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Prime Media Group Limited

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FY2013 Annual Report · Prime Media Group Limited
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2013
AnnuAl 
RepoRt

 
 
 
 
 
CONTENTS

  1  ChairmaN ’S a ddrESS

  2  ChiEf EXECUTiVE OffiCEr’S rEPOrT

  5  dirECTOrS’ rEPOrT

 20  COrPO raTE GOVErNaNCE ST aTEmENT 

 24  fiNaNC iaL STaTEmENTS 

COrPOraTE iNfOrmaTiON

ABn 97 000 764 867
this annual report covers both pRIMe Media Group limited (“the Company”) as an individual entity and the consolidated entity 
comprising pRIMe Media Group limited and its subsidiaries (“the Group”). the Group’s functional and presentation currency 
is AuD ($).

nAme

position

DAte AppointeD

DAte ResigneD

directors
paul Joseph Ramsay Ao

Chairman

Michael Stanley Siddle

Deputy Chairman

17 April 1985

17 April 1985

27 March 1991

2 october 2003

6 June 2008

6 June 2008

Chief executive officer

24 June 2010

27 February 2012

–

–

–

–

–

–

–

–

peter John evans FCA

Alexander Andrew Hamill

Ian patrick Grier AM

Ian Richard neal

Ian Craig Audsley

Company Secretary
emma McDonald

RegisteReD office
363 Antill Street 
Watson ACt 2602 
(02) 6242 3700

shARe RegisteR
link Market Services limited 
level 12 
680 George Street 
Sydney nSW 2000 
ph: 1300 554 474

pRIMe Media Group limited shares are listed on the 
Australian Securities exchange (listing Code pRt).

BAnk
Australia and new Zealand Banking Group limited (AnZ) 
8/20 Martin place 
Sydney nSW 2000

AuDitoRs
ernst & Young 
680 George Street 
Sydney nSW 2000

CHAIRMAN’S 
ADDRESS

On behalf of the directors of 
PRIME Media Group I am pleased 
to present the Annual Report 
for the 2013 financial year.

In what has been a tough operating environment 
for many traditional media companies, PRIME 
confirmed again that it is the leading regional 
broadcaster, having reported 1.8% revenue growth 
in a declining advertising market, and a core profit of 
$35.4 million, an increase of 6.6% on the prior year. 
PRIME’s positive financial performance is testament 
to the management team’s focus on strengthening 
an already capable advertising sales force, delivering 
innovative approaches to new revenue opportunities 
and tight cost control across the business. PRIME’s 
statutory earnings per share of 5.5 cents was 27% 
lower than the prior period due to the non-cash 
impairment of radio licences of $15 million. 

In the 2013 financial year PRIME7 grew its audience 
share to deliver a pleasing 2.3 share point 
improvement to lift to a 39.5 share*. In calendar year 
2012 PRIME7 once again won the official audience 
ratings survey in its three aggregate markets of 
northern New South Wales, southern New South 
Wales and Victoria (on a combined basis). PRIME’s 
Western Australian television division, GWN7, 
maintained its dominance in the market.

PRIME is committed to maximising shareholder 
value and ensuring debt levels are appropriate. To 
this end PRIME completed the sale of its regional 
Queensland radio network in August 2013, the 
proceeds of which were applied to further reduce 
gearing. While PRIME’s net debt of $131.9 million 
at 30 June 2013 was up 12.6% on the prior year, the 
increase was due to a realignment of payments 
as evidenced by a fall in current payables. The 
one-off reduction in debt arising from the sale of 
the radio network ensures PRIME Media Group’s 
balance sheet is best positioned in this tough 
advertising spend cycle. 

PRIME is now one of the leading media dividend 
yield stocks. Your Board of Directors has declared 
a full year dividend of 7.3 cents per share, a 10.6% 
increase on the prior year, providing shareholders 
with a 7.2% fully franked dividend yield. PRIME’s 
share price has also demonstrated resilience in 
a difficult market, settling at $1.01 at 30 June 2013.

Our association with the Seven Network continues 
to drive strong audiences and provide tremendous 
opportunity for PRIME’s advertisers. With Australia’s 
best television programs in its schedule, we’re 
confident that the Seven Network will continue 
to improve performance into the future.

I would like to conclude by extending my thanks 
and appreciation to PRIME’s staff and commend 
their exemplary performance in a challenging 
environment. I’d also like to acknowledge and thank 
PRIME’s advertising clients and partners for their 
continuing support and loyalty. Finally, I would like 
to thank the radio team for their efforts and wish 
them the best for the future. 

Paul Ramsay AO 
CHAIRMAN

*  Source: Regional TAM Combined Aggregated Market of Northern 
NSW, Southern NSW & Victoria; Total People, 0600-2359; Network 
Commercial Share, Consolidated Data; FY13 vs FY12

Prime media GrouP AnnuAl REPORt 2013

1

CHIEF EXECUTIVE 
OFFICER’S REPORT

The 2012 London Olympic Games set the stage 
for what would prove to be a highly competitive 
and challenging advertising market in the 
reporting period. 

Despite the opportunity of the Olympic Games, 
total advertising spend in Australia fell 1.6% on 
the prior period. However, PRIME’s revenue from 
continuing operations grew 1.8% to $257.3 million, 
delivering PRIME’s 3rd consecutive year of revenue 
performance over and above market growth. 

PRIME’s television division performed exceptionally 
in this environment, growing its audience share by 
2.3 points to a 39.5* share and advertising revenue 
by 1.1 share points to a 40.2 share^. While the 
regional television advertising market declined 
1%, PRIME advertising revenue grew by 1.7% or 
$4.35 million. 

The revenue result is demonstration of the 
continuing work and application of management 
to maintaining the performance and capabilities of 
PRIME’s sales organisation. 

Other television revenues of $3.3 million grew 
$857,000 over the prior period, which largely related 
to government grants for analogue to digital 
transmission switchover. Total television revenue 
grew 2.1% to $256.6 million.

A planned increase in PRIME’s program supply 
agreement with the Seven Network, along with 
CPI increases and PRIME’s share of associated 
losses in digital television services for Mildura and 
regional Western Australia, were partly mitigated 
by management’s tight cost controls across the 
business. As a result, expense growth was contained 
to 2.9% to finish at $183.7 million. Television EBITDA 
of $72.8 million was essentially flat year on year.

PRIME’s radio division experienced difficult trading 
conditions due to continuing economic headwinds 
in regional Queensland. Advertising revenue 
declined $956,000 or 4.8% year on year, however 
management maintained the cost containment focus 
with expenses growth kept to just 0.6%. EBITDA fell 
$867,000 or 20.8% on the prior year.

At the half year PRIME’s Board of Directors wrote 
down the value of the radio broadcast licences by 
$15 million and later announced the completion of 
the sale of the companies to Grant Broadcasters on 
30 August for a minimum $24.5 million. The radio 
business was held as an asset for sale at 30 June 
and reported as a discontinuing operation. 

Positioning PRiME foR changE
The television industry is currently going through a 
period of change. Technology is driving the creation 
of new entertainment platforms and the opportunity 
for broadcasters to provide additional free to air 
television channels. 

PRIME has been managing the conversion of its 
analogue broadcast signals to digital to provide 
ubiquitous multi-channel services for regional 
and rural Australians. In tandem, we have been 
planning the migration of up to 170 transmission 
sites to new frequencies as part of a Federal 
Government Digital Dividend program. Redundant 
television frequencies have been auctioned by 
government to telecommunications companies for 
next generation mobile devices. Both initiatives are 
government funded. 

The switch-over to purely digital television services 
took place in Victoria in May 2011, Southern NSW and 
the ACT in June 2012, Northern NSW in November 
2012 and in Western Australia in June 2013. 

The NSW Central Coast region is the only regional 
television service area yet to make the switch to 
digital-only services. That change will occur in 
December 2013, coinciding with analogue switch off 
in the Sydney television service area.

PRIME has participated in a number of government 
enquiries and through Free TV, contributed to many 
industry submissions in the past year. We have 
and will continue to champion the importance of 
regional television services in the face of broader 
changes to the media landscape. We will continue 
this work to ensure that people in regional, rural 
and remote communities in Australia can enjoy 
the benefits of local free to air television and 
local news services.

2

With more content being delivered to consumers 
over the internet and becoming readily available 
through a range of devices, such as internet 
enabled televisions, tablets and the like, there is 
both risk and opportunity for PRIME. Management 
is monitoring these opportunities to identify and 
develop strategies to participate in content delivery 
to audiences via these methods. 

In the past twelve months a number of significant 
reviews into the media industry have been 
undertaken by the Federal government and 
the ACMA. In particular, the Final Report of the 
Convergence Review recommended sweeping 
changes to media regulation. 

Although the bulk of the recommendations have not 
been implemented, PRIME was the beneficiary of a 
significant and positive legislative amendment that 
saw licence fees reduced by 50%.

We are pleased with the continuing strength of our 
television business. We continue to build audiences 
across the suite of channels and continue to increase 
advertising revenue share beyond audience share. 
Much of it is due to strong programming, but much 
of it also comes from a dedicated and capable 
management and staff and I thank them for their 
commitment to delivering another great result. 

highLights

$277.0m

RE V EnuE

$66.0m

EBIt DA

$35.4m

CORE n E t PROFI t AF tER tA X

7.3¢

Full Y E AR DI V IDEn D

  6.6%

CHAnGE In CORE n E t PROFI t 
AF tER tA X

Ian Audsley 
CEO

* 

 Hig hlig ht s were c alc ulated ba sed 

on C ontinuing O per ation s and 

Discontinuing O per ation s before 

s pec ific item s.

*  Source: Regional TAM Combined Aggregated Market of Northern NSW, 
Southern NSW & Victoria; Total People, 0600-2359; Network Commercial 
Share, Consolidated Data; FY13 vs FY12

^  Source: Total Advertising Revenue combines aggregated markets of 

Northern NSW, Southern NSW and Victoria – KMPG

Prime media GrouP AnnuAl REPORt 2013

3

DIRECTORS’
rePort

Your directors submit their report for the year ended 30 June 2013.

DiREctoRs 
The names and details of the Company’s directors in office during the financial year and until the date of this report are as follows. Directors were 
in office for this entire period unless otherwise stated.

naMEs, quaLifications, ExPERiEncE anD sPEciaL REsPonsibiLitiEs 

PauL JosEPh RaMsay ao 
non-Executive chairman  
(appointed 17 april 1985)
Mr Ramsay is Chairman of Paul Ramsay 
Holdings Pty Limited, a major shareholder 
of the Company. He is also the Chairman 
of Ramsay Health Care Limited, Australia’s 
largest private hospital owner. Mr Ramsay has 
more than 40 years’ experience in real estate, 
health care, media and communications. In 
2002, Mr Ramsay was conferred an Officer 
of the Order of Australia for services to 
the community through the establishment 
of private health care facilities, expanding 
regional television services and as a 
benefactor to a range of educational, cultural, 
artistic and sporting organisations. 

MichaEL stanLEy siDDLE
non-Executive Deputy chairman  
(appointed 17 april 1985)
Mr Siddle has been Deputy Chairman of 
Paul Ramsay Holdings Pty Limited since 1967. 
He is also Deputy Chairman of Ramsay Health 
Care Limited and has been a Director of the 
Company since 1985.

PEtER John Evans fca
non-Executive Director  
(appointed 27 March 1991)
Mr Evans is a Chartered Accountant, and 
was in public practice for almost 20 years 
with predecessor firms of KPMG. Mr Evans 
has been a Director of Ramsay Health Care 
Limited since 1990 and a Director of Paul 
Ramsay Holdings Pty Limited since 1987. 

Mr Evans is the Chairman of the Audit 
and Risk Committee and a member of the 
Remuneration and Nomination Committee.

aLExanDER anDREw haMiLL
non-Executive Director  
(appointed 2 october 2003)
Mr Hamill has worked in marketing and 
advertising in Australia and globally for over 
45 years. Mr Hamill was the Media Director of 
the Australian Olympic Team in Sydney (2000), 
Athens (2004) and Beijing (2008). Mr Hamill 
is a member of the Remuneration and 
Nomination Committee.

ian PatRick gRiER aM
non-Executive Director  
(appointed 6 June 2008)
Mr Grier was employed as an executive in the 
private health care industry for more than 20 
years and held the position of Chief Executive 
Officer of Ramsay Health Care Limited for 
14 years until retiring in June 2008, when he 
continued as a Non-Executive Director of that 
company. Mr Grier has served as both President 
and Chairman of the Australian Private 
Hospitals Association and sits on a number 
of industry committees. Mr Grier is a member 
of the Board of Careers Australia Pty Ltd and 
Chairman of Dominion Principle Group.

He is the Chairman of the Remuneration and 
Nomination Committee and was appointed to 
the Audit and Risk Committee on 19 June 2012.

ian RichaRD nEaL
non-Executive Director  
(appointed 6 June 2008)
Mr Neal is a Chairman for the Executive 
Connection and consults on business strategy 
and implementation from a perspective 
of maximising shareholder value. Prior to 
establishing Management Abroad, Mr Neal was 
co-founder and Managing Director of Nanyang 
Ventures Pty Limited from 1993 to 2004.

Mr Neal’s professional background is in 
financial markets, commencing as an equities 
analyst and moving through various banking 
positions until establishing Nanyang Ventures 
Pty Limited. Mr Neal is a life member of the 
Financial Services Institute of Australia.

He is a member of the Audit and 
Risk Committee.

ian cRaig auDsLEy
chief Executive officer  
(appointed 16 June 2010) 
Executive Director  
(appointed 24 June 2010)
Mr Audsley has had over 30 years’ experience 
in the television industry. He has held various 
senior roles at the Seven Network, Nine 
Network, TV3 New Zealand and Southern 
Cross Television.

4

Directors’ report
Directors’ report

 DIRECTORS’ INTERESTS
The relevant interest of each director in the shares and performance rights issued by the Company at the date of this report is as follows:

Paul J. Ramsay AO

Michael S. Siddle

Peter J. Evans FCA

Alex A. Hamill

Ian P. Grier AM

Ian R. Neal

Ian C. Audsley

ORDINaRy
 ShaRES

109,903,654

984,082

24,286

–

–

–

–

RIghTS OvER
 ORDINaRy
 ShaRES

–

–

–

–

–

–

1,315,000

INTERESTS IN CONTRaCTS OR pROpOSED CONTRaCTS wITh ThE COmpaNy
No director has any interest in any contract or proposed contract with the Company other than as disclosed elsewhere in this report.

DIRECTORShIpS IN OThER LISTED ENTITIES
Directorships of other listed entities held by directors of the Company during the three years immediately before the end of the year are as follows:

DIRECTOR

COmpaNy

Paul J. Ramsay AO

Ramsay Health Care Limited (Chairman)

Michael S. Siddle

Ramsay Health Care Limited (Deputy Chairman)

Peter J. Evans FCA

Ramsay Health Care Limited

Ian P. Grier AM

Ian R. Neal

Ramsay Health Care Limited
IntraPower Limited (1)
Dyesol Limited

Pearl Healthcare Limited

(1)  IntraPower Limited was delisted from the Australian Securities Exchange on 12 September 2011.

COmpaNy SECRETaRy

pERIOD Of DIRECTORShIp

fROm

TO

May 1975

May 1975

June 1990

June 1997

May 2007

September 2006

Present

Present

Present

Present

August 2011

Present

September 2008

February 2012

mS Emma mCDONaLD
Ms McDonald was appointed as Company Secretary on 27 February 2012. She has been a solicitor for the past 21 years, having worked in a number of 
large media companies and for a major law firm, and currently holds the role of General Counsel for Prime Media Group Limited.

EaRNINgS pER ShaRE 

Basic earnings per share

Basic earnings per share – continuing operations

Diluted earnings per share

Diluted earnings per share – continuing operations

DIvIDENDS 

Final dividend recommended:

- on ordinary shares

Dividends paid in the year:

Interim for the year

- on ordinary shares

Final for 2012 shown as recommended in the 2012 financial report

- on ordinary shares

CENTS

5.5

9.2

5.5

9.2

CENTS

$’000

3.3

12,089

4.0

3.3

14,653

12,089

26,742

Prime media GrouP AnnuAl RepoRt 2013

5

Directors’ report

pRINCIpaL aCTIvITIES
The principal activities of Prime Media Group Limited during the year 
were the provision of free to air commercial television broadcasting 
services in the following regional areas (excluding capital cities):

•	 Northern New South Wales and the Gold Coast;
•	 Southern New South Wales;
•	 Victoria and Mildura; and
•	 Western Australia.

The majority of the Group’s television programming is supplied 
through an affiliation agreement with the Seven Network and 
broadcast in regional areas under the PRIME7 brand on the east coast 
and the GWN7 brand in regional Western Australia. During the year, 
the Group also operated a network of 10 radio stations in regional 
Queensland. These assets are currently held for sale and recorded as 
a discontinuing operation.

OpERaTINg aND fINaNCIaL REvIEw

CONSOLIDaTED RESuLTS INCLuSIvE Of CONTINuINg aND 
DISCONTINuINg OpERaTIONS 
The Company’s audited financial report for the year ended 30 June 2013 
has been prepared on the basis that Prime’s radio business was held for 
sale at the reporting date resulting in its financial performance being 
excluded from continuing operations (and reported as a discontinuing 
operation). The Company’s continuing operations primarily consist of 
Prime’s television business segment and unallocated corporate segment.

The Group’s consolidated net profit after tax from both continuing 
and discontinuing operations attributable to the members of Prime 
Media Group Limited for the year ended 30 June 2013 of $20,211,000 
(2012: $27,682,000) represents a decrease of $7,470,000 or 27.0% on the 
prior comparative period largely due to a write down of radio assets 
of $15.0 million.

STaTuTORy RESuLTS fROm CONTINuINg OpERaTIONS 
The Company’s statutory consolidated net profit after tax from 
continuing operations (excluding Prime’s radio business) attributable to 
the members of Prime Media Group Limited for the year ended 30 June 
2013 was $33,608,000 (2012: $30,810,000) and represents an increase of 
$2,798,000 or 9.1% on the prior comparative period. 

The Group’s primary source of revenue from continuing operations 
during the year was derived from television advertising that grew 1.8% 
during the year in difficult market conditions. The Group’s revenue 
growth of 1.9% in its “3 Aggregated Markets” of Northern New South 
Wales, Southern New South Wales and Victoria was ahead of market data 
published by KPMG, which demonstrated that the 3 Aggregated Markets 
declined by 0.98% during the year. The Group also continued to benefit 
from incremental revenue earned from its datacasting channel TV4Me 
that launched in 2011 and ishoptv that was launched on 1 May 2013.

Prime’s gross profit margin from continuing operations was 47.9% 
compared to 49.3% in the previous corresponding period. The decline 
in gross profit margin was largely due to increases in program affiliation 
costs and other costs.

Prime’s total operating expenses of $60.3M were largely in line with the 
previous corresponding period. Savings in marketing and administration 
costs of $667,000 were largely offset by an increase in share of 
associate losses from the Group’s joint ventures. Prime’s EBITDA from 
continuing operations decreased by 0.9% to $62.7M (2012: $63.2M) 
due to unallocated corporate head office costs being maintained 
to service both continuing and discontinuing operations. Overall 
Group EBITDA fell by 2.1% to $66.0M (2012: $67.4M) mainly due to a 
reduction in the radio business profitability and an increase in television 
programming expenses.

Finance costs of $8.0M were 24.0% less than the previous corresponding 
reporting period, largely due to lower interest rates and improved 
cash management. 

DISCONTINuINg OpERaTIONS 
In June 2013, the Board of Directors of the Group, in response to 
unsolicited expressions of interest, authorised management to review 
the possible sale of the Group’s radio business. As a consequence, the 
Group’s radio business has been reclassified as an asset available for 
sale and its financial performance reported as a discontinuing operation. 
The Group reported in its interim results for the 6 month period ended 
31 December 2012 that the radio group was struggling as a result of 
the downturn in the Queensland economy, coupled with the overall 
downturn in mining activity and the residual effects of the natural 
disasters in Queensland over the past 2 years. These factors led to a 
fall in earnings and resulted in an impairment charge of $15.0M being 
recorded in the current reporting period (2012: $5.32M).

The Group’s revenue from discontinuing operations was $19.7M which 
was $1.0M or 4.8% less than the prior corresponding period. The fall in 
advertising revenue corresponded to a reduction in Radio EBITDA to 
$3.3M (2012: $4.2M). On 12 August 2013, the Group publicly announced 
the sale of its Radio business for a minimum $24.5M. 

CORE NET pROfIT afTER Tax (INCLuDINg CONTINuINg 
aND DISCONTINuINg OpERaTIONS)
Core net profit after tax from both continuing and discontinuing 
operations, and before specific items, was $35,423,000 (2012: 
$33,220,000), representing an increase of $2,203,000 or 6.6% on the prior 
corresponding period. The Group’s final dividend has been declared 
based on the core net profit after tax.

BaLaNCE ShEET aND CaShfLOw
Prime’s operating cashflow for the year was $25.8M less than the prior 
corresponding period due to a change in the timing of payments. 
As a result of the timing of payments, Prime’s syndicated debt facility 
increased to $142.0M (2012: $124.0M) and a reduction in Current 
Liabilities – Trade and Other Payables to $37.5M.

Cash outflows from investing activities of $10,944,000 (2012: $9,601,000 
cash outflow) compares unfavourably to the prior year due to increased 
funding requirements to fund Prime’s joint ventures that broadcast 
television regionally in Western Australia and Mildura. The Group’s 
cash outflow from financing activities of $10,371,000 was applied to pay 
increased dividend payments to shareholders and to discharge finance 
leases during the period. Prime continues to comfortably operate 
within the terms of its $200M syndicated bank facility which matures 
in October 2015.

6

Directors’ report

ShaREhOLDER RETuRNS
The Company is pleased to report an improvement in shareholder returns as a result of its current dividend payout ratio and an improvement in most 
other financial measures in the current year including the closing share price which was $1.01 at 30 June 2013 (2012: $0.66).

Core Earnings Per Share (cents per share)(i)

Statutory Earnings Per Share (cents per share)

Core Return on Assets (ROA) %(i)

Statutory Return on Assets (ROA) %

Weighted Average Cost of Capital (%)

Core Return on Equity (ROE) (%)(i) (ii)

Statutory Return on Equity (ROE) (%)

Net Debt / Net Debt + Equity Ratio (%)

Share price ($)

Dividends per share (cents)

Total Shareholder Return (%)

2013

9.7

5.5

10.2

5.8

10.3

22.9

13.1

46.1

1.01

7.3

64.1

2012

9.1

7.6

9.2

7.7

10.4

20.8

17.3

42.3

0.66

6.6

5.2

(i)  These returns have been calculated using net profit after tax from continuing and discontinuing operations and before the impact of items disclosed as specific non-core 

items. (Refer to Note 9 for details of specific non-core items). 

(ii)  Equity has been normalised for the impact of items disclosed as specific items.

CapITaL STRuCTuRE

Interest-bearing loan and borrowings

Derivative financial instruments

Cash and short term deposits

Net debt 

Total equity

Total capital employed

Gearing

The profile of the Group’s debt finance is as follows:

Current

Obligations under finance leases

Derivative financial instruments

Non-current

Obligations under finance leases

Secured bank loan 

2013
$’000

142,275

–

(10,326)

131,949

154,380

286,329

46.1%

2013
$’000

252

–

252

918

141,105

142,023

142,275

2012
$’000

125,525

573

(8,916)

117,182

160,027

277,209

42.3%

2012
$’000

1,629

573

2,202

1,170

122,726

123,896

126,098

The Group’s debt level has increased in the current year largely due to the timing of payments to suppliers. The increase in debt levels has been offset 
by a corresponding reduction in Trade and Other Payables – Current Liability to $37,474,000 (2012: $61,384,000).

Capital expenditure of $9,200,000 in the current year (2012: $13,195,000) was less than the prior year largely due to completion of the analogue to 
digital transmission project. Current year expenditure includes the implementation of a new television sales and traffic software system, which was 
commissioned on 1 March 2013.

Prime media GrouP AnnuAl RepoRt 2013

7

Directors’ report

RISK maNagEmENT
The Group takes a proactive approach to risk management. The Board is 
responsible for ensuring that risks, and also opportunities, are identified 
on a timely basis and that the Group’s objectives and activities are 
aligned with the risks and opportunities identified by the Board.

During the year the Group’s Audit and Risk Committee comprehensively 
reviewed its risk management objectives and processes. The Committee 
worked with management to improve its approach to risk management 
having regard for the objectives of Principle 7 of the ASX Corporate 
Governance Council principles and recommendations.

The Board has a number of mechanisms in place to ensure that 
management’s objectives and activities are aligned with the risks 
identified by the Board. These include the following:

•	 Board approval of strategic plans, which encompass the Group’s 

•	

vision, mission and strategy statements, designed to meet 
stakeholders’ needs and manage business risk; and
implementation of Board approved operating plans and budgets 
and Board monitoring of progress against these budgets, including 
monitoring of financial and non-financial Key Performance 
Indicators (‘KPIs’).

Risk management is further addressed in the Corporate 
Governance Statement.

SIgNIfICaNT ChaNgES IN ThE STaTE Of affaIRS 
There were no significant changes in the Group’s state of affairs.

SIgNIfICaNT EvENTS afTER ThE BaLaNCE DaTE 
On 12 August 2013 the Group announced the sale of the Prime radio 
entities, which held four AM and six FM licences in regional Queensland, 
for a minimum of $24,525,000 plus surplus cash to be determined at the 
date of completion. The sale is expected to be completed on 30 August 
2013. As a consequence of the sale, the radio assets and liabilities have 
been classified as held for sale and the segment operations reclassified 
as discontinuing in the current and prior year Consolidated Statement of 
Comprehensive Income.

LIKELy DEvELOpmENTS aND ExpECTED RESuLTS 
The Board and Executive consider that the future performance of the 
Group will be influenced by changes in legislation specific to the media 
industry and changes in media technologies. Notwithstanding these 
influences, the Board and Executive will continue to focus on maximising 
its yield from the advertising market and to prudently manage debt and 
risk generally to optimise returns to shareholders.

pERfORmaNCE RIghTS (EQuITy)

uNISSuED ShaRES
At the date of this report there were 2,546,000 (2012: 1,258,000) 
unissued ordinary shares under The Executive Performance Rights Plan 
that are yet to vest. Refer to Note 28 of the financial statements for 
further information. 

Performance rights holders do not have any right, by virtue of the 
performance right, to participate in any share issue of the Company 
or any related body corporate. 

ShaRES ISSuED aS a RESuLT Of ThE ExERCISE Of 
pERfORmaNCE RIghTS 
During the financial year, employees and executives have not 
exercised any performance rights to acquire ordinary shares in Prime 
Media Group Limited.

INDEmNIfICaTION aND INSuRaNCE Of DIRECTORS 
aND OffICERS
In accordance with the Corporations Act 2001, the directors disclose 
that the Company has a Directors’ and Officers’ Liability policy covering 
each of the directors and certain executive officers for liabilities incurred 
in the performance of their duties and as specifically allowed under the 
Corporations Act 2001. During the year, the Company paid premiums 
totalling $107,850 (2012: $97,850) in relation to the Directors’ and Officers’ 
Liability policy. The terms of the policy specifically prohibit the disclosure 
of any other details relating to the policy and therefore the Directors are 
not disclosing further particulars relating thereto. During the year, the 
Board also authorised the execution of a deed of access, indemnity and 
insurance for Directors and Officers in their capacity for the Company, its 
subsidiaries and related parties.

INDEmNIfICaTION Of auDITORS
To the extent permitted by law, the Company has agreed to indemnify 
its auditors, Ernst & Young, as part of the terms of its audit engagement 
agreement against claims by third parties arising from the audit (for an 
unspecified amount). No payment has been made to indemnify Ernst & 
Young during or since the financial year.

8

Directors’ report

DIRECTORS’ mEETINgS
The number of meetings of directors (including meetings of committees of directors) held during the year and the number of meetings attended by 
each Director were as follows:

DIRECTORS’ mEETINgS 

mEETINgS Of COmmITTEES

auDIT aND RISK

REmuNERaTION aND NOmINaTION

NO Of 
mEETINgS 
hELD 

NO Of 
mEETINgS
aTTENDED

NO Of 
mEETINgS 
hELD 

NO Of 
mEETINgS 
aTTENDED

NO Of 
mEETINgS 
hELD 

NO Of 
mEETINgS 
aTTENDED

7

7

7

7

7

7

7

4

7

6

6

7

6

7

–

–

5

–

5

5

–

–

–

5

–

5

5

–

–

–

3

3

–

3

–

–

–

3

3

–

3

–

Paul J. Ramsay AO

Michael S. Siddle

Peter J. Evans FCA

Alex A. Hamill

Ian R. Neal

Ian P. Grier AM

Ian C. Audsley

COmmITTEE mEmBERShIp
Members acting on the committees of the Board during the year were:

Audit and risk
Peter J. Evans FCA (Chairman)

Ian R. Neal

Ian P. Grier AM

remuneration and Nomination
Ian P. Grier AM (Chairman)

Peter J. Evans FCA

Alex A. Hamill

ROuNDINg 
The amounts contained in this report and in the financial report have been rounded to the nearest $1,000 (where rounding is applicable) under the 
option available to the Company under ASIC Class Order 98/0100. The Company is an entity to which the Class Order applies.

Prime media GrouP AnnuAl RepoRt 2013

9

Directors’ report

REmuNERaTION REpORT (auDITED)

Dear Shareholders 

The Board is pleased to present the Remuneration Report for the 2013 financial year. 

pERfORmaNCE aND RESuLTINg REmuNERaTION OuTCOmES fOR ThE yEaR 
The Company reported another resilient result, having achieving revenue growth of 1.8% in difficult market conditions. The Company also achieved 
a power ratio of 1.1 having maintained its revenue share for the 3AGG markets at a percentage greater than its audience share for these markets. 
Shareholders ultimately benefited as the Company’s core net profit after tax from continuing and discontinuing operations increased to $35.4 million, 
resulting in a full year dividend of 7.3 cents per share (2012: full year dividend 6.6 cents per share). 

REmuNERaTION ChaNgES
As reported last year, the Company restructured its executive team in 2012, which resulted in a reduction in the fixed remuneration pool for the 2013 
financial year of $133,476 or 4.2%. 

The Company’s 2013 short term incentive payment pool has been set at $1,071,000, based on advice from our external remuneration consultant, and is 
linked to the Group, business unit and individual measures described in this report. As a result of the pleasing 2013 financial result, 100% of the short 
term incentive pool has been provided for in this reporting period.

During the financial year, the Company also issued 1,580,000 performance rights (2012: 1,258,000) including 700,000 performance rights to the Chief 
Executive Officer, Mr Ian Audsley. The rights will vest over a 3 year period, and are subject to agreed performance measures including core earnings 
per share and achievement of an annual power ratio target (revenue share: audience share). No performance rights vested during this financial year. 

NON-ExECuTIvE DIRECTOR REmuNERaTION
The remuneration of the non-executive directors of the Company consists of directors’ fees. Directors’ fees were reduced by $47,400 or 7.9% due to the 
departure of a director in the prior year. Finally, in order to comply with ASX CGC Recommendation 2.5, the Company also introduced new measures 
to evaluate the performance of directors.

