Quarterlytics / Consumer Defensive / Packaged Foods / Coffee Holding Co.Inc.

Coffee Holding Co.Inc.

jva · NASDAQ Consumer Defensive
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FY2013 Annual Report · Coffee Holding Co.Inc.
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SECURITIES & EXCHANGE COMMISSION EDGAR FILING

COFFEE HOLDING CO INC

Form: 10-K 

Date Filed: 2014-01-24

Corporate Issuer CIK:   1007019
Symbol:
SIC Code:

JVA
2080

© Copyright 2014, Issuer Direct Corporation. All Right Reserved. Distribution of this document is strictly prohibited, subject to the
terms of use.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549

Form 10-K

☑

❑

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended October 31, 2013

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from ____________ to _______________.

Commission file number:  001-32491

COFFEE HOLDING CO., INC.
(Exact name of registrant as specified in its charter)

Nevada
(State or other jurisdiction of incorporation or
organization)

3475 Victory Boulevard, Staten Island, New
York
(Address of principal executive offices)

11-2238111
(I.R.S. Employer Identification No.)

10314

(Zip Code)

Registrant’s telephone number, including area code:  (718) 832-0800

Securities registered under Section 12(b) of the Act:

Title of each class:
Common Stock, Par Value $0.001 Per Share  

Name of each exchange on which registered:
Nasdaq Capital Market

Securities registered under Section 12(b) of the Exchange Act:

None

Indicate by check mark if registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ❑ No ☑

Indicate by check mark if registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes ❑  No☑

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities
Exchange Act of 1934 during the past 12 months (or for such shorter period that the registrant was required to file such reports), and
(2) has been subject to such filing requirements for the past 90 days. Yes ☑  No ❑

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every
Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during
the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes ☑ No ❑

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be
contained in, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of
this Form 10-K or any amendment to this Form 10-K.  ❑

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, or a non-accelerated filer.  See
definition of “accelerated filer and large accelerated filer” in Rule 12b-2 of the Exchange Act.  (Check one):

Large accelerated filer
Accelerated filer

❑
❑

Non-accelerated filer
Smaller Reporting Company

❑
☑

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes ❑ No ☑

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The aggregate market value of the common equity held by non-affiliates of the registrant, computed by reference to the closing price
of the registrant’s common stock on the Nasdaq Capital Market on April 30, 2013, was $38,799,482.

As of January 23, 2014, the registrant had 6,372,309 shares of common stock, par value $0.001 per share, outstanding.

Portions of the registrant’s proxy statement for the 2014 annual meeting of stockholders to be filed pursuant to Regulation 14A within
120 days after the registrant’s fiscal year ended October 31, 2013, are incorporated by reference in Part III of this Form 10-K.

Documents incorporated by reference

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TABLE OF CONTENTS

Page

PART I

ITEM 1.
ITEM 1A.
ITEM 1B.
ITEM 2.
ITEM 3.
ITEM 4.

PART II

ITEM 5.
ITEM 6.

ITEM 7.
ITEM 7A.
ITEM 8.

ITEM 9.
ITEM 9A.
ITEM 9B.

 PART III

ITEM 10.
ITEM 11.

ITEM 12.

ITEM 13.
ITEM 14.

PART IV

BUSINESS
RISK FACTORS
UNRESOLVED STAFF COMMENTS
PROPERTIES
LEGAL PROCEEDINGS
MINE SAFETY DISCLOSURES

MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND
ISSUER PURCHASES OF EQUITY SECURITIES
SELECTED FINANCIAL DATA
MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF
OPERATION
QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
 FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
FINANCIAL DISCLOSURE
CONTROLS AND PROCEDURES 
OTHER INFORMATION

DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE
EXECUTIVE COMPENSATION
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND
RELATED STOCKHOLDER MATTERS
CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR
INDEPENDENCE
PRINCIPAL ACCOUNTING FEES AND SERVICES

ITEM 15.

EXHIBITS, FINANCIAL STATEMENT SCHEDULES

SIGNATURES  

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS 

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ITEM 1.                        BUSINESS

General Overview

PART I

Products and Operations.  We are an integrated wholesale coffee roaster and dealer in the United States.  Our core products

can be divided into three categories:

•    Wholesale Green Coffee:  unroasted raw beans imported from around the world and sold to large and small roasters and

coffee shop operators;

•    Private Label Coffee:  coffee roasted, blended, packaged and sold under the specifications and names of others, including

supermarkets that want to have their own brand name on coffee to compete with national brands; and

•    Branded Coffee: coffee roasted and blended to our own specifications and packaged and sold under our seven proprietary

and licensed brand names in different segments of the market.

Our private label and branded coffee products are sold throughout the United States and Canada to supermarkets, wholesalers,
and  individually  owned  and  multi-unit  retail  customers.    Our  unprocessed  green  coffee,  which  includes  over  90  specialty  coffee
offerings, is sold to specialty gourmet roasters.

We  conduct  our  operations  in  accordance  with  strict  freshness  and  quality  standards.    All  of  our  private  label  and  branded
coffees are produced from high quality coffee beans that are deep roasted for full flavor using a slow roasting process that has been
perfected  utilizing  our  more  than  thirty  years  of  experience  in  the  coffee  industry.    In  order  to  ensure  freshness,  our  products  are
delivered to our customers within 72 hours of roasting.  We believe that our long history has enabled us to develop a loyal customer
base.

Our corporate offices are located at 3475 Victory Boulevard, Staten Island, New York 10314.  Our telephone number is (718)
832-0800 and our website address is www.coffeeholding.com.  The information on our website is not incorporated by reference into
this Annual Report on Form 10-K.

Our Competitive Strengths

To achieve our growth objectives described below, we intend to leverage the following competitive strengths:

Positioned to Profitably Grow Through Varying Cycles of the Coffee Market. We believe that we are one of the few coffee
companies  to  offer  a  broad  array  of  branded  and  private  label  roasted  ground  coffees  and  wholesale  green  coffee  across  the
spectrum of consumer tastes, preferences and price points.  While many of our competitors engage in distinct segments of the coffee
business, we sell products in each of the following areas:

•                        Retail branded coffee;
•                        Mainstream retail private label coffee;
•                       Specialty retail coffees both private label and branded;
•                       Wholesale specialty green and gourmet whole bean coffees;
•                         Food service;
•                         Instant coffees; and
•                         Niche products.

Our branded and private label roasted ground coffees are sold at competitive and value price levels while some of our other
branded  and  specialty  coffees  are  sold  predominantly  at  premium  price  levels.    Premium  price  level  coffee  is  high-quality  gourmet
coffee,  such  as  AA  Arabica  coffee,  which  sell  at  a  substantial  premium  over  traditional  retail  canned  coffee,  while  competitive  and
value price level coffee is mainstream or traditional canned coffee.  Because of this diversification, we believe that our profitability is
not  dependent  on  any  one  area  of  the  coffee  industry  and,  therefore,  is  less  sensitive  than  our  competition  to  potential  coffee
commodity price and overall economic volatility.

Wholesale  Green  Coffee  Market  Presence.    As  a  large  roaster-dealer  of  green  coffee,  we  believe  that  we  are  favorably
positioned  to  increase  our  specialty  coffee  sales.    Since  1998,  we  have  increased  the  number  of  our  wholesale  green  coffee
customers, including coffee houses, single store operators, mall coffee stores and mail order sellers, by 286% from 150 to 429.  We
are a charter member of the Specialty Coffee Association of America and one of the largest distributors of Swiss Water Processed
Decaffeinated Coffees along the East Coast.  In addition, although we do not have any formalized, material agreements or long-term
contracts with Green Mountain Coffee Roasters (“GMCR”), we have a 20-year relationship with GMCR, our largest wholesale green

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coffee  customer.    Our  over  40  years  of  experience  as  a  roaster  and  a  dealer  of  green  coffee  allows  us  to  provide  our  roasting
experience  as  a  value  added  service  to  our  gourmet  roaster  customers.    The  assistance  we  provide  to  our  customers  includes
training, coffee blending and market identification.  We believe that our relationships with wholesale green coffee customers and our
focus  on  selling  green  coffee  as  a  wholesaler  has  enabled  us  to  participate  in  the  growth  of  the  specialty  coffee  market  while
mitigating the risks associated with the competitive retail specialty coffee environment.

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Diverse Portfolio of Differentiated Branded Coffees.  We have amassed a portfolio of five proprietary name brands sold to
supermarkets,  wholesalers  and  individually  owned  stores  in  the  United  States,  including  brands  for  specialty  espresso,  Latin
espresso, Italian espresso, 100% Colombian coffee and blended coffee.  In addition, we have entered into a licensing agreement with
Del Monte Corporation for the exclusive right to use the S&W and IL CLASSICO trademarks in the United States and other countries
approved  by  Del  Monte  Corporation  in  connection  with  the  production,  manufacture  and  sale  of  roasted  whole  bean  and  ground
coffee for distribution to retail customers.  We plan to broaden our customer base and increase penetration with existing customers by
expanding  the  S&W  label  from  a  well-known  brand  on  the  West  Coast  to  a  well-known  brand  throughout  the  United  States.    Our
existing  portfolio  of  differentiated  brands  combined  with  our  management  expertise  serve  as  a  platform  to  add  additional  name
brands through acquisition or licensing agreements which target product niches and segments that do not compete with our existing
brands.

Management  Has  Extensive  Experience  in  the  Coffee  Industry.    We  have  been  a  family-operated  business  for  three
generations.  Throughout this time, we have remained strong through varying cycles in the coffee industry and the economy.  Andrew
Gordon,  our  President,  Chief  Executive  Officer,  Chief  Financial  Officer  and  Treasurer,  and  David  Gordon,  our  Executive  Vice
President – Operations, have worked with Coffee Holding for 31 and 33 years, respectively.  David Gordon is an original member of
the  Specialty  Coffee  Association  of  America.    We  believe  that  our  employees  and  management  are  dedicated  to  our  vision  and
mission, which is to produce high quality products, as well as to provide quality and responsive service to our customers.

Our Growth Strategy

We believe that significant growth opportunities exist by selectively pursuing strategic acquisitions and alliances, targeting the
rapidly  growing  Hispanic  market  in  the  United  States,  increasing  penetration  with  existing  customers  by  adding  new  products,  and
developing  our  food  service  business.    By  capitalizing  on  this  strategy,  we  hope  to  continue  to  grow  our  business  with  our
commitment to quality and personalized service to our customers.  We do not intend to compete on price alone nor do we intend to
expand sales at the expense of profitability.

Selectively  Pursue  Strategic  Acquisitions  and  Alliances.    We  have  expanded  our  operations  by  acquiring  coffee
companies,  entering  into  strategic  alliances  and  acquiring  or  licensing  brands,  which  complement  our  business  objectives  and  we
intend to continue to seek such opportunities.  

Grow Our Cafe Caribe and Cafe Supremo Products.  The Hispanic population in the United States is the fastest growing and
now represents the largest minority demographic in the United States.  We believe there is significant opportunity for our Café Caribe
and Café Supremo brands to gain market share among Hispanic consumers in the United States.  Café Caribe, which has historically
been our leading brand by poundage, is a specialty espresso coffee that targets espresso coffee drinkers and, in particular, Hispanic
consumers.    Café  Supremo  is  a  specialty  espresso  coffee  which  is  priced  for  the  more  price  sensitive  Hispanic  espresso  coffee
drinker.

Further  Market  Penetration  of  Our  Niche  Products.    We  intend  to  capture  additional  market  share  through  our  existing

distribution channels by selectively adding or introducing new brand names and products across multiple price points, including:

•                        Specialty blends;
•                        Private label “value” blends and trial-sized mini-brick packages and
•                        Specialty instant coffees.

Develop  Our  Food  Service  Business.    We  plan  to  expand  further  into  the  food  service  business  by  developing  new
distribution  channels  for  our  products.    Currently,  we  have  a  limited  presence  in  the  food  service  market.    Food  service  coffee
products tend to have a higher gross profit margin than our traditional supermarket product retail offerings.  We have expanded our
food service offerings to include instant cappuccinos, tea products and an equipment program for our customers.  We attend various
annual trade shows held by different buying groups, which provide us a national audience to market our food service products.

Expansion into China and other Pacific Rim Countries.  During 2013, we (i) introduced our Don Manuel brand for sale in
the Shanghai market, (ii) commenced sales of green coffee into China and (iii) continued to build upon prior sales of our S&W coffee
in the Far East.  We intend to pursue opportunities to increase sales of our green coffee, private label coffee and branded coffee in
the Far East.

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Our Core Products

 Our core products can be divided into three categories:

 •              
roasters and coffee shop operators;

 Wholesale Green Coffee: unroasted raw beans imported from around the world and sold to large, medium and small

•                Private Label Coffee: coffee roasted, blended, packaged and sold under the specifications and names of others, including
supermarkets that want to have their own brand name on coffee to compete with national brands; and

•               Branded Coffee: coffee roasted and blended to our own specifications and packaged and sold under our seven proprietary
and licensed brand names in different segments of the market.

Wholesale Green Coffee.    The  specialty  coffee  market  represents  the  fastest  growing  area  of  our  industry.    The  number  of
gourmet coffee houses have been increasing in all areas of the United States.  The growth in specialty coffee sales has created a
marketplace for higher quality and differentiated products, which can be priced at a premium in the marketplace.  As a large roaster-
dealer  of  green  coffee,  we  are  favorably  positioned  to  increase  our  specialty  coffee  sales.    We  sell  green  coffee  beans  to  small
roasters  and  coffee  shop  operators 
the  United  States  and  carry  over  approximately  90  different
varieties.    Specialty  green  coffee  beans  are  sold  unroasted,  direct  from  warehouses  to  small  roasters  and  gourmet  coffee  shop
operators, which then roast the beans themselves.  We sell from as little as one bag (132 pounds) to a full truckload (44,000 pounds)
of  specialty  green  coffee  beans,  depending  on  the  size  and  need  of  the  customer.    We  believe  that  we  can  increase  sales  of
wholesale green coffee without an increase in infrastructure as well as not venturing into the highly competitive retail specialty coffee
environment  and  utilizing  our  current  strategy  we  can  be  as  profitable  or  more  profitable  than  our  competitors  in  this  segment  by
selling “one bag at a time” rather than “one cup at a time.”

throughout 

located 

Private  Label  Coffee.    We  roast,  blend,  package  and  sell  coffee  under  private  labels  for  companies  throughout  the  United
States and Canada.  Our private label coffee is sold in cans, brick packages and instants in a variety of sizes.  As of October 31,
2013,  we  supplied  coffee  under  approximately  32  different  labels  to  wholesalers  and  retailers. We  produce  private  label  coffee  for
customers who desire to sell coffee under their own name but do not want to engage in the manufacturing process.  Our private label
customers seek a quality similar to the national brands at a lower cost, which represents a better value for the consumer.

Branded Coffee.  We roast and blend our branded coffee according to our own recipes and package the coffee at our facilities
in La Junta, Colorado and Brecksville, Ohio.  We then sell the packaged coffee under our brand labels to supermarkets, wholesalers
and individually-owned stores throughout the United States.

We hold trademarks for each of our proprietary name brands and have the exclusive right to use the S&W, IL CLASSICO brand
names  in  the  United  States  in  connection  with  the  production,  manufacture  and  sale  of  roasted  whole  bean  and  ground  coffee  for
distribution at the retail level.  For further information regarding our trademark rights, see “Business—Trademarks.”

Each of our name brands is directed at a particular segment of the coffee market.  Our branded coffees are:

Cafe  Caribe is  a  specialty  espresso  coffee  that  targets  espresso  coffee  drinkers  and,  in  particular,  the  Hispanic  consumer

market;

S&W  is  an  upscale  canned  coffee  established  in  1921  and  includes  Premium,  Premium  Decaf,  French  Roast,  Colombian,
Colombian Decaf, Swiss Water Decaf, Kona, Mellow’d Roast and IL CLASSICO lines;

Cafe Supremo is a specialty espresso that targets espresso drinkers of all backgrounds and tastes.  It is designed to introduce

coffee drinkers to the tastes of dark roasted coffee;

Don Manuel  is  produced  from  the  finest  100%  Colombian  coffee  beans.    Don  Manuel  is  an  upscale  quality  product  which
commands a substantial premium compared to the more traditional brown coffee blends.  We also use this known trademark in our
food service business because of the high brand quality;

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Fifth Avenue  is  a  blended  coffee  that  has  become  popular  as  an  alternative  for  consumers  who  purchase  private  label  or
national branded coffee.  We also market this brand to wholesalers who do not wish to undertake the expense of developing a private
label coffee program under their own name;

Via Roma is an Italian espresso targeted at the more traditional espresso drinker; and

Il CLASSICO is an S&W brand espresso product.

 Other Products

We also offer several niche products, including:

•          trial-sized mini-brick coffee packages and                                                                                                            
•          specialty instant coffees.

Raw Materials

 Coffee is a commodity traded on the Commodities and Futures Exchange subject to price fluctuations.  Over the past five years, the
average price per pound of coffee beans ranged from approximately $1.03 to $3.05.  The price for coffee beans on the commodities
market as of October 31, 2013 and 2012 were $1.08 and $1.66 per pound, respectively.  Specialty green coffee, unlike most coffee, is
not  tied  directly  to  the  commodities  cash  markets.    Instead,  it  tends  to  trade  on  a  negotiated  basis  at  a  substantial  premium  over
commodity coffee pricing, depending on the origin, supply and demand at the time of purchase.  We are a licensed Fair Trade dealer
for  Fair  Trade  certified  coffee.    Fair  Trade  certified  coffee  helps  small  coffee  farmers  increase  their  incomes  and  improve  the
prospects  of  their  communities  and  families  by  guaranteeing  farmers  a  minimum  price  of  ten  cents  above  the  current  market
price.    Our  Ohio  Facility  operated  by  GCC  is  certified  organic  by  the  Organic  Crop  Improvement  Association  (OCIA).    All  of  our
specialty green coffees, as well as all of the other coffees we import for roasting, are subject to multiple levels of quality control.

 We purchase our green coffee from dealers located primarily within the United States.  The dealers supply us with coffee beans from
many  countries,  including  Colombia,  Mexico,  Kenya,  Indonesia,  Brazil  and  Uganda.    For  the  fiscal  years  ended  2013  and  2012,
approximately  75%  and  80%  of  all  of  our  green  coffee  purchases  were  from  ten  suppliers.    One  of  these  suppliers,  Rothfos
Corporation,  accounted  for  approximately  $31.2  million  or  25%  in  2013,  and  $31.9  million  or  19%  in  2012,  of  our  total  product
purchases.    An  employee  of  Rothfos  Corporation  is  one  of  our  directors.    We  do  not  have  any  formalized,  material  agreements  or
long-term  contracts  with  any  of  these  suppliers.    Rather,  our  purchases  are  typically  made  pursuant  to  individual  purchase
orders.    We  do  not  believe  that  the  loss  of  any  one  supplier,  including  Rothfos,  would  have  a  material  adverse  effect  on  our
operations due to the availability of alternate suppliers.

  The  supply  and  price  of  coffee  beans  are  subject  to  volatility  and  are  influenced  by  numerous  factors  which  are  beyond  our
control.    Supply  and  price  can  be  affected  by  factors  such  as  weather,  politics  and  economics  within  the  countries  that  export
coffee.  Increases in the cost of coffee beans can, to a certain extent, be passed on to our customers in the form of higher prices for
coffee beans and processed coffee.  Drastic or prolonged increases in coffee prices may also adversely impact our business as it
could lead to a decline in overall consumption of coffee.  Similarly, rapid decreases in the cost of coffee beans may force us to lower
our sale prices before realizing cost reductions in our purchases.

 We subject all of our private unroasted green coffee to both a pre-shipment sample approval and an additional sample approval upon
arrival into the United States.  Once the arrival sample is approved, we then bring the coffee to one of our facilities to roast and blend
according to our own strict specifications.  During the roasting and blending process, samples are pulled off the production line and
tested  on  an  hourly  basis  to  ensure  that  each  batch  roasted  is  consistent  with  the  others  and  meets  the  strict  quality  standards
demanded by our customers and us.

Our Use of Derivatives

  The  supply  and  price  of  coffee  beans  are  subject  to  volatility  and  are  influenced  by  numerous  factors  which  are  beyond  our
control.  We have used and continue to use short-term coffee futures and options contracts for the purpose of hedging the effects of
changing  green  coffee  prices.    In  addition,  we  acquire  futures  contracts  with  longer  terms,  generally  three  to  four  months,  for  the
purpose  of  guaranteeing  an  adequate  supply  of  green  coffee.    Realized  and  unrealized  gains  or  losses  on  options  and  futures
contracts are reflected in our cost of sales.  Gains on options and futures contracts reduce our cost of sales and losses on options
and  futures  contracts  increase  our  cost  of  sales.    The  use  of  these  derivative  financial  instruments  has  generally  enabled  us  to
mitigate the effect of changing prices. However, no strategy can entirely eliminate pricing risks and we generally remain exposed to
losses  on  futures  contracts  when  prices  decline  significantly  in  a  short  period  of  time  and  we  would  generally  remain  exposed  to
supply risk in the event of non-performance by the counterparties to any futures contracts.  Failure to properly design and implement
an effective hedging strategy may materially adversely affect our business and operating results.  If the hedges that we enter do not
adequately offset the risks of coffee bean price volatility or our hedges result in losses, our cost of sales may increase, resulting in a

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decrease  in  profitability  or  increased  losses.    See  "Quantitative  and  Qualitative  Disclosures  About  Market  Risk—Commodity  Price
Risks."

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Trademarks

 We hold trademarks, registered with the United States Patent and Trademark Office, for all seven of our proprietary coffee brands
and an exclusive license for S&W, IL CLASSICO brands for sale in the United States.  Trademark registrations are subject to periodic
renewal and we anticipate maintaining our registrations.  We believe that our brands are recognizable in the marketplace and that
brand recognition is important to the success of our branded coffee business.

Customers

  We  sell  our  private  label  and  our  branded  coffee  to  some  of  the  largest  retail  and  wholesale  customers  in  the  United  States
(according  to Supermarket News). We  sell  wholesale  green  coffee  to  Green  Mountain  Coffee  Roasters  “GMCR”.    Sales  to  GMCR
accounted for approximately $80.1 million or 60% of our net sales for the fiscal year ended October 31, 2013 and $108.9 million or
62% for the fiscal year ended October 31, 2012.

 Although our agreements with wholesale customers generally contain only pricing terms, our contracts with certain customers also
contain minimum and maximum purchase obligations at fixed prices.  Because our profits on a fixed-price contract could decline if
coffee prices increased, we acquire futures contracts with longer terms (generally three to four months) primarily for the purpose of
guaranteeing an adequate supply of green coffee at favorable prices.  Although the use of these derivative financial instruments has
generally enabled us to mitigate the effect of changing prices, no strategy can entirely eliminate pricing risks or increased losses and
we generally remain exposed to losses on futures contacts when prices decline significantly in a short period of time, and we would
generally remain exposed to supply risk in the event of non-performance by the counterparties to any futures contracts.  See “- Our
Use of Derivatives”

Marketing

 We market our private label and wholesale coffee through trade shows, industry publications, face-to-face contact and through the
use  of  our  internal  sales  force  and  non-exclusive  independent  food  and  beverage  sales  brokers.    We  also  use  our  web  site
(www.coffeeholding.com) as a method of marketing our coffee products and ourselves.

 For our private label and branded coffees, we will, from time to time, in conjunction with retailers and with wholesalers, conduct in-
store promotions, such as product demonstrations, coupons, price reductions, two-for-one sales and new product launches to capture
changing consumer taste preferences for upscale canned coffees.

  We  evaluate  opportunities  for  growth  consistent  with  our  business  objectives.    In  addition,  we  have  established  relationships  with
independent sales brokers to market our products across the United States, in areas of the country where we have not had a high
penetration of sales and Canada.  We utilize our in-house sales personnel to market our private label brands.  We intend to capture
additional  market  share  in  our  existing  distribution  channels  by  selectively  adding  or  introducing  new  brand  names  and  products
across  multiple  price  points,  including  niche  specialty  blends,  private  label  “value”  blends  and  mini-brick,  filter  packages,  and
peripheral products.

Charitable Activities

  We  are  also  a  supporter  of  several  coffee-oriented  charitable  organizations  and  during  fiscal  2013  and  2012,  we  donated
approximately $47,000 and $48,000, respectively to charities.

    •          For over 18 years, we have been members of Coffee Kids, an international non-profit organization that helps to improve the
quality of life of children and their families in coffee-growing communities in Mexico, Guatemala, Nicaragua and Costa Rica.

    •          We are members of Grounds for Health, an organization that educates, screens, and arranges treatment for women who
have cancer and live in the rural coffee growing communities of Mexico.

   •          We are a licensed Fair Trade dealer of Fair Trade certified coffee.  Fair Trade helps small coffee farmers to increase their
incomes and improve the prospects of their communities and families.  It guarantees farmers a minimum price of $1.25 per pound or
ten cents above the current market price.

