT 2017  65

Note 24:  Parent entity disclosures

As at, and throughout, the financial year ended 25 June 2017 the parent entity of the consolidated entity was Baby Bunting Group Limited.

Result of parent entity:

Profit for the year

Other comprehensive income

Total comprehensive income for the year

Financial position of parent entity at year end:

Current assets

Total assets

Current liabilities

Total liabilities

Total equity of the parent entity comprising of:

Issued capital

Reserves

Retained earnings

Total equity

The Company does not have any contractual commitments for the acquisition of property, plant and equipment.

Parent Entity

2017
$’000

2016
$’000

13,246

24,065

–

–

13,246

24,065

–

–

93,931

91,521

851

851

844

844

84,816

84,420

451

7,813

132

6,125

93,080

90,677

66  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017Note 25:  Group entities

Baby Bunting Group Limited has two 100% owned subsidiaries, Baby Bunting Pty Ltd and Baby Bunting EST Pty Ltd. The investment in 
Baby Bunting Pty Ltd is $8,891,700 which represents the issued capital of the entity, together with the value of non cash costs associated 
with the acquisition of the business. 

The Company and Baby Bunting Pty Ltd have entered into a Deed of Cross Guarantee.

Pursuant to ASIC Corporations (Wholly-owned Companies) Instrument 2016/785, the wholly-owned subsidiary (Baby Bunting Pty Ltd) is 
relieved from the Corporations Act 2001 requirements for the preparation, audit and lodgment of Financial Reports.

The effect of the deed is that the Company guarantees to each creditor payment in full of any debt in the event of winding up of the subsidiary 
under certain provisions of the Corporations Act 2001. If a winding up occurs under other provisions of the Act, the Company will only be 
liable in the event that after six months any creditor has not been paid in full.

The Consolidated Statement of Profit and Loss and Other Comprehensive Income and Consolidated Statement of Financial Position of the 
consolidated entity approximates the forementioned statements comprising the company and subsidiary which are party to the deed as at 
the reporting date and therefore additional company and subsidiary financial statements are not presented. 

Proportion of ownership
interest and voting
power held by the Company

Name of subsidiary

Principal activity

Place of incorporation and operation

June 2017

June 2016

Baby Bunting Pty Ltd1

Baby Bunting EST Pty Ltd2

Retailing of baby merchandise
Trustee of the trust established in 
connection with the Company’s 
employee share plans

Australia

Australia

100%

100%

100%

100%

1.  This wholly-owned subsidiary has entered into a deed of cross guarantee with Baby Bunting Group Limited. Baby Bunting Pty Ltd became a party to the deed of 

cross guarantee on 19 June 2008.

2.  Baby Bunting EST Pty Ltd has no material net assets or profit and the financial information disclosed in this report represents the financial information for the group 

entities that are party to the deed of cross guarantee.

Note 26:  Earnings per share

Basic earnings per share from continuing operations1

Diluted earnings per share from continuing operations1

1.  In the current and comparative reporting periods there were no discontinued operations.

2017
cents per 
share

2016
cents per 
share

9.7

9.6

7.0

7.0

A.  Basic earnings per share

The earnings and weighted average number of ordinary shares used in the calculation of basic earnings per share are as follows:

Earnings used in the calculation of basic earnings per share from continuing operations1

2017
$’000

12,247

2016
$’000

8,334

Number

Number

Weighted average number of ordinary shares for the purposes of basic earnings per share

125,720,488

119,174,486

1.  In the current and comparative reporting periods there were no discontinued operations

ANNUAL REPORT 2017  67

Note 26:  Earnings per share (continued)

B.  Diluted earnings per share

The earnings used in the calculation of diluted earnings per share are as follows:

Earnings used in the calculation of basic earnings per share from continuing operations1

2017
$’000

12,247

2016
$’000

8,334

The weighted average number of ordinary shares for the purposes of diluted earnings per share reconciles to the weighted average number 
of ordinary shares used in the calculation of basic earnings per share as follows:

Weighted average number of ordinary shares for the purposes of basic earnings per share

125,720,488

119,174,486

Shares deemed to be issued for no consideration in respect of:

– Performance rights

1,375,040

348,031

Weighted average number of ordinary shares used in the calculation of diluted earnings per share

127,095,528

119,522,517

Number

Number

1.  In the current and comparative reporting periods there were no discontinued operations.

Note 27:  Remuneration of auditors

Assurance Services

Review of the financial report for the half-year

Audit of the year-end financial report

IPO due diligence

Tax and Consulting Services

Taxation services

Other advisory services

Total remuneration

2017
$

2016
$

30,000

95,000

19,500

85,000

–

210,000

125,000

314,500

14,420

4,000

18,420

16,920

16,000

32,920

143,420

347,420

The auditors of the consolidated entity and the Company are Deloitte Touche Tohmatsu (“Deloitte”). From time to time, Deloitte provides other 
services to the consolidated entity and the Company, which are subject to the corporate governance procedures adopted by the Company. 