On behalf of the Remuneration and Nomination Committee and the Board, I commend this Remuneration Report to you.

Yours sincerely

I. P. Grier AM 
Chairman

Remuneration and Nomination Committee

10

Directors’ report

REmuNERaTION REpORT (auDITED)
This Remuneration Report for the year ended 30 June 2013 outlines 
the remuneration arrangements of the Company and the Group in 
accordance with the requirements of the Corporations Act 2001 (the Act) 
and its regulations. This information has been audited as required by 
section 308(3C) of the Act.

The Remuneration Report is presented under the following sections:

1.  Introduction

2.  Remuneration governance

3.  Executive remuneration arrangements

4.   Executive remuneration outcomes for 2013 (including link 

to performance) 

5.  Executive contracts

6.   Non-executive directors’ remuneration (including statutory 

remuneration disclosures)

7.  Additional statutory disclosures

INTRODuCTION

1. 
The Remuneration Report details the remuneration arrangements for 
key management personnel (KMP) of the Company and the Group being 
those persons having authority and responsibility for planning, directing 
and controlling the major activities of the Company and Group, directly 
or indirectly, including any director (whether executive or otherwise). 

For the purposes of this report, the term ‘executive’ includes the Chief 
Executive Officer (CEO), executive directors, senior executives, general 
managers and secretaries of the Company and the Group. The term 
‘director’ refers to non-executive directors (NED) only. 

2.  REmuNERaTION gOvERNaNCE

REmuNERaTION aND NOmINaTION COmmITTEE
The Board has appointed a Remuneration and Nomination Committee 
consisting of three non-executive directors (NEDs), including 2 
independent NEDs to make recommendations on the remuneration 
arrangements for NEDs and executives.

The Remuneration and Nomination Committee meets throughout 
the year. The CEO and Company Secretary have attended certain 
Remuneration and Nomination Committee meetings by invitation, 
where management input is required. The CEO and Company 
Secretary are not present during any discussions relating to their own 
remuneration arrangements.

Further information on the Remuneration and Nomination 
Committee’s role, responsibilities and membership is available at 
www.primemedia.com.au.

REmuNERaTION CONSuLTaNTS
To ensure the Board is fully informed when making decisions, the 
Remuneration and Nomination Committee has formalised policies 
that govern arrangements to engage independent remuneration 
consultants to provide independent advice and, where required, to 
make remuneration recommendations, free from the undue influence by 
members of the KMP. 

In the 2013 financial year, CRA Plan Managers Pty Limited (CRA) 
was engaged to benchmark KMP remuneration including STIs. The 
Committee is satisfied that the advice received from CRA is free 
from undue influence from the KMP to whom the remuneration 
recommendations apply as CRA was engaged directly by, and reported 
directly to, the Chairman of the Committee.

Details of KMP of the Company and Group are set out below:

CRA’s fees in FY 2013 totalled $23,802. 

KEy maNagEmENT pERSONNEL

(i)  Directors
Paul J. Ramsay AO 

Chairman (non-executive)

Michael S. Siddle 

Deputy Chairman (non-executive)

Peter J. Evans FCA  Director (non-executive)

Alex A. Hamill 

Director (non-executive)

Ian P. Grier AM 

Director (non-executive)

Ian R. Neal 

Director (non-executive)

Ian C. Audsley 

Director (Chief Executive Officer)

(ii)  executives
Dave Walker 

Group General Manager Sales and Marketing

Shane Wood 

Group General Manager Operations

Emma McDonald 

General Counsel and Company Secretary

Gerard Smith 

Chief Technology Officer 

John Palisi 

Chief Financial Officer (appointed 1 October 2012)

There were no other changes to KMP after the reporting date and before 
the date the financial report was authorised for issue.

Prime media GrouP AnnuAl RepoRt 2013

11

Directors’ report

3.  ExECuTIvE REmuNERaTION aRRaNgEmENTS

REmuNERaTION pRINCIpLES aND STRaTEgy
The Company’s executive remuneration strategy aims to attract, motivate and retain high performing individuals and align the interests of executives 
and shareholders.

To this end, key objectives of the Company’s reward framework are to ensure that remuneration practices:

•	 are aligned to the Group’s business strategy;
•	 offer competitive remuneration benchmarked against the external market;
•	 provide strong linkage between individual and Group performance and rewards; and
•	 align the interests of executives and shareholders.

REmuNERaTION 
COmpONENT

vEhICLE

puRpOSE

LINK TO pERfORmaNCE

Fixed remuneration

•	 Represented by total employment 

•	 To provide competitive fixed 

•	 Company and individual 

cost (TEC);

•	 Comprises base salary, 

superannuation contributions 
and other discretionary and 
non-discretionary benefits.

remuneration set with reference to 
role, market and experience.

performance are considered during 
the annual review process.

STI component

•	 Paid in cash.

•	 Rewards executives for their 

LTI component

•	 Awards are made in the form of 

performance rights.

contribution to achievement of 
Group and business unit outcomes, 
as well as individual Key Performance 
Indicators (KPIs).

•	 Rewards executives for their 
contribution to the creation 
of shareholder value over the 
longer term.

•	 Core NPAT;
•	 Power ratio; and
•	 Customer service, risk management 

and leadership.

•	 Performance rights are subject 

to achieving core EPS and power 
ratio targets.

appROaCh TO SETTINg REmuNERaTION
The Group aims to reward executives with a level and mix of remuneration commensurate with their position and responsibilities within the Group and 
aligned with market practice. 

The Remuneration and Nomination Committee reviews TEC annually against the median of its direct industry peers and other Australian listed entities 
of a similar size and complexity. KMP remuneration is benchmarked against industry peers and remuneration levels reviewed having regard for market 
data, insights into remuneration trends, the performance of the Company and individual, and the broader economic environment. 

DETaIL Of INCENTIvE pLaNS

short term incentives (sti)
The Group operates an annual STI program that is available to executives and awards a cash bonus subject to attainment of clearly defined Group, 
business unit and individual measures. 

The actual STI payments awarded to each executive depend on the extent to which specific targets set at the beginning of the financial year are met. 
The targets consist of a number of KPIs covering financial and non-financial, corporate and individual measures of performance. A summary of the 
measures and weightings is set out below:

pERfORmaNCE mEaSuRES

CORE NpaT

pOwER RaTIO

NON-fINaNCIaL mEaSuRES:
•	 Leadership/Team 
Contribution
•	 Risk Management
•	 Business Development 
and Growth Initiatives
•	 Capital Management
•	 Business Relationship 

Management

CEO

Other functional executives

50%

0–50%

25%

0–25%

25%

0–50%

The aggregate of the annual STI payments available for executives across the Group is subject to the approval of the Remuneration and Nomination 
Committee. On an annual basis, after consideration of performance against KPIs, the Remuneration and Nomination Committee, in line with their 
responsibilities, determine the amount, if any, of the STI paid to each executive. This process usually occurs within three months after the reporting 
date. Payments made are delivered as a cash bonus in the following reporting period.

Long term incentives (Lti)
LTI awards will be made annually to executives under the Performance Rights Plan. The allocations in the current year represented less than 0.7% of 
the undiluted capital of the Group with a maximum income cost over a 3 year period of $1,515,512 (or $505,170 annualised). The performance rights are 
available over a 36 month vesting period subject to continuing service and achieving the following targets:

•	 60% of the rights will be subject to achievement of annual core earnings per share (EPS) targets; and 
•	 40% of the rights will be subject to achievement of annual power ratio targets (revenue share: audience share). 

The exercise price of the performance rights is nil. The rights will lapse 30 days after vesting date.

12

Directors’ report

4. 

 ExECuTIvE REmuNERaTION OuTCOmES fOR 
2013 (INCLuDINg LINK TO pERfORmaNCE)

COmpaNy pERfORmaNCE aND ITS LINK TO ShORT 
TERm INCENTIvES 
The financial performance measures driving STI payment outcomes are: 

•	 core NPAT (defined as NPAT before specific non-core items); and
•	 A power ratio greater than 1. The Power Ratio is a measure of the 
Company’s share of revenue to the Company’s share of audience. 
A power ratio above 1 indicates that the Company is performing 
ahead of its audience share. 

The following chart shows the Company’s core NPAT over the 5 year 
period ended 30 June 2013. Core NPAT is defined as statutory net profit 
after tax and before non-core items.

$33.2

$35.4

$26.8

COmpaNy pERfORmaNCE aND ITS LINK TO LONg 
TERm INCENTIvES 
The Company has adopted the following performance measures for the 
vesting of LTI performance rights: 

•	 core EPS (defined as statutory EPS before specific non-core items); and
•	 maintenance or growth of the power ratio greater than 1.

The following chart shows the Company’s core EPS over the 5 year 
period from 1 July 2008 to 30 June 2013. Core EPS is defined as statutory 
EPS before non-core items.

earnings per share
(Cents per share)

9.9

7.4

7.3

7.6

9.1

9.7

5.5

4.8

2009

2010

2011

2012

2013

$17.9

$17.1

2009

2010

2011

2012

2013

Core NPAT ($ million)
including discontinued operations

sti awards for 2012 and 2013 financial years
For the 2012 financial year, 100% of the STI cash bonus pool of $1,055,005 
as previously accrued in that period vested to executives and was paid in 
the 2013 financial year. 

The Remuneration and Nomination Committee will consider the STI 
payments for the 2013 financial year in the first quarter of the 2014 
financial year. The maximum STI cash bonus available for the 2013 
financial year is $1,071,496. STI payments have been accrued at 100% 
of the maximum cash bonus available for the 2013 financial year 
based on individual executive’s actual performance against KPIs. Any 
adjustments between the actual amounts to be paid as determined by 
the Remuneration and Nomination Committee and the amounts accrued 
will be adjusted in the 2014 financial year. The minimum amount of the 
STI cash bonus, assuming that no executives meet their respective KPIs 
for the 2013 financial year, is nil.

-15.0

-24.5

Fully Diluted EPS

Fully Diluted EPS
(before non-core items)

Lti awards for 2013 financial year
During the year ended 30 June 2013 nil shares (2012: nil shares) were 
issued due to the exercise of performance rights. Details of the payments 
are disclosed in Table 1 below. The LTI remuneration for each KMP is set 
out in within Table 3 and Table 4 of this section.

Senior employees that were considered KMPs in FY 2012 and that 
departed the Company in July 2013 were not considered KMPs in FY 
2013, as their responsibilities had diminished during the period.

The 2012 LTI plan included loans made to certain executives in 2007. The 
loans were interest free and the loan amount repayable by the executive 
was reduced on the basis of continued service with the Company. 
20% of the original loan balance is forgiven on 1 July of each year if 
the executive remains employed with the Company at that date. If the 
executive terminated his or her employment during the five year period, 
the balance of the loan at the date of termination was repayable by the 
executive on the date of termination. No loans have been made under 
this plan subsequent to the 2007 financial year and the plan was finalised 
on 1 July 2012.

On 26 September 2012 the Board approved payment of $50,000 to Ms 
Emma McDonald as an STI for the 2012 Financial Year.

Prime media GrouP AnnuAl RepoRt 2013

13

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Prime media GrouP AnnuAl RepoRt 2013

15

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ report

gRaNTED

TERmS aND CONDITIONS fOR EaCh gRaNT

vESTED

2013

NumBER

gRaNT DaTE

faIR vaLuE pER 
pERfORmaNCE 
RIghT aT
 gRaNT 
DaTE ($)

ExERCISE
 pRICE pER 
pERfORmaNCE 
RIghT ($)

ExpIRy DaTE

fIRST 
ExERCISE 
DaTE

LaST 
ExERCISE 
DaTE

NumBER

%

Director

Ian Audsley

Executive

Shane Wood

Dave Walker

John Palisi

Emma McDonald

700,000

28/11/2012

$0.6290

200,000

230,000

200,000

100,000

29/10/2012

29/10/2012

29/10/2012

29/10/2012

$0.6236

$0.6236

$0.6236

$0.6236

–

Total

1,430,000

–

–

–

–

–

–

28/11/2015

28/11/2015

29/10/2015

29/10/2015

29/10/2015

29/10/2015

29/10/2015

29/10/2015

29/10/2015

29/10/2015

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

2012 

NumBER

gRaNT DaTE

faIR vaLuE pER 
pERfORmaNCE 
RIghT aT
 gRaNT 
DaTE ($)

ExERCISE
 pRICE pER 
pERfORmaNCE 
RIghT ($)

ExpIRy DaTE

fIRST 
ExERCISE 
DaTE

LaST 
ExERCISE 
DaTE

NumBER

%

Director

Ian Audsley

Executive

615,000

23/11/2011

0.5449

Lesley Kennedy*

Shane Wood

Dave Walker

Total 

292,000

167,000

184,000

1,258,000

30/09/2011

30/09/2011

30/09/2011

–

0.5451

0.5451

0.5451

–

–

–

–

–

23/12/2014

23/11/2014

30/10/2014

30/09/2014

30/10/2014

30/09/2014

30/10/2014

30/09/2014

–

–

–

–

–

–

–

–

–

–

–

–

*  Ms Kennedy departed as Chief Financial Officer on 31 July 2012 at which time her performance rights lapsed.

table 4: Value of performance rights granted, exercised, lapsed or cancelled during the year

vaLuE Of 
pERfORmaNCE RIghTS 
gRaNTED DuRINg 
ThE yEaR 
$

vaLuE Of 
pERfORmaNCE RIghTS 
ExERCISED DuRINg 
ThE yEaR 
$

vaLuE Of 
pERfORmaNCE RIghTS 
LapSED DuRINg 
ThE yEaR 
$

vaLuE Of 
pERfORmaNCE RIghTS 
CaNCELLED DuRINg 
ThE yEaR 
$

REmuNERaTION 
CONSISTINg Of 
pERfORmaNCE RIghTS 
fOR ThE yEaR 
%

Ian Audsley

Dave Walker

Shane Wood

John Palisi

Emma McDonald 

Lesley Kennedy

Total

440,300

143,428

124,720

124,720

62,360

–

$895,528

–

–

–

–

–

–

–

–

–

–

–

–

292,000

292,000

–

–

–

–

–

–

–

–

–

–

–

–

–

–

For details on the valuation of the performance rights, including models and assumptions used, please refer to Note 28. There were no alterations to 
the terms and conditions of performance rights granted as remuneration since their grant date.

The maximum grant, which was payable assuming that all service and performance criteria were met, was equal to the number of rights granted 
multiplied by the fair value at the grant date. The minimum payable assuming that service and performance criteria were not met was nil.

16

Directors’ report

5  ExECuTIvE CONTRaCTS
Remuneration arrangements for KMP are formalised in employment agreements. Details of these contracts are provided below:

ChIEf ExECuTIvE OffICER (‘CEO’)
The CEO, Mr Audsley, is employed under a rolling contract. Under the terms of the present contract:

•	 The CEO receives fixed remuneration of $725,000 per annum.
•	 The CEO’s maximum STI opportunity is 33.25% of annual TEC.
•	 The CEO is eligible to participate in the Company’s LTI performance right plan on terms determined by the Board, subject to receiving the required 

or appropriate shareholder approval.

•	 The CEO is entitled to 6 weeks annual leave.
•	 The CEO may resign from his position and terminate his contract by giving 6 months written notice.
•	 The CEO’s employment may be terminated by the Company providing 6 months written notice. The Company may elect to provide 6 months 
payment in lieu of the notice period, or a combination of notice and payment in lieu of notice. Payment in lieu of notice will be based on fixed 
remuneration and any short term incentive amounts for the prior year.

•	 The CEO’s employment contract may be terminated by the Company at any time without notice if serious misconduct has occurred. Where termination 

with cause occurs the CEO is only entitled to that portion of his remuneration contract that is fixed, and only to the date of termination; and

•	 The Company or the CEO may terminate the contract within 6 months of the Company ceasing to be listed on the official list of the Australian 

Securities Exchange (ASX) or a material diminution in the CEO’s functions, status or duties. In these circumstances, the Company must provide 
12 months notice or 12 months payment in lieu of notice, or a combination of the two.

OThER KEy maNagEmENT pERSONNEL
All other KMP have rolling contracts with no fixed term except for Mr David Walker, Group General Manager Sales and Marketing, who is employed on 
a fixed term contract. Mr Walker is employed under a contract that expires on 30 September 2014 subject to earlier termination by either party giving 
no less than 9 months written notice. The parties have agreed that they will enter into negotiations from January 2014 with a view to settling a new 
agreement for the period commencing 1 October 2014. In the event of termination (with notice) by the Company, the Company has the discretion to 
pay in lieu all or part of the notice period. If the employment is terminated by the Company in the event of summary dismissal, Mr Walker only receives 
pay and leave entitlements accrued prior to the date of termination. From 1 July 2013, Mr Walker is entitled to an annual increase of his total salary 
package of no less than 5% of his base salary.

All other executive employment may be terminated by providing 6 months written notice or providing payment in lieu of the notice period (based 
on the fixed component of the executive’s remuneration). Executives may terminate their employment agreements by providing 3-6 months written 
notice. The Company may terminate the contract at any time without notice if serious misconduct has occurred. Where termination with cause occurs 
the executive is only entitled to that portion of remuneration that is fixed, and only up to the date of termination.

payment to outgoing executives
Mr Douglas Edwards, CEO of Television, received a termination payment of $386,832 provided for in the prior corresponding period. The Board 
acknowledges the regulations applying as a result of the termination cap legislation and confirms that all KMP contracts comply with this legislation.

6  NON-ExECuTIvE DIRECTOR’S REmuNERaTION (INCLuDINg STaTuTORy REmuNERaTION DISCLOSuRES)

REmuNERaTION pOLICy
The Board seeks to aggregate remuneration at the level that provides the Company with the ability to attract and retain directors of the highest 
calibre, whilst incurring a cost that is acceptable to shareholders.

The amount of the aggregate remuneration sought to be approved by shareholders and the fee structure is reviewed annually against fees paid 
to NEDs of comparable companies. The Board also considers advice from external consultants when undertaking the annual review process. 
In accordance with the ASX listing rules, the aggregate fees for NEDs approved at the 2012 Annual General Meeting (AGM) was $600,000.

NED fees will not increase in the 2014 financial year other than by the statutory increase in compulsory employer superannuation contributions 
resulting in the aggregate fees for NEDs of $554,000, which is less than the determination made at the AGM held in November 2007 when 
shareholders approved an aggregate fee pool of $750,000 per annum (excluding superannuation and retirement benefits arising from the Directors’ 
remuneration plan).

structure
The remuneration of NEDs consists of directors’ fees. Each director receives a fixed annual fee. One NED is currently entitled to benefits under the 
Directors Retirement Plan, approved by shareholders in November 1997. The Board agreed to discontinue the Directors Retirement Plan in the 2008 
financial year for all new directors appointed after that date. These fees are summarised in Table 1 and 2 under section 4 above.

Prime media GrouP AnnuAl RepoRt 2013

17

Directors’ report

7  aDDITIONaL STaTuTORy DISCLOSuRES

auDITOR INDEpENDENCE aND NON-auDIT SERvICES 
The Directors have received and are satisfied with the ‘Audit Independence Declaration’ provided by Prime Media Group Limited’s external auditors, 
Ernst & Young. The Audit Independence Declaration has been attached to the Directors’ Report on the following page.

NON-auDIT SERvICES
The following non-audit services were provided by the entity’s auditor, Ernst & Young. The directors are satisfied that the provision of the non-audit 
services is compatible with the general standard of independence for auditors imposed by the Corporations Act 2001. The nature and scope of each 
type of non-audit service provided means that the auditor’s independence was not compromised.

Ernst & Young received or are due to receive the following amounts for the provision of non-audit services:

Income Tax Return & GST compliance services

Advisory Services

Total

$

41,203

78,866

120,069

CORpORaTE gOvERNaNCE 
In recognising the need for the highest standards of corporate behaviour and accountability, the directors of Prime Media Group Limited support 
and have, unless otherwise disclosed in the corporate governance statement, adhered to the principles of corporate governance. The Company’s 
corporate governance statement is contained in the following section of this report.

Signed in accordance with a resolution of the directors.

P. J. Evans FCA 
Director

Sydney, 28 August 2013

18

AuDitor’s iNDepeNDeNce DecLArAtioN

Ernst & Young  
680  George Street 
Sydney NSW 2000 Australia 
GPO Box 2646 Sydney  NSW  2001 

Tel: +61 2 9248 5555 
Fax: +61 2 9248 5959 
ey.com/au 

Auditor’s  Independence  Declaration  to  the  Directors  of  Prime 
Media Group  Limited 

In relation to our audit of the financial report of Prime Media Group Limited for the financial year ended 
30 June 2013, to the best of my knowledge and belief, there have been no contraventions of the auditor 
independence requirements of the Corporations Act 2001 or any applicable code of professional conduct. 

Ernst & Young 

David Simmonds 
Partner 
28 August 2013 

A member firm of Ernst & Young Global Limited 
Liability limited by a scheme  approved under Professional Standards Legislation 

Prime media GrouP AnnuAl RepoRt 2013

19

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
corporAte GoVerNANce stAteMeNt
corporAte GoVerNANce stAteMeNt

The Board of Directors of the Company is responsible for the corporate 
governance framework of the Group having regard to the ASX Corporate 
Governance Council (CGC) published guidelines as well as its corporate 
governance principles and recommendations. The Board guides 
and monitors the business and affairs of the Company and Group on 
behalf of the shareholders by whom they are elected and to whom they 
are accountable.

Management recognise their responsibility in the implementation and 
maintenance of an effective system of corporate governance.

The Company’s corporate governance practices were in place 
throughout the year ended 30 June 2013 and were compliant with 
the ASX CGC’s principles and recommendations except as noted in 
this statement. 

For further information on corporate governance policies 
adopted by Prime Media Group Limited, refer to our website 
www.primemedia.com.au.

pRINCIpLE 1 – Lay SOLID fOuNDaTIONS 
fOR maNagEmENT aND OvERSIghT

BOaRD RESpONSIBILITIES
The Board is committed to effectively representing and promoting the 
Company and thereby adding long-term value to all shareholders. To 
assist the Board to discharge its responsibilities the Company has an 
established Board Charter that outlines the roles and responsibilities 
of the Board and its Committees. The Board Charter also outlines the 
operational structure that the Company is to follow.

The Board is responsible for ensuring that management’s objectives and 
activities are aligned with the expectations and risks identified by the 
Board. The Board has a number of mechanisms in place to ensure this is 
achieved including:

•	 approval of strategic plans designed to meet stakeholders’ needs 

and manage business risk;

•	 ongoing development of strategic plans and approving initiatives and 
strategies designed to ensure the continued growth and success of 
the entity; and
implementation of budgets by management and monitoring progress 
against budget through the establishment and reporting of both 
financial and non-financial key performance indicators.

•	

Other functions reserved to the Board include:

•	 approval of the annual and half-yearly financial reports;
•	 approving and monitoring the progress of major capital expenditure, 

capital management, and acquisitions and divestures;

•	 ensuring that any significant risks that arise are identified, assessed, 

appropriately managed and monitored; and
reporting to shareholders.

•	

The Board meets regularly and intends to meet at least six times each 
year. A director may at any time request the Company Secretary to 
convene a meeting of the Board. 

Whilst at all times the Board retains full responsibility for guiding and 
monitoring the Group, it makes use of two sub-committees, being 
an Audit and Risk Committee and a Remuneration and Nomination 
Committee to discharge its stewardship. Each Committee has adopted 
a formal charter setting out matters relevant to the composition, 
responsibilities and administration of the Committee.

All new directors are provided with a copy of the Board and Committee 
charter documents. The charter documents are available on the 
Company website www.primemedia.com.au.

pRINCIpLE 2 – STRuCTuRE ThE BOaRD TO aDD vaLuE

STRuCTuRE Of ThE BOaRD

NamE

pOSITION

Paul J. Ramsay AO Non Executive Chairman (appointed 1985)

Michael S. Siddle

Non Executive Deputy Chairman (appointed 1985)

Peter J. Evans FCA Non Executive Director (appointed 1991)

Alexander A. Hamill Non Executive Director (appointed 2003)

Ian R. Neal 

Non Executive Director (appointed 2008)

Ian P. Grier AM

Non Executive Director (appointed 2008)

Ian C. Audsley

Chief Executive Officer (appointed 16 June 2010)
Executive Director (appointed 24 June 2010)

Details of the skills, experience and expertise relevant to the position of 
director held by each director are set out in the Directors’ Report.

In order to achieve the objectives of the Board as stated above, 
the composition of the Board is determined by applying the 
following principles:

•	 The number of Board members will be a minimum of 3 members and 

a maximum of 12 members;

•	 The Board consists primarily of non-executive directors;
•	 The Chairman of the Board should be a non-executive director; and
•	 The directors should possess a broad range of skills, qualifications 

and experience.

BOaRD INDEpENDENCE
The directors of the Company have an overriding duty to perform their 
duties in the best interests of the Company. Directors are required 
to declare potential conflicts of interest, interests in contracts, other 
directorships or offices held, potential related party transactions and the 
acquisition or disposal of Company shares.

Under the Board Charter, where a conflict of interest arises or a 
perceived conflict of interest exists, the director concerned declares the 
potential or perceived conflict of interest. The director is then excluded 
from all board discussions relating to the issue around which the conflict 
of interest has arisen.

ASX Recommendation 2.1 of the CGC recommends that a majority of the 
Board should be independent directors. 

The Board considers an independent director to be a non-executive 
director who is not a member of management and is free of any business 
or other relationship that could materially interfere with, or reasonably be 
perceived to materially interfere with, the independent exercise of their 
judgement. The Board considers the independence of its non-executive 
directors on an annual basis.

As at the date of this report, the Board consists of three independent 
non-executive directors (Alexander A. Hamill, Ian R. Neal and Ian P. Grier 
AM), three non-executive directors (Paul J. Ramsay AO, Michael S. Siddle, 
and Peter J. Evans FCA) and one executive director (Ian C. Audsley).

Although the Company has not complied with ASX CGC 
Recommendation 2.1, the Board considers that the non-executive 
directors, who do not meet the definition of independent director, have 
the management, corporate, financial and operational expertise and 
skills which are of particular relevance to their duties and functions as 
directors of the Company. Each of the non-independent non-executive 
directors have extensive experience in television and radio broadcasting 
having operated in these industries for up to 35 years.

20

corporAte GoVerNANce stAteMeNt

ChaIRmaN INDEpENDENCE
The Board Charter sets out that the roles of Chairman and Chief 
Executive Officer are strictly separate positions and must not be 
exercised by the same individual.

The Chairman of the Board is Paul J. Ramsay AO. While Mr Ramsay’s 
role as Chairman means that the Company does not satisfy ASX 
CGC Recommendation 2.2 (which states that the chair should be an 
independent director), the Company believes that Mr Ramsay’s extensive 
experience in the television and media industry, and in business 
generally, is invaluable and that he brings to the Board quality and 
independent judgement to all relevant issues falling within the scope 
of the role of Chairman and that the Group as a whole benefits from his 
knowledge, experience and leadership. 

BOaRD COmpOSITION
Directors are appointed and removed in accordance with the Company’s 
Constitution. Directors appointed to fill casual vacancies must offer 
themselves for re-election, and be elected, at the next following Annual 
General Meeting of the Company in order to continue in office. The 
Remuneration and Nomination Committee considers the skills and 
experience of nominees as required. At each Annual General Meeting, 
one third of the directors must resign and, in order to continue in office, 
must offer themselves for re-election and be elected at the meeting. 
No director shall serve more than three years without being a candidate 
for re-election.

pERfORmaNCE EvaLuaTION
The Company has introduced new measures to evaluate the performance 
of directors and a formal induction process for new directors and key 
executives, which includes but is not limited to, new directors being 
given a comprehensive briefing on the Group’s activities and operations 
by the Chief Executive Officer and Chief Financial Officer.

INDEpENDENT pROfESSIONaL aDvICE
Each director has full access to the Company Secretary and the right of 
access to all relevant Company information. Any director who requires 
legal advice in relation to the performance of his or her duties as a 
director of the Company is permitted to seek advice, on approval of 
the Chairman and all costs reasonably incurred are reimbursable by 
the Company. When the advice is received, it is made available to 
the full Board.

pRINCIpLE 3 – pROmOTE EThICaL aND RESpONSIBLE 
DECISION maKINg
The Company strives to act with honesty and integrity and to be a 
respected and valued operator in the media sector and the communities 
in which it operates. The Board and the Company’s commitment to 
ethical and responsible decision making is reflected in the internal 
policies, guidelines and procedures.

EThICaL CONDuCT
The Company promotes ethical and responsible behaviours for its 
directors and employees through a Code of Conduct, which was 
developed in accordance ASX CGC Recommendation 3.1, and a range of 
supporting internal policies and guidelines that apply to all companies 
within the Group. These guidelines outline the standards of honest, 
ethical and law abiding behaviour expected by the Company. 

All parties are encouraged to address problems to the attention of 
management or the Board, where there may be non-compliance 
with the Code of Conduct and guidelines governing ethical and law 
abiding conduct.

The Code of Conduct is available to all staff and directors and is 
published on the Company’s website. 

The Company also requires all employees to undertake regular online 
training covering topics that promote their understanding of ethical and 
safe work practices and conduct. As part of its ongoing commitment 
to improved corporate governance disclosure, these policies and 
guidelines are published on the Company website.

DIvERSITy
The Group is committed to promoting a workplace that recognises 
and embraces the skills, perspectives and experiences that people 
bring to the Group through, among other things, their gender, age, 
origin, ethnicity, religion, culture, disability, education, life experience, 
work experience, personality, area of residence, marital status, carer 
responsibilities and sexual orientation. 

The Group recognises the many benefits arising from workplace 
diversity. Drawing our workforce from a diverse pool allows us to recruit 
the best talent to deliver our strategy. The promotion of gender diversity 
encourages greater innovation, improves the Group’s corporate image 
and reputation, enhances employee engagement and retention, and 
creates value for our customers and shareholders.

During the current year the proportion of women in key executive 
management positions was 18.0% (2012: 28.0%). As at 30 June 2013, 
women represented 53.0% of the Group’s workforce (2012: 50.2%).

In 2012 the Group was assessed as compliant with the Equal Opportunity 
for Women in the Workplace Act 2010.

SECuRITIES TRaDINg pOLICy
Under the Company’s Securities Trading policy, a director, executive or 
staff member must not trade in any securities of the Company at any time 
when they are in possession of unpublished, price sensitive information 
(‘inside information’) in relation to those securities.

Before undertaking any trading of securities in the Company, including 
the exercise of executive performance rights, an executive must first 
obtain approval of the Company Secretary and a director must first 
obtain approval of the Chairman.

The Group’s Securities Trading policy, which is available at 
www.primemedia.com.au, outlines the key terms including “Closed 
Periods” during which Restricted Persons and their associates are not 
permitted to trade in Prime securities.