     •         We are the administrative benefactors to a non-profit organization called Cup for Education.  After discovering the lack of
schools,  teachers,  and  basic  fundamental  learning  supplies  in  the  poor  coffee  growing  communities  of  Central  and  Latin  America,
“Cup” was established by our employee, Karen Gordon, to help build schools, sponsor teachers, and purchase basic supplies such
as books, chalk and other necessities for a proper education.

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

7

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Competition

 The coffee market is highly competitive.  We compete in the following areas:

 Wholesale Green Coffee.  There are many green coffee dealers throughout the United States.  Many of these dealers have greater
financial resources than we do.  However, we believe that we have both the knowledge and the capability to assist small specialty
gourmet coffee roasters with developing and growing their businesses.  Our over 40 years of experience as a roaster and a dealer of
green coffee allows us to provide our roasting experience as a value added service to our gourmet roaster customers.  While other
coffee merchants may be able to offer lower prices for coffee beans, we market ourselves as a value-added supplier to small roasters,
with  the  ability  to  help  them  market  their  specialty  coffee  products  and  develop  a  customer  base.    The  assistance  we  provide  our
customers includes training, coffee blending and market identification.  Because specialty green coffee beans are sold unroasted to
small  coffee  shops  and  roasters  that  market  their  products  to  local  gourmet  customers,  we  do  not  believe  that  our  specialty  green
coffee customers compete with our private label or branded coffee lines of business.  We believe that the addition of OPTCO as well
as our two green coffee salespersons in South Carolina and Oregon allows us to compete more effectively throughout the country.

 Private Label Competition.  There are several major producers of coffee for private label sales in the United States.  Many other
companies  produce  coffee  for  sale  on  a  regional  basis.    Our  main  competitor  is  the  former  retail  coffee  division  of  Sara  Lee
Corporation, which was purchased by Segafredo Zanetti Group in 2006, now known as Massimo Zanetti Beverage.  Massimo Zanetti
Beverage  is  larger  and  has  more  financial  and  other  resources  than  we  do  and,  therefore,  is  able  to  devote  more  resources  to
product  development  and  marketing.    We  believe  that  we  remain  competitive  by  providing  a  higher  level  of  quality  and  customer
service.  This service includes ensuring that the coffee produced for each label maintains a consistent taste and is delivered on time
and in the proper quantities.  In addition, we provide our private label customers with information on the coffee market on a regular
basis.

 Branded Competition.  Our proprietary brand coffees compete with many other brands that are sold in supermarkets and specialty
stores, primarily in the Northeastern United States.  The branded coffee market in both the Northeast and elsewhere is dominated by
three large companies:  Kraft General Foods, Inc. (owner of the Maxwell House brand), Smuckers (owner of the Folgers Café Bustelo
brands) and Massimo Zanetti Beverage which also markets specialty coffee in addition to non-specialty coffee.  Our large competitors
have  greater  access  to  capital  and  a  greater  ability  to  conduct  marketing  and  promotions.    We  believe  that,  while  our  competitors’
brands may be more nationally recognizable, our Café Caribe brand is competitive in the fast growing Hispanic demographic and our
S&W brand has been a popular and recognizable brand on the West Coast for over 80 years.  

Government Regulation

 Our coffee roasting operations are subject to various governmental laws and regulations, which require us to obtain licenses relating
to customs, health and safety, building and land use and environmental protection.  Our roasting facility is subject to state and local
air-quality and emissions regulation.  If we encounter difficulties in obtaining any necessary licenses or if we have difficulty complying
with these laws and regulations, then we could be subject to fines and penalties, which could have a material adverse effect on our
profitability.  In addition, our product offerings could be limited, thereby reducing our revenues.

  We  believe  that  we  are  in  compliance  in  all  material  respects  with  all  such  laws  and  regulations  and  that  we  have  obtained  all
material licenses and permits that are required for the operation of our business.  We are not aware of any environmental regulations
that have or that we believe will have a material adverse effect on our operations.

Employees

  We  have  69  full-time  employees.    None  of  our  employees  are  represented  by  unions  or  collective  bargaining  agreements.    Our
management believes that we maintain good working relationships with our employees.  To supplement our internal sales staff, we
sometimes engage independent national and regional sales brokers as independent contractors who work on a commission basis.

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ITEM 1A.                        RISK FACTORS

 An investment in our common stock is subject to risks inherent in our business.  Before making an investment decision, you should
carefully  consider  the  risks  and  uncertainties  described  below  together  with  all  of  the  other  information  included  in  this  report.    In
addition to the risks and uncertainties described below, other risks and uncertainties not currently known to us or that we currently
deem to be immaterial also may materially and adversely affect our business, financial condition and results of operations.  The value
or  market  price  of  our  common  stock  could  decline  due  to  any  of  these  identified  or  other  risks,  and  you  could  lose  all  of  your
investment.

Risk affecting our company

  Because  our  business  is  highly  dependent  upon  a  single  commodity,  coffee,  any  decrease  in  demand  for  coffee  could
materially adversely affect our revenues and profitability.  Our business is centered on essentially one commodity: coffee.  Our
operations have primarily focused on the following areas of the coffee industry:

 •               the roasting, blending, packaging and distribution of private label coffee;
 •               the roasting, blending, packaging and distribution of proprietary branded coffee; and
 •               the sale of wholesale specialty green coffee.

Demand for our products is affected by:

 •              consumer tastes and preferences;
 •              global economic conditions;
 •              demographic trends; and
 •              the type, number and location of competing products.

 Because we rely on a single commodity, any decrease in demand for coffee would harm our business more than if  we  had  more
diversified product offerings and could materially adversely affect our revenues and operating results.

 If we are unable to geographically expand our branded and private label products, our growth will be impeded which could
result  in  reduced  sales  and  profitability.  Our  business  strategy  emphasizes,  among  other  things,  geographic  expansion  of  our
branded and private label products as opportunities arise.  We may not be able to implement successfully this portion of our business
strategy.  Our ability to implement this portion of our business strategy is dependent on our ability to:

 •              market our products on a national scale;
 •              increase our brand recognition on a national scale;
 •              enter into distribution and other strategic arrangements with third party retailers; and
 •                            manage  growth  in  administrative  overhead  and  distribution  costs  likely  to  result  from  the  planned  expansion  of  our
distribution channels.

 Our sales and profitability may be adversely affected if we fail to successfully expand the geographic distribution of our branded and
private label products.  In addition, our expenses could increase and our profits could decrease as we implement our growth strategy.

 If our hedging policy is not effective, we may not be able to control our coffee costs, we may be forced to pay greater than
market value for green coffee and our profitability may be reduced.  The supply and price of coffee beans are subject to volatility
and  are  influenced  by  numerous  factors  which  are  beyond  our  control.    We  have  used  and  expect  to  continue  to  use  to  a  lesser
extent  short-term  coffee  futures  and  options  contracts  for  the  purpose  of  hedging  the  effects  of  changing  green  coffee  prices.    In
addition, we have acquired and expect to continue to acquire to a lesser extent futures contracts with longer terms, generally three to
four  months,  for  the  purpose  of  guaranteeing  an  adequate  supply  of  green  coffee.    Realized  and  unrealized  gains  or  losses  on
options and futures contracts are reflected in our cost of sales.  Gains on options and futures contracts reduce our cost of sales and
losses on options and futures contracts increase our cost of sales.  

9

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 The use of these derivative financial instruments has generally enabled us to mitigate the effect of changing prices. However,
no strategy can entirely eliminate pricing risks and we generally remain exposed to losses on futures contracts when prices decline
significantly in a short period of time, and we would generally remain exposed to supply risk in the event of non-performance by the
counterparties  to  any  futures  contracts.    Historically,  we  generally  have  been  able  to  pass  green  coffee  price  increases  through  to
customers, thereby maintaining our gross profits, however, we may not be able to pass price increases through to our customers in
the future.  Failure to properly design and implement an effective hedging strategy may materially adversely affect our business and
operating results.  If the hedges that we enter do not adequately offset the risks of coffee bean price volatility or our hedging results in
losses, our cost of sales may increase, resulting in a decrease in profitability or increase losses.  Although we have had net gains on
options and futures contracts in the past, we have incurred losses on options and futures contracts during some reporting periods.  In
these cases, our cost of sales has increased, resulting in a decrease in our profitability or increase losses.  Such losses have and
could  in  the  future  materially  increase  our  cost  of  sales  and  materially  decrease  our  profitability  or  increase  losses  and  adversely
affect our stock price.

 Our revenues and profitability could be adversely affected if our joint ventures are not successful.  In April 2006, we entered
into a joint venture with Caruso’s Coffee, Inc. of Brecksville, Ohio and formed GCC, which engages in the roasting, packaging and
sale of private label specialty coffee products.  In addition, in November 2011, we invested in Global Mark, a new venture focusing on
supply  of  instant  coffee  and  related  products;  this  relationship  was  terminated  in  December  2012.    We  will  continue  to  seek
opportunities for new joint ventures.  While we believe that our joint ventures will be successful, losses in our joint ventures, including
our loss in connection with Global Mark, or any future joint ventures would hurt our profitability. In addition, we generally will not be in
a position to exercise sole decision-making authority regarding our joint ventures.  Investments in joint ventures may under certain
circumstances, involve risks not present when a third party is not involved, including the possibility that joint venture partners might
become bankrupt or fail to fund their share of the required capital contributions.  Joint venture partners may have business interests,
strategies  or  goals  that  are  inconsistent  with  our  business  interests,  strategies  or  goals  and  may  be,  in  cases  where  we  have  a
minority interest, in a position to take actions contrary to our policies, strategies or objectives.  Any disputes that may arise between
us and our joint venture partners may result in litigation or arbitration that could increase our expenses and could prevent our officers
and/or  directors  from  focusing  their  time  and  effort  exclusively  on  our  business  strategies.    In  addition,  we  may  in  certain
circumstances be liable for the actions of our third-party joint venture partners.

  Any inability to successfully implement our strategy of growth through selective acquisitions, licensing arrangements and
other  strategic  alliances,  including  joint  ventures,  could  materially  affect  our  revenues  and  profitability.  Part  of  our  growth
strategy utilizes the selective acquisition of coffee companies, the selective acquisition or licensing  of  additional  coffee  brands  and
other  strategic  alliances,  including  joint  ventures,  presents  risks  that  could  result  in  increased  expenditures  and  could  materially
adversely affect our revenues and profitability, including:

 •

 •

 •

 •

such  acquisitions,  licensing  arrangements  or  other  strategic  alliances  may  divert  our  management’s  attention  from  our
existing operations;
we  may  not  be  able  to  successfully  integrate  any  acquired  coffee  companies  or  new  coffee  brands  into  our  existing
business;
we  may  not  be  able  to  manage  the  contingent  risks  associated  with  the  past  operations  of,  and  other  unanticipated
problems arising in, any acquired coffee company; and
we may not be able to control unanticipated costs associated with such acquisitions, licensing arrangements or strategic
alliances.

In addition, any such acquisitions, licensing arrangements or strategic alliances may result in:

 •             potentially dilutive issuances of our equity securities; 
 •             the incurrence of additional debt;
 •             restructuring charges; and
 •             the recognition of significant charges for depreciation and amortization related to intangible assets.

  As  has  been  our  practice  in  the  past,  we  will  continuously  evaluate  any  such  acquisitions,  licensing  opportunities  or  strategic
alliances as they arise.  However, we have not reached any new agreements or arrangements with respect to any such acquisition,
licensing opportunity or strategic alliance (other than those described herein) at this time and we may not be able to consummate any
acquisitions,  licensing  arrangements  or  strategic  alliances  on  terms  favorable  to  us  or  at  all.    The  failure  to  consummate  any  such
acquisitions, licensing arrangements or strategic alliances may reduce our growth and expansion.  In addition, if these acquisitions,
licensing  opportunities  or  strategic  alliances  are  not  successful,  our  earnings  could  be  materially  adversely  affected  by  increased
expenses and decreased revenues.

  We  are  dependent  on  sales  of  wholesale  green  coffee  to  Green  Mountain  Coffee  Roasters.  The  loss  of  any  of  our  key
customers could negatively affect our revenues and decrease our earnings.  We are dependent upon sales of wholesale green
coffee  to  one  customer,  GMCR.    Sales  to  GMCR  accounted  for  approximately  60%  and  62%  of  our  net  sales  for  the  fiscal  years
ended October 31, 2013 and 2012, respectively.  Although no other customer accounted for greater than 10% of our net sales during

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
this period, other customers may account for more than 10% of our net sales in future periods.  We generally do not have long-term
contracts  with  these  or  any  of  our  customers.    Accordingly,  our  customers  can  stop  purchasing  our  products  at  any  time  without
penalty and are free to purchase products from our competitors.  The loss of, or reduction in sales to, customers such as GMCR or
any  of  our  other  customers  to  which  we  sell  a  significant  amount  of  our  products  or  any  material  adverse  change  in  the  financial
condition of such customers would negatively affect our revenues and decrease our earnings.

 If we lose our key personnel, including Andrew Gordon and David Gordon, our revenues and profitability could suffer.  Our
success  depends  to  a  large  degree  upon  the  services  of  Andrew  Gordon,  our  President,  Chief  Executive  Officer,  Chief  Financial
Officer  and  Treasurer,  and  David  Gordon,  our  Executive  Vice  President  –  Operations  and  Secretary.    We  also  depend  to  a  large
degree on the expertise of our coffee roasters.  We do not have employment contracts with our coffee roasters.  Our ability to source
and purchase a sufficient supply of high quality coffee beans and to roast coffee beans consistent with our quality standards could
suffer  if  we  lose  the  services  of  any  of  these  individuals.    As  a  result,  our  business  and  operating  results  would  be  adversely
affected.  We may not be successful in obtaining and retaining a replacement for either Andrew Gordon or David Gordon if they elect
to stop working for us.  In addition, we do not have key-person insurance on the lives of Andrew Gordon or David Gordon.

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Our indebtedness may adversely affect our ability to obtain additional funds and may increase our vulnerability to
economic or business downturns.  From time to time, we utilize borrowings under our credit facility in connection with operations.
Outstanding debt could have important negative consequences to the holders of our securities, including the following:

•  general domestic and global economic conditions;
•  a  portion  of  our  cash  flow  from  operations  will  be  needed  to  pay  debt  service  and  will  not  be  available  to  fund  future

operations;

•  we have increased vulnerability to adverse general economic and coffee industry conditions; and
•  we may be vulnerable to higher interest rates because interest expense on borrowings under our revolving line of credit is

based on variable rates.

Our ability to make payments on our indebtedness and to fund our operations depends on our ability to generate cash in the future.
Our future operating performance is subject to market conditions and business factors that are beyond our control. If our cash flows
and capital resources are insufficient to allow us to make scheduled payments on our debt, we may have to reduce or delay capital
expenditures, sell assets, seek additional capital or restructure or refinance our debt.

Our  indebtedness  contains  covenants  that  restrict  our  operations  and  failure  to  comply  with  the  terms  of  such
indebtedness  could  result  in  a  default  that  could  have  material  adverse  consequences  for  us. Our  revolving  line  of  credit
contains  covenants  that  place  annual  restrictions  on  our  operations,  including  covenants  related  to  debt  restrictions,  capital
expenditures, minimum deposit restrictions, tangible net worth, net profit, leverage, employee loan restrictions, distribution restrictions
(common stock and preferred stock), dividend restrictions and restrictions on intercompany transactions. In addition, our revolving line
of  credit  requires  that  we  maintain  a  minimum  working  capital  at  all  times.    Although  we  are  currently  in  compliance  with  the
covenants,  our  ability  to  comply  with  these  covenants  may  be  affected  by  general  economic  and  industry  conditions,  as  well  as
market  fluctuations  in  coffee  prices  and  other  events  beyond  our  control.  We  do  not  know  if  we  will  be  able  to  satisfy  all  such
covenants in the future. Our breach of any of the covenants contained in our revolving line of credit could result in a default under
such agreement. In the event of a default, the lender could elect not to make additional loans to us, could require us to repay some of
our outstanding debt prior to maturity, and/or to declare all amounts borrowed by us, together with accrued interest, to be due and
payable. In the event that this occurs, we may be unable to repay all such accelerated indebtedness.  Any indebtedness that we incur
under  our  revolving  line  of  credit  is  secured  by  substantially  all  of  our  tangible  and  intangible  assets.  If  we  default  under  the
indebtedness secured by our assets, those assets would be available to the secured creditors to satisfy our obligations to the secured
creditors.

 If our planned increase in marketing expenditures fails to promote and enhance our brands, the value of our brands could
decrease and our revenues and profitability could be adversely affected.  We believe that promoting and enhancing our brands
is critical to our success.  We intend to continue to increase our marketing expenditures to increase awareness of our brands, which
we  expect  will  create  and  maintain  brand  loyalty.    If  our  brand-building  strategy  is  unsuccessful,  these  expenses  may  never  be
recovered,  and  we  may  be  unable  to  increase  awareness  of  our  brands  or  protect  the  value  of  our  brands.    If  we  are  unable  to
achieve these goals, our revenues and ability to implement our business strategy could be adversely affected.

 Our success in promoting and enhancing our brands will also depend on our ability to provide customers with high quality products
and service.  Although we take measures to ensure that we sell only fresh roasted coffee, we have no control over our roasted coffee
products once they are purchased by our customers.  Accordingly, wholesale customers may store our coffee for longer periods of
time  or  resell  our  coffee  without  our  consent,  in  each  case,  potentially  affecting  the  quality  of  the  coffee  prepared  from  our
products.  Although we believe we are less susceptible to quality control problems than many of our competitors because a majority
of our products are sold in cans or brick packs unlike whole bean coffees, if consumers do not perceive our products and service to
be of high quality, then the value of our brands may be diminished and, consequently, our operating results and ability to implement
our business strategy may be adversely affected.

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  Our  roasting  methods  are  not  proprietary,  so  competitors  may  be  able  to  duplicate  them,  which  could  harm  our
competitive position.  If our competitive position is weakened, our revenues and profitability could be materially adversely
affected.  We consider our roasting methods essential to the flavor and richness of our roasted coffee and, therefore, essential to our
brands of coffee.  Because we do not hold any patents for our roasting methods, it may be difficult for us to prevent competitors from
copying our roasting methods if such methods become known.  If our competitors copy our roasting methods, the value of our coffee
brands may be diminished, and we may lose customers to our competitors.  In addition, competitors may be able to develop roasting
methods that are more advanced than our roasting methods, which may also harm our competitive position.

  The  success  of  our  brand  also  depends  in  part  on  our  intellectual  property.  We  rely  on  a  combination  of  trademarks,
copyrights,  service  marks,  trade  secrets  and  similar  rights  to  protect  our  intellectual  property.  The  success  of  our  growth  strategy
depends on our continued ability to use our existing trademarks and service marks in order to increase brand awareness and further
develop our brand in both domestic and international markets. If our efforts to protect our intellectual property are not adequate, or if
any third party misappropriates or infringes on our intellectual property, the value of our brand may be harmed, which could have a
material adverse effect on our business. We may become engaged in litigation to protect our intellectual property, which could result
in substantial costs to us as well as diversion of management attention.

 Since we rely heavily on common carriers to ship our coffee on a daily basis, any disruption in their services or increase in
shipping  costs  could  adversely  affect  our  relationship  with  our  customers,  which  could  result  in  reduced  revenues,
increased operating expenses, a loss of customers or reduced profitability.  We rely on a number of common carriers to deliver
coffee to our customers and to deliver coffee beans to us.  We have no control over these common carriers and the services provided
by them may be interrupted as a result of labor shortages, contract disputes and other factors.  If we experience an interruption in
these services, we may be unable to ship our coffee in a timely manner, which could reduce our revenues and adversely affect our
relationship  with  our  customers.    In  addition,  a  delay  in  shipping  could  require  us  to  contract  with  alternative,  and  possibly  more
expensive, common carriers and could cause orders to be cancelled or receipt of goods to be refused.  Any significant increase in
shipping costs could lower our profit margins or force us to raise prices, which could cause our revenue and profits to suffer.

  If  there  was  a  significant  interruption  in  the  operation  of  our  Colorado  facility,  we  may  not  have  the  capacity  to
service  all  of  our  customers  and  we  may  not  be  able  to  service  our  customers  in  a  timely  manner,  thereby  reducing  our
revenues  and  earnings.    We  are  dependent  on  the  continued  operations  of  our  Colorado  coffee  roasting  and  distribution
facility.    Our  ability  to  maintain  our  computer  and  telecommunications  equipment  in  effective  working  order  and  to  protect  against
damage from fire, natural disaster, power loss, telecommunications failure or similar events. In addition, growth of our customer base
may  strain  or  exceed  the  capacity  of  our  systems  and  lead  to  degradations  in  performance  or  systems  failure.  Although  we
continually  review  and  consider  upgrades  to  our  order  fulfillment  infrastructure  and  provide  for  system  redundancies  to  limit  the
likelihood  of  systems  overload  or  failure,  substantial  damage  to  our  systems  or  a  systems  failure  that  causes  interruptions  for  a
number  of  days  could  adversely  affect  our  business.  Additionally,  if  we  are  unsuccessful  in  updating  and  expanding  our  order
fulfillment infrastructure, our ability to grow may be constrained.  As a result, our revenues and earnings could be materially adversely
affected.

condition.  We  are  subject 

  Prolonged  negative  economic  conditions  could  adversely  affect  us,  our  customers  and  suppliers,  which  could  harm  our
in  general  economic  and  market
financial 
conditions.    Uncertainty  remains  in  the  United  States  economy  as  it  continues  to  recover  from  a  severe  economic  recession.    The
United States economy continues to experience market volatility, difficulties in the financial services sector, diminished liquidity and
availability  of  credit,  concerns  regarding  inflation,  increases  in  the  costs  of  commodities,  continuing  high  unemployment  rates,
reduced consumer spending and consumer confidence and continuing economic uncertainties.  If the United States economy were to
deteriorate significantly, our business could be negatively impacted.

from  adverse  changes 

the  risks  arising 

to 

We intend to seek opportunities to obtain additional capital to continue to grow our business. Our business strategy
contemplates potential future access to financing to fund the expansion of our business. Recent events in the financial markets have
had  an  adverse  impact  on  the  credit  markets  and  equity  securities,  including  our  common  stock,  have  exhibited  a  high  degree  of
volatility.  Although  we  intend  to  seek  opportunities  to  obtain  additional  capital,  we  may  not  be  able  to  do  so.  Our  ability  to  obtain
additional  financing  in  the  future  will  depend  in  part  upon  the  prevailing  capital  market  conditions,  as  well  as  our  business
performance.    If  additional  financing  is  raised  by  the  issuance  of  common  stock  you  may  suffer  additional  dilution  and  if  additional
financing is raised through debt financing, it may involve significant restrictive covenants which could affect our ability to operate our
business. The inability to obtain sufficient capital to fund the expansion of our business could have a material adverse effect on us.

If  we  fail  to  continue  to  develop  and  maintain  our  brand,  our  business  could  suffer.  We  believe  that  maintaining  and
developing our brand is critical to our success and that the importance of brand recognition may increase as a result of competitors
offering  products  similar  to  ours.    If  our  brand  building  initiative  is  unsuccessful,  we  may  never  recover  the  expenses  incurred  in
connection  with  these  efforts  and  we  may  be  unable  to  increase  our  future  revenue  or  implement  our  business  strategy.    Our
success in promoting and enhancing our brand will also depend on our ability to provide customers with high-quality products and
customer service.  Although we take measures to ensure that we sell only fresh roasted coffee, we have no control over our coffee
products  once  purchased  by  customers.    Accordingly,  customers  may  prepare  coffee  from  our  brands  inconsistent  with  our

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standards, store our coffee for long periods of time or resell our coffee without our consent, which in each case, potentially affects the
quality of the coffee prepared from our products.  If customers do not perceive our products and service to be of high-quality, then the
value of our brand may be diminished and, consequently, our ability to implement our business strategy may be adversely affected.

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Risks related to the coffee industry

  Increases  in  the  cost  of  high  quality  Arabica  or  Robusta  coffee  beans  could  reduce  our  gross  margin  and  profit.    Green
coffee is our largest single cost of sales.  Coffee is a traded commodity and, in general, its price can fluctuate depending on:

 •             weather patterns in coffee-producing countries;
 •              economic and political conditions affecting coffee-producing countries, including acts of terrorism in such countries;
 •              foreign currency fluctuations; and
 •              trade regulations and restrictions between coffee-producing countries and the United States.

 If the cost of wholesale green coffee increases due to any of these factors, our margins could decrease and our profitability could
suffer accordingly.  It is expected that coffee prices will remain volatile in the coming years.  Although we have historically attempted
to  raise  the  selling  prices  of  our  products  in  response  to  increases  in  the  price  of  wholesale  green  coffee,  when  wholesale  green
coffee prices increase rapidly or to significantly higher than normal levels, we are not always able to pass the price increases through
to our customers on a timely basis, if at all, which adversely affects our operating margins and cash flow.  We may not be able to
recover any future increases in the cost of wholesale green coffee.  Even if we are able to recover future increases, our operating
margins  and  results  of  operations  may  still  be  materially  and  adversely  affected  by  time  delays  in  the  implementation  of  price
increases.