Note 28:  Subsequent events

Dividends on the Company’s ordinary shares

A final dividend of 4.3 cents per fully paid ordinary shares has been determined for the year ended 25 June 2017 – refer Note 16.

Movements in performance rights subsequent to year end

There were 5,295,905 performance rights outstanding at the end of the financial year – refer to Note 19(a). Since the end of the financial 
year, 348,619 performance rights lapsed in accordance with the rules of the LTI Plan and the Company has agreed to grant 214,000 
performance rights under the LTI Plan to a newly appointed executive reporting to the CEO and Managing Director. Having regard to 
these movements, the total number of performance rights granted and outstanding will be 5,161,286.

There have been no events subsequent to the date of this report which would have a material effect on the financial report of the 
consolidated entity at 25 June 2017.

68  BABY BUNTING GROUP LIMITED

Notes to the Consolidated Financial Statementsfor the year ended 25 June 2017 
The Directors declare that:

a.  in their opinion, there are reasonable grounds to believe that the Company will be able to pay its debts as and when they become due 

and payable;

b.  in their opinion, the attached financial statements are in compliance with International Financial Reporting Standards, as stated in Note 2 

to the financial statements;

c.  in their opinion, the attached financial statements and notes thereto are in accordance with the Corporations Act 2001, including 

compliance with accounting standards and giving a true and fair view of the financial position and performance of the consolidated 
entity; and

d.  the Directors have been given the declarations required by s.295A of the Corporations Act 2001.

At the date of this declaration, the Company is within the class of companies affected by ASIC Corporations (Wholly-Owned Companies) 
Instrument 2016/785 (“Instrument”). The nature of the deed of cross guarantee is such that each company which is party to the deed 
guarantees to each creditor payment in full of any debt in accordance with the deed of cross guarantee.

In the Directors’ opinion, there are reasonable grounds to believe that the Company and the company to which the Instrument applies, 
as detailed in Note 25 to the financial statements will, as a consolidated entity, be able to meet any obligations or liabilities to which they are, 
or may become, subject by virtue of the deed of cross guarantee.

Signed in accordance with a resolution of the Directors made pursuant to s.295(5) of the Corporations Act 2001.

On behalf of the Directors

Ian Cornell 
Chairman

Melbourne:  11 August 2017

ANNUAL REPORT 2017  69

Directors’ DeclarationDeloitte Touche Tohmatsu 
ABN 74 490 121 060 

550 Bourke Street 
Melbourne VIC 3000 
GPO Box 78 
Melbourne VIC 3001 Australia 

Tel:  +61 (03) 9671 7000 
Fax:  +61 (03) 9671 7001 
www.deloitte.com.au 

Independent Auditor’s Report 
to the Members of Baby Bunting Group Limited 

Report on the Audit of the Financial Report 

Opinion  

We  have  audited  the  financial  report  of  Baby  Bunting  Group  Limited  (the  “Company”)  and  its 
subsidiaries (the “Group”), which comprises the consolidated statement of financial position as at 25 
June  2017,  the  consolidated  statement  of  profit  or  loss  and  other  comprehensive  income,  the 
consolidated statement of changes in equity and the consolidated statement of cash flows for the 
year then ended, and notes to the financial statements, including a summary of significant accounting 
policies, and the directors’ declaration.  

In our opinion the accompanying financial report of the Group, is in accordance with the Corporations 
Act 2001, including:  

(i)  

giving a true and fair view of the  Group’s  financial position as at 25 June 2017 and of its 
financial performance for the year then ended; and  

(ii)  

complying with Australian Accounting Standards and the Corporations Regulations 2001. 

Basis for Opinion 

We conducted our audit in accordance with Australian Auditing Standards. Our responsibilities under 
those standards are further described in the Auditor’s Responsibilities for the Audit of the Financial 
Report  section  of  our  report.  We  are  independent  of  the  Group  in  accordance  with  the  auditor 
independence  requirements  of  the  Corporations  Act  2001  and  the  ethical  requirements  of  the 
Accounting  Professional  and  Ethical  Standards  Board’s  APES  110  Code  of  Ethics  for  Professional 
Accountants (the Code) that are relevant to our audit of the financial report in Australia. We have 
also fulfilled our other ethical responsibilities in accordance with the Code.  