As required by the ASX Listing Rules, the Company notifies the ASX of 
any transaction conducted by directors in the securities of the Company.

pRINCIpLE 4 – SafEguaRD INTEgRITy IN fINaNCIaL 
REpORTINg

auDIT aND RISK COmmITTEE
The Audit and Risk Committee is responsible for assisting the Board 
in discharging its responsibilities to safeguard the integrity of the 
Company and the Group’s financial reporting and system of internal 
control. A key function of the Audit and Risk Committee is to provide 
appropriate advice and recommendations to the Board to assist the 
Board to fulfil its corporate governance responsibilities in regard 
to financial reporting, the internal control environment and audit 
management across the Group. The Committee also provides the Board 
with additional assurance regarding the reliability of financial information 
for inclusion in the financial reports. For details regarding the Audit and 
Risk Committee’s responsibilities to recognise and manage risk refer 
to Principle 7.

The Audit and Risk Committee must meet at least two times each year, 
but endeavours to meet 4 to 5 times each year.

Members of the Audit and Risk Committee must be a minimum of 3 
non-executive directors and at least two members of the Committee 
must be independent. Details of the qualifications of the members of 
the Audit and Risk Committee, the number of meetings of the Audit and 
Risk Committee held during the current year and the attendees at those 
meetings are set out in the Directors’ Report.

The Group’s Auditor attended the Audit and Risk Committee meetings 
and reported to the Committee at those meetings. In addition, the 
directors considered and discussed numerous audit related matters 
during the course of directors’ meetings held throughout the year and 
were in regular communication with the Company’s Auditors to discuss 
and seek advice on specific matters concerning the Company’s financial 
and reporting obligations.

Prime media GrouP AnnuAl RepoRt 2013

21

corporAte GoVerNANce stAteMeNt

The Company has not complied with the ASX CGC Recommendation 4.2 
as the Chairman of the Audit and Risk Committee, Mr Peter Evans, is not 
an independent director. The Board, having considered the functions 
and responsibilities of the Chairman of the Audit and Risk Committee 
and the qualifications and experience of Mr Evans, believe that Mr Evans 
is the most appropriate of the directors to be the Chairman of the Audit 
and Risk Committee. Mr Evans is a Fellow of the Institute of Chartered 
Accountants, with 40 years’ experience in the accounting field, and 
a Board member on many of the subsidiaries’ boards, giving him a 
comprehensive oversight of the risks facing the Group as whole.

Details of the qualifications of Audit and Risk Committee members are 
set out in the Directors’ Report. 

pRINCIpLE 5 – maKE TImELy aND BaLaNCED 
DISCLOSuRE
The Board has established policies and procedures to ensure that the 
disclosure requirements of the ASX Listing Rules are adhered to. These 
policies are outlined in the Continuous Disclosure policy published on 
the Company website.

Established processes require that all disclosures relating to the release 
to the market of potentially price sensitive information must be reviewed 
by the Board and approved for release. The Chairman and Chief 
Executive Officer are the only parties approved to make public comment 
in relation to the financial disclosures of the Company. 

The Board has an established practice whereby all proposed ASX 
releases are circulated to the Board for review and sign off prior to the 
release being made by the Company Secretary. The Board has also 
established a reporting process requiring the Company Secretary to 
report to the Board at each Board meeting of all disclosures made to the 
ASX under the Listing Rules.

pRINCIpLE 6 – RESpECT ThE RIghTS Of 
ShaREhOLDERS
The Company acknowledges the importance of effective investor 
relations through providing clear communications and information 
channels for all shareholders. The Board aims to ensure that the 
shareholders are informed of all major developments affecting the 
Group’s state of affairs. Communication of information to shareholders 
includes the following: 

(1)  The annual report is available to all shareholders. The Board ensures 

that the annual report includes relevant information about the 
operations of the Group during the year, changes in the state of 
affairs of the Group and details of future developments, in addition to 
the other disclosures required by the Corporations Act 2001; 

(2)  The half-yearly report contains summarised financial information and 
a review of the operations of the Group during the period. Half-year 
financial statements prepared in accordance with the requirements 
of the Accounting Standards and the Corporations Act 2001 are 
lodged with the Australian Securities and Investments Commission 
and the ASX. The financial statements are sent to any shareholder 
who requests them;

(3)  The Company ensures that all price sensitive information is 

disclosed to the ASX in accordance with the continuous disclosure 
requirements of the Corporations Act 2001 and the ASX Listing Rules; 

(4)  Notices of all general meetings are sent to all shareholders;

(5)  The Company strives to communicate more effectively and has a 

corporate website, www.primemedia.com.au. The Company aims to 
ensure that all material releases to the ASX are also published on the 
Company’s website in a timely manner after the release to the ASX 
has been confirmed; and

(6)  The Board encourages full participation by shareholders at the 

Annual General Meeting.

pRINCIpLE 7 – RECOgNISE aND maNagE RISK
The Board oversees the establishment, implementation and review of 
the Group’s risk management practices and is responsible for ensuring 
that the Group takes a proactive approach to risk management. The 
identification and effective management of risk, including calculated 
risk-taking, is viewed as an essential part of the Company’s approach to 
creating long-term shareholder value. 

The Board has established an Audit and Risk Committee, which is 
responsible to the Board, for ensuring that the Group maintains 
effective risk management and an internal compliance and control 
framework. The Chief Executive Officer and the Executive Risk 
Management Committee are tasked with implementing the 
Company’s risk management framework and continuously improving 
the internal control environment. The reporting of risk management 
is a standard agenda item at all regular Audit and Risk Committee and 
Board meetings.

Risk management focuses on strategic, financial, operational and legal/
compliance risks through the following compliance and control systems: 

•	

•	

•	

requiring management to supply comprehensive financial and 
operational reports, which specifically highlight variances and areas 
of potential exposure;
requiring actual results to be reported against budgets approved 
by the directors and revised forecasts for the year to be prepared 
regularly. The Company has a comprehensive budgeting system with 
an annual budget approved by the directors. Actual results against 
budget and revised forecasts for the year are prepared and supplied 
to the Board at least monthly;
requiring Board approval for significant capital expenditure and 
expenditure on revenue account. Procedures adopted in this regard 
include annual budgets, detailed appraisal and review prior to major 
expenditure or commitments, and comprehensive due diligence 
requirements where businesses are being acquired or strategic 
alliances are being entered into; 

•	 monitoring and reviewing continuous disclosure (refer to comments 

•	

•	

under Principle 5 relating to disclosure);
instigating an action plan or policy as soon as a risk is identified and 
monitoring its implementation; 
implementing workplace health and safety strategies and 
management systems (including monitoring and review procedures) 
in all business segments to achieve high standards of performance 
and compliance with regulations;

•	 promoting risk identification and management within the Group as a 

•	

significant obligation of every employee; and
including in the responsibilities of the roles of Chief Executive Officer 
and the Executive Risk Management Committee, identification 
of risks affecting each business segment and the development of 
strategies to minimise those risks.

The Company does not have an internal audit function. The Board 
believes that the size and nature of the Company’s operations currently 
do not warrant a separate internal audit function.

For the purposes of assisting investors to understand better the nature 
of the risks faced by the Company, the Board has prepared a list of 
operational risks as part of the Principle 7 disclosures. The Board notes 
however that this does not necessarily represent an exhaustive list and 
that it may be subject to change based on underlying market events:

•	 fluctuations in consumer demand that impact advertising market 

revenues;

•	 change to the operating, market or regulatory environment as a result 

of changes in government media policy;
impact of new media technologies;
the occurrence of force majeure events that may affect our significant 
suppliers; and
increasing costs of operations, including labour costs.

•	
•	

•	

22

corporAte GoVerNANce stAteMeNt

CEO aND CfO CERTIfICaTION
In accordance with section 295A of the Corporations Act, the Chief 
Executive Officer and the Chief Financial Officer have provided a written 
statement to the Board that:

•	

•	

their view provided on the Company’s financial report is founded on 
a sound system of risk management and internal compliance and 
control which implements the financial policies adopted by the Board; 
and
the Company’s risk management and internal compliance and control 
system is operating effectively in all material respects.

The Board agrees with the views of the ASX on this matter and notes 
that due to its nature, internal control assurance from the CEO and CFO 
can only be reasonable rather than absolute. This is due to such factors 
as the need for judgement, the use of testing on a sample basis, the 
inherent limitations in internal control and because much of the evidence 
available is persuasive rather than conclusive and therefore is not and 
cannot be designed to detect all weaknesses in control procedures.

pRINCIpLE 8 – REmuNERaTE faIRLy aND 
RESpONSIBLy

REmuNERaTION aND NOmINaTION COmmITTEE
The Company has established a Remuneration and Nomination 
Committee. The Committee is governed by its charter which is published 
on the Company website.

Details of the number of meetings of the Remuneration and Nomination 
Committee held during the year and the attendees at those meetings 
are set out in the Directors’ Report.

The Remuneration and Nomination Committee reviews the remuneration 
arrangements and employment conditions applicable to executives 
and any executive directors. In making determinations, regard is had 
to comparable industry or professional salary levels, and to the specific 
performance of the individuals concerned. The Company clearly 
distinguishes the structure of non-executive directors’ remuneration 
(paid in the form of a fixed fee) and that of any executive director 
and executives.

The remuneration of managers and staff other than executives and 
executive directors is within the authority of the Chief Executive Officer. 
The Chief Executive Officer has discretion in regard to the remuneration 
of individual managers subject to the proviso that the overall level of 
remuneration is within budget guidelines as approved by the Board.

The Remuneration and Nomination Committee regularly reviews 
the effectiveness of the long term incentive schemes to ensure that 
the structure remains effective. Recommendations in respect of the 
granting of incentives under any long term incentive schemes are 
made by the Remuneration and Nomination Committee to the Board. 
In accordance with the ASX Listing Rules, performance rights issued 
to executive directors are required to be approved by shareholders in 
general meeting.

A full discussion of the Company’s remuneration philosophy and 
framework and the remuneration received by directors and executives 
during the year is set out in the Remuneration Report, which comprises 
part of the Directors’ Report. 

Prime media GrouP AnnuAl RepoRt 2013

23

coNsoLiDAteD stAteMeNt of coMpreheNsiVe iNcoMe
for the YeAr eNDeD 30 JuNe 2013

CONTINuINg OpERaTIONS

Revenue and other income

Revenue from services

Interest income

Other income

Total revenue and other income

Cost of sales

gross profit

Broadcasting and transmission expenses

Sales, marketing and administration expenses

Depreciation, amortisation and impairment expenses

Finance costs

Share of associate losses

profit from continuing operations before income tax

Income tax expense

profit for the year from continuing operations

DISCONTINuINg OpERaTIONS

Loss after tax for the year from discontinued operations

profit for the year 

Other comprehensive income

− Net gain on available for sale financial asset

− Income tax relating to the components of other comprehensive income

Other comprehensive income for the year, net of tax

Total comprehensive income for the year, net of tax

profit attributable to:

Owners of the Parent

Total comprehensive income attributable to:

Owners of the Parent

Basic Earnings per share (cents per share)

− profit for the year

− profit from continuing operations

Diluted Earnings per share (cents per share)

− profit for the year

− profit from continuing operations

NOTES

5(a)

5(a)

5(a)

5(b)

14(d)

6(b)

8(b)

9

9

9

CONSOLIDaTED

2013
$’000

2012
$’000

253,241

332

3,688

257,261

(133,979)

123,282

(42,455)

(16,274)

(9,165)

(7,965)

(1,548)

45,875

(12,267)

33,608

248,890

693

3,151

252,734

(128,164)

124,570

(42,521)

(16,942)

(10,378)

(10,486)

(1,198)

43,045

(12,235)

30,810

(13,397)

20,211

(3,128)

27,682

499

–

499

–

–

–

20,710

27,682

20,710

20,710

20,710

20,710

5.5

9.2

5.5

9.2

27,682

27,682

27,682

27,682

7.6

8.4

7.6

8.4

24

coNsoLiDAteD stAteMeNt of fiNANciAL positioN
As At 30 JuNe 2013

aSSETS

CuRRENT aSSETS

Cash and short term deposits

Trade and other receivables

Intangible assets

Other assets

Assets classified as held for sale

Total Current assets 

NON-CuRRENT aSSETS

Receivables

Investment in available-for-sale financial assets

Property, plant and equipment

Deferred tax assets

Intangible assets and goodwill

Other assets

Total Non-Current assets 

Total assets

LIaBILITIES

CuRRENT LIaBILITIES

Trade and other payables

Interest-bearing loans and borrowings

Current tax liabilities

Provisions

Derivative financial instruments

Liabilities directly associated with assets classified as held for sale

Total Current Liabilities

NON-CuRRENT LIaBILITIES

Interest-bearing loans and borrowings

Provisions

Total Non-Current Liabilities

Total Liabilities

Net assets

EQuITy

Equity attributable to equity holders of the parent interest

Contributed equity

Reserves

Accumulated losses

parent Interests

Total Equity

NOTES

CONSOLIDaTED

2013
$’000

2012
$’000

11

12

18

13

12

16

17

6

18

13

19

20

6

21

24

20

21

22

23

23

10,326

57,937

400

1,303

69,966

25,228

95,194

178

2,507

43,595

6,111

196,894

1,183

250,468

345,662

37,474

252

7,210

1,432

–

46,368

2,497

48,865

142,023

394

142,417

191,282

154,380

8,916

61,299

400

2,057

72,672

–

72,672

171

2,007

49,986

7,676

227,015

1,265

288,120

360,792

61,384

1,629

10,235

2,567

573

76,388

–

76,388

123,896

481

124,377

200,765

160,027

310,262

919

(156,801)

154,380

154,380

310,262

35

(150,270)

160,027

160,027

Prime media GrouP AnnuAl RepoRt 2013

25

 
coNsoLiDAteD stAteMeNt of chANGes iN equitY

As At 30 JuNe 2013

ISSuED 
CapITaL
$’000

aCCumuLaTED
 LOSSES
$’000

EmpLOyEE
 BENEfITS
 RESERvE
$’000

gENERaL
 RESERvE
$’000

TOTaL paRENT
 ENTITy
 INTEREST
$’000

NON-
CONTROLLINg
 INTEREST
$’000

at 1 July 2012

Profit for the period

Other comprehensive income

Total comprehensive income 
and expense for the period

Transactions with equity 
holders in their capacity as 
equity holders:

Share based payments

Dividends on ordinary shares

310,262

–

–

–

–

–

at 30 June 2013

310,262

As At 30 JuNe 2012 

(150,270)

20,211

–

20,211

2,822

(2,787)

–

–

–

–

499

499

160,027

20,211

499

20,710

–

(26,742)

(156,801)

385

–

3,207

–

–

(2,288)

385

(26,742)

154,380

–

–

–

–

–

–

–

ISSuED 
CapITaL
$’000

aCCumuLaTED
 LOSSES
$’000

EmpLOyEE
 BENEfITS
 RESERvE
$’000

gENERaL
 RESERvE
$’000

TOTaL paRENT
 ENTITy
 INTEREST
$’000

NON-
CONTROLLINg
 INTEREST
$’000

at 1 July 2011

Profit for the period

Other comprehensive income

Total comprehensive income 
and expense for the period

Transactions with equity 
holders in their capacity as 
equity holders:

Share based payments

Dividends on ordinary shares

310,262

–

–

–

–

–

at 30 June 2012

310,262

(157,071)

27,682

–

27,682

–

(20,881)

(150,270)

2,709

(2,787)

–

–

–

113

–

2,822

–

–

–

–

–

(2,787)

153,113

27,682

–

27,682

113

(20,881)

160,027

–

–

–

–

–

–

–

TOTaL
$’000

160,027

20,211

499

20,710

385

(26,742)

154,380

TOTaL
$’000

153,113

27,682

–

27,682

113

(20,881)

160,027

26

 
coNsoLiDAteD stAteMeNt of cAsh fLows
for the YeAr eNDeD 30 JuNe 2013

NOTES

CONSOLIDaTED

2013
$’000

2012
$’000

CaSh fLOwS fROm OpERaTINg aCTIvITIES

Receipts from customers (inclusive of GST)

Payments to suppliers and employees (inclusive of GST)

Interest received

Borrowing costs paid

Income tax refunds received

Income tax paid 

NET CaSh fLOwS fROm OpERaTINg aCTIvITIES

11

CaSh fLOwS fROm INvESTINg aCTIvITIES

Proceeds from sale of property, plant and equipment

Purchase of property, plant & equipment and intangible assets

Proceeds from sale of available-for-sale financial assets

Proceeds from sale of business operations – deferred contingent consideration

Proceeds from/Payment of deferred settlement for acquisition of subsidiaries and related 
business assets

Loan funds to related entities

NET CaSh fLOwS (uSED IN) INvESTINg aCTIvITIES

CaSh fLOwS fROm fINaNCINg aCTIvITIES

Proceeds from borrowings 

Repayments of borrowings 

Debt facility establishment fees

Finance lease liability payments

Dividends paid

NET CaSh fLOwS uSED IN fINaNCINg aCTIvITIES

NET INCREaSE/(DECREaSE) IN CaSh aND CaSh EQuIvaLENTS

Cash and cash equivalents at beginning of period

Net foreign exchange differences

CaSh aND CaSh EQuIvaLENTS aT END Of pERIOD

11

302,741

(257,356)

341

(8,314)

255

(14,942)

22,725

44

(9,203)

215

352

–

(2,352)

(10,944)

167,500

(149,500)

–

(1,629)

(26,742)

(10,371)

1,410

8,916

–

10,326

295,709

(230,506)

725

(10,960)

735

(7,165)

48,538

50

(13,195)

2,785

–

1,049

(290)

(9,601)

217,000

(243,000)

(1,989)

(582)

(20,881)

(49,452)

(10,515)

19,374

57

8,916

Prime media GrouP AnnuAl RepoRt 2013

27

 
Notes to the fiNANciAL stAteMeNts
Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013
for the YeAr eNDeD 30 JuNe 2013

1 CORpORaTE INfORmaTION

 The consolidated financial report of Prime Media Group Limited (the 
“Company”) for the year ended 30 June 2013 was authorised for issue in 
accordance with a resolution of the directors on 28 August 2013.

Prime Media Group Limited is a company limited by shares incorporated 
in Australia whose shares are publicly traded on the Australian 
Securities Exchange.

(a)  BaSIS Of pREpaRaTION
The financial report is a general-purpose financial report, which has 
been prepared in accordance with the requirements of the Corporations 
Act 2001, Australian Accounting Standards and other authoritative 
pronouncements from the Australian Accounting Standards Board. The 
financial report has been prepared on a historical cost basis, except 
for derivative financial instruments, land and buildings, available-
for-sale investments, and investments in associates that have been 
measured at fair value.

The nature of the operations and principal activities of the Group are 
described in the Directors’ Report.

The financial report is presented in Australian dollars and all values are 
rounded to the nearest thousand dollars ($’000) unless otherwise stated.

2

 SummaRy Of SIgNIfICaNT 
aCCOuNTINg pOLICIES

TaBLE Of CONTENTS
(a)  Basis of preparation

(b)  Statement of compliance with IFRS

(c)  New accounting standards and interpretations

(d)  Basis of consolidation

(e)  Business combinations and goodwill

(f) 

Investments in associates

(g)  Foreign currency translation

(h)  Revenue recognition

(i)  Government grants

(j)  Taxes

(k)  Non-current assets held for sale and discontinued operations

(l)  Property, plant and equipment

(m)  Leases

(n)  Borrowing costs

(o) 

Intangible assets

(p)   Financial Instruments – initial recognition and 

subsequent measurement

(q)  Derivative financial instruments and hedging

(r) 

Impairment of non-financial assets

(s)  Cash and short term deposits

(t)  Provisions

(u)  Share-based payments 

(v)  Trade and other receivables

(w)  Trade and other payables

(x)  Contributed equity

(B)  STaTEmENT Of COmpLIaNCE wITh IfRS
The financial report complies with Australian Accounting Standards 
and International Financial Reporting Standards (IFRS) as issued by the 
International Accounting Standards Board.

(C)   NEw aCCOuNTINg STaNDaRDS aND 

INTERpRETaTIONS

ChaNgES IN aCCOuNTINg pOLICy aND DISCLOSuRES. 
The accounting policies adopted are consistent with those of the 
previous financial year except as follows. The Group has adopted the 
following new and amended Australian Accounting Standards and AASB 
interpretations as of 1 July 2012:

•	 AASB 112 Income Taxes (Amendment) – Deferred Taxes: Recovery of 

Underlying Assets; and
Improvements to AASBs (May 2010).

•	

When the adoption of the Standard or Interpretation is deemed to have 
an impact on the financial statements or performance of the Group, its 
impact is described below:

aaSB 112 Income Taxes (amendmenT) – deferred 
Taxes: recovery of UnderlyIng asseTs
The Amendment clarified the determination of deferred tax on 
investment property measured at fair value and introduces a rebuttable 
presumption that deferred tax on investment property measured using 
the fair value model in AASB 140 should be determined on the basis 
that its carrying amount will be recovered through sale. It includes 
the requirement that deferred tax on non-depreciable assets that are 
measured using the revaluation model in AASB 116 should always be 
measured on a sale basis. The amendment is effective for annual periods 
beginning on or after 1 January 2012 and has no effect on the Group’s 
financial position, performance or disclosures. 

Australian Accounting Standards and Interpretations that have recently 
been issued or amended, but are not yet effective, have not been 
adopted by the Group for the annual reporting period ended 30 June 
2013. These are outlined in the table below.

28

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

REfERENCE

TITLE

SummaRy

AASB 10

Consolidated 
Financial 
Statements

AASB 11

Joint 
Arrangements

AASB 12

Disclosure of 
Interests in 
Other Entities

AASB 13

Fair Value 
Measurement

AASB 119

Employee Benefits

AASB 10 establishes a new control model that applies to 
all entities. It replaces parts of AASB 127 Consolidated 
and Separate Financial Statements dealing with the 
accounting for consolidated financial statements and 
UIG-112 Consolidation – Special Purpose Entities. 
The new control model broadens the situations when an 
entity is considered to be controlled by another entity and 
includes new guidance for applying the model to specific 
situations, including when acting as a manager may give 
control, the impact of potential voting rights and when 
holding less than a majority voting rights may give control.
Consequential amendments were also made to this and 
other standards via AASB 2011-7 and AASB 2012-10.

AASB 11 replaces AASB 131 Interests in Joint Ventures 
and UIG-113 Jointly-controlled Entities – Non-monetary 
Contributions by Ventures. 
AASB 11 uses the principle of control in AASB 10 to define 
joint control, and therefore the determination of whether 
joint control exists may change. In addition it removes 
the option to account for jointly controlled entities (JCEs) 
using proportionate consolidation. Instead, accounting 
for a joint arrangement is dependent on the nature of the 
rights and obligations arising from the arrangement. Joint 
operations that give the venturers a right to the underlying 
assets and obligations themselves are accounted for by 
recognising the share of those assets and obligations. 
Joint ventures that give the venturers a right to the net 
assets are accounted for using the equity method.
Consequential amendments were also made to this and 
other standards via AASB 2011-7, AASB 2010-10 and 
amendments to AASB 128.

AASB 12 includes all disclosures relating to an entity’s 
interests in subsidiaries, joint arrangements, associates 
and structured entities. New disclosures have been 
introduced about the judgments made by management 
to determine whether control exists, and to require 
summarised information about joint arrangements, 
associates, structured entities and subsidiaries with non-
controlling interests.

AASB 13 establishes a single source of guidance for 
determining the fair value of assets and liabilities. AASB 
13 does not change when an entity is required to use fair 
value, but rather, provides guidance on how to determine 
fair value when fair value is required or permitted. 
Application of this definition may result in different fair 
values being determined for the relevant assets. 
AASB 13 also expands the disclosure requirements for 
all assets or liabilities carried at fair value. This includes 
information about the assumptions made and the 
qualitative impact of those assumptions on the fair 
value determined. 
Consequential amendments were also made to other 
standards via AASB 2011-8.

The main change introduced by this standard is to revise 
the accounting for defined benefit plans. The amendment 
removes the options for accounting for the liability, and 
requires that the liabilities arising from such plans are 
recognised in full with actuarial gains and losses being 
recognised in other comprehensive income. It also revised 
the method of calculating the return on plan assets. 
The revised standard changes the definition of short-term 
employee benefits. The distinction between short-term 
and other long-term employee benefits is now based on 
whether the benefits are expected to be settled wholly 
within 12 months after the reporting date.
Consequential amendments were also made to other 
standards via AASB 2011-10.

appLICaTION 
DaTE Of 
STaNDaRD

ImpaCT ON gROup 
fINaNCIaL REpORT

appLICaTION 
DaTE fOR 
gROup

1 January 2013 The Group has 

1 July 2013

determined that 
the amendment 
will not have a 
material impact.

1 January 2013 The Group has 

1 July 2013

determined that 
the amendment 
will not have a 
material impact.

1 January 2013 The Group has not 

1 July 2013

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact.

1 January 2013 The Group has 

1 July 2013

determined that 
the amendment 
will not have a 
material impact.

1 January 2013 The Group has 

1 July 2013

determined that 
the amendment 
will not have a 
material impact.

Prime media GrouP AnnuAl RepoRt 2013

29

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

2

SummaRy Of SIgNIfICaNT aCCOuNTINg pOLICIES (CONTINUED)

REfERENCE

TITLE

SummaRy

AASB 2012-2 principally amends AASB 7 Financial 
Instruments: Disclosures to require disclosure of the effect 
or potential effect of netting arrangements. This includes 
rights of set-off associated with the entity’s recognised 
financial assets and liabilities on the entity’s financial 
position, when the offsetting criteria of AASB 132 are 
not all met.

AASB 2012-3 adds application guidance to AASB 
132 Financial Instruments: Presentation to address 
inconsistencies identified in applying some of the 
offsetting criteria of AASB 132, including clarifying the 
meaning of “currently has a legally enforceable right of 
set-off” and that some gross settlement systems may be 
considered equivalent to net settlement.

This standard sets out amendments to International 
Financial Reporting Standards (IFRSs) and the related 
bases for conclusions and guidance made during the 
International Accounting Standards Board’s Annual 
Improvements process. These amendments have not yet 
been adopted by the AASB.
The following items are addressed by this standard:
IFRS 1 First-time Adoption of International Financial 
Reporting Standards
•	 Repeated application of IFRS 1 
•	 Borrowing costs

IAS 1 Presentation of Financial Statements
•	 Clarification of the requirements for 

comparative information

IAS 16 Property, Plant and Equipment 
•	 Classification of servicing equipment

IAS 32 Financial Instruments: Presentation
•	 Tax effect of distribution to holders of 

equity instruments

IAS 34 Interim Financial Reporting
•	

Interim financial reporting and segment information 
for total assets and liabilities

AASB 2012-3 adds application guidance to AASB 
132 Financial Instruments: Presentation to address 
inconsistencies identified in applying some of the 
offsetting criteria of AASB 132, including clarifying the 
meaning of "currently has a legally enforceable right of 
set-off" and that some gross settlement systems may be 
considered equivalent to net settlement. 

AASB 2012-5 makes amendments resulting from the 2009-
2011 Annual Improvements Cycle. The standard addresses 
a range of improvements, including the following: 
•	 Repeat application of AASB 1 is permitted (AASB 1)
•	 Clarification of the comparative information 

requirements when an entity provides a third balance 
sheet (AASB 101 Presentation of Financial Statements).

AASB 2012-9 amends AASB 1048 Interpretation of 
Standards to evidence the withdrawal of Australian 
Interpretation 1039 Substantive Enactment of Major Tax 
Bills in Australia.

AASB 2012-2

AASB 2012-2

Amendments 
to Australian 
Accounting 
Standards – 
Disclosures 
– Offsetting 
Financial Assets 
and Financial 
Liabilities

Amendments 
to Australian 
Accounting 
Standards – 
Offsetting 
Financial Assets 
and Financial 
Liabilities

Annual 
Improvements 
2009–2011 
Cycle

Annual 
Improvements to 
IFRSs 2009–2011 
Cycle

AASB 2012-3 

AASB 2012-5

AASB 2012-9 

Amendments 
to Australian 
Accounting 
Standards – 
Offsetting 
Financial Assets 
and Financial 
Liabilities 

Amendments 
to Australian 
Accounting 
Standards arising 
from Annual 
Improvements 
2009–2011 Cycle 

Amendment 
to AASB 1048 
arising from 
the withdrawal 
of Australian 
Interpretation 1039 

30

appLICaTION 
DaTE Of 
STaNDaRD

ImpaCT ON gROup 
fINaNCIaL REpORT

appLICaTION 
DaTE fOR 
gROup

1 January 2013 The Group has not 

1 July 2013

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact.

1 January 2013 The Group has not 

1 July 2013

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact.

1 January 2013 The Group has 

1 July 2013

determined that 
the amendment 
will not have a 
material impact.

1 January 2014  The Group has not 

1 July 2013

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact

1 January 2013 The Group has not 

1 July 2013

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact

1 January 2013 The Group has not 

1 July 2013

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

REfERENCE

TITLE

SummaRy

appLICaTION 
DaTE Of 
STaNDaRD

ImpaCT ON gROup 
fINaNCIaL REpORT

appLICaTION 
DaTE fOR 
gROup

AASB 2011-4 

AASB 1053 

Amendments 
to Australian 
Accounting 
Standards to 
Remove Individual 
Key Management 
Personnel 
Disclosure 
Requirements 
[AASB 124] 

Application of 
Tiers of Australian 
Accounting 
Standards 

1 July 2013

1 July 2013

The Group has not 
yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact

The Group has not 
yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact

This amendment deletes from AASB 124 individual key 
management personnel disclosure requirements for 
disclosing entities that are not companies. It also removes 
the individual KMP disclosure requirements for all 
disclosing entities in relation to equity holdings, loans and 
other related party transactions. 

1 July 2013 

1 July 2013

This standard establishes a differential financial reporting 
framework consisting of two tiers of reporting requirements 
for preparing general purpose financial statements: 
(a)   Tier 1: Australian Accounting Standards 
(b)   Tier 2: Australian Accounting Standards – Reduced 

Disclosure Requirements 

Tier 2 comprises the recognition, measurement and 
presentation requirements of Tier 1 and substantially 
reduced disclosures corresponding to those requirements. 
The following entities apply Tier 1 requirements in 
preparing general purpose financial statements: 
(a)   For-profit entities in the private sector that have public 

accountability (as defined in this standard) 

(b)   The Australian Government and State, Territory and 

Local governments 

The following entities apply either Tier 2 or Tier 1 
requirements in preparing general purpose financial 
statements: 
(a)   For-profit private sector entities that do not have public 

accountability 

(b)   All not-for-profit private sector entities 
(c)   Public sector entities other than the Australian 
Government and State, Territory and Local 
governments. 

Consequential amendments to other standards to 
implement the regime were introduced by AASB 2010-2, 
2011-2, 2011-6, 2011-11, 2012-1, 2012-7 and 2012-11.