Disruptions  in  the  supply  of  green  coffee  could  result  in  a  deterioration  of  our  relationship  with  our  customers,
decreased revenues or could impair our ability to grow our business.  Green coffee is a commodity and its supply is subject to
volatility  beyond  our  control.    Supply  is  affected  by  many  factors  in  the  coffee  growing  countries  including  weather,  pest  damage,
economic conditions, acts of terrorism, as well as efforts by coffee growers to expand or form cartels or associations.  In addition, the
political situation in many of the Arabica coffee growing regions, including Africa, Indonesia, and Central and South America, can be
unstable,  and  such  instability  could  affect  our  ability  to  purchase  coffee  from  those  regions.  If  Arabica  coffee  beans  from  a  region
become  unavailable  or  prohibitively  expensive,  we  could  be  forced  to  discontinue  particular  coffee  types  and  blends  or  substitute
coffee  beans  from  other  regions  in  our  blends.  Frequent  substitutions  and  changes  in  our  coffee  product  lines  could  lead  to  cost
increases, customer alienation and fluctuations in our gross margins.

 Some of the Arabica coffee beans of the quality we purchase do not trade directly on the commodity markets.  Rather, we purchase
the high-end Arabica coffee beans that we use on a negotiated basis.  We depend on our relationships with coffee brokers, exporters
and  growers  for  the  supply  of  our  primary  raw  material,  high  quality  Arabica  coffee  beans.    If  any  of  our  relationships  with  coffee
brokers,  exporters  or  growers  deteriorate,  we  may  be  unable  to  procure  a  sufficient  quantity  of  high  quality  coffee  beans  at  prices
acceptable to us or at all.  In such case, we may not be able to fulfill the demand of our existing customers, supply new retail stores or
expand other channels of distribution.  A raw material shortage could result in a deterioration of our relationship with our customers,
decreased revenues or could impair our ability to expand our business.

 The coffee industry is highly competitive and if we cannot compete successfully, we may lose our customers or experience
reduced  sales  and  profitability.    The  coffee  markets  in  which  we  do  business  are  highly  competitive  and  competition  in  these
markets  could  become  increasingly  more  intense  due  to  the  relatively  low  barriers  of  entry.    The  industry  in  which  we  compete  is
particularly  sensitive  to  price  pressure,  as  well  as  quality,  reputation  and  viability  for  wholesale  and  brand  loyalty  for  retail.    To  the
extent that one or more of our competitors becomes more successful with respect to any key competitive factor, our ability to attract
and  retain  customers  could  be  materially  adversely  affected.    Our  private  label  and  branded  coffee  products  compete  with  other
manufacturers  of  private  label  coffee  and  branded  coffees.    These  competitors,  such  as  Kraft  General  Foods,  Inc.  (owner  of  the
Maxwell  House  brand),  Smuckers  (owner  of  the  Folgers  Café  Bustelo  brands)  and  Massimo  Zanetti  Beverage  have  much  greater
financial, marketing, distribution, management and other resources than we do for marketing, promotions and geographic and market
expansion.  In addition, there are a growing number of specialty coffee companies who provide specialty green coffee and roasted
coffee for retail sale.  If we are unable to compete successfully against existing and new competitors, we may lose our customers or
experience reduced sales and profitability.

Besides  coffee,  we  face  exposure  to  other  commodity  cost  fluctuations,  which  could  impair  our  profitability. In
addition to the increase in coffee costs discussed in the risk factor above, we are exposed to cost fluctuation in other commodities,
including,  in  particular,  steel,  natural  gas  and  gasoline.    In  addition,  an  increase  in  the  cost  of  fuel  could  indirectly  lead  to  higher
electricity costs, transportation costs and other commodity costs. Much like coffee costs, the costs of these commodities depend on
various  factors  beyond  our  control,  including  economic  and  political  conditions,  foreign  currency  fluctuations,  and  global  weather
patterns.  To  the  extent  we  are  unable  to  pass  along  such  costs  to  our  customers  through  price  increases,  our  margins  and
profitability will decrease.

Adverse  public  or  medical  opinion  about  caffeine  may  harm  our  business.  Coffee  contains  caffeine  and  other  active
compounds,  the  health  effects  of  some  of  which  are  not  fully  understood.    A  number  of  research  studies  conclude  or  suggest  that
excessive  consumption  of  caffeine  may  lead  to  increased  heart  rate,  nausea  and  vomiting,  restlessness  and  anxiety,  depression,
headaches, tremors, sleeplessness and other adverse health effects.  An unfavorable report on the health effects of caffeine or other

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compounds present in coffee could significantly reduce the demand for coffee, which could harm our business and reduce our sales
and profits. In addition, we could become subject to litigation relating to the existence of such compounds in our coffee; litigation that
could be costly and could divert management attention.

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EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
Risks related to our common stock.

Our  operating  results  may  fluctuate  significantly,  which  makes  our  results  of  operations  difficult  to  predict  and
could cause our results of operations to fall short of expectations.  Our operating results may fluctuate from quarter to quarter
and year to year as a result of a number of factors, many of which are outside of our control.  These fluctuations could be caused by
a number of factors including:

•  fluctuations in purchase prices and supply of green coffee;
•  fluctuations in the selling prices of our products;
•  the level of marketing and pricing competition from existing or new competitors in the coffee industry;
•  the success of our hedging strategy;
•  our ability to retain existing customers and attract new customers; and
•  our ability to manage inventory and fulfillment operations and maintain gross margins.

 As a result of the foregoing, period-to-period comparisons of our operating results may not necessarily be meaningful and
those  comparisons  should  not  be  relied  upon  as  indicators  of  future  performance.    Accordingly,  our  operating  results  in  future
quarters may be below market expectations.  In this event, the price of our common stock may decline.

 The Gordon family has the ability to influence action requiring stockholder approval. Members of the Gordon family,
including  Andrew  Gordon,  our  President,  Chief  Executive  Officer,  Chief  Financial  Officer  and  Treasurer,  and  David  Gordon,  our
Executive Vice President and Secretary, own, in the aggregate, approximately 11.4% of our outstanding shares of common stock. As
a result, the Gordon family is able to influence the actions that require stockholder approval, including:

• the election of a majority of our directors;

• the amendment of our charter documents; and

• the approval of mergers, sales of assets or other corporate transactions or matters submitted for stockholder approval.

As a result, our other stockholders may have reduced influence over matters submitted for stockholder approval.

Our  share  repurchase  program  could  affect  the  price  of  our  common  stock  and  increase  volatility.
Repurchases of our common stock pursuant to our share repurchase program could affect our share price and increase its
volatility. The existence of a share repurchase program could also cause our stock prices to be higher than it would be in
the absense of such a program and could potentially reduce that market liquidity for our stock. There can be no assurance
that  any  stock  repurchases  will  enhance  stockholder  value  because  the  market  price  of  our  common  stock  may  decline
below the levels at which we repurchased shares of common stock. Although our share repurchase program is intended to
enhance long-term stockholder value, short-term price fluctuations could reduce the program's effectiveness.

The market price of our common stock has been volatile during our past history and may continue to be volatile.  The
market price and trading volume of our common stock  has  been  volatile  during  our  past  history  and  it  may  continue  to  be  volatile.
From  May  1,  2011  through  January  23,  2014,  our  common  stock  has  traded  as  low  as  $4.51  and  as  high  as  $30.98.    We  cannot
predict the price at which our common stock will trade in the future and it may decline. The price at which our common stock trades
may fluctuate significantly and may be influenced by many factors, including our financial results, developments generally affecting
the coffee industry, general economic, industry and market conditions, the depth and liquidity of the market for our common stock,
fluctuations  in  coffee  prices,  investor  perceptions  of  our  business,  reports  by  industry  analysts,  negative  announcements  by  our
customers, competitors or suppliers regarding their own performances.

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  Provisions  in  our  articles  of  incorporation,  bylaws  and  of  Nevada  law  have  anti-takeover  effects  that  could
prevent a change in control that could be beneficial to our stockholders, which could depress the market price of shares of
our  common  stock.  Our  articles  of  incorporation,  bylaws  and  Nevada  corporate  law  contain  provisions  that  could  delay,  defer  or
prevent  a  change  in  control  of  us  or  our  management  that  could  be  beneficial  to  our  stockholders.    These  provisions  could  also
discourage proxy contests and make it more difficult for our stockholders to elect directors and take other corporate actions.  These
provisions might also discourage a potential acquisition proposal or tender offer, even if the acquisition proposal or tender offer is at a
price above the then current market price for shares of our common stock.  These provisions:

•  provide that directors may only be removed upon a vote of at least eighty percent of the shares outstanding;

•  establish  advance  notice  requirements  for  nominating  directors  and  proposing  matters  to  be  voted  on  by  shareholders  at

shareholder meetings;

•  limit the right of our stockholders to call a special meeting of stockholders;

•  authorize our board of directors to issue preferred stock and to determine the rights and preferences of those shares, which

would be senior to our common stock, without prior stockholder approval;

•  require amendments to our articles of incorporation to be approved by the holders of at least eighty percent of our outstanding

shares of common stock;

•  a  classified  board  of  directors  with  three-year  staggered  terms,  which  may  delay  the  ability  of  stockholders  to  change  the

membership of a majority of our board of directors; and

•  provide a prohibition on stockholder action by written consent, thereby only permitting stockholder action to be taken at an

annual or special meeting of our stockholders.

  We  are  also  subject  to  certain  anti-takeover  provisions  under  Nevada  law.    Under  Nevada  law,  a  corporation  may  not,  in
general, engage in a business combination with any “interested stockholder” which includes, among other things, a holder of 10% or
more  of  its  common  stock  unless  the  holder  has  held  the  stock  for  three  years  or,  among  other  things,  the  board  of  directors  has
approved the transaction.

ITEM 1B.                        UNRESOLVED STAFF COMMENTS

 Not applicable.

ITEM 2.                      PROPERTIES

 We are headquartered at 3475 Victory Boulevard, Staten Island, New York, where we lease office and warehouse space.  We pay
annual rent of $117,007 under the terms of the lease, which expires on October 31, 2023.

 We lease a 50,000 square foot facility located at 27700 Frontage Road in La Junta, Colorado from the City of La Junta.  We pay
annual rent of $100,093 under the terms of the lease, which expires in January 2024.

  We lease office space in Vancouver, Washington.  We pay annual rent of $35,438 under the terms of a lease, which expires in May
2015.

 We also use a variety of independent, bonded commercial warehouses to store our green coffee beans.  Our management believes
that our facilities are adequate for our current operations and for our contemplated operations in the foreseeable future.

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ITEM 3.                        LEGAL PROCEEDINGS

 We are not a party to, and none of our property is the subject of, any pending legal proceedings other than routine litigation that is
incidental to our business.  To our knowledge, no governmental authority is contemplating initiating any such proceedings.

ITEM 4.                     MINE SAFETY DISCLOSURES

Not applicable.

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PART II

ITEM 5.

 MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER
PURCHASES OF EQUITY

              Our common stock trades on Nasdaq under the symbol “JVA.”  On June 25, 2010, our Board of Directors approved a regular
dividend program of $0.03 per share to shareholders (each, a “Quarterly Dividend”) and paid a Quarterly Dividend through December
28, 2012.  On June 13, 2013, the Company announced that the dividend program had been terminated.

 As of January 23, 2014, we had 335 holders of record.

 We did not repurchase any of our common stock during the quarter ended October 31, 2013.

 The following table sets forth the high and low sales prices of our common stock for each quarter of the last two fiscal years.

1st Quarter
2nd Quarter
3rd Quarter
4th Quarter

1st Quarter
2nd Quarter
3rd Quarter
4th Quarter

High

Low

  $
  $
  $
  $

  $
  $
  $
  $

2013
8.84    $
7.78    $
7.53    $
6.87    $
2012
11.65    $
14.93    $
9.54    $
9.07    $

6.04 
6.33 
5.81 
5.32 

7.50 
7.65 
4.88 
5.50 

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ITEM 6.                        SELECTED FINANCIAL DATA

  The  following  table  sets  forth  selected  financial  data  for  the  last  five  years  from  the  consolidated  financial  statements  of  Coffee
Holding Co., Inc.  The following information is only a summary, and you should read it in conjunction with our consolidated financial
statements and notes beginning on page F-1.

$

Income Statement Data:
Net sales
Cost of sales
Gross profit
Operating expenses
(Loss) Income from operations
Other (expense) income
(Loss) income before income taxes  
(Benefit) provision for income taxes  
Minority interest
Net (loss) income

$

Net (loss) income  per share –

Basic

Net (loss) income per share –

Diluted

Balance Sheet Data:
Total assets
Short-term debt
Long-term debt
Total liabilities
Stockholders’ equity
Book value per share

$

$

$

$

For the Years Ended October 31,

2013

2012

2011

2010

2009

(Dollars in thousands, except per share data)

133,981 
128,012 
5,969 
7,522 
(1,553) 
(169)
(1,722) 
(393) 
(152)
(1,481) 

(0.23) 

(0.23) 

  $

  $

  $

  $

173,656  $
161,649   
12,007   
7,607   
4,400   
(345)  
4,055   
1,471   
(98)  
2,486  $

0.39  $

0.37  $

146,755 
138,210 
8,545 
7,345 
1,200 
(124)
1,076 
230 
(34)
812 

0.15 

0.14 

  $

  $

  $

  $

83,492    $
72,932     
10,560     
6,545     
4,015     
(143)     
3,872     
1,479     
(4)    
2,389    $

74,452 
64,440 
10,012 
6,389 
3,623 
1,869 
5,492 
2,159 
(42)
3,291 

0.44    $

0.60 

0.44    $

0.60 

2013

2012

2011

2010

2009

(Dollars in thousands, except per shares data)

At October 31,

32,399 
1,229 
– 
10,315 
22,084 
3.47 

  $

  $

38,248  $
563   
–   
14,448   
23,800   
3.73  $

38,779 
1,820 
– 
16,789 
21,990 
3.45 

  $

  $

23,921    $
2,307     
–     
9,707     
13,482     
2.46    $

19,804 
792 
– 
8,625 
11,133 
2.05 

2013

2012

2011

2010

2009

At October 31,

Per Common Share Data:
Basic EPS
Diluted EPS
Cash dividends declared

  $
  $
  $

(.23)    $
(.23)    $
387,379    $

.39    $
.37    $
774,756    $

.15    $
.14    $
694,658    $

.44    $
.44    $

.60 
.60 
333,978    $ 1,544,568 

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ITEM 7.                        MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF
OPERATION

Cautionary Note on Forward-Looking Statements

  Some  of  the  matters  discussed  under  the  caption  “Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of
Operation,” “Business,” “Risk Factors” and elsewhere in this annual report include forward-looking statements made pursuant to the
safe  harbor  provisions  of  the  Private  Securities  Litigation  Reform  Act  of  1995.    We  have  based  these  forward-looking  statements
upon information available to management as of the date of this Form 10-K and management’s expectations and projections about
future events, including, among other things:

•  our dependency on a single commodity could affect our revenues and profitability;

•  our success in expanding our market presence in new geographic regions;

•  the effectiveness of our hedging policy may impact our profitability;

•  the success of our joint ventures;

•  our success in implementing our business strategy or introducing new products;

•  our ability to attract and retain customers;

•  our ability to retain key personnel;

•  our ability to obtain additional financing;

•  our ability to comply with the restrictive covenants we are subject to under our current financing;

•  the effects of competition from other coffee manufacturers and other beverage alternatives;

•  the impact to the operations of our Colorado facility;

•  general economic conditions and conditions which affect the market for coffee;

•  the macro global economic environment;

•  our ability to maintain and develop our brand recognition;

•  the impact of rapid or persistent fluctuations in the price of coffee beans;

•  fluctuations in the supply of coffee beans;

•  the volatility of our common stock; and

•  other risks which we identify in future filings with the Securities and Exchange Commission (the “SEC”).

  In  some  cases,  you  can  identify  forward-looking  statements  by  terminology  such  as  “may,”  “will,”  “should,”  “could,”
“predict,”  “potential,”  “continue,”  “expect,”  “anticipate,”  “future,”  “intend,”  “plan,”  “believe,”  “estimate”  and  similar  expressions  (or  the
negative of such expressions).  Any or all of our forward looking statements in this annual report and in any other public statements
we make may turn out to be wrong.  They can be affected by inaccurate assumptions we might make or by known or unknown risks
and  uncertainties.    Consequently,  no  forward-looking  statement  can  be  guaranteed.    In  addition,  we  undertake  no  responsibility  to
update any forward-looking statement to reflect events or circumstances, that occur after the date of this annual report.

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Overview

 We are an integrated wholesale coffee roaster and dealer in the United States and one of the few coffee companies that offers a
broad array of coffee products across the entire spectrum of consumer tastes, preferences and price points.  As a result, we believe
that  we  are  well-positioned  to  increase  our  profitability  and  endure  potential  coffee  price  volatility  throughout  varying  cycles  of  the
coffee market and economic conditions.

Our operations have primarily focused on the following areas of the coffee industry:

•          the sale of wholesale specialty green coffee;

•         the roasting, blending, packaging and sale of private label coffee; and

•          the roasting, blending, packaging and sale of our seven brands of coffee.

Our operating results are affected by a number of factors including:

•          the level of marketing and pricing competition from existing or new competitors in the coffee industry;

•          our ability to retain existing customers and attract new customers;

•          our hedging policy;

•         fluctuations in purchase prices and supply of green coffee and in the selling prices of our products; and

•          our ability to manage inventory and fulfillment operations and maintain gross margins.

 Our net sales are driven primarily by the success of our sales and marketing efforts and our ability to retain existing customers and
attract new customers.  For this reason, we have made, and will continue to evaluate, strategic decisions to invest in measures that
are expected to increase net sales.  These transactions include our acquisitions of Premier Roasters, LLC, including equipment and a
roasting facility in La Junta, Colorado, a West Coast Brand Manager to market our S&W brand and to increase sales of S&W coffee
to  new  customers,  our  joint  venture  with  Caruso’s  Coffee,  Inc.  of  Brecksville,  Ohio  the  transaction  with  Organic  Products  and  the
addition of three sales persons from the Café Bustelo division of Folgers to assist with the expansion of our Café Caribe and Supremo
brands.  We believe these efforts will allow us to expand or business.

  Our  net  sales  are  affected  by  the  price  of  green  coffee.    We  purchase  our  green  coffee  from  dealers  located  primarily  within  the
United States.  The dealers supply us with coffee beans from many countries, including Colombia, Mexico, Kenya, Indonesia, Brazil
and Uganda.  The supply and price of coffee beans are subject to volatility and are influenced by numerous factors which are beyond
our control.  For example, in Brazil, which produces approximately 40% of the world’s green coffee, the coffee crops are historically
susceptible to frost in June and July and drought in September, October and November.  However, because we purchase coffee from
a  number  of  countries  and  are  able  to  freely  substitute  one  country’s  coffee  for  another  in  our  products,  price  fluctuations  in  one
country  generally  have  not  had  a  material  impact  on  the  price  we  pay  for  coffee.    Accordingly,  price  fluctuations  in  one  country
generally  have  not  had  a  material  effect  on  our  results  of  operations,  liquidity  and  capital  resources.    Historically,  because  we
generally have been able to pass green coffee price increases through to customers, increased prices of green coffee generally result
in increased net sales.

We have used, and continue to use, short-term coffee futures and options contracts primarily for the purpose of partially hedging and
minimizing the effects of changing green coffee prices and to reduce our cost of sales.  In addition, we acquire futures contracts with
longer  terms,  generally  three  to  four  months,  primarily  for  the  purpose  of  guaranteeing  an  adequate  supply  of  green  coffee  at
favorable  prices.    Although  the  use  of  these  derivative  financial  instruments  has  generally  enabled  us  to  mitigate  the  effect  of
changing  prices,  no  strategy  can  entirely  eliminate  pricing  risks  and  we  generally  remain  exposed  to  loss  when  prices  decline
significantly in a short period of time.  In addition, we would remain exposed to supply risk in the event of non-performance by the
counterparties  to  any  futures  contracts.    If  the  hedges  that  we  enter  into  do  not  adequately  offset  the  risks  of  coffee  bean  price
volatility  or  our  hedges  result  in  losses,  our  cost  of  sales  may  increase,  resulting  in  a  decrease  in  profitability  or  increase  of  our
losses.  See “Item 1 – Business - Our Use of Derivatives.”  

Critical Accounting Policies and Estimates

  The  preparation  of  financial  statements  and  related  disclosures  in  conformity  with  accounting  principles  generally  accepted  in  the
United States of America (“U.S. GAAP”) requires management to make estimates and assumptions that affect the amounts reported
in the financial statements and accompanying notes.  Estimates are used for, but not limited to, the accounting for the allowance for
doubtful  accounts,  inventories,  assets  held  for  sale,  income  taxes  and  loss  contingencies.    Management  bases  its  estimates  on

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
                                                 
 
 
historical experience and on various other assumptions that are believed to be reasonable under the circumstances.  Actual results
could differ from these estimates under different assumptions or conditions.

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EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 We believe the following critical accounting policies, among others, may be impacted significantly by judgment, assumptions

and estimates used in the preparation of the financial statements:

   •          We recognize revenue in accordance with the relevant authoritative guidance.  Revenue is recognized at the point title and
risk  of  ownership  transfers  to  its  customers  which  is  upon  the  shippers  taking  possession  of  the  goods  because  i)  title  passes  in
accordance with the terms of the purchase orders and with our agreements with our customers, ii) any risk of loss is covered by the
customers’ insurance, iii) there is persuasive evidence of a sales arrangement, iv) the sales price is determinable and v) collection of
the resulting receivable is reasonably assured.  Thus, revenue is recognized at the point of shipment.

    •          Our allowance for doubtful accounts is maintained to provide for losses arising from customers’ inability to make required
payments.    If  there  is  deterioration  of  our  customers’  credit  worthiness  and/or  there  is  an  increase  in  the  length  of  time  that  the
receivables are past due greater than the historical assumptions used, additional allowances may be required.  For example, every
additional one percent of our accounts receivable that becomes uncollectible, would decrease our operating income by approximately
$124,000 for the year ended October 31, 2013.  The reserve for sales discounts represents the estimated discount that customers will
take upon payment.  The reserve for other allowances represents the estimated amount of returns, slotting fees and volume based
discounts estimated to be incurred by us from our customers.

   •          Inventories are stated at lower of cost (determined on a first-in, first-out basis) or market.  Based on our assumptions about
future demand and market conditions, inventories are subject to be written-down to market value.  If our assumptions about future
demand change and/or actual market conditions are less favorable than those projected, additional write-downs of inventories may
be required.  Each additional one percent of potential inventory writedown would have decreased operating income by approximately
$94,000 for the year ended October 31, 2013.

    •            In accordance with ASC 740 “Income Taxes” (“ASC 740”), management routinely evaluates the likelihood of the realization
of  its  income  tax  benefits  and  the  recognition  of  its  deferred  tax  assets.  In  evaluating  the  need  for  any  valuation  allowance,
management will assess whether it is more likely than not that some portion, or all, of the deferred tax asset may  not  be  realized.
Ultimately, the realization of deferred tax assets is dependent upon the generation of future taxable income during those periods in
which  temporary  differences  become  deductible  and/or  tax  credits  and  tax  loss  carry-forwards  can  be  utilized.  In  performing  its
analyses, management considers both positive and negative evidence including historical financial performance, previous earnings
patterns,  future  earnings  forecasts,  tax  planning  strategies,  economic  and  business  trends  and  the  potential  realization  of  net
operating loss carry-forwards within a reasonable timeframe. To this end, management considered (i) that the Company had taxable
income from 2011 through 2012 of approximately $6,700,000 million and anticipates generating a sufficient level of future profits in
order to realize the benefits of its deferred tax asset; (ii) tax planning strategies; and (iii) the adequacy of future income to realize the
benefits of its remaining recorded deferred tax assets. The Company believes that the continued growth of its business will produce
positive operating results.  Furthermore, the Company will be filing for a net operating loss carryback, which will immediately utilize
approximately  $2,500,000  of  its  net  operating  losses,  which  will  have  the  effect  of  realizing  approximately  $866,000  (through  its
anticipated  income  tax  refund)  of  its  deferred  tax  assets.    As  of  and  for  the  year  ended  October  31,  2013,  management  has  not
established any valuation allowance.

 •           A liability for “unrecognized tax benefits” is recorded for any tax benefits claimed in the Company’s tax filings that do not
meet these recognition and measurement standards. As of October 31, 2013 and October 31, 2012, no liability for unrecognized tax
benefits was required to be reported. The guidance also discusses the classification of related interest and penalties on income taxes.
The Company’s policy is to record interest and penalties on uncertain tax positions as a component of income tax expense. No
interest or penalties were recorded during the years ended October 31, 2013 and October 31, 2012.

