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Peoples Financial Corporation

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FY2010 Annual Report · Peoples Financial Corporation
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P E O P L E S

F I N A N C I A L

C O R P O R A T I O N

A N D

S U B S I D I A R I E S

2 0 1 0

A N N U A L

R E P O R T

T H I S

P A G E

L E F T

B L A N K

I N T E N T I O N A L L Y

MANAGEMENT’S  DISCUSSION  AND  ANALYSIS  OF  FINANCIAL  CONDITION 
AND  RESULTS  OF  OPERATIONS

Peoples Financial Corporation (the “Company”) is a one-bank holding company headquartered in Biloxi, MS. The following presents Management’s dis-
cussion and analysis of the consolidated financial condition and results of operations of the Company and its consolidated subsidiaries for the years ended
December 31, 2010, 2009 and 2008. These comments highlight the significant events for these years and should be considered in combination with the
Consolidated Financial Statements and Notes to Consolidated Financial Statements included in this annual report.

FF OO RR WW AA RR DD -- LL OO OO KK II NN GG   II NN FF OO RR MM AA TT II OO NN
Congress  passed  the  Private  Securities  Litigation  Act  of  1995  in  an  effort  to  encourage  corporations  to  provide  information  about  a  company’s 
anticipated future financial performance. This act provides a safe harbor for such disclosure which protects the companies from unwarranted litigation if
actual results are different from management expectations. This report contains forward-looking statements and reflects industry conditions, company
performance  and  financial  results.  These  forward-looking  statements  are  subject  to  a  number  of  factors  and  uncertainties  which  could  cause  the
Company’s  actual  results and experience to  differ from the anticipated results and expectations expressed in such forward-looking statements. Such 
factors and uncertainties include, but are not limited to: changes in interest rates and market prices, changes in local economic and business conditions,
increased competition for deposits and loans, a deviation in actual experience from the underlying assumptions used to determine and establish the
allowance for loan losses, changes in the availability of funds resulting from reduced liquidity, changes in government regulations and acts of terrorism,
weather or other events beyond the Company’s control.

NN EE WW   AA CC CC OO UU NN TT II NN GG   PP RR OO NN OO UU NN CC EE MM EE NN TT SS
The Financial Accounting Standards Board (“FASB”) has issued a number of Accounting Standards Updates, which have been disclosed in Note A. The
Company does not expect that any of these updates will have a material impact on its results of operations or financial position.

CC RR II TT II CC AA LL   AA CC CC OO UU NN TT II NN GG   PP OO LL II CC II EE SS
The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires Management
to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date
of the financial statements and the reported amounts of revenues and expenses during the reporting period. The Company evaluates these estimates and
assumptions on an on-going basis using historical experience and other factors, including the current economic environment. We adjust such estimates
and assumptions when facts and circumstances dictate. Certain critical accounting policies affect the more significant estimates and assumptions used
in the preparation of the consolidated financial statements. 

Allowance for loan losses: 
The Company’s most critical accounting policy relates to its allowance for loan losses (“ALL”), which reflects the estimated losses resulting from the inabil-
ity of its borrowers to make loan payments. The ALL is established and maintained at an amount sufficient to cover the estimated loss associated with the
loan portfolio of the Company as of the date of determination. Credit losses arise not only from credit risk, but also from other risks inherent in the lend-
ing process including, but not limited to, collateral risk, operation risk, concentration risk and economic risk. As such, all related risks of lending are con-
sidered when assessing the adequacy of the ALL. On a quarterly basis, Management estimates the probable level of losses to determine when the allowance
is adequate to absorb reasonably foreseeable, anticipated losses in the existing portfolio based on our past loan loss experience, known and inherent risks
in the portfolio, adverse situations that may affect the borrowers’ ability to repay and the estimated value of any underlying collateral and current eco-
nomic conditions. Management believes that the ALL is adequate and appropriate for all periods presented in these financial statements. If there was a
deterioration of any of the factors considered by Management in evaluating the ALL, the estimate of loss would be updated, and additional provisions for
loan  losses  may  be  required.  The  analysis  divides  the  portfolio  into  two  segments:  a  pool  analysis  of  loans  based  upon  loss  history  which  may  be 
adjusted by qualitative factors by loan type and a specific reserve analysis for those loans considered impaired under generally accepted accounting
principles. All credit relationships with an outstanding balance of $100,000 or greater that are included in Managment’s loan watch list are individually
reviewed for impairment. All losses are charged to the ALL when the loss actually occurs or when a determination is made that a loss is likely to occur;
recoveries are credited to the ALL at the time of receipt.

Employee Benefit Plans:
Employee benefit plan liabilities and pension costs are determined utilizing actuarially determined present value calculations. The valuation of the ben-
efit obligation and net periodic expense is considered critical, as it requires Management and its actuaries to make estimates regarding the amount and
timing of expected cash outflows including assumptions about mortality, expected service periods and the rate of compensation increases.

OO VV EE RR VV II EE WW
The Company is a community bank serving the financial and trust needs of its customers in Harrison, Hancock, Jackson and Stone Counties in Mississippi.
Maintaining a strong core deposit base and providing commercial and real estate lending in our trade area are the traditional focus of the Company.
Growth has largely been achieved through de novo branching activity, and it is expected that these strategies will continue to be emphasized in the future.

With the focus of our core business being on the Mississippi Gulf Coast, any significant local events have the potential to impact the Company’s business.
Although the oil spill in the Gulf of Mexico, which occurred in 2010, has not had a significant direct impact on the Company, its effects on the seafood and
tourism industries in our trade area and the local economy in general may not be known for years to come. Additionally, the current interest rate envi-
ronment, the decline in the value of real estate and the general economic downturn on a local and national level has affected the Company’s results.
Managing the net interest margin in the Company’s highly competitive market and in the context of larger national economic conditions has been very
challenging and will continue to be so for the foreseeable future.

1

Net income for 2010 was $1,484,963 compared with $3,220,473 for 2009. Results for 2010 included the decrease in net interest income of $1,814,345 and the
increase in the provision for allowances for losses on loans of $1,620,000 as compared with 2009. More than $256 million of the Company’s investment in
U.S. Agency securities were called during 2010, with most of the proceeds reducing borrowings or being invested in similar securities but at a significant-
ly lower rate. During the fourth quarter of 2010, Management modified its investment strategy to seek opportunities to improve the yield on its invest-
ment portfolio. Net income in 2010 also includes a tax benefit of $723,000 as compared with tax expense of $954,000 in 2009. The fluctuations are dis-
cussed in further detail below. 

Monitoring asset quality and addressing potential losses in our loan portfolio continues to be emphasized during these difficult economic times. During
2009,  the  Company’s  non-performing  loans  increased  significantly,  largely  as  a  result  of  our  exposure  in  the  residential  development  industry.  The
Company charged-off $8,291,421 and $9,080,407 in loans during 2010 and 2009, respectively. Approximately 49% and 68% of these charge-offs in 2010
and  2009,  respectively,  related  to  three  credit  relationships  in  the  residential  development  industry.  Nonaccrual  loans  decreased  to  $14,537,098  at
December 31, 2010 as compared with $22,005,748 at December 31, 2009, as a result of charge-offs and foreclosures. Nonaccrual loans at December 31, 2010
include one loan with a balance of $7,724,103, which is a performing loan that was classified as nonaccrual by the banking regulators in their annual
shared national credit reviews in 2009 and 2010.

Total assets decreased to $786,545,484 at December 31, 2010 from $869,006,899 at December 31, 2009. Available for sale securities decreased $24,355,974
while loans decreased $55,077,534 as principal payments, maturities and charge-offs outpaced new loan volume. Proceeds from the call of securities, as
well as from two sales of available for sale securities and proceeds from loan payments and maturities, reduced borrowings and any remaining funds were
re-invested in U.S. Agencies. Deposits increased $13,438,086 at December 31, 2010, providing the liquidity for borrowings from the Federal Home Loan Bank
to decrease $61,313,436 as compared with December 31, 2009.

RR EE SS UU LL TT SS   OO FF   OO PP EE RR AA TT II OO NN SS

NNeett IInntteerreesstt IInnccoommee
Net interest income, the amount by which interest income on loans, investments and other interest- earning assets exceeds interest expense on deposits
and other borrowed funds, is the single largest component of the Company's income. Management's objective is to provide the largest possible amount
of income while balancing interest rate, credit, liquidity and capital risk. Changes in the volume and mix of interest-earning assets and interest-bearing
liabilities combined with changes in market rates of interest directly affect net interest income. The Federal Open Market Committee (the “Committee”),
a component of the Federal Reserve System, is charged under United States law with overseeing the nation's open market operations by making key deci-
sions about interest rates and the growth of the United States money supply. During 2008, the Committee dropped the discount rate by 325 basis points,
which resulted in similar decreases in prime interest rates during this time. The Committee’s actions were a part of the U.S. Government’s larger plan to
stabilize  the  financial  markets  and  stimulate  the  national  economy  and  flow  of  capital.  The  impact  of  these  rate  reductions  was  significant  to  the
Company’s financial condition and results of operations in 2008 and succeeding years.

2010 as compared with 2009
The Company’s average interest-earning assets decreased approximately $65,566,000, or 8%, from approximately $819,626,000 for 2009 to approximate-
ly $754,060,000 for 2010. The Company’s average balance sheet shrunk as principal payments and maturities of loans have outpaced new loans and invest-
ments have been called or sold. Also as a result of the Committee’s actions, the average yield on earning assets decreased 23 basis points, from 4.26% for
2009 to 4.03% for 2010, with the biggest impact being to the yield on taxable available for sale securities. The Company’s investment and liquidity strat-
egy has been to invest most of the proceeds from sales and calls of securities in similar securities with a maturity of two years or longer, the interest rates
on which have decreased dramatically. As a result, the yield on taxable available for sale securities decreased from 4.18% for 2009 to 3.24% for 2010.
Beginning in the fourth quarter of 2010, Management began acquiring such securities with a maturity of five years or longer in order to improve the yield.
The Company’s loan portfolio generally has a 40%/60% blend of fixed/floating rate term. In addition to adjusting the duration of investment purchases,
the Company is establishing floors on new and renewing loans in order to improve the net interest margin. Along with the impact of the calls of securi-
ties, this results in the Company being more asset sensitive to market interest rates and generally is the cause of the decrease in interest income. 

Average  interest-bearing  liabilities  decreased  approximately  $68,869,000,  or  10%,  from  approximately  $682,026,000  for  2009  to  approximately
$613,157,000 for 2010. The average rate paid on interest-bearing liabilities decreased 34 basis points, from 1.09% for 2009 to .75% for 2010. This dramatic
decrease is the result of utilizing lower cost funding sources including brokered deposits and Federal Home Loan Bank advances in 2010 as compared with
2009. The Company believes that it is unlikely that its cost of funds can be materially reduced further.

The  Company’s  net  interest  margin  on  a  tax-equivalent  basis,  which  is  net  interest  income  as  a  percentage  of  average  earning  assets,  was  3.42%  at
December 31, 2010, up 6 basis points from 3.36% at December 31, 2009. 

2009 as compared with 2008
The Company’s average interest-earning assets increased approximately $14,784,000, or 2%, from approximately $804,842,000 for 2008 to approximate-
ly $819,626,000 for 2009. Also as a result of the Committee’s actions, the average yield on earning assets decreased 122 basis points, from 5.48% for 2008
to 4.26% for 2009, with the biggest impact being to the yield on taxable available for sale securities and loans.  The Company’s investment and liquidity
strategy has been to invest most of the proceeds from sales and calls of securities in similar securities with a maturity of two years or longer, the interest
rates on which have decreased dramatically. As a result, the yield on taxable available for sale securities decreased from 5.03% for 2008 to 4.18% for 2009.
The yield on loans has been impacted by the increase in nonaccruals as well as the decrease in prime interest rates. The yield on loans decreased from
5.80% for 2008 to 4.31% for 2009. The Company’s loan portfolio generally has a 40%/60% blend of fixed/floating rate term. The Company began estab-
lishing floors on new and renewing loans in 2009 in order to improve the net interest margin. Along with the impact of the calls of securities, this results
in the Company being more asset sensitive to market interest rates and generally is the cause of the decrease in interest income.

2

Average interest-bearing liabilities increased approximately $17,288,000, or 3%, from approximately $664,738,000 for 2008 to approximately $682,026,000
for 2009. The decrease in time deposits that began in 2008 as a result of rate competition was reversed by the acquisition of brokered deposits during 2009.
The average rate paid on interest-bearing liabilities decreased 116 basis points, from 2.25% for 2008 to 1.09% for 2009. 

The  Company’s  net  interest  margin  on  a  tax-equivalent  basis,  which  is  net  interest  income  as  a  percentage  of  average  earning  assets,  was  3.36%  at
December 31, 2009, down 26 basis points from 3.62% at December 31, 2008. 

The tables below analyze the changes in tax-equivalent net interest income for the years ended December 31, 2010 and 2009 and the years ended December
31, 2009 and 2008.

A N A L Y S I S   O F   A V E R A G E   B A L A N C E S ,   I N T E R E S T   E A R N E D / P A I D   A N D   Y I E L D   ( I N   T H O U S A N D S )

Loans (2) (3)
Federal Funds Sold
Held to maturity:
Non taxable (1)
Available for sale:
Taxable
Non taxable (1)
Other
Total
Savings and demand, 
interest bearing
Time deposits
Federal funds 
purchased and 
securities sold 
under agreements
to repurchase
Borrowings from FHLB
Total
Net tax-equivalent yield 
on earning assets

Loans (2) (3)
Federal Funds Sold
Held to maturity:
Non taxable (1)
Available for sale:
Taxable
Non taxable (1)
Other
Total
Savings and demand, 
interest bearing
Time deposits
Federal funds 
purchased and 
securities sold 
under agreements
to repurchase
Borrowings from FHLB
Total
Net tax-equivalent yield 
on earning assets

2010

2009

Average Balance
436,393
$ 
4,842

Interest Earned/Paid        Rate
4.51
$ 
0.31

19,687
15

Average Balance
467,992
$ 
3,227

Interest Earned/Paid
$      20,189
8

2,938

264,927
40,581
4,379
754,060

217,531
190,718

$ 

$ 

154

8,589
1,903
26
$       30,374

$       

1,084
2,173

152,000
52,908
$      613,157

991
352
$       4,600

5.24

3.24
4.69
0.59
4.03

0.50
1.14

0.65
0.65
0.75

3.42

3,265

307,332
34,437
3,373
819,626

232,916
192,893

$ 

$  

172

12,840
1,699
17
$       34,925

$       

1,831
3,135

217,509
38,708
$      682,026

1,905
530
$       7,401

2009

2008

Average Balance
467,992
$ 
3,227

Interest Earned/Paid        Rate
4.31
$      20,189
0.25
8

3,265

307,332
34,437
3,373
819,626

232,916
192,893

$ 

$  

172

12,840
1,699
17
$       34,925

$       

1,831
3,135

217,509
38,708
$      682,026

1,905
530
$       7,401

5.27

4.18
4.93
.50
4.26

.79
1.63

.88
1.37
1.09

3.36

Average Balance
463,505
$ 
5,694

Interest Earned/Paid

$ 

26,874
122

3,691

230

304,536
24,394
3,022
$      804,842

$       251,792
191,904

15,331
1,433
148
$        44,138

$       3,856
6,094

210,049
10,993
$       664,738

4,521
492
$       14,963

Rate
4.31\
0.25

5.27

4.18
4.93
.50
4.26

.79
1.63

.88
1.37
1.09

3.36

Rate
5.80
2.14

6.23

5.03
5.87
4.90
5.48

1.53
3.18

2.15
4.48
2.25

3.62

(1)  All interest earned is reported on a taxable equivalent basis using a tax rate of 34% in 2010, 2009 and 2008.
(2) Loan fees of $611, $476 and $786 for 2010, 2009 and 2008, respectively, are included in these figures.
(3) Includes nonaccrual loans.

3

PPrroovviissiioonn ffoorr LLooaann LLoosssseess
In the normal course of business, the Company assumes risk in extending credit to its customers. This credit risk is managed through compliance with the
loan policy, which is approved by the Board of Directors. The policy establishes guidelines relating to underwriting standards, including but not limited
to financial analysis, collateral valuation, lending limits, pricing considerations and loan grading. A loan review process further assists with evaluating
credit quality and assessing potential performance issues. Loan delinquencies and deposit overdrafts are closely monitored in order to identify develop-
ing problems as early as possible. In addition, the Company continuously monitors its relationships with its loan customers in concentrated industries
such as gaming and hotel/motel, as well as the exposure for out of area, land, development, construction and commercial real estate loans, and their
direct and indirect impact on its operations. A monthly watch list of credits which pose a potential loss to the Company is prepared based on the loan
grading system. This list forms the foundation of the Company’s allowance for loan loss computation. Management relies on its guidelines and existing
methodology to monitor the performance of its loan portfolio and to identify and estimate potential losses based on the best available information. The
potential effect of the economic downturn on a national and local level, the decline in real estate values and actual losses incurred by the Company were
key factors in our analysis. The potential direct and/or indirect impact of the oil spill in the Gulf of Mexico on the Company and its customers was also
considered and will continue to be monitored as there is sufficient uncertainty as to the ultimate impact. However, no potential losses as a result of the
spill were identified as of December 31, 2010. Note A discloses a summary of the accounting policies applicable to impaired and nonaccrual loans as well
as the allowance for loan losses. Note C presents additional analyses of the composition, aging and performance of the loan portfolio as well as the trans-
actions in the allowance for loan losses. 