Prime media GrouP AnnuAl RepoRt 2013

31

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

2

SummaRy Of SIgNIfICaNT aCCOuNTINg pOLICIES (CONTINUED)

appLICaTION 
DaTE Of 
STaNDaRD

ImpaCT ON gROup 
fINaNCIaL REpORT

appLICaTION 
DaTE fOR 
gROup

1 January 2015 The Group has not 

1 July 2015

yet determined 
the full extent of 
the impact of the 
amendments, but 
does not believe 
it will have a 
material impact

REfERENCE

TITLE

SummaRy

AASB 9

Financial 
Instruments

AASB 9 includes requirements for the classification and 
measurement of financial assets. It was further amended 
by AASB 2010-7 to reflect amendments to the accounting 
for financial liabilities. 
These requirements improve and simplify the approach 
for classification and measurement of financial assets 
compared with the requirements of AASB 139. The main 
changes are described below.
(a)   Financial assets that are debt instruments will be 
classified based on (1) the objective of the entity’s 
business model for managing the financial assets; 
(2) the characteristics of the contractual cash flows. 
(b)   Allows an irrevocable election on initial recognition 
to present gains and losses on investments in equity 
instruments that are not held for trading in other 
comprehensive income. Dividends in respect of these 
investments that are a return on investment can be 
recognised in profit or loss and there is no impairment 
or recycling on disposal of the instrument. 

(c)   Financial assets can be designated and measured at 
fair value through profit or loss at initial recognition 
if doing so eliminates or significantly reduces a 
measurement or recognition inconsistency that would 
arise from measuring assets or liabilities, or recognising 
the gains and losses on them, on different bases. 

(d)   Where the fair value option is used for financial liabilities 
the change in fair value is to be accounted for as follows:

The change attributable to changes in credit risk are 
presented in other comprehensive income (OCI); 
The remaining change is presented in profit or loss. 
If this approach creates or enlarges an accounting 
mismatch in the profit or loss, the effect of the changes in 
credit risk are also presented in profit or loss. 
Further amendments were made by AASB 2012-6 which 
amends the mandatory effective date to annual reporting 
periods beginning on or after 1 January 2015. AASB 2012-
6 also modifies the relief from restating prior periods by 
amending AASB 7 to require additional disclosures on 
transition to AASB 9 in some circumstances. 
Consequential amendments were also made to other 
standards as a result of AASB 9, introduced by AASB 2009-
11 and superseded by AASB 2010-7 and 2010-10.

32

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(D)  BaSIS Of CONSOLIDaTION
The consolidated financial statements comprise the financial statements 
of Prime Media Group Limited and its subsidiaries (as outlined in 
Note 31) as at and for the year ended 30 June 2013. Interests in 
associates are equity accounted and are not part of the consolidated 
Group (see Note 14).

Subsidiaries are all those entities over which the Group has the power to 
govern the financial and operating policies so as to obtain benefits from 
their activities. The existence and effect of potential voting rights that 
are currently exercisable or convertible are considered when assessing 
whether a group controls another entity.

The financial statements of subsidiaries are prepared for the same 
reporting period as the parent company, using consistent accounting 
policies. In preparing the consolidated financial statements, all 
intercompany balances and transactions, income and expenses 
and profit and losses resulting from intra-group transactions have 
been eliminated in full. Unrealised losses are eliminated unless costs 
cannot be recovered.

Subsidiaries are fully consolidated from the date on which control is 
obtained by the Group and cease to be consolidated from the date on 
which control is transferred out of the Group.

Investments in subsidiaries held by Prime Media Group Limited are 
accounted for at cost in the financial statements of the parent entity 
less any impairment charges. Dividends received from subsidiaries 
are recorded as a component of the reserves in the statement of 
comprehensive income of the parent entity, and do not impact the 
recorded cost of the investment. Upon receipt of dividend payments 
from subsidiaries, the parent will assess whether any indicators of 
impairment of the carrying value of the investment in the subsidiary 
exist. Where such indicators exist to the extent that the carrying value 
of the investment exceeds its recoverable amount, an impairment 
loss is recognised.

The acquisition of subsidiaries is accounted for using the acquisition 
method of accounting. The acquisition method of accounting involves 
recognising at acquisition date, separately from goodwill, the identifiable 
intangible assets acquired, the liabilities assumed and non-controlling 
interest in the acquiree. The identifiable assets acquired and the 
liabilities assumed are measured at their acquisition date fair values 
(see Note (e)).

The difference between the above items and fair value of the 
consideration (including the fair value of any pre-existing investment in 
the acquiree) is goodwill or a discount on acquisition.

After initial recognition, goodwill is measured at cost less any 
accumulated impairment losses. For the purpose of impairment testing, 
goodwill acquired in a business combination is, from the acquisition 
date, allocated to each of the Group’s cash-generating units that are 
expected to benefit from the combination, irrespective of whether other 
assets or liabilities of the acquiree are assigned to those units.

Where goodwill forms part of a cash generating unit and part of the 
operation within that unit is disposed of, the goodwill associated 
with the operation disposed of, is included in the carrying amount of 
the operation when determining the gain or loss on disposal of the 
operation. Goodwill disposed of in this circumstance is measured based 
on the relative values of the operation disposed of and the portion of the 
cash generating unit retained.

Non-controlling interests are allocated their share of net profit after tax in 
the statement of comprehensive income and are presented within equity 
in the consolidated statement of financial position, separately from the 
equity of the owners of the parent.

Total comprehensive income within a subsidiary is attributed to the non-
controlling interest even if that results in a deficit balance.

A change in the ownership interest of a subsidiary that does not result in 
a loss of control, is accounted for as an equity transaction.

If the Group loses control over a subsidiary, it:

•	 derecognises the assets (including goodwill) and liabilities 

of the subsidiary;

•	 derecognises the carrying amount of any non-controlling interest;
•	 derecognises the cumulative translation differences, 

•	
•	
•	
•	

recorded in equity;
recognises the fair value of the consideration received;
recognises the fair value of any investment retained;
recognises any surplus or deficit in profit or loss; and
reclassifies the parent’s share of components previously recognised 
in other comprehensive income to profit or loss, or retained earnings, 
as appropriate.

(E)  BuSINESS COmBINaTIONS aND gOODwILL
Business combinations are accounted for using the acquisition 
method. The cost of acquisition is measured as the aggregate of the 
consideration transferred, measured at acquisition date fair value and the 
amount of any non-controlling interest in the acquiree. For each business 
combination, the Group elects whether it measures the non-controlling 
interest in the acquiree either at fair value or at the proportionate share 
of the acquiree’s identifiable net assets. Acquisition costs incurred are 
expensed and included in administrative expenses.

When the Group acquires a business, it assesses the financial assets 
and liabilities assumed for appropriate classification and designation 
in accordance with the contractual terms, economic conditions and 
pertinent conditions as at the acquisition date.

If the business combination is achieved in stages, the acquisition date 
fair value of the acquirer’s previously held equity interest in the acquiree 
is remeasured to fair value at the acquisition date through profit or loss.

Any contingent consideration to be transferred by the acquirer will be 
recognised at fair value at the acquisition date. Subsequent changes 
to the fair value of the contingent consideration that are deemed to 
be an asset or liability will be recognised in accordance with AASB 139 
either in profit or loss or as a change to other comprehensive income. 
Subsequent settlement is accounted for within equity. In instances 
where the contingent consideration does not fall within the scope of 
AASB 139, it is measured in accordance with the appropriate AASB. If the 
contingent consideration is classified as equity, it will not be remeasured 
and subsequent settlement is accounted for within equity. 

Goodwill is initially measured at cost, being the excess of the aggregate 
of the consideration transferred and the amount recognised for non-
controlling interest over the net identifiable assets acquired and liabilities 
assumed. If this consideration is lower than the fair value of the net assets 
of the subsidiary acquired, the difference is recognised in profit or loss.

After initial recognition, goodwill is measured at cost less any 
accumulated impairment losses. For the purpose of impairment testing, 
goodwill acquired in a business combination is, from the acquisition 
date, allocated to each of the Group’s cash-generating units that are 
expected to benefit from the combination, irrespective of whether other 
assets or liabilities of the acquiree are assigned to those units.

Where goodwill forms part of a cash-generating unit and part of the 
operation within that unit is disposed of, the goodwill associated 
with the operation disposed of is included in the carrying amount of 
the operation when determining the gain or loss on disposal of the 
operation. Goodwill disposed of in this circumstance is measured based 
on the relative values of the operation disposed of and the portion of the 
cash-generating unit retained.

(f)  INvESTmENTS IN aSSOCIaTES
The Group’s investments in its associates are accounted for using the 
equity method. The associates are entities in which the Group has 
significant influence.

Under the equity method, the investment in the associate is carried 
in the consolidated statement of financial position at cost plus post-
acquisition changes in the Group’s share of net assets of the associate. 
Goodwill relating to an associate is included in the carrying amount 
of the investment and is neither amortised nor individually tested 
for impairment.

Prime media GrouP AnnuAl RepoRt 2013

33

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

2

SummaRy Of SIgNIfICaNT aCCOuNTINg pOLICIES (CONTINUED)

The income statement reflects the Group’s share of the results of 
operations of the associate. When there has been a change recognised 
directly in the equity of the associate, the Group recognises its share 
of any changes and discloses this, when applicable, in the statement 
of changes in equity. Unrealised gains and losses resulting from 
transactions between the Group and the associate are eliminated to the 
extent of the interest in the associate.

The Group’s share of profit or loss of an associate is shown on the face 
of the income statement and represents profit or loss after tax and non 
controlling interests in the subsidiaries of the associate. The financial 
statements of the associates are prepared for the same reporting period 
as the Group. When necessary, adjustments are made to bring the 
accounting policies in line with those of the Group.

After application of the equity method, the Group determines whether 
it is necessary to recognise an additional impairment loss on the 
Group’s investment in its associate. At each reporting date, the Group 
determines whether there is any objective evidence that the investment 
in the associate is impaired. If this is the case the Group calculates 
the amount of impairment as the difference between the recoverable 
amount of the associate and its carrying value and recognises the 
amount in the “share of associate losses” in the income statement.

Upon loss of significant influence over the associate, the Group measures 
and recognises any retaining investment at its fair value. Any difference 
between the carrying amount of the associate upon loss of significant 
influence and the fair value of the retained investment and proceeds 
from disposal is recognised in profit or loss.

(g)  fOREIgN CuRRENCy TRaNSLaTION
The Group’s consolidated financial statements are presented in 
Australian dollars (A$). Each overseas entity in the Group determines its 
own functional currency and items included in the financial statements of 
each entity are measured using that functional currency. The Group uses 
the direct method of consolidation and has elected to recycle the gain or 
loss that arises from using this method. 

(i)  TRaNSaCTIONS aND BaLaNCES
Transactions in foreign currencies are initially recorded by the Group 
entities at their respective functional currency spot rates at the date the 
transaction first qualifies for recognition. Monetary assets and liabilities 
denominated in foreign currencies are retranslated at the functional 
currency spot rate of exchange at the reporting date.

All differences arising on settlement or translation of monetary items are 
taken to the income statement.

Non-monetary items that are measured in terms of historical cost in a 
foreign currency are translated using the exchange rate as at the date of 
the initial transaction. Non-monetary items measured at fair value in a 
foreign currency are translated using the exchange rate at the date when 
the fair value is determined. The gain or loss arising on retranslation 
of non-monetary items is treated in line with the recognition of gain or 
loss on change in fair value of the item (i.e. translation differences on 
items whose fair value gain or loss is recognised in other comprehensive 
income or profit or loss are also recognised in other comprehensive 
income or profit or loss, respectively).

Any goodwill arising on the acquisition of a foreign operations and any 
fair value adjustments to the carrying amounts of assets and liabilities 
arising on the acquisition are treated as assets and liabilities of the 
foreign operation and translated at the spot rate of exchange at the 
reporting date.

(ii)  gROup COmpaNIES
On consolidation the assets and liabilities of foreign operations are 
translated into the presentation currency of Prime Media Group Limited 
at the rate of exchange prevailing at the reporting date and their income 
statements are translated at the weighted average exchange rates for the 
period. The exchange differences arising on translation for consolidation 
are recognised in other comprehensive income. On disposal of a foreign 
operation, the component of other comprehensive income relating to 
that particular foreign operation is recognised in the income statement.

(h)  REvENuE RECOgNITION
Revenue is recognised to the extent it is probable that the economic 
benefits will flow to the Group and the revenue can be reliably measured, 
regardless of when the payment is being made. Revenue is measured 
at the fair value of the consideration received or receivable, taking into 
account contractually defined terms of payment and excluding taxes or 
duty. The specific recognition criteria described below must also be met 
before revenue is recognised:

aDvERTISINg REvENuE
Broadcasting operations derive revenue primarily from the sale of 
advertising time to local, regional and national advertisers. Revenue is 
recognised when the commercial advertisements are broadcast.

COmmERCIaL aDvERTISEmENT pRODuCTION REvENuE
Revenue is recognised at the time of invoicing the customers, which is on 
completion of the production.

RENDERINg Of SERvICES
Revenue from the provision of production facilities is brought to account 
after services have been rendered and the fee is receivable.

SaLES REpRESENTaTION REvENuE
Sales Representation revenue is brought to account as the 
service is provided.

INTEREST INCOmE
For all financial instruments measured at amortised cost and interest 
bearing financial assets classified as available for sale, interest income 
or expense is recorded using the effective interest rate, which is the 
rate that exactly discounts the estimated future cash payments or 
receipts through the expected life of the financial instrument or a shorter 
period, where appropriate, to the net carrying amount of the financial 
asset or liability.

DIvIDENDS
Dividend revenue is recognised when the Group’s right to receive the 
payment is established.

RENTaL INCOmE
Rental income is derived from the sub-letting of the Group’s property, 
plant and equipment. This rental income is recognised on a straight 
line basis over the lease term. Contingent rental income is recognised 
as income in the periods in which it is earned. Lease incentives are 
recognised as an integral part of the total rental income.

(I)  gOvERNmENT gRaNTS
Government grants are recognised where there is reasonable assurance 
that the grant will be received and all attached conditions have 
been complied with.

When the grant relates to an expense item, it is recognised as income on 
a systematic basis over the periods that the costs, which it is intended to 
compensate, are expensed. 

When the grant relates to an asset, it is recognised as deferred income 
and released to income in equal amounts over the expected useful life 
of the related asset. When the Group receives non-monetary grants, the 
assets and the grant are recorded at nominal amounts and released to 
profit or loss over the expected useful life in a pattern of consumption of 
the benefit of the underlying asset by equal annual instalments.

(J)  TaxES

(i)  CuRRENT INCOmE Tax
Current tax assets and liabilities for the current period are measured 
at the amount expected to be recovered from or paid to the taxation 
authorities based on the current period’s taxable income. The tax rates 
and tax laws used to compute the amount are those that are enacted or 
substantively enacted at the reporting date.

34

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

Current income tax relating to items recognised directly in equity is 
recognised in equity and not in the income statement. Management 
periodically evaluates positions taken in the tax returns with respect 
to situations in which applicable tax regulations are subject to 
interpretation and establishes provisions where appropriate

(ii)  DEfERRED INCOmE Tax
Deferred tax is provided using the liability method on temporary 
differences at the reporting date between the tax bases of assets and 
liabilities and their carrying amounts for financial reporting purposes at 
the reporting date.

Deferred income tax liabilities are recognised for all taxable temporary 
differences except:

•	 when the deferred tax liability arises from the initial recognition 
of goodwill or of an asset or liability in a transaction that is not a 
business combination and that, at the time of the transaction, affects 
neither the accounting profit nor taxable profit or loss; and
in respect of taxable temporary differences associated with 
investments in subsidiaries, associates and interests in joint ventures, 
when the timing of the reversal of the temporary differences can be 
controlled and it is probable that the temporary differences will not 
reverse in the foreseeable future.

•	

Deferred tax assets are recognised for all deductible temporary 
differences, the carry forward of unused tax credits and any unused 
tax losses. Deferred tax assets are recognised to the extent that it 
is probable that taxable profit will be available against which the 
deductible temporary differences and the carry forward of unused tax 
credits and unused tax losses can be utilised, except:

•	 when the deferred tax asset relating to the deductible temporary 

•	

difference arises from the initial recognition of an asset or liability in a 
transaction that is not a business combination and, at the time of the 
transaction, affects neither the accounting profit nor taxable profit or 
loss; or
in respect of deductible temporary differences associated with 
investments in subsidiaries, associates and interests in joint 
ventures, deferred tax assets are recognised only to the extent 
that it is probable that the temporary differences will reverse in the 
foreseeable future and taxable profit will be available against which 
the temporary differences can be utilised.

(K)   NON-CuRRENT aSSETS hELD fOR SaLE aND 

DISCONTINuED OpERaTIONS

The Group classifies non-current assets and disposal groups as held 
for sale if their carrying amounts will be recovered principally through a 
sale transaction rather than through continuing use. Non-current assets 
and disposal groups classified as held for sale are measured at the lower 
of their carrying amount and fair value less costs to sell. The criteria for 
held for sale classification is regarded as met only when the sale is highly 
probable and the asset or disposal group is available for immediate sale 
in its present condition. Management must be committed to the sale, 
which should be expected to qualify for recognition as a completed sale 
within one year from the date of classification. 

Discontinuing operations are excluded from the results of continuing 
operations and are presented as a single amount as profit or loss after 
tax from discontinued operations in the income statement.

Property, plant and equipment and intangible assets once classified as 
held for sale are not depreciated or amortised.

(L)  pROpERTy, pLaNT aND EQuIpmENT
Plant and equipment is stated at cost, net of accumulated depreciation 
and accumulated impairment losses, if any. Such cost includes the cost 
of replacing part of the property, plant and equipment if the recognition 
criteria are met. When significant parts of property, plant and equipment 
are required to be replaced at intervals, the Group recognises such 
parts as individual assets with specific useful lives and depreciates 
them accordingly. All other repairs and maintenance are recognised in 
profit or loss as incurred. The present value of the expected cost for the 
decommissioning of an asset after its use is included in the cost of the 
respective asset if the recognition criteria for a provision are met. Refer 

to significant accounting judgements, estimates and assumptions (Note 
3) and provisions (Note 21) for further information about the recorded 
decommissioning provision.

Land and buildings are measured at cost less accumulated 
depreciation on buildings.

Depreciation is calculated on a straight-line basis on all property, plant 
and equipment, other than freehold and leasehold land, over the 
estimated useful life of the assets as follows:

maJOR DEpRECIaTION pERIODS aRE:

– Land:

– Freehold buildings:

– Leasehold improvements:

– Plant and equipment:

– Plant and equipment under lease:

– Motor vehicles:

Not depreciated

40 years

The lease term

3 to 15 years

5 to 15 years

6 years

An item of property, plant and equipment and any significant part initially 
recognised is derecognised upon disposal or when no future economic 
benefits are expected from its use or disposal. Any gain or loss arising on 
derecognition of the asset (calculated as the difference between the net 
disposal proceeds and the carrying amount of the asset) is included in 
the income statement when the asset is derecognised.

The residual values, useful lives and methods of depreciation of 
property, plant and equipment are reviewed at each financial year end 
and adjusted prospectively, if appropriate.

(m) LEaSES
The determination of whether an arrangement is, or contains a lease is 
based on the substance of the arrangement at inception date, whether 
fulfilment of the arrangement is dependent on the use of a specific asset 
or assets or the arrangement conveys a right to use the asset, even if that 
right is not explicitly specified in an arrangement.

(i)  gROup aS a LESSEE
Finance leases that transfer substantially all of the risks and benefits 
incidental to ownership of the leased item to the Group, are capitalised 
at commencement of the lease at the fair value of the leased property 
or, if lower, at present value of the minimum lease payments. Lease 
payments are apportioned between finance charges and reduction 
of the lease liability so as to achieve a constant rate of interest on the 
remaining balance of the liability. Finance charges are recognised in 
finance costs in the income statement.

A leased asset is depreciated over the useful life of the asset. However, if 
there is no reasonable certainty that the Group will obtain ownership by 
the end of the lease term, the asset is depreciated over the shorter of the 
estimated useful life of the asset and the lease term.

Operating lease payments are recognised as an operating expense in 
the income statement on a straight-line basis over the lease term.

(ii)  gROup aS a LESSOR
Leases in which the Group does not transfer substantially all the risks 
and benefits of ownership of the leased asset are classified as operating 
leases. Initial direct costs incurred in negotiating an operating lease 
are added to the carrying amount of the leased asset and recognised 
as an expense over the lease term on the same basis as rental income. 
Contingent rents are recognised as revenue in the period in which 
they are earned.

(N)  BORROwINg COSTS
Borrowing costs directly attributable to the acquisition, construction or 
production of an asset that necessarily takes a substantial period of time 
to get ready for its intended use or sale are capitalised as part of the cost 
of the asset. All other borrowing costs are expensed in the periods in 
which they occur. Borrowing costs consist of interest and other costs that 
an entity incurs in connection with the borrowing of funds.

Prime media GrouP AnnuAl RepoRt 2013

35

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

2

SummaRy Of SIgNIfICaNT aCCOuNTINg pOLICIES (CONTINUED)

(O)  INTaNgIBLE aSSETS
Intangible assets acquired separately are measured on initial recognition 
at cost. The cost of intangible assets acquired in a business combination 
is their fair value as at the date of acquisition. Following initial 
recognition, intangible assets are carried at cost less any accumulated 
amortisation and accumulated impairment losses.

The useful lives of intangible assets are either finite or indefinite.

Intangible assets with finite lives are amortised over the useful economic 
life and assessed for impairment whenever there is an indication that 
the intangible asset may be impaired. The amortisation period and 
the amortisation method for an intangible asset with a finite useful 
life is reviewed at least at the end of each reporting period. Changes 
in the expected useful life or the expected pattern of consumption 
of future economic benefits embodied in the asset are accounted for 
by changing the amortisation period or method, as appropriate, and 
are treated as changes in accounting estimates. The amortisation 
expense on intangible assets with finite lives is recognised in the income 
statement in the expense category consistent with the function of the 
intangible assets.

Intangible assets with indefinite useful lives are not amortised, but 
are tested for impairment annually either individually or at the cash-
generating unit level. The assessment of indefinite life is reviewed 
annually to determine whether the indefinite life continues to be 
supportable. If not, the change in the useful life from indefinite to finite is 
accounted for on a prospective basis.

Gains or losses arising from derecognition of an intangible asset are 
measured as the difference between the net disposal proceeds and the 
carrying amount of the asset and are recognised in the income statement 
when the asset is derecognised.

Business software, development and websites
Business software, development and website costs are capitalised based 
on management’s judgement that key milestones for the developments 
have been achieved. In determining the amounts to be capitalised, 
management makes assumptions regarding the future cash to be 
generated from the asset, discount rates to be applied and the expected 
period of benefits.

television and radio Broadcast Licences, acquired both 
separately and as part of a business combination
Television and Radio broadcast licences consist of the right to broadcast 
television and radio services to specific market areas. The licences 
are subject to renewal by the Australian Communications and Media 
Authority (ACMA). The directors have no reason to believe the licences 
will not be renewed at the end of their legal terms and have not identified 
any factor that would affect their useful life. Therefore, the television and 
radio licences are deemed to have indefinite useful lives.

A summary of the policies applied to the Group’s intangible 
assets is as follows:

TELEvISION aND 
RaDIO BROaDCaST 
LICENCES

BuSINESS SOfTwaRE, 
DEvELOpmENT, wEBSITES, 
pROgRam BROaDCaST RIghTS aND 
INfRaSTRuCTuRE aCCESS LICENCE

useful lives:

Indefinite

Finite

amortisation 
method used:

Not amortised 
or revalued

Amortised on a straight-line basis 
over the period of the expected 
future benefit

Internally 
generated or 
acquired:

Acquired

Internally generated / Acquired

(p)   fINaNCIaL INSTRumENTS – INITIaL 

RECOgNITION aND SuBSEQuENT 
mEaSuREmENT

(i)  fINaNCIaL aSSETS

initial recognition and measurement
Investments and financial assets in the scope of AASB 139 are classified 
as financial assets at fair value through profit or loss, loans and 
receivables, held-to-maturity investments, or available-for-sale financial 
assets as appropriate. The Group determines the classification of its 
financial assets at initial recognition.

All financial assets are recognised initially at fair value plus transaction 
costs, except in the case of financial assets recorded at fair value through 
profit or loss.

Purchases or sales of financial assets are recognised on the trade date i.e. 
the date that the Group commits to purchase or sell the asset. Regular 
way purchases or sales are purchases or sales of financial assets under 
contracts that require delivery of the assets within the period established 
generally by regulation or convention in the market place.

subsequent Measurement
The subsequent measurement of financial assets depends on their 
classification as described below:

financial assets at fair value through profit and loss
Financial assets at fair value through profit or loss includes financial 
assets held for trading and financial assets designated upon initial 
recognition at fair value through profit or loss. Financial assets are 
classified as held for trading if they are acquired for the purpose of 
selling or repurchasing in the near term. Derivatives, including separated 
embedded derivatives are also classified as held for trading unless they 
are designated as effective hedging instruments as defined by AASB139. 
Financial assets at fair value through profit and loss are carried in the 
statement of financial position at fair value with net changes in fair value 
presented as finance costs (negative net changes in fair value) or finance 
income (positive net changes in fair value) in the income statement.

Loans and receivables
Loans and receivables are non-derivative financial assets with fixed 
or determinable payments that are not quoted in an active market. 
After initial measurement, such assets are subsequently measured at 
amortised cost using the effective interest method, less impairment. 
Amortised cost is calculated by taking into account any discount or 
premium on acquisition and fees or costs that are an integral part of the 
effective interest rate. The effective interest rate amortisation is included 
in finance income in the income statement. The losses arising from 
impairment are recognised in the income statement in finance costs for 
loans and in cost of sales or other operating expenses for receivables.

Available-for-sale financial investments
Available-for-sale financial investments include equity investments and 
debt securities. Equity investments classified as available-for-sale are 
those that are neither classified as held for trading nor designated at fair 
value through profit or loss. Debt securities in this category are those 
that are intended to be held for an indefinite period of time and that may 
be sold in response to needs for liquidity or response to changes in the 
market conditions.

After initial measurement, available-for-sale financial investments are 
subsequently measured at fair value with unrealised gains or losses 
recognised as other comprehensive income in reserves until the 
investment is derecognised, at which time the cumulative gain or loss is 
recognised in other operating income, or the investment is determined 
to be impaired, when the cumulative loss is reclassified from reserves 
to the income statement in finance costs. Interest earned whilst holding 
available-for-sale financial investments is reported as interest income 
using the effective interest rate method.

36

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

The Group evaluates whether the ability and intention to sell its 
available-for-sale financial assets in the near term is still appropriate. 
When, in rare circumstances, the Group is unable to trade these financial 
assets due to inactive markets and management’s intention to do so 
significantly changes in the foreseeable future, the Group may elect to 
reclassify these financial assets. Reclassification to loans and receivables 
is permitted when the financial assets meet the definition of loans and 
receivables and the Group has the intent and ability to hold these assets 
for the foreseeable future or until maturity. Reclassification to the held to 
maturity category is permitted only when the entity has the ability and 
intention to hold the financial asset accordingly.

For a financial asset reclassified from the available-for-sale category, the 
fair value carrying amount at the date of reclassification becomes its new 
amortised cost and any previous gain or loss on the asset that has been 
recognised in equity is amortised to profit or loss over the remaining 
life of the investment using the effective interest rate. Any difference 
between the new amortised cost and the maturity amount is also 
amortised over the remaining life of the asset using the effective interest 
rate. If the asset is subsequently determined to be impaired, then the 
amount recorded in equity is reclassified to the income statement.

Derecognition
A financial asset (or, where applicable, a part of a financial asset or part of 
a group of similar financial assets) is derecognised when:

•	
•	

the rights to receive cash flows from the asset have expired;
the Group has transferred its rights to receive cash flows from the 
asset or has assumed an obligation to pay the received cash flows 
in full without material delay to a third party under a ‘pass through’ 
arrangement; and either (a) the Group has transferred substantially 
all the risks and rewards of the asset, or (b) the Group has neither 
transferred nor retained substantially all the risks and rewards of the 
asset, but has transferred control of the asset.

When the Group has transferred its rights to receive cash flows from an 
asset or has entered into a pass-through arrangement, it evaluates if and 
to what extent it has retained the risks and rewards of ownership.

When it has neither transferred nor retained substantially all the risks 
and rewards of the asset, nor transferred control of the asset, the asset 
is recognised to the extent of the Group’s continuing involvement in the 
asset. In that case, the Group also recognises an associated liability. The 
transferred asset and the associated liability are measured on a basis 
that reflects the rights and obligations that the Group has retained. 
Continuing involvement that takes the form of a guarantee over the 
transferred asset is measured at the lower of the original carrying amount 
of the asset and the maximum amount of consideration received that the 
Group could be required to repay.

(ii)  ImpaIRmENT Of fINaNCIaL aSSETS
The Group assesses, at each reporting date, whether there is objective 
evidence that a financial asset or group of financial assets is impaired.

A financial asset or group of financial assets is deemed to be impaired 
if there is objective evidence of impairment as a result of one or more 
events that has occurred after the initial recognition of the asset (an 
incurred ‘loss event’) and that loss event has an impact on the estimated 
future cash flows of the financial asset or the group of financial assets 
that can be reliably estimated. Evidence of impairment may include 
indications that the debtors or a group of debtors is experiencing 
significant financial difficulty, default or delinquency in interest or 
principal payments, the probability that they will enter bankruptcy or 
other financial reorganisation and observable data indicating that there 
is a measurable decrease in the estimated future cash flows, such as 
changes in arrears or economic conditions that correlate with defaults.

financial assets carried at amortised cost
For financial assets carried at amortised cost, the Group first assesses 
whether objective evidence of impairment exists individually for financial 
assets that are individually significant, and collectively for financial 
assets that are not individually significant. If the Group determines that 
no objective evidence of impairment exists for an individually assessed 
financial asset, whether significant or not, it includes the asset in a group 
of financial assets with similar credit risk characteristics and collectively 

assesses them for impairment. Assets that are individually assessed 
for impairment and for which an impairment loss is, or continues to be, 
recognised are not included in a collective assessment of impairment. 

If there is objective evidence that an impairment loss has been incurred, 
the amount of the loss is measured as the difference between the asset’s 
carrying amount and the present value of estimated future cash flows 
(excluding future expected credit losses that have not yet been incurred). 
The present value of the estimated future cash flows is discounted at the 
financial asset’s original effective interest rate. If a loan has a variable 
interest rate, the discount rate for measuring any impairment loss is the 
current effective interest rate.

The carrying amount of the asset is reduced through the use of an 
allowance account and the amount of the loss is recognised in profit or 
loss. Interest income continues to be accrued on the reduced carrying 
amount and is accrued using the rate of interest used to discount the 
future cash flows for the purpose of measuring the impairment loss. 
The interest income is recorded as part of finance income in the income 
statement. Loans together with the associated allowance are written off 
when there is no realistic prospect of future recovery and all collateral has 
been realised or has been transferred to the Group. If, in a subsequent 
year, the amount of the estimated impairment loss increases or decreases 
because of an event occurring after the impairment was recognised, 
the previously recognised impairment loss is increased or reduced by 
adjusting the allowance account. If a future write-off is later recovered, 
the recovery is credited to finance costs in the income statement.