    •          Our goodwill consists of the cost in excess of the fair market value of the acquired net assets of OPTCO, which has been
integrated into a structure that does not provide the basis for separate reporting units. Consequently, we are a single reporting unit for
goodwill  impairment  testing  purposes.  We  also  have  intangible  assets  consisting  of  our  customer  list  and  relationships  and
trademarks acquired from OPTCO. At October 31, 2013 our balance sheet reflected goodwill and intangible assets as set forth below:

Customer list and relationships, net
Trademarks
Goodwill

October 31,
2013

 $

123,750 
180,000 
440,000 

 $

743,750 

Goodwill  and  the  trademarks  which  are  deemed  to  have  indefinite  lives  are  subject  to  annual  impairment  tests.
Goodwill impairment tests require the comparison of the fair value and carrying value of reporting units. We assess

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the  potential  impairment  of  goodwill  and  intangible  assets  annually  and  on  an  interim  basis  whenever  events  or
changes in circumstances indicate that the carrying value may not be recoverable. Upon completion of such review, if
impairment is found to have occurred, a corresponding charge will be recorded. The value assigned to the customer
list and relationships is being amortized over a twenty year period.

Because the Company is a single reporting unit, the closing NASDAQ Capital Market price of our common stock as
of the acquisition date was used as a basis to measure the fair value of goodwill.  Goodwill and the intangible assets
will be tested annually at the end of each fiscal year to determine whether they have been impaired. Upon completion
of each annual review, there can be no assurance that a material charge will not be recorded. Impairment testing is
required more often than annually if an event or circumstance indicates that an impairment or decline in value may
have occurred.

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Year Ended October 31, 2013 (Fiscal Year 2013) Compared to the Year Ended October 31, 2012 (Fiscal Year 2012)

 Net Income (Loss).  We had a net loss of $1,480,235, or $0.23 per share basic and diluted, for the fiscal year ended October 31,
2013 compared to a net income of $2,485,677, or $0.39 per share basic and $0.37 diluted for the fiscal year ended October 31, 2012.
The  decrease  in  net  income  reflects  the  increased  realized  loss  and  decreased  unrealized  gains  on  hedging  activities  during  the
fiscal year.

Net Sales.  Net sales totaled $133,980,759 for the fiscal year ended October 31, 2013, a decrease of $39,675,456, or 22.8%,
from  $173,656,215  for  the  fiscal  year  ended  October  31,  2012.    The  decrease  in  net  sales  reflects  an  approximate  60%  lower
commodity price during the fiscal year which resulted in a decrease in the price per pound of coffee sold by us.

 Cost of Sales.  Cost of sales for the fiscal year ended October 31, 2013 was $128,011,678, or 95.5% of net sales, as compared to
$161,649,282, or 93.1%, of net sales for the fiscal year ended October 31, 2012.  Cost of sales consists primarily of the cost of green
coffee  and  packaging  materials  and  realized  and  unrealized  gains  or  losses  on  hedging  activity.    The  increase  in  cost  of  sales
primarily  reflects  our  lower  green  coffee  prices  offset  by  increased  realized  losses  and  decreased  unrealized  gains  on  hedging
activities.    Cost  of  sales  includes  purchases  of  approximately  $31.2  million  and  $31.9  million  in  fiscal  years  2013  and  2012,
respectively, from a related party.  

 Gross Profit.  Gross profit for the fiscal year ended October 31, 2013 was $5,969,081, a decrease of $6,037,852 from $12,006,933
for the fiscal year ended October 31, 2012.  Gross profit as a percentage of net sales decreased to 4.5% for the fiscal year ended
October 31, 2013 from 6.9% for the fiscal year ended October 31, 2012 due to net realized hedging losses and unrealized hedging
gains of $6,208,648 and $383,349, respectively, during fiscal 2013 as compared to net realized and unrealized hedging losses and
gains of $667,302 and $500,169, respectively, during fiscal 2012.

 Operating Expenses.  Total operating expenses decreased $85,359, or 1.1%, to $7,521,910 for the fiscal year ended October 31,
2013 from $7,607,269 for the fiscal year ended October 31, 2012.  Selling and administrative expenses increased $39,620, or 0.6%,
to  $6,939,819  for  the  year  ended  October  31,  2013  from  $6,900,199  for    the  year  ended  October  31,  2012.    Officers’  salary
decreased $124,979 or 17.7% to $582,091 for the year ended October 31, 2013 from $707,070 for the year ended October 31, 2012.

 Other Income (Expense).  Other expense for the fiscal year ended October 31, 2013 was $168,821, a decrease of $176,064 from
$344,885 for the fiscal year ended October 31, 2012.  The decrease in other expense was attributable to an increase in interest and
other  income  of  $10,177  and  a  decrease  in  our  loss  from  our  equity  investments  of  $62,288,  and  a  decrease  in  our  loss  from  MF
Global of $14,690, and a decrease in interest expense of $88,909.

 Income (Loss) Before Taxes and Non-controlling Interest in Subsidiary.  We had a loss of $1,721,650 before income taxes and
non-controlling interest in subsidiary for the fiscal year ended October 31, 2013 compared to income of $4,054,779 for the fiscal year
ended  October  31,  2012  resulting  in  a  decrease  of  $5,776,429  for  the  year  ended  October  31,  2013.  The  decrease  was  primarily
attributable to our decreased realized trading gains.

 Income Taxes.  Our (benefit) provision for income taxes for the fiscal year ended October 31, 2013 totaled $(393,767) compared to
a provision of $1,470,381 for the fiscal year ended October 31, 2012.  The change was attributable to a lower total income.

Liquidity and Capital Resources

 As of October 31, 2013, we had working capital of $19,420,202, which represented a $15,597 increase from our working capital of
$19,404,605  as  of  October  31,  2012,  and  total  stockholders’  equity  of  $21,750,065  which  decreased  by  $1,867,614  from  our  total
stockholders’ equity of $23,617,679 as of October 31, 2012.  Our working capital increased primarily due to an increase of $289,290
in prepaid green coffee, $937,554 in prepaid and refundable income taxes, $628,011 in deferred income tax asset and a decrease in
account  payable  and  accrued  expenses  of  $4,524,285,  and  a  decrease  in  due  to  broker  of  $383,349,  a  decrease  in  income  taxes
payable of $21,122, partially offset by a decrease of $3,532,914 in cash, $270,336 in accounts receivable, $1,930,563 in inventory,
$367,519 in prepaid expenses and other current assets, and an increase of $666,682 in our line of credit.  As of October 31, 2013,
the  outstanding  balance  on  our  line  of  credit  was  $1,229,182  compared  to  $562,500  as  of  October  31,  2012.    Total  stockholders’
equity decreased primarily due to our net loss and our dividends paid for fiscal year ended October 31, 2013.

On February 17, 2009, we entered into a financing agreement with Sterling National Bank (“Sterling”) for a $5,000,000 credit
facility.    The  credit  facility  is  a  revolving  $5,000,000  line  of  credit  and  we  can  draw  on  the  line  at  an  amount  up  to  85%  of  eligible
accounts  receivable  and  25%  of  eligible  inventory  consisting  of  green  coffee  beans  and  finished  coffee  not  to  exceed
$1,000,000.    Sterling  shall  have  the  right  from  time  to  time  to  adjust  the  foregoing  percentages  based  upon,  among  other  things,
dilution, its sole determination of the value or likelihood of collection of eligible accounts receivables owed to us and considerations
regarding inventory.  The credit facility is payable monthly in arrears on the average unpaid balance of the line of credit at an interest
rate equal to a per annum reference rate of 4.25% at October 31, 2013 and 2012.

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22

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On July 22, 2010, we had the credit facility increased to $7,000,000.  In addition, OPTCO was added as a co-borrower and
the inventory sublimit was raised from $1,000,000 to $2,000,000.  Subsequent to July 31, 2010, $1,800,000 of the credit facility was
allocated to OPTCO.

The  initial  term  of  the  credit  facility  was  for  three  years  and  expired  on  February  17,  2012.    The  initial  terms  of  the  credit
facility provided that the credit facility may be automatically extended for successive periods of one year each unless one party shall
have  provided  the  other  party  with  a  written  notice  of  termination  at  least  ninety  days  prior  to  the  expiration  of  the  then  current
term.  Prior to the expiration of the initial term, and effective as of February 12, 2012, the term was extended until February 17, 2014
and the interest rate was reduced to the Wall Street Journal Prime rate (which is currently 3.25%) plus one percent (1%). On May 10,
2013, the Credit Facility was extended until February 17, 2015. The credit facility is secured by all our tangible and intangible assets.

The  credit  facility  contains  covenants  that  place  annual  restrictions  on  our  operations,  including  covenants  relating  to  debt
restrictions,  capital  expenditures,  minimum  deposit  restrictions,  tangible  net  worth,  net  profit,  leverage,  employee  loan  restrictions,
distribution restrictions (common stock and preferred stock), dividend restrictions, and restrictions on intercompany transactions.  The
credit facility also requires that we maintain a minimum working capital at all times.  We were in compliance with all required financial
covenants at October 31, 2013 and 2012.

On February 3, 2011, we amended the credit facility regarding the creation of a sublimit within the revolving line of credit in
the  form  of  a  $300,000  term  loan  for  the  benefit  of  GCC.    We  provided  a  corporate  guarantee  to  Sterling  in  connection  with  the
amendment.

  For  the  fiscal  year  ended  October  31,  2013,  our  operating  activities  used  net  cash  of  $3,276,259  as  compared  to  the  fiscal  year
ended October 31, 2012 when operating activities provided net cash of $8,026,512.  The decreased cash flow from operations for the
fiscal year ended October 31, 2013 was primarily due to decreases in net income of $3,912,281, decreases in accounts receivable of
$3,118,117,  prepaid  green  coffee  of  $528,044,  prepaid  and  refundable  income  taxes  of  $1,257,763,  deferred  income  taxes  of
$705,500 and increases in account payable of $2,921,578, partially offset by increases in inventory of $261,789, prepaid expenses
and other current assets of $795,853.

      For  the  fiscal  year  ended  October  31,  2013,  our  investing  activities  used  net  cash  of  $535,960  as  compared  to  the  fiscal  year
October  31,  2012  when  net  cash  used  by  investing  activities  was  $2,669,899.    The  decrease  in  our  uses  of  cash  in  investing
activities was primarily due to our equity method investments of $2,100,000.

  For  the  fiscal  year  ended  October  31,  2013,  our  financing  activities  provided  net  cash  of  $279,305  compared  to  net  cash  used  in
financing activities of $2,032,365 for the fiscal year ended October 31, 2012.  The change in cash flow from financing activities for the
fiscal year ended October 31, 2013 was primarily due to our reduced borrowing and dividend payments.

 We expect to fund our operations, including paying our liabilities, funding capital expenditures and making required payments on our
debts, through October 31, 2014 with cash provided by operating activities and the use of our credit facility.  In addition, an increase
in eligible accounts receivable and inventory would permit us to make additional borrowings under our line of credit.

Off-Balance Sheet Arrangements

  We  do  not  have  any  off-balance  sheet  arrangements  that  have  or  are  reasonably  likely  to  have  a  current  or  future  effect  on  our
financial  condition,  changes  in  financial  condition,  revenues  or  expenses,  results  of  operations,  liquidity,  capital  expenditures  or
capital resources that is material to investors.

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ITEM 7A.                        QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

  Market  risks  relating  to  our  operations  result  primarily  from  changes  in  interest  rates  and  commodity  prices  as  further  described
below.

 Interest Rate Risks. We are subject to market risk from exposure to fluctuations in interest rates.  As of October 31, 2013, our debt
consisted  of  $1,229,182  of  variable  rate  debt  under  our  revolving  line  of  credit.    Our  line  of  credit  provides  for  a  maximum  of
$7,000,000 and is payable monthly in arrears on the average unpaid balance of the line of credit at an interest rate equal to a per
annum reference rate (currently 3.25%) plus 1%.  This loan is secured by all tangible and intangible assets of the Company.

Commodity  Price  Risks.   The  supply  and  price  of  coffee  beans  are  subject  to  volatility  and  are  influenced  by  numerous  factors
which are beyond our control.  We have used, and continue to use, short-term coffee futures and options contracts for the purpose of
hedging  the  effects  of  changing  green  coffee  prices  as  further  explained  in  Note  2  of  the  notes  to  financial  statements  in  this
report.  In addition, we acquire futures contracts with longer terms, generally three to four months, for the purpose of guaranteeing an
adequate supply of green coffee.  Realized and unrealized gains or losses on options and futures contracts are reflected in our cost
of sales.  Gains on options and futures contracts reduce our cost of sales and losses on options and futures contracts increase our
cost  of  sales.    The  use  of  these  derivative  financial  instruments  has  generally  enabled  us  to  mitigate  the  effect  of  changing
prices.    We  believe  that,  in  normal  economic  times,  our  hedging  policies  remain  a  vital  element  to  our  business  model  not  only  in
controlling  our  cost  of  sales,  but  also  giving  us  the  flexibility  to  obtain  the  inventory  necessary  to  continue  to  grow  our  sales  while
trying to minimize margin compression during a time of historically high coffee prices.  However, no strategy can entirely eliminate
pricing risks and we generally remain exposed to increases in losses on our futures contracts when prices decline significantly in a
short period of time, and we would generally remain exposed to supply risk in the event of non-performance by the counterparties to
any  futures  contracts.    Although  we  have  had  net  gains  on  options  and  futures  contracts  in  the  past,  we  have  incurred  losses  on
options and futures contracts during some reporting periods.  In these cases, our cost of sales has increased, resulting in a decrease
in our profitability or increase losses. Such losses have and could in the future materially increase our cost of sales and materially
decrease our profitability or increase losses and adversely affect our stock price.  See “Item 1A – Risk Factors – If our hedging policy
is not effective, we may not be able to control our coffee costs, we may be forced to pay greater than market value for green coffee
and our profitability may be reduced.”

 As of October 31, 2013, we held 149 future contracts for the purchase of 5,587,500 pounds of coffee at a weighted average price of
$1.19 per pound compared to 319 future contracts for the purchase of 11,962,500 pounds of coffee at a weighted average price of
$1.66 per pound for the fiscal year ended October 31, 2012.  The fair market value of coffee applicable to such contracts was $1.08
and $1.55 per pound, respectively.  We also held 120 options covering an aggregate of 4,500,000 pounds of green coffee beans at
$1.10 per pound.  The fair market value of these options was $244,800 at October 31, 2013.  We did not hold any options at October
31, 2012.

ITEM 8.                        FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

 See pages F-1 through F-31 following the Exhibit Index of this Annual Report on Form 10-K.

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ITEM 9.                        CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL
DISCLOSURE

On  April  12,  2013,  Coffee  Holding  Co.,  Inc.  (“Coffee  Holding”  or  the  “Company”)  engaged  Marcum  LLP  (“Marcum”)  as  the
Company’s  new  independent  registered  public  accounting  firm  for  the  fiscal  year  ending  October  31,  2013.  The  engagement  of
Marcum by the Company was approved by the Audit Committee of the Company’s Board of Directors.

On  April  12,  2013,  following  Coffee  Holding’s  engagement  of  Marcum,  the  Company  dismissed  its  former  accounting  firm
ParenteBeard LLC (“ParenteBeard”).  The reports of ParenteBeard on the Company's consolidated financial statements for the fiscal
years  ended  October  31,  2011  and  October  31,  2012  did  not  contain  an  adverse  opinion  or  a  disclaimer  of  opinion  and  were  not
qualified  or  modified  as  to  uncertainty,  audit  scope  or  accounting  principles.  During  the  fiscal  years  ended  October  31,  2011  and
October  31,  2012  and  periods  subsequent  through  dismissal,  there  were  no  disagreements  with  ParenteBeard  on  any  matter  of
accounting  principles  or  practices,  financial  statement  disclosure,  or  auditing  scope  or  procedure,  which  disagreements,  if  not
resolved  to  ParenteBeard’s  satisfaction,  would  have  caused  ParenteBeard  to  make  reference  to  the  subject  matter  of  the
disagreement  in  connection  with  its  report.  During  the  fiscal  years  ended  October  31,  2011  and  October  31,  2012  and  periods
subsequent through dismissal, there were no “reportable events” as that term is described in Item 304(a)(1)(v) of Regulation S-K.

During  the  fiscal  years  ended  October  31,  2012  and  2011  and  through  the  date  of  the  Audit  Committee's  decision,  the
Company  nor  anyone  on  its  behalf,  consulted  Marcum  regarding  either  (i)  the  application  of  accounting  principles  to  a  specified
transaction,  either  completed  or  proposed,  or  the  type  of  audit  opinion  that  might  be  rendered  with  respect  to  the  consolidated
financial statements of the Company, in any case where a written report or oral advice was provided to the Company by Marcum that
Marcum  concluded  was  an  important  factor  considered  by  the  Company  in  reaching  a  decision  as  to  any  accounting,  auditing  or
financial  reporting  issue;  or  (ii)  any  matter  that  was  the  subject  of  a  “disagreement”  (as  that  term  is  used  in  Item  304(a)(1)(iv)  of
Regulation S-K and the related instructions) or a “reportable event” (as that term is defined in Item 304(a)(1)(v) of Regulation S-K).

ITEM 9A.                      CONTROLS AND PROCEDURES

  Evaluation  of  Disclosure  Controls  and  Procedures.  Management,  which  includes  our  President,  Chief  Executive  Officer  and
Chief Financial Officer, has evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) and
15d-15(e)  of  the  Securities  Exchange  Act  of  1934,  as  amended  (the  “Exchange  Act”))  as  of  the  end  of  the  period  covered  by  this
report.  Based upon that evaluation, our President, Chief Executive Officer and Chief Financial Officer concluded that the disclosure
controls and procedures were effective to ensure that information required to be disclosed in the reports that we file and submit under
the  Exchange  Act  is  (i)  recorded,  processed,  summarized  and  reported  as  and  when  required  and  (ii)  accumulated  and
communicated,  as  is  appropriate,  to  our  management,  including  its  principal  executive  officer  and  financial  officer  to  allow  timely
decisions regarding disclosure.

 Management Report on Internal Control Over Financial Reporting.  Management is responsible for establishing and maintaining
adequate internal control over financial reporting. Our internal control system is a process designed to provide reasonable assurance
to our management and Board of Directors regarding the preparation and fair presentation of published financial statements.

  Our  internal  control  over  financial  reporting  includes  policies  and  procedures  that  pertain  to  the  maintenance  of  records  that,  in
reasonable  detail,  accurately  and  fairly  reflect  transactions  and  dispositions  of  assets,  provide  reasonable  assurances  that
transactions  are  recorded  as  necessary  to  permit  preparation  of  financial  statements  in  accordance  with  accounting  principles
generally  accepted  in  the  United  States  of  America,  and  that  receipts  and  expenditures  are  being  made  only  in  accordance  with
authorizations of our management and the directors, and provide reasonable assurance regarding prevention or timely detection of
unauthorized acquisition, use or disposition of our assets that could have a material effect on our financial statements.

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  Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.  Also,
projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because
of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

 Our management assessed the effectiveness of its internal control over financial reporting as of October 31, 2013.  In making this
assessment, management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission in
Internal Control-Integrated Framework.  Based on our assessment management believes that, as of October 31, 2013, our internal
control over financial reporting was effective based on those criteria.

   There have been no changes in our internal control over financial reporting identified in connection with the evaluation that occurred
during  our  last  fiscal  quarter  that  has  materially  affected,  or  that  is  reasonably  likely  to  materially  affect,  our  internal  control  over
financial reporting.

 Attestation Report of the Registered Public Accounting Firm.

This  annual  report  does  not  include  an  attestation  report  of  our  registered  public  accounting  firm  regarding  internal  control  over
financial reporting. Management’s report was not subject to attestation by our registered public accounting firm pursuant to section
989G of the Dodd-Frank Wall Street Reform and Consumer Protection Act that permits us to provide only management’s report in
this annual report.

ITEM 9B.                      OTHER INFORMATION

 None.

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 ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

PART III

Information required by this item is incorporated by reference to our Proxy Statement for the 2014 Annual Meeting of Stockholders.

ITEM 11.  EXECUTIVE COMPENSATION

Information required by this item is incorporated by reference to our Proxy Statement for the 2014 Annual Meeting of Stockholders.

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER
MATTERS

Information required by this item is incorporated by reference to our Proxy Statement for the 2014 Annual Meeting of Stockholders.

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

Information required by this item is incorporated by reference to our Proxy Statement for the 2014 Annual Meeting of Stockholders.

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES

Information required by this item is incorporated by reference to our Proxy Statement for the 2014 Annual Meeting of Stockholders.

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ITEM 15.                        EXHIBITS, FINANCIAL STATEMENT SCHEDULES

PART IV

(a)           List of Documents filed as part of this Report

(1)           Financial Statements

 The financial statements and related notes, together with the report of Marcum LLP appear at pages F-1 through F-31 following the
Exhibit List as required by Part II, Item 8 “Financial Statements and Supplementary Data” of this Form 10-K.

(2)           Financial Statement Schedules

 None.

(3)           List of Exhibits

 (a)           Exhibits

We have filed with this report or incorporated by reference herein certain exhibits as specified below pursuant to Rule 12b-32 under
the Exchange Act. See Exhibit Index following the signature page to this report for a complete list of documents filed with this report.

Exhibit No. 
2.1

Description
  Agreement  and  Plan  of  Merger,  dated  October  31,  1997,  by  and  among  Transpacific  International  Group  Corp.  and
Coffee  Holding  Co.,  Inc.  (incorporated  herein  by  reference  to  Exhibit  2  to  Post-Effective  Amendment  No.  1  to  the
Company’s Registration Statement on Form SB-2 filed on November 10, 1997 (File No. 333-00588-NY)).

2.2

3.1

  Asset Purchase Agreement, dated February 4, 2004, by and between Coffee Holding Co., Inc. and Premier Roasters
LLC (incorporated herein by reference to Exhibit 2.1 to the Company’s Current Report on Form 8-K filed on February 20,
2004 (File No. 333-00588-NY)).

  Amended and Restated Articles of Incorporation of the Company (incorporated herein by reference to Exhibit 3.1 to the
Company’s Registration Statement on Form 8-A the “2005 Registration Statement” filed on May 2, 2005 (File No. 001-
32491)).

3.2

  ByLaws of the Company (incorporated herein by reference to Exhibit 3.2 to the 2005 Registration Statement (File No.

001-32491)).

4.1

  Form of Stock Certificate of the Company (incorporated herein by reference to the Company’s Registration Statement

on Form SB-2 filed on June 24, 2004 (Registration No. 333-116838)).

10.1

10.2

10.3

10.4

10.5

  Loan  and  Security  Agreement,  dated  February  17,  2009,  by  and  between  Sterling  National  Bank  and  Coffee  Holding
Co.,  Inc.  (incorporated  herein  by  reference  to  Exhibit  10.21  to  the  Company’s  Current  Report  on  Form  8-K  filed  on
February 23, 2009 (File No. 001-32491)).

  Lease,  dated  February  4,  2004,  by  and  between  Coffee  Holding  Co.,  Inc.  and  the  City  of  La  Junta,  Colorado
(incorporated  herein  by  reference  to  Exhibit  10.12  to  Amendment  No.  1  to  the  Company’s  Registration  Statement  on
Form SB-2/A filed on August 12, 2004 (Registration No. 333-116838)).

  Trademark License Agreement, dated February 4, 2004, between Del Monte Corporation and Coffee Holding Co., Inc.
(incorporated herein by reference to Exhibit 10.13 to the Company’s Quarterly Report on Form 10-QSB/A for the quarter
ended  April  30,  2004  filed  on  August  26,  2004  (File  No.  333-00588-NY))  as  amended  by  that  First  Amendment  to
Trademark License Agreement, dated January 4, 2013.

  First Amendment to Trademark License Agreement, dated January 4, 2013, by and between Del Monte Corporation and
Coffee Holding Co., Inc. Certain portions of Exhibit 10.4 are omitted based upon approval of the Company’s request for
confidential  treatment  through  January  28,  2023.    The  omitted  portions  were  filed  separately  with  the  SEC  on  a
confidential basis.

  Amended  and  Restated  Employment  Agreement,  dated  April  11,  2008,  by  and  between  Coffee  Holding  Co.,  Inc.  and
Andrew Gordon (incorporated herein by reference to Exhibit 10.14 of the Company’s Current Report on Form 8-K filed
on April 16, 2008 (File No. 001-32491)).

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
10.6

  Amended  and  Restated  Employment  Agreement,  dated  April  11,  2008,  by  and  between  Coffee  Holding  Co.,  Inc.  and
David Gordon (incorporated herein by reference to Exhibit 10.15 of the Company’s Current Report on Form 8-K filed on
April 16, 2008 (File No. 001-32491)).

10.7

  Coffee Holding Co., Inc. Non-Qualified Deferred Compensation Plan (incorporated herein by reference to Exhibit 10.19

of the Company’s Quarterly Report on Form 10-QSB filed on June 14, 2005 (File No. 001-32491)).

10.8

  Contract of Sale, dated April 14, 2009, by and between Coffee Holding Co., Inc. and 4401 1st Ave LLC (incorporated
herein by reference to Exhibit 10.7 to the Company's Annual Report on Form 10-K filed on January 28, 2010 (File No.
001-32491)).

 10.9

  Loan Modification Agreement, dated as of July 22, 2010, by and between Sterling National Bank and Coffee Holding

Co., (incorporated herein by reference to Exhibit 10.2 to the Company's Quarterly Report on Form 10-Q filed on
September 14, 2010 (File No. 001-32491)). 