The Company’s on-going, systematic evaluation resulted in the Company recording a provision for loan losses of $6,845,000, $5,225,000 and $2,347,000 in 2010,
2009 and 2008, respectively. The allowance for loan losses as a percentage of loans was 1.62%, 1.68% and 2.38% at December 31, 2010, 2009, and 2008, respec-
tively. This decrease is related to the increase in net charge-offs which were $8,023,000, $8,511,000 and $611,000 for the years ended December 31, 2010, 2009 and
2008, respectively. Most of the Company’s charge-offs were partial charge-offs, which represent that portion of a loan which is deemed to be uncollectible. The
Company believes that its allowance for loan losses is appropriate as of December 31, 2010.

The allowance for loan losses is an estimate, and as such, events may occur in the future which may affect its accuracy. The Company anticipates that it
is possible that additional information will be gathered in the future which may require an adjustment to the allowance for loan losses. Management will
continue to closely monitor its portfolio and take such action as it deems appropriate to accurately report its financial condition and results of operations.

NNoonn--iinntteerreesstt iinnccoommee
Total non-interest income decreased slightly by $32,471 in 2010 as compared with 2009. Included in this decrease, however, was a decrease in service
charges on deposit accounts of $558,076 in 2010 as compared with 2009 as these fees were impacted by the local economy and customers opting out of
overdraft protection for debit card transactions. During 2010, securities were sold at a gain of $1,690,670 as compared with only $869,123 in 2009 as the
Company executed sales when it could maximize proceeds. The Company’s other investments had a loss of $109,933 in 2010 as compared with a gain of
$146,979 in 2009. In 2009, non- interest income included a loss of $149,517 from the writedown of equity investments.

Total non-interest income increased $2,878,172 in 2009 as compared with 2008. During 2008, the Company recorded a charge to earnings for the other-
than-temporary  impairment  of  its  investment  in  FHLMC  preferred  stock  of  $2,964,000.  In  addition  to  the  impact  of  the  impairment  loss,  non-interest
income in 2009 was affected by the change in trust department income and fees, gains on the liquidation, sales and calls of securities, gain (loss) on other
investments and other income. The decrease in trust department income and fees of $274,258 was the result of the decrease in market value, on which fees
are based, of personal trust accounts. In 2009, the Company realized a gain on the sale of securities of $869,123 as compared with only $397,852 in 2008.
In 2009, the Company’s investment in a low-income housing partnership resulted in a gain of $146,979 as compared with a loss of $270,676 in 2008 as a
result of the completion of renovations in 2009 which resulted in increased occupancy. Other income in 2008 included a gain of $150,000 from the sale of
the bank subsidiary’s merchant card portfolio.

NNoonn--iinntteerreesstt eexxppeennssee
Total non-interest expense decreased slightly by $54,306 in 2010 as compared with 2009. Salaries and employee benefits decreased $668,274 in 2010 as
compared with 2009 as a result of the decrease in the number of employees from attrition in 2009 and 2010. Net occupancy costs decreased $137,328 in
2010 as compared with 2009 as a result of decreased insurance and property tax costs. Insurance costs decreased $84,591 as the Company was able to
reduce premiums on some of its liability coverage. Property tax expense decreased $44,635 due to the revaluation of some of the Company’s real prop-
erty. Other expense increased $849,235 for 2010 as compared with 2009. This increase is the result of increased legal, data processing, franchise and other
expenses as well as an increase in costs associated with managing our other real estate portfolio. Legal fees increased $236,862 in 2010 as compared with
2009 as the Company engaged legal counsel to assist with several non-performing loan issues. Data processing costs increased $186,683 as a result of the
outsourcing of some of the bank’s I/T functions. Franchise tax expense increased $246,774 in 2010 as compared with 2009 as prior years’ refunds were
received in 2009. Maintenance and repairs, property taxes, disposal costs and losses on sales of other real estate were $250,865 more in 2010 as compared
with 2009 as a result of the increase in the number of foreclosures in the current year. While the Company had increased costs in these areas, it was able
to reduce expenses as a part of a cost-cutting campaign in 2010 for a savings of more than approximately $385,000. Savings were realized in advertising,
consulting, trust, dues, training and other expenditures.

Total non-interest expense increased $1,114,702 for 2009 as compared with 2008. The largest component of this increase was from FDIC assessments, which
were $1,259,560 greater in 2009 than in 2008. Salaries and employee benefits increased $198,347 for 2009 as compared with 2008. This change included a
decrease in salaries and related payroll tax expense of $480,503 as a result of a hiring freeze and loss of employees through attrition and elimination of
Management bonuses in 2009. This decrease was partially offset by an increase in costs of $180,209 for the Company’s liability for a deferred compensa-
tion plan as the discount rate used to compute the liability was changed to bring the plan into alignment with other plans. Changes in other salaries and
employee  benefit  components  include  the  increase  in  health  insurance  costs  of  $317,490  and  the  increase  of  $196,400  for  the  retiree  health  plan.  Net 
occupancy expense increased by $280,761 in 2009 as a result of the increase in property taxes of $102,132, the increase in insurance costs of $71,618 and the
increase in telephone expense of $103,454. Property taxes increased as bank premises in Jackson County were reassessed and facilities in Pass Christian 
4

and Biloxi were added to the tax rolls. Like most other businesses on the Mississippi Gulf Coast, the Company’s insurance costs continue to rise. The cost
of additional data line availability for technology upgrades in 2009 resulted in increased telephone expenses.

IInnccoommee TTaaxxeess
Income taxes have been impacted by non-taxable income and federal tax credits during 2010, 2009 and 2008, respectively. Note I presents a reconcilia-
tion of income taxes for these three years.

FF II NN AA NN CC II AA LL   CC OO NN DD II TT II OO NN
Available for sale securities decreased $24,355,974 at December 31, 2010, compared with December 31, 2009. The Company sold its entire mortgage-backed
portfolio and calls of the Company’s U.S. Agency securities totaled more than $256,000,000 in 2010. While some of these proceeds were reinvested in U.S.
Agency securities, the remaining funds were utilized in the Company’s daily management of its liquidity needs, including funding the reduction in bor-
rowings from the Federal Home Loan Bank. 

The  Company’s  held  to  maturity  portfolio  was  invested  solely  in  debt  securities  issued  by  state  and  political  subdivisions  at  December  31,  2010  and
December 31, 2009. 

The Company decreased its investment in Federal Home Loan Bank common stock by $2,734,700 as a result of decreased need for borrowing capacity from
that agency during 2010.

Gross loans decreased $55,077,534 at December 31, 2010 as compared with December 31, 2009. During 2010, regularly scheduled principal payments and
maturities as well as gross charge-offs totaling $8,291,000 outpaced new loan volume.

Other real estate increased by $4,222,837 at December 31, 2010 as compared with December 31, 2009. Loans transferred to other real estate were $5,715,037
in 2010. During 2010, proceeds from sales of some of these properties were $1,328,000, which resulted in a loss of $86,850. The Company intends to vigor-
ously market this portfolio.

Interest-earning assets, particularly available for sale securities, have decreased at December 31, 2010 as compared with December 31, 2009 along with a
decrease in interest rates earned on these assets. These trends directly impact accrued interest receivable, which decreased $1,354,322 during 2010.

Prepaid FDIC assessments decreased $1,305,337 at December 31, 2010 as compared with December 31, 2009 as a result of the amortization of these costs. 

Other assets increased $4,412,364 at December 31, 2010 as compared with December 31, 2009. At December 31, 2010, the Company recorded federal income
taxes receivable of $2,459,715 as a result of overpayments during the year. Also included in other assets was an increase in deferred tax assets of $1,782,653
at December 31, 2010 as compared with December 31, 2009 as result of unrealized losses on available for sale securities.

Total deposits increased $13,438,086 at December 31, 2010, as compared with December 31, 2009. Fluctuations among the different types of deposits rep-
resent recurring activity for the Company. The Company anticipates that deposits will continue at or slightly above their present level during 2011.

Federal  funds  purchased  and  securities  sold  under  agreements  to  repurchase,  which  includes  non-deposits  accounts,  decreased  $34,328,858  at 
December 31, 2010 as compared with December 31, 2009, as customers periodically reallocated their funds. 

Borrowings from the Federal Home Loan Bank decreased $61,313,436 at December 31, 2010 as compared with December 31, 2009 as the Company utilized
funds available from calls of securities to reduce its borrowings. 

SS HH AA RR EE HH OO LL DD EE RR SS ’’   EE QQ UU II TT YY   AA NN DD   CC AA PP II TT AA LL   AA DD EE QQ UU AA CC YY
Strength, security and stability have been the hallmark of the Company since its founding in 1985 and of its bank subsidiary since its founding in 1896. A
strong capital foundation is fundamental to the continuing prosperity of the Company and the security of its customers and shareholders. The primary
and risk-based capital ratios are important indicators of the strength of a Company’s capital. These figures are presented in the Five-Year Comparative
Summary of Selected Financial Information.

The measure of capital adequacy which is currently used by Management to evaluate the strength of the Company’s capital is the primary capital ratio
which was 12.96% at December 31, 2010, which is well above the regulatory minimum of 6.00%. Management continues to emphasize the importance of
maintaining the appropriate capital levels of the Company and has established the goal of maintaining its primary capital ratio at 8.00%, which is the
minimum requirement for classification as being “well-capitalized” by the banking regulatory authorities.

Significant transactions affecting shareholders’ equity during 2010 are described in Note J. The Statement of Shareholders’ Equity also presents all activ-
ity in the Company’s equity accounts.

LL II QQ UU II DD II TT YY
Liquidity represents the Company’s ability to adequately provide funds to satisfy demands from depositors, borrowers and other commitments by either
converting assets to cash or accessing new or existing sources of funds. Note L discloses information relating to financial instruments with off-balance-
sheet risk, including letters of credit and outstanding unused loan commitments. The Company closely monitors the potential effects of funding these
commitments on its liquidity position. Management monitors these funding requirements in such a manner as to satisfy these demands and to provide
the maximum return on its earning assets. 

5

The Company monitors and manages its liquidity position diligently through a number of methods, including through the computation of liquidity risk
targets and the preparation of various analyses of its funding sources and utilization of those sources on a monthly basis. The Company also uses profor-
ma liquidity projections which are updated on a continuous basis in the management of its liquidity needs and also conducts contingency testing on its
liquidity plan. The Company has also been approved to participate in the Federal Reserve’s Discount Window Primary Credit Program, which it intends to
use only as a contingency. Management carefully monitors its liquidity needs, particularly relating to potentially volatile deposits, and the Company has
encountered no problems with meeting its liquidity needs.

Deposits, payments of principal and interest on loans, proceeds from maturities of investment securities and earnings on investment securities are the princi-
pal sources of funds for the Company. The Company also uses other sources of funds, including borrowings from the Federal Home Loan Bank. The Company
generally anticipates relying on deposits, purchases of federal funds and advances from the Federal Home Loan Bank for its liquidity needs in 2011. 

RR EE GG UU LL AA TT OO RR YY   MM AA TT TT EE RR SS
During 2009, Management identified opportunities for improving risk management, addressing asset quality concerns, managing concentrations of cred-
it risk and ensuring sufficient liquidity at the Bank as a result of its own investigation as well as examinations performed by certain bank regulatory agen-
cies. In concert with the regulators, the Company has identified specific corrective steps and actions to enhance its risk management, asset quality and
liquidity policies, controls and procedures. The Company and the Bank may not declare or pay any cash dividends without the prior written approval of
their regulators.

OO FF FF -- BB AA LL AA NN CC EE   SS HH EE EE TT   AA RR RR AA NN GG EE MM EE NN TT SS
The Company is a party to off-balance-sheet arrangements in the normal course of business to meet the financing needs of its customers. The Company
uses the same credit policies in making commitments and conditional obligations as it does for on-balance-sheet arrangements. Since some of the com-
mitments and irrevocable letters of credit may expire without being drawn upon, the total amount does not necessarily represent future cash require-
ments. As discussed previously, the Company carefully monitors its liquidity needs and considers its cash requirements, especially for loan commitments,
in making decisions on investments and obtaining funds from its other sources. Further information relating to off-balance-sheet instruments can be
found in Note L.

RR EE CC EE NN TT   LL EE GG II SS LL AA TT II OO NN
The Emergency Economic Stabilization Act of 2008 (the “Act”) was enacted to restore liquidity and stability to the financial system. The Troubled Asset Relief
Program (“TARP”) is one of the provisions of the Act. The Company did not participate in TARP. The Act also temporarily raised the basic limit on federal deposit
insurance coverage from $100,000 to $250,000 per depositor and subsequent legislation had made this change permanent. Additionally, the Federal Deposit
Insurance Corporation (“FDIC”) announced on October 14, 2008, a new program, the Temporary Liquidity Guarantee Program (“TLGP”), which guarantees newly
issued senior unsecured debt of banks, thrifts, and certain holding companies, and provides full coverage of non-interest bearing deposit transaction accounts,
regardless of dollar amount. The Company is participating in TLGP to provide full coverage on non-interest bearing transaction accounts.

In July 2010, the Dodd-Frank Wall Street Reform and Consumer Protection Act (“Dodd-Frank”) was passed by the Congress. Dodd-Frank increases the
supervisory authority of the Federal Reserve Board, creates a new Financial Services Oversight Council, creates a new process to liquidate failed financial
firms, creates an independent Bureau of Consumer Financial Protection, implements comprehensive regulation of over-the-counter derivatives, establish-
es a Federal Insurance Office and increases transparency and accountability for credit rating agencies. Dodd Frank requires more than 60 studies to be
conducted and more than 200 regulations to be written over the next one to two years. The true impact of the legislation on the Company will be unknown
until these are complete.

QQ UU AA NN TT II TT AA TT II VV EE   AA NN DD   QQ UU AA LL II TT AA TT II VV EE   DD II SS CC LL OO SS UU RR EE   AA BB OO UU TT   MM AA RR KK EE TT   RR II SS KK
Market risk is the risk of loss arising from adverse changes in market prices and rates. Interest rate risk is the most significant market risk affecting the
Company. Other types of market risk, such as foreign currency exchange rate risk and commodity price risk, do not arise in the normal course of the
Company’s business activities. Also, the Company does not currently, and has no plans to, engage in trading activities or use derivative or off-balance
sheet instruments to manage interest rate risk. 

The Company has risk management policies in place to monitor and limit exposure to market risk. The Asset/Liability Committee (“ALCO Committee”),
whose members include the chief executive officer, the executive vice president, the chief risk officer and other senior and middle management from the
financial, lending, investing, and deposit areas of the bank subsidiary, is responsible for the day-to-day operating guidelines, approval of strategies
affecting net interest income and coordination of activities within policy limits established by the Board of Directors based on the Company’s tolerance
for risk. Specifically, the key objectives of the Company’s asset/liability management program are to manage the exposure of planned net interest mar-
gins to unexpected changes due to interest rate fluctuations. These efforts will also affect loan pricing policies, deposit interest rate policies, asset mix
and volume guidelines and liquidity. The ALCO Committee utilizes a number of tools in its activities, including software to assist with interest rate risk
management and balance sheet management. The ALCO Committee reports to the Board of Directors on a quarterly basis. 

The Company has implemented a conservative approach to its asset/liability management. The net interest margin is managed on a daily basis largely as
a result of the management of the liquidity needs of the bank subsidiary. The Company generally follows a policy of investing in short term U.S. Agency
securities with maturities of two years or more. Due to the low interest rate environment, the duration of investments has been extended to fifteen years
with call provisions. The loan portfolio consists of a 40% /60% blend of fixed and floating rate loans. It is the general loan policy to offer loans with matu-
rities of five years or less; however the market is now dictating floating rate terms to be extended to twenty years. On the liability side, more than 68% of
the deposits are demand and savings transaction accounts. Additionally, more than 65% of the certificates of deposit mature within eighteen months.

6

Since the Company’s deposits are generally not rate-sensitive, they are considered to be core deposits. The short term nature of the financial assets and
liabilities allows the Company to meet the dual requirements of liquidity and interest rate risk management.

The interest rate sensitivity tables below provide additional information about the Company’s financial instruments that are sensitive to changes in inter-
est rates. The negative gap in 2011 is mitigated by the nature of the Company’s deposits, whose characteristics have been previously described. The tab-
ular disclosure reflects contractual interest rate repricing dates and contractual maturity dates. Loan maturities have been adjusted for reserve for loan
losses. There have been no adjustments for such factors as prepayment risk, early calls of investments, the effect of the maturity of balloon notes or the
early withdrawal of deposits. The Company does not believe that the aforementioned factors have a significant impact on expected maturity.