We  confirm that  the  independence  declaration  required by  the  Corporations  Act  2001,  which  has 
been given to the directors of the Group, would be in the same terms if given to the directors as at 
the time of this auditor’s report. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis 
for our opinion. 

Key Audit Matters  

Key audit matters are those matters that, in our professional judgement, were of most significance 
in our audit of the financial report of the current period. These matters were addressed in the context 
of our audit of the financial report as a whole, and in forming our opinion thereon, and we do not 
provide a separate opinion on these matters.  

Liability limited by a scheme approved under Professional Standards Legislation. 

Member of Deloitte Touche Tohmatsu Limited 

70  BABY BUNTING GROUP LIMITED

Independent Auditor’s Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Key Audit Matter  

How the scope of our audit responded to the Key 
Audit Matter 

Carrying Value of Inventories 
As disclosed in  note 7, as at 25 June 2017, the 
Group  has  inventory  valued  at  $47.882  million 
after allowance for inventory provisions. 

Management  has  made  estimates  based  on 
assumptions relating to shrinkage, obsolescence 
and markdowns to assess the net realisable value 
of inventory. 

Inventory  provision  considerations 
included 
inventory aging profiles, shrinkage rates, as well 
as  market  factors  impacting  inventory  selling 
prices.  The determination of the method and the 
calculation  of  the  amount  of  the  inventory 
provision  requires  significant  judgement  based 
on experience. 

Accounting for Rebates 

As  disclosed  in  note  2  (g),  the  Group  receives 
supplier  rebates,  allowances  and  discounts  and 
depending on the nature of the arrangement they 
are  recognised  as  a  reduction  in  the  carrying 
value  of  inventory  or  as  a  direct  deduction  in 
costs of sales.   

rebates, 

include 
Agreements  with  suppliers,  which 
volume-related  purchase 
supplier 
promotional  and  marketing  rebates  can  be 
complex.  Assessing the timing of recognition of 
the  deduction  in  cost  of  sales  earned  from 
suppliers in accordance with supplier agreements 
requires a comprehensive understanding of these 
agreements together with complete and accurate 
transaction  details  to  which  these  supplier 
agreements apply. 

Our  audit  procedures  included,  but  were  not 
limited, to: 
•  Obtaining  an  understanding  of  the  process 
undertaken  by  management  to  assess  the 
inventory net realisable value 

  Evaluating  the  assumptions  and  estimates 
applied in the calculations to assess inventory 
net realisable value by testing the accuracy of 
the  inventory  aging  profile  together  with 
obsolescence and shrinkage rate trends 
Performing an independent calculation of the 
inventory provision using the profile of year-
end  inventory  and  the  historical  trends  of 
obsolescence and shrinkage rates, 

 

  Undertaking an assessment on a line by line 
basis of the selling price for all inventory sold 
in the last month of the year and comparing 
the observed sales value to the carrying value 
of each line of inventory. 

Our  audit  procedures  included  but  were  not 
limited to: 
  Obtaining an understanding of supplier rebate 

agreements for major suppliers, 

  Obtaining  a  detailed  understanding  of  the 
controls  that  the  Group  has  established  in 
relation to rebates and sales volume data, 
  Testing of the key controls management has 
in 
validity 
and  appropriateness of recording of rebates, 
  Testing of  rebates and vendor allowances, on 
a sample basis, by agreeing them to contracts 
or  other  supporting  documentation  with 
suppliers, 

ensure 

place 

the 

to 

  Reviewing the appropriateness of accruals for 

rebates at the reporting date, 

  Assessing  the  appropriate  classification  of 
rebates  received  in  the  financial  statements 
based on their nature. 

Other Information  

The directors are responsible for other information disclosed. The other information comprises the 
information included in the annual report for the year ended 25 June 2017, but does not include the 
financial report and our auditor’s report thereon.  

Our opinion on the financial report does not cover the other information and we do not express any 
form of assurance conclusion thereon.  

ANNUAL REPORT 2017  71

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
In connection with our audit of the financial report, our responsibility is to read the other information 
and, in doing so, consider whether the other information is materially inconsistent with the financial 
report or our knowledge obtained in the audit or otherwise appears to be materially misstated. If, 
based on the work we have performed, we conclude that there is a material misstatement of this 
other information; we are required to report that fact. We have nothing to report in this regard.  