10.10

  First Amendment to Loan and Security Agreement between Coffee Holding Co., Inc. and Sterling National Bank, dated
July 23, 2010 (incorporated herein by reference to Exhibit 10.3 to the Company’s Annual Report on Form 10-K filed on
January 31, 2011 (File No. 001-32491)).

28

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
   
 
 
   
 
   
 
   
 
   
 
 
 
 
10.11

  Loan Modification Agreement, dated as of May 10, 2013, by and between Sterling National Bank and Coffee Holding

Co., Inc.*

10.12

10.13

  Placement Agency Agreement, dated as of September 27, 2011, by and among the Company, the selling stockholders
named therein, Roth Capital Partners, LLC and Maxim Group, LLC (incorporated herein by reference to Exhibit 10.1 to
the Company’s Report on Form 8-K filed on September 27, 2011 (File No. 001-32491)).

  Subscription  Agreement,  dated  as  of  September  27,  2011,  by  and  between  the  Company,  the  selling  stockholders
named therein and each of the purchasers identified on the signature pages thereto (incorporated herein by reference
to Exhibit 10.2 to the Company’s Current Report on form 8-K filed on September 27, 2011 (File No. 001-32491)).

10.14

  2013 Equity Compensation Plan (incorporated by reference to Annex A of the Company’s Definitive Proxy Statement

filed on February 28, 2013 (File No. 13653320)).

11.1

  Calculation of Earnings Per Share.

21.1

  List of Significant Subsidiaries*

23.1

  Consent of Marcum LLP*

23.2

  Consent of ParenteBeard LLC*

31.1

  Principal Executive Officer and Principal Financial Officer’s Certification pursuant to Section 302 of the Sarbanes-Oxley

Act of 2002.*

32.1

  Principal  Executive  Officer  and  Principal  Financial  Officer’s  Certification  furnished  pursuant  to  Section  302  of  the

Sarbanes-Oxley Act of 2002.*

__________
*  Filed herewith

29

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 In accordance with Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant caused this report to be signed on its
behalf by the undersigned, thereunto duly authorized on January 24, 2014.

SIGNATURES

COFFEE HOLDING CO., INC.

By: /s/ Andrew Gordon

Andrew Gordon
President, Chief Executive Officer

 In accordance with the Exchange Act, this report has been signed below by the following persons on behalf of the registrant and in
the capacities and on the dates indicated.

Name

Title

Date

/s/ Andrew Gordon 
Andrew Gordon

/s/ David Gordon
David Gordon

/s/ Gerard DeCapua  
Gerard DeCapua

/s/ Daniel Dwyer 
Daniel Dwyer

/s/ Barry Knepper
Barry Knepper

/s/ John Rotelli     
John Rotelli

/s/ Robert M. Williams
Robert M. Williams

  President, Chief Executive Officer, Chief Financial Officer,

January 24, 2014

Treasurer and Director (principal executive officer and
principal financial and accounting officer)

  Executive Vice President – Operations, Secretary and

January 24, 2014

Director

  Director

  Director

  Director

  Director

  Director

30

January 24, 2014

January 24, 2014

January 24, 2014

January 24, 2014

January 24, 2014

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
   
   
   
   
 
 
   
   
   
   
 
 
   
   
   
   
 
 
   
   
   
   
 
 
   
   
   
   
 
 
   
   
   
   
 
 
   
   
   
   
 
 
 
 
EXHIBIT INDEX

Exhibit No. 
2.1

Description
  Agreement  and  Plan  of  Merger,  dated  October  31,  1997,  by  and  among  Transpacific  International  Group  Corp.  and
Coffee  Holding  Co.,  Inc.  (incorporated  herein  by  reference  to  Exhibit  2  to  Post-Effective  Amendment  No.  1  to  the
Company’s Registration Statement on Form SB-2 filed on November 10, 1997 (File No. 333-00588-NY)).

2.2

3.1

  Asset Purchase Agreement, dated February 4, 2004, by and between Coffee Holding Co., Inc. and Premier Roasters
LLC (incorporated herein by reference to Exhibit 2.1 to the Company’s Current Report on Form 8-K filed on February 20,
2004 (File No. 333-00588-NY)).

  Amended and Restated Articles of Incorporation of the Company (incorporated herein by reference to Exhibit 3.1 to the
Company’s Registration Statement on Form 8-A the “2005 Registration Statement” filed on May 2, 2005 (File No. 001-
32491)).

3.2

  ByLaws of the Company (incorporated herein by reference to Exhibit 3.2 to the 2005 Registration Statement (File No.

001-32491)).

4.1

  Form of Stock Certificate of the Company (incorporated herein by reference to the Company’s Registration Statement

on Form SB-2 filed on June 24, 2004 (Registration No. 333-116838)).

10.1

10.2

10.3

10.4

10.5

10.6

  Loan  and  Security  Agreement,  dated  February  17,  2009,  by  and  between  Sterling  National  Bank  and  Coffee  Holding
Co.,  Inc.  (incorporated  herein  by  reference  to  Exhibit  10.21  to  the  Company’s  Current  Report  on  Form  8-K  filed  on
February 23, 2009 (File No. 001-32491)).

  Lease,  dated  February  4,  2004,  by  and  between  Coffee  Holding  Co.,  Inc.  and  the  City  of  La  Junta,  Colorado
(incorporated  herein  by  reference  to  Exhibit  10.12  to  Amendment  No.  1  to  the  Company’s  Registration  Statement  on
Form SB-2/A filed on August 12, 2004 (Registration No. 333-116838)).

  Trademark License Agreement, dated February 4, 2004, between Del Monte Corporation and Coffee Holding Co., Inc.
(incorporated herein by reference to Exhibit 10.13 to the Company’s Quarterly Report on Form 10-QSB/A for the quarter
ended  April  30,  2004  filed  on  August  26,  2004  (File  No.  333-00588-NY))  as  amended  by  that  First  Amendment  to
Trademark License Agreement, dated January 4, 2013.

  First Amendment to Trademark License Agreement, dated January 4, 2013, by and between Del Monte Corporation and
Coffee Holding Co., Inc. Certain portions of Exhibit 10.4 are omitted based upon approval of the Company’s request for
confidential  treatment  through  January  28,  2023.    The  omitted  portions  were  filed  separately  with  the  SEC  on  a
confidential basis.

  Amended  and  Restated  Employment  Agreement,  dated  April  11,  2008,  by  and  between  Coffee  Holding  Co.,  Inc.  and
Andrew Gordon (incorporated herein by reference to Exhibit 10.14 of the Company’s Current Report on Form 8-K filed
on April 16, 2008 (File No. 001-32491)).

  Amended  and  Restated  Employment  Agreement,  dated  April  11,  2008,  by  and  between  Coffee  Holding  Co.,  Inc.  and
David Gordon (incorporated herein by reference to Exhibit 10.15 of the Company’s Current Report on Form 8-K filed on
April 16, 2008 (File No. 001-32491)).

10.7

  Coffee Holding Co., Inc. Non-Qualified Deferred Compensation Plan (incorporated herein by reference to Exhibit 10.9

of the Company’s Quarterly Report on Form 10-QSB filed on June 14, 2005 (File No. 001-32491)).

10.8

  Contract of Sale, dated April 14, 2009, by and between Coffee Holding Co., Inc. and 4401 1st Ave LLC (incorporated
herein by reference to Exhibit 10.7 to the Company's Annual Report on Form 10-K filed on January 28, 2010 (File No.
001-32491)).

 10.9

  Loan Modification Agreement, dated as of July 22, 2010, by and between Sterling National Bank and Coffee Holding

Co., (incorporated herein by reference to Exhibit 10.2 to the Company's Quarterly Report on Form 10-Q filed on
September 14, 2010 (File No. 001-32491)). 

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
   
 
   
 
   
 
   
10.10

  First Amendment to Loan and Security Agreement between Coffee Holding Co., Inc. and Sterling National Bank, dated
July 23, 2010 (incorporated herein by reference to Exhibit 10.3 to the Company’s Annual Report on Form 10-K filed on
January 31, 2011 (File No. 001-32491)).

10.11

  Loan Modification Agreement, dated as of May 10, 2013, by and between Sterling National Bank and Coffee Holding

Co., Inc.*

31

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
   
 
 
 
10.12

10.13

  Placement Agency Agreement, dated as of September 27, 2011, by and among the Company, the selling stockholders
named therein, Roth Capital Partners, LLC and Maxim Group, LLC (incorporated herein by reference to Exhibit 10.1 to
the Company’s Report on Form 8-K filed on September 27, 2011 (File No. 001-32491)).

  Subscription  Agreement,  dated  as  of  September  27,  2011,  by  and  between  the  Company,  the  selling  stockholders
named therein and each of the purchasers identified on the signature pages thereto (incorporated herein by reference
to Exhibit 10.2 to the Company’s Current Report on form 8-K filed on September 27, 2011 (File No. 001-32491)).

10.14

  2013 Equity Compensation Plan (incorporated by reference to Annex A of the Company’s Definitive Proxy Statement

filed on February 28, 2013 (File No. 13653320)).

11.1

  Calculation of Earnings Per Share.

21.1

  List of Significant Subsidiaries*

23.1

  Consent of Marcum LLP*

23.2

  Consent of ParenteBeard LLC*

31.1

  Principal Executive Officer and Principal Financial Officer’s Certification pursuant to Section 302 of the Sarbanes-Oxley

Act of 2002.*

32.1

  Principal  Executive  Officer  and  Principal  Financial  Officer’s  Certification  furnished  pursuant  to  Section  302  of  the

Sarbanes-Oxley Act of 2002.*

____________
*  Filed herewith

32

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARY
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

FINANCIAL STATEMENTS:

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRMS

CONSOLIDATED BALANCE SHEETS AS OF OCTOBER 31, 2013 AND 2012

CONSOLIDATED STATEMENTS OF OPERATIONS - YEARS ENDED OCTOBER 31, 2013 AND 2012

CONSOLIDATED STATEMENT OF CHANGES IN STOCKHOLDERS’ EQUITY - YEARS ENDED OCTOBER 31,
2013 AND 2012

CONSOLIDATED STATEMENTS OF CASH FLOWS - YEARS ENDED OCTOBER 31, 2013 AND 2012

 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

PAGE

F-2 

F-4 

F-5 

F-6 

F-7 

F-9 

F-1

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
 
   
 
   
 
   
  
   
 
   
  
   
 
   
  
   
 
   
  
   
 
   
  
   
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Audit Committee of the

Board of Directors and Shareholders

of Coffee Holding Co., Inc. and Subsidiaries

We have audited the accompanying consolidated balance sheet of Coffee Holding Co., Inc. and Subsidiaries (the “Company”) as of
October 31, 2013, and the related consolidated statements of operation, stockholders’ equity and cash flows for the year then ended.
These  consolidated  financial  statements  are  the  responsibility  of  the  Company’s  management.  Our  responsibility  is  to  express  an
opinion on these consolidated financial statements based on our audit.

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those
standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free
of material misstatements. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over
financial  reporting.  Our  audit  included  consideration  of  internal  control  over  financial  reporting  as  a  basis  for  designing  audit
procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the
Company’s internal control over financial reporting. Accordingly, we express no such opinion. An audit also includes examining, on a
test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and
significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our
audit provides a reasonable basis for our opinion.

In  our  opinion,  the  consolidated  financial  statements  referred  to  above  present  fairly,  in  all  material  respects,  the  consolidated
financial position of Coffee Holding Co., Inc. and Subsidiaries as of October 31, 2013, and the consolidated results of its operation
and  its  cash  flows  for  the  year  then  ended  in  conformity  with  accounting  principles  generally  accepted  in  the  United  States  of
America.

/s/ Marcum LLP 
Marcum LLP

New York, New York

January 24, 2014

F-2

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
Report of Independent Registered Public Accounting Firm

Board of Directors
Coffee Holding Co., Inc. and Subsidiaries

We have audited the accompanying consolidated balance sheet of the Coffee Holding Co., Inc. and Subsidiaries (the "Company”) as
of October 31, 2012 and the related consolidated statements of operations, changes in stockholders’ equity and cash flows for the
year then ended.  These consolidated financial statements are the responsibility of the Company’s management.  Our responsibility is
to express an opinion on these consolidated financial statements based on our audit.

We  conducted  our  audit  in  accordance  with  the  standards  of  the  Public  Accounting  Oversight  Board  (United  States).    Those
standards  require  that  we  plan  and  perform  the  audit  to  obtain  reasonable  assurance  about  whether  the  consolidated  financial
statements are free of material misstatement.  The Company is not required to have, nor were we engaged to perform, an audit of its
internal  control  over  financial  reporting.    Our  audit  included  consideration  of  internal  control  over  financial  reporting  as  a  basis  for
designing  audit  procedures  that  are  appropriate  in  the  circumstances,  but  not  for  the  purpose  of  expressing  an  opinion  on  the
effectiveness  of  the  Company’s  internal  control  over  financial  reporting.    Accordingly,  we  express  no  such  opinion.    An  audit  also
includes  examining,  on  a  test  basis,  evidence  supporting  the  amounts  and  disclosures  in  the  consolidated  financial  statements,
assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial
statement presentation.  We believe that our audit provides a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of
Coffee Holding Co., Inc. and Subsidiaries as of October 31, 2012 and the results of its operations and its cash flows for the year then
ended, in conformity with accounting principles generally accepted in the United States of America.

/s/ ParenteBeard LLC

Clark, New Jersey
January 28, 2013

F-3

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS
OCTOBER 31, 2013 AND 2012

CURRENT ASSETS:

Cash
Accounts receivable, net of allowances of $144,000 and $213,674 for 2013 and 2012,

- ASSETS -

respectively

Inventories
Prepaid green coffee
Prepaid expenses and other current assets
Prepaid and refundable income taxes
Deferred income tax asset

TOTAL CURRENT ASSETS

Machinery and equipment, at cost, net of accumulated depreciation of $3,130,902 and  $2,631,468

for 2013 and 2012, respectively

Customer list and relationships, net of accumulated amortization of $26,250 and $18,750 for 2013
and 2012, respectively
Trademarks
Goodwill
Equity method  investments
Deposits and other assets
               TOTAL ASSETS

- LIABILITIES AND STOCKHOLDERS’ EQUITY -

CURRENT LIABILITIES:

Accounts payable and accrued expenses
Line of credit
Due to broker
Income taxes payable

TOTAL CURRENT LIABILITIES

Deferred income tax liabilities
Deferred rent payable
Deferred compensation payable
TOTAL LIABILITIES
STOCKHOLDERS’ EQUITY:

Coffee Holding Co., Inc. stockholders’ equity:
   Preferred stock, par value $.001 per share; 10,000,000 shares authorized; none issued
  Common stock, par value $.001 per share; 30,000,000 shares authorized, 6,456,316 shares

issued; 6,372,309 shares outstanding for 2013 and 2012

  Additional paid-in capital
  Contingent consideration
  Retained earnings
  Less: Treasury stock, 84,007 common shares, at cost for 2013 and 2012

  Total Coffee Holding Co., Inc. Stockholders’ Equity

Noncontrolling interest
  TOTAL EQUITY

TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY

See Notes to Consolidated Financial Statements

F-4

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

2013

2012

 $

4,035,669 

 $ 7,568,583 

   12,362,792 
9,373,018 
439,290 
336,494 
1,000,317 
1,330,666 
   28,878,246 

   12,633,128 
   11,303,581 
150,000 
704,013 
62,763 
702,655 
   33,124,723 

2,060,350 

1,791,754 

123,750 
180,000 
440,000 
98,178 
618,498 
 $ 32,399,022 

131,250 
180,000 
440,000 
1,931,931 
648,094 
 $ 38,247,752 

 $

7,244,822 
1,229,182 
984,040 
- 
9,458,044 

 $ 11,769,107 
562,500 
1,367,389 
21,122 
   13,720,118 

145,666 
195,452 
515,498 
   10,314,660 

32,655 
166,668 
528,687 
   14,448,128 

- 

- 

6,456     

6,111,633     
(272,133)    

6,456 
    15,904,109      15,904,109 
- 
- 
7,979,247 
(272,133)
    21,750,065      23,617,679 
181,945 
    22,084,362      23,799,624 
  $ 32,399,022    $ 38,247,752 

334,297     

 
 
 
 
 
 
   
 
 
   
     
 
 
   
     
 
  
  
  
  
  
  
  
  
  
 
   
      
  
  
  
  
  
  
  
  
  
  
  
  
  
 
   
      
  
 
   
      
  
  
  
  
  
  
  
  
 
   
      
  
  
  
  
  
  
  
   
      
  
   
      
  
  
  
   
  
  
   
   
   
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS
FISCAL YEARS ENDED OCTOBER 31, 2013 AND 2012

NET SALES

2013

2012

  $133,980,759    $173,656,215 

COST OF SALES (which include purchases of approximately $31.2 million and $31.9 million in fiscal
years 2013 and 2012, respectively, from a related party)

    128,011,678      161,649,282 

GROSS PROFIT

OPERATING EXPENSES:

Selling and administrative
Officers’ salaries

               TOTAL
(LOSS) INCOME FROM OPERATIONS
OTHER INCOME (EXPENSE):

Interest income
Other income and losses
Loss from equity method investments
Interest expense

               TOTAL

(LOSS) INCOME BEFORE PROVISION FOR INCOME TAXES AND
NON-CONTROLLING INTEREST IN SUBSIDIARY

(Benefit) provision for income taxes

NET (LOSS) INCOME BEFORE NON-CONTROLLING INTEREST IN SUBSIDIARY

Less: Net income attributable to the non-controlling interest in subsidiary

5,969,081      12,006,933 

6,939,819     
582,091     
7,521,910     
(1,552,829)    

6,900,199 
707,070 
7,607,269 
4,399,664 

43,144     

(105,781)    
(106,184)    
(168,821)    

32,967 
(14,690)
(168,069)
(195,093)
(344,885)

(1,721,650)    

4,054,779 

(393,767)    

1,470,381 

(1,327,883)    
(152,352)    

2,584,398 
(98,721)

NET (LOSS) INCOME ATTRIBUTABLE TO COFFEE HOLDING CO., INC.

  $ (1,480,235)   $

2,485,677 

Basic (loss) earnings per share

Diluted (loss) earnings per share

Dividends declared per share

Weighted average common shares outstanding:

Basic

Diluted

  $

  $

  $

(.23)   $

(.23)   $

.06    $

.39 

.37 

.12 

6,372,309     

6,372,309 

6,372,309     

6,639,309 

See Notes to Consolidated Financial Statements

F-5

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
 
   
      
  
 
   
      
  
   
 
   
      
  
   
      
  
   
   
   
   
   
      
  
   
   
  
  
   
   
   
 
   
      
  
   
      
  
   
 
   
      
  
   
 
   
      
  
   
   
 
   
      
  
 
   
      
  
 
   
      
  
 
   
      
  
 
   
      
  
 
   
      
  
   
      
  
   
   
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENT OF CHANGES IN STOCKHOLDERS’ EQUITY
FISCAL YEARS ENDED OCTOBER 31, 2013 AND 2012

Common Stock

$.001 Par Value

Treasury Stock

Additional 
Paid-in
Capital

Retained 
Earnings    

Contingent
Consideration   

Non-
Controlling
Interest

Total

  Number of      
Shares

    Amount    

    Number of      
Shares

    Amount

   6,372,309   $

6,456    

84,007   $ (272,133)  $15,884,609   $ 6,268,326   $

19,500    $ 83,224   $21,989,982 

19,500     

(19,500)    

- 

(774,756)    

(774,756)

      2,485,677     

      2,485,677 

-    

-    

-    

-    

-    

-    

-    

98,721    

98,721 

Balance,
10/31/11

OPTCO

Dividend

Net income    

Non-
Controlling    
Interest

Balance,
10/31/12

   6,372,309   $

6,456    

84,007   $ (272,133)  $15,904,109   $ 7,979,247    $

-    $ 181,945   $23,799,624 

Dividend

Net loss

Non-
Controlling    
Interest

(387,379)    

(387,379)

      (1,480,235)    

      (1,480,235)

-    

-    

-    

-    

-    

-    

-     152,352    

152,352 

Balance,
10/31/13

   6,372,309   $

6,456    

84,007   $ (272,133)  $15,904,109   $ 6,111,633    $

     $ 334,297   $22,084,362 

See Notes to Consolidated Financial Statements

F-6

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
                      
 
 
   
   
   
   
 
 
 
     
     
     
     
     
     
     
 
 
     
     
     
     
     
 
 
 
     
     
     
     
     
 
 
   
     
     
     
     
     
     
     
     
 
 
   
     
     
     
     
     
     
     
     
 
 
   
      
      
      
      
      
      
      
      
  
   
      
      
      
     
     
     
 
   
      
      
      
      
      
      
      
      
  
   
      
      
      
      
     
      
     
 
   
      
      
      
      
      
      
      
      
  
      
      
      
      
      
 
   
      
      
      
      
      
      
      
      
  
      
      
      
      
      
      
      
      
  
  
 
   
      
      
      
      
      
      
      
      
  
 
   
      
      
      
      
      
      
      
      
  
 
   
      
      
      
      
      
      
      
      
  
 
   
      
      
      
      
      
      
      
      
  
   
      
      
      
      
     
      
     
 
   
      
      
      
      
      
      
      
      
  
   
      
      
      
      
      
 
   
      
      
      
      
      
      
      
      
  
      
      
      
      
      
      
      
      
  
  
 
   
      
      
      
      
      
      
      
      
  
 
   
      
      
      
      
      
      
      
      
  
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
FISCAL YEARS ENDED OCTOBER 31, 2013 AND 2012

OPERATING ACTIVITIES:
Net (loss) income
Adjustments to reconcile net (loss) income to net cash (used in) provided by operating

2013

2012

  $ (1,327,883)   $

2,584,398 

506,934     
(383,349)    
105,781     
28,784     
(515,000)    

270,336     
2,434,063     
367,519     
(289,290)    
(937,554)    
(3,531,885)    
16,407     
(21,122)   
(3,276,259)    

447,404 
(500,169)
168,069 
19,747 
190,500 

3,388,453 
2,172,274 
(428,334)
238,754 
315,209 
(610,307)
19,492 
21,022 
8,026,512 

-     
232,069     
(768,029)    
(535,960)    

(2,100,000)
- 
(569,899)
(2,669,899)

6,821,366      134,801,724 
(6,154,684)     (136,059,333)
(774,756)
(2,032,365)

(387,377)    
279,305     

(3,532,914)    

3,324,248 

7,568,583     

4,244,335 

  $

4,035,669    $

7,568,583 

2013

2012

  $

  $

108,608    $

208,064 

803,626    $

879,756 

activities:

Depreciation and amortization
Unrealized (gain) on commodities
Loss on equity method investments
Deferred rent
Deferred income taxes

Changes in operating assets and liabilities:

Accounts receivable
Inventories
Prepaid expenses and other current assets
Prepaid green coffee
Prepaid and refundable income taxes
Accounts payable and accrued expenses
Deposits and other assets
Income taxes payable

Net cash (used in) provided by operating activities

INVESTING ACTIVITIES:

Purchases of equity method investments
Proceeds from disposition of equity method investment
Purchases of machinery and equipment

Net cash used in investing activities

FINANCING ACTIVITIES:

  Advances under bank line of credit
  Principal payments under bank line of credit
  Payment of dividend

Net cash provided by (used in) financing activities

NET (DECREASE) INCREASE IN CASH

CASH, BEGINNING OF PERIOD

CASH, END OF PERIOD

SUPPLEMENTAL DISCLOSURE OF CASH FLOW DATA:

Interest paid

Income taxes paid

F-7

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
   
     
 
   
      
  
   
   
   
   
   
   
      
  
   
   
   
   
   
   
   
   
   
 
   
      
  
   
      
  
   
   
   
   
 
   
      
  
   
      
  
   
   
   
   
 
   
      
  
   
 
   
      
  
   
 
   
      
  
 
   
      
  
 
 
   
 
   
     
 
 
   
      
  
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
OCTOBER 31, 2013 AND 2012

Schedule of noncash investing and financing activities:

    Proceeds from disposition of equity method investment:

  Inventory received
  Settlement of accounts payable
  Total noncash proceeds

2013

2012

  $

503,500    $
992,402     
  $ 1,495,902    $

- 
- 
- 

See Notes to Consolidated Financial Statements

F-8

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
   
 
 
   
     
 
   
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   1   -  BUSINESS ACTIVITIES:

Coffee  Holding  Co.,  Inc.  (the  “Company”)  conducts  wholesale  coffee  operations,  including  manufacturing,  roasting,
packaging, marketing and distributing roasted and blended coffees for private labeled accounts and its own brands, and it
sells  green  coffee.    The  Company’s  core  product,  coffee,  can  be  summarized  and  divided  into  three  product  categories
(“product lines”) as follows:

Wholesale  Green  Coffee:    unroasted  raw  beans  imported  from  around  the  world  and  sold  to  large  and  small
roasters and coffee shop operators;

Private  Label  Coffee:  coffee  roasted,  blended,  packaged  and  sold  under  the  specifications  and  names  of  others,
including supermarkets that want to have their own brand name on coffee to compete with national brands; and

Branded Coffee: coffee roasted and blended to the Company’s own specifications and packaged and sold under the
Company’s seven proprietary and licensed brand names in different segments of the market.