Interest rate sensitivity at December 31, 2010 was as follows (in thousands): 

2 0 1 1

2 0 1 2

2 0 1 3

2 0 1 4

2 0 1 5

B E Y O N D

T O T A L  

1 2 / 3 1 / 1 0  
F A I R  
V A L U E  

$  297,654 

$  17,242 

$  34,719 

$  23,746 

$  16,415 

$  13,472

$  403,248 

$     407,363  

Interest rate sensitivity at December 31, 2009 was as follows (in thousands):

2 0 1 0

2 0 1 1

2 0 1 2

2 0 1 3

2 0 1 4

B E Y O N D

1 2 / 3 1 / 0 9  
F A I R  
V A L U E  

T O T A L  

$  310,429 

$  42,856 

$  41,335 

$  28,025 

$  19,958 

$  14,545

$  457,148 

$  460,588  

4.65% 

11,646

3.30%

309,300

4.61%

349,579

1.01%

4.33%

19,662

3.19%

330,091

4.28%

359,363

1.96%

Loans, net 

Average rate

Securities 

Average rate

Total Financial Assets 

Average rate 

Interest Bearing Deposits 

Average rate 

Federal funds purchased and securities

sold under agreements to repurchase

140,102

Average rate 

Long-term funds 

Average rate 

Total Financial Liabilities 

Average rate 

0.42%

40,207

0.77%

529,888

0.91%

Loans, net 

Average rate

Securities 

Average rate

Total Financial Assets 

Average rate 

Interest Bearing Deposits 

Average rate 

Federal funds purchased and securities

sold under agreements to repurchase

174,431

Average rate 

Long-term funds 

Average rate 

Total Financial Liabilities 

Average rate 

0.75%

102,178

4.86%

635,972

2.92%

6.12%

1,927

4.39%

19,169

5.99%

20,710

2.38%

223

4.70%

20,933

2.43%

6.53%

22,498

2.04%

52,217

4.77%

1,873

2.46%

6.21%

24,928

2.39%

48,674

5.11%

2,218

2.42%

6.28%

47,202

2.34%

63,617

4.04%

1,479

2.42%

223

4.70%

2,096

2.88%

223

4.70%

2,441

2.79%

223

4.70%

1,702

2.94%

6.09%

187,000

3.37%

200,472

3.68%

3

2.21%

1,858

4.70%

1,861

4.70%

5.19%

295,201

2.79%

698,449

4.56%

375,862

1.34%

140,102

0.42%

42,957

1.93%

558,921

1.17%

295,295

702,658

376,715

140,102

43,990

560,807

6.50%

6,276

4.42%

49,132

6.31%

7,756

2.80%

196

4.81%

7,952

2.88%

5.58%

14,394

3.80%

55,729

5.24%

4,168

3.07%

6.80%

30,719

3.24%

6.00%

20,480

3.23%

58,744

40,438

5.58%

1,723

2.68%

5.02%

1,149

2.68%

196

4.81%

4,364

3.19%

196

4.81%

1,919

3.04%

196

4.81%

1,345

3.18%

4.92%

232,157

4.68%

246,702

4.69%

1

2.52%

1,308

4.81%

1,309

4.81%

5.05%

323,688

4.28%

780,836

4.82%

374,160

2.03%

174,431

0.75%

104,270

4.86%

652,861

2.94%

323,828

784,416

375,052

174,431

105,815

655,298

7

P E O P L E S  

  F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

C O N S O L I D A T E D   S T A T E M E N T S   O F   C O N D I T I O N

D E C E M B E R   3 1 ,  

Assets

Cash and due from banks 

Federal funds sold

Available for sale securities

Held to maturity securities, fair value of 

$2,010,430 - 2010; $3,340,974 - 2009;

$3,438,108 - 2008

Other investments

Federal Home Loan Bank Stock, at cost

Loans 

Less: Allowance for loan losses 

Loans, net

Bank premises and equipment, net of accumulated depreciation

Other real estate

Accrued interest receivable

Cash surrender value of life insurance

Prepaid FDIC assessments

Other assets 

Total assets

Liabilities & Shareholders' Equity

Liabilities:

Deposits:

Demand, non-interest bearing

Savings and demand, interest bearing

Time, $100,000 or more

Other time deposits

Total deposits 

Federal funds purchased and securities sold under 

agreements to repurchase

Borrowings from Federal Home Loan Bank

Other liabilities 

Total liabilities

Shareholders' Equity:

Common Stock, $1 par value, 15,000,000 shares 

authorized, 5,151,139, 5,151,697 and

5,279,268 shares issued and outstanding at 

December 31, 2010, 2009 and 2008, respectively 

Surplus

Undivided profits

Accumulated other comprehensive income (loss), net of tax

Total shareholders' equity

2 0 1 0

2 0 0 9

2 0 0 8

$    24,146,939

$    29,155,294

$    34,015,590

287,078,463

311,434,437

1,914,879

3,926,371

2,281,200

409,898,757

6,650,258

403,248,499

29,756,239

5,744,150

3,292,430

15,951,117

3,652,972

5,552,225

3,201,966

4,036,304

5,015,900

464,976,291

7,827,806

457,148,485

31,418,884

1,521,313

4,646,752

15,329,394

4,958,309

1,139,861

4,000

340,462,072

3,394,212

3,889,324

2,070,700

467,377,039

11,113,575

456,263,464

33,600,170

397,182

5,444,767

14,688,160

52,097

2,125,763

$  786,545,484

$  869,006,899

$  896,407,501

$   108,277,985

$   96,541,387

$   109,033,184

193,631,209

134,667,660

47,562,661

484,139,515

140,102,019

42,957,016

17,990,072

685,188,622

5,151,139

65,780,254

33,302,381

(2,876,912)

101,356,862

206,167,484

117,347,663

50,644,895

470,701,429

174,430,877

104,270,452

16,016,204

765,418,962

5,151,697

65,780,254

32,853,346

(197,360)

103,587,937

239,990,238

104,540,112

56,912,002

510,475,536

226,609,231

36,937,686

15,384,934

789,407,387

5,279,268

65,780,254

33,412,596

2,527,996

107,000,114

Total liabilities and shareholders' equity

$  786,545,484

$  869,006,899

$  896,407,501

See Notes to Consolidated Financial Statements.

8

P E O P L E S  

  F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

C O N S O L I D A T E D   S T A T E M E N T S   O F   I N C O M E

Y E A R S   E N D E D   D E C E M B E R   3 1 ,  

2 0 1 0

2 0 0 9

2 0 0 8

Interest income:

Interest and fees on loans

Interest and dividends on securities:

U.S. Treasury

U.S. Government agencies

Mortgage-backed securities

States and political subdivisions

Other investments

Interest on federal funds sold

Total interest income

Interest expense:

Deposits

Long-term borrowings

Federal funds purchased and securities sold under agreements to repurchase

Total interest expense

Net interest income

Provision for allowance for losses on loans

Net interest income after provision for allowance for losses on loans

Non-interest income:

Trust department income and fees

Service charges on deposit accounts

Gain on liquidation, sales and calls of securities

Writedown of investments to market value

Gain (loss) on other investments

Gain from sale of bank premises

Other income

Total non-interest income

Non-interest expense:

Salaries and employee benefits 

Net occupancy

Equipment rentals, depreciation and maintenance

Other expense 

Total non-interest expense

Income before income taxes

Income taxes

Net income

Basic and diluted earnings per share 

See Notes to Consolidated Financial Statements.

$    19,687,441

$    20,189,200

$    26,874,057  

471,051

7,598,366

518,924

1,357,642

26,078

15,263

1,229,237

10,043,869

1,566,573

1,234,917

17,347

8,159

29,674,765

34,289,302

3,257,391

351,883

991,438

4,600,712

25,074,053

6,845,000

18,229,053

1,354,338

6,103,133

1,690,670

(109,933)

1,075,952

10,114,160

13,581,728

2,364,103

3,668,643

7,966,776

27,581,250

761,963

(723,000)

4,965,439

530,082

1,905,383

7,400,904

26,888,398

5,225,000

21,663,398

1,363,489

6,661,209

869,123

(149,517)

146,979

1,255,348

10,146,631

14,250,002

2,501,431

3,766,582

7,117,541

27,635,556

4,174,473

954,000

$   

1,484,963

$              .29

$    3,220,473

$               .62

2,972,851

10,625,314

1,733,026

1,097,790

148,328

122,066

43,573,432

9,950,478

492,048

4,520,821

14,963,347

28,610,085

2,347,000

26,263,085

1,637,747

6,793,404

397,852

(2,964,000)

(270,676)

142,607

1,531,525

7,268,459

14,051,655

2,220,670

3,749,274

6,499,255

26,520,854

7,010,690

1,977,000

$    5,033,690

$              .94

9

P E O P L E S  

  F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

C O N S O L I D A T E D   S T A T E M E N T S   O F   S H A R E H O L D E R S ’   E Q U I T Y

N u m b e r   o f
C o m m o n
S h a r e s

5,420,204

C o m m o n
S t o c k

$    5,420,204

S u r p l u s

$    65,780,254

A c c u m u l a t e d

O t h e r

U n d i v i d e d

C o m p r e h e n s i v e

C o m p r e h e n s i v e

I n c o m e

$    882,875

I n c o m e

T o t a l

$      106,541,624

Balance, January 1, 2008

Comprehensive Income:

Net income

Net unrealized gain on available for sale securities, net of tax

Reclassification adjustment for available for sale securities 

called or sold in current year, net of tax

Loss from unfunded post-retirement benefit obligation, net of tax

Total comprehensive income

Cumulative effect adjustment from adoption of ETIF 06-04

Effect of stock retirements on accrued dividends

Cash dividends ($ .29 per share)

Dividend declared ($ .30 per share)

Retirement of stock

Balance, December 31, 2008

Comprehensive Income:

Net income

Net unrealized loss on available for sale securities, net of tax

Reclassification adjustment for available for sale securities 

called or sold in current year, net of tax

Gain from unfunded post-retirement benefit obligation, net of tax

Total comprehensive income

Effect of stock retirement on accrued dividends

Cash dividends ($ .20 per share)

Dividend declared ($ .10 per share)

Retirement of stock

Balance, December 31, 2009

Comprehensive Income:

Net income

Net unrealized loss on available for sale securities, net of tax

Reclassification adjustment for available for sale securities 

called or sold in current year, net of tax

Loss from unfunded post-retirement obligation, net of tax

Total comprehensive loss

Cash dividends ($ .11 per share)

Dividend declared ($ .09 per share)

Retirement of stock

Balance, December 31, 2010

See Notes to Consolidated Financial Statements.

(140,936)

5,279,268

(140,936)

5,279,268

65,780,254

(127,571)

5,151,697

(127,571)

5,151,697

65,780,254

(197,360)

(558)

$   5,151,139

(558)

5,151,139

10

$    65,780,254

$    33,302,381

$     (2,876,912)

$ 

101,356,862

P r o f i t s

$    34,458,291

5,033,690

(56,732)

8,816

(1,548,703)

(1,588,465)

(2,894,301)

33,412,596

3,220,473

4,774

(1,030,339)

(515,170)

(2,238,988)

32,853,346  

1,484,963

(566,687)

(462,323)

(6,918)

$           

5,033,690

745,909

745,909

1,693,658

(794,446)

1,693,658

(794,446)

$           6,678,811

2,527,996

(474,940)

142,108

$      

3,220,473

(2,392,524)

(2,392,524)

(474,940)

142,108

495,117

$     

$           

1,484,963

(1,370,429)

(1,370,429)

(1,115,842)

(193,281)

(1,115,842)

(193,281)

$           

(1,194,589)

5,033,690

745,909

1,693,658

(794,446)

(56,732)

8,816

(1,548,703)

(1,588,465)

(3,035,237)

107,000,114

3,220,473

(2,392,524)

(474,940)

142,108

4,774

(1,030,339)

(515,170)

(2,366,559)

103,587,937

1,484,963

(1,370,429)

(1,115,842)

(193,281)

(566,687)

(462,323)

(7,476)

N u m b e r   o f

C o m m o n

S h a r e s

5,420,204

C o m m o n

S t o c k

$    5,420,204

S u r p l u s

$    65,780,254

Balance, January 1, 2008

Comprehensive Income:

Net income

Net unrealized gain on available for sale securities, net of tax

Reclassification adjustment for available for sale securities 

called or sold in current year, net of tax

Loss from unfunded post-retirement benefit obligation, net of tax

Total comprehensive income

Cumulative effect adjustment from adoption of ETIF 06-04

Effect of stock retirements on accrued dividends

Cash dividends ($ .29 per share)

Dividend declared ($ .30 per share)

Retirement of stock

Balance, December 31, 2008

Comprehensive Income:

Net income

Net unrealized loss on available for sale securities, net of tax

Reclassification adjustment for available for sale securities 

called or sold in current year, net of tax

Gain from unfunded post-retirement benefit obligation, net of tax

Total comprehensive income

Effect of stock retirement on accrued dividends

Cash dividends ($ .20 per share)

Dividend declared ($ .10 per share)

Retirement of stock

Balance, December 31, 2009

Comprehensive Income:

Net income

Net unrealized loss on available for sale securities, net of tax

Reclassification adjustment for available for sale securities 

called or sold in current year, net of tax

Loss from unfunded post-retirement obligation, net of tax

Total comprehensive loss

Cash dividends ($ .11 per share)

Dividend declared ($ .09 per share)

Retirement of stock

Balance, December 31, 2010

See Notes to Consolidated Financial Statements.

(140,936)

5,279,268

(140,936)

5,279,268

65,780,254

(127,571)

5,151,697

(127,571)

5,151,697

65,780,254

(558)

5,151,139

(558)

$   5,151,139

U n d i v i d e d
P r o f i t s

$    34,458,291

5,033,690

(56,732)

8,816

(1,548,703)

(1,588,465)

(2,894,301)

33,412,596

3,220,473

4,774

(1,030,339)

(515,170)

(2,238,988)

32,853,346  

1,484,963

(566,687)

(462,323)

(6,918)

A c c u m u l a t e d
O t h e r
C o m p r e h e n s i v e
I n c o m e

$    882,875

C o m p r e h e n s i v e
I n c o m e

T o t a l

$      106,541,624

$           

5,033,690

745,909

745,909

1,693,658

(794,446)

1,693,658

(794,446)

$           6,678,811

2,527,996

$      

3,220,473

(2,392,524)

(2,392,524)

(474,940)

142,108

(474,940)

142,108

495,117

$     

(197,360)

$           

1,484,963

(1,370,429)

(1,370,429)

(1,115,842)

(193,281)

(1,115,842)

(193,281)

$           

(1,194,589)

5,033,690

745,909

1,693,658

(794,446)

(56,732)

8,816

(1,548,703)

(1,588,465)

(3,035,237)

107,000,114

3,220,473

(2,392,524)

(474,940)

142,108

4,774

(1,030,339)

(515,170)

(2,366,559)

103,587,937

1,484,963

(1,370,429)

(1,115,842)

(193,281)

(566,687)

(462,323)

(7,476)

$    65,780,254

$    33,302,381

$     (2,876,912)

$ 

101,356,862

11

P E O P L E S  

  F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

C O N S O L I D A T E D   S T A T E M E N T S   O F   C A S H   F L O W S

Y E A R S   E N D E D   D E C E M B E R   3 1 ,  
Cash flows from operating activities:

Net income

Adjustments to reconcile net income to net cash 

provided by operating activities:

Depreciation

Provision for allowance for loan losses

Provision for losses on other real estate

Impairment loss on investments

(Gain) loss on other investments

(Gain) loss on sales of other real estate 

Gain on liquidation, sales and calls of securities

Gain on sale of bank premises

Change in accrued interest receivable

Change in other assets

Change in other liabilities

Net cash provided by operating activities

Cash flows from investing activities:

Proceeds from maturities, liquidation, sales and 

calls of available for sale securities

Investment in available for sale securities

Proceeds from maturities and calls of held to maturity securities 

Investment in held to maturity securities

Purchases of other investments

Investment in Federal Home Loan Bank stock

Redemption of Federal Home Loan Bank stock

Proceeds from sales of other real estate

Loans, net change

Proceeds from sale and retirement of bank premises

Acquisition of premises and equipment

Other assets

Net cash provided by investing activities

Cash flows from financing activities:

Demand and savings deposits, net change

Time deposits, net change

Cash dividends

Retirement of common stock

Borrowings from Federal Home Loan Bank

Repayments to Federal Home Loan Bank

Federal funds purchased and securities sold 

under agreements to repurchase, net change

Net cash used in financing activities

Net decrease in cash and cash equivalents

Cash and cash equivalents, beginning of year

Cash and cash equivalents, end of year

See Notes to Consolidated Financial Statements.

2 0 1 0

2 0 0 9

2 0 0 8

$      1,484,963

$      3,220,473

$      5,033,690

2,351,000

6,845,000

77,350

109,933

86,850

(1,690,670)

1,354,322

(1,322,873)

1,084,581

10,380,456

403,092,553

(380,565,980)

1,289,920

(2,833)

2,734,700

1,328,000

41,339,949

(688,355)

(623,224)

67,904,730

(799,677)

14,237,763

(1,081,857)

(7,476)

775,907,492

(837,220,928)

(34,328,858)

(83,293,541)

(5,008,355)

29,155,294

2,390,912

5,225,000

149,517

(146,979)

(150,058)

(869,123)

798,015

(3,582,781)

2,975,089

10,010,065

277,022,490

(251,622,168)

195,000

(2,754)

(2,945,200)

3,108,801

(10,192,895)

(209,626)

(627,636)

14,726,012

(46,314,551)

6,540,444

(2,614,119)

(2,366,559)

377,346,745

(310,013,979)

(52,178,354)

(29,600,373)

(4,864,296)

34,019,590

2,451,966

2,347,000

2,964,000

270,676

(214,210)

(397,852)

(142,607)

1,926,449

314,965

85,281

14,639,358

257,886,217

(211,168,426)

1,240,000

(4,220)

(3,160,000)

(1,134,500)

236,261

(17,396,252)

266,812

(1,765,552)

(1,083,450)

23,916,890

3,671,696

(62,326,639)

(3,003,342)

(3,035,237)

111,513,000

(81,675,619)

(4,615,887)

(39,472,028)

(915,780)

34,935,370

$      24,146,939

$      29,155,294

$      34,019,590

12

N O T E S   T O   C O N S O L I D A T E D   F I N A N C I A L   S T A T E M E N T S

P E O P L E S   F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

NN OO TT EE   AA   --   BB UU SS II NN EE SS SS   AA NN DD   SS UU MM MM AA RR YY   OO FF   SS II GG NN II FF II CC AA NN TT   AA CC CC OO UU NN TT II NN GG   PP OO LL II CC II EE SS ::

BBuussiinneessss ooff TThhee CCoommppaannyy
Peoples Financial Corporation (the “Company”) is a one-bank holding company headquartered in Biloxi, Mississippi. Its two operating subsidiaries are
The Peoples Bank, Biloxi, Mississippi (the “Bank”), and PFC Service Corp. Its principal subsidiary is the B∆ank, which provides a full range of banking, finan-
cial  and  trust  services  to  state,  county  and  local  government  entities  and  individuals  and  small  and  commercial  businesses  operating  in  Harrison,
Hancock, Stone and Jackson counties.