Available-for-sale financial investments
For available-for-sale financial investments, the Group assesses at each 
reporting date whether there is objective evidence that an investment or 
a group of investments is impaired.

In the case of equity investments classified as available-for-sale, 
objective evidence would include a significant or prolonged decline in 
the fair value of the investment below its cost. ‘Significant’ is evaluated 
against the original cost of the investment and ‘prolonged’ against the 
period in which the fair value has been below its original cost. When 
there is evidence of impairment, the cumulative loss – measured as 
the difference between the acquisition cost and the current fair value, 
less any impairment loss on that investment previously recognised in 
the income statement – is removed from other comprehensive income 
and recognised in the income statement. Impairment losses on equity 
investments are not reversed through the income statement; increases 
in their fair value after impairment are recognised directly in other 
comprehensive income.

(iii)  fINaNCIaL LIaBILITIES

initial recognition and measurement
Investments and financial liabilities within the scope of AASB 139 are 
classified as financial liabilities at fair value through profit or loss, loans 
and borrowings, or as derivatives designated as hedging instruments 
in an effective hedge, as appropriate. The Group determines the 
classification of its financial liabilities at initial recognition.

All financial liabilities are recognised initially at fair value and, in the case 
of loans and borrowings, net of directly attributable transaction costs. 
The Group’s financial liabilities include trade and other payables, loans 
and borrowings and derivative financial instruments.

subsequent Measurement
The measurement of financial liabilities depends on their classification, 
described as follows:

Financial liabilities at fair value through profit or loss

Financial liabilities at fair value through profit or loss include financial 
liabilities held for trading and financial liabilities designated upon initial 
recognition as at fair value through profit or loss.

Financial liabilities are classified as held for trading if they are acquired 
for the purpose of selling in the near term. This category includes 
derivative financial instruments entered into by the Group that are 
not designated as hedging instruments in hedge relationships as 
defined by AASB 139.

Prime media GrouP AnnuAl RepoRt 2013

37

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

2

SummaRy Of SIgNIfICaNT aCCOuNTINg pOLICIES (CONTINUED)

Gains or losses on liabilities held for trading are recognised in the 
income statement.

Financial liabilities designated upon initial recognition at fair value 
through profit and loss are designated at the initial date of recognition, 
and only if the criteria in AASB 139 are satisfied. The Group has not 
designated any financial liability as at fair value through profit or loss.

Loans and borrowings
After initial recognition, interest-bearing loans and borrowings are 
subsequently measured at amortised cost using the effective interest 
method. Gains and losses are recognised in the income statement when 
the liabilities are derecognised as well as through the effective interest 
rate amortisation process.

Amortised cost is calculated by taking into account any discount or 
premium on acquisition and fees or costs that are an integral part of the 
effective interest rate. The effective interest rate amortisation is included 
in finance costs in the income statement.

Derecognition
A financial liability is derecognised when the obligation under the liability 
is discharged, cancelled or expires. 

When an existing financial liability is replaced by another from the 
same lender on substantially different terms, or the terms of an existing 
liability are substantially modified, such an exchange or modification is 
treated as a derecognition of the original liability and the recognition of 
a new liability, and the difference in the respective carrying amounts is 
recognised in the income statement.

(iv)  OffSETTINg Of fINaNCIaL INSTRumENTS
Financial assets and financial liabilities are offset and the net amount is 
reported in the consolidated statement of financial position if there is a 
currently enforceable legal right to offset the recognised amounts and 
there is an intention to settle on a net basis, or to realise the assets and 
settle the liabilities simultaneously.

(v)  faIR vaLuE Of fINaNCIaL INSTRumENTS
The fair value of financial instruments that are traded in active markets at 
each reporting date is determined by reference to quoted market prices 
or dealer price quotations (bid price for long positions and ask price for 
short positions), without any deduction for transaction costs.

For financial instruments not traded in an active market, the fair 
value is determined using appropriate valuation techniques. Such 
techniques include:

•	 using recent arm’s length market transactions;
•	

reference to the current fair value of another instrument that is 
substantially the same; and

•	 a discounted cash flow analysis or other valuation models.

(Q)  DERIvaTIvE fINaNCIaL INSTRumENTS 

aND hEDgINg

The Group uses derivative financial instruments, as necessary, such 
as interest rate swaps to manage its risks associated with interest rate 
fluctuations. Such derivative financial instruments are initially recognised 
at fair value on the date on which a derivative contract is entered into 
and are subsequently remeasured to fair value. Derivatives are carried 
as assets when their fair value is positive and as liabilities when their fair 
value is negative.

Any gains or losses arising from changes in the fair value of derivatives 
are taken directly to the income statement.

The fair values of interest rate swap contracts are determined by 
reference to market values for similar instruments. 

(R)  ImpaIRmENT Of NON-fINaNCIaL aSSETS
The Group assesses, at each reporting date, whether there is an 
indication that an asset may be impaired. If any indication exists, or when 
annual impairment testing for an asset is required, the Group estimates 
the asset’s recoverable amount. An asset’s recoverable amount is the 
higher of an asset’s or cash-generating units (CGU) fair value less costs 
to sell and its value in use. Recoverable amount is determined for an 
individual asset, unless the asset does not generate cash inflows that 
are largely independent of those from other assets or groups of assets. 
When the carrying amount of an asset or CGU exceeds its recoverable 
amount, the asset is considered impaired and is written down to its 
recoverable amount. 

In assessing value in use, the estimated future cash flows are discounted 
to their present value using a pre-tax discount rate that reflects current 
market assessments of the time value of money and the risks specific 
to the asset. In determining fair value less costs to sell, recent market 
transactions are taken into account. If no such transactions can be 
identified, an appropriate valuation model is used. These calculations 
are corroborated by valuation multiples, quoted share prices for publicly 
traded companies or other available fair value indicators. 

The Group bases its impairment calculation on detailed budgets and 
forecast calculations, which are prepared separately for each of the 
Group’s CGUs to which the individual assets are allocated. These 
budgets and forecast calculations generally cover a period of five years. 
For longer periods, a long-term growth rate is calculated and applied to 
project future cash flows after the fifth year.

Impairment losses of continuing operations are recognised in the 
income statement in expense categories consistent with the function of 
the impaired asset, except for a property previously revalued and the 
revaluation was taken to other comprehensive income. In this case the 
impairment is also recognised in other comprehensive income up to the 
amount of any previous revaluation.

For assets excluding goodwill, an assessment is made at each reporting 
date to determine whether there is an indication that previously 
recognised impairment losses no longer exist or may have decreased. 
If such indication exists, the Group estimates the assets or CGUs 
recoverable amount. A previously recognised impairment loss is 
reversed only if there has been a change in the assumptions used to 
determine the asset’s recoverable amount since the last impairment 
loss was recognised. The reversal is limited so that the carrying amount 
of the asset does not exceed its recoverable amount, nor exceed the 
carrying amount that would have been determined, net of depreciation, 
had no impairment loss been recognised for the asset in prior years. 
Such reversal is recognised in the income statement unless the asset is 
carried at a revalued amount, in which case, the reversal is treated as a 
revaluation increase.

gOODwILL
Goodwill is tested for impairment annually as at 30 June and when 
circumstances indicate that the carrying value may be impaired.

Impairment is determined for goodwill by assessing the recoverable 
amount of each CGU (or group of CGUs) to which the goodwill relates. 
When the recoverable amount of the CGU is less than its carrying 
amount, an impairment loss is recognised. Impairment losses relating to 
goodwill cannot be reversed in future periods.

intangible assets
Intangible assets with indefinite useful lives are tested for impairment 
annually as at 30 June either individually or at the CGU level, as 
appropriate, and when circumstances indicate that the carrying value 
may be impaired.

38

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(S)  CaSh aND ShORT TERm DEpOSITS
Cash and short-term deposits in the statement of financial position 
comprise cash at banks and on hand and short-term deposits with a 
maturity of three months or less. For the purpose of the consolidated 
statement of cash flows, cash and short term deposits consist of 
cash and short-term deposits as defined above, net of outstanding 
bank overdrafts.

(T)  pROvISIONS
Provisions are recognised when the Group has a present obligation (legal 
or constructive) as a result of a past event, it is probable that an outflow 
of resources embodying economic benefits will be required to settle 
the obligation and a reliable estimate can be made of the amount of 
the obligation.

When the Group expects some or all of a provision to be reimbursed, for 
example under an insurance contract, the reimbursement is recognised 
as a separate asset but only when the reimbursement is virtually certain. 
The expense relating to any provision is presented in the income 
statement net of any reimbursement.

pROvISION fOR aSSET DECOmmISSIONINg
The Group records a provision for decommissioning costs of analogue 
transmitters and related assets. Decommissioning costs are provided 
at the present value of expected costs to settle the obligation using 
estimated cash flows and are recognised as part of the cost of the 
particular asset. The cash flows are discounted at a current pre-tax 
rate that reflects the risks specific to the decommissioning liability. The 
unwinding of the discount is expensed as incurred and recognised in 
the income statement as a finance cost. The estimated future costs of 
decommissioning are reviewed annually and adjusted as appropriate. 
Changes in the estimated future costs or in the discount rate applied are 
added to or deducted from the cost of the asset.

wagES, SaLaRIES, aNNuaL LEavE aND SICK LEavE
Liabilities for wages and salaries, including non-monetary benefits, 
annual leave and accumulating sick leave expected to be settled within 
12 months of the reporting date are recognised in other payables in 
respect of employees’ services up to the reporting date. They are 
measured at the amounts expected to be paid when the liabilities are 
settled. Expenses for non-accumulating sick leave are recognised when 
the leave is taken and are measured at the rates paid or payable. 

LONg SERvICE LEavE
The liability for long service leave is recognised and measured as the 
present value of expected future payments to be made in respect of 
services provided by employees up to the reporting date using the 
projected unit credit method. Consideration is given to expected future 
wage and salary levels, experience of employee departures, and periods 
of service. Expected future payments are discounted using market 
yields at the reporting date on national government bonds with terms to 
maturity and currencies that match, as closely as possible, the estimated 
future cash outflows. 

(u)  ShaRE-BaSED paymENTS
Employees (including senior executives) of the Group receive 
remuneration in the form of performance rights which are share-
based payment transactions, whereby employees render services as 
consideration for equity instruments (equity-settled transactions).

EQuITy-SETTLED TRaNSaCTIONS
The cost of equity-settled transactions is recognised, together with a 
corresponding increase in employee benefits reserves in equity, over the 
period in which the performance and/or service conditions are fulfilled. 
The cumulative expense recognised for equity-settled transactions at 
each reporting date until the vesting date reflects the extent to which the 
vesting period has expired and the Group’s best estimate of the number 
of equity instruments that will ultimately vest. The income statement 
expense or credit for a period represents the movement in cumulative 
expense recognised as at the beginning and end of that period and is 
recognised in employee benefits expense.

No expense is recognised for awards that do not ultimately vest, 
except for equity-settled transactions for which vesting is conditional 
upon a market or non-vesting condition. These are treated as vesting 
irrespective of whether or not the market or non-vesting condition 
is satisfied, provided that all other performance and/or service 
conditions are satisfied.

When the terms of an equity-settled transaction award are modified, 
the minimum expense recognised is the expense as if the terms had not 
been modified, if the original terms of the award are met. An additional 
expense is recognised for any modification that increases the total fair 
value of the share-based payment transaction, or is otherwise beneficial 
to the employee, as measured at the date of modification.

When an equity-settled award is cancelled, it is treated as if it had 
vested on the date of cancellation, and any expense not yet recognised 
for the award is recognised immediately. This includes any award 
where non-vesting conditions within the control of either the entity 
or the employee are not met. However, if a new award is substituted 
for the cancelled award, and designated as a replacement award on 
the date that it is granted, the cancelled and new award are treated as 
if they were a modification of the original award, as described in the 
previous paragraph.

The dilutive effect of outstanding performance rights is reflected as 
additional share dilution in the computation of diluted earnings per 
share (see Note 9).

(v)  TRaDE aND OThER RECEIvaBLES
Trade receivables are recognised initially at fair value and subsequently 
measured at amortised cost using the effective interest method less 
an allowance for impairment. Credit terms, generally 30 – 45 days, 
may be extended based upon an assessment of the credit standing 
of each customer.

Collectability of trade receivables is reviewed on an ongoing basis at an 
operating unit level. Individual debts that are known to be uncollectible 
are written off when identified. An impairment provision is recognised 
when there is objective evidence that the Group will not be able to 
collect the receivable. Objective evidence may be in the form of, but not 
limited to, legal rulings and determinations, defaults on agreed payment 
plans and age of debtors.

(w) TRaDE aND OThER payaBLES
Trade payables and other payables are carried at amortised cost. They 
represent liabilities for goods and services provided to the Group prior 
to the end of the financial year that are unpaid and arise when the Group 
becomes obliged to make future payments in respect of the purchase of 
these goods and services. The amounts are unsecured and are usually 
settled within 30 days of recognition.

(x)  CONTRIBuTED EQuITy
Ordinary shares are classified as equity. Incremental costs directly 
attributable to the issue of new shares or performance rights are shown 
in equity as a deduction, net of tax, from the proceeds. 

Prime media GrouP AnnuAl RepoRt 2013

39

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

3

 SIgNIfICaNT aCCOuNTINg JuDgEmENTS, ESTImaTES aND aSSumpTIONS

The preparation of the Group’s financial statements requires 
management to make judgements, estimates and assumptions that 
affect the reported amounts of revenue, expenses, assets and liabilities, 
and the disclosure of contingent liabilities, at the end of the reporting 
period. However, uncertainty about these assumptions and estimates 
could result in outcomes that require a material adjustment to the 
carrying amount of the asset or liability affected in future periods.

JuDgEmENTS
In the process of applying the Group’s accounting policies, 
management has made the following judgements, which have the 
most significant effect on the amounts recognised in the consolidated 
financial statements: 

OpERaTINg LEaSE COmmITmENTS – gROup aS LESSEE
The Group has entered into operating leases that have an average 
lease term of 3 years for Motor Vehicles, 3 year (+ 3 year options) for 
building leases, and 5-15 years for transmission site access agreements. 
The Group has determined, based on an evaluation of the terms and 
conditions of the arrangements, that it does not retain all the significant 
risks and rewards of ownership of these sites and equipment and 
accounts for the contracts as operating leases.

OpERaTINg LEaSE COmmITmENTS – gROup aS LESSOR
The Group has entered into site sharing agreements in relation to 
transmission sites and equipment it owns. The Group has determined, 
based on an evaluation of the terms and conditions of the arrangements, 
that it retains all the significant risks and rewards of ownership of these 
sites and equipment and accounts for the contracts as operating leases.

DISCONTINuED OpERaTIONS
On 12 August 2013, the board of directors announced its decision to 
dispose of the Group’s radio group and therefore, classified the segment 
as a disposal group held for sale. The Board considered the subsidiaries 
met the criteria to be classified as held for sale at the reporting date for 
the following reasons:

•	

•	

the radio group was available for immediate sale at the reporting 
date to a potential buyer in its current condition; and
the Board had a plan to sell the radio group at the reporting date and 
had entered into preliminary non-binding discussions with a potential 
buyer. The Board has since announced that the sale is expected to be 
completed by 30 August 2013.

ESTImaTES aND aSSumpTIONS
The key assumptions concerning the future and other key sources of 
estimation uncertainty at the reporting date, that have a significant 
risk of causing a material adjustment to the carrying amounts of assets 
and liabilities within the next year, are described below. The Group 
based its assumptions and estimates on parameters available when the 
consolidated financial statements were prepared. Existing circumstances 
and assumptions about future developments, however, may change due 
to market changes or circumstances arising beyond the control of the 
Group. Such changes are reflected in the assumptions when they occur.

ImpaIRmENT Of NON-fINaNCIaL aSSETS 
An impairment exists when the carrying value of an asset or cash 
generating unit exceeds the recoverable value amount which is the 
higher of its fair value less costs to sell and its value in use. The fair value 
less costs to sell calculation is based on available data from binding arms 
length transactions of similar assets or observable market prices less 
incremental costs for disposing of the assets. The value in use calculation 
is based on a discounted cash flow model. The cash flows are derived 
from the budget for the next five years and do not include restructuring 
activities that the Group is not yet committed to or significant future 
investments that will enhance the assets performance of the CGU being 
tested. The recoverable amount is most sensitive to the discount rate 
used for the discounted cash flow model as well as the future cash inflows 
and the growth rate for extrapolation purposes. The key assumptions 
used to determine the recoverable amount for different CGUs, including 
a sensitivity analysis, are further explained at Note 18. 

ImpaIRmENT Of INvESTmENTS IN fINaNCIaL aSSETS 
(INCLuDINg aSSOCIaTES)
The Group assesses impairment of investments in financial assets 
including associates at each reporting date in accordance with the 
measurement rules established in the accounting standards. 

For financial assets determined to be associates, the Group assesses 
at each balance date the circumstances and conditions specific to 
that associate. These include operating performance, market and 
environmental factors. If management believes that an impairment 
trigger exists then the recoverable value of the investment in the 
associate is determined.

RENEwaL Of BROaDCaSTINg LICENCES
The Group’s television and radio broadcasting licences consist of 
the right to broadcast television and radio services to specific market 
areas. These licences are issued by the relevant broadcasting authority 
for periods of 5 years. The ownership and renewal processes of these 
licences is such that in the absence of major breaches of licensing and 
broadcasting regulations, licence renewal is virtually guaranteed for the 
existing licence holders.

CLaSSIfICaTION Of aSSETS aND LIaBILITIES aS 
hELD fOR SaLE
The Group classifies assets and liabilities as held for sale when the 
carrying amount will be recovered through a sale transaction. The 
assets and liabilities must be available for immediate sale and the Group 
must be committed to selling the asset either through entering into 
a contractual sale agreement or the activation and commitment to a 
program to locate a buyer and dispose of the assets and liabilities.

ImpaIRmENT Of gOODwILL aND INTaNgIBLES wITh 
INDEfINITE uSEfuL LIvES
The Group determines whether goodwill and intangibles with indefinite 
useful lives are impaired at least on an annual basis. This requires an 
estimation of the recoverable amount of the cash generating units 
to which the goodwill and intangibles with indefinite useful lives are 
allocated. The assumptions used in this estimation of recoverable 
amount and the carrying amount of goodwill and intangibles with 
indefinite useful lives are discussed in Note 18.

vaLuaTION Of INvESTmENTS
The Group has decided to classify investments in listed and unlisted 
securities as “available-for-sale” investments and movements in fair 
value are recognised directly in equity. The fair value of listed shares 
has been determined by reference to published price quotations in 
an active market.

The fair values of unlisted securities not traded in an active market are 
determined using valuation assumptions that are not observable market 
prices or rates. Future likely cash flows are determined to most likely arise 
from the disposal of the securities. Disposal cash flows are determined 
using earnings before interest, tax, depreciation and amortisation 
(‘EBITDA’) multiples and compared to similar companies with observable 
market sales data. 

pROvISION fOR DECOmmISSIONINg COSTS
The Group has recognised a provision for decommissioning obligations 
associated with the switch off of analogue transmission. These costs are 
recognised as part of the cost of the asset and are depreciated over the 
remaining useful life of the asset. Assumptions and estimates are made 
in relation to the expected cost to dismantle and remove the analogue 
transmission equipment from each site and the timing of those costs. 
The carrying amount of the provision as at 30 June 2013 was $944,000 
(2012: $492,000).

ShaRE-BaSED paymENT TRaNSaCTIONS
The Group measures the cost of equity-settled transactions with 
employees by reference to the fair value of the equity instruments 
at the date at which they are granted. The fair value is determined 
by an external valuer using a binomial model, using the assumptions 
detailed in Note 28.

40

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

faIR vaLuE Of fINaNCIaL DERIvaTIvES
The fair value of interest rate swap contracts is determined by reference to market values for similar instruments.

TaxES 
Deferred tax assets are recognised for deductible temporary differences and unused tax losses to the extent management considers it is probable 
that future taxable profits will be available to utilise those temporary differences.

Significant management judgement is required to determine the amount of deferred tax assets that can be recognised, based upon the likely timing 
and the level of future taxable profits together with future tax planning strategies.

4

 fINaNCIaL RISK maNagEmENT OBJECTIvES aND pOLICIES

The Group’s principal financial liabilities, other than derivatives, comprise loans and borrowings and trade and other payables. The main purpose of 
these financial liabilities is to finance the Group’s operations. The Group has loan and other receivables, trade and other receivables, and cash and 
short-term deposits that arrive directly from its operations. The Group also holds available-for-sale investments and enters into derivative transactions.

The Group is exposed to market risk, credit risk and liquidity risk. The Group’s senior management oversees the management of these risks. The 
Group manages its exposure to key financial risks including interest rate and currency risk in accordance with the Group’s financial risk management 
policy. The objective of the policy is to support the delivery of the Group’s financial targets while protecting future financial security.

The Group also enters into derivative transactions, including interest rate swaps. The purpose is to manage the interest rate and currency risks arising 
from the Group’s operations and its sources of finance. It is the Group’s policy that no trading in derivatives for speculative purposes shall be undertaken. 
The main risks arising from the Group’s financial instruments are cash flow risk, interest rate risk, liquidity risk, foreign currency risk and credit risk.

The Board of directors reviews and agrees policies for managing each of these risks which are summarised below.

maRKET RISK
Market risk is the risk that the fair value of future cash flows of a financial instrument will fluctuate because of changes in market prices. Market prices 
comprise interest rate risk and currency risk. Financial instruments affected by market risk include loans and borrowings, deposits, available-for-sale 
investments and derivative financial instruments.

The sensitivity analyses in the following sections relate to the position as at 30 June 2013 and 2012.

The sensitivity analyses have been prepared on the basis that the amount of net debt, the ratio of fixed to floating interest rates of the debt and 
derivatives and the proportion of financial instruments in foreign currencies are all constant.

INTEREST RaTE RISK
Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate because of changes in market interest rates. The 
Group’s exposure to market interest rates relates primarily to the Group’s long-term debt obligations with floating interest rates as well as derivative 
interest rate swap contracts. The level of debt is disclosed in Note 20.

At balance date, the Group had the following mix of financial assets and liabilities exposed to Australian variable interest rate risk that are not 
designated as cash flow hedges:

financial assets

Cash and short-term deposits

financial Liabilities

Secured bank loans

Derivatives

Net exposure

CONSOLIDaTED

2013
$’000

10,326

10,326

(141,105)

–

(141,105)

(130,779)

2012
$’000

8,916

8,916

(122,726)

(573)

(123,299)

(114,383)

Interest rate swap contracts outlined in Note 24, with a fair value liability of $Nil (2012: Liability $573,000), are exposed to fair value movements if 
interest rates change. All derivative financial instruments are stated at fair value with any gains or losses arising from changes in fair value being taken 
directly to the income statement.

The Group constantly analyses its interest rate exposure. Within this analysis consideration is given to potential renewals of existing positions, 
alternative financing, alternative hedging positions and the mix of fixed and variable interest rates.

The following sensitivity analysis is based on the interest rate risk exposures in existence at the reporting date:

At 30 June 2013, if interest rates had moved, as illustrated in the table below, with all other variables held constant, post tax profit and equity would 
have been affected as follows:

JuDgEmENTS Of REaSONaBLy pOSSIBLE mOvEmENTS:

Consolidated

+0.5% (50 basis points)

-0.5% (50 basis points)

pOST Tax pROfIT
hIghER/(LOwER)

2013
$’000

(458)

458

2012
$’000

(315)

315

EQuITy
hIghER/(LOwER)

2013
$’000

2012
$’000

–

–

–

–

Prime media GrouP AnnuAl RepoRt 2013

41

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

4

 fINaNCIaL RISK maNagEmENT OBJECTIvES aND pOLICIES (CONTINUED)

Significant assumptions used in the interest rate sensitivity analysis include:

•	 Reasonable movements in interest rates were determined based on the Group’s current credit rating and mix of debt in Australia and foreign 
countries, relationships with financial institutions, the level of debt that is expected to be renewed and economic forecaster’s expectations.
•	 The net exposure at balance date is representative of what the Group was and is expecting to be exposed to in the next twelve months from 

balance date.

fOREIgN CuRRENCy RISK
Foreign currency risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate because of changes in foreign exchange 
rates. The Group’s exposure to the risk of changes in foreign exchange rates relates primarily to the Group’s operating activities (when revenue or 
expense is denominated in different currency from the Group’s functional currency) and the Group’s net investment in foreign subsidiaries.

The Group operates in Australia and New Zealand. The majority of transactions for the Group entities are made in the functional currency of the 
relevant entity.

From time to time the Group enters into transactions that give rise to currency exposure risks. Such currency exposures arise from purchases in 
currencies other than the Group’s functional currency. The Group reviews the transactional currency risks arising from significant foreign currency 
transactions and enters into appropriate forward currency contracts to reduce currency risks. The Group also has foreign currency translation risk 
where the operations of the foreign based subsidiaries are translated to the Group’s reporting currency. 

At 30 June 2013, the Group had the following exposure to NZ$ foreign currency that is not designated as cash flow hedges:

financial assets

Receivables – Deferred contingent consideration

Net exposure

CONSOLIDaTED

2013
$’000

134

134

2012
$’000

166

166

As at balance date, the Group does not have any forward currency contracts (2012: Nil) designated as cash flow hedges that are subject to fair value 
movements through equity and profit and loss respectively as foreign exchange rates move. As at 30 June 2013, apart from the foreign currency 
translation risks within the Group, there were no other exposures to currency fluctuations.

The foreign currency exposures within the Group relate to the translation to the Group presentation currency of AUD. These translation differences are 
taken to the income statement.

CREDIT RISK
Credit risk is the risk that a counterparty will not meet its obligations under a financial instrument or customer contract, leading to a financial loss. The 
Group is exposed to credit risk from its operating activities (primarily for trade receivables) and from its financing activities, including deposits with 
banks and financial institutions, foreign exchange transactions and other financial instruments.

TRaDE RECEIvaBLES
Customer credit risk is managed by each business unit subject to the Group’s established policies, procedures and control relating to customer credit 
risk management.

It is the Group’s policy that all customers who wish to trade on credit terms are subject to credit verification procedures including an assessment 
of their independent credit rating, financial position, past experience and industry reputation. Risk limits are set for each individual customer in 
accordance with parameters set by the Board. These risk limits are regularly monitored.

In addition, receivable balances are monitored on an ongoing basis with the result that the Group’s exposure to bad debts is not significant.

The requirement for an impairment is analysed at each reporting date on an individual basis for major clients. Additionally, a large number of minor 
receivables are grouped into homogenous groups and assessed for impairment collectively. The calculation is based on actually incurred historical 
data. The maximum exposure to credit risk at the reporting date is the carrying value of each class of financial assets disclosed at Note 12. The Group 
does not hold collateral as security.

A small number of media buying agencies account for approximately 75% of Prime’s revenue and no individual agency accounts for more than 15% 
of the Group’s revenue. Agency clients operate with strict credit terms of 45 days and are required to provide detailed financial information as part of 
their credit approval process. Late payments are closely monitored and followed up if the 45 day terms are not met.

The Group maintains cash on deposit only with major Australian banks or similar in countries of operation. 

LIQuIDITy RISK
The Group manages its liquidity risk by monitoring the total cash inflows and outflows expected on a weekly basis. The Group’s objective is to maintain 
a balance between continuity of funding and flexibility through the use of bank overdrafts, debentures, finance leases and hire purchase agreements. 
The Group currently has funding through:

•	 $200 million Debenture Subscription Facility (2012: $200 million), which is currently drawn to 71% of the facility limit (2012: 62%); and
•	 Long Term finance lease contracts over specific items of plant and equipment.

Currently the Group secures up to 77.5% of the drawn down balance of the Debenture Subscription Facility for 6 monthly periods. In addition to 
maintaining sufficient liquid assets to meet short-term payments, at balance date, the Group has available approximately $58 million of undrawn 
committed borrowing facilities, subject to continued compliance with the bank loan covenants. The facility is repayable in full on expiry on 28 October 
2015. Interest will be charged at a rate of BBSY plus a margin between 1.70% and 2.60%.

At 30 June 2013, 0.2% of the Group’s debt will mature in less than one year.