The Company’s private label and branded coffee sales are primarily to customers that are located throughout the United
States with limited sales in Canada and the Far East.  Such customers include supermarkets, wholesalers, and individually-
owned  and  multi-unit  retailers.    The  Company’s  unprocessed  green  coffee,  which  includes  over  90  specialty  coffee
offerings, is sold primarily to specialty gourmet roasters and to coffee shop operators in the United States with limited sales
in Australia, Canada, England and China.

The Company’s wholesale green, private label, and branded coffee product categories generate revenues and cost of sales
individually  but  incur  selling,  general  and  administrative  expenses  in  the  aggregate.  There  are  no  individual  product
managers and discrete financial information is not available for any of the product lines. The Company’s product portfolio is
used in one business and it operates and competes in one business activity and economic environment. In addition, the
three product lines share customers, manufacturing resources, sales channels, and marketing support. Thus, the Company
considers the three product lines to be one single reporting segment.

On April 26, 2012, the Company entered into a stock purchase agreement with Healthwise Gourmet Coffees, LLC (“HGC”)
to purchase an additional 10% interest in HGC.  HGC is a coffee distributor specializing in a TechnoRoasting process that
results in a coffee with lower acidity levels.  The Company invested $100,000 for the additional 10% interest.  Previously,
the Company was awarded a 10% interest in HGC in return for setting up the production process in Colorado as well as
other technical support.

On November 30, 2011, the Company entered into a stock purchase agreement with Global Mark LLC, Peter Schmalfeld
and Lawrence Elsie to purchase a 40% interest in Global Mark LLC (“GM”).  The terms of the agreement provided for the
Company  to  pay  up  to  an  aggregate  of  $2,000,000  in  cash  to  fund  operations  and  for  GM  to  provide  to  the  Company  a
preferred  pricing  arrangement  for  the  supply  of  instant  coffee.    On  December  10,  2012,  the  Company  entered  into  an
agreement with GM and other members of GM, whereby the Company withdrew as a member of GM.  

F-9

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   1   - BUSINESS ACTIVITIES (cont’d):

As  a  result  of  GM’s  inability  to  successfully  develop  a  significant  customer  base  (other  than  the  Company)  and  the
Company’s evaluation of the long term prospects of the GM relationship, the Company determined that it was in the best
interests  of  the  parties  to  terminate  the  relationship.    In  connection  with  withdrawing  from  GM,  the  Company  received
assets  comprised  of  cash,  receivables  and  inventory  equal  to  approximately  $1.8  million,  resulting  in  a  write  down  of
approximately $130,000, which was recognized as of October 31, 2012.  Subsequent to the end of the first quarter of 2013,
the Company received the final accounting of the GM business.  The amount of cash received was approximately $104,000
less than originally expected, resulting in the final write down that was recognized as of January 31, 2013.

On May 17, 2010, the Company entered into an asset purchase agreement with Organic Products Trading Company, Inc.
to purchase certain assets.  The Company formed a wholly-owned subsidiary Coffee Holding     Acquisition Company, LLC
to purchase the assets. Subsequent to the closing, the Company changed the name of the subsidiary to Organic Products
Trading Company, LLC (“OPTCO”).  The financial statements of OPTCO are consolidated with those of the Company.

On  April  7,  2006,  the  Company  entered  into  a  joint  venture  with  Caruso’s  Coffee,  Inc.  and  formed  Generations  Coffee
Company, LLC (“GCC”).  The Company now owns a 60% equity interest in GCC.  GCC operates the facility located in
Brecksville,  Ohio  and  is  in  the  same  general  business  as  the  Company.    The  Company  also  exercises  control  of
GCC.  As a result of its 60% equity interest and control of GCC, the financial statements of GCC are consolidated with
those of the Company.

NOTE   2   - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES:

BASIS OF PRESENTATION:

The consolidated financial statements include the accounts of the Company, OPTCO and GCC.  All significant inter-company
balances and transactions have been eliminated in consolidation.

                 USE OF ESTIMATES:

The  preparation  of  the  Company’s  financial  statements  in  conformity  with  accounting  principles  generally  accepted  in  the
United  States  of  America  (GAAP)  requires  management  to  make  estimates  and  assumptions  that      affect  certain  reported
amounts  and  disclosures.    Significant  estimates  include  allowance  for  uncollectible  accounts  receivable  and  reserves,
inventory  obsolescence,  depreciation,  intangible  asset  valuations  and  useful  lives,  taxes,  contingencies,  and  valuation  of
financial instruments. These estimates may be adjusted as more current information becomes available, and any adjustment
could have a significant impact on recorded amounts.

CASH:

Cash consists primarily of unrestricted cash on deposit at financial institutions and brokerage firms.

F-10

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   2   - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (cont’d):

PREPAID GREEN COFFEE:

Prepaid coffee is an item that emanates from OPTCO.  The balance represents advance payments made by OPTCO to
several  coffee  growing  cooperatives  for  the  purchase  of  green  coffee.    Interest  is  charged  to  the  cooperatives  for  these
advances.  Interest earned was $35,564 and $21,857 as of October 31, 2013 and 2012, respectively.  The prepaid coffee
balance was $439,290 and $150,000 as of October 31, 2013 and 2012, respectively.

ACCOUNTS RECEIVABLE:

Trade accounts receivable are stated at the amount the Company expects to collect. The Company maintains allowances
for  doubtful  accounts  for  estimated  losses  resulting  from  the  inability  of  its  customers  to  make  required  payments.
Management  considers  the  following  factors  when  determining  the  collectibility  of  specific  customer  accounts:  customer
credit-worthiness, past transaction history with the customer, current economic industry trends, and changes in customer
payment terms. Past due balances over 60 days and other higher risk amounts are reviewed individually for collectibility. If
the financial condition of the Company’s customers were to deteriorate, adversely affecting their ability to make payments,
additional  allowances  would  be  required.  Based  on  management’s  assessment,  the  Company  provides  for  estimated
uncollectible amounts through a charge to earnings and a credit to a valuation allowance. Balances that remain outstanding
after the Company has used reasonable collection efforts are written off through a charge to the valuation allowance and a
credit to accounts receivable.

The reserve for sales discounts represents the estimated discount that customers will take upon payment.  The reserve for
other allowances represents the estimated amount of returns, slotting fees and volume based    discounts estimated to be
incurred by the Company from its customers.  The allowances are summarized as follows:

Allowance for doubtful accounts
Reserve for other allowances
Reserve for sales discounts
Totals

INVENTORIES:

2013

65,000    $
35,000     
44,000     
144,000    $

2012
126,674 
47 ,000 
40,000 
213,674 

  $

  $

Inventories  are  stated  at  the  lower  of  cost  (first  in,  first  out  basis)  or  market,  including  provisions  for  obsolescence
commensurate with known or estimated exposures.

MACHINERY AND EQUIPMENT:

Machinery  and  equipment  are  recorded  at  cost  and  depreciated  using  the  straight-line  method  over  the  estimated  useful
lives of the assets.  Purchases of machinery and equipment and additions and betterments which substantially extend the
useful  life  of  an  asset  are  capitalized  at  cost.    Expenditures  which  do  not  materially  prolong  the  normal  useful  life  of  an
asset are charged to operations as incurred.  The Company also provides for amortization of leasehold improvements.

F-11

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
   
 
   
   
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   2   - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (cont’d):

COMMODITIES HELD BY BROKER:

The commodities held at broker represent the market value of the Company’s trading account, which consists of option and
future  contracts  for  coffee  held  with  a  brokerage  firm.    The  Company  uses  options  and  futures  contracts,  which  are  not
designated or qualifying as hedging instruments, to partially hedge the effects of fluctuations in the price of green coffee
beans.    Options  and  futures  contracts  are  recognized  at  fair  value  in  the  consolidated  financial  statements  with  current
recognition  of  gains  and  losses  on  such  positions.    The  Company's  accounting  for  options  and  futures  contracts  may
increase earnings volatility in any particular period.

The Company has open position contracts held by the broker, which are summarized as follows:

Option contracts
Future contracts
Commodities due to broker

2013

2012

  $ (188,819)   $

253,369 
(795,221)     (1,620,758)
  $ (984,040)   $(1,367,389)

The Company classifies its options and future contracts as trading securities and accordingly, unrealized holding gains and
losses are included in earnings.

At  October  31,  2013,  the  Company  held  149  futures  contracts  (generally  with  terms  of  three  to  four  months)  for  the
purchase of 5,587,500 pounds of green coffee at a weighted average price of $1.19 per pound.  The fair market value of
coffee applicable to such contracts was $1.08 per pound at that date. The Company also held 120 options (generally with
terms of two months or less) covering an aggregate of 4,500,000 pounds of green coffee beans at $1.10 per pound.  The
fair market value of these options, which was obtained from observable market data of similar instruments was $244,800.

At  October  31,  2012,  the  Company  held  319  futures  contracts  (generally  with  terms  of  three  to  four  months)  for  the
purchase of 11,962,500 pounds of green coffee at a weighted average price of $1.66 and $1.86 per pound.  The fair market
value of coffee applicable to such contracts was $1.55 to $1.65 per pound at that date.

Included in cost of sales for the years ended October 31, 2013 and 2012, the Company recorded realized and unrealized
gains and losses respectively, on these contracts as follows:

Gross realized gains
Gross realized (losses)
Unrealized gains (losses)
 Total

Year Ended October 31,

2013

2012

  $

  $

1,836,103    $
(8,044,751)    
383,349     
(5,825,299)   $

4,112,394 
(4,779,697)
500,169 
(167,134)

F-12

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
 
   
     
 
   
 
 
 
 
 
 
 
   
 
   
   
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   2   - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (cont’d):

GOODWILL AND TRADEMARKS:

The Company has determined that its goodwill and trademarks, which consist of product lines, trade names and packaging
designs have an indefinite useful life.  The value of the goodwill and trademarks was allocated based on an independent
valuation.    Goodwill  and  trademarks  are  not  amortized  but  are  assigned  to  a  specific  reporting  unit  or  asset  class  and
tested  for  impairment  at  least  annually  or  upon  the  occurrence  of  an  event  or  when  circumstances  indicate  that  the
reporting unit’s carrying amount of goodwill and trademarks is greater than its fair value.  As of October 31, 2013 and 2012,
the Company has determined that an impairment did not exist.

In  2011,  the  Company  adopted  Financial  Accounting  Standard  ASB  ASU  2011-08  Intangibles  –  Goodwill  and  Other  –
Testing  Goodwill  for  Impairment,  which  allows  an  entity  to  first  assess  qualitative  factors  to  determine  whether  it  is
necessary  to  perform  the  two-step  quantitative  goodwill  impairment  test.    Under  this  amendment,  an  entity  would  not  be
required to calculate the fair value of a reporting unit unless the entity determines, based on a qualitative assessment, that
it is more likely than not that its fair value is less than its carrying amount. The amendment includes a number of events
and circumstances for an entity to consider in conducting the qualitative assessment.  There was no material impact on the
Company's results of operations or financial condition upon adoption of the new standard.

CUSTOMER LIST AND RELATIONSHIPS:

The Company’s customer lists and relationships consist of specific customer lists and customer contracts obtained by the
Company in the acquisition of OPTCO which are being amortized on the straight-line method over   their estimated useful
life of twenty years.

ADVERTISING:

The Company expenses the cost of advertising and promotion as incurred.  Advertising costs charged to operations totaled
$169,853 and $85,382 for the years ended October 31, 2013 and 2012, respectively.

INCOME TAXES:

The  Company  accounts  for income  taxes  pursuant  to  the  asset  and  liability  method  which  requires  deferred  income  tax
assets and liabilities to be computed for temporary differences between the financial statement and tax basis of assets and
liabilities that will result in taxable or deductible amounts in the future based on enacted tax laws and rates applicable to the
periods in which the differences are expected to affect taxable income.  Deferred tax assets and liabilities are individually
classified as current or non-current based on their characteristics. Valuation allowances are established when necessary to
reduce deferred tax assets to the amount expected to be realized.  The income tax provision or benefit is the tax incurred
for the period plus or minus the change during the period in deferred tax assets and liabilities.

EARNINGS PER SHARE:

Basic earnings per common share were computed by dividing net income by the sum of the weighted-average number of
common shares outstanding.   Diluted earnings per common share is computed by dividing the net income by the weighted-
average  number  of  common  shares  outstanding  plus  the  dilutive  effect  of  common  shares  issuable  upon  exercise  of
potential sources of dilution.

The weighted average common shares outstanding used in the computation of basic earnings per share were 6,372,309 for
the years ended October 31, 2013 and 2012.  The weighted average common shares outstanding used in the computation
of  diluted  earnings  per  share  were  6,372,309  and  6,639,309  at  October  31,  2013  and  2012,  respectively.    The  267,000
shares  that  could  be  exercised  pursuant  to  the  warrant agreement attached to the units issued in September 2011 have
been included in the October 31, 2012 diluted earnings per share calculation because of their dilutive impact.

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

F-13

 
 
 
 
 
 
 
 
 
 
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   2   -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (cont’d):

Net (Loss) income

BASIC EARNINGS:
Weighted average number of common shares
outstanding

2013

2012

 $ (1,480,235)  $ 2,485,677 

6,372,309 

6,372,309 

Basic (loss) earnings per common share

 $

(0.23)  $

0.39 

DILUTED EARNINGS:
Weighted average number of common shares
outstanding
Warrants
Weighted average number of common shares
outstanding - as adjusted

6,372,309 
- 

6,372,309 
267,000 

6,372,309 

6,639,309 

Diluted (loss) earnings per common share

 $

(0.23)  $

0.37 

FAIR VALUE OF FINANCIAL INSTRUMENTS:

The  carrying  amounts  of  cash,  accounts  receivable,  notes  receivable,  accounts  payable  and  accrued  expenses
approximate  fair  value  because  of  the  short-term  nature  of  these  instruments.    The  carrying  amount  of  the  bank  line  of
credit borrowings approximates fair value because the debt is based on current rates at which the Company could borrow
funds with similar remaining maturities.  Fair value estimates are made at a specific point in time, based on relevant market
information  about  the  financial  instruments  when  available.    These  estimates  are  subjective  in  nature  and  involve
uncertainties  and  matters  of  significant  judgment  and  therefore,  cannot  be  determined  with  precision.    Changes  in
assumptions could significantly affect the estimates.

REVENUE RECOGNITION:

The Company recognizes revenue in accordance with the authoritative guidance.  Revenue is recognized at the point title
and risk of ownership transfers to its customers upon the Company’s shippers taking possession of the goods at the time of
shipment because i) title passes in accordance with the terms of the Company’s purchase orders and with its agreements
with its customers, ii) any risk of loss is covered by the Company’s customers’ insurance, iii) there is persuasive evidence of
a  sales  arrangement,  iv)  the  sales  price  is  determinable  and  v)  collection  of  the  resulting  receivable  is  reasonably
assured.  Thus, revenue is recognized at the point of shipment to its customers.

F-14

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
     
 
 
 
 
   
      
  
 
   
      
  
 
   
      
  
 
  
  
 
 
   
      
  
 
 
 
   
      
  
 
   
      
  
 
   
      
  
 
  
  
 
  
  
 
   
      
  
 
  
  
 
 
   
      
  
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   2   -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (cont’d):

Returns: The Company does not accept returns for damaged goods on packaged coffee and usable green coffee, as the
customer  takes  possession  of  our  product  at  the  point  of  shipment.    In  the  event  a  customer  claims  receipt  of  damaged
goods, the Company, acting as an agent on behalf of the customer, may file a claim for reimbursement with the shipper.
The  Company  is  not  obligated  or  required  to  act  as  an  agent  on  behalf  of  its  customers,  but  may  make  the  business
decision to do so as a convenience to its customers. The shipper keeps the damaged product.  The Company will then ship
a completely new order to the customer once a claim has been filed and the Company receives reimbursement or credit
from  the  shipper  for  the  initial  shipment.  The  Company  does  evaluate  the  need,  if  any,  of  an  accrual  for  returns  for
damaged  goods.  To  date,  returns  for  damaged  goods  have  been  immaterial.    The  Company  estimates  that,  based  on
historical trends, that future returns for damaged goods should also be immaterial.

In  the  event  that  the  Company  ships  an  incorrect  order  or  has  returns  for  short  dated  product,  the  Company  will  accept
those two types of items back as returns. The amount for these two types of returns are estimated, accrued and recognized
at the date of sale. These amounts are included in the determination of net sales.

Slotting fees:  Certain retailers require the payment of slotting fees in order to obtain space for the Company’s products on
the retailer’s store shelves.  The cost of these fees are estimated, accrued and recognized at the earlier of the date cash is
paid or a liability to the retailer is created.  The amounts are included in the determination of net sales.

Sales  discounts:    The  amount  of  sales  discounts  are  estimated,  accrued  and  recognized  at  the  date  of  the  sale.    These
amounts are included in the determination of net sales.

Volume-based incentives: These incentives typically involve rebates or refunds of a specific amount of cash consideration
that  are  redeemable  only  if  the  reseller  completes  a  specified  cumulative  level  of  sales  transactions.    Under  incentive
programs of this nature, the Company estimates and accrues the cost of the rebate when it is taken by the reseller.  These
amounts are included in the determination of net sales.

Cooperative advertising: Under these arrangements, the Company will agree to reimburse the reseller for a portion of the
costs  incurred  by  the  reseller  to  advertise  and  promote  certain  of  the  Company’s  products.    The  Company  estimates,
accrues and recognizes the cost of cooperative advertising programs in the period in which the advertising and promotional
activity first takes place.  The costs of these incentives are included in advertising expense.

SHIPPING AND HANDLING FEES AND COSTS:

Revenue  earned  from  shipping  and  handling  fees  is  reflected  in  net  sales.    Costs  associated  with  shipping  product  to
customers  aggregating  approximately  $1,432,000  and  $1,464,000  for  the  years  ended  October  31,  2013  and  2012,
respectively, is included in selling and administrative expenses.

CONCENTRATION OF RISK:

Financial  instruments  that  potentially  subject  the  Company  to  concentrations  of  credit  risk  consist  principally  of  cash
deposits at financial institutions and brokerage firms.

Accounts  at  each  institution  are  insured  by  the  Federal  Deposit  Insurance  Corporation  (FDIC)  up  to  certain  limits.  At
October  31,  2013  and  2012,  the  Company  had  approximately  $2,038,638  and  $4,707,815  in  excess  of  FDIC      insured
limits, respectively.

The  accounts  at  the  brokerage  firm  contain  cash  and  securities.  Balances  are  insured  up  to  $500,000,  with  a  limit  of
$100,000 for cash, by the Securities Investor Protection Corporation (SIPC). At October 31, 2013 and 2012, the Company
had approximately $1,706,745 and $2,211,371 in excess of SIPC insured limits, respectively.

F-15

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COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   2   - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (cont’d):

See Note 9 for concentration of risks with respect to trade receivables and purchases from accounts payable vendors.

OPERATING LEASES:

The Company has operating lease agreements for its corporate office and warehouses, some of which contain provisions
for future rent increases or periods in which rent payments are abated.  Operating leases which provide for lease payments
that  vary  materially  from  the  straight-line  basis  are  adjusted  for  financial  accounting  purposes  to  reflect  rental  income  or
expense  on  the  straight-line  basis  in  accordance  with  the  authoritative  guidance  issued  by  the  FASB.    The  excess  of
straight-line rent over actual payments by the Company of $195,452 and $166,668 is included as deferred rent payable as
of October 31, 2013 and 2012, respectively.

EQUITY METHOD OF ACCOUNTING:

Investee companies that are not consolidated, but over which the Company exercises significant influence, are accounted
for under the equity method of accounting.  Whether or not the Company exercises significant influence with respect to an
Investee depends on an evaluation of several factors including, among others, representation on the Investee company’s
board  of  directors  and  ownership  level,  which  is  generally  a  20%  to  50%  interest  in  the  voting  securities  of  the  Investee
company.    All  intercompany  profits  are  eliminated.    Under  the  equity  method  of  accounting,  an  Investee  company’s
accounts  are  not  reflected  within  the  Company’sConsolidated  Balance  Sheets  and  Consolidated  Statements  of  Income;
however,  the  Company’s  share  of  the  earnings  or  losses  of  the  Investee  company  is  reflected  in  the  caption  “Loss  from
equity method investments” in the Consolidated Statements of Income.  The Company’s carrying value in an equity method
Investee company is reflected in the caption “Equity method investments” in the Company’s Consolidated Balance Sheets.

The  Company’s  investments  in  companies  that  are  accounted  for  on  the  equity  method  of  accounting  consist  of  the
following: (1) 40% interest in Global Mark LLC, which is engaged in the supply of instant coffee and related products, which
interest  was  terminated  on  December  10,  2012  as  described  in  Note  1;  and  (2)  20%  interest  in  Healthwise  Gourmet
Coffees, LLC, a distributor of low acidity coffees.  The investments in these companies amounted to $2,100,000.  The loss
recognized amounted to $105,781 and $168,069 for the years ended October 31, 2013 and 2012, respectively.  The net
value of these investments as presented on the Company’s consolidated balance sheet at October 31, 2013 and 2012 was
$98,178 and $1,931,931, respectively.

NOTE   3   -RECENTLY ISSUED ACCOUNTING PRONOUNCEMENTS AFFECTING THE COMPANY:

During  the  first  quarter,  the  Financial  Accounting  Standards  Board  has  issued  Accounting  Standards  Update  (ASU)  No.
2011-11, Balance  Sheet  (Topic  210):  Disclosures  about  Offsetting  Assets  and  Liabilities.    Upon  adoption  an  entity  is
required  to  disclose  information  about  offsetting  and  related  arrangements  to  enable  users  of  its  financial  statements  to
understand the effect of those arrangements on its financial position.  The amendments in this guidance are effective for
the Company for the first annual reporting period beginning on or after January 1, 2013, and interim periods within those
annual periods. Management is still evaluating the effects of adoption.

The  FASB  has  issued  Accounting  Standards  Update  (ASU)  No.  2012-02, Intangibles--Goodwill  and  Other  (Topic  350):
Testing Indefinite-Lived Intangible Assets for Impairment. This ASU states that an entity has the

F-16

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COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE   3   -  RECENTLY ISSUED ACCOUNTING PRONOUNCEMENTS AFFECTING THE COMPANY (cont’d):

option first to assess qualitative factors to determine whether the existence of events and circumstances indicates that it is
more  likely  than  not  that  the  indefinite-lived  intangible  asset  is  impaired.  If,  after  assessing  the  totality  of  events  and
circumstances, an entity concludes that it is not more likely than not that the indefinite-lived intangible asset is impaired, then
the entity is not required to take further action. However, if an entity concludes otherwise, then it is required to determine the
fair value of the indefinite-lived intangible asset and perform the quantitative impairment test by comparing the fair value with
the carrying amount in accordance with Codification Subtopic 350-30, Intangibles--Goodwill  and  Other,  General  Intangibles
Other than Goodwill.

Under the guidance in this ASU, an entity also has the option to bypass the qualitative assessment for any indefinite-lived
intangible  asset  in  any  period  and  proceed  directly  to  performing  the  quantitative  impairment  test.  An  entity  will  be  able  to
resume  performing  the  qualitative  assessment  in  any  subsequent  period.    The  amendments  in  this  ASU  are  effective  for
annual  and  interim  impairment  tests  performed  for  fiscal  years  beginning  after  September  15,  2012.  Early  adoption  is
permitted, including for annual and interim impairment tests performed as of a date before July 27, 2012, if a public entity’s
financial statements for the most recent annual or interim period have not yet been issued or, for nonpublic entities, have not
yet been made available for issuance.  There has not been a material effect to the Company.

In January 2013, the Financial Accounting and Standards Board (FASB) issued Accounting Standards Update (“ASU”) ASU
2013-01,  Balance  Sheet  (Topic  210):  Clarifying  the  Scope  of  Disclosure  about  Offsetting  Assets  and  Liabilities.  The  ASU
clarifies disclosures required for derivatives accounted for in accordance with Topic 815, Derivatives and Hedging, including
bifurcated embedded derivatives, repurchase agreements, and securities borrowing and lending transactions that are either
offset in accordance with Section 310-20-45 or Section 815-10-46 or subject to an enforceable master netting arrangement or
similar  agreement.  The  ASU  is  effective  for  annual  and  interim  periods  beginning  after  January  1,  2013.  The  Company
adopted this guidance in 2013 without material impact on its financial position, results of operations or cash flows.

NOTE  4   - INVENTORIES:

Inventories at October 31, 2013 and 2012 consisted of the following:

Packed coffee
Green coffee
Packaging supplies
Totals

2013

2012

  $ 1,873,982    $ 1,753,314 
8,989,763 
560,504 
  $ 9,373,018    $ 11,303,581 

6,818,261     
680,775     

NOTE  5   - MACHINERY AND EQUIPMENT:

    Machinery and equipment at October 31, 2013 and 2012 consisted of the following:

Improvements
Machinery and equipment
Furniture and fixtures

Less, accumulated depreciation

Estimated
Useful Life
3-31.5 years
7 years
7 years

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EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

  $

2013
172,506    $
4,481,050     
537,696     
5,191,252     
3,130,902     

2012
164,006 
3,767,500 
491,716 
4,423,222 
2,631,468 
  $ 2,060,350    $ 1,791,754 

 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
   
 
 
 
 
 
 
   
 
 
 
 
   
 
   
 
 
 
   
 
 
   
 
 
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 5  -  MACHINERY AND EQUIPMENT (cont’d):

Depreciation expense totaled $506,934 and $447,404 for the years ended October 31, 2013 and 2012, respectively.