PPrriinncciipplleess ooff CCoonnssoolliiddaattiioonn
The consolidated financial statements include the accounts of the Company and its wholly-owned subsidiaries. All significant intercompany transactions
and balances have been eliminated in consolidation.

BBaassiiss ooff AAccccoouunnttiinngg
The Company and its subsidiaries recognize assets and liabilities, and income and expense, on the accrual basis of accounting. The preparation of finan-
cial statements in conformity with accounting principles generally accepted in the United States of America (“GAAP”) requires Management to make 
estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the
financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from these estimates.

NNeeww AAccccoouunnttiinngg PPrroonnoouunncceemmeennttss
In  January  2010,  the  FASB  issued  Accounting  Standards  Update  No.  2010-06,  Improving  Disclosures  about  Fair Value  Measurements  (“ASU  No.  2010-
06”).  ASU No. 2010-06 amends FASB ASC Topic 820-10-50, Fair Value Measurements and Disclosures,to require additional information to be disclosed prin-
cipally regarding Level 3 measurements and transfers to and from Level 1 and 2. In addition, enhanced disclosure is required concerning inputs and val-
uation techniques used to determine Level 2 and Level 3 measurements. This guidance is generally effective for interim and annual reporting periods
beginning after December 15, 2009; however, requirements to disclose separately purchases, sales, issuances, and settlements in the Level 3 reconciliation
are effective for fiscal years beginning after December 15, 2010 (and for interim periods within such years).  ASU No. 2010-06 is not expected to have a
material impact on the Company’s results of operations or financial position, and will have a minimal impact on its disclosures.

In  February  2010,  the  FASB  issued  Accounting  Standards  Update  No.  2010-09,  Subsequent  Events:  Amendments  to  Certain  Recognition  and  Disclosure
Requirements  ("ASU  No.  2010-09").  ASU  No.  2010-09  removes  some  contradictions  between  the  requirements  of  U.S.  GAAP  and  the  filing  rules  of  the
Securities and Exchange Commission ("SEC"). SEC filers are required to evaluate subsequent events through the date the financial statements are issued,
and they are no longer required to disclose the date through which subsequent events have been evaluated. This guidance was effective upon issuance
except for the use of the issued date for conduit debt obligors, and it is not expected to have a material impact on Company's results of operations or
financial position.

In February 2010, the FASB issued Accounting Standards Update No. 2010-10, Consolidation: Amendments for Certain Investment Funds ("ASU No. 2010-
10"). ASU No. 2010-10 indefinitely defers the effective date for certain investment funds, the amendments made to FASB ASC 810-10 related to variable 
interest entities by Statement of Financial Accounting Standard (“SFAS") No. 167, however this deferral does not apply to the disclosure requirements of
SFAS No. 167. ASU No. 2010-10 also clarifies that (1) interests of related parties must be considered in determining whether fees paid to decision makers or
service providers constitute a variable interest, and (2) a quantitative calculation should not be the only basis on which such determination is made. This
guidance is effective as of the beginning of the first annual period beginning after November 15, 2009, and for interim periods within that first annual
reporting period. It is not expected to have a material impact on Company's results of operations, financial position or disclosures.

In  March  2010,  the  FASB  issued  Accounting  Standards  Update  No.  2010-11,  Derivatives  and  Hedging:  Scope  Exception  Related  to  Embedded  Credit
Derivatives (“ASU No. 2010-11”). ASU No. 2010-11 clarifies the type of embedded credit derivative that is exempt from embedded derivative bifurcation
requirements, by resolving a potential ambiguity about the breadth of the embedded credit derivative scope exception with regard to some types of 
contracts, such as collateralized debt obligations ("CDO's") and synthetic CDO's. The scope exception will no longer apply to some contracts that contain
an embedded credit derivative feature that transfers credit risk. The ASU is effective for fiscal quarters beginning after June 15, 2010, and is not expected
to have a material impact on Company's results of operations, financial position or disclosures.

In April 2010, the FASB issued Accounting Standards Update No. 2010-18, Effect of a Loan Modification When the Loan is Part of a Pool That Is Accounted
for as a Single Asset (“ASU No. 2010-18”). ASU No. 2010-18 allows for the one-time election to terminate accounting for loans as a pool under ASU Subtopic
310-30. This election may be applied on a pool-by-pool basis and does not preclude an entity from applying pool accounting to subsequent acquisitions
of loans with credit deterioration. ASU No. 2010-18 is effective for modifications of loans accounted for within pools under Subtopic 310-30 occurring 
in the first interim or annual period ending on or after July 15, 2010. It is not expected to have a material impact on Company's results of operations, 
financial position or disclosures.

In July 2010, the FASB issued Accounting Standards Update No. 2010-20, Disclosures about the Credit Quality of Financing Receivables and the Allowance
for Credit Losses (“ASU No. 2010-20”). ASU No. 2010-20 requires enhanced disclosures, including a greater level of disaggregated information, about the
credit quality of financial receivables and the allowance for credit losses. Additionally, this standards update also requires an entity to disclose credit
quality indicators, past due information, modifications to financing receivables and significant purchases and sales of financing receivables. The disclo-
sures as of the end of a reporting period under ASU No. 2010-20 are effective for the Company for interim and annual reporting periods ending on or after
December 15, 2010. The disclosures about activity that occurs during a reporting period are effective for the Company for interim and annual reporting
periods beginning on or after December 15, 2010. It is not expected to have a material impact on Company's results of operations or financial position,
but will require additional disclosures.

CCaasshh aanndd DDuuee ffrroomm BBaannkkss
The Company is required to maintain average reserve balances in its vault or on deposit with the Federal Reserve Bank. The average amount of these reserve
requirements was approximately $587,000, $542,000 and $696,000 for the years ending December 31, 2010, 2009 and 2008, respectively.

SSeeccuurriittiieess
The classification of securities is determined by Management at the time of purchase. Securities are classified as held to maturity when the Company has
the positive intent and ability to hold the security until maturity. Securities held to maturity are stated at amortized cost. Securities not classified as held
to maturity are classified as available for sale and are stated at fair value. Unrealized gains and losses, net of tax, on these securities are recorded in share-
holders’ equity as accumulated other comprehensive income.

13

The amortized cost of available for sale securities and held to maturity securities is adjusted for amortization of premiums and accretion of discounts to matu-
rity, determined using the interest method. Such amortization and accretion is included in interest income on securities. A decline in the market value of any
investment below cost that is deemed other-than-temporary is charged to earnings for the decline in value deemed to be credit related and a new cost basis
in the security is established. The decline in value attributed to non-credit related factors is recognized in other comprehensive income. In estimating other-
than-temporary losses, management considers the length of time and the extent to which the fair value has been less than cost, the financial condition and
nature of the issuer, the cause of the decline, especially if related to a change in interest rates, and the intent and ability of the Company to retain the invest-
ment in the issuer for a period of time sufficient to allow for any anticipated recovery in fair value. The specific identification method is used to determine
realized gains and losses on sales of securities, which are reported as gain (loss) on liquidation, sales and calls of securities in non-interest income.

OOtthheerr IInnvveessttmmeennttss
Other investments include a low income housing partnership in which the Company is a 99% limited partner. The partnership has qualified to receive annual
low income housing federal tax credits that are recognized as a reduction of the current tax expense. The investment is accounted for using the equity method.

FFeeddeerraall HHoommee LLooaann BBaannkk SSttoocckk
The Company is a member of the Federal Home Loan Bank of Dallas (“FHLB”) and as such is required to maintain a minimum investment in its stock that
varies with the level of FHLB advances outstanding. The stock is bought from and sold to the FHLB based upon its $100 par value. The stock does not have
a readily determinable fair value and as such is classified as restricted stock, carried at cost and evaluated for impairment in accordance with GAAP. 

LLooaannss
The loan portfolio consists of commercial and industrial and real estate loans within the Company’s trade area in South Mississippi that we have the intent
and ability to hold for the foreseeable future or until maturity. The loan policy establishes guidelines relating to pricing, repayment terms, collateral stan-
dards including loan to value limits, appraisal and environmental standards, lending authority, lending limits and documentation requirements.

Loans are stated at the amount of unpaid principal, reduced by unearned income and the allowance for loan losses. Interest on loans is recognized on a
daily basis over the terms of each loan based on the unpaid principal balance. Loan origination fees are recognized as income when received. Revenue
from these fees is not material to the financial statements. 

The Company continuously monitors its relationships with its loan customers in concentrated industries such as gaming and hotel/motel, as well as the
exposure for out of area, land, development, construction and commercial real estate loans, and their direct and indirect impact on its operations. Loan
delinquencies and deposit overdrafts are monitored on a monthly basis in order to identify developing problems as early as possible. Also on a monthly
basis, the loan review department prepares a watch list of credits based on our loan grading system. Grades of A – F are applied to individual loans based
on factors including repayment ability, financial condition of the borrower and payment performance. Loans with a grade of D – F, as well as some with
a grade of C, are placed on the watch list of credits. The watch list is the primary tool for monitoring the credit quality of our loan portfolio. Once loans
are determined to be past due, the loan officer and collection department work vigorously to bring the loans back to current status.

The Company places loans on a nonaccrual status when, in the opinion of Management, they possess sufficient uncertainty as to timely collection of inter-
est or principal so as to preclude the recognition in reported earnings of some or all of the contractual interest. Accrued interest on loans classified as
nonaccrual  is  reversed  at  the  time  the  loans  are  placed  on  nonaccrual.  Interest  received  on  nonaccrual  loans  is  applied  against  principal.  Loans  are
restored to accrual status when the obligation is brought current or has performed in accordance with the contractual terms for a reasonable period of
time and the ultimate collectibility of the total contractual principal and interest is no longer in doubt. The placement of loans on and removal of loans
from nonaccrual status must be approved by Management.

Generally, loans which become 90 days delinquent are reviewed relative to collectability. Unless such loans are in the process of terms revision to bring
them to a current status or foreclosure or in the process of collection, those loans deemed uncollectible are charged off against the allowance account.
That portion of a loan which is deemed uncollectible will be charged off against the allowance as a partial charge off. All charge offs must be approved
by Management and are reported to the Board of Directors.

AAlllloowwaannccee ffoorr LLooaann LLoosssseess
The allowance for loan losses (“ALL”) is a valuation account available to absorb losses on loans. The ALL is established through provisions for loan losses
charged against earnings. Loans deemed to be uncollectible are charged against the allowance for loan losses, and subsequent recoveries, if any, are
credited to the allowance.

The  allowance  for  loan  losses  is  based  on  Management’s  evaluation  of  the  loan  portfolio  under  current  economic  conditions  and  is  an  amount  that
Management believes will be adequate to absorb probable losses on loans existing at the reporting date. On a quarterly basis, the Company’s problem
asset committee meets to review the watch list of credits, which is formulated from the loan grading system. Members of this committee include loan offi-
cers, loan review officers, collection officers, the chief lending officer, the chief credit officer, the chief risk officer, the chief financial officer and the chief
executive officer. The evaluation includes Management’s assessment of several factors: review and evaluations of specific loans, changes in the nature
and volume of the loan portfolio, current and anticipated economic conditions and the related impact on specific borrowers and industry groups, a study
of loss experience, a review of classified, nonperforming and delinquent loans, the estimated value of any underlying collateral, an estimate of the pos-
sibility of loss based on the risk characteristics of the portfolio, adverse situations that may affect the borrower’s ability to repay and the results of regu-
latory examinations. This evaluation is inherently subjective as it requires material estimates that may be susceptible to significant change.

The ALL consists of specific and general components. The specific component relates to loans that are classified as impaired. The general component of
the allowance relates to loans that are not impaired. Changes to the components of the ALL are recorded as a component of the provision for loan losses.
Management must approve changes to the ALL and must report its actions to the Board of Directors. The Company believes that its allowance for loan loss-
es is appropriate at December 31, 2010.

The Company considers a loan to be impaired when, based upon current information and events, it believes it is probable that the Company will be unable
to collect all amounts due according to the contractual terms of the loan agreement. The Company’s impaired loans include troubled debt restructurings
and performing and non-performing major loans for which full payment of principal or interest is not expected. A loan may be impaired but not on
nonaccrual status when available information suggests that it is probable the Bank may not receive all contractual principal and interest, however, the
loan is still current and payments are received in accordance with the terms of the loan. Payments received for impaired loans not on nonaccrual status
are applied to principal and interest.

All impaired loans are reviewed, at a minimum, on a quarterly basis. The Company calculates the specific allowance required for impaired loans based
on the present value of expected future cash flows discounted at the loan’s effective interest rate, the loan’s observable market price or the fair value of
its collateral. Most of the Company’s impaired loans are collateral-dependent. 

The fair value of the collateral for collateral-dependent loans is based on appraisals performed by third-party valuation specialists, comparable sales and
other estimates of fair value obtained principally from independent sources such as the Multiple Listing Service or county tax assessment valuations,
14

adjusted for estimated selling costs. The Company has a Real Estate Appraisal Policy (the “Policy”) which is in compliance with the guidelines set forth in
the “Interagency Appraisal and Evaluation Guidelines” which implement Title XI of the Financial Institutions Reform, Recovery and Enforcement Act of 1989
(“FIRREA”). The Policy further requires that appraisals be in writing and conform to the Uniform Standards of Professional Appraisal Practice (“USPAP”).
An appraisal prepared by a state-licensed or state-certified appraiser is required on all new loans secured by real estate in excess of $250,000. Loans
secured by real estate in an amount of $250,000 or less, or that qualify for an exemption under FIRREA, must have a summary appraisal report or in-house
evaluation, depending on the facts and circumstances. Factors including the assumptions and techniques utilized by the appraiser, which could result in
a  downward  adjustment  to  the  collateral  value  estimates  indicated  in  the  appraisal,  are  considered  by  the  Company.  In  December  2010,  revised
“Interagency Appraisal and Evaluation Guidelines” were issued by the federal financial regulatory agencies to update and replace existing supervisory
guidance.  The Company has reviewed this guidance and does not anticipate that it will impact its policies and procedures with respect to appraisals.

When Management determines that a loan is impaired and the loan is collateral-dependent, an evaluation of the fair value of the collateral is performed.
The Company maintains established criteria for assessing whether an existing appraisal continues to reflect the fair value of the property for collateral-
dependent loans.  Appraisals are generally considered to be valid for a period of at least twelve months.  However, appraisals that are less than 12 months
old may need to be adjusted.   Management considers such factors as the property type, property condition, current use of the property, current market
conditions and the passage of time when determining the relevance and validity of the most recent appraisal of the property.  If Management determines
that the most recent appraisal is no longer valid, a new appraisal is ordered from an independent and qualified appraiser. 

During the interim period between ordering and receipt of the new appraisal, Management considers if the existing appraisal should be discounted to
determine the estimated fair value of collateral.  Discounts are applied to the existing appraisal and take into consideration the property type, condition
of the property, external market data, internal data, reviews of recently obtained appraisals and evaluations of similar properties, comparable sales of
similar properties and tax assessment valuations.   When the new appraisal is received and approved by Management, the valuation stated in the apprais-
al is used as the fair value of the collateral in determining impairment, if any.  If the recorded investment in the impaired loan exceeds the measure of fair
value, a valuation allowance is required as a specific component of the allowance for loan losses. Any specific reserves recorded in the interim are adjust-
ed accordingly.

The general component of the ALL is the loss estimated by applying loss percentages to non-classified loans which have been dividend into segments.
These segments include gaming; residential development; real estate, construction; real estate, mortgage; commercial and industrial and all other. The
loss percentages are based on each segment’s historical five year average loss experience which may be adjusted by qualitative factors such as changes
in the general economy, or economy or real estate market in a particular geographic area or industry. 

BBaannkk PPrreemmiisseess aanndd EEqquuiippmmeenntt
Bank premises and equipment are stated at cost, less accumulated depreciation. Depreciation is computed by the straight-line method based on the 
estimated useful lives of the related assets.