Directors’ Responsibilities for the Financial Report 

The directors of the Company are responsible for the preparation of the financial report that gives a 
true and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001 
and for such internal control as the directors determine is necessary to enable the preparation of the 
financial report that gives a true and fair view and is free from material misstatement, whether due 
to fraud or error.  

In preparing the financial report, the directors are responsible for assessing the  Group’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using 
the going concern basis of accounting unless the directors either intend to liquidate the Group or to 
cease operations, or have no realistic alternative but to do so.  

Auditor’s Responsibilities for the Audit of the Financial Report  

Our objectives are to obtain reasonable assurance about whether the financial report as a whole is 
free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that 
includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that 
an audit conducted in accordance with the Australian Auditing Standards will always detect a material 
misstatement when it exists. Misstatements can arise from fraud or error and are considered material 
if,  individually  or  in  the aggregate,  they  could  reasonably  be expected  to  influence  the economic 
decisions of users taken on the basis of this financial report. 

As part of an audit in accordance with the Australian Auditing Standards, we exercise professional 
judgement and maintain professional scepticism throughout the audit. We also:   

 

Identify and assess the risks of material misstatement of the financial report, whether due 
to fraud or error, design and perform audit procedures responsive to those risks, and obtain 
audit evidence that is sufficient and appropriate to provide a basis for our opinion. The risk 
of not detecting a material misstatement resulting from fraud is higher than for one resulting 
intentional  omissions, 
involve  collusion, 
fraud  may 
from  error,  as 
misrepresentations, or the override of internal control.  

forgery, 

  Obtain  an  understanding  of  internal  control  relevant  to  the  audit  in  order  to  design  audit 
procedures that are appropriate in the circumstances, but not for the purpose of expressing 
an opinion on the effectiveness of the Group’s internal control.  

  Evaluate  the  appropriateness  of  accounting  policies  used  and  the  reasonableness  of 

accounting estimates and related disclosures made by the directors.   

  Conclude  on  the  appropriateness  of  the  director’s  use  of  the  going  concern  basis  of 
accounting and, based on the audit evidence obtained, whether a material uncertainty exists 
related  to  events  or  conditions  that  may  cast  significant  doubt  on  the  Group’s  ability  to 
continue  as  a  going  concern.  If  we  conclude  that  a  material  uncertainty  exists,  we  are 
required to draw attention in our auditor’s report to the related disclosures in the financial 
report  or,  if  such  disclosures  are  inadequate,  to  modify  our  opinion.  Our  conclusions  are 
based on the audit evidence obtained up to the date of our auditor’s report. However, future 
events or conditions may cause the Group to cease to continue as a going concern.  

  Evaluate the overall presentation, structure and content of the financial report, including the 
disclosures,  and  whether  the  financial  report  represents  the  underlying  transactions  and 
events in a manner that achieves fair presentation.  

72  BABY BUNTING GROUP LIMITED

Independent Auditor’s Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
ANNUAL REPORT 2017  73

  We communicate with the directors regarding, among other matters, the planned scope and timing of the audit and significant audit findings, including any significant deficiencies in internal control that we identify during our audit.   We also provide the directors with a statement that we have complied with relevant ethical requirements regarding independence, and to communicate with them all relationships and other matters that may reasonably be thought to bear on our independence, and where applicable, related safeguards.   From the matters communicated with directors, we determine those matters that were of most significance in the audit of the financial report of the current period and are therefore the key audit matters. We describe these matters in our auditor’s report unless law or regulation precludes public disclosure about the matter or when, in extremely rare circumstances, we determine that a matter should not be communicated in our report because the adverse consequences of doing so would reasonably be expected to outweigh the public interest benefits of such communication.  Report on the Remuneration Report   Opinion on the Remuneration Report  We have audited the Remuneration Report of Baby Bunting Group Limited included in pages 30 to 37 of the directors’ report for the year ended 25 June 2017.   In our opinion, the Remuneration Report of the Group, for the year ended 25 June 2017, complies with section 300A of the Corporations Act 2001.   Responsibilities   The directors of the Group are responsible for the preparation and presentation of the Remuneration Report in accordance with section 300A of the Corporations Act 2001. Our responsibility is to express an opinion on the Remuneration Report, based on our audit conducted in accordance with Australian Auditing Standards.      DELOITTE TOUCHE TOHMATSU   Gerard Belleville Partner Chartered Accountants Melbourne, 11 August 2017 Baby Bunting Group Limited has one class of shares on issue (being fully paid ordinary shares). There are 125,720,488 shares on issue. 
All of the Company’s shares are listed on the Australian Securities Exchange.