42

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

The remaining contractual maturities of the Group’s financial assets and liabilities are:

yEaR ENDED 30 JuNE 2013

financial assets

Cash and cash equivalents

Trade and other receivables

Asset classified as held for sale

financial liabilities

Trade and other payables

Liabilities associated with assets classified as held for sale

Interest bearing loans and borrowings

Financial derivatives

Net inflow/(outflow)

yEaR ENDED 30 JuNE 2013

financial assets

Cash and cash equivalents

Trade and other receivables

financial liabilities

Trade and other payables

Interest bearing loans and borrowings

Net inflow/(outflow)

≤ 6 mONThS
$’000

6 – 12 mONThS
$’000

1 – 5 yEaRS
$’000

> 5 yEaRS
$’000

TOTaL
$’000

10,326

57,937

25,228

93,491

(37,474)

(2,497)

(3,388)

–

(43,359)

50,132

–

–

–

–

–

–

–

178

–

178

–

–

(3,405)

(142,152)

–

(3,405)

(3,405)

–

(142,152)

(141,974)

–

–

–

–

–

–

–

–

–

–

≤ 6 mONThS
$’000

6 – 12 mONThS
$’000

1 – 5 yEaRS
$’000

> 5 yEaRS
$’000

8,916

61,299

70,215

(61,384)

(4,233)

(65,617)

4,598

–

–

–

–

(4,251)

(4,251)

(4,251)

–

171

171

–

(124,110)

(124,110)

(123,939)

–

–

–

–

–

–

–

10,326

58,115

25,228

93,669

(37,474)

(2,497)

(148,945)

–

(188,916)

(95,247)

TOTaL
$’000

8,916

61,470

70,386

(61,384)

(132,594)

(193,978)

(123,592)

Prime media GrouP AnnuAl RepoRt 2013

43

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

5

INCOmE aND ExpENSES

INCOmE aND ExpENSES fROm CONTINuINg OpERaTIONS
(a)  INCOmE
Advertising revenue

Finance income

Other revenue

Breakdown of finance income:

Interest received – other persons

Breakdown of other income:

Government grants

Other revenues

(B)  fINaNCE ExpENSES
Interest expense – other persons

Effective interest rate adjustments

(C)  EmpLOyEE BENEfIT ExpENSE
Wages and salaries

Superannuation expense

Share based payments expense

Other employee benefits expense

(D)  OThER ExpENSES
Bad and doubtful debts – trade debtors

Minimum lease payments – operating leases

CONSOLIDaTED

2013
$’000

2012
$’000

253,241

332

3,688

257,261

248,890

693

3,151

252,734

332

332

2,097

1,591

3,688

7,965

–

7,965

34,715

2,639

385

1,112

38,851

238

15,523

693

693

1,429

1,722

3,151

10,496

(10)

10,486

35,334

2,628

113

1,653

39,728

246

15,352

44

 
Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

6

INCOmE Tax

a)  INCOmE Tax ExpENSE
The major components of income tax expense are:
STaTEmENT Of COmpREhENSIvE INCOmE
current income tax
 – Current income tax charge

 – Adjustments in respect of current income tax of previous years

 – Income tax expense on discontinuing operations
Deferred income tax
 – Relating to origination and reversal of temporary differences

 – Adjustments in respect of deferred income tax of previous years

 – Net DTA not previously recognised due to accumulated loss position of subsidiary

 – Income tax expense/(benefit) on discontinuing operations
INCOmE Tax ExpENSE
Aggregate income tax expense attributable to:

 – Continuing operations

 – Discontinuing operations

B)   NumERICaL RECONCILIaTION BETwEEN aggREgaTE Tax ExpENSE aND 

Tax ExpENSE CaLCuLaTED pER ThE STaTuTORy INCOmE Tax RaTE

A reconciliation between tax expense and the product of accounting profit before income tax 
multiplied by the Group’s appropriate income tax rate is as follows:

Profit before tax from continuing operations

(Loss) before tax from discontinuing operations

Total accounting profit before income tax

CONSOLIDaTED

2013
$’000

2012
$’000

12,119

(616)

714

2,724

(377)

(1,583)

46

13,027

12,267

760

13,027

13,305

(964)

1,019

97

408

(611)

(14)

13,240

12,235

1,005

13,240

45,875

(12,637)

33,238

43,045

(2,123)

40,922

Prima facie tax expense on accounting profit at the Group’s statutory rate of 30% (2012: 30%)

9,971

12,277

Non temporary differences

 – Expenses not deductible for tax

 – Impairment expense not deductible for tax

 – Income not assessable for tax

 – DTA on income tax losses not previously recognised

 – Foreign tax rate adjustment

Aggregate income tax expense

Aggregate income tax expense attributable to:

 – Continuing operations

 – Discontinuing operations

(C)  RECOgNISED DEfERRED Tax aSSETS aND LIaBILITIES

Opening balance

Charged to income

Charged to equity

Other payments and utilisation of tax losses

Closing balance

Tax expense in statement of comprehensive income

Amounts recognised in the statement of financial position:

Deferred tax asset

Deferred tax liability

1,267

4,500

(81)

(2,511)

(119)

13,027

12,267

760

13,027

556

1,595

(66)

(1,062)

(60)

13,240

12,235

1,005

13,240

CONSOLIDaTED

2013
$’000
CuRRENT 
INCOmE Tax

2013
$’000 
DEfERRED 
INCOmE Tax

2012
$’000
CuRRENT 
INCOmE Tax

2012
$’000 
DEfERRED 
INCOmE Tax

(10,235)

(12,218)

–

15,243

(7,210)

(3,077)

(13,360)

–

6,202

(10,235)

7,676

(1,091)

–

(474)

6,111

13,027

6,111

–

6,111

8,052

120

–

(496)

7,676

13,240

7,676

–

7,676

Prime media GrouP AnnuAl RepoRt 2013

45

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

6

INCOmE Tax (CONTINUED)

Deferred income tax as at 30 June relates to the following:
DEfERRED Tax LIaBILITIES
Leased assets

Prepaid expenses deductible for tax

Income not yet assessable for tax

Fair value of television licences on acquisition

Set-off of deferred tax assets

Net deferred tax liabilities

Deferred income tax as at 30 June relates to the following:
CONSOLIDaTED
Deferred tax assets
Employee entitlements

Provisions

Expenses not yet deductible for tax

Difference between accounting and tax building write off

Accounting depreciation not yet deductible for tax

Fair value of derivatives

Impairments of investments

Tax losses

Set-off of deferred tax liabilities

Net deferred tax assets

(D) INCOmE Tax LOSSES

STaTEmENT Of fINaNCIaL pOSITION

2013
$’000

2012
$’000

(191)

(526)

(261)

(6,690)

(7,668)

7,668

–

1,584

108

2,316

519

44

–

6,690

2,518

13,779

(7,668)

6,111

(209)

(622)

–

(6,690)

(7,521)

7,521

–

1,922

330

2,474

1,429

269

172

7,200

1,401

15,197

(7,521)

7,676

(a)   Deferred tax assets arising from tax losses of a controlled entity which at balance date are recognised as 

being highly probable of recovery. These losses relate to the Australian Tax Consolidated Group and an entity 
outside the Australian Tax Consolidated Group that is making profits.

(b)   Deferred tax assets arising from tax losses of controlled entities not recognised at reporting date as 

realisation of the benefit is not regarded as highly probable

2,513

12,982

1,396

17,834

Tax CONSOLIDaTION

(i) Members of the tax consolidated group and the tax sharing arrangements
Effective 1 July 2002, for the purposes of income taxation, Prime Media Group Limited and its 100% owned Australian resident subsidiaries formed a 
tax consolidated group. Prime Media Group Limited is the head entity of the tax consolidated group. Members of the tax consolidated group have 
entered into a tax sharing agreement that provides for the allocation of income tax liabilities between the entities should the head entity default on its 
tax payment obligations. No amounts have been recognised in the financial statements in respect of this agreement on the basis that the possibility of 
default is remote. 

(ii) tax effect accounting by members of the consolidated group

measurement method adopted under uIg 1052 Tax Consolidation accounting
The head entity and the controlled entities in the tax consolidated group continue to account for their own current and deferred tax amounts. The 
Group has applied the Group Allocation approach in determining the appropriate amount of current taxes and deferred taxes to allocate to members 
of the tax consolidated group. The current and deferred tax amounts are measured in a systematic manner that is consistent with the broad principles 
in AASB 112 Income Taxes. The nature of the tax funding agreement is discussed further below.

In addition to its own current and deferred tax amounts, the head entity also recognises current tax liabilities (or assets) and deferred tax assets arising 
from unused tax losses and unused tax credits from controlled extras in the tax consolidated group.

46

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

Nature of the tax funding agreement
Members of the tax consolidated group have entered into a tax funding agreement. The tax funding agreement provides for the allocation of current 
taxes to members of the tax consolidated group in accordance with their taxable income for the period, while deferred taxes are allocated to members 
of the tax consolidated group in accordance with the principles of AASB 112 Income Taxes. Allocations under the tax funding agreement are made at 
the end of each half year.

The allocation of taxes under the tax funding agreement is recognised as an increase/decrease in the subsidiaries’ intercompany accounts with the 
tax consolidated group head company, Prime Media Group Limited. In accordance with UIG 1052: Tax Consolidation Accounting, the group has 
applied the “separate taxpayer within group” approach in determining the appropriate amount of current taxes to allocate to members of the tax 
consolidated group.

pRImE mEDIa gROup LImITED

2013
$’000

2012
$’000

Prime Media Group Limited has recognised the following amounts as tax consolidation contribution adjustments:

Total increase to inter-company assets of Prime Media Group Limited

15,317

18,150

(E)  TaxaTION Of fINaNCIaL aRRaNgEmENTS (TOfa)
Legislation is in place which changes the tax treatment of financial arrangements, including the tax treatment of hedging transactions. The Group has 
assessed the potential impact of these changes on the Group tax position. No impact has been recognised and no adjustments have been made to 
the deferred tax and income tax balances at 30 June 2013 (2012: $Nil).

7 OpERaTINg SEgmENTS

IDENTIfICaTION Of REpORTaBLE SEgmENTS
The Group has identified its operating segments based on internal reports that are reviewed and used by the Board (the chief operating decision 
makers) in assessing performance and in determining the allocation of resources.

The operating segments are identified by management based on the manner in which the product is delivered, and the nature of services provided. 
Discrete financial information about each of these operating businesses is reported to the Board on at least a monthly basis.

DESCRIpTION Of SEgmENTS

CONTINuINg OpERaTIONS

television Broadcasting
Television broadcasting comprises “free to air” television broadcasting through PRIME7 and GWN7. 

The PRIME7 television broadcast signal services the regional locations of Northern and Southern New South Wales, Canberra, Victoria, and the Gold 
Coast area while regional Western Australia is serviced by the GWN7 television broadcast signal. The majority of revenue is sourced from television 
advertising in Australia. 

online
In the current reporting period, Online has been absorbed under Television Broadcasting because this operating unit is not independently material 
within the Prime Group. In the prior corresponding reporting period, the online segment consisted of local websites, integrating with the PRIME7 and 
GWN7 broadcast footprint, to deliver localised content across the categories of news, weather, sport, TV shows, local jobs and community events. 
Revenue is sourced mainly from the sale of online advertising.

corporate and other
Includes administrative and financial support operations of the Group as a whole. These services are provided across the Group, mainly in its capacity 
as a public company, and are therefore not attributable to any of the operating units. These activities are reported separately to the Board.

DISCONTINuINg OpERaTIONS

radio Broadcasting
Radio broadcasting consists of 10 radio stations that operate within coastal Queensland stretching from the Sunshine Coast to Cairns. The major 
source of revenue is radio advertising.

Accounting policies and inter-segment transactions
The accounting policies used by the Group in reporting segments internally are the same as those contained in Note 2 to the accounts. The table on 
the following page details revenue and profit for the operating segments for the years ended 30 June 2013 and 30 June 2012.

Prime media GrouP AnnuAl RepoRt 2013

47

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

7 OpERaTINg SEgmENTS (CONTINUED)

As At 30 JuNe 2013

Segment Revenues

External sales and customers

Other income (excluding interest income)

Total segment revenue

Finance income

Total revenue per the statement 
of comprehensive income

Result 

EBITDA

EBIT

profit / (Loss) before income tax per the 
statement of comprehensive income

Income tax (expense)/benefit

Net profit / (Loss) after tax

Non-controlling interests

Net profit after tax attributable to 
members of prime media group Limited

TELEvISION
 BROaDCaSTINg
$’000

TOTaL 
CONTINuINg 
SEgmENTS
$’000

uNaLLOCaTED
$’000

TOTaL 
CONTINuINg 
OpERaTIONS
$’000

RaDIO 
BROaDCaSTINg
$’000

TOTaL
 OpERaTIONS
$’000

253,241

3,341

256,582

–

253,241

3,341

256,582

–

256,582

256,582

–

347

347

332

679

253,241

3,688

256,929

332

18,999

740

19,739

16

272,240

4,428

276,668

348

257,261

19,755

277,016

72,841

63,884

72,841

63,884

(10,169)

(10,376)

63,694

63,694

(17,819)

62,672

53,508

45,875

(12,267)

33,608

–

3,304

(12,653)

(12,637)(1)
(760)

(13,397)

–

65,976

40,855

33,238

(13,027)

20,211

–

33,608

(13,397)

20,211

(1):  Profit / (Loss) before income tax per the statement of comprehensive income includes an impairment charge to reduce the carrying value of Radio Broadcast 

Licences by $15.0M.

As At 30 JuNe 2013

assets and liabilities
Segment assets (1)
Investments in associates

Total assets
Segment liabilities (1)
Net assets

Other segment information
Capital expenditure (2)
Depreciation and amortisation

Impairment

Share of associate losses

TELEvISION
 BROaDCaSTINg
$’000

uNaLLOCaTED
$’000

TOTaL 
CONTINuINg 
OpERaTIONS
$’000

RaDIO 
BROaDCaSTINg
$’000

TOTaL
 OpERaTIONS
$’000

308,573

–

308,573

(188,784)

131,649

8,817

(8,957)

–

(1,548)

11,860

–

11,860

(2,497)

22,731

9

(208)

–

–

320,433

–

320,433

(191,281)

154,380

8,826

(9,165)

–

(1,548)

25,228

–

25,228

345,661

–

345,661

852

(957)

(15,000)

–

9,678

(10,122)

(15,000)

(1,548)

(1)  Excludes inter-segment receivables and payables, and investments in subsidiaries.
(2)  To comply with the requirements of AASB 8, the Group has included the cost of segment assets acquired by way of business combinations.

48

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

As At 30 JuNe 2012

TELEvISION
BROaDCaSTINg
$’000

TOTaL
 CONTINuINg
 SEgmENTS
$’000

ONLINE
$’000

uNaLLOCaTED
$’000

TOTaL
 CONTINuINg
 OpERaTIONS
$’000

RaDIO
BROaDCaSTINg
$’000

TOTaL
 OpERaTIONS
$’000

Segment Revenues

External sales and customers

246,727

Other income 
(excluding interest income)

Total segment revenue

Finance income

Total revenue per the statement 
of comprehensive income

Result 

EBITDA

EBIT

profit / (Loss) before income 
tax per the statement of 
comprehensive income

Income tax (expense)/benefit

Net profit / (Loss) after tax

Non-controlling interests

Net profit after tax 
attributable to members of 
prime media group Limited

2,484

249,211

–

249,211

72,898

62,907

2,164

–

2,164

–

2,164

(158)

(341)

248,891

2,484

251,375

–

–

666

666

693

248,891

19,955

268,846

3,150

252,041

693

777

20,732

32

3,927

272,773

725

251,375

1,359

252,734

20,764

273,498

72,740

62,566

(9,523)

(9,728)

63,217

52,838

4,171

(2,156)

67,388

50,682

62,637

(341)

62,296

(19,251)

43,045

(12,235)

30,810

–

(2,123)(1)
(1,005)

(3,128)

–

40,922

(13,240)

27,682

–

30,810

(3,128)

27,682

(1)  Profit / (Loss) before income tax per the statement of comprehensive income includes an impairment charge to reduce the carrying value of Radio Broadcast 

Licences by $5.3M.

As At 30 JuNe 2012

assets and liabilities
Segment assets (1)
Investments in associates

Total assets
Segment liabilities (1)
Net assets

Other segment information
Capital expenditure (2)
Depreciation and amortisation

Impairment

Share of associate losses

TELEvISION
BROaDCaSTINg
$’000

ONLINE
$’000

uNaLLOCaTED
$’000

TOTaL
 CONTINuINg
 OpERaTIONS
$’000

RaDIO
BROaDCaSTINg
$’000

TOTaL
 OpERaTIONS
$’000

308,150

–

308,150

(198,314)

121,791

11,998

(10,632)

–

(1,198)

447

–

447

(2,451)

38,236

558

(183)

–

–

11,508

–

11,508

(200,765)

160,027

50

(205)

–

–

320,105

–

320,105

40,687

–

40,687

360,792

–

360,792

12,606

(11,020)

–

(1,198)

752

(370)

(5,316)

–

13,358

(11,390)

(5,316)

(1,198)

(1)  Excludes inter-segment receivables and payables, and investments in subsidiaries.
(2)  To comply with the requirements of AASB 8, the Group has included the cost of segment assets acquired by way of business combinations.

Prime media GrouP AnnuAl RepoRt 2013

49

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

7 OpERaTINg SEgmENTS (CONTINUED)

RECONCILIaTION Of pROfIT
Segment profit before tax (Continuing operations)

Finance costs

Administration expenses

Loss from discontinued operations

Group profit before tax

RECONCILIaTION Of aSSETS
Segment operating assets (Continuing operations)

Assets classified as held for sale

Group operating assets

RECONCILIaTION Of LIaBILITIES
Segment operating assets (Continuing operations)

Liabilities classified as held for sale

Group operating assets

8 DISCONTINuED OpERaTIONS

CONSOLIDaTED

2013
$’000

2012
$’000

63,694

(7,443)

(10,376)

(12,637)

33,238

320,433

25,228

345,661

188,784

2,497

191,281

62,296

(9,523)

(9,728)

(2,123)

40,922

360,792

–

360,792

200,765

–

200,765

(a)  DETaILS Of OpERaTIONS DISpOSED aND CLOSED DOwN
On 12 August 2013, the Group publicly announced the decision of its Board of directors to dispose of the Group’s Radio segment which consists of the 
following wholly owned subsidiaries:

Prime Radio (Holdings) Pty Limited ACN: 122 696 753
Prime Radio (Townsville) Pty Limited ACN: 113 960 688
Prime Radio (Cairns) Pty Limited ACN: 113 960 722
Prime Radio (Barrier Reef) Pty Limited ACN: 113 960 606
Prime Radio (Mackay) Pty Limited ACN: 113 960 606
Prime Radio (Mackay- AM) Pty Limited ACN: 122 696 842
Prime Radio (Cairns- AM) Pty Limited ACN: 122 960 722
Prime Radio (Rockhampton) Pty Limited ACN: 113 960 624
Prime Radio (Gladstone) Pty Limited ACN: 113 960 642
AMI Radio Pty Limited ACN: 075 044 861
Hot 91 Pty Limited ACN: 101 804 371

At 30 June 2013, the Radio segment was classified as a disposal group held for sale and as a discontinued operation on the basis that final negotiations 
had commenced for the sale of the radio group. The disposal of the Radio segment is due to be completed 30 August 2013. The results of the Radio 
segment are presented below.

The following operations were discontinued in the previous corresponding period.

ON SITE BROaDCaSTINg
On 9 July 2010, the Group completed the sale of its On Site Broadcasting business in New Zealand to Sky Network Television Limited for total 
consideration of A$11,130,375, net of selling costs. The deferred consideration is receivable over a period of 4 years to 30 June 2014 and the amount 
earned is contingent upon the amount of profit earned under various contracts transferred as part of the sale. 

The consideration comprised of the following:

Cash consideration

Deferred Contingent Consideration, at fair value

Total consideration

10,565,375

565,000

$11,130,375

As at 30 June 2013 the Company revised the fair value of the deferred contingent consideration up by $270,000 (2012: $235,000), on completion of a 
detailed review of the forecast profits expected from the contracts transferred as part of the sale.

50

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(B)   fINaNCIaL pERfORmaNCE Of OpERaTIONS DISpOSED, CLOSED DOwN  

CONSOLIDaTED

2013
$’000

2012
$’000

OR hELD fOR SaLE

Revenue

Expenses

Loss attributable to discontinued operations before tax 

Income tax expense

Loss attributable to discontinued operations after tax

Minority interest in discontinued operations

Loss from discontinuing operations attributable to members of parent entity

Loss per share (cents per share)

 – Basic from discontinued operations

 – Diluted from discontinued operations

Discontinuing operations includes the Prime Radio Group.

(C)  CaSh fLOw INfORmaTION – DISCONTINuED OpERaTIONS
Net cash inflow from operating activities

Net cash (outflow) from investing activities

Net cash (outflow) from financing activities

Net cash generated by discontinued operations

(D)  aSSETS aND LIaBILITIES hELD fOR SaLE
Trade and other receivables

Prepayments

Total current assets

Property, plant and equipment

Intangibles – broadcast licences

Deferred tax assets

Total non-current assets

assets classified as held for sale

Trade and other payables

Total current liabilities

Provisions

Total non-current liabilities

Liabilities associated with assets classified as held for sale

20,764

(22,887)

(2,123)

(1,005)

(3,128)

–

(3,128)

(0.9)

(0.9)

3,080

(750)

(2,842)

(512)

19,754

(32,391)

(12,637)

(760)

(13,397)

–

(13,397)

(3.7)

(3.7)

1,964

(638)

(1,082)

244

3,940

139

4,079

4,334

16,533

282

21,149

25,228

2,341

2,341

156

156

2,497

Prime media GrouP AnnuAl RepoRt 2013

51

 
 
Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

9 EaRNINgS pER ShaRE

Basic Earnings per share (cents per share)

 – profit for the year

 – profit from continuing operations

Diluted Earnings per share (cents per share)

 – profit for the year

 – profit from continuing operations

Basic earnings per share amounts are calculated by dividing net profit for the year attributable to ordinary equity 
holders of the parent by the weighted average number of ordinary shares outstanding during the year.

Diluted earnings per share amounts are calculated by dividing the net profit attributable to ordinary equity 
holders of the parent by the weighted average number of ordinary shares outstanding during the year plus the 
weighted average number of ordinary shares that would be issued on the conversion of all the dilutive potential 
ordinary shares into ordinary shares.

The following reflects the income and share data used in the basic and diluted earnings per share computations:
(a)  EaRNINgS uSED IN CaLCuLaTINg EaRNINgS pER ShaRE
Net Profit attributable to ordinary equity holders of the parent from continuing operations

Net loss attributable to ordinary equity holders of the parent from discontinuing operations

Net Profit attributable to ordinary equity holders of the parent

Earnings used in calculating basic and diluted earnings per share

(B)  wEIghTED avERagE NumBER Of ShaRES
Weighted average number of ordinary shares used in calculating basic earnings per share:

Effect of dilution:

Performance Rights

CONSOLIDaTED

2013
$’000

2012
$’000

5.5

9.2

5.5

9.2

7.6

8.4

7.6

8.4

33,608

(13,397)

20,211

20,211

30,810

(3,128)

27,682

27,682

NumBER Of 
ShaRES

NumBER Of 
ShaRES

366,330,303

366,330,303

–

–

Adjusted weighted average number of ordinary shares used in calculating diluted earnings per share 

366,330,303

366,330,303

All performance rights are anti-dilutive, as service and performance conditions are yet to be met.

There have been no other transactions involving ordinary shares or potential ordinary shares between the reporting date and the completion of the 
financial statements.

(C)  INfORmaTION ON ThE CLaSSIfICaTION Of SECuRITIES

EQuITy SETTLED ShaRE BaSED paymENTS
Equity settled share based payments granted to employees (including KMP) as described in Note 28 are considered to be potential ordinary shares 
and will be included in the determination of diluted earnings per share to the extent they are dilutive when the performance rights vest.

Basic Earnings per share (cents per share)

 – profit from core earnings

Diluted Earnings per share (cents per share)

 – profit from core earnings

CONSOLIDaTED

2013
$’000

2012
$’000

9.7

9.7

9.1

9.1

To calculate earnings per share amounts for the core continuing and discontinuing operations, the weighted average number of ordinary shares for 
both basic and diluted amounts is as per the table above. The following table provides the profit figure used as the numerator:

52

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(D)  pROfIT fROm CONTINuINg OpERaTIONS ExCLuDINg SpECIfIC ITEmS
Reported profit after tax from continuing operations (refer Statement of comprehensive income)

Reported profit after tax from discontinuing operations (refer Statement of comprehensive income)

 – Fair value change in derivatives

 – Fair value change in receivable – deferred contingent consideration

 – Impairment of radio broadcasting licences

 – Loss on sale of investments

 – Depreciation of decommissioning costs

 – Redundancies

 – Income tax expense/(benefit) related to specific items

CONSOLIDaTED

2013
$’000

2012
$’000

33,608

(13,397)

2

(270)

15,000

–

481

–

(1)

30,810

(3,128)

(1,115)

(234)

5,316

345

492

571

163

profit after tax from continuing operations before specific items attributable to members  
of prime media group Limited

35,423

33,220

10 DIvIDENDS paID aND pROpOSED

(a)  RECOgNISED amOuNTS
Declared and paid during the year
(i)  CuRRENT yEaR INTERIm
Franked dividends 4.0 cents per share (2012: 3.3 cents) – ordinary shares
(ii)  pREvIOuS yEaR fINaL
Franked dividends 3.3 cents per share (2012: 2.4 cents) – ordinary shares

(B)  uNRECOgNISED amOuNTS
(i)  CuRRENT yEaR fINaL
Franked dividends 3.3 cents per share (2012: 3.3 cents) – ordinary shares

(C)  fRaNKINg CREDIT BaLaNCE

The amount of franking credits available for the subsequent financial year are:

– franking account balance as at the end of the financial year at 30% (2012: 30%)

– franking credits that will arise from the payment of income tax payable as at the end of the financial year

– franking debits that will arise from the payment of dividends as at the end of the financial year 

The amount of franking credits available for future reporting periods:

–  impact on the franking account of dividends proposed or declared before the financial report was authorised 

for issue but not recognised as a distribution to equity holders during the period

CONSOLIDaTED

2013
$’000

2012
$’000

14,653

12,089

12,089

26,742

8,792

20,881

12,089

12,089

ThE gROup

2013
$’000

26,531

7,150

–

33,681

2012
$’000

23,344

9,387

–

32,731

(5,181)

28,500

(5,181)

27,550

(D)   Tax RaTES
The tax rate at which paid dividends have been franked is 30% (2012: 30%). Dividends proposed will be franked at the rate of 30% (2012: 30%).

Prime media GrouP AnnuAl RepoRt 2013

53

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

11 CaSh aND ShORT-TERm DEpOSITS

Cash balance comprises:

Cash at bank and on hand

Closing cash balance

Cash at bank earns interest at floating rates based on daily bank deposit rates. The carrying amounts of cash 
and cash equivalents represent fair value.

At 30 June 2013 the Group had available $58 million (2012: $76 million) of undrawn committed borrowing 
facilities in respect of which all conditions precedent had been met.

Reconciliation of the net profit after tax to the net cash flows from operations

Profit after tax from continuing operations

(Loss) after tax from discontinuing operations

Net profit after income tax

Non-cash adjustment for:

Depreciation and amortisation 

Amortisation of program rights

Provision for doubtful debts

Net loss on disposal of property, plant and equipment

(Gain)/loss on sale of financial asset

(Gain)/loss on foreign currency translation

Net gain MTM derivatives

Impairment of intangibles and goodwill

Impairment of investments

Share of losses of associates

Share based payments expense

Changes in assets and liabilities

(Increase) in trade and other receivables

Decrease/(increase) in deferred tax assets

Decrease/(Increase) in prepayments

Increase/(Decrease) in trade and other payables

Increase/(Decrease) in tax provision

Increase/(Decrease) in borrowing costs

(Decrease) in provisions

Net cash flow from operating activities

12 TRaDE aND OThER RECEIvaBLES

Current

Trade receivables

Allowance for impairment loss

Deferred contingent consideration

Other receivables

Related party receivables

Carrying amount of trade and other receivables

CONSOLIDaTED

2013
$’000

10,326

10,326

2012
$’000

8,916

8,916

33,608

(13,397)

20,211

30,810

(3,128)

27,682

9,722

10,771

400

(115)

35

(11)

(206)

2

15,000

–

1,548

385

(815)

1,329

549

(21,784)

(3,025)

(196)

(304)

22,725

616

367

78

345

367

(1,115)

5,316

2

1,198

113

(8,135)

415

(223)

3,656

7,333

647

(895)

48,538

CONSOLIDaTED

2013
$’000

2012
$’000

49,547

(650)

48,897

134

6,812

2,094

57,937

52,849

(701)

52,148

165

7,845

1,141

61,299

(a)  aLLOwaNCE fOR ImpaIRmENT LOSS
Trade receivables are carried at original invoice amount less an allowance for any uncollectible debts. Credit terms for advertisers, generally 30 – 45 
days, are extended based upon an assessment of the credit standing of each customer. An allowance for impairment loss is made when there is 
objective evidence that the Group will not be able to collect the debt. Bad debts are written off when identified. No individual amount within the 
impairment allowance is material.

Due to the short term nature of these receivables, their carrying value is assumed to approximate their fair value.

The maximum exposure to credit risk is the fair value of receivables. Collateral is not held as security, nor is it the Group’s policy to transfer (on-sell) 
receivables to special purpose entities.

54

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

Movement in the provision for impairment loss in relation to trade receivables was as follows:

At July 1

Charge for the year

Amounts written off

Less provision for impairment loss in relation to assets held for sale

At June 30

At 30 June, the ageing analysis of trade receivables is as follows:

CONSOLIDaTED

2013
$’000

701

495

(432)

(114)

650

2012
$’000

652

310

(261)

–

701

TOTaL

0-30 DayS

31-60 DayS

61-90 DayS pDNI*

61-90 DayS CI*

+91 DayS pDNI*

+91 DayS CI*

2013

2012

49,547

52,849

25,688

26,211

21,332

23,740

1,060

1,030

–

 –

817

1,167

650

701

*  Considered impaired (‘CI’), Past due not impaired (‘PDNI’)

Receivables past due but not considered impaired incorporate those customers on payment plans or those with a good payment history for which we 
expect payment in the short term. For each client, credit has been stopped until full payment is made. Each operating unit has been in direct contact 
with the relevant debtor and is satisfied that payment will be received in full.

Other balances within trade and other receivables do not contain impaired assets. It is expected that these other balances will be received.

(B)  RELaTED paRTy RECEIvaBLES
For terms and conditions of related party receivables refer to Notes 31 and 32.

(C)  INTEREST RaTE RISK
Detail regarding foreign exchange and interest rate risk exposure is disclosed in Note 4.

Non-current

Sundry receivables

Related party receivables

Carrying amount of non-current receivables

(D)  faIR vaLuE aND CREDIT RISK
The fair values of non-current receivables approximate their carrying value.

(E)  fOREIgN ExChaNgE aND INTEREST RaTE RISK
Detail regarding foreign exchange and interest rate risk exposure is disclosed in Note 4.

CONSOLIDaTED

2013
$’000

133

45

178

2012
$’000

126

45

171

(f)  CREDIT RISK
The maximum exposure to credit risk at the reporting date is the higher of the carrying value and fair value of each class of receivables. No collateral 
is held as security.

13 OThER aSSETS

Current

Prepayments 

Non-current

Prepayments

CONSOLIDaTED

2013
$’000

1,303

1,183

2012
$’000

2,057

1,265

Prime media GrouP AnnuAl RepoRt 2013

55

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

14 INvESTmENTS IN aSSOCIaTES

(a)  INvESTmENT DETaILS

unlisted

Mildura Digital Television Pty Limited (refer to Note 21)

Prime Digitalworks Pty Limited

West Digital Television Pty Limited

West Digital Television No2 Pty Limited

West Digital Television No3 Pty Limited

West Digital Television No4 Pty Limited

WA SatCo Pty Limited

Broadcast Transmission Services Pty Limited

Total Investments in Associates

CONSOLIDaTED

2013
$’000

2012
$’000

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

(B)  ThE CONSOLIDaTED ENTITy haS a maTERIaL INTEREST IN ThE fOLLOwINg ENTITIES:

unlisted

Mildura Digital Television Pty Limited
destra Corporation Limited (In Liquidation) (1)
West Digital Television Pty Limited

West Digital Television No2 Pty Limited

West Digital Television No3 Pty Limited

West Digital Television No4 Pty Limited

WA SatCo Pty Limited

Broadcast Transmission Services Pty Limited

OwNERShIp INTEREST

CONTRIBuTION TO NET pROfIT

2013
%

50%

44%

50%

50%

50%

50%

50%

33%

2012
%

50%

44%

50%

50%

50%

50%

50%

33%

2013
$’000

(1,012)

–

(536)

–

–

–

–

–

2012
$’000

(604)

–

(594)

–

–

–

–

–

(1,548)

(1,198)

(1)  The Group’s investment in destra Corporation Limited was impaired to Nil during 2009. As such no further share of losses are taken up in the Group accounts.

(C)  mOvEmENTS IN ThE CaRRyINg amOuNT Of ThE gROup’S INvESTmENT IN aSSOCIaTES

At July 1
Contributions made (1)
Share of losses after income tax

Provision for loan funds still to be paid to associate (refer to Note 21)

At June 30

CONSOLIDaTED

2013
$’000

–

2,971

(1,548)

(1,423)

–

2012
$’000

–

325

(1,198)

873

–

(1)  Reflects loan funds advanced to associates under short term loan arrangement or in accordance with requirements of shareholder agreements. These payments are 

deemed to be part of the Investment in Associates for the purposes of equity accounting.