OOtthheerr RReeaall EEssttaattee
Other real estate (“ORE”) includes real estate acquired through foreclosure. Each other real estate property is carried at its fair value less estimated costs
to sell. Fair value is principally based on appraisals performed by third-party valuation specialists. Any excess of the carrying value of the related loan
over the fair value of the real estate at the date of foreclosure is charged against the allowance for loan losses. Any expense incurred in connection with
holding such real estate or resulting from any writedowns in value subsequent to foreclosure is included in noninterest expense. When the other real estate
property is sold, a gain or loss is recognized on the sale for the difference, if any, between the sales proceeds and the carrying amount of the property.
If the fair value of the ORE, less estimated costs to sell at the time of foreclosure, decreases during the holding period, the ORE is written down with a charge
to noninterest expense.  All ORE properties are being actively marketed for sale and Management is continuously monitoring these properties in order to
minimize any losses.

TTrruusstt DDeeppaarrttmmeenntt IInnccoommee aanndd FFeeeess
Corporate trust fees are accounted for on an accrual basis and personal trust fees are recorded when received.

IInnccoommee TTaaxxeess
The Company files a consolidated tax return with its wholly-owned subsidiaries. The tax liability of each entity is allocated based on the entity’s contri-
bution to consolidated taxable income. The provision for applicable income taxes is based upon reported income and expenses as adjusted for differ-
ences between reported income and taxable income. The primary differences are exempt income on state, county and municipal securities; differences
in provisions for losses on loans as compared to the amount allowable for income tax purposes; directors' and officers' life insurance; depreciation for
income tax purposes over (under) that reported for financial statements and gains on the sale of bank premises which were structured under the provi-
sions of Section 1031 of the Internal Revenue Code. 

LLeeaasseess
All leases are accounted for as operating leases in accordance with the terms of the leases.

EEaarrnniinnggss PPeerr SShhaarree
Basic and diluted earnings per share are computed on the basis of the weighted average number of common shares outstanding, 5,151,661, 5,170,430 and
5,342,470 in 2010, 2009 and 2008, respectively.

SSttaatteemmeennttss ooff CCaasshh FFlloowwss
The Company has defined cash and cash equivalents to include cash and due from banks and federal funds sold. The Company paid $4,621,778, $7,576,159
and  $14,961,180  in  2010,  2009  and  2008,  respectively,  for  interest  on  deposits  and  borrowings.  Income  tax  payments  totaled  $2,232,000,  $520,000  and
$1,635,000 in 2010, 2009 and 2008, respectively. Loans transferred to other real estate amounted to $5,715,037, $4,082,874 and $399,725 in 2010, 2009 and 2008,
respectively.  The  income  tax  effect  from  the  unrealized  gain  (loss)  on  available  for  sale  securities  on  accumulated  other  comprehensive  income  was
$(1,280,806), $(1,477,178) and $1,277,519, at December 31, 2010, 2009 and 2008, respectively. The income tax effect from the gain (loss) from unfunded post-
retirement  benefit  obligation  on  accumulated  other  comprehensive  income  was  $(99,568),  $(92,434)  and  $204,124  at  December  31,  2010,  2009  and  2008,
respectively.

FFaaiirr VVaalluuee MMeeaassuurreemmeenntt
The Company reports certain assets and liabilities at their estimated fair value. These assets and liabilities are classified and disclosed in one of three cat-
egories based on the inputs used to develop the measurements. The categories, which establish a hierarchy for ranking the quality and reliability of the
information used to determine fair value, are: Level 1 – Quoted market prices in active markets for identical assets or liabilities, Level 2 – Observable mar-
ket based inputs or unobservable inputs that are corroborated by market data, or Level 3 – Unobservable inputs that are not corroborated by market data.

RReeccllaassssiiffiiccaattiioonnss
Certain reclassifications have been made to the prior year statements to conform to current year presentation. The reclassifications had no effect on prior
year net income.

15

NN OO TT EE   BB   --   SS EE CC UU RR II TT II EE SS ::
The amortized cost and fair value of securities at December 31, 2010, 2009, and 2008, respectively, are as follows (in thousands):

December 31, 2010
Available for sale securities:
Debt securities:
U.S. Treasury
U.S. Government agencies
States and political subdivisions
Total debt securities
Equity securities
Total available for sale securities

Held to maturity securities:
States and political subdivisions
Total held to maturity securities

December 31, 2009
Available for sale securities:
Debt securities:
U.S. Treasury
U.S. Government agencies
Mortgage-backed securities
States and political subdivisions
Total debt securities
Equity securities
Total available for sale securities

Held to maturity securities:
States and political subdivisions
Total held to maturity securities

December 31, 2008
Available for sale securities:
Debt securities:
U.S. Treasury
U.S. Government agencies
Mortgage-backed securities
States and political subdivisions
Total debt securities
Equity securities
Total available for sale securities

Held to maturity securities:
States and political subdivisions
Total held to maturity securities

Amortized Cost

Gross
Unrealized Gains

Gross
Unrealized Losses

$ 

26,957
221,639
40,579
289,175
650
$  289,825

$
$

1,915
1,915

$  

52
1,056
1,114
2,222

$       (500)  
(4,099)
(370)
(4,969)

$       2,222

$    (4,969)

$           95
$           95

$  
$  

–
–

Amortized Cost

Gross
Unrealized Gains

Gross
Unrealized Losses

$ 

23,987
216,473
30,035
39,291
309,786
650
$  310,436

$
$

3,202
3,202

$  

753
695
1,278
1,179
3,905

$  

–
(2,590)
(51)
(266)
(2,907)

$       3,905

$    (2,907)

$           139
$           139

$  
$  

–
–

Amortized Cost

Gross
Unrealized Gains

Gross
Unrealized Losses

$  64,963
208,918
28,993
31,594
334,468
650
$   335,118

$
$

3,394
3,394

$  

1,746
3,552
788
317
6,403

$ 

–
(74)

(985)
(1,059)

$       6,403

$    (1,059)

$            52
$            52

$          (8)
$          (8)

Fair Value

$      26,509
218,596
41,323
286,428
650 
$    287,078

$    
$ 

2,010
2,010

Fair Value

$      24,740
214,578
31,262
40,204
310,784
650 
$    311,434

$    
$ 

3,341
3,341

Fair Value

$      66,709
212,396
29,781
30,926
339,812
650 
$    340,462

$    
$ 

3,438
3,438

16

The amortized cost and fair value of debt securities at December 31, 2010, (in thousands) by contractual maturity, are shown below. Expected maturities
will differ from contractual maturities because borrowers may have the right to call or prepay obligations with or without call or prepayment penalties.

Available for sale securities:
Due in one year or less
Due after one year through five years
Due after five years through ten years
Due after ten years
Totals

Held to maturity securities:
Due after one year through five years
Due after five years through ten years
Totals

Amortized Cost

$

$

$ 

$

11,627
94,903
109,309
73,336
289,175

1,451
464
1,915

Fair Value

$   

11,646
95,104
107,971
71,707
$  286,428

$

1,531
479
$         2,010

Information pertaining to securities with gross unrealized losses at December 31, 2010, 2009 and 2008, respectively, aggregated by investment category
and length of time that individual securities have been in a continuous loss position, is as follows (in thousands):

Less than twelve months

Over twelve months

Total

December 31, 2010
U.S. Treasury
U.S. Government Agencies
States and political subdivisions
Total

Fair Value
15,458
$ 
138,076
5,295
$ 158,829

Gross Unrealized Losses
$      500
4,099
173
$   4,772

Fair Value
2,826
$

Gross Unrealized Losses
$ 826

2,029
2,029

$

197
197

$ 

Fair Value
15,458
$  
138,076
7,324
$ 160,858

$  

Gross Unrealized Losses
500
4,099
370
$    4,969

Less than twelve months

Over twelve months

Total

December 31, 2009
U.S. Government Agencies
States and political subdivisions
Mortgage-backed securities
Total

Fair Value
$ 138,914
9,501
4,856
$   153,271

Gross Unrealized Losses
$   2,590
148
51
$ 2,789

Fair Value
2,826
$
2,521

Gross Unrealized Losses
$    254 
118

$ 

2,521

$     118

Fair Value
138,914
$ 
12,022
4,856
$   155,792

Gross Unrealized Losses
$     2,590
266
51
$     2,907

Less than twelve months

Over twelve months

Total

December 31, 2008
U.S. Government Agencies
States and political subdivisions
Total

Fair Value
10,781
$
16,545
$   27,326

Gross Unrealized Losses
$      74
740
814

$

Fair Value
2,826
$
2,826
2,826

$

Gross Unrealized Losses
$    254 
253
$    253

Fair Value
10,781
$ 
19,371
$     30,152

Gross Unrealized Losses
$          74
993
1,067

$  

At December 31, 2010, 4 of 7 securities issued by the U.S. Treasury, 30 of the 47 securities issued by U.S. Government agencies and 24 of the 132 securities
issued by state and political subdivisions contained unrealized losses. 

Management evaluates securities for other-than-temporary impairment on a monthly basis. In performing this evaluation, the length of time and the
extent to which the fair value has been less than cost, the fact that the Company’s securities are primarily issued by U.S. Treasury and U.S. Government
Agencies and the cause of the decline in value are considered. In addition, the Company does not intend to sell and it is not more likely than not that we
will be required to sell these securities before maturity. While some available for sale securities have been sold for liquidity purposes or for gains, the
Company has traditionally held its securities, including those classified as available for sale, until maturity. As a result of this evaluation, the Company
has determined that the declines summarized in the tables above are not deemed to be other-than-temporary.

Proceeds from maturities and calls of held to maturity debt securities during 2010, 2009 and 2008 were $1,289,920, $195,000 and $1,240,000, respectively.
There were no sales of held to maturity debt securities during 2010, 2009 and 2008. Proceeds from maturities, sales and calls of available for sale debt
securities were $403,092,553, $277,022,490 and $257,886,217 during 2010, 2009 and 2008, respectively. Available for sale debt securities were sold and
called in 2010 and 2009 for realized gains of $1,690,670 and $869,123, respectively. There were no sales of available for sale debt securities during 2008.
The Company realized a gain of $249,000 from the liquidation of equity securities in 2008. During 2009, the Company recorded a loss of $149,517 from the
other-than-temporary impairment of an equity investment. During 2008, the Company recorded a loss of $2,964,000 from the other-than-temporary
impairment of its investment in Federal Home Loan Mortgage Corporation Preferred Stock. Securities with an amortized cost of \$285,925,360, $296,176,580
and $328,047,697 at December 31, 2010, 2009 and 2008, respectively, were pledged to secure public deposits, federal funds purchased and other balances
required by law.

The value of the Company’s investment in FHLB common stock is determined by the ultimate recoverability of the par value rather than by recognizing
temporary declines. The determination of whether the par value will ultimately be recovered is influenced by criteria such as the following: (a) The sig-
nificance  of  the  decline  in  net  assets  of  the  FHLB  as  compared  to  the  capital  stock  amount  and  the  length  of  time  this  situation  has  persisted,  (b)
Commitments by the FHLB to make payments required by law or regulation and the level of such payments in relation to the operating performance, (c)
The impact of legislative and regulatory changes on the customer base of the FHLB and (d) The liquidity position of the FHLB. While the Federal Home Loan
Banks have been negatively impacted by the current economic conditions, the FHLB of Dallas has reported profits for the third quarter of 2010, remains in
compliance with regulatory capital and liquidity requirements, continues to pay dividends on the stock and make redemptions at the par value. With
consideration given to these factors, Management concluded that the stock was not impaired at December 31, 2010.

17

NN OO TT EE   CC   --   LL OO AA NN SS ::
The composition of the loan portfolio was as follows (in thousands):
December 31,
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Totals

2010
$     44,343
30,064
60,983
222,577
36,464
15,468
$    409,899

2009
$     69,938
35,329
59,132
241,601
40,114
18,862
$    464,976

$  

2008
76,510
36,571
81,884
223,325
30,935
15,152
$     467,377

In the ordinary course of business, the Company's subsidiary extends loans to certain officers and directors and their personal business interests at, in the
opinion of Management, the same terms, including  interest rates and collateral, as those prevailing at the time for comparable loans of similar credit risk
with persons not related to the Company or its subsidiaries. These loans do not involve more than normal risk of collectability and do not include other
unfavorable features.

An analysis of the activity with respect to such loans to related parties is as follows (in thousands):
Years Ended December 31,
Balance, January 1
New loans and advances
Repayments
Balance, December 31

2010
$       6,891
2,308
(2,506)
$       6,693

2009
$        7,800
1,128
(2,037)
6,891

$    

2008
$        7,318
2,743
(2,261)
$       7,800

As a part of its evaluation of the quality of the loan portfolio, Management continuously monitors the Company’s credit concentrations on a monthly basis.
Total outstanding concentrations were as follows (in thousands):

December 31,

Gaming

Hotel/motel

Out of area

2010

2009

2008

$      44,343

$  

69,938

$  

79,510

47,908

42,790

47,714

46,697

35,962

44,458

The age analysis of the loan portfolio, segregated by class of loans, as of December 31, 2010, 2009 and 2008, respectively, was as follows (in thousands):

Number of Days Past Due

30-59

60-89

Greater Than 90

Total Past Due

Current

Total Loans

Loans Past Due
Greater Than 90
Days and Still 
Accruing

December 31, 2010:
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

December 31, 2009:
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

December 31, 2008:
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

$ 2222
2,282
8,042
18,480
1,558
274
$30,636

$9,205
17,171
2,004
15,090
231
184
$34,680

$9 ,205 
22,685
1,292
8,163
2,232
219
$34,591

$9,205 

4,433
4,640
98
34
$9,205

$9,20

102
2,611
27
55
$2,795

$9,205

1,084
6,728
211
17
$8,040

$  2,808
4,599
22,906
28,260
1,697
309
$60,579

$9,205
23,157
2,236
27,026
868
287
$53,574

$9,205
26,520
4,322
19,069
3,143
276
$53,330

$41,535
25,465
38,077
194,317
34,767
15,159
$349,320

$69,938
12,172
56,896
214,575
39,246
18,575
$411,402

$79,510
10,051
77,562
204,256
27,792
14,876
$414,047

$ 44,343
30,064
60,983
222,577
36,464
15,468
$409,899

$69,938
35,329
59,132
241,601
40,114
18,862
$464,976

$79,510
36,571
81,884
223,325
30,935
15,152
$467,377

$9,205

1,991
955
14
1
$2,961

$9,205

3,560
610
48
$4,218

$9,205

377
1,269
654
40
$2,340

$  2,808
2,317
10,431
5,140
41
1
$20,738

$9,205
5,986
130
9,325
610
48
$16,099

$9,205
3,835
1,946
4,178
700
40
$10,699

18

The Company monitors the credit quality of its loan portfolio through the use of a loan grading system. A score of 1 – 5 is assigned to the loan based on
factors including repayment ability, trends in net worth and/or financial condition of the borrower and guarantors, employment stability, management
ability, loan to value fluctuations, the type and structure of the loan, conformity of the loan to bank policy and payment performance. Based on the total
score, a loan grade of A - F is applied. A grade of A will generally be applied to loans for customers that are well known to the Company and that have 
excellent sources of repayment. A grade of B will generally be applied to loans for customers that have excellent sources of repayment which have no
identifiable  risk  of  collection.  A  grade  of  C  will  generally  be  applied  to  loans  for  customers  that  have  adequate  sources  of  repayment  which  have 
little identifiable risk of collection. Loans with a grade of C may be placed on the watch list if weaknesses are not resolved which could result in potential
loss or for other circircumstances that require monitoring. A grade of D will generally be applied to loans for customers that are inadequately protected
by current sound net worth, paying capacity of the borrower, or pledged collateral. Loans with a grade of D have unsatisfactory characteristics such as
cash flow deficiencies, bankruptcy filing by the borrower or dependence on the sale of collateral for the primary source of repayment, causing more 
than acceptable levels of risk. Loans 60 to 89 days past due receive a grade of D. A grade of E will generally be applied to loans for customers with 
weaknesses inherent in the D classification and in which collection or liquidation in full is questionable. All loans 90 days or more past due are rated E. A
grade of F is applied to loans which are considered uncollectible and of such little value that their continuance in an active bank is not warranted. Loans
with this grade are charged off, even though partial or full recovery may be possible in the future. All loans 180 days or more past due are rated F and
charged off unless the Bank is in the process of collection.

An  analysis  of  the  loan  portfolio  by  loan  grade,  segregated  by  class  of  loans,  as  of  December  31,  2010,  2009  and  2008,  respectively  is  as  follows 
(in thousands):

December 31, 2010:
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

December 31, 2009:
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

December 31, 2008:
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

A or B
$   27,397
25,666
52,417
184,963
33,703
15,232
$339,378

A or B
$   53,797
27,622
53,875
196,408
36,804
18,575
$  387,081

A or B
$    76,510
25,542
72,527
194,711
27,326
14,780
$   411,396

Loans With A Grade Of:

D
$ 6,413
3,102
7,716
25,669
2,323
196
$45,419

F
$9, 56

E
$10,533
432
535
3,697
149

$15,346

$9, 56

Loans With A Grade Of:

D
$6,298
1,721
3,515
26,243
2,896
174
$40,847

Loans With A Grade Of:

D
$   9,756

7,334
14,119
2,279
275
$24,007

E
$ 9,843
5,986
1,010
6,257

26
$23,122

E
$9 ,756
11,029
360
1,023
4
24
$12,440

F
$9756

31
$9 631

F
$9, 56

1,585
2,899
47

$4,531

Total
$ 44,343
30,064
60,983
222,577
36,464
15,468
$ 409,899

Total
$ 69,938
35,329
59,132
241,601
40,114
18,862
$ 464,976

$$

Total
76,510
36,571
81,884
223,325
30,935
15,152
$ 464,377

C
$9,756
864
315
8,248
289
40
$9,756

C
$9,756

732
12,693
414
56
$13,895

C
$9,756

78
10,573
1,279
73
$12,003

19

Total loans on non accrual as of December 31, 2010, 2009 and 2008, respectively, were as follows (in thousands):
December 31,
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and Industrial
Other
Total

2010
$      10,222
632
387
3,268
27
1
$      14,537

2009
$        9,843
5,386
1,010
5,764

2
$       22,005

$

2008

11,028
1,569
2,909
47

$        15,553

On  September  1,  2010,  the  Company  modified  two  loans  by  granting  interest  rate  concessions  to  the  borrowers.  These  loans,  which  had  a 
balance  of  $702,494  at  December  31,  2010,  are  in  compliance  with  these  modified  terms  and  are  currently  accruing  and  the  Company  has 
classified them as troubled debt restructurings.