NOTE 6  -LINE OF CREDIT:

On  February  17,  2009,  the  Company  entered  into  a  financing  agreement  with  Sterling  National  Bank  (“Sterling”)  for  a
$5,000,000 credit facility.  The credit facility is a revolving $5,000,000 line of credit and the Company can draw on the line
at an amount up to 85% of eligible accounts receivable and 25% of eligible inventory consisting of green coffee beans and
finished coffee not to exceed $1,000,000.  Sterling shall have the right from time to time to adjust the foregoing percentages
based upon, among other things, dilution, its sole determination of the value or likelihood of collection of eligible accounts
receivables owed to the Company, considerations regarding inventory.  The credit facility is payable monthly in arrears on
the average unpaid balance of the line of credit at an interest rate equal to a per annum reference rate (4.25% at October
31, 2013 and 2012).

On July 22, 2010, the credit facility was increased to $7,000,000.  In addition, OPTCO was added as a co-borrower and the
inventory sublimit was raised from $1,000,000 to $2,000,000.  Subsequent to July 31, 2010, $1,800,000 of the credit facility
was allocated to OPTCO.

The initial term of the credit facility was for three years and expired on February 17, 2012.  The initial terms of the credit
facility provided that the credit facility may be automatically extended for successive periods of one year each unless one
party shall have provided the other party with a written notice of termination at least ninety days prior to the expiration of the
then current term.  Prior to the expiration of the initial term, and effective as of February 12, 2012, the term was extended
until February 17, 2014 and the interest rate was reduced to the Wall Street Journal Prime rate (which is currently 3.25%)
plus one percent (1%).  On May 10, 2013,  the  credit  facility  was  extended  until  February  17,  2015.    The  credit  facility  is
secured by all tangible and intangible assets of the Company.

The  credit  facility  contains  covenants  that  place  annual  restrictions  on  the  Company’s  operations,  including  covenants
relating  to  debt  restrictions,  capital  expenditures,  minimum  deposit  restrictions,  tangible  net  worth,  net  profit,  leverage,
employee  loan  restrictions,  distribution  restrictions  (common  stock  and  preferred  stock),  dividend  restrictions,  and
restrictions on intercompany transactions.  The credit facility also requires that the Company maintain a minimum working
capital at all times.  The Company was in compliance with all required financial covenants at October 31, 2013 and 2012.

On February 3, 2011, the Company amended their credit facility regarding the creation of a sublimit within the revolving line
of  credit  in  the  form  of  a  $300,000  term  loan  for  the  benefit  of  GCC.    The  Company  provided  a  corporate  guarantee  to
Sterling in connection with the amendment.

The  Company  previously  was  a  party  to  a  Guarantee  Agreement  with  CORDAID,  a  non-profit  organization  that  supports
development projects in developing countries, registered under the laws of the Netherlands, in which it had agreed to make
available  $1,800,000  (which  was  subsequently  reduced  to  $1,500,000)  to  be  used  as  collateral  for  a  loan  facility  from
Sterling to the Company under a Guarantee Agreement.  The Guarantee Agreement expired on March 31, 2012 and the
parties did not renew this agreement.   

Triodos  Bank  is  one  of  the  world’s  leading  sustainable  banks,  with  a  mission  to  make  money  work  for  positive  social,
environmental  and  cultural  change.    Triodos  has  offices  in  the  Netherlands,  Germany,  Spain,  UK  and  Belgium.    The
Company initiated a corporate guarantee on April 15, 2011 to Triodos Sustainable Trade Fund (“TSTF”) up to a maximum
amount of $250,000.  TSTF provides financing to two coffee growing cooperatives up to a maximum of $1,000,000 based
upon relationships established with OPTCO.

As of October 31, 2013 and October 31, 2012, the outstanding balance under the bank line of credit was $1,229,182 and
$562,500, respectively.

F-18

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COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 7 - INCOME TAXES:

The Company’s (benefit) provision for income taxes in 2013 and 2012 consisted of the following:

Current
  Federal
  State and local

Deferred
  Federal
  State and local

  Income tax (benefit) expense

2013

2012

  $

(60,108)   $ 1,145,145 
134,736 
181,341     
1,279,881 
121,233     

211,000 
(516,000)    
(20,500)
1,000     
(515,000)    
190,500 
(393,767)   $ 1,470,381 

  $

A  reconciliation  of  the  difference  between  the  expected  income  tax  rate  using  the  statutory  federal  tax  rate  and  the
Company’s effective tax rate is as follows:

Tax at the federal statutory rate of 34%
Non controlling interest
Amortization
Section 199
Accrual adjustments
Other permanent differences
State and local tax, net of federal

Provision for income taxes

Effective income tax rate

F-19

  $

2013
(585,362)
(51,800)
(14,903)
(20,400)
(60,108)
219,121 
119,685 

2012
  $ 1,378,625 
(33,600)
(14,900)
(23,100)
50,430 
24,000 
88,926 

  $

(393,767)

  $ 1,470,381 

(23)%   

36%

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COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 7 - INCOME TAXES (cont’d):

The tax effects of the temporary differences that give rise to the deferred tax assets and liabilities as of October 31, 2013
and 2012 are as follows:

Current deferred tax assets:
  Accounts receivable
  Net operating loss
  Unrealized loss
  Inventory

Total current deferred tax asset

Non-current deferred tax assets:
  Deferred rent
  Deferred compensation

Total non-current deferred tax asset

Total deferred tax asset

 Non-current deferred tax liability:
   Fixed assets

Total deferred tax liabilities

2013

2012

  $

54,553    $
866,000     
372,791     
37,322     

77,543 
- 
580,390 
44,722 

  $ 1,330,666    $

702,655 

74,044     
195,290     

60,484 
191,861 

  $

269,334    $

252,345 

  $ 1,600,000    $

955,000 

415,000     

285,000 

  $

415,000    $

285,000 

As of October 31, 2013 and 2012, the company has approximately $2,500,000 and $0 respectively, of federal and state net
operating  loss  (“NOLs”)  carryovers  available  to  offset  future  taxable  income,  which  expire  beginning  in  October  31,
2033.    In  accordance  with  section  382  of  the  Internal  Revenue  Code,  deductibility  of  the  Company’s  net  operating  loss
carryovers may be subject to annual limitations in the event of a change in control.

 A valuation allowance was not provided at October 31, 2013 or 2012.  In assessing the realizability of deferred tax assets,
management  considers  whether  it  is  more  likely  than  not  that  some  portion  or  all  of  the  deferred  tax  assets  will  not  be
realized.  The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during
the  periods  in  which  those  temporary  differences  become  deductible.    Management  considers  the  scheduled  reversal  of
deferred tax liabilities, projected future taxable income, and tax planning strategies in making this assessment.  Based upon
the level of historical taxable income and projections for future taxable income over the periods in which the deferred tax
assets are expected to be deductible, management believes it is more likely than not the Company will realize the benefits
of these deductible differences.  The amount of the deferred tax asset considered realizable, however, could be reduced in
the near term if estimates of future taxable income are reduced.

F-20

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COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 7 -  INCOME TAXES (cont’d):

As of October 31, 2013 and 2012, the Company did not have any unrecognized tax benefits or open tax positions.  The
Company’s practice is to recognize interest and/or penalties related to income tax matters in income tax expense.  As of
October  31,  2013  and  2012,  the  Company  had  no  accrued  interest  or  penalties  related  to  income  taxes.    The  Company
currently has no federal or state tax examinations in progress.

The  Company  files  a  U.S.  federal  income  tax  return  and  California,  Colorado,  Kansas,  New  Jersey,  New  York,  Texas,
Rhode Island, South Carolina and Oregon state tax returns.  The Company’s federal income tax return is no longer subject
to examination by the federal taxing authority for years before fiscal 2010.  The Company’s California, Colorado and New
Jersey income tax returns are no longer subject to examination by their respective taxing authorities for the years before
fiscal  2007.    The  Company’s  Oregon,  New  York,  Kansas  and  Texas  income  tax  returns  are  no  longer  subject  to
examination by their respective taxing authorities for the years before fiscal 2008.

NOTE 8 - COMMITMENTS AND CONTINGENCIES:

                OPERATING LEASES:

In February 2004, the Company entered into a lease for office and warehouse space in La Junta City, Colorado.  This lease,
which is at a monthly rental of $8,341 beginning January 2005, expires on January 31, 2024.  Rent charged to operations
amounted to $95,504 for the years ended October 31, 2013 and 2012.

In October 2008, the Company entered into a lease for office and warehouse space in Staten Island, NY.  This lease, which
is  at  a  monthly  rental  beginning  November  2008,  expires  on  October  31,  2023  and  includes  annual  rent  increases.    Rent
charged  to  operations  amounted  to  $146,423  and  $147,696  for  the  years  ended  October  31,  2013  and  2012,
respectively.    The  Company  also  uses  a  variety  of  independent,  bonded  commercial  warehouses  to  store  its  green  coffee
beans.

In May 2010, the Company entered into a lease for office space in Vancouver, WA.  This lease, which is at a monthly rental
beginning  May  17,  2010,  expired  on  June  1,  2012.    Rent  charged  to  operations  amounted  to  $15,900  for  the  year  ended
October 31, 2012.

In March 2012, the Company entered into a lease for office space in Vancouver, WA.  This lease, which is at a monthly rental
beginning April 1, 2012, expires on March 31, 2015.  Rent charged to operations amounted to $35,362 and $23,392 for the
years ended October 31, 2013 and 2012, respectively.

The aggregate minimum future lease payments as of October 31, 2013 for each of the next five years and thereafter are as
follows:

October 31,

2014
2015
2016
2017
2018
Thereafter

F-21

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 $

268,276 
252,643 
243,021 
248,738 
254,683 
1,422,404 

 $ 2,689,765 

 
 
 
   
 
 
 
   
 
 
 
  
 
  
 
  
 
  
 
  
 
 
  
  
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE  8 - COMMITMENTS AND CONTINGENCIES (cont’d):

401 (K) RETIREMENT PLAN:

The  Company  has  a  401(k)  Retirement  Plan,  which  covers  all  the  full  time  employees  who  have  completed  one  year  of
service and have reached their 21st birthday.  The Company matches 100% of the aggregate salary reduction contribution up
to the first 3% of compensation and 50% of aggregate contribution of the next 2% of compensation.  Contributions to the plan
aggregated $60,759 and $64,327 for the years ended October 31, 2013 and 2012, respectively.

NOTE 9 - ECONOMIC DEPENDENCY:

Approximately 60% of the Company’s sales were derived from one customer during the year ended October 31, 2013.  This
customer also accounted for approximately $6,277,000 or 51% of the Company’s accounts   receivable balance at October
31, 2013.   Approximately 62% of the Company’s sales were derived from one customer during the year ended October 31,
2012.  This customer also accounted for approximately $6,257,000 or 49% of the Company’s accounts receivable balance at
October  31,  2012.    Concentration  of  credit  risk  with  respect  to  other  trade  receivables  is  limited  due  to  the  short  payment
terms generally extended by the Company, by ongoing credit evaluations of customers, and by maintaining an allowance for
doubtful accounts and other allowances that management believes will adequately provide for credit losses.

For the year ended October 31, 2013, approximately 75% of the Company’s purchases were from ten vendors.   Two of these
vendors  accounted  for  53%  of  total  purchases.    These  two  vendors  accounted  for  approximately  $4,122,000  of  the
Company’s  accounts  payable  at  October  31,  2013.    For  the  year  ended  October  31,  2012,  approximately  80%  of  the
Company’s  purchases  were  from  ten  vendors.    Two  of  these  vendors  accounted  for  49%  of  total  purchases.    These
two vendors accounted for approximately $6,095,000 of the Company’s accounts payable at October 31, 2012.  Management
does not believe the loss of any one vendor would have a material adverse effect of the Company’s operations due to the
availability of many alternate suppliers.

NOTE 10 - RELATED PARTY TRANSACTIONS:

The  Company  has  engaged  its  40%  partner  in  Generation  Coffee  Company,  LLC  as  an  outside  contractor  (the
“Partner”).    Included  in  contract  labor  expense,  which  is  a  component  of  cost  of  sales,  are  expenses  incurred  from  the
Partner during the years ended October 31, 2013 and 2012 of $475,620 and $577,446, respectively.

An employee of one of the top two vendors is a director of the Company.  Purchases from that vendor totaled approximately
$31,183,000 and $31,900,000 for the years ended October 31, 2013 and 2012, respectively.  The corresponding accounts
payable balance to this vendor was approximately $1,139,000 and $2,460,000 at October 31, 2013 and 2012, respectively.

In  January  2005,  the  Company  established  the  “Coffee  Holding  Co.,  Inc.  Non-Qualified  Deferred  Compensation
Plan.”    Currently,  there  is  only  one  participant  in  the  plan:  Andrew  Gordon,  the  CEO.    Within  the  plan  guidelines,  this
employee is deferring a portion of his current salary and bonus.  The deferred compensation payable represents the liability
due  to  an  officer  of  the  Company.    The  deferred  compensation  liability  at  October  31,  2013  and  2012  was  $515,498  and
$528,687,  respectively.    Deferred  compensation  expenses  included  in  officers’  salaries  were  $0  during  the  years  ended
October 31, 2013 and 2012, respectively.

F-22

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COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 11 -STOCKHOLDERS’ EQUITY:

  The  Company  concluded  an  offering  to  selected  investors  of  890,000  units,  each  of  which  consisted  of  one  share  of  our
common  stock,  par  value  $0.001  per  share,  and  three-tenths  (3/10ths)  of  a  warrant,  each  to  purchase  one  share  of  our
common stock at an exercise price of $13.59 per share.  The units were sold at a per unit price of $10.40.  No units were
issued, however, and investors received only shares of common stock and warrants.  The common stock and the warrants
were transferrable separately immediately upon issuance.  The warrants are currently exercisable and will expire on April 1,
2017.   The gross proceeds of the offering amounted to $9,256,000.  The offering costs consisted of placement agent fee of
$647,920, underwriter fee of $77,456, regulatory fee of $12,223 and legal and professional fees of $186,610, resulting in net
proceeds received of $8,331,791.

The Warrants issued in the subscription agreement are linked to 267,000 shares of common stock with an exercise price of
$13.59  per  share.    The  Warrants  became  exercisable  on  April  1,  2012  and  remain  exercisable  through  April  1,  2017.  The
exercise  price  is  subject  to  adjustment  in  the  case  of  stock  splits,  stock  dividends,  combinations  of  shares  and  similar
recapitalization transactions.  The Warrants may also be exercised on a cashless basis under a formula that explicitly limits
the  number  of  issuable  common  shares.  Further,  the  exercisability  of  the  Warrants  may  be  limited  if,  upon  exercise,  the
holder or any of its affiliates would beneficially own more than 4.9% and 9.9% of the Company’s Common Stock.

The principal concepts underlying accounting for warrants provide a series of conditions, related to the potential for net cash
settlement, which must be met in order to achieve equity classification. Management evaluated the terms and conditions of
the Warrants and determined that i) the Warrants did not embody any of the conditions for liability classification under ASC
480  and  ii)  they  were  considered  to  be  solely  indexed  to  the Company’s  own  stock  and  met  all  the  established  criteria  for
equity  classification  set  forth  in  ASC  815.  Accordingly,  the  Warrants  achieved  equity  classification  at  inception.  The
classification of the Warrants will be re-evaluated each reporting period.

a. Treasury Stock.  The Company utilizes the cost method of accounting for treasury stock.  The cost of reissued shares is

determined under the last-in, first-out method.  The Company did not purchase any shares during the years ended October
31, 2013 and 2012.

b.  Dividends.  On December 27, 2012, the Company paid a cash dividend of $387,379 ($0.06 per share) to all stockholders of
record as of December 15.  On October 26, 2012, July 26, 2012, April 30, 2012 and January 26, 2012 the Company paid a
cash  dividend  of  $193,689  ($0.03  per  share)  to  all  stockholders  of  record  as  of  October  16,  2012,  July  16,  2012,  April  17,
2012 and January 16, 2012.  On June 30, 2013, the Company announced that the Board elected to terminate the dividend
program.

NOTE 12 -FAIR VALUE MEASUREMENTS:

Fair value is the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between
market participants at the measurement date, not adjusted for transaction costs.  The guidance also establishes a fair value
hierarchy  that  prioritizes  the  inputs  to  valuation  techniques  used  to  measure  fair  value  into  three  broad  levels  giving  the
highest  priority  to  quoted  prices  in  active  markets  for  identical  assets  or  liabilities  (Level  1)  and  the  lowest  priority  to
unobservable inputs (Level 3) as described below:

Level  1  Inputs  –  Unadjusted  quoted  prices  in  active  markets  for  identical  assets  or  liabilities  that  are  accessible  by  the
Company;

F-23

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 12 -  FAIR VALUE MEASUREMENTS (cont’d):

Level  2  Inputs  –  Quoted  prices  in  markets  that  are  not  active  or  financial  instruments  for  which  all  significant  inputs  are
observable, either directly or indirectly

Level  3  Inputs  –  Unobservable  inputs  for  the  asset  or  liability  including  significant  assumptions  of  the  Company  and  other
market participants.

The Company determines fair values for its investment assets as follows:

Investments at fair value consist of commodity securities and deferred compensation plan assets.

The Company maintains a deferred compensation plan.  The fair value of the plan assets are classified within Level 1 as the
assets  are  valued  using  quoted  prices  in  active  markets.  The assets  are  included  with  Deposits  and  other  assets  in  the
accompanying balance sheets. Additional information related to the Company’s deferred compensation plan is disclosed in
Note 10.

The  Company’s  commodity  securities  are  classified  within  Level  2  and  include  coffee  futures  and  options  contracts.  To
determine  fair  value,  the  Company  utilizes  the  market  approach  valuation  technique  for  the  coffee  futures  and  options
contracts.    The  Company  uses  Level  2  inputs  that  are  based  on  market  data  of  similar  instruments  that  are  in  observable
markets. All commodities on the balance sheet are recorded at fair value with changes in fair value included in earnings.

The following tables present the Company’s assets and liabilities that are measured at fair value on a recurring basis and are
categorized using the fair value hierarchy.

Assets:
   Money market
Total Assets

Liabilities:
Commodities – Options
Commodities – Futures
Total Liabilities

Assets:
     Money market
     Equities
Commodities – Options
Total Assets

Liabilities:
Commodities – Futures
Total Liabilities

    Fair Value Measurements as of October 31, 2013  

Total

Level 1

Level 2

Level 3

515,498     
515,498    $

515,498     
515,498     

  $

–     
–     

(188,819)    
(795,221)    
(984,040)    

  $

(188,819)    
(795,221)    
(984,040)    

–     
–    $

– 
– 

– 
– 

    Fair Value Measurements as of October 31, 2012  

Total

Level 1

Level 2

Level 3

  $

  $

334,221    $
194,466     
253,369     
782,056    $

334,221     
194,466     
–     
528,687    $

–     
–     
253,369     
253,369     

(1,620,758)    
  $ (1,620,758)    

–     
(1,620,758)    
–    $ (1,620,758)    

– 
– 
– 
– 

– 
– 

F-24

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
   
 
 
   
   
   
 
   
     
     
     
 
   
 
   
      
      
      
  
   
      
      
      
  
   
      
  
   
 
   
      
      
      
  
 
   
      
      
      
  
 
   
 
 
   
   
   
 
   
     
     
     
 
   
   
 
   
      
      
      
  
   
     
     
     
 
   
 
COFFEE HOLDING CO., INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
OCTOBER 31, 2013 AND 2012

NOTE 13 - SUBSEQUENT EVENT:

The  Company  evaluates  events  that  have  occurred  after  the  balance  sheet  date  but  before  the  financial  statements  are
issued. Based upon the evaluation, the Company did not identify any recognized or non-recognized subsequent events that
would have required further adjustment or disclosure in the condensed consolidated financial statements.

F-25

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
Exhibit 10.11

LOAN MODIFICATION AGREEMENT

THIS  LOAN  MODIFICATION  AGREEMENT, made  as  of  May 10, 2013,  by  and between STERLING  NATIONAL  BANK, a national
banking  association,  having  an  office  located  at  500  Seventh  Avenue,  New  York,  New  York  10018  (hereinafter  referred  to  as  the
"Bank"  or  "Secured  Party"),  and COFFEE  HOLDING CO., INC. ("Coffee  Holding"),  a  Nevada  corporation,  with  its  principal  and
executive  offices  located  at  3475  Victory  Boulevard,  Staten  Island,  New  York  10314  and ORGANIC  PRODUCTS  TRADING
COMPANY  LLC ("Organic Products"), a Delaware limited liability company, with its principal and executive offices located at 3475
Victory Boulevard, Staten Island, New York 10314, as co-borrowers (hereinafter collectively referred to as the "Borrower" or "Debtor");

W I T N E S S E T H

  WHEREAS,  Borrower  executed  and  delivered  to  the  Bank  various  loan  documents,  instruments  and  agreements,
in  connection with a $7,000,000.00 revolving line of credit  loan facility (the "Loan Facility") including, but not limited to, a Loan and
Security  Agreement  dated  as  of  February  17,2009  (the  "Loan  and  Security  Agreement"),  a  Validity  Guaranty  executed  by  Andrew
Gordon  and  David  Gordon  (the  "Validity  Guarantors")  dated  March  4,2010,  a  Loan  Modification  Agreement  dated  July  22,2010,  a
First Amendment To Loan and Security Agreement dated July 23,2010, and a Loan Modification Agreement dated February 14, 2012
(all  such  documents,  agreements,  and  instruments  executed  by  the  Borrower  and  the  Validity  Guarantors,  including  all  extensions
and/or modifications, if any, hereinafter collectively referred to as the "Original Loan Documents");

 WHEREAS, extensions of credit were made by the Bank pursuant to the Loan Documents; and

 WHEREAS, the Borrower and the Validity Guarantors have requested certain modifications to the Revolving Loan Facility;

and

 WHEREAS, the Bank has agreed to the requests of the Borrower and the Validity Guarantors, and has agreed to modify and
continue the Loan Facility in accordance with such terms as are agreeable to the Borrower and the Validity Guarantors as evidenced
by their execution of this Loan Modification Agreement and all agreements, instruments, and documents executed and to be executed
in  conjunction  herewith  (the  Original  Loan  Documents,  the  within  Loan  Modification  Agreement,  and  all  such  agreements,
instruments, and documents collectively referred to hereafter as the "Loan Documents");

  NOW,  THEREFORE,  in  consideration  of  the  premises  and  mutual  agreements  herein  contained,  and  for  other  good  and

valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the parties hereto agree as follows:

SECTION 1. Definitions

1.1 As used in this Loan Modification Agreement, the following terms shall have the meanings ascribed to them as follows:

"Agreement" shall mean this Loan Modification Agreement.

"Borrower"  shall  mean  COFFEE  HOLDING  CO.,  INC.  and  ORGANIC  PRODUCTS  TRADING  COMPANY  LLC,  and  any
other Person designated or signing this Agreement as Borrower, together with all successors and assigns thereof (also referred to
herein as "Debtor" and "Obligor").

"Line of Credit" shall mean the revolving line of credit established for the benefit of the Borrower under the Original Loan

Documents in the amount of $7,000,000.00 (the "Maximum Revolving Advance Amount") and continued hereunder.

"Loan Documents" shall mean the Original Loan Documents, the within Agreement, and all agreements, instruments, and

documents executed in conjunction herewith.

"Loan Facility" shall mean the Line of Credit.

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 "Maximum Revolving Advance Amount" shall mean $7,000,000.00.

 "Obligations" shall mean any and all loans, Advances, debts, liabilities, obligations, covenants and duties owing by Borrower
to  Bank  or  to  any  other  direct  or  indirect  subsidiary  or  affiliate  of  Bank  of  any  kind  or  nature,  present  or  future  (including,  without
limitation, any interest accruing thereon after maturity, or after the filing of any petition in bankruptcy, or the commencement of any
insolvency, reorganization or like proceeding relating to the Borrower, whether or not a claim for post-filing or post-petition interest is
allowed  in  such  proceeding),  whether  or  not  evidenced  by  any  note,  guaranty  or  other  instrument,  whether  arising  under  any
agreement, instrument or document (including, without limitation, this Agreement and the other Loan Documents), whether or not for
the  payment  of  money,  whether  arising  by  reason  of  an  extension  of  credit,  opening  of  a  letter  of  credit,  loan,  equipment  lease  or
guarantee, under any interest or currency swap, future, option or other similar agreement, or in any other manner, whether arising out
of overdrafts or deposit or other accounts or electronic funds transfers (whether through automated clearing houses or otherwise) or
out  of  Bank's  non-receipt  of  or  inability  to  collect  funds  or  otherwise  not  being  made  whole  in  connection  with  depository  transfer
check or other similar arrangements, whether direct or indirect (including those acquired by assignment or participation), absolute or
contingent, joint or several, due or to become due, now existing or hereafter arising, contractual or tortious, liquidated or unliquidated,
regardless  of  how  such  indebtedness  or  liabilities  arise  or  by  what  agreement  or  instrument  they  may  be  evidenced  or  whether
evidenced  by  any  agreement  or  instrument,  including,  but  not  limited  to,  any  and  all  of  Borrower's  Indebtedness  and/or  liabilities
under this Agreement, the other Loan Documents or under any other agreement between Bank and Borrower and any amendments,
extensions,  renewals  or  increases  and  all  costs  and  expenses  of  Bank  incurred  in  the  documentation,  negotiation,  modification,
enforcement, collection or otherwise in connection with any of the foregoing, including but not limited to reasonable attorneys' fees
and expenses, and expenses arising from all obligations of Borrower to perform acts or refrain from taking any action, and the Bank's
enforcement thereof.