56

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(D)  SummaRISED fINaNCIaL INfORmaTION
The following table illustrates summarised financial information relating to the Group’s associates:

Extracts from associates’ balance sheets:

Current assets

Non-current assets

Current liabilities

Non-current liabilities

Net liabilities

Share of the associates’ net liabilities accounted for using the equity method:

Net liabilities

Extracts from associates’ statements of comprehensive income:

Revenue

Net losses

Share of the associates profits or losses accounted for using the equity method:

Loss before income tax

Income tax expense

Loss after income tax

15 INvESTmENTS IN SuBSIDIaRIES aND fINaNCIaL aSSETS

CLOSED gROup CLaSS ORDER DISCLOSuRES

CONSOLIDaTED

2013
$’000

2012
$’000

4,488

257

4,745

(5,349)

(9,456)

(14,805)

(10,060)

3,674

354

4,028

(7,240)

(4,743)

(11,983)

(7,955)

(5,030)

(3,977)

2,062

(2,527)

(1,548)

–

(1,548)

1,154

(2,395)

(1,198)

–

(1,198)

ENTITIES SuBJECT TO CLaSS ORDER RELIEf
Pursuant to Class Order 98/1418, relief has been granted to Prime Television (Holdings) Pty Limited, Prime Television (Southern) Pty Limited, Prime 
Television (Victoria) Pty Limited, Prime Television (Northern) Pty Limited, Golden West Network Pty Limited, Prime Television Investments Pty Limited 
and Prime Radio (Holdings) Pty Limited from the Corporations Act 2001 requirements for preparation, audit and lodgement of their financial reports.

As a condition of the Class Order, Prime Media Group Limited and its 100% owned Australian resident subsidiaries entered into a Deed of Cross 
Guarantee on 17 October 2006 (the “Closed Group”). The effect of the deed is that Prime Media Group Limited has guaranteed to pay any deficiency 
in the event of winding up of any of the controlled entities within the Closed Group. The controlled entities within the Closed Group, listed below, 
have also given a similar guarantee in the event that Prime Media Group Limited is wound up.

EQuITy INTEREST

NamE

Prime Television (Holdings) Pty Limited
Zamojill Pty Limited
Prime Television (Southern) Pty Limited
Prime Television (Northern) Pty Limited
Prime Television (Victoria) Pty Limited
Prime Properties (Albury) Pty Limited
Prime Television Digital Media Pty Limited
Prime Television (Investments) Pty Limited
Golden West Network Pty Limited
Mining Television Network Pty Limited
Telepro Pty Limited
Golden West Satellite Communications Pty Limited
135 Nominees Pty Limited
Mid-Western Television Pty Limited
Geraldton Telecasters Pty Limited
Prime Radio (Cairns) Pty Limited
Prime Radio (Townsville) Pty Limited
Prime Radio (Barrier Reef) Pty Limited
Prime Radio (Rockhampton) Pty Limited
Prime Radio (Gladstone) Pty Limited
Prime Radio (Mackay) Pty Limited
Prime Radio (Holdings) Pty Limited

COuNTRy Of 
INCORpORaTION

Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia

2013
%

100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100

2012
%

100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100
100

Prime media GrouP AnnuAl RepoRt 2013

57

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

15 INvESTmENTS IN SuBSIDIaRIES aND fINaNCIaL aSSETS (CONTINUED)

NamE

Prime Radio (Cairns-AM) Pty Limited
Prime Radio (Mackay-AM) Pty Limited
AMI Radio Pty Limited
Hot 91 Pty Limited
Prime Digital Media Pty Limited
Prime Digitalworks Pty Limited
Prime Media Broadcasting Pty Limited
Prime Media Communications Pty Limited
Prime Growth Media Pty Limited
Prime Media Group Services Pty Limited
Prime New Media Investments Pty Limited
Seven Affiliate Sales Pty Limited

EQuITy INTEREST

COuNTRy Of 
INCORpORaTION

Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia
Australia

2013
%

100
100
100
100
100
100
100
100
100
100
100
100

2012
%

100
100
100
100
100
100
100
100
100
100
100
100

The consolidated statement of comprehensive income and statement of financial position of the entities which are members of the ‘Closed Group’ 
are as follows:

(a)  CONSOLIDaTED STaTEmENT Of COmpREhENSIvE INCOmE
Operating profit before income tax – continuing operations

Income tax expense attributable to operating profit

Operating profit after tax from continuing operations

Loss after tax from discontinued operations

Operating profit after tax

Retained losses at beginning of the financial year

Dividends provided for or paid

Retained losses at end of the financial period

(B)  CONSOLIDaTED BaLaNCE ShEET
Current assets

Cash and cash equivalents

Trade and other receivables

Intangible assets

Prepayments

Assets classified as held for sale

Total current assets

Non-current assets

Receivables

Investments in available-for-sale financial assets

Other financial assets and subsidiaries

Property, plant and equipment

Intangible assets

Deferred tax assets

Other assets

Total non-current assets

Total assets

Current liabilities

Trade and other payables

Interest bearing loans and borrowings

Current tax liabilities

Provisions

Derivative financial instruments

Liabilities associated with assets classified as held for sale

Total current liabilities

58

CLOSED gROup

2013
$’000

2012
$’000

39,421

(11,851)

27,570

(13,397)

14,173

(61,871)

(26,762)

(74,460)

9,059

57,520

400

1,303

68,282

25,228

93,510

34,542

4

114,806

43,588

196,895

3,625

1,183

394,643

488,153

37,446

252

7,150

1,432

–

46,280

2,497

48,777

39,124

(11,548)

27,576

(3,162)

24,414

(65,404)

(20,881)

(61,871)

8,210

60,652

400

2,055

71,317

–

71,317

35,615

6

114,964

49,971

226,840

4,071

1,265

432,732

504,049

60,820

1,629

9,387

2,567

573

74,976

–

74,976

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

Non-current liabilities

Trade and other payables

Interest bearing loans and borrowings

Provisions

Total non-current liabilities

Total liabilities

Net assets

Equity

Parent entity interest

Contributed equity

Reserves

Accumulated losses

Total equity

16 INvESTmENTS – avaILaBLE-fOR-SaLE fINaNCIaL aSSETS

Investments at fair value:

Available for sale financial assets:
Shares in uncontrolled entities (quoted) (i)
Investments at cost:
Shares in uncontrolled entities (unquoted) (ii)
Investments at fair value:
Shares in uncontrolled entities (unquoted) (iii)

CLOSED gROup

2013
$’000

59,276

142,023

394

201,693

250,470

237,683

310,262

1,880

(74,459)

237,683

2012
$’000

54,809

123,896

480

179,185

254,161

249,888

310,262

1,497

(61,871)

249,888

CONSOLIDaTED

2013
$’000

2012
$’000

4

3

2,500

2,507

3

3

2,001

2,007

Available-for-sale investments consist of investments in ordinary shares, and therefore have no fixed maturity date or coupon rate.

(i)  quoted equity shares 
The fair value of the listed available-for-sale investments has been determined directly by reference to published price quotations in an active market. 

There are no individually material investments.

(ii)  unquoted equity shares at cost
Investments in shares of unlisted entities are carried at cost where fair value cannot be reliably measured. The financial instruments held are shares of 
an entity that has a small shareholder base and a relatively stable share register with few exchanges of shareholdings.

On 30 November 2011, the Group sold its interest in TransACT Communications Pty Limited. Proceeds received from this sale were $2,785,000, 
resulting in a loss on sale of $345,000.

(iii)  unlisted shares at fair value
The fair value of the unquoted available-for-sale investments has been estimated using valuation techniques based on assumptions, which are outlined 
in Note 3, that are not supported by observable market information. Management believes the estimated fair value resulting from the valuation 
techniques and recorded in the statement of financial position and the related changes in fair value recorded in other comprehensive income are 
reasonable and the most appropriate at the reporting date. A reconciliation of the movement during the year is as follows:

Investments at fair value:

Opening balance

Additions – as consideration received on business disposal

Increase in fair value

Closing balance

CONSOLIDaTED

2013
$’000

2,001

–

499

2,500

2012
$’000

2,001

–

–

2,001

Prime media GrouP AnnuAl RepoRt 2013

59

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

16 INvESTmENTS – avaILaBLE-fOR-SaLE fINaNCIaL aSSETS (CONTINUED)

(iv)  Valuation sensitivity
Management has estimated the potential effect of using reasonably possible alternatives as inputs to the valuation and has quantified this as a 
reduction in fair value of approximately $664,000 using less favourable assumptions and an increase in fair value of approximately $664,000 using more 
favourable assumptions, i.e. change in Enterprise Value (EV) / EBITDA multiples of 0.5 in either direction.

impairment on available-for-sale financial investments
For available-for-sale financial investments, the Group assesses at each reporting date whether there is objective evidence that an investment or a 
group of investments is impaired (refer to Note 2(p)).

17 pROpERTy, pLaNT aND EQuIpmENT

Freehold land – at cost

Leasehold land – at cost(i)

Total Land

Buildings on freehold land – at cost

Less: Accumulated depreciation

Buildings on leasehold land – at cost (i)
Less Accumulated amortisation

Buildings on freehold land – at recoverable value

Less: Accumulated depreciation

Total Land and Buildings

Leasehold Improvements – at cost

Less: Accumulated amortisation

Plant and Equipment – at cost

Less: Accumulated depreciation and impairment

Plant and Equipment under lease – at cost

Less: Accumulated amortisation

Motor Vehicles – at cost

Less: Accumulated depreciation

Total written down amount

CONSOLIDaTED

2013
$’000

722

197

919

2,078

(1,258)

820

10,325

(3,567)

6,758

2,112

(651)

1,461

9,958

2,051

(1,250)

801

127,595

(96,565)

31,030

2,886

(1,080)

1,806

–

–

–

2012
$’000

916

197

1,113

2,049

(1,209)

840

10,286

(3,308)

6,978

2,112

(596)

1,516

10,447

3,954

(1,884)

2,070

139,252

(105,304)

33,948

4,907

(1,411)

3,496

71

(46)

25

43,595

49,986

(i) 

Includes land located in the Australian Capital Territory, under the ACT legislation, the land has a 99-year lease period, and also includes Leasehold Strata Units located 
in Sydney, which are held under a 99 year lease.

60

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(a)  RECONCILIaTIONS 
Reconciliations of the carrying amounts of property, plant and equipment at the beginning and end of the current financial year.

CONSOLIDaTED

freehold land 
Carrying amount at beginning
Additions
Disposals
Reclassification to asset held for sale

Leasehold land

Buildings on freehold land
Carrying amount at beginning
Additions
Disposals
Depreciation expense
Reclassification to asset held for sale

Buildings on leasehold land
Carrying amount at beginning
Additions
Depreciation expense

Total Buildings
Leasehold improvements
Carrying amount at beginning
Additions
Classification transfer
Disposals
Depreciation expense
Reclassification to asset held for sale

plant and equipment
Carrying amount at beginning
Additions
Classification transfer
Disposals
Depreciation expense
Reclassification to asset held for sale

plant and equipment under lease
Carrying amount at beginning
Additions
Classification transfer
Disposals
Amortisation expense

Total plant and equipment
motor vehicles
Carrying amount at beginning
Additions
Disposals
Depreciation expense
Reclassification to asset held for sale

2013
$’000

916
51
–
(245)
722
197
919

2,356
22
–
(94)
(3)
2,281

6,978
49
(269)
6,758
9,041

2,070
32
–
–
(316)
(985)
801

33,948
6,279
1,474
(28)
(7,558)
(3,085)
31,030

3,496
–
(1,314)
–
(376)
1,806
32,836

25
–
–
(9)
(16)
–

2012
$’000

916
–
–
–
916
197
1,113

2,460
–
–
(104)
–
2,356

7,235
–
(257)
6,978
9,334

2,293
71
7
(1)
(300)
–
2,070

34,299
7,885
(7)
(94)
(8,135)
–
33,948

3,833
–
–
(10)
(327)
3,496
37,444

25
10
–
(10)
–
25

(B)  aSSETS pLEDgED aS SECuRITy
All plant and equipment under lease is pledged as security for the associated lease liabilities.

Prime media GrouP AnnuAl RepoRt 2013

61

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

18 gOODwILL aND INTaNgIBLE aSSETS

CONSOLIDaTED

Program Rights – at cost 
Less Accumulated amortisation
Total program Rights
Total current program Rights
Total non-current program Rights
Goodwill – at cost 
Less Accumulated impairment losses
Total goodwill
Broadcast Licences and Associated Rights – at cost 
Less Accumulated impairment losses
Total Broadcast Licences and associated Rights
Infrastructure Access Licence – at cost 
Less Accumulated amortisation
Total Infrastructure access Licence
Business Software and Development Costs – at cost 
Less Accumulated amortisation
Total Business Software and Development Costs
Website Development Costs – at cost 
Less Accumulated amortisation
Total website Development Costs
Total written down amount
Total current
Total non-current
RECONCILIaTIONS 
goodwill on acquisition
Carrying amount at beginning
Impairment expense

Broadcast licences
Carrying amount at beginning
Disposals
Impairment expense
Asset reclassified as held for sale

program Rights
Carrying amount at beginning
Amortisation expense

Infrastructure access Licence
Carrying amount at beginning
Additions
Amortisation expense

Business Software and Development Costs
Carrying amount at beginning
Additions
Amortisation expense

web Site Development Costs
Carrying amount at beginning
Additions
Amortisation expense
Disposals

62

2013
$’000

4,000
(3,200)
800
400
400
18,530
(15,048)
3,482
182,963
–
182,963
3,771
(938)
2,833
16,194
(9,191)
7,003
550
(337)
213
197,294
400
196,894

3,482
–
3,482

214,669
(175)
(15,000)
(16,531)
182,963

1,200
(400)
800

2,627
830
(624)
2,833

5,041
2,253
(291)
7,003

396
–
(183)
–
213
197,294

2012
$’000

4,000
(2,800)
1,200
400
800
18,530
(15,048)
3,482
250,100
(35,431)
214,669
2,941
(314)
2,627
13,684
(8,643)
5,041
550
(154)
396
227,415
400
227,015

3,657
(175)
3,482

219,810
–
(5,141)

214,669

1,816
(616)
1,200

1,232
1,709
(314)
2,627

3,077
3,133
(1,169)
5,041

27
550
(157)
(24)
396
227,415

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(a)  DESCRIpTION Of ThE gROup’S INTaNgIBLE aSSETS aND gOODwILL

(i)  BROaDCaST LICENCES
Television broadcast licences have been acquired through business combinations and consist of the right to broadcast television to specific market 
areas. The licences are carried at cost less accumulated impairment losses. The licences are subject to renewal by broadcasting authorities in Australia 
at no significant cost to the Company. The directors have no reason to believe the licences will not be renewed at the end of their current legal terms.

(ii)  pROgRam RIghTS
Program Rights represent the purchased rights to broadcast certain programs at some time in the future. These program rights are amortised to 
the profit and loss over the term of the contract to which the rights relate. The carrying value of the rights is cost less accumulated amortisation and 
impairment losses.

(iii)  gOODwILL
After initial recognition, goodwill acquired in a business combination is measured at cost less any accumulated impairment losses. Goodwill is not 
amortised but is subject to impairment testing on an annual basis or whenever there is indication of impairment (refer to section (b) of this note).

(iv)  INfRaSTRuCTuRE aCCESS LICENCE
Infrastructure access licenses represent licences acquired to use transmission facilities for periods up to 10 years. The licences are amortised to the 
profit and loss over the term of the licence.

(v)  BuSINESS SOfTwaRE aND DEvELOpmENT COSTS
Business software and development costs represent the cost to implement a new television sales and traffic software system. Amortisation of the asset 
begins when the development is complete and the asset is available for use. It will be amortised over the period of the expected future benefit. The 
carrying value of the rights is cost less accumulated amortisation and impairment losses.

(vi)  wEB SITE DEvELOpmENT COSTS
Website development costs represent the costs to integrate the PRIME7 and GWN7 broadcast footprint to deliver localised content online and are 
being amortised over a three year period

(B)  ImpaIRmENT TESTINg Of gOODwILL aND INTaNgIBLE aSSETS wITh INDEfINITE LIvES

(i)  TELEvISION BROaDCaSTINg 
On an annual basis management undertakes an assessment of the carrying value of its television broadcasting unit’s intangible assets, which consist 
of both television broadcast licences and goodwill, to test for impairment. On an annual basis management undertakes a value in use calculation 
using cashflow projections as at 30 June 2013 based on financial budgets approved by management covering a 5 year period. The long term forecasts 
are generated using a terminal growth rate of 3.0% (2012: 4.0%). The discount rate applied to the cash flow projections is 10.25% (2012: 10.4%). The 
Discounted Cashflow (DCF) valuation of the intangibles assets gives a recoverable amount in excess of the current carrying value.

On a bi-annual basis the Group engages an independent valuer to assess the recoverable amount of its television broadcast licences. The most recent 
valuation was undertaken in December 2012. This valuation supported the carrying values of the television unit’s intangible assets.

Carrying amount of Intangibles allocated to each of the cash generating units

Television Broadcasting Licences

Broadcast Licences

Television broadcasting

goodwill on acquisition

CONSOLIDaTED

2013
$’000

2012
$’000

182,963

182,963

3,482

3,482

182,963

182,963

3,482

3,482

(C)  KEy aSSumpTIONS uSED IN vaLuE IN uSE CaLCuLaTIONS
The calculation of value in use for the television broadcasting licences are most sensitive to the following assumptions:

•	 Discount rates; and
•	 Growth rate used to extrapolate cash flows.

Discount rates – Discount rates represent the current market assessment of the risks specific to each CGU, taking into consideration the time value of 
money and individual risks of the underlying assets that have not been incorporated in the cash flow estimates. The discount rate calculation is based 
on the specific circumstances of the Group and each operating segment. Segment-specific risk is incorporated by applying individual beta factors. The 
beta factors are evaluated annually based on publicly available market data.

Growth rate estimates – Rates are based on published industry research, which is obtained on a regular basis throughout the reporting period.

(D)  SENSITIvITy Of aSSumpTIONS
Television broadcasting is largely fixed cost business, so variations in the financial performance are driven by changes in revenue. The entity has 
sophisticated revenue tracking systems that allow management to track current and future revenues on a daily basis which allows actions to be taken 
to combat downward trends in revenues early.

Television broadcasting is closely regulated in Australia and as such new competitors can only enter the market on issue of new licences by the national 
government after extensive reviews. The economic conditions are monitored closely for indicators that could influence the overall level of advertising 
spending to change significantly.

Prime media GrouP AnnuAl RepoRt 2013

63

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

19 TRaDE aND OThER payaBLES

The most significant area of risk for the economic entity and its cash generating units are those that affect the broadcasting industry as a whole. These 
risks are monitored closely by management.

There are no key assumptions that could reasonably vary and result in recoverable amounts below carrying value.

CONSOLIDaTED

2013
$’000

4,455

28,349

4,670

37,474

2012
$’000

23,313

32,862

5,209

61,384

Current
Trade payables (i)
Accrued expenses

Accrued employee leave entitlements

(i)  Trade payables are non-interest bearing and are normally settled on 30 day terms.

(a)  faIR vaLuES
Due to the short term nature of these payables, their carrying value is assumed to approximate their fair value.

(B)  INTEREST RaTE, fOREIgN ExChaNgE aND LIQuIDITy RISK
Information regarding interest rate, foreign exchange and liquidity risk exposure is set out in Note 4.

20 INTEREST-BEaRINg LOaNS aND BORROwINgS

Current

Obligations under finance lease contracts (Note 25(e))

Non-current

Obligations under finance lease contracts (Note 25(e))

$200 million secured bank loan (2012: $200 million)

TERmS aND CONDITIONS

maTuRITy

2014

252

2015 – 2021

2015

CONSOLIDaTED

2013
$’000

252

1,629

918

141,105

142,023

2012
$’000

1,629

1,170

122,726

123,896

Bank loan facility
The Company executed a $200 million bank loan facility with a term of 4 years, repayable in full on expiry on 28 October 2015. The facility is secured by 
a charge over the assets of the borrower group comprising all wholly owned entities in Australia and New Zealand, but excluding Broadcast Production 
Services Pty Limited and its subsidiaries. Interest is charged at a rate of BBSY plus a margin of between 1.70% and 2.60%.

(a)  faIR vaLuES
The carrying amount of the Group’s current and non-current borrowings approximates their fair value. The fair values have been calculated by 
discounting the expected future cash flows at prevailing market interest rates varying from 4.6% to 5.5% (2012: 5.5% to 6.5%), depending on the 
type of borrowing.

The parent entity and certain controlled entities have potential financial liabilities which may arise from certain contingencies disclosed in Note 26. 
However the directors do not expect those potential financial liabilities to crystallise into obligations and therefore financial liabilities disclosed in 
the above table are the directors’ estimate of amounts that will be payable by the Group. No material losses are expected and as such, the fair values 
disclosed are the directors’ estimate of amounts that will be payable by the Group.

(B)  INTEREST RaTE, fOREIgN ExChaNgE aND LIQuIDITy RISK
Details regarding interest rate, foreign exchange and liquidity risk are disclosed in Note 4.

(C)  DEfauLTS aND BREaChES
During the current and prior years, there were no defaults or breaches on any of the loans.

64

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

21 pROvISIONS

Current

Provision for asset decommissioning

Directors’ retiring provision

Provision for losses on associates

Redundancy provision

Onerous contracts

Non-current

Long service leave

CONSOLIDaTED

2013
$’000

944

218

270

–

–

1,432

394

394

(a)  mOvEmENTS IN pROvISIONS
Movements in each class of provisions during the financial year are set out below:

At 1 July 2012

Arising during the year

Utilised

Provisions associated with 
assets held for sale

At 30 June 2013

Current 2013

Non-current 2013

Current 2012

Non-current 2012

REDuNDaNCy
 pROvISION
$’000

DIRECTORS 
RETIRINg 
pROvISION
$’000

ONEROuS
 CONTRaCTS
$’000

pROvISION fOR 
LOSSES ON
 aSSOCIaTES
$’000

pROvISION fOR
 aSSET DECOm-
mISSIONINg
$’000

LONg 
SERvICE
 LEavE
$’000

417

–

(417)

–

–

–

–

–

417

–

417

206

12

–

–

218

218

–

218

206

–

206

372

–

(372)

–

–

–

–

–

372

–

372

1080

1,548

(2,358)

–

270

270

–

270

1080

–

1080

492

481

(29)

–

944

944

–

944

492

–

492

481

69

–

(156)

394

–

394

394

–

481

481

2012
$’000

492

206

1,080

417

372

2,567

481

481

TOTaL
$’000

3,048

2,110

(3,176)

(156)

1,826

1,432

394

1,826

2,567

481

3,048

(B)  NaTuRE aND TImINg Of ThE pROvISIONS

(i)  pROvISION fOR LOaN TO aSSOCIaTE
Under the shareholders agreement for Mildura Digital Television Pty Limited the shareholders are required to provide funding to meet the losses of 
the company in proportion to their shareholding. The balance of the provision represents funding owed by the Group to Mildura Digital Television Pty 
Limited as at 30 June 2013.

(ii)  pROvISION fOR aSSET DECOmmISSIONINg
The Group has recognised a provision for decommissioning costs for the removal of analogue transmission equipment. The increase in provision is 
due to the analogue signal being switched off earlier than anticipated in Western Australia.

(iii)  DIRECTOR’S RETIRINg pROvISION
Refer to Remuneration Report. The Directors’ Retiring provision was approved by shareholders in November 1997.

(iv)  ONEROuS CONTRaCTS pROvISION
Upon acquisition of Prime Digital Media Pty Limited management identified numerous unavoidable contractual obligations where the value of the 
obligation exceeded the likely economic benefit that will arise from these obligations. As a result management raised a provision for the losses 
expected under these contracts.

As at 30 June 2011 the Group had exited the Prime Digital Media business. The provision was settled in 2013.

(v)  REDuNDaNCy pROvISION
In 2012 the Group recognised a provision for redundancy in relation to restructuring its Television operations. This provision balance was 
settled in July 2012.

(vi)  LONg SERvICE LEavE
Refer to Note 2(t) for the relevant accounting policy and a discussion of the significant estimations and assumptions applied in the measurement of 
this provision.

Prime media GrouP AnnuAl RepoRt 2013

65

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

22 CONTRIBuTED EQuITy

(a)  ISSuED aND paID up CapITaL

Ordinary shares fully paid

366,330,303 shares (2012: 366,330,303 shares)

(B)  mOvEmENTS IN ShaRES ON ISSuE

ORDINaRy

Beginning of the financial year

Issued during the year

CONSOLIDaTED

2013
$’000

2012
$’000

310,262

310,262

2013

2012

NumBER Of
 ShaRES

$’000

NumBER Of 
ShaRES

$’000

366,330,303

310,262

366,330,303

310,262

Shares issued as consideration for equity settled transaction

–

–

–

End of the financial year

366,330,303

310,262

366,330,303

–

310,262

(C)  EQuITy SETTLED ShaRE BaSED paymENTS 

pERfORmaNCE RIghTS OvER ORDINaRy ShaRES

executive performance rights plan
During the financial year 1,580,000 performance rights (2012: 1,258,000) were issued over ordinary shares. During the financial year 292,000 
performance rights lapsed (2012: Nil), nil performance rights were forfeited (2012: Nil) and nil performance rights were cancelled by the 
Company (2012: Nil).

At the end of the year there were 2,546,000 (2012: 1,258,000) un-issued ordinary shares in respect of which performance rights were outstanding.

(D)  TERmS aND CONDITIONS Of CONTRIBuTED EQuITy

ORDINaRy ShaRES
Holders of ordinary shares have the right to receive dividends as declared and, in the event of winding up the company, to participate in the proceeds 
from the sale of all surplus assets in proportion to the number of and amounts paid up on shares held. Ordinary shares entitle their holder to one vote, 
either in person or by proxy, at a meeting of the Company.

(E)  CapITaL maNagEmENT
Capital includes equity attributable to the equity holders of the parent.

The primary objective of the Group’s capital management is to ensure that it maintains a strong credit rating and healthy capital ratios to support its 
business and maximise shareholder value. 

The Group manages its capital structure and has regard for changes in economic conditions. To maintain or adjust the capital structure, the Group 
may adjust the dividend payment to shareholders, return capital to shareholders or issue new shares or sell assets to reduce debt.

During 2013, the Company paid dividends of $26,742,000 (2012: $20,881,000). The Board’s target for dividend payments is 75% of core earnings per 
share. The Board reviews the dividend target as necessary.

The Board and management monitor capital requirements with regard to its banking covenant requirements as well as comparative guidance to 
companies of similar size and nature of operations. The key capital management measures that the Company reviews on an ongoing basis are:

Shareholder funds (Net Assets) (1)
Net Debt to EBITDA

Interest Cover to EBITDA

TaRgET

aT BaLaNCE DaTE

> $135,000,000

$268,844,000

< 3.5 times

> 3.0 times

2.1

8.8

(1)  Shareholder Funds have been adjusted to reflect the value of the Licences, as set out in the most recent independent valuation obtained December 2012.

66

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

23 RETaINED EaRNINgS aND RESERvES

general reserve

Foreign currency translation

Employee benefits equity reserve

Accumulated losses

(a)  EmpLOyEE BENEfITS EQuITy RESERvE
(i)  NaTuRE aND puRpOSE Of RESERvE
The employee benefits equity reserve is used to record the value of equity benefits provided to employees and 
directors as part of their remuneration. Refer to Note 28 for further details of these plans.
(ii)  mOvEmENTS IN RESERvE
Balance at beginning of year

Share based payment 

Balance at end of year

(B)  gENERaL RESERvE
(i)  NaTuRE aND puRpOSE Of RESERvE
This reserve account reflects the value of acquired non-controlling interests in controlled entities after the initial 
control transaction has occurred.
(ii)  mOvEmENTS IN RESERvE
Balance at beginning of year

Fair value increase in available for sale financial assets

Balance at end of year

(C)  (aCCumuLaTED LOSSES)/RETaINED pROfITS
Balance at the beginning of year

Net profit attributable to members of Prime Media Group Limited

Total accumulated losses

Dividends provided for or paid

Balance at end of year

24 DERIvaTIvE fINaNCIaL INSTRumENTS

Current Liabilities

Interest rate swap contracts

(a)  INSTRumENTS uSED By ThE gROup

CONSOLIDaTED

2013
$’000

(2,288)

–

3,207

919

2012
$’000

(2,787)

–

2,822

35

(156,801)

(150,270)

2,822

385

3,207

2,709

113

2,822

(2,787)

499

(2,288)

(150,270)

20,211

(130,059)

 (26,742)

(156,801)

(2,787)

–

(2,787)

(157,071)

27,682

(129,389)

(20,881)

(150,270)

CONSOLIDaTED

2013
$’000

2012
$’000

–

573

INTEREST RaTE Swap agREEmENTS
The Company’s Swap agreements expired in August 2012. The Company reviews its hedging requirements on an ongoing basis.

(B)  INTEREST RaTE RISK
Information regarding interest rate risk exposure is set out in Note 4.

(C)  CREDIT RISK
Credit risk arises from the potential failure of counterparties to meet their obligations at maturity of contracts. This arises on derivative financial 
instruments with unrealised gains. Management has arranged to share counterparty risks of contracts across creditworthy third parties.

Prime media GrouP AnnuAl RepoRt 2013

67

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

25 ExpENDITuRE COmmITmENTS

CONSOLIDaTED

2013
$’000

2012
$’000

(a)  CapITaL ExpENDITuRE COmmITmENTS
Estimated capital expenditure contracted for at reporting date, but not provided for, payable:

 – not later than one year

843

3,619

Included in the above disclosed capital commitments at 30 June 2013 is approximately $100,000 (2012: Approximately $1 million) in expenditure 
relating to the roll out of digital transmission in Western Australia. The Company is entitled to claim government grant income to fund 50% 
of this expenditure up to a pre-determined cap. The amounts disclosed above are the gross amounts before taking into consideration this 
government funding.

(B)  LEaSE ExpENDITuRE COmmITmENTS

OpERaTINg LEaSES (CONTINuINg OpERaTIONS gROup aS LESSEE):

Minimum lease payments

 – not later than one year

 – later than one year and not later than five years

 – later than five years

Aggregate lease expenditure contracted for at reporting date

6,767

16,540

12,244

35,551

6,769

17,396

12,244

36,409

Operating leases have an average lease term of 3 years for Motor Vehicles, 3 years (+ 3 year options) for building leases, and 5-15 years for transmission 
site access agreements. Motor Vehicle leases are fixed monthly rentals for the term of the lease. Building leases are generally fixed for the initial lease 
term, then subject to CPI adjustments if options are taken up. The majority of the transmission sites leases are rentals that are subject to annual CPI 
adjustment. There are no restrictions placed upon the lessee by entering into these leases.

(C)  LEaSE ExpENDITuRE COmmITmENTS
Certain assets owned or under operating leases with excess capacity have been sub-let to third parties. These non-cancellable leases have remaining 
terms of between 1 to 15 years. All leases include clauses to enable upward revision of the rental charges on an annual basis according to increases in 
the Consumer Price Index.