Impaired loans, segregated by class of loans, as of December 31, 2010, 2009 and 2008, respectively, were as follows (in thousands):

December 31, 2010
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Other
Total

December 31, 2009
Gaming
Residential development
Real estate, construction
Real estate, mortgage
Other
Total

December 31, 2008
Residential development
Real estate, construction
Real estate, mortgage
Commercial and industrial
Total

Unpaid
Principal Balance
$10,533
4,313
573
4,762
27
1
$20,209

Unpaid
Principal Balance
$ 9,843
11,085
1,010
6,262
2
$28,202

Unpaid
Principal Balance
$11,028
1,569
2,909
47
$15,553

Recorded
Investment
$10,222
632
573
3,784
27
1
$15,239

Recorded
Investment
$ 9,843
5,386
1,010
5,764
2
$22,005

Recorded
Investment
$11,028
1,569
2,909
47
$15,553

Related
Allowance
$107
8
179
649
1
1
$945

Related
Allowance
$     98
844
10
942
1
$1,895

Related
Allowance
$2,535
784
360
47
$3,726

Average
Investment
$ 9,363
2,693
199
2,367
8
1
$14,631

Average
Investment
$ 9,512
8,976
1,010
6,052
2
$25,552

Average
Investment
$11,076
1,563
2,908
49
$15,596

No material interest income was recognized on impaired loans for the years ended December 31, 2010, 2009 and 2008, respectively.

20

Transactions in the allowance for loan losses for the years ended December 31, 2010, 2009 and 2008, and the balances of loans individually
and collectively evaluated for impairment at December 31, 2010, 2009 and 2008, were as follows (in thousands):

Residential
Development

Real Estate,
Construction

Real Estate,
Mortgage

Commercial
Industrial

Other

Total

$ 

1,019
(744)
61
684
$   1,020

$ 3,549
(2,622)
84
2,402
$    3,413

$ 1,245
(348)
14
(431)
$    480

$     118
(226)
109
201
$    202

$   7,828
(8,291)
268
6,845
$   6,650

$    301

$    1,332

$     201

$       9

$    1,843

$     719

$   2,081

$   279

$    193

$   4,807

$

1,140

$ 7,337

$  404

$       12

$   19,747

$59,843

$215,240

$36,060

$15,456

$390,152

$ 2,438
(417)

(1,002)
1,019
$ 

$

$ 

500

519

$ 3,385
(1,576)
77
1,663
$ 3,549

$  1,479
(104)
85
(215)
$ 1,245

$   338
(405)
407
(222)
$     118

$     11,114
(9,080)
569
5,225
$  7,828

$    1,919

$   1,015

$   28

$    4,271

$ 

1,630

$ 

230

$     90

$    3,557

$ 3,338

$  10,732

$   1,128

$      55

$  30,482

$55,794

$230,869

$38,986

$18,807

$434,494

$ 2,313
(111)

236
$ 2,438

$   3,811
(115)
135
(446) 
$ 3,385

$ 2,377
(334)
18
(582)
$ 1,479

$

102
(724)
520
440
$   338

$   9,378
(1,284)
673
2,347
$     11,114

$  1,879

$    1,614

$ 1,233

$  230

$  7,491

$    559

$    1,771

$    246

$   10 8

$  3,623

$  8,358

$ 25,334

$  3,423

$  1,527

$ 49,671

$73,526

$197,991

$27,512

$13,625

$ 417,706

December 31, 2010:
Allowance for Loan Losses:
Beginning Balance
Charge-offs
Recoveries
Provision
Ending Balance

Ending Balance Individually
evaluated for impairment
Ending Balance Collectively
evaluated for impairment

Total Loans:
Ending Balance Individually
evaluated for impairment
Ending Balance Collectively
evaluated for impairment

December 31, 2009:
Allowance for Loan Losses:
Beginning Balance
Charge-offs
Recoveries
Provision
Ending Balance

Ending Balance Individually
evaluated for impairment
Ending Balance Collectively
evaluated for impairment

Total Loans:
Ending Balance Individually
evaluated for impairment
Ending Balance Collectively
evaluated for impairment

December 31, 2008:
Allowance for Loan Losses:
Beginning Balance
Charge-offs
Recoveries
Provision
Ending Balance

Ending Balance Individually
evaluated for impairment
Ending Balance Collectively
evaluated for impairment

Total Loans:
Ending Balance Individually
evaluated for impairment
Ending Balance Collectively
evaluated for impairment

Gaming

$     699
(311)

77
$     465

$ 00000

$     465

$ 10,222

$  34,121

$       711

(12)
$     699

$ 00000

$     699

$  9,843

$60,095

$    1,198
(4,040)

3,912
$   1,070

$ 00000

$   1,070

$     632

$29,432

$ 2,763
(6,578)

5,013
1,198

$

$   809

$ 

389

$  5,386

$29,943

$     562

$      213

149
$       711

$ 00000 

$       711

$ 00000

$ 79,510

2,550
$  2,763

$  2,535

$     228

$ 11,029

$25,542

21

NN OO TT EE   DD   --   BB AA NN KK   PP RR EE MM II SS EE SS   AA NN DD   EE QQ UU II PP MM EE NN TT ::
Bank premises and equipment are shown as follows (in thousands):
December 31, 
Land
Buildings
Furniture, fixtures and equipment
Totals, at cost
Less: Accumulated depreciation
Totals

Estimated Useful Lives

5 – 40 years
3 – 10 years

2010
$   5,985
30,359
14,037
50,381
20,625
$  29,756

2009
$   5,986
30,233
15,378
51,597
20,178
$  31,419

$

2008
5,978
30,427
14,982
51,387
17,787
$  33,600

NN OO TT EE   EE ––   OO TT HH EE RR   RR EE AA LL   EE SS TT AA TT EE ::
The Company’s other real estate consisted of the following as of December 31, 2010, 2009 and 2008, respectively (in thousands):

December 31, 

2010

2009

2008

Construction, land development and other land
1-4 family residential properties
Non farm non residential
Total

Number of
Properties
11
9
4
24

Balance
$1,744
778
3,222
$5,744

Number of
Properties
8
8

Balance
$ 694
827

Number of
Properties
2
2

Balance
$  68
329

16

$1,521

4

$397

NN OO TT EE   FF ––   DD EE PP OO SS II TT SS ::
At December 31, 2010, the scheduled maturities of time deposits (in thousands) are as follows:
$ 155,948
20,710
1,873
2,218
1,479
2
182,230

2011
2012
2013
2014
2015
Beyond
Total

$

Time deposits of $100,000 or more at December 31, 2010 included brokered deposits of $29,399,000, of which $19,399,000 matures in 2011 and the remain-
ing balance matures in 2012.

Deposits held for related parties amounted to $9,448,582, $9,889,556 and $8,659,875 at December 31, 2010, 2009 and 2008, respectively. 

Overdrafts totaling $3,027,718, $740,320 and $1,191,788 were reclassified as loans at December 31, 2010, 2009 and 2008, respectively.

NN OO TT EE   GG   ––   FF EE DD EE RR AA LL   FF UU NN DD SS   PP UU RR CC HH AA SS EE DD   AA NN DD   SS EE CC UU RR II TT II EE SS   SS OO LL DD   UU NN DD EE RR   AA GG RR EE EE MM EE NN TT SS   TT OO   RR EE PP UU RR CC HH AA SS EE ::
At December 31, 2010, the Company had facilities in place to purchase federal funds up to $71,600,000 under established credit arrangements.  At December
31, 2010, 2009 and 2008, federal funds purchased and securities sold under agreements to repurchase included funds invested by customers in a non-
deposit  product  of  the  bank  subsidiary  of  $124,802,000,  $167,280,777  and  $176,909,231,  respectively.  These  accounts  are  non-insured,  non-deposit
accounts which allow customers to earn interest on their account with no restrictions as to the number of transactions.  They are set up as sweep accounts
with no check-writing capabilities and require the customer to have at least one operating deposit account.

NN OO TT EE   HH ––   BB OO RR RR OO WW II NN GG SS ::
At December 31, 2010, the Company was able to borrow up to $33,256,954 from the Federal Reserve Bank Discount Window Primary Credit Program. The
borrowing limit is based on the amount of collateral pledged, with certain loans from the Bank’s portfolio serving as collateral. Borrowings bear interest
at 25 basis points over the current fed funds rate and have a maturity of one day.  There was no outstanding balance at December 31, 2010.

At December 31, 2010, the Company had $42,957,016 outstanding in advances under a $126,588,341 line of credit with the Federal Home Loan Bank of Dallas
(“FHLB”). One advance in the amount of $25,000,000 bears interest at a fixed rate of .09%. One advance in the amount of $10,000,000 bears interest at a
fixed rate of .11%.  One advance in the amount of $5,000,000 bears interest at .10%. All of these advances mature in January 2011. The remaining balance
consists of smaller advances bearing interest from 3.35% to 7.00% with maturity dates from 2015 – 2040. The advances are collateralized by a blanket float-
ing lien on the Company’s residential first mortgage loans.

NN OO TT EE   II ––   NN OO TT EE SS   PP AA YY AA BB LL EE ::
The  Company  had  a  $5,000,000  unsecured  line  of  credit  with  Silverton  Bank,  N.A.  The  line  bore  interest  at  .50%  under  Wall  Street  Journal  Prime  and
required interest only payments quarterly with all principal and accrued interest due at maturity, which was July 6, 2009. The Company had a $2,500,000
unsecured line of credit with Mississippi National Bankers Bank. The line bore interest at Wall Street Journal Prime with a floor of 4.00% and required inter-
est only payments quarterly with all principal and accrued interest due at maturity, which was March 11, 2010.

22

NN OO TT EE   JJ   --   II NN CC OO MM EE   TT AA XX EE SS ::
Deferred taxes (or deferred charges) as of December 31, 2010, 2009 and 2008, included in other assets or other liabilities, were as follows (in thousands):

December 31,

Deferred tax assets:

Allowance for loan losses

Employee benefit plans' liabilities

Unrealized loss on available for sale securities charged from equity

Earned retiree health benefits plan liability

Unearned retiree health benefits plan liability

Other

Deferred tax assets

Deferred tax liabilities:

Unrealized gain on available for sale securities, charged to equity

Bank premises and equipment

Other

Deferred tax liabilities

Net deferred taxes

Income taxes consist of the following components (in thousands):

Years Ended December 31, 

Current

Deferred

Totals

2010

2009

2008

$   

2,261

$   

2,661

$   

3,779

3,368

934

1,454

364

423

8,804

6,071

370

6,441

3,005

1,225

299

540

7,730

339

6,547

489

7,375

2,579

1,011

419

316

8,104

1,817

6,093

35

7,945

$   

2,363

√$       

 355

$       

159

2010

2009

2008

$           (119)

$          (208)

$        2,897

(604)

1,162

(920)

$           (723)

$            954

$         1,977

Income taxes amounted to less than the amounts computed by applying the U.S. Federal income tax rate of 34.0% for 2010, 2009 and 2008 to earnings
before income taxes. The reason for these differences is shown below (in thousands):

Years Ended December 31, 

Taxes computed at statutory rate

Increase (decrease) resulting from:

Tax-exempt interest income

Income from BOLI

Federal tax credits

Deferred expense adjustment

Other

Total income taxes

2010 Amount

$       259

(428)

(181)

(366)

(7)

$       (723)

%

34.0

(56.2)

(23.8)

(48.1)

(0.9)

(95.0)

2009 Amount

%

2008 Amount

$     1,419

34.0

$     2,384

%

34.0

(5.2)

(2.4)

(365)

(168)

126

1.8

$      1,977

28.20

(385)

(183)

(129)

228

4

$      º954

(9.2)

(4.4)

(3.1)

5.5

0.1

22.9

The Company has reviewed its income tax positions and specifically considered the recognition and measurement requirements of the benefits recorded
in its financial statements for tax positions taken or expected to be taken in its tax returns. Based on its evaluation of these tax positions for its open tax
years, the Company believes that it is more likely than not we will realize the net deferred tax asset and it has not recorded any tax liability for uncertain
tax positions as of December 31, 2010, 2009 and 2008.

NN OO TT EE   KK   --   SS HH AA RR EE HH OO LL DD EE RR SS ’’   EE QQ UU II TT YY ::
Shareholders’ equity of the Company includes the undistributed earnings of the bank subsidiary. Dividends to the Company’s shareholders can general-
ly be paid only from dividends paid to the Company by its bank subsidiary. Consequently, dividends are dependent upon the earnings, capital needs,
regulatory policies and statutory limitations affecting the bank subsidiary. Dividends paid by the bank subsidiary are subject to the approval of the
Commissioner of Banking and Consumer Finance of the State of Mississippi. At December 31, 2010, approximately $23,793,000 of undistributed earnings of
the bank subsidiary included in consolidated surplus and retained earnings was available for future distribution to the Company as dividends.  Dividends
paid by the Company are subject to the approval of the Federal Reserve Bank (“FRB”).

On December 29, 2010, the Company’s Board of Directors approved a semi-annual dividend of  $.09 per share. After receiving approval from the FRB on
January 19, 2011, the board declared this dividend, which has a record date of February 2, 2011 and a distribution date of February 9, 2011.

On July 25, 2007, the Board approved the repurchase of up to 2.50% of the outstanding shares of the Company’s common stock. As a result of this repur-
chase plan, which was completed during 2008, 135,987 shares were repurchased and retired. On September 24, 2008, the Board approved the repurchase
of up to 2.50% of the outstanding shares of the Company’s common stock. As a result of this repurchase plan, which was completed during 2009, 132,588
shares were repurchased and retired.  On February 25, 2009, the Board approved the repurchase of up to 3% of the outstanding shares of the Company’s
common stock. As a result of this repurchase plan, 34,024 shares were repurchased and retired as of December 31, 2010.  

23

The bank subsidiary is subject to various regulatory capital requirements administered by the federal banking agencies. Failure to meet minimum capi-
tal requirements can initiate certain mandatory, and possibly additional discretionary, actions by the regulators that, if undertaken, could have a direct
material effect on the bank subsidiary’s financial statements. Under capital adequacy guidelines and the regulatory framework for prompt corrective
action, the bank subsidiary must meet specific capital guidelines that involve quantitative measures of the bank subsidiary’s assets, liabilities and cer-
tain off-balance sheet items as calculated under regulatory accounting practices. The bank subsidiary’s capital amounts and classification are also sub-
ject to qualitative judgments by the regulators about components, risk weightings and other factors.

Quantitative measures established by regulation to ensure capital adequacy require the bank subsidiary to maintain minimum amounts and ratios of Total
and Tier 1 capital to risk-weighted assets, and Tier 1 capital to average assets.

As of December 31, 2010, the most recent notification from the Federal Deposit Insurance Corporation categorized the bank subsidiary as well capitalized
under the regulatory framework for prompt corrective action. To be categorized as well capitalized, the bank subsidiary must have a Total risk-based cap-
ital ratio of 10.00% or greater, a Tier 1 risk-based capital ratio of 6.00% or greater and a Leverage capital ratio of 5.00% or greater. There are no conditions
or events since that notification that Management believes have changed the bank subsidiary’s category.  