Twenty Largest Shareholders

Name 

HSBC Custody Nominees (Australia) Limited

J P Morgan Nominees Australia Limited

Citicorp Nominees Pty Limited

National Nominees Limited

Oakleytower Pty Limited

BNP Paribas Noms Pty Ltd 

BNP Paribas Nominees Pty Ltd 

Aust Executor Trustees Ltd 

Highmont Heights Pty Ltd 

1

2

3

4

5

6

7

8

9

10 Matthew Spencer

11 UBS Nominees Pty Ltd

12 Australian Executor Trustees Limited 

13 Mr Graeme John Haines + Mrs Sharni Gay Haines 

14 Coolum Oak Pty Ltd 

15 Mr William Booth

16 HSBC Custody Nominees (Australia) Limited - A/C 2

17

Fiddian Teal Nominees Pty Ltd 

18 Mr Richard Martin Haines + Mrs Tuula Sinikka Haines 

19 Highmont Heights Pty Ltd 

20

Fergus & Co Pty Ltd 

Number of 
shares

23,897,902

23,295,560

13,013,241

% of shares

19.01

18.53

10.35

7,480,851

4,158,781

3,556,938

3,002,386

1,932,547

1,727,291

1,372,848

1,161,477

1,120,180

1,049,364

900,000

735,437

600,778

529,948

520,000

500,000

496,974

5.95

3.31

2.83

2.39

1.54

1.37

1.09

0.92

0.89

0.83

0.72

0.58

0.48

0.42

0.41

0.40

0.40

Total

91,052,503

72.42

Unmarketable Parcels

There were 213 holdings of less than a marketable parcel (less than $500 in value or less than 264 shares) based on the closing market 
price of $1.90 per share at 20 July 2017.

74  BABY BUNTING GROUP LIMITED

Shareholder InformationAs at 20 July 2017Distribution of Shareholders and Shareholdings

Range

1 – 1,000

1,001 – 5,000

5,001 – 10,000

10,001 – 100,000

100,001 and over

Total 

Total holders % of holders

Number 
of shares

334,502

4,002,908

4,657,752

14,056,530

21.1

40.7

18.5

17.4

% of shares

0.27

3.18

3.70

11.18

81.67

100.0

2.3

102,668,796

3,278

100.0

125,720,488

693

1,333

606

570

76

Substantial Shareholders

As at 20 July 2017, the substantial holders (as disclosed in substantial holdings notices given to the Company) are:

Name

Date of most recent notice 

TDM Asset Management Pty Limited

18 August 2016

Commonwealth Bank of Australia 

2 December 2016

AustralianSuper Pty Ltd

Copia Investment Partners Ltd

13 April 2017

8 May 2017

Number of 
shares

Relevant 
interest

13,020,496

10.37%

7,501,680

10,125,571

7,175,364

6.78%

8.05%

5.71%

Voting Rights of Ordinary Shares

The Company’s Constitution sets out the voting rights attached to ordinary shares. In summary, shareholders may vote at a meeting of 
shareholders in person, directly or by proxy or attorney and, in the case of a shareholder that is a company, also by representative. On a 
show of hands, a shareholder has one vote. On a poll, a shareholder has one vote for every fully paid share held.

Performance Rights

The Company has unquoted performance rights on issue. As at 20 July 2017, there were 7 holders of performance rights. There are no 
voting rights attached to performance rights.

ANNUAL REPORT 2017  75

76  BABY BUNTING GROUP LIMITED

This page has been left intentionally blank.Registered office 

Baby Bunting Group Limited
955 Taylors Road
Dandenong South VIC 3175
(03) 8795 8100

Directors

Ian Cornell

Gary Levin

Donna Player

Stephen Roche

Matt Spencer

Melanie Wilson

Company secretary

Corey Lewis
Group Legal Counsel & Company Secretary

(03) 8795 8169 

Investor relations

Darin Hoekman
Chief Financial Officer

(03) 8795 8113

Shareholder enquiries

Share Registry

Computershare Investor Services Pty Ltd
GPO Box 2975
Melbourne VIC 3001

1300 850 505 (within Australia)

+61 3 9415 4000 (outside Australia)

Auditor

Deloitte Touche Tohmatsu
550 Bourke Street
Melbourne VIC 3000

Securities Exchange Listing

Baby Bunting Group Limited shares are listed on the Australian 
Securities Exchange (ASX) 

(ASX Code: BBN).

Investor website

www.babybuntingcorporate.com.au

Online store

www.babybunting.com.au

ANNUAL REPORT 2017  

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