OpERaTINg LEaSES (NON-CaNCELLaBLE gROup aS LESSOR):

Minimum lease payments receivable

 – not later than one year

 – later than one year and not later than five years

 – later than five years

Aggregate lease income contracted for at reporting date

1,642

4,303

1,665

7,610

1,611

3,468

793

5,872

(D)  OThER COmmITmENTS COvERINg ThE RENTaL Of TEChNICaL EQuIpmENT uNDER a LONg TERm 
agREEmENT
The technical communications equipment that is fundamental to the distribution of the Group TV programming and data communications are leased 
through long term operating leases between 7 and 15 years.

 – not later than one year

 – later than one year and not later than five years

 – later than five years

(E)  fINaNCE LEaSE COmmITmENTS:

 – not later than one year

 – later than one year and not later than five years

 – later than five years

Total minimum lease payments

 – future finance charges

Lease Liability

 – current liability

 – non-current liability

68

7,326

9,459

–

16,785

337

1,047

–

1,384

(214)

1,170

252

918

1,170

7,113

16,716

–

23,829

1,820

1,384

–

3,204

(405)

2,799

1,629

1,170

2,799

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(f)  fINaNCE LEaSE COmmITmENTS aT pRESENT vaLuE:

 – not later than one year

 – later than one year and not later than five years

 – later than five years

Present Value of minimum lease payments

CONSOLIDaTED

2013
$’000

324

846

–

1,170

2012
$’000

1,720

1,079

–

2,799

(g)   OThER COmmITmENTS COvERINg TRaNSmISSION maINTENaNCE, SITE INSTaLLaTION aND 

maNagEmENT SERvICES

The Company entered into a contract with Broadcast Transmission Services Pty Limited (refer to Note 31) on 1 April 2008, for the provision of site 
maintenance services over a 10 year period at an annual cost of $1,200,000 per annum.

 – not later than one year

 – later than one year and not later than five years

 – later than five years

1,200

4,500

–

5,700

1,200

4,800

900

6,900

26 CONTINgENT LIaBILITIES aND CONTINgENT aSSETS

The Group has issued the following guarantee at 30 June 2013:

(a)   It has guaranteed to an unrelated third party the payment of a contractual commitment of WA SatCo Pty Limited, an associate company in which 

the Group holds 50% of the share capital. WA SatCo Pty Limited has entered into a non-cancellable contract for the purchase of satellite services in 
WA for a period of 8 years until 30 June 2020 at the rate of $2,346,192 per annum. In the event that WA SatCo Pty Limited defaults on any payments 
under this contract, the Group may be liable for full payment under the guarantee it has provided. WA SatCo Pty Limited has simultaneously 
entered into an agreement with the Commonwealth Government which provides for 100% funding of this satellite service for a period of 9 years 
until 30 June 2020. This agreement can be terminated without notice by the Commonwealth Government. 

Maximum potential contingent commitment arising from the above mentioned guarantee:

 – not later than one year

 – later than one year and not later than five years

 – later than five years

Maximum contingent commitments

CONSOLIDaTED

2013
$’000

2,346

9,384

4,692

16,422

As noted above this entire amount in maximum potential contingent commitment is offset in entirety by government funding.

27 EmpLOyEE BENEfIT LIaBILITy

EmpLOyEE BENEfITS

The aggregate employee benefit liability is comprised of: 

Accrued annual leave and long service leave (current)

Accrued long service leave (non-current)

NOTES

19

21

CONSOLIDaTED

2013
$’000

4,670

394

5,064

2012
$’000

2,346

9,384

7,038

18,768

2012
$’000

5,209

481

5,690

SupERaNNuaTION BENEfITS
A superannuation plan has been established by the economic entity for the provision of benefits to Australian employees of the economic entity on 
retirement, death or disability. Benefits provided under this plan are based on contributions for each employee and at retirement are equivalent to 
accumulated contributions and earnings. All death and disability benefits are insured with various life assurance companies. Employees contribute 
various percentages of their gross income and the Company also contributes at varying rates. The Company’s contributions under the Superannuation 
Guarantee Levy are legally enforceable.

Prime media GrouP AnnuAl RepoRt 2013

69

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

28 ShaRE BaSED paymENTS

(a)  RECOgNISED ShaRE BaSED paymENT ExpENSES
The expense recognised for employee services received during the year is shown in the table below:

Expense arising from equity-settled share-based payment transactions

CONSOLIDaTED

2013
$’000

385

2012
$’000

113

The share-based payment plan is described below. During the financial year, nil performance rights (2012: Nil) lapsed, nil performance rights (2012: Nil) 
were forfeited and nil performance rights (2012: Nil) were cancelled.

(B)  pRImE mEDIa ExECuTIvE pERfORmaNCE RIghTS pLaN
An Executive Performance Rights Plan was established by the Company in 2012, whereby the Company grants rights over the ordinary shares of Prime 
Media Group Limited to Executives of the consolidated entity. The rights are issued for nil consideration and are granted in accordance with the 
plan’s guidelines established by the Directors of Prime Media Group Limited. The rights vest over a 36 month period subject to continuing service and 
achieving the following targets:

•	 60% of the rights will be subject to achievement of annual core earnings per share (EPS) targets; and 
•	 40% of the rights will be subject to achievement of annual power ratio targets (revenue share: audience share). 

The rights cannot be transferred and will lapse 30 days after vesting date.

(C)  SummaRIES Of RIghTS gRaNTED uNDER pRImE mEDIa pERfORmaNCE RIghTS aND OpTION pLaN
The following table outlines the number (No.) and weighted average exercise price (WAEP) of, and movements in, performance rights on issue 
during the year.

Balance at beginning of year

 – granted

 – exercised

 – lapsed

 – cancelled

 – forfeited

Balance at end of year

Exercisable at end of year

2013

NO.

1,258,000

1,580,000

–

292,000

–

–

2,546,000

–

waEp

–

$0.00

–

–

–

–

2012

NO.

–

1,258,000

–

–

–

–

$0.00

–

1,258,000

–

waEp

–

$0.00

–

–

–

–

$0.00

–

(D)  pERfORmaNCE RIghTS pRICINg mODEL

pRImE mEDIa pERfORmaNCE RIghTS 
Employees must remain in service for period of three years from date of grant. The fair value of performance rights granted is estimated at the date of 
the grant using a Monte-Carlo simulation model, taking into account the terms and conditions upon which the performance rights were granted.

The fair value of performance rights granted during the year were estimated on the date of grant using the following inputs to the model:

Dividend yield (%)

Expected volatility (%)

Risk-free interest rate (%)

Expected life of performance rights (years)

Performance rights exercise price ($)

Share price at grant date ($)

2013

2012

OCTOBER 2012

NOvEmBER 2012 SEpTEmBER 2011 NOvEmBER 2011

8.23

33.65

2.56

3

$0.00

$0.80

8.23

35.02

2.64

3

$0.00

$0.81

6.33

26.57

3.62

3

$0.00

$0.66

6.33

27.24

3.05

3

$0.00

$0.66

The dividend yield reflects the assumption that the current dividend payout will continue. The expected life of the performance rights is based on 
historical data and is not necessarily indicative of exercise patterns that may occur. The expected volatility reflects the assumption that the historical 
volatility is indicative of future trends, which may also not necessarily be the actual outcome. 

(E)  wEIghTED avERagE REmaININg CONTRaCTuaL LIfE.
The weighted average remaining contractual life of performance rights outstanding as at 30 June 2013 is 2.0 years (2012: 3 years).

(f)  RaNgE Of ExERCISE pRICE
The range of exercise price for performance rights outstanding at the end of the year was $0.00 (2012: $0.00).

(g)  wEIghTED avERagE fOR vaLuE
The weighted average fair value of performance rights granted during the year was $0.63 (2012: $0.55).

70

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

29 EvENTS afTER ThE REpORTINg pERIOD

On 12 August 2013 the Group announced the sale of the Prime radio entities that held four AM and six FM licences in regional Queensland, for a 
minimum of $24,525,000 plus surplus cash to be determined at the date of completion. The sale is expected to be completed on 30 August 2013. As a 
consequence of the sale, the radio assets and liabilities have been classified as held for sale and the segment operations reclassified as discontinuing 
in the current and prior year Consolidated Statement of Comprehensive Income.

30 auDITOR’S REmuNERaTION

Amounts received or due and receivable by Ernst & Young Australia for:

 – an audit or review of the financial report of the entity and any other entity in the consolidated entity

 – other services in relation to the entity and any other entity in the consolidated entity

Amounts received or due and receivable by related practices of Ernst & Young (Australia) for:

 – Taxation services provided by Ernst & Young New Zealand

 – other services provided by Ernst & Young New Zealand 

CONSOLIDaTED

2013
$’000

2012
$’000

281,200

121,444

402,644

11,203

26,327

37,530

440,174

290,713

106,099

396,812

18,623

23,059

41,682

438,494

31 RELaTED paRTy DISCLOSuRES

(a)  SuBSIDIaRIES
The consolidated financial statements include the financial statements of Prime Media Group Limited and the subsidiaries listed in the following table.

NamE

Prime Television (Holdings) Pty Limited

Zamojill Pty Limited

Prime Television (Southern) Pty Limited

Prime Television (Northern) Pty Limited

Prime Television (Victoria) Pty Limited

Prime Properties (Albury) Pty Limited

Prime Television New Zealand Limited

Prime Ventures New Zealand Limited

Prime Television Digital Media Pty Limited

Prime Television (Investments) Pty Limited

Golden West Network Pty Limited

Mining Television Network Pty Limited

Telepro Pty Limited

Golden West Satellite Communications Pty Limited

135 Nominees Pty Limited

Mid-Western Television Pty Limited

Geraldton Telecasters Pty Limited

Prime Radio (Cairns) Pty Limited

Prime Radio (Townsville) Pty Limited

Prime Radio (Barrier Reef) Pty Limited

Prime Radio (Rockhampton) Pty Limited

Prime Radio (Gladstone) Pty Limited

Prime Radio (Mackay) Pty Limited

Prime Radio Holdings Pty Limited

Prime Radio (Cairns-AM) Pty Ltd

Prime Radio (Mackay-AM) Pty Ltd

Prime Media Communications Pty Limited

Prime New Media Investments Pty Limited

Seven Affiliate Sales Pty Limited

Prime Media Broadcasting Services Pty Limited

Prime Media Group Services Pty Limited

COuNTRy Of 
INCORpORaTION

Australia

Australia

Australia

Australia

Australia

Australia

New Zealand

New Zealand

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

EQuITy INTEREST

2013
%

2012
%

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

Prime media GrouP AnnuAl RepoRt 2013

71

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

32 KEy maNagEmENT pERSONNEL

NamE

AMI Radio Pty Limited

Hot 91 Pty Limited

Prime Digital Media Pty Limited

Broadcast Production Services Pty Limited

Production Strategies Pty Limited as trustee for Production Strategies Discretionary Trust

Wastar International Pty Ltd

Screenworld Pty Ltd

OSB Holdings Pty Ltd as trustee for the OSB Unit Trust

On Site Broadcasting Pty Limited

OSB Australia Pty Ltd

OSB Corporation Pty Limited

On Corporation Pty Limited

Broadcast Rentals Pty Limited

COuNTRy Of 
INCORpORaTION

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

EQuITy INTEREST

2013
%

100

100

100

100

100

100

100

100

100

100

100

100

100

2012
%

100

100

100

100

100

100

100

100

100

100

100

100

100

(B)  uLTImaTE paRENT
Prime Media Group Limited is the ultimate Australian entity and the ultimate parent entity of the Group.

(C)  KEy maNagEmENT pERSONNEL (Kmp)
Details relating to KMP, including remuneration paid, are included in the Remuneration Report and Note 32.

(D)  TRaNSaCTIONS wITh RELaTED paRTIES

whOLLy OwNED gROup TRaNSaCTIONS
Sales and purchases are made within the wholly owned group in arm’s length transactions both at normal market prices and on normal commercial 
terms. Outstanding balances at year end are unsecured, interest free and settled through intercompany accounts.

RBa hOLDINgS pTy LImITED
This company is owned by regional television operators. This company operates as a provider of transmission facilities under the Digital Black Spots 
Infill licence. The Company has entered into agreements under normal commercial terms and conditions with this company to use these transmission 
facilities for periods up to 10 years.

REgIONaL Tam pTy LImITED
This company is owned by regional television operators to facilitate and manage the audience metering services for the regional television markets. 
The Company is party to a commercial agreement in which it purchases ratings services from Regional TAM Pty Limited. This agreement is under 
normal commercial terms and conditions.

wa SaTCO pTy LImITED
WA SatCo Pty Limited is owned by the Company and WIN Television Pty Limited and has been engaged by the Commonwealth Government to 
provide the WA Vast Service for a period of 20 years. The shareholders of the company provide services to WA SatCo to enable its operations. These 
services are recovered from WA SatCo on a cost recovery basis.

BROaDCaST TRaNSmISSION SERvICES pTy LImITED (BTS)
The Company has a 33% shareholding in BTS. BTS provides transmission maintenance, site installation and management services to regional 
broadcasters and other third party customers. The Company entered into a contract with BTS for the provision of site maintenance services over a 10 
year period at an annual cost of $1,200,000 per annum under normal commercial terms and conditions.

ChaNNEL SEvEN QuEENSLaND pTy LImITED
The Company provides sales representation services to Seven Queensland Pty Limited, an entity associated with one of the Company’s major 
shareholders. The fees payable by Seven Queensland Pty Limited are based on normal commercial terms and conditions applicable to this 
type of service.

72

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

(a)  DETaILS Of KEy maNagEmENT pERSONNEL 

(i)  DIRECTORS
P.J. Ramsay AO 
M.S. Siddle 
P.J. Evans FCA 
A.A. Hamill 
I.P. Grier AM 
I.R. Neal 
I.C. Audsley 

Chairman (non-executive)
Deputy Chairman (non-executive)
Director (non-executive)
Director (non-executive)
Director (non-executive) 
Director (non-executive)
Director (Chief Executive Officer)

(ii)  ExECuTIvES
D. Walker 
S. Wood 
E. McDonald 
G. Smith 
J. Palisi 

Group General Manager Sales and Marketing
Group General Manager Operations
General Counsel and Company Secretary
Chief Technology Officer 
Chief Financial Officer (appointed 1 October 2012)

There were no other changes to KMP after the reporting date and before the date the financial report was authorised for issue.

(B)  COmpENSaTION Of KEy maNagEmENT pERSONNEL

Short term employee benefits

Post-employment benefits

Long term benefits

Termination benefits

Share based payments

CONSOLIDaTED

2013
$’000

4,340

120

96

–

364

4,920

2012
$’000

4,331

127

573

387

116

5,534

Details of remuneration amounts paid to individual KMP are disclosed in tables 1 and 2 of section 4 of the Remuneration Report.

(C)  EQuITy SETTLED ShaRE BaSED paymENTS Of KEy maNagEmENT pERSONNEL

BaLaNCE aT
 BEgINNINg 
Of pERIOD 
1 JuLy 2012

gRaNTED aS 
REmuNERaTION

pERfORmaNCE
 RIghTS 
ExERCISED

NET ChaNgE 
OThER

BaLaNCE aT 
END Of pERIOD 
30 JuNE 2013

NOT 
ExERCISaBLE

ExERCISaBLE

vESTED aT 30 JuNE 2013

615,000

700,000

200,000

230,000

200,000

100,000

–

1,430,000

167,000

184,000

–

–

292,000

1,258,000

BaLaNCE aT
 BEgINNINg 
Of pERIOD 
1 JuLy 2011

2013

Directors

Ian Audsley

Other Executives

Shane Wood

Dave Walker

John Palisi

Emma McDonald

Lesley Kennedy

2012

Directors

Ian Audsley

Other Executives

Lesley Kennedy

Shane Wood

Dave Walker

–

–

–

–

–

–

–

–

–

–

200,000

1,315,000

367,000

414,000

–

–

100,000

(292,000)

(292,000)

–

2,396,000

–

–

–

–

–

–

–

–

–

–

–

–

–

gRaNTED aS 
REmuNERaTION

pERfORmaNCE
 RIghTS 
ExERCISED

NET ChaNgE 
OThER

BaLaNCE aT 
END Of pERIOD 
30 JuNE 2012

NOT 
ExERCISaBLE

ExERCISaBLE

vESTED aT 30 JuNE 2012

–

–

–

–

–

615,000

292,000

167,000

184,000

1,258,000

–

–

–

–

–

–

–

–

–

–

615,000

292,000

167,000

184,000

1,258,000

–

–

–

–

–

–

–

–

–

–

Prime media GrouP AnnuAl RepoRt 2013

73

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

32 KEy maNagEmENT pERSONNEL (CONTINUED)

(D)  ShaREhOLDINgS Of KEy maNagEmENT pERSONNEL

ShaRES hELD IN pRImE mEDIa gROup LImITED (NumBER)

OpENINg
 BaLaNCE 
ORD.

gRaNTED aS
 REmuNERaTION

ORD.

ON ExERCISE 
Of RIghTS
ORD.

NET ChaNgE
 OThER
ORD.

CLOSINg
 BaLaNCE
ORD.

30 June 2013

Directors

P.J.Ramsay AO

M.S.Siddle

P.J.Evans FCA

Total

30 June 2012

Directors

P.J.Ramsay AO

M.S.Siddle

P.J.Evans FCA

Executives

D.Edwards

Total

109,903,654

984,082

24,286

110,912,022

109,903,654

984,082

24,286

56,572

110,968,594

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

109,903,654

984,082

24,286

110,912,022

109,903,654

984,082

24,286

56,572

110,968,594

All equity transactions with specified directors and specified executives other than those arising from the exercise of remuneration rights have been 
entered into under terms and conditions no more favourable than those the entity would have adopted if dealing at arm’s length.

(E)   LOaNS TO KEy maNagEmENT pERSONNEL

(i)  DETaILS Of KEy maNagEmENT pERSONNEL wITh LOaNS IN ThE REpORTINg pERIOD aRE aS fOLLOwS:

BaLaNCE aT
 BEgINNINg Of 
pERIOD
$’000

INTEREST
 ChaRgED
$’000

LOaN BaLaNCE
 waIvED
$’000

LOaN
 REpaymENTS
$’000

BaLaNCE aT 
END Of pERIOD
$’000

INTEREST NOT
 ChaRgED
$’000

hIghEST LOaN
 BaLaNCE
DuRINg yEaR
$’000

30 June 2013

Executives

D. Edwards

G. Smith

Total

30 June 2012

Executives

D. Edwards

G. Smith

Total

100

40

140

200

80

280

–

–

–

–

–

–

100

40

140

100

40

140

–

–

–

–

–

–

–

–

–

100

40

140

–

–

–

10

4

14

100

40

140

200

80

280

(ii)  TERmS aND CONDITIONS Of LOaNS
The Company wound up its Executive Loan Scheme effective 1 July 2012 and a provision for the loan balance as at 30 June 2012 was raised. The loans 
to executives were interest free and forgiven on the basis of continued services with the company. 20% of the original loan balance was forgiven on 
1 July of each year if the executive remained employed with the company at that date. If the executive terminated their employment during the 5 year 
period the balance of the loan at the date of termination was repayable by the executive on the date of termination. Executives had the option of 
making repayments during the course of the loan or having further amounts waived from these loan balances by taking reductions in salary or forgoing 
the payment of entitlements such as bonuses. Any loan amount waived by the company was subject to fringe benefits tax at the cost of the company. 

(f)  OThER TRaNSaCTIONS aND BaLaNCES wITh KEy maNagEmENT pERSONNEL aND RELaTED paRTIES
There were no other transactions and balances with key management personnel other than those disclosed in this note during the year 
ended 30 June 2013.

74

Notes to the fiNANciAL stAteMeNts
for the YeAr eNDeD 30 JuNe 2013

33 paRENT ENTITy INfORmaTION

INfORmaTION RELaTINg TO pRImE mEDIa gROup LImITED

Current assets 

Total assets

Current liabilities

Total liabilities

Issued capital

Retained earnings

Employee benefits equity reserve

Total shareholders’ equity

Profit or loss of the parent entity

Total comprehensive income of the parent entity

pRImE mEDIa gROup LImITED

2013
$’000

2012
$’000

92

896,018

8,317

631,598

310,262

(49,675)

3,833

264,420

(7,361)

(7,361)

84

929,157

10,068

630,404

310,262

(14,959)

3,450

298,753

(9,883)

(9,883)

guaRaNTEES ENTERED INTO By pRImE mEDIa gROup LImITED IN RELaTION TO ThE DEBTS Of 
ITS SuBSIDIaRIES
As a condition of the Class Order, Prime Media Group Limited and its 100% owned Australian resident subsidiaries (the “Closed” Group) entered into 
a Deed of Cross Guarantee on 17 October 2006. The effect of the deed is that Prime Media Group Limited has guaranteed to pay any deficiency in the 
event that a controlled entity within the Closed Group is wound up. The controlled entities within the Closed Group have also given a similar guarantee 
in the event that Prime Media Group Limited is wound up (refer Note 15).

CONTINgENT LIaBILITIES Of pRImE mEDIa gROup LImITED
By virtue of being a member of the Deed of Cross Guarantee mentioned above, the Company has guaranteed to pay any deficiency in the event of 
winding up Golden West Networks Pty Limited (GWN), a wholly owned subsidiary and party to the Deed of Cross Guarantee. GWN has guaranteed 
to an unrelated third party the payment of a contractual commitment on behalf of WA SatCo Pty Limited, an associate company in which GWN holds 
50% of the share capital. WA SatCo Pty Limited has entered into a non-cancellable contract for the purchase of satellite services in WA for a period of 
8 years until 30 June 2020 at the rate of $2,346,192 per annum. In the event that WA SatCo Pty Limited defaults on any payments under this contract, 
GWN may be liable for full payment under the guarantee it has provided. WA SatCo Pty Limited has simultaneously entered into an agreement with 
the Commonwealth Government which provides for 100% funding of this satellite service for a period of 8 years until 30 June 2020. This agreement can 
be terminated without notice by the Commonwealth Government. 

CONTRaCTuaL COmmITmENTS fOR ThE aCQuISITION By pRImE mEDIa gROup LImITED Of pROpERTy, 
pLaNT aND EQuIpmENT
The Company has no contractual commitments for the acquisition of property, plant and equipment (2012: nil).

Prime media GrouP AnnuAl RepoRt 2013

75

Directors’ DecLArAtioN
for the YeAr eNDeD 30 JuNe 2013

In accordance with a resolution of the directors of Prime Media Group Limited, I state that:

(1)  In the opinion of the directors:

(a)  the financial statements and notes of the consolidated entity are in accordance with the Corporations Act 2001, including:

(i)   giving a true and fair view of the consolidated entity’s financial position as at 30 June 2013 and of its performance for the year ended on 

that date; and 

(ii)  complying with Accounting Standards and the Corporations Regulations 2001;

(b)  the financial statements and notes also comply with International Financial Reporting Standards as disclosed in Note 2b;

(c)  there are reasonable grounds to believe that the Company will be able to pay its debts as and when they become due and payable; and

(d)   as at the date of this declaration, there are reasonable grounds to believe the members of the Closed Group identified in Note 15 will be able to 

meet any obligations or liabilities to which they are or may become subject, by virtue of the Deed of Cross Guarantee.

(2)   This declaration has been made after receiving the declarations required to be made to the Directors from the Chief Executive Officer and Chief 

Financial Officer in accordance with section 295A of the Corporations Act 2001 for the financial year ending 30 June 2013.

On behalf of the Board

P. J. Evans FCA 
Director

Sydney, 28 August 2013

76

 
 
 
 
 
 
 
 
iNDepeNDeNt AuDit report
for the YeAr eNDeD 30 JuNe 2013

Ernst & Young 
680 George 
Street 
Sydney  NSW  2000 Australia 
GPO Box 2646 Sydney  NSW  
2001 

Tel: +61 2 9248 5555 
Fax: +61 2 9248 5959 
ey.com/au 

Independent  auditor's  report  to  the  members  of  Prime 
Media  Group Limited 

Report on the financial report 
We have audited the accompanying financial report of Prime Media Group Limited, which 
comprises the consolidated statement  of  financial  position  as  at  30  June  2013,  the 
consolidated statement  of comprehensive  income,  the consolidated  statement of changes  in 
equity and the  consolidated statement of cash flows  for the year then ended, notes  comprising 
a  summary of significant  accounting policies  and other  explanatory  information,  and  the 
directors'  declaration  of  the  consolidated  entity  comprising  the company and  the entities it 
controlled at the  year's end  or  from  time to time  during the  financial  year. 

Directors' responsibility for the financial report 
The directors of the company are responsible for the preparation of the financial report that 
gives a true and fair view in accordance with Australian Accounting Standards and the 
Corporations Act 2001 and for such internal controls as the directors determine are necessary 
to enable the preparation of the financial report that is free from material misstatement, 
whether due to fraud or error. In Note 2, the directors also state, in accordance with 
Accounting Standard AASB 101 Presentation of Financial Statements, that the financial 
statements comply with International Financial Reporting Standards. 

Auditor's responsibility 
Our responsibility is to express an opinion on the financial report based on our audit.  
We conducted our audit in accordance with Australian Auditing Standards. Those standards 
require that we comply with relevant ethical requirements relating to audit engagements and 
plan and perform the audit to obtain reasonable assurance about whether the financial report 
is free from material misstatement. 
An audit involves performing procedures to obtain audit evidence about the amounts and 
disclosures in the financial report. The procedures selected depend on the auditor's judgment, 
including the assessment of the risks of material misstatement of the financial report, whether 
due to fraud or error. In making those risk assessments, the auditor considers internal controls 
relevant to the entity's preparation and  fair presentation of the financial report in order to 
design audit procedures that are appropriate in the circumstances, but not for the purpose of 
expressing an opinion on the effectiveness of the entity's internal controls. An audit also 
includes evaluating the appropriateness of accounting policies used and the reasonableness of 
accounting estimates made by the directors, as well as evaluating the overall presentation of 
the financial report. 
We believe that the audit evidence we have obtained is sufficient and appropriate to provide  
a basis for our audit opinion. 

Independence 
In  conducting  our  audit  we  have  complied  with  the  independence  requirements  of  the 
Corporations Act 2001.  We have given to the directors of the company a written Auditor’s 
Independence Declaration, a copy of which is included in the directors’ report. 

A member firm of Ernst & Young Global Limited 
Liability limited by a scheme approved under Professional Standards 
Legislation 

Prime media GrouP AnnuAl RepoRt 2013

77

 
 
 
 
 
 
 
 
 
 
iNDepeNDeNt AuDit report
for the YeAr eNDeD 30 JuNe 2013

Opinion 
In our opinion: 

a.  the financial report of Prime Media Group Limited is in accordance with the 

Corporations Act 2001,  including: 
i 

giving a true and fair view of the consolidated entity's financial position as at  
30 June 2013 and of its performance for the year ended on that date; and 
complying with Australian Accounting Standards and the Corporations 
Regulations 2001; and 

ii 

b.  the financial report also complies with International Financial Reporting Standards  

as disclosed in Note 2. 

Report on the remuneration report 
We have audited the Remuneration Report included in the directors' report for the year ended 
30 June 2013. The directors of the company are responsible for the preparation and 
presentation of the Remuneration Report in accordance with section 300A of the Corporations 
Act 2001. Our responsibility is to express an opinion on the Remuneration Report, based on our 
audit conducted in accordance with Australian Auditing Standards. 

Opinion 
In our opinion, the Remuneration Report of Prime Media Group Limited for the year ended  
30 June 2013, complies with section 300A of the Corporations Act 2001. 

Ernst & Young 

David Simmonds 
Partner 
Sydney 
28 August 2013 

A member firm of Ernst & Young Global Limited 
Liability limited by a scheme approved under Professional Standards 
Legislation 

78

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Asx ADDitioNAL iNforMAtioN
for the YeAr eNDeD 30 JuNe 2013

Additional information required by the Australian Securities Exchange Ltd and not shown elsewhere in this report is as follows. The information is 
current as at 27 September 2013.

(a) DISTRIBuTION Of EQuITy SECuRITIES

ORDINaRy ShaRES
As at 27 September 2013, total number of fully paid up shares on issue is 366,330,303.

The number of shareholders, by size of holding, in each class of share are:

1–1,000

1,001–5,000

5,001–10,000

10,001–100,000

100,001 and over

The number of shareholders holding less than a marketable parcel of shares:

(B)  TwENTy LaRgEST REgISTERED ShaREhOLDERS
The names of the twenty largest registered holders of quoted shares at 27 September 2013 are:

1.  Paul Ramsay Holdings Pty Limited

2.  RBC Dexia Investor Services Australia Nominees Pty Limited

3.  National Nominees Limited

4.  Network Investment Holdings Pty Limited

5.  BNP Paribas Noms Pty Limited

6.  Citicorp Nominees Pty Limited 

7.  JP Morgan Nominees Australia Limited

8.  HSBC Custody Nominees (Australia) Limited

9.  Birketu Pty Limited

10.  Mr George Walter Mooratoff 

11.  AMP Life Limited 

12.  UBS Nominees Pty Limited

13.  Equity Trustees Limited 

14.  Paul Ramsay Foundation Pty Limited

15.  Sandhurst Trustees Ltd

16.  Mr Michael Siddle & Mrs Lee Siddle ATF Siddle Family

17.  WIN Corporation Pty Limited

18.  Mr Jan Sinclair and Mrs Anne Sinclair 

19.  Equitas Nominees Pty Limited

20.  BFA Pty Limited

NumBER Of hOLDERS

470

467

220

303

54

1,514

466

LISTED ORDINaRy ShaRES

NumBER Of
 ShaRES

108,318,159

68,667,250

47,499,309

41,701,955

14,411,404

13,907,182

13,645,122

12,886,971

7,824,811

5,000,000

2,938,216

2,181,486

1,859,318

1,585,285

1,205,857

983,572

900,000

750,000

677,514

500,000

pERCENTagE
 Of ORDINaRy
 ShaRES

29.57

18.74

12.97

11.38

3.93

3.80

3.72

3.52

2.14

1.36

0.80

0.60

0.51

0.43

0.33

0.27

0.25

0.20

0.18

0.14

347,443,411

94.84

Prime media GrouP AnnuAl RepoRt 2013

79

Asx ADDitioNAL iNforMAtioN
for the YeAr eNDeD 30 JuNe 2013

(C)  SuBSTaNTIaL ShaREhOLDERS
The names of substantial shareholders who have notified the Company in accordance with section 671B of the Corporations Act 2001 are:

Mr Paul Ramsay and Paul Ramsay Holdings Pty Limited

Perpetual Limited

Network Investment Holdings Pty Ltd and Seven Group Holdings Limited

Ashblue Holdings Pty Limited and Mr Kerry Stokes

North Aston Pty Limited, Wroxby Pty Limited, Australian Capital Equity Pty Limited, ACE Group entities 
and Mr Kerry Stokes

Invesco Australia Limited

#  These substantial shareholdings relate to the same parcel of shares.

(D)  vOTINg RIghTS
All ordinary shares (whether fully paid or not) carry one vote per share without restriction.

NumBER Of
 ShaRES

109,903,654

51,781,999

41,701,955

41,701,955

41,701,955

19,509,586

pERCENTagE
 Of ORDINaRy
 ShaRES

30.00%

14.14%
11.38%#
11.38%#

11.38%#
5.33%

80

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