The Company’s actual capital amounts and ratios and required minimum capital amounts and ratios for 2010, 2009 and 2008, are as follows (in thousands):

Actual

For  Capital  Adequacy  Purposes

December 31, 2010:
Total Capital (to Risk Weighted Assets)
Tier 1 Capital (to Risk Weighted Assets)
Tier 1 Capital (to Average Assets)

December 31, 2009:
Total Capital (to Risk Weighted Assets)
Tier 1 Capital (to Risk Weighted Assets)
Tier 1 Capital (to Average Assets)

December 31, 2008:
Total Capital (to Risk Weighted Assets)
Tier 1 Capital (to Risk Weighted Assets)
Tier 1 Capital (to Average Assets)

Amount

$  110,435
104,233
104,233

$   111,060
103,785
103,785

$   111,714
104,472
104,472

Ratio

22.26%
21.01%
12.40%

19.08%
17.83%
11.47%

19.28%
18.03%
11.61%

Amount

$39,691
19,846
33,616

$46,559
23,280
36,194

$46,348
23,174
35,983

Ratio

8.00%
4.00%
4.00%

8.00%
4.00%
4.00%

8.00%
4.00%
4.00%

The bank subsidiary’s actual capital amounts and ratios and required minimum capital amounts and ratios for 2010, 2009 and 2008, are as follows (in
thousands):

December 31, 2010:
Total Capital (to Risk Weighted Assets)
Tier 1 Capital (to Risk Weighted Assets)
Tier 1 Capital (to Average Assets)

December 31, 2009:
Total Capital (to Risk Weighted Assets)
Tier 1 Capital (to Risk Weighted Assets)
Tier 1 Capital (to Average Assets)

December 31, 2008:
Total Capital (to Risk Weighted Assets)
Tier 1 Capital (to Risk Weighted Assets)
Tier 1 Capital (to Average Assets)

Amount

$  105,255
99,111
99,111

$   105,728
98,512
98,512

$ 108,207
101,022
101,022

Actual

Ratio

21.41%
20.16%
11.86%

18.31%
17.06%
10.94%

18.83%
17.58%
11.31%

For  Capital  Adequacy  Purposes
Ratio
Amount

$39,320
19,660
33,431

$46,184
23,092
36,006

$45,984
22,992
35,743

8.00%
4.00%
4.00%

8.00%
4.00%
4.00%

8.00%
4.00%
4.00%

24

NN OO TT EE   LL   --   OO TT HH EE RR   II NN CC OO MM EE   AA NN DD   EE XX PP EE NN SS EE SS ::
Other income consisted of the following (in thousands):

Years Ended December 31,

Other service charges, commissions and fees

Rentals

Increase in cash surrender value of life insurance

Other

Totals

Other expenses consisted of the following (in thousands):

Years Ended December 31,

Advertising

Data processing

FDIC and state banking assessments

Legal and accounting

Other real estate

ATM expense

Consulting fees

Trust expense

Other

Totals

$

2010

84

400

531

61

$ 1,076

2010

$   580

567

1,510

839

411

2,024

26

298

1,712

$7,967

$

2009

83

484

535

153

$ 1,255

2009

$   583

380

1,429

518

161

2,038

90

326

1,593

$  7,118

2008

$

117

538

494

383

$ 1,532

2008

$   636

344

169

680

(166)

2,024

176

356

2,280

$6,499

NN OO TT EE   MM   --   FF II NN AA NN CC II AA LL   II NN SS TT RR UU MM EE NN TT SS   WW II TT HH   OO FF FF -- BB AA LL AA NN CC EE -- SS HH EE EE TT   RR II SS KK ::
The Company is a party to financial instruments with off-balance-sheet risk in the normal course of business to meet the financing needs of its customers.
These  financial  instruments  include  commitments  to  extend  credit  and  irrevocable  letters  of  credit.  These  instruments  involve,  to  varying  degrees, 
elements of credit and interest rate risk in excess of the amount recognized in the balance sheet. The contract amounts of those instruments reflect the
extent  of  involvement  the  bank  subsidiary  has  in  particular  classes  of  financial  instruments.  The  Company's  exposure  to  credit  loss  in  the  event  of 
nonperformance by the other party to the financial instrument for commitments to extend credit and irrevocable letters of credit is represented by the
contractual amount of those instruments. The Company uses the same credit policies in making commitments and conditional obligations as it does for
on-balance-sheet instruments.

Commitments to extend credit are agreements to lend to a customer as long as there is no violation of any conditions established in the agreement.
Irrevocable  letters  of  credit  are  conditional  commitments  issued  by  the  Company  to  guarantee  the  performance  of  a  customer  to  a  third  party.
Commitments and irrevocable letters of credit generally have fixed expiration dates or other termination clauses and may require payment of a fee.  Since
some of the commitments and irrevocable letters of credit may expire without being drawn upon, the total amounts do not necessarily represent future
cash requirements. The Company evaluated each customer's creditworthiness on a case-by-case basis. The amount of collateral obtained upon extension
of  credit  is  based  on  Management's  credit  evaluation  of  the  customer.  Collateral  obtained  varies  but  may  include  equipment,  real  property  and 
inventory.  

The Company generally grants loans to customers in its primary trade area of Harrison, Hancock, Jackson and Stone counties. 

At December  31,  2010, 2009 and 2008,  the Company had outstanding irrevocable letters of credit aggregating $4,564,004, $6,037,976 and $7,201,053,
respectively.  At December 31, 2010, 2009 and 2008, the Company had outstanding unused loan commitments aggregating $110,677,857, $97,882,869 and
$116,091,000, respectively. Approximately $71,244,000, $63,298,000 and $69,684,000 of outstanding commitments were at fixed rates and the remainder
were at variable rates at December 31, 2010, 2009 and 2008, respectively.

NN OO TT EE   NN   --   CC OO NN TT II NN GG EE NN CC II EE SS ::
In 2007, USF&G filed a civil action against the Company’s bank subsidiary and other non-related parties alleging fraud in connection with the outcome
of a lawsuit between the bank subsidiary and USF&G. On December 29, 2008, the Company’s bank subsidiary and USF&G reached an out of court settle-
ment, pursuant to which the bank subsidiary did not admit any wrongdoing. This settlement effectively concludes the matter between USF&G and the
bank subsidiary only. 

The bank is involved in various other legal matters and claims which are being defended and handled in the ordinary course of business. None of these
matters is expected, in the opinion of Management, to have a material adverse effect upon the financial position or results of operations of the Company.  

25

NN OO TT EE   OO   --   CC OO NN DD EE NN SS EE DD   PP AA RR EE NN TT   CC OO MM PP AA NN YY   OO NN LL YY   FF II NN AA NN CC II AA LL   II NN FF OO RR MM AA TT II OO NN ::
Peoples Financial Corporation began its operations September 30, 1985, when it acquired all the outstanding stock of The Peoples Bank, Biloxi, Mississippi.
A condensed summary of its financial information is shown below.

C O N D E N S E D   B A L A N C E   S H E E T S   ( I N   T H O U S A N D S ) :

December 31, 

Assets

Investments in subsidiaries, at underlying equity:

Bank subsidiary

Nonbank subsidiary

Cash in bank subsidiary

Other assets

Total assets

Liabilities and Shareholders' Equity

Other liabilities

Total liabilities

Shareholders' equity

Total liabilities and shareholders' equity

2010

2009

2008

$     96,386

$     98,467

$     103,701

1

957

4,637

1

1,103

4,694

1

496

4,552

$     101,981

$     104,265

$     108,750

$         624

624

101,357

$     101,981

$          677

677

103,588

$     104,265

$        1,750

1,750

107,000

$     108,750

C O N D E N S E D   S T A T E M E N T S   O F   I N C O M E   ( I N   T H O U S A N D S ) :

Years Ended December 31, 

Income

Earnings of unconsolidated bank subsidiary:

Distributed earnings

Undistributed earnings

Interest income

Other income

Total income

Expenses

Other

Total expenses

Income before income taxes

Income taxes

Net income

2010

2009

2008

$       1,000

599

$      5,800

(2,511)

(96)

1,503

71

71

1,432

(53)

7

3,296

71

71

3,225

5

$       8,550

(3,511)

4

75

5,118

87

87

5,031

(3)

$       1,485

$       3,220

$       5,034

26

C O N D E N S E D   S T A T E M E N T S   O F   C A S H   F L O W S   ( I N   T H O U S A N D S ) :

Years Ended December 31,

Cash flows from operating activities:

Net income

Adjustments to reconcile net income to 

net cash provided by (used in) operating activities:

Gain on liquidation of investment

(Gain) loss on other investments

Impairment loss on equity investments

Net income of consolidated subsidiaries

Change in assets and liabilities:

Other assets

Net cash provided by (used in) operating activities

Cash flows from investing activities:

Investment in equity securities

Proceeds from liquidation of investment

Dividends from unconsolidated subsidiary

Net cash provided by investing activities

Advances on line of credit

Principal payments on line of credit

Retirement of stock

Dividends paid

Net cash used in financing activities

Net increase (decrease) in cash

Cash, beginning of year

2010

2009

2008

$      1,485

$      3,220

$      5,034

110

(1,599)

(53)

(57)

–

–

1,000

1,000

–

–

(7)

(1,082)

(1,089)

(146)

1,103

(147)

150

(3,290)

5

(62)

(150)

5,800

5,650

1,500

(1,500)

(2,367)

(2,614)

(4,981)

607

496

(249)

270

(5,039)

(3)

13

(3,160)

753

8,550

6,143

300

(450)

(3,035)

(3,003)

(6,188)

(32)

528

$           957

$      1,103

$           496

Peoples Financial Corporation paid income taxes of $2,232,000, $520,000 and $1,650,000 in 2010, 2009 and 2008, respectively.  No interest was paid dur-
ing the three years ended December 31, 2010.

NN OO TT EE   PP   --   EE MM PP LL OO YY EE EE   BB EE NN EE FF II TT   PP LL AA NN SS ::
The Company sponsors the Peoples Financial Corporation Employee Stock Ownership Plan (“ESOP”). Employees who are in a position requiring at least 1,000
hours of service during a plan year and who are 21 years of age are eligible to participate in the ESOP. The Plan included 401(k) provisions and the former
Gulf National Bank Profit Sharing Plan. Effective January 1, 2001, the ESOP was amended to separate the 401(k) funds into the Peoples Financial Corporation
401(k) Profit Sharing Plan. The separation had no impact on the eligibility or benefits provided to participants of either plan. The 401(k) provides for a
matching contribution of 75% of the amounts contributed by the employee (up to 6% of compensation). Contributions are determined by the Board of
Directors and may be paid either in cash or Peoples Financial Corporation capital stock. Total contributions to the plans charged to operating expense
were $380,000, $400,000 and $400,000 in 2010, 2009 and 2008, respectively.

Compensation expense of $8,548,297, $9,091,240 and $9,504,193 was the basis for determining the ESOP contribution allocation to participants for 2010,
2009 and 2008, respectively. The ESOP held 441,316, 445,884 and 445,741 allocated shares at December 31, 2010, 2009 and 2008, respectively.

The Company established an Executive Supplemental Income Plan and a Directors' Deferred Income Plan, which provide for pre-retirement and post-
retirement benefits to certain key executives and directors. Benefits under the Executive Supplemental Income Plan are based upon the position and salary
of the officer at retirement or death. Normal retirement benefits under the plan are equal to 67% of salary for the president and chief executive officer,
58% of salary for the executive vice president and 50% of salary for all other executive officers and are payable monthly over a period of fifteen years.
Under the Directors’ Deferred Income Plan, the directors are given an opportunity to defer receipt of their annual directors’ fees until age sixty-five. For
those who choose to participate, benefits are payable monthly for ten years beginning the first day of the month following the director’s normal retire-
ment date. The normal retirement date is the later of the normal retirement age (65) or separation of service. Interest on deferred fees accrues at an annu-
al rate of ten percent, compounded annually. The Company has acquired insurance policies, with the bank subsidiary as owner and beneficiary, which it
may  use  as  a  source  to  pay  potential  benefits  to  the  plan  participants.  These  contracts  are  carried  at  their  cash  surrender  value,  which  amounted  to
$14,667,545, $14,167,091 and $13,648,077 at December 31, 2010, 2009 and 2008, respectively. The present value of accumulated benefits under these plans,
using  an  interest  rate  of  6.00%  and  the  interest  ramp-up  method  in  2010,  2009  and  2008,  has  been  accrued.  The  accrual  amounted  to  $8,723,365,
$7,768,888 and $6,798,774 at December 31, 2010, 2009 and 2008, respectively, and is included in Other Liabilities.

27

The Company also has additional plans for non-vested post-retirement benefits for certain key executives. The Company has acquired insurance policies,
with the bank subsidiary as owner and beneficiary, which it may use as a source to pay potential benefits to the plan participants. These contracts are
carried at their cash surrender value, which amounted to $890,086, $793,434 and $687,407 at December 31, 2010, 2009 and 2008, respectively. The pres-
ent value of accumulated benefits under these plans using an interest rate of 6.00% in 2010 and 2009 and 7.50% in 2008, and the projected unit cost
method has been accrued. The accrual amounted to $936,566, $835,249 and $584,699 at December 31, 2010, 2009 and 2008, respectively, and is included
in Other Liabilities.

Additionally, there are two endorsement split dollar policies, with the bank subsidiary as owner and beneficiary, which provide a guaranteed death ben-
efit to the participants’ beneficiaries. These contracts are carried at their cash surrender value, which amounted to $248,087, $241,059 and $233,903 at
December 31, 2010, 2009 and 2008, respectively. The present value of accumulated benefits under these plans using an interest rate of 6.00% and the pro-
jected unit cost method has been accrued. The accrual amounted to $73,602, $66,717 and $60,232 at December 31, 2010, 2009 and 2008, respectively, and
is included in Other Liabilities.

The Company has additional plans for non-vested post-retirement benefits for directors. The Company has acquired insurance policies, with the bank
subsidiary as owner and beneficiary, which it may use as a source to pay potential benefits to the plan participants. These contracts are carried at their
cash surrender value, which amounted to $139,703, $127,810 and $118,773 at December 31, 2010, 2009 and 2008, respectively. The present value of accumu-
lated benefits under these plans using an interest rate of 6.00% and the projected unit cost method has been accrued. The accrual amounted to $172,199,
$163,173 and $142,088 at December 31, 2010, 2009 and 2008, respectively, and is included in Other Liabilities.

The Company provides post-retirement health insurance to certain of its retired employees. Employees are eligible to participate in the retiree health plan
if they retire from active service no earlier than their Social Security normal retirement age, which varies from 65 to 67 based on the year of birth. In addi-
tion, the employee must have at least 25 continuous years of service with the Company immediately preceding retirement. However, any active employ-
ee who was at least age 65 as of January 1, 1995, does not have to meet the 25 years of service requirement. The accumulated post-retirement benefit obli-
gation at January 1, 1995, was $517,599, which the Company elected to amortize over 20 years. The Company reserves the right to modify, reduce or elim-
inate these health benefits. The Company has chosen to not offer this post-retirement benefit to individuals entering the employ of the Company after
December 31, 2006.

The following is a summary of the components of the net periodic post-retirement benefit cost:

Years Ended December 31,

Service cost, including amortization of loss

Interest cost

Amortization of net transition obligation

2010

$       411,915

276,293

20,600

2009

$       396,918

245,511

20,600

2008

$       179,330

159,316

20,600

Net periodic post-retirement benefit cost

$      708,808

$       663,029

$       359,246

The discount rate used in determining the accumulated post-retirement benefit obligation was 5.60% in 2010, 6.05% in 2009 and 6.00% in 2008. The
assumed health care cost trend rate used in measuring the accumulated post-retirement benefit obligation was 10.00% in 2003. The rate was assumed to
decrease gradually to 5.00% for 2015 and remain at that level thereafter. If the health care cost trend rate assumptions were increased 1.00%, the accumu-
lated post-retirement benefit obligation as of December 31, 2010, would be increased by 22.10%, and the aggregate of the service and interest cost com-
ponents of the net periodic post-retirement benefit cost for the year then ended would have increased by 22.69%. If the health care cost trend rate assump-
tions were decreased 1.00%, the accumulated post-retirement benefit obligation as of December 31, 2010, would be decreased by 17.20%, and the aggre-
gate of the service and interest cost components of the net periodic post-retirement benefit cost for the year then ended would have decreased by 17.27%.

The following table presents the estimated benefit payments for each of the next five years and in the aggregate for the next five years:

Year

2011

2012

2013

2014

2015

$ 73,000

74,000

87,000

104,000

130,000

2016 – 2020

1,348,000

The following is a reconciliation of the accumulated post-retirement benefit obligation, which is included in Other Liabilities:

Accumulated post-retirement benefit obligation as of December 31, 2009
Service cost
Interest cost
Actuarial gain
Benefits paid
Accumulated post-retirement benefit obligation as of December 31, 2010

$  4,598,887
328,506
276,293
396,858
(67,486)
$  5,533,058

28

The following is a summary of the change in plan assets:

Fair value of plan assets at beginning of year
Actual return on assets
Employer contribution
Benefits paid, net
Fair value of plan assets at end of year

Amounts recognized in Accumulated Other Comprehensive Income, net of tax, were:
December 31,

Net loss
Transition obligation
Prior service cost
Total accumulated other comprehensive income

2010

2009

2008

$ 

$ 

67,486
(67,486)

$

$

57,257
(57,257)

$

$

84,186
(84,186)

2010

2009

2008

$   348,127
54,382
669,936
$1,072,445

$     86,201
67,965
724,998
$  879,164

$  159,662
81,574
780,036
$1,021,272

Amounts recognized in the accumulated post-retirement benefit obligation and other comprehensive income were:
For the year ended December 31,
Unrecognized actuarial loss
Amortization of prior service cost
Amortization of transition obligation
Total accumulated other comprehensive income

2010
$ 396,858
(83,409)
(20,600)
$   292,849

The estimated net loss and prior transition obligation for the other postretirement plan that will be amortized from accumulated other comprehensive
income into net periodic benefit cost during 2011 is $83,409 and $20,600, respectively.