 "Obligor" shall mean the Borrower and the Validity Guarantors, together with all successors and assigns thereof.

  "Original  Loan  Documents"  shall  mean  all  documents,  agreements,  and  instruments  as  described  in  the  preamble  of  this

Agreement.

 "Wall Street Prime Rate" shall mean the rate of interest designated as the "Prime Rate" which appears in each publication of
The Wall Street Journal under the designation entitled "Money Rates". This rate of interest fluctuates and is subject to change without
prior notice. In the event that the Wall Street Prime Rate cannot be ascertained from publication of The Wall Street Journal, the rate
of  interest  which  shall  be  used  in  substitution  thereof  and  until  such  time  as  the  Wall  Street  Prime  Rate  can  be  ascertained  by
reference to The Wall Street Journal shall be a rate equal to the average of the prime rate of interest announced from time to time by
three  New  York  banks  selected  by  the  Bank  in  its  discretion.  The  effective  interest  rate  applicable  to  the  unpaid  principal  amount
hereunder  shall  change  on  the  date  of  each  change  in  the  Wall  Street  Prime  Rate.  Any  change  in  the  Wall  Street  Prime  Rate  will
take effect at the opening of business on the day of a change in the Wall Street Prime Rate.

 1.2  If not otherwise defined in this Agreement, terms used herein which are defined by the Original Loan Documents shall
have the same meaning as prescribed therein. Whenever the context of use of a particular term suggests that such term be in the
plural or of a different gender, said term shall be deemed to have such other meaning in the event that such term does not appear in
the plural or reflect such other gender.

SECTION 2. Modifications and Restatement of Certain Conditions.

2.1 The Maturity Date of the Loan Facility is hereby extended by an additional Renewal Term ending on February 17, 2015,
on which date there shall be due and payable all principal, interest, fees, charges and all other sums outstanding in connection with
the Loan Facility under the Loan Documents. The liability of the Borrower and any other party liable for the Borrower's obligations to
the Bank with respect to any other document, instrument or obligation arising from the Loan Documents which matures beyond the
Maturity Date, if any, shall continue until all obligations of the Borrower thereunder and under the Loan Documents to the Bank have
been  satisfied  in  full.  If  the  Maturity  Date  shall  fall  on  a  day,  or  any  payment  hereunder  becomes  due  on  a  day,  which  is  not  a
Business Day, the due date for payment hereunder shall be extended to the next succeeding Business Day, and such extension of
time shall be included in computing interest and fees in connection with such payment.

2.2  The  two  (2)  Business  Days  allowed  under  the  Original  Loan  Documents  subsequent  to  receipt  of  remittances  from

Account Debtors of the Borrower to permit bank clearance and collection is hereby reduced to zero days.

2.3 The Borrower shall pay to the Bank monthly in arrears, on the first day of each month, an unused line fee, chargeable
to the Borrower's revolving loan account, equal to one half of one percent (0.50%) per annum of the daily average amount by which
the Maximum Revolving Advance Amount exceeds the outstanding principal balance of the Revolving Credit Loans as determined
by Bank in sole discretion.

2.4  Borrower  will  permit  the  Bank  and  its  agents  and  representatives,  at  any  time  and  from  time  to  time  during  normal
business  hours  and  without  undue  disruption  to  Borrower's  business,  to  (i)  visit  and  inspect  the  premises  and  the  properties  of

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Borrower and the Collateral, (ii) inspect and make extracts from the books and records of Borrower, and (iii) discuss with Borrower's
officers, employees and accountants any and all matters with respect to the business, assets, liabilities, financial condition, results
of operations and business prospects of the Borrower. Such audits or field examinations are expressly authorized by Borrower, and
shall  include  one  (1)  field  examination  per  year  unless  an  Event  of  Default  has  occurred.  The  cost  of  any  activities  of  the  Bank
hereunder  shall  be  paid  by  Borrower  as  invoiced  by  the  Bank.  The  cost  of  all  field  examinations  thereafter  required  by  the  Bank
shall be borne by the Borrower based on $850.00 per man per day plus out of pocket expenses.

2

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 2.5 All reporting requirement set forth in the Original Loan Documents shall remain in full force and effect except for

the following modifications to Section 6.3 of the Loan and Security Agreement:

2.5.1 Borrower shall provide to the Bank, on the last day of each month, a detailed aging report setting forth the

amount due and owing on each of Borrower's Accounts Receivable on Borrower's books at such time, together with a reconciliation
report satisfactory to the Bank showing all sales, collections, payments and adjustments to accounts receivable on Borrower's books
at such time.

2.5.2  Borrower  shall  provide  to  the  Bank,  on  the  last  day  of  each  month,  a  detailed  listing  and  summary  of  the

Inventory on Borrower's books at such time, and including quantities, values, and location.

2.5.3  Borrower  shall  provide  to  the  Bank,  on  the  last  day  of  each  month,  Borrower's  sales  journal,  cash  receipts

journal, and credit memos.

2.5.4 Borrower shall provide to the Bank, on the last day of each month, a Borrowing Base Certificate together with

Borrower's Accounts Receivable aging and Inventory report.

2.5.5 Borrower shall provide to the Bank, within 15 days of the end of the previous month, a detailed aging report
setting forth the amount due and owing on each of Borrower's accounts payable on Borrower's books as of the close of the preceding
month.

2.5.6 Borrower shall provide to the Bank prompt notice of any change in the status of an Account Receivable from
that which is Eligible to that which is not, and the rejection of goods, delay in performance, or claims made in regard to Accounts
Receivable.

2.6 Except as modified in this Agreement and any agreement, instrument or document executed in Conjunction herewith,
each of the Original Loan Documents, and the provisions thereof, remain in fulI force and effect including, but not limited the, all
recordings and filings. In the event that there is a conflict between any provision of the Original Loan Documents on the one hand,
and  this  Agreement  and  any  agreements,  instruments  and  documents  executed  in  conjunction  herewith  on  the  other  hand,  the
provisions  of  the  latter  shall  govern,  it  being  acknowledged  and  agreed  that  nothing  in  the  Loan  Documents  shall  in  any  way
adversely affect any prior recordings or filings made in connection with the Original Loan Documents.

SECTION 3. Security 

3.1 As security for the payment and discharge of all Obligations, Borrower has heretofore granted, and continues to grant,
to the Bank a security interest in and lien on property as more particularly set forth in the Original Loan Documents, all of which
constitutes Collateral as security in favor of the Bank for the payment and discharge of all Obligations. If parties other than the
Borrower  have  heretofore  granted  to  the  Bank  a  security  interest  in  and  lien  on  property  as  more  particularly  set  forth  in  the
Original Loan Documents, such security interests and liens on such property constitute collateral as security in favor of the Bank
for the payment and discharge of all Obligations of the Borrower to the Bank. All prior granting of security interests, pledges, liens,
mortgages, assignments, hypothecations, filings and recordings, if any, shall continue to remain in full force and effect.

SECTION 4. The Collateral

4.1 The Obligors reaffirm all warranties, covenants and representations set forth in the Original Loan Documents regarding
all property of any kind or nature and wheresoever situate pledged, assigned, mortgaged, or hypothecated to the Bank, or in which
the Bank was granted a security interest, lien or interest of any kind under the Original Loan Documents, this Agreement or any of
the other Loan Documents.

4.2  Cross-Collateralization  and  Cross-Default.  All  Collateral  heretofore,  herein  or  hereafter  given  or  granted  to  the  Bank
shall secure payment and performance of all of the Obligations, including any Collateral given or granted to the Bank by Borrower.
All Loans, Advances and all other Obligations shall be and are hereby declared to be cross​collateralized, cross-defaulted and cross-
guaranteed. All property of Borrower of any kind or nature in which Bank has been, is hereunder, or shall hereafter be granted a
security interest or a Lien of any kind shall constitute Collateral for all Obligations. Any event of default in connection with any loan,
advance or extension of credit made at any time by Bank to Borrower under any documents executed in connection therewith shall
automatically  and  without  further  acts  on  the  part  of  the  Bank  constitute  an  event o f default  under  all  loans,  advances  and
extensions of credit made at any time by Bank to Borrower. In such event, Bank shall have available to it all rights and remedies
including,  but  not  limited  to,  acceleration  of  any  or  all  loans,  advances  and  extensions  of  credit  made  af  any  time  by  Bank  to
Borrower. It shall not be necessary for cross-collateralization, crossdefault, cross-acceleration or cross-guarantee language to be
inserted  into  any  other  previously  existing  or  hereafter  created  instrument,  document  or  agreement  for  this  section  to  be  fully
enforceable  by  Bank  against  Borrower  and  all  of  their  property  of  any  kind  or  nature,  including  such  property  as  is  specifically
described in this Agreement, any of the other Loan Documents, or any other documents executed by Borrower.

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
3

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
SECTION 5. Representations and Warranties of the Borrower

5.1 Borrower hereby reaffirms all warranties, covenants, agreements, representations, and undertakings set forth in the

Original Loan Documents except as may be modified by the express provisions of this Agreement.

5.2 Each entity Obligor was duly formed and is in good standing under the laws of the state of its formation, and utilizes
no names other than as set forth in the Loan Documents. Each Obligor has all requisite power and authority (i) to execute and
deliver  this  Agreement  and  all  other  Loan  Documents,  and  to  consummate  the  transactions  and  perform  its  obligations
thereunder; (ii) to own and operate its properties and assets and to carry on the business now conducted or as now contemplated;
and (iii) is qualified or authorized to do business and is in good standing in all jurisdictions wherein the character of the property
owned or the nature of the business conducted by Obligor makes such qualification or authorization necessary.

5.3 The execution and delivery of, and the consummation of the transactions contemplated under, this Agreement and all
of the other Loan Documents, have been duly authorized and approved and no other proceedings on the part of the Obligors are
necessary or required under the laws of the State of New York and all other jurisdictions which may have an effect on the validity
and enforceability of the Loan Documents.

5.4  The  Loan  Documents  delivered  or  to  be  delivered  by  the  Obligors  are  legal,  valid  and  binding  obligations  of  the

Obligors, enforceable against the Obligors in accordance with their respective terms.

5.5  As  of  the  date  hereof,  the  Obligors  represent  and  warrant  as  follows:  (a)  the  representations  and  warranties  of  the
Obligors set forth in the Loan Documents are true and correct; (b) the Obligors are in compliance with all the terms and provisions
set forth in the Loan Documents; (c) neither a Default nor an Event of Default under the Loan Documents exists; and (d) the Bank
is in full compliance with its obligations under the Loan Documents and there exist no claims, defenses, offsets, counterclaims, or
causes of action of any kind in favor of the 'Obligors and against the Bank, its agents, servants, representatives, and employees,
and that any such claims in any event are hereby irrevocably waived.

SECTION 6. Additional Provisions

6.1  Borrower  may  have  executed  or  may  hereafter  execute  instruments,  agreements  and  documents  evidencing
indebtedness to the Bank not referenced in the Original Loan Documents or this Agreement. This Agreement does not modify, nor
is  Borrower  released  from,  all  obligations  of  Borrower  under  such  instruments,  agreements,  and  documents  which  remain  in  full
force and effect.

6.2 This Agreement sets forth the entire agreement of the parties hereto modifying the Original Loan Documents as of the

date hereof.

SECTION 7. Miscellaneous

7.1 Concerning Successors and Assigns. All covenants, agreements, representations and warranties made herein shall
survive execution of the Loan Documents, and shall continue in full force and effect so long as the Obligations under the Loan
Documents are outstanding. Whenever in this Agreement any ofthe parties hereto is referred to, such reference shall be deemed
to include the successors and assigns of such party; and all covenants, promises and agreements by or on behalf of the Obligors
which  are  contained  in  this  Agreement  shall  bind  its  successors  and  assigns  and  inure  to  the  benefit  of  the  successors  and
assigns of the Bank.

7.2 New York Law Governs. This Agreement shall be governed by and construed in accordance with the laws of the State
of  New  York  applied  to  contracts  to  be  perfonmed  wholly  within  the  State  of  New  York  (and  excluding  the  laws  applicable  to
conflicts  or  choice  of  law).  Any  judicial  proceeding  brought  by  any  of  the  Obligors  with  respect  to  any  of  the  Obligations,  this
Agreement,  the  other  Loan  Documents  or  any  related  agreement  shall  be  brought  in  any  state  or  federal  court  of  competent
jurisdiction  located  in  the  City  of  New  York,  New  York  County,  State  of  New  York,  and,  by  execution  and  delivery  of  this
Agreement,  each  of  the  Obligors  accepts  for  itself  and  in  connection  with  its  properties,  generally  and  unconditionally,  the
exclusive jurisdiction of the aforesaid courts, and irrevocably agrees to be bound by any judgment rendered thereby in connection
with this Agreement. Service of process of any such proceeding may be made upon any of the Obligors by mail at the address set
forth in the Loan Documents for such party. Nothing herein shall affect the right to serve process in any manner permitted by law
or  shall  limit  the  right  of  the  Bank  to  bring  proceedings  against  any  of  the  Obligors  or  other  party  in  the  courts  of  any  other
jurisdiction. Each of the Obligors waives any objection to jurisdiction and venue of any action instituted hereunder and shall not
assert any 'defense based on lack of jurisdiction or venue or based upon forum non conveniens.' Each of the Obligors waives the
right to remove any judicial proceeding brought against such Obligor in any state court to any federal court.

7.3 Modifications in Writing. Modification or the waiver of any provisions of this Agreement or the Loan Documents shall in

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
no event be effective unless the same shall be in writing and signed by the Bank and the Obligors, and then such modification or
waiver shall be effective only in the specific instance and for the specific purpose for which given. No notice to or demand on the
Obligors in any case shall entitle it to any other or further notice or demand in the same circumstances.

4

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
7.4 Captions. The section headings contained herein are for reference purposes only and shall not in any way affect the

meaning or interpretation of this Agreement.

7.5 Severability.  In  the  event  any  provision  of  this  Agreement  or  the  other  Loan  Documents  shall  be  held  invalid  or
unenforceable by any court of competent jurisdiction, such holding shall not invalidate or render unenforceable any other provision
hereof or thereof.

7.6 Other Documents.  In  the  event  that  any  provision  of  the  Loan  Documents  conflict  with  each  other,  the  interpretation

agreed upon is that which will most effectively protect the Bank's security.

7.7 Multiple Parties. If more than one party is included in the term "Borrower" or "Validity Guarantor" or "Obligor" as defined
under this Agreement, all references to the term "Borrower" or" Validity Guarantor" or "Obligor" shall include each and every party
so named, and their obligations under the Loan Documents shall be joint and several.

7 . 8 Jury  Waiver  and  Others.  THE  OBLIGORS  AND  THE  BANK  HEREBY  KNOWINGLY,  VOLUNTARILY  AND
INTENTIONALLY WAIVE THE RIGHT TO A TRIAL BY JURY IN RESPECT OF ANY CLAIM BASED HEREON, ARISING OUT OF,
UNDER  OR I N CONNECTION  WITH  THIS  AGREEMENT  OR  ANY  OTHER  LOAN  DOCUMENTS  CONTEMPLATED  TO  BE
EXECUTED I N CONNECTION  HEREWITH  OR  ANY  COURSE  OF  CONDUCT,  COURSE  OF  DEALINGS,  STATEMENTS
(WHETHER VERBAL OR WRITTEN) OR ACTIONS OF ANY PARTY, INCLUDING, WITHOUT LIMITATION, ANY "COURSE OF
CONDUCT, COURSE OF DEALINGS. STATEMENTS OR ACTIONS OF BANK RELATING TO THE ADMINISTRATION OF THE
LOAN  OR  ENFORCEMENT  OF  THE  LOAN  DOCUMENTS,  AND  AGREE  THAT  NEITHER  PARTY  WILL  SEEK  TO
CONSOLIDATE ANY SUCH ACTION WITH ANY OTHER ACTION IN WHICH A JURY TRIAL CANNOT BE OR HAS NOT BEEN
WAIVED.  EXCEPT  AS  PROHIBITED  BYLAW,  EACH  OBLIGOR  HEREBY  WAIVES  ANY  RIGHT  IT  MAY  HAVE  TO  CLAIM  OR
RECOVER IN ANY LITIGATION ANY SPECIAL, EXEMPLARY, PUNITIVE OR CONSEQUENTIAL DAMAGES ORANY DAMAGES
OTHER  THAN,  OR IN ADDITION  TO,  ACTUAL  DAMAGES.  THE  OBLIGORS  CERTIFY  THAT  NO  REPRESENTATIVE,  AGENT
OR  ATTORNEY  OF  BANK  HAS  REPRESENTED,  EXPRESSLY  OR  OTHERWISE,  THAT  BANK  WOULD  NOT, IN THE  EVENT
OF LITIGATION, SEEK TO ENFORCE THE FOREGOING WAIVER. THIS WAIVER CONSTITUTES A MATERIAL INDUCEMENT
FOR BANK TO ENTER INTO THIS AGREEMENT AND MAKE ANY LOAN.

7.9 Indemnification,  Borrower  agrees  to  pay,  reimburse,  indemnify  and  hold  harmless,  the  Bank,  its  directors,  officers,
employees, agents and representatives from and against any and all actions, costs, damages, disbursements, expenses (including
reasonable  attorneys'  fees),  judgments,  liabilities,  losses,  obligations,  penalties  and  suits  of  any  kind  or  nature  whatsoever  with
respect to: (i) the administration, enforcement, interpretation, preparation, amendment, modification, waiver or consent of any of the
Loan Documents; (ii) the exercise of any right or remedy granted in any of the Loan Documents, the collection or enforcement of any
of the Obligations and the proof or allowability of any claim arising under any of the Loan Documents, whether in any bankruptcy or
receivership proceeding or otherwise; and (iii) any claim of third parties, and the prosecution or defense thereof, arising out of or in
any way connected with any of the Loan Documents or any Collateral.

7.10 Further Assurances and Corrective Instrument.  The  Borrower  and  each  Obligor  agrees  that  it  will,  from  time  to  time,
execute, acknowledge and deliver, or cause to be executed, acknowledged and delivered, such supplements hereto and such further
instruments as may reasonably be required for carrying out the intention of or facilitating the performance of the Loan Documents or
as requested by the Bank to perfect or preserve the security interests or liens granted to it pursuant to the Loan Documents.

7.11 Construction, The Borrower and each Obligor acknowledges that this Agreement is not to be construed as payment or
discharge  of  the  obligations  of  the  Borrower  or  any  Obligor  under  the  Original  Loan  Documents,  but  rather  a  renewal  and
modification thereof, same to relate back to the Original Loan Documents to the fullest extent possible,

7.12 Non-signing Parties. The parties hereto agree that this Agreement is made on the express condition that it shall not be
construed as precluding the Bank, its successors and assigns, from enforcing any and all rights against any other party liable under
the  Original  Loan  Documents,  as  maker,  endorser,  guarantor,  surety  or  in  any  other  capacity  Whatsoever,  whose  written  assent
hereto has not been obtained, for which purpose the obligations under the Original Loan Documents may be treated as overdue and
collectible immediately in accordance with the terms thereof as if this Agreement had not been made.

7.13 Counterparts. This Agreement may be signed in any number of counterparts with the same effect as if the signatures

thereto and hereto were upon the same instrument.

7.14 Effective Date and Term. This Agreement shall become effective upon the date set forth on page 1 hereof.

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

5

 
 
 
 
 
 
 
 
 
 
 
 
 
 
IN WITNESS WHEREOF, the parties hereto have duly executed this document as of the day and year first above written.

WITNESS OR ATTEST:

By: /s/ David Gordon

Name: David Gordon
Title: Secretary 

COFFEE HOLDING CO., INC

By: /s/ Andrew Gordon

Name: Andrew Gordon
Title: President

ORGANIC PRODUCTS TRADING
COMPANY LLC

By: /s/ Andrew Gordon

Name: Andrew Gordon
Title: Manager

By: /s/ David Gordon

Name: David Gordon
Title: Manager

STERLING NATIONAL BANK

By: /s/ Murray R. Markowitz

Name: Murray R. Markowitz
Title: First Vice President

6

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 21.1

COFFEE HOLDING CO., INC.

Significant Subsidiaries

Name of Entity   

  Jurisdiction

Organic Products Trading
Company, LLC

  United States, Washington

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
   
 
INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM’S CONSENT

We consent to the incorporation by reference in the Registration Statement of Coffee Holding Co., Inc. on Form S-3 (FILE NO. 333-
176412) of our report dated January 24, 2014, with respect to our audit of the consolidated financial statements of Coffee Holding Co.,
Inc.  as  of  October  31,  2013  and  for  the  year  then  ended,  which  report  is  included  in  this  Annual  Report  on  Form  10-K  of  Coffee
Holding Co., Inc. for the year ended October 31, 2013.

Exhibit 23.1

/s/ Marcum LLP
Marcum LLP

New York, New York
January 24, 2014

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
Consent of Independent Registered Public Accounting Firm

Exhibit 23.2

We hereby consent to the incorporation by reference in the Registration Statement on Form S-3 (No. 33-176412) of Coffee Holding
Co., Inc. of our report dated January 28, 2013, relating to the consolidated financial statements as of and for the year ended October
31, 2012, which appears in this Annual Report on Form 10-K.

/s/ ParenteBeard LLC

Clark, New Jersey
January 24, 2014

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
Exhibit 31.1

Certification of Principal Executive Officer and Principal Financial Officer
Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

I, Andrew Gordon, certify that:

1.  

I have reviewed this annual report on Form 10-K for the period ended October 31, 2013 of Coffee Holding Co., Inc.;

2.  

3.  

4.  

(a)

(b)

(c)

(d)

5.  

(a)

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact
necessary to make the statements made, in light of the circumstances under which such statements were made, not
misleading with respect to the period covered by this report;

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all
material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods
presented in this report;

I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules
13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the registrant and have:

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed
under my supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is
made known to me by others within those entities, particularly during the period in which this report is being prepared;

Designed such internal controls over financial reporting, or caused such internal control over financial reporting to be
designed under my supervision, to provide reasonable assurance regarding the reliability of financial reporting and the
preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report my
conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this
report based on such evaluation; and

Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the
period covered by the quarterly report that has materially affected, or is reasonably likely to materially affect, the registrant
internal control over financial reporting; and

I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the registrant’s auditors
and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting
which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial
information; and

(b)

Any fraud, whether or not material, that involves management or other employees who have a significant role in the
registrant’s internal control over financial reporting.

Date:  January 24, 2014

/s/ Andrew Gordon
Andrew Gordon
President, Chief Executive Officer and Chief Financial Officer
(Principal Executive and Accounting Officer)

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 31.2

Statement Furnished Pursuant to Section 906 of the
Sarbanes-Oxley Act of 2002, 18 U.S.C. Section 1350

The undersigned, Andrew Gordon, is the President, Chief Executive Officer and Chief Financial Officer of Coffee Holding Co.,

Inc. (the “Company”).

This statement is being furnished in connection with the filing by the Company of the Company’s Annual Report on Form 10-

K for the period ended October 31, 2013 (the “Report”).

By execution of this statement, I certify that:

A)  the Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934

(15 U.S.C. 78m(a) or 78o(d)); and

B)  the information contained in the Report fairly presents, in all material respects, the financial condition and results of

operations of the Company as of the dates and for the periods covered by the Report.

This statement is authorized to be attached as an exhibit to the Report so that this statement will accompany the Report at such time
as the Report is filed with the Securities and Exchange Commission, pursuant to Section 906 of the Sarbanes-Oxley Act of 2002,
18 U.S.C. Section 1350.  It is not intended that this statement be deemed to be filed for purposes of the Securities Exchange Act of
1934, as amended.

A signed original of this written statement required by Section 906 has been provided to Coffee Holding Co., Inc. and will be retained
by Coffee Holding Co., Inc. and furnished to the Securities and Exchange Commission or its staff upon request.

Date:  January 24, 2014

/s/ Andrew Gordon
Andrew Gordon
President, Chief Executive Officer and Chief
Financial Officer
(Principal Executive and Accounting Officer)

EDGAR Stream is a copyright of Issuer Direct Corporation, all rights reserved.