NN OO TT EE   QQ   --   FF AA II RR   VV AA LL UU EE   OO FF   FF II NN AA NN CC II AA LL   II NN SS TT RR UU MM EE NN TT SS ::
All entities are required to disclose the fair value of financial instruments, both assets and liabilities recognized and not recognized in the statement of
condition, for which it is practical to estimate its fair value. Certain financial instruments and all nonfinancial instruments are excluded from these dis-
closure requirements. Significant assets and liabilities that are not considered financial instruments include deferred income taxes and bank premises and
equipment. Accordingly, the aggregate fair value amounts presented do not represent the underlying value of the Company. In preparing these disclo-
sures, Management made highly sensitive estimates and assumptions in developing the methodology to be utilized in the computation of fair value. These
estimates and assumptions were formulated based on judgments regarding economic conditions and risk characteristics of the financial instruments that
were present at the time the computations were made. Events may occur that alter these conditions and may change the assumptions as well. A change
in the assumptions might affect the fair value of the financial instruments disclosed in this footnote. These estimates do not reflect any premium or dis-
count that could result from offering for sale at one time the Company’s entire holdings of a particular financial instrument. Fair value estimates are based
on existing on and off-balance sheet financial instruments without attempting to estimate the value of anticipated future business and the value of assets
and liabilities that are not considered financial instruments. In addition, the tax consequences related to the realization of the unrealized gains and loss-
es have not been computed or disclosed herein. These methods and assumptions are set forth below.

CCaasshh aanndd DDuuee ffrroomm BBaannkkss
The carrying amount shown as cash and due from banks approximates fair value.

FFeeddeerraall FFuunnddss SSoolldd
The carrying amount shown as federal funds sold approximates fair value.

AAvvaaiillaabbllee ffoorr SSaallee SSeeccuurriittiieess
The fair value of available for sale securities is based on quoted market prices. The Company’s available for sale securities are reported at their estimated
fair value, which is determined utilizing several sources. The primary source is Interactive Data Corporation, which utilizes pricing models that vary based
on asset class and include available trade, bid and other market information and whose methodology includes broker quotes, proprietary models and
vast descriptive databases. The other source for determining fair value is matrix pricing, which is a mathematical technique used widely in the industry
to value debt securities without relying exclusively on quoted prices for the specific securities but rather by relying on the securities’ relationship to other
benchmark securities. All of the Company’s available for sale securities are Level 2 assets.

HHeelldd ttoo MMaattuurriittyy SSeeccuurriittiieess
The fair value of held to maturity securities is based on quoted market prices.

OOtthheerr IInnvveessttmmeennttss
The carrying amount shown as Other Investments approximates fair value.

FFeeddeerraall HHoommee LLooaann BBaannkk SSttoocckk
The carrying amount shown as Federal Home Loan Bank Stock approximates fair value.

LLooaannss
The fair value of fixed rate loans is estimated by discounting the future cash flows using the current rates at which similar loans would be made to bor-
rowers with similar credit ratings for the remaining maturities. The cash flows considered in computing the fair value of such loans are segmented into

29

categories relating to the nature of the contract and collateral based on contractual principal maturities. Appropriate adjustments are made to reflect
probable credit losses. Cash flows have not been adjusted for such factors as prepayment risk or the effect of the maturity of balloon notes. The fair value
of floating rate loans is estimated to be its carrying value. At each reporting period, the Company determines which loans are impaired. Accordingly, the
Company’s impaired loans are reported at their estimated fair value on a non-recurring basis. An allowance for each impaired loan, which are generally
collateral-dependent, is calculated based on the fair value of its collateral. The fair value of the collateral is based on appraisals performed by third-party
valuation specialists. Factors including the assumptions and techniques utilized by the appraiser are considered by Management. If the recorded invest-
ment in the impaired loan exceeds the measure of fair value of the collateral, a valuation allowance is recorded as a component of the allowance for loan
losses. When the fair value of the collateral is based on an observable market price or a current appraised value, the Company records the impaired loan
as a nonrecurring Level 2 asset. When an appraised value is not available or Management determines the fair value of the collateral is further impaired
below the appraised value and there is no observable market price, the Company records the impaired loan as a nonrecurring Level 3 asset. 

OOtthheerr rreeaall eessttaattee
When Management determines that it has sustained a loss on a loan, it may be necessary to foreclose on the related collateral. Other real estate acquired
through foreclosure is carried at fair value, less estimated costs to sell. The fair value of the collateral is based on appraisals performed by third-party val-
uation specialists. Factors including the assumptions and techniques utilized by the appraiser are considered by Management. If the current appraisal is
more than one year old and/or the loan balance is more than $200,000, a new appraisal is obtained. Otherwise, the Bank’s in-house property evaluator
and Management will determine the fair value of the collateral, based on comparable sales, market conditions, Management’s plans for disposition and
other estimates of fair value obtained from principally independent sources, adjusted for estimated selling costs. When the fair value of the collateral is
based on an observable market price or a current appraised value, the Company records the other real estate as a nonrecurring Level 2 asset. When an
appraised value is not available or Management determines the fair value of the collateral is further impaired below the appraised value and there is no
observable market price, the Company records the other real estate asset as a nonrecurring Level 3 asset.

CCaasshh SSuurrrreennddeerr VVaalluuee ooff LLiiffee IInnssuurraannccee
The carrying amount of cash surrender value of bank-owned life insurance approximates fair value.

DDeeppoossiittss
The fair value of non-interest bearing demand and interest bearing savings and demand deposits is the amount reported in the financial statements. The
fair value of time deposits is estimated by discounting the cash flows using current rates of time deposits with similar remaining maturities. The cash flows
considered in computing the fair value of such deposits are based on contractual maturities, since approximately 98% of time deposits provide for auto-
matic renewal at current interest rates.

FFeeddeerraall FFuunnddss PPuurrcchhaasseedd aanndd SSeeccuurriittiieess SSoolldd uunnddeerr AAggrreeeemmeennttss ttoo RReeppuurrcchhaassee
The carrying amount shown as federal funds purchased and securities sold under agreements to repurchase approximates fair value.

BBoorrrroowwiinnggss ffrroomm FFeeddeerraall HHoommee LLooaann BBaannkk
The fair value of FHLB fixed rate borrowings is estimated using discounted cash flows based on current incremental borrowing rates for similar types of
borrowing arrangements. The Company has no FHLB variable rate borrowings.

CCoommmmiittmmeennttss ttoo EExxtteenndd CCrreeddiitt aanndd SSttaannddbbyy LLeetttteerrss ooff CCrreeddiitt
Because commitments to extend credit and standby letters of credit are generally short-term and at variable rates, the contract value and estimated value
associated with these instruments are immaterial.

The balances of available for sale securities, which are the only assets measured at fair value on a recurring basis, by level within the fair value hierarchy
and by investment type as of December 31, 2010 were as follows (in thousands):

December 31, 2010
U.S. Treasury
U.S. Government agencies
States and political subdivisions
Equity securities
Total

Total
$  26,509
218,596
41,323
650
$287,078

Fair Value Measurements Using
Level 2
$  26,509
218,596
41,323
650
$287,078

Level 3
$287,078

$287,078

Level 1
$287,078

$287,078

The balances of available for sale securities, which are the only assets measured at fair value on a recurring basis, by level within the fair value hierarchy
as of December 31, 2009 and 2008 were as follows (in thousands):

December 31:
2009
2008

Total
$  311,434
340,462

Level 1
$287,078

Fair Value Measurements Using
Level 2
$  311,434
340,462

Level 3
$287,078

30

The balances of impaired loans, which are measured at fair value on a non-recurring basis, by level within the hierarchy as of December 31, 2010, 2009 and
2008 were as follows (in thousands):

December 31:
2010
2009
2008

Total
$    14,295
20,110
11,828

Level 1
$287,078

Fair Value Measurements Using
Level 2
$287,078
287,07820

Level 3
$     14,295
20,110
11,828

The following table sets forth a summary of changes in the fair value of impaired loans which are measured using level 3 inputs (in thousands):

Fair value, January 1,
Net gains (losses)
Fair value, December 31,

2010

$   20,110
(5,815)
$   14,295

2009
$    11,828
8,282
$   20,110

2008
$11,828
11,828
$11,828

The balances of other real estate, which are measured at fair value on a non-recurring basis, by level within the hierarchy as of December 31, 2010, 2009
and 2008 were as follows (in thousands):

December 31:
2010
2009
2008

Total
$   5,744
1,521
397

Fair Value Measurements Using
Level 2
$   1,249

Level 1
$287,078

Level 3
$   4,495
1,521
397

The following table sets forth a summary of changes in the fair value of other real estate which are measured using level 3 inputs (in thousands):

Fair value, January 1,
Net gains
Fair value, December 31,

2010

$  

1,521
2,974
$    4,495

2009
$     397
1,124
$   1,521

2008
$11,828
397
$   397

The following table presents carrying amounts and estimated fair values for financial assets and financial liabilities at December 31, 2010, 2009 and 2008
(in thousands):

2010

2009

2008

Carrying
Amount

Fair
Value

Carrying
Amount

Financial Assets:
Cash and due from banks
Federal funds sold
Available for sale securities
Held to maturity securities
Other Investments
Federal Home Loan Bank Stock
Loans, net
Other real estate
Cash surrender value of 
life insurance
Financial Liabilities: 
Deposits:
Non-interest bearing
Interest bearing
Total deposits
Federal funds purchased and 
securities sold under 
agreements to repurchase
Borrowings from 
Federal Home Loan Bank

$24,147

$24,147

287,078
1,915
3,926
2,281
403,248
5,744

287,078
2,010
3,926
2,281
407,363
5,744

15,951

15,951

108,278
375,862
484,140

140,102

42,957

108,278
376,715
484,993

140,102

43,990

$29,155

311,434
3,202
4,036
5,016
457,148
1,521

15,329

96,541
374,160
470,701

174,431

104,270

31

Fair
Value

$29,155

311,434
3,341
4,036
5,016
460,588
1,521

Carrying
Amount

$34,016
4
340,462
3,394
3,889
2,071
456,263
397

Fair 
Value

$34,016
4
340,462
3,438
3,889
2,071
461,113
397

15,329

14,688

14,688

96,541
375,052
471,593

174,431

105,815

109,033
401,442
510,475

109,033
402,361
511,394

226,609

226,609

36,938

37,547

P E O P L E S  

  F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

R E P O R T   O F   I N D E P E N D E N T   R E G I S T E R E D   P U B L I C   A C C O U N T I N G   F I R M

To the Board of Directors
Peoples Financial Corporation
Biloxi, Mississippi

We  have  audited  the  accompanying  consolidated  statements  of  condition  of  Peoples  Financial  Corporation  and  subsidiaries  (the  “Company”)  as  of

December 31, 2010, 2009 and 2008, and the related consolidated statements of income, shareholders’ equity, and cash flows for each of the three years in

the period ended December 31, 2010. These financial statements are the responsibility of the Company’s management.  Our responsibility is to express an

opinion on these financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States).  Those standards require

that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. The Company

is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting.  Our audit included consideration of

internal control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not for the purpose of

expressing an opinion of the effectiveness of the Company’s internal control over financial reporting.  Accordingly, we express no such opinion.  An audit

includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles

used and significant estimates made by management, as well as evaluating the overall financial statement presentation.  We believe that our audits pro-

vide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of Peoples Financial

Corporation and subsidiaries as of December 31, 2010, 2009 and 2008, and the results of their operations and their cash flows for the years then ended in

conformity with U.S. generally accepted accounting principles.

Atlanta, Georgia
March 4, 2011
We have audited Peoples Financial Corporation and subsidiaries’ (the “Company”) internal control over financial reporting as of December 31, 2009, based
on  criteria  established  in  Internal Control-Integrated Framework issued  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission

32

F I V E - Y E A R   C O M P A R A T I V E   S U M M A R Y   O F   S E L E C T E D   F I N A N C I A L   I N F O R M A T I O N  
( I N   T H O U S A N D S   E X C E P T   P E R   S H A R E   D A T A ) :

Peoples Financial Corporation and Subsidiaries

Balance Sheet Summary

Total assets

Available for sale securities

Held to maturity securities

Loans, net of unearned discount

Deposits

Borrowings from FHLB

Shareholders' equity

Summary of Operations

Interest income

Interest expense

Net interest income

Provision for loan losses

Net interest income after 

provision for loan losses

Non-interest income

Non-interest expense

Income before taxes

Applicable income taxes

Net income

Per Share Data

Basic and diluted earnings per share

Dividends per share

Book value

2010

2009

2008

2007

2006

$   786,545

$   869,007

$   896,408

$   927,357

$   964,023

287,078

1,915

409,899

484,140

42,957

101,357

311,434

3,202

464,976

470,701

104,270

103,588

340,642

3,394

467,377

510,476

36,938

107,000

386,029

4,630

450,992

569,130

7,100

106,542

396,907\

85,574

401,194

613,170

7,267

98,233

$    29,675

$    34,289

$    43,573

$     55,971

$    48,894

4,601

25,074

6,845

18,229

10,114

27,581

762

(723)

7,401

26,888

5,225

21,663

10,147

27,636

4,174

954

14,963

28,610

2,347

26,263

7,268

26,520

7,011

1,977

25,452

30,519

(1,045)

31,564

9,767

ª25,263

16,068

5,042

18,785

30,109

141

29,968

12,309

23,050

19,227

6,459

$    

1,485

$     3,220

$     5,034

$      11,026

$     12,768

$  

.29

.20

19.68

$  

.62

.50

20.11

$  

.94

.56

20.27

$  

2.01

.52

19.56

$        2.30

.44

17.71

Weighted average number of shares

5,151,661

5,170,430

5,342,470

5,489,861

5,548,300

Selected Ratios

Return on average assets

Return on average equity

Primary capital to average assets

Risk-based capital ratios:

Tier 1

Total

.18%

1.45%

12.96%

21.01%

22.26%

.36%

3.06%

12.49%

17.83%

19.08%

.55%

4.73%

12.81%

18.03%

19.28%

1.15%

10.77%

12.13%

18.38%

19.63%

1.41%

13.75%

11.91%

19.87%

21.12%

33

P E O P L E S   F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

Summary of Quarterly Results of Operations (In Thousands Except per Share Data): 
Quarter Ended, 2010
Interest income 
Net interest income 
Provision for loan losses 
Income (loss) before income taxes 
Net income (loss)
Basic and diluted earnings per share 

March 31 
$    8,233 
6,993
1,150
1,046
871
.17

Quarter Ended, 2009
Interest income 
Net interest income 
Provision for loan losses 
Income before income taxes 
Net income
Basic and diluted earnings per share 

Market Information 

March 31 
$    8,568 
6,274
348
1,993
1,703
.33

June 30 
$     7,791
6,555
1,585
1,968
1,446
.28

June 30 
$     8,595
6,569
1,502
151
201
.04

September 30 
$ 6,864
5,731
1,045
(33)
364
.07

September 30 
$ 8,671
7,019
1,875
1,069
974
.19

$

December 31
6,787
5,795
3,065
(2,219)
(1,196)
(.23)

$

December 31
8,455
7,026
1,500
961
342
.06

The Company's stock is traded under the symbol PFBX and is quoted in publications under "PplFnMS". The following table sets forth the high and low sale

prices of the Company's common stock as reported on the NASDAQ Stock Market. 
Year 
2010

Quarter 
1st 
2nd 
3rd 
4th 

2009

1st 
2nd 
3rd 
4th 

High 
$   23.12
16.47
14.83
15.62

$   20.00
21.49
21.49
21.39

$  

$  

Low 
14.97 
10.50
10.63
12.42 

15.76 
16.00
17.30
15.35 

Dividend per share 
$    .10

.11

$    .30

.20

Performance Graph
The graph below compares the Company’s annual percentage change in cumulative total shareholder return on common shares over the last five years
with the cumulative total return of a broad equity market index of companies, the NASDAQ Market Index, and a peer group consisting of the Morningstar
Industry Group, Regional - Southeast Banks (“Morningstar”). This presentation assumes $100 was invested in shares of the relevant issuers on January 1,
2006,  and  that  dividends  received  were  immediately  invested  in  additional  shares.  The  graph  plots  the  value  of  the  initial  $100  investment  at  one 
year  intervals.  For  purposes  of  constructing  this  data,  the  returns  of  each  component  issuer  have  been  weighted  according  to  that  issuer’s  market 
capitalization.

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34

 
P E O P L E S  

  F I N A N C I A L   C O R P O R A T I O N   A N D   S U B S I D I A R I E S

C O R P O R A T E   I N F O R M A T I O N

Corporate Office 

Mailing Address

P. O. Box 529

Biloxi, MS 39533-0529

Physical Address

152 Lameuse Street

Biloxi, MS 39530

(228) 435-8205

Website

www.thepeoples.com

Corporate Stock

Shareholder Information

For complete information concerning the common stock of

Peoples Financial Corporation, including dividend reinvestment,

or general information about the Company, direct inquiries to

transfer agent/investor relations: 

Asset Management & Trust Services Department

The Peoples Bank, Biloxi, Mississippi

P. O. Box 1416, Biloxi, Mississippi 39533-1416 

(228) 435-8208, e-mail: investorrelations@thepeoples.com

Independent Registered Public Accounting Firm

Porter Keadle Moore, LLP

Atlanta, Georgia

The common stock of Peoples Financial Corporation is traded 

on the NASDAQ Capital Market under the symbol: PFBX. 

S.E.C. Form 10-K Requests

The current market makers are:

A copy of the Annual Report on Form 10-K, as filed with the

FIG Partners

FTN Midwest Research Secs.

Howe Barnes Hoefer & Arnett

Knight Equity Markets, L.P.

Morgan Keegan & Company, Inc.

Sterne, Agee & Leach, Inc.

Stifel Nicolaus & Co.

Securities and Exchange Commission, may be obtained without

charge by directing a written request to: 

Lauri A. Wood, Chief Financial Officer and Controller

Peoples Financial Corporation

P. O. Drawer 529, Biloxi, Mississippi 39533-0529

(228) 435-8412, e-mail: lwood@thepeoples.com

35